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Countrywide PLC

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FY2016 Annual Report · Countrywide PLC
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Bringing people and 
property together

 Countrywide plc Annual Report 2016

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Countrywide is the UK’s leading 
integrated property services group    

Customers are at the heart of our business. We are uniquely placed to 
support them at every stage of their property journey through a combination 
of national reach and local expertise – available online, on the phone and on 
the high street. This is supported by a diverse range of products and services: 
sales and lettings, mortgages and insurance, surveying, conveyancing, 
land and new homes, asset management and commercial.

For more information,  
view our website: 
www.countrywide.co.uk

Strategic report
02  At a glance
04  Our chairman’s review
06  Our chief executive officer’s review
08  Our business model
10  Our strategy
15  Our markets
17  Risk management
23  Segmental review

23  Retail
26  London
28  Financial Services
30  B2B

33  Our chief financial officer’s review
36  Our people

Corporate governance
38  Board of directors
40  Chairman’s introduction to 
corporate governance

41  Corporate governance statement
43  Report of the Nomination 

Committee

46  Report of the Audit and 

Risk Committee

52  Directors’ remuneration report
67  Directors’ report
69  Directors’ responsibilities report

Financial statements
70  Independent auditors’ report
76  Consolidated income statement
77  Consolidated statement of 
comprehensive income

78  Consolidated statement of changes 

in equity

79  Consolidated balance sheet
80  Consolidated cash flow statement
81  Notes to the financial statements
121 Independent auditors’ report
123 Company balance sheet
124 Company statement of changes 

in equity

125 Notes to the Company 
financial statements

129 Appendix (forming part of the 

financial statements)
135 Company information
136 Forward-looking statements

 
 
 
 
Financial highlights

•  Maintained income through market share gains, benefit  

•  Positive progress in Lettings, Financial Services 

of 2015 acquisitions

and Surveying

•  Challenging residential market, investment to support 

•  Key cost initiatives underway to underpin  

future growth impacts profitability and cash flow

future profits

Total income (£m)

Operating profit (£m)

Basic EPS (p)

Adjusted EBITDA1 (£m)

Adjusted EPS2 (p)

737.0 +0%

28.9 -46%

8.0 -58%

83.5 -26%

19.3 -40%

702.2

733.7

737.0

84.9

30.8

121.1

113.0

36.7

32.2

53.8

18.9

83.5

19.3

28.9

8.0

14

15

16

14

15

16

14

15

16

14

15

16

14

15

16

1   Earnings before interest, tax, depreciation, amortisation, exceptional items, contingent consideration, share-based payments and share of profits 

from joint venture, referred to hereafter as ‘EBITDA’.

2   Adjusted earnings per share is calculated on profit for the year before exceptional items, amortisation of acquired intangibles, contingent consideration 

and share-based payments (net of taxation).

Operational highlights

Volatile residential  
property market

Focus on key organic 
strategic initiatives

•  Stamp duty changes
•  Additional 3% stamp duty land tax 

on buy to let/second homes

•  Record level of mortgage market share
•  Significant improvement in 

remortgage activity

•  EU referendum creates uncertainty

•  Encouraging trend in landlord retention

Investment in foundations 
for future success

•  Multichannel proposition
•  Lettings customer service
•  Underlying infrastructure

Annual Report 2016  Countrywide plc

01

At a glance

Our diverse 
offering

Customers are at the heart of our business. We bring 
people and property together to help our customers 
at every step of their property journey.

Our experienced leadership team

  Our chairman’s review 
page 4

  Our chief executive officer’s review 
page 6

  Our chief financial officer’s review 
page 33

Read about our Board page 38

Our focused strategy

Our customers

Our people

Our portfolio

Delivering a better, more personalised 
customer experience

Creating an internal environment for  
great people to flourish

Aligning our portfolio to where the 
growth is, thereby creating greater 
shareholder value

Read more on our strategy page 10

02

Countrywide plc  Annual Report 2016

Strategic reportOur diverse products and services

FOR SALE

TO LET

Sales

Lettings

Mortgages and insurance

Surveying

Conveyancing

Land and New Homes

Asset management

Commercial

Read more on our business model page 8

Read more on our segmental reviews page 23

Our national reach and local expertise...

66,000+

properties exchanged*

127,000+

properties under management*

 £15.7bn

of mortgages completed*

  * For the year ended 31 December 2016.

** As at 28 February 2017.

...with a strong brand portfolio, including:

991

branches**

Read more on our portfolio page 14

Annual Report 2016  Countrywide plc

03

Strategic reportOur chairman’s review

Building for 
the future

In summary

•  Diversified portfolio helped contribute 
to maintaining revenue against a very 
challenging backdrop

•  Tough market conditions are a catalyst for 
accelerating our transformation agenda 

•  Executive team is committed to building 
a customer focused company, driving 
and delivering efficiency and creating 
a sustainable and profitable business 

04

My first year as chairman coincided with a particularly 
challenging market backdrop. Overall the property market 
was destabilised by fiscal change and heightened economic 
uncertainty, which inevitably had an impact on transactions. 

Changes to the stamp duty regime, the UK’s decision to leave 
the European Union and proposed changes to tenants’ fees all 
had an effect on the sector and the Group. Property will always 
be a part of the national conversation and how the industry reacts 
to these conditions will remain a key focus for a wide variety of 
stakeholders going forward.

Tough market conditions can act as a catalyst for necessary 
change and true leaders show their strength by responding, 
transforming their business model to build and ultimately to 
thrive. I have been impressed at how quickly Countrywide has 
faced into these challenges and how the executive team has 
responded, by accelerating our transformation agenda.

2016 results delivered a modest growth in income to £737.0 million 
(2015: £733.7 million), despite the unpredictable residential 
sales market. EBITDA decreased by 26% to £83.5 million 
(2015: £113.0 million), and statutory operating profit by 46%, 
as a result of a reduced sales transaction market and investment 
in key areas of our business, impacting underlying profitability.

The Company is at a critical point in its evolution, and is determined 
to reinforce its leadership by developing a business that better 
reflects the needs of our customers. We accept that the market 
will continue to be constrained and that we need to transform 
our business, but we do so from a position of strength. We have 
genuine national reach, a broad service offering and a portfolio 
of high quality, well known brands. 

The Company is at a critical 
point in its evolution, and is 
determined to reinforce its 
leadership by developing a 
business that better reflects 
the needs of our customers.

Strategic reportAs we transform, the executive team is committed to building 
a customer focused company, driving and delivering efficiency 
and maintaining a sustainable and profitable business. Some of the 
decisions taken this year have put us ahead on this journey, not least:
•  defining a new operating model which will include resizing 

the retail estate, updating the technology platform and driving 
down our cost base

•  implementing a multichannel offering through a comprehensive 

digital, phone and high street presence

•  seizing the growth opportunity represented in the financial 

services sector

•  pausing all M&A activity after the first quarter of 2016 and 
focusing primarily on organic growth, delivering what we do 
already, but better.

As previously stated, we commenced a strategic review of our 
commercial business, Lambert Smith Hampton, during 2016 
to consider how best to maximise value in that sector over the 
coming years. That review continues and we anticipate it will 
conclude later this year.

Despite the uncertain market environment, we remain committed 
to reducing our leverage and at the same time enable the management 
team to future proof the business and exploit growth opportunities. 
To that end, and following consultations with our major shareholders, 
the Board has decided to make a small placing of up to 9.99% of 
our share capital available via a cash box structure today. In addition, 
we have reviewed our dividend policy and have rebased that to 
between 30 and 35% of earnings going forward. No final dividend 
will be paid for 2016.

I am confident that we are building a business for the long term, 
working towards a more resilient and efficient operating model 
that promotes organic growth through customer retention and by 
building on our unique strengths to be the best in the market at 
what we do.

Peter Long
Chairman
9 March 2017

Our vision

1

Recommended

more than any other company in the 
property sector.

2

Recognised

as one of the best places to work 
in the UK.

3

Transforming

the reputation of our industry.

4

Celebrated

for excellent sustainable 
financial performance.

Our values

Responsible

We do the right thing. We listen, 
take time to understand and always 
tell the truth.

Personal

We are a people business. We care 
about our customers and each 
other. We have fun.

Straightforward

We keep it simple, dealing with 
the complicated things so our 
customers don’t have to.

Passionate

We love working with property and 
we work hard, knowing what we do 
really matters.

Annual Report 2016  Countrywide plc

05

Strategic reportOur chief executive officer’s review

Geographic and  
service diversification 
underpins performance in uncertain markets

In summary

•  A year of unprecedented change
•  Focus on organic growth, execution and 

acceleration of proposition improvements, 
and business transformation

•  Growth in market share in Mortgages and 

Surveying, maintenance of our leading market 
share position in Sales and Lettings and growth 
in the number of properties under management 

•  Successful launch of our multichannel proposition
•  Streamlining our branch footprint as we move to 
fewer, bigger brands and fewer, better branches

06

2016 was a year of two halves for the property market in the UK. 
The first half of the year saw Countrywide benefit from a strong 
residential sales market and the actions we took to strengthen 
the core business in both Sales and Lettings. The changes to stamp 
duty land tax on second homes provided a lift to first quarter 
volumes as our sales team capitalised on those buying second 
homes – most notably investor landlords who pulled forward 
transactions to beat the April deadline for the additional 3% 
levy. However, the introduction of higher rate stamp duty land 
tax rates for second home purchasers combined with previous 
stamp duty land tax rate rises on £1 million homes suppressed 
the market. This was most evident at the upper end of the sector 
where the stamp duty burden is greatest, inevitably meaning 
that this – effectively geographic – tax hurts aspiring working 
households in London and the South East more than anywhere 
else in the UK. 

Neighbourhood City

Price of a
two bed
terrace house

Stamp duty  
for owner  -
 occupiers

Stamp duty for 
investors/
second home 
buyers

Wimbledon

London

£714,000 £25,700

Moseley 

Birmingham

£272,000

£3,600

Gosforth

Newcastle

£198,000

£1,460

£47,120

£11,760

£7,400

Source: Countrywide 2016

Read more on our markets page 15

The outcome of June’s referendum on the UK’s membership 
of the European Union predictably had an impact on confidence 
in the housing market in the second half of the year. Transactions fell 
in the third quarter, and in the fourth quarter were also down 
(9% year on year); consumers showed an appetite for mitigating 
risks and the number of customers seeking to remortgage was 
up, with approvals up by 14% compared to 2015, with the 
number of loans at its highest level since 2009. 

Thanks to the diversity of our geographic footprint and service 
offer, despite these headwinds, we maintained Group revenue 
at the same level as 2015. We increased our market share in 
Mortgages and Surveying, maintained our leading market share 
position in both Sales and Lettings, and took a significant step 
forward in our ability to grow the number of properties under 
management in our Lettings business. 

Our focus on building a business 
which is genuinely multichannel 
in nature, delivers more choice 
and flexibility to customers and 
lowers our cost of doing business 
is imperative.

Strategic reportOur focus on delivering improved levels of service to our landlords 
and their tenants has been a core focus for Countrywide over the 
last year and the turnaround in performance is really pleasing. 

Challenges in the property market are likely to be with us for some 
time whilst uncertainty around the UK economy weighs heavily on 
consumer confidence. The Chancellor’s intent to remove tenants’ 
fees brings further challenges to the rental sector, where increasing 
regulatory burdens risk some agents putting quality a poor second 
to rates of return. 

In our view, these market conditions create an impetus to change 
our business faster. Our focus on building a business which is 
genuinely multichannel in nature, delivers more choice and flexibility 
to customers and lowers our cost of doing business is imperative 
for us now. The launch of our digital sales pilot in summer 2016 
has surpassed our ambitions and we have now accelerated the 
rollout to more than 25% of our network. Whilst that rollout will 
continue at pace development is now focused on building both 
telephone and digital channels in our Mortgage and protection 
business and our across our Lettings proposition.

Our focus on reducing the cost base came immediately post the 
EU referendum and has continued at pace. We initiated significant 
cost cutting, with estimated run rate reductions of £10 million 
already embedded and a further £9 million expected in 2017. 
The strategic review of our Commercial business is underway as 
we seek a route to enable our growth agenda without increasing 
our debt. These exceptional costs of restructuring our business 
of £27.7 million (including £1.4 million impairment of brands we 
rationalised) were incurred in parallel with goodwill impairment 
charges of £19.6 million arising from market conditions.

The current market provides an opportunity to accelerate towards 
our vision of being recognised as the most recommended company 
in the property sector. The work we started in 2015 to improve our 
customers’ experience, while increasing the efficiency and productivity 
of our business, continues at pace. In 2016 that marked a shift away 
from growth delivered though acquiring independent businesses 
to organic growth. In building a multichannel network we have 
taken the opportunity to review our footprint across the UK and 
in pursuit of fewer, bigger, better brands and branches, we closed 
200 branches across the UK. That, coupled with a reduction in the 
layers of management, has enhanced our ability to move at pace, 

and focus on growing our business through achieving more for 
our customers. Seeing colleagues leave our business is never 
easy and, although tough, the decisions we took in 2016 will stand 
us in good stead as we navigate the market challenges ahead. 

As we enter 2017 we do so with confidence – both in the capabilities 
our business and our people have to serve our customers, and in 
our clear plans for transformation. The progress made, and momentum 
gained from responding rapidly to the changing market conditions 
in 2016, put us firmly on the front foot and mean we are well placed 
to deliver on our strategy: delivering a better, more personalised 
customer experience; creating an internal environment for great 
people to flourish; and aligning our portfolio to where the growth is. 

Alison Platt
Chief executive officer
9 March 2017

This strategic report was approved by the Board of directors on 
9 March 2017 and signed on its behalf by: 

Alison Platt
Chief executive officer

Annual Report 2016  Countrywide plc

07

Strategic reportOur business model

Customers are at  
the heart of what we do

Online

Price points

Geography

Products  
and services

Customers at  
the heart of  
our business 

On the high street

On the phone

 Diversi f i e d

 Multicha n n e l

Read more on our multichannel proposition page 12

08

Countrywide plc  Annual Report 2016

Strategic report 
 
 
 
Resilience through diversification

Geography

We operate across the UK 
residential property market and 
have over 900 branches around 
England, Scotland and Wales.

How this benefits us
Our national reach and local expertise give 
us unrivalled access to, and knowledge of, 
customers and communities up and down 
the country. This diversified brand footprint 
also helps ensure that our overall business 
model is more resilient as we offer our 
products and services to customers all  
over Britain, not just in particular parts  
of the country.

Price points

Our focus is on having the right 
brand in the right location to reach 
customers across all price points. 

How this benefits us
Last year we exchanged over £17 billion 
worth of properties across the country – 
more homes than anyone else – and we  
had over 90,000 properties under our 
management, representing the largest 
portfolio in the sector.

Network of over

50

brands 

Products and services

We’re not just estate and lettings 
agents – we are also the largest 
single mortgage broker in the UK, 
and we are experts in surveying, 
conveyancing and the commercial 
market too, supporting our 
corporate clients with all of their 
commercial needs. 

How this benefits us
We bring people and property together and, 
with our diverse range of products and 
services available to customers around the 
country in an increasingly multichannel way, 
we are able to:
•  support our customers at every step 

of their property journey 
•  diversify our revenue streams
•  give customers the added peace 

of mind to move seamlessly across 
channels if needed.

FOR SALE

TO LET

Annual Report 2016  Countrywide plc

09

Strategic reportOur strategy

Our strategic priorities

Our customers

Delivered in 2016

•  Pilot and launch of our multichannel proposition 

in six brands

•  Extended branch opening hours
•  Increased Group net promoter score by 58%
•  Introduction of a new Fixflo application for tenants 

to report maintenance and repairs issues

•  Retained 78.0% of landlords 
•  Invested in our recruitment model, training and 

IT infrastructure

Focus in 2017

•  Accelerated rollout of our multichannel proposition 

to the majority of our branch network 

•  Further improvement in net promoter scores, 

particularly in Lettings

•  Further improving landlord retention rates
•  Further improving remortgage rates

The headwinds of 2016 have not caused us to move 
away from our core belief – that as an organisation we 
will maintain our leadership in this sector by focusing 
on three strategic priorities:

•  delivering a better, more personalised 

customer experience

•  creating an internal environment for great  

people to flourish

•  aligning our portfolio to where the growth is, 
thereby creating greater shareholder value

We will deliver on these priorities by creating a resilient business 
with a shape that reflects market conditions and customer preference. 
This will be achieved through focus on the following key areas:

1 Growing our business

•  Continuing the rollout of our multichannel offering for customers 
•  Continuing to deliver growth in our Financial Services business 
•  Continuing to grow landlord retention and properties 

under management

2 Delivering cost optimisation

•  Fewer, better branches 
•  Fewer, bigger brands
•  Rationalising our back office functions
•  Updated technology platforms

3  Reassessing capital allocation

•  Building a robust balance sheet and driving cash generation
•  Putting our M&A plans on hold 
•  Investing in organic growth 

In some cases market conditions have given us licence to accelerate 
our change programme, for example: the rollout of our multichannel 
proposition; the reshaping of our brand and branch network; and the 
shift from growth primarily through M&A to organic growth. 

10

Countrywide plc  Annual Report 2016

Strategic reportOur people

Our portfolio

Delivered in 2016

Delivered in 2016

•  Held senior leadership programmes throughout the year 
to improve management skills and drive performance

•  Launch of first Group-wide intranet, ‘Our Place’
•  Introduction of ‘Under One Roof’ – a new benefit 
programme helping colleagues, and their families, 
move and save money

•  Completed our largest national investment in training 

our listing colleagues

•  Organic growth and M&A – improvements in our core 
service yielded strong returns and helped us grow our 
market share across the Group. The rollout of our 
multichannel proposition also improved productivity 
and made adding more high street branches unnecessary

•  Almost doubled remortgage rates year on year, from 

13% in 2015 to 25% in 2016

•  Reviewed and consolidated brands and branches 
ensuring we have the strongest performing brands 
and branches with the most sustainable future
•  Acquisitions of Finders Keepers, The Buy to Let 

Business, Mortgage Bureau and Capital Private Finance 

Focus in 2017

Focus in 2017

•  Better trained colleagues, supported by better IT 
•  Identifying our leaders of the future
•  Designing a range of development initiatives to nurture 

our existing talent

•  Increasing referrals and improving our ability to cross sell
•  Delivering new leadership programmes to enhance the 

knowledge, skills and capability of our leaders

•  Transforming our operating model
•  Organic growth with less M&A – our focus will shift 
further towards organic growth and away from using 
our capital to acquire businesses. We see potential for 
greater returns from accelerating our progress by 
having better products, propositions and channels

•  Fewer, bigger brands
•  Fewer, better branches in locations that are convenient 

for customers 

•  Even greater growth of the Financial Services business 
as we seek to become the preferred partner offering 
the best advice in mortgages and protection for 
customers throughout their lives

•  Balance sheet – we will aim to bring down the ratio 

of debt to earnings, to below 2x earnings over a period 
of time, and broadly maintain that level as we invest 
to grow organically 

Annual Report 2016  Countrywide plc

11

Strategic reportOur strategy continued

Strategy in action

Our 
customers

Our ambition to be ‘the most 
recommended company in the 
property sector’ means putting 
customers at the heart of our business. 
In 2015, we carried out our largest ever 
piece of customer research (>3,000 
people) to identify their needs and 
sharpen our customer segmentation 
– this insight is the foundation for 
everything we do as we centre the 
business around our customers.

Key performance indicators

Landlord retention

78.0% +3%

(2015: 75.4%)

Level of remortgages

25% +91%

(2015: 13%)

Net promoter scores

58%  

improvement year on year

Six of our brands offered our 
multichannel proposition by 
the end of 2016

12

Countrywide plc  Annual Report 2016

1

Deliver what we say we are going to

Our breadth of services provides a strong platform to support 
customers throughout their whole property journey. Trust, reliability, 
efficient communication, personal connection – the same needs are 
common across customer segments, and the industry as a whole is 
still not delivering consistently. We will be known for delivering on our 
promises. We continue to invest in our recruitment model, our training 
and our IT infrastructure to provide a better customer experience across 
all our channels. It is essential that we communicate well at key handover 
points as customers avail themselves of various services across the Group.

2

Personalise our customers’ journey

Property transactions are often complicated and emotional journeys, and 
all customers are different. We aim to better understand each customer 
at the start of their journey – whether in sales, lettings or financial services 
– so we can match their needs. With the launch of our multichannel 
proposition we are tailoring the journey to give customers more choice 
– choice of product, choice around how they interact with us, and choice 
in where they value support and where they want to take more control 
themselves. It allows for more convenience and greater transparency in 
the services they are paying for. We piloted and launched our multichannel 
proposition in 2016 and will roll this out to the majority of our branch 
network in 2017.

3

Measure the right things 

In a competitive marketplace, the reputation of our people and our 
brands is what drives customers to choose us ahead of others. We have 
rolled out net promoter scores in all our branches, and at regional and 
business unit level, which are core to how we manage and reward our 
people. We have continued to see an upward trend in scores at key 
touchpoints in the customer journey. 

Case study: Multichannel proposition

In line with our strategy of putting customers at the heart 
of what we do, in June 2016 we launched our new and unique 
multichannel proposition. It was informed by extensive 
consumer research which revealed that people are looking 
for choice, control, convenience and support when selling 
their home. Our unique proposition was designed specifically 
to meet these needs. It gives customers the greatest choice 
in the market: the ability to manage the process themselves 
online for a competitive fixed fee or use our full high street 
service providing the expertise and knowledge of our local 
teams, plus the flexibility and choice to switch at any time 
from the online service to the full high street service. 

It was really important to have a choice and it was great  
to see your services are based around what the  
customer wants.

Mr J C
Customer

Strategic reportOur 
people

To deliver a world class experience 
for our customers, Countrywide needs 
to be a great place to work. We must 
ensure our colleagues have the right 
tools for the job in an environment 
that is safe and one in which they 
can continually develop. By being 
recognised as one of the best places 
to work in the UK, we can continue 
to attract, develop and retain talented 
people who will take the Group forward 
throughout 2017 and beyond.

Key performance indicators

Annualised staff attrition

35% -3%

(2015: 34%)

Staff engagement levels

66% -6%

(2015: 70%)

1

Our great people

Connecting our people to our purpose motivates us all to deliver our 
best. Our people will feel valued, engaged and committed to providing 
a brilliant and personalised customer experience. We will ensure that 
our people have a great experience from the moment they join 
Countrywide and throughout their career with us. 

We want to give our people everything they need to bring our values 
to life, excel in their role and delight our customers. It is clear that by 
taking action on the feedback we receive from the MyCountrywide 
survey, and working together with our people across the business, 
we can continue to make changes that bring us ever closer to being 
recognised as one of the best places to work in the UK.

2

Striving for a high performance culture 

Great people flourish with the support of great leaders. Throughout the 
year, we held events to support and mentor our wider leadership team 
across the Countrywide Group, so they can lead our people effectively 
and drive performance. This was supported by the creation of a dedicated 
online community for our leaders to share information and best practice 
and discuss business topics, as well as providing business research, 
analytics and key communications.

3

Developing and training our talent

We are proud that our apprenticeship and graduate recruitment schemes 
continue to bring high quality people into Countrywide. These programmes 
run alongside City & Guilds accredited training for our colleagues within our 
Retail operations, including the opportunity of sponsorship to achieve 
recognised professional qualifications that are relevant to our sector. 

As well as this, our trainee surveyor programme continued to provide 
additional capacity for our surveyor network during 2016, with a further 
34 colleagues achieving Royal Institution of Chartered Surveyors (RICS) 
accreditation and Registered Valuer status as part of an in house career 
development route.

We are also looking to maximise the Apprenticeship Levy and 
the opportunities it presents in line with each of our business areas. 
For 2017 we will focus on upskilling our colleagues as we develop 
a solid platform to build on in the years to come. 

Case study: Under One Roof 

Our exclusive employee benefit scheme has been a huge 
success since it was introduced in 2016. Employees, and their 
close family, get discounts on Countrywide products and 
services. Some key benefits are an average £2,000 saving on 
estate agency fees, reduced survey and conveyancing rates, 
50% off landlord property management services and free 
mortgage advice. So far, our colleagues have saved over 
£1.2 million. 

As a first time buyer, using Under One Roof saved me 
£2,000 which will definitely help towards the cost of all 
the new kitchen appliances I need to buy. I found keeping 
the whole process within Countrywide so helpful and 
much less daunting!

Sam Foster
General Insurance Team Leader, Milton Keynes

Annual Report 2016  Countrywide plc

13

Strategic reportOur strategy continued

Strategy in action continued

Our 
portfolio

Our growth agenda is aligned with 
demand and addresses areas where 
we are under-represented, reducing 
potential cyclical exposure to UK 
residential property sales.

Key performance indicators

Financial Services market share

7% +17%

(2015: 6%)

Properties exchanged (Retail and London)

61,314 -2%

(2015: 62,490)

Properties under management 
(Retail and London)

91,144 +11%

(2015: 81,917)

14

Countrywide plc  Annual Report 2016

1

Financial Services 

Grow existing customer value.

We are the UK’s single largest mortgage broker and the growth of our 
Financial Services business within the Group, particularly within the 
remortgage market, was one of our biggest success stories in 2016.

The remortgage conversion rate for existing customers has almost 
doubled, from 13% to 25%, and there are opportunities for us to increase 
this further. We are committed to helping first time buyers and home 
movers to get the best possible mortgages for their circumstances, as 
well as ensuring that this also happens for our existing customer base. 

We see further potential within the financial services market and remain 
committed to growing this part of the Group, strengthening our diversified 
portfolio and retaining customers as their property and financial needs 
evolve throughout the course of their lives.

2

Organic growth

Leverage our existing brands and branches across the whole of the 
property value chain, increasing referrals and cross-selling opportunities.

Lettings
We are the UK’s largest lettings agent with over 90,000 homes under 
our management across the country. 

In 2016, we increased our share of lettings listings in London from 
4.5% to 4.8% and maintained our listings in Retail at 6.4%. We believe 
that there are opportunities to increase our volume and share of lettings 
in this expanding market in 2017.

We aim to continue improving our landlord retention rate and grow 
the number of properties we manage, driven by the improvements 
to service levels for both landlords and their tenants. 

Sales 
We are the largest estate agent in the UK and in 2016 sold over 61,000 
homes across the country, more than anyone else in the sector.

We have strengthened our overall customer offering with the launch of 
our multichannel proposition and through this will gain further market 
share in estate agency. 

Investment in our people and processes is driving better conversion 
of opportunities to instructions and lower withdrawal rates.

We have the largest market share in London and see significant 
potential for growth specifically within the £350,000–£1,000,000 
segment of the market.

Increase take-up of the range of services offered
Opportunities to increase take-up of mortgages, insurance and 
conveyancing by tailoring our product offering and services to meet 
the needs of our customers in Retail and London.

3

Cost optimisation 

Deliver a new, more efficient and effective operating model that 
ensures cost competitiveness by having:
•  fewer, bigger brands
•  fewer, better branches
•  rationalised back office functions
•  updated technology platforms.

Strategic reportOur markets

A look back over the 
past twelve months... 
...and a look forward to what 2017 has in store

Housing markets in 2016 were heavily influenced by external factors, 
namely the introduction of the 3% additional stamp duty charge 
for second home owners and weaker housing market sentiment in 
the run up to and after the EU referendum. In addition, the market 
in London in particular continued to be adversely impacted by the 
changes that were made to stamp duty land tax in December 2014.

Sales
The introduction of an increase in rates of stamp duty for second 
home buyers caused a surge in sales activity at the start of the 
year as investors brought forward purchases to avoid the charge. 
41% more homes were sold in Q1 2016 (299,439 Land Registry 
and Registers of Scotland) compared to Q1 2015 (213,261). While 
we expected a lull in activity in the following months, the underlying 
trend in activity also seems to have softened somewhat, 
particularly in Southern England.

Uncertainty weighing on housing sentiment in the run up to and 
after the EU referendum combined with the hangover from stamp 
duty has led to falling sales volumes since April. In H2 2016, 8% 
fewer homes were sold than in the same period in 2015 according 
to HMRC, with the Land Registry reporting a reduction in Q3 2016 
of 13% compared to Q3 2015.

Both the after effects of the 3% stamp duty charge and uncertainty 
related to the referendum have had a much more pronounced impact 
on the London sales market. Markets in the Midlands, the North, 
Wales and Scotland have seen transaction levels fare much better.

Combined with the softening in transactions, there has been a 
slowdown in house price growth across the country too – again, 
more pronounced in the South and coinciding with the result of 
the referendum, although that is not the only cause. Deteriorating 
affordability has had a part to play, particularly in the South, but so 
has the change in expectations about future price growth which plays 
a big part in pricing. When combined with weaker house price growth 
expectations this makes potential buyers keener to negotiate on price. 

Mix of loans for house purchase

Lettings
Stamp duty and the EU referendum have also affected the rental 
market, increasing stock and contributing to growth of the sector. 
The number of homes coming onto the rental market rose by 12% 
over 2016, twice the rate of tenant growth (6%). 

Increased investment activity from landlords at the start of the 
year, combined with some owners deciding to let rather than sell, 
meant stock of homes to rent was high for most of 2016. The 
growth in stock outpaced tenant demand, leading to rental price 
growth slowing in 2016. Rents grew by 1.6%, half the rate of  
2015 (3.1%).

While the gap between London rents and those in the rest of the 
country hit a high watermark in 2015, 2016 was the year the gap 
started to narrow. The pressure on affordability and the number 
of homes coming onto the rental market in the capital, partly as 
a result of the stamp duty surcharge, meant that rents are likely 
to lag behind the rest of the country over 2017.

The mortgage market
Total gross mortgage lending reached £245 billion in 2016, 
11% higher than in the previous year. There were 1.47 million 
mortgage loans in the year, but higher average loan sizes means 
that the total increase in the number of loans was just 6% higher 
than in 2015 (Bank of England (BoE)). 

The mortgage market was also distorted by the introduction of the 
stamp duty surcharge on additional homes in April. This caused 
a spike in activity at the start of the year (approximately 30% more 
mortgage transactions in March than the average for the rest of 
the year), although a significant proportion of total additional sales 
in the period were not mortgaged. Buy to let activity was responsible 
for much of this increase, and the estimated (from mortgage 
approvals data) increase in average loan sizes implied in this 
period suggests that activity was skewed to more expensive 
parts of the country. 

First-time buyers

Home movers

Buy to let

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Annual Report 2016  Countrywide plc

15

Strategic report 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Lettings 
Many of the challenges facing the sales market in 2017 should 
support the private rental sector. Labour market uncertainty 
and weaker house price growth expectations are likely to delay 
first-time purchase decisions, adding to the demand for rented 
accommodation. That will support rental growth rates, meaning 
we expect overall rents to grow in line with incomes. 

On the supply side, lower than usual landlord investment activity 
due to last year’s increase in stamp duty and the upcoming 
tapering of income tax relief on mortgage interest payments will 
likely be offset by weaker housing market sentiment, meaning 
more potential vendors choose to let rather than sell their home.

Overall the prospects for the rental market are good, but there 
are risks. These are mainly to do with the regulatory and policy 
environment that landlords operate in as uncertainty about the 
availability of credit and additional taxation on purchase, sale 
and ongoing tax reliefs have still to play out. Wider uncertainties 
about economic performance, particularly if wage growth slows 
or employment falls, could also affect the sector. 

Mortgages
The availability of credit to households drives the performance 
of the mortgage lending market. The latest evidence from the 
Bank of England’s Credit Conditions survey suggests that lenders’ 
market share objectives will continue to support credit growth 
into 2017. In addition, the Bank of England’s loose monetary 
policy stance will support the availability of credit at low rates 
through the Term Funding Scheme and a low base rate. Although 
the bank rate is expected to remain anchored until at least the 
second half of the year, rising inflation will increase expectations 
of a rise. This will feed into swap rates and cause mortgage rates 
to begin to rise, from current lows.

The prospect of rising rates will give consumers reason to 
remortgage or purchase, supporting growth of the market. 
Higher mortgage rates though would increase the difficulty 
of affordability tests, particularly when combined with tight 
household finances, which could limit lending growth in 2017. 
We expect gross lending to be only slightly higher in 2017 
reflecting higher prices rather than increased purchase activity. 
Buy to let purchases are likely to be below 2016 levels, but the 
appetite for remortgaging in both the home ownership and buy 
to let sectors should remain. 

Our markets continued

The mortgage market continued
Remortgage lending was buoyant in 2016 with approvals up 15% 
on 2015. Average loan sizes and numbers increased as deals were 
churned, but with added reception to this from borrowers wanting 
to take advantage of falling rates at a time when the potential for 
further falls in mortgage rates is slim.

Credit availability was supported by loose monetary policy and 
something of an increase in lenders’ risk appetites during the year. 
Available lending rates across all loan-to-value (LTVs) came down 
during the year, helping to encourage both house purchase and 
remortgage transactions.

Looking forward to 2017
2017 is a particularly difficult year to forecast. The path of the 
housing market is dependent on economic performance in the 
face of the UK’s negotiations to leave the EU, consumers’ 
confidence in the housing market and policy responses from 
Government. The Housing White Paper seems to point to little 
additional intervention in the sales market from Government for 
now, but it does reaffirm its position on banning tenant fees.

The same challenges of affordability and a lack of housing supply 
that the housing market faces every year remain. This structural 
undersupply of new homes will continue to support prices, 
although deterioration in the state of household finances and 
uncertainty about the labour market and the UK’s economic 
prospects will weigh against that. While the economy has 
outperformed most expectations in recent months, the outlook 
is faced with many risks. 

Sales
Transaction volumes in 2017 are likely to be slightly down on 
2016. Activity in the first quarter will be much lower, mainly due 
to the stamp duty distortion, but should settle at around average 
2016 levels for the rest of the year. Credit is available and cheap, 
but sentiment is fragile and subject to changing economic 
circumstances. The risks are balanced, but with a wide range. 

In London, weaker house price expectations and twitchiness over 
the prospects for the City of London are likely to drag on activity 
and lead to more negotiation on price. In the prime markets, the 
price adjustments of the last two years combined with weaker 
Sterling will help to support activity, but at low levels. In the rest 
of the market we expect activity to be softened by uncertainty, 
but not significantly below 2016.

In 2017, our forecast is for a small fall in house prices across 
the country, but with a larger adjustment in London and the 
South East, reflecting previous rapid price growth and the 
resulting weakening in expectations. A weaker economy and 
tighter household finances lie behind our predictions, but the 
continuing supply issue could become a bigger supporting factor 
as existing owners as well as housebuilders bring less stock to 
the market. As a result the risk to our house price forecasts are 
to the upside. 

16

Countrywide plc  Annual Report 2016

Strategic reportRisk management

An integral component of 
protecting shareholder value

Successful management of risks is essential to support the 
achievement of our strategic objectives. Therefore, risk management 
is at the heart of what we do at Countrywide. The Group’s Risk 
Management Framework (RMF) provides a number of key processes 
and tools for management to ensure consistent and effective 
identification, assessment and control of risks across the business. 
The RMF has been approved by the Board and during 2016 it was 
strengthened to ensure it aligns to business needs and evolving 
regulatory requirements. Selected key 2016 priorities that have 
been delivered during the year to further enhance the RMF have 
been to:
•  articulate and agree the Group’s appetite by developing and 

agreeing statements and limits to guide and inform our strategic 
decision-making throughout the period

•  develop a number of key policies, sponsored by the Group 

executive, covering Countrywide’s main risks, members of senior 
management who own the policy and are responsible for successful 
implementation, principles for managing these risks and minimum 
control standards that are expected to mitigate them

•  continue to roll out our three lines of defence model for risk 

management (see overleaf for further detail)

•  implement more consistent processes to identify and assess 
risks, improve our understanding of key risk drivers, enhance 
the measurement of top risks, broaden the awareness of risk 
across the business and increase our ability to adapt to our 
changing landscape

•  continue to develop our quarterly risk reporting covering key risks, 
incidents and progress on planned mitigating actions. These outputs 
are discussed regularly by the Group Executive and respective 
leadership teams in each of the main business units.

Internal control
Controls operate across the Group at entity level, through policies 
and control standards, and at a local business unit level where local 
controls are operated in accordance with specific operational 
processes. Assurance on the effectiveness of the control environment 
is provided to the Group Executive and the Board by each of the 
three lines of defence. Specifically, management considers outputs 
from reviews performed by the:
•  First line – risk management activity in areas such as quality 

assurance, customer complaints, KPI monitoring and other aspects

•  Second line – thematic risk reviews which over the past twelve 
months have been completed in areas such as health and safety, 
business continuity, anti-money laundering, information security, 
data protection and governance

•  Third line – Internal Audit’s delivery of the programme of agreed 
audits and related findings, recommendations and progress in 
overseeing the implementation of agreed management actions. 

The results of this assurance activity are reported and escalated to 
the relevant level including key committees and individuals within 
the Group. A number of key aspects of the control environment have 
been improved this year. This includes enhancing decision-making 
processes relating to the Group’s annual business plans and 
establishing the Group Change Committee to oversee the approval 
of major change programmes/investments and the monitoring of 
the delivery of associated benefits.

During 2016 we have continued 
to invest in and strengthen our 
approach to risk management. 
It’s a critical component of 
our customer, people and 
portfolio focused strategy.

Alison Platt
Chief executive officer

Annual Report 2016  Countrywide plc

17

Strategic reportRisk management continued

Three lines of defence:

1   First line of defence

2   Second line of defence

3   Third line of defence

Senior management is responsible for 
ensuring risks associated with our business 
activities are identified, assessed, controlled, 
monitored and reported.

Our ‘control’ functions, or Group Executive 
Committee, set policy and frameworks for 
managing key risks.

Internal Audit supports the Group 
Audit and Risk Committee and provides 
independent assurance on the system 
of risk and internal control. 

Underpinning the Countrywide RMF is the ‘three lines of defence’ model:

Third line
•  Review first and second lines
•  Provide an independent 

perspective and challenge 
the process

•  Objective assurance over 
the control environment

Second line
•  Develop and oversee the RMF
•  Oversee and challenge 
risk management

•  Provide guidance and direction
•  Set policy

First line
•  Deliver day to day 
risk management
•  Follow the Group RMF
•  Apply internal controls 
and risk responses

Countrywide plc Board

Remuneration Committee

Audit and Risk Committee

Nomination Committee

Group Executive Committee

Executive Risk Committee (ERC)

Group Risk and Compliance 
Committee

Group Health and Safety  
Committee

Group Information 
Security Committee

Group Change Committee

Retail and London  
business unit

Financial Services  
business unit

B2B business unit

Group functions’ 
leadership teams

Internal Audit
The scope of the Internal Audit team’s programme of work has 
continued to expand to cover new areas of risk including topics 
such as information leakage and conduct, as well as key business 
areas such as HR and Marketing. 

During 2016 we developed and implemented a new web-based 
system to store internal audit reports, analyse findings and track 
progress on actions across the business. The roll out and use of 
the new system has been important in continuing to increase the 
engagement of senior management in completing required 
actions to address key audit findings in an effective and timely 
manner throughout the year. 

Group-wide projects covering risk and compliance matters
During 2016 we launched some important Group-wide risk and 
compliance related projects to ensure our ongoing and future 
compliance with changing or increasing legal and regulatory 
expectations. These projects cover increasing expectations of our 
regulators and other stakeholders for continued compliance with: 
•  the new General Data Protection Regulations
•  the increasing expectations of various stakeholders in areas such 

as anti-money laundering

•  evolving internal and external requirements for branch audit and 
quality assurance so that it remains fit for purpose and aligned to 
the organisational changes that have been made during the year.

Risk culture
During 2016 we continued to refine, enhance and embed the 
expectations of our leadership community in understanding its 
role in owning and managing risks within Countrywide. We have 
therefore ensured that each member of the Group Executive 
had a clear risk-based objective in 2016 and, as such, this aspect 
of their performance is considered as a priority and measured 
as objectively as possible. We are rolling out similar risk-based 
objectives for Countrywide’s top 100 senior managers in 2017.

18

Countrywide plc  Annual Report 2016

Strategic reportPrincipal risks and uncertainties facing the Group

The Board has undertaken a robust assessment of the Group’s 
principal risks, including those that would threaten its business 
model, future performance, solvency or liquidity. Crystallisation 
of these risks could cause the Group’s future results of operations, 
financial condition and prospects to differ materially from current 
expectations. This includes the ability to meet debt covenant ratios 
and dividend expectations, maintain appropriate levels of capital 
or achieve stated targets, commitments and other expected 

benefits. In addition, risks relating to the Group that are not currently 
known, or that are currently deemed immaterial, may individually 
or cumulatively have the potential to have a material adverse effect 
on the Group’s future operations, financial condition and prospects. 

The table below sets out the principal risks faced by the Group, 
together with mitigating factors and associated commentary on 
any changes in risk profile.

Risk and impact

Mitigation

Change

Commentary

Exposure to UK housing market trends 

The UK housing market continues 
to follow cyclical trends and has 
been impacted in 2016 by changes 
to stamp duty and continuing 
uncertainty around the implications 
of the UK’s exit from the EU. There 
is a high correlation between the 
volumes and prices of houses sold 
and business performance within 
areas such as estate agency, 
conveyancing, surveying, mortgage 
broking and other complementary 
services that we offer.

We carry out continuous high level reviews 
of UK housing market results and trends 
including analysis of a number of key forward 
looking indicators. This helps us to be able to 
anticipate and plan for likely market changes 
in advance. We have also actively diversified 
the mix of products and services that  
we offer in recent years to reduce our 
dependency on UK house prices and sales 
volumes. For example, we have increased 
the size of our Lettings business which, 
by its nature, tends to be more stable and 
counter-cyclical to the UK housing market. 
Additionally, we have taken positive action 
to manage our cost base and will continue 
to see this as an area of focus in 2017.

Potential loss of a major business partner or contract

Increase

A core component of our strategy has been 
to integrate our Sales and Lettings business 
across the country. These changes have helped 
to simplify our organisational arrangements, 
increase the resilience of our revenue streams, 
improve the diversity of our offerings and make 
better use of our people and resources. 

The core driver for the UK housing market 
remains a lack of supply – particularly in the 
South East of England. We therefore anticipate 
that the reduction in the number of new 
houses being built since the financial crisis will 
continue to restrict supply and, as such, that 
sales and letting markets will continue to 
show relatively high levels of demand 
compared to supply in 2017.

No change

We have a centralised team responsible for 
liaising with key customers and developing 
new contracts. The business areas also 
carry out regular reviews with key clients 
at leadership team level and other levels of 
management. Regular reviews also take 
place at Group level of Countrywide’s most 
material partners and contractual relationships. 
A key outcome from this work is that we 
have contingency plans in place to help 
manage and mitigate the impact of the loss 
of a key business partner or contract. 

We continue to benefit from strong 
relationships with our corporate partners 
and we have retained, as well as won, 
a number of contracts with key clients. 

We recognise the importance of the 
continuing success of the key partner 
alliances that we have in place and the 
confidence that these partners have in us 
on an ongoing basis means that we have 
resilience to loss.

The Group has a number 
of important commercial 
relationships with major banks, 
insurers and other firms that 
may affect revenues in more  
than one area of our business. 
The regulatory requirements 
placed on UK financial services 
firms continue to increase and, 
in line with this, the expectations 
of these companies from their 
commercial partners are following 
a similar trend. The loss of such 
key partners or contracts, or a 
significant reduction in volumes 
or fees, could have a significant 
impact on our future profitability. 

Resilience of IT infrastructure and arrangements for protection of data

Dependence on efficient systems 
for operational performance and 
financial information would be 
impacted by significant failures 
or interruptions to IT services. 

Data security is also essential 
to the secure processing,  
storage and transmission 
of personal, confidential 
and proprietary information.

There has been notable ongoing 
investment to support our operational 
expansion and transformation of our 
IT systems and infrastructure. 

We have established a Group-wide 
project to support the business areas 
in delivering the additional data-related 
safeguards required as a result of the 
planned introduction of the General Data 
Protection Regulations in May 2018. 
Routine penetration testing is 
also conducted.

No change

During 2016 we have continued to complete 
activities to transform our IT infrastructure 
in line with our planned development 
roadmap. This has included strengthening 
our core IT team and technical capabilities.

This year we also completed an independent 
review of our IT infrastructure’s exposure to 
cyber risk and have developed action plans to 
address increasing requirements in this area. 

As part of the ISO 27001 certification which 
we have achieved for a number of our key 
business areas, there are business continuity 
plans in place for key business processes.

Annual Report 2016  Countrywide plc

19

Strategic reportRisk management continued

Principal risks and uncertainties facing the Group continued

Risk and impact

Mitigation

Change

Commentary

Professional indemnity exposure

The previous downturn in the 
UK housing and commercial 
markets and impact of sub-prime 
lending exposed the Group to 
a higher level of professional 
insurance claims within the 
Surveying division.

Monitoring arrangements include operational 
controls implemented for review of surveyor 
outputs and targeted use of automated 
valuation models in perceived higher risk 
cases, as well as maintenance of risk 
management arrangements. In respect 
of legacy issues, we continue to review the 
claim trends and inputs underpinning the 
existing professional indemnity provision.

We carry different professional indemnity 
insurance arrangements for our commercial 
business – Lambert Smith Hampton – 
as potential individual exposures could be 
larger. By doing this we protect our overall 
Group cover and effectively ring fence 
commercial risks delivering a financially 
beneficial position for the Group overall.

Decrease

We have continued to see improvements 
in this area and through maintained focus 
during 2016, and the volume of claims has 
considerably reduced. In addition, we have 
seen a positive experience in the number 
of claims withdrawn, which has resulted in 
a reversal of previously held reserves. 

Risk management remains a top priority 
for us and delivers recognisable benefits 
for our clients as well as for Countrywide. 

Attracting, developing and retaining excellent people

Our success depends on the 
service provided by our employees 
and their experience in providing 
valuable advice to our customers. 
The performance of our leadership 
population is also key in the 
delivery of our strategy.

Remuneration policies are regularly reviewed 
to ensure employees are appropriately 
incentivised. Succession planning and 
leadership development programme 
outputs are also considered by the Board. 
Management reviews trends, including the 
views of leavers in exit interviews, and the 
views of employees which are expressed in 
our annual employee engagement surveys 
to develop action plans accordingly.

No change

We have worked throughout 2016 to build 
an employer of choice brand for Countrywide 
and are continuing this work into 2017.  
Our organisational structure has evolved 
to meet the needs required to deliver our 
strategy and we have continued to strengthen 
our leadership and development programme, 
and developed our performance metrics 
and related action plans to support these.

Financial misstatement or fraud

Material financial misstatement 
may arise due to error or fraud, 
in the form of fraudulent financial 
reporting or misappropriation 
of assets. 

Reputational damage and 
inappropriate decision-making 
data availability to management 
may arise from non-fraudulent 
misstatement in financial reports 
and financial loss to the Group 
may occur as a result of 
misappropriations. 

Our key financial controls include clear 
segregation of duties within the business 
areas to ensure robust preventative and 
detective controls are in place. Independent 
financial reviews are undertaken within the 
businesses as an additional control which 
is also supplemented by centralised 
monitoring of financial performance 
against targets. 

The risk of misappropriation of funds is 
mitigated by centralised treasury monitoring 
of all bank accounts. Additional operational 
controls ensure clear delegation of 
authority, restricted access to accounts 
and mandated dual authorisation controls.

No change

We have reviewed and enhanced a number 
of key policies to manage a range of risks  
from a treasury and financial reporting 
perspective. These policies are owned by 
senior finance directors across the various 
business areas and include control standards 
which are expected to be met.

We have continued to monitor key financial 
controls and conduct independent 
management reviews across each of our 
main business areas. We have also ensured 
that where best practice developments 
emerge these are shared across the business 
and implementation plans are developed 
accordingly. In addition, we have continued 
to adopt recommendations arising from 
internal and external audits and reviews. 

20

Countrywide plc  Annual Report 2016

Strategic reportRisk and impact

Mitigation

Change

Commentary

Increasing competition in the evolving markets that we operate in 

Countrywide operates across 
a range of highly competitive 
markets, a number of which are 
experiencing changes in the 
traditional operating models. 
Competition could lead to a 
reduction in market share 
and/or a decline in revenues.

Increase

Our business strategy is to concentrate 
on our strengths of bringing people and 
property together, increasing customer 
choice through, for example, providing 
digital solutions to complement our core 
service offering. We continue to focus on 
retaining existing customers as well as 
winning new customers by ensuring that 
our service offering continually improves 
to meet and exceed their expectations.

During 2016 we have taken significant 
steps to simplify our organisational 
structures to improve our agility, streamline 
decision-making process and reduce costs. 
We have also taken notable steps to review 
the number and locations of our branches 
in light of changing customer expectations 
and evolving market trends which we 
expect to continue over the medium 
and longer terms. 

During 2016 we have made significant 
inroads in digital with the development, 
launch and implementation of our 
innovative multichannel sales model – 
offering potential sellers the ability to not 
only list and transact online at a really 
competitive fee, but, uniquely, to upgrade 
to a full supported service without losing 
a penny of the fees they have already paid. 
We have clear plans to progress this 
through 2017.

Our strengths lie in the expertise and 
advice we are able to offer our customers 
across our range of services. We are 
continuing to evolve our propositions to 
support our customers and their changing 
needs to ensure their overall experience 
with Countrywide is a positive one. 

Changing regulatory environment

Failure to meet current or 
increased legal or regulatory 
requirements could result 
in reputational and financial 
damage, including withdrawal 
of authorisation or licences for 
the conduct of business streams. 

Expertise within the main business areas 
continues to be supported by centralised 
legal and compliance teams which closely 
monitor existing business practices and 
any reform proposals. Employees receive 
appropriate training and our managers 
attend industry forums and Government 
consultations. Robust complaints 
management systems are in place across 
all operating divisions, with root cause 
analysis in place.

Increase

We maintain close links and open dialogue 
with our regulatory bodies and have 
continued to monitor regulatory developments 
and their impacts on the business.

Our Group executive and senior management 
are actively involved in ongoing consultations 
with the UK Government following the 
announcement of its planned changes to 
current estate agent methods of charging 
fees to tenants in England and Wales.

We also have a positive ongoing relationship 
with the Financial Conduct Authority and 
will provide input to it as required to support 
its planned industry-wide review of mortgage 
brokers and risks relating to conflicts of 
interest across the sector.

Where appropriate, we have developed 
implementation plans to deliver required 
changes and enhancements. We have also 
continued to adopt recommendations 
arising from internal and external audits 
and reviews. Where necessary, we deploy 
specialist external resource to supplement 
our in house expertise on legal and 
regulatory change.

Annual Report 2016  Countrywide plc

21

Strategic reportRisk management continued

Principal risks and uncertainties facing the Group continued

The EU referendum
The result of the EU referendum in June 2016 and the proposed exit of the UK from the EU has increased the overall level of macroeconomic 
uncertainty. The Group considered the impact of this uncertainty on the business, recognising the potential knock-on effect on property 
prices, mortgage approvals and volume of transactions. The directors believe the Group’s strategy creates a diversified stream of revenues 
which reduces the impact as outlined in the ‘exposure to UK housing market trends’ risk.

Viability statement
The Group’s prospects are assessed through the Group’s 
strategic planning process, including review by the executive 
team of three year rolling plans with business unit functional 
leaders. The Board participates by means of an annual 
strategic away day and approval of the operating plan. 
Financial projections for the next three years are compiled 
from estimates of financial performance after taking into 
account principal risks. A central review of debt covenant 
compliance and headroom is completed.

Key assumptions underpinning the strategic plan include: 
market volume forecasts in line with consensus; market share 
growth forecasts aligned to operating model developments, 
including benefits from existing major rationalisation benefits; 
no impact from future acquisitions until H2 2018; no assumptions 
were necessary around refinancing as the maturity of the 
revolving credit facility extends beyond the three year 
timeframe to March 2020.

Assessment of viability
The directors have assessed the viability of the Group over 
a three-year period, taking account of the Group’s current 
position and the potential impact of the principal risks and 
mitigating actions detailed above. The directors have determined 
that a three year period to 31 December 2019 is the most 
appropriate timeframe as: this period aligns with the Group’s 
business planning and budgeting cycle and the performance 
measurement period for the long term incentive plan; and 
demand is driven by consumer confidence which is difficult 
to project beyond a three-year period.

The strategic plan reflects the directors’ best estimates 
of the prospects of the business. The plan was then flexed 
by overlaying the possible financial impact of a number of 
scenarios beyond those included in the plan. These scenarios 

are based on those principal risks (above) considered to be 
most important, namely: exposure to UK housing market 
trends (volumes and house price levels); increasing competition 
(volumes and fees); and regulatory compliance (incorporating 
professional indemnity and changing regulatory environment).

These scenarios tested against: an aggressive but short term 
house price crash/decline in transactional volumes with a slow 
return to growth; and a slower, yet continuing, decline in house 
prices/transactional volumes. These scenarios included the 
relative knock-on impact of reduction in earnings within our 
agency operations and to other cross related areas of the 
business. The results take into account the availability and 
effectiveness of mitigating actions, including the flexing of 
capital expenditure and acquisition investment and changes 
to our cost base. Each of these actions would be potentially 
available to avoid or reduce the impact of the identified risks.

The directors considered the financial and operational impact 
of these severe, but plausible scenarios to determine their 
overall effect on the Group’s financial position. This assessment 
considered the Group’s expected financial position, existing 
banking facilities and potential management actions. The results 
of the stress testing showed that the Group would be able to 
withstand the impact of those scenarios by adjusting its 
operating plans. 

Viability statement
Based on their assessment of prospects and viability above, 
the directors confirm that they have a reasonable expectation 
that the Group will be able to continue in operation and meet 
its liabilities as they fall due over the three year period ending 
31 December 2019. The directors also considered it appropriate 
to prepare the financial statements on the going concern basis, 
as explained in the basis of preparation paragraph in note 2 of 
the accounts.

22

Countrywide plc  Annual Report 2016

Strategic reportSegmental review

Retail

Highlights

•  Revenue up 3%; EBITDA down 28%
•  50,891 properties exchanged – up 1%
•  10% improvement in landlord retention
•  Multichannel sales proposition launched

Operating review
The market was unique in 2016 with the second home stamp 
duty charge and the EU referendum accelerating activity in the 
first quarter and subduing the second half. We sought to maximise 
the opportunities that were available and managed to actually 
exchange more homes in 2016 than 2015 whilst introducing 
our multichannel proposition to the market. Although acquisition 
activity was limited, we did bring Finders Keepers, the market 
leading lettings business in and around Oxford, into the Group 
in the first quarter.

Investment in the foundations to support future growth, combined 
with challenging market conditions impacted our profitability and 
EBITDA reduced by 28% to £31.0 million. Exceptional costs of 
£19.9 million further depressed our profit before tax and arose as 
a result of our focus on reducing branches and layers of management, 
and include a £5.0 million impairment charge arising as a result of 
the market changes and a £1.4 million impairment charge arising 
from rationalisation of four brands.

Sales
We started the year very strongly with a significant increase in 
activity aided in part by the impending 3% additional stamp duty 
charge for second home owners that came into effect in April 2016. 
This led to a record conversion of our sales pipeline in March: property 
exchanges across the Group were 29% ahead compared to the 
same period in 2015, as buyers – primarily landlords – brought 
forward transactions to meet the deadline. Leading up to the EU 
referendum in June, the second quarter saw a slowing of activity 
as uncertainty increased in the run up to the vote. 

In the second half of the year the June referendum had a sustained 
impact on sentiment, with fewer buyers and sellers coming to 
the market. In the immediate wake of the vote, we also saw higher 
levels of sale cancellations and a reduction in front end activity. 

As a result of these exceptional circumstances, the number of 
potential homebuyers registered was down 3% year on year at 
886,000 and the number of homes exchanged only increased by 
1% year on year. Positively, we continued to improve productivity 
with better conversion of valuations to instructions in the second 
half of 2016, up by 4%. Overall our delivery for customers improved 
and we agreed sales on a higher proportion of our new instructions 
in the year, improving performance by 7%. 

Lettings
Overall, demand continued to outstrip supply, with more than 430,000 
potential applicants in Retail registering an interest in property, 
which is up 11% on last year. Demand slowed in the second half 
of the year and the quality of stock and competitiveness of rents 
came to the fore. 

Our ongoing focus on delivering greater service to our landlords 
delivered 10% better client retention than in 2015, and we also 
grew properties under management by over 8,500 or 14%. 
As such our Lettings revenue grew by 13%. 

Annual Report 2016  Countrywide plc

23

Strategic reportStrategic report

Segmental review continued

Digital innovation
The major development in our customer offering has been the 
pilot and subsequent rollout of our multichannel proposition which 
offers sellers the ability to not only list, monitor and complete the 
full property sale transaction online at a very competitive fixed fee, 
but uniquely to upgrade to a fully supported service without putting 
at risk the fees they have already paid. Customers have told us that 
they value the choice, transparency and peace of mind that our 
proposition – which is unique to Countrywide – offers them. With 
six of our brands offering this at the end of 2016, we will roll this 
out to the majority of our branch network in 2017.

Continuing with the theme of leveraging digital technology to enhance 
the customer experience, we introduced the Fixflo reporting system 
into our Lettings business in summer 2016. This provides tenants 
with an online tool to help them report repairs quickly and more 
accurately. As a result, our property managers are able to deal 
with repair issues much more efficiently for our tenants. This service 
has been well received by landlords and tenants alike and reflects 
our desire to provide the highest levels of service to both.

Brand and branch efficiency
In 2016 we focused our business on organic growth and driving 
improved results from our national branch network. This has led 
to increased focus on meeting all of our customers’ needs in a 
property transaction as well as maintaining our leading market 
share position in Sales and Lettings. 

A detailed review of our branch network has been completed, 
ensuring we have the right presence in the right locations to deliver 
sustainable growth. We saw some branches close as a result of this 
review as we looked to retain the strongest brands and branches 
with the greatest customer bases and potential for growth. Strong 
control on our external recruitment meant that we retained almost 
all colleagues affected by the branch closures, redeploying them 
within the business and retaining their expertise. Our management 
structure has also been aligned to the branch network and drives 
a focused and more effective performance culture. 

We acquired Finders Keepers, the number one lettings business 
in the Oxford area with excellent customer service and reviews. 
Finders Keepers now forms a key component of our premier offering, 
working in partnership with our Hamptons International brand.

Outlook 
2016 was a challenging year for the property sector and we expect 
the market to remain uncertain throughout 2017. We anticipate sales 
transactions will be slightly down on 2016. Our forecast for house 
price growth in 2017 is for a small fall in prices across the country.

Many of the risks facing the sales market in 2017 should support 
the private rental sector. Labour market uncertainty and weaker 
house price expectations are likely to delay first time purchase 
decisions, adding to the demand for rented accommodation.

In last year’s Autumn Statement it was announced that tenants’ 
fees will be banned. The timing of any ban being introduced is 
uncertain at present, but it is anticipated that this will have some 
effect on our revenue. However, work is already underway as part 
of our existing plans to improve the resilience of our business 
operating model to mitigate this. Furthermore, our continued focus 
on customer service for both landlords and tenants will help with 
both retention and growth in this sector.

With our customers at the heart of what we do, we believe we are 
well placed to support them in navigating these uncertain times 
as they seek out experienced, informed, trusted and reputable 
agents. Our focus on customer service and our multichannel 
sales proposition offers them choice and transparency coupled 
with a strong high street presence that is unique in the UK market. 
This provides us with a strong foundation for growth in 2017. 

Plans for 2017
The Retail business will have a more streamlined and focused 
footprint delivering our multichannel offering across an increased 
proportion of our network. We will continue to invest in our 
customer journey, specifically around the initial valuation, and we 
will continue to leverage our technology to enhance the overall 
customer experience and ensure a successful sale or let. 

We remain committed to ensuring organic growth and retaining 
customers, both new and those from our existing portfolio.

24

Countrywide plc  Annual Report 2016

Key performance indicators

Total income (£m)

Adjusted EBITDA (£m)

262.3 +3%

31.0 -28%

265.7

254.5

262.3

58.6

43.3

31.0

14

15

16

14

15

16

Number of exchanges

Properties managed

50,891 +1%

68,740 +14%

55,422

50,396

50,891

68,740

56,204

60,272

14

15

16

14

15

16

With our customers at the heart of 
what we do, we believe we are well 
placed to support them in navigating 
these uncertain times as they seek 
out experienced, informed, trusted 
and reputable agents.

Sam Tyrer
MD Retail and London

AQ

with Sam Tyrer 
MD Retail and London

Q

A

Q

A

Q

A

What have been your highlights of 2016?

It’s an exciting time to be in the sector and I’m incredibly 
fortunate to be supported by an amazing group of people. 
We’ve accomplished a lot over the last twelve months: 
we launched our multichannel proposition with additional 
training for our colleagues; we have maintained our leading 
market share position in Sales and Lettings; plus we are 
building the operating model that will become the future 
of our business for Sales and Lettings.

What is the benefit of bringing the Retail and 
London divisions together?
There are unique differences between many of our brands; 
however, the core of our customer journeys are essentially 
the same, whether that’s across different brands, 
geographies or price points. Bringing Retail and London 
together has delivered a more streamlined approach 
across the business. There is a clear, consistent focus 
on operational excellence, standardisation, simplifying 
processes and systems for our colleagues, and optimising 
our resources to make improvements to our overall customer 
experience. Our new structure has reduced leadership 
layers and we benefit from being closer to our customers 
and our colleagues. We are also more agile and able 
to deploy future business change.

What are you most excited about for 2017?
The continued roll out of our multichannel proposition 
within our Estate Agency business, but also our relentless 
drive to improve our customer experience. Being able to 
see the results of our hard work reflected in overall 
performance is always thrilling. We also have a real 
determination to improve our back office operations 
to increase productivity and improve our colleague 
experience in branches, support centres and property 
management centres.

Annual Report 2016  Countrywide plc

25

Strategic reportStrategic report

Segmental review continued

London

Highlights

•  Revenue down 10%; EBITDA down 47%
•  10,423 properties exchanged, down 14%
•  Improved performance of listers, increasing conversion 6%
•  Improvement in landlord retention with a 4% increase 

in managed properties

•  Progress on creating leaner, more customer focused 

network and brand proposition

Operating review 
The London market, more than any other part of the UK, was most 
impacted by the external factors referenced earlier: the 3% additional 
stamp duty charge for second home owners, a weaker housing 
market sentiment in the run up to and after the EU referendum and 
the adverse impact of increases in stamp duty land tax on homes 
valued over £1 million. 

Overall revenues in London benefited from the continued 
diversification of its income stream, with Lettings now representing 
a greater proportion of total London income at 42% vs 36% in 2015. 
During the first quarter of 2016, we also completed the acquisition 
of Patterson Bowe, adding a portfolio of managed lettings properties 
to the Hamptons International network.

Uncertainty weighing on housing sentiment in the run up to and 
after the EU referendum, combined with the hangover from stamp 
duty changes, had a more pronounced impact on the London sales 
market. Our EBITDA reduced by 47% to £18.0 million, but key cost 
initiatives were implemented to restructure our cost base. Exceptional 
costs of £20.6 million were principally driven by a £13.5 million 
impairment charge arising as a result of the market changes and costs 
arising from our transformation agenda and restructuring the business.

Sales 
With the challenging sales environment, the average fee in the year 
was 4% lower even though the average sale price increased by 
7%, and overall we exchanged on 10,423 properties, 14% lower 
than in 2015. 

26

Countrywide plc  Annual Report 2016

Demand was a key factor in the London market with the number of 
potential buyers coming to the market down 18% on 2015 at 242,000. 
As a result of negative market sentiment, the likelihood of a sale 
falling through increased by 15% in 2016. 

Lettings 
Our London Lettings business continued to perform well in the 
market, with 13,700 properties let in 2016, in line with the prior 
year. Revenue grew by 7.2% and the number of properties under 
our management increased 4% to over 22,000. As part of our 
targeted strategy to capitalise on the strength and breadth of our 
branches, London continued to diversify its revenue streams, with 
Lettings now representing almost half (42%) of revenue in 2016 
compared with just over a third (36%) in 2015. This demonstrates 
the strength of our branch network, supporting our differentiated 
brands and associated price point propositions for tenants and 
landlords across the capital.

We improved our referrals from Sales to Lettings and between 
brands and branches, contributing to the growth in our London 
Lettings market share, which increased from 4.5% in 2015 to 4.8% 
in 2016. With particular focus on the opportunity in the London 
mid-market, we increased our market share of instructed properties 
(in this segment) from 4.1% in 2015 to 4.3% in 2016.

Digital innovation 
In line with our strategy of putting customers at the heart of what 
we do, we continued to invest in and adopt our use of technology 
to improve the customer experience through developments such 
as webchat, the rollout of net promoter scores across all London 
brands and the relaunch of our new innovative proposition, Urban 
Spaces. Focused on a ‘property as a service’ ethos, Urban Spaces 
follows a branchless estate agency model that leverages technology 
to enhance the customer’s experience. This makes it simpler for 
customers to interact with the brand through the use of client 
portals for property management and virtual reality viewing.

Brand and branch efficiency
London also consolidated its branch network during the year, closing 
a number of smaller branches and creating impactful hub-style 
branches with more colleagues and extended opening hours. The 
hubs were deployed in brands including Gascoigne-Pees, Hamptons 
International and Greene & Co. Early signs are encouraging as these 
branches show good levels of activity, driven by greater collaboration 
across Sales and Lettings and a wider geographic reach from a single 
base, enabling us to meet customer needs more effectively.

Strategic reportKey performance indicators

Total income (£m)

Adjusted EBITDA (£m)

Number of exchanges

Properties managed

160.4 -10%

18.0 -47%

10,423 -14%

22,404 +4%

172.6

178.0

160.4

37.1

34.2

13,338

12,094

21,645*

22,404

10,423

17,652*

18.0

14

15

16

14

15

16

14

15

16

14

15

16

* Restated prior year comparatives.

International 
Hamptons International benefited from the launch of a new property 
website, built over the course of 2016. The leading international 
site represents circa 150,000 listings across the world from over 
7,000 partner international offices. In addition, the enhanced 
international volumes help drive traffic to the main UK site.

Building on firm foundations established in 2015, our international 
department continued to grow throughout 2016 with new partners 
in the Canary Islands, Switzerland, Ibiza and mainland Spain. 

Countrywide brands Hamptons International, John D Wood & Co 
and Bridgfords now represent one of the largest international 
property portfolios in the UK. 

Outlook
In London, we expect that weaker house prices are likely to drag 
on activity and lead to more negotiation on price. While we expect 
a small decrease in house prices nationally, we anticipate there will 
be a larger adjustment in London and the South East. 

The undersupply of housing is more acute in London, meaning a greater 
reliance on the private rented sector. However, stamp duty on homes in 
excess of £1 million has an effect on mobility throughout the housing 
chain, as does the stamp duty on second homes, which has had an 
impact on people looking to move home as well as buy to let landlords.

Plans for 2017
We remain committed to growing organically by focusing on 
enhancing the services we offer to our customers and by using 
our strong portfolio of London brands to play across the different 
segments of the market.

Case study: Urban Spaces

Operating as an innovation lab within Countrywide, Urban Spaces focuses 
on adopting new technology with a view to creating a low fixed-cost 
operating model capable of delivering ‘second to none’ services for the 
customer of tomorrow.

Urban Spaces operates a branchless model leveraging advancements 
in virtual reality, removing the geographic constraints associated with 
a traditional branch model. Guided by their personal property consultant, 
customers are able to attend virtual viewings from the comfort of their 
own home, office or cafe. 

Innovation in customer relationship management and data strategy has 
improved operational efficiency and customer intimacy. By using the latest 
technology and implementing a cross-departmental platform focused around 
the customer*, our colleagues can pick up a conversation with our customers 
precisely where they left off, regardless of channel used. Whether a customer 
has just enquired online or met with one of our account managers in the 
field, our model enables a more personal conversation and deeper 
understanding of their needs.

By introducing a revised account management model that combines sales 
and lettings, Urban Spaces is able to provide clients with a bespoke service 
tailored specifically to meet their needs plus a single point of contact 
throughout their entire customer journey. This high tech, high touch 
approach provides Urban Spaces with the capability to service a wide 
spread of market segments including high value city property. 

The business is focused on customer centricity and employee engagement, 
which underpin the success of Urban Spaces. Every colleague plays an 
important part in shaping the future of the brand, allowing the Company 
to stay ahead of the curve in an evolving market.

Brilliant estate agent, a million times better than 
the competition, a joy to work with!

Mr A, Buyer

Ben, Jake and Sarah worked perfectly as a team, 
providing excellent communication, fantastic 
customer service and regular updates.

Mr J, Seller

Urban Spaces did an excellent job selling our 
unique property. Medal-worthy. 

Ms S, Seller

* This is currently in the implementation phase.

Annual Report 2016  Countrywide plc

27

Strategic reportSegmental review continued

Financial 
Services

Highlights

•  10% EBITDA growth 
•  In our field sales force, remortgage conversion for existing 
customers has increased from 13% to 25% year on year

•  12% increase in protection revenues
•  Market share now stands at 7%, up from 6% at the 

end of 2015

Operating review 
Mortgage market conditions in the first half of 2016 were stronger 
than the same period in 2015, with gross lending 40% ahead in 
Q1 and 9% ahead in Q2. Activity in Q1 was driven principally by 
buying demand ahead of the 3% stamp duty surcharge on second 
homes and buy to let properties, and we observed the purchase 
end of the market cool after April. This was then followed by a wider 
slowdown in the residential estate agency markets as uncertainty 
grew around the outcome and, subsequently, the future of the 
country post the EU referendum. As a result, the property market 
was more challenging in the second half of the year, with only 
3% year on year lending growth in Q3 and a 1% contraction 
in lending in Q4. Overall gross lending finished at £245 billion 
(2015: £222 billion), representing 11% year on year growth. 

Despite these market conditions, we were very encouraged by the 
performance of our businesses, with Mortgage Intelligence achieving 
26% growth by value, The Buy to Let Business 35%, Mortgage Bureau 
11% and Slater Hogg 22%. Our main employed sales force, with 

close links to our Estate Agency operations, experienced more 
challenging trading, though still increased exchanged mortgages 
8% year on year. 

The decisions of the Bank of England’s Monetary Policy Committee 
were closely followed during the year and the move to decrease 
interest rates to a record low of 0.25% in August ensured that the 
mortgage landscape continued to be as competitive as ever. 
Despite the remortgage market growing in 2016, many customers 
are still choosing to wait and see rather than remortgage due to 
the record low interest rates and without the spectre of imminent 
interest rate rises. Nonetheless, we have continued to focus on 
building long-lasting relationships with our existing customers and 
it was encouraging to see our remortgage conversion for existing 
customers increasing to 25% (2015: 13%). 

This year we have also achieved encouraging results from both 
our core protection and general insurance sales, with 4% growth 
in protection income and 3% overall growth in our general insurance 
book. We continue to work with our protection and general insurance 
partners to improve both the available benefits and the value of 
the products offered and this will continue in 2017 with further 
product launches. 

Outlook 
2016 was a year of volatility in the mortgage and real estate 
markets and we expect that uncertainty around the future of the 
country is set to continue into 2017. Whilst we forecast the mortgage 
markets to remain broadly flat in 2017, we see excellent opportunities 
to help our existing customers navigate these uncertain times and 
widen our reach to new customers needing expert advice. 

Plans for 2017
As part of the Group’s strategy we have worked tirelessly during 
the year to progress our transformation agenda, both with a series 
of strategic acquisitions to strengthen our specialist capability 
in specific markets (The Buy to Let Business, Mortgage Bureau 
and Capital Private Finance) and also through organic changes 
to our core proposition. Our most notable achievement in the core 
business was the deployment of our new point of sales technology, 

28

Countrywide plc  Annual Report 2016

Strategic reportKey performance indicators

Total income (£m)

Adjusted EBITDA (£m)

Total mortgages exchanged

Mortgage lending (£bn)

88.2 +9%

22.7 +10%

90,262 +19%

15.7 +29%

76.4

80.1

88.2

22.7

90,262

15.7

20.7

18.6

70,529

75,939

12.2

10.3

14

15

16

14

15

16

14

15

16

14

15

16

enabling us to provide high quality advice in a flexible, efficient and 
user-friendly way, whilst giving access to the full suite of premium 
protection and general insurance products from our partners.

We have continued our focus on building the best team through 
investing resources in the training and development of our existing 
sales force. We have also supported our consultants through the 
recruitment of additional field-based business assurance managers in 
order to boost on the job training and maintain our high standards 
of quality advice.

As we look to 2017, our growth agenda concentrates on transforming 
the mortgage buying experience for our customers – through 
making the process more efficient and transparent and providing 
consumer flexibility and choice in how they can access our services. 

We have continued our focus on 
building the best team, through 
investing resources in the training 
and development of our existing 
sales force.

Peter Curran
MD Financial Services

AQ

with Peter Curran 
MD Financial Services

Q

A

Q

A

What were the highs and lows for you in 2016?

It was encouraging to see the resilience and tenacity 
of our sales force in what was a challenging year. We 
focused on helping our existing customers to remortgage 
to a better deal when their current mortgage product 
came to an end and we are certainly gaining traction in 
this area. We also want to make sure that customers are 
all adequately protected and there is plenty more to do 
on both accounts. That being said, we have worked on 
improving the number of customers receiving protection 
advice and subsequently committing to taking out the 
right product for their individual needs. The selling of the 
right protection products lies at the heart of our advice 
mindset and this will continue into 2017.

What excites you most about 2017?

We have the opportunity to significantly increase 
our share of the mortgage market through a robust 
customer contact strategy, where we ensure our 
existing customers continue to receive great mortgage 
and protection advice. We are also looking to build a 
digital offering which is both compelling and intuitive 
for all customers who are looking for help with their 
mortgage and protection needs. 

Annual Report 2016  Countrywide plc

29

Strategic reportStrategic report

Segmental review continued

Professional indemnity claims have been a significant focus for the 
business over the past eight years and we are pleased to report that 
we received very few valuation claims in 2016 and our operating costs 
reduced by £500,000 as a result. In addition, we have been successful 
in defending a number of claims and this has led to a revision of the 
balance sheet provision and the release of £2.9 million.

Managing risk on behalf of our clients is a key service we provide. 
In order to build on our experience we are upgrading our operational 
systems and successfully rolled out new hardware with minimal 
disruption to service. During 2017 we will deliver additional functionality 
to support the evaluation of risk and develop a broader range of 
services provided directly to home buyers.

Our Conveyancing business suffered lower volumes reflecting 
the reduced house exchanges across the Group and a decline in 
penetration rate from 51.5% to 48.6%. Nevertheless, the business 
delivered £30.6 million (2015: £32.2 million) of Group revenue and 
a gross margin of 43% (2015: 37%) (before internal payaway) and 
it provides a key service to our home mover customers.

At the beginning of 2016 we set out to improve our service and 
throughout 2016 we have steadily seen this change. Our complaints 
have reduced and our net promoter score has increased significantly.

The in house Conveyancing business delivered 69% (2015: 68%) 
of the completions through its three property law centres; the 
remainder are outsourced to panel firms. In view of the reduced 
volumes and excess capacity in our centres, the decision was 
taken to close the smallest centre in Bridgend removing £1.2 million 
from the cost base and reducing our spare capacity in the remaining 
centres. This process will be completed in Q1 2017. At the same 
time we will complete our investment in our customer portal 
technology in the first half of 2017 and this will deliver improved 
service to customers and efficiencies for our employees.

Other professional services comprise a portfolio of small 
businesses which have been brought together under a single 
leadership team, offering asset management primarily around the 
repossessions market, block management, emergency relocation 
and auctions. During 2016 these businesses delivered 30.6% 
(2015: 29.2%) EBITDA margin before internal payaway. 

B2B

Highlights

•  Strong performance from Surveying business 

delivering 4% revenue growth and a 14% increase 
in EBITDA contribution

•  Conveyancing revenues declined in line with housing 
market transactions; EBITDA margin improved by 3%

•  Other professional services revenue fell by 4% principally 

due to a declining repossessions market 

•  Land and New Homes performance grew with the 
addition of Lanes Property Agents and Lanes Land

•  Lambert Smith Hampton, like other commercial property 
businesses, was affected mid-year as the transactional 
and capital markets paused around the EU referendum, 
but finished the year strongly

Operating review 
2016 was our first full year for this portfolio of businesses working 
together and we are pleased to report a solid performance in the face 
of a difficult market. Working together to deliver coherent professional 
services for Countrywide’s corporate client base we have increased 
revenues from our lender clients by 8% year on year, retained all 
our asset management client contracts and secured surveying 
panel management contracts for 2017. Further, 10% of the Group’s 
house exchanges were on behalf of B2B clients.

Our Surveying business has performed extremely well during 2016. 
While survey instructions broadly tracked increased mortgage and 
remortgage approvals, the business delivered EBITDA growth of 
14% owing to an increase in the average fee of 5% and moderate 
marginal expenses arising from this additional revenue. Following 
the result of the EU referendum we experienced a clear North/South 
divide in demand for valuations. The South and South East in 
particular slowed down compared to our northern regions and 
it was several months before productivity began to recover.

30

Countrywide plc  Annual Report 2016

Key performance indicators

Total income (£m)

Adjusted EBITDA (£m)

222.5 +2%

30.8 -5%

219.1

222.5

32.3

30.8

182.3

21.4

14

15

16

14

15

16

Surveys and valuations

Corporate properties
under management

364,957 +2%

36,635 +14%

357,033

364,957

332,290

34,164

32,049

36,635

14

15

16

14

15

16

Conveyances  
completed

Exchanges –  
new homes

33,053 -5%

4,896 -6%

36,441

34,851

33,053

4,690

5,187

4,896

14

15

16

14

15

16

AQ

with Paul Creffield 
MD B2B

Q

A

Q

A

Q

A

What have been the successes of 2016?

I was delighted to see surveyors realise such strong 
growth following investment in 2014 and 2015 in 
our graduate programme, supported by contract wins. 
We have broadened our asset management client base, 
countering the impact of a declining repossessions 
market and our block management and relocation 
teams delivered record results.

What are you most excited about for 2017?

We’re launching new technology to transform our 
Surveying business. Similarly we will complete the roll 
out of Countrywide Connect, refreshing our Conveyancing 
customer experience and improving interaction between 
customer, estate agent and lawyer. The Vista UK 
Residential Real Estate Fund will launch two significant 
build to rent schemes in Liverpool and Manchester.

Are there any major industry changes 
that are coming into effect?

We anticipate several changes ahead. The White Paper 
and Government focus on diversifying the housebuilder 
market to bring in smaller and medium size housebuilders 
plays to our strengths in this area. We have already seen 
the rise of office to residential development and we 
expect that to continue. Recognition of the importance 
of build to rent schemes to increase the availability 
of good quality rental stock allows us to expand our 
expertise in this area. The residential property valuation 
market is undergoing change with lenders seeking 
to increase valuation automation and property risk 
assessment. With increasing non-disclosure of 
valuation reports by lenders, we expect greater 
demand from homebuyers seeking survey reports.

Annual Report 2016  Countrywide plc

31

Strategic reportSegmental review continued

Total income

Survey and valuation

Conveyancing 

Other professional services 

Professional services

Land and New Homes

Commercial 

Total gross revenue generated by B2B clients

Income passed to other business units

B2B net income

2016
£’000

68,672

30,572

18,680

2015
£’000

66,295

32,206

19,605*

117,924

118,106

28,146

27,736

101,973

101,686

248,043

247,528

(25,568)

(28,477)*

222,475

219,051

Change

+4%

-5%

-4%

—

+1%

—

—

-10%

+2%

*  Restated to include the commission from asset management paid to our Estate Agency branches.

Operating review continued
Land and New Homes held its own during 2016 and delivered 
EBITDA growth of 15% despite lower new homes exchanges 
across the country, due to the acquisition of Lanes, a specialist 
Land and New Homes business in Hertfordshire. Performance in 
this sector was severely impacted by the EU referendum particularly 
in and around London. It took several weeks for developers to assess 
the longer term impact on price and during the third quarter we 
experienced a material number of cancellations as buyers pulled 
out due to being nervous about the future. Whilst we have seen 
sales recovering, this was late into the fourth quarter. Our pipeline 
is some £700,000 lower as we move into 2017 and reflecting this 
we have removed some management heads to reduce costs.

Finally, our commercial business, Lambert Smith Hampton, 
experienced a difficult year as a result of the EU referendum. 
While income was flat year on year, EBITDA reduced by 18% to 
£11.3 million (2015: £13.8 million). The decline in transactional 
business was offset by an increase in consultancy revenues but 
not to the extent that the costs had increased owing to the full 
year impact from acquired businesses.

Outlook 
2016 was the first year the portfolio of B2B businesses came 
together as a division and, moving into 2017, we will build on 
the foundations we have established. Our plans are focused 
on four key issues: development of the risk hub in Surveying; 
driving increased referrals from the branches and delivering 
further efficiencies though Conveyancing; growth in new homes 
sales; and streamlining our estate and asset management services.

Plans for 2017
We do not anticipate that the mortgage and housing markets will 
grow in 2017. However, our contracts with lender and corporate 
clients together with a healthy number of instructions from developers, 
supports our expectation of modest growth in the coming year. 
The outlook for commercial for London is expected to recover 
but not to the levels experienced in 2015. However, regional 
markets show signs of more activity.

32

Countrywide plc  Annual Report 2016

Strategic reportOur chief financial officer’s review

Creating further 
organic growth

In summary

•  Income supported by market share gains 

and benefit of 2015 acquisitions

•  Investment in foundations to support future 

growth impacts profitability

•  Positive progress in Lettings, Financial Services 

and Surveying

•  Key cost initiatives underway to underpin 

2017 profit outlook

Introduction
Despite the considerable external challenges in 2016, the 
Group demonstrated its resilience by marginally growing total 
income. As expected, the investment in key areas of our business, 
together with the impact of a reduced sales transaction 
market, impacted our underlying profit performance.

There are a number of immediate challenges in our sector 
which, together with the current uncertainty around the UK 
economy, will impact our areas of focus in coming months. 
This will include a plan to reduce our current levels of debt, 
putting M&A activity on hold and increased focus on organic 
growth opportunities.

We have also commenced work to reduce and restructure 
our costs to reflect our current strategic plan for the Group. 
This involves significant branch rationalisation as well as 
streamlining our back office functions. Exceptional costs of 
restructuring our business amounting to £27.8 million (including 
£1.4 million impairment of brands we rationalised) were incurred 
in parallel with goodwill impairment charges of £19.6 million 
arising from market conditions. Further details are provided 
in note 10.

The reduction in appetite for M&A activity increases the focus 
on delivering our organic growth plan. This includes rolling out 
our multichannel proposition across our branch network and 
other key areas for organic growth including our Financial 
Services business.

Results
Our business units reported improvements in income, with the 
exception of London, which experienced challenging market 
conditions. 2016 has been a period of investment in our 
Financial Services business unit to provide foundations for 
the next stage of our growth. Our central costs remained 
comparable to 2015 and will remain a focus. 

Income statement, cash flow and balance sheet items
Depreciation and amortisation
Our depreciation and amortisation charge continues to be 
separated on the face of the income statement to indicate the 
depreciation and amortisation that relates to assets purchased 
for use in the business and amortisation arising on those intangible 
assets that have been recognised as a result of business 
combinations. The underlying depreciation and amortisation 
charge increased by £1.3 million, the principal driver of which 
was £1.6 million in respect of leasehold improvements as a result 
of branch refurbishments. Amortisation of intangible assets 
recognised through business combinations has increased by 
£0.2 million as a result of the incremental rate of growth in 
acquisitions during the year. It should be noted that £6.6 million 
of the annual charge relates to intangible assets recognised in 
2007, when the Group was taken private, and this will end in 2017.

Annual Report 2016  Countrywide plc

33

Strategic reportOur chief financial officer’s review continued

Segment results

Retail

London

Financial Services

B2B

Central services

Total Group

Total income

Adjusted EBITDA

2016
£’000

2015
£’000

Variance
%

262,275

254,451

160,408

177,982

88,174

80,994

222,475

219,051

3,623

1,258

736,955

733,736

3

(10)

9

2

188

—

2016
£’000

31,004

18,024

22,682

30,791

2015
£’000

43,343

34,162

20,709

32,302

(18,953)

(17,539)

83,548

112,977

Variance
%

(28)

(47)

10

(5)

(8)

(26)

Income statement, cash flow and  
balance sheet items continued
Share-based payments
Share-based payment charges are also reported separately on the 
face of the profit and loss account. The most significant proportion 
of this charge relates to a specific scheme granted at the point of 
the IPO in 2013 when we granted 7.2 million options to employees 
who were former equity holders of Countrywide Holdings, Ltd 
under the IPO plan. The majority of these nil-cost options vested 
based on adjusted Group EBITDA for 2014 in March 2015 (80%) 
and the residual balance due to directors vested in March 2016. 
The charge to the income statement in 2016 was £0.3 million 
(2015: £3.3 million; 2014: £10.6 million).

In addition, we also operate annual grants under a three-year long 
term incentive plan (LTIP) to senior managers which commenced 
in September 2013. These are nil-cost options which will vest 
subject to certain performance criteria disclosed within the 
remuneration report and the charge for the year was £1.3 million 
(2015: £0.5 million credit). 

Contingent consideration
Contingent consideration charges amounting to £6.8 million 
(2015: £8.9 million) have been incurred. Each of these contingent 
consideration arrangements require the vendors to remain in 
employment and as such have been treated as a post-combination 
employment expense and excluded from consideration. Values 
are being accrued over the relevant periods of one to five years 
(2015: one to three years) specific to each of the agreements. 

Exceptional items
We have reported net exceptional costs of £12.5 million, which 
have been disclosed in further detail within note 10, comprising: 
•  non-recurring costs of £26.4 million related to the branch 
restructuring undertaken during the year, accelerating our 
transformation agenda and resizing the Retail estate, principally 
comprising £8.1 million of redundancy costs and £15.8 million 
of property closure costs;

•  £19.6 million of goodwill impairment charges arising from write 
downs to recoverable value in Retail (£5.0 million) and London 
(£13.5 million) as a result of changing market conditions, and 
£1.1 million from closure of conveyancing operations; 

•  £1.4 million of brand impairment charges in Retail from abandoning 

the use of four smaller brands in pursuit of our fewer, better 
brands strategy; and 

•  £0.9 million of acquisition expenses.

Offset by: 
•  £32.8 million of income in respect of the sale of our remaining 

shareholding in ZPG Plc; and

•  £2.9 million in respect of an exceptional credit arising from the 
release of professional indemnity provisions (originally booked 
as exceptional costs). Despite the judgemental nature of the 
provision, the progress made during the year on individually 
significant claims, aligned with the low level of claims made, has 
resulted in the assessment of a £2.9 million release in provision.

Finance charges
Our draw down on bank borrowing facilities increased from £200 
million at the prior year end to £290 million at 31 December 2016. 
Consequently, our finance costs have increased by £3.3 million 
and are now incurred at a margin of 2.75% over LIBOR.

To mitigate exposure and volatility arising from interest rate 
changes, the Group entered into an interest rate swap to convert 
floating levels of interest on the revolving credit facility into a fixed 
rate of 0.766% on specified levels of revolving credit facility draw 
down from 20 June 2016. The interest cash flows on the first 
proportion of the revolving credit facility have been hedged, and 
therefore this value moves over the period to March 2020 in line 
with the forecast drawdowns.

Taxation
Our total tax charge for 2016 of £2.0 million (2015: £5.9 million) 
represents an effective tax rate of 10.0% (2015: 12.5%). The 
principal reasons for the lower effective rate are the £32.8 million 
gain on the disposal of ZPG Plc shares being sheltered by 
unrecognised capital losses and the impact of a further 1% 
reduction in the tax rate on deferred tax liabilities generated a 
£2.3 million tax credit. 

Countrywide’s business activities operate predominantly in the UK. 
All businesses are UK tax registered apart from small operations 
in Hong Kong (which are in the process of closure), and Ireland. 
We act to ensure that we have a collaborative and professional 
relationship with HMRC and continue to enjoy a low risk rating. 
We conduct our tax compliance with a generally low risk approach 
whilst endeavouring to maintain shareholder value and optimise 
tax liabilities. Tax planning is done with full disclosure to HMRC 
when necessary and being mindful of reputational risk to the 
Group. Transactions will not be undertaken unless they have a 
business purpose or commercial rationale. 

In addition to our corporation tax contribution, our businesses 
generate considerable tax revenue for the Government in the UK. 

34

Countrywide plc  Annual Report 2016

Strategic reportDividend policy
Following consultations with major shareholders we have reviewed 
our dividend policy and there has been a change to the Group’s 
previously stated policy in respect to normal dividends which 
was previously stated as 35-45% of underlying profit after tax. 
As noted in the Chairman’s Statement, in light of the uncertainty 
surrounding the outlook for the residential property market and 
our desire to invest in key organic strategic initiatives, our policy 
has been slightly revised to 30-35% of underlying profit after tax. 
Underlying profits are measured as profit after tax but before 
exceptional items, amortisation of acquired intangibles, contingent 
consideration and share-based payments. 

The Board do not recommend the payment of a final dividend 
(2015: 10.0 pence), giving a total 2016 dividend of 5.0 pence (net) 
per share (2015: 15.0 pence). 

Events after the balance sheet date
Despite the uncertain market environment, we remain committed 
to reducing our leverage and at the same time facilitate the 
acceleration of our ability to future proof the business and exploit 
growth opportunities. To that end, and following consultations with 
our major shareholders, the Board has decided to make a small 
placing of up to 9.99% of our share capital available via a cash box 
structure today. 

Jim Clarke
Chief financial officer
9 March 2017

For the year ended 31 December 2016, we will pay corporation 
tax of £5.2 million (2015: £8.5 million) on profits for the year, we 
collected employment taxes of £158 million (2015: £172 million) 
and VAT of £94 million (2015: £99 million), of which the Group 
has incurred £44.3 million and £3.3 million (2015: £61 million and 
£2.5 million) respectively. Additionally, we have paid £12.8 million 
(2015: £12 million) in business rates and collected £41.7 million 
(2015: £35.5 million) of stamp duty land tax though our 
Conveyancing business. 

Cash flow
Net cash generated from operating activities decreased by £37.5 million 
to £29.6 million for the year (2015: £67.1 million). Both years have 
been impacted by payments to settle professional indemnity claims. 
Payments in 2015 were lower than expected at £10.8 million, 
principally due to the timing of settlements, and as a result payment 
levels increased, as anticipated, to £13.8 million during 2016.

Capital expenditure
Cash expenditure on capital items in the year amounted to £29.0 million 
(2015: £22.0 million), principally relating to an ongoing programme 
of planned branch refurbishments, and an additional £11.1 million 
(2015: £5.4 million) has been incurred on software, including new 
technology platforms to deliver online offerings to our customers, 
which has been treated as an intangible asset.

Net assets
At 31 December 2016, our net assets per issued share were 
£2.18, a total of £479.5 million (2015: £544.6 million) a decrease 
of £65.1 million, or 12%, driven by a post-tax profit for the year of 
£17.5 million offset by £29.9 million of reserve movements from 
realisation of gains on the sale of Zoopla shares, dividend returns 
to shareholders of £33.0 million and the purchase of treasury 
shares of £18.1 million.

Net bank debt
At 31 December 2016 we had cash balances of £45.3 million 
(2015: £24.3 million) and £290 million drawn down within our revolving 
credit facility (RCF) (2015: £200 million). The £69.0 million increase 
in net bank debt arose principally as a result of net outflow on 
acquisitions amounting to £35.4 million and £29.0 million capital 
expenditure during the year. 

Shareholders’ funds amounted to £479.5 million (2015: £544.6 million) 
giving balance sheet gearing of 34% (2015: 25%). Net bank debt 
represented 63% of the Group’s market capitalisation at 
31 December 2016, and 293% of the Group’s adjusted 
EBITDA for the year.

Committed bank facilities
The Group’s available bank facilities (excluding overdraft 
arrangements available) at 31 December 2016 comprised of a 
£340 million revolving credit facility repayable in March 2020.

In February 2016, the Group increased its borrowing capacity to 
facilitate the strategic plans announced during 2015 and renegotiated 
our existing £250 million RCF, which was repayable in March 2018, 
to a £340 million RCF with the existing lenders and an accompanying 
£60 million accordion facility repayable in March 2020.

Annual Report 2016  Countrywide plc

35

Strategic reportOur people

We know that we are only 
as good as our people

Our people
Our colleagues are our biggest single group of ambassadors and 
they are key to achieving our vision.

If we want our customers to see us as the best, then we need to 
put them at the heart of everything we do. However, we can only 
do that if we treat our people as customers first, engaging and 
motivating them to understand how they support our mission, 
vision, values and business objectives.

We must support our people so that, as well as feeling connected 
to our purpose, they are inspired to be the best they can be 
and feel valued, engaged and committed to providing a brilliant 
customer experience.

We also believe in attracting the right, people into the right roles. 
In 2016 we invested in our Talent Acquisition function that gives 
us a fully aligned, Group-wide team which supports our hiring 
managers in bringing the best people into the business.

Aligned to this, we have launched a new careers website for 2017 
and standardised our recruitment processes to ensure that every 
potential colleague has the best experience possible when they 
interact with us as part of the recruitment experience. 

Further, we have identified the need to ensure a great onboarding 
experience from the moment someone considers joining Countrywide, 
as well as throughout their career with us. 

Developing a high performance culture 
We created a series of senior leadership programmes throughout 
the year, supporting management to lead our people effectively 
and drive performance.

The ‘One Countrywide’ senior leadership community launch event 
in January brought together all of our senior leaders from every 
area of the business for the first time in a single event. 

Following this, a series of leadership communications and events 
was delivered throughout the year to drive momentum and maintain 
focus. This was supported by the creation of an exclusive online 
community for our leaders to share information and best practice 
and discuss business topics, as well as providing business research, 
analytics and key communications.

Development and training
To further support our senior management, we have been developing 
a number of component parts of our talent development and leadership 
approach. We have produced a new Countrywide leadership model 
and framework which incorporates our purpose, brings our values 
to life and helps define the leadership skills needed for a strong 
future and to create a high performing culture. This has helped 
us identify a robust internal pipeline of skilled, engaged and 
motivated leaders throughout our senior population and allows 
us to move our talented colleagues around the business 
to where they are needed most.

As well as identifying our leaders of the future we are designing 
a range of development initiatives to bring through and grow our 
internal talent. During 2017 we will be delivering new leadership 
programmes to build the knowledge, skills and capability of our 
‘leaders of people’ in branches and offices and our ‘leaders of 
leaders’ across our wider leadership community.

Listening to our people
In 2016 we carried out a three-week staff engagement survey. 
Over 9,000 people across the business took part in the first 
MyCountrywide Pulse survey, comparable with the number 
of people who took the full MyCountrywide survey in 2015.

The overall MyCountrywide engagement score was 66%, with 
76% of our people saying that they feel motivated to go beyond 
expectations to deliver for Countrywide.

It is clear that only through taking action on the feedback received 
and working together to make the right improvements can we deliver 
performance improvements. This will be a key focus in 2017 where 
we will also carry out a full MyCountrywide survey that will allow us 
to benchmark against the previous full engagement survey in 2015. 
Across Countrywide we will continue to listen to our people and 
make the changes that bring us ever closer to being recognised 
as one of the best places to work in the UK.

Communication and engagement
We use engaging, clear and honest communication to inform 
and inspire our people, as well as reinforce our purpose. 

We work collaboratively with our leadership teams across Countrywide 
providing insight, guidance, expertise and tools to support performance 
and drive business growth.

During 2016 we launched our first ever Group-wide intranet, 
‘Our Place’. This is designed to be the hub of internal communications 
and engagement going forward and work will continue in 2017 
to fully establish this channel as a news and information resource. 
Colleagues across the business have been trained and developed 
to enable all areas of Countrywide to contribute information about 
their area of work. This work is supported by our Agents of Change, 
a group of staff ambassadors selected to tell stories across the 
business, highlighting good practice, supporting the cascade 
of key information and recognising instances where our people 
go above and beyond in delivering their work. In addition, this 
platform, and leadership cascades, ensures we achieve an 
awareness with all employees of the financial and economic 
factors that affect the performance of the Group.

Our people are also encouraged to become shareholders in the 
Company. The Group’s Share Incentive Plan (SIP) has been running 
successfully since its inception in October 2013. During 2016 we 
made changes to the offering for the benefit of our colleagues. 
The SIP is now open to all Countrywide employees who are normally 
referred to as UK tax resident and have been in our employment 
for at least twelve months at the time the first salary deduction into 
the scheme is made. The Company now also gives two free matching 
shares for every three partnership shares acquired (within the 
maximum investment terms established by HMRC).

36

Countrywide plc  Annual Report 2016

Strategic reportGender diversity

Employees

6,481

5,192

Female

Male

Board

3

6

Senior management*

26

63

*  Senior management comprises employees with responsibility for planning, directing or controlling the activities of the Group or a strategically significant 

part of it. Directors of subsidiary companies are included only to the extent that the subsidiary is significant in the context of the Group as a whole.

We believe that great people plus 
a great environment will deliver 
a world class experience for our 
people and our customers.

Towards the end of 2016 we formed a new people engagement 
team which, during 2017, will deliver activities to help colleagues 
understand how Countrywide is fulfilling its mission, vision and 
values and is performing against its business objectives. Further, 
the team will ensure our employees feel included and supported 
as they work towards helping Countrywide, and themselves, 
achieve ambitious, but realistic goals.

In 2016 the first Countrywide calendar was launched with a 
competition for children of employees to draw a picture of their 
home and tell us why they love living there. The winning pictures 
went on to form the calendar for 2017 which is hosted on our 
intranet, ‘Our Place’. Every child who submitted a picture received 
a personalised thank you card which displayed their picture as well 
as a small prize.

Charitable giving
Countrywide supports a workplace charitable giving scheme so 
that employees can donate to their favourite charities directly 
through a payroll deduction scheme, which is also tax efficient.

We operate in local markets, our people are local and our brands 
are local, making our contribution to the local community another 
important part of our charitable giving. Our subsidiary businesses 
are encouraged to support causes within their local communities, 
and employees from across the country participated in a number 
of local initiatives last year.

For example, Hamptons International raised over £10,000 for 
Cancer Research UK with a ‘Relay Around the Regions’. The relay 
took place over a two-week period around Hamptons International’s 
95 branches, spanning London and the South of the UK. Over 300 
colleagues took part in the event, which saw teams travel from 
branch to branch using various modes of transport. 

Some teams walked, cycled, ran or roller-skated, whilst others 
used more unusual means of transport including a horse and cart 
and a convoy of classic cars – there was even a dragon boat race 
down the Thames. In total, our colleagues travelled a distance of 
over 1,000 kilometres in 20 different ways as part of their 
fundraising efforts.

Equal opportunities
We are committed to a policy of equal opportunity and diversity 
in employment and recognise that this is essential to ensuring 
the success and growth of the organisation.

To this end, we make every effort to select, recruit, train 
and promote the best candidates for the job.

We aim to treat all employees and applicants fairly and 
appropriately, regardless of age, gender reassignment, civil 
partnership or marital status, pregnancy or maternity leave, 
disability, race, religion or belief, sex or sexual orientation, 
to ensure that all opportunities are available to everyone and 
that no one suffers discrimination, harassment or intimidation.

Human rights
The Group is accountable to investors, but we take into account 
the interests of all our stakeholders – including our employees, 
our customers and our suppliers, as well as the local communities 
and the environments we operate in.

Countrywide’s reputation is one of its key assets, and as a leader 
in the UK property services sector it is vital that we adhere to and 
promote the highest standards of integrity, personal conduct, 
ethics and fairness.

Due to regulatory requirements in the UK, we have judged that 
human rights are not a material risk for the business. We do, 
however, work closely with our third-party external suppliers to 
ensure their human rights and ethics policies are aligned with 
those of Countrywide.

Our support function in India, WNS, has the WNS Cares 
Foundation, providing education and many other facilities and 
benefits for children within local communities. This foundation 
exists in all the countries WNS operates from and is actively 
involved in child education.

More information on the foundation can be found by visiting  
www.wnscaresfoundation.org.

Modern slavery
We are committed to ensuring that there is no modern slavery, 
or human trafficking, in our supply chains, or in any part of our 
business. Our Anti-Slavery Policy reflects our commitment to 
acting ethically and with integrity in all our business relationships, 
and to implementing and enforcing effective systems and controls 
to ensure slavery and human trafficking are not taking place 
anywhere in our business or in our supply chains.

Annual Report 2016  Countrywide plc

37

Strategic reportBoard of directors

As at the date of signing the directors’ report,  
the following people were directors of the Company:

Peter Long
Non-executive chairman*

Alison Platt
Chief executive officer

David Watson
Deputy chairman 
and senior independent 
non-executive director

Jim Clarke
Chief financial officer

Cathy Turner
Independent 
non-executive director

N

None

NA

R

None

RNA

Peter was appointed 
non-executive director of 
the Company in February 
2016 and took over as 
non-executive chairman 
at the Company’s AGM 
on 27 April 2016. Peter 
is chairman of Royal 
Mail plc and in April 
2016 was appointed 
non-executive chairman 
of Parques Reunidos 
Servicios Centrales 
S.A.U. Having ceased to 
be joint chief executive 
of TUI AG with effect 
from 9 February 2016 
he is a member of TUI 
AG’s supervisory board. 
Prior to this, he held a 
variety of senior roles 
in the travel and leisure 
sector. He was formerly 
senior independent 
non-executive director 
of RAC plc (2001-2005) 
and Rentokil Initial plc 
(2005-2014). He was 
also a non-executive 
director of Debenhams 
plc (2006-2009).

Alison joined the Group in 
September 2014. Alison 
was previously managing 
director at Bupa, 
responsible for international 
development markets, and 
has held a range of senior 
posts including chief 
operating officer of the UK 
private hospitals business at 
Bupa and a number of key 
positions at British Airways. 

In April of 2016 Alison 
joined the board of Tesco 
Plc as a non-executive 
director. Between 2012 
and 2016 she was a 
non-executive director 
of Cable & Wireless 
Communications plc. 
From 2009 to 2013 she 
was chair of Opportunity 
Now, which seeks to 
accelerate change for 
women in the workplace. 
She was a non-executive 
director of the Foreign & 
Commonwealth Office 
(FCO) between 2005 and 
2010, and in the 2011 
New Year Honours she 
was appointed a CMG for 
her services to the board 
of the FCO.

David joined the Group 
in September 2013 as 
non-executive director 
of the Company and was 
appointed chairman of the 
Audit and Risk Committee 
and subsequently senior 
independent director. 
David is currently a 
non-executive director 
of Ageas UK, Kames 
Capital plc, Hermes Fund 
Managers Limited and 
T R Property Investment 
Trust plc. He chairs the 
audit committees of 
Hermes Fund Managers 
Limited and T R Property 
Investment Trust plc. 
He has extensive 
industry and accounting 
experience. David has 
had a distinguished career 
as a finance director. Most 
recently he was finance 
director of the general 
insurance division of Aviva. 
Prior to that he held various 
other senior financial roles 
at Aviva and at Prudential 
and M&G Group. David 
is a chartered accountant 
and a graduate of City 
University Business School.

*  Grenville Turner served 

as chairman from 
1 September 2014 
to 27 April 2016.

38

Countrywide plc  Annual Report 2016

Jim joined the Group in 
November 2007. He was 
previously finance director 
and company secretary 
of JD Wetherspoon and 
has previously worked 
for David Lloyd Leisure (a 
division of Whitbread plc) 
and HP Bulmer Holdings 
plc. Jim is a graduate of 
Stirling University and he 
qualified as a chartered 
accountant in 1984.

Cathy was appointed 
non-executive director 
of the Company and 
chairman of the Company’s 
Remuneration Committee 
on 31 July 2013. Cathy 
is also a non-executive 
director and chair of the 
remuneration committee 
for Aldermore PLC and 
Old Mutual Wealth. She 
is a partner at the senior 
advisory firm Manchester 
Square Partners LLP. She 
is an honorary fellow of 
UNICEF UK and a member 
of the board of the Gurkha 
Welfare Trust. She is a 
former council member 
of the Royal College of Art. 
She has extensive industry 
experience working with 
Deloitte & Touche, Ernst 
& Young and Towers 
Watson in her early career. 
She subsequently joined 
Barclays PLC, where she 
was a member of the group 
executive committee with 
responsibility for human 
resources, corporate 
affairs, strategy and brand 
and marketing. During her 
time with Barclays she was 
also director of investor 
relations for four years and 
had extensive experience 
in remuneration in her 
many roles. She was chief 
administrative officer of 
Lloyds Banking Group PLC. 
Cathy is a graduate of the 
University of Lancaster.

Corporate governance  Chairman 

  Executive directors 

  Independent non-executive directors 

  Non-independent non-executive director 

1

2

5

1

Key to Committee 
membership:

A  

Audit and Risk 
Committee 

N  

Nomination 
Committee 

R  

Remuneration 
Committee 

Chairman of 
Committee 

Richard Adam
Independent 
non-executive director

Jane Lighting
Independent 
non-executive director

Rupert Gavin
Independent 
non-executive director

Caleb Kramer
Non-executive director

A

N

R

A

N

R

N

R

None

Jane was appointed 
non-executive director 
of the Company in June 
2014. She has spent her 
career in broadcast media, 
including chief executive 
officer of Channel 5 
Broadcasting, CEO of 
Flextech plc and founder 
and CEO of Minotaur 
International. She was 
formerly non-executive 
director at Paddy Power 
plc, a senior independent 
director at Trinity Mirror, 
a trustee of the Royal 
Television Society, 
governor of the National 
Film and Television School 
and a member of British 
Screen Advisory Council.

Caleb joined the Group 
in May 2009 and was 
appointed as a director. 
He is a managing director 
and portfolio manager 
(Europe) at Oaktree 
Capital Management 
(UK) LLP. Prior to joining 
Oaktree in 2000, Caleb 
co-founded Seneca 
Capital Partners LLC, a 
private equity investment 
firm. From 1994 to 1996, 
Caleb was employed by 
Archon Capital Partners, 
an investment firm. Prior 
to 1994, Caleb was an 
associate in mergers and 
acquisitions at Dillon Read 
and Co. Inc. and an analyst 
at Merrill Lynch and Co. 
Inc. Caleb received a BA 
degree in economics from 
the University of Virginia.

Rupert was appointed 
non-executive director 
of the Company in June 
2014. He is chairman of 
the board of trustees of 
Historic Royal Palaces and 
also chairs the Honours 
Committee for Arts and 
Media. Rupert has a range 
of other board positions, 
at both chairman and 
director level in a variety 
of businesses, with a 
strong consumer bias. 
Most recently he was 
chief executive officer 
of Odeon and UCI 
Cinemas Group between 
2005 and 2014. He was 
previously at the BBC 
where he was chairman 
and chief executive of BBC 
Worldwide and also at BT 
where he was managing 
director of the consumer 
division, prior to which he 
was at the Dixons Stores 
Group latterly as deputy 
managing director.

Richard was appointed 
non-executive director of 
the Company in June 2014 
and chairman of the 
Company’s Audit and Risk 
Committee in August 
2014. A chartered 
accountant qualifying with 
KPMG in 1982, Richard 
has nearly 30 years’ 
experience as a finance 
director of private and 
listed businesses having 
gained a wealth of 
experience from executive 
and non-executive roles 
spanning the media, 
infrastructure, construction 
and services sectors. In 
February 2017, Richard was 
appointed non-executive 
director of FirstGroup plc 
and chair of its audit 
committee. He is also 
senior independent 
non-executive director of 
Countryside Properties plc 
and chairs its audit 
committee. From April 
2007 to December 2016 
Richard was group finance 
director of Carillion plc 
and before that of 
Associated British Ports 
Holdings plc. He was 
previously non-executive 
director and chairman of 
the audit committee of SSL 
International plc. Richard 
is a graduate of the 
University of Reading.

Annual Report 2016  Countrywide plc

39

Corporate governance 
Chairman’s introduction to corporate governance

Since taking over as 
non-executive chairman in 
April 2016, maintaining our 
high standards of corporate 
governance continues to be 
a priority for both me and the 
Company. We believe that good 
governance is an essential 
part of the way we conduct 
our business on a daily basis, 
while maintaining effective risk 
management, control and 
accountability, and is pivotal 
to building a sustainable 
business for the long term.

Dear shareholder
I am pleased to introduce my first corporate governance statement 
as non-executive chairman of the Board of Countrywide plc. 
My predecessor, Grenville Turner, took his responsibility for 
maintaining high standards of corporate governance very seriously, 
and this will continue to be a priority throughout my tenure.

In his chairman’s statement last year, Grenville indicated his desire 
to step down from the role of chairman and on 11 February 2016, 
the Company announced he would retire as chairman and 
I was appointed non-executive director. My appointment as 
non-executive chairman was confirmed at the Annual General 
Meeting on 27 April 2016. There were no other Board changes 
in 2016.

Your Company continues to be led by a strong and balanced 
Board, which is well qualified to challenge, motivate and support 
the management of the business. The Nomination Committee 
will continue to review the composition of the Board to ensure 
that we have the appropriate balance of skills, experience, 
diversity and independence to support building a sustainable 
business for the long term.

The Board aims to present a fair, balanced and understandable 
assessment of the Group’s position and prospects. It understands 
the importance of effective reporting, risk management and 
internal control procedures. In 2015, as part of the strategic 
planning process, the Group reviewed its risk appetite and 
ensured there were governance improvements to align our risk 
and internal audit capabilities. I am pleased to report that we 
continued to make significant progress in these areas during 
2016. The appointment of a chief risk and compliance officer 
during 2015 continues to provide an integrated assurance plan 
and has made significant steps in co-ordinating our approach 
to the Group’s risk management and audit activities.

Future priorities
My role as chairman is to lead the Board and ensure that it is 
operating effectively and focusing its time, energy and attention 
on the right areas. In 2016, following the results of the initial phase 
of the external Board evaluation review (which concluded during 
February 2016) we agreed a set of priorities against which we can 
report progress. This is discussed in further detail on page 44.

Your Board is fully committed to supporting both the principles 
and application of best practice in corporate governance. 
In 2016 we continued to make excellent progress in significantly 
strengthening effective corporate governance systems and 
procedures which will underpin building a sustainable business 
for the long term.

Peter Long
Non-executive chairman
9 March 2017

40

Corporate governanceCorporate governance statement

Introduction

This corporate governance report intends to give shareholders a clear understanding of Countrywide’s 
corporate governance arrangements and their operation within the Group during the year, including an analysis 
of the level of compliance with the principles of the UK Corporate Governance Code (‘the Code’) issued by 
the Financial Reporting Council in September 2014. The Code can be viewed at www.frc.org.uk.

Compliance with the 2014 Code
The directors have considered the contents and requirements of 
the Code and note the following instance of non-compliance: the 
appointment of Grenville Turner as chairman from 1 September 2014 
to 27 April 2016, having held the position of chief executive officer 
immediately prior to that date, results in non-compliance with 
provision A.3.1 of the Code that a chief executive should not go on 
to be chairman of the same company. Additional counterbalances 
were in place for this period and, following my appointment as 
Grenville’s successor, I am delighted to confirm that with the 
exception of provision A.3.1 for the period stated above, the 
Company has complied in all respects with the provisions 
of the Code.

The corporate governance report comprises pages 41 to 51. 
Additional information in respect of the operation, and terms 
of reference, of the Remuneration Committee is included 
within the separate directors’ remuneration report.

The role of the Board, decision making and division 
of responsibilities
The Board provides leadership to the Group and is collectively 
responsible for the long term success of the Company. It sets the 
strategy and oversees its implementation, ensuring that acceptable 
risks are taken and appropriate governance structures and controls 
are in place. It ensures that the right people and resources are in 
place for the Group to meet its objectives, review management 
performance and deliver long term value to shareholders and 
other stakeholders.

In pursuit of these leadership objectives, the Board retains control 
of key decisions and has in place a formal schedule of matters 
specifically reserved for its approval which can be found at 
www.countrywide.co.uk/investor-relations/corporate-governance/. 
The Board retention of decision making and control of these key 
areas ensures effective stewardship and risk management by 
providing integrated reporting, e.g. in respect of strategic priorities 
and associated risk and mitigating governance controls. 

Specific decisions reserved for the Board are summarised 
as follows:

Responsibility

Specific actions during the year

The roles of chairman and chief executive are separated, clearly 
defined and approved by the Board. A copy of the division of 
responsibilities between the roles of the chairman and the 
chief executive is available to view on the corporate governance 
section of the Company’s website. 

The Board delegates matters to the three Board Committees 
(Audit and Risk, Nomination and Remuneration), in line with their 
terms of reference and the formal schedule of matters reserved for 
Board approval. Further information on the work of these Committees 
during the year can be found in each of their separate reports 
following this corporate governance introduction and the specific 
terms of reference for each of the Committees can be found on 
the corporate governance section of our website. The Board 
delegates the detailed implementation of matters approved by 
the Board and the day to day operational aspects of the business 
to the executive directors. 

Effectiveness
The Board and its Committees continue to benefit from an 
appropriate balance of expertise, experience, independence 
and knowledge of the Group and its business sectors. 
At 31 December 2016, the Board comprised two executive 
and seven non-executive directors. 

The Nomination Committee considers the skill set and sector 
experience of the Board, appointments to the Board, director 
development and succession planning. Details of these activities 
and the process of Board evaluation and development are discussed 
in the Nomination Committee report on pages 43 to 45.

The Board has eight scheduled meetings during the year; additional 
meetings are arranged if required. The Board Committee meetings 
are scheduled around the regular Board meetings. The directors’ 
attendance at the scheduled Board meetings and Board Committee 
meetings is shown in the table on page 42. Attendance is expressed 
as the number of meetings that each director attended out of the 
number they were eligible to attend as chairmen or Committee 
members (i.e. excluding attendance where this was by 
invitation only).

Strategy and direction

Approval of strategy and 
annual budgets.

Authorisation of acquisition 
and disposal activity.

Risk management and 
accountability controls

Governance 

Approval of financial statements, 
other updates to the market and 
recommendations on dividends.

Approval of authority levels and 
financial and treasury policies.

Review of internal control 
arrangements and affirmation 
of risk management strategies. 

Review of internal control and 
risk management, including 
health and safety.

Appointments to and removals 
from the Board.

Terms of reference for and 
membership of the Board.

Review of governance 
arrangements. 

Annual Report 2016  Countrywide plc

41

Corporate governanceCorporate governance statement continued

Board attendance

Director

Peter Long

Alison Platt

Jim Clarke

Caleb Kramer3

David Watson3

Cathy Turner

Richard Adam

Jane Lighting3

Rupert Gavin3

Date of appointment

11 February 2016

1 September 2014

28 December 2012

19 February 2013

2 September 2013

31 July 2013

9 June 2014

9 June 2014

25 June 2014

Grenville Turner4

19 February 2013

Board
meetings 1

Audit and Risk
Committee 
meetings

Nomination
Committee 
meetings 2

Remuneration
Committee 
meetings

8/8

9/9

9/9

7/9

8/9

9/9

9/9

8/9

9/9

3/3

—

—

—

—

4/4

4/4

4/4

4/4

—

n/a

1/1

—

—

—

2/2

2/2

2/2

2/2

2/2

0/1

—

—

—

—

7/7

7/7

7/7

7/7

6/7

n/a

1  There were eight Board meetings during the year and one additional Board meeting to discuss a corporate transaction. 

2   One formal Nomination Committee meeting was held during the year with an additional sub-committee meeting held in connection with Peter Long’s 

appointment as non-executive chairman. 

3   Caleb Kramer was engaged in overseas activities which meant he was unable to attend two Board meetings. David Watson, Jane Lighting and 

Rupert Gavin were also absent from each of the specific meetings above due to unexpected, unavoidable personal commitments.

4   Grenville Turner resigned from the Board with effect from 27 April 2016. He was not present at the Nomination Committee meeting as a result of the 

formation of a separate sub-committee.

The Company maintains directors’ and officers’ liability insurance cover for its directors and officers. The Company has made qualifying 
third-party indemnity provisions (as defined in the Companies Act 2006) for the benefit of its directors during the year; these provisions 
remain in force at the date of this report.

Independence
The Code notes that the Board should identify in the annual report 
each non-executive director that it considers to be independent. 
Excluding the former chairman until his departure on 27 April 2016, 
each of the non-executive directors is considered to be independent, 
with the exception of Caleb Kramer as he holds the position 
of managing director at Oaktree Capital Management (UK) LLP, 
a substantial shareholder of the Company. As stated above, 
Grenville Turner was not deemed to be independent prior 
to his appointment as chairman from 1 September 2014.

The Code recommends that at least half the Board, excluding the 
chairman, should comprise non-executive directors determined by 
the Board to be independent. Excluding the chairman, there are 
five (of a possible six) non-executive directors determined to be 
independent and two executive directors, and therefore the Board 
complies with recommendation B.1.2 of the Code. Similarly, the 
composition of the three Board Committees complies in all 
respects with the independence provisions of the Code.

Accountability
The Board remains committed to presenting a fair, balanced and 
understandable assessment of the Group’s position and prospects 
and of the importance of effective reporting, risk management and 
internal control procedures. Both the Audit and Risk Committee and 
the Board received drafts of the annual report to facilitate review and 
provide an opportunity for challenge and discussion.

The Board is responsible for determining the nature and extent of the 
significant risks it is willing to take in achieving its strategic objectives. 
Principal risks associated with the Group’s business are summarised 
on pages 19 to 21 of the strategic report. The Board has an Audit and 
Risk Committee which monitors and reports on the Group’s risk 
management systems. The Audit and Risk Committee also considers 
how the Board should apply corporate reporting and internal control 
principles and is responsible for maintaining an appropriate relationship 
with the Group’s auditor, PricewaterhouseCoopers LLP. The report of 
the Audit and Risk Committee is set out on pages 46 to 51.

Remuneration
Details relating to the Company’s policy on remuneration together 
with the level and components of remuneration available to the 

42

Countrywide plc  Annual Report 2016

Company’s directors are provided in the Remuneration 
Committee’s report on pages 52 to 66.

Dialogue with shareholders
As chairman, I ensure that views of shareholders are communicated to 
the Board as a whole and offer non-executive directors the opportunity 
to attend discussions with major shareholders. 

We actively seek channels through which to engage with investors 
and during 2016 the Company undertook a wide variety of investor 
relations activities, including road shows in the US and the UK. 
Institutional shareholders represent the largest group of shareholders 
and much of the activity is focused on this group. The chief executive 
officer and the chief financial officer host or attend the majority of the 
events held, whilst key senior executives also participate in meetings 
and activities with institutional shareholders.

Shareholder relations are given high priority by the Board. The prime 
means of communication with the majority of our shareholders is via 
the interim and annual reports, supplemented by interim trading 
updates, which aim to provide shareholders with a clear understanding 
of the Group’s activities and results. General presentations are given to 
both shareholders and analysts following the publication of the interim 
and annual results and at other appropriate points to share the 
strategic plans and offer an opportunity to engage with the business 
unit managing directors and other senior executives.

Constructive use of the AGM
Shareholders have the opportunity to address questions to the 
chairman and the chairmen of the Audit and Risk, Remuneration 
and Nomination Committees at the AGM, where all directors will 
be in attendance. All shareholders are encouraged to attend the 
AGM. Shareholders wishing to lodge questions in advance of the 
AGM, or to contact the Board at any other time, are invited to do 
so by writing to the company secretary at the registered office 
address given in note 1 to the financial statements.

Peter Long
Non-executive chairman
9 March 2017

Corporate governanceReport of the Nomination Committee

2016 saw the Committee 
continue its focus on Board 
evaluation and succession 
planning, including my 
appointment as non-executive 
chairman of the Board.

The Committee’s terms of reference are available at: 
www.countrywide.co.uk/investor-relations/
corporate-governance

Dear shareholder
I became chairman of the Nomination Committee with effect 
from 27 April 2016. In 2016 the Committee continued its focus 
on Board evaluation and Board Committee composition and 
succession planning, including my own appointment as 
non-executive chairman following Grenville Turner stepping 
down as chairman.

Role and responsibilities
The Committee is responsible for ensuring that the composition 
of the Board and its Committees is appropriate and enables it to 
function effectively. This requires evaluation of the balance of 
skills, experience, knowledge and diversity and the resultant 
identification of any gaps, either in the short, medium or longer 
term, and recommendations to address these. Succession 
planning for key Board positions forms part of our wider remit 
and, as such, we have insight into the Group’s Leadership and 
Development Programme.

We are also responsible for agreeing the annual Board effectiveness 
review process and monitoring any actions arising.

Committee composition
The membership of the Committee during 2016, together with 
appointment date, is set out below:

Member

Nomination Committee member since

Peter Long 
(chairman from 27 April 2016)

Grenville Turner 
(chairman until 27 April 2016)

Cathy Turner

David Watson

Richard Adam

Rupert Gavin

Jane Lighting

27 April 2016

1 September 2014 * 

31 July 2013

2 September 2013

9 June 2014

25 June 2014

9 June 2014

*  Grenville Turner resigned from the Board, and therefore the Committee, 

with effect from 27 April 2016.

The composition of the Committee changed during the period 
with Grenville Turner resigning as chairman from the Board 
and Committee in April 2016, and my subsequent appointment 
as non-executive chairman of the Board and the Committee. 
We therefore remained in full compliance with the Code 
recommendation that a majority of members should be 
independent non-executive directors throughout the period.

Attendance by members at the meetings is shown on page 42.

The Committee’s work
The Committee held one formal meeting in November 2016.

Further to the Board authorising the Committee to establish a 
sub-committee in October 2015 chaired by Cathy Turner (which 
excluded Grenville Turner due to having a potential conflict of 
interest) to engage in the search and selection process for a 
new chairman, one formal sub-committee meeting was held 
in January 2016 to review my appointment and proposed 
remuneration terms. The main matters that the Committee 
considered during the year are described on page 45.

Annual Report 2016  Countrywide plc

43

Corporate governanceReport of the Nomination Committee continued

Board and Committee composition 
As described above, the Board went through a period of change 
with the appointment of me as non-executive chairman. 

The Company believes that diversity of experience and approach, 
including gender and race diversity, amongst Board members is 
of great importance and it is the Company’s policy to give careful 
consideration to issues of Board balance and diversity when 
making new appointments. The search for candidates and any 
subsequent appointments are, therefore, made purely on merit 
regardless of gender, race, religion, age or disability in order to 
secure an appropriate balance of skills and attributes that are 
needed to ensure effective stakeholder engagement and delivery 
of the business strategy. 

Given our commitment to appointing the best people and 
ensuring that all employees have an equal chance of developing 
their careers within the Group, we do not think it is appropriate to 
set targets for Board appointments. As gender diversity remains 
a topic of significant discussion, we note that three of the nine 
members of our Board are female. In addition to Board diversity, 
we believe in promoting diversity at all levels of the organisation 
and further details of our workforce diversity are set out on 
page 37.

Following my appointment to the Board, as with all directors of the 
Company, I received a tailored induction programme which provided 
me the opportunity to gain a good understanding of the Group 
business and organisation, operations and governance environment, 
and allowed me to maximise my contribution to the Board as quickly 
as possible. Key stages of the induction programme are: provision 
of documents in relation to the Board, strategy, performance and 
corporate governance; meetings with the executive directors 
to gain an overview of the business and current trading and key 
commercial issues; meetings with other directors and senior 
executives to discuss commercial issues and projects; and site 
visits, as required, to key locations to gain an understanding 
of the business and operations.

All directors are also offered subsequent training to suit their 
needs and continuous professional development requirements. 
All directors also have access to the advice and services of 
the company secretary in addition to access to independent 
professional advice at the Company’s expense where they 
judge it necessary to discharge their duties as directors.

Board effectiveness 
During 2015, the Board appointed an independent agency, 
Lintstock, to conduct a formal externally facilitated evaluation of 
the performance of the Board, its Committees, the directors and 
the chairman in compliance with the Code recommendation for 
triennial external evaluation. Lintstock has no prior connection 
with the Group. 

The Board instructed Lintstock to provide a phased three-year plan:
•  2015: During November 2015, questionnaires were distributed 
to all directors to cover: full Board review; individual performance 
review; chairman review; and review of each of the three Board 
Committees. These questionnaires were also supplemented to 
include Lintstock interviews with each of the directors.
•  2016: Completion of questionnaires as detailed above. 
•  2017: Completion of questionnaires as supplemented again by 

Lintstock interviews with each of the directors. By 2017, following 
my appointment in 2016, the Board memberships will have been 
in operation for a full year and will thus provide a well grounded 
base of experience to refresh an effective discussion of opportunities 
to improve Board effectiveness.

The initial phase of this process concluded in February 2016 and 
Lintstock produced a report which addressed the following areas 
of Board performance:
•  the size and composition of the Board was considered, as were 
the attributes to prioritise in new non-executive appointments;
•  the Board members’ understanding of Countrywide’s businesses 
and of technological issues facing the Company was reviewed, 
as was the Board’s knowledge of the views and requirements 
of Oaktree Affiliates and other major shareholders, customers 
and regulators;

•  the involvement of the non-executives outside Board meetings 
was assessed, and the relationships between Board members, 
the Chief Executive and top management were considered;
•  the annual cycle of work and the agenda were addressed, 
as were the Board packs and the presentations made by 
management at meetings;

•  the effectiveness with which the Board tests and develops strategy 
and reviews its implementation was assessed, as was the adequacy 
of the KPIs that inform the analysis of the performance of the business;
•  the Board’s oversight of risk was considered, as were the structure 
of Countrywide at senior levels and the oversight of development 
and succession plans for management; and

•  the performance of the Committees of the Board was also 

addressed in the review, as was the performance of the chairman 
and that of the individual directors.

44

Countrywide plc  Annual Report 2016

Corporate governanceFurther to these areas of core performance the review also included a case study concerning the effectiveness of the Board’s 
recent Strategy Day. 

The table below summarises key headline recommendations and action taken in 2016.

Recommendation

Strategic oversight

Review suite of key performance indicators (KPIs).

Shift towards overseeing strategic execution.

Time management 

More focused Board meetings, tracking key metrics 
of performance.

Board dynamics 

Introduce less formal opportunities for the Board to 
meet, such as Board dinners and front-line visits.

Board information and support

Review the balance of information the 
Board receives.

Improve Board packs.

Consider improving the dissemination of 
Board papers.

Action taken in 2016

Group management information (MI) pack revised to address consistency 
of style and message-standard KPIs developed. Review strategic KPIs 
as part of 2017 annual operating planning process.

Reworked Board agenda format to provide more focus on 
strategy-related papers.

Supported by the implementation of a revised Group MI pack and time 
scheduled in Board agendas for discussion of key strategic matters.

Board dinners were introduced, along with a series of front-line location visits 
across the Countrywide Group.

Implementation of:
•  a revised Group MI pack;
•  pro-forma papers and decision criteria; and 
•  a web-based system for managing, preparing and distributing Board 

and Committee papers electronically.

Lintstock issued a further questionnaire in January 2017, in order 
to follow up on the issues raised. The review content for each 
subsequent evaluation is designed to build upon learning gained 
in the previous year to ensure that the recommendations agreed 
in the review are implemented and that year-on-year progress 
is measured.

Following the externally facilitated evaluation, I am pleased to 
confirm the effective performance of each non-executive director 
and the time commitment of each non-executive director. I am 
therefore confident that each of them is in a position to discharge 
their duties to the Company in the coming year and, accordingly, 
as detailed in the notice of the AGM, all directors will stand 
for re-election.

Peter Long
Chair of the Nomination Committee
9 March 2017

Annual Report 2016  Countrywide plc

45

Corporate governanceReport of the Audit and Risk Committee

The Committee continued its 
key financial oversight role to 
reassure shareholders that their 
interests are properly protected.

The Committee’s terms of reference are available at: 
www.countrywide.co.uk/investor-relations/
corporate-governance

Dear shareholder
During the year, the Committee continued its key financial 
oversight role for the Board, outlined in its terms of reference, to 
reassure shareholders that their interests are properly protected 
in respect of the Group’s financial management and reporting. 

During 2016, the Committee has: 
•  continued to monitor the integrity of the Group’s financial 
statements and satisfy itself that any significant financial 
judgements made by management are sound;

•  supported the Board with its ongoing monitoring and evaluation 
of the effectiveness of the Group’s risk management and internal 
controls systems;

•  determined the focus of the Group’s internal audit activity, 

monitored its effectiveness, reviewed its findings and verified 
that recommendations were being appropriately implemented;

•  scrutinised the activities, performance, independence and 

effectiveness of the external auditors;

•  commenced the tender of the external audit during the year, 
resulting in the recommendation to the Board to approve 
the reappointment of PricewaterhouseCoopers LLP (PwC), 
which is subject to shareholder approval at the AGM on  
27 April 2017; and

•  reviewed management assessments of going concern and our 
viability statement including the advantage of strengthening the 
Group’s balance sheet through a share placing.

The assurance framework required by the Committee is provided 
by complementary contributions from management reports, 
internal and external audit reports and risk management and 
compliance reports. However, as chairman of the Committee 
I have also held meetings with the Company’s internal (Deloitte) 
and external (PwC) auditors, the chief financial officer, the 
chief risk and compliance officer, senior members of the Group 
finance department, and other senior executives in which 
key issues relevant to the Committee’s work were discussed.

I will be available at the Annual General Meeting to answer any 
questions about the work of the Committee.

Richard Adam
Chair of the Audit and Risk Committee
9 March 2017

46

Corporate governanceCommittee composition
The membership of the Committee, together with appointment 
date, is set out below:

Member

Audit and Risk Committee member since

Richard Adam (chairman)

Jane Lighting

Cathy Turner

David Watson

9 June 2014

9 June 2014

31 July 2013

2 September 2013

There have been no changes to the composition of the Committee 
during 2016 and therefore the Committee remained in full 
compliance with the UK Corporate Governance Code (‘the Code’) 
recommendation of a minimum of three independent non-executive 
directors throughout the period.

The Committee members have all been selected with the aim of 
providing the wide range of financial and commercial expertise 
necessary to fulfil the Committee’s duties. The Board considers 
that as chartered accountants both David Watson and I have 
recent and relevant financial experience. The biography of 
each member of the Committee is set out on pages 38 to 39.

Attendance by members at the meetings is shown on page 42. 
Meetings are attended, by invitation, by the chief financial officer, 
the Group chief risk and compliance officer, the Group financial 
controller, the company secretary and the Group’s external 
auditors, PwC. In addition, the Group’s outsourced internal audit 
provider, Deloitte, is invited to attend appropriate sections of the 
meetings. The Committee holds private sessions with both the 
external and internal auditors which are not attended by management.

The Committee’s work
The Committee works to a structured programme of activities, 
developed from its terms of reference, with agendas for the four 
scheduled meetings of the Committee during 2016 organised 
to coincide with key events in the annual reporting cycle. 

As chairman of the Committee, I report at each subsequent 
Board meeting on the business of the Committee meeting and 
recommendations made by the Committee. The main matters that 
the Committee considered during the year are described below.

Financial reporting and significant judgements
Financial reporting
The Board and the Committee have reviewed this annual report, 
the half year financial statements, as well as the going concern 
basis of preparation of the Group’s consolidated financial 
statements at these points, in particular the underlying 
assumptions and sensitivities.

We considered the presentation of the financial statements and, 
in particular, the compliance with financial reporting and disclosure 
requirements associated with the Group’s premium listing. In respect 
of each of these matters, the Committee reviewed papers presented 
by management and discussed critical judgements and estimates 
inherent within the conclusions, providing challenge where 
necessary. The Committee also reviewed the reporting from the 
external auditors, incorporating accounting and reporting matters, 
internal control findings and their management representation 
letter to ensure that these matters had been considered and 
consistent conclusions had been reached.

The Committee assesses whether suitable accounting policies 
have been adopted and whether management has made 
appropriate estimates and judgements. The Committee also 
considered the Group’s tax strategy and concluded that 
management’s current approach remained appropriate.

The Committee also considered whether the 2016 annual report 
was fair, balanced and understandable and whether it provided 
the necessary information for the shareholders to assess the 
Group’s performance, business model and strategy. In reaching 
this view, the Committee took into account: its own knowledge of 
the Group, and its strategy and performance in the year; debates 
and discussions regarding principal risks and uncertainties; robust 
processes to ensure internal verification of the factual content 
within the document; and a detailed review, by senior management 
and the external auditor, to ensure consistency and overall 
balance. After careful review and consideration of all relevant 
information, the Committee was satisfied that, taken as a whole, 
the annual report is fair, balanced and understandable and 
affirmed that view to the Board. 

Prior to the publication of the 2016 annual report, the Committee 
undertook a detailed assessment of the viability statement and 
reviewed with management the appropriateness of the Group’s 
choice of a three-year assessment period, the Group’s current 
position and future plans and potential impact of risks to the business 
and recommended to the Board that the directors can believe that 
they have a reasonable expectation that the Company will be able 
to continue in operation and meet its liabilities as they fall due over 
the three-year period of their assessment. The Committee noted 
the positive impact that the Company’s proposed share placing 
would have on the prospects for the Group as part of this review.
The viability statement, together with further details of the Group’s 
approach, appears within our risk section of our strategic report 
on page 22.

During February 2016, the Financial Reporting Council’s (FRC’s) 
Corporate Reporting Review Team concluded its review of the 
Group’s 2014 annual report. The Committee monitored the 
dialogue between the Company and the FRC and discussed with 
the external auditor the matters raised and responses provided by 
the Company. The Committee noted that there were no significant 
findings and, pursuant to the review, appropriate limited enhanced 
disclosures were made in the 2015 annual report. 

Annual Report 2016  Countrywide plc

47

Corporate governanceReport of the Audit and Risk Committee continued

Financial reporting and significant judgements continued
Financial reporting continued
Significant issues considered in relation to the financial statements
In the year under review, the Committee considered the following significant matters, which include an element of judgement, 
in relation to the financial statements.

Matter

Action the Committee has taken

Impairment of goodwill and 
intangibles with an indefinite life

Management provided the Committee with a paper assessing the recoverable value and the 
associated headroom against the carrying value of the goodwill and, where relevant, the brand 
names in each of the cash generating units of the Group.

Management adopted a robust approach to assessing the reasonableness of future cash flows 
in light of the continued impact of political and economic uncertainty on market confidence, 
with particular regard to the London property sector. Management concluded that an impairment 
charge against goodwill of £5.0 million and £13.5 million in respect of the Retail and London cash 
generating units respectively was appropriate.

As a result of the restructuring undertaken during the year, management identified impairment charges 
of: £1.4 million required to write off four brand names which had ceased usage during the year; and 
£1.1 million required to write off goodwill associated with conveyancing operations being closed.

We reviewed the discounted cash flows and sensitivities prepared by management, discussing 
assumptions adopted and resultant levels of headroom. Based on the work performed, the 
Committee concurred that: 
•  the impairment charge against goodwill of £5.0 million and £13.5 million in respect of the 

Retail and London cash generating units respectively was appropriate in current market conditions 
and would be disclosed as an exceptional charge; and

•  the impairment charges of £1.4 million identified by management in respect of brand names and 
£1.1 million in respect of conveyancing goodwill were appropriate and, having arisen as a result 
of the strategic review concluded as part of the restructuring during the second half of the year, 
would be disclosed as an exceptional charge. 

For more detail in respect of impairments see notes 10 and 14a.

The Board approved a number of acquisitions which concluded in the first half of 2016. 

We reviewed a management paper summarising the acquisitions undertaken during the year, 
which included:
•  the fair valuation of intangible assets. We were satisfied with the fair value accounting approach  
and intangible asset valuations proposed by management and resultant goodwill recognised; and
•  a summary of the contingent consideration that was linked to both the future performance of the 
business and the continued employment of the vendors. We discussed the estimates in relation to 
deemed remuneration in respect of current year acquisitions and accruals in respect of prior year 
acquisitions and concurred with the approach taken by management.

For more detail in respect of acquisitions see note 29.

As a result of the Group restructuring during the year, management compiled a summary 
demonstrating the nature of the expenditure, and the rationale for presenting these items as 
exceptional. We reviewed this summary, providing challenge to management to demonstrate the 
robust classification of items as exceptional, including consistency of the application of the term 
to the treatment of debits and credits. Following discussion, including the external auditor at the 
February Committee meeting, we were satisfied with the judgement exercised in the presentation 
and disclosure of exceptional items.

For more detail in respect of exceptional items see note 10.

Acquisition accounting including 
assignment of fair values and the 
treatment of contingent 
consideration

Presentation and disclosure 
of exceptional items

48

Countrywide plc  Annual Report 2016

Corporate governanceMatter

Action the Committee has taken

Professional indemnity provisions

Going concern

Viability statement

The Committee receives quarterly updates on the status of the professional indemnity provision 
which includes the status of existing claims, including legal updates on those cases which are 
individually significant, and the number and nature of new claims arising.

At the year end, we reviewed the methodology and resultant professional indemnity provision 
prepared by management and provided robust challenge to any underlying assumptions adopted 
in respect of claim rates, claim liability rates, average loss per claim and provisions on discrete 
cases of significance based on current legal advice.

The Committee concluded that the methodology and assumptions adopted were reasonable, 
and concurred with the release of £2.9 million within exceptional items. However, we note that 
evaluating these potential liabilities is highly judgemental and in smaller populations of claims, 
estimates can be significantly affected by the outcome, good or bad, of a limited number of 
claims. Accordingly additional sensitivity disclosures have been provided in note 3.

The Committee reviewed a management paper detailing the ability of the Group to continue as 
a going concern, including: future profitability of the Group, forecast future cash flows, associated 
headroom under financing facilities (due to mature in March 2020) and banking covenants. The key 
judgements, assumptions and estimates underpinning this review, and the associated sensitivities, 
were discussed and considered and the Committee concluded that the adoption of the going concern 
basis of preparation of the financial statements was appropriate.

Management provided the Committee with a paper on the viability of the Group, over a three-year 
period, which included a review of the principal risks and considered and modelled a number of severe 
but plausible scenarios. The key judgements, assumptions and scenario modelling were discussed. 
The Committee approved the viability statement and recommended its adoption by the Board.

For further information on the critical accounting estimates and assumptions refer to the notes to the consolidated financial statements on 
page 87. For a discussion of the areas of particular audit focus by the auditor, refer to pages 71 to 73 of the independent auditors’ report.

Risk management and internal control
The Board recognises that the successful management of risk 
as part of our everyday activities is essential to support the 
achievement of our strategic objectives. Through delegation 
by the Board, the Committee is responsible for reviewing and 
monitoring the effectiveness of the Group’s risk management 
systems and internal control. Operation of the Group’s Risk 
Management Framework, which is designed to support 
consistent and effective management of risk throughout 
the Group is overseen by an oversight structure, as detailed 
on pages 17 and 18, which includes the Committee.

The Board has an ongoing process to identify, evaluate and 
manage the significant risks faced by the Group. This was in 
place throughout the year and up to the date of the approval 
of the annual report. This process is regularly reviewed by 
the Board and accords with UK Corporate Governance Code 
guidance. Management is responsible for the identification, 
evaluation and management of significant risks applicable to its 
areas of the business together with the design, operation and 
monitoring of suitable controls to manage risks to an acceptable 
level. These risks are assessed on a continual basis at business 
unit leadership meetings and updated accordingly in the 
quarterly Board risk report.

The Committee considered, discussed and made decisions in 
relation to a range of risk and internal control-related matters 
during the course of the year, the most significant of which are 
outlined below: 
•  reviewed the outputs of a review into the Group’s risk management 

practices and approved the revisions to the Group’s Risk 
Management Framework;

•  reviewed, and recommended to the Board for approval, changes 
to the Committee’s terms of reference and calendar of duties;
•  reviewed, and recommended for Board approval, the Group’s risk 

strategy and risk appetite; 

•  reviewed the quarterly Countrywide Group Risk Report from 
the Group Executive Risk Committee on the ‘top risks’ facing 
the Group, the relative assessment of impact and likelihood 
and actions underway/taken to deliver target risk ratings in 
a six-month horizon;

•  approved the annual internal audit plan, outlining those 

areas to be covered by the work of internal audit during 2017 
and monitored the progress against the plan at each meeting. 
This included updates on management actions relating to findings 
and the closure of recommended actions. The Committee also 
receives and approves updates on changes to the plan for the 
forthcoming year;

•  completed an annual review of the effectiveness of the Group’s 

internal audit function, under the direction of the Group chief risk 
and compliance officer, using a questionnaire for key stakeholders 
as an underlying framework; 

•  received updates from the Group chief risk and compliance 
officer in relation to the Group’s FCA-regulated operations, 
including regulatory relationship matters and outputs from the 
Financial Services business unit’s internal audit committee;
•  approved the 2017 Group risk function plan, outlining the 
objectives and activities of the Group risk function for the 
forthcoming year;

•  monitored the risks and associated controls over the financial 

reporting processes, including the process by which the Group’s 
financial statements are prepared for publication;

•  reviewed reports from the external auditors on any issues 

identified during the course of its work, including a report on 
control weaknesses identified; and

•  reviewed, and recommended for approval, the Group’s risk 

management disclosures for inclusion within the annual report 
and accounts, including the consideration of the Group’s viability 
statement as required under the Code.

Annual Report 2016  Countrywide plc

49

Corporate governanceReport of the Audit and Risk Committee continued

Oversight of the external audit
The Committee’s oversight of the external auditors includes 
reviewing and approving the annual audit plan. In reviewing 
the plan, the Committee discusses and challenges the auditors’ 
assessment of materiality and financial reporting risk areas most 
likely to give rise to material error. 

PwC reported to the Board and confirmed its independence 
in accordance with ethical standards and that it had maintained 
appropriate internal safeguards to ensure its independence and 
objectivity. Assignments awarded to PwC have been, and are, 
subject to controls by management that have been agreed by 
the Committee to monitor and maintain the objectivity and 
independence of the external auditors.

To further safeguard the objectivity and independence of the 
external auditors, the Committee has a formal policy governing the 
engagement of the external auditors to provide non-audit services, 
providing details of prohibited, audit-related and permitted services. 
The Committee has approved changes to this policy during the 
year to align with revised FRC Ethical Standard 2016 and EU audit 
regulations. The policy requires approval by the chief financial 
officer of any work undertaken by PwC and mandates Committee 
approval, prior to the commencement of work, of all non-audit 
assignments with an individual fee above a de minimis threshold 
of £50,000, as assignments below this threshold have been 
deemed to be ‘clearly trivial’.

The total of non-audit fees and audit fees paid to PwC during the 
year is set out in the table below:

Matter

Audit-related assurance services

Accounting advisory services

Tax advisory services

Other non-audit services

Non-audit fees

Audit fees (excluding audit-related 
assurance services)

2016
£’000

50

—

40

16

106

579

2015
£’000

44

11

9

—

64

606

Amounts paid to PwC were reported to and considered by the 
Committee. Non-audit fees incurred in 2016 represent 10% of 
the recurring base audit fee, falling below the 70% cap set by the 
European Union, and will remain subject to scrutiny and approval 
by the Committee.

Following their initiation and 
supervision of the process, the 
Committee concluded their 
recommendation to the Board 
to approve the reappointment 
of PwC.

Richard Adam
Chair of the Audit and Risk Committee

The assessment of the effectiveness of our external auditors 
is based on a framework setting out the key areas of the audit 
process for the Committee to consider. The framework takes the 
form of an annual questionnaire covering all key aspects of the 
audit, including the contribution of management to an effective 
audit process, and is completed by each member of the Committee 
and by the chief financial officer. Feedback was also sought from 
other members of the Group finance team, divisional management 
and the Group chief risk and compliance officer. Based on responses 
to the questionnaires, management produced a report for detailed 
consideration by the Committee. The feedback from this process 
was considered by the Committee and noted a joined up approach to 
significant issues for discussion. Following robust debate and challenge, 
action plans were developed in relation to better communication 
during the audit cycle with divisional teams. In its evaluation of the 
external audit function, the Committee concluded that it was satisfied 
with the work of PwC and that PwC continued to be effective, 
objective and independent. 

The Committee considered the findings of the FRC’s Audit 
Quality Review (AQR) team’s report into the conduct of PwC audits 
generally. In addition, the AQR team selected to review the audit 
of the Group’s 2015 financial statements as part of its 2016 annual 
inspection of audit firms. The chairman of the Committee received 
a copy of the findings of the AQR team and has discussed this with 
PwC. Whilst there were no significant findings, some matters were 
identified as requiring improvement and we are satisfied with the 
responses implemented by PwC in the audit of the Group’s 2016 
financial statements. 

50

Countrywide plc  Annual Report 2016

Corporate governanceFollowing access to a data room, the evaluation was undertaken by 
a process of meetings with the Committee chairman and management 
(at both head office and business unit level). In accordance with the 
RFP, the assessment of firms at these meetings, along with scoring 
of the proposal, by way of scorecards detailed in the RFP, formed 
part of the overall selection process and subsequent shortlisting 
for progression to presentation stage.

Following the meeting stage and submission of proposal documents, 
the Committee invited two firms (KPMG and PwC) to present in 
January 2017 to a selection panel led by the Committee chairman but 
also incorporating the senior independent non-executive director 
(and Committee member), the chief executive officer, the chief 
financial officer, the chief risk officer and the group financial controller.

Following its initiation and supervision of the process, the 
Committee concluded its deliberations at its meeting in February 
2017, resulting in the recommendation to the Board to approve the 
reappointment of PwC, which is subject to shareholder approval at 
the AGM on 27 April 2017. 

During the year, the Group can confirm that it has complied with 
the provisions of The Statutory Audit Services for Large Companies 
Market Investigation (Mandatory Use of Competitive Tender Processes 
and Audit Committee Responsibilities) Order 2014.

Annual evaluation of Committee performance
The Committee’s activities formed part of the evaluation of Board 
effectiveness performed in the year. Details of this process and 
the actions taken arising from the external evaluation undertaken 
by Lintstock can be found on page 44.

External audit tender
As indicated in its 2015 annual report, the Group decided to put 
its external audit contract out to tender in advance of its 2017 audit. 
This was because as a listed company, also in the FTSE 350 at the 
time of the decision, the Group would be obliged by the following 
regulations/legislation to tender its audit for the year ending 
31 December 2017:
•  the UK Corporate Governance Code has recommended audit 

tendering every ten years (on a comply or explain basis) since 2012;

•  the Competition and Markets Authority (CMA) issued its final 

order (The Statutory Audit Services for Large Companies Market 
Investigation (Mandatory Use of Competitive Tender Processes 
and Audit Committee Responsibilities) Order 2014), following 
investigation into the statutory audit market, which came into 
effect from 1 January 2015. This requires that FTSE 350 
companies must have held a tender for the audit appointment 
within the last ten years; and

•  the new EU Audit Regulations, introduced in June 2014 and 

effective from 17 June 2016, require that EU public interest entities 
must rotate their audit firms after a maximum period of tenure. 
This will currently require mandatory rotation at the 20-year point 
if a competitive tender is held at the ten-year point.

As a result, the Committee initiated the process for the tender of 
the external audit during the final quarter of 2016 in order to allow 
the process to conclude for consideration and recommendation 
to the Board in the February 2017 Committee meeting. There were 
no contractual obligations restricting our choice of external auditors 
and no auditor liability agreement had been entered into. However, 
Deloitte provides internal audit services to the Group and, to allow 
continued provision of services, was excluded from the tender 
process by mutual consent. 

Consistent with the new European regulations, invitations to 
tender were restricted to four firms based on decision-making 
criteria of: industry expertise, FTSE 250 market segment expertise, 
breadth of sector experience and specialist expertise required to 
deliver an audit of the desired quality. Accordingly, the Committee 
issued a request for proposal (RFP) for audit services to four firms 
which identified the criteria of importance to the Committee and 
management in an audit relationship. Evaluation criteria were, in 
no particular order of importance: team competence and rapport; 
understanding our business (including our competitive position), 
industry and related risks; audit quality; transition planning; 
service approach; communication; and fees.

Annual Report 2016  Countrywide plc

51

Corporate governanceDirectors’ remuneration report

Annual statement

Dear shareholder

On behalf of the Board, I am pleased to present 
our directors’ remuneration report for the year 
ended 31 December 2016. 

The Committee’s terms of reference are available at: 
www.countrywide.co.uk/investor-relations/
corporate-governance

52

Policy review
At the 2014 AGM we obtained shareholder approval for our 
existing directors’ remuneration policy. Mindful of the fact that 
the policy will expire in 2017, the Remuneration Committee 
has conducted a full review of our current approach to senior 
executive remuneration. 

This review was conducted in the context of the macroeconomic 
environment and the specific developments in our sector. 
Countrywide is responding to changing customer behaviour 
and expectations as well as embracing digital capability within its 
service offerings. Our belief, being increasingly evidenced through 
piloting new digital developments, is that an integrated multichannel 
approach will offer customers the best choice. Transforming the 
business, systems, cost base and culture to achieve this will take 
several years to fully deliver. We are making good progress, with 
such progress and associated investment being maintained 
notwithstanding the increasingly challenged macroeconomic 
environment that unfolded throughout 2016. 

The market, in terms of transactional volumes, was tough in 
2016 (lower volumes than in 2015) and is likely to continue to 
be so in 2017. We are in the process of responding to multiple 
external headwinds – changes in stamp duty, the EU referendum, 
the announcement to ban tenant fees in the rental market, etc. 
Therefore, the focus of our review has been to support the 
strategic change agenda whilst responding tactically to each 
external development. As a result, we are disappointed that the 
harsh environment impacts our short term profitability but are 
confident that we are refashioning the business for sustained 
market leadership.

It is in this context that the Committee has decided that continuity 
in the underlying structure of our remuneration policy is appropriate, 
with some broadening of the performance measures used in our 
bonus plan and LTIP to align further with our strategic priorities 
and to reflect the increasing trend in the market to adopt a richer 
mix of performance drivers in assessing overall performance 
and associated remuneration. We have also used this review as 
an opportunity to update our share ownership guidelines which 
will result in an increased requirement relative to current policy. 
Therefore, in the round, the new policy for which we are seeking 
shareholder approval at the AGM does not fundamentally differ 
from the existing policy.

Consequently, no changes are proposed to be made to the 
underlying structure of Alison Platt and Jim Clarke’s remuneration 
(our CEO and CFO respectively), which will remain as follows:

Element of pay

Base salary

Pension

Other benefits

Annual bonus

LTIP

Approach
•  Alison Platt – £575,000
•  Jim Clarke – £340,000
•  No base salary increases in 2017
•  15% cash supplement
•  Include car allowance and private medical 

and life insurance, etc.

•  120% maximum
•  One-third of any bonus deferred into shares 

for three years

•  Malus/clawback provisions operate
•  Regular annual awards under the LTIP
•  Policy award level of 150% for the CEO 

and 130% for the CFO*

•  Two-year post-vesting holding period
•  Malus/clawback provisions operate

*  Higher awards were made on a ‘one-off’ basis in 2016 as explained 

in last year’s report.

Corporate governanceHowever, we are intending to broaden the performance conditions for the annual bonus and LTIP to align further with our strategy. 

Plan

Annual bonus

Current approach
•  70% – Financial through Group-adjusted 

EBITDA targets
•  15% – Customer
•  15% – Personal/strategic

LTIP

•  Two-thirds – EPS
•  One-third – Relative TSR*

Approach for 2017 onwards
•  70% – Financial through: a blend of profit-related and other financial and 
operational metrics. For 2017, this will be 40% Group-adjusted EBITDA, 
15% Group revenue growth and 15% Group cost to income ratio

•  15% – Customer
•  15% – Personal/strategic
•   Underlying performance underpin applies to all non-EBITDA metrics
•  37.5% – EPS
•  37.5% – Relative TSR
•  25% – Strategic objectives which, for 2017, will relate to market 
share (5%), people engagement (10%) and customer experience 
(10%), subject to an underlying performance underpin

* The 2016 awards had an equal 50:50 weighting between EPS and TSR to reflect the higher one-off award level explained on page 62.

The Committee believes that evolving our performance evaluation 
in this way has a number of advantages:

Annual bonus:
•  the 70% weighting on financial targets in the annual bonus 

is retained, albeit now using a broader range of metrics which 
provide a more rounded assessment of overall performance 
as Countrywide’s strategy evolves;

•  no more than 30% of bonus continues to be allocated to non-

financial (but still stretching) targets; and

•  to guard against inappropriate payouts, no portion of the 
non-EBITDA elements of the bonus will be payable unless 
the Committee is satisfied that Countrywide’s underlying 
performance warrants such payouts.

LTIP:
•  the majority of awards remain subject to EPS and relative 

TSR measures;

•  again, a broader range of metrics will provide a more rounded 
assessment of overall long term performance, with the strategic 
element allowing the Committee to set long term targets that are 
directly related to delivery against objectively measurable key 
strategic priorities which will drive the generation of sustainable 
long term returns to shareholders; 

•  in addition, the introduction of strategic targets for the executive 
directors’ awards for 2017 onwards will reflect the policy change 
made in 2016 for below Board LTIP awards, where a portion 
of awards made to these participants were made subject to 
the achievement of three-year strategic objectives (in addition 
to EPS/TSR), thereby providing alignment across the senior 
executive population and providing a sharper focus on the critical 
requirements to deliver the strategic plan; and

•  again, to guard against the payment of inappropriate rewards, 
no vesting of the strategic element will be allowed unless the 
Committee considers that Countrywide’s underlying performance 
over the vesting period warrants such vesting.

In tandem, to reflect best practice developments:
•  the share ownership guidelines for the executive directors will 
be increased to 200% of salary (from the current 100%);
•  formal caps will be applied to base salary increases, pension 

provision and benefits;

•  the Committee will reserve the right to adjust the bonus outturn/LTIP 

vesting if payouts/vesting based on a formulaic assessment 
of performance against the targets does not reflect shareholders’ 
experience and/or underlying performance; and

•  the application of a two-year post-vesting holding period for 

LTIP awards made after 2016 will be formalised.

In finalising this review, the Committee also took into account 
that whilst there was strong shareholder support for our 2015 
remuneration report, a significant number were dissatisfied 
with several aspects of the LTIP awards made in 2016.

2016 performance and reward
During 2016, against challenging market conditions, Group adjusted 
EBITDA of £83.5 million for the year ended 31 December 2016 was 
26% below the £113.0 million achieved in 2015.

The Committee acknowledged and supports the strategic 
transformation being led by management but was disappointed 
with the absolute level of profitability. This outcome, coupled with 
our commitment to pay for performance, led to significant negative 
remuneration outcomes for the 2016 financial performance:
•  annual bonus: no bonuses were payable to the executive directors 

for 2016; and 

•  LTIP: there will be no vesting of 2014 LTIP awards for Alison Platt 
and Jim Clarke, due to the non-achievement of the challenging 
absolute EPS and relative TSR-based performance conditions 
attached to these awards.

Other than considering the above matters and conducting the 
policy review, the Committee undertook no other material activities 
during the course of the year.

Structure of this report and 2017 AGM resolutions
This directors’ remuneration report is divided into the following 
three sections:
•  this annual statement, summarising and explaining the major 
decisions on, and any substantial changes to, the directors’ 
remuneration in the year;

•  the remuneration policy report, setting out the proposed new 

remuneration policy that will, subject to the passing of the binding 
vote to be tabled at the 2017 AGM, apply immediately following 
the AGM; and

•  the annual report on remuneration, explaining the remuneration 
earned by the directors in the year ended 31 December 2016 
and a statement of how the proposed new remuneration policy 
will be implemented in 2017 that will be subject to an advisory 
vote at the 2017 AGM.

I hope that you find this report informative in respect of how we 
remunerate and incentivise our directors through an evolving 
remuneration policy that is supportive of, and aligned to, the 
Company’s strategic aims and objectives.

Cathy Turner
Chair of the Remuneration Committee
9 March 2017

Annual Report 2016  Countrywide plc

53

Corporate governanceDirectors’ remuneration report continued
PART A: remuneration policy report

Introduction
This report contains the material required to be set out in the 
directors’ remuneration report for the purposes of Part 4 of 
The Large and Medium-sized Companies and Groups (Accounts 
and Reports) (Amendment) Regulations 2013, which amended 
The Large and Medium-sized Companies and Groups (Accounts 
and Reports) Regulations 2008 (‘the Regulations’). 

Part A of this report represents the directors’ remuneration policy. 
Part B constitutes the implementation sections of the report 
(‘Annual Report on Remuneration’). The auditor has reported 
on certain sections of Part B and stated whether, in its opinion, 
those parts have been properly prepared in accordance with the 
Companies Act 2006. Those sections of Part B which have been 
subject to audit are clearly indicated.

PART A: DIRECTORS’ REMUNERATION POLICY 
The remuneration policy as set out in this section of the remuneration 
report will take effect for all payments made to Directors from the 
date of the AGM to be held on 27 April 2017. The policy has been 
developed with regard to the UK Corporate Governance Code and 
is felt to be appropriate to support the long term success of the 
Company while ensuring that it does not promote inappropriate 
risk-taking.

Remuneration strategy
Our remuneration strategy is underpinned by remuneration 
packages that are designed to motivate high performing people 
to deliver our strategy. These packages: 
•  are transparent and aligned with the interests of our shareholders; 
•  are weighted to incentivise performance over the short and long term;
•  are structured to ensure higher rewards are only achieved for 
exceptional performance against challenging targets; and 
•  encourage management to adopt a level of risk commensurate 
with the risk profile of the business as approved by the Board.

Statement of employment conditions elsewhere 
in the Company
The remuneration policy described within this report provides an 
overview of the structure that operates for the most senior executives 
in the Group. The remuneration policy for the executive directors 
is more heavily weighted towards variable pay than for other 
employees to make a greater part of their pay conditional 
on the successful delivery of the business strategy.

This aims to create a clear link between the value created for 
shareholders and the remuneration received by the executive 

directors. When setting the policy for remuneration for the executive 
directors the Committee takes into account the overall approach 
to reward for employees in the Group, including consideration of 
salary increases for the general employee population (disclosed 
in the annual report each year); overall spend on annual bonus; 
Group-wide benefit offerings; and any other relevant factors 
as determined by the Committee.

Although the Company has not carried out a formal employee 
consultation regarding Board remuneration (policy or implementation), 
in accordance with prevailing commercial practice, it does take 
due account of regulations and practices regarding employee 
consultation more broadly (with the Committee keeping abreast 
of developments in this area). The Group people director ensures 
that the Committee is made aware of any relevant employee 
feedback regarding the Company’s remuneration policy. 

The Committee is mindful of the requests from, amongst others, 
the Investment Association, for companies to publish ratios 
comparing CEO to employee pay. The Company has prepared this 
analysis internally and it has been reviewed and considered by the 
Remuneration Committee. The Remuneration Committee has not, 
however, published this data in this report as it is concerned that 
no common methodology has yet been established amongst UK 
companies and their investors for these comparisons; the 
Company’s expectation is that it will publish ratios showing 
comparisons in future years when, as can be expected, UK 
regulations or guidance develop a common methodology.

Further information about our engagement with employees across 
the Group is provided on page 36 of the annual report.

Statement of consideration of shareholder views
The Company welcomes dialogue with its significant shareholders 
and, in the event that material changes to the policy are proposed, 
will consult with major shareholders and representative bodies in 
advance of changes being made (as has been the case in connection 
with the proposed new policy). 

Summary remuneration policy
The table below summarises the Committee’s future policy on 
the remuneration of executive directors which, if approved by 
shareholders at the forthcoming AGM on 27 April 2017, will replace 
the existing policy for which shareholder approval was obtained 
at the 2014 AGM and will become binding immediately thereafter. 
The material differences between the existing and proposed new 
policy (which has also been designed with due account taken of 
the UK Corporate Governance Code) are explained in the Committee 
chairman’s letter and in the table below. It is currently intended that 
the policy will remain valid until the 2020 AGM.

54

Countrywide plc  Annual Report 2016

Corporate governancePurpose/link to strategy

Operation

Opportunity

Applicable 
performance measure

Salary and fees

To aid the recruitment, 
retention and motivation 
of high performing people

To reflect their experience and 
importance to the business

Benefits

To provide support and 
protection and the ability to 
focus on effective delivery

Annual bonuses

To incentivise the delivery of 
stretching short term business 
targets and strategic and/or 
personal objectives

To recognise performance 
through variable remuneration, 
allowing flexible control of the 
cost base and response to 
market conditions

Fixed annual sum normally payable 
monthly and reviewed annually

Review reflects changes in scope 
of role and responsibility, personal 
and Group performance and 
increases throughout the rest 
of business

Salary of newly appointed 
directors may be phased to take 
account of experience

During the life of this policy, no 
executive director’s base salary shall 
increase by an average of more than 
10% p.a. (save following a recruitment 
– see below)

n/a

The Committee is guided by the 
general increase for the broader 
employee population but may 
decide to award a higher increase 
for executive directors to recognise, 
for example, an increase in the scale, 
scope or responsibility of the role, to 
apply salary progression for a newly 
appointed director and/or to take 
account of relevant 
market movements

Benefits currently include 
company car allowance, private 
medical insurance and life 
assurance. Other benefits may 
be provided where appropriate

No executive director will receive 
benefits of a total aggregate value 
exceeding £50,000 per annum

n/a

120% of salary per annum

All measures and targets 
are reviewed and set by 
the Committee as soon as 
is practicable following the 
beginning of the year and 
payments are determined 
after the year end based on 
performance against targets

One-third of any bonus payable 
will normally be deferred into 
options/awards over ordinary 
shares with a three year 
vesting period

Dividend equivalent payments 
(cash and/or shares) may be 
payable on awards to the extent 
they vest

Non-pensionable

The performance measures 
applied may be financial or 
non-financial, corporate, 
divisional or individual 
and in such proportions 
as the Committee 
considers appropriate

When determining the 
portion of bonus that is 
payable for achieving any 
threshold and target level of 
performance for any measure, 
the Committee will take account 
of a number of factors such as 
(i) the stretch inherent in the 
threshold/target performance 
level, (ii) how that threshold/
target level compares with 
internal and external forecasts, 
(iii) bonus outturns and 
associated performance in 
the prior year and (iv) the 
general financial and market 
conditions that apply when 
the targets are set 

Malus and clawback 
provisions operate for 
deferred bonuses

Annual Report 2016  Countrywide plc

55

Corporate governanceDirectors’ remuneration report continued
PART A: remuneration policy report continued

Summary remuneration policy continued

Purpose/link to strategy

Operation

Opportunity

Long Term Share Incentive Plans

Annual grant of awards

Normal grant limit

To incentivise value creation 
over the long term and reward 
execution of our strategy 

Structured as nil-cost 
options/conditional awards

To align the long term interest 
of directors and shareholders

Non-pensionable

To promote retention

Dividend equivalent payments 
(cash and/or shares) may be 
payable on awards to the extent 
they vest

Awards made to executive 
directors from 2016 are subject 
to a two-year post-vesting 
holding period

Up to 150% of salary per annum

Maximum limit

200% of salary per annum

Exceptional limit

300% of salary per annum

Applicable 
performance measure

The Committee may set 
such performance conditions 
on awards as it considers 
appropriate, whether financial 
or non-financial and whether 
corporate, divisional 
or individual

Performance periods may 
be over such periods as the 
Committee selects at grant, 
which will not be less than, 
but may be longer than, 
three years

No more than 25% of 
awards vest for attaining 
the threshold level of 
performance conditions

Malus and clawback 
provisions operate

Pensions

To help recruit and retain high 
performing executives

To reward continued 
contribution to the business 
by enabling executive directors 
to build long term savings

All Employee Share Plans

Participation into a money 
purchase pension scheme 
and/or cash equivalent

Directors will receive a pension 
contribution appropriate to their 
role either as a formal pension 
and/or cash equivalent

Pension contributions will not 
exceed 20% of salary per annum

To encourage all employees to 
make a long term investment 
in the Company’s shares in a 
tax-efficient manner

Share Incentive Plan and/or 
Save As You Earn Plan as per 
HMRC-approved rules

Consistent with prevailing 
HMRC limits

Share ownership 
guidelines

To provide close alignment 
between the longer term 
interests of directors and 
shareholders in terms of 
the Company’s growth 
and performance

n/a

Executive directors to retain 
no less than 50% of net of tax 
shares from vesting of share 
options/awards until such time 
as a shareholding equivalent 
in value to 200% of base salary 
has been achieved

n/a

n/a

n/a

56

Countrywide plc  Annual Report 2016

Corporate governancePurpose/link to strategy

Operation

Opportunity

Applicable 
performance measure

Non-executive directors

To provide fees reflecting 
time commitments and 
responsibilities of each role, 
in line with those provided 
by similarly sized companies

Cash fee paid on a monthly basis

Fees are reviewed annually

Non-executive directors do not 
participate in any cash or share 
incentive arrangements

Non-executive directors may 
receive benefits (including travel 
and office support, together with 
any associated tax liability that 
may arise)

n/a

The maximum aggregate fees 
payable to the non-executive 
directors is as set out in the 
Company’s Articles of Association 
(currently £2 million)

The Committee is guided by 
market rates, time commitments 
and responsibility levels

No additional fees are payable for 
membership of Board Committees, 
though additional fees may be paid 
for specific additional responsibilities 
such as chair of Audit Committee, 
chair of Remuneration Committee 
and senior independent director or 
to reflect a substantially greater time 
commitment than normal in any year

4   For the avoidance of doubt, in approving this directors’ remuneration 
policy, authority is given to the Company to honour any commitments 
entered into with current or former directors (such as the payment 
of a pension or the vesting or exercise of past share awards).

5   The Committee may make minor amendments to the policy set out above 
for regulatory, exchange control, tax or administrative purposes or to take 
account of a change in legislation, without obtaining shareholder approval 
for that amendment.

6   The regulations and related investor guidance encourage companies 
to disclose a cap within which each element of the policy will operate. 
Where maximum amounts for elements of remuneration have been set 
within the policy, these will operate simply as caps and are not indicative 
of any aspiration.

7   While the Committee does not consider it to form part of benefits in the 

normal usage of that term, it has been advised that corporate hospitality, 
whether paid for by the Company or another, and business travel for Directors 
and in exceptional circumstances their families may technically come 
within the applicable rules and so the Committee expressly reserves 
the right for the Committee to authorise such activities within its 
agreed policies.

8   While the appropriate benchmarks vary by role, the Company seeks to 

apply the philosophy behind this policy across the Company as a whole. 
Where the Group’s pay policy for Directors differs from its pay policies 
for groups of staff, this reflects the appropriate market rate position and/or 
typical practice for the relevant roles. The Company takes into account 
pay levels, bonus opportunity and share awards applied across the 
Group as a whole when setting the executive directors’ policy.

Notes to summary policy table
1   A description of how the Company intends to implement the remuneration 

policy for 2017 is set out in the Annual Report on Remuneration.

2   The performance-related elements of remuneration take into account 
the Group’s risk policies and systems, and are designed to align the 
senior executives’ interests with those of shareholders. The Committee 
reviews and sets the metrics and targets applying to awards to the 
executives every year, in order to ensure that they are aligned with 
the Group’s strategy. All financial targets will (where appropriate) be set 
on a sliding scale. Non-financial targets are set based on individual and 
management team responsibilities and strategic objectives. A summary 
of the targets to be used in 2017 under the annual bonus and LTIP can be 
found on page 60. Appropriate levels of reward are available for achieving 
threshold performance with maximum rewards requiring substantial 
out-performance of challenging strategic plans. The Committee retains 
discretion to set different targets and introduce additional metrics in line 
with the Company’s strategy for future awards providing that, in the opinion 
of the Committee, the new targets are no less challenging in light of the 
prevailing circumstances than those set previously. If substantially different 
targets to those used previously are proposed, major shareholders will 
be consulted. Furthermore, the Committee reserves the right to adjust any 
bonus outturn and/or LTIP vesting that is based on a formulaic assessment 
of performance against the targets if such outturn/vesting does not 
reflect shareholders’ experience and/or underlying performance.

3   The Committee operates incentive arrangements for executive directors 

in accordance with their respective rules and the Listing Rules and HMRC 
rules where relevant. The Committee, consistent with market practice, 
retains discretion over a number of areas relating to the operation and 
administration of the plan rules. These include (but are not limited to) 
the following:
•   who participates;
•   the timing of grant of award and/or payment;
•   the size of an award (up to plan/policy limits) and/or a payment;
•   the result indicated by the performance conditions;
•   discretion relating to the measurement of performance in the event 

of a change of control or reconstruction;

•   determination of a good leaver (in addition to any specified categories) 

for incentive plan purposes;

•   adjustments required in certain circumstances (e.g. rights issues, 

corporate restructuring and special dividends); and

•   the ability to adjust existing performance conditions for exceptional 

events so that they can still fulfil their original purpose.

Annual Report 2016  Countrywide plc

57

Corporate governanceDirectors’ remuneration report continued
PART A: remuneration policy report continued

Illustration of the application of the remuneration policy
Our aim is to ensure that superior rewards are only paid for exceptional performance, with a substantial proportion of executive directors’ 
remuneration payable in the form of variable, performance-related pay. The charts that follow illustrate the opportunity at different levels 
of performance for the remuneration policy.

£2,500

£2,000

£1,500

0
0
0
£

’

£1,000

£2,229

39%

31%

£1,790

30%

32%

£676

100%

£500

£0

Below 
target

38%

30%

Target

Maximum

£406

100%

Below 
target

 Fixed pay
 Bonus
 LTIP

£1,022

27%

33%

£1,256

35%

32%

40%

32%

Target

Maximum

Chief Executive Officer

Chief Financial Officer

These scenarios adopt the following assumptions:
•  fixed pay consists of base salary as at 1 January 

2017, benefits and pension allowances. The value 
of benefits and pension is as set out in the single 
figure table for 2016;

•  on-target performance is based on the value of 
fixed pay plus on-target incentive pay, based on 
83% of the maximum bonus and 62.5% of the 
maximum long term incentive award values;
•  maximum performance is based on the value of 

fixed pay plus maximum incentive pay (i.e. a 120% 
of base salary annual bonus and a 150%/130% 
of salary LTIP award); and

•  no assumptions have been made as to the share 
price growth and any dividend accrual has been 
excluded from the above.

Recruitment of executive directors and promotions
When setting the remuneration package for a new executive director, 
the Committee will apply the same principles and implement the 
policy as set out in the table on pages 55 to 57. Base salary will be 
set at a level appropriate to the role and experience of the director 
being appointed. This may include setting a below market salary 
with an agreement on future increases (subject to performance) 
up to market rate, in line with increased experience and/or 
responsibilities. Our policy on maximum annual bonus and LTIP 
awards would apply.

In relation to external appointments, the Committee may structure 
an appointment package that it considers appropriate to recognise 
awards or benefits forfeited on resignation from a prior position, 
taking into account timing and valuation and other specific matters 
it considers relevant. This may take the form of cash and/or share 
awards. The maximum payment under any such arrangements 
(which may be in addition to normal variable remuneration) would 
be no more than the Committee considers is required to provide 
reasonable compensation to the incoming director and would not 
go beyond a like-for-like compensation. If a director is required to 
relocate in order to take up the position, the Company may consider 
reasonable relocation, travel, subsistence and any other incidental 
payments as appropriate. Any such payments will be at the 
discretion of the Committee.

In the case of an employee who is promoted to the position 
of director, it is the Company’s policy to honour pre-existing 
commitments in accordance with their terms.

Service agreements and letters of appointment
Each of the executive directors’ service agreements is for a rolling 
term and may be terminated by the Company or the director by 
giving no more than twelve months’ notice.

The non-executive directors of the Company (including the chairman) 
do not have service agreements. The independent non-executive 
directors are appointed by letters of appointment and have an 
initial two-year term. Caleb Kramer’s services are provided to the 
Company under an agreement between the Company and Oaktree 
Capital Management FIE LLC which runs for an initial period of 
three years. The initial terms of the non-executive directors’ 
positions are subject to their re-election by the Group’s 
shareholders at the AGM.

The dates of appointments of the non-executive directors 
who served during the year are set out below:

Non-executive director

Commencement date
of original term

Peter Long

11 February 2016

David Watson

2 September 2013

Cathy Turner

31 July 2013

Richard Adam

9 June 2014

Rupert Gavin

25 June 2014

Jane Lighting

9 June 2014

Caleb Kramer

19 March 2013

Grenville Turner

1 September 2014

Unexpired term
as at 27 April
2017 AGM

14 months

n/a

n/a

n/a

n/a

n/a

n/a

n/a

All individuals (save for Grenville Turner, who stepped down from 
the Board on 27 April 2016) will be subject to re-election at the 
2017 AGM.

The directors’ service agreements and letters of appointment are 
available for inspection at the Company’s registered office and will 
be available at the AGM.

58

Countrywide plc  Annual Report 2016

Corporate governancePolicy on payment for loss of office
If an executive director’s employment is terminated, in the absence 
of a breach of service agreement by the director, the Company may 
(although it is not obliged to) terminate the director’s employment 
immediately by payment of an amount equal to the basic salary 
and specified benefits (including pension scheme contribution or 
equivalent salary supplement payment) in lieu of the whole or the 
remaining part of the notice period. Discretionary bonus payments 
will not form part of any payments in lieu of notice. An annual 
bonus may be payable with respect to the period of the financial 
year served, although it would be paid in cash and pro-rated for 
time and paid at the normal payout date. Payments in lieu of notice 
may be paid in monthly instalments over the length of the notice 
period with such instalments to be reduced or to cease upon the 
director receiving payment from a new position.

Any share-based entitlements granted to an executive director 
under the Company’s share plans will be determined based on 
the relevant plan rules.

The default treatment under the LTIP is that any outstanding 
awards lapse on cessation of employment. However, in certain 
prescribed circumstances (such as ill health, injury or disability, 
retirement, transfer of the employing company outside of the 
Group or in other circumstances at the discretion of the Committee), 
‘good leaver’ status may be applied. For good leavers, awards will 
normally vest on the normal vesting date, subject to the satisfaction 
of the relevant performance conditions and reduced pro-rata to 
reflect the proportion of the performance period actually served. 
However, the Committee has discretion to determine that awards 
for good leavers vest at cessation and/or to disapply time pro-rating. 
In the event of death, awards will normally vest on the date of death 
subject to performance conditions and time pro-rating, although 
the Committee has discretion to determine that awards vest at 
the normal vesting date and/or to disapply time pro-rating.

The default treatment for deferred bonus awards is that any 
outstanding awards vest on cessation of employment unless 
cessation is as a result of dismissal for gross misconduct or 
a similar ‘bad leaver’ reason.

The Company has the power to enter into settlement agreements 
with Directors and to pay compensation to settle potential legal 
claims. In addition, and consistent with market practice, in the 
event of the termination of an executive director, the Company 
may pay a contribution towards that individual’s legal fees and fees 
for outplacement services as part of a negotiated settlement. 
Any such fees will be disclosed as part of the detail of termination 
arrangements. For the avoidance of doubt, the policy does not 
include an explicit cap on the cost of termination payments.

External appointment of executive directors
The Board allows executive directors to accept appropriate outside 
non-executive director appointments provided the aggregate 
commitment is compatible with their duties as executive directors. 
The executive directors concerned may retain fees paid for these 
services, which will be subject to approval by the Board. Details 
of such appointments and fees retained for 2016 are disclosed 
on page 61.

Annual Report 2016  Countrywide plc

59

Corporate governanceDirectors’ remuneration report continued
PART B: annual report on remuneration

Implementation of the remuneration policy for the year 
ending 31 December 2017
Details of how the Committee intends to operate the remuneration 
policy for directors for the year ending 31 December 2017 are set 
out below. 

Base salary
Base salaries for the executive directors are reviewed annually 
by the Committee, taking account of the director’s performance, 
experience and responsibilities. When determining base salaries, 
the Committee also has regard to economic factors, remuneration 
trends and the general level of salary increases awarded throughout 
the Group. As can be seen in the table below, the executive 
directors’ base salaries will not be increased in 2017:

Alison Platt

Jim Clarke

1 January
2016
£’000

575

340

1 January
2017
£’000

575

340

Benefits in kind and pension
Executive directors will continue to receive benefits in kind including 
a company car allowance, life assurance, private medical insurance 
and permanent health insurance. Alison Platt and Jim Clarke will 
continue to receive a salary supplement in lieu of pension 
entitlement of up to 15% of base salary. 

Annual bonus 
For 2017, maximum bonus potential will continue to be 120% of 
salary for executive directors, with one-third of any bonus payable 
to be deferred into Company shares for a period of three years. 

The metrics used in 2017 will be as follows:
•  70% – Financial through:

•  40% – Group adjusted EBITDA targets
•  15% – Group revenue growth 
•  15% – Group cost to income ratio
•  15% – Customer satisfaction metrics
•  15% – Personal/strategic metrics
In addition, bonuses will only be payable under the non-EBITDA 
targets if the Committee is satisfied that the Company’s underlying 
performance warrants such payments.

Non-executive directors
Non-executive director fee levels for 2017 are as follows:

The Committee does not believe it to be in shareholders’ interests 
to disclose the actual performance targets in advance for 2017 as 
these include items which the Committee considers commercially 
sensitive. However, retrospective disclosure of the targets and 
performance against them will be presented in the 2017 annual 
report on remuneration. 

Malus and clawback provisions will continue to operate in respect 
of deferred bonus awards. 

Long term incentives
The annual award of LTIPs to be granted in 2017 will be assessed 
over the three-year performance period from 1 January 2017 to 
31 December 2019 and will be subject to the following targets:
•  EPS (37.5% of awards) – 25% of this part of an award will vest for 
EPS growth of 5% per annum increasing pro-rata to 100% vesting 
for EPS compound growth of 15% per annum;

•  relative TSR (37.5% of awards) – the Company’s TSR measured 
against the constituents of the FTSE 250 (excluding financial 
services companies and investment trusts). 25% of this part of an 
award will vest for performance at median of the comparator group, 
increasing pro-rata to 100% vesting at upper quartile; and
•  strategic metrics (25% of awards) – the strategic metrics that 
the Committee will use for this portion of the 2017 awards will 
relate to market share (as to 5% of the award), people engagement 
(10% of the award) and customer experience (e.g. NPS, 10% 
of the award). In addition, no element of this portion of the award 
will vest unless the Committee is satisfied that the Company’s 
underlying performance warrants such vesting. The Committee 
does not believe it to be in shareholders’ interests to disclose the 
actual targets in advance at this time as these include items which 
the Committee considers commercially sensitive. However, robust, 
quantifiable targets have been set, with these targets – together 
with performance against these targets – disclosed in the 2019 
annual report on remuneration. 

Alison Platt will receive an LTIP award over shares worth 150% 
of salary and Jim Clarke will receive an LTIP award over shares 
worth 130% of salary. Malus and clawback provisions will operate. 
In addition, awards made to executive directors from 2016 are 
subject to a two-year post-vesting holding period.

Shareholding guidelines will continue to operate, albeit on an 
enhanced basis. Executive directors will be required to retain no 
less than 50% of net of tax shares from vesting of share options 
or awards until such time as a shareholding equivalent in value 
to 200% of base salary (previously 100%) has been achieved.

Director

Peter Long

David Watson

Cathy Turner

Richard Adam

Rupert Gavin

Jane Lighting

Caleb Kramer

Committee chairman role

Chairman, Nomination

Deputy chairman and senior independent director 

Remuneration 

Audit and Risk

—

—

—

2016
£’000

n/a

95

55

55

45

45

40

2017
£’000

180

95

55

55

45

45

40

60

Countrywide plc  Annual Report 2016

Corporate governanceDirectors’ remuneration for the year ended 31 December 2016 (audited)
The remuneration of the directors for the years 2016 and 2015 was as follows:

Executive directors

Alison Platt1

Jim Clarke

Non-executive directors

Grenville Turner2

Peter Long2

Caleb Kramer

David Watson

Cathy Turner

Richard Adam

Rupert Gavin

Jane Lighting

Salary and fees

Taxable benefits3

Annual bonuses4

Long term incentives6

Pension5

Total7

2016
£’000

2015
£’000

2016
£’000

2015
£’000

2016
£’000

2015
£’000

2016
£’000

2015
£’000

2016
£’000

2015
£’000

2016
£’000

2015
£’000

575

340

48

159

40

95

55

55

45

45

575

323

150

—

40

95

55

55

45

45

15

15

1

—

—

—

—

—

—

—

15

15

—

—

—

—

—

—

—

—

1,457 1,383

31

30

—

—

—

—

—

—

—

—

—

—

—

288

170

—

—

—

—

—

—

—

—

458

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

86

51

86

45

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

676

406

49

159

40

95

55

55

45

45

964

553

150

—

40

95

55

55

45

45

137

131 1,625 2,002

1   Alison Platt acted as a non-executive director for Cable & Wireless Communications plc between January and April 2016 and retained a fee of £23,333, 

and also acted as a non-executive director for Tesco plc between April and December and retained a fee of £61,500. 

2   Grenville Turner stepped down from his role as non-executive chairman on 27 April 2016, with Peter Long assuming this role on the same date 

(having been appointed as a non-executive director on 11 February 2016). 

3  Benefits consist of the provision of a car allowance, life assurance and private medical and health insurance.

4  Details of the annual bonus targets and payments for 2016 (which were £Nil) are set out below.

5  Alison Platt and Jim Clarke received a 15% of salary supplement in lieu of pension entitlements.

6   Long term incentives in respect of the anticipated vesting of the IPO options were reported in full in 2014 (based on an 83% vesting level which had 

been determined on 2014 EBITDA performance criteria). The actual values at vesting of the first 50% crystallising on 18 March 2015 were £4,151,000 
and £2,491,000 respectively for Grenville Turner and Jim Clarke based on the share price at vesting, incorporating the associated cash-settled dividend 
equivalents. The actual values at exercise of the final 50% crystallising on 18 March 2016 were £3,178,000 and £1,907,000 respectively for Grenville Turner 
and Jim Clarke based on the share price at vesting, incorporating the associated cash-settled dividend equivalents. As such, the total actual values of the 
crystallised IPO options at the dates of vesting were £7,329,000 and £4,398,000 respectively for Grenville Turner and Jim Clarke against the original 
estimates reported in 2014 of £7,116,000 and £4,269,000 respectively.

7   Matching shares are also issued to the eligible executive directors under the Share Incentive Plan, following the introduction of the employee-wide share 
incentive plan in 2013. The aggregate value of these in each year in respect of each executive director is disclosed within the SIP share awards below.

2016 annual bonus award (audited)
Executive directors had the potential to receive an annual bonus of up to 120% of base salary. 

Group adjusted EBITDA targets (up to 70% of salary bonus)
The primary driver of the award was based on Group adjusted EBITDA performance relative to a sliding scale of challenging targets set 
at the start of the financial year. 

More particularly, the table below sets out details of the adjusted EBITDA targets, performance against these targets and the resultant 
bonus outturn:

Performance required

Measure

Weighting

Threshold

On-target

Maximum

Actual

Payout

Group adjusted EBITDA 

70% (i.e. up to 84% 
of salary)

£122.9m

£136.6m

£163.9m

£83.5m 0% of salary

Customer satisfaction and personal/strategic targets (up to 30% of bonus)
This part of the bonus was based on the Committee’s assessment of performance against customer satisfaction and personal/strategic 
targets. Details of the targets and the Committee’s assessment of performance against them is as follows: 

Target

Weighting

Committee’s assessment 
of whether target was met

Customer satisfaction (i.e. Group net promoter score)

15% (i.e. up to 18% of salary)

n/a due to overall financial result

Personal/strategic targets

15% (i.e. up to 18% of salary)

n/a due to overall financial result

However, this element of the bonus was only payable to the extent that a threshold level of financial performance was delivered. As this 
threshold level of financial performance was not delivered, no portion of this element of bonus was payable.

Annual Report 2016  Countrywide plc

61

Corporate governance 
Directors’ remuneration report continued
PART B: annual report on remuneration continued

2016 annual bonus award (audited) continued
Total award
Therefore, based on overall performance, and notwithstanding performance against the customer satisfaction and personal/strategic 
targets, the Committee determined that no bonuses are payable to the executive directors for 2016.

Vesting of scheme interests in respect of the year ended 31 December 2016 (audited)
Awards granted under the LTIP to Alison Platt and Jim Clarke on 8 September 2014 and 21 March 2014 respectively are due to vest 
on their third anniversaries of grant in 2017 based upon absolute EPS and relative TSR performance as follows:

Absolute EPS for the three years ended 31 December 2016

Relative TSR (vs FTSE 250 ex financial services) for the three years 
ended 31 December 2016

Threshold target
0% vesting
at or below

Maximum target
100% vesting at
or above

58p

Median

70p

Upper
 quartile

Actual
performance

19p

Below
 median

Vesting %

0%

0%

Based on the above, none of the outstanding 2014 LTIP awards held by Alison Clarke and Jim Clarke will vest.

Scheme interests awarded during the year (audited)
LTIP awards
The following LTIP awards, structured as nil-cost options, were granted to executive directors during 2016:

Executive

Alison Platt

Date of grant

22/03/2016

Jim Clarke

22/03/2016

Basis of award
granted

187.5%
of salary

162.5%
of salary

Share price
at date of grant
(pence)

Number
of shares

Face value of
award at grant *
£’000

% of face value
that would vest
at threshold
performance

385

279,960

1,078,125

25%

385

143,469

552,500

25%

Vesting determined by 
performance over

Normal vesting 
(exercise) date

Three-year
period ending
31 December 
2018

Three-year
period ending
31 December 
2018

22 March 
2019
 (22 March 
2026)

22 March 
2019
 (22 March 
2026)

* Based on the share price at grant multiplied by the number of shares awarded.

As explained in last year’s report, these award levels – which are higher than the standard policy award levels of 150% and 130% 
of salary for the CEO and CFO respectively but well within the overall plan limit – were considered appropriate to take account of the 
specific circumstances that existed at the time. Performance targets for these awards are as follows:
•  EPS growth (one-half) – 25% of this part of an award will vest for achieving a minimum of 5% compound growth per annum in EPS 
increasing pro-rata to 100% vesting for achieving 15% compound growth per annum in EPS for the three-year period ending 
31 December 2018; and

•  relative TSR (one-half) – the Company’s TSR measured against the constituents of the FTSE 250 (excluding financial services companies 

and investment trusts). 25% of this part of an award will vest for performance at median of comparator group, increasing pro-rata 
to 100% vesting at upper quartile.

Following discussions with investors, the originally proposed weighting between EPS and TSR of two-thirds to one-third was changed 
to 50:50 as described above.

62

Countrywide plc  Annual Report 2016

Corporate governanceInterest at
1 January
2016

Options/awards
 granted during
the year

Options/awards
lapsed during
the year

Options/awards
exercised during
 the year

Interest at
31 December
2016

Exercise price
 pence

Outstanding share awards 

Alison Platt

LTIP

LTIP

LTIP

Date of grant

08/09/14

16/03/15

22/03/16

Deferred bonus

05/05/16

Grenville Turner 

246,305

163,507

—

—

—

—

279,960

27,010

IPO options

18/03/13

758,638

Deferred bonus

22/05/15

14,660

LTIP

Jim Clarke 

IPO options

LTIP

LTIP

LTIP

06/09/13

129,545

18/03/13

455,183

06/09/13

21/03/14

16/03/15

70,909

58,735

73,934

13,889

Deferred bonus

22/05/15 

LTIP

22/03/16

Deferred bonus

05/05/16

—

—

143,469

15,189

—

—

—

—

—

—

—

—

—

—

—

—

—

—

(129,545)

—

—

—

—

(758,638)

—

—

—

(455,183)

(70,909)

—

—

—

—

—

—

—

—

—

—

—

246,305

163,507

279,960

27,010

—

14,660

—

—

—

58,735

73,934

13,889

143,469

15,189

—

—

—

—

382

—

—

359

—

—

—

—

—

—

Expected
exercise/vested 
to expiry date 
(if appropriate)

08/09/17 (08/09/24)

16/03/18 (16/03/25)

22/03/19 (22/03/26)

05/05/19

n/a

22/05/18

n/a

n/a

n/a

21/03/17 (21/03/24)

16/03/18 (16/03/25)

22/05/18 

22/03/19 (22/03/26)

05/05/19

The executive directors’ interests in ordinary shares of the Company under the SIP as at 31 December 2016 are shown in the table below. 
The shares are held under a SIP trust and will vest based on service conditions of continued employment and have a vesting date of a 
minimum holding period of three years from each rolling monthly award date.

Alison Platt

Jim Clarke

Total SIP 
shares at 
1 January 
2016

—

1,126

Partnership
shares
purchased

501

660

Matching
shares
awarded

334

413

Dividend
shares
purchased

Total SIP
shares at
31 December
2016

10

84

845

2,283

Alison became eligible to join the SIP in 2016 once she had completed 18 months’ service.

The matching shares were awarded each month in the ratio of one matching share for every two partnership shares purchased at the 
prevailing market price on the date of the award until April 2016 and from May 2016 matching shares were awarded each month in the 
ratio of two matching shares for every three partnership shares purchased at the prevailing market price on the date of the award.

Statement of directors’ shareholding and share interests (audited)
The interests of the directors who served during 2016 have been subject to audit and are set out in the table below: 

Alison Platt

Jim Clarke

Peter Long

Grenville Turner

David Watson

Cathy Turner

Richard Adam

Rupert Gavin

Jane Lighting

Caleb Kramer

Legally owned

LTIP awards

31 December
2016

31 December
2015

Unvested

Vested

SIP matching
share awards
restricted

DSBP
options
(unvested)

Total
31 December
2016

42,211

41,700

689,772

1,545,285 1 1,088,596 1

276,138

200,000

100,373

—

171,529 1

16,370 1

16,370 1

9,747

10,000

9,500

9,500

—

9,747

10,000

6,500

9,500

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

334

777

—

—

—

—

—

—

—

—

27,010

759,327

29,078

1,851,278

—

200,000

14,660

100,373

—

—

—

—

—

—

16,370

9,747

10,000

9,500

9,500

—

Shareholding
guideline
(200% of
salary) 2

13%

800%

n/a

n/a

n/a

n/a

n/a

n/a

n/a

n/a

1  Includes jointly controlled shares held by close family members.

2   For the purposes of the above table, compliance with the share ownership guidelines has been calculated by using the share price of 176 pence on 
31 December 2016. In addition, as part of the policy review, the Committee has brought the share ownership guidelines into line with market/best 
practice by no longer counting unvested share awards for these purposes.

Annual Report 2016  Countrywide plc

63

Corporate governanceDirectors’ remuneration report continued
PART B: annual report on remuneration continued

Statement of directors’ shareholding and share interests (audited) continued
There have been the following changes in the interests of any director between 1 January 2017 and the date of this report:
•  purchase of SIP partnership shares by Alison Platt (243 shares); 
•  issue of SIP matching share awards to Alison Platt (162 shares);
•  purchase of SIP partnership shares by Jim Clarke (243 shares); 
•  issue of SIP matching share awards to Jim Clarke (162 shares); and
•  purchase of shares at placing by Richard Adam (2,843), Jane Lighting (1,129), Peter Long (171,429), Cathy Turner (975)  

and David Watson (5,700).

Payments to past directors and payments for loss of office (audited)
No payments have been made for loss of office. 

Performance graph and table

200
190

180
180

170
160

160

140
150

120
140

)

£

(

l

)
e
£
u
(
a
e
V
u
a
V

l

130
100

120
80

110

60
100

40
90

Source: Datastream

20 March 2013

31 December 2013

31 December 2014

31 December 2015

31 December 2016

Countrywide plc

Countrywide plc 
(net total return index)

FTSE 250 
(excluding investment trusts)

FTSE 250 
(excluding investment trusts – total return index)

Total shareholder return
The graph shows the value, by 31 December 2016, of £100 invested in Countrywide plc in March 2013 (IPO) compared with the value of 
£100 invested in the FTSE 250 Index (excluding investment trusts). In the opinion of the directors, this index (excluding investment trusts) 
is the most appropriate peer group and also closely aligns with the comparator group used for the LTIPs, which comprises the FTSE 250 
Index excluding investment trusts and financial services companies.

The table below sets out the details for the director undertaking the role of chief executive officer: 

Chief executive
officer single
figure of total
remuneration
£’000

Annual bonus
payout against
maximum
%

Long term
 incentive
vesting rates
against
maximum
opportunity
%

676

964

555

7,744

1,015

914

689

892

972

—

42

n/a

67

83

83

46

79

100

—

n/a

n/a

83

n/a

n/a

n/a

n/a

n/a

Year

2016

2015

2014

2014

2013

2012

2011

2010

2009

Alison Platt

Alison Platt

Alison Platt1

Grenville Turner2

Grenville Turner

Grenville Turner

Grenville Turner

Grenville Turner

Grenville Turner

1  Alison Platt was appointed chief executive officer from 1 September 2014.

2  Grenville Turner stepped down as chief executive officer with effect from 1 September 2014.

64

Countrywide plc  Annual Report 2016

Corporate governance 
 
Percentage change in remuneration of director undertaking the role of chief executive officer
The table below shows the percentage change in remuneration of the director undertaking the role of chief executive officer and the 
Company’s employees as a whole between the years 2015 and 2016: 

Salary and fees

All taxable benefits

Annual bonuses/variable pay

Percentage increase/(decrease) in
remuneration in 2016 compared
with remuneration in 2015

Chief executive
officer

0

0

Average pay
 based on all
 Countrywide
employees

4.6

4.9

(100)

(21.4)

Relative importance of spend on pay
The following table shows the Company’s actual spend on pay (for all employees) relative to dividends, tax and retained profits: 

Employee costs

Dividends

Tax charge

Retained (losses)/profits

2016
£’000

2015
£’000

425,156

418,583

32,780

1,955

(15,376)

32,944

5,942

8,407

Change
%

1.6

(0.5)

(67.1)

(282.9)

The Remuneration Committee and its composition
The Committee’s composition, responsibilities and operation comply with the principles of good governance (as set out in the UK 
Corporate Governance Code). The full terms of reference of the Committee are available on request to shareholders and on the 
Company’s website at www.countrywide.co.uk. The terms of reference are reviewed annually by the Board and, if necessary, updated. 

The membership of the Committee, together with appointment date, is set out below:

Member

Cathy Turner (chairman)

Richard Adam 

Rupert Gavin

Jane Lighting

David Watson

Remuneration Committee
member since

31 July 2013

9 June 2014

25 June 2014

9 June 2014

2 September 2013

There have been no changes to the composition of the Committee during the year. Attendance by members at the meetings is shown 
on page 42. All members of the Committee are considered independent non-executive directors.

The chairman of the Committee reports on the Committee’s activities to the Board at the meeting immediately following 
the Committee meeting. 

Consideration by the directors of matters relating to directors’ remuneration
Membership of Board Committees that considered remuneration (both the Remuneration Committee and the Nomination Committee 
(when directors are appointed)) are disclosed within the corporate governance section of the annual report. Invitations to attend are also 
extended to executive management where appropriate. 

At the start of the year, the Committee received advice on remuneration from New Bridge Street, part of Aon plc. New Bridge Street was 
not connected to the Group, was a member of the Remuneration Consultants Group and a signatory to its Code of Conduct, and in 2016 
received fees of £59,872 (2015: £55,455) in connection with its work for the Committee. During the year FIT Remuneration Consultants LLP 
(FIT) was appointed as the Committee’s independent advisor in place of New Bridge Street. FIT is not connected to the Group, is a member 
of the Remuneration Consultants Group and is a signatory to its Code of Conduct, and in 2016 received fees of £50,136 in connection with 
its work for the Committee, which it provided pursuant to its standard terms of business.

Annual Report 2016  Countrywide plc

65

Corporate governanceDirectors’ remuneration report continued
PART B: annual report on remuneration continued

Shareholder voting and engagement
At the Company’s Annual General Meeting held on 27 April 2016, voting in respect of the resolution relating to the remuneration report 
was as follows:

Resolution

Number
of shares

% of
shares voted

Number of
shares

% of
shares voted

% of issued
share capital

Approval of remuneration report

155,912,863

79.26% 40,809,433

20.74%

90.94%

Number
of shares

394

Votes for

Votes against

Total votes cast

Votes withheld

When conducting its review of the remuneration policy, the Committee took account of the fact that, while 79% of shareholders who 
voted on the 2016 remuneration report were supportive, a significant number of shareholders voted against this resolution, primarily 
due to the fact that higher LTIP awards were made in 2016 with lower EPS targets (in absolute terms) than had been applied to previous 
awards. As explained above, the new policy does not envisage LTIP awards being made in excess of 150% of salary, with a revised 
approach proposed in relation to the performance conditions that are to apply to these awards.

Approval
This report was approved by the Board of directors on 9 March 2017 and signed on its behalf by:

Cathy Turner
Chair of the Remuneration Committee

66

Countrywide plc  Annual Report 2016

Corporate governanceDirectors’ report

Group directors’ report for the year ended 31 December 2016
The directors present their report and the audited consolidated financial statements for the year ended 31 December 2016. The review 
of the business, future developments and outlook, as well as specific disclosures in relation to employee policies, are contained within 
the strategic report and are incorporated into the directors’ report by cross-reference.

Information about the use of financial instruments by the Company and its subsidiaries and financial risk management policies are given 
in notes 33 and 34 to the financial statements.

In accordance with the UK Financial Conduct Authority’s Listing Rules (LR 9.8.4C), the information to be included in the annual report 
and accounts, where applicable, under LR 9.8.4, is set out in this directors’ report, with the exception of the information set out in the 
table below, which can be found at the location specified.

Listing Rule

Information

Location

LR 9.8.4(4) Details of long term incentive schemes as required by LR 9.4.3, 

Pages 62 to 63 of the directors’ remuneration report

regarding information about the recruitment of a director

LR 9.8.4(11) Details of contracts for the provision of services to the Company 

Page 58 of the directors’ remuneration report

by a controlling shareholder

LR 9.8.4(14) Details of transactions with controlling shareholders

Page 120 (note 35 to the accounts)

General information
Countrywide plc is a public limited company, listed on the 
London Stock Exchange, incorporated and domiciled in the UK. 
The registered address of the Company is included in note 1 
to the financial statements.

price of 5% above the average market value for the preceding five 
business days or the higher of the price of the last independent 
trade and highest current independent bid on the trading venues 
where the purchase is carried out at the relevant time. This authority 
expires at the conclusion of the AGM on 27 April 2017.

Dividends
The directors do not recommend the payment of a final dividend. 
An interim dividend of 5.0 pence (net) per share was paid on 
7 October 2016, and the total dividend in respect of the year is 
therefore 5.0 pence (net) per share (2015: 15.0 pence (net) per share).

Capital structure
Details of the issued share capital are shown in note 26 to the 
Group financial statements on page 110 of this annual report. 
The Company has one class of ordinary shares which carries 
the right to one vote at a general meeting of the Company and 
has no right to fixed income.

There are no specific restrictions on the size of a holding nor on 
the transfer of shares, which are both governed by the general 
provisions of the Articles of Association and prevailing legislation. 
The directors are not aware of any agreements between holders 
of the Company’s shares that may result in restrictions on the 
transfer of shares or on voting rights.

Details of employee share schemes are provided in note 27 to the 
Group financial statements. Shares held by the Group Employee 
Benefit Trust abstain from voting.

Purchase of the Company’s own shares
Further to the shareholders’ resolutions passed at the Company’s 
AGM held on 29 April 2015, during the first half of 2016 the 
Company purchased 4,534,655 ordinary shares with a nominal 
value of £45,347, and representing 2.1% of the Company’s called 
up ordinary share capital, for a consideration of £16,524,000. 
The reason for the purchase was to improve the return available to 
shareholders and enhance earnings per share. Some of the shares 
purchased by the Company during 2016 were then used to settle 
the IPO options vesting in March 2016 and the balance is held 
in treasury.

At the end of the year, the directors had authority, under a 
shareholder resolution approved at the AGM on 27 April 2016, to 
make one or more market purchases of its ordinary shares, limited 
to: a maximum number of 21,902,833 ordinary shares; a minimum 
price (exclusive of expenses) of the nominal value; and a maximum 

As a routine matter, the Company will be seeking to have this 
authority renewed at the 2017 AGM.

Substantial shareholdings
At 8 March 2017, being the latest practicable date prior to the 
publication of this annual report, the Company had been notified 
of the following interests amounting to 3% or more of the voting 
rights in the issued share capital of the Company.

Shareholder

Number of shares

% holding

Oaktree Capital Management

Brandes Investment Partners, LP

Franklin Templeton Investment 
Management

Harris Associates LP

Jupiter Asset Management

65,196,855

35,356,206

17,842,381

16,580,200

9,646,820

30.14

16.34

8.25

7.66

4.46

Relationship agreement with controlling shareholders
Any person who exercises or controls on their own, or together with 
any person with whom they are acting in concert, 30% or more of 
the votes able to be cast on all or substantially all matters at general 
meetings of a company is known as a ‘controlling shareholder’. 
The Financial Conduct Authority’s Listing Rules require companies 
with controlling shareholders to enter into a written and legally 
binding agreement which is intended to ensure that the controlling 
shareholder complies with certain independence provisions. 
The agreement must contain undertakings that:

(a) 

(b) 

(c) 

 transactions and arrangements with the controlling shareholder 
(and/or any of its associates) will be conducted at arm’s length 
and on normal commercial terms;

 neither the controlling shareholder nor any of its associates 
will take any action that would have the effect of preventing 
the listed company from complying with its obligations under 
the Listing Rules; and

 neither the controlling shareholder nor any of its associates 
will propose or procure the proposal of a shareholder 
resolution which is intended or appears to be intended 
to circumvent the proper application of the Listing Rules.

Annual Report 2016  Countrywide plc

67

Corporate governanceDirectors’ report continued

Relationship agreement with controlling shareholders 
continued
The Board confirms that, in accordance with the Listing Rules, 
on 19 March 2013, the Company entered into such an agreement 
(‘the Relationship Agreement’) with, among others, OCM Luxembourg 
Castle Holdings S.Á R.L. and OCM Luxembourg EPF III Castle 
Holdings S.Á R.L. (together, ‘the Oaktree Shareholders’) which 
currently have a combined total holding of approximately 30.14% 
of the Company’s voting rights. Under the terms of the Relationship 
Agreement, the Oaktree Shareholders have agreed to the 
independence obligations contained in the Relationship Agreement.

Corporate governance
The Company’s statement on corporate governance can be found 
in the corporate governance statement on pages 41 to 42 of this 
annual report. The corporate governance statement forms part of 
this directors’ report and is incorporated into it by cross-reference.

Political donations
No political donations or contributions were made or expenditure 
incurred by the Company or its subsidiaries during the year and 
there is no intention to make or incur any in the current year.

The Board confirms that, since the entry into the Relationship 
Agreement on 19 March 2013 until 25 February 2016, being the 
latest practicable date prior to the publication of this annual report:

Greenhouse gas (GHG) emissions
GHG emissions data for the period 1 January to 
31 December 2016

Tonnes of CO2e*

2016

2015

Scope 1

Controlled vehicle fleet

5,194

5,175

Scope 2

Electricity and heat purchased for own use
Tonnes of CO2e*/£m revenue

11,541

22.7

12,422

23.9

*   CO2e is a universal unit of measurement used to indicate the global 
warming of GHG expressed in terms of the global warming potential 
of one unit of carbon dioxide.

We have reported on all of the emission sources required under 
the Large and Medium-sized Companies and Groups (Accounts 
and Reports) Regulations 2008 as amended in August 2013. 
We have used the operational control consolidation method. 
These sources fall within our consolidated financial statements, 
but exclude non-wholly owned subsidiaries and joint ventures. 

We have used the GHG Protocol Corporate Accounting and 
Reporting Standard (revised edition) and emission factors from 
the UK Government’s GHG Conversion Factors for Company 
Reporting 2016 to calculate the above disclosures.

Post-balance sheet events
Particulars of important post-balance sheet events of the Company 
are set out in note 36 to the Group financial statements on page 120 
of this annual report and are incorporated into this directors’ report 
by cross-reference.

AGM notice
Accompanying this report is the notice of the AGM which sets out 
the resolutions for the meeting, together with an explanation of them.

The financial statements on pages 76 to 134 were approved by the 
Board of directors on 9 March 2017 and signed on its behalf.

By order of the Board

Gareth Williams
Company secretary
9 March 2017

(i) 

(ii) 

 the Company has complied with the independence provisions 
included in the Relationship Agreement; and 

 so far as the Company is aware, the independence provisions 
included in the Relationship Agreement have been complied 
with by Oaktree and its associates.

As there are no controlling shareholders of the Company other 
than the Oaktree Shareholders there is no need for the Relationship 
Agreement to require the Oaktree Shareholders to procure compliance 
by any third parties with the independence provisions of the 
Relationship Agreement.

Appointment and removal of directors
Directors may be appointed by the Company by ordinary resolution 
or by the Board. The Company may, by special resolution, remove 
any director before the expiration of their period of office.

Powers of the directors
Subject to the Articles, the Companies Act and any directions 
given by the Company by special resolution, the business of the 
Company will be managed by the Board which may exercise all 
the powers of the Company.

Amendment of Articles
The Articles may be altered by special resolution, in accordance 
with the Companies Act.

Directors and directors’ interests
The directors of the Company who were in office during the year 
and up to the date of signing the financial statements are disclosed 
on pages 38 to 39 and their interests in the shares of the 
Company are disclosed on page 63.

Directors’ indemnities 
The Company has made qualifying third-party indemnity provisions 
(as defined in the Companies Act 2006) for the benefit of its directors 
during the year; these provisions were in force during the financial 
year and remain in force at the date of this report.

Auditor and disclosure of information to auditors
All directors at the date of approval of this annual report confirm that:
•  so far as the directors are aware, there is no relevant information 

of which the Company’s auditors are unaware; and

•  the directors have taken steps that they ought to have taken as 

directors in order to make themselves aware of any relevant audit 
information and to establish that the Company’s auditors is aware 
of any such information.

The auditors, PricewaterhouseCoopers LLP, has expressed its 
willingness to continue in office as auditor and a resolution to 
reappoint PricewaterhouseCoopers LLP will be proposed 
at the forthcoming AGM.

68

Countrywide plc  Annual Report 2016

Corporate governanceDirectors’ responsibilities report

The directors are responsible for preparing the annual report, the 
directors’ remuneration report and the financial statements in 
accordance with applicable law and regulations.

Company law requires the directors to prepare financial statements 
for each financial year. Under that law the directors have prepared 
the Group financial statements in accordance with International 
Financial Reporting Standards (IFRSs) as adopted by the European 
Union, and the company financial statements in accordance with 
United Kingdom Generally Accepted Accounting Practice (United 
Kingdom Accounting Standards and applicable law). Under company 
law the directors must not approve the financial statements unless 
they are satisfied that they give a true and fair view of the state of 
affairs of the Group and the Company and of the profit or loss of the 
Group for that period. In preparing these financial statements, 
the directors are required to:
•  select suitable accounting policies and then apply 

them consistently;

•  make judgements and accounting estimates that are reasonable 

and prudent;

•  state whether applicable IFRSs as adopted by the European Union 
and applicable UK Accounting Standards have been followed, 
subject to any material departures disclosed and explained 
in the Group and company financial statements respectively; and

•  prepare the financial statements on the going concern basis 
unless it is inappropriate to presume that the Company will 
continue in business.

The directors are responsible for keeping adequate accounting 
records that are sufficient to show and explain the Company’s 
transactions and disclose with reasonable accuracy at any time the 
financial position of the Company and the Group and enable them to 
ensure that the financial statements and the directors’ remuneration 
report comply with the Companies Act 2006 and, as regards the 
Group financial statements, Article 4 of the IAS Regulation. They are 
also responsible for safeguarding the assets of the Company and 
the Group and hence for taking reasonable steps for the prevention 
and detection of fraud and other irregularities.

The directors are responsible for the maintenance and integrity of 
the Group website, www.countrywide.co.uk. Legislation in the UK 
governing the preparation and dissemination of financial statements 
may differ from legislation in other jurisdictions.

Having taken advice from the Audit and Risk Committee, the 
directors consider that the annual report, taken as a whole, is 
fair, balanced and understandable and provides the information 
necessary for shareholders to assess the Company’s performance, 
business model and strategy.

Directors’ statement pursuant to the Disclosure and 
Transparency Rules
Each of the directors, whose names and functions are listed within 
the corporate governance statement, confirm that, to the best of 
each person’s knowledge and belief:
•  the Group financial statements, prepared in accordance with IFRSs 
as adopted by the EU, give a true and fair view of the assets, liabilities, 
financial position and profit of the Group; and

•  the strategic report contained in the annual report includes a fair 
review of the development and performance of the business 
and the position of the Group, together with a description of 
the principal risks and uncertainties that it faces.

Annual Report 2016  Countrywide plc

69

Corporate governanceIndependent auditors’ report
To the members of Countrywide plc

Report on the Group financial statements

Our opinion
In our opinion, Countrywide plc’s Group financial statements (the “financial statements”):
•  give a true and fair view of the state of the Group’s affairs as at 31 December 2016 and of its profit and cash flows for the year then ended;
•  have been properly prepared in accordance with International Financial Reporting Standards (“IFRSs”) as adopted by the European Union; and
•  have been prepared in accordance with the requirements of the Companies Act 2006 and Article 4 of the IAS Regulation.

What we have audited
The financial statements, included within the Annual Report, comprise:
•  the Consolidated balance sheet as at 31 December 2016;
•  the Consolidated income statement and Consolidated statement of comprehensive income for the year then ended;
•  the Consolidated cash flow statement for the year then ended;
•  the Consolidated statement of changes in equity for the year then ended; and
•  the Notes to the financial statements, which include a summary of significant accounting policies and other explanatory information.
Certain required disclosures have been presented elsewhere in the Annual Report, rather than in the notes to the financial statements. 
These are cross-referenced from the financial statements and are identified as audited.

The financial reporting framework that has been applied in the preparation of the financial statements is IFRSs as adopted by the European 
Union, and applicable law.

Our audit approach
Overview

Materiality

Audit scope

•  Overall Group materiality: £2.7 million (2015: £3.1 million) which represents 5% of a 3-year 

average of the Group’s profit before tax adjusted for exceptional items. 

•  The Group has four operating segments as set out in the Annual Report (refer to pages 88 to 
89). Each of the operating segments is broken down into a number of legal entities which are 
consolidated into the Group financial statements along with head office legal entities. 

•  Legal entities from the four operating segments were included in the scope of our work and 

the Group audit team performed an audit of the financial information at each of these locations. 

•  In some of the legal entities we audited complete financial information and in others we 

focused on the larger business units within those legal entities to obtain appropriate audit 
coverage. We performed audit work over the complete financial information of business 
units which accounted for approximately 88% (2015: 97%) of the Group’s revenues and 88% 
(2015: 93%) of the Group’s absolute profit before tax and exceptional items (i.e. the sum of 
the numerical values without regard to whether they were profits or losses for the relevant 
business units). The benchmark used to disclose coverage of profit has been changed from 
profit before tax and exceptional items to absolute profit before tax and exceptional items 
due to the existence of loss making components which distort the accuracy of the profit 
before tax and exceptional items benchmark.

Areas of focus

•  Included in the coverage above are central reporting entities and Group functions, together 

with the company, which were subject to a full scope audit.

The areas of focus are :
•  judgements and estimates in relation to professional indemnity provisions;
•  impairment assessment of goodwill and other indefinite life intangible assets;
•  accounting for acquisitions, particularly the identification of intangible assets relating to the 

businesses acquired;

•  classification of exceptional items; and
•  risk of the entity’s ability to continue as a going concern.

The scope of our audit and our areas of focus
We conducted our audit in accordance with International Standards on Auditing (UK and Ireland) (“ISAs (UK & Ireland)”).

We designed our audit by determining materiality and assessing the risks of material misstatement in the financial statements. In particular, 
we looked at where the directors made subjective judgements, for example in respect of significant accounting estimates that involved making 
assumptions and considering future events that are inherently uncertain. As in all of our audits we also addressed the risk of management 
override of internal controls, including evaluating whether there was evidence of bias by the directors that represented a risk of material 
misstatement due to fraud.

70

Countrywide plc  Annual Report 2016

Financial statementsReport on the Group financial statements continued
Our audit approach continued
The scope of our audit and our areas of focus continued
The risks of material misstatement that had the greatest effect on our audit, including the allocation of our resources and effort, are identified 
as “areas of focus” in the table below. We have also set out how we tailored our audit to address these specific areas in order to provide an 
opinion on the financial statements as a whole, and any comments we make on the results of our procedures should be read in this context. 
This is not a complete list of all risks identified by our audit.

Area of focus

How our audit addressed the area of focus

Judgements and estimates in relation 
to professional indemnity provisions 

Refer to page 49 (Report of the Audit and Risk Committee), page 88 
(Critical accounting estimates and judgements), and pages 105 to 
106 (notes).

Professional indemnity (PI) provisions principally relate to the Surveyors 
and Lambert Smith Hampton businesses within the Business to 
Business operating segment.

In common with other valuers, the Group is subject to significant 
claims in relation to incorrect mortgage valuation reports primarily carried 
out between 2004 and 2007. The Group holds professional indemnity 
insurance for such matters, but management uses judgement to 
estimate the net costs that will be incurred by the Group. All the claims 
received are listed and analysed through the Bordereaux report and 
the provisions held are based on experience of settling past claims, 
discussions with the Group’s insurers and advice from legal counsel.

The provisions are for both claims already received and claims yet to 
be received. The second category requires significant management 
judgement given the need to estimate the incidence and amount of 
future claims.

We focused on this area because the determination of the size 
of the provisions held and the likely settlements arising are 
inherently judgemental.

Impairment assessment of goodwill and other 
indefinite‑life intangible assets

Refer to page 48 (Report of the Audit and Risk Committee), 
page 87 (Critical accounting estimates and judgements), 
and pages 95 to 98 (notes).

We focused on this area due to the size of the goodwill balance 
(£490 million) across the Group and the value of the other intangible 
assets, principally brand names (£190.7 million) which are assumed to 
have indefinite useful economic lives. We consider this to have heightened 
risk this year due to reduced trading performance and the impact of 
continued political and economic uncertainty on market confidence.

Management concluded that there is sufficient headroom between 
the recoverable value of the Group’s Cash Generating Units (CGUs) 
and their carrying value except in the London and Retail CGUs where 
an aggregate impairment charge of £18.5 million against goodwill 
has been recorded. Management has also impaired £1.1 million of 
goodwill in the B2B – Professional Services CGU following the closure 
of a discrete operation.

In addition, management have impaired £1.4 million of the carrying 
value of brands to reflect the cessation in the use of certain brand 
names following a restructuring of the business.

The key judgements involved in assessing impairment were forecast 
growth assumptions, cost reduction arising from restructuring activity 
and the weighted average pre-tax cost of capital (WACC) calculation  
as set out in note 14.

This is an area of focus for us because the assessment of the recoverable 
value of the CGUs and brand names involves judgements about the 
future results of the business and the appropriate discount rates to 
apply to the future cash flows.

Claims received
•  We checked that the amounts in the Bordereaux report were appropriately reflected in 
the books and records, and tested the mathematical accuracy of the report and the 
input data. 

•  With respect to the input data, we agreed a sample of claims received and provisions 
made to the advice from lawyers and correspondence with claimants. We also agreed  
a sample of settlements on closed claims to supporting information and bank payments.
•  Open large legal claims were discussed with Group Legal, and appropriate documentation 
considered to understand the legal position and the basis of material risk positions. 
For large claims, we also compared a sample of historical provisions to the actual amounts 
settled, determining that management’s estimation techniques were satisfactory.

•  Management hold a provision above that suggested in the Bordereaux report to reflect 
the latest observed trends in claims received and settled, the number of claims with 
losses, and the average loss on each claim. We evaluated the model and approach 
used by management by testing the mathematical accuracy of the underlying 
calculations and satisfied ourselves that the input data used reflected the latest 
observed trend of claims of losses and average loss incurred.

Claims yet to be received
•  For claims not yet received but incurred, we evaluated the model and approach used 
by management by testing the mathematical accuracy of the underlying calculations 
and satisfied ourselves that the input data used reflected the latest observed trend of 
claims of losses and average loss incurred. 

From the evidence obtained, we consider the level of provisioning at the balance sheet 
date is reasonable.

Impairment assessment of goodwill and other indefinite life intangible assets
•  We assessed management’s impairment methodology, as required under IAS 36 – 

Impairment of Assets. We evaluated management’s cash flow forecasts, and the process 
by which they were drawn up, comparing them to the latest Board approved budget and 
forecasts for consistency. We also tested the underlying spreadsheet model. 

•  We challenged the directors’ key assumptions and calculation of the discount rates 
and compared them to a comparator group to confirm they are in line with other 
industry competitors.

•  We performed sensitivity analysis around the key drivers of the cash flow forecasts.  

Our tests included applying:
•  probability based reductions on EBITDA growth forecasts;
•  sensitivities to forecast cost reductions; and
•  an increase in the WACC rate.

•  Having ascertained the extent of change in those assumptions that either individually  
or collectively lead to an impairment of the goodwill and other indefinite life intangible 
assets, we concluded that an impairment charge booked against goodwill associated 
with the London and Retail CGUs was reasonable and supported by the available 
evidence. We concluded that no impairment was required in the other CGUs, other than 
in the B2B – Professional Services CGU following the closure of a discrete operation.

•  We considered the related disclosures in note 14 to the financial statements by 

checking they were compliant with IFRS. We found that they appropriately describe 
the inherent degree of subjectivity in the estimates, including specific disclosures  
on the key assumptions most sensitive to change.

•  In addition, with respect to brand names, having reviewed the discounted cash flows 
prepared, we agree with the impairment charge recognised of £1.4 million relating 
to the brand names abandoned as part of the reorganisation of the Group. 

On an overall basis, we agree with management’s view of the impairment charges 
arising and that no further impairment is required.

Annual Report 2016  Countrywide plc

71

Financial statements 
 
Independent auditors’ report continued
To the members of Countrywide plc

Report on the Group financial statements continued
Our audit approach continued
The scope of our audit and our areas of focus continued

Area of focus

How our audit addressed the area of focus

Accounting for acquisitions, particularly the identification 
of intangible assets relating to the businesses acquired

Refer to page 48 (Report of the Audit and Risk Committee), page 87 
(Critical accounting estimates and judgements) and page 114 (notes).

During the first half of the year the Group made a number of acquisitions for 
a total consideration of £39.7 million, some of which is deferred and contingent 
on the future performance of the acquired entity. As a result of these acquisitions, 
the following intangible assets were recognised:
•  customer contracts and relationships (£5.7 million);
•  brands (£8.8 million); 
•  pipeline in the estate agency business (£0.5 million); 
•  goodwill (£19.7 million); and
•  Others (0.8 million)
Accounting for business combinations can be complex, particularly 
in relation to the identification of intangible assets and accounting for 
deferred contingent consideration. 

The accounting treatment of intangible assets, including their ongoing impact 
on the income statement, varies depending on whether they are seen as having 
finite or indefinite useful economic lives, and the estimated life applied to those 
with finite lives.

We focused on the management judgements, particularly in relation to the 
identification of intangible assets and any estimated deferred consideration 
where linked to the continued employment of the vendors and, in certain cases, 
contingent upon future profitability.

Classification of exceptional items

Refer to page 48 (Report of the Audit and Risk Committee), page 88 
(Critical accounting estimates and judgements) and pages 92 to 93 (notes).

The Group recognised net exceptional expenses of £12.5 million comprising 
the following:
•  restructuring costs including the rationalisation of branches (£26.4 million);
•  impairment of goodwill and other indefinite lived intangible assets (£21.0 million);
•  acquisition costs of (£0.9 million);
•  release of professional indemnity provisions of (£2.9 million); and
•  income from the sale of ZPG shares (£32.8 million).
Separately identifying and disclosing items as exceptional on the face of the income 
statement requires judgement as such presentation could be misleading to investors.

We focused on this judgement, the potential for management bias, as well as the 
consistency and accuracy of the amounts disclosed within exceptional items.

72

Countrywide plc  Annual Report 2016

Net assets (excluding intangibles) and consideration
•  We obtained all material acquisition agreements and read them to 

ensure that we understood the substance of the transaction, including 
the consideration and the assets and liabilities acquired.

•  We agreed the net assets acquired, which consisted mainly of working 
capital, by agreeing them to completion statements or other similar 
supporting documentation and confirmed that they had been treated 
in line with the terms of the contract. We also assessed the need for 
any fair value adjustments to the carrying values of those businesses 
on acquisition.

•  We tested cash consideration to bank statements and checked that 
any deferred consideration had been correctly recognised in line with 
the acquisition agreements, with no issues being identified.
•  We verified that the contingent employment linked consideration 
is appropriately calculated based on the forecast profit levels and 
charged to the income statement in accordance with IFRS 3 – 
Business Combinations.

Recognition of intangible assets
•  We challenged management on the fair value recognition of brand names, 
customer relationships and contracts and were able to corroborate these 
to supporting documentation, such as customer lists. With respect to 
brands recognised on acquisition, we validated the Group’s continued 
use of those brand names post acquisition and also performed a look 
back test on historic acquisitions where no brand was recognised, 
to provide evidence that these businesses were subsumed into the 
Group’s existing portfolio.

•  On a sample basis, we tested the accuracy and completeness 

of models used for calculating the separately identified intangible 
assets by comparing them to models used on previous acquisitions 
within the Group and validated these against our experience of other 
valuation models. We carried out an independent assessment of key 
assumptions such as royalty rates used to value brands and considered 
them to be reasonable.

•  We also tested the accuracy of the calculation of goodwill arising on the 

business combinations and noted no issues.

We concluded that the assumptions and models used by management 
to value the acquired businesses are appropriate and are satisfied 
with the judgements supporting the treatment of estimated deferred 
contingent consideration.

•  We assessed the rationale behind management’s classification and 
the appropriateness of the transactions recognised as exceptional 
items using our knowledge of the business, inquiries of management, 
examination of documents supporting the reorganisation of the Group 
and rationalisation of branches, and through consideration of expenses 
that are typically connected with restructuring activities.

•  We also assessed the completeness of exceptional items through 

identifying other large or unusual items in underlying profit, considering 
their potential disclosure where significant.

•  We agreed a sample of expenses to calculations and invoices, 
and verified payments made to bank statements to conclude on 
the consistency and accuracy of classification.

•  For onerous property leases and dilapidation provisions arising from 
branch closures, we obtained supporting calculations prepared by 
management. We reviewed the assumptions used in the calculations in 
light of available information including a test of the historical accuracy 
of similar provisions created by management in the past.

We are satisfied that the classification, judgements and disclosures 
made by management are appropriate and in line with the Group 
accounting policy on exceptional items.

Financial statements 
Report on the Group financial statements continued
Our audit approach continued
The scope of our audit and our areas of focus continued

Area of focus

How our audit addressed the area of focus

Risk of the entity’s ability to continue as a going concern

Refer to page 49 (Report of the Audit and Risk Committee) and page 81 (notes).

The directors have concluded that it is appropriate for them to prepare the financial 
statements using the going concern basis of accounting. The going concern basis 
presumes that the Group has adequate resources to remain in operation, and that 
the directors intend it to do so, for at least one year from the date the financial 
statements are signed. 

In adopting this basis, the directors have assumed that the Group will continue to 
comply with a variety of financial and non-financial covenants over its £400 million 
revolving credit banking facilities. The Group successfully refinanced its debt 
facilities including banking covenants through to 20 March 2020. 

As at 31 December 2016, a total of £290 million was drawn down from these 
facilities. The financial covenants attached to the borrowings are the leverage ratio 
(being the ratio of net debt to EBITDA) and interest cover (being the ratio of EBITDA 
to net interest payable).

The directors monitor their cash flow and profit forecasts against these covenants 
regularly to assess the likelihood of a breach, and establish mitigating actions should 
a potential breach be identified. While the Group’s forecasts and projections, which have 
been prepared for the period to 31 December 2020 for going concern assessment 
purposes, show that it will be able to operate within the level of its current facilities 
and comply with its banking covenants, the level of headroom against those covenants, 
when reasonable downside sensitivities are applied, remains relatively low.

As such, we identified a heightened risk in this area and focused our work on the 
directors’ cash flow and profit forecasts, in particular on the assumptions around 
projected EBITDA.

We obtained the Directors’ financial budget for the next 12 months and 
forecasts for future periods and:
•  challenged the assumptions used in building the budget and forecasts by 
considering the latest information available in FY2017 and latest market 
trends. As part of this we discussed at length the budget and forecasts 
with the Group finance team. The results of these discussions were used 
to sensitise the budget and forecasts prepared; 

•  performed procedures to verify the appropriateness of management’s 

model linking the budget and forecasts to anticipated cash flows 
including analytical procedures and agreeing forecasted cash flows 
back to audited information;

•  re-calculated the directors’ calculations of forecast compliance with 

banking covenants and cash flow headroom; and

•  considered scenarios where profitability of the business is reduced 
ensuring that, in the event of under-performance against the forecast, 
the directors have identified sufficient potential mitigating actions to 
manage covenant compliance and liquidity.

Our conclusions relating to this area of focus are set out in the Going 
Concern section below. 

How we tailored the audit scope
We tailored the scope of our audit to ensure that we performed enough work to be able to give an opinion on the financial statements as a whole, 
taking into account the geographic structure of the Group, the accounting processes and controls, and the industry in which the Group operates.

Materiality
The scope of our audit was influenced by our application of materiality. We set certain quantitative thresholds for materiality. These, together 
with qualitative considerations, helped us to determine the scope of our audit and the nature, timing and extent of our audit procedures on the 
individual financial statement line items and disclosures and in evaluating the effect of misstatements, both individually and on the financial 
statements as a whole.

Based on our professional judgement, we determined materiality for the financial statements as a whole as follows:

Overall Group materiality

£2.7 million (2015: £3.1 million).

How we determined it

5% of the 3-year average of the Group’s profit before tax and exceptional items (“Adjusted PBT”).

Rationale for 
benchmark applied

 We believe that profit before tax is the primary measure used by the shareholders in assessing the performance of the 
Group, and is a generally accepted auditing benchmark. We have excluded the effect of exceptional items to eliminate 
their disproportionate effect and provide a consistent year-on-year basis for our work. We do not exclude the adjusted 
measures of share-based payment charges, amortisation and employment linked contingent consideration expenses 
on the basis that these items recur annually. Further, a 3-year average Adjusted PBT (2015: Adjusted PBT for the year) 
was used in calculating the overall materiality to eliminate the volatility in trading profitability.

Component materiality

For each component in our audit scope, we allocated a materiality that is less than our overall Group materiality. 
The range of materiality allocated across components was between £0.1 million and £2.6 million. Certain components 
were audited to a local statutory audit materiality that was also less than our overall group materiality.

We agreed with the Audit Committee that we would report to them misstatements identified during our audit above £0.15 million 
(2015: £0.2 million) as well as misstatements below that amount that, in our view, warranted reporting for qualitative reasons.

Going concern
Under the Listing Rules we are required to review the directors’ statement, set out on page 81, in relation to going concern. We have nothing 
to report having performed our review. 

Under ISAs (UK & Ireland) we are required to report to you if we have anything material to add or to draw attention to in relation to the directors’ 
statement about whether they considered it appropriate to adopt the going concern basis in preparing the financial statements. We have nothing 
material to add or to draw attention to.

Annual Report 2016  Countrywide plc

73

Financial statementsIndependent auditors’ report continued
To the members of Countrywide plc

Report on the Group financial statements continued
Our audit approach continued
Going concern continued
As noted in the directors’ statement, the directors have concluded that it is appropriate to adopt the going concern basis in preparing the financial 
statements. The going concern basis presumes that the Group has adequate resources to remain in operation, and that the directors intend it 
to do so, for at least one year from the date the financial statements were signed. As part of our audit we have concluded that the directors’ use 
of the going concern basis is appropriate. However, because not all future events or conditions can be predicted, these statements are not a 
guarantee as to the Group’s ability to continue as a going concern.

Other required reporting
Consistency of other information and compliance with applicable requirements
Companies Act 2006 reporting
In our opinion, based on the work undertaken in the course of the audit:
•  the information given in the Strategic Report and the Directors’ Report for the financial year for which the financial statements are prepared 

is consistent with the financial statements; and

•  the Strategic Report and the Directors’ Report have been prepared in accordance with applicable legal requirements.
In addition, in light of the knowledge and understanding of the group and its environment obtained in the course of the audit, we are required to 
report if we have identified any material misstatements in the Strategic Report and the Directors’ Report. We have nothing to report in this respect.

In our opinion, based on the work undertaken in the course of the audit:
•  the information given in the Corporate Governance Statement set out on pages 41 to 51 with respect to internal control and risk 

management systems and about share capital structures is consistent with the financial statements and has been prepared in accordance 
with applicable legal requirements; and

•  the information given in the Corporate Governance Statement set out on pages 41 to 51 with respect to the Company’s corporate 
governance code and practices and about its administrative, management and supervisory bodies complies with rules 7.2.2, 7.2.3 
and 7.2.7 of the Disclosure Guidance and Transparency Rules sourcebook of the Financial Conduct Authority.

In addition, in light of the knowledge and understanding of the Group and its environment obtained in the course of the audit, we are required 
to report if we have identified any material misstatements in the information referred to above in the Corporate Governance Statement. We have 
nothing to report in this respect.

ISAs (UK & Ireland) reporting

Under ISAs (UK & Ireland) we are required to report to you if, in our opinion:
•  information in the Annual Report is:

•  materially inconsistent with the information in the audited financial statements; or
•  apparently materially incorrect based on, or materially inconsistent with, our knowledge of the group 

acquired in the course of performing our audit; or

•  otherwise misleading.

•  the statement given by the directors on page 69, in accordance with provision C.1.1 of the UK Corporate 
Governance Code (the “Code”), that they consider the Annual Report taken as a whole to be fair, balanced 
and understandable and provides the information necessary for members to assess the Group’s position 
and performance, business model and strategy is materially inconsistent with our knowledge of the Group 
acquired in the course of performing our audit.

We have no exceptions 
to report.

We have no exceptions 
to report.

•  the section of the Annual Report on pages 48 to 49, as required by provision C.3.8 of the Code, describing 

the work of the Audit Committee does not appropriately address matters communicated by us to the 
Audit Committee.

We have no exceptions 
to report.

The directors’ assessment of the prospects of the Group and of the principal risks that would threaten the solvency 
or liquidity of the Group

Under ISAs (UK & Ireland) we are required to report to you if we have anything material to add or to draw attention to in relation to:
•  the directors’ confirmation on page 19 of the Annual Report, in accordance with provision C.2.1 of the Code, 
that they have carried out a robust assessment of the principal risks facing the Group, including those that 
would threaten its business model, future performance, solvency or liquidity.

We have nothing material to 
add or to draw attention to.

•  the disclosures in the Annual Report that describe those risks and explain how they are being managed 

or mitigated.

•  the directors’ explanation on page 22 of the Annual Report, in accordance with provision C.2.2 of the Code, 
as to how they have assessed the prospects of the Group, over what period they have done so and why they 
consider that period to be appropriate, and their statement as to whether they have a reasonable expectation 
that the Group will be able to continue in operation and meet its liabilities as they fall due over the period of their 
assessment, including any related disclosures drawing attention to any necessary qualifications or assumptions.

We have nothing material to 
add or to draw attention to.

We have nothing material to 
add or to draw attention to.

74

Countrywide plc  Annual Report 2016

Financial statementsOther required reporting continued
The directors’ assessment of the prospects of the Group and of the principal risks that would threaten the solvency 
or liquidity of the Group continued
Under the Listing Rules we are required to review the directors’ statement that they have carried out a robust assessment of the principal risks 
facing the Group and the directors’ statement in relation to the longer-term viability of the Group. Our review was substantially less in scope 
than an audit and only consisted of making inquiries and considering the directors’ process supporting their statements; checking that the 
statements are in alignment with the relevant provisions of the Code; and considering whether the statements are consistent with the knowledge 
acquired by us in the course of performing our audit. We have nothing to report having performed our review.

Adequacy of information and explanations received
Under the Companies Act 2006 we are required to report to you if, in our opinion, we have not received all the information and explanations 
we require for our audit. We have no exceptions to report arising from this responsibility.

Directors’ remuneration
Under the Companies Act 2006 we are required to report to you if, in our opinion, certain disclosures of directors’ remuneration specified 
by law are not made. We have no exceptions to report arising from this responsibility.

Corporate governance statement
Under the Companies Act 2006 we are required to report to you if, in our opinion, a corporate governance statement has not been prepared 
by the company. We have no exceptions to report arising from this responsibility. 

Under the Listing Rules we are required to review the part of the Corporate Governance Statement relating to ten further provisions of the Code. 
We have nothing to report having performed our review.

Responsibilities for the financial statements and the audit
Our responsibilities and those of the directors
As explained more fully in the Directors’ Responsibilities Statement, the directors are responsible for the preparation of the financial statements 
and for being satisfied that they give a true and fair view.

Our responsibility is to audit and express an opinion on the financial statements in accordance with applicable law and ISAs (UK & Ireland). 
Those standards require us to comply with the Auditing Practices Board’s Ethical Standards for Auditors.

This report, including the opinions, has been prepared for and only for the parent company’s members as a body in accordance with Chapter 3 
of Part 16 of the Companies Act 2006 and for no other purpose. We do not, in giving these opinions, accept or assume responsibility for any 
other purpose or to any other person to whom this report is shown or into whose hands it may come save where expressly agreed by our prior 
consent in writing.

What an audit of financial statements involves
An audit involves obtaining evidence about the amounts and disclosures in the financial statements sufficient to give reasonable assurance 
that the financial statements are free from material misstatement, whether caused by fraud or error. This includes an assessment of:
•  whether the accounting policies are appropriate to the Group’s circumstances and have been consistently applied and adequately disclosed;
•  the reasonableness of significant accounting estimates made by the directors; and 
•  the overall presentation of the financial statements.
We primarily focus our work in these areas by assessing the directors’ judgements against available evidence, forming our own judgements, 
and evaluating the disclosures in the financial statements.

We test and examine information, using sampling and other auditing techniques, to the extent we consider necessary to provide a reasonable 
basis for us to draw conclusions. We obtain audit evidence through testing the effectiveness of controls, substantive procedures or a combination 
of both. 

In addition, we read all the financial and non-financial information in the Annual Report to identify material inconsistencies with the audited financial 
statements and to identify any information that is apparently materially incorrect based on, or materially inconsistent with, the knowledge acquired 
by us in the course of performing the audit. If we become aware of any apparent material misstatements or inconsistencies we consider the 
implications for our report. With respect to the Strategic Report, Directors’ Report and Corporate Governance Statement, we consider whether 
those reports include the disclosures required by applicable legal requirements.

Other matter
We have reported separately on the company financial statements of Countrywide plc for the year ended 31 December 2016 and on the 
information in the Directors’ Remuneration Report that is described as having been audited.

Christopher Burns (Senior Statutory Auditor)
for and on behalf of PricewaterhouseCoopers LLP
Chartered Accountants and Statutory Auditors 
London 
9 March 2017

Annual Report 2016  Countrywide plc

75

Financial statementsConsolidated income statement
For the year ended 31 December 2016

2016

2015

Pre‑exceptional
items,
amortisation,
contingent
consideration
and share‑based
payments
£’000

Exceptional
items,
amortisation,
contingent
consideration
and share‑based 
payments 
£’000

Pre-exceptional
items,
amortisation,
contingent
consideration
and share-based
payments
£’000

Exceptional
items,
amortisation,
contingent
consideration
and share-based
payments
£’000

Total
£’000

723,970

12,985

736,955

— 

—

—

723,970

718,699

12,985

15,037

736,955

733,736

—

—

—

Total
£’000

718,699

15,037

733,736

(415,845)

(9,311)

(425,156)

(405,242)

(13,341)

(418,583)

Note

5

4

6

Revenue

Other income

Employee benefit costs

Depreciation and amortisation

14, 15

(21,445)

(11,427)

(32,872)

(20,180)

(11,178)

(31,358)

Other operating costs

Share of loss from joint venture

Group operating profit/(loss) before 
exceptional items

Exceptional income

Exceptional costs

Operating profit/(loss)

Finance costs

Finance income

Net finance costs

Profit/(loss) before taxation

Taxation (charge)/credit

Profit/(loss) for the year

Attributable to:

Owners of the parent 

Non-controlling interests

7

(237,562)

16(b)

(13)

—

—

(237,562)

(215,517)

(13)

(914)

—

—

(215,517)

(914)

10

10

4

8

9

62,090

(20,738)

35,714

41,352

35,714

(48,203)

(48,203)

62,090

(33,227)

28,863

—

—

(9,672)

304

(9,368)

—

—

—

52,722

(33,227)

11

(10,686)

8,731

42,036

(24,496)

(9,672)

304

(9,368)

19,495

(1,955)

17,540

91,883

(24,519)

—

—

91,883

(6,376)

321

(6,055)

85,828

(15,168)

70,660

2,534

(16,133)

(38,118)

—

—

—

(38,118)

9,226

(28,892)

67,364

2,534

(16,133)

53,765

(6,376)

321

(6,055)

47,710

(5,942)

41,768

41,900

(24,496)

17,404

70,243

(28,892)

41,351

136

—

136

417

—

417

Profit/(loss) attributable for the year

42,036

(24,496)

17,540

70,660

(28,892)

41,768

Earnings per share attributable to 
owners of the parent

Basic earnings per share

Diluted earnings per share

13

13

8.03p

8.03p

18.93p

18.82p

The notes on pages 81 to 120 form an integral part of these consolidated financial statements.

76

Countrywide plc  Annual Report 2016

Financial statements 
Consolidated statement of comprehensive income
For the year ended 31 December 2016

Profit for the year

Other comprehensive (expense)/income

Items that will not be reclassified to profit or loss

Actuarial (loss)/gain arising in the pension scheme 

Deferred tax arising on the pension scheme

Items that may be subsequently reclassified to profit or loss

Foreign exchange rate gain/(loss)

Cash flow hedges

Deferred tax arising on cash flow hedge

Available-for-sale financial assets:

– Gains arising during the year

– Less reclassification adjustments for gains included in the profit and loss

Other comprehensive (expense)/income for the year

Total comprehensive (expense)/income for the year

Attributable to:

Owners of the parent

Non-controlling interests

Total comprehensive (expense)/income for the year

The notes on pages 81 to 120 form an integral part of these consolidated financial statements.

 Note

25

25

2016 
£’000

2015 
£’000

17,540

41,768

(4,783)

909

(3,874)

3,248

(650)

2,598

136

(255)

21

(2,367)

473

16(c)

2,132

(29,943)

(29,569)

(33,443)

(15,903)

—

—

7,836

(237)

7,344

9,942

51,710

(16,039)

51,293

136

417

(15,903)

51,710

Annual Report 2016  Countrywide plc

77

Financial statements 
 
Consolidated statement of changes in equity
For the year ended 31 December 2016

Balance at 1 January 2015

Profit for the year

Other comprehensive (expense)/income

Currency translation differences

Realisation of capital reorganisation reserve on liquidation 
of Countrywide Holdings, Ltd

Movement in fair value of available-for-sale financial assets

16(c)

Reclassification of gains on disposal of available-for-sale 
financial assets

Actuarial gain in the pension fund

Deferred tax movement relating to pension

Total other comprehensive (expense)/income

Total comprehensive (expense)/income

Transactions with owners

Issue of share capital

Share-based payment transactions

Deferred tax on share-based payments

Liquidation of non-controlling interest in subsidiary

Purchase of treasury shares

Utilisation of treasury shares for IPO options

Dividends paid

Transactions with owners

Balance at 1 January 2016

Profit for the year

25

25

27

28

28

12

Other comprehensive income/(expense)

Currency translation differences

Movement in fair value of available-for-sale financial assets

16(c)

Reclassification of gains on disposal of available-for-sale 
financial assets

Cash flow hedge: fair value losses

Cash flow hedge: deferred tax on losses

Actuarial loss on the pension fund

Deferred tax movement relating to pension

Total other comprehensive expense

Total comprehensive (expense)/income

Transactions with owners

Issue of share capital

Share-based payment transactions

Deferred tax on share-based payments

Acquisition of non-controlling interest in subsidiary

Purchase of treasury shares

Utilisation of treasury shares for IPO options

Dividends paid

Transactions with owners

Balance at 31 December 2016

21

25

25

26

27

28

28

12

Attributable to owners of the parent

Share
capital
£’000

Share
premium
£’000

Other
reserves
£’000

Retained
earnings
£’000

Note

Non-
controlling
interests
£’000

Total
£’000

Total 
equity 
£’000

2,194 211,841 98,683 218,660 531,378

190 531,568

— 41,351

41,351

417

41,768

—

—

—

—

—

—

(255)

—

(255)

— (92,820) 92,820

7,836

(237)

—

—

—

7,836

(237)

—

—

3,248

3,248

(650)

(650)

— (85,476) 95,418

9,942

—

—

—

—

—

—

—

(255)

—

7,836

(237)

3,248

(650)

9,942

 —

— (85,476) 136,769

51,293

417

51,710

2

—

—

—

—

—

—

2

(2)

—

—

—

—

—

—

—

—

—

3,226

3,226

(767)

(767)

—

— 

—

—

3,226

(767)

50

50

(50)

—

—  (7,760)

— (7,760)

— (7,760)

— 20,035 (20,035)

— 

— 

— 

—

— (32,944)

(32,944)

(454)

(33,398)

(2) 12,275 (50,470)

(38,195)

(504)

(38,699)

2,196 211,839

25,482 304,959 544,476

103 544,579

—

—

—

— 17,404

17,404

136

17,540

136

2,132

—

—

136

2,132

—

—

136

2,132

— (29,943)

— (2,367)

473

— (29,943)

— (2,367)

—

473

— (29,943)

— (2,367)

—

473

— (4,783)

(4,783)

— (4,783)

—

909

909

—

909

—

—

—

— (29,569)

(3,874)

(33,443)

— (33,443)

— (29,569) 13,530 (16,039)

136 (15,903)

(1)

—

—

—

—

—

—

—

—

—

2,261

2,261

(299)

(299)

—

—

—

—

2,261

(299)

29

29

(29)

—

— (18,100)

— (18,100)

— (18,100)

—

—

4,246

(4,246)

—

—

—

— (32,780)

(32,780)

(210)

(32,990)

(1)

(13,854)

(35,035)

(48,889)

(239)

(49,128)

2,197 211,838 (17,941) 283,454 479,548

— 479,548

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

1

—

—

—

—

—

—

1

The notes on pages 81 to 120 form an integral part of these consolidated financial statements.

78

Countrywide plc  Annual Report 2016

Financial statementsConsolidated balance sheet
As at 31 December 2016

Assets

Non‑current assets

Goodwill

Other intangible assets

Property, plant and equipment

Investments accounted for using the equity method:

Investments in joint venture

Available-for-sale financial assets

Deferred tax assets

Total non-current assets

Current assets

Trade and other receivables

Cash and cash equivalents

Total current assets

Total assets

Equity and liabilities

Equity attributable to the owners of the parent

Share capital

Share premium

Other reserves

Retained earnings

Non-controlling interests

Total equity 

Liabilities

Non‑current liabilities

Borrowings

Derivative financial instruments

Net defined benefit scheme liabilities

Provisions

Deferred income

Trade and other payables

Deferred tax liability

Total non‑current liabilities

Current liabilities

Borrowings

Trade and other payables

Deferred income

Provisions

Current tax liabilities

Total current liabilities

Total liabilities

Total equity and liabilities

2016 
£’000

Reclassified *
2015 
£’000

471,749

250,310

49,445

471,626

239,457

49,974

2,292

16,058

9,250

2,305

57,760

10,645

799,104

831,767

120,355

123,432

45,326

165,681

964,785

24,336

147,768

979,535

 Note

14(a)

14(b)

15

16(b)

16(c)

24

17

18

26

28

2,197

211,838

(17,941)

283,454

479,548

2,196

211,839

25,482

304,959

544,476

103

16(a)

—

20

21

25

23

22

19

24

20

19

22

23

479,548

544,579

292,505

204,586

2,367

3,663

12,503

2,563

13,659

38,694

—

415

16,899

4,967

4,709

40,669

365,954

272,245

721

4,662

95,072

128,503

3,890

19,600

—

119,283

485,237

964,785

4,111

22,336

3,099

162,711

434,956

979,535

* See note 20 to the consolidated financial statements.

The notes on pages 81 to 120 form an integral part of these consolidated financial statements.

The financial statements on pages 76 to 120 were approved by the Board of directors and signed on its behalf by:

Jim Clarke
Chief financial officer
9 March 2017

Annual Report 2016  Countrywide plc

79

Financial statements 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Consolidated cash flow statement
For the year ended 31 December 2016

Cash flows from operating activities

Profit before taxation

Adjustments for:

Depreciation 

Amortisation of intangible assets

Share-based payments

Impairment of intangible assets

Impairment of tangible assets

Profit on disposal of available-for-sale financial assets

Loss/(profit) on disposal of fixed assets

Unrealised gains on revaluation of available-for-sale financial assets

Amortisation of deferred income

Loss from joint venture

Finance costs

Finance income

Changes in working capital (excluding effects of acquisitions and disposals of Group undertakings):

Decrease/(increase) in trade and other receivables

Decrease in trade and other payables

Decrease in provisions

Pension paid

Net cash generated from operating activities

Interest paid

Income tax paid

Net cash inflow from operating activities

Cash flows from investing activities

Acquisitions net of cash acquired

Deferred and contingent consideration paid in relation to current and prior year acquisitions

Purchase of property, plant and equipment

Purchase of intangible assets

Purchase of non-controlling interest

Proceeds from sale of property, plant and equipment

Proceeds from disposal of available-for-sale financial assets

Capital expenditure/purchase of investment property

Purchase of available-for-sale financial assets

Interest received

Net cash outflow from investing activities

Cash flows from financing activities

Term and revolving facility loan drawn

Financing fees paid

Capital repayment of finance lease liabilities

Dividends paid to owners of the parent

Dividends paid to non-controlling interests

Purchase of own shares

Net cash inflow from financing activities

Net increase/(decrease) in cash and cash equivalents

Cash and cash equivalents at 1 January

Cash and cash equivalents at 31 December

The notes on pages 81 to 120 form an integral part of these consolidated financial statements.

80

Countrywide plc  Annual Report 2016

 Note

2016 
£’000

2015 
£’000

19,495

47,710

15

14

27

14

15

10

10

16(b)

8

9

13,893

18,979

2,261

20,928

120

(32,804)

2,750

—

—

13

9,672

(304)

14,244

17,114

 3,226

6,126

—

(237)

(1,176)

(1,202)

(2,534)

914

6,376

(321)

55,003

90,240

7,595

(14,297)

(25,557)

(7,406)

(1,900)

27,735

(8,475)

(8,737)

10,523

(519)

(8,349)

(1,900)

65,175

(5,213)

(13,687)

46,275

29

(29,402)

(62,875)

15

14

(5,955)

(17,939)

(11,071)

(2,700)

171

48,165

—

—

(16,561)

(5,431)

—

3,898

383

(171)

16(c)

(1,504)

(2,438)

304

321

(19,931)

(82,874)

20

20

12

26

18

90,000

80,000

(2,587)

(5,925)

(1,127)

(5,363)

(32,780)

(32,944)

(210)

(18,100)

30,398

20,990

24,336

45,326

(454)

(7,760)

32,352

(4,247)

28,583

24,336

Financial statements 
Notes to the financial statements

1. General information
Countrywide plc (‘the Company’), and its subsidiaries (together, ‘the Group’), is the leading integrated, full service residential estate agency 
and property services group in the UK, measured by both revenue and transaction volumes in 2016. It offers estate agency and lettings 
services, together with a range of complementary services, and has a significant presence in key areas and property types which are 
promoted through locally respected brands.

The Company is a public limited company, which is listed on the London Stock Exchange and incorporated and domiciled in the UK 
(registered number: 08340090). The address of its registered office is County House, Ground Floor, 100 New London Road, Chelmsford, 
Essex CM2 0RG.

2. Accounting policies
The principal accounting policies applied in the preparation of these consolidated financial statements are set out below. These policies 
have been consistently applied to the years presented.

(a) Basis of preparation
The consolidated financial statements have been prepared under the historical cost convention, as modified by the revaluation of 
available-for-sale financial assets and financial liabilities at fair value through profit or loss, and in accordance with International Financial 
Reporting Standards (IFRSs) and IFRS Interpretations Committee (IFRS IC) interpretations as adopted by the European Union and the 
Companies Act 2006 applicable to companies reporting under IFRS.

The preparation of the consolidated financial information in conformity with IFRS requires the use of certain critical accounting estimates 
and requires management to exercise judgement in the process of applying the Group’s accounting policies. The areas involving a higher 
degree of judgement or complexity, or areas where assumptions and estimates are significant to the consolidated financial statements, 
are disclosed in note 3.

(b) Going concern
These financial statements have been prepared on a going concern basis, which assumes that the Group will be able to meet its liabilities 
when they fall due. The Board of directors has reviewed cash flow forecasts, which have been stress tested with various assumptions regarding 
future housing market volumes, and concluded that it is appropriate to prepare the financial statements on a going concern basis.

(c) New standards, amendments and interpretations
Standards, amendments and interpretations effective and adopted by the Group
No new standards, amendments or interpretations effective for the first time for the financial year beginning on or after 1 January 2016 
have had a material impact on the Group.

New standards and interpretations not yet adopted
Certain new accounting standards and interpretations have been published that are not mandatory for 31 December 2016 reporting 
periods and have not been early adopted by the Group. None of these new standards or interpretations are expected to have a material 
impact on the consolidated financial statements of the Group, with the exception of the following:
•  IFRS 9 ‘Financial instruments’ addresses the classification, measurement and recognition of financial assets and financial liabilities. The 

standard is effective for accounting periods beginning on or after 1 January 2018. The impact of IFRS 9 is being assessed by management. 
The main impact is likely to arise from the relaxation of the requirements for hedge effectiveness testing and amendments to the disclosure 
of financial instruments. 

•  IFRS 15 ‘Revenue from contracts with customers’ deals with revenue recognition. The standard is effective for accounting periods beginning 
on or after 1 January 2018. The impact of IFRS15 is being assessed by management. Implementation of IFRS 15 requires a thorough review 
of existing contractual arrangements. At present, the directors anticipate there may be some refinement in the recognition of commission 
assets arising from the acquisition of contracts although the amounts involved are immaterial. The transition work in respect of other areas 
is ongoing but has not, as yet, highlighted potentially material adjustments.

•  IFRS 16 ‘Leases’ deals with the definition of a lease and recognition and measurement of leases and establishes principles for disclosures. 
A key change is that most operating leases will be brought on balance sheet for lessees. The standard is effective for accounting periods 
beginning on or after 1 January 2019. The full impact of IFRS16 has not yet been assessed by management.

(d) Basis of consolidation
Subsidiaries 
Subsidiaries are all entities over which the Group has control. The Group controls an entity when the Group is exposed to, or has rights to, 
variable returns from its involvement with the entity and has the ability to affect those returns through its power over the entity. Subsidiaries 
are fully consolidated from the date on which control is transferred to the Group. They are deconsolidated from the date that control ceases.

The purchase method of accounting is used to account for acquisitions and the cost of acquisition is measured as the fair value of assets 
given, equity instruments issued and liabilities incurred. Identifiable assets acquired and liabilities and contingent liabilities assumed in a 
business combination are measured at their fair value at the acquisition date. Acquisition costs are written off to the income statement. 
The accounting policies of subsidiaries acquired are changed, where necessary, to ensure consistency with policies operated by the Group. 

Annual Report 2016  Countrywide plc

81

Financial statements2. Accounting policies continued
(d) Basis of consolidation continued
Subsidiaries continued
The Group recognises any non-controlling interest in the acquiree on an acquisition-by-acquisition basis, either at fair value or at 
the non-controlling interest’s proportionate share of the recognised amounts of the acquiree’s identifiable net assets. If the business 
combination is achieved in stages, the acquisition date fair value of the acquirer’s previously held equity interest in the acquiree is 
remeasured to fair value at the acquisition date through profit or loss. 

Goodwill is recorded as the excess of the aggregate of the consideration transferred and fair value of non-controlling interest over the 
fair value of the net identifiable assets acquired and liabilities assumed. If this consideration is lower than the fair value of net assets of 
the subsidiary acquired, the difference is recognised in profit or loss. 

Transactions with non-controlling interests that do not result in loss of control are accounted for as equity transactions – that is, as 
transactions with the owners in their capacity as owners. The difference between fair value of any consideration paid and the relevant 
share acquired of the carrying value of net assets of the subsidiary is recorded in equity. Gains or losses on disposals to non-controlling 
interests are also recorded in equity.

Joint ventures
Under the equity method of accounting, interests in joint ventures are initially recognised at cost and adjusted thereafter to recognise the 
Group’s share of the post-acquisition profits or losses and movements in other comprehensive income. When the Group’s share of losses 
in a joint venture equals or exceeds its interests in the joint venture, the Group does not recognise further losses except to the extent 
that it has incurred obligations or made payments on behalf of the joint venture. Accounting policies of the joint venture are aligned 
where applicable. 

Transactions eliminated on consolidation 
Intra-group balances, and any gains and losses or income and expenses arising from intra-group transactions, are eliminated in preparing 
the consolidated financial information. Gains arising from transactions with jointly controlled entities are eliminated to the extent of the 
Group’s interest in the entity. Losses are eliminated in the same way as gains, but only to the extent that there is no evidence of impairment. 

(e) Foreign currency translation 
The functional currency of the Company is Pounds Sterling because that is the currency of the primary economic environment in which 
the Group operates. The Group’s presentational currency is Pounds Sterling. 

Transactions and balances
Foreign currency transactions are translated into the functional currency using the exchange rates prevailing at the dates of the transactions. 
Foreign exchange gains and losses resulting from the settlement of such transactions and from the translation at year-end exchange 
rates of monetary assets and liabilities denominated in foreign currencies are recognised in the income statement. 

Foreign exchange gains and losses that relate to borrowings and cash and cash equivalents are presented in the income statement 
within ‘finance income or costs’. All other foreign exchange gains and losses are presented in the income statement within ‘other income’ 
or ‘other operating costs’.

Group companies 
The results and financial position of all the Group entities (none of which have the currency of a hyperinflationary economy) that have 
a functional currency different from the presentation currency are translated into the presentation currency as follows:
•  assets and liabilities for each balance sheet presented are translated at the closing rate at the date of that balance sheet;
•  income and expenses for each income statement presented are translated at average exchange rates (unless this average is not a 

reasonable approximation of the cumulative effect of the rates prevailing on the transaction dates, in which case income and expenses 
are translated at the rate on the dates of the transactions); and 

•  all resulting exchange differences are recognised in other comprehensive income.
Goodwill and fair value adjustments arising on the acquisition of a foreign entity are treated as assets and liabilities of the foreign entity 
and translated at the closing rate. Exchange differences arising are recognised in equity.

The following exchange rates were applied for £1 Sterling at 31 December: 

Hong Kong Dollars

Euros

2016

9.54

1.17

2015

11.49

1.36

(f) Property, plant and equipment
Owned assets 
Items of property, plant and equipment are stated at cost or deemed cost less accumulated depreciation and impairment losses. 
Cost includes the original purchase price of the asset and the costs attributable to bringing the asset to its working condition for its 
intended use. When parts of an item of property, plant and equipment have different useful lives, those components are accounted 
for as separate items of property, plant and equipment. 

Subsequent costs are included in the asset’s carrying amount or recognised as a separate asset, as appropriate, only when it is probable 
that future economic benefits associated with the item will flow to the Group and the cost of the item can be measured reliably.

Gains and losses on disposals are determined by comparing the proceeds with the carrying amount and are recognised in the income statement.

82

Countrywide plc  Annual Report 2016

Financial statementsNotes to the financial statements continued2. Accounting policies continued
(f) Property, plant and equipment continued
Leased assets 
Leases under which the Group assumes substantially all the risks and rewards of ownership of an asset are classified as finance leases. 
Property, plant and equipment acquired under finance leases is recorded at fair value or, if lower, the present value of minimum lease 
payments at inception of the lease, less accumulated depreciation and any impairment losses.

Each lease payment is allocated between the liability and finance charges. The corresponding rental obligations, net of finance charges, 
are included within borrowings. The interest element of the finance cost is charged to the income statement over the lease period so as 
to produce a constant periodic rate of interest on the remaining balance of the liability for each period. The property, plant and 
equipment under finance leases is depreciated over the shorter of the useful life of the asset and the lease term.

Depreciation 
Depreciation is charged to profit or loss on a straight line basis over the estimated useful lives of each part of an item of property, plant 
and equipment. The property, plant and equipment acquired under finance leases is depreciated over the shorter of the useful life of 
the asset and the lease term. Freehold land and assets in the course of construction are not depreciated. The estimated useful lives 
are as follows: 
•  Freehold buildings – 50 years 
•  Leasehold improvements – over the period of the lease 
•  Furniture and equipment – three to five years 
•  Motor vehicles – three to five years 
The residual values and useful lives are reviewed, and adjusted if appropriate, at each balance sheet date.

(g) Intangible assets 
Goodwill 
Goodwill has been recognised on acquisitions of subsidiaries and joint ventures. Goodwill represents the excess of the cost of an 
acquisition over the fair value of the Group’s share of the net identifiable assets of the acquiree at the date of acquisition and the value 
of the non-controlling interest in the acquiree. Acquisition costs are written off to the income statement.

Goodwill is stated at cost less any accumulated impairment losses. Goodwill is allocated to cash generating units and is not amortised 
but is tested annually for impairment or more frequently if events or changes in circumstances indicate potential impairment. The allocation 
is made to those cash generating units or groups of units that are expected to benefit from the business combination in which the goodwill 
arose. The units or groups of units are identified at the lowest level at which goodwill is monitored for internal management purposes.

In respect of joint ventures, the carrying amount of goodwill is included in the carrying amount of the investment in the joint venture. 

Excess of the acquirer’s interest in the net fair value of the acquiree’s identifiable assets, liabilities and contingent liabilities over cost 
arising on an acquisition is recognised in the income statement.

Other intangible assets 
Intangible assets other than goodwill that are acquired by the Group, principally acquired brands, customer contracts and relationships, 
computer software, pipeline and other intangibles, are stated at cost less accumulated amortisation, where charged, and impairment 
losses. Brands are considered to have indefinite lives.

Acquired computer software is capitalised on the basis of the costs incurred to acquire and bring to use the specific software. 
Internal costs that are incurred during the development of significant and separately identifiable computer software for use in the business 
are capitalised where the software is integral to the generation of future economic benefits. Internal costs that are capitalised are limited to 
incremental costs specific to the project. Other development expenditures that do not meet the criteria for capitalisation are recognised as 
an expense as incurred. Development costs previously recognised as an expense are not recognised as an asset in a subsequent period.

Amortisation 
Amortisation is charged to profit or loss on a straight line basis over the estimated useful lives of intangible assets unless such lives 
are indefinite. The estimated useful lives are as follows:
•  Computer software – one to five years
•  Brand names – indefinite life
Assets are tested annually for impairment or more frequently if events or changes in circumstances indicate potential impairment. 
•  Customer contacts and relationships – five to ten years
•  Pipeline (agreed but unexchanged house sales at date of acquisition) – three months
•  Other intangibles – six to 20 years

Annual Report 2016  Countrywide plc

83

Financial statements2. Accounting policies continued
(h) Impairment of non-financial assets
The carrying amounts of the Group’s non-current assets are reviewed for impairment annually or whenever events and changes in circumstances 
indicate that the carrying amount may not be recoverable. If any such indication exists, the asset’s recoverable amount is estimated. 

In respect of goodwill, intangible assets that have an indefinite useful life and intangible assets that are not yet available for use, the 
recoverable amount is estimated at each balance sheet date. The recoverable amount is the higher of fair value less costs to sell and 
value in use.

Impairment losses represent the amount by which the carrying value exceeds the recoverable amount; they are recognised in profit or 
loss. Impairment losses recognised in respect of cash generating units are allocated first to reduce the carrying amount of any goodwill 
allocated to the cash generating unit and then to reduce the carrying amount of the other assets in the unit on a pro-rata basis.

An impairment loss in respect of goodwill is not reversed. In respect of other assets, an impairment loss is reversed if there has been 
a change in the estimates used to determine the recoverable amount. 

An impairment loss is reversed only to the extent that the asset’s carrying amount does not exceed the carrying amount that would have 
been determined, net of depreciation or amortisation, if no impairment loss had been recognised. 

(i) Financial assets 
Classification
The Group classifies its financial assets as loans and receivables and available-for-sale financial assets. The classification depends on the 
purpose for which the financial assets were acquired. Management determines the classification of its financial assets at initial recognition.

Loans and receivables
Loans and receivables are non-derivative financial assets with fixed or determinable payments that arise principally through the provision 
of services to customers. They are initially recognised at fair value and are subsequently stated at amortised cost using the effective 
interest method. They are included in current assets, except for maturities greater than twelve months after the end of the reporting 
period. Loans and receivables comprise mainly cash and cash equivalents and trade and other receivables. 

Available‑for‑sale financial assets
Available-for-sale financial assets are non-derivative financial assets that are either designated in this category or not classified in any 
of the other categories. They are included in non-current assets unless the investment matures or management intends to dispose of it 
within twelve months of the end of the reporting period.

Available-for-sale (AFS) financial assets are non-derivatives valued on the following bases as detailed in note 16.

Gains and losses arising from changes in fair value are recognised in other comprehensive income and accumulated in the AFS revaluation 
reserve with the exception of impairment losses which are recognised directly in profit and loss. Where the investment is disposed of or is 
determined to be impaired, the cumulative gain or loss previously recognised in the AFS revaluation reserve is reclassified to profit or loss.

Dividends on AFS equity instruments are recognised in profit or loss when the Group’s right to receive the dividends is established.

Recognition and measurement
Regular purchases and sales of financial assets are recognised on the trade date: the date on which the Group commits to purchase or 
sell the asset. Financial assets are derecognised when the rights to receive cash flows from the investments have expired or have been 
transferred and the Group has transferred substantially all risks and rewards of ownership. 

Loans and receivables and available-for-sale financial assets are initially recognised at fair value. Available-for-sale financial assets are 
subsequently carried at fair value. Loans and receivables are subsequently carried at amortised cost using the effective interest method.

Changes in the fair value of monetary and non-monetary securities classified as available-for-sale are recognised in other 
comprehensive income. 

When securities classified as available-for-sale are sold or impaired, the accumulated fair value adjustments recognised in equity are 
included in the income statement as ‘gains and losses from investment securities’. Dividends on available-for-sale equity instruments 
are recognised in the income statement as part of other income when the Group’s right to receive payments is established. 

Impairment of financial assets 
Impairment provisions are recognised when there is objective evidence (such as significant financial difficulties on the part of the 
counterparty or default or significant delay in payment) that the Group will be unable to collect all of the amounts due under the terms 
receivable, the amount of such a provision being the difference between the net carrying amount and the present value of the future 
expected cash flows associated with the impaired receivable. 

For trade receivables, which are reported net of provisions, such provisions are recorded in a separate provision account with the loss 
being recognised within other operating costs in the income statement. On confirmation that the trade receivable will not be collectable, 
the gross carrying value of the asset is written off against the associated provision. 

In the case of assets classified as available-for-sale, impairment losses are recognised in the consolidated income statement and arise 
from objective evidence that these assets have declined in value such as a significant or prolonged decline in the fair value of the security 
below its cost.

84

Countrywide plc  Annual Report 2016

Financial statementsNotes to the financial statements continued2. Accounting policies continued
(j) Trade and other receivables 
Trade and other receivables are recognised initially at fair value and subsequently measured at amortised cost less an impairment 
provision. A provision for impairment of trade receivables is established when there is objective evidence that the Group will not be able 
to collect all amounts due according to the original terms of the receivables. Significant trade receivables are reviewed for impairment if 
they are past due. Trade receivables past due beyond 90 days for individual customers or 180 days for commercial contracts that are not 
assessed to be impaired individually are, in addition, assessed for impairment on a collective basis.

(k) Cash and cash equivalents 
Cash and cash equivalents comprise cash balances and call deposits with an original maturity of three months or less. Bank overdrafts 
that are repayable on demand and form an integral part of the Group’s cash management are included as a component of cash and cash 
equivalents for the purpose of the statement of cash flows and are presented in current liabilities.

(l) Trade and other payables 
Trade and other payables are recognised initially at fair value and subsequently measured at amortised cost.

(m) Borrowings 
Borrowings are initially recognised at fair value, net of transaction costs incurred. Such interest-bearing liabilities are subsequently measured 
at amortised cost using the effective interest rate method, which ensures that any interest expense over the period to repayment is at a 
constant rate on the balance of the liability carried in the balance sheet. Interest expense in this context includes initial transaction costs 
and premiums payable on redemption, as well as any interest payable while the liability is outstanding. 

(n) Derivative financial instruments and hedging activities 
Derivatives are initially recognised at fair value on the date a derivative contract is entered into and are subsequently remeasured at their 
fair value. The Group has designated certain derivatives as a cash flow hedge and documented at inception of the transaction the relationship 
between the hedging instruments and hedged items, as well as its risk management objectives and strategy for undertaking hedging 
transactions. The Group also documents its assessment, both at hedge inception and on an ongoing basis, of whether the derivatives 
that are used in hedging transactions are highly effective in offsetting changes in cash flows of hedged items.

The fair values of various derivative instruments used for hedging purposes are disclosed in note 21. The fair value of derivatives has 
been calculated by discounting all future cash flows by the market yield curve at the balance sheet date. Movements in the hedging 
reserve in other comprehensive income are shown in note 28. The full fair value of a hedging derivative is classified as a non-current 
liability when the remaining hedged item is more than twelve months from maturity. The effective portion of changes in the fair value 
of derivatives that are designated and qualify as cash flow hedges is recognised in other comprehensive income. The gain or loss relating 
to the ineffective portion is recognised immediately in the income statement. Amounts accumulated in equity are reclassified to profit 
or loss in the period when the hedged item affects profit or loss. The gain or loss relating to the effective portion of interest rate swaps 
hedging variable rate borrowings is recognised in the income statement within ‘Finance costs’.

(o) Pensions 
The Group operates various post-employment schemes, including both defined benefit and defined contribution pension plans.

Defined contribution plans
The Group pays fixed contributions to separately administered pension insurance plans. The Group has no further obligations once 
the contributions have been paid. The contributions are recognised as an employee benefit expense when they are due. 

Defined benefit plans 
The liability recognised in the balance sheet in respect of defined benefit pension plans is the present value of the defined benefit obligation 
at the end of the reporting period less the fair value of plan assets. The defined benefit obligation is calculated annually by independent 
actuaries using the projected unit credit method. The present value of the defined benefit obligation is determined by discounting the 
estimated future cash outflows using interest rates of high quality corporate bonds that are denominated in the currency in which the 
benefits will be paid and that have terms to maturity approximating to the terms of the related pension obligation. 

Actuarial gains and losses arising from experience adjustments and changes in actuarial assumptions are charged or credited to equity 
in other comprehensive income in the period in which they arise. 

Past service costs are recognised immediately in income.

(p) Share-based payments 
The Group operates a number of equity-settled share-based schemes under which the Group receives services from employees as consideration 
for equity instruments (options) of the Group. The fair value of the employee services received in exchange for the grant of the options is 
recognised as an expense. Where the share awards have non-market-related performance criteria the Group has used the Binomial Lattice 
and Black Scholes option valuation models to establish the relevant fair values. Where the share awards have TSR market-related performance 
criteria the Group has used the Monte Carlo simulation valuation model to establish the relevant fair values (see note 27). The resulting 
values are amortised through the income statement over the vesting period of the options and other grants.

At the end of each reporting period, the Group revises its estimates of the number of options that are expected to vest based on the 
non-market conditions and recognises the impact of the revision to original estimates, if any, in the income statement, with a corresponding 
adjustment to equity. 

The social security contributions payable in connection with the grant of the share options are considered an integral part of the grant 
itself, and the charge will be treated as a cash-settled transaction.

Annual Report 2016  Countrywide plc

85

Financial statements2. Accounting policies continued
(q) Provisions 
A provision is recognised in the balance sheet when the Group has a present legal or constructive obligation as a result of a past event, 
and it is probable that an outflow of economic benefits will be required to settle the obligation. Provisions are determined by discounting 
the expected future cash flows at a pre-tax rate that reflects current market assessments of the time value of money and, when appropriate, 
the risks specific to the liability. The increase in the provision due to passage of time is recognised in finance costs. 

(r) Share capital 
Ordinary shares are classified as equity. Incremental costs directly attributable to the issue of new shares are shown in share premium 
as a deduction from the proceeds. Where the employee benefit trust purchases the Company’s equity share capital (treasury shares), 
the consideration paid, including any directly attributable incremental costs, is deducted from equity attributable to the Company’s equity 
holders until the shares are cancelled or reissued.

(s) Revenue 
Services rendered 
Revenue comprises mainly commission and fees receivable. Commission earned on sales of residential and commercial property is 
accounted for on the exchange of contracts for such sales. Survey, valuation and conveyancing fees are accounted for on completion of 
the service being provided. Commission earned on sales of insurance policies, mortgages and related products is accounted for when 
the policies go on risk or the mortgage is exchanged. The Group offers the following residential lettings services to customers: Tenant 
Introduction, Tenant Renewal, Standard Lettings (often referred to as Rent Collection), or a Full Property Management service, plus a 
Leasehold Property Management service. Commissions and fees earned for Tenant Introduction (or Tenant Renewal) in respect of securing 
(or extending) the letting are recognised in full at the point of delivery of the service, which is considered to be when the underlying tenancy 
agreement commences. A revenue clawback provision, based on historical experience, is recognised for those contracts containing a 
break clause and which may require a refund if broken early. Fees for standard lettings and property management services, including 
leasehold property management services, are recognised on a straight line basis over the life of the agreement. Revenue generated by 
Surveying Services from panel management contracts is reported net of any fees paid on behalf of panel valuers, reflecting the fact that 
the Group does not act as the principal in these contracts.

Revenue in respect of consultancy services performed is recognised as activity progresses to reflect the Group’s partial performance of 
its contractual obligations. Activity performance in excess of invoices raised is included within ‘amounts due from customers for contract 
work’. Where amounts have been invoiced in excess of work performed, the excess is included within ‘amounts due to customers for 
contract work’. If the right to consideration is conditional or contingent on a specified future event or outcome, the outcome of which 
is outside the control of the Group, revenue is not recognised until that critical event occurs.

Under certain service contracts, the Group manages client expenditure and is obliged to purchase goods and services from suppliers 
and recharge them on to the customer at cost. The amounts charged by suppliers and recharged to clients are excluded from revenue 
and administrative expenses. Receivables, payables and cash relating to these transactions are included in the balance sheet.

Deferred income
Where the Group receives an amount upfront in respect of future income streams, the value of the receipt is amortised over the period 
of the contract as the services are delivered and the unexpired element is disclosed in liabilities as deferred income.

(t) Other income 
Other income is recognised when its receipt is assured and the Group has no further obligations to any other party in respect of 
that income. Rental income from sub-let properties is recognised in profit or loss on a straight line basis over the term of the lease. 
Lease incentives granted are recognised as an integral part of the total rental income. Dividend income is recognised when the right 
to receive payment is established.

(u) Operating lease payments 
Payments under operating leases are recognised in profit or loss on a straight line basis over the term of the lease. Lease incentives 
received are recognised in profit or loss as an integral part of the total lease expense.

(v) Net finance costs 
Finance costs
Finance costs comprise interest payable on borrowings (including finance lease commitments), net interest costs on the pension scheme 
liabilities, the unwinding of the discount rates in respect of financial liabilities and provisions, premiums payable on settlement or redemption 
and direct issue costs. Interest costs accrue using the effective interest method. Fees paid on the establishment of loan facilities are 
recognised as transaction costs of the loan and amortised over the period to which the facility relates.

Finance income
Finance income comprises interest receivable on funds invested. Interest income is recognised in profit or loss as it accrues using 
the effective interest method.

86

Countrywide plc  Annual Report 2016

Financial statementsNotes to the financial statements continued2. Accounting policies continued
(w) Adjusting items
As permitted by IAS 1 ‘Presentation and disclosure’ certain items are presented separately in the income statement as exceptional where, in 
the judgement of the directors, they need to be disclosed separately by virtue of their nature, size or incidence in order to obtain a clear 
and consistent presentation of the Group’s underlying business performance. Examples of material and non-recurring items which may 
give rise to disclosure as exceptional items include costs of restructuring existing businesses, integration of newly acquired businesses, 
asset impairments, costs associated with acquiring new businesses and profit on sale of available-for-sale financial assets. 

The columnar presentation of our income statement separates exceptional items as well as adjusting items, specifically amortisation of 
intangibles arising on business acquisitions, contingent consideration and share-based payments, to illustrate consistently the Group’s 
underlying business performance.

(x) Income tax 
Income tax comprises current and deferred tax. Income tax is recognised in profit or loss except to the extent that it relates to items 
recognised in other comprehensive income or directly in equity, in which case it is recognised in other comprehensive income or directly 
in equity respectively. 

Current tax is the expected tax payable on the taxable income for the year, using tax rates enacted or substantively enacted at the balance 
sheet date, and any adjustment to tax payable in respect of previous years. 

Deferred tax is provided using the balance sheet liability method, providing for temporary differences between the carrying amounts 
of assets and liabilities for financial reporting purposes and the amounts used for taxation purposes. 

The following temporary differences are not provided for: the initial recognition of goodwill; the initial recognition of other assets or 
liabilities that affect neither accounting nor taxable profit; and differences relating to investments in subsidiaries to the extent that they 
are unlikely to reverse in the foreseeable future. The amount of deferred tax provided is based on the expected manner of realisation 
or settlement of the carrying amount of assets and liabilities, using tax rates enacted or substantively enacted at the balance sheet date. 

A deferred tax asset is recognised only to the extent that it is probable that future taxable profits will be available against which the asset 
can be utilised. Deferred tax assets are reduced to the extent that it is no longer probable that the related tax benefit will be realised. 

Deferred income tax assets and liabilities are offset when there is a legally enforceable right to offset current tax assets against current 
tax liabilities and when the deferred income taxes assets and liabilities relate to income taxes levied by the same taxation authority on 
either the taxable entity or different taxable entities where there is an intention to settle the balances on a net basis.

Deferred income tax is provided on temporary differences arising on investments in subsidiaries and joint ventures, except for deferred 
income tax liability where the timing of the reversal of the temporary difference is controlled by the Group and it is probable that the 
temporary difference will not reverse in the foreseeable future.

Additional income taxes that arise from the distribution of dividends are recognised at the same time as the liability to pay the related dividend. 

(y) Segment reporting 
Operating segments are reported in a manner consistent with the internal reporting to the Executive Committee which has been 
identified as the chief operating decision maker. 

(z) Dividend distribution 
Dividend distribution to the Company’s shareholders is recognised as a liability in the Group’s financial statements in the period in which 
the dividends are approved by the Company’s shareholders. Interim dividends are recognised when paid.

3. Critical accounting judgements and estimates 
The preparation of the Group’s consolidated financial statements under IFRS requires the directors to make estimates and assumptions 
that affect the reported amounts of assets and liabilities and the disclosure of contingent assets and liabilities. Estimates and judgements 
are continually evaluated and are based on historical experience and other factors including expectations of future events that are believed 
to be reasonable under the circumstances. Actual results may differ from these estimates, given the uncertainty surrounding the 
assumptions and conditions upon which the estimates are based. 

The directors consider that the following estimates and judgements are likely to have the most significant effect on the amounts 
recognised in the Group’s consolidated financial statements. 

Impairment of goodwill and indefinite-lived intangible assets
Determining whether goodwill and indefinite-lived intangible assets are impaired requires an estimation of the value in use of the cash 
generating units to which the assets have been allocated. Calculating the cash flows requires the use of judgements and estimates that 
have been included in our strategic plans and long range forecasts. In addition, judgement is required to estimate the appropriate 
interest rate to be used to discount the future cash flows. The data necessary for the execution of the impairment tests is based on 
management estimates of future cash flows, which require estimating revenue growth rates and profit margins. Further details of 
impairment reviews are set out in note 14.

Accounting for acquisitions
The Group accounts for all business combinations under the purchase method. Under the purchase method, the identifiable assets 
acquired and liabilities and contingent liabilities assumed are measured at their fair value at the acquisition date. Judgements and estimates 
are made in respect of the measurement of the fair values of assets and liabilities acquired and consideration transferred. Where necessary, 
the Group engages external valuation experts to advise on fair value estimates, or otherwise performs estimates internally. Further 
details of contingent consideration are set out in note 29.

Annual Report 2016  Countrywide plc

87

Financial statements3. Critical accounting judgements and estimates continued
Exceptional items
Certain items are presented separately in the income statement as exceptional where, in the judgement of the directors, they need to 
be disclosed separately by virtue of their nature, size or incidence in order to obtain a clear and consistent presentation of the Group’s 
underlying business performance. Further details of material, non-recurring items the directors have disclosed as exceptional items, 
including the costs of restructuring the business, are provided in note 10.

Professional indemnity provisions
When evaluating the impact of potential liabilities arising from claims against the Group, the Group takes legal and professional advice 
to assist it in arriving at its estimation of the liability taking into account the probability of the success of any claims and also the likely 
development of claims based on recent trends. 

The Group has made provision for claims received under its professional indemnity insurance arrangements. The provision can be 
broken down to three categories:
•  Reserves for known claims: These losses are recommended by our professional claims handlers and approved panel law firms who take 
into account all the information available on the claims and recorded on our insurance bordereaux. Where there is insufficient information 
on which to assess the potential losses, initial reserves may be set at an initial level to cover investigative costs or nil. Further provisions are 
also made for specific large claims which may be subject to litigation and the directors assess the level of these provisions based on legal 
advice and the likelihood of success.

•  Provision for the losses on known claims to increase: It can take one to two years for claims to develop after they are initially notified to the 
Group. For this reason, the Group creates a provision based on historical loss rates for closed claims and average losses for closed claims.
•  Provision for incurred but not reported (IBNR): The Group also provides for future liabilities arising from claims IBNR for mortgage valuation 
reports and home buyer reports performed by Surveying Services. This provision is estimated on a future projection of historical data for all 
claims received based on the number of surveys undertaken to date. This projection takes into account the historic claim rate, the claim 
liability rate and the average loss per claim. In view of the significant events in the financial markets and the UK property market in recent 
years, the directors have identified a separate sub-population of claims received which is tracked separately from the normal level of claims. 
This sub-population has been defined as claims received since 2009 for surveys carried out between 2004 and 2008. 

The estimate of these provisions by their nature is judgemental. The three key inputs, claim rate, claim liability rate and average loss, 
are very sensitive to any change in trends. 

Claim rate – the number of claims received compared to the number of surveys performed.

Following our experience in 2015, the number of valuation claims continued to decline significantly throughout 2016 to historically low 
levels. In common with 2015, the majority of valuation claims related to surveys completed over six years old. While there is very little 
experience relating to old claims on which to base any future model, given our experience and the low volumes received, we do not 
foresee any reason to increase our rates. There is a possible risk that a significant rise in mortgage interest rates could lead to an 
increase in repossessions and potential losses being incurred by the lenders. While there is uncertainty around the future of the UK 
economy as the Government deals with Brexit, there are no macroeconomic indicators that this is a reasonable likelihood in the short 
term and the directors do not consider it appropriate to provide for additional claims due to macroeconomic changes. It should be noted 
that a 5% increase in the claim rate (which is applied to all surveys performed between 2004 and 2008) could lead to a £3.5 million 
increase in the provision for future claims.

Claim liability rate – the number of claims closed with a loss compared to the number of closed claims.

Our claim handlers and panel lawyers robustly defend all our claims and as a result they have achieved a number of successes in 2016 
where clients have withdrawn their claim. Consequently, we have not experienced any increase to the claim liability rate.

The liability rate is sensitive to changes in experience and therefore we have used the average liability rate for claims closed over two 
years as the most appropriate claim liability rate to estimate the provision for those claims already received. As the number of open 
claims at the end of the year and unreported claims anticipated is much lower than in previous years, a 10% increase in the average 
liability rate would impact the provision for claims already received by £0.6 million.

Average loss – the average of total incurred losses for closed claims.

Overall, the average losses experienced over all claims have decreased 23%. This is primarily driven by the decrease of 12% in average loss 
on exceptional claims, being those with surveys carried out between 2004 and 2008, which account for the majority of losses experienced. 
This is the value used to estimate the further provision required for claims already received. Applying a further 10% increase in the average 
loss would increase the total provision required by £0.1 million, lower than in previous years owing to the reduced number of claims.

4. Segmental reporting
Management has determined the operating segments based on the operating reports reviewed by the Executive Committee that are 
used to assess both performance and strategic decisions. Management has identified that the Executive Committee is the chief operating 
decision maker in accordance with the requirements of IFRS 8 ‘Operating segments’.

The Executive Committee considers the business to be split into four main types of business generating revenue: Retail, London, 
Financial Services and Business to Business (B2B), and ‘all other segments’ comprising central head office functions. Whilst the executive 
teams for Retail and London have been brought together during 2016, these remain separate operating segments based on operating 
reports reviewed by the Executive Committee.

88

Countrywide plc  Annual Report 2016

Financial statementsNotes to the financial statements continued4. Segmental reporting continued
The Retail network combines estate agency and lettings operations. Estate agency generates commission earned on sales of residential 
and commercial property and Lettings earns fees from the letting and management of residential properties and fees for the management 
of leasehold properties. The London division revenue is earned from both estate agency commissions and lettings and management 
fees. The Financial Services division receives commission from the sale of insurance policies, mortgages and related products under 
contracts with financial service providers. Business to Business services comprise all lines of business which are delivered to corporate 
clients, including Surveying Services, Conveyancing Services and revenue from Lambert Smith Hampton. Surveying Services generates 
surveying and valuation fees which are received primarily under contracts with financial institutions with some survey fees being earned 
from home buyers. Conveyancing Services generates revenue from conveyancing work undertaken from customers buying or selling 
houses through our network. Lambert Smith Hampton’s revenue is earned from commercial property consultancy and advisory services, 
property management and valuation services. Other income generated by head office functions relates primarily to sub-let rental income 
or other sundry fees.

The Executive Committee assesses the performance of the operating segments based on a measure of adjusted EBITDA. This measurement 
basis excludes the effects of exceptional items, share-based payment charges and related National Insurance contributions, contingent 
consideration and income from joint ventures. Finance income and costs are not allocated to the segments, as this type of activity is 
driven by the central treasury activities as part of managing the cash position of the Group.

The revenue from external parties reported to the Executive Committee is measured in a manner consistent with that in the income statement.

Revenue and other income from external customers arising from activities in the UK was £734,561,000 (2015: £732,099,000) and that 
arising from activities overseas was £2,394,000 (2015: £1,637,000).

The assets and liabilities for each operating segment represent those assets and liabilities arising directly from the operating activities 
of each business unit. Pension assets and liabilities, and liabilities arising from the revolving credit facility and related derivative financial 
instrument are not allocated to operating segments, but allocated in full to ‘All other segments’ within the segmental analysis as they are 
managed by central group functions. Non-current assets attributable to the UK of £798,266,000 (2015: £830,828,000) are included in 
the total assets in the tables on the following pages. Non-current assets of £838,000 (2015: £939,000) are attributable to the overseas 
operations. The equity investment in joint venture is disclosed within ‘All other segments’ and is £2,292,000 (2015: £2,305,000).

The available-for-sale financial assets are disclosed within ‘All other segments’ (£16,058,000 (2015: £52,072,000)) and Retail (£Nil 
(2015: £5,688,000)).

Revenue

Other income

Total income

Inter-segment revenue

Total income from external customers 

EBITDA before adjusting items

Contingent consideration

Share-based payments

Depreciation and amortisation

Share of loss from joint venture

Exceptional income

Exceptional costs

Retail 
£’000

London 
£’000

2016

Financial
Services
£’000 

B2B
£’000 

All other
segments
£’000 

Total 
£’000 

240,681

153,707

82,667

246,537

378

723,970

3,535

3,070

1,629

1,506

244,216

156,777

84,296

248,043

18,059

3,631

3,878

(25,568)

3,245

3,623

—

12,985

736,955

—

262,275

160,408

31,004

18,024

—

(307)

(397)

(197)

88,174

22,682

(867)

(220)

(15,135)

(4,972)

(6,132)

—

2,530

—

—

(19,918)

(20,552)

—

—

(47)

222,475

3,623

736,955

30,791

(4,692)

(391)

(7,544)

—

2,910

(4,697)

(18,953)

83,548

(878)

(1,362)

911

(13)

(6,834)

(2,477)

(32,872)

(13)

30,274

35,714

(2,989)

(48,203)

Segment operating (loss)/profit

(1,826)

(8,094)

15,416

16,377

6,990

Finance costs

Finance income

Profit before tax

Total assets

Total liabilities

Additions in the year

Goodwill

Intangible assets

Property, plant and equipment

28,863

(9,672)

304

19,495

354,225

433,247

171,240

127,733

116,619

211,455

247,586

75,115

964,785

260,165

(547,363)

485,237

14,607

11,612

11,623

1,104

172

1,057

2,308

9,064

1,405

1,668

4,027

1,144

—

2,048

5,449

19,687

26,923

20,678

Annual Report 2016  Countrywide plc

89

Financial statements 
4. Segmental reporting continued

Revenue

Other income

Total income

Retail 
£’000

London 
£’000

2015

Financial
Services
£’000 

B2B
£’000 

231,989

170,742

75,796

239,805

6,611

3,814

1,186

2,535

All other
segments
£’000 

367

891

Total 
£’000 

718,699

15,037

238,600

174,556

76,982

242,340

1,258

733,736

Inter-segment revenue

15,851

3,426

4,012

(23,289)

—

—

Total income from external customers 

254,451

177,982

EBITDA before adjusting items

Contingent consideration

Share-based payments

Depreciation and amortisation

Share of loss from joint venture

Exceptional income

Exceptional costs

Segment operating profit/(loss)

Finance costs

Finance income

Profit before tax

Total assets

Total liabilities

Additions in the year

Goodwill

Intangible assets

Property, plant and equipment

43,343

—

(464)

(13,252)

—

—

34,162

(1,096)

(123)

(4,284)

—

—

80,994

20,709

—

(64)

(6,009)

—

—

219,051

32,302

(7,730)

(250)

(6,477)

—

—

(844)

28,783

(6,768)

21,891

(393)

14,243

(1,079)

16,766

1,258

733,736

(17,539)

112,977

(121)

(3,493)

(1,336)

(914)

2,534

(7,049)

(27,918)

(8,947)

(4,394)

(31,358)

(914)

2,534

(16,133)

53,765

(6,376)

321

47,710

335,495

407,453

198,067

151,581

110,621

225,612

249,566

85,786

979,535

273,232

(622,922)

434,956

30,789

16,676

7,821

9,551

5,619

4,741

—

349

1,875

5,665

11,170

1,373

—

742

3,877

53,130

25,701

21,417

Adjusted items
Exceptional items are disclosed and described separately in the financial statements where it is necessary to do so in order to provide 
further understanding of the financial performance of the Group. They are material items of income or expense that, in the judgement of 
the directors, need to be disclosed separately by virtue of their nature, size or incidence in order to obtain a clear and consistent presentation 
of the Group’s underlying business performance. Examples of material and non-recurring items which may give rise to disclosure as 
exceptional items include costs of restructuring existing businesses, integration of newly acquired businesses, asset impairments, costs 
associated with acquiring new businesses and profit on sale of available-for-sale financial assets. The columnar presentation of our income 
statement separates exceptional items, amortisation of intangibles arising on business acquisitions, contingent consideration and 
share-based payments to illustrate consistently the Group’s underlying business performance.

5. Other income 

Rent receivable

Dividend income on available-for-sale financial assets

Other operating income

Other operating income comprises a number of individually immaterial items aggregated across the Group.

6. Employees and directors 
(a) Employee costs for the Group during the year

Wages and salaries

Contingent consideration deemed remuneration (note 29)

Share options granted to directors and employees (note 27)

Defined contribution pension costs (note 25)

Defined benefit scheme costs (note 25)

Social security costs

90

Countrywide plc  Annual Report 2016

2016
£’000

799

491

11,695

12,985

2015
£’000

999

325

13,713

15,037

2016
£’000

2015
£’000

366,513

360,374

6,834

2,465

8,633

377

8,947

3,372

6,687

193

40,334

39,010

425,156

418,583

Financial statementsNotes to the financial statements continued 
6. Employees and directors continued
(a) Employee costs for the Group during the year continued
Average monthly number of people (including executive directors) employed: 

By business segment

Retail

London 

Financial Services

B2B

Head office

2016
Number 

4,852

2,030

997

2,759

271

2015
Number 

4,734

2,014

968

2,613

219

10,909

10,548

(b) Key management compensation 
The following table details the aggregate compensation paid in respect of the members of the Executive Committee including the 
executive directors.

Wages and salaries

Short term non-monetary benefits

Share-based payments

Post-employment benefits

Termination costs

2016
£’000

2,753

17

1,099

—

218

4,087

2015
£’000

3,490

46

1,605

114

903

6,158

Details of the highest paid director’s aggregate emoluments, amounts receivable under long term incentive schemes and payments in lieu 
of pension entitlements are disclosed within the directors’ remuneration report on page 61.

7. Other operating costs 

Rent 

Advertising and marketing expenditure

Vehicles, plant and equipment hire

Other motoring costs

Repairs and maintenance

Trade receivables impairment

Profit on disposal of available-for-sale financial assets

Profit on revaluation of investment property

Other

Total operating costs

2016
£’000

29,534

21,171

16,574

17,085

12,761

2,446

—

—

2015
£’000

27,894

19,932

17,680

14,205

7,839

607

(237)

(400)

137,991

237,562

127,997

215,517

Services provided by the Company’s external auditors and network firms
During the year the Company (including its overseas subsidiaries) obtained the following services from the Company’s external auditors 
at costs as detailed below: 

Fees payable to the Company’s external auditors and its associates for the audit of the consolidated 
financial statements

Fees payable to the Company’s external auditors and its associates for other services:

– the audit of the Company’s subsidiaries

– audit-related assurance services

– other non-audit services

– tax advisory services

2016
£’000

135

444

50

16

40

685

2015
£’000

135

471

44

11

9

670

Annual Report 2016  Countrywide plc

91

Financial statements8. Finance costs

Interest costs: 

Interest payable on borrowings 

Interest payable on revolving credit facility

Interest arising from finance leases

Other interest paid

Cash payable interest

Amortisation of loan facility fee 

Net interest costs arising on the pension scheme (note 25)

Other finance costs

Non‑cash payable interest

Finance costs

9. Finance income 

Interest income

Net interest income arising on the pension scheme (note 25)

Finance income

10. Exceptional items
The following items have been included in arriving at profit before taxation:

Exceptional income

Profit on disposal of available-for-sale financial assets

Release of professional indemnity provisions

Deferred income amortisation arising from fair valuation of ZPG Plc shares crystallised upon the merger in May 2012

Exceptional costs

Restructuring costs:

People-related restructuring costs

Consultancy costs

Profit on sale of leasehold property

Property closure costs

Impairment of goodwill

Impairment of brands

Marketing review and channel optimisation

Other costs

Total restructuring costs

Regulatory settlement costs (including legal fees)

Acquisition expenses

Total exceptional costs

Net exceptional costs

2016
£’000

2015
£’000

—

7,839

269

318

8,426

1,236

—

10

1,246

9,672

2016
£’000

292

12

304

2

4,573

665

114

5,354

868

154

—

1,022

6,376

2015
£’000

321

—

321

2016
£’000

2015
£’000

32,804

2,910

—

35,714

(8,109)

—

—

(15,813)

(19,564)

(1,358)

(2,032)

(400)

—

—

2,534

2,534

(3,767)

(3,288)

836

(1,211)

—

(6,126)

—

(669)

(47,276)

(14,225)

—

(927)

(48,203)

(12,489)

(826)

(1,082)

(16,133)

(13,599)

2016
Exceptional income
The £32,804,000 profit on disposal of available-for-sale financial assets relates entirely to the sale of the Group’s residual interest in ZPG Plc.

During 2016 the Group received reduced numbers of professional indemnity valuation claims, in line with expectations, and achieved 
closure of a number of challenging cases. Estimating the liability for PI claims remains highly judgemental and we have updated our 
financial models to reflect the latest inputs and trends and taken advice from our panel of lawyers in respect of open claims. Despite the 
judgemental nature of the provision, the progress made during the year on individually significant claims, aligned with the low level of 
claims made, has resulted in the assessment of a £2,910,000 release in the provision.

92

Countrywide plc  Annual Report 2016

Financial statementsNotes to the financial statements continued10. Exceptional items continued
2016 continued
Exceptional costs
Restructuring costs
During 2016 the Group undertook a significant branch restructuring, accelerating our transformation agenda and resizing the Retail 
estate, resulting in a number of exceptional, non-recurring costs in relation to the project and related restructuring costs. The principal 
elements are:
•   £8,109,000 in respect of associated redundancy costs to achieve the appropriate organisational structure;
•   £15,813,000 of property provisions, comprising: £4,162,000 dilapidation costs; £7,430,000 onerous contract costs in respect of closed 
premises; £3,084,000 associated asset write downs arising from rationalisation of our branch footprint; and £1,137,000 of other property 
closure costs;

•   £19,564,000 of impairment charges from writing down goodwill associated with conveyancing operations (£1,083,000), and £5,016,000 
and £13,465,000 respectively in relation to the Retail and London cash generating units following an assessment of the recoverable value 
against the carrying value of the goodwill (see note 14); 

•   £1,358,000 of impairment charges from writing down four brands which have been abandoned as part of our review of the Retail 

marketplace (see note 14); and

•   £2,032,000 in respect of costs expensed during the year as part of the organisational redesign of our marketing function and revisions 

to our channels to market aligned with the launch of our digital offering. 

Acquisition expenses
The Group incurred acquisition expenses of £927,000 across a number of transactions undertaken during the year (note 29).

2015
Exceptional income
This income arose from the continued amortisation of the deferred income in relation to ZPG Plc warrants which ceased unwind 
at 31 December 2015.

Exceptional costs
Strategic and restructuring costs
During 2015, the Group undertook the ‘Building our Future’ strategic review and incurred a number of exceptional, non-recurring costs 
in relation to the project and related restructuring costs. The principal elements are:
•  Following an initial period of organisational design work, a number of redundancies were made throughout the year as the leadership 
structure evolved to meet the future needs of the Group. All redundancy costs directly related to this strategic review amounted to 
£3,289,000. This included the costs of redundancies which were communicated to the individuals prior to 31 December 2015, and 
settlements agreed, but whose employment ceased during 2016.

•  The organisational redesign also resulted in the creation of a number of posts created to meet the revised needs of the Group. As a result, 

recruitment costs of £478,000 were incurred during 2015. 

•  As part of the strategic review, external agencies were involved where specialists skills were required. Consultancy costs of £3,288,000 
were incurred in relation to a number of projects that included: strategic support and change management; IT transformation; organisational 
redesign; talent development and leadership skills training; and internal communication in support of specific strategic objectives identified.
•  The Group decided to rationalise its property footprint in London to integrate the London and B2B teams into our existing commercial and 
corporate rented property in Oxford Street. As a result, the Group sold its existing leasehold premises in Grosvenor Square generating a 
profit on sale of £836,000 (net of legal costs). Offsetting this profit were costs in relation to exiting additional space in London that was 
surplus to requirements. As a result, costs of £1,211,000 were incurred in relation to dilapidation costs, onerous lease provisions and the 
rental costs of the additional Oxford Street space during the three-month period of refurbishment and relocation when costs were also 
being incurred in the original sites.

•  Following the reorganisation of business units, an initial review of London brands was undertaken and as a result of this rationalisation 

of intended future brand use an impairment of £6,126,000 was identified (note 14).

Other costs directly related to the strategic review were collated and, whilst individually immaterial, these aggregated to a total cost 
of £669,000 and principally related to the costs of strategic sessions and leadership training.

Regulatory settlement costs
On 19 March 2015, the Competition and Markets Authority (CMA) concluded its investigation into an association of estate and lettings 
agents in Hampshire. Hamptons Estates Limited was one of three parties forming part of an association that admitted arrangements 
which had the object of reducing competitive pressure on estate agents and lettings agents’ fees in the local area in and around Fleet 
in Hampshire in a period prior to the Group’s ownership. The exceptional cost above reflects the penalty payable to the CMA and 
associated legal costs.

Acquisition expenses
The Group incurred acquisition expenses of £1,082,000 across a number of transactions.

Annual Report 2016  Countrywide plc

93

Financial statements11. Taxation
Analysis of charge in year

Current tax on profits for the year

Adjustments in respect of prior years

Total current tax

Deferred tax on profits for the year

Origination and reversal of temporary differences

Impact of change in tax rate

Adjustments in respect of prior years

Total deferred tax (note 24)

Income tax charge

Tax on items charged to equity

Deferred tax adjustment arising on share-based payments

Tax on items credited/(charged) to other comprehensive income

Deferred tax adjustment arising on the pension scheme assets and liabilities

Deferred tax adjustment arising on cash flow hedge

2016
£’000

5,200

(623)

4,577

(154)

(2,308)

(160)

(2,622)

1,955

2016
£’000

2015
£’000

8,543

(82)

8,461

1,196

(3,483)

(232)

(2,519)

5,942

2015
£’000

(299)

(767)

909

473

(650)

—

The tax charge for the year differs (2015: differs) from the standard rate of corporation tax in the UK of 20.0% (2015: 20.25%). The differences 
are explained below: 

Profit on ordinary activities before tax

Profit on ordinary activities multiplied by the rate of corporation tax in the UK of 20.0% (2015: 20.25%)

Effects of:

Profits from joint venture

Tax relief on contingent consideration

Other expenses not deductible

Permanent difference relating to depreciation not deductible

Tax relief on purchased goodwill

Tax relief on share-based payments charged to equity

Rate change on deferred tax provision

Income not subject to tax due to availability of unprovided losses

Adjustments in respect of prior years

Overseas losses

Total taxation charge

2016
£’000

19,495

3,899

3

1,367

1,351

858

3,741

(32)

(2,308)

(6,294)

(783)

153

1,955

2015
£’000

47,710

9,661

185

1,812

80

907

(152)

(1,715)

(3,510)

(1,128)

(314)

116

5,942

The changes to the UK corporation tax rates were substantively enacted as part of the Finance Bill 2015 (on 26 October 2015) and 
Finance Bill 2016 (on 7 September 2016). These include reductions to the main rate to reduce the rate to 19% from 1 April 2017 and 
to 17% from 1 April 2020.

The relevant deferred tax balances have been remeasured using rates applicable to when the balances are expected to unwind. 

12. Dividends

Amounts recognised as distributions to equity holders in the year:

–  final dividend for the year ended 31 December 2015 of 10.0 pence (net) per share 

(2014: 10.0 pence (net) per share)

–  interim dividend for the year ended 31 December 2016 of 5.0 pence (net) per share 

(2015: 5.0 pence (net) per share)

Total

The directors do not recommend the payment of a final dividend in respect of the year ended 31 December 2016.

2016
£’000

2015
£’000

21,963

21,963

10,817

32,780

10,981

32,944

94

Countrywide plc  Annual Report 2016

Financial statementsNotes to the financial statements continued13. Earnings per share
Basic earnings per share is calculated by dividing the profit attributable to equity holders of the Company by the weighted average 
number of ordinary shares of Countrywide plc.

Profit for the year attributable to owners of the parent

Weighted average number of ordinary shares in issue 

Basic earnings per share (in pence per share)

2016
£’000

2015
£’000

17,404

41,351

216,683,218 218,447,386

8.03p

18.93p

For diluted earnings per share, the weighted average number of ordinary shares in existence is adjusted to include all dilutive potential 
ordinary shares arising from share options.

Profit for the year attributable to owners of the parent

Weighted average number of ordinary shares in issue 

Adjustment for weighted average number of contingently issuable share options

Weighted average number of ordinary shares for diluted earnings per share

Diluted earnings per share (in pence per share)

Adjusted earnings

Profit for the year attributable to owners of the parent

Adjusted for the following items, net of taxation:

Amortisation arising on intangibles recognised through business combinations

Contingent consideration

Share-based payments charge

Exceptional income

Exceptional costs

Adjusted earnings, net of taxation

Adjusted basic earnings per share (in pence per share)

Adjusted diluted earnings per share (in pence per share)

14. Intangible assets
(a) Goodwill 

Cost

At 1 January

Arising on acquisitions (note 29)

At 31 December

Accumulated impairment (note 14(c))

At 1 January

Impairment (note 10)

At 31 December

Net book amount

At 31 December

2016
£’000

2015
£’000

17,404

41,351

216,683,218 218,447,386

12,824

1,264,900

216,696,042 219,712,286

8.03p

18.82p

17,404

41,351

6,365

6,834

2,145

4,542

8,947

3,628

(35,133)

(2,534)

44,285

41,900

19.34p

19.34p

14,309

70,243

32.16p

31.97p

2016
£’000

2015
£’000

888,982

835,852

19,687

53,130

908,669

888,982

417,356

19,564

417,356

—

436,920

417,356

471,749

471,626

The restructuring undertaken during the year has resulted in an impairment charge of £1.1 million against goodwill associated with conveyancing 
operations. Impairment charges of £5.0 million and £13.5 million respectively have been made in relation to the Retail and London cash 
generating units following an assessment of the recoverable value against the carrying value. These charges have been booked against 
exceptional items (note 10).

Annual Report 2016  Countrywide plc

95

Financial statements14. Intangible assets continued
(b) Other intangible assets

Cost 

At 1 January

2016

Computer 
software
 £’000

Brand 
names
£’000 

Customer 
contracts and 
relationships
£’000

52,661

223,185

125,545

Acquisitions through business combinations (note 29)

419

8,830

5,687

Pipeline
£’000

5,693

513

—

—

—

Other
intangibles
£’000

Total 
£’000

—

403

—

—

—

407,084

15,852

11,071

(1,564)

4,273*

11,071

(1,564)

4,273

—

—

—

—

—

—

66,860

232,015

131,232

6,206

403

436,716

38,730

7,552

6

(1,564)

44,724

39,970

—

1,358

—

83,300

10,808

—

—

5,627

579

—

—

41,328

94,108

6,206

—

40

—

—

40

167,627

18,979

1,364

(1,564)

186,406

22,136

190,687

37,124

—

363

250,310

2016
£’000

6,381

(3,084)

3,297

2015
£’000

6,381

(1,808)

4,573

Other
intangibles
£’000

Total 
£’000

—

—

—

—

—

—

—

—

—

—

—

396,904

20,270

5,431

(15,521)

407,084

159,908

17,114

6,126

(15,521)

167,627

239,457

Pipeline
£’000

5,159

534

—

—

5,431

(15,521)

52,661

48,315

5,936

—

(15,521)

38,730

—

—

—

—

223,185

125,545

5,693

33,844

—

6,126

—

72,590

10,710

—

—

5,159

468

—

—

39,970

83,300

5,627

13,931

183,215

42,245

66

* Transfers from assets in the course of construction (note 15).

Computer software includes the following amounts where the Group is a lessee under a finance lease:

Cost – capitalised finance lease

Accumulated depreciation

Net book amount

Cost 

At 1 January

2015

Computer 
software
 £’000

Brand 
names
£’000 

Customer 
contracts and 
relationships
£’000

62,748

218,739

110,258

Acquisitions through business combinations (note 29)

3

4,446

15,287

Additions

Disposals

Transfers

At 31 December

Accumulated amortisation and  
impairment losses (note 14(c))

At 1 January

Charge for the year

Impairment (note 10)

On disposals

At 31 December

Net book amount

At 31 December

Additions

Disposals

At 31 December

Accumulated amortisation and  
impairment losses (note 14(c))

At 1 January

Charge for the year

Impairment (note 10)

On disposals

At 31 December

Net book amount

At 31 December

All amortisation and impairment charges are treated as an expense in the income statement. Brand names are treated as having an 
indefinite-life, as a result of the fact that the Group will continue to operate these brands into perpetuity, and are therefore subject to 
annual, or more frequent, impairment reviews if events or changes in circumstances indicate potential impairment.

96

Countrywide plc  Annual Report 2016

Financial statementsNotes to the financial statements continued 
 
 
 
 
 
 
 
 
 
14. Intangible assets continued
(b) Other intangible assets continued
Management identified four brand names which had ceased usage following the restructuring undertaken during the year. This resulted 
in an impairment charge of £1.4 million included within exceptional items (see note 10). All remaining brands have been reviewed with no 
further impairment identified. The carrying amounts of various brand names owned by the Group are disclosed below: 

Brand names

Bairstow Eves

John D Wood

Mann & Co

Slater Hogg & Howison

Taylors Estate Agents

Hamptons International

Blundell Property Services

Lambert Smith Hampton

Other brands

Net book value

2016
£’000

2015
£’000

17,173

14,464

5,462

9,709

10,071

58,774

6,494

28,377

17,173

14,464

5,462

9,709

10,071

58,774

6,494

28,377

150,524

150,524

31,333

32,691

181,857

183,215

(c) Impairment
Cash generating units (CGUs) represent the smallest identifiable group of assets that generate cash flows that are largely independent 
of cash flows from other groups of assets. In accordance with internal management structures, the group of CGUs against which goodwill 
is monitored comprise Retail, London and Financial Services, with the B2B business unit being split further into Professional Services, 
Countrywide Residential Development Solutions and Commercial. In many cases the operations of the acquired businesses have been 
fully integrated with existing business and consequently the economic flows are not monitored at a lower level than the CGUs identified 
for goodwill impairment review. Management further considers that each group of branches operating under the same brand name to 
constitute a CGU. These brand name CGUs are therefore the level at which brand names are assessed for impairment. Where necessary, 
assets have been reallocated to the goodwill-level CGUs that are expected to benefit from the business combination in which the 
goodwill or intangible asset arose as follows:

2016

Goodwill

Indefinite-life intangible assets

Retail 
£’000 

177,475

70,172

London 
£’000 

59,593

86,784

Financial
Services
£’000 

Professional
Services
£’000

89,885

132,890

4,343

—

247,647

146,377

94,228

132,890

2015

Goodwill

Indefinite-life intangible assets

Retail 
£’000 

168,650

68,054

London 
£’000 

71,960

86,784

Financial
Services
£’000 

Professional
Services
£’000

87,888

132,890

—

—

236,704

158,744

87,888

132,890

B2B CGUs

Countrywide
Residential
Development
Solutions
£’000

2,111

1,011

3,122

B2B CGUs

Countrywide
Residential
Development
Solutions
£’000

775

—

775

Commercial 
£’000 

Total 
 £’000

9,795

471,749

28,377

38,172

190,687

662,436

Commercial 
£’000 

9,463

28,377

37,840

Total 
 £’000

471,626

183,215

654,841

Under IAS 36 ‘Impairment of assets’, the Group is required to:
•  review its intangible assets in the event of a significant change in circumstances that would indicate potential impairment; and
•  review and test its goodwill and indefinite-life intangible assets annually or in the event of a significant change in circumstances.
The restructuring undertaken during the year resulted in an impairment charge of £1.1 million against goodwill associated with conveyancing 
operations being closed. The 2016 impairment review was performed on the remaining goodwill in accordance with IAS 36 ‘Impairment 
of assets’ by comparing the carrying amount of each CGU against its recoverable amount.

The recoverable amount of each CGU is based on value in use calculations that have been determined from pre-tax cash flow projections 
derived from formally approved strategic budgets and forecasts covering the period from 2017 to 2020 with nil growth for 2021. Growth 
rates applied within the strategic plan are based on past experience, market data and expectation of future market outlook and development. 
For the purpose of the impairment review, cash flows beyond the five-year period are extrapolated using a terminal value which includes 
a growth rate of 0% into perpetuity. The discount rate used is based on the CGU’s estimated cost of capital.

For each of the CGUs with significant amounts of goodwill, the key assumptions on which the forecast cash flows are based are set out 
below. Key assumptions are those to which the recoverable amount of a CGU is most sensitive.

Annual Report 2016  Countrywide plc

97

Financial statements14. Intangible assets continued
(c) Impairment continued
Market and organic growth assumptions
Cash flows assume a 5% reduction in UK housing volumes in 2017 followed by annual growth of 2% in 2018 to 2020. Mortgage approval 
volumes remain flat in 2017 followed by annual growth of 5% in 2018 to 2020. Annual growth of between 3% and 5% is assumed for the 
remortgage market over the period from 2017 to 2020. Organic growth, for example through improved market appraisal conversion and 
increased instructions, is assumed in each CGU reflecting the strategic direction of the business. Zero growth is assumed throughout 
from 2021 for the purpose of this calculation.

Benefits of past restructuring changes
Benefits are taken into account where there is appropriate certainty over cost reductions.

Discount rate
Cash flows have been discounted using a pre-tax discount rate of between 8.7% and 10.5%, reflecting the weighted average cost of 
capital assigned to each CGU.

The initial 2016 goodwill impairment review identified low headroom between the carrying amount and the recoverable amount (value-in-use) 
of the London and Retail CGUs. In light of the continued impact of political and economic uncertainty on market confidence, with particular 
regard to the London sector, management adopted a robust approach to assessing the reasonableness of the future cash flows for the two 
CGUs. Probability risk factors ranging between 0% and 100% were assigned to each category of cash flow movement between 2016 
and 2017 (for example, income growth, cost reductions, and other synergies), reflecting the likelihood each of being achieved. The refined 
cash flows, discounted using a rate of 8.7%, identified recoverable amounts of £312 million for the Retail CGU and £156 million for the 
London CGU. The calculation concluded that impairment charges of £5.0 million and £13.5 million were appropriate against goodwill 
held by the Retail and London CGUs respectively.

The 2016 goodwill impairment review concluded that the recoverable amount for all other CGUs to which goodwill is allocated exceeded 
their respective carrying values, resulting in no further indication of impairment (2015: £Nil).

A similar impairment review of indefinite-life intangible assets identified an impairment of £1.4 million (2015: £6.1 million) against brand 
names as a direct result of the restructuring undertaken within the Retail business unit (see note 10). The strategic review concluded that 
certain Retail brand names will be abandoned, with the existing businesses rebranded to other Retail brand names held by the Group. 

An impairment review was performed on the remaining brand names at 31 December 2016 in accordance with IAS 36 by comparing the 
carrying amount of each brand name with its recoverable amount based on value in use calculations. The calculations used assumptions 
that were consistent with the goodwill impairment review, pre-tax cash flows from the same sources and a discount rate of between 8.7% 
and 10.5%. No further impairment of CGUs containing indefinite-life intangible assets was identified. 

The 2015 impairment review was based on cash flows from the five-year approved strategic plan for the period from 2016 to 2020, with 
a terminal value from the fifth year and a growth rate of 0% into perpetuity. The discount rate used for the 2015 impairment review was 8.7%.

Cumulative impairments, including the goodwill and brand impairments identified during the current year combined with previous 
impairments including those that resulted from the severe financial crisis that originated in 2008, amount to the following:

Cash generating unit

Retail

London

Financial Services

B2B – Professional Services

B2B – Countrywide Residential Development Solutions

B2B – Commercial

Goodwill
£’000

223,101

59,432

114,387

40,000

—

—

Brand 
names
£’000

Computer 
software
£’000

35,202

6,126

—

—

—

—

5

1

—

10,500

—

—

Total
£’000

258,308

65,559

114,387

50,500

—

—

436,920

41,328

10,506

488,754

Sensitivity analysis
Management has undertaken sensitivity analyses to determine the effect of changes in assumptions on the outcome of the 2016 impairment 
reviews. Recoverable amounts derived from the value in use calculations for the Retail and London CGUs are most sensitive to changes 
in the discrete growth rates underpinning the cash flow forecasts, including housing market volumes, organic growth and changes in the 
discount rate. The recoverable amounts of the remaining CGUs have low sensitivity to changes in underlying assumptions.

In addition to the above review which concluded that impairment charges of £5.0 million and £13.5 million were appropriate against goodwill held 
by the Retail and London CGUs, further scenarios were modelled. Applying a further 10% reduction to EBITDA from operating cash flows, 
but keeping all other cash flows such as capital investment in line with the strategic plan, would result in goodwill allocated to the Retail 
CGU being impaired by an additional £47 million and goodwill allocated to the London CGU being impaired by an additional £24 million. 

Similarly, increasing the discount factor of 8.7% by 10% would indicate further impairment of £28 million against goodwill allocated to 
the Retail CGU and £14 million against goodwill allocated to the London CGU. Management does not consider the above impairment 
scenarios to be likely; mitigating actions are available should such scenarios arise.

An aggressive scenario sensitivity analysis conducted at the end of 2015, applying nil rate growth rates in 2016 and beyond across all CGUs, 
but keeping all other cash flows such as capital investment in line with the strategic plan, resulted in goodwill allocated to the Retail CGU 
being impaired by £91 million. Management did not consider this impairment scenario to be likely; mitigating actions would be available.

98

Countrywide plc  Annual Report 2016

Financial statementsNotes to the financial statements continued15. Property, plant and equipment 

Cost 

At 1 January

Acquisition of subsidiaries (note 29)

Additions at cost

Disposals

Transfers

At 31 December

Accumulated depreciation

At 1 January

Charge for the year

Impairment

Disposals

At 31 December

Net book amount

At 31 December

* Transfers to computer software (note 14b).

Cost 

At 1 January

Acquisition of subsidiaries (note 29)

Additions at cost

Disposals

Transfers

At 31 December

Accumulated depreciation

At 1 January

Charge for the year

Disposals

At 31 December

Net book amount

At 31 December

2016

Land and
buildings
 £’000

Leasehold
improvements
£’000 

Motor
vehicles
 £’000

Furniture
and
equipment
 £’000

Assets in the
course of
construction
 £’000

Total
£’000

1,926

41,464

—

—

(4)

—

1,922

334

21

—

(4)

351

228

2,627

(15,980)

5,912

34,251

22,326

5,634

83

(13,391)

14,652

799

140

80

(82)

—

937

176

236

—

(82)

330

65,073

6,031

115,293

234

8,765

(32,776)

2,496

43,792

42,483

8,002

37

(32,444)

18,078

—

602

8,604

20,076

—

(48,842)

(12,681)

(4,273)*

1,954

82,856

—

—

—

—

—

65,319

13,893

120

(45,921)

33,411

1,571

19,599

607

25,714

1,954

49,445

2015

Land and 
buildings 
 £’000

Leasehold
improvements
£’000 

Motor
vehicles
 £’000

Furniture
and
equipment
 £’000

Assets in the 
course of 
construction
 £’000

Total 
£’000 

2,093

32,537

—

—

(167)

—

100

2,585

(3,197)

9,439

578

4

219

(2)

—

67,904

1,625

6,943

(11,399)

—

1,926

41,464

799

65,073

340

22

(28)

334

18,932

4,038

(644)

22,326

57

120

(1)

176

43,789

10,064

(11,370)

42,483

5,529

108,641

—

9,941

—

(9,439)

6,031

—

—

—

—

1,729

19,688

(14,765)

—

115,293

63,118

14,244

(12,043)

65,319

1,592

19,138

623

22,590

6,031

49,974

Assets in the course of construction with a value of £1,954,000 relate principally to branch refurbishments in progress for which no 
depreciation has been charged. Depreciation commences when the asset enters operational use and the asset is transferred to the 
operational asset category.

Furniture and equipment includes the following amounts in respect of computer hardware where the Group is a lessee under a finance lease:

Cost – capitalised finance lease

Accumulated depreciation

Net book amount

2016
£’000

12,737

(6,953)

5,784

2015
£’000

9,683

(5,404)

4,279

The Group leases various assets, principally computer hardware and related costs, under finance lease agreements whose terms are 
between three and eight years.

Annual Report 2016  Countrywide plc

99

Financial statements 
 
 
 
 
 
 
 
 
 
 
 
 
 
15. Property, plant and equipment continued
Capital commitments
Capital expenditure contracted for at the end of the reporting period but not yet incurred, relating to 2016 and the three subsequent 
years, is as follows:

Property, plant and equipment

2016
£’000

2,590

2015
£’000

4,437

16. Investments
(a) Principal subsidiary undertakings of the Group
The Company substantially owns directly or indirectly the whole of the issued and fully paid ordinary share capital of its subsidiary 
undertakings, most of which are incorporated in Great Britain, and whose operations are conducted in the United Kingdom. Principal 
subsidiary undertakings of the Group at 31 December 2016 are presented below: 

Subsidiary

Countrywide Group plc

Balanus Limited

Retail

Nature of business

Holding company

Holding company

Countrywide Estate Agents

Estate Agency and Lettings

London 

Hamptons Group Limited

Hamptons Estates Limited

B2B

Lambert Smith Hampton Limited

Lambert Smith Hampton Limited (N Ireland)

Lambert Smith Hampton Limited (Ireland)

Lambert Smith Hampton Group Limited

Countrywide Surveyors Limited

United Surveyors Limited

Countrywide Property Lawyers Limited

TitleAbsolute Limited

Financial Services

Countrywide Principal Services Limited

The Buy To Let Business Limited

Mortgage Bureau Limited

Slater Hogg Mortgages Limited

Mortgage Intelligence Limited

Mortgage Next Limited

Capital Private Finance Limited

Life and Easy Limited

Holding company

Estate Agency and Lettings

Holding company

Property consultancy

Property consultancy

Property consultancy

Surveying Services

Surveying Services

Conveyancing Services

Conveyancing Services

Financial Services

Financial Services

Financial Services

Financial Services

Financial Services

Financial Services

Financial Services

Financial Services

Proportion of 
ordinary shares 
held by 
parent
%

Proportion of 
ordinary shares 
held by 
the Group
%

Country of
incorporation

UK

UK

UK

UK

UK

UK

UK

Ireland

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

A full list of subsidiary undertakings and their registered addresses at 31 December 2016 is included within the appendix. The appendix 
on pages 129 to 134 forms part of these financial statements. 

Following the exercise of the put option in July 2016, the Group has acquired the remaining 49% of the ordinary share capital of Capital 
Private Finance Limited and accordingly there are no longer any non-controlling interests within the Group.

(b) Interests in joint venture
TM Group (UK) Limited 
At 31 December 2016 the Group had a 33% (2015: 33%) interest in the ordinary share capital of TM Group (UK) Limited (TMG), a UK 
company. TMG has share capital consisting solely of ordinary shares and is a private company with no quoted market price available for 
its shares. TMG is one of the largest companies in the provision of searches to the property companies sector (measured by completed 
searches). It delivers a range of property searches and data to land and property professionals in the UK, arranges for property searches 
directly with specific suppliers on behalf of its own customers, and supplies IT applications and products to UK mortgage lenders.

There are no outstanding commitments or contingent liabilities relating to the Group’s interest in the joint venture. 

100

Countrywide plc  Annual Report 2016

Financial statementsNotes to the financial statements continued16. Investments continued
(b) Interests in joint venture continued
TM Group (UK) Limited continued
During the year, TMG was a joint venture company.

At 1 January:

Net assets excluding goodwill

Goodwill

Share of losses retained

At 31 December:

Net assets excluding goodwill

Goodwill

2016
£’000

2015
£’000

825

1,480

2,305

(13)

812

1,480

2,292

1,739

1,480

3,219

(914)

825

1,480

2,305

The summarised financial information of TM Group (UK) Limited, which is accounted for using the equity method, is presented below:

Cash and cash equivalents

Other current assets (excluding cash)

Total current assets

Non-current assets

Current liabilities

Net assets 

Net assets adjusted for the percentage of ownership

Income

Depreciation

Expenses (excluding depreciation)

Interest income

Post-tax results

Share of post-tax results 

There is no other comprehensive income arising in the joint venture in either year.

(c) Available-for-sale financial assets

At 1 January 

Transferred from investment property

ZPG shares purchased for cash

Disposal of ZPG shares

Acquisition of shares in unlisted equity and debentures

Increase in fair value through income statement on the date of purchase

Movement in fair value

Amortisation 

At 31 December

2016
£’000

4,620

3,227

7,847

816

(6,202)

2,461

812

2015
£’000

7,465

2,149

9,614

806

(7,946)

2,474

825

59,735

61,447

(395)

(284)

(59,423)

(63,957)

44

(39)

(13)

52

(2,742)

(914)

2016
£’000

57,760

—

—

(45,304)

1,504

—

2,132

(34)

2015
£’000

33,290

13,806

2,090

(383)

348

802

7,836

(29)

16,058

57,760

Annual Report 2016  Countrywide plc

101

Financial statements16. Investments continued
(c) Available-for-sale financial assets continued
Available-for-sale financial assets, which are all Sterling denominated, include the following:

Listed equity securities: ZPG Plc

Unlisted residential property fund units

Unlisted equity

Wimbledon debentures (acquired and amortised over the life of the debenture)

At 31 December

2016
£’000

—

14,139

1,797

122

2015
£’000

42,856

14,455

353

96

16,058

57,760

In June 2014, Zoopla Property Group plc listed on the London Stock Exchange and as a result crystallised some additional warrants 
into shares which were due under a further commercial agreement signed in 2014 to extend the listing period on the ZPG Plc website. 
The excess in the assessed fair value of these shares on initial recognition, over the nominal cost, has been treated as deferred income 
(£2,835,000) and is being released over the three-year period of the contract from 2016 to 2018 (see note 22).

The fair value hierarchy of the holding within the investment property fund has remained at Level 2, and is based on receipt of a net asset 
valuation statement from the trustees on a quarterly basis (see note 34).

17. Trade and other receivables 

Amounts falling due within one year

Trade receivables not past due

Trade receivables past due but not impaired

Trade receivables past due but impaired

Trade receivables

Less: provision for impairment of receivables

Trade receivables – net

Amounts due from customers for contract work

Other receivables

Prepayments and accrued income

2016
£’000

2015
£’000

44,964

35,090

3,421

83,475

51,361

29,400

3,124

83,885

(3,421)

(3,124)

80,054

3,368

15,542

21,391

80,761

2,241

19,413

21,017

120,355

123,432

Trade and other receivables are all current and any fair value difference is not material. Trade receivables are considered past due once 
they have passed their contracted due date. Significant trade receivables are reviewed for impairment if they are past due. All trade 
receivables are reviewed for impairment if they are past due beyond 90 days for individual customers or 180 days for commercial 
contracts. Further information in respect of financial assets, including credit risk, is provided in note 33.

As at 31 December 2016, trade receivables of £35,090,000 (2015: £29,400,000) were past due but not impaired. These relate to a 
number of customers for whom there is no recent history of default. The ageing analysis of these trade receivables is as follows:

Less than three months

Over three months

2016
£’000

17,229

17,861

35,090

2015
£’000

18,417

10,983

29,400

Trade and other receivables are denominated in Pounds Sterling with the exception of £673,000 (2015: £728,000) which is receivable 
in Euros (2015: Hong Kong Dollars and Euros).

A summary of the movement in the provision for impairment of receivables is detailed below:

At 1 January

Additional provisions (note 7)

Amounts utilised

At 31 December

2016
£’000

3,124

2,446

(2,149)

3,421

2015
£’000

4,165

607

(1,648)

3,124

The maximum exposure to credit risk at the reporting date is the carrying value of each class of receivable mentioned above. The Group 
does not hold any collateral as security.

102

Countrywide plc  Annual Report 2016

Financial statementsNotes to the financial statements continued18. Cash and cash equivalents 

Cash and cash equivalents

Cash at bank and in hand

Short term bank deposits

2016
£’000

2015
£’000

5,299

40,027

45,326

21,246

3,090

24,336

Of the short term bank deposits, a number were interest bearing within the following range: 2016: 0.35%–0.55% (2015: 0.5%–0.55%).

The following amounts were held in foreign currencies: 

Hong Kong Dollars

Euros

19. Trade and other payables 

Trade payables

Other financial liabilities 

Deferred consideration

Other tax and social security payable

Accruals and other payables

Trade and other payables due within one year

Trade and other payables due after one year

2016
£’000

152

463

615

2015
£’000

126

325

451

2016
£’000

2015
£’000

16,333

13,261

—

6,164

22,497

26,253

59,981

108,731

95,072

13,659

2,700

7,987

23,948

31,577

77,687

133,212

128,503

4,709

108,731

133,212

The principal components of trade and other payables due after one year are: deferred and contingent consideration payments of 
£12,964,000 (2015: £3,099,000); and accrued National Insurance share-based payment charges of £695,000 (2015: £1,610,000).

At 31 December 2015, other financial liabilities included put options of £2,700,000 to acquire the non-controlling interests in Capital 
Private Finance Limited, an entity acquired in 2011 (see note 16(a)). These financial liabilities were held at the present value of the 
expected redemption amount, which was based on management’s expectation of performance, consistent with operating plans 
approved. The Group exercised the put options in July 2016 at £2,700,000.

Exercisable in 2016

2016
£’000

—

2015
£’000

2,700

The fair value of financial liabilities approximates their carrying value due to short maturities. Financial liabilities are denominated 
in Pounds Sterling with the exception of £26,000 (2015: £419,000) which is receivable in Euros.

20. Borrowings

Non‑current

Bank borrowings

Other loans

Capitalised banking fees

Finance lease liabilities

Current

Finance lease liabilities

Total borrowings

2016
£’000

Reclassified*
2015
£’000

290,000

200,000

2,699

(3,223)

3,029

1,000

(1,872)

5,458

292,505

204,586

721

721

4,662

4,662

293,226

209,248

*  The revolving credit facility (RCF) of £200 million was classified as bank borrowings within current debt at 31 December 2015 based on the rolling 
utilisation request, but has been reclassified to bank borrowings within non-current debt on the basis that no repayments are mandated before 
20 March 2020 (2015: 20 March 2018) (see Borrowing and other loans below).

Annual Report 2016  Countrywide plc

103

Financial statements20. Borrowings continued
Analysis of net debt

Cash and cash equivalents

Capitalised banking fees

Other loans

Revolving credit facility due after one year

Finance leases due after one year

Finance leases due within one year

Total

Reclassified at
1 January 
2016
£’000

24,336

1,872

(1,000)

Cash flow
£’000

20,990

2,587

—

Non-cash
changes
£’000

At
31 December 
2016
£’000

—

45,326

(1,236)

(1,699)

3,223

(2,699)

(200,000)

(90,000)

—

(290,000)

(5,458)

(4,662)

—

5,925

2,429

(1,984)

(3,029)

(721)

(184,912)

(60,498)

(2,490)

(247,900)

Net debt excludes derivative financial instruments. Details of the interest rate swap liability are disclosed in note 21.

Borrowings and other loans
On 18 February 2016 the Company entered into an Amendment and Restatement Agreement relating to the term and revolving credit 
facility agreement (RCF), originally dated 20 March 2013, which is due to expire in March 2020. The facility is now a £340 million RCF, with 
no term loan elements, and an additional £60 million accordion facility, with any outstanding balance repayable in full on 20 March 2020. 
Interest is currently payable based on LIBOR plus a margin of 2.75%. The margin is linked to the leverage ratio of the Group and the margin 
rate is reviewed twice a year (and can vary between 1.75% and 3.0%). The RCF is available for utilisation subject to satisfying fixed charge 
and leverage covenants and £90 million was drawn down during the period.

‘Other loans’ disclosed above comprise: £1 million of unsecured loan notes which are non-interest bearing, repayable in 2029, and arose 
on the purchase of Mortgage Intelligence Holdings Limited; and loan notes payable to The Buy to Let Group Limited joint shareholder 
(49%) and director of £1,590,000 capital and associated interest charges accruing at a rate of 8% per annum.

Finance lease liabilities 
Lease liabilities are effectively secured as the rights to the leased asset revert to the lessor in the event of default.

Gross finance lease liabilities – minimum lease payments:

No later than one year

Later than one year and no later than five years

Greater than five years

Future finance charges on finance lease liabilities

Present value of finance lease liabilities

The present value of finance lease liabilities is as follows:

No later than one year

Later than one year and no later than five years

21. Derivative financial instruments

Liabilities due after one year

Interest rate swaps – cash flow hedge

2016
£’000

953

3,163

45

4,161

(411)

3,750

2016
£’000

721

3,029

3,750

2016
£’000

2,367

2015
£’000

5,026

5,795

—

10,821

(701)

10,120

2015
£’000

4,662

5,458

10,120

2015
£’000

—

The full fair value of a hedging derivative is classified as a non-current liability when the remaining hedged item is more than twelve 
months from maturity.

On 1 June 2016 the Group entered into an interest rate swap to hedge the interest cash flows on the first proportion of the revolving credit 
facility in alignment with forecast drawdowns. The notional principal amount of the outstanding interest rate swap contract at 
31 December 2016 was £217,500,000. 

At 31 December 2016, the fixed interest rate was 0.766% and the main floating rate was 0.5%. There was no ineffectiveness to be recorded in 
the income statement. The loss of £2,367,000 on the interest rate swap contract has been recognised in the hedging reserve in equity 
(note 28) and will be continuously released to the income statement within ‘Finance cost’ in line with monthly interest settlements.

The maximum exposure to credit risk at the reporting date is the fair value of the derivative liability in the balance sheet.

104

Countrywide plc  Annual Report 2016

Financial statementsNotes to the financial statements continued 
22. Deferred income 
Deferred income will unwind as follows: 

Within one year

After one year:

Between one and two years

Between two and three years

Between three and four years

Cash 
£’000

2,945

975

567

76

1,618

4,563

2016

Non‑cash
£’000

945

Total
£’000

3,890

2015

Total
£’000

4,111

945

1,920

4,022

—

—

945

1,890

567

76

2,563

6,453

945

—

4,967

9,078

The Group recognises deferred income as a result of cash received in advance in relation to certain sales distribution contracts and lease 
incentives relating to the Group’s operating leases. The cash received is amortised over the life of the contracts to which they relate.

The non-cash proportion of deferred income relates to the unamortised income portion created on acquisition of shares in ZPG Plc. 
This deferred income is being amortised over the period of the commercial agreements which gave rise to these assets (2016 to 2018 
– see note 16).

23. Provisions 

At 1 January

Acquired in acquisition (note 29)

Utilised in the year

Charged/(credited) to income statement

Unwind of discount rate

At 31 December 

Due within one year or less

Due after more than one year

At 1 January

Acquired in acquisition (note 29)

Utilised in the year

Charged/(credited) to income statement

Unwind of discount rate

At 31 December 

Due within one year or less

Due after more than one year

Onerous
contracts 
£’000 

1,262

—

(1,762)

6,359

6

5,865

1,254

4,611

5,865

Onerous
contracts 
£’000 

1,145

—

(598)

709

6

1,262

83

1,179

1,262

Property
repairs 
£’000 

3,477

—

(784)

3,649

—

6,342

3,991

2,351

6,342

Property
repairs 
£’000 

3,870

—

2016

Clawback 
£’000 

3,735

274

Claims and
litigation 
 £’000

28,909

—

(3,592)

(13,820)

3,164

—

3,581

2,121

1,460

3,581

(688)

—

14,401

10,711

3,690

14,401

2015

Clawback 
£’000 

Claims and
litigation 
 £’000

3,424

36,786

—

—

(1,248)

(6,920)

(10,760)

855

—

3,477

1,092

2,385

3,477

7,231

—

3,735

2,478

1,257

3,735

2,883

—

28,909

18,146

10,763

28,909

Other 
£’000

Total 
 £’000

1,852

39,235

—

—

62

—

1,914

1,523

391

1,914

Other 
£’000

2,267

94

(118)

(391)

—

1,852

537

1,315

1,852

274

 (19,958)

12,546

6

32,103

19,600

12,503

32,103

Total 
 £’000

47,492

94

(19,644)

11,287

6

39,235

22,336

16,899

39,235

Annual Report 2016  Countrywide plc

105

Financial statements 
 
 
23. Provisions continued
The provision for onerous contracts relates to property leases and represents the estimated unavoidable costs of leasehold properties which 
have become surplus to the Group’s requirements following the closure or relocation of operations. The provision is based on the present 
value of rentals and other unavoidable costs payable during the remaining lease period after taking into account rents receivable or expected 
to be receivable from sub-lessees, on a case-by-case basis, typically over an average of a two-year period. Provisions are released when 
properties are assigned or sub-let. 

The provision for property repairs represents estimates of the cost to repair existing dilapidations under leasehold covenants, in 
accordance with IAS 37 ‘Provisions, contingent liabilities and contingent assets’. The average unexpired lease length of properties 
against which a provision has been made is two years.

Clawback represents the provision required to meet the estimated cost of repaying indemnity commission income received on life 
assurance policies that may lapse in the two years following issue. 

Claims and litigation provisions comprise the amounts set aside to meet claims by customers below the level of any professional 
indemnity insurance excess, the estimation of IBNR claims and any amounts that might be payable as a result of any legal disputes. 
The provisions represent the directors’ best estimate of the Group’s liability having taken professional advice. 

In addition to the claims provisions recognised, the Group also provides for future liabilities arising from claims (IBNR) for mortgage 
valuation reports and home buyer reports provided by the Surveying Services division. The basis for calculating this provision is outlined 
further in note 3. While there are many factors which determine the settlement date of any claims, the expected cash flows are estimated 
based on the average length of time it takes to settle claims in the past, which is around two years.

Other provisions mainly comprise items relating to operational reorganisation including some business closure costs and some 
IT transition expenses which are expected to be utilised over the next three years. 

24. Deferred tax 
Deferred tax is calculated in full on temporary differences under the liability method using a tax rate of 17%–20% (2015: 18%–20%).

The movement on the deferred tax account is shown below: 

Net deferred tax liability at 1 January 

Credited to income statement 

Acquired on acquisition of subsidiary (note 29)

Credited/(charged) to other comprehensive income

Charged to equity

Net deferred tax liability at 31 December 

Deferred tax asset 

Deferred tax liability 

Net deferred tax liability at 31 December 

Deferred tax asset expected to unwind within one year

Deferred tax asset expected to unwind after one year

Deferred tax liability expected to unwind within one year

Deferred tax liability expected to unwind after one year

2016
£’000

2015
£’000

(30,024)

(28,643)

2,622

(3,125)

1,382

(299)

2,519

(2,483)

(650)

(767)

(29,444)

(30,024)

9,250

(38,694)

(29,444)

1,839

7,411

9,250

(1,975)

(36,719)

(38,694)

10,645

(40,669)

(30,024)

43

10,602

10,645

(1,826)

(38,843)

(40,669)

Deferred tax assets have been recognised in respect of all tax losses and other temporary differences giving rise to deferred tax assets 
to the extent that it is probable that these assets will be recovered through future taxable profits. 

The movements in deferred tax assets and liabilities (prior to the offsetting of balances within the same jurisdiction as permitted by IAS 12) 
during the year are shown below. Deferred tax assets and liabilities are only offset where there is a legally enforceable right of offset and 
there is an intention to settle the balances net. 

106

Countrywide plc  Annual Report 2016

Financial statementsNotes to the financial statements continued24. Deferred tax continued

Origination and reversal of temporary differences

Capital allowances

Employee pension liabilities

Share-based payments

Trading losses

Intangible assets

Cash flow hedge

Gain deferred by roll-over relief

Other temporary and deductible differences

Origination and reversal of temporary differences

Capital allowances

Employee pension liabilities

Share-based payments

Trading losses

Intangible assets

Gain deferred by roll-over relief

Other temporary and deductible differences

(37,806)

5,062

2016

(Charged)/
credited
to income
£’000

Credited/
(charged) to other
comprehensive
income/equity
£’000 

(986)

(296)

(881)

(116)

—

—

(161)

2,622

2015

—

909

(299)

—

—

473

—

—

1,083

(Charged)/
credited
to income
£’000

Charged to other
comprehensive
income/equity
£’000 

(787)

(311)

(3,027)

(590)

6,882

—

600

2,767

—

(650)

(767)

—

—

—

—

(1,417)

Asset/
(liability)
 £’000

5,690

696

335

—

473

(887)

2,055

(29,444)

Asset/
(liability)
 £’000

6,705

83

1,516

116

(39,782)

(887)

2,225

(30,024)

Deferred tax assets have not been recognised in respect of unused capital losses of £9,366,000 (2015: £19,759,000), non-trading 
loan relationships of £217,000 (2015: £106,000), trading losses of £42,000 (2015: £49,000), or the unrealised capital loss of £315,000 
(2015: deferred tax liability on unrealised capital gain of £7,473,000) arising from the revaluation of available-for-sale financial assets. 
There is no expiry date attributable to these unrecognised deferred tax assets, but no assets have been recognised as there are currently 
no expectations of offsetting income streams arising.

25. Post‑employment benefits 
The Group offers membership of the Countrywide plc Pension Scheme (‘the Scheme’) to eligible employees, the only pension 
arrangements operated by the Group. The Scheme has two sections of membership: defined contribution and defined benefit. 

Defined contribution pension arrangements
The pensions cost for the defined contribution scheme in the year was £8,633,000 (2015: £6,687,000).

Defined benefit pension arrangements
In the past the Group offered a defined benefit pension arrangement; however, this was closed to new entrants in 1988 and subsequently 
closed to further service accrual at the end of 2003. Members of the defined benefit arrangements earned benefits linked to final pensionable 
salary and service at the date of retirement or date of leaving the scheme if earlier. The weighted average duration of the defined benefit 
pension scheme is 15 years.

The defined benefit pension arrangements provide pension benefits to members based on earnings at the date of leaving the scheme. 
Pensions in payment are updated in line with the minimum of 4% or retail price index (RPI) inflation. The Scheme is established and 
administered in the UK and ultimately overseen by the Pensions Ombudsman. The regulatory framework requires the Group to fund the 
scheme every three years and for the Group to agree the valuation with the trustees. As such, the funding arrangements were reviewed 
as part of the recent valuation (as at 5 April 2015). The Group is responsible for ensuring that pension arrangements are adequately 
funded and the directors have agreed a funding programme to bring down the deficit in the defined benefit scheme over the next four 
years. During the year, the Group paid £1.9 million (2015: £1.9 million) to the defined benefit scheme. During the year which commenced 
on 1 January 2017, the employer is expected to pay contributions of £2.0 million (2016: £1.9 million). Further contributions of £2.0 million 
will be made in each of the next four years.

The Group’s obligations under the pension arrangements are subject to inherent estimation uncertainty. While the trustees and actuary 
assess the value of the scheme assets, and the extent of the liabilities, they are obliged to make a number of assumptions, sensitivities 
to which are detailed later on. Furthermore, the scheme assets under defined benefit pension arrangements are exposed to risks in 
the equities and bond markets and similarly the liabilities can fluctuate according to gilt or corporate bond rate.

Annual Report 2016  Countrywide plc

107

Financial statements 
 
 
 
 
 
 
 
 
 
25. Post‑employment benefits continued
Defined benefit pension arrangements continued
The Scheme assets under defined benefit pension arrangements are held in a separate trustee-administered fund to meet long term 
pension liabilities to past and present employees. The trustees are required to act in the best interests of the Scheme’s beneficiaries 
and they take independent advice when deliberating matters relating to the Scheme.

The liabilities of the scheme under defined pension arrangements are measured by discounting the best estimate of future cash flows 
to be paid out by the scheme using the projected unit method, which is an accrued benefits valuation method. 

The defined benefit liabilities set out in this note have been calculated by an independent actuary based on the results of the most recent 
full actuarial valuation at 5 April 2015, updated to 31 December 2016. The results of the calculations and the assumptions adopted are 
shown below.

The Group immediately recognises the actuarial gains and losses directly in other comprehensive income as shown in the consolidated 
statement of comprehensive income.

The amounts recognised in the balance sheet are as follows: 

2016
£’000

(57,203)

53,540

(3,663)

2015
£’000

(47,850)

47,435

(415)

Present value of
obligation
£’000

Fair value of
plan assets
£’000

(47,850)

47,435

—

—

—

(377)

(1,735)

(9,565)

1,947

377

1,747

4,782

1,900

—

—

—

(1,947)

(377)

Total
£’000

(415)

1,747

4,782

1,900

(377)

(1,735)

(9,565)

—

—

(57,203)

53,540

(3,663)

Present value of
obligation
£’000

Fair value of
plan assets
£’000

(50,740)

45,524

—

—

—

(193)

(1,733)

1,700

1,029

(602)

2,496

193

1,579

1,121

1,900

—

—

—

—

—

(2,496)

(193)

Total
£’000

(5,216)

1,579

1,121

1,900

(193)

(1,733)

1,700

1,029

(602)

—

—

(47,850)

47,435

(415)

Present value of funded obligations

Fair value of plan assets

Net liability recognised in the balance sheet

The movement in the defined benefit obligation over the year is as follows: 

At 1 January 2016

Expected return on scheme assets

Actuarial gain

Employer contributions

Service cost

Interest cost

Actuarial loss from changes in financial assumptions

Benefits paid

Expenses 

At 31 December 2016

At 1 January 2015

Expected return on scheme assets

Actuarial gain

Employer contributions

Service cost

Interest cost

Actuarial gain from changes in financial assumptions

Actuarial gain from changes in demographic assumptions

Actuarial loss from changes in experience adjustments

Benefits paid

Expenses 

At 31 December 2015

108

Countrywide plc  Annual Report 2016

Financial statementsNotes to the financial statements continued 
 
25. Post‑employment benefits continued
Defined benefit pension arrangements continued
The major categories of scheme assets as a percentage of total scheme assets are:

Cash

UK equities

Overseas equities

UK fixed interest gilts

Corporate bonds

Other – GARS

Other – insured pensioners

2016
%

1

6

6

11

47

10

19

2015
%

1

5

6

11

46

11

20

100

100

Insured pensioners and cash constitute unquoted investments. All other investments are managed funds either quoted directly or 
comprising quoted investments. The Group does not have any of its own transferable instruments, property occupied or other assets 
used held as plan assets.

The amounts recognised in the income statement are: 

Current service cost

Net interest (income)/cost on pension scheme liabilities (within net finance costs)

Total charge to the income statement

The amounts recognised in the statement of comprehensive income are: 

Actuarial gain on scheme assets

Actuarial (loss)/gain on scheme liabilities:

Actuarial (loss)/gain from changes in financial assumptions

Actuarial gain from changes in demographic assumptions

Changes due to experience adjustments

Other comprehensive income

Deferred tax adjustment arising on the pension scheme assets and liabilities

Cumulative actuarial loss recognised in the statement of comprehensive income (after tax)

The principal assumptions made by the actuaries were: 

Rate of increase in pensions in payment and deferred pensions:

– on benefits earned prior to 1 December 1999

– on benefits earned after 1 December 1999

Discount rate

RPI inflation

CPI inflation

Expected net return on plan assets

Cash commutation

Life expectancy at age 65 (years):

– male pensioner member

– female pensioner member

– male pensioner non-member (age 45 now)

– female pensioner non-member (age 45 now)

2016
£’000

377

(12)

365

2016
£’000

4,782

(9,565)

—

—

(4,783)

909

(3,874)

(8,403)

2015
£’000

193

154

347

2015
£’000

1,121

1,700

1,029

(602)

3,248

(650)

2,598

(4,529)

2016

2015

4.30%

3.40%

2.60%

3.00%

2.00%

2.60%

20%

22.6

24.6

24.3

26.5

4.20%

3.10%

3.70%

2.20%

1.20%

3.50%

20%

22.5

24.2

24.5

26.4

To develop the expected long term rate of return on assets assumption, the Group considered the current level of expected returns on 
risk-free investments (primarily government bonds), the historical level of the risk premium associated with the other asset classes in which 
the portfolio is invested and the expectations for future returns of each asset class. The expected return for each asset class was then 
weighted based on the target assets allocation to develop the expected long term rate of return on assets assumption for the portfolio. 

Annual Report 2016  Countrywide plc

109

Financial statements 
 
 
 
 
25. Post‑employment benefits continued
Sensitivity analysis
The results of the calculations are sensitive to the assumptions used. The defined benefit obligation position revealed by IAS 19 calculations 
must be expected to be volatile, principally because the market value of the assets (with a significant exposure to equities) is being compared 
with a liability assessment derived from corporate bond yields. However, the Group has taken steps to mitigate these risks of asset 
volatility, including insuring some of the pensioners (as illustrated by the asset portfolio).

The Trustees of the Scheme invest the assets in line with the statement of investment principles, which has been established taking into 
consideration the liabilities of the Scheme and the investment risk that the Trustees are willing to take after consideration of the strength 
of the employer covenant. There is no direct use of derivative strategies, although this may be employed by the GARS Fund. The Scheme 
also has a number of annuity policies with insurance companies written in the name of the Trustees that provide pension payments to some of 
the pensioner membership. The Scheme also invests in gilt and corporate bond funds which provide some protection for the Scheme 
with regards to interest and inflation risk.

The sensitivity analyses (below) are based on a change in an assumption while holding all other assumptions constant. In practice, 
this is unlikely to occur, and changes in some of the assumptions may be correlated. 

Defined benefit obligation

Discount rate less 0.25%

RPI and linked assumptions plus 0.25%

Members living one year longer than assumed

Defined benefit obligation trends: 

Scheme assets

Scheme liabilities

Scheme deficit

Experience (loss)/gain on scheme liabilities

Gain from changes in the demographic assumptions for value 
of scheme liabilities

(Loss)/gain from changes in the assumptions for value 
of scheme liabilities

Experience gain/(loss) adjustments on assets 

2016
£’000

53,540

(57,203)

(3,663)

—

—

(9,565)

4,782

Defined
benefit obligation
£’000

57,203

59,386

57,448

59,719

Fair value
of assets
£’000

53,540

53,783

53,545

54,122

Deficit
£’000

3,663

5,603

3,903

5,597

Change from
disclosed deficit
£’000

—

1,940

240

1,934

2015
£’000

2014
£’000

2013
£’000

2012
£’000

47,435

45,524

39,143

37,906

(47,850)

(50,740)

(43,581)

(44,518)

(415)

(602)

1,029

1,700

1,121

(5,216)

(4,438)

(6,612)

1,156

84

1,015

644

—

—

(6,667)

4,252

28

(474)

(1,150)

(513)

Expected maturity analysis of undiscounted pension benefits at 31 December 2016:

Undiscounted pension benefits

26. Share capital 
Called up issued and fully paid ordinary shares of 1 pence each

At 1 January 2016

Share capital issued

At 31 December 2016

Less than 
one year
£’000

2,068

Between one
and two years
£’000

Between two
and five years
£’000

2,153

6,734

Over 
five years
£’000

77,264

Total
£’000

88,219

Number

219,641,834

51,138

219,692,972

£’000

2,196

1

2,197

At 31 December 2016, 3,371,972 of the shares disclosed above have been subject to share buy-back and were held in treasury.

The Company acquired 4,534,655 of its own shares through purchases on the London Stock Exchange throughout February to June 2016. 
The total amount paid to acquire the shares was £16,524,000. The shares were held as ‘treasury shares’. The Company then reissued 
1,162,683 of these shares in March 2016 and May 2016 in respect of the IPO option vesting. All shares issued by the Company were fully paid. 
An additional 51,138 shares were issued at nominal value to complete the satisfaction of the IPO options crystallising in March 2016 as 
insufficient treasury shares were held at that point in time.

Where the Employee Benefit Trust purchases the Company’s equity share capital (treasury shares), the consideration paid, including any 
directly attributable incremental costs (net of income taxes), is deducted from equity attributable to the Company’s equity holders until 
the shares are cancelled or reissued. At the year end, 908,886 shares (2015: 449,172 shares), costing £3,723,609 (2015: £2,241,000), 
were held in relation to matching shares of the SIP scheme.

110

Countrywide plc  Annual Report 2016

Financial statementsNotes to the financial statements continued 
 
27. Share‑based payments
The Group operates a number of share-based payment schemes for executive directors and other employees. The Group has no 
legal or constructive obligation to repurchase or settle any of the options in cash. The total cost recognised in the income statement 
was £2,465,000 in the year ended 31 December 2016 (2015: £3,372,000), comprising £2,261,000 (2015: £3,226,000) of equity-settled 
share-based payments, and £204,000 (2015: £146,000) in respect of cash-settled share-based payments for the dividend accrual associated 
with those options. Employer’s NI is being accrued, where applicable, at the rate of 13.8%, which management expects to be the prevailing 
rate at the time the options are exercised, based on the share price at the reporting date. The total NI charge for the year was £12,000 
(2015: £1,022,000).

The following table analyses the total cost between each of the relevant schemes, together with the number of options outstanding:

IPO plan

Long term incentive plan

Deferred share bonus plan

Share incentive plan

Outstanding at 31 December

2016

2015

Charge
£’000

322

1,252

128

763

Number 
of options
(thousands) 

—

3,225

123

909

Charge
£’000

3,288

(510)

78

516

2,465

4,257

3,372

Number 
of options
(thousands) 

1,221

2,033

59

449

3,762

A summary of the main features of each scheme is given below. The schemes have been split into two categories: executive schemes 
and other schemes. For further details on executive schemes, see the remuneration report on pages 52 to 66.

Executive schemes
IPO plan
At the time of the flotation in March 2013, the Company granted nil-cost share options to executive directors and designated senior 
management as one-off awards in recognition of the loss of rights under a management incentive package that terminated prior to, 
and as a result of, the flotation.

50% of the IPO options granted to the executive directors became exercisable on the second anniversary of the date of granting the 
IPO option; the remaining 50% of the IPO options became exercisable on the third anniversary of the date of granting the IPO option. 
IPO options granted to other participants became exercisable on the second anniversary of the date of granting the IPO option. 
The number of options that vested in March 2015 was subject to the performance criterion based on EBITDA for 2014 as well 
as continued service and the vesting level achieved was 83%. The same criterion applied to the options that vested in March 2016.

Long term incentive plan (LTIP)
The LTIP is open to executive directors and designated senior management, and awards are made at the discretion of the Remuneration 
Committee. Awards are subject to market and non-market performance criteria and generally vest over a three-year period.

Deferred share bonus plan (DSBP)
The Group operates a DSBP for executive directors and other senior employees whose bonus awards are settled partly in cash and partly 
in nil-cost share options at the discretion of the Remuneration Committee. The number of options that will vest is subject to market 
performance criteria over a three-year period and continued service.

Other schemes
Share incentive plan (SIP)
An HMRC approved share incentive plan was introduced in October 2013. Under the SIP, eligible employees are invited to make regular 
monthly contributions into a scheme operated by Capita. Ordinary shares in the Company are purchased at the current market price and 
since May 2016 an award of two matching shares is made for every three shares acquired by an employee, subject to a vesting period of 
three years from the date of each monthly grant. Prior to May 2016, the award comprised one matching share for every two shares 
acquired by an employee.

The aggregate number of share awards outstanding for the Group is shown below:

2016

2015

Executive schemes*

Other schemes

Executive schemes*

Other schemes

IPO 
Number 
of options 
(thousands)

LTIP 
Number 
of options 
(thousands)

DSBP 
Number 
of options 
(thousands)

SIP * 
Number 
of options 
(thousands)

IPO 
Number 
of options 
(thousands)

LTIP 
Number 
of options 
(thousands)

DSBP 
Number 
of options 
(thousands)

SIP * 
Number 
of options 
(thousands)

1,221

—

(1,221)

—

—

2,033

2,455

—

(1,263)

3,225

59

90

—

(26)

123

449

604

—

(144)

909

7,185

—

(4,579)

(1,385)

1,221

1,550

1,130

—

(647)

2,033

—

59

—

—

59

225

228

—

(4)

449

At 1 January

Granted

Exercised

Lapsed

At 31 December

* Executive schemes are granted at £Nil consideration and SIP matching shares are granted at £Nil consideration.

Annual Report 2016  Countrywide plc

111

Financial statements 
27. Share‑based payments continued
Other schemes continued
Share incentive plan (SIP) continued
The IPO options that became exercisable on the third anniversary of the date of granting the IPO was the only scheme exercisable 
at the year end. The LTIP award that was granted on 6 September 2013 lapsed during the year, as minimum threshold levels set out 
in the performance conditions were not met.

Share options outstanding at the end of the year have the following expiry date (and all have £Nil exercise prices):

Grant – vest

IPO plan

Expiry date

Exercise price
pence

Share options (thousands)

2016

2015

18 March 2013–18 March 2015/2016

18 March 2021

LTIP grants

6 September 2013–6 September 2016

21 March 2014–21 March 2017

8 September 2014–8 September 2017

16 March 2015–16 March 2018

31 March 2015–31 March 2018

6 September 2023

21 March 2024

8 September 2024

16 March 2025

31 March 2025

21 September 2015–21 September 2018

21 September 2025

22 March 2016-22 March 2019

26 September 2016-22 March 2019

22 March 2026

22 March 2026

26 September 2016-26 September 2019

26 September 2026

DSBP

22 May 2015–22 May 2018

5 May 2016-5 May 2019

SIP

Monthly rolling grants and vesting three years later

22 May 2025

5 May 2026

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

288

246

598

24

100

1,666

222

81

43

80

1,221

561

363

246

730

24

109

—

—

—

59

—

909

4,257

449

3,762

The following information is relevant to the determination of the fair value of the awards granted during the year under the schemes:

Option pricing model

Share price at grant date

Exercise price

IPO 
plan

LTIP 
(TSR condition)

LTIP 
(EPS condition)

DSBP

Share 
incentive plan

Binomial
 Lattice

Monte Carlo/
Stochastic

Black
Scholes

Fair value
at grant date

Fair value
at grant date

350p 216p–660p 216p–660p 352p–576p

172–656p

0p

0p

0p

0p

0p

Weighted average contractual life

2.2 years

2.96 years

2.96 years

3 years

3 years

Expected dividend yield

Risk-free interest rate

Volatility

1.5% 1.4–6.94% 1.4–6.94% 2.6–4.26%

1.8% 0.092–0.9%

n/a 0.43–0.8%

n/a 19.6–38.5%

n/a

n/a

n/a

n/a

n/a 

112

Countrywide plc  Annual Report 2016

Financial statementsNotes to the financial statements continued28. Other reserves
The following table provides a breakdown of ‘other reserves’ shown on the consolidated statement of changes in equity:

Balance at 1 January 2015

Currency translation differences

Realisation of capital reorganisation reserve 
on liquidation of Countrywide Holdings, Ltd

Disposal of fair value of available-for-sale financial assets

Movement in fair value of available-for-sale financial assets

Utilisation of treasury shares for IPO options

Purchase of treasury shares

Balance at 1 January 2016

Currency translation differences

Disposal of fair value of available-for-sale financial assets

Movement in fair value of available-for-sale financial assets

Cash flow hedge: fair value losses

Cash flow hedge: deferred tax on losses

Utilisation of treasury shares for IPO options

Purchase of treasury shares

Balance at 31 December 2016

Capital
reorganisation
reserve
£’000

92,820

—

(92,820)

—

—

—

—

—

—

—

— 

— 

— 

—

—

—

Hedging
reserve
£’000

Foreign
exchange 
reserve
£’000

Available-for-sale
financial assets 
reserve
£’000

Treasury 
share
reserve
£’000

Total
£’000

20,552

(14,516)

98,683

—

—

—

—

—

—

—

—

—

—

—

(2,367)

473

—

—

(173)

(255)

—

—

—

—

—

(428)

136

—

—

— 

— 

—

—

—

—

(237)

7,836

—

—

28,151

—

(29,943)

2,132

—

—

—

—

(1,894)

(292)

340

—

—

—

—

20,035

(7,760)

(2,241)

—

—

—

—

—

4,246

(18,100)

(16,095)

(255)

(92,820)

(237)

7,836

20,035

(7,760)

25,482

136

(29,943)

2,132

(2,367)

473

4,246

(18,100)

(17,941)

The following describes the nature and purpose of each reserve within shareholders’ equity: 

Share premium 
The amount subscribed for share capital in excess of nominal value less any costs directly attributable to the issue of new shares.

Capital reorganisation reserve
The capital reorganisation reserve represents the difference between the share capital of the Company and the share capital, share 
premium and capital redemption reserve of Countrywide Holdings, Ltd at the point of the exchange of equity interests on 19 March 2013.

Treasury share reserve
The treasury share reserve represents the consideration paid when the Company acquires its own shares and holds them as treasury 
shares, as well as when the Employee Benefit Trust purchases the Company’s equity share capital, until the shares are reissued. See note 26 
for full details of treasury shares held.

Foreign exchange reserve
The foreign exchange reserve represents the difference arising from the changes to foreign exchange rates upon assets and liabilities 
of overseas subsidiaries.

Available-for-sale financial assets reserve
The available-for-sale financial assets reserve represents the unrealised gain arising on the revaluation of these assets. Following the sale 
of the Group’s residual interest in ZPG Plc, £29.9 million of the gain was recycled into the income statement.

Hedging reserve
The hedging reserve represents the fair value movements on the interest swap to hedge the interest cash flows on the first proportion 
of the revolving credit facility in alignment with forecast drawdowns. 

Retained earnings
Cumulative net gains and losses recognised in the Group income statement and pension scheme gains and losses, movement in fair value 
of available-for-sale financial assets and deferred tax on share-based payments recognised in the statement of comprehensive income.

Annual Report 2016  Countrywide plc

113

Financial statements29. Acquisitions during the year
During the year the Retail business unit acquired four businesses as part of its targeted acquisition strategy to expand in certain under-represented 
geographical areas. The total consideration in respect of these acquisitions was £23.9 million, the most significant of which was on 1 March 2016, 
when the Group acquired 100% of the equity share capital of Finders Keepers for the consideration noted in the table below. The London 
business unit acquired two businesses as part of its targeted acquisition strategy to expand in certain under-represented geographical 
areas, for a consideration of £1.5 million. The Financial Services business unit acquired two businesses, The Buy to Let Business and 
Mortgage Bureau, as part of its targeted acquisition strategy to expand the Group’s financial services offering, particularly in niche areas 
such as buy to let mortgaging and remortgaging, for a total consideration of £9.8 million. The B2B business unit acquired two businesses 
as part of its targeted acquisition strategy to expand the Group’s commercial offering, for a consideration of £4.6 million.

Intangible assets

Property, plant and equipment

Trade and other receivables

Cash at bank

Trade and other payables

Corporation tax

Deferred tax

Provisions

Net assets 

Goodwill

Consideration

Settled by:

Initial consideration

Deferred consideration 

Cash paid 

Cash at bank

Net cash flow arising from acquisitions

Revenue post-acquisition

Profit post-acquisition

Proforma revenue to 31 December 2016

Proforma profit to 31 December 2016

Finders Keepers
£’000

5,994

333

2,515

3,118

(1,882)

(105)

(1,210)

—

8,763

12,136

20,899

19,649

1,250

20,899

19,649

(3,118)

16,531

9,841

2,215

11,414

2,755

The Buy to Let
Business
£’000

5,056

34

47

898

(312)

(82)

(949)

—

4,692

854

5,546

3,358

2,188

5,546

3,358

(898)

2,460

3,509

689

4,050

802

Mortgage
Bureau
£’000

2,470

33

623

1,037

(348)

(253)

(497)

(274)

2,791

1,454

4,245

4,245

—

4,245

4,245

(1,037)

3,208

2,770

352

3,633

344

Other
£’000

2,332

202

1,821

1,357

(1,029)

(392)

(469)

—

3,822

5,243

9,065

8,560

505

9,065

8,560

Total
£’000

15,852

602

5,006

6,410

(3,571)

(832)

(3,125)

(274)

20,068

19,687

39,755

35,812

3,943

39,755

35,812

(1,357)

(6,410)

7,203

4,683

1,026

5,652

1,233

29,402

20,803

4,282

24,749

5,134

The acquired receivables for all acquired businesses are all current and their fair value is not materially different. There are no contractual 
cash flows that are not expected to be collected. The goodwill recognised by the Group upon acquisition has no impact on tax deductions. 
No other contingent liabilities, not included in the net assets above, have been identified on these acquisitions. 

The goodwill of £19.7 million arises from a number of factors including expected synergies, cost reductions from purchasing and 
processing efficiencies, and unrecognised assets such as the assembled workforces.

The deferred consideration noted above is payable over a period of up to three years as fixed payments at specified times in line with the 
purchase agreements. In addition, contingent consideration arrangements arising on four of the acquisitions made during the year require 
the Group to pay in cash a potential undiscounted maximum aggregate amount of £19.2 million.

Each of these contingent consideration arrangements require the vendors to remain in employment and as such have been treated as 
a post-combination employment expense, excluded from the consideration noted above, and are being accrued over the relevant periods 
of one to five years specific to each of the agreements. £19.2 million of this contingent consideration is also subject to performance 
conditions being satisfied. These are target EBITDA levels which must be achieved in order to realise the full payment, with a reduced 
payment made if targets are not fully met. Accruals for contingent consideration will be reviewed at each period end as future earn-out 
assumptions are revisited and any credits to the income statement in respect of downward revisions to estimates will be treated in the 
same way. £17.9 million of this potential contingent consideration is payable, on two material acquisitions, between one to three and at 
five years after the acquisition dates depending on the profitability of those subsidiaries in the relevant years and the former owners 
being continuously employed over the earn-out period. The fair value of the related contingent consideration liability, estimated by 
applying the income approach, was revisited at the year end and accrued at £1.7 million, are based on assumed profitability. If the future 
profitability of the entities was to decline, with a reduction in EBITDA by 10%, the size of the contingent consideration would decrease by 
approximately £0.9 million.

The costs of these acquisitions amounted to £0.9 million (2015: £1.1 million) and have been written off to profit and loss.

30. Acquisitions during the prior year 
During the prior year the Group acquired 36 businesses. The total consideration paid was £76.3 million and goodwill recognised was 
£53.1 million. Changes to the provisional fair values have been booked in the current year. The proforma revenue and EBITDA generated 
by these businesses in 2015 was £67.4 million and £12.8 million respectively.

114

Countrywide plc  Annual Report 2016

Financial statementsNotes to the financial statements continued 
31. Operating lease commitments – minimum lease payments 
Commitments under non-cancellable operating leases due are as follows: 

Within one year

Later than one year and less than five years

After five years

2016

2015

Property 
£’000 

23,417

48,658

18,371

90,446

Vehicles,
plant and
equipment 
£’000 

14,763

20,753

—

Property 
£’000 

24,432

51,723

47,292

Vehicles,
plant and
equipment 
£’000 

14,218

22,717

2

35,516

123,447

36,937

At 31 December 2016, the Group had sub-leased a number of surplus premises and was entitled to receive rents under non-cancellable 
leases as follows:

Sub‑leases

Within one year

Later than one year and less than five years

After five years

32. Financial instruments
Financial instruments by category

Assets as per balance sheet

Available-for-sale financial assets

Trade and other receivables excluding prepayments

Cash and cash equivalents

Liabilities as per balance sheet

Borrowings (excluding finance lease liabilities)

Finance lease liabilities

Derivative financial instruments

Trade and other payables excluding non-financial liabilities

Assets as per balance sheet

Available-for-sale financial assets

Trade and other receivables excluding prepayments

Cash and cash equivalents

Liabilities as per balance sheet

Borrowings (excluding finance lease liabilities)

Finance lease liabilities

Put options

2016
£’000

385

755

150

2015
£’000

528

769

205

1,290

1,502

31 December 2016

Loans and
receivables
£’000

—

99,209

45,326

Available 
for sale
£’000

16,058

—

—

Total
£’000

16,058

99,209

45,326

144,535

16,058

160,593

31 December 2016

Derivatives
used for
hedging
£’000

Other financial
liabilities at
amortised cost
£’000

Total
£’000

—

—

2,367

289,476

289,476

3,750

—

3,750

2,367

—

80,953

80,953

2,367

374,179

376,546

31 December 2015

Loans and
receivables
£’000

—

102,415

24,336

126,751

Available 
for sale
£’000

57,760

—

—

57,760

31 December 2015

Liabilities at
fair value through
profit and loss
£’000

Other financial
liabilities at
amortised cost
£’000

Total
£’000

57,760

102,415

24,336

184,511

Total
£’000

199,128

199,128

—

— 

2,700

10,120

—

10,120

2,700

96,627

2,700

305,875

308,575

Annual Report 2016  Countrywide plc

115

Trade and other payables excluding non-financial liabilities

—

96,627

Financial statements 
 
 
 
 
 
33. Financial risk management 
Financial risk factors
The Group is exposed through its operations to one or more of the following financial risks: 
•  cash flow and fair value interest rate risk;
•  liquidity risk;
•  counterparty credit risk; and
•  price risk.
The policy for managing these risks is set by the Board following recommendations from the chief financial officer. Certain risks are 
managed centrally, while others are managed locally following guidelines communicated from the centre. The policy for each of the 
above risks is described in more detail below. 

Cash flow and fair value interest rate risk
The Group’s interest rate risk arises from long term borrowings. Borrowings issued at variable rates expose the Group to cash flow interest rate 
risk which is partially offset by cash held at variable rates. Borrowings issued at fixed rates expose the Group to fair value interest rate risk.

The Group manages its cash flow interest rate risk on the first proportion of the revolving credit facility by using floating-to-fixed interest 
rate swaps. Such interest rate swaps have the economic effect of converting borrowings from floating rates to fixed rates. Under the interest 
rate swaps the Group agrees with other parties to exchange, monthly, the difference between fixed contract rates and floating rate 
interest amounts calculated by reference to the agreed notional amounts.

The interest profile of the Group’s financial assets and liabilities are as follows:

Floating rate assets

Fixed rate assets

Interest-free assets

Total financial assets

Floating rate liabilities

Fixed rate liabilities

Interest-free liabilities

Total financial liabilities

2016
£’000

5,313

40,408

114,872

160,593

71,644

222,949

81,953

376,546

2015
£’000

21,246

3,090

160,175

184,511

198,128

10,120

100,327

308,575

The average rate at which the fixed rate liabilities were fixed in 2016 was 3.58% (2015: 5.53%) and the average period for which the 
liabilities were fixed was 365 days (2015: 365 days). 

There is no material difference between the book and the fair values of the financial assets and liabilities. 

The interest payable on the revolving credit facility is at variable rates.

The Group’s exposure to the risk of changes in market interest rates relates primarily to the Group’s liabilities secured on a floating basis 
which are managed centrally. The following table demonstrates the sensitivity to a reasonably possible change in interest rates on the 
portion of liabilities exposed to the floating rates. 

Increase in basis points 

Effect on profit before tax (£’000)

Decrease in basis points

Effect on profit before tax (£’000)

2016
£’000

100

(749)

(50)

374

2015
£’000

100

(2,000)

(50)

1,000

Liquidity risk 
The liquidity risk of each Group entity is managed centrally by the Group treasury function which monitors rolling forecasts of the Group’s 
liquidity requirements to ensure it has sufficient cash to meet operational needs whilst maintaining sufficient headroom on its undrawn 
committed borrowing facilities. 

The Group aims to mitigate liquidity risk by managing cash generation of its operations and acquisition strategy. Acquisitions are carefully 
selected with authorisation limits operating up to Group Board level and cash payback periods as applied as part of the investment appraisal 
process. The Group is also cash generative as demonstrated by the cash from operations. The requirement to pay creditors is managed 
through future cash generation and, if required, the revolving credit facility. 

The Group monitors its risk of a shortage of funds by daily cash reporting. This reporting considers maturity of both its financial investments 
and financial assets (e.g. trade receivables and other financial assets) and projected cash flows from operations. The Group’s objective is 
to maintain a balance between continuity of funding and flexibility for potential acquisitions. 

116

Countrywide plc  Annual Report 2016

Financial statementsNotes to the financial statements continued33. Financial risk management continued
Liquidity risk continued
All surplus cash held by the operating entities is transferred to Group treasury and managed centrally to maximise the returns on deposits 
through economies of scale. The type of cash instrument used and its maturity date will depend on the Group’s forecast cash requirements. 
The Group maintains an overdraft facility with a major banking corporation to manage any unexpected short term cash shortfalls. 

The Group has a £340 million revolving credit facility which incurs interest payments on defined one, three or six-month periods. 

The Group’s discounted financial liabilities (excluding available-for-sale financial assets) at the year end were as follows:

Trade payables

Other financial liabilities

Deferred consideration

Borrowings

Finance lease liabilities

Derivative financial instruments

Accruals and other payables

2016
£’000

2015
£’000

16,333

13,261

—

6,164

2,700

7,987

289,476

199,128

3,750

2,367

10,120

—

58,456

75,379

376,546

308,575

The table below analyses the Group’s financial liabilities into relevant maturity groupings based on the remaining period at the balance 
sheet date to the contractual maturity date. The amounts disclosed in the table are contractual undiscounted cash flows.

In less than one year

In more than one year but not more than two years

In more than two years but less than three years

In more than three years but not more than four years

In more than four years but less than five years

Over five years

* Refer to note 20 of the consolidated financial statements.

Counterparty credit risk 
The Group’s financial assets (excluding available-for-sale financial assets) at the year end were as follows:

Cash and cash equivalents

Trade receivables

Amounts due from customers for contract work

Other receivables

2016
£’000

65,718

11,968

Reclassified *
2015
£’000

99,018

2,599

4,163

204,991

293,076

988

1,045

967

—

1,000

376,958

308,575

2016
£’000

45,326

80,054

3,368

15,787

2015
£’000

24,336

80,761

2,241

19,413

144,535

126,751

As stated in note 17, trade and other receivables are current assets and are expected to convert to cash over the next twelve months.

There are no significant concentrations of credit risk within the Group. The Group is exposed to credit risk from sales. It is Group policy, 
implemented locally, to assess the credit risk of major new customers before entering contracts. The majority of customers use the Group’s 
services as part of a housing transaction and consequently the sales are paid from the proceeds of the house sale. The majority of the commercial 
customers and the major lenders, customers of the Surveying and Asset Management businesses, are large financial institutions and as such the 
credit risk is not significant. The maximum credit risk exposure relating to financial assets is represented by the carrying value as at the balance 
sheet date. The following table presents a breakdown of the gross trade receivables between the three main types of customer:

Individual customers

Major lenders

Other commercial customers

2016
£’000

31,797

10,346

41,332

83,475

2015
£’000

28,525

13,381

41,979

83,885

Annual Report 2016  Countrywide plc

117

Financial statements 
33. Financial risk management continued
Counterparty credit risk continued
The Group treasury function manages the Group’s cash balances and seeks to achieve reasonable rates of interest, but preservation of 
the capital is the overriding priority. A list of accepted deposit institutions is maintained and their credit ratings are kept under review. 
The following table presents a breakdown of cash at bank and short term deposits (the rest of ‘cash and cash equivalents’ is cash in hand):

Aa2

A1

A2

A3

Other

2016
£’000

10,445

32,780

—

1,975

126

2015
£’000

—

3,390

5,986

14,960

—

45,326

24,336

Price risk
The Group is exposed to price risk because of investments held by the Group and classified on the consolidated balance sheet as 
available-for-sale amounting to £16,058,000 (2015: £57,760,000). If the price used in the 2016 year-end valuation had decreased 
by 5% the carrying value of the investment and the unrealised gain recorded within the statement of comprehensive income would 
have reduced by £0.7 million.

34. Capital management
The Group’s objectives when managing capital are to safeguard the Group’s ability to continue as a going concern in order to provide 
returns for shareholders and other stakeholders and to maintain an optimal capital structure to reduce the cost of capital.

In order to maintain or adjust the capital structure, the Group may adjust the amount of debt (subject to certain restrictions under the term 
loan facility), adjust the amount of dividends paid to shareholders, return capital to shareholders, issue new shares or sell assets to reduce debt. 

The Group defines capital as the total of equity shareholders’ funds and long term borrowings net of available cash balances:

Borrowings (note 20)

Cash and cash equivalents (note 18)

Net debt

Shareholders’ equity

Total capital

Gearing ratio

2016
£’000

2015
£’000

293,226

209,248

(45,326)

(24,336)

247,900

479,548

727,448

34%

184,912

544,476

729,388

25%

During the year, the Group has complied with any capital restrictions and covenant requirements in respect of leverage and interest 
cover ratios associated with the term loan facility.

Net debt excludes derivative financial instruments. Details of the interest rate swap liability are disclosed in note 21.

Fair value estimation 
The table below analyses financial instruments carried at fair value, by valuation method. The different levels have been defined, 
in accordance with IFRS 13 ‘Fair value measurement’, as follows:
•  quoted prices (unadjusted) in active markets for identical assets or liabilities (Level 1);
•  inputs other than quoted prices included in Level 1 that are observable for the asset or liability, either directly (that is, as prices) or indirectly 

(that is, derived from prices) (Level 2); and

•  inputs for the asset or liability that are not based on observable market data (that is, unobservable inputs) (Level 3).
The following table presents the Group’s assets and liabilities that are measured at fair value at 31 December 2016:

Assets

Available-for-sale financial assets

Liabilities

Derivative financial instrument – interest rate swap

Contingent consideration

Level 1 
 £’000

Level 2
 £’000

Level 3
 £’000

Total
 £’000

—

—

—

14,139

1,919

16,058

2,367

—

2,367

—

13,163

—

118

Countrywide plc  Annual Report 2016

Financial statementsNotes to the financial statements continued34. Capital management continued
Fair value estimation continued
The following table presents the Group’s assets and liabilities that are measured at fair value at 31 December 2015: 

Assets

Available-for-sale financial assets

Liabilities

Put options

Contingent consideration

Level 1 
 £’000

Level 2
 £’000

Level 3
 £’000

Total
 £’000

42,856

14,455

449

57,760

—

—

—

—

2,700

8,072

2,700

—

There was no change in valuation technique from that applied at 31 December 2015 to the investment property fund (within available-for-sale 
financial assets), which is based on the receipt of a net asset valuation statement from the trustees on a quarterly basis, and the fair value 
hierarchy of the investment within the fund has remained at Level 2. 

The fair value of the investment property fund at 31 December 2016 has been arrived at on the basis of a valuation carried out at that 
date by CBRE Limited, independent valuers not connected with the Group. The valuation conforms to International Valuation Standards. 
The fair value was determined based on comparable market transactions on arm’s length terms and has been based on the Market Rent 
valuation technique.

The fair value of Level 2 derivatives are estimated by discounting the future contractual cash flows using appropriate yield curves based 
on quoted market rates at the current period end.

In 2015, Level 1 financial assets comprised quoted equity instruments in ZPG Plc (ZPG shares) which have been disposed of during 2016.

Fair value measurements using significant unobservable inputs (Level 3) and valuation processes
The following changes were made in Level 3 instruments for the years under review:

Opening balance at 1 January

Acquisitions

Disposals

Contingent consideration paid

Gains and losses recognised in profit or loss

2016

Contingent
consideration
in a business
combination

8,072

—

—

(1,744)

6,835

Available‑for‑sale
financial assets
 £’000

449

1,504

(34)

—

—

Closing balance at 31 December

1,919

13,163

Put options
 £’000

Available-for-sale
financial assets
 £’000

2,700

(2,700)

—

—

—

—

125

324

—

—

—

449

2015

Contingent
consideration
in a business
combination

—

—

—

(875)

8,947

8,072

Put options 
 £’000

2,560

—

—

—

140

2,700

As noted in note 19, the fair value of put options at 31 December 2015 of £2,700,000, to acquire the non-controlling interest in Capital Private 
Finance Limited, was restated to the present value of the expected redemption amount, which was based on management’s expectation 
of performance, consistent with operating plans approved. The Group exercised the put options in July 2016 at £2,700,000.

The contingent consideration relates to amounts payable in the future on nine acquisitions (four arising in the current year and five in the 
prior year). The amounts payable are based on the amounts agreed in the contracts and based on the future profitability of each entity 
acquired. In valuing each provision, estimates have been made as to the future profitability of each entity at this date. See note 29 for 
disclosures of the measurement of contingent consideration.

The Group’s finance department performs the valuations of financial instruments measured at fair value required for financial reporting 
purposes, including Level 3 fair values. This team reports directly to the Chief Financial Officer and the Audit and Risk Committee.

The fair value of all other financial assets and liabilities approximates to their carrying value, including available-for-sale financial assets 
acquired during the year where purchase cost is recent and has been assumed as equivalent to fair value at the year end.

Annual Report 2016  Countrywide plc

119

Financial statements35. Related party transactions 
Key management compensation is given in note 6(b). Other related party transactions are as follows: 

Trading transactions 

Related party relationship

Joint venture

Joint venture

Transaction type

Purchases by Group

Rebate received/receivable

The Buy To Let Group – Subsidiary

Loan payable

Oaktree Capital Management

Director’s fee paid

Transaction amount

Balance (owing)/owed

2016
 £’000

(2,415)

2,165

109

40

2015
 £’000

(2,567)

2,792

—

40

2016
 £’000

(169)

1,134

1,699

10

2015
 £’000

(192)

1,441

—

10

These transactions are trading relationships which are made at market value. There is a loan payable within The Buy To Let Group Limited 
of £1,590,000 (and associated interest) that is payable to the joint shareholder and director in February 2019 with interest payable at 8% 
per annum. The Company has not made any provision for bad or doubtful debts in respect of related party debtors nor has any guarantee 
been given during 2016 regarding related party transactions.

36. Events after the balance sheet date
Despite the uncertain market environment, we remain committed to reducing our leverage and at the same time facilitate the 
acceleration of our ability to future proof the business and exploit growth opportunities. To that end, and following consultations 
with our major shareholders, the Board has decided to make a small placing of up to 9.99% of our share capital available via 
a cash box structure today. 

120

Countrywide plc  Annual Report 2016

Financial statementsNotes to the financial statements continuedIndependent auditors’ report
to the members of Countrywide plc

Report on the company financial statements
Our opinion
In our opinion, Countrywide plc’s company financial statements (the “financial statements”):
•  give a true and fair view of the state of the company’s affairs as at 31 December 2016;
•  have been properly prepared in accordance with United Kingdom Generally Accepted Accounting Practice; and
•  have been prepared in accordance with the requirements of the Companies Act 2006.
What we have audited
The financial statements, included within the Annual Report, comprise:
•  the company balance sheet as at 31 December 2016;
•  the company statement of changes in equity for the year then ended;
•  the accounting policies; and
•  the notes to the financial statements, which include other explanatory information.
Certain required disclosures have been presented elsewhere in the Annual Report, rather than in the notes to the financial statements. 
These are cross-referenced from the financial statements and are identified as audited.

The financial reporting framework that has been applied in the preparation of the financial statements is United Kingdom Accounting Standards, 
comprising FRS 101 “Reduced Disclosure Framework”, and applicable law (United Kingdom Generally Accepted Accounting Practice).

Other required reporting
Consistency of other information and compliance with applicable requirements
Companies Act 2006 reporting
In our opinion, based on the work undertaken in the course of the audit:
•  the information given in the Strategic Report and the Directors’ Report for the financial year for which the financial statements are prepared 

is consistent with the financial statements; and

•  the Strategic Report and the Directors’ Report have been prepared in accordance with applicable legal requirements.
In addition, in light of the knowledge and understanding of the company and its environment obtained in the course of the audit, we are 
required to report if we have identified any material misstatements in the Strategic Report and the Directors’ Report. We have nothing to 
report in this respect.

ISAs (UK & Ireland) reporting
Under International Standards on Auditing (UK and Ireland) (“ISAs (UK & Ireland)”) we are required to report to you if, in our opinion, 
information in the Annual Report is:
•  materially inconsistent with the information in the audited financial statements; or
•  apparently materially incorrect based on, or materially inconsistent with, our knowledge of the company acquired in the course of 

performing our audit; or

•  otherwise misleading.
We have no exceptions to report arising from this responsibility.

Adequacy of accounting records and information and explanations received
Under the Companies Act 2006 we are required to report to you if, in our opinion:
•  we have not received all the information and explanations we require for our audit; or
•  adequate accounting records have not been kept by the company, or returns adequate for our audit have not been received from branches 

not visited by us; or

•  the financial statements and the part of the Directors’ Remuneration Report to be audited are not in agreement with the accounting records 

and returns.

We have no exceptions to report arising from this responsibility.

Directors’ remuneration
Directors’ Remuneration Report ‑ Companies Act 2006 opinion
In our opinion, the part of the Directors’ Remuneration Report to be audited has been properly prepared in accordance with the 
Companies Act 2006.

Other Companies Act 2006 reporting
Under the Companies Act 2006 we are required to report to you if, in our opinion, certain disclosures of directors’ remuneration 
specified by law are not made. We have no exceptions to report arising from this responsibility. 

Annual Report 2016  Countrywide plc

121

Financial statementsIndependent auditors’ report continued
to the members of Countrywide plc

Responsibilities for the financial statements and the audit
Our responsibilities and those of the directors
As explained more fully in the Directors’ Responsibilities Statement, the directors are responsible for the preparation of the financial 
statements and for being satisfied that they give a true and fair view.

Our responsibility is to audit and express an opinion on the financial statements in accordance with applicable law and ISAs 
(UK & Ireland). Those standards require us to comply with the Auditing Practices Board’s Ethical Standards for Auditors.

This report, including the opinions, has been prepared for and only for the parent company’s members as a body in accordance with 
Chapter 3 of Part 16 of the Companies Act 2006 and for no other purpose. We do not, in giving these opinions, accept or assume 
responsibility for any other purpose or to any other person to whom this report is shown or into whose hands it may come save where 
expressly agreed by our prior consent in writing.

What an audit of financial statements involves
We conducted our audit in accordance with ISAs (UK & Ireland). An audit involves obtaining evidence about the amounts and disclosures 
in the financial statements sufficient to give reasonable assurance that the financial statements are free from material misstatement, 
whether caused by fraud or error. This includes an assessment of: 
•  whether the accounting policies are appropriate to the parent company’s circumstances and have been consistently applied and 

adequately disclosed; 

•  the reasonableness of significant accounting estimates made by the directors; and 
•  the overall presentation of the financial statements. 
We primarily focus our work in these areas by assessing the directors’ judgements against available evidence, forming our own 
judgements, and evaluating the disclosures in the financial statements.

We test and examine information, using sampling and other auditing techniques, to the extent we consider necessary to provide 
a reasonable basis for us to draw conclusions. We obtain audit evidence through testing the effectiveness of controls, substantive 
procedures or a combination of both. 

In addition, we read all the financial and non-financial information in the Annual Report to identify material inconsistencies with the 
audited financial statements and to identify any information that is apparently materially incorrect based on, or materially inconsistent 
with, the knowledge acquired by us in the course of performing the audit. If we become aware of any apparent material misstatements 
or inconsistencies we consider the implications for our report. With respect to the Strategic Report, the Directors’ Report and the 
Corporate Governance Statement, we consider whether those reports include the disclosures required by applicable legal requirements.

Other matter
We have reported separately on the Group financial statements of Countrywide plc for the year ended 31 December 2016.

Christopher Burns (Senior Statutory Auditor)
for and on behalf of PricewaterhouseCoopers LLP
Chartered Accountants and Statutory Auditors 
London
9 March 2017

122

Countrywide plc  Annual Report 2016

Financial statementsCompany balance sheet
as at 31 December 2016

Fixed assets

Investments in subsidiaries

Current assets

Trade and other receivables

Cash at bank and in hand

Creditors: amounts falling due within one year

Net current assets

Total assets less current liabilities

Creditors: amounts falling due after more than one year

Net assets

Capital and reserves

Share capital

Share premium

Hedging reserve

Treasury share reserve

Profit and loss account

Total shareholders’ funds

* See notes 7 and 8.

Note

5

6

7

2016 
£’000

Reclassified *
2015 
£’000

386,372

386,372

254,476

260,810

40,063

3,369

294,539

264,179

(338)

(2,052)

294,201

680,573

262,127

648,499

8

(289,380)

(198,128)

391,193

450,371

10

2,197

2,196

211,838

211,839

(1,894)

(16,095)

195,147

391,193

 —

(2,241)

238,577

450,371

The notes on pages 125 to 128 form an integral part of the company (registration number: 08340090) financial statements.

These financial statements on pages 123 to 128 were approved by the Board of directors and signed on its behalf by:

Jim Clarke
Chief financial officer
9 March 2017

Annual Report 2016  Countrywide plc

123

Financial statements 
Share
capital
£’000

Share
premium
£’000

Hedging
reserve
£’000

Note

Treasury
share
reserve
£’000

Profit
and loss
account
£’000

Total
£’000

2,194 211,841

— (14,516) 96,490 296,009

—

—

2

—

—

—

—

—

—

(2)

—

—

—

—

—

—

—

—

— 191,840 191,840

— 191,840 191,840

—

—

—

—

3,226

3,226

— (7,760)

— (7,760)

— 20,035 (20,035)

—

—

— (32,944)

(32,944)

2,196 211,839

— (2,241) 238,577 450,371

—

—

— (8,646)

(8,646)

4

9

10

4

—

—

—

—

—

1

—

—

—

—

— (2,367)

—

473

— (1,894)

— (1,894)

—

—

(1)

—

—

—

—

—

—

—

— (2,367)

—

473

— (1,894)

— (8,646)

(10,540)

—

—

—

—

2,242

2,242

— (18,100)

— (18,100)

—

—

4,246

(4,246)

—

— (32,780)

(32,780)

2,197 211,838

(1,894)

(16,095) 195,147 391,193

Company statement of changes in equity
for the year ended 31 December 2016

Balance at 1 January 2015

Profit for the year

Total comprehensive income

Issue of shares for IPO options

Share-based payment transactions

Purchase of treasury shares

Utilisation of treasury shares for IPO options

Dividends paid

Balance at 31 December 2015

Loss for the year

Other comprehensive (expense)/income

Cash flow hedge: fair value losses

Cash flow hedge: deferred tax on losses

Total other comprehensive expense

Total comprehensive expense

Issue of shares for IPO options

Share-based payment transactions

Purchase of treasury shares

Utilisation of treasury shares for IPO options

Dividends paid

Balance at 31 December 2016

124

Countrywide plc  Annual Report 2016

Financial statementsNotes to the Company financial statements

1. General information and accounting policies 
(a) Basis of preparation
The separate financial statements of Countrywide plc (‘the Company’) have been prepared in accordance with Financial Reporting 
Standard 101, ‘Reduced Disclosure Framework’ (FRS 101). The financial statements have been prepared under the historical cost 
convention, as modified by the revaluation of derivative financial assets and liabilities measured at fair value through profit or loss, 
and in accordance with the Companies Act 2006 (the Act).

The preparation of the financial statements in conformity with FRS 101 requires the use of certain critical accounting estimates. It also 
requires management to exercise its judgement in the process of applying the Company’s accounting policies. The areas involving a 
higher degree of judgement or complexity, or areas where assumptions and estimates are significant to the financial statements, are 
disclosed in note 2. The principal accounting policies are set out below and have been applied consistently throughout the year.

As permitted under section 408 of the Act, the Company has elected not to present its own income statement for the year. The loss 
for the financial year was £8,646,000 (2015: profit of £191,840,000).

The following exemptions from the requirements of IFRS have been applied in the preparation of these financial statements, 
in accordance with FRS 101:
•  Paragraphs 45(b) and 46 to 52 of IFRS 2 ‘Share-based payment’ (details of the number and weighted average exercise prices of share 

options, and how the fair value of goods and services received was determined);

•  IFRS 7 ‘Financial instruments: Disclosures’;
•  Paragraphs 91 to 99 of IFRS 13 ‘Fair value measurement’ (disclosure of valuation techniques and inputs used for fair value measurement 

of assets and liabilities);

•  The following paragraphs of IAS 1 ‘Presentation of financial statements’:

•  10(d) (statement of cash flows);
•  16 (statement of compliance with all IFRS);
•  38A (requirement for minimum of two primary statements, including cash flow statements);
•  38B-D (additional comparative information);
•  111 (cash flow statement information); and
•  134-136 (capital management disclosures);

•  IAS 7 ‘Statement of cash flows’
•  Paragraph 30 and 31 of IAS 8 ‘Accounting policies, changes in accounting estimates and errors’ (requirement for the disclosure 

of information when an entity has not applied a new IFRS that has been issued but is not yet effective);

•  Paragraph 17 of IAS 24 ‘Related party disclosures’ (key management compensation); and
•  The requirements in IAS 24 ‘Related party disclosures’ to disclose related party transactions entered into between two or more members of a group.
(b) Going concern 
After making enquiries, the directors have a reasonable expectation that the Company has adequate resources to continue in operational 
existence. For this reason, they continue to adopt the going concern basis in the financial statements.

(c) Investments
Investments in subsidiaries are held at historical cost less provision for impairment. The carrying values of investments are reviewed 
for impairment when events or changes in circumstances indicate the carrying value may not be recoverable.

(d) Income tax
Income tax on the profit or loss for the year presented comprises current and deferred tax. Income tax is recognised in profit or loss 
except to the extent that it relates to items recognised directly in equity, in which case it is recognised in equity.

Current tax is the expected tax payable on the taxable income for the year, using tax rates enacted or substantively enacted at the balance 
sheet date, and any adjustment to tax payable in respect of previous years.

Deferred tax is provided using the balance sheet liability method, providing for temporary differences between the carrying amount 
of assets and liabilities for financial reporting purposes and the amounts used for taxation purposes.

The amount of deferred tax provided is based on the expected manner of realisation or settlement of the carrying amount of assets 
and liabilities, using tax rates enacted or substantively enacted at the balance sheet date.

A deferred tax asset is recognised only to the extent that it is probable that future taxable profits will be available against which the asset 
can be utilised. Deferred tax assets are reduced to the extent that it is no longer probable that the related tax benefit will be realised.

(e) Share-based payments
The cost of granting share options and other share-based remuneration to employees and directors is recognised through the income statement. 
These are equity settled and therefore the fair value is measured at the grant date. Where the share awards have non-market-related performance 
criteria the Company has used the Binomial Lattice and Black Scholes option valuation models to establish the relevant fair values. Where the 
share awards have TSR market-related performance criteria the Company has used the Monte Carlo simulation valuation model to establish the 
relevant fair values. The resulting values are amortised through the income statement over the vesting period of the options and other grants. 
For awards with non-market-related criteria, the charge is reversed if it appears probable that the performance criteria will not be met.

The social security contributions payable in connection with the grant of the share options is considered an integral part of the grant 
itself, and the charge will be treated as a cash-settled transaction.

Annual Report 2016  Countrywide plc

125

Financial statements1. General information and accounting policies continued
(f) Dividend income
Dividend income from subsidiary undertakings is recognised at the point the dividend has been declared.

(g) Borrowings
Borrowings are initially recognised at fair value, net of transaction costs incurred. Such interest-bearing liabilities are subsequently 
measured at amortised cost using the effective interest rate method, which ensures that any interest expense over the period to 
repayment is at a constant rate on the balance of the liability carried in the balance sheet. 

(h) Derivative financial instruments and hedging activities 
Derivatives are initially recognised at fair value on the date a derivative contract is entered into and are subsequently remeasured at their 
fair value. The Company has designated certain derivatives as a cash flow hedge and documented at inception of the transaction the 
relationship between the hedging instruments and hedged items, as well as its risk management objectives and strategy for undertaking 
hedging transactions. The Company also documents its assessment, both at hedge inception and on an ongoing basis, of whether the 
derivatives that are used in hedging transactions are highly effective in offsetting changes in cash flows of hedged items.

The fair values of various derivative instruments used for hedging purposes are disclosed in note 21 to the consolidated financial statements. 
The fair value of derivatives has been calculated by discounting all future cash flows by the market yield curve at the balance sheet date. 
Movements in the hedging reserve in other comprehensive income are shown within the statement of changes in equity. The full fair value 
of a hedging derivative is classified as a non-current liability when the remaining hedged item is more than twelve months from maturity. 
The effective portion of changes in the fair value of derivatives that are designated and qualify as cash flow hedges is recognised in other 
comprehensive income. The gain or loss relating to the ineffective portion is recognised immediately in the income statement. Amounts 
accumulated in equity are reclassified to profit or loss in the period when the hedged item affects profit or loss. The gain or loss relating 
to the effective portion of interest rate swaps hedging variable rate borrowings is recognised in the income statement within ‘Finance costs’.

(i) Dividend distribution
Dividend distribution to the Company’s shareholders is recognised as a liability in the Company’s financial statements in the period 
in which the dividends are approved by the Company’s shareholders. Interim dividends are recognised when paid.

(j) Share capital
Ordinary shares are classified as equity. Incremental costs directly attributable to the issue of new shares are shown in share premium 
as a deduction from the proceeds. Where the Employee Benefit Trust purchases the Company’s equity share capital (treasury shares), 
the consideration paid, including any directly attributable incremental costs, is deducted from equity attributable to the Company’s 
equity holders until the shares are cancelled or reissued.

2. Critical accounting judgements and estimates
The preparation of the financial statements requires the directors to make estimates and assumptions that affect the reported amounts of assets 
and liabilities and the disclosure of contingent assets and liabilities. Estimates and judgements are continually evaluated and are based on 
historical experience and other factors including expectation of future events that are believed to be reasonable under the circumstances. Actual 
results may differ from these estimates, given the uncertainty surrounding the assumptions and conditions upon which the estimates are based.

The directors consider that the following estimates and judgements are likely to have the most significant effect on the amounts 
recognised in the Company’s financial statements.

Investments in subsidiaries
The directors periodically review investments in subsidiaries for possible impairment when events or changes in circumstances indicate, 
in management’s judgement, that the carrying value of an asset may not be recoverable. Such indicating events would include a 
significant change in market conditions or future operating cash flows. The Company did not record any impairment charges during the 
year ended 31 December 2016.

Fair value of derivative financial instruments
The fair values of the Company’s derivative financial instruments are determined by discounting future cash flows by the market yield 
curve at the balance sheet date. Valuations at the balance sheet date are received from each of the counterparties to the Company’s 
interest rate swap and are determined using the individual valuation models of each counterparty.

3. Employee costs

The only employees of Countrywide plc are the executive and non-executive directors. Details of the employee costs associated with the 
directors are included in the directors’ remuneration report on page 61 and are summarised below.

Wages and salaries

Share-based payments

Social security costs

Post-employment benefits – salary supplement

2016
£’000

1,489

763

219

137

2015 
£’000

1,863

2,086

270

140

2,608

4,359

The information disclosed in the Group’s consolidated financial statements under IFRS 2 ‘Share-based payment’ is within note 27, 
providing further information regarding the Company’s equity-settled share-based payment arrangements.

Details of the highest paid director’s aggregate emoluments, amounts receivable under long-term incentive schemes and payments 
in lieu of pension entitlements are disclosed within the directors’ remuneration report.

126

Countrywide plc  Annual Report 2016

Financial statementsNotes to the Company financial statements continued4. Dividends

Amounts recognised as distributions to equity holders in the year:

– final dividend for the year ended 31 December 2015 of 10.0 pence (net) per share (2014: 10.0 pence (net) per share)

– interim dividend for the year ended 31 December 2016 of 5.0 pence (net) per share (2015: 5.0 pence (net) per share)

Total

The directors do not recommend the payment of a final dividend in respect of the year ended 31 December 2016.

5. Investments in subsidiaries

Cost

At 1 January 2016 and 31 December 2016

Accumulated impairment

At 1 January 2016 and at 31 December 2016

Net book amount

2016
£’000

2015 
£’000

21,963

10,817

32,780

21,963

10,981

32,944

2016
£’000

386,372

—

386,372

At 31 December 2016, the Company owned directly the whole of the issued and fully paid ordinary share capital of its subsidiary 
undertaking, Countrywide Group plc, a company registered in the UK whose principal activity was that of investment holding company.

Interests in Group undertakings, held indirectly by the Company, are detailed within the appendix of the consolidated financial 
statements, which form part of these financial statements.

6. Trade and other receivables

Amounts falling due within one year

Amounts owed by Group undertakings

Group relief receivable

Deferred tax asset (note 9)

Prepayments and accrued income

Other debtors

2016
£’000

2015 
£’000

250,308

257,202

3,372

698

84

14

2,432

1,138

36

2

254,476

260,810

Amounts owed by subsidiary undertakings are unsecured and payable on demand. Interest is received at base rate per annum.

7. Creditors: amounts falling due within one year

Trade creditors

Other creditors

2016
£’000

55

283

338

Reclassified*
2015 
£’000

14

2,038

2,052

*  The revolving credit facility (RCF) of £200 million and capitalised banking fees were classified as current creditors at 31 December 2015 based on the 
rolling utilisation request, but have been reclassified to non-current creditors on the basis that no repayments are mandated before 20 March 2020 
(2015: 20 March 2018).

8. Creditors: amounts falling due after more than one year

Bank borrowings

Derivative financial instruments

Capitalised banking fees

Other creditors

2016
£’000

Reclassified
2015 
£’000

290,000

200,000

2,367

(3,223)

236

—

(1,872)

—

289,380

198,128

On 18 February 2016, the Company entered into an Amendment and Restatement Agreement relating to the term and revolving credit facility 
agreement, originally dated 20 March 2013, which is due to expire in March 2020. The facility is now a £340 million revolving credit facility (RCF), 
with no term loan elements, and an additional £60 million accordion facility, with any outstanding balance repayable in full on 20 March 2020. 
Interest is currently payable based on LIBOR plus a margin of 2.75%. The margin is linked to the leverage ratio of the Group and the margin 
rate is reviewed twice a year (and can vary between 1.75% and 3.0%). The RCF is available for utilisation subject to satisfying fixed charge 
and leverage covenants and £90 million was drawn down during the period (see note 20 of the consolidated financial statements).

On 1 June 2016 the Group entered into an interest rate swap to hedge the interest cash flows on the first proportion of the RCF in alignment 
with forecast drawdowns. Details of the derivative financial instrument are disclosed in note 21 to the consolidated financial statements.

Annual Report 2016  Countrywide plc

127

Financial statements9. Deferred tax
Deferred tax is calculated in full on temporary differences under the liability method using a tax rate of 17%-20% (2015: 18%-20%). The 
movement on the deferred tax account is shown below:

Deferred tax asset at 1 January 

Charged to income statement 

Credited to other comprehensive income

Deferred tax asset at 31 December 

Deferred tax asset expected to unwind within one year

Deferred tax asset expected to unwind after one year

2016
£’000

1,138

(913)

473

698

84

614

698

2015 
£’000

1,350

(212)

—

1,138

933

205

1,138

Deferred tax assets have been recognised in respect of all tax losses and other temporary differences giving rise to deferred tax assets 
to the extent that it is probable that these assets will be recovered through future taxable profits. 

The movements in deferred tax assets and liabilities (prior to the offsetting of balances within the same jurisdiction as permitted by IAS 12) 
during the year are shown below. Deferred tax assets and liabilities are only offset where there is a legally enforceable right of offset and 
there is an intention to settle the balances net.

Origination and reversal of temporary differences

Share-based payments

Cash flow hedge

Origination and reversal of temporary differences

Share-based payments

There are no unused tax losses.

10. Called up share capital
Called up issued and fully paid ordinary shares of 1 pence each

At 1 January 2016

Share capital issued

At 31 December 2016

2016

Charged
to income
£’000

Credited to other
comprehensive
income/equity
£’000 

(913)

—

(913)

2015

—

473

473

Charged
to income
£’000

Credited to other
comprehensive
income/equity
£’000 

(212)

(212)

—

—

Asset
 £’000

225

473

698

Asset
 £’000

1,138

1,138

Number

219,641,834

51,138

219,692,972

£’000

2,196

1

2,197

At 31 December 2016, 3,371,972 of the shares disclosed above have been subject to share buy-back and were held in treasury.

The Company acquired 4,534,655 of its own shares through purchases on the London Stock Exchange throughout February to June 2016. 
The total amount paid to acquire the shares was £16,524,000. The shares were held as treasury shares. The Company then reissued 
1,162,683 of these shares in March 2016 and May 2016 in respect of the IPO option vesting. All shares issued by the Company were fully 
paid. An additional 51,138 shares were issued at nominal value to complete the satisfaction of the IPO options crystallising in March 2016 
as insufficient treasury shares were held at that point in time.

Where the Employee Benefit Trust purchases the Company’s equity share capital (treasury shares), the consideration paid, including any 
directly attributable incremental costs (net of income taxes), is deducted from equity attributable to the Company’s equity holders until 
the shares are cancelled or reissued. At the year end, 908,886 shares (2015: 449,172 shares), costing £3,723,609 (2015: £2,241,000), 
were held in relation to matching shares of the SIP scheme.

11. Auditors’ remuneration
The auditor’s remuneration for the audit of the Company is disclosed in note 7 to the consolidated financial statements. Fees paid 
to the auditor for non-audit services to the Company are not required to be disclosed in the Company’s financial statements because 
consolidated financial statements are prepared which disclose such fees.

12. Events after the balance sheet date
Despite the uncertain market environment, we remain committed to reducing our leverage and at the same time facilitate the acceleration of our 
ability to future proof the business and exploit growth opportunities. To that end, and following consultations with our major shareholders, the 
Board has decided to make a small placing of up to 9.99% of our share capital available via a cash box structure today. 

128

Countrywide plc  Annual Report 2016

Financial statementsNotes to the Company financial statements continued 
 
 
 
 
 
Appendix

Related undertakings of the Group as at 31 December 2016

Company name

Countrywide Group plc

A3 Countrywide Limited

Abbotts Estate Agents Limited

Accord Properties Limited

Acornsrl Limited

Advanced Lettings (Ashford) Limited

Aeromind Limited

AgencyPro Limited

Alan de Maid Limited

Alan Harvey Property Services Limited

Anderson Estate Agents Limited

APW Holdings Limited

APW Management (Cobham) Limited

APW Management (Esher) Limited

APW Management (Sunninghill) Limited

APW Management (Weybridge) Limited

APW Management Services Limited

Ashton Burkinshaw (Franchising) Limited

Ashton Burkinshaw Limited

Associated Employers Limited

Austin & Wyatt Limited

Avon Property (Wilts) Limited

Bairstow Eves Countrywide Limited

Bairstow Eves Limited

Baker Harris Saunders Group Limited

Balanus Limited

Barrys (Surrey) Limited

Beresford Adams Limited

Berkeley Private Capital Limited

Berry Bros & Legge Limited

Blundells Property Services Limited

Bridgfords Countrywide Limited

Bridgfords Limited

Buckell & Ballard Limited

Bullock and Lees (Christchurch) Limited

Bureau Properties Limited

Buy to Let Club Limited

CAG Overseas Investments Limited

Capital Fine Homes Limited

Capital Private Finance Limited

Cardinal Mortgage Service Limited (The)

Carol Whyte Property Management Limited

Carson & Company Estate Agents Limited

Castle Moat at Taunton Limited

Cathedral Lettings and Management Limited

CEA Holdings Limited

Chamberlains Lettings Limited

Chamberlains SGS Holdings Limited

Chappell & Matthews Limited

Chattings Limited

CHK (Cobham) Limited

Registered
address
(refer to note)

Country 
of incorporation

% owned

1

2

2

2

2

2

3

4

2

2

2

2

2

2

2

2

2

2

2

3

2

2

2

2

2

1

2

2

5

2

2

2

2

2

2

2

5

2

2

5

2

6

2

2

2

2

2

2

2

2

2

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

Direct/
indirect 
(Group
 interest)

Direct 

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Annual Report 2016  Countrywide plc

129

Financial statementsCompany name

CHK (Esher) Limited

Cliftons International Limited

Connell Wilson Limited

Copleys of York Limited

Cosec Management Services Limited

Countrywide Conveyancing Limited

Countrywide Corporate Property Services Limited

Countrywide Estate Agents

Countrywide Estate Agents (South) Limited

Countrywide Estate Agents FS Limited

Countrywide Estate Agents Nominees Limited

Countrywide Financial Services (South) Limited

Countrywide Home Movers Services Limited

Countrywide Mortgage Services Limited 

Countrywide North Limited

Countrywide Part Exchange Solutions Limited

Countrywide Principal Services Limited

Countrywide Property Auctions Limited

Countrywide Property Care Solutions Limited

Countrywide Property Lawyers Limited

Countrywide Relocation Solutions Limited

Countrywide Repossession Solutions Limited

Countrywide Residential Investments Limited

Countrywide Residential Lettings Limited

Countrywide Surveyors Limited

Countrywide UK Limited

CRL Company Directors Limited

CRL Company Secretaries Limited

Curtis and Bains Limited

Dickinson Harrison Limited

Duck & Hedges Group Limited

Duck & Hedges Limited

Edinburgh Property Letting Limited

Elite Property (Berks) Limited

Entwistle Green Limited

Executive Property Services Residential Limited

Faron Sutaria & Company Limited

Finders Keepers Limited

Fitz-Gibbon Limited

Ford Property Services Limited

Frank Innes Countrywide Limited

Freeman Forman Letting Limited

Freeman Forman Limited

Fulfords Estate Agents Limited

Gascoigne-Pees Estate Agents Limited

Gatlink Limited

Geering & Colyer (Kent) Limited

Gertingpet Limited

Gilpro Management Limited

GR2 Limited

Greene & Co Maintenance Limited

Griffiths & Charles Limited

130

Countrywide plc  Annual Report 2016

Registered
address
(refer to note)

Country 
of incorporation

% owned

2

2

2

2

7

2

8

5

1

2

2

2

2

2

2

2

5

1

2

9

2

2

2

1

5

2

7

7

2

2

2

2

6

2

2

2

3

2

2

2

2

2

2

2

2

2

2

2

6

2

2

2

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

Direct/
indirect 
(Group
 interest)

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Financial statementsAppendix continuedCompany name

Grosvenor Private Clients Limited

Hamptons Estates Limited

Hamptons Franchising Limited

Hamptons Group Limited

Hamptons International (Hong Kong) Limited

Hamptons International (India) Private Limited

Hamptons International Mortgages Limited

Hamptons Professional Limited

Harecastle Limited

Harrisons Estate Agents Limited

Harvey Donaldson & Gibson Limited

HCW Estate Agents Limited

HCW Group Limited

HCW Insurance Services Limited

Herring Baker Harris East Anglia Limited

Herring Baker Harris Europe Limited

Herring Baker Harris Nominees Limited

Hetheringtons

Hetheringtons Countrywide

Hetheringtons Estate Agents Limited

Holland Mitchell Limited

Holmes Pearman Limited

Home From Home Limited

Housemans Management Company Limited

Housemans Management Secretarial Limited

Howunalis Limited

Howuncea

Howunsay

Hurst Independent Financial Services Limited

Ian Peat Property Management Limited

Ikon Consultancy Limited

Interlet Property Management Limited

IPCS Group Services Limited

Isite.UK.Com Limited

J M Property Lettings Limited

JP & Brimelow (Lettings and Property Management) Limited

JAM Advisors Limited

JK Lettings Limited

John Curtis Lettings & Management Limited

John Curtis Limited

John D Wood & Co. (Residential & Agricultural) Limited

John D Wood & Co. Plc

John Frances Limited

John Francis (Wales) Limited

Joustroute Limited

Kean Kennedy Limited

Kilroy Estate Agents Limited

King & Chasemore Limited

Knights of Bath Limited

Knightsbridge Estate Agents and Valuers Limited

Labyrinth Management Limited

Lambert Smith Hampton (City) Limited

Registered
address
(refer to note)

Country 
of incorporation

% owned

2

3

2

3

UK

UK

UK

UK

10 Hong Kong

11

3

2

2

2

12

2

2

2

2

2

2

2

2

1

2

2

2

7

7

2

2

2

2

2

3

2

2

2

2

2

13

2

2

2

3

2

2

2

2

12

2

2

2

2

7

2

India

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

Direct/
indirect 
(Group
 interest)

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Annual Report 2016  Countrywide plc

131

Financial statementsCompany name

Lambert Smith Hampton (N Ireland) Limited

Lambert Smith Hampton Group (Overseas) Limited

Lambert Smith Hampton Group Limited

Lambert Smith Hampton Limited

Lambert Smith Hampton Limited (Ireland)

Lampons Residential Limited

Land and New Homes Countrywide Limited

Lanes Land Limited

Lanes Property Agents (Cheshunt) Limited

Leasehold Legal Services Limited

Leasemanco Limited

Let Lucas Rental Specialists Limited

Let Verde Limited

Letmore Group Limited

Letmore Lettings Limited

Letmore Management Limited

Lets – Cover Limited

Letters of Distinction Limited

Life and Easy Limited

Lifestyle Management (York) Co. Limited

Lighthouse Property Services Limited

London & Country Property Auctions Limited

Loyalstone Limited

LS1 Limited

Maitland Lettings Limited

Mann & Co. (Kent) Limited

Mann & Co. Limited

Mann Countrywide Limited

Merchant Executive Properties Limited

Merchant Lettings (Ayrshire) Limited

Merchant Lettings (Edinburgh) Limited

Merchant Lettings (Paisley) Limited

Merchant Lettings Limited

Merchant Maintenance Limited

Michael Rhodes Property Management Limited

Mid Cornwall Letting Limited

Miller Estate Agents Limited

Milton Ashbury (Property Agents) Limited

Modernmode Limited

Morris Dibben Limited

Mortgage Intelligence Holdings Limited

Mortgage Intelligence Limited

Mortgage Next Limited

Mortgage Next Network Limited

Mortgage Next Packaging Limited

Mountford Limited

Nest Lettings & Management Limited

New Homes Mortgage Solutions Limited

New Space (Derby) Limited

New Space Margate Limited

Ohmes Limited

Palmer Snell Limited

132

Countrywide plc  Annual Report 2016

Registered
address
(refer to note)

Country 
of incorporation

% owned

3

2

3

3

UK

UK

UK

UK

19

Ireland

2

5

5

5

2

7

2

2

2

2

2

2

2

14

2

2

1

2

2

2

2

2

2

6

6

6

6

6

6

2

2

2

2

2

2

14

14

14

14

14

2

2

5

2

2

2

2

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

Direct/
indirect 
(Group
 interest)

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Financial statementsAppendix continuedCompany name

Patterson Bowe Limited

Pebble Property Management and Lettings Limited 

Personal Homefinders Limited

Phillips Brown Limited

PKL Group Limited

PKL Limited

PKL Management Limited

Plaza Letting Agents Limited

Poolman Harlow Limited

Portfolio Letting Agents & Consultants Limited.

Potteries Property Services Limited

Preston Bennett Holdings Limited

Preston Bennett Limited

Project Second JG Limited

Property Management (North East) Limited

Propertywide Limited

PSP Lettings Limited

R.A. Bennett & Partners Limited

Realty Property Solutions Limited

Regal Lettings and Property Management Kent Limited

Relocation Solutions Countrywide Limited

Rentons Estate Agents Limited

Resi Capital Investments Limited

Resi Capital Limited

Resi Capital Member Limited

Richard Dolton Limited

Richard Trowbridge Estate & Lettings Limited

RPT Management Services Plc

Russells Lettings Limited

Saville Home Management Limited

Securemove Property Services 2005 Limited

Securemove Property Services Limited

ServPro Limited

Slater Hogg & Howison Limited

Slater Hogg Mortgages Limited

Snape Lettings Limited

Spencers Estate Agents Limited

Spencers Surveyors Limited

Sprint Property Acquisitions Limited

Statehold Limited

Stoberry Lettings Limited

Stratton Creber Limited

Sundale Properties Limited

SurveyingPro.co.uk Limited 

Sutton Kersh Auctions & Sales Limited

Sutton Kersh Holdings Limited

Tablesign Limited

Taylors Estate Agents Limited

The Butler Club Limited

The Buy To Let Business Limited

The Buy To Let Group Limited

The Flat Managers Limited

Registered
address
(refer to note)

Country 
of incorporation

% owned

3

2

2

2

2

2

2

2

2

6

2

2

2

2

2

1

2

2

2

2

2

1

1

1

1

2

2

2

2

2

2

2

1

2

5

2

2

2

2

3

2

2

2

2

2

2

2

2

2

5

5

2

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

Direct/
indirect 
(Group
 interest)

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Annual Report 2016  Countrywide plc

133

Financial statementsCompany name

The Good Mortgage Company Limited

The Greene Corporation Limited

The Letting Store Limited

The London Residential Agency Limited

The Property Sales & Rentals Company Limited

Thomas James Lettings Limited

Thomson & Moulton Limited

Tingleys Lettings Limited

TitleAbsolute Limited

TLS Wilts. Limited

TM Group (UK) Limited

Town & County Residential Limited

Tucker Gardner Residential Limited

Umberman Limited

United Surveyors Limited

Vanet Property Asset Management Limited

Vista UK Residential Investment 1 (GP) LLP 

Vista UK Residential Investment 1 Limited Partnership

Vista UK Residential Real Estate (GP) LLP

Vista UK Residential Real Estate Limited Partnership

Waferprime Limited

Wallhead Gray & Coates

Watson Bull & Porter Limited

Watts Regeneration Limited

Westcountry Property Auctions Limited

Wildabout Properties Limited

Wilson Peacock Estate Agents Limited

Woods Block Management Limited

WSB Property Management Limited

Wyse Lettings Limited

Young & Butt Limited

Young Lettings Limited

Registered
address
(refer to note)

Country 
of incorporation

% owned

5

3

2

2

2

2

2

2

15

2

16

2

2

2

5

2

17

17

18

18

2

2

2

2

1

2

2

2

2

2

2

2

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

UK

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

33%

100%

100%

100%

100%

100%

50%

50%

50%

50%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

100%

Direct/
indirect 
(Group
 interest)

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Indirect

Registered offices:
1. 

 County House, Ground Floor, 100 New London Road, 
Chelmsford, Essex, CM2 0RG, United Kingdom

2. 

3. 

 3rd Floor, 1 Ashley Road, Altrincham, Cheshire, WA14 2DT, 
United Kingdom

 7th Floor, United Kingdom House, 180 Oxford Street, London, 
W1D 1NN, United Kingdom

10.   Unit 1001B, 10th Floor, Kinwick Center, 32 Hollywood Road, 

Central, Hong Kong

11.   F-509, 5th Floor, Ashish Corporate Tower, Plot No. 18, 
Karkardooma Community Centre, New Delhi, India

12.   Suite 3.7, 3rd Floor, Standard Buildings, 94 Hope Street, 

Glasgow, G2 6PH, United Kingdom

13.   Suite 2A, St Davids Court, Union Street, Wolverhampton, 

4.  17 Duke Street, Chelmsford, Essex, CM1 1HP, United Kingdom

WV1 3JE, United Kingdom

5. 

6. 

7. 

 88-103 Caldecotte Lake Drive, Caldecotte, Milton Keynes, 
Buckinghamshire, MK7 8JT, United Kingdom

14.   Roddis House, 4th Floor, 4-12 Old Christchurch Road, 
Bournemouth, Dorset, BH1 1LG, United Kingdom

 c/o Countrywide Lettings Ltd, 71 Candleriggs, Glasgow, 
Lanarkshire, G1 1NP, United Kingdom

 North Point, Stafford Drive, Battlefield Enterprise Park, 
Shrewsbury, SY1 3BF, United Kingdom

15.   Churchgate House, 2nd Floor, 56 Oxford Street, Manchester, 

M1 6EU, United Kingdom

16.  1200 Delta Business Park, Swindon, Wiltshire, SN5 7XZ

17.   Lloyds Chambers, 1 Portsoken Street, London, E1 8HZ, 

8. 

 Tamar House, Brants Bridge, Bracknell, RG12 9BQ, United Kingdom

United Kingdom

9. 

 Lee House, 90 Great Bridgewater Street, Manchester, M1 5RR, 
United Kingdom

18.  15 Atholl Crescent, Edinburgh, EH3 8HA, United Kingdom

19.  Grafton Buildings, 34 Grafton Street, Dublin, 2, Ireland

134

Countrywide plc  Annual Report 2016

Financial statementsAppendix continuedCompany information

Contacts
Chief executive officer
Alison Platt

Chief financial officer
Jim Clarke

Company secretary
Gareth Williams

Website
www.countrywide.co.uk

Registered office
County House 
Ground Floor 
100 New London Road 
Chelmsford 
Essex CM2 0RG

Registered in England
08340090

Financial calendar
AGM 

Interim results 

Corporate headquarters
Countrywide House
88–103 Caldecotte Lake Drive 
Caldecotte 
Milton Keynes MK7 8JT

Registrar
Capita Asset Services*
The Registry 
34 Beckenham Road 
Beckenham 
Kent BR3 4TU 

Corporate advisors
Independent auditors
PricewaterhouseCoopers LLP

Bankers
Royal Bank of Scotland plc 
Lloyds Bank plc 
HSBC Bank plc 
Abbey National Treasury Services plc 
Barclays Bank Plc 
AIB Group (UK) plc

Brokers
Jefferies Hoare Govett

Barclays Bank plc, acting through 
its investment bank

Solicitors
Slaughter and May

27 April 2017

27 July 2017

*Shareholder enquiries
The Company’s registrar is Capita Asset Services. They will be pleased to deal with any questions regarding your shareholding 
or dividends. Please notify them of your change of address or other personal information. Their address details are above.

Capita Asset Services is a trading name of Capita Asset Services Limited.

Capita shareholder helpline:  0871 664 0300 (calls cost 10 pence per minute plus network extras) (Overseas: +44 02 8639 3399)

Email: 

ssd@capitaregistrars.com

Share portal: 

www.capitashareportal.com

Shareholders are able to manage their shareholding online and facilities include electronic communications, account enquiries, 
amendment of address and dividend mandate instructions.

Annual Report 2016  Countrywide plc

135

Financial statements 
 
 
 
 
 
Forward‑looking statements

This report includes forward-looking statements, which involve risks and uncertainties. These forward-looking statements can be 
identified by the use of forward-looking terminology, including the terms ‘believes’, ‘estimates’, ‘anticipates’, ‘expects’, ‘intends’, ‘may’, ‘will’ 
or ‘should’ or, in each case, their negative, or other variations or comparable terminology. These forward-looking statements include all 
matters that are not historical facts. They appear in a number of places throughout this report and include statements regarding our 
intentions, beliefs or current expectations concerning, among other things, our results of operations, financial condition, liquidity, 
prospects, growth, strategies, the industry in which we operate and potential acquisitions. We derive many of our forward-looking 
statements from our operating budgets and forecasts, which are based upon many detailed assumptions. While we believe that our 
assumptions are reasonable, we caution that it is very difficult to predict the impact of known factors, and, of course, it is impossible for 
us to anticipate all factors that could affect our actual results. All forward-looking statements are based upon information available to us 
on the date of this report. 

By their nature, forward-looking statements involve risks and uncertainties because they relate to events and depend on circumstances 
that may or may not occur in the future. We caution you that forward-looking statements are not guarantees of future performance and 
that our actual results of operations, financial condition and liquidity, the development of the industry in which we operate and the effect 
of acquisitions on us may differ materially from those made in or suggested by the forward-looking statements contained in this report. In 
addition, even if our results of operations, financial condition and liquidity and the development of the industry in which we operate are 
consistent with the forward-looking statements contained in this report, those results or developments may not be indicative of results or 
developments in subsequent periods. Important factors that could cause those differences include, but are not limited to: 
•  a decline in the number of transactions, prices or commission levels in the UK residential property market, whether due to the impact of 

macroeconomic factors or otherwise; 

•  increased or reduced competition in the industry in which we operate; 
•  changes in, or our failure or inability to comply with, Government laws or regulations; 
•  the loss of any of our important commercial relationships; and
•  any increase in our professional liabilities or any adverse development in the litigation or other disputes to which we are a party.
We caution you that the foregoing list of important factors may not contain all of the material factors that are important to you. We urge 
you to read the operating and financial review for a more complete discussion of the factors that could affect our future performance and 
the industry in which we operate. In light of these risks, uncertainties and assumptions, the forward-looking events described in this 
report may not occur. 

We undertake no obligation, and do not expect, to publicly update or publicly revise any forward-looking statement, whether as a result 
of new information, future events or otherwise. All subsequent written and oral forward-looking statements attributable to us or to 
persons acting on our behalf are expressly qualified in their entirety by the cautionary statements referred to above and contained 
elsewhere in this report.

136

Countrywide plc  Annual Report 2016

Financial statementsPrinted by Park Communications on FSC® certified paper.

Park is an EMAS certified company and its Environmental 
Management System is certified to ISO 14001.

100% of the inks used are vegetable oil based, 95% of press 
chemicals are recycled for further use and, on average 99% 
of any waste associated with this production will be recycled.

This document is printed on Core Silk, a paper containing 
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trees for every corporate communications 
project, in association with Trees for Cities.

 
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Countrywide plc
Countrywide House 
88–103 Caldecotte Lake Drive 
Caldecotte 
Milton Keynes MK7 8JT

+44 (0)1908 961000 
investor@countrywide.co.uk 
www.countrywide.co.uk