Cloudcall Group plc is a software company that provides integrated multi-channel communication services for customer relationship management systems across various regions. Through its CloudCall suite of products, the company enables voice, SMS, and instant messaging from desktops and mobile devices to be integrated into a company's CRM software. This allows for efficient customer communication, tracking, and analysis through detailed activity reports and follow-up actions generated from within the CRM system. The company was previously known as Synety Group plc and has been operating since 2005 from its headquarters in Leicester, UK.