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Bidstack Group Plc

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FY2017 Annual Report · Bidstack Group Plc
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Kin Group Plc 
(Formerly Fitbug Holdings Plc) 

Directors’ report and financial statements 

Registered number 04466195 

For the year ended 31 December 2017 

 
 
 
 
 
 
 
 
 
 
 
Kin Group Plc  
(Formerly Fitbug Holdings Plc) 
Registered number 04466195 
Directors’ report and financial statements 
For the year ended 31 December 2017 

COMPANY INFORMATION 

DIRECTORS 

D Stewart 
L Mair 
J Taylor 

COMPANY SECRETARY 

L O’Donoghue 

REGISTERED NUMBER 

04466195 

REGISTERED OFFICE  

NOMINATED ADVISER 

BROKERS 

INDEPENDENT AUDITORS 

SOLICITORS 

REGISTRARS   

201 Temple Chambers  
3-7 Temple Avenue 
London 
EC4Y 0DT 

Spark Advisory Partners Limited 
5 St John’s Lane 
London 
EC1M 4BH 

Peterhouse Corporate Finance Limited 
New Liverpool House 
15 Eldon Street 
London 
EC2M 7LD 

Hazlewoods LLP 
Windsor House 
Bayshill Road 
Cheltenham 
GL50 3AT 

Hewitson Moorhead 
3 Dorset Rise 
London 
EC4Y 8EN 

Neville Registrars Limited 
Neville House 
18 Laurel Lane 
Halesowen 
B63 3DA 

COMPANY WEBSITE   

www.kingroupplc.com 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Contents 

Chairman’s statement  

Directors’ report   

Strategic report 

Statements of Directors’ responsibility 

Independent Auditor’s report 

Statement of comprehensive income 

Statement of financial position 

Statement of changes in equity 

Statement of cash flows 

Notes to the financial statements 

Notice of Annual General Meeting   

Kin Group Plc  
(Formerly Fitbug Holdings Plc) 
Registered number 04466195 
Directors’ report and financial statements 
For the year ended 31 December 2017 

1 

4 

8 

10 

11 

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16 

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34 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Kin Group Plc  
(Formerly Fitbug Holdings Plc) 
Registered number 04466195 
Directors’ report and financial statements 
For the year ended 31 December 2017 

Chairman’s statement  

Overview 

Kin Group Plc (the “Company”) became a “Rule 15 Cash Shell” under Rule 15 of the AIM Rules on 30 August 
2017.  A new Board was appointed on 15 November 2017 on completion of a company voluntary arrangement 
for a composition in satisfaction of the Company’s debts (“CVA”) and a placing to raise a further £1m before 
expenses (the “Placing”). Since then the Directors have had discussions with numerous businesses interested in 
obtaining a listing through a reverse takeover (“RTO”) as required by AIM Rule 15. 

The Board are confident that the Company will deliver an exciting RTO for shareholders to consider in the next 
few  months  and  is  focusing  its  efforts  on  businesses  with  a  credible  high  growth  strategy  primarily  in  the 
technology, software, media and IT sectors to maximise shareholder value. The Company has rejected a number 
of  potential  acquisitions,  but  is currently  in  on-going discussions  with  a  number  of  businesses  in the  software 
sector and continues to receive approaches from interesting businesses.  

2017 was a year that started with promise and a placing which raised £1million (before expenses) for the Company 
in January.  However poor first half trading and the withdrawal of the Group’s Loan Note facility with Belastock 
Capital L.P.  (“Belastock”)  in July,  resulted in the  Group’s principal trading  subsidiary,  Kin Wellness  Limited 
(“Kin Wellness”), being placed in administration and selling its business and assets. The Company became an 
AIM Rule 15 Cash Shell and subsequently undertook the CVA and placing.  

The CVA and Placing and a reorganisation of the Company’s share capital were completed on 15 November and 
Anna Gudmundson, Richard Goodlad, Mark Ollila and Heidi Steiger resigned from the Board. Simultaneously 
John Taylor and Lindsay Mair joined the Board and the Board spent the last six weeks of the year looking at new 
businesses with which to conduct a RTO. 

First Half Trading 

The then Group was encouraged by the growing number of meetings, presentations and exhibitions it made in the 
“wellness”  market  during  early  2017  although  the  Directors  were  disappointed  that  the  first  half  of  the  year 
produced sales in the B2B sector of only £104,000. 

As the Group’s strategic partners had not delivered the results expected by the Directors, the Group rolled out a 
direct  to  client  market  entry  strategy  during  first  half  of  2017,  creating  a  significant  increase  in  key  pipeline 
metrics.    However,  given  the  long  sales  lead  times,  the  Group’s  first  half  results  did  not  reflect  this  greatly 
increased activity and the Group’s growing pipeline of prospective clients.  

Working Capital 

On 15 May the Company announced that it had agreed to issue convertible unsecured loan notes to raise up to 
£1.125  million  (before expenses)  (“Notes”),  to  Belastock, an  overseas based institutional investor.  The  Notes 
were  to  be  issued at a  10%  discount to  nominal  value  in  up  to  four  tranches. The Company  was also  to issue 
Belastock a warrant for each share arising on conversion.  The first £350,000 nominal of Notes was issued on 15 
May, the net proceeds of which were £297,500. 

The issue of subsequent tranches of Notes was conditional upon, among other things, a closing bid price threshold 
which was breached at the close of business on 12 June.  Following discussions Belastock confirmed its ongoing 
support for the Company as announced on 13 June.  The second tranche of Notes was due to be issued in mid-
July. 

On 18 July 2017 the Company announced that Belastock was not going to proceed with the three further tranches 
of the Notes which would have raised £765,000 (net) for the Company over the following four months.  The Notes 
were a key part of the Company's plans for short term development capital and the withdrawal of this support 
meant the Company suffered a significant and unexpected shortfall in its available working capital.  Consequently 
the Company suspended trading in its shares on AIM, pending clarification of its financial position. 

1 

 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
Kin Group Plc  
(Formerly Fitbug Holdings Plc) 
Registered number 04466195 
Directors’ report and financial statements 
For the year ended 31 December 2017 

Chairman’s statement (continued) 

The Board immediately attempted to secure replacement funding. Despite there being interest from a number of 
parties,  the  Directors  could  not  procure  a  solution  enabling  the  Group  to  continue  in  business.    Although  the 
Company was experiencing healthy interest in the Group’s products, the Directors concluded that the length of 
time  required  to  convert  potential  customers  into  sales  had  proved  too  long  for  the  working  capital  resources 
available to the Group. 

Administration and sale of Kin Wellness business 

Kin  Wellness  then  actively  sought  a  purchaser  for  its  business.  To  facilitate  a  sale  of  its  business  as  a  going 
concern, Kin Wellness appointed administrators with effect from 30 August 2017. 

On 8 September 2017 the administrators completed the sale of the business and certain assets of Kin Wellness to 
SMG  Investment  Holdings  Pty  Limited,  an  Australian  company  based  in  Brisbane,  for  an  aggregate  cash 
consideration of £50,000. 

AIM Rule 15 

As a result of the appointment of administrators to Kin Wellness, the Company became a “Rule 15 Cash Shell” 
under Rule 15 of the AIM Rules on 30 August 2017. 

Within six months of becoming a Rule 15 Cash Shell, the Company must make an acquisition or acquisitions 
which constitute(s) a reverse takeover under AIM Rule 14.  If it does not do so, the London Stock Exchange will 
suspend trading in the Company’s AIM securities pursuant to AIM Rule 40.  The London Stock Exchange will 
cancel the admission of the Company’s AIM securities pursuant to AIM Rule 41 where they have been suspended 
from trading for six months. 

Creditors Voluntary Arrangement 

On 5 October 2017 the Directors proposed a CVA.  The CVA was approved by creditors on 23 October and by 
shareholders on 24 October. The Company received aggregate claims from creditors amounting to £2,302,003.  
Pursuant to the terms of the CVA and following the Consolidation (see below) the Company issued 4,604,006 
New Ordinary Shares of 0.5p credited as fully paid at 50p per share to those creditors who made claims.   

Placing 

Simultaneously  with  the  CVA  and  following  the  Consolidation  (see  below)  the  Company  raised  a  further  £1 
million before expenses by placing 20,000,000 New Ordinary Shares of 0.5p at 5p per share (“Placing Shares”).  
In addition the Company issued 5,000,000 Warrants to the subscribers for the Placing Shares, being one Warrant 
for every four Placing Shares subscribed, exercisable at a price of 20p per warrant at any time up to three years 
from admission of the New Ordinary Shares to trading on AIM (“Admission”).   

The Company also issued warrants to its broker, Peterhouse and the Directors to subscribe for an aggregate of 
10% of the enlarged issued ordinary share capital upon Admission exercisable at 5p per share at any time during 
the 12 months following Admission. 

Capital Restructuring - Subdivision and Consolidation 

In conjunction with the Placing, on 24 October the Company sub-divided its ordinary shares of 0.01p into ordinary 
shares of 0.0001p and C deferred shares of 0.0099p which, due to the rights attaching to them, have no economic 
value.   

On 26 October 2017 the Company proposed to consolidate every 5,000 ordinary shares of 0.0001p into one New 
Ordinary  Share  of  0.5p  (“New  Ordinary  Share”)  (the  “Consolidation”).    The  Consolidation  was  approved  by 
shareholders on 13 November 2017.  

2 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Kin Group Plc  
(Formerly Fitbug Holdings Plc) 
Registered number 04466195 
Directors’ report and financial statements 
For the year ended 31 December 2017 

Chairman’s statement (continued) 

Those shareholders with fewer than 5,000 ordinary shares on 13 November 2017 ceased to be shareholders of the 
Company while those holding more than 5,000 ordinary shares, but a number not exactly divisible by 5,000, had 
their holdings rounded down to the nearest whole number of New Ordinary Shares.   

Lifting of Suspension  

The Company obtained a lifting of the suspension in trading in its shares and Admission at 8am on 15 November 
which also formally completed the Placing and CVA. 

New Board 

On  Admission  Anna  Gudmundson,  Richard  Goodlad,  Heidi  Steiger  and  Mark  Ollila resigned  from the Board.  
Donald Stewart remained on the Board as Chairman and John Taylor and Lindsay Mair both joined the Board as 
Non-Executive Directors. 

Financial Summary 

Overall, total comprehensive loss for the year significantly decreased to £384,000 (2016: loss of £2,914,000), a 
86.8% decrease on prior year. This is mainly due to the surplus as a result of the CVA of £2,281,000. 

Current assets increased to £918,000 (2016: 70,000). Cash as at 31 December 2017 was £836,000 (2016: £8,000). 

Trade  payables  at  the  year-end  decreased  to  £104,000  (2016:  £178,000)  due  to  timing  differences  on  when 
invoices were paid around the year end and due to the decreased activity. 

Overall,  at  the  year-end,  net  and  total  assets  were  £814,000  (2016:  negative  £927,000)  and  £918,000  (2016: 
£1,241,000), respectively. 

Outlook 

Since  15  November,  when  the  new  Board  was  appointed,  the  Company  has  had  discussions  with  numerous 
businesses interested in obtaining a listing through a reverse takeover (“RTO”). 

The Board is focusing its efforts on businesses with a credible high growth strategy in the technology, software, 
media  and IT  sectors  to  maximise  shareholder  value.  As  well as exploiting  the  Directors’ and  the  Company’s 
advisers’ knowledge and connections, the Company continues to receive unsolicited approaches from interested 
businesses. 

The  Company  has  rejected a number of  potential  acquisitions,  but is  currently  in  on-going  discussions  with  a 
number of businesses in the software sector and continues to receive approaches from interesting businesses.  
The London Stock Exchange is expected to suspend trading in the Company’s ordinary shares on AIM pursuant 
to Rule 15 of the AIM Rules at 7.30 am on 1 March 2018.  In the event that no reverse takeover is completed by 
30 August 2018, the London Stock Exchange will cancel the admission of the Company. 

The Board remain confident that the Company will deliver a transformational RTO for shareholders to consider 
before 30 August 2018. 

Donald Stewart 
Chairman 
27 February 2018 

3 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
Kin Group Plc  
(Formerly Fitbug Holdings Plc) 
Registered number 04466195 
Directors’ report and financial statements 
For the year ended 31 December 2017 

Directors’ report 

The directors present their report together with the audited financial statements for the year ended 31 December 
2017. 

Principal activity 

As a result of the appointment of administrators to Kin Wellness, the Company became a “Rule 15 Cash Shell” 
under  Rule  15  of the  AIM  Rules  for  Companies  (“AIM  Rules”)  on  30  August  2017.  Previously,  the  principal 
activity was in developing and marketing innovative products and services in the global health and wellness sector. 

Within six months of becoming a Rule 15 Cash Shell, the Company must make an acquisition or acquisitions 
which constitute(s) a reverse takeover under AIM Rule 14.  If it does not do so, the London Stock Exchange will 
suspend trading in the Company’s AIM securities pursuant to AIM Rule 40.  The London Stock Exchange will 
cancel the admission of the Company’s AIM securities pursuant to AIM Rule 41 where they have been suspended 
from trading for six months. 

The London Stock Exchange is expected to suspend trading in the Company’s ordinary shares on AIM pursuant 
to Rule 15 of the AIM Rules at 7.30 am on 1 March 2018.  In the event that no reverse takeover is completed by 
30  August  2018,  the  London  Stock Exchange  will  cancel the  admission  of the  Company’s  ordinary  shares  to 
trading on AIM pursuant to Rule 41 of the AIM Rules. 

On 5th May 2017, the Company changed its name, by special resolution, from Fitbug Holdings Plc to Kin Group 
Plc. 

Results and dividends 

The results of the Company for the year ended 31 December 2017 are set out on page 14 and show a loss for the 
period of £384,000 (2016: £2,914,000). The directors do not recommend the payment of a dividend (2016:- £nil). 

Financial instruments 

Details of the use of financial instruments by the Company are contained in note 18 of the financial statements. 

Substantial shareholders 

On 31 December 2017 the following shareholders held an interest of 3% or more of the ordinary share capital of 
the Company: 

NW1 Investment Ltd 
Rodger Sargent 
Courtney Investments Limited 
Jon Hale 
David Evans 
Chris Akers 

Ordinary shares of 0.5p  % of issued share capital 
16.0% 
4.4% 
4.0% 
4.0% 
3.6% 
3.2% 

3,996,307 
1,100,000 
1,000,000 
1,000,000 
900,000 
800,000 

As at 31 December 2017 no other person had reported an interest of 3% or more in the Company’s ordinary shares.  

4 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Directors’ report (continued) 

Directors 

The directors who held office during the year were as follows: 

A Gudmundson 
D Stewart 
R Goodlad 
H L Steiger 
M Ollila 
L Mair 
J Taylor 

Executive 
Non-Executive 
Executive 
Non-Executive 
Non-Executive 
Non-Executive 
Non-Executive 

Kin Group Plc  
(Formerly Fitbug Holdings Plc) 
Registered number 04466195 
Directors’ report and financial statements 
For the year ended 31 December 2017 

Appointed 
- 
- 
- 
- 
- 
15 November 2017 
15 November 2017 

Resigned 
15 November 2017 
- 
15 November 2017 
15 November 2017 
15 November 2017 
- 
- 

Statement of compliance with the Corporate Governance Code 

The Company complies with the Quoted Companies Alliance Corporate Governance Code for Small and Mid-
Size Quoted Companies (the QCA Code). This statement sets out how the Board has applied the QCA Code in its 
management of the business during the year ended 31 December 2017. 

Since the appointment of the current Board on 15 November 2017, the Board has been actively working to achieve 
an acquisition or acquisitions which constitute(s) a reverse takeover under AIM Rule 14. It is the Board’s intention 
to conclude such an acquisition as soon as possible and, in any event, by 30 August 2018 to prevent the cancellation 
of  the  admission  of  the  Company’s  ordinary  shares  to  trading  on  AIM.    The  Board  is  focusing  its  efforts  on 
businesses with a credible high growth strategy in the technology, software, media and IT sectors to maximise 
shareholder value. 

The Board currently comprises three non-executive directors each of whom is considered independent.  Each has 
a very different professional background and skill set which Chairman believes will bring the necessary functional 
and sector skills and experience to identify and negotiate a suitable reverse takeover for the Company within the 
time available. The current Directors are: 

Donald Stewart – Chairman 

Appointed  in  November  2015,  Donald  is  a  solicitor  and  has  practiced  corporate  law,  particularly  focused  on 
smaller quoted companies, for almost 30 years. Between April 2013 and July 2015 he was on the board of Progility 
Plc and, before that, had been a corporate partner in the London office of a global law firm. He is a former director 
(and past chairman) of the Quoted Companies Alliance, the UK not-for-profit organisation dedicated to promoting 
the cause of smaller quoted companies. 

John Taylor 

John  is  an  adaptable  business  turnaround  consultant  with  a  flair  for  execution  and  motivating  teams  to  make 
positive and impactful change.  Since July 2015, John has worked on the turnaround of Northern Aerospace, a 
leading supplier of precision machined parts to the aerospace industry.  Prior to that he spent over 20 years in the 
military,  commanding  attack  helicopter  formations  and  advising  senior  government  ministers  at  the  strategic 
level.   Between  2013  and  2015  he  was  senior  strategic  communications  officer  for  the  Ministry  of  Defence 
responsible  for  Army  matters.   Between  2009  and  2013  he  was  regimental  second  in  command  and  acting 
commanding officer of 3 Regiment Army Air Corps following 3 years as an attack helicopter squadron commander 
with 4 Regiment Army Air Corps. 

Lindsay Mair 

Lindsay is an experienced investment banker with extensive capital markets experience in a broad range of sectors 
acquired over a thirty year career in the City.  He is a director of corporate finance at SP Angel Corporate Finance 
LLP and previously worked in the corporate finance departments of a number of City firms including Sanlam, 
Astaire Securities (as managing director) and Daniel Stewart and Corporate Synergy (both as head of corporate 
finance). 

5 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Kin Group Plc  
(Formerly Fitbug Holdings Plc) 
Registered number 04466195 
Directors’ report and financial statements 
For the year ended 31 December 2017 

Directors’ report (continued) 

During a normal year there is a minimum of ten scheduled Board meetings with other meetings being arranged at 
shorter notice as necessary. From the appointment of the current Board on 15 November 2017 until the year-end 
there were two scheduled Board meetings both of which were fully attended. In addition, the Board met as required 
at least once a week to meet with other businesses and investors to discuss and pursue business opportunities. The 
Board agenda is set by the Chairman in consultation with the other Directors.  

Under the provisions of the Company’s Articles of Association all Directors are required to offer themselves for 
re-election at least once every three years. In addition, under the Articles, any Director appointed during the year 
will stand for election at the next following annual general meeting, ensuring that each Board member faces re-
election at regular intervals. 

All of the Directors have access to the advice and services of the Company’s legal counsel. 

Board Committees 

The Board has two principal standing committees: the Audit Committee and the Remuneration Committee, each 
with specific terms of reference. 

Audit Committee 

The Audit Committee comprises Lindsay Mair (Chair), John Taylor and Donald Stewart. 

It  meets  a  minimum  of  twice  a  year  and  its  remit  is  to  review  the  annual  and  interim  accounts  and  the 
appropriateness  of  accounting  policies,  to  review  the  internal  controls  and  financial  reporting,  and  to  make 
recommendations on these matters to the Board.  It also considers the appointment and fees of the external auditor, 
the resulting auditor reports and discusses the action taken on problem areas identified by Board members or in 
external  audit  reports.    The  Chairman  of  the  Audit  Committee  reports  the  outcome  of  the  Audit  Committee 
meetings to the Board and the Board receives the minutes of all Audit Committee meetings. 

Remuneration Committee 

The  Remuneration  Committee  comprises  John  Taylor  (Chair),  Donald  Stewart  and  Lindsay  Mair.    It  meets  a 
minimum of twice a year.  

Report of the Board of Directors on remuneration 

The terms of reference of the Remuneration Committee are to review and make recommendations to the Board 
regarding the terms and conditions of employment of the Directors, including any proposed allocations of share 
options under the Company’s share options schemes and other benefits.  

Remuneration Policy 

Where  appropriate,  the  Remuneration  Committee  has  been  actively  involved  in  assessing  salary  levels  for 
Directors and implementing the Company’s share option schemes. The remuneration policy is determined by a 
number of factors including individual performance, the need to attract, motivate and retain Directors and other 
senior employees and remuneration levels in comparative companies. 

Remuneration 

The amounts of remuneration for each Director are in note 8 below. These include basic salary, bonus and the 
estimated monetary value of benefits in kind. 

6 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Directors’ report (continued) 

Director’s interests 

Kin Group Plc  
(Formerly Fitbug Holdings Plc) 
Registered number 04466195 
Directors’ report and financial statements 
For the year ended 31 December 2017 

The beneficial interests of the directors of the Company in the ordinary share capital of the Company and options 
and warrants to purchase such shares were: 

Director 

Shares  Options 

5p Warrants†  Placing WarrantsU  Shares**  Options** 

31 December 2017 

31 December 2016 

A Gudmundson* 
D Stewart 
R Goodlad* 
H L Steiger* 
M Ollila* 
J Taylor 
L Mair 

Notes:  

480 
156,400 
- 
24,717 
6,488 
60,000 
250,000 

- 
- 
- 
- 
- 
- 
- 

- 
250,103 
- 
- 
- 
500,205 
250,103 

- 
25,000 
- 
- 
- 
15,000 
62,500 

480 
400 
- 
- 
400 
- 
- 

11,082 
2,955 
2,216 
- 
2,216 
- 
- 

* A Gudmundson, R Goodlad, M Ollila and H Steiger all resigned from the board on 15 November 2017. 

** Share and option numbers as at 31 December 2016 have been restated as if the 5,000 for one consolidation, 
which took effect on 15 November 2017, had taken effect. 

† Warrants exercisable at a price of 5p per ordinary share at any time until 15 November 2018. 

U Warrants exercisable at a price of 20p per ordinary share at any time until 15 November 2020. 

The market price of the shares on 31 December 2017 was 6.12p (2016: 0.17p) and the range during the financial 
period was 0.05p to 7.63p (2016: 0.17p to 0.975p).  

Going concern 

The directors consider that the Company will have adequate resources to continue in operational existence 
for the foreseeable future. Consequently, they have continued to adopt the going concern basis in preparing 
the financial statements. 

Auditors 

All of the current Directors have taken all the steps that they ought to have taken to make themselves aware 
of any information needed by the Company’s auditors for the purposes of their audit and to establish that 
the auditors are aware of that information. 

The directors are not aware of any relevant audit information of which the auditors are unaware. 

By order of the Board 

Donald Stewart 
Chairman 
27 February 2018 

7 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Kin Group Plc  
(Formerly Fitbug Holdings Plc) 
Registered number 04466195 
Directors’ report and financial statements 
For the year ended 31 December 2017 

Strategic report 

The Directors present their Strategic Report on Kin Group Plc (the “Company”) for the year ended 31 December 
2017. 

Business review 

Since the appointment of the current Board on 15 November 2017, the Board has been actively working to achieve 
an acquisition or acquisitions which constitute(s) a reverse takeover under AIM Rule 14. It is the Board’s intention 
to conclude such an acquisition as soon as possible and, in any event, by 30 August 2018 to prevent the cancellation 
of  the  admission  of  the  Company’s  ordinary  shares  to  trading  on  AIM.    The  Board  is  focusing  its  efforts  on 
businesses with a credible high growth strategy in the technology, software, media and IT sectors. 

Key Performance Indicators 
In considering the performance of the business following any potential reverse takeover, the Directors will use the 
KPIs most appropriate to the acquired business. 

For forward looking performance measurement, the Board will seek to assess the various engagements with new 
business prospects, and the level and speed of their progress. 

Principal risks and uncertainties 

The board places a high emphasis on being risk aware. We continuously track risks and uncertainties that can 
impact the performance of Kin Group, some of which are beyond the control of the Company. These are reviewed 
at monthly board meetings where the Company’s performance is assessed against budget. This enables the board 
to determine and mitigate the Company’s risk environment, which includes: 

Commercial risks 

The principal commercial risk for the Company is that it is unable to conclude a reverse takeover by 30 August 
2018 resulting in the cancellation of the admission of the Company’s ordinary shares to trading on AIM.  The 
Board is focusing its efforts on businesses with a credible high growth strategy in the technology, software, media 
and IT sectors.  

Human Resources 

The  Company  relies  on  its  directors  to  operate  and  expand  its  business.  Our  reliability  to  recruit,  retain  and 
motivate suitably qualified and experienced staff is central to our future success.  

Liquidity Risks 

The Company monitors cash flow as part of its day to day control procedures. The board regularly assesses cash 
flow projections and ensures that appropriate resources are available to be drawn on, as necessary.  

To manage the working capital needs of the business, and to finance our growth plans, the Company relies on 
being  able  to  arrange  and  maintain  sufficient  financing,  and  to  comply  with  applicable  conditions  of  relevant 
facilities once established.  

Employment without discrimination 

The  Company  is  committed  to  employ  on  the  basis  of  aptitude  and  ability.  We  hire  and  promote  our  people 
regardless of gender, orientation, origin, creed, disability or any other inappropriate discrimination.  

8 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Kin Group Plc  
(Formerly Fitbug Holdings Plc) 
Registered number 04466195 
Directors’ report and financial statements 
For the year ended 31 December 2017 

Strategic report (continued) 

Environmental and social 

In our day to day business, we commit to comply with applicable environmental laws, and the direct impact of 
our operations is low. We also look to tread lightly through good housekeeping practices such as reducing energy 
consumption, using sustainable resources and recycling waste. 

Directors, senior managers and employees 

At 31 December 2017, there were three male directors of the Company and the Company had no other employees. 
Please see page 5 for details of the biographies of the directors. 

Approved by the Board of Directors and signed on its behalf by  

Donald Stewart 
Chair and Director of Kin Group Plc 
27 February 2018 

9 

 
 
 
 
 
 
 
 
 
 
 
 
 
Kin Group Plc  
(Formerly Fitbug Holdings Plc) 
Registered number 04466195 
Directors’ report and financial statements 
For the year ended 31 December 2017 

Statement of Directors’ responsibilities  

The Directors are responsible for preparing the Strategic Report, the Directors’ Report and the financial statements 
in accordance with applicable law and regulations.  

Company law requires the Directors to prepare financial statements for each financial year. Under that law and as 
required by the AIM Rules of the London Stock Exchange, the Directors have elected to prepare the financial 
statements in accordance with International Financial Reporting Standards (“IFRSs”) as adopted by the European 
Union and applicable law. Under company law, the directors must not approve the financial statements unless 
they are satisfied that they give a true and fair view of the state of affairs of the company and of the profit or loss 
of the company for that year.  

In preparing these financial statements, the Directors are required to:  

- 
select suitable accounting policies and then apply them consistently; 
-  make judgments and accounting estimates that are reasonable and prudent; 
- 

state  whether  the  financial  statements  have  been  prepared  in  accordance  with  IFRSs  as  adopted  by  the 
European Union; and 
prepare  the  financial  statements  on  the  going  concern  basis  unless it  is inappropriate  to  presume  that the 
company will continue in business.  

- 

The Directors are responsible for keeping adequate accounting records that are sufficient to show and explain the 
Company’s transactions and disclose with reasonable accuracy at any time the financial position of the Company 
and  enable  them  to  ensure  that  the  financial  statements  comply  with  the  Companies  Act  2006.  They  are  also 
responsible for safeguarding the assets of the Company and hence for taking reasonable steps for the prevention 
and detection of fraud and other irregularities. 

The Directors are responsible for the maintenance and integrity of the corporate and financial information included 
on the company’s website. Legislation in the United Kingdom governing the preparation and dissemination of the 
financial  statements  and  other  information  included  in  annual  reports  may  differ  from  legislation  in  other 
jurisdictions. 

10 

 
 
 
 
Kin Group Plc  
(Formerly Fitbug Holdings Plc) 
Registered number 04466195 
Directors’ report and financial statements 
For the year ended 31 December 2017 

Independent Auditor’s report  

Opinion 
We  have audited  the  financial  statements  of  Kin  Group  Plc  (the  ‘Company’)  for  the  year  ended  31  December 
2017, which comprise the statement of comprehensive income, statement of financial position, statement of cash 
flows, statement of changes in equity and notes to the financial statements, including a summary of significant 
accounting policies. The financial reporting framework that has been applied in their preparation is applicable law 
and International Financial Reporting Standards (IFRSs) as adopted by the European Union. 

In our opinion, the financial statements:  
• give a true and fair view of the state of the Company’s affairs as at 31 December 2017 and of its loss for the year 
then ended;  
• have been properly prepared in accordance with IFRSs as adopted by the European Union; and  
• have been prepared in accordance with the requirements of the Companies Act 2006.  

Basis for opinion 
We  conducted  our  audit  in  accordance  with  International  Standards  on  Auditing  (UK)  (“ISAs  (UK)”)  and 
applicable law. Our responsibilities under those standards are further described in the Auditor’s responsibilities 
for the audit of the financial statements section of our report. We are independent of the Company in accordance 
with the ethical requirements that are relevant to our audit of the financial statements in the UK, including the 
FRC’s  Ethical  Standard  as applied  to  listed  entities, and  we  have  fulfilled our  other  ethical  responsibilities  in 
accordance  with  these  requirements.  We  believe  that  the  audit  evidence  we  have  obtained  is  sufficient  and 
appropriate to provide a basis for our opinion.  

Conclusions relating to going concern  
We have nothing to report in respect of the following matters in relation to which the ISAs (UK) require us to 
report to you where:  
• the directors’ use of the going concern basis of accounting in the preparation of the financial statements is not 
appropriate; or  
• the directors have not disclosed in the financial statements any identified material uncertainties that may cast 
significant doubt about the company’s ability to continue to adopt the going concern basis of accounting for a 
period of at least twelve months from the date when the financial statements are authorised for issue.  

Key audit matters 
Key audit matters are those matters that, in our professional judgement, were of most significance in our audit of 
the  financial  statements  of  the  current  period  and  include  the  most  significant  assessed  risks  of  material 
misstatement (whether or not due to fraud) we identified, including those which had the greatest effect on: the 
overall audit strategy, the allocation of resources in the audit; and directing the efforts of the engagement team. 
These matters were addressed in the context of our audit of the financial statements as a whole, and in forming 
our opinion thereon, and we do not provide a separate opinion on these matters.  

Our application of materiality  
We apply the concept of materiality in planning and performing our audit, in evaluating the effect of any identified 
misstatements and in forming our opinion. For the purpose of determining whether the financial statements are 
free from material misstatement, we define materiality as the magnitude of a misstatement or an omission from 
the  financial  statements  or  related  disclosures  that  would  make  it  probable that  the  judgement of  a  reasonable 
person, relying on the information would have been changed or influenced by the misstatement or omission. We 
also determine a level of performance materiality, which we used to determine the extent of testing needed, to 
reduce  to  an  appropriately  low  level  that  the  aggregate  of  uncorrected  and  undetected  misstatements  exceeds 
materiality for the financial statements as a whole. 

We establish materiality for the financial statements as a whole to be £28,000, which is 1.5% of the value of the 
total assets. Key audit risks were identified as revenue recognition; investment impairment; and the restructuring 
of finance during the year. 

11 

 
 
 
 
 
 
 
 
 
 
 
 
 
Kin Group Plc  
(Formerly Fitbug Holdings Plc) 
Registered number 04466195 
Directors’ report and financial statements 
For the year ended 31 December 2017 

Independent Auditor’s report (continued) 

An overview of the scope of our audit  
In arriving at our opinions set out in this report, we highlight the following risks that in our judgement had the 
greatest effect on the financial statements. 

Audit Risk 

How we responded to the risk 

Investment impairment 
During the year the wholly owned trading subsidiary 
sold its trade and assets to a third party and following 
this  the  Company  liquidated  its  subsidiaries.  The 
brought  forward  carrying  value  of  the  subsidiaries 
were significant in value and we therefore identified 
the impairment of investments as a risk that required 
particular audit attention. 

Our audit work included but was not restricted to: 

•  Substantive testing of the component parts 
of  the  loss  arising  on  impairment  to 
supporting information. 

•  Analytical review of revenue and expenses 
arising  from  investments  to  the  date  of 
impairment; and 

•  Review of when the impairment took place 
and disclosures in the financial statements. 

Restructuring of finance during the year 
During  the  year,  the  Company  converted  all  of  its 
outstanding debt into shares. We therefore identified 
the  refinancing  in  the  year  as  a  risk  that  required 
particular audit attention. 

Our audit work included but was not restricted to: 

•  Substantive  testing  of  the  conversion  to 

supporting information; and 

•  Review  of  the  value  of  shares  issued  and 
any  surplus  arising  on  debt  exchanged  for 
them. 

Other information 
The directors are responsible for the other information. The other information comprises the information included 
in  the  annual  report,  other  than  the  financial  statements  and  our  auditor’s  report  thereon.  Our  opinion  on  the 
financial statements does not cover the other information and, except to the extent otherwise explicitly stated in 
our report, we do not express any form of assurance conclusion thereon.  

In connection with our audit of the financial statements, our responsibility is to read the other information and, in 
doing so, consider whether the other information is materially inconsistent with the financial statements or our 
knowledge obtained in  the audit  or  otherwise appears to  be  materially  misstated.  If  we identify  such  material 
inconsistencies  or  apparent  material  misstatements,  we  are  required  to  determine  whether  there  is  a  material 
misstatement in the financial statements or a material misstatement of the other information. If, based on the work 
we have performed, we conclude that there is a material misstatement of this other information, we are required 
to report that fact. We have nothing to report in this regard. 

Opinions on other matters prescribed by the Companies Act 2006  
In our opinion, based on the work undertaken in the course of the audit:  
• the information given in the strategic report and the directors’ report for the financial year for which the financial 
statements are prepared is consistent with the financial statements; and  
• the strategic report and the directors’ report have been prepared in accordance with applicable legal requirements.  

12 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Kin Group Plc  
(Formerly Fitbug Holdings Plc) 
Registered number 04466195 
Directors’ report and financial statements 
For the year ended 31 December 2017 

Independent Auditor’s report (continued) 

Matters on which we are required to report by exception 
In the light of the knowledge and understanding of the Company and its environment obtained in the course of 
the audit, we have not identified material misstatements in the strategic report or the directors’ report.  

We have nothing to report in respect of the following matters in relation to which the Companies Act 2006 requires 
us to report to you if, in our opinion:  
• adequate accounting records have not been kept, or returns adequate for our audit have not been received from 
branches not visited by us; or  
• the financial statements are not in agreement with the accounting records and returns; or  
• certain disclosures of directors’ remuneration specified by law are not made; or  
• we have not received all the information and explanations we require for our audit.  

Responsibilities of directors 
As  explained  more  fully  in  the  statement  of  directors’  responsibilities  set  out  on  page  10,  the  directors  are 
responsible for the preparation of the financial statements and for being satisfied that they give a true and fair 
view, and for such internal control as the directors determine is necessary to enable the preparation of financial 
statements that are free from material misstatement, whether due to fraud or error.  

In preparing the financial statements, the directors are responsible for assessing the Company’s ability to continue 
as a going concern, disclosing, as applicable, matters related to going concern and using the going concern basis 
of accounting unless the directors either intend to liquidate the company or to cease operations, or have no realistic 
alternative but to do so.  

Auditor’s responsibilities for the audit of the financial statements  
Our objectives are to obtain reasonable assurance about whether the financial statements as a whole are free from 
material misstatement, whether due to fraud or error, and to issue an auditor’s report that includes our opinion. 
Reasonable assurance is a high level of assurance, but is not a guarantee that an audit conducted in accordance 
with ISAs (UK) will always detect a material misstatement when it exists. Misstatements can arise from fraud or 
error  and  are  considered  material  if,  individually  or  in  the  aggregate,  they  could  reasonably  be  expected  to 
influence the economic decisions of users taken on the basis of these financial statements.  

A further description of our responsibilities for the audit of the financial statements is located on the Financial 
Reporting Council’s website at: www.frc.org.uk/auditscopeukprivate. This description forms part of our auditor’s 
report.  

Scott Lawrence (Senior Statutory Auditor)  
For and on behalf of Hazlewoods LLP, Statutory Auditor  
Windsor House 
Bayshill Road 
Cheltenham 
GL50 3AT 
Date: 27 February 2018 

13 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Statement of comprehensive income 
for the year ended 31 December 2017 

Kin Group Plc  
(Formerly Fitbug Holdings Plc) 
Registered number 04466195 
Directors’ report and financial statements 
For the year ended 31 December 2017 

Note 

Year ended 
31 December 2017 
£’000 

Year ended 
31 December 2016  
£’000 

Gross profit 

Operating and administrative expenses  – normal 
Operating and administrative expenses – exceptional 

Operating loss 

Finance costs 

Loss before taxation 

Taxation 

5 
7 

9 

10 

Loss for the year and total comprehensive expense 

- 

(231) 
(117) 

(348) 

(36) 

(384) 

- 

(384) 

- 

(292) 
(2,421) 

(2,713) 

(201) 

(2,914) 

- 

(2,914) 

Loss per share – basic and diluted (pence) 

4 

(0.02) 

(0.00) 

The above results derive from continuing activities. 

The notes on pages 18 to 33 form part of these financial statements. 

14 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Statement of financial position 
as at 31 December 2017 

Note 

31 December 2017 

31 December 2016  

Kin Group Plc  
(Formerly Fitbug Holdings Plc) 
Registered number 04466195 
Directors’ report and financial statements 
For the year ended 31 December 2017 

Non-current assets 
Investments 

Current assets 
Trade and other receivables 
Cash and cash equivalents 

Total assets 

Non-current liabilities 
Borrowings 

Current liabilities 
Trade and other payables 
Borrowings 

Total liabilities 

Net assets/(liabilities) 

Equity 
Share capital 
Share premium 
Retained deficit 
Share-based payment reserve 
Warrant reserve 

Total equity 

11 

12 
13 

15 

14 
15 

16 
16 
16 
17 
17 

£’000 

- 

- 

82 
836 

918 

918 

- 

- 

(104) 
- 

(104) 

(104) 

814 

4,417 
15,010 
(18,618) 
- 
5 

814 

£’000 

1,171 

1,171 

62 
8 

70 

1,241 

(1,915) 

(1,915) 

(178) 
(75) 

(253) 

(2,168) 

(927) 

3,764 
13,543 
(19,292) 
1,058 
- 

(927) 

The financial statements on pages 14 to 33 were approved by the board of Directors on 27 February 2018 and 
signed on its behalf by: 

Donald Stewart 
Chairman of Kin Group Plc 

The notes on pages 18 to 33 form part of these financial statements. 

15 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Statement of changes in equity 
for the year ended 31 December 2017 

Kin Group Plc  
(Formerly Fitbug Holdings Plc) 
Registered number 04466195 
Directors’ report and financial statements 
For the year ended 31 December 2017 

Share 
capital 
£’000 

Share 
premium  
£’000 

Retained 
deficit 
£’000 

Share-based 
payment 
reserve 
£’000 

Warrant 
reserve 
£’000 

Total equity 
£’000 

Balance as at  
1 January 2016 

2,815 

4,715 

(16,378) 

1,183 

Loss and total comprehensive 
income for the year 
Issue of shares 
Costs of raising funds 
Share-based payments 

- 

949 
- 
- 

- 

(2,914) 

8,985 
(157) 
- 

- 
- 
- 

- 

- 

(125) 

Balance as at 31 December 2016 

3,764 

13,543 

(19,292) 

1,058 

Loss and total comprehensive 
income for the year 
Issue of shares 
Costs of raising funds 
Share-based payments 
Reversal of share-based payment 
charges for forfeited/waived 
options  

- 

653 

-   
- 
- 

- 

(384) 

- 

1,595 
(128) 
- 
- 

- 
- 
- 
1,058 

- 
- 
- 
(1,058) 

Balance as at 31 December 2017  

4,417 

15,010 

(18,618) 

- 

- 

- 

- 

- 

- 

- 

- 
- 
5 
- 

5 

(7,665) 

(2,914) 

9,934 
(157) 
(125) 

(927) 

(384) 

2,248 
(128) 
5 
- 

814 

The notes on pages 18 to 33 form part of these financial statements. 

16 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Statement of cash flows 
for the year ended 31 December 2017 

Cash flows from operating activities 
Loss after taxation 
Adjustments for: 
Directors’ remuneration waived 
Share-based payments  
Finance expense  
CVA surplus 

Cash flows from operating activities before changes in working 
capital and provisions 
(Increase)/decrease in trade and other receivables  
Increase in trade and other payables  
Impairment of intercompany 
Impairment of investment 

Net cash generated by/(used in) operations  

Cash flow from investing activities 
Inter-company loans advanced 

Net cash flow used in investing activities 

Cash flow from financing activities 
Issue of ordinary shares for cash 
Costs directly related to issue of shares 
Loan advances 
Finance expense 

Net cash generated from financing activities  

Increase/(decrease) in cash and cash equivalents in the year 

Cash and cash equivalents at beginning of year  

Cash and cash equivalents at the end of the year 

The notes on pages 18 to 33 form part of these financial statements. 

Kin Group Plc  
(Formerly Fitbug Holdings Plc) 
Registered number 04466195 
Directors’ report and financial statements 
For the year ended 31 December 2017 

2017 
£’000 

 2016 
£’000 

(384) 

(2,914) 

52 
3 
36 
(2,281) 

- 
  (125) 
201 
- 

(2,574) 

(2,838) 

(20) 
2 
1,156 
1,171 

(265) 

11 
16 
2,546 
- 

(265) 

(1,156) 

(2,546) 

(1,156) 

(2,546) 

2,000 
(126) 
375 
- 

2,249 

828 

8 

836 

1,535 
(157) 
1,076 
(91) 

2,363 

(448) 

456 

8 

17 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
       
    
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
      
    
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
      
    
 
 
 
 
 
 
 
 
 
 
 
    
 
 
 
 
 
 
 
 
 
 
 
      
    
 
 
 
 
 
 
Kin Group Plc  
(Formerly Fitbug Holdings Plc) 
Registered number 04466195 
Directors’ report and financial statements 
For the year ended 31 December 2017 

Notes to the financial statements 

1 

General information 

Kin Group Plc (the “Company”) became a “Rule 15 Cash Shell” under Rule 15 of the AIM Rules for Companies 
(“AIM Rules”) on 30 August 2017 as a result of the appointment of administrators to Kin Wellness Limited, the 
Company’s principal trading subsidiary. 

Within six months of becoming a Rule 15 Cash Shell, the Company must make an acquisition or acquisitions 
which constitute(s) a reverse takeover under AIM Rule 14.  If it does not do so, the London Stock Exchange will 
suspend trading in the Company’s AIM securities pursuant to AIM Rule 40.  The London Stock Exchange will 
cancel the admission of the Company’s AIM securities pursuant to AIM Rule 41 where they have been suspended 
from trading for six months. 

The London Stock Exchange is expected to suspend trading in the Company’s ordinary shares on AIM pursuant 
to Rule 15 of the AIM Rules at 7.30 am on 1 March 2018.  In the event that no reverse takeover is completed by 
30  August  2018,  the  London  Stock Exchange  will  cancel the  admission  of the  Company’s  ordinary  shares  to 
trading on AIM pursuant to Rule 41 of the AIM Rules. 

The  company  is  a  public limited  company  which is admitted  to  trading  on  the  Alternative Investment  Market 
(AIM) of the London Stock Exchange and is incorporated and domiciled in the UK. The address of the registered 
office is 201 Temple Chambers, 3-7 Temple Avenue, London, EC4Y 0DT. 

The registered number of the company is 04466195. 

2 

Basis of preparation and significant accounting policies 

The  financial  statements  have  been  prepared  in  accordance  with  International  Financial  Reporting  Standards 
(IFRSs) and International Financial Reporting Interpretation Committee (IFRIC) interpretations as endorsed by 
the European Union ("IFRS-EU"), and those parts of the Companies Act applicable to companies reporting under 
IFRS.  

These financial statements have been prepared under the historical costs convention, as modified for the fair value 
of certain financial instruments. 

Going concern 
The financial statement have been prepared on a going concern basis which assumes that the Company will  be 
able to continue trading for the foreseeable future.   

New standards, amendments and interpretations 
At the date of authorisation of these financial statements, certain new standards, amendments and interpretations 
to  existing  standards  have  been  published  but  are  not  yet  effective  and  have  not  been  adopted  early  by  the 
Company. Management anticipates that all of the pronouncements will be adopted by the Company’s accounting 
policies for the first period beginning after the effective date of the pronouncement. Information on new standards, 
amendments and interpretations that are expected to be relevant to the Company’s financial statements is provided 
below and based on a preliminary assessment the Company believes that their adoption will not have a significant 
impact on its results or financial position.  

The following standards have been endorsed by the EU but are effective subsequent to year-end: 

• 

IFRS 15 “Revenue from Contracts with Customers” (effective in accounting periods beginning 1 January 
2018) 

IFRS 15 is intended to clarify the principles of revenue recognition and establish a single framework for revenue 
recognition. This supersedes IAS 18 Revenue and the core principle is that an entity should recognise revenue to 
depict the transfer of promised goods or services to customers in an amount that reflects the consideration to which 
the  entity  expects  to  be  entitled  in  exchange  for  those  goods  or  services.  The  Company  has  considered  the 
implications of IFRS 15 to have an immaterial impact. 

18 

 
 
 
 
 
 
 
 
 
 
 
 
Kin Group Plc  
(Formerly Fitbug Holdings Plc) 
Registered number 04466195 
Directors’ report and financial statements 
For the year ended 31 December 2017 

Notes to the financial statements (continued) 

2 

Basis of preparation and significant accounting policies (continued) 

The EU does not yet endorse the following standards/amendments to standards: 

• 

IFRS 16 “Leases” 

IFRS 16 sets out the principles for the recognition, measurement, presentation and disclosure of leases for both 
the lessee and the lessor. It eliminates the classification of leases as either operating leases or finance leases and 
introduces a single lessee accounting model where the lessee is required to recognise assets and liabilities for all 
material leases that have a term of greater than a year. The Company has considered the implications of IFRS 16 
to have an immaterial impact. 

• 

IFRS 2 “Share-based payments” 

There are a number of changes and clarifications affecting IFRS 2, including various clarifications emphasising 
that  vesting  conditions,  other  than  market  conditions,  are  taken  into  account  in  determining  the  number  of 
instruments expected to vest and not in determining the values of the individual instruments.  

• 

IAS 12 “Income taxes” 

This clarification is intended to reduce the diversity in practice in the accounting for deferred tax assets arising on 
unrealised losses.  The amendments clarify that in order to compute a temporary difference, the carrying amount 
is carrying amount is compared to its tax base. In doing so, the entity should not consider how the related assets 
will be recovered (such as through sale), or the probability that any resulting deferred tax asset will be recoverable.  

• 

IAS 7 “Statement of Cash Flows” 

This  amendment  arising  from  the  disclosure  initiative  results  in  changes  in  liabilities  arising  from  financing 
activities being analysed between five categories. 

Taxation 
Tax on the profit or loss for the year comprises current and deferred tax. Tax is recognised in the Statement of 
Comprehensive Income except to the extent that it relates to items recognised directly in equity, in which case it 
is recognised in equity.  

Current tax 
The tax currently payable is based on taxable profit for the year. Taxable profit differs from net profit as reported 
in the Statement of Comprehensive Income because it excludes items of income or expense that are taxable or 
deductible in other years and it further excludes items that are never taxable or deductible. The Company’s liability 
for current tax is calculated using tax rates that have been enacted or substantively enacted by the Statement of 
Financial Position date. 

19 

 
 
 
 
 
 
 
 
 
 
	
 
 
 
 
Kin Group Plc  
(Formerly Fitbug Holdings Plc) 
Registered number 04466195 
Directors’ report and financial statements 
For the year ended 31 December 2017 

Notes to the financial statements (continued) 

2 

Basis of preparation and significant accounting policies (continued) 

Deferred tax 
Deferred  tax  is  the tax expected  to  be  payable  or  recoverable  on  differences between the carrying amounts  of 
assets and liabilities in the financial statements and the corresponding tax bases used in the computation of taxable 
profit,  and  is  accounted  for  using  the  balance  sheet  liability  method.  Deferred  tax  liabilities  are  generally 
recognised  for  all  taxable  temporary  differences  and  deferred  tax  assets  are  recognised  to  the  extent  that  it  is 
probable that taxable profits will be available against which deductible temporary differences can be utilised. Such 
assets and liabilities are not recognised if the temporary difference arises from the initial recognition of goodwill 
or from the initial recognition (other than in a business combination) of other assets and liabilities in a transaction 
that affects neither the taxable profit nor the accounting profit. 

The carrying amount of deferred tax assets is reviewed at each Statement of Financial Position date and reduced 
to the extent that it is no longer probable that sufficient taxable profits will be available to allow all or part of the 
asset to be recovered. 

Deferred tax is calculated at the tax rates that are expected to apply in the year when the liability is settled or the 
asset is realised based on tax laws and rates that have been enacted or substantively enacted at the Statement of 
Financial Position date. Deferred tax is charged or credited in the Statement of Comprehensive Income.  

The measurement of deferred tax liabilities and assets reflects the tax consequences that would follow from the 
manner in which the Company expects, at the end of the reporting year, to recover or settle the carrying amount 
of its assets and liabilities. 

Deferred tax assets and liabilities are offset when there is a legally enforceable right to set off current tax assets 
against current tax liabilities and when they relate to income taxes levied by the same taxation authority and the 
Company intends to settle its current tax assets and liabilities on a net basis. 

Valuation of investments 
Investment in subsidiary undertakings are stated at cost less and permanent diminution. 

Impairment of fixed asset investments 
An  impairment  review  of  fixed  asset  investments  is  conducted  annually  and  any  resulting  impairment  loss  is 
measured and recognised on a consistent basis. 

Financial instruments 
Financial assets and financial liabilities are recognised in the Statement of Financial Position when the Company 
becomes a party to the contractual provisions of the instrument. 

Financial assets  and  financial  liabilities are  initially  measured at  fair  value. Transaction  costs  that are  directly 
attributable to the acquisition or issue of financial assets and financial liabilities (other than financial assets and 
financial liabilities at fair value through profit or loss) are added to or deducted from the fair value of the financial 
assets or financial liabilities, as appropriate, on initial recognition. Transaction costs directly attributable to the 
acquisition of financial assets or financial liabilities at fair value through profit or loss are recognised immediately 
in profit or loss. 

Financial assets 
All financial assets are recognised and derecognised on a trade date where the purchase or sale of a financial asset 
is under a contract whose terms require delivery of the financial asset within the timeframe established by the 
market concerned, and are initially measured at fair value, plus transaction costs, except for those financial assets 
classified as at fair value through profit or loss, which are initially measured at fair value. 

Financial assets are classified into the following specified categories: financial assets ‘at fair value through profit 
or  loss’  (FVTPL),  ‘held-to-maturity’  investments,  ‘available-for-sale’  (AFS)  financial  assets  and  ‘loans  and 
receivables’. The classification depends on the nature and purpose of the financial assets and is determined at the 
time of initial recognition. 

20 

 
 
 
 
 
 
 
 
 
 
Kin Group Plc  
(Formerly Fitbug Holdings Plc) 
Registered number 04466195 
Directors’ report and financial statements 
For the year ended 31 December 2017 

Notes to the financial statements (continued) 

2 

Basis of preparation and significant accounting policies (continued) 

Loans and receivables 
Trade receivables, loans and other receivables that have fixed or determinable payments that are not quoted in an 
active market are classified as ‘loans and receivables’. Loans and receivables are measured at amortised cost using 
the effective interest method, less any impairment. Interest income is recognised by applying the effective interest 
rate, except for short-term receivables when the recognition of interest would be immaterial. 

Financial liabilities and equity 
Debt  and  equity  instruments  are  classified  either  as  financial  liabilities  or  as  equity  in  accordance  with  the 
substance of the contractual arrangement. 

Financial liabilities  
Financial liabilities are classified as either financial liabilities ‘at FVTPL’ or ‘other financial liabilities’. 

Other financial liabilities 
Other financial liabilities, including borrowings, are initially measured at fair value, net of transaction costs. 
They  are  subsequently  measured  at  amortised  cost  using  the  effective  interest  method,  with  interest  expense 
recognised on an effective yield basis. 

The effective interest method is a method of calculating the amortised cost of a financial liability and of allocating 
interest expense over the relevant year.  

The effective interest rate is the rate that exactly discounts estimated future cash payments through the expected 
life  of  the  financial  liability,  or,  where  appropriate,  a  shorter  period,  to  the  net  carrying  amount  on  initial 
recognition. 

Trade payables are measured at amortised cost using the effective interest method, less any impairment. Interest 
payable is recognised by applying the effective interest rate, except for short-term payables when the recognition 
of interest would be immaterial. 

Debt for equity swaps 
Where equity shares are issued in settlement of outstanding debt, the equity issued is valued at fair value with any 
difference between the fair value of equity issued and carrying value of debt taken to profit or loss.  

Trade and other receivables 
Trade  and  other  receivables  are amounts  due  from  customers  for  services  performed  in the ordinary course  of 
business. If collection is expected in one year or less (or in the normal operating cycle of the business if longer), 
they are classified as current assets. If not, they are presented as non-current assets. 

Trade  and other  receivables are  recognised  initially  at  fair value  and  subsequently  measured  at  amortised cost 
using the effective interest method, less provision for impairment. 

Cash and cash equivalents 
Cash  and cash equivalents includes cash  in hand,  deposits held at  call  with banks and  other  short-term  highly 
liquid  investments  with  original  maturities  of  three  months  or  less  and  bank  overdrafts.  In  the  Statement  of 
Financial Position, bank overdrafts are shown within borrowings in current liabilities. 

Trade and other payables 
Trade payables are  obligations to  pay  for  goods  or  services  that  have been acquired in  the  ordinary  course of 
business from suppliers. 

Creditors are recognised initially at fair value and are subsequently measured at amortised cost, using the effective 
interest method. Interest is recognised in the Statement of Comprehensive Income. 

Share Capital 
Ordinary shares are classified as equity.  Incremental costs directly attributable to the issue of new share or options 
are shown in equity as deduction net of tax, before proceeds. 

21 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
Kin Group Plc  
(Formerly Fitbug Holdings Plc) 
Registered number 04466195 
Directors’ report and financial statements 
For the year ended 31 December 2017 

Notes to the financial statements (continued) 

2 

Basis of preparation and significant accounting policies (continued) 

Share-based payments 
Where share options are award to employees, the fair value of the options at the date of grant is charged to the 
income statement over the vesting period. Non-market vesting conditions are taken into account by adjusting the 
number of equity instruments expected to vest at each balance sheet date so that, ultimately, the cumulative amount 
recognised  over  the  vesting  period  is  based  on  the  number  of  options  that  eventually  vest.  Market  vesting 
conditions are factored into the fair value of the options granted. 

As long as all other vesting conditions are satisfied, a charge is made irrespective of whether the market vesting 
conditions are satisfied. The cumulative expense is not adjusted for failure to achieve a market vesting condition. 

Where  the terms and  conditions  of  options  are  modified  before  they vest,  the increase in  the  fair  value  of the 
options, measured immediately before and after the modification, is also charged to the income statement over 
the remaining vesting period. Where equity instruments are granted to persons other than employees, the income 
statement is charged with fair value of goods and services received. 

Functional and presentation currency 
Items  included  in  the  financial  statements  of  the  Company  are  measured  using  the  currency  of  the  primary 
economic environment in which the Company operates (“the functional currency”). The financial statements are 
presented  in  Pounds  Sterling  (£)  which  is  also  the  Company’s  functional  currency,  rounded  to  the  nearest 
thousand. 

Transactions and balances 
Foreign currency transactions are translated into the functional currency using the exchange rates prevailing at the 
dates of the transactions or valuation where items are re-measured. Foreign exchange gains and losses resulting 
from the settlement of transactions and from the translation at year-end exchange rates of monetary assets and 
liabilities denominated in foreign currencies are recognised in the Statement of Comprehensive Income. 

3 

Critical accounting estimates and judgements 

The  Company  makes  certain  estimates  and  assumptions  regarding  the  future.  Estimates  and  judgements  are 
continually evaluated on historical experience and other factors, including expectations of future events that are 
believed to be reasonable under circumstances. In the future, actual experience may differ from these estimates 
and assumptions. The estimates and assumptions that have a significant risk of causing a material adjustment to 
the carrying amount of assets and liabilities within the next financial year are discussed below. 

Share-based payments 
In  order  to  calculate  the  charge  for  share-based  compensation  as  required  by  IFRS  2,  the  Company  makes 
estimates principally relating to the assumptions used in its option-pricing model as set out in note 17. 

Impairment review 
Impairment testing is carried out for all non-current assets at the year-end date or where there is an indication that 
impairment exists.  For  the  purposes  of  impairment  testing, the  carrying amounts of the  non-current  assets  are 
reviewed and an impairment loss is recognised where the carrying amounts exceed the assets recoverable amount.  

22 

 
 
 
 
 
 
 
 
 
 
 
 
 
Kin Group Plc  
(Formerly Fitbug Holdings Plc) 
Registered number 04466195 
Directors’ report and financial statements 
For the year ended 31 December 2017 

Notes to the financial statements (continued) 

4 

Loss per share 

The loss per share is based upon the loss of £384,000 (2016: loss of £2,914,000) and the weighted average number 
of ordinary shares in issue for the year of 25,010,280 (2016: 701,905,343). 

There  are  7,561,028  (2016:  nil)  shares that  could  potentially  be issued  pursuant to  the  exercise  of  warrants as 
described in note 18 that will potentially dilute future earnings per share. 

The 7,561,028 warrants is comprised of 5,000,000 warrants exercisable at 20p per share for three years from 15 
November 2017 and 2,501,028 warrants exercisable at 5p for one year from 15 November 2017. Belastock have 
60,000 warrants where one third is exercisable at 10.52p per share, one third is exercisable at 6.975p per share 
and the remainder is exercisable at 4.5p per share. 

As the Company is loss making, in 2017 the warrants are currently anti-dilutive, and therefore basic and diluted 
loss per share are the same. 

5 

Loss for the year 

The loss for the year has been arrived at after charging: 
Auditors’ remuneration 

6 

Auditors’ remuneration 

The loss for the year has been arrived at after charging: 
Fees payable to the Company’s auditors in respect of: 
      The auditing of accounts of the Company pursuant to legislation 
      Audit of the Company’s subsidiaries pursuant to legislation  
  Other services in relation to taxation 

7 

Exceptional items 

Share-based payment (note 17) 
CVA surplus 
CVA costs 
Intercompany loan write off 
Impairment of investment 

Total exceptional items 

2017 
£’000 

2016 
£’000 

12 

19 

2017 
£’000 

2016 
£’000 

12 
- 
2 

14 

2017 
£’000 

3 
(2,281) 
68 
1,156 
1,171 

19 
13 
6 

38 

2016 
£’000 

(125) 
- 
- 
2,546 
- 

117 

2,421 

The withdrawal of the then Group’s Loan Note facility with Belastock Capital L.P. in July, resulted in the then 
Group’s principal trading subsidiary, Kin Wellness Ltd, being placed in administration and selling its business 
and assets. Following this the Company entered into a CVA to enable it to continue trading as a Rule 15 Cash 
Shell. 

As  a  result  of  the  impairment  of  the  investment  and  intercompany  loans,  the  prior  year  numbers  have  been 
reclassed, with no overall effect on the Company’s results or reserves. 

23 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the financial statements (continued) 

8 

Remuneration of directors 

Emoluments 

Highest paid director: 

Emoluments 

Kin Group Plc  
(Formerly Fitbug Holdings Plc) 
Registered number 04466195 
Directors’ report and financial statements 
For the year ended 31 December 2017 

2017 
£’000 

2016 
£’000 

157 

296 

75 

192 

Directors’  remuneration  above  relates  to  remuneration  which  the  directors  received  from  any  previous  Group 
company  for the  periods  for  which they  were  directors.  During  the  year, there  were no  directors  who  accrued 
benefits under defined contribution pension schemes (2016: 2).  

The directors consider that the key management comprises the directors of the company, and their emoluments 
are set out below: 

Executive Directors 

A Gudmundson 
R Goodlad 

Non-Executive Directors 
D Stewart 
D Turner 
A Fisher 
T Tarr 
H Steiger 
M Ollila 
J Taylor 
L Mair 

Salary & Fees 
Contractually 
Entitled  
£’000 

2017 

Less Salary 
Waived 

Salary & Fees 
Actually Paid 

2016 

Total 

£’000 

£’000 

£’000 

158 
105 

46 
- 
- 
- 
7 
7 
3 
3 

(83) 
(55) 

(26) 
- 
- 
- 
(4) 
(4) 
- 
- 

75 
50 

20 
- 
- 
- 
3 
3 
3 
3 

192 
10 

52 
3 
3 
10 
4 
22 
- 
- 

Total 

329 

(172) 

157 

296 

Average number of directors and employees 

The unpaid salaries of the board were dealt with within the CVA. 

2017 
4 

2016 
5 

24 

 
 
 
 
 
 
 
 
 
 
 
         
 
               
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the financial statements (continued) 

9 

Finance costs 

Other interest payable 
Interest payable on loan from major shareholder 

Total finance expenses 

10 

Taxation 

Kin Group Plc  
(Formerly Fitbug Holdings Plc) 
Registered number 04466195 
Directors’ report and financial statements 
For the year ended 31 December 2017 

2017 
£’000 

2016 
£’000 

7 
29 

36 

- 
201 

201 

Reconciliation of effective tax rate 
Tax assessed for the year is lower than (2016: lower than) the standard rate corporation tax of 19.25% (2016: 
20%). The differences are explained below: 

Loss before tax 

Tax using the UK corporation tax rate of 19.25% (2016: 20.00%) 
Share based payment disallowed 
Expenses not deductible for tax purposes other than goodwill amortisation and 
impairment 
Other reconciling items 

Total tax charge 

2017 
£’000 

(384) 

(73) 
3 

34 
36 

- 

2016 
£’000 

(2,914) 

(554) 
(125) 

(1) 
680 

- 

The Company  has tax  losses  of  approximately £3,167,000 (2016: £2,783,000) to carry  forward against  future 
taxable profits. However, it is unlikely that the losses will be available to be carried forward due to a major change 
in trade and expected reverse acquisition. 

No deferred tax asset has been recognised in relation to the trading losses available for offset against future taxable 
profits. The Company has not recognised deferred tax asset due to there being insufficient evidence of short-term 
recoverability. 

25 

 
 
 
 
 
 
 
 
 
 
    
    
 
 
    
    
 
                
              
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the financial statements (continued) 

11 

Investments 

Cost 
At 1 January 2017 and 31 December 2017 

Impairment 
At 1 January 2017  
Charge 
At 31 December 2017 

Net book value 
At 31 December 2017  

At 31 December 2016 

Kin Group Plc  
(Formerly Fitbug Holdings Plc) 
Registered number 04466195 
Directors’ report and financial statements 
For the year ended 31 December 2017 

Investments 
in subsidiaries 
£’000 

1,171 

- 
(1,171) 
(1,171) 

- 

1,171 

The companies in which the Company had an interest in, which were written off during the year, were: 

Name 

Country of 
incorporation 

Principal activity 

Percentage of 
shareholding 

Kin Wellness Ltd (formerly 
Fitbug Ltd) (in administration) 
Fitbug Inc.  

England & Wales 

United States 

Provision of online health 
and well-being services 
Provision of online health 
and well-being services 

100% 

100% 

The accounts are not prepared on a consolidated basis as Kin Group does not have control over its subsidiary due 
to  Kin  Wellness  Ltd  being  in  administration.  The  shareholding  in  Fitbug  Inc.  is  held  indirectly  through  Kin 
Wellness Ltd. 

The impairment charge in the accounts relates to the two investments, Kin Wellness Ltd and Fitbug Inc.. Please 
refer to note 7 for further details. 

12 

Trade and other receivable 

Prepayments and accrued income  
Other debtors  

13           Cash and cash equivalents 

Cash and cash equivalents 

26 

2017 
£’000 

2016 
£’000 

10 
72 

82 

7 
55 

62 

2017 
£’000 

2016 
£’000 

836 

8 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the financial statements (continued) 

14          Trade and other payables  

Kin Group Plc  
(Formerly Fitbug Holdings Plc) 
Registered number 04466195 
Directors’ report and financial statements 
For the year ended 31 December 2017 

Trade payables 
Other payables 
Taxation and social security 
Accruals and deferred income 

15 

Borrowings 

Shareholder loans 
Directors’ loans 

2017 
£’000 

2016 
£’000 

71 
4 
1 
28 

104 

23 
- 
- 
155 

178 

2017 
£’000 

2016 
£’000 

- 
- 

- 

1,915 
75 

1,990 

The loans owed to the shareholders and the directors were settled in full by way of shares issued pursuant to the 
CVA. 

During the year, the Company secured up to £1,125,000 worth of funding (before expenses) via a convertible loan 
agreement with Belastock Capital L.P. They were issued at a 10% discount to nominal value in up to four tranches. 
If the Notes are converted into new ordinary shares in the Company, the Company will also issue the Investor 
with one warrant for each Conversion Share. 

The first tranche of Notes has a nominal amount of £350,000 and a subscription price of £315,000 and the second, 
third and fourth tranches each have a nominal amount of £300,000 and a subscription price of £270,000.  

Each Warrant may be exercised within three years from 15 May 2017 at the lesser of (a) 90% of the lowest closing 
bid price for the Company's ordinary shares for the three consecutive trading days ending prior to service of the 
relevant exercise notice and (b) 125% of the price at which the relevant Notes were converted into Conversion 
Shares resulting in such Warrant becoming exercisable. 

One of the conditions attaching to the issue of subsequent Notes, which can be waived by Belastock, is that the 
closing bid price of the Company's ordinary shares falls below £0.001 (0.1 pence) for any five (5) consecutive 
trading days on or prior to the relevant issue date, otherwise the funding would be withdrawn. 

Belastock converted £225,000 Notes into 300,000,000 ordinary shares with a nominal value of 0.01 pence during 
the year. However, the funding was withdrawn in July 2017 due to failing to meet the conditions set above. 

27 

 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Kin Group Plc  
(Formerly Fitbug Holdings Plc) 
Registered number 04466195 
Directors’ report and financial statements 
For the year ended 31 December 2017 

Notes to the financial statements (continued) 

16 

Share capital and share premium 

Allotted, called up and 
fully paid 

Ordinary 
0.1p shares 

Ordinary 
0.01p shares 

Ordinary 
0.0001p shares 

Ordinary 
0.5p shares 

Issue 
price 

Ordinar
y shares 

Share 
premium 

No. 

No. 

No. 

No. 

£ 

£’000 

£’000 

1,731,366,968 

100,000,000 

100,000,000 

100,000,000 

At 31 December 2016 

1,231,366,968 

Issue of shares for equity  

500,000,000 

Subtotal 

Loan note conversion 

Loan note conversion 

Loan note conversion 

Subtotal 

Issue of shares for equity 

Consolidation 

Consolidated amount 

Issue of shares for equity 
Issue of shares for equity 
(CVA) 
Costs of issuing shares 

2,031,366,968 

3,032 

(2,031,370,000) 

406,274 

20,000,000 

4,604,006 

0.0825 

0.002 

-  

0.001 

0.0008 

0.0005 

3,764 

500 

4,264 

10 

10 

10 

13,543 

500 

14,043 

90 

65 

40 

-  

4,294 

14,238 

0.000001 

- 

 - 

0.05 

0.05 

- 

- 

- 

4,294 

100 

23 

- 

- 

- 

14,238 

900 

- 

(128) 

As at 31 December 2017 

25,010,280 

4,417 

15,010 

On 2 February 2017, the Company issued 500,000,000 new ordinary shares of 0.1p each at a subscription price 
of 0.2p per share. 

During the year, Belastock Capital converted £225,000 of  Notes into 300,000,000 ordinary shares of 0.01p each 
at a subscription price of 0.1p, 0.075p and 0.05p per share. 

On 15 November 2017, the Company issued 20,000,000 new ordinary shares of 0.5p each at a subscription price 
of 5p per share. 

Also on 15 November 2017, the Company issued 4,604,006 new ordinary shares of 0.5p in relation to the CVA 
agreement. 

During  the  year,  the  Company  announced that  each  ordinary  share  has  been  subdivided  from  0.1p to  0.01p  to 
0.0001p.  

The Company issued 1,731,366,968 B deferred shares of 0.09p each on 5 May 2017 when the 0.1p ordinary shares 
were subdivided into 0.01p ordinary shares. This class of deferred shares do not have voting rights attached and 
are not entitled to dividends. 

The Company issued 2,031,366,968 C deferred shares of 0.0099p each on 24 October 2017 when the 0.1p ordinary 
shares  were  subdivided  into  0.0001p  ordinary  shares.  This  class  of  deferred  shares  do  not  have  voting  rights 
attached and are not entitled to dividends. 

Furthermore,  on  13  November  2017  the  Company  issued  an  additional  3,032  ordinary  shares  of  0.0001p  and 
reorganised  its  share  capital  so  that  every  5,000  ordinary  shares  of  0.0001p  were  consolidated  into  one  New 
Ordinary  Share  of  0.5p  each.  This consolidation  was completed  prior  to the  issue  of  20m  shares to  raise  £1m 
before expenses and 4.6m shares to satisfy claims pursuant to the CVA. 

Holders of the ordinary shares are entitled to dividends as declared from time to time and are entitled to one vote 
per share at general meetings of the Company. 

28 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
  
  
 
 
 
 
 
 
 
 
 
  
  
  
 
 
 
 
 
 
  
  
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
  
  
  
 
 
 
 
 
 
 
 
 
 
Kin Group Plc  
(Formerly Fitbug Holdings Plc) 
Registered number 04466195 
Directors’ report and financial statements 
For the year ended 31 December 2017 

Notes to the financial statements (continued) 

16 

Share capital and share premium (continued) 

All ordinary shares are equally eligible to receive dividends and the repayment of capital and represent equal votes 
at meetings of shareholders. 

The following describes the nature and purpose of each reserve within owner’s equity: 

Share capital: Amount subscribed for shares at nominal value. 

Share premium: Amount subscribed for share capital in excess of nominal value, less costs of share issue. 

Retained deficit: Cumulative realised profits less cumulative realised losses and distributions made, attributable 
to the equity shareholders of the Company. 

Share-based payment reserve: The share-based payment reserve comprises the cumulative expense representing 
the  extent  to  which  the  vesting  period  of  share  options  has  passed  and  management’s  best  estimate  of  the 
achievement or otherwise of non-market conditions and the number of equity instruments that will ultimately vest. 

Warrant  reserve:  The  warrant  reserve comprises  the cumulative  expense  representing  the extent  to  which  the 
vesting period of warrants has passed and management’s best estimate of the achievement or otherwise of non-
market conditions and the number of equity instruments that will ultimately vest. 

17 

Share-based payment 

Options 
The Company operates two equity-settled share-based remuneration schemes for employees, one is the Enterprise 
Management Inventive (“EMI”) Scheme and the other is an unapproved scheme for executive directors and certain 
senior management.  

A condition attached to both schemes is for the option holder to remain in employment until exercised otherwise 
the options become forfeited. In addition, the options will lapse if the individual does not exercise the options 
within 10 years. 

2017 

2016 

Number 

Weighted Average 
Exercise Price 

Number 

Weighted Average 
Exercise Price 

Outstanding  at  the  beginning  of  the 
year 
Granted during the year 
Forfeited/waived during the year 

27,949 
2,216 
(30,165) 

0.37 
0.33 
0.28 

1,739 
30,156 
(3,946) 

Total 

- 

- 

27,949 

9.00 
0.37 
9.00 

0.37 

The numbers in the above table refer to ordinary shares of 0.5p each for comparison purposes. 

On  14  June  2017,  H  Steiger  was  granted  11,082,303  options  over  ordinary  shares  of  0.01p  each  under  the 
unapproved  scheme.  The  options  vested  over  a  three  year  period  from  the  grant  date  and  expired  on  the  10th 
anniversary of the grant date. The only other vesting condition was that the director remained in the Company’s 
employment. The exercise price had three requirements, one third of the options were exercisable at 0.25p per 
share, one third at 0.35p per share and the remainder at 0.5p per share. As H Steiger resigned during the year, 
these options were subsequently forfeited. The options granted had the same conditions as the options granted last 
year. 

29 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Kin Group Plc  
(Formerly Fitbug Holdings Plc) 
Registered number 04466195 
Directors’ report and financial statements 
For the year ended 31 December 2017 

Notes to the financial statements (continued) 

17 

Share-based payment (continued) 

The  remaining  unapproved  and  EMI  options  in  existence  in  2017  were  forfeited  during  the  year  due  to  all 
employees and directors leaving the Company other than Donald Stewart who waived his remaining options. 

Warrants 

Outstanding at the beginning of the 
year 
Granted during the year 
Forfeited/cancelled during the year 

Total 

2017 

Number 

- 
7,501,028 
- 

7,501,025 

2016 

Weighted Average 
Exercise Price 

Number 

Weighted Average 
Exercise Price 

0.55 

0.55 

- 
- 
- 

- 

- 
- 
- 

-  

The  exercise  price  of  the  warrants  outstanding  at  31  December  2017  is  0.55p  (2016:  nil)  and  their  weighted 
average contractual life was 2 years (2016: nil). 

Of the 7,501,025 warrants issued, Donald Stewart holds 275,103 warrants, John Taylor holds 515,205 warrants 
and Lindsay Mair holds 312,603 warrants as disclosed in the Directors Remuneration Report on page 7 above. 

The Black-Scholes model was used for calculating the cost of warrants. The model inputs for each of the warrants 
issued were: 

Share price at grant date 
Exercise prices 
Expected volatility 
Contractual life 

Belastock Warrants 

30 May 
2017 
10.45p 
10.52p 
43.71% 
3 years 

3 July 
2017 
7.25p 
6.98p 
47.08% 
3 years 

20 July 
2017 
5p 
4.5p 
46.76% 
3 years 

Placing 
Warrants 
15 November 
2017 
5p 
20p 
52.38% 
3 years 

5p Warrants 

15 November 
2017 
5p 
5p 
52.38% 
1 year 

The charge for the year for the share-based payment amounted to £5,000 (2016: nil), of which, £3,000 was charged 
to the statement of comprehensive income whilst the remaining £2,000 was charged to the share premium account. 

The share-based remuneration expense (note 7) comprises: 

Equity-settled schemes 
Warrant-based 

2016 
2017 
£’000  £’000 

- 
3 

(125) 
- 

30 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Kin Group Plc  
(Formerly Fitbug Holdings Plc) 
Registered number 04466195 
Directors’ report and financial statements 
For the year ended 31 December 2017 

Notes to the financial statements (continued) 

18 

Financial instruments 

In common with other businesses, the Company is exposed to risks that arise from its use of financial instruments. 
This note describes the Company’s objectives policies and processes for managing those risks and the methods 
used to  measure  them.  Further  quantitative information in  respect of these  risks  is  presented throughout these 
financial statements.  

The significant accounting policies regarding financial instruments are disclosed in note 2. 

Policies and risks 
The Company's financial instruments comprise equity investments and cash. Equity is used to raise finance for 
the Company's operations and acquisitions. 

The Company has not entered into any derivative transactions. The equity investments held by the Company are 
susceptible to changes in value arising from market factors. The performance of each investment is constantly 
monitored by the directors and the Company's advisers.  

The Company is exposed to interest rate risk and fair value risk on its borrowings as set out in note 18 which are 
subject to a variable rate of interest. Currency risk is described below. 

Liquidity risk is described in note 2 to the financial statements and below. 

The  principal  financial  instruments  used  by  the  Company,  from  which  financial  instrument  risk  arises,  are  as 
follows: 

Current financial assets 
Trade and other receivables 
Cash and cash equivalents 

Total current financial assets 

Principal financial instruments 

Current financial liabilities 
Trade and other payables 
Borrowings 

Non-current financial liabilities 
Long term borrowings 

Total financial liabilities 

Receivables 
2017 

2016 

£’000 

£’000 

82 
836 

918 

62 
8 

70 

Financial liabilities 
measured at amortised cost 
2016 
2017 
£’000 
£’000 

104 
- 

104 

178 
75 

253 

- 

1,915 

104 

2,168 

There is no significant difference between the fair value and the carrying value of financial instruments. 

31 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
                   
               
 
 
 
 
 
 
 
 
 
 
 
                   
                
 
 
 
 
 
 
 
                   
                
 
                   
                
 
Kin Group Plc  
(Formerly Fitbug Holdings Plc) 
Registered number 04466195 
Directors’ report and financial statements 
For the year ended 31 December 2017 

Notes to the financial statements (continued) 

18 

Financial instruments (continued) 

General objectives, policies and processes 
The  Board has overall  responsibility  for  the  determination of  the Company’s  risk  management  objectives and 
policies  and,  while  retaining  ultimate  responsibility  for  them,  it  has  delegated the  authority  for  designing  and 
operating  processes  that  ensure  the  effective  implementation  of  the  objectives  and  policies  to  the  Company’s 
finance function. The Board receives regular reports through which it reviews the effectiveness of the processes 
put in place and the appropriateness of the objectives and policies it sets. 

The  overall  objective  of  the  Board  is  to  set policies that  seek to  reduce risk  as  far as  possible  without  unduly 
affecting the Company’s competitiveness and flexibility. Further details regarding these policies are set out below: 

Risk management 
The Company’s Board of Directors has responsibility for the establishment and oversight of the Company’s risk 
management framework.  

Capital risk management 
The Company considers its capital to comprise its ordinary share capital, share premium and retained deficit as 
its equity capital. In managing its capital, the Company's primary objective is to provide a return for its equity 
shareholders  through  capital  growth  and  future  dividend  income.  Going  forward  the  Company  will  seek  to 
maintain a gearing ratio that balances risks and returns at an acceptable level and also to maintain a sufficient 
funding  base  to  enable  the  Company  to  meet  its  working  capital  and  strategic  investment  needs.  In  making 
decisions to adjust its capital structure to achieve these aims, either through new share issues or the issue of debt, 
the Company considers not only its short-term position but also its long term operational and strategic objectives. 

Equity has been exhausted by cumulative losses to date. 

Details of the Company’s capital are disclosed in the Statement of Changes in Equity. 

There have been no other significant changes to the Company's management objectives, policies and processes in 
the year nor has there been any change in what the Company considers to be capital. 

Financial risk management 
The Company’s activities expose it to a variety of financial risks: market risk (including fair value interest rate 
risk, cash flow interest rate risk and price risk), credit risk and liquidity risk. 

Currency risk 
The Company is not exposed to any significant currency risk. The Company also manages its currency exposure 
by retaining the majority of its cash balances in sterling. 

Liquidity risk 
The Company's policy is to ensure that it will always have sufficient cash to allow it to meet its liabilities when 
they  become  due.  However,  the  Company  continues  to  absorb  cash  in  its  operations  for  the  time  being  and 
management  recognises  the  risk  of  insufficient  cash  and  capital  to  carry  on  its  activities  and  safeguard  the 
Company's ability to continue as a going concern. 

The Board receives cash flow projections on a regular basis, which are monitored regularly. The Board will not 
commit  to  material expenditure  in  respect  of its  ongoing  development  programme  prior  to  being  satisfied  that 
sufficient funding is available to the Company to finance the planned programmes. Regular reviews will ensure 
that further steps will be taken to cut additional overheads if necessary. 

32 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Kin Group Plc  
(Formerly Fitbug Holdings Plc) 
Registered number 04466195 
Directors’ report and financial statements 
For the year ended 31 December 2017 

Notes to the financial statements (continued) 

18 

Financial instruments (continued) 

Interest rate risk and fair value risk 
There  is  no  significant  interest  rate  risk  in  respect  of  temporary  surplus  funds  invested  in  deposits  and  other 
interest-bearing accounts with financial institutions as the operations of the Company are not dependent on the 
finance income received.  

The  Company  was, however, exposed  to interest  rate  risk  on  the  loan  from  NW1 Investments  Limited,  which 
attracted a rate of interest of 2.5% and 4% above the base lending rate of the Bank of England from 30 July 2016 
until the completion of the CVA on 15 November 2017. The Company is subject to fair value risk on fixed interest 
loans, which total £nil (2016: £1,915,000). The Board does not undertake hedging arrangements. 

Credit risk 
Credit risk arises principally from the Company's  other receivables. It is the risk that the counterparty fails to 
discharge its obligation in respect of the instrument. The maximum exposure to credit risk equals the carrying 
value of these items in the financial statements.  

Credit risk with cash and cash equivalents is reduced by placing funds with banks with high credit ratings. 

Other receivables 
The fair value of other receivables is estimated as the present value of future cash flows, discounted at the market 
rate of interest at the Statement of Financial Position date if the effect is material. 

Trade and other payables 
The fair value of trade and other payables is estimated as the present value of future cash flows, discounted at the 
market rate of interest at the Statement of Financial Position date if the effect is material. 

19 

Related parties 

At the year-end the company owed no money to former directors D Turner £nil (2016: £25,000) and A Fisher £nil 
(2016: £50,000). Interest of £nil (2016: £2,000) and £nil (2016: £4,000) was payable on the loans respectively. 
Interest on the loans was payable from 1 January 2016 and was accrued at a rate of 8%.  

Loans from and transactions with NW1 Investments Limited, a company in which the family of D Turner and A 
Fisher have a material interest, are disclosed in note 15 to the financial statements.  

For further information, please see note 15. 

During the year, the Company loaned funds to its then trading subsidiary, Kin Wellness Ltd. Please see note 7 for 
further details. 

20 

Post balance sheet events 

There were no significant post balance sheet events to note. 

33 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Kin Group Plc  
(Formerly Fitbug Holdings Plc) 
Registered number 04466195 
Directors’ report and financial statements 
For the year ended 31 December 2017 

Kin Group Plc 

(Incorporated in England and Wales with registered number 04466195) 

NOTICE OF ANNUAL GENERAL MEETING  

NOTICE IS HEREBY GIVEN that the annual general meeting of Kin Group Plc (“the Company”) will 
be held at the offices of Peterhouse Corporate Finance Limited at 15 Eldon Street, London, EC2M 7LD 
on 2 July 2018 at 12:00 p.m. for the transaction of the following business: 

Ordinary Business 

To consider, and, if thought fit, pass the following Resolutions which will be proposed as Ordinary 
Resolutions: 

1. 

2. 

3. 

To receive and adopt the report of the Directors of the Company and the audited accounts for the 
Company for the year ended 31 December 2017. 

To re-appoint Donald Stewart as a Director of the Company who, pursuant to Article 24.1 of the 
Company’s Articles of Association, retires by rotation and, being eligible, offers himself for re-
election. 

To appoint haysmacintyre LLP as auditors of the Company and to authorise the Directors to fix 
their remuneration.  

By order of the Board  

Liam O'Donoghue  
Company Secretary 

Registered office:  
201 Temple Chambers,  
3-7 Temple Avenue,  
London  
EC4Y 0DT 

Dated: 7 June 2018 

Notes 

1. 

2. 

3. 

4. 

5. 

A member entitled to attend and vote at the above meeting is entitled to appoint a proxy or proxies to attend, speak and vote instead of 
him. A proxy may demand, or join in demanding, a poll. A proxy need not be a member of the Company. 

A Form of Proxy is enclosed for your use if desired.  To be valid, your proxy form and any power of attorney or other authority under 
which it is signed or a notarially certified copy of that power of attorney or authority must reach the Company’s Registrars, Neville 
Registrars Limited, Neville House, 18 Laurel Lane, Halesowen B63 3DA by 12.00 p.m. on 28 June 2018. 

Pursuant to Regulation 41 of the Uncertificated Securities Regulations 2001, the Company specifies that only those shareholders of the 
Company on the register of members of the Company 48 hours before the time set for the meeting shall be entitled to attend or vote at 
the meeting in respect of the number of shares registered in their name at the time.  Changes to the register of members after that time 
will be disregarded in determining the rights of any person to attend or vote at the meeting.   

In the case of joint holders, where more than one of the joint holders purports to appoint a proxy, only the appointment submitted by 
the most senior holder will be accepted. Seniority is determined by the order in which the names of the joint holders appear in the 
Company's register of members in respect of the joint holding (the first-named being the most senior). 

You may appoint more than one proxy provided each proxy is appointed to exercise rights attached to different shares. You may not 
appoint more than one proxy to exercise rights attached to any one share. To appoint more than one proxy, you should contact Neville 
Registrars Limited, Neville House, 18 Laurel Lane, Halesowen B63 3DA. 

34 

 
 
 
 
 
 
 
 
 
 
Kin Group Plc  
(Formerly Fitbug Holdings Plc) 
Registered number 04466195 
Directors’ report and financial statements 
For the year ended 31 December 2017 
In the case of a member which is a company, the proxy form must be executed under its common seal or signed on its behalf by an 
officer of the company or an attorney for the company. Any power of attorney or any other authority under which the proxy form is 
signed (or a duly certified copy of such power or authority) must be included with the proxy form. 

CREST members who wish to appoint a proxy or proxies through the CREST Electronic Proxy Appointment Service may do so for the 
meeting and any adjournment(s) thereof by using the procedures described in the CREST Manual. CREST personal members or other 
CREST sponsored members, and those CREST members who have appointed a voting service provider(s), should refer to their CREST 
sponsor or voting service provider(s), who will be able to take the appropriate action on their behalf. In order for a proxy appointment 
or instruction  made using the CREST service to be valid, the appropriate CREST message (a “CREST Proxy Instruction”) must be 
properly  authenticated  in  accordance  with  the  specifications  of  Euroclear  UK  &  Ireland  Limited  (“EUI”)  and  must  contain  the 
information  required  for  such  instructions,  as  described  in  the  CREST  Manual  (available  via  www.euroclear.com/CREST).  The 
message, regardless of whether it relates to the appointment of a proxy or to an amendment to the instruction given to a previously 
appointed proxy, must, in order to be valid, be transmitted so as to be received by the Company’s agent (ID 7RA11) by 12.00 p.m. on 
28 June 2018. For this purpose, the time of receipt will be taken to be the time (as determined by the timestamp applied to the message 
by the CREST Application Host) from which the Company’s agent is able to retrieve the message by enquiry to CREST in the manner 
prescribed by CREST. 

CREST  members and, where applicable, their CREST sponsors or voting services provider(s) should note that EUI does not  make 
available special procedures in EUI for any particular messages. Normal system timings and limitations will therefore apply in relation 
to the input of CREST Proxy Instructions. It is the responsibility of the CREST member concerned to take (or, if the CREST member 
is a CREST personal member or sponsored member or has appointed a voting service provider(s), to procure that his CREST sponsor 
or voting service provider(s) take(s)) such action as shall be necessary to ensure that a message is transmitted by means of the CREST 
system by any particular time. In this connection, CREST members and, where applicable, their CREST sponsors or voting service 
provider(s) are referred, in particular, to those sections of the CREST Manual concerning practical limitations of the CREST system 
and timings. 

The Company may treat as invalid a CREST Proxy Instruction in the circumstances set out in Regulation 35(5)(a) of the Uncertificated 
Securities Regulations 2001. 

6. 

7. 

8. 

9. 

10.  Except as provided above, members who have general queries about the meeting should contact Neville Registrars Limited, Neville 
House, 18 Laurel Lane, Halesowen B63 3DA.  You may not use any electronic address provided either in this notice of annual general 
meeting or any related documents (including the chairman's letter, the form of proxy and the Directors’ letter and explanatory note in 
respect of electronic communications) to communicate with the Company for any purposes other than those expressly stated. 

11.  A copy of the Register of Directors’ interests in shares in the Company and copies of the Directors’ service contracts will be available 
for inspection at the registered office of the Company during business hours only on any weekday (excluding Saturdays, Sundays and 
public holidays) from the date of this notice until the date of the meeting and at the place of the meeting for at least 15 minutes prior to 
and during the meeting.  

35