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C&C Group

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FY2014 Annual Report · C&C Group
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About C&C Group

C&C Group is a manufacturer, marketer and distributor 
of branded cider, beer, wine and soft drinks.

C&C Group manufactures Bulmers the leading Irish 
cider brand, Magners the premium international cider 
brand, Gaymers cider and the Shepton Mallet Cider Mill 
range of English ciders and the Tennent’s beer brand.

C&C Group also owns and manufactures Woodchuck 
and Hornsby’s, two of the leading craft cider brands in 
the United States.

C&C Group also distributes a number of beer brands 
in Scotland, Ireland and Northern Ireland, primarily for 
Anheuser-Busch InBev, and owns Wallaces Express,  
a Scottish drinks wholesaler.

The Group’s Irish wholesaling subsidiary, Gleeson 
group, owns and manufactures Tipperary Water and 
Finches soft drinks.

C&C Group is headquartered in Dublin and its 
manufacturing operations are based in Co. Tipperary, 
Ireland; Glasgow, Scotland; Somerset, England; and 
Vermont, USA. C&C Group plc is listed on the Irish and 
London Stock Exchanges.

This report includes forward-looking statements, including statements concerning current expectations about future financial performance and economic and market 
conditions which C&C Group believes are reasonable. However, these statements are neither promises nor guarantees, but are subject to risks and uncertainties, including 
those factors discussed on pages 18 and 19 that could cause actual results to differ materially from those anticipated.

C&C GROUP PLC - 2014 ANNUAL REPORT 

CoNtENtS

2014
ANNuAL
rEport

VIEW tHIS
rEport
oNLINE

candcgroupplc.com

or

candc.annualreport14.com

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MArKEt opErAtIoN 

CHAIrMAN’S StAtEMENt  

Group CHIEF EXECutIVE oFFICEr’S rEVIEW 

StrAtEGIC rEport - StrAtEGY AND buSINESS MoDEL 

StrAtEGIC rEport - StrAtEGY ACHIEVEMENtS AND prIorItIES  16

StrAtEGIC rEport - KEY pErForMANCE INDICAtorS 

StrAtEGIC rEport - prINCIpAL rISKS AND uNCErtAINtIES 

opErAtIoNS rEVIEW  

Group CHIEF FINANCIAL oFFICEr’S rEVIEW 

CorporAtE rESpoNSIbILItY  

boArD oF DIrECtorS  

DIrECtorS’ rEport  

DIrECtorS’ StAtEMENt oF CorporAtE GoVErNANCE  

rEport oF tHE rEMuNErAtIoN CoMMIttEE oN  

DIrECtorS’ rEMuNErAtIoN  

StAtEMENt oF DIrECtorS’ rESpoNSIbILItIES  

INDEpENDENt AuDItor’S rEport  

Group INCoME StAtEMENt  

Group StAtEMENt oF CoMprEHENSIVE INCoME 

Group bALANCE SHEEt  

Group CASH FLoW StAtEMENt  

Group StAtEMENt oF CHANGES IN EQuItY 

CoMpANY bALANCE SHEEt  

CoMpANY CASH FLoW StAtEMENt  

CoMpANY StAtEMENt oF CHANGES IN EQuItY  

StAtEMENt oF ACCouNtING poLICIES  

NotES ForMING pArt oF tHE FINANCIAL StAtEMENtS  

FINANCIAL DEFINItIoNS 

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SHArEHoLDEr AND otHEr INForMAtIoN  

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C&C GROUP PLC - 2014 ANNUAL REPORT 

opErAtING AND StrAtEGIC HIGHLIGHtS

NEt rEVENuE 

opErAtING proFIt 

opErAtING MArGIN 

€620.2m increased by 30% 

€126.7m before exceptional items 
an increase of 10.6% 

20.4% down 3.6 ppts  
on prior year 

NEt DEbt 

€145.2m at the year-end giving 
 a leverage ratio of net debt:  

ebitda of less than 1.0x

ADJuStED DILutED EArNINGS  
pEr SHArE
29.5 cent per share
an increase of 5.7% 

propoSED FINAL  
DIVIDEND 

5.7 cent per share
an increase of 0.95 cent delivering  

14.3% growth in full year dividend to  

10.0 cent per share

ADJUSTED DILUTED EARNINGS PER SHARE
35c

30c

25c

20c

FY2010

FY2011

FY2012

FY2013

FY2014

•	FY2014	operating	profit	growth	of	10.6%	to	€126.7	million	in	line	
with stated guidance, representing a solid performance with 
double-digit operating profit growth from four of the Group’s five 
reporting segments. 

•	C&C	recorded	a	particularly	strong	performance	in	Ireland	and	
Scotland, with the acquisition of Gleeson and the investment 
in Wallaces Express representing significant steps toward the 
development of customer centric, multi-beverage business 
models in these territories.

•	The	evolution	of	the	business	model	in	core	markets	contributed	

positively to the performance of the Group’s brands. In 
ROI, C&C ciders improved market share, grew volume and 
increased revenue for the first time in seven years. In Scotland 
and Northern Ireland, Tennent’s and our portfolio of brands 
continued to deliver growth in the Independent Free Trade, 
achieving impressive market share, revenue growth and volume 
gains. 

•	Stabilisation	of	Cider	UK	performance	in	the	second	half	of	
the year. The cider category has commoditised and focus 
remains on developing and maintaining profitable positions in a 
competitive market.

•	Continuing	development	of	the	international	business	as	a	whole	
with	operating	profit	up	68%	in	FY2014	(on	a	constant	currency	
basis). 

•	In	the	USA	extensive	wholesaler	consolidation	and	business	
integration was successfully concluded during the year.  
Increased investment and new entrants fuelled high growth in 
the cider category but C&C volume growth was disappointingly 
behind the category. However, C&C remains confident in the 
prospects for its portfolio of authentic cider brands in the US 
market. 

•	Progress	in	innovation	and	new	product	development.	Caledonia	

Best ale, Heverlee hand crafted premium Belgian lager, 
Tennent’s Beer aged in Whisky Oak and Tennent’s Stout have 
delivered growth. Montano Italian cider also recently launched, 
and	in	Ireland	Bulmers	is	launching	Clonmel	1650,	a	new	
premium Irish lager.

•	Strong	underlying	cash	generative	capability.	Net	debt/EBITDA	
at the year-end was less than 1.0x despite an unusually high 
level of cash investment in acquisitions and expansion, the latter 
including a new cidery in Vermont and new craft breweries in 
Clonmel and Glasgow.

•	Proposed	final	dividend	of	5.7	cent	per	share,	representing	full	
year	dividend	growth	of	14.3%	compared	with	last	year.	The	
increase reflects the Group’s strong balance sheet, underlying 
cash generation capability and commitment to deliver value for 
shareholders.

C&C GROUP PLC - 2014 ANNUAL REPORT 

C&C has made further progress this 
year in developing the business with 
the goal of building a sustainable 
international cider-led long alcoholic 
drinks company...

read more in the Chairman’s Statement  
on page 6

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in this section:

MArKEt opErAtIoN 

CHAIrMAN’S StAtEMENt  

Group CHIEF EXECutIVE oFFICEr’S rEVIEW 

StrAtEGIC rEport - StrAtEGY AND buSINESS MoDEL 

StrAtEGIC rEport - StrAtEGY ACHIEVEMENtS AND prIorItIES  16

StrAtEGIC rEport - KEY pErForMANCE INDICAtorS 

StrAtEGIC rEport - prINCIpAL rISKS AND uNCErtAINtIES 

opErAtIoNS rEVIEW  

Group CHIEF FINANCIAL oFFICEr’S rEVIEW 

CorporAtE rESpoNSIbILItY  

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Looking back over the past 12 months, 
it would be fair to summarise the 
period as one of consolidation and 
integration for the overall Group...

read more in the Group Chief Executive officer’s 
review on page 8

BUSINESS 
&	STRATEGY	

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4

C&C GROUP PLC - 2014 ANNUAL REPORT

MArKEt   
opErAtIoN

OPTION C v2

roI

CALEDONIA
SMOOTH

NATURAL MINERAL WATER

Spirit Font Domed Lens
12 June 2008

HIGHS & LOWS 
SHADOWS   
CALEDONIA SMOOTH 
BACKGROUND 

- HD DIGITAL
- HD DIGITAL
- HD DIGITAL
- PHOTOSHOP GRADIENT

CIDEr - uK

CLIENT
CONTACT
JOB NUMBER
PROJECT
DESIGN
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PRODUCTION CONTACT
AW APPLICATION
COLOUR PROFILE
DATE

P R I N T   C O L O U R S

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MAGENTA

YELLOW

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WHITE PLATE

Tennet’s Crown
Wendy Espie
TCB032/05C
Caledonia Best 
Dome Lens - OPTION C
LS/GH
Judith Allan
Illustrator CS4
X_act ISO Coated v2.icc
07/02/12

ARTWORK
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DEVELOPMENT WORK ONLY NOT FINAL ARTWORK 

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P L E A S E   R E A D

N.B. The colours on this artwork run out are for colour indication only. 
Refer to listed Pantone (PMS) specification or attached swatches 
where applicable for true colour representation.

All artwork is approved by jkr as of the date given.
Please double check ALL details with client prior to final production. 
ANY changes made after this date are the responsibility of the client.

SCALE MM: THIS RULER MEASURES 100MM WHEN ARTWORK IS 100%
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A P P R O V A L

Design

Date

A/C manag ement

Date

Production

Date

P R I N T   C O L O U R S

tENNENt’S - uK

tHIrD pArtY brANDS - uK
IWS International Wine Services brands

Distributed brands

Woodchuck Hard Cider - Amber 12oz
10/15/2010

(Distribution	in	Scotland	and	Northern	Ireland)

INtErNAtIoNAL

 
 
 
C&C GROUP PLC - 2014 ANNUAL REPORT 

5

IrISH CIDEr brANDS
Bulmers Original is a premium, traditional blend of Irish 
cider with an authentic clean and refreshing taste. Also 
in the range are Bulmers Pear and Bulmers Berry.

AMErICAN CIDEr brANDS 
Woodchuck Hard Cider is a premium hard cider 
handcrafted in Vermont, USA. 

SoFt DrINKS
Tipperary Natural Mineral Water is filtered from the 
Devils Bit Mountain in County Tipperary and is bottled at 
source in the village of Borrisoleigh. 

Magners is a premium, traditional blend of Irish cider 
with a crisp, refreshing flavour and a natural authentic 
character. Also in the range are Magners Pear and 
Magners Orchard Berry. 

ENGLISH CIDEr brANDS
The Gaymers cider range includes apple, pear and two 
fruit flavoured ciders. 

Blackthorn Cider is a West Country legend and is one of 
Britain’s best known ciders.

Olde English is a traditional medium dry cider and is 
enjoyed for its distinctive taste.

Addlestones is a premium cloudy cider, smooth and 
easy drinking due to its unique double fermentation 
process.

K	cider	is	produced	with	a	unique	blend	of	English	
apples to give the full-bodied cider flavours conveyed by 
its natural rich golden colour.

Other English cider brands include Special Vat and 
Natch and the Chaplin & Cork’s range of reserve ciders.

Wyder’s	Cider	was	formulated	in	1987	by	cider	master	
Ian Wyder and is now available throughout the central 
and western United States.

Hornsby’s is a cider which combines traditional cider-
making techniques with an American heritage. It comes 
in	two	styles,	Crisp	Apple	and	Amber	Draft.	In	the	UK	
Hornsby’s is sold in flavoured varieties.

ItALIAN CIDEr brAND
Montano is our new premium cider from Italy, a 
sparkling, crisp, light gold cider made in Trentino from 
apples grown in the Dolomites

WINE brANDS
The main brands sold by Gleeson in ROI are Santa 
Rita,	Blossom	Hill,	Carmen	Discovery,	Yellow	Tail	and	
Faustino.

IWS International Wine Services portfolio of wine brands 
sold	in	the	UK	on-trade	include	the	leading	Oliver	&	
Greg’s brand, together with Zarapito, Moondarra, Santa 
Serena, L’Emage, Trulli, Anapai River, Cape Promise 
and Humboldt Coast. It also sells Odessa Vodka and 
Squires Gin.

Finches is a range of premium soft drinks in orange 
and pink lemon flavours produced in Ireland with pure 
natural spring water. 

bEEr brANDS
Tennent’s Lager is brewed to the highest standards to 
create a lager with a crisp taste and refreshingly clean 
finish. Tennent’s has been made with pride in the heart 
of	Glasgow	since	1885,	but	is	famous	far	beyond	its	
home city. Tennent’s Lager is Scotland’s best-selling 
lager.

Tennent’s Original Export is brewed in Glasgow using 
finest	natural	ingredients,	including	100%	Scottish	
barley. It is a golden lager with a well rounded flavour 
and a distinct smooth maltiness.

Caledonia Best is a modern, distinctive ale that is 
balanced, sweet and smooth, with a malty, roast flavour 
and a pleasant hoppy bitterness.

Heverlee is a premium Belgian Beer, which is endorsed 
by the Abbey of the order of Prémontré, in the town of 
Heverlee in Leuven.

Other beer brands include Tennent’s Beer aged with 
Whisky Oak, Tennent’s Extra, Tennent’s Scotch Ale, 
Tennent’s	1885,	Lemon	T	and	Caledonia	Smooth.

Andorra
Austria
Belgium
Bulgaria
Cyprus
Czech 
Republic 
Denmark
Finland
France
Germany
Gibraltar
Greece
Hungary
Italy
Latvia
Lithuania
Luxembourg
Malta

Netherlands
Portugal
Russia
Spain
Saint Martin
Sweden
Switzerland
Turkey
Ukraine
United 
Kingdom

USA
Bahamas
Bermuda
Brazil
Canada
Caribbean
Mexico

Australia
Bahrain
China
Hong Kong
India
Israel
Japan
Malaysia
New Zealand
Qatar
Singapore
South Korea
Sri Lanka
Taiwan
Thailand
UAE
Vietnam

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6

CHAIrMAN’S StAtEMENt

A YEAr oF CoNSoLIDAtIoN oF StrAtEGIC obJECtIVES 

C&C has made further progress this year 
in developing the business with the goal of 
building a sustainable international cider-led 
long alcoholic drinks company.

Building talented local teams has been a feature of the Company’s 
success. The acquisition of Wallaces Express has further 
enhanced our team in Scotland. In Ireland the integration of 
the Bulmers sales operation with the Gleeson business led to a 
degree of inevitable disruption and a number of redundancies. The 
integrated management team illustrated its professionalism and 
potential with the management of such a sensitive challenge.

In Great Britain there was a reduction in numbers employed as we 
merged the operations of Tennent’s and Magners into one location 
in Glasgow. Whilst the resulting cost savings made these moves 
essential, we are aware that such times are stressful for all those 
involved and are appreciative of the spirit of co-operation shown by 
staff during this period. 

In a market that is challenging and rapidly evolving, 
competitiveness is even more reinforced by the efforts and 
flexibility of employees and the Board would like to express its 
appreciation of the efforts of all employees during the year.

boNuS & rEWArDS
Operating profits for this financial year were within published 
guidance	and	executive	Directors	were	paid	bonuses	of	15%	of	
base	salary.	Approximately	30%	of	employees	were	awarded	with	
bonuses at local level, with an average payment of just under 
€2,500.	

The executive Directors have recommended to the Board, who are 
wholly	supportive,	that	in	FY2015	the	annual	bonus	targets	for	key	
middle management and their business units should be focused 
on specific local business unit issues to closely align personal and 
business objectives. The Group executive Directors continue to be 
targeted on Group operating profit.

In our core markets, we have consolidated our multi-beverage 
strategy through the acquisition and integration of the Gleeson 
group in Ireland and our investment in Wallaces Express in 
Scotland, where we acquired full control after the year-end.

In the USA the integration of Vermont Hard Cider Company is 
being concluded and the new cidery is soon to come on stream. 
While this process has been disruptive to our performance in 
the short run, the potential of the market is being increasingly 
recognised.

Sales to other international markets have continued to expand, 
continuing the trend of recent years.

Our financial performance during the year was satisfactory. 
In Ireland we achieved our targeted synergy benefits with the 
integration of Bulmers and Gleeson creating a leading multi-
beverage distribution model. In Scotland Tennent Caledonian 
continues to perform strongly and the recent full control of Wallaces 
Express will bring further synergy benefits. In Great Britain, 
Magners continued to face stiff competition from new entrants but 
we remain confident in the longer term potential of the brand. Our 
efforts in this market are now being supplemented by the early 
signs of progress from our Shepton Mallet Cider Mill brands.

pEopLE
Over the course of the year the Board continued to progressively 
refresh its composition. The year saw the retirement of John 
Burgess as a non-executive Director. John had been a member of 
the Board since C&C’s flotation in 2004 and been involved with the 
Company for a number of years prior to that. He made a significant 
and appreciated contribution throughout all that time. We are 
fortunate to welcome Emer Finnan to the Board and are confident 
that she will also make a valuable contribution to our deliberations.

C&C GROUP PLC - 2014  ANNUAL REPORT7

IN	OUR	CORE	mARKETS,	WE	HAvE	CONSOLIDATED	

OUR	mULTI-BEvERAGE	STRATEGY	THROUGH	THE	

ACqUISITION AND INTEGRATION OF THE GLEESON 

GROUP IN IRELAND AND OUR INVESTMENT IN 

WALLACES ExPRESS IN SCOTLAND, WHERE WE 

ACqUIRED	FULL	CONTROL	AFTER	THE	YEAR-END.

DIVIDENDS & FINANCING poLICY
We remain committed to a progressive dividend policy and, 
recognising the continued financial strength and cash generation 
of	the	business,	we	propose	to	pay	a	final	dividend	of	5.7	cent	
per share, subject to shareholder approval. If approved, this will 
bring	the	Group’s	full	year	dividend	to	10.0	cent	per	share,	a	14.3%	
increase. A scrip dividend alternative will also be available. 

At the AGM we are also seeking the usual authority for the 
Company to purchase its own shares. Any authority given to 
the Company to purchase its own shares will only be exercised 
if the Board considers it would be in the best interests of the 
shareholders generally.

GoVErNANCE & CorporAtE rESpoNSIbILItY
The Board and senior management team are committed to 
maintaining the highest standards of governance and ethical 
behaviour throughout the business. A statement of our main 
Governance	principles	and	practice	is	provided	on	pages	52	to	62.	

We	work	under	the	requirements	of	the	2012	UK	Corporate	
Governance Code and the Irish Corporate Governance Annex. Last 
summer we upgraded the listing of our shares in London from 
a standard to a premium listing and are now working under the 
enhanced governance requirements expected from a premium 
listed company. The analysis of strategy and key performance 
indicators have been enhanced. The report on directors’ 
remuneration has been restructured this year having regard to 
best	practice	as	set	out	in	new	UK	statutory	requirements.	At	
this year’s AGM the remuneration policy will be submitted to an 
advisory vote of shareholders.

We take corporate responsibility seriously and our Corporate 
Responsibility	Statement	on	pages	36	to	44	sets	out	our	work	this	
year. We are particularly proud of our support for Help for Heroes 
through a special edition lager launched by Tennent’s.

rISKS AND uNCErtAINtIES
A statement of the principal risks and uncertainties faced by the 
Group is set out on pages 18 and 19.

Later this year a referendum is due to be held on Scottish 
independence. At the time of writing there is no clarity as to the 
outcome. Were the vote to go in favour of independence, a further 
period of uncertainty could be expected as negotiations to exit the 
UK	get	underway.	The	impact	of	such	a	vote	on	our	business	in	
Scotland is unclear, but it is certain that an independent Scotland 
would be a different trading environment from today, with 
some likely advantages and disadvantages. A lengthy period of 
uncertainty is in any case unhelpful to any business.

CoNCLuSIoN 
It has been a year of continuing development and consolidation 
for C&C, we believe that the restructured business model in our 
core markets will protect our investment and provide an improved 
basis for growth. In the short term our focus is on driving results 
out of the new structure and in delivering results from the USA 
and other international markets. One can never preclude other 
material acquisitions to our business portfolio as opportunities 
which deliver significant benefits to shareholders may arise but 
we have considerable opportunity to deliver growing profits and 
cash from our existing businesses. In these circumstances it is 
of course appropriate for the Board to continually review both the 
financial structure of the Group and its dividend policy in order to 
optimise shareholder value.

Sir brian Stewart
Chairman

SHAREHOLDER INFORMATIONBUSINESS REVIEWC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSCORPORATE GOVERNANCE8

Group CHIEF EXECutIVE oFFICEr’S rEVIEW

oVErVIEW

Looking back over the past financial year, 
it would be fair to summarise the period as 
one of consolidation and integration for the 
overall Group. Despite the inward focus and, at 
times, challenging nature of introducing new 
businesses into the organisation, we are very 
pleased with our financial performance for 
the year, having achieved operating profit of 
€126.7m.	This	represents	profit	growth	of	10.6%	
compared with the prior year and another period 
of delivering on our market guidance. 

In the current and previous financial years, we deployed a 
meaningful amount of shareholder capital to a number of 
acquisitions and investments. In the USA, we made our first 
significant international cider investment by acquiring Vermont 
Hard	Cider	Company	(vHCC)	for	$305.0m	(€230.9m).	In	Ireland,	
we	paid	€12.4m	to	acquire	Gleeson	group,	the	largest	distributor	
of	packaged	long	alcoholic	drinks	(LAD)	to	the	Irish	on-trade,	
and	refinanced	its	debt	of	€47.9m.	Finally,	in	Scotland,	we	took	
a	50%	interest	in	Wallaces	Express,	the	largest	wine	and	spirits	
wholesaler in the country. Since the financial year-end we have 
increased	our	ownership	in	Wallaces	Express	to	100%.	The	vHCC	
investment provides us with the opportunity to participate in US 
cider category growth while the Irish and Scottish investments 
enable us to strengthen our domestic business model in the 
multi beverage space. These cash deployments are in line with 
the Group’s long-term strategy of creating strong domestic brand 
market combinations to enable it to participate in international 
cider growth. The efforts that have gone into integrating the 
Vermont and Gleeson acquisitions have been demanding on 
internal resources, whilst still trying to run the underlying 
business. However, we have made excellent progress in the period 
and in each market have strong foundations for creating long-
term shareholder value.

rEVIEW bY opErAtING SEGMENt
republic of Ireland
From a macro perspective, key economic measurements appear 
to be improving in Ireland. The country is gently re-emerging from 
the shadows of recession and austerity and we believe the future 
trajectory is broadly positive rather than negative, albeit there may 
well be periods of volatility along the way. 

In this financial year, our Irish business has seen volume and 
revenue growth for the first time in seven years with the Bulmers 
brand outperforming the wider LAD market. The Irish business 
was undoubtedly helped by a summer period of sustained warm 
weather although we are also starting to see the benefits of 
our acquisition of the Gleeson group and the impact of broader 
customer access.

Over the past 12 months, we have undertaken an initiative to 
combine our existing Republic of Ireland business with the 
Gleeson group to produce a single Irish business. We have 
consolidated our sales, marketing and distribution functions, and 
have combined and relocated the back office and finance functions 
for the new business to Belfast. At the front end, C&C now has 
direct	access	to	around	7,000	on-trade	outlets	in	the	island	of	
Ireland, from a total population of just under 10,000, as well as the 
ability to service all off-trade multiple and off-trade convenience 
stores. This will allow C&C to provide customers with a multi-
beverage portfolio encompassing Bulmers, Tennent’s, AB InBev 
brands	(for	which	we	have	the	distribution	rights	in	the	Republic	
and Northern Ireland), Finches soft drinks, Tipperary water, as 
well as our owned wines and spirits brands and agency brands. 
The construction of a craft brewery at Clonmel will also allow us 
to harness the growing demand for local, Irish craft beers. 

Ultimately, the ambition for our Irish business is to be the pre-
eminent bonded wholesaler in the island of Ireland with enhanced 
customer service and geographic coverage such that we become 
the drinks supplier of choice to the licensed on and off-trade. 
This evolution in our Irish business model from a mono-branded 
FMCG company to a multi-beverage drinks producer and 
wholesaler brings stability to our earnings and cash flows whilst 
also positioning our Irish business with the opportunity to deliver 
moderate growth in what is ultimately an ex-growth alcoholic 
drinks market. The island of Ireland delivers approximately half 

C&C GROUP PLC - 2014  ANNUAL REPORT9

WE	ARE	vERY	PLEASED	WITH	OUR	

FINANCIAL PERFORMANCE FOR THE 

YEAR,	HAvING	ACHIEvED	OPERATING	

PROFIT	OF	€126.7m.

of the Group’s profit and most of this converts to cash, explaining 
why we see the Irish business as one of the two domestic pillars of 
the overall Group.

tennent’s uK
C&C’s second domestic pillar is the Tennent’s business in 
Scotland which, with the investment in Wallaces Express, is 
moving in a similar strategic direction to the Irish business. 

Economically, Scotland is outperforming the rest of Great 
Britain in terms of GDP growth, unemployment and consumer 
confidence. This makes Scotland an attractive market in which to 
trade and explains our continued investment behind the Tennent’s 
business. Investment in Scotland extends beyond Wallaces 
Express to include direct lending to the pub trade.

In the last 12 months, within the independent free trade our total 
beer	volumes	are	up	13%	and	volumes	of	magners	are	up	12%.	
This represents an outperformance versus the overall market. The 
strength of our brands in Scotland combined with our customer 
access have allowed us to successfully introduce new products 
such as Caledonia Best and Heverlee, a premium imported lager 
proposition	from	Leuven,	Belgium.	Caledonia	Best	grew	by	37%	
over the past 12 months and it has quickly become Scotland’s 
third largest draught ale by volume from a standing start just over 
two	years	ago.	Heverlee	is	now	sold	in	262	outlets	throughout	
Scotland and Ireland with throughputs ahead of the market 
leading competitor. 

During the year, we continued to invest behind our brands with 
sponsorship	of	Glasgow	Celtic	Football	Club	(magners),	Glasgow	
Rangers	Football	Club	(Blackthorn),	T-in-the-Park,	Scottish	
Rugby	(Caledonia	Best)	and	Tennent’s	vital.

We will continue to develop and invest behind new brands and 
offerings. In particular, craft brewing in Scotland is in growth and 
we are investing over £1 million in Drygate Brewing Company, a 
craft brewing facility adjacent to Wellpark brewery. This will be a 
joint venture with Williams Bros Brewing Company, recognised 
as the leading family craft brewer in Scotland, and Drygate’s 
management team and will be operational in May 2014.

Over time and in line with our Irish business model, the post 

Vermont Hard Cider Company

year-end	acquisition	of	100%	ownership	of	Wallaces	Express	will	
enable C&C Group to offer a portfolio of drinks to on and off-
trade customers including Tennent’s, Caledonia Best, Magners, 
Blackthorn, Heverlee, AB InBev brands for which we have the 
distribution rights as well as our owned wines and spirits brands 
and factored brands. In Scotland, there are approximately 10,000 
pub licences and, as with Ireland, the independent free trade 
represents the majority of these licensees. This is a channel 
where we have dedicated significant financial and commercial 
resource because, plainly, it is an important part of the Scottish 
alcoholic drinks sector. 

Our Scottish and Irish businesses deliver over three quarters of 
the Group’s earnings and cash. It is important that they are stable 
and well invested and we believe they are set-up for moderate 
revenue growth over the next few years. 

Cider uK
Despite	improving	conditions	in	the	UK	and	positive	forward	
steps in terms of economic recovery, the beer and cider market 
continues to be extremely competitive.

Distribution in GB is highly consolidated with a small number of 
retail groups holding the majority of potential distribution points 
in the on and off-trade retail channels. This power of the retailers 
is compounded by the four global brewers fighting for share of 
distribution in one of the world’s most competitive beer and cider 
markets. Ultimately, this leads to commoditisation of brands at 
the distribution level.

The GB cider market was in slight growth in the financial year in 
both	volume	terms	and	value	terms	(Nielsen/CGA).	The	on	and	
off-trade performed slightly differently. In the on-trade volumes 
were	down	by	2%,	with	standard	draught	cider	making	a	partial	
comeback	and	pear	down	by	10%,	whilst	flavoured	ciders	grew	by	
19%.	In	the	off-trade	there	was	growth	for	flavoured	ciders,	which	
boosted	year-on-year	cider	volumes	by	5%.

Over the past two years, a number of major cider launches have 
impacted C&C’s position in GB. Ultimately, the Magners brand, 
having been the original ‘founder’ of premium over-ice cider ten 
years ago, remains in good health. The brand has been historically 
well invested relative to its peers and a fresh new TV campaign 

SHAREHOLDER INFORMATIONBUSINESS REVIEWC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSCORPORATE GOVERNANCE1 0

Group CHIEF EXECutIVE oFFICEr’S rEVIEW
(CoNtINuED)

was launched in the spring of 2013. However, for reasons 
mentioned previously, whilst the brand’s distribution is broadly 
static, wholesale pricing is coming down. 

Whilst	magners	is	our	largest	brand	in	the	UK	market,	it	has	
reached a point where the operating profit generated from 
Magners in other markets is higher than the operating profit 
generated from Magners in England and Wales, which accordingly 
has become much less relevant in terms of the Group’s total 
profit. That said, Magners is still our leading international cider 
brand and has strong awareness – we will continue to invest 
behind it. 

When volumes and the top-line come under pressure, a company 
naturally focuses on its cost base. Consequently, we have right-
sized our England and Wales business which now operates out 
of the Shepton Mallet cider mill in Somerset. Over the past 12 
months, we established the Shepton Mallet Cider Mill division with 
a new management team and a collaborative sales and marketing 
set up with Green Light Brands. The division is focused on our 
craft, heritage English cider brands and in particular those from 
the West of England. Performance in the first year looks promising 
and is in line with internal expectations. Our Shepton Mallet 
business allows us to participate in niche areas of growth such 
as craft and speciality ciders and play in less competitive spaces 
such	as	premium	strong	cider	with	brands	like	K	Cider.	In	addition	
we are making steady progress with Addlestones and the English 
craft portfolio and new product packaging development. 

We will continue to focus on pockets of the market where 
sustainable value is clear and we can develop a profitable 
business, leveraging our English cider assets.

WE WILL CONTINUE TO FOCUS ON 

POCKETS	OF	THE	mARKET	WHERE	

SUSTAINABLE VALUE IS CLEAR AND WE 

CAN DEVELOP A PROFITABLE BUSINESS, 

LEVERAGING OUR ENGLISH CIDER 

ASSETS.

International
The International business unit has developed from being a 
business reporting losses five years ago, to a business generating 
€16.0	million	operating	profit	over	the	last	12	months.

uSA
During the financial year, our business in the USA has probably 
experienced the greatest disruption as a consequence of business 
integration. 

The steps towards integration were staggered based on what was 
most critical to continue operating. At the start of the financial 
year, the Magners operation based in Boston was closed and 
all order capture and back office functions were transferred 
to Vermont. This allowed the team in Vermont to immediately 
service wholesaler needs and orders for all of C&C’s US brands. 
The second step involved re-organising the sales structure to 
accommodate the combined sales forces from VHCC and Magners 
USA. Concurrently, our American team was busy deciding on 
the optimum distribution footprint for the entire country. VHCC 
already had national distribution and long-standing relationships 
with	wholesalers	all	over	the	country.	In	addition,	magners	(and	
latterly Hornsby’s) had their own separate distribution footprint 
albeit less developed. In some instances, there was overlap and 
consistency. In others, it was concluded that having the entire C&C 
cider portfolio under one wholesaler’s roof would be optimum. 
There	were	50	instances	where	we	have	instigated	wholesaler	
consolidation over the past 12 months. For the avoidance of 
doubt,	this	does	not	mean	50	states;	there	can	be	multiple	
wholesalers in a specific state. We believe that this is almost 
entirely	complete	now	and	we	can	focus	100%	of	our	efforts	on	
selling and marketing again after 12 months of disruption. We 
are very pleased with the quality of our distribution network and 
the commitment and passion of our partners towards our brands. 
Indeed,	c.$15	million	was	paid	out	by	incoming	distributors	to	their	
predecessors to gain the brand rights, confirming real interest in 
the brands. 

Whilst these internal business issues invariably caused us 
disruption, it is fair to say that the competitive threat from other 
cider entrants has been the strongest the team in Vermont 
has seen throughout their history as a company. For 10 years, 
Woodchuck has pioneered American craft cider. Innovation 
and authenticity have been VHCC’s key strengths, allowing the 

C&C GROUP PLC - 2014  ANNUAL REPORT1 1

Clonmel brew test sink

Woodchuck brand to prosper at both a retailer and consumer 
level. However, over the past 18 months, a number of large beer 
players have recognised the attractiveness of the cider category 
and a number of new brands have been invented, created and 
launched. 

The two combined factors of integration and competition resulted 
in a challenging year for our brands in the USA, in particular 
Woodchuck. According to the US Beer Institute, the total cider 
category	grew	by	67%	in	the	12	months	to	December	2013.	In	
our financial year, Woodchuck, Magners and Hornsby’s declined 
by	1%,	17%	and	40%	respectively.	Whilst	we	are	pleased	to	
see that the US cider category is gaining genuine traction 
and our investment thesis remains valid in terms of cider 
internationalisation, we are clearly disappointed by the fact that 
we are not growing with the market. 

This is something we will focus on over the next 12 months with 
the major hurdles of business integration under our belt. We 
will focus on a number of commercial and business initiatives 
to try and reverse these trends. In particular, we will open a new 
cidery during the course of 2014 in our hometown of Middlebury 
in the state of Vermont. The new cidery cements our position as 
a founder of American cider and affirms our commitment to craft 
cider making and investment in the future. 

I should also highlight the fantastic contribution that Bret Williams 
has made to VHCC. Ten years ago, Bret pulled together all the 
money he had and raised further funds from close family and 
friends. Bret bought VHCC when it was losing money and turned it 
into a major success story of the US alcoholic drinks industry. For 
the past 10 years, Dan Rowell has been working closely alongside 
Bret as the Vice President of Operations and CFO. In February, 
Bret stepped down from the day-to-day operations of VHCC as 
CEO and President. Bret will remain involved with the company 
and will sit on our local US board of directors, alongside Dan 
Rowell, who replaces Bret and will take the company to the next 
level. I would like to thank Bret for his contribution during our 
ownership and wish Dan all the best with his future role. 

other export markets
In volume terms, our key international markets outside the USA 
are Spain, Australia, Canada and France. The business relies 
on strong distributor relationships and management of these 
relationships. We have limited exposure to areas of political 
instability and uncertainty. 

During the financial year, in volume terms the Magners brand 
grew	internationally	(excluding	the	USA)	by	13%,	driven	by	growth	
in	Canada	of	27%	and	Australia	of	8%.	In	January	2014,	we	
transitioned distributors from Suntory in Australia to Bacardi Lion. 
It was felt that a partner with a stronger portfolio and draught 
experience would be required to share in the recent growth of the 
cider category in Australia. It is too early to remark on the results 
of this change although we are very positive about the Bacardi 
Lion organisation and a sales force which is considerably larger 
than our previous distributor.

Although small in terms of scale, Asia is worth mentioning. In the 
financial	year,	total	C&C	branded	volume	grew	by	108%.	From	no	
volume last year, India became the fifth largest export market for 
C&C,	driven	by	K	Cider,	one	of	our	English	ciders.	

In terms of beer, we are now exporting Tennent’s, Caledonia Best, 
Heverlee, Tennent’s Stout and Tennent’s Beer aged in Whisky Oak. 
In Italy, our largest beer market, we experienced growth versus 
last	year	of	12%.	Beer	will	be	an	area	of	focus	over	the	next	12	to	
18 months as we look to market abroad the history and heritage of 
our Scottish beers and the Wellpark brewery. 

StrAtEGY
Ireland and Scotland should provide the bedrock for C&C 
Group both in terms of earnings and cash. We are able to 
utilise our brands and physical assets in these geographies to 
deliver stability to the rest of the Group as well as looking to 
moderate earnings growth in, what are ultimately, ex-growth 
alcoholic drinks markets. Winning in these geographies requires 
local knowledge, superiority in customer service and strong 
brands. Both Ireland and Scotland businesses display these 
characteristics. 

SHAREHOLDER INFORMATIONBUSINESS REVIEWC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSCORPORATE GOVERNANCE 
1 2

Group CHIEF EXECutIVE oFFICEr’S rEVIEW
(CoNtINuED)

Newly installed bottling line at Shepton Mallet cider mill

Drygate brewing Company

For	now,	the	United	Kingdom	is	still	the	world’s	largest	cider	
market. We have a strong brand in Magners and in addition, a 
back catalogue of authentic cider brands within our Shepton 
Mallet cider business. We will continue to focus on maximising 
profit in, what has become, a highly commoditised and cluttered 
cider category. At the same time, C&C will play in niche areas of 
growth such as craft and speciality cider by taking advantage of 
our English cider heritage. 

The overall pursuit of cider internationalisation remains at the 
heart	of	C&C’s	strategy.	Cider	penetration	of	LAD	in	the	UK	
and	Ireland	is	16%	and	13%	respectively.	This	compares	with	
just	under	1%	in	the	USA	(up	from	0.3%	18	months	ago).	The	
evolution of the consumer palate across various global markets 
from savoury to sweet and the preference for natural, gluten 
free, local and authentic brands places C&C in a strong position 
to exploit international cider growth. The USA is likely to be the 
global cider market with the greatest potential in scale terms. 
We have invested significant shareholder capital in the USA and 
have strong brands and a high quality distributor network. Despite 
competitor disruption, in the medium to longer term, we believe 
we are well positioned strategically to optimise value.

CASH AND bALANCE SHEEt
Our balance sheet remains in robust health with a net debt 
to EBITDA ratio of less than 1.0x at the year-end. The Group 
finished	the	year	with	a	net	debt	position	of	€145.2m,	despite	
significant capital expenditure during the year on integration, the 
Vermont cidery and a craft brewery in Clonmel. This resulted in 
52%	of	EBITDA	(excluding	cash	outflow	from	exceptional	items)	
converting to free cash which is below the long-term historical 
average for the Group. Next year, we would expect normal levels 
of cash conversion to resume. Ultimately, the Group’s balance 
sheet and cash generation profile provide flexibility to invest in 
bolt-on acquisitions and capital projects with attractive returns. 

pEopLE
The expansion of the Group over the last twenty-four months has 
materially increased the number of people on our payroll. At C&C 
the model that we operate is that the Board allocates resources 
and assesses performance of the business divisions with the 
support of a head office of not more that 20 people, whilst each 

business division is equipped with the relevant people assets to 
ensure that we operate effectively in the market. Accordingly, 
each of our businesses has a local MD who has the associated 
capability to implement the agreed strategy and make day to day 
operational decisions for that business. In areas like procurement, 
planning and manufacturing, we seek to optimise our capability 
and run on a functional basis. Equally, our businesses quite often 
share back office administration resource, although this is always 
located in one of our operating markets. 

With the acquisition in the USA, we have established a group of 
long-standing industry experts to enable Joris Brams and our 
local management team to tap into high quality local knowledge. 
It was previously noted that at the year-end Bret Williams stood 
down as managing director of VHCC but he will continue as a 
member of this group to make his expertise available to the new 
team. In addition, in place of Rob Hyman, who retired during the 
year,	we	are	pleased	that	Bump	Williams	and	Bill	Burke	(two	
industry veterans) have joined this group to further support our 
management team in the USA in the implementation of the C&C 
Board’s strategy for the USA.

The Irish business will be operated on a unitary basis with a 
management team headed by Tom McCusker. Tom has thirty 
years experience of the Irish drinks industry from his time at AB 
InBev and significant market as well as customer knowledge. 
At Magners GB, Paolo Mortarotti, who has replaced Tom, now 
adds the mainstream Magners and Gaymers portfolios to his 
responsibilities at Shepton Mallet Cider Mill. 

With the full acquisition of Wallaces Express taking place post 
the year-end, we announced the retirement of John Gilligan later 
this year as MD of Tennent Caledonian. John is a 40 year veteran 
of the Scottish drinks industry and has made a huge contribution 
to the Tennent’s business over the last three years. John will 
work over the next six months with Brian Calder, the new MD to 
ensure smooth integration of Tennent’s with the Wallaces Express 
business. Brian was the owner and manager of Wallaces Express 
and like John has had four decades in the Scottish drinks industry 
and is a hugely respected figure in the trade.

Elsewhere we have moved Andrea Pozzi from his operational role 

C&C GROUP PLC - 2014  ANNUAL REPORT1 3

OUR BALANCE SHEET REMAINS 

CONSERvATIvELY	GEARED	PROvIDING	

SCOPE FOR FUTURE INVESTMENT 

FOCUSED	AS	ALWAYS	ON	LONG	TERm	

VALUE CREATION. 

which we operate. This means we now support schemes such as 
Best Bar None, which will help our local night-time economy. We 
are also continuing to support the Scottish and Irish Governments 
in their plans for Minimum Unit Pricing, as part of an overall 
programme to promote responsible drinking.

Many members of our communities are benefiting from our 
actions. For example, in Scotland the Tennent’s Training Academy 
has now trained over 13,000 people on courses relating to the 
hospitality industry, equipping people with greater skills for the 
future. Our charitable activities have increased, our connection 
with Help for Heroes will see us raise money for that very 
deserving charity, as well as helping train ex-servicemen in 
hospitality industry skills at the Tennent’s Training Academy.

The environmental agenda is central to our business. We rely 
on high quality agricultural products and so our guardianship 
of the environment is also central to our business. Whether we 
are continuing our £1 million investment to support local cider 
apple growers in England or achieving zero waste to landfill in 
Clonmel or delivering any other of our environmental projects, we 
are always looking for opportunities to ensure the environment is 
safeguarded for future generations.

outLooK 
The significant activity over the last financial year and since the 
year-end provides a strong foundation for the Group. Our recent 
developments in core markets should provide the financial 
stability to allow for continued investment in our growing 
international business. Our balance sheet remains conservatively 
geared providing scope for future investment focused as always on 
long term value creation. 

Stephen Glancey  
Group Chief Executive Officer

to look after our European and African export business, mainly to 
exploit opportunities for our high quality exports from the British 
Isles. An additional benefit is that this will allow Joris Brams to 
focus predominantly on the USA over the next twelve months. 
Billy Mason has been appointed to replace Andrea in Operations 
and with thirty years’ experience behind him has a decent 
understanding of the nuts and bolts of this part of the business.

Much has been written recently around executive rewards. In 
C&C we believe that the main management incentive should be 
around equity and we have a bias towards schemes that involve 
investment from the relevant employee or manager. Management 
remain largely incentivised through equity and we have employee-
wide	schemes	in	Ireland	and	the	UK	with	average	participation	
levels	of	50%	and	above	of	eligible	employees.	This	year	we	have	
changed bonus arrangements for managers and employees to 
ensure more of a local focus behind objectives that are relevant 
for the creation of long-term sustainable shareholder value. All 
employees have the opportunity of participating in performance 
related bonus schemes. In the last financial year, the ratio of 
average executive Directors remuneration to that of the average 
employee remuneration was 19:1.

CorporAtE rESpoNSIbILItY
Our Corporate Responsibility report details a broad range of 
initiatives across the company in support of the CSR agenda. We 
are proud of the work undertaken by all our employees in the 
local community and our ethos is to be local in all that we do. This 
year, with the support of the Board we have switched our cash 
investment from spending on industry lobbying groups to investing 
in the local community. I think shareholders should be proud 
of our achievements and activity on their behalf. One important 
area that we do not neglect is taxation. We seek to be efficient 
in ensuring that we optimally manage our tax affairs on behalf 
of all stakeholders. We do not like to pay tax unnecessarily but 
equally we are respectful of the markets that we operate in and 
the communities that rely on our tax contribution. Accordingly, we 
have a conservative tax structure and pay tax in all the national 
jurisdictions in accordance with local law.

Our goal is to improve the lives of our communities and the 
environments in which we operate. We focus on local initiatives 
and are increasing the resources we deploy in helping the areas in 

SHAREHOLDER INFORMATIONBUSINESS REVIEWC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSCORPORATE GOVERNANCE1 4

C&C GROUP PLC - 2014 ANNUAL REPORT

StrAtEGIC rEport -  
StrAtEGY AND buSINESS MoDEL 

Group StrAtEGY 
Our long term strategy is to build a 
sustainable international cider-led, 
multi-beverage business through a 
combination of organic growth and 
selective acquisitions.

tHE MEDIuM-tErM StrAtEGIC GoALS For tHE Group ArE:

to maintain strong brand market combinations in core 
markets through brand and customer investment and by 
developing our multi-beverage platforms

to transform our international business through 
investment in brands and infrastructure and through the 
development of strategic alliances and acquisitions 

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thus enhancing future earnings growth 
and maximising shareholder value. 
We seek to generate high free cash 
conversion and maintain a sound and 
efficient balance sheet. 

buSINESS MoDEL
Cash generation
Our core businesses are strongly cash generative. We therefore focus on cash. We critically review the value for money of all brand and 
capital investment. Our current emphasis is on investment at the customer interface, to drive revenue. Group management relentlessly 
drive to reduce costs - in production, distribution and marketing.

revenue Generation and Earnings Growth
In our core markets of Ireland and Scotland, we seek revenue generation through a full-service multi-beverage portfolio model 
predominantly	focused	on	brands	and	customers.	In	the	rest	of	the	UK	and	internationally	we	focus	on	volume	growth.

We seek to make brand innovations at low cost and exploiting niche markets.

We seek earnings growth through revenue generation, cost control and margin improvement.

Engagement
We engage with our workforce and incentivise them to ensure alignment with shareholders.
Local management are incentivised with financial targets relevant to their local business unit.
Where necessary, we are prepared to buy in expertise on a margin-sharing basis.

Strategic capital
We seek local expansion in our core territories. Potential acquisitions must complement our business and meet our strategic objectives.

We are prepared to make larger transformational acquisitions, and we are ready to seize opportunities as they arise. The strength of our 
balance sheet and experience at integrating businesses minimises execution risk.

We will make disposals where they will enhance shareholder value. 

In the absence of capital investment opportunities we will return surplus cash to our shareholders.

Social responsibility
Throughout the Group we seek to operate compliantly with the law and as good corporate citizens.

 
 
 
 
 
 
 
 
 
 
 
C&C GROUP PLC - 2014 ANNUAL REPORT 

1 5

HoW WE ArE CoNFIGurED

C&C has five business segments, which comprise:

Woodchuck Hard Cider - Amber 12oz
10/15/2010

C&C Group plc

The Bulmers-Gleeson 
business in the 
Republic of Ireland

The Tennent’s business 
in Scotland and 
Northern Ireland

The Magners and other 
cider brands business 
in	the	UK

The third party brands 
business	in	the	UK

The international cider 
and beer business, 
including Vermont Hard 
Cider Company in the 
USA 

rEpubLIC oF IrELAND
The Bulmers sales and marketing team has now been integrated 
into the Gleeson wholesaling and distribution business to create 
a major new player in the Irish market offering an enhanced 
portfolio of long alcoholic drinks, soft drinks and water. The Irish 
manufacturing plants are located in Clonmel and Borrisoleigh in 
Co. Tipperary.

CIDEr - uK
This segment covers the sale of cider brands in Great Britain and 
Northern Ireland. The volumes of cider sold by the Group in the 
UK	make	our	UK	cider	business	a	key	focus	for	management.	
The Shepton Mallet Cider Mill division, based in our cider mill 
in Somerset, exploits the catalogue of brands acquired with the 
Gaymers business in 2010 and acts as a nursery for innovation 
in cider. Marketing and sales execution of the division has 
been outsourced to Green Light Brands Ltd, a specialist team 
experienced in rejuvenating historical brands. 

tENNENt’S - uK
The Tennent’s beer business is headquartered at Wellpark 
Brewery, Glasgow and operates in Scotland and Northern Ireland. 
Profits	of	the	business	have	been	increased	from	€3.7m	when	
it	was	acquired	in	2009	to	€34.6m	in	FY2014.	This	has	been	
achieved through brand investment, cost control and improved 
trading terms. Our brands portfolio, which is centred on the iconic 
Scottish brand Tennent’s, has been expanded with the introduction 
of Caledonia Best and Heverlee, and niche Tennent’s products. 

During	FY2015	the	Tennent’s	UK	sales	and	marketing	team	will	be	
integrated into Wallaces Express, the Scottish wholesale business, 
of which the Group acquired full control in March 2014.

tHIrD pArtY brANDS - uK
This business segment comprises two divisions: agency brands 
and private label. 

The	principal	agency	brands	sold	in	the	UK	by	the	Group	are	the	
AB InBev brands, which the Group distributes in Northern Ireland 
and Scotland.

In addition the segment includes IWS International Wine Services, 
which handles the former Waverley portfolio of wines and spirits 
brands. Sales and marketing is outsourced to Monuriki Ltd, a 
specialist wine-marketing team.

The private label contract production division manufactures 
cider and beer at Wellpark and Shepton Mallet for a range 
of customers, including the major supermarkets and other 
contract brewers.

INtErNAtIoNAL
The international division now comprises two main elements: 
vermont	Hard	Cider	Company,	LLC	(vHCC)	in	the	US	and	the	
international beer and cider business.

VHCC manufacturers the Woodchuck, Wyder’s and Hornsby’s 
brands at its cidery in Middlebury, Vermont, which it distributes in 
the USA alongside Magners, Tennent’s and other C&C brands.

Outside the US, the Group operates through distributors, notably 
in continental Europe and Australia, with Magners being the 
principal product.

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1 6

C&C GROUP PLC - 2014 ANNUAL REPORT

StrAtEGIC rEport -  
StrAtEGY ACHIEVEMENtS AND prIorItIES  

StrAtEGIC ACHIEVEMENtS IN FY2014

objective 1

to maintain strong brand market 
combinations in core markets by investing 
in our customer proposition, brands and 
developing our multi-beverage platforms

During FY2014

•	we	integrated	the	Gleeson	business	into	the	Group	to	create	a	major	
new combination with a leading multi-beverage offering in Ireland

•	we	continued	to	invest	in	our	premium	brands,	notably	Bulmers,	

Tennent’s, Magners and Woodchuck 

•	we	put	resources	behind	rejuvenating	our	secondary	brands	and	into	

innovation

•	acquired	a	50%	interest	in	Wallaces	Express	Limited

objective 2

During FY2014

to transform our international 
business through investment in brands 
and infrastructure and through the 
development of strategic alliances and 
acquisitions 

•	we	invested	in	the	new	cidery	in	vermont

•	we	repositioned	our	distribution	network	in	the	US	to	bring	magners	

and the Vermont brands into the same network

•	we	restructured	our	distribution	arrangements	in	Australia	

•	opened	up	a	number	of	new	markets	in	Asia

•	launched	Tennent’s	beer	aged	in	Whisky	Oak,	montano	Italian	cider,	

and Lemon T

StrAtEGIC prIorItIES For FY2015
In	FY2015	our	core	strategic	objective	continues	to	be	to	enhance	future	earnings	growth.	In	FY2015	the	focus	will	continue	around	our	
recently acquired businesses but, with our balance sheet strength and high cash conversion, we are well positioned to take advantage of 
opportunities as they arise.

Core objective

Our core strategic objective 
continues to be to enhance future 
earnings growth 

Strategic priorities

•	In	FY2015	the	focus	will	continue	to	be	around	our	recently	acquired	businesses

•	With	our	balance	sheet	strength	and	high	cash	conversion,	we	are	well	positioned	to	take	

advantage of opportunities as they arise

Recently-acquired businesses

•	To	derive	the	synergies	and	operational	benefits	of	the	integrated	Gleeson-Bulmers	business

•	To	integrate	the	Tennent’s	and	Wallaces	Express	businesses	to	achieve	synergy	benefits,	

creating an integrated multi-beverage business

•	To	achieve	the	benefits	of	the	new	production	facilities	in	vermont	and	a	restructured	US	

distribution network

Existing businesses

•	To	maintain	the	earnings	of	the	UK	cider	business	through	improved	sales	execution	and	

innovation

•	To	grow	international	earnings

Cash conversion

•	To	maintain	the	strong	cash	conversion	characteristics	of	the	business	and	to	invest	either	

within the business or in enhancing shareholder return

•	To	maintain	an	appropriately	leveraged	balance	sheet	to	achieve	earnings	growth

Corporate responsibility

•	Targeting	further	sustainability	improvements	across	the	Group

•	Focusing	our	social	responsibility	agenda	on	engagement	in	the	community	

•	Achieving	a	continuous	improvement	in	workforce	health	and	safety

C&C GROUP PLC - 2014 ANNUAL REPORT 

1 7

StrAtEGIC rEport -  
KEY pErForMANCE INDICAtorS 

For FY2014 AND FY2015

Strategic priority

KpI

Definition 
(see	also	financial	definitions	on	page	136)

FY2014 performance

FY2015 Focus

to enhance earnings 
growth

operating profit 

Operating	profit	(before	exceptional	items)	 FY2012 
FY2013 
FY2014	 

operating Margin

Operating	profit	(before	exceptional	items),	
as a percentage of net revenue

to enhance earnings 
growth

Sales and 
marketing as % 
of NSV

Sales and marketing expense, including 
overheads, as a percentage of net revenue

FY2012 
FY2013 
FY2014 

FY2012	 
FY2013 
FY2014 

	€111.2m
	€114.6m
€126.7m

To seek continuing 
growth, through 
revenue enhancement, 
acquisition synergies 
and cost control 

	23.1%
	24.0%
20.4%

15.9%
	13.8%
11.0%

To optimise the return 
achieved on the sales 
and marketing budget 

Links to other 
Disclosures

Group CFO Review 
page 30

Group CFO Review 
page 30

to enhance earnings 
growth

Adjusted diluted 
earnings per share 

Attributable earnings before exceptional 
items divided by the average number of 
shares in issue as adjusted for the dilutive 
impact of equity share awards

FY2012 
FY2013 
FY2014	 

	27.6c
	27.9c
29.5c

To achieve adjusted 
diluted eps growth in 
real terms 

Group CFO Review 
page 30

to generate strong
cash flows

Free Cash Flow
and 

Free Cash Flow is a non GAAP measure 
that comprises cash flow from operating 
activities net of capital investment cash 
outflows which form part of investing 
activities

FY2012 
FY2013 
FY2014 

	€102.6m	
	€54.8m
	€61.6m

To generate improved 
operating cash flows

Group CFO Review 
page 33

Free Cash Flow 
Conversion ratio

The conversion ratio is the ratio of free 
cash flow as a percentage of EBITDA 
before exceptional items

Net debt: EbItDA

to ensure the 
appropriate level 
of financial gearing 
and profits to service 
debt

The	ratio	of	net	debt	(Net	debt	comprises	
borrowings	(net	of	issue	costs)	less	
cash)	to	Adjusted	EBITDA		(calculated	in	
accordance with the Group’s revolving 
credit facility agreement)

FY2012	 
FY2013	 
FY2014 

FY2012 
FY2013	 
FY2014	 

78.1%
40.2%
	40.9%

	n/a	
0.85x	
0.99x

This ratio will be held 
consistent with free 
cash flow conversion 
and returns to 
shareholders

Group CFO Review 
page 33

Group CFO Review 
page 32

to deliver 
sustainable 
shareholder returns

progressive 
dividend/return to 
shareholders

Total dividend per share paid and 
proposed in respect of the financial year 
in question

FY2012 
FY2013 
FY2014 

	8.17c
	8.75c
 10.0c

The Group will continue 
to seek to enhance 
shareholder returns

Chairman’s 
Statement	page	7

Dividend Cover

Dividend	cover	is	Dividend/Adjusted	
diluted EPS

reduction in Co2 
emissions

Tonnes of CO2 emissions per site1

Waste recycling

Tonnes of landfill per site2

FY2012	 
FY2013 
FY2014	 

FY2012	 
FY2013 
FY2014 

FY2012 
FY2013 
FY2014 

to achieve the 
highest standards 
of environmental 
management

to achieve the 
highest standards 
of environmental 
management

to ensuring safe 
and healthy working 
conditions

Workplace safety 
accident rate

The number of injuries that resulted in 
lost-work days, per 100,000 hours working 
time in production facilities2

FY2012 
FY2013 
FY2014 

29.6%
	31.4%
33.9%

40,869t
39,938t
36,618t 

To achieve best 
practice across the 
Group, including 
acquired businesses

Corporate 
Responsibility 
Report page 38

	172t
120t
113t

To achieve best 
practice across the 
Group, including 
acquired businesses

Corporate 
Responsibility 
Report page 38

 1.4
	2.7
 1.6

To achieve best 
practice across the 
Group, including 
acquired businesses

Corporate 
Responsibility 
Report page 44

1	Clonmel,	Wellpark	and	Shepton	in	FY2012	and	FY2013,	plus	vermont	in	FY2014
2 Clonmel, Wellpark and Shepton

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1 8

C&C GROUP PLC - 2014 ANNUAL REPORT

StrAtEGIC rEport -  
prINCIpAL rISKS AND uNCErtAINtIES

Under	Irish	company	law	(Statutory	Instrument	116/2005	European	Communities	(International	Financial	Reporting	Standards	and	
miscellaneous	Amendments)	Regulations	2005),	the	Group	and	the	Company	are	required	to	give	a	description	of	the	principal	risks	and	
uncertainties which they face. 

The principal risks and uncertainties faced by the Group are set out below. The Group considers that currently the most significant risks 
to	its	results	and	operations	over	the	short	term	are	(a)	strategic	failures,	(b)	levels	of	competition	in	Great	Britain	and	the	United	States	
and	(c)	failure	to	attract	and	retain	high-performing	employees.	The	forthcoming	vote	on	Scottish	independence	creates	a	period	of	
uncertainty.

risks and uncertainties

Mitigation

rISKS AND uNCErtAINtIES rELAtING to StrAtEGIC GoALS
•	The	Group’s	reporting	currency	is	the	euro	but	it	transacts	in	
foreign currencies and consolidates the results of non-euro 
reporting foreign operations. Fluctuations in value between the 
euro and these currencies may affect the Group’s revenues, 
costs and operating profits.

The Group seeks to mitigate these risks through due diligence, 
careful investment and continuing monitoring and management 
post-acquisition.

rISKS AND uNCErtAINtIES rELAtING to rEVENuE AND proFItS
•		The	GB	off-trade	and	increasingly	the	GB	on-trade	continues	to	
be highly competitive, driven by consumer pressure, customer 
buying power and the launch of heavily-invested competing 
products. 

The Group seeks to mitigate the impact on volumes and margins 
through developing its multi-beverage brand portfolio and seeking 
cost efficiencies.

•	The	US	cider	market	has	also	become	highly	competitive.

•	Consumer	preference	may	change,	new	competing	brands	may	
be launched and competitors may increase their marketing or 
change their pricing policies. 

•	Seasonal	fluctuations	in	demand,	especially	an	unseasonably	

bad	summer	in	Ireland	or	the	UK,	could	materially	affect	
demand for the Group’s cider products. 

•	Customers,	particularly	in	the	on-trade	where	the	Group	has	
exposure through advances to customers, may experience 
financial difficulties. 

The Group is responding through brand investment and 
strengthening its distributor network.
The Group has a programme of brand investment, innovation and 
product diversification to maintain and enhance the relevance of 
its products in the market.
Geographical and brand diversification is helping to mitigate this 
risk.

The Group monitors the level of its exposure carefully.

rISKS AND uNCErtAINtIES rELAtING to CoStS AND proDuCtIoN
•	Input	costs	may	be	subject	to	volatility	and	inflation	and	the	
continuity of supply of raw materials may be affected by the 
weather and other factors. 

•	Circumstances	such	as	the	loss	of	a	production	or	storage	

facility or disruptions to its supply chains or critical IT systems 
may interrupt the supply of the Group’s products. 

The Group seeks to mitigate some of these risks through long 
term or fixed price supply agreements. The Group does not seek to 
hedge its exposure to commodity prices by entering into derivative 
financial instruments.
The Group seeks to mitigate the operational impact of such an 
event by the availability of multiple production facilities, fire safety 
standards and disaster recovery protocols, and the financial 
impact of such an event through business interruption and other 
insurances.

C&C GROUP PLC - 2014 ANNUAL REPORT 

1 9

risks and uncertainties

Mitigation

FINANCIAL rISKS AND uNCErtAINtIES
•	The	Group’s	reporting	currency	is	the	euro	but	it	transacts	in	
foreign currencies and consolidates the results of non-euro 
reporting foreign operations. Fluctuations in value between the 
euro and these currencies may affect the Group’s revenues, 
costs and operating profits. 

•	The	solvency	of	the	Group’s	defined	benefit	pension	schemes	
may be affected by a fall in the value of their investments, 
market and interest rate volatility and other economic and 
demographic factors. Each of these factors may require the 
Group to increase its contribution levels. 

The Group seeks to mitigate currency risks, where appropriate, 
through hedging and structured financial contracts to hedge 
a portion of its foreign currency transaction exposure. The 
Group seeks to partially manage foreign currency translation 
risk in relation to its US dollar subsidiaries through borrowings 
denominated in US dollar which are designated as a net 
investment hedge. It has not entered into structured financial 
contracts to hedge its translation exposure on its foreign 
acquisitions.
The Group seeks to mitigate this risk by continuous monitoring, 
taking professional advice on the optimisation of asset returns 
within agreed acceptable risk tolerances and implementing liability-
management initiatives such as the reduction in member contractual 
benefits approved by the Pensions Board in February 2012.

FISCAL, rEGuLAtorY AND poLItICAL rISKS AND uNCErtAINtIES
•	The	Group	may	be	adversely	affected	by	changes	in	excise	duty	
or	taxation	on	cider	and	beer	in	Ireland,	the	UK,	the	US	and	
other territories. 

The Group is not able to materially mitigate this risk, which is 
outside its control.

•	The	Group	may	be	adversely	affected	by	changes	in	government	
regulations affecting alcohol pricing, sponsorship or advertising, 
and product types. 

Within the context of supporting responsible drinking initiatives, 
the Group supports the work of its trade associations to present 
the industry’s case to government.

•	In	September	2014	a	referendum	is	to	be	held	in	Scotland	as	
to	its	continued	membership	of	the	UK.	At	the	date	of	this	
report the outcome cannot be predicted. Were the vote to go in 
favour of independence, a further period of uncertainty would 
occur. Significant issues would arise including currency, tax 
rates, investment and membership of the EU. The economic 
implications for the Group cannot yet be quantified, but are likely 
to be mixed. A lengthy period of uncertainty would be unhelpful 
for forward investment. 

LIAbILItY-rELAtED rISKS AND uNCErtAINtIES
•	The	Group’s	operations	are	subject	to	extensive	regulation,	

including stringent environmental, health and safety and food 
safety laws and regulations and competition law. Legislative non-
compliance or adverse ethical practices could lead to prosecutions 
and damage to the reputation of the Group and its brands. 
•	The	Group	is	vulnerable	to	contamination	of	its	products	or	

base raw materials, whether accidental, natural or malicious. 
Contamination could result in a recall of the Group’s products, 
damage to brand image and civil or criminal liability. 

The Group is carefully monitoring the debate on relevant issues 
and will formulate its strategy accordingly.

The Group has in place a permanent legal and compliance 
monitoring and training function and an extensive programme of 
corporate responsibility.

The Group has established protocols and procedures for incident 
management and product recall and mitigates the financial 
impact by appropriate insurance cover.

•	Fraud,	corruption	and	theft	against	the	Group	whether	by	
employees, business partners or third parties are risks, 
particularly as the Group develops internationally.

The Group maintains appropriate internal controls and procedures 
to guard against economic crime and imposes appropriate 
monitoring and controls on subsidiary management.

EMpLoYMENt-rELAtED rISKS AND uNCErtAINtIES
•	The	Group’s	continued	success	is	dependent	on	the	skills	and	

experience of its executive Directors and other high-performing 
personnel, including those in newly acquired businesses, and could 
be affected by their loss or the inability to recruit or retain them. 

•	Whilst	relations	with	employees	are	generally	good,	work	
stoppages or other industrial action could have a material 
adverse effect on the Group. 

The Group seeks to mitigate this risk through appropriate 
remuneration policies and succession planning.

The Group seeks to ensure good employee relations through 
engagement and dialogue.

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C&C GROUP PLC - 2014 ANNUAL REPORT 

opErAtIoNS 
rEVIEW

rEpubLIC oF IrELAND (roI)

2 1

Constant Currency(i) 

Revenue	
Net	revenue	
-	Price	/mix	impact 
- Volume impact 
Operating	profit	
Operating margin  
(Net	revenue)	
volume	–	(kHL)	

FY2014 
total 
€m 

330.6	
237.3	

roI
FY2014 
FY2014 
Gleeson  Excl Gleeson  
€m 

€m 

FY2013   Change
% 

€m 

185.1	
143.1	

145.5	 133.8	
92.2	

94.2	

8.7%
2.2%
  1.1%
  1.1%
9.4%

48.2	

5.2	

43.0	

39.3	

20.3%	

3.6%	

45.6%	 42.6%	
615	

622	

1.1%

totAL roI (EXCLuDING GLEESoN)
C&C’s LAD(ii)	volumes	in	ROI	were	up	1.1%	and	ahead	of	a	market	
that was level year on year. A robust performance in the on trade 
helped	deliver	a	positive	price/mix	of	+1.1%.	Operating	profit	
increased	9.4%	to	€43.0	million	with	operating	profit	margin	
improving	by	3ppts	to	45.6%.	Reduced	spend	on	consumer	
marketing and some cost benefit from the integration of Gleeson 
into the Group’s ROI business contributed to the margin uplift. 

CIDEr IN roI
In	FY2014,	cider	net	revenue	increased	by	1.7%	of	which	volume	
accounted	for	0.7%	and	price/mix	for	1.0%.	Bulmers	brand	volume	
finished slightly ahead of the prior year helping to increase its 
share	of	LAD	by	50	basis	points	to	9.2%.	The	brand	experienced	
positive	volume	swings	of	8ppt	and	7ppt	in	the	on-trade	and	
off-trade, respectively. In both channels of trade the brand 
outperformed the marketplace, highlighting the beneficial impact 
of a good summer on cider consumption.

The Bulmers brand is in strong health and the new 2013-14 
“Now is a Good Time” advertising campaign, digital media and 
various sponsorship events appear to be resonating well with 
consumers and helping to keep the brand relevant and front of 
mind. As C&C’s Irish business model continues in its evolution 
towards a customer centric model, investment in sales, customer 
lending and price have reduced the levels of consumer marketing 
required. Over the past 12 months, advertising and promotion 
spend	was	€3.0	million	lower	than	last	year.	value	growth	in	both	
the on and off-trade channels suggests that brand presence is 
certainly undiminished. 

bEEr IN roI
The Group’s enhanced route to market and on-trade position 
in ROI contributed to a market outperformance in the on-trade 
with	Tennent’s	volume	up	14.6%	and	ABI	branded	volume	up	
39.8%.	Despite	a	decline	of	16.0%	for	Tennent’s	in	the	off-trade,	
overall	beer	volume	for	the	Group	was	up	3.7%	year	on	year.	
The enhanced distribution and sales reach acquired through the 
Gleeson business gives reason to be optimistic on the outlook for 
C&C beer in the ROI on-trade.

As a measure of confidence in the reconfigured business model, 
C&C recently completed construction of a new craft brewery in 
Clonmel	and	is	launching	Clonmel	1650,	a	premium,	authentic	
Irish lager.

GLEESoN
The Gleeson business performed in line with first year 
expectations. Despite a complex and challenging integration there 
was no significant disruption to customer service or operational 
performance. In the 12 months to 28 February 2014, Gleeson 
recorded	net	revenue	of	€143.1	million,	EBITDA	of	€8.3	million	
and	operating	profit	of	€5.2	million.

Initial synergies from the consolidation of sales, marketing and 
finance overheads provided some benefit for the Bulmers margins 
in	FY2014.	Full	year	benefit	will	flow	through	in	FY2015.	In	addition,	
the Group expects to begin delivering on revenue and operational 
synergies over the next few years, improving on this year’s 
reported	operating	margin	of	3.6%	for	Gleeson.	

For note references to the Operations Review please see page 29.

New craft brewery at Clonmel

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2 3

C&C GROUP PLC - 2014 ANNUAL REPORT 

opErAtIoNS 
rEVIEW

CIDEr - uNItED KINGDoM (uK)

Constant Currency(i) 

Revenue	
Net	revenue	
-	Price	/mix	impact 
- Volume impact 
Operating	profit	
Operating	margin	(Net	revenue)	
volume	–	(kHL)	

FY2014 
€m 

164.1	
112.8	

Cider uK 
FY2013 
€m 

188.4	
132.7	

20.7	
18.4%	
1,082	

29.2	
22.0%	
1,216	

Change
% 

(12.9%)
(15.0%)
(4.0%)
(11.0%)
(29.1%)

(11.0%)

CIDEr uK
Volume of C&C ciders began to stabilise in the second half of 
the	year	with	a	decline	of	6.8%	comparing	to	14.0%	in	the	first	
half	and	22.2%	in	q1	2014.	Performance	was	some	way	below	a	
category	that	returned	to	volume	growth	of	2%(ii)	this year, boosted 
by a good summer. The proliferation of new entrants and range 
extensions into cider continues to commoditise the cider space 
in England and Wales and pricing remains under pressure for 
brands	reliant	on	national	distribution	and	scale.	For	C&C,	price/
mix	declined	by	4.0%	in	the	year,	leading	to	net	revenue	being	
down	15.0%.	

The	Group	recognises	the	scale	and	importance	of	the	UK	cider	
category	and	continued	to	invest	in	its	assets	during	FY2014.	
Rather than retrench in the face of market headwinds, a new 
advertising campaign for Magners was launched and investment 
in the Shepton Mallet cider business up-weighted. This partially 
accounts	for	an	operating	profit	decline	of	29.1%	to	€20.7	million	
and	a	3.6ppt	drop	in	Cider	UK’s	operating	margin	to	18.4%.

The investment decisions reflect our view that both the 
authenticity of the Magners brand and the differentiation offered 
by the brands within the Shepton portfolio give them long term 
value worth protecting and supporting.

In Scotland and Northern Ireland, the superior strength of 
our business model and portfolio helped to deliver category 
outperformance	in	FY2014.	

MAGNErS brAND
magners	brand	volume	declined	by	10%.	Distribution	remained	
broadly static with the loss of volume attributable to a lower rate 
of sale per outlet, reflecting increased consumer choice in the 
fridge and on the shelf.

In	Scotland,	the	brand	performed	well	growing	6.5%	year	on	
year and picking up market share. Magners Golden Draught in 
Scotland	was	up	17.6%.	

GAYMErS AND SHEptoN MALLEt CIDEr MILL (SMCM) 
portFoLIo
The SMCM branded portfolio experienced a slight recovery in the 
year.	Excluding	the	Gaymers	brand,	portfolio	volume	was	down	9%	
compared	to	18%	in	the	previous	year.	The	Gaymers	brand	had	a	
difficult year with competition significantly increasing in the fruit 
segment. 

Those brands within the portfolio that are not exposed to the 
national distribution dynamics have shown encouraging signs 
during	the	year.	Addlestones	is	beginning	to	develop	and	K	Cider	
grew	13%	in	the	year.	The	new	product	development	(‘NPD’)	
pipeline is healthy with encouraging feedback following the launch 
of	Hornsby’s	in	the	UK	and	montano	Italian	cider.	The	business	
picked up a number of awards during the year for niche and 
premium craft cider developments. 

For note references to the Operations Review please see page 29.

Newly installed bottling line at Shepton Mallet cider mill

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2 5

Tennent’s Lager is the top selling lager in the on-trade in 
Northern	Ireland.	volumes	declined	6.4%	in	the	year.

C&C has continued to demonstrate its commitment to Northern 
Ireland by relocating meaningful skilled resource to Belfast and 
continuing to invest behind the on-trade. This has helped to 
secure a handful of flagship accounts, the benefit of which should 
flow through in years to come. 

Heverlee was also launched in Northern Irish pubs and appears to 
have been well received by publicans and consumers alike. 

C&C GROUP PLC - 2014 ANNUAL REPORT 

opErAtIoNS 
rEVIEW

tENNENt’S uK

Constant Currency(i) 

Revenue	
Net	revenue	
-	Price	/mix	impact 
- Volume impact 
Operating	profit	
Operating	margin	(Net	revenue)		
volume	–	(kHL)	

  tennent’s uK 
FY2013 
€m 

FY2014 
€m 

216.2	
103.6	

220.5	
104.7	

34.6	
33.4%	
1,273	

29.1	
27.8%	
1,294	

Change
% 

(2.0%)
(1.1%)
0.5%
(1.6%)
18.9%

(1.6%)

tENNENt’S uK
Tennent’s	operating	profits	increased	by	18.9%	to	€34.6m.	
Operating	margins	improved	by	5.6ppt	to	33.4%	reflecting	
improved channel mix, successful new product launches and cost 
reduction.	On-trade	volume	grew	3.1%	year	on	year,	representing	
good	share	gain	in	a	channel	of	trade	that	was	down	7.0%(ii)	in 
Scotland. For the third consecutive year, Tennent’s pricing to 
the independent free trade was held flat. Overall total volumes 
declined	by	1.6%.	

We are pleased with the progress of Caledonia Best which has 
captured	9.6%(ii) of the on-trade draught ale category since its 
launch. Equally, Heverlee, our authentic hand-crafted premium 
Belgian lager, is selling well in Scotland and Northern Ireland. 
We	continue	to	invest	in	trade	lending	with	£9.5	million	advanced	
during the year, taking our trade loan book in Scotland to £31.0 
million. Looking to the longer term, the acquisition of Wallaces 
Express reinforces our customer-centric, multi-beverage model 
and the investment in a craft brewery in Glasgow via a joint 
venture with Williams Bros will facilitate participation in the craft 
arena. 

For note references to the Operations Review please see page 29.

Forthcoming  investment in the newly constructed Drygate brewing Company

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C&C GROUP PLC - 2014 ANNUAL REPORT 

opErAtIoNS 
rEVIEW

INtErNAtIoNAL

Constant Currency(i) 

Revenue	
Net	revenue	
-	Price	/mix	impact 
- Volume impact 
Operating	profit	
Operating	margin	(Net	revenue)		
volume	–	(kHL)	

FY2014 
€m 

79.9	
77.1	

International
FY2013 
€m 

47.2	
46.6	

16.0	
20.8%	
545	

9.5	
20.4%	
326	

Change
% 

69.3%
65.5%
(1.7%)
67.2%
68.4%

67.2%

INtErNAtIoNAL
In	FY2014,	C&C’s	international	volumes	increased	by	67.2%	and	
consequently, profit generated outside of the domestic markets 
increased	to	€16.0	million,	equal	to	12.6%	of	the	Group’s	operating	
profit(iii).	(FY2014	includes	the	full	year	benefit	of	the	vermont	Hard	
Cider	Company	whereas	FY2013	reflects	the	financial	results	for	
2 months). 

- uNItED StAtES
In the US, the focus of the last 12 months has been the integration 
of the wholesaler network, finance, back office, manufacturing 
and sales functions. This has been a significant task for the local 
management team. However, by the end of the financial year, 
integration was broadly complete and C&C’s entire US business 
is now managed and operated from a single site by a single 
team. Critically, we now have a high quality and stable wholesaler 
network.

The integration and re-positioning of the US business impacted 
performance over the past 12 months at a time when competition 
also intensified. Consequently, historic growth trends for the 
Woodchuck brand were arrested in a challenging year. Over the 
past	12	months,	shipment	volumes	declined	by	1%	and	market-
wide	depletions	fell	by	6%.	In	addition,	magners	and	Hornsby’s	
shipment	volumes	declined	by	17%	and	40%	respectively.	For	
Woodchuck, the subdued volume trends relative to the market are 
largely attributable to a lower rate of sale in the off-trade and lost 
points of distribution in the on-trade. 

2 7

The	integration	completed	in	FY2014	established	a	stable	platform	
for VHCC. Additionally, a series of commercial initiatives including 
the	opening	of	a	brand	new,	state	of	the	art	$34.0	million	cidery,	
packaging updates and new marketing plans are designed to 
provide business impetus. 

- EXport
Export	volumes	increased	by	11%	year	on	year	and	represent	34%	
of	international	volumes.	We	are	now	exporting	to	47	countries	
with the top five accounting for almost two thirds of such sales 
(excluding	the	US).

The	magners	brand	grew	by	13%	with	Canada	and	Australia	up	
27%	and	8%	respectively.

The	Gaymers	brand	portfolio	grew	by	18%	and	Tennent’s	continues	
to	perform	strongly	in	Italy	growing	12%.Tennent’s	Beer	aged	in	
Whisky Oak and Tennent’s Stout has been launched in selected 
international markets. Although small in volume terms, C&C’s 
Asian	business	grew	by	108%	and	we	are	further	investing	in	sales	
resource	in	FY2015.

For note references to the Operations Review please see page 29.

New cidery at Vermont Hard Cider Company

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2 9

C&C GROUP PLC - 2014 ANNUAL REPORT 

opErAtIoNS 
rEVIEW

tHIrD pArtY brANDS uK

Constant Currency(i) 

Revenue	
Net	revenue	
-	Price	/mix	impact 
- Volume impact 
Operating	profit	
Operating	margin	(Net	revenue)		
volume	–	(kHL)	

 third party brands uK 
FY2013 
€m 

FY2014 
€m 

122.1	
89.4	

112.2	
86.7	

7.2	
8.1%	
964	

4.9	
5.7%	
871	

Change
% 

8.8%
3.1%
(7.6%)
10.7%
46.9%

10.7%

tHIrD pArtY brANDS uK
This segment relates to the manufacturing and distribution of 
third	party	products.	volumes	increased	by	10.7%	to	964khl.	
Operating	profit	for	the	period	increased	to	€7.2	million	(on	a	
constant currency basis), taking the margin on this business up to 
8.1%.	Our	route	to	market	capability	and	the	strength	of	our	local	
brands is attracting brand owners to partner with C&C in Scotland 
and Ireland. 

volume	growth	on	agency	brands	was	6.3%	due	to	a	strong	
performance in the Scotland and Northern Ireland independent 
free trade. This result also includes the International Wine 
Services	(IWS)	division,	which	is	now	supplying	a	range	of	wines	
and	spirits	brands	into	the	on-trade	in	the	UK.	

Notes to the Operations Review
(i)	 On	a	constant	currency	basis;	constant	currency	calculation	is	set	out	on	page	35.
(ii)	 Per	Nielsen/CGA
(iii)	 	Operating	profit	and	profit	for	the	year	attributable	to	equity	shareholders	is	before	exceptional	items.	The	prior	year	operating	profit	has	been	restated	on	adoption	by	the	

Group of revised IAS 19 Employee Benefits; please see note 1 to the financial statements.

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3 0

Group CHIEF FINANCIAL oFFICEr’S rEVIEW

rESuLtS For tHE YEAr

C&C	is	reporting	net	revenue	of	€620.2	million	
(up	30%),	operating	profit(i)	of	€126.7	million	
(up	10.6%)	and	adjusted	diluted	EPS(ii)	of	29.5	
cent	(up	5.7%).	

Wallaces	for	a	consideration	of	€12.0	million.	The	financial	results	
for the current financial year include a full year’s contribution 
from both the newly acquired Gleeson wholesaling business and 
the Vermont Hard Cider business in the US acquired during the 
previous financial year. 

The	key	financial	performance	indicators	are	set	out	on	page	17.	

On a constant currency basis(iii), the net revenue and operating 
profit	results	for	the	year	represent	an	increase	of	34.0%	and	
13.1%	respectively.	Operating	margin,	before	exceptional	items,		
was	20.4%,	a	decrease	of	3.8	percentage	points	on	a	constant	
currency basis, primarily reflecting the impact of the Group’s 
acquired lower margin wholesaling business in Ireland.

The	Group	is	pleased	with	these	results	as	it	considers	FY2014	a	
transition year for the business as it evolves from a consumer pull 
model to a multi beverage, trade-led model in domestic markets 
while positioning the Group for sustainable international growth. 
Significant work was completed on integrating the newly acquired 
businesses with the Group’s existing business and restructuring 
the business model in the Group’s various markets to best meet 
customer requirements. Consequently, and as discussed in 
further detail below, the Group incurred significant one-off costs 
which in accordance with the Group’s accounting policies have 
been classified as exceptional items. Furthermore, the integration 
process together with increased capital investment to build 
capacity in the USA and increased customer investment via trade 
lending adversely impacted the cash generation performance of 
the business.

Consistent with the Group’s stated strategy of moving towards a 
multi-beverage model in domestic markets, the Group completed 
the	acquisition	of	m.	&	J.	Gleeson	(Investments)	Limited	and	its	
subsidiaries, a supplier and distributor of beverages in Ireland, on 
7	march	2013	for	a	consideration	of	€12.4	million;	and	acquired	
a	50%	interest	in	Wallaces	Express	Limited,	Scotland’s	largest	
wines	and	spirits	wholesaler	(‘Wallaces’),	for	a	consideration	of	
€11.8	million	on	22	march	2013.	Subsequent	to	the	year	end	date	
the	Group	announced	the	acquisition	of	the	remaining	50%	of	

The performance of each of the Group’s reporting segments is 
discussed in detail in the Operations Review on pages 21 to 29. In 
summary the key drivers of this financial performance were:-

•	A robust but transitional year for roI following the acquisition 

of the Gleeson group and the integration of both businesses. The 
organic business benefited from the good summer weather with 
the Bulmers brand outperforming the LAD market. 

•	Continued competitiveness in the uK Cider market and 

increased commoditisation of brands had a negative impact 
on	the	performance	of	the	Group’s	cider	brands	in	the	UK	with	
volumes	down	11.0%	and	price/mix	down	4.0%	on	a	constant	
currency basis. Recent category trends show local, craft cider 
brands performing well and in line with this market trend, the 
Group increased its focus on the Shepton Mallet Cider Mill 
regional and craft cider brands stalling the rate of decline. 

•	A strong performance by tennent’s uK. volumes	fell	1.6%	

primarily driven by reduced sales in Northern Ireland and to GB 
off-trade	multiples.	However,	in	Scotland	(where	approximately	
60%	of	Tennent’s	UK	volume	is	sold),	the	independent	free	
trade	volumes	grew	by	11.3	%	reflecting	brand	strength	and	the	
Group’s increased investment in this channel. Operating profit 
increased	by	18.9%	on	a	constant	currency	basis.

•	transitional year in the uS but positive growth in Magners key 
markets of Australia, Canada and France. Performance in the 
US following the acquisition of Vermont Hard Cider Company 
(‘vHCC’)	was	significantly	impacted	by	heavy	competition	and	
by the disruptive effect of optimising the Group’s wholesaler 
network and consolidating and integrating the Group’s US 
businesses. Cider growth rates in the US remain attractive and 
the Group will focus on implementing initiatives to establish a 
sustainable long term position in this market.

For note references to the CFO Review please see page 33.

C&C GROUP PLC - 2014  ANNUAL REPORT3 1

A	ROBUST	BUT	TRANSITIONAL	YEAR	

FOR ROI FOLLOWING THE ACqUISITION 

OF THE GLEESON GROUP AND THE 

INTEGRATION OF BOTH BUSINESSES. 

•	Currency: The Group consolidates the results from foreign 
currency subsidiaries using the average actual rate for the 
period.	The	average	actual	sterling	rate	for	FY2014	was	
€1:£0.846	representing	a	4%	weakening	of	sterling	versus	the	
equivalent prior year rate. The average actual USD rate for 
FY2014	weakened	3%	versus	the	equivalent	for	FY2013.	The	
application of these rates to last year’s net revenue reduces 
reported	FY2013	net	revenue	by	€13.4	million	and	reduces	
reported	operating	profit	by	€2.9	million.

The income tax charge in the year excluding the charge in relation 
to exceptional items and equity accounted investees amounted 
to	€15.1	million.	This	represents	an	effective	tax	rate	of	13.1%,	a	
reduction	of	1.5	percentage	points	on	the	prior	year.	The	reduction	
is primarily due to the impact of acquisitions on the Group’s profile 
and	the	geographical	mix	of	profits.	The	effective	tax	rate	at	13.1%	
continues to reflect the fact that the majority of the Group’s profits 
are earned in jurisdictions, which have competitive tax rates 
relative to European averages.

ACCouNtING poLICIES
As	required	by	European	Union	(EU)	law,	the	Group’s	financial	
statements have been prepared in accordance with International 
Financial	Reporting	Standards	(IFRSs)	as	adopted	by	the	EU,	
which comprise standards and interpretations approved by 
the	International	Accounting	Standards	Board	(IASB)	and	the	
International Financial Reporting Interpretations Committee 
(IFRIC),	applicable	Irish	law	and	the	Listing	Rules	of	the	Irish	
Stock	Exchange	and	the	UK	Listing	Authority.	Details	of	the	basis	
of preparation and the significant accounting policies are outlined 
on pages 98 to 108.

FINANCE CoStS, INCoME tAX AND SHArEHoLDEr rEturNS
Net	finance	costs	increased	to	€11.0	million	(2013:	€4.9	million),	
primarily reflecting a full year’s debt drawdown to finance the 
acquisition of VHCC in December 2012, a marginal reduction in 
the effective interest rate and increased finance-related costs 
following the setting up of a non-recourse debtor factoring facility 
in August 2013. On a time-weighted basis the average drawn 
debt	increased	from	€49	million	during	FY2013	to	€300	million	
during	FY2014.	Net	finance	costs	are	also	inclusive	of	an	unwind	of	
discount	on	provisions	charge	of	€0.9	million	(2013:	€1.0	million)	
and	a	loss	of	€0.1million	(2013:	nil)	on	movement	in	fair	value	of	
derivative financial instruments.

Subject to shareholder approval, the proposed final dividend 
of	5.7	cent	per	share	will	be	paid	on	15	July	2014	to	ordinary	
shareholders registered at the close of business on 30 May 2014. 
The Group’s full year dividend will therefore amount to 10.0 cent 
per	share,	a	14.3%	increase	on	the	previous	year.	The	proposed	
full	year	dividend	per	share	will	represent	a	payout	of	33.9%	
(FY2013:	31.4%)	of	the	full	year	reported	adjusted	diluted	earnings	
per share. A scrip dividend alternative will be available. Total 
dividends	paid	to	ordinary	shareholders	in	FY2014	amounted	to	
€31.0	million,	of	which	€27.9	million	was	paid	in	cash,	€0.1	million	
was	accrued	with	respect	to	LTIP	(Part	I)	dividend	entitlements,	
while	€3.0	million	or	10%	(FY2013:	25%)	was	settled	by	the	issue	
of new shares.

Exceptional items 
As	noted	above,	FY2014	represented	a	year	of	restructuring,	
integration	and	consolidation.	Consequently	costs	of	€20.7	
million were incurred, which due to their nature and materiality 
were classified as exceptional items for reporting purposes, a 
presentation which, in the opinion of the Board, provides a more 
helpful analysis of the underlying performance of the Group. 

For note references to the CFO Review please see page 33.

SHAREHOLDER INFORMATIONBUSINESS REVIEWC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSCORPORATE GOVERNANCE3 2

Group CHIEF FINANCIAL oFFICEr’S rEVIEW
(CoNtINuED)

The items which were classified as exceptional include:-

(a) restructuring costs of €6.1 million: comprising severance 
and other initiatives arising from the integration of the Group’s 
Irish businesses following the current year acquisition of the 
Gleeson group and from cost cutting initiatives at the Group’s 
manufacturing facilities resulted in an exceptional charge 
before	tax	of	€6.7	million	(2013:	€1.2	million).	This	charge	is	
reduced by a defined benefit pension scheme curtailment gain 
of	€0.6	million	due	to	the	reduction	in	headcount	numbers	and	
the reclassification of these employees from active to deferred 
members. A curtailment gain arises where the value of the 
pension benefit of a deferred member is less than that of an active 
member.

(b) Acquisition-related costs of €1.1 million: comprising 
professional and other related fees primarily attributed to the 
acquisition of the Gleeson group. 

(c) Integration costs including write-off of redundant legacy It 
assets of €5.6 million: primarily relating to the integration of the 
acquired Gleeson and VHCC businesses with the Group’s existing 
business and the resulting streamlining of its IT requirements 
leading to the write-off of IT assets no longer required. 

(d) redeployment of a bottling line incurring costs of €7.4 
million: during the financial year a bottling line was redeployed 
from the Group’s cider manufacturing facility in Clonmel to its 
cider manufacturing facility in Shepton Mallet, Somerset. Costs 
of	€6.6	million	were	incurred	in	this	regard.	As	a	result	of	this	
deployment	an	existing	PET	line	with	a	value	of	€0.8	million	in	
Shepton Mallet became redundant and was written off.

(e) other costs of €0.5 million: includes costs incurred in relation 
to the upgrading of the Group’s listing on the Official List of the 
UK	Listing	Authority	from	a	standard	listing	to	a	premium	listing	
offset by the release of an excess onerous lease provision.

bALANCE SHEEt StrENGtH, DEbt MANAGEMENt AND 
CASHFLoW GENErAtIoN
Balance sheet strength provides the Group with the financial 
flexibility to pursue its strategic objectives. The Group has a 
committed	€350.0	million	multi-currency	five	year	syndicated	
revolving facility and is permitted under the terms of the 

table 1 – reconciliation of operating profit to EbItDA(v) 

Operating profit
Exceptional items
Operating profit before exceptional items 
Amortisation/depreciation

EbItDA (v) 

For note references to the CFO Review please see page 33.

agreement to have additional indebtedness to a maximum value 
of	€150.0	million,	giving	the	Group	total	debt	capacity	of	€500.0	
million.	The	debt	facility	matures	on	28	February	2017.	As	at	28	
February	2014	net	debt	was	€145.2	million	reflecting	a	net	debt:	
EBITDA ratio of less than 1.0x.

Total	assets	reported	by	the	Group	were	€1,380.5	million	at	28	
February	2014	(2013:	€1,200.3	million).	The	Group’s	portfolio	of	
market	leading	brands	and	related	goodwill	is	valued	at	€718.9	
million,	representing	approximately	52%	of	total	assets	(2013:	
€705.8	million).	

Brand values and goodwill are assessed for impairment on an 
annual basis by comparing the carrying value of the assets with 
their recoverable amounts using value in use computations. 
Sensitivity analysis was performed on these calculations whereby 
the	underlying	assumptions	(net	revenue,	operating	profit,	
discount and terminal growth rates) were each negatively adjusted 
by 1 percentage point. Applying these individual assumptions, 
while holding all other assumptions constant, to the value in 
use computations did not indicate an impairment of the Group’s 
goodwill or brands. 

Cash generation
Management reviews the Group’s cash generating performance 
by measuring the conversion of EBITDA to Free Cash Flow as 
we consider that this metric best highlights the underlying cash 
generating performance of the continuing business. 

The Group’s performance during the year resulted in an EBITDA 
to Free Cash Flow(iv)	conversion	ratio	of	40.9%	(2013:	40.2%).	The	
cash flow performance was adversely impacted by a number 
of factors including costs associated with integrating acquired 
businesses to reflect the new business model in Ireland, 
consulting and other costs directly related to the acquisition of 
businesses, increased financing costs, trade lending and capital 
expenditure. In addition taxation payments increased in line with 
an	increased	level	of	UK	taxable	profits	and	the	expiration	of	UK	
accelerated capital allowances. A reconciliation of EBITDA to 
operating profit and a summary cash flow statement are set out 
below.

A summary cash flow statement is set out in Table 2 on page 33.

2014
€m

106.0
20.7
126.7
24.0

2013
€m

110.0
4.6
114.6
21.7

150.7

136.3

C&C GROUP PLC - 2014  ANNUAL REPORTtable 2 – Cash flow summary

EbItDA (v) 

Working capital

Advances to customers

Net capital expenditure

Net finance costs

Tax paid

Exceptional items paid

Other(vi)

Free cash flow(iv)

Free cash flow conversion ratio

Free cash flow

Exceptional cash outflow

Free cash flow excluding exceptional cash outflow

Free cash flow conversion ratio excluding exceptional cash outflow

reconciliation to Group Condensed Cash Flow Statement

Free cash flow

Proceeds from exercise of share options 

Proceeds from the sale of shares held by Employee Trust

Proceeds from issue of new shares following acquisition of subsidiary

Drawdown of debt

Repayment of debt

Payment of issue costs

Acquisition	of	brand	&	business/deferred	consideration	paid

Acquisition of equity accounted investees

Dividends paid in cash

3 3

2014
€m

2013
(restated)
€m

150.7

136.3

0.7

(14.3)

(28.5)

(8.3)

(13.7)

(16.9)

(8.1)

(21.8)

(16.7)

(24.1)

(1.9)

(8.5)

(4.9)

(3.6)

61.6

40.9%

54.8

40.2%

61.6

16.9

78.5

54.8

4.9

59.7

52.1%

43.8%

61.6

5.0

1.2

-

76.2

(57.3)

-

(8.6)

(12.0)

(27.9)

54.8

3.5

6.6

5.3

251.2

(65.2)

(2.8)

(233.5)

(2.9)

(21.2)

Net increase/(decrease) in cash & cash equivalents

38.2

(4.2)

Notes to the Chief Financial Officer’s Review
(i)	

	Operating	profit	is	before	exceptional	items.	The	prior	year	operating	profit	has	been	restated	on	adoption	by	the	Group	of	revised	IAS	19	Employee	Benefits;	please	see	Note	
1 to the financial statements.
	Adjusted	basic/diluted	earnings	per	share	(‘EPS’)	is	before	exceptional	items.	Prior	year	EPS	has	been	adjusted	in	line	with	the	prior	year	restatement	of	operating	profit	on	
adoption by the Group of revised IAS 19 Employee Benefits as outlined in Note 1 to the financial statements.

(ii)	

(iii)	 Constant	currency	calculation	is	set	out	on	page	35.
(iv)	

	Free	Cash	Flow	is	a	non	GAAP	measure	that	comprises	cash	flow	from	operating	activities	net	of	capital	investment	cash	outflows	which	form	part	of	investing	activities.	Free	
Cash Flow highlights the underlying cash generating performance of the on-going business. A reconciliation of FCF to Net Movement in Cash & Cash Equivalents per the 
Group’s Cash Flow Statement is set out on page 33.

(v)	 EBITDA	is	earnings	before	exceptional	items,	finance	income,	finance	expense,	tax,	depreciation,	amortisation	charges	and	Equity	accounted	investees’	profit	after	tax.	
(vi)	 Other	relates	to	share	options	add	back,	pensions	charged	to	operating	profit	before	exceptional	items	less	contributions	paid	and	net	profit	on	disposal	of	PPE.

SHAREHOLDER INFORMATIONBUSINESS REVIEWC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSCORPORATE GOVERNANCE3 4

Group CHIEF FINANCIAL oFFICEr’S rEVIEW
(CoNtINuED)

rEtIrEMENt bENEFIt obLIGAtIoNS
In compliance with IFRS, the net assets and actuarial liabilities 
of the various defined benefit pension schemes operated by 
the	Group	companies,	computed	in	accordance	with	IAS	19(R)	
Employee Benefits, are included on the face of the Group balance 
sheet as retirement benefit obligations.

FINANCIAL rISK MANAGEMENt
The most significant financial market risks facing the 
Group continue to include foreign currency exchange rate 
risk, commodity price fluctuations, interest rate risk and 
creditworthiness risk in relation to its counterparties. 

The Group is reporting a retirement benefit obligation surplus 
of	€1.4	million	in	relation	to	its	UK	defined	benefit	pension	
scheme	and	a	deficit	of	€22.8	million	in	relation	to	its	two	ROI	
defined benefit pension schemes. All schemes are closed to 
new	entrants.	There	are	5	active	members	in	the	NI	scheme	
and	80	active	members	(less	than	10%	of	total	membership)	in	
the ROI schemes. In line with a funding plan approved by the 
Pensions Board for the ROI schemes, the Group is committed 
to	contributions	of	14%	of	Pensionable	Salaries	to	fund	future	
pension	accrual	of	benefits;	a	deficit	contribution	of	€3.4	million;	
and	an	additional	supplementary	deficit	contribution	of	€1.9	
million , which C&C reserves the right to reduce or terminate on 
consultation with the Trustees and on advice from the Scheme 
Actuary that it is no longer required due to a correction in market 
conditions. The scheme actuaries advised that as at 31 December 
2013 the schemes were on track to meet the minimum funding 
standard	and	risk	reserve	by	31	December	2016,	the	end	of	the	
funding period. 

At 28 February 2014, the retirement benefit obligations on the IAS 
19	(R)	Employee	Benefits	basis	amounted	to	€21.4	million	gross	
and	€18.8	million	net	of	deferred	tax	(FY2013:	€21.5	million	gross	
and	€18.8	million	net	of	deferred	tax).	The	movement	in	the	deficit	
is as follows:-

Deficit at 1 March 2013
Employer contributions paid 
Actuarial loss
Charge to the Income Statement
Fx adjustment on retranslation
Net deficit at 28 February 2014

€m
21.5
(6.8)
6.4
0.5
(0.2)
21.4

The	benefit	of	employer	contributions	of	€6.8	million	on	the	
retirement	benefit	pension	obligations	on	the	IAS	19(R)	basis	was	
reduced	by	an	actuarial	loss	of	€6.4	million.	The	actuarial	loss	
primarily arose as a result of a reduction in the discount rate 
applied	to	liabilities:	ROI	schemes	reduced	from	3.8%	-	4.25%	at	
28	February	2013	to	3.4%	-	3.6%	at	28	February	2014.	This	loss	
was	partially	reduced	by	an	experience	gain	of	€8.4	million	in	
relation to membership movements.

All other significant assumptions applied in the measurement of 
the Group’s pension obligations at 28 February 2014 are broadly 
consistent with those as applied at 28 February 2013.

The Board of Directors set the treasury policies and objectives 
of the Group, the implementation of which is monitored by the 
Audit Committee. There has been no significant change during 
the financial year to the Board’s approach to the management of 
these risks. Details of both the policies and control procedures 
adopted to manage these financial risks are set out in detail in 
note 23 to the financial statements. 

Currency risk management
The Group’s reporting currency and the currency used for all 
planning and budgetary purposes is the euro. However, as the 
Group transacts in foreign currencies and consolidates the results 
of non-euro reporting foreign operations, it is exposed to both 
transaction and translation currency risk. 

Currency transaction exposures primarily arise on the sterling, 
US, Canadian and Australian dollar denominated sales of its 
euro subsidiaries. The Group seeks to minimise this exposure, 
when economically viable to do so, by maximising the value of its 
foreign currency input costs and creating a natural hedge. When 
the remaining net exposure is material, the Group manages 
it by hedging an appropriate portion for a period of up to two 
years ahead. Forward foreign currency contracts are used to 
manage this risk in a non-speculative manner. The Group had no 
outstanding forward foreign currency contracts as at the year-end 
date.

In addition, the Group seeks to partially manage its foreign 
currency translation risk through borrowings denominated in 
those currencies. Part of the Group’s multi-currency debt facility 
was designated as a net investment hedge of its US dollar 
subsidiaries. 

The effective rate for the translation of results from sterling 
currency	operations	was	€1:£0.846	(year	ended	28	February	2013:	
€1:£0.813)	and	from	US	dollar	operations	was	€1:$1.334	(year	
ended	28	February	2013:	€1:$1.290).	The	effective	rate	for	the	
translation	of	sterling	currency	revenue/net	revenue	transactions	
by euro functional currency operations resulted in an effective rate 
of	€1:£0.86	(FY2013:	€1:£0.86)

Comparisons for revenue, net revenue and operating profit for 
each of the Group’s reporting segments are shown at constant 
exchange rates for transactions by subsidiary undertakings in 
currencies other than their functional currency and for translation 
in relation to the Group’s sterling and US dollar denominated 
subsidiaries	by	restating	the	prior	year	at	FY2014	effective	
rates.	Applying	the	realised	FY2014	foreign	currency	rates	to	the	
reported	FY2013	revenue,	net	revenue	and	operating	profit	rebases	
the	comparatives	as	shown	in	Table	3	on	page	35.

C&C GROUP PLC - 2014  ANNUAL REPORT 
 
3 5

Year ended 
28 February 
2013 
(restated)
€m

FX 
transaction
€m

FX 
translation 
€m

Year ended 
28 February 
2013 
Constant 
currency 
comparative
€m

133.8
195.8
229.3
48.5
116.7
724.1

92.2
137.8
108.9
47.8
90.2
476.9

38.7
31.3
30.3
9.2
5.1
114.6

-
-
-
(0.6)
-
(0.6)

-
-
-
(0.6)
-
(0.6)

0.6
(0.7)
-
0.4
-
0.3

-
(7.4)
(8.8)
(0.7)
(4.5)
(21.4)

-
(5.1)
(4.2)
(0.6)
(3.5)
(13.4)

-
(1.4)
(1.2)
(0.1)
(0.2)
(2.9)

133.8
188.4
220.5
47.2
112.2
702.1

92.2
132.7
104.7
46.6
86.7
462.9

39.3
29.2
29.1
9.5
4.9
112.0

table 3 – Constant Currency Comparatives

revenue
ROI
Cider	UK
Tennent’s	UK
International
Third	party	brands	UK
total

Net revenue
ROI
Cider	UK
Tennent’s	UK
International
Third	party	brands	UK
total

operating profit
ROI
Cider	UK
Tennent’s	UK
International
Third	party	brands	UK
total

The Group seeks to mitigate risks in relation to the continuity of 
supply of key raw materials and ingredients by developing trade 
relationships	with	key	suppliers.	The	Group	has	over	60	long-term	
apple supply contracts with farmers in the west of England and 
has an agreement with malt farmers in Scotland for the supply of 
barley.

In addition, the Group enters into insurance arrangements 
to cover certain insurable risks where external insurance 
is considered by management to be an economic means of 
mitigating these risks.

Kenny Neison
Group Chief Financial Officer

Debt and interest rate risk management
It	is	Group	policy	to	ensure	that	a	structure	of	medium/long	term	
debt funding is in place to provide it with the financial capacity to 
promote the future development of the business and to achieve 
its strategic objectives. The Group manages its borrowing ability 
by entering into committed loan facility agreements. Currently 
the Group has a multi-currency five year syndicated loan facility, 
entered into in February 2012 with seven banks including Bank of 
Ireland, Bank of Scotland, Barclays Bank, Danske Bank, HSBC, 
Rabobank, and Ulster Bank. The principal agreement provided the 
Group	with	debt	capacity	of	up	to	€350.0	million.	

The Group’s cash deposits are all invested on a short term basis 
with banks who are members of the Group’s banking syndicate. 

Commodity price and other risk management
The Group is exposed to commodity price fluctuations, and 
manages this risk, where economically viable, by entering into 
fixed price supply contracts with suppliers. The Group does 
not directly enter into commodity hedge contracts. The cost of 
production is also sensitive to variability in the price of energy, 
primarily gas and electricity. It is Group policy to fix the cost 
of a certain level of its energy requirement through fixed price 
contractual arrangements directly with its energy suppliers.

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3 6

CorporAtE rESpoNSIbILItY

HIGHLIGHtS
In the year ended 28 February 2014:
•	 Total	water	usage	reduced	by	4.12%	
despite an increase in production 
volume	of	1%	in	ROI	and	UK.

•	 Water	usage	in	the	packaging	hall	at	
Wellpark	reduced	by	80%	after	the	
installation of a water recirculation 
system. 

•	 The	Tennent’s	Training	Academy	has	
now trained over 13,000 students 
for the Scottish pub and hospitality 
industry.

•	 Charitable	activities	increased	with	

national and local charities supported 
in	the	UK,	ROI	and	the	USA.
•	 Increased	commitment	to	the	
responsible drinking agenda.

•	 Through	our	leadership	of	the	UK 

national association of cider makers, 
we helped secure an excise duty 
freeze in the UK. 

INtroDuCtIoN

The Group operates a corporate responsibility 
and sustainability policy at the heart of 
which lies the desire to meet the demands 
of its stakeholders in an economically, 
environmentally and socially responsible way 
as possible. This desire sits at one with the 
values of our organisation as sustainability not 
only reduces our costs but also reduces the 
impact our business has on the environment, 
and helps ensure a positive long-term future 
for the communities in which we operate.

ENVIroNMENtAL IMpACt & ENErGY
Our energy reduction teams in each of the Group’s manufacturing 
facilities seek to reduce our impact on the environment. Each 
team looks at ways of reducing consumption of energy and raw 
materials,	waste	going	to	landfill	and	greenhouse	gas	(GHG)	
emissions, and also looks at ways of increasing transport 
efficiency and packaging optimisation. Each team reports monthly 
to the Group Operations Director, who reports through the Group 
Chief Executive Officer to the Board. 

Compared	with	FY2013,	energy	used	per	hectolitre	of	product	
produced in our manufacturing sites at Clonmel, Shepton Mallet 
and	Wellpark	fell	from	8.24	kWh/HL	to	8.20	kWh/HL,	although	our	
overall	electricity	usage	increased	from	37.8	million	kWh	to	38.2	
million kWh in line with the increased production at these sites. 
We have reduced our natural gas usage at these sites from 88.2 
million	kWh	to	88.07	million	kWh	despite	the	rise	in	production	
volumes, and we remain committed to reducing our electricity 
and natural gas usage. To this end we have developed a reduction 
target	of	11%	by	the	end	of	FY2015,	against	FY2012	as	a	base	year.	
A	set	of	KPIs	was	introduced	at	the	Gleeson	sites	in	July	2013	
to monitor energy consumption, which include electricity use, 
gas use and diesel used in its fleet of distribution vehicles. Our 

C&C GROUP PLC - 2014  ANNUAL REPORT3 7

OUR	ENERGY	PER	HECTOLITRE	AND	

NATURAL GAS USAGE AT CLONMEL, 

SHEPTON	mALLET	AND	WELLPARK	ALL	

REDUCED	IN	FY2014	

electricity	usage	in	our	manufacturing	site	in	vermont	in	FY2014	
was	1.6	million	kWh.	

Our manufacturing sites at Clonmel and Shepton Mallet continue 
to be accredited with the Environmental Management Standard 
ISO 14001; the facility at Clonmel also continues to be accredited 
to	the	Irish	Energy	management	Standard	IS	EN	16001:2009,	and	
works closely with the Sustainable Energy Authority of Ireland 
(SEAI).	These	standards	require	us	to	demonstrate	the	systematic	
management of energy leading to a decline in greenhouse gas 
(GHG)	emissions.	Our	facilities	at	Wellpark	and	Shepton	mallet	
continued	to	meet	their	regulatory	targets	in	FY2014,	and	they	
continue	to	avail	of	the	UK	Government’s	small	emitters	opt	
out scheme. The Gleeson sites are not yet accredited to these 
standards but have their own environmental management system 
in	place.	At	Clonmel	100%	of	the	electricity	provided	by	our	
electricity supplier comes from renewable sources. 

In	vermont	40%	of	our	electricity	usage	comes	from	renewable	
sources.	25%	comes	from	a	scheme	known	as	“cow	power”	which	
generates electricity from cow manure using methane digestors 
on	dairy	farms	(and	has	achieved	a	reduction	in	carbon	equivalent	
to	planting	1,000	acres	of	pine	forest),	and	a	further	15%	of	the	
electricity purchased comes from solar power. 

At our new apple-crushing facility in Portugal environmental 
projects include improvement in storage of fuel for boilers and 
associated efficiency improvements. Improvements have been 
made in the effluent treatment works and in respect of storage 
and collection of attributed wastes.

SuStAINAbLE LoGIStICS 
FY2014	has	seen	a	continuation	of	the	focus	on	driving	efficiencies	
in	conjunction	with	our	transport	partners.	During	FY2014	our	
logistics partner in Scotland introduced a new tear-drop trailer 
design	that	has	improved	fuel	efficiency	by	5%.	In	another	project,	
we have successfully trialled an exercise in Scotland with a major 
off-trade retailer, where we deliver products directly to their 
despatch centre, which will significantly reduce road mileage. We 
are also looking at rolling out similar projects to our other off-
trade customers. 

pACKAGING 
We continually benchmark our packaging weights and we 
are either ahead or on a par with industry standards on most 
packaging materials. Measures taken this year to reduce the 
weight of our packaging include increasing the stretch of the 
pallet	shrink	wrapping	(meaning	fewer	wraps	per	pallet),	which	
resulted	in	a	3%	reduction	in	plastic	used	over	the	year,	and	down-
gauging	shrink	wrap,	which	saves	10%	on	the	volume	of	plastic	
used.	This	was	established	in	Clonmel	in	FY2013	and	was	rolled	
out	to	Shepton	mallet	and	Wellpark	in	FY2014.	

At Wellpark, we have introduced shrink wrap packaging to replace 
trays and boxes. This improves the appearance of our packaging 
and also reduces the weight of a typical case by approximately 
14%.	At	our	Gleeson	manufacturing	sites	we	are	trialling	light-
weight	PET	bottles.	One	of	our	main	PET	preforms	(which	are	
blown into full size bottles) has been reduced in weight from 44g 
to	41g.	This	will	result	in	an	annual	saving	of	PET	plastic	of	76	
tonnes.

Between	60%	and	70%	of	the	glass	used	in	our	bottles	is	recycled,	
and this is increasing. We have taken part in the Packaging 
Recycling Group Scotland where, alongside our work with 
Resource Efficient Scotland, we aim to make further advances 
in the recycling of packaging. This involved a detailed analysis of 
packaging throughout our supply chain.

At	vermont	our	cardboard	packaging	is	made	from	100%	recycled	
materials, and over 113 tonnes of waste packaging was recycled in 
FY2014.	There	is	also	a	policy	of	reusing	materials	on	site,	which	
includes using shredded paper for packing samples.

Another	project	completed	in	FY2014	for	our	international	
business is the introduction of new non-returnable polyethylene 
kegs, which are recycled by approved recycling operators in the 
country of destination. This eliminates international transportation 
of	empty	steel	kegs	back	to	the	UK	and	ROI,	and	will	significantly	
reduce the Group’s overall carbon footprint. 

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CorporAtE rESpoNSIbILItY
(CoNtINuED)

WE	HAvE	SYSTEmS	IN	PLACE	TO	

mAxImISE	THE	RECYCLING	OF	THE	

WASTE THAT WE PRODUCE AND 

MINIMISE WHAT WE SEND TO LANDFILL. 

CArboN CoNSuMptIoN
The Group continuously monitors the impact of its operations on 
the climate and we look to reduce our GHG emissions. We assess 
and manage climate change related risks and opportunities, 
including the impact on the availability and security of our sources 
of raw materials, such as aquifers, orchards and maltings. 

The Group has participated in the Carbon Disclosure Project 
(CDP)	Supply	Chain	Programme	for	a	number	of	years,	and	CO2	
emissions for the Group are evaluated annually and posted on 
the CDP website at www.cdproject.net. In the CDP Ireland Report 
2012	(which	is	the	most	recently	available	report),	the	Irish	CDP	
respondents’	average	disclosure	score	was	78%;	the	Group	scored	
96%	and	was	second	in	the	consumer	staples	sector.	The	CDP	
Ireland Report 2013 report will include data from Gleeson sites for 
the first time. 

Scope 1 and 2 CO2	emissions	in	FY2014	are	broken	down	across	
our manufacturing sites as follows:

Clonmel:
Shepton Mallet:
Wellpark:
Other offices:
Vermont:

7,732t
8,515t
18,123t
1,008t
1,240t

CO2 emissions for our Gleeson sites will be included next year.

In	ROI	and	the	UK,	through	our	commitment	to	rural	development,	
we support orchard growers who manage over 2,000 hectares of 
orchards for apples used directly in the production of our cider. 

Each year we ensure compliance with national packaging 
regulations for our products placed into the marketplace. In the 
UK	the	actual	sale	volume	of	packaging	recycled	in	the	calendar	
year	2013,	saved	over	1,459	tonnes	of	CO2 equivalent. In ROI we 
also	recovered	and	recycled	2,259	tonnes	of	CO2 produced by the 
cider fermentation process and used it to carbonate our products. 

We have also installed a solar power facility in Vermont, which 
was developed through All Earth Renewables. Dubbed the “Solar 
Orchard”,	this	has	produced	239,345	kWh	of	electricity	in	FY2014.	

WAStE
We have systems in place to maximise the recycling of the 
waste that we produce and minimise what we send to landfill. 
Our	ultimate	goal	is	to	recycle	or	recover	for	reuse	100%	of	our	
process	waste	products.	In	FY2014,	our	manufacturing	sites	
at Clonmel, Shepton Mallet and Wellpark reduced the overall 
amount	of	waste	sent	to	landfill	by	6%.

At	Clonmel	our	recovery	and	recycling	rate	was	100%,	and	we	sent	
no waste to landfill as all non-recycled waste was converted to 
RDF	(refuse	derived	fuel).	

At	Shepton	mallet	our	recovery	and	recycling	rate	was	86%;	the	
amount	of	waste	sent	to	landfill	in	FY2014	rose	to	66	tonnes	(from	
50	tonnes	in	FY2013)	due	to	major	civil	projects	at	the	plant.	In	
FY2015	the	site	will	be	sending	any	residual	waste	to	an	RDF	
facility thereby diverting all waste away from landfill.

At Wellpark no waste is sent directly to landfill. The amount of 
waste sent by our third party waste management contractor 
to	landfill	dropped	from	70	tonnes	in	FY2013	to	47	tonnes	in	
FY2014,	a	33%	reduction,	and	as	of	January	2014	we	now	(in	close	
collaboration with our waste management provider) divert all 
waste at Wellpark from landfill to an RDF facility. We have also 
continued our project with Zero Waste Scotland to identify waste 
reduction opportunities along our supply chain. 

At Gleeson’s Borrisoleigh site, the average amount of waste sent 
to landfill was 38 tonnes per month for the first six months of 
FY2014,	which	we	reduced	to	an	average	of	11	tonnes	per	month	
for	the	last	six	months	of	FY2014.	We	intend	to	reduce	this	yet	
further	in	FY2015.	In	vermont	there	is	a	recycling	programme	for	
all industrial waste materials.

WAtEr
At all the Group’s manufacturing sites, water preservation and 
management is an important business consideration and we continue 
to monitor the usage of water per hectolitre of finished product from 
each manufacturing facility and across our supply chain. 

C&C GROUP PLC - 2014  ANNUAL REPORT3 9

Each year the Group participates in the CDP Water Disclosure 
initiative	in	ROI	and	the	UK.	The	results	of	the	2012	CDP	report	
(which	is	the	most	recently	available	report)	are	available	on	the	
CDP	website.	The	2013	CDP	report	(due	out	later	this	year)	will	
also include water usage from the Gleeson manufacturing sites.

In	FY2014,	despite	production	volumes	increasing,	our	total	
water usage at our Clonmel, Shepton Mallet and Wellpark sites 
dropped	from	17.08	million	hectolitres	to	16.4	million	hectolitres,	
equivalent	to	3.53	hectolitres	of	water	used	per	hectolitre	(hl/hl)	
of product produced, a significant reduction on last year’s rate 
of	3.69	hl/hl	and	significantly	better	than	the	recognised	brewing	
benchmark	of	4	hl/hl.	

Our aquifer protection programmes in Clonmel and Borrisoleigh 
have resulted in us retaining our successful accreditation to 
the	Irish	IS	432:2005	standard	at	both	sites.	Across	the	Group,	
we continue with our projects on brewery condensate recovery, 
reclaiming pasteuriser and bottle rinse water, fruit processing, 
and minimising plant and process cleaning systems, and in 
FY2014	we	recovered	and	reused	just	under	255,000	m3	of	biogas	
from our anaerobic waste water treatment plant in Clonmel for 
use as fuel for our boilers.

A project successfully implemented in the packaging hall at 
Wellpark has stopped water being drained away after use in the 
pasteuriser; instead the waste water is cooled and then recycled 
through the process again and again. This has resulted in a 
reduction	in	water	use	of	80%.

proCurEMENt 
The implementation of our sustainable and ethical procurement 
policy is monitored by the Board via the Group Operations 
Director, and each business unit is required to demonstrate 
compliance with this policy by providing access to its audit and 
review records, its procedure manuals and its staff training 
materials for audit purposes.

Our central teams in procurement and technical services 
actively audit our suppliers’ track record in environmental 
management, health and safety, sustainability and corporate 
social responsibility.

We proactively audit and approve our existing supplier base after 
reviewing responses to a supplier approval questionnaire. This 
questionnaire specifically asks for details in the management of 
environmental, health and safety, sustainability and corporate 
social responsibility.

We seek to support our suppliers through entering into long term 
supply arrangements with our suppliers of apples and barley, our 
key raw materials.

GrEEN proDuCtIoN
In	FY2014,	we	milled	70,000	tonnes	of	apples	in	our	milling	
operations across the Group. We are also encouraging apple 
growers to plant early harvesting varieties to increase the 
availability of apples in the off season. 

We encourage sustainable agricultural practices and the 
preservation	of	biodiversity.	In	the	UK	we	are	actively	involved	in	
the	National	Association	of	Cider	makers	(NACm)	which	takes	
the lead in adopting and working to sustainable principles both 
in the physical and social environment, and carries out annual 
climate change assessments. The NACM is the first drinks 
trade	body	to	work	with	Business	in	the	Community	(BITC)	to	
address sustainability, and we have worked with the pomology 
and technical experts in the NACM to develop our sustainability 
agenda.

In the USA, as part of our support for Earth Week 2013, we ran 
an American Forests Promotion. This promotion meant that for 
each new Facebook ‘like’ or newsletter sign up we received during 
Earth Week, a tree was planted in that person’s name. Since the 
promotion began in 2010 42,033 trees have been planted.

As part of our support for the working landscape we provided 
$10,000	in	matching	funds	for	a	grant	to	help	vermont	Tree	
Growers study and implement a plan to increase cider apple 
production in the state. We are also members of the Vermont 
Fresh Network, which is an organisation focused on local 
companies	buying	from	local	farms.	In	FY2014	we	purchased	
300,000	US	gallons	(1.14	million	litres)	of	vermont	apple	juice,	
accounting	for	40%	of	all	processed	apples	sold	in	vermont.

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CorporAtE rESpoNSIbILItY
(CoNtINuED)

CoMMuNItY ENGAGEMENt
During the last year a key element of our CSR strategy was 
transferring resources and efforts from national schemes to 
local initiatives that will have a more positive impact on the 
communities in which we operate. A significant part of this is 
our approach to charitable activities, where we aim to support 
charities that have a local impact.

The Group takes its responsibilities as a corporate citizen 
seriously. This includes respecting and complying with local tax 
laws and paying the required levels of tax in the different countries 
where we operate. We claim the allowances and deductions that 
we are properly entitled to, for instance on the investment and 
employment that we bring to our communities. We benefit from 
having always been an Irish company, established in ROI’s low tax 
environment, with our major Irish cider production unit located in 
Clonmel and the Group headquartered in Dublin. The majority of 
the	Group’s	profits	are	earned	in	ROI	and	the	UK,	which	both	have	
competitive corporation tax rates compared with the European 
average.	In	ROI	and	the	UK	we	remit	substantial	amounts	of	duty	
on alcohol production.

Dialogue with customers
Understanding the views of our stakeholders is an important part 
of our business. We seek feedback from our customers and our 
divisional managing directors are particularly targeted on the 
basis of their customer satisfaction results.

In Scotland our customer satisfaction is surveyed by an external 
surveyor. Overall satisfaction improved for our Tennent’s business 
unit, and our lead over our nearest competitor has increased. 
In	the	rest	of	the	UK	and	ROI	we	decided	to	engage	directly	with	
our customers instead of undertaking external surveys and in 
Vermont we have a social media team that interacts directly with 
consumers on a daily basis.

roI and Northern Ireland
We provide financial support through trade lending facilities to 
enable our customers to improve their on-trade premises so that 
they	remain	vibrant	parts	of	the	local	community.	In	FY2014	we	
advanced	a	gross	total	of	€5.6	million	to	our	customers	in	ROI	and	
Northern Ireland.

We support many cultural events across ROI, and the expansion of 
our portfolio in ROI to include wines and soft drinks has given us 
greater access to them than we previously enjoyed. As a result we 
now support a diverse range of sporting events from horse racing 
to the Dublin and Cork city marathons. 

We are also supporters of live music events. Tennent’s Vital 
is Northern Ireland’s biggest music festival, and the annual 
sponsorship of this event by Tennent’s NI helps bring world-class 
musicians to Northern Ireland. In ROI, we continue to support the 
Forbidden Fruit Festival, the Body and Soul Festival and Bulmers 
Live at Leopardstown, which sees live music acts alongside 
evening racing events. 

We also recently completed the construction of a craft beer 
brewery on the site of our cider mill in Clonmel. This new 
brewery facility will help us to capitalise on the growing craft beer 
market both in ROI and overseas, and it will also add additional 
investment and job security to the local community in Clonmel.

We are also using our brands to raise money for charities; 
for example in ROI we are contributing, via Tipperary Natural 
mineral	Water,	special	edition	bottles	of	Kidz	water	towards	the	
Irish	Society	for	the	Prevention	of	Cruelty	to	Children	(ISPCC)	to	
promote their ‘standing up to bullying’ campaign. We provide point 
of	sale	materials	and	have	committed	to	spend	€50,000	on	other	
promotional activity, including PR, radio advertising and support at 
ISPCC events.

In addition to larger scale initiatives we also help local causes 
whenever we can. This included the donation of half an acre 
of land from a portion of our Clonmel orchards to Powerstown 
School, which will be used as a playground. 

C&C GROUP PLC - 2014  ANNUAL REPORT4 1

IN 2013 TENNENT’S WAS APPOINTED AS 

THE OFFICIAL BEER FOR THE VETERANS’ 

CHARITY	HELP	FOR	HEROES

Scotland
For many years we have provided financial support through 
trade lending facilities to enable our customers to improve their 
on-trade premises so that they remain vibrant parts of the local 
community.	In	FY2014	we	advanced	a	gross	total	of	just	under	
£13.3 million to our customers in Scotland.

In 2013 Tennent’s was appointed as the official beer for the 
veterans’ charity Help for Heroes, and we are now selling special 
edition	packs	of	Tennent’s	throughout	the	UK.	All	the	profits	from	
the sales of these products will go to the charity. In addition we are 
making the Tennent’s Training Academy in Glasgow available for 
ex-service men and women to be trained in new career skills.

We provide valuable support to those setting out on a career in 
the pub and hospitality industry. The Tennent’s Training Academy, 
which offers a wide range of training programmes with nationally 
recognised qualifications in all aspects of the hospitality industry, 
has now trained over 13,000 people. The Tennent’s Training 
Academy was also the first in Scotland to run Public Licence 
Holder refresher training courses and we are now running these 
courses all over Scotland. In addition, we continue to support the 
modern apprenticeship scheme, with three modern apprentices 
currently working at Wellpark, and in conjunction with some of our 
customers we helped to set up 100 placements in the hospitality 
sector. 

Tennent’s is a founding partner of T in the Park, one of the top 
music festivals in Europe, which helps bring some of the world’s 
biggest music stars to Scotland. The festival is now in its 21st 
year, making it one of the longest running music festivals with a 
single	sponsor	in	the	UK.	We	also	continue	to	support	Scotland’s	
unsigned	music	talent,	and	this	year	16	artists	will	be	offered	the	
chance to play on the T Break stage at T in the Park.

The Group continues to sponsor Celtic and Rangers football 
clubs, and we donated sponsorship rights to Celtic and Rangers 
U19 and Women’s teams to promote the clubs’ respective charity 
foundations. As part of our relationship with Celtic football club we 
are	donating	a	minimum	of	£150	to	the	Celtic	Charity	Foundation	
for	every	competitive	goal	scored	in	the	2013/14	season,	and	as	at	
the	end	of	FY2014	this	initiative	has	raised	over	£10,000.

In partnership with the Celtic Charity Foundation we provided 
funding for 40 children from Smithycroft school in Glasgow to go 
on a sailing trip organised by the Rona Trust, an organisation that 
helps improve the confidence of young people through sailing 
experiences.

As part of our strategy to play a bigger role in the community of 
Glasgow we have opened up our brewery to the public, with tours 
now regularly taking place from our revamped visitor centre. 

England
As part of the Shepton Mallet Cider Mill agricultural investment 
fund,	in	FY2014	we	agreed	to	support	local	cider	apple	growers	
to	plant	a	total	of	270	acres	(90,000	trees)	of	new	cider	apple	
orchards.	We	are	also	actively	involved	in	the	‘Keeping	Somerset	
Orchards Alive’ project to restore and plant traditional orchards 
and promote traditional orchard craft and local cider making.

We have continued our support for the local community through 
numerous local sponsorships, including sponsorship through our 
Blackthorn cider brand of Bristol City and Bristol Rovers Football 
clubs and Bristol Rugby club. We also support shows in the 
South West including the Royal Bath and West Show and the Mid 
Somerset Show and donate to various local groups and charities.

united States
Our Woodchuck and Magners cider brands have won medals in 
several prestigious competitions in the United States, a testament 
to the quality of our cider. 

The events and festivals in which we are involved are carefully 
planned to ensure they adhere to all responsible drinking 
requirements. Our slogan “Revel Responsibly” is trademarked 
in the US and appears on posters and graphical elements we 
produce. This phrase is also used on related social media.

SHAREHOLDER INFORMATIONBUSINESS REVIEWC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSCORPORATE GOVERNANCE4 2

CorporAtE rESpoNSIbILItY
(CoNtINuED)

WE ARE ALSO USING OUR BRANDS TO 

RAISE	mONEY	FOR	CHARITIES

Our Vermont cider business is also active in the community. We 
donated	$95,000	to	nearly	100	different	local	groups	and	charities.	
Our	biggest	single	donation,	$50,000,	was	made	to	Survivorship	
NOW, a Vermont-based breast cancer survivor organisation, for 
whom we created a pink cider.

We are also keen to provide public access to orchards, and as part 
of that we are lead sponsor of, and helped organise a programme 
called “apples to iPods” in which consumers are invited to hunt for 
wooden apples hidden in the orchards which can be exchanged for 
an iPod.

Clean water for the developing world
Finally, in a charitable initiative that is working across our activities 
in	the	UK	and	Ireland,	we	are	in	discussions	with	One	Water,	a	
mineral water producer that funds clean drinking water boreholes 
in the developing world, to share our expertise in the production and 
sale of drinks products in order to help them become more efficient 
in their procurement and distribution operations and to increase 
the promotion and sales of their products. This relationship is in 
its early stages but we aim to enable One Water to increase the 
amount of money they can donate to the provision of safe drinking 
water in the developing world.

rESpoNSIbLE DrINKING
public policy Leadership
In the past year, as a member of the Council of the Portman 
Group, we have implemented the fifth edition of the code. The 
updated code is now implemented across all of our marketing and 
promotional	activity	in	the	UK.	Additionally,	we	used	our	extensive	
experience	in	music	and	sports	sponsorship	to	lead	the	UK-wide	
implementation of a new sponsorship code.

During the last twelve months we held the Chair of the National 
Association	of	Cider	makers	(NACm).	This	has	put	us	at	the	heart	
of	many	UK	government	discussions	relating	to	the	responsible	
use of alcohol. The NACM is also engaged with tax and regulatory 
departments and opinion-forming bodies having an interest in 
cider	and/or	alcohol	generally.	Through	our	leadership	of	the	
NACm,	we	helped	secure	an	excise	duty	freeze	in	the	UK.

On the global cider stage, with the NACM, we have supported the 
creation	of	the	United	States	Association	of	Cider	makers	(USACm)	
and we are represented on its board and legislative committee. 
We have worked on a revised definition for cider in the US allowing 
higher carbonation, which is more aligned to European levels. 
This change in ruling is in the early stages of the US legislative 
process.

Within Europe we are key influencers within the European Cider 
and	Fruit	Wine	Association	(AICv).	Working	with	these	and	
other organisations enables us to press for consistency in cider 
definitions across the world, which is important for our global 
expansion aspirations.

Local Government
During the course of the last twelve months a number of local 
authorities across England and Wales have implemented schemes 
to limit the sale of strong beer and cider. We have only a small 
commercial interest in these products; we continue to look at 
the best way of working with local authorities, as well as central 
governments, to tackle alcohol misuse, provided that it is not 
undertaken in a discriminatory fashion.

public Health responsibility Deal uK
In March 2012, the Group joined with the majority of the alcohol 
industry to pledge a reduction of one billion units of alcohol from 
the	52	billion	units	currently	anticipated	to	be	consumed	in	the	
UK	up	to	2015,	with	30	million	units	of	that	reduction	coming	from	
the Group’s products. Following the disposal of the high strength 
Diamond	White	and	White	Star	cider	brands	in	FY2014,	we	are	
pleased to report that we have already achieved our element of 
this unit reduction. Nevertheless we will look to continue to reduce 
the number of alcohol units in our products by having a greater 
presence of lower alcohol products in our portfolio. The launch 
of	Caledonia	Best	ale	at	3.2%	ABv	and	the	forthcoming	launch	
of	Tennent’s	Lemon	T	at	2.8%	ABv	are	examples	of	our	lower	
alcoholic strength product innovation. 

review of Alcohol trade body Memberships
During	FY2014	we	carried	out	a	review	of	our	trade	body	
memberships. The basis of the review was to ensure that 
good value was achieved by us. The assessment was made by 
evaluating cost of membership versus the social benefits in terms 

C&C GROUP PLC - 2014  ANNUAL REPORT4 3

of responsible drinking and associated community actions. In 
the case of four organisations we decided that we can achieve 
greater efficiency for our responsible drinking programmes, with 
more focused targeting of the public who consume our products, 
by working directly with our customers and consumers rather 
than continued membership of the national trade bodies that we 
chose to leave. As a result of this exercise, we are going to remain 
a member of Drinkaware but we have given notice to resign our 
memberships	of	The	Portman	Group	(UK),	the	British	Beer	and	
Pub	Association	(UK),	mature	Enjoyment	of	Alcohol	in	Society	
(Ireland)	and	the	Alcohol	Beverage	Federation	of	Ireland	(Ireland).	

Notwithstanding that we will have ceased to be members of 
these trade bodies, we will continue to adhere to their codes of 
conduct where appropriate, and we remain fully committed to the 
promotion of responsible drinking.

best bar None
As part of our strategy on focusing on local customers and 
consumers with responsible drinking messages and activity we 
have joined the Best Bar None scheme. The aim of this scheme is 
to improve the night time economy of many Scottish high streets, 
making them safer and more enjoyable places to be. We are 
working with the Scottish Government, the NHS and the Scottish 
Police on quantifying the impact of Best Bar None on the number 
of hospital admissions and police incidents, as well as increased 
customer footfall in the areas where Best Bar None operates.

Scottish Government Alcohol Industry partnership (SGAIp) 
Tennent’s was a founding member of the SGAIP. The SGAIP has 
undertaken various initiatives over the last six years towards 
achieving a reduction in alcohol misuse in Scotland.

In	England	and	Wales,	during	the	last	12	months,	the	UK	
Government has decided not to progress minimum unit pricing at 
this point. 

responsible Drinking Initiatives
The Group has continued its commitment to responsible drinking 
messages throughout the last twelve months and we are an 
active member of Drinkaware. T in the Park leads the way in 
communicating responsible drinking messages. During the 
festival, Tennent’s once again operated ‘Be Chilled’ at T in the 
Park, which comprises a facility for consumers camping at 
the festival to pre-order and collect chilled Tennent’s Lager to 
encourage trading down.

uSA
In the USA where we have increased our presence through the 
acquisition of Vermont Hard Cider Company, we are committed 
to promoting responsible serving and consumption of alcohol, 
and the “Revel Responsibly” slogan is frequently used in product 
advertisements, point of sale materials and social media to 
promote responsible drinking. 

overseas markets
We work with our distributors to ensure that the marketing and 
sale of our products in our international markets complies with all 
relevant local laws and regulations in this regard.

EMpLoYEES
Developing, engaging and rewarding employees fairly is 
fundamental to the success of our business and also to the 
relationships that we have with the local communities in which we 
work. 

Minimum unit pricing 
The Scottish Government has passed legislation to introduce 
minimum pricing for alcohol. This legislation is now the subject 
of judicial review as third parties have brought a legal challenge. 
We remain supportive of these proposals provided they are fairly, 
reasonably and proportionately implemented, and are part of 
an overall programme to reduce the abuse of alcohol. In other 
markets, including ROI and Northern Ireland, we support the 
proposals for minimum unit pricing on a similar basis to Scotland.

We are an equal opportunities employer. We aim to create a 
working environment in which all individuals are able to make 
best use of their skills, free from discrimination or harassment, 
and in which all decisions are based on merit. We have a formal 
equal opportunities policy that commits us to promoting equality 
of opportunity for all our staff and job applicants. For our 
operations in Northern Ireland this includes adherence to the 
MacBride Principles. Our policy states that we do not discriminate 
on the basis of age, disability, marital status, ethnicity, creed, sex 

SHAREHOLDER INFORMATIONBUSINESS REVIEWC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSCORPORATE GOVERNANCE4 4

C&C GROUP PLC - 2014 ANNUAL REPORT

CorporAtE rESpoNSIbILItY
(CoNtINuED)

WE ARE CONTINUING TO FOCUS 
ON TRAINING AND DEVELOPMENT 
FOR	OUR	EmPLOYEES,	INCLUDING	
mACHINE	SPECIALIST	SKILLS,	BUSINESS	
IMPROVEMENT TECHNIqUES, COMPLIANCE 
TRAINING AND A COMPREHENSIVE TEAM 
MANAGER TRAINING PROGRAMME. 

or sexual orientation. The policy also requires our staff to treat 
customers, suppliers and the wider community in accordance with 
these principles as well.

for	this	initiative.	In	FY2014	Clonmel	saw	a	decrease	in	lost-time	
accidents	of	86%,	and	Wellpark	maintained	a	low	level	of	lost-time	
accidents.	In	FY2015	we	will	focus	on	reducing	accidents	on	our	
other sites. 

Information on the make-up of our workforce is contained in the 
table below:

Directors
Senior Managers
All Employees

Male
89%
72%
78%

Female
11%
28%
22%

Health and wellbeing of employees
In	FY2014	there	were	19%	fewer	lost-time	accidents	but	there	
was a small rise in non-lost-time accidents at Clonmel, Shepton 
Mallet and Wellpark. This reflects an improvement in reporting as 
well as a reduction in serious accidents. A Group-wide review of 
health and safety procedures has been introduced that follows any 
health and safety incident in order to ensure that best practice is 
shared across all sites.

Numbers	of	lost-time	accidents	in	FY2014	(FY2013	in	brackets)	are	
broken down across our manufacturing sites as follows:

Clonmel:
Shepton Mallet:
Wellpark:
Gleeson (all sites):
portugal:

1	(7)
10	(9)
2	(0)
6	(July	2013	to	end	FY2014	only)
0	(August	2013	to	end	FY2014	only)

In	FY2014	we	introduced	a	safety	behaviour	programme	across	
Clonmel, Shepton Mallet and Wellpark. This requires all 
employees to report hazards, near miss incidents and any positive 
or negative safety behaviours across each site on a daily basis. 
In addition there are targets set to resolve any issues raised, to 
ensure that we continuously improve safety standards on all sites. 

As part of this programme we also launched a ‘Safety Pledge’ 
initiative to engage our employees at Clonmel, Shepton Mallet and 
Wellpark in health, safety and wellbeing. The Safety Pledge is a 
set of values that we asked our employees to commit to, and the 
signatures	of	all	employees	are	displayed	on	large	6ft	x	4ft	posters	
on each site to demonstrate their understanding and support 

In addition we are continuing to focus on training and development 
for our employees, including machine specialist skills, 
business improvement techniques, compliance training and a 
comprehensive team manager training programme. The same 
programme is being rolled out at all the Gleeson manufacturing 
sites	during	FY2015.	The	Wellpark	site	successfully	applied	for	
and achieved accreditation from the Royal Environmental Health 
Institute of Scotland as a health and safety training centre. 
Occupational health services are offered at all our manufacturing 
sites to give annual health checks and health awareness 
programmes.

At the Gleeson sites a comprehensive review of the health, safety 
and	wellbeing	systems	and	controls	was	undertaken	in	FY2014	
and a significant upgrade of facilities, equipment and work 
practices has been undertaken. This has included reviews of risk 
assessments, improved traffic and pedestrian management on 
site, specifically targeted training and improved communication 
and reporting systems across the sites. 

At our new apple-crushing facility in Portugal, a significant focus 
has been placed on health and safety, and a health and safety 
committee has been set up; a number of safety improvements 
have already been implemented. 

personal Development
A performance management system was introduced for our 
employees at Wellpark. This included the setting of personal 
objectives for all members of staff, linked to the site’s objectives 
for the year. These ranged from improving right first time rates to 
improving efficiency to improvement in hygiene standards. Every 
employee was supported by a project champion and all received 
mid-year reviews to monitor their progress. This resulted in 
improved employee engagement and some notable improvements 
in the site’s performance. Clonmel, where the system had already 
been	introduced,	achieved	100%	completion	of	their	system	and	
their mid-year reviews. Similar schemes will be introduced at our 
sites	in	Borrisoleigh	and	Shepton	in	FY2015.

C&C GROUP PLC - 2014 ANNUAL REPORT 

4 5

GOVERNANCE

We, as a board, and a Company, take 
corporate governance very seriously, 
and consider that good conduct is the 
basis of good performance....

Directors’ Statement of Corporate Governance  
on page 52

in this section:

boArD oF DIrECtorS  

DIrECtorS’ rEport  

DIrECtorS’ StAtEMENt oF CorporAtE GoVErNANCE  

rEport oF tHE rEMuNErAtIoN CoMMIttEE oN  

DIrECtorS’ rEMuNErAtIoN  

StAtEMENt oF DIrECtorS’ rESpoNSIbILItIES  

46

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52

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4 6

C&C GROUP PLC - 2014 ANNUAL REPORT

boArD oF DIrECtorS

1

3

2

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boArD CoMMIttEES
Audit Committee
John	Hogan	(Chairman)

Emer	Finnan	(from	June	2014)

Richard Holroyd

Anthony Smurfit

Nomination Committee
Sir	Brian	Stewart	(Chairman)

Breege O’Donoghue

Richard Holroyd

remuneration Committee
Breege	O’Donoghue	(Chairman)

Stewart Gilliland

Richard Holroyd

Senior Independent Director
Richard Holroyd

1. SIr brIAN StEWArt*
CHAIrMAN
Brian	Stewart	(69)	was	appointed	as	a	non-executive	Director	of	the	Group	and	as	a	
member of the Nomination Committee in March 2010. He was appointed as Chairman 
of the Group in August 2010. He is a former Chairman of Standard Life plc and of Miller 
Group plc and a former chairman and former chief executive of Scottish & Newcastle 
plc. 

3. KENNY NEISoN
Group CHIEF FINANCIAL oFFICEr
Kenny	Neison	(44)	was	appointed	Chief	Financial	Officer	in	2012.	He	joined	the	Group	in	
November 2008 and was appointed to the Board as Group Strategy Director and Head 
of Investor Relations in November 2009. He qualified as a chartered accountant and 
has previously held a number of senior financial positions in Scottish & Newcastle plc, 
including	UK	Finance	Director	and	Finance	Director	for	Western	Europe.

2. StEpHEN GLANCEY
Group CHIEF EXECutIVE oFFICEr 
Stephen	Glancey	(53)	was	appointed	Group	Chief	Executive	Officer	in	2012.	Prior	to	
that, he was appointed Chief Operating Officer in November 2008 and Group Finance 
Director in May 2009. He qualified as a chartered accountant and was previously the 
group operations director of Scottish & Newcastle plc. 

4. JorIS brAMS
MANAGING DIrECtor, INtErNAtIoNAL DIVISIoN 
Joris	Brams	(45)	was	appointed	as	managing	Director	of	the	Group’s	International	
division in 2012 and was appointed to the Board in October 2012. He was previously 
Group Operations Director at Puratos Group, a Belgian company supplying the bakery, 
patisserie and chocolate sectors in more than 100 countries. He previously served 
as Group Technical and Development Director at Scottish & Newcastle plc and, prior 
to that, he held a number of commercial roles at Alken-Maes Breweries. He brings 
significant experience of international transactions as well as having production, 
supply-chain management and procurement expertise. He is a non-executive director 
of Democo NV, a Belgian construction company.

C&C GROUP PLC - 2014 ANNUAL REPORT 

4 7

5

8

6

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7

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5. EMEr FINNAN*
Emer	Finnan	(45)	was	appointed	as	a	non-executive	Director	of	the	Company	in	may	
2014 and will join the Audit Committee from June 2014. She is a Partner and Senior 
managing	Director	of	Kildare	Partners,	a	private	equity	firm	based	in	Dublin,	where	
she is responsible for investment origination in Ireland. After qualifying as a chartered 
accountant, she worked in investment banking at Citibank and ABN AMRO in London 
and	then	NCB	Stockbrokers	in	Dublin.	In	2005	she	joined	EBS	Building	Society	in	
Ireland, becoming its Finance Director in early 2010. In September 2012, Ms Finnan 
re-joined NCB Stockbrokers to lead a financial services team in Ireland. She joined 
Kildare	Partners	in	2013.	ms	Finnan	is	currently	a	Non-Executive	Director	of	Dublin	
Port Company and adviser to the audit committee of RTE, the Irish public broadcaster. 
She brings considerable financial expertise to the Board.

6. StEWArt GILLILAND*
Stewart	Gilliland	(57)	was	appointed	as	a	non-executive	Director	of	the	Company	in	
April	2012	and	is	a	member	of	the	Remuneration	Committee.	From	2006	to	2010	he	
was	Chief	Executive	Officer	of	müller	Dairy	(UK)	Ltd.	Prior	to	that,	he	held	positions	
at	Whitbread	Beer	Company	and	at	Interbrew	SA	in	markets	including	the	UK	and	
Ireland, Europe and Canada. He is currently a non-executive Director of Booker Group 
plc, Vianet Group PLC, Tulip Limited, Natures Way Foods Limited, Mitchells & Butlers 
and Sutton & East Surrey Water Plc. He brings significant experience of the long 
alcohol drinks sector in international markets.

7. JoHN HoGAN*
John	Hogan	(73)	was	appointed	as	a	non-executive	Director	of	the	Company	in	2004	
and is the Chairman of the Audit Committee. He was the managing partner of Ernst & 
Young	in	Ireland	between	1994	and	2000	and	was	a	member	of	its	global	board.	He	is	
currently a non-executive director of Prudential International Assurance plc, and other 
private companies. John Hogan has over 40 years of financial experience. The Board 
has determined that John Hogan is the financial expert on the Audit Committee. 

8. rICHArD HoLroYD*
Richard	Holroyd	(67)	was	appointed	as	a	non-executive	Director	of	the	Company	in	
2004 and is a member of the Audit Committee, the Remuneration Committee and 
the Nomination Committee. He was previously the managing director of Colman’s of 
Norwich and head of the global marketing futures department of Shell International. 
He	has	served	as	non-executive	Director	of	several	companies	in	the	UK	and	
continental	Europe	and	was	a	member	of	the	UK	Competition	Commission	from	
September 2001 to April 2010. Richard Holroyd has many years’ experience in the fast 
moving consumer goods sector.

9. brEEGE o’DoNoGHuE*
Breege	O’Donoghue	(69)	was	appointed	as	a	non-executive	Director	of	the	Company	in	
2004. She was appointed the Chairman of the Remuneration Committee in December 
2012 and is a member of the Nomination Committee. She is an executive director of 
Penneys/Primark.	She	is	Chair	of	the	Labour	Relations	Commission,	a	member	of	the	
Outside Appointments Board of the Code of Standards and Behaviour for the Civil Service, 
a trustee of IBEC, and was previously a Director of An Post and Aer Rianta. Breege 
O’Donoghue has many years experience in the Irish and international retail sector. 

10. ANtHoNY SMurFIt*
Anthony	Smurfit	(50)	was	appointed	as	a	non-executive	Director	of	the	Company	
in April 2012 and is a member of the Audit Committee. Anthony Smurfit has been 
President	and	Chief	Operations	Officer	of	Smurfit	Kappa	Group	since	2002.	He	
previously held the role of Chief Executive of Smurfit France and then Smurfit Europe 
and	has	worked	in	a	number	of	divisions	in	SKG	both	in	Europe	and	the	United	States.	
He holds an honorary Doctorate of Business Administration for his contribution to 
business. He was awarded the Légion d’Honneur to recognise his work in France. He 
has long-standing experience in global markets, managing an extensive portfolio of 
international operations serving a world-wide customer base.

For information on independence of the Directors, please see Directors’ Statement of 
Corporate	Governance	on	pages	52	to	62.

* Non-Executive Director

pAuL WALKEr
CoMpANY SECrEtArY  
AND GENErAL CouNSEL
Paul Walker joined the Group in 2010 
as General Counsel and was appointed 
Company Secretary in 2011. Prior to that, 
he was a partner in Lawrence Graham 
LLP, a London law firm. He previously 
worked in investment banking.

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4 8

DIrECtorS’ rEport

The Directors present the annual report and audited consolidated 
financial statements of the Group for the year ended 28 February 
2014.

prINCIpAL ACtIVItIES
The Group’s principal trading activity is the production, marketing 
and selling of cider and beer, wine, soft drinks and bottled water.

The	Company	announced	on	7	march	2013	that	the	Group	had	
completed	the	acquisition	of	m.	&	J.	Gleeson	(Investments)	
Limited and its subsidiaries, a supplier and distributor of 
beverages in Ireland. 

During the year the Group also acquired the whole of the issued 
share capital of Latin American Holdings Limited, together with 
its subsidiary Biofun-Produtos Biológicas do Fundão, Lda, a 
Portuguese manufacturer of apple juice concentrate. 

Subsequent to the year-end, the Company announced on 18 
March 2014 that the Group had acquired the outstanding balance 
of the ordinary share capital of Wallaces Express Limited, a 
wholesaler of beverages in Scotland, not already owned by it. 

boArD oF DIrECtorS
Emer Finnan was appointed as a Director with effect from 1 May 
2014.	Since	15	may	2013,	the	date	of	the	last	Directors’	Report,	no	
other change has occurred in the composition of the Board. 

The names, functions and date of appointment of the current 
Directors, who give the responsibility statement on page 84, are as 
follows:

Director

Function

Appointment

Sir Brian Stewart 

Chairman

Stephen Glancey 

Group Chief Executive Officer

Kenny	Neison	

Group Chief Financial Officer

Joris Brams

Emer Finnan

Executive Director

Non-executive

Stewart Gilliland 

Non-executive

John Hogan 

Non-executive

Richard Holroyd 

Non-executive

Breege O’Donoghue  Non-executive

Anthony Smurfit 

Non-executive

2010

2008

2009

2012

2014

2012

2004

2004

2004

2012

There has been no other material change in the nature of the 
business of the Group.

Short biographical notes on each current Director are given on 
pages	46	and	47.

rESuLtS
For the year ended 28 February 2014, the Group reported Revenue 
of	€912.9	million	(2013:	€724.1million)	and	Net	Revenue	of	
€620.2million	(2013:	€476.9	million).

Operating	profit	before	exceptional	items	amounted	to	€126.7	
million	(2013:	€114.6	million	(restated)).	This	was	in	line	with	
guidance given by the Company during the year that operating 
profit	would	be	in	the	range	of	€125.0	million	to	€132.0	million.

Profit for the year attributed to equity shareholders amounted to 
€83.3	million	(2013:	€89.4	million	(restated)).	On	this	basis,	basic	
earnings	per	share	amounted	to	24.7c	(2013:	27.2c	per	share	
(restated))	and	diluted	earnings	per	share	amounted	to	24.3c	
(2013:	26.6c	per	share	(restated)).

Earnings	excluding	exceptional	items	amounted	to	€101.1million	
(2013:	€93.7	million	(restated)).	On	this	basis,	adjusted	basic	
earnings	per	share	amounted	to	30.0c	(2013:	28.5c	per	share	
restated) and adjusted diluted earnings per share amounted to 
29.5c	(2013:	27.9c	per	share	restated).

The financial statements for the year ended 28 February 2014 are 
set	out	on	pages	90	to	163.

DIVIDENDS
An interim dividend of 4.3 cent per share for the year ended 
28 February 2014 was paid on 23 December 2013. Subject to 
approval at the Annual General Meeting, it is proposed to pay a 
final	ordinary	dividend	of	5.7	cent	per	share	for	the	year	ended	
28 February 2014 to shareholders who are registered at close of 
business on 30 May 2014. 

In	line	with	the	provisions	of	the	UK	Corporate	Governance	Code,	
C&C Group is adopting a policy of annual re-election for all Board 
Directors. Consequently, all Directors will offer themselves for 
election or re-election at the Company’s Annual General Meeting 
to be held on 3 July 2014. 

INtErEStS oF DIrECtorS AND CoMpANY SECrEtArY
Information in relation to the beneficial and non-beneficial 
interests in the share capital of Group companies held by the 
Directors and Company Secretary who held office at 28 February 
2014 is contained within the Report of the Remuneration 
Committee on Directors’ Remuneration on page 80. 

rESEArCH AND DEVELopMENt
Certain Group undertakings are engaged in ongoing research 
and development aimed at improving processes and expanding 
product ranges. 

FurtHEr INForMAtIoN oN tHE Group
The information required by section 13 of the Companies 
(Amendment)	Act	1986	(as	amended)	to	be	included	in	this	report	
with respect to: 

(a)	the	review	of	the	development	and	performance	of	the	business	
and future developments is set out in the Operations Review on 
pages 21 to 29 and the Strategic Report on pages 14 to 19; 

(b)	the	principal	risks	and	uncertainties	which	the	Company	and	the	
Group face is set out in the Strategic Report on pages 18 and 19;

(c)	the	key	performance	indicators	relevant	to	the	business	of	the	
Group, including environmental and employee matters, is set out 
in	the	Strategic	Report	on	page	17	and	in	the	Group	Chief	Financial	
Officer’s	review	on	pages	30	to	35;	and	further	information	in	
respect of environmental and employee matters is set out in in the 
Report	on	Corporate	Responsibility	on	pages	36	to	44;

C&C GROUP PLC - 2014  ANNUAL REPORT4 9

(d)	the	financial	risk	management	objectives	and	policies	of	the	
Company and the Group, including hedging activities and the 
exposure of the Company and the Group to financial risk, is set out 
in	the	Group	Chief	Financial	Officer’s	Review	on	pages	30		to	35		and	
note 23 to the financial statements.

ACCouNtING rECorDS
The measures taken by the Directors to secure compliance with 
the requirements of Section 202 of the Companies Act, 1990 with 
regard to the keeping of proper books of account are to employ 
accounting personnel with appropriate expertise and to provide 
adequate resources to the finance function. The books of account 
of the Company are maintained at Group offices in Parkwest 
Business Park, Dublin. 

poLItICAL DoNAtIoNS
No political donations were made by the Group during the year 
that	require	disclosure	in	accordance	with	the	Electoral	Acts,	1997	
to 2002.

CorporAtE GoVErNANCE
The corporate governance statement of the Company for the 
year, including the main features of the internal control and risk 
management systems of the Group, is contained in the Directors’ 
Statement	on	Corporate	Governance	on	pages	52	to	62	.	

DIrECtorS’ rEMuNErAtIoN
The Report of the Remuneration Committee on Directors’ 
Remuneration, including the Company’s policy on Directors’ 
remuneration,	is	set	out	on	pages	63	to	83.	The	Board	will	present	
this report and the policy to shareholders at the Annual General 
Meeting for the purposes of non-binding advisory votes. 

SubStANtIAL HoLDINGS
The	table	below	shows	all	notified	shareholdings	in	excess	of	3%	
of the issued ordinary share capital of the Company as at  
28 February 2014 and 20 May 2014.

As far as the Company is aware, other than as stated below, no 
other person or company had at 28 February 2014 or 20 May 2014 
an	interest	in	3%	or	more	of	the	share	capital	of	the	Company.

SHArE prICE
The price of the Company’s ordinary shares as quoted on the Irish 
Stock Exchange at the close of business on 28 February 2014 was 
€4.922	(28	February	2013:	€4.895	).	The	price	of	the	Company’s	
ordinary	shares	ranged	between	€3.750	and	€5.187	during	the	
year.

AuDItor
In	accordance	with	Section	160(2)	of	the	Companies	Act,	1963,	the	
auditor,	KPmG,	Chartered	Accountants,	Statutory	Audit	Firm,	will	
continue in office.

ISSuE oF SHArES AND purCHASE oF oWN SHArES
At the Annual General Meeting held on 3 July 2013, the Directors 
received a general authority to allot shares. A limited authority 
was also granted to Directors to allot shares for cash otherwise 
than in accordance with statutory pre-emption rights. Resolutions 
will be proposed at the Annual General Meeting to be held on 
3 July 2014 to allot shares to a nominal amount which is equal 
to approximately one-third of the issued ordinary share capital 
of the Company. In addition, a resolution will also be proposed 
to allow the Directors allot shares for cash otherwise than in 
accordance with statutory pre-emption rights up to an aggregate 
nominal	value	which	is	equal	to	approximately	5%	of	the	nominal	
value of the issued share capital of the Company, and in the event 
of a rights issue. If granted, these authorities will expire at the 
conclusion of next year’s Annual General Meeting or 3 October 
2015,	whichever	is	the	earlier.	The	Directors	have	currently	no	
intention to issue shares pursuant to these authorities except for 
issues of ordinary shares under the Company’s share option plans 
and the Company’s scrip dividend scheme.

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Franklin Templeton Institutional, LLC

Franklin Templeton Investment Management Limited

Invesco Limited

OppenheimerFunds, Inc.

Schroder Investment Management Limited

FMR LLC

Investec Asset Management Limited

Prudential plc Group of Companies

Oppenheimer International Growth Fund*
F&C Asset Management plc
FIL Limited

Wellington Management Company, LLP

No. of ordinary shares 
held as notified at  
28 February 2014

% at  
28 February 2014

No. of ordinary shares 
held as notified at  

20 May 2014 % at 20 May 2014

32,771,380

24,251,710

17,319,433

17,135,344

14,392,561

13,941,078

13,852,110

13,803,563

13,653,936
13,185,114
n/a

10,661,806

9.45%

6.99%

4.99%

4.94%

4.15%

4.02%

3.99%

3.98%

3.94%
3.80%
Less	than	3%

3.07%

32,771,380

24,251,710

17,319,433

10,046,565

14,392,561

13,941,078

18,853,073

13,803,563

10,167,806
13,185,114
12,033,328

10,661,806

9.45%

6.99%

4.99%

2.90%

4.15%

4.02%

5.44%

3.98%

2.93%
3.80%
3.47%

3.07%

*OppenheimerFunds, Inc. has notified the Company that the holding of Oppenheimer 
International Growth Fund is included within the holding of OppenheimerFunds, Inc.

SHAREHOLDER INFORMATIONC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTS 
 
5 0

DIrECtorS’ rEport
(CoNtINuED)

At the Annual General Meeting held on 3 July 2013 authority was 
granted	to	purchase	up	to	10%	of	the	Company’s	Ordinary	Shares.	
No shares were purchased by the Company in the year under 
review. 

Special resolutions will be proposed at the Annual General 
Meeting to be held on 3 July 2014 to renew the authority of the 
Company,	or	any	of	its	subsidiaries,	to	purchase	up	to	10%	of	the	
Company’s Ordinary Shares in issue at the date of the Annual 
General Meeting and in relation to the maximum and minimum 
prices	at	which	treasury	shares	(effectively	shares	purchased	and	
not cancelled) may be re-issued off-market by the Company. If 
granted, the authorities will expire on the earlier of the date of the 
Annual	General	meeting	in	2015	and	the	date	18	months	after	the	
passing of the resolution. The minimum price which may be paid 
for shares purchased by the Company shall not be less than the 
nominal	value	of	the	shares	and	the	maximum	price	will	be	105%	
of the average market price of such shares over the preceding 
five days. The Directors will only exercise the power to purchase 
shares if they consider it to be in the best interests of the Company 
and its shareholders. 

Options	to	subscribe	for	a	total	of	3,050,693	Ordinary	Shares	are	
outstanding,	representing	0.88%	of	the	issued	ordinary	share	
capital. If the authority to purchase Ordinary Shares were used 
in	full,	the	options	would	represent	0.98%	of	the	issued	ordinary	
share capital. 

 DILutIoN LIMItS AND tIME LIMItS
All employee share plans with the exception of the Joint Share 
Ownership Plan, which was specifically approved by shareholders 
in December 2008, contain the share dilution limits recommended 
in institutional guidance, namely that no awards shall be granted 
which would cause the number of Shares issued or issuable 
pursuant to awards granted in the ten years ending with the date 
of grant, but excluding awards granted on or prior to admission 
to	the	Irish	Stock	Exchange	in	2004,	(a)	under	any	discretionary	or	
executive	share	scheme	adopted	by	the	Company	(other	than	the	
Joint	Share	Ownership	Plan)	to	exceed	5	per	cent.,	and	(b)	under	
any	employees’	share	scheme	adopted	by	the	Company	(other	
than the Joint Share Ownership Plan) to exceed 10 per cent., of the 
ordinary share capital of the Company in issue at that time. 

In the ten year period up to the date of this report, commitments 
to issue new shares or re-issue treasury shares under 
discretionary	share	schemes	(net	of	lapsed	and	forfeited	
commitments and excluding the Joint Share Ownership Plan 
which was specifically approved by shareholders in December 
2008)	amounted	to	2.42%	of	the	Company’s	issued	ordinary	share	
capital as at the date of this report. No additional commitments to 
issue shares have been made under non-discretionary schemes.

tHE EuropEAN CoMMuNItIES (tAKEoVEr bIDS (DIrECtIVE 
2004/25/EC)) rEGuLAtIoNS 2006
Structure of the Company’s share capital
At 20 May 2014 the Company has an issued share capital of 
346,840,406	ordinary	shares	of	€0.01	each	and	an	authorised	
share	capital	of	800,000,000	ordinary	shares	of	€0.01	each.

At 28 February 2014 and at the date of this report the trustee 
of	the	C&C	Employee	Trust	held	7,582,841	ordinary	shares	of	
€0.01	each	in	the	capital	of	the	Company,	including	shares	held	
jointly by it under the terms of the C&C Joint Share Ownership 
Plan	(further	information	on	which	is	contained	in	note	5	(Share	
Based Payments) to the financial statements. Shares held by the 
trustee of the C&C Employee Trust are accounted for as if they 
were treasury shares. These shares are, however, included in the 
calculation of Total Voting Rights for the purposes of Regulation 20 
of	the	Transparency	(Directive	2004/109/EC)	Regulations	2007.

Details of employee share schemes, and the rights attaching 
to	shares	held	in	these	schemes,	can	be	found	in	note	5	(Share	
Based Payments) to the financial statements and the Report of 
the Remuneration Committee on Directors’ Remuneration on 
pages	63	to	83.	Details	of	the	rights	attaching	to	shares	issued	
under	the	Joint	Share	Ownership	Plan	are	set	out	in	note	5	(Share	
Based Payments) to the financial statements. 

The Company has no securities in issue conferring special rights 
with regard to control of the Company.

Details of persons with a significant holding of securities in the 
Company are set out on page 49.

rights and obligations attaching to the ordinary Shares
All Ordinary Shares rank pari passu, and the rights attaching to 
the	Ordinary	Shares	(including	as	to	voting	and	transfer)	are	as	set	
out	in	the	Company’s	articles	of	association	(“Articles”).	A	copy	of	
the Articles may be obtained on request to the Company Secretary.

Holders of Ordinary Shares are entitled to receive duly declared 
dividends in cash or, when offered, additional Ordinary Shares. In 
the event of any surplus arising on the occasion of the liquidation 
of the Company, shareholders would be entitled to a share in that 
surplus pro rata to their holdings of Ordinary Shares.

Holders of Ordinary Shares are entitled to receive notice of and to 
attend, speak and vote in person or by proxy, at general meetings 
having, on a show of hands, one vote, and, on a poll, one vote 
for each Ordinary Share held. Procedures and deadlines for 
entitlement to exercise, and exercise of, voting rights are specified 
in the notice convening the general meeting in question. There 
are no restrictions on voting rights except in the circumstances 
where	a	“Specified	Event”	(as	defined	in	the	Articles)	shall	have	
occurred and the Directors have served a Restriction Notice on 
the shareholder. Upon the service of such Restriction Notice, no 
holder of the shares specified in the notice shall, for so long as 
such notice shall remain in force, be entitled to attend or vote at 
any general meeting, either personally or by proxy.

C&C GROUP PLC - 2014  ANNUAL REPORT5 1

Holding and transfer of ordinary Shares
The Ordinary Shares may be held in either certificated or 
uncertificated	form	(through	CREST).	Save	as	set	out	below,	
there is no requirement to obtain the approval of the Company, 
or of other shareholders, for a transfer of Ordinary Shares. The 
Directors	may	decline	to	register	(a)	any	transfer	of	a	partly-paid	
share	to	a	person	of	whom	they	do	not	approve,	(b)	any	transfer	
of	a	share	to	more	than	four	joint	holders,	and	(c)	any	transfer	of	
a certificated share unless accompanied by the share certificate 
and such other evidence of title as may reasonably be required. 
The registration of transfers of shares may be suspended at such 
times	and	for	such	periods	(not	exceeding	30	days	in	each	year)	as	
the Directors may determine.

Miscellaneous
Certain of the Group’s borrowing facilities include provisions 
that, in the event of a change of control of the Company, could 
oblige the Group to repay the facilities. Certain of the Company’s 
customer and supplier contracts and joint venture arrangements 
also contain provisions that would allow the counterparty to 
terminate the agreement in the event of a change of control of the 
Company, but none of these are considered to be significant in 
terms of their potential impact on the business of the Group as a 
whole. The Company’s Executive Share Option Scheme and Long 
Term Incentive Plan each contain change of control provisions 
which	allow	for	the	acceleration	of	the	exercise	of	share	options/
awards in the event of a change of control of the Company.

There are no agreements between the Company and its Directors 
or employees providing for compensation for loss of office or 
employment	(whether	through	resignation,	purported	redundancy	
or otherwise) that occurs because of a takeover bid in excess of 
their normal contractual entitlement.

ANNuAL GENErAL MEEtING
Your	attention	is	drawn	to	the	letter	to	shareholders	and	the	notice	
of meeting accompanying this report which set out details of the 
matters which will be considered at the Annual General Meeting.

Signed
on behalf of the board

Sir brian Stewart 
Chairman 
20 May 2014

Stephen Glancey 
Group Chief Executive Officer

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Transfer instruments for certificated shares are executed by or on 
behalf of the transferor and, in cases where the share is not fully 
paid, by or on behalf of the transferee. Transfers of uncertificated 
shares may be effected by means of a relevant system in the 
manner	provided	for	in	the	Companies	Act,	1990	(Uncertificated	
Securities)	Regulations,	1996	(the	“CREST	Regulations”)	and	the	
rules of the relevant system. The Directors may refuse to register 
a transfer of uncertificated shares only in such circumstances as 
may be permitted or required by the CREST Regulations.

rules concerning the appointment and replacement of the 
Directors and amendment of the Company’s Articles
Unless otherwise determined by ordinary resolution of the 
Company, the number of Directors shall not be less than two or 
more than 14. Subject to that limit, the shareholders in general 
meeting may appoint any person to be a Director either to fill a 
vacancy or as an additional Director. The Directors also have the 
power to co-opt additional persons as Directors, but any Director 
so co-opted is under the Articles required to be submitted to 
shareholders for re-election at the first annual general meeting 
following his or her co-option.

The Articles require that at each annual general meeting of the 
Company one-third of the Directors retire by rotation. However, 
in	accordance	with	the	recommendations	of	the	UK	Corporate	
Governance Code, the Directors have resolved they will all retire 
and submit themselves for re-election by the shareholders at the 
Annual General Meeting to be held this year.

The Company’s Articles may be amended by special resolution 
(75%	majority	of	votes	cast)	passed	at	general	meeting.	

powers of Directors
Under its Articles, the business of the Company shall be managed 
by the Directors, who exercise all powers of the Company as 
are not, by the Companies Acts or the Articles, required to be 
exercised by the Company in general meeting. 

The powers of Directors in relation to issuing or buying back by the 
Company of its shares are set out above under “Issue of Shares 
and Purchase of Own Shares”.

SHAREHOLDER INFORMATIONC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTS 
 
 
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DIrECtorS’ StAtEMENt oF  
CorporAtE GoVErNANCE

Dear Shareholder

We, as a Board, and a Company, take corporate governance 
very seriously, and consider that good conduct is the basis of 
good performance. The Board sets the tone for the rest of the 
Company. We believe that effective governance is the foundation 
of a successful and sustainable organisation and should be based 
upon an appropriate level of oversight, clear communication and a 
commitment to transparency. Governance is the framework within 
which we focus on the health and growth of the business. 

In this report we provide an overview of our corporate governance 
practices,	describing	how	the	main	principles	of	the	UK	Corporate
Governance Code and Irish Annex are applied throughout the 
year. Information is given about the Board, its members and 
committees, and their work. An overview of the Company’s 
internal controls is also given.

As I indicated last year, we have begun a process of identifying the 
skills and attributes we believe we need in new Board members 
as we develop the business. In considering future appointments, 
we continue to have regard to the degree of diversity of experience 
and background of the Board, and I am delighted to welcome 
Emer Finnan to the Board. She will bring valuable expertise to 
C&C and we are pleased to announce her appointment.

We	are	complying	this	year	with	the	new	edition	of	the	UK	Code	
published in September 2012, Amongst the new provisions 
introduced is a requirement that the Directors include a statement 
in the Annual Report that they consider the report and accounts, 
taken as a whole, are fair, balanced and understandable and 
provide the information necessary for shareholders to assess 
the Group’s performance, business model and strategy. Our 
statement	to	this	effect	is	on	page	84	(Statement	of	Director’s	
Responsibilities) and we trust that we have achieved that standard 
in this report.

Sir brian Stewart 
Chairman
20 May 2014

CoMpLIANCE StAtEMENt
C&C Group plc is incorporated and resident in Ireland and is 
subject to Irish company law. It has a primary listing on the 
Irish	Stock	Exchange	(‘ISE’)	and	a	listing	in	the	Premium	Listing	
segment	of	the	Official	List	of	the	United	Kingdom	Listing	
Authority	(‘UKLA’)	and	its	shares	are	quoted	on	the	ISE	and	the	
London	Stock	Exchange	(‘LSE’).	C&C	Group	plc	also	has	a	Level	1	
American	Depository	Receipt	(ADR)	programme.	

The Directors are committed to maintaining the highest standards 
of corporate governance. The Listing Rules of the ISE require 
every company listed on the Main Securities Market of the ISE to 
state	in	its	annual	report	how	the	principles	of	the	UK	Corporate	
Governance Code published by the Financial Reporting Council 
(the	‘UK	Code’)	have	been	applied	and	whether	the	company	
has	complied	with	all	relevant	provisions	of	the	UK	Code	and	
the	Irish	Corporate	Governance	Annex	(the	‘Irish	Annex’),	which	
implements	additional	requirements	for	companies	(such	as	C&C	
Group plc) with a primary equity listing on the Main Securities 
Market of the ISE. Where companies diverge from the provisions 
of	the	UK	Code	or	the	Irish	Annex,	the	ISE	expects	them	to	include	
explanations that provide a rationale for the divergence. The text 
of	the	UK	Code	and	the	Irish	Annex	can	be	found	on	the	ISE’s	
website: www.ise.ie. 

The	Group	has	complied	with	the	provisions	of	the	UK	Code	and	
Irish Annex throughout the period under review. This Corporate 
Governance statement describes how the Group applied the 
principles	of	the	UK	Code	and	the	Irish	Annex	throughout	the	
financial year ended 28 February 2014. 

boArD oF DIrECtorS
role
The Board is responsible for the oversight, leadership and 
control of the Group and its long-term success. There is a formal 
schedule of matters reserved to the Board for decision. This 
includes approval of Group strategic plans, annual budgets, 
financial statements, significant contracts and capital expenditure 
items, major acquisitions and disposals, changes to capital 
structure, circulars, Board appointments, and the review of the 
Group’s corporate governance arrangements and system of 
internal control, and approval of policies including corporate 
responsibility and health and safety. The Board is also responsible 
for instilling the appropriate culture, values and behaviour 
throughout the Group. The Directors acknowledge that they are 
responsible for the proper stewardship of the Group’s affairs, both 
on an individual and collective basis. The matters and agenda 
reserved for Board consideration reflect this responsibility. 

The roles of the Chairman and the Group Chief Executive 
Officer are separate with a clear division of responsibility 
between them, which is set out in writing and which has been 
approved by the Board. The Chairman has responsibility for 
the management of the Board, the performance of Directors 
and their induction, development and performance evaluation, 
relations with shareholders and the AGM. The Chief Executive is 
responsible, within the authority limits delegated by the Board, for 
business strategy and management, investment and financing, 
risk management and controls, timely reporting, making 
recommendations on remuneration policy and on the appointment 
of executive directors, and setting Group HR policies.

C&C GROUP PLC - 2014  ANNUAL REPORT5 3

The independence of Board members is considered annually. 
In determining the independence of non-executive Directors, 
the Board considered the principles relating to independence 
contained	in	the	UK	Code	and	the	guidance	provided	by	a	number	
of shareholder voting agencies. Those principles and guidance 
address a number of factors that might appear to affect the 
independence of Directors, including former service as an 
executive of the Group, extended service to the Board and cross-
directorships. However, they also make clear that a Director 
may be considered independent notwithstanding the presence 
of one or more of these factors. This reflects the Board’s view 
that independence is determined by a Director’s character and 
judgement. The Board considers that each of the non-executive 
Directors brings independent judgement to bear. In the case of 
Richard Holroyd, Breege O’Donoghue and John Hogan, the Board 
has considered their length of service but is satisfied that their 
independence is not compromised. As part of this assessment, 
the Board considers that, while each of them has served on 
the Board of the Company since 2004, none of them has served 
for more than nine years concurrently with the same executive 
Directors. The Board has also noted that Anthony Smurfit is a 
shareholder	and	director	of	Smurfit	Kappa	Group	plc,	which	
provides packaging materials to the Group on normal commercial 
terms, and is satisfied that his independence is not compromised. 
In the case of Sir Brian Stewart, the Board was satisfied that he 
was independent on his appointment as referred to below. 

Chairman
Sir Brian Stewart has been Chairman of the Group since August 
2010. The Chairman is responsible for the efficient and effective 
working of the Board. He is responsible for ensuring that the 
Board considers the key strategic issues facing the Group and 
that the Directors receive accurate, timely, relevant and clear 
information. He also ensures that there is effective communication 
with shareholders and that the Board is apprised of the views of 
the Group’s shareholders. While the Board has determined that 
Sir Brian Stewart was independent on appointment to the Board, 
it recognises that previous working relationships with the Group’s 
senior executives is a consideration in determining independence 
as	set	out	by	the	UK	Code	and	by	some	shareholder	voting	
agencies. Consequently, while the Board was satisfied as to Sir 
Brian’s independence, he stepped down from his position as a 
member of the Remuneration Committee on his appointment as 
Chairman. During the period under review there was no change in 
the other significant commitments of the Chairman.

Senior Independent Director
Richard Holroyd was appointed Senior Independent Director in 
July	2007.	He	is	available	to	shareholders	who	have	concerns	for	
which contact through the normal channels of Chairman, Group 
Chief Executive Officer or Group Chief Financial Officer, has failed 
to resolve or for which such contact is inappropriate. He is also 
available to meet major shareholders on request.

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The Board delegates responsibility for the management 
of the Group through the Group Chief Executive Officer to 
executive management. The Board also delegates some of its 
responsibilities to Board Committees, details of which are set out 
below. The responsibilities of the Chairman are covered in detail 
below. 

The Group Chief Executive Officer has full day-to-day operational 
and profit responsibility for the Group and is accountable to the 
Board for all authority delegated to executive management. His 
overall brief is to execute agreed strategy, to co-ordinate and 
maintain the continued profitability of the Group and to oversee 
senior management responsible for the day-to-day running of the 
business. 

Non-executive Directors are expected to constructively challenge 
management proposals and to examine and review management 
performance in meeting agreed objectives and targets. In addition, 
they are expected to draw on their own specific experience and 
knowledge in respect of any challenges facing the Group and in 
relation to the development of proposals on strategy. 

Individual Directors may seek independent professional advice 
at the Company’s expense, where they judge it necessary to 
discharge their responsibilities as Directors. 

The Group has a policy in place which indemnifies the Directors in 
respect of certain legal actions taken against them.

board Composition, Membership and renewal
The Board considers that, between them, the Directors bring 
a range of skills, knowledge and experience so as to provide 
leadership, control and oversight of the Group and discharge their 
responsibility to all shareholders. The biographical details of the 
current	directors	are	set	out	on	pages	46	and	47.	The	Company’s	
Articles of Association require that the number of Directors shall 
be not less than two and not more than 14. The Board regards 
the number of non-executive Directors currently appointed to 
the Board as sufficient to ensure satisfactory oversight of the 
Group’s management and to enable its Committees to operate 
without undue reliance on individual non-executive Directors. As 
set out below the Board has an ongoing programme for Board 
refreshment and renewal, recognising the need for independence 
and diversity, including gender diversity, on the Board. 

As at 28 February 2014, the Board was comprised of nine 
Directors, of whom three were executive and six were non-
executive	Directors	(including	the	Chairman).	With	effect	from	1	
May 2014 Emer Finnan was appointed as a non-executive Director. 

board Independence
In	line	with	the	UK	Code,	it	is	Board	policy	that	at	least	half	the	
Board, excluding the Chairman, shall consist of independent 
non-executive Directors. The Board has reviewed the composition 
of the Board and has determined that of the Directors as at 28 
February 2014, John Hogan, Richard Holroyd, Breege O’Donoghue, 
Stewart Gilliland and Anthony Smurfit, were independent and 
upon her appointment that Emer Finnan was independent.

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Audit Committee Financial Expert
The Audit Committee has determined that John Hogan, who also 
chairs the Committee, is the Audit Committee financial expert. He 
is a qualified chartered accountant and was the managing partner 
of	Ernst	&	Young	in	Ireland	between	1994	and	2000.	He	was	also	a	
member	of	the	Ernst	&	Young	global	board.

Company Secretary
Paul Walker is the Company Secretary. All Directors have access 
to the Company Secretary, who is responsible to the Board 
for ensuring that Board procedures are complied with. The 
appointment and removal of the Company Secretary is a matter 
for the Board.

Appointment, retirement and re-election
The non-executive Directors are engaged under the terms of 
letters of appointment, details of which are set out in the Report of 
the Remuneration Committee on Directors’ Remuneration. Copies 
of the letters of appointment are available on request from the 
Company Secretary.

The Company’s Articles of Association require that at least one-
third of the Directors subject to rotation shall retire by rotation at 
the Annual General Meeting in every year. Directors appointed by 
the Board must also submit themselves for election at the first 
annual general meeting following their appointment. However, 
in	accordance	with	the	recommendations	of	the	UK	Code,	the	
Directors have resolved that they will all retire and submit 
themselves for re-election by the shareholders at the Annual 
General Meeting this year. 

Induction and Development
A comprehensive tailored induction programme is arranged for 
each new Director. The aim of the programme is to provide the 
Director with a detailed insight into the Group. The programme 
involves meeting with the Chairman, Group Chief Executive Officer, 
Group Chief Financial Officer, Company Secretary and key senior 
executives. It covers areas such as strategy and development, 
organisation structure, succession planning, financing, corporate 
responsibility and compliance, investor relations and risk 
management. The Board receives regular updates from the 
external legal and other advisers in relation to regulatory and 
accounting developments. Throughout the year, Directors meet 
with key executives and meet with local management teams, and 
a site visit for all Board Directors to one of the Group’s production 
facilities is usually scheduled annually.

Newly-appointed members of the Audit Committee will meet with 
the key members of the external audit, internal audit and finance 
teams. New members of the Remuneration Committee will meet 
with the Committee’s remuneration consultants in the year of 
their appointment to the Committee.

External non-executive directorships
The Board recognises that there can be benefit if executive 
Directors accept a non-executive directorship with other 
companies to broaden their skills, knowledge and experience. 
Joris Brams is currently a non-executive director at Democo 
NV, a Belgian construction company. Apart from him, currently 
none of the executive Directors has such an appointment. 
The Remuneration Committee determines whether Directors 
should be permitted to retain any fees paid in respect of such 
appointments. The Remuneration Committee has determined that 
Joris Brams is permitted to retain fees from his appointment. 

Meetings
It is Board practice to schedule not less than nine meetings a 
year. The Board will also meet at other times as it considers 
appropriate. The Board usually makes at least one visit a year to 
one of the operating subsidiaries, and this year a meeting was 
held in Middlebury, Vermont, where the Board was able to meet 
with the team at Vermont Hard Cider Company and to visit the 
new cidery that is under construction. During the period under 
review there were ten scheduled meetings of the Board and a 
further short notice meeting. Details of Directors’ attendance 
at	these	meetings	are	set	out	in	the	table	on	page	60.	Several	
ad hoc meetings without notice were held during the year for 
share allotment and other administrative matters in accordance 
with the Board’s procedures. In addition, a meeting of members 
of the Board was held without the executive Directors present 
to provide an opportunity for non-executive Directors and the 
Chairman to assess their performance, and a further meeting 
of the non-executive Directors led by the Senior Independent 
Director was held without the Chairman being present to assess 
the Chairman’s performance. 

The Chairman sets the agenda for each meeting in consultation 
with the Group Chief Executive Officer and the Company Secretary. 
The agenda and Board papers, which provide the Directors 
with relevant information to enable them to fully consider the 
agenda items in advance, are circulated prior to each meeting. 
Directors are encouraged to participate in debate and constructive 
challenge. While Directors are expected to attend all scheduled 
meetings, in the event a Director is unable to attend a meeting, 
his or her view on all agenda items is sought and conveyed to the 
Chairman in advance of the meeting. In addition, following the 
meeting, matters discussed and decisions made at the meeting 
are conveyed to the Director.

performance evaluation
The Board recognises the importance of a formal and rigorous 
evaluation of the performance of the Board and its Committees. 
The Chairman conducts an annual review of corporate governance 
and the operation and performance of the Board and its 
Committees. In the year under review the Chairman has reviewed 
the performance of individual Directors and, within the remit of 
the Nomination Committee, succession planning, identifying in 
this process the experience and qualities required by the Group for 
the future implementation of its strategy.

C&C GROUP PLC - 2014  ANNUAL REPORT5 5

The Chairman conducts one to one discussions each year with 
each Director to assess his or her individual performance. 
Performance is assessed against a number of criteria, including 
his or her contribution to Board and Committee meetings; time 
commitments; contribution to strategic developments; and 
relationships with other Directors and management. 

Share ownership and dealing
The Company does not have formal guidelines on share ownership 
but all the executive Directors either have or intend to build 
significant shareholdings in the company thus aligning their 
interests with those of other shareholders. Further information 
including details of Directors’ shareholdings is set out on page 80.

The Senior Independent Director and the other non-executive 
Directors review the Chairman’s performance and the Board’s 
performance each year, the results being reported back to the 
Chairman with any recommendations.

The Board also recognises the desire for periodic external 
evaluation	and	the	UK	Code’s	recommendation	that	such	reviews	
be externally facilitated at least every three years. Informal 
processes of evaluation and improvement are already followed 
by the Group but it is intended that a more formalised structure 
should be implemented in the current year. 

remuneration
Details	of	remuneration	paid	to	Directors	(executive	and	
non-executive) are set out in the Report of the Remuneration 
Committee	on	Directors’	Remuneration	on	pages	63	to	83.	

Non-executive Directors are remunerated by way of a Director’s 
fee. Additional fees are also payable to the Chairman of the Audit 
Committee, Chairman of the Remuneration Committee and to the 
Senior Independent Director. Non-executive Directors’ fees and 
additional fees payable to Committee Chairman and the Senior 
Independent Director have not been increased since 2008. 

It is Board policy that non-executive Director remuneration does 
not comprise any performance-related element and, therefore, 
non-executive Directors are not eligible to participate in the 
Group’s bonus schemes, option plans or share award schemes. 
Non-executive Directors’ fees are not pensionable and non-
executive Directors are not eligible to join any Group pension 
plans. Executive Directors’ remuneration is inclusive of any 
Director’s fee. 

The current limit under the Articles on Directors’ ordinary 
remuneration	(i.e.	directors’	fees,	not	including	executive	
remuneration)	is	€1,000,000,	pursuant	to	a	resolution	passed	at	
the 2013 Annual General Meeting.

The report of the Remuneration Committee on Directors’ 
Remuneration will be presented to shareholders for the purposes 
of a non-binding advisory vote at the Annual General Meeting on 
3 July 2014. The policy on Directors’ remuneration set out in the 
report will be put to a non-binding advisory vote at the Annual 
General Meeting on 3 July 2014 and thereafter at least once every 
three years. While there is no legal obligation for the Group to put 
such resolutions to a vote of shareholders at the Annual General 
Meeting, the Board recognises that such resolutions are now 
considered good governance practice.

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The Group has a policy on dealing in shares that applies to all 
Directors and senior management. This policy adopts the terms 
of the Model Code as set out in the Listing Rules published by 
the	UK	Listing	Authority	and	the	Irish	Stock	Exchange.	Under	
this policy, Directors are required to obtain clearance from the 
Chairman	(or	in	the	case	of	the	Chairman	himself,	from	the	
Senior Independent Director) before dealing. Directors and senior 
management are prohibited from dealing in the Company’s shares 
during designated close periods and at any other time when the 
individual	is	in	possession	of	Inside	Information	(as	defined	by	the	
market	Abuse	(Directive	2003/6/EC)	Regulations	2005).	

CoMMIttEES
The Board has established three permanent committees to 
assist in the execution of its responsibilities. These are the Audit 
Committee, the Nomination Committee and the Remuneration 
Committee. The current membership of each committee is set out 
on	page	46.	Attendance	at	meetings	held	is	set	out	in	the	table	on	
page	60.	

Each of the permanent Board Committees has terms of reference 
under which authority is delegated to them by the Board. These 
terms of reference are available on the Company’s website www.
candcgroupplc.com. Minutes of all Committee meetings are 
circulated to the entire Board.

The Chairman of each committee attends the Annual General 
Meeting and is available to answer questions from shareholders.

In July 2013, the Board established a Disclosure Committee 
comprising the Chairman, the Chief Executive Officer, the Chief 
Financial Officer and the Company Secretary. The Head of 
Investor Relations may also participate where required. The main 
responsibilities of the Disclosure Committee include:

•	determining	whether	information	constitutes	Inside	Information;

•	determining	a	consistent	approach	and	policy	to	disclosure;

•	reviewing	and	approving	material	announcements;

•	monitoring	leaks,	rumours,	speculation	and	market	

expectations, and taking appropriate action;

•	monitoring	the	materiality	of	any	variance	between	the	Group’s	

performance and its own forecasts;

•	maintaining	a	record	of	C&C’s	regulatory	disclosures.

Ad-hoc committees are formed from time to time to deal with 
specific matters. 

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tHE AuDIt CoMMIttEE 

MESSAGE FroM tHE CHAIrMAN oF tHE AuDIt CoMMIttEE
Dear Shareholder

On behalf of the Board, I am pleased to report on the work of 
the Audit Committee for the financial year ended 28 February 
2014. One of the key areas of focus for the Committee was the 
acquisition of the Gleeson group and the introduction of Group 
reporting policies and procedures to the acquired entity, together 
with the integration and consolidation of the results from this 
business with the Group’s existing business. The Committee 
also considered the method of accounting for the acquisition and 
management’s assessment of the fair value adjustments to the 
book value of assets and liabilities acquired. The finance team has 
worked hard and effectively to achieve these objectives in a timely 
manner.

During the year the Group also obtained a premium listing in 
London alongside its existing primary listing on the Irish Stock 
Exchange. The Committee was closely involved in the review of 
financial reporting procedures and working capital required by the 
UK	Listing	Authority	rules.	

The Committee also oversaw the tender of the Company’s external 
audit	contract	and	concluded	that	KPmG	continued	to	provide	an	
effective audit service, and recommended their re-appointment.

The regular work of the Committee continued alongside these 
transactions. We received and reviewed numerous internal audit 
reports, reviewed and approved reports in relation to the Group’s 
financial performance and engaged with the External Auditor.  
One of our principal duties is to review the report of the External 
Auditor on the year-end audit and to consider and approve 
key accounting treatments together with underlying financial 
judgements and assumptions. Full details are included later in 
this report. 

The members of the Committee, all independent non-executive 
Directors, each contribute their own financial experience to the 
Committee’s work.  We are glad to record the full and continuing 
co-operation of the executive team in support of the Committee’s 
work.

Yours	sincerely

John Hogan
Chairman of the Audit Committee

Composition and Meetings
The constitution of the Audit Committee requires that its 
membership shall consist only of independent, non-executive 
Directors. The members during the year ended 28 February 2014 
were	John	Hogan	(Chairman),	Richard	Holroyd	and	Anthony	
Smurfit. Emer Finnan will join the Audit Committee from June 
2014. As	set	out	on	page	54,	the	Audit	Committee	has	determined	
that John Hogan, who also chairs the Committee, is the Audit 
Committee financial expert. 

The Committee meets a minimum of four times a year. During the 
period under review it met seven times. Attendance at meetings 
held	is	set	out	in	the	table	on	page	60.

The Group Chief Financial Officer attends Audit Committee 
meetings as appropriate, while the internal auditor and the 
external auditor attend as required and have direct access to the 
Audit Committee Chairman. The Head of Finance is the secretary 
of the Audit Committee. 

Constitution and terms of reference
The role, responsibilities, authority and duties of the Audit 
Committee are set out in written terms of reference. The current 
terms of reference, which have been updated to take into account 
the	revisions	to	the	UK	Code	and	best	practice,	are	available	
under the Board Committees section of the Group’s website at 
www.candcgroupplc.com/about/board-and-management/board-
committees.

The Audit Committee’s responsibilities include:

•	monitoring	the	integrity,	truth	and	fairness	of	the	financial	

statements of the Group, including the annual report, interim 
report, interim management statements, preliminary results 
and other formal announcements relating to the Group’s 
financial performance, and reviewing significant financial 
reporting judgements contained in them;

•	ensuring	that	the	information	presented	in	the	financial	

statements of the Group and other announcements is fair, 
balanced and understandable provides the information 
necessary for the Company’s shareholders to assess the 
Group’s performance, business model and strategy and advising 
the Board accordingly;

•	monitoring	the	statutory	audit	of	the	annual	and	consolidated	

accounts;

•	reviewing	the	adequacy	and	effectiveness	of	the	Group’s	internal	

financial controls and risk management systems;

•	reviewing	the	effectiveness	of	the	Group’s	internal	audit	function;

•	reviewing	the	adequacy	and	security	of	the	Group’s	

arrangements for its employees raising concerns, its procedures 
for detecting fraud, the Group’s systems and controls for 
the prevention of bribery, and the Group’s whistleblowing 
arrangements;

•	making	recommendations	to	the	Board	in	relation	to	the	

appointment and removal of the Group’s external auditor, their 
remuneration and terms of engagement;

•	evaluating	the	performance	of	the	external	auditor	including	

their independence and objectivity;

•	reviewing	the	annual	internal	and	external	audit	plans	and	

reviewing the effectiveness and findings of the external audit 
with the external auditor;

C&C GROUP PLC - 2014  ANNUAL REPORT5 7

•	ensuring	compliance	with	the	Group’s	policy	on	the	provision	of	

non-audit services by the external auditor;

•	reporting	to	the	Board	on	how	it	has	discharged	its	

responsibilities.

•	reviewing	the	annual	financial	statements	of	the	pension	funds	

where not reviewed by the Board as a whole.

The Committee undertakes, in conjunction with the Chairman of 
the Board, an annual assessment of its performance and a review 
of the Committee’s constitution and terms of reference. 

The activities undertaken by the Committee in fulfilling its key 
responsibilities in respect of the year ended 28 February 2014 are 
set out below. 

Financial Statements
In respect of the year ended 28 February 2014 the Audit 
Committee reviewed 

•	the	Interim	management	Statements	issued	in	July	2013	and	

January 2014;

•	the	Financial	Report	for	the	six	months	ended	31	August	2013;	

•	the	preliminary	results	announcement	and	the	annual	report	
and financial statements for the year ended 28 February 2014 

In particular the Committee addressed the going concern status 
of the Company and the matters referred to in the Financial 
Review contained in the 2014 annual report. It reviewed the post-
audit report from the external auditor identifying any accounting 
or judgemental issues requiring its attention.

In carrying out these reviews, the Committee considered:

•	the	consistency	of,	and	any	changes	to,	accounting	policies	both	

on a year on year basis and across the Group;

•	whether	the	Group	had	applied	appropriate	accounting	policies	

and practices and made appropriate estimates and judgements, 
taking into account the views of the external auditor;

•	the	methods	used	to	account	for	significant	or	unusual	
transactions where different approaches are possible;

•	whether	the	annual	report,	taken	as	a	whole,	is	fair,	balanced	
and understandable and provides the information necessary 
for shareholders to assess the Group’s performance, business 
model and strategy;

•	the	clarity	and	completeness	of	disclosures	and	compliance	with	
relevant financial reporting standards and corporate governance 
and regulatory requirements; and

•	the	significant	areas	in	which	judgement	had	been	applied	in	

preparation of the financial statements in accordance with the 
accounting policies. 

The significant issues considered by the Committee in relation 
to the accounts for the year to 28 February 2014 and how these 
were addressed are outlined below. Each of these areas received 
particular focus from the external auditor, who provided detailed 
analysis and assessment of the matter in their report to the 
Committee.

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Goodwill Impairment testing
The Committee considered the carrying value of goodwill 
and intangible assets as at the year-end date to ensure that 
it did not exceed the expected recoverable amounts for these 
assets. In particular the Committee reviewed the value-in-use 
financial models used to support the valuation, assumptions and 
judgements used by management underlying these models, the 
level of headroom and the associated risks of impairment. The 
key assumptions used in the financial models and consequently 
the key focus areas for the Committee relate to future volume, net 
revenue and operating profit growth and the achievability of same; 
the growth rate in perpetuity and the discount rate applied to the 
resulting cashflows. 

In addition, the Committee considered the impact on the level of 
headroom of sensitivity analysis applied to the key assumptions 
and concluded that the carrying value was appropriate.

Acquisition accounting
The	Group	acquired	the	Gleeson	group	on	7	march	2013	for	a	
total	consideration	of	€12.4	million	and	Biofun,	a	manufacturer	
of juice concentrate, on 2 August 2013 for a total consideration of 
€0.1	million.	The	most	significant	fair	value	adjustments	relate	
to the valuation of acquired property, plant & equipment and the 
identification of intangible assets. The Group engaged external 
independent valuation specialists to assist in determining the fair 
value of the property, plant and equipment and the identification 
and valuation of the intangible assets acquired. The Committee 
discussed the accounting treatment applied and the calculation of 
the fair value adjustments with management and is satisfied that 
they are reasonable and accounted for appropriately.

Valuation of property, plant & equipment
The Group values its land and buildings and plant machinery 
at	market	value	/	depreciated	replacement	cost	(DRC)	and	
consequently carries out an annual valuation. The Group engages 
external valuers to value the Group’s property, plant & machinery 
every three years or as at the date of acquisition for assets 
acquired as part of a business acquisition. The Group completed 
an internal valuation as at the current financial year end and 
concluded that no adjustment was required to the carrying values.

In assessing the reasonableness of the valuation, the Committee 
reviewed the key assumptions and judgements underlying 
the valuation, in particular considering the impact of gross 
replacement cost price movements, depreciation rates reflecting 
age of asset and physical & functional obsolescence and forecast 
utilisation levels across the Group’s production sites on the 
valuation, and is satisfied that carrying value is appropriate.

retirement benefit obligations
The Group operates three defined benefit pension schemes in 
ROI	and	UK,	all	of	which	are	closed	to	new	members	and	with	
active	members	representing	less	than	10%	of	total	membership.	
The	Group	engaged	an	independent	actuary,	mercer	(Ireland)	
Limited, to value the retirement benefit obligations for accounting 
purposes at the year end date using assumptions agreed with 
management. The Committee reviewed the key assumptions as 
outlined in note 22 to the financial statements and is satisfied that 
these are reasonable and in line with best practice and current 
market rates

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Internal control and risk management systems 
The Group’s system of internal control and risk management is 
described below.

The terms of reference of the Audit Committee require it to 
conduct an annual assessment of internal financial controls 
and financial risk management systems. The risks facing the 
Group are reviewed regularly by the Audit Committee with the 
executive management. Specific annual reviews of the risks and 
fundamental controls of each business unit are undertaken. The 
results and recommendations are reported to and analysed by 
the Audit Committee and a programme for action agreed with the 
business units. In carrying out these responsibilities during the 
year, the Committee reviewed reports issued by both internal audit 
and the external auditor and held regular discussions with the 
Head of Internal Audit and representatives of the external auditor. 
The Committee also reviewed the outcome of an assessment of 
the Group’s internal financial controls which had been coordinated 
by internal audit.

uKLA premium listing 
During the year the Company decided to seek admission of its 
ordinary share capital to the premium listing segment of the 
Official	List	of	the	UK	Listing	Authority,	in	addition	to	its	existing	
primary listing on the Irish Stock Exchange. 

For this purpose, the Committee reviewed a Board memorandum 
prepared by the Group as to the Group’s procedures for making 
judgements on the financial position and procedures of the Group 
and a Board memorandum as to working capital. The external 
auditor was engaged to prepare a report on the Board memoranda 
and to review the Group’s working capital and to provide an 
opinion thereon to the Company and its sponsors for the premium 
listing. 

Internal Audit
The Committee is responsible for monitoring and reviewing the 
operation and effectiveness of the internal audit function
including its focus, plans, activities and resources. 

The Group’s internal auditor reports to the Audit Committee and 
the Audit Committee has approved his terms of reference. 
The Group’s internal auditor is engaged on a programme of work, 
which includes, inter alia, maintaining the Group’s risk register 
and examining the fundamental controls of the Group. In relation 
to the Company’s US subsidiary Vermont Hard Cider Company, 
LLC, the internal audit function will be carried out by a US-based 
outsourced internal audit resource with US-specific knowledge 
under the control of the Group’s internal auditor.

During the year, the Committee reviewed and approved the 
internal audit plan for the year and considered the adequacy of 
staffing levels and expertise within the function. The Committee 
received regular reports from the Head of Internal Audit 
summarising findings of the team’s work and the responses from 
management to deal with the findings. The Committee monitors 
progress on the implementation of the action plans on significant 
findings to ensure these are completed satisfactorily. At the 
year-end there was a change of personnel appointed as Head of 
Internal Audit.

External Auditor
The Committee manages the relationship with the Group’s 
external auditors on behalf of the Board. The Committee carries 
out an annual assessment of the external auditor including a 
review of the external auditors’ internal policies and procedures 
for maintaining independence and objectivity and consideration 
of their approach to audit quality. The external auditor is 
professionally required to rotate the audit partner responsible for 
the Group audit every five years. The current audit partner has 
been in place since 2012. 

External audit process
The Committee also reviewed and approved the external audit 
plan as presented by the external auditor and assessed the 
qualifications and expertise of their resources. The Committee 
also reviewed the external auditors’ engagement letter and 
recommended the level of remuneration of the external auditor 
to the Board having reviewed the scope and nature of the work to 
be performed. The Committee assessed the effectiveness of the 
external audit process by monitoring performance against the 
agreed audit plan and noting the results of post-audit interviews 
with management and the Audit Committee Chairman.

Length of service of auditors
KPmG	have	been	the	external	auditor	of	the	Company	since	
the	Company’s	formation	and	flotation	in	2004.	The	UK	Code	
recommends that listed companies of the size of the Group should 
put the external audit contract out to tender at least every ten 
years. Accordingly during the year the external audit contract was 
put out to tender and written and oral presentations were made 
by the firms invited to tender. In assessing the presentations 
received, the Committee considered the ability of each firm to 
deliver a timely and efficient audit, relevant sector experience 
and knowledge of key audit issues, the wider services provided 
to the Company and the price. The Committee concluded that 
KPmG	continued	to	provide	an	effective	audit	service	and	there	
were no compelling reasons for change that would outweigh 
the advantages of continuity. Consequently the Audit Committee 
recommended	the	re-appointment	of	KPmG	as	the	external	
auditor, and the Board accepted this recommendation. 

Hiring of former employees of auditor
In order to ensure the independence and objectivity of the external 
auditor, the prior approval of the Audit Committee is required 
before any individual is appointed to a senior managerial position 
in the Group, if such individual has within three years prior to such 
proposed appointment been employed by the external auditor.

C&C GROUP PLC - 2014  ANNUAL REPORT 
5 9

Non-Audit Services by auditor
The Group has a policy in place governing the provision of non-
audit services by the external auditor in order to ensure that the 
external auditor’s objectivity and independence is safeguarded. 
Under this policy the auditor is prohibited from providing non-
audit services if the auditor:

•	may,	as	a	result,	be	required	to	audit	its	own	firm’s	work;

•	would	participate	in	activities	that	would	normally	be	undertaken	

tHE NoMINAtIoN CoMMIttEE 
Composition and Meetings
The Nomination Committee is chaired by the Group Chairman and 
its constitution requires it to consist of a majority of independent, 
non-executive Directors. The members during the year were Sir 
Brian	Stewart	(Chairman),	John	Burgess	(resigned	14	may	2013),	
Breege	O’Donoghue	and	Richard	Holroyd	(joined	the	Committee	on	
14 May 2013).

by management;

•	would	be	remunerated	through	a	“success	fee”	structure	or	
have some other mutual financial interest with the Group;

•	would	be	acting	in	an	advocacy	role	for	the	Group.

The Committee meets a minimum of twice a year and met twice in 
the year ended 28 February 2014. Attendance at meetings held is 
set	out	in	the	table	on	page	60.	In	addition,	several	ad	hoc	meetings	
were held to progress initiatives.

Other than above, the Company does not impose an automatic ban 
on the external auditor providing non-audit services. However, the 
external auditor is only permitted to provide non-audit services 
that are not, or are not perceived to be, in conflict with auditor 
independence and objectivity, if it has the skill, competence and 
integrity to carry out the work and it is considered by the Audit 
Committee to be the most appropriate to undertake such work in 
the best interests of the Group. The engagement of the external 
auditor to provide non-audit services must be approved in advance 
by the Audit Committee or entered into pursuant to pre-approved 
policies and procedures established by the Audit Committee and 
approved by the Board. 

The nature, extent and scope of non-audit services provided to 
the Group by the external auditor and the economic importance 
of the Group to the external auditor are also monitored to ensure 
that the external auditor’s independence and objectivity is not 
impaired. The Audit Committee has adopted a policy that, except 
in exceptional circumstances with the prior approval of the Audit 
Committee, non-audit fees paid to the Group’s Auditor should not 
exceed	100%	of	audit	fees	in	any	one	financial	year.	

During	the	year,	KPmG	provided	audit-related	services,	being	the	
assurance	work	referred	to	above	for	the	UKLA	Premium	Listing,	
and non-audit advisory services, being advice on taxation laws and 
other	related	matters.	In	approving	KPmG	to	provide	these	services	
the	Committee	was	of	the	opinion	that	KPmG’s	knowledge	of	the	
Group was an important factor. The Committee was also satisfied 
that	the	fees	paid	to	KPmG	for	non-audit	work	did	not	compromise	
their independence or integrity. Details of the amounts paid to 
KPmG	during	the	year	for	audit	and	other	services	are	set	out	in	
note 3 to the financial statements. 

Whistle-blowing procedures
In line with best practice, the Group supports an independent and 
confidential	whistle-blowing	service	which	allows	UK	and	ROI	
employees to raise any concerns about business practice in a 
confidential manner. A similar service is being rolled out to VHCC 
employees in the US.

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Constitution and terms of reference
The Nomination Committee’s responsibilities include:

•	reviewing	the	structure,	size	and	composition	of	the	Board	
(including	the	balance	of	skills,	experience,	independence,	
knowledge	and	diversity	(including	gender))	and	making	
recommendations regarding any changes; 

•	overseeing	succession	planning	for	the	Board	and	senior	

management and the leadership needs of the organisation;

•	responsibility	for	the	identification	of	suitable	candidates	for	

appointment to the Board;

•	making	recommendations	to	the	Board	on	membership	of	Board	

Committees.

Main activities during the year
During the period under review the Nomination Committee 
considered:

•	ongoing	search	for	potential	candidates	for	recruitment	as	non-

executive directors;

•	longer-term	succession	planning	for	non-executive	directors,	

recognising the need for ongoing Board refreshment and renewal 
and the need for independence and diversity on the Board; 

•	succession	plans	for	executive	directors	and	senior	management.	

During the year Ms Emer Finnan was identified and interviewed as 
a potential non-executive director and, subsequent to the end of the 
financial year, the Committee recommended to the Board that she 
should be appointed as a non-executive director. Ms Finnan was 
appointed to the Board with effect from 1 May 2014. After extensive 
external search using recruitment specialists, Ms Finnan was 
identified by the Company itself and approached directly. She is a 
chartered accountant and has many years’ financial experience. 
Further	biographical	details	are	given	on	page	47.

SHAREHOLDER INFORMATIONC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTS 
 
6 0

C&C GROUP PLC - 2014  ANNUAL REPORT

DIrECtorS’ StAtEMENt oF  
CorporAtE GoVErNANCE (CoNtINuED)

Diversity
The Nomination Committee and the Board recognise the 
importance of ensuring diversity and the key role that a diversified 
Board plays in ensuring effectiveness. Suitable candidates are 
selected on the basis of their relevant experience, employment 
background, skills, knowledge and insight, having due regard for 
the benefits of diversity to the Board. 

•	within	the	terms	of	the	agreed	policy	and	in	consultation	with	
the	Chairman	and/or	Chief	Executive	Officer,	as	appropriate,	
determining the total individual remuneration package of each 
of the above persons, including bonuses, incentive payments 
and share options or other share awards; 

•	reviewing	and	having	regard	to	the	remuneration	trends	across	

the Group;

The Committee and Board further realise that diversity extends 
beyond the Board and in this regard seeks to ensure that all 
recruitment decisions are fair and non-discriminatory. Further 
details on the breakdown by gender can be found on page 44.

Independent consultants
The Nomination Committee is empowered to use the services 
of independent consultants to facilitate the search for suitable 
candidates for appointment as non-executive Directors.

During the year, the Committee appointed Spencer Stuart, an 
independent executive search firm, to assist in a search process 
for non-executive director candidates with relevant experience and 
skills. Spencer Stuart has no other connection with the Group.

tHE rEMuNErAtIoN CoMMIttEE
The Remuneration Committee comprises solely of independent, 
non-executive Directors. The Chairman was Breege O’Donoghue, 
and the other members were Richard Holroyd and Stewart Gilliland.

The Remuneration Committee meets at least twice a year. During 
the period under review the Remuneration Committee met four 
times. Attendance at meetings held is set out in the table below. 

The Remuneration Committee’s terms of reference, which are 
available on the C&C website www.candcgroupplc.com, include:

•	determining	and	agreeing	with	the	Board	the	framework	or	

broad policy for the remuneration packages of the Chairman, 
Chief Executive Officer and other executive Directors, the 
Company Secretary and any other designated members of the 
executive management. 

•	approving	the	design	of,	and	determining	targets	for,	any	
performance related pay schemes and the total annual 
payments made under such schemes;

•	reviewing	the	design	of	all	share	incentive	plans	and	the	

performance targets to be used;

•	ensuring	that	contractual	terms	on	termination,	and	any	

payments made, are fair, that failure is not rewarded and that 
the duty to mitigate loss is fully recognised;

•	overseeing	any	major	changes	in	employee	benefits	structures	

throughout the Group.

AttENDANCE At MEEtINGS oF tHE boArD AND ItS 
CoMMIttEES
Attendance at Board meetings and Board committee meetings 
during the year was as set out in the table below.

In the attendance table below the numerator in each fraction 
represents the number of meetings actually attended by each 
Director in respect of the Board and each Board committee 
of which he or she was a member, whilst the denominator 
represents the number of such meetings that the Director was 
scheduled to attend.

In addition, the non-executive Directors including the Chairman 
met to evaluate the performance of the executive Directors, 
and the non-executive Directors, led by the Senior Independent 
Director, without the Chairman present, met to evaluate the 
performance of the Chairman. Several ad hoc meetings were held 
during the year for administrative matters in accordance with the 
Board’s procedures.

Sir Brian Stewart
Joris Brams
John Burgess*
Stewart Gilliland
Stephen Glancey
John Hogan
Richard Holroyd
Kenny	Neison
Breege O’Donoghue
Anthony Smurfit

*retired 14 May 2013

Scheduled board 
Meetings

Short Notice board 
Meeting

Audit Committee 
Meetings

Nomination Committee 
Meetings

remuneration Committee 
Meetings

10/10
10/10
1/3
8/10
10/10
9/10
10/10
9/10
9/10
10/10

1/1
1/1

1/1
1/1
1/1
1/1
1/1
1/1
0/1

7/7
7/7

7/7

2/2

2/2

2/2

3/4

4/4

4/4

C&C GROUP PLC - 2014  ANNUAL REPORT  

6 1

CoMMuNICAtIoNS WItH SHArEHoLDErS
The Group attaches considerable importance to shareholder 
communications and has an established investor relations 
programme.

There is regular dialogue with institutional investors with 
presentations given to investors at the time of the release of the 
Group’s first half and full year financial results and when other 
significant announcements are made. Interim Management 
Statements were issued in July 2013 and January 2014. The Board 
is briefed regularly on the views and concerns of institutional 
shareholders.

The Group’s website, www.candcgroupplc.com, provides the full 
text of the Annual Report and financial statements, the interim 
report and other releases. News releases are also made available 
immediately after release to the Stock Exchange. Presentations 
given to investors and at conferences are also made available on 
the Company’s website. 

General Meetings
The	Company	operates	under	the	Companies	Acts	1963	to	2013.	
These Acts provide for two types of shareholder meetings: the 
annual	general	meeting	(‘AGm’)	with	all	other	meetings	being	
called	extraordinary	general	meetings	(‘EGm’).

The Company must hold a general meeting in each year as its 
AGM in addition to any other general meetings held in that year. 
Not	more	than	15	months	may	elapse	between	the	date	of	one	
AGM and the next. An AGM was held on 3 July 2013, and this year’s 
AGM will be held on 3 July 2014. The Directors may at any time 
call an EGM. EGMs shall also be convened on the requisition of 
members holding not less than five per cent of the voting share 
capital of the Company. 

The notice period for an AGM and an EGM to consider any special 
resolution	(a	resolution	which	requires	a	75%	majority	vote,	
not a simple majority) is 21 days. The Company may call any 
other general meeting on 14 days’ notice subject to obtaining 
shareholder authority to do so. The Directors consider that it is in 
the interests of the Company to retain this flexibility, and intend 
to seek annually such authority. As a matter of policy, the 14 day 
notice period will only be utilised where the Directors believe that 
it is merited by the business of the meeting and the circumstances 
surrounding the business in question.

In	accordance	with	UK	Code	recommendations,	the	annual	report	
and the notice of annual general meeting are sent to shareholders 
at least 20 working days before the AGM.

No business shall be transacted at any general meeting unless 
a quorum is present at the time when the meeting proceeds to 
business. Three members present in person or by proxy and 
entitled to vote shall be a quorum.

Only those shareholders registered on the Company’s register of 
members at the prescribed record date, being a date not more 
than 48 hours before the general meeting to which it relates, are 
entitled to attend and vote at a general meeting.

The Acts require that resolutions of the general meeting be 
passed	by	the	majority	of	votes	cast	(ordinary	resolution)	unless	
the	Acts	or	the	Company’s	Articles	of	Association	provide	for	75%	
majority	of	votes	cast	(special	resolution).	The	Company’s	Articles	
of Association provide that the Chairman has a casting vote in the 
event of a tie. 

Any shareholder who is entitled to attend, speak and vote at a 
general meeting is entitled to appoint a proxy to attend, speak and 
vote on his or her behalf. A proxy need not be a member of the 
Company.

At meetings, unless a poll is demanded, all resolutions are 
determined on a show of hands, with every shareholder who is 
present in person or by proxy having one vote. On a poll every 
shareholder who is present in person or by proxy shall have one 
vote	for	each	share	of	which	he/she	is	the	holder.	A	shareholder	
need not cast all votes in the same way. At the meeting, after 
each resolution has been dealt with, details are given of the level 
of proxy votes lodged for and against that resolution and also the 
level of votes withheld on that resolution. 

The Company’s AGM gives shareholders the opportunity to question 
the Directors. The Company must answer any question a member 
asks relating to the business being dealt with at the meeting unless 
answering the question would interfere unduly with the preparation 
for the general meeting or the confidentiality and business interests 
of the Company, or the answer has already been given on a 
website in the form of an answer to a question, or it appears to the 
Chairman of the meeting that it is undesirable in the interests of 
good order of the meeting that the question be answered.

The business of the Company is managed by the Directors who 
may exercise all the powers of the Company unless they are 
required to be exercised by the Company in general meeting. 
Matters reserved to shareholders in general meeting include the 
election of directors; the payment of dividends; the appointment 
of the external auditor; amendments to the articles of association; 
measures to increase or reduce the share capital; and the 
authority to issue shares. 

MEMorANDuM AND ArtICLES oF ASSoCIAtIoN
The Company’s Memorandum of Association sets out the objects 
and powers of the Company. The Articles of Association detail the 
rights attaching to each share class; the method by which the 
Company’s shares can be purchased or reissued; the provisions 
which apply to the holding of and voting at general meetings; and 
the rules relating to the Directors, including their appointment, 
retirement, re-election, duties and powers. Any amendment of 
the Company’s Articles of Association requires the passing of a 
special resolution.

Further details in relation to the purchase of the Company’s own 
shares are included in the Directors’ Report.

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6 2

C&C GROUP PLC - 2014  ANNUAL REPORT

DIrECtorS’ StAtEMENt oF  
CorporAtE GoVErNANCE (CoNtINuED)

CorporAtE rESpoNSIbILItY
As part of its overall remit of ensuring that effective risk 
management policies and systems are in place, the Board 
examines the significance of environmental, social and 
governance	(ESG)	matters	to	the	Group’s	business	and	it	has	
ensured that the Group has in place effective systems for 
managing and mitigating ESG risks. It also examines the impact 
that such risks may have on the Group’s short and long-term 
value, as well as the opportunities that ESG issues present to 
enhance value. The Board receives the necessary information 
to make this assessment in regular reports from the executive 
management.

Corporate responsibility is embedded throughout the Group. 
Group	policies	and	activities	are	summarised	on	pages	36	to	44	
and the Group’s corporate responsibility report is available on the 
Group’s website www.candcgroupplc.com.

INtErNAL CoNtroL
The Board has overall responsibility for the Group’s system of 
internal control, for reviewing its effectiveness and for confirming 
that there is a process for identifying, evaluating and managing the 
significant risks affecting the achievement of the Group’s strategic 
objectives. The process which has been in place for the entire 
period	accords	with	the	Turnbull	Guidance	(revised	guidance	
published	in	October	2005)	and	involves	the	Board	considering	the	
following:

•	the	nature	and	extent	of	the	key	risks	facing	the	Group;

•	the	likelihood	of	these	risks	occurring;

•	the	impact	on	the	Group	should	these	risks	occur;

•	the	actions	being	taken	to	manage	these	risks	to	the	desired	

level.

The key elements of the internal control system in operation are 
as follows:

•	clearly	defined	organisation	structures	and	lines	of	authority;

•	corporate	policies	for	financial	reporting,	treasury	and	financial	
risk management, information technology and security, project 
appraisal and corporate governance;

•	annual	budgets	for	all	business	units,	identifying	key	risks	and	

opportunities;

•	monitoring	of	performance	against	budgets	on	a	weekly	basis	

and reporting thereon to the Board on a periodic basis;

•	an	internal	audit	function	which	reviews	key	business	processes	

and controls; and

•	an	audit	committee	which	approves	plans	and	deals	with	

significant control issues raised by internal or external audit.

This system of internal control can only provide reasonable, and 
not absolute, assurance against material misstatement or loss.
The terms of reference of the Audit Committee require it to review 
the adequacy and effectiveness of the Group’s internal financial 
controls and risk management systems. The risks facing the 
Group are reviewed regularly by the Audit Committee with the 
executive management team. Specific annual reviews of the risks 
and fundamental controls of each business unit are undertaken 
on an ongoing basis, the results and recommendations of which 
are reported to and analysed by the Audit Committee with a 
programme for action agreed by the business units.

The preparation and issue of financial reports, including 
consolidated annual financial statements is managed by Group 
Finance with oversight from the Audit Committee. The key 
features of the Group’s internal control procedures with regard 
to the preparation of consolidated financial statements are as 
follows:

•	the	review	of	each	operating	division’s	period	end	reporting	

package by the Group finance function; 

•	the	oversight,	review	and	validation	of	consolidation	journals	by	

the Group Chief Financial Officer; 

•	the	challenge	and	review	of	the	financial	results	of	each	

operating division with the management of that division by the 
Group Chief Financial Officer;

•	the	review	of	any	internal	control	weaknesses	highlighted	by	the	
external auditor, by the Group Chief Financial Officer, Head of 
Internal Audit and the Audit Committee; and the follow up of any 
critical weaknesses to ensure issues highlighted are addressed. 

The Directors confirm that, in addition to the monitoring carried 
out by the Audit Committee under its terms of reference, they have 
reviewed the effectiveness of the Group’s risk management and 
internal control systems up to and including the date of approval 
of the financial statements. This had regard to all material 
controls, including financial, operational and compliance controls 
that could affect the Group’s business. The Directors considered 
the outcome of this review and found the systems satisfactory.

GoING CoNCErN
The principal risks and uncertainties facing the Group are set out 
in this report on pages 18 and 19. The financial position of the 
Group, its cash flows, liquidity position and borrowing facilities are 
set out in the Group Chief Financial Officer’s Review on pages 30 
to	35.	A	description	of	the	business	of	the	Group	is	set	out	in	the	
Group Chief Executive Officer’s Review on page 8 to 13  and the 
Operations Review on pages 21 to 29.

An explanation of the basis on which the Group generates and 
preserves	value	over	the	longer	term	(the	business	model)	and	
the strategy for delivering its objectives are set out in the Group 
Chief Executive Officer’s review on pages 8 to 13. A statement 
of the Group’s strategy is set out on page 14. The Group’s long 
term strategy is to build a sustainable cider-led multi-beverage 
business through a combination of organic growth and selective 
acquisitions. The Group’s business model seeks growth through 
brand/market	combination	combining	brand	investment	with	a	
focus on local markets.

The Group has significant revenues, a large number of customers 
and suppliers across different geographies, and considerable 
financial resources. For these reasons, the Directors have a 
reasonable expectation that the Company, and the Group as 
a whole, have adequate resources to continue in operational 
existence for the foreseeable future. Consequently they continue 
to adopt the going concern basis in preparing the financial 
statements.

C&C GROUP PLC - 2014  ANNUAL REPORT  

6 3

rEport oF tHE rEMuNErAtIoN CoMMIttEE  
oN DIrECtorS’ rEMuNErAtIoN

FY2014 DECISIoNS AND CHANGES rELAtING to DIrECtorS’ 
rEMuNErAtIoN
The Board remain committed to a responsible approach to 
executive pay, particularly given the continuing challenges of the 
economic environment. During the year ended 28 February 2014 
the Committee reviewed executive remuneration but the executive 
Directors did not consider it appropriate, in challenging economic 
times,	to	take	a	salary	increase	in	FY2014	and	this	was	supported	
by the Committee. The Committee feel it is important to observe 
that no change has been made to the base salaries for the roles of 
Chief Executive Officer and Chief Finance Officer since November 
2008.	Since	that	date	Stephen	Glancey	and	Kenny	Neison	have	
waived contractual entitlements to salary indexation in 2009 
and 2010, to bonus payments in 2009 and to contractual awards 
under	the	share	schemes	in	respect	of	FY2014.	The	Committee	
is appreciative of these gestures. Similarly no increase has been 
made to non-executive Directors fees since 2008.

Changes were made after the year-end to the structure of Joris 
Brams’ service contract and remuneration, to reflect his greater 
focus on the United States following our acquisition of VHCC 
and services being provided by his service company in respect of 
Belgian	brand	development.	Details	are	set	out	on	page	74.	

The Committee determined that executive Directors should be 
paid	bonuses	of	15%	of	base	salary	under	the	bonus	scheme.	The	
Committee further determined that in respect of awards made in 
FY2012	(a)	under	the	C&C	Executive	Share	Option	Scheme	(ESOS),	
the performance condition relating to growth in Group earnings 
per	share	(EPS)	was	not	met	and	the	options	did	not	vest	and	(b)	
in respect of awards under the C&C Long Term Incentive Plan 
(Part	I)	(LTIP	(Part	I)),	the	performance	condition	relating	to	growth	
in	Group	earnings	per	share	(EPS)	was	met	at	slightly	above	the	
minimum threshold but the performance condition relating to the 
Company’s	relative	total	shareholder	return	(TSR)	was	not	met.	
Details	are	set	out	on	page	79.	In	addition	the	Committee	approved	
various share awards and cash-settled awards and the principles 
of	the	FY2015	bonus	scheme.

At the 2013 Annual General Meeting shareholders approved a 
resolution	to	enable	the	ESOS	and	LTIP	(Part	I)	to	continue	to	be	
used	for	a	further	three	years,	to	3	July	2016.	During	this	period,	
the Company intends to undertake a review of its share schemes 
to take account of recent changes to its business model, especially 
its acquisition of Vermont Hard Cider Company in the United 
States, and recently published recommendations of institutional 
investors’ protection committees in respect of employee share 
schemes. The Company’s Save-as-you-earn savings-related share 
option scheme was also reapproved for the same duration but 
the Directors currently have no plans to bring this scheme into 
operation. 

Yours	sincerely	

breege o’Donoghue
Chairman of the Remuneration Committee
20 May 2014

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Dear Shareholder

On behalf of the Board, I am pleased to present the Report on 
Directors’ remuneration for the financial year ended 28 February 
2014, which sets out the remuneration policy for the Directors and 
information on their remuneration for the year. 

The layout of the Report has changed this year compared with 
previous years. C&C is an Irish-incorporated company and 
is	therefore	not	subject	to	the	new	UK	regulations1	(the	“UK	
Regulations”) regarding the presentation of the remuneration 
report	and	the	disclosures	to	be	made	by	UK	quoted	companies,	
but the Group has sought to apply the new requirements on a 
voluntary basis to the extent possible under Irish law in order to 
reflect	evolving	best	practice	under	the	UK	Corporate	Governance	
Code.

The Report is presented in three main sections: 

•	The	Directors’	Remuneration	Policy,	which	sets	out	the	forward-
looking	remuneration	policy	for	Directors	(the	“Policy	Report”);	

•	A	statement	of	how	this	policy	will	be	applied	in	the	year	ending	

28	February	2015;	and	

•	The	Annual	Report	on	Remuneration,	which	provides	details	on	
the amounts earned in respect of the year ended 28 February 
2014. 

The Board will submit the Policy Report to shareholders for 
approval	on	an	advisory	basis,	rather	than	binding	basis	(as	
required	under	the	UK	Regulations)	at	the	Company’s	2014	Annual	
General Meeting. However it is the Board’s intention to operate 
in line with the approved policy from the close of business at the 
2014 Annual General Meeting, if it is approved. The Board will 
seek a further advisory vote of the Company’s shareholders at 
succeeding AGMs if the current policy changes or, if earlier, in 
three years’ time. 

The Board will also submit the remainder of the Remuneration 
Report to an annual advisory non-binding vote by shareholders at 
the AGM, in accordance with best practice.

outturN For FY2014
The results for the year ended 28 February 2014 are set out 
elsewhere	in	the	annual	report.	Economic	conditions	in	FY2014	
continued to be challenging for the Group and Group operating 
profit was within guidance. The year was one of consolidation and 
integration of the acquisitions of VHCC and Gleeson. 

1 

 The	Large	and	medium-sized	Companies	and	Groups	(Accounts	and	Reports)	
(Amendment)	Regulations	2013

 
 
 
6 4

C&C GROUP PLC - 2014  ANNUAL REPORT

rEport oF tHE rEMuNErAtIoN CoMMIttEE  
oN DIrECtorS’ rEMuNErAtIoN (CoNtINuED)

INtroDuCtIoN
CoMMIttEE AND ADVISErS 
Composition 
The Committee of the Board consists solely of independent non-executive Directors. 

During the year ended 28 February 2014 the Chairman of the Committee was Breege O’Donoghue. Other members of the Committee 
were Richard Holroyd and Stewart Gilliland.

terms of reference of Committee
The	Committee’s	terms	of	reference	are	summarised	on	page	60.	

Advice and Consultation
The Chairman of the Board and the Chief Executive Officer are fully consulted on remuneration proposals but neither is present when 
his own remuneration is discussed. 

The Committee has access to external advice from remuneration consultants and other independent firms on compensation when 
necessary. During the year ended 28 February 2014 the Committee obtained advice from the following consultants, who were appointed 
by the Committee: 

•	Towers	Watson:	advice	in	respect	of	the	2013	Directors’	remuneration	report.	Towers	Watson	were	appointed	by	the	Committee.	The	

fees	paid	amounted	to	€8,818,	charged	on	a	time	basis.	

•	New	Bridge	Street	in	respect	of	the	extension	of	the	Group’s	employee	share	schemes	and	other	matters	relating	to	the	share	

schemes.	The	fees	paid	amounted	to	€55,013,	charged	on	a	time	basis.	

  During the period, a separate division of the Aon group of which New Bridge Street is a member provided insurance broking services 

for the Group, and Aon is the independent investment adviser to the pension scheme trustees.

•	Deloitte:	advice	to	the	Committee	in	respect	of	awards	under	the	Recruitment	and	Retention	Plan;	the	Joint	Share	Ownership	Plan,	

the	International	Director’s	service	contract	and	the	Remuneration	report.	Deloitte’s	fees	for	this	advice	amounted	to	€13,082,	charged	
on a time or fixed fee basis. 

  During the period, separate divisions of Deloitte advised the Group on commercial contract issues and tax issues. 

Each	of	the	above	advisers	is	a	member	of	the	UK	Remuneration	Consultants	Group	and,	as	such,	voluntarily	operates	under	a	code	
of conduct. To safeguard objectivity, protocols are established to cover the basis for contact with executive management and to avoid 
potential conflict arising from other client relationships. The Committee is satisfied that the remuneration advice provided by the 
external consultants above is objective and independent.

The Committee also obtains advice from:

•	Paul	Walker,	Company	Secretary	and	General	Counsel,	who	is	secretary	to	the	Committee.

•	Sarah	Riley,	Group	Director	of	Human	Resources.

No Director is present when their own remuneration is discussed.

SHArEHoLDErS’ VIEWS 
The Committee is committed to open and transparent dialogue with shareholders and consults with shareholders and governance 
bodies on proposals relating to remuneration structures. During the year, the Committee consulted with significant shareholders 
regarding their views on the extension of the share schemes. 

The following table sets out actual voting in respect of the resolution to approve the Report on Directors’ Remuneration at the 
Company’s Annual General Meeting on 3 July 2013:

resolution 

Approve report on Directors’ remuneration

Votes for

236,630,748

% of vote

98.95%

Votes against 

% of vote 

Votes withheld

2,504,907

1.05%

1,436

C&C GROUP PLC - 2014  ANNUAL REPORT  

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DIrECtorS’ rEMuNErAtIoN poLICY
This part of the report sets out the Group’s policy on Directors’ remuneration. The policy has been determined by the Committee of the 
Board	of	Directors	(“the	Committee”).	The	Directors’	remuneration	policy	will	be	subject	to	an	advisory	vote	at	the	2014	AGm	and	will	
take effect from that date.

GENErAL StAtEMENt oF poLICY 
The main aim of the Group’s policy on Directors’ remuneration is to attract, retain and motivate Directors of the calibre required to run 
the Group successfully. The Committee therefore seeks to ensure that Directors are properly, but not excessively, remunerated and 
motivated to perform in the best interests of shareholders, commensurate with ensuring shareholder value. 

The Committee seeks to ensure that executive Directors’ remuneration is aligned with shareholders’ interests and the Group’s strategy. 
Share awards are therefore seen as the principal method of long-term incentivisation. Executive Directors are incentivised on a range 
of	equity	share	structures,	notably	the	significant	share	ownership	held	by	Stephen	Glancey	and	Kenny	Neison	through	the	Joint	Share	
Ownership Plan. Similar principles are applied for senior management, several of whom have material equity holdings in the Company. 

Annual performance-related rewards aligned with the Group’s key financial, operational and strategic goals and based on stretching 
targets and achieving personal objectives are a further component of the total executive remuneration package. For senior 
management, mechanisms are tailored to local requirements.

The Group seeks to bring transparency to executive Directors’ reward structures through the use of cash allowances in place of 
benefits in kind. In setting executive Directors’ remuneration the Committee has regard to pay levels and conditions applicable to other 
employees across the Group. 

FuturE poLICY tAbLE 
Executive Directors’ remuneration 

Element

Salary

purpose and link to strategy Purpose is to attract, recruit and retain Directors of the necessary calibre.

operation

Salary levels are determined by the Committee taking into account factors including:
- scope and responsibilities of the role 
- experience and performance 
- overall business performance
- prevailing market conditions
- pay in comparable companies, principally in the global beverage sector
- overall risk of non-retention.

opportunity

Executive Directors are entitled to an annual review of their salary, but there is no entitlement to receive any 
increase.

The Committee may award salary increases to take account of individual circumstances such as:
•	increases	or	changes	in	scope	and	responsibility;
•	increases	to	reflect	the	executive	Director’s	development	and	performance	in	the	role;	or
•	alignment	to	market	level.

In awarding increases, the Committee will have regard to the outcome of pay reviews for employees as a whole.

The	base	salaries	effective	as	at	1	march	2014	and	subsequent	changes	made	are	shown	on	page	75.

performance metrics

Not applicable.

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Element

benefits/cash allowance in lieu

purpose and link to strategy Purpose is to attract, recruit, and retain Directors of the necessary calibre.

operation

opportunity

The Group seeks to bring transparency to Directors’ reward structures through the use of cash allowances 
in place of benefits in kind. The cash allowance can be applied to benefits such as a company car and health 
benefits. Group benefits such as death in service insurance are also made available. Other benefits may be 
provided based on individual circumstances including housing or relocation allowances, travel allowance or 
other expatriate benefits. Benefits and allowances are reviewed alongside salary.

The Committee has not set an absolute maximum on the levels of benefits that may be awarded since this 
will depend upon the circumstances applicable to the relevant Director. The value of the cash allowance 
/	benefit	is	set	at	a	level	which	the	Committee	considers	appropriate	against	the	market	and	provides	
sufficient level of benefit based on individual circumstances.

See	‘Implementation’	section	on	pages	74	to	76	below	for	details	of	the	benefits	for	FY2015.

performance metrics

Not applicable.

Element

pension/cash allowance in lieu

purpose and link to strategy Purpose is to attract, recruit, and retain Directors of the necessary calibre.

operation

opportunity

The Group seeks to bring transparency to Directors’ reward structures through the use of cash allowances in 
place of pension scheme participation, the allowance being either paid direct or into a personal pension plan. 
No executive Director accrues any benefits under a defined benefit pension scheme. All cash allowances are 
reviewed alongside salary.

maximum	cash	allowance	is	30%	of	salary.	
The value awarded is set at a level which the Committee considers appropriate against the market and provides 
sufficient level of benefit based on individual circumstances. 

See	‘Implementation’	section	below	on	pages	74	to	76	for	details	of	the	benefits	for	FY2015.

performance metrics

Not applicable.

Element

Annual bonus

purpose and link to strategy Rewards performance against annual financial and strategic business targets which support the strategic 
direction of the Company and align the interests of executives and shareholders.

operation

A discretionary scheme under which executive Directors are entitled to receive a variable reward contingent 
upon the achievement of performance targets.

The structure and value of the bonus scheme and the applicable performance measures are subject to 
annual approval by the Committee. Any pay-out is determined by the Committee after the year end, based on 
performance against the relevant targets. 

The Committee has discretion to vary the bonus pay out should any formulaic output not reflect the 
Committee’s assessment of overall business performance. 

The Committee reserves the right to vary, amend, replace or discontinue the bonus scheme at any time 
depending	on	business	needs	and/or	financial	viability	or	as	appropriate	by	reference	to	any	changes	in	
corporate structure during the financial year.

opportunity

maximum	opportunity	is	100%	of	base	salary.

However,	executive	Directors	are	currently	entitled	to	a	bonus	opportunity	of	80%	of	base	salary.

performance metrics

Measures and targets are set annually reflecting the Company’s strategy and aligned with key financial, 
strategic	and/or	individual	objectives.

Targets, whilst stretching, do not encourage inappropriate business risks to be taken.

The relevant measures and the respective weightings may vary each year based upon Company’s priorities.

See	‘Implementation’	section	below	on	pages	74	to	76	for	details	of	the	bonus	conditions	for	FY2015.

C&C GROUP PLC - 2014  ANNUAL REPORT  

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Element

Share-based rewards – executive (discretionary) plans

purpose and link to strategy

To incentivise executive Directors to execute the Group’s business strategy over the longer term and align their 
interests with those of shareholders to achieve a sustained increase in shareholder value.

operation

Options	or	awards	may	be	granted	under	the	ESOS	and	the	LTIP	(Part	I)	as	detailed	below.	
Options and awards are granted solely at the discretion of the Committee save where the executive has a 
contractual entitlement.

opportunity

performance metrics

Awards are usually made annually by the Committee following the release of full year financial results but can 
be made after release of the interim results and exceptionally at other times. 

The rules of each current scheme, which are approved by shareholders, stipulate a normal maximum award as 
a percentage of base salary.

The vesting of awards is subject to the satisfaction of performance conditions set by the Committee. Performance 
conditions are selected that are aligned to the Company’s strategy and with shareholders’ interests. The 
performance measures chosen are reviewed regularly to ensure they remain relevant. The relevant measures, 
targets and weightings may vary each year based upon the Company’s priorities. Options lapse if the performance 
target threshold is not met in the relevant testing period and there is no retesting. 

Element

(a) ESoS

purpose and link to strategy

operation

The Committee may grant options to acquire shares in the Company at a market related exercise price.

Options will not normally be exercisable until three years after the date of grant and vesting is subject to 
meeting a specific performance target set by the Committee.

Early vesting may be available for certain qualifying leavers. See compensation on termination policy on pages 
72	and	73	for	more	details.	See	note	5	(Share-based	Payments)	to	the	financial	statements.

Options	vest	early	on	a	change	of	control	(or	other	relevant	event),	taking	into	account	the	performance	
conditions. Options may be adjusted in the event of a variation of share capital in accordance with the scheme 
rules. 

Part	1	of	the	ESOS	is	a	general	scheme.	Part	2	of	the	Scheme	is	a	scheme	approved	by	the	UK	Revenue	
authorities and allows grants of options over shares with a market value of up to £30,000 to be made on a tax 
efficient	basis	to	employees	who	are	UK	taxpayers.	This	is	subject	to	the	same	performance	condition	as	Part	1	
of the Scheme.

The	normal	maximum	award	under	the	rules	of	the	scheme	is	150%	of	base	salary.	However,	the	rules,	
approved by shareholders, provide that in very exceptional circumstances the Committee can grant awards 
above	150%	of	base	salary.	If	this	discretion	is	used,	disclosure	of	the	option	grant	will	be	made	in	the	
Company’s next annual report.

Contractual entitlements:
Stephen	Glancey	-	ESOS:	150%	of	base	salary
Kenny	Neison	-	ESOS:	150%	of	base	salary
Joris	Brams	-	ESOS:	150%	of	aggregate	base	salary

opportunity

performance metrics

See ‘Implementation’ section below on	pages	74	to	76	for	details	of	the	performance	conditions	for	FY2015.

See	note	5	(Share	Based	Payments)	to	the	financial	statements	for	details	of	the	performance	conditions	for	
FY2014.

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Element

(b) LtIp (part I)

purpose and link to strategy

operation

Awards are granted in the form of nominal cost options to acquire shares or conditional awards.

Awards will not normally be exercisable until three years after the date of grant and vesting is subject to 
meeting specific performance targets set by the Committee, normally over a three year performance period.

For	awards	made	after	the	announcement	of	results	for	FY2012,	the	Committee	may	decide	that	a	participant	
has a right to ‘dividend equivalents’ whereby the participant receives additional value equivalent to that which 
accrues to shareholders by way of dividends that would have been paid on the underlying shares during the 
vesting period. This value can be paid as cash or shares.

Early or pro-rata vesting may be available for certain qualifying leavers. See compensation on termination 
policy	on	pages	72	and	73	for	more	details.	See	note	5	(Share-based	Payments)	to	the	financial	statements.	

Awards	vest	early	on	a	change	of	control	(or	other	relevant	event)	taking	into	account	the	performance	
conditions and pro-rating for time, although the Committee has discretion not to apply time pro-rating. Awards 
may be adjusted in the event of a variation of share capital in accordance with the scheme rules. 

opportunity

The	normal	maximum	award	under	the	rules	of	the	scheme	is	100%	of	base	salary.	Under	the	plan	
rules, approved by shareholders, the normal maximum award limit will only be exceeded in exceptional 
circumstances,	in	which	case	the	overall	maximum	opportunity	is	200%	of	base	salary.	

Contractual entitlements:
Stephen	Glancey	-	LTIP	(Part	I):	100%	of	base	salary
Kenny	Neison	-	LTIP	(Part	I):	100%	of	base	salary
Joris	Brams	-	LTIP	(Part	I):	100%	of	aggregate	base	salary

The Board will continue to review annually all incentive schemes and all awards are made subject to 
performance.	However,	the	Board	has	informed	Stephen	Glancey	and	Kenny	Neison	that	it	is	the	intention	of	
the	Board	to	maintain	an	equivalent	value	of	LTIP	(Part	1)	or	incentive	in	the	event	of	the	LTIP	scheme	being	
evolved further.

performance metrics

See	‘Implementation’	section	on	pages	74	to	76	below	for	details	of	the	performance	conditions	for	FY2015.

See	note	5	(Share-based	Payments)	to	the	financial	statements	for	details	of	the	performance	conditions	for	
FY2014.

Element

Share-based rewards – all-employee plans

purpose and link to strategy

To align the interests of eligible employees with those of shareholders through share ownership.

operation

opportunity

(See	schemes	described	below)

For tax-approved plans the maximum opportunity set by the rules or adopted by the Committee will be in line 
with or below the statutory limits.

performance metrics

No performance conditions would usually be required in tax-approved plans.

Element

(a) Irish ApSS/ uK SIp

purpose and link to strategy

operation

The C&C Profit Sharing Scheme is an all-employee share scheme and has two parts that are still operational.
Part	A	relates	to	employees	in	ROI	and	has	been	approved	by	the	Irish	Revenue	Commissioners	(the	Irish	
SIP).	Part	B	relates	to	employees	in	the	UK	and	has	been	approved	by	Hm	Revenue	&	Customs	(HmRC)	in	the	
UK	(the	UK	SIP);	UK	resident	executive	Directors	are	eligible	to	participate	in	Part	B	only.	Under	the	UK	SIP,	
participants	undertake	to	subscribe	for	partnership	shares	to	be	held	for	5	years	and	receive	matching	shares.	
Tax	benefits	may	be	lost	upon	ceasing	employment	for	a	non-qualifying	reason	within	the	first	5	years	and	
matching shares may be forfeited during the first 3 years on the same basis.

There	is	currently	no	equivalent	plan	for	Directors	resident	outside	Ireland	or	the	UK.

opportunity

Under	the	Company’s	UK	SIP	the	current	maximum	subscription	is	£750	per	annum	with	entitlement	to	
matching	shares	of	£750	per	annum.	However,	the	Committee	reserves	the	right	to	increase	the	maximum	to	
the statutory limits.

performance metrics

No	performance	conditions	are	attached	to	SIP	awards	under	the	Irish	SIP	or	the	UK	SIP.

C&C GROUP PLC - 2014  ANNUAL REPORT  

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Element

(b) SAYE share option scheme

purpose and link to strategy

operation

Not currently operational.
Part A of the C&C Save-as-you-earn Savings-Related Share Option scheme would be a scheme approved 
by	the	Irish	Revenue	Commissioners.	Part	B	would	be	a	scheme	approved	by	HmRC	in	the	UK.	UK	resident	
executive Directors are eligible to participate in Part B only.

opportunity

Participants	undertake	to	save	over	3	or	5	years	and	are	awarded	options	over	shares	which	they	may	exercise	
using the proceeds of the savings plan.

Under	the	UK	revenue	limits	the	current	maximum	subscription	is	£500	per	month.	However,	the	Committee	
reserves the right to set a lower limit than the statutory limits.

performance metrics

Not applicable

Non-executive Directors’ remuneration 

Element

Non-executive Director fees

purpose and link to strategy

Sole element of non-executive Director remuneration is set at a level that reflects market conditions and is 
sufficient to attract individuals with appropriate knowledge and experience.

operation

Fees paid to non-executive Directors are determined and approved by the Board as a whole. The Committee 
recommends the remuneration of the Chairman to the Board.

Fees are reviewed from time to time and adjusted to reflect market positioning and any change in 
responsibilities.

Non-executive	Directors	receive	a	basic	fee	and	an	additional	fee	for	further	duties	(for	example	chairmanship	
of a committee or senior independent Director responsibilities).

Non-executive Directors are not eligible to participate in the annual bonus plan or share-based schemes and 
do	not	receive	any	benefits	(including	pension)	other	than	fees	in	respect	of	their	services	to	the	Company.

Non-executive Directors may be eligible to receive certain benefits as appropriate such as the use of secretarial 
support.

opportunity

Fees are based on the level of fees paid to non-executive Directors serving on Boards of similar-sized Irish and 
UK-listed	companies	and	the	time	commitment	and	contribution	expected	for	the	role.

The	Articles	of	Association	provide	that	the	ordinary	remuneration	of	Directors	(i.e.	Directors’	fees,	not	including	
executive remuneration) shall not exceed a fixed amount or such other amount as determined by an ordinary 
resolution of the Company. The current limit was set at the Annual General Meeting held in 2013, when it was 
increased	to	€1.0	million	in	aggregate.

The	fees	effective	as	at	1	march	2014	are	shown	on	page	76.

performance metrics

Not applicable.

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DISCrEtIoN to DEpArt FroM poLICY
Share schemes and other incentives
The Committee recognises the importance of ensuring that the outcomes of the Group’s executive pay arrangements properly reflect 
the Group’s overall performance over the performance period. It is the Committee’s intention that the mechanistic application of 
performance conditions relating to awards will routinely be reviewed to avoid outcomes which could be seen as contrary to shareholders’ 
expectations. 

To	the	extent	provided	for	in	accordance	with	any	relevant	amendment	power	under	the	rules	of	the	ESOS	and	LTIP	(Part	1)	or	in	the	
terms of any performance condition, the Committee may alter the performance conditions relating to an option already granted if an 
event	occurs	(such	as	a	material	acquisition	or	divestment	or	unexpected	event)	which	the	Committee	reasonably	considers	means	that	
the performance conditions would not, without alteration, achieve their original purpose. The Committee will act fairly and reasonably 
in making the alteration so that the performance conditions achieve their original purpose and the thresholds remain as challenging as 
originally imposed. The Committee will explain and disclose any such alteration in the next remuneration report.

Legacy payments
The Committee reserves the right to make any remuneration payment or any payment for loss of office without the need to consult with 
shareholders or seek their approval, notwithstanding that it is not in line with the policy set out above, where the terms of the payment 
were agreed either:

•	before	the	policy	came	into	effect;	or	

•	at	a	time	when	the	relevant	individual	was	not	a	Director	of	the	Company	and,	in	the	opinion	of	the	Committee,	the	payment	was	not	in	

consideration for the individual becoming a Director of the Company. 

For these purposes: the term ‘payment’ includes any award of variable remuneration; in relation to an award over shares, the terms of 
the payment are ‘agreed’ at the time the award is granted. 

Minor changes
The Committee may without the need to consult with shareholders or seek their approval make minor changes to this Policy to aid in its 
operation or implementation taking into account the interests of shareholders.

CoMpArISoN WItH rEMuNErAtIoN poLICY For EMpLoYEES GENErALLY 
Remuneration packages for executive Directors and for employees as a whole reflect the same general remuneration principle that 
individuals should be rewarded on their contribution to the Group and its success, and the reward they receive should be competitive in 
the market in which they operate without paying more than is necessary to recruit and retain them.

The remuneration package for executive Directors reflects their role of leading the strategic development of the Group. Accordingly 
there is a strong alignment with shareholders interests, through long term performance-based share rewards. Senior management are 
similarly rewarded. 

These rewards are not appropriate for all employees but it is the Committee’s policy that employees in general should be afforded an 
opportunity to participate in the Group’s success through holding shares in the Company through all-employee schemes. 

Executive Directors are incentivised through an annual cash bonus to achieve shorter term objectives, and all grades are similarly 
incentivised. 

For executive Directors the remuneration package reflects the demands of a global market. For employees generally remuneration and 
reward are tailored to the local market in which they work. It is the Committee’s policy that all employees should share in the success of 
the business divisions towards whose success they have contributed.

It	is	the	Committee’s	policy	that	remuneration	value	should	be	transparent.	Accordingly,	for	all	employees	cash	allowances	and/or	cash	
contributions to pension schemes are preferred over benefits in kind.

CoNSIDErAtIoN oF EMpLoYMENt CoNDItIoNS GENErALLY AND CoNSuLtAtIoN WItH EMpLoYEES 
As described above, when setting the policy for executive Directors’ remuneration, the Committee applies the same core principle as 
applied for the pay and employment conditions of other Group employees. When reviewing Directors’ remuneration, the Committee has 
regard to the outcome of pay reviews for employees as a whole.

The Committee did not directly consult with employees when formulating the Directors’ remuneration policy set out in this report and no 
remuneration comparison measurements comparing executive Directors remuneration with employees generally were used. 

The Group has regular contact with employee representatives on matters of pay and remuneration for employees covered by collective 
bargaining or consultation arrangements. 

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ILLuStrAtIoN oF rEMuNErAtIoN poLICY 
The	charts	below	show	the	level	of	remuneration	and	the	relative	split	of	remuneration	between	fixed	pay	(base	salary,	benefits	and	cash	
allowance	in	lieu	of	pension)	and	variable	pay	(annual	bonus,	ESOS	and	LTIP	(Part	I))	for	each	executive	Director	on	the	basis	of	
minimum remuneration, remuneration receivable for performance in line with the Company’s expectations and maximum remuneration 
(not	allowing	for	any	share	price	appreciation).

STEPHEN GLANCEY

KENNY NEISON

JORIS BRAMS

3,000

2,500

2,000

0
0
0
0
0
0
’
’
€
€

1,500

1,000

922

2,549

42%

22%

1,719

34%

12%

100%

54%

36%

500

0

1,830

42%

22%

36%

1,234

34%

12%

54%

662

100%

816

38%

14%

48%

393

100%

1,255

45%

23%

32%

Minimum

On-target

Maximum

Minimum

On-target

Maximum

Minimum

On-target

Maximum

Long Term Remuneration

Annual Remuneration

Fixed Remuneration

bases and Assumptions
For	the	purposes	of	the	above	charts,	for	Stephen	Glancey	and	Kenny	Neison	base	salary	is	their	salary	as	at	1	march	2014	and	cash	
allowances	and	benefits	are	as	described	on	page	75.	For	Joris	Brams	base	salary	is	his	aggregate	base	salary	with	effect	from	1	April	
2014	and	cash	allowances	and	benefits	are	as	described	on	page	75	with	effect	from	1	April	2014.	The	average	exchange	rate	for	FY2014	
has been used for ease of comparison.

In illustrating the potential reward the following assumptions have been made:

Element

Fixed pay

Minimum performance

performance in line with expectations

Maximum performance

Fixed elements of remuneration 
(base	salary,	benefits	allowance	and	
pension allowance)

Fixed elements of remuneration 
(base	salary,	benefits	allowance	and	
pension allowance)

Fixed elements of remuneration 
(base	salary,	benefits	allowance	and	
pension allowance)

Annual bonus

No bonus

ESOS

No vesting

LTIP	(Part	I)

No vesting

30%	of	salary	delivered	for	achieving	
target performance

80%	of	salary	delivered	for	achieving	
maximum performance

The expected value of awards based 
on	full	vesting	of	awards	of	150%	of	
salary 

The expected value of awards based 
on	full	vesting	of	awards	of	150%	of	
salary

30%	of	salary	for	achieving	threshold	
performance

100%	of	salary	for	achieving	
maximum performance

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7 2

C&C GROUP PLC - 2014  ANNUAL REPORT

rEport oF tHE rEMuNErAtIoN CoMMIttEE  
oN DIrECtorS’ rEMuNErAtIoN (CoNtINuED)

rECruItMENt rEMuNErAtIoN poLICY 
When recruiting a new executive Director, the Committee will typically seek to use the policy detailed in the table above to determine the 
appropriate remuneration package to be offered. To facilitate the hiring of candidates of the appropriate calibre required to implement 
the Group’s strategy, the Committee also retains the discretion to include any other remuneration component or award which is outside 
the remuneration policy. 

In	determining	appropriate	remuneration,	the	Committee	will	take	into	consideration	all	relevant	factors	(including	the	quantum	and	
nature of remuneration) to ensure the arrangements are in the best interests of the Group and its shareholders.

The Committee may make an award to compensate the prospective employee for remuneration arrangements forfeited on leaving a 
previous employer. In doing so the Committee will take account of relevant factors regarding the forfeited arrangements which may 
include	the	form	of	any	forfeited	awards	(e.g.	cash	or	shares),	any	performance	conditions	attached	to	those	awards	(and	the	likelihood	
of meeting those conditions) and the time over which they would have vested. These awards or payments are excluded from the 
maximum level of variable remuneration referred to below; however, the Committee’s intention is that the value awarded or paid would 
be no higher than the expected value of the forfeited arrangements. 

Recruitment	awards	will	normally	be	liable	to	forfeiture	or	“clawback”	on	early	departure	(i.e.	within	the	first	12	months	of	employment).	
It would be the Committee’s policy that a significant portion of the remuneration package would be variable, linked to stretching 
performance targets, with an expectation that the maximum level of variable remuneration using existing schemes that may be granted 
to	new	Directors	(excluding	buy-out	arrangements	or	other	introductory	awards)	is	5	times	base	salary.	The	Committee	will	normally	
require that introductory awards are linked to the achievement of appropriate long term performance targets and will vest only to the 
extent that the performance conditions and continued employment condition are met.

Where a position is filled internally, any pre-appointment remuneration entitlements or outstanding variable pay elements shall be 
allowed to continue according to the original terms.

Fees payable to a newly-appointed Chairman or non-executive Director will be in line with the fee policy in place at the time of 
appointment.

poLICY oN pAYMENt For LoSS oF oFFICE 
Executive Directors 
Service Contracts 
Each of the executive Directors is employed on a service contract. Details of the service contracts of the executive Directors in office 
during the year are as follows: 

Stephen Glancey
Kenny	Neison
Joris Brams

Contract date

9 November 2008, amended 28 February 2012
9 November 2008, amended 28 February 2012 
1 September 2012, amended as of 1 April 2014

Notice period

12 months
12 months
12 months

unexpired 
term of 
contract

n/a
n/a
n/a

Compensation on termination 
The service contracts of the executive Directors do not contain any pre-determined compensation payments in the event of termination 
of	office	or	employment	other	than	payment	in	lieu	of	notice.	See	‘Implementation’	section	on	pages	74	to	76	below	in	relation	to	Joris	
Brams contracts. 

The principles on which the compensation for loss of office would be approached are summarised below:

policy

Notice period

None of the executive Directors has a service contract with a notice period in excess of one year. Service 
contracts for new directors will generally be limited to 12 months’ notice by the Company.

termination payment 
/ payment in lieu of 
notice

Annual bonus

The Company has retained the right to make payment to the executive Director of 12 months’ salary in lieu of 
the notice period. Discretionary benefits may also include, but are not limited to, outplacement and legal fees.

Payment of the annual bonus would be at the discretion of the Committee on an individual basis and would 
be dependent upon the circumstances of their departure and their contribution to the business during the 
bonus period in question. A departing Director may be eligible, depending on the circumstances and subject 
to performance, for payment of a bonus pro-rata to the period of employment during the year, to be payable 
at the usual time.

C&C GROUP PLC - 2014  ANNUAL REPORT  

7 3

Share based payments The	extent	to	which	any	award	under	the	ESOS	and	the	LTIP	(Part1)	will	vest	and	the	timescale	for	exercising	

an	award	would	be	determined	based	on	the	leaver	provisions	contained	within	the	ESOS	and	LTIP	(Part1)	
rules. These provide that awards may vest and become exercisable in “qualifying leaver” circumstances 
including death, injury, ill-health, disability, redundancy, retirement or business disposal. In either case, the 
extent to which an award vests will be determined taking into account the extent to which any performance 
conditions have been satisfied in the period from the grant date to the date the award becomes exercisable. 

Under the ESOS, any “qualifying leaver” awards will become exercisable for six months from the date of 
leaving	(or	12	months,	in	the	case	of	death).	

Under	the	LTIP	(Part	I),	most	“qualifying	leaver”	awards	will	become	exercisable	for	six	months	from	the	date	
of	leaving	and	(unless	the	Committee	determines	otherwise)	be	pro-rated	by	reference	to	the	time	which	
has	elapsed	between	the	grant	date	and	the	date	of	leaving.	However,	in	the	case	of	retirement,	LTIP	(Part	I)	
awards will vest on the usual vesting date, the third anniversary of the grant date, and become exercisable for 
six months from that date.

Executive Directors’ service contracts contain no contractual provision for reduction in payments for 
mitigation or for early payment, and accordingly any payment during the notice period will not be reduced by 
any amount earned in that period from alternative employment obtained as a result of being released from 
employment with the Group before the end of the contractual notice period.

Payments may be made under the Company’s all employee share plans which are governed by the Irish 
Revenue Commissioners and HMRC tax-approved plan rules and which cover leaver provisions. There is no 
discretionary treatment of leavers under these plans.

Where	on	recruitment	a	buy-out	award	had	been	made	outside	the	ESOS	or	LTIP	(Part	I),	then	the	applicable	
leaver provisions would be specified at the time of the award.

Mitigation

other payments

The Committee reserves the right to make additional exit payments where such payments are made in good faith in discharge of an 
existing	legal	obligation	(or	by	way	of	damages	for	breach	of	such	an	obligation)	or	by	way	of	settlement	or	compromise	of	any	claim	
arising in connection with the termination of a Director’s office or employment. In doing so, the Committee will recognise and balance 
the interests of shareholders and the departing executive Director, as well as the interests of the remaining Directors. Where the 
Committee retains discretion it will be used to provide flexibility in certain situations, taking into account the particular circumstances of 
the Director’s departure and performance.

Non-executive Directors
Letters of appointment
Each of the non-executive Directors in office during the financial year was appointed by way of a letter of appointment. Each 
appointment	was	for	an	initial	term	of	three	years,	renewable	by	agreement	(but	now	subject	to	annual	re-election	by	the	members	in	
General Meeting). The letters of appointment are dated as follows:

Non-executive Director
Sir Brian Stewart
Stewart Gilliland
Anthony Smurfit
John Hogan
Richard Holroyd
Breege O’Donoghue

Date of letter of appointment
10 February 2010
17	April	2012
17	April	2012
26	April	2004
26	April	2004
26	April	2004

The letters of appointment are each agreed to be terminable by either party on one month’s notice and do not contain any pre-
determined compensation payments in the event of termination of office or employment. 

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7 4

C&C GROUP PLC - 2014  ANNUAL REPORT

rEport oF tHE rEMuNErAtIoN CoMMIttEE  
oN DIrECtorS’ rEMuNErAtIoN (CoNtINuED)

IMpLEMENtAtIoN oF tHE rEMuNErAtIoN poLICY For  
tHE YEAr ENDING 28 FEbruArY 2015 
Information	on	how	the	Company	intends	to	implement	the	policy	for	the	financial	year	ending	28	February	2015	is	set	out	below.	

EXECutIVE DIrECtorS
Service Contracts
The	fundamental	structure	of	the	remuneration	of	Stephen	Glancey	and	Kenny	Neison	remains	unchanged	from	the	previous	year.	
Specifically	there	are	no	changes	to	their	salary,	the	maximum	rate	of	the	annual	bonus,	the	ESOS	and	LTIP	(Part	I)	opportunity	or	the	
rate of the cash allowance in lieu of pension or benefits in kind. 

Changes were made with effect from 1 April 2014 to Joris Brams’ service contract and remuneration, to reflect the greater focus of his 
role	on	the	United	States	following	the	Group’s	acquisition	of	vermont	Hard	Cider	Company	LLC	(‘vHCC’)	and	the	services	being	provided	
by his service company in respect of Belgian brand development. His existing service contract was split into a USA contract with VHCC 
and an amended contract with Wm. Magner Limited, with the same aggregate base salary and other terms but with no cash allowance 
in lieu of pension provision. A consulting contract with his service company was also entered into.

Base	salary	is	split	€238,000	(was	€366,160)	under	the	international	contract	and	€128,160	under	the	USA	contract,	each	with	a	cash	
benefits	allowance	of	7.5%	of	base	salary.	He	is	entitled	to	a	bonus	opportunity	of	80%	of	base	salary	under	each	contract.	He	continues	
to	be	entitled	to	an	ESOS	award	of	150%	of	aggregate	base	salary,	under	both	contracts	and	an	LTIP	(Part	I)	award	of	100%	of	aggregate	
base salary under both contracts. He is entitled to 12 months’ notice of termination or payment in lieu of notice equal to 12 months’ 
aggregate base salary.

In	addition,	C&C	IP	Sàrl	(‘CCIP’)	entered	into	a	contract	for	services	effective	as	of	1	April	2014	with	Joris	Brams	BvBA	(‘JBB’),	 
(a	company	wholly	owned	by	Joris	Brams	and	family),	under	which	JBB	agreed	to	provide	to	CCIP	brand	development	services	in	relation	
to	Belgian	products	and	CCIP	agreed	to	pay	monthly	fees	totalling	on	an	annual	basis	€91,540	plus	vAT.	The	agreement	is	terminable	by	
either party on one month’s notice.

base salaries
The Company’s approach on base salary continues to be to provide a fixed remuneration component which reflects the experience and 
capabilities of the individual in the role, the demonstrated performance of the individual in the role, and which is competitive in the 
markets in which the Company operates.

Under	their	service	contracts	the	base	salaries	of	Stephen	Glancey	and	Kenny	Neison	are	expressed	and	payable	in	pounds	sterling.	The	
base salary of Joris Brams is expressed and payable in euro. 

The salary levels of executive Directors are normally reviewed together with those of senior management annually in January. The salary 
levels	were	reviewed	in	respect	of	FY2015	and	no	change	is	being	made	to	the	base	salaries	of	Stephen	Glancey	and	Kenny	Neison	for	
the	year	ending	28	February	2015.	Their	base	salaries	have	remained	unchanged	since	2008	other	than	by	reason	of	promotion.	The	
service contract of Joris Brams is adjusted for the reasons set out above. 

C&C GROUP PLC - 2014  ANNUAL REPORT  

7 5

The base salaries are as follows:

Year ended 28 February

Stephen Glancey

Kenny	Neison

Joris Brams

* At the average exchange rate in the year.

2014

£585,000	(€691,653*)

£420,000	(€496,571*)

€366,160

2015

£585,000

£420,000

€366,160	in	aggregate
with effect from 1 April 2014

benefits
The	executive	Directors	receive	a	cash	allowance	of	7.5%	of	base	salary	in	lieu	of	benefits	such	as	company	car.	The	Group	provides	
death-in-service	cover	of	four	times	annual	base	salary	and	permanent	health	insurance	(or	reimbursement	of	premiums	paid	into	a	
personal	policy).	Directors	may	also	avail	of	medical	insurance	under	a	Group	policy	(or	the	Group	will	reimburse	premiums).

Details	of	the	deferred	payments	due	by	Stephen	Glancey	and	Kenny	Neison	under	the	JSOP,	as	described	on	page	78,	and	which	give	
rise to a taxable benefit-in-kind, are unchanged.

Annual bonus
The Committee has reviewed the performance measures and targets for the annual bonus to ensure that they remain appropriately 
stretching in the current environment and continue to be aligned with the business strategy.

For	FY2015,	the	Committee	has	approved	a	bonus	scheme	for	executive	Directors	by	reference	to	Group	adjusted	operating	profit,	
under	which	executive	Directors	will	be	entitled	to	a	bonus	of	10%	of	base	salary	at	threshold	performance,	a	bonus	of	20%	(in	total)	
at	an	intermediate	threshold,	30%	on	target,	and	further	bonus	on	a	tapering	basis	in	respect	of	performance	above	this	level	up	to	a	
maximum	of	80%	of	base	salary.

The Company is not disclosing the actual Group bonus profit target as, in the opinion of the Board, this target is commercially sensitive. 
The Board believes that disclosure of this commercially sensitive information could adversely impact the Company’s competitive position 
by providing competitors with insight into the Company’s business plans and expectations. Further the Board believes that retrospective 
disclosure of annual bonus targets may be inappropriate as the targets remain commercially sensitive information and it is not intending 
to disclose this information at any future time. 

Long term Incentives/ Share based payments
The service contracts of the executive Directors in office at the date of this report entitle them to an annual grant under the ESOS with a 
face	value	equal	to	150%	of	base	salary	and	an	annual	award	under	the	LTIP	(Part	I)	with	a	face	value	equal	to	100%	of	base	salary.	

With respect to awards for the year commencing 1 March 2014, the Committee is reviewing the performance measures and targets 
for	the	ESOS	and	LTIP	(Part	I)	to	ensure	that	the	measures	continue	to	be	aligned	with	the	business	strategy	and	the	targets	remain	
appropriately stretching in the current environment.  The performance measures and targets will either continue to be those set out in 
note	5	(Share-based	Payments)	to	the	financial	statements,	or	be	no	less	stretching	targets.		Where	any	non-financial	measures	(such	
as TSR) are chosen, the Remuneration Committee must in any event be satisfied that the Group’s underlying financial performance 
warrants the level of vesting indicated by such measure, as supported by a financial  underpin or otherwise.

ESoS
The	executive	Directors	will	be	granted	options	with	a	face	value	of	150%	of	base	salary,	based	on	the	exercise	price	at	date	of	grant.	

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7 6

C&C GROUP PLC - 2014  ANNUAL REPORT

rEport oF tHE rEMuNErAtIoN CoMMIttEE  
oN DIrECtorS’ rEMuNErAtIoN (CoNtINuED)

LtIp (part I)
Stephen	Glancey	and	Kenny	Neison	will	be	granted	awards	to	acquire	shares	at	nominal	cost,	with	a	face	value	of	100%	of	base	salary	
and	Joris	Brams	will	be	granted	an	award	to	acquire	shares	at	nominal	cost,	with	a	face	value	of	200%	of	his	aggregate	base	salary,	this	
being an exceptional award to enable him to build up a material equity interest in the Company. 

pensions
No executive Director accrues any benefits under a defined benefit pension scheme. Under their service contracts executive Directors 
other	than	Joris	Brams	will	receive	a	cash	payment	of	25%	of	base	salary,	in	order	to	provide	their	own	pension	benefits,	inclusive	in	
Kenny	Neison’s	case	of	a	fixed	sterling	payment	into	a	personal	pension	plan.	

Legacy payments
Certain	fees	that	were	payable	to	Joris	Brams	BvBA	(JBB),	(a	company	wholly	owned	by	Joris	Brams	and	family)	under	an	agreement	
effective 30 January 2012 made between C&C IP Sàrl and JBB and which was terminated on 31 August 2012 will continue to be payable 
to JBB, as follows.

(a)		A	deferred	introductory	incentive	fee	will	be	payable	on	1	February	2015,	with	no	performance	conditions	attached,	by	the	payment	of	
a	sum	equal	to	98,600	notional	units	multiplied	by	the	closing	price	of	C&C	Group	plc	shares	on	the	dealing	day	before	the	settlement	
date. Payment of the fee is subject to the rules of the C&C Group Recruitment and Retention Plan, so far as applicable.

(b)		A	long	term	incentive	fee	was	awarded	on	17	may	2012	and	comprised	87,943	notional	units.	The	award	was	made	subject	to	the	

rules	of	the	LTIP	(Part	I)	so	far	as	applicable.	vesting	of	the	award	is	subject	to	the	achievement	of	performance	conditions	equivalent	
to	those	applicable	for	grants	made	in	FY2013	under	the	LTIP	(Part	I)	and	the	award	will	be	settled	following	publication	of	the	
Company’s	audited	results	for	the	financial	year	2015	by	the	payment	of	a	sum	equal	to	the	number	of	units	that	vest	multiplied	by	
the	closing	price	of	C&C	Group	plc	shares	on	the	dealing	day	before	the	settlement	date	(see	note	5	(Share-based	Payments)	to	the	
financial statements).

See	also	note	5	(Share-based	Payments)	to	the	financial	statements	regarding	payments	that	may	fall	due	under	or	in	respect	of	the	
Joint Share Ownership Plan.

NoN-EXECutIVE DIrECtorS
The fees paid to non-executive Directors are set at a level which aims to attract individuals with the necessary experience and ability to 
make a significant contribution to the Group. After a review of non-executive Directors’ fees in May 2014 the Board concluded that no 
increases in the fees paid would be awarded. The annual fees are as follows:

Year ended 28 February

Chairman

Non-executive Director

Senior Independent Director

Chairman of the Audit Committee

Chairman of the Remuneration Committee

2014

€230,000

€65,000

€10,000

€25,000

€20,000

2015

€230,000

€65,000

€10,000

€25,000

€20,000

C&C GROUP PLC - 2014  ANNUAL REPORT  

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ANNuAL rEport oN rEMuNErAtIoN  
For tHE YEAr ENDED 28 FEbruArY 2014
The following parts of the Remuneration Report are subject to audit and have been audited.

DIrECtorS’ rEMuNErAtIoN 
Details of the remuneration for each Director who served during the year ended 28 February 2014 are given below. The comparative 
figures included have been presented on a consistent basis with the current year.

These	valuation	methodologies	used	in	this	report	are	those	required	by	the	UK	Regulations	and	are	different	from	those	applied	within	
the	financial	statements,	which	have	been	prepared	in	accordance	with	International	Financial	Reporting	Standards	(“IFRS”).

Further	details	on	the	valuation	methodologies	applied	are	set	out	in	the	notes	relating	to	columns	(a)	to	(e)	below.	Details	of	the	overall	
Directors’	remuneration	charged	to	the	Group	income	statement	are	shown	in	note	27	(Related	Party	Transactions)	to	the	financial	
statements.

SINGLE totAL FIGurE oF rEMuNErAtIoN 
The table below reports the total remuneration receivable in respect of qualifying services by each Director during the year ended 28 
February 2014 and the prior year.

Salary/fees (a)

taxable benefits (b) Annual bonus (c)

Long term 
incentives (d)

pension related 
benefits (e) 

total

total

Year ended 28 February

2014

2013

2014

2013

2014

2013

2014

2013

2014

2013

2014

2013

€’000

€’000

€’000

€’000

€’000

€’000

€’000

€’000

€’000

€’000

€’000

€’000

Executive Directors
Joris Brams
Stephen Glancey
Kenny	Neison
Sub-total 

Non-Executive Directors
John Burgess 
Stewart Gilliland
John Hogan 
Richard Holroyd
Philip Lynch 
Breege O’Donoghue
Anthony Smurfit
Sir Brian Stewart
Sub-total

366
692
497
	1,555	

130
719
516
	1,365	

27
56
41
124

10
58
42
110

55
104
74
233

13
65
90
75
0
85
65
230
623

65
57
90
75
64
68
57
230
706

0
0
0
0
0
0
0
0
0

0
0
0
0
0
0
0
0
0

2,178

2,071

124

110

0
0
0
0
0
0
0
0

0
233

0
0
0
0

0
0
0
0
0
0
0
0

0
0

Average number of executive Directors
Average number of non-executive Directors

0
127
91
218

0
364
218
582

92
173
124
389

33

	540	
180 	1,152	
129
	827	
342 	2,519	

	173	
 1,321 
	905	
 2,399 

0
0
0
0
0
0
0
0

0
0
0
0
0
0
0
0

0
0
0
0
0
0
0
0

0
218

0
582

0
389

0
0
0
0
0
0
0
0

0

 13 
	65	
 90 
	75	
0
	85	
	65	
 230 
623

	65	
	57	
 90 
	75	
	64	
	68	
	57	
 230 
706

342  3,142 

	3,105	

3
6

2
7

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C&C GROUP PLC - 2014  ANNUAL REPORT

rEport oF tHE rEMuNErAtIoN CoMMIttEE  
oN DIrECtorS’ rEMuNErAtIoN (CoNtINuED)

NotES to tHE rEMuNErAtIoN tAbLE 
Column (a) Salaries and fees
(1)	 The	amounts	shown	are	the	amounts	earned	in	respect	of	the	financial	year.

(2)	 	The	Board	released	Joris	Brams	to	serve	on	the	Board	of	Democo	as	a	non-executive	Director.	He	received	and	retained	an	annual	

fee	of	€5,000	in	relation	to	this	role.

(3)	 	The	fees	payable	to	the	following	non-executive	Directors	include	fees	paid	in	respect	of	the	roles	held	by	them	as	shown	below.

John Hogan 
Richard Holroyd
Philip Lynch 
Breege O’Donoghue

Chairman of Audit Committee
Senior Independent Director
Chairman of Remuneration Committee
Chairman of Remuneration Committee

2014

€’000
25
10
0
20

2013

€’000
25
10
15
3

Column (b) benefits
(1)			The	executive	Directors	received	a	cash	allowance	of	7.5%	of	base	salary.	The	Group	provided	death-in-service	cover	of	four	times	

annual	base	salary	and	permanent	health	insurance	(or	reimbursement	of	premiums	paid	into	a	personal	policy).	S.	Glancey	and	K.	
Neison also availed of medical insurance under a Group policy.

(2)			When	an	award	is	granted	to	an	executive	under	the	Joint	Share	Ownership	Plan,	its	value	is	assessed	for	tax	purposes	with	the	

resulting value being deemed to fall due for payment on the date of grant. Under the terms of the Plan, the executive must pay the 
Entry	Price	at	the	date	of	grant	and,	if	the	tax	value	of	the	award	(i.e.	the	initial	unrestricted	market	value)	exceeds	the	Entry	Price,	
the executive must pay a further amount, equating to the amount of such excess, before a sale of the awarded Interests. The deferral 
of the payment of the further amount is considered to be an interest-free loan by the Company to the executive and a taxable benefit-
in-kind	arises,	charged	at	Revenue	stipulated	rates	(Ireland	13.5%;	UK	4.0%).	The	resulting	loans	by	the	Company	to	the	executive	
Directors are required to be disclosed under the Companies Act 1990. The balances of the loans outstanding to the executive 
Directors as at 28 February 2014 and 28 February 2013 are as follows:

Stephen Glancey
Kenny	Neison
total

28 February 2014

28 February 2013

€’000
111
83
194

€’000
111
83
194

When the further amount is paid, the Company compensates the executive for the obligation to pay this further amount by paying him an 
equivalent amount, which is, however, subject to income tax in the hands of the executive.

Further	details	of	the	Joint	Share	Ownership	Plan	are	given	in	note	5	(Share-based	Payments)	to	the	financial	statements.	 
No further awards can be made. All extant awards are fully vested. 

Column (c) Annual bonus
(1)		 The	amounts	shown	are	the	total	bonus	earned	under	the	annual	bonus	scheme	in	respect	of	the	financial	year.

(2)			For	the	year	ended	28	February	2014,	the	annual	bonus	for	executive	Directors	was	based	on	performance	against	an	operating	

profit	target.	The	maximum	bonus	opportunity	was	80%	of	salary.	For	the	year	ended	28	February	2014	the	Committee	determined	
that	bonuses	should	be	paid	to	the	executive	Directors	at	the	rate	of	15%	of	base	salary.	

(3)			The	Company	is	not	disclosing	the	actual	Group	operating	profit	target	as,	in	the	opinion	of	the	Board,	this	target	is	commercially	
sensitive. The Board believes that disclosure of this commercially sensitive information could adversely impact the Company’s 
competitive position by providing competitors with insight into the Company’s business plans and expectations. Further the Board 
believes that retrospective disclosure of annual bonus targets may be inappropriate as the target remains commercially sensitive 
information and it is not intending to disclose this information at any future time.

C&C GROUP PLC - 2014  ANNUAL REPORT  

7 9

Column (d) Long term incentives
(1)			The	amounts	shown	in	respect	of	long	term	incentives	are	the	values	of	awards	where	final	vesting	is	determined	as	a	result	of	
the achievement of performance measures or targets relating to the financial year and is not subject to achievement of further 
measures or targets in future financial years. 

(2)			For	the	year	ended	28	February	2014,	the	amount	shown	is	the	deemed	value	of	the	LTIP	(Part	I)	awards	granted	during	February	

2012	that	will	partly	vest	during	February	2015.	For	the	year	ended	28	February	2013,	the	amount	shown	is	the	market	value	of	the	
ESOS options granted during May 2010 that vested during May 2013.

FY2014
ESOS
In	respect	of	the	options	granted	in	may	2011	under	the	ESOS,	the	performance	measure	and	target	were	as	set	out	in	note	5	(Share-
based Payments) to the financial statements in respect of the ESOS. The Committee determined that the Company’s adjusted EPS 
growth	over	the	three	year	performance	period	commencing	1	march	2011	and	ending	28	February	2014	was	4.01%	in	excess	of	Irish	
CPI. Accordingly the performance condition was not met and the options therefore did not vest. 

LTIP
In	respect	of	the	options	granted	in	February	2012	under	the	LTIP	(Part	I)	the	performance	measures	were	as	set	out	in	note	5	
(Share-based	Payments)	to	the	financial	statements.	The	Committee	determined	that	the	Company’s	adjusted	EPS	growth	over	
the	three	year	performance	period	commencing	1	march	2011	and	ending	28	February	2014	was	4.01%	in	excess	of	Irish	CPI	and	
accordingly	that	performance	was	in	excess	of	the	threshold	under	the	EPS	performance	condition	of	the	LTIP	(Part	I)	and	the	
options therefore partly vested. 

The Committee determined that Company’s TSR performance over the three year performance period commencing 1 March 2011 
and ending 28 February 2014 was less than the median performance of the comparator group and accordingly performance did not 
achieve the threshold under the TSR performance condition and the options therefore did not vest as to this tranche. The Committee 
also determined that the EPS underpin was not met.

Accordingly	the	Committee	determined	that	in	aggregate	15.05%	of	the	awards	should	vest.	The	market	price	at	the	date	of	vesting	
is not yet ascertainable and therefore the value attributed to the vested awards for each Director has been calculated by multiplying 
the number of options that will vest by the difference between the average share price over the quarter ending 28 February 2014 
(€4.4077)	and	the	exercise	price	per	option	(€0.01).

FY2013
For the year ended 28 February 2013, in respect of the options granted in May 2010 under the ESOS the performance measure and 
target	were	as	set	out	in	note	5	(Share-based	Payments)	to	the	financial	statements.	The	Committee	determined	that	the	Company’s	
EPS	growth	over	the	three	year	performance	period	commencing	1	march	2010	and	ending	28	February	2013	was	7.66%	in	excess	
of Irish CPI and accordingly that the performance condition was met and the options vested. To calculate the value attributed to 
the	vested	options	for	each	Director	the	difference	between	the	share	price	at	the	date	of	vesting	(€4.76)	and	the	exercise	price	per	
option	(€3.205)	has	been	multiplied	by	the	number	of	options.

(3)			Within	the	financial	statements	the	amounts	recognised	within	the	income	statement	is	calculated	on	the	basis	explained	in	

accounting	policies.	See	note	5	(Share-based	Payments)	to	the	financial	statements	for	further	details.	The	total	expense	in	respect	
of long-term incentives relating to the Directors that was recognised within the income statement is as follows:

J.	Brams	(including	cash	settled	award	to	Joris	Brams	BvBA):	€0.2m	(FY2013:	nil)
S.	Glancey:	nil	(FY2013:	€0.6m)
K.	Neison:€0.1m	(FY2013:	€0.4m)

Column (e) pensions related benefits
No executive Director accrued any benefits under a defined benefit pension scheme. Under their service contracts each of the executive 
Directors	received	a	cash	payment	of	25%	of	base	salary,	in	order	to	provide	their	own	pension	benefits,	inclusive	in	Kenny	Neison’s	case	
of a fixed sterling payment into a personal pension plan.

ForMEr DIrECtorS
No payments were made to past Directors during the year ended 28 February 2014 in respect of services provided to the Company as a 
Director.

There were no payments made to Directors for loss of office during the year ended 28 February 2014.

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8 0

C&C GROUP PLC - 2014  ANNUAL REPORT

rEport oF tHE rEMuNErAtIoN CoMMIttEE  
oN DIrECtorS’ rEMuNErAtIoN (CoNtINuED)

DIrECtorS’ SHArEHoLDINGS AND SHArE INtErEStS 
Shareholding guidelines
The	Company	does	not	impose	minimum	shareholding	requirements	on	executive	Directors.	However,	Stephen	Glancey	and	Kenny	
Neison	have	significant	shareholdings	in	the	Company	as	set	out	below,	currently	representing	as	at	year-end	approximately	36	times	
and	25	times	their	respective	base	salary,	well	in	excess	of	usual	formal	shareholding	guidelines	(generally	between	one	and	2½	times	
base salary). Joris Brams, who was appointed to the Board in 2012, has indicated his intention of building up his shareholding in the 
Company to approximately two times base salary. The Remuneration Committee is therefore of the view that the executive Directors’ 
interests are sufficiently aligned with those of other shareholders without the need for additional shareholding guidelines. 

Directors’ Interests in Share Capital of the Company
The interests of the Directors and the Company Secretary in office at 28 February 2014 in the share capital of Group companies at the 
beginning	of	the	year	(or	date	of	appointment	if	later)	and	the	end	of	the	year	were:

Interests in ordinary shares of €0.01 Each in C&C Group plc

Directors
Joris Brams
Stephen Glancey 
Stewart Gilliland
John Hogan 
Richard Holroyd 
Kenny	Neison	
Breege O’Donoghue 
Anthony Smurfit
Sir Brian Stewart
total 

Company Secretary
Paul Walker 

28 February 2014
total

1 March 2013 (or date of 
appointment if later)

77,777
5,120,000
12,000
10,597
46,493
2,561,530
61,930
300,000
200,000
8,390,327

69,777
5,120,000
0
10,432
45,769
2,561,530
60,961
300,000
100,000
8,268,469

90,200

63,200

Notes 
(i)	  All	the	above	holdings	are	beneficial	interests	except	as	stated	in	(ii)	below.
(ii)		

	The	interests	of	Stephen	Glancey	and	Kenny	Neison	include	Interests	in	shares	acquired	and	jointly	held	with	the	trustees	of	the	C&C	Employee	Benefit	Trust	under	the	
Company’s	Joint	Share	Ownership	Plan,	which	at	28	February	2014	and	at	28	February	2013	comprised	3,413,334	shares	in	respect	of	Stephen	Glancey	and	2,560,000	shares	
in	respect	of	Kenny	Neison	(see	note	5	to	the	financial	statements	for	further	details).	

The Directors and the Company Secretary have no beneficial interests in any of the Group’s subsidiary undertakings.

There was no movement in the Directors’ or the Company Secretary’s interests in C&C Group plc ordinary shares between 28 February 2014 and 20 May 2014.

SHArE INCENtIVE SCHEME INtErEStS AWArDED DurING YEAr
On	16	may	2013	Joris	Brams	was	granted	the	following	awards:
(a)	Under	the	ESOS	he	was	granted	options	to	subscribe	for	115,629	shares	at	€4.75	each,	being	the	closing	price	on	the	dealing	day	
before	the	date	of	grant,	and	in	aggregate	equivalent	at	the	subscription	price	to	150%	of	his	base	salary.	At	a	price	of	€4.76	per	share,	
the	closing	price	on	the	date	of	grant,	the	options	had	an	aggregate	face	value	of	€550,394.	The	options	are	subject	to	the	performance	
conditions	set	out	in	note	5	(Share-based	Payments)	to	the	financial	statements.	If	the	minimum	performance	is	achieved,	100%	of	the	
options vest.

(b)	Under	the	LTIP	(Part	I)	he	was	granted	options	to	subscribe	for	154,172	shares	at	€0.01	each	being	the	nominal	value,	and	in	
aggregate	equivalent	at	the	closing	price	on	the	dealing	day	before	the	date	of	grant,	to	200%	of	his	base	salary.	At	a	price	of	€4.76	
per	share,	the	closing	price	on	the	date	of	grant,	the	options	had	an	aggregate	face	value	of	€733,859.	The	options	are	subject	to	the	
performance	conditions	set	out	in	note	5	(Share-based	Payments)	to	the	financial	statements	in	relation	to	the	LTIP	(Part	I).	If	the	
minimum	performance	is	achieved,	30%	of	the	options	vest.		The	companies	in	the	comparator	group	for	this	award	were	as	follows:	
Anheuser-Busch	Inbev	N.v.,	Carlsberg	Breweries	A/S,	Constellation	Brands	Inc.,	Diageo	plc,	Heineken	Holding	N.v.,	molson	Coors	
Brewing	Company,	Remy	Cointreau	SA,	SABmiller	plc,	Britvic	plc,	Greene	King	plc,	marston’s	plc,	Young	&	Co.’s	Brewery	plc	and	AG	
Barr plc. 

No price was paid for any award of options.

Stephen	Glancey	and	Kenny	Neison	waived	their	contractual	annual	entitlements	to	awards	under	the	ESOS	and	the	LTIP	(Part	I)	in	
respect	of	FY2014.

C&C GROUP PLC - 2014  ANNUAL REPORT  

8 1

DIrECtorS’ INtErEStS IN optIoNS

Interests in options over ordinary shares of €0.01 each in C&C Group plc

Date of 
grant

Exercise 
price

Scheme

Exercise period

total at 1 
March 2013 
(or date of 
appointment 
if later)

Awarded in 
year

Exercised in 
year

Lapsed in 
year

total at 28 
February 
2014

Weighted 
average 
price

Directors
Joris Brams

16/5/2013

16/5/2013

€	0.00 LTIP	(Part	I) 16/5/16	-	15/11/16

€4.75

ESOS 16/5/16	-	15/5/20

total

nil

nil

nil

154,172

115,629
269,801

154,172

115,629

0

0

269,801

€2.04

Stephen Glancey

13/05/09

€	1.94

ESOS 13/5/12	-	12/5/16

386,600

(386,600)

(i)

26/05/10

€	3.205

ESOS 26/5/13	-	25/5/17

234,100

24/05/11

29/02/12

17/05/12

17/05/12

€	3.607

ESOS 24/5/14	-	23/5/18
€	0.00 LTIP	(Part	I) 1/3/15	-	28/8/15
€	0.00 LTIP	(Part	I) 17/5/15	-	16/11/15
ESOS 17/5/15	-	16/5/19
€	3.525

207,957

191,186

	207,317	
	310,975	

(207,957)

(162,413)

0

234,100

0

28,773

	207,317	

	310,975	

total 1,538,135

0

(386,600)

(370,370)

781,165

€ 2.36

Kenny	Neison

13/05/09

€	1.94

ESOS 13/5/12	-	12/5/16

232,000

(232,000)

(i)

26/05/10

€	3.205

ESOS 26/5/13	-	25/5/17

140,500

24/05/11

29/02/12

17/05/12

17/05/12

€	3.607

ESOS 24/5/14	-	23/5/18
€	0.00 LTIP	(Part	I) 1/3/15	-	28/8/15
€	0.00 LTIP	(Part	I) 17/5/15	-	16/11/15
ESOS 17/5/15	-	16/5/19
€	3.525

124,774

137,262

 148,843 
	223,264	

(124,774)

(116,604)

0

140,500

0

20,658

 148,843 

	223,264	

Date of 
grant

Exercise 
price

Scheme

Company Secretary
Paul Walker

total 1,006,643
total at 1 
March 2013 
(or date of 
appointment 
if later)

Exercise period

0

(232,000)

(241,378)

533,265

€ 2.32

Awarded in 
year

Exercised in 
year

Lapsed in 
year

total at 28 
February 
2014

Weighted 
average 
price

29/06/10
02/06/10
29/06/11
17/05/12

17/05/12

R&R 1/6/11	-	31/5/17
€	0.00
€	3.21
1/6/13	-	31/5/18
ESOS
€	0.00 LTIP	(Part	I) 29/6/14	-	28/12/14
€	0.00 LTIP	(Part	I) 17/5/15	-	16/11/15

27,000
127,200
35,380
	40,754	

€	0.00

R&R 17/5/14	-	16/5/19

	122,264	

(27,000) (ii)

(30,055)

0
127,200
5,325
	40,754	

	122,264	

total

352,598

 0 

(27,000)

(30,055)

295,543

€ 1.38

(i)	 market	price	at	date	of	exercise:	€4.584

(ii)	 market	price	at	date	of	exercise:	€4.611

Key:	ESOS	-	Executive	Share	Option	Scheme;	LTIP	(Part	I)	-	Long	Term	Incentive	Plan	(Part	I);	R&R	-	Recruitment	and	Retention	Plan.	

No price was paid for any award of options. The price of the Company’s ordinary shares as quoted on the Irish Stock Exchange at the 
close	of	business	on	28	February	2014	was	€4.922	(2013:	€4.895).	The	price	of	the	Company’s	ordinary	shares	ranged	between	€3.750	and	
€5.187	during	the	year.	

There	was	no	movement	in	the	interests	of	any	of	the	Directors	or	the	Company	Secretary	(save	for	the	lapsing	of	79,447	options	awarded	
to him under the R&R in 2012) in options over C&C Group plc ordinary shares between 28 February 2014 and 20 May 2014.

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8 2

C&C GROUP PLC - 2014  ANNUAL REPORT

rEport oF tHE rEMuNErAtIoN CoMMIttEE  
oN DIrECtorS’ rEMuNErAtIoN (CoNtINuED)

The following sections of the Remuneration Report are not subject to audit.

pErForMANCE GrApH AND tAbLE
This	graph	shows	the	value,	at	28	February	2014,	of	€100	invested	in	the	Company	on	28	February	2009	compared	to	the	value	of	€100	
invested in the ISEq General Index. The relevant index has been selected as a comparator because the Company is a member of that 
index.

Total shareholder return 
Source: Datastream

700

600

500

400

300

200

100

0

29 Feb 2009 

28 Feb 2010 

28 Feb 2011

28 Feb 2012

29 Feb 2013 

28 Feb 2014 

This graph shows the value, by 28 February 2014, of €100 invested in C&C Group on 29 February 2009 compared with the value of €100 invested in the ISEQ 
General Index. 

C&C Group 

ISEQ General Index 

CHIEF EXECutIVE oFFICEr 
Five Year record
The following table sets out information on the remuneration of the Chief Executive Officer for the five years to 28 February 2014: 

FY2010
FY2011
FY2012
FY2012
FY2013
FY2014

John	Dunsmore	(note)
John Dunsmore
John	Dunsmore	(to	31/12/11)
Stephen	Glancey	(from	1/1/12)
Stephen Glancey
Stephen Glancey

Note:	FY2010	includes	vesting	of	awards	over	a	number	of	years

total
remuneration
€’000
5,525
 989
1,126
	956
1,321
1,152

Annual bonus 
(as % of maximum 
opportunity)
Nil
Nil
75%
75%
Nil
18.75%

Long term incentives
vesting 
(as % of maximum 
number of shares) 
100%
100%
100%
100%
100%
	7%

John Dunsmore retired as Chief Executive Officer on 31 December 2011 and Stephen Glancey was appointed with effect from 1 January 
2012, having previously been Chief Operating Officer. The salary, benefits and bonus figures are calculated for the period in office. 

Change in CEo’s remuneration
The table below sets out in relation to salary, taxable benefits and annual bonus the percentage change in remuneration for the Chief 
Executive Officer for the financial year ended 28 February 2014 compared with the previous financial year.

Chief Executive Officer

Change in total
remuneration
-10%

Change in base Salary
Nil	%

Change in taxable benefits
Nil	%

Change in Annual bonus
€104,000

Employees’ pay Comparison
Comparable figures are not given for the Group’s employees as a whole on the basis that substantial changes to the Group’s workforce 
during the year make it impractical to calculate these figures. Information on employee remuneration is given in note 4 to the financial 
statements. The ratio of the average remuneration of executive Directors to the average remuneration of the employees of the Group 
(excluding	Directors)	was	19:1	(FY2013:	18:1).

C&C GROUP PLC - 2014  ANNUAL REPORT  

8 3

rELAtIVE IMportANCE oF SpEND oN pAY
The	following	table	sets	out	the	percentage	change	in	dividends	and	the	overall	expenditure	on	pay	(as	a	whole	across	the	organisation).

Dividends1
Overall expenditure on pay2
Other significant uses of cashflow3

FY2014
€31.0m
€94.2m
€20.6m

FY2013
€28.4m
€75.6m
€232.7m

% change
9%
25%

1. As per note 9 to the financial statements
2. As per note 4 to the financial statements
3. Acquisitions of businesses and equity accounted investees as per note 11 to the financial statements

This report was approved by the Board and signed on its behalf by

breege o’Donoghue 
Chairman of the Remuneration Committee
20 May 2014

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8 4

C&C GROUP PLC - 2014  ANNUAL REPORT

StAtEMENt oF DIrECtorS’ rESpoNSIbILItIES

The Directors are responsible for preparing the Annual Report and the Group and Company financial statements, in accordance with 
applicable law and regulations. 

Company law requires the Directors to prepare Group and Company financial statements for each financial year. Under that law the 
Directors	are	required	to	prepare	the	Group	financial	statements	in	accordance	with	International	Financial	Reporting	Standards	(IFRSs)	
as adopted by the European Union and have elected to prepare the Company financial statements in accordance with IFRSs as adopted 
by	the	EU	and	as	applied	in	accordance	with	the	Companies	Acts	1963	to	2013.	

Under company law the Directors must not approve the financial statements unless they are satisfied that they give a true and fair view 
of the state of affairs of the Group and the Company and of their profit and loss for that period. In preparing each of the Group and the 
Company financial statements, the Directors are required to:

•	select	suitable	accounting	policies	and	then	apply	them	consistently;	

•	make	judgements	and	estimates	that	are	reasonable	and	prudent;	

•	state	that	the	financial	statements	comply	with	IFRSs	as	adopted	by	the	EU	and,	in	the	case	of	the	Company,	as	applied	in	accordance	

with	the	Companies	Acts	1963	to	2013;	and

•	prepare	the	financial	statements	on	the	going	concern	basis	unless	it	is	inappropriate	to	presume	that	the	Group	and	the	Company	will	

continue in business. 

The	Directors	are	also	required	by	the	Transparency	Directive	(2004/109/EC)	Regulations	2007	and	the	Transparency	Rules	of	the	Irish	
Financial Services Regulatory Authority to include a management report containing a fair review of the business and a description of the 
principal risks and uncertainties facing the Group.

The Directors are responsible for keeping proper books of account which disclose with reasonable accuracy at any time the financial 
position of the Company, and which enable them to ensure that the financial statements of the Group are prepared in accordance 
with	applicable	IFRSs	as	adopted	by	the	EU	and	comply	with	the	provision	of	the	Companies	Acts	1963	to	2013,	and,	as	regards	the	
Group’s	financial	statements,	Article	4	of	the	European	Communities	(International	Financial	Reporting	Standards	and	miscellaneous	
Amendments)	Regulations	2005	(	the	“IAS	Regulations”).	They	are	also	responsible	for	safeguarding	the	assets	of	the	Company	and	the	
Group, and hence for taking reasonable steps for the prevention and detection of fraud and other irregularities.

The Directors are responsible for the maintenance and integrity of the corporate and financial information included on the Company’s 
website	(www.candcgroupplc.com).	Legislation	in	Ireland	governing	the	preparation	and	dissemination	of	financial	statements	may	differ	
from legislation in other jurisdictions. 

rESpoNSIbILItY StAtEMENt AS rEQuIrED bY tHE trANSpArENCY DIrECtIVE AND uK CorporAtE GoVErNANCE CoDE
Each of the current Directors, whose names and functions are listed as giving this responsibility statement on page 48, confirms that, to 
the best of his or her knowledge and belief:

•	the	Group	financial	statements,	prepared	in	accordance	with	IFRSs	as	adopted	by	the	EU,	give	a	true	and	fair	view	of	the	assets,	

liabilities and financial position of the Group at 28 February 2014 and its profit for the year then ended; 

•	the	Company	financial	statements,	prepared	in	accordance	with	IFRSs	as	adopted	by	the	EU	and	as	applied	in	accordance	with	the	
Companies	Acts	1963	to	2013,	give	a	true	and	fair	view	of	the	assets,	liabilities	and	financial	position	of	the	Company	at	28	February	
2014;

•	the	Directors’	report	contained	in	the	Annual	Report	includes	a	fair	review	of	the	development	and	performance	of	the	business	and	

the position of the Group and Company, together with a description of the principal risks and uncertainties that they face; and

•	the	Group’s	annual	report	and	accounts,	taken	as	a	whole,	are	fair,	balanced	and	understandable	and	provide	the	information	

necessary for shareholders to assess the Group’s performance, business model and strategy.

On behalf of the Board

Sir brian Stewart 
Chairman  

Stephen Glancey 
Group Chief Executive Officer

 
 
 
C&C GROUP PLC - 2014 ANNUAL REPORT 

8 5

FINANCIAL 
STATEMENTS

in this section:
INDEPENDENT AUDITOR’S REPORT  

GROUP INCOME STATEMENT  

GROUP STATEMENT OF COMPREHENSIVE INCOME 

GROUP BALANCE SHEET  

GROUP CASH FLOW STATEMENT  

GROUP STATEMENT OF CHANGES IN EQUITY 

COMPANY BALANCE SHEET  

COMPANY CASH FLOW STATEMENT  

COMPANY STATEMENT OF CHANGES IN EQUITY  

STATEMENT OF ACCOUNTING POLICIES  

NOTES FORMING PART OF THE FINANCIAL STATEMENTS  

FINANCIAL DEFINITIONS 

86

90

91

92

93

94

95

96

97

98

109

164

Y
G
E
T
A
R
T
S
&
S
S
E
N
S
U
B

I

E
C
N
A
N
R
E
V
O
G

S
S
T
T
N
N
E
E
M
M
E
E
T
T
A
A
T
T
S
S
L
L
A
A
C
C
N
N
A
A
N
N
I
I
F
F

I
I

N
O
I
T
A
M
R
O
F
N

I

R
E
D
L
O
H
E
R
A
H
S

 
 
 
 
 
 
8 6

INDEPENDENT AUDITOR’S REPORT 

TO THE MEMBERS OF C&C GROUP PLC 

Opinions and conclusions arising from our audit

1 OUR OPINION ON THE FINANCIAL STATEMENTS IS UNMODIFIED
We have audited the financial statements (‘the financial statements’) of C&C Group plc for the year ended 28 February 2014, which 
comprise the Group Income Statement, the Group Statement of Comprehensive Income, the Group and Company Balance Sheets, the 
Group and Company Cashflow Statements, the Group and Company Statements of Changes in Equity and the related notes on pages 90 
to 163. Our audit work was conducted in accordance with International Standards on Auditing (‘ISAs’) (UK and Ireland).

In our opinion:
•	the	Group	financial	statements	give	a	true	and	fair	view,	in	accordance	with	IFRSs	as	adopted	by	the	EU,	of	the	state	of	the	Group’s	

affairs as at 28 February 2014 and of its profit for the year then ended;

•	the	parent	Company	balance	sheet	gives	a	true	and	fair	view,	in	accordance	with	IFRSs	as	adopted	by	the	EU	as	applied	in	accordance	

with the provisions of the Companies Acts 1963 to 2013, of the state of the Company’s affairs as at 28 February 2014; and

•	the	financial	statements	have	been	properly	prepared	in	accordance	with	the	Companies	Acts	1963	to	2013	and,	as	regards	the	Group	

financial statements, Article 4 of the IAS Regulation.

2 OUR ASSESSMENT OF RISkS OF MATERIAL MISSTATEMENT
The risks of material misstatement detailed in this section of this report are those risks that we have deemed, in our professional 
judgement, to have had the greatest effect on: the overall audit strategy; the allocation of resources in our audit; and directing the 
efforts of the engagement team. Our audit procedures relating to these risks were designed in the context of our audit of the financial 
statements as a whole. Our opinion on the financial statements is not modified with respect to any of these risks, and we do not express 
an opinion on these individual risks.

In arriving at our audit opinion above on the Group financial statements, the risks of material misstatement that had the greatest effect 
on our Group audit were as follows:

Assessment of intangibles and goodwill for impairment - (€721.9 million)
Refer to page 57 (Directors’ Statement of Corporate Governance), pages 102 to 103 (accounting policy) and Note 13 to the financial 
statements.

The Risk
There is a risk that the carrying value of the Group’s intangible assets and goodwill balance may not be recovered from future cash 
flows. As detailed in the accounting policy note on pages 102 to 103, an impairment review of intangible assets and goodwill is 
performed annually by the Group. There is inherent uncertainty involved in preparing forecasts and discounted future cash flow reports 
for this purpose and significant judgement is involved in relation to the assumptions used in the Group’s goodwill impairment model.

Our response
In this area, our audit procedures included, amongst others, interrogating the Group’s impairment model, evaluating the assumptions 
and methodologies used by the Group, in particular those relating to revenue growth, operating profit and the discount rate and terminal 
growth rate applied to the forecasted cash flows in the model. We compared the Group’s assumptions with externally derived data as 
well as our own assessment in relation to key inputs into the model. We challenged the sensitivity analysis performed by management 
and performed our own sensitivity analysis in relation to the key assumptions. We considered the difference between the market 
capitalisation of the Group and the book value of the Group’s net assets which indicated that the market capitalisation exceeded the book 
value by €855m at 28 February 2014. 

Carrying value of Property, Plant and Equipment (‘PP&E’) - (€218.9 million)
Refer to page 57 (Directors Statement of Corporate Governance), pages 103 to 104 (accounting policy) and note 12 to the financial 
statements.

C&C GROUP PLC - 2014  ANNUAL REPORT8 7

The Risk
The Group carries its land and buildings in Ireland, the US and Portugal, and its plant and machinery in Portugal on its balance sheet 
at market value. The Group carries its land and buildings in the UK and its plant and machinery in Ireland, the UK and the US on its 
balance sheet at Depreciated Replacement Cost (DRC). As such, both valuation methods require an annual valuation. Such valuations 
were determined internally in the current year. Significant judgement is exercised in determining the appropriate assumptions 
underlying the valuation, including amongst others, market based assumptions, plant replacement costs and plant utilisation levels. 
There is inherent uncertainty involved in preparing valuations where there is a lack of liquidity in the market for similar assets in similar 
locations, and a risk for both land and buildings and plant and machinery, that assumptions applied in valuation techniques cannot be 
benchmarked to external data. 

Our response
In relation to the Group’s land and buildings in Ireland, the US and Portugal, and its plant and machinery in Portugal, our audit 
procedures involved an inspection of the valuations performed in order to assess the key assumptions underpinning the valuations. 
We challenged the assumptions underlying the valuations prepared by management and considered whether the assumptions were 
consistent with external market information, where available. 

In relation to the Group’s land and buildings in the UK, and its plant and machinery in Ireland, the UK and the US, our audit procedures 
involved an inspection of the valuations performed by the Group, in order to assess the integrity of the data and key assumptions 
underpinning the valuations. 

We challenged the underlying valuation assumptions in the model prepared by management. 
We benchmarked the key assumptions to externally derived current data where possible, and to the valuations prepared by independent 
external valuers at 28 February 2012, and performed procedures to assess key inputs into the model. 

Retirement Benefit Obligations – (Deficit €22.8 million; surplus €1.4 million)
Refer to page 57 (Directors Statement of Corporate Governance), page 105 (accounting policy) and note 22 to the financial statements.

The Risk
The Group operates a number of defined benefit pension schemes in Ireland and the UK. The deficit/surplus on the Group’s Balance 
Sheet is sensitive to changes in actuarial assumptions and modest changes to the assumptions used to value the Group’s defined 
benefit obligations would have a significant effect on the financial statements of the Group.

Our response
Our audit procedures included using a KPMG actuarial specialist to assist us in evaluating the assumptions and methodologies used 
by the Group’s actuarial advisors, in particular those relating to the discount rate, inflation and mortality assumptions. We compared 
the Group’s assumptions to externally derived data, as well as our own assessments in relation to these and other key inputs in 
assessing whether the assumptions used by the Group are reasonable. We directly confirmed the assets in the Group’s defined benefit 
pension schemes with the relevant investment managers. We also assessed whether the disclosures in note 22 are consistent with the 
requirements of IAS 19, Employee Benefits.

Accounting for the acquisition of the M. & J. Gleeson Group – (€12.4 million)
Refer to page 57 (Directors Statement of Corporate Governance), page 102 (accounting policy) and note 11 to the financial statements.

The Risk
The Group acquired M & J Gleeson Group during the year for a consideration of €12.4 million. As part of a business combination, the 
Group is required to determine the fair values of all acquired assets and liabilities and to identify and value intangible assets, including 
goodwill. Significant judgement is exercised in the identification and valuation of acquired intangible assets and also in determining 
the adjustments to the values of acquired assets and liabilities. The Group engaged the services of external independent valuation 
specialists to assist in determining the fair value of the property assets and the identification and valuation of intangible assets acquired.

Our response
Our audit procedures involved amongst others, a critical assessment of the external property valuations including comparisons to 
available market information. We considered the process applied to identify intangible assets and performed procedures to assess the 
reasonableness of the assumptions applied in valuing such assets. Other procedures focused on assessment of the reasonableness of 
fair value adjustments applied to the other assets and liabilities acquired in this business combination.

SHAREHOLDER INFORMATIONBUSINESS & STRATEGYC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSGOVERNANCE8 8

INDEPENDENT AUDITOR’S REPORT 
TO THE MEMBERS OF C&C GROUP PLC 

3 OUR APPLICATION OF MATERIALITY AND AN OVERVIEW OF THE SCOPE OF OUR AUDIT
Materiality is a term used to describe the acceptable level of precision in financial statements. Auditing standards describe a 
misstatement or an omission as “material” if it could reasonably be expected to influence the economic decisions of users taken on 
the basis of the financial statements. We identify a monetary amount, “materiality for the financial statements as a whole”, based 
on this criteria and apply the concept of materiality in planning and performing the audit, and in evaluating the effect of identified 
misstatements on the audit and of uncorrected misstatements, if any, on the financial statements and in forming our opinion on them. 

The materiality for the Group financial statements as a whole was set at €5.8 million. This has been calculated using a benchmark of 
5% of Group profit before taxation excluding exceptional items, which we have determined, in our professional judgement, to be one of 
the principal benchmarks within the financial statements relevant to members of the Company in assessing financial performance. We 
believe that materiality for the financial statements as a whole is more appropriately determined based on profit before tax excluding 
exceptional items which, based on the Group’s exceptional items accounting policy set out on page 101, reflects a measure of profit 
before tax excluding items of income and expenditure which, by virtue of their scale and nature, are separately highlighted by the Group 
in its financial reporting.

We agreed with the Audit Committee to report to it all corrected and uncorrected misstatements we identified through our audit in 
excess of €290,000, in addition to other audit misstatements below that threshold that we believe warranted reporting on qualitative 
grounds.

The structure of the Group’s finance function is such that certain transactions and balances are accounted for by the Group finance 
team, with the remainder accounted for in the operating units. We performed audit procedures, including those in relation to the 
significant risks set out above, on those transactions and balances accounted for at operating unit and Group level. In relation to the 
operating units, audits for Group reporting purposes were performed at each of the key operating units of the Group. These audits 
covered 100% of Group revenue, 100% of Group profit before tax and 99% of Group assets. 

The audits undertaken for Group reporting purposes at the key operating units of the Group were all performed to local materiality levels 
set by, or agreed with, the Group audit team. These local materiality levels were set individually and ranged from €0.9 million to €4.9 
million.

Detailed audit instructions were sent to all the auditors in all of the identified locations. These instructions covered the significant 
audit areas that should be covered by these audits (which included the relevant risks of material misstatement detailed above) and 
set out the information required to be reported to the Group audit team. Members of the Group audit engagement team including the 
Group Engagement Partner attended the closing meetings for each of the significant operating components, at which the results of 
the business unit audit were discussed with local and Group management. Members of the Group audit engagement team and the 
Group Engagement Partner attended the closing meeting at which the results of all operating units were discussed with Group’s Chief 
Executive Officer, Chief Financial Officer and senior members of the Group finance team. 

One subsidiary was not in scope for Group reporting purposes. A statutory audit is performed at this subsidiary and is completed 
after the date of this report. For this subsidiary, we performed other procedures to confirm there were no significant risks of material 
misstatements to the Group financial statements.

4 WE HAVE NOTHING TO REPORT IN RESPECT OF MATTERS ON WHICH WE ARE REQUIRED TO REPORT BY ExCEPTION 
ISAs (UK and Ireland) require that we report to you if, based on the knowledge we acquired during our audit, we have identified 
information in the Annual Report that contains a material inconsistency with either that knowledge or the financial statements, a 
material misstatement of fact, or that is otherwise misleading.

In particular, we are required to report to you if:
•	we	have	identified	any	inconsistencies	between	the	knowledge	we	acquired	during	our	audit	and	the	directors’	statement	that	they	

consider the Annual Report is fair, balanced and understandable and provides information necessary for shareholders to assess the 
entity’s performance, business model and strategy; or 

•	the	Audit	Committee	Report	within	the	Directors’	Statement	of	Corporate	Governance	does	not	appropriately	disclose	those	matters	

that we communicated to the Audit Committee. 

The Listing Rules of the Irish Stock Exchange and the UK Listing Authority require us to review:
•	the	directors’	statement,	set	out	on	page	62,	in	relation	to	going	concern;
•	the	part	of	the	Directors’	Statement	of	Corporate	Governance	on	page	52	relating	to	the	Company’s	compliance	with	the	nine	

provisions of the UK Corporate Governance Code and the two provisions of the Irish Corporate Governance Annex specified for our 
review; and

•	certain	elements	of	disclosures	in	the	report	to	shareholders	by	the	Board	of	Directors’	remuneration.

In addition, the Companies Acts require us to report to you if, in our opinion, the disclosures of Directors’ remuneration and transactions 
specified by law are not made. 

C&C GROUP PLC - 2014  ANNUAL REPORT8 9

5 OUR CONCLUSIONS ON OTHER MATTERS ON WHICH WE ARE REQUIRED TO REPORT BY THE COMPANIES ACTS 1963 TO 2013 ARE 
SET OUT BELOW
We have obtained all the information and explanations which we consider necessary for the purposes of our audit.
The parent Company balance sheet is in agreement with the books of account and, in our opinion, proper books of account have been 
kept by the Company.

In our opinion the information given in the Directors’ Report is consistent with the financial statements and the description in the 
Directors’ Statement on Corporate Governance of the main features of the internal control and risk management systems in relation to 
the process for preparing the Group financial statements is consistent with the Group financial statements.

The net assets of the Company, as stated in the Company balance sheet, are more than half of the amount of its called-up share 
capital and, in our opinion, on that basis there did not exist at 28 February 2014 a financial situation which, under Section 40 (1) of the 
Companies (Amendment) Act, 1983, would require the convening of an extraordinary general meeting of the Company.

Basis of our report, responsibilities and restrictions on use
As explained more fully in the Statement of Directors’ Responsibilities set out on page 84, the directors are responsible for the 
preparation of the financial statements and for being satisfied that they give a true and fair view. Our responsibility is to audit and 
express an opinion on the Group and parent Company financial statements in accordance with applicable law and International 
Standards on Auditing (ISAs) (UK and Ireland). Those standards require us to comply with the Financial Reporting Council’s Ethical 
Standards for Auditors. 

An audit undertaken in accordance with ISAs (UK and Ireland) involves obtaining evidence about the amounts and disclosures in the 
financial statements sufficient to give reasonable assurance that the financial statements are free from material misstatement, whether 
caused by fraud or error. This includes an assessment of: whether the accounting policies are appropriate to the Group’s circumstances 
and have been consistently applied and adequately disclosed; the reasonableness of significant accounting estimates made by the 
directors; and the overall presentation of the financial statements. 

In addition, we read all the financial and non-financial information in the Annual Report to identify material inconsistencies with the 
audited financial statements and to identify any information that is apparently materially incorrect based on, or materially inconsistent 
with, the knowledge acquired by us in the course of performing the audit. If we become aware of any apparent material misstatements 
or inconsistencies we consider the implications for our report. 

Whilst an audit conducted in accordance with ISAs (UK and Ireland) is designed to provide reasonable assurance of identifying material 
misstatements or omissions it is not guaranteed to do so. Rather the auditor plans the audit to determine the extent of testing needed 
to reduce to an appropriately low level the probability that the aggregate of uncorrected and undetected misstatements does not exceed 
materiality for the financial statements as a whole. This testing requires us to conduct significant audit work on a broad range of assets, 
liabilities, income and expense as well as devoting significant time of the most experienced members of the audit team, in particular the 
engagement partner responsible for the audit, to subjective areas of the accounting and reporting. 

Our report is made solely to the Company’s members, as a body, in accordance with section 193 of the Companies Act 1990. Our audit 
work has been undertaken so that we might state to the Company’s members those matters we are required to state to them in an 
auditor’s report and for no other purpose. To the fullest extent permitted by law, we do not accept or assume responsibility to anyone 
other than the Company and the Company’s members as a body, for our audit work, for this report, or for the opinions we have formed. 

Cliona Mullen 
for and on behalf of 

Chartered Accountants, Statutory Audit Firm
1 Stokes Place
St. Stephen’s Green
Dublin 2
Ireland

20 May 2014

SHAREHOLDER INFORMATIONBUSINESS & STRATEGYC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSGOVERNANCE 
 
 
 
 
 
 
 
 
 
 
9 0

GROUP INCOME STATEMENT

FOR THE YEAR ENDED 28 FEBRUARY 2014

Year ended 28 February 2014

Year ended 28 February 2013

Before

Exceptional

Before

Exceptional

(restated)

Revenue
Excise duties 

Net revenue
Operating costs

Operating profit

Finance income
Finance expense
Share of equity accounted investees’ profit 
after tax

Profit before tax
Income tax (expense)/credit

Profit for the year attributable to equity 
shareholders

Basic earnings per share (cent)
Diluted earnings per share (cent)

2

2
3

2

7
7

14

8

10
10

exceptional

items

 €m

Notes

exceptional

items

 €m

items

(note 6)

 €m

items

(note 6)

€m

-
-

-
(20.7)

Total

€m

912.9
(292.7)

620.2
(514.2)

724.1
(247.2)

476.9
(362.3)

(20.7)

106.0

114.6

-
-

-

(20.7)
2.9

-
(11.0)

0.5

95.5
(12.2)

0.1
(5.0)

-

109.7
(16.0)

912.9
(292.7)

620.2
(493.5)

126.7

-
(11.0)

0.5

116.2
(15.1)

Total

€m

724.1
(247.2)

476.9
(366.9)

110.0

0.1
(5.0)

-

-
-

-
(4.6)

(4.6)

-
-

-

(4.6)
0.3

105.1
(15.7)

101.1

(17.8)

83.3

93.7

(4.3)

89.4

24.7c
24.3c

27.2c
26.6c

On behalf of the Board

Sir B Stewart 
Chairman 

S Glancey 
Group Chief Executive Officer

C&C GROUP PLC - 2014  ANNUAL REPORT 
GROUP STATEMENT OF COMPREHENSIVE INCOME

FOR THE YEAR ENDED 28 FEBRUARY 2014

9 1

Other comprehensive income and expense:

Items that may be reclassified to profit or loss in subsequent years:
Foreign currency translation differences arising on foreign currency borrowings 
designated as net investment hedges
Foreign currency translation differences arising on the net investment in foreign operations
Net movement in cash flow hedging reserve
Deferred tax on cash flow hedges

Items that will not be reclassified to profit or loss in subsequent years:
Actuarial loss on retirement benefit obligations
Deferred tax on actuarial loss on retirement benefit obligations

Net profit/(loss) recognised directly within other comprehensive income

Profit for the year attributable to equity shareholders

Comprehensive income for the year attributable to equity shareholders

2014

2013

(restated)

Notes

€m

€m

7
7
7
7, 21

22
21

4.2
12.8
(1.4)
0.2

(6.4)
0.7

10.1

83.3

93.4

(3.2)
(8.1)
2.0
(0.3)

(13.0)
1.6

(21.0)

89.4

68.4

On behalf of the Board

Sir B Stewart 
Chairman 

S Glancey 
Group Chief Executive Officer

SHAREHOLDER INFORMATIONBUSINESS & STRATEGYC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSGOVERNANCE 
 
9 2

GROUP BALANCE SHEET

AS AT 28 FEBRUARY 2014

ASSETS
Non-current assets
Property, plant & equipment
Goodwill & intangible assets
Equity-accounted investees
Retirement benefit obligations
Deferred tax assets
Derivative financial instruments
Trade & other receivables

Current assets
Inventories
Trade & other receivables
Derivative financial instruments
Cash & cash equivalents

TOTAL ASSETS

EQUITY
Equity share capital
Share premium
Other reserves
Treasury shares
Retained income
Total equity

LIABILITIES
Non-current liabilities
Interest bearing loans & borrowings
Derivative financial instruments
Retirement benefit obligations
Provisions 
Deferred tax liabilities

Current liabilities
Interest bearing loans & borrowings
Derivative financial instruments
Trade & other payables
Provisions 
Current tax liabilities

Total liabilities

TOTAL EQUITY & LIABILITIES

On behalf of the Board

Sir B Stewart 
Chairman 

S Glancey 
Group Chief Executive Officer

Notes

2014

€m

2013

€m

12
13
14
22
21
23
16

15
16
23

24
24
24
24

19
23
22
18
21

19
23
17
18

218.9
721.9
15.0
1.4
4.7
1.9
40.9
1,004.7

72.2
139.6
1.2
162.8
375.8

183.6
707.2
2.4
0.5
6.2
1.4
31.3
932.6

48.9
96.1
1.7
121.0
267.7

1,380.5

1,200.3

3.5
115.8
63.9
(10.3)
679.2
852.1

307.9
1.3
22.8
8.8
6.6
347.4

0.1
1.2
171.3
2.7
5.7
181.0

3.4
107.9
48.6
(12.5)
632.3
779.7

244.4
1.2
22.0
9.4
7.8
284.8

-
-
124.1
2.8
8.9
135.8

528.4

420.6

1,380.5

1,200.3

C&C GROUP PLC - 2014  ANNUAL REPORT 
 
 
 
 
 
GROUP CASH FLOW STATEMENT

FOR THE YEAR ENDED 28 FEBRUARY 2014

CASH FLOWS FROM OPERATING ACTIVITIES
Profit for the year attributable to equity shareholders
Finance income
Finance expense
Income tax expense
Depreciation of property, plant & equipment
Amortisation of intangible assets
Net loss on disposal of property, plant & equipment 
Share of equity accounted investees’ profit after tax
Charge for equity settled share-based employee benefits
Pension contributions paid less amount charged to income statement 

Decrease/(increase) in inventories
Increase in trade & other receivables
Decrease in trade & other payables
Decrease in provisions

Interest received
Interest and similar costs paid
Income taxes paid
Net cash inflow from operating activities

CASH FLOWS FROM INVESTING ACTIVITIES
Purchase of property, plant & equipment
Net proceeds on disposal of property, plant & equipment
Acquisition of brand/deferred consideration paid on acquisition of brand
Acquisition of business 
Acquisition of equity accounted investee(s)

Net cash outflow from investing activities

CASH FLOWS FROM FINANCING ACTIVITIES
Proceeds from exercise of share options
Proceeds from issue of new shares following acquisition of subsidiary
Net proceeds from sale of shares held by Employee Trust
Drawdown of debt
Repayment of debt
Payment of issue costs
Dividends paid

Net cash (outflow)/inflow from financing activities

Net increase/(decrease) in cash & cash equivalents
Cash & cash equivalents at beginning of year
Translation adjustment

Cash & cash equivalents at end of year

9 3

Notes

2014

€m

2013

(restated)

€m

83.3
-
11.0
12.2
23.8
0.2
1.2
(0.5)
0.8
(6.3)
125.7

3.6
(13.0)
(2.9)
(1.3)
112.1

-
(8.3)
(13.7)
90.1

(38.5)
10.0
-
(8.6)
(12.0)

89.4
(0.1)
5.0
15.7
21.6
0.1
-
-
3.0
(6.6)
128.1

(0.7)
(14.8)
(18.4)
(4.9)
89.3

0.1
(2.0)
(8.5)
78.9

(24.1)
-
(3.7)
(229.8)
(2.9)

(49.1)

(260.5)

5.0
-
1.2
76.2
(57.3)
-
(27.9)

3.5
5.3
6.6
251.2
(65.2)
(2.8)
(21.2)

(2.8)

177.4

38.2
121.0
3.6

162.8

(4.2)
128.3
(3.1)

121.0

11
11, 14

A reconciliation of cash & cash equivalents to net debt is presented in note 20 to the financial statements.

On behalf of the Board

Sir B Stewart 
Chairman 

S Glancey 
Group Chief Executive Officer

SHAREHOLDER INFORMATIONBUSINESS & STRATEGYC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSGOVERNANCE9 4

GROUP STATEMENT OF CHANGES IN EQUITY

FOR THE YEAR ENDED 28 FEBRUARY 2014

Equity

share

Capital

Cash flow

based

Currency

Share-

Share redemption

Capital

hedging

payments

translation Revaluation

Treasury

capital

premium

reserve

reserve

reserve

reserve

reserve

reserve

shares

Retained
Income 
(restated)

€m

€m

€m

€m

€m

€m

€m

€m

€m

€m

Total

€m

3.4

92.0

0.5

24.9

(0.5)

7.2

21.9

3.8

(16.8)

577.8

714.2

At 29 February 2012
Profit for the year 
attributable
to equity shareholders
Other comprehensive 
income/ (expense)

Total 

Dividend on ordinary shares
Exercised share options
Reclassification of share-
based payments reserve
Issue of shares following 
acquisition of subsidiary
Joint Share Ownership Plan
Sale of shares held by 
Employee Trust
Equity settled share-
based payments
Total

-

-

-

-
-

-

-
-

-

-
-

-

-

-

7.1
3.5

-

5.3
-

-

-
15.9

-

-

-

-
-

-

-
-

-

-
-

-

-

-

-
-

-

-
-

-

-
-

-

1.7

1.7

-
-

-

-
-

-

-
-

At 28 February 2013

3.4

107.9

0.5

24.9

1.2

Profit for the year 
attributable
to equity shareholders
Other comprehensive 
income/ (expense)

Total 

Dividend on ordinary shares
Exercised share options
Reclassification of share-
based payments reserve
Joint Share Ownership Plan
Sale of shares held by 
Employee Trust
Equity settled share-
based payments
Total

-

-

-

-
0.1

-
-

-

-
0.1

-

-

-

3.0
4.9

-
-

-

-
7.9

-

-

-

-
-

-
-

-

-
-

-

-

-

-
-

-
-

-

-
-

At 28 February 2014

3.5

115.8

0.5

24.9

-

(1.2)

(1.2)

-
-

-
-

-

-
-

-

-

-

-

-
-

(2.2)

-
(0.4)

-

3.0
0.4

7.6

-

-

-

-
-

(1.2)
(0.1)

-

0.8
(0.5)

-

(11.3)

(11.3)

-
-

-

-
-

-

-
-

-

-

-

-
-

-

-
-

-

-
-

-

-

-

-
-

-

-
0.4

3.9

-
4.3

89.4

89.4

(11.4)

(21.0)

78.0

68.4

(28.4)
-

(21.3)
3.5

2.2

-
-

2.7

-

5.3
-

6.6

-
(23.5)

3.0
(2.9)

10.6

3.8

(12.5)

632.3

779.7

-

17.0

17.0

-
-

-
-

-

-
-

-

-

-

-
-

-
-

-

-
-

-

-

-

-
-

-
0.1

2.1

-
2.2

83.3

83.3

(5.7)

77.6

10.1

93.4

(31.0)
-

(28.0)
5.0

1.2
-

-
-

(0.9)

1.2

-
(30.7)

0.8
(21.0)

7.1

27.6

3.8

(10.3)

679.2

852.1

C&C GROUP PLC - 2014  ANNUAL REPORTCOMPANY BALANCE SHEET

AS AT 28 FEBRUARY 2014

ASSETS
Non-current assets
Financial assets
Trade & other receivables

Current assets
Cash & cash equivalents

TOTAL ASSETS

EQUITY
Equity share capital
Share premium
Other reserves
Retained income
Total equity

Current liabilities
Trade & other payables

Total liabilities

9 5

Notes

14
16

2014

€m

2013

€m 

977.9
50.5
1,028.4

0.2
0.2

977.1
47.8
1,024.9

0.1
0.1

1,028.6

1,025.0

24
24
24

3.5
817.7
6.7
70.6
898.5

17

130.1

130.1

3.4
809.8
7.1
105.3
925.6

99.4

99.4

TOTAL EQUITY AND LIABILITIES

1,028.6

1,025.0

On behalf of the Board

Sir B Stewart 
Chairman 

S Glancey 
Group Chief Executive Officer

SHAREHOLDER INFORMATIONBUSINESS & STRATEGYC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSGOVERNANCE 
 
 
 
 
9 6

COMPANY CASH FLOW STATEMENT

FOR THE YEAR ENDED 28 FEBRUARY 2014

CASH FLOWS FROM OPERATING ACTIVITIES
Loss for the year attributable to equity shareholders
Finance expense

Increase in other payables
Interest paid and similar costs

Net cash outflow from operating activities

CASH FLOWS FROM INVESTING ACTIVITIES
Funding of cash requirements of subsidiary undertakings

Net cash outflow from investing activities

CASH FLOWS FROM FINANCING ACTIVITIES
Movement in loans with subsidiary undertakings
Proceeds from exercise of share options
Proceeds from issue of shares following acquisition of subsidiary
Bank loans repaid
Dividends paid

Net cash inflow/(outflow) from financing activities

Net increase /(decrease) in cash & cash equivalents
Cash & cash equivalents at beginning of year

Cash & cash equivalents at end of year

2014

€m

(4.9)
-
(4.9)

0.4
(0.2)

(4.7)

-

-

27.7
5.0
-
-
(27.9)

4.8

0.1
0.1

0.2

2013

€m

(3.4)
1.8
(1.6)

0.4
(1.6)

(2.8)

(5.3)

(5.3)

71.3
3.5
5.3
(60.0)
(21.2)

(1.1)

(9.2)
9.3

0.1

On behalf of the Board

Sir B Stewart 
Chairman 

S Glancey 
Group Chief Executive Officer

C&C GROUP PLC - 2014  ANNUAL REPORTCOMPANY STATEMENT OF CHANGES IN EQUITY

FOR THE YEAR ENDED 28 FEBRUARY 2014

9 7

Company
At 29 February 2012

Loss for the year attributable to equity shareholders
Total 

Dividend on ordinary shares
Exercised share options
Issue of shares following acquisition of subsidiary
Reclassification of share-based payments reserve
Equity settled share-based payments
Total

At 28 February 2013

Loss for the year attributable to equity shareholders
Total 

Dividend on ordinary shares
Exercised share options
Reclassification of share-based payments reserve
Equity settled share-based payments
Total

At 28 February 2014

Equity

share

capital

€m

Capital

 Share based

Share

redemption

premium

reserve

€m

 €m

payment

reserve

 €m

Retained

income

€m

Total

€m

3.4

-
3.4

-
-
-
-
-
-

3.4

-
3.4

-
0.1
-
-
0.1

3.5

793.9

-
793.9

7.1
3.5
5.3
-
-
15.9

809.8

-
809.8

3.0
4.9
-
-
7.9

0.5

-
0.5

-
-
-
-
-
-

0.5

-
0.5

-
-
-
-
-

5.8

-
5.8

-
-
-
(2.2)
3.0
0.8

6.6

-
6.6

-
-
(1.2)
0.8
(0.4)

134.9

938.5

(3.4)
131.5

(28.4)
-
-
2.2
-
(26.2)

(3.4)
935.1

(21.3)
3.5
5.3
-
3.0
(9.5)

105.3

925.6

(4.9)
100.4

(31.0)
-
1.2
-
(29.8)

(4.9)
920.7

(28.0)
5.0
-
0.8
(22.2)

817.7

0.5

6.2

70.6

898.5

On behalf of the Board

Sir B Stewart 
Chairman 

S Glancey 
Group Chief Executive Officer

SHAREHOLDER INFORMATIONBUSINESS & STRATEGYC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSGOVERNANCE9 8

STATEMENT OF ACCOUNTING POLICIES

SIGNIFICANT ACCOUNTING POLICIES
C&C Group plc (the ‘Company’) is a company incorporated and tax resident in Ireland. The Group’s financial statements for the year ended 28 
February 2014 consolidate the individual financial statements of the Company and all subsidiary undertakings (together referred to as “the 
Group”) together with the Group’s share of the results and net assets of equity accounted investees for the period ended 28 February 2014.

The Company and Group financial statements, together the “financial statements”, were authorised for issue by the Directors on  
20 May 2014.

The accounting policies applied in the preparation of the financial statements for the year ended 28 February 2014 are set out below. These 
have been applied consistently for all periods presented in these financial statements and by all Group entities. 

STATEMENT OF COMPLIANCE
The Group financial statements have been prepared in accordance with International Financial Reporting Standards (IFRSs), which comprise 
standards and interpretations approved by the International Accounting Standards Board (IASB), as adopted by the EU. The individual financial 
statements of the Company have been prepared in accordance with IFRSs as adopted by the EU and as applied in accordance with the 
Companies Acts 1963 to 2013 which permits a company that publishes its company and group financial statements together to take advantage 
of the exemption in section 148(8) of the Companies Act, 1963 from presenting its company income statement which forms part of the approved 
company financial statements.

IFRSs as adopted by the EU applied by the Company and Group in the preparation of these financial statements are those that were effective 
for accounting periods ending on or before 28 February 2014. The Group has adopted the following new and revised IFRSs in respect of the year 
ending 28 February 2014:

•	IAS	1	(Amendment)	–	Presentation	of	Financial	Statements	(1	July	2012).	This	amendment	introduces	a	requirement	for	entities	to	group	

items in the statement of comprehensive income between those which are potentially re-classifiable to profit or loss subsequently and those 
which are not. This amendment has resulted in some presentation changes but has not had a material impact on the Group’s financial 
statements. Comparative information has also been re-presented accordingly.

•	IAS	19	(Revised)	–	Employee	Benefits.	This	revised	standard	changes	a	number	of	disclosure	requirements	for	post-employment	benefits.
Under the revised standard, the expected return on scheme assets and interest cost on scheme liabilities is replaced by a single net finance 
income/expense figure. The return on scheme assets is now measured using the same discount rate as is used in measuring scheme 
obligations. The prior year figures have been restated as though the revised standard had been applied in the prior period. The impact of this 
change is disclosed in Note 1.

•	IFRS	13	–	Fair	Value	Measurement.	IFRS	13	establishes	a	single	framework	for	measuring	fair	value	and	making	disclosures	about	fair	value	

measurements, when such measurements are required or permitted by other IFRSs.  It defines fair value as the price at which an orderly 
transaction to sell an asset or to transfer a liability would take place between market participants at the measurement date. It replaces and 
expands the disclosure requirements about fair value measurements in other IFRSs, including IFRS 7 Financial Instruments: Disclosures.  
As a result the, Group has included additional disclosures in this regard in its Annual Report. In accordance with the transitional provisions of 
IFRS 13, the Group has applied the new fair value measurement guidance prospectively and has not provided comparative information for the 
new disclosures. Notwithstanding the above, the change had no significant impact on the measurements of the Group’s assets and liabilities.

Other Standards
The amendments to other standards did not have a significant impact on the Group or Company financial statements.

New standards and interpretations not yet adopted
A number of new standards, amendments to standards and interpretations are not yet effective for the year ended 28 February 2014, and have 
not been applied in preparing these consolidated financial statements.

These following new standards, amendments and interpretations are either not expected to have a material impact on the consolidated 
financial statements once applied or are still under assessment by the Group.

Accounting standard/ interpretation (Effective date^)
Not expected to have a material impact on the consolidated financial statements:
•	Annual	improvements	to	IFRS	2010	–	2012	cycle	–	various	standards*	and,	annual	improvements	to	IFRS	2011	–	2013	cycle	–	various	

standards*.	As	part	of	its	annual	improvements	process,	the	IASB	has	published	non-urgent	but	necessary	amendments	to	IFRS.	Together,
the two cycles cover a total of nine standards, with consequential amendments to other standards. Most of the standards apply prospectively 
for annual periods beginning on or after 1 July 2014. These amendments are not expected to have a material impact on the consolidated 
financial statements of the Group. 

•	Investment	entities	(Amendments	to	IFRS	10,	12	and	IAS	27)	(1	January	2014).	Where	a	parent	entity	meets	the	definition	of	an	investment

entity as set out in the IFRS 10 Amendment, that parent must now carry its investment in certain of its subsidiaries at fair value through 
profit or loss; it is no longer allowed to consolidate them. These amendments are not expected to have a material impact on the consolidated 
financial statements of the Group.

C&C GROUP PLC - 2014  ANNUAL REPORT	
	
	
9 9

•	IFRIC	21	Levies	(1	January	2014)*.	This	interpretation	provides	guidance	on	the	accounting	for	levies	imposed	by	government	under	

legislation. The interpretation confirms that an entity recognises a liability for a levy when the triggering event specified in the legislation 
occurs. An entity does not recognise a liability at an earlier date, even if commercially it has no realistic opportunity to avoid the triggering 
event. This interpretation is not expected to have a material impact on the consolidated financial statements of the Group.

Subject to ongoing assessment by the Group
•	IFRS	10	–	Consolidated	and	Separate	Financial	Statements	(1	January	2014).	IFRS	10	establishes	a	new	control-based	model	for	

consolidation that replaces the existing requirements of both IAS 27 and SIC 12. IFRS 10 changes the definition of control so that the same 
criteria are applied to all entities to determine control. The standard also includes specific guidance on the question of whether the entity is 
acting as an agent or principal in its involvement with an investee. The standard is not expected to have any material impact on the Group’s 
financial statements. 

•	IFRS	11	–	Joint	Arrangements	(1	January	2014).	IFRS	11	removes	the	existing	accounting	policy	choice	for	proportionate	consolidation	for	
jointly controlled entities and makes equity accounting mandatory for participants in joint ventures. The Group currently equity accounts for 
its interests in jointly controlled entities, therefore the application of this revised standard will not have any material impact on the Group’s 
financial statements. 

•	IFRS	12	–	Disclosure	of	Interests	in	Other	Entities	(1	January	2014).	IFRS	12	requires	entities	to	disclose	information	about	the	nature,	risks	

and financial effects associated with the entity’s interest in subsidiaries, associates, joint arrangements and unconsolidated structured 
entities. This standard will not have a material impact on the Group’s financial statements. 

•	IAS	28	(Amendment)	–	Investments	in	Associates	and	Joint	Ventures	(1	January	2014).	IAS	28	previously	discussed	how	to	apply	equity	

accounting to associates in consolidated financial statements. The revised IAS 28 continues to include that guidance but is now extended to 
also apply that accounting to entities that qualify as joint ventures under IFRS 11. This amendment is not expected to have a material impact 
to the financial statements of the Group.

•	IAS	32	(Amendment)	–	Offsetting	Financial	Assets	and	Financial	Liabilities	(1	January	2014).	This	amendment	clarifies	some	of	the	

requirements for offsetting assets and financial liabilities on the balance sheet. This amendment will not have a material impact on the 
Group’s financial statements. 

•	IFRS	9	(Amendment)	–	Financial	Instruments*.	IFRS	9	is	the	first	step	in	the	process	of	replacing	IAS	39	Financial	Instruments:	recognition	

and measurement. IFRS 9 introduces new requirements for classifying and measuring financial assets. It is not anticipated that this 
amendment will have a material impact on the financial statements of the Group.

•	IAS	19	(Amendment)	–	Defined	Benefit	Plans:	Employee	Contributions*.	These	narrow	scope	amendments	apply	to	contributions	from	

employees or third parties to benefit plans. The objective of the amendments is to simplify the accounting for contributions that are 
independent of the number of years of employee service. It is not anticipated that this amendment will have a material impact on the 
financial statements of the Group.

*	Not	EU	endorsed	at	the	time	of	approval	of	financial	statements

^ the effective dates relate to financial period beginning on and after those dates and are those applying to EU endorsed IFRS if later than the IASB effective dates.

BASIS OF PREPARATION
The Group and the individual financial statements of the Company are prepared on the historical cost basis except for the measurement at fair 
value of intangible assets acquired on the acquisition of a company or business, retirement benefit obligations, the revaluation of certain items 
of property, plant & equipment, share options at date of grant and derivative financial instruments. The accounting policies have been applied 
consistently by Group entities and for all periods presented. 

The financial statements are presented in euro millions to one decimal place.

The preparation of financial statements in conformity with IFRSs as adopted by the EU requires the use of certain critical accounting estimates. 
In addition, it requires management to exercise judgement in the process of applying the Group and Company’s accounting policies. The areas 
involving a high degree of judgement or complexity, or areas where assumptions and estimates are significant to the financial statements 
relate primarily to:

•	the	determination	of	the	fair	value	and	the	useful	economic	life	of	assets	&	liabilities,	and	intangible	assets	acquired	on	the	acquisition	of	a	

company or business (note 11),

•	the	determination	of	carrying	value	of	land	(note	12),
•	the	determination	of	carrying	value	or	depreciated	replacement	cost,	useful	economic	life	and	residual	values	in	respect	of	the	Group’s	

buildings, plant & machinery (note 12),

•	the	assessment	of	goodwill	and	intangible	assets	for	impairment	(note	13),	and
•	accounting	for	retirement	benefit	obligations	(note	22).

SHAREHOLDER INFORMATIONBUSINESS & STRATEGYC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSGOVERNANCE1 0 0

STATEMENT OF ACCOUNTING POLICIES
(CONTINUED)

These are discussed in more detail in the accounting policies and/or notes to the financial statements as referenced above. The estimates 
and associated assumptions are based on historical experience and various other factors that are believed to be reasonable under the 
circumstances, the results of which form the basis of making the judgements about carrying values of assets and liabilities that are not readily 
apparent from other sources. Revisions to accounting estimates are recognised in the period in which the estimate is revised if the revision 
affects only that period or in the period of the revision and future periods if the revision affects both current and future periods.

BASIS OF CONSOLIDATION 
The Group’s financial statements consolidate the financial statements of the Company and all subsidiary undertakings together with the 
Group’s share of the results and net assets of equity-accounted investees for the period ended 28 February 2014. 

(i) Subsidiaries
The financial statements of subsidiaries are included in the consolidated financial statements from the date on which control over the 
operating and financial decisions is obtained and cease to be consolidated from the date on which control is transferred out of the Group. 
Control exists when the Company has the power, directly or indirectly, to govern the financial and operating policies of an entity so as to obtain 
economic benefits from its activities.

On 30 April 2004, the Group, previously headed by C&C Group International Holdings Limited, underwent a re-organisation by virtue of which 
C&C Group International Holdings Limited’s shareholders in their entirety exchanged their shares for shares in C&C Group plc, a newly formed 
company, which then became the ultimate parent company of the Group. Notwithstanding the change in the legal parent of the Group, this 
transaction has been accounted for as a reverse acquisition and the consolidated financial statements are prepared on the basis of the new 
legal parent having been acquired by the existing Group except that the capital structure shown is that of the legal parent.

(ii) Investments in associates and jointly controlled entities (equity-accounted investees)
Associates are those entities in which the Group has significant influence, but not control or joint control, over the financial and operating 
policies. Significant influence is presumed to exist when the Group has greater than 20 percent and less than 50 percent of the voting power 
of another entity. Jointly controlled entities are those entities over whose activities the Group has joint control, established by contractual 
agreement and requiring unanimous consent for strategic financial and operating decisions. 

Investments in associates and jointly controlled entities are accounted for under the equity method and are recognised initially at cost. The cost 
of investment includes transaction costs.

The consolidated financial statements include the Group’s share of the profit or loss and other comprehensive income of equity-accounted 
investees, after adjustments to align the accounting policies with those of the Group, from the date that significant influence or joint control 
commences until the date that significant influence or joint control ceases.

Should the Group’s share of losses exceed its interest in an equity-accounted investee, the carrying amount of the investment, including any 
long-term interests that form part thereof, is reduced to zero, and the recognition of further losses is discontinued except to the extent that the 
Group has an obligation or has made payments on behalf of the investee. 

(iii) Transactions eliminated on consolidation
All inter-company balances and transactions, including unrealised gains arising from inter-group transactions, have been eliminated in full. 
Unrealised losses are eliminated in the same manner as unrealised gains except to the extent that they provide evidence of impairment.

(iv) Company Financial Statements
Investments in subsidiaries are carried at cost less provision for impairment. Dividend income is recognised when the right to receive payment 
is established.

REVENUE RECOGNITION
Revenue comprises the fair value of goods supplied to external customers exclusive of inter-company sales and value added tax, after allowing 
for discounts, rebates, allowances for customer loyalty and other pricing related allowances and incentives. Provision is made for returns 
where appropriate. Revenue is recognised to the extent that it is probable that the economic benefits will flow to the Group, that it can be 
reliably measured, and that the significant risks and rewards of ownership of the goods have passed to the buyer. This is normally deemed to 
occur on delivery except in the case of international customers where its normally deemed to occur on despatch.

ExCISE DUTY
Excise duty is levied at the point of production in the case of the Group’s manufactured products and at the point of importation in the case 
of imported products in the relevant jurisdictions in which the Group operates. As the Group’s manufacturing and warehousing facilities are 
Revenue approved and registered excise facilities, the excise duty liability generally crystallises on transfer of product from duty in suspense to 
duty paid status which normally coincides with the point of sale. 

C&C GROUP PLC - 2014  ANNUAL REPORT1 0 1

NET REVENUE
Net revenue is defined by the Group as Revenue less Excise duty. Excise duties, which represent a significant proportion of Revenue, are set 
by external regulators over which the Group has no control and are generally passed on to the consumer, consequently the Directors consider 
that the disclosure of Net Revenue enhances the transparency and provides a more meaningful analysis of underlying sales performance. 

ExCEPTIONAL ITEMS
The Group has adopted an accounting policy and income statement format that seeks to highlight significant items of income and expense 
within the Group results for the year. The Directors believe that this presentation provides a more helpful analysis. Such items may include 
significant restructuring and integration costs, significant past service and curtailment gains/costs realised under the Group’s defined benefit 
pension schemes, profits or losses on disposal or termination of operations, litigation costs and settlements, profit or loss on disposal 
of investments, significant impairment of assets, acquisition related costs and unforeseen gains/losses arising on derivative financial 
instruments. The Directors use judgement in assessing the particular items which by virtue of their scale and nature are disclosed in the 
income statement and related notes as exceptional items.

FINANCE INCOME AND ExPENSES
Finance income comprises interest income on funds invested and gains on hedging instruments that are recognised in the income statement. 
Interest income is recognised as it accrues in the income statement, using the effective interest method.

Finance expenses comprise interest expense on borrowings, interest expense on sale of trade receivables, bank guarantee fees, amortisation 
of borrowing issue costs, changes in the fair value of financial assets or liabilities which are accounted for at fair value through the income 
statement, losses on hedging instruments that are recognised in the income statement, gains or losses relating to the effective portion of 
interest rate swaps hedging variable rate borrowings, ineffective portion of changes in the fair value of cash flow hedges, impairment losses 
recognised on financial assets and unwinding the discount on provisions. All borrowing costs are recognised in the income statement using the 
effective interest method.

RESEARCH AND DEVELOPMENT
Expenditure on research that is not related to specific product development is recognised in the income statement as incurred.

Expenditure on the development of new or substantially improved products or processes is capitalised if the product or process is technically 
feasible and commercially viable.

GOVERNMENT GRANTS
Grants are recognised at their fair value when there is a reasonable assurance that the grant will be received and all attaching conditions have 
been complied with.

Capital grants received and receivable by the Group are credited to government grants and are amortised to the income statement on a 
straight line basis over the expected useful lives of the assets to which they relate.

Revenue grants are recognised as income over the periods necessary to match the grant on a systematic basis to the costs that it is intended 
to compensate.

DISCONTINUED OPERATIONS
A discontinued operation is a component of the Group’s business that represents a separate major line of business, geographical area of 
operations or is material to Revenue, Net revenue or Operating profit and has been disposed of or is held for sale. When an operation is 
classified as a discontinued operation, the comparative income statement is restated as if the operation had been discontinued from the start 
of the earliest period presented.

SEGMENTAL REPORTING
Operating segments are reported in a manner consistent with the internal organisational and management structure of the Group and the 
internal financial information provided to the Chief Operating Decision-Maker (the executive directors comprising Stephen Glancey, Kenny Neison 
and, from 23 October 2012, Joris Brams) who is responsible for the allocation of resources and the monitoring and assessment of performance of 
each of the operating segments. The Group has determined that it has five reportable operating segments. 

The analysis by segment includes both items directly attributable to a segment and those, including central overheads, that are allocated on a 
reasonable basis to those segments in internal financial reporting packages.

SHAREHOLDER INFORMATIONBUSINESS & STRATEGYC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSGOVERNANCE 
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STATEMENT OF ACCOUNTING POLICIES
(CONTINUED)

FOREIGN CURRENCY TRANSLATION 
Items included in the financial statements of each of the Group’s entities are measured using the currency of the primary economic 
environment in which the entity operates (“the functional currency”). The consolidated financial statements are presented in euro, which is the 
presentation currency of the Group and both the presentation and functional currency of the Company.

Transactions in foreign currencies are translated into the functional currency of each entity at the foreign exchange rate ruling at the date of 
the transaction. Non-monetary assets carried at historic cost are not subsequently retranslated. Monetary assets and liabilities denominated 
in foreign currencies at the reporting date are translated into functional currencies at the foreign exchange rate ruling at that date. Foreign 
exchange movements arising on translation are recognised in the income statement with the exception of all monetary items designated as a 
hedge of a net investment in a foreign operation, which are recognised in the consolidated financial statements in other comprehensive income 
until the disposal of the net investment, at which time they are recognised in the income statement for the year.

The assets and liabilities of foreign operations, including goodwill and fair value adjustments arising on consolidation, are translated to euro at 
the foreign exchange rates ruling at the reporting date. The revenues and expenses of foreign operations are translated to euro at the average 
exchange rate for the financial period where that represents a reasonable approximation of actual rates. Foreign exchange movements arising 
on translation of the net investment in a foreign operation, including those arising on long term intra group loans for which settlement is neither 
planned nor likely to happen in the foreseeable future and as a consequence are deemed quasi equity in nature, are recognised directly in other 
comprehensive income in the consolidated financial statements in the foreign currency translation reserve. The portion of exchange gains or 
losses on foreign currency borrowings or derivatives used to provide a hedge against a net investment in a foreign operation that is designated 
as a hedge of those investments, is recognised directly in other comprehensive income to the extent that they are determined to be effective. The 
ineffective portion is recognised immediately in the income statement for the year.

Any movements that have arisen since 1 March 2004, the date of transition to IFRS, are recognised in the currency translation reserve and are 
recycled through the income statement on disposal of the related business. Translation differences that arose before the date of transition to 
IFRS as adopted by the EU in respect of all non-euro denominated operations are not presented separately.

BUSINESS COMBINATIONS
The purchase method of accounting is employed in accounting for the acquisition of subsidiaries by the Group. The fair value of consideration 
for a business combination is measured as the aggregate of the fair value at the date of exchange of assets acquired and liabilities incurred or 
assumed in exchange for control, together with the fair value of existing equity interests in the acquired business and the recognised amount of 
any non-controlling interests. Costs directly attributable to the acquisition of a business as defined by IFRS 3 (2008) Business Combinations are 
expensed in the period in which the costs are incurred and the services are received. Where a business combination agreement provides for 
an adjustment to the consideration contingent on future events, the amount of the estimate adjustment is included in the consideration at the 
acquisition date to the extent that it can be reliably measured. To the extent that settlement of all or any part of the consideration for a business 
combination is deferred, the fair value of the deferred component is determined through discounting the amounts payable to their present 
value at the date of exchange. The discount component is unwound as an interest charge in the income statement over the life of the obligation.

Acquisitions prior to 1 March 2011
For acquisitions prior to 1 March 2011, transaction costs, other than those associated with the issue of debt or equity securities, that the Group 
incurred in connection with business combinations were capitalised as part of the cost of the acquisition in line with IFRS 3 (2004) Business 
Combinations.

GOODWILL 
Goodwill is the excess of the fair value of the consideration paid over the fair value of the identifiable assets, liabilities and contingent liabilities 
in a business combination and relates to the future economic benefits arising from assets, that are not capable of being individually identified 
and separately recognised.

Goodwill arising on acquisitions prior to the date of transition to IFRS as adopted by the EU has been retained, with the previous Irish GAAP 
amount considered its deemed cost, subject to being tested for impairment. Goodwill written off to reserves under Irish GAAP prior to 1998 has 
not been reinstated and will not be included in determining any subsequent profit or loss on disposal. 

Goodwill on acquisition is initially measured at cost being the excess of the cost of the business combination over the net fair value of the 
identifiable assets, liabilities and contingent liabilities. Following initial recognition, goodwill is measured at cost less any accumulated 
impairment losses. Goodwill is not amortised but is reviewed for impairment annually or more frequently if events or changes in circumstances 
indicate that the carrying value may be impaired. 

As at the date of acquisition any goodwill acquired is allocated to each operating segment (which may comprise more than one cash 
generating unit) expected to benefit from the combination’s synergies. Impairment is determined by assessing the recoverable amount of the 
operating segment to which the goodwill relates. These operating segments represent the lowest level within the Group at which goodwill is 
monitored for internal management purposes. 

C&C GROUP PLC - 2014  ANNUAL REPORT 
1 0 3

Where goodwill forms part of an operating segment and part of the operation within that unit is disposed of, the goodwill associated with the 
operation disposed of is included in the carrying amount of the operation when determining the gain or loss on disposal of the operation. 
Goodwill disposed of in this circumstance is measured on the basis of the relative values of the operation disposed of and the proportion of the 
business segment retained. 

INTANGIBLE ASSETS (OTHER THAN GOODWILL) ARISING ON BUSINESS COMBINATIONS
An intangible asset, which is a non-monetary asset without a physical substance, is capitalised separately from goodwill as part of a business 
combination at cost (fair value at date of acquisition) to the extent that it is probable that the expected future economic benefits attributable to 
the asset will flow to the Group and that its fair value can be reliably measured. Acquired brands and other intangible assets are deemed to be 
identifiable and recognised when they are controlled through contractual or other legal rights, or are separable from the rest of the business, 
regardless of whether those rights are transferable or separable from the Group or from other rights and obligations.

Subsequent to initial recognition, intangible assets are carried at cost less any accumulated amortisation and any accumulated impairment 
losses. The carrying values of intangible assets considered to have an indefinite useful economic life are reviewed for indicators of impairment 
regularly and are subject to impairment testing on an annual basis unless events or changes in circumstances indicate that the carrying values 
may not be recoverable and impairment testing is required earlier.

The amortisation charge on intangible assets considered to have finite lives is calculated to write-off the book value of the asset over its useful 
life on a straight line basis on the assumption of zero residual value.

PROPERTY, PLANT & EQUIPMENT 
Property (comprising land and buildings) is recognised at estimated fair value with the changes in the value of the property reflected in other 
comprehensive income, to the extent it does not reverse previously recognised losses, or as an impairment loss in the income statement to 
the extent it does not reverse previously recognised revaluation gains. The fair value is based on estimated market value at the valuation date, 
being the estimated amount for which a property could be exchanged in an arm’s length transaction, to the extent that an active market exists. 
Such valuations are determined based on benchmarking against comparable transactions for similar properties in similar locations as those 
of the Group or on the use of valuation techniques including the use of market yields on comparable properties. If no active market exists or 
there are no other observable comparative transactions, the fair value may be determined using a valuation technique known as a Depreciated 
Replacement Cost approach.

Plant & machinery is carried at its revalued amount. In view of the specialised nature of the Group’s plant & machinery and the lack of 
comparable market-based evidence of similar plant sold, upon which to base a market approach of fair value, the Group uses a Depreciated 
Replacement Cost approach to determine a fair value for such assets. 

Depreciated Replacement Cost is assessed, firstly, by the identification of the gross replacement cost for each class of plant & machinery. A 
depreciation factor derived from both the physical and functional obsolescence of each class of asset, taking into account estimated residual 
values at the end of the life of each class of asset, is then applied to the gross replacement cost to determine the net replacement cost. An 
economic obsolescence factor, which is derived based on current and anticipated capacity or utilisation of each class of plant & machinery as a 
function of total available production capacity, is applied to determine the Depreciated Replacement Cost. 

Motor vehicles & other equipment are stated at cost less accumulated depreciation and impairment losses.

Cost includes expenditure that is directly attributable to the acquisition of the asset. When parts of an item of property, plant & equipment 
have different useful lives, they are accounted for as separate items (major components) of property, plant & equipment. Subsequent costs 
are included in an asset’s carrying amount or recognised as a separate asset, as appropriate, only when it is probable that future economic 
benefits associated with the item will flow to the Group. 

Property, plant & equipment, other than freehold land and assets under construction, which are not depreciated, were depreciated using the 
following rates which are calculated to write-off the value of the asset, less the estimated residual value, over its expected useful life: 

Land and Buildings
Land
Buildings - ROI, US, Portugal
Buildings	–	UK

Plant and Machinery
Storage tanks
Other plant & machinery 

Motor vehicles and other equipment
Motor vehicles 
Other equipment incl returnable bottles, cases and kegs

n/a
2% straight line
2% reducing balance

10% reducing balance
15-30% reducing balance 

15% straight line
5-25% straight line

SHAREHOLDER INFORMATIONBUSINESS & STRATEGYC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSGOVERNANCE 
1 0 4

STATEMENT OF ACCOUNTING POLICIES
(CONTINUED)

The residual value and useful lives of property, plant & equipment are reviewed and adjusted if appropriate at each reporting date to take 
account of any changes that could affect prospective depreciation charges and asset carrying values. When determining useful economic lives, 
the principal factors the Group takes into account are the intensity at which the assets are expected to be used, expected requirements for the 
equipment and technological developments.

On disposal of property, plant & equipment the cost or valuation and related accumulated depreciation and impairments are removed from 
the balance sheet and the net amount, less any proceeds, is taken to the income statement and any amounts included within the revaluation 
reserve transferred to the retained income reserve.

The carrying amounts of the Group’s property, plant & equipment are reviewed at each balance sheet date to determine whether there is 
any indication of impairment. An impairment loss is recognised when the carrying amount of an asset or its cash generation unit exceeds its 
recoverable amount (being the greater of fair value less costs to sell and value in use). Impairment losses are debited directly to equity under 
the heading of revaluation reserve to the extent of any credit balance existing in the revaluation reserve account in respect of that asset with the 
remaining balance recognised in the income statement.

A revaluation surplus is credited directly to other comprehensive income and accumulated in equity under the heading of revaluation reserve, 
unless it reverses a revaluation decrease on the same asset previously recognised as an expense, where it is first credited to the income 
statement to the extent of the previous write down.

INVENTORIES 
Inventories are stated at the lower of cost and net realisable value. Cost includes all expenditure incurred in acquiring the inventories and 
bringing them to their present location and condition and is based on the first-in first-out principle.

In the case of finished goods and work in progress, cost includes direct production costs and the appropriate share of production overheads 
plus excise duties, where appropriate. Net realisable value is the estimated selling price in the ordinary course of business, less estimated 
costs of completion and estimated costs necessary to complete the sale.

Provision is made for slow-moving or obsolete stock where appropriate.

PROVISIONS 
A provision is recognised in the balance sheet when the Group has a present legal or constructive obligation as a result of a past event, and it is 
probable that an outflow of economic benefits will be required to settle the obligation. Provisions are measured at the Directors’ best estimate 
of the expenditure required to settle the obligation at the balance sheet date and are discounted to present value at an appropriate rate if the 
effect of the time value of money is deemed material. The carrying amount of the provision increases in each period to reflect the passage of 
time and the unwinding of the discount. The increase in the provision due to the passage of time is recognised in the income statement within 
finance expense.

A contingent liability is not recognised but is disclosed where the existence of the obligation will only be confirmed by future events or where it 
is not probable that an outflow of resources will be required to settle the obligation or where the amount of the obligation cannot be measured 
with reasonable reliability. Contingent assets are not recognised but are disclosed where an inflow of economic benefits is probable. Provisions 
are not recognised for future operating losses, however, provisions are recognised for onerous contracts where the unavoidable cost exceeds 
the expected benefit.

Due to the inherent uncertainty with respect to such matters, the value of each provision is based on the best information available at the time, 
including advice obtained from third party experts, and is reviewed by the Directors on a periodic basis with the potential financial exposure 
reassessed. Revisions to the valuation of a provision are recognised in the period in which such a determination is made and such revisions 
could have a material impact on the financial performance of the Group.

LEASES 
Where the Group has entered into lease arrangements on land & buildings the lease payments are allocated between land & buildings and 
each component is assessed separately to determine whether it is a finance or operating lease.

Finance leases, which transfer to the Group substantially all the risks and rewards of ownership of the leased asset, are recognised in 
property, plant & equipment at the inception of the lease at the fair value of the leased asset or, if lower, the present value of the minimum 
lease payments. The corresponding liability to the lessor is included in the balance sheet as a finance lease obligation. Lease payments are 
apportioned between finance charges and a reduction of the lease obligation so as to achieve a constant rate of interest on the remaining 
balance of the liability. Finance charges are charged to the income statement as part of finance expense. 

Leases where the lessor retains substantially all the risks and benefits of ownership of the assets are classified as operating leases. Operating 
lease payments are recognised as an expense in the income statement on a straight-line basis over the lease term. 

C&C GROUP PLC - 2014  ANNUAL REPORT 
 
1 0 5

RETIREMENT BENEFIT OBLIGATIONS
The Group operates a number of defined contribution and defined benefit pension schemes. 

Obligations to the defined contribution pension schemes are recognised as an expense in the income statement as the related employee 
service is received. Under these schemes, the Group has no obligation, either legal or constructive, to pay further contributions in the event that 
the fund does not hold sufficient assets to meet its benefit commitments.

The liabilities and costs associated with the Group’s defined benefit pension schemes, all of which are funded and administered under trusts 
which are separate from the Group, are assessed on the basis of the projected unit credit method by professionally qualified actuaries and are 
arrived at using actuarial assumptions based on market expectations at the reporting date. The discount rates employed in determining the 
present value of the schemes’ liabilities are determined by reference to market yields, at the reporting date, on high-quality corporate bonds 
of a currency and term consistent with the currency and term of the associated post-employment benefit obligations. The fair value of scheme 
assets is based on market price information, measured at bid value for publicly quoted securities. 

The resultant defined benefit pension net surplus or deficit is shown within either non-current assets or non-current liabilities on the face of 
the Group balance sheet and comprises the total for each plan of the present value of the defined benefit obligation less the fair value of plan 
assets out of which the obligations are to be settled directly. The assumptions (disclosed in note 22) underlying these valuations are updated 
at each reporting period date based on current economic conditions and expectations (discount rates, salary inflation and mortality rates) and 
reflect any changes to the terms and conditions of the post retirement pension plans. The deferred tax liabilities and assets arising on pension 
scheme surpluses and deficits are disclosed separately within deferred tax assets or liabilities, as appropriate. 

When the benefits of a defined benefit scheme are improved, the portion of the increased benefit relating to the past service of employees is 
recognised as an expense immediately in the income statement. 

The expected increase in the present value of scheme liabilities arising from employee service in the current period is recognised in arriving 
at operating profit or loss together with the net interest expense/(income) on the net defined benefit liability/(asset). Differences between the 
actual return on plan assets and the interest income, experience gains and losses on scheme liabilities, together with the effect of changes 
in the current or prior assumptions underlying the liabilities are recognised in other comprehensive income. The amounts recognised in the 
Income statement and Statement of other comprehensive income and the valuation of the defined benefit pension net surplus or deficit are 
sensitive to the assumptions used. While management believe that the assumptions used are appropriate, differences in actual experience or 
changes in assumptions may affect the valuation of retirement benefit obligations and expenses recognised in future accounting periods.

Company
The Company has no direct employees and is not the sponsoring employer for any of the Group’s defined benefit pension schemes. There is 
no stated policy within the Group in relation to the obligations of Group companies to contribute to scheme deficits. Group companies make 
contributions to the schemes as requested by the sponsoring employers. 

SHARE-BASED PAYMENTS
The Group operates a number of Share Option Schemes, Performance Share Plans and cash settled award schemes, listed below:-

•	Executive	Share	Option	Scheme	(the	‘ESOS’),	
•	Long	Term	Incentive	Plan	(Part	I)	(the	‘LTIP	(Part	I)’),
•	Joint	Share	Ownership	Plan	(the	‘JSOP’),	
•	Restricted	Share	Award	Scheme,
•	Recruitment	and	Retention	Plan,	
•	Long	Term	Incentive	Plan	(Part	II)	(the	‘LTIP	(Part	II)’),	and
•	Partnership	and	Matching	Share	Schemes.

Equity settled share-based payment transactions
Group share schemes allow certain employees to acquire shares in the Company. The fair value of share entitlements granted is recognised as 
an employee expense in the income statement with a corresponding increase in equity, while the cost of acquiring shares on the open market 
to satisfy the Group’s obligations under the Partnership and Matching Share Schemes is recognised in the income statement as incurred.

To date, share options granted by the Company under the ESOS and share entitlements (represented by nominal cost options) granted under 
the LTIP (Part II) are subject to non-market vesting conditions only. 

An element of the share entitlements (represented by nominal-cost options) granted by the Company under the LTIP (Part I), the Recruitment 
and Retention Plan and the Restricted Share Award Scheme and some of the Interests granted under the Joint Share Ownership Plan are 
subject to market vesting conditions with or without non-market vesting conditions whilst the remainder are subject to non-market vesting 
conditions only, the details of which are set out in note 5. Market conditions are incorporated into the calculation of fair value of share/Interest 
entitlements as at the grant date. Non-market vesting conditions are not taken into account when estimating such fair value. 

SHAREHOLDER INFORMATIONBUSINESS & STRATEGYC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSGOVERNANCE1 0 6

STATEMENT OF ACCOUNTING POLICIES
(CONTINUED)

The expense for the share entitlements shown in the income statement is based on the fair value of the total number of entitlements expected 
to vest and is allocated to accounting periods on a straight line basis over the vesting period. The cumulative charge to the income statement 
at each reporting date reflects the extent to which the vesting period has expired and the Group’s best estimate of the number of equity 
instruments that will ultimately vest. It is reversed only where entitlements do not vest because all non-market performance conditions have 
not been met or where an employee in receipt of share entitlements leaves the Group before the end of the vesting period and forfeits those 
options in consequence. Awards with market based performance conditions are treated as vesting irrespective of whether or not the market 
condition is satisfied, provided that all other performance and/or service conditions are satisfied. No reversal is recorded for failure to vest as a 
result of market conditions not being met. 

The proceeds received by the Company net of any directly attributable transaction costs on the vesting of share entitlements met by the issue of 
new shares are credited to share capital and share premium when the share entitlements are exercised. Amounts included in the share-based 
payments reserve are transferred to retained income when vested options are exercised, forfeited post vesting or lapse.

The dilutive effect of outstanding options, to the extent that they are to be settled by the issue of new shares and to the extent that the vesting 
conditions would have been satisfied if the end of the reporting period was the end of the contingency period, is reflected as additional share 
dilution in the determination of diluted earnings per share.

Cash settled share-based payment transactions
The fair value of the amount payable to employees in respect of share appreciation rights that are settled in cash is recognised as an expense 
in the Income statement with a corresponding increase in liabilities, over the period that the employees become unconditionally entitled to the 
payment. The liability is re-measured at each reporting date and at settlement date based on the fair value of the share appreciation rights. Any 
changes are recognised as an employee benefit expense in the Income statement.

INCOME TAx
Current tax expense represents the expected tax amount to be paid in respect of taxable income for the current year and is based on reported 
profit and the expected statutory tax rates, reliefs and allowances applicable in the jurisdictions in which the Group operates. Current tax for 
the current and prior years, to the extent that it is unpaid, is recognised as a liability in the balance sheet. 

Deferred tax is provided on the basis of the balance sheet liability method on all temporary differences at the reporting date. Temporary 
differences are defined as the difference between the tax bases of assets and liabilities and their carrying amounts in the financial statements. 
Deferred tax assets and liabilities are not subject to discounting and are measured at the tax rates that are expected to apply in the period in 
which the asset is recovered or the liability is settled based on tax rates and tax laws that have been enacted or substantively enacted at the 
balance sheet date.

Deferred tax assets and liabilities are recognised for all temporary differences except where they arise from:-
•	the	initial	recognition	of	goodwill	or	the	initial	recognition	of	an	asset	or	a	liability	in	a	transaction	that	is	not	a	business	combination	and	
affects neither the accounting profit or loss nor the taxable profit or loss at the time of the transaction, or,
•	temporary	differences	associated	with	investments	in	subsidiaries	where	the	timing	of	the	reversal	of	the	temporary	difference	is	subject	to	
the Group’s control and it is probable that a reversal will not be recognised in the foreseeable future.

Deferred tax assets in respect of deductible temporary differences are recognised only to the extent that it is probable that taxable profits or 
taxable temporary differences will be available against which to offset these items. The recognition or non recognition of deferred tax assets as 
appropriate also requires judgement as it involves an assessment of the future recoverability of those assets. The recognition of deferred tax 
assets is based on management’s judgement and estimate of the most probable amount of future taxable profits and taking into consideration 
applicable tax legislation in the relevant jurisdiction. The carrying amounts of deferred tax assets are subject to review at each reporting date 
and are reduced to the extent that future taxable profits are considered to be insufficient to allow all or part of the deferred tax asset to be 
utilised.

Deferred tax and current tax are recognised as a component of the tax expense in the income statement except to the extent that they relate to 
items recognised directly in other comprehensive income (for example, certain derivative financial instruments and actuarial gains and losses 
on defined benefit pension schemes), in which case the related tax is also recognised in other comprehensive income. 

The Group is subject to income tax in a number of jurisdictions, and judgement is required in determining the worldwide provision for taxes. 
There are many transactions and calculations during the ordinary course of business, for which the ultimate tax determination is uncertain 
and the complexity of the tax treatment may be such that the final tax charge may not be determined until a formal resolution has been 
reached with the relevant tax authority which may take extended time periods to conclude. The ultimate tax charge may, therefore be different 
from that which initially is reflected in the Group’s consolidated tax charge and provision and any such differences could have a material 
impact on the Group’s income tax charge and consequently financial performance. The determination of the provision for income tax is based 
on management’s understanding of the relevant tax law and judgement as to the appropriate tax charge, and management believe that all 
assumptions and estimates used are reasonable and reflective of the tax legislation in jurisdictions in which the Group operates. Where the 
final tax charge is different from the amounts that were initially recorded, such differences are recognised in the income tax provision in the 
period in which such determination is made.

C&C GROUP PLC - 2014  ANNUAL REPORT 
1 0 7

FINANCIAL INSTRUMENTS 
Trade & other receivables 
Trade receivables are initially recognised at fair value (which usually equals the original invoice value) and are subsequently measured at 
amortised cost. A provision for impairment of trade receivables is established when there is objective evidence that the Group will not be able 
to collect all amounts due according to the original terms of the receivables. The amount of the provision is the difference between the asset’s 
carrying amount and the present value of estimated future cash flows. Movements in provisions are recognised in the income statement. Bad 
debts are written-off against the provision when no further prospect of collection exists.

Cash & cash equivalents 
Cash & cash equivalents in the balance sheet comprise cash at bank and in hand and short term deposits with an original maturity of three 
months or less. Bank overdrafts that are repayable on demand and form part of the Group’s cash management are included as a component of 
cash & cash equivalents for the purpose of the statement of cash flows. 

Advances to customers
Advances to customers, which can be categorised as either an advance of discount or a repayment/annuity loan conditional on the 
achievement of contractual sales targets, are initially recognised at fair value, amortised to the income statement (and classified within 
sales discounts as a reduction in revenue) over the relevant period to which the customer commitment is made, and subsequently carried at 
amortised cost less an impairment allowance. Where there is a volume target the amortisation of the advance is included in sales discounts as 
a reduction to revenue. A provision for impairment is established when there is objective evidence that the Group will not be able to collect all 
amounts due according to the original terms of the agreement with the customer. The amount of the provision is determined by the difference 
between the asset’s carrying amount and the present value of the estimated future cash flows or recognition of the estimated amortisation of 
advances.

Trade & other payables
Trade & other payables are recognised initially at fair value and subsequently measured at amortised cost using the effective interest rate 
method, unless the maturity date is less than six months.

Interest-bearing loans & borrowings 
Interest-bearing loans & borrowings are recognised initially at fair value less attributable transaction costs and are subsequently measured at 
amortised cost with any difference between the amount originally recognised and redemption value being recognised in the income statement 
over the period of the borrowings on an effective interest rate basis. Where the early refinancing of a loan results in a significant change in the 
present value of the expected cash flows, the original loan is de-recognised and the replacement loan is recognised at fair value.

Derivative financial instruments
The Group uses derivative financial instruments (principally interest rate swaps and forward foreign exchange contracts) to hedge its exposure 
to interest rate and foreign exchange risks arising from operational and financing activities. The Group does not enter into speculative 
transactions.

Derivative financial instruments are measured at fair value at each reporting date. The fair value of interest rate swaps is the estimated amount 
that the Group would receive or pay to terminate the swap at the reporting date, taking into account current market interest and currency 
exchange rates where relevant and the current creditworthiness of the swap counterparties. The fair value of forward exchange contracts is 
calculated by reference to current forward exchange rates for contracts with similar maturity and credit profiles and equates to the market 
price at the balance sheet date. 

Gains or losses on re-measurement to fair value are recognised immediately in the income statement except where derivatives are designated 
and qualify for cashflow hedge accounting in which case recognition of any resultant gain or loss is recognised through other comprehensive 
income.

Derivative financial instruments entered into by the Group are for the purposes of hedge accounting classified as cash flow hedges which 
hedge exposure to fluctuations in future cash flows derived from a particular risk associated with a recognised asset, liability, a firm 
commitment or a highly probable forecast transaction.

The Group documents at the inception of the transaction the relationship between hedging instruments and hedged items, as well as its risk 
management objectives and strategy for undertaking various hedging transactions. The Group also documents its assessment, both at hedge 
inception and on an ongoing basis, of whether the derivatives that are used in hedging transactions are highly effective in offsetting changes in 
fair values or cash flows of hedged items.

SHAREHOLDER INFORMATIONBUSINESS & STRATEGYC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSGOVERNANCE 
1 0 8

STATEMENT OF ACCOUNTING POLICIES
(CONTINUED)

Where a derivative financial instrument is designated as a hedge of the variability in cash flows of a recognised liability, a firm commitment or 
a highly probable forecasted transaction, the effective part of any gain or loss on the derivative financial instrument is recognised as a separate 
component of other comprehensive income with the ineffective portion being reported in the income statement. The associated gains or losses 
that had previously been recognised in other comprehensive income are transferred to the income statement contemporaneously with the 
materialisation of the hedged transaction, except when a firm commitment or forecast transaction results in the recognition of a non-financial 
asset or a non-financial liability, in which case the cumulative gain or loss is removed from other comprehensive income and included in the 
initial measurement of the asset or liability. 

Hedge accounting is discontinued when the hedging instrument expires or is sold, is terminated or exercised, or no longer qualifies for hedge 
accounting. For situations where the hedging instrument no longer qualifies for hedge accounting, the cumulative gain or loss on the hedging 
instrument that remains recognised directly in equity from the period when the hedge was effective shall remain separately recognised in 
equity until the expected forecast transaction occurs. If a hedged transaction is no longer expected to occur, the net cumulative gain or loss 
recognised in other comprehensive income is transferred to the income statement in the period. 

Net investment hedging
Any gain or loss on the effective portion of a hedge of a net investment in a foreign operation using a foreign currency denominated monetary 
liability is recognised in other comprehensive income while the gain or loss on the ineffective portion is recognised immediately in the income 
statement. Cumulative gains and losses remain in other comprehensive income until disposal of the net investment in the foreign operation at 
which point the related differences are transferred to the income statement as part of the overall gain or loss on disposal.

SHARE CAPITAL/PREMIUM
Ordinary shares are classified as equity instruments. Incremental costs directly attributable to the issuance of new shares are shown in equity 
as a deduction from the gross proceeds.

Treasury shares
Equity share capital issued under its Joint Share Ownership Plan, which is held in trust by an Employee Trust is classified as treasury shares 
on consolidation until such time as the Interests vest and the participants acquire the shares from the Trust or the Interests lapse and the 
shares are cancelled or disposed of by the Trust.

Own shares acquired under share buyback programme
The cost of ordinary shares purchased by the Company on the open market is recorded as a deduction from equity on the face of the Group and 
Company balance sheet. When these shares are cancelled, an amount equal to the nominal value of any shares cancelled is included within 
the capital redemption reserve fund and the cost is deducted from retained earnings.

Dividends 
Final dividends on ordinary shares are recognised as a liability in the financial statements only after they have been approved at an annual 
general meeting of the Company. Interim dividends on ordinary shares are recognised when they are paid.

COMPANY FINANCIAL ASSETS
The change in legal parent of the Group on 30 April 2004, as disclosed in detail in that year’s annual report, was accounted for as a reverse 
acquisition. This transaction gave rise to a financial asset in the Company’s accounts, which relates to the fair value at that date of its 
investment in subsidiaries. Financial assets are reviewed for impairment if there are any indications that the carrying value may not be 
recoverable. 

Share options granted to employees of subsidiary companies are accounted for as an increase in the carrying value of the investment in 
subsidiaries and the share-based payment reserve.

C&C GROUP PLC - 2014  ANNUAL REPORTNOTES

FORMING PART OF THE FINANCIAL STATEMENTS

1 0 9

1. PRIOR YEAR ADJUSTMENT
The Group has applied the revised accounting standard IAS 19 Employee Benefits in the current financial year. This affects the 
accounting for defined benefit pension schemes. Under the revised standard; the interest on scheme assets is accounted for using the 
same discount rate as is used in measuring scheme obligations as part of the income statement charge, net interest on net defined 
liability. The prior year comparative figures have been restated as though this revision had also been applied in the prior year. 

The implementation of IAS19 revised Employee Benefits had no impact on total comprehensive income attributable to equity 
shareholders for the year ended 28 February 2013, but it did increase the Profit for the year attributable to equity shareholders by €0.7m 
in the income statement, and increase actuarial losses on defined benefit pension obligations by €0.7m within other comprehensive 
income and expense in the Group Statement of Comprehensive Income as outlined in the table below. There is no impact on the balance 
sheet.

The table below details the impact of the implementation of the revised accounting standard IAS 19 Employee Benefits on both the 
current and prior year results.

Previously	reported	–	under	IAS	19
Impact of change

Currently	reported	–	under	IAS	19	(R)

Under IAS 19
Impact of change

As reported - under IAS 19 (R) 

Financial year ended 28 February 2013

Operating 
costs

Operating 
profit

€m
(367.6)
0.7

(366.9)

€m
109.3
0.7

110.0

Actuarial loss 
on retirement 
benefit 
obligations

€m

(12.3)
(0.7)

(13.0)

Other 
comprehensive 
income & 
expense
€m

(20.3)
(0.7)

(21.0)

Total 
comprehensive 
income

€m
68.4
-

68.4

Financial year ended 28 February 2014

Operating 
costs

Operating 
profit

€m

(515.3)
1.1

(514.2)

€m

104.9
1.1

106.0

Actuarial loss 
on retirement 
benefit 
obligations

Other 
comprehensive 
income & 
expense

Total 
comprehensive 
income

€m

(5.3)
(1.1)

(6.4)

€m

11.2
(1.1)

10.1

€m

93.4
-

93.4

2. SEGMENTAL REPORTING
The Group’s business activity is the manufacturing, marketing and distribution of beverage products, primarily branded beer and cider. 
Following the current year acquisition of the Gleeson group, the Group’s activity has broadened to include the distribution of wine and 
the manufacture, marketing and distribution of Finches soft drinks and Tipperary Water. Five reporting segments have been identified; 
Republic of Ireland (‘ROI’), Cider United Kingdom (‘Cider UK’), Tennent’s United Kingdom (‘Tennent’s UK’), International, and Third Party 
Brands United Kingdom (‘Third Party Brands UK’). 

The basis of segmentation corresponds with the Group’s organisation structure, the current year nature of reporting lines to the Chief 
Operating Decision-Maker (‘CODM’ as defined in IFRS 8 Operating Segments), and the Group’s internal reporting for the purpose of 
managing the business, assessing performance and allocating resources. The acquired M. & J. Gleeson (Investments) Limited and its 
subsidiaries (‘Gleeson’) is included within the ROI reporting segment on the basis that the nature of the products sold, the production 
and distribution processes and the customers are all similar. The business has been integrated with the Group’s existing ROI business 
with both businesses managed on a consolidated basis by a newly appointed Managing Director. In addition, all accounting, HR and IT 
support services as well as sales and marketing functions are shared by the integrated ROI business.

The CODM, identified as the executive Directors comprising Stephen Glancey, Kenny Neison and, from 23 October 2012, Joris Brams, 
assesses and monitors the operating results of segments separately via internal management reports in order to effectively manage 
the business and allocate resources. Segment performance is predominantly evaluated based on Revenue, Net revenue and Operating 
profit before exceptional items and therefore these are the most relevant indicators in evaluating the results of the Group’s operating 
segments. Given that net finance costs and income tax are managed on a centralised basis, these items are not allocated between 
reporting segments for the purposes of the information presented to the CODM and are accordingly omitted from the detailed segmental 
analysis below. 

SHAREHOLDER INFORMATIONBUSINESS & STRATEGYC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSGOVERNANCE 
 
 
1 1 0

The identified reporting segments are as follows:-

(i) ROI 
This segment includes the financial results from sale of own branded products in the Republic of Ireland (‘ROI’), principally Bulmers, 
Tennent’s, Caledonia Smooth, Finches and Tipperary Water. It also includes the financial results from beer and wines & spirits 
distribution and wholesaling following the acquisition of Gleeson and the results from sale of third party brands as permitted under the 
terms of a distribution agreement with AB InBev. 

(ii) Cider Uk 
This segment includes the results from sale of the Group’s own branded cider products in the UK, with Magners, Gaymers and 
Blackthorn the principal brands. 

(iii) Tennent’s Uk 
This segment includes the results from sale of the Group’s own branded beer brands in the UK, with Tennent’s and Caledonia Best the 
principal brands. 

(iv) International 
This segment includes the results from sale of the Group’s cider and beer products, principally Woodchuck, Magners, Gaymers, 
Blackthorn, Hornsby’s and Tennent’s in all territories outside of the ROI and the UK. 

(v) Third Party Brands Uk 
This segment relates to the distribution of third party brands and the production and distribution of private label products in the UK. It 
also includes sales of the Group’s wine brands in the UK.

Information regarding the results of each reportable segment is disclosed below. The analysis by segment includes both items directly 
attributable to a segment and those, including central overheads, which are allocated on a reasonable basis in presenting information to 
the CODM. 

Inter-segmental revenue is not material and thus not subject to separate disclosure. 

Segment capital expenditure is the total amount incurred during the year to acquire segment assets, excluding those assets acquired in 
business combinations that are expected to be used for more than one accounting period.

(a) Reporting segment disclosures

ROI
Cider UK
Tennent’s UK
International
Third party brands UK

Total before exceptional items
Exceptional items (note 6)

2014

Net
revenue

€m

Operating
profit

€m

Revenue

€m

237.3
112.8
103.6
77.1
89.4

620.2
-

48.2
20.7
34.6
16.0
7.2

126.7
(20.7)*

133.8
195.8
229.3
48.5
116.7

724.1
-

2013

Net
revenue

€m

92.2
137.8
108.9
47.8
90.2

476.9
-

Operating
profit 
(restated)

€m

38.7
31.3
30.3
9.2
5.1

114.6

(4.6)**

Revenue

€m

330.6
164.1
216.2
79.9
122.1

912.9
-

Total 

912.9

620.2

106.0

724.1

476.9

110.0

*	Of	the	exceptional	loss	in	the	current	year,	€8.9m	loss	relates	to	ROI,	€7.8m	loss	to	Cider	UK,	€1.5m	loss	to	Tennent’s	UK,	€2.0m	loss	to	International	and	a	€0.5m	loss	remains	
unallocated.
**	Of	the	exceptional	loss	in	the	prior	year,	€1.3m	gain	relates	to	ROI,	€0.8m	loss	to	Cider	UK,	€0.5m	loss	to	Tennent’s	UK,	€2.6m	loss	to	International	and	a	€2.0m	loss	remains	
unallocated.

NOTESFOrmiNg parT OF ThE FiNaNcial STaTEmENTS (cONTiNuEd)C&C GROUP PLC - 2014  ANNUAL REPORT 
 
(b) Other operating segment information

ROI
Cider UK
Tennent’s UK
International
Third party brands UK

Total

(c) Geographical analysis of revenue and net revenue 

Republic of Ireland
United Kingdom
Rest of Europe
North America
Rest of World

Total

1 1 1

2014

2013

Capital

Depreciation

Capital

Depreciation

Expenditure  / Amortisation

expenditure 

 /Amortisation

€m

3.0
7.6
9.2
20.0
-

39.8

2014

€m

330.6
502.4
12.8
57.8
9.3

€m

5.2
8.4
8.5
1.7
0.2

24.0

Revenue

2013

€m

133.8
541.8
14.2
29.9
4.4

 €m

2.2
10.3
8.7
3.1
-

24.3

2014

€m

237.3
305.8
12.8
55.2
9.1

€m

3.3
8.6
8.3
1.2
0.3

21.7

Net revenue

2013 

€m

92.2
336.9
14.2
29.2
4.4

912.9

724.1

620.2

476.9

The geographical analysis of revenue and net revenue is based on the location of the third party customers. 

(d) Geographical analysis of non-current assets

28 February 2014
Property, plant & equipment
Goodwill & intangible assets
Equity-accounted investees
Retirement benefit obligations
Deferred tax assets
Derivative financial instruments
Trade & other receivables

ROI

€m

64.6
136.6
-
-
3.7
-
0.4

Uk

€m

126.6
329.2
15.0
1.4
-
1.4
40.5

Rest of

Europe

€m

North

America

€m

Rest of

World

€m

5.4
8.3
-
-
-
0.5
-

22.2
242.2
-
-
1.0
-
-

0.1
5.6
-
-
-
-
-

5.7

Total

205.3

514.1

14.2

265.4

28 February 2013
Property, plant & equipment
Goodwill & intangible assets
Equity-accounted investees
Retirement benefit obligations
Deferred tax assets
Derivative financial instruments
Trade & other receivables

ROI
€m

54.1
120.3
-
-
5.2
-
0.5

Uk
€m

123.9
322.8
2.4
0.5
-
1.4
30.8

Total

180.1

481.8

Rest of
Europe
€m

North
America
€m

Rest of
World
€m

-
7.1
-
-
-
-
-

7.1

5.6
251.4
-
-
1.0
-
-

258.0

-
5.6
-
-
-
-
-

5.6

Total

€m

218.9
721.9
15.0
1.4
4.7
1.9
40.9

1,004.7

Total
€m

183.6
707.2
2.4
0.5
6.2
1.4
31.3

932.6

The geographical analysis of non-current assets, with the exception of Goodwill & intangible assets, is based on the geographical 
location of the assets. The geographical analysis of Goodwill & intangible assets is allocated based on the country of destination of sales 
at date of application of IFRS 8 Operating Segments or date of acquisition, if later.

SHAREHOLDER INFORMATIONBUSINESS & STRATEGYC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSGOVERNANCE 
 
1 1 2

3. OPERATING COSTS

2014

2013

(restated)

Before

Exceptional

Before

Exceptional

exceptional 

items

€m

items

(note 6)

€m

279.3
1.2
81.7
32.5
68.4
23.8
0.2
(2.6)
0.3
0.7

4.1
2.3
1.6

-
-
6.1
-
10.8
-
-
3.8
-
-

-
-
-

Total

€m

279.3
1.2
87.8
32.5
79.2
23.8
0.2
1.2
0.3
0.7

4.1
2.3
1.6

exceptional

items

€m

items

(note 6)

€m

177.5
0.8
61.4
37.8
55.9
21.6
0.1
-
0.3
0.8

4.4
0.8
0.9

-
(1.0)
1.2
-
4.4
-
-
-
-
-

-
-
-

Total

€m

177.5
(0.2)
62.6
37.8
60.3
21.6
0.1
-
0.3
0.8

4.4
0.8
0.9

Raw material cost of goods sold / bought in finished 
goods
Inventory write-down/(recovered) (note 15)
Employee remuneration (note 4)
Direct brand marketing
Other operating, selling and administration costs
Depreciation
Amortisation
Net loss on disposal of property, plant & equipment
Research and development costs
Auditors remuneration (note a)
Operating lease rentals:
- land & buildings
- plant & machinery
- other

Total operating expenses

493.5

20.7

514.2

362.3

4.6

366.9

(a) Auditor remuneration: The remuneration of the Group’s statutory auditor, being the Irish firm of the principal auditor of the Group, 
KPMG, Chartered Accountants is as follows:

Audit of the Group financial statements
Other assurance services
Tax advisory services

Total

2014

€m

0.4
0.2
0.1

0.7

2013

€m

0.4
-
0.4

0.8

The audit fee for the audit of the financial statements of the Company was less than €0.1m in the current and prior financial year. 

NOTESFOrmiNg parT OF ThE FiNaNcial STaTEmENTS (cONTiNuEd)C&C GROUP PLC - 2014  ANNUAL REPORT1 1 3

4. EMPLOYEE NUMBERS & REMUNERATION COSTS
The average number of persons employed by the Group (including executive Directors) during the year, analysed by category, was as 
follows:-

Sales & marketing
Production & distribution
Administration

Total

The actual number of persons employed by the Group as at 28 February 2014 was 1,524 (28 February 2013: 1,001).

The aggregate remuneration costs of these employees can be analysed as follows:-

Wages, salaries and other short term employee benefits
Restructuring costs (note 6)
Social welfare costs
Retirement	benefit	obligations	–	defined	benefit	schemes	(note	22)
Retirement	benefit	obligations	–	defined	contribution	schemes,	including	pension	related	expenses	
Equity settled share-based payments (note 5)
Cash settled share-based payments (note 5)
Partnership & matching share schemes (note 5)

Charged to the income statement

Actuarial loss on retirement benefit obligations recognised in other comprehensive income (note 22)

Total employee benefits

2014

2013

Number

Number

415
980
184

1,579

300
529
121

950

2014

€m

67.4
6.7
7.0
0.5
4.7
0.8
0.5
0.2

87.8

6.4

94.2

2013
(restated)
€m

47.5
1.2
5.3
0.6
4.5
3.0
0.2
0.3

62.6

13.0

75.6

5. SHARE-BASED PAYMENTS
Equity settled awards
In April 2004, the Group established an equity settled Executive Share Option Scheme (ESOS) under which options to purchase shares 
in C&C Group plc are granted to certain executive Directors and members of management. Under the terms of the scheme, the options 
are exercisable at the market price prevailing at the date of the grant of the option. The maximum grant that can normally be made to 
any individual in any one year is an award of 150% of base salary in that year. Options have been granted under this scheme in each year 
since 2004.  

Under this scheme, options will not normally be exercisable until three years after the date of grant. In addition to continued 
employment, the options are subject to meeting a specific performance target relating to growth in earnings per share (EPS). EPS is 
calculated using earnings per share before exceptional items, as disclosed in the financial statements of the Group, subject to any 
further adjustments approved by the Remuneration Committee. This performance target requires that the Group’s aggregate EPS in the 
three financial years to be not less than the aggregate that would have been achieved had base-year earnings per share grown by 5% 
per annum in excess of the change in the Irish Consumer Price Index (Irish CPI) during the period, in order for options to vest. If after the 
relevant three-year period (i.e. 3 years from date of grant) the performance target is not met, the options lapse. In the current financial 
year, options awarded in May 2011 were deemed not to have achieved the performance target and consequently lapsed.

In April 2004, the Group established a Long Term Incentive Plan (Part I) (LTIP (Part I)) under the terms of which options to purchase 
shares in C&C Group plc are granted at nominal cost to certain executive Directors and members of management. Under this plan, 
awards of up to 100% of base salary may normally be granted and up to 200% of base salary in exceptional circumstances. The options 
will not normally be exercisable until three years after the date of grant. 

Options under this scheme were granted in January 2006, in June of each year from 2006 through to 2008 and in each year since 2011. 
All awards granted prior to 2011 were forfeited, lapsed or did not vest. Options awarded in June 2011 and February 2012 were deemed to 
have only partially achieved their performance target in relation to earnings per share growth and consequently 85% of the outstanding 
awards lapsed in the current financial year. 

SHAREHOLDER INFORMATIONBUSINESS & STRATEGYC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSGOVERNANCE 
1 1 4

In addition to the time and continued employment vesting conditions, the Remuneration Committee has adopted performance conditions 
for the options awarded during each year since 2011 as follows:

•	With	regard	to	50%	of	the	award,	a	performance	condition	relating	to	total	shareholder	return	(TSR)	applies	and	achievement	of	a	
financial underpin as mentioned below. 30% of this part of the award vests if the Group’s TSR over a three-year period equals the 
median TSR of a comparator group; 100% of this part of the award vests if the Group’s TSR over a three-year period equals or exceeds 
the TSR of the upper quartile of the comparator group; for performance between the median and the upper quartile there is straight-
line pro-rating between 30% and 100%. None of this part of the award vests if the Group’s TSR over a three-year period is less than the 
median TSR of a comparator group. In respect of the TSR condition, a financial underpin applies; the growth in the Group’s earnings 
per share (EPS) over the three-year period must be 5% or more per annum in real terms (compared with Irish CPI) over the same 
period; alternatively the Remuneration Committee must be satisfied that the Group’s underlying financial performance warrants that 
level of vesting; otherwise the award lapses. EPS is calculated using earnings per share before exceptional items, as disclosed in the 
financial statements of the Group, subject to any further adjustments approved by the Remuneration Committee.

•	With	regard	to	the	remaining	50%	of	the	award,	a	performance	condition	relating	to	growth	in	EPS	applies.	30%	of	this	part	of	the	

award vests if the Group’s aggregate EPS in a three year period achieves 4% per annum compound growth in real terms (compared 
with Irish CPI). 100% of this part of the award vests if the Group’s aggregate EPS in a three year period achieves 10% per annum 
compound growth in real terms. There is straight-line pro-rating between 30% and 100% vesting for performance between 4% and 
10% per annum compound real growth. None of this part of the award vests, if the real growth in the Group’s aggregate EPS in a 
three-year period is less than 4% per annum.

In December 2008, the Group established a Joint Share Ownership Plan (JSOP) whereby certain executive Directors and members of 
management were eligible to participate in the Plan at the discretion of the Remuneration Committee. Under this plan, Interests in 
the form of a restricted interest in ordinary shares in the Company were awarded to executive Directors and key members of senior 
management on payment upfront to the Company of an amount equal to 10% of the initial issue price of the shares on the acquisition 
of the Interest. The participants are also required to pay a further amount if the tax value of their Interest exceeds the price paid. When 
the further amount is paid, the Company compensates the participant for the obligation to pay this further amount by paying him an 
equivalent amount, which is, however, subject to income tax in the hands of the participant. 

The vesting of Interests granted was subject to the following conditions. All of the Interests were subject to a time and service vesting 
condition with one-third of the Interest in the shares vesting on each of the first, second and third anniversary of acquisition, subject 
to continued employment only. In addition, half of the Interests in the shares were subject to a pre-vesting share price target. In order 
to benefit from those Interests the Company’s share price must have been greater than €2.50 for 13,800,000 of the Interests initially 
awarded, and €4.00 for 2,200,000 of the Interests initially awarded, for at least 20 days out of 40 consecutive dealing days during the five-
year period commencing on the date of acquisition of the Interest. All the Interests currently outstanding have now vested.

When an Interest vests, the trustees may, at the request of the participant and on payment of the further amount, if relevant, transfer 
shares to the participant of equal value to the participant’s Interest or the shares may be sold by the trustees, who will account to the 
participant	for	the	difference	between	the	sale	proceeds	(less	expenses)	and	the	Hurdle	Value	(balancing	90%	of	the	acquisition	price	on	
the acquisition of the Interest). 

In February 2010, the Group established a Restricted Share Award Scheme under the terms of which options to purchase shares in 
C&C Group plc at nominal cost were granted to certain members of management, excluding executive Directors. The vesting conditions 
for these awards were similar to those for the JSOP award. All shares awarded under this scheme have now vested or lapsed.

In June 2010, the Group established a Recruitment and Retention Plan under the terms of which options to purchase shares in C&C 
Group plc at nominal cost are granted to certain members of management, excluding executive Directors. 

The performance conditions and/or other terms and conditions for awards granted under this plan are specifically approved by the 
Board of Directors at the time of each individual award, following a recommendation by the Remuneration Committee. The Board 
approved the award of 81,000 options under this plan in June 2010 and an award of 33,166 options in August 2011, in each case subject 
to time and service vesting conditions only so as to normally vest in three equal tranches, on the first, second and third anniversaries of 
grant and a further award of 31,791 options granted in August 2011 are also subject to time and service vesting conditions only, so as to 
normally vest on the third anniversary of grant.

In May 2012 and May 2013, awards of 1,036,255 and 252,672 respectively, were granted under the Recruitment and Retention Plan 
subject to continuous employment and the performance condition that the Company’s total shareholder return (“TSR”) must grow by not 
less than 25% between 17 May 2012 and 16 May 2014 for the May 2012 awards and between 16 May 2013 and 15 May 2015 for the May 
2013 awards. Awards vest in full if the growth in TSR is at least 50% over that period and the Remuneration Committee is satisfied that 
the extent to which the award vests is appropriate given the general financial performance of the Group over the performance period. 
Where TSR growth is between 25% and 50% the percentage of the award that vests is calculated on a straight line basis between 25% 
and 100%. Subject to continued employment and the achievement of the performance conditions, awards will vest in two equal tranches 
in May 2014 and May 2015 for the May 2012 awards and May 2015 and May 2016 for the May 2013 awards. 

NOTESFOrmiNg parT OF ThE FiNaNcial STaTEmENTS (cONTiNuEd)C&C GROUP PLC - 2014  ANNUAL REPORT 
 
 
 
 
 
 
 
1 1 5

Obligations arising under the Restricted Share Award Scheme and the Recruitment and Retention Plan will be satisfied by the purchase 
of existing shares on the open market. On settlement, any difference between the amount included in the Share-based payment reserve 
account and the cash paid to purchase the shares is recognised in retained income via the statement of changes in equity.

In May 2011, the Group established a deferred equity settled share bonus scheme, Long Term Incentive Plan (Part II) (LTIP (Part II)), 
under which shares are awarded to certain employees (excluding executive Directors and senior management) at nominal cost, at the 
end of the financial year in which the award is granted, if the performance conditions set by the Remuneration Committee are achieved 
and subject to a two year time vesting period post the end of the relevant financial year. During the financial year ended 29 February 
2012, the Remuneration Committee agreed two levels of award linked to operating profit targets. Based on the actual results to 29 
February 2012, a right to receive shares at nominal cost equating to 23% of salary was granted to certain employees and a right to 
receive shares at nominal cost equating to 5% of salary was granted to other employees. The maximum number of shares over which 
awards were granted under the LTIP (Part II) in the financial year ended 29 February 2012 was set by reference to a share price of €3.55, 
being the closing share price on 18 May 2011, the date the results for the financial year ended 28 February 2011 were announced. 
Awards will vest in May 2014 subject to continued employment only. Obligations will be satisfied by the purchase of existing shares on 
the open market.

In November 2011, the Group set up Partnership and Matching Share Schemes for all ROI and UK based employees of the Group 
under the approved profit sharing schemes referred to below. Under these schemes, employees can invest in shares in C&C Group plc 
(“partnership” shares) that will be matched on a 1:1 basis by the Company (“matching shares”) subject to Revenue approved limits. Both 
the partnership and matching shares are held on behalf of the employee by the Scheme trustee, Capita Corporate Trustees Limited. The 
shares are purchased on the open market on a monthly basis at the market price prevailing at the date of purchase with any remaining 
cash amounts carried forward and used in the next share purchase. The shares are held in trust for the participating employee, who 
has full voting rights and dividend entitlements on both partnership and matching shares. Matching shares may be forfeited and/or tax 
penalties may apply if the employee leaves the Group or removes their partnership shares within the Revenue-stipulated vesting period. 
The Revenue stipulated vesting period for matching shares awarded under the ROI scheme is three years and under the UK scheme is 
five years. 

The Group held 168,083 matching shares (336,166 partnership and matching) in trust at 28 February 2014 (2013: 125,563 matching 
shares and 251,126 partnership and matching shares held). 

In December 2011, the Group set up a discretionary Share Matching Plan under which invitations to participate were made to certain 
international (non ROI and UK) employees. Awards of shares (being a right to acquire shares at nominal cost) were made in February 
2012, conditional on the participant agreeing to buy in advance and hold an equivalent number of ordinary shares in the Company 
(investment shares) in accordance with the plan. The maximum award was 325 shares per participant. Each award vested on the second 
anniversary of the grant date provided that the participant remained employed in the Group and had retained his/her investment shares 
acquired in relation to the matching award. Matching share awards were not entitled to dividends during the vesting period. Qualifying 
leavers remain entitled to their matching awards, which vested either on the date of cessation or on the normal vesting date, as the 
Group decided. Awards made to other leavers were forfeited. The February 2012 awards vested on 28 February 2014 and there were no 
subsequent awards.

The Group held 1,950 partnership and matching shares in Trust, with respect to awards that had vested but had not yet been transferred 
to the participant, at 28 February 2014 (2013: 3,250 partnership and matching shares held). 

Cash-settled awards
In January 2012, the Group granted 98,600 cash-settled awards on terms equivalent to the rules of the Recruitment and Retention 
Plan and subject to time and service vesting conditions only so as to normally vest, subject to continuous employment, on the third 
anniversary of date of grant. The award, on vesting will be settled by way of cash payment, calculated based on the closing price of the 
Group’s shares on the dealing day before the settlement date.

In May 2012, the Group granted 114,522 cash-settled awards on terms equivalent to the LTIP (Part I). The awards, on vesting will be 
settled by way of a cash payment calculated based on the Group’s closing share price on the dealing day before the settlement date.

In December 2012, the Group granted 150,786 cash-settled awards on terms equivalent to the rules of the Recruitment and Retention 
Plan. The awards are subject to the following vesting conditions, namely: (a) continued employment; and (b) performance conditions 
as follows: 25% of the award will vest if the business unit related to the participant achieves a pre-approved operating profit target for 
the financial year ending 28 February 2014; a further 25% will vest on the achievement of a pre-approved operating profit target for the 
financial year ending 28 February 2015; with the remaining 50% vesting on the achievement of a pre-approved operating profit target 
for the financial year ending 29 February 2016. Each award, on vesting will be settled by way of a cash payment calculated based on the 
Group’s closing share price on the dealing day before the settlement date. In the current financial year the operating profit target for the 
year ended 28 February 2014 was deemed not to have been achieved and consequently 25% of the outstanding options at point of testing 
lapsed.

SHAREHOLDER INFORMATIONBUSINESS & STRATEGYC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSGOVERNANCE 
 
 
 
1 1 6

In July 2013, the Group granted 28,279 cash-settled awards on terms equivalent to the rules of the Recruitment and Retention Plan 
but subject to time and service vesting conditions only to vest on the third anniversary of grant, subject to continuous employment. The 
awards, on vesting, will be settled by way of a cash payment calculated based on the Group’s closing share price on the dealing day 
before the settlement date.

Award valuation
The fair values assigned to the ESOS options granted were computed in accordance with a Black Scholes valuation methodology; the fair 
value of options awarded under the LTIP (Part I) and Recruitment and Retention Plan were computed in accordance with the stochastic 
model for the TSR element and the Black Scholes model for the EPS element; the fair value of options awarded under the LTIP (Part II) 
were computed in accordance with a Black Scholes model; and the fair value of the Interests awarded under the Joint Share Ownership 
Plan and the Restricted Share Award Plan were computed using a Monte Carlo simulation model. 

As per IFRS 2 Share-based Payment, market based vesting conditions, such as the LTIP (Part I) and Recruitment and Retention Plan 
TSR condition and the share price target conditions in the Joint Share Ownership Plan and the Restricted Share Award Plan, have been 
taken into account in establishing the fair value of equity instruments granted. Non-market or performance related conditions were not 
taken into account in establishing the fair value of equity instruments granted, instead these non-market vesting conditions are taken 
into account by adjusting the number of equity instruments included in the measurement of the transaction amount so that, ultimately 
the amount recognised for time and services received as consideration for the equity instruments granted is based on the number of 
equity instruments that eventually vest, unless the failure to vest is due to failure to meet a market condition.

The main assumptions used in the valuations for equity settled share based payment awards were as follows:-

Recruitment

LTIP (Part I)

ESOS 

Recruitment 

LTIP (Part I)

& Retention

Plan

options

granted

options

granted

& Retention

Plan

options

granted

ESOS

options

granted

May 2013

May 2013

May 2013

May 2012

May 2012

May 2012

Fair value at date of grant
Exercise price

€0.96
-

€2.07-€4.76
-

€1.647
€4.75

€0.58-€0.59
-

€1.97-€3.24
-

€1.30
€3.525

Main assumptions used in determining the fair value at date of grant:
Risk free interest rate
Expected volatility
Expected term until exercise
Dividend yield

0.00%- 0.06%
23.8%
2-3 years
1.84%

0.06%
23.4%
3 years
-

0.36% 0.06%-0.14%
24.0%
47.0%
2-3 years
5 years
2.35%
1.84%

0.14%
30.2%
3 years
-

0.46%
53.5%
5 years
2.35%

Expected volatility is calculated by reference to historic share price movements prior to the date of grant over a period of time 
commensurate with the expected term until exercise. The dividends which would be paid on a share reduces the fair value of an award 
since, in not owning the underlying shares, a recipient does not receive the dividend income on these shares. For LTIP (Part I) awards, 
the participants are entitled to receive dividends, and therefore the dividend yield has been set to zero to reflect this. 

The main assumptions used in the valuations of cash-settled share based payment awards were as follows:-

Fair value at date of grant
Exercise price

Granted

July 
2013

€3.60
-

Granted

December
2012

Granted

May
 2012

€4.24 €1.97- €3.24
-

-

Granted

January
2012

€3.47
-

Main assumptions used in determining the fair value at date of grant:
Expected term until exercise
Dividend yield

3 years
2.27%

3 years
1.88%

3 years
2.35%

3 years
1.90%

NOTESFOrmiNg parT OF ThE FiNaNcial STaTEmENTS (cONTiNuEd)C&C GROUP PLC - 2014  ANNUAL REPORTDetails of the share entitlements and share options granted under these schemes together with the share option expense are  
as follows:

1 1 7

Number of

options/

Market

equity

Outstanding

value at

Fair value

Vesting

period

Interests

at 28

granted February 2014

3 years
3 years
3 years
3 years
3 years
3 years
3 years

4,336,300
803,900
127,200
2,944,400
658,930
534,239
115,629

230,550
374,600
127,200
880,400
-
534,239
115,629

3 years
3 years
3 years
3 years

192,662
328,448
614,360
154,172

21,162
49,431
563,310
154,172

3 years

154,993

60,265

Grant

price

€

1.94
3.21
3.21
3.32
3.61
3.525
4.75

-
-
-
-

-

date of

grant

€

1.94
3.21
3.21
3.32
3.61
3.525
4.76

at date

of grant

€ 

0.72
1.21
1.14
1.16
1.56
1.30
1.647

3.53
3.61
3.525
4.76

2.18-3.34
1.84-3.46
1.97-3.24
2.07-4.76

3.55

3.36

1-3 years
1-3 years
1-3 years

12,800,000
1,000,000
2,200,000

5,973,334
1,000,000
250,000

1.15
1.15
2.47

1.315
2.32
2.76

0.16-0.21
1.01-1.09
0.11-0.16

Grant date

Executive Share Option 
Scheme (ESOS)
13 May 2009
26 May 2010
2 June 2010
21 July 2010
24 May 2011
17 May 2012
16 May 2013

Long Term Incentive Plan 
(Part I)
29 June 2011 
29 February 2012 
17 May 2012
16 May 2013

Long Term Incentive Plan 
(Part II)
18 May 2011

Joint Share Ownership Plan 
(JSOP)
18 December 2008 
03 June 2009 
17 December 2009 

Restricted Share  
Award Scheme
26 February 2010

Recruitment &  
Retention Plan
29 June 2010
31 August 2011
17 May 2012
16 May 2013

1-3 years 

429,148

-

1-3 years
1-3 years
2-3 years
2-3 years

81,000
64,957
1,036,255
252,672

-
31,791
753,495
242,706
28,829,265 11,362,284

Cash-settled awards
30 January 2012
17 May 2012
21 December 2012
3 July 2013

Partnership and Matching 
Share Schemes

3 years
3 years
1-3 years
3 years

98,600
114,522
150,786
28,279
392,187

98,600
87,943
50,262
28,279
265,084

338,116*

*	includes	both	partnership	and	matching	shares

-

-
-
-
-

-
-
-
-

2.70

2.26

3.20
3.05
3.525
4.76

2.94
2.89-2.99
0.58-0.59
0.96

3.67
3.525
4.52
3.85

3.47
1.97-3.24
4.24
3.60

Expense / (income) 
in

income statement

2014

€m

-
-
-
0.3
(0.3)
0.2
0.1

(0.2)
(0.2)
0.5
0.1

-

-
-
-

-

-
-
0.2
0.1
0.8

0.2
0.2
0.1
-
0.5

0.2

2013

€m

0.1
0.2
-
0.8
0.2
0.2
-

0.2
0.3
0.4
-

0.1

-
-
-

0.1

0.1
0.1
0.2
-
3.0

0.1
0.1
-
-
0.2

0.3

SHAREHOLDER INFORMATIONBUSINESS & STRATEGYC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSGOVERNANCE 
1 1 8

The amount charged to the income statement in respect of the above award grants assumes that all outstanding options granted during 
the financial years ended 28 February 2013 and 2014 will vest and all qualifying conditions will be achieved. Outstanding options granted 
under the ESOS and 85% of the outstanding options granted under LTIP (Part I) during the financial year ended 29 February 2012 did not 
achieve the related EPS performance condition and consequently lapsed. The amount charged to the income statement includes a credit 
of €0.7m, being the reversal of the previously expensed charge on these options. 

The amount charged to the income statement includes an accelerated charge of €0.1m (2013: €0.1m), in relation to employees leaving 
the Group as part of a restructuring programme, for awards granted where the underlying conditions were deemed to have been met 
at the date of departure. These employees were deemed ‘qualifying leavers’ under the terms of the scheme, with all awards granted 
deemed to have vested and in the case of awards under the ESOS the exercise period reduced from 4 years to 6 months.

A summary of activity under the Group’s equity settled share option schemes and Joint Share Ownership Plan together with the 
weighted average exercise price of the share options is as follows:

Outstanding at beginning of year
Granted
Exercised
Forfeited/lapsed

Outstanding at end of year

2014

2013

Weighted

Number of

average

Number of

options/

equity

Interests

14,557,998
522,473
(2,492,674)
(1,225,513)

exercise

price

€

1.54
1.05
2.44
1.45

options/

equity

Interests

18,244,324
2,184,854
(5,159,221)
(711,959)

11,362,284

1.34

14,557,998

Weighted

average

exercise

price

€

1.73
0.85
1.38
2.63

1.54

The aggregate number of share options/equity Interests exercisable at 28 February 2014 was 8,836,084 (2013: 8,939,835).

The unvested share options/equity Interests outstanding at 28 February 2014 have a weighted average vesting period outstanding of 
1.4 years (2013: 1.2 years). The weighted average contractual life of vested and unvested share options/equity Interests is 2.6 years (3.6 
years). 

The weighted average market share price at date of exercise of all share options/equity Interests exercised during the year was €4.55 
(2013: €3.64); the average share price for the year was €4.43 (2013: €3.86); and the market share price as at 28 February 2014 was 
€4.922 (28 February 2013: €4.895).

6. ExCEPTIONAL ITEMS

Restructuring costs (net of a defined benefit pension scheme 
curtailment gain)
Acquisition costs
Integration costs including write off of redundant legacy IT assets
Recovery of previously impaired inventory
Redeployment of bottling line
Other 

Total loss before tax
Income tax credit

Total loss after tax

2014

Total

€m

6.1
1.1
5.6
-
7.4
0.5

20.7
(2.9)

17.8

2013

Total

€m

1.2
3.3
1.1
(1.0)
-
-

4.6
(0.3)

4.3

NOTESFOrmiNg parT OF ThE FiNaNcial STaTEmENTS (cONTiNuEd)C&C GROUP PLC - 2014  ANNUAL REPORT 
 
 
 
 
 
1 1 9

(a) Restructuring costs
Restructuring costs, comprising severance and other initiatives following the acquisition and integration of M. & J. Gleeson 
(Investments) Limited (“Gleeson”) and its subsidiaries with the Group’s existing business and cost cutting initiatives undertaken at 
the Group’s manufacturing facilities resulted in an exceptional charge before tax of €6.7m in the current financial year. This charge 
was reduced by a defined benefit pension scheme curtailment gain of €0.6m due to the reduction in headcount numbers and the 
reclassification of these employees from active to deferred members. A curtailment gain arises where the value of the pension benefit of 
a deferred member is less than that of an active member. In the previous financial year, the Group incurred restructuring costs of €1.2m 
arising from cost cutting initiatives and the consolidation of the Group’s offices in the UK and the US.

(b) Acquisition costs
During the current financial year, the Group incurred €1.1m of costs directly attributable to the current year acquisitions of Gleeson 
and	Biofun	and	the	prior	year	acquisition	of	VHCC.	These	costs	primarily	relate	to	professional	fees	directly	incurred	in	relation	to	the	
completion	of	these	acquisitions.	Prior	year	acquisition	costs	of	€3.3m	related	to	the	acquisition	of	VHCC	and	the	pending	acquisition	of	
Gleeson which completed on 7 March 2013.

(c) Integration costs including write-off of redundant legacy IT assets 
During the current financial year, the Group incurred external consultant fees and other costs associated with the integration of the 
acquired	Gleeson	and	VHCC	businesses	with	the	Group’s	existing	business.	In	addition,	the	Group	wrote	off	redundant	IT	assets	as	
a	consequence	of	streamlining	its	IT	system	requirements	following	the	acquisition	and	integration	of	both	the	Gleeson	and	VHCC	
businesses with the Group’s existing business. In the prior year, the Group incurred external consultant fees and other costs associated 
with the integration of the Hornsby’s brand.

(d) Recovery of previously impaired inventory
During the financial year ended 28 February 2009, the Group’s stock holding of apple juice at circa 36 months of forecasted future 
sales was deemed excessive in light of anticipated future needs, forward purchase commitments and useful life of the stock on hand. 
Accordingly the Group recorded an impairment charge in relation to excess apple juice stocks. During the previous financial year, some of 
the previously impaired juice stocks were recovered and used by the Group. As a result this stock was written back to operating profit in 
that year at its recoverable value resulting in a gain of €1.0m (2014: nil). The Group has recovered total juice inventory of €1.9m for which 
an impairment charge was recognised in FY2009.

(e) Redeployment of bottling line
In the current financial year, a bottling line was redeployed from the Group’s Clonmel cider manufacturing plant to its Shepton Mallet 
cider manufacturing plant and costs of €6.6m were incurred in this regard. As a result of this deployment an existing PET line with a 
value of €0.8m in Shepton Mallet became redundant and was written off.

(f) Other
During the current financial year, the Group incurred costs of €0.8m in relation to upgrading its listing on the Official List of the UK 
Listing Authority from a standard listing to a premium listing. Also included within Other in the current financial year is a release of 
€0.3m with respect to an excess exit provision following the expiration of an onerous lease which originally arose from the consolidation 
of the Group’s Dublin offices in a previous financial year.

SHAREHOLDER INFORMATIONBUSINESS & STRATEGYC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSGOVERNANCE1 2 0

7. FINANCE INCOME AND ExPENSE

Recognised in income statement
Finance income:
Interest income on bank deposits

Total finance income

Finance expense:
Interest expense on interest bearing bank borrowings and related costs
Movement on derivative financial instruments
Unwinding of discount on provisions 

Total finance expense

Net finance expense

Recognised directly in other comprehensive income
Effective portion of change in fair value of cash flow hedges
Fair value of foreign exchange cash flow hedges transferred to income statement
Deferred tax on cash flow hedges recognised directly in other comprehensive income
Foreign currency translation differences arising on foreign currency borrowings 
designated as net investment hedges
Foreign currency translation differences arising on the net investment in foreign operations

Net income/(expense) recognised directly in other comprehensive income

8. INCOME TAx 

(a) Analysis of charge in year recognised in the income statement
Current tax: 
Irish corporation tax
Foreign corporation tax
Adjustment in respect of previous years

Deferred tax: 
Irish 
Foreign
Adjustment in respect of previous years

Total income tax expense recognised in income statement

Relating to continuing operations
- continuing operations before exceptional items
- continuing operations exceptional items 

Total

2014

€m

2013

€m

-

-

10.0
0.1
0.9

11.0

11.0

2014

€m

-
(1.4)
0.2

4.2
12.8

15.8

2014 

€m

3.5
7.1
-

(0.1)

(0.1)

4.0
-
1.0

5.0

4.9

2013

€m

0.3
 1.7
(0.3)

(3.2)
(8.1)

(9.6)

2013

€m

5.2
8.6
(0.3)

10.6

13.5

3.2
(1.5)
(0.1)

1.6

12.2

15.1
(2.9)

12.2

2.8
(0.6)
-

2.2

15.7

16.0
(0.3)

15.7

The tax assessed for the year is different from that calculated at the standard rate of corporation tax in the Republic of Ireland,  
as explained below.

NOTESFOrmiNg parT OF ThE FiNaNcial STaTEmENTS (cONTiNuEd)C&C GROUP PLC - 2014  ANNUAL REPORT 
 
 
Profit before tax 
Less Group’s share of equity accounted investees’ profit after tax
Adjusted profit before tax

Tax at standard rate of corporation tax in the Republic of Ireland of 12.5%

Actual tax charge is affected by the following:
Expenses not deductible for tax purposes
Adjustments in respect of prior years
Income taxed at rates other than the standard rate of tax 
Other differences

Total income tax 

(b) Deferred tax recognised directly in other comprehensive income 

Deferred tax arising on movement in defined benefit pension obligations
Deferred tax arising on movement in derivatives designated as cash flow hedges

1 2 1

2013 
(restated)

€m

105.1
-
105.1

13.1

1.0
(0.3)
1.5
0.4

2014

€m

95.5
(0.5)
95.0

11.9

0.6
(0.1)
(0.5)
0.3

12.2

15.7

2014

€m

(0.7)
(0.2)

(0.9)

2013

€m

(1.6)
0.3

(1.3)

(c) Factors that may affect future charges
Future income tax charges may be impacted by changes to the corporation tax rates and/or changes to corporation tax legislation in 
force in the jurisdictions in which the Group operates. One such example is the reduction in the UK corporation tax rate to 20% on 1 April 
2015. 

9. DIVIDENDS 

Dividends paid:
Final: paid 4.75c per ordinary share in July 2013 (2013: 4.5c paid in July 2012)
Interim: paid 4.3c per ordinary share in December 2013 (2013: 4.0c paid in December 2012)

Total equity dividends

Settled as follows:
Paid in cash
Accrued with respect to LTIP (Part I) dividend entitlements
Scrip dividend

2014

€m

16.3
14.7

31.0

27.9
0.1
3.0

31.0

2013

€m

15.0
13.4

28.4

21.2
0.1
7.1

28.4

The Directors have proposed a final dividend of 5.7 cent per share (2013: 4.75 cent), to ordinary shareholders registered at the close of 
business on 30 May 2014, which is subject to shareholder approval at the Annual General Meeting, giving a proposed total dividend for 
the year of 10.0 cent per share (2013: 8.75 cent). Using the number of shares in issue at 28 February 2014 and excluding those shares for 
which it is assumed that the right to dividend will be waived, this would equate to a distribution of €19.7m.

In order to achieve better alignment of the interest of share based remuneration award recipients with the interests of shareholders, 
shareholder approval was given at the 2012 AGM to a proposal that awards made in or after 2012 and that vest under the LTIP (Part I) 
incentive programme should reflect the equivalent value to that which accrues to shareholders by way of dividends during the vesting 
period. An amount of €0.1m was accrued during the current financial year in this regard. 

Total dividends of 9.05 cent per ordinary share were recognised as a deduction from the retained income reserve in the year ended 28 
February 2014 (2013: 8.5 cent). 

Final dividends on ordinary shares are recognised as a liability in the financial statements only after they have been approved at an 
annual general meeting of the Company. Interim dividends on ordinary shares are recognised when they are paid.

SHAREHOLDER INFORMATIONBUSINESS & STRATEGYC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSGOVERNANCE 
 
 
1 2 2

10. EARNINGS PER ORDINARY SHARE
Denominator computations

Number of shares at beginning of year 
Shares issued in lieu of dividend
Shares issued following acquisition of subsidiary
Shares issued in respect of options exercised

Number of shares at end of year

Weighted	average	number	of	ordinary	shares	(basic)*
Adjustment for the effect of conversion of options

Weighted average number of ordinary shares, including options (diluted)

*	excludes	7.6m	treasury	shares	(2013:	8.3m)

Profit attributable to ordinary shareholders

Earnings as reported
Adjustment for exceptional items, net of tax (note 6)

Earnings as adjusted for exceptional items, net of tax

Basic earnings per share
Basic earnings per share 
Adjusted basic earnings per share 

Diluted earnings per share
Diluted earnings per share 
Adjusted diluted earnings per share 

Number 

Number

‘000

‘000

344,332
664
-
1,844

339,275
1,934
1,422
1,701

346,840

344,332

337,154
6,011

329,067
7,135

343,165

336,202

2014

2013

(restated)

€m

€m

83.3
17.8

101.1

Cent
24.7
30.0

24.3
29.5

89.4
4.3

93.7

Cent
27.2
28.5

26.6
27.9

Basic earnings per share is calculated by dividing the profit attributable to the ordinary shareholders by the weighted average number 
of ordinary shares in issue during the year, excluding ordinary shares purchased/issued by the Company and accounted for as treasury 
shares (at 28 February 2014: 7.6m shares; at 28 February 2013: 8.3m shares). 

Diluted earnings per share is calculated by adjusting the weighted average number of ordinary shares outstanding to assume conversion 
of all potential dilutive ordinary shares. The average market value of the Company’s shares for purposes of calculating the dilutive effect 
of share options was based on quoted market prices for the period of the year that the options were outstanding.

Employee share awards (excluding awards which were granted under plans where the rules stipulate that obligations must be satisfied 
by the purchase of existing shares (note5)), which are performance-based are treated as contingently issuable shares because their 
issue is contingent upon satisfaction of specified performance conditions in addition to the passage of time and continuous employment. 
In accordance with IAS 33 Earnings per Share, these contingently issuable shares are excluded from the computation of diluted earnings 
per share where the vesting conditions would not have been satisfied as at the end of the reporting period (1,367,350 at 28 February 
2014 and 1,927,156 at 28 February 2013). If dilutive other contingently issuable ordinary shares are included in diluted EPS based on the 
number of shares that would be issuable if the end of the reporting period was the end of the contingency period.

NOTESFOrmiNg parT OF ThE FiNaNcial STaTEmENTS (cONTiNuEd)C&C GROUP PLC - 2014  ANNUAL REPORT 
 
 
1 2 3

11. BUSINESS COMBINATIONS
Acquisition of businesses
During the current financial year, the Group completed the following two acquisitions:

•	The	acquisition	of	M.	&	J.	Gleeson	(Investments)	Limited	(“Gleeson”)	and	its	subsidiaries,	a	supplier	and	distributor	of	beverages	

in Ireland was completed on 7 March 2013. The consideration for the acquisition was €12.4m payable in cash, of which €4.4m was 
deferred for one year. The deferred consideration was paid post year end. As part of this transaction the Group acquired an interest in 
The Irish Brewing Company Limited , a non-trading company (45.6% of issued Ordinary shares) and Beck & Scott (Services) Limited, a 
distributor of beverages in Northern Ireland (50% of the issued Ordinary shares and 40% of the issued B Ordinary shares). The value of 
the investment in these associated companies was less than €0.1m at date of acquisition.

•	On	2	August	2013,	the	Group	acquired	Latin	American	Holdings	Limited,	together	with	its	subsidiary	Biofun	Produtos	Biológicos	
do Fundão, Lda (“Biofun”), a manufacturer of apple juice concentrate based in the district of Castelo Branco, Portugal for €0.1m. 
The acquisition assists in securing future supplies of concentrate. A derivative financial asset in relation to a call option granted to 
the Group enabling it to purchase trees and orchard maintenance equipment for a nominal price on the tenth anniversary of the 
acquisition was also acquired. The derivative financial asset was valued by the Group at €0.5m.

During	the	previous	financial	year,	the	Group	completed	the	acquisition	of	Vermont	Hard	Cider	Company,	LLC	(“VHCC”)	in	the	United	
States for a gross consideration of €230.9m ($305.0m). The transaction was completed on 21 December 2012. A working capital 
settlement of €0.5m, accrued at 28 February 2013 was paid in the current financial year bringing the total working capital settlement to 
€2.8m ($3.7m or €2.8m euro equivalent at date of transaction and subsequent payment date). The working capital settlement reflects 
an amount payable over and above the contractual purchase price reflecting ‘normalised working capital’ as set out in the purchase 
agreement. 

Also during the previous financial year, the Group acquired a 92.5% equity holding in The Five Lamps Dublin Beer Company Limited, an 
Irish craft brewer. The transaction was completed on 4 September 2012 for an investment of less than €0.1m. The company had nominal 
assets and liabilities at date of acquisition. In line with Article 12 of the Articles of Association of the company, the voting, dividend and 
repayment of capital rights of B Ordinary Shares shall carry a certain percentage of the aggregate voting rights of all the members 
depending on the number of milestones achieved by the member holding the B Ordinary Shares. During the current financial year, the 
first milestone was considered to have been achieved and the ‘B’ ordinary shares, all of which are held by the minority shareholder, 
attracted additional voting, dividend and repayment of capital rights of 2.5% resulting in the Group’s ownership reducing to 90% and the 
minority shareholder’s increasing to 10%. Post year end, the second milestone was considered to have been achieved resulting in the 
Group’s ownership reducing to 87.5% and the minority shareholder’s increasing to 12.5%. The result for the current and prior financial 
year attributable to the non controlling interest was less than 0.1m.

The book values of the assets and liabilities acquired, from the transactions outlined above, together with the fair value adjustments 
made to those carrying values, were as follows:-

Gleeson

Initial 
value

Adjustment to 
initial

Revised fair

Property, plant & equipment
Other intangible assets
Inventories
Trade & other receivables 
Trade & other payables
Interest bearing loans & borrowings
Deferred tax (liability)/asset

Net identifiable assets and liabilities acquired
Goodwill arising on acquisition

Consideration transferred/transferable:
Cash consideration paid 
Deferred consideration

Total consideration

assigned

fair value

€m

€m

49.1
-
29.5
35.8
(34.7)
(47.9)
(1.2)

(29.2)
1.8
(3.9)
(3.0)
(0.6)
-
2.1

30.6

(32.8)

value

 €m

19.9
1.8
25.6
32.8
(35.3)
(47.9)
0.9

(2.2)
14.6

12.4

8.0
4.4

12.4

SHAREHOLDER INFORMATIONBUSINESS & STRATEGYC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSGOVERNANCE 
 
 
 
 
 
 
 
 
1 2 4

Biofun

Property, plant & equipment
Derivative financial asset
Inventories
Trade & other receivables 
Trade & other payables
Interest bearing loans & borrowings
Deferred tax liability

Net identifiable assets and liabilities acquired
Goodwill arising on acquisition

 Total consideration paid

VHCC – February 2013

Property, plant & equipment
Brands & other intangible assets
Financial asset
Inventories
Trade & other receivables 
Cash & cash equivalents
Trade & other payables
Deferred tax liability

Net identifiable assets and liabilities acquired
Goodwill arising on acquisition

Consideration transferred/transferable:
Cash consideration paid
Working	capital	–	initial	payment
Working capital settlement, paid in the current financial year

Total consideration

Net cash outflow arising on acquisition
Cash consideration paid and working capital settlement paid year ended 28 February 2013
Less: cash & cash equivalents acquired
Net cash outflow FY2013

Working capital settlement, paid in the current financial year

Net cash outflow FY2014

Initial 
value

Adjustment to 
initial

Revised fair

assigned

fair value

€m

€m

value

 €m

5.6
-
0.4
1.8
(4.4)
(3.6)
-

(0.2)

(1.0)
0.5
(0.2)
(0.1)
0.1
-
(0.2)

(0.9)

4.6
0.5
0.2
1.7
(4.3)
(3.6)
(0.2)

(1.1)
1.2

0.1

Initial value

Adjustment to 
initial

Revised fair

assigned

fair value

€m

€m

3.0
1.2
0.2
2.8
3.0
3.4
(2.6)
-

0.7
157.8
(0.2)
-
-
-
-
(0.2)

11.0

158.1

value

 €m

3.7
159.0
-
2.8
3.0
3.4
(2.6)
(0.2)

169.1
64.6

233.7

230.9
2.3
0.5

233.7

233.2
(3.4)
229.8

0.5

0.5

The post acquisition impact of acquisitions completed during the current financial year on Group Operating profit for the current 
financial year and the post acquisition impact of acquisitions completed during the prior financial year on Group Operating profit for that 
financial year were as follows:-

NOTESFOrmiNg parT OF ThE FiNaNcial STaTEmENTS (cONTiNuEd)C&C GROUP PLC - 2014  ANNUAL REPORT 
 
 
 
 
 
 
 
 
 
 
 
 
Revenue
Excise duties
Net revenue
Operating costs
Operating profit
Income tax expense

Results from acquired businesses

1 2 5

2013

€m
6.7
(0.3)
6.4
(4.6)
1.8
-

1.8

2014

€m
185.1
(42.0)
143.1
(137.8)
5.3
(0.5)

4.8

Acquisition costs of €1.1m (2013: €3.3m) have been shown in exceptional operating costs in the income statement. These costs are 
directly	attributable	to	the	current	year	acquisitions	of	Gleeson	and	Biofun	and	the	prior	year	acquisition	of	VHCC.	The	Group	also	
incurred exceptional integration and restructuring costs as a result of the acquisitions of Gleeson and Biofun as outlined in note 6. 

The Gleeson business was acquired on 7 March 2013 and consequently the financial results for Gleeson consolidated into the Group’s financial 
results for the year ended 28 February 2014 represent that business’ financial results for the full financial year. The Biofun business was 
acquired on 2 August 2013, all fruit concentrate produced by the acquired business is used internally, and consequently no external revenue or 
net revenue is generated. The business made a profit of €0.1m in the period since acquisition. The revenue, net revenue and operating profit 
of the Group for the financial year determined in accordance with IFRS as though the acquisitions effected during the year had been at the 
beginning of the year would therefore not have been materially different from that reported. All intra group balances, transactions, income and 
expenses are eliminated on consolidation in accordance with IAS 27 Consolidated Financial Statements.

Acquisition of equity accounted investees
On 22 March 2013, the Group acquired 50% of the equity share capital of Wallaces Express Limited (“Wallaces”), Scotland’s largest wines 
and spirits wholesaler, for €11.8m. Under the terms of this agreement, the Group entered into a call option arrangement enabling it to 
serve notice on Wallaces shareholders to acquire the remaining 50% of Wallaces at a predetermined price on 20 March 2015 or earlier 
at the Group’s option in the event of a breach of warranty by the Seller; and a put option granting Wallaces’ shareholders the right to 
serve notice on the Group to acquire the remaining 50% during the period January 2015 to March 2015 or earlier at the Sellers option in 
the event of a change of control, listing or insolvency of the buying company. The related derivative financial asset was valued at €1.2m 
while the related derivative financial liability was valued at €1.2m. 

Post year end, on 18 March 2014, under the terms of a new agreement, the Group acquired the remaining 50% of Wallaces, further 
details are provided in note 29.

The net identifiable assets and liabilities of Wallaces on date of acquisition of 50% of the equity share capital, 22 March 2013, together 
with the Group’s fair value adjustments are as outlined below:

Wallaces 

Initial value

Adjustment to 
initial

Revised fair

Property, plant & equipment
Brands & other intangible assets
Inventories
Trade	&	other	receivables	–	current
Cash & cash equivalents
Current tax asset/(liability)
Trade & other payables
Bank debt
Deferred tax liability

Net identifiable assets and liabilities on date of acquisition

The Group’s share of net identifiable assets and liabilities on date of acquisition
Derivative financial asset arising on acquisition
Derivative financial liability arising on acquisition
Goodwill (classified within Equity accounted investees)

Total consideration paid
Acquisition costs paid
Equity accounted investees

assigned

fair value

€m

€m

3.7
1.4
10.8
12.4
3.0
0.3
(14.1)
(0.3)
(0.1)

17.1

-
(1.1)
-
-
-
(0.3)
(0.3)
-
-

(1.7)

value

 €m

3.7
0.3
10.8
12.4
3.0
-
(14.4)
(0.3)
(0.1)

15.4

7.7
1.2
(1.2)
4.1

11.8
0.2
12.0

SHAREHOLDER INFORMATIONBUSINESS & STRATEGYC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSGOVERNANCE 
 
 
 
 
 
1 2 6

Contribution in the year from date of investment to 28 February 2014 was €0.6m. Acquisition costs of €0.2m incurred with respect to 
this transaction are capitalised within Equity accounted investees on the balance sheet. The total carrying value of the investment at 28 
February 2014 was €12.6m.

During the previous financial year, the Group acquired a 25% equity investment in Maclay Group plc, a leading independent Scottish 
operator of management public houses for €2.5m. The business primarily includes the operation of 15 wholly owned managed houses 
and 11 managed houses owned by two separate Enterprise Investment Schemes. The total carrying value of the investment, excluding 
related derivative financial instruments, at 28 February 2014 was €2.0m (2013: €1.9m).

In addition, during the financial year ended 28 February 2013, the Group invested €0.4m in a joint venture with Maclay Group plc in 
Thistle Pub Company Limited. The total carrying value of this investment, excluding related derivative financial instruments, at 28 
February 2014 was €0.4m (2013: €0.5m). 

12. PROPERTY, PLANT & EQUIPMENT 

Group
Cost or valuation
At 1 March 2012
Translation adjustment
Additions
Acquisition	of	business	VHCC

At 28 February 2013

Translation adjustment
Additions
Disposals
Acquisition of business Gleeson
Acquisition of business Biofun

At 28 February 2014

Depreciation
At 1 March 2012
Translation adjustment
Charge for the year

At 28 February 2013

Translation adjustment
Disposals
Charge for the year

At 28 February 2014

Net book value
At 28 February 2014

At 28 February 2013

Freehold

land &

Plant &

Motor

vehicles

& other

buildings

machinery

equipment

€m

€m

 €m

Total

€m

72.3
(1.9)
2.1
-

72.5

2.8
0.4
-
10.2
3.1

89.0

7.5
(0.2)
1.2

8.5

0.3
-
1.4

162.0
(2.3)
8.0
3.7

91.0
(2.3)
14.2
-

325.3
(6.5)
24.3
3.7

171.4

102.9

346.8

3.5
29.7
(1.2)
6.8
1.5

3.7
9.7
(25.6)
2.9
-

10.0
39.8
(26.8)
19.9
4.6

211.7

93.6

394.3

83.2
(0.5)
10.7

93.4

1.6
(0.4)
11.8

52.8
(1.2)
9.7

143.5
(1.9)
21.6

61.3

163.2

2.1
(15.2)
10.6

4.0
(15.6)
23.8

10.2

106.4

58.8

175.4

78.8

64.0

105.3

78.0

34.8

41.6

218.9

183.6

No depreciation is charged on freehold land, which had a book value of €14.3m at 28 February 2014 (28 February 2013: €10.8m). 

NOTESFOrmiNg parT OF ThE FiNaNcial STaTEmENTS (cONTiNuEd)C&C GROUP PLC - 2014  ANNUAL REPORT 
1 2 7

Valuation of freehold land, buildings and plant & machinery
In the current financial year, the Group engaged the following external valuers to value the land & buildings and plant & machinery 
acquired on acquisition of Gleeson and Biofun. 

•	Maria	dos	Anjos	F.M.	Ramos	Engª	Civil	(I.S.T.	–	Portugal	/	Especialista	em	Avaliações	–	Ordem	dos	Engenheiros	nº	16.174	(PhD)	

Doctora	Ingª	Caminos	Canales	y	Puertos,	UPV	–	Espanha	Valuador	Panamericana	–	UPAV	–	nº	323	Chartered	Surveyor	–	FRICS	(UK)	
to value the Portuguese property, plant & equipment.

•	Frank	Frisby	supported	by	Mari	G	Frisby	MSCSI	MRICS	-	F.J.	Frisby	&	Associates	and	Cearbhall	Behan	BSc	A.SCSI	-	Behan,	Irwin	&	
Gosling to value its freehold properties acquired in the Republic of Ireland, and Don Meghen - Lisney, to value its plant & machinery 
acquired in the Republic of Ireland.

The	valuations	were	in	accordance	with	the	requirements	of	the	RICS	Valuation	Standards,	seventh	edition	and	the	International	
Valuation	Standards.

The valuation of both the Irish and Portuguese land & buildings and the Portuguese plant & machinery was on the basis of market 
value, defined as ‘the estimated amount for which a property should exchange on the date of valuation between a willing buyer and a 
willing seller in an arms-length transaction, after proper marketing wherein the parties had acted knowledgeably, prudently and without 
compulsion’ and was subject to the assumption that the property be sold as part of a continuing business.

In view of the specialised nature of the acquired Gleeson plant & machinery assets and the lack of comparable market evidence of 
similar	plant	being	sold	as	a	‘going	concern’,	a	Depreciated	Replacement	Cost	approach	was	used	to	assess	a	Fair	Value	of	the	acquired	
plant	&	machinery.	IAS16	Property,	Plant	and	Equipment	prescribes	that	where	there	is	no	market	based	evidence	of	Fair	Value	because	
of the specialist nature of the item of property, plant and equipment and the item is rarely sold, except as part of a continuing business, 
an	entity	may	need	to	estimate	Fair	Value	using	an	income	or	a	Depreciated	Replacement	Cost	approach	to	valuation.	

The result of these valuations was a reduction of €30.2m to the book value of acquired property, plant & equipment.

In the previous financial year, the Group engaged external valuer, John Coto, Certified Machine & Equipment Appraiser, Alliance Machinery 
&	Equipment	Appraisals	to	value	the	plant	&	machinery	acquired	on	acquisition	of	VHCC.	The	plant	&	machinery	was	valued	using	the	
depreciated replacement cost method of valuation. This valuation increased the carrying value of plant & machinery acquired by $1.0m (€0.7m 
euro equivalent at date of acquisition).

For all other freehold land, buildings and plant & machinery assets held by the Group an internal valuation was completed by the 
Directors as at 28 February 2014 and 28 February 2013. As part of their valuation assessment, the Directors considered the following 
factors and their impact in determining the year end valuation of the Group’s property, plant & machinery:-

•	market	fluctuations	of	land	and	industrial	property	prices	since	the	date	of	the	last	external	valuation,
•	fluctuations	driven	by	market	commodity	prices,	of	the	gross	replacement	cost	of	property,	plant	&	machinery,
•	projected	asset	utilisation	rates	based	on	FY2015	budgeted/forecasted	production	volumes,	
•	changes	to	functional	and	physical	obsolescence	of	plant	&	machinery	beyond	that	which	would	normally	be	expected,	and	continued	

appropriateness of the assumed useful lives of property, plant and machinery.

The following useful lives were attributed to the assets:-

Asset category 
Tanks 
Process equipment  
Bottling & packaging equipment 
Process automation  
Buildings  

Useful life
30 - 35 years
20 years
15 - 20 years
10 years
50 years

Having considered the above variables as part of the valuation, the Directors estimate that the changes arising from market fluctuations 
and anticipated utilisation rates may increase the total value of property, plant & equipment by €0.3m. The Directors do not consider 
this to be a material variation to the carrying value of property, plant & equipment and hence no adjustment to the carrying value was 
deemed necessary. 

SHAREHOLDER INFORMATIONBUSINESS & STRATEGYC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSGOVERNANCE 
 
 
 
 
 
 
 
 
1 2 8

Fair value hierarchy
The valuations of land & buildings and plant & machinery are derived using data from sources which are not widely available to the 
public and involve a degree of judgement. For these reasons, the valuations of the Group’s land & buildings and plant & machinery are 
classified as ‘Level 3’ as defined by IFRS 13, and as illustrated below:

Recurring measurements
Freehold land & buildings excluding those located in the UK
Freehold land & buildings located in the UK
Plant & machinery

At 28 February 2014

Quoted prices

Significant 
observable

Significant 
unobservable

Level 1

€m

Level 2

€m

-
-
-

-

-
-
-

-

Level 3

€m

28.3
50.5
105.3

184.1

Carrying 
amount

€m

28.3
50.5
105.3

184.1

Measurement techniques
The Group used the following techniques to determine the fair value measurements categorised in Level 3:

•	Land	&	buildings	in	Ireland,	US	and	Portugal	and	plant	&	machinery	located	in	Portugal	are	valued	using	a	market	value	approach.	
The market value is the estimated amount for which a property should exchange at the valuation date between a willing buyer and a 
willing seller in an arms length transaction after proper marketing wherein the parties had each acted knowledgeably, prudently and 
without compulsion.

•	Land	&	buildings	located	in	the	UK	and	plant	&	machinery	in	the	Group,	excluding	that	located	in	Portugal,	have	been	valued	by	the	

Directors using the depreciated replacement cost approach. Depreciated replacement cost is assessed, firstly, by the identification of 
the gross replacement cost for each class of asset at each of the Group’s plants. A depreciation factor derived from both the physical 
and functional obsolescence of each class of asset, taking into account estimated residual values at the end of the life of each class of 
asset, is then applied to the gross replacement cost to determine the net replacement cost. An economic obsolescence factor, which 
is derived based on current and anticipated capacity or utilisation of each plant and machinery asset, at each of the Group’s plants, as 
a function of total available production capacity, is applied to determine the depreciated replacement cost.

Unobservable inputs
The significant unobservable inputs used in the depreciated cost measurement of Land & buildings and Plant & machinery are as 
follows:

Gross replacement cost adjustment

Economic obsolescence adjustment factor

Physical and functional obsolescence adjustment factor

Increase in gross replacement cost of plant and machinery of 3% (2013: 0%) 
since previous external valuation, based on discussions with valuers
Economic obsolescence, considered on an asset by asset basis, for each 
plant, ranging from 0% to 100% (2013: 0% to 100%)
Adjustment for changes to physical and functional obsolescence - nil (2013: 
nil)

The market value of land and buildings located in Ireland, the US and Portugal is assessed based on a combination of market data and 
transactions of similar properties in similar locations, where relevant.

The carrying value of plant & machinery in the Group (excluding that located in Portugal), which is valued on the depreciated 
replacement costs basis, would increase/(decrease) by €4.4m if the economic obsolescence adjustment factor was increased/
(decreased) by 5%. If the gross replacement cost was increased/ (decreased) by 5% the carrying value of the Group’s plant & machinery 
(excluding that located in Portugal) would increase/(decrease) by €4.4m.

The carrying value of freehold land & buildings located in the UK, which is valued on the depreciated replacement cost basis, would 
increase/(decrease) by €2.4m if the economic obsolescence adjustment factor was increased/ (decreased) by 5%. The estimated 
carrying value of the same land & buildings located in the UK would increase/ (decrease) by €2.6m if the gross replacement cost was 
increased/ (decreased) by 5%.

The carrying value of freehold land & buildings located in Ireland, the US and Portugal would increase/ (decrease) by €1.5m if the 
comparable open market value increased/ (decreased) by 5%.

Company
The Company has no property, plant & equipment.

NOTESFOrmiNg parT OF ThE FiNaNcial STaTEmENTS (cONTiNuEd)C&C GROUP PLC - 2014  ANNUAL REPORT1 2 9

Total

€m

485.1
(2.9)
223.6
1.3
0.4

707.5

(2.7)
16.4
1.2

722.4

0.2
0.1

0.3
0.2

0.5

721.9

707.2

Total

 €m

378.5
(0.7)
64.6
442.4

(0.9)
14.6
1.2

13. GOODWILL & INTANGIBLE ASSETS

Cost
At 1 March 2012
Translation adjustment
Acquisition	of	VHCC	(note	11)
Acquisition of Waverley brands
Additional consideration re prior year acquisition of Hornsby’s cider brand

At 28 February 2013

Translation adjustment
Acquisition of Gleeson (note 11)
Acquisition of Biofun (note 11)

At 28 February 2014

Amortisation
At 1 March 2012
Charge for the year

At 28 February 2013
Charge for the year

At 28 February 2014

Net book value 
At 28 February 2014

At 28 February 2013

Goodwill

€m

Brands

€m

Other

intangible

assets

€m

378.5
(0.7)
64.6
-
-

104.8
(2.1)
159.0
1.3
0.4

442.4

263.4

(0.9)
14.6
1.2

(1.8)
-
-

457.3

261.6

-
-

-
-

-

-
-

-
-

-

457.3

261.6

442.4

263.4

1.8
(0.1)
-
-
-

1.7

-
1.8
-

3.5

0.2
0.1

0.3
0.2

0.5

3.0

1.4

Goodwill
Goodwill has been attributed to reporting segments (as identified under IFRS 8 Operating Segments) as follows:-

Cost
At 1 March 2012
Translation adjustment
Acquisition	of	VHCC
At 28 February 2013

Translation adjustment
Acquisition of Gleeson
Acquisition of Biofun

At 28 February 2014

Cider

 Tennent’s

ROI

€m

120.3
-
-
120.3

-
14.6
-

 Uk

€m

217.8
(0.5)
-
217.3

0.6
-
-

Uk

€m

18.5
(0.6)
-
17.9

1.1
-
-

International

€m

21.9
0.4
64.6
86.9

(2.6)
-
1.2

134.9

217.9

19.0

85.5

457.3

Goodwill consists both of goodwill capitalised under Irish GAAP which at the transition date to IFRS was treated as deemed cost and 
goodwill that arose on the acquisition of businesses since that date which was capitalised at cost and subsequently at fair value and 
represents the synergies arising from cost savings and the opportunity to utilise the extended distribution network of the Group to 
leverage the marketing of acquired products.

In line with IAS 36 Impairment of Assets, goodwill is allocated to each operating segment (which may comprise more than one cash 
generating unit) which is expected to benefit from the combination synergies. These operating segments represent the lowest level 
within the Group at which goodwill is monitored for internal management purposes. 

All goodwill is regarded as having an indefinite life and is not subject to amortisation under IFRS but is subject to an annual impairment 
assessment.

SHAREHOLDER INFORMATIONBUSINESS & STRATEGYC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSGOVERNANCE 
 
1 3 0

Brands
Brands have been attributed to reporting segments (as identified under IFRS 8 Operating Segments) as follows:-

Cider

Tennent’s

Third party

International

brands Uk

At 1 March 2012
Acquisition	of	Vermont	brands
Acquisition of Waverley wine brands
Additional consideration re previous year acquisition of  
Hornsby’s brands
Translation adjustment
At 28 February 2013

Translation adjustment

At 28 February 2014

 Uk

€m

11.6
-
-

-
(0.5)
11.1

0.6

11.7

 Uk

€m

76.3
-
-

-
(2.4)
73.9

€m

16.9
159.0
-

0.4
0.9
177.2

4.1

(6.6)

78.0

170.6

€m

-
-
1.3

-
(0.1)
1.2

0.1

1.3

Total

€m

104.8
159.0
1.3

0.4
(2.1)
263.4

(1.8)

261.6

Capitalised brands include the Tennent’s beer brands and the Gaymers cider brands acquired during the financial year ended 28 
February	2010,	the	Hornsby’s	cider	brand	acquired	during	the	year	ended	29	February	2012	and	the	Vermont	cider	brands	and	Waverley	
wine	brands	acquired	during	the	financial	year	ended	28	February	2013.	The	Group	completed	the	acquisition	of	the	Vermont	Hard	Cider	
Company, LLC on 21 December 2012, which included the acquisition of a portfolio of brands, including the Woodchuck and Wyders cider 
brands. The value attributed to the acquisition of this portfolio of brands was €159.0m. The Group completed the acquisition of wine 
brands from Waverley TBS Limited for a consideration of £1.0m (€1.3m euro equivalent at date of acquisition) on 5 November 2012. 

During the current financial year, the Group disposed of two high strength cider brands, Diamond White and White Star, for a nominal 
amount. These brands were originally acquired as part of the Gaymers cider business during the financial year ended 28 February 2010, 
no value was assigned to these brands on acquisition. 

The	Tennent’s,	Gaymers	and	Vermont	brands	were	valued	at	fair	value	on	the	date	of	acquisition	in	accordance	with	the	requirements	
of IFRS 3 (2004) Business Combinations by independent professional valuers. The Hornsby’s cider brand and Waverley wine brands 
were valued at cost. The prior year adjustment to the valuation of the Hornsby’s cider brand related to the settlement of conditional 
consideration which was payable subject to the performance of the brand during a transitional period. Performance and consequently 
the valuation of the final settlement exceeded expectation resulting in an increase in the value of the brand of $0.6m (€0.4m euro 
equivalent at date of settlement) in the prior financial year.

Capitalised brands are regarded as having indefinite useful economic lives and therefore have not been amortised. The brands are 
protected by trademarks, which are renewable indefinitely in all major markets where they are sold and it is the Group’s policy to 
support them with the appropriate level of brand advertising. In addition, there are not believed to be any legal, regulatory or contractual 
provisions that limit the useful lives of these brands. Accordingly, the Directors believe that it is appropriate that the brands be treated as 
having indefinite lives for accounting purposes.

No intangible assets were acquired by way of government grant, there is no title restriction on any of the capitalised intangible assets 
and no intangible assets are pledged as security. There are no contractual commitments in relation to the acquisition of intangible 
assets at year-end.

NOTESFOrmiNg parT OF ThE FiNaNcial STaTEmENTS (cONTiNuEd)C&C GROUP PLC - 2014  ANNUAL REPORT 
 
Other intangible assets
Other intangible assets have been attributed to reporting segments (as identified under IFRS 8 Operating Segments) as follows:-

Cost
At 1 March 2012
Translation adjustment

At 28 February 2013
Acquisition of Gleeson

At 28 February 2014

Amortisation
At 1 March 2012
Charge for the year

At 28 February 2013
Charge for the year

At 28 February 2014

Net book value 
At 28 February 2014

At 28 February 2013

ROI

€m

-
-

-
1.8

1.8

-
-

-
0.1

0.1

1.7

-

Third party 
brands Uk

€m

1.8
(0.1)

1.7
-

1.7

0.2
0.1

0.3
0.1

0.4

1.3

1.4

1 3 1

Total

€m

1.8
(0.1)

1.7
1.8

3.5

0.2
0.1

0.3
0.2

0.5

3.0

1.4

Other intangible assets comprise the fair value of trade relationships acquired as part of the acquisition of Gleeson during the current 
financial year and 20 year distribution rights for third party beer products acquired as part of the acquisition of the Tennent’s business 
during the financial year ended 28 February 2010. These were valued at fair value on the date of acquisition in accordance with the 
requirements of IFRS 3 (2004) Business Combinations by independent professional valuers. The intangible assets have a finite life 
and are subject to amortisation on a straight line basis. The amortisation charge for the year ended 28 February 2014 with respect to 
intangible assets was €0.2m (2013: €0.1m). 

Impairment testing
To ensure that goodwill and brands considered to have an indefinite useful economic life are not carried at above their recoverable 
amount, impairment reviews are performed comparing the carrying value of the assets with their recoverable amount using value-in-
use computations. Impairment testing is performed annually or more frequently if there is an indication that the carrying amount may 
not be recoverable. Where the value in use exceeds the carrying value of the asset, the asset is not impaired. 

As permitted by IAS 36 Impairment of assets, the value of the Group’s intangible assets (goodwill and brands) has been allocated to 
groups of cash generating units (referred to in this note as a business segment), which are not larger than an operating segment 
determined in accordance with IFRS 8 Operating segments. These business segments represent the lowest levels within the Group at 
which the associated goodwill and indefinite life brands are monitored for management purposes. 

The recoverable amount is calculated in respect of each business segment using value-in-use computations based on estimated future 
cash flows discounted to present value using a discount rate appropriate to each cash generating unit and terminal values calculated on 
the assumption that cash flows continue in perpetuity. 

The key assumptions used in the value-in-use computations are:-
•	Expected	volume,	net	revenue	and	operating	profit	growth	rates	-	cash	flows	for	each	business	segment	are	based	on	detailed	

financial budgets and plans, formally approved by the Board, for years one to three, 

•	Long	term	growth	rate	-	cash	flows	after	the	first	three	years	were	extrapolated	using	a	long	term	growth	rate,	on	the	assumption	that	

cash flows for the first three years will increase at a nominal growth rate in perpetuity,

•	Discount	rate.

The key assumptions were based on management assessment of anticipated market conditions for each business segment. A terminal 
growth rate of between 2.5% and 3.0% (2013: 2.5%) in perpetuity was assumed based on an assessment of the likely long term growth 
prospects for the sectors and geographies in which the Group operates. The resulting cash flows were discounted to present value using 
a range of discount rates between 8%-10% (2013: 8-12%); these rates are in line with the Group’s estimated pre-tax weighted average 
cost of capital for the three main geographies in which the Group operates (ROI, UK and USA), arrived at using the Capital Asset Pricing 
Model.

SHAREHOLDER INFORMATIONBUSINESS & STRATEGYC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSGOVERNANCE 
 
 
1 3 2

In formulating the budget and three year plan the Group takes into account historical experience, an appreciation of its core strengths 
and weaknesses in the markets in which it operates and external factors such as macro economic factors, inflation expectations by 
geography, regulation and expected changes in regulation (such as expected changes to duty rates and minimum pricing), market 
growth rates, sales price trend, competitor activity, market share targets and strategic plans and initiatives.

The Group has performed the detailed impairment testing calculations by operating segment with the following discount rates being applied: 
Discount rate
Market
10%
ROI 
8%
UK
8%
International

No impairment losses were recognised by the Group in the current or previous financial year. 

Sensitivity analysis  
The impairment testing carried out at 28 February 2014 identified headroom in the recoverable amount of the brands and goodwill 
compared to their carrying values in all business segments. The value in use calculations indicate headroom in excess of €500m in 
respect of the ROI reporting segment and in excess of €350m in respect of the Tennent’s UK reporting segment, with all component 
business segments indicating significant headroom. The value in use calculations with respect to the Group’s Cider UK, International 
and Third Party Brands UK reporting segments also indicate significant headroom however the headroom with respect to some of the 
business segments within these operating segments is less than €15m, namely the Waverly wine business segment.

The key sensitivities for the impairment testing are net revenue and operating profit growth assumptions, discount rates applied to 
the resulting cashflows and the expected long term growth rates. For the purposes of performing sensitivity analysis, the underlying 
assumptions (net revenue, operating profit, discount and terminal growth rates) were adjusted negatively by 1 percentage point. Applying 
these individual assumptions, while holding all other assumptions constant, to the value in use computations did not indicate an 
impairment of the Group’s goodwill or brands. 

14. EQUITY ACCOUNTED INVESTEES/ FINANCIAL ASSETS
(a) Investment in equity accounted investees - Group

Investment in equity accounted investees
Carrying amount at 1 March 2012
Purchase price paid
Less derivative financial assets
Add derivative financial liabilities
Translation adjustment
Carrying amount at 28 February 2013

Purchase price paid
Less derivative financial asset
Add derivative financial liability
Acquisition costs paid
Share of profit/(loss) after tax
Translation adjustment

Carrying amount at 28 February 2014

Wallaces 
Express 
Limited 

Maclay 
Group plc

Thistle Pub 
Company

€m

€m

€m

-
-
-
-
-
-

11.8
(1.2)
1.2
0.2
0.6
-

12.6

-
2.5
(1.4)
1.0
(0.2)
1.9

-
-
-
-
-
0.1

2.0

-
0.4
-
0.2
(0.1)
0.5

-
-
-
-
(0.1)
-

0.4

Total

€m

-
2.9
(1.4)
1.2
(0.3)
2.4

11.8
(1.2)
1.2
0.2
0.5
0.1

15.0

Wallaces Express Limited
On 22 March 2013, the Group acquired 50% of the equity share capital of Wallaces Express Limited, Scotland’s largest wines and spirits 
wholesaler, for €11.8m (£10.0m). Acquisition costs of €0.2m were also incurred in respect of the transaction. Contribution for the period 
from date of acquisition of 50% of the equity share capital to 28 February 2014 was €0.6m. 

Under the terms of this agreement, the Group entered into a call option arrangement enabling it to serve notice on Wallaces 
shareholders to acquire the remaining 50% of Wallaces at a predetermined price on 20 March 2015 or earlier at the Group’s option in 
the event of a breach of warranty by the Seller; and a put option granting Wallaces’ shareholders the right to serve notice on the Group 
to acquire the remaining 50% during the period January 2015 to March 2015 or earlier at the Sellers option in the event of a change 
of control, listing or insolvency of the buying company. The related derivative financial asset was valued at €1.2m while the related 
derivative financial liability was valued at €1.2m. 

NOTESFOrmiNg parT OF ThE FiNaNcial STaTEmENTS (cONTiNuEd)C&C GROUP PLC - 2014  ANNUAL REPORT1 3 3

As outlined in further detail in note 29, Post Balance Sheet Events, under the terms of a new agreement, the Group acquired the 
remaining 50% of Wallaces Express Limited post the Group’s financial year end, on 18 March 2014.

Maclay Group plc
On 21 March 2012, the Group acquired a 25% equity investment in Maclay Group plc, a leading independent Scottish operator of managed 
public houses. The business primarily includes the operation of 15 wholly owned managed houses and 11 managed houses owned by two 
separate Enterprise Investment Schemes. 

The total cost of the investment was £2.1m (€2.5m euro equivalent at date of investment) of which £1.6m related to the value of the 
investment. Also included in the initial cost was a contracted derivative financial asset valued at £1.3m and a contracted derivative 
financial liability valued at £0.8m. The derivative financial asset relates to a put option granted to the Group enabling it to sell its equity 
stake back to Maclay Group plc at a predetermined price at any time after the fifteenth anniversary of the acquisition, while the derivative 
financial liability relates to the granting of a call option to Maclay Group plc enabling it to buy back the Group’s equity interest at a 
predetermined price at any time in the first fifteen years after the acquisition date. The movement in the fair value of these derivatives in 
the current financial year was a loss of €0.1m (2013: less than €0.1m).

The Group is in a position to exercise significant influence over the operating and financial policies of the investment and accordingly has 
accounted for it as an associate. Associates are included in the financial statements of the Group using the equity method from the date 
of which significant influence is deemed to arise until such a time as such significant influence ceases to exist. Under the equity method, 
the Group income statement reflects the Group’s share of profit after tax of the associate. Investment in associates are carried in the 
Group balance sheet at cost and subsequently adjusted in respect of post-acquisition changes in the Group’s share of net assets, less any 
impairment in value. The financial result for the year attributable to the Group was less than €0.1m (2013: less than €0.1m).

Thistle Pub Company Limited
On 28 November 2012, the Group invested £0.3m (€0.4m euro equivalent at date of payment) in a joint venture with Maclay Group plc in 
Thistle Pub Company Limited. As part of the joint venture agreement, the Group granted Thistle Pub Company Limited and the Maclay 
Group plc a call option enabling either of them to purchase the Group’s share of the equity at a fixed price at any time in the first 15 years 
after the date the joint venture was formed. This call option has been valued at the acquisition date and resulted in the recognition of a 
£0.2m (€0.2m) financial liability. The movement in fair value of this derivative to 28 February 2014 was less than €0.1m (2013: less than 
€0.1m). 

The joint venture purchased one public house in the prior financial year and three public houses in the current financial year; three of the 
four public houses had opened and commenced trading as at 28 February 2014 while the fourth commenced trading post the year end. In 
addition, the joint venture purchased an additional public house post year end which has yet to open.

Unrealised gains arising from transactions with equity accounted investees are eliminated to the extent of the Group’s interest in the 
equity. Unrealised gains arising from the Group’s trading relationship with equity accounted investees as at the year end date was less 
than €0.1m. Unrealised losses are eliminated in the same manner as unrealised gains, but only to the extent that there is no evidence of 
impairment in the Group’s interest in the entity.

(b) Investment in subsidiary undertakings - Company 

Equity investment in subsidiary undertakings at cost
At beginning of year
Investment in subsidiary undertakings
Capital contribution in respect of share options granted to employees of subsidiary undertakings 

At end of year

2014
€m

977.1
-
0.8

977.9

2013
€m

968.8
5.3
3.0

977.1

The total expense of €0.8m (2013: €3.0m) attributable to equity settled awards granted to employees of subsidiary undertakings has been 
included as a capital contribution in financial assets.  

In the opinion of the Directors, the shares in the subsidiary undertakings are worth at least the amounts at which they are stated in the 
balance sheet. Details of subsidiary undertakings are set out in note 28.

SHAREHOLDER INFORMATIONBUSINESS & STRATEGYC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSGOVERNANCE 
1 3 4

15. INVENTORIES

Group
Raw materials & consumables
Finished goods & goods for resale

Total inventories at lower of cost and net realisable value

2014

€m

31.6
40.6

72.2

2013

€m

28.7
20.2

48.9

Inventory write-down recognised as an expense within operating costs amounted to €1.2m (2013: €0.8m). The high level of inventory 
write-down is primarily as a result of the write-off of inventory work in progress (‘WIP’) and packaging stocks following the transfer of 
production	of	the	Hornsby’s	brand	to	the	VHCC	cidery,	and	the	discontinuation	of	some	flavoured	Hornsby’s	ciders	on	integrating	the	
VHCC	business	with	the	Group’s	existing	US	business.	Previously	impaired	inventory	recovered	during	the	financial	year	and	recognised	
as exceptional income (note 6) amounted to €nil (2013: €1.0m).

16. TRADE & OTHER RECEIVABLES

Amounts falling due within one year:
Trade receivables
Advances to customers
Prepayments and other receivables 

Amounts falling due after one year:
Advances to customers
Amounts due from Group undertakings

Group

Company

2014

€m

118.8
8.4
12.4
139.6

40.9
-

40.9

2013

€m

78.0
6.9
11.2
96.1

31.3
-

31.3

2014

€m

2013

€m

-
-
-
-

-
50.5

50.5

50.5

-
-
-
-

-
47.8

47.8

47.8

Total

180.5

127.4

The aged analysis of trade receivables and advances to customers analysed between amounts that were neither past due nor impaired 
and amounts past due at 28 February 2014 and 28 February 2013 were as follows:

Group
Neither past due nor impaired

Past due 
Past due 0-30 days
Past due 31-120 days
Past due 121-365 days
Past due more than one year

Total

Gross

Impairment

Gross

Impairment

2014

€m

2014

€m

2013

€m

2013

€m

141.9

-

113.7

-

12.0
16.3
4.9
1.5

176.6

(0.8)
(1.3)
(4.9)
(1.5)

(8.5)

3.0
2.4
1.2
2.2

122.5

(0.8)
(2.1)
(1.2)
(2.2)

(6.3)

NOTESFOrmiNg parT OF ThE FiNaNcial STaTEmENTS (cONTiNuEd)C&C GROUP PLC - 2014  ANNUAL REPORT 
1 3 5

All trade & other receivables and advances to customers are monitored on an on-going basis for evidence of impairment and assessments 
are undertaken for individual accounts. A provision for impairment is created where the Group expects it may not be able to collect all 
amounts due in accordance with the original terms of the agreement with the customer. Balances included in the impairment provision are 
generally written off when there is no expectation of recovery. The increase in the value of trade receiveables past due reflects the change 
in customer profile on acquisition of the Gleeson wholesaler business.

Trade receivables are on average receivable within 47 days (2013: 42 days) of the balance sheet date, are unsecured and are not interest-
bearing. All advances to customers acquired on acquisition of the Tennent’s business were recorded at fair value. An impairment 
provision is created in relation to advances to customers considered receivable in a period outside that originally contracted. The 
movement in the allowance for impairment in respect of trade receivables and advances to customers during the year was as follows:-

Group
At beginning of year 
Recovered during the year
Provided during the year
Written off during the year
Translation adjustment

At end of year

17. TRADE & OTHER PAYABLES

Trade payables
Payroll taxes & social security
VAT
Excise duty
Deferred consideration re acquisition of business
Accruals
Amounts due to Group undertakings

2014

€m

6.3
(0.5)
4.0
(1.7)
0.4

8.5

Group

Company

2014

€m

74.5
3.0
8.7
17.4
4.4
63.3
-

2013

€m

42.6
2.4
5.3
13.3
0.5
60.0
-

2014

€m

-
-
-
-
-
0.9
129.2

130.1

2013

€m

7.6
(0.2)
2.0
(2.9)
(0.2)

6.3

2013

€m

-
-
-
-
-
0.7
98.7

99.4

Total

171.3

124.1

The Group’s exposure to currency and liquidity risk related to trade & other payables is disclosed in note 23.

Company
The Company has entered into financial guarantee contracts to guarantee the indebtedness of the liabilities of certain of its subsidiary 
undertakings. As at 28 February 2014, the Directors consider these to be in the nature of insurance contracts and do not consider it 
probable that the Company will have to make a payment under these guarantees and as such discloses them as a contingent liability as 
detailed in note 26. 

SHAREHOLDER INFORMATIONBUSINESS & STRATEGYC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSGOVERNANCE 
 
1 3 6

18. PROVISIONS

At beginning of year
Translation adjustment
Additional cost of brand
Charged during the year
Released during the year
Unwind of discount on provisions
Utilised during the year

At end of year

Current
Non-current

Restructuring

2014

€m

0.4
-
-
6.7
-
-
(5.9)

1.2

Onerous

lease

2014

€m

11.0
0.6
-
-
(0.3)
0.9
(2.1)

10.1

Other

2014

€m

0.8
-
-
-
(0.6)
-
-

0.2

Total

2014

€m

12.2
0.6
-
6.7
(0.9)
0.9
(8.0)

11.5

2.7
8.8

11.5

Total

2013

€m

17.3
(0.2)
0.4
1.6
(0.4)
1.0
(7.5)

12.2

2.8
9.4

12.2

Restructuring 
The closing restructuring provision and current year charge primarily relate to severance costs arising from the Group’s reorganisation 
programme in Ireland following the current year acquisition of Gleeson and some cost cutting initiatives undertaken at the Group’s 
manufacturing facilities. The provision is expected to be fully utilised in the next financial year. 

Onerous leases 
The onerous lease provision relates to two onerous leases in relation to warehousing facilities acquired as part of the acquisition of the 
Gaymers cider business in 2010. These onerous leases expire in 2017 and 2026 respectively. The Group also had an onerous lease, which 
expired during the current financial year, in relation to the consolidation of the Group’s Dublin offices into a single location in 2009. This 
resulted in a release of €0.3m to the income statement in the current financial year (note 6). 

Other 
Other provisions relate to a provision for the Group’s exposure to employee and third party insurance claims. Under the terms of 
employer and public liability insurance policies, the Group bears a portion of the cost of each claim up to the specified excess. The 
provision is calculated based on the expected portion of settlement costs to be borne by the Group in respect of specific claims arising 
before the balance sheet date. In the prior year, other provisions also included a litigation provision of €0.6m; the related legal issue was 
resolved during the year and the provision was released back to the income statement. 

19. INTEREST BEARING LOANS & BORROWINGS
Group 

Non-current liabilities
Unsecured bank loans repayable by one repayment on maturity

Current liabilities
Unsecured bank loans 

Total borrowings

2014
€m

2013
€m

307.9

244.4

0.1

-

308.0

244.4

Unamortised issue costs are netted against outstanding non-current bank loans and are being amortised to the income statement over 
the remaining life of the 2012 multi-currency facility. The value of unamortised issue costs at 28 February 2014 was €1.7m (2013: €2.2m)

NOTESFOrmiNg parT OF ThE FiNaNcial STaTEmENTS (cONTiNuEd)C&C GROUP PLC - 2014  ANNUAL REPORT 
 
 
 
 
 
 
 
 
Terms and debt repayment schedule

Currency

Nominal
rates of
interest

Unsecured bank loans repayable by one 
repayment on maturity
Unsecured bank loans repayable in FY 2015

Multi
Euro

Euribor/Libor + 1.70%
Euribor + 8.52%

1 3 7

Year of
maturity

2017
2014

2014
Carrying
value
€m

309.6
0.1

309.7

2013
Carrying
value
€m

246.6
-

246.6

Debt on acquisition
During the current financial year, the Group acquired debt of €47.9m on acquisition of Gleeson (€22.6m relating to a term loan and 
€25.3m relating to a full recourse trade debtor factoring arrangement); the term loan was repaid immediately post closing of the 
transaction. The trade debtor factoring arrangement was repaid in full and cancelled on 30 June 2013; the outstanding balance on 
acquisition with respect to this arrangement was €25.3m and this increased to €31.2m, before being settled in full by the Group.

In addition, the Group acquired debt of €3.6m on the acquisition of Biofun, of which €3.5m was repaid during the financial year with the 
remaining outstanding debt of €0.1m classified within current liabilities. The outstanding debt as at 28 February 2014 was fully repaid 
and cancelled on 21 March 2014.

Borrowing facilities
The Group manages its borrowing requirements by entering into committed loan facility agreements. 

In February 2012, the Group entered into a committed €250.0m multi-currency five year syndicated revolving loan facility with seven 
banks, namely Bank of Ireland, Bank of Scotland, Barclays Bank, Danske Bank, HSBC, Rabobank, and Ulster Bank, repayable in a single 
instalment on 28 February 2017. The facility agreement provided for a further €100.0m in the form of an uncommitted accordion facility 
which the Group successfully negotiated with the banks as committed in December 2012. The facility agreement permits the Group to 
avail of further financial indebtedness, excluding working capital and guarantee facilities, to a maximum value of €150.0m, subject to 
agreeing the terms and conditions with the lenders. Consequently the Group is permitted under the terms of the agreement, to have 
debt capacity of €500.0m of which €309.6m was drawn at 28 February 2014 (2013: €246.6m was drawn).

Under the terms of the agreement, the Group must pay a commitment fee based on 40% of the applicable margin on undrawn 
committed amounts and variable interest on drawn amounts based on variable Euribor/Libor interest rates plus a margin, the level of 
which is dependent on the net debt:EBITDA ratio, plus a utilisation fee, the level of which is dependent on percentage utilisation. The 
Group may select an interest period of one, two, three or six months. 

There were no repayments under the Group’s committed loan facility agreement in the current year. During the previous financial year, 
the Group, using surplus cash resources, repaid and cancelled all funds (€60.0m) drawn under its maturing 2007 euro facility, it also 
repaid €5.2m ($7m) in January 2013 under its 2012 multi-currency facility. 

All non-current bank loans are guaranteed by a number of the Group’s subsidiary undertakings. The facility agreement allows the 
early repayment of debt without incurring additional charges or penalties. All non current bank loans are repayable in full on change of 
control of the Group. 

The Group’s multi-currency debt facility incorporates two financial covenants:
•	Interest	cover:	The	ratio	of	EBITDA	to	net	interest	for	a	period	of	12	months	ending	on	each	half	year	date	will	not	be	less	than	3.5:1
•	Net	debt/EBITDA:	The	ratio	of	net	debt	on	each	half	year	date	to	EBITDA	for	a	period	of	12	months	ending	on	a	half	year	date	will	not	

exceed 3.5:1

At year-end the Group had net debt of €145.2m, and a Net debt/ EBITDA ratio of 0.99:1 calculated in accordance with the terms of the 
Group’s revolving credit facility agreement.

Further information about the Group’s exposure to interest rate, foreign currency and liquidity risk is disclosed in note 23.

SHAREHOLDER INFORMATIONBUSINESS & STRATEGYC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSGOVERNANCE 
 
 
 
 
 
 
 
1 3 8

20. ANALYSIS OF NET DEBT

Group
Interest bearing loans & borrowings
Cash & cash equivalents

Group
Interest bearing loans & borrowings
Cash & cash equivalents

1 March

Translation

Debt arising 

Cash

Non-cash

28 February

2013

€m

adjustment

on 
acquisition

€m

 €m

flow

 €m

changes

€m

2014

€m

244.4
(121.0)

(7.3)
(3.6)

123.4

(10.9)

51.5
-

51.5

18.9
(38.2)

(19.3)

0.5
-

0.5

308.0
(162.8)

145.2

1 March

Translation

Debt arising 

Cash

Non-cash

28 February

2012

€m

adjustment

on 
acquisition

€m

 €m

flow

€m

changes

€m

2013

 €m

60.0
(128.3)

(68.3)

0.6
3.1

3.7

-
-

-

183.2
4.2

187.4

0.6
-

0.6

244.4
(121.0)

123.4

The non-cash change to the Group’s interest bearing loans and borrowings relate to the amortisation of issue costs.

Company
Cash & cash equivalents

1 March

Translation

2013

€m

adjustment

 €m

Cash

flow

 €m

Non-cash

28 February

changes

€m

2014

€m

(0.1)

-

(0.1)

-

(0.2)

The Company is an original borrower under the terms of the Group’s revolving credit facility but is not a borrower in relation to the 
Group’s drawn debt as at 28 February 2014. As outlined in further detail in note 26, the Company, together with a number of its 
subsidiaries, gave a letter of guarantee to secure its obligations in respect of debt drawn by the Group under the terms of the Group’s 
revolving credit facility agreement.

Company
Interest bearing loans & borrowings
Cash & cash equivalents

21. RECOGNISED DEFERRED TAx ASSETS AND LIABILITIES

Group
Property, plant & equipment
Intangible assets
Retirement benefit obligations
Derivative financial instruments
Trade related items & losses

1 March

Translation

2012

€m

adjustment

€m

60.0
(9.3)

50.7

-
-

-

Cash

flow

€m

(60.0)
9.2

(50.8)

Non-cash

28 February

changes

€m

-
-

-

2013

 €m

-
(0.1)

(0.1)

2014

2013

Net assets/

Net assets/

Assets

Liabilities

(liabilities)

Assets

Liabilities

(liabilities)

€m

€m

€m

€m

€m

€m

0.3
-
2.8
-
1.6

4.7

(3.4)
(3.0)
(0.2)
-
-

(6.6)

 (3.1)
(3.0)
2.6
-
1.6

(1.9)

2.3
-
2.8
-
1.1

6.2

(5.0)
(2.5)
(0.1)
(0.2)
-

(7.8)

(2.7)
(2.5)
2.7
(0.2)
1.1

(1.6)

NOTESFOrmiNg parT OF ThE FiNaNcial STaTEmENTS (cONTiNuEd)C&C GROUP PLC - 2014  ANNUAL REPORT 
 
 
 
1 3 9

The Group has not recognised deferred tax in relation to temporary differences applicable to investments in subsidiaries on the basis 
that the Group can control the timing and the realisation of these temporary differences and it is unlikely that the temporary differences 
will reverse in the foreseeable future. The aggregate amount of temporary differences applicable to investments in subsidiaries and 
equity accounted investees in respect of which deferred tax liabilities have not been recognised is immaterial on the basis that the 
participation exemptions and foreign tax credits should be available such that no material temporary differences arise. There are no 
other unrecognised deferred tax liabilities.

In addition, no deferred tax asset has been recognised in respect of certain tax losses incurred by the Group on the basis that the 
recovery is considered unlikely in the foreseeable future. The value of such tax losses is €1.7m in the current financial year (2013: nil). In 
the event that sufficient taxable profits arise in the relevant jurisdictions in future years, these losses may be utilised. The vast majority 
of these losses are due to expire in 2034.

Company
The Company had no deferred tax assets or liabilities at 28 February 2014 or at 28 February 2013.

Analysis of movement in net deferred tax assets/(liabilities)

Group
Property, plant & equipment: ROI
Property, plant and equipment: other
Provision for trade related items 
Intangible assets
Retirement benefit obligations
Derivative financial instruments

Group
Property, plant & equipment: ROI
Property, plant and equipment: other
Provision for trade related items
Intangible assets
Retirement benefit obligations
Derivative financial instruments

Recognised

Recognised

Recognised

in other

1 March

in income

on 

Translation comprehensive

28 February

2013

€m

2.3
(5.0)
1.1
(2.5)
2.7
(0.2)

(1.6)

statement

acquisition

adjustment

€m

€m

€m

income

€m

(2.3)
2.0
(0.1)
(0.4)
(0.8)
-

(1.6)

0.3
(0.2)
0.6
-
-
-

0.7

-
(0.2)
-
(0.1)
-
-

(0.3)

-
-
-
-
0.7
0.2

0.9

2014

€m

0.3
(3.4)
1.6
(3.0)
2.6
-

(1.9)

Recognised

Recognised

Recognised

in other

1 March

in income

on

Translation comprehensive

28 February

2012

Statement

acquisition

adjustment

income

€m

€m

€m

€m

€m

4.5
(6.0)
-
(1.2)
1.9
0.1
(0.7)

(2.2)
1.1
1.1
(1.4)
(0.8)
-
(2.2)

-
(0.2)
-
-
-
-
(0.2)

-
0.1
-
0.1
-
-
0.2

-
-
-
-
1.6
(0.3)
1.3

2013

€m

2.3
(5.0)
1.1
(2.5)
2.7
(0.2)
(1.6)

SHAREHOLDER INFORMATIONBUSINESS & STRATEGYC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSGOVERNANCE 
 
 
1 4 0

22. RETIREMENT BENEFIT OBLIGATIONS
The Group operates a number of defined benefit pension schemes for certain employees, past and present, in the Republic of Ireland 
(ROI) and in the United Kingdom (UK), all of which provide pension benefits based on final salary and the assets of which are held in 
separate trustee administered funds. The Group closed its defined benefit pension schemes to new members in April 2007 and provides 
only defined contribution pension schemes for employees joining the Group since that date. The Group provides permanent health 
insurance cover for the benefit of certain employees and separately charges this to the income statement. 

The defined benefit pension scheme assets are held in separate trustee administered funds to meet long-term pension liabilities to past 
and present employees. The trustees of the funds are required to act in the best interest of the funds’ beneficiaries. The appointment of 
trustees to the funds is determined by the schemes’ trust documentation. The Group has a policy in relation to its principal staff pension 
fund that members of the fund should nominate half of all fund trustees.

There are no active members remaining in the Executive defined benefit pension scheme (2013: no active members). There are 80 active 
members, representing < 10% of total membership, in the ROI Staff defined benefit pension scheme (2013: 106 active members) and 5 
active members in the UK scheme (2013: 8 active members). The Group’s ROI defined benefit pension reform programme concluded 
during the financial year ended 29 February 2012 with the Pensions Board issuing a directive under Section 50 of the Pensions Act 
1990 to remove the mandatory pension increase rule, which guaranteed 3% per annum increase to certain pensions in payment, and to 
replace it with guaranteed pension increases of 2% per annum for each year 2012 to 2014 and thereafter for all future pension increases 
to be awarded on a discretionary basis.

Actuarial valuations – funding requirements 
Independent actuarial valuations of the defined benefit pension schemes are carried out on a triennial basis using the attained age 
method. The most recent actuarial valuations of the ROI schemes were carried out with an effective date of 1 January 2012 while the 
date of the most recent actuarial valuation of the UK scheme was 31 December 2011. The actuarial valuations are not available for 
public inspection; however the results of the valuations are advised to members of the various schemes. 

The funding requirements in relation to the Group’s ROI defined benefit pension schemes are assessed at each valuation date and are 
implemented in accordance with the advice of the actuaries. Arising from the formal actuarial valuations of the main schemes on 1 
January 2009 the schemes’ independent actuary, Mercer (Ireland) Limited, submitted Actuarial Funding Certificates to the Pensions 
Board confirming that the Schemes did not satisfy the Minimum Funding Standard at that date. Given that the removal of guaranteed 
pension increases would not correct this situation, Funding Proposals including an updated actuarial valuation were submitted to, 
and approved by the Pensions Board on 23 February 2012, which the Directors believe will enable the schemes to meet the Minimum 
Funding Standard by 31 December 2016. The Funding Proposals commit the Group to contributions of 14% of Pensionable Salaries 
to fund future pension accrual of benefits (previously 38.1% of Pensionable Salaries), a deficit contribution of €3.4m and an additional 
supplementary deficit contribution of €1.9m which the Group reserves the right to reduce or terminate on consultation with the 
Trustees, if the Scheme Actuary advises that it is no longer required due to a correction in market conditions. Funding Proposals 
cover the period to 31 December 2016. However, they will cease at an earlier date if the scheme funding target is met before then. The 
actuaries advised that as at 31 December 2013 the schemes were on track to meet the minimum funding standard and risk reserve by 
31 December 2016, the end of the Funding Proposal period.

Following the 2011 actuarial valuation of the UK defined benefit pension scheme, a Schedule of Contributions and Recovery Plan was 
agreed committing the Group to annual contributions of £0.4m which the Directors believe will enable the scheme to meet the Statutory 
Funding Objective by June 2015.

The Group is exposed to a number of risks in relation to the funding position of these schemes, namely:-

Asset volatility: It is the Group’s intention to pursue a long term investment policy that emphasises investment in secure monetary 
assets to provide for the contractual benefits payable to members. The investment portfolio has exposure to equities, other growth 
assets and fixed interest investments the returns from which are uncertain and may fluctuate significantly in line with market 
movements. Assets held are valued at fair value using bid prices where relevant. 

Discount rate: The discount rate is the rate of interest used to discount post-employment benefit obligations and is determined by 
reference to market yields at the balance sheet date on high quality corporate bonds with a currency and term consistent with the 
currency and estimated term of the Group’s post employment benefit obligations. Movements in discount rates have a significant impact 
on the value of the schemes’ liabilities.

Longevity: The value of the defined benefit obligations is influenced by demographic factors such as mortality experience and retirement 
patterns. Changes to life expectancy have a significant impact on the value of schemes’ liabilities.

NOTESFOrmiNg parT OF ThE FiNaNcial STaTEmENTS (cONTiNuEd)C&C GROUP PLC - 2014  ANNUAL REPORT 
 
 
1 4 1

Method and assumptions 
The schemes’ independent actuary, Mercer (Ireland) Limited, has employed the projected unit credit method to determine the present 
value of the defined benefit obligations arising and the related current service cost.  

The financial assumptions that have the most significant impact on the results of the actuarial valuations are those relating to the discount 
rate used to convert future pension liabilities to current values and the rate of inflation/salary increase. These and other assumptions used 
to determine the retirement benefit obligations and current service cost under IAS19 Employee Benefits are set out below.

Mortality rates also have a significant impact on the actuarial valuations, as the number of deaths within the scheme have been too small 
to analyse and produce any meaningful scheme-specific estimates of future levels of mortality, the rates used have been based on the 
most up-to-date mortality tables, (the PNL00 62% (males) and PNL00 70% (females) for the ROI schemes and S1NA year of birth tables 
with CMI 2011 projections for the UK scheme) with age ratings and loading factors to allow for future mortality improvements. These tables 
conform to best practice. The growing trend for people to live longer and the expectation that this will continue has been reflected in the 
mortality assumptions used for this valuation as indicated below. This assumption will continue to be monitored in light of general trends 
in mortality experience. Based on these tables, the assumed life expectations on retirement are:

Future life expectations at age 65

Current	retirees	–	no	allowance	for	future	improvements

Future	retirees	–	with	allowance	for	future	improvements

Male
Female

Male
Female

ROI

Uk

2014
No of years

2013
No of years

2014
No of years

2013
No of years

23.5
24.9

24.9
26.0

23.3
24.7

24.8
25.9

22.9
25.4

25.7
28.3

22.8
25.3

25.6
28.1

Scheme liabilities: 
The average age of active members is 45 and 51 years for the ROI Staff and the UK defined benefit pension schemes respectively (the 
executive defined benefit pension scheme has no active members), while the average duration of liabilities ranges from 16 to 27 years.

The principal long-term financial assumptions used by the Group’s actuaries in the computation of the defined benefit liabilities arising 
on pension schemes as at 28 February 2014 and 28 February 2013 are as follows:

Salary increases
Increases to pensions in payment
Discount rate
Inflation rate

2014

2013

ROI

Uk

ROI

Uk

0.0%-2.5%
2.0%
3.4% - 3.6%
2.0%

3.7%
0.0% - 3.0%
2.5%
2.0%
4.4% 3.8% - 4.25%
3.3%
2.0%

3.7%
2.5%
4.4%
3.3%

During the prior year, the Group’s actuary expanded the population of corporate bonds used in recommending an appropriate discount 
rate for the ROI schemes as a result of changes in the corporate bond market. This was treated as a change in accounting estimate in 
that year.

A reduction in discount rate used to value the schemes’ liabilities by ¼% would increase the valuation of liabilities by €9.4m while an 
increase in inflation/salary increase expectations of ¼% would increase the valuation of liabilities by €3.3m. The sensitivity is calculated 
by changing the individual assumption while holding all other assumptions constant.

Scheme assets:
The revised IAS19 Employee Benefits accounting standard came into effect for accounting periods commencing on or after 1 January 
2013. Under IAS19R Employee Benefits, the net interest charge for funded defined benefit plans is calculated by reference to the liability 
discount rate at the beginning of the period, rather than a separate expected return on assets assumption.

The pension assets and liabilities on the following pages have been prepared in accordance with IAS19R Employee Benefits. 

SHAREHOLDER INFORMATIONBUSINESS & STRATEGYC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSGOVERNANCE 
 
 
 
 
 
 
1 4 2

a. Impact on Group income statement

Analysis of defined benefit pension expense:
Current service cost
Past service gain
Interest cost on scheme liabilities
Interest income on scheme assets

Total expense recognised in income statement

ROI

€m

0.7
(1.1)
7.2
(6.4)

0.4

2014

Uk

€m

0.1
-
0.2
(0.2)

0.1

Total

€m

0.8
(1.1)
7.4
(6.6)

0.5

2013 (restated)

Uk

€m

0.1
-
0.3
(0.3)

0.1

ROI

€m

0.7
(0.5)
7.3
(7.0)

0.5

Analysis of amount recognised in other comprehensive income

Actual interest income on scheme assets

Expected interest income on scheme assets

Experience gains and losses on scheme liabilities

Effect of changes in assumptions on scheme liabilities

2014

2013 (restated)

ROI
€m

8.9

(6.4)

8.4

(17.5)

Uk
€m

0.4

(0.2)

-

-

Total
€m

9.3

(6.6)

8.4

(17.5)

ROI
€m

11.4

(7.0)

0.7

(17.9)

Uk
€m

0.5

(0.3)

0.4

(0.8)

Total

€m

0.8
(0.5)
7.6
(7.3)

0.6

Total
€m

11.9

(7.3)

1.1

(18.7)

Total

Scheme assets

Scheme liabilities

Deficit in scheme

Surplus in scheme

(6.6)

0.2

(6.4)

(12.8)

(0.2)

(13.0)

163.8

(186.6)

(22.8)

-

7.6

(6.2)

-

1.4

171.4

(192.8)

(22.8)

1.4

155.2

(177.2)

(22.0)

-

6.2

(5.7)

-

0.5

161.4

(182.9)

(22.0)

0.5

b. Impact on Group balance sheet
The retirement benefit obligations surplus / (deficit) at 28 February 2014 and 28 February 2013 is analysed as follows:

Analysis of net pension deficit

Bid value of assets at end of year:
Equity(i)
Bonds
Property
Cash
Alternatives

ROI

€m

45.1
74.6
4.5
14.6
25.0

163.8

Uk

€m

3.8
3.8
-
-
-

7.6

2014

Total

€m

48.9
78.4
4.5
14.6
25.0

ROI

€m

36.6
67.3
4.1
27.7
19.5

171.4

155.2

Uk

€m

3.1
3.1
-
-
-

6.2

2013 

Total

€m

39.7
70.4
4.1
27.7
19.5

161.4

Actuarial value of scheme liabilities

(186.6)

(6.2)

(192.8)

(177.2)

(5.7)

(182.9)

(Deficit)/surplus in the scheme
Related deferred tax asset /(liability)

Net pension (deficit)/surplus

(22.8)
2.8

(20.0)

1.4
(0.2)

(21.4)
2.6

(22.0)
2.8

1.2

(18.8)

(19.2)

0.5
(0.1)

0.4

(21.5)
2.7

(18.8)

(i) The defined benefit pension schemes have a passive self investment in C&C Group plc of €nil (2013: €nil).

The alternative investment category includes investments in various asset classes including equities, commodities, currencies and 
funds. The investments are managed by fund managers.

NOTESFOrmiNg parT OF ThE FiNaNcial STaTEmENTS (cONTiNuEd)C&C GROUP PLC - 2014  ANNUAL REPORT1 4 3

Reconciliation of scheme assets

Assets at beginning of year

Movement in year:
Translation adjustment
Expected interest income on scheme assets, net of 
pension levy
Actual expected interest income less interest income on 
scheme assets
Employer contributions
Member contributions
Benefit payments

ROI

€m

155.2

-

6.4

2.5
6.2
0.3
(6.8)

Uk

€m

6.2

0.5

0.2

0.2
0.6
-
(0.1)

2014

Total

€m

ROI

€m

161.4

142.9

0.5

6.6

2.7
6.8
0.3
(6.9)

-

7.0

4.4
6.6
0.3
(6.0)

2013 (restated)

Total

€m

148.2

(0.1)

7.3

4.6
7.2
0.3
(6.1)

Uk

€m

5.3

(0.1)

0.3

0.2
0.6
-
(0.1)

Assets at end of year

163.8

7.6

171.4

155.2

6.2

161.4

The expected employer contributions to fund defined benefit scheme obligations for year ending 28 February 2015 is €6.3m.

The scheme assets had the following investment profile at the year-end:

Equities
Bonds
Property
Cash
Alternatives

ROI

28%
45%
3%
9%
15%

2014

Uk

50%
50%
-
-
-

ROI

24%
43%
3%
18%
12%

2013

Uk

50%
50%
-
-
-

100%

100%

100%

100%

Reconciliation of actuarial value of scheme liabilities 

Liabilities at beginning of year

Movement in year
Translation adjustment
Current service cost
Past service gain
Interest cost on scheme liabilities
Member contributions
Actuarial loss immediately recognised in equity
Benefit payments

ROI

€m

177.2

-
0.7
(1.1)
7.2
0.3
9.1
(6.8)

Uk

€m

5.7

0.3
0.1
-
0.2
-
-
(0.1)

2014

Total

€m

ROI

€m

182.9

158.2

0.3
0.8
(1.1)
7.4
0.3
9.1
(6.9)

-
0.7
(0.5)
7.3
0.3
17.2
(6.0)

Uk

€m

5.1

(0.1)
0.1
-
0.3
-
0.4
(0.1)

2013 

Total

€m

163.3

(0.1)
0.8
(0.5)
7.6
0.3
17.6
(6.1)

Liabilities at end of year

186.6

6.2

192.8

177.2

5.7

182.9

SHAREHOLDER INFORMATIONBUSINESS & STRATEGYC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSGOVERNANCE 
1 4 4

23. FINANCIAL INSTRUMENTS AND FINANCIAL RISk MANAGEMENT
The Group’s multinational operations expose it to various financial risks in the ordinary course of business that include credit risk, 
liquidity risk, commodity price risk, currency risk and interest rate risk. This note discusses the Group’s exposure to each of these 
financial risks, summarises the risk management strategy for managing these risks and details the accounting treatment applied to the 
Group’s derivative financial instruments and hedging activities. The note is presented as follows:-

(a) Overview of the Group’s risk exposures and management strategy
(b) Financial assets and liabilities as at 28 February 2014 / 28 February 2013 and determination of fair value
(c) Market risk 
(d) Credit risk
(e) Liquidity risk
(f) Accounting for derivative financial instruments and hedging activities

(a) Overview of the Group’s risk exposures and management strategy
The most significant financial market risks that the Group is exposed to include foreign currency exchange rate risk, commodity price 
fluctuations, interest rate risk and financial counterparty creditworthiness. There has been no significant change during the financial 
year to either the financial risks faced by the Group or the Board’s approach to the management of these risks. 

The Board of Directors has overall responsibility for the establishment and oversight of the Group’s risk management framework. 
This is executed through various committees to which the Board has delegated appropriate levels of authority. An essential part of 
this framework is the role undertaken by the Audit Committee, supported by the internal audit function, and the Group Chief Financial 
Officer. The Board, through its Committees, has reviewed the internal control environment and the risk management systems and 
process for identifying and evaluating the significant risks affecting the business and the policies and procedures by which these risks 
will be managed effectively. The Board has embedded these structures and procedures throughout the Group and considers these to be 
a robust and efficient mechanism for creating a culture of risk awareness at every level of management.   
The Group’s risk management programme seeks to minimise the potential adverse effects, arising from fluctuations in financial 
markets, on the Group’s financial performance in a non speculative manner at a reasonable cost when economically viable to do so. 
The Group achieves the management of these risks in part, where appropriate, through the use of derivative financial instruments. All 
derivative financial contracts entered into in this regard are in liquid markets with credit rated parties. Treasury activities are performed 
within strict terms of reference that have been approved by the Board.

(b) Financial assets and liabilities
The carrying and fair values of financial assets and liabilities by measurement category were as follows:

Group
28 February 2014
Financial assets:
Cash & cash equivalents
Derivative financial instruments
Trade receivables
Advances to customers

Financial liabilities:
Interest bearing loans & borrowings
Derivative financial instruments
Trade & other payables 
Provisions

Derivative

Other

financial

financial

instruments

€m

-
3.1
-
-

-
(2.5)
-
-
0.6

assets

€m

162.8
-
118.8
49.3

-
-
-
-
330.9

Other

financial

liabilities

 €m

-
-
-
-

(308.0)
-
(171.3)
(11.5)
(490.8)

Carrying

value

 €m

162.8
3.1
118.8
49.3

(308.0)
(2.5)
(171.3)
(11.5)
(159.3)

Fair

value

 €m

162.8
3.1
118.8
49.3

(302.8)
(2.5)
(171.3)
(11.5)
(154.1)

NOTESFOrmiNg parT OF ThE FiNaNcial STaTEmENTS (cONTiNuEd)C&C GROUP PLC - 2014  ANNUAL REPORT 
Group
28 February 2013
Financial assets:
Cash & cash equivalents
Derivative financial instruments - foreign currency contracts
Other derivative financial instruments
Trade receivables
Advances to customers

Financial liabilities:
Interest bearing loans & borrowings
Other derivative financial instruments
Trade payables & accruals
Provisions

Derivative

Other

financial

financial

instruments

€m

-
1.7
1.4
-
-

-
(1.2)
-
-

assets

€m

121.0
-
-
78.0
38.2

-
-
-
-

Other

financial

liabilities

 €m

-
-
-
-
-

(244.4)

-

(124.1)
(12.2)

Carrying

value

 €m

121.0
1.7
1.4
78.0
38.2

(244.4)
(1.2)
(124.1)
(12.2)

1 4 5

Fair

value

 €m

121.0
1.7
1.4
78.0
38.2

(244.4)
(1.2)
(124.1)
(12.2)

1.9

237.2

(380.7)

(141.6)

(141.6)

Company

28 February 2014
Financial assets:
Cash & cash equivalents
Amounts due from Group undertakings

Financial liabilities:
Amounts due to Group undertakings
Trade payables & accruals

Company
28 February 2013
Financial assets:
Cash & cash equivalents
Amounts due from Group undertakings

Financial liabilities:
Amounts due to Group undertakings
Trade payables & accruals

Derivative

Other

financial

financial

instruments

€m

assets

€m

Other

financial

liabilities

 €m

Carrying

value

 €m

-
-

-
-
-

0.2
50.5

-
-
50.7

-
-

0.2
50.5

(129.2)
(0.9)
(130.1)

(129.2)
(0.9)
(79.4)

(129.2)
(0.9)
(79.4)

Derivative

Other

financial

financial

instruments

€m

assets

€m

Other

financial

liabilities

 €m

Carrying

value

 €m

-
-

0.1
47.8

0.1
47.8

-
-

-
-

-
-

-

(98.7)
(0.7)

(98.7)
(0.7)

(98.7)
(0.7)

47.9

(99.4)

(51.5)

(51.5)

Fair

value

 €m

0.2
50.5

Fair

value

 €m

0.1
47.8

SHAREHOLDER INFORMATIONBUSINESS & STRATEGYC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSGOVERNANCE 
 
1 4 6

Determination of Fair Value
Set out below are the major methods and assumptions used in estimating the fair values of the Group’s financial assets and liabilities. 
There is no material difference between the fair value of financial assets and liabilities falling due within one year and their carrying 
amount as due to the short term maturity of these financial assets and liabilities their carrying amount is deemed to approximate fair 
value.

Short term bank deposits and cash & cash equivalents
The nominal amount of all short-term bank deposits and cash & cash equivalents is deemed to reflect fair value at the balance sheet 
date.

Advances to customers
The nominal amount of all advances to customers, after provision for impairment, is considered to reflect fair value. 

Trade & other receivables/payables
The nominal amount of all trade & other receivables/payables after provision for impairment is deemed to reflect fair value at the 
balance sheet date with the exception of provisions and amounts due from Group undertakings after more than one year which are 
discounted to fair value.

Derivatives (forward currency contracts, put/call options in equity accounted investees)
The fair values of forward currency contracts, put/call options and interest rate swaps are based on market price calculations using 
financial models.

The Group has adopted the following fair value measurement hierarchy for financial instruments that are measured in the balance sheet 
at fair value:

•	Level	1:	quoted	(unadjusted)	prices	in	active	markets	for	identical	assets	and	liabilities.

The fair value of financial instruments that are not traded in an active market (e.g. over the counter derivatives) are determined using 
valuation techniques. These valuation techniques maximise the use of observable market data where it is available and rely as little as 
possible on entity specific estimates.

•	Level	2:	other	techniques	for	which	all	inputs	that	have	a	significant	effect	on	the	recorded	fair	value	are	observable,	either	directly	(i.e.	

as prices) or indirectly (i.e. derived from prices). 

The carrying values of all forward currency contracts held by the Group at 28 February 2013 were based on fair values arrived at using 
Level 2 inputs. There were no outstanding forward currency contracts held by the Group as at 28 February 2014.

•	Level	3:	techniques	that	use	inputs	which	have	a	significant	effect	on	the	recorded	fair	value	that	are	not	based	on	observable	market	

data.

The carrying value of the call option acquired as part of the acquisition of Biofun during the current financial year was valued based 
on Level 3 inputs. The option enables the Group to purchase trees and orchard maintenance equipment at a nominal price on the 
tenth anniversary of the acquisition. The fair value of the call option was valued based on the present value of produce generated from 
the orchards having as reference the corresponding value at the end of the tenth year, not considering the land value, and using an 
appropriate discount rate.

As set out further in note 14, as part of the Group’s equity investment in Wallaces during the current financial year, the Group entered 
into a call option arrangement enabling it to serve notice on the sellers to acquire the remaining 50% of Wallaces on or before 20 
March 2015. This option was valued at €1.2m at date of acquisition and at the year end date. The Group also entered into a put option 
arrangement with Wallaces’ shareholders enabling them to serve notice on the Group to acquire the remaining 50% in the period 
January 2015 to March 2015. This derivative financial liability was valued at a negative €1.2m at transaction and year end date. The 
carrying values of the derivative financial instruments were valued based on Level 3 inputs, with the fair values being arrived at through 
the use of a Black- Scholes model. 

As set out further in note 14, as part of the Group’s equity investment during the year ended 28 February 2013, in Maclay Group plc, the 
Group entered into; 

I. a put option agreement enabling it to sell the equity stake to Maclay Group plc at a predetermined price at any time after the fifteenth 
anniversary of the acquisition, resulting in the recognition of a derivative asset of €1.4m; and

II. a call option agreement with Maclay Group plc enabling the latter to re-acquire the Group’s equity interest at a predetermined price 
at any time in the first fifteen years after the acquisition date, resulting in the recognition of a derivative liability of €1.0m. 

NOTESFOrmiNg parT OF ThE FiNaNcial STaTEmENTS (cONTiNuEd)C&C GROUP PLC - 2014  ANNUAL REPORT 
 
 
1 4 7

The carrying value of the put and call options acquired were valued based on Level 3 inputs, with the fair values being arrived at 
through the use of a Black-Scholes model. The movement in the fair value of these derivatives to 28 February 2014 was a loss of €0.1m 
(note 7).

As set out further in note 14, as part of the Group’s joint venture agreement in Thistle Pub Company Limited with Maclay Group plc 
during the financial year ended 28 February 2013, the Group granted Thistle Pub Company Limited and Maclay Group plc a call option 
enabling either of them to purchase the Group’s share of equity at a fixed price at any time in the first 15 years after the date the joint 
venture was formed, resulting in the recognition of a €0.2m financial liability. The carrying value of the option was valued based on 
Level 3 inputs, with the fair value being arrived at through the use of a Black-Scholes model. The movement in the fair value of this 
derivative to 28 February 2014 was less than €0.1m. 

Applying sensitivities to the key input assumptions used in valuing the above derivative financial instruments would not have a material 
impact on the carrying value of the derivative financial instruments or on the income statement.

Interest bearing loans & borrowings
The fair value of all interest bearing loans & borrowings has been calculated by discounting all future cash flows to their present value 
using a market rate reflecting the Group’s cost of borrowing at the balance sheet date. All loans bear interest at floating rates. 

(c) Market risk
Market risk is the risk that changes in market prices, such as commodity prices, foreign exchange rates and interest rates, will affect 
the Group’s income or the value of its holdings of financial instruments. The objective of market risk management is to manage and 
control market risk exposures within acceptable parameters, while optimising the return on risk.

The Group enters into derivative financial contracts, when deemed economically viable to do so, to mitigate risks arising in the ordinary 
course of business from foreign exchange rate and interest rate movements, and also incurs financial liabilities, in order to manage 
these market risks. The Group carries out all such transactions within the Treasury policy as set down by the Board of Directors. 
Generally the Group seeks to apply hedge accounting in order to manage volatility in the income statement.

Commodity price risk
The Group is exposed to variability in the price of commodities used in the production or in the packaging of finished products, such 
as barley, sugar, apple concentrate and aluminium. Commodity price risk is managed, where economically viable, through fixed price 
contracts with suppliers incorporating appropriate commodity hedging and pricing mechanisms. The Group does not directly enter into 
commodity hedge contracts. The cost of production is also sensitive to variability in the price of energy, primarily gas and electricity. It 
is Group policy to fix the cost of a certain level of its energy requirement through fixed price contractual arrangements directly with its 
energy suppliers. The value of contracts placed for future expenditure is set out in note 25.

Currency risk
The Company’s functional and reporting currency and that of its share capital is euro. The euro is also the Group’s reporting currency 
and the currency used for all planning and budgetary purposes. The Group is exposed to currency risk in relation to sales and purchase 
transactions by Group companies in currencies other than their functional currency (transaction risk), and fluctuations in the euro 
value of the Group’s net investment in foreign currency (sterling and US dollar) denominated subsidiary undertakings (translation risk). 
Currency exposures for the entire Group are managed and controlled centrally. 

The Group seeks to minimise its foreign currency transaction exposure when economically viable by maximising the value of its 
foreign currency input costs and creating a natural hedge. Group policy is to manage its remaining net exposure by hedging a portion 
of the projected non-euro forecast sales revenue up to a maximum of two years ahead. Forward foreign currency contracts are used 
to manage this risk. The Group does not enter into such derivative financial instruments for speculative purposes. All such derivative 
contracts entered into are in liquid markets with credit-approved counterparties. Treasury operations are controlled within strict terms 
of reference that have been approved by the Board.

The Group seeks to partially manage foreign currency translation risk through borrowings denominated in US dollar. Part of the 
Group’s multi-currency debt facility (note 19), was designated as a net investment hedge of its US dollar subsidiaries. In addition, the 
Group has a number of long term US dollar and sterling intra group loans for which settlement is neither planned nor likely to happen 
in the foreseeable future, and as a consequence of which are deemed quasi equity in nature and are therefore part of the Group’s net 
investment in its foreign operations. The Group does not hedge the translation exposure arising on the translation of the profits of 
foreign currency subsidiaries.

The net currency gains and losses on transactional currency exposures are recognised in the income statement and the changes 
arising from fluctuations in the euro value of the Group’s net investment in foreign operations are reported separately within other 
comprehensive income.

SHAREHOLDER INFORMATIONBUSINESS & STRATEGYC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSGOVERNANCE 
 
 
1 4 8

The currency profile of the Group and Company’s financial instruments subject to transactional exposure as at 28 February 2014 is as 
follows:-

Group

Cash & cash equivalents
Trade receivables
Advances to customers
Other derivative financial assets and liabilities
Interest bearing loans & borrowings
Trade payables & accruals
Provisions

Gross currency exposure

Designated as a net investment hedge
Designated as part of the Group’s net investment in 
foreign operations

Net currency exposure

Euro

€m

1.6
-
-
-
-
(0.6)
-

1.0

-

-

1.0

Sterling

€m

3.5
0.9
-
-
-
(4.4)
-

-

-

-

-

USD

€m

2.9
0.2
-
-

(221.9)

-
-

(218.8)

43.1

178.8

CAD/AUD

Not at risk

€m

€m

Total

€m

162.8
118.8
49.3
0.6
(308.0)
(171.3)
(11.5)

149.8
 114.7
49.3
0.6
(86.1)
(165.8)
(11.5)

51.0

(159.3)

(43.1)

(178.8)

-

-

5.0
3.0
-
-
-
(0.5)
-

7.5

-

-

3.1

7.5

(170.9)

(159.3)

The Group had no outstanding forward foreign currency contracts in place at 28 February 2014.

Company

Cash & cash equivalents
Net amounts due to Group undertakings
Accruals

Total

Sterling

Not at risk

€m

€m

-
(17.0)
-

0.2
(61.7)
(0.9)

Total

€m

0.2
(78.7)
(0.9)

(17.0)

(62.4)

(79.4)

The currency profile of the Group and Company’s financial instruments subject to transactional exposure as at 28 February 2013 is as 
follows:-

Group

Cash & cash equivalents
Trade & other receivables
Advances to customers
Derivative financial instruments - foreign currency contracts
Other derivative financial assets and liabilities
Interest bearing loans & borrowings
Trade & other payables 
Provisions

Gross currency exposure

Designated as a net investment hedge
Designated as part of the Group’s net investment in foreign operations

Net currency exposure

Company
Cash & cash equivalents
Net amounts due to Group undertakings
Accruals

Total

Euro

€m

1.0
-
-
-
-
-
(0.4)
-

0.6

-
-

0.6

Sterling

USD/CAD

Not at risk

€m

0.7
0.7
-
1.7
-
-
(4.2)
-

(1.1)

-
-

€m

3.1
3.1
-
-
-

(224.4)
(0.8)
-

€m

116.2
74.2
38.2
-
0.2
(20.0)
(118.7)
(12.2)

Total

€m

121.0
78.0
38.2
1.7
0.2
(244.4)
(124.1)
(12.2)

(219.0)

77.9

(141.6)

44.9
179.5

(44.9)
(179.5)

-
-

(1.1)

5.4

(146.5)

(141.6)

Sterling

Not at risk

€m
0.1
(16.1)
-

(16.0)

€m
-
(34.8)
(0.7)

(35.5)

Total

€m
0.1
(50.9)
(0.7)

(51.5)

NOTESFOrmiNg parT OF ThE FiNaNcial STaTEmENTS (cONTiNuEd)C&C GROUP PLC - 2014  ANNUAL REPORT1 4 9

A 10% strengthening in the euro against sterling and the Australian, Canadian and US dollars, based on outstanding financial assets 
and liabilities at 28 February 2014, would have a €1.1m negative impact on the income statement. A 10% weakening in the euro against 
sterling, and the Australian, Canadian and US dollars would have a €1.3m positive effect on the income statement. This analysis 
assumes that all other variables, in particular interest rates, remain constant.

Interest rate risk 
The interest rate profile of the Group and Company’s interest-bearing financial instruments at the reporting date is summarised as follows:

Variable rate instruments
Interest bearing loans & borrowings
Cash & cash equivalents

2014

€m

 Group

2013

€m

(309.7)
162.8

(246.6)
121.0

(146.9)

(125.6)

2014

€m

-
0.2

0.2

 Company

2013

€m

-
0.1

0.1

The Group and Company’s exposure to interest rate risk arises principally from its long-term debt obligations. It is Group policy to 
manage interest cost and exposure to market risk centrally by using interest rate swaps, where deemed appropriate, to give the desired 
mix of fixed and floating rate debt. The Group has no outstanding interest rate swap contracts at 28 February 2014 or 28 February 2013.

Financial instruments: Cash flow hedges 
All outstanding forward exchange contracts as at 28 February 2013 matured during the current financial year and were settled. No new 
contracts were entered into. The following table indicates the periods in which cash flows associated with derivatives outstanding as at 
28 February 2013 that were cash flow hedges were expected to occur. 

Group

28 February 2013
Forward exchange contracts
- assets

Carrying
amount
€m

Expected
cash flows
 €m

6 months
or less
 €m

6-12
months
€m

1-2
years
 €m

More than 
2 years
 €m

1.7

1.7

1.7

1.7

1.2

1.2

0.5

0.5

-

-

-

- 

The following table indicates the periods in which cash flows associated with derivatives outstanding as at 28 February 2013 that were 
cash flow hedges were expected to impact the income statement:-

Group

28 February 2013
Forward exchange contracts
- assets

Carrying
amount
€m

Expected
cash flows
 €m

6 months
or less
 €m

6-12
months
€m

1-2
years
 €m

More than 
2 years
 €m

1.7

1.7

1.5

1.5

1.1

1.1

0.4

0.4

-

-

-

-

The Company had no outstanding derivatives as at 28 February 2014 or 28 February 2013. 

(d) Credit risk
Credit risk is the risk of financial loss to the Group if a customer or counterparty to a financial instrument fails to meet its contractual 
obligations, and arises principally from the Group’s trade receivables, its cash advances to customers, cash & cash equivalents including 
deposits with banks and derivative financial instruments contracted with banks. The Group has an indirect exposure to European 
Sovereigns via its defined benefit pension scheme investment portfolio. In the context of the Group’s operations, credit risk is mainly 
influenced by the individual characteristics of individual counterparties and is not considered particularly concentrated as it primarily 
arises from a wide and varied customer base; there are no material dependencies or concentrations of individual customers which 
would warrant disclosure under IFRS 8 Operating segments.

SHAREHOLDER INFORMATIONBUSINESS & STRATEGYC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSGOVERNANCE 
 
 
 
 
 
1 5 0

The Group has detailed procedures for monitoring and managing the credit risk related to its trade receivables and advances to 
customers based on experience, customer track records and historic default rates. Generally, individual ‘risk limits’ are set by customer 
and risk is only accepted above such limits in defined circumstances. A strict credit assessment is made of all new applicants who 
request credit-trading terms. The utilisation and revision, where appropriate, of credit limits is regularly monitored. Impairment 
provision accounts are used to record impairment losses unless the Group is satisfied that no recovery of the amount owing is possible. 
At that point, the amount is considered irrecoverable and is written off directly against the trade receivable.

Advances to customers are generally secured by, amongst others, rights over property or intangible assets, such as the right to take 
possession of the premises of the customer. Interest rates calculated on repayment/annuity advances are generally based on the risk-
free rate plus a margin, which takes into account the risk profile of the customer and value of security given. The Group establishes an 
allowance for impairment of customers advances that represents its estimate of potential future losses.

From time to time, the Group holds significant cash balances, which are invested on a short-term basis and disclosed under cash & 
cash equivalents in the balance sheet. Risk of counterparty default arising on short term cash deposits is controlled within a framework 
of dealing primarily with banks who are members of the Group’s banking syndicate, and by limiting the credit exposure to any one of 
these banks or institutions. Management does not expect any counterparty to fail to meet its obligations. 

The Company also bears credit risk in relation to amounts owed by Group undertakings and from guarantees provided in respect of the 
liabilities of wholly owned subsidiaries as disclosed in note 28.

The carrying amount of financial assets, net of impairment provisions represents the maximum credit exposure. The maximum 
exposure to credit risk at the reporting date was:-

Trade receivables
Advances to customers
Amounts due from Group undertakings
Cash & cash equivalents
Derivative financial assets - foreign currency contracts
Other derivative financial instruments

Group

Company

2014

€m

118.8
49.3
-
162.8
-
3.1

2013

€m

78.0
38.2
-
121.0
1.7
1.4

334.0

240.3

2014

€m

-
-
50.5
0.2
-
-

50.7

2013

€m

-
-
47.8
0.1
-
-

47.9

The ageing of trade receivables and advances to customers together with an analysis of movement in the Group impairment provisions 
against these receivables are disclosed in note 16. The Group does not have any significant concentrations of risk.

(e) Liquidity risk
Liquidity risk is the risk that the Group or Company will not be able to meet its financial obligations as they fall due. Liquid resources are 
defined as the total of cash & cash equivalents. The Group finances its operations through cash generated by the business and medium 
term bank credit facilities; the Group does not use off-balance sheet special purpose entities as a source of liquidity or financing. 

The Group’s policy is to ensure that sufficient resources are available either from cash balances, cash flows or committed bank facilities 
to meet all debt obligations as they fall due. To achieve this, the Group (a) maintains adequate cash or cash equivalent balances; (b) 
prepares detailed 3 year cash projections; and (c) keeps refinancing options under review. In addition, the Group maintains an overdraft 
facility that is unsecured. 

In February 2012, the Group entered into a committed €250.0m multi-currency five year syndicated revolving loan facility with seven 
banks, including Bank of Ireland, Bank of Scotland, Barclays Bank, Danske Bank, HSBC, Rabobank and Ulster Bank, repayable in a 
single instalment on 28 February 2017. The facility agreement provides for a further €100.0m in the form of an uncommitted accordion 
facility which was successfully negotiated with the banks as committed in December 2012. The Group can also avail of further financial 
indebtedness, excluding working capital and guarantee facilities, to a maximum value of €150.0m. Consequently, the Group is 
permitted, under the terms of the agreement, to have debt capacity of €500.0m. At the year-end the Group had drawn down €309.6m 
(2013: €246.6m) of these facilities.

The Group’s debt facility incorporates two financial covenants:
•	Interest	cover:	The	ratio	of	EBITDA	to	net	interest	for	a	period	of	12	months	ending	on	each	half	year	date	will	not	be	less	than	3.5:1
•	Net	debt/EBITDA:	The	ratio	of	net	debt	on	each	half	year	date	to	EBITDA	for	a	period	of	12	months	ending	on	a	half	year	date	will	not	

exceed 3.5:1

Compliance with these debt covenants is monitored continuously.

NOTESFOrmiNg parT OF ThE FiNaNcial STaTEmENTS (cONTiNuEd)C&C GROUP PLC - 2014  ANNUAL REPORT 
 
 
 
 
 
 
 
 
1 5 1

The Group’s main liquidity risk relates to maturing debt. The strong cash generative nature of the business significantly reduces 
this risk. The Directors consider the risk low at the year-end date as the Group ended the year reporting cash of €162.8m and, has a 
committed €350.0m five year multi-currency syndicated facility, as set out in note 19, of which €309.6m was drawn down at 28 February 
2014. At the year-end the Group had net debt, net of unamortised issue costs, of €145.2m, with a Net debt/ EBITDA ratio of 0.99:1 
calculated in accordance with the terms of the Group’s revolving credit facility agreement. 

The following are the contractual maturities of financial liabilities, including interest payments and derivatives and excluding the impact 
of netting arrangements:-

Group

2014

Interest bearing loans & borrowings
Trade & other payables 
Provisions
Derivative financial instruments

Carrying

Contractual

amount

cash flows

€m

€m

(308.0)
(171.3)
(11.5)
(2.5)

(335.0)
(171.3)
(16.6)
-

6 mths

or less

€m

(3.9)
(171.3)
(2.5)
-

Total contracted outflows

(493.3)

(522.9)

(177.7)

2013

Interest bearing loans & borrowings
Trade payables & accruals
Provisions
Other derivative contracts

(244.4)
(124.1)
(12.2)
(1.2)

(276.2)
(124.1)
(18.0)
-

(3.7)
(124.1)
(2.2)
-

Total contracted outflows

(381.9)

(418.3)

(130.0)

6-12

months

€m

1-2 years

>2 years

 €m

€m

(4.2)
-
(1.0)
-

(5.2)

(3.7)
-
(1.5)
-

(5.2)

(8.2)
-
(2.0)
-

(318.7)

-
(11.1)
-

(10.2)

(329.8)

(7.4)
-
(1.9)
-

(9.3)

(261.4)

-
(12.4)
-

(273.8)

Company

2014

Carrying

Contractual

amount

cash flows

€m

€m

6 mths

or less

€m

6-12

months

€m

1-2 years

>2 years

€m

€m

Amounts due to Group undertakings
Trade payables & accruals

(129.2)
(0.9)

(129.2)
(0.9)

(129.2)
(0.9)

Total contracted outflows

(130.1)

(130.1)

(130.1)

2013

Amounts due to Group undertakings
Trade payables & accruals

(98.7)
(0.7)

(98.7)
(0.7)

(98.7)
(0.7)

Total contracted outflows

(99.4)

(99.4)

(99.4)

-
-

-

-
-

-

-
-

-

-
-

-

-
-

-

-
-

-

SHAREHOLDER INFORMATIONBUSINESS & STRATEGYC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSGOVERNANCE1 5 2

(f) Accounting for derivative financial instruments and hedging activities 

Group

Financial assets: current
Other derivative financial instruments
Forward exchange contracts

Financial assets: non-current
Other derivative financial instruments

Financial liability: current
Other derivative financial instruments

Financial liabilities: non-current
Other derivative financial instruments

Group

Company

2014

€m

2013

€m

2014

€m

2013

€m

1.2
-

1.2

1.9

1.9

(1.2)

(1.2)

(1.3)

(1.3)

-
1.7

1.7

1.4

1.4

-

-

(1.2)

(1.2)

-
-

-

-

-

-

-

-

-

-
-

-

-

-

-

-

-

-

Derivatives are initially recorded at fair value on the date the contract is entered into and subsequently re-measured to fair value at 
reporting dates. The gain or loss arising on re-measurement is recognised in the income statement except where the instrument is a 
designated hedging instrument under the cash flow hedging model. 

Cash flow hedges
The Group, when appropriate, also enters into forward exchange contracts designated as cash flow hedges to manage short term 
foreign currency exposures to expected future sales. There were no outstanding contracts as at 28 February 2014, (the notional amount 
of outstanding contracts as at 28 February 2013: Stg£20.0m and US$1.0m).

In order to qualify for hedge accounting, the Group is required to document the relationship between the item being hedged and the 
hedging instrument and demonstrate, at inception, that the hedge relationship will be highly effective on an ongoing basis. The hedge 
relationship must also be tested for effectiveness retrospectively and prospectively on subsequent reporting dates. 

Gains and losses on cash flow hedges that are determined to be highly effective are recognised in other comprehensive income and 
then reflected in a cash flow hedging reserve within equity to the extent that they are actually effective. When the related forecasted 
transaction occurs, the deferred gains or losses are reclassified from other comprehensive income to the income statement. Ineffective 
portions of the gain or loss on the hedging instrument are recognised immediately in the income statement. 

The Group ordinarily seeks to apply the hedge accounting model to all forward currency contracts.

At 28 February 2013, the effective portion of gains and losses arising on derivative financial contracts had been deferred in other 
comprehensive income only to the extent that they related to highly probable forecast transactions and where all the hedge accounting 
criteria in IAS 39 Financial Instruments: Recognition and Measurement were met.

NOTESFOrmiNg parT OF ThE FiNaNcial STaTEmENTS (cONTiNuEd)C&C GROUP PLC - 2014  ANNUAL REPORT 
 
 
 
 
 
 
 
 
 
 
 
24. SHARE CAPITAL AND RESERVES SHARE CAPITAL

At 28 February 2014
Ordinary shares of €0.01 each

At 28 February 2013
Ordinary shares of €0.01 each

At 29 February 2012
Ordinary shares of €0.01 each

*	inclusive	of	7.6m	treasury	shares.	
**	inclusive	of	8.3m	treasury	shares.	
***	inclusive	of	12.4m	treasury	shares.	

Authorised

Number

Allotted and

called up

Number

Authorised

€m

800,000,000

346,840,406*

800,000,000

344,331,716**	

800,000,000 339,274,722***	

8.0

8.0

8.0

1 5 3

Allotted and

called up

€m

3.5

 3.4

 3.4

All shares in issue carry equal voting and dividend rights. 

Following shareholder approval at the Annual General Meeting on 27 June 2012, where Interests under the Joint Share Ownership 
Plan have vested and if the participant is a continuing employee and so agrees, the participant is entitled to dividends on the relevant 
Plan Shares in proportion to his economic interest. The Trustees of the Employee Trust are entitled to the dividends otherwise but have 
waived their entitlement. In the year to 28 February 2014, dividends of €0.5m were paid to Plan participants (2013: €0.4m).

Reserves
Group

As at 1 March
Shares issued in lieu of dividend
Shares issued in respect of options exercised
Shares issued following acquisition of subsidiary
Shares disposed of or transferred to Participants

As at 28 February 

Allotted and called up 
Ordinary Shares

Ordinary Shares held by the 
Trustee of the Employee 
Trust*

2014

‘000

2013

‘000

2014

‘000

2013

‘000

344,332
664
1,844
-
-

339,275
1,934
1,701
1,422
-

346,840

344,332

8,310
-
-
-
(727)

7,583

12,363
-
-
-
(4,053)

8,310

*	359,507	(2013:	587,082)	shares	are	held	in	the	sole	name	of	the	Trustee	of	the	Employee	Trust.	

Movements in the year ended 28 February 2014 
In July 2013, 250,883 ordinary shares were issued to the holders of ordinary shares who elected to receive additional ordinary shares 
at a price of €4.72 per share, instead of part or all the cash element of their final dividend entitlement for the year ended 28 February 
2013. In December 2013, 413,931 ordinary shares were issued to the holders of ordinary shares who elected to receive additional 
ordinary shares at a price of €4.41 per share, instead of part or all the cash element of their interim dividend entitlement for the year 
ended 28 February 2014. Also during the financial year, 1,843,876 ordinary shares were issued on the exercise of share options for a net 
consideration of €5.0m.

During the financial year, 227,398 vested Interests awarded under the Joint Share Ownership Plan and held by a participant who had 
left the Group were acquired by Kleinwort Benson (Guernsey) Trustees Limited as trustees of the C&C Employee Trust and held in trust. 
727,575 shares were either sold by the Trustees or transferred to participants on the vesting of Interests and are no longer accounted for 
as treasury shares. All shares held by Kleinwort Benson (Guernsey) Trustees Limited as trustees of the C&C Employee Trust which were 
neither cancelled nor disposed of by the Trust at 28 February 2014 continue to be included in the treasury share reserve.

SHAREHOLDER INFORMATIONBUSINESS & STRATEGYC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSGOVERNANCE 
 
 
 
 
 
1 5 4

Movements in the year ended 28 February 2013 
In July 2012, 686,404 ordinary shares were issued to the holders of ordinary shares who elected to receive additional ordinary shares 
at a price of €3.44 per share, instead of part or all the cash element of their final dividend entitlement for the year ended 29 February 
2012. In December 2012, 1,247,485 ordinary shares were issued to the holders of ordinary shares who elected to receive additional 
ordinary shares at a price of €3.78 per share, instead of part or all the cash element of their interim dividend entitlement for the year 
ended 28 February 2013. Also during the financial year, 1,701,006 ordinary shares were issued on the exercise of share options for a 
net	consideration	of	€3.5m.	Following	the	acquisition	of	Vermont	Hard	Cider	Company,	LLC	a	total	of	1,422,099	ordinary	shares	were	
issued to two of the sellers, being continuing members of its management team, at 28 February 2013, for a total consideration of €5.3m 
($7.0m). The subscribers had undertaken to retain these shares until 7 July 2013.

During the financial year ended 28 February 2013, 760,413 vested Interests awarded under the Joint Share Ownership Plan and held by 
a participant who had left the Group were acquired by Kleinwort Benson (Guernsey) Trustees Limited as trustees of the C&C Employee 
Trust and held in trust. 4,052,921 shares were either sold by the Trustees or transferred to participants on the vesting of Interests and 
are no longer accounted for as treasury shares. All shares held by Kleinwort Benson (Guernsey) Trustees Limited as trustees of the C&C 
Employee Trust which were neither cancelled nor disposed of by the Trust at 28 February 2013 continue to be included in the treasury 
share reserve.

Share premium - Group
The change in legal parent of the Group on 30 April 2004, as disclosed in detail in that year’s annual report, was accounted for as a 
reverse acquisition. This transaction gave rise to a reverse acquisition reserve debit of €703.9m, which, for presentation purposes in the 
Group financial statements, has been netted against the share premium in the consolidated balance sheet. 

Share premium - Company
The share premium, as stated in the Company balance sheet, represents the premium recognised on shares issued and amounts to 
€817.7m as at 28 February 2014 (2013: €809.8m). The current year movement relates to the exercise of share options and the issuance 
of a scrip dividend to those who elected to receive additional ordinary shares in place of a cash dividend. The prior year movement also 
includes	the	issue	of	1,422,099	ordinary	shares	following	the	Group’s	acquisition	of	Vermont	Hard	Cider	Company,	LLC,	as	described	
above.

Capital redemption reserve and capital reserve
These reserves initially arose on the conversion of preference shares into share capital of the Company and other changes and 
reorganisations of the Group’s capital structure. These reserves are not distributable.

Cash flow hedging reserve
The hedging reserve includes the effective portion of the cumulative net change in the fair value of cash flow hedging instruments 
related to hedged transactions that have not yet occurred as set out in note 23, together with any deferred gains or losses on hedging 
contracts where hedge accounting was discontinued but the forecast transaction was still anticipated to occur.

Share-based payment reserve
The reserve relates to amounts expensed in the income statement in connection with share option grants falling within the scope of 
IFRS 2 Share-Based Payment, plus amounts received from participants on award of Interests under the Group’s Joint Share Ownership 
Plan, less reclassifications to retained income following exercise/forfeit post vesting or lapse of such share options and Interests, as set 
out in note 5.

Currency translation reserve 
The translation reserve comprises all foreign exchange differences from 1 March 2004, arising from the translation of the Group’s 
net investment in its non-euro denominated operations, including the translation of the profits of such operations from the average 
exchange rate for the year to the exchange rate at the balance sheet date, as adjusted for the translation of foreign currency borrowings 
designated as net investment hedges and long term intra group loans for which settlement is neither planned nor likely to happen in 
the foreseeable future, and as a consequence are deemed quasi equity in nature and are therefore part of the Group’s net investment in 
foreign operations.

NOTESFOrmiNg parT OF ThE FiNaNcial STaTEmENTS (cONTiNuEd)C&C GROUP PLC - 2014  ANNUAL REPORT 
1 5 5

Revaluation reserve
This reserve originally comprised the gain which arose on the revaluation of land by external valuers during the financial year ended 28 
February 2009. A subsequent external valuation of freehold properties and plant & machinery was completed as at 29 February 2012. 
The carrying value of land was reduced by €3.4m as a result of the revaluation; of which €3.0m was debited directly to this revaluation 
reserve to the extent that it reduced a previously recognised gain on the same asset and €0.4m to the income statement as there were 
no previously recognised gains in this revaluation reserve by which to offset. In addition, an increase in the carrying value of buildings in 
Glasgow of €1.3m was credited directly to the revaluation reserve as a result of this external valuation.

Treasury shares
This reserve arises when the Company issues equity share capital under its Joint Share Ownership Plan, which is held in trust by the 
Group’s Employee Trust. The consideration paid, 90% by a Group company and 10% by the participants, in respect of these shares is 
deducted from total shareholders’ equity and classified as treasury shares on consolidation until such time as the Interests vest and the 
participant acquires the shares from the Trust or the Interests lapse and the shares are cancelled or disposed of by the Trust. 

Capital management
The Board’s policy is to maintain a strong capital base so as to safeguard the Group’s ability: to continue as a going concern for the 
benefit of shareholders and stakeholders; to maintain investor, creditor and market confidence; and, to sustain the future development 
of the business through the optimisation of the value of its debt and equity shareholding balance. 

The Board considers capital to comprise long-term debt and equity. There are no externally imposed requirements with respect to 
capital with the exception of a financial covenant in the Group’s debt facilities which limits the net debt:EBITDA ratio to a maximum of 3.5 
times. This financial covenant was complied with throughout the year. 

The Board periodically reviews the capital structure of the Group, considering the cost of capital and the risks associated with each class 
of capital. The Board approves any material adjustments to the capital structure in terms of the relative proportions of debt and equity. 
In order to maintain or adjust the capital structure, the Group may issue new shares, dispose of assets to reduce debt, alter dividend 
policy by increasing or reducing the dividend paid to shareholders, return capital to shareholders and/or buy back shares. In respect of 
the financial year ended 28 February 2014, the Company paid an interim dividend on ordinary shares of 4.3c per share (2013: 4.0c per 
share) and the Directors propose, subject to shareholder approval, that a final dividend of 5.7c per share (2013: 4.75c per share) be paid, 
bringing the total dividend for the year to 10.0c per share (2013: 8.75c per share).

The Group monitors debt capital on the basis of interest cover and by the ratio of Net debt:EBITDA before exceptional items. In February 
2012, the Group entered into a committed €250.0m multi-currency 5 year syndicated revolving facility with 7 banks which is repayable 
in a single instalment on 28 February 2017. The facility provided for a further €100.0m in the form of an uncommitted accordion facility 
which the Group successfully negotiated with the banks as committed in December 2012.

Company income statement
In accordance with Section 148(8) of the Companies (Amendment) Act, 1963, the income statement of the Company has not been 
presented separately in these consolidated financial statements. A loss of €4.9m (2013: €3.4m loss) was recognised in the individual 
Company income statement of C&C Group plc.

SHAREHOLDER INFORMATIONBUSINESS & STRATEGYC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSGOVERNANCE 
 
 
 
1 5 6

25. COMMITMENTS
(a) Capital commitments
At the year-end, the following capital commitments authorised by the Board had not been provided for in the financial statements:-

Contracted
Not contracted

2014

€m

5.3
17.9

23.2

2013

€m

1.5
17.7

19.2

The contracted capital commitments at 28 February 2014 and 28 February 2013 primarily relate to the expansion of the Group’s cider 
facility	in	Vermont,	US.	

(b) Commitments under operating leases
Future minimum rentals payable under non-cancellable operating leases at the year-end are as follows:

Payable in less than one year
Payable between 1 and 5 years
Payable greater than 5 years

2014

Land &

Plant &

buildings

machinery

€m

5.1
13.5
12.6

31.2

€m

1.7
3.2
0.3

5.2

Other

€m

1.2
3.7
-

4.9

Total

€m

8.0
20.4
12.9

41.3

2013

Land &

Plant &

buildings

machinery

€m

€m

4.0
12.4
13.5

29.9

0.6
1.2
0.3

2.1

Other

€m

0.8
1.5
-

2.3

Total

€m

5.4
15.1
13.8

34.3

The land & buildings operating lease commitments primarily relate to two leases of warehousing facilities in the UK acquired as part of 
the acquisition of the Gaymers cider business in 2010. These leases are due to expire in 2017 and 2026 respectively. A related onerous 
lease	provision	is	included	in	Provisions	–	note	18.

(c) Other commitments
At the year-end, the value of contracts placed for future expenditure was:-

Apple 
Concentrate

Glass Marketing

Barley

Aluminium Distribution

Polymer

2014

Payable in less than one year
Payable between  
1 and 5 years

€m

€m

€m

3.0

-

3.0

6.9

-

6.9

2.8

3.1

5.9

€m

4.4

9.5

13.9

€m

7.2

-

7.2

€m

2.4

-

2.4

€m

4.9

2.9

7.8

2013

Wheat

€m

0.7

0.2

0.9

Payable in less than one year
Payable between 1 and 5 years

Apple 
Concentrate

€m

3.0
-

3.0

Glass

Marketing

Barley

Aluminium Distribution

€m

9.6
-

9.6

€m

3.7
5.7

9.4

€m

3.8
11.4

15.2

€m

6.5
2.2

8.7

€m

4.7
7.4

12.1

Total

€m

32.3

15.7

48.0

Total

€m

31.3
26.7

58.0

The commitments are principally due within a period of twenty four months with the exception of Barley commitments of €4.7m as at 28 
February 2014 which extend to 36 months. 

NOTESFOrmiNg parT OF ThE FiNaNcial STaTEmENTS (cONTiNuEd)C&C GROUP PLC - 2014  ANNUAL REPORT 
 
 
 
 
1 5 7

26 GUARANTEES AND CONTINGENCIES
Where the Company enters into financial guarantee contracts to guarantee the indebtedness of companies within the Group, the 
Company considers these to be insurance arrangements and accounts for them as such. The Company treats the guarantee contract as 
a contingent liability until such time as it becomes probable that it will be required to make a payment under the guarantee.

As outlined in note 19, the Group has a multi-currency loan facility in place at year-end, which it entered into in February 2012. The 
Company, together with a number of its subsidiaries, gave a letter of guarantee to secure its obligations in respect of these loans. The 
actual loans outstanding at 28 February 2014 amounted to €309.6m (2013: €246.6m).

During the 2011 financial year, Tennent Caledonian Breweries UK Limited entered into a guarantee with Clydesdale Bank plc whereby 
it guaranteed £250,000 plus interest and charges of the drawn debt of one of its customers. The guarantee expires on the earliest 
of: 10 years from the date on which the guarantee becomes effective, the secured liabilities are repaid, or by mutual agreement with 
Clydesdale Bank plc.

During the 2014 financial year, C&C Group plc entered into a guarantee in favour of Bank of Scotland plc whereby it guaranteed 
repayment of a 5-year term loan facility of up to €1,000,000 made by Bank of Scotland plc to a customer of a subsidiary of C&C Group 
plc, together with interest and other charges due under the facility and account charges. 

Enterprise Ireland funding of €1.0m (2014: €0.1m) was received towards the costs of implementing developmental projects. Scottish 
Enterprise Board funding of €0.3m (€nil in the current financial year) was received under the terms of its Regional Selective Assistance 
Scotland Scheme. These funds are fully repayable should the recipient subsidiary of the Group at any time during the term of the 
agreements be in breach of the terms and conditions of the agreements. The agreements terminate five years from date of the last 
receipt of funding which in the case of Enterprise Ireland funding is March 2018 and in the case of the Scottish Enterprise Board funding 
is July 2016.

Under the terms of the Sale and Purchase Agreements with respect to the disposal of the Wines and Spirits distribution businesses in 
the year ended to 28 February 2009, the Group had a maximum exposure of €9.6m with respect to the Republic of Ireland business and 
£1.9m with respect to the Northern Ireland business in relation to warranties undertaken. The time limit for all claims with respect to 
these warranties expired on 13 June 2010 and 26 August 2010 respectively, except for any claim relating to tax in Northern Ireland where 
the time limit is 7 years from the transaction date and is due to expire in February 2016. 

Under the terms of the Sale and Purchase Agreement with respect to the disposal of the Group’s Spirits & Liqueurs business to William 
Grant & Sons Holdings Limited in the year ended 28 February 2011, the Group had a maximum aggregate exposure of €300.0m in 
relation to warranties (€99.0m in relation to tax warranties). The time limit for the notification of all claims with respect to all warranties 
with the exception of tax claims expired on 29 October 2011. The time limit for any claim relating to tax is 5 years from the transaction 
date and is due to expire on 29 June 2015. 

Under the terms of the Sale and Purchase Agreement with respect to disposal of the Group’s Northern Ireland wholesaling business 
in the year ended 29 February 2012, the Group has a maximum aggregate exposure of £4.3m in relation to warranties. The time limit 
for notification of all claims with respect to these warranties expired on 3 February 2013, with the exception of any claim relating to tax 
where the time limit is 7 years from the transaction date and is due to expire on 3 August 2018.

Pursuant to the provisions of Section 17 of the Companies (Amendment) Act, 1986, the Company has guaranteed the liabilities of certain 
of its subsidiary undertakings incorporated in the Republic of Ireland for the financial year to 28 February 2014 and as a result such 
subsidiaries are exempt from the filing provisions of Section 7, Companies (Amendment) Act, 1986 (note 28).

SHAREHOLDER INFORMATIONBUSINESS & STRATEGYC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSGOVERNANCE 
 
 
 
 
 
 
 
 
 
 
1 5 8

27. RELATED PARTY TRANSACTIONS 
The principal related party relationships requiring disclosure in the consolidated financial statements of the Group under IAS 24 Related 
Party Disclosures pertain to the existence of subsidiary undertakings and equity accounted investees, transactions entered into by the 
Group with these subsidiary undertakings and equity accounted investees and the identification and compensation of and transactions 
with key management personnel.

(a) Group
Transactions 
Transactions between the Group and its related parties are made on terms equivalent to those that prevail in arm’s length transactions.

Subsidiary undertakings
The consolidated financial statements include the financial statements of the Company and its subsidiaries. A listing of all subsidiaries 
is provided in note 28. Sales to and purchases from subsidiary undertakings, together with outstanding payables and receivables, are 
eliminated in the preparation of the consolidated financial statements in accordance with IAS 27 Consolidated Financial Statements. 

Equity accounted investees
On 22 March 2013, the Group acquired 50% of the equity share capital of Wallaces Express Limited, a wholesaler of beverages in 
Scotland, for a consideration of £10.0m (€11.8m at date of payment). Costs of €0.2m incurred in relation to this transaction were 
capitalised as part of the cost of the investment.

On 21 March, 2012, the Group acquired a 25% equity investment in Maclay Group plc, a leading independent Scottish operator of 
managed public houses. The business primarily includes operating 15 wholly owned managed houses and 11 managed houses owned 
by two separate Enterprise Investment Schemes. The total cost of the investment was £2.1m (€2.5m at date of payment). The investment 
secures Tennent Caledonian Breweries UK Limited (a 100% subsidiary of the Group) as the main beer supplier to the pub estate. 

On 28 November 2012, the Group invested £0.3m (€0.4m at date of payment) in Thistle Pub Company Limited, a joint venture with Maclay 
Group plc. 

Loans extended by the Group to joint ventures and associates are considered trading in nature and are included within advances to 
customers in Trade & other receivables (note 16).

Details of transactions with equity accounted investees during the year and related outstanding balances at the year end are as follows: 

Sale of Goods to Equity accounted investees:
Maclay Group plc
Thistle Pub Company Limited
Wallaces Express Limited

Loans to Equity accounted investees:
Thistle Pub Company Limited

Purchase of Goods from Equity accounted investees:
Wallaces Express Limited

Net revenue

Balance outstanding

2014

€m

1.4
0.2
18.0

19.6

2013

€m

0.8
-
-

0.8

2014

€m

0.2
-
2.5

2.7

2013

€m

0.1
-
-

0.1

Balance outstanding

2014

€m

1.3

2013

€m

-

Purchases

2014

€m

Balance outstanding

2013

€m

2014

€m

2013

€m

6.6

-

1.3

-

NOTESFOrmiNg parT OF ThE FiNaNcial STaTEmENTS (cONTiNuEd)C&C GROUP PLC - 2014  ANNUAL REPORT 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
1 5 9

All outstanding balances with equity accounted investees, which arose from arm’s length transactions, are to be settled in cash within 
one month of the reporting date. The loan to Thistle Pub Company Limited is repayable by equal quarterly repayments over a period of 
fifteen years at an interest rate of 4.5% over the Bank of England base rate or notwithstanding the other provisions of the agreement on 
written demand by the Group.

Key management personnel 
For the purposes of the disclosure requirements of IAS 24 Related Party Disclosures, the Group has defined the term ‘key management 
personnel’, as its executive and non-executive Directors. Executive Directors participate in the Group’s equity share award schemes 
(note 5) and death in service insurance programme and in the case of UK resident executive Directors are covered under the Group’s 
permanent health insurance programme. The Group also provides private medical insurance for UK resident executive Directors. No 
other non-cash benefits are provided. Non-executive Directors do not receive share-based payments or post employment benefits.

Details of key management remuneration are as follows:-

Number of individuals

Salaries and other short term employee benefits
Post employment benefits
Equity settled share-based payments
Dividend income with respect of JSOP Interests (note 24)

Total 

2014

Number

2013

Number

9

€m

2.5
0.4
0.3
0.4

3.6

9

Restated
€m

2.2
0.3
1.0
0.4

3.9

Joris Brams was appointed to the Board on 23 October 2012 and is included in the prior year numbers from the date of his appointment. 

The relevant disclosure of Directors remuneration as required under the Companies Act, 1963 is as outlined above.

Two of the Group’s executive Directors were awarded Interests under the Group’s Joint Share Ownership Plan (JSOP). When an award 
is granted to an executive under the Group’s JSOP, its value is assessed for tax purposes with the resulting value being deemed to fall 
due for payment on the date of grant. Under the terms of the Plan, the executive must pay the Entry Price at the date of grant and, if the 
tax value exceeds the Entry Price, he must pay a further amount, equating to the amount of such excess, before a sale of the awarded 
Interests. The deferral of the payment of the further amount is considered to be an interest-free loan by the Company to the executive 
and a taxable benefit-in-kind arises, charged at the Revenue stipulated rates (Ireland 12.5% to 31 December 2012 and 13.5% from 1 
January 2013, UK 4%). The balances of the loans outstanding to the executive Directors in the context of the above as at 28 February 
2014 and 28 February 2013 are as follows:

28 February

28 February

Stephen Glancey
Kenny Neison

Total

The loans fall due for repayment prior to the sale of their awarded Interests.

(b) Company

2014

€’000

111
83

194

The Company has a related party relationship with its subsidiary undertakings. Details of the transactions in the year between the 
Company and its subsidiary undertakings are as follows: 

Expenses paid on behalf of and recharged by subsidiary undertakings to the Company 
Equity settled share-based payments for employees of subsidiary undertakings
Funding of cash requirements of subsidiary undertakings
Repayment of cash funding and other cash movements with subsidiary undertakings

2014

€m

(4.0)
0.8
-
27.7

2013

€’000

111
83

194

2013

€m

(3.0)
3.0
(5.3)
71.3

SHAREHOLDER INFORMATIONBUSINESS & STRATEGYC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSGOVERNANCE 
 
 
1 6 0

28. SUBSIDIARY UNDERTAkINGS

Trading subsidiaries

Incorporated and registered in Republic of Ireland

Bavaria City Racing Limited

Bulmers Limited

C&C Financing Limited

C&C Group International Holdings Limited

C&C Group Irish Holdings Limited

C&C Group Sterling Holdings Limited

C&C (Holdings) Limited

C&C Management Services Limited

Cantrell & Cochrane Limited

Crystal Springs Water Company Limited

Gleeson Logistic Services Limited

Gleeson Wines & Spirits Limited

Greensleeves Confectionery Limited

Latin American Holdings Limited

M&J Gleeson & Co 

M.& J. Gleeson (Investments) Limited

M. and J. Gleeson (Manufacturing) Company 

M and J Gleeson (Manufacturing) Company Holdings 
Limited

M & J Gleeson Property Developments Limited

Tennent’s Beer Limited 

The Annerville Financing Company

The Five Lamps Dublin Beer Company Limited

Tipperary Natural Mineral Water Company

(a)
Tipperary Natural Mineral Water (Sales)
Tipperary Natural Mineral Water (Sales) Holdings Limited (a)
Wm. Magner Limited

(b) (m)

Wm. Magner (Trading) Limited

(b) (m)

Financing company 

Incorporated and registered in Northern Ireland

C&C Holdings (NI) Limited 

Gleeson N.I. Limited

Tennent’s NI Limited

Incorporated and registered in England and Wales

C&C Management Services (UK) Limited

Magners GB Limited

(e)

(e)

(e)

(f)

(f)

Notes

Nature of business

Class of shares held as at 28 February 2014
(100% unless stated)

Promotion

Cider

(a)
(b)(m)
(c) (m) (n) Financing company
(b) (m) (n) Holding company
(b) (m) (n) Holding company
Holding company

(c) (m)

(b) (m)

(b) (m)

Holding company

Provision of management 
services

(b) (m)

Holding company

Property holding company

Logistics

Wines & spirits

Soft drinks

Holding Company

Wholesale of drinks

Holding company

Soft drinks

Ordinary	&	A-E	Non-Voting

Ordinary

Ordinary

Ordinary & Convertible 

Ordinary

Ordinary

Ordinary

6% Cumulative Preference, 5% 
Second Non-Cumulative Preference 
& Ordinary Stock 
Ordinary

Ordinary

Ordinary

Ordinary

Ordinary, 12% Cumulative 
Convertible Redeemable Preference 
and 3% Cumulative Redeemable 
Convertible Preference
Ordinary

Ordinary

Ordinary

Ordinary 

Holding Company

Ordinary	&	Non-Voting	Ordinary

Property holding company

Beer 

Financing company

Ordinary

Ordinary

Ordinary

(a)

(a)

(a)

(a)

(c)
(a)

(a)

(a)

(a)

(a)

(b) (m)

(b) (m)

(c) (r)

(d)

Beer 

Water

Water 

Holding Company

Cider

Holding company

Wholesale of drinks

Cider and beer 

Ordinary (90%)

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary & 3.25% Cumulative 
Preference

Provision of management 
services
Cider and beer 

Ordinary

Ordinary

NOTESFOrmiNg parT OF ThE FiNaNcial STaTEmENTS (cONTiNuEd)C&C GROUP PLC - 2014  ANNUAL REPORT1 6 1

Incorporated and registered in Scotland

Tennent Caledonian Breweries UK Limited

Wellpark Financing Limited

Incorporated and registered in Luxembourg

C&C IP Sàrl

C&C IP (No. 2) Sàrl

C&C Luxembourg Sàrl

(g)

(g)

(h)

(h)

(h)

Beer and cider

Financing company

Ordinary

Ordinary

Licensing activity

Licensing activity

Holding and financing 
company

Class A to J Units

Class A to J Units

Class A to J Units

Incorporated and registered Portugal

Biofun	-	Produtos	Biológicos	Do	Fundão	Limitada

(i)

Ingredients

Ordinary

Incorporated and registered in Delaware, USA 
Green Mountain Beverages Management Corporation, Inc (j)
(j)
Vermont	Hard	Cider	Company	Holdings,	Inc.

Licensing activity

Holding company 

Vermont	Hard	Cider	Company,	LLC

Wm. Magner, Inc.

(j)

(j)

Cider

Cider 

Common Stock

Common Stock

Membership Units

Common Stock

Non-trading subsidiaries

Incorporated and registered in Republic of Ireland

Bestormel Limited

Bouchel Limited

C&C Agencies Limited

C&C Brands Limited 

C&C Group Pension Trust Limited

C&C Group Pension Trust (No. 2) Limited

C&C Profit Sharing Trustee Limited

Ciscan Net Limited

Cooney & Co.

Cravenby Limited

Dowd’s Lane Brewing Company Limited 

Edward and John Burke (1968) Limited

Findlater (Wine Merchants) Limited

Fruit	of	the	Vine	Limited

Gleeson Management Services

J.L. O’Brien Clonmel

M and J Gleeson and Company Holdings Limited

M&J Gleeson Nominees Limited 

Magners Irish Cider Limited

Sceptis Limited

Showerings (Ireland) Limited

Thwaites Limited

Tipperary Natural Mineral Water Company Holdings 
Limited

Vandamin	Limited

(b) (m) (o) Non-trading
(b) (m) (o) Non-trading
Non-trading

(b) (m)

(b) (m)

(b) (m)

(b) (m)

(b) (m)

(b) (m)

(a)

(b) (m)

(b) (m)

(b) (m)

(b) (m)

(b) (m)

(a)

(a)

(a)

(a)

(b) (m)

(b) (m)

(b) (m)

(b) (m)

(a)

Non-trading

Non-trading

Non-trading

Non-trading

Non-trading

Non-trading

Non-trading

Non-trading

Non-trading

Non-trading

Non-trading

Non-trading

Non-trading

Non-trading

Non-trading

Non-trading

Non-trading

Non-trading

Non-trading

Non-trading

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary & A Ordinary

Ordinary

Ordinary

Ordinary

Ordinary & A Ordinary 

Ordinary & A Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary & Preference

Ordinary

Ordinary

Ordinary

A & B Ordinary

Ordinary

(b) (m)

Non-trading

A & B Ordinary

SHAREHOLDER INFORMATIONBUSINESS & STRATEGYC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSGOVERNANCE1 6 2

NOTES
FORMING PART OF THE FINANCIAL STATEMENTS (CONTINUED)

Incorporated and registered in Northern Ireland

C&C 2011 (NI) Limited

C&C Profit Sharing Trustee (NI) Limited

(e)

(e)

Non-trading

Non-trading

Ordinary

Ordinary

Incorporated and registered in England and Wales

Gaymer Cider Company Limited

(f)

Non-trading

Ordinary

Incorporated and registered in Germany
Wm. Magner GmbH 

Incorporated and registered in Singapore
C&C International (Asia) Pte. Ltd.

(k) (p)

Non-trading

Ordinary

(I)

Non-trading

Ordinary

Notes
(a) - (I) 
The address of the registered office of each of the above companies is as follows:
(a) Greenlawn, Coolatagle, Borrisoleigh, Co Tipperary, Ireland.
(b) Annerville, Clonmel, Co Tipperary, Ireland.
(c) Block 71, The Plaza, Parkwest Business Park, Dublin 12, Ireland. 
(d) Pallas Street, Borrisoleigh, Co Tipperary, Ireland.
(e) Hawthorn House, 6 Wildflower Way, Belfast, Antrim BT12 6TA, Northern Ireland.
(f) Kilver Street, Shepton Mallet, Somerset, BA4, 5ND, England.
(g) Wellpark Brewery, 161 Duke St, Glasgow G31 1JD, Scotland.
(h) L-2132 Luxembourg, 18 Avenue Marie-Therese, Luxembourg.
(i) Quinta Ferreira De Baxio, Castelo Branco, Fundão Parish, 6230 610 Salgueiro, Portugal.
(j) 2711 Centerville Road, Suite 400, Wilmington, Delaware 19808, USA.
(k) Hans-Stießberger-Strae 2b, 885540 Haar, Germany.
(l)	143,	Cecil	Street,	#03-01,	GB	Building,	Singapore	–	069542.	

(m) Companies covered by Section 17 guarantees (note 26). 
(n) Immediate subsidiary of C&C Group plc.
(o) Bestormel Limited and Bouchel Limited were both dissolved post year end.
(p) Wm Magner GmbH is in liquidation.
(q) Reihill McKeown Limited and C&C Logistics NI Limited were voluntarily struck off the Register of Companies and dissolved on 30 August 2013.
(r) Post year end C&C Group’s ownership reduced to 87.5% as outlined in note 11.

Equity accounted investees
Company Name

Nature of business

Class of shares and % held

Class of shares and % held

Beck & Scott (Services) Limited
Maclay Group plc
The Irish Brewing Company Limited (c) Non-trading
Thistle Pub Company Limited
Wallaces Express Limited

(b) Operator of public houses
(d) Wholesale of drinks

(a) Wholesale of drinks 
(b) Operator of managed public houses

Ordinary, 50%
B Ordinary, 25%
Ordinary, 45.61%
B Ordinary, 50%
B Ordinary, 50%

B Ordinary, 50%
B Ordinary, 50%

Ordinary, 45.61%

The address of the registered office of each of the above companies is as follows:
(a) Unit 1, Ravenhill Business Park, Ravenhill Road, Belfast, BT6 8AW Northern Ireland.
(b)	Unit	2/4	The	E-Centre,	Cooperage	Way	Business	Village,	Alloa,FK10	3LP,	Scotland.
(c) Greenlawn, Coolatagle, Borrisoleigh, Co. Tipperary, Ireland.
(d) Crompton Way, North Newmoor Industrial Estate, Irvine, Strathclyde, KA11 4HU, Scotland.

C&C GROUP PLC - 2014  ANNUAL REPORT1 6 3

29. POST BALANCE SHEET EVENTS
Acquisition of remaining shares in Wallaces Express Limited
On 18 March 2014, the Group announced it acquired the remaining 50% equity share capital of Wallaces Express Limited, a wholesaler 
of beverages in Scotland. This purchase follows the acquisition of a 50% stake in the business in March 2013. The consideration for the 
acquisition of the remaining 50% was £10.0m (€12.0m euro equivalent at date of acquisition).

The assets and liabilities of Wallaces Express Limited, on 18 March 2014, date of acquisition were as follows:-

Wallaces 

Property, plant & equipment
Brands & other intangible assets
Inventories
Trade	&	other	receivables	–	current
Cash & cash equivalents
Trade & other payables
Corporation tax liability

Net identifiable assets and liabilities on date of acquisition

 Total consideration paid to acquire remaining 50%

Book

value

 €m

3.9
0.3
10.5
9.4
3.4
(10.7)
(0.1)

16.7

12.0

The preliminary assessment of the financial position of Wallaces as at 18 March 2014 indicates that no fair value adjustments are 
required.

30. APPROVAL OF FINANCIAL STATEMENTS
These financial statements were approved by the Directors on 20 May 2014. 

SHAREHOLDER INFORMATIONBUSINESS & STRATEGYC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSGOVERNANCE1 6 4

FINANCIAL DEFINITIONS

Adjusted earnings

Profit for the year attributable to equity shareholders as adjusted for exceptional items

Company

C&C Group plc

Constant Currency

Prior year revenue, net revenue and operating profit for each of the Group’s reporting segments is restated to 
constant exchange rates for transactions by subsidiary undertakings in currencies other than their functional 
currency and for translation in relation to the Group’s non-euro denominated subsidiaries by revaluing the prior 
year figures using the current year effective foreign currency rates

DWT

EBITDA

Dividend withholding tax

Earnings before Interest, Tax, Depreciation and Amortisation charges excluding the Group’s share of equity 
accounted investees’ profit after tax

Adjusted EBITDA

EBITDA as adjusted for exceptional items

EBIT

Earnings before Interest and Tax

Adjusted EBIT

EBIT as adjusted for exceptional items

Effective tax rate (%)

Income and deferred tax charges relating to continuing activities before the tax impact of exceptional items 
calculated as a percentage of Profit before tax for continuing activities before exceptional items and excluding the 
Group’s share of equity accounted investees’ profit after tax

EPS

EU

Exceptional

Free cash flow

GB

Group

HL

IAS

IASB

IFRIC

IFRS

Earnings per Share

European Union

Significant items of income and expense within the Group results for the year which by virtue of their scale and 
nature are disclosed in the income statement and related notes as exceptional items

Free Cash Flow is a non-GAAP measure that comprises cash flow from operating activities net of capital 
investment cash outflows which form part of investing activities. Free Cash Flow highlights the underlying cash 
generating performance of the ongoing business 

Great Britain (i.e. England, Wales and Scotland)

C&C Group plc and its subsidiaries

Hectolitre (100 Litres)

kHl = kilo hectolitre (100,000 litres) 

mHl = millions of hectolitres (100 million litres)

International Accounting Standards

International Accounting Standards Board

International Financial Reporting Interpretations Committee

International Financial Reporting Standards as adopted by the EU

Interest cover

Calculated by dividing the Group’s EBITDA excluding exceptional items and discontinued activities but including 
EBITDA of any member of the Group for that part of the period when it was not a member of the Group of one 
period by the Group’s interest expense, excluding issue cost write-offs, fair value movements with respect to 
derivative financial instruments and unwind of discounts on provisions, of the same period

International

Sales in territories outside of the United Kingdom (UK) and Republic of Ireland (ROI)

LAD

Long Alcoholic Drinks 

Net debt/(cash)

Net debt/(cash) comprises cash and borrowings net of unamortised issue costs

Net debt:EBITDA

A measurement of leverage, calculated as the Group’s interest-bearing debt calculated using average foreign 
exchange rates for the period less cash & cash equivalents, divided by its EBITDA excluding exceptional items 
and discontinued activities but including EBITDA of any member of the Group for that part of the period when it 
was not a member of the Group. The net debt to EBITDA ratio is a debt ratio that shows how many years it would 
take for the Group to pay back its debt if net debt and EBITDA are held constant

C&C GROUP PLC - 2014  ANNUAL REPORT1 6 5

Net revenue

NI

Off-trade

On-trade

Operating profit

PPE
Revenue

ROI

TSR

Uk

US 

Net revenue is defined by the Group as Revenue less Excise duty. Excise duties, which represent a significant 
proportion of Revenue, are set by external regulators over which the Group has no control and are generally 
passed on to the consumer, consequently the Directors consider that the disclosure of Net Revenue enhances 
the transparency and provides a more meaningful analysis of underlying sales performance

Northern Ireland

All venues where drinks are sold for off-premise consumption including shops, supermarkets and cash & carry 
outlets selling alcohol for consumption off the premises

All venues where drinks are sold at retail for on-premise consumption including pubs, hotels and clubs selling 
alcohol for consumption on the premises

Profit earned from the Group’s core business operations before net financing and income tax costs and excluding 
the Group’s share of Equity accounted investees’ profit after tax. In line with the Group’s accounting policies 
certain items of income and expense are separately classified as exceptional items on the face of the Income 
Statement. The Operations Review and Chief Financial Officers Review highlights operating profit before 
exceptional items

Property, plant & equipment
Revenue comprises the fair value of goods supplied to external customers exclusive of intercompany sales and 
value added tax, after allowing for discounts, rebates, allowances for customer loyalty and other pricing related 
allowances and incentives

Republic of Ireland

Total Shareholder Return

United Kingdom (Great Britain and Northern Ireland)

United States of America

SHAREHOLDER INFORMATIONBUSINESS & STRATEGYC&C GROUP PLC - 2014  ANNUAL REPORT  FINANCIAL STATEMENTSGOVERNANCE1 6 6

C&C GROUP PLC - 2014 ANNUAL REPORT

SHAREHOLDER AND OTHER INFORMATION

C&C Group plc is an Irish registered company. Its ordinary shares are quoted on the Irish and London Stock Exchanges (ISIN: 
IE00B010DT83 SEDOL: B010DT8). 

C&C Group plc also has a Level 1 American Depository Receipts (ADR) programme for which Deutsche Bank acts as depository (symbol 
CCGGY). Each ADR share represents three C&C Group plc ordinary shares. 

The authorised share capital of the Company at 28 February 2014 was 800,000,000 ordinary shares at €0.01 each. The issued share 
capital at 28 February 2014 was 346,840,406 ordinary shares of €0.01 each. 

CREST
C&C Group plc is a member of the CREST share settlement system. Therefore transfers of the Company’s shares takes place 
through the CREST settlement system. Shareholders have the choice of holding their shares in electronic form or in the form of share 
certificates. Shareholders should consult their stockbroker if they wish to hold their shares in electronic form.

SHARE PRICE DATA
Share price at 28 February

No of Shares in issue at 28 February
Market capitalisation

Share price movement during the financial year
-high
-low

2014
€4.922

2013
€4.895

Number
346,840,406
€1,707m

Number
344,331,716
€1,686m

€5.187
€3.750

€4.944
€3.170

DIVIDEND PAYMENTS
The Company may, by ordinary resolution declare dividends in accordance with the respective rights of shareholders, but no dividend 
shall exceed the amount recommended by the Directors. The Directors may also declare and pay interim dividends if they believe they 
are justified by the profits of the Company available for distribution.

An interim dividend of 4.3 cent per share was paid in respect of ordinary shares on 23 December 2013.

A final dividend of 5.7 cent, if approved by shareholders at the 2014 Annual General Meeting, will be paid in respect of ordinary shares on  
15 July 2014 to shareholders on the record on 30 May 2014. A scrip alternative will be offered to shareholders.

Dividend Withholding Tax (‘DWT’) must be deducted from dividends paid by an Irish resident company, unless a shareholder is entitled 
to an exemption and has submitted a properly completed exemption form to the Company’s registrars. DWT applies to dividends paid 
by way of cash or by way of shares under a scrip dividend scheme and is deducted at the standard rate of income tax (currently 20%). 
Non-resident shareholders and certain Irish companies, trusts, pension schemes, investment undertakings, companies resident in 
any member state of the European Union and charities may be entitled to claim exemption from DWT and have been sent the relevant 
exemption form. Further copies of the form may be obtained from the Company’s registrars. Shareholders should note that DWT will 
be deducted from dividends in cases where a properly completed exemption form has not been received by the relevant record date. 
Individuals who are resident in Ireland are not entitled to an exemption. 

Shareholders who wish to have their dividend paid direct to a bank account, by electronic funds transfer, should contact the Company’s 
registrars to obtain a mandate form. Tax vouchers will be sent to the shareholder’s registered address under this arrangement.

CREST members
Shareholders who hold their shares via CREST will automatically receive dividends in euro unless they elect otherwise.

Non-CREST members
Shareholders who hold their shares in certificate form will automatically receive dividends in euro with the following exceptions:
•	Shareholders	with	an	address	in	the	United	Kingdom	(UK)	will	automatically	receive	dividends	in	sterling,
•	Shareholders	who	had	previously	elected	to	receive	dividends	in	a	particular	currency	will	continue	to	receive	dividends	in	that	

currency.

Shareholders who wish to receive dividends in a currency other than that which will be automatically used should contact the Company’s 
registrars.

C&C GROUP PLC - 2014 ANNUAL REPORT 

1 6 7

ELECTRONIC COMMUNICATIONS
Following the introduction of the Transparency Regulations 2007, and in order to promote a more cost effective and environmentally 
friendly approach, the Company provides the Annual Report electronically to shareholders via the Group’s website and only sends a 
printed copy to those who specifically request one. Shareholders who wish to alter the method by which they receive communications 
should contact the Company’s registrars. All shareholders will continue to receive printed proxy forms, dividend documentation, 
shareholder circulars, and, where the Company deems it appropriate, other documentation by post.

FINANCIAL CALENDAR
Annual General Meeting
Ex-dividend date
Record date for dividend
Latest date for receipt of elections and mandates
Payment date for final dividend 
Interim results announcement 
Interim dividend payment
Financial year-end

COMPANY SECRETARY AND REGISTERED OFFICE
Paul Walker
C&C Group plc
Block 71, The Plaza, Park West Business Park, Dublin 12. 
Tel: +353 1 616 1100

Date
3 July 2014 
28 May 2014 
30 May 2014 
30 June 2014 
15 July 2014 
October 2014
December 2014
28 February 2015

REGISTRARS
Shareholders with queries concerning their holdings, dividend information or administrative matters should contact the Company’s 
registrars:
Capita Registrars (Ireland) Limited 
2 Grand Canal Square, Dublin 2  
Tel: +353 1 553 0050 
Fax: +353 1 224 0700 
Email: enquiries@capitaregistrars.ie

AMERICAN DEPOSITARY RECEIPTS (ADR)
Shareholder with queries concerning their ADR holdings should contact: 
Deutsche Bank Trust Company Americas 
C/o American Stock Transfer & Trust Company, Peck Slip Station, P.O. Box 2050, New York, NY 10272-2050. 
Tel: Toll free +1 866 249 2593 
International +1 718 921 8137 
Email: DB@amstock.com 

INVESTOR RELATIONS
FTI Consulting
10 Merrion Square, Dublin 2

PRINCIPAL BANkERS
Bank of Ireland
Bank of Scotland
Barclays Bank
Danske Bank
HSBC
Rabobank
Ulster Bank

SOLICITORS 
McCann FitzGerald
Riverside One, Sir John Rogerson’s Quay, Dublin 2

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1 6 8

C&C GROUP PLC - 2014 ANNUAL REPORT

SHAREHOLDER AND OTHER INFORMATION
(CONTINUED)

STOCkBROkERS
Davy 
49 Dawson Street, Dublin 2

Goldman Sachs International
Peterborough Court, 133 Fleet Street, London, EC4A 2BB

AUDITOR
KPMG
Chartered Accountants
1 Stokes Place, St. Stephen’s Green, Dublin 2

WEBSITE
Further information on C&C Group plc is available at 
www.candcgroupplc.com

Printed on paper sourced from sustainably managed forests.

Block 71, The Plaza,
Parkwest Business Park, Dublin 12 
www.candcgroupplc.com