Quarterlytics / Industrials / Aerospace & Defense / Axon Enterprise

Axon Enterprise

axon · NASDAQ Industrials
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Ticker axon
Exchange NASDAQ
Sector Industrials
Industry Aerospace & Defense
Employees 1001-5000
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FY2020 Annual Report · Axon Enterprise
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ANNUALREPORTANNUALREPORTAXON IS A MISSION-DRIVEN COMPANY WHOSEOVERARCHING GOAL IS TO PROTECT LIFE.OUR VISION IS A WORLD WHERE BULLETS ARE OBSOLETE,WHERE SOCIAL CONFLICT IS DRAMATICALLY REDUCED,AND WHERE EVERYONE HAS ACCESS TO A FAIRAND EFFECTIVE JUSTICE SYSTEM.THE MISSION20TWENTYAXON IS A MISSION-DRIVEN COMPANY WHOSEOVERARCHING GOAL IS TO PROTECT LIFE.OUR VISION IS A WORLD WHERE BULLETS ARE OBSOLETE,WHERE SOCIAL CONFLICT IS DRAMATICALLY REDUCED,AND WHERE EVERYONE HAS ACCESS TO A FAIRAND EFFECTIVE JUSTICE SYSTEM.THE MISSION20TWENTYTo our shareholders: 

Let me begin by offering perspective on the conventional narrative that 2020 was a terrible year.  Challenging times bring 
out the best in humanity — these are the times that inspire us to rise up, to overcome, to stretch, to create our finest hours.   

If we choose to focus on the negative, there was plenty to see in 2020.  But if we look harder, we see so many signs of 
hope and progress. We see that 2020 showed us all what we are made of.  

Supercharged by a global plague, nations sprung into the kind of arms race we should want to see: competing ferociously 
to cure a pandemic. The result was an amazing feat for humanity: In early 2020, our worlds began to lock down due to 
Covid. By December, the first Covid vaccinations were being placed in arms, thanks to vaccines developed ten times faster 
than ever before. 

Humanity also supercharged into space in 2020. SpaceX, whose ultimate mission is to make life multiplanetary, helped 
NASA to return human spaceflight capabilities to the United States for the first time since the space shuttle program ended 
in 2011. And since my last letter, NASA’s fifth Mars rover, Perseverance, began to persevere on the Red Planet. 

Back on Earth, many of us adapted to new realities. We virtualized ourselves and learned to Zoom around the world for 
business, and parents got to see our kids for dinner every night.  My customer engagement jumped more than 10-fold as 
police chiefs opened up to video conferencing, and our leadership team enjoyed seeing our analyst community face-to-
face in our new quarterly Zoom conferences. 

I don’t mean to minimize the pain we all experienced, and in many cases, are still experiencing. I understand and shared 
it.  My mother passed away days before Christmas after contracting Covid.  But, even in that sorrow came progress as we 
came together to heal fractured relationships within our family.  I would not have chosen for 2020 to turn out as it did, but 
we don’t get to choose what the world throws at us.  We can choose how we respond. 

At Axon we are continuing to look forward. At a recent executive planning session, we asked ourselves where we want to 
be at the end of the decade. Here’s the answer: Our vision is to be globally synonymous with our mission of Protecting 
Life by building the world’s largest and most trusted network of safety devices and services.   

The urgency resulting from the intense social strife of 2020 is accelerating the world’s readiness to move beyond bullets, 
to a world where killing each other is no longer something we accept as some immutable facet of human society.  It has 
supercharged our energy as we redouble our efforts to deliver TASER devices that will outperform a traditional sidearm 
before this decade is out.  Our customers are embracing this goal. They have told us the bar will be very high, and I am 
confident our team will deliver.   

Axon  is  delivering  incredible  value  to  our  customers  and  the  communities  they  serve.  In  2020,  we  secured  our  first 
Dispatch  customer,  established  a  solid  foothold  in  the  Federal  market,  launched  our  Respond  platform  and  grew  our 
international  revenue  by  more  than  70%.  We  are  proud  to  have  delivered  a  record  $681  million  in  2020  revenue, 
representing 28% growth, $1.1 billion in contract bookings, and $221 million in annual recurring revenue. We wrapped 
up  the  year  with  an  exceptional  fourth  quarter,  highlighted  by  revenue  growth  of  32%,  strong  profitability  and  robust 
global demand for our TASER devices.  

We didn’t just deliver on our operational goals, we significantly outperformed them. I am humbled by our team’s ability 
to deliver exceptional results amid turmoil and adversity. We exited 2020 better positioned than we’ve ever been from an 
operational, strategic and financial perspective. 

I would like to conclude by telling you what I’m hearing from customers today: They see us as a key partner to transforming 
public safety. We hear stories daily about customers using our products to save lives and protect communities.  Our Net 
Promoter Scores are hitting new highs, and customers are actively and enthusiastically supporting our mission to make the 
bullet obsolete - so that officers will not have to make the most terrible of decisions. 

We know that we’re welcoming a lot of new shareholders onto our growth journey.  Thank you for joining us and taking 
an interest.  

Sincerely,  

Rick Smith 

 
 
 
AXON ENTERPRISE, INC. 
17800 North 85th Street 
Scottsdale, Arizona 85255 

NOTICE OF ANNUAL MEETING OF SHAREHOLDERS 
May 27, 2021 

To Our Shareholders: 

The 2021 Annual Meeting of Shareholders (the “Annual Meeting”) of Axon Enterprise, Inc. (the “Company” or “Axon”) 
will be held at 10:00 a.m. (local time) on Thursday, May 27, 2021. This year’s Annual Meeting will be a completely virtual 
meeting of shareholders. You will be able to attend the Annual Meeting, vote your shares electronically, and submit your 
questions during the live webcast by visiting www.virtualshareholdermeeting.com/AXON2021. You will need to have 
your 16-digit control number included on your Notice, on your proxy card, or in the instructions that accompanied your 
proxy materials. The Annual Meeting will be held for the following purposes: 

1.  Electing the three Class C directors of the Company named in this proxy statement for a term of three years, and 

until their successors are elected and qualified; 

2.  Advisory vote to approve the compensation of the Company’s named executive officers; 

3.  Ratifying the appointment of Grant Thornton LLP as the Company’s independent registered public accounting 

firm for fiscal year 2021; 

4.  Approving an amendment to the Company’s amended and restated Certificate of Incorporation to increase the 

maximum size of the Board of Directors from 9 to 11 Directors; 

5.  Shareholder proposal recommending the Company move from a plurality voting standard to a majority voting 

standard, if properly presented at the Annual Meeting; and 

6.  Transacting  such  other  business  as  may  properly  come  before  the  Annual  Meeting  or  any  continuation, 

postponement or adjournment thereof. 

Only stockholders of record of the Company’s common stock at the close of business on March 31, 2021 are entitled to 
notice of, and to vote at, the Annual Meeting and any adjournments or postponements thereof. Only shareholders with a 
valid 16-digit control number will be able to attend the Annual Meeting and vote, ask questions, and access the list of 
shareholders as of the close of business on the Record Date for the Annual Meeting. 

Your vote is very important. Whether or not you plan to attend the Annual Meeting virtually, we encourage you to 
read the proxy statement and vote as soon as possible. For specific instructions on how to vote your shares, please 
refer to the section entitled “General Information About the Annual Meeting and Voting” and the instructions on 
your proxy card or the voting instruction card you receive from your broker, bank or other intermediary. Please 
note  that  if  you  hold  shares  in  different  accounts,  it  is  important  that  you  vote  the  shares  represented  by  each 
account. 

 
 
 
 
 
By Order of the Board of Directors, 

/s/ ISAIAH FIELDS 
Isaiah Fields 
Corporate Secretary 

Scottsdale, Arizona 
April 12, 2021 

YOUR  VOTE  IS  IMPORTANT.  WHETHER  OR  NOT  YOU  EXPECT  TO  ATTEND  THE  ANNUAL  MEETING 
VIRTUALLY, PLEASE VOTE ON THE INTERNET, BY TELEPHONE, OR MARK, SIGN, DATE AND PROMPTLY 
RETURN YOUR PROXY OR VOTING INSTRUCTION CARD IN THE ENCLOSED ENVELOPE. 

 
 
 
 
 
 
 
 
 
 
 
 
TABLE OF CONTENTS 

General Information About the Annual Meeting and Voting 
Governance 

The Board of Directors 
Board and Committee Governance 
Director Compensation 
Certain Relationships and Related Transactions 

Share Ownership 

Ownership of Equity Securities of the Company 
Delinquent Section 16(a) Reports 

Executive Compensation 
Executive Officers 
Compensation Discussion and Analysis 
Summary Compensation Table 
Pay Ratio of Chief Executive Officer Compensation to Median Employee Compensation 
2020 Grants of Plan-Based Awards 

Audit Matters 

Report of the Audit Committee 

Proposals 

Proposal No. 1 - Election of Directors 
Proposal No. 2 - Advisory Approval of the Company’s Executive Compensation 
Proposal No. 3 - Ratification of Appointment of Independent Registered Public Accounting Firm 
Proposal No. 4 - Amendment to the Company’s Amended and Restated Certificate of Incorporation to Increase 
the Maximum Size of the Board of Directors from 9 to 11 Directors 
Proposal No. 5 - Shareholder Proposal to Elect Directors by Majority Vote 

Other Matters 
Annex A - Marked Copy of Form of Amended and Restated Certificate of Incorporation 

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AXON ENTERPRISE, INC. 
17800 North 85th Street 
Scottsdale, Arizona 85255 

PROXY STATEMENT FOR 2021 ANNUAL MEETING OF SHAREHOLDERS 

GENERAL INFORMATION ABOUT THE ANNUAL MEETING AND VOTING 

Why am I receiving these proxy materials? 

Our Board of Directors (the “Board” or “Board of Directors”) has made these materials available to you on the Internet or 
has delivered printed versions of these materials to you by mail in connection with the Board of Directors’ solicitation of 
proxies for use at the Annual Meeting, which will take place virtually at 10:00 a.m. local time on Thursday, May 27, 2021. 
You will be able to attend the Annual Meeting, vote your shares electronically, access the list of shareholders as of the 
close  of  business  on  the  Record  Date,  and  submit  your  questions  during  the  live  webcast  by  visiting 
www.virtualshareholdermeeting.com/AXON2021. You will need to have your 16-digit control number included on your 
Notice, on your proxy card, or in the instructions that accompanied your proxy materials. We recommend logging into the 
meeting prior to the start time. This proxy statement describes matters on which you, as a shareholder, are entitled to vote. 
It also gives you information on these matters so that you can make an informed decision. This proxy statement is first 
being made available or sent to shareholders on or about April 12, 2021. 

What is included in these materials? 

These materials include: 

�  This proxy statement for the Annual Meeting; and 
�  The Company’s Annual Report on Form 10-K for the year ended December 31, 2020 (the “Annual Report”). 

If you received printed versions of these materials by mail, these materials also include the proxy card or vote instruction 
form for the Annual Meeting. 

Why did I receive a one-page notice in the mail regarding the Internet availability of proxy materials instead of printed 
proxy materials? 

In accordance with the rules of the Securities and Exchange Commission (“SEC”), instead of mailing a printed copy of 
our proxy materials to all of our shareholders, we have elected to furnish such materials to shareholders by providing 
access to these documents over the Internet. Accordingly, on April 12, 2021 we sent a Notice of Internet Availability of 
Proxy Materials (the “Notice”) to shareholders of record and beneficial owners. Shareholders have the ability to access the 
proxy materials on a website referred to in the Notice or request to receive a printed or electronic set of the proxy materials 
by following the directions found in the Notice. The Company encourages you to take advantage of the availability of the 
proxy materials on the Internet in order to help reduce the cost and environmental impact of the Annual Meeting. 

Axon Enterprise, Inc. | 2020 Proxy Statement | 1 

 
 
 
How can I get electronic access to the proxy materials? 

The Notice provides you with instructions regarding how to: (1) view our proxy materials for the Annual Meeting on the 
Internet; (2) vote your shares after you have viewed our proxy materials; (3) request a printed or electronic copy of the 
proxy materials; and (4) instruct us to send our future proxy materials to you electronically email. Copies of the proxy 
materials are also available for viewing at the investor relations page of the Company’s website at http://investor.axon.com. 

What proposals will be voted on at the Annual Meeting and how does the Board of Directors recommend I vote? 

Shareholders will vote on the following items at the Annual Meeting: 

Proposal 
No. 1 

No. 2 

No. 3 

No. 4 

No. 5 

Description 

The election of the three Class C directors of the Company named in this 
proxy statement for a term of three years, and until their successors are 
elected and qualified 
Advisory vote to approve the compensation of the Company’s named 
executive officers 
Ratification of the appointment of Grant Thornton LLP as the Company’s 
independent registered public accounting firm for fiscal year 2021 
Amendment to the Company’s amended and restated Certificate of 
Incorporation to increase the maximum size of the Board of Directors from 9 
to 11 Directors 
Shareholder proposal recommending the Company move from a plurality 
voting standard to a majority voting standard, if properly presented at the 
Annual Meeting 

Board Recommendation 
FOR 
(all nominees) 

FOR 

FOR 

FOR 

AGAINST 

Shareholders will also vote on the transaction of any other business as may properly come before the Annual Meeting or 
any continuation, postponement or adjournment thereof. To the maximum extent allowed by the SEC’s proxy rules, the 
proxy holders will vote your shares on such other matters as they determine in their discretion. 

Where are the Company’s principal executive offices located and what is the Company’s main telephone number? 

The  Company’s  principal  executive  offices  are  located  at  17800  North  85th  Street,  Scottsdale,  Arizona  85255.  The 
Company’s main telephone number is (800) 978-2737. 

Who may vote at the Annual Meeting? 

As of March 31, 2021 (the “Record Date”), there were 64,673,091 shares of the Company’s common stock outstanding. 
Each share of common stock entitles the holder to one vote on each matter that may properly come before the Annual 
Meeting.  The  holders  of  a  majority  of  the  voting  power  of  all  shares  entitled  to  vote,  present  in  person  (virtually)  or 
represented by proxy, will constitute a quorum for the transaction of business at the Annual Meeting. Shareholders are not 
entitled to cumulative voting in the election of directors. Only shareholders as of the close of business on the Record Date 
are entitled to receive notice of, to attend, and to vote at the Annual Meeting. 

What is the difference between a shareholder of record and a beneficial owner of shares held in street name? 

Shareholder of Record 

If  your  shares  are  registered  directly  in  your  name  with  the  Company’s  transfer  agent,  Broadridge  Corporate  Issuer 
Solutions, Inc.,  you  are  considered  the  shareholder  of  record  with  respect  to  those  shares,  and  the  Notice  or  printed 
materials were sent directly to you by the Company. If you request printed copies of the proxy materials by mail, you will 
also receive a printed proxy card. 

Axon Enterprise, Inc. | 2020 Proxy Statement | 2 

 
 
 
 
 
Beneficial Owner of Shares Held in Street Name 

If your shares are held in an account at a brokerage firm, bank, broker-dealer, or other similar organization, then you are 
the beneficial owner of shares held in “street name,” and the Notice or the printed proxy materials were forwarded to you 
by that organization. The organization holding your account is considered the shareholder of record for purposes of voting 
at the Annual Meeting. As a beneficial owner, you have the right to direct that organization how to vote the shares held in 
your account. If you request printed copies of the proxy materials by mail, you will also receive a printed vote instruction 
form. 

If I am a shareholder of record of the Company’s shares, how do I vote? 

There are multiple ways to vote: 

 

Via the Internet. If you received a Notice, you may vote via the Internet: 

Before the Meeting: visit http://www.proxyvote.com and enter the control number found in the Notice. 

During the Meeting: visit http://www.annualshareholdermeeting.com/AXON2021 and enter the control 
number found in the Notice. 

 
by calling the toll free number found on the proxy card. 

By telephone. If you received or requested printed copies of the proxy materials by mail, you may vote 

 
filling out the proxy card and returning it in the envelope provided. 

By mail. If you received or requested printed copies of the proxy materials by mail, you may vote by 

If I am a beneficial owner of shares held in street name, how do I vote? 

Your bank or broker will send you instructions on how to vote. There are multiple ways to vote: 

 

Via the Internet. If you received a Notice, you may vote via the Internet: 

Before the Meeting: visit http://www.proxyvote.com and enter the control number found in the Notice. 

During the Meeting: visit http://www.annualshareholdermeeting.com/AXON2021 and enter the control 
number found in the Notice. 

 
by calling the toll free number found on the vote instruction form. 

By telephone. If you received or requested printed copies of the proxy materials by mail, you may vote 

 
filling out the vote instruction form and returning it in the envelope provided. 

By mail. If you received or requested printed copies of the proxy materials by mail, you may vote by 

To attend and participate in the Annual Meeting, you will need the 16-digit control number included in your Notice of 
Internet Availability of Proxy Materials, on your proxy card or on the instructions that accompanied your proxy materials. 
If your shares are held in street name, you should contact your broker to obtain your 16-digit control number or otherwise 
vote  through  your  broker.  Only  stockholders  with  a  valid  16-digit  control  number,  will  be  able  to  attend  the  Annual 
Meeting and vote, ask questions and access the list of stockholders as of the close of business on the Record Date for the 
Annual Meeting. 

Axon Enterprise, Inc. | 2020 Proxy Statement | 3 

What constitutes a quorum in order to hold and transact business at the Annual Meeting? 

Under Delaware law and the Company’s bylaws, the holders of a majority of the voting power of all shares entitled to 
vote, present in person or represented by proxy, at a meeting constitutes a quorum. Abstentions and broker non-votes will 
be counted as present to determine whether a quorum has been established. Once a share of the Company’s common stock 
is represented for any purpose at a meeting, it is deemed present for quorum purposes for the remainder of the meeting 
and any adjournments or postponements. If a quorum is not present, the Annual Meeting may be adjourned until a quorum 
is obtained. 

How are proxies voted? 

All valid proxies received prior to the Annual Meeting will be voted. All shares represented by a proxy will be voted and, 
where a shareholder specifies by means of the proxy a choice with respect to any matter to be acted upon, the shares will 
be voted in accordance with the shareholder’s instructions. 

What happens if I do not give specific voting instructions? 

Shareholder of Record If you are a shareholder of record and you indicate when voting on the Internet or by telephone 
that  you  wish  to  vote  as  recommended  by  the  Board,  or  sign  and  return  a  proxy  card  without  giving  specific  voting 
instructions, then the proxy holders will vote your shares in the manner recommended by the Board on all matters presented 
in this proxy statement and as the proxy holders may determine in their discretion with respect to any other matters properly 
presented for a vote at the Annual Meeting. 

Beneficial Owner of Shares Held in Street Name If you are a beneficial owner of shares held in street name and do not 
provide the organization that holds your shares with specific voting instructions, the organization that holds your shares 
may vote on routine matters but cannot vote on non-routine matters. If the organization that holds your shares does not 
receive instructions from you on how to vote your shares on a non-routine matter, the organization that holds your shares 
will inform the inspector of election that it does not have the authority to vote on such matters with respect to your shares. 
This is generally referred to as a “broker non-vote.” 

Which ballot measures are considered “routine” or “non-routine”? 

Proposal  No. 3  (ratification  of  the  appointment  of  Grant  Thornton  as  the  Company’s  independent  registered  public 
accounting firm) is considered “routine.” A broker or other nominee may generally vote on routine matters, and therefore 
no broker non-votes are expected in connection with this proposal. 

Proposals  No. 1,  No. 2,  No. 4,  and  No. 5  (election  of  directors,  advisory  vote  to  approve  the  compensation  of  the 
Company’s named executive officers, approval of an amendment to the Company’s Certificate of Incorporation to increase 
the maximum size of the Board of Directors from 9 to 11 Directors, and the shareholder proposal to elect directors by 
majority vote) are considered “non-routine.” A broker or other nominee cannot vote without specific instructions from the 
beneficial owner on non-routine matters, and therefore we anticipate there will be broker non-votes in connection with 
Proposals No. 1, No. 2, No. 4 and No. 5. 

Can I change my vote after I have voted? 

You may revoke your proxy and change your vote at any time before the final vote during the Annual Meeting by voting 
again via the Internet or by telephone (only your latest Internet or telephone proxy submitted prior to the Annual Meeting 
will be counted), by signing and returning a new proxy card or voting instruction form with a later date, or by attending 
the Annual Meeting virtually and voting during the meeting. However, your attendance at the Annual Meeting will not 
automatically revoke your proxy unless you vote again during the virtual meeting or specifically request that your prior 
proxy be revoked by delivering to the Company’s Corporate Secretary at 17800 North 85th Street, Scottsdale, Arizona 
85255 a written notice of revocation prior to the Annual Meeting. 

Axon Enterprise, Inc. | 2020 Proxy Statement | 4 

Is my vote confidential? 

Proxy instructions, ballots and voting tabulations that identify individual shareholders are handled in a manner that protects 
your voting privacy. Your vote will not be disclosed either within the Company or to third parties, except as necessary to 
meet applicable legal requirements; to allow for the tabulation and certification of votes; and to facilitate a successful 
proxy solicitation. 

What is the voting requirement to approve each of the proposals? 

Election of Directors 

For Proposal No. 1, under our bylaws, assuming the existence of a quorum at the Annual Meeting, the three nominees for 
director who receive the affirmative vote of a plurality of all of the votes cast will be elected to the Board of Directors. 
This means that the three director nominees with the most votes will be elected. Votes to withhold will be counted toward 
a quorum, but will not affect the outcome of the vote on the election of directors. Broker non-votes will have no effect on 
the outcome of this proposal if a quorum is present. 

Advisory Vote to Approve the Compensation of the Company’s Named Executive Officers (“Say-on-Pay”) 

For Proposal No. 2, assuming the existence of a quorum at the Annual Meeting,  the affirmative vote of a majority of the 
total votes of shares of common stock properly cast for or against the proposal in person or by proxy at the Annual Meeting 
is required for ratification. Broker non-votes and abstentions will have no impact on the outcome of this proposal if a 
quorum is present. 

Ratification of Independent Registered Public Accounting Firm 

For Proposal No. 3, assuming the existence of a quorum at the Annual Meeting,  the affirmative vote of a majority of the 
total votes of shares of common stock properly cast for or against the proposal in person or by proxy at the Annual Meeting 
is required for ratification. Broker non-votes and abstentions will have no impact on the outcome of this proposal if a 
quorum is present. 

Amendment to the Company’s amended and restated Certificate of Incorporation to increase the maximum size 
of the Board of Directors from 9 to 11 Directors  

Proposal No. 4 requires the affirmative vote of a majority of the shares issued and outstanding as of the record date to 
approve this amendment to the Amended and Restated Certificate of Incorporation. Abstentions and broker non-votes will 
have the same effect as a vote cast against the proposal. 

Shareholder Proposal to Elect Directors by Majority Vote 

For Proposal No. 5, assuming the existence of a quorum at the Annual Meeting, the affirmative vote of a majority of the 
total votes of shares of common stock properly cast for or against the proposal in person or by proxy at the Annual Meeting 
is required for approval. Broker non-votes and abstentions will have no impact on the outcome of this proposal if a quorum 
is present. 

Who will serve as the inspector of election? 

A member of the Company’s internal legal department will serve as the inspector of election. 

Where can I find the voting results of the Annual Meeting? 

The final voting results will be tallied by the inspector of election and, within four business days after the Annual Meeting, 
the Company expects to report the final results on Form 8-K with the SEC. 

Axon Enterprise, Inc. | 2020 Proxy Statement | 5 

Who is paying for the cost of this proxy solicitation? 

The Company will bear the cost of solicitation of proxies for the Annual Meeting. We are soliciting your proxy on behalf 
of  our  Board.  In  addition  to  the  use  of  mail,  proxies  may  be  solicited  by  personal  interview,  telephone,  facsimile, 
electronically, including e-mail, or otherwise, by our officers, directors and other employees. They will not receive any 
additional compensation for these activities. We also will request persons, firms and corporations holding shares in their 
names, or in the names of their nominees, that are beneficially owned by others to send or cause to be sent proxy materials 
to, and obtain proxies from, such beneficial owners and will reimburse such holders for their reasonable expenses in so 
doing. 

Axon Enterprise, Inc. | 2020 Proxy Statement | 6 

 
 
GOVERNANCE 

Director Nominations 

THE BOARD OF DIRECTORS 

The  Nominating  and  Corporate  Governance  Committee  (the  “NCG  Committee”)  is  responsible  for  identifying  and 
evaluating  nominees  for  director  and  for  recommending  to  the  Board  a  slate  of  nominees  for  election  at  each  annual 
meeting of shareholders. Nominees may be suggested by directors, members of management, shareholders, or, in some 
cases, by a third-party firm engaged by the NCG Committee. 

Shareholders who wish the NCG Committee to consider their recommendations for nominees for the position of director 
should submit their recommendations in writing by mail to the Nominating and Corporate Governance Committee, c/o 
Axon Enterprise, Inc., 17800 North 85th Street, Scottsdale, AZ 85255. Recommendations by shareholders that are made 
in  accordance  with  these  procedures  will  receive  the  same  consideration  by  the  NCG  Committee  as  other  suggested 
nominees. 

Qualifications for All Directors 

In  its  assessment  of  each  potential  candidate,  including  those  recommended  by  shareholders,  the  NCG  Committee 
considers the potential nominee’s demonstrated character, judgment, relevant business, functional and industry experience, 
and whether they possess a high degree of business, technological, medical, military, political or law enforcement acumen, 
independence, and other such factors the NCG Committee determines are pertinent in light of the current needs of the 
Board.  The  NCG  Committee  also  takes  into  account  the  ability  of  a  potential  nominee  to  devote  the  time  and  effort 
necessary to fulfill his or her responsibilities to the Board of Directors. While the NCG Committee does not have a formal 
diversity policy, it strives to achieve a well-rounded balance of varying skill sets and backgrounds in the composition of 
the Board.  

While recognizing that any group of people is more than the sum of its parts, that biography does not always define identity 
and that attempting to quantify diversity is an imperfect exercise in a world of unique individuals, we also acknowledge 
and celebrate that our board intentionally reflects a wide range of human experiences and identities. 

On  our  board, six  identify  as  men and three  identify  as women, one  identifies  as  Iranian-American,  one  identifies  as 
Black, three identify as White or Caucasian, one identifies as a member of the LGBTQ+ community, one is a combat 
decorated and disabled U.S. Army Special Forces Veteran and a decorated police officer, five were born in the United 
States, one was born in Iran, two have relied on government-provided public assistance over the course of their lifetime 
and at least four religions and faith practices are represented by our board. 

The NCG Committee’s process for identifying and evaluating nominees typically involves a series of internal discussions, 
review of information concerning candidates and interviews with selected candidates. The Company has not historically 
paid third parties to identify or assist in identifying or evaluating potential nominees but reserves the right to do so in the 
future. 

Specific Qualifications, Attributes, Skills and Experience to be Represented on the Board 

The  Board  has  identified  particular  qualifications,  attributes,  skills  and  experience  that  it  believes  are  important  to  be 
represented  on  the  Board  as  a  whole  in  order  to  advise  and  contribute  to  the  execution  of  the  Company’s  strategic 
objectives. Each Board member was selected in accordance with the process for the selection and nomination of directors 
described above. Accordingly, the Board believes that each of the Company’s Board members brings a myriad of attributes 

Axon Enterprise, Inc. | 2020 Proxy Statement | 7 

that combined benefit the Company and its shareholders. The following table summarizes certain key characteristics of 
the Company’s business and the associated attributes that have been identified as important to be represented on the Board. 

Business Characteristics 
The Company’s business is multifaceted and involves complex 
financial transactions. 

      Qualifications, Attributes, Skills & Experience 
•     High level of financial literacy 
•     Relevant CEO, CFO, or treasury 

The Company’s business requires compliance with a variety of 
regulatory requirements across a number of countries and 
relationships with various entities and non-governmental 
organizations. 
The Company’s TASER product lines utilize Neuro-Muscular 
Incapacitation from electrical currents as the method to disable a 
resisting suspect, which inherently involves medical and scientific 
testing. 
The Company’s primary markets are law enforcement, military and 
corrections agencies. 
The Company’s business includes the innovative fields of cloud 
computing, software as a service, wearable technology, and other 
emerging technologies such as artificial intelligence, all of which 
involve different points of view and perspectives from its traditional 
TASER background. 
The Board’s responsibilities include understanding and overseeing 
the various risks facing the Company and ensuring that appropriate 
policies and procedures are in place to effectively manage risk. 

Director Nominees in 2020 

experience 

•     Certified Public Accountant, 
Certified Financial Analyst 
•     Governmental, legal or political 

experience 

•     Medical and/or scientific experience 

•     Law enforcement experience 
•     Military experience 
•     Emerging technologies experience 

•     Risk oversight 
•     Management expertise 

Vice Admiral (Retired) Richard H. Carmona M.D., M.P.H., F.A.C.S. 

Director since 2007 
Class C 
Age: 71 
Board Committees: NCG Committee (Chair), Litigation Committee, Scientific and Medical Committee 
Other Public Company Boards: The Clorox Company, The Herbalife Company 

Dr. Carmona was sworn in as the 17th Surgeon General of the United States on August 5, 2002 and served the statutory 
four year term. Prior to being named United States Surgeon General, Dr. Carmona was the chairman of the State of Arizona 
Southern Regional Emergency Medical System, a professor of surgery, public health and family and community medicine 
at  the  University  of  Arizona,  and  the  Pima  County  Sheriff’s  Department  surgeon  and  deputy  sheriff.  He  is  currently 
employed as Chief of Health Innovation of Canyon Ranch Health in Tucson, Arizona and has held that position since 
October 1, 2006. Dr. Carmona attended Bronx Community College of the City University of New York where he earned 
his associate of arts degree. Dr. Carmona holds a B.S. degree and medical degree from the University of California, San 
Francisco. He has also earned a Master’s Degree in Public Health from the University of Arizona. 

Axon Enterprise, Inc. | 2020 Proxy Statement | 8 

 
 
 
 
 
 
 
 
 
 
Specific Qualifications, Attributes, Skills and Experience: 

Relevant Political Background 

Risk Oversight & Management 

High Level of Financial 
Literacy 

As  Chief  of  Heath  Innovation  at  Canyon  Ranch,  CEO  of  Canyon  Ranch
Health, and as a member of other public company boards, Dr. Carmona is able 
to contribute to the oversight of the Company’s financial matters. 
Service  on  the  Clorox  Company  and  the  Herbalife  Company  boards  of
directors provides valuable insight into public company corporate governance
matters. 
Service as the former Surgeon General of the U.S. provides a unique insight
into political matters. 
Service as the Surgeon General of the U.S. as well as an extensive career in 
emergency medical services, provides Dr. Carmona with a deep understanding 
of health, safety and medicine. 
Law Enforcement/Military Experience  Dr. Carmona is a combat decorated and disabled U.S. Army Special Forces
Veteran and a highly decorated police officer, giving him unusual insight into
our diverse customer base. 

Medical and Scientific Expertise 

Julie Cullivan 

Director since 2017 
Class C 
Age: 55 
Board Committees: Audit Committee, Information Security Committee (Chair) 
Other Public Company Boards: None. 

Most recently, Ms. Cullivan was the Chief Technology and People Officer at Forescout Technologies, Inc., reporting to 
the CEO, where she was responsible for leading the company’s business model transformation, information technology 
strategy,  security  risk  and  compliance  program,  customer  production  operations,  and  human  resources.  She  joined  in 
July 2017 and helped Forescout scale from a private company with $160 million in revenue, through its successful initial 
public offering, to a publicly traded company with revenues of $330 million and $1.5 billion valuation. In addition to 
focusing on scale, Ms. Cullivan led the operational transformation from an appliance and license software business to a 
cloud subscription business. Forescout was acquired by Advent International, a private equity firm, in 2020. Ms. Cullivan 
left  Forescout  in  January 2021.  Prior  to  Forescout,  Ms. Cullivan  held  executive  roles  at  FireEye  Inc.,  Autodesk,  Inc., 
McAfee Corp, EMC Corporation, and Oracle Corporation. 

Specific Qualifications, Attributes, Skills and Experience: 

Technology Expertise 

Risk Oversight & Management 

Ms. Cullivan is a recognized leader in the cyber security field and a sought-after 
speaker on topics including women in security, security as a boardroom imperative,
innovation and building high impact teams. 
Experience  as  SVP,  Business  Operations,  Chief  People  Officer  and  Chief
Information  Officer  where  Ms. Cullivan  led  cross  functional  initiatives  and
information security strategy in a high-growth environment. 

Axon Enterprise, Inc. | 2020 Proxy Statement | 9 

 
 
 
 
 
Caitlin Kalinowski 

Director since 2019 
Class C 
Age: 40 
Board Committees: Information Security Committee, Technology Committee (Chair) 
Other Public Company Boards: None 

Caitlin Kalinowski leads VR hardware for Facebook’s AR/VR division. Her team is responsible for the product design, 
electrical and mechanical engineering of the Oculus Quest 1 and 2, Oculus Go, Oculus Rift S and Touch controllers. Before 
working at Facebook, Caitlin was a technical lead at Apple on the Mac Pro and MacBook Air products, and was part of 
the original unibody MacBook Pro team. Ms. Kalinowski is also on the strategic board of Lesbians Who Tech & Allies, 
the largest LGBTQ technical organization in the world. Ms. Kalinowski holds a B.S. in Mechanical Engineering from 
Stanford  University.  Ms. Kalinowski  was  recommended  for  nomination  to  the  Board  by  a  former  non-management 
director. 

Specific Qualifications, Attributes, Skills and Experience: 

Technology Expertise 

Ms. Kalinowski  has  extensive  experience  in  established  technology  organizations
such  as  Facebook  and  Apple.  Ms. Kalinowski  led  technical  teams  at  Apple  and
currently  heads  Oculus  VR  at  Facebook.  She  has  tremendous  insight  into  product
design and engineering for technology focused initiatives. 

Incumbent Directors in 2020 

Mark Kroll, Ph.D. 

Director since 2003 
Class B 
Age: 68 
Board Committees: Litigation Committee (Chair), Scientific and Medical Committee (Chair) 
Other Public Company Boards: Haemonetics Corporation 

Dr. Kroll retired in July 2005 from St. Jude Medical, Inc., where he held various executive level positions since 1995, 
most recently as Senior Vice President and Chief Technology Officer, Cardiac Rhythm Management Division. Dr. Kroll 
holds a B.S. degree in Mathematics and a M.S. degree and a Ph.D. degree from the Electrical Engineering department of 
the University of Minnesota and an M.B.A. degree from the University of St. Thomas. Dr. Kroll is also the named inventor 
of over 350 issued U.S. patents and is a Fellow of: American College of Cardiology, Heart Rhythm Society, Institute of 
Electronics and Electrical Engineering ("IEEE"), and the American Institute for Medicine and Biology in Engineering 
("AIMBE"). 

Specific Qualifications, Attributes, Skills and Experience: 

Technology Expertise 

Medical and Scientific 
Expertise 

Advanced mathematical and scientific education and technology and scientific 
accomplishments as recognized by “Fellow” designations from IEEE and AIMBE 
provide a strong scientific background that is beneficial to the Company. 
Scientific accomplishments as recognized by “Fellow” designations from the 
American College of Cardiology and the Heart Rhythm Society provide invaluable 
skills and experience to the TASER business. 

Risk Oversight & Management  Service on Haemonetic Corporation’s board of directors as well as leadership 

positions at St. Jude’s Medical, Inc. provides beneficial experience in management 
and oversight. 

Axon Enterprise, Inc. | 2020 Proxy Statement | 10 

 
 
 
 
 
 
Matthew R. McBrady, Ph.D 

Director since 2016 
Class B 
Age: 50 
Board Committees: Audit Committee, Compensation Committee, Merger and Acquisition Committee (Chair) 
Other Public Company Boards: None 

From  August 1998  through  January 2000,  Dr. McBrady  served  as  an  international  economist  with  President  Clinton’s 
Council of Economic Advisers and the U.S. Treasury Department. Dr. McBrady subsequently served as a professor of 
finance at the Wharton School of Business at the University of Pennsylvania (from September 2002 through May 2003) 
and at the Darden Graduate School of Business Administration at the University of Virginia (from May 2003 through 
December 2006). Dr. McBrady  then  worked  as  an  investment  professional  within  the  North  American  Private  Equity 
group at Bain Capital, LLC (from January 2007 through January 2009). Dr. McBrady then joined Silver Creek Capital 
Management, LLC as Managing Director and Head of Investment Strategy and Risk Management (from January 2009 
through  January 2014)  prior  to  joining  BlackRock, Inc.  where  he  served  as  Managing  Director  and  Chief  Investment 
Officer of Multi-Strategy Hedge Funds from January 2014 through September 2016. Dr. McBrady served as the Managing 
Director of Investments at the Cystic Fibrosis Foundation from September 2017 to January 2019 and as a Senior Advisor 
and co-CIO of Callaway Capital from January 2017 to December 2019, before returning to the Darden Graduate School 
of Business Administration as a Professor of Practice in August 2020.  

Dr. McBrady holds a B.A. degree in Economics from Harvard University, a M.S. degree in International Economics from 
Oxford University (U.K.), and a Masters and Ph.D. degree in Business Economics from Harvard University. Dr. McBrady 
previously served as a director for the Company from January 2001 through June 2014. 

Specific Qualifications, Attributes, Skills and Experience: 

High Level of Financial 
Literacy 

Relevant Political Background 

Service  as  a  member  of  President  Clinton’s  Council  of  Economic  Advisory  and
teaching positions at the Harvard Business School, the Wharton School of Business
and 
the  Darden  Graduate  School  of  Business  Administration  providing
Dr. McBrady  valuable  financial  knowledge  and  context.  Service  as  Chief
Investment  Officer  for  BlackRock  and  investment  strategy  and  management
positions for other investment management firms. 
Service as a member of President Clinton’s Council of Economic Advisors giving 
him deep insight into government processes. 

Patrick W. Smith, Chief Executive Officer 

Director since 1993 
Class B 
Age: 50 
Other Public Company Boards: None 

Mr. Smith has served as Chief Executive Officer (“CEO”) and as a director of the Company since 1993. He is also co-
founder of the Company. After graduating from Harvard, cum laude, in just three years (class of 1991), Mr. Smith entered 
directly into the Master of Business Administration program at the University of Chicago. In two years, he completed both 
a master’s degree in international finance from the University of Leuven in Leuven, Belgium and an M.B.A. degree with 
honors at the University of Chicago, graduating in the top 5% of his class. After completing graduate school in the summer 
of 1993, he co-founded Axon Enterprise, Inc. (F.K.A. TASER International, Inc.) in September 1993 with his brother, 
Thomas P. Smith. 

Axon Enterprise, Inc. | 2020 Proxy Statement | 11 

 
 
Among other qualifications, Mr. Smith is the founder and visionary of the Company and brings to the Board extensive 
executive leadership experience in the technology industry, including the management of worldwide operations, sales, 
service, and support as well as technology innovation as he currently holds 39 U.S. patents. 

Adriane Brown 

Director since 2020 
Class A 
Age: 62 
Board Committees: None 
Other Public Company Boards: eBay Inc. 

Ms. Brown is a Venture Partner at Flying Fish Fund, a venture capital firm, since November 2018, serving as Managing 
Partner  beginning  in  2021.  Prior  to  that,  Ms. Brown  served  as  President  and  Chief  Operating  Officer  for  Intellectual 
Ventures  (“IV”),  an  invention  and  investment  company  that  commercializes  inventions,  from  January 2010  through 
July 2017, and served as a Senior Advisor until December 2018. Before joining IV, Ms. Brown served as President and 
Chief  Executive  Officer  of  Honeywell  Transportation  Systems.  Over  the  course  of  10  years  at  Honeywell,  she  held 
leadership positions serving the aerospace and automotive markets globally. Prior to Honeywell, Ms. Brown spent 19 years 
at Corning, Inc., ultimately serving as Vice President and General Manager, Environmental Products Division, having 
started her career there as a shift supervisor. 

Ms. Brown  also  serves on  the  boards  of directors of  eBay  Inc.,  Washington  Research Foundation,  the  Pacific  Science 
Center and Jobs for America’s Graduates. Ms. Brown also served on the boards of directors of Allergan Plc and Raytheon 
Company until 2020, and Harman International Industries from 2013 to 2017. 

Ms. Brown holds a Doctorate of Humane Letters and a bachelor’s degree in environmental health from Old Dominion 
University, and is a winner of its Distinguished Alumni Award. She also holds a master’s degree in management from the 
Massachusetts Institute of Technology where she was a Sloan Fellow. 

Specific Qualifications, Attributes, Skills and Experience: 

High Level of Financial 
Literacy 

Risk Oversight & Management 

Technology Expertise 

Michael Garnreiter, Chairman 

President and Chief Operating Officer for IV from January 2010 to July 2017, and
President and Chief Executive Officer of Honeywell Transportation Systems from
January 2005 to June 2009. 
Board Experience for Harman, Allergan plc, eBay Inc., and Raytheon Company
gives  extensive  experience  relating  to  public  company  corporate  governance
matters. 
Brown is a Managing Partner and member of the Investment Committee at Flying
Fish  Partners.  The  fund  invests  in  and  supports  start-ups  utilizing  artificial
intelligence and  machine  learning  to  transform  processes  in  a  variety  of
market verticals. Over the course of her career, Brown has engaged in business and
technology transformations across a number of businesses and markets. 

Director since 2006 
Class A 
Age: 69 
Board Committees: Audit Committee (Chair), Compensation Committee, NCG Committee, Litigation Committee 
Other Public Company Boards: Knight-Swift Transportation Holdings, Amtech Systems 

Mr. Garnreiter  most  recently  served  as  Vice  President  of  Finance  and  Treasurer  of  Shamrock  Foods,  a  privately-held 
manufacturer and distributor of foods and food-related products. He retired from this position in December 2015. From 

Axon Enterprise, Inc. | 2020 Proxy Statement | 12 

 
 
January 2010 until August 2012, Mr. Garnreiter was a managing director of Fenix Financial Forensics, a Phoenix-based 
litigation and financial consulting firm. From April 2002 through June 2006, Mr. Garnreiter was Executive Vice President, 
Treasurer, and Chief Financial Officer of the Main Street Restaurant Group. Mr. Garnreiter previously served with the 
international accounting firm, Arthur Andersen, from 1974 through March 2002 with increasing levels of responsibility, 
culminating as a partner. Mr. Garnreiter holds a B.S. degree in accounting from California State University at Long Beach 
and is a Certified Public Accountant. 

Specific Qualifications, Attributes, Skills and Experience: 

High Level of Financial 
Literacy 
Risk Oversight & Management 

Certified Public Accountant and former partner at Arthur Andersen. Served on the
audit committee for each board he has served in the past. 
Board Experience for Knight-Swift Transportation Holdings, Amtech Systems, IA
Global Inc., and Fenix Financial Forensics gives extensive experience relating to
public company corporate governance matters. 

Hadi Partovi 

Director since 2010 
Class A 
Age: 48 
Board  Committees:  Compensation  Committee  (Chair),  NCG  Committee,  Merger  and  Acquisition  Committee, 
Technology Committee 
Other Public Company Boards: None 

Mr. Partovi is the CEO and co-founder of the non-profit education organization Code.org, and serves as a Director on the 
board of Convoy. Mr. Partovi is a past or present strategic advisor or early investor at numerous technology companies, 
including Facebook, Dropbox, Uber, airbnb, SpaceX, and Zappos. From 2009 through 2010, Mr. Partovi was Senior Vice 
President of Technology for MySpace (via acquisition) and from 2006 through 2009 he was President and Co-Founder of 
ILIKE, Inc.  which  was  acquired  by  MySpace  in  2009.  From  2002  through  2005,  Mr. Partovi  was  General  Manager, 
Microsoft MSN Entertainment and MSN.com and from 1999 through 2001, he was Co-Founder and VP of Product and 
Professional  Services  for  TELLME  Networks, Inc.  From  1994  through  1999,  he  was  Program  Manager  for  Microsoft 
Internet  Explorer.  Mr. Partovi  holds  B.A.  and  M.S.  degrees  in  Computer  Science,  summa  cum  laude,  from  Harvard 
University. 

Specific Qualifications, Attributes, Skills and Experience: 

Technology Expertise 

Risk Oversight & Management 

Experience  as  an  investor  in  technology  companies  provides  Mr. Partovi  with 
invaluable  insight  into  software  and  Internet-related  business  development
initiatives. 
Experience  as  an  advisor  to  multiple  start-up  companies  provides  Mr. Partovi 
experience in the unique challenges facing companies pursuing new technology. 

Axon Enterprise, Inc. | 2020 Proxy Statement | 13 

 
 
 
 
  
 
Role of the Board of Directors 

BOARD AND COMMITTEE GOVERNANCE 

The  principal  duties  of  the  Board  of  Directors  are  to  oversee  management  and  evaluate  strategy.  The  fundamental 
responsibility of the directors is to exercise their business judgment to act in what they reasonably believe to be the best 
interest of the Company and its shareholders. Our governance structure is designed to foster disciplined actions, effective 
decision-making, and appropriate oversight of both compliance and performance. 

Axon’s  key  governance  documents, 
at http://investor.axon.com/governance/documents-and-charters. 

including  our  Corporate  Governance  Guidelines, 

are 

available 

Board Leadership Structure 

The Company’s governance documents provide the Board with flexibility to select the appropriate leadership structure for 
the Company. In making leadership structure determinations, the Board considers many factors, including the specific 
needs of the business and what is in the best interests of the Company’s shareholders. The current leadership structure is 
anchored by a non-management director as Chairman of the Board. The Board believes this structure provides a very well-
functioning  and  effective  balance  between  strong  Company  leadership  and  appropriate  safeguards  and  oversight  by 
independent directors. 

•  Chairman of the Board: Michael Garnreiter 

•  Chief Executive Officer: Patrick W. Smith 

The principal role of the Chairman of the Board is to manage and to provide leadership to the Board of Directors of the 
Company. The Chairman is accountable to the Board and acts as a direct liaison between the Board and the management 
of the Company, through the CEO. The Chairman acts as the communicator for Board decisions where appropriate. The 
separation of the role of the Chairman from that of the CEO is based on the Board’s view that the Chairman should be free 
from any interest and any business or other relationship that could interfere with the Chairman’s judgment, other than 
interests resulting from Company shareholdings and remuneration. 

The Board conducts an annual evaluation of the performance of the Board and each of its standing committees, including 
peer assessments of each individual director. 

Meetings of the Board of Directors 

During the year ended December 31, 2020, the Board held four meetings. During 2020, each director attended at least 75% 
of all regular Board and applicable committee meetings. 

Axon Enterprise, Inc. | 2020 Proxy Statement | 14 

Committees of the Board of Directors 

The  following  table  summarizes  the  current  membership  of  our  standing  non-management  Board  committees,  and 
identifies the chairman of each committee and the number of committee meetings held in fiscal 2020: 

  Merger and 

     Scientific      
and 

  Information

NCG 

  Litigation   Acquisition   Medical    Technology 

Security 

  Compensation  

Audit 
  Committee 
 5 

Committee    Committee  Committee  Committee   Committee  Committee   Committee 
 3 

 — 

 — 

 1 

 1 

 1 

 1 

X 
* 

X 

X 

X 
* 

X 

X 

* 

* 

X 

X 

* 
X 

X 

* 

* 

X 

* 

X 

# Meetings 
Director 

Richard Carmona 
Julie Cullivan 
Michael Garnreiter 
Caitlin Kalinowski 
Mark Kroll 
Matthew McBrady 
Hadi Partovi 

X = Member 
*  = Chair 

The  Audit  Committee,  established  in  accordance  with  Section 3(a)(58)(A) of  the  Securities  Exchange  Act  of  1934,  as 
amended  (the  “Exchange  Act”),  exercises  sole  authority  with  respect  to  the  selection  of  the  Company’s  independent 
registered public accounting firm and the terms of its engagement; reviews the policies and procedures of the Company 
and management with respect to maintaining the Company’s books and records; reviews with the independent registered 
public  accounting  firm,  upon  the  completion  of  its  audit,  the  results  of  the  auditing  engagement  and  any  other 
recommendations the independent registered public accounting firm may have with respect to the Company’s financial, 
accounting or auditing systems; and reviews with the independent registered public accounting firm, upon the completion 
of  its  quarterly  review  of  the  Company’s  financial  statements,  the  results  of  the  quarterly  review  and  any  other 
recommendations the independent registered public accounting firm may have in connection with such quarterly reviews. 
The Report of the Audit Committee for the year ended December 31, 2020 is included in this proxy statement. 

The Compensation Committee determines salaries, stock and bonus awards and considers employment agreements for 
appointed officers of the Company; considers and reviews grants of options and other equity awards under the Company’s 
compensations plans and administers such plans; and considers matters of director compensation, benefits and other forms 
of remuneration. The Compensation Committee Report for the year ended December 31, 2020 is included in this proxy 
statement. See “Compensation Discussion and Analysis” for more information regarding the Compensation Committee. 

The  NCG  Committee  is  charged  with  identifying  qualified  candidates  for  nomination  for  election  to  the  Board  and 
nominating  such  candidates  for  election;  and  reviewing  and  making  recommendation  to  the  Board  concerning  the 
composition and size of the Board and its committees. The Committee also monitors the process to assess the Board’s 
effectiveness  and  is  primarily  responsible  for  oversight  of  corporate  governance,  and  developing  and  updating  our 
Corporate Governance Principles. 

The Litigation Committee is responsible for reviewing and approving the settlement of certain litigation matters against 
the  Company  or  its  officers  and  directors  to  ensure  the  settlement  is  fair,  reasonable  and  in  the  best  interests  of  the 
Company’s shareholders. No member of the Litigation Committee was a named party in any pending litigation involving 
the Company. 

The Merger and Acquisition Committee serves to focus on issues related to any proposed merger, acquisition, or other 
strategic investment activity or plans identified by the Company’s management. 

Axon Enterprise, Inc. | 2020 Proxy Statement | 15 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
    
 
    
 
    
 
    
 
    
 
 
    
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
  
  
  
  
  
  
  
  
   
  
   
  
   
  
   
  
   
  
   
  
   
  
   
  
   
  
   
  
  
  
   
  
  
   
  
   
  
  
   
  
   
  
   
  
   
  
   
  
   
  
  
  
  
  
  
   
  
   
  
   
  
   
  
   
  
   
  
   
  
   
  
   
  
   
  
  
  
   
  
   
  
   
  
  
   
  
  
   
  
   
  
  
  
   
  
   
  
  
   
  
   
  
   
  
   
  
  
  
   
  
  
   
  
  
   
 
The Scientific and Medical Committee aims to create board linkage with the Company’s Scientific and Medical Advisory 
Board  which  provides  important  feedback  directly  to  the  Company’s  management  about  scientific,  medical  and 
electrophysiology issues related to the Company’s TASER products. 

The Technology Committee was established to stay abreast of new technology and the impact of new technology on the 
Company’s products and strategy. 

The Information Security Committee was established to ensure that members of the Board of Directors actively understand 
information security protections and associated risks. The Information Security Committee engages in key decisions to 
help set the direction for the Company’s information security strategy, as well as understand and prioritize information 
security capabilities and associated risk remediation. 

The Audit Committee, Compensation Committee, NCG Committee, and Litigation Committee have each adopted charters 
that govern their respective authority, responsibilities and operation. The charters of these committees are available on our 
website at http://investor.axon.com/governance/documents-and-charters. 

Effective January 1, 2021, committee composition and membership was revised as follows:  

Audit 
  Committee 

  Compensation 

Committee    Committee  Committee   Committee  

Security 

     Scientific       Enterprise  

NCG 

  Merger and  
Risk and 
  Acquisition   Medical    Information

and 

Director 

Adriane Brown 
Richard Carmona 
Julie Cullivan 
Michael Garnreiter 
Caitlin Kalinowski 
Mark Kroll 
Matthew McBrady 
Hadi Partovi 

X = Member 
*  = Chair 

X 
* 
X 

X 

X 

X 

X 
* 

X 
* 

X 

X 

X 

X 

X 

* 
X 

X 

* 

* 

X 
X 
X 

Audit Committee Financial Experts 

The Board of Directors determined that Mr. Garnreiter and Dr. McBrady, independent directors of the Company, are audit 
committee financial experts within the meaning of that term under applicable rules promulgated by the SEC. Information 
about the past business and educational experience of Mr. Garnreiter and Dr. McBrady are included in this proxy statement 
under the heading “Governance--The Board of Directors.” The Board has also determined that each current member of the 
Audit  Committee  is  financially  literate  and  that  Mr. Garnreiter  and  Dr. McBrady  satisfy  the  financial  sophistication 
requirements under the current listing standards of NASDAQ. 

Director Independence 

As of the date of this proxy statement, based upon the information submitted by each of its directors, the Board has made 
a determination that a majority of our current Board is independent as that term is defined by NASDAQ listing standards 
and that all of the members of our Board committees also meet any additional specific independence standards applicable 
to  any  committee  on  which  such  director  serves,  including  the  more  stringent  audit  committee  and  compensation 
committee independence committee criteria. The Company has determined that all Board members, other than Patrick W. 
Smith, are independent under applicable NASDAQ and SEC rules. Each of our directors other than Mr. Smith is also a 
“non-employee director” (within the meaning of Rule 16b-3 under the Exchange Act) and an “outside director” within the 
meaning of Section 162(m) of the Internal Revenue Code and related Treasury Regulations.  

Axon Enterprise, Inc. | 2020 Proxy Statement | 16 

  
 
 
 
 
 
 
 
 
 
 
 
 
 
    
 
    
 
    
 
    
 
 
 
 
 
 
 
 
 
 
 
 
  
   
  
   
  
   
  
   
  
 
  
   
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
In making its independence determinations, the Board considered that Mark Kroll, Ph.D., provides consulting services for 
the Company. The expenses related to these services, excluding travel reimbursements, were less than $0.1 million for the 
year  ended  December 31,  2020.   At  December 31,  2020,  the  Company  had  no  accrued  liabilities  relating  to  these 
services.   The  Board  determined  that  these  consulting  services  did  not  impair  Mr. Kroll’s  independence  because  the 
amount of the fees are not material to Dr. Kroll or the Company and they represent a significant reduction from his standard 
fees.  

Patrick W. Smith is not independent because he is an executive officer of the Company.  

Board of Directors’ Role in Risk Oversight 

The Company’s risk management process is intended to ensure that risks are taken knowingly and purposefully. As such, 
the Company’s executive management keeps the Board apprised by presenting results of the process to identify, assess, 
prioritize  and  address  strategic,  financial,  operating,  business,  compliance,  litigation,  regulatory,  safety,  reputational, 
cybersecurity and other risks to the Company. Executive management meets with the Board on a quarterly basis to address 
high priority risks and on an as-needed basis to evaluate and monitor emerging risks. 

Code of Ethics 

The Company has adopted a Code of Business Conduct and Ethics (“Code of Ethics”) which is applicable to all employees, 
directors and consultants of the Company. A copy of the Company’s Code of Ethics is published and available on the 
investors portion of Company’s website at http://investor.axon.com/governance/documents-and-charters. The Company 
intends  to  disclose  any  future  amendments  or  waivers  to  the  Code  of  Ethics  on  the  Company’s  website  within  four 
business days following the date of such amendment or waiver, unless required by NASDAQ rules to disclose such event 
on Form 8-K. 

Director Attendance at Annual Meetings of Shareholders 

Directors are encouraged by the Company to attend each annual meeting of shareholders if their schedules permit. All of 
our directors attended the 2020 Annual Meeting of Shareholders with the exception of Adriane Brown, who was not yet 
appointed to the Board at that time. 

Shareholder Communications with Directors 

Shareholders may communicate with members of the Board by mail addressed to the Chairman, or any other individual 
member of the Board, to the full Board, or to a particular committee of the Board. In each case, such correspondence 
should  be  sent  to  the  Company’s  headquarters  at  17800  North  85th  Street,  Scottsdale,  AZ  85255.  In  general,  any 
shareholder communication about bona fide issues concerning the Company delivered to the Secretary for forwarding to 
the Board or specified members will be forwarded in accordance with the shareholder’s instructions. 

DIRECTOR COMPENSATION 

Members of the Board who are employees of the Company are not separately compensated for serving on the Board. Board 
compensation  is  reviewed  periodically  by  the  Company’s  Compensation  Committee.  In  March of  2017,  the  Company 
retained  Compensia Inc.  ("Compensia")  to  assist  the  Compensation  Committee  with  reviewing  peer  group  data  and 
updating the Company’s Board compensation program. As a result of this analysis, the Compensation Committee approved 
updated compensation plans bringing the Company’s total Board compensation levels in line with the median level of its 
peer group. Non-employee directors of the Company are paid $9,000 per quarter and are eligible to receive annual grants 
of restricted stock units (“RSUs”) of the Company’s stock with a grant date fair value equal to approximately $160,000 
vesting in equal annual installments over three years. New Board members are eligible to receive an initial grant of RSUs 
with  a  grant  date  fair  value  equal  to  approximately  $160,000  in  their  first year  of  service  vesting  in  equal  annual 
installments over three years. The Chairman of the Board receives an additional (i) $5,000 in cash per quarter and (ii) an 
annual grant of RSUs with a grant date fair value equal to $20,000 vesting over one year. Board members that provide any 
special  Board  advisory  consultations  in  their  official  capacity  as  a  Board  member  (other  than  Board  and  committee 

Axon Enterprise, Inc. | 2020 Proxy Statement | 17 

 
 
 
meetings) are paid compensation at the rate of $2,500 per day or $1,250 per half day, with no pay for travel days. All 
directors are reimbursed for reasonable expenses incurred in connection with their attendance at meetings. 

In addition, board members serving on committees in either the chair or member capacity receive fees as summarized in 
the following table: 

Committee 
Audit 
Compensation 
NCG 
Litigation 
Merger and Acquisition 
Science and Medical 
Technology 
Information Security Committee 

     Quarterly Chair      Quarterly Member

Fee 

Fee 

  $ 

 5,000   $ 
 2,500  
 2,250  
 1,500  
 2,500  
 6,000  
 2,500  
 2,500  

 2,500 
 1,500 
 1,250 
 750 
 1,500 
 2,500 
 1,500 
 1,500 

The annual RSU awards are typically granted on the date of the Company’s annual shareholder’s meeting. Directors have 
the option of deferring all or a portion of their cash compensation into a non-qualified deferred compensation plan. 

Effective January 1, 2021, non-employee directors of the Company are paid $10,000 per quarter and are eligible to receive 
annual RSU grants with a grant date fair value equal to approximately $200,000 vesting in equal annual installments over 
three  years. New  Board  members  are  eligible  to  receive  an  initial  grant  of  RSUs  with  a grant date fair value  equal  to 
approximately $200,000 in their first year of service vesting in equal annual installments over three years. 

The following table summarizes the compensation paid to non-employee directors for the fiscal year ended December 31, 
2020. 

    Fees Earned or      

     All Other 

Name 
Adriane M. Brown 
Richard H. Carmona 
Julie Cullivan 
Michael Garnreiter (3) 
Caitlin E. Kalinowski 
Mark W. Kroll (4) 
Matthew McBrady 
Hadi Partovi 

  $ 

Paid in Cash    Stock Awards   Compensation  
($) (1) 

($) (2) 

($) 
 21,000   $   160,024    $ 
 58,000  
 56,000  
 90,000  
 52,000  
 66,000  
 62,000  
 63,000  

    160,048   
    160,048   
    180,101   
    160,048   
    160,048   
    160,048   
    160,048   

Total ($) 
 —    $  181,024 
   218,048 
 —   
   216,048 
 —   
   270,101 
 —   
   212,048 
 —   
   316,248 
 90,200   
   222,048 
 —   
   223,048 
 —   

(1)  Amounts in this column represent the aggregate grant date fair value of RSUs, computed in accordance with 
stock-based compensation accounting rules (ASC Topic 718). The fair value of each RSU is the closing price of 
our common stock on the date of grant. Each non-employee director, with the exception of Ms. Brown, received 
an award of 2,107 RSUs on May 29, 2020. The awards vest in three equal installments on May 29, 2021, 2022 
and 2023. Ms. Brown received an award of 1,783 RSUs on June 1, 2020, which vests in three equal installments 
on  June 1,  2021,  2022,  and  2023.  Pursuant  to  SEC  regulations,  the  amounts  shown  exclude  the  impact  of 
estimated forfeitures related to service-based vesting conditions. The assumptions used in the calculations of the 
grant date fair value for stock awards are included in Note 1 to our Consolidated Financial Statements contained 
in our Annual Report on Form 10-K for fiscal 2020. 

Axon Enterprise, Inc. | 2020 Proxy Statement | 18 

 
 
 
 
 
 
 
 
 
 
 
  
  
 
  
  
 
  
  
 
  
  
 
  
  
 
  
  
 
  
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
 
 
 
 
 
 
 
 
 
  
 
  
  
 
  
  
 
  
  
 
  
  
 
  
  
 
  
  
 
The following table shows the aggregate number of outstanding RSUs outstanding as of December 31, 2020.  

Name 
Adriane M. Brown 
Richard H. Carmona 
Julie Cullivan 
Michael Garnreiter 
Caitlin E. Kalinowski 
Mark W. Kroll 
Matthew McBrady 
Hadi Partovi 

  As of December 31, 2020

Aggregate 
Restricted Stock 
Units Outstanding 
 1,783 
 4,563 
 4,563 
 4,827 
 3,857 
 4,563 
 4,563 
 4,563 

(2)  Other compensation for Dr. Kroll represents fees for consulting services provided.  

(3)  Pursuant to his service as Chairman of the Board, on May 29, 2020, Mr. Garnreiter received a grant of 264 shares 

which vest one year from the award date. 

(4)  Non-employee directors have the option of participating in the non-qualified deferred compensation plan through 
which participants may elect to postpone the receipt and taxation of a portion of their compensation. All gains or 
losses are allocated fully to plan participants and the Company does not guarantee a rate of return on deferred 
balances. The Company does not make discretionary payments to the plan. There were no above-market returns 
for participants in the plan. Dr. Kroll participates in the Company’s deferred compensation plan and elected to 
defer $66,000 of earned compensation into the plan during the year ended December 31, 2020. 

CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS 

The  Company  reviews  all  relationships  and  transactions  in  which  we  and  our  directors,  director  nominees,  executive 
officers or their immediate family members are participants, to determine whether such persons have a direct or indirect 
material interest. Management is primarily responsible for the development and implementation of processes and controls 
to  obtain  information  from  the  directors  and  executive  officers  with  respect  to  related  party  transactions  and  for  then 
determining, based on the facts and circumstances, whether the Company or a related party has a direct or indirect material 
interest in the transaction. As required under SEC rules, transactions that are determined to be directly or indirectly material 
to us or a related party are disclosed in our proxy statement.  

The Company has a written related party policy which is included within the Audit Committee Charter, wherein the Audit 
Committee  reviews,  approves,  or  ratifies  related  party  transactions  in  accordance  with  NASDAQ  rules.  All  proposed 
transactions in excess of $120,000 between the Company and its directors, officers, five-percent stockholders and their 
affiliates should be entered into or approved only if such transactions are on terms no less favorable to the Company than 
it could obtain from unaffiliated parties, are reasonably expected to benefit the Company and are disclosed to the Audit 
Committee. The Audit Committee is authorized to consult with independent legal counsel at the Company’s expense in 
determining whether to approve any such transaction.  

SHARE OWNERSHIP 

OWNERSHIP OF EQUITY SECURITIES OF THE COMPANY 

The following table sets forth information, as of March 30, 2021, with respect to beneficial ownership of the Company’s 
common stock by each current director or nominee for director, by each of our named executive officers (as defined by 
Item 402(a)(3) of Regulation S-K)(the “NEOs”), by all directors and executive officers as a group, and by each person 
who is known to the Company to be the beneficial owner of more than five percent of the Company’s outstanding common 

Axon Enterprise, Inc. | 2020 Proxy Statement | 19 

 
 
 
 
 
     
 
 
 
  
  
  
  
  
  
  
  
 
 
 
stock. The Company believes that, except as otherwise described below, each named beneficial owner has sole voting and 
investment power with respect to the shares listed.  

Name of Beneficial Owner (1) 
BlackRock, Inc. (4) 
The Vanguard Group (5) 
Baillie Gifford & Co (6) 

Patrick W. Smith 
Hadi Partovi 
Michael Garnreiter 
Richard H. Carmona 
Mark W. Kroll 
Julie Cullivan 
Caitlin Kalinowski 
Matthew R. McBrady 
Adriane Brown 

Jawad A. Ahsan (7) 
Luke S. Larson 
Joshua M. Isner 
Jeffrey C. Kunins 

     Shares 
  Acquirable  
  Within 60  

Total 
Beneficial 

  Percent of   
  Shares Owned   Days (2)    Ownership    Class (3)   
 9.4  %
 8.7   
 6.7   

 —      6,109,343    
 —      5,656,053    
 —      4,329,299    

 6,109,343    
 5,656,053    
 4,329,299    

 438,780   
 288,130   
 24,823   
 13,165   
 13,044   
 2,996   
 875   
 834   
 —   

 530,488   
 702   
 966   
 702   
 702   
 702   
 702   
 702   
 —   

 86,362   
 28,536   
 26,883   
 22,900   

 11,111   
 —   
 —   
 —   

 969,268    
 288,832    
 25,789    
 13,867    
 13,746    
 3,698    
 1,577    
 1,536    
 —   

 97,473    
 28,536    
 26,883    
 22,900    

 1.5   
*   
*   
*   
*   
*   
*   
*   
*   

*   
*   
*   
*   

All directors and executive officers as a group (13 persons) 

 947,328      546,777      1,494,105    

 2.3  %

*  Less than 1% 

(1)  Except as noted in Notes 4, 5, 6, and 7 below, the address of each of the persons listed is c/o Axon Enterprise, Inc., 

17800 North 85th Street, Scottsdale, AZ 85255. 

(2)  Reflects the number of shares that could be purchased by exercise of options exercisable at March 31, 2021, or 
options or restricted stock units vesting within 60 days thereafter under the Company’s stock incentive plans. 

(3)  Based  on  64,673,091  shares  outstanding  as  of  March 30,  2021.  For  purposes  of  computing  the percentage  of 
outstanding shares held by each person or group of persons named above, any security which such person or 
group has the right to acquire within 60 days of March 30, 2021, is deemed to be outstanding for the purpose of 
computing the percentage ownership of such person or group, but is not deemed to be outstanding for the purpose 
of computing the percentage ownership of any other person or group. 

(4)  Represents shares of the Company’s common stock beneficially owned as of December 31, 2020, based on the 
Schedule 13G/A filed on January 29, 2021 by BlackRock, Inc. In such filing, BlackRock, Inc. lists its address as 
55 East 52nd Street, New York, New York 10055, and indicates it has sole voting power with respect to 5,899,632 
shares of the Company’s common stock, shared voting power with respect to no shares of the Company’s common 
stock,  sole  dispositive  power  with  respect  to  6,109,343  shares  of  the  Company’s  common  stock,  and  shared 
dispositive power with respect to no shares of the Company’s common stock. 

(5)  Represents shares of the Company’s common stock beneficially owned as of December 31, 2020, based on the 
Schedule 13G/A filed on February 10, 2021 by The Vanguard Group. In such filing, The Vanguard Group lists 
its address as 100 Vanguard Blvd., Malvern, PA 19355, and indicates it has sole voting power with respect to no 
shares of the Company’s common stock, shared voting power with respect to 49,558 shares of the Company’s 
common stock, sole dispositive power with respect to 5,555,157 shares of the Company’s common stock, and 
shared dispositive power with respect to 100,896 shares of the Company’s common stock. 

Axon Enterprise, Inc. | 2020 Proxy Statement | 20 

 
 
 
 
 
 
 
 
 
 
 
    
    
    
  
 
 
 
  
 
 
  
  
  
 
 
  
  
  
 
  
  
  
  
  
  
  
  
 
 
 
  
  
  
 
  
  
  
  
 
 
 
 
 
 
  
 
(6)  Represents shares of the Company’s common stock beneficially owned as of December 31, 2020, based on the 
Schedule 13G/A filed on January 20, 2021 by Baillie Gifford & Co. In such filing, Baillie Gifford & Co lists its 
address as Calton Square, 1 Greenside Row, Edinburgh EH1 3AN, Scotland, United Kingdom, and indicates it 
has sole voting power with respect to 3,798,953 shares of the Company’s common stock, shared voting power 
with  respect  to  no  shares  of  the  Company’s  common  stock,  sole  dispositive  power  with  respect  to  4,329,299 
shares of the Company’s common stock, and shared dispositive power with respect to no shares of the Company’s 
common stock. 

(7) 

Includes 56,679 vested shares pledged to a financial institution. 

DELINQUENT SECTION 16(a) REPORTS 

Section 16(a) of the Exchange Act requires the Company’s executive officers and directors, and persons who beneficially 
own more than 10 percent of a registered class of the Company’s equity securities, to file reports of ownership and changes 
in ownership with the SEC. Executive officers, directors and greater than 10 percent beneficial owners are required by 
SEC regulations to furnish the Company with copies of all forms they file pursuant to Section 16(a). Based solely on a 
review of the copies of Section 16(a) reports furnished to the Company and written representations from certain reporting 
persons  that  no  other  reports  were  required,  to  the  Company’s  knowledge,  such  persons  complied  with  all  of  the 
Section 16(a) filing  requirements  applicable  to  them  in  2020,  except  as  follows:  Michael  Garnreiter  and  Matthew  R. 
McBrady each filed one late Form 4 (each reporting one transaction). 

Axon Enterprise, Inc. | 2020 Proxy Statement | 21 

 
 
 
 
EXECUTIVE COMPENSATION 

EXECUTIVE OFFICERS 

See “Governance--The Board of Directors” for biographical information for Patrick W. Smith, who is also our CEO. 

Luke S. Larson 

Title: President 
Joined Axon in 2008 
Age: 39 

Mr. Larson serves as Axon’s President. Mr. Larson is responsible for day to day operations and execution for all aspects 
of  the  Company’s  business. Mr. Larson  joined  Axon  in  June of  2008  and  has  served  in  a  variety  of  executive  and 
management  roles  including  director  of  video  products,  product  manager  and  product  development  manager.  Prior  to 
joining Axon, Mr. Larson served as a Marine Corps infantry officer. Mr. Larson graduated from University of Arizona 
with honors where he was an NROTC Scholarship recipient. He also received an MBA in International Business from 
Thunderbird School of Global Management. 

Jawad A. Ahsan 

Title: Chief Financial Officer 
Joined Axon in 2017 
Age: 41 

Mr. Ahsan joined Axon in 2017 and is responsible for leading the company’s global finance, corporate strategy, legal and 
IT organizations,  as  well  as Axon’s  consumer-facing  business.  Prior  to Axon, Mr. Ahsan  was  CFO for Market  Track, 
private-equity backed SaaS company that he helped guide to an exit to Vista Equity. He spent 13 years in various roles at 
GE,  most  notably  serving  as  CFO  for  GE  Healthcare’s  electronic  health  record  and  enterprise  software  solutions. 
Mr. Ahsan  gained  substantial  international  experience  while  at  GE,  working  across  more  than  20  countries  in  several 
industries including healthcare, aviation, financial services, and film & entertainment. Mr. Ahsan is a graduate of GE’s 
Corporate Audit Staff and Financial Management leadership development programs. He earned his MBA from the MIT 
Sloan School of Management and a BA in Economics from the College of the Holy Cross. 

Joshua M. Isner 

Title: Chief Revenue Officer 
Joined Axon in 2009 
Age: 35 

Mr. Isner came to Axon in 2009 as a member of our Leadership Development Program. After rotating through several 
departments in the Company, he eventually helmed our domestic video and cloud sales team, which he led to a record year 
in  2014.  Mr. Isner  now  oversees  our  entire  sales  organization.  Mr. Isner  was  previously  the  Director  of  Leadership 
Development,  Northeast  Regional  Sales  Executive,  VP  of  Video  and  Cloud  Sales,  and  EVP  of  Global  Sales  at  Axon. 
Mr. Isner has a B.S. in Government & Political Science from Harvard University. 

Jeffrey C. Kunins 

Title: Chief Product Officer and Executive Vice President of Software 
Joined Axon in 2019 
Age: 46 

Mr. Kunins joined the Company in September 2019. Most recently, he served as Vice President of Alexa Entertainment 
at Amazon from February 2018 until joining Axon. Mr. Kunins served as the Vice President of Kindle at Amazon from  

Axon Enterprise, Inc. | 2020 Proxy Statement | 22 

March 2014 to February 2018. Prior to Amazon, Mr. Kunins served as General Manager (GM) of Product and Design at 
Skype, GM of Windows Live Messenger at Microsoft, and VP of Product at TELLME Networks, Inc. Mr. Kunins has a 
B.S. in Information & Decision Systems from Carnegie Mellon University. 

Each executive officer serves at the discretion of our Board of Directors and no officer is subject to an agreement that 
requires  the  officer  to  serve  the  Company  for  a  specified  number  of years.  We  have  entered  into  employment-related 
agreements  with  each  of  the  executive  officers  listed  above.  These  agreements  require  notice  of  termination  by  the 
Company in certain situations that are described in further detail in this proxy statement under the heading “Compensation 
Discussion and Analysis--Employment Agreements and Other Arrangements.” 

Axon Enterprise, Inc. | 2020 Proxy Statement | 23 

 
 
 
COMPENSATION DISCUSSION AND ANALYSIS 

The purpose of this Compensation Discussion and Analysis is to provide material information about our compensation 
objectives and policies and to explain and provide context for the material elements of the disclosure which follows in this 
proxy statement with respect to the compensation of our named executive officers (“NEOs”). 

Fiscal 2020 Company Highlights and Compensation Overview 

Our financial and business highlights for fiscal 2020 include the following: 

•  Full year revenue of $681 million, up 28% compared to fiscal 2019. 
•  Follow-on offering in June 2020 raised over $300 million, enabling us to further strengthen our balance sheet. 
•  We  secured  our  first  Dispatch  customer,  launched  our  Respond  platform,  established  a  solid  foothold  in  the 

Federal market, and grew our international revenue by more than 70%.  

•  We attained the first operational goal under our CEO Performance Award and eXponential Stock Performance 

Plan, which are described below. 

As described in more detail below and in the compensation tables that follow this Compensation Discussion and Analysis, 
our compensation structure applicable to our named executive officers did not change significantly during 2020. 

Our Compensation Philosophy 

The Compensation Committee (in this section, the “Committee”) is in place to address matters relating to the fair and 
competitive compensation of our NEOs and non-employee directors, together with matters relating to our other benefit 
plans. The Committee believes that executive compensation should be aligned with the values, objectives and financial 
performance of the Company. 

Objectives of NEO compensation include: 

•  Attract and retain highly qualified individuals who are capable of making significant contributions critical to our 

long-term success; 

•  Promote a performance-oriented environment that encourages Company and individual achievement; 
•  Reward NEOs for long-term strategic management and the enhancement of shareholder value; 
•  Strengthen the relationship between pay and performance by emphasizing variable, at-risk compensation that is 

dependent upon the achievement of specified corporate and personal performance goals; and 
•  Align long-term management interests with those of shareholders, including long-term at-risk pay. 

Our Compensation Programs 

CEO Performance Award 

On May 24, 2018, Axon’s shareholders approved the Board of Directors’ grant of non-qualified stock options to purchase 
6,365,856 shares of common stock to Patrick W. Smith (the "CEO Performance Award"). The CEO Performance Award 
consists  of  12  vesting  tranches  with  a  vesting  schedule  based  entirely  on  the  attainment  of  both  operational  goals 
(performance conditions) and market capitalization goals (market conditions), assuming continued employment either as 
the CEO or as both Executive Chairman and Chief Product Officer and service through each vesting date. Each of the 12 
vesting tranches of the CEO Performance Award have a 10-year contractual term and will vest upon certification by the 
Board of Directors that both (i) the market capitalization goal for such tranche, which begins at $2.5 billion for the first 
tranche and increases by increments of $1.0 billion thereafter, and (ii) any one of the following eight operational goals 

Axon Enterprise, Inc. | 2020 Proxy Statement | 24 

focused  on  revenue  or eight operational  goals  focused  on  Adjusted  EBITDA  have  been  met  for  the  previous  four 
consecutive fiscal quarters. 

Eight Separate Revenue Goals (1) 
(in thousands) 
Goal #1, $710,058 
Goal #2, $860,058 
Goal #3, $1,010,058 
Goal #4, $1,210,058 
Goal #5, $1,410,058 
Goal #6, $1,610,058 
Goal #7, $1,810,058 
Goal #8, $2,010,058 

  Eight Separate Adjusted EBITDA (CEO Performance Award) Goals 
(in thousands) 
Goal #9, $125,000 
Goal #10, $155,000 
Goal #11, $175,000 
Goal #12, $190,000 
Goal #13, $200,000 
Goal #14, $210,000 
Goal #15, $220,000 
Goal #16, $230,000 

(1) 

In connection with the business acquisition that was completed during 2018, the revenue goals were adjusted for the 
acquiree’s Target Revenue, as defined in the CEO Performance Award agreement. 

As of December 31, 2020, the following operational goals were achieved, with vesting of the related tranche approved by 
the Committee in March 2021: 

•  Adjusted EBITDA (CEO Performance Award) of $125.0 million. 

As of December 31, 2020, the following operational goals were considered probable of achievement: 

•  Total revenue of $710.1 million, $860.1 million, and $1,010.1 million; and 

•  Adjusted EBITDA (CEO Performance Award) of $155.0 million, $175.0 million, $190.0 million, $200.0 million, 

$210.0 million, $220.0 million, and $230.0 million. 

The first four market capitalization goals have been achieved as of December 31, 2020, and the fifth and sixth market 
capitalization goals were achieved in January and February 2021, respectively. However, none of the shares subject to the 
CEO Performance Award had vested as of December 31, 2020 as attainment of the first tranche was not certified by the 
Committee until March 2021, and none of the other operational goals have been achieved. The number of stock options 
that vested in March 2021 related to the achieved tranche is approximately 0.5 million shares. The number of stock options 
that would vest related to the remaining ten probable tranches is approximately 5.3 million shares.  

The  total  grant  date  fair  value  of  the  CEO  Performance  Award,  including  those  tranches  not  considered  probable  of 
attainment  as  of  December 31,  2020,  was  approximately  $246.0  million.  The  fair  value  of  the  options  when  the  CEO 
Performance Award was approved by our Board and accepted by Mr. Smith in February 2018 was approximately $72.4 
million. Due to a significant increase in the price of Axon’s common stock between February 2018 and May 2018, when 
our shareholders approved the CEO Performance Award, the grant date fair value for accounting purposes increased to the 
amount disclosed in the Summary Compensation Table for 2018. 

Mr. Smith’s  compensation  for  2020  and  2019  consists  of  an  annual  base  salary  consistent  with  minimum  wage 
requirements and the CEO Performance Award. 

eXponential Stock Performance Plan 

On February 12, 2019, our shareholders approved the 2019 Stock Incentive Plan (the "2019 Plan"), which was adopted by 
the  Board  of  Directors  to  reserve  a  sufficient  number  of  shares  to  facilitate  our  eXponential  Stock  Performance  Plan 

Axon Enterprise, Inc. | 2020 Proxy Statement | 25 

 
 
 
 
  
  
  
  
  
  
  
  
 
(“XSPP”) and grants of eXponential Stock Units ("XSUs") under the plan. There were five main reasons why the Board 
recommended that shareholders approve the 2019 Plan. The XSPP and equity incentive awards under the 2019 Plan: 

1.  Substitute short-term guaranteed share-based compensation and cash compensation for long-term, performance-

vesting share-based compensation to deliver market competitive total pay, 

2.  Align the entire Company around clearly defined market cap, revenue and Adjusted EBITDA performance goals 

through a broad-based plan that is offered to every employee, 

3.  Strengthen Axon’s ability to retain and recruit top technical talent, 

4.  Further align the interests of employees with those of the Company’s other shareholders, and 

5. 

Incorporated shareholder feedback and input on plan design. 

Pursuant to the XSPP, all eligible full-time U.S. employees were granted an award of 60 XSUs in January 2019, and certain 
employees had the opportunity to elect to receive a percentage of the value of their target compensation over a nine year 
period from 2019 to 2027 in the form of additional XSUs. For employees who elected to receive XSUs, the XSU grants 
were  made  as  an  up  front,  lump  sum  grant  in  January 2019,  and  are  intended  to  replace  that  portion  of  the  target 
compensation they elected to receive in the form of XSUs for the next nine years. Accordingly, their annual go forward 
target compensation will be reduced until 2027 by the amount of such compensation that the employees elected to receive 
in the form of the January 2019 XSU grants. 

Other  than  Mr. Smith,  each  of  the  NEOs  received  an  XSU  grant  with  a  target  value  of  $1,000,000  prior  to  a  3x  risk 
multiplier and a 9x time multiplier. The number of shares granted was based on the closing stock price on the respective 
grant  dates.  Messrs. Ahsan,  Isner,  and  Larson  each  received  an  XSU  grant  of  598,537  shares  on  January 2,  2019. 
Mr. Kunins received an XSU grant of 432,000 shares on September 23, 2019. There were no performance share units 
(“PSUs”) granted to the named executive officers for fiscal 2019 or 2020 as XSUs are intended to generally replace shorter-
term PSUs. 

The market capitalization and operational goals are identical to the CEO Performance Award, except for the number of 
shares that are used to calculate the market capitalization goals if shares outstanding exceed the XSU Maximum (defined 
below). Additionally, because the grant date is different than that of the CEO Performance Award, the measurement period 
for market capitalization is not identical. 

The XSUs are grants of restricted stock units, each with a term of approximately nine years, that vest in 12 equal tranches. 
Each of the 12 tranches will vest upon certification by the Committee of the Board of Directors that both (i) the market 
capitalization goal for such tranche, which begins at $2.5 billion for the first tranche and increases by increments of $1.0 
billion thereafter,  and  (ii) any  one  of  eight operational  goals  focused  on  revenue  or eight operational  goals  focused  on 
Adjusted EBITDA have been met for the previous four consecutive fiscal quarters. 

The XSPP contains an anti-dilution provision incorporated into the plan based on shareholder feedback, which affects the 
calculation of the market capitalization goals in the plan. The plan defines a maximum number of shares outstanding that 
may be used in the calculation of the market capitalization goals (the “XSU Maximum”). If the actual number of shares 
outstanding exceeds the XSU Maximum guardrail, then the lower pre-defined number of shares in the XSU Maximum, 
rather than the higher actual number of shares outstanding, is used to calculate market capitalization for the determination 
of the market capitalization goals in the XSPP, which, together with the operational goals, determines whether XSUs vest 
for participating employees. 

The XSU Maximum is defined as the actual number of shares outstanding on the original XSU grant date of January 2, 
2019, increased by a 3% annual rate over the term of the XSPP and by shares issued upon the exercise of CEO Performance 
Award  options.  The  XSU  Maximum  is  also  adjusted  for  acquisitions,  spin-offs  or  other  changes  in  the  number  of 
outstanding shares of common stock, if such changes have a corresponding adjustment on the market capitalization goals. 

Axon Enterprise, Inc. | 2020 Proxy Statement | 26 

New shares issued for any other reasons, including shares issued upon vesting of XSUs, RSUs, and PSUs as well as shares 
issued to raise capital through equity issuances or in other transactions, do not increase the XSU Maximum. 

As of December 31, 2020, actual shares outstanding exceeded the XSU Maximum as a result of the common stock offering 
completed in June 2020. Accordingly, market capitalization as calculated for the purposes of achieving additional goals 
uses the lower XSU Maximum share amount rather than actual shares outstanding. The first four market capitalization 
goals have been achieved as of December 31, 2020, and the fifth and sixth market capitalization goals were achieved in 
January and February 2021, respectively. While none of the XSU tranches had vested as of December 31, 2020, the first 
operational  goal  was  achieved  as  of  December 31,  2020  and  the  related  tranche  vested  upon  certification  from  the 
Committee  in  March 2021.  The  remaining  probable  operational  goals  have  not  yet  been  achieved  as  of  December 31, 
2020.  

Axon’s  shareholder  outreach  prior  to  introducing  the  XSPP  included  speaking  with  portfolio  managers,  analysts  and 
corporate  governance  representatives  at  institutions  that  were  among  the  highest percentage  holders  of  Axon  common 
stock for the purpose of gathering input and understanding best practices and shareholder preferences regarding share-
based compensation plans. Shareholders tended to favor broad-based employee-wide plans over highly concentrated plans 
among senior management, and favor using performance-based share-based compensation, rather than cash, in delivering 
market-competitive  total  pay.  Axon  addressed  shareholders’  dilution  concerns  by  adopting  into  the  XSPP  the  XSU 
Maximum described above, which removes any management incentive to dilute the value by increasing the share count to 
achieve the market capitalization goals. We credit our shareholder outreach efforts in helping us to design an employee-
wide share-based compensation plan that drives alignment among shareholders, senior management and every employee. 

Other Executive Compensation 

We  utilize  various  non-cash  compensation  programs,  in  addition  to  traditional  cash-based  compensation  methods. 
Specifically, we have utilized stock-based awards. 

The principal components of compensation in 2020 and 2021 for our NEOs (other than the CEO) consist of the following: 

•  Annual salary; 

•  Annual performance-based cash incentive plans, comprised of: 

•  Commissions on revenue growth for 2020 and on a combination of revenue growth and new product and 

new market bookings growth for 2021 for our Chief Revenue Officer; and 

•  Payouts  under  the  2020  annual  cash  incentive  plan  based  on  the  achievement  of  annual  operational  and 

financial goals; 

•  Long-term equity compensation in the form of service-based RSUs awarded pursuant to the 2019 Stock Incentive 

Plan and the 2019 Stock Inducement Plan; and 

•  Long-term equity compensation in the form of XSUs subject to certain milestone vesting periods. 

Any decision to materially increase compensation is based upon the objectives listed above, taking into account all forms 
of compensation, as well as based upon individual achievement of performance goals. These goals include revenue and 
earnings  targets  as  well  as  specific  operational  goals.  Decisions  regarding  the  CEO’s  compensation  are  made  by  the 
Committee and reflect the same considerations used for the other NEOs. The Board has not adopted any clawback policies, 
but adopted stock ownership guidelines in December 2018. 

Axon Enterprise, Inc. | 2020 Proxy Statement | 27 

Stock Ownership Guidelines 

The  stock  ownership  guidelines  require  that  non-employee  directors  hold  Company  stock  equivalent  to  five  times  the 
dollar value of their base cash compensation; for 2021, this equates to $200,000. New non-employee directors have up to 
three years to meet this requirement.  If a director falls below this requirement, he or she is not allowed to sell shares until 
the requirement is met. Named executive officers are required to own at least 50,000 shares of the Company’s stock. For 
purposes of these guidelines, stock ownership includes shares for which the executive or director has direct or indirect 
ownership or control, including Axon common stock plus vested and unvested Axon stock options and RSUs, including 
unvested performance-based RSUs and XSUs. Executives are expected to meet their ownership guidelines once they have 
received enough grants to add up to the required minimum. 

Policy Regarding Hedging Transactions 

The  Company’s  Insider  Trading  Policy,  which  applies  to  all  employees  and  directors,  prohibits  hedging  and  similar 
transactions designed to decrease the risks associated with holding Company securities.  

Processes and Procedures for Considering and Determining Executive Compensation 

The Committee assists the Board of Directors in addressing matters relating to the fair and competitive compensation of 
our NEOs and non-employee directors, together with matters relating to our other benefit plans. The Committee is currently 
composed  of  three  independent  directors:  Hadi  Partovi  (Chair),  Matthew  McBrady,  and  Michael  Garnreiter.  The 
Committee makes the sole decision regarding compensation for the Chief Executive Officer and each NEO. 

The Committee met one time in 2020. All Committee members were present for the meeting. 

Members of management also attended the meeting. The agendas for these meetings were determined by the Committee 
members prior  to  the  meetings.  The  Committee  generally  receives  and  reviews materials  in  advance of  each  meeting. 
Depending on the agenda for the particular meeting, materials may include: 

•  Financial reports; 
•  Reports on levels of achievement of corporate performance objectives; 
•  Schedules setting forth the total compensation of the NEOs, including base salary, cash incentives, equity awards, 
perquisites and other compensation and any potential amounts payable to the NEOs pursuant to employment, 
severance and change of control agreements; 

•  Summaries which show the NEOs’ total accumulated stock awards and stock option holdings; 
• 

Information  regarding  compensation  paid  by  comparable  companies  identified  in  executive  compensation 
surveys; and 

•  Reports from consultants to the Committee. 

The Committee’s primarily responsibilities are to: 

•  Review  and  approve  corporate  goals  and  objectives  relevant  to  the  compensation  of  NEOs,  evaluate  the 
performance of the NEOs in light of these goals and objectives and determine and approve the compensation 
level of NEOs based on that evaluation; 

•  Evaluate and establish the incentive components of the CEO’s compensation and related bonus awards, taking 
into account the Company’s performance and relative shareholder return, the value of similar incentive awards 
to  CEOs  at  comparable  companies,  the  services  rendered  by  the  CEO  and  the  awards  given  to  the  CEO  in 
past years; 

•  Review and approve the design of the compensation and benefit plans that pertain to the CEO and other NEOs 

who report directly to the CEO; 

•  Administer equity-based plans, including stock incentive plans; 
•  Approve the material terms of all employment, severance and change of control agreements for NEOs; 

Axon Enterprise, Inc. | 2020 Proxy Statement | 28 

•  Retain  compensation  consultants  and  advisors  as  necessary,  or  appropriate,  on  an  advisory  basis  to  establish 

comparator groups, benchmarking and targets for compensation related matters; 

•  Recommend to the Board the compensation for Board members, such as retainers, committee fees, chair fees, 

stock awards and other similar items; 

•  Provide oversight regarding the Company’s benefit and other welfare plans, policies and arrangements; 
•  Form and delegate authority to subcommittees when appropriate; and 
•  Prepare the Compensation Committee report to be included in the Company’s annual proxy statement and Annual 

Report on Form 10-K filed with the SEC. 

The Committee’s charter reflects these responsibilities, and the Committee and the Board periodically review and revise 
the 
at 
the  Committee 
http://investor.axon.com/governance/documents-and-charters. 

charter.  The 

our  website 

available 

charter 

text 

full 

on 

of 

is 

Role of Management and Consultants in Determining Executive Compensation 

Our  executive  management  supports  the  Committee  in  carrying  out  its  responsibilities  by  preliminarily  outlining 
compensation levels for NEOs, administering our benefit and other welfare plans and providing data to the Committee for 
analysis. Annually, compensation is initially proposed by the CEO for each executive (excluding the CEO), consisting of 
base salary, annual and long-term performance-based compensation and long-term equity compensation, which is then 
provided to the Committee for review and approval. 

Our Committee has sole authority to engage the services of outside consultants and advisors, as it deems necessary or 
appropriate in the discharge of its duties and responsibilities. The Committee has budgetary authority to authorize and pay 
for the services of outside consultants and advisors, and such consultants and advisors report directly to the Committee. In 
2017 and 2018, the Committee retained compensation consulting firm Compensia, which provided research, data analyses, 
benchmarking and design expertise in developing and structuring compensation programs for its executives. The Company 
utilized that information in the design of its 2018 and 2019 executive compensation plans, including the CEO Performance 
Award  and  XSPP.  In  2018  and  2019,  the  Company  also  retained  the  compensation  consulting  division  of  Aon 
Consulting, Inc.  to  provide  additional  data  analysis,  modeling,  and  equity  design  expertise  specific  to  developing  and 
structuring the CEO Performance Award and XSPP. 

The  Committee  also  retained  Compensia  in  2019  for  research,  data  analyses,  benchmarking  and  design  expertise  in 
developing  and  structuring  compensation  for  its  new  Chief  Product  Officer  role.  Compensia  provided  executive 
compensation information for Chief Product Officer roles based on its proprietary database for public companies with 
revenues between $150 million and $950 million and a market capitalization between $900 million and $10 billion. 

Peer Comparator Group 

The  scope  of  Compensia’s  review  in  2018  included  determining  an  appropriate  comparator  group  to  compare  the 
Company’s  executive  compensation  to,  based  primarily  on  the  following  criteria:  Industry  and  Global  Industry 
Classification code,  revenue,  and  market  capitalization. Compensia  selected  public  technology  companies with  annual 
sales between $150 million and $950 million, with market capitalization of $900 million to $10 billion.  

The Committee has selected the following comparator group when reviewing executive compensation: 

2U, Inc. 
8x8, Inc. 
Alarm.com Holdings, Inc. 
Benefitfocus, Inc. 
Box. Inc. 
Carbonite, Inc. 
Cornerstone OnDemand Inc. 

Ellie Mae, Inc. 
Five9 Inc. 
HubSpot, Inc. 
MINDBODY Inc. 
New Relic, Inc. 
Paycom Software, Inc. 
Paylocity Holding Corp. 

Proofpoint, Inc. 
Qualys, Inc. 
RingCentral Inc. 
SPS Commerce Inc. 
Twilio Inc. 
Zendesk Inc. 
Zuora Inc. 

Axon Enterprise, Inc. | 2020 Proxy Statement | 29 

 
 
 
 
In  addition  to  the  comparator  group,  to  supplement  the  executive  compensation  information  where  publicly  disclosed 
information was limited, Compensia provided executive compensation information for the NEOs based on its proprietary 
database for technology companies, primarily internet and software as a service companies, with revenues between $150 
million and $950 million and a market capitalization between $900 million and $10 billion. 

The  Company  plans  to  engage  a  compensation  consulting  firm  to  provide  research,  data  analyses,  benchmarking  and 
design expertise in reviewing and structuring compensation programs for its executives every three years, beginning in 
2021. 

The following tables show the composition of each NEO’s total target direct compensation for 2020 and 2021: 

Annual Salary 
(1) 

    % Total      

Annual Target 
Incentive 
Compensation 
(2) 

Long-term Target 
Incentive Compensation--   
XSUs 
(3) 

Long-term Equity 
Compensation--RSUs  
 (4) 

$ 

    % Total      

$ 

      % Total       

$ 

    % Total      

Target Total 
Direct 
Compensation 
$ 

$ 

   350,000  

2020 
Name 
Patrick 
W. Smith   $  24,960  
Luke S. 
Larson 
Jawad A. 
Ahsan 
Joshua 
M. Isner   
Jeffrey 
C. 
Kunins (5)  

   325,000  

   300,000  

   325,000  

 100.0 %  $ 

 —  

 — %   $ 

 —  

 — %  $ 

 —  

 — %   $

 24,960 

 15.5  

   305,000  

 13.5  

   1,000,000  

 44.4  

   600,000  

 26.6  

   2,255,000 

 15.1  

   330,000  

 15.3  

   1,000,000  

 46.4  

   500,000  

 23.2  

   2,155,000 

 15.9  

   500,000  

 24.4  

   1,000,000  

 48.7  

   225,000  

 11.0  

   2,050,000 

 18.8  

   300,000  

 18.8  

   1,000,000  

 62.4  

 —  

 —  

   1,600,000 

(1)  Annual salary effective January 1, 2020. 

(2)  Presented at target levels. Actual results for 2020 were below targets, resulting in payouts under the annual cash 
incentive plan for Messrs. Larson, Ahsan, and Kunins in the amounts of approximately $293,000, $317,000, and 
$289,000, respectively. Mr. Isner earned commissions in 2020 of approximately $738,000. See further discussion 
following under “Annual Performance-Based Incentive Plans.” 

(3)  Represents  XSUs  granted  to  Messrs. Larson,  Ahsan,  and  Isner  on  January 2,  2019  and  to  Mr. Kunins  on 
September 23,  2019  which  are  discussed  in  more  detail  under  “Executive  Compensation —  Compensation 
Discussion and Analysis — Our Compensation Programs — eXponential Stock Performance Plan". The grants 
had a target value of $1,000,000 prior to risk and time multipliers and were granted in 2019 in lieu of traditional 
performance-based RSUs. For purposes of the Summary Compensation Table, these amounts were reported as 
compensation in 2019 and are not reported as compensation in 2020, and represent the amount of 2020 target 
compensation that the executives elected to receive over nine years (2019 to 2027) in the form of XSUs. 

(4)  Except  for  Mr. Kunins,  reflects  the  value  of  RSUs  awarded  in  December 2019,  which  are  intended  as  2020 
compensation awards. Mr. Kunins did not receive an RSU award in December 2019 based on his September 2019 
start date. 

Axon Enterprise, Inc. | 2020 Proxy Statement | 30 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
    
 
 
 
 
Annual Salary 

Annual Target 
Incentive 
Compensation 

Long-term Target 
Incentive Compensation--   
XSUs 
(1) 

Long-term Equity 
Compensation--RSUs   
(2) 

$ 

     % Total      

$ 

     % Total     

$ 

      % Total       

$ 

    % Total      

Target Total 
Direct 
Compensation 
$ 

2021 
Name 
Patrick 
W. 
Smith 
Luke S. 
Larson 
Jawad 
A. 
Ahsan 
Joshua 
M. Isner 
(3) 
Jeffrey 
C. 
Kunins   

  $   31,200  

 100.0 %  $ 

 —  

 — %   $ 

 —   

 — %   $

 —   

 — %  $ 

 31,200 

   350,000  

 15.5  

   305,000  

 13.5  

   1,000,000   

 44.4  

   600,000   

 26.6  

   2,255,000 

   325,000  

 15.1  

   330,000  

 15.3  

   1,000,000   

 46.4  

   500,000   

 23.2  

   2,155,000 

   325,000  

 15.9  

   500,000  

 24.4  

   1,000,000   

 48.7  

   225,000   

 11.0  

   2,050,000 

   300,000  

 13.6  

   300,000  

 13.6  

   1,000,000   

 45.5  

   600,000   

 27.3  

   2,200,000 

(1)  Represents  XSUs  granted  to  Messrs. Larson,  Ahsan,  and  Isner  on  January 2,  2019  and  to  Mr. Kunins  on 
September 23,  2019  which  are  discussed  in  more  detail  under  “Executive  Compensation —  Compensation 
Discussion and Analysis — Our Compensation Programs — eXponential Stock Performance Plan". The grants 
had a target value of $1,000,000 prior to risk and time multipliers and were granted in 2019 in lieu of traditional 
performance-based RSUs. For purposes of the Summary Compensation Table, these amounts were reported as 
compensation in 2019 and are not reported as compensation in 2021, and represent the amount of 2021 target 
compensation that the executives elected to receive over nine years (2019 to 2027) in the form of XSUs. 

(2)  Reflects the value of RSUs awarded in November 2020, which are intended as 2021 compensation awards.  

(3)  The annual target incentive compensation for Mr. Isner reflects target commission based on a combination of 

revenue growth and new product and new market bookings growth for 2021.  

Annual Salary 

Salaries  for  NEOs  are  reviewed  annually,  as  well  as  at  the  time  of  a  promotion  or  other  changes  in  responsibilities. 
Consistent with our goal for overall compensation, we set salaries at a competitive level to ensure we can attract and retain 
our executives. There is no set percentile of market that we use and executive salaries vary in their positioning to market 
depending  on  facts;  such  as,  tenure  with  the  Company,  results  of  personal,  department  and  corporate  performance, 
complexity and scope of the executive’s responsibilities, and the perceived detrimental effects to the Company that may 
result from such executive’s departure. The base salaries of our NEOs, other than the CEO, were proposed by the CEO, 
established by the Committee and approved by the independent directors after considering compensation salary trends, 
overall level of responsibilities, total performance and compensation levels for comparable positions in the market for 
executive talent based on salary surveys and compensation data from comparator group companies. After considering the 
above, the Committee did not adjust the base salaries of Messrs. Ahsan, Isner, Larson or Kunins for 2021. 

Annual Performance-Based Incentive Plans 

The objective of the annual cash incentive plan has been to provide executives with a competitive total compensation 
opportunity, as well as to align executive rewards with company performance. 

Axon Enterprise, Inc. | 2020 Proxy Statement | 31 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
    
 
 
 
 
2020 Structure 

The 2020 executive compensation structure included: payments under the annual cash incentive plan, and for Mr. Isner, 
revenue-based  commissions,  paid  quarterly.  Each  component  was  designed  to  incentivize  specific  Company  business 
goals. 

Payouts under the 2020 annual cash incentive plan were based on the achievement of the following annual financial goals 
and operational metrics: revenue, number of Officer Safety Plan (“OSP”) 7+ licenses booked, Adjusted EBITDA as a 
percentage of revenue, net promoter score, Aware attachment rate, OSP7+ benefit adoption, TASER 7 handle yield, and 
Axon Body 3 yield. 

The Committee believed the criteria for the annual cash incentive plan were challenging, but achievable. 

Sales  commissions  were  earned  based  upon  specific  sales  targets  for  Mr. Isner.  For  2020,  the  maximum  payout  was 
$750,000. 

Metric 

  Threshold  

Target 

  Maximum  

Actual 

  Weight 

      Weighted  
Payout    

2020 Performance - Based Cash Incentive Plans Metrics 

Revenue 
# of OSP7+ licenses booked 
Adjusted EBITDA % of revenue 
Net promoter score 
Aware attachment rate 
OSP7+ benefit adoption 
TASER 7 handle yield 
Axon Body 3 yield 

Actual attainment/plan payout 

($ in millions) 

  $  570.0  
   18,750  

$  620.0  
   25,000  

$  650.0  
   35,000  

$   681.0   
   10,100   

 16.0 %     
 58  
 30.0 %     
 20.0 %    
0 %    
0 %     

 17.0 %     
 59  
 40.0 %     
 23.0 %    
 91.0 %    
 95.0 %     

 18.0 %    
 61  
 46.0 %    
 28.0 %   
 93.0 %   
 99.0 %    

 22.9 %  
 63   
 25.2 %  
 26.6 %  
 92.1 %  
 98.7 %  

 25 %   
 25   
 20   
 10   
 10   
 5  
 2.5  
 2.5   
 100 %   

 37.5 %
 —  
 30.0  
 15.0  
 —  
 6.8  
 3.2  
 3.6  
 96.1 %

The 2020 performance-based cash incentive plan metrics were measured and paid after the Company determined its annual 
earnings for 2020. The revenue, number of OSP7+ licenses booked, Adjusted EBITDA as a percentage of revenue, net 
promoter score, Aware attachment rate, and OSP7+ benefit adoption metrics each have a threshold, target and maximum 
goal with corresponding base payouts of 50%, 100% and 150% of target, respectively. The weighted payout for the 2020 
annual  cash  incentive  plan  is  capped  at  a  150%  payout.  The  weighted  average  payout  achieved  under  the  2020 
performance-based cash incentive plan was 96.1%. 

Payouts under the 2020 annual cash incentive plan for Mr. Isner were based entirely on growth of the Company’s revenue. 
For 2020, approximately $738,000 was based on the growth of total 2020 revenue as compared to 2019. 

Other Long-Term Performance-Based Equity Compensation 

Beginning  in  2018,  the  Company  discontinued  its  long-term  performance-based  RSU  grants.  Instead,  NEOs  now 
participate in the CEO Performance Award (for Mr. Smith) or the XSPP. The CEO Performance Award and XSPP are 
each  an  incentive  for  future  performance  in  the  form  of  a  high-risk,  high-reward  compensation  plan,  and  the  value  is 
realizable only if and when each set of market capitalization and operational goals are achieved and the options or shares 
vest associated with each tranche. The grant is intended to compensate the NEOs over an extended term and will become 
vested as to all options or shares subject to each grant only if our market capitalization increases to $13.5 billion and twelve 
operational goals are achieved during the ten year term of the award. If any portion of the awards have not vested by the 
end of the term of the award, they will be forfeited and the NEO will not realize the related value. The first set of vesting 
milestones (a market capitalization goal paired with an operational goal) for the CEO Performance Award and the XSPP 
were achieved as of December 31, 2020, and were certified by the Committee in March 2021.  

Axon Enterprise, Inc. | 2020 Proxy Statement | 32 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
     
       
       
       
     
  
 
 
  
 
  
  
  
  
 
  
 
 
 
 
 
  
 
  
   
  
   
  
   
  
    
 
For additional discussion of the CEO Performance Award and the XSPP, see “Executive Compensation — Compensation 
Discussion  and  Analysis — Our  Compensation  Programs — CEO  Performance  Award”  and  “— eXponential  Stock 
Performance Plan” above. 

Long-Term Service-Based Equity Compensation — RSUs 

The Committee believes that service-based equity compensation with multi-year vesting periods ensures that our NEOs 
have a continuing stake in our long-term success. For 2020, the Committee granted RSUs on December 23, 2019, which 
vest at the end of a three-year service period. For 2021, the Committee granted RSUs on November 30, 2020, which vest 
in equal annual installments over a three-year service period. 

In  determining  the  total  number  of  RSUs  to  award  to  each  NEO,  the  Committee  considered,  among  other  things,  the 
strategic  objectives  of  the  Company  over  the  next  three years,  and  the  practice  of  comparator  group  companies.  The 
following table sets forth the service-based RSU awards made to our continuing NEOs in December 2019 (for 2020) and 
in November 2020 (for 2021). Mr. Kunins did not receive an award in December 2019 based on his September 2019 hire 
date. 

2020 Awards 

2021 Awards 

Named Executive 
Patrick W. Smith 
Luke S. Larson 
Jawad A. Ahsan 
Joshua M. Isner 
Jeffrey C. Kunins  

    Approximate 
     Approximate      Number of 
     Number of 
  Service-based    Grant Date    Service-based    Grant Date 
Fair Value 
  RSUs Awarded 
 — 
 —   
 600,000 
 8,306   
 500,000 
 6,922   
 225,000 
 3,115   
 600,000 
N/A   

Fair Value    RSUs Awarded 
 —   
 4,774   
 3,979   
 1,791   
 4,774   

 —   
 600,000   
 500,000   
 225,000   
N/A   

Employment Agreements and Other Arrangements 

In  June 2019,  the  Company  entered  into  revised  employment  agreements  with  Jawad  A.  Ahsan,  Luke  S.  Larson,  and 
Joshua M. Isner pursuant to their continued service. The fundamental terms and provisions of each executive’s agreement 
are  substantially  similar  to  the  terms  and  provisions  of  each  executive’s  previously  existing  executive  employment 
agreement  except  as  follows:  under  the  agreements,  (1) the  executives  are  no  longer  entitled  to  severance  benefits 
following a resignation for good reason, except following Change in Control [as defined in the Company’s 2019 Stock 
Incentive Plan (or any successor equity incentive plan adopted by the Company in the future)]; (2) following a termination 
without cause and the terminated executive’s execution of a customary release, the terminated executive will be entitled 
only to continued vesting of unvested time-based RSUs scheduled to vest during the notice and severance period (one year) 
versus acceleration of all unvested equity awards; (3) following termination without cause and the terminated executive’s 
execution of the customary release, the terminated executive will be entitled to a full year target annual bonus or full year 
target  annual  sales  commission  for  the year  in  which  the  termination  becomes  effective,  versus  a  prorated  bonus  for 
the year  in  which  the  termination  occurs;  and  (4) following  termination  without  cause  and  the  terminated  executive’s 
execution of the customary release, a portion of the terminated executive’s XSUs may be entitled to accelerated vesting. 
In September 2019, the Company entered into an employment agreement with Jeffrey C. Kunins with the same terms. 

Mr. Smith’s  employment  agreement  terminated  following  shareholder  approval  of  the  CEO  Performance  Award  on 
May 24, 2018 and the Company has no further obligations thereunder. 

Perquisites and Other Personal Benefits 

We have a non-qualified deferred compensation plan for certain executives, key employees and non-employee directors 
through which participants may elect to postpone the receipt and taxation of a portion of their compensation received from 
us. The non-qualified deferred compensation plan allows eligible participants to defer up to 80% of their base salary and 
up  to 100% of  other  types  of  compensation.  The  plan  also  allows  for  matching  and  discretionary  employer 
contributions. Employee  deferrals  are  deemed 100% vested  upon  contribution.  Distributions  from  the  plan  generally 
commence  upon  retirement,  death,  separation  of  service,  specified  date  or  upon  the  occurrence  of  an  unforeseeable 

Axon Enterprise, Inc. | 2020 Proxy Statement | 33 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
  
  
  
  
 
emergency.  Distributions  can  be  paid  in  a  variety  of  forms  from  lump  sum  to  installments  over  a  period 
of years. Participants in the plan are entitled to select from a wide variety of investments available under the plan and are 
allocated gains or losses based upon the performance of the investments selected by the participant. All gains or losses are 
allocated fully to plan participants and we do not guarantee a rate of return on deferred balances. Assets related to this plan 
consist of corporate-owned life insurance contracts. Participants have no rights or claims with respect to any plan assets 
and any such assets are subject to the claims of our general creditors. 

We  do  not  provide  our  NEOs  with  other  significant  perquisites  or  other  benefits,  except  for  Company  matching 
contributions to our defined contribution benefit plans and health care benefits that are widely available to employees. The 
Committee periodically reviews the levels of perquisites and other benefits that could be provided to the NEOs. 

Compensation Deductibility 

Effective for tax years beginning after December 31, 2017, the Tax Cuts and Jobs Act repealed the performance-based 
compensation exception to the deduction limit for compensation in Section 162(m) of the Code.  As a result, the Company 
expects that compensation over $1 million per year paid to any named executive officer, and any person who was a named 
executive officer for any year beginning with 2017, will be nondeductible under Section 162(m) unless it qualifies for 
transition relief applicable to certain arrangements in place as of November 2, 2017. 

The  Committee  will  continue  to  monitor  the  impact  that  the  repeal  of  the  performance-based  pay  exception  to 
Section 162(m) will have on the Company’s compensation programs and contracts. 

COMPENSATION COMMITTEE REPORT 

The Compensation Committee has reviewed and discussed with management the Compensation Discussion and Analysis 
included in this proxy statement. Based on these reviews and discussions, the Compensation Committee recommended to 
the Board of Directors that the Compensation Discussion and Analysis be included in this proxy statement and incorporated 
by reference in our 2020 Annual Report on Form 10-K. 

The Compensation Committee: 

Hadi Partovi, Chair 

Michael Garnreiter 

Matthew McBrady 

The  foregoing  Compensation  Committee  Report  will  not  be  deemed  to  be  incorporated  by  reference  by  any  general 
statement incorporating by reference this proxy statement into any filing under the Securities Act of 1933 (the "Securities 
Act")  or  under  the  Exchange  Act,  except  to  the  extent  that  the  Company  specifically  incorporates  this  information  by 
reference, and will not otherwise be deemed filed under such Acts. 

COMPENSATION COMMITTEE INTERLOCKS AND INSIDER PARTICIPATION 

No  member  of  the  Compensation  Committee  is,  or  was  during  or  prior  to  fiscal  2020,  an  officer  or  employee  of  the 
Company  or  any  of  its  subsidiaries.  None  of  the  Company’s  executive  officers  serves  as  a  director  or  member  of  the 
compensation committee of another entity in a case where an executive officer of such other entity serves as a director or 
member of the Compensation Committee. 

Axon Enterprise, Inc. | 2020 Proxy Statement | 34 

SUMMARY COMPENSATION TABLE 

Name and Principal  
Position 
Patrick W. Smith 
Chief Executive Officer 

Luke S. Larson 
President 

Jawad A. Ahsan 
Chief Financial Officer 

Joshua M. Isner 
Chief Revenue Officer 

Jeffrey C. Kunins 
Chief Product Officer and EVP of Software 

Year 
2020 
2019 
2018 

2020 
2019 
2018 

2020 
2019 
2018 

2020 
2019 
2018 

2020 
2019 

$ 

Salary 
($) 
 25,004  (5)   $ 
 22,880  (5)    
 70,027  (5)    

Bonus 
($) 

$ 

 —  
 —  
 —  

Stock 
Awards 
($) (1) 
 2,531,425  
 2,040  
 —  

      Non-Equity        
Incentive Plan  

All Other 

  Option Awards   Compensation   Compensation 

($) (2) 

($) (3) 

($) (4) 

$ 

 —  
 —  
 245,953,429  

$ 

$ 

 —  
 —  
 —  

 350,000  
 325,000  
 325,000   

 325,000   
 300,000   
 300,000   

 325,000   
 275,000   
 275,000   

 300,000   
 81,923   

 —  
 50,000  
 —   

 1,612,573  
 21,134,307  
 —   

 —   
 —   
 200,000   

 1,512,650   
 20,959,354   
 299,984   

 —  
 270,193  
 21,000   

 900,063   
 20,309,338   
 —   

 —   
 —   

 600,044   
 20,742,720   

 —  
 —  
 —   

 —   
 —   
 —   

 —   
 —   
 —   

 —   
 —   

 293,238  
 301,146  
 191,624   

 317,274   
 301,146   
 255,499   

 2,963  
 13,609  
 3,254  

 34,754  
 28,110  
 12,604   

 13,885   
 15,000   
 1,504   

$ 

Total ($) 
 2,559,392 
 38,529 
 246,026,710 

 2,290,565 
 21,838,563 
 529,228 

 2,168,809 
 21,575,500 
 1,056,987 

 1,998,616 
 22,389,894 
 1,729,702 

 738,134   
 1,304,250   
 1,412,852   

 35,419   
 231,113   
 20,850   

 288,518   
 —   

 12,223   
 2,131   

 1,200,785 
 20,826,774 

(1)  The amounts in this column reflect the aggregate grant date fair value for RSUs computed in accordance with 
stock-based  accounting rules (ASC  Topic 718).  Pursuant  to  SEC  regulations,  the  amounts  shown  exclude  the 
impact  of  estimated  forfeitures  related  to  service-based  vesting  conditions.  Assumptions  included  in  the 
calculation  of  these  amounts  are  included  in  footnote  1  to  our  financial  statements  for  the  fiscal year  ended 
December 31, 2020 within our Annual Report on Form 10-K filed with the SEC.  

On November 3, 2020, the Compensation Committee of our Board of Directors approved a modification to the 
definition of a metric for certain of our outstanding PSU awards. We accounted for this change as a Type III 
modification under ASC 718 since the expectation of the attainment for this metric changed from improbable to 
probable. Amounts of $2,531,425, $1,012,529, $1,012,529, and $674,952 for Messrs. Smith, Larson, Ahsan, and 
Isner, respectively, represent the total compensation expense from the modified shares.  

Other  amounts  of  $600,044,  $500,121,  $225,111,  and  $600,044  represent  RSUs  granted  to  Messrs. Larson, 
Ahsan, Isner, and Kunins, respectively, on November 30, 2020 and were intended as 2021 compensation. 

On February 12, 2019, our shareholders approved the 2019 Plan, which was adopted by the Board of Directors 
to reserve a sufficient number of shares to facilitate our XSPP and grants of XSUs under the plan. Pursuant to the 
XSPP,  all  eligible  full-time U.S.  employees  were granted  an  award of 60 XSUs  in  January 2019,  and  certain 
employees had the opportunity to elect to receive a percentage of the value of their target compensation over the 
following  nine years  (2019-2027)  in  the  form  of  additional  XSUs.  Messrs. Larson,  Ahsan,  Isner,  and  Kunins 
elected  to  receive  XSUs,  which  XSU  grants  were  made  as  an  up  front,  lump  sum  grant  in  January 2019 
(September 2019 for Mr. Kunins), and are intended to replace that portion of the target compensation they elected 
to receive in the form of XSUs for the subsequent nine years. Accordingly, their go forward target compensation 
will be reduced until 2027 by the amount of such compensation that the employees elected to receive in the form 
of the 2019 XSU grants. 

All of the XSUs will be vested only if our market capitalization increases to $13.5 billion and twelve operational 
goals are achieved during the nine year term of the award. 1/12th of the total number of options in the grant will 
become vested and exercisable each time: (i) Company market capitalization increases by $1 billion above the 
February 2018 market capitalization of approximately $1.5 billion (to align with the CEO Performance Award); 
and (ii) one of sixteen operational goals tied to revenue and adjusted EBITDA are attained, subject to continued 
service to the Company at each such vesting event. If any XSUs have not vested by the end of the nine year term 
of the award, they will be forfeited and the NEOs will not realize the value of such XSUs. As of December 31, 
2020, the first tranche was achieved and was subsequently certified by the Compensation Committee and vested 
in March 2021. The amounts and timing of compensation realized by the NEOs for the XSPP will differ from the 
amount reported here pursuant to the requirements for the Summary Compensation Table. 

Axon Enterprise, Inc. | 2020 Proxy Statement | 35 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
 
      
 
      
 
      
 
      
 
 
      
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
  
 
 
 
 
 
 
 
 
  
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
  
 
 
 
 
 
 
 
  
  
 
 
 
 
 
 
 
 
  
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
  
 
 
 
 
 
 
 
  
  
 
 
 
 
 
 
 
 
  
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
  
 
 
 
 
 
 
 
  
  
 
 
 
 
 
 
 
 
 
The grant-date fair value of the 60 XSUs received by Messrs. Smith, Larson, Ahsan and Isner is approximately 
$2,000.  Additional  XSUs  granted  include  amounts  of  $19,957,225  for  Messrs. Larson,  Ahsan  and  Isner  and 
$18,342,720 for Mr. Kunins. 

(2)  The amount reported as compensation for Mr. Smith in 2018 represents the grant date fair value of options under 
the CEO Performance Award as computed in accordance with ASC Topic 718. Mr. Smith did not realize this 
amount  in  2018  because  vesting  of  the  options  is  entirely  tied  to  achieving  revenue,  EBITDA  and  market 
capitalization  performance  milestones,  which  are  described  below.  No  options  will  vest  simply  through  the 
passage of time. As of December 31, 2020, the first tranche was achieved and was subsequently certified by the 
Compensation Committee and vested in March 2021. 

The fair value of the options when the CEO Performance Award was approved by our Board and accepted by 
Mr. Smith in February 2018 was approximately $72.4 million. Due to a significant increase in the price of Axon’s 
common stock between February 2018 and May 2018, when our shareholders approved the CEO Performance 
Award,  the  grant  date  fair  value  for  accounting  purposes  increased  to  the  amount  disclosed  in  this  Summary 
Compensation Table. 

The CEO Performance Award granted to Mr. Smith is an incentive for future performance in the form of a high-
risk, high-reward compensation plan, and the value is realizable only if and when each set of market capitalization 
and operational goals are achieved and the options vest associated with each tranche. 

The grant is intended to compensate Mr. Smith over a ten year term. The XSPP was aligned to agree all milestones 
to the CEO Performance Award. See Note 1. The amounts and timing of compensation realized by Mr. Smith for 
the  CEO  Performance  Award  will  differ  from  the  amount  reported  here  pursuant  to  the  requirements  for  the 
Summary Compensation Table. 

See  “Executive  Compensation —  Compensation  Discussion  and  Analysis —  Our  Compensation  Programs — 
CEO Performance Award” above. 

(3) 

In 2020, Messrs. Larson, Ahsan, and Kunins received non-equity incentive compensation as a result of exceeding 
target metrics around revenue and other operating measures. Their 2020 incentive compensation was provided in 
the form of cash payouts, which were paid in February 2021. In 2019, Messrs. Larson and Ahsan, received non-
equity  incentive  compensation  as  a  result  of  exceeding  target  metrics  around  bookings  and  other  operating 
measures.  Their 2019 incentive  compensation  was  provided  in  the  form  of  cash  payouts,  which  were  paid  in 
February 2020.  In  2018,  all  the  Company’s  NEOs,  excluding  Messrs. Smith  and  Isner,  received  non-equity 
incentive compensation as a result of exceeding target metrics around bookings and other operating measures. 
Their 2018 incentive compensation was provided in the form of cash payouts, which were paid in February 2019. 
Amounts for Mr. Isner represent commissions and in 2019 and 2018 also include cash incentives earned upon 
completion of certain leadership development courses.  

(4)  All  other  compensation  consists  of  matching  contributions  made  to  401(k),  contributions  to  health  savings 
accounts, employer paid life insurance premiums, taxable fringe items and payments made for taxes required to 
gross-up other earnings. In 2019, approximately $200,000 of Mr. Isner’s compensation related to the taxes paid 
by the Company for a vehicle Mr. Isner received in lieu of a cash bonus.  

(5)  The amounts paid to Mr. Smith for 2020 and 2019 are consistent with minimum wage requirements pursuant to 
the requirements of the CEO Performance Award. The amount paid to Mr. Smith for 2018 represents his existing 
salary level through February 28, 2018 and minimum wage annually thereafter consistent with the requirements 
of the CEO Performance Award. 

Axon Enterprise, Inc. | 2020 Proxy Statement | 36 

 
PAY RATIO OF CHIEF EXECUTIVE OFFICER COMPENSATION TO MEDIAN EMPLOYEE 
COMPENSATION 

The Company’s compensation practices and programs are designed with the goal of ensuring compensation programs are 
fair, equitable, globally compliant and are aligned with its business objectives. Our CEO, Patrick W. Smith, has agreed to 
a compensation arrangement in the CEO Performance Award, which was approved by shareholders in May 2018, that 
vests based solely on attainment of both market capitalization and internal operational goals. We are providing a ratio 
of (i) Mr. Smith’s 2020 annual total compensation to (ii) the median of the 2020 annual total compensation of all Axon 
employees other than Mr. Smith, calculated pursuant to the disclosure requirements of the Summary Compensation Table 
above  as  if  the  median  compensated  employee  was  a  named  executive  officer.  Because  of  the  treatment  of  the  CEO 
Performance Award as compensation for Mr. Smith in 2018 for purposes of the Summary Compensation Table, there may 
be  a  significant  disconnect  between  what  is  reported  as  compensation  for  Mr. Smith  in  a  given year  in  the  Summary 
Compensation Table and the value actually realized as compensation in that year or over a period of time. See “Executive 
Compensation — Compensation Discussion and Analysis — Our Compensation Programs — CEO Performance Award” 
above. 

Mr. Smith’s annual total compensation, as reported in the Summary Compensation Table, for 2020 was $2,559,392, and 
the median 2020 annual total compensation of all other employees was $102,499. Consequently, the applicable ratio of 
such amounts for 2020 was 25:1. 

Our methodology for identifying the median of the 2020 annual total compensation for each of our employees other than 
Mr. Smith was as follows: 

•  We determined that as of December 31, 2020, Axon and all of our subsidiaries had 1,716 qualifying individuals 
(full-time, part-time, and temporary employees other than Mr. Smith), of which 15% were based outside of the 
U.S. and 12% were production line employees. 

•  We  did  not  include  in  the  population  of  qualifying  individuals  any  employees  of  staffing  agencies  whose 

compensation is determined by such agencies. 

•  We applied the requirements and assumptions required for the table in the Summary Compensation Table for 
each of such individuals as if he or she was a named executive officer to calculate the total annual compensation, 
including base salary or wages, performance-based commission payments, and equity awards based on their grant 
date fair values. 

•  We converted any payment earned or paid in a foreign currency to U.S. dollar using the average of the prevailing 

conversion rates for 2020. 

•  We selected the median of all total annual compensation amounts calculated in accordance with the foregoing. 

The SEC rules for identifying the median compensated employee and calculating the pay ratio based on that employee’s 
annual total compensation allow companies to adopt a variety of methodologies, exclusions, and assumptions that reflect 
their compensation practices. As such, the pay ratio reported above may not be comparable to the pay ratio reported by 
other  companies,  even  those  in  a  related  industry or  of  a similar  size  and  scope.  Other  companies  may  have different 
employment practices, regional demographics or may utilize different methodologies and assumptions in calculating their 
pay ratios. 

Axon Enterprise, Inc. | 2020 Proxy Statement | 37 

 
The following table shows information about awards made under various compensation plans during 2020: 

2020 GRANTS OF PLAN-BASED AWARDS 

Name 
Luke S. Larson 

Jawad A. Ahsan 

Joshua M. Isner 

Jeffrey C. Kunins 

Estimated future payouts under 
non-equity incentive 
plan awards 

      Grant 
Date 
  11/30/20 (2)   

      Threshold       Target 

($) 

($) 

      Maximum      
($) 

 —  

 —  
 179,188     305,000     457,500 (3)  

 —  

   11/30/20 (2)   

 —   

 —   

 —   

 193,875     330,000     495,000 (3)  

   11/30/20 (2)   

   11/30/20 (2)   

 —   

 —   
—     500,000     750,000 (4)  
 —   

 —   

 —   

 —   

 176,250     300,000     450,000 (3)  

All other   
stock 
awards:   
number of  
shares of   
stock or        
units (#)   
 4,774  
—   
 3,979  
—   
 1,791   
—   
 4,774   
—   

Grant date 
fair 
value of stock
awards 
($) (1) 
 600,044 
— 
 500,121 
— 
 225,111 
— 
 600,044 
— 

(1)  Grant date fair value of RSUs and options, computed in accordance with stock-based compensation accounting 
rules (ASC 718). The fair value of each RSU is the closing price of our common stock on the date of grant. The 
assumptions used in the calculations of the grant date fair value for option awards are included in Note 1 to our 
Consolidated Financial Statements contained in our Annual Report on Form 10-K for fiscal 2020. 

(2)  RSUs vest at annual intervals over a three-year period. The awards granted on November 30, 2020 are intended 
as  2021  compensation.  Pursuant  to  the  rules and  principles  of  the  SEC,  however,  they  are  treated  as  2020 
compensation for purposes of this table and the Summary Compensation Table. 

(3)  Payouts  under  the  2020  annual  cash  incentive  plan  are  based  on  the  achievement  of  annual  financial  goals, 
including goals related to: revenue; the number of OSP7+ licenses booked; Adjusted EBITDA as a percentage of 
revenue; net promoter score; Aware attachment rate; OSP7+ benefit adoption; TASER 7 handle yield; and Axon 
Body  3  yield.  Actual  awards  earned  in  2020  were  included  in  the  Non-Equity  Incentive  Plan  Compensation 
column in the Summary Compensation Table. 

(4)  Mr. Isner was eligible for commissions based on revenue growth for the Company. There was a maximum amount 
of $750,000 related to these commissions. Actual commissions earned in 2020 were included in the Non-Equity 
Incentive Plan Compensation column in the Summary Compensation Table. 

Axon Enterprise, Inc. | 2020 Proxy Statement | 38 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
  
 
 
 
  
 
  
 
  
 
OUTSTANDING EQUITY AWARDS AT FISCAL 2020 YEAR-END 

The following table includes certain information with respect to all outstanding equity awards previously awarded to the 
NEOs as of December 31, 2020. 

Option Awards 

Stock Awards 

Name 
Patrick W. Smith 

Number of 
Securities 
Underlying 
Unexercised 
Options 
  Unexercisable (#)  

Equity 
Incentive Plan   
Awards: 
Number of 
Securities 
Underlying 
Unexercised 
Unearned 
Options (#) 

  Number of   
Shares or 
Units 
of Stock 
That 
Have Not 
Vested 
(#) 

Option   
Exercise  
Price 
($) 

Option 
  Expiration   
Date 

Market 
Value 
of Shares 
or Units 
of Stock 
That Have 
Not Vested 
($) 

  Equity Incentive   
Plan Awards: 
Number of 
  Unearned Shares,  
Units or Other 
  Rights That Have  
Not Vested 
(#) 

      Equity Incentive 

Plan Awards: 

  Market or Payout 
  Value of Unearned 

Shares, Units or 
Other Rights 
That Have Not 
Vested 
($) 

 530,488  (1)   5,835,368  (1)   28.58    2/26/28   

 5  (9)   

 613  
    124,482  (2)     15,252,779   

 55  (3)  

 6,739 

Luke S. Larson 

 —   

 —   

 —   

Jawad A. Ahsan 

 —   

 —   

 —   

Joshua M. Isner 

 —   

 —   

 —   

Jeffrey C. Kunins 

 —   

 —   

 —   

 5  (9)   
 49,878  (9)   
 49,792  (2)   
 12,747  (4)   
 8,306  (5)   
 4,774  (11)  

 613  
 6,111,551  
 6,101,014   
 1,561,890   
 1,017,734   
 584,958  

 5  (9)   
 49,878  (9)   
 49,792  (2)   
 14,478  (7)   
 22,223  (6)   
 11,085  (4)   
 6,922  (5)   
 3,979  (11)  

 613  
 6,111,551  
 6,101,014   
 1,773,989   
 2,722,984   
 1,358,245  
 848,153  
 487,547  

 5  (9)   
 49,878  (9)   
 33,196  (2)   
 2,772  (4)   
 3,115  (5)   
 1,791  (11)  

 613  
 6,111,551  
 4,067,506   
 339,653   
 381,681   
 219,451  

 36,000  (9)   
 4,800  (8)   
 6,400  (10)  
 4,774  (11)  

 4,411,080  
 588,144   
 784,192  
 584,958  

 548,659  (3)    67,227,187 
 6,739 

 55  (3)  

 548,659  (3)    67,227,187 
 6,739 

 55  (3)  

 548,659  (3)    67,227,187 
 6,739 

 55  (3)  

 396,000  (3)    48,521,880 

(1)  This grant is intended to compensate Mr. Smith over its ten-year term and will become vested as to all shares 
subject to it only if both market capitalization and internal operational goals are attained during such ten year 
period.  1/12th of  the  total  number  of  shares  subject  to  the  options  will  become  vested  and  exercisable  upon 
certification by the Board of Directors that both: (i) one of the market capitalization goals is achieved; and (ii) one 
of  sixteen  specified  internal  operational  goals  relating  to  financial  results  is  attained,  subject  to  Mr. Smith’s 
continued service at each such vesting event. If any tranches have not vested by the end of the ten-year term of 
the award, they will be forfeited, and Mr. Smith will not realize the value of such shares. As of December 31, 
2020, the first tranche was achieved and was subsequently certified by the Compensation Committee and vested 
in March 2021. See “Executive Compensation — Compensation Discussion and Analysis — Our Compensation 
Programs — CEO Performance Award” above. 

(2)  These  stock  awards  are  performance  based.  The  number  of  shares  that  ultimately  vested  was  based  upon  the 
Company’s compounded annual revenue growth rate (80% of target shares) and its compounded annual EBITDA 
growth rate (20% of target shares) both compared to target for the three-year period ending December 31, 2020. 

Axon Enterprise, Inc. | 2020 Proxy Statement | 39 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
    
 
     
     
 
    
 
    
 
     
 
    
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
  
  
  
 
 
 
 
 
  
 
    
    
    
   
 
   
 
 
 
 
 
 
   
 
 
 
 
   
  
    
    
    
  
 
   
 
 
 
 
 
   
 
 
 
 
 
   
 
 
 
  
 
 
   
 
 
 
  
 
 
   
 
 
 
  
 
 
   
 
 
 
  
 
   
  
    
    
    
  
 
   
 
 
 
 
 
   
 
 
 
 
 
   
 
 
 
  
 
 
   
 
 
 
  
 
 
   
 
 
 
  
 
 
   
 
 
 
  
 
 
   
 
 
 
  
 
 
   
 
 
 
 
 
   
  
    
    
    
  
 
   
 
 
 
 
 
   
 
 
 
 
 
   
 
 
 
  
 
 
   
 
 
 
  
 
 
   
 
 
 
  
 
 
   
 
 
 
  
 
   
  
    
    
    
  
 
   
 
 
 
 
 
   
 
 
 
  
 
 
   
 
 
 
  
 
 
 
   
 
 
 
  
 
 
 
On November 3, 2020, the Compensation Committee of our Board of Directors approved a modification to the 
definition of a metric for these PSU awards. We accounted for this change as a Type III modification under ASC 
718 since the expectation of the attainment for this metric changed from improbable to probable.  Based upon the 
performance achieved, the number of shares that vested in February 2021 were 200% of target, which has been 
presented in the above table. 

(3)  These grants are intended to compensate our executives over their approximately nine-year term and will become 
vested as to all shares subject to each grant only if both market capitalization and  internal operational goals are 
attained during such term. 1/12th of the total number of shares will become vested upon certification by the Board 
of  Directors  that  both:  (i) one  of the  market  capitalization  goals  is  achieved;  and  (ii) one  of  sixteen  specified 
internal operational goals relating to financial results is attained, subject to the NEO’s continued service at each 
such vesting event. If any tranches have not vested by the end of the term of the award, they will be forfeited and 
the NEO will not realize the value of such shares. As of December 31, 2020, the first tranche was achieved and 
was  subsequently  certified  by  the  Compensation  Committee  and  vested  in  March 2021.  See  “Executive 
Compensation — Compensation Discussion and Analysis — Our Compensation Programs — eXponential Stock 
Performance Plan” above. 

(4)  These stock awards vest fully in January 2022. 

(5)  These stock awards vest fully in December 2022. 

(6)  This stock award vests at annual intervals over a five-year period and becomes fully vested in April 2022. 

(7)  This  stock  award  is  performance-based.  The  number  of  shares  that  ultimately  vested  was  based  upon  the 
Company’s  compounded  annual  revenue  growth  rate  compared  to  target  for  the  three-year  period  ending 
December 31, 2020. Based upon the performance achieved, the number of shares that vested in February 2021 
were 200% of target, which has been presented in the above table. 

(8)  This stock award vested two thirds in September 2020 and vests one third in September 2021. 

(9)  These stock awards represent achievement of the first tranche of the XSPP (eXponential Stock Performance Plan). 

These awards were certified by the Compensation Committee and vested in March 2021.  

(10)  This stock award vests at annual intervals over a three-year period and becomes fully vested in September 2022. 

(11)  These stock awards vest at annual intervals over a three-year period and become fully vested in November 2023. 

Axon Enterprise, Inc. | 2020 Proxy Statement | 40 

 
2020 OPTION EXERCISES AND STOCK VESTED 

The following table provides information related to option exercises and vested stock awards for each NEO during the year 
ended December 31, 2020: 

Name 
Patrick W. Smith 
Luke S. Larson 
Jawad A. Ahsan 
Joshua M. Isner 
Jeffrey C. Kunins 

Stock Awards 

Number of 
Shares 
Acquired upon   
Vesting (#) 

Value Realized on 
Vesting ($) 

$ 

 67,392  
 37,130  
 27,407  
 13,143  
 27,200  

 5,343,642 
 2,969,879 
 2,203,259 
 1,081,612 
 2,364,272 

2020 NONQUALIFIED DEFERRED COMPENSATION 

On July 1, 2013 the Company adopted the TASER International, Inc. Deferred Compensation Plan ("DCP"). The DCP 
allows eligible executives, key employees and non-employee directors through which participants may elect to defer the 
receipt and taxation of a portion of their compensation. Compensation, as defined in the DCP, is comprised of base salary, 
bonus,  commission,  director  fees,  and  such  other  cash  or  equity-based  compensation  approved  by  the  Compensation 
Committee. Participants may elect to defer up to 80% of their base salary and up to 100% of other types of compensation. 
Participants are 100% vested at all times in amounts deferred pursuant to the DCP. All gains or losses are allocated fully 
to plan participants, and the Company does not guarantee a rate of return on deferred balances. There were no above-
market returns for participants in the plan. 

The following table provides information on NEO and Director participation in the DCP: 

Name 
Joshua M. Isner 

Executive 

Registrant 

Aggregate 
  Contributions in  Contributions in  Earnings in Last   Withdrawals/  Aggregate Balance at
FY 
($)(2)(3) 

  Distributions  
($) 

Last FY 
($)(1)(2) 

Aggregate   

Last FYE 
($) 
 543,350 

 1,504  

 66,155  

 —  

Last FY 
($)(1) 
 104,427  

(1)  The amounts included in the table as executive contributions and registrant contributions in the last fiscal year 

were all reported as compensation in 2020 in the Summary Compensation Table. 

(2)  The  Company  does  not  make  discretionary  payments  to  the  plan,  but  does  make  a  restorative  401(k) match 
contribution to participants as their eligible wages for 401(k) purposes is net of contributions made to the deferred 
compensation plan. 

(3)  Aggregate  earnings  reflected  represent  deemed  investment  earnings  from  voluntary  deferrals  and  Company 
contributions,  as  applicable.  No  amounts  included  in  aggregate  earnings  are  reported  in  the  2020  Summary 
Compensation Table because the plan does not provide for above-market or preferential earnings. 

POTENTIAL PAYMENTS UPON TERMINATION OR CHANGE OF CONTROL 

Pursuant  to  the  employment  agreements,  the  Company  may  terminate  each  of  the  NEOs  with  or  without  cause.  The 
conditions or events triggering the payment of severance benefits include the executive’s death, disability, termination 
without cause, termination for good reason, or termination in connection with a change in control of the Company (i.e., 
double-trigger). Conditions to the payment of severance benefits include covenants relating to assignment of inventions, 
nondisclosure of Company confidential information, and non-competition with the Company for a period of 12 months 
after termination of employment. For Mr. Smith, benefits are determined pursuant to the CEO Performance Award. 

Axon Enterprise, Inc. | 2020 Proxy Statement | 41 

 
 
 
 
 
 
 
 
 
     
       
 
 
 
 
 
 
 
  
  
 
  
  
  
  
  
  
  
  
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
    
     
    
     
    
 
 
The severance benefit amounts with respect to the above triggering events were determined based on competitive practices. 
The Company agreed to pay these variable amounts of compensation as severance benefits or change in control benefits 
in order to attract and retain executive officers. 

The table below depicts the severance payable to each of the NEOs other than Mr. Smith under the conditions indicated: 

Termination for 
Cause 
Earned but 
unpaid salary 
and benefits 

Termination without Cause 
12 months’ salary1; target 
bonus for calendar year of 
effective date of 
termination; time-based 
RSUs vesting during notice 
and severance period will 
continue to vest 

Termination By Executive Within 
36 Months Following a Change in 
Control For Good Reason or by the 
Company Without Cause 
Six Months Prior to Change in 
Control at the Request of a Third-
Party Purchaser 
36 months’ salary; pro rata 
portion of annual target bonus 
for the year in which 
termination occurs; 
12 months COBRA; all time- 
and performance-based RSUs 
will vest at target levels 

Death or Disability 
18 months’ salary; pro rata 
portion of annual target 
bonus for the year in which 
termination occurs; all time- 
and performance-based 
RSUs will vest at target 
levels 

For  all  NEOs,  all  non-vested  RSUs  and  PSUs  may  immediately  vest  at  target  levels  and  restrictions  would  lapse. 
Accelerated vesting conditions are as follows: 

•  Termination for Cause: no accelerated vesting. 
•  Termination without Cause: except for Mr. Smith, continued vesting of time-based awards during the notice and 

severance periods. 

•  Termination  By  Executive  Within  36 Months  Following  a  Change  in  Control  For  Good  Reason  or  by  the 
Company  Without  Cause  Six Months  Prior  to  Change  in  Control  at  the  Request  of  a  Third-Party  Purchaser 
("Change in Control") and Termination due to Death or Disability: acceleration of all awards (both performance-
based at target and time-based). 

1  The payment of 12 months’ salary includes an 11-month notice period and cash payment equal to 1 month’s base salary. 

Axon Enterprise, Inc. | 2020 Proxy Statement | 42 

 
 
 
 
 
 
 
    
    
    
 
 
 
 
Additional accelerated vesting conditions pursuant to the CEO Performance Award and the XSPP are as follows: 

Plan 
CEO Performance 
Award (Patrick W. 
Smith) 

XSPP (all other 
NEOs) 

Termination 
with Cause 
Any tranches of the 
CEO Performance 
Award for which the 
operational and 
market capitalization 
goals have been 
achieved as of the 
last date of 
employment 
immediately vest 

Any tranches of the 
XSU awards for 
which the 
operational and 
market capitalization 
goals have been 
achieved as of the 
last date of 
employment  
immediately vest; 
most recently 
acquired tranche is 
forfeited 

Termination 
without Cause 
CEO Performance Award 
operational goals are 
disregarded and all 
tranches of CEO 
Performance Award for 
which market 
capitalization goals have 
been attained as of the 
effective date of 
termination vest; next 
unattained tranche will 
partially vest on a prorated 
basis by comparing the 
six-month market 
capitalization to the goal   
XSU operational goals are 
disregarded and all 
tranches of XSU Awards 
for which market 
capitalization goals have 
been attained as of the 
effective date of 
termination vest; next 
unattained tranche will 
partially vest on a prorated 
basis by comparing the 
six-month market 
capitalization to the goal   

Change in Control 
CEO Performance 
Award operational 
goals are disregarded 
and an alternative 
market capitalization 
calculation is utilized 
for purposes of 
determining 
attainment of 
unvested tranches, 
plus one additional 
tranche 

      Death or Disability 

Any tranches of the 
CEO Performance 
Award for which the 
operational and 
market 
capitalization goals 
have been achieved 
as of the last date of 
employment are 
immediately vested 

N/A 

XSU operational 
goals are disregarded 
and an alternative 
market capitalization 
calculation is utilized 
for purposes of 
determining 
attainment of 
unvested tranches, 
plus one additional 
tranche 

Axon Enterprise, Inc. | 2020 Proxy Statement | 43 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
     
     
 
 
 
 
 
 
 
The table below reflects the severance compensation that would be provided to each of the NEOs of the Company assuming 
the  notice  of  intent  to  terminate  such  executive’s  employment  occurred  on  December 31,  2020.  The  following  table 
excludes the deferred compensation amounts that would also be payable to Mr. Isner as described and set forth under the 
heading “2020 Nonqualified Deferred Compensation.” 

Patrick W. Smith 
Stock Awards (1) 

Total 

Luke S. Larson 

Severance Payments (2) 
Annual Cash Incentive Plan (3) 
Benefits (4) 
Stock Awards (1) 

Total 

Jawad A. Ahsan 

Severance Payments (2) 
Annual Cash Incentive Plan (3) 
Benefits (4) 
Stock Awards (1) 

Total 

Joshua M. Isner 

Severance Payments (2) 
Annual Cash Incentive Plan (3) 
Benefits (4) 
Stock Awards (1) 

Total 

Jeffrey C. Kunins 

Severance Payments (2) 
Annual Cash Incentive Plan (3) 
Benefits (4) 
Stock Awards (1) 

Total 

Voluntary 
 Termination   
      By Executive      

Termination 
for Cause 

Termination 
without 
Cause 

Change in 
Control 

Death or 
Disability 

  $ 49,839,348   $  49,839,348   $ 244,828,721    $ 356,501,823    $ 49,839,348 
  $ 49,839,348   $  49,839,348   $ 244,828,721    $ 356,501,823    $ 49,839,348 

   $

   $

   $

   $

   $

   $

   $

   $

—    $ 
—  
—  
—  
 —    $ 

—    $ 
—  
—  
—  
 —    $ 

—    $ 
—  
—  
—  
 —    $ 

—    $ 
—  
—  
—  
 —    $ 

 350,000     $  1,050,000     $
 305,000   
—   
    29,226,591   

 525,000 
—    $
 305,000 
—  
— 
—  
—  
    6,215,089 
 —    $  29,881,591     $  50,372,717     $  7,045,089 

 305,000   
 21,646   
    48,996,071   

 325,000     $
 330,000   
—   
    30,555,551   

 487,500 
—    $
 330,000 
—  
— 
—  
—  
    9,354,430 
 —    $  31,210,551     $  53,462,058     $ 10,171,930 

 975,000     $
 330,000   
 21,646   
    52,135,412   

 325,000     $
 500,000   
—   
    29,104,796   

 487,500 
—    $
 500,000 
—  
— 
—  
—  
    2,974,538 
 —    $  29,929,796     $  47,252,166     $  3,962,038 

 975,000     $
 500,000   
 21,646   
    45,755,520   

 300,000     $
 300,000   
—   
    22,129,041   

 450,000 
—    $
 300,000 
—  
— 
—  
—  
    1,957,294 
 —    $  22,729,041     $  34,056,469     $  2,707,294 

 900,000     $
 300,000   
 21,615   
    32,834,854   

(1)  For Mr. Smith, includes the intrinsic value of non-vested performance stock options under the CEO Performance 
Award which would immediately vest and become exercisable, as well as the value of non-vested PSUs and RSUs 
which would immediately vest and restrictions would lapse, as described above. 

For all NEOs other than Mr. Smith, includes the value of non-vested XSUs which would immediately vest and 
become exercisable, as well as the value of those non-vested PSUs and RSUs which would immediately vest and 
restrictions would lapse, as described above. 

The value of RSU, PSU, and XSU vesting or acceleration is equal to the $122.53 closing market price of shares 
of the Company’s common stock on December 31, 2020 multiplied by the number of units that would vest. 

(2)  Represents 12 months’ base salary for Termination without Cause (comprised of an 11-month notice period and 
1 month’s base salary), 36 months’ base salary for Change in Control, and 18 months’ base salary for Termination 
due to Death or Disability. 

(3)  Represents target bonus for the calendar year in which the effective date of termination occurs; for Change of 
Control and Termination due to Death or Disability, represents target bonus pro-rated through termination date. 

(4)  Represents 12 months of payment of medical, dental, and vision insurance premiums for each NEO. 

Axon Enterprise, Inc. | 2020 Proxy Statement | 44 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
    
    
    
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
   
 
   
 
   
 
   
 
  
  
  
  
  
 
  
  
  
  
  
 
  
  
 
   
 
   
 
   
 
   
 
   
 
  
  
  
  
  
 
  
  
  
  
  
 
  
  
 
   
 
   
 
   
 
   
 
   
 
  
  
  
  
  
 
  
  
  
  
  
 
  
  
 
   
 
   
 
   
 
   
 
   
 
  
  
  
  
  
 
  
  
  
  
  
 
  
  
 
 
 
AUDIT MATTERS 

REPORT OF THE AUDIT COMMITTEE 

The Audit Committee of the Board of Directors reviews the Company’s financial reporting process on behalf of the Board. 
The Audit Committee has sole authority to retain, set compensation and retention terms for, terminate, oversee and evaluate 
the work of the Company’s independent auditor. The independent auditor reports directly to the Audit Committee. 

The Company’s management is responsible for the Company’s financial reporting process including its system of internal 
controls, and for the preparation of consolidated financial statements in accordance with accounting principles generally 
accepted  in  the  United  States.  Grant  Thornton  LLP,  the  Company’s  independent  registered  public  accounting  firm,  is 
responsible for expressing an opinion based on their audits of the consolidated financial statements. In accordance with its 
written charter, the Audit Committee assists the Board of Directors in its oversight of (i) the integrity of the Company’s 
financial  statements  and  the  Company’s  financial  reporting  processes  and  systems  of  internal  control,  (ii) the 
qualifications, independence and performance of the Company’s independent public accounting firm and the performance 
of the Company’s internal audit function, (iii) the Company’s compliance with legal and regulatory requirements involving 
financial,  accounting  and  internal  control  matters,  (iv) investigations  into  complaints  concerning  financial  matters  and 
(v) risks that may have a significant impact on the Company’s financial statements. 

Further, the Audit Committee reviews reports prepared by management on various matters including critical accounting 
policies  and  issues,  material  written  communications  between  the  independent  auditor  and  management,  significant 
changes in the Company’s selection or application of accounting principles and significant changes to internal control 
procedures. It is  not  the  duty  or  responsibility  of  the Audit  Committee  to  conduct  auditing and  accounting reviews or 
procedures. 

In discharging its oversight responsibilities with respect to the audit process, the Audit Committee (i) obtained from the 
independent public accounting firm a formal written statement describing all relationships between the independent public 
accounting firm and the Company that might bear on the independent public accounting firm’s independence consistent 
with the applicable requirements of the Public Company Accounting Oversight Board (“PCAOB”), (ii) discussed with the 
independent auditing firm any relationships that may impact its objectivity and independence, and (iii) considered whether 
any  non-audit  services  provided  to  the  Company  by  Grant  Thornton  LLP  are  compatible  with  maintaining  their 
independence. The Audit Committee also discussed with the independent auditing firm their identification of audit risk, 
audit plans and audit scope, as well as all communications required by generally accepted auditing standards, including 
those described in Auditing Standard No. 1301, “Communications with Audit Committees” issued by the PCAOB. 

The Audit Committee reviewed and discussed with management and its independent public auditors our annual audited 
financial statements and quarterly financial statements, including a review of the “Management’s Discussion and Analysis 
of Financial Condition and Results of Operations” included in the Company’s Form 10-K and 10-Q filings, as well as the 
Company’s shareholder letters and information related thereto. 

During fiscal year 2020, the Audit Committee met with representatives of the independent public accounting firm, both 
with  management  present  and  in  private  sessions  without  management  present,  to  discuss  the  results  of  the  financial 
statement audit and quarterly reviews and to solicit their evaluation of the Company’s accounting principles, practices and 
judgments applied by management and the quality and adequacy of the Company’s internal controls. 

In performing the above described functions, the Audit Committee acts only in an oversight capacity and necessarily relies 
on  the  work  and  assurances  of  the  Company’s  management  and  independent  public  accounting  firm,  which,  in  the 
independent public accounting firm’s report, expresses an opinion on the conformity of the Company’s annual financial 
statements to accounting principles generally accepted in the United States. 

Based upon the Audit Committee’s discussion with the Company’s management and Grant Thornton LLP, and the Audit 
Committee’s  review  of  the  representations  of  the  Company’s  management  and  the  report  of  the  independent  public 
accountants to the Audit Committee, the Audit Committee recommended to the Board that the audited financial statements 
be  included  in  the  Company’s  Annual  Report  on  Form 10-K  for  the  fiscal year  ended  December 31,  2020.  The  Audit 

Axon Enterprise, Inc. | 2020 Proxy Statement | 45 

Committee also approved the selection of Grant Thornton LLP as the Company’s independent auditor for the fiscal year 
2021. 

February 25, 2021 

The Audit Committee: 

Michael Garnreiter, Chair 
Julie Cullivan 
Caitlin Kalinowski 
Matthew McBrady 

The foregoing Report of the Audit Committee does not constitute soliciting material and should not be deemed filed or 
incorporated by reference into any other Company filing under the Securities Act or Exchange Act, except to the extent 
the Company specifically incorporates this Report by express reference therein. 

Axon Enterprise, Inc. | 2020 Proxy Statement | 46 

 
 
 
PROPOSALS 

Overview of Proposals 

This proxy statement contains five proposals requiring shareholder action. 

•  Proposal No. 1 requests the election of the three Class C directors of the Company named in this proxy statement 

for a term of three years, and until their successors are elected and qualified. 

•  Proposal  No. 2  requests  that  shareholders  vote  to  approve,  on  an  advisory  basis,  the  compensation  of  the 

Company’s named executive officers. 

•  Proposal No. 3 requests the ratification on the appointment of Grant Thornton LLP as the Company’s independent 

registered public accounting firm for fiscal year 2021. 

•  Proposal  No. 4  requests  that  shareholders  approve  an  amendment  to  the  Company’s  amended  and  restated 
Certificate of Incorporation to increase the maximum size of the Board of Directors from 9 to 11 directors. 

•  Proposal No. 5 is a shareholder proposal to elect directors by majority vote, if properly presented at the Annual 

Meeting. 

Each proposal is discussed in more detail below. 

Respond to Last Year’s Shareholder Vote to Recommend Declassification of the Board 

The Board of Directors retains the ultimate responsibility to act in the best interest of all shareholders, even if that means 
not adopting a shareholder resolution. Last year, shareholders voted to approve a proposal that the Company take all steps 
necessary to reorganize the Board of Directors into one class with annual elections. At the time, the Board determined it 
was not in the best interests of the Company to declassify the Board. The Board continues to be dedicated to maximizing 
shareholder  value  and  acting  in  the  best  interests  of  the  company,  and  the  Board  has  considered  and  discussed  the 
shareholder vote to declassify the Board and determined that a classified board continues to be in the best interest of the 
Company.  

Classified Boards and Three-Year Terms Foster Independence, Stability, Continuity and Experience 

The Board of Directors is divided into three classes, with each class serving a staggered three-year term. The classified 
nature of the Board fosters independence, stability, continuity and experience in at least three ways.  

First, the longer terms enhance independence and encourage directors to make decisions in the long-term interest of our 
Company and shareholders, reducing the potential influence of certain investors and special interest groups with short-
term agendas that may be harmful to the Company and shareholders over the long-term.  

Second, the classified structure creates stability and continuity on the Board by ensuring that, at any given time, the Board 
is comprised of experienced directors who are intimately familiar with our business, strategic goals, history and culture. If 
the Board were declassified, it could be wholly replaced by directors unfamiliar with our history and strategies. Instead, 
our  classified  board  structure  allows  for  orderly  change,  with  new  directors  and  fresh  perspectives  benefitting  from 
interaction with experienced directors.  

Third, a classified board structure also assists us in attracting and retaining highly qualified directors who are willing to 
commit the time and resources necessary to understand our operations, strategies and competitive environment. We further 
believe that agreeing to serve a three-year term demonstrates a nominee’s commitment to us over the long-term. 

Axon Enterprise, Inc. | 2020 Proxy Statement | 47 

 
 
 
 
 
 
 
 
Classified Boards Protect Long-Term Shareholder Value 

The classified board structure protects the Company and our shareholders against a hostile purchaser replacing a majority 
of our directors with its own nominees at a single annual meeting of shareholders, thereby gaining control of the Company 
without paying fair market value to our shareholders. A classified board does not preclude a takeover but rather encourages 
potential acquirers to initiate arms-length negotiations with seasoned directors, providing our Board with the time and 
flexibility necessary to evaluate the adequacy and fairness of a proposed offer, consider alternative methods of maximizing 
shareholder value, protect shareholders against abusive tactics during a takeover process and, if appropriate, negotiate the 
best possible return for all shareholders. 

Declassification of our Board would undercut these benefits and could make us a target for unsolicited and hostile overtures 
from investor groups focusing on short-term financial gains. In particular, in recent years, hedge funds and other activist 
investors have increasingly used the threat of a proxy fight to pressure boards to take actions that produce short-term gains 
at  the  expense  of  strategies  designed  to  achieve  meaningful  long-term  shareholder  value.  We  believe  classified  board 
structures have been shown to be an effective means of protecting long-term shareholder interests against these types of 
abusive tactics. 

Classified Boards Have the Same level of Accountability as Declassified Boards 

All of our directors, regardless of the length of their term, have a fiduciary duty under Delaware law to act in a manner 
they believe to be in the best interests of the Company and shareholders. Accountability does not depend on the length of 
the term but on the selection of experienced and committed individuals. 

Axon Enterprise, Inc. | 2020 Proxy Statement | 48 

 
 
 
 
 
 
PROPOSAL NO. 1 - ELECTION OF DIRECTORS 

The Board is elected by and accountable to the shareholders to oversee their interest in the long-term health and the overall 
success of the Company’s business and its financial strength. The Board serves as the ultimate decision-making body of 
the Company except for those matters reserved to, or shared with, the shareholders. The Board selects and oversees the 
members of senior management, who are charged by the Board with conducting the business of the Company. 

Election Process 

The Board is currently comprised of nine directors. The directors are divided into three classes comprised of three directors 
in each class. One class is elected each year for a three-year term and until their successors are elected and qualified. The 
classes of prospective directors will be determined upon appointment. 

The three director nominees in Class C are up for nomination at the 2021 Annual Meeting. These directors would serve 
regular three-year terms until the annual meeting of shareholders in 2024, or until their respective successors are elected 
and qualified. These Class C directors are: Richard H. Carmona, Julie Cullivan, and Caitlin Kalinowski. 

The Board has no reason to believe that any of the nominees will be unwilling or unable to serve if elected a director. If 
any  nominee  is  unable  or  unwilling  to  serve  as  a  director  at  the  date  of  the  Annual  Meeting  or  any  postponement  or 
adjournment thereof, the proxies may be voted for a substitute nominee, as designated by the Board to fill such vacancy. 

Unless marked otherwise, signed proxies received will be voted FOR the election of each of the nominees. 

The Board of Directors recommends a vote FOR the election of Richard H. Carmona, Julie Cullivan, and Caitlin 
Kalinowski. 

Vote Required 

For Proposal No. 1, under our bylaws, assuming the existence of a quorum at the Annual Meeting, the three nominees for 
director who receive the affirmative vote of a plurality of all of the votes cast will be elected to the Board of Directors. 
This means that the three director nominees with the most votes will be elected. Votes to withhold and broker non-votes 
will be counted toward a quorum, but will not affect the outcome of the vote on the election of directors. 

Axon Enterprise, Inc. | 2020 Proxy Statement | 49 

 
 
PROPOSAL NO. 2 - ADVISORY APPROVAL OF THE COMPANY’S EXECUTIVE COMPENSATION 

Shareholders will be given the opportunity to vote on the following advisory resolution (commonly referred to as “say on 
pay”): 

RESOLVED, that the shareholders of Axon Enterprise, Inc. hereby approve the compensation paid to the Company’s 
NEOs,  as  disclosed  pursuant  to  Item 402  of  Regulation  S-K,  including  the  Compensation  Discussion  and  Analysis, 
compensation tables and narrative discussion set forth in this proxy statement. 

Background on Proposal 

In accordance with the requirements of Section14A of the Exchange Act and related SEC rules, shareholders are being 
given the opportunity to vote at the annual meeting on this advisory resolution regarding the compensation of our NEOs. 

As described in the Compensation Discussion and Analysis, our executive compensation program is designed to allow us 
to: attract and retain talent, link annual incentive compensation to our financial results produced during the year, and link 
long term compensation in the form of stock awards to Company performance and enhancement of shareholder value over 
time. For a comprehensive description of our executive compensation program, philosophy and objectives, including the 
specific  elements  of  executive  compensation  that  comprised  the  program  in  2020,  please  refer  to  the  Compensation 
Discussion and Analysis. The Summary Compensation Table and other executive compensation tables (and accompanying 
narrative disclosures) provide additional information about the compensation that we paid to our NEOs in 2020. 

At our 2017 Annual Meeting of Shareholders, the shareholders indicated, on an advisory vote basis, that they preferred 
that we hold Say on Pay votes on an annual basis (a frequency vote is required to be held at least once every six years). In 
light of these results, the Company’s Board of Directors decided to hold its future advisory votes on the compensation of 
named executive officers annually until the next frequency vote, which will be held on or before our 2023 Annual Meeting. 

Effects of Advisory Vote 

Because the vote on this proposal is advisory in nature, it will not affect any compensation already paid or awarded to our 
NEOs and will not be binding on the Board or the Compensation Committee. However, the Compensation Committee will 
consider the outcome of the vote when making future executive compensation decisions. 

Overview and Summary; Consideration of Prior Year Say on Pay Vote 

The Company believes in competitive compensation aligned with the values, objectives and financial performance of the 
Company.  In  2018,  2019,  and  2020,  a  significant  amount  of  our  executives’  potential  total  compensation  was  tied  to 
performance.  The  Compensation  Committee  considers  the  performance  criteria for  the  Company’s  performance-based 
compensation  challenging,  but  achievable.  Performance-based  RSUs,  non-equity  incentive  compensation  plan,  and 
commission targets have been achieved during 2018, 2019, and 2020. With the creation of the CEO Performance Award 
and  XSU  awards  in  2018  and  2019,  respectively,  more  focus  and  compensation  is  aligned  with  long-term  Company 
performance; while none of the XSU tranches had vested as of December 31, 2020, the first operational goal was achieved 
as  of  December 31,  2020  and  the  related  tranche  vested  upon  certification  from  the  Compensation  Committee  in 
March 2021. 

At  the  2020  Annual  Meeting  of  Shareholders  (“2020  Annual  Meeting”),  we  presented  to  shareholders,  for  advisory 
approval, the Company’s executive compensation (“Say on Pay”). Of the 45.5 million votes cast on the Say on Pay vote 
(including abstentions), 87% were favorable for our Say on Pay resolution. The Compensation Committee considered this 
a favorable outcome and believed it conveyed our shareholders’ support of the Compensation Committee’s decisions and 
existing executive compensation programs. 

Our compensation opportunities for our named executive officers are predominantly delivered in the form of performance-
based awards, including equity-based awards, which are designed to promote incentives that are aligned with long-term 
stockholder interests. It is the Committee’s intent that the total compensation for our NEOs be competitive to attract and 

Axon Enterprise, Inc. | 2020 Proxy Statement | 50 

retain highly qualified individuals who are capable of making significant contributions critical to our long-term success. 
The Compensation Committee will continue to consider the results from this year’s and future advisory votes on executive 
compensation. 

Unless  marked  to  the  contrary,  proxies  received  will  be  voted  FOR  approval  of  the  advisory  vote  on  executive 
compensation. 

The Board of Directors unanimously recommends a vote FOR approval of the resolution set forth above approving 
the compensation of our named executive officers. 

Vote Required 

For Proposal No. 2, assuming the existence of a quorum at the Annual Meeting, the affirmative vote of a majority of the 
total votes of shares of common stock properly cast for or against the proposal, in person or represented by proxy at the 
meeting  and  entitled  to vote on  this proposal  is  required for  approval. Abstentions  and  broker  non-votes  will  have no 
impact on this proposal if a quorum is present. 

Axon Enterprise, Inc. | 2020 Proxy Statement | 51 

 
 
PROPOSAL NO. 3 - RATIFICATION OF APPOINTMENT OF INDEPENDENT REGISTERED PUBLIC 
ACCOUNTING FIRM 

The Audit  Committee  has  appointed Grant  Thornton  LLP,  independent  registered public accounting firm,  to  audit  the 
consolidated financial statements of the Company for the year ending December 31, 2021. Grant Thornton LLP has acted 
as the independent registered public accounting firm for the Company since 2005. A representative of Grant Thornton 
LLP is expected to be present at the Annual Meeting, will have the opportunity to make a statement and is expected to be 
available to respond to appropriate questions. 

Shareholder ratification of the selection of Grant Thornton LLP as our independent registered public accounting firm is 
not required by our bylaws or otherwise. Nonetheless, the Audit Committee is submitting the selection of Grant Thornton 
LLP to the shareholders for ratification as a matter of good corporate practice and because the Audit Committee values 
the views of our shareholders on our independent auditors. 

If the shareholders fail to ratify the election, the Audit Committee will reconsider the appointment of Grant Thornton LLP. 
Even if the selection is ratified, the Audit Committee, in its discretion, may appoint a different independent registered 
public accounting firm at any time during the year if it determines that such an appointment would be in the Company’s 
best interest. 

If  the  appointment  is  not  approved  by  the  shareholders,  the  adverse  vote  will  be  considered  a  direction  to  the  Audit 
Committee  to  consider  other  auditors  for  next year.  However,  because  of  the  difficulty  in  making  any  substitution  of 
auditors so long after the beginning of the current year, the appointment in 2021 will stand, unless the Audit Committee 
finds other good reason for making a change. 

Audit and Non-Audit Fees 

The  following  table  presents  fees  for  audit,  tax  and  other  professional  services  rendered  by  Grant  Thornton  LLP  for 
the years ended December 31, 2020 and 2019. 

Audit fees 
Audit-Related Fees 
Tax Fees 
All Other Fees 

2020 
$   1,480,997   
—   
—   
—   

2019 
$   1,272,316 
— 
— 
— 
   $   1,480,997     $   1,272,316 

Audit Fees: Consisted of fees billed for professional services rendered for the audit of Axon Enterprise, Inc.’s financial 
statements, fees billed related to Sarbanes-Oxley 404 review and services provided by Grant Thornton LLP in connection 
with statutory and regulatory filings. 

Audit-Related Fees: Audit-related fees related to professional services that are reasonably related to the performance of 
the audit or review of Axon’s consolidated financial statements. No such services were rendered during the years ended 
December 31, 2020 or 2019. 

Tax  Fees: Consisted  of  fees  billed  principally  for  services  provided  in  connection  with  worldwide  tax  consulting  and 
planning services. No such services were rendered during the years ended December 31, 2020 or 2019. 

All Other Fees: All other fees related to services not included in the categories above, including services related to other 
regulatory reporting requirements. No such services were rendered during the years ended December 31, 2020 or 2019. 

Policy on Audit Committee Pre-Approval of Audit and Permissible Non-Audit Services of Independent Auditor 

Consistent  with  SEC  policies  regarding  auditor  independence,  the  Audit  Committee  must  pre-approve  all  audit  and 
permissible non-audit services provided by our independent auditors. Our Non-Audit Services Pre-Approval Policy covers 

Axon Enterprise, Inc. | 2020 Proxy Statement | 52 

 
 
 
 
 
 
 
 
     
     
 
 
 
 
 
  
  
 
  
  
 
 
all services to be performed by our independent auditors. The policy contemplates a general pre-approval for all audit, 
audit-related, tax and all other services that are permissible, with a general pre-approval period of twelve months from the 
date of each pre-approval. Any other proposed services that are to be performed by our independent auditors, not covered 
by or exceeding the pre-approved levels or amounts, must be specifically approved in advance. 

Prior to engagement, the Audit Committee pre-approves the following categories of services. These fees are budgeted, and 
the Audit Committee requires the independent auditors and management to report actual fees versus the budget periodically 
throughout the year, by category of service. 

•  Audit services include the annual financial statement audit (including required quarterly reviews) and other work 
required to be performed by the independent auditors to be able to form an opinion on our consolidated financial 
statements.  Such  work  includes,  but  is  not  limited  to,  services  associated  with  SEC  registration  statements, 
periodic reports, SEC reviews and other documents filed with the SEC or other documents issued in connection 
with securities offerings. 

•  Audit-related services are for services that are reasonably related to the performance of the audit or review of 
our financial statements or that are traditionally performed by the independent auditor. Such services typically 
include but are not limited to, due diligence services pertaining to potential business acquisitions or dispositions, 
accounting consultations related to accounting, financial reporting or disclosure matters not classified as “audit 
services,” statutory audits or financial audits for subsidiaries or affiliates, and assistance with understanding and 
implementing new accounting and financial reporting guidance. 

•  Tax services include all services performed by the independent auditors’ tax personnel, except those services 
specifically related to the financial statements, and includes fees in the area of tax compliance, tax planning and 
tax advice. 

The  Company’s  CFO  has  the  authority  to  engage  the  Company’s  independent  registered  public  accounting  firm  for 
amounts less than $5,000. There were no such audit–related fees, tax fees or other fees in 2020. 

The Audit Committee has considered and concluded that the provision by Grant Thornton LLP of non-audit services is 
compatible with Grant Thornton maintaining its independence. 

Unless marked to the contrary, proxies received will be voted FOR ratification of the appointment of Grant Thornton LLP 
as the Company’s independent registered public accounting firm for the year ending December 31, 2021. 

The Board of Directors recommends a vote FOR ratification of the appointment of Grant Thornton LLP as the 
Company’s independent registered public accounting firm for fiscal 2021. 

Vote Required 

For Proposal No. 3, assuming the existence of a quorum at the Annual Meeting, the affirmative vote of a majority of the 
total votes of shares of common stock properly cast for or against the proposal, in person or represented by proxy at the 
meeting and entitled to vote on this proposal is required for approval. Abstentions and broker non-votes will have no 
impact on this proposal if a quorum is present. 

Axon Enterprise, Inc. | 2020 Proxy Statement | 53 

 
 
 
PROPOSAL NO. 4 – AMENDMENT TO THE COMPANY’S AMENDED AND RESTATED CERTIFICATE 
OF INCORPORATION TO INCREASE THE MAXIMUM SIZE OF THE BOARD OF DIRECTORS FROM 
9 TO 11 DIRECTORS 

On March 18, 2021, the Board of Directors unanimously voted to adopt a resolution approving and recommending the 
stockholders to approve an amendment to our Amended and Restated Certificate of Incorporation to increase the maximum 
size of the Board of Directors from 9 to 11 directors. 

Rationale for Increasing the Maximum Number of Directors 

As discussed in “Governance – The Board of Directors,” the NCG Committee assesses potential candidates based off their 
demonstrated  character,  judgment,  relevant  business,  functional  and  industry  experience,  including  their  skill  set  and 
background. There are currently 9 directors serving on the Board. We believe the current restriction on size of the board 
limits the flexibility of the Board to add new directors in the event that multiple strong candidates are identified. Increasing 
the maximum size of the Board will also allow us to further enhance the diversity, expertise, and experience of the Board.  

Proposed Amendment to Increase the Maximum Number of Directors 

Increasing the maximum size of the Board of Directors requires an amendment to our Certificate of Incorporation (the 
“Certificate”). If this proposal is approved by the stockholders, the second sentence of Section 5(a) of the Certificate would 
be amended and restated to state, “In no event shall the number of directors that constitute the whole Board of Directors 
be less than three (3) or more than eleven (11).” The Amended and Restated Certificate of Incorporation reflecting this 
proposed change is attached as Appendix A to this proxy statement. 

If approved by our stockholders, the amendment will become effective upon the filing of a certificate of amendment with 
the Delaware Secretary of State, which will occur promptly following the 2021 Annual Meeting. 

The Board of Directors unanimously recommends a vote FOR approval of the amendment to our Amended and 
Restated Certificate of Incorporation to increase the maximum size of the Board of Directors from 9 to 11 directors. 

Vote Required 

Proposal No. 4 requires the affirmative vote of a majority of the shares issued and outstanding as of the record date to 
approve this amendment to the Amended and Restated Certificate of Incorporation. Abstentions and broker non-votes will 
have the same effect as a vote cast against the proposal. 

Axon Enterprise, Inc. | 2020 Proxy Statement | 54 

 
 
 
 
 
 
 
 
 
PROPOSAL NO. 5 - SHAREHOLDER PROPOSAL RECOMMENDING THE COMPANY MOVE FROM A 
PLURALITY VOTING STANDARD TO A MAJORITY VOTING STANDARD 

Axon has been advised that Mr. James McRitchie, 9295 Yorkship Court, Elk Grove, CA 95758, who has indicated he is a 
beneficial owner of at least $2,000 in market value of Axon’s common stock, intends to submit the following proposal at 
the Annual Meeting: 

RESOLVED: Shareholders of Axon Enterprise Inc (‘Company’) request the Board of Directors amend our Company’s 
policies, articles of incorporation and/or bylaws to provide that the director nominees be elected by the affirmative vote 
of the majority of votes cast, with a plurality vote standard retained for contested director elections, that is, when the 
number of director nominees exceeds the number of board seats. This proposal includes that a director who receives less 
than a majority vote be removed as soon as a replacement director can be qualified on an expedited basis. If such a 
removed director has key experience, they can transition to a consultant or director emeritus. With written justification, 
the board can set an effective date several years into the future for these changes to take effect.  

Supporting Statement: To provide shareholders a meaningful role in director elections, our Company’s current director 
election standard should transition from a plurality vote standard to a majority vote standard when only board nominated 
candidates are on the ballot. 

Under our Company’s current voting system, a director can be elected if all shareholders oppose the director but one 
shareholder votes FOR, even by mistake. More than 90% of the companies in the S&P 500 have adopted majority voting 
for uncontested elections. 

In 2019 and 2020 majority shares voted FOR similar proposals at TG Therapeutics, Lipocine, Abeona Therapeutics, 
Alico,  Guidewire  Software,  Stemline  Therapeutics,  Caesars  Entertainment,  RadNet,  Gannet,  New  Residential 
Investment, Safety Insurance Group, First Community Bancshares, Greenhill, and Advaxis. 

Vanguard  includes  the  following  in  their  proxy  voting  guidance:  “If  the  company  has  plurality  voting,  a  fund  will 
typically  vote  for  shareholder  proposals  requiring  majority  vote  for  election  of  directors.”  Blackrock’s  proxy  voting 
guidelines  include  the  following:  “Majority  voting  standards  assist  in  ensuring  that  directors  who  are  not  broadly 
supported by shareholders are not elected to serve as their representatives.” Many of our other large shareholders have 
similar proxy voting policies. 

Our board is locked into an outdated governance structure that reduces accountability to shareholders, increasing the 
likelihood  of  stagnation.  We  should  not  risk  Zombies  on  Board:  Investors  Face 
the  Walking  Dead 
(https://www.msci.com/www/blog-posts/zombies-on-board-investors-face/02161045315). 

To Enhance Shareholder Value, Vote FOR 
Elect Directors by Majority Vote – Proposal No. 5 

Statement in Opposition to Proposal No. 5 

The Board of Directors recommends a vote AGAINST the shareholder proposal. 

The Board of Directors does not believe that electing our directors by majority vote is in the best interest of the Company 
and its shareholders for the following reasons: 

Stability, Continuity and Experience 

Currently, the Board of Directors is chosen by plurality voting, meaning each year, the nominees with the most votes are 
elected.  This  guarantees  that  each  year  directors  will  be  elected.  Under  a  majority  voting  scheme,  as  outlined  in  the 
proposal, any or all of the nominees up for election in any given year could fail to reach the majority vote threshold, 

Axon Enterprise, Inc. | 2020 Proxy Statement | 55 

 
 
 
 
 
 
 
 
 
exposing the Company and shareholders to the undue risk where we fail to elect any nominees that year. If this were to 
happen, we could lose continuity in our leadership and lose valuable Board knowledge and expertise. This loss would be 
exacerbated in a situation where the nominees who fail to reach the majority threshold hold key experience or independence 
status as required by various rules, regulations, and listing standards. It would be impossible to comply with some of these 
rules, regulations and standards by engaging these directors as consultants or director emeritus and there is no guarantee 
they would accept such a reduced role. Further, it may be difficult to replace that experience and could be impossible to 
replace the intimate Company knowledge such directors have gained by serving on our board. We also believe that any 
perceived benefit from a majority voting scheme is outweighed by these risks and by the assurance that under our current 
system, we will always elect new directors each year. Given the concern that a nominee could become director with a low 
vote total, the Board will evaluate on an ongoing basis low vote results for any given director nominee and take it into 
consideration if and when such director is up for re-nomination. 

We  respectfully  disagree  with  the  shareholder  proposal  statement  and  hypothetical  charge  that  the  Company’s  Board 
features  an  “outdated  governance  structure  that  reduces  accountability  to  shareholders,  increasing  the  likelihood  of 
stagnation.” Axon enjoys a strong, engaged and independent Board of Directors that actively maintains strong relationships 
with  shareholders,  has  demonstrated  a  commitment  to  strong  corporate  governance  through  active  engagement  with 
executive  officers,  putting  forth  compensation  plans  that  align  the  interests  of  shareholders,  executive  officers,  and 
employees, and having implemented Board tenure and minimum share ownership guidelines. We believe it is in the best 
interest of the corporation to foster stability, continuity and experience in our Board of Directors by maintaining the current 
plurality voting standard.  

Non-Customary “Expeditious” Language 

The proposal contains non-customary language requiring the Board to replace any incumbent director who fails to reach 
a majority consensus on an expedited basis as opposed to a set period of time (i.e., 90 days). We believe this to be non-
customary language. Requiring the Board to find a replacement on an expedited basis could divert Board attention away 
from  managing  the  Company  towards  finding  replacements.  Such  a  distraction  could  harm  the  company  and  its 
shareholders. 

After careful consideration, our Board of Directors has determined that continuation of the election by plurality vote is 
appropriate and in the best long-term interests of the Company and our shareholders.  

The Board of Directors recommends a vote AGAINST the approval of Proposal No. 5. 

Vote Required 

For Proposal No. 5, assuming the existence of a quorum at the Annual Meeting, the affirmative vote of a majority of the 
total votes of shares of common stock properly cast for or against the proposal, in person or represented by proxy at the 
meeting  and  entitled  to vote on  this proposal  is  required for  approval. Abstentions  and  broker  non-votes  will  have no 
impact on this proposal if a quorum is present. 

Axon Enterprise, Inc. | 2020 Proxy Statement | 56 

 
 
 
OTHER MATTERS 

CAUTIONARY STATEMENT REGARDING FORWARD-LOOKING STATEMENTS 

This proxy statement contains forward-looking statements within the meaning of the Private Securities Litigation Reform 
Act  of  1995. Statements  in this  proxy statement  that  are  not historical facts  are hereby  identified  as  “forward-looking 
statements”  for  the  purpose  of  the  safe  harbor  provided  by  Section 21E  of  the  Exchange  Act,  and  Section 27A  of  the 
Securities Act. These forward-looking statements, wherever they occur in this proxy statement, are necessarily estimates 
reflecting the best judgment of the management of Axon and involve a number of risks and uncertainties that could cause 
actual  results  to  differ  materially  from  those  suggested  by  the  forward-looking  statements.  These  forward-looking 
statements should, therefore, be considered in light of various important factors, including those set forth in this proxy 
statement. 

Words such as “estimate,” “project,” “plan,” “intend,” “expect,” “anticipate,” “believe,” “would,” “should,” “could” and 
similar expressions are intended to identify forward-looking statements. These forward-looking statements are found at 
various places throughout this proxy statement. Important factors that could cause actual results to differ materially from 
those indicated by such forward-looking statements include those set forth in Axon’s filings with the SEC, including its 
Annual Report on Form 10-K for the fiscal year ended December 31, 2020, which accompanies this proxy statement. 

Axon undertakes no obligation to publicly update any forward-looking statement, whether as a result of new information, 
future events or otherwise, except as required by law. In the event that Axon does update any forward-looking statement, 
no inference should be made that Axon will make additional updates with respect to that statement, related matters or any 
other forward-looking statements. 

SHAREHOLDER PROPOSALS 

To be eligible for inclusion in the Company’s proxy materials for the 2022 Annual Meeting of Shareholders, a proposal 
intended to be presented by a shareholder for action at that meeting must, in addition to complying with the shareholder 
eligibility and other requirements of the SEC’s rules governing such proposals, be received not later than December 12, 
2021 by the Corporate Secretary of the Company at the Company’s principal executive offices, 17800 North 85th Street, 
Scottsdale, Arizona 85255. 

Shareholders  may  bring  business  before  an  annual  meeting  of  shareholders  that  is  not  submitted  for  inclusion  in  the 
Company’s proxy materials (including the nomination of any person to be elected as a director) only if the shareholder 
proceeds in compliance with the Company’s bylaws. For business to be properly brought before an annual meeting of 
shareholders  by  a  shareholder  that  is  not  submitted  for  inclusion  in  the  Company’s  proxy  materials  (including  the 
nomination of any person to be elected as a director), notice of the proposed business must be given to the Corporate 
Secretary of the Company in writing no later than 60 days before the annual meeting of shareholders or (if later) ten days 
after the first public notice of the meeting is sent to shareholders. 

The notice to the Company’s Corporate Secretary must set forth as to each matter that the shareholder proposes to bring 
before the meeting: (a) the nature of the proposed business with reasonable particularity, including the exact text of any 
proposal  to  be  presented  for  adoption,  and  the  reasons  for  conducting  that  business  at  the  annual  meeting;  (b) the 
shareholder’s name and address as they appear on the records of the Company, business address and telephone number, 
residence  address  and  telephone  number,  and  the  number  of  shares  of  common  stock  of  the  Company  directly  or 
beneficially owned by the shareholder; (c) any interest of the shareholder in the proposed business; (d) the name or names 
of each person nominated by the shareholder to be elected or re-elected as a director, if any; and (e) with respect to any 
such  director nominee,  the  nominee’s name,  business  address  and  telephone  number,  residence  address  and  telephone 
number, the number of shares of common stock of the Company, if any, directly or beneficially owned by the nominee, 
all information relating to the nominee that is required to be disclosed in solicitations of proxies for elections of directors, 
or is otherwise required, under Regulation 14A of the Exchange Act or successor regulation, and a letter signed by the 
nominee stating the nominee’s acceptance of the nomination, the nominee’s intention to serve as a director if elected and 
consenting to being named as a nominee for director in any proxy statement relating to such election. 

Axon Enterprise, Inc. | 2020 Proxy Statement | 57 

The presiding officer at any annual meeting shall determine whether any matter was properly brought before the meeting 
in accordance with the above provisions. If the presiding officer should determine that any matter has not been properly 
brought before the meeting, he or she will so declare at the meeting and any such matter will not be considered or acted 
upon. 

HOUSEHOLDING OF ANNUAL MEETING MATERIALS 

Some brokers and other nominee record holders may be participating in the practice of “householding” proxy statements 
and  annual  reports.  This  means  that  only  one  copy  of  the  proxy  statement  and  Annual  Report  may  have  been  sent  to 
multiple shareholders in a shareholder’s household. The Company will promptly deliver a separate copy of either document 
to  any  shareholder  who  contacts  the  Company’s  investor  relations  department  at  17800  North  85th  Street,  Scottsdale, 
Arizona 85255, phone number (480) 515-6330, requesting such copies. If a shareholder is receiving multiple copies of the 
proxy statement and Annual Report at the shareholder’s household and would like to receive a single copy of the proxy 
statement and annual report for a shareholder’s household in the future, shareholders should contact their broker, other 
nominee record holder, or the Company’s investor relations department to request mailing of a single copy of the proxy 
statement and annual report. 

A copy of the Company’s Annual Report on Form 10-K for the fiscal year ended December 31, 2020, is available 
to shareholders without charge upon request to: Investor Relations, Axon Enterprise, Inc., 17800 North 85th Street, 
Scottsdale, Arizona 85255. 

IMPORTANT NOTICE REGARDING THE AVAILABILITY OF PROXY 
MATERIALS FOR THE SHAREHOLDER MEETING TO BE HELD ON MAY 27, 2021 

The proxy materials for the Company’s Annual Meeting of Shareholders, including the 2020 Annual Report and this proxy 
statement,  are  available  over  the  Internet  by  accessing  the  investor  relations  page of  the  Company’s  website  at 
http://investor.axon.com. Other information on the Company’s website does not constitute part of the Company’s proxy 
materials. 

By Order of the Board of Directors, 

/s/ ISAIAH FIELDS 

Isaiah Fields 
Corporate Secretary 

February 21, 2021 

Axon Enterprise, Inc. | 2020 Proxy Statement | 58 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
AMENDED AND RESTATED 
CERTIFICATE OF INCORPORATION 
OF 
AXON ENTERPRISE, INC. 

ANNEX A 

Axon Enterprise, Inc., a corporation organized and existing under and by virtue of the provisions of the General 

Corporation Law of the State of Delaware (the “Law”), 

DOES HEREBY CERTIFY: 

1. 

That  the  name  of  this  corporation  is  Axon  Enterprise,  Inc.  and  that  this  corporation  was  originally 

incorporated pursuant to the General Corporation Law on January 5, 2001 under the name Taser International, Inc. 

2. 

That the Board of Directors duly adopted resolutions proposing to amend and restate the Certificate of 
Incorporation of this corporation, declaring said amendment and restatement to be advisable and in the best interests of 
this corporation and its stockholders, and authorizing the appropriate officers of this corporation to solicit the consent of 
the stockholders therefor, which resolution setting forth the proposed amendment and restatement is as follows: 

RESOLVED, that the Certificate of Incorporation of this corporation be amended and restated in its entirety to 

read as follows: 

1. 

The name of the corporation is Axon Enterprise, Inc. (the “Corporation”). 

2. 

The  street  and  the  mailing  address of  the Corporation’s registered  office  in  the  State  of Delaware  is 
Corporation Trust Center, 1209 Orange Street, City of Wilmington, County of New Castle, State of Delaware 19801. The 
name of its registered agent at such address is The Corporation Trust Company. 

3. 

The purpose of the Corporation is to conduct any lawful business, to promote any lawful purpose, and 

to engage in any lawful act or activity for which corporations may be organized under the Law. 

4. 

The Corporation is authorized to issue a total of 225,000,000 shares of two classes of stock: 
200,000,000 shares of Common Stock, par value $.00001 per share; and 25,000,000 shares of Preferred Stock, par value 
$.00001 per share. 

(a) 

(b) 

Holders of Common Stock are entitled to one vote per share on any matter submitted to the 
stockholders. On dissolution of the Corporation, after any preferential amount with respect to any series of Preferred Stock 
has  been  paid  or  set  aside,  the  holders  of  Common  Stock  and  the  holders  of  any  series  of  Preferred  Stock  entitled  to 
participate in such distribution of assets are entitled to receive the net assets of the Corporation. 

(c)  

The Board of Directors is authorized, subject to limitations prescribed by the Law and by the 
provisions of this Article 4, and to the approval of a majority of the Corporation’s independent and disinterested directors, 
to provide for the issuance of shares of Preferred Stock in series. The Board of Directors is further authorized to establish 
from time-to-time the number of shares to be included in each series and to determine the designations, relative rights, 
preferences and limitations of the shares of each series. The authority of the Board of Directors with respect to each series 
includes determination of the following: 

(i) 

The number of shares in and the distinguishing designation of that series; 

(ii) 
rights, except to the extent otherwise provided by the Law; 

Whether shares of that series will have full, special, conditional, limited or no voting 

Axon Enterprise, Inc. | 2020 Proxy Statement | A - 1 

 
 
(iii)  Whether shares of that series will be convertible and the terms and conditions of the 
conversion,  including  provision  for  adjustment  of  the  conversion  rate  in  circumstances  determined  by  the  Board  of 
Directors; 

(iv)  Whether shares of that series will be redeemable and the terms and conditions of the 
redemption, including the date or dates upon or after which they will be redeemable and the amount per share payable in 
case of redemption, which amount may vary under different conditions or at different redemption dates; 

dividends and the preferences of any dividends; 

(v) 

The  dividend  rate,  if  any,  on  shares  of  that  series,  the  manner  of  calculating  any 

The rights of shares of that series in the event of voluntary or involuntary dissolution 
of the Corporation and the right of priority of that series relative to the Common Stock and any other series of Preferred 
Stock on the distribution of assets on dissolution; and 

(vi) 

Law. 

(vii) 

Any other rights, preferences and limitations of that series that are permitted by the 

No stockholder of the Corporation shall be entitled to any cumulative voting rights. The Board 
of Directors is authorized, subject to limitations prescribed by the Law, by resolution to create, issue and fix the terms of 
any preemptive or antidilution rights of any stockholder. 

(d) 

5. 

The number, classification and terms of the Board of Directors and the procedures to elect or remove 

directors and to fill vacancies on the Board of Directors shall be as follows: 

(a) 

The number of directors that shall constitute the whole Board of Directors shall from time to 
time be fixed exclusively by the Board of Directors by a resolution adopted by a majority of the whole Board of Directors 
serving at the time of the vote. In no event shall the number of directors that constitute the whole Board of Directors be 
less  than  three  (3) or  more  than  nine  (9) eleven  (11).  No  decrease  in  the  number  of  directors  shall  have  the  effect  of 
shortening the term of any incumbent director. 

(b) 

The Board of Directors of the Corporation shall be divided into three (3) classes designated 
Class A, Class B and Class C, respectively, as nearly equal in number as possible, with each director in office at the time 
of such initial classification receiving the classification approved by a majority of the Board of Directors. The initial term 
of office of directors of Class A shall expire at the annual meeting of stockholders of the Corporation in 2001, of Class B 
shall expire at the annual meeting of stockholders of the Corporation in 2002, and of Class C shall expire at the annual 
meeting of stockholders of the Corporation in 2003, and in all cases a director shall serve until the director’s successor is 
elected and qualified or until the director’s earlier death, resignation or removal. At each annual meeting of stockholders 
beginning with the annual meeting of stockholders in 2001, each director elected to succeed a director whose term is then 
expiring  shall  hold  office  until  the  third  annual  meeting  of  stockholders  after  his  or  her  election  and  until  his  or  her 
successor is elected and qualified or until his or her earlier death, resignation or removal. If the number of directors that 
constitutes the whole Board of Directors is changed as permitted by this Article, a majority of the whole Board of Directors 
that adopts the change shall also fix and determine the number of directors comprising each class; provided, however, that 
any increase or decrease in the number of directors shall be apportioned among the classes as equally as possible. 

(c) 

Vacancies  on  the  Board  of  Directors  resulting  from  death,  resignation,  retirement, 
disqualification, removal from office or other cause, and newly created directorships resulting from any increase in the 
authorized number of directors, may be filled by no less than a majority vote of the remaining directors then in office, 
though  less  than  a  quorum,  who  are  designated  to  represent  the  same  class  or  classes  of  stockholders  that  the  vacant 
position, when filled, is to represent or by the sole remaining director (but not by the stockholders except as required by 
the Law); provided that, with respect to any directorship to be filled by the Board of Directors by reason of an increase in 
the number of directors: (i) such directorship shall be for a term of office continuing only until the next election of one or 
more directors by the stockholders; and (ii) the Board of Directors may not fill more than two such directorships during 
the period between any two successive annual meetings of stockholders. Each director chosen in accordance with this 

Axon Enterprise, Inc. | 2020 Proxy Statement | A - 2 

provision shall receive the classification of the vacant directorship to which he or she has been appointed or, if it is a 
newly-created directorship, shall receive the classification approved by a majority of the Board of Directors and shall hold 
office  until  the  first  meeting of stockholders  held  after  his  or her  election  for  the purpose  of  electing directors of that 
classification and until his or her successor is elected and qualified or until his or her earlier death, resignation or removal 
from office. 

A director  may be  removed from office before  the  expiration date  of  that  director's  term of 
office, with or without cause, only by an affirmative vote of the holders of a majority of the voting power of the then 
outstanding shares of capital stock entitled to vote thereon (the "Voting Stock"), voting together as a single class. 

(d) 

(e) 

Notwithstanding any other provision of this Certificate of Incorporation or any provision of the 
Law that might otherwise permit a lesser or no vote, and in addition to any affirmative vote of the holders of any particular 
class  or  series  of  the  capital  stock  of  the  Corporation  required  by  the  Law  or  by  this  Certificate  of  Incorporation,  the 
affirmative vote of a majority of the Voting Stock, voting together as a single class, shall be required to amend or repeal, 
or to adopt any provision inconsistent with, this Article 5. 

6. 

(a) 

All of the power of the Corporation, insofar as it may be lawfully vested by this Certificate of 
Incorporation in the Board of Directors, is hereby conferred upon the Board of Directors. In furtherance of and not in 
limitation  of  that  power  or  the  powers  conferred  by  the  Law,  a  majority  of  directors  then  in  office  (or  such  higher 
percentage as may be specified in the Bylaws with respect to any provision thereof) shall have the power to adopt, alter, 
amend  and  repeal  the  Bylaws  of  the  Corporation,  and  notwithstanding  any  other  provision  of  this  Certificate  of 
Incorporation or any provision of the Law that might otherwise permit a lesser or no vote, and in addition to any affirmative 
vote of the holders of any particular class or series of the capital stock of the Corporation required by the Law or by this 
Certificate  of  Incorporation,  the  Bylaws  of  the  Corporation  shall  not  be  adopted,  altered,  amended  or  repealed  by  the 
stockholders of the Corporation except in accordance with the provisions of the Bylaws and by the vote of the holders of 
not less than a majority of the Voting Stock, voting together as a single class. Notwithstanding any other provision of this 
Certificate of Incorporation or any provision of the Law that might otherwise permit a lesser or no vote, and in addition to 
any affirmative vote of the holders of any particular class or series of the capital stock of the Corporation required by the 
Law or by this Certificate of Incorporation, the affirmative vote of the holders of not less than a majority of the Voting 
Stock, voting together as a single class, shall be required to amend or repeal, or to adopt any provision inconsistent with, 
this Article 6. 

Subject to the terms of any Preferred Stock, any action required or permitted to be taken by the 
stockholders of the Corporation must be taken at a duly called annual or special meeting of such stockholders or by written 
consent of all (but not less than all) stockholders entitled to vote in lieu of such a meeting. 

(b) 

7. 

A director of the Corporation shall not be personally liable to the Corporation or its stockholders for 
monetary damages for conduct as a director, provided that this Article does not eliminate the liability of any director for 
any act or omission for which such elimination of liability is not permitted under the Law. No amendment to the Law that 
further limits the acts or omissions for which elimination of liability is permitted will affect the liability of a director for 
any act or omission which occurs prior to the effective date of the amendment. 

Axon Enterprise, Inc. | 2020 Proxy Statement | A - 3 

8. 

The Corporation may indemnify to the fullest extent not prohibited by law any person (an “Indemnified 
Person”)  who  is  made,  or  threatened  to  be  made,  a  party  to  an  action,  suit  or  proceeding,  whether  civil,  criminal, 
administrative, investigative or other (including an action, suit or proceeding by or in the right of the Corporation), by 
reason of the fact that such person is or was a director, officer, employee or agent of the Corporation or a fiduciary within 
the meaning of the Employee Retirement Income Security Act of 1974 with respect to any employee benefit plan of the 
Corporation, or serves or served at the request of the Corporation as a director, officer, employee or agent, or as a fiduciary 
of an employee benefit plan, of another corporation, partnership, joint venture, trust or other enterprise. The Corporation 
may, in its sole discretion, pay for or reimburse the reasonable expenses incurred by any Indemnified Person in any such 
proceeding in advance of the final disposition of the proceeding. This Article 8 will not be deemed exclusive of any other 
provisions for indemnification of or advancement of expenses to an Indemnified Person that may be included in any statute, 
bylaw,  agreement,  general  or  specific  action  of  the  Board  of  Directors,  vote  of  stockholders  or  other  document  or 
arrangement. 

9. 

The election of directors need not be by written ballot unless a stockholder demands election by written 

ballot before voting begins at a meeting of stockholders. 

10. 

The name and mailing address of the incorporator is Corporation Service Company, 251 Little Falls 

Drive, Wilmington, Delaware, 19808.  

*     *     * 

[REMAINDER OF PAGE INTENTIONALLY LEFT BLANK.] 

Axon Enterprise, Inc. | 2020 Proxy Statement | A - 4 

 
 
IN WITNESS WHEREOF, this Amended and Restated Certificate of Incorporation has been executed by a duly 

authorized officer of this corporation on this ___ day of _________, 2021. 

    By: 
  Name:   
  Title: 

Axon Enterprise, Inc. | 2020 Proxy Statement | A - 5 

 
 
 
 
 
 
 
 
UNITED STATES 
SECURITIES AND EXCHANGE COMMISSION 
Washington, D.C. 20549 

Form 10-K 

(Mark One) 
  ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 

For the fiscal year ended December 31, 2020 
or 

  TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 

For the transition period from ______ to _______ 

Commission File Number: 001-16391 

Axon Enterprise, Inc. 
(Exact name of registrant as specified in its charter) 

Delaware 
(State or other jurisdiction of 
incorporation or organization) 

17800 North 85th Street 
Scottsdale,    Arizona 
(Address of principal executive offices) 

86-0741227 
(I.R.S. Employer 
Identification No.) 

85255 
(Zip Code) 

Registrant’s telephone number, including area code: 
(480) 991-0797 

Securities registered pursuant to Section 12(b) of the Act: 

Title of each class 

Common Stock, $0.00001 par value per share 

Trading Symbol(s) 

AXON 

Name of exchange on which registered 

The NASDAQ Global Select Market 

Securities registered pursuant to Section 12(g) of the Act: 
None 
(Title of Class) 

Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act. 
Yes  ☒    No ☐ 
Indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or Section 15(d) of the Act.   Yes  ☐    No  ☒ 
Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for 
such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days.   Yes  ☒    No  ☐ 
Indicate by check mark whether the registrant has submitted electronically every Interactive Data File required to be submitted pursuant to Rule 405 of Regulation S-T (§232.405 of this 
chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit such files).   Yes  ☒    No  ☐ 
Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, a smaller reporting company or an emerging growth company. See the 
definitions of “large accelerated filer,” “accelerated filer,” “smaller reporting company,” and “emerging growth company” in Rule 12b-2 of the Exchange Act. 

Large accelerated filer 

Non-accelerated filer 

☒ 

☐ 

Accelerated filer☐ 

Smaller reporting company☐ 

Emerging growth company☐ 

If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting 
standards provided pursuant to Section 13(a) of the Exchange Act. ☐ 
Indicate by check mark whether the registrant has filed a report on and attestation to its management’s assessment of the effectiveness of its internal control over financial reporting under 
Section 404(b) of the Sarbanes-Oxley Act (15 U.S.C. 762(b)) by the registered public accounting firm that prepared or issued its audit report.  ☒ 
Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Act).   Yes  ☐    No  ☒ 
As of June 30, 2020, the aggregate market value of the registrant’s common stock held by non-affiliates of the registrant was approximately $6.126 billion based on the closing sale price as 
reported on The NASDAQ Global Select Market. 

The number of shares of the registrant’s common stock outstanding as of February 18, 2021 was 63,783,849. 

DOCUMENTS INCORPORATED BY REFERENCE 

Parts of the registrant’s definitive proxy statement for its 2021 annual meeting of stockholders to be prepared and filed with the Securities and Exchange Commission not later than 

120 days after December 31, 2020 are incorporated by reference into Part III of this Form 10-K. 

 
 
 
 
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
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AXON ENTERPRISE, INC. 
INDEX TO ANNUAL REPORT ON FORM 10-K 
FOR THE YEAR ENDED DECEMBER 31, 2020 

Business 

Item 1. 
Item 1A.  Risk Factors 
Item 1B.  Unresolved Staff Comments 
Item 2. 
Item 3. 
Item 4.  Mine Safety Disclosures 

Properties 
Legal Proceedings 

PART I 

PART II 

Item 5.  Market for Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases of 

Equity Securities 
Selected Financial Data 

Item 6. 
Item 7.  Management’s Discussion and Analysis of Financial Condition and Results of Operations 
Item 7A.  Quantitative and Qualitative Disclosures About Market Risk 
Item 8. 
Item 9. 
Item 9A.  Controls and Procedures 
Item 9B.  Other Information 

Financial Statements and Supplementary Data 
Changes in and Disagreements With Accountants on Accounting and Financial Disclosure 

Item 10.  Directors, Executive Officers and Corporate Governance 
Item 11.  Executive Compensation 
Item 12.  Security Ownership of Certain Beneficial Owners and Management and Related Stockholder 

PART III 

Matters 

Item 13.  Certain Relationships and Related Transactions, and Director Independence 
Item 14.  Principal Accountant Fees and Services 

PART IV 

Item 15.  Exhibits, Financial Statement Schedules 
Item 16.  Form 10-K Summary 

2 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
PART I 

Statements contained in this report that are not historical are “forward-looking statements” within the meaning 
of Section 27A of the Securities Act of 1933, as amended (the “Securities Act”), and Section 21E of the Securities 
Exchange Act of 1934, as amended (the “Exchange Act”), including statements regarding our expectations, beliefs, 
intentions and strategies regarding the future. We intend that such forward-looking statements be subject to the safe-
harbor provided by the Private Securities Litigation Reform Act of 1995. Such statements give our current expectations 
or forecasts of future events; they do not relate strictly to historical or current facts. Words such as “may,” “will,” 
“should,”  “could,”  “would,”  “predict,”  “potential,”  “continue,”  “expect,”  “anticipate,”  “future,”  “intend,”  “plan,” 
“believe,”  “estimate,”  and  similar  expressions,  as  well  as  statements  in  future  tense,  identify  forward-looking 
statements. However, not all forward-looking statements contain these identifying words. 

We cannot guarantee that any forward-looking statement will be realized, although we believe we have been 
prudent in our plans and assumptions. Achievement of future results is subject to risks, uncertainties and potentially 
inaccurate  assumptions.  Many  events  beyond  our  control  may  determine  whether  results  we  anticipate  will  be 
achieved.  Should  known  or  unknown  risks  or  uncertainties  materialize,  or  should  underlying  assumptions  prove 
inaccurate, actual results could differ materially from past results and those anticipated, estimated or projected. You 
should bear this in mind as you consider forward-looking statements. This report lists various important factors that 
could  cause  actual  results  to  differ  materially  from  expected  and  historical  results.  These  factors  are  intended  as 
cautionary statements for investors within the meaning of Section 21E of the Exchange Act and Section 27A of the 
Securities Act. Readers can find them under the heading “Risk Factors” in this Annual Report on Form 10-K, and 
investors should refer to them. You should understand that it is not possible to predict or identify all such factors. 
Consequently, you should not consider any such list to be a complete set of all potential risks or uncertainties. 

Except as required by law, we undertake no obligation to publicly update forward-looking statements, whether 
as a result of new information, future events or otherwise. You are advised, however, to consult any further disclosures 
we make on related subjects in our Form 10-Q, 8-K and 10-K reports to the Securities and Exchange Commission 
("SEC"). Our filings with the SEC may be accessed at the SEC’s web site at www.sec.gov. 

3 

 
 
Item 1.    Business 

Axon Enterprise, Inc. may be referred to as “the Company,” “Axon,” “we,” or “our.” We were incorporated in 
Arizona in September 1993 as ICER Corporation. We changed our name to AIR TASER, Inc. in December 1993 and 
to  TASER  International,  Incorporated  in  April 1998.  In  January 2001,  we  reincorporated  in  Delaware  as  TASER 
International, Inc., and in April 2017, changed our name to Axon Enterprise, Inc. 

Our  headquarters  in  Scottsdale,  Arizona  houses  our  executive  management,  sales,  marketing,  certain 
engineering, manufacturing, finance and other administrative support functions. Our global software hub is located in 
Seattle, Washington, and we also have subsidiaries and / or offices located in Australia, Canada, Finland, Germany, 
Hong Kong, India, Italy, the Netherlands, the United Kingdom, and Vietnam. 

Overview 

Axon’s mission is to protect life. We fulfill this mission through developing hardware and software products 
that advance our long-term strategic goals of a) obsoleting the bullet, b) reducing social conflict, c) enabling a fair and 
effective justice system, and d) building for racial equity, diversity, and inclusion. Our products solve some of society's 
most challenging problems and our mission attracts top talent. 

An axon is a nerve fiber that serves as the primary communication link in a nervous system — similarly, we see 
ourselves as building the nervous system for public safety. Our research & development (“R&D”) investments support 
continuous innovation on behalf of our customers. Our financial strategy is to build highly recurring, highly profitable 
businesses. 

•  What we build - Technologies to assist officers in de-escalating events, devices, digital evidence management 
systems,  productivity  software,  real-time  operations  software  and  services,  and  virtual  reality  training 
services 

•  Who we sell to - State and local police departments, U.S. federal agencies, justice and court systems, fire 
departments  and  emergency  medical  services  providers,  consumers,  and  commercial  enterprises  such  as 
private security firms and transportation services 

•  Where we deliver – U.S., Asia-Pacific (“APAC”); Europe, the Middle East, and Africa (“EMEA”) and the 

Americas 

Axon’s operations comprise two reportable segments: 

1.  TASER: Axon is the market leader in the development, manufacture and sale of conducted energy devices 

("CEDs"), which we sell under our brand name, TASER. 

2.  Software and Sensors: We develop, manufacture and sell fully integrated hardware and cloud-based software 
solutions that enable law enforcement to capture, securely store, manage, share and analyze video and other 
digital evidence. 

Further information about our reportable segments and sales by geographic region is included in Notes 1 and 17 
of  the  consolidated  financial  statements  in  Part II,  Item 8  of  this  Annual  Report  on  Form 10-K.  For  backlog  by 
reportable segment, refer to Part II, Item 7 of this Annual Report on Form 10-K. 

Key Product Category Revenue Drivers: What We Offer 

Axon products are generally cloud-connected, designed to drive better outcomes and customer experiences, and 

sold via mutually reinforcing integrated bundles. Our key revenue drivers belong to three broad product categories: 

1.  TASER: We develop smart devices, tools and services that support public safety officers in de-escalating 

situations, avoiding or minimizing use of force. These tools include:  

4 

 
•  TASER devices: Research has shown that TASER devices are the most effective less-than-lethal 
force option, with the lowest likelihood of injury to officers and assailants. Since our inception in 
1993, TASER devices have been adopted by a majority of U.S. police departments and are used 
daily to help keep communities safe. The cloud-connected TASER CED (TASER 7) is our newest 
device. We also sell TASER devices to consumers for personal protection. 

•  VR  and  Training:  We  offer  a  suite  of  virtual  reality  ("VR")  training  services  for  public  safety, 
delivered  through  our  Axon  Academy  training  platform.  To  obsolete  bullets,  we  intend  to  drive 
training and adoption of best practices in modern policing. 

2.  Sensors:  Axon  devices  address  many  needs,  including  transparency,  real-time  situational  awareness,  and 
capturing evidence accurately and integrating with software workflows. Product categories within sensors 
include: 

•  Axon  Body  cameras,  including  Axon  Body  3,  an  LTE-enabled  camera  with  Global  Positioning 
System ("GPS") capability and support for real-time awareness via our software. Our body cameras 
also include the Axon Flex sunglasses-or-brim-mounted camera. 

•  Axon Fleet in-car camera systems. We are investing in automated license plate reading (“ALPR”), 
which uses artificial intelligence (“AI”) to read license plates to apprehend criminals, find missing 
children, and recover stolen vehicles. We believe a key differentiator is that our AI-powered system 
is being built from the ground up using an ethical design and privacy-centric framework. 

•  Axon Air is Axon's unmanned aircraft program, which allows agencies to ingest data captured on 
drone devices directly into Axon Evidence. Axon Air is an important tool to help improve officer 
safety, provide tactical support, and manage evidence.  

•  Our sensors network works with our software to help to automatically ensure cameras are on when 
they are supposed to be on and send alerts within the network, including Signal Sidearm sensors 
that detect when a firearm has been removed from a holster, sensors that detect when a TASER 
device is unholstered or armed, when a vehicle lightbar is activated, or the vehicle door opens, and 
we are introducing new signal activation events based on location and dispatching.  

3.  Software: Axon is building a suite of cloud-based, software-as-a-service (“SaaS”) solutions that integrate 
with our sensors and TASER devices to benefit customers and drive annual recurring revenue, which totaled 
$221.3 million(a) as of December 31, 2020. Our SaaS solutions can be best trisected into: 

•  Digital  Evidence  Management:  Axon  Evidence  addresses  the  challenges  presented  by  growing 
amounts  of  digital  evidence  via  closed  circuit  television  video,  body  worn  camera  video,  in-car 
camera video, Internet of Things sensors and citizen-captured digital evidence. We make it easy to 
store, manage, redact and share evidence on one platform. Axon Evidence is the world’s largest 
cloud-hosted  public  safety  data  repository  of  public  safety  video  data  and  other  types  of  digital 
evidence. Products include: 

o  Axon Evidence (Evidence.com) for managing, sharing and storing video, as well as hosting 

all types of digital evidence. 

o  Axon Performance to help agencies ensure officers are adhering to policies and provides 

analytics on the effectiveness of body-worn camera programs.  

o  Redaction Assistant to enable agencies to quickly redact videos using AI.  

(a)  Monthly recurring license, integration, warranty, and storage revenue annualized. 

5 

 
 
•  Productivity:  Our  productivity  suite  of  tools  is  designed  to  reduce  the  time  officers  spend  on 
administrative tasks and give command staff tools to make data-driven decisions. Our productivity-
enhancing products include: 

o  Axon  Records,  an  emerging  cloud-based  report-writing  tool  that  modernizes  records 
management  systems  ("RMS")  by  putting  body  camera  video  at  the  heart  of  incident 
records.  

o  Axon Standards, a use-of-force reporting module that can be easily adopted alongside an 

agency’s legacy RMS before an agency adopts the rest of Axon Records. 

o  Auto-transcribe, which uses AI to help agencies review massive amounts of video evidence 
to find what is pertinent to an investigation and quickly and accurately transcribe video so 
it can move through the justice system.  

•  Real Time Operations. We are developing decision-making and communication tools that support 
real-time situational awareness through the sharing of information across myriad media, including 
voice, messaging, location mapping, and intelligence and evidence sharing. Products include: 

o  Respond for Devices, which allows agencies to receive alerts, to know the GPS location of 
their officers and what those officers are experiencing through live-video streaming. 

o  Respond for Dispatch, a computer-aided dispatch ("CAD") solution designed to empower 
everyone in public safety involved in incident response: dispatchers, call takers, command 
staff, patrol officers, firefighters and medical personnel. 

Sales and Distribution: Who We Sell To and Where We Deliver 

Axon’s direct sales force and strong customer relationships represent key strategic advantages. The majority of 
our revenues are generated via direct sales, including our online store, although we do leverage distribution partners 
and third-party resellers. 

No customer represented more than 10% of total net sales for the years ended December 31, 2020, 2019 or 2018. 

Our primary customer market is U.S. law enforcement. Of the approximately 18,000 law enforcement agencies 
in the U.S., we have a customer relationship with approximately 17,000. Axon has dedicated sales representatives for 
the 1,200 largest agencies, which account for 70% to 80% of U.S. law enforcement patrol officers. The remaining 
agencies are served via our telesales team as well as distributors. Internationally, we began focusing on a direct sales 
strategy in 2017, and we have made significant investments over the past three years in building out our international 
direct sales force, particularly in Asia, Australia, Europe, and South America. 

In  2019,  we  added  sales  personnel  to  capture  law  enforcement-adjacent  markets,  such  as  the  U.S.  federal 
government and military, domestic and international departments of corrections, and the fire and emergency medical 
services markets. In 2020, we also added dedicated sales personnel to support increased adoption of new products 
within law enforcement, specifically for Axon Air, AR / VR and Training, Axon Records, and Respond for Dispatch.  

Governmental agencies generally have the ability to terminate our contracts, in whole or in part, for reasons 

including, but not limited to, non-appropriation of funds. 

Resources  

Manufacturing and Supply Chain 

We  perform  light  manufacturing,  final  assembly,  and  final  test  operations  at  our  headquarters  in  Scottsdale, 
Arizona, and own substantially all of the equipment required to develop, prototype, manufacture and assemble our 
finished products. We have continued to maintain both our ISO 9001 and our ISO 9001:2015 certifications. 

6 

We  previously  took  steps  to  diversify  our  supply  chain  and  global  manufacturing  footprint,  which  have 
positioned us well to manage through the COVID-19 pandemic. Thus far, we have been able to produce and ship our 
critical core products with little to no interruption. We have proactively built up a safety stock of raw and finished 
goods inventory aligned to our strategic model to help meet strong product demand while also preparing us to stagger 
factory work schedules as needed. We continue to adjust strategic inventory levels based on areas of risk to mitigate 
potential supply disruptions.   

In light of our broad domestic and international geographic supplier base, we are continuously monitoring our 
supply chain to manage through potential impacts, finding alternate sources as well as shipping or logistic options as 
available or working with foreign regulators to ensure that our suppliers can provide parts. 

We obtain many of our components from single source suppliers; however, because we own the injection molded 
component tooling used in their production, we believe we could obtain alternative suppliers in most cases without 
incurring significant production delays. For additional discussion of sources and availability of raw materials, refer to 
Note 1 to the consolidated financial statements included in Part II, Item 8 of this Annual Report on Form 10-K. 

We provide  limited  manufacturer’s warranties  on  our  CEDs  and  Axon devices,  and  customers  also have  the 
option  to  purchase  extended  warranties.  For  additional  information  about  our  warranties,  refer  to  Note 1  to  the 
consolidated financial statements in Part II, Item 8 of this Annual Report on Form 10-K. 

Intellectual Property 

We protect our intellectual property with U.S. and international patents and trademarks. Our patents and pending 
patent applications relate to technology used by us in connection with our products. We also rely on international 
treaties,  organizations  and  laws  to  protect  our  intellectual  property.  As  of  December 31,  2020,  we  hold  223  U.S. 
patents, 89 U.S. registered trademarks, 137 international patents, and 333 international registered trademarks, and also 
have numerous patent and trademark applications pending. We are constantly innovating across all of our platforms, 
including on the TASER platform, and in 2020, we filed more patent applications related to TASER 7 alone than there 
are TASER patents expiring in the next few years due to age. 

We continuously assess whether and where to seek formal protection for particular innovations and technologies 
based on such factors as the commercial significance of our operations and our competitors’ operations in particular 
countries and regions, our strategic technology or product directions in different countries, and the degree to which 
intellectual property laws exist and are meaningfully enforced in different jurisdictions. We have the exclusive rights 
to many Internet domain names, primarily including “TASER.com”, “Axon.com”, “Axon.net”, “Evidence.com” and 
“Axon.io.” We also vigorously protect our intellectual property, including trademarks, patents and trade secrets against 
third-party infringement. 

Confidentiality  agreements  are  used  with  employees,  consultants  and  key  suppliers  to  help  ensure  the 

confidentiality of our trade secrets. 

Competition 

TASER for Law Enforcement, Corrections and Private Security Markets: Our CEDs compete with a variety of 
other  less-lethal  alternatives  to  firearms,  including  rubber  bullets  or  rubber  baton  rounds,  pepper  spray,  mace, 
traditional  stun  guns,  hand-held  remote  restraint  devices  involving  a  tether,  laser  dazzlers  that  cause  temporary 
blindness, stun grenades, long-range acoustic devices, police batons and night sticks. TASER devices offer advanced 
technology, versatility, portability, effectiveness, built-in accountability systems, and low injury rates, which enable 
us to compete effectively against other less-lethal alternatives. TASER devices also offer connectivity to our cloud 
network,  which  allows  agencies  to  more  effectively  manage  their  less-lethal  programs  and  automate  use-of-force 
reporting. 

The  primary  competitive  factors  in  this  market  include  a  device’s  accuracy,  effectiveness, reputation,  safety, 
cost, ease of use, and exceptional customer experience. The design maturity of the TASER platform, as well as our 

7 

development and sale of a two-shot device, are also key competitive differentiators. We are aware of competitors 
providing competing CED products primarily in international markets. 

TASER for Personal Safety: In the private citizen market, TASER devices compete with firearms and with other 
less-than-lethal self-defense options such as stun guns and pepper spray-based products including pepper guns and 
miniature spray cans. The TASER StrikeLight competes in the flashlight category, in which there are dozens, if not 
hundreds, of competitors, including tactical flashlight providers with and without stun-gun capabilities. 

TASER  devices  are  not  stun  guns,  and  have  different  capabilities,  including  NMI  (neuro-muscular 
incapacitation) functionality. The broader market for personal safety and home defense is far-reaching, and categories 
range from threat detection and accountability (dash and doorbell cameras), to home security (home alarms, locks, 
and response services) to personal defense (firearms, stun guns, TASER devices, pepper spray, tactical flashlights, 
and personal alarms). 

The primary benefit of TASER devices is in less-than-lethal stopping power. Other competitive factors include 

a device’s cost, effectiveness, safety, ease of use, and available training options. 

Sensors — Connected Cameras and Digital Evidence Management Software: The body-worn camera and in-car 
video/ALPR market is highly competitive. Our competition includes Motorola Solutions, WatchGuard, Edesix, and 
Vigilant, all three of which Motorola purchased in 2019, Utility Associates, Getac, Panasonic Corp., Reveal Media, 
Coban Technologies, L3 Mobile-Vision, Digital Ally, Visual Labs, Intresnsic, LLC, as well as Safety Vision, Rekor, 
and Genetec. 

The market for software solutions to improve public safety agency workflows is both highly fragmented and 
highly competitive. Our cloud-based digital evidence management system, Axon Evidence, competes with both cloud-
based  platforms  and  on-premises  based  systems  designed  by  third-parties  or  developed  internally  by  an  agency's 
technology staff. 

Key  competitive  factors  in  this  market  include  product  performance,  product  features,  battery  life,  product 
quality and warranty, total cost of ownership, data security, data and information work flows, company reputation and 
financial strength, and relationships with customers. 

Productivity and Real-Time Operations — RMS and CAD: The RMS and CAD markets are highly competitive 
and highly  fragmented.  We have  identified  more  than 50 software providers,  including Motorola  Solutions,  Tyler 
Technologies, Central Square Technologies (formerly Superion, TriTech and Aptean), Northrop Grumman, Hexagon 
AB, Niche Technology Inc., Caliber Public Safety (parent, Harris Systems USA), Saab, SOMA Global, RapidDeploy, 
Sopra Steria, and Mark 43 Inc. In addition, not all law enforcement agencies use software for report writing — some 
still use paper. We believe our network of camera sensors and digital evidence management platform give us a strategic 
advantage in these product categories. 

Seasonality 

We  have  historically  experienced  higher  net  sales  in  our  fourth  quarter  compared  to  other  quarters  in  our 
fiscal year due primarily to municipal budget cycles. Additionally, new product introductions can significantly impact 
the cadence of net sales, product costs and operating expenses. Municipal law enforcement budgets tend to feature a 
mix of fiscal years that end in either June, September or December. However, historical seasonal patterns, municipal 
budgets or historical patterns of product introductions should not be considered reliable indicators of our future net 
sales or financial performance. 

Governmental Regulation   

We are subject to a variety of laws and regulations in the United States and abroad that involve matters central 
to our business, including, for example, laws and regulations related to: privacy and data protection, security, retention, 
and  deletion;  rights  of  publicity;  content;  intellectual  property;  regulation  of  our  CEDs  as  firearms;  advertising; 

8 

marketing;  distribution;  electronic  contracts  and  other  communications;  competition;  consumer  protection; 
telecommunications;  product  liability;  taxation;  labor  and  employment;  economic  or  other  trade  prohibitions  or 
sanctions; securities; and online payment services. There are a number of legislative proposals in the U.S., at both the 
federal and state level, that could impose new obligations in areas affecting our business, such as liability for copyright 
infringement by third parties. Foreign laws and regulations can impose different obligations or be more restrictive 
than those in the U.S. 

These U.S. federal and state and foreign laws and regulations, which in some cases can be enforced by private 
parties in addition to government entities, are constantly evolving and can be subject to significant change. As a result, 
the  application,  interpretation,  and  enforcement  of  these  laws  and  regulations  are  often  uncertain  and  may  be 
interpreted  and  applied  inconsistently  from  country  to  country  and  inconsistently  with  our  current  policies  and 
practices.  

TASER and Axon Devices 

For  our  TASER  products,  we  rely  on  the  opinions  of  the  U.S.  Bureau  of  Alcohol,  Tobacco,  Firearms  and 
Explosives, including the determination that a device that does not expel projectiles by the action of an explosive is 
not classified as a firearm. 

Federal regulation of sales in the U.S.: Our CEDs are not firearms regulated by the U.S. Bureau of Alcohol, 
Tobacco, Firearms and Explosives, but our consumer products are regulated by the U.S. Consumer Product Safety 
Commission. There are currently no federal laws restricting sales of our core CED products in the U.S. 

Axon devices using lithium batteries are subject to U.S.-DOT/UN 38.3 for transportation. 

Our  CED  products  are  also  subject  to  testing,  safety  and  other  standard  organizations  such  as  the  American 
National Standards Institute, the International Electrotechnical Commission, the National Institute of Standards and 
Technology,  and  Underwriters  Laboratories.  These  regulations  also  affect  CEDs  with  Axon  Signal  technology, 
including Signal Performance Power Magazine technology, and TASER 7 battery packs. 

Federal  regulation  of  international  sales:  Our  CEDs  are  considered  a  “crime  control”  product  by  the  U.S. 
Department of Commerce (“DOC”) for export directly from the U.S. Consequently, we must obtain an export license 
from the DOC for the export of our CED devices from the U.S. to any country other than Canada.  

Federal regulation of foreign national employees: Our intangible CED production is also considered controlled 
“technology” by the U.S. DOC and is categorized as a “deemed export” for any foreign national employees exposed 
to the technology within the U.S. Consequently, we must obtain an export licenses from the DOC for any deemed 
export within the U.S. made to a foreign national employee exposed to the deemed controlled technology. Deemed 
export licenses are subject to DOC approvals and issued licenses require annual status reports for the stated employees. 

State and local regulation: Our CEDs are controlled, restricted or, less frequently, prohibited by a number of 
state and local governments. As of December 31, 2020, the general public in Hawaii and Rhode Island is prohibited 
from possessing certain of our TASER-branded devices. Some cities and municipalities also prohibit private citizen 
possession or use of our CED products. 

International regulation of foreign imports and sales: Certain jurisdictions prohibit, restrict, or require a permit 
for  the  importation,  sale,  possession  or  use  of  CEDs,  including  in  some  countries  by  law  enforcement  agencies, 
limiting our international sales opportunities. 

U.S.  and  International  regulation  of  component  movements  globally:  We  rely  on  a  global  supply  chain  of 
components across our product lines with most final assembly occurring in the U.S. Export of these components from 
abroad is subject to shifting regulatory landscapes imposed by both the foreign government and U.S. authorities upon 
import. 

International  regulation  of  foreign-based  operations:  We  maintain  foreign  operations  in  several  countries 
globally for  purposes of  logistics,  sales,  and  R&D support.  Depending  on  these  activities,  regulations  can  include 

9 

business activity licensing and registration, import permits and recordkeeping, warehousing & storage security and 
permitting, and government reporting.  

Radio Spectrum Devices 

Certain of our products utilize the radio spectrum to provide wireless voice, data and video communications 
services. The allocation of spectrum is regulated in the U.S. and other countries and limited spectrum space is allocated 
to  wireless  services  and  specifically  to  public  safety  users.  In  the  U.S.,  the  Federal  Communications Commission 
(“FCC”) regulates spectrum use by non-federal entities and federal entities. Similarly, countries around the world have 
one  or more regulatory bodies  that define and  implement  the rules for use of  radio  spectrum  and  electromagnetic 
interference,  pursuant  to  their  respective  national  laws.  We  manufacture  and  market  products  in  spectrum  bands 
already made available by regulatory bodies. 

Axon  body  worn  cameras,  docks,  fleet  vehicle  cameras  and  signal  devices  are  subject  to  FCC’s  rules  and 
regulations. The FCC regulates not only the "intentional radiation" of radio transmitters, but also the "unintentional 
radiation" of noise from all sorts of electrical equipment. Current Axon products use Bluetooth, WiFi and/or Long 
Term Evolution (“LTE”) radio technologies. With the integration of LTE technologies, we must also apply for the 
approval of private certifications such as Cellular Telecommunications and Internet Association certification, required 
by  FirstNet  and  other  operators.  These  regulations  affect  CEDs  with  Signal  technology,  including  the  TASER  7, 
SPPM, and future CEDs implementing wireless technology. 

Environmental Regulations 

We  are  subject  to  various  state,  federal  and  international  laws  and  regulations  governing  the  environment, 
including  restricting  the  presence  of  certain  substances  in  our  products  and  making  producers  of  those  products 
financially responsible for the collection, treatment, recycling and disposal of such products.  

The  European  Union  (“EU”)  has  published  Directives  on  the  restriction  of  certain  hazardous  substances  in 
electronic and electrical equipment (the “RoHS Directive”) and on electronic and electrical waste management (the 
“WEEE Directive”).  The  RoHS  Directive  restricts  the  use  of  a  number of  substances,  including  lead.  The  WEEE 
Directive directs members of the EU to enact laws, regulations, and administrative provisions to ensure that producers 
of  electric  and  electronic  equipment  are  financially  responsible  for  the  collection,  recycling,  treatment  and 
environmentally  responsible  disposal  of  certain  products  sold  into  the  EU.  In  addition,  similar  environmental 
legislation has been enacted in other jurisdictions, including the U.S. (under federal and state laws) and other countries. 

In  addition,  the  EU  has defined  a regulation for  the registration,  evaluation,  authorization  and  restriction  of 
chemicals that places responsibility on companies to manage the risks from chemicals contained in products and to 
provide safety information about such substances. Manufacturers and importers are required to gather information on 
the properties of the chemical substances in their products and provide for their safe handling. As of January 5, 2021, 
companies supplying products on the EU market containing substances of very high concern as identified by the EU 
have to submit information on these products to the European Chemicals Agency. The information in their database 
is then made available to waste operators and consumers.  

Privacy Regulations 

We are subject to laws and regulations that dictate whether, how, and under what circumstances we can transfer, 
process and/or receive certain data that is critical to our operations, including data shared between countries or regions 
in which we operate and data shared among our products and services. For example, in 2016, the EU and the U.S. 
agreed to an alternative transfer framework for data transferred from the EU to the U.S., called the Privacy Shield 
Framework. However, in 2020, the EU’s Court of Justice invalidated the use of this framework moving forward. The 
court ruled that the framework did not ensure an adequate level of protection for data transferred from the EU to the 
U.S. Notably, there are alternative legal mechanisms available that allow the compliant transfer of data from the EU 
to the U.S., however, they may also be challenged by national regulators or private parties. 

The European General Data Protection Regulation ("GDPR") took effect in May 2018 and applies to many of 
our products and services that provide service in Europe. The GDPR includes operational requirements for companies 

10 

that  receive  or  process  personal  data  of  residents  of  the  EU.  The  GDPR  includes  significant  penalties  for  non-
compliance.  In  addition,  some  countries  have  passed  legislation  implementing  data  protection  requirements  or 
requiring local storage and processing of data or similar requirements. 

Human Capital Resources 

Our success depends on the continued service of our employees and on our ability to continue to attract, retain, 
and  motivate  top  talent.  To  facilitate  this,  we  strive  to  create  a  diverse  and  inclusive  environment  at  Axon,  with 
equitable opportunities for employee growth and development, supported by strong compensation and benefits and 
by programs that build connections between our employees and their communities. Axon’s mission is central to our 
recruiting and retention efforts. 

As  of  December 31,  2020,  we  had  1,710  full-time  employees  and  838  temporary  employees  (temporary 
employees include contractors, interns, and consultants). The breakdown of our full-time employees by department 
was as follows: 260 direct manufacturing employees, 475 research and development employees, 458 administrative 
and manufacturing support employees and 517 employees within sales, marketing, communications and training. Our 
employees are not covered by any collective bargaining agreement, and we have never experienced a work stoppage. 
We believe that our relations with our employees are strong. 

During  fiscal  2020,  the  number  of  full-time  employees  increased  by  approximately  380,  primarily  due  to 
increases in engineering resources as well as sales. We closed the year with our regrettable attrition rate(b) under 5% 
and with 94% of employees responding to an internal survey stating they were proud to work at Axon. 

Diversity and Inclusion 

We embrace diversity, equity and inclusion. A truly innovative workforce needs to be diverse, leverage the skills 
and perspectives of a wealth of backgrounds and experiences, and ensure that all employees are equitably empowered 
to  succeed.  We  continue  to  focus  on  the  hiring,  retention,  development,  and  advancement  of  women  and 
underrepresented communities. We are focused on recruiting diverse candidates and on internal talent development 
of our diverse leaders so that they can advance their careers and move into leadership positions. 

Our employee affinity groups are company-sponsored, employee-led communities that address specific needs, 
priorities, and barriers to success for each community of focus. These groups provide a forum for employees to discuss 
problems  and  craft  solutions  for  each  community  of  focus,  while  also  creating  leadership  and  professional 
development opportunities for members. As of December 31, 2020, we had four affinity groups — Axon Allies for 
LGBTQ+ employees and allies, Axon Mosaic for Black employees, Axon Vets for service veterans, and Women at 
Axon. 

In 2020, we broadened our already strong support for our customers and the communities they are sworn to 
protect.  We  added  a  Vice  President  of  Community  Impact  to  build  and  lead  a  team  dedicated  to  listening  to 
communities, seeking citizen feedback, and keeping them safe and informed on a variety of topics. We also launched 
a company-wide R&D initiative that allowed employees to break from their regular responsibilities and solely focus 
on developing life-changing solutions to better protect citizens and law enforcement. Internally, we took time to listen 
to our employees with town hall sessions and, after intentional reflection, took action with employee affinity groups, 
provided expert-led webinars for parents, and hosted community round tables. 

(b)  Regrettable  attrition  is  defined  as  rolling  12-month  attrition  of  employees  rated  as  “exceptional”  or 

“exceeds” in the prior performance rating cycle. 

11 

 
 
Health and Safety 

The health and safety of our employees is of utmost important to us. We conduct regular self-assessments and 
audits to ensure compliance with our health and safety guidelines and regulatory requirements. Our ultimate goal is to 
achieve  a  level  of  work-related  injuries  as  close  to  zero  as  possible  through  continuous  investment  in  our  safety 
programs. We provide protective gear (e.g. eye protection, masks and gloves) as required by applicable standards and 
as appropriate given employee job duties. Additionally, during the COVID-19 pandemic, we have invested heavily to 
help ensure the health of our employees. Through the use of education and awareness, provision of necessary personal 
protective equipment, and changes to our manufacturing facilities and screening, we strive to make our workplaces a 
safe place for employees during the workday.  

To  promote  mental  and  emotional  wellbeing,  all  full  time  employees  globally  were  provided  free,  unlimited 
access by Axon to Ginger. Ginger is a 24/7 resource that includes individualized coaching via text in addition to access 
to article and activities offering guidance on maintaining emotional balance throughout tumultuous times. 

Available Information 

Our  Annual  Reports  on  Form 10-K,  Quarterly  Reports  on  Form 10-Q,  Current  Reports  on  Form 8-K,  proxy 
statements and amendments to those reports filed with or furnished to the SEC are available free of charge on our 
website  at  http://investor.axon.com  as  soon  as  reasonably  practicable  after  we  electronically  file  or  furnish  such 
material to the SEC. The information on our website, including information about our trademarks, is not incorporated 
by reference into or otherwise a part of this Annual Report on Form 10-K. The SEC maintains a website that contains 
reports, proxy and information statements and other information regarding issuers that file electronically with the SEC 
at http://www.sec.gov. 

Item 1A.    Risk Factors 

Because of the following factors, as well as other variables affecting our operating results, our past financial 
performance may not be a reliable indicator of our future performance and historical trends should not be used to 
anticipate  our results or  trends  in  future  periods. You should  carefully  consider  the  trends, risks  and uncertainties 
described below and other information in this Form 10-K and subsequent reports filed with or furnished to the SEC 
before  making  any  investment  decision  with  respect  to  our  securities.  If  any  of  the  following  trends,  risks  or 
uncertainties actually occurs or continues, our business, financial condition or operating results could be materially 
adversely affected, the trading prices of our securities could decline, and you could lose all or part of your investment. 
All  forward-looking  statements  attributable  to  us  or  persons  acting  on  our  behalf  are  expressly  qualified  in  their 
entirety by this cautionary statement. 

Strategic Risks 

We are materially dependent on acceptance of our products by law enforcement markets, both domestic and 
international. If law enforcement agencies do not continue to purchase and use our products, our revenues will 
be adversely affected. 

At  any  point,  due  to  external  factors  and  opinions,  whether  or  not  related  to  product  performance,  law 

enforcement agencies may elect to no longer purchase our CEDs or other products. 

We  substantially  depend  on  sales  of  our  TASER  CEDs,  and  if  these  products  do  not  continue  to  be  widely 
accepted, our growth prospects will be diminished. 

In the years ended December 31, 2020, 2019 and 2018, we derived a significant portion of our revenues from 
sales of TASER brand devices and related cartridges, and expect to depend on sales of these products for a significant 
portion of our revenue for the foreseeable future. A decrease in the selling prices of, or demand for these products, or 
their failure to maintain broad market acceptance, would significantly harm our growth prospects, operating results 
and financial condition. 

12 

If we are unable to design, introduce, sell and deploy new products or new product features successfully, our 
business and financial results could be adversely affected. 

Our  future  success  will  depend  on  our  ability  to  develop  new  products  or  new  product  features  that  achieve 
market acceptance in a timely and cost-effective manner. These products include, but are not limited to, Axon Records, 
Axon  Respond,  and  future  generations  of  the  TASER  CED  and  Axon  Body  Cameras.  The  development  of  new 
products  and  new  product  features  is  complex,  time  consuming  and  expensive,  and  we  may  experience  delays  in 
completing the development and introduction of new products. We may choose to carry higher level of inventories to 
mitigate the risk of production delays, which may in turn expose us to an increased risk of obsolescence. 

We  are  devoting  significant  resources  to  develop  and  deploy  our  cloud-based  productivity  and  real-time 
operations SaaS solutions, which we intend to broadly deploy to a large number of customers. Customer requirements 
for these products are complex and varied. If we are unable to develop scalable solutions that can consistently be 
configured for customers with minimal effort, or if we are unable to build out a professional services team that can 
consistently configure our products to meet the requirements of large numbers of customers  in a timely and cost-
effective manner, our ability to broadly scale our cloud-based productivity and real-time operations SaaS solutions 
could be negatively impacted, and our deployment costs could negatively impact our operating results. 

We cannot provide any assurance that products that we may develop in the future will achieve market acceptance. 
If we fail to develop new products or new product features on a timely basis that achieve market acceptance, our 
business, financial results and competitive position could be adversely affected. 

We face risks associated with rapid technological change and new competing products. 

The technology associated with law enforcement devices and software is receiving significant attention and is 
rapidly  evolving.  While  we  have  some  patent  protection  in  certain  key  areas  of  our  CED,  Axon  device  and  SaaS 
technology, it is possible that new technology may result in competing products that operate outside our patents and 
could present significant competition for our products, which could adversely affect our business, financial results and 
competitive position. 

Our future success is dependent on our ability to expand sales through direct sales and distributors and our 
inability to increase direct sales or recruit new distributors would negatively affect our sales. 

Our  distribution  strategy  is  to  pursue  sales  through  multiple  channels  with  an  emphasis  on  direct  sales  and 
independent distributors. We are focusing on direct sales to larger agencies through our regional sales managers and 
our inability to grow sales to these agencies in this manner could adversely affect our sales. Our inability to establish 
relationships  with  and  retain  law  enforcement  equipment  distributors,  who  we  believe  can  successfully  sell  our 
products, would adversely affect our sales. If we do not competitively price our products, meet the requirements of 
our  distributors  or  end-users,  provide  adequate  marketing  support,  or  comply  with  the  terms  of  our  distribution 
arrangements, our distributors may fail to aggressively market our products or may terminate their relationships with 
us. These developments would likely have a material adverse effect on our sales. Our reliance on the sales of our 
products by others also makes it more difficult to predict our revenues, cash flow and operating results. 

In  certain  states  and  foreign  jurisdictions  we  have  decided  to  pursue  sales  directly  with  law  enforcement 
customers, rather than working through established distribution channels. Our customers may have strong working 
relationships with distributors and we may face resistance to this change. If we do not overcome this resistance and 
effectively build a direct relationship with our customers, sales may be adversely affected. 

Acquisitions, joint ventures, and other strategic investments may have an adverse effect on our business. 

We may consider additional acquisitions, joint ventures, or other strategic investments as part of our long-term 
business strategy. These transactions involve significant challenges and risks including that the transaction does not 
advance our business strategy, expected synergies are not achieved, we do not realize  a satisfactory return on our 
investment,  we  experience  difficulty  in  the  integration  or  coordination  of  new  employees,  business  systems,  and 
technology, we incur unanticipated liabilities or impairments, or there is a diversion of management’s attention from 
our other businesses. These events could harm our operating results, financial condition or cash flows. 

13 

We are highly dependent on the services of Patrick W. Smith, our Chief Executive Officer. 

Our future success depends upon our ability to retain executive officers, specifically Patrick W. Smith, and any 
failure to do so could adversely impact our business, prospects, new product development, financial condition and 
operating results. 

Operational Risks 

Catastrophic events may disrupt our business. 

A  disruption  or  failure  of  our  systems  or  operations  in  the  event  of  a  major  earthquake,  weather  event,  fire, 
explosion, failure to contain hazardous materials, industrial accident, cyber-attack, terrorist attack, public health crisis, 
or other catastrophic event could cause delays in completing sales, providing services, or performing other mission-
critical functions. A catastrophic event that results in the destruction or disruption of any of our critical business or 
information  technology  systems  could  harm  our  ability  to  conduct  normal  business  operations  and  our  operating 
results as well as expose us to claims, litigation and governmental investigations and fines. 

In March 2020 the World Health Organization declared coronavirus (or “COVID-19”) a global pandemic. This 
contagious disease outbreak, which has continued to spread throughout the United States and world, has adversely 
affected workforces, economies, and financial markets globally, leading to an economic downturn. As an essential 
provider of products and services for law enforcement and other first responders, we remain focused on protecting the 
health and well-being of our employees while assuring the continuity of our business operations. 

COVID-19-related risks that may affect our operations and financial results include, but are not limited to: 

•  Manufacturing disruptions at our Scottsdale headquarters or at our suppliers; 
•  A change in our classification as an essential business that impairs our ability to continue operating; 
•  Economic  slowdowns  that  negatively  affect  municipal  and  state  tax  collections  and  put  pressure  on  law 
enforcement budgets that in turn increases the risk that our customers will be unable to appropriate funds for 
existing or future contracts with us; this could also affect customer demand and ability to pay, cause decreases 
in sales, and negatively impact the realizability of our accounts and notes receivable and contract assets 
•  Existing and potential increased costs relating to personal protective equipment, which we are sourcing for 

our employees and customers; 

•  Costs incurred to shut down and decontaminate our facilities if the virus is detected 
•  Extended illness, incapacitation or death of key personnel or executives; 
•  Ongoing governmental mandates to shutdown factories or limit travel and the movement of people that causes 

interruptions to our business, supply chain or extended supply chain; 

•  Compounding risk from continued surges in infections around the world, including in the U.S.; and 
•  Additional  airline  bankruptcies  or  further  reduction  in  very  limited  global  freight  capacity  that  causes 

interruptions to our supply chain or extended supply chain 

These events have had and could continue to have an impact on our operations. If our backup and mitigation 
plans  are not  sufficient  to minimize  business  disruption, our financial  results  could be adversely  affected. We  are 
continuously monitoring our operations and intend to take appropriate actions to mitigate the risks arising from the 
COVID-19 pandemic, but there can be no assurances that we will be successful in doing so. 

Higher costs or unavailability of materials could adversely affect our financial results. 

We depend on certain domestic and international suppliers for the delivery of components used in the assembly 
of  our  products.  Our  reliance  on  third-party  suppliers  creates  risks  related  to  our  potential  inability  to  obtain  an 
adequate  supply  of  components  or  sub-assemblies  and  reduced  control  over  pricing  and  timing  of  delivery  of 
components and sub-assemblies. Specifically, we depend on suppliers of sub-assemblies, machined parts, injection 
molded plastic parts, printed circuit boards, custom wire fabrications and other miscellaneous customer parts for our 

14 

products. Although we have and are implementing additional long-term agreements with strategic suppliers to mitigate 
the risk of supply continuity, there remains risk across our supply chain while we extend our supplier contract program, 
and there is no guarantee that supply will not be interrupted. 

Single  or  sole-source  components  used  in  the  manufacture  of  our  products  may  become  unavailable  or 
discontinued. Delays caused by industry allocations or obsolescence may take weeks or months to resolve. In some 
cases, parts obsolescence may require a product re-design to ensure quality replacement components. These delays 
could cause significant delays in manufacturing and loss of sales, leading to adverse effects significantly impacting 
our financial condition or results of operations and could injure our reputation. 

A significant number of our raw materials or components are comprised of petroleum-based products or incur 
some form of landed cost associated with transporting the raw materials or components to our facility. Our freight and 
import costs and the timely delivery of our products could be adversely impacted by a number of factors which could 
reduce  the  profitability  of  our  operations,  including:  higher  fuel  costs;  potential  port  closures;  customs  clearance 
issues; increased government regulation or regulatory changes for imports of foreign products into the U.S.; delays 
created by terrorist attacks or threats, public health issues, national disasters or work stoppages; and other matters. 
Any interruption of supply for any material components of our products could significantly delay the shipment of our 
products and have a material adverse effect on our revenues, profitability and financial condition. For example, other 
industries are experiencing a significant shortage of semiconductors in their supply chains. We are tracking second-
and third-level constraints and have taken steps to mitigate the potential impacts by building in buffers in our raw 
materials inventory and ensuring our suppliers have adequate access to raw material levels aligned to our forecasts. 
Disruptions in the semi-conductor supply chain could cause a disruption in our ability to make our products.  

International or domestic geopolitical or other events, including the imposition of new or increased tariffs and/or 
quotas by the U.S. government on any of these raw materials or components and other government trade policies, 
could adversely impact the supply and cost of these raw materials or components, and could adversely impact the 
profitability of our operations. In particular, the implementation of tariffs and trade restrictions as well as changes in 
trade policies between the U.S. and China may have an adverse effect on our supply chain from a sourcing and cost 
perspective.  We  source  certain  raw  materials  from  China,  as  do  some  of  our  suppliers.  While  we  have  actively 
implemented  programs  to  increase  buffer  inventory  levels  as  well  as  transition  from  China  along  with  secondary 
sources of raw materials outside of China, future actions or events could result in a material adverse effect on our 
revenues, profitability and financial condition. 

To  the  extent  demand  for  our  products  increases,  our  future  success  will  be  dependent  upon  our  ability  to 
manage our growth and to increase manufacturing production capacity, which may be accomplished by the 
implementation of customized manufacturing automation equipment. 

To the extent demand for our products increases significantly in future periods, one of our key challenges will 
be to increase our production capacity to meet sales demand while maintaining product quality. Our primary strategies 
to accomplish this include introducing additional shifts, increasing the physical size of our assembly facilities, the 
hiring of additional production staff, and the implementation of additional customized automation equipment. The 
investments we make in this equipment may not yield the anticipated labor and material efficiencies. Our inability to 
meet any future increase in sales demand or effectively manage our expansion could have a material adverse effect on 
our revenues, financial results and financial condition. 

Delays in product development schedules may adversely affect our revenues and cash flows. 

The  development  of  CEDs,  devices,  sensors  and  software  is  a  complex  and  time-consuming  process.  New 
products and enhancements to existing products can require long development and testing periods. Our focus on our 
SaaS platform also presents complex development issues. Significant delays in new product or service releases or 
significant problems in creating new products or services could adversely affect our business, financial results and 
competitive position. 

15 

We expend significant resources in anticipation of a sale due to our lengthy sales cycle and may receive no 
revenue in return. 

Generally,  law  enforcement  and  corrections  agencies  consider  a  wide  range  of  issues  before  committing  to 
purchase our products, including product benefits, training costs, the cost to use our products in addition to, or in place 
of, other products, budget constraints and product reliability, safety and efficacy. The length of our sales cycle may 
range from a few weeks to as long as several years. Adverse publicity surrounding our products or the safety of such 
products has in the past, and could in the future, lengthen our sales cycle with customers. In the past, we believe that 
our sales were adversely impacted by negative publicity surrounding our products or the use of our products. We may 
incur  substantial  selling  costs  and  expend  significant  effort  in  connection  with  the  evaluation  of  our  products  by 
potential customers before they place an order. If these potential customers do not purchase our products, we will have 
expended significant resources and received no revenue in return. 

Changes in civil forfeiture laws may affect our customers’ ability to purchase our products. 

Some of our customers use funds seized through civil forfeiture proceedings to fund the purchase of our products. 
Legislative changes could impact our customers’ ability to seize funds or use seized funds to fund purchases. Changes 
in civil forfeiture statutes or regulations are outside of our control and could limit the amount of funds available to our 
customers, which could adversely affect the sale of our products. 

If our security measures or those of our third-party cloud storage providers are breached and unauthorized 
access is obtained to customers’ data or our data, our network, data centers and service may be perceived as 
not  being  secure,  customers  may  curtail  or  stop  using  our  service  and  we  may  incur  significant  legal  and 
financial exposure and liabilities. 

Our service involves the storage and transmission of customers’ proprietary information, and security breaches 
could expose us to a risk of loss of information or the total or partial deletion or encryption of all stored customer data, 
litigation  and  possible  liability.  We  devote  significant  resources  to  engineer  secure  products  and  ensure  security 
vulnerabilities are mitigated, and we require our third-party service providers to do so as well. Despite these efforts, 
security measures may be breached as a result of third-party action, employee error, and malfeasance or otherwise. 
Breaches could occur during transfer of data to data centers or at any time, and result in unauthorized access to our 
data or our customers’ data. Third parties may attempt to fraudulently induce employees or customers into disclosing 
sensitive information such as usernames, passwords or other information in order to gain access to our data or our 
customers’  data.  Additionally,  hackers  may  develop  and  deploy  viruses,  worms,  and  other  malicious  software 
programs that attack or gain access to our networks and data centers. 

Because  the  techniques used to obtain unauthorized  access, or  to  sabotage  systems, change frequently,  grow 
more  complex  over  time,  and  generally  are  not  recognized  until  launched  against  a  target,  we  may  be  unable  to 
anticipate these techniques or to implement adequate preventative measures. Moreover, our security measures and 
those of our third-party service providers or customers may not detect such security breaches if they occur. Although 
we have developed systems and processes that are designed to protect our data and user data, to prevent data loss, and 
to prevent or detect security breaches, we cannot assure that such measures will provide absolute security, and we 
may incur significant costs in protecting against or remediating cyber-attacks. 

A security breach could expose us to a risk of loss or inappropriate use of proprietary and sensitive data, or the 
denial of access to this data. A security breach could also result in a loss of confidence in the security of our service, 
disrupt our business, damage our reputation, lead to legal liability, negatively impact our future sales and significantly 
harm our growth prospects, operating results and financial condition. 

Defects  or  disruptions  in  our  services  could  impact  demand  for  our  services  and  subject  us  to  substantial 
liability. 

We currently serve our Axon Evidence customers from third-party cloud storage providers based in the U.S. and 
other countries. Interruptions in our service, or loss or corruption of digital evidence, may reduce our revenue, cause 
us to issue credits or pay penalties, cause customers to file litigation against us, cause customers to terminate their 

16 

subscriptions and adversely affect our renewal rates and our ability to attract new customers. Our business will also 
be harmed if our customers and potential customers believe our service is unreliable. 

Since our customers use our services for important aspects of their operations, any errors, defects, disruptions in 
service or other performance problems could hurt our reputation and may damage our customers’ operations. As a 
result, customers could elect to not renew our services or delay or withhold payment to us. We could also lose future 
sales or customers may make warranty or other claims against us, which could result in an increase in our warranty 
expense, an increase in collection cycles for and decline in the collectability of accounts receivable, and an increase 
in the expense and risk of litigation. 

Defects in our products could reduce demand for our products and result in a loss of sales, delay in market 
acceptance and damage to our reputation. 

Complex components and assemblies used in our products may contain undetected defects that are subsequently 
discovered at any point in the life of the product. Defects in our products could result in a loss of sales, delay in market 
acceptance,  damage  to  our  reputation  and  increased  warranty  costs,  which  could  adversely  affect  our  business, 
financial results and competitive position. 

Our international operations expose us to additional risks that could harm our business, operating results, and 
financial condition. 

Our international operations are significant, and we plan to continue to grow internationally by acquiring existing 
entities or setting up new legal entities in new markets. In certain international markets, we have limited operating 
experience  and  may  not  benefit  from  any  first-to-market  advantages  or  otherwise  succeed.  In  addition  to  risks 
described elsewhere in this section, our international operations expose us to other risks, including the following: 

•  Restrictions  on  foreign  ownership  and  investments,  and  stringent  foreign  exchange  controls  that  might 

prevent us from repatriating cash earned in countries outside the U.S. 

• 

Import and export requirements, tariffs, trade disputes and barriers, and customs classifications that may 
prevent us from offering products or providing services to a particular market or obtaining necessary parts 
and  components  to  manufacture    products,  which  may  lead  to  decreased  sales  and  may  increase  our 
operating costs. 

•  Longer payment cycles in some countries, increased credit risk, and higher levels of payment fraud. 

•  Uncertainty regarding liability for our products and services, including uncertainty as a result of local laws 

and lack of legal precedent. 

•  Different labor laws and customs, existence of workers’ councils and labor unions, and other challenges 
caused  by  distance,  language,  and  cultural  differences,  making  it  harder  to  do  business  in  certain 
jurisdictions. 

Additionally, changes in international local political, economic, regulatory, tax, social, and labor conditions may 
adversely harm our business and compliance with complex foreign and U.S. laws and regulations that apply to our 
international operations increases our cost of doing business. These numerous and sometimes conflicting laws and 
regulations include, among others, environmental regulations, internal control and disclosure rules, privacy and data 
protection requirements, anti-corruption laws, such as the U.S. Foreign Corrupt Practices Act, and other local laws 
prohibiting corrupt payments to governmental officials, and competition regulations, among others. 

Our business in the United Kingdom may be negatively impacted by the exit of the United Kingdom from the 
EU  (commonly  referred  to  as  "Brexit").  The  exit  itself  could  negatively  impact  the  United  Kingdom  and  other 
economies,  which  could  adversely  affect  sales  of  our  products  and  services.  We  may  also  experience  increased 
volatility in the value of the pound sterling, the euro and other European currencies. In addition, Brexit could lead to 
legal uncertainty and potentially divergent national laws and regulations in the United Kingdom and the EU, and we 

17 

may  incur  additional  costs  or  need  to  make  operational  changes  as  we  adapt  to  potentially  divergent  regulatory 
frameworks. 

Violations of these laws and regulations could result in fines and penalties, criminal sanctions against us, our 
officers, or our employees, prohibitions on the conduct of our business and on our ability to offer our products and 
services in one or more countries, and could also materially affect our brand, our international growth efforts, our 
ability to attract and retain employees, our business, and our operating results. Although we have implemented policies 
and procedures designed to ensure compliance with these laws and regulations, there can be no assurance that our 
employees, contractors, or agents will not violate our policies. 

We depend on our ability to attract and retain our key management, sales and technical personnel. 

Our success depends upon the continued service of our key management personnel. Our success also depends 
on our ability to continue to attract, retain and motivate qualified technical employees. Although we have employment 
agreements with our officers and other members of our executive management team, the employment of such persons 
is  “at-will”  and  either  we  or  the  employee  can  terminate  the  employment  relationship  at  any  time,  subject  to  the 
applicable terms of the employment agreements. The competition for our key employees is intense. The loss of the 
service of one or more of our key personnel could adversely impact our business, prospects, financial condition and 
operating results. 

Financial Risks 

An increasing percentage of our revenue is derived from subscription billing arrangements which may result 
in delayed cash collections and may increase customer credit risk on receivables and contract assets. 

A growing portion of our sales are derived from subscription billing arrangements and on an open credit basis. 
While we record an estimate of expected credit losses and perform ongoing reviews of trade accounts receivables, if 
we become aware of information related to the creditworthiness of a major customer, or if future actual default rates 
on  receivables  in  general  differ  from  those  currently  anticipated,  we  may  have  to  adjust  our  expected  credit  loss 
reserve, which could adversely affect our business, financial condition or operating results. 

We may experience a decline in gross margins due to a shift in product sales from CEDs to software and sensors 
products and services which may continue to carry a lower gross margin. 

We continue to invest in the growth of the Software and Sensors segment, and this expected growth may result 
in a higher percentage of total revenues being comprised of Software and Sensors products and services. Gross margin 
as a percentage of net sales for the Software and Sensors segment is currently lower than that of the TASER segment, 
and may continue to be lower in the future. 

SaaS revenue for Axon Evidence is recognized over the terms of the contracts, which may be several years, and, 
as such, trends in new business may not be immediately reflected in our operating results. 

Our SaaS service revenue is generally recognized ratably over the terms of the contracts, which generally range 
from one to five years. As a result, most of the SaaS revenue we report each quarter is the result of agreements entered 
into during previous quarters. Consequently, current positive or negative trends in this portion of our business may 
not be fully reflected in our revenue results for several periods. 

Most of our end-user customers are subject to budgetary and political constraints that may delay or prevent 
sales. 

Most of our end-user customers are government agencies. These agencies often do not set their own budgets and 
therefore,  have  limited  control  over  the  amount  of  money  they  can  spend.  In  addition,  these  agencies  experience 
political pressure that may dictate the manner in which they spend money. As a result, even if an agency wants to 
acquire  our  products,  it  may  be  unable  to  purchase  them  due  to  budgetary  or  political  constraints,  particularly  in 
challenging economic environments. There can be no assurance that the economic, budgeting or political issues will 
not worsen and adversely impact sales of our products. Some government agency orders may also be canceled or 

18 

substantially delayed due to budgetary, political or other scheduling delays, which frequently occur in connection with 
the acquisition of products by such agencies, and such cancellations may accelerate or be more severe than we have 
experienced historically. 

Due to municipal government funding rules, certain of our contracts are subject to appropriation, termination 
for  convenience,  or  similar  cancellation  clauses,  which  could  allow  our  customers  to  cancel  or  not  exercise 
options to renew contracts in the future. 

Although we have entered into contracts for the delivery of products and services in the future and anticipate the 
contracts  will  be  completed,  if  agencies  do  not  appropriate  money  in  future year  budgets,  terminate  contracts  for 
convenience or if other cancellation clauses are invoked, revenue and cash associated with these bookings will not 
ultimately be recognized, and could result in a reduction to bookings and revenue. 

We maintain most of our cash balances, some of which are not insured, at four depository institutions. 

We  maintain  the  majority  of  our  cash  and  cash  equivalents  accounts  at  four  depository  institutions.  As  of 
December 31, 2020, the aggregate balances in such accounts were $145.1 million. Our balances with these institutions 
regularly exceed Federal Deposit Insurance Corporation (“FDIC”) insured limits for domestic deposits and various 
foreign deposit insurance programs covering our deposits in Australia, Canada, Finland, Germany, Hong Kong, India, 
Italy, the Netherlands, Spain, the United Kingdom, and Vietnam. 

We  could  suffer  losses  with  respect  to  the  uninsured  balances  if  the  depository  institutions  failed  and  the 
institution’s  assets  were  insufficient  to  cover  its  deposits  and/or  the  governments  did  not  take  actions  to  support 
deposits in excess of existing insurance limits. Any such losses could have a material adverse effect on our liquidity, 
financial condition and results of operations. 

Stock compensation expense may have a material, unpredictable impact on our results of operations. 

We have historically granted and expect to continue to grant stock-based compensation to key employees and 
non-employee directors as a means of attracting and retaining highly qualified personnel. All stock-based awards are 
required to be recognized in our financial statements based on their grant date fair values. The amount recognized for 
stock compensation expense could vary depending on a number of assumptions or changes that may occur. 

For  awards  containing  multiple  service,  performance  and  market  conditions,  where  all  conditions  must  be 
satisfied prior to vesting, compensation expense is recognized over the requisite service period, which is defined as 
the longest explicit, implicit or derived service period, based on management’s estimate of the probability and timing 
of  the  performance  criteria  being  satisfied,  adjusted  at  each  balance  sheet  date.  Changes  in  the  subjective  and 
probability-based  assumptions  can  materially  affect  the  estimates  of  the  fair  value  of  the  awards  and  timing  of 
recognition of stock-based compensation expense and consequently, the related amount recognized in our statements 
of operations and comprehensive income. 

If we achieve specific operational goals and the covered employees complete the requisite service conditions for  
the  performance-based  awards  with  multiple  service,  performance,  and  market  conditions,  including  our  CEO 
Performance Award and our eXponential Stock Performance Plan ("XSPP"), we will recognize stock compensation 
expense regardless of whether the market conditions are achieved and the underlying tranches vest. 

Our financial performance is subject to risks associated with changes in the value of the U.S. dollar versus local 
currencies. 

For current and potential international customers whose contracts are denominated in U.S. dollars, the relative 
change in local currency values creates relative fluctuations in our product pricing. These changes in international 
end-user costs may result in lost orders and reduce the competitiveness of our products in certain foreign markets. 
Additionally, intercompany sales to our non-U.S. dollar functional currency international subsidiaries are transacted 
in U.S. dollars which could increase our foreign exchange rate risk caused by foreign currency transaction gains and 
losses. 

19 

For non-U.S. dollar denominated  sales, weakening of  foreign  currencies  relative  to  the  U.S.  dollar  generally 
leads us to raise international pricing, potentially reducing demand for our products. Should we decide not to raise 
local prices to fully offset the dollar’s strengthening, the U.S. dollar value of our foreign currency denominated sales 
and earnings would be adversely affected. We do not currently engage in hedging activities. Fluctuations in foreign 
currency could result in a change in the U.S. dollar value of our foreign denominated assets and liabilities including 
accounts receivable. Therefore, the U.S. dollar equivalent collected on a given sale could be less than the amount 
invoiced causing the sale to be less profitable than contemplated. 

We also import selected components which are used in the manufacturing of some of our products. Although 
our purchase orders are generally in U.S. dollars, weakness in the U.S. dollar could lead to price increases for the 
components. 

Unanticipated changes in our effective tax rate and additional tax liabilities may impact our operating results. 

We are subject to income taxes in the U.S. and various jurisdictions outside of the U.S. Our effective tax rate 
could fluctuate due to changes in the mix of earnings and losses in countries with differing statutory tax rates. Our tax 
expense  could  also  be  impacted  by  changes  in  non-deductible  expenses,  changes  in  excess  tax  benefits  related  to 
exercises of stock options and vesting of restricted stock units, changes in the valuation of deferred tax assets and 
liabilities  and  our  ability  to  utilize  them,  the  applicability  of  withholding  taxes,  and  changes  in  our  liability  for 
unrecognized tax benefits. 

We are subject to tax examinations in multiple jurisdictions. While we regularly evaluate new information that 
may change our judgment resulting in recognition, derecognition or change in measurement of a tax position taken, 
there can be no assurance that the final determination of any examinations will not have an adverse effect on our 
operating results and financial position. 

Our  tax  provision  could  also  be  impacted  by  changes  in  federal,  state  or  international  tax  laws  including 

fundamental tax law changes applicable to corporate multinationals. 

Additionally, we may be subject to additional tax liabilities due to changes in non-income-based taxes resulting 
from  changes  in  federal,  state,  city  or  international  tax  laws,  changes  in  taxing  jurisdictions’  administrative 
interpretations,  decisions,  policies,  and  positions,  results  of  tax  examinations,  settlements  or  judicial  decisions, 
changes in accounting principles, changes to the business operations, including acquisitions, as well as the evaluation 
of new information that results in a change to a tax position taken in a prior period. 

Our revenues and operating results may fluctuate unexpectedly from quarter-to-quarter, which may cause our 
stock price to decline. 

Our revenues and operating results have varied significantly in the past and may vary significantly in the future 

due to various factors, including, but not limited to: 

• 

budgetary cycles of municipal, state and federal law enforcement and corrections agencies; 

•  market acceptance of our products and services; 

• 

• 

• 

• 

• 

• 

• 

• 

the timing of large domestic and international orders; 

the outcome of any existing or future litigation; 

adverse publicity surrounding our products, the safety of our products, or the use of our products; 

changes in our sales mix; 

new product introduction costs; 

increased raw material expenses; 

changes in our operating expenses, including stock-based compensation expense; 

changes in foreign currency exchange rates and 

20 

• 

regulatory changes that may affect the marketability of our products. 

As a result of these and other factors, we believe that period-to-period comparisons of our operating results may 
not  be  meaningful  in  the  short  term,  and  our  performance  in  a  particular  period  may  not  be  indicative  of  our 
performance in any future period. 

Legal and Compliance Risks 

We may face personal injury, wrongful death and other liability claims that harm our reputation and adversely 
affect our sales and financial condition. 

Our CED products are often used in aggressive confrontations that may result in serious, permanent bodily injury 
or death to those involved. Our CED products may be associated with these injuries. A person, or the family members 
of a person, injured in a confrontation or otherwise in connection with the use of our products, may bring legal action 
against us to recover damages on the basis of theories including wrongful death, personal injury, negligent design, 
defective product or inadequate warning. We are currently subject to a number of such lawsuits and we have been 
subject to significant adverse judgments and settlements. We may also be subject to lawsuits involving allegations of 
misuse of our products. If successful, wrongful death, personal injury, misuse and other claims could have a material 
adverse  effect  on  our  operating  results  and  financial  condition  and  could  result  in  negative  publicity  about  our 
products. We incur significant legal expenses in defending these cases, and significant litigation could also result in a 
diversion of management’s attention and resources, negative publicity and a potential award of monetary damages in 
excess of our insurance coverage. The outcome of any litigation is inherently uncertain and there can be no assurance 
that our existing or any future litigation will not have a material adverse effect on our business, financial condition or 
operating results. 

Other litigation may subject us to significant litigation costs and judgments and divert management attention 
from our business. 

We have been or could in the future be involved in numerous other litigation matters relating to our products, 
contracts  and  business  relationships,  including  litigation  against  persons  whom  we  believe  have  infringed  on  our 
intellectual property, infringement litigation filed against us, litigation against a competitor, enforcement actions filed 
against us, and litigation involving the U.S. Federal Trade Commission (“FTC”). Such matters have resulted, and are 
expected to continue to result in, substantial costs to us, including in the form of attorneys’ fees and costs, damages, 
fines or other penalties, whether pursuant to a judgment or settlement, and diversion of our management’s attention, 
which could adversely affect our business, financial condition or operating results. There is also a risk of adverse 
judgments, as the outcome of litigation is inherently uncertain. 

We have been, and may be in the future, subject to intellectual property infringement and other claims, which 
could  incur  substantial  litigation  costs,  result  in  significant  damage  awards,  inhibit  our  use  of  certain 
technologies, and divert management attention from our business. 

Many  companies  own  intellectual  property  rights  that  are  directly  or  indirectly  related  to  public  safety 
technologies. These companies periodically demand licensing agreements or engage in litigation based on allegations 
of infringement or other violations of their patents, trademarks, copyrights, or trade secrets. Non-practicing entities 
also have patents they have been granted or otherwise acquired, including patents that are directly or indirectly related 
to  public  safety  technologies.  These  entities  may  seek  compensation  for  perceived  infringement  of  their  patents, 
including by filing claims against us, independent of the merit of any such claims. As we enter new markets, expand 
into  new  product  categories,  and  otherwise  offer  new  products,  services,  and  technologies,  additional  intellectual 
property claims may be filed against us by these companies, entities, and other third parties. Additional intellectual 
property claims may also be filed against us as our current products, services, and technologies gain additional market 
share. 

If our products, services, or technologies were found to infringe a third-party’s proprietary rights, we could be 
forced to enter into costly royalty or licensing agreements in order to be able to sell our products or discontinue use 
of the protected technology. Such royalty and licensing agreements may not be available on terms acceptable to us or 
at  all.  We  could  also  be  required  to  pay  substantial damages,  fines  or  other  penalties,  indemnify  customers  or 

21 

distributors,  cease  the  manufacture,  use,  or  sale  of  infringing  products  or  processes,  and/or  expend  significant 
resources to develop or acquire non-infringing technologies. Our suppliers may not provide, or we may not be able to 
obtain, intellectual property indemnification sufficient to offset all damages, fines or other penalties resulting from 
any claims of intellectual property infringement brought against us or our customers. There is no guarantee that our 
use  of  conventional  technology  searching  and  brand  clearance  searching  will  identify  all  potential  rights  holders. 
Rights  holders  may  demand  payment  for  past  infringements  and/or  force  us  to  accept  costly  license  terms  or 
discontinue use of protected technology and/or works of authorship that may include, for example, photos, videos, 
and  software.  Our  current  research  and  development  focus  on  developing  software-based  products,  including  that 
which is related to artificial intelligence, increases this risk. 

If we are unable to protect our intellectual property, the value of our brands and products may decrease and 
we may lose our competitive market advantage. 

Our  future  success  depends  upon  our  proprietary  technology.  Our  protective  measures  for  this  proprietary 
technology include patents, trademarks, copyrights, and trade secret protection. However, these protective measures, 
as well as our efforts to pursue such protective measures, may prove inadequate. For example, the value of intellectual 
property protection in certain countries may not be apparent until after such protection can no longer be pursued. As 
such, our intellectual property protection may not extend to all countries in which our products are distributed or will 
be distributed in the future. Though we work to protect our innovations, we may not be able to obtain protection for 
certain innovations. For example, we may be unable to patent some software-based products. The scope of any patent 
protection we have obtained, or may obtain, may not prevent others from developing and selling competing products. 
Despite  our  efforts,  any  intellectual  property  protection  we  obtain  may  be  later  determined  to  be  insufficient  or 
ineffective. 

Our protective measures may prove inadequate for reasons outside of our control. Different intellectual property 
laws between different countries may lead to differences in protection between such countries. In certain countries in 
which our products are distributed, the ability to effectively enforce intellectual property rights may not exist. Patent 
requirements  differ  by  country  and  certain  domestic  or  foreign  laws  may  prohibit  us  from  satisfying  these 
requirements,  creating  a  risk  that  some  of  our  international  patents  may  become  unenforceable.  Patents  for  older 
technologies, such as our M26 and X26E models of CEDs, have expired or will expire due to statutory limits on patent 
term. Despite policies and efforts to maintain secrecy, trade secrets and other confidential information we maintain, 
or may choose to maintain in the future, could be compromised by employees, partners, or other third parties. 

Once established, there is no guarantee that our intellectual property rights will remain in force. Issued patents 
may  be  re-examined  and  subsequently  ruled  invalid  or  unenforceable.  Our  registered  trademarks  may  also  be 
diminished or lost. For example, there is a risk that our “TASER” trademark could become synonymous with the 
general product category of “conducted energy devices”. The right to stop others from misusing our trademarks and 
service marks in commerce depends, to some extent, on our ability to show evidence of enforcement of our rights 
against such misuse in commerce. Our efforts to stop improper use, if insufficient, may lead to loss of trademark and 
service mark rights, brand loyalty and notoriety among our customers and prospective customers. 

Our intellectual property may also be at risk if we are unable to defend from enforcement actions, such as that 
filed  by  the  FTC  against  us  regarding  our  acquisition  of  Vievu  LLC  from  Safariland  LLC  on  May 3,  2018.  For 
additional discussion of this matter, refer to Note 10 to the consolidated financial statements included in Part II, Item 8 
of this Annual Report on Form 10-K. If successful, the FTC is seeking a divestiture of Vievu along with Axon assets 
sufficient to stand up a viable competitor. 

Inability  to  protect  our  intellectual  property  could  negatively  impact our  commercial  efforts  and  competitive 
market  advantage.  Regardless  of outcome, the prosecution of patent  and other  intellectual  property claims  is both 
costly and time consuming. Unauthorized use of our proprietary technology could divert our management’s attention 
from our business,  and  could  result  in  a material  adverse  effect on our business,  financial  position,  and operating 
results. 

22 

Internationally, we can enforce patent rights only in the jurisdictions in which our patent applications have 
been granted. 

Our U.S. patents protect us from imported infringing products coming into the U.S. from abroad. We have made 
applications  for  patents  in  a  few  foreign  countries;  however,  these  may  be  inadequate  to  protect  markets  for  our 
products in other foreign countries. Each patent is examined and granted according to the law of the country where it 
was filed independent of whether a U.S. patent on similar technology was granted. A patent in a foreign country may 
be  subject  to  cancellation  if  the  claimed  invention has not  been  sold  in  that  country. Meeting  the  requirements of 
working invention differs by country and ranges from sales in the country to manufacturing in the country. U.S. export 
law, or the laws of some foreign countries, may prohibit us from satisfying the requirements for working the invention, 
creating a risk that some of our international patents may become unenforceable. 

A variety of new and existing laws and/or interpretations could materially and adversely affect our business. 

As detailed in “Business – Government Regulation,” we are subject to a variety of laws and regulations in the 
United States and abroad that involve matters central to our business, including privacy, data protection and personal 
information, rights of publicity, content, intellectual property, advertising, marketing, distribution, data security, data 
retention  and  deletion,  electronic  contracts  and  other  communications,  competition,  consumer  protection, 
telecommunications,  product  liability,  taxation,  labor  and  employment,  economic  or  other  trade  prohibitions  or 
sanctions, securities law compliance, and online payment services. The introduction of new products, expansion of 
our activities in certain jurisdictions, or other actions that we may take may subject us to additional laws, regulations, 
or other government scrutiny. In addition, foreign data protection, privacy, content, competition, and other laws and 
regulations can impose different obligations or be more restrictive than those in the United States. 

These U.S. federal and state and foreign laws and regulations, which in some cases can be enforced by private 
parties in addition to government entities, are constantly evolving and can be subject to significant change. As a result, 
the  application,  interpretation,  and  enforcement  of  these  laws  and  regulations  are  often  uncertain  and  may  be 
interpreted  and  applied  inconsistently  from  country  to  country  and  inconsistently  with  our  current  policies  and 
practices. New laws and regulations (or new interpretations of existing laws and regulations) may require us to incur 
substantial costs, expose us to unanticipated civil or criminal liability, or cause us to change our business practices. 

The  costs  of  compliance  with  these  laws  and  regulation  are  high  and  are  likely  to  increase  in  the  future. 
Additionally, these laws and regulations, or any associated inquiries or investigations or other government actions, 
may delay or impede the development of new products, result in negative publicity, require significant management 
time and attention, and subject us to remedies that may harm our business, including fines or demands or orders that 
we modify or cease existing business practices. 

TASER and Axon Devices 

For  our  TASER  products,  we  rely  on  the  opinions  of  the  U.S.  Bureau  of  Alcohol,  Tobacco,  Firearms  and 
Explosives, including the determination that a device that does not expel projectiles by the action of an explosive is 
not classified as a firearm. Changes in statutes, regulations, and interpretation outside of our control may result in our 
products  being  classified  or  reclassified  as  firearms.  If  this  were  to  occur,  our  private  citizen  market  could  be 
substantially reduced because consumers would be required to comply with federal, state, or local firearm transfer 
requirements prior to purchasing our products. 

Federal regulation of sales in the U.S.: Our CEDs are not firearms regulated by the U.S. Bureau of Alcohol, 
Tobacco, Firearms and Explosives, but our consumer products are regulated by the U.S. Consumer Product Safety 
Commission. Although there are currently no federal laws restricting sales of our core CED products in the U.S., 
future federal regulation could adversely affect sales of our products. 

Our CED products are subject to regulation by testing, safety and other standard organizations. These regulations 
also  affect  CEDs  with  Axon  Signal  technology,  including  Signal  Performance  Power  Magazine  technology,  and 
TASER 7 battery packs, and could impact future CEDs that feature wireless technology. 

23 

Federal regulation of international sales: Our CEDs are considered a “crime control” product by the U.S. DOC 
for export directly from the U.S which requires us to obtain an export license from the DOC for the export of our CED 
devices from the U.S. to any country other than Canada. Future products and services may require classifications from 
the DOC before they may be shipped internationally. Our inability to obtain DOC export licenses or classifications on 
a timely basis for sales of our products to our international customers could significantly and adversely affect our 
international sales. 

Federal regulation of foreign national employees: Our intangible CED production is also considered controlled 
“technology” by the U.S. DOC and is categorized as a “deemed export” for any foreign national employees exposed 
to the technology within the U.S. Consequently, we must obtain an export licenses from the DOC for any deemed 
export within the U.S. made to a foreign national employee exposed to the deemed controlled technology. Deemed 
export licenses are subject to DOC approvals and issued licenses require annual status reports for the stated employees. 
Inability to obtain proper licensing could curtail the company’s ability to execute R&D and production related to CED 
technology. 

State and local regulation: Our CEDs are controlled, restricted or, less frequently, prohibited by a number of 
state and local governments. Other jurisdictions may ban or restrict the sale of our CED products, or restrict their use 
through changes to use-of-force laws or regulations, and our product sales may be significantly affected by additional 
state, county and city governmental regulation. 

International regulation of foreign imports and sales: Certain jurisdictions prohibit, restrict, or require a permit 
for  the  importation,  sale,  possession  or  use  of  CEDs,  including  in  some  countries  by  law  enforcement  agencies, 
limiting our international sales opportunities. 

U.S.  and  International  regulation  of  component  movements  globally:  We  rely  on  a  global  supply  chain  of 
components across our product lines with most final assembly occurring in the U.S. Export of these components from 
abroad is subject to shifting regulatory landscapes imposed by both the foreign government and U.S. authorities upon 
import. Abrupt changes to these regulations can result in delays or interruptions to final product supplies. 

International  regulation  of  foreign-based  operations:  We  maintain  foreign  operations  in  several  countries 
globally for purposes of logistics, sales, and R&D support. Any failure to properly maintain or license could limit our 
ability to sell, support, or develop our products and services both internationally and in the U.S. market. 

Radio Spectrum Devices 

Certain of our products utilize the radio spectrum to provide wireless voice, data and video communications 
services. The allocation of spectrum is regulated in the U.S. and other countries and limited spectrum space is allocated 
to wireless services and specifically to public safety users. We manufacture and market products in spectrum bands 
already made available by regulatory bodies. If current products do not comply with the regulations set forth by these 
governing bodies, we may be unable to sell our products or could incur penalties. Our results could be negatively 
affected by the rules and regulations adopted from time to time by the FCC or regulatory agencies in other countries. 
Regulatory changes in current spectrum bands may also require modifications to some of our products so they can 
continue to be manufactured and marketed. 

Axon  body  worn  cameras,  docks,  fleet  vehicle  cameras  and  signal  devices  are  subject  to  FCC’s  rules  and 
regulations. These regulations affect CEDs with Signal technology, including the TASER 7, SPPM, and future CEDs 
implementing  wireless  technology.  Compliance  with  government  regulations  could  increase  our  operations  and 
product costs and impact our future financial results. 

Environmental Regulations 

We  are  subject  to  various  state,  federal  and  international  laws  and  regulations  governing  the  environment, 
including restricting the presence of certain substances in our products and making us financially responsible for the 
collection, treatment, recycling and disposal of such products. In addition, further environmental legislation may be 

24 

enacted in other jurisdictions, including the U.S. (under federal and state laws) and other countries, the cumulative 
impact of which could be significant. 

We endeavor to comply with applicable environmental laws, yet compliance with such laws could increase our 
operations and product costs, increase the complexities of product design, procurement, and manufacturing, limit our 
ability  to  manage  excess  and  obsolete  non-compliant  inventory,  limit  our  sales  activities,  and  impact  our  future 
financial  results.  Any  violation  of  the  various  environmental  regulations  can  subject  us  to  significant  liability, 
including fines, penalties, and prohibiting sales of our products into one or more states or countries and result in a 
material adverse effect on our financial condition or results of operations. 

Privacy Regulations 

We are subject to laws and regulations that dictate whether, how, and under what circumstances we can transfer, 
process and/or receive certain data that is critical to our operations, including data shared between countries or regions 
in which we operate and data shared among our products and services. If one or more of the legal mechanisms for 
transferring data from other countries to the U.S. is invalidated, if we are unable to transfer data between and among 
countries and regions in which we operate, or if we are prohibited from sharing data among our products and services, 
it  could  affect  the  manner  in  which  we  provide  our  services  or  adversely  affect  our  financial  results.  Additional 
countries may pass legislation implementing data protection requirements or requiring local storage and processing of 
data or similar requirements that could increase the cost and complexity of delivering our services and expose us to 
significant penalties for non-compliance.  

Item 1B.    Unresolved Staff Comments 

None. 

Item 2.     Properties 

Our  corporate  headquarters  and  manufacturing  facilities  are  based  in  an  approximately  100,000  square  foot 
facility  in  Scottsdale,  Arizona,  which  we  own.  We  also  lease  premises  in  Phoenix,  Arizona;  Scottsdale,  Arizona; 
Charlotte, North Carolina; Topsfield, Massachusetts; Seattle, Washington; Melbourne, Australia; Sydney, Australia; 
Toronto,  Canada;  Daventry,  England;  London,  England;  Tampere,  Finland;  Frankfurt,  Germany;  Mumbai,  India; 
Rome, Italy; Amsterdam, Netherlands; and Ho Chi Minh City, Vietnam. In September 2020, we purchased a parcel 
of land located in Scottsdale, Arizona on which we intend to construct a new manufacturing and office facility.  

We believe our existing facilities are well maintained and in good operating condition. We also believe we have 
adequate manufacturing capacity for our existing product lines. To the extent that we introduce new products in the 
future,  we  will  likely  need  to  acquire  additional  facilities  to  locate  the  associated  production  lines.  However,  we 
believe  we  can  acquire  or  lease  such  facilities  on  reasonable  terms.  We  continue  to  make  investments  in  capital 
equipment as needed to meet anticipated demand for our products. 

The  majority  of  our  locations  support  both  of  our  reportable  segments,  except  for  our  Vietnam  and  Seattle, 

Washington locations, which primarily support our Software & Sensors segment. 

Item 3.    Legal Proceedings 

See discussion of litigation in Note 10 to the consolidated financial statements included in Part II, Item 8 of this 

Annual Report on Form 10-K, which discussion is incorporated by reference herein. 

Item 4.    Mine Safety Disclosures 

None. 

25 

 
 
PART II 

Item 5.    Market for Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases of Equity 
Securities 

Market Information 

Our common stock is quoted under the symbol “AXON” on The NASDAQ Global Select Market. 

Holders 

As of December 31, 2020, there were 229 holders of record of our common stock. 

Dividends 

To  date,  we  have  not  declared  or  paid  cash  dividends  on  our  common  stock.  We  do  not  intend  to  pay  cash 

dividends in the foreseeable future. 

Issuer Purchases of Equity Securities 

In February 2016, our Board of Directors authorized a stock repurchase program to acquire up to $50.0 million 
of  our  outstanding  common  stock  subject  to  stock  market  conditions  and  corporate  considerations.  The  stock 
repurchase program does not have a stated expiration date. During the year ended December 31, 2020, no common 
shares were purchased under the program. As of December 31, 2020, $16.3 million remained available under the plan 
for future purchases. 

26 

 
 
Stock Performance Graph 

The  following  stock  performance  graph  compares  the  performance  of  our  common  stock  to  the  NASDAQ 
Composite Index, Russell 3000 Index, S&P 500 Index, and Russell 2000 Index. We are transitioning from the Russell 
3000  Index  to  the  Russell  2000  Index,  and  adding  the  S&P  500  Index,  based  on  the  increase  in  our  market 
capitalization. 

The graph covers the period from December 31, 2015 to December 31, 2020. The graph assumes that the value 
of  the  investment  in  our  stock  and  in  each  index  was  $100  at  December 31,  2015,  and  that  all  dividends  were 
reinvested. We do not pay dividends on our common stock. 

COMPARISON OF 5 YEAR CUMULATIVE TOTAL RETURN
Among Axon Enterprise, Inc., the NASDAQ Composite Index, the Russell 3000 Index, the S&P 500 Index and the Russell 2000 Index

$800

$700

$600

$500

$400

$300

$200

$100

$0

12/31/15

12/31/16

12/31/17

12/31/18

12/31/19

12/31/20

Axon Enterprise, Inc.

NASDAQ Composite

Russell 3000

S&P 500

Russell 2000

2015 

2016 

2017 

2018 

2019 

2020 

Axon Enterprise, Inc. 
NASDAQ Composite 
Russell 3000 
S&P 500 
Russell 2000 

Item 6.    Selected Financial Data 

Not applicable.  

  $100.00    $ 140.20    $153.27    $ 253.04    $423.83    $ 708.68 
  100.00      108.87      141.13      137.12      187.44      271.64 
 204.95 
  100.00      112.74 
  100.00      111.96 
 203.04 
  100.00      121.31 
 186.36 

 129.40 
 130.42 
 123.76 

169.54 
171.49 
155.35 

136.56 
136.40 
139.08 

27 

 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
    
    
    
    
    
    
 
 
 
 
 
  
 
 
Item 7.    Management’s Discussion and Analysis of Financial Condition and Results of Operations ("MD&A") 

Management’s  Discussion  and  Analysis  of  Financial  Condition  and  Results  of  Operations  ("MD&A")    is 
designed to provide a reader of our consolidated financial statements with a narrative from the perspective of our 
management on our financial condition, results of operations, liquidity and certain other factors that may affect our 
future results. Our MD&A should be read in conjunction with the other sections of this Annual Report on Form 10-K, 
including Part I, Item 1A: “Risk Factors” and Part II, Item 8: “Financial Statements and Supplementary Data.” The 
various sections of this MD&A contain a number of forward-looking statements, all of which are based on our current 
expectations and could be affected by the uncertainties and risk factors described throughout this filing. The tables in 
the MD&A sections below are derived from exact numbers and may have immaterial rounding differences. 

This section discusses our results of operations for the year ended December 31, 2020 as compared to the year 
ended December 31, 2019. For a discussion and analysis of the year ended December 31, 2019, compared to the same 
period  in  2018  please  refer  to  Management’s  Discussion  and  Analysis  of  Financial  Condition  and  Results  of 
Operations included in Part II, Item 7 of our Annual Report on Form 10-K for the year ended December 31, 2019, 
filed with the SEC on February 27, 2020. 

Overview 

Axon is a global network of devices, apps and people that helps public safety personnel become smarter and 
safer. With a mission of protecting life, our technologies give law enforcement the confidence, focus and time they 
need to protect their communities. Our products impact every aspect of a public safety officer’s day-to-day experience 
with the goal of helping everyone get home safe.  

Our  revenues  for  the year  ended  December 31,  2020 were $681.0  million,  an  increase  of $150.1  million, 
or 28.2%,  from  the  prior year.  We  had  a  loss  from  operations  of $14.2  million compared  to  $6.4  million  in  the 
prior year. The higher loss from operations was primarily the result of increased stock compensation expense for our 
CEO  Performance  Award  and  XSPP  awards  and  an  increase  in  legal  expenses.  Remaining  cost  increases  were 
primarily attributable to the increase in unit sales and an increase in headcount. These cost increases were largely 
offset by higher revenue and improved gross margin. For the year ended December 31, 2020, we recorded net loss 
of $1.7 million compared to net income of $0.9 million for the prior year. 

2021 Outlook 

For the year ending December 31, 2021, we expect revenue of $740 million to $780 million. We anticipate that 
revenue  for  the  three months  ending  March 31,  2021  will  reflect  approximately  12%  growth  as  compared  to  the 
three months ended March 31, 2020. We anticipate capital expenditures of approximately $65 million to $70 million 
in 2021, including approximately $25 million in support of capacity expansion and automation of TASER device and 
cartridge manufacturing, approximately $20 million for development of our planned new manufacturing and office 
facility in Scottsdale, Arizona, and the remainder on investments to support our continued growth. 

COVID-19 

In late 2019, COVID-19 was first detected in Wuhan, China. In March 2020 the World Health Organization 
declared COVID-19 a global pandemic. This contagious disease outbreak, which has continued to spread throughout 
the United States and world, has adversely affected workforces, economies, and financial markets globally, leading to 
an  economic  downturn.  As  an  essential  provider  of  products  and  services  for  law  enforcement  and  other  first 
responders, we remain focused on protecting the health and wellbeing of our employees while assuring the continuity 
of our business operations. 

In response to the pandemic, Axon has taken a number of actions: 

Customer support: 

●  Free access to Axon Citizen cloud software to all public law enforcement agencies in 2020 to enable 

social distancing; 

28 

●  A partnership with the National Police Foundation to provide personal protective equipment (“PPE”) 

for first responders; 

●  An online support center for our customers, www.axon.com/covid-19-support-center; and 
●  Our annual Axon Accelerate user conference was held virtually in late August 2020. 

Employee safety and manufacturing: 

●  Curbed all non-essential travel at the beginning of March; 
●  We  continue  to  allow  for  a  remote  work  model  for  the  majority  of  our  office  staff,  with  medical 

screening for any employees who do work in our offices; and 

●  Mitigating  contamination  risk  in  our  facilities  through  staggered  shifts,  the  use  of  PPE,  increased 
distancing, cleaning standards that exceed CDC guidance, and paying or subsidizing certain high-risk 
employees while they stay at home. 

Supply chain: 

●  We previously took steps to diversify our supply chain and global manufacturing footprint, which have 
positioned us well to manage through the pandemic. Thus far, we have been able to produce and ship 
our critical core products with little to no interruption. 

●  We have proactively built up a safety stock of raw and finished goods inventory aligned to our strategic 
model to help meet strong product demand while also preparing us to stagger factory work schedules. 
We  continue  to  adjust  strategic  inventory  levels  based  on  areas  of  risk  to  mitigate  potential  supply 
disruptions. 

●  In light of our broad geographic supplier base both domestic and international, we are continuously 
monitoring our supply chain to manage through potential impacts, finding alternate sources as well as 
shipping / logistic options as available or working with foreign regulators to ensure that our suppliers 
can provide parts. 

Shareholder engagement: 

●  We have pivoted our shareholder engagement to a virtual format. 

o  Our annual meeting was held virtually on May 29, 2020, and we anticipate holding our 2021 

annual meeting virtually; 

o  We  completed  a  follow-on  equity  offering  in  June 2020  for  which  all  related  marketing  was 

conducted virtually; and 

o  We  will  continue  to  participate  in  several  upcoming  investor  conferences  utilizing  video 

conferencing. All investor materials and events are available at investor.axon.com. 

We are in a strong liquidity position, with substantial cash and investments on hand, which are discussed in more 
detail under Liquidity and Capital Resources. We believe that our existing liquidity and other sources of funding will 
be  sufficient  to  satisfy our  currently  anticipated  cash  requirements  including  capital  expenditures, working  capital 
requirements, potential acquisitions or strategic investments and other liquidity requirements through at least the next 
12 months. Our expenses for the year ended December 31, 2020 increased by approximately $4.1 million for costs 
related  to  the pandemic. We  expect ongoing  increased  costs  related  to  the mitigation of  contamination  risk  at our 
facilities. We expect these incremental costs will continue to be partially offset by savings on travel and events and 
other cost-savings measures.   

We have elected to participate in the social security deferral program offered under the Coronavirus Aid, Relief, 
and Economic Security Act, whereby we deferred payment of the employer portion of all social security taxes that 
would  otherwise  have  been  payable  from  March 27,  2020  through  December 31,  2020.  Payment  of  the  deferred 
amount is due 50% on December 31, 2021 and 50% on December 31, 2022. 

29 

 
 
 
 
 
Results of Operations 

The  following  table  presents  data  from  our  consolidated  statements  of  operations  as  well  as  the percentage 

relationship to total net sales of items included in our statements of operations (dollars in thousands): 

Net sales from products 
Net sales from services 

Net sales 

Cost of product sales 
Cost of service sales 
Cost of sales 

Gross margin 
Operating expenses: 

Sales, general and administrative 
Research and development 

Total operating expenses 
Income (loss) from operations 
Interest and other income, net 
Income (loss) before provision for income taxes 
Provision for (benefit from) income taxes 
Net income (loss) 

Year Ended December 31,  

2020 
    $ 500,250     
   180,753   
   681,003   
   224,131   
    40,541   
   264,672   
   416,331   

2019 
 73.5 %     $  399,474     
     131,386   
 26.5  
     530,860   
 100.0  
     190,683   
 32.9  
      32,891   
 6.0  
     223,574   
 38.9  
     307,286   
 61.1  

 75.3 %
 24.7  
 100.0  
 35.9  
 6.2  
 42.1  
 57.9  

   307,286   
   123,195   
   430,481   
    (14,150)   
 7,859   
 (6,291)   
 (4,567)   
   $  (1,724)   

 45.1  
 18.1  
 63.2  
 (2.1)  
 1.1  
 (1.0)  
 (0.7)  
 (0.3) %    $ 

     212,959   
     100,721   
     313,680   
 (6,394)  
 8,464   
 2,070   
 1,188   
 882   

 40.1  
 19.0  
 59.1  
 (1.2) 
 1.6  
 0.4  
 0.2  
 0.2 %

Net sales to the U.S. and other countries are summarized as follows (dollars in thousands): 

United States 
Other Countries 

Total 

Year Ended December 31,  

2020 

2019 

    $  535,079      
    145,924   
  $  681,003   

 79 %     $  446,100      
 84,760   
 21  
 100 %     $  530,860   

 84 % 
 16  
 100 % 

International  revenue  in  2020  increased  substantially  compared  to  2019,  driven  by  strength  in  all  of  our 

international regions and most notably within EMEA. 

Our  operations  are  comprised  of  two  reportable  segments:  the  manufacture  and  sale  of  CEDs,  batteries, 
accessories  and  extended  warranties  and  other  products  and  services  (collectively,  the  “TASER”  segment);  and 
software and sensors, which includes the sale of devices, wearables, applications, cloud and mobile products, and 
services  (collectively,  the  "Software  and  Sensors"  segment). In  both  segments,  we  report  sales  of  products  and 
services. Service revenue in both segments includes sales related to Axon Evidence. In the TASER segment, service 
revenue also includes digital subscription training content. In the Software and Sensors segment, service revenue also 
includes other recurring cloud-hosted software revenue and related professional services. Collectively, this revenue is 
sometimes referred to as "Axon Cloud revenue." Revenue from our “products” in the Software and Sensors segment 
are generally from sales of sensors, including on-officer body cameras, Axon Fleet cameras, other hardware sensors, 
warranties on sensors, and other products, and is sometimes referred to as "Sensors and Other revenue." Within the 
Software and Sensors segment, we include only revenues and costs attributable to that segment which costs include: 
costs of sales for both products and services, direct labor, and product management and R&D for products included, 
or to be included, within the Software and Sensors segment. All other costs are included in the TASER segment. 

30 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
       
  
 
 
 
 
 
 
 
   
 
  
     
 
 
 
 
 
 
    
 
  
    
 
  
    
 
  
    
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
  
 
    
 
For the Years Ended December 31, 2020 and 2019 

Net Sales 

Net sales by product line were as follows for the years ended December 31, 2020 and 2019 (dollars in thousands): 

TASER segment: 

TASER 7 
TASER X26P 
TASER X2 
TASER Pulse 
Cartridges 
Axon Evidence and cloud services 
Extended warranties 
Other 

TASER segment 
Software and Sensors segment: 

Axon Body 
Axon Flex 
Axon Fleet 
Axon Dock 
Axon Evidence and cloud services 
Extended warranties 
Other 

Software and Sensors segment 
Total net sales 

Net unit sales were as follows: 

TASER 7 
TASER X26P 
TASER X2 
TASER Pulse 
Cartridges 
Axon Body 
Axon Flex 
Axon Fleet 
Axon Dock 

Year Ended December 31,  

2020 

2019 

Dollar 
Change 

    Percent 
  Change 

  $ 107,506   
    41,724   
    60,107   
 9,407   
   115,193   
 2,935   
    20,754   
 8,926   
   366,552   

 15.8 %  $   56,652   
    52,524   
 6.1  
    55,920   
 8.8  
 4,089   
 1.4  
    85,987   
 16.9  
 704   
 0.4  
    18,074   
 3.0  
 7,711   
 1.3  
   281,661   
 53.7  

 89.8 %
 10.7 %  $   50,854   
 (20.6) 
    (10,800)  
 9.9  
 4,187   
 10.5  
 7.5  
 5,318     130.1  
 0.8  
 34.0  
 16.2  
 2,231     316.9  
 0.1  
 14.8  
 2,680   
 3.4  
 15.8  
 1.5  
 1,215   
 30.1  
    84,891   
 53.1  

    29,206   

    57,150   
 4,082   
    20,108   
    19,723   
   176,797   
    24,408   
    12,183   
   314,451   

    13,111   
    44,039   
 (1,846)  
 5,928   
 3,926   
    16,182   
 (726)  
    20,449   
    46,532   
   130,265   
 5,220   
    19,188   
 (965)  
    13,148   
    65,252   
   249,199   
  $ 681,003     100.0 %  $  530,860     100.0 %  $  150,143   

 8.3  
 1.1  
 3.0  
 3.9  
 24.5  
 3.6  
 2.5  
 46.9  

 8.4  
 0.6  
 3.0  
 2.9  
 26.0  
 3.6  
 1.8  
 46.3  

 29.8  
 (31.1) 
 24.3  
 (3.6) 
 35.7  
 27.2  
 (7.3) 
 26.2  
 28.3 %

Unit 

  Percent 
      Change       Change 

  Year Ended December 31,  

2020 
 77,451   
 37,391   
 43,407   
 33,158   

2019 
 49,221   
 28,230   
 48,798     (11,407)  
 40,973   
 2,434   
 21,373   
 11,785   
    3,714,291     2,751,603     962,688   
 31,039   
 (6,624)  
 837   
 3,147   

 151,499   
 15,586   
 10,467   
 22,275   

 182,538   
 8,962   
 11,304   
 25,422   

 57.4 % 
 (23.4) % 
 5.9 % 
 181.4 % 
 35.0 % 
 20.5 % 
 (42.5) % 
 8.0 % 
 14.1 % 

Net sales for the TASER segment increased $84.9 million, or 30.1%, primarily as a result of a net increase of 
$49.6 million in TASER device sales and a $29.2 million increase in cartridge revenue. Cartridge revenue increased 
due to increased unit sales, partially offset by a slight decrease in average selling price. We continue to see a shift to 
purchases  of  our  latest  generation  device,  TASER  7,  from  legacy  devices,  especially  X26P  devices.  Sales  of  our 
TASER  7  device  also  drove  the  increase  in  revenue  from  Axon  Evidence  and  cloud  services.  Revenue  was  also 
impacted by higher average selling prices for TASER 7, X2, and X26P. Revenue from consumer TASER Pulse devices 
increased due to a substantial increase in volume, partially offset by lower average selling prices.  

Net sales for the Software and Sensors segment increased $65.3 million, or 26.2%. Revenue from Axon Evidence 
and cloud services increased $46.5 million as we continued to add users and associated devices to our network during 

31 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
  
 
 
 
 
  
     
       
         
      
         
      
   
 
 
  
 
  
  
  
 
 
  
  
  
 
  
 
  
  
  
 
 
  
   
 
  
  
 
  
    
   
 
 
  
  
  
 
  
 
  
 
 
  
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
    
 
  
  
  
  
  
  
  
  
 
the year  ended December 31,  2020.  The  increase  in  the  aggregate  number  of  users  and  devices  also  resulted  in 
increased extended warranty revenues of $5.2 million. Revenue from Axon Body cameras increased $13.1 million 
following the introduction of our Axon Body 3 camera during the third quarter of 2019.  

Backlog - As of December 31, 2020 compared to December 31, 2019 

Our backlog for products and services includes all orders that have been received and are believed to be firm. 

In the TASER segment, we define backlog as equal to deferred revenue. Deferred revenue represents amounts 
invoiced to customers for goods and services to be delivered in subsequent periods. We process orders within the 
TASER segment quickly, and our best estimate of firm orders outstanding as of period end represents those that have 
been invoiced but remain undelivered. The TASER segment backlog balance was $61.8 million as of December 31, 
2020. We expect to realize $28.9 million of this deferred revenue balance as revenue during the next 12 months. This 
represents cash received and accounts receivable from customers on or prior to December 31, 2020 for products and 
services expected to be delivered in the next 12 months. 

In  the  Software  and  Sensors  segment,  we  define  backlog  as  cumulative  bookings,  net  of  cancellations,  less 
product and service revenue recognized to date. Bookings are generally realized as revenue over multiple years. The 
Software  and  Sensors  backlog  balance  was  $1.4  billion  as  of  December 31,  2020.  This  backlog  balance  includes 
$213.4 million of deferred revenue, and $1.2 billion that has been recorded as bookings but not yet invoiced, all as of 
December 31, 2020. We expect to realize approximately $370.0 million of the December 31, 2020 backlog balance as 
revenue during the next 12 months. 

Balance, beginning of period 
Add: additions to backlog, net of cancellations 
Less: revenue recognized during period 
Balance end of period 

      TASER 

    Software and Sensors    
(in thousands) 

Total 

  $

 55,189    $ 
 373,119     
   (366,552)    

  $

 61,756    $ 

 1,026,192    $  1,081,381 
 716,145       1,089,264 
 (314,451)    
 (681,003)
 1,427,886    $  1,489,642 

Our  backlog  of  $1.5  billion  as  of  December 31,  2020  has  increased  significantly  from  $1.1  billion  as  of 
December 31, 2019. The increase in TASER segment backlog is not expected to have a material impact on revenue 
or operating margins. Our significant increase in backlog, primarily in the Software and Sensors segment is indicative 
of expected revenue growth in this segment. 

Cost of Product and Service Sales 

Cost of product and services sales in dollars and as a percent of related segment sales (dollars in thousands): 

TASER segment: 

Cost of product sales 
Software and Sensors segment: 
Cost of product sales 
Cost of service sales 
Total cost of sales 

Total cost of product and service sales 

Year Ended December 31,  

2020 

2019 

Dollar 
Change 

  Percent   
  Change   

$ 136,925 

   37.4 %  $  107,188 

   38.1 %  $  29,737 

 27.7 %

 87,206     27.7 %      83,495     33.5 %      3,711   
 40,541     12.9 %      32,891     13.2 %      7,650   
   127,747     40.6 %     116,386     46.7 %     11,361   
  $ 264,672     38.9 %  $  223,574     42.1 %  $  41,098   

 4.4 %
 23.3 %
 9.8 %
 18.4 %

Within the TASER segment, cost of product and service sales was $136.9 million, an increase of $29.7 million, 
or 27.7%, from 2019. Cost as a percentage of sales decreased to 37.4% from 38.1%. The increase in cost of sales was 
primarily  a  result  of  increased  sales,  with  improvement  to  the  cost  as  a  percentage  of  sales  primarily  a  result  of 

32 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
     
       
    
       
    
  
 
 
 
   
  
 
 
 
 
 
  
 
 
 
increased leverage on manufacturing overhead expenses and higher expense in the prior year for TASER 7 ramp-up 
and optimization costs related to scrap, obsolete inventory, and higher labor costs. 

Within the Software and Sensors segment, cost of product and service sales was $127.7 million, an increase of 
$11.4 million, or 9.8%, from 2019. As a percentage of net sales, cost of product and service sales decreased to 40.6% 
in 2020 from 46.7% in 2019. Cost of product sales increased $3.7 million primarily driven by the impact of increased 
units,  but  decreased  as  a percentage  of  total  segment  net  sales,  reflecting  higher  average  selling  prices  on  Axon 
cameras  and  docks,  overall  product  mix,  and  relatively  stable  unit  costs.  Cost  of  service  sales  increased $7.7 
million driven  primarily  by  a  $3.9  million  increase  in  third  party  cloud  data  cost,  and  an  increase  in  professional 
services expense due to increased deployments in 2020.  

Gross Margin 

Gross Margin (dollars in thousands): 

TASER segment 
Software and Sensors segment 
Total gross margin 

Gross margin as % of net sales 

  Year Ended December 31,    

2020 
  $ 229,627  
   186,704  
  $ 416,331  

2019 
$  174,473  
   132,813  
$  307,286  

Dollar 
      Change 

  Percent  
    Change  

$   55,154     31.6 %
 53,891     40.6 %
 35.5 %

$  109,045   

 61.1 %    

 57.9 %   

Gross margin increased $109.0 million to $416.3 million for the year ended December 31, 2020 compared to 
$307.3 million for 2019. As a percentage of net sales, gross margin increased to 61.1% for 2020 from 57.9% for 2019. 

As  a percentage  of  net  sales,  gross  margin  for  the  TASER  segment  increased  to  62.6%  for  the year  ended 

December 31, 2020 from 61.9% for the year ended December 31, 2019. 

Within the Software and Sensors segment, gross margin as a percentage of total segment net sales was 59.4% 
and 53.3% for the years ended 2020 and 2019, respectively. Within the Software and Sensors segment, product gross 
margin was 36.6% for the year ended December 31, 2020 and 29.8% for the same period in 2019, while the service 
margins were 77.1% and 74.8% during those same periods, respectively. 

Sales, General and Administrative Expenses 

Sales, General and Administrative ("SG&A") Expenses (dollars in thousands): 

Salaries, benefits and bonus 
Stock-based compensation 
Professional, consulting and lobbying 
Sales and marketing 
Office and building 
Travel and meals 
Depreciation and amortization 
Other 
Total sales, general and administrative expenses 
SG&A expenses as a percentage of net sales 

  Year Ended December 31,    

Dollar 

  Percent 
      Change        Change 

2020 
  $  83,287  
    103,860  
     45,541  
 32,464  
 9,076  
 5,630  
 6,079  
 21,349  
  $ 307,286  

2019 
$  67,582  
   59,341  
   21,590  
   28,961  
 6,650  
   11,407  
 5,739  
   11,689  
$ 212,959  

$ 15,705   
  44,519   
  23,951   
   3,503   
   2,426   
   (5,777)  
 340   
 9,660   
$ 94,327   

 23.2 %   
 75.0  
 110.9  
 12.1  
 36.5  
 (50.6) 
 5.9  
 82.6  
 44.3 % 

 45.1 %    

 40.1 %    

SG&A  expenses  increased  $94.3  million,  or  44.3%.  Stock-based  compensation  expense  increased $44.5 
million in comparison to the prior year comparable period, which was primarily attributable to an increase of $41.5 

33 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
    
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
     
 
   
   
 
   
   
 
 
   
 
 
 
 
 
 
million in expense related to the CEO Performance Award and XSPP. As of December 31, 2020, eleven operational 
goals for the CEO Performance Award and XSPP are considered probable of attainment or have been attained; during 
the prior year comparable period, nine operational goals were considered probable. Refer to Note 13 of the notes to 
our consolidated financial statements within this Annual Report on Form 10-K for additional discussion of the CEO 
Performance  Award  and  XSPP.  Stock-based  compensation  expense  also  increased  over  the  prior year  comparable 
period due to an increase in headcount. 

Professional, consulting and lobbying expenses increased $24.0 million, driven primarily by an increase of $19.1 
million in expenses related to the FTC litigation. As discussed in Note 10 of the notes to our consolidated financial 
statements within this Annual Report on Form 10-K, on January 3, 2020, we sued the FTC in the District of Arizona, 
and the FTC filed an enforcement action regarding our May 2018 acquisition of Vievu LLC. Also contributing to the 
increase were higher expenses related to our enterprise resource planning system conversion. 

Salaries, benefits and bonus expense increased $15.7 million, primarily due to an increase in headcount. Salaries, 

benefits and bonus expense decreased as a percentage of sales from 12.7% for 2019 to 12.2% for 2020.  

Sales and marketing expenses increased $3.5 million, driven by a $4.8 million increase in commissions tied to 
higher revenues. The increase was partially offset by savings driven by the cancellation of in-person events, including 
our annual Axon Accelerate user conference. 

Other SG&A expenses increased by $9.7 million, primarily driven by the following: 

•  Supplies expense increased $3.0 million, including a $2.4 million increase in computer licenses and 
maintenance supporting increased headcount, and a $0.7 million increase for PPE and other COVID-19 
related expenses. 

•  Charitable contributions increased $1.8 million, primarily reflecting our donations of PPE under our 

• 

Got You Covered campaign.  
Insurance expense increased $1.4 million primarily as a result of increases in the cost of comparable 
policies.  

•  Recruiting expense increased $0.9 million as a result of increased hiring needs in 2020.  

Partially offsetting the noted increases was a $5.8 million decrease in travel expenses following the suspension 

of all non-essential travel in mid-March 2020 in response to the COVID-19 pandemic. 

Research and Development Expenses 

Research and Development ("R&D") Expenses (dollars in thousands): 

Salaries, benefits and bonus 
Stock-based compensation 
Professional and consulting 
Travel and meals 
Other 
Total research and development expenses 
R&D expenses as a percentage of net sales 

Dollar 

  Percent 
      Change       Change 

  Year Ended December 31,   

2020 

2019 
  $   71,488   $  63,763   $   7,725   
 8,660   
 5,978   
   (1,653)  
 1,764   
  $  123,195   $ 100,721   $  22,474   

 17,588  
 4,525  
 2,247  
 12,598  

 26,248  
 10,503  
 594  
 14,362  

 18.1 % 

 19.0 % 

 12.1 %   
 49.2  
 132.1  
 (73.6) 
 14.0  
 22.3 % 

The  increase  in  R&D  expense  was  primarily  attributable  to  our  Software  and  Sensors  segment. Within  the 
TASER segment, R&D expenses increased $0.9 million or 6.3%, reflecting increased consulting expense and supplies 
in the current year related to the development of next generation products. The increase was partially offset by lower 
compensation and benefits resulting from decreased headcount. 

34 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
    
     
 
   
 
 
   
 
 
   
 
   
 
 
 
 
 
 
 
R&D expense for the Software and Sensors segment increased $21.6 million or 25.0% but remained relatively 
consistent at 34.3% of sales as compared to 34.6% in the prior year. Of the increase, $9.1 million related to salaries, 
benefits, and bonus attributable to increased headcount. 

Stock-based  compensation  expense  increased $8.7  million.  Contributing  to  the  increase  was  expense  of $3.8 
million related to our XSPP. As of December 31, 2020, eleven operational goals for the XSPP are considered probable 
of attainment or have been attained; during the prior year comparable period, nine operational goals were considered 
probable.  Stock-based compensation expense also increased over the prior year comparable period due to an increase 
in headcount. 

Professional and consulting expenses increased $6.0 million related to development of next generation products.  

The  increases  were  partially  offset  by  a  decrease  of  $1.7  million  in  travel  and  meals  expense  following  the 

suspension of all non-essential travel in mid-March 2020 due to the COVID-19 pandemic 

We expect R&D expense to continue to increase in absolute dollars as we focus on growing the Software and 
Sensors  segment  as  we  add  headcount  and  additional  resources  to  develop  new  products  and  services  to  further 
advance our scalable cloud-connected device platform. We believe that these investments will result in an increase in 
our subscription revenue base, which over time will result in revenue increasing faster than the increase in SG&A 
expenses as we reach economies of scale. 

Interest and Other Income, Net 

Interest and other income, net was $7.9 million and $8.5 million for the years ended December 31, 2020 and 

2019, respectively. 

For the year ended December 31, 2020, we earned interest income of $5.1 million, other income, net of $0.6 
million, had losses from foreign currency transaction adjustments of $0.2 million, and interest expense of $0.1 million. 
Additionally, we recorded a net gain of $2.1 million related to an observable price change for our investment in Flock 
Group, Inc. and related warrants. The decrease in interest income was a result of decreased interest rates during the 
current period, partially offset by higher balances of cash, cash equivalents, and investments.  

For the year ended December 31, 2019, we earned interest income of $8.7 million and had losses from foreign 
currency transaction adjustments of $0.3 million, other income, net of $0.1 million, and interest expense of less than 
$0.1 million. 

Provision for Income Taxes 

The provision for income taxes was a benefit of $4.6 million for the year ended December 31, 2020. The effective 
income tax rate for 2020 was 72.6%. The benefits related to excess stock-based compensation of $9.0 million, research 
and development credits of $10.2 million, and a deduction for foreign derived intangible income (“FDII”) of $0.9 
million were partially offset by the tax effects of permanently non-deductible expenses for executive compensation of 
$15.5 million, an increase in uncertain tax benefits of $1.0 million, other permanently non-deductible expenses of $0.8 
million  and  state  tax  expense  of  $0.9  million.  Additionally,  we  recorded  a  $0.2  million  increase  to  our  valuation 
allowance as of December 31, 2020 related to research and development tax credits that may not be utilized prior to 
expiration, partially offset by changes in certain foreign jurisdictions. 

The provision for income taxes was $1.2 million for the year ended December 31, 2019. The effective income 
tax rate for 2019 was 57.4%. The benefits related to excess stock-based compensation of $5.0 million and research 
and  development  credits  of  $4.9  million  were  partially  offset  by  the  tax  effects  of  permanently  non-deductible 
expenses for executive compensation of $7.6 million, an increase in uncertain tax benefits of $1.2 million and other 
permanently non-deductible expenses of $1.1 million and state tax expense of $0.5 million. Additionally, we recorded 

35 

a $0.4 million increase to our valuation allowance as of December 31, 2019 related to research and development tax 
credits that may not be utilized prior to expiration, partially offset by changes in certain foreign jurisdictions. 

Net Income 

We recorded net loss of $1.7 million for the year ended December 31, 2020 compared to net income of $0.9 
million in 2019. Net loss per basic and diluted share was $0.03 for 2020, compared to net income per basic and diluted 
share of $0.01 for 2019. 

Three Months Ended December 31, 2020 Compared to September 30, 2020 

Net sales by product line were as follows (dollars in thousands): 

TASER segment: 
TASER 7 
TASER X26P 
TASER X2 
TASER Pulse 
Cartridges 
Axon Evidence and cloud services 
Extended warranties 
Other 

TASER segment 
Software and Sensors segment: 

Axon Body 
Axon Flex 
Axon Fleet 
Axon Dock 
Axon Evidence and cloud services 
Extended warranties 
Other 

Software and Sensors segment 
Total net sales 

Net unit sales were as follows: 

TASER 7 
TASER X26P 
TASER X2 
TASER Pulse 
Cartridges 
Axon Body 
Axon Flex 
Axon Fleet 
Axon Dock 

     Three Months Ended        Three Months Ended        Dollar 

December 31, 2020 

September 30, 2020 

     Percent   
Change    Change   

  $  58,890   
    11,386   
    14,706   
 3,033   
 38,461  
 1,159   
 5,414   
 2,712   
   135,761   

 26.0 %  $  21,702   
 9,766   
 5.0  
    14,494   
 6.5  
 2,981   
 1.4  
 26,335  
 17.0  
 692   
 0.5  
 5,265   
 2.4  
 3,171   
 1.2  
    84,406   
 60.0  

 13.0 %  $  37,188     171.4 %
    1,620   
 5.9  
 212   
 8.7  
 1.8  
 52   
   12,126  
 15.8  
 467   
 0.4  
 149   
 3.2  
 1.9  
 (459)  
   51,355   
 50.7  

 16.6  
 1.5  
 1.7  
 46.0  
 67.5  
 2.8  
 (14.5) 
 60.8  

    16,505   
 630   
 7,020   
 5,009   
    50,302   
 6,701   
 4,212   
    90,379   

 527   
 (959)  
    2,805   
 (699)  
    4,852   
 187   
    1,630   
    8,343   
  $ 226,140     100.0 %  $ 166,442     100.0 %  $  59,698   

    15,978   
 1,589   
 4,215   
 5,708   
    45,450   
 6,514   
 2,582   
    82,036   

 9.6  
 1.0  
 2.5  
 3.4  
 27.3  
 3.9  
 1.6  
 49.3  

 7.3  
 0.3  
 3.1  
 2.2  
 22.2  
 3.0  
 1.9  
 40.0  

 3.3  
 (60.4) 
 66.5  
 (12.2) 
 10.7  
 2.9  
 63.1  
 10.2  
 35.9 %

Three Months Ended  

  December 31, 2020     September 30, 2020  
 15,908   
 8,119   
 10,078   
 12,811   

 41,099   
 10,611   
 9,751   
 11,657   
 1,272,679   
 44,735   
 749   
 3,905   
 6,326   

Unit 

  Percent 
Change    Change 
 25,191   
 2,492   
 (327)   
 (1,154)   
 852,980     419,699   
 62,873     (18,138)   
 (2,426)   
 3,175   
 2,396   
 1,509   
 (2,839)   
 9,165   

 158.4 %   
 30.7 %   
 (3.2)%   
 (9.0)%   
 49.2 %   
 (28.8)%   
 (76.4)%   
 63.0 %   
 (31.0)%   

Net sales for the TASER segment increased $51.4 million, or 60.8%, on a sequential basis primarily due to a 
$37.2  million  increase  in  revenue  from  TASER  7  devices  and  a  $12.1  million  increase  in  cartridge  revenue.  The 

36 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
 
 
     
 
 
 
 
 
  
 
  
 
  
  
  
 
 
 
 
  
  
  
 
  
  
  
 
  
  
  
 
 
  
     
   
  
     
   
  
    
   
 
  
 
  
  
  
 
  
  
 
  
  
  
 
 
  
  
  
 
  
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
    
    
 
    
 
  
 
 
 
 
 
 
 
 
 
  
  
  
  
  
  
  
  
  
 
increase in TASER 7 revenues was a result of both increased unit sales and a higher average selling price, driven by 
greater adoption of TASER 7, especially internationally. 

Net sales for the Software and Sensors segment increased $8.3 million, or 10.2%, on a sequential basis primarily 
due to a $4.9 million increase in Axon Evidence and cloud services revenue and a $2.8 million increase in Axon Fleet 
revenue.  The  increase  in Axon  Evidence  and  cloud  services  revenue was  a  result  of  the  increase  in the  aggregate 
number  of  users  on  our  network.  Axon  Fleet  revenue  was  driven  primarily  by  increased  unit  sales,  as  well  as  an 
increase in the average selling price.  

International sales were $59.5 million in for the three months ended December 31, 2020 as compared to $23.1 
million for the three months ended September 30, 2020, an increase of $36.4 million, primarily driven by increased 
sales in Europe. 

Non-GAAP Financial Measures 

To supplement our financial results presented in accordance with accounting principles generally accepted in the 
U.S. ("GAAP"), we present the non-GAAP financial measures of EBITDA and Adjusted EBITDA (CEO Performance 
Award). Our management uses these non-GAAP financial measures in evaluating our performance in comparison to 
prior periods. We believe that both management and investors benefit from referring to these non-GAAP financial 
measures in assessing our performance, and when planning and forecasting our future periods. A reconciliation of 
GAAP to the non-GAAP financial measures is presented below. 

•  EBITDA (Most comparable GAAP Measure: Net income) - Earnings before interest expense, investment 

interest income, taxes, depreciation and amortization. 

•  Adjusted EBITDA (CEO Performance Award) (Most comparable GAAP Measure: Net income) - Earnings 
before interest expense, investment interest income, taxes, depreciation, amortization and non-cash stock-
based compensation expense. 

Although these non-GAAP financial measures are not consistent with GAAP, management believes investors 
will benefit by referring to these non-GAAP financial measures when assessing our operating results, as well as when 
forecasting and analyzing future periods. However, management recognizes that: 

• 

• 

• 

• 

these  non-GAAP  financial  measures  are  limited  in  their  usefulness  and  should  be  considered  only  as  a 
supplement to our GAAP financial measures; 

these non-GAAP financial measures should not be considered in isolation from, or as a substitute for, our 
GAAP financial measures; 

these  non-GAAP  financial  measures  should  not  be  considered  to  be  superior  to  our  GAAP  financial 
measures; and 

these non-GAAP financial measures were not prepared in accordance with GAAP and investors should not 
assume that the non-GAAP financial measures presented in this Annual Report on Form 10-K were prepared 
under a comprehensive set of rules or principles. 

37 

EBITDA  and  Adjusted  EBITDA  (CEO  Performance  Award)  reconcile  to  net  income  as  follows  (dollars  in 

thousands): 

Net income (loss) 

Depreciation and amortization 
Interest expense 
Investment interest income 
Provision for (benefit from) income taxes 

EBITDA 

Adjustments: 

Stock-based compensation expense 

Adjusted EBITDA (CEO Performance Award) 

Liquidity and Capital Resources 

Summary 

For  the Years Ended December 31,  
      December 31,  

      December 31,  

2020 

2019 

$ 

$ 

$ 

 (1,724) 
 12,475  
 55  
 (4,086) 
 (4,567) 
 2,153  

 133,572  
 135,725  

$ 

$ 

$ 

 882 
 11,361 
 46 
 (7,040)
 1,188 
 6,437 

 78,495 
 84,932 

As of December 31, 2020, we had $155.4 million of cash and cash equivalents, a decrease of $16.8 million from 
December 31, 2019. Cash and cash equivalents and investments totaled $652.6 million, an increase of $256.4 million 
from December 31, 2019. 

Cash Flows 

The following table summarizes our cash flows from operating, investing and financing activities (in thousands): 

Operating activities 
Investing activities 
Financing activities 
Effect of exchange rate changes on cash and cash equivalents 
Net decrease in cash and cash equivalents and restricted cash 

Operating activities 

Year Ended December 31,  
2019 
2020 

$

$

 38,481  
 (356,526) 
 299,265  
 1,976  
 (16,804) 

$

$

 65,673 
 (240,737)
 (3,937)
 329 
 (178,672)

Net cash provided by operating activities in 2020 of $38.5 million consisted of $1.7 million in net loss, the net 
add-back of non-cash income statement items totaling $141.0 million and a $100.8 million net change in operating 
assets and liabilities. Included in the non-cash items were $12.5 million in depreciation and amortization expense, 
$133.6 million in stock-based compensation expense, and a $16.5 million increase in deferred income tax assets. The 
most significant increase to the portion of cash provided by operating activities related to the changes in operating 
assets and liabilities was a $107.8 million increase in accounts and notes receivable and contract assets. The increase 
in accounts and notes receivable and contract assets was attributable to increased sales in 2020, primarily sales made 
under subscription plans. Operating cash flows were also negatively impacted by increased inventory of $52.2 million, 
as we proactively built up a safety stock of inventory to help meet strong product demand while also preparing us to 
stagger factory work schedules, and increased prepaid expenses and other assets of $14.9 million resulting primarily 
from an increase in deferred commissions expense. Operating cash flows were positively impacted by an increase in 
deferred  revenue  of  $65.1  million.   The  increase  in  deferred  revenue  was  primarily  attributable  to  increased 
prepayments for Software and Sensors hardware and services, and a smaller increase in hardware deferred revenue 
from TASER subscription sales.  

38 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
  
 
  
  
 
  
  
 
  
  
 
 
 
 
 
 
 
  
   
  
  
 
  
  
 
 
 
 
 
 
 
 
 
 
 
 
 
     
     
 
 
 
 
 
 
 
 
Investing activities 

We used $356.5 million for investing activities in 2020. Purchases of investments, net of calls and maturities, 
were  $276.7  million.  We  also  invested  $72.6  million  in  the  purchase  of  property  and  equipment  and  intangibles, 
including $54.1 million for land on which we intend to construct our new manufacturing and office facility, and $7.1 
million for equity investments in unconsolidated affiliates.  

Financing activities 

Net cash used provided by financing activities was $299.3 million for the year ended December 31, 2020. During 
2020, we completed an equity offering that generated net proceeds of $306.8 million. Certain RSUs that vested in the 
year  ended  December 31,  2020  were  net-share  settled,  such  that  we  withheld  shares  to  cover  the  employees’  tax 
obligation for the applicable income and other employment taxes, and remitted the cash, which totaled $7.8 million, 
to the appropriate taxing authorities. 

Liquidity and Capital Resources 

Our most significant source of liquidity continues to be funds generated by operating activities and available 
cash and cash equivalents. In addition, our $50.0 million revolving credit facility is available for additional working 
capital needs or investment opportunities. Under the terms of the line of credit, available borrowings are reduced by 
outstanding  letters  of  credit.  Advances  under  the  line  of  credit  bear  interest  at  LIBOR  plus  1.0  to  1.5%  per year 
determined in accordance with a pricing grid based on our funded debt to earnings before interest, taxes, depreciation 
and amortization ("EBITDA") ratio. 

As of December 31, 2020, we had letters of credit outstanding of $6.1 million, leaving the net amount available 
for borrowing of $43.9 million. The facility matures on December 31, 2021 and has an accordion feature which allows 
for an increase in the total line of credit up to $100.0 million, subject to certain conditions, including the availability 
of additional bank commitments. There can be no assurance that we will continue to generate cash flows at or above 
current  levels  or  that  we  will  be  able  to  maintain  our  ability  to  borrow  under  our  revolving  credit  facility.  At 
December 31, 2020 and 2019, there were no borrowings under the line. 

Our agreement with the bank requires us to comply with a maximum funded debt to EBITDA ratio, as defined, 
of no greater than 2.50 to 1.00 based upon a trailing four fiscal quarter period. At December 31, 2020, the Company’s 
funded debt to EBITDA ratio was 0.0000 to 1.00. 

On January 29, 2021, we entered into an amendment to the credit agreement which extends the maturity date to 
December 31, 2023 and increases the amount of the unsecured revolving line of credit which is available for letters of 
credit from $10 million to $20 million. 

TASER subscription and installment purchase arrangements typically involve amounts invoiced in five equal 
installments at the beginning of each year of the five-year term. This is in contrast to a traditional CED sale in which 
the entire amount being charged for the hardware is invoiced upon shipment. This impacts liquidity in a commensurate 
fashion, with the cash for the subscription or installment purchase received in five annual installments rather than up 
front. It is our strategic intent to shift an increasing amount of our business to a subscription model, to better match 
the municipal budgeting process of our customers as well as to allow for multiple product offerings to be bundled into 
existing subscriptions. We carefully considered the cash flow impacts of this strategic shift and regularly revisit our 
cash flow forecast with the goal of maintaining a comfortable level of liquidity as we introduce commercial offerings 
in  which  we  incur  upfront  cash  costs  to  produce  and  fulfill  hardware  sales  ahead  of  the  cash  inflows  from  our 
customers.  

Based on our strong balance sheet and the fact that we had no long-term debt or financing lease obligations at 
December 31,  2020,  we  believe  financing  will  be  available,  both  through  our  existing  credit  line  and  possible 

39 

additional financing. However, there is no assurance that such funding will be available on terms acceptable to us, or 
at all. 

We believe that our sources of funding will be sufficient to satisfy our currently anticipated cash requirements 
including capital expenditures, working capital requirements, potential acquisitions or strategic investments and other 
liquidity requirements through at least the next 12 months. We and our Board of Directors may consider repurchases 
of  our  common  stock.  Further  repurchases  of  our  common  stock  would  take  place  on  the  open  market,  would  be 
financed with available cash and are subject to authorization as well as market and business conditions. 

Contractual Obligations 

The following table outlines our future contractual financial obligations by period in which payment is expected, 

as of December 31, 2020 (dollars in thousands): 

Operating lease obligations 
Purchase obligations 
Total contractual obligations 

1 Year 

  Less than 

  More than
      Total 
     1 - 3 Years     3 - 5 Years      5 Years 
  $  26,409    $  6,277    $ 12,069    $   7,860    $ 
 203 
 7,260 
 5,003     
     209,258       192,826     
   $ 235,667    $ 199,103    $ 16,238    $  12,863    $  7,463 

 4,169     

Purchase obligations in the table above represent $169.3 million of open purchase orders and $40.0 million of 
other purchase obligations. The open purchase orders represent both cancelable and non-cancelable purchase orders 
with key vendors, which are included in this table due to our strategic relationships with these vendors. 

We are subject to U.S. federal income tax as well as income taxes imposed by state and foreign jurisdictions. As 
of December 31, 2020, we had $7.7 million of gross unrecognized tax benefits related to uncertain tax positions. The 
settlement period for these long-term income tax liabilities cannot be determined; however, the liabilities are expected 
to increase by approximately $0.1 million within the next 12 months. 

Off-Balance Sheet Arrangements 

The discussion of off-balance sheet arrangements in Note 10 to the consolidated financial statements included 

in Part II, Item 8 of this Annual Report on Form 10-K is incorporated by reference herein. 

Critical Accounting Estimates 

We  have  identified  the  following  accounting  estimates  as  critical  to  our  business  operations  and  the 
understanding of our results of operations. The preparation of this Annual Report on Form 10-K requires us to make 
estimates and assumptions that affect the reported amount of assets and liabilities, disclosure of contingent assets and 
liabilities  at  the  date  of  our  consolidated  financial  statements,  and  the  reported  amounts  of  revenue  and  expenses 
during the reporting period. While we do not believe that a change in these estimates is reasonably likely, there can 
be no assurance that our actual results will not differ from these estimates. The effect of these estimates on our business 
operations is discussed below. 

Product Warranties 

We warranty our CEDs, Axon cameras and certain related accessories from manufacturing defects on a limited 
basis for a period of one year after purchase and, thereafter, will replace any defective unit for a fee. Estimated costs 
for the standard warranty are charged to cost of products sold when revenue is recorded for the related product. Future 
warranty costs are estimated based on historical data related to warranty claims on a quarterly basis and this rate is 
applied to current product sales. Historically, reserve amounts have been increased if management becomes aware of 
a component failure or other issue that could result in larger than anticipated warranty claims from customers. The 
warranty reserve is reviewed quarterly to verify that it sufficiently reflects the remaining warranty obligations based 

40 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
   
 
     
 
on the anticipated expenditures over the balance of the warranty obligation period, and adjustments are made when 
actual warranty claim experience differs from estimates. As of December 31, 2020 and 2019, our warranty reserve 
was approximately $0.8 million and $1.5 million, respectively. Warranty expense for the years ended December 31, 
2020, 2019 and 2018 was $0.0 million, $1.6 million and $0.7 million, respectively. Warranty expense for the year 
ended December 31, 2020, was impacted by lower than expected warranty claims for the Axon Body 3 on-officer 
body camera. Warranty expense for the year ended December 31, 2019 was impacted by higher than initially expected 
warranty  claims  for  the  Axon  Flex  2  on-officer  body  camera. Warranty  expense  for  the year  ended  December 31, 
2018, was impacted by lower than expected warranty claims for the Axon Body 2 on-officer body camera. 

Revenue related to separately-priced extended warranties is initially recorded as deferred revenue at its allocated 
amount and subsequently recognized as net sales on a straight-line basis over the warranty service period. Costs related 
to extended warranties are charged to cost of product and service sales when incurred. 

Inventory 

Inventories are stated at the lower of cost and net realizable value. Cost is determined using the weighted average 
cost  of  raw  materials,  which  approximates  the  first-in,  first-out  (“FIFO”)  method  and  includes  allocations  of 
manufacturing  labor  and  overhead.  Provisions  are  made  to  reduce  potentially  excess,  obsolete  or  slow-moving 
inventories, as well as trial and evaluation inventories to their net realizable value. These provisions are based on 
management’s  best  estimate  after  considering  historical  demand,  projected  future  demand,  inventory  purchase 
commitments,  industry  and  market  trends  and  conditions  among  other  factors.  We  evaluate  inventory  costs  for 
abnormal costs due to excess production capacity and treat such costs as period costs. 

During the year ended December 31, 2020, we recorded provisions to reduce inventories to their lower of cost 
and net realizable value of approximately $3.8 million compared to $1.3 million during the year ended December 31, 
2019. The largest driver of the increase in the provision in 2020 compared to 2019 was a $2.2 million reduction in the 
carrying amount of our trial and evaluation inventory to zero which is our estimate of its net realizable value. The 
provision  in  2020  and  in  2019  was  driven  by  analyses  of  projected  sales  data  for  existing  products  resulting  in 
adjustments to state inventories at their lower of cost and net realizable value. 

Revenue Recognition, Deferred Revenue and Accounts and Notes Receivable 

We derive revenue from two primary sources:  (1) the sale of physical products, including CEDs, Axon cameras, 
Axon  Signal  enabled  devices,  corresponding  hardware  extended  warranties,  and  related  accessories  such  as  Axon 
docks,  cartridges  and  batteries,  among  others,  and  (2) subscriptions  to  our  Axon  Evidence  digital  evidence 
management SaaS (including data storage fees and other ancillary services), which includes varying levels of support. 
To a lesser extent, we also recognize training, professional services and revenue related to other software and SaaS 
services. We apply the five-step model outlined in Accounting Standards Codification ("ASC") Topic 606, Revenue 
from Contracts with Customers ("Topic 606"). 

A performance obligation is a promise in a contract to transfer a distinct good or service to the customer, and is 
the  unit  of  account  in  Topic  606.  For  contracts  with  multiple  performance  obligations,  we  allocate  the  contract 
transaction price to each performance obligation using our estimate of the standalone selling price ("SSP") of each 
distinct good or service in the contract. 

Revenues are recognized upon transfer of control of promised products or services to customers in an amount 
that reflects the consideration we expect to receive in exchange for those products or services. We enter into contracts 
that can include various combinations of products and services, each of which is generally distinct and accounted for 
as a separate performance obligation. Revenue is recognized net of allowances for returns. 

Performance obligations to deliver products, including CEDs, cameras and related accessories such as cartridges, 
batteries and docks, are generally satisfied at the point in time we ship the product, as this is when the customer obtains 
control  of  the  asset  under  our  standard  terms  and  conditions.  In  certain  contracts  with  non-standard  terms  and 

41 

conditions, these performance obligations may not be satisfied until formal customer acceptance occurs. Performance 
obligations to fulfill service-type extended warranties and provide our SaaS offerings, including Axon Evidence and 
other cloud services, are generally satisfied over time as the customer receives and consumes the benefits of these 
services over the stated service period. 

Many of our products and services are sold on a standalone basis. We also bundle our hardware products and 
services together and sell them to our customers in single transactions, where the customer can make payments over 
a multi-year period. For the years ended December 31, 2020, 2019 and 2018, the composition of revenue recognized 
from contracts containing multiple performance obligations and those not containing multiple performance obligations 
was as follows (dollars in thousands): 

TASER 

For the Year Ended December 31, 2020 
      Software and Sensors       

Total 

Contracts with Multiple Performance 
Obligations 
Contracts without Multiple Performance 
Obligations 
Total 

     $  186,427      

 50.9 %  $  311,187      

 99.0 %  $  497,614      

 73.1 %

   180,125   
  $  366,552   

 49.1  

 3,264   
 100.0 %  $  314,451   

 1.0 

     183,389   
 100.0 %  $  681,003   

 26.9   
 100.0 %

TASER 

For the Year Ended December 31, 2019 
      Software and Sensors       

Total 

Contracts with Multiple Performance 
Obligations 
Contracts without Multiple Performance 
Obligations 
Total 

     $  130,761      

 46.4 %  $  245,416      

 98.5 %  $  376,177      

 70.9 %

   150,900   
  $  281,661   

 3,783   
 53.6 
 100.0 %  $ 249,199   

 1.5 

     154,683   
 100.0 %  $  530,860   

 29.1   
 100.0 %

TASER 

For the Year Ended December 31, 2018 
      Software and Sensors       

Total 

Contracts with Multiple Performance 
Obligations 
Contracts without Multiple Performance 
Obligations 
Total 

     $   72,355      

 28.6 %  $  159,318      

 95.4 %  $  231,673      

 55.2 %

   180,760   
  $  253,115   

 7,635   
 71.4 
 100.0 %  $  166,953   

 4.6 

     188,395   
 100.0 %  $  420,068   

 44.8   
 100.0 %

Additionally, we offer customers the ability to purchase CED cartridges and certain services on an unlimited 
basis over the contractual term. Due to the unlimited nature of these arrangements whereby we are obligated to deliver 
unlimited  products  at  the  customer’s  request,  we  account  for  these  arrangements  as  stand-ready  obligations,  and 
recognize revenue ratably over the contract period. Cost of product sales is recognized as the products are shipped to 
the customer. 

We have elected to recognize shipping costs as an expense in cost of product sales when the control of hardware 

products or accessories have transferred to the customer. 

Sales tax collected on sales is netted against government remittances and thus, recorded on a net basis. 

Deferred revenue consists of payments received in advance related to products and services for which the criteria 
for  revenue  recognition  have  not  yet  been  met.  Deferred  revenue  that  will  be  recognized  during  the  subsequent 
twelve month period from the balance sheet date is recorded as current deferred revenue and the remaining portion is 
recorded as long-term. Generally, customers are billed in annual installments. 

Sales are typically made on credit, and we generally do not require collateral.  

42 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
  
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
  
 
   
 
Valuation of Goodwill, Intangible and Long-lived Assets 

We do not amortize goodwill and intangible assets with indefinite useful lives; rather, such assets are required 
to be tested for impairment at least annually, or sooner whenever events or changes in circumstances indicate that the 
assets may be impaired. We perform our annual impairment assessment in the fourth quarter of each year. Finite-lived 
intangible assets and other long-lived assets are amortized over their estimated useful lives. Management evaluates 
whether events and circumstances have occurred that indicate the remaining estimated useful life of long-lived assets 
and intangible assets may warrant revision or that the remaining balance of these assets, including intangible assets 
with indefinite lives, may not be recoverable. 

Circumstances that might indicate long-lived assets might not be recoverable could include, but are not limited 
to, a change in the product mix, a change in the way products and services are created, produced or delivered, or a 
significant change in the way our products are branded and marketed. When performing a review for recoverability, 
management  estimates  the  future  undiscounted  cash  flows  expected  to  result  from  the  use  of  the  assets  and  their 
eventual disposition. The amount of the impairment loss, if impairment exists, is calculated based on the excess of the 
carrying amounts of the assets over their estimated fair value computed using discounted cash flows. During the year 
ended December 31, 2020, we abandoned certain planning and site development activities related to our planned new 
headquarters,  resulting  in  an  impairment  charge  of  $0.7  million.  Additionally,  we  recognized  impairment  charges 
totaling $0.5 million related to improvements and remodeling of certain of our offices. Both charges were included in 
sales, general and administrative expense in the accompanying consolidated statements of operations. During the year 
ended December 31, 2019, we abandoned certain capitalized software related to implementation work on an enterprise 
resource planning system conversion, resulting in an impairment charge of $1.3 million, and certain planning and site 
development activities related to our planned new headquarters, resulting in an impairment charge of $0.7 million, 
both of which were included in sales, general and administrative expense in the accompanying consolidated statements 
of operations and comprehensive income (loss). During the year ended December 31, 2018, we abandoned certain 
developed technology acquired in a business combination resulting in an impairment charge of $2.0 million. 

Income Taxes 

We recognize federal, state and foreign current tax liabilities or assets based on our estimate of taxes payable or 
refundable in the current fiscal year by tax jurisdiction. We also recognize federal, state and foreign deferred tax assets 
or  liabilities,  as  appropriate,  for  our  estimate  of  future  tax  effects  attributable  to  temporary  differences  and  carry 
forwards. 

We recognize the tax benefit from an uncertain tax position only if it is more likely than not that the tax position 
will be sustained based on the technical merits of the position. The tax benefits recognized in the consolidated financial 
statements from such positions are measured based on the largest benefit that has a greater than fifty percent likelihood 
of being realized upon ultimate resolution. We must also assess whether uncertain tax positions as filed could result 
in the recognition of a liability for possible interest and penalties if any. We have completed research and development 
tax credit studies for each year a tax credit was claimed for federal, Arizona, and California income tax purposes. We 
determined that it was more likely than not that the full benefit of the research and development tax credit would not 
be sustained on examination and accordingly, have established a liability for unrecognized tax benefits of $7.7 million 
as of December 31, 2020. We expect the amount of the unrecognized tax benefit to increase by approximately $0.1 
million within the next 12 months. Should the unrecognized tax benefit of $7.7 million be recognized, our effective 
tax rate would be favorably impacted. Our estimates are based on information available to us at the time we prepare 
the  income  tax  provision.  Our  income  tax  returns  are  subject  to  audit  by  federal,  state,  and  local  governments, 
generally years  after  the  returns  are  filed.  These  returns  could  be  subject  to  material  adjustments  or  differing 
interpretations of the tax laws. During 2020, we completed an audit of our 2016 U.S. federal income tax return by the 
Internal Revenue Service and began an audit of our 2016 and 2017 California income tax returns for which we are 
currently in the closing phase with the Franchise Tax Board. Additionally, we have been notified that an audit will 
commence for Axon Public Safety Southeast Asia LLC, our entity in Vietnam. The tax period has not yet been defined. 

43 

Our calculation of current and deferred tax assets and liabilities is based on certain estimates and judgments and 
involves dealing with uncertainties in the application of complex tax laws. Our estimates of current and deferred tax 
assets and liabilities may change based, in part, on added certainty or finality to an anticipated outcome, changes in 
accounting or tax laws in the U.S. and internationally, or changes in other facts or circumstances. In addition, we 
recognize  liabilities  for  potential  tax  contingencies  based  on  our  estimate  of  whether,  and  the  extent  to  which, 
additional taxes may be due. If we determine that payment of these amounts is unnecessary, or if the recorded tax 
liability is greater than our current assessment, we may be required to recognize an income tax benefit, or additional 
income tax expense, respectively, in our consolidated financial statements. 

In preparing our consolidated financial statements, we assess the likelihood that our deferred tax assets will be 
realized from future taxable income. In evaluating our ability to recover our deferred income tax assets, we consider 
all available positive and negative evidence, including operating results, ongoing tax planning and forecasts of future 
taxable income on a jurisdiction by jurisdiction basis. A valuation allowance is established if we determine that it is 
more likely than not that some portion or all of the net deferred tax assets will not be realized. Although we believe 
that our tax estimates are reasonable, the ultimate tax determination involves significant judgments that could become 
subject to audit by tax authorities in the ordinary course of business. 

We anticipate sufficient future pre-tax book income to realize a large portion of our deferred tax assets. However, 
based  on  expected  income  for years  in  which  Arizona  R&D  tax  credits  are  set  to  expire,  and  certain  identified 
intangibles with an indefinite life, a reserve of $7.3 million has been recorded as a valuation allowance against deferred 
tax assets as of December 31, 2020. 

Stock-Based Compensation 

We  have  historically  granted  stock-based  compensation  to  key  employees  and  non-employee  directors  as  a 
means of attracting and retaining highly qualified personnel. Stock-based compensation awards primarily consist of 
service-based RSUs, performance-based RSUs, and performance-based stock options. Our stock-based compensation 
awards are classified as equity and measured at the fair market value of the underlying stock at the grant date. For 
service-based awards, we recognize RSU expense using the straight-line attribution method over the requisite service 
period. Vesting of performance-based RSUs is contingent upon the achievement of certain performance criteria related 
to our operating performance, as well as successful and timely development and market acceptance of future product 
introductions. For performance-based RSUs containing only performance conditions, compensation cost is recognized 
using the graded attribution model over the explicit or implicit service period. For awards containing multiple service, 
performance or market conditions, where all conditions must be satisfied prior to vesting, compensation expense is 
recognized over the requisite service period, which is defined as the longest explicit, implicit or derived service period, 
based on management’s estimate of the probability and timing of the performance criteria being satisfied, adjusted at 
each balance sheet date. For both service-based and performance-based RSUs, we account for forfeitures as they occur 
as a reduction to stock-based compensation expense and additional paid-in-capital. 

For performance-based options, stock-based compensation expense is recognized over the expected performance 
achievement  period  of  individual  performance  goals  when  the  achievement  of  each  individual  performance  goal 
becomes probable. For performance-based awards with a vesting schedule based entirely on the attainment of both 
performance and market conditions, stock-based compensation expense is recognized over the longer of the expected 
achievement  period  of  the  performance  and  market  conditions,  beginning  at  the  point  in  time  that  the  relevant 
performance condition is considered probable of achievement. The fair value of such awards is estimated on the grant 
date using Monte Carlo simulations. Refer to Note 13 of the notes to our consolidated financial statements within this 
Annual Report on Form 10-K. 

We have granted a total of approximately 15.0 million performance-based awards (options and restricted stock 
units)  of  which  approximately  12.0  million are  outstanding  as  of  December 31,  2020,  the  vesting  of  which  is 
contingent upon the achievement of certain performance criteria including the successful development and market 
acceptance of future product introductions as well as our future sales targets and operating performance and market 
capitalization.  Compensation  expense  for  performance  awards  will  be  recognized  based  on  management’s  best 

44 

estimate of the probability of the performance criteria being satisfied using the most currently available projections of 
future product adoption and operating performance, adjusted at each balance sheet date. Changes in the subjective and 
probability-based  assumptions  can  materially  affect  the  estimates  of  the  fair  value  of  the  awards  and  timing  of 
recognition  of  stock-based  compensation  and  consequently,  the  related  amount  recognized  in  our  statements  of 
operations and comprehensive income. 

Contingencies and Accrued Litigation Expense 

We are subject to the possibility of various loss contingencies arising in the ordinary course of business, including 
product-related and other litigation. We consider the likelihood of loss or impairment of an asset or the incurrence of 
a  liability,  as  well  as  our  ability  to  reasonably  estimate  the  amount  of  loss  in  determining  loss  contingencies.  An 
estimated  loss  contingency  is  accrued  when  it  is  probable  that  an  asset  has  been  impaired  or  a  liability  has  been 
incurred and the amount of loss can be reasonably estimated. We regularly evaluate current information available to 
us to determine whether such accruals should be adjusted and whether new accruals are required. Refer to Note 10 of 
our consolidated financial statements within this Annual Report on Form 10-K. 

Reserve for Expected Credit Losses 

We are exposed to the risk of credit losses primarily through sales of products and services. Our expected credit 
loss allowance for accounts receivable, notes receivable, and contract assets represents management’s best estimate 
and application of judgment considering a number of factors, including historical collection experience, published or 
estimated credit default rates for entities that represent our customer base, current and future economic and market 
conditions and a review of the current status of customers' trade accounts receivables. Additionally, specific reserve 
amounts are established to record the appropriate provision for customers that have a higher probability of default. 
Our monitoring activities include account reconciliation, dispute resolution, payment confirmation, consideration of 
customers'  financial  condition  and  macroeconomic  conditions.  Balances  are  written  off  when  determined  to  be 
uncollectible. 

We review receivables for U.S. and international customers separately to better reflect different published credit 

default rates and economic and market conditions. 

A majority of our customers are governmental agencies. Due to municipal government funding rules, certain of 
our contracts are subject to appropriation, termination for convenience, or similar cancellation clauses, which could 
allow our  customers  to  cancel  or not  exercise  options  to renew  contracts  in  the future.  Economic  slowdowns  that 
negatively affect municipal tax collections and put pressure on law enforcement may increase this risk and negatively 
impact  the  realizability  of  our  accounts  and  notes  receivable  and  contract  assets.  We  considered  the  current  and 
expected future economic and market conditions surrounding the COVID-19 pandemic and increased our reserve for 
expected credit losses by approximately $0.9 million during the year ended December 31, 2020. 

Based on the balances of our financial instruments as of December 31, 2020, a hypothetical 25 percent increase 
in expected credit loss rates across all pools would result in a $0.7 million increase in the allowance for expected credit 
losses. 

Item 7A.    Quantitative and Qualitative Disclosures About Market Risk 

Interest Rate Risk 

We typically invest in a limited number of financial instruments, consisting principally of investments in money 
market accounts, certificates of deposit, corporate and municipal bonds with a typical long-term debt rating of “A” or 
better  by  any  nationally  recognized  statistical  rating  organization,  denominated  in  U.S.  dollars.  All  of  our  cash 
equivalents and investments are treated as “held-to-maturity.” Investments in fixed-rate interest-earning instruments 
carry a degree of interest rate risk as their market value may be adversely impacted due to a rise in interest rates. As a 
result, we may suffer losses in principal if we sell securities that have declined in market value due to changes in 

45 

 
 
interest rates. However, because we classify our debt securities as “held-to-maturity” based on our intent and ability 
to hold these instruments to maturity, no gains or losses are recognized due to changes in interest rates. These securities 
are reported at amortized cost. Based on investment positions as of December 31, 2020, a hypothetical 100 basis point 
increase in interest rates across all maturities would result in a $1.7 million decline in the fair market value of the 
portfolio. Such losses would only be realized if we sold the investments prior to maturity. 

Additionally, we have access to a $50.0 million line of credit borrowing facility which bears interest at LIBOR 
plus 1.0 to 1.5% per year determined in accordance with a pricing grid based on our funded debt to EBITDA ratio. 
Under the terms of the line of credit, available borrowings are reduced by outstanding letters of credit, which totaled 
$6.1 million at December 31, 2020. At December 31, 2020, there was no amount outstanding under the line of credit, 
and the available borrowing under the line of credit was $43.9 million. We have not borrowed any funds under the 
line of credit since its inception; however; should we need to do so in the future, such borrowings could be subject to 
adverse or favorable changes in the underlying interest rate. 

Exchange Rate Risk 

Our results of operations and cash flows are subject to fluctuations due to changes in foreign currency exchange 
rates, in each case compared to the U.S. dollar, related to transactions by our foreign subsidiaries. The majority of our 
sales  to  international  customers  are  transacted  in  foreign  currencies  and  therefore  are  subject  to  exchange  rate 
fluctuations on these transactions. The cost of our products to our customers increases when the U.S. dollar strengthens 
against  their  local  currency,  and  we  may  have  more  sales  and  expenses  denominated  in  foreign  currencies  in 
future years which could increase our foreign exchange rate risk. Additionally, intercompany sales to our non-U.S. 
dollar functional currency international subsidiaries are transacted in U.S. dollars which could increase our foreign 
exchange rate risk caused by foreign currency transaction gains and losses. 

To date, we have not engaged in any currency hedging activities. However, we may enter into foreign currency 
forward  and  option  contracts  with  financial  institutions  to  protect  against  foreign  exchange  risks  associated  with 
certain  existing  assets  and  liabilities,  certain  firmly  committed  transactions,  forecasted  future  cash  flows  and  net 
investments in foreign subsidiaries. However, we may choose not to hedge certain foreign exchange exposures for a 
variety of reasons, including but not limited to the prohibitive economic cost of hedging particular exposures. As such, 
fluctuations in currency exchange rates could harm our business in the future. 

46 

 
 
Item 8.    Financial Statements and Supplementary Data 

Index to Consolidated Financial Statements 
Consolidated Balance Sheets as of December 31, 2020 and 2019 
Consolidated Statements of Operations and Comprehensive Income (Loss) for the years ended December 31, 
2020, 2019 and 2018 
Consolidated Statements of Stockholders’ Equity for the years ended December 31, 2020, 2019 and 2018 
Consolidated Statements of Cash Flows for the years ended December 31, 2020, 2019 and 2018 
Notes to Consolidated Financial Statements 
Report of Grant Thornton LLP, Independent Registered Public Accounting Firm 

      Page 
48 

49 
50 
51 
52 
88 

47 

 
 
 
 
 
 
 
 
 
 
 
 
 
AXON ENTERPRISE, INC. 
CONSOLIDATED BALANCE SHEETS 
(in thousands, except share data) 

ASSETS 
Current assets: 

Cash and cash equivalents 
Short-term investments 
Accounts and notes receivable, net of allowance of $2,105 and $1,567 as of 
December 31, 2020 and December 31, 2019 respectively 
Contract assets, net 
Inventory 
Prepaid expenses and other current assets 

Total current assets 

Property and equipment, net 
Deferred tax assets, net 
Intangible assets, net 
Goodwill 
Long-term investments 
Long-term notes receivable, net  
Long-term contract assets, net 
Other assets 

Total assets 

LIABILITIES AND STOCKHOLDERS’ EQUITY 
Current liabilities: 
Accounts payable 
Accrued liabilities 
Current portion of deferred revenue 
Customer deposits 
Other current liabilities 

Total current liabilities 

Deferred revenue, net of current portion 
Liability for unrecognized tax benefits 
Long-term deferred compensation 
Deferred tax liabilities, net 
Other long-term liabilities 

Total liabilities 

Commitments and contingencies (Note 10) 
Stockholders’ equity: 

      December 31,    

2020 

December 31,  
2019 

  $ 

 155,440   $ 
 406,525  

 172,250 
 178,534 

 229,201  
 63,945  
 89,958  
 36,883  
 981,952  
 105,494  
 45,770  
 9,448  
 25,205  
 90,681  
 22,457  
 20,099  
 79,917  
 1,381,023   $ 

 24,142   $ 
 59,843  
 163,959  
 2,956  
 5,431  
 256,331  
 111,222  
 4,503  
 4,732  
 649  
 27,331  
 404,768  

 146,878 
 38,102 
 38,845 
 34,866 
 609,475 
 43,770 
 27,688 
 12,771 
 25,013 
 45,499 
 31,598 
 9,644 
 40,181 
 845,639 

 25,874 
 45,001 
 117,864 
 2,974 
 3,853 
 195,566 
 87,936 
 3,832 
 3,936 
 354 
 10,520 
 302,144 

  $ 

  $ 

Preferred stock, $0.00001 par value; 25,000,000 shares authorized; no shares issued and 
outstanding as of December 31, 2020 and December 31, 2019, respectively 
Common stock, $0.00001 par value; 200,000,000 shares authorized; 63,766,555 and 
59,497,759 shares issued and outstanding as of December 31, 2020 and 
December 31, 2019, respectively 
Additional paid-in capital 
Treasury stock at cost, 20,220,227 shares as of December 31, 2020 and 
December 31, 2019 
Retained earnings 
Accumulated other comprehensive income (loss) 

Total stockholders’ equity 
Total liabilities and stockholders’ equity 

 —  

 — 

 1  
 962,159  

 (155,947)
 169,901  
 141  
 976,255  
 1,381,023   $ 

 1 
 528,272 

 (155,947)
 172,265 
 (1,096)
 543,495 
 845,639 

  $ 

The accompanying notes are an integral part of these consolidated financial statements. 

48 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
    
 
  
  
 
    
 
  
 
  
  
 
  
  
 
  
  
 
  
  
 
  
  
 
  
  
 
  
  
 
  
  
 
  
  
 
  
  
 
  
  
 
  
  
 
 
 
 
  
  
 
  
   
  
  
 
  
   
  
  
 
  
  
 
  
  
 
  
  
 
  
  
 
  
  
 
  
  
 
  
  
 
  
  
 
 
 
 
  
  
 
  
  
 
      
 
  
  
 
      
 
  
  
 
  
  
 
  
  
 
  
  
 
  
  
 
  
  
 
  
  
 
  
  
 
 
 
AXON ENTERPRISE, INC. 
CONSOLIDATED STATEMENTS OF OPERATIONS AND COMPREHENSIVE INCOME (LOSS) 
(in thousands, except per share data) 

For the Years Ended December 31,  
2018 
2019 
2020 

Net sales from products 
Net sales from services 

Net sales 

Cost of product sales 
Cost of service sales 
Cost of sales 

Gross margin 

Sales, general and administrative 
Research and development 

Total operating expenses 
Income (loss) from operations 
Interest and other income, net 
Income (loss) before provision for income taxes 
Provision (benefit) for income taxes 
Net income (loss) 
Net income (loss) per share: 

Basic 
Diluted 

Weighted average shares outstanding: 

Basic 
Diluted 

Net income (loss) 
Foreign currency translation adjustments 
Comprehensive income (loss) 

  $  500,250   $  399,474  $  327,635 
 92,433 
    131,386 
    420,068 
    530,860 
    139,337 
    190,683 
 22,148 
 32,891 
    161,485 
    223,574 
    258,583 
    307,286 
    156,886 
    212,959 
 76,856 
    100,721 
    233,742 
    313,680 
 24,841 
 (6,394)
 3,263 
 8,464 
 28,104 
 2,070 
 (1,101)
 1,188 
 29,205 

    180,753  
    681,003  
    224,131  
 40,541  
    264,672  
    416,331  
    307,286  
    123,195  
    430,481  
    (14,150) 
 7,859  
 (6,291) 
 (4,567) 
  $   (1,724)  $ 

 882  $ 

  $ 
  $ 

 (0.03)  $ 
 (0.03)  $ 

 0.01  $ 
 0.01  $ 

 0.52 
 0.50 

 61,782  
 61,782  

 59,190 
 60,018 

 56,392 
 57,922 

  $   (1,724)  $ 

 1,237  
 (487)  $ 

  $ 

 882  $ 
 417 
 1,299  $ 

 29,205 
 (46)
 29,159 

The accompanying notes are an integral part of these consolidated financial statements. 

49 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
     
 
 
  
 
 
 
  
  
  
 
 
 
 
  
 
 
  
  
 
  
  
  
 
  
  
  
 
  
  
  
 
  
   
  
  
  
  
 
  
   
  
  
  
  
 
  
  
  
 
  
  
  
 
 
 
 
 
 
 
  
  
  
 
 
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T

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
AXON ENTERPRISE, INC. 
CONSOLIDATED STATEMENTS OF CASH FLOWS 
(in thousands) 

For  the Years Ended December 31,  
2019 

2018 

2020 

Cash flows from operating activities: 
Net income (loss) 
Adjustments to reconcile net income (loss) to net cash used in operating 
activities: 

Depreciation and amortization 
Loss on disposal and abandonment of intangible assets 
Loss on disposal and impairment of property and equipment, net 
Stock-based compensation expense 
Deferred income taxes 
Unrecognized tax benefits 
Other noncash, net 
Provision for expected credit losses 

Change in assets and liabilities: 

Accounts and notes receivable and contract assets 
Inventory 
Prepaid expenses and other assets 
Accounts payable, accrued and other liabilities 
Deferred revenue 

Net cash provided by operating activities 
Cash flows from investing activities: 

Purchases of investments 
Proceeds from call / maturity of investments 
Purchases of property and equipment 
Proceeds from disposal of property and equipment 
Purchases of intangible assets 
Investments in unconsolidated affiliates 
Business acquisitions, net of cash acquired 

Net cash used in investing activities 
Cash flows from financing activities: 
Net proceeds from equity offering 
Proceeds from options exercised 
Income and payroll tax payments for net-settled stock awards 
Payment of contingent consideration for business acquisitions 

Net cash provided by (used in) financing activities 
Effect of exchange rate changes on cash and cash equivalents 
Net increase (decrease) in cash and cash equivalents 
Cash and cash equivalents and restricted cash, beginning of period 
Cash and cash equivalents and restricted cash, end of period 

  $ 

 (1,724)  $ 

 882 

$ 

 29,205 

 12,475  
 320  
 1,722  
 133,572  
 (16,528) 
 671  
 7,449  
 1,302  

    (107,762) 
 (52,156) 
 (14,885) 
 8,886  
 65,139  
 38,481  

    (656,522) 
 379,839  
 (72,629) 
 95  
 (241) 
 (7,068) 
 —  
    (356,526) 

 11,361 
 67 
 2,542 
 78,495 
 (7,987)
 983 
 3,928 
 — 

 (38,830)
 (4,903)
 (9,845)
 4,967 
 24,013 
 65,673 

    (354,477)
 130,083 
 (15,939)
 — 
 (404)
 — 
 — 
    (240,737)

 306,779  
 295  
 (7,809) 
 —  
 299,265  
 1,976  
 (16,804) 
 172,355  

 — 
 114 
 (4,051)
 — 
 (3,937)
 329 
    (178,672)
 351,027 
  $   155,551   $   172,355 

$ 

 10,615 
 2,117 
 303 
 21,879 
 (3,592)
 1,144 
 34 
 — 

 (67,643)
 14,804 
 (12,739)
 13,506 
 54,242 
 63,875 

 (4,331)
 11,158 
 (11,139)
 — 
 (558)
 — 
 (4,990)
 (9,860)

 233,993 
 1,757 
 (14,127)
 (2,275)
 219,348 
 (774)
 272,589 
 78,438 
 351,027 

The accompanying notes are an integral part of these consolidated financial statements. 

51 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
     
 
  
 
    
 
  
 
  
 
  
   
  
  
  
 
  
  
  
 
  
  
  
 
  
  
  
 
  
  
  
 
  
  
  
 
  
  
  
 
  
  
  
 
 
 
 
 
  
 
  
  
 
  
  
 
  
  
  
 
  
  
  
 
  
  
  
 
  
  
  
 
  
  
  
 
  
   
  
  
  
  
 
  
 
  
  
  
 
  
  
  
 
 
 
 
 
  
  
  
 
 
 
 
 
 
 
 
 
  
 
  
   
  
  
  
  
 
  
  
  
 
  
  
  
 
  
  
  
 
  
  
  
 
  
  
  
 
  
  
  
 
  
  
 
  
  
  
 
 
AXON ENTERPRISE, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS 

1. Organization and Summary of Significant Accounting Policies 

Axon  Enterprise, Inc.  (“Axon”,  the  “Company”,  "we",  or  "us")  is  a  market-leading  provider  of  law  enforcement 
technology solutions. Our core mission is to protect life. We fulfill that mission through developing hardware and software 
products that advance the long term objectives of a) obsoleting the bullet, b) reducing social conflict, and c) enabling a fair 
and effective justice system. 

The accompanying consolidated financial statements include the accounts of Axon Enterprise, Inc. and our wholly 

owned subsidiaries. All material intercompany accounts, transactions, and profits have been eliminated. 

Basis of Presentation and Use of Estimates 

The accompanying consolidated financial statements have been prepared in conformity with accounting principles 
generally  accepted  in  the  United  States  of  America  (“U.S.  GAAP”).  The  preparation  of  these  consolidated  financial 
statements  requires  management  to  make  estimates  and  assumptions  that  affect  the  reported  amounts  of  assets  and 
liabilities and disclosure of contingent assets and liabilities at the date of the consolidated financial statements and the 
reported amounts of revenues and expenses during the reporting period. Significant estimates and assumptions in these 
consolidated financial statements include: 

• 
• 
• 
• 
• 
• 
• 
• 

product warranty reserves, 
inventory valuation, 
revenue recognition, 
reserve for expected credit losses 
valuation of goodwill, intangible and long-lived assets, 
recognition, measurement and valuation of current and deferred income taxes, 
stock-based compensation, and 
recognition and measurement of contingencies and accrued litigation expense. 

Actual results could differ materially from those estimates. 

Cash, Cash Equivalents and Investments 

Cash, cash equivalents and investments include cash, money market funds, certificates of deposit, commercial paper, 
corporate bonds, state and municipal obligations, U.S. Treasury inflation protected securities, U.S. Treasury Repurchase 
agreements, U.S. Treasury bills, and agency bonds. We place our cash and cash equivalents with high quality financial 
institutions.  Although  we  deposit  our  cash  with  multiple  financial  institutions,  our  deposits  regularly  exceed  federally 
insured limits. 

Cash and cash equivalents include funds on hand and highly liquid investments purchased with initial maturity of 
three months  or  less.  Short-term  investments  include  securities  with  an  expected  maturity  date  within  one year  of  the 
balance sheet date that do not meet the definition of a cash equivalent, and long-term investments are securities with an 
expected maturity date greater than one year. Based on management’s intent and ability to hold our investments, they are 
classified as held to maturity investments and are recorded at amortized cost. Held-to-maturity investments are reviewed 
quarterly for impairment to determine if other-than-temporary declines in the fair value have occurred for any individual 
investment that may affect our intent and ability to hold the investment until recovery. Other-than-temporary declines in 
the value of held-to-maturity investments are recorded as expense in the period the determination is made. 

52 

 
 
AXON ENTERPRISE, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued) 

Restricted Cash 

Restricted cash balances of $0.1 million and $0.1 million as of December 31, 2020 and 2019, respectively, primarily 
relate to funds held in an international bank account for a country in which we are required to maintain a minimum balance 
to operate. Approximately half of the balance was included in prepaid expenses and other current assets on our consolidated 
balance sheets, with the remainder included in other assets.   

Inventory 

Inventories are stated at the lower of cost and net realizable value. Cost is determined using the weighted average 
cost of raw materials, which approximates the first-in, first-out (“FIFO”) method and includes allocations of manufacturing 
labor and overhead. Provisions are made to reduce potentially excess, obsolete or slow-moving inventories, as well as trial 
and evaluation inventories to their net realizable value. These provisions are based on management’s best estimate after 
considering historical demand, projected future demand, inventory purchase commitments, industry and market trends and 
conditions among other factors. We evaluate inventory costs for abnormal costs due to excess production capacity and 
treat such costs as period costs. 

Property and Equipment 

Property  and  equipment  are  stated  at  cost,  net  of  accumulated  depreciation  and  amortization.  Additions  and 
improvements are capitalized, while ordinary maintenance and repair expenditures are charged to expense as incurred. 
Depreciation  is  calculated  using  the  straight-line  method  over  the  estimated  useful  lives  of  the  assets.  Land  is  not 
depreciated.  

Software Development Costs 

We expense software development costs, including costs to develop software products or the software component of 
products and services to be marketed to external users, before technological feasibility of such products is reached. We 
have determined that technological feasibility is reached shortly before the release of those products and as a result, the 
development costs incurred after the establishment of technological feasibility and before the release of those products are 
not material. 

Software development costs also include costs to develop software programs to be used solely to meet our internal 
needs and applications. We capitalize development costs related to these software applications once the preliminary project 
stage is complete and it is probable that the project will be completed and the software will be used to perform the intended 
function. Additionally, we capitalize qualifying costs incurred for upgrades and enhancements to existing software that 
result in additional functionality. Costs related to preliminary project planning activities, post-implementation activities, 
maintenance and minor modifications are expensed as incurred. Internal-use software development costs are amortized on 
a straight line basis over the estimated useful life of the software. 

We evaluate the useful lives of these assets on an annual basis and test for impairment whenever events or changes 

in circumstances occur that could impact the recoverability of these assets. 

Valuation of Goodwill, Intangible and Long-lived Assets 

Finite-lived  intangible  assets  and  other  long-lived  assets  are  amortized  over  their  estimated  useful  lives.  We  do 
not amortize goodwill and intangible assets with indefinite useful lives; rather, such assets are required to be tested for 
impairment  at  least  annually,  or  sooner  whenever  events  or  changes  in  circumstances  indicate  that  the  assets  may  be 
impaired.  We  perform  our  annual  impairment  assessment  in  the  fourth  quarter  of  each year.  Management  evaluates 
whether events and circumstances have occurred that indicate the remaining estimated useful life of long-lived assets and 

53 

 
AXON ENTERPRISE, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued) 

intangible  assets  may  warrant  revision  or  that  the  remaining  balance  of  these  assets,  including  intangible  assets  with 
indefinite lives, may not be recoverable. 

Circumstances that might indicate long-lived assets might not be recoverable could include, but are not limited to, a 
change in the product mix, a change in the way products and services are created, produced or delivered, or a significant 
change in the way our products are branded and marketed. When performing a review for recoverability, management 
estimates the future undiscounted cash flows expected to result from the use of the assets and their eventual disposition. 
The amount of the impairment loss, if impairment exists, is calculated based on the excess of the carrying amounts of the 
assets over their estimated fair value computed using discounted cash flows. During the year ended December 31, 2020, 
we abandoned certain planning and site development activities related to our planned new headquarters, resulting in an 
impairment  charge  of  $0.7  million.  Additionally,  we  recognized  impairment  charges  totaling  $0.5  million  related  to 
improvements and remodeling of certain of our offices. Both charges were included in sales, general and administrative 
expense  in  the  accompanying  consolidated  statements  of  operations.  During  the year  ended  December 31,  2019,  we 
abandoned  certain  capitalized  software  related  to  implementation  work  on  an  enterprise  resource  planning  system 
conversion, resulting in an impairment charge of $1.3 million, and certain planning and site development activities related 
to our planned new headquarters, resulting in an impairment charge of $0.7 million, both of which were included in sales, 
general  and  administrative  expense  in  the  accompanying  consolidated  statements  of  operations  and  comprehensive 
income. During the year ended December 31, 2018, we abandoned certain developed technology acquired in a business 
combination resulting in an impairment charge of $2.0 million which was included in sales, general and administrative 
expense in the accompanying consolidated statements of operations and comprehensive income. 

Customer Deposits 

We require deposits in advance of shipment for certain customer sales orders. Additionally, customers may elect to 
make deposits with us related to contracts for our products and services that were not executed as of the end of a reporting 
period. Customer deposits are included in other current liabilities in the accompanying consolidated balance sheets. 

Revenue Recognition, Deferred Revenue and Accounts and Notes Receivable 

We derive revenue from two primary sources:  (1) the sale of physical products, including conducted energy devices 
("CEDs"),  Axon  cameras,  Axon  Signal  enabled  devices,  corresponding  hardware  extended  warranties,  and  related 
accessories such as Axon docks, cartridges and batteries, among others, and (2) subscriptions to our Axon Evidence digital 
evidence  management  software-as-a-service  ("SaaS")  (including  data  storage  fees  and  other  ancillary  services),  which 
includes varying levels of support. To a lesser extent, we also recognize revenue from training, professional services and 
other software and SaaS services. We apply the five-step model outlined in Accounting Standards Codification ("ASC") 
Topic 606, Revenue from Contracts from Customers ("Topic 606"). For additional discussion of the adoption of Topic 
606, see Note 2. 

A performance obligation is a promise in a contract to transfer a distinct good or service to the customer, and is the 
unit of account in Topic 606. For contracts with multiple performance obligations, we allocate the contract transaction 
price to each performance obligation using our estimate of the standalone selling price ("SSP") of each distinct good or 
service in the contract. 

Revenues are recognized upon transfer of control of promised products or services to customers in an amount that 
reflects the consideration we expect to receive in exchange for those products or services. We enter into contracts that can 
include various combinations of products and services, each of which is generally distinct and accounted for as a separate 
performance obligation. Revenue is recognized net of allowances for returns. 

Performance obligations to deliver products, including CEDs, cameras and related accessories such as cartridges, 
batteries and docks, are generally satisfied at the point in time we ship the product, as this is when the customer obtains 
control of the asset under our standard terms and conditions. In certain contracts with non-standard terms and conditions, 

54 

 
AXON ENTERPRISE, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued) 

these performance obligations may not be satisfied until formal customer acceptance occurs. Performance obligations to 
fulfill service-type extended warranties and provide our SaaS offerings, including Axon Evidence and other cloud services, 
are  generally  satisfied  over  time  as  the customer  receives  and  consumes  the  benefits  of  these  services  over  the  stated 
service period. 

Many of our products and services are sold on a standalone basis. We also bundle our hardware products and services 
together and sell them to our customers in single transactions, where the customer can make payments over a multi-year 
period. These sales may include payments for upfront hardware and services, as well as payments for hardware and services 
to be provided by us at a future date. Additionally, we offer customers the ability to purchase CED cartridges and certain 
services on an unlimited basis over the contractual term. Due to the unlimited nature of these arrangements whereby we 
are obligated to deliver unlimited products at the customer’s request, we account for these arrangements as stand-ready 
obligations, and recognize revenue ratably over the contract period. Cost of product sales is recognized when control of 
hardware products or accessories have transferred to the customer. 

We have elected to recognize shipping costs as an expense in cost of product sales when the control of hardware 

products or accessories have transferred to the customer. 

Sales tax collected on sales is netted against government remittances and thus, recorded on a net basis. 

The  timing  of  revenue  recognition  may  differ  from  the  timing  of  invoicing  to  customers.  We  generally  have  an 
unconditional right to consideration when we invoice our customers and record a receivable. We record a contract asset 
when revenue is recognized prior to invoicing, or a contract liability (deferred revenue) when revenue will be recognized 
subsequent to invoicing. Contract asset amounts that will be invoiced during the subsequent twelve month period from the 
balance  sheet  date  are  classified  as  current  assets  and  the  remaining  portion  is  recorded  within  other  assets  on  our 
consolidated balance sheets. Deferred revenue that will be recognized during the subsequent twelve month period from 
the balance sheet date is recorded as current deferred revenue and the remaining portion is recorded as long-term deferred 
revenue. Generally, customers are billed in annual installments. See Note 2 for further disclosures about our contract assets. 

Sales  are  typically  made  on  credit,  and  we  generally  do  not  require  collateral.  We  are  exposed  to  credit  losses 
primarily through sales of products and services. Our expected loss allowance methodology for accounts receivable, notes 
receivable, and contract assets is developed using historical collection experience, published or estimated credit default 
rates for entities that represent our customer base, current and future economic and market conditions and a review of the 
current  status  of  customers'  trade  accounts  receivables.  We  review  receivables  for  U.S.  and  international  customers 
separately  to  better  reflect  different  published  credit  default  rates  and  economic  and  market  conditions.  Additionally, 
specific reserve amounts are established to record the appropriate provision for customers that have a higher probability 
of  default.  Our  monitoring  activities  include  account  reconciliation,  dispute  resolution,  payment  confirmation, 
consideration of customers' financial condition and macroeconomic conditions. Balances are written off when determined 
to be uncollectible. Accounts and notes receivable and contract assets are presented net of a reserve for expected credit 
losses,  which  totaled  $3.4  million  and  $1.6  million  as  of  December 31,  2020  and  January 1,  2020,  respectively.  This 
reserve represents management’s best estimate and application of judgment considering a number of factors, including 
those listed above. In the event that actual uncollectible amounts differ from our estimates, additional expense could be 
necessary. 

We  considered  the  current  and  expected  future  economic  and  market  conditions  surrounding  the  COVID-19 
pandemic  and  increased  our  reserve  for  expected  credit  losses  by  approximately  $0.9  million  during  the  year  ended 
December 31, 2020.  

Cost of Product and Service Sales 

Cost of product sales represents manufacturing costs, consisting of materials, labor and overhead related to finished 
goods and components. Shipping costs incurred related to product delivery are also included in cost of products sold. Cost 

55 

 
 
 
AXON ENTERPRISE, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued) 

of service sales includes third-party cloud services, and software maintenance and support costs, including personnel costs, 
associated with supporting Evidence.com and other software related services. 

Advertising Costs 

We expense advertising costs in the period in which they are incurred. We incurred advertising costs of $1.3 million, 
$0.9 million and $1.1 million in the years ended December 31, 2020, 2019 and 2018, respectively. Advertising costs are 
included in sales, general and administrative expenses in the accompanying statements of operations. 

Standard Warranties 

We warranty our CEDs, Axon cameras and certain related accessories from manufacturing defects on a limited basis 
for a period of one year after purchase and, thereafter, will replace any defective unit for a fee. Estimated costs for the 
standard warranty are charged to cost of products sold when revenue is recorded for the related product. Future warranty 
costs are estimated on a quarterly basis based on historical data related to warranty claims and this rate is applied to current 
product sales. Historically, reserve amounts have been increased if management becomes aware of a component failure or 
other issue that could result in larger than anticipated warranty claims from customers. The warranty reserve is reviewed 
quarterly to verify that it sufficiently reflects the remaining warranty obligations based on the anticipated expenditures 
over  the  balance  of  the  warranty  obligation  period,  and  adjustments  are  made  when  actual  warranty  claim  experience 
differs from estimates. The warranty reserve is included in accrued liabilities on the accompanying consolidated balance 
sheets. 

Changes in our estimated warranty reserve were as follows (in thousands): 

Balance, beginning of period 
Utilization of reserve 
Warranty expense (benefit) 
Balance, end of period 

Research and Development Expenses 

Year Ended December 31,  

2020 

2019 

  $ 

  $ 

 1,476   $ 
 (700) 
 (7) 
 769   $ 

 898 
 (973)
 1,551 
 1,476 

We expense as incurred research and development costs that do not meet the qualifications to be capitalized. We 
incurred research and development expense of $123.2 million, $100.7 million and $76.9 million in 2020, 2019 and 2018, 
respectively. 

Income Taxes 

Income taxes are accounted for under the asset and liability method. Deferred tax assets and liabilities are recognized 
for the future tax consequences attributable to differences between the financial statement amounts of assets and liabilities 
and  their  respective  tax  bases  and  operating  loss  and  tax  credit  carry  forwards.  Deferred  tax  assets  and  liabilities  are 
measured using enacted tax rates expected to apply to taxable income in future years in which those temporary differences 
are expected to be recovered or settled. The effect on deferred tax assets and liabilities of a change in tax rate is recognized 
in income in the period that includes the enactment date. Deferred tax assets are reduced through the establishment of a 
valuation allowance if, based upon available evidence, it is determined that it is more likely than not that the deferred tax 
assets will not be realized. 

We recognize the tax benefit from an uncertain tax position only if it is more likely than not that the tax position will 
be  sustained  on  examination  by  the  taxing  authorities,  based  on  the  technical  merits  of  the  position.  The  tax  benefits 
recognized in the consolidated financial statements from such a position are measured based on the largest benefit that has 

56 

 
 
 
 
 
 
 
 
 
 
 
 
     
 
 
  
  
 
  
  
 
AXON ENTERPRISE, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued) 

a greater than 50% likelihood of being realized upon ultimate resolution. We also assess whether uncertain tax positions, 
as filed, could result in the recognition of a liability for possible interest and penalties. Our policy is to include interest and 
penalties  related  to  unrecognized  tax  benefits  as  a  component  of  income  tax  expense.  Refer  to  Note 11  for  additional 
information regarding the change in unrecognized tax benefits. 

Concentration of Credit Risk and Major Customers / Suppliers 

Financial  instruments  that  potentially  subject  us  to  concentrations  of  credit  risk  consist  of  accounts  and  notes 
receivable,  contract  assets,  and  cash.  Historically,  we  have  experienced  an  immaterial  level  of  write-offs  related  to 
uncollectible accounts. 

We maintain the majority of our cash at four depository institutions. As of December 31, 2020, the aggregate balances 
in such accounts were $145.1 million. Our balances with these institutions regularly exceed Federal Deposit Insurance 
Corporation (“FDIC”) insured limits for domestic deposits and various deposit insurance programs covering our deposits 
in  Australia,  Canada,  Finland,  Germany,  Hong  Kong,  India,  Italy,  the  Netherlands,  Spain,  the  United  Kingdom,  and 
Vietnam. To manage the related credit exposure, management continually monitors the creditworthiness of the financial 
institutions where we have deposits. 

No customer represented more than 10% of total net sales for the years ended December 31, 2020, 2019 or 2018. At 
December 31, 2020, and 2019, no customer represented more than 10% of the aggregate balance of accounts and notes 
receivable and contract assets. 

We  currently  purchase  both  off  the  shelf  and  custom  components,  including,  but  not  limited  to,  finished  circuit 
boards, injection-molded plastic components, small machined parts, custom cartridge components, electronic components, 
and off the shelf sub-assemblies from suppliers located in the U.S., Canada, China, Israel, Mexico, Republic of Korea, and 
Taiwan.  Although  we  currently  obtain  many  of  these  components  from  single  source  suppliers,  we  own  the  injection 
molded component tooling, most of the designs, and the test fixtures used in their production for all custom components. 
As a result, we believe we could obtain alternative suppliers in most cases without incurring significant production delays. 
We  also  strategically  hold  safety  stock  levels  on  custom  components  to  further  reduce  this  risk.  For  off  the  shelf 
components, we believe that in most cases there are readily available alternative suppliers who can consistently meet our 
needs for these components. We acquire components either through contractual agreements or on a purchase order basis 
along with in some cases providing rolling 12 month forecasts to suppliers so they can procure or secure subcomponents 
to further mitigate upstream risks to our supply chain. 

Fair Value of Financial Instruments 

We use the fair value framework that prioritizes the inputs to valuation techniques for measuring financial assets and 
liabilities measured on a recurring basis and for non-financial assets and liabilities when these items are re-measured. Fair 
value  is  considered  to be  the  exchange  price  in  an  orderly  transaction between  market  participants,  to  sell  an  asset  or 
transfer a liability at the measurement date. The hierarchy below lists three levels of fair value based on the extent to which 
inputs used in measuring fair value are observable in the market. We categorize each of our fair value measurements in 
one of these three levels based on the lowest level input that is significant to the fair value measurement in its entirety. 
These levels are: 

•  Level 1 – Valuation techniques in which all significant inputs are unadjusted quoted prices from active markets 

for assets or liabilities that are identical to the assets or liabilities being measured. 

•  Level 2 – Valuation techniques in which significant inputs include quoted prices from active markets for assets 
or liabilities that are similar to the assets or liabilities being measured and/or quoted prices for assets or liabilities 
that are identical or similar to the assets or liabilities being measured from markets that are not active. Also, 

57 

 
AXON ENTERPRISE, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued) 

model-derived valuations in which all significant inputs and significant value drivers are observable in active 
markets are Level 2 valuation techniques. 

•  Level  3 –  Valuation  techniques  in  which  one  or  more  significant  inputs  or  significant  value  drivers  are 
unobservable. Unobservable inputs are valuation technique inputs that reflect our own assumptions about inputs 
that market participants would use in pricing an asset or liability. 

We have cash equivalents and investments, which at December 31, 2020 and 2019, were comprised of money market 
funds, agency bonds, certificates of deposit, commercial paper, corporate bonds, municipal bonds, U.S. Treasury bills, 
U.S. Treasury repurchase agreements, and U.S. Treasury inflation-protected securities. See additional disclosure regarding 
the fair value of our cash equivalents and investments in Note 3. Included in the balance of other assets as of December 31, 
2020 and 2019 was $4.7 million and $4.2 million, respectively, related to corporate-owned life insurance policies which 
are used to fund our deferred compensation plan. We determine the fair value of our insurance contracts by obtaining the 
cash surrender value of the contracts from the issuer, a Level 2 valuation technique. 

During 2020, we invested in two unconsolidated affiliates, which are included within other assets. The estimated fair 
value of the investments was determined based on Level 3 inputs. As of December 31, 2020, management estimated that 
the fair value of the investments equaled the carrying value. 

Our financial instruments also include accounts and notes receivable, accounts payable and accrued liabilities. Due 

to the short-term nature of these instruments, their fair values approximate their carrying values on the balance sheet. 

Segment and Geographic Information 

Our operations are comprised of two reportable segments: the manufacture and sale of CEDs, batteries, accessories, 
extended warranties and other products and services (the “TASER” segment); and the development, manufacture and sale 
of  software  and  sensors,  which  includes  the  sale  of  devices,  wearables,  applications,  cloud  and  mobile  products,  and 
services  (collectively,  the  "Software  and  Sensors"  segment). Reportable  segments  are  determined  based  on  discrete 
financial information reviewed by our Chief Executive Officer who is our chief operating decision maker ("CODM"). We 
organize and review operations based on products and services, and currently there are no operating segments that are 
aggregated. We perform an analysis of our reportable segments at least annually. Additional information related to our 
business segments is summarized in Note 17. 

For a summary of net sales by geographic area, see Note 2. The majority of our sales to international customers are 
transacted  in  foreign  currencies  and  are  attributed  to  each  country  based  on  the  shipping  address  of  the  distributor  or 
customer. For the years ended December 31, 2020, 2019 and 2018, no individual country outside the U.S. represented 
more than 10% of net sales. Substantially all of our assets are located in the U.S. 

Stock-Based Compensation 

We recognize expense related to stock-based compensation transactions in which we receive services in exchange 
for equity instruments of the Company. Stock-based compensation expense for restricted stock units ("RSUs") is measured 
based on the closing fair market value of our common stock on the date of grant. We recognize stock-based compensation 
expense over the award’s requisite service period on a straight-line basis for time-based RSUs. For performance-based 
RSUs, stock-based compensation expense is recognized over the requisite service period, which is defined as the longest 
explicit, implicit or derived service period based on management’s estimate of the probability of the performance criteria 
being satisfied, adjusted at each balance sheet date. For performance-based options with a vesting schedule based entirely 
on the attainment of both performance and market conditions, stock-based compensation expense is recognized over the 
longer of the expected achievement period of the performance and market conditions, beginning at the point in time that 
the relevant performance condition is considered probable of achievement. For both time-based and performance-based 

58 

 
AXON ENTERPRISE, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued) 

RSUs, we recognize forfeitures as they occur as a reduction to stock-based compensation expense and to additional paid-
in-capital. 

eXponential Stock Performance Plan 

On  February 12,  2019,  our  shareholders  approved  the  2019  Stock  Incentive  Plan  (the  “2019  Plan”),  which  was 
adopted by the Board of Directors to reserve a sufficient number of shares to facilitate our eXponential Stock Performance 
Plan (“XSPP”) and grants of eXponential Stock Units (“XSUs”) under the plan. The XSUs are grants of restricted stock 
units, each with a term of approximately nine years, that vest in 12 equal tranches. Each of the 12 tranches will vest upon 
certification by the Compensation Committee of the Board of Directors that both (i) the market capitalization goal for such 
tranche, which begins at $2.5 billion for the first tranche and increases by increments of $1.0 billion thereafter, and (ii) any 
one  of  eight operational  goals  focused  on  revenue  or eight operational  goals  focused  on  Adjusted  EBITDA  (CEO 
Performance Award) have been met for the previous four consecutive fiscal quarters. A total of approximately 0.3 million 
XSUs were granted during the year ended December 31, 2020. 

Stock-based compensation expense associated with XSU awards is recognized over the longest explicit, implicit or 
derived service period for each pair of market capitalization and operational goals, beginning at the point in time when the 
relevant operational goal is considered probable of being met. The market capitalization goal period and the valuation of 
each tranche are determined using a Monte Carlo simulation, which is also used as the basis for determining the expected 
achievement period of the market capitalization goal. The probability of meeting an operational goal and the expected 
achievement point in time for meeting a probable operational goal are based on a subjective assessment of our forward-
looking financial projections, taking into consideration statistical analysis. Even though no tranches of the XSU awards 
vest unless a market capitalization and a matching operational goal are both achieved, stock-based compensation expense 
is recognized when an operational goal is considered probable of achievement regardless of whether a market capitalization 
goal is actually achieved. 

Given  the  complexity  of  the  awards,  we  utilized  Monte  Carlo  simulations  to  simulate  a  range  of  possible  future 
market capitalizations for the Company over the term of the awards at each of the respective grant dates. The average of 
all iterations of the simulation was used as the basis for the valuation and market capitalization goal derived service period 
for each tranche. Additionally, we applied an illiquidity discount of between 10.3% and 17.4% to the valuation of XSUs 
because the awards specify a post-vest holding period of 2.5 years for the acquired shares that vest. Certain of the XSU 
awards specify a post-vest holding period of the longer of 2.5 years or until the next tranche vests. The illiquidity discounts 
were estimated using the Finnerty model and reduced by the impact of expected payroll and income taxes due upon vesting 
of the awards, as the related proportion of shares are expected to be sold to satisfy such obligations. We measured the grant 
date fair value of the XSU awards with the following assumptions: risk-free interest rate of between 0.53% and 1.53%, 
expected  term  of between  7.3  and  8.0 years,  expected  volatility  of  between  46.37%  and 51.96%, and  dividend  yield 
of 0.00%. 

Stock Options 

On  May 24,  2018  (the  “CEO  Grant  Date”),  our  stockholders  approved  the  Board  of  Directors’  grant  of 
6,365,856 stock option awards to Patrick W. Smith, our CEO (the “CEO Performance Award”). The CEO Performance 
Award consists of 12 vesting tranches with a vesting schedule based entirely on the attainment of both operational goals 
(performance conditions) and market capitalization goals (market conditions), assuming continued employment either as 
the CEO or as both Executive Chairman and Chief Product Officer and service through each vesting date. Stock-based 
compensation expense associated with the CEO Performance Award is recognized over the requisite service period, which 
is defined as the longer of the expected achievement period for each pair of market capitalization and operational goals, 
beginning at the point in time when the relevant operational goal is considered probable of being met. 

Given the complexity of the award, we utilized Monte Carlo simulations to simulate a range of possible future market 
capitalizations for the Company over the term of the options at the grant date. The average of all iterations of the simulation 

59 

 
AXON ENTERPRISE, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued) 

was used as the basis for the valuation and market capitalization goal derived service period for each tranche. Additionally, 
we applied an illiquidity discount of 9.2% to the valuation because the award specifies a post-exercise holding period of 
2.5 years. This discount was estimated using the Finnerty model and reduced by the impact of expected payroll and income 
taxes due upon exercise of the options, as the related proportion of shares are expected to be sold to satisfy such obligations. 
Additional assumptions used for the CEO Performance Award and the resulting estimates of weighted-average fair value 
per share of options granted are as follows: 

Volatility 
Risk-free interest rate 
Dividend rate 
Expected life of options 
Weighted average grant date fair value of options granted 

 47.71 % 
 2.98 % 
—  
 9.76 years

$ 

 38.64  

The expected life of the options represented the estimated period of time from grant date until exercise; in this case, 
exercise was assumed to occur at the full contractual term of ten years from grant and was based on input from the CEO 
and his historical behavior of not exercising vested options until the end of their terms. Expected stock price volatility was 
based  on  the  average  of  the  9.76-year  historical  volatility  and  the  implied  volatility  on  1,080-day  call  option  for  the 
Company. The risk-free interest rate was based on the implied yield available on United States Treasury bill zero-coupon 
issuances with an equivalent remaining term to the term of the options. We have not paid dividends in the past and do not 
plan to pay any dividends in the near future. 

No  options were  awarded during  the years ended December 31, 2020 or  2019.  Other  than  the  CEO Performance 

Award, no options were awarded during the year ended December 31, 2018.  

Income (Loss) per Common Share 

Basic income or loss per common share is computed by dividing net income (loss) by the weighted average number 
of common shares outstanding during the periods presented. Diluted income (loss) per share reflects the potential dilution 
from outstanding stock options and unvested restricted stock units. The calculation of the weighted average number of 
shares outstanding and earnings per share are as follows (in thousands except per share data): 

For the Year Ended December 31,  
2019 

2020 

2018 

Numerator for basic and diluted earnings per share: 

Net income (loss) 

Denominator: 

Weighted average shares outstanding-basic 
Dilutive effect of stock-based awards 
Diluted weighted average shares outstanding 
Anti-dilutive stock-based awards excluded 

Net income (loss) per share: 

Basic 
Diluted 

Recently Issued Accounting Guidance 

Recently Adopted Accounting Pronouncements 

  $ 

 (1,724)  $ 

 882    $   29,205 

 61,782  
 —  
 61,782  
 12,150  

 59,190   
 828   
 60,018   
 12,627   

 56,392 
 1,530 
 57,922 
 6,757 

  $ 
  $ 

 (0.03)  $ 
 (0.03)  $ 

 0.01    $ 
 0.01    $ 

 0.52 
 0.50 

In June 2016, the Financial Accounting Standards Board (“FASB”) issued Accounting Standards Update (“ASU”) 
2016-13, Financial Instruments - Credit Losses (“Topic 326”): Measurement of Credit Losses on Financial Instruments. 
ASU 2016-13 includes an impairment model (known as the current expected credit loss model) on financial instruments 

60 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
     
     
  
 
    
 
    
 
  
 
  
   
  
   
  
  
 
  
  
  
 
  
  
  
 
  
  
  
 
  
  
  
 
  
 
  
   
  
  
 
AXON ENTERPRISE, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued) 

and other commitments that is based on expected losses rather than incurred losses. Under the new guidance, an entity 
recognizes as an allowance its estimate  of expected credit losses, which the FASB believes will result in more timely 
recognition of such losses. The use of forecasted information is intended to incorporate more timely information in the 
estimate  of  expected  credit  losses.  This  ASU  also  requires  enhanced  disclosures  relating  to  significant  estimates  and 
judgments used in estimating credit losses, as well as credit quality. Upon adoption effective January 1, 2020, we recorded 
a noncash cumulative effect adjustment to retained earnings of $0.6 million, net of $0.2 million of income taxes, on the 
opening consolidated balance sheet as of January 1, 2020,  reflecting an overall increase to the allowance for expected 
credit losses. See Notes 3 and 4 for further disclosures related to Topic 326. 

In August 2018, the FASB issued ASU 2018-13, Fair Value Measurement (Topic 820): Disclosure Framework—
Changes to the Disclosure Requirements for Fair Value Measurement. ASU 2018-13 eliminates, adds and modifies certain 
disclosure requirements for fair value measurements. The amendments apply to the disclosures of changes in unrealized 
gains and losses, the range and weighted average of significant unobservable inputs used to develop Level 3 fair value 
measurements, and provide that the narrative description of measurement uncertainty should be applied prospectively for 
only the most recent interim or annual period presented in the initial year of adoption. All other amendments should be 
applied retrospectively to all periods presented upon their effective date. Adoption of this ASU on January 1, 2020 did not 
have a material impact on our consolidated financial statements. 

Effective the first quarter of 2021: 

In December 2019, the FASB issued ASU 2019-12, Simplifying the Accounting for Income Taxes. The amendments 
in  the  ASU  are  effective  for  fiscal  years  beginning  after  December 15,  2020,  including  interim  periods  therein.  Early 
adoption of the standard is permitted, including adoption in interim or annual periods for which financial statements have 
not  yet  been  issued. Adoption  of  this  ASU  is  not  expected  to  have  a  material  impact  on  our  consolidated  financial 
statements. 

In January 2020, the FASB issued ASU No. 2020-01, Investments – Equity Securities (Topic 321), Investments – 
Equity Method and Joint Ventures (Topic 323), and Derivatives and Hedging (Topic 815) – Clarifying the Interactions 
Between Topic 321, Topic 323, and Topic 815 (a Consensus of the Emerging Issues Task Force). The guidance clarifies 
the interaction between ASU 2016-01, Financial Instruments – Overall (Subtopic 825-10): Recognition and Measurement 
of  Financial  Assets  and  Financial  Liabilities and  the  ASU  on  equity  method  investments.  ASU  2016-01  provides 
companies with an alternative to measure certain equity securities without a readily determinable fair value at cost, minus 
impairment, if any, unless an observable transaction for an identical or similar security occurs. ASU 2020-01 clarifies that 
for purposes of applying the Topic 321 measurement alternative, an entity should consider observable transactions that 
require it to either apply or discontinue the equity method of accounting under Topic 323, immediately before applying or 
upon discontinuing the equity method. In addition, the new ASU provides direction that a company should not consider 
whether  the  underlying  securities  would  be  accounted  for  under  the  equity  method or  the  fair  value  option  when  it  is 
determining the accounting for certain forward contracts and purchased options, upon either settlement or exercise. The 
amendments  in  this  update  become  effective  for  fiscal  years  beginning  after  December 15,  2020,  and  interim  periods 
within those fiscal years. Early adoption is permitted, and the amendments are to be applied prospectively. Adoption of 
this ASU is not expected to have a material impact on our consolidated financial statements. 

Reclassification of Prior Year Presentation 

Certain prior year amounts, including the long-term portion of contract assets, have been reclassified for consistency 
with the current year presentation. These reclassifications are not material and had no effect on the reported results of 
operations. 

61 

 
 
 
 
 
AXON ENTERPRISE, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued) 

Risks and Uncertainties 

In March 2020, the World Health Organization declared COVID-19 a global pandemic. As a result of COVID-19, 
we have modified certain aspects of our business, including restricting employee travel, allowing a remote work model for 
the  majority  of  our  office  staff,  and  holding  certain  events  and  meetings  online  instead  of  in  person,  among  other 
modifications. We are monitoring the situation closely, and although operations have not been materially affected by the 
COVID-19 outbreak to date, the ultimate duration and severity of the outbreak and its impact on the economic environment 
and business is uncertain. However, while we have not incurred significant disruptions from the COVID-19 outbreak, we 
are unable to accurately predict the full impact that COVID-19 will have due to numerous uncertainties, including the 
duration of the outbreak, actions that  may be taken by governmental authorities and the impact to our customers and 
partners. At this time, we are unable to estimate the ultimate impact of COVID-19 on our operations.  

2. Revenues 

Nature of Products and Services 

The following table presents our revenues by primary product and service offering (in thousands): 

TASER 7 
TASER X26P 
TASER X2 
TASER Pulse 
Cartridges 
Axon Body 
Axon Flex 
Axon Fleet 
Axon Dock 
Axon Evidence and cloud services 
Extended warranties 
Other 

Total 

Year Ended December 31, 2020 
    Software and       
Sensors 

Year Ended December 31, 2019 
    Software and       
Sensors 

Total 

Total 

TASER 

TASER 
  $ 107,506   $ 
    41,724  
    60,107  
 9,407  
   115,193  
 —  
 —  
 —  
 —  
 2,935  
    20,754  
 8,926  

 —   $  56,652 
    52,524 
 —  
    55,920 
 —  
 —  
 4,089 
    85,987 
 —  
    44,039 
 44,039  
 5,928  
 5,928 
    16,182 
 16,182  
    20,449 
 20,449  
   130,969 
    130,265  
    37,262 
 19,188  
    20,859 
 13,148  
  $ 366,552   $  314,451   $  681,003   $  281,661   $  249,199   $ 530,860 

 —   $  107,506   $   56,652   $ 
 —  
 —  
 —  
 —  
 57,150  
 4,082  
 20,108  
 19,723  
    176,797  
 24,408  
 12,183  

    52,524  
    55,920  
 4,089  
    85,987  
 —  
 —  
 —  
 —  
 704  
    18,074  
 7,711  

    41,724  
    60,107  
 9,407  
   115,193  
    57,150  
 4,082  
    20,108  
    19,723  
   179,732  
    45,162  
    21,109  

The following table presents our revenues disaggregated by geography (in thousands): 

United States 
Other Countries 

Total 

Contract Balances 

2020 

     $ 

  $ 

 535,079      
 145,924  
 681,003  

Year Ended December 31,  
2019 
 79 %   $  446,100      
 84,760   
 21  
 100.0 %   $  530,860   

2018 
 84 %   $  335,310      
 84,758   
 16  
 100.0 %   $  420,068   

 80 % 
 20  
 100.0 % 

The  timing  of  revenue  recognition  may  differ  from  the  timing  of  invoicing  to  customers.  We  generally  have  an 
unconditional right to consideration when we invoice our customers and record a receivable. We record a contract asset 
when revenue is recognized prior to invoicing, or a contract liability (deferred revenue) when revenue will be recognized 
subsequent to invoicing. 

62 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
      
 
 
      
 
 
 
 
 
 
 
 
 
 
  
  
 
  
  
 
  
  
  
  
  
  
 
  
  
 
  
  
  
  
 
  
  
  
  
  
  
 
  
  
  
  
 
  
  
  
  
 
  
  
 
  
  
 
  
  
  
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
  
 
  
  
  
 
AXON ENTERPRISE, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued) 

Contract assets generally result from our subscription programs where we satisfy a hardware performance obligation 
upon shipment to the customer, and the right to the portion of the transaction price allocated to that hardware performance 
obligation is conditional on our future performance of a SaaS service obligation under the contract. We recognize a portion 
of  the  amount  allocated  to  hardware  products  shipped  to  the  customer  as  accounts  receivable  when  invoiced  to  the 
customer,  and  record  the  remaining  allocated  value  as  a  contract  asset  as  we  have  generally  fulfilled  our  hardware 
performance  obligation  upon  shipment.  Unbilled  accounts  receivable  expected  to  be  invoiced  and  collected  within 
twelve months was $18.6 million as of December 31, 2020, and was included in accounts and notes receivable, net on our 
consolidated balance sheet. 

Contract liabilities generally consist of deferred revenue on our subscription programs where we generally invoice 
customers at the beginning of each annual contract period and record a receivable at the time of invoicing when there is 
an unconditional right to consideration. 

Deferred  revenue  is  comprised  mainly  of  unearned  revenue  related  to  our  Axon  Evidence  SaaS  platform,  secure 
cloud-based storage, service-type extended warranties, stand-ready obligations in our cartridge programs, and rights to 
future  CED,  camera  and  related  accessories  hardware  in  our  subscription  programs.  Revenue  for  Axon  Evidence  and 
cloud-based storage, our service-type extended warranties and stand-ready cartridge programs is generally recognized on 
a straight-line basis over the subscription term. Revenue for the rights to future hardware is generally recognized at the 
point in time the hardware products are shipped to the customer. 

Payment terms and conditions vary by contract type and geography, but our standard terms are that payments are due 

within 30 days from the date of invoice. 

The following table presents our contract assets, contract liabilities and certain information related to these balances 

as of and for the year ended December 31, 2020 (in thousands): 

Contract assets, net 
Contract liabilities (deferred revenue) 
Revenue recognized in the period from: 

      December 31, 2020 
 84,044 
 275,181 

$ 

Amounts included in contract liabilities at the beginning of the period 

 135,513 

Contract liabilities (deferred revenue) consisted of the following (in thousands): 

     Current 

December 31, 2020 
     Long-Term     

Total 

      Current 

    Long-Term       Total 

December 31, 2019 

Warranty: 
TASER 
Software and Sensors 

Hardware: 
TASER 
Software and Sensors 

Services: 
TASER 
Software and Sensors 

Total 

  $  11,635   $  16,953   $  28,588   $   12,716   $  16,378   $   29,094 
    15,008 
    44,102 

    18,951  
    47,539  

    13,926  
    25,561  

 5,025  
    21,978  

 5,156  
    21,534  

 9,852  
 22,568  

    16,314  
    25,181  
    41,495  

    14,304  
    50,981  
    65,285  

    30,618  
    76,162  
   106,780  

 9,569  
 22,235  
 31,804  

    15,468  
    33,759  
    49,227  

    25,037 
    55,994 
    81,031 

 996  
    95,907  
 96,903  

 1,058 
    79,609 
 80,667 
  $ 163,959   $ 111,222   $ 275,181   $  117,864   $  87,936   $  205,800 

 2,550  
   118,312  
   120,862  

 1,554  
    22,405  
 23,959  

 765  
    16,410  
   17,175  

 293  
 63,199  
 63,492  

63 

 
 
 
 
 
 
 
 
 
  
 
  
  
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
    
       
       
      
      
      
  
 
  
  
  
 
 
  
 
  
    
  
    
  
   
  
   
  
   
  
  
 
  
 
  
 
 
  
 
  
    
  
    
  
   
  
   
  
   
  
  
 
  
  
  
  
  
  
 
  
 
 
 
 
 
 
 
AXON ENTERPRISE, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued) 

TASER 
Software and Sensors 
Total 

Remaining Performance Obligations 

December 31, 2020 
     Long-Term     

December 31, 2019 
     Long-Term     

     Current 
  $   28,945   $   32,811   $   61,756   $   22,578   $  32,611   $   55,189 
   150,611 
  $  163,959   $  111,222   $  275,181   $  117,864   $  87,936   $  205,800 

   213,425  

    78,411  

   135,014  

    55,325  

     Current 

 95,286  

Total 

Total 

As of December 31, 2020, we had approximately $1.73 billion of remaining performance obligations, which included 
both recognized contract liabilities as well as amounts that will be invoiced and recognized in future periods. The remaining 
performance obligations are limited only to arrangements that meet the definition of a contract under Topic 606 as of 
December 31, 2020. We expect to recognize between 20% - 25% of this balance over the next twelve months, and expect 
the remainder to be recognized over the following five to seven years, subject to risks related to delayed deployments, 
budget appropriation or other contract cancellation clauses. 

Costs to Obtain a Contract 

We recognize an asset for the incremental costs of obtaining a contract with a customer, which consist primarily of 
sales commissions. These costs are ascribed to or allocated to the underlying performance obligations in the contract and 
amortized consistent with the recognition timing of the revenue for the underlying performance obligations. 

For contract costs related to performance obligations with an amortization period of one year or less, we apply the 
practical expedient to expense these sales commissions when incurred. These costs are recognized as incurred within sales, 
general  and  administrative  expenses  on  the  accompanying  consolidated  statements  of  operations  and  comprehensive 
income. 

As of December 31, 2020, our assets for costs to obtain contracts were as follows (in thousands): 

Current deferred commissions (1) 
Deferred commissions, net of current portion (2) 

     December 31, 2020  December 31, 2019
 9,623 
  $ 
 22,068 
 31,691 

 13,316   $ 
 32,455     
 45,771   $ 

  $ 

(1)  Current deferred commissions are included within prepaid expenses and other current assets on the accompanying 

consolidated balance sheet. 

(2)  Deferred commissions, net of current portion, are included in other assets on the accompanying consolidated balance 

sheet. 

During the years ended December 31, 2020 and 2019, we recognized $11.3 million and $8.2 million, respectively, 
of  amortization  related  to  deferred  commissions.  These  costs  are  recorded  within  sales,  general  and  administrative 
expenses on the accompanying consolidated statements of operations and comprehensive income (loss). 

Significant Judgments 

Our contracts with certain municipal government customers may be subject to budget appropriation, other contract 
cancellation  clauses or  future  periods which  are optional.  In  contracts  where  the  customer’s  performance  is  subject  to 
budget appropriation clauses, we generally consider the likelihood of non-appropriation to be remote when determining 
the  contract  term  and  transaction  price.  Contracts  with  other  cancellation  provisions  or  optional  periods  may  require 
judgment in determining the contract term, including the existence of material rights, determining transaction price and 
identifying the performance obligations. 

64 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
  
 
 
AXON ENTERPRISE, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued) 

At times, customers may request changes that either amend, replace or cancel existing contracts. Judgment is required 
to determine whether the specific facts and circumstances within the contracts require the changes to be accounted for as 
a separate contract or as a modification. Generally, contract modifications containing additional goods and services that 
are determined to be distinct and sold at their SSP are accounted for as a separate contract. For contract modifications 
where both criteria are not met, the original contract is updated and the required adjustments to revenue and contract assets, 
liabilities, and other accounts are made accordingly. 

Our  contracts  with  customers  often  include  promises  to  transfer  multiple  products  and  services  to  a  customer. 
Determining whether products and services are considered distinct performance obligations that should be accounted for 
separately rather than together may require significant judgment. We consider CED devices and related accessories, as 
well as cameras and related accessories, to be separately identifiable from each other as well as from extended warranties 
on these products and the SaaS subscriptions to Axon Evidence and other cloud services. 

In contracts where there are timing differences between when we transfer a promised good or service to the customer 
and when  the customer pays  for  that  good or  service, we  have determined  that,  with the  exception of our  TASER  60 
installment purchase arrangements, our contracts generally do not include a significant financing component. For the year 
ended December 31, 2020, we recorded revenue of $34.0 million, including $1.5 million of interest income, under our 
TASER 60 plan. For the year ended December 31, 2019, we recorded revenue of $39.3 million including $1.6 million of 
interest income under our TASER 60 plan. For the year ended December 31, 2018, we recorded revenue of $48.2 million 
including $1.3 million of interest income under our TASER 60 plan.  

Judgment is required to determine the SSP for each distinct performance obligation. We analyze separate sales of 
our products and services as a basis for estimating the SSP of our products and services and then use that SSP as the basis 
for allocating the transaction price when our products and services are sold together in a contract with multiple performance 
obligations. In instances where the SSP is not directly observable, such as when we do not sell the product or service 
separately, we determine the SSP using information that may include market conditions, time value of money and other 
observable inputs. We typically have more than one SSP for individual products and services due to the stratification of 
those  products  and  services  by  customers  and  circumstances.  In  these  instances,  we  may  use  information  such  as 
geographic region and distribution channel in determining the SSP. 

65 

 
AXON ENTERPRISE, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued) 

3. Cash, Cash Equivalents and Investments 

The  following  tables  summarize  the  Company’s  cash,  cash  equivalents,  and  held-to-maturity  investments  at 

December 31, 2020 and December 31, 2019 (in thousands): 

As of December 31, 2020 

     Gross 
  Amortized    Unrealized   Unrealized  

     Gross 

      Cash and       
Cash 

Losses 

  Fair Value      Equivalents  
 —   $ 116,107     $  116,107   $ 

  Short-Term   Long-Term 
Investments   Investments
 —   $ 
 — 

Cash 

Level 1: 

Money market funds 
Agency bonds 
Treasury bills 
Subtotal 

Level 2: 

State and municipal obligations 
Certificates of deposit 
Corporate bonds 
U.S. Treasury repurchase 
agreements 
Treasury inflation-protected 
securities 
Commercial paper 

Subtotal 

Total 

Cost 
  $  116,107   $ 

Gains 

 —   $ 

    23,611  
    63,794  
 96,384  
   183,789  

    77,130  
 500  
   212,825  

 —  
 122  
 6  
 128  

 25  
 —  
 232  

 —  
 —  
 —  
 —  

    23,611         23,611  
 —  
    63,916       
 —  
 96,390      
   183,917         23,611  

 —  
 23,794  
 96,384  
   120,178  

 — 
    40,000 
 — 
    40,000 

 (28) 
 —  
 (100) 

 77,127      
 500      
   212,957      

 —  
 —  
 2,525  

 66,519  
 500  
   170,205  

 10,611 
 — 
 40,095 

 13,200  

 —  

 —  

 13,200      

 13,200  

 —  

 — 

 3,307      
 45,974      
   353,065      

 —  
 — 
 —  
 —  
 —  
 — 
 15,725  
 (128) 
 50,706 
 (128)  $ 653,089     $  155,443   $  406,667   $  90,706 

 3,291  
 45,974  
   286,489  

 3,291  
    45,974  
   352,920  
  $  652,816   $ 

 16  
 —  
 273  
 401   $ 

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AXON ENTERPRISE, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued) 

As of December 31, 2019 

     Gross 
  Amortized    Unrealized  Unrealized 

      Gross 

      Cash and       
Cash 

Losses 

  Fair Value      Equivalents  
 —   $ 103,319     $ 103,319   $

  Short-Term   Long-Term 
Investments   Investments
 —   $ 
 — 

Cash 

Level 1: 

Money market funds 
Agency bonds 

Subtotal 

Level 2: 

State and municipal obligations 
Certificates of deposit 
Corporate bonds 
U.S. Treasury repurchase 
agreements 
Treasury inflation-protected 
securities 
Commercial paper 

Subtotal 

Total 

Cost 
  $ 103,319   $ 

Gains 

 —   $ 

 8,845  
    32,869  
    41,714  

 25,038  
 1,400  
   135,175  

 57,200  

 —  
 14  
 14  

 8  
 —  
 71  

 —  

 3,235  
 29,202  
   251,250  
  $ 396,283   $ 

 14  
 —  
 93  
 107   $ 

 —  
 (4) 
 (4) 

 8,845       
    32,879       
    41,724       

 8,845  
 —  
 8,845  

 —  
    15,131  
    15,131  

 — 
    17,738 
    17,738 

 —  
 —  
 (30) 

 25,046      
 1,400      
   135,216      

 —  
 —  
 886  

 21,560  
 1,400  
   113,241  

 3,478 
 — 
 21,048 

 —  

 57,200      

 57,200  

 —  

 — 

 3,249      
 29,202      
   251,313      

 —  
 3,235 
 —  
 2,000  
 — 
 —  
 60,086  
 (30) 
 27,761 
 (34)  $ 396,356     $ 172,250   $ 178,534   $  45,499 

 —  
 27,202  
   163,403  

We adopted Topic 326 on January 1, 2020, and applied the credit loss guidance related to held-to-maturity securities 
prospectively.  Because  we  do  not  have  any  history  of  losses  for  our  held-to-maturity  investments,  our  expected  loss 
allowance methodology for held-to-maturity investments is developed using published or estimated credit default rates for 
similar investments and current and future economic and market conditions. At January 1 and December 31, 2020, our 
credit loss reserve for held-to-maturity investments was approximately $0.1 million and $0.2 million, respectively. During 
the year ended December 31, 2020, we increased the frequency of review for our investment portfolio in order to more 
closely monitor potential impacts of the COVID-19 pandemic and its impact on the global economy. 

4. Expected Credit Losses 

The following table provides a roll-forward of the allowance for expected credit losses that is deducted from the 
amortized cost basis of accounts receivable, notes receivable, and contract assets to present the net amount expected to be 
collected (in thousands): 

Year Ended December 31, 2020 

Balance, beginning of period 
Adoption of Topic 326, cumulative-effect adjustment to retained earnings   
Provision for expected credit losses 
Amounts written off charged against the allowance 
Other, including dispositions and foreign currency translation 
Balance, end of period 

  $ 

  $ 

 1,395  $ 
 767 
 824 
 (84)
 — 
 2,902  $ 

 172  $
 1 
 391 
 (33)
 (57)
 474  $

 United States     Other countries  

Total 
 1,567 
 768 
 1,215 
 (117)
 (57)
 3,376 

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AXON ENTERPRISE, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued) 

As  of  December 31,  2020,  the  allowance  for  expected  credit  losses  for  each  type  of  customer  receivable  was  as 

follows: 

Accounts receivable and notes receivable, current 
Contract assets, net 
Long-term notes receivable, net of current portion 
Total allowance for expected credit losses on customer receivables 

4. 

5. Inventory 

December 31, 
2020 

$ 

$ 

 2,105 
 794 
 477 
 3,376 

Inventories are stated at the lower of cost and net realizable value. Cost is determined using the weighted average 
cost of raw materials which approximates the FIFO method and includes allocations of manufacturing labor and overhead. 
Provisions  are  made  to  reduce  excess,  obsolete  or  slow-moving  inventories  to  their  net  realizable  value.  Inventories 
consisted of the following at December 31 (in thousands): 

Raw materials 
Finished goods 
Total inventory 

6. Property and Equipment 

    December 31, 2020     December 31, 2019
 20,789 
  $ 
 18,056 
 38,845 

 39,194   $ 
 50,764  
 89,958   $ 

  $ 

Property and equipment consisted of the following at December 31 (in thousands): 

Estimated 

Land 
Building and leasehold improvements 
Production equipment 
Computers, equipment and software 
Furniture and office equipment 
Vehicles 
Website development costs 
Capitalized internal-use software development costs 
Construction-in-process 
Total cost 
Less: Accumulated depreciation 
Property and equipment, net 

  $ 

N/A 
  3 - 39 years   
  3 - 7 years  
  3 - 5 years  
  5 - 7 years  
5 years 
3 years 
3 years 
N/A 

     Useful Life      December 31, 2020     December 31, 2019
 2,900 
 20,089 
 29,961 
 8,126 
 6,514 
 1,753 
 204 
 3,670 
 12,385 
 85,602 
 (41,832)
 43,770 

 57,052    $ 
 20,912   
 37,539  
 10,889  
 6,954  
 1,980  
 204  
 3,670  
 13,479  
 152,679  
 (47,185) 
 105,494   $ 

   $ 

In September 2020, we purchased a parcel of land located in Scottsdale, Arizona at auction from the Arizona State 
Land Department, on which we intend to construct our new manufacturing and office facility. The purchase price of the 
land was $49.1 million, plus selling fees, administrative fees, and certain other costs and expenses incurred by the Arizona 
State Land Department pursuant to the auction, for a total cost of approximately $50.6 million. We also capitalized legal 
and  broker  fees  related 
totaling  approximately $1.3 million.  Additionally,  we  capitalized 
approximately $2.2 million  paid  to  the  City  of  Scottsdale  under  a  separate  public  infrastructure  reimbursement 
development agreement; we are eligible for a refund of this and other infrastructure and development costs to be paid by 
Axon up to a total of approximately $9.4 million if certain milestones in the agreement are achieved.   

the  purchase 

to 

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AXON ENTERPRISE, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued) 

Depreciation and amortization expense related to property and equipment was $9.2 million, $7.9 million and $4.9 
million for the years ended December 31, 2020, 2019 and 2018, respectively, of which $4.0 million, $3.5 million and $1.4 
million was included in cost of sales for the respective years. 

7. Goodwill and Intangible Assets 

The  changes  in  the  carrying  amount  of  goodwill  for  the year  ended  December 31,  2020  were  as  follows  (in 

thousands): 

Balance, December 31, 2019 
Foreign currency translation adjustments 
Balance, December 31, 2020 

  $ 

  $ 

TASER 

     Software and       
Sensors 
 23,659   $ 
 96  
 23,755   $ 

 1,354   $ 
 96  
 1,450   $ 

Total 
 25,013 
 192 
 25,205 

Intangible assets (other than goodwill) consisted of the following (in thousands): 

December 31, 2020 

December 31, 2019 

Amortizable (definite-lived) intangible assets: 

Useful 
Life 

      Gross 
  Carrying    Accumulated   Carrying   Carrying    Accumulated   Carrying 
  Amount    Amortization  Amount   Amount    Amortization   Amount 

      Gross 

     Net 

Net 

Domain names 
Issued patents 
Issued trademarks 
Customer relationships 
Non-compete agreements 
Developed technology 
Re-acquired distribution rights 
Total amortizable 

   5 ‑ 10 years   $  3,036   $ 
   5 ‑ 25 years  
   3 ‑ 15 years  
   4 ‑ 8 years  
   3 ‑ 4 years  
   3 ‑ 5 years  
2 years 

    3,232  
    1,002  
    3,780  
 460  
   10,660  
    2,202  
   24,372  

 (1,339)  $  1,697   $  3,161   $ 
 (1,567) 
 (227) 
 (1,955) 
 (429) 
 (8,713) 
 (2,202) 
    (16,432) 

    3,271  
    1,166  
    3,721  
 450  
   10,660  
    2,009  
   24,438  

   1,665  
 775  
   1,825  
 31  
   1,947  
 —  
   7,940  

 (1,035)   $   2,126 
    1,932 
 (1,339)  
 488 
 (678)  
    2,305 
 (1,416)  
 46 
 (404)  
    4,132 
 (6,528)  
 — 
 (2,009)  
   11,029 
    (13,409)  

Non-amortizable (indefinite-lived) intangible assets: 

TASER trademark 
Patents and trademarks pending    
Total non-amortizable 

 Total intangible assets 

 900  
 608  
    1,508  

 900 
 842 
    1,742 
     $ 25,880   $   (16,432)  $  9,448   $ 26,180   $   (13,409)   $  12,771 

 900  
 842  
    1,742  

 900  
 608  
   1,508  

Amortization  expense  of  intangible  assets  was  $3.3  million,  $3.5  million  and  $5.7  million  for  the years  ended 
December 31, 2020, 2019 and 2018, respectively. Estimated amortization for intangible assets with definitive lives for the 
next five years ended December 31, and thereafter, is as follows (in thousands): 

2021 
2022 
2023 
2024 
2025 
Thereafter 
Total 

     $ 

$ 

 2,894 
 1,285 
 983 
 900 
 635 
 1,243 
 7,940 

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AXON ENTERPRISE, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued) 

8. Other Long-Term Assets 

Other long-term assets consisted of the following at December 31 (in thousands): 

Cash surrender value of corporate-owned life insurance policies 
Deferred commissions 
Restricted cash 
Operating lease assets 
Investments in unconsolidated affiliates (1) 
Warrants for unconsolidated affiliate (2) 
Prepaid expenses, deposits and other 
Total other long-term assets 

 4,654   $ 

    December 31, 2020     December 31, 2019
 4,214 
  $ 
 22,068 
 56 
 9,653 
 — 
 — 
 4,190 
 40,181 

 32,455  
 62  
 22,308  
 9,500  
 2,211  
 8,727  
 79,917   $ 

  $ 

(1) 

(2) 

In March 2020, we made a $4.7 million minority investment in and entered into a commercial partnership agreement 
with Flock Group Inc., a provider of advanced security for neighborhoods and law enforcement. We account for this 
investment under the ASC 321 measurement alternative for equity securities without readily determinable fair values, 
as there are no quoted market prices for the investment. The investment is measured at cost less impairment, adjusted 
for observable price changes and is assessed for impairment whenever events or changes in circumstances indicate 
that  the  carrying  amount may not  be recoverable.  As of December 31, 2020,  no  impairment was  recorded for  the 
investment. 

In October 2020, we made an additional $2.1 million investment in Flock Group Inc. The issuance of new equity by 
Flock Group Inc. to us and other investors represented an observable price change for our initial investment and related 
warrants.  Accordingly,  we  recorded  an  increase  of  $2.4  million  to  our  carrying  value  during  the  quarter  ended 
December 31, 2020.  

In conjunction with the equity investment in and commercial partnership with Flock Group Inc., we have the ability 
to commit additional capital over time through warrants where the exercisability and exercise prices are conditional 
on the achievement of certain partnership performance metrics. The fair value of the preferred stock warrants was 
estimated at $2.6 million using Monte Carlo simulation. The issuance of new equity by Flock Group Inc. to us and 
other investors in October 2020 represented an observable price change for our initial investment and related warrants. 
Accordingly, we recorded a decrease of $0.4 million to the carrying value of the warrants during the quarter ended 
December 31, 2020.  

In February 2021, we made a $20.0 million minority investment in RapidSOS, Inc.  

9. Accrued Liabilities 

Accrued liabilities consisted of the following at December 31 (in thousands): 

Accrued salaries, benefits and bonus 
Accrued professional, consulting and lobbying fees 
Accrued warranty expense 
Accrued income and other taxes 
Accrued inventory in transit 
Other accrued expenses 
Accrued liabilities 

70 

    December 31, 2020     December 31, 2019
 24,737 
  $ 
 3,235 
 1,476 
 3,362 
 4,156 
 8,035 
 45,001 

 36,892   $ 
 3,055  
 769  
 3,848  
 4,597  
 10,682  
 59,843   $ 

  $ 

 
 
 
 
 
 
 
 
 
 
 
  
  
 
  
  
 
  
  
 
 
 
 
 
 
 
  
  
 
 
 
 
 
 
 
 
 
 
 
 
  
  
 
  
  
 
  
  
 
 
 
 
  
  
 
 
AXON ENTERPRISE, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued) 

10. Commitments and Contingencies 

Data Storage Purchase Commitment 

In June 2019, we entered into a purchase agreement for cloud data storage with a 3 year term beginning July 1, 2019. 
The purchase agreement includes a total commitment of $50.0 million, with an up-front prepayment of $15.0 million that 
was made in July 2019. Storage fees under this agreement were $20.6 million for the year ended December 31, 2020, and 
were recorded in cost of service sales. The remaining purchase commitment at December 31, 2020 was $22.4 million. 

Purchase commitments 

We routinely enter into cancelable and non-cancelable purchase orders with many of our key vendors. Based on 
the strategic relationships with many of these vendors, our ability to cancel these purchase orders and maintain a favorable 
relationship would be limited. As of December 31, 2020, we had approximately $169.3 million of open purchase orders. 

Litigation 

Product Litigation 

As a manufacturer of weapons and other law enforcement tools used in high-risk field environments, we are often 
the subject of products liability litigation concerning the use of our products. We are currently named as a defendant in 
seven lawsuits (1 pending dismissal) in which the plaintiffs allege either wrongful death or personal injury in situations in 
which a TASER CED was used by law enforcement officers in connection with arrests or training. While the facts vary 
from case to case, these product liability claims typically allege defective product design, manufacturing, and/or failure to 
warn. They seek compensatory and sometimes punitive damages, often in unspecified amounts. 

We continue to aggressively defend all product litigation. As a general rule, it is our policy not to settle suspect injury 
or death cases. Exceptions are sometimes made where the settlement is strategically beneficial to us. Due to the confidential 
nature of our litigation strategy and the confidentiality agreements that are executed in the event of a settlement, we do not 
identify or comment on specific settlements by case or amount. Based on current information, we do not believe that the 
outcome of any such legal proceeding will have a material effect on our financial position, results of operations, or cash 
flows. We are self-insured for the first $5.0 million of any product claim made after 2014. No judgment or settlement has 
ever exceeded this amount in any products case. We continue to maintain product liability insurance coverage, including 
an insurance policy fronting arrangement, above our self-insured retention with various limits depending on the policy 
period. 

U.S. Federal Trade Commission Litigation 

The  U.S.  Federal  Trade  Commission  (“FTC”)  filed  an  enforcement  action  on  January 3,  2020  regarding  Axon’s 
May 2018 acquisition of Vievu LLC from Safariland LLC. The FTC alleges the merger was anticompetitive and adversely 
affected  the  body  worn  camera  (“BWC”)  and  digital  evidence  management  systems  (“DEMS”)  market  for  “large 
metropolitan police departments.” Fact and expert discovery is complete.  On October 2, 2020, the Ninth Circuit stayed 
the  administrative  hearing  set  for  October 13,  2020  pending  decision  on  Axon’s  appeal  (see  below).  If  ultimately 
successful, the FTC may require Axon to divest Vievu and other assets or take other remedial measures, any of which 
could be material to Axon. We are vigorously defending the matter. At this time, we cannot predict the eventual scope, 
duration,  or  outcome  of  the  proceeding  and  accordingly  we  have  not  recorded  any  liability  in  the  accompanying 
consolidated financial statements.  

Prior to the FTC’s enforcement action, Axon sued the FTC in federal court in the District of Arizona for declaratory 
and injunctive relief alleging the FTC’s structure and administrative processes violate Article II of the U.S. Constitution 
and our Fifth Amendment rights to due process and equal protection. On April 8, 2020, the district court dismissed the 

71 

 
AXON ENTERPRISE, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued) 

action, without prejudice, for lack of jurisdiction, requiring Axon to first bring its constitutional claims in the administrative 
case. The Ninth Circuit affirmed that ruling on January 28, 2021 (No. 20-15662) in a split 2-1 decision. We are exploring 
further appellate options, including a petition for rehearing en banc to the Ninth Circuit and a petition for certiorari to the 
U.S. Supreme Court. The administrative case should remain stayed until the appellate mandate issues. 

In parallel to these matters, we are evaluating strategic alternatives to litigation, which we might pursue if determined 
to be in the best interests of shareholders and customers. This could include a divestiture of the Vievu entity and/or related 
assets and the licensure of certain intellectual and other intangible property. While we continue to believe the acquisition 
of  Vievu  was  lawful  and  a  benefit  to  Vievu’s  customers,  the  cost,  risk  and  distraction  of  protracted  litigation  merit 
consideration of settlement if achievable on terms agreeable to the FTC and the company. 

General 

From time to time, we are notified that we may be a party to a lawsuit or that a claim is being made against us. It is 
our policy to not disclose the specifics of any claim or threatened lawsuit until the summons and complaint are actually 
served on us. After carefully assessing the claim, and assuming we determine that we are not at fault or we disagree with 
the damages or relief demanded, we vigorously defend any lawsuit filed against us. We record a liability when losses are 
deemed probable and reasonably estimable. When losses are deemed reasonably possible but not probable, we determine 
whether it is possible to provide an estimate of the amount of the loss or range of possible losses for the claim, if material 
for disclosure. In evaluating matters for accrual and disclosure purposes, we take into consideration factors such as our 
historical experience with matters of a similar nature, the specific facts and circumstances asserted, the likelihood of our 
prevailing, the availability of insurance, and the severity of any potential loss. We reevaluate and update accruals as matters 
progress over time. 

Based on our assessment of outstanding litigation and claims as of  December 31, 2020, we have determined that it 
is  not  reasonably  possible  that  these  lawsuits  will  individually,  or  in  the  aggregate,  materially  affect  our  results  of 
operations, financial condition or cash flows. However, the outcome of any litigation is inherently uncertain and there can 
be no assurance that any expense, liability or damages that may ultimately result from the resolution of these matters will 
be covered by our insurance or will not be in excess of amounts recognized or provided by insurance coverage and will 
not have a material adverse effect on our operating results, financial condition or cash flows. 

Off-Balance Sheet Arrangements 

Under certain circumstances, we use letters of credit and surety bonds to guarantee our performance under various 
contracts, principally in connection with the installation and integration of our Axon cameras and related technologies. 
Certain of our letters of credit contracts and surety bonds have stated expiration dates, with others being released as the 
contractual  performance  terms  are  completed.  We  expect  to  fulfill  all  contractual  performance  obligations  related  to 
outstanding guarantees. At December 31, 2020, we had outstanding letters of credit of approximately $6.1 million, which 
are  expected  to  expire  in  June and  September 2021. We  also  had  outstanding  letters  of  credit  and  bank  guarantees  of 
$2.0 million  that  do  not  draw  against  our  credit  facility.  The  outstanding  letters  of  credit  are  expected  to  expire  in 
June 2021.  In  January 2021,  the  letters  of  credit  were  amended  to  expire  in  January 2022. Additionally,  we  had 
approximately $21.5 million of outstanding surety bonds at December 31, 2020, with $0.4 million expiring in 2021, $3.1 
million expiring in 2022, $7.5 million expiring in 2023, and the remaining $10.5 million expiring in 2024. 

72 

 
AXON ENTERPRISE, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued) 

11. Income Taxes 

Income  (loss)  before  income  taxes  included  the  following  components  for  the years  ended  December 31  (in 

thousands): 

United States 
Foreign 
Total 

2020 

2019 

  $  (11,529)  $   (1,449)
 3,519 
 2,070 

 5,238 
  $   (6,291)  $ 

2018 
$   25,751 
 2,353 
$   28,104 

Significant  components  of  the  provision  for  income  taxes  are  as  follows  for  the years  ended  December 31  (in 

thousands): 

Current: 

Federal 
State 
Foreign 
Total current 

Deferred: 

Federal 
State 
Foreign 
Total deferred 

Tax impact of unrecorded tax benefits liability 
Provision for income taxes (Income tax benefit) 

2020 

2019 

2018 

  $ 

  $ 

$ 

 5,277 
 3,886 
 1,943 
 11,106  

 4,247 
 2,414 
 1,533 
 8,194  

 4,900 
 1,377 
 228 
 6,505 

   (10,175)  
 (3,111)  
 (3,131)  
   (16,417)  
 744  

  $   (4,567)    $ 

 (6,060) 
 (1,665) 
 (264) 
 (7,989) 
 983  

 (8,382)
 (364)
 (3)
 (8,749)
 1,143 
 1,188    $   (1,101)

A reconciliation of our effective income tax rate to the federal statutory rate follows for the years ended December 31 

(in thousands): 

Federal income tax at the statutory rate 
State income taxes, net of federal benefit 
Difference between statutory and foreign tax rates 
Permanent differences (1) 
Foreign derived intangible income deduction 
Executive compensation limitation 
Research and development 
Return to provision adjustment 
Change in liability for unrecognized tax benefits 
Excess stock-based compensation benefit 
Change in valuation allowance 
Tax effects of intercompany transactions 
Other 
Provision for income taxes (Income tax benefit) 
Effective tax rate 

  $ 

  $ 

2020 
 (1,321)  $ 
 935 
 (86) 
 794 
 (902) 
 15,463 
 (10,246) 
 (1,078) 
 987 
 (9,002) 
 163 
 (389) 
 115  
 (4,567)   $ 
 72.6 %   

2019 

$ 

 435 
 526 
 43 
 1,356 
 (217)
 7,596     
 (4,911)
 (9)
 1,191 
 (4,999)
 368 
 16 
 (207) 
 1,188   $ 
 57.4 %   

2018 
 5,902 
 (215)  
 7 
 1,029 
 (304)
 1,167 
 (6,908)
 1,780 
 1,768 
 (8,907)
 1,984 
 1,004 
 592  
 (1,101) 

 (3.9)%

(1)  Permanent  differences  include  certain  expenses  that  are  not  deductible  for  tax  purposes  including  meals  and 
entertainment, certain transaction costs, lobbying fees, and taxable income as a result of global intangible low-tax 
income ("GILTI"). 

73 

 
 
 
 
 
 
 
 
 
 
 
 
 
     
     
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
     
     
 
 
     
   
 
   
   
 
   
   
 
  
  
 
 
  
 
 
 
  
  
 
  
  
 
  
  
  
  
 
 
  
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
     
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
  
  
 
 
  
  
 
 
  
  
 
 
  
  
 
 
  
  
 
 
  
  
 
 
  
  
 
 
 
AXON ENTERPRISE, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued) 

Significant components of our deferred income tax assets and liabilities are as follows at December 31 (in thousands): 

Deferred income tax assets: 

Net operating loss carryforward 
Deferred revenue 
Deferred compensation 
Lease liability 
Inventory reserve 
Stock-based compensation 
Amortization 
Research and development tax credit carryforward 
Reserves, accruals, and other 
Total deferred income tax assets 

Deferred income tax liabilities: 

Contract asset 
Right of use asset 
Depreciation 
Amortization 
Investment in unconsolidated affiliate 
Prepaid expenses 
Other 
Total deferred income tax liabilities 

Net deferred income tax assets before valuation allowance 

Valuation allowance 
Net deferred income tax assets 

2020 

2019 

  $ 

$ 

 1,834 
 21,055 
 1,175 
 5,730  
 511  
 18,890  
 2,436  
 6,654  
 7,274  
 65,559  

 (1,150) 
 (5,237) 
 (5,363) 
 —  
 (321) 
 (874) 
 (185) 
 (13,130) 
 52,429  
 (7,308) 
 45,121    $ 

$ 

 2,341 
 15,348 
 971 
 2,460 
 1,258 
 10,769 
 1,133 
 4,957 
 3,394 
 42,631 

 (883)
 (2,228)
 (3,715)
 (62)
 — 
 (600)
 (637)
 (8,125)
 34,506 
 (7,172)
 27,334 

We have $0.5 million of state net operating losses (“NOLs”) which expire at various dates between 2029 and 2036. 
We also have a federal NOL of $0.1 million which expires in 2036, and is subject to limitation under Internal Revenue 
Code (“IRC”) Section 382. We have $0.1 million of federal R&D credits, which expire between 2034 and 2037, and are 
also subject to limitation under IRC Section 382. We have $11.6 million of Arizona R&D credits carrying forward, which 
expire at various dates between 2021 and 2035. In the U.K., Canada, and Australia, we have $6.0 million, $1.0 million, 
and $1.3 million of NOLs, respectively, which expire at various dates or may be carried forward indefinitely. 

In preparing our consolidated financial statements, we have assessed the likelihood that deferred income tax assets 
will be realized from future taxable income. In evaluating the ability to recover deferred income tax assets, we consider 
all available evidence, positive and negative, including our operating results, ongoing tax planning and forecasts of future 
taxable income on a jurisdiction by jurisdiction basis. A valuation allowance is established if it is determined that it is 
more  likely  than  not  that  some  portion  or  all  of  the  net  deferred  income  tax  assets  will  not  be  realized.  We  exercise 
significant judgment in determining our provision for income taxes, our deferred income tax assets and liabilities, and our 
future taxable income for purposes of assessing our ability to utilize any future tax benefit from our deferred income tax 
assets. 

As of December 31, 2020, we continue to demonstrate cumulative positive income in the U.S. federal and state tax 
jurisdictions; however, we have Arizona R&D tax credits expiring unutilized each year. Therefore, we have concluded 
that it is more likely than not that our Arizona R&D deferred tax asset will not be realized. 

As of December 31, 2020, we now have cumulative pre-tax income in the U.K. and Canada, along with positive 
evidence from projections of future growth for both entities. Therefore, we have released the full valuation allowances of 
$1.3 million and $0.3 million, respectively.  

74 

 
 
 
 
 
 
 
 
 
 
 
     
     
 
 
   
 
   
 
   
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
 
 
 
 
  
 
  
 
  
 
  
 
 
 
 
 
  
 
  
 
 
  
 
  
 
AXON ENTERPRISE, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued) 

In Australia, we have determined that sufficient deferred tax liabilities will reverse in order to realize all assets except 
one long-lived intangible where there is not an expectation that the asset will be realized. Therefore, we have recorded a 
partial valuation allowance for Australia. 

We consider the undistributed earnings of certain non-U.S. subsidiaries to be indefinitely reinvested outside of the 
United States on the basis of estimates that future domestic cash generation will be sufficient to meet future domestic cash 
needs and our specific plans for reinvestment of those subsidiary earnings. We project that our foreign earnings will be 
utilized offshore for working capital and future foreign growth. The determination of the unrecognized deferred tax liability 
on those undistributed earnings is not practicable due to our legal entity structure and the complexity of U.S. and local 
country tax laws. If we decide to repatriate the undistributed foreign earnings, we will need to recognize the income tax 
effects in the period we change our assertion on indefinite reinvestment. 

We  complete  R&D  tax  credit  studies  for  each year  that  an  R&D  tax  credit  is  claimed  for  federal,  Arizona,  and 
California income tax purposes. Management has made the determination that it is more likely than not that the full benefit 
of the R&D tax credit will not be sustained on examination and recorded a liability for unrecognized tax benefits of $7.7 
million as of December 31, 2020. Should the unrecognized tax benefit of $7.7 million be recognized, our effective tax rate 
would be favorably impacted. 

The following table presents a roll forward of our liability for unrecognized tax benefits, exclusive of accrued interest, 

as of December 31 (in thousands): 

Balance, beginning of period 
Increase (decrease) in previous year tax positions 
Increase in current year tax positions 
Decrease due to lapse of statutes of limitations 
Balance, end of period 

2020 
 6,861 

  $ 
 (34)    
 950 
 (120)
 7,657    $ 

2019 
 6,058 
  $ 
 (615)    
 1,749 
 (331)
 6,861    $ 

2018 
 4,243 
 213 
 1,982 
 (380)
 6,058 

  $ 

  $ 

Federal income tax returns for 2017 through 2019 remain open to examination by the U.S. Internal Revenue Service 
(the “IRS”), while state and local income tax returns for 2016 through 2019 also generally remain open to examination by 
state taxing authorities. The 2006 through 2015 income tax returns are only open to the extent that net operating loss or 
other tax attributes carrying forward from those years were utilized in 2016 through 2019. The foreign tax returns for 2016 
through 2019 also generally remain open to examination. During 2020, we completed an audit of our 2016 U.S. federal 
income tax return by the Internal Revenue Service and began an audit of our 2016 and 2017 California income tax returns 
for which we are currently in the closing phase with the Franchise Tax Board. Additionally, we have been notified that an 
audit will commence for Axon Public Safety Southeast Asia LLC, our entity in Vietnam. The tax period has not yet been 
defined. 

We recognize interest and penalties related to unrecognized tax benefits within the provision (benefit) for income tax 
expense  line  in  the  accompanying  consolidated  statements  of  operations  and  comprehensive  income  (loss).  As  of 
December 31, 2020 and 2019, we had accrued interest of $0.2 million and $0.2 million, respectively. 

12. Line of Credit 

We have a $50.0 million unsecured revolving line of credit with a domestic bank, of which $10.0 million is available 
for letters of credit. The credit agreement matures on December 31, 2021 and has an accordion feature which allows for 
an  increase  in  the  total  line  of  credit  up  to  $100.0  million,  subject  to  certain  conditions,  including  the  availability  of 
additional bank commitments. On January 29, 2021, we entered into an amendment to the credit agreement, which extends 
the term of the credit agreement to December 31, 2023 and increases the amount of the unsecured revolving line of credit 
which is available for letters of credit from $10 million to $20 million.  

75 

 
 
 
 
 
 
 
 
 
 
 
 
 
     
     
     
 
 
 
 
   
   
 
 
 
AXON ENTERPRISE, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued) 

At December 31, 2020 and 2019, there were no borrowings under the line. Under the terms of the line of credit, 
available  borrowings  are  reduced  by  outstanding  letters  of  credit.  As  of  December 31,  2020,  we  had  letters  of  credit 
outstanding of approximately $6.1 million under the facility and available borrowing of $43.9 million. Advances under 
the line of credit bear interest at LIBOR plus 1.0 to 1.5% per year determined in accordance with a pricing grid based on 
our funded debt to earnings before interest, taxes, depreciation and amortization ("EBITDA") ratio. 

We are required to comply with a maximum funded debt to EBITDA ratio of no greater than 2.50 to 1.00 based upon 

a trailing four fiscal quarter period. At December 31, 2020, our funded debt to EBITDA ratio was 0.0000 to 1.00. 

13. Stockholders’ Equity 

Common Stock and Preferred Stock 

We have authorized the issuance of two classes of stock designated as “common stock” and “preferred stock,” each 
having a par value of $0.00001 per share. We are authorized to issue 200 million shares of common stock and 25 million 
shares of preferred stock. 

Stock-based Compensation Plans 

We have historically utilized stock-based compensation, consisting of RSUs and stock options, for key employees 
and non-employee directors as a means of attracting and retaining quality personnel. Service-based grants generally have 
a vesting period of 2 to 5 years and a contractual maturity of ten years. Performance-based grants generally have vesting 
periods ranging from 1 to 10 years and a contractual maturity of ten years. 

On February 12, 2019, our shareholders approved the 2019 Plan, which was adopted by the Board of Directors to 
reserve a sufficient number of shares to facilitate our XSPP and grants of XSUs under the plan. Under the 2019 Plan, we 
reserved for future grants: (i) 6.0 million shares of common stock, plus (ii) the number of shares of common stock that 
were authorized but unissued under our 2018 Stock Incentive Plan (the “2018 Plan”) and all prior Company equity plans 
as of the effective date of the 2019 Plan, and (iii) the number of shares of stock that have been granted under the prior 
plans that either terminate, expire or lapse for any reason after the effective date of the 2019 Plan. As of December 31, 
2020, approximately 1.9 million shares remain available for future grants. Shares issued upon exercise of stock awards 
from these plans have historically been issued from our authorized unissued shares. 

Performance-based stock awards 

We have issued performance-based stock options and performance-based RSUs, the vesting of which is generally 
contingent upon the achievement of certain performance criteria related to our operating performance, as well as successful 
and timely development and market acceptance of future product introductions. In addition, certain of the performance 
RSUs  have  additional  service  requirements  subsequent  to  the  achievement  of  the  performance  criteria.  Compensation 
expense is recognized over the requisite service period, which is defined as the longest explicit, implicit or derived service 
period based on management’s estimate of the probability of the performance criteria being satisfied, adjusted at each 
balance sheet date. For both service-based and performance-based RSUs, we account for forfeitures as they occur as a 
reduction to stock-based compensation expense and additional paid-in-capital 

CEO Performance Award 

On May 24, 2018, our stockholders approved the CEO Performance Award of 6,365,856 stock option awards. The 
CEO Performance Award consists of 12 vesting tranches with a vesting schedule based entirely on the attainment of both 
operational  goals  (performance  conditions)  and  market  capitalization  goals  (market  conditions),  assuming  continued 
employment  either  as  the  CEO  or  as  both  Executive  Chairman  and  Chief  Product  Officer  and  service  through  each 
attainment date. Each of the 12 vesting tranches of the CEO Performance Award have a 10-year contractual term and will 

76 

 
AXON ENTERPRISE, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued) 

vest upon certification by the Compensation Committee of the Board of Directors (the “Compensation Committee”) that 
both (i) the market capitalization goal for such tranche, which begins at $2.5 billion for the first tranche and increases by 
increments  of $1.0  billion  thereafter,  and  (ii) any  one  of  the  following eight operational  goals  focused  on  revenue 
or eight operational  goals  focused  on  Adjusted  EBITDA  have  been  met  for  the  previous  four  consecutive  fiscal 
quarters. Adjusted  EBITDA  for  purposes  of  the  CEO  Performance  Award  ("Adjusted  EBITDA  (CEO  Performance 
Award)") is defined as net income (loss) attributable to common stockholders before interest expense, investment interest 
income, provision (benefit) for income taxes, depreciation and amortization, and stock-based compensation expense. 

Eight Separate Revenue Goals (1) 
(in thousands) 
Goal #1, $710,058 
Goal #2, $860,058 
Goal #3, $1,010,058 
Goal #4, $1,210,058 
Goal #5, $1,410,058 
Goal #6, $1,610,058 
Goal #7, $1,810,058 
Goal #8, $2,010,058 

Eight Separate Adjusted EBITDA (CEO  
Performance Award) Goals 
(in thousands) 
Goal #9, $125,000 
Goal #10, $155,000 
Goal #11, $175,000 
Goal #12, $190,000 
Goal #13, $200,000 
Goal #14, $210,000 
Goal #15, $220,000 
Goal #16, $230,000 

(1) 

In connection with the acquisition of Vievu that was completed during 2018, the revenue goals were adjusted for the 
acquiree’s Target Revenue, as defined in the CEO Performance Award agreement. 

As of December 31, 2020, the following operational goals were considered probable of achievement: 

•  Total revenue of $710.1 million, $860.1 million, and $1,010.1 million; and 

•  Adjusted  EBITDA  (CEO  Performance  Award)  of  $155.0  million,  $175.0  million,  $190.0  million,  $200.0 

million, $210.0 million, $220.0 million, and $230.0 million. 

As of December 31, 2020, the following operational goals were achieved, with vesting of the related tranche pending 

certification by the Compensation Committee: 

•  Adjusted EBITDA (CEO Performance Award) of $125.0 million. 

Stock-based compensation expense associated with the CEO Performance Award is recognized over the longer of 
the expected achievement period for each pair of market capitalization and operational goals, beginning at the point in 
time when the relevant operational goal is considered probable of being met. The probability of meeting an operational 
goal  and  the  expected  achievement  point  in  time  for  meeting  a  probable  operational  goal  are  based  on  a  subjective 
assessment  of  our  forward-looking  financial  projections,  taking  into  consideration  statistical  analysis.  Even  though  no 
tranches of the CEO Performance Award vest unless a market capitalization and a matching operational goal are both 
achieved,  stock-based  compensation  expense  is  recognized  when  an  operational  goal  is  considered  probable  of 
achievement regardless of whether a market capitalization goal is actually achieved. Stock-based compensation represents 
a non-cash expense and is recorded in sales, general, and administrative operating expense on our consolidated statements 
of operations and comprehensive income. 

The first four market capitalization goals have been achieved as of December 31, 2020, and the fifth and sixth market 
capitalization goals were achieved in January and February 2021, respectively. However, none of the stock options granted 
under the CEO Performance Award have vested thus far as attainment of the first tranche has not been certified by the 
Compensation Committee, and none of the other operational goals have been achieved. As there are ten operational goals 
considered probable of achievement and one achieved operational goal, we recorded stock-based compensation expense 

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AXON ENTERPRISE, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued) 

of  $93.8  million  related  to  the  CEO  Performance  Award from  the  CEO  Grant  Date  through  December 31,  2020.  The 
number of stock options that will vest related to the achieved tranche is approximately 0.5 million shares. The number of 
stock options that would vest related to the remaining ten probable tranches is approximately 5.3 million shares. 

As of December 31, 2020, we had $134.5 million of total unrecognized stock-based compensation expense related 
to the CEO Performance Award for the operational goals that were considered probable of achievement, which will be 
recognized  over  a  weighted-average  period  of  5.1 years.  As  of December 31,  2020,  we  had  unrecognized  stock-based 
compensation expense of $17.6 million for the operational goal that was considered not probable of achievement. 

eXponential Stock Performance Plan 

On February 12, 2019, our shareholders approved the 2019 Plan, which was adopted by the Board of Directors to 
reserve a sufficient number of shares to facilitate our XSPP and grants of XSUs under the plan. Pursuant to the XSPP, all 
eligible full-time U.S. employees were granted an award of 60 XSUs in January 2019, and certain employees had the 
opportunity  to  elect  to  receive  a percentage  of  the  value  of  their  target  compensation  over  the  following  nine  years 
(2019-2027) in the form of additional XSUs. For employees who elected to receive XSUs, the XSU grants were made as 
an up front, lump sum grant in January 2019, and are intended to replace that portion of the target compensation they 
elected to receive in the form of XSUs for the subsequent nine years. Accordingly, their go forward target compensation 
will be reduced until 2027 by the amount of such compensation that the employees elected to receive in the form of the 
January 2019 XSU grants. Additional employee awards were granted approximately quarterly during 2019 and 2020. A 
total of approximately 0.3 million XSUs were granted during the year ended December 31, 2020. 

The XSUs are grants of restricted stock units, each with a term of approximately nine years, that vest in 12 equal 
tranches. Each of the 12 tranches will vest upon certification by the Compensation Committee that both (i) the market 
capitalization goal for such tranche, which begins at $2.5 billion for the first tranche and increases by increments of $1.0 
billion thereafter,  and  (ii) any  one  of  eight operational  goals  focused  on  revenue  or eight operational  goals  focused  on 
Adjusted EBITDA (CEO Performance Award) have been met for the previous four consecutive fiscal quarters. 

The XSPP contains an anti-dilution provision incorporated into the plan based on shareholder feedback, which affects 
the calculation of the market capitalization goals in the plan. The plan defines a maximum number of shares outstanding 
that may be used in the calculation of the market capitalization goals (the “XSU Maximum”). If the actual number of 
shares  outstanding  exceeds  the  XSU  Maximum  guardrail,  then  the  lower  pre-defined  number  of  shares  in  the  XSU 
Maximum, rather than the higher actual number of shares outstanding, is used to calculate market capitalization for the 
determination  of  the  market  capitalization  goals  in  the  XSPP,  which,  together  with  the  operational  goals,  determines 
whether XSUs vest for participating employees. 

The  XSU  Maximum  is  defined  as  the  actual  number  of  shares  outstanding  on  the  original  XSU  grant  date  of 
January 2, 2019, increased by a 3% annual rate over the term of the XSPP and by shares issued upon the exercise of CEO 
Performance Award options. The XSU Maximum is also adjusted for acquisitions, spin-offs or other changes in the number 
of outstanding shares of common stock, if such changes have a corresponding adjustment on the market capitalization 
goals. 

New shares issued for any other reasons, including shares issued upon vesting of XSUs, RSUs, and PSUs as well as 

shares issued to raise capital through equity issuances or in other transactions, do not increase the XSU Maximum. 

The market capitalization and operational goals are identical to the CEO Performance Award, but a different number 
of shares is used to calculate the market capitalization goals if shares outstanding exceed the XSU Maximum. Additionally, 
because  the  grant  date  is  different  than  that  of  the  CEO  Performance  Award,  the  measurement  period  for  market 
capitalization is not identical. 

78 

 
AXON ENTERPRISE, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued) 

Stock-based compensation expense associated with XSU awards is recognized over the longest explicit, implicit or 
derived service period for each pair of market capitalization and operational goals, beginning at the point in time when the 
relevant operational goal is considered probable of being met. The market capitalization goal period and the valuation of 
each tranche are determined using a Monte Carlo simulation, which is also used as the basis for determining the expected 
achievement period of the market capitalization goal. The probability of meeting an operational goal and the expected 
achievement point in time for meeting a probable operational goal are based on a subjective assessment of our forward-
looking financial projections, taking into consideration statistical analysis. Even though no tranches of the XSU awards 
vest unless a market capitalization and a matching operational goal are both achieved, stock-based compensation expense 
is recognized when an operational goal is considered probable of achievement regardless of whether a market capitalization 
goal is actually achieved. 

As of December 31, 2020, actual shares outstanding exceeded the XSU Maximum as a result of the common stock 
offering completed in June 2020. Accordingly, market capitalization as calculated for the purposes of achieving additional 
goals  uses  the  lower  XSU  Maximum  share  amount  rather  than  actual  shares  outstanding.  The  first  four  market 
capitalization goals have been achieved as of December 31, 2020, and the fifth and sixth market capitalization goals were 
achieved  in  January and  February 2021,  respectively.  While  none  of  the  XSU  tranches  have  vested  thus  far,  the  first 
operational  was  achieved  as  of  December 31,  2020  and  the  related  tranche  will  vest  upon  certification  from  the 
Compensation Committee. The remaining probable operational goals have not yet been achieved as of December 31, 2020. 
As there are ten operational goals considered probable of achievement and one achieved operational goal, we recorded 
stock-based compensation expense of $58.3 million related to the XSU awards from their respective grant dates through 
December 31, 2020. The number of XSU awards that will vest related to the achieved tranche is approximately 0.4 million 
shares.  The  number  of  XSU  awards  that  would  vest  related  to  the  remaining  ten  probable  tranches  is 
approximately 4.5 million shares. 

As of December 31, 2020, we had $121.3 million of total unrecognized stock-based compensation expense related 
to the XSU awards for the operational goals that were considered probable of achievement, which will be recognized over 
a  weighted-average  period  of  4.66 years.  As  of December 31,  2020,  we  had  unrecognized  stock-based  compensation 
expense of $11.3 million for the operational goal that was considered not probable of achievement. 

Restricted Stock Units 

The  following  table  summarizes  RSU  activity  for  the years  ended  December 31  (number  of  units  and  aggregate 

intrinsic value in thousands): 

Units outstanding, beginning of year 
Granted 
Released 
Forfeited 
Units outstanding, end of year 
Aggregate intrinsic value at year end 

Number 
of 

2020 

2019 
  Weighted 
  Number   Average 

2018 
  Weighted 
  Number   Average 

of 

  Grant-Date   

  Weighted 
  Average 
  Grant-Date 
  Grant-Date  
     Fair Value      Units       Fair Value      Units       Fair Value 
 1,249    $   45.47     1,244    $   28.52     1,902    $   23.58 
 45.99 
 23.50 
 25.17 
 28.52 

 718  
    100.76   
 (547) 
 40.68   
 52.40   
 (166) 
 76.10     1,249  

 287  
 59.09   
 (730) 
 27.38   
 36.91   
 (215) 
 45.47     1,244  

of 

      Units 

 577  
 (598) 
 (121) 
 1,107  
  $ 135,679  

Aggregate intrinsic value represents our closing stock price on the last trading day of the period, which was $122.53 
per share at December 31, 2020, multiplied by the number of RSUs. The fair value as of the respective vesting dates of 
RSUs that vested during the year was $56.0 million, $39.4 million, and $36.6 million for the years ended December 31, 
2020, 2019, and 2018, respectively.  

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AXON ENTERPRISE, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued) 

Certain RSUs that vested in the year ended December 31, 2020 were net-share settled, such that we withheld shares 
to cover the employees’ tax obligation for the applicable income and other employment taxes, and remitted the cash to the 
appropriate taxing authorities. Total shares withheld during 2020 were 0.1 million and had a value of approximately $6.6 
million on their respective vesting dates as determined by the closing stock price of our stock. Payments for the employees’ 
tax obligations are reflected as a financing activity within the consolidated statements of cash flows. We record a liability 
for the tax withholding to be paid by us as a reduction to additional paid-in capital. 

As of December 31, 2020, we had $67.6 million of total unrecognized stock-based compensation expense related to 
RSUs under our stock plans for shares that are expected to vest. We expect to recognize the cost related to the RSUs over 
a weighted average period of 2.35 years. RSUs are released when vesting requirements are met. 

Performance Stock Units 

The following table summarizes PSU activity, inclusive of XSUs, for the years ended December 31 (number of units 

and aggregate intrinsic value in thousands): 

Units outstanding, beginning of year 
Granted 
Released 
Forfeited 
Units outstanding, end of year 
Aggregate intrinsic value at year end 

 6,033    $   34.47   

2020 

2018 
  Weighted 
  Number   Average 

2019 
  Weighted 
  Number   Average 

of 

  Grant-Date   

  Weighted 
  Average 
  Grant-Date  
  Grant-Date 
     Fair Value      Units       Fair Value      Units       Fair Value 
 446    $   23.02 
 46.29 
 27.11 
 23.65 
 27.82 

 411    $   27.82   
 34.61   
 17.14   
 33.99   
 34.47   

 58.11     6,041  
 27.79   
 (103) 
 (316) 
 40.83   
 35.71     6,033  

 94  
 (42) 
 (87) 
 411  

of 

Number 
of 

      Units 

 417  
 (184) 
 (648) 
 5,618  
  $ 688,414  

Aggregate  intrinsic  value  represents  our  closing  stock  price  on  the  last  trading  day  of  the  period,  which  was 
$122.53 per share, multiplied by the number of PSUs outstanding. As of December 31, 2020, there was $127.4 million in 
unrecognized compensation costs related to PSUs under our stock plans for shares that are expected to vest. We expect to 
recognize  the  cost  related  to  the  PSUs  over  a  weighted  average  period  of 4.49 years.  PSUs  are  released  when  vesting 
requirements are met. 

Of the 0.4 million performance-based RSUs granted in 2020, 0.3 million were XSUs. Certain of the performance-
based RSUs outstanding as of December 31, 2020 can vest with a range of shares earned being between 0% and 200% of 
the targeted shares granted, depending on the final achievement of pre-determined performance criteria as of the vesting 
date. The amount of PSUs included in the table above related to such grants is the target level. The maximum additional 
number of PSUs that could be earned is 0.2 million, which are not included in the table above. As of December 31, 2020, 
the  performance  criteria  had  been  met  for  approximately  0.2  million  of  the  0.3  million  performance-based  RSUs 
outstanding, exclusive of XSUs outstanding. We recognized $48.3 million, $24.1 million and $4.8 million of compensation 
expense related  to performance-based  RSUs  during  the years  ended December 31,  2020, 2019  and  2018, respectively, 
which included expense related to XSUs of $40.8 million during the year ended December 31, 2020. 

On  November 3,  2020,  the  Compensation  Committee  of  our  Board  of  Directors  approved  a  modification  to  the 
definition of a metric for certain of our outstanding PSU awards. We accounted for this change as a Type III modification 
under ASC 718 since the expectation of the attainment for this metric changed from improbable to probable. We will 
recognize additional stock-based compensation of approximately $6.4 million over the remaining requisite service period, 
beginning from the modification date; of this total, $3.2 million was recognized during the year ended December 31, 2020. 

Certain PSUs that vested in the year ended December 31, 2020 were net-share settled such that we withheld shares 
to cover the employees’ tax obligation for the applicable income and other employment taxes, and remitted the cash to the 

80 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
  
  
  
 
 
  
  
  
 
 
  
  
  
 
 
  
  
  
 
 
 
 
 
 
 
 
 
AXON ENTERPRISE, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued) 

appropriate taxing authorities. Total shares withheld related to PSUs were approximately 16 thousand and had a value of 
$1.2 million on their respective vesting dates as determined by the closing stock price on such dates. Payments for the 
employees’ tax obligations are reflected as a financing activity within the consolidated statements of cash flows. We record 
a liability for the tax withholding to be paid by us as a reduction to additional paid-in capital. 

Stock Option Activity 

The  following  table  summarizes  stock  option  activity  for  the years  ended  December 31  (number  of  options  in 

thousands): 

2020 

2019 

2018 

  Number 

of 

  Weighted   
  Average 
  Exercise 

  Weighted   

  Number   Average 
  Exercise 

of 

  Weighted 
  Number   Average 
  Exercise 

of 

      Options       Price 

    Options       Price 

    Options      Price 

Options outstanding, beginning of year 
Granted 
Exercised 
Expired / terminated 
Options outstanding, end of year 
Options exercisable, end of year 

  6,431    $ 28.34  
 —  
  —  
    4.52  
 (65) 
 —  
 —  
   28.58  
  6,366  
   28.58  
 530  

 6,458    $ 28.24   

—  
 (27) 
—  
 6,431  
 65  

   —     6,366  
 (664) 
 4.27   
   —   
 (48) 
   28.34     6,458  
 92  

 804    $   4.99 
   28.58 
 5.09 
 4.55 
   28.24 
 4.45 

 4.52  

We granted 6.4 million stock options in 2018 and none in 2020 or 2019. The total intrinsic value of options exercised 
was $5.1 million, $1.2 million and $28.5 million for the years ended December 31, 2020, 2019 and 2018, respectively. 
The intrinsic value for options exercised was calculated as the difference between the exercise price of the underlying 
stock option awards and the market price of our common stock on the date of exercise. 

The following table summarizes information about stock options that were fully vested or expected to vest as of 

December 31, 2020 (number of options in thousands): 

Options Outstanding 

Options Exercisable 

Range of 
Exercise Price 
$28.58  

Number of 
Options 
      Outstanding       

 530   $ 

Weighted 
Average 
Exercise 
Price 
 28.58   

   Weighted    

Average 

   Remaining    
  Contractual  
     Life (Years)        Exercisable       

Weighted 
Number of 
Options 

Average 
Exercise 
Price 

 7.15   

 530   $ 

 28.58   

   Weighted 
Average 

   Remaining 
  Contractual 
     Life (Years) 
 7.15 

The aggregate intrinsic value of options exercisable at December 31, 2020 was $49.8 million, respectively. Aggregate 
intrinsic value represents the difference between the exercise price of the underlying stock option awards and the closing 
market price of our common stock of $122.53 on December 31, 2020. 

At December 31, 2020, we had 6.4 million unvested options outstanding with a weighted average exercise price of 
$28.58 per share, weighted average grant-date fair value of $38.64 per share and weighted average remaining contractual 
life of 7.2 years. The aggregate intrinsic value of unvested options at December 31, 2020 was $598.1 million. 

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AXON ENTERPRISE, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued) 

Stock-based Compensation Expense 

We account for stock-based compensation using the fair-value method. Reported stock-based compensation expense 

was classified as follows for the years ended December 31 (in thousands): 

Cost of product and service sales 
Sales, general and administrative expenses 
Research and development expenses 
Total stock-based compensation expense 
Income tax benefit 

Stock Inducement Plan 

  $ 

2018 

  $ 

2020 
 3,464 
   103,860 
 26,248 
  $  133,572 
  $   29,329    $  11,457    $ 

2019 
 1,565 
 59,342 
 17,588 
  $  78,495 

 511 
 12,710 
 8,658 
  $  21,879 
 4,049 

$ 

In September 2019, our Board of Directors adopted the Axon Enterprise, Inc. 2019 Stock Inducement Plan (the “2019 
Inducement Plan”) pursuant to which we reserved 500,000 shares of common stock for issuance under the Inducement 
Plan.  The  2019  Inducement  Plan  was  adopted  without  stockholder  approval  pursuant  to  Rule 5635(c)(4) and 
Rule 5635(c)(3) of  the  Nasdaq  Listing  Rules.  The  Inducement  Plan  provides  for  the  grant  of  equity-based  awards, 
including restricted stock units, restricted stock, performance shares and performance units, and its terms are substantially 
similar to our stockholder-approved 2019 Plan. In accordance with Rule 5635(c)(4) and Rule 5635(c)(3) of the Nasdaq 
Listing  Rules,  awards  under  the  Inducement  Plan  may  only  be  made  to  individuals  not  previously  employees  or  non-
employee  directors  of  the  Company  (or  following  such  individuals’  bona  fide  period  of  non-employment  with  the 
Company), as an inducement material to the individuals’ entry into employment with the Company. 

As of December 31, 2020, there were 29,600 shares available for grant under the 2019 Inducement Plan. 

Stock Repurchase Plan 

In February 2016, our Board of Directors authorized a stock repurchase program to acquire up to $50.0 million of 
our outstanding common stock subject to stock market conditions and corporate considerations. As of December 31, 2020 
and 2019, $16.3 million remained available under the plan for future purchases. 

14. Leases 

Lease Obligations 

We determine if an arrangement is a lease at inception. Operating lease right-of-use (“ROU”) assets and liabilities 
are recognized based on the present value of future minimum lease payments over the lease term at commencement date. 
As  most  of  our  leases  do  not  provide  an  implicit  rate,  we  use  our  estimated  incremental  borrowing  rate  based  on  the 
information available at the commencement date in determining the present value of future payments. Additionally, we 
use the portfolio approach in determining the discount rate used to present value lease payments. We give consideration 
to our line of credit as well as publicly available data for instruments with similar characteristics when estimating our 
incremental borrowing rates. The ROU asset also includes any lease payments made and initial direct costs incurred and 
excludes lease incentives. 

We have operating and finance leases for office space and certain equipment. Leases with an initial term of 12 months 
or less are not recorded on the balance sheet; we recognize lease expense for these leases on a straight-line basis over the 
lease term. For leases beginning on or after January 1, 2019, we account for lease components separately from non-lease 
components for all asset classes. 

Our leases have remaining terms of less than 1 to approximately 7 years, some of which include one or more options 
to renew for up to 5 years, and some of which include options to terminate the leases within 1 year. The exercise of lease 

82 

 
 
 
 
 
 
 
 
 
 
 
 
 
     
     
     
 
   
 
 
 
   
 
 
AXON ENTERPRISE, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued) 

renewal options is at our sole discretion and such options are included in ROU assets and liabilities for renewal periods 
that are reasonably certain of exercise. Certain of our lease agreements include stated rental payment escalations. Our lease 
agreements do not contain any material residual value guarantees or material restrictive covenants. We sublease certain 
real estate to third parties. Finance leases as of December 31, 2020 were immaterial. 

Leases (in thousands) 
Assets 
Operating lease assets 
Liabilities 
Current 

Operating 
Noncurrent 
Operating 

Total lease liabilities 

     Classification 

      December 31, 2020        December 31, 2019 

   Other assets 

  $ 

 22,308   $ 

 9,653 

   Other current liabilities 

  $ 

 5,431   $ 

 3,817 

   Other long-term liabilities 

  $ 

 18,952  
 24,383   $ 

 6,792 
 10,609 

The components of lease expense were as follows (in thousands): 

Operating lease expense (1) 
Sublease income 

Net lease expense 

     Classification 

Sales, general and administrative 
expenses (2) 

   Interest and other income, net 

  Twelve Months Ended     Twelve Months Ended
      December 31, 2019 
      December 31, 2020 

$ 

  $ 

 6,757   $ 
 (55) 
 6,702   $ 

 4,627 
 (301)
 4,326 

(1) 

Includes short-term leases, which are immaterial. 

(2)  An immaterial portion of operating lease expense is included within research and development expenses and cost of sales. 

Other information related to leases was as follows (in thousands, except lease term and discount rate): 

Supplemental Cash Flows Information 
Cash paid for amounts included in the measurement of lease 
liabilities: 

Operating cash flows for operating leases 

  $ 

 4,666  

$ 

 4,374  

Right-of-use assets obtained in exchange for lease liabilities: 

     Twelve Months Ended     
December 31, 2020 

Twelve Months Ended  
December 31, 2019 

Operating leases 

Weighted average remaining lease term: 

Operating leases 

Weighted average discount rate: 

Operating leases 

 17,390  

 888  

 4.4 years  

 3.1 years

 3.36 % 

 3.55 % 

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AXON ENTERPRISE, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued) 

Future  minimum  lease  payments  under  non-cancellable  leases  as  of  December 31,  2020  were  as  follows  (in 

thousands): 

2021 
2022 
2023 
2024 
2025 
Thereafter 
Total minimum lease payments 
Less: Amount representing interest 
Present value of lease payments 

Operating 

 6,277 
 6,178 
 5,891 
 4,009 
 3,851 
 203 
 26,409 
 (2,026)
 24,383 

$ 

As of December 31, 2020, we do not have any leases that have not yet commenced that create significant rights and 

obligations for us.      

15. Employee Benefit Plans 

We have a defined contribution profit sharing 401(k) plan for eligible employees, which is qualified under Sections 
401(a) and  401(k) of  the  Internal  Revenue  Code  of  1986,  as  amended.  Employees  are  entitled  to  make  tax-deferred 
contributions of up to the maximum allowed by law of their eligible compensation. 

We also have a non-qualified deferred compensation plan for certain executives, key employees and non-employee 
directors through which participants may elect to postpone the receipt and taxation of a portion of their compensation, 
including  stock-based  compensation,  received  from  us.  The  non-qualified  deferred  compensation  plan  allows  eligible 
participants to defer up to 80% of their base salary and up to 100% of other types of compensation. The plan also allows 
for matching and discretionary employer contributions. Employee deferrals are deemed 100% vested upon contribution. 
Distributions from the plan generally commence upon retirement, death, separation of service, specified date or upon the 
occurrence of an unforeseeable emergency. Distributions can be paid in a variety of forms from lump sum to installments 
over a period of years. Participants in the plan are entitled to select from a wide variety of investments available under the 
plan and are allocated gains or losses based upon the performance of the investments selected by the participant. All gains 
or losses are allocated fully to plan participants and we do not guarantee a rate of return on deferred balances. Assets 
related to this plan consist of corporate-owned life insurance contracts and are included in other assets in the consolidated 
balance sheets; see Note 8 for balances. Participants have no rights or claims with respect to any plan assets and any such 
assets are subject to the claims of our general creditors. 

Contributions to the plans are made by both the employee and us. Our contributions to the 401(k) plan are based on 
the level of employee contributions and are immediately vested. Future matching contributions to the plans are at our sole 
discretion. 

We also sponsor defined contribution plans in Australia, Finland, and the United Kingdom. 

Our matching contributions for all defined contribution plans for the years ended December 31, 2020, 2019 and 2018, 
were  approximately  $5.6  million,  $4.8  million  and  $3.2  million,  respectively.  Future  matching  or  profit  sharing 
contributions to the plans are at our sole discretion. 

84 

 
 
 
 
 
 
 
     
 
 
 
  
 
  
 
  
 
  
 
  
 
  
 
  
 
 
AXON ENTERPRISE, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued) 

16. Business Acquisitions 

Vievu 

On May 3, 2018, we acquired all of the outstanding ownership interests of Vievu, a public safety camera and cloud-

based evidence management system provider for law enforcement agencies. 

The purchase price of $17.6 million consisted of $5.0 million in cash, net of cash acquired of $0.1 million, and $2.4 
million,  or  58,843  shares,  of  our  common  stock  issued  to  Vievu’s  parent  company,  Safariland,  LLC  (“Safariland”). 
Additionally, the purchase price consisted of contingent consideration of up to $6.0 million, or 141,226 additional shares 
of common stock, if certain conditions relating to retention of certain Vievu customers are met as of the first and second 
anniversaries of the acquisition date. The fair value of the contingent consideration as of the acquisition date was $5.8 
million. The purchase price also included the fair value of a long-term Product Development and Supplier Agreement (the 
“Supply Agreement”) with Safariland, pursuant to which Safariland will be our preferred provider of holsters for our CEW 
products. The estimated fair value of the Supply Agreement as of the acquisition date was $4.5 million, a portion of which 
was recorded within accrued liabilities and the remaining portion recorded within other long-term liabilities. 

The major classes of assets and liabilities to which we allocated the purchase price were as follows (in thousands): 

Accounts receivable 
Inventory 
Prepaid expenses and other assets 
Property and equipment 
Contract assets 
Intangible assets 
Goodwill 
Accounts payable and accrued liabilities 
Deferred revenue 

Total purchase price 

     $ 

 $ 

 1,776 
 2,626 
 362 
 459 
 1,472 
 4,510 
 10,285 
 (3,345)
 (543)
 17,602 

We assigned the goodwill to the Software and Sensors segment. Identifiable definite-lived intangible assets were 
assigned a total weighted average amortization period of 5.1 years. Vievu has been included in our consolidated results of 
operations  subsequent  to  the  acquisition  date.  In  connection  with  the  acquisition,  we  incurred  and  expensed  costs  of 
approximately $0.8 million, which included legal, accounting and other third-party expenses related to the transaction. 
Subsequent  to  the  acquisition  date,  we  recorded  expenses  of  $1.2  million  in  2018  related  to  purchase  commitments 
assumed in the Vievu business combination that exceeded estimated future demand. 

17. Segment Data 

Our  operations  are  comprised  of  two  reportable  segments:  the  TASER  segment  and  the  Software  and  Sensors 
segment.  In both  segments, we report  sales  of products and  services. Service  revenue  in  both  segments  includes  sales 
related to Axon Evidence. In the TASER segment, service revenue also includes digital subscription training content. In 
the Software and Sensors segment, service revenue also includes other recurring cloud-hosted software revenue and related 
professional services. Collectively, this revenue is sometimes referred to as "Axon Cloud revenue."  Our Chief Executive 
Officer, who is the CODM, is not provided asset information or sales, general, and administrative expense by segment. 

85 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
  
 
  
 
  
 
AXON ENTERPRISE, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued) 

Information relative to our reportable segments was as follows (in thousands): 

For the year ended December 31, 2020 
Software and    
Sensors  

TASER 

 362,649  
 3,903  
 366,552  
 136,925  
 —  
 136,925  
 229,627  

 15,380  

$ 

$ 

$ 

 137,601  
 176,850  
 314,451  
 87,206  
 40,541  
 127,747  
 186,704  

 107,815  

$ 

$ 

$ 

For the year ended December 31, 2019 
Software and   
Sensors  

TASER 

 280,554  
 1,107  
 281,661  
 107,188  
—  
 107,188  
 174,473  

 14,469  

$ 

$ 

$ 

 118,920  
 130,279  
 249,199  
 83,495  
 32,891  
 116,386  
 132,813  

 86,252  

$ 

$ 

$ 

For the year ended December 31, 2018 
Software and   
Sensors  

TASER 

 253,115  
—  
 253,115  
 80,354  
—  
 80,354  
 172,761  

 17,012  

$ 

$ 

$ 

 74,520  
 92,433  
 166,953  
 58,983  
 22,148  
 81,131  
 85,822  

 59,844  

$ 

$ 

$ 

Total 
 500,250 
 180,753 
 681,003 
 224,131 
 40,541 
 264,672 
 416,331 

 123,195 

Total 
 399,474 
 131,386 
 530,860 
 190,683 
 32,891 
 223,574 
 307,286 

 100,721 

Total 
 327,635 
 92,433 
 420,068 
 139,337 
 22,148 
 161,485 
 258,583 

 76,856 

Net sales from products 
Net sales from services 

Net sales 

Cost of product sales 
Cost of service sales 
Cost of sales 

Gross margin 

Research and development 

Net sales from products 
Net sales from services 

Net sales 

Cost of product sales 
Cost of service sales 
Cost of sales 

Gross margin 

Research and development 

Net sales from products 
Net sales from services  

Net sales 

Cost of product sales 
Cost of service sales 
Cost of sales 

Gross margin 

Research and development 

$ 

$ 

$ 

$ 

$ 

$ 

$ 

$ 

$ 

86 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
     
     
 
 
  
  
  
 
  
  
  
 
  
  
  
 
  
  
  
 
  
  
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
     
     
 
 
  
  
  
 
  
  
  
 
  
  
  
 
  
  
  
 
  
  
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
     
     
 
 
  
  
  
 
  
  
  
 
  
  
  
 
  
  
  
 
  
  
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
AXON ENTERPRISE, INC. 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS – (Continued) 

18. Supplemental Disclosure to Cash Flows 

Supplemental non-cash and other cash flow information were as follows as of and for the years ended December 31 

(in thousands): 

Supplemental disclosures: 
Cash and cash equivalents 
Restricted cash 
Total cash, cash equivalents and restricted cash shown in the statements of cash 
flows 

  $  155,440 
 111 
  $ 

  $  172,250 
 105 
  $ 

  $  349,462 
 1,565 
  $ 

  $  155,551 

  $  172,355 

  $  351,027 

2020 

2019 

2018 

Cash paid for income taxes, net of refunds 

  $   10,893    $ 

 3,669    $   10,609 

Non-cash transactions: 

Property and equipment purchases in accounts payable 
Non-cash purchase consideration related to business combinations 
Commission payable converted to stock-based award 

 878  
—  
 —  

 834  
—  
 314  

 501 
 12,508 
— 

87 

 
 
 
 
 
 
 
 
 
 
 
 
 
     
     
     
 
 
 
   
 
   
 
 
 
   
 
 
 
   
 
 
   
 
   
 
   
 
   
 
   
 
   
  
  
  
  
  
  
  
  
  
 
 
 
REPORT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM  

Board of Directors and Stockholders 
Axon Enterprise, Inc. 

Opinion on the financial statements 

We have audited the accompanying consolidated balance sheets of Axon Enterprise, Inc. (a Delaware corporation) 
and subsidiaries (the “Company”) as of December 31, 2020 and 2019, the related consolidated statements of operations 
and comprehensive income (loss), stockholders’ equity, and cash flows for each of the three years in the period ended 
December 31,  2020,  and  the  related  notes  (collectively  referred  to  as  the  “financial  statements”).  In  our  opinion,  the 
financial statements present fairly, in all material respects, the financial position of the Company as of December 31, 2020 
and 2019, and the results of its operations and its cash flows for each of the three years in the period ended December 31, 
2020, in conformity with accounting principles generally accepted in the United States of America.  

We also have audited, in accordance with the standards of the Public Company Accounting Oversight Board (United 
States) (“PCAOB”), the Company’s internal control over financial reporting as of December 31, 2020, based on criteria 
established in the 2013 Internal Control—Integrated Framework issued by the Committee of Sponsoring Organizations of 
the Treadway Commission (“COSO”), and our report dated February 25, 2021 expressed an unqualified opinion. 

Basis for opinion 

These financial statements are the responsibility of the Company’s management. Our responsibility is to express an 
opinion on the Company’s financial statements based on our audits. We are a public accounting firm registered with the 
PCAOB and are required to be independent with respect to the Company in accordance with the U.S. federal securities 
laws and the applicable rules and regulations of the Securities and Exchange Commission and the PCAOB.  

We conducted our audits in accordance with the standards of the PCAOB. Those standards require that we plan and 
perform the audit to obtain reasonable assurance about whether the financial statements are free of material misstatement, 
whether due to error or fraud. Our audits included performing procedures to assess the risks of material misstatement of 
the  financial  statements,  whether  due  to  error  or  fraud,  and  performing  procedures  that  respond  to  those  risks.  Such 
procedures included examining, on a test basis, evidence regarding the amounts and disclosures in the financial statements. 
Our audits also included evaluating the accounting principles used and significant estimates made by management, as well 
as evaluating the overall presentation of the financial statements. We believe that our audits provide a reasonable basis for 
our opinion. 

Critical audit matters 

The  critical  audit  matters  communicated  below  are  matters  arising  from  the  current  period  audit  of  the  financial 
statements that were communicated or required to be communicated to the audit committee and that: (1) relate to accounts 
or  disclosures  that  are  material  to  the  financial  statements  and  (2) involved  our  especially  challenging,  subjective,  or 
complex judgments. The communication of critical audit matters does not alter in any way our opinion on the financial 
statements,  taken  as  a  whole,  and  we  are  not,  by  communicating  the  critical  audit  matters  below,  providing  separate 
opinions on the critical audit matters or on the accounts or disclosures to which they relate.  

Revenue Recognition – Bundled Arrangements with Multiple Performance Obligations 

As described further in Notes 1 and 2 to the financial statements, the Company derives revenue from two primary 
sources:  the  sale  of  physical  products  (including  conducted  energy  devices  (CEDs),  cameras,  corresponding  hardware 
extended  warranties,  and  related  accessories),  and  subscriptions  to  the  Axon  Evidence  digital  evidence  management 
software as a service and support. To a lesser extent, the Company also recognizes revenue related to training, professional 
services  and  other  software  services.  Many  of  the  Company’s  products  are  sold  on  a  standalone  basis;  however,  the 
Company also bundles its hardware product and service performance obligations and sells them to customers as part of a 
single transaction.   

88 

We consider the identification of performance obligations, treatment of contract term assessments, the determination 
of the standalone selling price and allocation of the transaction price to multiple performance obligations, including the 
determination as to whether any amendments to an existing contract result in a modification, to be a critical audit matter. 

The principal consideration for our determination that these revenue recognition matters are a critical audit matter is 
that  significant  judgment  is  exercised by  the  Company  in  determining  revenue  recognition  for  contracts  with  multiple 
performance obligations, and includes the following: 

•  Judgment in modification assessment and conclusions resulting from amendments to existing contracts. 

• 

Identification and treatment of contract terms that may impact the timing and amount of revenue recognized (e.g., 
substantive termination penalties). 

•  Determination of whether products and services are considered distinct performance obligations that should be 
accounted for separately or in combination, and identification of all promises in the contract and whether such 
promises are limited to distinct explicit goods or services or whether they may be implied. 

•  Determination of stand-alone selling prices for each distinct performance obligation and for products and services 
that are not sold separately, which may include a market assessment of what the customer would be willing to 
pay for each performance obligation or an estimate of the expected cost plus an appropriate estimated margin of 
the performance obligation. 

These judgments require significant auditor subjectivity in evaluating the reasonableness of those judgments. Our 
audit  procedures  related  to  the  revenue  recognition  for  contracts  with  multiple  performance  obligations  included  the 
following, among others: 

•  We  tested  the  design  and  operating  effectiveness  of  controls  over  the  Company’s  contract  review  process, 
including those over the assessment of amendments to existing contracts, treatment of contract term assessments, 
the  identification  of  distinct  performance  obligations  included  in  the  initial  or  amended  contract,  and  the 
establishment and monitoring of standalone selling prices.    

•  We  evaluated  management’s  judgment  in  significant  accounting  polices  related  to  these  arrangements  for 

reasonableness. 

•  For a sample of contracts, we performed the following procedures: 

-  Obtained  and analyzed  the  contract  source documents  for  each  selection,  and other documents deemed  a 
component  of  the  arrangement  in  order  to  test  the  appropriateness  of  management’s  identification  and 
determination of contract terms. 

-  Assessed the terms in the arrangement and evaluated the appropriateness of management’s application of 
their  accounting  policies,  along  with  their  use  of  estimates,  in  the  determination  of  revenue  recognition 
conclusions. 

-  Assessed contractual terms and the appropriateness of material right determinations. 

-  Obtained management’s contract review assessment and corroborated the judgments applied in accounting 

for the arrangements.  

-  Assessed the terms in the arrangement and evaluated the appropriateness of management’s application of 
their accounting policies, along with their use of estimates, in the determination of revenue recognition 
conclusions. 

-  Traced the term of the revenue recognition period to the contract and recalculated the expected revenue 

recognized during the period. 

•  We evaluated the reasonableness of management’s estimate of stand-alone selling prices for products and services 

by comparing the stand-alone prices to historic stand-alone transactions and other data. 

89 

 
Stock Based Compensation – Ongoing Assessment of Vesting Probabilities 

As described further in Notes 1 and 13 to the financial statements, the CEO Performance Award provides for the 
granting of stock options to the Company’s CEO and the XSPP provides for the granting of eXponential Stock Units 
(XSUs) to the Company’s employees.  Both the stock options and XSUs vest in 12 tranches upon the achievement of 
market capitalization and operational goals. Stock-based compensation expense associated with the awards is recognized 
beginning at the point in time when the relevant operational goal is considered probable of being met. We consider the 
probability assessment of achieving the operational goals to be a critical audit matter. 

The principal consideration for our determination that the probability of achieving the operational goals is a critical 
audit matter is that significant judgment is exercised by the Company in determining the achievement of the operational 
goals for these awards, and includes the following: 

•  Judgment regarding the number of operational goals that are probable to be achieved and the expected point in 
time  the  goals  will  be  achieved,  based  on  a  subjective  and  statistical  assessment  of  the  Company’s  forward-
looking financial projections, estimates of the successful development and market acceptance of future product 
introductions, future sales targets, and operating performance. 

•  The application of the judgments regarding probability of achievement and expected point in time of achievement 

to the requisite service period. 

These judgments are subject to estimation uncertainty and require significant auditor subjectivity in evaluating the 
reasonableness  of  those  judgments.  Our  audit  procedures  related  to  the  ongoing  assessment  of  vesting  probabilities 
included the following, among others:  

•  We  tested  the  design  and  operating  effectiveness  of  controls  over  the  Company’s  assessments  of  future 
expectations, reviews of third-party valuation specialist prepared statistical analysis, and determination of stock-
based compensation expense based on the implied requisite service periods.    

•  We analyzed the statistical analysis employed by the specialists in determining the projected achievement of each 
operational goal and determined whether such assessment was reasonable. We used a specialist to develop an 
independent model to assist us in evaluating the appropriateness and reasonableness of the Company’s statistical 
analysis. 

•  We  assessed  the  reasonableness  of  management’s  forecasts  as  an  input  into  the  model  by  comparing 
management’s previous forecasts to actual results to assess management’s ability to accurately forecast actual 
results, and by comparing to historical trends.  

/s/ GRANT THORNTON LLP 
We have served as the Company’s auditor since 2005. 
Phoenix, Arizona 
February 25, 2021 

90 

 
 
 
Item 9.    Changes in and Disagreements With Accountants on Accounting and Financial Disclosure 

None. 

Item 9A.    Controls and Procedures 

Attached as exhibits to this Form 10-K are certifications of the Chief Executive Officer (as the principal executive 
officer) and Chief Financial Officer (as the principal financial and accounting officer), which are required in accordance 
with  Rule 13a-14  of  the  Exchange  Act.  This  “Controls  and  Procedures”  section  includes  information  concerning  the 
controls  and  controls  evaluation  referred  to  in  the  certifications.  This  section  should  be  read  in  conjunction  with  the 
certifications and the Grant Thornton LLP attestation report for a more complete understanding of the topics presented. 
Grant Thornton LLP has independently assessed the effectiveness of our internal control over financial reporting and its 
report is included below. 

Evaluation of Disclosure Controls and Procedures 

Our Chief Executive Officer and Chief Financial Officer are responsible for the evaluation of the effectiveness of 
our disclosure controls and procedures (as defined in Rules 13a-15(e) under the Exchange Act) as of the end of the period 
covered  by  this  Annual  Report  on  Form 10-K.  Our  disclosure  controls  and  procedures  are  designed  to  ensure  that 
information we are required to disclose in reports that we file or submit under the Exchange Act is (i) recorded, processed, 
summarized  and  reported,  within  the  time  periods  specified  in  the  SEC’s  rules and  forms  and  (ii) accumulated  and 
communicated to our management, including our Chief Executive Officer and Chief Financial Officer, as appropriate to 
allow timely decisions regarding required disclosure. Based on this evaluation, our Chief Executive Officer and our Chief 
Financial Officer have concluded that as of December 31, 2020 our disclosure controls and procedures were effective. 

Management Report on Internal Control over Financial Reporting 

Management is responsible for establishing and maintaining adequate internal control over financial reporting (as 
defined in Rule 13a-15(f) under the Exchange Act). Management has assessed the effectiveness of our internal control 
over financial reporting as of December 31, 2020 based on criteria set forth in Internal Control - Integrated Framework 
issued by the Committee of Sponsoring Organizations of the Treadway Commission (2013 framework). As a result of this 
assessment,  management  concluded  that,  as  of  December 31,  2020,  our  internal  control  over  financial  reporting  was 
effective in providing reasonable assurance regarding the reliability of financial reporting and the preparation of financial 
statements for external purposes in accordance with generally accepted accounting principles. Grant Thornton LLP has 
independently assessed the effectiveness of our internal control over financial reporting and its report is included below. 

Changes in Internal Control over Financial Reporting 

There was no change in our internal control over financial reporting during the fiscal quarter ended December 31, 
2020, that has materially affected, or is reasonably likely to materially affect, our internal control over financial reporting. 

91 

 
 
 
 
 
 
 
REPORT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM  

Board of Directors and Stockholders 
Axon Enterprise, Inc. 

Opinion on internal control over financial reporting 

We have audited the internal control over financial reporting of Axon Enterprise, Inc. (a Delaware corporation) and 
subsidiaries  (the  “Company”)  as  of  December 31,  2020,  based  on  criteria  established  in  the  2013  Internal  Control-
Integrated Framework issued by the Committee of Sponsoring Organizations of the Treadway Commission (“COSO”). In 
our opinion, the Company maintained, in all material respects, effective internal control over financial reporting as of 
December 31, 2020, based on criteria established in the 2013 Internal Control-Integrated Framework issued by COSO. 

We also have audited, in accordance with the standards of the Public Company Accounting Oversight Board (United 
States)  (“PCAOB”),  the  consolidated  financial  statements  of  the  Company  as of  and  for  the year  ended  December 31, 
2020, and our report dated February 25, 2021 expressed an unqualified opinion on those financial statements. 

Basis for opinion 

The Company’s management is responsible for maintaining effective internal control over financial reporting and 
for  its  assessment  of  the  effectiveness  of  internal  control  over  financial  reporting,  included  in  the  accompanying 
Management  Report  on  Internal  Control  over  Financial  Reporting  (“Management’s  Report”).  Our  responsibility  is  to 
express  an  opinion  on  the  Company’s  internal  control  over  financial  reporting  based  on  our  audit.  We  are  a  public 
accounting firm registered with the PCAOB and are required to be independent with respect to the Company in accordance 
with the U.S. federal securities laws and the applicable rules and regulations of the Securities and Exchange Commission 
and the PCAOB.  

We conducted our audit in accordance with the standards of the PCAOB. Those standards require that we plan and 
perform  the  audit  to  obtain  reasonable  assurance  about  whether  effective  internal  control  over  financial  reporting  was 
maintained  in  all  material  respects.  Our  audit  included  obtaining  an  understanding  of  internal  control  over  financial 
reporting, assessing the risk that a material weakness exists, testing and evaluating the design and operating effectiveness 
of internal control based on the assessed risk, and performing such other procedures as we considered necessary in the 
circumstances. We believe that our audit provides a reasonable basis for our opinion. 

Definition and limitations of internal control over financial reporting 

A company’s internal control over financial reporting is a process designed to provide reasonable assurance regarding 
the reliability of financial reporting and the preparation of financial statements for external purposes in accordance with 
generally accepted accounting principles. A company’s internal control over financial reporting includes those policies 
and procedures that (1) pertain to the maintenance of records that, in reasonable detail, accurately and fairly reflect the 
transactions and dispositions of the assets of the company; (2) provide reasonable assurance that transactions are recorded 
as necessary to permit preparation of financial statements in accordance with generally accepted accounting principles, 
and that receipts and expenditures of the company are being made only in accordance with authorizations of management 
and  directors  of  the  company;  and  (3) provide  reasonable  assurance  regarding  prevention  or  timely  detection  of 
unauthorized acquisition, use, or disposition of the company’s assets that could have a material effect on the financial 
statements. 

Because of its inherent limitations, internal control over financial reporting may not prevent or detect misstatements. 
Also, projections of any evaluation of effectiveness to future periods are subject to the risk that controls may become 
inadequate  because  of  changes  in  conditions,  or  that  the  degree  of  compliance  with  the  policies  or  procedures  may 
deteriorate. 

/s/ GRANT THORNTON LLP 
Phoenix, Arizona 
February 25, 2021 

92 

 
 
 
Item 9B.    Other Information 

None. 

PART III 

Item 10.   Directors, Executive Officers and Corporate Governance 

The information required to be disclosed by this item is incorporated herein by reference to our definitive proxy 
statement for the 2021 Annual Meeting of Stockholders (the “2021 Proxy Statement”), which proxy statement we expect 
to file with the SEC within 120 days after the end of our fiscal year ended December 31, 2020. 

Item 11.   Executive Compensation 

The information required to be disclosed by this item is incorporated herein by reference to our 2021 Proxy Statement. 

Item 12.   Security Ownership of Certain Beneficial Owners and Management and Related Stockholder Matters 

Equity Compensation Plan Information 

A  description  of  our  equity  compensation  plans  approved  by  our  stockholders  is  included  in  Note 13 to  the 
consolidated financial statements included in Part II, Item 8 of this Annual Report on Form 10-K. The following table 
provides details of our equity compensation plans at December 31, 2020: 

Number of 
Securities to be 
Issued upon 
Exercise of Outstanding 

Weighted 
Average 
Exercise Price 
  of Outstanding Options,
  Options, Warrants and Rights    Warrants and Rights 

(a) 

(b) (1) 

Number of Securities 
Remaining Available for 
Future Issuance Under Equity 
  Compensation Plans (Excluding Securities
Reflected 
in Column (a)) (c) 

 12,648,300    $ 

 28.58   

 443,200  
 13,091,500     

 1,854,655 

 29,600 
 1,884,255 

Plan Category 
Equity compensation plans 
approved by security holders 
Equity compensation plans not 
approved by security holders(2)   
Total 

(1)  The weighted average exercise price is calculated based solely on the exercise prices of the outstanding options and 
does not reflect the shares that will be issued upon the vesting of outstanding awards of RSUs which have no exercise 
price. 

(2) 

In September 2019, our Board of Directors adopted the Axon Enterprise, Inc. 2019 Stock Inducement Plan (the “2019 
Inducement Plan”) pursuant to which we reserved 500,000 shares of common stock for issuance under the Inducement 
Plan. The 2019 Inducement Plan was adopted without stockholder approval pursuant to Rule 5635(c)(4) and Rule 
5635(c)(3) of the Nasdaq Listing Rules. The Inducement Plan provides for the grant of equity-based awards, including 
restricted  stock  units,  restricted  stock,  performance  shares  and  performance  units,  and  its  terms  are  substantially 
similar to our stockholder-approved 2019 Plan. In accordance with Rule 5635(c)(4) and Rule 5635(c)(3) of the Nasdaq 
Listing Rules, awards under the Inducement Plan may only be made to individuals not previously employees or non-
employee directors of the Company (or following such individuals’ bona fide period of non-employment with the 
Company), as an inducement material to the individuals’ entry into employment with the Company. 

All other information required to be disclosed by this item is incorporated herein by reference to our 2021 Proxy 

Statement. 

93 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
    
    
     
 
 
  
 
  
 
Item 13.   Certain Relationships and Related Transactions, and Director Independence 

The information required to be disclosed by this item is incorporated herein by reference to our 2021 Proxy Statement. 

Item 14.    Principal Accountant Fees and Services 

The information required to be disclosed by this item is incorporated herein by reference to our 2021 Proxy Statement. 

PART IV 

Item 15.    Exhibits, Financial Statement Schedules 

(a)  The following documents are filed as part of this report: 

1.  Consolidated financial statements: All consolidated financial statements as set forth under Part II, Item 8 of this 

report. 

2.  Supplementary Financial Statement Schedules: Supplementary schedules have not been included because they 

are not applicable or because the information is included elsewhere in this report.  

3.  Exhibits: 

Exhibit 
Number 
3.1 

3.2 

4.1 

4.2* 
10.1+ 

10.2+ 

Description 

  Amended and Restated Certificate of Incorporated (incorporated by reference to Exhibit 3.1 to the Current

Report on Form 8-K, filed June 12, 2020) 

  Bylaws,  as  amended  and  restated  (incorporated  by  reference  to  Exhibit  3.2  to  the  Current  Report  on

Form 8-K, filed June 12, 2020) 

  Form of Common Stock Certificate (incorporated by reference to Exhibit 4.2 to Registration Statement on

Form SB-2, effective May 11, 2001 (Registration No. 333-55658)) 

  Description of securities of Axon Enterprise, Inc. registered under Section 12 of the Exchange Act 
  Form of Indemnification Agreement between the Company and its directors (incorporated by reference to
Exhibit 10.4 to Registration Statement on Form SB-2, effective May 11, 2001 (Registration No. 333-55658))
  Form of Indemnification  Agreement between  the  Company  and  its  officers  (incorporated  by  reference  to
to  Registration  Statement  on  Form SB-2,  effective  May 11,  2001  (Registration 

Exhibit  10.15 
No. 333-55658)) 

10.3+ 

  2013 Stock Incentive Plan (incorporated by reference to Appendix of 2013 Proxy Statement, filed on April 3, 

2013) 

10.4+ 

  TASER  International,  Inc.  Deferred  Compensation  Plan  (incorporated  by  reference  to  Exhibit  10.1  to

Form 8-K, filed on July 12, 2013) 

10.5+ 

  2016 Stock Incentive Plan (incorporated by reference to Annex B of 2016 Proxy Statement, filed on April 15, 

2016) 

10.6+ 

  Axon Enterprise, Inc. 2018 Stock Incentive Plan (incorporated by reference to Annex B of the Company’s 

Proxy Statement, filed on April 13, 2018) 

10.7+ 

  CEO Performance Award (incorporated by reference to Annex A of the Company’s Proxy Statement, filed 

on April 13, 2018) 

10.8+ 

  Axon Enterprise, Inc. 2019 Stock Incentive Plan (incorporated by reference to Annex A of the Company’s 

Proxy Statement, filed on December 31, 2018) 

10.9+ 

  Axon  Enterprise,  Inc.  2019  Stock  Incentive  Plan  Exponential  Stock  Unit  Grant  Notice  (incorporated  by

reference to Annex B of the Company’s Proxy Statement, filed on December 31, 2018) 

10.10 

  Amended and Restated Credit Agreement dated December 31, 2018 between the Company and JP Morgan
Chase  Bank,  N.A.  (incorporated  by  reference  to  Exhibit  10.1  to  the  Current  Report  on  Form 8-K,  filed
January 7, 2019) 

10.11+ 

  Executive Employment Agreement by and between Axon Enterprise, Inc. and Jawad A. Ahsan (incorporated

by reference to Exhibit 10.2 to the Current Report on Form 8-K, filed June 4, 2019) 

10.12+ 

  Executive Employment Agreement by and between Axon Enterprise, Inc. and Luke S. Larson (incorporated

by reference to Exhibit 10.1 to the Current Report on Form 8-K, filed June 4, 2019) 

94 

    
Exhibit 
Number 
10.13+ 

10.14+  

Description 

  Executive Employment Agreement by and between Axon Enterprise, Inc. and Joshua M. Isner (incorporated

by reference to Exhibit 10.3 to the Current Report on Form 8-K, filed June 4, 2019) 

  Executive  Employment  Agreement  by  and  between  Axon  Enterprise,  Inc.  and  Jeffrey  C.  Kunins,  dated
September 23, 2019 (incorporated by reference to Exhibit 10.16 to the Annual Report on Form 10-K, filed 
February 28, 2020) 

10.15+ 

  Axon  Enterprise,  Inc.  2019  Stock  Inducement  Plan  (incorporated  by  reference  to  Exhibit  99.1  to  the

registration statement on Form S-8, filed September 23, 2019) 

10.16 

  Auction Statement from the Company to the Arizona State Land Department (incorporated by reference to 

Exhibit 10.1 to the Quarterly Report on Form 10-Q, filed November 6, 2020) 

10.17 

21.1* 
23.1* 
24.1* 
31.1* 
31.2* 
32** 

  Amendment to the Amended and Restated Credit Agreement between the Company and JP Morgan Chase
Bank, N.A. (incorporated by reference to Exhibit 10.1 to the Current Report on Form 8-K, filed February 3, 
2021) 

  List of Subsidiaries 
  Consent of Grant Thornton, LLP, independent registered public accounting firm 
  Powers of attorney (see signature page) 
  Principal Executive Officer Certification pursuant to Rule 13a-14(a) or Rule 15d-14(a) 
  Principal Financial Officer Certification pursuant to Rule 13a-14(a) or Rule 15d-14(a) 
  Principal Executive Officer and Principal Financial Officer Certification pursuant to 18 U.S.C. Section 1350

101.INS*   

101.SCH*  
101.CAL* 
101.LAB* 
101.PRE*  
104 

as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002 
Inline XBRL Instance Document - the instance document does not appear in the Interactive Data File because
its XBRL tags are embedded within the Inline XBRL document. 
Inline XBRL Taxonomy Extension Schema Document 
Inline XBRL Taxonomy Calculation Linkbase Document 
Inline XBRL Taxonomy Label Linkbase Document 
Inline XBRL Taxonomy Presentation Linkbase Document 

  The cover page from the Company’s Annual Report for the year ended December 31, 2020, formatted in 

Inline XBRL 

+  Management contract or compensatory plan or arrangement 

*  Filed herewith 

**  Furnished herewith 

Item 16.   Form 10-K Summary 

Not applicable. 

95 

    
 
 
 
SIGNATURES 

Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, the registrant has duly 

caused this report to be signed on its behalf by the undersigned, thereunto duly authorized. 

AXON ENTERPRISE, INC. 

Date: February 25, 2021 

Date: February 25, 2021 

By: 

By: 

/s/ PATRICK W. SMITH 
Chief Executive Officer, Director 
(Principal Executive Officer) 

/s/ JAWAD A. AHSAN 
Chief Financial Officer 
(Principal Financial and Accounting Officer) 

96 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
POWER OF ATTORNEY 

KNOW ALL PERSONS BY THESE PRESENTS, that each person whose signature appears below constitutes 
and appoints Patrick W. Smith his or her true and lawful attorney-in-fact and agent, with full power of substitution and 
resubstitution, for him or her in any and all capacities, to sign any amendments to this Annual Report on Form 10-K, and 
to file the same, with exhibits thereto and other documents in connection therewith, with the Securities and Exchange 
Commission, hereby ratifying and confirming all that each of said attorneys-in-fact, or his substitute or substitutes, may 
do or cause to be done by virtue hereof. 

Pursuant to the requirements of the Securities Exchange Act of 1934, this report has been signed by the following 

persons on behalf of the registrant and in the capacities and on the dates indicated. 

Signature 

Title 

Date 

/s/ PATRICK W. SMITH 
Patrick W. Smith 

/s/ JAWAD A. AHSAN 
Jawad A. Ahsan 

/s/ ADRIANE M. BROWN 
Adriane M. Brown 

/s/ RICHARD H. CARMONA 
Richard H. Carmona 

/s/ JULIE A. CULLIVAN 
Julie A. Cullivan 

/s/ MICHAEL GARNREITER 
Michael Garnreiter 

/s/ CAITLIN E. KALINOWSKI 
Caitlin E. Kalinowski 

/s/ MARK W. KROLL 
Mark W. Kroll 

/s/ MATTHEW R. MCBRADY 
Matthew R. McBrady 

/s/ HADI PARTOVI 
Hadi Partovi 

  Chief Executive Officer, Director 
(Principal Executive Officer) 

  February 25, 2021 

  Chief Financial Officer 

(Principal Financial and Accounting Officer)    February 25, 2021 

  February 25, 2021 

  February 25, 2021 

  February 25, 2021 

  February 25, 2021 

  February 25, 2021 

  February 25, 2021 

  February 25, 2021 

  February 25, 2021 

  Director 

  Director 

  Director 

  Director 

  Director 

  Director 

  Director 

  Director 

97 

     
    
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
AXON IS A MISSION-DRIVEN COMPANY WHOSEOVERARCHING GOAL IS TO PROTECT LIFE.OUR VISION IS A WORLD WHERE BULLETS ARE OBSOLETE,WHERE SOCIAL CONFLICT IS DRAMATICALLY REDUCED,AND WHERE EVERYONE HAS ACCESS TO A FAIRAND EFFECTIVE JUSTICE SYSTEM.THE MISSION20TWENTYAXON IS A MISSION-DRIVEN COMPANY WHOSEOVERARCHING GOAL IS TO PROTECT LIFE.OUR VISION IS A WORLD WHERE BULLETS ARE OBSOLETE,WHERE SOCIAL CONFLICT IS DRAMATICALLY REDUCED,AND WHERE EVERYONE HAS ACCESS TO A FAIRAND EFFECTIVE JUSTICE SYSTEM.THE MISSION20TWENTYANNUALREPORTANNUALREPORT