Brady Corporation, a Milwaukee-based company, is a leading manufacturer and supplier of identification solutions (IDS) and workplace safety (WPS) products. The company operates through two segments, IDS and WPS, and serves customers in the United States and internationally. The IDS segment offers a wide range of products including materials, printing systems, RFID, and bar code scanners for product identification, brand protection labeling, work in process labeling, finished product identification, and industrial track and trace applications. Additionally, the segment also provides safety signs, floor-marking tapes, pipeline markers, labeling systems, spill control products, lockout/tagout devices, and software and services for safety compliance auditing, procedure writing, and training. The segment caters to various industries such as industrial and electronic manufacturing, healthcare, chemical, oil, gas, automotive, aerospace, governments, mass transit, electrical contractors, education, leisure and entertainment, telecommunications, and others through distributors, direct sales force, and digital channels. The WPS segment, on the other hand, provides workplace safety, identification, and compliance products such as safety and compliance signs, tags, labels, and markings. Additionally, it offers informational signage and markings, asset tracking labels, facility safety and personal protection equipment, first-aid products, and labor law and other compliance posters for process, government, education, construction, and utilities industries, as well as manufacturers through catalog and digital channels. The WPS segment also provides stock and custom identification products and related resale products. Brady Corporation has been in business since 1914 and has established itself as a global leader in the identification and safety industry. With its innovative products and services, the company aims to provide a safe and secure workplace for its customers while ensuring efficient identification and tracking of premises, products, and people.