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C&C Group

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FY2015 Annual Report · C&C Group
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The Group’s Irish wholesaling 
subsidiary, Gleeson group, owns and 
manufactures Tipperary Water and 
Finches soft drinks.

C&C Group is headquartered 
in Dublin and its manufacturing 
operations are based in Co. 
Tipperary, Ireland; Glasgow, 
Scotland; Somerset, England; and 
Vermont, USA. C&C Group plc is 
listed on the Irish and London Stock 
Exchanges.

ABOUT C&C GROUP

C&C Group is a manufacturer, 
marketer and distributor of branded 
cider, beer, wine and soft drinks.

C&C Group manufactures Bulmers 
the leading Irish cider brand, 
Magners the premium international 
cider brand, the C&C Brands range 
of English ciders and the Tennent’s 
beer brand.

C&C Group also owns and 
manufactures Woodchuck and 
Hornsby’s, two of the leading craft 
cider brands in the United States.

C&C Group also distributes a 
number of beer brands in Scotland, 
Ireland and Northern Ireland, 
primarily for Anheuser-Busch InBev, 
and owns Wallaces Express, a 
Scottish drinks wholesaler.

This report includes forward-looking statements, including statements concerning current expectations about future financial 
performance and economic and market conditions which C&C Group believes are reasonable. However, these statements are neither 
promises nor guarantees, but are subject to risks and uncertainties, including those factors discussed on pages 18 and 19 that could 
cause actual results to differ materially from those anticipated.

Contents

VIEW THIS REPORT ONLINE
candcgroupplc.com or
candc.annualreport15.com

BUSINESS & STRATEGY

GOVERNANCE

FINANCIAL STATEMENTS

Market Operation 

Chairman’s Statement 

Group Chief Executive Officer’s Review 

Strategic Report - Strategy and Business Model 

Strategic Report - Strategy Achievements and Priorities 

Strategic Report - Key Performance Indicators 

Strategic Report - Principal Risks and Uncertainties 

Operations Review 

Group Chief Financial Officer’s Review 

Corporate Responsibility 

Board of Directors 

Directors’ Report 

Directors’ Statement of Corporate Governance 

Report of the Remuneration Committee 
on Directors’ Remuneration 

Statement of Directors’ Responsibilities 

Independent Auditor’s Report 

Group Income Statement 

Group Statement of Comprehensive Income 

Group Balance Sheet 

Group Cash Flow Statement 

Group Statement of Changes in Equity 

Company Balance Sheet 

Company Cash Flow Statement 

Company Statement of Changes In Equity 

Statement of Accounting Policies 

Notes Forming Part of the Financial Statements 

Financial Definitions 

Shareholder and Other Information 

4

6

8

14

16

17

18

20

30

36

46

48

52

63

88

90

94

95

96

97

98

99

100

101

102

114

177

179

2

Operating and 
Strategic Highlights

NET REVENUE 

€683.9m

increased by 10.3% 

OPERATING PROFIT

€115m

OPERATING MARGIN

16.8%

before exceptional items 
down 9.2% 

before exceptional items
down 3.6 ppts on prior year 

NET DEBT

ADJUSTED DILUTED EARNINGS PER SHARE

PROPOSED FINAL DIVIDEND 

€157.8m

27.2 cent

7 cent

at the year-end giving a leverage ratio 
of net debt: EBITDA of 1.1x

per share 
down 7.8% 

per share
an increase of 1.3 cent delivering 15% 
growth in full year dividend to 11.5 cent 
per share

FREE CASH FLOW CONVERSION

61.3%

before exceptional items 
an increase of 9.2 ppts on prior year

BUSINESS REVIEW 
Business &
Strategy

...the strength of our core brands 
delivered highly creditable results in 
those territories. Internationally our 
brands continued to develop and 
offer attractive long term growth...

The Group’s long term strategy of 
strong domestic brand geographic 
combinations providing the platform 
to participate in international cider 
growth remains unchanged...

Read more in the Chairman’s 
Statement on page 6

Read more in the Group Chief Executive 
Officer’s Review on page 8

IN THIS SECTION

Market Operation 

Chairman’s Statement 

Group Chief Executive Officer’s Review 

Strategic Report - Strategy and Business Model 

Strategic Report - Strategy Achievements and Priorities 

Strategic Report - Key Performance Indicators 

Strategic Report - Principal Risks and Uncertainties 

Operations Review 

Group Chief Financial Officer’s Review 

Corporate Responsibility 

4

6

8

14

16

17

18

20

30

36

4

Market 
Operation

IRELAND

Brands

Bulmers is ROI only. 
Magners is NI only.

Distribution
Rights

Budweiser is NI only.

SCOTLAND

Brands

Distribution
Rights

C&C BRANDS

Brands

Distribution
Rights

NORTH AMERICA

Brands

EXPORT

Brands

BUSINESS REVIEW5

Exporting to
over 50 markets
internationally

Andorra
Australia
Austria
Bahamas
Bahrain
Bermuda
Brazil
Belgium
Bulgaria
Canada

Caribbean
China
Costa Rica
Cyprus
Czech Republic 
Denmark
Estonia
Finland
France
Germany

Gibraltar
Greece
Hong Kong
Hungary
India
Israel
Italy
Japan
Latvia
Lithuania

Luxembourg
Malaysia
Malta
Mexico
Netherlands
New Zealand
Norway
Philippines
Portugal
Qatar

Russia
Singapore
South Korea
Spain
Sri Lanka
Sweden
Switzerland
Taiwan
Thailand
Turkey

UAE
Ukraine
United Kingdom
USA
Vietnam

IRISH CIDER BRANDS
Bulmers Original is a premium, traditional blend of 
Irish cider with an authentic clean and refreshing 
taste. Also in the range are Bulmers Pear and 
Bulmers Berry.

AMERICAN CIDER BRANDS 
Woodchuck Hard Cider is a premium hard cider 
handcrafted in Vermont, USA from the highest quality 
ingredients while offering an innovative range of 
ciders. 

Magners is a premium, traditional blend of Irish cider 
with a crisp, refreshing flavour and a natural authentic 
character. Also in the range are Magners Orchard 
Berries and Magners Pear. 

Wyder’s Cider was formulated in 1987 by cider 
master Ian Wyder and is now available throughout 
the central and western United States.

Hornsby’s is a cider which combines traditional 
cider-making techniques with an American heritage. 
It comes in two styles, Crisp Apple and Amber Draft. 
In the UK Hornsby’s is sold in two flavoured varieties: 
Crisp Apple and Strawberry and Lime.

WINE AND SPIRIT BRANDS
The Group’s portfolio of wine and spirit brands sold 
in the on-trade includes the Oliver & Greg’s and 
Moondarra wine brands, Odessa Vodka and Squires 
Gin.

The Group also distributes a number of wine brands 
in the Republic of Ireland including Santa Rita, 
Blossom Hill, Carmen Discovery and Yellow Tail.

SOFT DRINKS
Tipperary Natural Mineral Water is filtered from 
the Devils Bit Mountain in County Tipperary and is 
bottled at source in the village of Borrisoleigh. 

Finches is a range of premium soft drinks in orange 
and pink lemon flavours produced in Ireland with pure 
natural spring water. 

ENGLISH CIDER BRANDS
Gaymers is a clean, crisp, easy drinking medium 
cider made using the finest English apples.

Blackthorn is a West Country legend and one of the 
country’s best known and widely drunk ciders due to 
its secret blend of bittersweet English cider apples. 
The range includes Blackthorn Gold, Blackthorn Dry 
and Black ‘n Black.

Ye Olde English is a traditional medium dry cider 
made using a unique blend of dessert and cider 
apples to deliver a deliciously refreshing taste. 

Addlestones is a naturally cloudy premium cider that 
is twice fermented but never filtered to deliver its 
unique, smooth taste.

Chaplin & Cork’s is an award winning range of 
exquisite Somerset ciders made using pure juice from 
the finest English cider apples. The range includes 
Somerset Gold and Somerset Reserve.

K cider is a full strength, premium cider expertly 
pressed with a unique blend of English cider apples 
to deliver a full bodied flavour and rich golden colour.

Other English cider brands include Natch, Special 
VAT and Taunton Traditional. 

BEER BRANDS
Tennent’s Lager is brewed to the highest standards 
to create a lager with a crisp taste and refreshingly 
clean finish. Tennent’s has been made with pride in 
the heart of Glasgow since 1885, but is famous far 
beyond its home city. Tennent’s Lager is Scotland’s 
best-selling lager.

Tennent’s Black T is brewed in Glasgow using finest 
natural ingredients, including 100% Scottish barley. 
It is a golden lager with a well rounded flavour and a 
distinct smooth maltiness.

Caledonia Best is a modern, distinctive ale that is 
balanced, sweet and smooth, with a malty roast 
flavour and a pleasant hoppy bitterness.

Heverlee is a premium Belgian Beer, which is 
endorsed by the Abbey of the order of Prémontré, in 
the town of Heverlee in Leuven.

Clonmel 1650, named after one of the most historic 
events in the town of Clonmel, is a fine example of 
a pilsner style lager with a slightly fruity estery nose 
and a subtle hoppy character.  

Other beer brands include Tennent’s Beer aged 
with Whisky Oak, Tennent’s Extra, Tennent’s Scotch 
Ale, Tennent’s 1885, Lemon T, Tennent’s T2 and 
Roundstone.

ANNUAL REPORT 2015C&C GROUP PLC  
6

Chairman’s Statement

OPERATING RESULTS 

Clearly this year has, in financial terms, proved 
relatively disappointing. Our reported outcome, 
however, should not obscure the Group’s robust 
business characteristics with leading positions 
in our core geographies of Ireland and Scotland 
supplemented by brands with strong consumer 
resonance. This model and the strength of our core 
brands delivered highly creditable results in those 
territories. Internationally our brands continued to 
develop and offer attractive long term growth.

It is worth commenting on the two areas of our business which 
posed the greatest challenge during the year in review. Our 
Chief Executive will provide greater detail on the challenges and 
opportunities we face within his Report on pages 8 to 13.

a financial perspective to underestimate these efforts but as a 
Board we are all too aware of the considerable contribution of 
management and employees in achieving a smooth transition.

In our C&C Brands segment, significant pressures in the off-trade 
channel from large supermarket retailers were compounded by 
increased competitive activity particularly through the increase in 
flavoured cider variants. We have now restructured our business 
in England and Wales to better address these challenges and to 
defend both our brand position and profitability. 

In the United States, the cider category has continued to grow 
and other large beverage companies are committing heavy 
investment in new brand entrants. We remain confident in the 
longer term opportunity for our unique cider business which, with 
the opening of our new cidery in Vermont, has maintained its 
heritage position in the market and expect to see a more stable 
competitive landscape in a category that will continue to grow 
considerably over the next twelve months.

Our brand and commercial strategy remains unchanged and, 
while timescales may have altered, our strategic intent and 
ambitions remain undiminished.

DEVELOPMENT
This year has seen the continuing integration of our acquisitions 
of Gleeson in Ireland and Wallaces Express in Scotland into 
the Group. In terms of distribution and service these have 
strengthened our business model and opportunities but the 
integration challenges are substantial and the teams are to be 
complimented on their efforts in this regard. Integration and 
rationalisation of businesses, for the longer term benefit, comes 
at a cost in both people and effort. It is sometimes easy from 

There was considerable speculation and comment regarding the 
Group’s preliminary approach to the Spirit Pub Company. The 
preliminary nature of this approach and the manner in which it 
was initially reported presented some challenges for the Group in 
articulating the strategic rationale and benefits of a combination 
with Spirit. It is perhaps sufficient to say that the Group remained 
(and remains) fully committed to its existing strategy, capitalising 
on our strengths, particularly in terms of brands and distribution 
and focusing on driving returns for shareholders. Within that 
strategy, we are committed to looking at all options to build and 
sustain long term shareholder value.

PEOPLE
The challenges for all our businesses have been significant 
whether in the restructuring and integration of acquired 
businesses or in developing to meet new competition in the 
market place. The ultimate test, as always, is in the quality of 
people we retain, develop and recruit to meet these and future 
challenges. I believe we have made continuing progress in this 
regard. 

REMUNERATION & BONUSES
Our long term incentive schemes have now come up for renewal 
and the detailed proposals are included in the Remuneration 
Report, for which we will be seeking shareholder approval at 
this year’s AGM. We remain fully committed to the alignment of 
shareholder and executive management through long term equity 
incentive arrangements. Indeed we are enthusiastic about wider 
equity participation by all employees throughout the Group. 

BUSINESS REVIEW7

...this will bring the Group’s full 
dividend to 11.5 cent, a 15% 
increase on last year, and is 
consistent with our commitment to 
provide certainty of value in the form 
of a progressive dividend stream.

There has been considerable effort by the Remuneration 
Committee in preparing these proposals to balance the Company 
needs with the justifiable observations of our shareholders. 
We have also updated our remuneration policy to reflect the 
provisions of the new share plans and, consistent with best-
practice, will again be submitting this revised policy to an 
advisory vote of shareholders at the AGM.

Financial incentives have been used prudently in the past to 
reward effort. Indeed when we look at our historic bonus levels, 
one might observe that relative to our peers, pay outs have 
been modest. This year a limited number of bonuses are being 
paid in operational areas of the business, given some of their 
outstanding achievements. In commercial and sales areas we 
generally have not obtained our objectives and consequently 
bonuses have not been achieved. Our bonus system is 
quantitatively driven and even where the failure to achieve 
objectives is a function of market conditions, there is no award. 
Clearly at the Group level we did not realise our expectations and 
no bonuses are paid.

DIVIDENDS & FINANCING POLICY
Reflecting both the strength of the Group’s balance sheet and 
free cash flow characteristics, we completed a €30 million share 
repurchase programme in FY2015. We are also proposing to 
pay a final dividend of 7 cent per share, subject to shareholder 
approval. If approved, this will bring the Group’s full dividend to 
11.5 cent, a 15% increase on last year, and is consistent with 
our commitment to provide certainty of value in the form of a 
progressive dividend stream. A scrip dividend alternative will also 
be available. 

At the AGM, we will also be seeking authority for the Company 
to purchase its own shares. This authority will be exercised if the 
Board considers it would be in the best interests of shareholders 
generally.

GOVERNANCE & CORPORATE RESPONSIBILITY
The Board and senior management team are committed to 
maintaining the highest standards of governance and ethical 
behaviour throughout the business. A statement of our main 
Governance principles and practice is provided on pages 52 
to 62 and reflect the requirements of the 2014 UK Corporate 
Governance Code and the Irish Corporate Governance Annex. 

We take corporate responsibility seriously and our Corporate 
Responsibility Statement on pages 36 to 44 sets out our 
work this year in this area. Recognising the importance of 
shareholder engagement, I have also recently completed a series 
of meetings, focused solely on corporate governance, with a 
number of the Group’s largest institutional shareholders.

Continued refreshment and development of the Board is an 
ongoing process. At the conclusion of this year’s AGM, John 
Hogan will step down as Chairman of the Audit Committee and 
be succeeded by Emer Finnan. John will remain as a Director 
until the end of 2015 to ensure a smooth transition. I would like 
to thank John for his significant contribution in that role over 
many years. 

Paul Walker, who has been the Group’s Company Secretary 
since 2011, made the decision to retire during the year. I would 
like to thank Paul for the contribution he has made to the 
evolution of the Group during a time in which it was transformed 
both geographically and organisationally and wish him well in his 
retirement. David Johnston has joined us as Company Secretary 
from Paddy Power plc.

CONCLUSION 
Looking forward, we have characterised FY2016 as a period of 
stabilisation and investment. Our balance sheet strength and 
cash generation capability provide a broad range of capital 
allocation opportunities including investment behind our iconic 
Bulmers, Magners and Tennent’s brands. It also provides scope 
to deliver increased returns for shareholders and continued 
investment in our business to build durable value.

Sir Brian Stewart
Chairman

ANNUAL REPORT 2015C&C GROUP PLC 
8

Group Chief Executive 
Officer’s Review

OVERVIEW

This was a challenging year for your Company 
both strategically and operationally. The leaking 
of our preliminary discussion with Spirit caused 
significant disruption from a managerial and 
market perspective. For a period of time we 
were inhibited from providing shareholders with 
visibility of performance and there was ill-informed 
speculation on strategic intent. For the avoidance 
of doubt, management remain entirely focussed on 
a long term strategy of strong brand-geographic 
combinations providing a robust foundation 
for participation in international cider growth. 
The parameters for assessing any prospective 
acquisition remain unchanged as we look to cover 
cost of capital in the medium term. All capital 
deployment will be assessed on this basis.

Operationally our core trading segments of Ireland and Scotland 
delivered operating profit growth despite challenging trading 
conditions particularly in the second half of the year. However, 
our C&C Brands business and our US business performed well 
behind expectations. 

In the US, the cider category continues its stellar growth, and 
with a settled high quality distributor network we had hoped to 
at last properly participate in this dynamic market. The optimism 
proved illusionary as new entrants crowded the category and 
put pressure on shelf space and consumer choice. We continue 
to invest in the long term in the US increasing both sales and 
marketing investment. The new cidery in Middlebury is now 
fully operational providing an authentic home for our hand 
crafted cider and our innovation now accounts for over 30% of 
Woodchuck brand volumes.

In our C&C Brands business the trading environment became 
more challenging and new entrant investment supported further 
market fragmentation. You will recollect that we had previously 
increased our sales and marketing resource to give greater focus 
to the niche and speciality sub-categories. Regrettably, against 
tough market conditions, this was a mistake and the linked cost 
structure inhibited our ability to react to the changing market. 
We addressed this issue in the final quarter and adjusted our 
infrastructure costs to better reflect our share of the cider profit 
pool.

The Great Britain (GB) cider market remains the biggest in the 
world and London continues to be at the centre of brand credibility. 
It is important for the Group that we meaningfully participate in the 
GB market and that the Magners brand remains at the heart of our 
long term thinking. With growth in Europe, the US, and Asia for the 
Magners brand, management will continue to pursue operational 
and strategic initiatives to reinforce our GB prospects.

Against this backdrop, we delivered an operating profit of €115 
million which was an €11.7 million reduction on the previous year. 
The reduction in operating profit is largely due to the performance 
of our C&C Brands and US businesses. The Group has also 
undertaken an independent valuation of fixed assets and an 
impairment review of intangible assets. This has resulted in a one-
off non-cash impairment of €150 million in respect of US intangible 
assets, which reflects current performance and future growth 
projections. Our cash conversion improved with a 61% conversion 
of EBITDA pre exceptional costs compared to 52% in the 
previous year. Given our continued strong balance sheet and cash 
generation, and in the absence of non-organic opportunities, we 
commenced share buy back activity in the year, repurchasing 2.6% 
of the issued share capital for a cash cost of €30 million at an 
average price of €3.29 per share. This highlights our commitment 
to capital deployment in pursuit of shareholder return.

The Group’s long term strategy of strong domestic brand 
geographic combinations providing the platform to participate in 
international cider growth remains unchanged. During the year we 
have continued to integrate the wholesale business of Gleeson and 
Wallaces Express in Ireland and Scotland respectively, to create 
brand led wholesale platforms. These integration programmes 
encompass all facets of the business and require considerable 
management focus to deliver. In the medium term, the integrated 
brand led wholesale platforms will protect our strong brands and 
provide long term revenue growth opportunities. 

BUSINESS REVIEW9

brands. There have been a number of changes to the customer 
base, as some brand owners have chosen to use alternative 
distributors for competitive reasons and the Group have secured 
new distribution agreements. During the year we have ceased 
distribution of the Bavaria and Coors brands in Ireland but have 
entered a new distribution agreement with AB InBev to distribute 
the premium global Corona brand in the Republic of Ireland. We 
look forward to working with AB InBev to drive future success for 
both parties. 

Ultimately, the ambition for our Irish business is to be the 
pre-eminent brand led wholesaler in the Island of Ireland with 
enhanced customer service and geographic coverage such that 
we become the drinks supplier of choice to the licensed on and 
off-trade. The Island of Ireland delivers approximately half of the 
Group’s profit and most of this converts to cash, explaining why 
we see the Irish business as one of the two domestic pillars of 
the overall Group.

Scotland
C&C’s second domestic pillar is the Scottish business. During 
the year the Group completed the acquisition of the Wallaces 
Express wholesale business and the business now trades as 
Wallaces TCB. The underpinning strategy of transitioning to a 
brand led wholesale model is to provide greater earnings and 
cashflow sustainability and provide the platform for modest 
revenue and earnings growth in largely ex-growth geographies. 
This strategic logic applies to Scotland and Ireland.

Economically, Scotland is participating in the wider UK recovery 
with GDP growth, reduced unemployment and improved 
consumer confidence. The introduction of new “drink drive” 
legislation in December 2014 appears to have had a short term 
impact on consumption, although we expect trading patterns to 
normalise over time. The Group views Scotland as an attractive 
geography critical to the overall success of the Group.

The Tennent’s brand remains very much at the heart of the 
brand led wholesale model in Scotland. We continue to innovate 
around the Tennent’s brand with line extensions of Black T and 
Lemon T successfully launched in the year. In recent years, the 
strength of our brands in Scotland combined with our customer 
access have allowed us to successfully introduce new brands 
such as Caledonia Best and Heverlee, a premium imported lager 
proposition from Leuven, Belgium. These brands have continued 
to progress in the current year with Caledonia Best volume 
growth of 3.6%. Heverlee has grown on-trade distribution by 3% 
while volume has increased by an impressive 116%.

The Group’s long term strategy of 
strong domestic brand geographic 
combinations providing the platform 
to participate in international cider 
growth remains unchanged.

REVIEW BY OPERATING SEGMENT
Ireland
From a macro perspective, key economic measurements appear 
to be improving in Ireland. The country is emerging from the 
headwinds of recession and austerity and we believe the future 
trajectory is broadly positive rather than negative, albeit there 
may well be periods of volatility along the way. 

In this financial year, although the long alcoholics drinks (LAD) 
category in the Republic of Ireland on-trade, grew by 1%, the 
cider category declined by 4%, partly due to the impact of an 
exceptionally strong summer in the previous year comparative. 
These trading conditions impacted the performance of the 
Bulmers brand relative to the previous year.

The Group launched Clonmel 1650, an authentic premium 
Irish lager during the year. The brand has made a promising 
start in both Northern Ireland and the Republic of Ireland with 
distribution levels in line with expectations. We are delighted 
that Clonmel 1650 won a gold medal at the recent International 
Brewing Awards. The adjudication panel for these awards is 
drawn from brewers and cider-makers and winning this award is 
a ringing endorsement of both Clonmel 1650’s brand quality and 
the new craft brewery at Clonmel where the liquid is brewed.

Over the past 12 months, we have continued the integration 
of the Gleeson business. The Gleeson business allows C&C to 
provide customers with a multi-beverage portfolio encompassing 
Bulmers, Tennent’s, Finches soft drinks, Tipperary water, 
as well as our owned wines and spirits brands and agency 

During the year, we continued to invest behind our brands with 
sponsorship of Glasgow Celtic Football Club (Magners), T in the 
Park, and Scottish Rugby (Caledonia Best) and Magners Summer 
Nights. 

ANNUAL REPORT 2015C&C GROUP PLC10

Group Chief Executive Officer’s Review
(continued)

Magners is our largest brand in 
the GB market and is our leading 
international cider brand and has 
strong consumer awareness – we 
will continue to invest behind it.

The Drygate Brewing Company, a craft brewing and bar 
restaurant facility adjacent to the Wellpark brewery opened 
during the year. This is a joint venture with Williams Bros Brewing 
Company, a leading family craft brewer, and facilitates access to 
the growing craft category. The facility is operated independently 
of Wallaces TCB management.

Following the acquisition of Wallaces Express, we have invested 
significant effort in the integration of TCB and Wallaces Express. 
Customer service is at the core of our integration plans and our 
objective is to have a single multi-beverage customer interaction 
in place for summer 2015. The scale of integration and 
management focus required to deliver successfully, should not 
be underestimated. Effectively we are combining two different 
business models into one platform and this involves major 
reorganisation and change to people, processes and systems in 
all areas of the business.

The TCB Wallaces platform will enable the Group to offer a 
portfolio of drinks to on and off-trade customers including 
Tennent’s, Caledonia Best, Magners, Blackthorn, Heverlee, AB 
InBev brands for which we have the non-exclusive distribution 
rights as well as our owned wines and spirits brands and 
factored brands. In Scotland, there are approximately 10,000 
pub licences and, as with Ireland, the independent free trade 
represents the majority of these licensees. This is a channel 
where we have dedicated significant financial and commercial 
resource because, plainly, it is an important part of the Scottish 
alcoholic drinks sector. 

Our Scottish and Irish businesses deliver around 86% of the 
Group’s earnings and cash. It is important that they are stable 
and well invested and we believe they are set-up for modest 
growth over the next few years. 

C&C Brands
Despite improving macro conditions in the UK and positive 
forward steps in terms of economic recovery, the beer and cider 
market continues to be extremely competitive, particularly in 
England & Wales.

Distribution is highly consolidated with a small number of 
retail groups holding the majority of potential distribution 
points in the on and off-trade retail channels. During the year 
competition between off-trade retailers has been intense leading 
to aggressive retail pricing on cider. This retailer dynamic is 
compounded by the four global brewers fighting for share of 
distribution in the GB market. Over the years beer has become 
commoditised in the off-trade channel and we have experienced 
a similar trend in the cider category with pressure on brand 
owner operating margins.

The GB cider market was broadly flat in the financial year in 
volume terms (Nielsen/CGA). The on and off-trade experienced 
similar trends. In the on-trade volumes grew 1%, with apple 
down 1% and pear down by 17%, whilst flavoured ciders 
grew by 15%. In the off-trade volumes were flat with growth in 
flavoured ciders of 30%, offsetting decline in apple and pear of 
3% and 29% respectively.

In recent years, the retail pricing environment and the number 
of major cider launches have impacted C&C Brands’ position. 
The Magners brand has suffered volume erosion and pricing 
pressure. Against this backdrop, the business model and 
resulting fixed cost structure was no longer sustainable. The 
Group has therefore taken action to transition to a lower cost 
operating model. A new unified sales and marketing structure 
is already in place and we expect distribution savings from the 
second half of the year.

Magners is our largest cider brand in the GB market and is 
our leading international cider brand and has strong consumer 
awareness – we will continue to invest behind it. 

Over the past 12 months there has been mixed progress on 
Shepton Mallet brands. K Cider, our premium strong cider, has 
had a challenging year with market pressures and local legislative 
changes impacting volume performance. Local heritage brands 
such as Blackthorn and Natch have experienced a stabilisation in 
performance while the newly launched premium Chaplin & Cork’s 
offerings have won numerous awards and exhibit promising 
distribution growth.

BUSINESS REVIEW 
11

We do not see the competitive environment in England & Wales 
improving in the short to medium term, and have taken action 
to transform our cost base to underpin operating margins and 
enable us to be competitive. We will continue to focus investment 
on pockets of the territory where sustainable value is clear and we 
can develop a profitable business, leveraging our cider and beer 
assets. Equally we will continue to evaluate strategic long term 
options to step change our participation in England & Wales.

North America
The cider category has grown by 54% in the year (IRI data) and 
now represents 1% of the LAD category. By contrast in the long 
established cider markets of GB and Republic of Ireland, cider is 
16% and 13% of the LAD category. General consensus among 
industry experts is that the cider category will continue to enjoy 
dynamic growth for the foreseeable future.

During the financial year, we have suffered in volume and financial 
terms due to disruption from new entrants into the category. 
Our Woodchuck volume depletions declined 15% year on year. 
However, the Group continues to view the US cider category as 
attractive and retains belief that we can participate in category 
growth. This drives our long term approach to investment. During 
the year, we opened the new cidery in Middlebury, Vermont, 
having invested $34.5 million. The new cidery is an outstanding 
facility and cements our position as a founder of American cider 
and affirms our commitment to authentic craft cider making and 
investment in the future. We have maintained our track record 
for innovation launching new products such as Hopsation and 
Gumption during the year and have refreshed the Woodchuck 
brand image with new packaging and a new marketing campaign 
in the summer. These investments coupled with a more stable 
competitive landscape show some positive signs with month on 
month market share of Woodchuck, in the key off-trade channel, 
beginning to stabilise in recent months.

The Magners brand has benefited from a stable distributor 
platform with growth of 2% during the year while Blackthorn has 
experienced growth of 29% in the year with positive trends in 
distribution and rate of sale. The Hornsby’s brand has continued 
to decline in the US although we have seen some success in 
markets outwith the US.

Despite the disappointing performance in the year, the 
Group’s investment thesis remains valid in terms of cider 
internationalisation, and we believe that in time with continued 
investment, we will participate in US cider category growth.

Export
In volume terms, our key export markets outside North America 
are Spain, Italy and Australia. The business relies on strong 
distributor relationships and management of these relationships. 
We have limited exposure to areas of political instability and 
uncertainty. 

In Australia, we had a year of transition between distributors 
which impacted shipments to the market. We now have a solid 
distributor platform and relationship with Bacardi Lion and had 
a strong finish to the year, so we are confident on prospects for 
this market as we enter the new financial year.

During the year, in volume terms the Magners brand grew 
internationally (excluding Australia) by 17%, with 14% growth in 
Europe and 35% growth in rest of the world.

In terms of beer, we are now exporting Tennent’s, Caledonia Best, 
Heverlee, Tennent’s Stout and Tennent’s Beer aged in Whisky Oak. 
In Italy, our largest beer market, we experienced growth versus last 
year of 57%. 

We also continue to grow in Asia, albeit from a small base, with 
positive volume momentum in Malaysia, Taiwan, and Thailand.

Looking forward, the Group sees further organic growth 
opportunities for our Export business in Europe, Asia and 
potentially Africa for both cider and beer assets. As an example, 
by 2030, Asia is projected to have 66% of the world’s middle 
class population and currently 4 of the top 10 growth markets 
for beer are located in the region. As a consequence, we will 
increase investment, resource and executive management focus 
in these territories.

STRATEGY
Ireland and Scotland provide the bedrock for the Group both in 
terms of earnings and cash. We are able to utilise our brands and 
physical assets in these geographies to deliver stability to the 
rest of the Group as well as looking for moderate earnings growth 
in these territories, which are ultimately ex-growth in terms of the 
alcoholic drinks sector. Winning in these geographies requires 
local knowledge, superiority in customer service and strong 
brands. Both our Ireland and Scotland businesses display these 
characteristics. 

For now, GB is still the world’s largest cider market. We have a 
strong brand in Magners and in addition, a back catalogue of 
authentic cider brands and promising premium craft innovation. 

ANNUAL REPORT 2015C&C GROUP PLC12

Group Chief Executive Officer’s Review
(continued)

We will focus on actions to maximise profit in, what has become, 
a highly commoditised and cluttered cider category. At the same 
time, C&C will play in niche areas of growth such as craft and 
speciality cider by taking advantage of our English cider heritage. 

The overall pursuit of cider internationalisation remains at the 
heart of C&C’s strategy. Cider penetration of LAD in GB and 
Republic of Ireland is 16% and 13% respectively. This compares 
with just over 1% in the US despite spectacular category growth 
in recent years. The evolution of the consumer palate across 
various global markets from savoury to sweet and the preference 
for natural, gluten free, local and authentic brands places C&C 
in a strong position to exploit international cider growth. The US 
is likely to be the global cider market with the greatest potential 
in scale terms. We have invested significant shareholder capital 
in the US and have strong brands and a high quality distributor 
network. Despite competitor disruption, in the medium to longer 
term, we believe we are well positioned strategically to optimise 
value.

CASH AND BALANCE SHEET
Our balance sheet remains in robust health with a net debt to 
EBITDA ratio of 1.1x at the year-end. The Group finished the year 
with a net debt position of €158 million, after absorbing a €30 
million share repurchase programme. 

Free cashflow conversion in the year was 61% of EBITDA 
(excluding cash outflow from exceptional items) which was a 9 
ppts improvement on the previous year. Ultimately, the Group’s 
balance sheet and cash generation profile provide flexibility to 
invest in bolt-on acquisitions and capital projects with attractive 
returns, as well as consider options for return of value to 
shareholders.

PEOPLE
At C&C the model that we operate is that the Board allocates 
resources and assesses performance of the business divisions 
with the support of a head office of not more than 20 people, 
whilst each business division is equipped with the relevant 
people assets to ensure that we operate effectively in the market. 
Accordingly, each of our businesses has a local MD who has the 
associated capability to implement the agreed strategy and make 
day to day operational decisions for that business. In areas like 
procurement, planning and manufacturing, we seek to optimise 
our capability and run on a functional basis. 

The Island of Ireland business is operated on a unitary basis with 
a management team headed by Tom McCusker. Tom has thirty 
years experience of the Irish drinks industry from his time at AB 
InBev and significant market as well as customer knowledge. 
Brian Calder previously manager and owner of Wallaces Express 
has assumed full responsibility for the Scottish business. This 
is entirely consistent with our vision to establish a brand led 

Our balance sheet remains 
conservatively geared providing 
scope for future investment focused 
on long term value creation or return 
of value to shareholders.

wholesale model delivering outstanding customer service. Brian 
has had four decades in the Scottish drinks industry and is a 
hugely respected figure in the trade.

Andrea Pozzi has taken on leadership of the C&C Brands 
business. Andrea will combine leadership of the new C&C 
Brands team with his existing Europe, Middle East & Africa 
responsibilities. 

In the US, Dan Rowell leads the local management team 
closely supported by our International Director, Joris Brams. 
We bolstered the local US board with the addition of Christian 
McMahan as a non-executive director. Christian has extensive 
marketing experience in the beverage sector and in social media 
and will support the local US marketing team.

Billy Mason is the Operations Director with responsibility for 
manufacturing and logistics.

There continues to be significant coverage on executive rewards. 
In C&C we believe that the main management incentive should 
be around equity and we have a bias towards schemes that 
involve investment from the relevant employee or manager. 
Management remain largely incentivised through equity and 
we have employee-wide schemes in Ireland and the UK with 
average participation levels of 50% and above of eligible 
employees. Bonus arrangements for managers and employees 
focus on local objectives that are relevant for the creation of 
long-term sustainable shareholder value. All employees have 
the opportunity of participating in performance related bonus 
schemes. 

CORPORATE RESPONSIBILITY
Corporate Responsibility (CSR) is an important part of our 
business and something that the Group takes very seriously. 
Shareholders should be proud of the lead we are taking on 
many industry initiatives and of the work we are doing with our 
communities. I am personally very proud of the work undertaken 
by employees to ensure that we nurture our environment and the 
communities in which we operate.

BUSINESS REVIEW13

Our goal is to improve the lives of our communities and the 
quality of the environments in which we operate and during the 
last twelve months we have strengthened our position in both of 
these areas.

OUTLOOK 
Despite the challenging financial performance in the current 
year we believe we continue to take actions in the best interests 
of long term shareholder value. Brand led wholesale models in 
core businesses should provide the financial stability to allow for 
continued investment in our growing international business. Our 
balance sheet remains conservatively geared providing scope for 
future investment focused on long term value creation or return 
of value to shareholders.

We are intensely proud of our brands and quality is at the heart 
of our brand ethos. As mentioned previously we have won 
awards this year for Clonmel 1650 lager and Chaplin and Cork’s 
cider range. We have also won international brewing awards 
for Tennent’s Gluten Free 1885 beer and the Woodchuck range 
in the US. This demonstrates the pride our cider makers and 
brewers have in developing new brands and our passion for 
quality in the production of our brand portfolio.

C&C are also extremely focussed on how we market our brands. 
We cannot compete directly with the global brewers in terms of 
headline marketing investment and therefore need to be smart 
with our investment choices. We invest heavily in social media 
and selectively use local sponsorship platforms which give the 
greatest activation potential. To bring this to life, a key KPI for 
the US business is ‘likes’ for the Woodchuck Facebook page 
and we supported Scottish rugby through our Caledonia Best 
sponsorship at recent international matches. Despite lower 
volume than expectation during the year, we maintained levels 
of marketing investment and have an upweighted investment 
plan in place for FY2016. This will protect the key brands in core 
businesses and promote brand growth internationally.

It is important to note that we are not just focussed on our 
own brands. We are now in the 5th year of a non-exclusive 
distribution agreement with AB InBev in Scotland and Northern 
Ireland. As previously mentioned we have recently been awarded 
the distribution contract for the global premium brand Corona 
in the Republic of Ireland. This is vindication of our capability to 
work successfully in long term partnership with third party brand 
owners, alongside our own portfolio.

Stephen Glancey  
Group Chief Executive Officer

The Group has delivered a great deal across a broad range 
of CSR initiatives. During the last year the Group achieved an 
energy reduction target of 11%. This was ahead of our targets 
and we did not stop there. The Group also invested another €1 
million in energy-saving initiatives in Scotland to reduce further 
our CO2 emissions and energy consumption. The Group also 
worked hard to protect our precious environment including 
helping apple growers in Somerset protect against a repeat of 
last year’s damaging floods. The environment is central to our 
business. We rely on high quality agricultural products and so our 
guardianship of the environment is also central to our business. 

The Group focuses its CSR efforts on activities that strengthen 
our relationships with our customers and communities. Our 
work with the Scottish Government and with Best Bar None is 
directly helping to improve the quality of the night time economy 
in Scotland. Additionally, the Group is working with the Scottish, 
Irish and Northern Irish governments on the implementation of 
minimum unit pricing, which we believe will be an important step 
in improving the relationship some people have with alcohol.

Our Tennent’s Training Academy continues to go from strength 
to strength with more courses across a wider spectrum of 
skills being offered at more locations resulting in over 16,000 
people having now undergone training at the Academy. This is a 
major asset to the hospitality industry and one of which we are 
extremely proud.

We have also introduced initiatives that will bring the community 
closer to our business. The new craft breweries in Clonmel and 
Glasgow enable access to new groups of consumers for different 
occasions and our Visitor Centre in Glasgow is now in full 
operation as a leading tourist attraction.

We are also proud of our links to charities, big and small. Over 
the last year we have worked with the Irish Society for the 
Protection of Cruelty to Children, One Water offering clean water 
to the developing world and countless small charities including 
Friends of Chernobyl Children in Northern Ireland and the St 
Andrews Hospice in Scotland.

ANNUAL REPORT 2015C&C GROUP PLC14

Strategic Report –  
Strategy and Business Model

GROUP STRATEGY

Our long term strategy is to build a 
sustainable international cider-led, 
multi-beverage business through a 
combination of organic growth and 
selective acquisitions.

THE MEDIUM-TERM STRATEGIC GOALS FOR THE GROUP ARE:

to maintain strong brand market combinations in core 
geographies through brand and customer investment and by 
developing our brand-led wholesale platforms

to transform our international business through investment 
in brands and infrastructure and through the development of 
strategic alliances and acquisitions 

H

T

W

U

M

SEL

E

I

- B EVER

A

T

L

C

T

I

G

V

E

E

CIDER-LED

O
R
G

C

I

N

A

G

R

O

B

S
US I N E S
NS

A
C
Q

UISITIO

thus enhancing future earnings growth and maximising 
shareholder value. We seek to generate high free cash 
conversion and maintain a sound and efficient balance 
sheet.

BUSINESS MODEL

Cash Generation

Our core businesses are strongly cash generative. We therefore focus on cash. We critically review 
the value for money of all brand and capital investment. Our current emphasis is on investment at the 
customer interface, to drive revenue. Group management relentlessly drive to reduce costs – in production, 
distribution and commercial overheads.

Revenue Generation 
and Earnings Growth

In our core geographies of Ireland and Scotland, we seek revenue generation through a full-service brand-
led wholesale model predominantly focused on brands and customers. In the rest of Great Britain and 
internationally we focus on volume growth.

We seek to make brand innovations at low cost and exploit niche markets.

We seek earnings growth through revenue generation, cost control and margin improvement.

Engagement

We engage with our workforce and incentivise them to ensure alignment with shareholders.

Local management are incentivised with financial targets relevant to their local business unit.

Where necessary, we are prepared to buy in expertise on a margin-sharing basis.

Strategic Capital

We seek local expansion in our core territories. Potential acquisitions must complement our business and 
meet our strategic objectives.

We are prepared to make larger transformational acquisitions, and we are ready to seize opportunities as 
they arise. The strength of our balance sheet and experience at integrating businesses minimises execution 
risk.

We will make disposals where they will enhance shareholder value. 

In the absence of capital investment opportunities we will return surplus cash to our shareholders.

Social Responsibility

Throughout the Group we seek to operate compliantly with the law and as good corporate citizens.

BUSINESS REVIEW 
 
 
15

HOW WE ARE CONFIGURED
C&C has five business segments, which comprise:

C&C GROUP PLC

Ireland

Scotland

C&C Brands

North America

Export

SCOTLAND
This segment includes 
the sale of the Group’s 
own branded products 
in Scotland, with 
Tennent’s, Caledonia 
Best, Heverlee and 
Magners the principal 
brands. It also includes 
the Wallaces Express 
wholesale business 
in Scotland and the 
AB InBev brands 
distributed by the 
Group in Scotland. The 
Scottish manufacturing 
plant is located at the 
Wellpark Brewery in 
Glasgow. 

IRELAND
This segment includes 
the sale of the Group’s 
own branded products 
in the Island of Ireland, 
principally Bulmers, 
Magners, Tennent’s, 
Clonmel 1650, 
Heverlee, Finches 
and Tipperary Water. 
It also includes the 
Gleeson beer, wine and 
spirits distribution and 
wholesaling business 
and the AB InBev 
brands distributed by 
the Group in Ireland. 
The Irish manufacturing 
plants are located 
in Clonmel and 
Borrisoleigh in Co. 
Tipperary.

C&C BRANDS
This segment includes 
the sale of the Group’s 
own branded products 
in England & Wales, 
principally Magners, 
Tennent’s, K cider 
and Chaplin & Cork’s. 
It also includes the 
production and 
distribution of private 
label cider products. 
The C&C Brands 
manufacturing plant 
is located at Shepton 
Mallet in Somerset.

NORTH AMERICA
This segment includes 
the sale of the Group’s 
cider and beer 
products in the US and 
Canada. The Vermont 
Hard Cider Company, 
LLC manufactures 
the Woodchuck, 
Wyder’s and Hornsby’s 
brands at its cidery in 
Middlebury, Vermont, 
which it distributes 
in North America 
alongside Magners, 
Tennent’s and other 
C&C brands.

EXPORT
This segment 
includes the sale and 
distribution of the 
Group’s own branded 
products, principally 
Magners, Gaymers, 
Blackthorn, Hornsby’s 
and Tennent’s outside 
of the UK, Ireland and 
North America, notably 
in continental Europe, 
Asia and Australia. 
It also includes the 
sale of some third 
party brands. The 
Group operates mainly 
through distributors in 
these markets. 

ANNUAL REPORT 2015C&C GROUP PLC16

Strategic Report – 
Strategy Achievements and Priorities  

STRATEGIC ACHIEVEMENTS IN FY2015

Objective 1
to maintain strong brand 
market combinations in core 
geographies by investing in our 
customer proposition, brands 
and developing our brand-led 
wholesale platforms

Objective 2
to transform our international 
business through investment 
in brands and infrastructure 
and through the development 
of strategic alliances and 
acquisitions 

During FY2015

• we completed the acquisition of, and commenced integration of, Wallaces Express to 

create a brand-led wholesale offering in Scotland 

• we continued to integrate the Gleeson business in Ireland with the creation of one back 

office function and depot rationalisation in Dublin

• we created a unified sales and marketing organisation in our C&C Brands business to 

enhance commercial focus and reduce costs

• we continued to invest in our premium brands, notably Bulmers, Tennent’s, Magners and 

Woodchuck 

During FY2015

• we opened the new $34.5 million state of the art cidery in Vermont

• we refreshed the Woodchuck brand and launched new innovative craft ciders in the US

• we established a solid distribution platform in Australia

• we continued to open up new markets in Asia

• we leveraged distributor relationships and brand strength to deliver growth in Europe

STRATEGIC PRIORITIES FOR FY2016
In FY2016 our core strategic objective continues to be to enhance future earnings growth. In FY2016 the focus will continue around 
our recently acquired businesses but with our balance sheet strength and high cash conversion, we are well positioned to take 
advantage of opportunities as they arise.

Core Objective
Our core strategic objective 
continues to be to enhance 
future earnings growth

Strategic priorities

• In FY2016 the focus will continue to be around our recently acquired businesses

• With our balance sheet strength and high cash conversion, we are well positioned to take 

advantage of opportunities as they arise

Recently-acquired businesses

• To integrate the Tennent’s and Wallaces Express businesses to achieve synergy benefits, 

creating an integrated brand-led wholesale business

• To leverage our Island of Ireland integrated brand-led wholesale platform to drive revenue 

growth and reduce costs

Existing businesses

• To maintain the earnings of the C&C Brands business through improved sales execution 

and innovation

• To grow international earnings

Cash conversion

• To maintain the strong cash conversion characteristics of the business and to invest 

either within the business or in returning value to shareholders

• To maintain an appropriately leveraged balance sheet to achieve earnings growth

Corporate responsibility

• Targeting further sustainability improvements across the Group

• Focusing our social responsibility agenda on engagement in the community 

• Achieving a continuous improvement in workforce health and safety

BUSINESS REVIEW 
FY2015 performance

FY2016 Focus

Strategic Report –  
Key Performance Indicators 
FOR FY2015 AND FY2016

Strategic Priority

KPI

Definition 
(see also financial definitions on 
page 177)

To enhance 
earnings growth

Operating Profit 

Operating profit (before exceptional 
items) 

Operating Margin

Operating profit (before exceptional 
items), as a percentage of net revenue

To enhance 
earnings growth

Adjusted diluted 
earnings per share 

Attributable earnings before 
exceptional items divided by the 
average number of shares in issue 
as adjusted for the dilutive impact of 
equity share awards

FY2013 
FY2014 
FY2015  

FY2013 
FY2014 
FY2015 

FY2013 
FY2014 
FY2015  

To generate strong
cash flows

Free Cash Flow
and 

Free Cash Flow is a non GAAP 
measure that comprises cash flow 
from operating activities net of capital 
investment cash outflows which form 
part of investing activities

FY2013 
FY2014 
FY2015 

Free Cash Flow 
Conversion Ratio

The conversion ratio is the ratio of free 
cash flow as a percentage of EBITDA 
before exceptional items

FY2013  
FY2014  
FY2015 

Net debt: EBITDA

The ratio of net debt (Net debt 
comprises borrowings (net of issue 
costs) less cash) to Adjusted EBITDA  

FY2013 
FY2014  
FY2015  

To ensure the 
appropriate level 
of financial gearing 
and profits to 
service debt

To deliver 
sustainable 
shareholder returns

Progressive 
dividend/return to 
shareholders

Total dividend per share paid and 
proposed in respect of the financial 
year in question

FY2013 
FY2014 
FY2015 

Dividend Cover

Dividend cover is Dividend/Adjusted 
diluted EPS

Reduction in CO² 
emissions

Tonnes of CO² emissions¹

Waste recycling

Tonnes of waste sent to landfill²

FY2013  
FY2014 
FY2015  

FY2013  
FY2014 
FY2015 

FY2013 
FY2014 
FY2015 

To achieve the 
highest standards 
of environmental 
management

To achieve the 
highest standards 
of environmental 
management

To ensure safe and 
healthy working 
conditions

Workplace safety 
accident rate

The number of injuries that resulted 
in lost-work days, per 100,000 hours 
working time in production facilities²

FY2013 
FY2014 
FY2015 

17

Links to other 
Disclosures

Group CFO 
Review 
page 30

€114.6m
€126.7m
€115.0m

To seek continuing 
growth, through 
revenue 
enhancement, 
acquisition synergies 
and cost control 

24.0%
20.4%
16.8%

27.9c
29.5c
27.2c

To achieve adjusted 
diluted eps growth in 
real terms 

Group CFO 
Review 
page 30

€54.8m
€61.6m
€82.3m

To generate improved 
operating cash flows

Group CFO 
Review 
page 33

40.2%
40.9%
58.8%

0.85x
0.99x
1.13x

8.75c
10.0c 
11.50c

31.4%
33.9%
42.3%

39,938t
36,618t
37,955t

120t 
113t
  27.t

2.7
1.6
0.68

Group CFO 
Review 
page 33

Group CFO 
Review 
page 32

This ratio will be held 
consistent with free 
cash flow conversion 
and returns to 
shareholders

The Group will 
continue to seek to 
enhance shareholder 
returns

Chairman’s 
Statement
page 7

To achieve best 
practice across the 
Group, including 
acquired businesses

Corporate 
Responsibility 
Report 
page 38

To achieve best 
practice across the 
Group, including 
acquired businesses

Corporate 
Responsibility 
Report 
page 39

To achieve best 
practice across the 
Group, including 
acquired businesses

Corporate 
Responsibility 
Report 
page 44

¹ Clonmel, Wellpark and Shepton in FY2013, plus Vermont in FY2014 and FY2015.  FY2015 includes the new cidery in Vermont and the new brewery at Clonmel
² Clonmel, Wellpark and Shepton

ANNUAL REPORT 2015C&C GROUP PLC 
18

Strategic Report – 
Principal Risks And Uncertainties

Under Irish company law (Statutory Instrument 116/2005 European Communities (International Financial Reporting Standards and 
Miscellaneous Amendments) Regulations 2005), the Group and the Company are required to give a description of the principal risks 
and uncertainties which they face. 

The principal risks and uncertainties faced by the Group are set out below. The Group considers that currently the most significant 
risks to its results and operations over the short term are (a) strategic failures, (b) levels of competition in Great Britain (“GB”) and the 
United States and (c) failure to attract and retain high-performing employees. 

Risks and Uncertainties

Mitigation

RISKS AND UNCERTAINTIES RELATING TO STRATEGIC GOALS

• The Group’s strategy is to focus upon earnings growth through 
organic growth, acquisitions and joint ventures and entry into 
new markets. These opportunities may not materialise or 
deliver the benefits or synergies expected and may present new 
management risks and social and compliance risks.

The Group seeks to mitigate these risks through due diligence, 
careful investment and continuing monitoring and management 
post-acquisition.

RISKS AND UNCERTAINTIES RELATING TO REVENUE AND PROFITS

• The GB off-trade and increasingly the GB on-trade continues to 
be highly competitive, driven by consumer pressure, customer 
buying power and the launch of heavily-invested competing 
products. 

• The US cider market has also become highly competitive.

The Group seeks to mitigate the impact on volumes and margins 
through developing its multi-beverage brand portfolio and 
seeking cost efficiencies.

The Group is responding through brand investment and has 
strengthened its distributor network.

• Consumer preference may change, new competing brands may 
be launched and competitors may increase their marketing or 
change their pricing policies. 

The Group has a programme of brand investment, innovation and 
product diversification to maintain and enhance the relevance of 
its products in the market.

• Seasonal fluctuations in demand, especially an unseasonably 
bad summer in Ireland could materially affect demand for the 
Group’s cider products. 

• Customers, particularly in the on-trade where the Group has 
exposure through advances to customers, may experience 
financial difficulties. 

Geographical and brand diversification is helping to mitigate this 
risk.

The Group monitors the level of its exposure carefully.

RISKS AND UNCERTAINTIES RELATING TO COSTS AND PRODUCTION

• Input costs may be subject to volatility and inflation and the 
continuity of supply of raw materials may be affected by the 
weather and other factors. 

• Circumstances such as the loss of a production or storage 

facility or disruptions to its supply chains or critical IT systems 
may interrupt the supply of the Group’s products. 

The Group seeks to mitigate some of these risks through long 
term or fixed price supply agreements. The Group does not 
seek to hedge its exposure to commodity prices by entering into 
derivative financial instruments.

The Group seeks to mitigate the operational impact of such 
an event by the availability of multiple production facilities, 
fire safety standards and disaster recovery protocols, and the 
financial impact of such an event through business interruption 
and other insurances.

BUSINESS REVIEW19

Risks and Uncertainties

Mitigation

FINANCIAL RISKS AND UNCERTAINTIES

• The Group’s reporting currency is the euro but it transacts in 
foreign currencies and consolidates the results of non-euro 
reporting foreign operations. Fluctuations in value between the 
euro and these currencies may affect the Group’s revenues, 
costs and operating profits. 

The Group seeks to mitigate currency risks, where appropriate, 
through hedging and structured financial contracts to hedge a 
portion of its foreign currency transaction exposure. It has not 
entered into structured financial contracts to hedge its translation 
exposure on its foreign acquisitions.

• The solvency of the Group’s defined benefit pension schemes 

may be affected by a fall in the value of their investments, 
market and interest rate volatility and other economic and 
demographic factors. Each of these factors may require the 
Group to increase its contribution levels.

The Group seeks to mitigate this risk by continuous monitoring, 
taking professional advice on the optimisation of asset returns 
within agreed acceptable risk tolerances and implementing 
liability-management initiatives such as the reduction in member 
contractual benefits approved by the Pensions Board in February 
2012.

FISCAL, REGULATORY AND POLITICAL RISKS AND UNCERTAINTIES

• The Group may be adversely affected by changes in excise 
duty or taxation on cider and beer in Ireland, the UK, the US 
and other territories. 

The Group is not able to materially mitigate this risk, which is 
outside its control.

• The Group may be adversely affected by changes in 

government regulations affecting alcohol pricing, sponsorship 
or advertising, and product types.

Within the context of supporting responsible drinking initiatives, 
the Group supports the work of its trade associations to present 
the industry’s case to government.

LIABILITY-RELATED RISKS AND UNCERTAINTIES

• The Group’s operations are subject to extensive regulation, 

including stringent environmental, health and safety and food 
safety laws and regulations and competition law. Legislative 
non-compliance or adverse ethical practices could lead to 
prosecutions and damage to the reputation of the Group and its 
brands.

• The Group is vulnerable to contamination of its products or 

base raw materials, whether accidental, natural or malicious. 
Contamination could result in a recall of the Group’s products, 
damage to brand image and civil or criminal liability.

The Group has in place a permanent legal and compliance 
monitoring and training function and an extensive programme of 
corporate responsibility.

The Group has established protocols and procedures for incident 
management and product recall and mitigates the financial 
impact by appropriate insurance cover.

• Fraud, corruption and theft against the Group whether by 
employees, business partners or third parties are risks, 
particularly as the Group develops internationally.

The Group maintains appropriate internal controls and 
procedures to guard against economic crime and imposes 
appropriate monitoring and controls on subsidiary management.

EMPLOYMENT-RELATED RISKS AND UNCERTAINTIES

• The Group’s continued success is dependent on the skills and 
experience of its executive Directors and other high-performing 
personnel, including those in newly acquired businesses, and 
could be affected by their loss or the inability to recruit or retain 
them. 

• Whilst relations with employees are generally good, work 
stoppages or other industrial action could have a material 
adverse effect on the Group. 

The Group seeks to mitigate this risk through appropriate 
remuneration policies and succession planning.

The Group seeks to ensure good employee relations through 
engagement and dialogue.

ANNUAL REPORT 2015C&C GROUP PLCConstant Currency(i)

Revenue

Net revenue

Operating profit(iii)

Operating margin 
(Net revenue) 

FY2015
€m

403.2

286.9

59.1

Ireland
FY2014
€m

399.2

293.1

58.2

Change
%

1.0%

(2.1%)

1.5%

20.6%

19.9%

Volume – (kHL) Excluding 
Gleeson

976

971

0.5%

20

Operations Review
IRELAND

IRELAND
The Group’s LAD volumes in the Island of Ireland, excluding 
Gleeson, were up 0.5% during the year. Off-trade volume was up 
2.8% whereas on-trade volume declined by 3.8%. Despite volume 
growth, net revenue declined 2.1%. Strong performance in off-
trade resulted in a negative price/mix impact, although underlying 
rates remain healthy in both the on and off-trade. The timing of 
changes in a number of distribution agreements resulted in lower 
Gleeson revenues during the year. The Group delivered savings 
through ongoing integration and cost focus. As a consequence, 
operating profit(iii) increased to €59.1million and operating margin 
increased to 20.6%.

CIDER
In FY2015, cider net revenue in the Island of Ireland decreased 
by 7.5% of which volume accounted for 4.1% and price/mix for 
3.4%. The cider category in Republic of Ireland performed below 
the wider LAD category partly due to the one-off impact of the 
exceptional summer on cider in the previous financial year. As 
a consequence Bulmers brand volume as a percentage of LAD 
slipped to 8.8% (from 9.2% the previous year)(ii). From a consumer 
and customer perspective the brand remains exceptionally strong 
with distribution at 95% in the on-trade and continued high 
scores in brand equity measures. During FY2015 we maintained 
marketing investment in the Bulmers brand and have recently 
launched an up-weighted FY2016 plan. The ‘Not a Moment Too 
Soon’ campaign has resonated exceptionally well with our target 
audience since it first aired on TV. The heavyweight campaign is 
structured around a programme of TV, radio, outdoor, cinema and 
digital advertising throughout the year.

BUSINESS REVIEW21

BEER 
Beer volumes were positive in the year with Tennent’s, recent 
new product launches and ABI brands all doing well. The 
performance of the portfolio highlights the credential of the 
business for balancing and driving owned brands and third party 
partnership brands. Clonmel 1650, a premium Irish authentic 
lager brewed in the new craft brewery in Clonmel, was rolled out 
to over 500 targeted outlets across Ireland during the second 
half of the year. Encouraging rate of sale and growing distribution 
give reason to be optimistic on the outlook for the new brand. 
Clonmel 1650 and Heverlee have been particularly successful in 
gaining traction in Northern Ireland.

GLEESON
The Gleeson business has had a mixed year. Integration has 
significantly changed the business model in Ireland. The Irish 
business now services customers with one Island of Ireland sales 
force, from a new information technology platform and we are in 
the process of setting up a central telesales operation based in 
new offices in Belfast. Support functions have been consolidated 
and the restructured sales, marketing and finance functions have 
delivered cost savings in the year. There has been some pressure 

Clonmel 1650

on Gleeson revenues as a consequence of gains and losses 
in distribution contracts. A number of brand owners made the 
decision earlier in the year to move to alternative distributors 
for competitive reasons. In the latter part of the year we won a 
number of new high quality contracts, most notably distribution 
rights for Corona lager in Ireland and a sizeable wine supply 
deal. Inevitably, there will be some volatility in revenue as old 
arrangements cease and new ones commence and the business 
continues to develop the operating model to mitigate the impact 
of revenue volatility.

For note references to the Operations Review please see page 29.

OFFICIALLY NOTSPONSORINGON THEFAR SIDEOF THEworldOFFICIALLY NOTSPONSORINGON THEFAR SIDEOF THEworldOFFICIALLY NOTSPONSORINGON THEFAR SIDEOF THEworldANNUAL REPORT 2015C&C GROUP PLC 
22

Operations Review
SCOTLAND

Constant Currency(i)

Revenue

Net revenue

Operating profit(iii)

Operating margin 
(Net revenue) 

FY2015
€m

332.2

223.6

39.2

Scotland
FY2014
€m

253.5

138.5

38.5

17.5%

27.8%

Change
%

31.0%

61.4%

1.8%

Volume – (kHL) Excluding 
Wallaces Express

1,300

1,357

(4.2%)

Overall net revenue increased by 61.4% with the inclusion of 
Wallaces Express following acquisition. 

Integrating the wider TCB and Wallaces Express business 
onto one platform has been a complex and time intensive 
process. Integration is well underway with sales force already 
merged, new information technology platform developed and 
a new distribution footprint established. A key element of the 
distribution footprint is an agreement with DHL, which will 

SCOTLAND
Operating profits(iii) in Scotland (including Wallaces Express) 
increased by 1.8% to €39.2million. The decline in operating 
margin is purely a function of moving from a branded model to 
a branded wholesale model where third party brands are sold at 
lower margins alongside own brands. 

Operating profit growth would have been stronger had it not 
been for challenging trading conditions in the final quarter 
following the introduction of stricter “drink drive” legislation in 
Scotland. The Tennent’s brand remains in robust health with a 
strong performance in both the on and off-trade channels. The 
Group increased brand investment on Tennent’s in FY2015 and is 
planning a further increase in the next financial year.

Brands launched in recent years continue to make good 
progress. Caledonia Best, which has captured 22% of on-trade 
smooth draught ale since its launch(ii), grew 3.6% in the year. 
Equally, Heverlee, our authentic hand-crafted premium Belgian 
lager, continues to make great progress in Scotland with volume 
growth of 116% in the financial year.

BUSINESS REVIEW23

drive significant cost savings. The most important integration 
changes will take place in the next few months with the new 
information technology platform and new distribution platform 
fully implemented and the critical transition to a one stop 
customer service offering. Completion is anticipated by summer 
2015. The resulting single platform will reinforce our customer 
centric, brand led wholesale model and will enable the business 
to optimise revenue performance in the medium term and deliver 
cost synergies in FY2016. 

The Drygate craft brewery opened in Glasgow during the 
year. This is a joint venture with Williams Bros which facilitates 
participation in the craft arena. The joint venture is operated 
independently of the Wallaces TCB business. 

New lending in the year was €5.6million, down from €11.2million 
in the prior year. The business will continue to invest new money 
in support of the independent free trade. 

TEN27450 Caledonian Best 6 nations 48 Sheet 3048x6096 MASTER.indd   1

14/01/2015   15:49

T H E   OFFICIA L   BE E R  
OF   SCOT TISH   RUGBY.

caledoniabest.com

caledoniabest

Caledonia Best is a registered trademark of C&C Group.

For note references to the Operations Review please see page 29.

ANNUAL REPORT 2015C&C GROUP PLC 
24

Operations Review
C&C BRANDS

C&C BRANDS
The commercial environment in the C&C Brands segment 
remains challenging with intense competition as off-trade 
retailers fight for market share. This coupled with brand 
proliferation and range extensions on the supply side has led to 
a deflationary pricing environment and a squeeze on established 
brands. Our business has been impacted by these dynamics, 
experiencing a net sales revenue decline through volume and 
price/mix. As a consequence of operational gearing, volume 
and revenue performance has had a significant impact on the 
profitability of the business with operating profit(iii) falling to 
€10.4million.

The Magners brand remains our key brand within C&C Brands 
but its performance has been affected by both retailer and 
competitive headwinds. Volume was down 14.1% and price/mix 
down 6.5% in the year. Consumer affinity for the brand remained 
strong with the brand regaining number one in premium apple 
cider in the off-trade(ii). However, economically the existing 
business model is not tenable. The business has therefore taken 
action to stabilise performance next year through cost reduction 
to support the competitiveness of the Magners brand. The 
Group will continue to focus on Magners as a value driver both 
domestically and internationally.

Constant Currency(i)

Revenue

Net revenue

- Price /mix impact

- Volume impact

Operating profit(iii)

Operating margin 
(Net revenue)

Volume – (kHL)

FY2015
€m

182.0

107.0

C&C Brands
FY2014 
€m

212.6

131.1

10.4

16.7

9.7%

1,435

12.7%

1,613

Change
%

(14.4%)

(18.4%)

(7.4%)

(11.0%)

(37.7%)

(11.0%)

BUSINESS REVIEW25

Performance of other brands in the portfolio was mixed. K Cider 
had a difficult year with volumes down 37% due to the loss of a 
key route to market customer. As we move into the new financial 
year, we have established a wider route to market base for K 
cider and volumes are recovering. There was an improvement in 
the performance of a number of our heritage brands. Across both 
the on and off-trade, Shepton Mallet Cider Mill branded volumes 
were down 1% versus a decline of 18% in the previous twelve 
months. At the same time, the brands moved into positive value 
growth in the off-trade after a period of re-branding and focus. 
The business is seeing some positive early signs in niche activity 
through the launch of Chaplin & Cork’s, an awarding winning 
range of premium craft ciders. 

The Group does not envisage any improvement in the 
competitive environment in the short to medium term and is 
therefore in the process of transitioning to a lower-cost operating 
model with a more focused brand portfolio approach. The first 

step in this process is rationalisation of the commercial cost 
base. This is now largely complete with a unified sales and 
marketing organisation assuming responsibility for the full brand 
portfolio in C&C Brands. This will deliver cost savings from 
the start of FY2016, and critically, will enable a more focussed 
approach to brand portfolio deployment. We will continue to 
review different strategic options for the long term.

For note references to the Operations Review please see page 29.

ANNUAL REPORT 2015C&C GROUP PLC26

Operations Review
NORTH AMERICA

NORTH AMERICA
United States
The cider category has experienced excellent growth with 
volume of 25.6million cases in calendar year 2014, up 54% on 
the previous year(ii). For our cider business, however, the year 
was defined by severe market disruption as global and domestic 
brewers invested heavily to build a distribution footprint for 
their new brands. At the same time, a small but growing 
local craft cider movement has become a market feature. As 
a consequence our share of the category has come under 
pressure and Woodchuck brand depletions were down 15%. 

During the year we have continued to invest in the US business. 
The new state of the art $34.5million cidery in Vermont was 
completed and is now in operation. The Woodchuck brand 
has been refreshed with new packaging and a new marketing 
campaign with activity focussed on selected States. The Group 
have also launched a number of innovative Woodchuck line 
extensions. The two most recent launches are Hopsation and 
Gumption and both have received positive feedback from 
distributors and consumers. In the last six months the Group 
has seen Woodchuck share of the key off-trade channel begin 
to improve in the month on month retail data(ii). In addition, 
the distributor network has been stable and supportive during 
FY2015. These are encouraging signs as we move into FY2016.

Constant Currency(i)

Revenue

Net revenue

- Price /mix impact

- Volume impact

Operating profit(iii)

Operating margin 
(Net revenue) 

Volume – (kHL)

FY2015
€m

47.5

45.3

North America
FY2014
€m

59.5

56.9

1.5

10.9

Change
%

(20.2%)

(20.4%)

(2.8%)

(17.6%)

(86.2%)

3.3%

323

19.2%

392

(17.6%)

BUSINESS REVIEW27

Shipments of the Magners brand grew by 2% despite 
competitive pressure from new entrants. The brand now enjoys 
wider distribution across the United States which has helped 
deliver the volume growth. Blackthorn shipment volumes grew 
by 29% with a dry authentic English cider offering something 
different to the consumer. The Hornsby’s brand continued to 
decline in the year as we focus on other brands in the portfolio.

Despite the number of new entrants to the category, the retail 
pricing environment has remained relatively stable with a price 
point similar to high end craft beer and well above the beer 
category average.

The business continued to invest in sales and marketing activities 
despite lower volumes with the combined investment now 27% 
of sales. At the same time, factory utilisation deteriorated due 
to the cessation of a major packaging contract towards the 
end of FY2014. The combined effect of volume decline, loss of 
contract packaging and increased investment in sales/marketing 

led to significant downward pressure on operating profit. The 
US asset is well invested, however, and as the competitive 
landscape stabilises any uplift in volume will flow through to 
bottom line profitability. 

For note references to the Operations Review please see page 29.

ANNUAL REPORT 2015C&C GROUP PLC 
28

Operations Review
EXPORT

EXPORT
Export includes all markets outside of the UK, Ireland and North 
America. Volume in the Export segment grew by 1.3% relative to 
prior financial year. Overall performance was adversely impacted 
by Australia where shipment volumes declined 61% and net 
revenue declined by 70%. This was as a consequence of a 
difficult distributor transition with excess stock in the market 
limiting shipments and leading to price concessions to clear stock. 
The excess stock has now been cleared, shipments have resumed 
with a strong final quarter, and we have solid distribution platform 
with Bacardi Lion leading into FY2016.

Volumes excluding Australia grew by 17% with particular 
success in Europe where the business enjoyed 22% growth. This 
was driven by an excellent performance in Italy where volume 
increased by 57% driven by the Tennent’s Extra brand. The 
Netherlands, Portugal and Germany contributed volume growth of 
46%, 31% and 28% respectively. 

Outwith Europe, the Group continued to develop its presence 
in Asia with volume growth of 39% excluding India. Thailand, 
Taiwan and Malaysia were the primary drivers of growth. The 

Constant Currency(i)

Revenue

Net revenue

- Price /mix impact

- Volume impact

Operating profit(iii)

Operating margin 
(Net revenue) 

Volume – (kHL)

FY2015
€m

21.6

21.1

Export 
FY2014
€m

22.1

21.9

4.8

5.2

22.7%

155

23.7%

153

Change
%

(2.3%)

(3.7%)

(5.0%)

1.3%

(7.7%)

1.3%

BUSINESS REVIEW29

Group is also investing for the future, opening a regional office in 
Singapore and increasing commercial resource in the Asia region.

The Group is now exporting to over 50 countries with the top 3 
accounting for circa 50% of sales.

During the year the Magners brand grew by 17% (excluding 
Australia) with double digit growth in Asia, Portugal and the 
Netherlands. The Tennent’s brand grew by 37% with the uplift 
primarily coming from Italy.

The distributor transition in Australia impacted financial 
performance with FY2015 operating profit(iii) of €4.8million being 
7.7% lower than the previous year. Excluding Australia, the 
export markets achieved modest profit improvement year on 
year. 

Over the last 12 months, the cider category has shown some 
signs of fulfilling its potential with dynamic growth in a number of 
new markets in Europe and Asia. The export market opportunity 
for the Group is growing in scale and we intend deploying 
additional resource in FY2016 to start capitalising on it.

Notes to the Operations Review
(i)   On a constant currency basis; constant currency calculation is set out on  

page 35.

(ii)  Per Nielsen/CGA/IRI Data.
(iii)  Operating profit and profit for the year attributable to equity shareholders is 

before exceptional items. 

ANNUAL REPORT 2015C&C GROUP PLC 
30

Group Chief Financial 
Officer’s Review

RESULTS FOR THE YEAR

C&C is reporting net revenue of €683.9 million (up 
10.3%), operating profit (i) of €115 million (down 
9.2%) and adjusted diluted EPS(ii) of 27.2 cent (down 
7.8%). 

On a constant currency basis(iii), the net revenue is up 6.6% 
primarily as a result of the consolidation of the current year 
acquisition of Wallaces Express in the Group’s numbers while 
operating profit(i) for the year was down 11.2%. Excluding 
Wallaces Express, net revenue and operating profits(i) are down 
7.7% and 12.6% respectively on a constant currency basis.

The results for the year were disappointing, primarily driven by 
the performance in C&C Brands and the US. This resulted in the 
Group failing to achieve its guidance targets communicated last 
July. However, the Group did achieve guidance communicated in 
January for both operating profit and free cashflow conversion.

In C&C Brands, intense competition between off-trade retailers 
coupled with continuing brand proliferation, has led to significant 
pressure on both volumes and pricing, highlighting the need for 
structural change to the fixed cost base. Changes in this area are 
well advanced. 

In the US, the disruptive element of new market entrants, 
attracted by the category growth resulted in volume decline in 
a business where we are investing in infrastructure. This has 
resulted in profit erosion. The destabilising impact of new entrants 
is reducing and we are now better positioned to share in the 
continued dynamic growth of the category. As a result of rebasing 
our profit expectations of the business we have reassessed 
the value of our intangible assets in the US and have taken an 
impairment charge of €150 million as at year end date. This non-
cash adjustment has been treated as an exceptional cost.

In Ireland and Scotland the focus remains on building our brand 
led wholesale model. We completed the acquisition of Wallaces 
Express during the year and integration and restructuring of that 
business with the Group’s existing business in Scotland has 
progressed well. We believe we have made significant progress 

and expect the integrated model to be in place in Scotland by 
summer 2015. We believe the branded wholesale model is the 
right business model for stable mature profitable territories such as 
Ireland and Scotland.

Currency has been positive for us in FY2015 and helped offset 
some of the decline in C&C Brands and the US. Cash generation 
has improved on last year and the business remains conservatively 
geared. This balance sheet strength allowed us to invest €30 
million in a share buy-back programme in the latter half of the year, 
purchasing 9,025,000 shares at an average share price of €3.29. 
All shares acquired as part of the share buy-back programme are 
held as treasury shares. 

The key financial performance indicators are set out on page 17. 

ACCOUNTING POLICIES
As required by European Union (EU) law, the Group’s financial 
statements have been prepared in accordance with International 
Financial Reporting Standards (IFRSs) as adopted by the EU, 
which comprise standards and interpretations approved by 
the International Accounting Standards Board (IASB) and the 
International Financial Reporting Interpretations Committee 
(IFRIC), applicable Irish law and the Listing Rules of the Irish Stock 
Exchange and the UK Listing Authority. Details of the basis of 
preparation and the significant accounting policies are outlined on 
pages 102 to 113.

FINANCE COSTS, INCOME TAX AND SHAREHOLDER 
RETURNS
Net finance costs decreased to €8.8 million (2014: €11.0 million). 
This reflects a reduction in interest rates and the fact that drawn 
debt for the last two months of the year, post the negotiation of the 
Group’s 2014 multi-currency facility, was predominately drawn in 
euro at more favourable interest rates than those payable under the 

BUSINESS REVIEW31

We completed the acquisition of 
Wallaces Express during the year 
and integration and restructuring 
of that business with the Group’s 
existing business in Scotland has 
progressed well.

2012 facility when the bulk of the drawn debt was denominated 
in USD. Drawn debt for the period did not change materially from 
the prior year. Interest income in FY2015 was €0.2 million greater 
than FY2014. Net finance costs are also inclusive of an unwind of 
discount on provisions charge of €0.9 million (2014: €0.9 million).

The income tax charge in the year excluding the charge in 
relation to exceptional items and equity accounted investees 
amounted to €14.6 million. This represents an effective tax rate 
of 13.7%, an increase of 0.6 percentage points on the prior year. 
The Group has more profits taxed in the UK in the current year 
following the acquisition of Wallaces Express which has resulted 
in this increase year on year. The effective tax rate of 13.7% 
reflects the fact that the Group is established in Ireland’s low tax 
environment, allowing the Group to avail of the 12.5% tax rate on 
profits generated in Ireland. 

Subject to shareholder approval, the proposed final dividend 
of 7.0 cent per share will be paid on 10 July 2015 to ordinary 
shareholders registered at the close of business on 22 May 
2015. The Group’s full year dividend will therefore amount to 
11.5 cent per share, a 15.0% increase on the previous year. The 
proposed full year dividend per share will represent a payout of 
42.3% (FY2014: 33.9%) of the full year reported adjusted diluted 
earnings per share(ii). This increase in both the dividend per share 
and payout ratio reflects confidence in the stability of earnings 
and cash generation capability of the core business.

A scrip dividend alternative will be available. Total dividends 
paid to ordinary shareholders in FY2015 amounted to €35.1 
million, of which €29.5 million was paid in cash, €0.1 million was 
released with respect to previously accrued LTIP (Part I) dividend 
entitlements where the related LTIP (Part I) were deemed to have 
lapsed in the current financial year, while €5.7 million or 16% 
(FY2014: 10%) was settled by the issue of new shares.

In the current financial year, as part of the Group’s capital 
allocation approach the Group undertook share re-purchases. 
The Group invested €30.0 million in on market share 
repurchases, purchasing 9,025,000 shares at an average price 
of €3.29. The Group’s UK stockbrokers, Investec, conducted the 
share re-purchase programme. All shares acquired are held as 
treasury shares. At the AGM held on 3 July 2014, shareholders 
granted the Company and its subsidiaries authority to make 
market purchases of up to 10% of its own shares.

Exceptional items 
FY2015 represented a year of revaluation, restructuring, integration 
and consolidation. Consequently costs of €173.4 million were 
incurred, which due to their nature and materiality were classified 
as exceptional items for reporting purposes, a presentation which, 
in the opinion of the Board, provides a more helpful analysis of the 
underlying performance of the Group. 

The main items which were classified as exceptional include:-

(a) Impairment of intangible assets: Brand values and goodwill 
are assessed for impairment on an annual basis by comparing 
the carrying value of the assets with their recoverable amounts 
using value in use computations. A review of the carrying value of 
all intangible asset values was completed during FY2015 and as 
a result of this review an impairment charge of €150 million was 
taken with respect of the Group’s intangible assets in the US. This 
represented a write down of 19% of the Group’s intangible assets. 
The magnitude of the impairment charge is increased due to the 
strengthening of the dollar against the euro in the current financial 
year; a comparable impairment last year would have resulted in a 
charge of €122.7 million.

(b) Restructuring costs: Restructuring costs of €2.8 million 
comprising severance and other initiatives primarily arose from a 
reorganisation programme in England & Wales.

(c) Acquisition related costs: The Group completed the acquisition 
of Green Light Brands Ltd., Monuriki Drinks Ltd., and Monuriki 
Sales and Marketing Ltd. during the current financial year for €3.2 
million. These were external consultancy entities that provided 
sales and marketing services to the Group’s Shepton Mallet 
Cider Mill business and its International Wines & Spirits division. 
A decision was taken to bring these entities in-house as part 
of a rationalisation initiative of the Group’s sales and marketing 
structure. The Group also incurred costs of €0.5 million with 
respect of the Group’s preliminary approach for the Spirit Pub 
Group. 

(d) Revaluation of property, plant & equipment: In line with Group 
policy, an external valuation of the Group’s property plant & 
equipment was completed in FY2015. This resulted in a net 
revaluation loss of €10.5 million accounted for in the income 
statement and a gain of €5.3 million which was accounted for 
within other comprehensive income. Also during the year, in light 
of a material reduction in the utilisation levels of a bottling line 
located at the Group’s Shepton Mallet cider manufacturing plant, a 
decision was taken to impair the bottling line by €3.3 million. 

ANNUAL REPORT 2015C&C GROUP PLC32

Group Chief Financial Officer’s Review
(continued)

(e) Impairment of investment in equity accounted investee: The 
Group impaired its investment in the Maclay Group plc as a result 
of the Maclay Group plc entering administration proceedings 
during the financial year. This resulted in an impairment of the 
Group’s investment of €2.0 million and the impairment of related 
derivative financial instruments of €0.6 million which were 
accounted for within finance expense.

(f) Integration costs: Integration costs of €2.2 million were 
incurred in the financial year comprising professional and other 
related fees primarily attributed to the integration of the acquired 
Wallaces Express and Gleeson businesses with the Group’s 
existing business.

(g) Profit on disposal of property, plant & equipment: A profit 
of €0.8 million was realised following the disposal of land & 
buildings which were surplus to requirements.

BALANCE SHEET STRENGTH, DEBT MANAGEMENT AND 
CASHFLOW GENERATION
Balance sheet strength provides the Group with the financial 
flexibility to pursue its strategic objectives. It is Group policy to 
ensure that a medium/long term debt funding structure is in place 
to provide the Group with the financial capacity to promote the 
future development of the business and to achieve its strategic 
objectives. 

During the current financial year the Group amended and 
updated its committed €450 million multi-currency five year 
syndicated revolving loan facility. The facility agreement 
provides for a further €100 million in the form of an uncommitted 

accordion facility and permits the Group to have additional 
indebtedness to a maximum of €150 million, giving the Group 
debt capacity of €700 million. The debt facility matures on 22 
December 2019. At 28 February 2015 net debt(iv) was €157.8 
million representing a net debt:EBITDA(v) ratio of 1.1x.

Brand values and goodwill are assessed for impairment on an 
annual basis by comparing the carrying value of the assets with 
their recoverable amounts using value in use computations. As 
outlined above an impairment with respect to the US business 
was taken in the current financial year. All other business 
segments had sufficient headroom. No reasonable movement in 
any of the underlying assumptions would result in an impairment 
in the Ireland, Scotland, C&C Brands or Export business 
segments. 

Cash generation
Management reviews the Group’s cash generating performance 
by measuring the conversion of EBITDA(v) to Free Cash Flow(vi) as 
we consider that this metric best highlights the underlying cash 
generating performance of the continuing business. 

The Group’s performance during the year resulted in an EBITDA(v) 
to Free Cash Flow(vi) conversion ratio of 58.8% (FY2014: 40.9%). 
A reconciliation of EBITDA to operating (loss)/profit and a 
summary cash flow statement are set out below.

A summary cash flow statement is set out in Table 2 on page 33.

Table 1 – Reconciliation of EBITDA(v) to Operating (loss)/profit

Operating (loss)/profit

Exceptional items

Operating profit before exceptional items 

Amortisation/depreciation

EBITDA(v) 

2015

€m

(58.4)

173.4

115.0

24.9

2014

€m

106.0

20.7

126.7

24.0

139.9

150.7

BUSINESS REVIEWTable 2 – Cash flow summary

EBITDA(v) 

Working capital

Advances to customers

Capital expenditure

Disposal proceeds

Net finance costs

Tax paid

Exceptional items paid

Pension contributions paid

Other(vii)

Free cash flow(vi)

Free cash flow conversion ratio

Free cash flow(vi)

Exceptional cash outflow

Free cash flow excluding exceptional cash outflow

Free cash flow conversion ratio excluding exceptional cash outflow

Reconciliation to Group Condensed Cash Flow Statement

Free cash flow(vi)

Proceeds from exercise of share options 

Net proceeds from the sale of shares held by Employee Trust

Shares purchased under share buyback programme

Drawdown of debt

Repayment of debt

Payment of issue costs

Acquisition of business/deferred consideration paid

Acquisition of equity accounted investees

Dividends paid 

33

2015

€m

2014

€m

139.9

150.7

(8.4)

(3.1)

(21.9)

17.8

(9.1)

(12.8)

(3.4)

(6.4)

(10.3)

0.7

(14.3)

(38.5)

10.0

(8.3)

(13.7)

(16.9)

(6.8)

(1.3)

82.3

58.8%

61.6

40.9%

82.3

3.4

85.7

61.6

16.9

78.5

61.3%

52.1%

82.3

1.0

-

(30.0)

335.8

(337.6)

(2.0)

(13.6)

(0.5)

(29.5)

61.6

5.0

1.2

-

76.2

(57.3)

-

(8.6)

(12.0)

(27.9)

Net increase in cash & cash equivalents

5.9

38.2

Notes to the Chief Financial Officer’s Review
(i) Operating profit is before exceptional items. 
(ii) Adjusted basic/diluted earnings per share (‘EPS’) is before exceptional items. Please see Note 9 to the financial statements.
(iii) Constant currency calculation is set out on page 35.
(iv) Net debt comprises borrowings (net of issue costs) less cash & cash equivalents.
(v) EBITDA is earnings before exceptional items, finance income, finance expense, tax, depreciation, amortisation charges and Equity accounted investees’ (loss)/profit 
after tax. 
(vi) Free Cash Flow is a non GAAP measure that comprises cash flow from operating activities net of capital investment cash outflows which form part of investing 
activities. Free Cash Flow highlights the underlying cash generating performance of the on-going business. A reconciliation of FCF to Net Movement in Cash & Cash 
Equivalents per the Group’s Cash Flow Statement is set out above.
(vii) Other relates to share options add back, pensions charged to operating profit before exceptional items, net profit on disposal of property, plant & equipment and 
exceptional non-cash items less exceptional items add back.

ANNUAL REPORT 2015C&C GROUP PLC34

Group Chief Financial Officer’s Review
(continued)

RETIREMENT BENEFIT OBLIGATIONS
In compliance with IFRS, the net assets and actuarial liabilities 
of the various defined benefit pension schemes operated by 
the Group companies, computed in accordance with IAS 19(R) 
Employee Benefits, are included on the face of the Group 
balance sheet as retirement benefit obligations.

The Group is reporting a retirement benefit obligation surplus of 
€3.7 million in relation to its NI defined benefit pension scheme and 
a deficit of €37.3 million in relation to its two ROI defined benefit 
pension schemes. All schemes are closed to new entrants. There 
are 4 active members in the NI scheme and 73 active members 
(less than 10% of total membership) in the ROI schemes. In line 
with a funding plan approved by the Pensions Board for the ROI 
schemes, the Group is committed to contributions of 14% of 
Pensionable Salaries to fund future pension accrual of benefits; a 
deficit contribution of €3.4 million; and an additional supplementary 
deficit contribution of €1.9 million. The Group reserves the right to 
reduce or terminate the supplementary benefit deficit contribution, 
on consultation with the Trustees and on advice from the scheme 
actuary that it is no longer required due to a correction in market 
conditions. The scheme actuaries advised that as at 31 December 
2014 the schemes were on track to meet the minimum funding 
standard and risk reserve by 31 December 2016, the end of the 
funding period. 

At 28 February 2015, the retirement benefit obligations on the 
IAS 19(R) Employee Benefits basis amounted to €33.6 million 
gross and €29.7 million net of deferred tax (FY2014: €21.4 million 
gross and €18.8 million net of deferred tax). The movement in the 
deficit is as follows:

Deficit at 1 March 2014

Employer contributions paid 

Actuarial loss

Credit to the Income Statement

FX adjustment on retranslation

Net deficit at 28 February 2015

€m

21.4

(6.4)

20.7

(1.9)

(0.2)

33.6

The increase in the deficit in the current financial year is primarily 
as a result of a reduction in the discount rate applied to liabilities: 
for the ROI scheme, discount rates reduced from 3.4% - 3.6% 
at 28 February 2014 to 1.7% - 1.9% at 28 February 2015 while 
for the NI scheme, the discount rate reduced from 4.4% at 28 
February 2014 to 3.6% at 28 February 2015. The impact of 
this was partially offset by strong asset growth, inflation linked 
assumptions being more favourable (ROI: 1.5% compared to 
2% in FY2014 and NI: 3.1% compared to 3.3% in FY2014) and 
employer contributions. 

All other significant assumptions applied in the measurement of 
the Group’s pension obligations at 28 February 2015 are broadly 
consistent with those as applied at 28 February 2014.

FINANCIAL RISK MANAGEMENT
The most significant financial market risks facing the 
Group continue to include foreign currency exchange rate 
risk, commodity price fluctuations, interest rate risk and 
creditworthiness risk in relation to its counterparties. 

The Board of Directors set the treasury policies and objectives 
of the Group, the implementation of which is monitored by the 
Audit Committee. There has been no significant change during 
the financial year to the Board’s approach to the management of 
these risks. Details of both the policies and control procedures 
adopted to manage these financial risks are set out in detail in 
note 22 to the financial statements. 

Currency risk management
The Group’s reporting currency and the currency used for all 
planning and budgetary purposes is the euro. However, as the 
Group transacts in foreign currencies and consolidates the 
results of non-euro reporting foreign operations, it is exposed to 
both transaction and translation currency risk. 

Currency transaction exposures primarily arise on the sterling, 
US, Canadian and Australian dollar denominated sales of the 
Group’s euro subsidiaries. The Group seeks to minimise this 
exposure, when economically viable to do so, by maximising the 
value of its foreign currency input costs and creating a natural 
hedge. When the remaining net exposure is material, the Group 
manages it by hedging an appropriate portion for a period of up 
to two years ahead. Forward foreign currency contracts are used 
to manage this risk in a non-speculative manner. The Group had 
no outstanding forward foreign currency contracts as at the year-
end date.

The effective rate for the translation of results from sterling 
currency operations was €1:£0.795 (year ended 28 February 
2014: €1:£0.846) and from US dollar operations was €1:$1.295 
(year ended 28 February 2014: €1:$1.334). 

Comparisons for revenue, net revenue and operating profit for 
each of the Group’s reporting segments are shown at constant 
exchange rates for transactions by subsidiary undertakings in 
currencies other than their functional currency and for translation 
in relation to the Group’s sterling and US dollar denominated 
subsidiaries by restating the prior year at FY2015 effective rates.

BUSINESS REVIEW 
 
35

Year ended 
28 February 
2014 
Constant 
currency 
comparative

Year ended 
28 February 
2014

FX 
Transaction

FX 
Translation 

Table 3 – Constant Currency Comparatives

€m

€m

€m

€m

395.1

238.2

199.7

57.8

22.1

912.9

289.7

130.2

123.2

55.2

21.9

620.2

58.6

36.2

15.9

10.7

5.3

126.7

-

-

0.3

-

-

0.3

-

-

0.3

-

-

0.3

(1.1)

-

(0.6)

(0.1)

(0.1)

(1.9)

4.1

15.3

12.6

1.7

-

33.7

3.4

8.3

7.6

1.7

-

21.0

0.7

2.3

1.4

0.3

-

4.7

399.2

253.5

212.6

59.5

22.1

946.9

293.1

138.5

131.1

56.9

21.9

641.5

58.2

38.5

16.7

10.9

5.2

129.5

In addition, the Group enters into insurance arrangements 
to cover certain insurable risks where external insurance is 
considered by management to be an economic means of 
mitigating these risks.

Kenny Neison
Group Chief Financial Officer

Revenue

Ireland

Scotland

C&C Brands

North America

Export

Total

Net revenue

Ireland

Scotland

C&C Brands

North America

Export

Total

Operating profit

Ireland

Scotland

C&C Brands

North America

Export

Total

Applying the realised FY2015 foreign currency rates to the 
reported FY2014 revenue, net revenue and operating profit 
rebases the comparatives as shown in Table 3 above.

Commodity price and other risk management
The Group is exposed to commodity price fluctuations, and 
manages this risk, where economically viable, by entering into 
fixed price supply contracts with suppliers. The Group does 
not directly enter into commodity hedge contracts. The cost of 
production is also sensitive to variability in the price of energy, 
primarily gas and electricity. It is Group policy to fix the cost 
of a certain level of its energy requirement through fixed price 
contractual arrangements directly with its energy suppliers.

The Group seeks to mitigate risks in relation to the continuity of 
supply of key raw materials and ingredients by developing trade 
relationships with key suppliers. The Group has over 60 long-
term apple supply contracts with farmers in the west of England 
and has an agreement with malt farmers in Scotland for the 
supply of barley.

ANNUAL REPORT 2015C&C GROUP PLC 
 
36

BUSINESS REVIEW

Corporate 
Responsibility

HIGHLIGHTS

We are supporting the implementation of minimum unit pricing in Scotland, the 
Republic of Ireland and Northern Ireland.

We are campaigning for the changes in the tied pub laws that have been 
introduced in England and Wales to be applied in Scotland.

We are working with governmental bodies, Drinkaware and police forces on 
initiatives to improve the safety of the night time economy.

We are working to encourage the adoption of a new Cider Bill to help improve 
the quality of cider products in the US.

The Tennent’s Training Academy continues to provide high quality hospitality 
industry training, now having trained over 16,000 people.

We have made significant charitable contributions at the local and national level.

We have invested €1 million at Wellpark to deliver energy efficiencies and reduce 
GHG emissions.

Our main production sites have reduced energy consumption by 12% compared 
to three years ago.

Health and Safety programmes have delivered a significant reduction in the 
number of injuries resulting in lost-work days.

We pay corporation tax in the main geographies which we operate in and pay 
substantial amounts of alcohol duty.

37

INTRODUCTION

The Group operates a corporate responsibility and 
sustainability policy which is designed to meet the 
demands of its stakeholders in as economically, 
environmentally and socially responsible way 
as possible in line with the key values of our 
organisation.

ENVIRONMENTAL IMPACT & ENERGY
Our operations teams in each of the Group’s manufacturing 
facilities are actively working on reducing our impact on the 
environment. Their focus is reduction in consumption of energy, 
water and other raw materials as well as waste going to landfill 
and greenhouse gas (GHG) emissions. We also actively continue 
to review mechanisms whereby we can increase transportation 
efficiency. 

Compared with FY2014, electricity used per hectolitre of product 
produced in our manufacturing sites at Clonmel, Shepton Mallet 
and Wellpark reduced by 3%. Total production volumes across 
these 3 sites were similar to the previous year. By FY2015 we 
reduced our energy usage at these sites by 12% compared with 
FY2012, exceeding our target of 11% previously set for this 
period. We continue to review our energy usage, and revise these 
targets annually.

Having introduced data collection processes at the Gleeson 
production sites in FY2015 we are now able to report on fuel 
and energy usage in this business for the first time, and these 
production sites will be included in the new targets being set. 

Our manufacturing sites at Clonmel and Shepton Mallet continue 
to be accredited with the Environmental Management Standard 
ISO 14001; the facility at Clonmel also continues to be accredited 
to the Irish Energy Management Standard IS EN 16001:2009, 
and works closely with the Sustainable Energy Authority of 
Ireland (SEAI). Clonmel was reaccredited to the ISO 50001:2011 
Energy Management Standard. These standards require us to 
demonstrate the systematic management of energy leading to 
a decline in GHG emissions. The Gleeson sites have their own 
environmental management system in place, and at Clonmel and 
Borrisoleigh 100% of the electricity provided by our electricity 
supplier comes from renewable sources. Our environmental 
management systems at Wellpark are aligned with Clonmel and 
Shepton Mallet and continued to meet their regulatory targets 
in FY2015. In the UK we continue to avail of the Government’s 
small emitters opt out scheme. 

Compared with FY2014, electricity 
used per hectolitre of product 
produced in our manufacturing sites 
at Clonmel, Shepton Mallet and 
Wellpark reduced by 3%.

In Vermont, following the introduction of our new cidery, 10% 
of our electricity usage was derived from renewable sources, 
including the “Cow Power” scheme which generates electricity 
from cow manure using methane digestors on dairy farms (and 
has achieved a reduction in carbon equivalent to planting 1,000 
acres of pine forest), and purchases of electricity from regional 
solar power projects. 

Significant investment has been made at our apple-crushing 
facility in Portugal to improve emissions from the boilers, 
optimise the treatment of effluent and improve the operating 
efficiency of the site. The most recent improvement was the 
construction of a new effluent discharge system.

SUSTAINABLE LOGISTICS 
During FY2015, we began the process of consolidating our 
depots in Scotland for the newly integrated Tennent’s and 
Wallaces Express businesses which is expected to deliver:

• Reduction in the number of depots from eight to five resulting in 
a reduction in the total depot footprint by 5,500 square metres.

• Reduction in the number of deliveries to customers who were 
previously supplied separately by each business by 50,000, 
which will equate to a subsequent saving of 700 tonnes of CO2e 
per annum.

• Additional initiatives to increase delivery efficiency which will 
further reduce the number of deliveries by approximately 
20,000, equating to 160,000 road kilometres.

ANNUAL REPORT 2015C&C GROUP PLC38

Corporate Responsibility 
(continued)

In one of our Gleeson plants we introduced shrink wrap 
packaging to replace trays and boxes for one of our 12 x 1,500ml 
packs, which resulted in a net annual reduction in packaging 
weight of 16 tonnes. We also reduced the weight of preform 
bottles enabling us to save 37 tonnes of PET plastic in FY2015. 

At Wellpark, we introduced shrink wrap packaging which enabled 
us to reduce the total packaging weight by up to 34%, equating 
to 568 tonnes of cardboard for the year, and between 60% and 
70% of the glass used in our bottles is recycled. We continue to 
participate in the Packaging Recycling Group Scotland where, 
along with Resource Efficient Scotland, we aim to make further 
advances in the recycling of packaging after a detailed analysis 
throughout our supply chain. 

CARBON CONSUMPTION
The Group continuously monitors the impact of its operations 
on the climate and we look to reduce our GHG emissions. 
We assess and manage climate change related risks and 
opportunities, including the impact on the availability and security 
of our sources of raw materials, such as aquifers, orchards and 
maltings. 

The Group has participated in the Carbon Disclosure Project 
(CDP) Supply Chain Programme for a number of years, and CO2 
emissions for the Group are evaluated annually. The Group has 
historically scored highly in the CDP Ireland Report, showing 
disclosure scores which are amongst the best in its sector. This 
year’s disclosures to CDP will include data for Wallaces TCB and 
Gleeson for the first time, as we continue the ongoing process of 
expanding data collection and reporting across our more recently 
acquired businesses. Scope 1 and 2 CO2 emissions in FY2015 
are broken down across our manufacturing sites as follows:

Clonmel:
Shepton Mallet:
Wellpark:
Gleeson:
Vermont:
Others:

7,784t
8,321t
18,876t
9,501t
2,974t
3,687t

These emissions figures include the impact of the new cidery 
in Vermont, the new brewery at Clonmel, and also increased 
production volumes at Wellpark.

In FY2015 we invested €1 million in capital at Wellpark to deliver 
significant energy efficiencies across the site which is expected 
to reduce GHG emissions by around 2,000 tonnes per annum. 
Similar audits are now being carried out in other sites to identify 
further savings. 

We have systems in place across all 
manufacturing sites working towards 
maximising the recycling of waste we 
produce and hence minimise what 
we send to landfill. 

The Gleeson integration in Ireland in FY2014 created 
opportunities to consolidate deliveries being made from our 
warehouse in Clonmel for both beer and cider in FY2015, 
resulting in an increase in loadfill levels. Plans are now in place 
to extend this initiative with consolidated deliveries to our major 
customers’ despatch centres during FY2016. 

In England, Downtons (a logistics partner) have upgraded 170 
of their tractor units to Euro 6 standard, which have more fuel 
efficient engines. This has resulted in an 18% saving in fuel 
across 660,000 road kilometres, which is equivalent to a saving 
of 197 tonnes of CO2e. 

PACKAGING 
We continue to benchmark our SKU’s to ensure that we take 
every opportunity to light-weight our packaging and make full 
use of recyclable materials. We work with our multinational 
suppliers in this area to make best use of their expertise, and 
we also look at efficiencies in the supply chain. For example, 
we down-gauged a number of our can SKU’s this year, reducing 
our aluminium requirement by 5%, and we also increased the 
number of cases of cans loaded onto pallets by 12.5%, resulting 
in improved transport efficiencies.

BUSINESS REVIEW 
39

In Ireland and the UK, through our commitment to rural 
development, we support orchard growers who manage over 
2,000 hectares of orchards for apples used directly in the 
production of our cider. 

We ensure compliance with national packaging regulations 
for our products placed into the marketplace. In ROI we also 
recovered and recycled 2,556 tonnes of CO2 produced by 
the cider fermentation process and used it to carbonate our 
products. 

WASTE
We have systems in place across all manufacturing sites working 
towards maximising the recycling of waste we produce and 
hence minimise what we send to landfill. 

WATER
At all the Group’s manufacturing sites, water preservation and 
management is an important business consideration and we 
continue to monitor the usage of water per hectolitre of finished 
product from each manufacturing facility and across our supply 
chain. Each year the Group participates in the CDP Water 
Disclosure initiative in ROI and the UK.

In FY2015, our total water usage at our Clonmel, Shepton 
Mallet and Wellpark sites dropped by 1%. This is equivalent 
to 3.5 hectolitres of water used per hectolitre (hl/hl) of product 
produced, which is significantly better than the recognised 
industry benchmark of 4 hl/hl. In Wellpark a number of initiatives 
were implemented resulting in a 12.7% reduction in water usage 
and an effluent reduction of 17.6%.

In FY2015 both Clonmel and Wellpark sent zero waste to landfill. 
This was due to general waste reduction, increased waste 
stream segregation allowing more recycling, manual sorting of 
residual general waste to remove any recyclable materials and 
then sending the residue to a Refuse Derived Fuel (RDF) facility 
where electricity is generated. At Shepton Mallet, general waste 
volume for the year has dropped by 53% since FY2012 through 
improved segregation and recycling. 

Our aquifer protection programmes in Clonmel and Borrisoleigh 
have resulted in us retaining our successful accreditation to the 
Irish IS 432:2005 standard at both sites. Across the Group, we 
continue with our projects on brewery condensate recovery, 
reclaiming pasteuriser and bottle rinse water, fruit processing, 
and minimising plant and process cleaning systems. We also 
recover biogas from our anaerobic waste water treatment plant in 
Clonmel for use as fuel in our boilers.

In FY2016 the same techniques employed at Wellpark and 
Clonmel will be implemented at Borrisoleigh and Shepton Mallet 
in order to reduce their waste going to landfill. 

The management of waste from our apple-crushing facility in 
Portugal is now handled by professional third party contractors. 
Recycling schemes have been instigated to improve segregation 
and site awareness training programmes completed. We have 
also invested in optimising the treatment of effluent. 

PROCUREMENT 
Our Sustainable and Ethical Procurement Policy is being updated 
and sent out to suppliers. This Policy is monitored by the Board 
via the Group Operations Director, and each business unit is 
required to demonstrate compliance with this policy by providing 
access to its audit and review records, its procedure manuals 
and its staff training materials for audit purposes.

Our central teams in procurement and technical services actively 
review and assess our suppliers’ track record in environmental 
management, health and safety, sustainability and corporate 
social responsibility through the tendering process and supplier 
reviews.

ANNUAL REPORT 2015C&C GROUP PLC40

Corporate Responsibility 
(continued)

We seek to support our suppliers through entering into long term 
supply arrangements with our suppliers of apples and barley, our 
key raw materials. We also leverage the expertise and capabilities 
of our suppliers to ensure C&C optimises the materials we use 
and continuously reduce our impact on the environment. 

Monitoring equipment has now been installed at our apple 
processing plant in Portugal to enable us to measure water 
consumption in key areas across the site.

GREEN PRODUCTION
In FY2015, we crushed 90,000 tonnes of apples and 3,000 
tonnes of pears in our milling operations across the Group. The 
investment scheme launched by the Shepton Mallet Cider Mill in 
FY2013 has made significant progress. Around 40,000 trees have 
been procured during the first two years of the programme and 
planting is well underway. 

We encourage sustainable agricultural practices and the 
preservation of biodiversity. In the UK we are actively involved in 
the National Association of Cider Makers (NACM) which takes 
the lead in adopting and working to sustainable principles both 
in the physical and social environment, and carries out annual 
climate change assessments. The NACM is the first drinks 
trade body to work with Business in the Community (BITC) to 
address sustainability, and we have worked with the pomology 
and technical experts in the NACM to develop our sustainability 
agenda.

COMMUNITY ENGAGEMENT
During the last year we continued with our strategy of transferring 
resources and efforts from national schemes to local initiatives 
that will have a more positive impact on the communities in 
which we operate. A significant part of this is our approach to 
charitable activities, where we aim to support charities that have 
a local impact.

The Group takes its responsibilities as a corporate citizen 
seriously. This includes respecting and complying with local 
tax laws and paying the required levels of tax in the different 
countries where we operate. We claim the allowances and 
deductions that we are properly entitled to, for instance on the 
investment and employment that we bring to our communities. 
We benefit from having always been an Irish company, 
established in ROI’s low tax environment, with our major 
Irish cider production unit located in Clonmel and the Group 
headquartered in Dublin. The majority of the Group’s profits 
are earned in ROI and the UK, which both have competitive 
corporation tax rates compared with the European average. In 
ROI and the UK we remit substantial amounts of duty on alcohol 
production. 

Ireland 
We support a diverse range of sporting events from horse 
racing to the Dublin and Cork city marathons. We are also 
supporters of live music events. Tennent’s Vital is Northern 
Ireland’s biggest music festival, and the annual sponsorship of 
this event by Tennent’s NI helps bring world-class musicians to 
Northern Ireland. In ROI, we continue to support the Forbidden 
Fruit Festival, the Kilkenny Trad Festival and Bulmers Live at 
Leopardstown, which sees live music acts alongside evening 
racing events. 

Our newly opened craft beer brewery on the site of our cider mill 
in Clonmel has now commenced production of our Irish beer 
products. This new brewery facility is helping us to capitalise on 
the growing craft beer category both in ROI and overseas, and it 
will also add additional investment and job security to the local 
community in Clonmel. 

We also provide work experience at our Clonmel site for students 
in technical and manufacturing areas.

In Northern Ireland we have now raised £20,000 for the Friends 
of the Cancer Centre charity. In the Republic of Ireland we 
continue to use our brands to raise money for local charities. 

BUSINESS REVIEW41

The Tennent’s Training Academy, 
which offers a wide range of 
training programmes with nationally 
recognised qualifications in all 
aspects of the hospitality industry, 
has now trained over 16,000 people.

During the last financial year we promoted, both in-store and 
in the media, the Irish Society for the Protection of Cruelty to 
Children and donated free Tipperary Water. 

We have recently entered into a new charity partnership with 
Bumbleance through Tipperary Water. This charity provides 
a unique, child-centred professional ambulance transport 
service, catering for the needs of seriously ill children en route 
to and from the principal centres of care. We donated €15,000 
as well as free stock of Tipperary Water, and we are working 
with the charity in the manufacture of a Bumble Bee soft toy. In 
addition we continue to donate to the Musical Youth Foundation, 
an organisation that provides music lessons to children in 
disadvantaged areas. We also donated around €5,500 worth of 
free stock of Finches and Tipperary Water to a wide range of 
local charities.

We are in discussions with the local Tipperary County Council 
about donating a strip of land at Clonmel beside the river Suir to 
develop a greenway along the river for cyclists and the general 
public. 

Scotland
For many years we have provided financial support through 
trade lending facilities to enable our customers to improve 
their on-trade premises so that they remain vibrant parts of 
the local community. In FY2015, we advanced a gross total of 
approximately £4.5 million to our customers in Scotland.

We continued support for a number of charities including the 
Prince and Princess of Wales Hospice, St. Andrew’s Hospice 
and raised £1,078 from the Tennent’s staff Christmas party. 
In September 2013, as part of our partnership with Celtic FC, 
Magners Irish Cider announced an initiative to donate £150 for 
every goal scored to the Celtic FC Foundation. This raised over 
£18,000 for the good causes supported by the Foundation. 
Magners then offered fans the opportunity via a social media 
vote to determine how this money was split across the 
Foundation’s four priority areas of Health, Equality, Learning and 
Poverty. 

We provide valuable support to those setting out on a career in 
the pub and hospitality industry. The Tennent’s Training Academy, 
which offers a wide range of training programmes with nationally 
recognised qualifications in all aspects of the hospitality industry, 
has now trained over 16,000 people. The Tennent’s Training 
Academy has expanded its operations over the last 12 months 
offering a wider range of courses and improved new facilities 
such as the Innovation Suite. We continue to support the modern 
apprenticeship scheme, with four modern apprentices currently 
working at Wellpark. 

Tennent’s is a founding partner of T in the Park, one of the top 
music festivals in Europe, which helps bring some of the world’s 
biggest music stars to Scotland. The festival is now in its 22nd 
year, making it one of the longest running music festivals with a 
single sponsor in the UK. We also continue to support Scotland’s 
unsigned music talent, and this year 16 artists will be offered the 
chance to play on the T Break stage at T in the Park.

During FY2015, the Drygate Brewery opened on our site in 
Glasgow. This joint venture brings craft beer and a superb retail 
establishment to the east end of Glasgow. This provides a useful 
resource for people living and working in the area. It has hosted 
many cultural events such as music and comedy nights, which 
have proved very popular.

England 
We are actively involved in the ‘Keeping Somerset Orchards 
Alive’ community orchard projects, and have allocated €50,000 
to restore and plant traditional orchards and promote traditional 
orchard craft and local cider making, with several projects 
already completed and more to follow utilising the benefits of this 
funding. 

We have continued our support for the local community through 
numerous local sponsorships, including sponsorship through 
our Blackthorn cider brand of Bristol City and Bristol Rovers 
Football clubs and Bristol Rugby club. We also support shows in 
the South West including the Mid Somerset Show and donate to 
various local groups and charities.

ANNUAL REPORT 2015C&C GROUP PLC42

Corporate Responsibility 
(continued)

North America
In FY2015, Vermont Hard Cider Company donated over $80,000 to 
local groups and charities. The biggest recipient of our charitable 
donations continues to be Survivorship NOW, a cancer survivor 
and supporter organisation that helps bridge the gap between 
cancer treatment and recovery. We donated $30,000 to the 
organisation and are in our third year producing our Woodchuck 
Private Reserve Pink cider in their honour.

We have also upheld our commitment to our orchard partners 
in the state of Vermont. We donated $10,000 to the Working 
Lands Enterprise Initiative (WLEI), an organisation that invests 
in the growth of Vermont’s agricultural landscape. The funds we 
donated to WLEI will contribute to studies regarding the growing 
of cider apples in the state. As part of our Earth Week social media 
campaign, we also donated over $5,000 to both the Vermont Tree 
Fruit Growers Association and the American Forests organisation.

One Water
In May 2014, we announced that we were to support One Water, 
the UK’s leading ethical bottled water brand. As part of our 
community involvement programme, we have pledged to sell £1 
million of One Water in the UK on-trade (pubs, clubs and hotels) 
through our distribution networks. All of One Water’s profits 
are donated to The One Foundation charity which operates 
across Africa to provide water to some of the world’s poorest 
communities. To date, One Water has raised over £10 million 
and has changed the lives of over 2.5 million people. http://
onedifference.org/

RESPONSIBLE DRINKING
Public Policy Leadership
During the last twelve months we held the Chair of the National 
Association of Cider Makers (NACM) and we now have a seat 
on the board of that organisation. This has put us at the heart of 
many UK government discussions relating to the responsible use 
of alcohol. The NACM is also engaged with tax and regulatory 
departments and opinion-forming bodies having an interest in 
cider and/or alcohol generally. Through our leadership of the 
NACM, we helped secure a cider excise duty cut of 2% in the 
UK.

On the global cider stage we are active in the United States 
Association of Cider Makers (USACM) and we are represented 
on its board and legislative committee. We have worked on a 
revised definition for cider in the US allowing higher carbonation, 
which is more aligned to European levels. This change is 
currently progressing through the Senate in Washington and we 
are hopeful of legislation being concluded this year. If successful 
this will be an important boost for the growing American cider 
industry.

We donated $30,000 to the 
organisation and are in our third year 
producing our Woodchuck Private 
Reserve Pink cider in their honour.

Within Europe we are key influencers within the European Cider 
and Fruit Wine Association (AICV). Working with these and 
other organisations enables us to press for consistency in cider 
definitions across the world, which is important for our global 
expansion aspirations. We have joined this organisation as a 
corporate member.

Local Government
A large number of local authorities in England and Wales have 
implemented restrictions on the sale of high-strength beer 
and cider. We have a very small commercial interest in these 
products. We are working with local authorities, trade bodies and 
central government in order to ensure steps to tackle alcohol 
misuse are undertaken in a non-discriminatory fashion.

Public Health Responsibility Deal UK
We continue to support the eHealth responsibility deal 
pledges that were made in March 2012 and are delivering our 
commitments against these pledges. We have disposed of 
high-strength cider brands and launched lower alcohol strength 
products to deliver our units reduction pledge.

Review of Alcohol Trade Body Memberships
During FY2015 we completed a review of our trade body 
memberships. The basis of the review was to ensure that 
good value was achieved by us. The assessment was made 
by evaluating cost of membership versus the social benefits in 
terms of responsible drinking and associated community actions. 
In the case of four organisations we decided that we can achieve 
greater efficiency for our responsible drinking programmes 
and, as a result of this, we resigned our memberships of The 
Portman Group (UK), the British Beer and Pub Association (UK), 
Mature Enjoyment of Alcohol in Society (Ireland) and the Alcohol 
Beverage Federation of Ireland (Ireland). 

BUSINESS REVIEW 
43

Notwithstanding that we will have ceased to be members of 
these trade bodies, we will continue to adhere to their codes of 
conduct where appropriate, and we remain fully committed to the 
promotion of responsible drinking. We remain active members of 
Drinkaware, where we support their work to provide consumers 
with more information about responsible drinking.

Best Bar None
As part of our strategy of focusing on local customers and 
consumers with responsible drinking messages and activity we 
continue to be a member of the Best Bar None scheme. The aim 
of this scheme is to improve the night time economy of many 
Scottish high streets, making them safer and more enjoyable 
places to be. 

Scottish Government Alcohol Industry Partnership (SGAIP) 
Tennent’s was a founding member of the SGAIP. The SGAIP has 
undertaken various initiatives over the last seven years towards 
achieving a reduction in alcohol misuse in Scotland. The notable 
achievements of the SGAIP over the last 12 months include 
doubling the availability of small wineglasses in the Scottish on-
trade.

Legislation relating to Tied Pubs
The UK Small Business Enterprise and Employment Act 2015 
includes provisions giving pub tenants the opportunity to opt out 
of the tied arrangements requiring them to buy beer and cider 
from the owner of the pub and to choose to pay market rent 
for the premises instead. These provisions currently only apply 
in England and Wales but we are engaging with the Scottish 
Government to seek to have similar legislation enacted in 
Scotland, which will be an important boost for Scottish pubs as 
it will give entrepreneurial tenants more opportunity to shape the 
future of their businesses.

Minimum Unit Pricing 
The Scottish Government has passed legislation to introduce 
minimum pricing for alcohol. This legislation is now the subject 
of judicial review as third parties have brought a legal challenge. 
The Governments of the Republic of Ireland and Northern 
Ireland have also stated their intention to introduce minimum 
unit pricing for alcohol. We have been supportive of all of these 
initiatives provided they are fairly, reasonably and proportionately 
implemented and are part of a range of initiatives to help reduce 
the misuse of alcohol. 

Responsible Drinking Initiatives
We have continued our commitment to promoting responsible 
drinking in all the markets in which we operate. In addition to 
adhering to the relevant guidelines and legislation, we have also 
implemented a number of additional programmes to promote 
responsible drinking. 

We launched Tennent’s Lemon T, a lighter Radler-style beer 
which contains only 2.8% alcohol, containing less than one unit 
of alcohol per bottle, and we are in the process of launching T2, 
a variant of Tennent’s containing only 2% alcohol. In response 
to the lower drink-drive limit that was introduced in Scotland in 
December 2014 we launched Tennent’s Hee Haw, a 0% alcohol 
beer, which gives consumers the choice of an alcohol-free beer. 
We also continued the development of our non-alcoholic product 
range, with increased marketing and promotion behind the 
Finches and Tipperary brands in Ireland, and we will shortly be 
launching our JWV+ soft drink product. 

At T in the Park Tennent’s once again operated ‘Be Chilled’ at T 
in the Park, which comprises a facility for consumers camping 
at the festival to pre-order and collect chilled Tennent’s Lager to 
encourage trading down.

EMPLOYEES
Developing, engaging and rewarding employees fairly is 
fundamental to the success of our business and also to the 
relationships that we have with the local communities in which 
we work. 

We are an equal opportunities employer. We aim to create a 
working environment in which all individuals are able to make 
best use of their skills, free from discrimination or harassment, 
and in which all decisions are based on merit. We have a 
formal equal opportunities policy that commits us to promoting 
equality of opportunity for all our staff and job applicants. For 
our operations in Northern Ireland this includes adherence 
to the MacBride Principles. Our policy states that we do not 
discriminate on the basis of age, disability, marital status, 
ethnicity, creed, sex or sexual orientation. The policy also 
requires our staff to treat customers, suppliers and the wider 
community in accordance with these principles as well.

ANNUAL REPORT 2015C&C GROUP PLC44

Corporate Responsibility 
(continued)

Health and wellbeing of employees
FY2015 saw two distinct strategies implemented in our 
manufacturing plants to meet our safety, health and 
environmental objectives;

• Year-on-year improvements in staff engagement and 

involvement in health and safety. 

• Initiatives that have been successful at Clonmel, Shepton Mallet 
and Wellpark rolled out into the Borrisoleigh production facility.

As a direct result of these initiatives we were able to actively 
reduce our number of lost time accidents across all sites. Our 
site in Clonmel achieved zero lost time accidents last year 
for the first time, with Shepton Mallet reducing their number 
of accidents by 80% in the same year. These achievements 
clearly demonstrate the direct correlation between employee 
engagement and management commitment to the reduction 
of lost time accident rates. Staff engagement levels indicators 
in safety and health have increased six-fold across the Group 
compared to FY2014.

Within our manufacturing sites, we recognised the need to 
educate staff to a higher level of competence within FY2015 in 
order to improve safety. Following on from Tennent’s Caledonian 
Breweries’ successful accreditation from the Royal Environmental 
Health Institute of Scotland (REHIS), accreditation has also now 
been gained to deliver the courses at Shepton Mallet. To date 
over 150 members of staff have successfully gained health and 
safety qualifications through the scheme.

Significant changes to health and safety practices have been 
enacted in Borrisoleigh. These include changes to the ways of 
working as well as substantial improvements in safety equipment 
such as access platforms, fire safety measures and improved 
pedestrian safety.

We encourage reporting as this is the most effective way to make 
our working environment safe for our employees.

During FY2015, in our apple-crushing facility in Portugal we 
have continued with a significant programme of improvements in 
health and safety with the key focus being on risk assessments, 
documenting safe work practices and investing in facilities to 
provide a safer working environment for employees. A full time 
role has now been appointed to the site management team to 
co-ordinate these improvements and develop strategic plans 
going forward into FY2016.

As a direct result of these initiatives 
we were able to actively reduce our 
number of lost time accidents across 
all sites. Our site in Clonmel achieved 
zero lost time accidents last year...

Following a comprehensive gap analysis across our 
manufacturing sites, a team manager training and development 
programme was launched in FY2015 in Wellpark, Shepton 
Mallet, Borrisoleigh and Clonmel. The key outcomes from this 
programme are to build leadership capability, further increasing 
focus on production efficiency, improving staff engagement and 
delivering key business objectives. 

Occupational health services continue to be offered and 
improved at all our manufacturing sites to treat work related 
injuries, provide annual health checks and support health 
awareness programmes.

The manufacturing sites continually strive to improve employee 
engagement through an active programme of team briefs, team 
building days, safety days and social events which are used to 
support local clubs and charities.

Personal Development
A focus for FY2015 was on developing our people managers. 
Across each of our sites, our operation team managers 
participated in a management development programme, which 
focused on the areas of health and safety, quality, people 
development and operational efficiency. In our Irish business, 
all managers participated in a people management workshop 
focusing on the areas of managing performance, communicating 
effectively, managing change and influencing. The workshops 
have resulted in improved people management capability and 
similar workshops will be introduced across other areas of the 
business in FY2016.

BUSINESS REVIEW 
 
Governance

We, as a Board, and a Company, 
take corporate governance very 
seriously, and consider that good 
conduct is the basis of good 
performance...

Directors’ Statement of Corporate 
Governance on page 52

IN THIS SECTION

Board of Directors 

Directors’ Report 

Directors’ Statement of Corporate Governance 

Report of the Remuneration Committee 
on Directors’ Remuneration 

Statement of Directors’ Responsibilities 

46

48

52

63

88

46

Board of Directors

BOARD COMMITTEES

Audit Committee
John Hogan (Chairman)
Emer Finnan
Richard Holroyd
Anthony Smurfit

Nomination Committee
Sir Brian Stewart (Chairman)
Breege O’Donoghue
Richard Holroyd

Remuneration Committee
Breege O’Donoghue (Chairman)
Stewart Gilliland
Richard Holroyd

Senior Independent Director
Richard Holroyd

1

3

2

4

1. SIR BRIAN STEWART*
Chairman
Brian Stewart (70) was appointed as a non-executive Director of the Group and 
as a member of the Nomination Committee in March 2010. He was appointed as 
Chairman of the Group in August 2010. He is a former Chairman of Standard Life 
plc and of Miller Group plc and a former Chairman and former Chief Executive of 
Scottish & Newcastle plc. 

2. STEPHEN GLANCEY
Group Chief Executive Officer 
Stephen Glancey (54) was appointed Group Chief Executive Officer in 2012. Prior 
to that, he was appointed Chief Operating Officer in November 2008 and Group 
Finance Director in May 2009. He qualified as a chartered accountant and was 
previously the Group Operations Director of Scottish & Newcastle plc. 

3. KENNY NEISON
Group Chief Financial Officer
Kenny Neison (45) was appointed Chief Financial Officer in 2012. He joined the 
Group in November 2008 and was appointed to the Board as Group Strategy 
Director and Head of Investor Relations in November 2009. He qualified as 
a chartered accountant and has previously held a number of senior financial 
positions in Scottish & Newcastle plc, including UK Finance Director and Finance 
Director for Western Europe.

4. JORIS BRAMS
Managing Director, International division 
Joris Brams (46) was appointed as Managing Director of the Group’s International 
division in 2012 and was appointed to the Board in October 2012. He was 
previously Group Operations Director at Puratos Group, a Belgian company 
supplying the bakery, patisserie and chocolate sectors in more than 100 countries. 
He previously served as Group Technical and Development Director at Scottish & 
Newcastle plc and, prior to that, he held a number of commercial roles at Alken-
Maes Breweries. He brings significant experience of international transactions as 
well as having production, supply-chain management and procurement expertise. 
He is a non-executive director of Democo NV, a Belgian construction company.

5. EMER FINNAN*
Emer Finnan (46) was appointed as a non-executive Director of the Company 
in May 2014 and joined the Audit Committee in June 2014. She is a Partner 
and Senior Managing Director of Kildare Partners, a private equity firm based in 
London and Dublin, where she is responsible for investment origination. After 
qualifying as a chartered accountant, she worked in investment banking at 
Citibank and ABN AMRO in London and then NCB Stockbrokers in Dublin. In 2005 
she joined EBS Building Society in Ireland, becoming its Finance Director in early 
2010. In September 2012, Emer re-joined NCB Stockbrokers to lead a financial 
services team in Ireland. She joined Kildare Partners in 2013. Emer is currently a 
non-executive Director of Dublin Port Company. She brings considerable financial 
expertise to the Board.

6. STEWART GILLILAND*
Stewart Gilliland (58) was appointed as a non-executive Director of the Company 
and a member of the Remuneration Committee in April 2012. From 2006 to 2010 
he was Chief Executive Officer of Müller Dairy (UK) Ltd. Prior to that, he held 
positions at Whitbread Beer Company and at Interbrew SA in markets including 
the UK and Ireland, Europe and Canada. He is currently a non-executive Director 
of Booker Group plc, Vianet Group PLC, Tulip Limited, Natures Way Foods Limited, 
Mitchells & Butlers and Sutton & East Surrey Water Plc. He brings significant 
experience of the long alcohol drinks sector in international markets.

7. JOHN HOGAN*
John Hogan (74) was appointed as a non-executive Director of the Company in 
2004 and is the Chairman of the Audit Committee. He was the managing partner 
of Ernst & Young in Ireland between 1994 and 2000 and was a member of its 
global board. He is currently a non-executive director of Prudential International 
Assurance plc, and other private companies. John has over 40 years of financial 
experience. The Board has determined that John is the financial expert on the 
Audit Committee. 

GOVERNANCE47

5

8

6

9

7

10

8. RICHARD HOLROYD*
Richard Holroyd (68) was appointed as a non-executive Director of the Company 
in 2004 and is a member of the Audit Committee, the Remuneration Committee 
and the Nomination Committee. He was previously the managing director of 
Colman’s of Norwich and head of the global marketing futures department of Shell 
International. He has served as non-executive Director of several companies in the 
UK and continental Europe and was a member of the UK Competition Commission 
from September 2001 to April 2010. Richard Holroyd has many years’ experience 
in the fast moving consumer goods sector.

9. BREEGE O’DONOGHUE*
Breege O’Donoghue (70) was appointed as a non-executive Director of the 
Company in 2004. She was appointed the Chairman of the Remuneration 
Committee in December 2012 and is a member of the Nomination Committee. 
She is an executive director of Penneys/Primark. She is Chair of the Labour 
Relations Commission, a member of the Outside Appointments Board of the 
Code of Standards and Behaviour for the Civil Service, a trustee of IBEC, and 
was previously a Director of An Post and Aer Rianta. Breege has many years’ 
experience in the Irish and international retail sector. 

10. ANTHONY SMURFIT*
Anthony Smurfit (51) was appointed as a non-executive Director of the Company 
and a member of the Audit Committee in April 2012. Anthony has been President 
and Chief Operations Officer of Smurfit Kappa Group since 2002 and will assume 
the role of Group Chief Executive Officer of SKG in September 2015. He previously 
held the role of Chief Executive of Smurfit France and then Smurfit Europe and 
has worked in a number of divisions in SKG both in Europe and the United States. 
He holds an honorary Doctorate of Business Administration for his contribution to 
business. He was awarded the Légion d’Honneur to recognise his work in France. 
Anthony has long-standing experience in global markets, managing an extensive 
portfolio of international operations serving a world-wide customer base.

For information on independence of the Directors, please see Directors’ Statement 
of Corporate Governance on pages 52 to 62.

* Non-Executive Director

DAVID JOHNSTON 
Company Secretary 
David Johnston joined the Group in November 
2014 as Company Secretary. Prior to that, he was 
Group General Counsel and Company Secretary 
for Paddy Power plc. After qualifying as a solicitor, 
David worked initially for McCann FitzGerald, one 
of Ireland’s leading law firms and subsequently for 
O2 Ireland, where he was Chief Legal Counsel and 
Company Secretary. 

ANNUAL REPORT 2015C&C GROUP PLC48

Directors’ Report

The Directors present the annual report and audited consolidated 
financial statements of the Group for the year ended 28 February 
2015.

The names, functions and date of appointment of the current 
Directors, who give the responsibility statement on page 88, are 
as follows:

PRINCIPAL ACTIVITIES
The Group’s principal trading activity is the production, marketing 
and selling of cider and beer, wine, soft drinks and bottled water.

On 18 March 2014 the Group acquired the outstanding balance 
of the ordinary share capital of Wallaces Express Limited, a 
wholesaler of beverages in Scotland. 

There has been no other material change in the nature of the 
business of the Group.

RESULTS
For the year ended 28 February 2015, the Group reported 
Revenue of €986.5 million (2014: €912.9 million) and Net 
Revenue of €683.9 million (2014: €620.2 million). Operating profit 
before exceptional items amounted to €115.0 million (2014: 
€126.7 million).  

The financial results for the year ended 28 February 2015 are set 
out in the Group Income Statement on page 94. Comprehensive 
reviews of the financial and operating performance of the Group 
are set out in the Operations Review on pages 20 to 29. 

DIVIDENDS
An interim dividend of 4.5 cent per share for the year ended 
28 February 2015 was paid on 23 December 2014. Subject to 
approval at the Annual General Meeting, it is proposed to pay a 
final ordinary dividend of 7.0 cent per share for the year ended 
28 February 2015 to shareholders who are registered at close of 
business on 22 May 2015. 

BOARD OF DIRECTORS
Since 20 May 2014, the date of the last Directors’ Report, no 
change has occurred in the composition of the Board. 

Director

Function

Appointment

Sir Brian Stewart 

Chairman

Stephen Glancey 

Group Chief Executive Officer

Kenny Neison 

Group Chief Financial Officer

Joris Brams

Executive Director

Emer Finnan

Non-executive

Stewart Gilliland 

Non-executive

John Hogan 

Non-executive

Richard Holroyd 

Non-executive

Breege O’Donoghue  Non-executive

Anthony Smurfit 

Non-executive

2010

2008

2009

2012

2014

2012

2004

2004

2004

2012

INTERESTS OF DIRECTORS AND COMPANY SECRETARY
Information in relation to the beneficial and non-beneficial 
interests in the share capital of Group companies held by the 
Directors and Company Secretary who held office at 28 February 
2015 is contained within the Report of the Remuneration 
Committee on Directors’ Remuneration on page 84. 

RESEARCH AND DEVELOPMENT
Certain Group undertakings are engaged in ongoing research 
and development aimed at improving processes and expanding 
product ranges. 

FURTHER INFORMATION ON THE GROUP
The information required by section 13 of the Companies 
(Amendment) Act 1986 (as amended) to be included in this report 
with respect to: 

(a) the review of the development and performance of the 
business and future developments is set out in the Operations 
Review on pages 20 to 29 and the Strategic Report on pages 14 
to 19; 

(b) the principal risks and uncertainties which the Company and 
the Group faces are set out in the Strategic Report on pages 18 
and 19;

(c) the key performance indicators relevant to the business of 
the Group, including environmental and employee matters, are 
set out in the Strategic Report on page 17 and in the Group 
Chief Financial Officer’s review on pages 30 to 35; and further 
information in respect of environmental and employee matters is 
set out in the Report on Corporate Responsibility on pages 36 to 
44;

GOVERNANCE49

(d) the financial risk management objectives and policies of the 
Company and the Group, including hedging activities and the 
exposure of the Company and the Group to financial risk, are set 
out in the Group Chief Financial Officer’s Review on pages 30 to 
35 and note 22 to the financial statements.

ACCOUNTING RECORDS
The measures taken by the Directors to secure compliance with 
the requirements of Section 202 of the Companies Act, 1990 
with regard to the keeping of proper books of account are to 
employ accounting personnel with appropriate expertise and to 
provide adequate resources to the finance function. The books 
of account of the Company are maintained at Group offices in 
Bulmers House, Keeper Road, Crumlin, Dublin 12. 

POLITICAL DONATIONS
No political donations were made by the Group during the year 
that require disclosure in accordance with the Electoral Acts, 
1997 to 2002.

CORPORATE GOVERNANCE
The corporate governance statement of the Company for the 
year, including the main features of the internal control and risk 
management systems of the Group, is contained in the Directors’ 
Statement on Corporate Governance on pages 52 to 62.  

DIRECTORS’ REMUNERATION
The Report of the Remuneration Committee on Directors’ 
Remuneration, including the Company’s policy on Directors’ 
remuneration, is set out on pages 63 to 87.

SUBSTANTIAL HOLDINGS
As at 28 February 2015 and 13 May 2015, details of interests 
over 3% in the ordinary share capital carrying voting rights which 
have been notified to the Company are:

As far as the Company is aware, other than as stated below, no 
other person or company had at 28 February 2015 or 13 May 
2015 an interest in 3% or more of the Company’s share capital 
carrying voting rights.

SHARE PRICE
The price of the Company’s ordinary shares as quoted on the 
Irish Stock Exchange at the close of business on 28 February 
2015 was €3.861 (28 February 2014: €4.922). The price of the 
Company’s ordinary shares ranged between €3.230 and €4.936 
during the year.

AUDITOR
In accordance with Section 160(2) of the Companies Act, 1963, 
the auditor, KPMG, Chartered Accountants, Statutory Audit Firm, 
will continue in office.

ISSUE OF SHARES AND PURCHASE OF OWN SHARES
At the Annual General Meeting held on 3 July 2014, the 
Directors received a general authority to allot shares. A limited 
authority was also granted to Directors to allot shares for cash 
otherwise than in accordance with statutory pre-emption rights. 
Resolutions will be proposed at the Annual General Meeting to 
be held on 2 July 2015 to allot shares to a nominal amount which 
is equal to approximately one-third of the issued ordinary share 
capital of the Company. In addition, a resolution will also be 
proposed to allow the Directors allot shares for cash otherwise 
than in accordance with statutory pre-emption rights up to an 
aggregate nominal value which is equal to approximately 5% of 
the nominal value of the issued share capital of the Company, 
and in the event of a rights issue. If granted, these authorities will 
expire at the conclusion of next year’s Annual General Meeting or 
2 October 2016, whichever is the earlier.

Franklin Templeton Institutional, LLC

Wellington Management Company, LLP

FMR LLC

Prudential plc*

Morgan Stanley

Investec Asset Management Limited

Schroder Investment Management Limited

Invesco Limited

FIL Limited

Setanta Asset Management Limited

State Street Global Advisors Ireland Limited 

No. of ordinary shares 
held as notified at  
28 February 2015

No. of ordinary shares 
held as notified at  

% at  

28 February 2015

13  May 2015 % at 13 May 2015

34,787,209

28,084,652

27,929,433

19,938,900

10.25%

8.27%

8.23%

5.87%

Below notifiable 
threshold

Below 3%

16,403,623

14,392,561

13,568,817

13,476,360

10,749,813

10,555,402

4.83%

4.24%

4.00%

3.97%

3.17%

3.11%

34,787,209

23,518,363

30,435,550

18,676,900

17,003,561

16,403,623

14,392,561

13,568,817

13,476,360

10,749,813

10,555,402

10.25%

6.93%

8.96%

5.50%

5.01%

4.83%

4.24%

4.00%

3.97%

3.17%

3.11%

* M&G Investments Funds (“M&GIF”) has notified the Company that it is interested in 4.87% of the Company’s ordinary share capital carrying voting rights. M&GIF is an 
open ended investment company managed by M&G Investment Management Limited (a wholly owned subsidiary of Prudential plc), which has direct fund management 
control over the shares held by M&GIF. Accordingly, M&GIF’s interest is included in the 5.50% shareholding as at 13 May 2015 notified by Prudential plc. The 4.87% 
holding being disclosed in this notification is therefore encompassed in the 5.50% being disclosed under the Prudential plc group of companies and is NOT in addition  
to it.

ANNUAL REPORT 2015C&C GROUP PLC 
50

Directors’ Report 
(continued)

The Directors have currently no intention to issue shares 
pursuant to these authorities except for issues of ordinary shares 
under the Company’s share option plans and the Company’s 
scrip dividend scheme. At the Annual General Meeting held on 
3 July 2014 authority was granted to purchase up to 10% of 
the Company’s Ordinary Shares. 9,025,000 of the Company’s 
Ordinary Shares were purchased by the Group in the year under 
review. 

Special resolutions will be proposed at the Annual General 
Meeting to be held on 2 July 2015 to renew the authority of the 
Company, or any of its subsidiaries, to purchase up to 10% of 
the Company’s Ordinary Shares in issue at the date of the Annual 
General Meeting and in relation to the maximum and minimum 
prices at which treasury shares (effectively shares purchased and 
not cancelled) may be re-issued off-market by the Company. If 
granted, the authorities will expire on the earlier of the date of the 
Annual General Meeting in 2016 and the date 18 months after 
the passing of the resolution. The minimum price which may 
be paid for shares purchased by the Company shall not be less 
than the nominal value of the shares and the maximum price will 
be 105% of the average market price of such shares over the 
preceding five days. The Directors will only exercise the power to 
purchase shares if they consider it to be in the best interests of 
the Company and its shareholders. 

Options to subscribe for a total of 3,770,576 Ordinary Shares are 
outstanding, representing 1.11% of the Company’s total voting 
rights. If the authority to purchase Ordinary Shares were used in 
full, the options would represent 1.24% of the Company’s total 
voting rights.

DILUTION LIMITS AND TIME LIMITS
All employee share plans with the exception of the Joint 
Share Ownership Plan, which was specifically approved by 
shareholders in December 2008, contain the share dilution limits 
recommended in institutional guidance, namely that no awards 
shall be granted which would cause the number of Shares issued 
or issuable pursuant to awards granted in the ten years ending 
with the date of grant, but excluding awards granted on or prior 
to admission to the Irish Stock Exchange in 2004, (a) under 
any discretionary or executive share scheme adopted by the 
Company (other than the Joint Share Ownership Plan) to exceed 
5%, and (b) under any employees’ share scheme adopted by the 
Company (other than the Joint Share Ownership Plan) to exceed 
10%, of the ordinary share capital of the Company in issue at 
that time. 

In the ten year period up to the date of this report, commitments 
to issue new shares or re-issue treasury shares under 
discretionary share schemes (net of lapsed and forfeited 
commitments and excluding the Joint Share Ownership Plan 
which was specifically approved by shareholders in December 
2008) amounted to 2.31% of the Company’s issued ordinary 
share capital as at the date of this report. No additional 
commitments to issue shares have been made under non-
discretionary schemes.

THE EUROPEAN COMMUNITIES (TAKEOVER BIDS 
(DIRECTIVE 2004/25/EC)) REGULATIONS 2006
Structure of the Company’s share capital
At 13 May 2015 the Company has an issued share capital of 
348,563,538 ordinary shares of €0.01 each and an authorised 
share capital of 800,000,000 ordinary shares of €0.01 each.

At 28 February 2015 and at the date of this report the trustee 
of the C&C Employee Trust held 7,473,173 ordinary shares of 
€0.01 each in the capital of the Company, including shares held 
jointly by it under the terms of the C&C Joint Share Ownership 
Plan (further information on which is contained in note 4 (Share 
Based Payments) to the financial statements). Shares held by the 
trustee of the C&C Employee Trust are accounted for as if they 
were treasury shares. These shares are, however, included in the 
calculation of Total Voting Rights for the purposes of Regulation 
20 of the Transparency (Directive 2004/109/EC) Regulations 2007 
(“TVR Calculation”).

As at 28 February 2015 and as at the date of this report, a 
subsidiary of the Group held 9,025,000 shares in the Company, 
which were acquired under the authority granted to the Company 
and its subsidiaries to purchase up to 10% of the Company’s 
ordinary shares approved at the 2014 Annual General Meeting.  
These shares are not included in the TVR Calculation and are 
accounted for as treasury shares. 

Details of employee share schemes, and the rights attaching 
to shares held in these schemes, can be found in note 4 (Share 
Based Payments) to the financial statements and the Report of 
the Remuneration Committee on Directors’ Remuneration on 
pages 63 to 87. Details of the rights attaching to shares issued 
under the Joint Share Ownership Plan are set out in note 4 (Share 
Based Payments) to the financial statements. 

The Company has no securities in issue conferring special rights 
with regard to control of the Company.

Details of persons with a significant holding of securities in the 
Company are set out on page 49.

Rights and obligations attaching to the Ordinary Shares
All Ordinary Shares rank pari passu, and the rights attaching to 
the Ordinary Shares (including as to voting and transfer) are as 
set out in the Company’s Articles of Association (“Articles”). A 
copy of the Articles may be obtained on request to the Company 
Secretary.

Holders of Ordinary Shares are entitled to receive duly declared 
dividends in cash or, when offered, additional Ordinary Shares. In 
the event of any surplus arising on the occasion of the liquidation 
of the Company, shareholders would be entitled to a share in that 
surplus pro rata to their holdings of Ordinary Shares.

Holders of Ordinary Shares are entitled to receive notice of and to 
attend, speak and vote in person or by proxy, at general meetings 
having, on a show of hands, one vote, and, on a poll, one vote 
for each Ordinary Share held. Procedures and deadlines for 
entitlement to exercise, and exercise of, voting rights are specified 

GOVERNANCE51

in the notice convening the general meeting in question. There 
are no restrictions on voting rights except in the circumstances 
where a “Specified Event” (as defined in the Articles) shall have 
occurred and the Directors have served a restriction notice on the 
shareholder. Upon the service of such restriction notice, no holder 
of the shares specified in the notice shall, for so long as such 
notice shall remain in force, be entitled to attend or vote at any 
general meeting, either personally or by proxy.

The Company’s Articles may be amended by special resolution 
(75% majority of votes cast) passed at general meeting. A special 
resolution will be proposed at the Annual General Meeting to 
adopt revised Articles to take account of the comprehensive 
consolidation, with amendments, of company law in Ireland to be 
effected by the Companies Act 2014, which Act will commence 
with effect from 1 June 2015, and to make some consequential 
and ‘housekeeping’ changes. 

Holding and transfer of Ordinary Shares
The Ordinary Shares may be held in either certificated or 
uncertificated form (through CREST). Save as set out below, 
there is no requirement to obtain the approval of the Company, 
or of other shareholders, for a transfer of Ordinary Shares. The 
Directors may decline to register (a) any transfer of a partly-paid 
share to a person of whom they do not approve, (b) any transfer 
of a share to more than four joint holders, and (c) any transfer of 
a certificated share unless accompanied by the share certificate 
and such other evidence of title as may reasonably be required. 
The registration of transfers of shares may be suspended at such 
times and for such periods (not exceeding 30 days in each year) 
as the Directors may determine.

Transfer instruments for certificated shares are executed by or on 
behalf of the transferor and, in cases where the share is not fully 
paid, by or on behalf of the transferee. Transfers of uncertificated 
shares may be effected by means of a relevant system in the 
manner provided for in the Companies Act, 1990 (Uncertificated 
Securities) Regulations, 1996 (the “CREST Regulations”) and the 
rules of the relevant system. The Directors may refuse to register 
a transfer of uncertificated shares only in such circumstances as 
may be permitted or required by the CREST Regulations.

Rules concerning the appointment and replacement of the 
Directors and amendment of the Company’s Articles
Unless otherwise determined by ordinary resolution of the 
Company, the number of Directors shall not be less than two or 
more than 14. Subject to that limit, the shareholders in general 
meeting may appoint any person to be a Director either to fill a 
vacancy or as an additional Director. The Directors also have the 
power to co-opt additional persons as Directors, but any Director 
so co-opted is under the Articles required to be submitted to 
shareholders for re-election at the first Annual General Meeting 
following his or her co-option.

The Articles require that at each Annual General Meeting of the 
Company one-third of the Directors retire by rotation. However, 
in accordance with the recommendations of the UK Corporate 
Governance Code, the Directors have resolved they will all retire 
and submit themselves for re-election by the shareholders at the 
Annual General Meeting to be held this year.

Powers of Directors
Under its Articles, the business of the Company shall be 
managed by the Directors, who exercise all powers of the 
Company as are not, by the Companies Acts or the Articles, 
required to be exercised by the Company in general meeting. 

The powers of Directors in relation to issuing or buying back 
by the Company of its shares are set out above under “Issue of 
Shares and Purchase of Own Shares”.

Miscellaneous
Certain of the Group’s borrowing facilities include provisions 
that, in the event of a change of control of the Company, could 
oblige the Group to repay the facilities. Certain of the Company’s 
customer and supplier contracts and joint venture arrangements 
also contain provisions that would allow the counterparty to 
terminate the agreement in the event of a change of control of 
the Company, but none of these are considered to be significant 
in terms of their potential impact on the business of the Group 
as a whole. The Company’s Executive Share Option Scheme 
and Long Term Incentive Plan each contain change of control 
provisions which allow for the acceleration of the exercise of 
share options/awards in the event of a change of control of the 
Company.

There are no agreements between the Company and its Directors 
or employees providing for compensation for loss of office or 
employment (whether through resignation, purported redundancy 
or otherwise) that occurs because of a takeover bid in excess of 
their normal contractual entitlement.

ANNUAL GENERAL MEETING
Your attention is drawn to the letter to shareholders and the 
notice of meeting accompanying this report which set out details 
of the matters which will be considered at the Annual General 
Meeting.

Signed
On behalf of the Board

Sir Brian Stewart
Chairman 
13 May 2015

Stephen Glancey 
Group Chief Executive Officer

ANNUAL REPORT 2015C&C GROUP PLC52

Directors’ Statement of Corporate Governance

Dear Shareholder

We, as a Board, and a Company, take corporate governance 
very seriously, and consider that good conduct is the basis 
of good performance. The Board sets the tone for the rest 
of the Company. We believe that effective governance is the 
foundation of a successful and sustainable organisation and 
should be based upon an appropriate level of oversight, clear 
communication and a commitment to transparency. Governance 
is the framework within which we focus on the health and growth 
of the business. 

In this report we provide an overview of our corporate 
governance practices, describing how the main principles of the 
UK Corporate Governance Code and Irish Annex are applied 
throughout the year. Information is given about the Board, its 
members and committees, and their work. An overview of the 
Company’s internal controls is also given.

We have continued our focus on Board succession issues and 
in that context, at the conclusion of this year’s Annual General 
Meeting, John Hogan will step down as Chairman of the Audit 
Committee and be succeeded by Emer Finnan. John will remain 
as a Director until the end of 2015 to ensure a smooth transition. 
In considering Board appointments, we continue to have regard 
to the degree of diversity of experience and background of the 
Board.

We are complying this year with the new edition of the UK 
Corporate Governance Code published by the Financial 
Reporting Council in September 2014 (the ‘UK Code’) and the 
Irish Corporate Governance Annex (the ‘Irish Annex’).

Sir Brian Stewart 
Chairman
13 May 2015

COMPLIANCE STATEMENT
C&C Group plc is incorporated and resident in Ireland and is subject to 
Irish company law. It has a primary listing on the Irish Stock Exchange 
(‘ISE’) and a listing in the Premium Listing segment of the Official List of 
the United Kingdom Listing Authority (‘UKLA’) and its shares are quoted 
on the ISE and the London Stock Exchange (‘LSE’). C&C Group plc 
also has a Level 1 American Depository Receipt (ADR) programme. 

The Directors are committed to maintaining high standards of corporate 
governance and to reviewing governance best-practice on a continuing 
basis to ensure that we adapt and evolve in what is an environment of 
constant change. The Listing Rules of the ISE require every company 
listed on the Main Securities Market of the ISE to state in its annual 
report how the principles of the UK Code have been applied and 
whether the company has complied with all relevant provisions 
of the UK Code and the Irish Annex, which implements additional 
requirements for companies with a primary equity listing on the Main 
Securities Market of the ISE. 

The Group has complied with the provisions of the UK Code and Irish 
Annex throughout the period under review. This Corporate Governance 
statement describes the Group’s policy on corporate governance 
during the financial year ended 28 February 2015. 

BOARD OF DIRECTORS
Role
The Board is responsible for the oversight, leadership and control of 
the Group and its long-term success. There is a formal schedule of 
matters reserved to the Board for decision. This includes approval of 
Group strategic plans, annual budgets, financial statements, significant 
contracts and capital expenditure items, major acquisitions and 
disposals, changes to capital structure, circulars, Board appointments, 
and the review of the Group’s corporate governance arrangements and 
system of internal control, and approval of policies including corporate 
responsibility and health and safety. The Board is also responsible 
for instilling the appropriate culture, values and behaviour throughout 
the Group. The Directors acknowledge that they are responsible for 
the proper stewardship of the Group’s affairs, both on an individual 
and collective basis. The matters and agenda reserved for Board 
consideration reflect this responsibility. 

The roles of the Chairman and the Group Chief Executive Officer are 
separate with a clear division of responsibility between them, which 
is set out in writing and which has been approved by the Board. 
The Chairman has responsibility for the management of the Board, 
the performance of Directors and their induction, development and 
performance evaluation, ensuring there are effective relations with 
shareholders and for the AGM. The Chief Executive is responsible, 
within the authority limits delegated by the Board, for business strategy 
and management, investment and financing, risk management and 
controls, timely reporting, making recommendations on remuneration 
policy and on the appointment of executive directors, setting Group 
HR policies and leading the communications programme with 
shareholders.

The Board delegates responsibility for the management of the Group 
through the Group Chief Executive Officer to executive management. 
The Board also delegates some of its responsibilities to Board 
Committees, details of which are set out below. The responsibilities of 
the Chairman are covered in detail below. 

GOVERNANCE53

The Chief Executive has full day-to-day operational and profit 
responsibility for the Group and is accountable to the Board for all 
authority delegated to executive management. His overall brief is to 
execute agreed strategy, to co-ordinate and maintain the continued 
profitability of the Group and to oversee senior management 
responsible for the day-to-day running of the business. 

Non-executive Directors are expected to constructively challenge 
management proposals and to examine and review management 
performance in meeting agreed objectives and targets. In addition, 
they are expected to draw on their own specific experience and 
knowledge in respect of any challenges facing the Group and in 
relation to the development of proposals on strategy. 

Individual Directors may seek independent professional advice at the 
Company’s expense where they judge it necessary to discharge their 
responsibilities as Directors. 

The Group has a policy in place which indemnifies the Directors in 
respect of certain legal actions taken against them.

Board Composition, Membership and Renewal
The Board considers that, between them, the Directors bring a range 
of skills, knowledge and experience so as to provide leadership, 
control and oversight of the Group and discharge their responsibility 
to all shareholders. The biographical details of the current Directors 
are set out on pages 46 and 47. The Company’s Articles of 
Association require that the number of Directors shall be not less 
than two and not more than 14. The Board regards the number of 
non-executive Directors currently appointed to the Board as sufficient 
to ensure satisfactory oversight of the Group’s management and to 
enable its Committees to operate without undue reliance on individual 
non-executive Directors. The Board has an ongoing programme 
for Board refreshment and renewal, recognising the need for 
independence and diversity, including gender diversity, on the Board.  

As at 28 February 2015, the Board was comprised of ten Directors, of 
whom three were executive and seven were non-executive Directors 
(including the Chairman).  Consistent with our commitment to Board 
refreshment and development, at the conclusion of this year’s 
Annual General Meeting, John Hogan will step down as Chairman 
of the Audit Committee and be succeeded by Emer Finnan.  John 
will remain as a Director until the end of 2015 to ensure a smooth 
transition.  Emer is a qualified chartered accountant and will bring 
considerable financial expertise to the role of Audit Committee 
Chairman.

Board Independence
In line with the UK Code, it is Board policy that at least half the Board, 
excluding the Chairman, shall consist of independent non-executive 
Directors. The Board has reviewed the composition of the Board and 
has determined that of the Directors as at 28 February 2015, John 
Hogan, Richard Holroyd, Breege O’Donoghue, Stewart Gilliland, 
Anthony Smurfit and Emer Finnan were independent.

The independence of Board members is considered annually. In 
determining the independence of non-executive Directors, the Board 
considered the principles relating to independence contained in the 
UK Code and the guidance provided by a number of shareholder 
voting agencies. Those principles and guidance address a number 
of factors that might appear to affect the independence of Directors, 

including former service as an executive of the Group, extended 
service to the Board and cross-directorships. However, they 
also make clear that a Director may be considered independent 
notwithstanding the presence of one or more of these factors. This 
reflects the Board’s view that independence is determined by a 
Director’s character and judgement. The Board considers that each of 
the non-executive Directors brings independent judgement to bear. In 
the case of Richard Holroyd, Breege O’Donoghue and John Hogan, 
the Board has considered their length of service but is satisfied that 
their independence is not compromised. As part of this assessment, 
the Board considers that, while each of them has served on the Board 
of the Company since 2004, none of them has served for more than 
nine years concurrently with the same executive Directors. As set out 
in the table below, each has served on the Board concurrently with 
the Group’s Chief Executive, the longest serving executive Director, 
for 6.5 years. The Board recognises the principles of the Code and 
guidelines on tenure but is satisfied that the objectivity, judgements 
and independence of each of the Directors is not compromised by 
tenure on the Board. The Board also has an ongoing programme 
of Board refreshment and renewal and has appointed three new 
Directors in the past three years.

The Board has also noted that Anthony Smurfit is a shareholder 
and director of Smurfit Kappa Group plc, which provides packaging 
materials to the Group on normal commercial terms, and is satisfied 
that it is not a material transaction for either company and that his 
independence is not compromised. In the case of Sir Brian Stewart, 
the Board was satisfied that he was independent on his appointment 
as referred to below. 

Independent/Non-
Independent

Tenure 
(Years)

Concurrent 
Tenure*
(Years)

Sir Brian Stewart

Joris Brams

Emer Finnan

Stewart Gilliland

Stephen Glancey

John Hogan

Richard Holroyd

Kenny Neison

Breege O’Donoghue

Anthony Smurfit

Independent 
(Chairman)

Non-Independent 
(Executive)

Independent

Independent

Non-Independent 
(Executive)

Independent

Independent

Non-Independent 
(Executive)

Independent

Independent

5

2.5

1

3

6.5

11

11

5.5

11

3

5

2.5

1

3

6.5

6.5

6.5

5.5

6.5

3

*Note: Concurrent tenure means tenure on the Board concurrently with the Group’s 
CEO, the longest serving executive Director.

Chairman
Sir Brian Stewart has been Chairman of the Group since August 2010. 
The Chairman is responsible for the efficient and effective working of 
the Board. He is responsible for ensuring that the Board considers the 
key strategic issues facing the Group and that the Directors receive 
accurate, timely, relevant and clear information. He also ensures 
that there is effective communication with shareholders and that the 

ANNUAL REPORT 2015C&C GROUP PLC54

Directors’ Statement of Corporate Governance 
(continued)

Board is apprised of the views of the Group’s shareholders. As part of 
this process, the Chairman recently completed a series of meetings, 
focused solely on corporate governance, with a number of the Group’s 
largest institutional shareholders.

While the Board has determined that Sir Brian Stewart was 
independent on appointment to the Board, it recognises that 
previous working relationships with the Group’s senior executives is a 
consideration in determining independence as set out by the UK Code 
and by some shareholder voting agencies. Consequently, while the 
Board was satisfied as to Sir Brian’s independence, he stepped down 
from his position as a member of the Remuneration Committee on his 
appointment as Chairman. During the period under review there was 
no change in the other significant commitments of the Chairman.

Senior Independent Director
Richard Holroyd was appointed Senior Independent Director in July 
2007. He is available to shareholders who have concerns for which 
contact through the normal channels of Chairman, Group Chief 
Executive Officer or Group Chief Financial Officer has failed to resolve 
or for which such contact is inappropriate. He is also available to meet 
major shareholders on request.

Audit Committee Financial Expert
The Audit Committee has determined that John Hogan, who also 
chairs the Committee, is the Audit Committee financial expert. He is a 
qualified chartered accountant and was the managing partner of Ernst 
& Young in Ireland between 1994 and 2000. He was also a member 
of the Ernst & Young global board. Emer Finnan, who will assume the 
role of Audit Committee Chair following the 2015 AGM, is a qualified 
chartered accountant and has recent and relevant financial expertise.

Company Secretary
David Johnston is the Company Secretary. All Directors have access 
to the Company Secretary, who is responsible to the Board for 
ensuring that Board procedures are complied with. The appointment 
and removal of the Company Secretary is a matter for the Board.

Appointment, Retirement and Re-election
The non-executive Directors are engaged under the terms of letters 
of appointment, details of which are set out in the Report of the 
Remuneration Committee on Directors’ Remuneration. Copies of the 
letters of appointment are available on request from the Company 
Secretary.

The Company’s Articles of Association require that at least one-third 
of the Directors subject to rotation shall retire by rotation at the Annual 
General Meeting in every year. Directors appointed by the Board 
must also submit themselves for election at the first annual general 
meeting following their appointment. However, in accordance with 
the recommendations of the UK Code, the Directors have resolved 
that they will all retire and submit themselves for re-election by the 
shareholders at the Annual General Meeting this year. 

structure, succession planning, financing, corporate responsibility 
and compliance, investor relations and risk management. The Board 
receives regular updates from its external legal and other advisers 
in relation to regulatory and accounting developments. Throughout 
the year, Directors meet with key executives and meet with local 
management teams, and a site visit for all Board Directors to one of the 
Group’s production facilities is usually scheduled annually.

Newly-appointed members of the Audit Committee will meet with the 
key members of the external audit, internal audit and finance teams. 
New members of the Remuneration Committee will meet with the 
Committee’s remuneration consultants in the year of their appointment 
to the Committee.

External non-executive directorships
The Board recognises that there can be benefit if executive Directors 
accept a non-executive directorship with other companies to broaden 
their skills, knowledge and experience. Joris Brams is currently a non-
executive director at Democo NV, a Belgian construction company.

Apart from him, currently none of the executive Directors has such 
an appointment. The Remuneration Committee determines whether 
Directors should be permitted to retain any fees paid in respect of such 
appointments. The Remuneration Committee has determined that Joris 
Brams is permitted to retain fees from his appointment. 

Meetings
During the period under review there were ten scheduled meetings of 
the Board and a further two short notice meetings. Details of Directors’ 
attendance at these meetings are set out in the table on page 60. 
Several ad hoc meetings without notice were held during the year for 
share allotment and other administrative matters in accordance with 
the Board’s procedures. In addition, a meeting of members of the 
Board was held without the executive Directors present to provide 
an opportunity for non-executive Directors and the Chairman to 
assess their performance, and a further meeting of the non-executive 
Directors led by the Senior Independent Director was held without the 
Chairman being present to assess the Chairman’s performance. The 
Board usually makes at least one visit a year to one of the operating 
subsidiaries, and this year the Board visited the Wellpark Brewery, 
Glasgow.

The Chairman sets the agenda for each meeting in consultation 
with the Group Chief Executive Officer and the Company Secretary. 
The agenda and Board papers, which provide the Directors with 
relevant information to enable them to fully consider the agenda 
items in advance, are circulated prior to each meeting. Directors are 
encouraged to participate in debate and constructive challenge. While 
Directors are expected to attend all scheduled meetings, in the event 
a Director is unable to attend a meeting, his or her view on all agenda 
items is sought and conveyed to the Chairman in advance of the 
meeting. In addition, following the meeting, matters discussed and 
decisions made at the meeting are conveyed to the Director. 

Induction and Development
A comprehensive tailored induction programme is arranged for each 
new Director. The aim of the programme is to provide the Director 
with a detailed insight into the Group. The programme involves 
meeting with the Chairman, Group Chief Executive Officer, Group 
Chief Financial Officer, Company Secretary and key senior executives. 
It covers areas such as strategy and development, organisation 

Performance evaluation
The Board recognises the importance of a formal and rigorous 
evaluation of the performance of the Board and its Committees. The 
Chairman conducts an annual review of corporate governance and 
the operation and performance of the Board and its Committees. In 
the year under review the Chairman has reviewed the performance of 
individual Directors and, within the remit of the Nomination Committee, 

GOVERNANCE55

succession planning, identifying in this process the experience and 
qualities required by the Group for the future implementation of its 
strategy.

shareholders at the Annual General Meeting, the Board recognises 
that such resolutions are now considered good governance 
practice. 

The Chairman conducts one to one discussions each year with each 
Director to assess his or her individual performance. Performance 
is assessed against a number of criteria, including his or her 
contribution to Board and Committee meetings; time commitments; 
contribution to strategic developments; and relationships with other 
Directors and management. 

The Senior Independent Director and the other non-executive 
Directors review the Chairman’s performance and the Board’s 
performance each year, the results being reported back to the 
Chairman with any recommendations.

In addition to the internal reviews and evaluations described above, 
during the year, the Board also engaged an external advisor to 
complete an independent evaluation of the performance and 
effectiveness of the Board and each of the Committees. This 
evaluation is in line with the recommendations of the UK Code 
which requires an external Board evaluation to be conducted at 
least once every three years. The company engaged to perform 
the evaluation has no business connection or relationship with the 
Group, its directors or senior management. 

Remuneration
Details of remuneration paid to Directors (executive and non-
executive) are set out in the Report of the Remuneration Committee 
on Directors’ Remuneration on pages 63 to 87. 

Non-executive Directors are remunerated by way of a Director’s 
fee. Additional fees are also payable to the Chairman of the Audit 
Committee, Chairman of the Remuneration Committee and to the 
Senior Independent Director. Non-executive Directors’ fees and 
additional fees payable to Committee Chairmen and the Senior 
Independent Director have not been increased since 2008. 

It is Board policy that non-executive Director remuneration does 
not comprise any performance-related element and, therefore, 
non-executive Directors are not eligible to participate in the Group’s 
bonus schemes, option plans or share award schemes. Non-
executive Directors’ fees are not pensionable and non-executive 
Directors are not eligible to join any Group pension plans. Executive 
Directors’ remuneration is inclusive of any Director’s fee. 

The current limit under the Articles on Directors’ ordinary 
remuneration (i.e. directors’ fees, not including executive 
remuneration) is €1,000,000, pursuant to a resolution passed at the 
2013 Annual General Meeting.

The report of the Remuneration Committee and the policy on 
Directors’ Remuneration will be presented to shareholders for the 
purposes of a non-binding advisory vote at the Annual General 
Meeting on 2 July 2015.  Our policy on Directors’ remuneration has 
been updated to reflect the provisions of the new share incentive 
plans that we are putting to shareholders this year and we will 
therefore again be presenting this policy to shareholders for an 
advisory vote at the Annual General Meeting. While there is no 
legal obligation for the Group to put such resolutions to a vote of 

Share ownership and dealing
The Company has introduced share ownership guidelines for the 
executive Directors to ensure the interests of executive Directors 
are aligned with those of shareholders. In summary, the guidelines 
are that the current market value of shares in the Company held 
by the relevant Director should be at least two times salary for the 
Chief Executive and one times salary for other executive Directors. If 
share ownership guidelines are not met, then individuals must retain 
up to 50% of vested share awards (net of tax). Further information 
including details of Directors’ shareholdings is set out on page 84.   

The Group has a policy on dealing in shares that applies to all 
Directors and senior management. This policy adopts the terms of 
the Model Code as set out in the Listing Rules published by the UK 
Listing Authority and the Irish Stock Exchange. Under this policy, 
Directors are required to obtain clearance from the Chairman (or 
in the case of the Chairman himself, from the Senior Independent 
Director) before dealing. Directors and senior management are 
prohibited from dealing in the Company’s shares during close 
periods and at any other time when the individual is in possession 
of Inside Information (as defined by the Market Abuse (Directive 
2003/6/EC) Regulations 2005). 

COMMITTEES
The Board has established three permanent committees to assist in 
the execution of its responsibilities. These are the Audit Committee, 
the Nomination Committee and the Remuneration Committee. 
The current membership of each committee is set out on page 46. 
Attendance at meetings held is set out in the table on page 60. 

Each of the permanent Board Committees has terms of reference 
under which authority is delegated to them by the Board. These 
terms of reference are available on the Company’s website www.
candcgroupplc.com. Minutes of all Committee meetings are 
circulated to the entire Board.

The Chairman of each committee attends the Annual General 
Meeting and is available to answer questions from shareholders.

The Board has also established a Disclosure Committee comprising 
the Chairman, the Chief Executive Officer, the Chief Financial Officer 
and the Company Secretary. The Head of Investor Relations may 
also participate where required. The main responsibilities of the 
Disclosure Committee include:

• determining whether information constitutes inside information;

• determining a consistent approach and policy to disclosure;

• reviewing and approving material announcements;

• monitoring leaks, rumours, speculation and market expectations, 

and taking appropriate action;

• monitoring the materiality of any variance between the Group’s 

performance and its own forecasts;

• maintaining a record of C&C’s regulatory disclosures.

Ad hoc committees are formed from time to time to deal with other 
specific matters.

ANNUAL REPORT 2015C&C GROUP PLC56

Directors’ Statement of Corporate Governance 
(continued)

THE AUDIT COMMITTEE 
Message from the Chairman of the Audit Committee

Dear Shareholder 

On behalf of the Board, I am pleased to report on the work of the 
Audit Committee for the financial year ended 28 February 2015. 

During the year, the Committee received and reviewed a number 
of internal audit reports, reviewed and approved reports in 
relation to the Group’s financial performance and engaged with 
the external auditor.  One of our principal duties is to review 
the report of the external auditor on the year end audit and to 
consider and approve key accounting treatments together with 
underlying financial judgements and assumptions. Full details are 
included later in this report. 

In addition in the current financial year a key focus for the 
Committee was with respect to the integration and restructuring 
of the acquired Wallaces Express business in Scotland and the 
continued integration of the Gleeson group acquired in FY2014.

The members of the Committee, all independent non-executive 
Directors, each contribute their own financial experience to the 
Committee’s work. We are glad to record the full and continuing 
co-operation of the executive team in support of the Committee’s 
work.

I am pleased to have served in the position of Chairman of the 
C&C Group Audit Committee and will pass the role on to Emer 
Finnan who will take up the Chairmanship following the 2015 
AGM.

Yours sincerely

John Hogan
Chairman of the Audit Committee

Composition and Meetings
The constitution of the Audit Committee requires that its 
membership shall consist only of independent, non-executive 
Directors. The members are John Hogan (Chairman), Richard 
Holroyd, Anthony Smurfit and Emer Finnan who joined the 
Committee in June 2014. As set out on page 54, the Audit 
Committee has determined that John Hogan, who also chairs the 
Committee, is the Audit Committee financial expert. 

The Committee meets a minimum of four times a year. During the 
period under review it met eight times. Attendance at meetings 
held is set out in the table on page 60.

The Group Chief Financial Officer attends Audit Committee 
meetings as appropriate, while the internal auditor and the 
external auditor attend as required and have direct access to the 
Audit Committee Chairman. The Group Head of Finance is the 
secretary of the Audit Committee. 

Constitution and terms of reference
The role, responsibilities, authority and duties of the Audit 
Committee are set out in written terms of reference. The current 
terms of reference are available under the Board Committees 
section of the Group’s website at www.candcgroupplc.com.

The Audit Committee’s responsibilities include:

• monitoring the integrity, truth and fairness of the financial 

statements of the Group, including the Annual Report, interim 
report, interim management statements, preliminary results and 
other formal announcements relating to the Group’s financial 
performance, and reviewing significant financial reporting 
judgements contained in them;

• ensuring that the information presented in the financial 

statements of the Group and other announcements is fair, 
balanced and understandable and provides the information 
necessary for the Company’s shareholders to assess the 
Group’s performance, business model and strategy and 
advising the Board accordingly;

• monitoring the statutory audit of the annual and consolidated 

accounts;

• reviewing the adequacy and effectiveness of the Group’s 
internal financial controls and risk management systems;

• reviewing the effectiveness of the Group’s internal audit 

function;

• reviewing the adequacy and security of the Group’s 
arrangements for its employees raising concerns, its 
procedures for detecting fraud, the Group’s systems and 
controls for the prevention of bribery, and the Group’s 
whistleblowing arrangements;

• making recommendations to the Board in relation to the 

appointment and removal of the Group’s external auditor, their 
remuneration and terms of engagement;

• evaluating the performance of the external auditor including 

their independence and objectivity;

• reviewing the annual internal and external audit plans and 

reviewing the effectiveness and findings of the external audit 
with the external auditor;

GOVERNANCE57

• ensuring compliance with the Group’s policy on the provision of 

non-audit services by the external auditor;

• reporting to the Board on how it has discharged its 

responsibilities; and 

• reviewing the annual financial statements of the pension funds 

where not reviewed by the Board as a whole.

The Committee undertakes, in conjunction with the Chairman 
of the Board, an annual assessment of its performance and a 
review of the Committee’s constitution and terms of reference. 

The activities undertaken by the Committee in fulfilling its key 
responsibilities in respect of the year ended 28 February 2015 are 
set out below. 

Financial Statements
In respect of the year ended 28 February 2015 the Audit 
Committee reviewed: 

• the Interim Management Statements issued in July 2014 and 

January 2015;

• the Financial Report for the six months ended 31 August 2014; 

• the preliminary results announcement and the Annual Report 
and financial statements for the year ended 28 February 2015.

In particular the Committee addressed the going concern status 
of the Company and the matters referred to in the Financial 
Review contained in the 2015 Annual Report. It reviewed the 
post-audit report from the external auditor identifying any 
accounting or judgemental issues requiring its attention.

In carrying out these reviews, the Committee considered:

• the consistency of, and any changes to, accounting policies 

both on a year on year basis and across the Group;

• whether the Group had applied appropriate accounting 

policies and practices and made appropriate estimates and 
judgements, taking into account the views of the external 
auditor;

• the methods used to account for significant or unusual 
transactions where different approaches are possible;

• whether the Annual Report, taken as a whole, is fair, balanced 
and understandable and provides the information necessary 
for shareholders to assess the Group’s performance, business 
model and strategy;

• the clarity and completeness of disclosures and compliance 
with relevant financial reporting standards and corporate 
governance and regulatory requirements; and

• the significant areas in which judgement had been applied in 

preparation of the financial statements in accordance with the 
accounting policies. 

The significant issues considered by the Committee in relation 
to the accounts for the year to 28 February 2015 and how these 
were addressed are outlined below. Each of these areas received 
particular focus from the external auditor, who provided detailed 
analysis and assessment of the matter in their report to the 
Committee.

Goodwill & intangible assets impairment testing
The Committee considered the carrying value of goodwill and 
intangible assets as at the year end date to assess whether or 
not it exceeded the expected recoverable amounts for these 
assets. In particular the Committee reviewed the value-in-use 
financial models used to support the valuation and the key 
assumptions and judgements used by management underlying 
these models. The key assumptions used in the financial models 
and consequently the key focus areas for the Committee relate 
to future volume, net revenue and operating profit growth and 
the achievability of same, the growth rate in perpetuity and the 
discount rate applied to the resulting cash flows. 

The Committee considered the outcome of the financial models 
and in all instances concluded that the outcome was appropriate, 
including the recognition of, and magnitude of, an impairment 
charge with respect to the US business. In all other segments the 
Committee considered the level of headroom and the sensitivity 
analysis applied to the key assumptions and concluded that the 
carrying values were appropriate. 

Valuation of property, plant & equipment
The Group values its land and buildings and plant machinery 
at market value/depreciated replacement cost (DRC) and 
consequently carries out an annual valuation. The Group 
engages external valuers to value the Group’s property, plant & 
machinery every three years or as at the date of acquisition for 
assets acquired as part of a business acquisition. The Group 
completed an external valuation in the current financial year 
for its Irish assets (with the exception of Gleesons’ which were 
valued on acquisition in the prior year), the Group’s UK assets 
and the Group’s US assets (with the exception of the recently 
built cidery).  An internal assessment was completed for assets 
which were outside the scope of the external valuation.

In assessing the reasonableness of the external and internal 
valuations, the Committee reviewed the key assumptions and 
judgements underlying the valuations, in particular considering 
the impact of gross replacement cost price movements, 
depreciation rates reflecting age of asset and physical and 
functional obsolescence and forecast utilisation levels across 
the Group’s production sites included in the valuation, and is 
satisfied that carrying value is appropriate.

Internal control and risk management systems 
The Group’s system of internal control and risk management is 
described below.

The terms of reference of the Audit Committee require it to 
conduct an annual assessment of internal financial controls 
and financial risk management systems. The risks facing the 
Group are reviewed regularly by the Audit Committee with 
executive management. Specific annual reviews of the risks and 
fundamental controls of each business unit are undertaken. The 
results and recommendations are reported to and analysed by 
the Audit Committee and a programme for action agreed with 
the business units. In carrying out these responsibilities during 
the year, the Committee reviewed reports issued by both the 
internal audit function and the external auditor and held regular 

ANNUAL REPORT 2015C&C GROUP PLC58

Directors’ Statement of Corporate Governance 
(continued)

discussions with the Head of Internal Audit and representatives 
of the external auditor. The Committee also reviewed the 
outcome of an assessment of the Group’s internal financial 
controls which had been coordinated by the internal audit 
function.

Internal Audit
The Committee is responsible for monitoring and reviewing 
the operation and effectiveness of the internal audit function 
including its focus, plans, activities and resources. 

The Group’s internal audit function reports to the Audit 
Committee and the Audit Committee has approved its terms 
of reference. The Group’s internal auditor is engaged on a 
programme of work, which includes, inter alia, maintaining the 
Group’s risk register and examining the fundamental controls of 
the Group. 

During the year, the Committee reviewed and approved the 
internal audit plan for the year and considered the adequacy 
of staffing levels and expertise within the function. There was a 
change in personnel during the year and a short period during 
the year where no internal auditor was in place but this was 
resolved before year end and had no material impact on the 
internal audit function during the year.

The Committee received regular reports from the Head of Internal 
Audit summarising findings of the team’s work and the responses 
from management to deal with the findings. The Committee 
monitors progress on the implementation of the action plans on 
significant findings to ensure these are completed satisfactorily. 

External Auditor
The Committee manages the relationship with the Group’s 
external auditors on behalf of the Board. The Committee carries 
out an annual assessment of the external auditor including a 
review of the external auditor’s internal policies and procedures 
for maintaining independence and objectivity and consideration 
of their approach to audit quality. The external auditor is 
professionally required to rotate the audit partner responsible for 
the Group audit every five years. The current audit partner has 
been in place since 2012. 

External audit process
The Committee also reviewed and approved the external audit 
plan as presented by the external auditor and assessed the 
qualifications and expertise of their resources. The Committee 
also reviewed the external auditor’s engagement letter and 
recommended the level of remuneration of the external auditor 
to the Board having reviewed the scope and nature of the work 
to be performed. The Committee assessed the effectiveness of 
the external audit process by monitoring performance against the 
agreed audit plan and noting the results of post-audit interviews 
with management and the Audit Committee Chairman.

Length of service of auditors
KPMG have been the external auditor of the Company since 
the Company’s formation and flotation in 2004. The UK Code 
recommends that listed companies of the size of the Group 
should put the external audit contract out to tender at least every 
ten years. The external audit contract was put out to tender in 
FY2014. The Committee concluded that KPMG continued to 
provide an effective audit service and there were no compelling 
reasons for change that would outweigh the advantages of 
continuity and consequently recommended the re-appointment 
of KPMG.  The recommendation was accepted by the Board. 

Hiring of former employees of auditor
In order to ensure the independence and objectivity of the 
external auditor, the prior approval of the Audit Committee is 
required before any individual is appointed to a senior managerial 
position in the Group, if such individual has within three years 
prior to such proposed appointment been employed by the 
external auditor.

Non-Audit Services by auditor
The Group has a policy in place governing the provision of non-
audit services by the external auditor in order to ensure that the 
external auditor’s objectivity and independence is safeguarded. 

Under this policy the auditor is prohibited from providing non-
audit services if the auditor:

• may, as a result, be required to audit its own firm’s work;

• would participate in activities that would normally be 

undertaken by management;

• would be remunerated through a “success fee” structure or 
have some other mutual financial interest with the Group;

• would be acting in an advocacy role for the Group.

Other than above, the Company does not impose an automatic 
ban on the external auditor providing non-audit services. 
However, the external auditor is only permitted to provide 
non-audit services that are not, or are not perceived to be, in 
conflict with auditor independence and objectivity, if it has the 
skill, competence and integrity to carry out the work and it is 
considered by the Audit Committee to be the most appropriate 
to undertake such work in the best interests of the Group. The 
engagement of the external auditor to provide non-audit services 
must be approved in advance by the Audit Committee or 
entered into pursuant to pre-approved policies and procedures 
established by the Audit Committee and approved by the Board. 

GOVERNANCE 
59

Main activities during the year
During the period under review the Nomination Committee 
considered:

• ongoing search for potential candidates for recruitment as non-

executive Directors;

• longer-term succession planning for non-executive directors, 

recognising the need for ongoing Board refreshment and 
renewal and the need for independence and diversity on the 
Board; 

• succession plans for executive Directors and senior 

management. 

Diversity
The Nomination Committee and the Board recognise the 
importance of ensuring diversity and the key role that a 
diversified Board plays in ensuring effectiveness. Suitable 
candidates are selected on the basis of their relevant experience, 
employment background, skills, knowledge and insight, having 
due regard for the benefits of diversity to the Board. 

The Committee and Board further realise that diversity extends 
beyond the Board and in this regard seeks to ensure that all 
recruitment decisions are fair and non-discriminatory. 

Independent consultants
The Nomination Committee is empowered to use the services 
of independent consultants to facilitate the search for suitable 
candidates for appointment as non-executive Directors.

During the year, the Committee appointed Spencer Stuart, an 
independent executive search firm, to assist in a search process 
for non-executive director candidates with relevant experience 
and skills. Spencer Stuart has no other connection with the 
Group.

The nature, extent and scope of non-audit services provided to 
the Group by the external auditor and the economic importance 
of the Group to the external auditor are also monitored to ensure 
that the external auditor’s independence and objectivity is not 
impaired. The Audit Committee has adopted a policy that, except 
in exceptional circumstances with the prior approval of the Audit 
Committee, non-audit fees paid to the Group’s Auditor should 
not exceed 100% of audit fees in any one financial year. 

During the year, KPMG provided non-audit advisory services, 
being advice on taxation and other related matters. In 
approving KPMG to provide these services the Committee 
was of the opinion that KPMG’s knowledge of the Group was 
an important factor. The Committee was also satisfied that the 
fees paid to KPMG for non-audit work did not compromise their 
independence or integrity. Details of the amounts paid to KPMG 
during the year for audit and other services are set out in note 2 
to the financial statements. 

Whistle-blowing procedures
In line with best practice, the Group supports an independent 
and confidential whistle-blowing service which allows UK and 
ROI employees to raise any concerns about business practice 
in a confidential manner.  During the year, a similar service was 
rolled out to VHCC employees in the US.

THE NOMINATION COMMITTEE 
Composition and Meetings
The Nomination Committee is chaired by the Group Chairman 
and its constitution requires it to consist of a majority of 
independent, non-executive Directors. The members during the 
year were Sir Brian Stewart (Chairman), Breege O’Donoghue and 
Richard Holroyd.

The Committee meets a minimum of twice a year and met twice 
in the year ended 28 February 2015. Attendance at meetings 
held is set out in the table on page 60. In addition, several ad hoc 
meetings were held to progress initiatives.

Constitution and terms of reference
The Nomination Committee’s responsibilities include:

• reviewing the structure, size and composition of the Board 
(including the balance of skills, experience, independence, 
knowledge and diversity (including gender)) and making 
recommendations regarding any changes; 

• overseeing succession planning for the Board and senior 

management and the leadership needs of the organisation;

• responsibility for the identification of suitable candidates for 

appointment to the Board;

• making recommendations to the Board on membership of 

Board Committees.

ANNUAL REPORT 2015C&C GROUP PLC 
60

Directors’ Statement of Corporate Governance 
(continued)

THE REMUNERATION COMMITTEE
The Remuneration Committee comprises solely of independent, 
non-executive Directors. The Chairman was Breege O’Donoghue, 
and the other members were Richard Holroyd and Stewart 
Gilliland.

ATTENDANCE AT MEETINGS OF THE BOARD AND ITS 
COMMITTEES
Attendance at Board meetings and Board committee meetings 
during the year was as set out in the table below. 

In the attendance table below the numerator in each fraction 
represents the number of meetings actually attended by each 
Director in respect of the Board and each Board committee 
of which he or she was a member, whilst the denominator 
represents the number of such meetings that the Director was 
scheduled to attend.

In addition, the non-executive Directors including the Chairman 
met to evaluate the performance of the executive Directors, 
and the non-executive Directors, led by the Senior Independent 
Director, without the Chairman present, met to evaluate the 
performance of the Chairman. Several ad hoc meetings were 
held during the year for administrative matters in accordance 
with the Board’s procedures.

The Remuneration Committee meets at least twice a year. During 
the period under review the Remuneration Committee met seven 
times. Attendance at meetings held is set out in the table below. 

The Remuneration Committee’s terms of reference, which are 
available on the C&C website www.candcgroupplc.com, include:

• determining and agreeing with the Board the framework or 

broad policy for the remuneration packages of the Chairman, 
Chief Executive Officer and other executive Directors, the 
Company Secretary and any other designated members of the 
executive management. 

• within the terms of the agreed policy and in consultation with 
the Chairman and/or Chief Executive Officer, as appropriate, 
determining the total individual remuneration package of each 
of the above persons, including bonuses, incentive payments 
and share options or other share awards; 

• reviewing and having regard to the remuneration trends across 

the Group;

• approving the design of, and determining targets for, any 
performance related pay schemes and the total annual 
payments made under such schemes;

• reviewing the design of all share incentive plans and the 

performance targets to be used;

• ensuring that contractual terms on termination, and any 

payments made, are fair, that failure is not rewarded and that 
the duty to mitigate loss is fully recognised;

• overseeing any major changes in employee benefits structures 

throughout the Group.

Scheduled Board 
Meetings

Short Notice Board 
Meetings

Audit Committee 
Meetings

Nomination Committee 
Meetings

Remuneration 
Committee Meetings

Sir Brian Stewart

Joris Brams

Emer Finnan

Stewart Gilliland

Stephen Glancey

John Hogan

Richard Holroyd

Kenny Neison

Breege O’Donoghue

Anthony Smurfit

10/10

10/10

9/9

9/10

9/10

10/10

10/10

9/10

10/10

8/10

2/2

2/2

1/2

1/2

2/2

2/2

2/2

2/2

2/2

2/2

6/6

8/8

7/8

7/8

2/2

2/2

2/2

7/7

7/7

7/7

GOVERNANCE61

COMMUNICATIONS WITH SHAREHOLDERS
The Group attaches considerable importance to shareholder 
communications and has an established investor relations 
programme.

There is regular dialogue with institutional investors with 
presentations given to investors at the time of the release of the 
Group’s first half and full year financial results and when other 
significant announcements are made. Interim Management 
Statements were issued in July 2014 and January 2015. 
The Board is briefed regularly on the views and concerns of 
institutional shareholders. The Chairman has also recently 
completed a series of meetings, focused solely on corporate 
governance, with a number of the Group’s largest institutional 
shareholders. 

The Group’s website, www.candcgroupplc.com, provides the 
full text of the Annual Report and financial statements, the 
Interim Report and other releases. News releases are also made 
available immediately after release to the Stock Exchange. 
Presentations given to investors and at conferences are also 
made available on the Company’s website. 

General Meetings
The Company operates under the Companies Acts 1963 to 2013. 
These Acts provide for two types of shareholder meetings: the 
Annual General Meeting (‘AGM’) with all other meetings being 
called extraordinary general meetings (‘EGM’).

The Company must hold a general meeting in each year as 
its AGM in addition to any other general meetings held in that 
year. Not more than 15 months may elapse between the date of 
one AGM and the next. An AGM was held on 3 July 2014, and 
this year’s AGM will be held on 2 July 2015. The Directors may 
at any time call an EGM. EGMs may also be convened on the 
requisition of members holding not less than five per cent of the 
voting share capital of the Company. 

The notice period for an AGM and an EGM to consider any 
special resolution (a resolution which requires a 75% majority 
vote, not a simple majority) is 21 days. The Company may 
call any other general meeting on 14 days’ notice subject to 
obtaining shareholder authority to do so. The Directors consider 
that it is in the interests of the Company to retain this flexibility, 
and intend to seek annually such authority. As a matter of policy, 
the 14 day notice period will only be utilised where the Directors 
believe that it is merited by the business of the meeting and the 
circumstances surrounding the business in question.

In accordance with UK Code recommendations, the Annual 
Report and the notice of AGM are sent to shareholders at least 
20 working days before the AGM.

No business shall be transacted at any general meeting unless 
a quorum is present at the time when the meeting proceeds to 
business. Three members present in person or by proxy and 
entitled to vote shall be a quorum.

Only those shareholders registered on the Company’s register of 
members at the prescribed record date, being a date not more 

than 48 hours before the general meeting to which it relates, are 
entitled to attend and vote at a general meeting.

The Acts require that resolutions of the general meeting be 
passed by the majority of votes cast (ordinary resolution) unless 
the Acts or the Company’s Articles of Association provide for 
75% majority of votes cast (special resolution). The Company’s 
Articles of Association provide that the Chairman has a casting 
vote in the event of a tie. 

Any shareholder who is entitled to attend, speak and vote at a 
general meeting is entitled to appoint a proxy to attend, speak 
and vote on his or her behalf. A proxy need not be a member of 
the Company.

At meetings, unless a poll is demanded, all resolutions are 
determined on a show of hands, with every shareholder who is 
present in person or by proxy having one vote. On a poll every 
shareholder who is present in person or by proxy shall have one 
vote for each share of which he/she is the holder. A shareholder 
need not cast all votes in the same way. At the meeting, after 
each resolution has been dealt with, details are given of the level 
of proxy votes lodged for and against that resolution and also the 
level of votes withheld on that resolution. 

The Company’s AGM gives shareholders the opportunity to 
question the Directors. The Company must answer any question 
a member asks relating to the business being dealt with at the 
meeting unless answering the question would interfere unduly 
with the preparation for the general meeting or the confidentiality 
and business interests of the Company, or the answer has 
already been given on a website in the form of an answer to a 
question, or it appears to the Chairman of the meeting that it is 
undesirable in the interests of good order of the meeting that the 
question be answered.

The business of the Company is managed by the Directors 
who may exercise all the powers of the Company unless 
they are required to be exercised by the Company in general 
meeting. Matters reserved to shareholders in general meeting 
include the election of directors; the payment of dividends; the 
appointment of the external auditor; amendments to the Articles 
of Association; measures to increase or reduce the share capital; 
and the authority to issue shares. 

MEMORANDUM AND ARTICLES OF ASSOCIATION
The Company’s Memorandum of Association sets out the objects 
and powers of the Company. The Articles of Association detail 
the rights attaching to each share class; the method by which the 
Company’s shares can be purchased or reissued; the provisions 
which apply to the holding of and voting at general meetings; and 
the rules relating to the Directors, including their appointment, 
retirement, re-election, duties and powers. Any amendment of 
the Company’s Articles of Association requires the passing of a 
special resolution.

Further details in relation to the purchase of the Company’s own 
shares are included in the Directors’ Report.

ANNUAL REPORT 2015C&C GROUP PLC62

Directors’ Statement of Corporate Governance 
(continued)

CORPORATE RESPONSIBILITY
As part of its overall remit of ensuring that effective risk 
management policies and systems are in place, the Board 
examines the significance of environmental, social and governance 
(ESG) matters to the Group’s business and it has ensured that the 
Group has in place effective systems for managing and mitigating 
ESG risks. It also examines the impact that such risks may have on 
the Group’s short and long-term value, as well as the opportunities 
that ESG issues present to enhance value. The Board receives the 
necessary information to make this assessment in regular reports 
from the executive management.

Corporate responsibility is embedded throughout the Group. 
Group policies and activities are summarised on pages 36 to 44 
and the Group’s corporate responsibility report is available on the 
Group’s website www.candcgroupplc.com.

INTERNAL CONTROL
The Board has overall responsibility for the Group’s system of 
internal control, for reviewing its effectiveness and for confirming 
that there is a process for identifying, evaluating and managing 
the significant risks affecting the achievement of the Group’s 
strategic objectives. The process which has been in place for 
the entire period accords with the Turnbull Guidance (revised 
guidance published in October 2005) and involves the Board 
considering the following:

• the nature and extent of the key risks facing the Group;

• the likelihood of these risks occurring;

• the impact on the Group should these risks occur;

• the actions being taken to manage these risks to the desired 

level.

The key elements of the internal control system in operation are 
as follows:

• clearly defined organisation structures and lines of authority;

• corporate policies for financial reporting, treasury and financial 
risk management, information technology and security, project 
appraisal and corporate governance;

• annual budgets for all business units, identifying key risks and 

opportunities;

• monitoring of performance against budgets on a weekly basis 

and reporting thereon to the Board on a periodic basis;

• an internal audit function which reviews key business processes 

and controls; and

• an audit committee which approves plans and deals with 

significant control issues raised by internal or external audit.

This system of internal control can only provide reasonable, and 
not absolute, assurance against material misstatement or loss. 
The terms of reference of the Audit Committee require it to review 
the adequacy and effectiveness of the Group’s internal financial 
controls and risk management systems. The risks facing the 
Group are reviewed regularly by the Audit Committee with the 
executive management team. Specific annual reviews of the risks 
and fundamental controls of each business unit are undertaken 
on an ongoing basis, the results and recommendations of which 

are reported to and analysed by the Audit Committee with a 
programme for action agreed by the business units.

The preparation and issue of financial reports, including 
consolidated annual financial statements is managed by Group 
Finance with oversight from the Audit Committee. The key features 
of the Group’s internal control procedures with regard to the 
preparation of consolidated financial statements are as follows:

• the review of each operating division’s period end reporting 

package by the Group finance function; 

• the oversight, review and validation of consolidation journals by 

the Group Chief Financial Officer; 

• the challenge and review of the financial results of each 

operating division with the management of that division by the 
Group Chief Financial Officer;

• the review of any internal control weaknesses highlighted by 

the external auditor, by the Group Chief Financial Officer, Head 
of Internal Audit and the Audit Committee; and the follow up 
of any critical weaknesses to ensure issues highlighted are 
addressed. 

The Directors confirm that, in addition to the monitoring carried 
out by the Audit Committee under its terms of reference, they 
have reviewed the effectiveness of the Group’s risk management 
and internal control systems up to and including the date of 
approval of the financial statements. This review had regard to all 
material controls, including financial, operational and compliance 
controls that could affect the Group’s business. The Directors 
considered the outcome of this review and found the systems 
satisfactory.

GOING CONCERN
The principal risks and uncertainties facing the Group are set out 
in this report on pages 18 and 19. The financial position of the 
Group, its cash flows, liquidity position and borrowing facilities 
are set out in the Group Chief Financial Officer’s Review on 
pages 30 to 35. A description of the business of the Group is set 
out in the Group Chief Executive Officer’s Review on page 8 to 
13 and the Operations Review on pages 20 to 29.

An explanation of the basis on which the Group generates and 
preserves value over the longer term (the business model) and 
the strategy for delivering its objectives are set out in the Group 
Chief Executive Officer’s review on pages 8 to 13. A statement 
of the Group’s strategy is set out on page 14. The Group’s long 
term strategy is to build a sustainable cider-led multi-beverage 
business through a combination of organic growth and selective 
acquisitions. The Group’s business model seeks growth through 
brand/market combination combining brand investment with a 
focus on local markets.

The Group has significant revenues, a large number of customers 
and suppliers across different geographies, and considerable 
financial resources. For these reasons, the Directors have a 
reasonable expectation that the Company, and the Group as 
a whole, have adequate resources to continue in operational 
existence for the foreseeable future. Consequently they continue 
to adopt the going concern basis in preparing the financial 
statements.

GOVERNANCEReport of the Remuneration Committee 
on Directors’ Remuneration

63

As set out on pages 81 and 82, no bonus was paid to the 
executive Directors for FY2015. The Committee further 
determined that in respect of awards made in FY2012 under 
the C&C Executive Share Option Scheme (ESOS) and the C&C 
Long Term Incentive Plan (Part I) (LTIP (Part I)), the performance 
conditions were not met and the awards did not vest. Further 
details are set out on pages 81 to 83. 

In addition the Committee approved various share awards and 
the principles of the FY2016 bonus scheme.

FY2016 ARRANGEMENTS
The Committee considered a salary increase for the executive 
Directors for FY2016 but the executive Directors, as part of their 
on-going commitment to, and investment in the business, did not 
consider it appropriate to take an increase, which was supported 
by the Committee. Variable pay awards will be unchanged from 
the prior year with the same overall maximum awards under the 
ESOS and LTIP (Part I) and, except for awards to be made under 
the ESOS, the same performance conditions attaching as in 
FY2015. For the ESOS awards we will apply a vesting schedule 
with straight line vesting between a threshold EPS target of 3% 
and a maximum EPS target of 6%, replacing the cliff vesting of 
prior years. 

Shareholders are also being asked to approve the extension 
of the exercise period of the LTIP (Part I). Currently the rules of 
this Scheme are drafted such that executives have a six month 
window in which to exercise options vesting under the LTIP (Part 
I). If the executives are prohibited from exercising their options 
because the Company is in a close period, then the options will 
lapse. This is not the intention of the Scheme which should allow 
for the exercise period to be extended in this situation and we 
are therefore seeking to amend the rules to provide this flexibility 
by extending this window from six months to three years from 
vesting.

Dear Shareholder

On behalf of the Board, I am pleased to present the Report on 
Directors’ remuneration for the financial year ended 28 February 
2015. This follows a similar format to last year, when we chose 
to apply the 2013 UK regulations on remuneration disclosure on 
a voluntary basis. We will again be submitting both the Policy 
Report and the Annual Report on Remuneration to shareholders 
for an advisory vote at the Company’s 2015 AGM. We are also 
asking shareholders to approve the adoption of new share 
incentive plans, as our current ones expire within 12 months. 
Our Policy Report has been updated to reflect the provisions of 
the new share plans. Last year our advisory votes achieved the 
support of over 99.98% for the Annual Report on Remuneration 
and 92.72% for the Directors’ Remuneration Policy of the 
votes cast and we hope that shareholders will demonstrate 
their support again this year for all of our remuneration related 
resolutions.

FY2015 KEY DECISIONS AND INCENTIVE OUT-TURN
The Board remain committed to a responsible approach to 
executive pay. During the year ended 28 February 2015 the 
Committee reviewed executive remuneration, however the 
executive Directors did not consider it appropriate to take 
a salary increase in FY2015 and this was supported by the 
Committee. The Committee feels it is important to observe that 
the Chief Executive Officer and Chief Finance Officer have not 
received a salary increase since November 2008 having waived 
their contractual entitlement to indexation increases in 2009 and 
2010. They waived bonus payments in 2009 and in FY2014 they 
also waived share awards in order to facilitate larger awards to 
be made to a wider audience. Similarly no increase was made 
in the year to non-executive Director fees nor has any increase 
been made to these fees since 2008.

ANNUAL REPORT 2015C&C GROUP PLC64

Report of the Remuneration Committee on Directors’ Remuneration 
(continued)

LOOKING FORWARD TO FY2017
The Committee has consulted with major shareholders on the 
implementation of new incentive arrangements and these include 
the adoption of a new Long Term Incentive Plan (“LTIP 2015”) 
and a new Executive Share Option Scheme (“ESOS 2015”). 
Awards will not be granted under the new arrangements until 
FY2017, however we have summarised the key provisions in the 
Policy Report. The detailed terms of the new arrangements are 
set out in the AGM Notice. The new share schemes have been 
designed to:

• take account of the changes to the Group’s business model 

and to support our business strategy; 

• reflect our stakeholder philosophy and entrepreneurial culture; 

and

• provide a flexible framework that is perceived as valuable, a fair 
reflection of performance and which is aligned with sustainable 
shareholder value creation.

for executive Directors under the LTIP 2015 to be subject 
to a combination of EPS, a return based measure and cash 
conversion performance conditions and for the awards under 
the ESOS 2015 to be subject to a specific performance target. In 
addition:

• the threshold level of vesting under the LTIP 2015 will be 

reduced from 30% to 25%;

• flexibility has been included in the Remuneration Policy to 
introduce a deferred share element to the annual bonus;

• a shareholding guideline will be introduced for the current 
executive directors. The Chief Executive Officer will be 
expected to maintain a personal shareholding of at least two 
times salary. For the other executive directors this will be set at 
one times salary; and

• malus and clawback provisions will be included on all variable 
remuneration in line with the new UK Corporate Governance 
Code with effect from 1 March 2016. 

Under the proposed framework, the Committee can make an 
annual LTIP 2015 award up to 150% of salary (where no ESOS 
2015 award is granted in respect of the same financial year) or 
alternatively the Committee can make annual grants under both 
the LTIP 2015 and ESOS 2015, subject to the plan limits set out 
in the Directors’ remuneration policy. This gives the Committee 
the flexibility, recognising the entrepreneurial culture of the 
business, to determine the appropriate mix of LTIP 2015 and 
ESOS 2015 awards each year in the context of the Company’s 
business cycle and its future growth plans.

The first awards will not be made until FY2017 and we will 
therefore be considering appropriate performance conditions 
closer to the time of grant. The current intention is for awards 

The Committee believes these changes are in the best interests 
of the Company and fully support the execution of the C&C 
Group plc strategy and stakeholder ethos. 

Yours sincerely 

Breege O’Donoghue
Chairman of the Remuneration Committee

GOVERNANCE65

Introduction

COMMITTEE AND ADVISERS 
Composition 
The Committee of the Board consists solely of independent non-executive Directors. 

During the year ended 28 February 2015 the Chairman of the Committee was Breege O’Donoghue. Other members of the Committee 
were Richard Holroyd and Stewart Gilliland.

Terms of reference of Committee
The Committee’s terms of reference are summarised on page 60. 

Advice and Consultation
The Chairman of the Board and the Chief Executive Officer are fully consulted on remuneration proposals but neither is present when 
his own remuneration is discussed. 

The Committee has access to external advice from remuneration consultants on compensation when necessary. During the year 
ended 28 February 2015 the Committee obtained advice from Deloitte who were appointed by the Committee. Deloitte provided 
advice in relation to the changes to the executive long-term incentive schemes, the Joint Share Ownership Plan, the Directors’ 
remuneration report and the Directors’ remuneration policy. Deloitte’s fees for this advice amounted to €30,888 charged on a time or 
fixed fee basis. During the period, separate divisions of Deloitte advised the Group on commercial contract issues and tax issues.

Deloitte is a member of the UK Remuneration Consultants Group and, as such, voluntarily operates under a code of conduct. To 
safeguard objectivity, protocols are established to cover the basis for contact with executive management and to avoid potential 
conflict arising from other client relationships. The Committee is satisfied that the remuneration advice provided by Deloitte is objective 
and independent.

The Committee has also obtained advice from:

• David Johnston, Company Secretary (appointed with effect from 17 November 2014) 

• Paul Walker, Company Secretary and General Counsel (stepped down from the role on 1 August 2014)

• Sarah Riley, Group Director of Human Resources.

No Director is present when their own remuneration is discussed.

SHAREHOLDERS’ VIEWS 
The Committee is committed to open and transparent dialogue with shareholders and consults with shareholders and governance 
bodies on proposals relating to remuneration structures. During the year, the Committee consulted with, and received good support 
from, significant shareholders regarding the new executive long-term incentive schemes.

ANNUAL REPORT 2015C&C GROUP PLC66

Report of the Remuneration Committee on Directors’ Remuneration 
(continued)

Directors’ Remuneration Policy

This part of the report sets out the Group’s policy on Directors’ remuneration. The policy has been determined by the Committee of the 
Board of Directors (“the Committee”). The Directors’ remuneration policy will be subject to an advisory vote at the 2015 AGM and will 
take effect from that date.

GENERAL STATEMENT OF POLICY 
The main aim of the Group’s policy on Directors’ remuneration is to attract, retain and motivate Directors of the calibre required to 
promote the long-term success of the Group. The Committee therefore seeks to ensure that Directors are properly, but not excessively, 
remunerated and motivated to perform in the best interests of shareholders, commensurate with ensuring shareholder value. 

The Committee seeks to ensure that executive Directors’ remuneration is aligned with shareholders’ interests and the Group’s strategy. 
Share awards are therefore seen as the principal method of long-term incentivisation. Executive Directors are incentivised on a range 
of equity share structures, notably the significant share ownership held by Stephen Glancey and Kenny Neison through the Joint Share 
Ownership Plan. Similar principles are applied for senior management, several of whom have material equity holdings in the Company. 

Annual performance-related rewards aligned with the Group’s key financial, operational and strategic goals and based on stretching 
targets are a further component of the total executive remuneration package. For senior management, mechanisms are tailored to 
local requirements.

The Group seeks to bring transparency to executive Directors’ reward structures through the use of cash allowances in place of 
benefits in kind. In setting executive Directors’ remuneration the Committee has regard to pay levels and conditions applicable to other 
employees across the Group. 

FUTURE POLICY TABLE 
Executive Directors’ remuneration 

Element

Salary

Purpose and link to strategy

Purpose is to attract, recruit and retain Directors of the necessary calibre.

Operation

Salary levels are determined by the Committee taking into account factors including:

• scope and responsibilities of the role; 

• experience and individual performance; 

• overall business performance;

• prevailing market conditions;

• pay in comparable companies, principally in the global beverage sector; and

• overall risk of non-retention.

Opportunity

Executive Directors are entitled to an annual review of their salary, but there is no entitlement to receive any 
increase.

The Committee may award salary increases to take account of individual circumstances such as:

• increases or changes in scope and responsibility;

• to reflect the executive Director’s development and performance in the role; or

• alignment to market level.

In awarding increases, the Committee will have regard to the outcome of pay reviews for employees as a 
whole.

Performance metrics

Not applicable.

The base salaries effective as at 1 March 2015 are shown on page 79.

GOVERNANCE 
67

Element

Benefits/cash allowance in lieu

Purpose and link to strategy

Purpose is to attract, recruit, and retain Directors of the necessary calibre.

Operation

Opportunity

The Group seeks to bring transparency to Directors’ reward structures through the use of cash allowances 
in place of benefits in kind. The cash allowance can be applied to benefits such as a company car and 
health benefits. Group benefits such as death in service insurance are also made available. Other benefits 
may be provided based on individual circumstances including housing or relocation allowances, travel 
allowance or other expatriate benefits. Benefits and allowances are reviewed alongside salary.

The Committee has not set an absolute maximum on the levels of benefits that may be awarded since 
this will depend upon the circumstances applicable to the relevant Director as well as the cost of any third 
party suppliers. The value of the cash allowance/benefit is set at a level which the Committee considers 
appropriate against the market and provides sufficient level of benefit based on individual circumstances.

Performance metrics

Not applicable.

See ‘Implementation’ section on pages 79 to 80 below for details of the benefits for FY2016.

Element

Pension/cash allowance in lieu

Purpose and link to strategy

Purpose is to attract, recruit, and retain Directors of the necessary calibre.

Operation

Opportunity

The Group seeks to bring transparency to Directors’ reward structures through the use of cash allowances 
in place of pension scheme participation, the allowance being either paid direct or into a personal pension 
plan. No executive Director accrues any benefits under a defined benefit pension scheme. All cash 
allowances are reviewed alongside salary.
Maximum cash allowance is 30% of salary. The value awarded is set at a level which the Committee 
considers appropriate against the market and provides sufficient level of benefit based on individual 
circumstances. 

See ‘Implementation’ section below on pages 79 to 80 for details of the cash allowance in lieu of pension 
benefits for FY2016.

Performance metrics

Not applicable.

ANNUAL REPORT 2015C&C GROUP PLC68

Report of the Remuneration Committee on Directors’ Remuneration 
(continued)

Element

Annual bonus

Purpose and link to strategy

Rewards performance against annual financial, operational and strategic business targets which support 
the strategic direction of the Company and align the interests of executives with shareholders.

Operation

A discretionary scheme under which executive Directors are entitled to receive a variable reward 
contingent upon the achievement of performance targets.

The structure and value of the bonus scheme and the applicable performance measures are subject to 
annual approval by the Committee. Any pay-out is determined by the Committee after the year end, based 
on performance against the relevant targets. 

The Committee has discretion to vary the bonus pay out should any formulaic output not reflect the 
Committee’s assessment of overall business performance. 

The Committee has discretion to apply deferral to part of any bonus earned in the year and for such 
amount to be deferred into shares for a period of up to two years.

Malus and clawback provisions will apply to the annual bonus. See the ‘Malus and clawback’ section 
below for more details.

The Committee reserves the right to vary, amend, replace or discontinue the bonus scheme at any time 
depending on business needs and/or financial viability or as appropriate by reference to any changes in 
corporate structure during the financial year.

Opportunity

Maximum opportunity is 100% of base salary.

Performance metrics

However, for FY2016 executive Directors are entitled to a maximum bonus opportunity of 80% of base 
salary.

Measures and targets are set annually reflecting the Company’s strategy and aligned with key financial, 
operational, strategic and/or individual objectives.

Targets, whilst stretching, do not encourage inappropriate business risks to be taken.

The relevant measures and the respective weightings may vary each year based upon the Company’s 
priorities.

If applicable, as the bonus is subject to performance measures, any deferred bonus is not subject to 
further performance conditions.

See ‘Implementation’ section below on pages 79 to 80 for details of the bonus conditions for FY2016.

GOVERNANCE69

Element

Share-based rewards – new long term incentive plans

Purpose and link to strategy

To incentivise executive Directors to execute the Group’s business strategy over the longer term and align 
their interests with those of shareholders to achieve a sustained increase in shareholder value.

Operation

Subject to shareholder approval at the 2015 AGM, a new Long Term Incentive Plan (“LTIP 2015”) and a 
new Executive Share Option Scheme (“ESOS 2015”) will be adopted. Awards will not be granted under the 
new arrangements until FY2017. 

Subject to the plan limits set out below the Committee has the discretion to determine the appropriate 
mix of LTIP 2015 and ESOS 2015 awards each year in the context of the Company’s business cycle and 
its future growth plans save where the executive has a contractual entitlement. Malus and clawback 
provisions will apply to both the LTIP 2015 and the ESOS 2015. See the “Malus and clawback” section 
below for more details.

Options/awards will be granted under the existing ESOS and the LTIP (Part I) in FY2016 (see 
Implementation section below on pages 79 to 80).

Awards are usually made annually by the Committee following the release of full year financial results but 
can be made after release of the interim results and exceptionally at other times. 

If awards are made under both the LTIP 2015 and the ESOS 2015 in respect of the same financial year 
the overall maximum, other than in exceptional circumstances, will be capped at 250% of salary. In 
exceptional circumstances the maximum combined LTIP 2015 and ESOS 2015 award in respect of any 
financial year is 500% of salary.

The vesting of awards is subject to the satisfaction of performance conditions set by the Committee. 
Performance conditions are selected that are aligned to the Company’s strategy and with shareholders’ 
interests. The performance measures chosen are reviewed regularly to ensure they remain relevant. The 
relevant measures, targets and weightings may vary each year based upon the Company’s priorities. 
Options lapse if the performance target threshold is not met in the relevant testing period and there is no 
retesting.

Opportunity

Performance metrics

ANNUAL REPORT 2015C&C GROUP PLC70

Report of the Remuneration Committee on Directors’ Remuneration 
(continued)

Element

(a) ESOS and ESOS 2015

Purpose and link to strategy

To incentivise executive Directors to execute the Group’s business strategy over the longer term and align 
their interests with those of shareholders to achieve a sustained increase in shareholder value.

Operation

The Committee may grant options to acquire shares in the Company at a market related exercise price. 
The Committee has discretion to grant ESOS 2015 awards to reward sustained value creation by averaging 
the value of the shares at grant and the point of exercise across an extended period of up to six months.

The vesting of options is subject to meeting a specific performance target set by the Committee and 
measured over a period of three years. Options will not normally be exercisable until after the assessment 
of the performance condition following the end of the performance period. 

Early vesting may be available for certain qualifying leavers. See policy on payment for loss of office on 
pages 76 to 78 for more details. 

Options vest early on a change of control (or other relevant event), taking into account the performance 
conditions. Options may be adjusted in the event of a variation of share capital in accordance with the 
scheme rules. 

The Committee has the discretion to grant ESOS and ESOS 2015 options as tax-advantaged options as 
permitted by the UK Revenue authorities and allows grants of options over shares with a market value 
of up to the value prescribed by the applicable tax legislation (currently £30,000) to be made on a tax 
efficient basis to employees who are UK taxpayers. Tax-advantaged options will be subject to the same 
performance conditions as non-tax-advantaged ESOS options.

The maximum ESOS 2015 award is 150% of base salary in respect of any financial year if granted in 
combination with a LTIP 2015 award equal to 100% of salary.

Other than in exceptional circumstances the limit on ESOS 2015 awards would be 300% of salary if no 
LTIP 2015 awards are granted in respect of the same financial year.

This is subject to the overall exceptional circumstances limit set out above.

Contractual entitlements to be granted in FY2016 under the current ESOS are:
Stephen Glancey - ESOS: 150% of base salary
Kenny Neison - ESOS: 150% of base salary
Joris Brams - ESOS: 150% of aggregate base salary

Opportunity

Performance metrics

See ‘Implementation’ section below on pages 79 to 80 for details of the performance conditions for 
FY2016.

See page 82 and note 4 to the financial statements for details of the performance conditions for FY2015.

GOVERNANCE71

Element

(b) LTIP (Part I) and LTIP 2015

Purpose and link to strategy

To incentivise executive Directors to execute the Group’s business strategy over the longer term and align 
their interests with those of shareholders to achieve a sustained increase in shareholder value.

Operation

Under the LTIP (Part I) awards are granted in the form of nominal cost options to acquire shares or conditional 
awards. Under the LTIP 2015, awards of conditional shares, restricted stock or nil cost or nominal cost 
options (or similar cash equivalent) can be made.

The vesting of awards is subject to meeting specific performance targets set by the Committee and 
measured over a period of three years. Awards will not normally vest until after the assessment of the 
performance condition following the end of the performance period.

The Committee may decide that a participant has a right to ‘dividend equivalents’ whereby the participant 
receives additional value equivalent to that which accrues to shareholders by way of dividends that would 
have been paid on the underlying shares during the vesting period. This value can be paid as cash or 
shares.

Early or pro-rata vesting may be available for certain qualifying leavers. See policy on payment for loss of 
office on pages 76 to 78 for more details. 

Awards vest early on a change of control (or other relevant event) taking into account the performance 
conditions and pro-rating for time, although the Committee has discretion not to apply time pro-rating. 
Awards may be adjusted in the event of a variation of share capital in accordance with the scheme rules. 

Opportunity

The maximum LTIP 2015 award is 100% of base salary in respect of any financial year if granted in 
combination with an ESOS 2015 award equal to 150% of salary.

The maximum LTIP 2015 award is 150% of base salary in respect of any financial year if no ESOS 2015 
award is granted in respect of the same financial year.

This is subject to the overall exceptional circumstances limit set out above.

Contractual entitlements to be granted in FY2016 under the current LTIP are:
Stephen Glancey - LTIP (Part I): 100% of base salary
Kenny Neison - LTIP (Part I): 100% of base salary
Joris Brams - LTIP (Part I): 100% of aggregate base salary

Performance metrics

See ‘Implementation’ section on pages 79 to 80 below for details of the performance conditions for 
FY2016.

See page 83 and note 4 to the financial statements for details of the performance conditions for FY2015.

Performance conditions will be attached to the LTIP 2015 awards by taking into account the business 
priorities prevailing at the time of grant and the Company’s strategy. Such conditions may include, but are 
not limited to, EPS growth and cash conversion and return on capital.

ANNUAL REPORT 2015C&C GROUP PLC72

Report of the Remuneration Committee on Directors’ Remuneration 
(continued)

Element

Share-based rewards – all-employee plans

Purpose and link to strategy

To align the interests of eligible employees with those of shareholders through share ownership.

Operation

Opportunity

(See schemes described below)

For tax-advantaged plans the maximum opportunity set by the rules or adopted by the Committee will be 
in line with or below the statutory limits.

Performance metrics

No performance conditions would usually be required in tax-advantaged plans.

Element

(a) Irish APSS/ UK SIP

Purpose and link to strategy

To align the interests of eligible employees with those of shareholders through share ownership.

Operation

Opportunity

The C&C Profit Sharing Scheme is an all-employee share scheme and has two parts. Part A relates to 
employees in ROI and has been approved by the Irish Revenue Commissioners (the Irish APSS). Part B 
relates to employees in the UK and is a HMRC qualifying plan of free, partnership, matching or dividend 
shares (or cash dividends) with a minimum three year vesting period for matching shares (the UK SIP). UK 
resident executive Directors are eligible to participate in Part B only.

There is currently no equivalent plan for Directors resident outside of Ireland or the UK.

Under the Company’s UK SIP the current maximum subscription is £750 per annum with entitlement to 
matching shares of £750 per annum. However, the Committee reserves the right to increase the maximum 
to the statutory limits.

Performance metrics

No performance conditions are attached to awards under the Irish APSS or the UK SIP.

Non-executive Directors’ remuneration 

Element

Non-executive Director fees

Purpose and link to strategy

Sole element of non-executive Director remuneration is set at a level that reflects market conditions and is 
sufficient to attract individuals with appropriate knowledge and experience.

Operation

Fees paid to non-executive Directors are determined and approved by the Board as a whole. The 
Committee recommends the remuneration of the Chairman to the Board.

Fees are reviewed from time to time and adjusted to reflect market positioning and any change in 
responsibilities.

Non-executive Directors receive a basic fee and an additional fee for further duties (for example 
chairmanship of a committee or senior independent Director responsibilities).

Non-executive Directors are not eligible to participate in the annual bonus plan or share-based schemes 
and do not receive any benefits (including pension) other than fees in respect of their services to the 
Company.

Non-executive Directors may be eligible to receive certain benefits as appropriate such as the use of 
secretarial support, travel costs or other benefits that may be appropriate.

Opportunity

Fees are based on the level of fees paid to non-executive Directors serving on Boards of similar-sized Irish 
and UK-listed companies and the time commitment and contribution expected for the role.

The Articles of Association provide that the ordinary remuneration of Directors (i.e. Directors’ fees, not 
including executive remuneration) shall not exceed a fixed amount or such other amount as determined 
by an ordinary resolution of the Company. The current limit was set at the Annual General Meeting held in 
2013, when it was increased to €1.0 million in aggregate.

Performance metrics

Not applicable.

The fees effective as at 1 March 2015 are shown on page 80.

GOVERNANCE73

Malus and clawback
In line with the recently updated UK Corporate Governance Code malus and clawback provisions will apply to all elements of 
performance-based variable remuneration (i.e. annual bonus, ESOS 2015 and LTIP 2015) for the executive Directors with effect from 1 
March 2016. The circumstances in which malus and clawback will be applied are if there has been in the opinion of the Committee a 
material mis-statement of the Group’s published accounts; or the Committee reasonably determines that a participant has been guilty 
of gross misconduct. The clawback provisions will apply for a period of two years following the end of the performance period.

Payments under the LTIP (Part I) 
At the 2015 AGM, shareholders are being asked to approve a resolution extending the exercise period of the LTIP (Part I). Currently the 
rules of the Plan are drafted such that executives have a six month window in which to exercise options vesting under the LTIP (Part 
I). If the executives are prohibited from exercising their options because the Company is in a close period, then the options will lapse. 
This is not the intention of the Plan, which should allow for the exercise period to be extended in this situation and we are therefore 
seeking to amend the rules to provide this flexibility by extending this window from six months to three years from vesting.

DISCRETION TO DEPART FROM POLICY
Share schemes and other incentives
The Committee recognises the importance of ensuring that the outcomes of the Group’s executive pay arrangements properly 
reflect the Group’s overall performance over the performance period. It is the Committee’s intention that the mechanistic application 
of performance conditions relating to awards will routinely be reviewed to avoid outcomes which could be seen as contrary to 
shareholders’ expectations. 

To the extent provided for in accordance with any relevant amendment power under the rules of the share plans or in the terms of any 
performance condition, the Committee may alter the performance conditions relating to an award or option already granted if an event 
occurs (such as a material acquisition or divestment or unexpected event) which the Committee reasonably considers means that the 
performance conditions would not, without alteration, achieve their original purpose. The Committee will act fairly and reasonably in 
making the alteration so that the performance conditions achieve their original purpose and the thresholds remain as challenging as 
originally imposed. The Committee will explain and disclose any such alteration in the next remuneration report.

Legacy payments
The Committee reserves the right to make any remuneration payment or any payment for loss of office without the need to consult 
with shareholders or seek their approval, notwithstanding that it is not in line with the policy set out above, where the terms of the 
payment were agreed either:

• before the policy came into effect; or 

• at a time when the relevant individual was not a Director of the Company and, in the opinion of the Committee, the payment was not 

in consideration for the individual becoming a Director of the Company. 

For these purposes: the term ‘payment’ includes any award of variable remuneration; in relation to an award over shares, the terms of 
the payment are ‘agreed’ at the time the award is granted. 

Minor changes
The Committee may, without the need to consult with shareholders or seek their approval, make minor changes to this Policy to aid in 
its operation or implementation taking into account the interests of shareholders.

ANNUAL REPORT 2015C&C GROUP PLC74

Report of the Remuneration Committee on Directors’ Remuneration 
(continued)

COMPARISON WITH REMUNERATION POLICY FOR EMPLOYEES GENERALLY 
Remuneration packages for executive Directors and for employees as a whole reflect the same general remuneration principle that 
individuals should be rewarded on their contribution to the Group and its success, and the reward they receive should be competitive 
in the market in which they operate without paying more than is necessary to recruit and retain them.

The remuneration package for executive Directors reflects their role of leading the strategic development of the Group. Accordingly 
there is a strong alignment with shareholders’ interests, through long term performance-based share rewards. Senior management are 
similarly rewarded. 

These rewards are not appropriate for all employees but it is the Committee’s policy that employees in general should be afforded an 
opportunity to participate in the Group’s success through holding shares in the Company through all-employee schemes. 

Executive Directors are incentivised through an annual cash bonus to achieve shorter term objectives and all employees are similarly 
incentivised. 

For executive Directors the remuneration package reflects the demands of a global market. For employees generally remuneration and 
reward are tailored to the local market in which they work. It is the Committee’s policy that all employees should share in the success 
of the business divisions towards whose success they have contributed.

CONSIDERATION OF EMPLOYMENT CONDITIONS GENERALLY AND CONSULTATION WITH EMPLOYEES 
As described above, when setting the policy for executive Directors’ remuneration, the Committee applies the same core principle as 
applied for the pay and employment conditions of other Group employees. When reviewing Directors’ remuneration, the Committee 
has regard to the outcome of pay reviews for employees as a whole.

The Committee did not directly consult with employees when formulating the Directors’ remuneration policy set out in this report and 
no remuneration comparison measurements comparing executive Directors remuneration with employees generally were used. 

The Group has regular contact with employee representatives on matters of pay and remuneration for employees covered by collective 
bargaining or consultation arrangements. 

ILLUSTRATION OF REMUNERATION POLICY 
The charts below show the level of remuneration and the relative split of remuneration between fixed pay (base salary, benefits and 
cash allowance in lieu of pension) and variable pay (annual bonus, ESOS and LTIP (Part I)) for each executive Director on the basis of 
minimum remuneration, remuneration receivable for performance in line with the Company’s expectations and maximum remuneration 
(not allowing for any share price appreciation). 

STEPHEN GLANCEY

KENNY NEISON

JORIS BRAMS

3,000

2,500

2,000

0
0
0
€

’

1,500

1,000

980

2,688

42%

22%

1,613

25%

14%

500

100%

61%

36%

1,928

42%

22%

36%

1,157

25%

14%

703

100%

61%

1,243

44%

24%

32%

708

28%
16%

56%

393

100%

0

Minimum

On-target

Maximum

Minimum

On-target

Maximum

Minimum

On-target

Maximum

Long Term Remuneration

Annual Remuneration

Fixed Remuneration

GOVERNANCE75

Bases and Assumptions
For the purposes of the above charts, the following assumptions have been made: 

• Base salary is the salary as at 1 March 2015.

• Benefits as disclosed in the single figure table on page 81 for the year ended 28 February 2015.

• Cash allowance in lieu of pension for executive Directors other than Joris Brams equal to 25% of base salary (based on salary as at 1 

March 2015).

• The Long Term Remuneration element is based on existing contractual entitlements - i.e. an ESOS award equal to 150% of salary 

and a LTIP (Part I) award equal to 100% of salary.

• The chart for Joris Brams excludes the fee that Joris Brams BVBA receives under its service contract for brand development 

services.

The average exchange rate for FY2015 has been used for ease of comparison.

In illustrating the potential reward the following assumptions have been made:

Element

Minimum performance

Performance in line with expectations

Maximum performance

Fixed pay

Fixed elements of remuneration 
(base salary, benefits allowance and 
pension allowance)

Fixed elements of remuneration 
(base salary, benefits allowance and 
pension allowance)

Fixed elements of remuneration (base 
salary, benefits allowance and pension 
allowance)

Annual bonus

No bonus

ESOS

No vesting

LTIP (Part I)

No vesting

30% of salary delivered for achieving 
target performance

80% of salary delivered for achieving 
maximum performance

The expected value of awards based 
on threshold vesting of awards of 
75% of salary 

The expected value of awards based 
on full vesting of awards of 150% of 
salary

30% of salary for achieving 
threshold performance under the 
LTIP (Part I)*

100% of salary for achieving 
maximum performance

*Note: threshold vesting under 2015 LTIP has been reduced to 25% of the maximum award.

RECRUITMENT REMUNERATION POLICY 
When recruiting a new executive Director, the Committee will typically seek to use the policy detailed in the table above to determine 
the appropriate remuneration package to be offered. To facilitate the hiring of candidates of the appropriate calibre required to 
implement the Group’s strategy, the Committee retains the discretion to make payments or awards which are outside the Policy 
subject to the principles and limits set out below.

In determining appropriate remuneration, the Committee will take into consideration all relevant factors (including the quantum and 
nature of remuneration) to ensure the arrangements are in the best interests of the Group and its shareholders. This may, for example, 
include (but is not limited to) the following circumstances:

• an interim appointment is made to fill an executive Director role on a short-term basis;

• exceptional circumstances require that the Chairman or a non-executive Director takes on an executive function on a short-term 

basis;

• an executive Director is recruited at a time in the year when it would be inappropriate to provide a bonus or long-term incentive 

award for that year as there would not be sufficient time to assess performance. Subject to the limit on variable remuneration set out 
below, the quantum in respect of the months employed during the year may be transferred to the subsequent year so that reward is 
provided on a fair and appropriate basis;

• the Executive received benefits at his previous employer which the Committee considers it appropriate to offer. 

ANNUAL REPORT 2015C&C GROUP PLC76

Report of the Remuneration Committee on Directors’ Remuneration 
(continued)

The Committee may also alter the performance measures, performance period and vesting period of the annual bonus or long-term 
incentive, if the Committee determines that the circumstances of the recruitment merit such alteration. The rationale will be clearly 
explained.

The Committee may make an award to compensate the prospective employee for remuneration arrangements forfeited on leaving a 
previous employer. In doing so the Committee will take account of relevant factors regarding the forfeited arrangements which may 
include the form of any forfeited awards (e.g. cash or shares), any performance conditions attached to those awards (and the likelihood 
of meeting those conditions) and the time over which they would have vested. These awards or payments are excluded from the 
maximum level of variable remuneration referred to below; however, the Committee’s intention is that the value awarded or paid would 
be no higher than the expected value of the forfeited arrangements. 

Recruitment awards will normally be liable to forfeiture or ‘clawback’ on early departure (i.e. within the first 12 months of employment).

It would be the Committee’s policy that a significant portion of the remuneration package (including any introductory awards) would 
be variable and linked to stretching performance targets and continued employment. The maximum level of variable remuneration that 
may be granted to new Directors (excluding buy-out arrangements) is 5 times base salary.

For the avoidance of doubt, if it were necessary to make an introductory cash award which was not performance-based, such as 
a guaranteed bonus payment, the Committee would include such an award within the overall limit of 5 times base salary. Where a 
position is filled internally, any pre-appointment remuneration entitlements or outstanding variable pay elements shall be allowed to 
continue according to the original terms.

Fees payable to a newly-appointed Chairman or non-executive Director will be in line with the fee policy in place at the time of 
appointment.

POLICY ON PAYMENT FOR LOSS OF OFFICE 
Executive Directors 
Service Contracts 
Each of the executive Directors is employed on a service contract. Details of the service contracts of the executive Directors in office 
during the year are as follows: 

Contract date

Stephen Glancey

Kenny Neison

Joris Brams

9 November 2008, amended 28 February 2012

9 November 2008, amended 28 February 2012 

1 September 2012, amended as of 1 April 2014

Notice period

Unexpired term 
of contract

12 months

12 months

12 months

n/a

n/a

n/a

As set out in last year’s annual report, changes were made during the year to the structure of Joris Brams’ service contract to reflect 
his greater focus on the United States following our acquisition of VHCC and services being provided by his service company in 
respect of Belgian brand development. His service contract was split into a USA contract with VHCC and an amended contract with 
Wm. Magner Limited, with the same aggregate base salary and other terms but with no cash allowance in lieu of pension provision. 
In addition, C&C IP Sàrl (‘CCIP’) entered into a contract for services effective as of 1 April 2014 with Joris Brams BVBA (‘JBB’), (a 
company wholly owned by Joris Brams and family), under which JBB agreed to provide to CCIP brand development services in 
relation to Belgian products and CCIP agreed to pay monthly fees totalling €91,540 on an annual basis.

GOVERNANCE77

Compensation on Termination 
The service contracts of the executive Directors do not contain any pre-determined compensation payments in the event of 
termination of office or employment other than payment in lieu of notice. 

The principles on which the compensation for loss of office would be approached are summarised below:

Policy

Notice period

None of the executive Directors has a service contract with a notice period in excess of one year. 
Service contracts for new directors will generally be limited to 12 months’ notice by the Company. The 
contract for services between CCIP and JBB (a company wholly owned by Joris Brams and family) is 
terminable by either party on 12 months’ notice.

Termination payment/
payment in lieu of notice

The Company has retained the right to make payment to the executive Director of 12 months’ fixed 
remuneration in lieu of the notice period. Discretionary benefits may also include, but are not limited to, 
outplacement and legal fees.

Annual bonus

Payment of the annual bonus would be at the discretion of the Committee on an individual basis 
and would be dependent upon the circumstances of their departure and their contribution to the 
business during the bonus period in question. A departing Director may be eligible, depending on 
the circumstances and subject to performance, for payment of a bonus pro-rata to the period of 
employment during the year, to be payable at the usual time.

Share based payments

The vesting of share based awards is governed by the rules of the relevant incentive plan.

Under the ESOS and LTIP (Part I), ESOS 2015 and LTIP 2015 ‘good leavers’ typically include leavers 
due to death, injury, ill-health, disability, redundancy, retirement with the consent of the Company or 
business disposal or any other reason as determined by the Committee.

Under the ESOS and LTIP (Part I) the extent to which an award vests for a good leaver will be 
determined taking into account the extent to which any performance conditions have been satisfied in 
the period from the grant date to the date of vesting. 

Under the ESOS 2015 and LTIP 2015 the provisions for ‘good leavers’ provide that awards will vest 
at the normal vesting point and taking account of the performance over the period and subject to 
pro-rating for time. The Committee has the discretion to accelerate vesting to the date of cessation of 
employment and to waive pro-rating for time.

For any deferred annual bonus, the deferred bonus share award would be released as soon as practicable 
following termination (unless the Committee determines otherwise).

Executive Directors’ service contracts contain no contractual provision for reduction in payments 
for mitigation or for early payment, and accordingly any payment during the notice period will not be 
reduced by any amount earned in that period from alternative employment obtained as a result of being 
released from employment with the Group before the end of the contractual notice period.

Payments may be made under the Company’s all employee share plans which are governed by the 
Irish Revenue Commissioners and HMRC tax-advantaged plan rules and which cover leaver provisions. 
There is no discretionary treatment of leavers under these plans.

Where on recruitment a buy-out award had been made outside the ESOS 2015 or LTIP 2015, then the 
applicable leaver provisions would be specified at the time of the award.

Mitigation

Other payments

ANNUAL REPORT 2015C&C GROUP PLC78

Report of the Remuneration Committee on Directors’ Remuneration 
(continued)

The Committee reserves the right to make additional exit payments where such payments are made in good faith in discharge of an 
existing legal obligation (or by way of damages for breach of such an obligation) or by way of settlement or compromise of any claim 
arising in connection with the termination of a Director’s office or employment. In doing so, the Committee will recognise and balance 
the interests of shareholders and the departing executive Director, as well as the interests of the remaining Directors. Where the 
Committee retains discretion it will be used to provide flexibility in certain situations, taking into account the particular circumstances 
of the Director’s departure and performance.

Non-executive Directors
Letters of appointment
Each of the non-executive Directors in office during the financial year was appointed by way of a letter of appointment. Each 
appointment was for an initial term of three years, renewable by agreement (but now subject to annual re-election by the members in 
General Meeting). The letters of appointment are dated as follows:

Non-executive Director

Sir Brian Stewart
Emer Finnan
Stewart Gilliland
Anthony Smurfit
John Hogan
Richard Holroyd
Breege O’Donoghue

Date of letter of appointment

10 February 2010
4 April 2014
17 April 2012
17 April 2012
26 April 2004
26 April 2004
26 April 2004

The letters of appointment are each agreed to be terminable by either party on one month’s notice and do not contain any pre-
determined compensation payments in the event of termination of office or employment. 

GOVERNANCE79

Implementation of the Remuneration Policy for the Year Ending 28 February 2016 

Information on how the Company intends to implement the policy for the financial year ending 28 February 2016 is set out below. 

EXECUTIVE DIRECTORS
Structure
The fundamental structure of the remuneration of Stephen Glancey, Kenny Neison and Joris Brams remains unchanged from the 
previous year. Specifically there are no changes to their salary, the maximum rate of the annual bonus, the ESOS and LTIP (Part I) 
opportunity or the rate of the cash allowance in lieu of pension or benefits in kind. 

Base salaries
The Company’s approach on base salary continues to be to provide a fixed remuneration component which reflects the experience 
and capabilities of the individual in the role, the demonstrated performance of the individual in the role, and which is competitive in the 
markets in which the Company operates.

Under their service contracts the base salaries of Stephen Glancey and Kenny Neison are expressed and payable in pounds sterling. 
The base salary of Joris Brams is expressed and payable in euro. 

The salary levels of executive Directors are normally reviewed together with those of senior management annually in January. The 
salary levels were reviewed in respect of FY2016 and no change is being made to the base salaries of Stephen Glancey and Kenny 
Neison for the year ending 28 February 2016. Their base salaries have remained unchanged since 2008 other than by reason of 
promotion. No change is proposed to the base salary of Joris Brams. 

The base salaries are as follows:
Year ended 28 February

Stephen Glancey

Kenny Neison

Joris Brams

* At the average exchange rate in the year.

2015

£585,000 (€736,034*)

£420,000 (€528,435*)

€366,160 in aggregate
with effect from 1 April 2014

2016

£585,000

£420,000

€366,160

Benefits
The executive Directors receive a cash allowance of 7.5% of base salary in lieu of benefits such as company car. The Group provides 
death-in-service cover of four times annual base salary and permanent health insurance (or reimbursement of premiums paid into a 
personal policy). Directors may also benefit from medical insurance under a Group policy (or the Group will reimburse premiums).

Details of the deferred payments due by Stephen Glancey and Kenny Neison under the JSOP, as described on page 82, and which 
give rise to a taxable benefit-in-kind, are unchanged.

Annual bonus
The Committee has reviewed the performance measures and targets for the annual bonus to ensure that they remain appropriately 
stretching in the current environment and continue to be aligned with the business strategy.

For FY2016, the Committee has approved a bonus scheme for executive Directors by reference to Group adjusted operating profit, 
under which executive Directors will be entitled to a bonus of 30% of salary for on target performance, and a further bonus on a 
tapering basis in respect of performance above this level up to a maximum of 80% of base salary.

The Company is not disclosing the actual Group bonus profit target prospectively as, in the opinion of the Board, this target is 
commercially sensitive. The Board believes that disclosure of this commercially sensitive information could adversely impact the 
Company’s competitive position by providing competitors with insight into the Company’s business plans and expectations. However, 
the Company will disclose how the bonus pay out delivered relates to performance against target on a retrospective basis.

ANNUAL REPORT 2015C&C GROUP PLC80

Report of the Remuneration Committee on Directors’ Remuneration 
(continued)

In FY2015, the maximum bonus opportunity for the executive Directors was 80% of salary. Target bonus was 30% of salary (37.5% 
of the maximum opportunity). In FY2015, 100% of the bonus was based on the financial performance of the Group. Further details of 
how bonuses are earned are provided in the table below.

Measure and Weighting

Operating Profit (100%)

‘Target’

Budget

‘Maximum’

Actual Performance

110% of budget

Below Target, no bonus paid

Performance Targets

Long Term Incentives
The service contracts of the executive Directors in office at the date of this report entitle them to an annual grant under the ESOS with 
a face value equal to 150% of base salary and an annual award under the LTIP (Part I) with a face value equal to 100% of base salary. 

With respect to awards for FY2016, options/awards will be granted under the existing ESOS and the LTIP (Part I). Subject to 
shareholder approval at the 2015 AGM, a new Long Term Incentive Plan (“LTIP 2015”) and a new Executive Share Option Scheme 
(“ESOS 2015”) will be adopted. Awards will not be granted under the new arrangements until FY2017. 

ESOS (existing)
The executive Directors will be granted options with a face value of 150% of base salary with an exercise price equal to the share price 
at the date of grant. The cliff vesting schedule for the ESOS will be replaced with a more balanced EPS performance schedule for 
options granted in FY2016 as follows: if adjusted EPS growth is 3% per annum over the performance period then 50% of the ESOS 
award vests and if adjusted EPS growth is 6% per annum or more over the performance period the ESOS award vests in full. There 
will be straight line vesting between the points and no reward for below threshold performance. This broadly maintains the level of 
stretch required for full vesting and recognises that CPI is a less relevant reference point given the international reach of the business. 
The threshold level of vesting has been set at 50% of the award to reflect the fact that, in contrast to LTIP awards, ESOS awards only 
deliver value above the share price at the date of grant and only if the threshold EPS target has been achieved. 

LTIP (Part I) (existing)
The executive Directors will be granted awards to acquire shares with a face value of 100% of base salary. Awards in FY2016 will have 
the same performance conditions attaching as in FY2015. 75% of the award is based on earnings per share and 25% of the award is 
based on total shareholder return against the ISEQ as detailed on page 85.

Pensions
No executive Director accrues any benefits under a defined benefit pension scheme. Under their service contracts executive Directors 
other than Joris Brams will receive a cash payment of 25% of base salary, in order to provide their own pension benefits, inclusive in 
Kenny Neison’s case of a fixed sterling payment into a personal pension plan. 

Legacy Payments
See note 4 (Share-based Payments) to the financial statements regarding payments that may fall due under or in respect of the Joint 
Share Ownership Plan.

NON-EXECUTIVE DIRECTORS
The fees paid to non-executive Directors are set at a level to attract individuals with the necessary experience and ability to make a 
significant contribution to the Group. The annual fees, which were last reviewed by the Board in May 2014 and are unchanged from 
FY2015, are as follows:

Year ended 28 February

Chairman

Non-executive Director

Senior Independent Director

Chairman of the Audit Committee

Chairman of the Remuneration Committee

2016

€230,000

€65,000

€10,000

€25,000

€20,000

GOVERNANCE81

Annual Report on Remuneration for the Year Ended 28 February 2015

The following parts of the Remuneration Report are subject to audit and have been audited.

DIRECTORS’ REMUNERATION 
Details of the remuneration for each Director who served during the year ended 28 February 2015 are given below. The comparative 
figures included for last year have been presented on a consistent basis with the current year.

The valuation methodologies used in this report are those required by the 2013 UK Regulations on remuneration disclosure, which 
we have chosen to apply on a voluntary basis, and are different from those applied within the financial statements, which have been 
prepared in accordance with International Financial Reporting Standards (“IFRS”).

Further details on the valuation methodologies applied are set out in the notes relating to columns (a) to (e) below. Details of the overall 
Directors’ remuneration charged to the Group income statement are shown in note 26 (Related Party Transactions) to the financial 
statements.

SINGLE TOTAL FIGURE OF REMUNERATION 
The table below reports the total remuneration receivable in respect of qualifying services by each Director during the year ended 28 
February 2015 and the prior year.

Salary/fees (a)

Taxable benefits (b)

Annual Bonus (c)

Long term 
incentives (d)

Pension related 
benefits (e)

Total

Total

2015

€’000

2014

€’000

2015

€’000

2014

€’000

2015

€’000

2014

€’000

2015

€’000

2014

€’000

2015

€’000

2014

€’000

2015

€’000

2014

€’000

Year ended 28 
February

Executive Directors

Joris Brams

Stephen Glancey

Kenny Neison

Sub-total 

366

736

528

366

692

497

27

60

43

27

56

41

 1,630 

 1,555 

130

124

Non-Executive Directors

John Burgess 

Emer Finnan

Stewart Gilliland

John Hogan 

Richard Holroyd

Breege O’Donoghue

Anthony Smurfit

Sir Brian Stewart

Sub-total

Total

0

54

65

90

75

85

65

13

0

65

90

75

85

65

230

664

230

623

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

2,294

2,178

130

124

0

0

0

0

0

0

0

0

0

0

0

0

0

0

55

104

74

233

0

0

0

0

0

0

0

0

0

233

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

111

80

191

8

184

132

324

92

173

124

389

401 

 540 

980

 1,136 

703

 816 

 2,084

 2,492 

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0 

54

 65 

 90 

 75 

 85 

 65 

13

0

 65 

 90 

 75 

 85 

 65 

 230 

 230 

664

623

191

324

389

 2,748

 3,115 

NOTES TO THE REMUNERATION TABLE 
Column (a) Salaries and fees
(1) The amounts shown are the amounts earned in respect of the financial year. 

(2) The Board released Joris Brams to serve on the Board of Democo as a non-executive Director. He received and retained an annual 
fee of €5,000 in relation to this role.

(3) In addition to the amounts shown above, pursuant to a contract for services effective as of 1 April 2014 between C&C IP Sàrl 
(‘CCIP’) and Joris Brams BVBA (‘JBB’), (a company wholly owned by Joris Brams and family), CCIP paid fees in the financial year of 
€83,912 to JBB in respect of brand development services provided by JBB to CCIP in relation to Belgian products.

(4) The fees payable in respect of the following non-executive Director roles are shown below.

ANNUAL REPORT 2015C&C GROUP PLC82

Report of the Remuneration Committee on Directors’ Remuneration 
(continued)

Year ended 28 February

John Hogan 

Richard Holroyd

Chairman of Audit Committee

Senior Independent Director

Breege O’Donoghue

Chairman of Remuneration Committee

2015
€’000

25

10

20

2014
€’000

25

10

20

Column (b) Benefits
(1)  The executive Directors received a cash allowance of 7.5% of base salary. The Group provided death-in-service cover of four times 
annual base salary and permanent health insurance (or reimbursement of premiums paid into a personal policy). Stephen Glancey and 
Kenny Neison also availed of medical insurance under a Group policy.

(2)  When an award is granted to an executive under the Joint Share Ownership Plan, its value is assessed for tax purposes with the 
resulting value being deemed to fall due for payment on the date of grant. Under the terms of the Plan, the executive paid the Entry 
Price at the date of grant and, if the tax value of the award (i.e. the initial unrestricted market value) exceeds the Entry Price, the 
executive must pay a further amount, equating to the amount of such excess, before a sale of the awarded Interests. The deferral of 
the payment of the further amount is considered to be an interest-free loan by the Company to the executive and a taxable benefit-in-
kind arises, charged at Revenue stipulated rates (Ireland 13.5%; UK 4.0% for the period up to and including 5 April 2014 and 3.25% 
for the period from 6 April 2014). The resulting loans by the Company to the executive Directors are required to be disclosed under the 
Companies Act 1990. The balances of the loans outstanding to the executive Directors as at 28 February 2015 and 28 February 2014 
are as follows:

Year ended 28 February

Stephen Glancey

Kenny Neison

Total

28 February 2015
€’000

28 February 2014
€’000

111

83

194

111

83

194

When the further amount is paid, the Company compensates the executive for the obligation to pay this further amount by paying him 
an equivalent amount, which is, however, subject to income tax and social security in the hands of the executive.

Further details of the Joint Share Ownership Plan are given in note 4 (Share-based Payments) to the financial statements. No further 
awards can be made. All extant awards are fully vested. 

Column (c) Annual Bonus
(1) The amounts shown are the total bonus earned under the annual bonus scheme in respect of the financial year.

(2)  For the year ended 28 February 2015, the annual bonus for executive Directors was based on performance against a Group 
adjusted operating profit target. The maximum bonus opportunity was 80% of salary. No bonus was paid to the executive Directors for 
the year ended 28 February 2015. 

Column (d) Long term incentives
(1)  The amounts shown in respect of long term incentives are the values of awards where final vesting is determined as a result of the 
achievement of performance measures or targets relating to the financial year and is not subject to achievement of further measures or 
targets in future financial years. 

(2)  For the year ended 28 February 2015, no amounts will vest in respect of the LTIP (Part I) and ESOS awards granted in May 2012 
and which would otherwise vest in May 2015. The performance conditions for these awards are detailed below and the Remuneration 
Committee has determined that threshold performance has not been met under any of the measures and accordingly the awards have 
lapsed.

ESOS
In respect of options granted in May 2012, if the growth in EPS (before exceptional or extraordinary items and including any other 
adjustments authorised by the Remuneration Committee) in the three years to 28 February 2015 is at least 5% per annum compound 
plus Irish CPI then the awards vest in full. If this growth is not achieved then all options lapse.

GOVERNANCE83

LTIP (Part I)
In respect of awards granted in May 2012:

% of award which vests

TSR element : 50% of the award
Performance against the comparator group

EPS element: 50% of the award
Average annual growth in EPS in excess of Irish CPI

0%

30%

Below median 

Median 

100%
There is straight line vesting between the points. 

Upper quartile 

Less than 4%

4%

10%

For the TSR element, growth in EPS over the performance period must be at least 5% per annum plus Irish CPI before any amount 
vests. The comparator group consists of the following companies; A.G. BARR plc, Anheuser-Busch InBev, N.V., Carlsberg Breweries 
A/S, Constellation Brands Inc, Diageo plc, Heineken Holding N.V., Molson Coors Brewing Company, Remy Cointreau SA, SABMiller 
plc, Britvic plc, Greene King plc, Marstons plc, Young & Co’s Brewery plc. 

(3) For the year ended 28 February 2014, the amount shown is the actual market value of the LTIP (Part I) awards granted during 
February 2012 that partly vested in February 2015. The figures disclosed for the LTIP which vested with respect to FY2014 is different 
to the figures provided last year because the market price at the date of vesting was, at the time of publication of the accounts, not yet 
ascertainable such that an estimated value was provided for the market price at the date of vesting based on the average share price 
over the quarter ending 28 February 2014.

Column (e) Pensions related benefits
No executive Director accrued any benefits under a defined benefit pension scheme. Under their service contracts executive Directors 
other than Joris Brams received a cash payment of 25% of base salary, in order to provide their own pension benefits, inclusive in 
Kenny Neison’s case of a fixed sterling payment into a personal pension plan.

LEGACY PAYMENTS
As disclosed in last year’s annual report, the following fees that were payable to Joris Brams BVBA (JBB), (a company wholly owned 
by Joris Brams and family) under an agreement effective 30 January 2012 made between C&C IP Sàrl and JBB and which was 
terminated on 31 August 2012 were payable to JBB in respect of the year ended 28 February 2015.

(a) A deferred introductory incentive fee was paid on 1 February 2015, with no performance conditions attached, by the payment of a 
sum equal to 98,600 notional units multiplied by the closing price of C&C Group plc shares on the dealing day before the settlement 
date. Payment of the fee is subject to the rules of the C&C Group Recruitment and Retention Plan.

(b) A long term incentive fee payable in cash was awarded on 17 May 2012 and comprised 87,943 notional units. The award was 
made subject to the rules of the LTIP (Part I). Vesting of the award is subject to the achievement of performance conditions equivalent 
to those applicable for grants made in FY2013 under the LTIP (Part I). As the performance conditions applicable for grants made in 
FY2013 under the LTIP (Part I) were not met, no fee will be payable to JBB In respect of this award. 

FORMER DIRECTORS
No payments were made to past Directors during the year ended 28 February 2015 in respect of services provided to the Company as 
a Director.

There were no payments made to Directors for loss of office during the year ended 28 February 2015.

DIRECTORS’ SHAREHOLDINGS AND SHARE INTERESTS 
Shareholding guidelines
The Company has introduced a shareholding guideline for the current executive Directors. The CEO will be expected to maintain a 
personal shareholding of at least two times salary. For the other executive Directors this will be set at one times salary. Executive 
Directors would be expected to retain 50% of the after tax value of vested share awards until at least the shareholding guideline has 
been met. Stephen Glancey and Kenny Neison have significant shareholdings in the Company as set out below, currently representing 
as at year end approximately 27 times and 19 times their respective base salary. 

ANNUAL REPORT 2015C&C GROUP PLC84

Report of the Remuneration Committee on Directors’ Remuneration 
(continued)

Directors’ Interests in Share Capital of the Company
The interests of the Directors and the Company Secretary in office at 28 February 2015 in the share capital of Group companies at the 
beginning of the year (or date of appointment if later) and the end of the year were:

Directors

Joris Brams

Emer Finnan

Stephen Glancey 

Stewart Gilliland

John Hogan 

Richard Holroyd 

Kenny Neison 

Breege O’Donoghue 

Anthony Smurfit

Sir Brian Stewart

Total 

Company Secretary

David Johnston 

28 February 2015
Total

1 March 2014 (or date of 
appointment if later)
Total

77,777

0

77,777

0

5,120,000

5,120,000

12,000

10,704

47,421

12,000

10,597

46,493

2,561,530

2,561,530

63,169

300,000

200,000

61,930

300,000

200,000

8,392,601

8,390,327

0

0

Notes
(i) All the above holdings are beneficial interests except as stated in (ii) below.
(ii) The interests of Stephen Glancey and Kenny Neison include Interests in shares acquired and jointly held with the trustees of the C&C Employee Benefit Trust under the 
Company’s Joint Share Ownership Plan, which at 28 February 2015 and at 28 February 2014 comprised 3,413,334 shares in respect of Stephen Glancey and 2,560,000 
shares in respect of Kenny Neison (see note 4 to the financial statements for further details). 

The Directors and the Company Secretary have no beneficial interests in any of the Group’s subsidiary undertakings.

There was no movement in the Directors’ or the Company Secretary’s interests in C&C Group plc ordinary shares between 28 February 2015 and 13 May 2015.

SHARE INCENTIVE SCHEME INTERESTS AWARDED DURING YEAR
The table below sets out the scheme interests awarded to executive Directors’ during the year ended 28 February 2015.

Executive Director

Stephen Glancey

Type of award
ESOS1

Maximum opportunity

Number of 
shares

Face value (at date 
of grant)3

150% of base salary

237,664

€1,084,461

Stephen Glancey

Kenny Neison

Kenny Neison

Joris Brams

Joris Brams4

LTIP2

ESOS1

LTIP2

ESOS1

LTIP2

100% of base salary

158,443

€722,975

150% of base salary

170,630

€778,585

100% of base salary

113,753

€519,055

150% of base salary

118,857

€542,344

200% of base salary

158,476

€723,126

% of maximum 
opportunity vesting at 
threshold
N/A1

Performance period

1 March 2014 to 
28 February 2017
30% 1 March 2014 to 
28 February 2017

N/A1

1 March 2014 to 
28 February 2017
30% 1 March 2014 to 
28 February 2017

N/A1

1 March 2014 to 
28 February 2017
30% 1 March 2014 to 
28 February 2017

1) The ESOS awards were granted in the form of market value share options over €0.01 ordinary shares in C&C Group plc. The ESOS awards have an exercise price of 
€4.621 per share being the closing price on the dealing day before the date of grant. If adjusted EPS growth is 5% per annum or more in excess of Irish CPI over the 
performance period then the ESOS award vests in full, if growth is below 5% all options lapse.

GOVERNANCE85

2) The LTIP (Part I) awards were granted in the form of nil cost options over €0.01 ordinary shares in C&C Group plc. The LTIP (Part I) awards are subject to the following 
two performance conditions:

Performance condition

Average annual EPS growth

TSR against the ISEQ

Weighting

Performance target

% of element vesting

75%

25%

4%

10%

Median

Upper quartile

30%

100%

30%

100%

For any of the TSR element to vest average annual EPS growth must be at least 5%.

3) The face value of awards is based on the number of shares under award multiplied by the closing share price on the date of grant being €4.563. 

4) As disclosed in the FY2104 remuneration report Joris Brams was granted an LTIP (Part I) award to acquire shares, with a face value of 200% of his aggregate base 
salary, this being an exceptional award to enable him to build up a material equity interest in the Company.

DIRECTORS’ INTERESTS IN OPTIONS

Interests in options over ordinary shares of €0.01 each in C&C Group plc

Date of grant

Exercise 
price

Scheme

Exercise period

Total at 1 
March 2014 
(or date of 
appointment 
if later)

Awarded in 
year

Exercised in 
year

Lapsed in 
year

Total at 28 
February 
2015

Weighted 
average 
price

Directors 

Joris Brams

16/05/13
16/05/13

27/06/14

27/06/14

€ 0.00 LTIP (Part I)
ESOS
€4.75

16/5/16 - 15/11/16
16/5/16 - 15/5/20

154,172
115,629

€ 0.00 LTIP (Part I)

27/6/17 - 26/12/17

€4.621

ESOS

27/6/17 - 26/6/21

Nil

Nil

158,476

118,857

154,172
115,629

158,476

118,857

Total

269,801

277,333

0

0

547,134

€2.01

Stephen Glancey

26/05/10

€ 3.205

ESOS

26/5/13 - 25/5/17

234,100

29/02/12

€ 0.00 LTIP (Part I)

1/3/15 - 28/8/15

28,773

17/05/12

€ 0.00 LTIP (Part I)

17/5/15 - 16/11/15

 207,317 

17/05/12

€ 3.525

ESOS

17/5/15 - 16/5/19

 310,975 

27/06/14

€ 0.00 LTIP (Part I)

27/6/17 - 26/12/17

27/06/14

€4.621

ESOS

27/6/17 - 26/6/21

Nil

Nil

158,443

237,664

234,100

28,773

(207,317)

(310,975)

 0 

0

158,443

237,664

Total

 781,165

396,107

0

(518,292)

658,980

€2.81

Kenny Neison

26/05/10

€ 3.205

ESOS

26/5/13 - 25/5/17

140,500

29/02/12

€ 0.00 LTIP (Part I)

1/3/15 - 28/8/15

20,658

17/05/12

€ 0.00 LTIP (Part I)

17/5/15 - 16/11/15

 148,843 

17/05/12

€ 3.525

ESOS

17/5/15 - 16/5/19

 223,264 

27/06/14

27/06/14

€ 0.00 LTIP (Part I)

27/6/17 - 26/12/17

€4.621

ESOS

27/6/17 - 26/6/21

Nil

Nil

113,753

170,630

(148,843)

(223,264)

140,500

20,658

 0

 0

113,753

170,630

Total

533,265

284,383

0

(372,107)

445,541

€2.78

Key: ESOS - Executive Share Option Scheme; LTIP (Part I) - Long Term Incentive Plan (Part I). 

No price was paid for any award of options. The price of the Company’s ordinary shares as quoted on the Irish Stock Exchange at the 
close of business on 28 February 2015 was €3.861 (2014 €4.922). The price of the Company’s ordinary shares ranged between €3.23 
and €4.94 during the year. 

There was no movement in the interests of the Directors in options over C&C Group plc ordinary shares between 28 February 2015 
and 13 May 2015.

ANNUAL REPORT 2015C&C GROUP PLC86

Report of the Remuneration Committee on Directors’ Remuneration 
(continued)

The following sections of the Remuneration Report are not subject to audit.

PERFORMANCE GRAPH AND TABLE
This graph shows the value, at 28 February 2015, of €100 invested in the Company on 28 February 2009 compared to the value of 
€100 invested in the ISEQ General Index. The relevant index has been selected as a comparator because the Company is a member of 
that index.

Total shareholder return 
Source: Datastream

700

600

500

400

300

200

100

0

28 Feb 2009 

28 Feb 2010 

28 Feb 2011 

29 Feb 2012 

28 Feb 2013 

28 Feb 2014 

28 Feb 2015 

This graph shows the value, by 28 February 2015, of €100 invested in C&C Group on 28 February 2009 with the value of  €100 invested in the ISEQ 
General Index.

C&C Group 

ISEQ General Index 

CHIEF EXECUTIVE OFFICER 
Six Year Record
The following table sets out information on the remuneration of the Chief Executive Officer for the six years to 28 February 2015: 

FY2010

FY2011

FY2012

FY2012

FY2013

FY2014

FY2015

John Dunsmore (note)

John Dunsmore

John Dunsmore (to 31/12/11)

Stephen Glancey (from 1/1/12)

Stephen Glancey

Stephen Glancey

Stephen Glancey

Note: FY2010 includes vesting of awards over a number of years

Total Remuneration
€’000

Annual Bonus 
(as % of maximum
opportunity)

Long term incentives 
vesting 
(as % of maximum 
number of shares) 

5,525

 989

1,126

 956

1,321

1,152

980

Nil

Nil

75%

75%

Nil

18.75%

Nil

100%

100%

100%

100%

100%

 7%

Nil

John Dunsmore retired as Chief Executive Officer on 31 December 2011 and Stephen Glancey was appointed with effect from 1 
January 2012, having previously been Chief Operating Officer. The salary, benefits and bonus figures are calculated for the period in 
office. 

GOVERNANCE87

Change in CEO’s remuneration
The table below sets out in relation to salary, taxable benefits and annual bonus the percentage change in remuneration for the Chief 
Executive Officer for the financial year ended 28 February 2015 compared with the previous financial year.

Chief Executive Officer

(20%)

Nil %

Nil %

Change in Total
Remuneration

Change in Base 
Salary

Change in 
Taxable Benefits

Change in Annual Bonus

Not applicable as no bonus paid in 
respect of FY15

Employees’ Pay Comparison
Information on employee remuneration is given in note 3 to the financial statements. The ratio of the average remuneration of executive 
Directors to the average remuneration of the employees of the Group (excluding Directors) was 17:1 (FY2014: 19:1).

This report was approved by the Board and signed on its behalf by

Breege O’Donoghue 
Chairman of the Remuneration Committee
13 May 2015

ANNUAL REPORT 2015C&C GROUP PLC88

Statement Of Directors’ Responsibilities

The Directors are responsible for preparing the Annual Report and the Group and Company financial statements, in accordance with 
applicable law and regulations. 

Company law requires the Directors to prepare Group and Company financial statements for each financial year. Under that law the 
Directors are required to prepare the Group financial statements in accordance with International Financial Reporting Standards 
(IFRSs) as adopted by the European Union and have elected to prepare the Company financial statements in accordance with IFRSs 
as adopted by the EU and as applied in accordance with the Companies Acts 1963 to 2013. 

Under company law the Directors must not approve the financial statements unless they are satisfied that they give a true and fair view 
of the state of affairs of the Group and the Company and of their profit and loss for that period. In preparing each of the Group and the 
Company financial statements, the Directors are required to:

• select suitable accounting policies and then apply them consistently; 

• make judgements and estimates that are reasonable and prudent; 

• state that the financial statements comply with IFRSs as adopted by the EU and, in the case of the Company, as applied in 

accordance with the Companies Acts 1963 to 2013; and

• prepare the financial statements on the going concern basis unless it is inappropriate to presume that the Group and the Company 

will continue in business. 

The Directors are also required by the Transparency Directive (2004/109/EC) Regulations 2007 and the Transparency Rules of the Irish 
Financial Services Regulatory Authority to include a management report containing a fair review of the business and a description of 
the principal risks and uncertainties facing the Group.

The Directors are responsible for keeping proper books of account which disclose with reasonable accuracy at any time the financial 
position of the Company, and which enable them to ensure that the financial statements of the Group are prepared in accordance 
with applicable IFRSs as adopted by the EU and comply with the provision of the Companies Acts 1963 to 2013, and, as regards the 
Group’s financial statements, Article 4 of the European Communities (International Financial Reporting Standards and Miscellaneous 
Amendments) Regulations 2005 ( the “IAS Regulations”). They are also responsible for safeguarding the assets of the Company and 
the Group, and hence for taking reasonable steps for the prevention and detection of fraud and other irregularities.

The Directors are responsible for the maintenance and integrity of the corporate and financial information included on the Company’s 
website (www.candcgroupplc.com). Legislation in Ireland governing the preparation and dissemination of financial statements may 
differ from legislation in other jurisdictions. 

RESPONSIBILITY STATEMENT AS REQUIRED BY THE TRANSPARENCY DIRECTIVE AND UK CORPORATE GOVERNANCE 
CODE
Each of the current Directors, whose names and functions are listed as giving this responsibility statement on page 46, confirms that, 
to the best of his or her knowledge and belief:

• the Group financial statements, prepared in accordance with IFRSs as adopted by the EU, give a true and fair view of the assets, 

liabilities and financial position of the Group at 28 February 2015 and its profit for the year then ended; 

• the Company financial statements, prepared in accordance with IFRSs as adopted by the EU and as applied in accordance with the 
Companies Acts 1963 to 2013, give a true and fair view of the assets, liabilities and financial position of the Company at 28 February 
2015;

• the Directors’ report contained in the Annual Report includes a fair review of the development and performance of the business and 

the position of the Group and Company, together with a description of the principal risks and uncertainties that they face; and

• the Group’s annual report and accounts, taken as a whole, are fair, balanced and understandable and provide the information 

necessary for shareholders to assess the Group’s performance, business model and strategy.

On behalf of the Board

Sir Brian Stewart
Chairman 

Stephen Glancey 
Group Chief Executive Officer

GOVERNANCE 
Financial
Statements

in this section

Independent Auditor’s Report 

Group Income Statement 

Group Statement of Comprehensive Income 

Group Balance Sheet 

Group Cash Flow Statement 

Group Statement of Changes in Equity 

Company Balance Sheet 

Company Cash Flow Statement 

Company Statement of Changes In Equity 

Statement of Accounting Policies 

Notes Forming Part of the Financial Statements 

Financial Definitions 

90

94

95

96

97

98

99

100

101

102

114

177

90

Independent Auditor’s Report 
to the Members of C&C Group plc

Opinions and conclusions arising from our audit

1 OUR OPINION ON THE FINANCIAL STATEMENTS IS UNMODIFIED
We have audited the financial statements (‘the financial statements’) of C&C Group plc for the year ended 28 February 2015, which 
comprise the Group Income Statement, the Group Statement of Comprehensive Income, the Group and Company Balance Sheets, 
the Group and Company Cashflow Statements, the Group and Company Statements of Changes in Equity and the related notes on 
pages 94 to 176. Our audit work was conducted in accordance with International Standards on Auditing (‘ISAs’) (UK and Ireland).

In our opinion:

• the Group financial statements give a true and fair view, in accordance with IFRSs as adopted by the EU, of the state of the Group’s 

affairs as at 28 February 2015 and of its loss for the year then ended;

• the parent Company balance sheet gives a true and fair view, in accordance with IFRSs as adopted by the EU as applied in 

accordance with the provisions of the Companies Acts 1963 to 2013, of the state of the Company’s affairs as at 28 February 2015; 
and

• the financial statements have been properly prepared in accordance with the Companies Acts 1963 to 2013 and, as regards the 

Group financial statements, Article 4 of the IAS Regulation.

2 OUR ASSESSMENT OF RISKS OF MATERIAL MISSTATEMENT
The risks of material misstatement detailed in this section of this report are those risks that we have deemed, in our professional 
judgement, to have had the greatest effect on: the overall audit strategy; the allocation of resources in our audit; and directing the 
efforts of the engagement team. Our audit procedures relating to these risks were designed in the context of our audit of the financial 
statements as a whole. Our opinion on the financial statements is not modified with respect to any of these risks, and we do not 
express an opinion on these individual risks.

In arriving at our audit opinion above on the Group financial statements, the risks of material misstatement that had the greatest effect 
on our Group audit were as follows:

Impairment assessment of intangibles and goodwill contained in the North America operating segment – Year end balance of 
€143.5 million after impairment charge of €150 million recorded in the current year (2014: Year end balance of €242.2 million with no 
impairment charge recorded in the period)

Refer to page 57 (Audit Committee Report), pages 106 to 107 (accounting policy) and note 12 to the financial statements.

The risk
As detailed in the accounting policy note on pages 106 to 107, an impairment review of intangible assets and goodwill is performed 
annually by the Group.  As a consequence of this review management recorded an impairment charge against the North America 
operating segment of €150 million as at 28 February 2015.  We specifically focussed on the carrying value of the intangibles assets 
and goodwill within this operating segment.  There is a risk that the carrying value of the remaining intangible assets and goodwill in 
the North America operating segment may not be recovered from future cashflows.  There is inherent uncertainty involved in preparing 
forecasts and discounted future cash flow reports for this purpose and significant judgement is involved in relation to the assumptions 
used in the Group’s goodwill impairment model for the purposes of assessing the impairment charge.  

Our response
In this area, our audit procedures included, amongst others, reviewing the appropriateness of management’s identification of cash 
generating units (“CGUs”) within the North America operating segment, the allocation of intangible assets, which are largely brands 
arising from acquisitions, to these CGUs and the allocation of goodwill to the operating segment, evaluating the assumptions and 
methodologies used by the Group, in particular those relating to revenue growth, operating profit and the discount rate and terminal 
growth rate applied to the forecasted cash flows in the model. We compared the Group’s assumptions with externally derived data as 
well as our own assessment in relation to key inputs into the model. We challenged the sensitivity analysis performed by management 
and performed our own sensitivity analysis in relation to the key assumptions.  We also assessed whether the disclosures in note 12 
presented the Group’s assumptions in relation to goodwill impairment and whether sensitivities of the outcome of the impairment 
assessment appropriately reflected the risks inherent in the valuation of goodwill.

We also performed similar procedures, to those outlined above, to management’s assessment of the carrying value of intangible 
assets and goodwill allocated to the Group’s other operating segments and the related disclosures.

We considered the difference between the market capitalisation of the Group and the book value of the Group’s net assets which 
indicated that the market capitalisation exceeded the book value by €573 million at 28 February 2015 (2014: €855 million).

FINANCIAL STATEMENTS91

Carrying value of Property, Plant and Equipment (‘PP&E’) – €218.9 million) (2014: €218.9 million)
Refer to page 57 (Audit Committee Report), pages 107 to 108 (accounting policy) and note 11 to the financial statements.

The risk
The Group carries its land and buildings and plant and machinery at fair value.  The freehold land and buildings in Ireland, Portugal and 
North America and certain assets in Scotland are valued using a market approach.  The Group’s remaining land and buildings assets in 
the UK, and its plant and machinery in Ireland, the UK and the US are valued using the Depreciated Replacement Cost (DRC) method.

During the current year the fair value of the majority of the Group’s PP&E assets were determined by independent external property 
and plant valuation experts whilst certain assets were subject to internal valuations.  Significant judgement is exercised in determining 
the appropriate assumptions underlying the valuation, including amongst others, market based assumptions, plant replacement costs 
and plant utilisation levels.

There is inherent uncertainty involved in preparing valuations when there is a lack of liquidity in the market and benchmark data for 
similar assets in similar locations given the specialised nature of the Group’s assets.

Our response
In relation to the Group’s land and buildings in Ireland and North America, our audit procedures involved an inspection of the 
valuation reports performed by external property and plant valuation experts in order to assess the key assumptions underpinning 
the valuations.  We also assessed the independence and qualifications of the property valuers.  We challenged the assumptions 
underlying the valuations prepared both internally by management and by the property and plant valuers and considered whether the 
assumptions were consistent with external market information, where available. 

In relation to the Group’s land and buildings in the UK, and its plant and machinery in Ireland, the UK and North America, our audit 
procedures involved an inspection of the valuation reports performed by the external valuation experts, in order to assess the integrity 
of the data and key assumptions underpinning the valuations.  We also assessed the independence and qualifications of the valuers.  
We challenged the assumptions underlying the valuations prepared both internally by management and by the valuers and considered 
whether the assumptions were consistent with external market information, where available. 

We also assessed whether the disclosures in note 11 presented the Group’s key assumptions in relation to the valuation of the PP&E 
assets.

3 OUR APPLICATION OF MATERIALITY AND AN OVERVIEW OF THE SCOPE OF OUR AUDIT
The materiality for the Group financial statements as a whole was set at €5.5 million (2014: €5.8 million).  This has been calculated 
using a benchmark of 5% of Group profit before taxation excluding exceptional items, which we have determined, in our professional 
judgement, to be one of the principal benchmarks within the financial statements relevant to members of the Company in assessing 
financial performance. We believe that materiality for the financial statements as a whole is more appropriately determined based 
on profit before tax excluding exceptional items which, based on the Group’s exceptional items accounting policy set out on page 
105, reflects a measure of profit before tax excluding items of income and expenditure which, by virtue of their scale and nature, are 
separately highlighted by the Group in its financial reporting.

We report to the Audit Committee all corrected and uncorrected misstatements we identified through our audit in excess of €275,000 
(2014:€290,000), in addition to other audit misstatements below that threshold that we believe warranted reporting on qualitative 
grounds.

The structure of the Group’s finance function is such that certain transactions and balances are accounted for by the Group finance 
team, with the remainder accounted for in the operating units. We performed audit procedures, including those in relation to the 
significant risks set out above, on those transactions and balances accounted for at operating unit and Group level.  In relation to the 
operating units, audits for Group reporting purposes were performed at each of the key operating units of the Group. These audits 
covered 100% of Group revenue, 100% of Group profit before tax and 100% of Group total assets.

The audits undertaken for Group reporting purposes at the key operating units of the Group were all performed to component 
materiality levels set by the Group audit team. These component materiality levels were set individually and ranged from €0.5 million to 
€4.125 million.

ANNUAL REPORT 2015C&C GROUP PLC92

Independent Auditor’s Report 
to the Members of C&C Group plc
(continued)

Detailed audit instructions were sent to all the auditors in all of the identified locations. These instructions covered the significant audit 
areas that should be covered by these audits (which included the relevant risks of material misstatement detailed above) and set out 
the information required to be reported to the Group audit team. Members of the Group audit engagement team including the
Group Engagement Partner attended the closing meetings for each of the significant operating components in person or by telephone 
at which the results of the business unit audit were discussed with local and Group management. Members of the Group audit 
engagement team and the Group Engagement Partner attended the closing meeting at which the results of all operating units were 
discussed with the Group’s Chief Financial Officer and senior members of the Group finance team.

One subsidiary was not in scope for Group reporting purposes.  For this subsidiary, we performed other procedures to confirm there 
were no significant risks of material misstatements to the Group financial statements.

4 WE HAVE NOTHING TO REPORT IN RESPECT OF MATTERS ON WHICH WE ARE REQUIRED TO REPORT BY 
EXCEPTION
ISAs (UK and Ireland) require that we report to you if, based on the knowledge we acquired during our audit, we have identified 
information in the Annual Report that contains a material inconsistency with either that knowledge or the financial statements, a 
material misstatement of fact, or that is otherwise misleading. 

In particular, we are required to report to you if:

• we have identified any inconsistencies between the knowledge we acquired during our audit and the directors’ statement that they 
consider the Annual Report is fair, balanced and understandable and provides information necessary for shareholders to assess the 
entity’s performance, business model and strategy; or

• the Audit Committee Report within the Directors’ Statement of Corporate Governance does not appropriately disclose those matters 

that we communicated to the Audit Committee.

The Listing Rules of the Irish Stock Exchange and the UK Listing Authority require us to review:

• the directors’ statement, set out on page 62, in relation to going concern;

• the part of the Directors’ Statement of Corporate Governance on page 52 relating to the Company’s compliance with the ten 

provisions of the UK Corporate Governance Code and the two provisions of the Irish Corporate Governance Annex specified for our 
review; and

• certain elements of disclosures in the report to shareholders by the Board of Directors’ remuneration committee.

In addition, the Companies Acts require us to report to you if, in our opinion, the disclosures of Directors’ remuneration and 
transactions specified by law are not made.

5 OUR CONCLUSIONS ON OTHER MATTERS ON WHICH WE ARE REQUIRED TO REPORT BY THE COMPANIES ACTS 
1963 TO 2013 ARE SET OUT BELOW

We have obtained all the information and explanations which we consider necessary for the purposes of our audit.  The parent 
Company balance sheet is in agreement with the books of account and, in our opinion, proper books of account have been kept by 
the Company.

In our opinion the information given in the Directors’ Report is consistent with the financial statements and the description in the 
Directors’ Statement on Corporate Governance of the main features of the internal control and risk management systems in relation to 
the process for preparing the Group financial statements is consistent with the Group financial statements.

The net assets of the Company, as stated in the Company balance sheet, are more than half of the amount of its called-up share 
capital and, in our opinion, on that basis there did not exist at 28 February 2015 a financial situation which, under Section 40 (1) of the 
Companies (Amendment) Act, 1983, would require the convening of an extraordinary general meeting of the Company.

Basis of our report, responsibilities and restrictions on use
As explained more fully in the Statement of Directors’ Responsibilities set out on page 88, the directors are responsible for the 
preparation of the financial statements and for being satisfied that they give a true and fair view. Our responsibility is to audit and 
express an opinion on the Group and parent Company financial statements in accordance with applicable law and International
Standards on Auditing (ISAs) (UK and Ireland). Those standards require us to comply with the Financial Reporting Council’s Ethical 
Standards for Auditors.

FINANCIAL STATEMENTS93

An audit undertaken in accordance with ISAs (UK and Ireland) involves obtaining evidence about the amounts and disclosures in 
the financial statements sufficient to give reasonable assurance that the financial statements are free from material misstatement, 
whether caused by fraud or error. This includes an assessment of: whether the accounting policies are appropriate to the Group’s 
circumstances and have been consistently applied and adequately disclosed; the reasonableness of significant accounting estimates 
made by the directors; and the overall presentation of the financial statements.

In addition, we read all the financial and non-financial information in the Annual Report to identify material inconsistencies with the 
audited financial statements and to identify any information that is apparently materially incorrect based on, or materially inconsistent 
with, the knowledge acquired by us in the course of performing the audit. If we become aware of any apparent material misstatements 
or inconsistencies we consider the implications for our report.

Whilst an audit conducted in accordance with ISAs (UK and Ireland) is designed to provide reasonable assurance of identifying 
material misstatements or omissions it is not guaranteed to do so. Rather the auditor plans the audit to determine the extent of testing 
needed to reduce to an appropriately low level the probability that the aggregate of uncorrected and undetected misstatements does 
not exceed materiality for the financial statements as a whole. This testing requires us to conduct significant audit work on a broad 
range of assets, liabilities, income and expense as well as devoting significant time of the most experienced members of the audit 
team, in particular the engagement partner responsible for the audit, to subjective areas of the accounting and reporting.

Our report is made solely to the Company’s members, as a body, in accordance with Section 193 of the Companies Act 1990. Our 
audit work has been undertaken so that we might state to the Company’s members those matters we are required to state to them 
in an auditor’s report and for no other purpose. To the fullest extent permitted by law, we do not accept or assume responsibility to 
anyone other than the Company and the Company’s members as a body, for our audit work, for this report, or for the opinions we 
have formed.

13 May 2015

Cliona Mullen 
for and on behalf of

Chartered Accountants, Statutory Audit Firm
1 Stokes Place
St. Stephen’s Green
Dublin 2
Ireland

ANNUAL REPORT 2015C&C GROUP PLC 
 
 
 
 
 
 
 
 
94

Group Income Statement
For the year ended 28 February 2015

Year ended 28 February 2015

Year ended 28 February 2014

Before

Exceptional

Before

Exceptional

Revenue
Excise duties 

Net revenue
Operating costs

Operating profit/(loss)

Finance income
Finance expense
Share of equity accounted investees’ 
(loss)/profit after tax

Profit/(loss) before tax
Income tax (expense)/credit

Profit/(loss) for the year attributable to 
equity shareholders

Basic earnings per share (cent)
Diluted earnings per share (cent)

1

1
2

1

6
6

13

7

9
9

exceptional

items

 €m

items

(note 5)

€m

Notes

exceptional

items

 €m

Total

€m

986.5
(302.6)

683.9
(568.9)

-
-

-

(173.4)

986.5
(302.6)

683.9
(742.3)

912.9
(292.7)

620.2
(493.5)

items

(note 5)

 €m

-
-

-
(20.7)

Total

€m

912.9
(292.7)

620.2
(514.2)

115.0

(173.4)

(58.4)

126.7

(20.7)

106.0

0.2
(9.0)

(0.1)

-
(0.6)

0.1

0.2
(9.6)

-
(11.0)

-

0.5

-
-

-

106.1
(14.6)

(173.9)
1.4

(67.8)
(13.2)

116.2
(15.1)

(20.7)
2.9

-
(11.0)

0.5

95.5
(12.2)

91.5

(172.5)

(81.0)

101.1

(17.8)

83.3

(24.5c)
(24.5c)

24.7c
24.3c

On behalf of the Board

Sir B Stewart 
Chairman 

S Glancey 
Group Chief Executive Officer

FINANCIAL STATEMENTS 
Group Statement of Comprehensive Income
For the year ended 28 February 2015

95

Other comprehensive income and expense:

Items that may be reclassified to profit or loss in subsequent years:
Foreign currency translation differences arising on the net investment in foreign operations
Foreign currency translation differences arising on foreign currency borrowings 
designated as net investment hedges
Gain on revaluation of property, plant & equipment
Deferred tax on gain on revaluation of property, plant & equipment
Net movement in cash flow hedging reserve
Deferred tax on cash flow hedges

Items that will not be reclassified to profit or loss in subsequent years:
Actuarial loss on retirement benefit obligations
Deferred tax on actuarial loss on retirement benefit obligations

Net profit recognised directly within other comprehensive income

(Loss)/profit for the year attributable to equity shareholders

Comprehensive (expense)/income for the year attributable to equity shareholders

Notes

2015

€m

2014

€m

6

76.3

12.8

6
11
20
6
6, 20

21
20

(3.0)
5.3
(0.2)
-
-

(20.7)
2.6

60.3

(81.0)

(20.7)

4.2
-
-
(1.4)
0.2

(6.4)
0.7

10.1

83.3

93.4

On behalf of the Board

Sir B Stewart 
Chairman 

S Glancey 
Group Chief Executive Officer

ANNUAL REPORT 2015C&C GROUP PLC 
 
96

Group Balance Sheet
As at 28 February 2015

ASSETS
Non-current assets
Property, plant & equipment
Goodwill & intangible assets
Equity-accounted investees
Retirement benefit obligations
Deferred tax assets
Derivative financial instruments
Trade & other receivables

Current assets
Inventories
Trade & other receivables
Derivative financial instruments
Cash & cash equivalents

TOTAL ASSETS

EQUITY
Equity share capital
Share premium
Other reserves
Treasury shares
Retained income
Total equity

LIABILITIES
Non-current liabilities
Interest bearing loans & borrowings
Derivative financial instruments
Retirement benefit obligations
Provisions 
Deferred tax liabilities

Current liabilities
Interest bearing loans & borrowings
Derivative financial instruments
Trade & other payables
Provisions 
Current tax liabilities

Total liabilities

TOTAL EQUITY & LIABILITIES

On behalf of the Board

Sir B Stewart 
Chairman 

S Glancey 
Group Chief Executive Officer

Notes

2015

€m

2014

€m

11
12
13
21
20
22
15

14
15
22

23
23
23
23

18
22
21
17
20

18
22
16
17

218.9
652.2
0.9
3.7
5.0
-
46.2
926.9

93.5
148.2
-
181.9
423.6

218.9
721.9
15.0
1.4
4.7
1.9
40.9
1,004.7

72.2
139.6
1.2
162.8
375.8

1,350.5

1,380.5

3.5
122.5
141.8
(39.8)
545.2
773.2

339.7
0.2
37.3
8.4
6.7
392.3

-
-
176.1
3.8 
5.1
185.0

3.5
115.8
63.9
(10.3)
679.2
852.1

307.9
1.3
22.8
8.8
6.6
347.4

0.1
1.2
171.3
2.7
5.7
181.0

577.3

528.4

1,350.5

1,380.5

FINANCIAL STATEMENTS 
 
 
 
 
 
Group Cash Flow Statement
For the year ended 28 February 2015

CASH FLOWS FROM OPERATING ACTIVITIES
(Loss)/profit for the year attributable to equity shareholders
Finance income
Finance expense
Income tax expense
Impairment of intangible assets
Revaluation/impairment of property, plant & equipment
Impairment of investment in equity accounted investee
Depreciation of property, plant & equipment
Amortisation of intangible assets
Net (profit)/loss on disposal of property, plant & equipment  
Share of equity accounted investees’ profit after tax
Charge for equity settled share-based employee benefits
Pension contributions paid less amount charged to income statement 

(Increase)/decrease in inventories
Decrease/(increase) in trade & other receivables
Decrease in trade & other payables
Decrease in provisions

Interest received
Interest and similar costs paid
Income taxes paid
Net cash inflow from operating activities

CASH FLOWS FROM INVESTING ACTIVITIES
Purchase of property, plant & equipment
Net proceeds on disposal of property, plant & equipment
Acquisition of business 
Acquisition of equity accounted investee(s)

Net cash outflow from investing activities

CASH FLOWS FROM FINANCING ACTIVITIES
Proceeds from exercise of share options
Net proceeds from sale of shares held by Employee Trust
Drawdown of debt
Repayment of debt
Payment of issue costs
Shares purchased under share buyback programme
Dividends paid

Net cash outflow from financing activities

Net increase in cash & cash equivalents
Cash & cash equivalents at beginning of year
Translation adjustment

Cash & cash equivalents at end of year

97

Notes

2015

€m

2014

€m

(81.0)
(0.2)
9.6
13.2
150.0
13.8
2.0
24.6
0.3
(4.4)
-
0.2
(8.3)
119.8

(6.3)
11.9
(15.6)
(1.5)
108.3

0.2
(9.3)
(12.8)
86.4

(21.9)
17.8
(13.6)
(0.5)

83.3
-
11.0
12.2
-
-
-
23.8
0.2
1.2
(0.5)
0.8
(6.3)
125.7

3.6
(13.0)
(2.9)
(1.3)
112.1

-
(8.3)
(13.7)
90.1

(38.5)
10.0
(8.6)
(12.0)

(18.2)

(49.1)

1.0
-
335.8
(337.6)
(2.0)
(30.0)
(29.5)

5.0
1.2
76.2
(57.3)
-
-
(27.9)

(62.3)

(2.8)

5.9
162.8
13.2

38.2
121.0
3.6

181.9

162.8

10
10, 13

A reconciliation of cash & cash equivalents to net debt is presented in note 19 to the financial statements.

On behalf of the Board

Sir B Stewart 
Chairman 

S Glancey 
Group Chief Executive Officer

ANNUAL REPORT 2015C&C GROUP PLC98

Group Statement of Changes in Equity
For the year ended 28 February 2015

Equity

share

Capital

Cash flow

based Currency

Share-

Share redemption

Capital

hedging payments translation Revaluation

Treasury Retained

capital

premium

reserve

reserve

reserve

reserve

reserve

reserve

shares

income 

€m

€m

€m

€m

€m

€m

€m

€m

€m

€m

Total

€m

3.4

107.9

0.5

24.9

1.2

7.6

10.6

3.8

(12.5)

632.3

779.7

At 28 February 2013
Profit for the year 
attributable
to equity shareholders
Other comprehensive 
income/ (expense)

Total comprehensive income

Dividend on ordinary shares
Exercised share options
Reclassification of share-
based payments reserve
Joint Share Ownership Plan
Sale of shares held by 
Employee Trust
Equity settled share-
based payments
Total transactions with 
owners

-

-

-

-

-

-

-
0.1

3.0
4.9

-
-

-

-

-
-

-

-

0.1

7.9

-

-

-

-
-

-
-

-

-

-

-

-

-

-
-

-
-

-

-

-

At 28 February 2014

3.5

115.8

0.5

24.9

Loss for the year attributable
to equity shareholders
Other comprehensive 
income/ (expense)
Total comprehensive 
income/(expense)

Dividend on ordinary shares
Exercised share options
Reclassification of share-
based payments reserve
Joint Share Ownership Plan
Shares purchased under 
share buyback programme
Equity settled share-
based payments
Total transactions with 
owners

-

-

-

-
-

-
-

-

-

-

-

-

-

5.7
1.0

-
-

-

-

6.7

-

-

-

-
-

-
-

-

-

-

-

-

-

-
-

-
-

-

-

-

At 28 February 2015

3.5

122.5

0.5

24.9

-

(1.2)

(1.2)

-
-

-
-

-

-

-

-

-

-

-

-
-

-
-

-

-

-

-

-

-

-

-
-

(1.2)
(0.1)

-

0.8

(0.5)

-

17.0

17.0

-
-

-
-

-

-

-

-

-

-

-
-

-
-

-

-

-

-

-

-

-
-

-
0.1

2.1

-

83.3

83.3

(5.7)

77.6

10.1

93.4

(31.0)
-

(28.0)
5.0

1.2
-

(0.9)

-

-
-

1.2

0.8

2.2

(30.7)

(21.0)

7.1

27.6

3.8

(10.3)

679.2

852.1

-

-

-

-
-

(0.9)
-

-

0.2

(0.7)

-

-

73.3

73.3

5.3

5.3

-
-

-
-

-

-

-

-
-

-
-

-

-

-

-

-

-

-
-

(81.0)

(81.0)

(18.3)

60.3

(99.3)

(20.7)

(35.1)
-

(29.4)
1.0

-
0.5

0.9
(0.5)

-
-

(30.0)

-

-

-

(30.0)

0.2

(29.5)

(34.7)

(58.2)

6.4

100.9

9.1

(39.8)

545.2

773.2

FINANCIAL STATEMENTSCompany Balance Sheet
As at 28 February 2015

ASSETS
Non-current assets
Financial assets
Trade & other receivables

Current assets
Trade & other receivables
Cash & cash equivalents

TOTAL ASSETS

EQUITY
Equity share capital
Share premium
Other reserves
Retained income
Total equity

LIABILITIES
Current liabilities
Trade & other payables

Total liabilities

TOTAL EQUITY & LIABILITIES

99

Notes

2015

€m

2014

€m 

13
15

15

23
23
23

978.1
241.0
1,219.1

977.9
50.5
1,028.4

0.1
-
0.1

-
0.2
0.2

1,219.2

1,028.6

3.5
824.4
6.0
221.9
1,055.8

3.5
817.7
6.7
70.6
898.5

16

163.4

130.1

163.4

130.1

1,219.2

1,028.6

On behalf of the Board

Sir B Stewart 
Chairman 

S Glancey 
Group Chief Executive Officer

ANNUAL REPORT 2015C&C GROUP PLC 
 
 
 
 
100

Company Cash Flow Statement
For the year ended 28 February 2015

CASH FLOWS FROM OPERATING ACTIVITIES
Profit/(loss) for the year attributable to equity shareholders

Increase in trade & other receivables
(Decrease)/increase in other payables
Interest paid and similar costs

Net cash inflow/(outflow) from operating activities

CASH FLOWS FROM INVESTING ACTIVITIES
Funding of cash requirements of subsidiary undertakings

Net cash outflow from investing activities

CASH FLOWS FROM FINANCING ACTIVITIES
Movement in loans with subsidiary undertakings
Proceeds from exercise of share options
Payment of issue costs
Dividends paid

Net cash (outflow)/inflow from financing activities

Net (decrease)/increase in cash & cash equivalents
Cash & cash equivalents at beginning of year

Cash & cash equivalents at end of year

2015

€m

2014

€m

185.5

(4.9)

(0.1)
(0.5)
-

184.9

-

-

(154.6)
1.0
(2.0)
(29.5)

(185.1)

(0.2)
0.2

-

-
0.4
(0.2)

(4.7)

-

-

27.7
5.0
-
(27.9)

4.8

0.1
0.1

0.2

On behalf of the Board

Sir B Stewart 
Chairman 

S Glancey 
Group Chief Executive Officer

FINANCIAL STATEMENTSCompany Statement of Changes in Equity
For the year ended 28 February 2015

101

Company
At 28 February 2013

Loss for the year attributable to equity shareholders
Total 

Dividend on ordinary shares
Exercised share options
Reclassification of share-based payments reserve
Equity settled share-based payments
Total

At 28 February 2014

Profit for the year attributable to equity shareholders
Total 

Dividend on ordinary shares
Exercised share options
Reclassification of share-based payments reserve
Equity settled share-based payments
Total

Equity

share

capital

€m

Capital

 Share based

Share

redemption

payment

Retained

premium

reserve

reserve

income

€m

 €m

 €m

€m

Total

€m

3.4

809.8

0.5

6.6

105.3

925.6

-
-

-
0.1
-
-
0.1

3.5

-
-

-
-
-
-
-

-
-

3.0
4.9
-
-
7.9

-
-

-
-
-
-
-

817.7

0.5

-
-

5.7
1.0
-
-
6.7

-
-

-
-
-
-
-

-
-

-
-
(1.2)
0.8
(0.4)

6.2

-
-

-
-
(0.9)
0.2
(0.7)

(4.9)
(4.9)

(31.0)
-
1.2
-
(29.8)

(4.9)
(4.9)

(28.0)
5.0
-
0.8
(22.2)

70.6

898.5

185.5
185.5

(35.1)
-
0.9
-
(34.2)

185.5
185.5

(29.4)
1.0
-
0.2
(28.2)

At 28 February 2015

3.5

824.4

0.5

5.5

221.9

1,055.8

On behalf of the Board

Sir B Stewart 
Chairman 

S Glancey 
Group Chief Executive Officer

ANNUAL REPORT 2015C&C GROUP PLC102

Statement of Accounting Policies

SIGNIFICANT ACCOUNTING POLICIES
C&C Group plc (the ‘Company’) is a company incorporated and tax resident in Ireland. The Group’s financial statements for the year 
ended 28 February 2015 consolidate the individual financial statements of the Company and all subsidiary undertakings (together 
referred to as “the Group”) together with the Group’s share of the results and net assets of equity accounted investees for the period 
ended 28 February 2015.

The Company and Group financial statements, together the “financial statements”, were authorised for issue by the Directors on  
13 May 2015. 

The accounting policies applied in the preparation of the financial statements for the year ended 28 February 2015 are set out below. 
These have been applied consistently for all periods presented in these financial statements and by all Group entities. 

STATEMENT OF COMPLIANCE
The Group financial statements have been prepared in accordance with International Financial Reporting Standards (IFRSs), which 
comprise standards and interpretations approved by the International Accounting Standards Board (IASB), as adopted by the EU. The 
individual financial statements of the Company have been prepared in accordance with IFRSs as adopted by the EU and as applied 
in accordance with the Companies Acts 1963 to 2013 which permits a company that publishes its company and group financial 
statements together to take advantage of the exemption in section 148(8) of the Companies Act, 1963 from presenting its company 
income statement which forms part of the approved company financial statements.

Changes in accounting policies and disclosures
IFRSs as adopted by the EU applied by the Company and Group in the preparation of these financial statements are those that were 
effective for accounting periods ending on or before 28 February 2015. The accounting policies adopted are consistent with those of 
the previous year except for the following new and amended IFRS and IFRIC interpretations adopted by the Group and Company in 
these financial statements:

• IFRS 10 – Consolidated Financial Statements. IFRS 10 establishes a new control-based model for consolidation that replaces the 

existing requirements of both IAS 27 and SIC 12. IFRS 10 changes the definition of control so that the same criteria are applied to all 
entities to determine control. The standard also includes specific guidance on the question of whether the entity is acting as an agent 
or principal in its involvement with an investee. 

• IFRS 11 – Joint Arrangements. IFRS 11 removes the existing accounting policy choice for proportionate consolidation for jointly 

controlled entities and makes equity accounting mandatory for participants in joint ventures. The Group currently equity accounts 
for its interests in jointly controlled entities, therefore the application of this revised standard did not have a material impact on the 
Group’s financial statements. 

• IFRS 12 – Disclosure of Interests in Other Entities. IFRS 12 requires entities to disclose information about the nature, risks and 

financial effects associated with the entity’s interest in subsidiaries, associates, joint arrangements and unconsolidated structured 
entities. 

• IAS 27 (Amendment) – Separate Financial Statements (2011). IAS 27 carries forward the existing accounting requirements for 

separate financial statements; the requirements of IAS 28 and IAS 31 for separate financial statements have been incorporated into 
IAS 27. 

• IAS 28 (Amendment) – Investments in Associates and Joint Ventures. IAS 28 previously discussed how to apply equity accounting to 
associates in consolidated financial statements. The revised IAS 28 continues to include that guidance but is now extended to also 
apply that accounting to entities that qualify as joint ventures under IFRS 11. 

• IAS 32 (Amendment) – Offsetting Financial Assets and Financial Liabilities. This amendment clarifies some of the requirements for 

offsetting assets and financial liabilities on the balance sheet. 

The above new standards have not had a material impact on the results and financial position of the Group for the year ended 28 
February 2015 except for additional disclosures in relation to interests in other entities.

New standards and interpretations not yet adopted
A number of new standards, amendments to standards and interpretations are not yet effective for the year ended 28 February 2015, 
and have not been applied in preparing these consolidated financial statements.

These following new standards, amendments and interpretations are either not expected to have a material impact on the 
consolidated financial statements once applied or are still under assessment by the Group.

FINANCIAL STATEMENTS103

Accounting standard/ interpretation (Effective date^)
(a) Not expected to have a material impact on the consolidated financial statements:

• IAS 19 (Amendment) – Defined Benefit Plans: Employee Contributions* (1 February 2015). These narrow scope amendments apply 
to contributions from employees or third parties to benefit plans. The objective of the amendments is to simplify the accounting for 
contributions that are independent of the number of years of employee service. It is not anticipated that this amendment will have a 
material impact on the financial statements of the Group.

• Annual improvements to IFRS 2010 – 2012 cycle – various standards* and, annual improvements to IFRS 2011 – 2013 cycle – 

various standards* (1 February 2015). As part of its annual improvements process, the IASB has published non-urgent but necessary 
amendments to IFRS. Together, the two cycles cover a total of nine standards, with consequential amendments to other standards. 
Most of the standards apply prospectively for annual periods beginning on or after 1 July 2014. These amendments are not expected 
to have a material impact on the consolidated financial statements of the Group. 

(b) Subject to ongoing assessment by the Group

• IFRS 15 – Revenue from contracts with customers* (1 January 2017 or earlier). IFRS 15 establishes a comprehensive framework for 

determining whether, how much and when revenue is recognised. It replaces existing revenue recognition guidance, including IAS 18 
Revenue, IAS 11 Construction Contracts and IFRIC 13 Customer Loyalty Programmes. 

• IFRS 9 – Financial Instruments* (1 January 2018 or earlier). IFRS 9, published in July 2014, replaces the existing guidance in IAS 39 
Financial Instruments: Recognition and Measurement. IFRS 9 includes revised guidance on the classification and measurement of 
financial instruments, including a new expected credit loss model for calculating impairment on financial assets, and the new general 
hedge accounting requirements. It also carries forward the guidance on recognition and derecognition of financial instruments from 
IAS 39. 

* Not EU endorsed at the time of approval of financial statements

^ the effective dates relate to financial period beginning on and after those dates and are those applying to EU endorsed IFRS if later than the IASB effective 

dates.

BASIS OF PREPARATION
The Group and the individual financial statements of the Company are prepared on the historical cost basis except for the 
measurement at fair value of intangible assets acquired on the acquisition of a company or business, retirement benefit obligations, 
the revaluation of certain items of property, plant & equipment, share options at date of grant and derivative financial instruments. The 
accounting policies have been applied consistently by Group entities and for all periods presented. 

The financial statements are presented in euro millions to one decimal place.

The preparation of financial statements in conformity with IFRSs as adopted by the EU requires the use of certain critical accounting 
estimates. In addition, it requires management to exercise judgement in the process of applying the Group and Company’s accounting 
policies. The areas involving a high degree of judgement or complexity, or areas where assumptions and estimates are significant to 
the financial statements relate primarily to:

• the determination of the fair value and the useful economic life of assets & liabilities, and intangible assets acquired on the acquisition 

of a company or business (note 10),

• the determination of carrying value of land (note 11),

• the determination of carrying value or depreciated replacement cost, useful economic life and residual values in respect of the 

Group’s buildings, plant & machinery (note 11),

• the assessment of goodwill and intangible assets for impairment (note 12), and

• accounting for retirement benefit obligations (note 21).

These are discussed in more detail in the accounting policies and/or notes to the financial statements as referenced above. The 
estimates and associated assumptions are based on historical experience and various other factors that are believed to be reasonable 
under the circumstances, the results of which form the basis of making the judgements about carrying values of assets and liabilities 
that are not readily apparent from other sources. Revisions to accounting estimates are recognised in the period in which the estimate 
is revised if the revision affects only that period or in the period of the revision and future periods if the revision affects both current 
and future periods.

ANNUAL REPORT 2015C&C GROUP PLC104

Statement of Accounting Policies (continued)

BASIS OF CONSOLIDATION 
The Group’s financial statements consolidate the financial statements of the Company and all subsidiary undertakings together with 
the Group’s share of the results and net assets of equity-accounted investees for the period ended 28 February 2015. 

(i) Subsidiaries
Subsidiaries are entities controlled by the Group. The Group controls an entity when it is exposed to, or has rights to, variable returns 
from its involvement with the entity and has the ability to affect those returns through its power over the entity. The financial statements 
of subsidiaries are included in the consolidated financial statements from the date on which control commences until the date on 
which control ceases.  

On 30 April 2004, the Group, previously headed by C&C Group International Holdings Limited, underwent a re-organisation by virtue of 
which C&C Group International Holdings Limited’s shareholders in their entirety exchanged their shares for shares in C&C Group plc, a 
newly formed company, which then became the ultimate parent company of the Group. Notwithstanding the change in the legal parent 
of the Group, this transaction has been accounted for as a reverse acquisition and the consolidated financial statements are prepared 
on the basis of the new legal parent having been acquired by the existing Group except that the capital structure shown is that of the 
legal parent.

(ii) Investments in associates and jointly controlled entities (equity-accounted investees)
The Group’s interests in equity-accounted investees comprise interests in associates and a joint venture. 

Associates are those entities in which the Group has significant influence, but not control or joint control, over the financial and 
operating policies. A joint venture is an arrangement in which the Group has joint control, whereby the Group has rights to the net 
assets of the arrangement, rather than rights to its assets and obligations for its liabilities.

Interests in associates and joint ventures are accounted for using the equity method. They are initially recognised at cost, which 
includes transaction costs. Subsequent to initial recognition, the consolidated financial statements include the Group’s share of the 
profit or loss and OCI of equity-accounted investees, until the date on which significant influence or joint control ceases. 

(iii) Transactions eliminated on consolidation
All inter-company balances and transactions, including unrealised gains arising from inter-group transactions, have been eliminated 
in full. Unrealised losses are eliminated in the same manner as unrealised gains except to the extent that they provide evidence of 
impairment.

(iv) Company Financial Statements
Investments in subsidiaries are carried at cost less provision for impairment. Dividend income is recognised when the right to receive 
payment is established.

REVENUE RECOGNITION
Revenue comprises the fair value of goods supplied to external customers exclusive of inter-company sales and value added tax, after 
allowing for discounts, rebates, allowances for customer loyalty and other pricing related allowances and incentives. Provision is made 
for returns where appropriate. Revenue is recognised to the extent that it is probable that the economic benefits will flow to the Group, 
that it can be reliably measured, and that the significant risks and rewards of ownership of the goods have passed to the buyer. This is 
normally deemed to occur on delivery except in the case of international customers where its normally deemed to occur on despatch.

EXCISE DUTY
Excise duty is levied at the point of production in the case of the Group’s manufactured products and at the point of importation in the 
case of imported products in the relevant jurisdictions in which the Group operates. As the Group’s manufacturing and warehousing 
facilities are Revenue approved and registered excise facilities, the excise duty liability generally crystallises on transfer of product 
from duty in suspense to duty paid status which normally coincides with the point of sale. 

NET REVENUE
Net revenue is defined by the Group as Revenue less Excise duty. Excise duties, which represent a significant proportion of Revenue, 
are set by external regulators over which the Group has no control and are generally passed on to the consumer, consequently 
the Directors consider that the disclosure of Net Revenue enhances the transparency and provides a more meaningful analysis of 
underlying sales performance. 

FINANCIAL STATEMENTS 
105

EXCEPTIONAL ITEMS
The Group has adopted an accounting policy and income statement format that seeks to highlight significant items of income and 
expense within the Group results for the year. The Directors believe that this presentation provides a more helpful analysis. Such items 
may include significant restructuring and integration costs, significant past service and curtailment gains/costs realised under the 
Group’s defined benefit pension schemes, profits or losses on disposal or termination of operations, litigation costs and settlements, 
profit or loss on disposal of investments, significant impairment of assets, acquisition related costs and unforeseen gains/losses 
arising on derivative financial instruments. The Directors use judgement in assessing the particular items which by virtue of their scale 
and nature are disclosed in the income statement and related notes as exceptional items.

FINANCE INCOME AND EXPENSES
Finance income comprises interest income on funds invested and gains on hedging instruments that are recognised in the income 
statement. Interest income is recognised as it accrues in the income statement, using the effective interest method.

Finance expenses comprise interest expense on borrowings, interest expense on sale of trade receivables, bank guarantee fees, 
amortisation of borrowing issue costs, changes in the fair value of financial assets or liabilities which are accounted for at fair value 
through the income statement, losses on hedging instruments that are recognised in the income statement, gains or losses relating 
to the effective portion of interest rate swaps hedging variable rate borrowings, ineffective portion of changes in the fair value of cash 
flow hedges, impairment losses recognised on financial assets and unwinding the discount on provisions. All borrowing costs are 
recognised in the income statement using the effective interest method.

RESEARCH AND DEVELOPMENT
Expenditure on research that is not related to specific product development is recognised in the income statement as incurred.

Expenditure on the development of new or substantially improved products or processes is capitalised if the product or process is 
technically feasible and commercially viable.

GOVERNMENT GRANTS
Grants are recognised at their fair value when there is a reasonable assurance that the grant will be received and all attaching 
conditions have been complied with.

Capital grants received and receivable by the Group are credited to government grants and are amortised to the income statement on 
a straight line basis over the expected useful lives of the assets to which they relate.

Revenue grants are recognised as income over the periods necessary to match the grant on a systematic basis to the costs that it is 
intended to compensate.

DISCONTINUED OPERATIONS
A discontinued operation is a component of the Group’s business that represents a separate major line of business, geographical 
area of operations or is material to Revenue, Net revenue or Operating profit and has been disposed of or is held for sale. When 
an operation is classified as a discontinued operation, the comparative income statement is restated as if the operation had been 
discontinued from the start of the earliest period presented.

SEGMENTAL REPORTING
Operating segments are reported in a manner consistent with the internal organisational and management structure of the Group and the 
internal financial information provided to the Chief Operating Decision-Maker (the executive directors comprising Stephen Glancey, Kenny 
Neison and Joris Brams) who is responsible for the allocation of resources and the monitoring and assessment of performance of each of 
the operating segments. The Group has determined that it has five reportable operating segments. 

The analysis by segment includes both items directly attributable to a segment and those, including central overheads, that are 
allocated on a reasonable basis to those segments in internal financial reporting packages.

ANNUAL REPORT 2015C&C GROUP PLC 
106

Statement of Accounting Policies (continued)

FOREIGN CURRENCY TRANSLATION 
Items included in the financial statements of each of the Group’s entities are measured using the currency of the primary economic 
environment in which the entity operates (“the functional currency”). The consolidated financial statements are presented in euro, 
which is the presentation currency of the Group and both the presentation and functional currency of the Company.

Transactions in foreign currencies are translated into the functional currency of each entity at the foreign exchange rate ruling at the 
date of the transaction. Non-monetary assets carried at historic cost are not subsequently retranslated. Monetary assets and liabilities 
denominated in foreign currencies at the reporting date are translated into functional currencies at the foreign exchange rate ruling 
at that date. Foreign exchange movements arising on translation are recognised in the income statement with the exception of all 
monetary items designated as a hedge of a net investment in a foreign operation, which are recognised in the consolidated financial 
statements in other comprehensive income until the disposal of the net investment, at which time they are recognised in the income 
statement for the year.

The assets and liabilities of foreign operations, including goodwill and fair value adjustments arising on consolidation, are translated to 
euro at the foreign exchange rates ruling at the reporting date. The revenues and expenses of foreign operations are translated to euro at 
the average exchange rate for the financial period where that represents a reasonable approximation of actual rates. Foreign exchange 
movements arising on translation of the net investment in a foreign operation, including those arising on long term intra group loans for 
which settlement is neither planned nor likely to happen in the foreseeable future and as a consequence are deemed quasi equity in nature, 
are recognised directly in other comprehensive income in the consolidated financial statements in the foreign currency translation reserve. 
The portion of exchange gains or losses on foreign currency borrowings or derivatives used to provide a hedge against a net investment in 
a foreign operation that is designated as a hedge of those investments, is recognised directly in other comprehensive income to the extent 
that they are determined to be effective. The ineffective portion is recognised immediately in the income statement for the year.

Any movements that have arisen since 1 March 2004, the date of transition to IFRS, are recognised in the currency translation reserve 
and are recycled through the income statement on disposal of the related business. Translation differences that arose before the date 
of transition to IFRS as adopted by the EU in respect of all non-euro denominated operations are not presented separately.

BUSINESS COMBINATIONS
The purchase method of accounting is employed in accounting for the acquisition of subsidiaries by the Group. The fair value of 
consideration for a business combination is measured as the aggregate of the fair value at the date of exchange of assets acquired 
and liabilities incurred or assumed in exchange for control, together with the fair value of existing equity interests in the acquired 
business and the recognised amount of any non-controlling interests. Costs directly attributable to the acquisition of a business as 
defined by IFRS 3 (2008) Business Combinations are expensed in the period in which the costs are incurred and the services are 
received. Where a business combination agreement provides for an adjustment to the consideration contingent on future events, 
the amount of the estimate adjustment is included in the consideration at the acquisition date to the extent that it can be reliably 
measured. To the extent that settlement of all or any part of the consideration for a business combination is deferred, the fair value of 
the deferred component is determined through discounting the amounts payable to their present value at the date of exchange. The 
discount component is unwound as an interest charge in the income statement over the life of the obligation.

Acquisitions prior to 1 March 2011
For acquisitions prior to 1 March 2011, transaction costs, other than those associated with the issue of debt or equity securities, that 
the Group incurred in connection with business combinations were capitalised as part of the cost of the acquisition in line with IFRS 3 
(2004) Business Combinations.

GOODWILL 
Goodwill is the excess of the fair value of the consideration paid over the fair value of the identifiable assets, liabilities and contingent 
liabilities in a business combination and relates to the future economic benefits arising from assets, that are not capable of being 
individually identified and separately recognised.

Goodwill arising on acquisitions prior to the date of transition to IFRS as adopted by the EU has been retained, with the previous Irish 
GAAP amount considered its deemed cost, subject to being tested for impairment. Goodwill written off to reserves under Irish GAAP 
prior to 1998 has not been reinstated and will not be included in determining any subsequent profit or loss on disposal. 

FINANCIAL STATEMENTS 
107

Goodwill on acquisition is initially measured at cost being the excess of the cost of the business combination over the net fair value 
of the identifiable assets, liabilities and contingent liabilities. Following initial recognition, goodwill is measured at cost less any 
accumulated impairment losses. Goodwill is not amortised but is reviewed for impairment annually or more frequently if events or 
changes in circumstances indicate that the carrying value may be impaired. 

As at the date of acquisition any goodwill acquired is allocated to each operating segment (which may comprise more than one cash 
generating unit) expected to benefit from the combination’s synergies. Impairment is determined by assessing the recoverable amount 
of the operating segment to which the goodwill relates. These operating segments represent the lowest level within the Group at which 
goodwill is monitored for internal management purposes. 

Where goodwill forms part of an operating segment and part of the operation within that unit is disposed of, the goodwill associated 
with the operation disposed of is included in the carrying amount of the operation when determining the gain or loss on disposal of the 
operation. Goodwill disposed of in this circumstance is measured on the basis of the relative values of the operation disposed of and 
the proportion of the business segment retained. 

INTANGIBLE ASSETS (OTHER THAN GOODWILL) ARISING ON BUSINESS COMBINATIONS
An intangible asset, which is a non-monetary asset without a physical substance, is capitalised separately from goodwill as part of 
a business combination at cost (fair value at date of acquisition) to the extent that it is probable that the expected future economic 
benefits attributable to the asset will flow to the Group and that its fair value can be reliably measured. Acquired brands and other 
intangible assets are deemed to be identifiable and recognised when they are controlled through contractual or other legal rights, or 
are separable from the rest of the business, regardless of whether those rights are transferable or separable from the Group or from 
other rights and obligations.

Subsequent to initial recognition, intangible assets are carried at cost less any accumulated amortisation and any accumulated 
impairment losses. The carrying values of intangible assets considered to have an indefinite useful economic life are reviewed for 
indicators of impairment regularly and are subject to impairment testing on an annual basis unless events or changes in circumstances 
indicate that the carrying values may not be recoverable and impairment testing is required earlier.

The amortisation charge on intangible assets considered to have finite lives is calculated to write-off the book value of the asset over 
its useful life on a straight line basis on the assumption of zero residual value.

PROPERTY, PLANT & EQUIPMENT 
Property (comprising land and buildings) is recognised at estimated fair value with the changes in the value of the property reflected 
in other comprehensive income, to the extent it does not reverse previously recognised losses, or as an impairment loss in the income 
statement to the extent it does not reverse previously recognised revaluation gains. The fair value is based on estimated market value 
at the valuation date, being the estimated amount for which a property could be exchanged in an arm’s length transaction, to the 
extent that an active market exists. Such valuations are determined based on benchmarking against comparable transactions for 
similar properties in similar locations as those of the Group or on the use of valuation techniques including the use of market yields 
on comparable properties. If no active market exists or there are no other observable comparative transactions, the fair value may be 
determined using a valuation technique known as a Depreciated Replacement Cost approach.

Plant & machinery is carried at its revalued amount. In view of the specialised nature of the Group’s plant & machinery and the lack 
of comparable market-based evidence of similar plant sold, upon which to base a market approach of fair value, the Group uses a 
Depreciated Replacement Cost approach to determine a fair value for such assets. 

Depreciated Replacement Cost is assessed, firstly, by the identification of the gross replacement cost for each class of plant & 
machinery. A depreciation factor derived from both the physical and functional obsolescence of each class of asset, taking into 
account estimated residual values at the end of the life of each class of asset, is then applied to the gross replacement cost to 
determine the net replacement cost. An economic obsolescence factor, which is derived based on current and anticipated capacity 
or utilisation of each class of plant & machinery as a function of total available production capacity, is applied to determine the 
Depreciated Replacement Cost. 

Motor vehicles & other equipment are stated at cost less accumulated depreciation and impairment losses.

Cost includes expenditure that is directly attributable to the acquisition of the asset. When parts of an item of property, plant & 
equipment have different useful lives, they are accounted for as separate items (major components) of property, plant & equipment. 
Subsequent costs are included in an asset’s carrying amount or recognised as a separate asset, as appropriate, only when it is 
probable that future economic benefits associated with the item will flow to the Group. 

ANNUAL REPORT 2015C&C GROUP PLC 
108

Statement of Accounting Policies (continued)

Property, plant & equipment, other than freehold land and assets under construction, which are not depreciated, were depreciated 
using the following rates which are calculated to write-off the value of the asset, less the estimated residual value, over its expected 
useful life: 

Land and Buildings
Land
Buildings -  ROI, US, Portugal, Wallaces Express
Buildings – UK (excluding Wallaces Express)

Plant and Machinery
Storage tanks
Other plant & machinery 

Motor vehicles and other equipment
Motor vehicles 
Other equipment incl returnable bottles, cases and kegs

n/a
2% straight line
2% reducing balance

10% reducing balance
15-30% reducing balance 

15% straight line
5-25% straight line

The residual value and useful lives of property, plant & equipment are reviewed and adjusted if appropriate at each reporting date to 
take account of any changes that could affect prospective depreciation charges and asset carrying values. When determining useful 
economic lives, the principal factors the Group takes into account are the intensity at which the assets are expected to be used, 
expected requirements for the equipment and technological developments.

On disposal of property, plant & equipment the cost or valuation and related accumulated depreciation and impairments are removed 
from the balance sheet and the net amount, less any proceeds, is taken to the income statement and any amounts included within the 
revaluation reserve transferred to the retained income reserve.

The carrying amounts of the Group’s property, plant & equipment are reviewed at each balance sheet date to determine whether 
there is any indication of impairment. An impairment loss is recognised when the carrying amount of an asset or its cash generation 
unit exceeds its recoverable amount (being the greater of fair value less costs to sell and value in use). Impairment losses are debited 
directly to equity under the heading of revaluation reserve to the extent of any credit balance existing in the revaluation reserve 
account in respect of that asset with the remaining balance recognised in the income statement.

A revaluation surplus is credited directly to other comprehensive income and accumulated in equity under the heading of revaluation 
reserve, unless it reverses a revaluation decrease on the same asset previously recognised as an expense, where it is first credited to 
the income statement to the extent of the previous write down.

INVENTORIES 
Inventories are stated at the lower of cost and net realisable value. Cost includes all expenditure incurred in acquiring the inventories 
and bringing them to their present location and condition and is based on the first-in first-out principle.

In the case of finished goods and work in progress, cost includes direct production costs and the appropriate share of production 
overheads plus excise duties, where appropriate. Net realisable value is the estimated selling price in the ordinary course of business, 
less estimated costs of completion and estimated costs necessary to complete the sale.

Provision is made for slow-moving or obsolete stock where appropriate.

PROVISIONS 
A provision is recognised in the balance sheet when the Group has a present legal or constructive obligation as a result of a past 
event, and it is probable that an outflow of economic benefits will be required to settle the obligation. Provisions are measured at the 
Directors’ best estimate of the expenditure required to settle the obligation at the balance sheet date and are discounted to present 
value at an appropriate rate if the effect of the time value of money is deemed material. The carrying amount of the provision increases 
in each period to reflect the passage of time and the unwinding of the discount. The increase in the provision due to the passage of 
time is recognised in the income statement within finance expense.

FINANCIAL STATEMENTS109

A contingent liability is not recognised but is disclosed where the existence of the obligation will only be confirmed by future events 
or where it is not probable that an outflow of resources will be required to settle the obligation or where the amount of the obligation 
cannot be measured with reasonable reliability. Contingent assets are not recognised but are disclosed where an inflow of economic 
benefits is probable. Provisions are not recognised for future operating losses, however, provisions are recognised for onerous 
contracts where the unavoidable cost exceeds the expected benefit.

Due to the inherent uncertainty with respect to such matters, the value of each provision is based on the best information available 
at the time, including advice obtained from third party experts, and is reviewed by the Directors on a periodic basis with the potential 
financial exposure reassessed. Revisions to the valuation of a provision are recognised in the period in which such a determination is 
made and such revisions could have a material impact on the financial performance of the Group.

LEASES 
Where the Group has entered into lease arrangements on land & buildings the lease payments are allocated between land & buildings 
and each component is assessed separately to determine whether it is a finance or operating lease.

Finance leases, which transfer to the Group substantially all the risks and rewards of ownership of the leased asset, are recognised 
in property, plant & equipment at the inception of the lease at the fair value of the leased asset or, if lower, the present value of the 
minimum lease payments. The corresponding liability to the lessor is included in the balance sheet as a finance lease obligation. Lease 
payments are apportioned between finance charges and a reduction of the lease obligation so as to achieve a constant rate of interest 
on the remaining balance of the liability. Finance charges are charged to the income statement as part of finance expense. 

Leases where the lessor retains substantially all the risks and benefits of ownership of the assets are classified as operating leases. 
Operating lease payments are recognised as an expense in the income statement on a straight-line basis over the lease term. 

RETIREMENT BENEFIT OBLIGATIONS
The Group operates a number of defined contribution and defined benefit pension schemes. 

Obligations to the defined contribution pension schemes are recognised as an expense in the income statement as the related 
employee service is received. Under these schemes, the Group has no obligation, either legal or constructive, to pay further 
contributions in the event that the fund does not hold sufficient assets to meet its benefit commitments.

The liabilities and costs associated with the Group’s defined benefit pension schemes, all of which are funded and administered 
under trusts which are separate from the Group, are assessed on the basis of the projected unit credit method by professionally 
qualified actuaries and are arrived at using actuarial assumptions based on market expectations at the reporting date. The discount 
rates employed in determining the present value of the schemes’ liabilities are determined by reference to market yields, at the 
reporting date, on high-quality corporate bonds of a currency and term consistent with the currency and term of the associated 
post-employment benefit obligations. The fair value of scheme assets is based on market price information, measured at bid value for 
publicly quoted securities. 

The resultant defined benefit pension net surplus or deficit is shown within either non-current assets or non-current liabilities on the 
face of the Group balance sheet and comprises the total for each plan of the present value of the defined benefit obligation less the 
fair value of plan assets out of which the obligations are to be settled directly. The assumptions (disclosed in note 21) underlying these 
valuations are updated at each reporting period date based on current economic conditions and expectations (discount rates, salary 
inflation and mortality rates) and reflect any changes to the terms and conditions of the post retirement pension plans. The deferred tax 
liabilities and assets arising on pension scheme surpluses and deficits are disclosed separately within deferred tax assets or liabilities, 
as appropriate. 

When the benefits of a defined benefit scheme are improved, the portion of the increased benefit relating to the past service of 
employees is recognised as an expense immediately in the income statement. 

The expected increase in the present value of scheme liabilities arising from employee service in the current period is recognised in 
arriving at operating profit or loss together with the net interest expense/(income) on the net defined benefit liability/(asset). Differences 
between the actual return on plan assets and the interest income, experience gains and losses on scheme liabilities, together with 
the effect of changes in the current or prior assumptions underlying the liabilities are recognised in other comprehensive income. 
The amounts recognised in the Income statement and Statement of other comprehensive income and the valuation of the defined 
benefit pension net surplus or deficit are sensitive to the assumptions used. While management believe that the assumptions used are 
appropriate, differences in actual experience or changes in assumptions may affect the valuation of retirement benefit obligations and 
expenses recognised in future accounting periods.

ANNUAL REPORT 2015C&C GROUP PLC 
 
110

Statement of Accounting Policies (continued)

Company
The Company has no direct employees and is not the sponsoring employer for any of the Group’s defined benefit pension schemes. 
There is no stated policy within the Group in relation to the obligations of Group companies to contribute to scheme deficits. Group 
companies make contributions to the schemes as requested by the sponsoring employers. 

SHARE-BASED PAYMENTS
The Group operates a number of Share Option Schemes, Performance Share Plans and cash settled award schemes, listed below:-

• Executive Share Option Scheme (the ‘ESOS’), 

• Long Term Incentive Plan (Part I) (the ‘LTIP (Part I)’),

• Joint Share Ownership Plan (the ‘JSOP’), 

• Restricted Share Award Scheme,

• Recruitment and Retention Plan, 

• Long Term Incentive Plan (Part II) (the ‘LTIP (Part II)’), and

• Partnership and Matching Share Schemes.

Equity settled share-based payment transactions
Group share schemes allow certain employees to acquire shares in the Company. The fair value of share entitlements granted is 
recognised as an employee expense in the income statement with a corresponding increase in equity, while the cost of acquiring 
shares on the open market to satisfy the Group’s obligations under the Partnership and Matching Share Schemes is recognised in the 
income statement as incurred.

To date, share options granted by the Company under the ESOS and share entitlements (represented by nominal cost options) granted 
under the LTIP (Part II) are subject to non-market vesting conditions only. 

An element of the share entitlements (represented by nominal-cost options) granted by the Company under the LTIP (Part I), the 
Recruitment and Retention Plan and the Restricted Share Award Scheme and some of the Interests granted under the Joint Share 
Ownership Plan are subject to market vesting conditions with or without non-market vesting conditions whilst the remainder are 
subject to non-market vesting conditions only, the details of which are set out in note 4. Market conditions are incorporated into the 
calculation of fair value of share/Interest entitlements as at the grant date. Non-market vesting conditions are not taken into account 
when estimating such fair value. 

The expense for the share entitlements shown in the income statement is based on the fair value of the total number of entitlements 
expected to vest and is allocated to accounting periods on a straight line basis over the vesting period. The cumulative charge to the 
income statement at each reporting date reflects the extent to which the vesting period has expired and the Group’s best estimate of 
the number of equity instruments that will ultimately vest. It is reversed only where entitlements do not vest because all non-market 
performance conditions have not been met or where an employee in receipt of share entitlements leaves the Group before the end 
of the vesting period and forfeits those options in consequence. Awards with market based performance conditions are treated as 
vesting irrespective of whether or not the market condition is satisfied, provided that all other performance and/or service conditions 
are satisfied. No reversal is recorded for failure to vest as a result of market conditions not being met. 

The proceeds received by the Company net of any directly attributable transaction costs on the vesting of share entitlements met by 
the issue of new shares are credited to share capital and share premium when the share entitlements are exercised. Amounts included 
in the share-based payments reserve are transferred to retained income when vested options are exercised, forfeited post vesting or 
lapse.

The dilutive effect of outstanding options, to the extent that they are to be settled by the issue of new shares and to the extent that the 
vesting conditions would have been satisfied if the end of the reporting period was the end of the contingency period, is reflected as 
additional share dilution in the determination of diluted earnings per share.

Cash settled share-based payment transactions
The fair value of the amount payable to employees in respect of share appreciation rights that are settled in cash is recognised 
as an expense in the Income statement with a corresponding increase in liabilities, over the period that the employees become 
unconditionally entitled to the payment. The liability is re-measured at each reporting date and at settlement date based on the fair 
value of the share appreciation rights. Any changes are recognised as an employee benefit expense in the Income statement.

FINANCIAL STATEMENTS111

INCOME TAX
Current tax expense represents the expected tax amount to be paid in respect of taxable income for the current year and is based on 
reported profit and the expected statutory tax rates, reliefs and allowances applicable in the jurisdictions in which the Group operates. 
Current tax for the current and prior years, to the extent that it is unpaid, is recognised as a liability in the balance sheet. 

Deferred tax is provided on the basis of the balance sheet liability method on all temporary differences at the reporting date. 
Temporary differences are defined as the difference between the tax bases of assets and liabilities and their carrying amounts in 
the financial statements. Deferred tax assets and liabilities are not subject to discounting and are measured at the tax rates that are 
expected to apply in the period in which the asset is recovered or the liability is settled based on tax rates and tax laws that have been 
enacted or substantively enacted at the balance sheet date.

Deferred tax assets and liabilities are recognised for all temporary differences except where they arise from:-

• the initial recognition of goodwill or the initial recognition of an asset or a liability in a transaction that is not a business combination 

and affects neither the accounting profit or loss nor the taxable profit or loss at the time of the transaction, or,

• temporary differences associated with investments in subsidiaries where the timing of the reversal of the temporary difference is 

subject to the Group’s control and it is probable that a reversal will not be recognised in the foreseeable future.

Deferred tax assets in respect of deductible temporary differences are recognised only to the extent that it is probable that taxable 
profits or taxable temporary differences will be available against which to offset these items. The recognition or non recognition of 
deferred tax assets as appropriate also requires judgement as it involves an assessment of the future recoverability of those assets. 
The recognition of deferred tax assets is based on management’s judgement and estimate of the most probable amount of future 
taxable profits and taking into consideration applicable tax legislation in the relevant jurisdiction. The carrying amounts of deferred 
tax assets are subject to review at each reporting date and are reduced to the extent that future taxable profits are considered to be 
insufficient to allow all or part of the deferred tax asset to be utilised.

Deferred tax and current tax are recognised as a component of the tax expense in the income statement except to the extent that 
they relate to items recognised directly in other comprehensive income or equity (for example, certain derivative financial instruments 
and actuarial gains and losses on defined benefit pension schemes), in which case the related tax is also recognised in other 
comprehensive income or equity.

The Group is subject to income tax in a number of jurisdictions, and judgement is required in determining the worldwide provision for 
taxes.  There are many transactions and calculations during the ordinary course of business, for which the ultimate tax determination 
is uncertain and the complexity of the tax treatment may be such that the final tax charge may not be determined until a formal 
resolution has been reached with the relevant tax authority which may take extended time periods to conclude. The ultimate tax 
charge may, therefore be different from that which initially is reflected in the Group’s consolidated tax charge and provision and 
any such differences could have a material impact on the Group’s income tax charge and consequently financial performance. The 
determination of the provision for income tax is based on management’s understanding of the relevant tax law and judgement as to 
the appropriate tax charge, and management believe that all assumptions and estimates used are reasonable and reflective of the 
tax legislation in jurisdictions in which the Group operates. Where the final tax charge is different from the amounts that were initially 
recorded, such differences are recognised in the income tax provision in the period in which such determination is made.

FINANCIAL INSTRUMENTS 
Trade & other receivables 
Trade receivables are initially recognised at fair value (which usually equals the original invoice value) and are subsequently measured 
at amortised cost. A provision for impairment of trade receivables is established when there is objective evidence that the Group will 
not be able to collect all amounts due according to the original terms of the receivables. The amount of the provision is the difference 
between the asset’s carrying amount and the present value of estimated future cash flows. Movements in provisions are recognised in 
the income statement. Bad debts are written-off against the provision when no further prospect of collection exists.

Cash & cash equivalents 
Cash & cash equivalents in the balance sheet comprise cash at bank and in hand and short term deposits with an original maturity of 
three months or less. Bank overdrafts that are repayable on demand and form part of the Group’s cash management are included as a 
component of cash & cash equivalents for the purpose of the statement of cash flows. 

ANNUAL REPORT 2015C&C GROUP PLC 
112

Statement of Accounting Policies (continued)

Advances to customers
Advances to customers, which can be categorised as either an advance of discount or a repayment/annuity loan conditional on the 
achievement of contractual sales targets, are initially recognised at fair value, amortised to the income statement (and classified within 
sales discounts as a reduction in revenue) over the relevant period to which the customer commitment is made, and subsequently 
carried at amortised cost less an impairment allowance. Where there is a volume target the amortisation of the advance is included in 
sales discounts as a reduction to revenue. A provision for impairment is established when there is objective evidence that the Group 
will not be able to collect all amounts due according to the original terms of the agreement with the customer. The amount of the 
provision is determined by the difference between the asset’s carrying amount and the present value of the estimated future cash 
flows or recognition of the estimated amortisation of advances.

Trade & other payables
Trade & other payables are recognised initially at fair value and subsequently measured at amortised cost using the effective interest 
rate method, unless the maturity date is less than six months.

Interest-bearing loans & borrowings 
Interest-bearing loans & borrowings are recognised initially at fair value less attributable transaction costs and are subsequently 
measured at amortised cost with any difference between the amount originally recognised and redemption value being recognised in 
the income statement over the period of the borrowings on an effective interest rate basis. Where the early refinancing of a loan results 
in a significant change in the present value of the expected cash flows, the original loan is de-recognised and the replacement loan is 
recognised at fair value.

Derivative financial instruments
The Group uses derivative financial instruments (principally interest rate swaps and forward foreign exchange contracts) to hedge its 
exposure to interest rate and foreign exchange risks arising from operational and financing activities. The Group does not enter into 
speculative transactions.

Derivative financial instruments are measured at fair value at each reporting date. The fair value of interest rate swaps is the estimated 
amount that the Group would receive or pay to terminate the swap at the reporting date, taking into account current market interest 
and currency exchange rates where relevant and the current creditworthiness of the swap counterparties. The fair value of forward 
exchange contracts is calculated by reference to current forward exchange rates for contracts with similar maturity and credit profiles 
and equates to the market price at the balance sheet date. 

Gains or losses on re-measurement to fair value are recognised immediately in the income statement except where derivatives are 
designated and qualify for cashflow hedge accounting in which case recognition of any resultant gain or loss is recognised through 
other comprehensive income.

Derivative financial instruments entered into by the Group are for the purposes of hedge accounting classified as cash flow hedges 
which hedge exposure to fluctuations in future cash flows derived from a particular risk associated with a recognised asset, liability, a 
firm commitment or a highly probable forecast transaction.

The Group documents at the inception of the transaction the relationship between hedging instruments and hedged items, as well as 
its risk management objectives and strategy for undertaking various hedging transactions. The Group also documents its assessment, 
both at hedge inception and on an ongoing basis, of whether the derivatives that are used in hedging transactions are highly effective 
in offsetting changes in fair values or cash flows of hedged items.

Where a derivative financial instrument is designated as a hedge of the variability in cash flows of a recognised liability, a firm 
commitment or a highly probable forecasted transaction, the effective part of any gain or loss on the derivative financial instrument 
is recognised as a separate component of other comprehensive income with the ineffective portion being reported in the income 
statement. The associated gains or losses that had previously been recognised in other comprehensive income are transferred to the 
income statement contemporaneously with the materialisation of the hedged transaction, except when a firm commitment or forecast 
transaction results in the recognition of a non-financial asset or a non-financial liability, in which case the cumulative gain or loss is 
removed from other comprehensive income and included in the initial measurement of the asset or liability. 

Hedge accounting is discontinued when the hedging instrument expires or is sold, is terminated or exercised, or no longer qualifies 
for hedge accounting. For situations where the hedging instrument no longer qualifies for hedge accounting, the cumulative gain or 
loss on the hedging instrument that remains recognised directly in equity from the period when the hedge was effective shall remain 
separately recognised in equity until the expected forecast transaction occurs. If a hedged transaction is no longer expected to occur, 
the net cumulative gain or loss recognised in other comprehensive income is transferred to the income statement in the period. 

FINANCIAL STATEMENTS 
113

Net investment hedging
Any gain or loss on the effective portion of a hedge of a net investment in a foreign operation using a foreign currency denominated 
monetary liability is recognised in other comprehensive income while the gain or loss on the ineffective portion is recognised 
immediately in the income statement. Cumulative gains and losses remain in other comprehensive income until disposal of the net 
investment in the foreign operation at which point the related differences are transferred to the income statement as part of the overall 
gain or loss on disposal.

SHARE CAPITAL/PREMIUM
Ordinary shares are classified as equity instruments. Incremental costs directly attributable to the issuance of new shares are shown in 
equity as a deduction from the gross proceeds.

Treasury shares
Equity share capital issued under its Joint Share Ownership Plan, which is held in trust by an Employee Trust is classified as treasury 
shares on consolidation until such time as the Interests vest and the participants acquire the shares from the Trust or the Interests 
lapse and the shares are cancelled or disposed of by the Trust.

Own shares acquired under share buyback programme
The cost of ordinary shares purchased by a subsidiary of the Group on the open market is recorded as a deduction from equity on the 
face of the Group balance sheet. When these shares are cancelled, an amount equal to the nominal value of any shares cancelled is 
included within the capital redemption reserve fund and the cost is deducted from retained earnings.

Dividends 
Final dividends on ordinary shares are recognised as a liability in the financial statements only after they have been approved at an 
annual general meeting of the Company. Interim dividends on ordinary shares are recognised when they are paid.

COMPANY FINANCIAL ASSETS
The change in legal parent of the Group on 30 April 2004, as disclosed in detail in that year’s annual report, was accounted for as a 
reverse acquisition. This transaction gave rise to a financial asset in the Company’s accounts, which relates to the fair value at that 
date of its investment in subsidiaries. Financial assets are reviewed for impairment if there are any indications that the carrying value 
may not be recoverable. 

Share options granted to employees of subsidiary companies are accounted for as an increase in the carrying value of the investment 
in subsidiaries and the share-based payment reserve.

ANNUAL REPORT 2015C&C GROUP PLC114

Notes
forming part of the financial statements

1. SEGMENTAL REPORTING
The Group’s business activity is the manufacturing, marketing and distribution of alcoholic drinks and five operating segments have 
been identified in the current period; Ireland, Scotland, C&C Brands, North America and Export. 

The Group continually reviews and updates the manner in which it monitors and controls its financial operations resulting in changes in 
the manner in which information is classified and reported to the Chief Operating Decision Maker (“CODM”). The CODM, identified as 
the executive Directors comprising Stephen Glancey, Kenny Neison and Joris Brams, assesses and monitors the operating results of 
segments separately via internal management reports in order to effectively manage the business and allocate resources. 

Following the acquisition of the Gleeson and Wallaces Express wholesaling businesses in Ireland and Scotland respectively and 
subsequent restructuring of the Group’s business, the basis of segmentation was amended during the current financial year to reflect 
the new business model. The revised basis of segmentation is outlined in the paragraphs below but in all instances the changes were 
deemed necessary to better enable the CODM to evaluate the results of the business in the context of the economic environment 
in which the business operates, to make appropriate strategic decisions and to more accurately reflect the business model under 
which the Group now operates in each of these territories. All comparative amounts have been restated to reflect the new basis of 
segmentation. The reclassification has no impact on Revenue, Net revenue or Operating profit reported by the Group. 

The identified reporting segments are as follows:-

(i) Ireland 
This segment includes the financial results from sale of own branded products in the Island of Ireland, principally Bulmers, Tennent’s, 
Magners, Clonmel 1650, Heverlee, Caledonia Smooth, Finches and Tipperary Water. It also includes the financial results from beer 
and wines & spirits distribution and wholesaling following the acquisition of Gleeson, and the results from sale of third party brands as 
permitted under the terms of a distribution agreement with AB InBev.

The Northern Ireland business, previously reported within the Cider UK, Tennent’s UK and Third Party Brands UK segments, is now 
included within this new segment following the consolidation of this business with the Republic of Ireland business, the appointment of 
an Island of Ireland Managing Director supported by a single management team and the completion of the integration of a number of 
key functions including sales, marketing and accounting services.

(ii) Scotland 
This segment includes the results from sale of the Group’s own branded beer brands in Scotland, with Tennent’s, Heverlee, Caledonia 
Best and Magners the principal brands. It also includes the financial results from third party brand distribution and wholesaling in 
Scotland following the current year acquisition of the Wallaces Express wholesale business. Both the existing Scottish business and 
the acquired Wallaces Express business are controlled and managed under one Managing Director and management team and key 
functions such as sales, marketing and accounting services are in the process of being integrated.

(iii) C&C Brands
This segment includes the results from sale of the Group’s own branded products in England & Wales, principally Magners, Tennent’s, 
Chaplin & Cork’s and K Cider. It also includes the distribution of the Italian lager Menabrea and the production and distribution of private 
label cider products in England & Wales. The consolidated C&C Brands business is managed by one Managing Director and management 
team. (This segment was previously called England & Wales for the period ended 31 August 2014).

(iv) North America 
This segment includes the results from sale of the Group’s cider and beer products, principally Woodchuck, Magners, Blackthorn, 
Hornsby’s and Tennent’s in the United States of America and Canada. Following the acquisition of the Vermont Hard Cider business 
and the consequential decision to manage and control this business independently from the Group’s Export division, this business is 
now reviewed and strategically managed by the CODM as a separate business unit.

(v) Export
This segment includes the sale and distribution of the Group’s own branded products, principally Magners, Gaymers, Blackthorn, 
Hornsby’s and Tennent’s outside of Ireland, Scotland, England & Wales and North America. It also includes the sale of some third party 
brands.

The analysis by segment includes both items directly attributable to a segment and those, including central overheads, which are 
allocated on a reasonable basis in presenting information to the CODM. 

Inter-segmental revenue is not material and thus not subject to separate disclosure. 

FINANCIAL STATEMENTS 
 
115

(a) Reporting segment disclosures

Ireland
Scotland
C&C Brands
North America
Export

Total before exceptional items
Exceptional items (note 5)

2015

2014

Net

Operating

Net

Operating

Revenue

revenue

€m

€m

403.2
332.2
182.0
47.5
21.6

986.5
-

286.9
223.6
107.0
45.3
21.1

683.9
-

profit

€m

59.1
39.2
10.4
1.5
4.8

115.0
(173.4)*

Revenue

revenue

€m

€m

395.1
238.2
199.7
57.8
22.1

912.9
-

289.7
130.2
123.2
55.2
21.9

620.2
-

Profit

€m

58.6
36.2
15.9
10.7
5.3

126.7
(20.7)**

Total 
* Of the exceptional loss in the current year, €1.7m loss relates to Ireland, €5.8m loss relates to Scotland, €13.3m loss relates to C&C Brands, €151.7m loss relates to North 

(58.4)

912.9

986.5

620.2

683.9

106.0

America and €0.9m loss remains unallocated.  

** Of the exceptional loss in the prior year, €9.0m loss relates to Ireland, €1.5m loss relates to Scotland, €7.7m loss relates to C&C Brands, €1.9m loss relates to North 

America, €0.1m loss relates to Export and €0.5m loss remains unallocated.  

Total assets for the period ended 28 February 2015 amounted to €1,350.5m (2014: €1,380.5m).

The impact of the reclassification of the financial results to 28 February 2014 as previously described is outlined below. This 
reclassification has no impact on the Revenue, Net revenue and Operating profit reported by the Group. 

Ireland
Previously reported – ROI
Impact of change
Current classification

Scotland
Previously reported – Tennent’s UK
Impact of change
Current classification

C&C Brands
Previously reported – Cider UK
Impact of change
Current classification

North America
Previously reported – (within International)
Impact of change
Current classification

Export
Previously reported – International
Impact of change
Current classification

Third party brands
Previously reported – Third party brands UK
Impact of change
Current classification

Net

Operating

Revenue

revenue

€m

€m

profit 

€m

330.6
64.5
395.1

216.2
22.0
238.2

164.1
35.6
199.7

-
57.8
57.8

79.9
(57.8)
22.1

122.1
(122.1)

-

237.3
52.4
289.7

103.6
26.6
130.2

112.8
10.4
123.2

-
55.2
55.2

77.1
(55.2)
21.9

89.4
(89.4)
-

48.2
10.4
58.6

34.6
1.6
36.2

20.7
(4.8)
15.9

-
10.7
10.7

16.0
(10.7)
5.3

7.2
(7.2)
-

ANNUAL REPORT 2015C&C GROUP PLC116

(b) Other operating segment information

Ireland
Scotland
C&C Brands
North America
Export

Total

 (c) Geographical analysis of revenue and net revenue 

Ireland
Scotland
England & Wales
North America
Export

Total

2015

2014

Capital Depreciation
 / Amortisation 
/ Impairment

expenditure

Capital Depreciation
 /Amortisation 
/ Impairment

expenditure 

€m

 €m

€m

5.3
7.5
2.4
6.6
0.7

7.7
9.5
9.2
151.3
0.5

22.5

178.2

3.7
8.9
7.2
18.5
1.5

39.8

Revenue

Net revenue

2015

€m

403.2
332.2
182.0
47.5
21.6

2014

€m

395.1
238.2
199.7
57.8
22.1

2015

€m

286.9
223.6
107.0
45.3
21.1

986.5

912.9

683.9

620.2

€m

6.2
8.2
7.9
0.9
0.8

24.0

2014

€m

289.7
130.2
123.2
55.2
21.9

The geographical analysis of revenue and net revenue is based on the location of the third party customers. 

 (d) Geographical analysis of non-current assets

28 February 2015
Property, plant & equipment
Goodwill & intangible assets
Equity-accounted investees
Retirement benefit obligations
Deferred tax assets
Trade & other receivables

Ireland

Scotland

€m

€m

C&C 
 Brands

€m

North 
America

€m

64.8
156.3
-
3.7
5.0
14.9

77.4
145.1
0.9
-
-
29.9

39.3
191.3
-
-
-
1.4

31.6
143.5
-
-
-
-

Export

€m

5.8
16.0
-
-
-
-

Total

€m

218.9
652.2
0.9
3.7
5.0
46.2

Total

244.7

253.3

232.0

175.1

21.8

926.9

28 February 2014
Property, plant & equipment
Goodwill & intangible assets
Equity-accounted investees
Retirement benefit obligations
Deferred tax assets
Derivative financial instruments
Trade & other receivables

Ireland

Scotland

€m

€m

66.4
156.4
-
1.4
3.7
-
13.3

75.4
121.4
15.0
-
-
1.4
26.4

C&C
Brands

€m

49.4
188.0
-
-
-
-
1.2

North 
America

€m

22.2
242.2
-
-
1.0
-
-

Export

€m

5.5
13.9
-
-
-
0.5
-

Total

€m

218.9
721.9
15.0
1.4
4.7
1.9
40.9

Total

241.2

239.6

238.6

265.4

19.9

1,004.7

Notes forming part of the financial statements (continued)FINANCIAL STATEMENTS 
 
117

The geographical analysis of non-current assets, with the exception of Goodwill & intangible assets, is based on the geographical 
location of the assets. The geographical analysis of Goodwill & intangible assets is allocated based on the country of destination of 
sales at date of application of IFRS 8 Operating Segments or date of acquisition, if later.

2. OPERATING COSTS

Raw material cost of goods sold/bought in finished 
goods
Inventory write-down/(recovered) (note 14)
Employee remuneration (note 3)
Direct brand marketing
Other operating, selling and administration costs
Depreciation
Amortisation
Net (profit)/loss on disposal of property, plant & 
equipment
Research and development costs
Auditors remuneration (note a)
Impairment of intangible assets
Revaluation of property, plant & machinery
Operating lease rentals:
- land & buildings
- plant & machinery
- other

2015

2014

Before

Exceptional

Before

Exceptional

exceptional 

items

€m

items

(note 5)

€m

exceptional

items

€m

Total

€m

items

(note 5)

€m

342.3
4.3
84.9
32.8
72.1
24.6
0.3

(3.6)
0.3
0.6
-
-

5.7
0.9
3.7

-
(0.3)
2.8
-
7.9
-
-

(0.8)
-
-
150.0
13.8

-
-
-

342.3
4.0
87.7
32.8
80.0
24.6
0.3

(4.4)
0.3
0.6
150.0
13.8

5.7
0.9
3.7

279.3
1.2
81.7
32.5
68.4
23.8
0.2

(2.6)
0.3
0.7
-
-

4.1
2.3
1.6

-
-
6.1
-
10.8
-
-

3.8
-
-
-
-

-
-
-

Total

€m

279.3
1.2
87.8
32.5
79.2
23.8
0.2

1.2
0.3
0.7
-
-

4.1
2.3
1.6

Total operating expenses

568.9

173.4

742.3

493.5

20.7

514.2

(a) Auditor remuneration: The remuneration of the Group’s statutory auditor, being the Irish firm of the principal auditor of the Group, 
KPMG, Chartered Accountants is as follows:-

Audit of the Group financial statements
Other assurance services
Tax advisory services

Total

2015

€m

0.4
-
0.2

0.6

2014

€m

0.4
0.2
0.1

0.7

The audit fee for the audit of the financial statements of the Company was less than €0.1m in the current and prior financial year. 

ANNUAL REPORT 2015C&C GROUP PLC118

3. EMPLOYEE NUMBERS & REMUNERATION COSTS
The average number of persons employed by the Group (including executive Directors) during the year, analysed by category, was as 
follows:-

Sales & marketing
Production & distribution
Administration

Total

2015

2014

Number

Number

391
1,150
264

415
980
184

1,805

1,579

The actual number of persons employed by the Group as at 28 February 2015 was 1,771 (28 February 2014: 1,524).

The aggregate remuneration costs of these employees can be analysed as follows:-

Wages, salaries and other short term employee benefits
Restructuring costs (note 5)
Social welfare costs
Retirement benefit obligations – defined benefit schemes (note 21)
Retirement benefit obligations – defined contribution schemes, including pension related expenses 
Equity settled share-based payments (note 4)
Cash settled share-based payments (note 4)
Partnership & matching share schemes (note 4)

Charged to the income statement

Actuarial loss on retirement benefit obligations recognised in other comprehensive income (note 21)

2015

€m

74.0
2.8
8.1
(1.9)
4.7
0.2
(0.3)
0.1

87.7

20.7

2014

€m

67.4
6.7
7.0
0.5
4.7
0.8
0.5
0.2

87.8

6.4

Total employee benefits

108.4

94.2

4. SHARE-BASED PAYMENTS
Equity settled awards
In April 2004, the Group established an equity settled Executive Share Option Scheme (ESOS) under which options to purchase 
shares in C&C Group plc are granted to certain executive Directors and members of management. Under the terms of the scheme, the 
options are exercisable at the market price prevailing at the date of the grant of the option. The maximum grant that can normally be 
made to any individual in any one year is an award of 150% of base salary in that year. Options have been granted under this scheme 
in each year since 2004.  

Under this scheme, options will not normally be exercisable until three years after the date of grant. In addition to continued 
employment, the options are subject to meeting a specific performance target relating to growth in earnings per share (EPS). EPS is 
calculated using earnings per share before exceptional items, as disclosed in the financial statements of the Group, subject to any 
further adjustments approved by the Remuneration Committee. This performance target requires that the Group’s aggregate EPS in 
the three financial years to be not less than the aggregate that would have been achieved had base-year earnings per share grown by 
5% per annum in excess of the change in the Irish Consumer Price Index (Irish CPI) during the period, in order for options to vest. If 
after the relevant three-year period (i.e. 3 years from date of grant) the performance target is not met, the options lapse. In the current 
financial year, options awarded in May 2012 and May 2013 were deemed to be not capable of achieving their performance targets and 
consequently they were deemed to have lapsed in accordance with IFRS 2 Share Based Payment.

In April 2004, the Group established a Long Term Incentive Plan (Part I) (LTIP (Part I)) under the terms of which options to purchase 
shares in C&C Group plc are granted at nominal cost to certain executive Directors and members of management. Under this plan, 
awards of up to 100% of base salary may normally be granted and up to 200% of base salary in exceptional circumstances.  The 
options will not normally be exercisable until three years after the date of grant. 

Notes forming part of the financial statements (continued)FINANCIAL STATEMENTS 
119

Options under this scheme were granted in January 2006, in June of each year from 2006 through to 2008 and in each year since 
2011. All awards granted prior to 2011 were forfeited, lapsed or did not vest. Options awarded in June 2011 and February 2012 were 
deemed to have only partially achieved their performance target in relation to earnings per share growth and consequently 85% of 
the outstanding awards lapsed in the prior financial year. In the current financial year the options granted in May 2012 and 2013 were 
deemed to be not capable of achieving their performance targets and consequently they were deemed to have lapsed in accordance 
with IFRS 2 Share Based Payment.

In addition to the time and continued employment vesting conditions, the Remuneration Committee has adopted performance 
conditions for the options awarded during each year since 2011 as follows:-

• With regard to 50% of the award, a performance condition relating to total shareholder return (TSR) applies and achievement of a 
financial underpin as mentioned below. 30% of this part of the award vests if the Group’s TSR over a three-year period equals the 
median TSR of a comparator group; 100% of this part of the award vests if the Group’s TSR over a three-year period equals or 
exceeds the TSR of the upper quartile of the comparator group; for performance between the median and the upper quartile there 
is straight-line pro-rating between 30% and 100%. None of this part of the award vests if the Group’s TSR over a three-year period 
is less than the median TSR of a comparator group. In respect of the TSR condition, a financial underpin applies; the growth in the 
Group’s earnings per share (EPS) over the three-year period must be 5% or more per annum in real terms (compared with Irish CPI) 
over the same period; alternatively the Remuneration Committee must be satisfied that the Group’s underlying financial performance 
warrants that level of vesting; otherwise the award lapses. EPS is calculated using earnings per share before exceptional items, as 
disclosed in the financial statements of the Group, subject to any further adjustments approved by the Remuneration Committee.

• With regard to the remaining 50% of the award, a performance condition relating to growth in EPS applies. 30% of this part of the 

award vests if the Group’s aggregate EPS in a three year period achieves 4% per annum compound growth in real terms (compared 
with Irish CPI). 100% of this part of the award vests if the Group’s aggregate EPS in a three year period achieves 10% per annum 
compound growth in real terms. There is straight-line pro-rating between 30% and 100% vesting for performance between 4% and 
10% per annum compound real growth. None of this part of the award vests, if the real growth in the Group’s aggregate EPS in a 
three-year period is less than 4% per annum.

In December 2008, the Group established a Joint Share Ownership Plan (JSOP) whereby certain executive Directors and members 
of management were eligible to participate in the Plan at the discretion of the Remuneration Committee. Under this plan, Interests in 
the form of a restricted interest in ordinary shares in the Company were awarded to executive Directors and key members of senior 
management on payment upfront to the Company of an amount equal to 10% of the initial issue price of the shares on the acquisition 
of the Interest. The participants are also required to pay a further amount if the tax value of their Interest exceeds the price paid. When 
the further amount is paid, the Company compensates the participant for the obligation to pay this further amount by paying him an 
equivalent amount, which is, however, subject to income tax in the hands of the participant. 

The vesting of Interests granted was subject to the following conditions. All of the Interests were subject to a time and service vesting 
condition with one-third of the Interest in the shares vesting on each of the first, second and third anniversary of acquisition, subject 
to continued employment only. In addition, half of the Interests in the shares were subject to a pre-vesting share price target. In order 
to benefit from those Interests the Company’s share price must have been greater than €2.50 for 13,800,000 of the Interests initially 
awarded, and €4.00 for an additional 2,200,000 of the Interests initially awarded, for at least 20 days out of 40 consecutive dealing 
days during the five-year period commencing on the date of acquisition of the Interest. All the Interests currently outstanding have now 
vested.

When an Interest vests, the trustees may, at the request of the participant and on payment of the further amount, if relevant, transfer 
shares to the participant of equal value to the participant’s Interest or the shares may be sold by the trustees, who will account to the 
participant for the difference between the sale proceeds (less expenses) and the Hurdle Value (balancing 90% of the acquisition price 
on the acquisition of the Interest). 

In February 2010, the Group established a Restricted Share Award Scheme under the terms of which options to purchase shares 
in C&C Group plc at nominal cost were granted to certain members of management, excluding executive Directors. The vesting 
conditions for these awards were similar to those for the award. All shares awarded under this scheme have now vested or lapsed.

ANNUAL REPORT 2015C&C GROUP PLC 
 
 
 
 
 
120

In June 2010, the Group established a Recruitment and Retention Plan under the terms of which options to purchase shares in C&C 
Group plc at nominal cost are granted to certain members of management, excluding executive Directors. 

The performance conditions and/or other terms and conditions for awards granted under this plan are specifically approved by the 
Board of Directors at the time of each individual award, following a recommendation by the Remuneration Committee. The Board 
approved the award of 81,000 options under this plan in June 2010 and an award of 33,166 options in August 2011, in each case 
subject to time and service vesting conditions only so as to normally vest in three equal tranches, on the first, second and third 
anniversaries of grant and a further award of 31,791 options granted in August 2011 are also subject to time and service vesting 
conditions only, so as to normally vest on the third anniversary of grant.

In May 2012 and May 2013, awards of 1,036,255 and 252,672 respectively, were granted under the Recruitment and Retention Plan 
subject to continuous employment and the performance condition that the Company’s total shareholder return (“TSR”) must grow by 
not less than 25% between 17 May 2012 and 16 May 2014 for the May 2012 awards and between 16 May 2013 and 15 May 2015 
for the May 2013 awards. Awards vest in full if the growth in TSR is at least 50% over that period and the Remuneration Committee 
is satisfied that the extent to which the award vests is appropriate given the general financial performance of the Group over the 
performance period. Where TSR growth is between 25% and 50% the percentage of the award that vests is calculated on a straight 
line basis between 25% and 100%. Options awarded in May 2012 were deemed to have only partially achieved their performance 
conditions and consequently 65% of the outstanding awards lapsed. Options granted in May 2013 were deemed to be not capable of 
achieving their performance conditions and consequently the outstanding awards were deeded to have lapsed in the current financial 
year under IFRS 2 Share Based Payment.

In the current financial year, 823,233 awards were granted in May 2014 and 283,092 awards were granted in January 2015 under 
the Recruitment and Retention plan. Of the May 2014 awards, 547,382 are subject to continued employment and the achievement 
of annual performance targets related to the business unit to which each recipient is aligned to. Options will vest in May 2017 on 
achievement of these conditions. Also in May 2014, an award of  92,111 was made subject to continued employment only, to vest in 
May 2016 and an award of 183,740 was also made subject to continued employment only to vest in May 2017. An award of 283,092 
in January 2015 is subject to the continued employment of the recipient and also the achievement of performance targets linked to the 
business unit of the recipient. On achievement of both conditions the awards will vest in January 2018.

Obligations arising under the Restricted Share Award Scheme and the Recruitment and Retention Plan will be satisfied by the purchase 
of existing shares on the open market. On settlement, any difference between the amount included in the Share-based payment reserve 
account and the cash paid to purchase the shares is recognised in retained income via the statement of changes in equity.

In May 2011, the Group established a deferred equity settled share bonus scheme, Long Term Incentive Plan (Part II) (LTIP (Part 
II)), under which shares are awarded to certain employees (excluding executive Directors and senior management) at nominal cost, 
at the end of the financial year in which the award is granted, if the performance conditions set by the Remuneration Committee are 
achieved and subject to a two year time vesting period post the end of the relevant financial year. During the financial year ended 
29 February 2012, the Remuneration Committee agreed two levels of award linked to operating profit targets. Based on the actual 
results to 29 February 2012, a right to receive shares at nominal cost equating to 23% of salary was granted to certain employees and 
a right to receive shares at nominal cost equating to 5% of salary was granted to other employees. The maximum number of shares 
over which awards were granted under the LTIP (Part II) in the financial year ended 29 February 2012 was set by reference to a share 
price of €3.55, being the closing share price on 18 May 2011, the date the results for the financial year ended 28 February 2011 were 
announced. Awards vested in May 2014, obligations are satisfied by the purchase of existing shares on the open market.

In November 2011, the Group set up Partnership and Matching Share Schemes for all ROI and UK based employees of the Group 
under the approved profit sharing schemes referred to below. Under these schemes, employees can invest in shares in C&C Group plc 
(“partnership” shares) that will be matched on a 1:1 basis by the Company (“matching shares”) subject to Revenue approved limits. 
Both the partnership and matching shares are held on behalf of the employee by the Scheme trustee, Capita Corporate Trustees 
Limited. The shares are purchased on the open market on a monthly basis at the market price prevailing at the date of purchase with 
any remaining cash amounts carried forward and used in the next share purchase. The shares are held in trust for the participating 
employee, who has full voting rights and dividend entitlements on both partnership and matching shares. Matching shares may be 
forfeited and/or tax penalties may apply if the employee leaves the Group or removes their partnership shares within the Revenue-
stipulated vesting period. The Revenue stipulated vesting period for matching shares awarded under the ROI scheme is three years 
and under the UK scheme is five years. 

Notes forming part of the financial statements (continued)FINANCIAL STATEMENTS 
 
 
121

The Group held 218,455 matching shares (436,910 partnership and matching) in trust at 28 February 2015 (2014: 168,083 matching 
shares and 336,166 partnership and matching shares held). 

In December 2011, the Group set up a discretionary Share Matching Plan under which invitations to participate were made to 
certain international (non ROI and UK) employees. Awards of shares (being a right to acquire shares at nominal cost) were made in 
February 2012, conditional on the participant agreeing to buy in advance and hold an equivalent number of ordinary shares in the 
Company (investment shares) in accordance with the plan. The maximum award was 325 shares per participant. Each award vested 
on the second anniversary of the grant date provided that the participant remained employed in the Group and had retained his/her 
investment shares acquired in relation to the matching award. Matching share awards were not entitled to dividends during the vesting 
period. Qualifying leavers remain entitled to their matching awards, which vested either on the date of cessation or on the normal 
vesting date, as the Group decided. Awards made to other leavers were forfeited. The February 2012 awards vested on 28 February 
2014 and there were no subsequent awards.

There were no partnership and matching shares held by the Group in Trust, with respect to awards that had vested but had not yet 
been transferred to the participant, at 28 February 2015 (2014: 1,950 partnership and matching shares held). 

Cash-settled awards
In January 2012, the Group granted 98,600 cash-settled awards on terms equivalent to the rules of the Recruitment and Retention 
Plan and subject to time and service vesting conditions only so as to normally vest, subject to continuous employment, on the third 
anniversary of date of grant. The award, which vested in the current financial year, was settled by way of a cash payment, calculated 
based on the closing price of the Group’s shares on the dealing day before the settlement date.

In May 2012, the Group granted 114,522 cash-settled awards on terms equivalent to the LTIP (Part I). These awards were deemed 
to be not capable of achieving their performance targets and consequently were deemed to have lapsed in accordance with IFRS 2 
Share Based Payment.

In December 2012, the Group granted 150,786 cash-settled awards on terms equivalent to the rules of the Recruitment and Retention 
Plan. The awards are subject to continued employment and performance conditions linked to the achievement of annual performance 
targets with respect to the business unit to which the participant is aligned to. Each award, on vesting will be settled by way of a cash 
payment calculated based on the Group’s closing share price on the dealing day before the settlement date. The operating profit 
targets for the year ended 28 February 2015 and 28 February 2014 were deemed not to have been achieved and consequently the 
outstanding options at point of testing with respect to these elements have lapsed.

In July 2013, the Group granted 28,279 cash-settled awards on terms equivalent to the rules of the Recruitment and Retention Plan 
but subject to time and service vesting conditions only.  

In the current financial year, the Group granted 16,723 cash-settled awards on terms equivalent to the rules of the Recruitment 
and Retention Plan. The awards are subject to continued employment and performance conditions linked to the achievement of 
performance targets with respect to the business unit to which the participant is aligned to. The award will vest in May 2017 on the 
achievement of these conditions.

ANNUAL REPORT 2015C&C GROUP PLC 
 
 
122

Award valuation
The fair values assigned to the ESOS options granted were computed in accordance with a Black Scholes valuation methodology; 
the fair value of options awarded under the LTIP (Part I) and Recruitment and Retention Plan were computed in accordance with the 
stochastic model for the TSR element and the Black Scholes model for the EPS element; the fair value of options awarded under the 
LTIP (Part II) were computed in accordance with a Black Scholes model; and the fair value of the Interests awarded under the JSOP 
and the Restricted Share Award Plan were computed using a Monte Carlo simulation model. 

As per IFRS 2 Share-based Payment, market based vesting conditions, such as the LTIP (Part I) and Recruitment and Retention Plan 
TSR condition and the share price target conditions in the JSOP and the Restricted Share Award Plan, have been taken into account 
in establishing the fair value of equity instruments granted. Non-market or performance related conditions were not taken into account 
in establishing the fair value of equity instruments granted, instead these non-market vesting conditions are taken into account by 
adjusting the number of equity instruments included in the measurement of the transaction amount so that, ultimately the amount 
recognised for time and services received as consideration for the equity instruments granted is based on the number of equity 
instruments that eventually vest, unless the failure to vest is due to failure to meet a market condition.

The main assumptions used in the valuations for equity settled share based payment awards were as follows:-

Recruitment LTIP (Part I)

ESOS  Recruitment Recruitment LTIP (Part I)

ESOS  Recruitment  LTIP (Part I)

ESOS

& Retention

options

Options & Retention & Retention

Options

options & Retention

Options

options

Plan

granted

Granted

Plan

Plan

Granted

granted

Plan

Granted

granted

January 
2015

June 2014

June 2014

May 2014

May 2013

May 2013

May 2013

May 2012

May 2012

May 2012

Fair value at date 
of grant

Exercise price

€3.29    

-

€2.53- 
€4.56

-

€1.01

€4.62

€1.91-
€4.19

-

€0.96

-

€2.07-
€4.76

-

€1.647

€4.75

€0.58- 
€0.59

-

€1.97-
€3.24

€1.30

-

€3.525

Main assumptions used in determining the fair value at date of grant:

Risk free interest 
rate

Expected volatility

Expected term 
until exercise

Dividend yield

-

-

1.34%

24.2%

1.93%

29.2%

0.00%- 
0.06%

23.8%

-

-

0.06%

23.4%

0.36%

47.0%

0.06%-
0.14%

24.0%

0.14%

30.2%

0.46%

53.5%

3 years

3 years

2.94%

-

5 years 2-3 years 2-3 years
2.31%
2.19%

1.84%

3 years

-

5 years 2-3 years
1.84%

2.35%

3 years

5 years

-

2.35%

Expected volatility is calculated by reference to historic share price movements prior to the date of grant over a period of time 
commensurate with the expected term until exercise. The dividends which would be paid on a share reduces the fair value of an award 
since, in not owning the underlying shares, a recipient does not receive the dividend income on these shares. For LTIP (Part I) awards, 
the participants are entitled to receive dividends, and therefore the dividend yield has been set to zero to reflect this. 

The main assumptions used in the valuations of cash-settled share based payment awards were as follows:-

Fair value at date of grant

Exercise price

Granted

Granted

Granted

Granted

May 
2014

July 
2013

December
2012

May
 2012

€4.04

€3.60

-

-

€4.24

-

€1.97- 
€3.24

-

Granted

January
2012

€3.47

-

Main assumptions used in determining the fair value at date of 
grant:

Expected term until exercise

Dividend yield

3 years

2.31%

3 years

2.27%

3 years

1.88%

3 years

2.35%

3 years

1.90%

Notes forming part of the financial statements (continued)FINANCIAL STATEMENTS123

Details of the share entitlements and share options granted under these schemes together with the share option expense are  
as follows:-

Number of

options/

Market

equity

Outstanding

value at

Fair value

Expense / (income) 
in

Income statement

Vesting

period

Interests

at 28

granted February 2015

3 years
3 years
3 years
3 years
3 years
3 years
3 years

4,336,300
803,900
2,944,400
658,930
534,239
115,629
527,151

189,850
374,600
722,300
-
534,239
115,629
527,151

3 years
3 years
3 years
3 years
3 years

192,662
328,448
614,360
154,172
539,894

-
49,431
563,310
154,172
539,894

3 years

154,993

16,933

Grant

price

€

1.94
3.21
3.32
3.61
3.525
4.75
4.621

-
-
-
-
-

-

date of

Grant

€

1.94
3.21
3.32
3.61
3.525
4.76
4.56

at date

of grant

€ 

0.72
1.21
1.16
1.56
1.30
1.647
1.01

3.53
3.61
3.525
4.76
4.56

2.18-3.34
1.84-3.46
1.97-3.24
2.07-4.76
2.53-4.56

3.55

3.36

0.1

1-3 years 12,800,000
1,000,000
1-3 years
2,200,000
1-3 years

5,973,334
1,000,000
250,000

1.15
1.15
2.47

1.315
2.32
2.76

0.16-0.21
1.01-1.09
0.11-0.16

Grant date

Executive Share Option 
Scheme (ESOS)
13 May 2009
26 May 2010
21 July 2010
24 May 2011
17 May 2012
16 May 2013
27 June 2014

Long Term Incentive Plan 
(Part I)
29 June 2011 
29 February 2012 
17 May 2012
16 May 2013
27 June 2014

Long Term Incentive Plan 
(Part II)
18 May 2011

Joint Share Ownership Plan 
(JSOP)
18 December 2008 
03 June 2009 
17 December 2009 

Recruitment &  
Retention Plan
31 August 2011
17 May 2012
16 May 2013
21 May 2014
14 January 2015

1-3 years
2-3 years
2-3 years
1-3 years
1-3 years

64,957
1,036,255
252,672
823,233
283,092

31,791
186,308
242,706
719,109
283,092
30,365,287 12,473,849

Cash-settled awards
30 January 2012
17 May 2012
21 December 2012
3 July 2013
21 May 2014

Partnership and Matching 
Share Schemes

3 years
3 years
1-3 years
3 years
3 years

98,600
114,522
150,786
28,279
16,723
408,910

-
-
33,508
28,279
16,723
78,510

436,910*

* includes both partnership and matching shares

-
-
-
-
-

-
-
-
-
-

3.05
3.525
4.76
4.34
3.40

2.89-2.99
0.58-0.59
0.96
1.91-4.19
3.29

3.67
3.525
4.52
3.85
4.34

3.47
1.97-3.24
4.24
3.60
4.04

2015

€m

-
-
-
-
(0.4)
(0.1)
0.1

-
0.1
(0.9)
(0.1)
0.4

-
-
-

-
0.1
0.1
0.8
-
0.2

-
(0.3)
-
-
-
(0.3)

0.1

2014

€m

-
-
0.3
 (0.3)
0.2
0.1
-

(0.2)
(0.2)
0.5
0.1
-

-

-
-
-

-
0.2
0.1
-
-
0.8

0.2
0.2
0.1
-
-
0.5

0.2

ANNUAL REPORT 2015C&C GROUP PLC 
124

The amount charged to the income statement includes a credit of €1.5m (2014: €0.7m), being the reversal of previously expensed 
charges on equity settled option schemes which were deemed to have lapsed in the current financial year in accordance with IFRS 2 
Share Based Payment.

The amount charged to the income statement includes an accelerated charge of €nil (2014: €0.1m), in relation to employees leaving 
the Group as part of a restructuring programme, for awards granted where the underlying conditions were deemed to have been met 
at the date of departure. These employees were deemed ‘qualifying leavers’ under the terms of the scheme, with all awards granted 
deemed to have vested and in the case of awards under the ESOS the exercise period reduced from 4 years to 6 months.

A summary of activity under the Group’s equity settled share option schemes and JSOP together with the weighted average exercise 
price of the share options is as follows:-

Outstanding at beginning of year
Granted
Exercised
Forfeited/lapsed

2015

2014

Weighted

Number of

Average

Number of

options/

exercise

options/

equity

Interests

price

equity

€

Interests

11,362,284
2,173,370
(436,742)
(625,063)

1.34 14,557,998
1.12
522,473
2.17 (2,492,674)
0.10 (1,225,513)

Outstanding at end of year

12,473,849

1.33 11,362,284

The aggregate number of share options/equity Interests exercisable at 28 February 2015 was 8,608,240 (2014: 8,836,084).

Weighted

Average

Exercise

Price

€

1.54
1.05
2.44
1.45

1.34

The unvested share options/equity Interests outstanding at 28 February 2015 have a weighted average vesting period outstanding of 
1.5 years (2014: 1.4 years). The weighted average contractual life of vested and unvested share options/equity Interests is 2.1 years 
(2014:2.6 years). 

The weighted average market share price at date of exercise of all share options/equity Interests exercised during the year was €4.35 
(2014: €4.55); the average share price for the year was €4.12 (2014: €4.43); and the market share price as at 28 February 2015 was 
€3.861 (28 February 2014: €4.922).

Notes forming part of the financial statements (continued)FINANCIAL STATEMENTS 
 
 
 
 
 
5. EXCEPTIONAL ITEMS

Operating costs

Impairment of intangible assets

Restructuring costs (net of a defined benefit pension scheme curtailment gain)

Acquisition related expenditure

Revaluation/impairment of property, plant & equipment

Impairment of investment in equity accounted investee

Integration costs including write off of redundant legacy IT assets

Redeployment of bottling line

Profit on disposal of property, plant & equipment 

Other 

Finance expense – impairment of derivative financial instruments re investment in equity accounted investee

Foreign currency reclassified on deemed disposal of equity accounted investee 

Total loss before tax

Income tax credit

Total loss after tax

125

2014

Total

€m

-

6.1

1.1

-

-

5.6

7.4

-

0.5

20.7

-

-

20.7

(2.9)

2015

Total

€m

150.0

2.8

3.7

13.8

2.0

2.2

-

(0.8)

(0.3)

173.4

0.6

(0.1)

173.9

(1.4)

172.5

17.8

(a) Impairment of intangible assets
To ensure that goodwill and brands considered to have an indefinite useful economic life are not carried at above their recoverable 
amount, impairment reviews are performed annually or more frequently if there is an indication that their carrying amount(s) may not be 
recoverable, comparing the carrying value of the assets with their recoverable amount using value-in-use computations. In the current 
financial year, as a result of such a review, the Group impaired the value of its intangible assets with respect to the US business by 
€150.0m as outlined in more detail in note 12.

(b) Restructuring costs
Restructuring costs of €2.8m comprising severance and other initiatives in the current financial year primarily relate to severance costs 
arising from a reorganisation programme in England & Wales. In the prior financial year restructuring costs following the acquisition 
and integration of M. & J. Gleeson (Investments) Limited (“Gleeson”) and its subsidiaries with the Group’s existing business and cost 
cutting initiatives undertaken at the Group’s manufacturing facilities resulted in an exceptional charge before tax of €6.7m. This charge 
was reduced by a defined benefit pension scheme curtailment gain of €0.6m due to the reduction in headcount numbers and the 
reclassification of these employees from active to deferred members. A curtailment gain arises where the value of the pension benefit 
of a deferred member is less than that of an active member. 

(c) Acquisition related expenditure
The Group completed the acquisition of Green Light Brands Ltd., Monuriki Drinks Ltd., and Monuriki Sales and Marketing Ltd., 
(collectively referred to as “Green Light Brands”) during the current financial year, on 19 January 2015, for €3.2m. Green Light Brands 
was an external consultancy entity that provided sales and marketing services to the Group’s Shepton Mallet Cider Mill Brands while 
Monuriki had provided similar support to the Group’s International Wines and Spirits business. A decision was taken to bring these 
entities in-house as part of a rationalisation initiative of the Group’s sales and marketing structure. Also during the current financial 
year, the Group incurred €0.5m of costs directly attributable to the preliminary approach of the Spirit Pub Group. In the prior financial 
year acquisition costs of €1.1m were incurred which were directly attributable to the acquisitions of Gleeson, Biofun and VHCC. These 
costs primarily related to professional fees directly incurred in relation to the completion of these acquisitions. 

ANNUAL REPORT 2015C&C GROUP PLC126

(d) Revaluation of property, plant & equipment
Property (comprising land and buildings) and plant & machinery are valued at fair value on the balance sheet and reviewed for 
impairment on an annual basis. During the financial year, the Group engaged external valuers Shane O’Beirne, RICS (VRS) Registered 
Valuer, BSc (Surv) Dip AVEA MSCSI MRICS and Brian Gilson, BSc (Surv) MSCSI MRICS. FCI Arb – Lisney to value its freehold 
properties at the Group’s Clonmel site; David Fawcett, FRICS, IRRV (Hons) RICS Registered Valuer – Sanderson Weatherall to value 
its plant & machinery at the Group’s Clonmel site, and, Timothy Smith BSc MRICS RICS Registered Valuer and Joseph Funtek BSc 
MRICS Registered valuer – Gerald Eve LLP to value its freehold properties at the Shepton Mallet and Wellpark Brewery sites, Derek 
Elston FRCIS RICS Registered Valuer – Elston Sutton Industrial Appraisal Limited to value the plant & equipment at the Shepton Mallet 
and Wellpark Brewery sites and John Coto, Certified Machine & Equipment appraiser, Alliance Machinery & Equipment Appraisals to 
value the plant & machinery at the Group’s Vermont site. Using the valuation methodologies as outlined in note 11, this resulted in a 
net revaluation loss of €10.5m accounted for in the income statement and a gain of €5.3 accounted for within other comprehensive 
income. Also during the year, in light of a material reduction in the utilisation levels of a bottling line located at the Group’s cider 
manufacturing plant at Shepton Mallet, used to bottle both own branded and third party branded product, a decision was taken to 
impair the bottling line by €3.3m. 

(e) Impairment of investment in equity accounted investee
During the current financial year, the Group impaired its investment in the Maclay Group plc as a result of the Maclay Group plc 
entering administration proceedings during the financial year. This resulted in the impairment in the Group’s investment of €2.0m and 
the impairment of derivative financial instruments of €0.6m which were accounted for within finance expense.

(f) Integration costs including write-off of redundant legacy IT assets 
During the current financial year, the Group incurred external consultancy fees and other costs of €2.2m directly attributable to the 
integration of Wallaces Express and Gleeson with the Group’s existing businesses. During the prior financial year, the Group incurred 
costs associated with the integration of the acquired Gleeson and VHCC businesses with the Group’s existing business. In addition, 
during the prior financial year, the Group wrote off redundant IT assets as a consequence of streamlining its IT system requirements 
following the acquisition and integration of both the Gleeson and VHCC businesses with the Group’s existing business. 

(g) Redeployment of bottling line
In the prior financial year, a bottling line was redeployed from the Group’s Clonmel cider manufacturing plant to its Shepton Mallet 
cider manufacturing plant and costs of €6.6m were incurred in this regard. As a result of this deployment an existing PET line with a 
value of €0.8m in Shepton Mallet became redundant and was written off.

(h) Profit on disposal of property, plant & equipment
In the current financial year the Group disposed of land & buildings which were surplus to requirements realising a profit of €0.8m.

(i)  Other
During the financial year ended 28 February 2009, the Group’s stock holding of apple juice at circa 36 months of forecasted future 
sales was deemed excessive in light of anticipated future needs, forward purchase commitments and useful life of the stock on hand. 
Accordingly the Group recorded an impairment charge in relation to excess apple juice stocks. During the current financial year, some 
of the previously impaired juice stocks were recovered and used by the Group. As a result this stock was written back to operating 
profit at its recoverable value resulting in a gain of €0.3m (2014: €nil). During the prior financial year, the Group incurred costs of 
€0.8m in relation to upgrading its listing on the Official List of the UK Listing Authority from a standard listing to a premium listing. Also 
included within Other in the prior financial year was a release of €0.3m with respect to an excess exit provision following the expiration 
of an onerous lease which originally arose from the consolidation of the Group’s Dublin offices in a previous financial year.

(j) Foreign currency reclassified on deemed disposal of equity accounted investee
On 18 March 2014, the Group announced the acquisition of the remaining 50% equity share capital of Wallaces Express Limited. 
Under IAS 28 Investments in Associates and Joint Ventures, this necessitated the deemed disposal of the Group’s initial 50% 
investment which was classified as an equity accounted investee and the recognition of the acquisition of control of the business 
under IFRS 3 Business Combinations. The Group had recognised €0.15m in the foreign currency reserve which was recycled to the 
income statement in the current financial year following this deemed disposal.

Notes forming part of the financial statements (continued)FINANCIAL STATEMENTS6. FINANCE INCOME AND EXPENSE

Recognised in income statement

Finance income:

Interest income on bank deposits

Total finance income

Finance expense:

Interest expense on interest bearing bank borrowings and related costs

Movement on derivative financial instruments

Unwinding of discount on provisions 

Total finance expense

Net finance expense

Before

exceptional

Exceptional

items

€m

items

€m

(0.2)

(0.2)

8.3

(0.2)

0.9

9.0

8.8

-

-

-

0.6

-

0.6

0.6

Recognised directly in other comprehensive income
Foreign currency translation differences arising on the net investment in foreign operations
Foreign currency reserve recycled to income statement on deemed disposal of equity accounted investee
Foreign currency translation differences arising on foreign currency borrowings 
designated as net investment hedges
Fair value of foreign exchange cash flow hedges transferred to income statement
Deferred tax on cash flow hedges recognised directly in other comprehensive income

127

2014

Total

€m

-

-

10.0

0.1

0.9

11.0

11.0

2014

€m

12.8
-

4.2
(1.4)
0.2

2015

Total

€m

(0.2)

(0.2)

8.3

0.4

0.9

9.6

9.4

2015

€m

76.4
(0.1)

(3.0)
-
-

Net income recognised directly in other comprehensive income

73.3

15.8

ANNUAL REPORT 2015C&C GROUP PLC128

7. INCOME TAX 

(a) Analysis of charge in year recognised in the income statement
Current tax: 
Irish corporation tax
Foreign corporation tax
Adjustment in respect of previous years

Deferred tax: 
Irish 
Foreign
Adjustment in respect of previous years

2015 

€m

4.5
7.4
(0.1)

2014

€m

3.5
7.1
-

11.8

10.6

2.8
(1.1)
(0.3)

1.4

3.2
(1.5)
(0.1)

1.6

Total income tax expense recognised in income statement

13.2

12.2

Relating to continuing operations
- continuing operations before exceptional items
- continuing operations exceptional items 

Total

14.6
(1.4)

15.1
(2.9)

13.2

12.2

The tax assessed for the year is different from that calculated at the standard rate of corporation tax in the Republic of Ireland,  
as explained below.

(Loss)/profit before tax 
Less Group’s share of equity accounted investees’ profit after tax
Adjusted (loss)/profit before tax

2015

€m

(67.8)
-
(67.8)

2014

€m

95.5
(0.5)
95.0

Tax at standard rate of corporation tax in the Republic of Ireland of 12.5%

(8.5)

11.9

Actual tax charge is affected by the following:
Expenses not deductible for tax purposes
Adjustments in respect of prior years
Income taxed at rates other than the standard rate of tax 
Other differences
Non-recognition of deferred tax assets 
Impairment of intangible assets

Total income tax 

(b) Deferred tax recognised directly in other comprehensive income 

Deferred tax arising on movement in defined benefit pension obligations
Deferred tax arising on revaluation of property, plant & equipment
Deferred tax arising on movement in derivatives designated as cash flow hedges

1.4
(0.4)
(1.1)
1.5
1.5
18.8

0.6
(0.1)
(0.5)
0.3
-
-

13.2

12.2

2015

€m

(2.6)
0.2
-

(2.4)

2014

€m

(0.7)
-
(0.2)

(0.9)

(c) Factors that may affect future charges
Future income tax charges may be impacted by changes to the corporation tax rates and/or changes to corporation tax legislation in 
force in the jurisdictions in which the Group operates. 

Notes forming part of the financial statements (continued)FINANCIAL STATEMENTS 
 
 
 
8. DIVIDENDS 

Dividends paid:
Final: paid 5.7c per ordinary share in July 2014 (2014: 4.75c paid in July 2013)
Interim: paid 4.5c per ordinary share in December 2014 (2014: 4.3c paid in December 2013)

Total equity dividends

Settled as follows:
Paid in cash
Accrued with respect to LTIP (Part I) dividend entitlements
Scrip dividend

129

2014

€m

16.3
14.7

31.0

27.9
0.1
3.0

31.0

2015

€m

19.6
15.5

35.1

29.5
(0.1)
5.7

35.1

The Directors have proposed a final dividend of 7.0 cent per share (2014: 5.7 cent), to ordinary shareholders registered at the close of 
business on 22 May 2015, which is subject to shareholder approval at the Annual General Meeting, giving a proposed total dividend 
for the year of 11.5 cent per share (2014: 10.0 cent). Using the number of shares in issue at 28 February 2015 and excluding those 
shares for which it is assumed that the right to dividend will be waived, this would equate to a distribution of €23.6m (2014: €19.6m).

In order to achieve better alignment of the interest of share based remuneration award recipients with the interests of shareholders, 
shareholder approval was given at the 2012 AGM to a proposal that awards made in or after 2012 and that vest under the LTIP (Part 
I) incentive programme should reflect the equivalent value to that which accrues to shareholders by way of dividends during the 
vesting period. The current year charge for dividends of €35.1m is net of the release of an accrual of €0.1m with respect to LTIP (Part 
I) dividend entitlements which were accrued in previous years but for which the related LTIP (Part I) award was deemed to have lapsed 
in the current financial year and hence the related dividend entitlement lapsed. The prior year included a charge of €0.1million with 
respect to an accrual for LTIP (Part I) dividend entitlements.  

Total dividends of 10.2 cent per ordinary share were recognised as a deduction from the retained income reserve in the year ended 28 
February 2015 (2014: 9.05 cent). 

Final dividends on ordinary shares are recognised as a liability in the financial statements only after they have been approved at an 
annual general meeting of the Company. Interim dividends on ordinary shares are recognised when they are paid.

ANNUAL REPORT 2015C&C GROUP PLC 
 
130

9. EARNINGS PER ORDINARY SHARE

Denominator computations

Number of shares at beginning of year 
Shares issued in lieu of dividend
Shares issued in respect of options exercised

Number of shares at end of year

Weighted average number of ordinary shares (basic)*
Adjustment for the effect of conversion of options

Weighted average number of ordinary shares, including options (diluted)

* excludes 16.5m treasury shares (2014: 7.6m) 

Profit attributable to ordinary shareholders

Earnings as reported
Adjustment for exceptional items, net of tax (note 5)

Earnings as adjusted for exceptional items, net of tax

Basic earnings per share
Basic earnings per share 
Adjusted basic earnings per share 

Diluted earnings per share
Diluted earnings per share 
Adjusted diluted earnings per share 

2015

2014

Number 

Number

‘000

‘000

346,840
1,381
326

344,332
664
1,844

348,547

346,840

331,075
5,731

337,154
6,011

336,806

343,165

2015

€m

(81.0)
172.5

2014

€m

83.3
17.8

91.5

101.1

Cent
(24.5)
27.6

(24.0)
27.2

Cent
24.7
30.0

24.3
29.5

Basic earnings per share is calculated by dividing the profit attributable to the ordinary shareholders by the weighted average number 
of ordinary shares in issue during the year, excluding ordinary shares purchased/issued by the Company and accounted for as treasury 
shares (at 28 February 2015: 16.5m shares; at 28 February 2014: 7.6m shares). 

Diluted earnings per share is calculated by adjusting the weighted average number of ordinary shares outstanding to assume 
conversion of all potential dilutive ordinary shares. The average market value of the Company’s shares for purposes of calculating the 
dilutive effect of share options was based on quoted market prices for the period of the year that the options were outstanding.

Employee share awards (excluding awards which were granted under plans where the rules stipulate that obligations must be satisfied 
by the purchase of existing shares (note 4)), which are performance-based are treated as contingently issuable shares because 
their issue is contingent upon satisfaction of specified performance conditions in addition to the passage of time and continuous 
employment. In accordance with IAS 33 Earnings per Share, these contingently issuable shares are excluded from the computation of 
diluted earnings per share where the vesting conditions would not have been satisfied as at the end of the reporting period (2,164,448 
at 28 February 2015 and 1,367,350 at 28 February 2014). If dilutive other contingently issuable ordinary shares are included in diluted 
EPS based on the number of shares that would be issuable if the end of the reporting period was the end of the contingency period.

Notes forming part of the financial statements (continued)FINANCIAL STATEMENTS 
 
 
131

10. BUSINESS COMBINATIONS
Acquisition of businesses
During the current financial year, on 18 March 2014, the Group announced the acquisition of the remaining 50% equity share capital of 
Wallaces Express Limited (“Wallaces Express”), a wholesaler of beverages in Scotland. This purchase follows the acquisition of a 50% 
stake in the business in March 2013.  

The Group completed the acquisition of Green Light Brands Ltd., Monuriki Drinks Ltd., and Monuriki Sales and Marketing Ltd. 
(collectively referred to as “Green Light Brands”) during the current financial year, on 19 January 2015, for €3.2m. Green Light Brands 
was an external consultancy entity that provided sales and marketing services to the Group’s Shepton Mallet Cider Mill Brands while 
Monuriki had provided similar support to the Group’s International Wines and Spirits business. A decision was taken bring these 
entities in-house as part of a rationalisation initiative of the Group’s sales and marketing structure.

Also during the current financial year, the Group finalised its assessment of the fair value of assets and liabilities acquired as part of the 
acquisition of Biofun Produtos Biológicos do Fundão, Lda (“Biofun”), a producer and seller of fruit concentrates based in the district of 
Castelo Branco, Portugal, which the Group acquired on 2 August 2013. 

In the prior financial year, the Group completed the acquisition of M. & J. Gleeson (Investments) Limited (“Gleeson”) and its 
subsidiaries, a supplier and distributor of beverages in Ireland, on 7 March 2013.

The book values of the assets and liabilities acquired, from the transactions outlined above, together with the fair value adjustments 
made to those carrying values, were as follows:-

Wallaces Express

Property, plant & equipment
Brands & other intangible assets
Inventories
Trade & other receivables 
Cash & cash equivalents
Trade & other payables
Corporation tax (liability)/asset
Deferred tax liability

Net identifiable assets and liabilities acquired
Goodwill arising on acquisition

Satisfied by:
Cash consideration (paid in current financial year)
Fair value of initial 50% investment at date of final acquisition

Total consideration

Net cash outflow arising on acquisition
Cash consideration (paid in current financial year)
Less: cash & cash equivalents acquired

Net cash outflow 

Initial 
value

Adjustment to 
initial

Revised fair

assigned

fair value

€m

€m

4.1
0.3
9.0
9.4
2.2
(8.1)
(0.1)
-

(0.7)
0.9
-
(0.3)
-
(0.6)
0.2
(0.1)

16.8

(0.6)

Value

 €m

3.4
1.2
9.0
9.1
2.2
(8.7)
0.1
(0.1)

16.2
8.5

24.7

12.0
12.7

24.7

12.0
(2.2)

9.8

ANNUAL REPORT 2015C&C GROUP PLC 
132

Green Light Brands

Cash & cash equivalents
Trade & other receivables 
Trade & other payables

Net identifiable assets and liabilities acquired
Cost of acquisition

 Total consideration

Satisfied by:
Cash consideration (accrued at 28 February 2015, paid post year end)
Less: cash & cash equivalents acquired

Net cash outflow

Biofun

Property, plant & equipment
Inventories
Trade & other receivables 
Trade & other payables
Interest bearing loans & borrowings
Deferred tax liability

Net identifiable assets and liabilities acquired
Goodwill arising on acquisition

Satisfied by:
Cash consideration (paid in the prior financial year)

Total consideration

Initial 
value

Adjustment to 
initial

Revised fair

assigned

fair value

€m

€m

0.6
0.1
(0.7)

-

-
-
-

-

Value

 €m

0.6
0.1
(0.7)

-
3.2

3.2

3.2
(0.6)

2.6

Initial 
value

Adjustment to 
initial

Revised fair

assigned

fair value

€m

€m

Value

 €m

5.6
0.4
1.8
(4.4)
(3.6)
-

(0.2)

(1.0)
(0.2)
(1.3)
(0.3)
-
(0.2)

(3.0)

4.6
0.2
0.5
(4.7)
(3.6)
(0.2)

(3.2)
3.3

0.1

0.1

0.1

Notes forming part of the financial statements (continued)FINANCIAL STATEMENTS 
 
 
 
 
 
 
 
 
 
133

Gleeson – year ended 28 February 2014

Initial 
value

Adjustment to 
initial

Revised fair

Property, plant & equipment
Other intangible assets
Inventories
Trade & other receivables 
Trade & other payables
Interest bearing loans & borrowings
Deferred tax (liability)/asset

Net identifiable assets and liabilities acquired
Goodwill arising on acquisition

Satisfied by:
Cash (paid in the prior financial year)
Deferred consideration (paid in current financial year)

Total consideration

assigned

fair value

€m

€m

49.1
-
29.5
35.8
(34.7)
(47.9)
(1.2)

(29.2)
1.8
(3.9)
(3.0)
(0.6)
-
2.1

30.6

(32.8)

Value

 €m

19.9
1.8
25.6
32.8
(35.3)
(47.9)
0.9

(2.2)
14.6

12.4

8.0
4.4

12.4

Vermont Hard Cider Company Limited LLC (“VHCC”)
The Group completed the acquisition of VHCC on 21 December 2012. In the prior year, a working capital settlement of €0.5m was paid 
with respect to this acquisition.

The post acquisition impact of acquisitions completed during the current financial year on Group Operating profit for the current 
financial year and the post acquisition impact of acquisitions completed during the prior financial year on Group Operating profit for 
that financial year were as follows:-

Revenue

Excise duties

Net revenue

Operating costs

Operating profit

Income tax expense
Results from acquired businesses

2015

€m

96.1

(4.3)

91.8

(90.0)

1.8

(0.5)
1.3

2014

€m

185.1

(42.0)

143.1

(137.8)

5.3

(0.5)
4.8

The Group also incurred exceptional integration and restructuring costs as a result of the current year and prior year acquisitions as 
outlined in note 5.  

The Wallaces Express business was acquired on 18 March 2014 and consequently the financial results for Wallaces Express 
consolidated into the Group’s financial results for the year ended 28 February 2015 represent substantially all of that business’ financial 
results for the full financial year. Green Light Brands, which the Group acquired on 19 January 2015, provided sales & marketing 
support to a subsidiary of the Group, and consequently the Group’s financial results for the year ended 28 February 2015 would not be 
materially different had that entity been owned by the Group for the full financial year.

The Gleeson business was acquired on 7 March 2013 and consequently the financial results for Gleeson consolidated into the Group’s 
financial results for the year ended 28 February 2014 represent that business’ financial results for the full financial year. The Biofun 
business was acquired on 2 August 2013, all fruit concentrate produced by the acquired business is used internally, and consequently 
no external revenue or net revenue is generated. The business made a profit of €0.1m in the period since acquisition to 28 February 
2014. The revenue, net revenue and operating profit of the Group for the financial year ended 28 February 2014 determined in 
accordance with IFRS as though the acquisitions effected during that year had been at the beginning of that year would therefore not 
have been materially different from that reported. 

All intra group balances, transactions, income and expenses are eliminated on consolidation in accordance with IFRS 10 Consolidated 
Financial Statements.

ANNUAL REPORT 2015C&C GROUP PLC 
 
 
 
 
 
 
 
 
 
 
134

Acquisition of equity accounted investees
During the current financial year, the Group entered into a joint venture arrangement with Heather Ale Limited, run by the Williams 
brothers who are recognised as leading family craft brewers in Scotland, to form a new entity Drygate Brewing Company Limited. The 
joint venture, which is run independently of the joint venture partners existing businesses, operates a craft brewing and retail facility 
adjacent to Wellpark brewery. The total investment was €0.5m. 

In the prior financial year, on 22 March 2013 the Group acquired 50% of the equity share capital of Wallaces Express for €11.8m. 
Acquisition costs of €0.2m were also incurred with respect to this transaction in the prior financial year.  

The book value of the assets and liabilities acquired as part of the initial equity investment, together with the fair value adjustments 
made to those carrying values is as outlined below:-

Wallaces Express

Property, plant & equipment
Brands & other intangible assets
Inventories
Trade & other receivables – current
Cash & cash equivalents
Current tax asset/(liability)
Trade & other payables
Bank debt
Deferred tax liability

Net identifiable assets and liabilities on date of acquisition

The Group’s share of net identifiable assets and liabilities on date of acquisition
Derivative financial asset arising on acquisition
Derivative financial liability arising on acquisition
Goodwill (classified within Equity accounted investees)

Total consideration paid
Acquisition costs paid
Equity accounted investees

Initial value

Adjustment to 
initial

Revised fair

assigned

fair value

€m

€m

3.7
1.4
10.8
12.4
3.0
0.3
(14.1)
(0.3)
(0.1)

17.1

-
(1.1)
-
-
-
(0.3)
(0.3)
-
-

(1.7)

Value

 €m

3.7
0.3
10.8
12.4
3.0
-
(14.4)
(0.3)
(0.1)

15.4

7.7
1.2
(1.2)
4.1

11.8
0.2
12.0

Deemed disposal of equity accounted investee – initial investment in Wallaces Express Limited 
On 18 March 2014, the Group announced the acquisition of the remaining 50% equity share capital of Wallaces Express. Under IAS 
28 Investments in Associates and Joint Ventures, this necessitated the deemed disposal of the Group’s initial 50% investment which 
was classified as an equity accounted investee and the recognition of the acquisition of control of the business under IFRS 3 Business 
Combinations.  

The Group’s share of profits recognised in the period from initial acquisition of the equity accounted investee, on 22 March 2013, to 
date of deemed disposal on 18 March 2014 was €0.6m. In addition, the Group had recognised €0.15m in the foreign currency reserve 
which was recycled to the income statement in the current period following this deemed disposal.

Notes forming part of the financial statements (continued)FINANCIAL STATEMENTS 
 
 
 
11. PROPERTY, PLANT & EQUIPMENT 

Group
Cost or valuation
At 1 March 2013
Translation adjustment
Additions
Disposals
Acquisition of business Gleeson
Acquisition of business Biofun

At 28 February 2014

Reclassification
Translation adjustment
Additions
Disposals
Revaluation/impairment of property, plant & machinery
Acquisition of business Wallaces Express

At 28 February 2015

Depreciation
At 1 March 2013
Translation adjustment
Disposals
Charge for the year

At 28 February 2014

Reclassification
Translation adjustment
Disposals
Charge for the year

At 28 February 2015

Net book value
At 28 February 2015

At 28 February 2014

135

Freehold

land &

Plant &

Motor

Vehicles

& other

buildings

machinery

Equipment

€m

€m

 €m

Total

€m

72.5
2.8
0.4
-
10.2
3.1

171.4
3.5
29.7
(1.2)
6.8
1.5

102.9
3.7
9.7
(25.6)
2.9
-

346.8
10.0
39.8
(26.8)
19.9
4.6

89.0

211.7

93.6

394.3

15.5
11.9
5.3
(0.8)
(1.7)
2.0

(13.3)
12.7
7.6
(0.5)
(6.8)
-

(2.2)
6.3
9.6
(35.2)
-
1.4

-
30.9
22.5
(36.5)
(8.5)
3.4

121.2

211.4

73.5

406.1

8.5
0.3
-
1.4

93.4
1.6
(0.4)
11.8

61.3
2.1
(15.2)
10.6

163.2
4.0
(15.6)
23.8

10.2

106.4

58.8

175.4

0.4
0.8
-
1.5

-
5.2
(0.3)
11.4

(0.4)
4.3
(22.8)
11.7

-
10.3
(23.1)
24.6

12.9

122.7

51.6

187.2

108.3

88.7

21.9

218.9

78.8

105.3

34.8

218.9

No depreciation is charged on freehold land, which had a book value of €18.4m at 28 February 2015 (28 February 2014: €14.3m). 

ANNUAL REPORT 2015C&C GROUP PLC 
136

Valuation of freehold land, buildings and plant & machinery
In the current financial year, the Group engaged the following external valuers to value the land & buildings and plant & machinery at the 
Group’s facilities in Clonmel, Wellpark, Shepton Mallet, Wallaces Express and Vermont; 

• Shane O’Beirne RICS Registered Valuer (VRS) BSc (Surv) Dip AVEA MSCSI MRICS and Brian Gilson RICS Registered Valuer (VRS) BSc 

MSCSI MRICS FCI Arb - Lisney to value the freehold property at the Clonmel site;

• David Fawcett, FRICS RICS Registered Valuer – Sanderson Weatherall to value the plant and machinery at the Clonmel site;

• Timothy Smith BSc MRICS RICS Registered Valuer and Joseph Funtek BSc MRICS RICS Registered Valuer – Gerald Eve LLP to value 

the freehold property at the Shepton Mallet and Wellpark Brewery sites;

• Derek Elston FRCIS RICS Registered Valuer - Elston Sutton Industrial Appraisal Limited to value the plant and equipment at the Shepton 

Mallet and Wellpark Brewery sites;

• John Coto, Certified Machine & Equipment appraiser, Alliance Machinery & Equipment Appraisals to value the plant & machinery at the 

Group’s Vermont site; and

• Martin Clarkson, BSc MRICS, RICS Registered Valuer – Gerald Eve LLP to value the land and buildings acquired on acquisition of 

Wallaces Express.

The valuations were in accordance with the requirements of the RICS Valuation - Professional Standards, January 2014 edition and the 
International Valuation Standards.

The valuation of the land & buildings in Clonmel was on the basis of market value, defined as ‘the price that would be received to sell an 
asset or paid to transfer a liability in an orderly transaction between market participants at the measurement date’ and was subject to the 
assumption that the property be sold as part of a continuing business. The valuers opinion of Fair Value of the Clonmel properties was 
primarily derived using comparable recent market transactions on an arm’s-length basis. The Fair Value of land & buildings in Shepton 
Mallet and Wellpark Brewery were derived primarily based on the Depreciated Replacement Cost approach to valuation in light of the lack 
of comparative recent market transactions.  

In view of the specialised nature of the Group’s plant & machinery and the lack of comparable market evidence of similar plant being sold 
as a ‘going concern’, a Depreciated Replacement Cost approach was used to assess a Fair Value of the Group’s plant & machinery. IAS16 
Property, Plant and Equipment prescribes that where there is no market based evidence of Fair Value because of the specialist nature 
of the item of property, plant and equipment and the item is rarely sold, except as part of a continuing business, an entity may need to 
estimate Fair Value using an income or a Depreciated Replacement Cost approach to valuation. 

The result of these external valuations, as at 28 February 2015, was a net increase in the value of land of €2.5m of which €2.7m was 
credited to the revaluation reserve with respect to an increase in the valuation of that element of the Group’s land where there was no 
revaluation decrease previously recognised on the same asset and €0.2m was expensed to the income statement as there was no 
previously recognised gain in the revaluation reserve against which to offset. The value of buildings decreased by a net €4.2m as a result 
of this valuation with €2.6m being credited to the revaluation reserve with respect to an increase in the value of an element of the Group’s 
buildings and which there was no revaluation decrease previously recognised on the same assets. This was offset by a reduction of 
€6.8m in the value of another element of the Group’s buildings which was expensed to the income statement as there was no previously 
recognised gain in the revaluation reserve against which to offset. The value of plant & machinery was written down by a cumulative 
€3.5m which was expensed to the income statement as there was no previously recognised gain in the revaluation reserve against which 
to offset.

Also during the year, in light of a material reduction in the utilisation levels of a bottling line located at its cider manufacturing plant at 
Shepton Mallet used to bottle both own branded and third party branded product, a decision was taken to impair the bottling line by 
€3.3m. 

On the acquisition of Wallaces Express the valuation of the land and buildings was on the basis of market value, defined as ‘the price that 
would be received to sell an asset or paid to transfer a liability in an orderly transaction between market participants at the measurement 
date’ and was subject to the assumption that the property be sold as part of a continuing business. The valuers opinion of Fair Value 
of the Wallaces Express properties was primarily derived using comparable recent market transactions on an arm’s-length basis.  This 
revaluation gave rise to a reduction in the carrying value of the land and buildings of €0.7m on acquisition as outlined in note 10.

For all other freehold land, buildings and plant & machinery assets held by the Group an internal valuation was completed by the 
Directors as at 28 February 2015. As part of their valuation assessment, the Directors considered the following factors and their impact in 
determining year end valuation of the Group’s property, plant & machinery:-

• Market fluctuations of land and industrial property prices since the date of the last external valuation,

• fluctuations driven by market commodity prices, of the gross replacement cost of property, plant & machinery,

• projected asset utilisation rates based on FY2016 budgeted/forecasted production volumes, 

• changes to functional and physical obsolescence of plant & machinery beyond that which would normally be expected, and continued 

appropriateness of the assumed useful lives of property, plant & machinery.

Notes forming part of the financial statements (continued)FINANCIAL STATEMENTS137

Having considered the above variables, the Directors estimate that the changes arising from market fluctuations and anticipated 
utilisation rates would not result in a material change to the valuation of the carrying value of these items of property, plant & 
equipment and hence no adjustment to their carrying value was deemed necessary.

Valuation of freehold land, buildings and plant & machinery – February 2014
In the previous financial year, the Group engaged the following external valuers to value the land & buildings and plant & machinery 
acquired on acquisition of Gleeson and Biofun:

• Maria dos Anjos F.M. Ramos Engª Civil (I.S.T. – Portugal / Especialista em Avaliações – Ordem dos Engenheiros nº 16.174 (PhD) 

Doctora Ingª Caminos Canales y Puertos, UPV – Espanha Valuador Panamericana – UPAV – nº 323 Chartered Surveyor – FRICS (UK) 
to value the Portuguese property, plant & equipment.

• Frank Frisby supported by Mari G Frisby MSCSI MRICS - F.J. Frisby & Associates and Cearbhall Behan BSc A.SCSI - Behan, Irwin & 
Gosling to value its freehold properties acquired in the Republic of Ireland, and Don Meghen - Lisney, to value its plant & machinery 
acquired in the Republic of Ireland.

The valuations were in accordance with the requirements of the RICS Valuation Standards, seventh edition and the International 
Valuation Standards.

The valuation of both the Irish and Portuguese land & buildings and the Portuguese plant & machinery was on the basis of market 
value, defined as ‘the price that would be received to sell an asset or paid to transfer a liability in an orderly transaction between 
market participants at the measurement date’ and was subject to the assumption that the property be sold as part of a continuing 
business.

In view of the specialised nature of the acquired Gleeson plant & machinery assets and the lack of comparable market evidence of 
similar plant being sold as a ‘going concern’, a Depreciated Replacement Cost approach was used to assess a Fair Value of the 
acquired plant & machinery.  IAS16 Property, Plant and Equipment prescribes that where there is no market based evidence of Fair 
Value because of the specialist nature of the item of property, plant and equipment and the item is rarely sold, except as part of a 
continuing business, an entity may need to estimate Fair Value using an income or a Depreciated Replacement Cost approach to 
valuation. 

The result of these valuations was a reduction of €30.2m to the book value of acquired property, plant & equipment.

Useful Lives
The following useful lives were attributed to the assets:-

Asset category
Tanks
Process equipment 
Bottling & packaging equipment
Process automation
Buildings 

Useful life
30 - 35 years
20 years
15 - 20 years
10 years
50 years

Cost or valuation
Carrying value at 28 February 2015 post revaluation
Carrying value at 28 February 2015 pre revaluation
Gain/(loss) on revaluation

Classified within:
Income statement
Other comprehensive income

Gain/(loss) on revaluation

Land

€m

18.4
15.9
2.5

(0.2)
2.7

2.5

Plant &

Buildings

machinery

€m

 €m

89.9
94.1
(4.2)

(6.8)
2.6

(4.2)

88.7
92.2
(3.5)

(3.5)
-

(3.5)

Total

€m

197.0
202.2
(5.2)

(10.5)
5.3

(5.2)

Also during the year, in light of a material reduction in the utilisation levels of a bottling line located at its cider manufacturing plant at 
Shepton Mallet used to bottle both own branded and third party branded product, a decision was taken to impair the bottling line by 
€3.3m. 

ANNUAL REPORT 2015C&C GROUP PLC 
138

Fair value hierarchy
The valuations of land & buildings and plant & machinery are derived using data from sources which are not widely available to the 
public and involve a degree of judgement. For these reasons, the valuations of the Group’s land & buildings and plant & machinery are 
classified as ‘Level 3’ as defined by IFRS 13 Fair Value Measurement, and as illustrated below:

Recurring measurements
Freehold land & buildings measured at market value
Freehold land & buildings measured at depreciated replacement cost
Plant & machinery

At 28 February 2015

Quoted 
prices

Significant 
observable

Significant 
unobservable

Level 1

€m

Level 2

Level 3

€m

€m

-
-
-

-

-
-
-

-

54.1
54.2
88.7

197.0

Carrying 
amount

€m

54.1
54.2
88.7

197.0

Measurement techniques
The Group used the following techniques to determine the fair value measurements categorised in Level 3:

• Land & buildings in Ireland, US, Wallaces Express and Portugal and plant & machinery located in Portugal are valued using a market 

value approach. The market value is the price that would be received to sell an asset or paid to transfer a liability in an orderly 
transaction between market participants at the measurement date.

• Land & buildings located in the UK excluding Wallaces Express and plant & machinery in the Group, excluding that located in 

Portugal, have been valued using the depreciated replacement cost approach. Depreciated replacement cost is assessed, firstly, by 
the identification of the gross replacement cost for each class of asset at each of the Group’s plants. A depreciation factor derived 
from both the physical and functional obsolescence of each class of asset, taking into account estimated residual values at the end 
of the life of each class of asset, is then applied to the gross replacement cost to determine the net replacement cost. An economic 
obsolescence factor, which is derived based on current and anticipated capacity or utilisation of each plant and machinery asset, at 
each of the Group’s plants, as a function of total available production capacity, is applied to determine the depreciated replacement 
cost.

Unobservable inputs
The significant unobservable inputs used in the depreciated cost measurement of Land & buildings and Plant & machinery are as 
follows:-

Gross replacement cost adjustment

Economic obsolescence adjustment factor

Increase in gross replacement cost of plant and machinery of 
1% (2014: 3%), based on discussions with valuers

Economic obsolescence, considered on an asset by asset 
basis, for each plant, ranging from 0% to 100% (2014: 0% to 
100%)

Physical and functional obsolescence adjustment factor

Adjustment for changes to physical and functional 
obsolescence - nil (2014: nil)

The market value of land and buildings located in Ireland, the US, Wallaces Express and Portugal is assessed based on a combination 
of market data and transactions of similar properties in similar locations, where relevant.

The carrying value of plant & machinery in the Group (excluding that located in Portugal), which is valued on the depreciated 
replacement costs basis, would increase/(decrease) by €1.6m if the economic obsolescence adjustment factor was increased/
(decreased) by 5%. If the gross replacement cost was increased/(decreased) by 5% the carrying value of the Group’s plant & 
machinery (excluding that located in Portugal) would increase/(decrease) by €3.9m.

Notes forming part of the financial statements (continued)FINANCIAL STATEMENTS139

The carrying value of freehold land & buildings located in the UK, excluding Wallaces Express, which is valued on the depreciated 
replacement cost basis, would increase/(decrease) by €2.4m if the economic obsolescence adjustment factor was increased/
(decreased) by 5%. The estimated carrying value of the same land & buildings located in the UK would increase/(decrease) by €2.7m if 
the gross replacement cost was increased/(decreased) by 5%.

The carrying value of freehold land & buildings located in Ireland, the US, Wallaces Express and Portugal would increase/(decrease) by 
€2.4m if the comparable open market value increased/(decreased) by 5%.

Company
The Company has no property, plant & equipment.

12. GOODWILL & INTANGIBLE ASSETS

Cost
At 1 March 2013
Translation adjustment
Acquisition of Gleeson (note 10)
Acquisition of Biofun (note 10)

At 28 February 2014

Translation adjustment
Acquisition of Wallaces Express (note 10)
Acquisition of Biofun (note 10)

At 28 February 2015

Amortisation and impairment
At 1 March 2013
Amortisation charge for the year

At 28 February 2014
Amortisation charge for the year
Impairment charge for the year

At 28 February 2015

Net book value 
At 28 February 2015

At 28 February 2014

Goodwill

Brands

€m

€m

Other

Intangible

Assets

€m

442.4
(0.9)
14.6
1.2

263.4
(1.8)
-
-

457.3

261.6

19.2
8.5
2.1

49.3
-
-

487.1

310.9

-
-

-
-
76.2

76.2

-
-

-
-
73.8

73.8

410.9

237.1

457.3

261.6

1.7
-
1.8
-

3.5

0.3
1.2
-

5.0

0.3
0.2

0.5
0.3
-

0.8

4.2

3.0

Total

€m

707.5
(2.7)
16.4
1.2

722.4

68.8
9.7
2.1

803.0

0.3
0.2

0.5
0.3
150.0

150.8

652.2

721.9

ANNUAL REPORT 2015C&C GROUP PLC140

Goodwill
Goodwill has been attributed to reporting segments (as identified under IFRS 8 Operating Segments) as follows:-

Cost

At 1 March 2013

Translation adjustment

Acquisition of Gleeson

Acquisition of Biofun

At 28 February 2014

Translation adjustment

Acquisition of Wallaces Express

Acquisition of Biofun

Impairment of goodwill

Ireland

 Scotland

Brands

 America

€m

€m

€m

€m

Export

€m

Total

 €m

C&C

North

139.9

-

14.6

-

154.5

-

-

-

-

41.2

1.1

-

-

174.4

0.6

-

-

74.2

(2.6)

-

-

42.3

175.0

71.6

3.8

8.5

-

-

1.6

13.8

-

-

-

-

-

(76.2)

12.7

442.4

-

-

1.2

13.9

-

-

2.1

-

(0.9)

14.6

1.2

457.3

19.2

8.5

2.1

(76.2)

At 28 February 2015

154.5

54.6

176.6

9.2

16.0

410.9

Goodwill consists both of goodwill capitalised under Irish GAAP which at the transition date to IFRS was treated as deemed cost and 
goodwill that arose on the acquisition of businesses since that date which was capitalised at cost and subsequently at fair value and 
represents the synergies arising from cost savings and the opportunity to utilise the extended distribution network of the Group to 
leverage the marketing of acquired products.

In line with IAS 36 Impairment of Assets, goodwill is allocated to each operating segment (which may comprise more than one cash 
generating unit) which is expected to benefit from the combination synergies. These operating segments represent the lowest level 
within the Group at which goodwill is monitored for internal management purposes. 

All goodwill is regarded as having an indefinite life and is not subject to amortisation under IFRS but is subject to an annual impairment 
assessment.

Brands
Brands have been attributed to reporting segments (as identified under IFRS 8 Operating Segments) as follows:-

C&C

North

 Scotland

 Brands

America

€m

€m

€m

Total

€m

263.4
(1.8)
261.6

49.3
(73.8)

At 1 March 2013
Translation adjustment
At 28 February 2014

Translation adjustment
Impairment of brands

At 28 February 2015

73.9
4.1
78.0

10.1
-

88.1

12.3
0.7
13.0

1.7
-

177.2
(6.6)
170.6

37.5
(73.8)

14.7

134.3

237.1

Capitalised brands include the Tennent’s beer brands and the Gaymers cider brands acquired during the financial year ended 28 
February 2010, the Hornsby’s cider brand acquired during the year ended 29 February 2012 and the VHCC cider brands and Waverley 
wine brands acquired during the financial year ended 28 February 2013. 

During the prior financial year, the Group disposed of two high strength cider brands, Diamond White and White Star, for a nominal 
amount. These brands were originally acquired as part of the Gaymers cider business during the financial year ended 28 February 
2010, no value was assigned to these brands on acquisition. 

Notes forming part of the financial statements (continued)FINANCIAL STATEMENTS 
 
 
141

The Tennent’s, Gaymers and VHCC brands were valued at fair value on the date of acquisition in accordance with the requirements of 
IFRS 3 (2004) Business Combinations by independent professional valuers. The Hornsby’s cider brand and Waverley wine brands were 
valued at cost. 

Capitalised brands are regarded as having indefinite useful economic lives and therefore have not been amortised. The brands 
are protected by trademarks, which are renewable indefinitely in all major markets where they are sold and it is the Group’s policy 
to support them with the appropriate level of brand advertising. In addition, there are not believed to be any legal, regulatory or 
contractual provisions that limit the useful lives of these brands. Accordingly, the Directors believe that it is appropriate that the brands 
be treated as having indefinite lives for accounting purposes.

No intangible assets were acquired by way of government grant, there is no title restriction on any of the capitalised intangible assets 
and no intangible assets are pledged as security. There are no contractual commitments in relation to the acquisition of intangible 
assets at year end.

Other intangible assets
Other intangible assets have been attributed to reporting segments (as identified under IFRS 8 Operating Segments) as follows:-

Cost
At 1 March 2013
Acquisition of Gleeson

At 28 February 2014
Translation adjustment
Acquisition of Wallaces Express

At 28 February 2015

Amortisation
At 1 March 2013
Charge for the year

At 28 February 2014
Charge for the year

At 28 February 2015

Net book value 
At 28 February 2015

At 28 February 2014

Ireland

Scotland

€m

0.2
1.8

2.0
-
-

2.0

-
0.1

0.1
0.1

0.2

1.8

1.9

€m

1.5
-

1.5
0.3
1.2

3.0

0.3
0.1

0.4
0.2

0.6

2.4

1.1

Total

€m

1.7
1.8

3.5
0.3
1.2

5.0

0.3
0.2

0.5
0.3

0.8

4.2

3.0

Other intangible assets comprise the fair value of trade relationships acquired as part of the acquisition of Wallaces Express during the 
current financial year, the Gleeson trade relationships acquired during the prior financial year and 20 year distribution rights for third 
party beer products acquired as part of the acquisition of the Tennent’s business during the financial year ended 28 February 2010. 
These were valued at fair value on the date of acquisition in accordance with the requirements of IFRS 3 (2004) Business Combinations 
by independent professional valuers. The intangible assets have a finite life and are subject to amortisation on a straight line basis. The 
amortisation charge for the year ended 28 February 2015 with respect to intangible assets was €0.3m (2014: €0.2m). 

ANNUAL REPORT 2015C&C GROUP PLC 
142

Impairment testing
To ensure that goodwill and brands considered to have an indefinite useful economic life are not carried at above their recoverable 
amount, impairment reviews are performed comparing the carrying value of the assets with their recoverable amount using value-in-
use computations. Impairment testing is performed annually or more frequently if there is an indication that the carrying amount may 
not be recoverable. Where the value in use exceeds the carrying value of the asset, the asset is not impaired. 

As permitted by IAS 36 Impairment of Assets, the value of the Group’s intangible assets (goodwill and brands) has been allocated 
to groups of cash generating units (referred to in this note as a business segment), which are not larger than an operating segment 
determined in accordance with IFRS 8 Operating Segments. These business segments represent the lowest levels within the Group at 
which the associated goodwill and indefinite life brands are monitored for management purposes. 

The recoverable amount is calculated in respect of each business segment using value-in-use computations based on estimated 
future cash flows discounted to present value using a discount rate appropriate to each cash generating unit and terminal values 
calculated on the assumption that cash flows continue in perpetuity. 

The key assumptions used in the value-in-use computations are:-

• Expected volume, net revenue and operating profit growth rates - cash flows for each business segment are based on detailed 

financial budgets and plans, formally approved by the Board, for years one to three; these cash flows are extrapolated out for years 
four and five; 

• Long term growth rate - cash flows after the first five years were extrapolated using a long term growth rate, on the assumption that 

cash flows for the first five years will increase at a nominal growth rate in perpetuity,

• Discount rate.

The key assumptions were based on management assessment of anticipated market conditions for each business segment. A 
terminal growth rate of between 2.0%-2.5% (2014: 2.5%-3.0%) in perpetuity was assumed based on an assessment of the likely long 
term growth prospects for the sectors and geographies in which the Group operates. The resulting cash flows were discounted to 
present value using a range of discount rates between 8%-10% (2014: 8%-10%); these rates are in line with the Group’s estimated 
pre-tax weighted average cost of capital for the three main geographies in which the Group operates (Ireland, Great Britain and North 
America), arrived at using the Capital Asset Pricing Model.

In formulating the budget and three year plan the Group takes into account historical experience, an appreciation of its core strengths 
and weaknesses in the markets in which it operates and external factors such as macro economic factors, inflation expectations by 
geography, regulation and expected changes in regulation (such as expected changes to duty rates and minimum pricing), market 
growth rates, sales price trend, competitor activity, market share targets and strategic plans and initiatives.

The Group has performed the detailed impairment testing calculations by business segment with the following discount rates being applied:

Market
Ireland 

Scotland
C&C Brands
North America
Export

Discount rate
2015
8.1% - 9.8%

7.6% - 8.1%
8.1%
7.6%
7.6%

Discount rate
2014

8.1% - 9.8%
7.6% - 8.1%
8.1%
7.6%
7.6%

Terminal growth
Rate 2015

Terminal growth
Rate 2014

2.5%
2.5%
2.5%
2.0%
2.5%

2.5%
2.5%
2.5%
3.0%
2.5%

The impairment testing carried out during the year led to an impairment charge of €150.0m (2014: €nil) to the North American business 
segment. This impairment charge has resulted in a write-down of the carrying value of the brands of €73.8m and goodwill of €76.2m.  
Competitive intensity increased markedly in the US market during the current financial year, with new entrants from global and 
domestic brewers and a growing craft cider movement. As a consequence the Group’s share of the category has come under pressure 
and this has led to the rebasing of the Group’s profit expectations, and terminal growth rate for the US business which has resulted in 
the impairment charge in the current financial year. All other segments had sufficient headroom.

Sensitivity analysis 
The impairment testing carried out at 28 February 2015 identified headroom in the recoverable amount of the brands and goodwill 
compared to their carrying values in all business segments excluding North America. The testing identified an impairment charge in 
North America of €150.0m. The carrying value of the North America segment is the Directors’ estimate of its recoverable amount after 
the impairment charge. Any variation to the input assumptions would result in a further impairment charge.

Notes forming part of the financial statements (continued)FINANCIAL STATEMENTS 
 
 
143

The key sensitivities for the impairment testing are net revenue and operating profit growth assumptions, discount rates applied to 
the resulting cashflows and the expected long term growth rates. The impairment testing carried out at 28 February 2015 identified 
headroom in the recoverable amount of the brands and goodwill compared to their carrying values in all business segments. 

The value in use calculations indicate significant headroom in respect of the Ireland and Scotland operating segments. In the case 
of C&C Brands, the level of headroom, while significantly less than the headroom in the Ireland and Scotland operating segments, 
is in excess of €50.0m. No reasonable movement in any of the underlying assumptions would result in an impairment in the Ireland, 
Scotland, C&C Brands or Export business segments.

13. EQUITY ACCOUNTED INVESTEES/ FINANCIAL ASSETS
(a) Investment in equity accounted investees - Group

Investment in equity accounted investees

Carrying amount at 1 March 2013

Purchase price paid

Less derivative financial asset

Add derivative financial liability

Acquisition costs paid

Share of profit/(loss) after tax

Translation adjustment

Carrying amount at 28 February 2014

Purchase price paid

Deemed disposal

Impairment 

Share of profit/(loss) after tax

Translation adjustment

Carrying amount at 28 February 2015

Drygate 
Brewing 
Company 
Limited

Wallaces 
Express 
Limited 

€m

€m

-

-

-

-

-

-

-

-

0.5

-

-

(0.1)

-

0.4

-

11.8

(1.2)

1.2

0.2

0.6

-

12.6

-

(12.7)

-

-

0.1

-

Maclay 
Group plc

Thistle Pub 
Company

€m

1.9

-

-

-

-

-

0.1

2.0

-

-

(2.0)

-

-

-

€m

0.5

-

-

-

-

(0.1)

-

0.4

-

-

-

-

0.1

0.5

Total

€m

2.4

11.8

(1.2)

1.2

0.2

0.5

0.1

15.0

0.5

(12.7)

(2.0)

(0.1)

0.2

0.9

Drygate Brewing Company Limited
During the year, the Group entered into a joint venture arrangement with Heather Ale Limited, run by the Williams brothers who are 
recognised as leading family craft brewers in Scotland, to form a new entity Drygate Brewing Company Limited. The joint venture, 
which is run independently of the joint venture partners existing businesses, operates a craft brewing and retail facility adjacent to 
Wellpark brewery. The total investment was €0.5m. The financial result for the year attributable to the Group was a loss of €0.1m.

Wallaces Express Limited
On 22 March 2013, the Group acquired 50% of the equity share capital of Wallaces Express Limited (“Wallaces Express”), Scotland’s 
largest wines and spirits wholesaler, for €11.8m (£10.0m). Acquisition costs of €0.2m were also incurred in respect of the transaction. 

Under the terms of this agreement, the Group entered into a call option arrangement enabling it to serve notice on Wallaces Express 
shareholders to acquire the remaining 50% of Wallaces Express at a predetermined price on 20 March 2015 or earlier at the Group’s 
option in the event of a breach of warranty by the Seller; and a put option granting Wallaces Express’ shareholders the right to serve 
notice on the Group to acquire the remaining 50% during the period January 2015 to March 2015 or earlier at the Sellers option in the 
event of a change of control, listing or insolvency of the buying company. The related derivative financial asset was valued at €1.2m 
while the related derivative financial liability was valued at €1.2m at 28 February 2014. 

ANNUAL REPORT 2015C&C GROUP PLC144

Deemed disposal of equity accounted investee – initial investment in Wallaces Express Limited 
On 18 March 2014, the Group announced the acquisition of the remaining 50% equity share capital of Wallaces Express. Under IAS 
28 Investments in Associates and Joint Ventures, this necessitated the deemed disposal of the Group’s initial 50% investment which 
was classified as an equity accounted investee and the recognition of the acquisition of control of the business under IFRS 3 Business 
Combinations.  

The Group’s share of profits from initial acquisition of the equity accounted investee, on 22 March 2013, to date of deemed disposal 
on 22 March 2014 was €0.6m. In addition, the Group had recognised €0.15m in the foreign currency reserve which was recycled to the 
income statement in the current year following this deemed disposal.

Maclay Group plc
On 21 March 2012, the Group acquired a 25% equity investment in Maclay Group plc. The total cost of the investment was £2.1m 
(€2.5m euro equivalent at date of investment) of which £1.6m related to the value of the investment. Also included in the initial 
cost was a contracted derivative financial asset valued at £1.3m and a contracted derivative financial liability valued at £0.8m. The 
derivative financial asset related to a put option granted to the Group enabling it to sell its equity stake back to Maclay Group plc at 
a predetermined price at any time after the fifteenth anniversary of the acquisition, while the derivative financial liability related to the 
granting of a call option to Maclay Group plc enabling it to buy back the Group’s equity interest at a predetermined price at any time 
in the first fifteen years after the acquisition date. The Maclay Group plc went into administration during the current financial year and 
accordingly the Group has fully impaired its investment and related derivative financial instruments in this entity as at 28 February 
2015. The financial result for the year attributable to the Group was less than €0.1m (2014: less than €0.1m).

Thistle Pub Company Limited
On 28 November 2012, the Group invested £0.3m (€0.4m euro equivalent at date of payment) in a joint venture with Maclay Group 
plc in Thistle Pub Company Limited. As part of the joint venture agreement, the Group granted Thistle Pub Company Limited and the 
Maclay Group plc a call option enabling either of them to purchase the Group’s share of the equity at a fixed price at any time in the 
first 15 years after the date the joint venture was formed. This call option has been valued at the acquisition date and resulted in the 
recognition of a £0.2m (€0.2m) financial liability. The movement in fair value of this derivative to 28 February 2015 was less than €0.1m 
(2014: less than €0.1m). 

The joint venture purchased three public houses in the prior financial year and one public house in the current financial year. It now 
owns five public houses in total; all five public houses owned by the joint venture had opened and commenced trading as at 28 
February 2015.

Unrealised gains arising from transactions with equity accounted investees are eliminated to the extent of the Group’s interest in the 
equity. Unrealised gains arising from the Group’s trading relationship with equity accounted investees as at the year end date was less 
than €0.1m (2014: less than €0.1m). Unrealised losses are eliminated in the same manner as unrealised gains, but only to the extent 
that there is no evidence of impairment in the Group’s interest in the entity.

Other
The Group also has an equity investment in Shanter Inns Limited, Beck & Scott (Services) Limited (Northern Ireland) and The Irish 
Brewing Company Limited (Ireland). The value of these investments is less than €0.1m in the current and prior financial year.

(b) Investment in subsidiary undertakings - Company 

Equity investment in subsidiary undertakings at cost
At beginning of year
Capital contribution in respect of share options granted to employees of subsidiary undertakings 

At end of year

2015

€m

2014

€m

977.9
0.2

977.1
0.8

978.1

977.9

The total expense of €0.2m (2014: €0.8m) attributable to equity settled awards granted to employees of subsidiary undertakings has 
been included as a capital contribution in financial assets.  

In the opinion of the Directors, the shares in the subsidiary undertakings are worth at least the amounts at which they are stated in the 
balance sheet. Details of subsidiary undertakings are set out in note 27.

Notes forming part of the financial statements (continued)FINANCIAL STATEMENTS 
 
14. INVENTORIES

Group
Raw materials & consumables
Finished goods & goods for resale

Total inventories at lower of cost and net realisable value

145

2014

€m

31.6
40.6

72.2

2015

€m

40.6
52.9

93.5

Inventory write-down recognised as an expense within operating costs amounted to €4.3m (2014: €1.2m). The level of inventory write-
down in the current financial year is impacted by the write-off of inventory in Australia following a change of the Group’s distributor and 
the write-off of packaging stocks in VHCC. The inventory write-down in the prior financial year was primarily as a result of the write-off 
of inventory work in progress (‘WIP’) and packaging stocks following the transfer of production of the Hornsby’s brand to the Vermont 
cidery, and the discontinuation of some flavoured Hornsby’s ciders on integrating the VHCC business with the Group’s existing US 
business. Previously impaired inventory recovered during the financial year and recognised as exceptional income (note 5) amounted 
to €0.3m (2014: €nil).

15. TRADE & OTHER RECEIVABLES

Group

Company

2015

€m

2014

€m

Amounts falling due within one year:
Trade receivables
Advances to customers
Prepayments and other receivables 

Amounts falling due after one year:
Advances to customers
Amounts due from Group undertakings
Prepayments and other receivables

122.4
8.5
17.3
148.2

46.2
-
-

46.2

118.8
8.4
12.4
139.6

40.9
-
-

40.9

241.0

Total

194.4

180.5

241.1

2015

€m

-
-
0.1
0.1

-
239.0
2.0

2014

€m

-
-
-
-

-
50.5
-

50.5

50.5

The aged analysis of trade receivables and advances to customers analysed between amounts that were neither past due nor impaired 
and amounts past due at 28 February 2015 and 28 February 2014 were as follows:-

Group
Neither past due nor impaired

Past due 
Past due 0-30 days
Past due 31-120 days
Past due 121-365 days
Past due more than one year

Total

Gross

Impairment

Gross

Impairment

2015

€m

2015

€m

2014

€m

2014

€m

158.8

-

141.9

-

10.8
7.0
8.0
5.1

(1.1)
(2.8)
(4.3)
(4.4)

12.0
16.3
4.9
1.5

189.7

(12.6)

176.6

(0.8)
(1.3)
(4.9)
(1.5)

(8.5)

ANNUAL REPORT 2015C&C GROUP PLC 
146

All trade & other receivables and advances to customers are monitored on an on-going basis for evidence of impairment and assessments 
are undertaken for individual accounts. A provision for impairment is created where the Group expects it may not be able to collect all 
amounts due in accordance with the original terms of the agreement with the customer. Balances included in the impairment provision are 
generally written off when there is no expectation of recovery.  

Trade receivables are on average receivable within 47 days (2014: 47 days) of the balance sheet date, are unsecured and are not 
interest-bearing. An impairment provision is created in relation to advances to customers considered receivable in a period outside 
that originally contracted. The movement in the allowance for impairment in respect of trade receivables and advances to customers 
during the year was as follows:-

Group
At beginning of year 
Recovered during the year
Provided during the year
Written off during the year
Translation adjustment

At end of year

16. TRADE & OTHER PAYABLES

Trade payables
Payroll taxes & social security
VAT
Excise duty
Deferred consideration re acquisition of business
Accruals
Amounts due to Group undertakings

2015

€m

8.5
(0.8)
4.1
(0.3)
1.1

12.6

Group

Company

2015

€m

73.5
3.3
11.3
17.1
3.2
67.7
-

2014

€m

74.5
3.0
8.7
17.4
4.4
63.3
-

2015

€m

-
-
-
-
-
0.4
163.0

2014

€m

6.3
(0.5)
4.0
(1.7)
0.4

8.5

2014

€m

-
-
-
-
-
0.9
129.2

Total

176.1

171.3

163.4

130.1

The Group’s exposure to currency and liquidity risk related to trade & other payables is disclosed in note 22.

Company
The Company has entered into financial guarantee contracts to guarantee the indebtedness of the liabilities of certain of its subsidiary 
undertakings. As at 28 February 2015, the Directors consider these to be in the nature of insurance contracts and do not consider it 
probable that the Company will have to make a payment under these guarantees and as such discloses them as a contingent liability 
as detailed in note 25. 

Notes forming part of the financial statements (continued)FINANCIAL STATEMENTS 
 
17. PROVISIONS

At beginning of year
Translation adjustment
Charged during the year
Released during the year
Unwind of discount on provisions
Utilised during the year

At end of year

Current
Non-current

Restructuring

2015

€m

1.2
0.2
2.8
-
-
(2.2)

Onerous

lease

2015

€m

10.1
1.1
-
-
0.9
(2.1)

2.0

10.0

Other

2015

€m

0.2
-
-
-
-
-

0.2

147

Total

2014

€m

12.2
0.6
6.7
(0.9)
0.9
(8.0)

Total

2015

€m

11.5
1.3
2.8
-
0.9
(4.3)

12.2

11.5

3.8
8.4

2.7
8.8

12.2

11.5

Restructuring 
The closing restructuring provision and current year charge primarily relate to severance costs arising from a reorganisation 
programme in England & Wales. The prior year closing restructuring provision and the amount utilised in the current financial year 
primarily relate to the Group’s reorganisation programme in Ireland following the prior year acquisition of Gleeson. The provision is 
expected to be fully utilised in the next financial year.  

Onerous leases 
The onerous lease provision relates to two onerous leases in relation to warehousing facilities acquired as part of the acquisition of the 
Gaymers cider business in 2010. These onerous leases expire in 2017 and 2026 respectively. The Group also had an onerous lease, 
which expired during the prior financial year, in relation to the consolidation of the Group’s Dublin offices into a single location in 2009. 
This resulted in a release of €0.3m to the income statement in the prior financial year (note 5). 

Other 
Other provisions relate to a provision for the Group’s exposure to employee and third party insurance claims. Under the terms of 
employer and public liability insurance policies, the Group bears a portion of the cost of each claim up to the specified excess. The 
provision is calculated based on the expected portion of settlement costs to be borne by the Group in respect of specific claims 
arising before the balance sheet date.  

ANNUAL REPORT 2015C&C GROUP PLC 
 
 
 
 
 
 
148

18. INTEREST BEARING LOANS & BORROWINGS
Group 

Non-current liabilities
Unsecured bank loans repayable by one repayment on maturity

Current liabilities
Unsecured bank loans 

Total borrowings

2015

€m

2014

€m

339.7

307.9

-

0.1

339.7

308.0

Unamortised issue costs are netted against outstanding non-current bank loans and are being amortised to the income statement over 
the remaining life of the Group’s multi-currency facility. The value of unamortised issue costs at 28 February 2015 was €3.1m (2014: 
€1.7m)

Terms and debt repayment schedule

Unsecured bank loans repayable by one 
repayment on maturity
Unsecured bank loans repayable by one 
repayment on maturity
Unsecured bank loans repayable in FY2015

Currency

Nominal

rates of

Interest

Year of

maturity

2015

2014

Carrying

Carrying

value

€m

value

€m

Multi

Euribor/Libor + 1.20%

2019

342.8

-

Multi
Euro

Euribor/Libor + 1.70%
Euribor + 8.52%

2017
2014

-
-

342.8

309.6
0.1

309.7

Borrowing facilities
The Group manages its borrowing requirements by entering into committed loan facility agreements. 

In December 2014, the Group amended and updated its committed €450m multi-currency five year syndicated revolving loan 
facility with seven banks, namely Bank of Ireland, Bank of Scotland, Barclays Bank, Danske Bank, HSBC, Rabobank, and Ulster 
Bank, repayable in a single instalment on 22 December 2019. The facility agreement provides for a further €100m in the form of 
an uncommitted accordion facility and permits the Group to avail of further financial indebtedness, excluding working capital and 
guarantee facilities, to a maximum value of €150m, subject to agreeing the terms and conditions with the lenders. Consequently the 
Group is permitted under the terms of the agreement, to have debt capacity of €700m of which €342.8m was drawn at 28 February 
2015 (2014: €309.6m was drawn under the Group’s 2012 multi-currency facility). This 5 year multi-currency facility replaces the 
Group’s previous multi-currency facility which was negotiated in February 2012 and which was due to mature in February 2017. 
Balances outstanding under the 2012 facility were deemed to have been repaid as part of the December 2014 refinancing with 
amounts simultaneously re-drawn under the amended facility.

Under the terms of the agreement, the Group must pay a commitment fee based on 40% of the applicable margin on undrawn 
committed amounts and variable interest on drawn amounts based on variable Euribor/Libor interest rates plus a margin, the level of 
which is dependent on the net debt:EBITDA ratio, plus a utilisation fee, the level of which is dependent on percentage utilisation. The 
Group may select an interest period of one, two, three or six months. 

All non-current bank loans are guaranteed by a number of the Group’s subsidiary undertakings. The facility agreement allows the 
early repayment of debt without incurring additional charges or penalties. All non current bank loans are repayable in full on change of 
control of the Group. 

Notes forming part of the financial statements (continued)FINANCIAL STATEMENTS 
 
 
 
 
 
 
 
 
149

The Group’s multi-currency debt facility incorporates two financial covenants:

• Interest cover: The ratio of EBITDA to net interest for a period of 12 months ending on each half year date will not be less than 3.5:1

• Net debt/EBITDA: The ratio of net debt on each half year date to EBITDA for a period of 12 months ending on a half year date will not 

exceed 3.5:1

The Group complied with both covenants throughout the current and prior financial year.

Further information about the Group’s exposure to interest rate, foreign currency and liquidity risk is disclosed in note 22.

Debt on acquisition
During the prior financial year, the Group acquired debt of €3.6m on the acquisition of Biofun, of which €3.5m was repaid during 
the prior financial year with the remaining outstanding debt as at 28 February 2014 of €0.1m classified within current liabilities. This 
outstanding debt was fully repaid and cancelled on 21 March 2014.

19. ANALYSIS OF NET DEBT

Group

Interest bearing loans & borrowings

Cash & cash equivalents

Group

Interest bearing loans & borrowings

Cash & cash equivalents

1 March

Translation

Debt arising 

Cash

Non-cash

28 February

2014

adjustment on acquisition

€m

€m

 €m

flow

 €m

changes

€m

2015

€m

308.0

(162.8)

34.9

(13.2)

145.2

21.7

-

-

-

(3.8)

(5.9)

(9.7)

0.6

-

0.6

339.7

(181.9)

157.8

1 March

Translation

Debt arising 

Cash

Non-cash

28 February

2013

adjustment on acquisition

€m

€m

 €m

flow

€m

changes

€m

2014

 €m

244.4

(121.0)

(7.3)

(3.6)

123.4

(10.9)

51.5

-

51.5

18.9

(38.2)

(19.3)

0.5

-

0.5

308.0

(162.8)

145.2

The non-cash change to the Group’s interest bearing loans and borrowings relate to the amortisation of issue costs of €0.6m 
(2014:€0.5m).

Company

Prepaid issue costs
Cash & cash equivalents

1 March

Translation

Cash

Non-cash

28 February

2014

adjustment

€m

 €m

flow

 €m

changes

€m

-
(0.2)

(0.2)

-
-

-

(2.0)
0.2

(1.8)

-
-

-

2015

€m

(2.0)
-

(2.0)

ANNUAL REPORT 2015C&C GROUP PLC 
150

The Company is an original borrower under the terms of the Group’s revolving credit facility but is not a borrower in relation to the 
Group’s drawn debt as at 28 February 2015. As outlined in further detail in note 25, the Company, together with a number of its 
subsidiaries, gave a letter of guarantee to secure its obligations in respect of debt drawn by the Group under the terms of the Group’s 
revolving credit facility agreement. The cash flow with respect to the Company‘s prepaid issue costs relate to issue costs with respect 
to the Group’s 2014 revolving credit facility; the amortisation of such issue costs was less than €0.1m in the year.

1 March

Translation

Cash

Non-cash

28 February

2013

Adjustment

€m

€m

flow

€m

changes

€m

2014

 €m

Company
Cash & cash equivalents

(0.1)

-

(0.1)

-

(0.2)

20. RECOGNISED DEFERRED TAX ASSETS AND LIABILITIES

Group
Property, plant & equipment
Intangible assets
Retirement benefit obligations
Trade related items & losses

2015

2014

Net assets/

Net assets/

Assets

Liabilities

(liabilities)

Assets

Liabilities

(liabilities)

€m

€m

€m

€m

€m

€m

-
-
4.6
0.4

5.0

(2.9)
(3.1)
(0.7)
-

(6.7)

(2.9)
(3.1)
3.9
0.4

(1.7)

0.3
-
2.8
1.6

4.7

(3.4)
(3.0)
(0.2)
-

(6.6)

 (3.1)
(3.0)
2.6
1.6

(1.9)

The Group has not recognised deferred tax in relation to temporary differences applicable to investments in subsidiaries on the basis 
that the Group can control the timing and the realisation of these temporary differences and it is unlikely that the temporary differences 
will reverse in the foreseeable future. The aggregate amount of temporary differences applicable to investments in subsidiaries and 
equity accounted investees in respect of which deferred tax liabilities have not been recognised is immaterial on the basis that the 
participation exemptions and foreign tax credits should be available such that no material temporary differences arise. There are no 
other unrecognised deferred tax liabilities.

In addition, no deferred tax asset has been recognised in respect of certain tax losses incurred by the Group on the basis that the 
recovery is considered unlikely in the foreseeable future. The value of such tax losses is €5.5m in the current financial year (2014: 
€1.7m). In the event that sufficient taxable profits arise in the relevant jurisdictions in future years, these losses may be utilised. The 
vast majority of these losses are due to expire in 2035.

Company
The company had no deferred tax assets or liabilities at 28 February 2015 or at 28 February 2014.

Notes forming part of the financial statements (continued)FINANCIAL STATEMENTS 
151

Analysis of movement in net deferred tax assets/(liabilities)

Group
Property, plant & equipment: ROI
Property, plant and equipment: other
Provision for trade related items 
Intangible assets
Retirement benefit obligations

Group

Property, plant & equipment: ROI

Property, plant and equipment: other

Provision for trade related items

Intangible assets

Retirement benefit obligations

Derivative financial instruments

Recognised 
in income

 Recognised 
on 

Recognised 
in other 
comprehensive 
income

Translation

28 February

Statement

acquisition

adjustment

€m

€m

€m

€m

(0.7)
1.5
(1.3)
0.3
(1.2)
(1.4)

-
(0.1)
-
-
-
(0.1)

(0.2)
-
-
-
2.6
2.4

-
(0.3)
0.1
(0.4)
(0.1)
(0.7)

2015

€m

(0.6)
(2.3)
0.4
(3.1)
3.9
(1.7)

Recognised
in income

Recognised
on

Recognised 
in other 
comprehensive 
income

Translation 

28 February

statement

acquisition

adjustment

adjustment 

€m

€m

€m

€m

(2.3)

2.0

(0.1)

(0.4)

(0.8)

-

(1.6)

0.3

(0.2)

0.6

-

-

-

0.7

-

-

-

-

0.7

0.2

0.9

-

(0.2)

-

(0.1)

-

-

(0.3)

2014

€m

0.3

(3.4)

1.6

(3.0)

2.6

-

(1.9)

1 March

2014

€m

0.3
(3.4)
1.6
(3.0)
2.6
(1.9)

1 March

2013

€m

2.3

(5.0)

1.1

(2.5)

2.7

(0.2)

(1.6)

21. RETIREMENT BENEFIT OBLIGATIONS
The Group operates a number of defined benefit pension schemes for certain employees, past and present, in the Republic of 
Ireland (ROI) and in Northern Ireland (NI), all of which provide pension benefits based on final salary and the assets of which are held 
in separate trustee administered funds. The Group closed its defined benefit pension schemes to new members in April 2007 and 
provides only defined contribution pension schemes for employees joining the Group since that date. The Group provides permanent 
health insurance cover for the benefit of certain employees and separately charges this to the income statement. 

The defined benefit pension scheme assets are held in separate trustee administered funds to meet long-term pension liabilities 
to past and present employees. The trustees of the funds are required to act in the best interest of the funds’ beneficiaries. The 
appointment of trustees to the funds is determined by the schemes’ trust documentation. The Group has a policy in relation to its 
principal staff pension fund that members of the fund should nominate half of all fund trustees.

There are no active members remaining in the Executive defined benefit pension scheme (2014: no active members). There are 73 
active members, representing < 10% of total membership, in the ROI Staff defined benefit pension scheme (2014: 80 active members) 
and 4 active members in the NI scheme (2014: 5 active members). The Group’s ROI defined benefit pension reform programme 
concluded during the financial year ended 29 February 2012 with the Pensions Board issuing a directive under Section 50 of the 
Pensions Act 1990 to remove the mandatory pension increase rule, which guaranteed 3% per annum increase to certain pensions in 
payment, and to replace it with guaranteed pension increases of 2% per annum for each year 2012 to 2014 and thereafter for all future 
pension increases to be awarded on a discretionary basis.

ANNUAL REPORT 2015C&C GROUP PLC 
 
 
 
152

Actuarial valuations – funding requirements 
Independent actuarial valuations of the defined benefit pension schemes are carried out on a triennial basis using the attained age 
method. The most recent actuarial valuations of the ROI schemes were carried out with an effective date of 1 January 2012 while the 
date of the most recent actuarial valuation of the NI scheme was 31 December 2011. These valuations are currently being updated 
and are due to be completed by September 2015. The actuarial valuations are not available for public inspection; however the results 
of the valuations are advised to members of the various schemes. 

The funding requirements in relation to the Group’s ROI defined benefit pension schemes are assessed at each valuation date and 
are implemented in accordance with the advice of the actuaries. Arising from the formal actuarial valuations of the main schemes on 
1 January 2009 the schemes’ independent actuary, Mercer (Ireland) Limited, submitted Actuarial Funding Certificates to the Pensions 
Board confirming that the Schemes did not satisfy the Minimum Funding Standard at that date. Given that the removal of guaranteed 
pension increases would not correct this situation, Funding Proposals including an updated actuarial valuation were submitted to, 
and approved by the Pensions Board on 23 February 2012, which the Directors believe will enable the schemes to meet the Minimum 
Funding Standard by 31 December 2016. The Funding Proposals commit the Group to contributions of 14% of Pensionable Salaries 
to fund future pension accrual of benefits (previously 38.1% of Pensionable Salaries), a deficit contribution of €3.4m and an additional 
supplementary deficit contribution of €1.9m which the Group reserves the right to reduce or terminate on consultation with the 
Trustees, if the Scheme Actuary advises that it is no longer required due to a correction in market conditions. Funding Proposals cover 
the period to 31 December 2016. However, they will cease at an earlier date if the scheme funding target is met before then. The 
actuaries advised that as at 31 December 2014 the schemes were on track to meet the minimum funding standard and risk reserve by 
31 December 2016, the end of the Funding Proposal period.

Following the 2011 actuarial valuation of the NI defined benefit pension scheme, a Schedule of Contributions and Recovery Plan 
was agreed committing the Group to annual contributions of £0.4m which the Directors believe will enable the scheme to meet the 
Statutory Funding Objective by June 2015.

The Group is exposed to a number of risks in relation to the funding position of these schemes, namely:-

Asset volatility: It is the Group’s intention to pursue a long term investment policy that emphasises investment in secure monetary 
assets to provide for the contractual benefits payable to members. The investment portfolio has exposure to equities, other growth 
assets and fixed interest investments the returns from which are uncertain and may fluctuate significantly in line with market 
movements. Assets held are valued at fair value using bid prices where relevant. 

Discount rate: The discount rate is the rate of interest used to discount post-employment benefit obligations and is determined by 
reference to market yields at the balance sheet date on high quality corporate bonds with a currency and term consistent with the 
currency and estimated term of the Group’s post employment benefit obligations. Movements in discount rates have a significant 
impact on the value of the schemes’ liabilities.

Longevity: The value of the defined benefit obligations is influenced by demographic factors such as mortality experience and 
retirement patterns. Changes to life expectancy have a significant impact on the value of schemes’ liabilities.

Method and assumptions 
The schemes’ independent actuary, Mercer (Ireland) Limited, has employed the projected unit credit method to determine the present 
value of the defined benefit obligations arising and the related current service cost.  

The financial assumptions that have the most significant impact on the results of the actuarial valuations are those relating to the 
discount rate used to convert future pension liabilities to current values and the rate of inflation/salary increase. These and other 
assumptions used to determine the retirement benefit obligations and current service cost under IAS19(R) Employee Benefits are set 
out below.

Notes forming part of the financial statements (continued)FINANCIAL STATEMENTS 
 
153

Mortality rates also have a significant impact on the actuarial valuations, as the number of deaths within the scheme have been too 
small to analyse and produce any meaningful scheme-specific estimates of future levels of mortality, the rates used have been based 
on the most up-to-date mortality tables, (the S2PMA 80% (males) and S2PFA 75% (females) for the ROI schemes and SNA02M 
year of birth tables with CMI 2011 projections for the NI scheme) with age ratings and loading factors to allow for future mortality 
improvements. These tables conform to best practice. The growing trend for people to live longer and the expectation that this will 
continue has been reflected in the mortality assumptions used for this valuation as indicated below. This assumption will continue to 
be monitored in light of general trends in mortality experience. Based on these tables, the assumed life expectations on retirement are:

Future life expectations at age 65

Current retirees – no allowance for future improvements

Future retirees – with allowance for future improvements

ROI

NI

2015

2014

2015

2014

No of years

No of years

No of years

No of years

Male
Female

Male
Female

22.8-23.6
24.8-25.6

23.9-24.8
26.0-26.8

23.5
24.9

24.9
26.0

22.9
25.5

25.8
28.4

22.9
25.4

25.7
28.3

Scheme liabilities: 
The average age of active members is 46 and 50 years for the ROI Staff and the NI defined benefit pension schemes respectively (the 
executive defined benefit pension scheme has no active members), while the average duration of liabilities ranges from 17 to 27 years.

The principal long-term financial assumptions used by the Group’s actuaries in the computation of the defined benefit liabilities arising 
on pension schemes as at 28 February 2015 and 28 February 2014 are as follows:-

Salary increases
Increases to pensions in payment
Discount rate
Inflation rate

2015

2014

ROI

NI

ROI

NI

0.0%-2.5%
1.5%
1.7-1.9%
1.5%

3.5% 0.0%-2.5%
1.7%
2.0%
3.6% 3.4% - 3.6%
2.0%
3.1%

3.7%
2.5%
4.4%
3.3%

A reduction in discount rate used to value the schemes’ liabilities by ¼% would increase the valuation of liabilities by €12.3m while 
an increase in inflation/salary increase expectations of ¼% would increase the valuation of liabilities by €11.8m. The sensitivity is 
calculated by changing the individual assumption while holding all other assumptions constant.

Scheme assets:
The revised IAS19 Employee Benefits accounting standard came into effect for accounting periods commencing on or after 1 January 
2013. Under IAS19(R) Employee Benefits, the net interest charge for funded defined benefit plans is calculated by reference to the 
liability discount rate at the beginning of the period, rather than a separate expected return on assets assumption.

The pension assets and liabilities on the following pages have been prepared in accordance with IAS19(R) Employee Benefits. 

ANNUAL REPORT 2015C&C GROUP PLC 
 
 
 
 
154

a. Impact on Group income statement

Analysis of defined benefit pension expense:
Current service cost
Past service gain
Interest cost on scheme liabilities
Interest income on scheme assets

Total (income)/expense recognised in income statement

2015

2014

ROI

€m

0.6
(1.8)
6.5
(5.8)

(0.5)

NI

€m

-
(1.3)
0.3
(0.4)

(1.4)

Total

€m

0.6
(3.1)
6.8
(6.2)

(1.9)

ROI

€m

0.7
(1.1)
7.2
(6.4)

0.4

NI

€m

0.1
-
0.2
(0.2)

0.1

Analysis of amount recognised in other comprehensive income

2015

2014

Actual interest income on scheme assets

Expected interest income on scheme assets

Experience gains and losses on scheme liabilities

ROI

€m

29.8

(5.8)

0.9

NI

€m

1.5

(0.4)

-

Total

€m

31.3

(6.2)

0.9

ROI

€m

8.9

(6.4)

8.4

Effect of changes in assumptions on scheme liabilities

(45.6)

(1.1)

(46.7)

(17.5)

NI

€m

0.4

(0.2)

-

-

Total

€m

0.8
(1.1)
7.4
(6.6)

0.5

Total

€m

9.3

(6.6)

8.4

(17.5)

Total (expense)/income

(20.7)

-

(20.7)

(6.6)

0.2

(6.4)

Scheme assets

Scheme liabilities

Deficit in scheme

Surplus in scheme

192.6

(229.9)

(37.3)

-

10.7

203.3

163.8

(7.0)

(236.9)

(186.6)

-

3.7

(37.3)

(22.8)

3.7

-

7.6

(6.2)

-

1.4

171.4

(192.8)

(22.8)

1.4

b. Impact on Group balance sheet
The retirement benefit obligations surplus/(deficit) at 28 February 2015 and 28 February 2014 is analysed as follows:-

Analysis of net pension deficit

Bid value of assets at end of year:
Equity(i)
Bonds
Property
Cash
Alternatives

ROI

€m

58.8
87.0
8.8
10.8
27.2

2015

NI

€m

5.5
5.2
-
-
-

Total

€m

64.3
92.2
8.8
10.8
27.2

ROI

€m

45.1
74.6
4.5
14.6
25.0

192.6

10.7

203.3

163.8

2014 

NI

€m

3.8
3.8
-
-
-

7.6

Total

€m

48.9
78.4
4.5
14.6
25.0

171.4

Actuarial value of scheme liabilities

(229.9)

(7.0)

(236.9)

(186.6)

(6.2)

(192.8)

(Deficit)/surplus in the scheme
Related deferred tax asset/(liability)

(37.3)
4.6

3.7
(0.7)

(33.6)
3.9

(22.8)
2.8

1.4
(0.2)

(21.4)
2.6

Net pension (deficit)/surplus

(32.7)

3.0

(29.7)

(20.0)

1.2

(18.8)

(i) The defined benefit pension schemes have a passive self investment in C&C Group plc of €nil (2014: €nil).

Notes forming part of the financial statements (continued)FINANCIAL STATEMENTS 
155

The alternative investment category includes investments in various asset classes including equities, commodities, currencies and 
funds. The investments are managed by fund managers.

Reconciliation of scheme assets

ROI

€m

2015

NI

€m

Total

€m

ROI

€m

2014

NI

€m

Total

€m

Assets at beginning of year

163.8

7.6

171.4

155.2

6.2

161.4

Movement in year:
Translation adjustment
Expected interest income on scheme assets, net of 
pension levy
Actual expected interest income less interest income on 
scheme assets
Employer contributions
Member contributions
Benefit payments

-

5.8

24.0
5.7
0.2
(6.9)

1.0

0.4

1.1
0.7
-
(0.1)

1.0

6.2

25.1
6.4
0.2
(7.0)

-

6.4

2.5
6.2
0.3
(6.8)

0.5

0.2

0.2
0.6
-
(0.1)

0.5

6.6

2.7
6.8
0.3
(6.9)

Assets at end of year

192.6

10.7

203.3

163.8

7.6

171.4

The expected employer contributions to fund defined benefit scheme obligations for year ending 28 February 2016 is €5.9m (2014: 
€6.4m).

The scheme assets had the following investment profile at the year end:

Equities
Bonds
Property
Cash
Alternatives

2015

2014

ROI

NI

ROI

NI

30%
45%
5%
6%
14%

51%
49%
-
-
-

28%
45%
3%
9%
15%

50%
50%
-
-
-

100%

100%

100%

100%

Reconciliation of actuarial value of scheme liabilities 

ROI

€m

2015

NI

€m

Total

€m

ROI

€m

2014 

NI

€m

Total

€m

Liabilities at beginning of year

186.6

6.2

192.8

177.2

5.7

182.9

Movement in year
Translation adjustment
Current service cost
Past service gain
Interest cost on scheme liabilities
Member contributions
Actuarial loss immediately recognised in equity
Benefit payments

-
0.6
(1.8)
6.5
0.2
44.7
(6.9)

0.8
-
(1.3)
0.3
-
1.1
(0.1)

0.8
0.6
(3.1)
6.8
0.2
45.8
(7.0)

-
0.7
(1.1)
7.2
0.3
9.1
(6.8)

0.3
0.1
-
0.2
-
-
(0.1)

0.3
0.8
(1.1)
7.4
0.3
9.1
(6.9)

Liabilities at end of year

229.9

7.0

236.9

186.6

6.2

192.8

ANNUAL REPORT 2015C&C GROUP PLC 
156

22. FINANCIAL INSTRUMENTS AND FINANCIAL RISK MANAGEMENT
The Group’s multinational operations expose it to various financial risks in the ordinary course of business that include credit risk, 
liquidity risk, commodity price risk, currency risk and interest rate risk. This note discusses the Group’s exposure to each of these 
financial risks, summarises the risk management strategy for managing these risks and details the accounting treatment applied to the 
Group’s derivative financial instruments and hedging activities. The note is presented as follows:-

(a) Overview of the Group’s risk exposures and management strategy
(b) Financial assets and liabilities as at 28 February 2015 / 28 February 2014 and determination of fair value
(c) Market risk 
(d) Credit risk
(e) Liquidity risk
(f) Accounting for derivative financial instruments and hedging activities

(a) Overview of the Group’s risk exposures and management strategy
The most significant financial market risks that the Group is exposed to include foreign currency exchange rate risk, commodity price 
fluctuations, interest rate risk and financial counterparty creditworthiness. There has been no significant change during the financial 
year to either the financial risks faced by the Group or the Board’s approach to the management of these risks. 

The Board of Directors has overall responsibility for the establishment and oversight of the Group’s risk management framework. This 
is executed through various committees to which the Board has delegated appropriate levels of authority. An essential part of this 
framework is the role undertaken by the Audit Committee, supported by the internal audit function, and the Group Chief Financial 
Officer. The Board, through its Committees, has reviewed the internal control environment and the risk management systems and 
process for identifying and evaluating the significant risks affecting the business and the policies and procedures by which these risks 
will be managed effectively. The Board has embedded these structures and procedures throughout the Group and considers these to 
be a robust and efficient mechanism for creating a culture of risk awareness at every level of management. 

The Group’s risk management programme seeks to minimise the potential adverse effects, arising from fluctuations in financial 
markets, on the Group’s financial performance in a non speculative manner at a reasonable cost when economically viable to do so. 
The Group achieves the management of these risks in part, where appropriate, through the use of derivative financial instruments. All 
derivative financial contracts entered into in this regard are in liquid markets with credit rated parties. Treasury activities are performed 
within strict terms of reference that have been approved by the Board.

(b) Financial assets and liabilities
The carrying and fair values of financial assets and liabilities by measurement category were as follows:-

Group
28 February 2015
Financial assets:
Cash & cash equivalents
Trade receivables
Advances to customers

Financial liabilities:
Interest bearing loans & borrowings
Derivative financial instruments
Trade & other payables 
Provisions

Derivative

Other

Other

financial

financial

financial

Carrying

instruments

assets

liabilities

€m

€m

 €m

-
-
-

-
(0.2)
-
-
(0.2)

181.9
122.4
54.7

-
-
-
-
359.0

-
-
-

(339.7)
-
(176.1)
(12.2)
(528.0)

value

 €m

181.9
122.4
54.7

(339.7)
(0.2)
(176.1)
(12.2)
(169.2)

Fair

value

 €m

181.9
122.4
54.7

(342.8)
(0.2)
(176.1)
(12.2)
(172.3)

Notes forming part of the financial statements (continued)FINANCIAL STATEMENTS 
 
157

Fair

value

 €m

162.8
3.1
118.8
49.3

Derivative

Other

Other

financial

Financial

financial

Carrying

instruments

assets

liabilities

€m

€m

 €m

value

 €m

162.8
3.1
118.8
49.3

162.8
-
118.8
49.3

-
-
-
-

-
3.1
-
-

-
(2.5)
-
-

-
-

-
-

-

-
-
-
-

(308.0)

-

(171.3)
(11.5)

(308.0)
(2.5)
(171.3)
(11.5)

(302.8)
(2.5)
(171.3)
(11.5)

0.6

330.9

(490.8)

(159.3)

(154.1)

Derivative

Other

Other

financial

financial

financial

Carrying

instruments

assets

liabilities

€m

€m

 €m

value

 €m

Fair

value

 €m

-

-
-
-

239.0

-

239.0

239.0

-
-
239.0

(163.0)
(0.4)
(163.4)

(163.0)
(0.4)
75.6

(163.0)
(0.4)
75.6

Derivative

Other

Other

financial

financial

financial

Carrying

instruments

assets

liabilities

€m

€m

 €m

value

 €m

0.2
50.5

Fair

value

 €m

0.2
50.5

0.2
50.5

-
-

-
-

(129.2)
(0.9)

(129.2)
(0.9)

(129.2)
(0.9)

50.7

(130.1)

(79.4)

(79.4)

Group
28 February 2014
Financial assets:
Cash & cash equivalents
Derivative financial instruments - foreign currency contracts
Trade receivables
Advances to customers

Financial liabilities:
Interest bearing loans & borrowings
Derivative financial instruments
Trade & other payables
Provisions

Company

28 February 2015
Financial assets:
Amounts due from Group undertakings

Financial liabilities:
Amounts due to Group undertakings
Trade & other payables

Company
28 February 2014
Financial assets:
Cash & cash equivalents
Amounts due from Group undertakings

Financial liabilities:
Amounts due to Group undertakings
Trade & other payables

ANNUAL REPORT 2015C&C GROUP PLC 
 
 
158

Determination of Fair Value
Set out below are the major methods and assumptions used in estimating the fair values of the Group’s financial assets and liabilities. 
There is no material difference between the fair value of financial assets and liabilities falling due within one year and their carrying 
amount as due to the short term maturity of these financial assets and liabilities their carrying amount is deemed to approximate fair 
value.

Short term bank deposits and cash & cash equivalents
The nominal amount of all short-term bank deposits and cash & cash equivalents is deemed to reflect fair value at the balance sheet date.

Advances to customers
The nominal amount of all advances to customers, after provision for impairment, is considered to reflect fair value. 

Trade & other receivables/payables
The nominal amount of all trade & other receivables/payables after provision for impairment is deemed to reflect fair value at the 
balance sheet date with the exception of provisions and amounts due from Group undertakings after more than one year which are 
discounted to fair value.

Derivatives (forward currency contracts, put/call options in equity accounted investees)
The fair values of forward currency contracts, put/call options and interest rate swaps are based on market price calculations using 
financial models.

The Group has adopted the following fair value measurement hierarchy for financial instruments that are measured in the balance 
sheet at fair value:

• Level 1: quoted (unadjusted) prices in active markets for identical assets and liabilities.

The fair value of financial instruments that are not traded in an active market (e.g. over the counter derivatives) are determined using 
valuation techniques. These valuation techniques maximise the use of observable market data where it is available and rely as little 
as possible on entity specific estimates.

• Level 2: other techniques for which all inputs that have a significant effect on the recorded fair value are observable, either directly 

(i.e. as prices) or indirectly (i.e. derived from prices). 

The carrying values of any forward currency contracts held by the Group would be based on fair values arrived at using Level 2 
inputs. There were no outstanding forward currency contracts held by the Group as at 28 February 2015 or 28 February 2014.

As set out further in note 13, as part of the Group’s joint venture agreement in Thistle Pub Company Limited with Maclay Group plc 
during the financial year ended 28 February 2013, the Group granted Thistle Pub Company Limited and Maclay Group plc a call 
option enabling either of them to purchase the Group’s share of equity at a fixed price at any time in the first 15 years after the date 
the joint venture was formed, resulting in the recognition of a €0.2m financial liability. The carrying value of the option is valued based 
on Level 3 inputs, with the fair value being arrived at through the use of a Black-Scholes model. The movement in the fair value of 
this derivative to 28 February 2015 was less than €0.1m. 

Applying sensitivities to the key input assumptions used in valuing the above derivative financial instruments would not have a 
material impact on the carrying value of the derivative financial instruments or on the income statement.

Interest bearing loans & borrowings
The nominal amount of interest bearing loans & borrowings is deemed to reflect fair value at 28 February 2015 due to the close 
proximity of draw down to the year end date.

Notes forming part of the financial statements (continued)FINANCIAL STATEMENTS 
 
159

(c) Market risk
Market risk is the risk that changes in market prices, such as commodity prices, foreign exchange rates and interest rates, will affect 
the Group’s income or the value of its holdings of financial instruments. The objective of market risk management is to manage and 
control market risk exposures within acceptable parameters, while optimising the return on risk.

The Group enters into derivative financial contracts, when deemed economically viable to do so, to mitigate risks arising in the ordinary 
course of business from foreign exchange rate and interest rate movements, and also incurs financial liabilities, in order to manage 
these market risks. The Group carries out all such transactions within the Treasury policy as set down by the Board of Directors. 

Commodity price risk
The Group is exposed to variability in the price of commodities used in the production or in the packaging of finished products, such 
as barley, sugar, apple concentrate and aluminium. Commodity price risk is managed, where economically viable, through fixed 
price contracts with suppliers incorporating appropriate commodity hedging and pricing mechanisms. The Group does not directly 
enter into commodity hedge contracts. The cost of production is also sensitive to variability in the price of energy, primarily gas and 
electricity. It is Group policy to fix the cost of a certain level of its energy requirement through fixed price contractual arrangements 
directly with its energy suppliers. 

Currency risk
The Company’s functional and reporting currency and that of its share capital is euro. The euro is also the Group’s reporting currency 
and the currency used for all planning and budgetary purposes. The Group is exposed to currency risk in relation to sales and 
purchase transactions by Group companies in currencies other than their functional currency (transaction risk), and fluctuations in the 
euro value of the Group’s net investment in foreign currency (sterling and US dollar) denominated subsidiary undertakings (translation 
risk). Currency exposures for the entire Group are managed and controlled centrally. 

The Group seeks to minimise its foreign currency transaction exposure when economically viable by maximising the value of its 
foreign currency input costs and creating a natural hedge. Group policy is to manage its remaining net exposure by hedging a portion 
of the projected non-euro forecast sales revenue up to a maximum of two years ahead. Forward foreign currency contracts are used 
to manage this risk. The Group does not enter into such derivative financial instruments for speculative purposes. All such derivative 
contracts entered into are in liquid markets with credit-approved counterparties. Treasury operations are controlled within strict terms 
of reference that have been approved by the Board.

In addition, the Group has a number of long term US dollar and sterling intra group loans for which settlement is neither planned nor 
likely to happen in the foreseeable future, and as a consequence of which are deemed quasi equity in nature and are therefore part of 
the Group’s net investment in its foreign operations. The Group does not hedge the translation exposure arising on the translation of 
the profits of foreign currency subsidiaries.

The net currency gains and losses on transactional currency exposures are recognised in the income statement and the changes 
arising from fluctuations in the euro value of the Group’s net investment in foreign operations are reported separately within other 
comprehensive income.

The currency profile of the Group and Company’s financial instruments subject to transactional exposure as at 28 February 
2015 is as follows:-

Group

Cash & cash equivalents

Trade receivables

Advances to customers

Other derivative financial assets and liabilities

Interest bearing loans & borrowings

Trade & other payables

Provisions

Euro

€m

1.0

-

-

-

-

(0.6)

-

Sterling

€m

5.3

0.6

-

-

-

(4.7)

-

Gross currency exposure

0.4

1.2

USD

€m

0.5

0.3

-

-

-

(0.3)

-

0.5

CAD/AUD

Not at risk

€m

0.7

1.1

-

-

-

(0.7)

-

€m

174.4

120.4

54.7

(0.2)

(339.7)

(169.8)

(12.2)

Total

€m

181.9

122.4

54.7

(0.2)

(339.7)

(176.1)

(12.2)

1.1

(172.4)

(169.2)

ANNUAL REPORT 2015C&C GROUP PLC 
 
 
160

The Group had no outstanding forward foreign currency contracts in place at 28 February 2015.

Company

Cash & cash equivalents
Net amounts due to Group undertakings
Accruals

Total

Sterling

Not at risk

€m

€m

-
(25.6)
-

-
101.6
(0.4)

Total

€m

-
76.0
(0.4)

(25.6)

101.2

75.6

The currency profile of the Group and Company’s financial instruments subject to transactional exposure as at 28 February 2014 is as 
follows:-

Group

Cash & cash equivalents

Trade & other receivables

Advances to customers

Other derivative financial assets and liabilities

Interest bearing loans & borrowings

Trade & other payables

Provisions

Gross currency exposure

Designated as a net investment hedge
Designated as part of the Group’s net investment in 
foreign operations

Net currency exposure

Euro

€m

1.6

-

-

-

-

(0.6)

-

1.0

-

-

1.0

Sterling

€m

3.5

0.9

-

-

-

(4.4)

-

-

-

-

-

USD

€m

2.9

0.2

-

-

(221.9)

-

-

(218.8)

43.1

178.8

3.1

CAD/AUD

Not at risk

€m

5.0

3.0

-

-

-

(0.5)

-

€m

149.8

 114.7

49.3

0.6

(86.1)

(165.8)

(11.5)

Total

€m

162.8

118.8

49.3

0.6

(308.0)

(171.3)

(11.5)

7.5

51.0

(159.3)

-

-

(43.1)

(178.8)

-

-

7.5

(170.9)

(159.3)

The Group had no outstanding forward foreign currency contracts in place at 28 February 2014.

Company
Cash & cash equivalents
Net amounts due to Group undertakings
Accruals

Total

Sterling

Not at risk

€m
-
(17.0)
-

€m
0.2
(61.7)
(0.9)

Total

€m
0.2
(78.7)
(0.9)

(17.0)

(62.4)

(79.4)

A 10% strengthening in the euro against sterling and the Australian, Canadian and US dollars, based on outstanding financial assets 
and liabilities at 28 February 2015, would have a €0.3m negative impact on the income statement. A 10% weakening in the euro 
against sterling, and the Australian, Canadian and US dollars would have a €0.4m positive effect on the income statement. This 
analysis assumes that all other variables, in particular interest rates, remain constant.

Notes forming part of the financial statements (continued)FINANCIAL STATEMENTS161

Interest rate risk 
The interest rate profile of the Group and Company’s interest-bearing financial instruments at the reporting date is summarised as follows:-

Variable rate instruments
Interest bearing loans & borrowings
Cash & cash equivalents

2015

€m

 Group

2014

€m

 Company

2014

€m

2015

€m

(342.8)
181.9

(309.7)
162.8

(160.9)

(146.9)

-
-

-

-
0.2

0.2

The Group and Company’s exposure to interest rate risk arises principally from its long-term debt obligations. It is Group policy to 
manage interest cost and exposure to market risk centrally by using interest rate swaps, where deemed appropriate, to give the 
desired mix of fixed and floating rate debt. The Group has no outstanding interest rate swap contracts at 28 February 2015 or 28 
February 2014.

Financial instruments: Cash flow hedges 
The Group had no outstanding derivatives as at 28 February 2015 or 28 February 2014.

(d) Credit risk
Credit risk is the risk of financial loss to the Group if a customer or counterparty to a financial instrument fails to meet its contractual 
obligations, and arises principally from the Group’s trade receivables, its cash advances to customers, cash & cash equivalents 
including deposits with banks and derivative financial instruments contracted with banks. The Group has an indirect exposure to 
European Sovereigns via its defined benefit pension scheme investment portfolio. In the context of the Group’s operations, credit risk 
is mainly influenced by the individual characteristics of individual counterparties and is not considered particularly concentrated as it 
primarily arises from a wide and varied customer base; there are no material dependencies or concentrations of individual customers 
which would warrant disclosure under IFRS 8 Operating Segments.

The Group has detailed procedures for monitoring and managing the credit risk related to its trade receivables and advances to 
customers based on experience, customer track records and historic default rates. Generally, individual ‘risk limits’ are set by 
customer and risk is only accepted above such limits in defined circumstances. A strict credit assessment is made of all new 
applicants who request credit-trading terms. The utilisation and revision, where appropriate, of credit limits is regularly monitored. 
Impairment provision accounts are used to record impairment losses unless the Group is satisfied that no recovery of the amount 
owing is possible. At that point, the amount is considered irrecoverable and is written off directly against the trade receivable. The 
Group also manages credit risk through the use of a receivables purchase arrangement, for an element of its trade receivables. Under 
the terms of this arrangement, the Group transfers the credit risk, late payment risk and control of the receivables sold. The total 
receivables sold at 28 February 2015 was €21.4m.

Advances to customers are generally secured by, amongst others, rights over property or intangible assets, such as the right to take 
possession of the premises of the customer. Interest rates calculated on repayment/annuity advances are generally based on the risk-free 
rate plus a margin, which takes into account the risk profile of the customer and value of security given. The Group establishes an allowance 
for impairment of customers advances that represents its estimate of potential future losses.

From time to time, the Group holds significant cash balances, which are invested on a short-term basis and disclosed under cash & 
cash equivalents in the balance sheet. Risk of counterparty default arising on short term cash deposits is controlled within a framework 
of dealing primarily with banks who are members of the Group’s banking syndicate, and by limiting the credit exposure to any one of 
these banks or institutions. Management does not expect any counterparty to fail to meet its obligations. 

The Company also bears credit risk in relation to amounts owed by Group undertakings and from guarantees provided in respect of 
the liabilities of wholly owned subsidiaries as disclosed in note 25.

ANNUAL REPORT 2015C&C GROUP PLC 
 
 
 
 
162

The carrying amount of financial assets, net of impairment provisions represents the maximum credit exposure. The maximum 
exposure to credit risk at the reporting date was:-

Trade receivables
Advances to customers
Amounts due from Group undertakings
Cash & cash equivalents
Other derivative financial instruments

Group

Company

2015

€m

122.4
54.7
-
181.9
-

2014

€m

118.8
49.3
-
162.8
3.1

2015

€m

-
-
239.0
-
-

359.0

334.0

239.0

2014

€m

-
-
50.5
0.2
-

50.7

The ageing of trade receivables and advances to customers together with an analysis of movement in the Group impairment provisions 
against these receivables are disclosed in note 15. The Group does not have any significant concentrations of risk.

(e) Liquidity risk
Liquidity risk is the risk that the Group or Company will not be able to meet its financial obligations as they fall due. Liquid resources 
are defined as the total of cash & cash equivalents. The Group finances its operations through cash generated by the business and 
medium term bank credit facilities; the Group does not use off-balance sheet special purpose entities as a source of liquidity or 
financing. 

The Group’s policy is to ensure that sufficient resources are available either from cash balances, cash flows or committed bank 
facilities to meet all debt obligations as they fall due. To achieve this, the Group (a) maintains adequate cash or cash equivalent 
balances; (b) prepares detailed 3 year cash projections; and (c) keeps refinancing options under review. In addition, the Group 
maintains an overdraft facility that is unsecured. 

In December 2014, the Group updated and amended its committed €450m multi-currency five year syndicated revolving loan 
facility with seven banks, namely Bank of Ireland, Bank of Scotland, Barclays Bank, Danske Bank, HSBC, Rabobank, and Ulster 
Bank, repayable in a single instalment on 22 December 2019. The facility agreement provides for a further €100m in the form of 
an uncommitted accordion facility and permits the Group to avail of further financial indebtedness, excluding working capital and 
guarantee facilities, to a maximum value of €150m, subject to agreeing the terms and conditions with the lenders. Consequently the 
Group is permitted under the terms of the agreement, to have debt capacity of €700m of which €342.8m was drawn at 28 February 
2015 (2014: €309.6m was drawn under the Group’s 2012 multi-currency facility). This 5 year multi-currency facility replaces the 
Group’s previous multi-currency facility which was negotiated in February 2012 and which was due to mature in February 2017.

The Group’s debt facility incorporates two financial covenants:

• Interest cover: The ratio of EBITDA to net interest for a period of 12 months ending on each half year date will not be less than 3.5:1

• Net debt/EBITDA: The ratio of net debt on each half year date to EBITDA for a period of 12 months ending on a half year date will not 

exceed 3.5:1

Compliance with these debt covenants is monitored continuously.

The Group’s main liquidity risk relates to maturing debt, however this risk is considered low at year end given the negotiation of a new 
five year committed facility in December 2014 as outlined above.  

At the year end, the Group had net debt, net of unamortised issue costs, of €157.8m, with a Net debt/ EBITDA ratio of 1.1:1. 

Notes forming part of the financial statements (continued)FINANCIAL STATEMENTS 
 
 
 
 
 
163

The following are the contractual maturities of financial liabilities, including interest payments and derivatives and excluding the impact 
of netting arrangements:-

Group

2015

Interest bearing loans & borrowings
Trade & other payables 
Provisions
Derivative financial instruments

Carrying

Contractual

Amount

cash flows

€m

€m

(339.7)
(176.1)
(12.2)
(0.2)

(371.8)
(176.1)
(17.1)
-

6 mths

or less

€m

(2.9)
(176.1)
(3.4)
-

Total contracted outflows

(528.2)

(565.0)

(182.4)

2014

Interest bearing loans & borrowings
Trade & other payables
Provisions
Derivative financial instruments

(308.0)
(171.3)
(11.5)
(2.5)

(335.0)
(171.3)
(16.6)
-

(3.9)
(171.3)
(2.5)
-

Total contracted outflows

(493.3)

(522.9)

(177.7)

Company

2015

Carrying

Contractual

amount

cash flows

€m

€m

6 mths

or less

€m

Amounts due to Group undertakings
Trade & other payables

(163.0)
(0.4)

(163.0)
(0.4)

(163.0)
(0.4)

Total contracted outflows

(163.4)

(163.4)

(163.4)

2014

Amounts due to Group undertakings
Trade & other payables

(129.2)
(0.9)

(129.2)
(0.9)

(129.2)
(0.9)

Total contracted outflows

(130.1)

(130.1)

(130.1)

6-12

months

1-2 years

>2 years

€m

 €m

€m

(5.7)
-
(2.5)
-

(360.3)

-
(10.1)
-

(8.2)

(370.4)

(8.2)
-
(2.0)
-

(318.7)

-
(11.1)
-

(10.2)

(329.8)

(2.9)
-
(1.1)
-

(4.0)

(4.2)
-
(1.0)
-

(5.2)

6-12

months

1-2 years

>2 years

€m

€m

€m

-
-

-

-
-

-

-
-

-

-
-

-

-
-

-

-
-

-

ANNUAL REPORT 2015C&C GROUP PLC164

(f) Accounting for derivative financial instruments and hedging activities 

Group

Financial assets: current
Other derivative financial instruments

Financial assets: non-current
Other derivative financial instruments

Financial liability: current
Other derivative financial instruments

Financial liabilities: non-current
Other derivative financial instruments

Group

Company

2015

€m

2014

€m

2015

€m

2014

€m

-

-

-

-

-

-

(0.2)

(0.2)

1.2

1.2

1.9

1.9

(1.2)

(1.2)

(1.3)

(1.3)

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

Derivatives are initially recorded at fair value on the date the contract is entered into and subsequently re-measured to fair value at 
reporting dates. The gain or loss arising on re-measurement is recognised in the income statement except where the instrument is a 
designated hedging instrument under the cash flow hedging model. 

Cash flow hedges
The Group, when appropriate, also enters into forward exchange contracts designated as cash flow hedges to manage short term 
foreign currency exposures to expected future sales. There were no outstanding contracts as at 28 February 2015 and 28 February 
2014.

In order to qualify for hedge accounting, the Group is required to document the relationship between the item being hedged and the 
hedging instrument and demonstrate, at inception, that the hedge relationship will be highly effective on an ongoing basis. The hedge 
relationship must also be tested for effectiveness retrospectively and prospectively on subsequent reporting dates. 

Gains and losses on cash flow hedges that are determined to be highly effective are recognised in other comprehensive income and 
then reflected in a cash flow hedging reserve within equity to the extent that they are actually effective. When the related forecasted 
transaction occurs, the deferred gains or losses are reclassified from other comprehensive income to the income statement. Ineffective 
portions of the gain or loss on the hedging instrument are recognised immediately in the income statement. 

The Group ordinarily seeks to apply the hedge accounting model to all forward currency contracts.

Notes forming part of the financial statements (continued)FINANCIAL STATEMENTS 
 
 
 
 
 
 
 
 
 
 
165

Allotted and

Authorised

called up

€m

€m

3.5

3.5

 3.4

23. SHARE CAPITAL AND RESERVES SHARE CAPITAL

Authorised

Number

Allotted and

called up

Number

At 28 February 2015
Ordinary shares of €0.01 each

At 28 February 2014
Ordinary shares of €0.01 each

At 29 February 2013
Ordinary shares of €0.01 each

* inclusive of 16.5m treasury shares. 
** inclusive of 7.6m treasury shares. 
*** inclusive of 8.3m treasury shares. 

800,000,000

348,547,138*

8.0               

800,000,000

346,840,406**

800,000,000 344,331,716*** 

8.0

8.0

All shares in issue carry equal voting and dividend rights. 

Following shareholder approval at the Annual General Meeting on 27 June 2012, where Interests under the Joint Share Ownership 
Plan have vested and if the participant is a continuing employee and so agrees, the participant is entitled to dividends on the relevant 
Plan Shares in proportion to his economic interest. The Trustees of the Employee Trust are entitled to the dividends otherwise but have 
waived their entitlement. In the year to 28 February 2015, dividends of €0.5m were paid to Plan participants (2014: €0.5m).

Reserves
Group

As at 1 March
Shares issued in lieu of dividend
Shares issued in respect of options exercised
Shares disposed of or transferred to Participants

As at 28 February 

Allotted and called up 
Ordinary Shares

Ordinary Shares held 
by the Trustee of the 
Employee Trust*

2015

‘000

2014

‘000

2015

‘000

2014

‘000

346,840
1,381
326
-

344,332
664
1,844
-

7,583
-
-
(110)

348,547**

346,840

7,473

8,310
-
-
(727)

7,583

* 249,739 (2014: 359,507) shares are held in the sole name of the Trustee of the Employee Trust. 
** includes 9,025,000 shares bought by the Group during the current financial year and held as Treasury shares.

Movements in the year ended 28 February 2015 
In July 2014, 724,691 ordinary shares were issued to the holders of ordinary shares who elected to receive additional ordinary shares 
at a price of €4.49 per share, instead of part or all the cash element of their final dividend entitlement for the year ended 28 February 
2014. In December 2014, 656,479 ordinary shares were issued to the holders of ordinary shares who elected to receive additional 
ordinary shares at a price of €3.69 per share, instead of part or all the cash element of their interim dividend entitlement for the year 
ended 28 February 2015. Also during the financial year 325,562 ordinary shares were issued on the exercise of share options for a net 
consideration of €1.0m.

All shares held by Kleinwort Benson (Guernsey) Trustees Limited as trustees of the C&C Employee Trust which were neither cancelled 
nor disposed of by the Trust at 28 February 2015 continue to be included in the treasury share reserve. During the financial year, 
109,668 shares were sold by the Trustees and are no longer accounted for as treasury shares. 

In the current financial year, as part of the Group’s capital management strategy, a subsidiary of the Group invested €30.0m in an 
on-market share buyback programme, purchasing 9,025,000 of the Company’s shares at an average price of €3.29. The Group’s UK 
stockbrokers, Investec, conducted the share repurchase programme. All shares acquired as part of the share buyback programme are 
held as treasury shares. At the AGM held on 3 July 2014, shareholders granted the Group authority to make market purchases of up to 
10% of its own shares.

ANNUAL REPORT 2015C&C GROUP PLC 
 
 
 
 
166

Movements in the year ended 28 February 2014   
In July 2013, 250,883 ordinary shares were issued to the holders of ordinary shares who elected to receive additional ordinary shares 
at a price of €4.72 per share, instead of part or all the cash element of their final dividend entitlement for the year ended 28 February 
2013. In December 2013, 413,931 ordinary shares were issued to the holders of ordinary shares who elected to receive additional 
ordinary shares at a price of €4.41 per share, instead of part or all the cash element of their interim dividend entitlement for the year 
ended 28 February 2014. Also during the financial year, 1,843,876 ordinary shares were issued on the exercise of share options for a 
net consideration of €5.0m.

During the financial year, 227,398 vested Interests awarded under the Joint Share Ownership Plan and held by a participant who 
had left the Group were acquired by Kleinwort Benson (Guernsey) Trustees Limited as trustees of the C&C Employee Trust and held 
in trust. 727,575 shares were either sold by the Trustees or transferred to participants on the vesting of Interests and are no longer 
accounted for as treasury shares. All shares held by Kleinwort Benson (Guernsey) Trustees Limited as trustees of the C&C Employee 
Trust which were neither cancelled nor disposed of by the Trust at 28 February 2014 continue to be included in the treasury share 
reserve.

Share premium - Group
The change in legal parent of the Group on 30 April 2004, as disclosed in detail in that year’s annual report, was accounted for as a 
reverse acquisition. This transaction gave rise to a reverse acquisition reserve debit of €703.9m, which, for presentation purposes in 
the Group financial statements, has been netted against the share premium in the consolidated balance sheet. 

Share premium - Company
The share premium, as stated in the Company balance sheet, represents the premium recognised on shares issued and amounts 
to €824.4m as at 28 February 2015 (2014: €817.7m). The current year movement relates to the exercise of share options and the 
issuance of a scrip dividend to those who elected to receive additional ordinary shares in place of a cash dividend. 

Capital redemption reserve and capital reserve
These reserves initially arose on the conversion of preference shares into share capital of the Company and other changes and 
reorganisations of the Group’s capital structure. These reserves are not distributable.

Cash flow hedging reserve
The hedging reserve includes the effective portion of the cumulative net change in the fair value of cash flow hedging instruments 
related to hedged transactions that have not yet occurred together with any deferred gains or losses on hedging contracts where 
hedge accounting was discontinued but the forecast transaction was still anticipated to occur.

Share-based payment reserve
The reserve relates to amounts expensed in the income statement in connection with share option grants falling within the scope 
of IFRS 2 Share-Based Payment, plus amounts received from participants on award of Interests under the Group’s Joint Share 
Ownership Plan, less reclassifications to retained income following exercise/forfeit post vesting or lapse of such share options and 
Interests, as set out in note 4.

Currency translation reserve 
The translation reserve comprises all foreign exchange differences from 1 March 2004, arising from the translation of the Group’s 
net investment in its non-euro denominated operations, including the translation of the profits of such operations from the average 
exchange rate for the year to the exchange rate at the balance sheet date, as adjusted for the translation of foreign currency 
borrowings designated as net investment hedges and long term intra group loans for which settlement is neither planned nor likely to 
happen in the foreseeable future, and as a consequence are deemed quasi equity in nature and are therefore part of the Group’s net 
investment in foreign operations.

Revaluation reserve
This reserve originally comprised the gain which arose on the revaluation of land by external valuers during the financial year ended 
28 February 2009. A subsequent external valuation of freehold properties and plant & machinery was completed as at 29 February 
2012 and in the current financial year an external valuation was completed of the Group’s freehold properties in Clonmel, Wellpark and 
Shepton Mallet and of the Group’s plant & machinery assets in Clonmel, Wellpark, Shepton Mallet and Vermont.  

As a result of the valuation in the current financial year, the carrying value of land and buildings reduced by a net €1.7m; of which 
€7.0m was debited directly to the income statement and €5.3m was credited to the revaluation reserve. In addition the value of the 
Group’s plant & machinery decreased by €3.5m as a result of the valuation and this was debited directly to the income statement. 

Notes forming part of the financial statements (continued)FINANCIAL STATEMENTS 
 
 
167

As a result of the external valuation completed as at 29 February 2012 the carrying value of land was reduced by €3.4m; of which 
€3.0m was debited directly to this revaluation reserve to the extent that it reduced a previously recognised gain on the same asset and 
€0.4m to the income statement as there were no previously recognised gains in this revaluation reserve by which to offset. In addition, 
an increase in the carrying value of buildings in Glasgow of €1.3m was credited directly to the revaluation reserve as a result of this 
external valuation.

Treasury shares
Included in this reserve is where the Company issues equity share capital under its Joint Share Ownership Plan, which is held in trust 
by the Group’s Employee Trust. The consideration paid, 90% by a Group company and 10% by the participants, in respect of these 
shares is deducted from total shareholders’ equity and classified as treasury shares on consolidation until such time as the Interests 
vest and the participant acquires the shares from the Trust or the Interests lapse and the shares are cancelled or disposed of by the 
Trust. As outlined in further detail below, also included in the reserve in the current year is the purchase of 9,025,000 shares an average 
price of €3.29 per share under the Group’s share buyback programme.

Capital management
The Board’s policy is to maintain a strong capital base so as to safeguard the Group’s ability: to continue as a going concern for the 
benefit of shareholders and stakeholders; to maintain investor, creditor and market confidence; and, to sustain the future development 
of the business through the optimisation of the value of its debt and equity shareholding balance. 

The Board considers capital to comprise long-term debt and equity. There are no externally imposed requirements with respect to 
capital with the exception of a financial covenant in the Group’s debt facilities which limits the Net debt:EBITDA ratio to a maximum of 
3.5 times. This financial covenant was complied with throughout the year. 

The Board periodically reviews the capital structure of the Group, considering the cost of capital and the risks associated with each 
class of capital. The Board approves any material adjustments to the capital structure in terms of the relative proportions of debt and 
equity. In order to maintain or adjust the capital structure, the Group may issue new shares, dispose of assets to reduce debt, alter 
dividend policy by increasing or reducing the dividend paid to shareholders, return capital to shareholders and/or buy back shares. 
In respect of the financial year ended 28 February 2015, the Company paid an interim dividend on ordinary shares of 4.5c per share 
(2014: 4.3c per share) and the Directors propose, subject to shareholder approval, that a final dividend of 7.0c per share (2014: 5.7c 
per share) be paid, bringing the total dividend for the year to 11.5c per share (2014: 10.0c per share).

In addition, as part of the Group’s capital management strategy, the Group participated in a share buyback programme during the 
financial year. A subsidiary of the Group invested €30.0m as part of this on-market share buyback programme, purchasing 9,025,000 
of the Company’s shares at an average price of €3.29. The Group’s UK stockbrokers, Investec, conducted the share repurchase 
programme. All shares acquired as part of the share buyback programme are held as treasury shares. At the AGM held on 3 July 2014, 
shareholders granted the Group authority to make market purchases of up to 10% of its own shares.

The Group monitors debt capital on the basis of interest cover and by the ratio of Net debt:EBITDA before exceptional items. In 
December 2014, the Group updated and amended its committed €450m multi-currency 5 year syndicated revolving facility with 7 
banks which is repayable in a single instalment on 22 December 2019.

Company income statement
In accordance with Section 148(8) of the Companies (Amendment) Act, 1963, the income statement of the Company has not been 
presented separately in these consolidated financial statements. A profit of €185.5m (2014: €4.9m loss) was recognised in the 
individual Company income statement of C&C Group plc.

ANNUAL REPORT 2015C&C GROUP PLC 
 
 
 
168

24. COMMITMENTS
(a) Capital commitments
At the year end, the following capital commitments authorised by the Board had not been provided for in the financial statements:-

Contracted
Not contracted

2015

€m

1.3
10.3

11.6

2014

€m

5.3
17.9

23.2

The contracted capital commitments at 28 February 2015 primarily relate to commitments with respect to IT integration in the Scottish 
business, packaging line equipment and an on-going energy efficiency project at Wellpark Brewery. Commitments at 28 February 2014 
primarily related to the expansion of the Group’s cider facility in Vermont, US.

(b) Commitments under operating leases
Future minimum rentals payable under non-cancellable operating leases at the year end are as follows:-

Payable in less than one year
Payable between 1 and 5 years
Payable greater than 5 years

2015

Land &

Plant &

buildings machinery

€m

5.8
12.8
12.3

30.9

€m

0.8
2.1
1.8

4.7

2014

Land &

Plant &

Total

buildings machinery

Other

€m

6.9
22.7
-

€m

€m

13.5
37.6
14.1

5.1
13.5
12.6

29.6

65.2

31.2

€m

1.7
3.2
0.3

5.2

Other

€m

1.2
3.7
-

4.9

Total

€m

8.0
20.4
12.9

41.3

The land & buildings operating lease commitments primarily relate to two leases of warehousing facilities in the UK acquired as part 
of the acquisition of the Gaymers cider business in 2010. These leases are due to expire in 2017 and 2026 respectively.  A related 
onerous lease provision is included in Provisions – note 17. The other operating lease commitments primarily relate to on trade assets 
across the Group.

(c) Other commitments
At the year end, the value of contracts placed for future expenditure was:-

2015

Apple 
concentrate

Glass Marketing

Barley Aluminium Distribution

Polymer

Wheat

€m

€m

€m

€m

€m

€m

€m

€m

Sugar/ 
Glucose

€m

Total

€m

Payable in less than one 
year
Payable between 1 and 
5 years

4.1

-

4.1

7.8

-

7.8

6.0

0.8

6.8

12.1

7.2

19.3

6.2

2.5

8.7

-

-

-

1.0

-

1.0

0.5

13.0

50.7

-

4.1

14.6

0.5

17.1

65.3

Apple 
concentrate

Glass Marketing

Barley Aluminium Distribution

Polymer

Wheat

€m

€m

€m

€m

€m

€m

€m

€m

2014

Payable in less than one year
Payable between 1 and 5 years

3.0
-

3.0

6.9
-

6.9

2.8
3.1

5.9

4.4
9.5

13.9

7.2
-

7.2

4.9
2.9

7.8

2.4
-

2.4

0.7
0.2

0.9

The commitments are principally due within a period of twenty four months.  

Total

€m

32.3
15.7

48.0

Notes forming part of the financial statements (continued)FINANCIAL STATEMENTS 
 
 
 
 
169

25 GUARANTEES AND CONTINGENCIES
Where the Company enters into financial guarantee contracts to guarantee the indebtedness of companies within the Group, the 
Company considers these to be insurance arrangements and accounts for them as such. The Company treats the guarantee contract 
as a contingent liability until such time as it becomes probable that it will be required to make a payment under the guarantee.

As outlined in note 18, the Group has a multi-currency loan facility in place at year end, which it re-negotiated in December 2014. The 
Company, together with a number of its subsidiaries, gave a letter of guarantee to secure its obligations in respect of these loans. 
The actual loans outstanding at 28 February 2015 amounted to €342.8m (2014: €309.6m outstanding under the Group’s 2012 multi-
currency loan facility).

During the current financial year, a subsidiary of the Group entered into guarantees in favour of HSBC Bank plc, HSBC Asset Finance 
(UK) Limited and HSBC Equipment Finance Limited whereby it guaranteed drawn debt plus interest charges by Drygate Brewing 
Company Limited to HSBC Bank PLC of up to £540,000 and to HSBC Asset Finance (UK) and HSBC Equipment Finance Limited of 
up to £225,000 in aggregate. The guarantees reduce on a pound for pound basis to the extent of capital repayments in respect of 
the drawn debt and any amounts realised by the bank pursuant to any security provided in respect of the debt. The Guarantee with 
respect to HSBC Bank plc expires on the earlier of 11 years and 3 months from the date on which the guarantee became effective, the 
secured liabilities are repaid, or by mutual agreement with HSBC Bank plc. The Guarantees with HSBC Asset Finance (UK) Limited and 
HSBC Equipment Finance Limited expire after the secured liabilities are repaid, or by mutual agreement with HSBC Asset Finance (UK) 
Limited and HSBC Equipment Finance Limited respectively.

Also during the current financial year a subsidiary of the Group entered into a guarantee with Ulster Bank Limited whereby it 
guaranteed repayment of a loan plus interest and charges, to a maximum value of €1,150,000, which was drawn by one of its 
customers. The guarantee expires on the earlier of 3 years from the date of the first drawdown or the date on which the customer 
discharges its liability in its entirety.

During the 2014 financial year, a subsidiary of the Group entered into a guarantee in favour of Bank of Scotland plc whereby it 
guaranteed repayment of a 5-year term loan facility of up to €1,000,000 made by Bank of Scotland plc to a customer of a subsidiary of 
C&C Group plc, together with interest and other charges due under the facility and account charges. 

During the 2011 financial year, a subsidiary of the Group, entered into a guarantee with Clydesdale Bank plc whereby it guaranteed 
£250,000 plus interest and charges of the drawn debt of one of its customers. The guarantee expires on the earlier of: 10 years from 
the date on which the guarantee becomes effective, the secured liabilities are repaid, or by mutual agreement with Clydesdale Bank 
plc.

Invest Northern Ireland funding, in the form of an employment grant, of €0.2m (2014: €nil) was received in the current financial year. 
Enterprise Ireland funding of €nil (2014: €1.0m) has previously been received towards the costs of implementing developmental 
projects. Scottish Enterprise Board funding of €0.3m (€nil in the current financial year) has previously been received under the terms of 
its Regional Selective Assistance Scotland Scheme. All of these funds are fully repayable should the recipient subsidiary of the Group 
at any time during the term of the agreements be in breach of the terms and conditions of the agreements. The agreements terminate 
five years from date of the last receipt of funding which in the case of Invest Northern Ireland funding is September 2019, Enterprise 
Ireland funding is March 2018 and in the case of the Scottish Enterprise Board funding is July 2016.

Under the terms of the Sale and Purchase Agreements with respect to the disposal of the Wines and Spirits distribution businesses in 
the year ended to 28 February 2009, the Group had a maximum exposure of €9.6m with respect to the Republic of Ireland business 
and £1.9m with respect to the Northern Ireland business in relation to warranties undertaken. The time limit for all claims with respect 
to these warranties expired on 13 June 2010 and 26 August 2010 respectively, except for any claim relating to tax in Northern Ireland 
where the time limit is 7 years from the transaction date and is due to expire in February 2016. 

Under the terms of the Sale and Purchase Agreement with respect to the disposal of the Group’s Spirits & Liqueurs business to William 
Grant & Sons Holdings Limited in the year ended 28 February 2011, the Group had a maximum aggregate exposure of €300.0m in 
relation to warranties (€99.0m in relation to tax warranties). The time limit for the notification of all claims with respect to all warranties 
with the exception of tax claims expired on 29 October 2011. The time limit for any claim relating to tax is 5 years from the transaction 
date and is due to expire on 29 June 2015. 

ANNUAL REPORT 2015C&C GROUP PLC 
 
 
 
 
 
170

Under the terms of the Sale and Purchase Agreement with respect to disposal of the Group’s Northern Ireland wholesaling business 
in the year ended 29 February 2012, the Group has a maximum aggregate exposure of £4.3m in relation to warranties. The time limit 
for notification of all claims with respect to these warranties expired on 3 February 2013, with the exception of any claim relating to tax 
where the time limit is 7 years from the transaction date and is due to expire on 3 August 2018.

Pursuant to the provisions of Section 17 of the Companies (Amendment) Act, 1986, the Company has guaranteed the liabilities of 
certain of its subsidiary undertakings incorporated in the Republic of Ireland for the financial year to 28 February 2015 and as a result 
such subsidiaries are exempt from the filing provisions of Section 7, Companies (Amendment) Act, 1986 (note 27).

26. RELATED PARTY TRANSACTIONS 
The principal related party relationships requiring disclosure in the consolidated financial statements of the Group under IAS 24 
Related Party Disclosures pertain to the existence of subsidiary undertakings and equity accounted investees, transactions entered 
into by the Group with these subsidiary undertakings and equity accounted investees and the identification and compensation of and 
transactions with key management personnel.

(a) Group
Transactions 
Transactions between the Group and its related parties are made on terms equivalent to those that prevail in arm’s length transactions.

Subsidiary undertakings
The consolidated financial statements include the financial statements of the Company and its subsidiaries. A listing of all subsidiaries 
is provided in note 27. Sales to and purchases from subsidiary undertakings, together with outstanding payables and receivables, are 
eliminated in the preparation of the consolidated financial statements in accordance with IFRS 10 Consolidated Financial Statements. 

Equity accounted investees
On 22 March 2013, the Group acquired 50% of the equity share capital of Wallaces Express Limited, a wholesaler of beverages in 
Scotland. The Group subsequently acquired the remaining 50% equity share capital of Wallaces Express Limited on 18 March 2014. 
The Group accounts for Wallaces Express Limited as a related party from date of the initial 50% investment, on 22 March 2013, to 
date of deemed disposal of this investment and subsequent acquisition of Wallaces Express Limited on 18 March 2014.

A subsidiary of the Group holds a 33% investment in Shanter Inns Limited with which the Group trades. Transactions between the 
Group and Shanter Inns are disclosed below.

On 21 March, 2012, the Group acquired a 25% equity investment in Maclay Group plc. The Maclay Group plc went into administration 
during the current financial year and the Group consequently impaired its investment in this entity, however the Group continues to 
trade with Maclay Inns Limited (in administration), a 100% owned subsidiary of the Maclay Group plc (in administration) and continues 
to account for it as a related party.

On 28 November 2012, the Group invested £0.3m (€0.4m at date of payment) in Thistle Pub Company Limited, a joint venture with 
Maclay Group plc. 

During the current financial year, the Group entered into a joint venture arrangement with Heather Ale Limited, run by the Williams 
brothers who are recognised as leading family craft brewers in Scotland, to form a new entity Drygate Brewing Company Limited. The 
joint venture, which is run independently of the joint venture partners existing businesses, operates a craft brewing and retail facility 
adjacent to Wellpark brewery. The total investment was €0.5m. 

Notes forming part of the financial statements (continued)FINANCIAL STATEMENTS 
 
171

The Group also holds a 50% investment in Beck & Scott (Services) Limited (Northern Ireland) and a 45.61% investment in The Irish 
Brewing Company Limited (Ireland) following its acquisition of Gleeson. The Group traded with Beck & Scott (Services) Limited 
(Northern Ireland) during the financial year as outlined below. The Group had no transactions with The Irish Brewing Company Limited 
(Ireland) which is a non-trading entity.

Loans extended by the Group to equity accounted investees are considered trading in nature and are included within advances to 
customers in Trade & other receivables (note 15).

Details of transactions with equity accounted investees during the year and related outstanding balances at the year end are as 
follows:- 

Sale of Goods to Equity accounted investees:
Wallaces Express Limited
Maclay Group plc
Thistle Pub Company Limited
Shanter Inns Limited
Beck & Scott (Services) Limited

Loans to Equity accounted investees:

Thistle Pub Company Limited

Drygate Brewing Company Limited

Purchase of Goods from Equity accounted investees:
Wallaces Express Limited

Net revenue

Balance outstanding

2015

€m

0.4
2.2
0.5
0.1
0.2
3.4

2014

€m

18.0
1.4
0.2
-
-
19.6

2015

€m

-
0.1
0.1
-
-
0.2

2014

€m

2.5
0.2
-
-
-
2.7

Balance outstanding

2015

€m

2.6

1.0

2014

€m

1.3

-

Purchases

Balance outstanding

2015

€m

2014

€m

2015

€m

2014

€m

0.2

6.6

n/a

1.3

All outstanding balances with equity accounted investees, which arose from arm’s length transactions, are to be settled in cash within 
one month of the reporting date. The loan to Thistle Pub Company Limited is repayable by equal quarterly repayments over a period of 
fifteen years, from date of each drawdown, at an interest rate of 4.5% over the Bank of England base rate or notwithstanding the other 
provisions of the agreement on written demand by the Group.

Key management personnel 
For the purposes of the disclosure requirements of IAS 24 Related Party Disclosures, the Group has defined the term ‘key management 
personnel’, as its executive and non-executive Directors. Executive Directors participate in the Group’s equity share award schemes 
(note 4) and death in service insurance programme and in the case of UK resident executive Directors are covered under the Group’s 
permanent health insurance programme.  The Group also provides private medical insurance for UK resident executive Directors. No 
other non-cash benefits are provided. Non-executive Directors do not receive share-based payments or post employment benefits.

ANNUAL REPORT 2015C&C GROUP PLC 
 
 
 
 
 
 
 
 
 
 
 
 
 
172

Details of key management remuneration are as follows:-

Number of individuals

Salaries and other short term employee benefits
Post employment benefits
Equity settled share-based payments
Dividend income with respect of JSOP Interests (note 23)

Total 

2015

2014

Number

Number

10

€m

2.4
0.3
(0.6)
0.5

2.6

9

€m

2.5
0.4
0.3
0.4

3.6

The relevant disclosure of Directors remuneration as required under the Companies Act, 1963 is as outlined above.

Two of the Group’s executive Directors were awarded Interests under the Group’s Joint Share Ownership Plan (JSOP). When an award 
is granted to an executive under the Group’s JSOP, its value is assessed for tax purposes with the resulting value being deemed to 
fall due for payment on the date of grant. Under the terms of the Plan, the executive must pay the Entry Price at the date of grant 
and, if the tax value exceeds the Entry Price, he must pay a further amount, equating to the amount of such excess, before a sale of 
the awarded Interests. The deferral of the payment of the further amount is considered to be an interest-free loan by the Company 
to the executive and a taxable benefit-in-kind arises, charged at the Revenue stipulated rates (Ireland 12.5% to 31 December 2012 
and 13.5% from 1 January 2013, UK 4% to 5 April 2014 and 3.25% from 6 April 2014). The balances of the loans outstanding to the 
executive Directors in the context of the above as at 28 February 2015 and 28 February 2014 are as follows:-

Stephen Glancey
Kenny Neison

Total

28 February

28 February

2015

€’000

111
83

194

2014

€’000

111
83

194

The loans fall due for repayment prior to the sale of their awarded Interests.

(b) Company
The Company has a related party relationship with its subsidiary undertakings. Details of the transactions in the year between the 
Company and its subsidiary undertakings are as follows:- 

Dividend income
Expenses paid on behalf of and recharged by subsidiary undertakings to the Company 
Equity settled share-based payments for employees of subsidiary undertakings
Funding of cash requirements of subsidiary undertakings
(Drawdown)/repayment of cash funding and other cash movements with subsidiary undertakings

2015

€m

191.8
(3.3)
0.2
-

(154.6)

2014

€m

-
(4.0)
0.8
-
27.7

Notes forming part of the financial statements (continued)FINANCIAL STATEMENTS 
 
173

Notes

Nature of business

Class of shares held as at 28 February 2015
(100% unless stated)

(a) (m) Cider

Financing company

Holding company

(b) (m) 
(n)
(a) (m) 
(n)
(a) (m) 
(n)
(b) (m) Holding company

Holding company

(a) (m) Holding company

(a) (m) Provision of management 

services

(a) (m) Holding company

(b) (m) Property holding company

(b) (m) Logistics

(b) (m) Wines & spirits

(b) (m) Soft drinks

(b) (m) Holding company

(b) (m) Wholesale of  drinks

(b) (m) Holding company

(b) (m) Holding company

(b) (m) Soft drinks

Ordinary

Ordinary

Ordinary & Convertible 

Ordinary

Ordinary

Ordinary

6% Cumulative Preference, 5% 
Second  Non-Cumulative Preference & 
Ordinary Stock 
Ordinary

Ordinary

Ordinary

Ordinary

Ordinary, 12% Cumulative Convertible 
Redeemable Preference and 3% 
Cumulative Redeemable Convertible 
Preference
Ordinary

Ordinary

Ordinary

Ordinary

Ordinary 

(b) (m) Holding company

Ordinary &  Non-Voting Ordinary

(b) (m) Property holding company

(a) (m) Beer 

(a) (m) Financing company

27.  SUBSIDIARY UNDERTAKINGS
Trading subsidiaries

Incorporated and registered in Republic of 
Ireland

Bulmers Limited

C&C Financing Limited

C&C Group International Holdings Limited

C&C Group Irish Holdings Limited

C&C Group Sterling Holdings Limited

C&C (Holdings) Limited

C&C Management Services Limited

Cantrell & Cochrane Limited

Crystal Springs Water Company Limited

Gleeson Logistic Services Limited

Gleeson Wines & Spirits Limited

Greensleeves Confectionery Limited

Latin American Holdings Limited

M&J Gleeson & Co 

M and J Gleeson and Company Holdings Limited

M.& J. Gleeson (Investments) Limited

M. and J. Gleeson (Manufacturing) Company 

M and J Gleeson (Manufacturing) Company 
Holdings Limited

M & J Gleeson Property Development Limited

Tennent’s Beer Limited 

The Annerville Financing Company

The Five Lamps Dublin Beer Company Limited

Tipperary Natural Mineral Water Company

(b) 

Beer 

(c) (m) Water

Tipperary Natural Mineral Water Company Holdings 
Limited

Tipperary Natural Mineral Water (Sales)

Tipperary Natural Mineral Water (Sales) Holdings 
Limited

(b) (m) Holding company

(b) (m) Water 

(b) (m) Holding company

Wm. Magner Limited

Wm. Magner (Trading) Limited

(a) (m) Cider

(a) (m) Financing company 

Incorporated and registered in Northern Ireland

C&C Holdings (NI) Limited 

Gleeson N.I. Limited

Tennent’s NI Limited

(d)

(d)

(d)

Holding company

Wholesale of drinks

Cider and beer 

Ordinary

Ordinary

Ordinary
Ordinary (87.5%)

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary & 3.25% Cumulative 
Preference

ANNUAL REPORT 2015C&C GROUP PLC174

Incorporated and registered in England and Wales

C&C Management Services (UK) Limited

Green Light Brands Limited

Magners GB Limited

Monuriki Drinks Limited

Monuriki Sales & Marketing Limited

Incorporated and registered in Scotland

Macrocom (1018) Limited

Tennent Caledonian Breweries UK Limited

Tennent Caledonian Breweries Wholesale Limited 
(formerly Wallaces of Ayr Limited)

Wallaces Express Limited

Wellpark Financing Limited

Incorporated and registered in Luxembourg

C&C IP Sàrl

C&C IP (No. 2) Sàrl

C&C Luxembourg Sàrl

Incorporated and registered Portugal

Biofun - Produtos Biológicos Do Fundão Limitada

Frontierlicious Limitada

Incredible Prosperity Limitada

Incorporated and registered in Delaware, USA 

Green Mountain Beverages Management 
Corporation, Inc 

Vermont Hard Cider Company Holdings, Inc.

Vermont Hard Cider Company, LLC

Wm. Magner, Inc.

Incorporated and registered in Singapore

C&C International (Asia) Pte. Ltd.

(e)

(e)

(e)

(e)

(e)

(g)

(f)

(g)

(g)

(f)

(h)

(h)

(h)

(i)

(i)

(i)

(j)

(j)

(j)

(j)

(l)

Provision of management 
services
Sales & Marketing 

Cider and beer 

Sales & Marketing

Sales & Marketing

Investment

Beer and cider

Wholesale of drinks

Holding company

Financing company

Ordinary

Ordinary 

Ordinary

Ordinary

Ordinary 

Ordinary 

Ordinary

Ordinary

Ordinary

Ordinary

Licensing activity

Licensing activity

Class A to J Units

Class A to J Units

Holding and financing company Class A to J Units

Ingredients

Orchard management

Orchard management

Ordinary

Ordinary

Ordinary

Licensing activity

Common Stock

Holding company 

Cider

Cider 

Common Stock

Membership Units

Common Stock

Sales & Marketing 

Ordinary

Notes forming part of the financial statements (continued)FINANCIAL STATEMENTSNon-trading subsidiaries

Incorporated and registered in Republic of Ireland

C&C Agencies Limited

C&C Brands Limited 

C&C Gleeson Group Pension Trust Limited (formerly 
Calenford Limited)

C&C Group Pension Trust Limited

C&C Group Pension Trust (No. 2) Limited

C&C Profit Sharing Trustee Limited

Ciscan Net Limited

Cooney & Co.

Cravenby Limited

Dowd’s Lane Brewing Company Limited 

Edward and John Burke (1968) Limited

Findlater (Wine Merchants) Limited

Fruit of the Vine Limited

Gleeson Management Services

J.L. O’Brien Clonmel

M&J Gleeson Nominees Limited 

Magners Irish Cider Limited

Pastnow Limited

Sceptis Limited

Showerings (Ireland) Limited

Tennmel Limited (formerly Bavaria City Racing 
Limited)

Thwaites Limited

Vandamin Limited

(a) (m) Non-trading

(a) (m) Non-trading

(b)

Non-trading

(a) (m) Non-trading

(a) (m) Non-trading

(a) (m) Non-trading

(a) (m) Non-trading

(b) (m) Non-trading

(a) (m) Non-trading

(a) (m) Non-trading

(a) (m) Non-trading

(a) (m) Non-trading

(a) (m) Non-trading

(b) (m) Non-trading

(b) (m) Non-trading

(b) (m) Non-trading

(a) (m) Non-trading

(b) (n) Non-trading

(a) (m) Non-trading

(a) (m) Non-trading

(b) (m) Non-trading

(a) (m) Non-trading

(a) (m) Non-trading

Incorporated and registered in Northern Ireland

C&C 2011 (NI) Limited

C&C Profit Sharing Trustee (NI) Limited

(d)

(d)

Non-trading

Non-trading

Incorporated and registered in England and Wales

C&C (UK) Limited

Gaymer Cider Company Limited

(e)

(e)

Non-trading 

Non-trading

175

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Ordinary & A Ordinary

Ordinary

Ordinary

Ordinary

Ordinary & A Ordinary 

Ordinary & A Ordinary

Ordinary

Ordinary

Ordinary

Ordinary & Preference

Ordinary

Ordinary 

Ordinary

Ordinary

Ordinary & A-E Non-Voting

A & B Ordinary

A & B Ordinary

Ordinary

Ordinary

Ordinary

Ordinary

Incorporated and registered in Germany

Wm. Magner GmbH 

(k) (o) Non-trading

Ordinary

Notes
(a) - (o) 
The address of the registered office of each of the above companies is as follows:
(a) Annerville, Clonmel, Co. Tipperary, Ireland.
(b) Bulmers House, Keeper Road, Crumlin, Dublin 12, Ireland.
(c) Pallas Street, Borrisoleigh, Co Tipperary.
(d) 15 Dargan Road, Belfast, BT3 9LS.
(e) Kilver Street, Shepton Mallet, Somerset, BA4 5ND, England.
(f) Wellpark Brewery, 161 Duke St, Glasgow G31 1JD, Scotland.
(g) Crompton Way, North Newmoor Industrial Estate, Irvine, Strathclyde, KA11 4HU. 
(h) L-2132 Luxembourg, 18 Avenue Marie-Therese, Luxembourg.
(i) Quinta Ferreira De Baxio, Castelo Branco, Fundão Parish, 6230 610 Salgueiro, Portugal.
(j) 2711 Centerville Road, Suite 400,  Wilmington, Delaware 19808, USA.
(k) Hans-Stießberger-Strae 2b, 885540 Haar, Germany.
(l) 143, Cecil Street, #03-01, GB Building, Singapore – 069542. 
(m) Companies covered by Section 17 guarantees (note 26). 
(n) Immediate subsidiary of C&C Group plc.
(o) Wm Magner GmbH is in liquidation.

ANNUAL REPORT 2015C&C GROUP PLC176

Equity accounted investees

Company Name

Beck & Scott (Services) Limited 
(Northern Ireland)

Drygate Brewing Company Limited 
(Scotland)

Maclay Group plc (Scotland)

The Irish Brewing Company Limited 
(Ireland)

Thistle Pub Company Limited 
(Scotland)

(a)

(b)

(c)

(d)

(e)

Nature of business

Wholesale of drinks 

Class of shares and % held

Ordinary, 50%

Brewing 

B Ordinary, 49%

Operator of managed public houses

B Ordinary, 23.5%

Non-trading

Ordinary, 45.61%

Operator of public houses

B Ordinary, 47%

(f)

Public houses

Shanter Inns Limited
(a) - (f) 
The address of the registered office of each of the above equity accounted investees is as follows:
(a) Unit 1, Ravenhill Business Park, Ravenhill Road, Belfast, BT6 8AW. 
(b) 85 Drygate, Glasgow, G4 0UT.
(c) G1 Building, 5 George Square, Glasgow, G2 1DY.
(d) Bulmers House, Keeper Road, Crumlin, Dublin 12.
(e) Unit 2/4 The E-Centre, Cooperage Way Business Village, Alloa, FK10 3LP. 
(f) 230 High Street, Ayr, KA7 1RQ.

28. APPROVAL OF FINANCIAL STATEMENTS
These financial statements were approved by the Directors on 13 May 2015. 

Ordinary, 33%

Notes forming part of the financial statements (continued)FINANCIAL STATEMENTS 
Financial Definitions

177

Adjusted earnings

Profit for the year attributable to equity shareholders as adjusted for exceptional items

Company

C&C Group plc

Constant Currency

Prior year revenue, net revenue and operating profit for each of the Group’s reporting segments is 
restated to constant exchange rates for transactions by subsidiary undertakings in currencies other than 
their functional currency and for translation in relation to the Group’s non-euro denominated subsidiaries 
by revaluing the prior year figures using the current year effective foreign currency rates

DWT

EBITDA

Dividend Withholding Tax

Earnings before Interest, Tax, Depreciation and Amortisation charges excluding the Group’s share of 
equity accounted investees’ profit/(loss) after tax

Adjusted EBITDA

EBITDA as adjusted for exceptional items

EBIT

Earnings before Interest and Tax

Adjusted EBIT

EBIT as adjusted for exceptional items

Effective tax rate (%)

Income and deferred tax charges relating to continuing activities before the tax impact of exceptional 
items calculated as a percentage of Profit before tax for continuing activities before exceptional items 
and excluding the Group’s share of equity accounted investees’ profit/(loss) after tax

EPS

EU

Exceptional

Free cash flow

GB

Group

HL

IAS

IASB

IFRIC

IFRS

Interest cover

Export

LAD

Earnings per Share

European Union

Significant items of income and expense within the Group results for the year which by virtue of their 
scale and nature are disclosed in the income statement and related notes as exceptional items

Free Cash Flow is a non-GAAP measure that comprises cash flow from operating activities net of 
capital investment cash outflows which form part of investing activities. Free Cash Flow highlights the 
underlying cash generating performance of the ongoing business 

Great Britain (i.e. England, Wales and Scotland)

C&C Group plc and its subsidiaries

Hectolitre (100 Litres)

kHl = kilo hectolitre (100,000 litres) 

mHl = millions of hectolitres (100 million litres)

International Accounting Standards

International Accounting Standards Board

International Financial Reporting Interpretations Committee

International Financial Reporting Standards as adopted by the EU

Calculated by dividing the Group’s EBITDA excluding exceptional items and discontinued activities 
by the Group’s interest expense, excluding issue cost write-offs, fair value movements with respect to 
derivative financial instruments and unwind of discounts on provisions, of the same period

Sales in territories outside of the Ireland, Scotland, England & Wales and North America

Long Alcoholic Drinks 

Net debt/(cash)

Net debt/(cash) comprises cash and borrowings net of unamortised issue costs

ANNUAL REPORT 2015C&C GROUP PLC178

Financial Definitions (continued)

Net debt:EBITDA

Net revenue

NI

Off-trade

On-trade

Operating profit

PPE

Revenue

ROI

TSR

UK

US 

A measurement of leverage, calculated as the Group’s interest-bearing debt less cash & cash 
equivalents, divided by its EBITDA excluding exceptional items and discontinued activities. The net debt 
to EBITDA ratio is a debt ratio that shows how many years it would take for the Group to pay back its 
debt if net debt and EBITDA are held constant

Net Revenue is defined by the Group as Revenue less Excise duty. Excise duties, which represent a 
significant proportion of Revenue, are set by external regulators over which the Group has no control 
and are generally passed on to the consumer, consequently the Directors consider that the disclosure 
of Net Revenue enhances the transparency and provides a more meaningful analysis of underlying sales 
performance

Northern Ireland

All venues where drinks are sold for off-premise consumption including shops, supermarkets and cash & 
carry outlets selling alcohol for consumption off the premises

All venues where drinks are sold at retail for on-premise consumption including pubs, hotels and clubs 
selling alcohol for consumption on the premises

Profit earned from the Group’s core business operations before net financing and income tax costs and 
excluding the Group’s share of Equity accounted investees’ profit/(loss) after tax. In line with the Group’s 
accounting policies certain items of income and expense are separately classified as exceptional items 
on the face of the Income Statement. 

Property, plant & equipment

Revenue comprises the fair value of goods supplied to external customers exclusive of intercompany 
sales and value added tax, after allowing for discounts, rebates, allowances for customer loyalty and 
other pricing related allowances and incentives

Republic of Ireland

Total Shareholder Return

United Kingdom (Great Britain and Northern Ireland)

United States of America

FINANCIAL STATEMENTSShareholder and Other Information

179

C&C Group plc is an Irish registered company. Its ordinary shares are quoted on the Irish and London Stock Exchanges (ISIN: 
IE00B010DT83 SEDOL: B010DT8). 

C&C Group plc also has a Level 1 American Depository Receipts (ADR) programme for which Deutsche Bank acts as depository 
(symbol CCGGY). Each ADR share represents three C&C Group plc ordinary shares. 

The authorised share capital of the Company at 28 February 2015 was 800,000,000 ordinary shares at €0.01 each. The issued share 
capital at 28 February 2015 was 348,547,138 ordinary shares of €0.01 each. 

CREST
C&C Group plc is a member of the CREST share settlement system. Therefore transfers of the Company’s shares takes place 
through the CREST settlement system. Shareholders have the choice of holding their shares in electronic form or in the form of share 
certificates. Shareholders should consult their stockbroker if they wish to hold their shares in electronic form.

SHARE PRICE DATA
Share price at 28 February

No of Shares in issue at 28 February
Market capitalisation

Share price movement during the financial year
-high
-low

2015
€3.861

2014
€4.922

Number
348,547,138
€1,346m

Number
346,840,406
€1,707m

€4.936
€3.230

€5.187
€3.750

DIVIDEND PAYMENTS
The Company may, by ordinary resolution declare dividends in accordance with the respective rights of shareholders, but no dividend 
shall exceed the amount recommended by the Directors. The Directors may also declare and pay interim dividends if they believe they 
are justified by the profits of the Company available for distribution.

An interim dividend of 4.5 cent per share was paid in respect of ordinary shares on 23 December 2014.

A final dividend of 7.0 cent, if approved by shareholders at the 2015 Annual General Meeting, will be paid in respect of ordinary shares 
on 10 July 2015 to shareholders on the record on 22 May 2015. A scrip alternative will be offered to shareholders.

Dividend Withholding Tax (‘DWT’) must be deducted from dividends paid by an Irish resident company, unless a shareholder is entitled 
to an exemption and has submitted a properly completed exemption form to the Company’s Registrars. DWT applies to dividends 
paid by way of cash or by way of shares under a scrip dividend scheme and is deducted at the standard rate of income tax (currently 
20%). Non-resident shareholders and certain Irish companies, trusts, pension schemes, investment undertakings, companies resident 
in any member state of the European Union and charities may be entitled to claim exemption from DWT and have been sent the 
relevant exemption form. Further copies of the form may be obtained from the Company’s Registrars. Shareholders should note that 
DWT will be deducted from dividends in cases where a properly completed exemption form has not been received by the relevant 
record date. Shareholders who wish to have their dividend paid direct to a bank account, by electronic funds transfer, should contact 
Capita Registrars to obtain a mandate form. Tax vouchers will be sent to the shareholder’s registered address under this arrangement.

CREST members
Shareholders who hold their shares via CREST will automatically receive dividends in euro unless they elect otherwise.

Non-CREST members
Shareholders who hold their shares in certificate form will automatically receive dividends in euro with the following exceptions:

• Shareholders with an address in the United Kingdom (UK) will automatically receive dividends in sterling,

• Shareholders who had previously elected to receive dividends in a particular currency will continue to receive dividends in that 

currency.

Shareholders who wish to receive dividends in a currency other than that which will be automatically used should contact the 
Company’s Registrars.

ANNUAL REPORT 2015C&C GROUP PLC180

SHAREHOLDER AND OTHER INFORMATION

Shareholder and Other Information (continued)

ELECTRONIC COMMUNICATIONS
Following the introduction of the Transparency Regulations 2007, and in order to promote a more cost effective and environmentally 
friendly approach, the Company provides the Annual Report electronically to shareholders via the Group’s website and only sends a 
printed copy to those who specifically request one. Shareholders who wish to alter the method by which they receive communications 
should contact the Company’s registrar. All shareholders will continue to receive printed proxy forms, dividend documentation, 
shareholder circulars, and, where the Company deems it appropriate, other documentation by post.

FINANCIAL CALENDAR
Annual General Meeting
Ex-dividend date
Record date for dividend
Latest date for receipt of elections and mandates
Payment date for final dividend 
Interim results announcement 
Interim dividend payment
Financial year-end

COMPANY SECRETARY AND REGISTERED OFFICE
David Johnston, C&C Group plc
Bulmers House, Keeper Road, Crumlin, Dublin 12 
Tel: +353 1 506 3900

Date
2 July 2015 
21 May 2015 
22 May 2015 
25 June 2015 
10 July 2015 
October 2015
December 2015
29 February 2016

REGISTRARS
Shareholders with queries concerning their holdings, dividend information or administrative matters should contact the Company’s 
registrars:
Capita Asset Services, Shareholder solutions (Ireland) 
2 Grand Canal Square, Dublin 2  
Tel: +353 1 553 0050 
Fax: +353 1 224 0700 
Email: enquiries@capita.ie

AMERICAN DEPOSITARY RECEIPTS (ADR)
Shareholder with queries concerning their ADR holdings should contact: 
Deutsche Bank Trust Company Americas 
C/o American Stock Transfer & Trust Company, 6201 15th Avenue,
Brooklyn, NY 11219.
Tel: Toll free +1 866 249 2593 
International +1 718 921 8137 
Email: DB@amstock.com 

INVESTOR RELATIONS
FTI Consulting
10 Merrion Square, Dublin 2

PRINCIPAL BANKERS
Bank of Ireland
Bank of Scotland
Barclays Bank
Danske Bank
HSBC
Rabobank
Ulster Bank

C&C GROUP PLC

ANNUAL REPORT 2015

181

SOLICITORS 
McCann FitzGerald
Riverside One, Sir John Rogerson’s Quay, Dublin 2

STOCKBROKERS
Davy 
49 Dawson Street, Dublin 2

Investec Bank plc
2 Gresham Street, London EC2V 7QP

AUDITOR
KPMG
Chartered Accountants
1 Stokes Place, St. Stephen’s Green, Dublin 2

WEBSITE
Further information on C&C Group plc is available at 
www.candcgroupplc.com

Bulmers House, Keeper Road, Crumlin, Dublin 12. 
www.candcgroupplc.com