2020 ANNUAL
REPORT
Dear Stockholders,
2020 Stockholder Letter
Fiscal year 2020 represented another positive step for the Deckers Brands organization, as we
demonstrated a continued commitment to driving topline revenue growth, maintaining top tier levels of
operating profitability, and delivering powerful earnings growth. Our strong operating model has created
a foundation that affords us the ability to invest in strategic areas of growth. For the year, our portfolio of
brands delivered revenue growth of 5.6% to $2.133 billion and earnings per share growth of 8.8% to $9.62.
These results were primarily driven by the explosive growth of the HOKA ONE ONE brand, increased
diversification of the UGG brand leading to gains in the U.S., and the Koolaburra brand capturing
incremental market share in the family value channel.
Despite the current disruption faced by the global economy as a result of the COVID-19 pandemic, we
remain focused on long-term growth with key strategic initiatives centered on continued investments to
support:
• Enhancing e-commerce capabilities to evolve how we engage and grow with our consumers;
• Building awareness and adoption of the HOKA brand;
• Growing UGG Men’s and UGG Women’s non-core categories; and,
• Developing talent, tools, and analytic capabilities that will allow us to maximize these efforts.
FASHION LIFESTYLE GROUP
Our Fashion Lifestyle Group, comprised of the UGG and Koolaburra brands, delivered 0.9% revenue
growth in fiscal year 2020, totaling $1.591 billion.
UGG revenue in fiscal year 2020 declined by 0.8% to $1.521 billion. This slight revenue decline was
primarily due to the impacts of the COVID-19 pandemic we experienced in the fourth quarter. Absent the
effects of COVID-19, we believe UGG would have been roughly flat year-over-year, even after taking into
account a large revenue headwind related to our multi-year marketplace reset underway in our EMEA
region. The UGG brand remains focused on attracting new consumers, particularly male consumers and
consumers in the 18-to-34-year-old demographic. The UGG brand continues to experience success with
female consumers in key counter-seasonal styles such as the Fluff Yeah, and has acquired new male
consumers through its Neumel franchise styles. During the year, UGG continued to benefit from our
allocation and segmentation strategy in the U.S. wholesale marketplace and is in the midst of
implementing a similar strategy in Europe in order to rebuild brand heat in the region. The strategy is
designed to assist us in controlling product inventory, reducing the impact of discounts on our sales and
gross margins, and increasing full-priced selling across our product offerings.
Koolaburra continues to build a meaningful consumer base within the family-value channel of the U.S.
wholesale marketplace. The brand delivered revenue of $70 million in fiscal year 2020, which represents
a 57.9% increase over the prior year. Koolaburra once again captured additional market share in the sub-
$100 sheepskin category where the UGG brand does not have a product offering. We continue to see
opportunity for the brand to build market share in footwear, as well as explore additional lifestyle
applications of the Koolaburra brand.
PERFORMANCE LIFESTYLE GROUP
Our Performance Lifestyle Group, which includes the HOKA ONE ONE, Teva and Sanuk brands, delivered
22.3% revenue growth in fiscal year 2020, totaling $542 million.
The growth of the Performance Lifestyle Group was once again driven by HOKA, which delivered revenue
growth of 58.0% over the prior year to $353 million. HOKA continues to capture incremental market share
within the U.S. run-specialty wholesale channel and is now the second largest brand in that channel,
according to the NPD Group’s Retail Tracking Service. HOKA has also experienced accelerated global
direct-to-consumer growth through both new customer acquisition and servicing the replenishment
needs of existing customers online. Online growth has been driven by the brand’s targeted digital
marketing investments designed to build brand awareness. Internationally, HOKA is in the early stages of
growth and we are encouraged by the traction it is gaining with consumers outside of the U.S.
Shifting to Teva and Sanuk, both brands have made significant improvements in profitability over the past
few years. In fiscal year 2020, Teva revenue was flat to the prior year, but once again the brand increased
its contribution to our operating margin. For Sanuk, revenue declined year-over-year as a result of the
strategic decision to exit the wholesale warehouse channel. At the close of fiscal year 2020, we adjusted
the Sanuk brand’s operations to work directly with our internal innovation department in order to create
cost efficiencies and reinvigorate the brand’s innovation engine in an effort to attract healthier points of
distribution.
COMMITTED TO DELIVERING STOCKHOLDER VALUE
Over the past three years, we have made meaningful improvements to our operating model, which now
includes top tier operating margins among peers, paired with healthy topline growth. In conjunction with
the strong operating model, we have remained committed to delivering stockholder value through share
repurchase, as evidenced by the more than $500 million worth of stock repurchased over the last three
years, as of March 31, 2020.
In addition to the stockholder value we have delivered, I am proud of our organization’s continued
progress in operating our business with a more sustainably minded and equitable approach. We have
evolved our Environmental, Social, and Governance strategy by identifying targets under each of our
sustainable development goals, which will hold us accountable and track our progress. We continue to
promote equity, inclusion, and diversity throughout our organization, highlighted by our Inclusion Council,
which is comprised of cross-functional and diverse employee representation. The foundational belief of
the Deckers organization is “better together”, which includes an active stance against racism and bigotry
of any kind. We are committed to investing in our communities, working to preserve the environment for
future generations, and promoting equity, inclusion, and diversity.
Fiscal year 2021 will be filled with uncertainty as a result of the impacts of the COVID-19 global pandemic,
but we are making decisions to best position our organization and brands for success now and in the
future. We’ve created a strong foundation to weather the challenging consumer environment, and will
look to fuel our in-demand brands with the intent to emerge from the pandemic in a position of strength.
As the economy begins to recover from the global pandemic, we are committed to driving our strategies
and supporting our portfolio of brands, while remaining focused on delivering compelling stockholder
value.
Lastly, I want to acknowledge John M. Gibbons for his leadership on our Board of Directors over the past
20 years, serving in various capacities which included Chairman of the Board. Over the course of these
years, John’s leadership and guidance were integral in providing the foundation for the organization’s
growth and development. We owe much of what the organization has become to John’s contributions.
Coinciding with his planned retirement, John will not be standing for re-election at our annual meeting
this year. He will be greatly missed by the Deckers Brands family and I am thankful for the opportunity
to have worked with him.
On behalf of the entire Deckers organization, I would like to thank you for your continued support.
Sincerely,
Dave Powers
Chief Executive Officer and President
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UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
FORM 10-K
(Mark One)
Annual Report Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934
For the Fiscal Year Ended March 31, 2020
Transition Report Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934
For the transition period from to
Commission File Number: 001-36436
DECKERS OUTDOOR CORPORATION
(Exact name of registrant as specified in its charter)
Delaware
(State or other jurisdiction of incorporation or organization)
95-3015862
(I.R.S. Employer Identification No.)
250 Coromar Drive, Goleta, California 93117
(Address of principal executive offices)
(805) 967-7611
(Registrant’s telephone number, including area code)
Securities registered pursuant to Section 12(b) of the Act:
Title of each class
Common Stock, par value $0.01 per share
Trading Symbol(s)
DECK
Name of each exchange on which
registered
New York Stock Exchange
Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities
Act. Yes
No
Indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or 15(d) of the Act.
Yes
No
Indicate by check mark whether the registrant: (1) has filed all reports required to be filed by Section 13 or 15(d)
of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant
was required to file such reports) and (2) has been subject to such filing requirements for the past 90 days.
Yes
No
Indicate by check mark whether the registrant has submitted electronically every Interactive Data File required
to be submitted pursuant to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or
for such shorter period that the registrant was required to submit such files). Yes
No
Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated
filer, a smaller reporting company, or an emerging growth company. See the definitions of “large accelerated filer,”
“accelerated filer,” “smaller reporting company,” and “emerging growth company” in Rule 12b-2 of the Exchange Act.
Large accelerated filer
Non-accelerated filer
Accelerated filer
Smaller reporting company
Emerging growth company
If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended
transition period for complying with any new or revised financial accounting standards provided pursuant to Section
13(a) of the Exchange Act.
Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Act).
Yes
No
At September 30, 2019, the last business day of the registrant’s most recently completed second fiscal quarter,
the aggregate market value of the voting and non-voting stock held by the non-affiliates of the registrant was
approximately $4,102,074,000, based on the number of shares held by non-affiliates of the registrant as of that date,
and the last reported sale price of the registrant’s common stock on the New York Stock Exchange on that date, which
was $147.36. This calculation does not reflect a determination that persons are affiliates for any other purposes.
As of the close of business on May 14, 2020, the number of outstanding shares of the registrant’s common stock,
par value $0.01 per share, was 27,999,468.
DOCUMENTS INCORPORATED BY REFERENCE
Portions of the registrant’s definitive Proxy Statement on Schedule 14A relating to the registrant’s 2020 annual
meeting of stockholders, to be filed with the Securities and Exchange Commission within 120 days after the end of the
fiscal year covered by this Annual Report on Form 10-K, are incorporated by reference in Part III within this Annual
Report on Form 10-K. With the exception of the portions of the Proxy Statement specifically incorporated herein by
reference, the Proxy Statement and related proxy solicitation materials are not deemed to be filed as part of this Annual
Report on Form 10-K.
DECKERS OUTDOOR CORPORATION AND SUBSIDIARIES
For the Fiscal Year Ended March 31, 2020
TABLE OF CONTENTS
Item 1.
Business
Item 1A. Risk Factors
Item 1B. Unresolved Staff Comments
Item 2.
Properties
Item 3.
Legal Proceedings
Item 4. Mine Safety Disclosures
PART I
PART II
Item 5. Market for Registrant's Common Equity, Related Stockholder Matters and Issuer
Purchases of Equity Securities
Item 6.
Selected Financial Data
Item 7. Management's Discussion and Analysis of Financial Condition and Results of Operations
Item 7A. Quantitative and Qualitative Disclosures about Market Risk
Item 8.
Financial Statements and Supplementary Data
Item 9. Changes in and Disagreements with Accountants on Accounting and Financial Disclosure
Item 9A. Controls and Procedures
Item 9B. Other Information
Item 10. Directors, Executive Officers and Corporate Governance
Item 11. Executive Compensation
PART III
Item 12. Security Ownership of Certain Beneficial Owners and Management and Related
Stockholder Matters
Item 13. Certain Relationships and Related Transactions, and Director Independence
Item 14. Principal Accounting Fees and Services
Item 15. Exhibits and Financial Statement Schedule
Signatures
PART IV
Index to Consolidated Financial Statements and Financial Statement Schedule
Item 16. Form 10-K Summary
*Not applicable.
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F-1
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1
CAUTIONARY NOTE REGARDING FORWARD-LOOKING STATEMENTS
This Annual Report on Form 10-K for our fiscal year ended March 31, 2020 (Annual Report), and the information
and documents incorporated by reference into this Annual Report, contain “forward-looking statements” within the
meaning of Section 27A of the Securities Act of 1933, as amended (Securities Act), and Section 21E of the Securities
Exchange Act of 1934, as amended (Exchange Act), which statements are subject to considerable risks and
uncertainties. These forward-looking statements are intended to qualify for the safe harbor from liability established
by the Private Securities Litigation Reform Act of 1995. Forward-looking statements include all statements other than
statements of historical fact contained in, or incorporated by reference into, this Annual Report. We have attempted
to identify forward-looking statements by using words such as “anticipate,” “believe,” “could,” “estimate,” “expect,”
“intend,” “may,” “plan,” “predict,” “project,” “should,” “will,” or “would,” and similar expressions or the negative of these
expressions. Specifically, this Annual Report, and the information and documents incorporated by reference into this
Annual Report, contain forward-looking statements relating to, among other things:
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
•
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the impacts of the COVID-19 global pandemic on our operations, business, sales, and results of
operations worldwide;
our business, operating, investing, capital allocation, marketing, and financing strategies;
the impacts of our ongoing operational system upgrades;
the expansion of our brands and product offerings, and changes to the geographic and seasonal mix
of our products;
changes to our product distribution strategies, including the implementation of our product allocation
and segmentation strategies and our decision to exit the warehouse channel for the Sanuk brand;
changes in consumer tastes and preferences to our brands and products, and the fashion industry;
trends impacting the purchasing behavior of wholesale customers and retail consumers, including those
impacting retail and e-commerce businesses;
the impact of seasonality and weather on consumer behavior and our results of operations;
the impact of our efforts to continue to advance sustainable and socially conscious business operations;
expectations relating to the expansion of Direct-to-Consumer (DTC) capabilities;
our consolidation of certain distribution center operations;
availability of raw materials and manufacturing capacity, and reliability of overseas production and
storage;
commitments and contingencies, including operating leases and purchase obligations for product and
raw materials;
the impacts of new or proposed legislation, tariffs, regulatory enforcement actions or legal proceedings;
the value of goodwill and other intangible assets, and potential write-downs or impairment charges;
changes impacting our tax liability and effective tax rates;
repatriation of earnings of non-United States subsidiaries and any related tax impacts;
the impact from adoption of recent accounting pronouncements; and
overall global economic and political trends, including foreign currency exchange rate fluctuations,
changes in interest rates and changes in fuel costs.
Forward-looking statements represent management’s current expectations and predictions about trends affecting
our business and industry and are based on information available at the time such statements are made. Although we
do not make forward-looking statements unless we believe we have a reasonable basis for doing so, we cannot
guarantee their accuracy or completeness. Forward-looking statements involve numerous known and unknown risks,
uncertainties, and other factors that may cause our actual results, performance, or achievements to be materially
different from any future results, performance or achievements predicted, assumed or implied by the forward-looking
statements. Some of the risks and uncertainties that may cause our actual results to materially differ from those
expressed or implied by these forward-looking statements are described in Part I, Item 1A, “Risk Factors,” and Part
II, Item 7, “Management's Discussion and Analysis of Financial Condition and Results of Operations,” within this Annual
Report, as well as in our other filings with the Securities and Exchange Commission (SEC). You should read this Annual
Report, including the information and documents incorporated by reference herein, in its entirety and with the
understanding that our actual future results may be materially different from the results expressed or implied by these
forward-looking statements. Moreover, new risks and uncertainties emerge from time to time and it is not possible for
management to predict all risks and uncertainties, nor can we assess the impact of all factors on our business or the
extent to which any factor, or combination of factors, may cause our actual future results to be materially different from
any results expressed or implied by any forward-looking statements. Except as required by applicable law or the listing
rules of the New York Stock Exchange (NYSE), we expressly disclaim any intent or obligation to update any forward-
looking statements. We qualify all our forward-looking statements with these cautionary statements.
2
PART I
References within this Annual Report to “Deckers,” “we,” “our,” “us,” or the “Company” refer to Deckers Outdoor
Corporation, together with its consolidated subsidiaries. UGG® (UGG), HOKA One One® (HOKA), Teva® (Teva),
Sanuk® (Sanuk), Koolaburra® (Koolaburra), UGGpure® (UGGpure), and UGGplushTM (UGGplush) are some of our
trademarks. Other trademarks or trade names appearing elsewhere in this Annual Report are the property of their
respective owners. Solely for convenience, the trademarks and trade names within this Annual Report are referred to
without the ® and™ symbols, but such references should not be construed as any indicator that their respective owners
will not assert, to the fullest extent under applicable law, their rights thereto.
Unless otherwise specifically indicated, all dollar amounts in Items 1, 1A, 2, and 3 herein are expressed in
thousands, except for per share amounts. The defined periods for the fiscal years ended March 31, 2020, 2019, and
2018 are stated herein as “year ended” or “years ended.”
Item 1. Business
General
Deckers Outdoor Corporation was incorporated in 1975 under the laws of the State of California and, in 1993,
reincorporated under the laws of the State of Delaware. We are a global leader in designing, marketing, and distributing
innovative footwear, apparel, and accessories developed for both everyday casual lifestyle use and high-performance
activities. We market our products primarily under five proprietary brands: UGG, HOKA, Teva, Sanuk, and Koolaburra.
We believe that our products are distinctive and appeal broadly to women, men, and children. We sell our products
through quality domestic and international retailers, international distributors, and directly to our consumers both
domestically and internationally through our DTC business, which is comprised of our retail stores and e-commerce
websites. We seek to differentiate our brands and products by offering diverse lines that emphasize authenticity,
functionality, quality, and comfort, and products tailored to a variety of activities, seasons, and demographic groups.
All of our products are currently manufactured by independent manufacturers.
Recent Developments
COVID-19 Global Pandemic. During early calendar year 2020, the COVID-19 pandemic (referred to herein as
COVID-19 or the COVID-19 pandemic) spread globally, including throughout the geographic regions in which we
operate our business, and where our wholesale customers, retail stores, manufacturers, and suppliers are located.
In response to the pandemic, many federal, state, local, and foreign governments have put in place, and others
in the future may put in place, travel restrictions, “shelter-in-place” orders, and similar government orders and restrictions
in an attempt to control the spread and mitigate the impact of the disease. Such restrictions or orders have resulted
in the mandatory closure of “non-essential” businesses (including retail stores), increased unemployment rates, “social
distancing” restrictions, reduced tourist activity, work-from-home policies, and other changes that have led to significant
disruptions to businesses and global financial markets. The overall impact of the pandemic on our business and future
results of operations is highly uncertain and subject to change, and we are not able to accurately predict the magnitude
or scope of such impacts at this time.
We have experienced a number of material impacts resulting from the COVID-19 pandemic during the fiscal
quarter ended March 31, 2020 and subsequent to our fiscal year end, and have taken certain precautionary measures
intended to help minimize the risk to our business, employees, customers, and the communities in which we operate,
including the following:
•
•
•
All of our Company-owned and operated stores, and nearly all of the retail stores of our wholesale
customers and retail partners, were closed during a portion of our fourth fiscal quarter and largely
remain closed during the first part of our first fiscal quarter ending June 30, 2020.
Our global e-commerce business, including both our owned websites as well as the online presence
of our wholesale customers, has remained substantially operational throughout the COVID-19
pandemic, which has been positively impacted by customers migrating to online shopping and has
mitigated some of the negative pressure we are experiencing within our wholesale and retail store
businesses.
We experienced a brief period of disruption at our Moreno Valley, California, distribution center and,
while operations have since returned, we are experiencing certain operational and logistical challenges
3
as a result of limited and modified operations resulting from safety protocols and increased social
distancing measures.
We experienced certain disruptions to sourcing with our third-party manufacturers and, while these
disruptions have been mitigated, it is possible there will be disruptions in the future.
We have implemented a number of temporary measures to reduce operating expenses and mitigate
the adverse impact the pandemic may have on our business and operations.
As of March 31, 2020, we had $649,436 in cash and cash equivalents and $469,473 available
borrowings under our revolving credit facilities, providing a liquidity position of over $1,000,000.
We are temporarily pausing repurchases under our stock repurchase programs due to the disruption
and uncertainty caused by the COVID-19 pandemic and our focus on liquidity and cash management.
•
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•
Refer to Part I, Item 1A, “Risk Factors,” and Part II, Item 7, “Management's Discussion and Analysis of Financial
Condition and Results of Operations,” within this Annual Report for further information on the impacts to our business
and results of operations and associated risks and uncertainties. Refer to Part II, Item 5, “Market for Registrant's
Common Equity, Related Stockholder Matters and Issuer Purchases of Equity Securities,” for further information on
our stock repurchase programs.
Products and Brands
We currently market our products primarily under five propriety brands, composed of our four primary brands and
our other brands, which currently consist of the Koolaburra by UGG brand, as well as other discontinued brands during
the periods presented (collectively, Other brands). Collectively, our brands compete across the fashion and casual
lifestyle, performance, running and outdoor markets.
UGG. The UGG brand is one of the most iconic and recognized brands in our industry, which highlights our
successful track record of building niche brands into lifestyle and fashion market leaders. With loyal consumers around
the world, the UGG brand has proven to be a highly resilient line of premium footwear, apparel, and accessories with
expanded product offerings and a growing global audience that appeals to women, men, and children. We intend to
continue diversifying the UGG brand to drive year-round product sales, including through expansion of women’s spring
and summer footwear, men’s products, apparel, home goods, and accessories. The UGG brand is sold both domestically
and internationally in key markets including the United States (US), Europe, Asia-Pacific, Canada and Latin America.
HOKA. The HOKA brand is an authentic, premium line of year-round performance footwear and apparel that
offers enhanced cushioning and inherent stability with minimal weight. Originally designed for ultra-runners, the brand
now appeals to athletes around the world, regardless of activity. The HOKA brand is quickly becoming a leading brand
within the run specialty wholesale accounts, with strong marketing fueling both domestic and international sales growth.
We intend to leverage our domestic specialty strategy to expand and invest in international sales growth. We continue
to build product extensions in trail and fitness. The HOKA brand is sold both domestically and internationally in key
markets, including the US, Canada, Europe, and Asia-Pacific.
Teva. The Teva brand, which pioneered the sport sandal category, is born from the outdoors and rooted in
adventure. The Teva brand is a global leader within the sport sandal and modern outdoor lifestyle categories by fueling
the expression of freedom. The Teva brand’s product line includes sandals, shoes, and boots.
Sanuk. The Sanuk brand originated in Southern California surf culture and has emerged into a lifestyle brand
with a presence in the relaxed casual shoe and sandal categories. The Sanuk brand’s use of unexpected materials
and unconventional constructions, combined with its fun and playful branding, are key elements of the brand’s identity.
Other Brands. Other brands currently consist of the Koolaburra by UGG brand and a discontinued brand during
the prior period presented. The Koolaburra brand is a casual footwear fashion line using sheepskin and other plush
materials and is intended to target the value-oriented consumer in order to complement the UGG brand offering.
Sales and Distribution
US Distribution. In our wholesale channel, we distribute our products in the US through sales representatives,
who are organized by account type or geographically and by brand. In addition to our wholesale channel, we also sell
products directly to consumers through our DTC business.
4
Currently, our sales force is typically separated by brand, as each brand generally has certain specialty consumers
that expect a dedicated sales team with specialized knowledge of our brands’ product offerings. However, there is
some overlap between the sales teams and customers, and we have aligned our brands’ sales forces to position them
for the future success of each of our brands.
We distribute products sold in the US through our distribution center in Moreno Valley, California, as well as
through a third-party logistics provider (3PL) in Pennsylvania. Our distribution center features a warehouse management
system that enables us to efficiently pick and pack products for direct shipment to customers.
We completed the closure of our former distribution center in Camarillo, California during fiscal year 2020 and
moved all of our Camarillo distribution operations to our Moreno Valley location.
Refer to Part I, Item 2, “Properties,” and Note 7, “Leases and Other Commitments,” of our consolidated financial
statements in Part IV within this Annual Report for further disclosure and discussion.
International Distribution. Internationally, in our wholesale channel, we distribute our products through
independent distributors and wholly-owned subsidiaries in many regions and countries, including Europe, Asia-Pacific,
Latin America, and Canada, among others. We also sell products internationally, particularly in China, through partner
retail stores, which are branded stores that are wholly-owned and operated by third parties. In addition, in certain
countries we sell products through our DTC business. For our wholesale and DTC businesses, we distribute our
products through a number of distribution centers managed by 3PLs in certain international locations.
UGG Wholesale. We sell our UGG brand products primarily through domestic higher-end department stores
such as Nordstrom, Dillard’s, and Macy’s, as well as lifestyle retailers such as Journeys, and online retailers such as
Amazon.com, Zappos.com, and Zalando.com. As the retail marketplace continues to evolve to reflect changing
consumer preferences, we continually review and evaluate our UGG wholesale distribution and product segmentation
approach.
HOKA Wholesale. We sell select HOKA brand footwear primarily through full-service domestic specialty retailers
and select online retailers, including Fleet Feet, Road Runner Sports, Running Specialty Group, REI, Zappos.com,
and Running Warehouse. We expect to expand our HOKA brand wholesale distribution into international markets,
including through strategic partners such as Intersport and Sport 2000 in Europe and Xebio Group in Japan.
Teva Wholesale. We sell our Teva brand footwear primarily through specialty outdoor retailers, sporting goods
and department stores, including REI, Famous Footwear, DSW, Urban Outfitters, Free People, and online retailers
such as Amazon.com and Zappos.com.
Sanuk Wholesale. We sell our Sanuk brand footwear primarily through domestic independent action sports and
outdoor specialty footwear retailers, larger national retail chains, and online retailers, including Journeys, Dillard’s,
DSW, REI, and online retailers such as Amazon.com and Zappos.com.
Other Brands Wholesale. We sell our other brands’ footwear primarily through department stores and online
retailers. Key accounts of the Koolaburra brand include Kohl’s, DSW, QVC, and Rack Room Shoes.
Direct-to-Consumer. Our DTC business is comprised of our retail stores and e-commerce websites. Our retail
stores and websites are largely intertwined and interdependent. In an omni-channel marketplace, we believe many of
our consumers interact with both our retail stores and our websites before making purchasing decisions. For example,
consumers may feel or try on products in our retail stores and then place an order online later. Conversely, they may
initially research products online, and then view inventory availability by store location and make a purchase in store.
Some examples that demonstrate the extent to which the sales channels are combined, which are collectively designed
to engender brand loyalty while increasing product sales and improving our inventory productivity, include the following:
•
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“UGG Rewards”: We have implemented a consumer loyalty program under which points and awards
are earned across the DTC business.
“Infinite UGG”: We provide online shopping access inside retail stores for all SKUs available on our e-
commerce websites.
5
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“Ship from Store”: Inventory that is available in our stores but out of stock online can be shipped from
our stores. We expect future advancements in this capability will use algorithms to select the optimal
fulfillment source.
“UGG Closet”: A limited e-commerce outlet channel that offers an online portal designed to provide an
efficient way to close out inventory through direct sales to consumers.
“Buy Online / Return in-Store”: Our consumers can buy online and return products to our retail stores.
“Click and Collect”: Our consumers can buy online and have products delivered to certain retail stores
for pick-up.
“Retail Inventory Online”: Our consumers can view specific store location inventory online before visiting
the store.
Our retail stores enable us to expose consumers to a greater selection of products, directly impact our consumers’
experience with our brands, and sell our products at retail prices thereby generating larger gross margins. Our retail
stores are predominantly UGG brand concept stores and UGG brand outlet stores. Through our outlet stores, we sell
some of our discontinued styles from prior seasons, full price in-line products, as well as products made specifically
for the outlet stores.
As of March 31, 2020, we had a total of 145 global retail stores, which includes 76 concept stores and 69 outlet
stores, and operated our e-commerce business through an aggregate of 28 Company-owned websites and mobile
platforms in ten different countries.
Refer to Part II, Item 7, “Management's Discussion and Analysis of Financial Condition and Results of Operations,”
within this Annual Report for further information on our DTC business.
Product Design and Development
The design and development functions for all of our brands are performed by a combination of internal design
and development staff and outside freelance designers. Our design and development staff work closely with brand
management to develop new styles and product lines. Throughout the development process, we have multiple design
and development reviews, which we then coordinate with our independent manufacturers. To ensure quality,
consistency, and efficiency in our product design and development process, we continually evaluate the availability
and cost of raw materials, the capabilities and capacity of our independent manufacturers, and the target retail price
of new products.
Manufacturing and Supply Chain
We outsource the production of our products to independent manufacturers, which are primarily located in Asia.
We generally purchase products from our manufacturers on the basis of individual purchase orders or short-term
purchase commitments, rather than maintaining long-term purchase commitments, which provides us greater flexibility
to adapt to changing consumer preferences, changes in international trade relations, and evolving inventory
management requirements. However, we do have long-standing relationships with most of these independent
manufacturers, and we may not be able to identify substitute alternative manufacturers to satisfy our desire for such
flexibility. We require our independent manufacturers and designated suppliers to adopt our Ethical Supply Chain
Supplier Code of Conduct, which specifies that they comply with all local laws and regulations governing human rights,
working conditions, and environmental compliance before we are willing to conduct business with them. We also require
our manufacturing partners and licensees to comply with our Restricted Substances Policy, Anti-Corruption Policy,
Conflict Minerals Policy and Ethical Sourcing and Animal Welfare Policy, as well as other compliance policies and
procedures, as a condition to conducting business with us.
Production by our independent manufacturers is performed in accordance with our detailed product specifications
and rigorous quality control standards. We maintain a buying office in Hong Kong, as well as on-site supervisory offices
in China and Vietnam, which collectively serve as a strong link to our independent manufacturers. We believe our
strong regional presence enhances our manufacturing processes by providing predictability of material availability,
compliance with laws and regulations, and adherence to quality control standards and final design specifications. In
addition, we have instituted pre-production, in-line, and post-production inspections to meet or exceed our product
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quality requirements, as well as the expectations of our consumers. Our quality assurance program includes our own
employee on-site inspectors at our independent manufacturers, who oversee the production process and perform
quality assurance inspections. We also routinely inspect our products upon arrival at our distribution centers.
The majority of the materials and components used in the production of our products by these independent
manufacturers are purchased from independent suppliers that we designate. At our direction, our manufacturers
currently purchase the majority of the sheepskin used in our products from two tanneries in China, which source their
sheepskin primarily from Australia and the United Kingdom (UK). We maintain routine communication with the tanneries
to closely monitor the supply of high-quality sheepskin for our projected UGG brand production. To ensure an adequate
supply of sheepskin, we forecast our expected usage in advance at a forward price. We also enter into purchasing
contracts and other pricing arrangements with certain sheepskin and leather suppliers to manage the supply of
sheepskin. We believe current supplies are sufficient to meet our current and anticipated demand, but we continually
monitor our supply chain and investigate options to accommodate our expected growth, as well as unexpected supply
chain issues. Refer to Part II, Item 7, “Management's Discussion and Analysis of Financial Condition and Results of
Operations,” and Note 7, “Leases and Other Commitments,” of our consolidated financial statements in Part IV within
this Annual Report for further information on our minimum purchase commitments.
In an effort to partially reduce our dependency on sheepskin, we use a proprietary raw material, UGGpure, which
is re-purposed wool woven into a durable backing, and UGGplush, which is re-purposed wool and lyocell woven into
a durable backing, in some of our UGG brand products. As part of an ongoing effort to eliminate waste as part of our
corporate sustainability efforts, most of the wool in UGGpure and UGGplush is sheared from the hides we are already
using in our products. In addition, we are continuing to drive our strategy of introducing counter-seasonal products
through category expansion, including the UGG brand’s spring and summer products, as well as the year-round
performance footwear product offering of the HOKA brand, which we believe will help further reduce our dependency
on sheepskin. Excluding sheepskin, UGGpure and UGGplush, we believe that substantially all raw materials and
components used to manufacture our products, including wool, rubber, leather, and nylon webbing, are generally
available from multiple sources at competitive prices.
Inventory Management and Product Returns
We have an extended design and manufacturing process, which involves the initial design of our products, the
purchase of raw materials, the accumulation of inventories, the subsequent sale of the inventories, and the collection
of the resulting accounts receivable. This production cycle results in significant liquidity requirements and working
capital fluctuations throughout our fiscal year. Because our production cycle typically involves long lead times, which
requires us to make manufacturing decisions several months in advance of an anticipated purchasing decision by the
consumer, it is challenging for us to estimate and manage our inventory and working capital requirements.
We seek to manage our inventory levels by considering existing customer orders, forecasted sales and budgets,
and the delivery requirements of our customers. As part of our operating profit improvement plan, we implemented
systems and processes designed to improve our product forecasting, inventory control and supply chain management
capabilities. In addition, added discipline around SKU productivity, product purchasing decisions, the reduction of
production lead times, and the sale of excess inventory through our liquidation channels, are key areas of focus that
we expect will further enhance inventory performance.
Our practice, and the general practice in our industry, is to offer retail customers the right to return defective or
improperly shipped merchandise.
Backlog
We encourage our wholesale and distributor customers to place a significant portion of orders as pre-season
orders, which are typically placed up to 12 months prior to the anticipated shipment date, as well as in-season fill-in
orders that can be shipped immediately. We work with our customers through pre-season programs to enable us to
better plan our production schedule, inventory, and shipping requirements.
We have historically defined backlog as unfilled customer orders from our wholesale customers and distributors
as of any particular date, which represent orders expected to be shipped at a future date, some of which are subject
to cancellation prior to shipment. Our calculation of backlog also includes bulk orders, which generally comprise larger
volume orders from significant customer accounts. These types of orders typically have terms that allow customers to
vary the location and timing of shipments. We believe backlog is an imprecise indicator of our actual product shipments
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and future results of operations and is not material to an overall understanding of our business, especially given that
backlog excludes sales within our DTC segment, as well as in-season orders. The backlog as of a particular date is
affected by a number of factors, including seasonality, the timing of customer orders, and the timing of product shipments.
As of March 31, 2020, our backlog was $1,022,900, which represents a 4.6% annual increase over our backlog
as of March 31, 2019. Subsequent to March 31, 2020, we have experienced some cancellations related to COVID-19
disruptions, and as a result, as of May 14, 2020, our backlog has declined to be roughly flat compared to the prior
period. We are currently reviewing the order book with our wholesale customers, and our backlog may decrease further
due to additional order cancellations or deferrals.
Our People and Our Culture
Employees. As of March 31, 2020, we employed approximately 3,600 employees in North America, Europe, and
Asia. This includes approximately 1,600 employees in our retail stores worldwide, which includes part-time and seasonal
employees. For a variety of reasons, we believe that our relationship with our employees is favorable.
Encouraging Diversity. We strive to create a culture of inclusion where employees are able to freely contribute
equally regardless of gender, age, race, disability or sexual orientation. Our Code of Ethics, which all employees are
trained on bi-annually, codifies these values. Our employee-led initiative, VOICES, is an avenue that elevates employee
issues and celebrates our uniqueness. We have obtained EDGE (Economic Dividends for Gender Equality) Certification
in the US, the leading global assessment and business certification for gender equality.
Environmental, Social and Governance (ESG)
As a global leader in designing, marketing and distributing innovative footwear, apparel, and accessories, our
worldwide scope and impact is significant. Equally significant is the responsibility we believe we have to our stakeholders,
including our consumers, employees, stockholders, and the communities we serve. We believe consumers are
increasingly buying brands that advance sustainable business practices and deliver quality products while striving for
minimal environmental impact with socially conscious operations. We employ socially conscious operations and
sustainable business practices, with the goal of continuing to deliver quality products to our consumers and sound
financial performance to our stockholders, while minimizing the environmental impact of our business footprint. Our
sustainability policies and strategies are aligned with, and informed by, our ongoing efforts with multi-stakeholder
initiatives, which involve our employees, our suppliers and our customers, as well as other brands and non-governmental
organizations. Through our Corporate Responsibility and Sustainability Program, we expect to continue to advance
our sustainable business initiatives with the goal of consistently delivering brand promises that meet consumer
expectations. As a result of our efforts, we have been recognized by Investor’s Business Daily as one of the “50 Best
ESG Companies” during fiscal year 2020.
ESG Governance. Our Sustainability and Compliance Officer is responsible for the day-to-day management of
our Corporate Responsibility and Sustainability program. The Corporate Governance Committee of our Board of
Directors, which is comprised of three independent directors, oversees our Corporate Responsibility and Sustainability
efforts.
Our Sustainability and Compliance program aligns our internal teams with our sustainable development goals
(SDGs) and establishes policies to encourage our partners and suppliers to employ sustainable business practices.
We annually assess risks related to ESG issues as part of our overall enterprise risk management approach. In addition,
our internal audit team provides periodic targeted reviews of our ESG-related policies and procedures to the Audit
Committee.
Sustainable Development Goals. Achieving measurable sustainability success is critical to our future economic
and business growth, and we work to establish SDGs that we believe will make the most significant impact for our
business, our stockholders, and our communities. We are members of the United Nations Global Compact (UNGC),
which is the world’s largest voluntary corporate sustainability initiative. This membership requires an annual statement
of progress, which is reflected in our Corporate Responsibility Report. Our Sustainability and Compliance Officer
identifies specific SDGs set forth in the UNGC, which guide our supply chain and brand business teams’ efforts to
address environmental and social challenges. Our SDGs are currently focused on eight categories where we believe
we can make substantial impacts.
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The following is a brief overview of our current SDGs and related fiscal year 2020 achievements:
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Materials. We sourced the vast majority of our leather supplies from Leather Working Group-certified
tanneries, which promote sustainable and environmentally-friendly business practices within the leather
industry. We continue to seek sustainable alternatives for key product materials, with a goal to source
at least 90% of our materials from suppliers certified by third-party benchmarking organizations.
Waste. Our distribution center in Moreno Valley, California is implementing efforts to become a zero-
waste facility. We are taking steps towards removing single-use plastic at our corporate headquarters,
retail stores and distribution center. We are piloting tracking programs with certain manufacturing
partners to monitor waste disposal methods.
Animal Welfare. We do not believe in the exploitation or killing of animals solely for the purpose of their
fur. We only use hides which are the byproduct of the meat industry and, with our innovative UGGpure
and UGGplush technologies, the wool used in our UGG brand footwear is almost entirely re-purposed
from hides we are already using. We require our supply chain partners to annually certify compliance
with our Ethical Sourcing and Animal Welfare Policy.
Water. We have reduced our water usage through manufacturing process improvements and have
encouraged our manufacturing partners and suppliers to do the same by measuring their water output.
Our SDG seeks to reduce water consumption and improve water quality throughout our operations and
the communities in which we operate including a target that at least 90% of our core factory partners
and suppliers apply industry best practices regarding water treatment and usage.
Chemicals. We seek to achieve environmentally sound management of chemicals and reduce the
discharge of hazardous substances among our key business partners.
Climate and Clean Energy. We strive to increase our year-over-year solar power usage at our
headquarters and distribution centers, as well as to integrate climate change measures into our policies
and planning. We measure energy usage by certain of our partners to encourage reduced energy
consumption.
Gender Equality and Quality Education. In addition to our own corporate diversity and inclusion efforts,
we promote gender equality and quality education at our supply chain partners through our partnership
with HERproject.
Human Rights. We have established robust criteria in our Ethical Supply Chain Supplier Code of Conduct
based on International Labour Organization standards and audit our supply chain pursuant to such
criteria on an ongoing basis. Audit results are included on performance scorecards for regular review
by our executive management.
Our fiscal year 2020 Corporate Responsibility Report, which will be published under the “Responsibility” tab of
our website located at www.deckers.com, will provide more information on our fiscal year 2020 ESG achievements.
We believe that the progress of our corporate responsibility efforts is served by disclosing goals and relevant metrics
and, to that end, we are working to align our Corporate Responsibility Report with the Financial Stability Board’s
Task Force on Climate-Related Financial Disclosures (commonly referred to as TCFD), Global Reporting Initiative’s
(commonly referred to as GRI) Core Standards, and Sustainability Accounting Standards Board’s (commonly referred
to as SASB) Consumer Goods Standards. The content of our Corporate Responsibility Reports is not incorporated by
reference into this Annual Report or in any other report or document we file with the SEC.
Charitable Giving and Volunteering. Our charitable contributions, product donations, and employee volunteer
efforts are an essential part of our culture. Since 2006, we have donated over 1 million pairs of shoes to Soles4Souls
and Good360, non-profit organizations that distribute shoes to those in need. During fiscal year 2020, we donated
$1,700 to various non-profit organizations. Additionally, we have committed over $1,000 in funds and product donations
to address the impacts of the COVID-19 pandemic on the communities in which we operate. Further, during fiscal year
2020, we dedicated our strategic giving and engagement efforts to categories related to our SDGs, our business, and
our communities. Our community-engagement efforts focused on arts and culture, human services, education,
international affairs, environment and animal welfare, and health and society. We encourage our employees to volunteer
by compensating them for up to 24 hours of volunteer time each year.
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Reportable Operating Segments and Geographic Areas
Our six reportable operating segments include the five strategic business units responsible for the worldwide
operations of the wholesale divisions of our brands (UGG, HOKA, Teva, Sanuk, and Other brands), plus our DTC
business. Refer to Note 12, “Reportable Operating Segments,” for further discussion of our reportable operating
segments and to Note 13, “Concentration of Business,” of our consolidated financial statements in Part IV within this
Annual Report for financial information about geographic areas and concentration of related business risks.
Seasonality
Our business is seasonal, with the highest percentage of UGG and Koolaburra brand net sales occurring in the
quarters ending September 30th and December 31st and the highest percentage of Teva and Sanuk brand net sales
occurring in the quarters ending March 31st and June 30th. Net sales for the HOKA brand occur more evenly throughout
the year reflecting the brand's year-round performance product offerings. Due to the magnitude of the UGG brand
relative to our other brands, our aggregate net sales in the quarters ending September 30th and December 31st have
significantly exceeded our aggregate net sales in the quarters ending March 31st and June 30th. As we continue to
take steps to diversify and expand our product offerings by creating more year-round styles and growing the year-
round net sales of the HOKA brand as a percentage of our aggregate net sales, we expect the seasonality trends that
have resulted in significant variations in our aggregate net sales from quarter to quarter to decrease over time. However,
it is unclear whether seasonal impacts will be minimized or exaggerated in future periods as a result of the disruptions
and uncertainties caused by the COVID-19 pandemic.
For further discussion of the factors that may cause our actual results to differ materially from our expectations,
as well as factors that may impact our future results of operations, refer to Part I, Item 1A, “Risk Factors,” and Part II,
Item 7, “Management's Discussion and Analysis of Financial Condition and Results of Operations,” within this Annual
Report.
Competition
The markets in which we operate are highly competitive. Our competitors include athletic and footwear companies,
branded apparel companies and retailers with their own private labels. Although the footwear industry is fragmented,
many of our competitors are larger and have substantially greater resources, several of which compete directly with
some of our products. In addition, access to offshore manufacturing and the growth of e-commerce has made it easier
for new companies to enter the markets in which we compete, further increasing competition in the footwear, apparel,
and accessories industry. In particular, and in part due to the popularity of our UGG brand and HOKA brand products,
we face increasing competition from a significant number of domestic and international competitors selling products
designed to compete directly or indirectly with our products. We believe that our ability to successfully compete depends
on numerous factors, including our ability to assess and respond quickly to changing consumer tastes and preferences,
produce appealing products that meet expectations for product quality and technical performance, maintain and
enhance the image and strength of our brands, price our products competitively, and weather the impacts and disruptions
caused by the COVID-19 pandemic, among others.
In addition, we believe that our key customers face intense competition from other department stores, sporting
goods stores, retail specialty stores, and online retailers, among others, which could negatively impact the financial
stability of their businesses and their ability to conduct business with us.
Refer to Part I, Item 1A, “Risk Factors,” within this Annual Report for further discussion of the potential impact of
competition on our business and results of operations.
Patents and Trademarks
We utilize trademarks for virtually all of our products and believe that having distinctive marks that are readily
identifiable is an important factor in creating a market for our products, promoting our brands, and distinguishing our
products from the products of others. We currently hold trademark registrations for “UGG,” “Teva,” “Sanuk,” “HOKA
One One,” “Koolaburra,” “UGGpure,” and other marks in the US, and for certain of the marks in many other countries,
including Canada, China, the UK, various countries in the European Union, Japan, and Korea. As of March 31, 2020,
we hold 185 designs and inventions with corresponding design or utility patent registrations, plus seventeen designs
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and inventions which are currently pending registration. These patents expire at various times. We regard our proprietary
rights as valuable assets and vigorously protect such rights against infringement by third parties.
Government Regulation
Compliance with federal, state, and local environmental regulations has not had, and it is not expected to have,
any material effect on our business, results of operations, financial condition, or competitive position based on
information and circumstances known to us at this time.
Available Information
Our annual reports on Form 10-K, quarterly reports on Form 10-Q, current reports on Form 8-K, proxy statements
and information statements (and any amendments or supplements to the foregoing) filed with or furnished to the SEC
pursuant to Section 13(a) or 15(d) of the Exchange Act are available free of charge on our website at www.deckers.com.
Such documents and information are available as soon as reasonably practicable after they are filed with or furnished
to the SEC. The SEC also maintains a website at www.sec.gov that contains reports, proxy statements, information
statements and other information regarding issuers that file with the SEC.
We also make the following corporate governance documents available through our website: Audit Committee
Charter, Compensation Committee Charter, Corporate Governance Committee Charter, Corporate Disclosure Policy,
Code of Ethics, Corporate Responsibility Report, Restricted Substance Policy, Ethical Supply Chain Supplier Code of
Conduct, Accounting and Finance Code of Conduct, Corporate Governance Guidelines, and Conflict Minerals Policy.
The information contained on or accessed through our website does not constitute part of this Annual Report,
and references to our website address within this Annual Report are inactive textual references only.
Item 1A. Risk Factors
Our short and long-term success is subject to numerous risks and uncertainties, many of which involve factors
that are difficult to predict or beyond our control. As a result, investing in our common stock involves substantial risk.
Before deciding to purchase, hold or sell our common stock, stockholders, and potential stockholders should carefully
consider the risks and uncertainties described below, in addition to the other information contained in or incorporated
by reference into this Annual Report, as well as the other information we file with the SEC. If any of these risks are
realized, our business, financial condition, results of operations, and prospects could be materially and adversely
affected. In that case, the value of our common stock could decline, and stockholders may lose all or part of their
investment. Furthermore, additional risks and uncertainties of which we are currently unaware, or which we currently
consider to be immaterial, could have a material adverse effect on our business.
Certain statements made in this section constitute “forward-looking statements,” which are subject to numerous
risks and uncertainties including those described in this section. Refer to the section entitled “Cautionary Note Regarding
Forward-Looking Statements” within this Annual Report for additional information.
The COVID-19 global pandemic has had, and other public health crises or epidemics could in the future
have, a material adverse impact on our business, operations, liquidity, financial condition, results of operations,
the operations of our customers and business partners, and the markets and communities in which we and
our customers and partners operate.
The COVID-19 pandemic has had, and other public health crises or epidemics in the future could have,
repercussions across local, regional, and global economies and financial markets. The outbreak of COVID-19 has
significantly adversely impacted global economic activity and contributed to volatility in and negative pressure on
financial markets. In response to the COVID-19 pandemic, many federal, state, local, and foreign governments have
put in place, and others in the future may put in place, travel restrictions, quarantines, shelter-in-place orders, and
similar government orders and restrictions, in an attempt to control the spread and mitigate the impact of the
disease. Such restrictions or orders, or the perception that such restrictions or orders could be implemented or extended,
have resulted in business closures, work stoppages, slowdowns and delays, work-from-home policies, and cancellation
or postponement of events, among other effects that could negatively impact our operations, as well as the operations
of our partner retail stores, wholesale customers, suppliers, third-party distributors, and manufacturers.
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The COVID-19 pandemic has resulted in a significant decrease in discretionary spending and retail activity, rapid
rise in unemployment, and a sudden decrease in global economic activity, and many businesses, including our
Company, have experienced, and anticipate that they will continue to experience, a significant negative impact on their
financial condition, results of operations, and liquidity. For example, during portions of our fourth fiscal quarter ended
March 31, 2020, and during the first part of our first fiscal quarter ending June 30, 2020, nearly all of our Company-
operated stores, our partner retail stores, and the retail stores of our wholesale customers were closed as a result of
government orders or restrictions, and may remain closed in certain geographies in future periods. In response to such
store closures, as well as the social distancing measures and other restrictions resulting from the pandemic, we have
temporarily furloughed certain retail store employees while stores are closed and transitioned nearly all of our other
employees able to work remotely to a remote work environment. Although we have not experienced a material impact
on productivity from shifting our employees to a remote work environment, there is no guarantee that our employees
will be as effective while working remotely. In addition, despite the implementation of reasonable security measures
by us and our third-party providers, our systems and information may be more susceptible to cyber-attacks or data
security incidents with significantly more of our work force working remotely. Furthermore, in an effort to manage the
financial uncertainty involved with the COVID-19 pandemic, we have delayed the hiring of certain non-essential
employees, which may have the impact of delaying the completion of certain projects or other strategic objectives.
In addition, the demand for our products, as well as our results of operations, have been and could continue to
be adversely impacted due to a number of other factors, including the following:
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reduced consumer demand for our products as consumers seek to reduce or delay spending in response
to the impacts of COVID-19, including from the recent rise in unemployment rates, decreased discretionary
spending, and diminished consumer confidence;
decreased store traffic as a result of retail store closures, social distancing restrictions or changes in
consumer behavior;
a deterioration in our ability, or the ability of our wholesale customers, to operate in affected geographic
regions;
reduced availability of our supply of raw materials;
the failure of key business partners to provide services, including the inability of our manufacturers or
third-party distributors to timely fulfill their obligations to us;
bankruptcies or other financial difficulties facing our wholesale customers, which could cause them to be
unable to make or delay making payments to us, or resulting in cancellation of or reducing their orders;
seasonality impacts on the demand for certain products, which could be further exacerbated by
government restrictions and changes in consumer behavior;
the ability of our distribution center and 3PLs to timely and accurately process orders, especially during
periods of heightened demand; and
incremental costs resulting from adoption of preventative measures, including social distancing
requirements.
The full extent of the impact of the COVID-19 pandemic on our business and operations is highly uncertain and
subject to change, and will depend on a number of factors beyond our control, including, without limitation, the scope
and duration of the pandemic, actions taken by governmental authorities in response to the pandemic, the impact of
the pandemic on the businesses of our wholesale customers, suppliers, third-party distributors, manufacturers, or retail
partner stores, the extent and duration of any economic recessionary conditions, and the impact on the financial markets
and our access to capital. We expect any further spread of the COVID-19 pandemic (including the potential for a second
wave of the disease), or even the threat or perception that this could occur, or any protracted duration of decreased
economic activity, could have a material adverse impact on our business, operations and financial results, or on the
business, operations and financial results of our customers and business partners. In addition, to the extent the duration
of the pandemic results in negative impacts to our business during our peak selling season for the UGG brand, it could
result in a significantly greater adverse effect on our financial condition and results of operations than we have
experienced thus far.
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Many of our products are inherently seasonal, and the sales of our products are highly sensitive to weather
conditions, which makes it difficult to anticipate consumer demand for our products, manage our expenses,
and forecast our financial results.
Due to the nature of many of our product offerings, sales of our products are inherently seasonal. Historically, the
highest percentage of UGG brand net sales have occurred in the fall and winter months (our second and third fiscal
quarters), and the highest percentage of Teva brand and Sanuk brand net sales have occurred in the spring and
summer months (our first and fourth fiscal quarters). Due to the magnitude of the UGG brand relative to our other
brands, this trend has resulted in our net sales for the second and third fiscal quarters significantly exceeding our net
sales in the first and fourth fiscal quarters. While we have taken steps to diversify our product offerings, both by creating
more year-round styles and expanding product offerings within our existing brands, and by acquiring and developing
new brands, we expect this trend to continue for the foreseeable future. It is unclear whether seasonal impacts will be
minimized or exaggerated in future periods as a result of the disruptions and uncertainties caused by the COVID-19
pandemic.
In particular, sales of our products are highly sensitive to weather conditions, which are difficult to predict and
beyond our control. For example, extended periods of unseasonably warm weather during the fall or winter months
may significantly reduce demand for our UGG brand products. Unfavorable or unexpected weather patterns may have
a material, negative impact on our business, financial condition, results of operations and prospects. In addition, the
unpredictability of weather conditions makes it more difficult for us to accurately forecast our financial results and to
meet the expectations of analysts and investors.
As a result of the relative concentration of our sales in certain months of the year, factors which specifically impact
consumer spending patterns in those months, such as unexpected weather patterns, declines in consumer confidence,
changing consumer preferences, or uncertain economic conditions, will have a disproportionate impact on our business
and could result in our failure to achieve financial performance that is in line with our expectations or the expectations
of market participants. In addition, significant fluctuations in our financial performance from period to period as a result
of these or other factors could increase the volatility of our stock price, which could cause our stock price to decline.
The footwear, apparel, and accessories industry is subject to rapid changes in consumer preferences,
and if we do not accurately anticipate and promptly respond to consumer demand, including consumer
spending patterns, we could lose sales, our relationships with customers could be harmed, and our brand
loyalty could be diminished.
The footwear, apparel, and accessories industry is subject to rapid changes in consumer preferences and tastes,
which make it difficult to anticipate demand for our products and forecast our financial results. We believe there are
many factors that may affect the demand for our products, including:
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seasonality, including the impact of anticipated and unanticipated weather conditions;
consumer acceptance of our existing products and acceptance of our new products, including our ability
to develop new products that address the needs and preferences of new consumers;
consumer demand for products of our competitors;
the implementation of our segmentation approach to the distribution of certain of our products;
consumer perceptions of and preferences for our products and brands, including as a result of evolving
ethical or social standards;
the extent to which consumers view certain of our products as substitutes for other products we
manufacture;
publicity, including social media, related to us, our products, our brands, our marketing campaigns and
our celebrity endorsers;
the life cycle of our products and consumer replenishment behavior;
evolving fashion and lifestyle trends, and the extent to which our products reflect these trends;
brand loyalty;
changes in consumer confidence and buying patterns, and other factors that impact discretionary
income and spending;
legislation restricting our ability to use certain materials in our products;
changes in general economic, political, and market conditions; and
pandemics or other outbreaks of illness or disease, such as the COVID-19 pandemic.
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Consumer demand for our products depends in part on the continued strength of our brands, which in turn depends
on our ability to anticipate, understand and promptly respond to the rapidly changing preferences and fashion tastes
for footwear, apparel, and accessories, as well as consumer spending patterns. As our brands and product offerings
continue to evolve, it is necessary for our products to appeal to an even broader range of consumers whose preferences
cannot be predicted with certainty. For example, many UGG brand products include a fashion element and could go
out of style at any time. Furthermore, we are dependent on consumer receptivity to our new products and to the
marketing strategies we employ to promote those products. Consumers may not purchase new models and styles of
footwear, apparel, and accessories in the quantities projected or at all. Further, consumer spending may be adversely
impacted by economic conditions, including consumer confidence in the economy, employment, salary and wage
levels, the availability of consumer credit, and general costs of living. For example, we are experiencing, and could
continue to experience, decreased demand for our products arising out of the impacts of the COVID-19 pandemic. If
we fail to predict or react appropriately to changes in consumer preferences and fashion trends or fail to adapt to
shifting spending patterns or demand, consumers may consider our brands and products to be outdated or unattainable
or associate our brands and products with styles that are no longer popular, which may adversely affect our overall
financial performance.
Our success is driven to some extent by brand loyalty, and there can be no assurance that consumers will continue
to prefer our brands. The value of our brands is largely based on evolving consumer perceptions, and concerns with
respect to factors such as product quality, product design, technical performance, product components or materials,
or customer service, could result in negative perceptions and a corresponding loss of brand loyalty and value. In
addition, negative claims or publicity regarding us, our products, our brands, our marketing campaigns, or our celebrity
endorsers, could adversely affect our reputation and sales regardless of whether such claims are accurate. Social
media, which accelerates the dissemination of information, can increase the challenges of containing any such negative
claims. If consumers begin to have negative perceptions of our brands, whether or not warranted, our brand image
would become tarnished and our products would become less desirable, which could have a material adverse effect
on our business.
If we are unable to sustain the cost reductions and profitability improvements achieved from the
implementation of our restructuring and operating profit improvement plans, we may not achieve results of
operations in line with our expectations, which could cause our stock price to decline.
As of March 31, 2019, we completed implementing a restructuring plan designed to reduce overhead costs and
create operating efficiencies while improving collaboration across our brands, and also completed the implementation
of an operating profit improvement plan designed to improve profitability by enhancing product development cycle
times, optimizing material yields, consolidating our factory base, and relocating product manufacturing and distribution
facilities. However, we may not be able to sustain the cost reductions, profitability improvements, or other expected
benefits of these plans in future periods. General economic and market conditions, including the impacts and disruptions
caused by the COVID-19 pandemic, could impact our revenue and increase our costs and operating expenses. If we
fail to sustain or expand operating profit improvements in line with our expectations, or with the expectations of research
analysts or other market participants, it could have a material adverse impact on our financial performance, which
could cause our stock price to decline. Further, our attempts to sustain or expand operating profit improvements may
require additional investments and divert management’s time and resources, which may impede our ability to achieve
our other strategic objectives.
We face intense competition from both established companies and newer entrants into the market, and
our failure to compete effectively could cause our market share to decline, which could harm our reputation
and have a material adverse impact on our financial condition and results of operations.
The footwear, apparel, and accessories industry is highly competitive, and subject to changing consumer
preferences and tastes, we expect to continue to face intense competitive pressures. We believe we compete on the
basis of a number of factors, including our ability to:
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predict and respond to changing consumer preferences and tastes in a timely manner;
continue to market current products, and develop new products, that appeal to consumers;
produce products that meet our requirements and consumer expectations for quality and technical
performance;
accurately predict and forecast consumer demand;
ensure product availability;
manage the impact of seasonality, including unexpected changes in weather conditions;
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maintain and enhance brand loyalty;
price our products in a competitive manner;
ensure availability of raw materials and production capacity;
implement our omni-channel strategy, including providing a unique customer service experience;
respond to new or proposed legislation impacting our products; and
manage the impact of the rapidly changing retail environment, including with respect to rising competition
within the e-commerce business, especially from online retailers such as Amazon.com.
Our inability to compete effectively with respect to one or more of these factors could cause our market share to
decline, which could harm our reputation and have a material adverse impact on our financial condition and results of
operations. Furthermore, the disruptions and impacts caused by the COVID-19 pandemic may ultimately require us
to reduce, potentially by a significant margin, our opportunities in certain markets, which could negatively impact our
prospects for long-term growth.
Our competitors include athletic and footwear companies, branded apparel and accessories companies, home
goods and sporting goods companies, and specialty retailers with their own private labels. In addition, these competitors
include both established companies, as well as newer entrants into the market. In particular, we believe that, as a result
of the growth of the UGG brand, certain competitors have entered the marketplace specifically in response to the
success of our brands, and that other competitors may do so in the future. A number of our larger competitors have
significantly greater financial, technological, engineering, manufacturing, marketing, and distribution resources than
we do, as well as greater brand awareness in the footwear, apparel, and accessories markets among consumers and
other market participants. Our competitors’ greater resources and capabilities in these areas may enable them to more
effectively compete on the basis of price and production, develop new products more quickly, develop products with
superior technical capabilities, market their products and brands more successfully, identify or influence consumer
preferences, withstand the impacts of seasonality, and manage periodic downturns in the footwear, apparel, and
accessories industry or in economic conditions generally. With respect to newer entrants into the market, we believe
that factors such as access to offshore manufacturing and changes in technology will make it easier and more cost
effective for these companies to compete with us.
As a result of the competitive environment in which we operate, we have faced, and expect to continue to face,
intense pricing pressure. For example, efforts by our competitors to dispose of their excess inventories may significantly
reduce prices of competitive products, which may put pressure on us to reduce the pricing of our products in order to
compete, or cause consumers to shift their purchasing decisions away from our products entirely. We have also faced,
and expect to continue to face, intense pressure with respect to competition for key customer accounts and distribution
channels. Further, we believe that our key customers face intense competition from other department stores, sporting
goods stores, retail specialty stores, and online retailers, among others, which could negatively impact the financial
stability of their businesses and their ability to conduct business with us.
If we fail to compete effectively in the future, our sales could decline, and our margins could be impacted, either
of which could have a negative impact on our financial condition and results of operations.
We use sheepskin to manufacture a significant portion of our products, and if we are unable to obtain a
sufficient quantity of sheepskin at acceptable prices that meets our quality expectations, or if there are legal
or social impediments to our ability to use sheepskin, it could have a material adverse impact on our business.
For the manufacturing of our products, we purchase certain raw materials that are affected by commodity prices,
the most significant of which is sheepskin. The supply of sheepskin, which is used to manufacture a significant portion
of our UGG brand products, is in high demand and there are a limited number of suppliers that are able to meet our
expectations for the quantity and quality of sheepskin that we require. In addition, our unique product design and animal
welfare standards require sheepskin that may only be found in limited geographic locations. We presently rely on only
two tanneries to provide the majority of our sheepskin. If the sheepskin provided by these tanneries and the resulting
products we deliver to consumers do not conform to our quality specifications or fail to meet consumer expectations,
we could experience reduced consumer demand for our products, a higher rate of customer returns and negative
impacts to the image of our brands, any of which could have a material adverse impact on our business. Furthermore,
the significant disruptions caused by the COVID-19 global pandemic, especially in certain countries in Asia, could have
a prolonged negative impact on our ability to source sufficient sheepskin from our tanneries to meet demand, which
could damage our brand image and adversely impact our sales.
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Similarly, if the tanneries we rely upon are not able to deliver sheepskin in the quantities required, this would limit
our ability to meet customer demand for our products and lead to inventory shortages, which would result in a loss of
sales, strain our relationships with our customers and harm our reputation. In addition, any factors that negatively
impact the business of these tanneries, or the businesses of the suppliers that warehouse their inventories, such as
loss of customers, financial instability or bankruptcy, loss or destruction of equipment or facilities, work stoppages,
political instability, acts of terrorism or other catastrophic events, could prevent the tanneries from delivering sheepskin
to us in the quantities expected and result in shortages in our supply of sheepskin.
While we have experienced fairly stable pricing in recent years, historically there have been significant fluctuations
in the price of sheepskin as the demand for this commodity from our consumers and our competitors has changed.
We believe the significant factors affecting the price of sheepskin include weather patterns, harvesting decisions,
incidence of disease, the price of other commodities, such as wool and leather, the demand for our products and the
products of our competitors, and global economic conditions. Most of these factors are not considered predictable or
within our control. Any factors that increase the demand for, or decrease the supply of, sheepskin could cause significant
increases in the price of sheepskin, which would increase our manufacturing costs and reduce our gross margins. In
an effort to partially reduce our dependency on sheepskin, we are using UGGpure, which is a wool woven into a durable
backing, in some of our UGG brand products. In addition, we use purchasing contracts and other pricing arrangements
to attempt to reduce the potential impact of fluctuations in sheepskin prices on our results of operations. However, in
the event of a prolonged increase in sheepskin prices such as what we have experienced in the past, these strategies
may not be sufficient to offset the negative impact on our results of operations. In that event, it is unlikely we would be
able to adjust our product prices sufficiently to eliminate the impact on our gross margins and our financial results may
suffer.
Further, our industry is characterized by rapidly changing fashion trends and consumer preferences. We believe
there is a growing trend within the fashion industry towards eliminating the use of certain animal products, most notably
fur. For example, legislation has been passed in the US banning the sale of fur in certain cities, and similar legislation
is being considered in other geographic locations, including New York City. While the use of leather goods and sheepskin
has typically not been subject to this type of legislation, it is possible that future legislation could have the impact of
restricting or eliminating our ability to use sheepskin in the products we sell in certain geographic locations. In addition,
notwithstanding whether specific legislation is passed, it is possible that consumer preferences and tastes may change
based on evolving ethical or social standards, such that our products may potentially become less desirable to certain
consumers. Because sheepskin is currently used to manufacture a significant portion of our UGG brand products, any
legal or social impediments to the sale of products that include sheepskin, especially within our large target markets,
could have a material adverse impact on our business, financial condition, and results of operations.
If we are unsuccessful at improving our operational systems and our efforts do not result in the anticipated
benefits to us or result in unanticipated disruption to our business, our financial condition and results of
operations could be adversely affected, and our business may become less competitive.
We continually strive to improve, automate and streamline our operational systems, processes and infrastructure
as part of our ongoing effort to improve the overall efficiency and competitiveness of our business. While these efforts
have resulted in some improvements to our operational systems, we expect to continue to incur expenses to implement
additional improvements and upgrades to our systems. Many of these expenditures have been, and may continue to
be, incurred in advance of the realization of any direct benefits to our business. We cannot guarantee that we will be
successful at improving our operational systems, or that our efforts will result in the anticipated benefits to us. If our
operational system upgrades and improvements are not successful, our financial condition and results of operations
could be adversely affected, and our business may become less competitive.
In addition, our operational system upgrades have the potential to be disruptive to our existing business operations
as our managers and employees attempt to learn new software programs and control systems, and adapt to new
operating requirements, while continuing to manage and operate our business. These difficulties could be exacerbated
by the impacts of the COVID-19 pandemic as our employees are faced with challenges of adapting to new processes
and systems while working remotely. If we are unable to successfully manage any disruption to our business caused
by our operational systems upgrades, we could incur unanticipated expenses, loss of customers, and harm to our
reputation, any of which would harm our business.
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If we are unsuccessful at managing product manufacturing decisions, which are required to be made
months in advance of the purchase of our products, we may be unable to accurately forecast our inventory
and working capital requirements, which may have a material adverse impact on our financial condition and
results of operations.
Like other companies in the footwear, apparel and accessories industry, we have an extended design and
manufacturing process, which involves the initial design of our products, the purchase of raw materials, the accumulation
of inventories, the subsequent sale of the inventories, and the collection of the resulting accounts receivable. This
production cycle requires us to incur significant expenses relating to the design, manufacturing and marketing of our
products, including product development costs for new products, in advance of the realization of any revenue from the
sale of our products, and results in significant liquidity requirements and working capital fluctuations throughout our
fiscal year. Because the production cycle typically involves long lead times, which requires us to make manufacturing
decisions several months in advance of an anticipated purchasing decision by the consumer, it is challenging for us
to estimate and manage our inventory and working capital requirements.
Once manufacturing decisions are made, it is difficult for our management to predict and timely adjust expenses
in reaction to various factors, including the following:
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unfavorable weather patterns and their potential impacts on consumer spending patterns and the
demand for our products;
changes in consumer preferences and tastes, discretionary spending, as well as prevailing fashion
trends;
market acceptance of our current products and new products, as well as market acceptance of
competitive products;
future sales demand from our wholesale customers;
the competitive environment, including pricing pressure resulting from reduced pricing of competitive
products, which may cause consumers to shift their purchasing decisions away from our products;
delays in resource or product availability due to impacts from widespread illness or disease, including
the COVID-19 pandemic; and
uncertain macroeconomic and political conditions.
The evolution and expansion of our brands and product offerings has made our inventory management activities
more challenging. For example, if we overestimate demand for any products or styles, we may be forced to incur
significant markdowns or sell excess inventories at reduced prices, which would result in lower revenues and reduced
gross margins. On the other hand, if we underestimate demand, or if our independent manufacturing facilities are
unable to supply products in sufficient quantities, we may experience inventory shortages that may prevent us from
fulfilling customer orders or result in us delaying shipments to customers. If that occurred, we could lose sales, our
relationships with customers could be harmed, and our brand loyalty could be diminished. In either event, these factors
could have a material adverse impact on our financial condition and results of operations.
It may be difficult to identify new retail store locations that meet our requirements, and any new retail
stores may not realize returns on our investments.
While we expect to identify additional retail stores for closure as part of our ongoing retail store fleet optimization
efforts, we may simultaneously identify opportunities to open new retail stores in the future. Global store openings
involve substantial investments, including those relating to leasehold improvements, furniture and fixtures, equipment,
information systems, inventory, and personnel. In addition, since a certain amount of our retail store costs are fixed, if
we have insufficient sales at a new store location, we may be unable to reduce expenses in order to avoid losses or
negative cash flows. As we have experienced in the past, due to the high fixed cost structure associated with the retail
business, the closure of a retail store can result in a significant negative financial impact, including lost sales, write-
offs of retail store assets and inventory, lease termination costs, and severance costs. In light of the significant costs
and impairments that can be incurred upon the closure of a retail location, we expect to conduct a thorough diligence
process and apply stringent financial parameters when assessing whether to open a new retail store location. However,
there can be no assurance that any new retail location that we may identify will ultimately generate a positive return
on our investment or that our investment in a retail store will increase our sales. We will continue to evaluate our retail
store fleet strategy in response to changes in consumer demand and retail store traffic patterns.
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Furthermore, we license the right to operate retail stores for our brands to third parties through our partner retail
program. We expect to increase both the number of third parties we engage within our partner retail program and the
number of stores that they operate, but these efforts may be delayed in light of retail store closures, work stoppages,
and other disruptions due to the COVID-19 pandemic. We currently plan for most of the partner retail stores to be
operated in international markets, with the largest increase anticipated to be in China. We provide training to support
these stores and set and monitor operational standards. However, the quality of these store operations may decline
due to the failure of these third parties to operate the stores in a manner consistent with our standards or our failure
to adequately monitor these third parties, which could result in reduced sales and cause our overall brand image to
suffer.
Our financial success is influenced by the success of our customers, and the loss of a key customer
could have a material adverse effect on our financial condition and results of operations.
Much of our financial success is directly related to the ability of our retailer and distributor partners to successfully
market and sell our brands directly to consumers. If a retailer or distributor partner fails to satisfy contractual obligations
or to otherwise meet our expectations, or experiences complete or partial closure or other operational issues resulting
from government restrictions, reduced consumer demand or other factors, it may be difficult to locate an acceptable
substitute partner. If we determine that it is necessary to make a change, we may experience increased costs, loss of
customers, or increased credit or inventory risk. In addition, there is no guarantee that any replacement retailer or
distributor partner will generate results that are more favorable than the terminated party.
We currently do not have long-term contracts with any of our retailers. We do have contracts with our distributors
with terms ranging up to five years, however, while these contracts may have annual purchase minimums which must
be met in order to retain the distribution rights, the distributors are not otherwise obligated to purchase our products.
Sales to our retailers and distributors are generally on an order-by-order basis and are subject to rights of cancellation
and rescheduling by our wholesale customers. We use the timing of delivery dates for our wholesale customer orders
as a key factor in forecasting our sales and earnings for future periods. If any of our major customers experience a
significant downturn in business or fail to remain committed to our products or brands, these customers could postpone,
reduce, or discontinue purchases from us, which could result in us failing to meet our forecasted results. These risks
have been exacerbated recently as our key retail customers are operating within a retail industry that continues to
undergo significant structural changes fueled by technology and the internet, changes in consumer purchasing behavior,
and a shrinking retail footprint. These trends have been further impacted by the COVID-19 pandemic. We may lose
key retail and wholesale customers if they fail to manage the impact of the rapidly changing retail environment. Any
loss of one of these key customers, the financial collapse or bankruptcy of one of these customers, or a significant
reduction in purchases from one of these customers could result in a significant decline in sales, write-downs of excess
inventory, or increased discounts to our customers, any of which could have a material adverse effect on our financial
condition or results of operations.
As a result of marketplace uncertainty and competitive environment, a key customer may dispose of their excess
inventories to consumers or unauthorized sellers at significantly reduced prices, which may put pressure on us to
reduce the pricing of our products in order to compete, or cause consumers to shift their purchasing decisions away
from our authorized sellers entirely.
Failure to adequately protect our intellectual property rights, to prevent counterfeiting of our products,
or to defend claims against us related to our intellectual property rights, could reduce sales and adversely
affect the value of our brands.
Our business could be significantly harmed if we are not able to protect our intellectual property rights. We believe
our competitive position is largely attributable to the value of our trademarks, patents, trade dress, trade names, trade
secrets, copyrights, and other intellectual property rights. Although we are aggressive in legal and other actions in
pursuing those who infringe on our intellectual property rights, we cannot guarantee that the actions we have taken
will be adequate to protect our brands in the future, especially because some countries’ laws do not protect intellectual
property rights to the same extent as US laws. If we fail to adequately protect our intellectual property rights, it would
allow our competitors to sell products that are similar to and directly competitive with our products, which could reduce
sales of our products. In addition, any intellectual property lawsuits in which we are involved could cost a significant
amount of time and money and distract management’s attention from operating our business, which may negatively
impact our business and results of operations.
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The success of our brands has also made us the target of counterfeiting and product imitation strategies. We
continue to be vulnerable to such infringements despite our dedication of significant resources to the registration and
protection of our intellectual property and to anti-counterfeiting efforts worldwide. If we fail to prevent counterfeiting or
imitation of our products, we could lose opportunities to sell our products to consumers who may instead purchase a
counterfeit or imitation product. In addition, if our products are associated with inferior products due to infringement by
others of our intellectual property, it could adversely affect the value of our brands.
In addition to fighting intellectual property infringement, we may need to defend claims against us related to our
intellectual property rights. For example, we have faced claims that the word “ugg” is a generic term. Such a claim was
successful in Australia, but similar claims have been rejected by courts in the US, China, Turkey, and the Netherlands.
Any court decision or settlement that prevents trademark protection of our brands, that allows a third-party to continue
to sell products similar to our products, or that allows a manufacturer or distributer to continue to sell counterfeit products,
could lead to intensified competition and a material reduction in our sales.
We may not succeed in implementing our growth strategies, in which case we may not be able to take
advantage of certain market opportunities and may become less competitive.
As part of our overall growth strategy, we are continually seeking out opportunities to enhance the positioning of
our brands, diversify our product offerings, extend our brands into complementary product categories and markets,
expand geographically, optimize our retail presence both in stores and online, and improve our financial performance
and operational efficiency. For example, we are considering expanding our partner retail program in certain markets
based on our analysis of the market opportunity and business efficiencies. In addition, as part of our international
growth strategy, we may continue to transition from a third-party distribution model to a direct distribution model for
certain brands. However, we may shift from a direct distribution model to a third-party distribution model for certain
brands. Further, we are exploring relationships with third parties for the expansion of the UGG brand into different
product categories, including licensee and sourcing agent arrangements. Such efforts may be mitigated or suspended
as we navigate the impacts of the COVID-19 pandemic and implement prudent cost-saving measures. We anticipate
that substantial further expansion will be required to realize our growth potential and take advantage of new market
opportunities. Failure to effectively implement our growth strategy could negatively impact our revenues and rate of
growth and result in our business becoming less competitive. In addition, taking steps to implement our growth initiatives
could have a number of negative effects, including increasing our working capital needs, causing us to incur costs
without any corresponding benefits, and diverting management time and resources away from our existing business.
We depend on qualified personnel and, if we are unable to retain or hire executive officers, key employees
and skilled personnel, we may not be able to achieve our strategic objectives and our results of operations
may suffer.
To execute our growth plan, we must continue to attract and retain highly qualified personnel, including executive
officers and key employees. Further, in order to continue to develop new products and successfully operate and grow
our key business processes, it is important for us to continue hiring highly skilled footwear, apparel and accessories
designers and information technology specialists.
Competition for executive officers, key employees and skilled personnel is intense within our industry and there
continues to be upward pressure on the compensation paid to these professionals. Many of the companies with which
we compete for experienced personnel have greater name recognition and financial resources than we have. If we
hire employees from competitors or other companies, their former employers may attempt to assert that we or these
employees have breached their legal obligations, resulting in a diversion of our time and resources. In addition,
prospective and existing employees often consider the value of the stock-based compensation they receive in
connection with their employment when deciding whether to take a job. If the perceived value of our stock-based
compensation declines, or if the price of our stock experiences significant volatility, it may adversely affect our ability
to recruit, retain and motivate qualified personnel. Further, our headquarters are located in Goleta, California, which
is not generally recognized as a prominent commercial center, and it is difficult to attract qualified professionals due
to our geographic location. If we are unable to attract and retain the personnel necessary to execute our growth plan,
we may be unable to achieve our strategic objectives, our results of operations may suffer, and we may be unable to
compete in the market. In addition, in an effort to manage the financial uncertainty involved with the COVID-19 pandemic,
we have delayed the hiring of certain non-essential employees, which could have the impact of delaying completion
of certain projects or other strategic objectives.
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The continued service of our executive officers and key employees is particularly important, and the hiring or
departure of such personnel from time to time may disrupt our business or result in the depletion of significant institutional
knowledge. Our executive officers and other key employees are generally employed on an at-will basis, which means
that such personnel could terminate their employment with us at any time. The loss of one or more of our executive
officers or other key employees or significant turnover in our senior management, and the often-extensive process of
identifying and hiring other personnel who will work effectively with our employees to fill those key positions, could
have a material adverse effect on our business.
Additionally, our European headquarters is currently based in the UK. There is significant uncertainty regarding
the potential future impact of Brexit on the legal and commercial relationships between the UK and countries within
the European Union (EU). In particular, we could face difficulties attracting and retaining key employees in the UK,
which could have a material adverse impact on our European operations.
Lastly, in an effort to protect the health and safety of our employees during the COVID-19 pandemic, we have
transitioned most employees (except for retail store and distribution center employees) to a remote work environment.
Although we have not experienced a material impact from shifting our employees to a remote work environment, there
is no guarantee that our employees will be as effective while working remotely due to a number of factors, including
the inability of team members to communicate as effectively in a remote environment, the reality that employees may
have additional personal needs to attend to (such as looking after children as a result of school closures or family
members who become sick), and employees may become sick themselves and unable to work. If the COVID-19
pandemic requires remote working conditions for a prolonged period of time, it could have an adverse impact on the
productivity of our employees, which would harm our business and impede our ability to achieve our strategic plan.
We rely upon a number of warehouse and distribution facilities to operate our business, and any damage
to one of these facilities, or any disruptions caused by incorporating new facilities into our operations, could
have a material adverse impact on our business.
We rely upon a broad network of warehouse and distribution facilities in order to store, sort, package and distribute
our products both domestically and internationally. In the US, we distribute products primarily through a self-managed
distribution center in Moreno Valley, California. During fiscal year 2020, we completed the move of all of our Camarillo,
California distribution operations to our Moreno Valley location and closed our Camarillo distribution center. This
distribution center features a complex warehouse management system that enables us to efficiently pack products
for direct shipment to customers. However, we could face a significant disruption in our domestic distribution center
operations if our warehouse management system does not perform as anticipated or ceases to function for an extended
period of time, which could occur as a result of damage to the facility, failure of software or equipment, cyber-security
incidents, power outages or similar problems, or as a result of mandatory or elective closure in response to government
restrictions or orders addressing the COVID-19 pandemic. If our domestic distribution center operations are impeded
for any reason, it could result in shipment delays or the inability to deliver product at all, which would result in lost
sales, strain our relationships with customers, and cause harm to our reputation, any of which could have a material
adverse impact on our business.
Internationally, we distribute our products through a number of distribution centers managed by 3PLs in Canada,
China, Japan, the Netherlands, and the UK. We also distribute our products through a domestic 3PL, located in
Pennsylvania. We depend on these 3PLs to manage the operation of their distribution centers as necessary to meet
our business needs. If the 3PLs fail to manage these responsibilities, our international distribution operations could
face significant disruptions. For example, we could face disruptions in these operations as a result of ongoing uncertainty
around Brexit or the COVID-19 pandemic. The loss of or disruption to the operations of any one or more of these
facilities could materially adversely impact our sales, business performance, and results of operations. Although we
believe we possess adequate insurance to cover the potential impact of a disruption to the operations of these facilities,
such insurance may not be sufficient to cover all of our potential losses and may not continue to be available to us on
acceptable terms, or at all.
We rely on independent manufacturers for most of our production needs, and the failure of these
manufacturers to manage these responsibilities would prevent us filling customer orders, which would result
in loss of sales and harm our relationships with customers.
We rely on independent manufacturers and their respective material suppliers for most of our production needs,
although we do not have direct control over the manufacturers or their suppliers. We depend on these independent
manufacturers for a number of functions that are critical to our operations, including financing the production of goods
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ordered, maintaining manufacturing capacity, complying with our restricted substances policy, and storing finished
goods in a safe location pending shipment. If the independent manufacturers fail to manage these responsibilities, or
if they were to experience significant disruption to their business, we may be unable to ensure timely delivery of products,
products may not be delivered in sufficient quantities, and products may fail to meet our quality standards. If any of
these events were to occur, we may not be able to fill customer orders or product may be inadvertently delivered that
does not meet our quality standards, which would result in lost sales and harm to our relationships with customers.
We do not currently have long-term contracts with these independent manufacturers, and so are not assured of
a long-term, uninterrupted supply of products from them. While we do have long-standing relationships with most of
these independent manufacturers, any of them may unilaterally terminate their relationship with us at any time, seek
to increase the prices they charge, or extract other concessions from us. In the event of a termination of an existing
relationship with a manufacturer, we may not be able to substitute alternative manufacturers that are capable of providing
products of a comparable quality, in a sufficient quantity, at an acceptable price, or on a timely basis. If we are required
to find alternative manufacturers, we could experience a delay in the manufacturing of our products, increased
manufacturing costs, as well as substantial disruption to our business, any of which could negatively impact our results
of operations.
Interruptions in the supply of our products can also result from adverse events that impair the operations of our
manufacturers. For example, we keep proprietary materials that are required for the production of our products, such
as shoe molds and raw materials, under the custody of our independent manufacturers. If these independent
manufacturers were to experience loss or damage to these proprietary materials, whether as a result of natural disasters,
outbreak of hostilities, or other adverse events, we cannot be assured that the manufacturers would have adequate
insurance to cover such loss or damage, and, in any event, the replacement of such materials would likely result in
significant delays in the production of our products, which could result in a loss of sales and earnings.
Most of our independent manufacturers are located outside of the US, where we are subject to the risks
associated with international commerce.
Most of our independent manufacturers are located in Asia. Foreign manufacturing is subject to numerous risks
and uncertainties, including the following:
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tariffs, import and export controls, and other non-tariff barriers such as quotas and local content rules
on raw materials and finished products;
increasing transportation costs, delays and interruptions, and a limited supply of international shipping
capacity;
delays during shipping, at the port of entry or at the port of departure;
increasing labor costs and labor disruptions;
poor infrastructure and shortages of equipment, which can disrupt transportation and utilities;
restrictions on the transfer of funds from foreign jurisdictions;
changing economic and market conditions;
changes in governmental policies and regulations, including with respect to intellectual property, labor,
safety, and environmental regulations;
refusal to adopt or comply with our Ethical Supply Chain Supplier Code of Conduct, Conflict Minerals
Policy, and Restricted Substances Policy;
customary business traditions in certain countries such as local holidays, which are traditionally
accompanied by high levels of turnover in the factories;
decreased scrutiny by custom officials for counterfeit products;
practices involving corruption, extortion, bribery, pay-offs, theft, and other fraudulent activity;
social unrest and political instability, including acts of war and other external factors;
heightened terrorism security concerns, which could subject imported or exported products to more
frequent or more lengthy inspections;
use of unauthorized or prohibited materials or reclassification of materials;
disease epidemics, including the COVID-19 pandemic, or other health-related concerns that could result
in a reduced workforce or scarcity of raw materials;
disruptions caused by natural or other disasters; and
adverse changes in consumer perception of goods sourced from certain countries.
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These risks and uncertainties, or others of which we are currently unaware, could interfere with the manufacture
or shipment of our products by our independent manufacturers. This could make it more difficult to obtain adequate
supplies of quality products when we need them, which could negatively impact our sales and earnings.
While we require that our independent manufacturers adhere to environmental, labor, ethical, health, safety, and
other standard business practices and applicable local laws, and while we periodically visit and audit their operations,
we do not control their business practices. If we discover non-compliant manufacturers or suppliers that cannot or will
not become compliant, we would cease conducting business with them, which could increase our costs and cause us
to suffer an interruption in our product supply chain. In addition, the manufacturers’ violations of applicable laws and
business standards could result in negative publicity, which could damage our reputation and the value of our brands.
Our sales in international markets are subject to a variety of legal, regulatory, political, cultural and
economic risks that may adversely impact our results of operations in certain regions.
Our ability to capitalize on growth in new international markets and to maintain the current level of operation in
our existing international markets is subject to risks associated with international operations that could adversely affect
our sales and results of operations. These risks include:
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foreign currency exchange rates fluctuations, which impact the prices at which products are sold to
international consumers;
limitations on our ability to move currency out of international markets;
burdens of complying with a variety of foreign laws and regulations, which may change unexpectedly,
and the interpretation and application of such laws and regulations;
legal costs and penalties related to defending allegations of non-compliance with foreign government
policies, laws and regulations;
inability to import products into a foreign country;
changes in US and foreign tax laws;
complications due to lack of familiarity with local customs;
difficulties associated with promoting and marketing products in unfamiliar cultures;
political or economic uncertainty or instability, including as a result of ongoing negotiations around Brexit
or any similar referendums that may be held;
changes in unemployment rates and consumer spending due to the COVID-19 pandemic or other
factors that are outside of our control;
anti-American sentiment in international markets in which we operate;
changes in diplomatic and trade relationships between the US and other countries; and
general economic fluctuations in specific countries or markets.
We conduct business outside the US, which exposes us to foreign currency exchange rate risk, and could
have a negative impact on our financial results.
We operate on a global basis, with 34.3% of our net sales for the year ended March 31, 2020 from operations
outside the US. As we continue to increase our international operations, our sales and expenditures in foreign currencies
are expected to become more material and subject to greater foreign currency exchange rate fluctuations. A significant
portion of our international operating expenses are paid in local currencies. Also, our foreign distributors typically sell
our products in local currency, which impacts the price to foreign consumers. Many of our subsidiaries operate with
their local currency as their functional currency. Future foreign currency exchange rate fluctuations and global credit
markets may cause changes in the US dollar value of our purchases or sales and materially affect our sales, profit
margins, and results of operations, when converted to US dollars. Changes in the value of the US dollar relative to
other currencies could result in material foreign currency exchange rate fluctuations and, as a result, our net earnings
could be materially adversely affected.
We routinely utilize foreign currency exchange rate forward contracts or other derivative instruments for the
amounts we expect to purchase and sell in foreign currencies to mitigate exposure to foreign currency exchange rate
fluctuations. As we continue to expand international operations and increase purchases and sales in foreign currencies,
we may utilize additional derivative instruments, as needed, to hedge our foreign currency exchange rate risk. Our
hedging strategies depend on our forecasts of sales, expenses, and cash flows, which are inherently subject to
inaccuracies. Foreign currency exchange rate hedges, transactions, re-measurements, or translations could materially
impact our consolidated financial statements.
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Our corporate culture has contributed to our success and, if we cannot maintain this culture as we grow,
we could lose the passion, creativity, teamwork, focus and innovation fostered by our culture.
We believe that our culture has been and will continue to be a key contributor to our success. If we do not continue
to develop our corporate culture or maintain our culture and core values over time, we may be unable to foster the
passion, creativity, teamwork, focus, and innovation that we believe have contributed to the growth and success of our
business. Any failure to preserve our culture could negatively affect our ability to recruit and retain personnel and to
effectively focus on and pursue our strategic objectives. As we continue to pursue our goals and implement new
strategies, we may find it difficult to maintain our corporate culture. This difficulty may be exacerbated by the COVID-19
pandemic, which has resulted in travel restrictions, quarantines, shelter-in-place orders, and similar government
restrictions that collectively may make it more difficult for employees to interact, communicate and innovate.
Labor disruptions could negatively impact our results of operations and financial position.
Our business depends on our ability to source and distribute products in a timely manner. Labor disputes,
shortages, and stoppages that affect the operations of our independent manufacturers, tanneries, transportation
carriers, retail stores, or distribution centers create significant risks for our business, particularly if these disputes result
in work slowdowns, lockouts, strikes, or similar disruptions. For example, in recent years, labor disputes at US shipping
ports have impacted the delivery of our products. In addition, there is the potential for labor disruptions in the UK as a
result of ongoing uncertainty around Brexit. Furthermore, we have experienced challenges attracting and retaining
employees to staff our distribution center operations as we increasingly compete with companies with e-commerce
businesses. Any such challenges or disruptions may have a material adverse effect on our business by potentially
resulting in cancelled orders by customers, unanticipated inventory accumulation, and increased transportation and
labor costs, each of which may negatively impact our results of operations and financial position.
International trade and import regulations may impose unexpected duty costs, the revision of current
trade agreements may require us to alter current practices, changes in trade relations may result in tariffs,
and transportation challenges and security procedures may cause significant delays and additional costs.
Products manufactured overseas and imported into the US and other countries are subject to import duties. While
we have implemented internal measures to comply with applicable customs regulations and to properly calculate the
import duties applicable to imported products, customs authorities may disagree with our claimed tariff treatment for
certain products, resulting in unexpected costs that may not have been factored into the sales price of such products
and our forecasted gross margins.
In addition, we cannot predict whether future domestic and foreign laws, regulations, or specific or broad trade
remedy actions, or international agreements may impose additional duties or other restrictions on the importation of
products from one or more of our sourcing venues.
In the US and globally, international trade policy is undergoing review and revision, introducing significant
uncertainty with respect to future trade regulations and existing international trade agreements. These major revisions
include the renegotiation and implementation of the North America Free Trade Agreement, now entitled the US-Mexico-
Canada Trade Agreement (commonly referred to as USMCA), which has been ratified by all three countries. Following
Brexit in Europe, the UK is undergoing a lengthy negotiation with the EU to determine the terms of the UK’s future
relationship with the EU. Changes in tax policy, such as the Tax Cuts and Jobs Act (Tax Reform Act), or trade regulations
could cause us to encounter new customs duties, which in turn may require us to implement new supply chains,
withdraw from certain restricted markets or change our business methods, could make it difficult to obtain products of
our customary quality at a competitive price and could lead to an increase in the cost of our products.
The continued negotiation of bilateral and multilateral free trade agreements with countries other than our principal
sourcing venues may stimulate competition for manufacturers. Manufacturers in these locations may seek to export
footwear, apparel, and accessories to our target markets at preferred rates of duty which may negatively impact our
sales and operations.
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Trade relations between our sourcing venues (particularly China) and the US have created uncertainty for all US
businesses that source or market in China. Since March 2018, the US has imposed import duties ranging from 5% to
25% on imports from China, which has caused China to retaliate with additional tariffs on US exports. In August 2019,
the US government announced a 15% import duty on approximately $300 billion of imports from China, including
footwear, apparel, and accessories that we import from China. The 15% import duty became effective on September
1, 2019, for a portion of the covered products. Import duties for the remaining covered products were scheduled to
become effective on December 15, 2019 but were suspended indefinitely as part of the Phase One trade agreement
between the US and China that was signed on January 15, 2020. In addition, as of February 14, 2020, the 15% tariff
that was implemented on September 1, 2019 was reduced to 7.5%. Due to the current status of trade relations between
the US and China, the potential for further import duties or other restrictions on imports from China remains. Any
additional tariff could increase the cost of sourcing in China, our own margins, and possibly the price of our products
to consumers. Previously, we had begun transitioning our sourcing of footwear from China to Vietnam as part of our
supplier optimization strategy. If we are unable to source our products from the countries where we wish to purchase
them, either because of such regulatory changes or for any other reason, or if the cost of doing so increases, it could
have a material adverse effect on our business, financial condition, and results of operations.
Transportation and distribution costs may be adversely impacted by a number of factors, including new regulations,
increased demand, increased fuel and labor costs, political and economic instability. As a result of the COVID-19
pandemic, reductions in the number of ocean carrier voyages and capacity may cause some delay in arrivals of imports.
Ongoing ocean carrier consolidation and reduced capacity, congestion at major international gateways and other
economic factors are challenging ocean transportation generally. For example, new mandates to reduce the use of
“low sulfur” fuel in certain container vessels will increase the cost of ocean transport globally, with surcharges already
announced by the carriers. In addition, in the US, trucking costs have risen dramatically due to driver shortages and
increased labor costs, as well as new federal and state safety, environmental and labor regulations. These changes,
as well as COVID-19 related state and local restrictions on domestic trucking and the operation of distribution centers,
may disrupt our supply chain, which may result in a delay in the shipment of our products and cause us to incur
significant additional costs.
Additionally, the increased threat of terrorist activity, and law enforcement responses to this threat, have required
greater levels of inspection of imported goods and have caused delays in bringing imported goods to market. Any
tightening of security procedures, for example, in the aftermath of a terrorist incident, could worsen these delays and
increase our costs.
We face risks associated with pursuing strategic acquisitions, and our failure to successfully integrate
any acquired business or products could have a material adverse effect on our results of operations and
financial position.
As part of our overall strategy, we may periodically consider strategic acquisitions in order to expand our brands
into complementary product categories and markets, or to acquire new brands, technologies, intellectual property, or
other assets. Our ability to do so depends on our ability to identify and successfully pursue suitable acquisition
opportunities. Acquisitions of businesses and assets involve numerous risks, challenges and uncertainties, including
the potential to:
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expose us to risks inherent in entering into a new market or geographic region;
lose significant customers or key personnel of the acquired business;
encounter difficulties managing and implementing acquired assets, including new brands, products,
technologies, and intellectual property assets;
encounter difficulties marketing to new consumers or managing geographically-remote operations;
divert management’s time and attention away from other aspects of our business operations; and
incur costs relating to a potential acquisition that we fail to consummate, which we may not be able to
recover.
Additionally, we may not be able to successfully integrate the assets or operations of any acquired businesses
into our operations, or to achieve the expected benefits of any acquisitions. Following an acquisition, we may also face
cannibalization of existing product sales by our newly-acquired products, unless we adequately integrate new products
with our existing products, aggressively target different consumers for our newly-acquired products and increase our
overall market share. The failure to successfully integrate any acquired business or products in the future could have
a material adverse effect on our results of operations and financial position.
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Further, we may be required to issue equity securities to finance an acquisition, which would be dilutive to our
stockholders, and the equity securities may have rights or preferences senior to those of our existing stockholders. If
we incur indebtedness to finance an acquisition, it would result in debt service costs, and we may be subject to covenants
restricting our operations or liens encumbering our assets.
A security breach or other disruption to our information technology systems could result in the loss,
theft, misuse, unauthorized disclosure, or unauthorized access of customer, supplier, or sensitive company
information or could disrupt our operations, which could damage our relationships with customers, suppliers
or employees, expose us to litigation or regulatory proceedings, or harm our reputation, any of which could
materially adversely affect our business, financial condition, or results of operations.
Our business involves the storage and transmission of a significant amount of personal, confidential, or sensitive
information, including the personal information of our customers, credit card information, the personal information of
our employees, information relating to customer preferences, and our proprietary financial, operational, and strategic
information. The protection of this information is vitally important to us as the loss, theft, misuse, unauthorized disclosure,
or unauthorized access of such information could lead to significant reputation or competitive harm, result in litigation
involving us or our business partners, expose us to regulatory proceedings, and cause us to incur substantial liabilities,
fines, penalties, or expenses. As a result, we believe our future success and growth depends, in part, on the ability of
our key business processes and systems, including our information technology and global communication systems,
to prevent the theft, loss, misuse, unauthorized disclosure, or unauthorized access of this personal, confidential, and
sensitive information, and to respond quickly and effectively if data security incidents do occur. As with many businesses,
we are subject to numerous data privacy and security risks, which may prevent us from maintaining the privacy of this
information, result in the disruption of our business, and require us to expend significant resources attempting to secure
and protect such information and respond to incidents, any of which could materially adversely affect our business,
financial condition, or results of operations.
The frequency, intensity, and sophistication of cyber-attacks, ransom-ware attacks, and other data security
incidents has significantly increased in recent years. As with many other businesses, we have experienced, and are
continually at risk of being subject to, attacks and incidents. Due to the increased risk of these types of attacks and
incidents, we expend significant resources on information technology and data security tools, measures, and processes
designed to protect our information technology systems, as well as the personal, confidential, or sensitive information
stored on or transmitted through those systems, and to ensure an effective response to any cyber-attack or data security
incident. Whether or not these measures are ultimately successful, these expenditures could have an adverse impact
on our financial condition and results of operations and divert management’s attention from pursuing our strategic
objectives.
In addition, although we take the security of our information technology systems seriously, there can be no
assurance that the security measures we employ will effectively prevent unauthorized persons from obtaining access
to our systems and information. Despite the implementation of reasonable security measures by us and our third-party
providers, our systems and information may be susceptible to cyber-attacks or data security incidents. These risks
may be exacerbated in the remote work environment. In addition, because the techniques used to obtain unauthorized
access to information technology systems are constantly evolving and becoming more sophisticated, we may be unable
to anticipate these techniques or implement adequate preventive measures in response. Cyber-attacks or data incidents
could remain undetected for some period, which could potentially result in significant harm to our systems, as well as
unauthorized access to the information stored on and transmitted by our systems. Further, despite our security efforts
and training, our employees may purposefully or inadvertently cause security breaches that could harm our systems
or result in the unauthorized disclosure of or access to information. Any measures we do take to prevent security
breaches, whether caused by employees or third parties, have the potential to limit our ability to complete sales or ship
products to our customers, harm relationships with our suppliers, or restrict our ability to meet our customers'
expectations with respect to their online or retail shopping experience.
A cyber-attack or other data security incident could result in the significant and protracted disruption of our business
such that:
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critical business systems become inoperable or require a significant amount of time or cost to restore;
key personnel are unable to perform their duties, communicate with employees, customers, or third-
party partners;
it results in the loss, theft, misuse, unauthorized disclosure, or unauthorized access of customer, supplier,
or company information;
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we are prevented from accessing information necessary to conduct our business;
we are required to make unanticipated investments in equipment, technology or security measures;
key wholesale and distributor customers cannot place or receive orders, and we are unable to ship
orders on a timely basis or at all;
customers cannot access our e-commerce websites, and customer orders may not be received or
fulfilled; or
we become subject to other unanticipated liabilities, costs, or claims.
If any of these events were to occur, it could have a material adverse effect on our financial condition and results
of operations and result in harm to our reputation.
In addition, if a cyber-attack or other data incident results in the loss, theft, misuse, unauthorized disclosure, or
unauthorized access of personal, confidential, or sensitive information belonging to our customers, suppliers, or
employees, it could put us at a competitive disadvantage, result in the deterioration of our customers’ confidence in
our brands, cause our suppliers to reconsider their relationship with our company or impose more onerous contractual
provisions, and subject us to potential litigation, liability, fines, and penalties. For example, we could be subject to
regulatory or other actions pursuant to domestic and international privacy laws, including newer regulations such as
the California Consumer Privacy Act (CCPA), the Action on the Protection of Personal Information in Japan, and the
General Data Protection Regulation (GDPR) in the EU. This could result in costly investigations and litigation, civil or
criminal penalties, operational changes, and negative publicity that could adversely affect our reputation, as well as
our results of operations and financial condition.
We are also subject to payment card association rules and obligations under our contracts with payment card
processors. Under these rules and obligations, if payment card information is stolen or otherwise compromised, we
could be liable to payment card issuers for associated expenses and penalties. In addition, if we fail to follow payment
card industry security standards, even if customer information is never compromised, we could incur significant fines
or experience a significant increase in payment card transaction costs.
While we maintain insurance coverage that may, subject to policy terms and conditions, cover certain aspects of
the losses and costs associated with cyber-attacks and data incidents, such insurance coverage may be insufficient
to cover all losses and would not, in any event, remedy damage to our reputation. In addition, we may face difficulties
in recovering any losses from our provider and any losses we recover may be lower than we initially expect.
If we are found to have violated laws concerning the privacy and security of consumers’ or other
individuals’ personal information, we could be subject to civil or criminal penalties, which could increase our
liabilities and harm our reputation or our business.
There are a number of domestic and international laws protecting the privacy and security of personal information.
These laws include US state laws such as the CCPA, which took effect on January 1, 2020, as well as GDPR, EU
member state directives, or similar applicable laws. These laws place limits on how we may collect, use, share and
store personal information, and they impose obligations to protect that information against unauthorized access, use,
loss, and disclosure.
If we, or any of our service providers who have access to the personal data for which we are responsible, are
found to be in violation of the privacy or security requirements of applicable data protection laws, we could be subject
to civil or criminal penalties, which could increase our liabilities, harm our reputation, and have a material adverse
effect on our business, financial condition, and results of operations. Although we utilize a variety of measures to secure
the data that we control, even compliant entities can experience security breaches or have inadvertent failures despite
employing reasonable practices and safeguards.
We may also face new risks relating to data privacy and security as the US, individual US states, EU member
states, and other international jurisdictions adopt or implement new data privacy and security laws and regulations as
we continue to commercialize our products worldwide. Our business may need to adapt to the extent any such new
laws place new or additional obligations on us.
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Key business processes, including our information technology and global communications systems,
could be interrupted and such interruption could adversely affect our business and result in lost sales and
harm to our business reputation.
Our future success and growth depend in part on the continued operation of our key business processes, including
our information technology and global communications systems. Our key processes and systems could be interrupted
by failures due to weather, natural disasters, power loss, software or equipment, telecommunication systems,
information technology infrastructure, sabotage, terrorism, computer viruses, cyber-security attacks, or similar events.
Any interruptions to key business processes and systems could have a material adverse effect on our business and
operations and result in lost sales and harm to our business reputation.
Furthermore, we rely on certain information technology management systems to prepare sales forecasts, track
our financial position and results of operations, and otherwise manage and operate our business. As our business
grows and we expand our brands and products into additional distribution channels and geographic regions, these
systems may require expansion. We may experience difficulties expanding these systems, or transitioning to new or
upgraded systems, which may result in loss of data, decreases in productivity, and increased costs associated with
the implementation of the new or upgraded systems. If we are unable to modify our systems to respond to changes
in our business needs, or if we experience a failure or interruption in these systems, our ability to accurately forecast
sales, report our financial position and results of operations, or otherwise manage and operate our business could be
adversely affected.
Our revolving credit facility agreements expose us to certain risks.
From time to time, we have financed our liquidity needs in part from borrowings made under our revolving credit
facilities. Our ability to borrow under our revolving credit facilities may be limited if the lenders believe there has been
a material adverse change to our business. In addition, our revolving credit facility agreements contain a number of
customary financial covenants and restrictions, which may limit our ability to engage in transactions that would otherwise
be in our best interests, or otherwise respond to changing business and economic conditions, and may therefore have
a material impact on our business. Failure to comply with any of the covenants, including as a result of the impacts
caused by the COVID-19 pandemic, could result in a default. A default under any of our revolving credit facility
agreements could allow our lenders to accelerate the timing of payments, which could have a material adverse effect
on our business, operations, financial condition, and liquidity. In addition, in some cases, a default under one revolving
credit facility could result in a cross-default under other revolving credit facilities.
In addition, certain of our revolving credit facility agreements bear interest at a rate that varies depending on the
London Interbank Offered Rate (LIBOR). Any increases in the interest rates applicable to borrowings under our credit
facilities would increase our cost of borrowing, which would result in a decline in our net income and liquidity. Further,
the UK’s Financial Conduct Authority, which regulates LIBOR, has announced its intention to phase out LIBOR by the
end of 2021. It is unclear if LIBOR will cease to exist at that time or if new methods of calculating LIBOR will be
established such that it continues to exist after 2021. If LIBOR ceases to exist, we may need to renegotiate certain of
our revolving credit facility agreements, which could have an adverse effect on our financing costs.
The tax laws applicable to our business are very complex and changes in tax laws could increase our
worldwide tax rate and materially affect our financial position and results of operations.
We are subject to changes in tax laws, regulations and treaties in and between the jurisdictions in which we
operate. Our tax expense is based on our interpretation of the tax laws in effect in various countries at the time that
the expense was incurred. A change in these tax laws, treaties or regulations, or in their interpretation, could result in
a materially higher tax expense or a higher effective tax rate on our worldwide earnings. In addition, the enactment of
the Tax Reform Act resulted in changes to the existing US tax laws that have and will continue to affect us. Additional
changes in tax laws or proposed regulations, clarifications, interpretations and other changes to the Tax Reform Act
may ultimately be enacted in a future period, which could increase our income tax liability or adversely affect our net
income and long-term effective tax rates.
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Certain additional provisions of the Tax Reform Act, such as the tax on global intangible low-taxed income, will
continue to apply to us and, as a result, could impact our effective tax rate. Taxes due over a period of time as a result
of the Tax Reform Act, including the one-time, mandatory deemed repatriation tax on certain foreign earnings, could
be accelerated upon various triggering events, including failure to pay such taxes when due. The Tax Reform Act made
broad and complex changes to the US tax code and we expect to see future regulatory, administrative, or legislative
guidance periodically issued. If we determine the guidance differs from our preliminary interpretation of the law, it could
have a material effect on our financial position and results of operations.
In addition, many countries in the EU and around the globe have adopted or proposed changes to current tax
laws. Further, organizations such as the Organization for Economic Cooperation and Development have published
action plans that, if adopted by countries where we do business, could increase our tax obligations in these countries.
Due to the large scale of our US and international business activities, many of these enacted and proposed changes
could increase our worldwide effective tax rate and harm our financial position and results of operations.
We may be subject to additional tax liabilities as a result of audits by various taxing authorities.
We conduct our operations through subsidiaries in several countries and foreign territories, including the US, the
UK, Japan, China, Hong Kong, Macau, the Netherlands, France, Germany, Canada, Austria, Belgium, and Switzerland.
As a result, we are subject to tax laws and regulations in each of those jurisdictions, and to tax treaties between these
countries. These tax laws are highly complex, and significant judgment and specialized expertise is required in
evaluating and estimating our worldwide provision for income taxes.
We are subject to tax audits in each of the various jurisdictions where we conduct business, and any of these
jurisdictions may assess additional taxes against us as a result of these audits. Although we believe our tax estimates
are reasonable, and we undertake to prepare our tax filings in accordance with all applicable tax laws, the final
determination with respect to any tax audits, and any related litigation, could be materially different from our estimates
or from our historical tax provisions and accruals. The results of a tax audit or other tax proceeding could have a
material adverse effect on our results of operations or cash flows in the periods for which that determination is made
and may require a restatement of prior financial reports. In addition, future period earnings may be adversely impacted
by litigation costs, settlement payments, or interest or penalty assessments.
We may incur disruption, expense, and potential liability associated with existing and future litigation.
We are involved in various claims, litigation and other legal and regulatory proceedings and governmental
investigations that arise from time to time in the ordinary course of our business. Due to the inherent uncertainties of
litigation and other such proceedings and investigations, we cannot predict with accuracy the ultimate outcome of any
such matters. An unfavorable outcome could have a material adverse impact on our business, financial position, and
results of operations. The amount of insurance coverage we maintain to address such matters may be inadequate to
cover these or other claims. In addition, any significant litigation, investigation, or proceeding, regardless of its merits,
could divert financial and management resources that would otherwise be used to benefit our operations or could
negatively impact our reputation in the marketplace.
Our common stock price has been volatile, which could result in substantial losses for stockholders.
Our common stock is traded on the NYSE under the symbol DECK. The trading price of our common stock has
been and may continue to be volatile. The trading price of our common stock could be affected by a number of factors,
including, but not limited to the following:
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changes in expectations of our future financial performance and results of operations, whether realized
or perceived;
changes in estimates of our performance by securities analysts and other market participants, or our
failure to meet such estimates;
changes in our stockholder base or public actions taken by investors;
market research and opinions published by securities analysts and other market participants, and the
response to such publications;
quarterly fluctuations in our sales, margins, expenses, financial position, and results of operations;
the financial stability of our customers, manufacturers, and suppliers;
legal proceedings, regulatory actions, and legislative changes;
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announcements regarding the potential repurchase of our common stock, and our actual stock
repurchase activity;
the declaration of stock or cash dividends;
consumer confidence and discretionary spending levels;
broad market fluctuations in volume and price;
general market, political, and economic conditions, including recessionary conditions resulting from the
COVID-19 pandemic; and
a variety of risk factors, including the ones described elsewhere within this Annual Report and in our
other filings with the SEC.
In addition, the stock market in general has experienced extreme price and volume fluctuations that have often
been unrelated or disproportionate to the operating performance of individual companies. Accordingly, the price of our
common stock is volatile and any investment in our stock is subject to risk of loss. These broad market and industry
factors and other general macroeconomic conditions unrelated to our financial performance may also affect our common
stock price.
Changes in economic conditions may adversely affect our financial condition and results of operations.
Volatile economic conditions and general changes in the market have affected, and will likely continue to affect,
consumer spending generally and the buying habits and preferences of consumers. A significant portion of the products
we sell, especially those sold under the UGG brand, are considered to be luxury retail products. The purchase of these
products by consumers is largely discretionary and is therefore highly dependent upon the level of consumer confidence
and discretionary spending, particularly among affluent consumers. Sales of these products may be adversely affected
by factors such as uncertain or worsening economic conditions, increases in consumer debt levels, increases in
unemployment rates, or outbreaks of illness or disease, including the COVID-19 pandemic. During an actual or
perceived economic downturn, fewer consumers may shop for our products, and those who do shop may limit the
amount of their purchases or substitute less costly products for our products. As a result, we could be required to
reduce the price we can charge for our products or increase our marketing and promotional expenses to generate
additional demand for our products. In either case, these changes could reduce our sales and gross margins, which
could have a material adverse effect on our financial condition and results of operations.
We sell a large portion of our products through higher-end specialty and department store retailers. The businesses
of these retailer customers may be impacted by factors such as changes in economic conditions, reduced customer
demand for luxury products, decreases in available credit, and increased competition. If these or other factors result
in financial difficulties or insolvency for our retail customers, such pressures would have an adverse impact on our
estimated allowances and reserves, and potentially result in us losing key customers.
Furthermore, economic factors such as fuel or transportation costs, inflation, deflation, labor costs, tariffs, and
insurance and healthcare costs may impact our results of operations.
Anti-takeover provisions contained in our Amended and Restated Certificate of Incorporation and
Amended and Restated Bylaws, as well as provisions of Delaware law, could impair a takeover attempt.
Our Amended and Restated Certificate of Incorporation and Amended and Restated Bylaws contain provisions
that could have the effect of rendering more difficult hostile takeovers, change-in-control transactions, or changes in
our Board of Directors or management. Among other things, these provisions:
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authorize the issuance of preferred stock with powers, preferences and rights that may be senior to
our common stock, which can be created and issued by our Board of Directors without prior stockholder
approval;
provide that the number of directors will be fixed by the affirmative vote of a majority of the whole Board
of Directors;
provide that board vacancies can only be filled by directors;
prohibit stockholders from acting by written consent without holding a meeting of stockholders;
require the vote of holders of not less than 66 2/3% of the voting stock then outstanding to approve
amendments to our Amended and Restated Certificate of Incorporation and Amended and Restated
Bylaws; and
require advance written notice of stockholder proposals and director nominations.
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As a Delaware corporation, we are also subject to provisions of Delaware law, including Section 203 of the
Delaware General Corporation Law, which may delay, deter, or prevent a change-in-control transaction. Section 203
imposes certain restrictions on mergers, business combinations, and other transactions between us and holders of
15% or more of our common stock.
Any provision of Delaware law, our Amended and Restated Certificate of Incorporation, or our Amended and
Restated Bylaws, that has the effect of rendering more difficult, delaying, deterring, or preventing a change-in-control
transaction could limit the opportunity for our stockholders to receive a premium for their shares of our common stock,
and could also affect the price that some investors are willing to pay for our common stock.
Our business could be negatively affected as a result of the actions of activist stockholders.
Responding to the actions of activist stockholders can be costly and time-consuming, disruptive to our operations,
and result in the diversion of the attention of management and our employees. For example, we were previously
involved in a proxy contest with a hedge fund, which required us to incur significant legal fees and proxy solicitation
expenses and required significant time and attention by management and our Board of Directors. Any perceived
uncertainties as to the impact of the activities of activist stockholders, or of our future strategic direction, could also
affect the market price and volatility of our common stock.
We do not expect to declare any dividends in the foreseeable future.
We have never declared or paid any cash dividends on our existing common stock. We do not anticipate declaring
or paying any cash dividends to holders of our common stock in the foreseeable future and intend to retain all future
earnings for the growth of our business. Consequently, investors may need to rely on sales of our common stock after
price appreciation, which may never occur, as the only way to realize any future gains on their investment. Investors
should not purchase our common stock with the expectation of receiving cash dividends.
Our reported financial results may be adversely affected by changes in US GAAP.
Accounting principles generally accepted in the United States (US GAAP) are subject to interpretation by the
Financial Accounting Standards Board, the SEC and various bodies formed to promulgate and interpret appropriate
accounting principles. A change in these principles or interpretations could have a significant impact on our reported
financial results and could affect the reporting of transactions completed before the announcement of a change.
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Item 2. Properties
Our corporate headquarters is located in Goleta, California. The construction of our 14-acre corporate
headquarters in Goleta, California was substantially completed in January 2014.
We have one primary US distribution center, which is located in Moreno Valley, California. We began operating
this warehouse and distribution center in the fourth quarter of fiscal year 2015 and, since June 2017, have expanded
our operations at this location. Further, during fiscal year 2020 we completed the move of all of our Camarillo, California
distribution operations to our Moreno Valley location and closed our Camarillo distribution center.
We also have offices in China, Hong Kong, Vietnam, Japan, France, Germany, the Netherlands, and the UK to
oversee the quality and manufacturing standards of our products, and for regional sales, operations and administration,
as well as offices in Macau and Hong Kong to coordinate logistics.
As of March 31, 2020, we had 52 retail stores in the US ranging from approximately 1,000 to 13,000 square feet.
Internationally, we had 93 retail stores in Austria, Belgium, Canada, China, France, Germany, Japan, the Netherlands,
Switzerland, and the UK.
Other than our corporate headquarters, we lease our facilities, retail stores and other office spaces from unrelated
parties. With the exception of our DTC business facilities, our facilities are attributable to multiple reportable operating
segments and are not allocated to our reportable operating segments.
We believe our space is adequate for our current needs and that suitable additional or substitute space will be
available to accommodate the foreseeable expansion of our business and operations.
The following table provides details regarding our significant physical properties as of March 31, 2020:
Facility Location
Moreno Valley, California
Description
Warehouse and Distribution Center
Lease or Own
Lease
Facility Size (Square Footage)
1,530,944
Goleta, California
Corporate Headquarters
Own
185,094
31
Item 3. Legal Proceedings
As part of our global policing program to protect our intellectual property rights, from time to time, we file lawsuits
in various jurisdictions asserting claims for alleged acts of trademark counterfeiting, trademark infringement, patent
infringement, trade dress infringement, and trademark dilution. We generally have multiple actions such as these
pending at any given point in time. These actions may result in seizure of counterfeit merchandise, out of court
settlements with defendants, or other outcomes. In addition, from time to time, we are subject to claims in which
opposing parties will raise, either as affirmative defenses or as counterclaims, the invalidity or unenforceability of
certain of our intellectual property rights, including allegations that the UGG brand trademark registrations and design
patents are invalid or unenforceable. Furthermore, we are aware of many instances throughout the world in which a
third-party is using our UGG trademarks within its internet domain name, and we have discovered and are investigating
several manufacturers and distributors of counterfeit UGG brand products.
On March 28, 2016, we filed a lawsuit alleging trademark infringement, patent infringement, unfair competition
and violation of deceptive trade practices in the US District Court for the Northern District of Illinois Eastern Division
against Australian Leather. In response, Australian Leather raised a number of affirmative defenses and counterclaims,
including seeking declaratory judgment that the UGG brand trademark is invalid and unenforceable in the US,
cancellation of certain of our US UGG brand trademark registrations, false designation of origin and declaratory
judgment that certain of our US design patents are invalid and unenforceable. While we believe there is no legal basis
for liability, a judgment invalidating the UGG brand trademark would have a material adverse effect on our business.
On May 10, 2019, a jury ruled in our favor in our lawsuit against Australian Leather. On December 19, 2019, the court
denied Australian Leather’s affirmative defenses. Although final judgment was entered February 6, 2020, the court's
rulings are subject to appeal.
Although we are subject to legal proceedings and other disputes from time to time in the ordinary course of
business, including employment, intellectual property, and product liability claims, we believe the outcome of all pending
legal proceedings and other disputes in the aggregate will not have a material adverse effect on our business, results
of operations, financial condition, or cash flows. However, regardless of the outcome, resolving legal proceedings and
other disputes can have an adverse impact on us because of legal costs, diversion of management's time and resources,
and other factors.
32
PART II
References within this Annual Report to “Deckers,” “we,” “our,” “us,” or the “Company” refer to Deckers Outdoor
Corporation, together with its consolidated subsidiaries. UGG® (UGG), HOKA One One® (HOKA), Teva® (Teva),
Sanuk® (Sanuk), Koolaburra® (Koolaburra), and UGGpure® (UGGpure) are some of our trademarks. Other
trademarks or trade names appearing elsewhere in this Annual Report are the property of their respective owners.
Solely for convenience, the trademarks and trade names within this Annual Report are referred to without the ® and™
symbols, but such references should not be construed as any indicator that their respective owners will not assert, to
the fullest extent under applicable law, their rights thereto.
Certain reclassifications were made for all prior periods presented including the fiscal years ended March 31,
2019, 2018, 2017, and 2016, to conform to the current period presentation.
Unless otherwise specifically indicated, all dollar amounts in Items 5, 6, 7, and 7A herein are expressed in
thousands, except for per share data. The defined periods for the fiscal years ended March 31, 2020, 2019, and 2018
are stated herein as “year ended” or “years ended.”
Item 5. Market for Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases of Equity
Securities
Our common stock has traded under the symbol DECK on the NYSE since May 2014 and was previously traded
on the NASDAQ Global Select Market.
As of May 14, 2020, we had 39 stockholders of record based on the records of our transfer agent, which does
not include beneficial owners of our common stock whose shares are held in the names of various securities brokers,
dealers and registered clearing agencies.
We did not sell any equity securities during the year ended March 31, 2020 that were not registered under the
Securities Act.
Stock Performance Graph
Below is a graph comparing the percentage change in the cumulative total return on our common stock against
the cumulative total return of the S&P 500 Apparel, Accessories & Luxury Goods Index and the NYSE Composite Index
for the five fiscal-year periods commencing April 1, 2015 and ending March 31, 2020. Total return assumes reinvestment
of dividends, though we have not declared or paid any cash dividends on our common stock since our inception. The
data represented in the graph below assumes one hundred dollars invested in our common stock, the S&P 500 Apparel,
Accessories & Luxury Goods Index and the NYSE Composite Index on April 1, 2015.
Deckers Outdoor Corporation
S&P 500 Apparel, Accessories &
Luxury Goods Index
The NYSE Composite Index
April 1,
2015
2016
2017
2018
2019
2020
Years Ended March 31,
$
100.0 $
82.2 $
82.0 $
123.6 $
201.7 $
183.9
100.0
100.0
88.8
96.2
70.5
111.3
90.5
123.7
87.6
129.7
43.6
108.1
The stock performance graph and related information shall not be deemed incorporated by reference by any
general statement incorporating by reference this Annual Report into any filing under the Securities Act, or under the
Exchange Act, except to the extent that we specifically incorporate this information by reference and shall not otherwise
be deemed filed under the Securities Act or the Exchange Act.
33
Dividend Policy
We have not declared or paid any cash dividends on our common stock since our inception. We currently do not
anticipate declaring or paying any cash dividends in the foreseeable future. Our current revolving credit agreements
allow us to declare and pay cash dividends, as long as we do not exceed certain leverage ratios and no event of default
has occurred.
Stock Repurchase Programs
In January 2019, our Board of Directors approved a stock repurchase program which, together with stock
repurchase programs approved in 2017 and 2015, authorized us to repurchase a total of up to $796,000 of our common
stock in the open market or in privately negotiated transactions, subject to market conditions, applicable legal
requirements, and other factors (collectively, our Stock Repurchase Programs). The full amounts originally authorized
under the 2017 and 2015 stock repurchase programs have been repurchased and these programs have been
completed.
As of March 31, 2020, the aggregate remaining approved amount under our Stock Repurchase Programs was
$159,807. During the fourth quarter of the year ended March 31, 2020, we did not repurchase any shares of our
common stock. We are temporarily pausing repurchases under our Stock Repurchase Programs due to the disruption
and uncertainty caused by the COVID-19 pandemic and our focus on liquidity and cash management, although we
retain the discretion to commence repurchases in future periods.
Refer to Part II, Item 7, “Management's Discussion and Analysis of Financial Condition and Results of Operations,”
under the heading “Liquidity and Capital Resources” and Note 10, “Stockholders' Equity,” of our consolidated financial
statements and accompanying notes thereto (referred to herein as the consolidated financial statements) in Part IV
within this Annual Report for further information on repurchases of our common stock.
34
Item 6. Selected Financial Data
The following tables present our selected consolidated financial data and should be read in conjunction with Part
II, Item 7, “Management's Discussion and Analysis of Financial Condition and Results of Operations,” and Part IV, Item
15, “Exhibits and Financial Statement Schedule,” within this Annual Report.
Statements of Comprehensive Income (Loss)
2020
2019
2018
2017
2016
Years Ended March 31,
Net sales
UGG brand wholesale
HOKA brand wholesale
Teva brand wholesale
Sanuk brand wholesale
Other brands wholesale
Direct-to-Consumer
Total net sales
Cost of sales
Gross profit
Selling, general and administrative expenses
Income (loss) from operations
Other (income) expense, net
Income (loss) before income taxes
Income tax expense (benefit)
Net income
$
892,990
$
888,347
$
841,893
$
826,355
$
918,102
277,097
119,108
39,463
67,175
185,057
119,390
69,791
42,818
132,688
117,478
78,283
17,273
93,064
103,694
77,552
23,142
74,937
143,280
90,719
3,842
736,856
715,034
715,724
666,340
644,317
2,132,689
2,020,437
1,903,339
1,790,147
1,875,197
1,029,016
980,187
1,103,673
1,040,250
765,538
338,135
712,930
327,320
(2,731)
(1,614)
340,866
64,724
276,142
328,934
64,626
264,308
971,697
931,642
709,058
222,584
1,888
220,696
106,302
114,394
13,468
954,912
1,028,529
835,235
837,154
(1,919)
5,067
(6,986)
(12,696)
5,710
(5,894)
846,668
684,541
162,127
5,242
156,885
34,620
122,265
(89)
Total other comprehensive (loss) income
(2,905)
(9,671)
Comprehensive income (loss)
$
273,237
$
254,637
$
127,862
$
(184) $
122,176
Net income per share
Basic
Diluted
Weighted-average common shares
outstanding
Basic
Diluted
$
$
9.73
9.62
$
$
8.92
8.84
$
$
3.60
3.58
$
$
0.18
0.18
$
$
3.76
3.70
28,385
28,694
29,641
29,903
31,758
31,996
32,000
32,355
32,556
33,039
2020
2019
2018
2017
2016
As of March 31,
Balance Sheets
Cash and cash equivalents
$
649,436
$
589,692
$
429,970
$
291,764
$
245,956
Working capital
Total assets
Long-term liabilities
Stockholders' equity
893,165
844,881
721,524
661,770
547,267
1,765,118
1,427,206
1,264,379
1,191,780
1,278,068
324,052
131,552
1,140,120
1,045,130
134,434
940,779
78,474
954,255
72,099
967,471
Item 7. Management’s Discussion and Analysis of Financial Condition and Results of Operations
The following discussion of our financial condition and results of operations should be read together with our
consolidated financial statements in Part IV within this Annual Report. This discussion includes an analysis of our
financial condition and results of operations for fiscal year 2020 and fiscal year 2019 and year-over-year comparisons
between those periods. For year-over-year comparisons between fiscal year 2019 and fiscal year 2018, refer to Part
II, Item 7, “Management's Discussion and Analysis of Financial Condition and Results of Operations,” of our Annual
Report on Form 10-K for the fiscal year ended March 31, 2019 filed with the SEC on May 30, 2019.
35
Overview
We are a global leader in designing, marketing, and distributing innovative footwear, apparel, and accessories
developed for both everyday casual lifestyle use and high-performance activities. We market our products primarily
under five proprietary brands: UGG, HOKA, Teva, Sanuk and Koolaburra. We believe that our products are distinctive
and appeal broadly to women, men, and children. We sell our products through quality domestic and international
retailers, international distributors, and directly to our consumers both domestically and internationally through our
DTC business, which is comprised of our retail stores and e-commerce websites. We seek to differentiate our brands
and products by offering diverse lines that emphasize authenticity, functionality, quality, and comfort, and products
tailored to a variety of activities, seasons, and demographic groups. All of our products are currently manufactured by
independent manufacturers.
Trends and Uncertainties Impacting Our Business
During early calendar year 2020, the COVID-19 pandemic (referred to herein as COVID-19 or the COVID-19
pandemic) spread globally, including throughout the geographic regions in which we operate our business, and where
our wholesale customers, retail stores, manufacturers, and suppliers are located.
In response to the pandemic, many federal, state, local, and foreign governments have put in place, and others
in the future may put in place, travel restrictions, “shelter-in-place” orders, and similar government orders and restrictions
in an attempt to control the spread and mitigate the impact of the disease. Such restrictions or orders have resulted
in the mandatory closure of “non-essential” businesses (including retail stores), increased unemployment rates, “social
distancing” restrictions, reduced tourist activity, work-from-home policies, and other changes that have led to significant
disruptions to businesses and global financial markets. The overall impact of the pandemic on our business and future
results of operations is highly uncertain and subject to change, and we are not able to accurately predict the magnitude
or scope of such impacts at this time.
Our business and the industry in which we operate continue to be impacted by several important trends and
uncertainties, including as a result of the COVID-19 pandemic. We have experienced a number of material impacts,
and identified a number of material trends, within our business as follows:
Retail Environment
•
•
In connection with the “shelter-in-place” orders discussed above, all of our Company-owned and
operated stores, and nearly all of the retail stores of our wholesale customers and retail partners, were
closed for a portion of our fourth fiscal quarter ended March 31, 2020 (fourth fiscal quarter), and largely
remain closed during the first part of our first fiscal quarter ending June 30, 2020. The closure of these
retail stores had a negative impact on our results of operations during the fourth fiscal quarter as we
experienced delays in shipment and acceptance of scheduled order shipments, which we attribute to
the retail store closures and other uncertainties caused by the COVID-19 pandemic.
The retail stores that we and our partners operate have begun to reopen at a measured pace. We will
continue to reopen our retail stores as we determine appropriate and in line with guidance provided
by health officials, expert agencies and local authorities. Our decision regarding the appropriate timing
to reopen our retail stores will depend on a number of factors, including the safety of our customers
and employees, our ability to comply with government orders and restrictions, and our ability to deliver
products to our customers. We expect the scope of allowable retail activities, as well as retail consumer
traffic patterns, to vary by geographic region, including ongoing restrictions imposed by local
governmental authorities, the demand for our products within the region, and the actual and expected
impact of the COVID-19 pandemic on the region.
E-Commerce Business
•
Even prior to mandatory retail store closures resulting from the COVID-19 pandemic, we observed a
meaningful shift in the way consumers shop for products and make purchasing decisions, evidenced
by significant and prolonged decreases in consumer retail activity as customers continue to migrate
to online shopping. These trends have been positively impacting the performance of our e-commerce
business, while creating challenges and headwinds for our traditional retail business, as well as the
retail businesses of our wholesale customers and retail partners.
36
•
•
•
We operate our e-commerce business through various websites and platforms, which have remained
operational throughout the COVID-19 pandemic, and we expect they will continue to remain
operational.
During our fourth fiscal quarter, as well as our first fiscal quarter ending June 30, 2020, we observed
strong demand across our brands within our e-commerce business, especially for the UGG and HOKA
brands. We expect our wholesale customers that have an established e-commerce presence will
experience similar strong demand trends as those we have experienced, although the trends may
vary from customer to customer. We continue to see demand for our products, especially within the
UGG and HOKA brands, from a number of these wholesale customers, which we believe reflects
strong sell-through of our products within our partners’ e-commerce platforms. We expect our
wholesale customers that have a greater reliance on their retail store presence may experience more
significant adverse impacts from the COVID-19 pandemic.
We expect our e-commerce business will continue to be a driver of long-term growth, although the
growth rate will be unpredictable and may not be in line with our historical experience. We believe the
key factors impacting the growth rate will include consumer demand for our products, our ability to
fulfill orders through our limited distribution center operations, the scope and duration of the COVID-19
pandemic, and the impact of the COVID-19 pandemic on consumer confidence and discretionary
spending. However, we do not expect the increased demand within our e-commerce businesses to
fully offset the negative pressure we are experiencing within our wholesale and retail businesses due
to the current retail environment, especially as we move into the second and third fiscal quarters.
Brand Strategy
•
•
•
•
•
We are exercising discipline by focusing on key products that have achieved sustained success with
consumers, reducing the number and types of products offered, delaying product launches and
consolidating seasonal collections.
Our ongoing and strategic efforts to reduce the impact of seasonality on our results of operations have
had a meaningful positive impact on the year-round performance of the HOKA and UGG brands. While
we expect to continue to focus on reducing the impact of seasonality through innovation and the
expansion of our product offerings over the long-term, given the magnitude of the UGG brand relative
to our other brands, the effect of seasonality on our aggregate net sales and results of operations may
continue to be significant. However, it is unclear whether seasonal impacts will be minimized or
exaggerated in future periods as a result of the disruptions and uncertainties caused by the COVID-19
pandemic. This uncertainty makes it more difficult for us to predict future demand for our products and
manage our manufacturing and inventory, especially as we approach the typical high-selling season
for the UGG brand.
Within the UGG brand, we have experienced strong sell-through of certain product lines, including
the slipper category in general, as we believe consumers are seeking out luxurious comfort in the
current work-from-home environment. In addition, the UGG brand continues to experience success
through the introduction of year-round products, improving the UGG brand’s overall year-round
performance. However, we are experiencing softness within the UGG wholesale channel, especially
within geographies impacted by extensive retail store closures.
Within the HOKA brand, we continue to see strong demand across our product offerings, which we
believe is being fueled in part by an even greater emphasis on running and outdoor exercise as
consumers seek to find healthy outlets in response to the COVID-19 pandemic. The significant growth
of the HOKA brand’s year-round performance product offerings as a percentage of our aggregate net
sales has had a meaningful positive impact on our seasonality trends, as well as our overall financial
results. However, despite the recent growth and success of the HOKA brand, the impacts of the
pandemic may cause the growth rate of HOKA brand sales to decline.
The Sanuk and Teva brands are experiencing a disproportionate negative impact from the pandemic
as the highest percentage of net sales for these brands typically occur during our fourth fiscal quarter
and first fiscal quarter. We are actively monitoring the cost structures associated with these brands.
37
Supply Chain
•
•
•
We experienced certain disruptions to sourcing with our third-party manufacturers during the fourth
fiscal quarter. While these disruptions have since been mitigated, it is possible there will be disruptions
in the future.
Our Moreno Valley, California, distribution center, as well as our global third-party logistics providers
(3PLs), remain open and are operating at reduced capacity and with limited and modified operations.
In order to promote the health and safety of our distribution center employees, we have implemented
enhanced safety measures and protocols at our distribution center, including strict social distancing
requirements and heightened cleaning of the facility in accordance with Center for Disease Control
and Prevention guidelines. Due to the social distancing requirements we have implemented, we are
limiting the number of employees on-site relative to our typical personnel capacity. We are experiencing,
and our 3PLs are experiencing, certain operational and logistical challenges as a result of limited and
modified operations, including some delays in the shipments of our products. We are working to
mitigate the impact of limited and modified operations on our peak selling periods, but we may not be
successful in these efforts.
We are encountering challenges attracting and retaining quality candidates to staff our distribution
center operations as we increasingly compete with other companies with growing e-commerce
operations. For example, during the past two fiscal years, we have significantly increased certain
distribution center employee wages in an effort to attract and retain talent. Although growing
unemployment rates resulting from the COVID-19 pandemic may result in a larger short-term candidate
pool, we may face ongoing challenges with recruiting employees as our competitors grow their e-
commerce channels and require additional warehouse and distribution center staff.
Omni-Channel Strategy
•
•
•
We have implemented a product segmentation strategy, as well as an allocation strategy for the UGG
brand’s core Classics franchise in the US wholesale marketplace. These strategies are designed to
assist us in controlling product inventory, reducing the impact of discounts and close-outs on our sales
and gross margins, and increasing full-priced selling across our product offerings. Similarly, we are
implementing a multi-year marketplace reset strategy in Europe and Asia to drive UGG brand heat.
We expect the COVID-19 pandemic will delay or mitigate the benefits we may receive from these
strategies.
As a result of changes in consumer purchasing behavior, we continue to focus on the enhancement
of our omni-channel strategy to enable us to better engage existing and prospective consumers and
expose them to our brands. Our strategy is transforming the way we approach marketing, including
through a sustained focus on our targeted digital marketing efforts, as well as marketing activations
and product seeding to drive global brand heat. For example, we have begun applying these
transformation efforts in Europe to drive UGG brand heat as we work to differentiate consumer
experiences across various consumer touch points as part of our marketplace reset strategy. We have
also started to apply this marketing strategy shift in Asia.
In response to the COVID-19 pandemic, we have enhanced our focus on digital marketing as we seek
to target consumers within the work-from-home environment and promote products that are desirable
based on current consumer preferences, working conditions and lifestyle choices.
38
Liquidity
•
•
•
We believe we are in a strong financial position to respond to the disruptions and uncertainties caused
by the COVID-19 pandemic. As of March 31, 2020, our cash and cash equivalents balance was
$649,436. In addition, we had available borrowings of $469,473 under our existing revolving credit
facilities, providing a liquidity position of over $1,000,000 as of March 31, 2020. For additional
information, see the sections entitled “Liquidity” and “Capital Resources” below.
We are temporarily pausing repurchases under our Stock Repurchase Programs due to the disruption
and uncertainty caused by the COVID-19 pandemic and our focus on liquidity and cash management.
We are working closely with our wholesale customers, as well as our manufacturers and suppliers,
to manage accounts receivable and accounts payable to maximize the availability of working capital.
Operating Expenses
•
To mitigate the adverse impact the COVID-19 pandemic may have on our business and operations,
we have implemented a number of temporary measures to reduce operating expenses, including:
restricting employee travel;
canceling or postponing certain events, trainings, and conferences;
converting meetings with current and prospective customers to a virtual platform;
suspending hiring of certain non-essential employees and annual salary increases;
eliminating or deferring discretionary expenditures;
seeking payment accommodations or deferrals; and
furloughing certain retail employees while stores are closed.
•
We also believe the significant changes we implemented in connection with our previously completed
restructuring and operating profit improvement plans will help mitigate any potential negative impacts
on our gross margins resulting from the COVID-19 pandemic.
Completed Restructuring Plan
During February 2016, we announced the implementation of a multi-year restructuring plan designed to realign
our brands across our Fashion Lifestyle and Performance Lifestyle groups, optimize our worldwide owned retail store
fleet, and consolidate our management and operations that was designed to reduce overhead costs and create
operating efficiencies while improving collaboration across brands. As of March 31, 2019, we completed our
restructuring plan and incurred cumulative restructuring charges of $55,619 against selling, general, and administrative
(SG&A) expense. In addition, the cumulative annualized SG&A savings realized as of March 31, 2019 by reportable
operating segment were, approximately, as follows:
UGG brand wholesale
Sanuk brand wholesale
Other brands wholesale
Direct-to-Consumer
Unallocated overhead costs
Total
Amount
1,000
1,000
1,000
43,000
17,000
63,000
$
$
We currently do not anticipate incurring additional restructuring charges in connection with this restructuring plan.
39
Completed Operating Profit Improvement Plan
During February 2017, we announced that we would implement an operating profit improvement plan to execute
various business transformation initiatives to further reduce expenses and improve gross margins. As of March 31,
2019, we successfully completed our plan and achieved in excess of $100,000 of combined net annualized operating
profit improvement under our restructuring and operating profit improvement plans. We will continue to apply the
lessons learned in our completed plans by pursuing opportunities to further optimize profitability and seeking to enhance
results of operations throughout our business.
Reportable Operating Segment Overview
Our six reportable operating segments include the worldwide wholesale operations of the UGG brand, HOKA
brand, Teva brand, Sanuk brand, and Other brands, as well as DTC. Information reported to the Chief Operating
Decision Maker (CODM), who is our Principal Executive Officer, is organized into these reportable operating segments
and is consistent with how the CODM evaluates our performance and allocates resources.
UGG Brand. The UGG brand is one of the most iconic and recognized brands in our industry, which highlights
our successful track record of building niche brands into lifestyle and fashion market leaders. With loyal consumers
around the world, the UGG brand has proven to be a highly resilient line of premium footwear, apparel, and accessories
with expanded product offerings and a growing global audience that appeals to women, men, and children.
We believe demand for UGG brand products will continue to be driven by the following:
•
•
High consumer brand loyalty due to the consistent delivery of quality and luxuriously comfortable
footwear, apparel, and accessories.
Diversification of our footwear product offerings, such as women's spring and summer lines, as well
as expanded category offerings for men's, apparel, and accessories.
HOKA Brand. The HOKA brand is an authentic premium line of year-round performance footwear and apparel
that offers enhanced cushioning and inherent stability with minimal weight. Originally designed for ultra-runners, the
brand now appeals to athletes around the world, regardless of activity. The HOKA brand is quickly becoming a leading
brand within run specialty wholesale accounts, with strong marketing fueling both domestic and international sales
growth. We continue to build product extensions in trail and fitness.
We believe demand for HOKA brand products will continue to be driven by the following:
•
•
•
Leading product innovation and key franchise management.
Increased brand awareness through enhanced marketing activations.
Category extensions in authentic performance footwear offerings.
Teva Brand. The Teva brand, which pioneered the sport sandal category, is born from the outdoors and rooted
in adventure. The Teva brand is a global leader within the sport sandal and modern outdoor lifestyle categories by
fueling the expression of freedom. The Teva brand’s product offerings include sandals, shoes, and boots.
Sanuk Brand. The Sanuk brand originated in Southern California surf culture and has emerged into a lifestyle
brand with a presence in the relaxed casual shoe and sandal categories. The Sanuk brand’s use of unexpected
materials and unconventional constructions, combined with its fun and playful branding, are key elements of the brand's
identity.
Other Brands. Other brands currently consist of the Koolaburra by UGG brand and a discontinued brand during
the prior period presented. The Koolaburra brand is a casual footwear fashion line using sheepskin and other plush
materials and is intended to target the value-oriented consumer in order to complement the UGG brand offering.
Direct-to-Consumer. Our DTC business for all our brands is comprised of our retail stores and e-commerce
websites which, in an omni-channel marketplace, are intertwined and interdependent. We believe many of our
consumers interact with both our retail stores and websites before making purchasing decisions.
40
Retail Business. Our retail stores are predominantly UGG brand concept stores and UGG brand outlet stores.
Through our outlet stores, we sell some of our discontinued styles from prior seasons, full price in-line products, as
well as products made specifically for the outlet stores.
As of March 31, 2020, we had a total of 145 global retail stores, which includes 76 concept stores and 69 outlet
stores. Generally, we open retail store locations during the second or third quarters of each fiscal year and consider
closures of retail stores during the third or fourth quarters of each fiscal year. We evaluate retail store closures based
on store performance and timing of lease expirations and options. While we expect to identify additional stores for
closure, we may simultaneously identify opportunities to open new stores in the future to further enhance our overall
DTC business. We currently do not anticipate incurring material incremental retail store closure costs, primarily because
any store closures we may pursue are expected to occur as retail store leases expire to avoid incurring potentially
significant lease termination costs, as well as through conversions to partner retail stores, further discussed below.
We will continue to evaluate our retail store fleet strategy in response to changes in consumer demand and retail store
traffic patterns.
Flagship Stores. Included in the total count of global concept stores are nine UGG brand flagship stores, which
are lead concept stores in certain key markets and prominent locations designed to showcase the UGG brand products.
Primarily located in major tourist locations, these stores are typically larger with broader product offerings and greater
traffic than our general concept stores. The net sales for these stores are recorded in our DTC reportable operating
segment.
Shop-in-Shop Stores. Included in the total count of global concept stores are 21 shop-in-shop (SIS) stores, defined
as concept stores for which we own the inventory and that are operated by us or non-employees within a department
store, which we lease from the store owner by paying a percentage of SIS store sales. The net sales for these stores
are recorded in our DTC reportable operating segment.
Partner Retail Stores. We rely on partner retail stores for the UGG brand and Sanuk brand in certain markets.
Partner retail stores are branded stores that are wholly-owned and operated by third-parties and not included in the
total count of global retail stores. When a partner retail store is opened, or a store is converted into a partner retail
store, the related net sales are recorded in either the UGG brand or Sanuk brand wholesale reportable operating
segments, as applicable.
E-Commerce Business. Our e-commerce business provides us with an opportunity to communicate a consistent
brand message to consumers that is in line with our brands’ promises, drives awareness of key brand initiatives, offers
targeted information to specific consumer demographics, and drives consumers to our retail stores. As of March 31,
2020, we operated our e-commerce business through an aggregate of 28 Company-owned websites and mobile
platforms in ten different countries.
Use of Non-GAAP Financial Measures
In order to provide a framework for assessing how our underlying businesses performed during the relevant
periods, excluding the effect of foreign currency exchange rate fluctuations, throughout this Annual Report we provide
certain financial information on a constant currency basis, which we disclose in addition to the financial measures
calculated and presented in accordance with accounting principles generally accepted in the United States (US GAAP).
For example, in order to calculate our constant currency information, we calculate the current period financial information
using the foreign currency exchange rates that were in effect during the previous comparable period, excluding the
effects of foreign currency exchange rate hedges and remeasurements. Further, we report comparable DTC sales on
a constant currency basis for DTC operations that were open throughout the current and prior reporting periods, and
we may adjust prior reporting periods to conform to current year accounting policies. As a result, information included
in this Annual Report regarding these financial measures, as we calculate them, may not be directly comparable to
similar data of other companies, and may not be appropriate measures for comparing the performance of other
companies relative to us.
Constant currency measures should not be considered in isolation as an alternative to United States (US) dollar
measures that reflect current period foreign currency exchange rates or to other financial measures presented in
accordance with US GAAP. We believe evaluating certain financial and operating measures on a constant currency
basis is important as it excludes the impact of foreign currency exchange rate fluctuations that are not indicative of
our core results of operations and are largely outside of our control.
41
Seasonality
Our business is seasonal, with the highest percentage of UGG and Koolaburra brand net sales occurring in the
quarters ending September 30th and December 31st and the highest percentage of Teva and Sanuk brand net sales
occurring in the quarters ending March 31st and June 30th. Net sales for the HOKA brand occur more evenly throughout
the year reflecting the brand's year-round performance product offerings. Due to the magnitude of the UGG brand
relative to our other brands, our aggregate net sales in the quarters ending September 30th and December 31st have
significantly exceeded our aggregate net sales in the quarters ending March 31st and June 30th. As we continue to
take steps to diversify and expand our product offerings by creating more year-round styles and growing the year-
round net sales of the HOKA brand as a percentage of our aggregate net sales, we expect the seasonality trends that
have resulted in significant variations in our aggregate net sales from quarter to quarter to decrease over time. However,
it is unclear whether seasonal impacts will be minimized or exaggerated in future periods as a result of the disruptions
and uncertainties caused by the COVID-19 pandemic.
Refer to Note 14, “Quarterly Summary of Information (Unaudited),” of our consolidated financial statements in
Part IV within this Annual Report for further information on our results of operations by quarterly period.
Result of Operations
Year Ended March 31, 2020 Compared to Year Ended March 31, 2019. The following table summarizes our
results of operations:
Years Ended March 31,
2020
2019
Change
Net sales
Cost of sales
Gross profit
Selling, general and administrative
expenses
Income from operations
Other income, net
Income before income taxes
Income tax expense
Net income
Total other comprehensive loss,
net of tax
Comprehensive income
Net income per share
Basic
Diluted
Amount
$ 2,132,689
1,029,016
1,103,673
765,538
338,135
(2,731)
340,866
64,724
276,142
(2,905)
$ 273,237
$
$
9.73
9.62
%
Amount
%
Amount
%
100.0% $ 2,020,437
100.0% $ 112,252
5.6%
48.2
51.8
35.9
15.9
(0.1)
16.0
3.1
12.9
(0.1)
980,187
1,040,250
712,930
327,320
48.5
51.5
35.3
16.2
(1,614)
(0.1)
328,934
64,626
264,308
16.3
3.2
13.1
(48,829)
63,423
(5.0)
6.1
(52,608)
(7.4)
10,815
1,117
11,932
(98)
11,834
3.3
69.2
3.6
(0.2)
4.5
(9,671)
(0.5)
6,766
(70.0)
12.8% $ 254,637
12.6% $
18,600
7.3%
$
$
8.92
8.84
$
$
0.81
0.78
Net Sales. The following table summarizes our net sales by location, and by brand and channel:
Net sales by location
US
International
Total
Years Ended March 31,
2020
Amount
2019
Amount
Change
Amount
%
$
$
1,401,692 $
1,278,358 $
123,334
730,997
742,079
(11,082)
2,132,689 $
2,020,437 $
112,252
9.6%
(1.5)
5.6%
42
Net sales by brand and channel
Years Ended March 31,
2020
Amount
2019
Amount
Change
Amount
%
UGG brand
Wholesale
Direct-to-Consumer
Total
HOKA brand
Wholesale
Direct-to-Consumer
Total
Teva brand
Wholesale
Direct-to-Consumer
Total
Sanuk brand
Wholesale
Direct-to-Consumer
Total
Other brands
Wholesale
Direct-to-Consumer
Total
Total
Total Wholesale
Total Direct-to-Consumer
Total
$
892,990 $
888,347 $
627,817
644,520
1,520,807
1,532,867
277,097
75,527
352,624
119,108
18,897
138,005
39,463
11,696
51,159
67,175
2,919
70,094
185,057
38,092
223,149
119,390
18,022
137,412
69,791
12,822
82,613
42,818
1,578
44,396
4,643
(16,703)
(12,060)
92,040
37,435
129,475
(282)
875
593
(30,328)
(1,126)
(31,454)
24,357
1,341
25,698
$
$
$
2,132,689 $
2,020,437 $
112,252
1,395,833 $
1,305,403 $
736,856
715,034
90,430
21,822
2,132,689 $
2,020,437 $
112,252
0.5%
(2.6)
(0.8)
49.7
98.3
58.0
(0.2)
4.9
0.4
(43.5)
(8.8)
(38.1)
56.9
85.0
57.9
5.6%
6.9%
3.1
5.6%
Despite the negative impact of the COVID-19 pandemic on net sales during our fourth fiscal quarter, total net
sales for the full fiscal year increased primarily due to higher HOKA and Other brands wholesale sales, as well as
higher DTC sales, partially offset by lower Sanuk brand wholesale sales. Further, we experienced an increase of 2.8%
in total volume of pairs sold to 36,800 from 35,800 compared to the prior period. On a constant currency basis, net
sales increased by 6.5%, compared to the prior period. Drivers of significant changes in net sales are as follows:
•
•
•
•
Wholesale net sales of the HOKA brand increased due to continued global growth through new customer
acquisitions, as well as higher sales driven by key franchise updates and new product launches.
Wholesale net sales of the Other brands increased primarily due to continued customer penetration in
US family value wholesale accounts for the Koolaburra brand.
Wholesale net sales of the UGG brand increased due to higher domestic net sales driven by the slipper
collection and the sell-in of fall and winter products, primarily for men's and kid's product lines, partially
offset by lower international sales driven by a multi-year marketplace reset in Europe and European
macroeconomic factors, as well as COVID-19 related sales losses in the fourth fiscal quarter. On a
constant currency basis, wholesale net sales of the UGG brand increased by 2.1%, compared to the
prior period.
Wholesale net sales of the Sanuk brand decreased due to the strategic decision to exit the warehouse
channel, lower performance within US surf specialty wholesale accounts, as well as COVID-19 related
sales losses in the fourth fiscal quarter during the Sanuk brands’ peak selling season.
43
•
•
Comparable DTC net sales for the 52 weeks ended March 29, 2020 increased by 5.0%, compared to
the same prior period, primarily due to growth in the e-commerce business globally for the HOKA brand
and domestically for the UGG brand. DTC net sales were negatively impacted by the retail store closures
during the fourth fiscal quarter compared to the prior period due to COVID-19.
International net sales, which are included in the reportable operating segment net sales presented
above, decreased by 1.5%, compared to the prior period. International net sales represented 34.3%
and 36.7% of total net sales for the years ended March 31, 2020 and 2019, respectively. The decrease
was primarily due to lower net sales for the UGG brand in Europe and Asia and the COVID-19 related
sales losses in the fourth fiscal quarter, partially offset by higher net sales for the HOKA brand in our
international markets and higher sales for the Teva brand in Asia.
Gross Profit. Gross profit as a percentage of net sales, or gross margin, increased to 51.8% from 51.5%, compared
to the prior period, primarily due to favorable brand mix and rate expansion for the HOKA brand and fewer closeout
sales, partially offset by unfavorable changes in foreign currency exchange rates and higher promotions in Europe and
Asia.
Selling, General and Administrative Expenses. The net increase in SG&A expenses, compared to the prior period,
was primarily the result of the following:
•
•
•
•
•
•
•
Increased variable advertising and promotion expenses of approximately $26,500, primarily due to
higher marketing costs to drive sales for the HOKA and UGG brands.
Increased operating expenses of approximately $14,500, primarily due to higher professional,
consulting, and travel expenses.
Increased other variable selling expenses of approximately $11,800, including transaction fees,
warehousing and shipping costs, primarily due to higher e-commerce sales and commissions.
Increased payroll costs of approximately $8,200, primarily due to higher net payroll, including
warehousing, partially offset by lower performance-based compensation for cash bonuses.
Increased expenses for allowances for trade accounts receivable of approximately $2,100.
Decreased depreciation and amortization expenses of approximately $6,200, primarily due to certain
property and equipment and intangible assets being fully amortized during the current period.
Decreased rent and occupancy expenses of approximately $5,300, primarily due to lower percentage
rent and lower store count, as well as the completion of the consolidation of our warehouses resulting
in the closure of our Camarillo distribution center, partially offset by retail store-related operating lease
asset impairment charges in the current period.
44
Income from Operations. Income from operations by reportable operating segment was as follows:
Income (loss) from operations
UGG brand wholesale
HOKA brand wholesale
Teva brand wholesale
Sanuk brand wholesale
Other brands wholesale
Direct-to-Consumer
Unallocated overhead costs
Total
Years Ended March 31,
2020
Amount
2019
Amount
Change
Amount
%
$
303,908 $
300,761 $
61,860
30,736
3,212
16,087
35,717
27,939
12,781
10,411
182,548
(260,216)
185,449
(245,738)
$
338,135 $
327,320 $
3,147
26,143
2,797
(9,569)
5,676
(2,901)
(14,478)
10,815
1.0%
73.2
10.0
(74.9)
54.5
(1.6)
(5.9)
3.3%
The increase in total income from operations, compared to the prior period, was due to higher net sales at higher
gross margins, partially offset by slightly higher SG&A expenses as a percentage of net sales. Drivers of significant
net changes in income from operations, compared to the prior period, are as follows:
•
•
•
•
•
•
The increase in income from operations of HOKA brand wholesale was due to higher net sales at higher
gross margins, as well as lower SG&A expenses as a percentage of net sales.
The increase in income from operations of Other brands wholesale was due to higher net sales, partially
offset by higher SG&A expenses, primarily driven by higher variable marketing and selling expenses.
The increase in income from operations of UGG brand wholesale was due to higher net sales at higher
gross margins, partially offset by higher SG&A expenses as a percentage of net sales, primarily driven
by higher variable marketing expenses.
The decrease in income from operations of Sanuk brand wholesale was primarily due to lower net sales
at lower gross margins, partially offset by lower SG&A expenses, driven by lower variable marketing
and selling expenses.
The decrease in income from operations of DTC was primarily due to higher SG&A expenses as a
percentage of net sales, primarily driven by higher variable marketing and selling expenses and retail
store-related asset impairment charges in the current period, as well as lower gross margins, partially
offset by lower overall retail store operating costs due to prior period store closures.
The increase in unallocated overhead costs was primarily due to higher operating expenses, including
for payroll, professional, consulting, and other variable warehousing costs, as well as higher foreign
currency-related losses, partially offset by lower rent and occupancy expenses for our warehouse due
to the consolidation of our distribution centers and lower depreciation expense for our corporate
headquarters.
Other Income, Net. The increase in total other income, net, compared to the prior period, was primarily due to
an increase in interest income driven by higher average invested cash balances, partially offset by higher reserves for
penalties and interest on uncertain tax positions.
Income Tax Expense. Income tax expense and our effective income tax rate were as follows:
Income tax expense
Effective income tax rate
45
Years Ended March 31,
2020
2019
$
64,724
$
64,626
19.0%
19.6%
The decrease in our effective income tax rate, compared to the prior period, was due to changes in the jurisdictional
mix of worldwide income before income taxes for the year ended March 31, 2020, as well as higher net tax benefits,
primarily driven by the favorable settlement of a state income tax audit and net return-to-provision tax benefits completed
during the current period, partially offset by additional reserves for uncertain tax positions.
Foreign income before income taxes was $134,755 and $147,204 and worldwide income before income taxes
was $340,866 and $328,934 during the years ended March 31, 2020 and 2019, respectively. The decrease in foreign
income before income taxes as a percentage of worldwide income before income taxes, compared to the prior period,
was primarily due to decreased foreign sales as a percentage of worldwide sales.
For the years ended March 31, 2020 and 2019, we did not generate significant pre-tax earnings from any countries
which do not impose a corporate income tax. As of March 31, 2020, we had $177,229 of cash and cash equivalents
outside the US, a portion of which may be subject to additional foreign withholding taxes if it were to be repatriated. A
small portion of our unremitted accumulated earnings of non-US subsidiaries, for which no US federal or state income
tax have been provided, are currently expected to be reinvested outside of the US indefinitely. Such earnings would
become taxable upon repatriation by means of the remittance of taxable dividends or upon the sale or liquidation of
these subsidiaries.
We expect our foreign income or loss before income taxes, as well as our effective income tax rate, will continue
to fluctuate from period to period based on several factors, including the impact of our global product sourcing
organization, our actual results of operations from sales generated in domestic and foreign markets, and changes in
domestic and foreign tax laws (or in the application or interpretation of those laws). Over the long-term, we believe the
continuing evolution and expansion of our brands, our continuing strategy of enhancing product diversification, and
the expected growth from our international DTC business will result in increases in foreign income or loss before income
taxes, both in absolute terms and as a percentage of worldwide income or loss before income taxes. In addition, we
believe our effective income tax rate will continue to be impacted by our actual foreign income or loss before income
taxes relative to our actual worldwide income or loss before income taxes. For further information on the impacts of
the Tax Cuts and Jobs Act (Tax Reform Act), refer to Note 5, “Income Taxes,” of our consolidated financial statements
in Part IV within this Annual Report.
Net Income. Net income increased, compared to the prior period, primarily due to higher net sales at higher gross
margins, partially offset by higher SG&A expenses. Net income per share increased, compared to the prior period, due
to higher net income, combined with lower weighted-average common shares outstanding, driven by stock repurchases
during the period.
Total Other Comprehensive Loss, Net of Tax. Other comprehensive loss decreased, compared to the prior period,
primarily due to lower foreign currency translation losses for changes in our net asset position driven by Chinese and
European foreign currency exchange rates.
Liquidity
We finance our working capital and operating requirements using a combination of our cash and cash equivalents
balances, cash provided from ongoing operating activities and, to a lesser extent, available borrowings under our
revolving credit facilities. Our working capital requirements begin when we purchase raw materials and inventories
and continue until we ultimately collect the resulting trade accounts receivable. Given the historical seasonality of our
business, our working capital requirements fluctuate significantly throughout the fiscal year, and we are required to
utilize available cash to build inventory levels during certain quarters in our fiscal year to support higher selling seasons.
While subject to the uncertainty surrounding the COVID-19 pandemic, we believe our cash and cash equivalents
balances, cash provided from ongoing operating activities, and available borrowings under our revolving credit facilities
(further described below under the heading “Capital Resources”), will provide sufficient liquidity to enable us to meet
our working capital requirements for at least the next 12 months.
As a result of the Tax Reform Act and the transition of the US tax regime from a worldwide tax system to a territorial
tax system, we repatriated $150,000 and $130,000 of cash and cash equivalents during the years ended March 31,
2020 and 2019, respectively. As of March 31, 2020, we had $177,229 of cash and cash equivalents outside the US,
a portion of which may be subject to additional foreign withholding taxes if it were to be repatriated. We continue to
evaluate our cash repatriation strategy and we currently anticipate repatriating current and future unremitted earnings
of non-US subsidiaries, to the extent they have been and will be subject to US tax, if such cash is not required to fund
46
ongoing foreign operations. Our cash repatriation strategy, and by extension, our liquidity, may be impacted by several
additional considerations, which include clarifications of or changes to the Tax Reform Act and our actual earnings for
current and future fiscal periods. For further information on the impacts of the Tax Reform Act, refer to Note 5, “Income
Taxes,” of our consolidated financial statements in Part IV within this Annual Report.
We continue to evaluate our capital allocation strategy, and to consider further opportunities to utilize our global
cash resources in a way that will profitably grow our business, meet our strategic objectives and drive stockholder
value, including by potentially repurchasing additional shares of our common stock. As of March 31, 2020, the aggregate
remaining approved amount under our stock repurchase programs was $159,807. Our Stock Repurchase Programs
do not obligate us to acquire any amount of common stock and may be suspended at any time at our discretion. We
are temporarily pausing repurchases under our Stock Repurchase Programs due to the disruption and uncertainty
caused by the COVID-19 pandemic and our focus on liquidity and cash management, although we retain the discretion
to commence repurchases in future periods.
Our liquidity may be further impacted by additional factors, including our results of operations, the strength of
our brands, impacts of seasonality and weather conditions, our ability to respond to changes in consumer preferences
and tastes, the timing of capital expenditures and lease payments, our ability to collect our trade accounts receivable
in a timely manner and effectively manage our inventories, and our ability to respond to economic, political and legislative
developments. Furthermore, we may require additional cash resources due to changes in business conditions or
strategic initiatives, economic recession, changes in stock repurchase strategy, or other future developments, including
any investments or acquisitions we may decide to pursue, although we do not have any present commitments with
respect to any such investments or acquisitions.
If our existing sources of liquidity are insufficient to satisfy our working capital requirements, we may seek to
borrow under our revolving credit facilities, seek new or modified borrowing arrangements, or sell additional debt or
equity securities. The sale of convertible debt or equity securities could result in additional dilution to our stockholders,
and equity securities may have rights or preferences that are superior to those of our existing stockholders. The
incurrence of additional indebtedness would result in additional debt service obligations, as well as operating and
financial covenants that would restrict our operations and further encumber our assets. In addition, there can be no
assurance that any additional financing will be available on acceptable terms, if at all.
Capital Resources
Primary Credit Facility. In September 2018, we refinanced in full and terminated our Second Amended and
Restated Credit Agreement dated as of November 13, 2014, as amended. The refinanced revolving credit facility
agreement (Credit Agreement) is with JPMorgan Chase Bank, N.A. (JPMorgan), as the administrative agent, Citibank,
N.A., Comerica Bank (Comerica) and HSBC Bank USA, N.A., as co-syndication agents, MUFG Bank, Ltd. and US
Bank National Association as co-documentation agents, and the lenders party thereto, with JPMorgan and Comerica
acting as joint lead arrangers and joint bookrunners. The Credit Agreement provides for a five-year, $400,000 unsecured
revolving credit facility (Primary Credit Facility), contains a $25,000 sublimit for the issuance of letters of credit, and
matures on September 20, 2023.
As of March 31, 2020, we had no outstanding balance, outstanding letters of credit of $549, and available
borrowings of $399,451 under our Primary Credit Facility.
China Credit Facility. Our revolving credit facility in China (China Credit Facility) is an uncommitted revolving
line of credit of up to CNY 300,000, or $42,304.
As of March 31, 2020, we had no outstanding balance, outstanding bank guarantees of $28, and available
borrowings of $42,276 under our China Credit Facility.
Japan Credit Facility. We have renewed the Japan Credit Facility through January 31, 2021 substantially
under the terms of the original agreement. Our revolving credit facility in Japan (Japan Credit Facility) is an
uncommitted revolving line of credit of up to JPY 3,000,000, or $27,746.
As of March 31, 2020, we had no outstanding balance and had available borrowings of $27,746 under our Japan
Credit Facility.
47
Mortgage. As of March 31, 2020, we had an outstanding principal balance under the mortgage, secured by the
property on which our corporate headquarters is located, of $30,901. The loan will mature and require a balloon
payment in the amount of $23,695, in addition to any then-outstanding balance, on July 1, 2029.
Debt Covenants. As of March 31, 2020, we were in compliance with all debt covenants under our revolving credit
facilities and mortgage.
Refer to Note 6, “Revolving Credit Facilities and Mortgage Payable,” of our consolidated financial statements
included in Part IV within this Annual Report for further information on our revolving credit facilities and our mortgage.
Cash Flows
The following table summarizes our cash flows for the periods presented:
Years Ended March 31,
2020
Amount
2019
Amount
Change
Amount
%
Net cash provided by operating activities
$
286,334 $
359,505 $
(73,171)
(20.4)%
Net cash used in investing activities
Net cash used in financing activities
(31,964)
(192,114)
(29,018)
(167,193)
(2,946)
(24,921)
(10.2)
(14.9)
Operating Activities. Our primary source of liquidity is net cash provided by operating activities, which is primarily
driven by our net income, other cash receipts and expenditure adjustments, and changes in working capital.
The decrease in net cash provided by operating activities during the year ended March 31, 2020, compared to
the prior period, was primarily due to a net negative change in operating assets and liabilities of $74,075, partially
offset by a positive net change in net income after non-cash adjustments of $904. The changes in operating assets
and liabilities were primarily due to net negative changes in inventories, net, income taxes payable, other assets, other
accrued expenses, and income tax receivable, partially offset by net positive changes in trade accounts receivable,
net.
Investing Activities. The increase in net cash used in investing activities during the year ended March 31, 2020,
compared to the prior period, was primarily due to higher capital expenditures on information systems, hardware, and
software, partially offset by lower expenditures for warehouse improvements due to the completion of the Moreno
Valley, California distribution center during the prior period.
Financing Activities. The increase in net cash used in financing activities during the year ended March 31,
2020, compared to the prior period, was primarily due to higher stock repurchases, partially offset by proceeds from
the exercise of stock options.
Off-Balance Sheet Arrangements
We do not have any off-balance sheet arrangements.
48
Contractual Obligations
The following table summarizes our contractual obligations as of March 31, 2020 and the effects of such obligations
in future periods:
Payments Due by Period
Total
Less than
1 Year
1-3 Years
3-5 Years
More than
5 Years
Operating lease obligations (1)
Purchase obligations for product (2)
$ 296,738 $
361,881
Purchase obligations for commodities (3)
185,969
Other purchase obligations (4)
Mortgage obligation (5)
Net unrecognized tax benefits (6)
46,059
43,748
5,317
53,212 $
93,456 $
68,218 $
81,852
361,881
105,665
28,613
2,168
—
—
80,304
17,446
4,336
5,317
—
—
—
4,336
—
—
—
—
32,908
—
Total
(1)
(2)
(3)
(4)
$ 939,712 $ 551,539 $ 200,859 $
72,554 $ 114,760
Our operating lease commitments consist primarily of building leases for our retail locations, distribution
centers, and regional offices, and include the undiscounted cash lease payments owed under the terms
of our operating lease agreements.
Our purchase obligations for product consist mostly of open purchase orders issued in the ordinary
course of business. Outstanding purchase orders are primarily issued to our third-party manufacturers
and most are expected to be paid within one year. We can cancel a significant portion of the purchase
obligations under certain circumstances; however, the occurrence of such circumstances is generally
limited. As a result, the amount does not necessarily reflect the dollar amount of our binding commitments
or minimum purchase obligations, and instead reflects an estimate of our future payment obligations
based on information currently available. Due to the impacts of the COVID-19 pandemic on the retail
environment and consumer spending patterns, we are currently reviewing our inventory purchase
obligations with our third-party manufacturers and may delay or cancel certain product orders that could
result in changes to the currently reported amount.
Our purchase obligations for commodities include sheepskin and leather, and represent remaining
commitments under existing supply agreements, which are subject to minimum volume commitments.
We expect that purchases made by us under these agreements in the ordinary course of business will
eventually exceed the minimum commitment levels.
Our other purchase obligations generally consist of non-cancellable minimum commitments for capital
expenditures, obligations under service contracts, and requirements to pay promotional expenses, which
are due periodically during fiscal years 2021 through 2024.
As of March 31, 2020, we had $9,676 of commitments for future capital expenditures, primarily related
to retail store build-out of leasehold improvements for a new flagship store location that is currently
expected to replace an existing flagship store during the third quarter of the fiscal year ending March
31, 2021, as well as continued investments in our warehouse and distribution center located in Moreno
Valley, California.
We estimate that the capital expenditures for the fiscal year ending March 31, 2021, including the
aforementioned commitments, will range from approximately $45,000 to $50,000. We anticipate these
expenditures will primarily relate to continued investment in our primary warehouse and distribution
center, as well as IT infrastructure, system upgrade costs, and the build-out of a new flagship retail store,
as well as other fixtures and upgrades for our global retail stores. However, the actual amount of our
future capital expenditures may differ significantly from this estimate depending on numerous factors,
including the timing of facility openings, as well as unforeseen needs to replace existing assets, the
impacts of the COVID-19 pandemic, and the timing of other expenditures.
49
(5)
(6)
Our mortgage obligation consists of a mortgage secured by our corporate headquarters property.
Payments represent principal and interest amounts. Refer to Note 6, “Revolving Credit Facilities and
Mortgage Payable,” of our consolidated financial statements in Part IV within this Annual Report for
further information on our mortgage obligation and payments.
Net unrecognized tax benefits are defined as gross unrecognized tax benefits, less federal benefit for
state income taxes, related to uncertain tax positions taken in our income tax return that would impact
our effective tax rate, if recognized. As of March 31, 2020, the timing of future cash outflows is highly
uncertain related to statute of limitations liabilities of $11,368, therefore we are unable to make a
reasonable estimate of the period of cash settlement. Refer to Note 5, “Income Taxes,” of our consolidated
financial statements in Part IV within this Annual Report for further information on our uncertain tax
positions.
Refer to Note 7, “Leases and Other Commitments,” of our consolidated financial statements in Part IV within this
Annual Report for further information on our operating leases, purchase obligations, capital expenditures, and other
contractual obligations and commitments.
Impact of Foreign Currency Exchange Rate Fluctuations
Foreign currency exchange rate fluctuations had an incremental negative impact on the years ended March 31,
2020 and 2019.
Refer to “Results of Operations,” above within this Part II, Item 7, “Management’s Discussion and Analysis of
Financial Condition and Results of Operations,” the consolidated statements of comprehensive income, and Note 9,
“Derivative Instruments,” of our consolidated financial statements in Part IV within this Annual Report for further
information on the impact of foreign currency exchange rate fluctuations on our results of operations.
Critical Accounting Policies and Estimates
Management must make certain estimates and assumptions that affect the amounts reported in the consolidated
financial statements, based on historical experience, existing and known circumstances, authoritative accounting
pronouncements and other factors that management believes to be reasonable, but actual results could differ materially
from these estimates. Management believes the following critical accounting estimates are most significantly affected
by judgments and estimates used in the preparation of our consolidated financial statements: allowances for doubtful
accounts; estimated returns liability; sales discounts and customer chargebacks; inventory valuations; valuation of
goodwill, intangible and other long-lived assets; and performance-based stock compensation. The full impact of the
COVID-19 pandemic is unknown and cannot be reasonably estimated for these key estimates. However, we made
appropriate accounting estimates based on the facts and circumstances available as of the reporting date. To the
extent there are differences between these estimates and actual results, our consolidated financial statements may
be materially affected.
Refer to Note 1, “General,” of our consolidated financial statements in Part IV within this Annual Report for a
discussion of our significant accounting policies and use of estimates, as well as the impact of recent accounting
pronouncements.
Revenue Recognition. Revenue is recognized when a performance obligation is completed at a point in time
and when the customer has obtained control. Control passes to the customer when they have the ability to direct the
use of, and obtain substantially all the remaining benefits from, the goods transferred. The amount of revenue recognized
is based on the transaction price, which represents the invoiced amount less known actual amounts or estimates of
variable consideration. We recognize revenue and measure the transaction price net of taxes, including sales taxes,
use taxes, value-added taxes, and some types of excise taxes, collected from customers and remitted to governmental
authorities. We present revenue gross of fees and sales commissions. Sales commissions are expensed as incurred
and are recorded in SG&A expenses in the consolidated statements of comprehensive income.
50
Wholesale and international distributor revenue are each recognized either when products are shipped or when
delivered, depending on the applicable contract terms. Retail store and e-commerce revenue are recognized at the
point of sale and upon shipment, respectively. Shipping and handling costs paid to third-party shipping companies are
recorded as cost of sales in the consolidated statements of comprehensive income. Shipping and handling costs are
a fulfillment service, and, for certain wholesale and all e-commerce transactions, revenue is recognized when the
customer is deemed to obtain control upon the date of shipment. Refer to Note 2, “Revenue Recognition,” of our
consolidated financial statements in Part IV within this Annual Report for further information.
Accounts Receivable Allowances. The following table summarizes critical accounting estimates for accounts
receivable allowances and reserves:
As of March 31,
2020
2019
% of Gross
Trade
Accounts
Receivable
Amount
% of Gross
Trade
Accounts
Receivable
Amount
Gross trade accounts receivable
$
206,742
100.0% $
197,426
100.0%
Allowance for doubtful accounts
Allowance for sales discounts
Allowance for chargebacks
(6,989)
(1,030)
(13,127)
(3.4)
(0.5)
(6.3)
(5,073)
(710)
(13,041)
(2.6)
(0.4)
(6.6)
Trade accounts receivable, net
$
185,596
89.8% $
178,602
90.5%
Allowance for Doubtful Accounts. We provide an allowance against trade accounts receivable for estimated
losses that may result from customers’ inability to pay. We determine the amount of the allowance by analyzing known
uncollectible accounts, aged trade accounts receivable, economic conditions and forecasts, historical experience, and
the customers’ creditworthiness. Trade accounts receivable that are subsequently determined to be uncollectible are
charged or written off against this allowance. The allowance includes specific allowances for trade accounts, of which
all or a portion are identified as potentially uncollectible based on known or anticipated losses. Our use of different
estimates and assumptions could produce different financial results. For example, a 1.0% change in the rate used to
estimate the reserve for accounts which we consider having credit risk and are not specifically identified as uncollectible
would change the allowance for doubtful accounts as of March 31, 2020 by approximately $1,600.
Allowance for Sales Discounts. We provide a trade accounts receivable allowance for sales discounts for our
wholesale channel sales, which reflects a discount that our customers may take, generally based on meeting certain
order, shipment or prompt payment terms. We use the amount of the discounts that are available to be taken against
the period end trade accounts receivable to estimate and record a corresponding reserve for sales discounts.
Allowance for Chargebacks. We provide a trade accounts receivable allowance for chargebacks and markdowns
from wholesale customers. When customers pay their invoices, they may take deductions against their invoices that
can include chargebacks for price differences, markdowns, short shipments, and other reasons. Therefore, we record
an allowance for known or unknown circumstances based on historical trends related to the timing and amount of
chargebacks taken against wholesale channel customer invoices.
Sales Return Liability. The following tables summarize estimates for our sales return liability as a percentage
of the most recent quarterly net sales by channel:
Net Sales
Wholesale
Direct-to-Consumer
Total
Three Months Ended March 31,
2020
2019
Amount
% of Net Sales
Amount
% of Net Sales
$
$
230,677
144,233
374,910
61.5% $
237,491
38.5
156,639
100.0% $
394,130
60.3%
39.7
100.0%
51
Sales Return Liability
Wholesale
Direct-to-Consumer
Total
As of March 31,
2020
2019
Amount
% of Net Sales
Amount*
% of Net Sales
$
$
21,846
3,821
25,667
9.5% $
2.6
6.8% $
21,538
3,249
24,787
9.1%
2.1
6.3%
Reserves are recorded for anticipated future returns of goods shipped prior to the end of the reporting period. In
general, we accept returns for damaged or defective products for up to one year. We also have a policy whereby
returns are accepted from DTC customers for up to 30 days from point of sale for cash or credit. Amounts of these
reserves are based on known and actual returns, historical returns, and any recent events that could result in a change
from historical return rates. Sales returns are a contract asset for the right to recover product-related inventory and a
contract liability for advance consideration obtained prior to satisfying a performance obligation. Changes to the sales
return liability are recorded against gross sales for the contract liability and cost of sales for the contract asset. For our
wholesale channel, we base our estimate of sales returns on any approved customer requests for returns, historical
returns experience, and any recent events that could result in a change from historical returns rates, among other
factors. For our DTC channel and reportable operating segment, we estimate sales returns using a lag compared to
the same prior period and consider historical returns experience and any recent events that could result in a change
from historical returns, among other factors. Our use of different estimates and assumptions could produce different
financial results. For example, a 1.0% change in the rate used to estimate the percentage of sales expected to ultimately
be returned would change the liability for total returns as of March 31, 2020 by approximately $3,000.
Inventory Reserves. The following tables summarize estimates for our inventory reserves:
Gross Inventories
Write-down of inventories
Inventories, net
As of March 31,
2020
2019
Amount
$
$
323,847
(12,227)
311,620
% of Gross
Inventory
Amount
% of Gross
Inventory
100.0% $
288,565
(3.8)
(9,723)
96.2% $
278,842
100.0%
(3.4)
96.6%
We review inventory on a regular basis for excess, obsolete, and impaired inventory to evaluate write-downs to
the lower of cost or net realizable value. Our use of different estimates and assumptions could produce different financial
results. For example, a 10.0% change in the estimated selling prices of our potentially obsolete inventory would change
the inventory write-down reserve as of March 31, 2020 by approximately $1,900.
Operating Lease Assets and Lease Liabilities. Beginning April 1, 2019, we adopted the new lease standard
on a modified retrospective basis, as set forth in Accounting Standards Update No. 2016-02, Leases, as amended.
Accordingly, the comparative consolidated financial statements have not been adjusted and continue to be reported
under legacy US GAAP. As a result, as of April 1, 2019, we recognized the following in our consolidated financial
statements:
•
A $230,048 increase to total assets due to the recognition of right-of-use (ROU) assets, net of prior
legacy US GAAP lease-related balances for deferred rent obligations and tenant allowances of
$27,895, as previously recorded in other accrued expenses, deferred rent obligations, and other long-
term liabilities, in the consolidated balance sheets. In addition, we recorded a corresponding $254,538
increase to total liabilities due to the recognition of lease liabilities, net of a prior legacy US GAAP
lease-related balance for prepaid rent of $4,846, as previously recorded in prepaid expenses, in the
consolidated balance sheets. ROU assets and lease liabilities include lease obligations for operating
leases for retail stores, showrooms, offices, and distribution facilities. ROU assets and related lease
liabilities are presented as operating lease assets and operating lease liabilities in the consolidated
balance sheets.
52
•
•
A net cumulative effect after-tax decrease to opening retained earnings of $1,068 in the consolidated
balance sheets due to the impairment of select operating lease assets related to retail stores whose
fixed assets had been previously impaired and for which the initial carrying value of the operating
lease assets were determined to be above fair market value on adoption.
No material effect on the consolidated statements of comprehensive income as the classification and
recognition of lease cost did not materially change from legacy US GAAP. Similarly, it did not have a
material impact on our liquidity or on its debt covenant compliance under current agreements including
its borrowing strategy subject to leverage ratios. However, it did result in additional disclosures and
presentation changes to the consolidated statements of cash flows in the current period, including
supplemental cash flow disclosure, as well as expanded disclosures on existing and new lease
commitments.
The adoption of the new lease standard had the following impact on our accounting policies applied to our
consolidated financial statements:
•
•
We recognize operating lease assets and lease liabilities in the consolidated balance sheets on the
lease commencement date, based on the present value of the outstanding lease payments over the
reasonably certain lease term. The lease term includes the non-cancelable period at the lease
commencement date, plus any additional periods covered by our options to extend (or not to terminate)
the lease that are reasonably certain to be exercised, or an option to extend (or not to terminate) a
lease that is controlled by the lessor.
We discount unpaid lease payments using the interest rate implicit in the lease or, if the rate cannot
be readily determined, its incremental borrowing rate (IBR). Generally, we cannot determine the interest
rate implicit in the lease because we do not have access to the lessor's estimated residual value or
the amount of the lessor's deferred initial direct costs. Therefore, we generally derive a discount rate
at the lease commencement date by utilizing our IBR, which is based on what we would have to pay
on a collateralized basis to borrow an amount equal to our lease payments under similar terms.
Because we do not currently borrow on a collateralized basis under our revolving credit facilities, we
use the interest rate we pay on our noncollateralized borrowings under our Primary Credit Facility as
an input for deriving an appropriate IBR, adjusted for the amount of the lease payments, the lease
term, and the effect on that rate of designating specific collateral with a value equal to the unpaid lease
payments for that lease.
Refer to Note 1, “General,” and Note 7, “Leases and Other Commitments,” of our consolidated financial statements
in Part IV within this Annual Report for further information, including more details of our accounting policy elections
and expanded disclosures required under the new lease standard.
Goodwill and Indefinite-Lived Intangible Assets. We do not amortize goodwill and indefinite-lived intangible
assets but instead test for impairment annually, or when an event occurs or changes in circumstances indicate the
carrying value may not be recoverable at the reporting unit level. First, we determine if, based on qualitative factors,
it is more likely than not that an impairment exists. Qualitative factors considered include significant or adverse changes
in customer demand, historical financial performance, changes in management or key personnel, macroeconomic and
industry conditions, and the legal and regulatory environment. If the qualitative assessment indicates that it is more
likely than not that an impairment exists, then a quantitative assessment is performed. The quantitative assessment
requires an analysis of several best estimates and assumptions, including future sales and results of operations, and
other factors that could affect fair value or otherwise indicate potential impairment. We also consider the reporting
units’ projected ability to generate income from operations and positive cash flow in future periods, as well as perceived
changes in consumer demand and acceptance of products, or factors impacting the industry generally. The fair value
assessment could change materially if different estimates and assumptions were used.
During the years ended March 31, 2020 and 2019, we performed our annual impairment assessment and evaluated
the UGG and HOKA brands’ wholesale reportable operating segment goodwill as of December 31st and evaluated
our Teva indefinite-lived trademarks as of October 31st. Based on the carrying amounts of the UGG and HOKA brands’
goodwill and Teva brand indefinite-lived trademarks, each of the brands’ actual fiscal year sales and results of
operations, and the brands’ long-term forecasts of sales and results of operations as of their evaluation dates, we
concluded that these assets were not impaired.
53
Definite-Lived Intangible and Other Long-Lived Assets. Definite-lived intangible and other long-lived assets,
including definite-lived trademarks, machinery and equipment, internal-use software, operating lease assets, and
leasehold improvements, are reviewed for impairment whenever events or changes in circumstances indicate that the
carrying amount of an asset or asset group may not be recoverable. At least quarterly, we evaluate factors that would
necessitate an impairment assessment, which include a significant adverse change in the extent or manner in which
an asset is used, a significant adverse change in legal factors or the business climate that could affect the value of
the asset or a significant decline in the observable market value of an asset, among others. When an impairment-
triggering event has occurred, we test for recoverability of the asset group’s carrying value using estimates of
undiscounted future cash flows based on the existing service potential of the applicable asset group. In determining
the service potential of a long-lived asset group, we consider the remaining useful life, cash-flow generating capacity,
and physical output capacity. These estimates include the undiscounted future cash flows associated with future
expenditures necessary to maintain the existing service potential. These assets are grouped with other assets and
liabilities at the lowest level for which identifiable cash flows are largely independent of the cash flows of other assets
and liabilities. If impaired, the asset or asset group is written down to fair value based on either discounted future cash
flows or appraised values. An impairment loss, if any, would only reduce the carrying amount of long-lived assets in
the group based on the fair value of the asset group.
We did not identify any definite-lived intangible asset impairments during the years ended March 31, 2020 and
2019.
During the years ended March 31, 2020 and 2019, we recorded impairment losses for other long-lived assets,
primarily for certain retail store operating lease assets and related leasehold improvements due to performance or
store closures of $1,365 and $180, respectively, within our DTC reportable operating segment in SG&A expenses in
the consolidated statements of comprehensive income.
Refer to Note 1, “General,” and Note 3, “Goodwill and Other Intangible Assets,” of our consolidated financial
statements in Part IV within this Annual Report for further information.
Performance-Based Compensation. In accordance with applicable accounting guidance, we recognize
performance-based compensation expense, including performance-based stock compensation and annual cash bonus
compensation, when it is deemed probable that the applicable performance criteria will be met. Performance-based
compensation does not include time-based awards subject only to service-based conditions. We evaluate the probability
of achieving the applicable performance criteria on a quarterly basis. Our probability assessment can fluctuate from
quarter to quarter as we assess our projected results against performance criteria. As a result, the related performance-
based compensation expense we recognize may also fluctuate from period to period.
At the beginning of each fiscal year, our Compensation Committee reviews our results of operations from the
prior fiscal year, as well as the financial and strategic plan for future fiscal years. Our Compensation Committee then
establishes specific annual financial and strategic goals for each executive. Vesting of performance-based stock
compensation or recognition of cash bonus compensation is based on our achievement of certain targets for annual
revenue, operating income, pre-tax income, and earnings per share, as well as achievement of pre-determined
individual financial performance criteria that is tailored to individual employees based on their roles and responsibilities
with us. The performance criteria, as well as our annual targets, differ each fiscal year and are based on many factors,
including our current business stage and strategies, our recent financial and operating performance, expected growth
rates over the prior fiscal year’s performance, business and general economic conditions and market and peer group
analysis.
Performance-based compensation expense decreased $14,883 during the year ended March 31, 2020 compared
to the year ended March 31, 2019. The primary reason for this decrease was the partial achievement of the performance
criteria governing our cash bonuses compared to an over achievement in the prior period. Performance-based
compensation expense is recorded in SG&A expenses in the consolidated statements of comprehensive income.
Refer to Note 8, “Stock-Based Compensation,” of our consolidated financial statements in Part IV within this
Annual Report for further information on our performance-based stock compensation.
54
Income Taxes. Income taxes are accounted for using the asset and liability method. Deferred tax assets and
liabilities are recognized for the future tax consequences attributable to temporary differences between the financial
statement carrying amounts of existing assets and liabilities and their respective tax bases. Deferred tax assets and
liabilities are measured using enacted tax rates that will be in effect for the years in which those tax assets and liabilities
are expected to be realized or settled. We record a valuation allowance to reduce deferred tax assets to the amount
that is believed more likely than not to be realized. We believe it is more likely than not that forecasted income, together
with future reversals of existing taxable temporary differences, will be sufficient to recover our deferred tax assets. In
the event that we determine all or part of our net deferred tax assets are not realizable in the future, we will record an
adjustment to the valuation allowance and a corresponding charge to earnings in the period such determination is
made.
The calculation of tax liabilities involves significant judgment in estimating the impact of uncertainties in the
application of US GAAP and complex tax laws. Resolution of these uncertainties in a manner inconsistent with our
expectations could have a material impact on our financial condition and results of operations. We recognize tax
benefits from uncertain tax positions only if it is more likely than not that the tax position will be sustained on examination
by the taxing authorities, based on the technical merits of the position. The tax benefits recorded in the consolidated
financial statements from such positions are then measured based on the largest benefit that has a greater than 50%
likelihood of being realized upon ultimate settlement.
We determine on a regular basis the amount of undistributed earnings that will be indefinitely reinvested in our
non-US operations. This assessment is based on the cash flow projections and operational and fiscal objectives of
each of our U.S and foreign subsidiaries. A cash distribution of income from foreign subsidiaries that was previously
taxed income (PTI) by the US Internal Revenue Service does not require recognition of a deferred tax liability as the
liability has already been recognized under the Tax Reform Act. We have not changed our indefinite reinvestment
assertion of foreign earnings other than PTI.
In accordance with the SEC Staff Accounting Bulletin No. 118 (SAB 118) issued December 22, 2017, we completed
our accounting for the effects of the Tax Reform Act during the quarter ended December 31, 2018. This includes
provisions of the Tax Reform Act which were effective on or after January 1, 2018, which include but are not limited
to, US taxation of foreign earnings considered global intangible low-taxed income (commonly referred to as GILTI),
minimum tax on base erosion anti-abuse, and limitations on the deductibility of interest expense and executive
compensation. SAB 118 provided guidance on accounting for the impact of the Tax Reform Act. SAB 118 provided a
measurement period, which should not extend beyond one year from the enactment date, during which we completed
the accounting for the impacts of the Tax Reform Act under US GAAP. We continue to analyze the additional guidance
from such standard setting and regulatory bodies as the US Internal Revenue Service, US Treasury Department, and
the Financial Accounting Standards Board, among others.
Refer to Note 5, “Income Taxes,” of our consolidated financial statements in Part IV within this Annual Report for
further information.
Item 7A. Quantitative and Qualitative Disclosures about Market Risk
Commodity Price Risk
For the manufacturing of our products, we purchase certain raw materials that are affected by commodity prices,
which include sheepskin, leather, and wool. The supply of sheepskin, which is used to manufacture a significant portion
of the UGG brand products, is in high demand and there are a limited number of suppliers that can meet our expectations
for the quantity and quality of sheepskin that we require. We presently rely on two tanneries to provide most of our
sheepskin. While we have experienced fairly stable pricing in recent years, historically there have been significant
fluctuations in the price of sheepskin as the demand for this commodity from our customers and our competitors has
changed. We believe significant factors affecting the price of sheepskin include weather patterns, harvesting decisions,
incidence of disease, the price of other commodities such as wool and leather, the demand for our products and the
products of our competitors, and global economic conditions. Any factors that increase the demand for, or decrease
the supply of, sheepskin could cause significant increases in the price of sheepskin.
We typically fix prices for all of our raw materials with firm pricing agreements on a seasonal basis. For sheepskin
and leather, we use purchasing contracts and refundable deposits to attempt to manage price volatility as an alternative
to hedging commodity prices. The purchasing contracts and other pricing arrangements we use for sheepskin and
leather may result in purchase obligations which are not recorded in our consolidated balance sheets. With respect
55
to sheepskin and leather, in the event of significant price increases, we will likely not be able to adjust our selling prices
sufficiently to eliminate the impact of such increases on our gross margins.
Foreign Currency Exchange Rate Risk
Fluctuations in currency exchange rates, primarily between the US dollar and the currencies of Europe, Asia,
Canada, and Latin America where we operate, may affect our results of operations, financial position, and cash flows.
We face market risk to the extent that foreign currency exchange rate fluctuations affect our foreign assets, liabilities,
revenues, and expenses. Although most of our sales and inventory purchases are denominated in US dollars, these
sales and inventory purchases may be impacted by fluctuations in the exchange rates between the US dollar and local
currencies in the international markets where our products are sold and manufactured. We are exposed to financial
statement transaction gains and losses as a result of remeasuring our monetary assets and liabilities that are
denominated in currencies other than the subsidiaries’ functional currencies. We translate all assets and liabilities
denominated in foreign currencies into US dollars using the exchange rate as of the end of the reporting period. Gains
and losses resulting from translating assets and liabilities from our subsidiaries' functional currencies to US dollars
are recorded in other comprehensive income. Foreign currency exchange rate fluctuations affect our reported profits
and can make comparisons from year to year more difficult.
We hedge certain foreign currency exchange rate risk from existing assets and liabilities. As our international
operations grow and we increase purchases and sales in foreign currencies, we will continue to evaluate our hedging
strategy and may utilize additional derivative instruments, as needed, to hedge our foreign currency exchange rate
risk. We do not use foreign currency exchange rate forward contracts for trading purposes. As of March 31, 2020, a
hypothetical 10.0% foreign currency exchange rate fluctuation would have had no impact on the fair value of our
financial instruments as there were none outstanding. Refer to Note 9, “Derivative Instruments,” of our consolidated
financial statements included in Part IV within this Annual Report for further information on our use of derivative
contracts. As of March 31, 2020, there were no known factors that we would expect to result in a material change in
the general nature of our foreign currency exchange rate risk exposure.
Interest Rate Risk
Our market risk exposure with respect to our revolving credit facilities is tied to changes in applicable interest
rates, including the Alternate Base Rate, the federal funds effective rate, currency-specific London Interbank Offered
Rate, and the Canadian Dollar Offered Rate for our Primary Credit Facility, People’s Bank of China market rate for our
China Credit Facility, and Tokyo Interbank Offered Rate for our Japan Credit Facility. A hypothetical 1.0% increase in
interest rates for borrowings made under our revolving credit facilities would have resulted in an immaterial aggregate
change to interest expense recorded in our consolidated statements of comprehensive income during the year ended
March 31, 2020. Refer to Note 6, “Revolving Credit Facilities and Mortgage Payable,” of our consolidated financial
statements included in Part IV within this Annual Report for further information on our revolving credit facilities.
Item 8. Financial Statements and Supplementary Data
The Consolidated Financial Statements, the Financial Statement Schedule, and the Reports of Independent
Registered Public Accounting Firm, are filed within this Annual Report in a separate section following Part IV, as shown
on the index under Item 15, “Exhibits and Financial Statement Schedule,” within this Annual Report.
Item 9A. Controls and Procedures
a) Disclosure Controls and Procedures
We maintain a system of disclosure controls and procedures, as defined in Rule 13a-15(e) under the Exchange
Act, which are designed to provide reasonable assurance that information required to be disclosed in the reports that
we file or submit under the Exchange Act is recorded, processed, summarized and reported within the time periods
specified in the SEC’s rules and forms. In designing and evaluating our disclosure controls and procedures, our
management recognized that any system of controls and procedures, no matter how well designed and operated, can
provide only reasonable assurance of achieving the desired control objectives, as ours is designed to do, and
management necessarily is required to apply its judgment in evaluating the cost-benefit relationship of possible controls
and procedures. In addition, the design of any system of controls is also based in part upon certain assumptions about
the likelihood of future events, and there can be no assurance that any design will succeed in achieving its stated
goals under all potential future conditions. Over time, controls may become inadequate because of changes in
56
conditions, or the degree of compliance with policies or procedures may deteriorate. Because of the inherent limitations
in a cost-effective control system, misstatements due to error or fraud may occur and not be detected.
Under the supervision and with the participation of management, we carried out an evaluation of the effectiveness
of the design and operation of our disclosure controls and procedures as of March 31, 2020. Based on that evaluation,
our Principal Executive Officer (PEO) and Principal Financial and Accounting Officer (PFAO) concluded that our
disclosure controls and procedures were effective at a reasonable assurance level as of March 31, 2020.
b) Management’s Report on Internal Control over Financial Reporting
Management is responsible for establishing and maintaining adequate internal control over financial reporting
(as defined in Rule 13a-15(f) under the Exchange Act). Our internal control over financial reporting is a process designed
under the supervision of our PEO and PFAO to provide reasonable assurance regarding the reliability of financial
reporting and the preparation of our financial statements for external reporting purposes in accordance with US GAAP.
Because of inherent limitations, internal control over financial reporting may not prevent or detect misstatements. Also,
projections of any evaluation of effectiveness to future periods are subject to the risk that controls may become
inadequate because of changes in conditions, or that the degree of compliance with the policies or procedures may
deteriorate.
As of March 31, 2020, our management, including our PEO and PFAO, assessed the effectiveness of our internal
control over financial reporting using the criteria set forth in Internal Control — Integrated Framework (2013) issued
by the Committee of Sponsoring Organizations of the Treadway Commission (commonly referred to as COSO). Based
on this assessment, our management concluded that our internal control over financial reporting was effective based
on those criteria as of March 31, 2020. The registered public accounting firm that audited our consolidated financial
statements in Part IV within this Annual Report has issued an attestation report on our internal control over financial
reporting. Refer to Part IV, “Report of Independent Registered Public Accounting Firm - Internal Control Over Financial
Reporting,” on page F-4 within this Annual Report.
c) Internal Control over Financial Reporting
During the first quarter of fiscal year 2020, we updated our control framework for certain new internal controls
and changes to certain existing internal controls related to the adoption of ASU No. 2016-02, as amended, otherwise
known as the new lease standard, and related financial statement reporting and disclosure. There were no other
changes in our internal control over financial reporting identified in management’s evaluation pursuant to Rules
13a-15(d) or 15d-15(d) of the Exchange Act during the year ended March 31, 2020 that have materially affected, or
are reasonably likely to materially affect, our internal control over financial reporting.
d) Principal Executive Officer and Principal Financial and Accounting Officer Certifications
The certifications of our PEO and PFAO required by Rule 13a-14(a) of the Exchange Act are filed herewith as
Exhibit 31.1 and Exhibit 31.2, and furnished as Exhibit 32, within this Annual Report. This Part II, Item 9A, should be
read in conjunction with such certifications for a more complete understanding of the topics presented.
57
PART III
References within this Annual Report to “Deckers,” “we,” “our,” “us,” or the “Company” refer to Deckers Outdoor
Corporation, together with its consolidated subsidiaries.
The defined periods for the fiscal years ended March 31, 2020, 2019, and 2018 are stated in Items 10, 11, 12,
13, and 14 herein as “year ended” or “years ended.”
Item 10. Directors, Executive Officers and Corporate Governance
The information required by this item will be disclosed in our definitive proxy statement on Schedule 14A (Proxy
Statement) for our 2020 annual meeting of stockholders and is incorporated herein by reference. Our Proxy Statement
will be filed with the SEC within 120 days after the end of the year ended March 31, 2020 pursuant to Regulation 14A
under the Exchange Act.
Item 11. Executive Compensation
The information required by this item will be disclosed in the Proxy Statement and is incorporated herein by
reference.
Item 12. Security Ownership of Certain Beneficial Owners and Management and Related Stockholder Matters
The information required by this item will be disclosed in the Proxy Statement and is incorporated herein by
reference.
Item 13. Certain Relationships and Related Transactions, and Director Independence
The information required by this item will be disclosed in the Proxy Statement and is incorporated herein by
reference.
Item 14. Principal Accounting Fees and Services
The information required by this item will be disclosed in the Proxy Statement and is incorporated herein by
reference.
58
PART IV
References within this Annual Report to “Deckers,” “we,” “our,” “us,” or the “Company” refer to Deckers Outdoor
Corporation, together with its consolidated subsidiaries. UGG® (UGG), HOKA One One® (HOKA), Teva® (Teva),
Sanuk® (Sanuk), Koolaburra® (Koolaburra), and UGGpure® (UGGpure) are some of our trademarks. Other
trademarks or trade names appearing elsewhere in this Annual Report are the property of their respective owners.
Solely for convenience, the trademarks and trade names within this Annual Report are referred to without the ® and™
symbols, but such references should not be construed as any indicator that their respective owners will not assert, to
the fullest extent under applicable law, their rights thereto.
The defined periods for the fiscal years ended March 31, 2020, 2019, and 2018 are stated in Item 15 herein as
“year ended” or “years ended,”
59
Item 15. Exhibits and Financial Statement Schedule
Refer to Part IV, “Index to Consolidated Financial Statements and Financial Statement Schedule,” on page F-1
within this Annual Report for our Consolidated Financial Statements and the Reports of Independent Registered Public
Accounting Firm.
Exhibit
Number
EXHIBIT INDEX
Description of Exhibit
3.1 Amended and Restated Certificate of Incorporation of Deckers Outdoor Corporation, as amended
through May 27, 2010 (Exhibit 3.1 to the Registrant's Form 10-Q filed on August 9, 2010 and
incorporated by reference herein)
3.2 Amended and Restated Bylaws of Deckers Outdoor Corporation, as updated through June 5, 2018
(Exhibit 3.1 to the Registrant’s Form 8-K filed on June 5, 2018 and incorporated by reference herein)
4.1 Description of Deckers Outdoor Corporation’s Capital Stock (Exhibit 4.1 to the Registrant’s Form 10-
K filed on May 30, 2019 and incorporated by reference herein)
10.1
10.2
Lease Agreement, dated September 15, 2004, by and between Mission Oaks Associates, LLC and
Deckers Outdoor Corporation for distribution center at 3001 Mission Oaks Blvd., Camarillo, CA 93012
(Exhibit 10.37 to the Registrant's Form 10-K filed on March 16, 2005 and incorporated by reference
herein)
First Amendment to Lease Agreement, dated December 1, 2004, by and between Mission Oaks
Associates, LLC and Deckers Outdoor Corporation for distribution center at 3001 Mission Oaks Blvd.,
Camarillo, CA 93012 (Exhibit 10.38 to the Registrant's Form 10-K filed on March 16, 2005 and
incorporated by reference herein)
10.3 Amendment to Lease Agreement, dated September 1, 2011, by and between Mission Oaks Associates,
LLC and Deckers Outdoor Corporation for distribution center at 3001 Mission Oaks Blvd., Camarillo,
CA 93012 (Exhibit 10.24 to the Registrant’s Form 10-K filed on February 29, 2012 and incorporated
by reference herein)
10.4 Amendment to Lease Agreement, dated September 1, 2011, by and between 450 N. Baldwin Park
Associates, LLC and Deckers Outdoor Corporation for distribution center at 3175 Mission Oaks Blvd.,
Camarillo, CA 93012 (Exhibit 10.23 to the Registrant’s Form 10-K filed on February 29, 2012 and
incorporated by reference herein)
10.5 Amendment to Lease Agreement, dated June 5, 2018, by and between STAG Camarillo 2, LLC and
Deckers Outdoor Corporation for distribution center at 3175 Mission Oaks Blvd., Camarillo, CA 93012
(Exhibit 10.5 to the Registrant’s Form 10-K filed on May 30, 2019 and incorporated by reference
herein)
10.6
10.7
Lease Agreement, dated December 5, 2013, by and between Moreno Knox, LLC and Deckers Outdoor
Corporation for distribution center at 17791 Perris Blvd., Moreno Valley, CA 92551 (Exhibit 10.6 to
the Registrant’s Form 10-K filed on March 3, 2014 and incorporated by reference herein)
First Amendment to Lease Agreement, dated June 6, 2017, by and between Moreno Knox, LLC and
Deckers Outdoor Corporation for distribution center at 17791 Perris Blvd., Moreno Valley, CA 92551
(Exhibit 10.6 to the Registrant’s Form 10-K filed on May 30, 2018 and incorporated by reference
herein)
10.8 Second Amendment to Lease Agreement, dated July 17, 2017, by and between Moreno Knox, LLC
and Deckers Outdoor Corporation for distribution center at 17791 Perris Blvd., Moreno Valley, CA
92551 (Exhibit 10.7 to the Registrant’s Form 10-K filed on May 30, 2018 and incorporated by reference
herein)
10.9 Credit Agreement, dated as of September 20, 2018, by and among Deckers Outdoor Corporation,
Deckers Europe Limited, Deckers UK Ltd., Deckers Benelux B.V., Deckers Outdoor Canada ULC and
Deckers Outdoor International Limited, as borrowers, JP Morgan Chase Bank, N.A. as Administrative
Agent, Citibank, N.A., Comerica Bank and HSBC Bank USA, National Association, as Co-Syndication
Agents, MUFG Bank, Ltd. and U.S. Bank National Association, as Co-Documentation Agents, and
the lenders party thereto (Exhibit 10.1 to the Registrant’s Form 8-K filed on September 25, 2018 and
incorporated by reference herein)
Term Loan Agreement, dated July 9, 2014, by and among Deckers Cabrillo, LLC, as Borrower and
California Bank & Trust, as Lender (Exhibit 10.1 to the Registrant’s Form 8-K filed on July 15, 2014
and incorporated by reference herein)
10.10
10.11 Second Modification Agreement, dated October 11, 2018, to Term Loan Agreement dated as of July
9, 2014, among Deckers Cabrillo, LLC as Borrower and California Bank & Trust, as Lender (Exhibit
10.11 to the Registrant’s Form 10-K filed on May 30, 2019 and incorporated by reference herein)
60
10.12 Continuing Guaranty Agreement, dated July 9, 2014, by and among Deckers Outdoor Corporation
and California Bank & Trust (Exhibit 10.2 to the Registrant’s Form 8-K filed on July 15, 2014 and
incorporated by reference herein)
10.13 Deed of Trust, Assignment of Leases and Rents and Security Agreement (including Fixture Filing),
dated July 9, 2014, executed by Deckers Cabrillo, LLC (Exhibit 10.3 to the Registrant’s Form 8-K filed
on July 15, 2014 and incorporated by reference herein)
10.14
Form of Change in Control and Severance Agreement (Exhibit 10.14 to the Registrant’s Form 10-K
filed on May 30, 2019 and incorporated by reference herein)
#10.15 Deckers Outdoor Corporation 2006 Equity Incentive Plan (Appendix A to the Registrant's Definitive
Proxy Statement filed on April 21, 2006 and incorporated by reference herein)
#10.16
First Amendment to Deckers Outdoor Corporation 2006 Equity Incentive Plan (Appendix A to the
Registrant's Definitive Proxy Statement filed on April 9, 2007 and incorporated by reference herein)
#10.17 Deckers Outdoor Corporation Second Amended and Restated Deferred Stock Unit Compensation
Plan, effective as of December 16, 2015 (Exhibit 10.1 to the Registrant's Form 10-Q filed on November
9, 2017 and incorporated by reference herein)
#10.18 Deckers Outdoor Corporation Amended and Restated Deferred Compensation Plan, effective July 1,
2016 (Exhibit 10.2 to the Registrant’s Form 10-Q filed on November 9, 2017 and incorporated by
reference herein)
#10.19
Form of Deckers Outdoor Corporation Management Incentive Program under the 2006 Equity
Incentive Plan (Exhibit 10.28 to the Registrant’s Form 10-K filed on March 1, 2013 and incorporated
by reference herein)
#10.20 Deckers Outdoor Corporation 2015 Employee Stock Purchase Plan (Appendix A to the Registrant's
Definitive Proxy Statement filed on July 29, 2015 and incorporated by reference herein)
#10.21 Deckers Outdoor Corporation 2015 Stock Incentive Plan (Appendix B to the Registrant's Definitive
Proxy Statement filed on July 29, 2015 and incorporated by reference herein)
#10.22
Form of Restricted Stock Unit Award Agreement under the 2015 Stock Incentive Plan (2016 LTIP
Financial Performance Award) (Exhibit 10.1 to the Registrant’s Form 8-K filed on November 24, 2015
and incorporated by reference herein)
#10.23 Form of Stock Unit Award Agreement (2016 Time-Based RSU) under the 2015 Stock Incentive Plan
(Exhibit 10.6 to the Registrant’s Form 10-Q filed on November 9, 2017 and incorporated by reference
herein)
#10.24
#10.25
Form of Stock Unit Award Agreement (2017 Performance-Based PSU) under the 2015 Stock Incentive
Plan (Exhibit 10.1 to the Registrant’s Form 10-Q filed on August 9, 2016 and incorporated by reference
herein)
Form of Stock Unit Award Agreement (2017 Time-Based RSU) under the 2015 Stock Incentive Plan
(Exhibit 10.2 to the Registrant’s Form 10-Q filed on August 9, 2016 and incorporated by reference
herein)
#10.26 Form of Stock Unit Award Agreement (2018 Time-Based RSU) under the 2015 Stock Incentive Plan
(Exhibit 10.1 to the Registrant’s Form 10-Q filed on August 9, 2017 and incorporated by reference
herein)
#10.27 Form of Stock Unit Award Agreement (2018 Performance-Based PSU) under the 2015 Stock Incentive
Plan (Exhibit 10.2 to the Registrant’s Form 10-Q filed on August 9, 2017 and incorporated by reference
herein)
#10.28 Form of Performance Stock Option Agreement under 2015 Stock Incentive Plan (Exhibit 10.3 to the
Registrant’s Form 10-Q filed on August 9, 2017 and incorporated by reference herein)
#10.29 Form of Stock Unit Award Agreement (2019 Performance-Based PSU) under the 2015 Stock Incentive
Plan (Exhibit 10.1 to the Registrant’s Form 10-Q filed on August 9, 2018 and incorporated by reference
herein)
#10.30 Form of Stock Unit Award Agreement (2019 Time-Based RSU) under the 2015 Stock Incentive Plan
(Exhibit 10.2 to the Registrant’s Form 10-Q filed on August 9, 2018 and incorporated by reference
herein)
#10.31 Form of Restricted Stock Unit Award Agreement under 2015 Stock Incentive Plan (FY 2019) LTIP
Agreement (Exhibit 10.2 to the Registrant’s Form 8-K filed on September 25, 2018 and incorporated
by reference herein)
#10.32 Form of Stock Award Agreement (2020 Time-Based PSU) under the 2015 Stock Incentive Plan (Exhibit
10.1 to the Registrant’s Form 10-Q filed on August 8, 2019 and incorporated by referenced herein)
61
#10.33 Form of Stock Unit Award Agreement (2020 Time-Based RSU) under the 2015 Stock Incentive Plan
(Exhibit 10.1 to the Registrant’s Form 10-Q filed on August 8, 2019 and incorporated by reference
herein)
#10.34 Form of Restricted Stock Unit Award Agreement under the 2015 Stock Incentive Plan (FY2020) LTIP
Agreement (Exhibit 10.1 to the Registrant’s Form 8-K filed on September 25, 2019 and incorporated
by reference herein)
*21.1 Subsidiaries of Registrant
*23.1 Consent of Independent Registered Public Accounting Firm
*31.1 Certification of the Principal Executive Officer pursuant to Rule 13a-14(a) under the Exchange Act,
adopted pursuant to Section 302 of the Sarbanes-Oxley Act of 2002, as amended
*31.2 Certification of the Principal Financial and Accounting Officer pursuant to Rule 13a-14(a) under the
Exchange Act, adopted pursuant to Section 302 of the Sarbanes-Oxley Act of 2002, as amended
**32 Certification pursuant to 18 U.S.C. Section 1350, adopted pursuant to Section 906 of the Sarbanes-
Oxley Act of 2002, as amended
*101.INS XBRL Instance Document
*101.SCH XBRL Taxonomy Extension Schema Document
*101.CAL XBRL Taxonomy Extension Calculation Linkbase Document
*101.DEF XBRL Taxonomy Extension Definition Linkbase Document
*101.LAB XBRL Taxonomy Extension Label Linkbase Document
*101.PRE XBRL Taxonomy Extension Presentation Linkbase Document
*104 Cover Page Interactive Data File (formatted as Inline XBRL and contained in Exhibit 101)
* Filed herewith.
** Furnished herewith.
# Management contract or compensatory plan or arrangement.
62
Pursuant to the requirements of the Securities Exchange Act of 1934, the Registrant has duly caused this report
to be signed on its behalf by the undersigned, thereunto duly authorized.
SIGNATURES
DECKERS OUTDOOR CORPORATION
(Registrant)
/s/ STEVEN J. FASCHING
Steven J. Fasching
Chief Financial Officer
(Principal Financial and Accounting Officer)
Date: June 1, 2020
Pursuant to the requirements of the Securities Exchange Act of 1934, this report has been signed below by the
following persons on behalf of the Registrant and in the capacities and on the dates indicated.
/s/ DAVID POWERS
David Powers
/s/ STEVEN J. FASCHING
Steven J. Fasching
/s/ MICHAEL F. DEVINE, III
Michael F. Devine, III
/s/ NELSON C. CHAN
Nelson C. Chan
/s/ CINDY L. DAVIS
Cindy L. Davis
/s/ JUAN R. FIGUEREO
Juan R. Figuereo
/s/ JOHN M. GIBBONS
John M. Gibbons
/s/ JAMES QUINN
James Quinn
/s/ LAURI M. SHANAHAN
Lauri M. Shanahan
/s/ BRIAN A. SPALY
Brian A. Spaly
/s/ BONITA C. STEWART
Bonita C. Stewart
Chief Executive Officer, President and Director
(Principal Executive Officer)
June 1, 2020
Chief Financial Officer
(Principal Financial and Accounting Officer)
June 1, 2020
Chairman of the Board
June 1, 2020
Director
Director
June 1, 2020
June 1, 2020
Director
June 1, 2020
June 1, 2020
June 1, 2020
June 1, 2020
June 1, 2020
June 1, 2020
Director
Director
Director
Director
Director
63
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DECKERS OUTDOOR CORPORATION AND SUBSIDIARIES
INDEX TO CONSOLIDATED FINANCIAL STATEMENTS
AND FINANCIAL STATEMENT SCHEDULE
Consolidated Financial Statements:
Report of Independent Registered Public Accounting Firm - Consolidated Financial Statements
Report of Independent Registered Public Accounting Firm - Internal Control Over Financial Reporting
Consolidated Balance Sheets
Consolidated Statements of Comprehensive Income
Consolidated Statements of Stockholders' Equity
Consolidated Statements of Cash Flows
Notes to Consolidated Financial Statements
Consolidated Financial Statement Schedule:
Schedule II - Total Valuation and Qualifying Accounts
Page
F-2
F-4
F-5
F-6
F-7
F-8
F-10
F-45
All other schedules are omitted because they are not applicable, or the required information is shown in the
consolidated financial statements or accompanying notes thereto.
F-1
Report of Independent Registered Public Accounting Firm
To the Stockholders and Board of Directors
Deckers Outdoor Corporation:
Opinion on the Consolidated Financial Statements
We have audited the accompanying consolidated balance sheets of Deckers Outdoor Corporation and subsidiaries (the
Company) as of March 31, 2020 and 2019, the related consolidated statements of comprehensive income, stockholders’
equity, and cash flows for each of the years in the three-year period ended March 31, 2020, and the related notes and financial
statement schedule (collectively, the consolidated financial statements). In our opinion, the consolidated financial statements
present fairly, in all material respects, the financial position of the Company as of March 31, 2020 and 2019, and the results
of its operations and its cash flows for each of the years in the three-year period ended March 31, 2020 in conformity with
U.S. generally accepted accounting principles.
We also have audited, in accordance with the standards of the Public Company Accounting Oversight Board (United States)
(PCAOB), the Company’s internal control over financial reporting as of March 31, 2020, based on criteria established in
Internal Control – Integrated Framework (2013) issued by the Committee of Sponsoring Organizations of the Treadway
Commission, and our report dated June 1, 2020 expressed an unqualified opinion on the effectiveness of the Company’s
internal control over financial reporting.
Change in Accounting Principle
As discussed in Note 1 and Note 7 to the consolidated financial statements, the Company changed its method of accounting
for leases as of April 1, 2019 due to the adoption of Accounting Standard Update (ASU) 2016-02 and all related amendments.
Basis for Opinion
These consolidated financial statements are the responsibility of the Company’s management. Our responsibility is to express
an opinion on these consolidated financial statements based on our audits. We are a public accounting firm registered with
the PCAOB and are required to be independent with respect to the Company in accordance with the U.S. federal securities
laws and the applicable rules and regulations of the Securities and Exchange Commission and the PCAOB.
We conducted our audits in accordance with the standards of the PCAOB. Those standards require that we plan and perform
the audit to obtain reasonable assurance about whether the consolidated financial statements are free of material
misstatement, whether due to error or fraud. Our audits included performing procedures to assess the risks of material
misstatement of the consolidated financial statements, whether due to error or fraud, and performing procedures that respond
to those risks. Such procedures included examining, on a test basis, evidence regarding the amounts and disclosures in the
consolidated financial statements. Our audits also included evaluating the accounting principles used and significant estimates
made by management, as well as evaluating the overall presentation of the consolidated financial statements. We believe
that our audits provide a reasonable basis for our opinion.
Critical Audit Matter
The critical audit matter communicated below is a matter arising from the current period audit of the consolidated financial
statements that was communicated or required to be communicated to the audit committee and that: (1) relates to accounts
or disclosures that are material to the consolidated financial statements and (2) involved our especially challenging, subjective,
or complex judgment. The communication of a critical audit matter does not alter in any way our opinion on the consolidated
financial statements, taken as a whole, and we are not, by communicating the critical audit matter below, providing a separate
opinion on the critical audit matter or on the accounts or disclosures to which it relates.
Evaluation of the wholesale sales return liability
As discussed in Note 1 and Note 2 to the consolidated financial statements, the Company has recorded a sales returns
liability as of March 31, 2020 of $25,667, of which the majority is related to the wholesale channel. The Company records
an allowance for anticipated future returns of goods shipped prior to the end of the reporting period. The length of time
between when a sale is made and when the customer returns the product varies on a customer-by-customer basis.
Historical returns rates can also be impacted by recent events or known trends.
We identified the evaluation of the wholesale sales return liability as a critical audit matter. There was a high degree of
auditor judgment required to evaluate recent events that could result in a change from historical return rates used to
develop the wholesale sales returns liability.
The primary procedures we performed to address the critical audit matter included the following. We tested certain
internal controls over the Company’s process for estimating the wholesale sales return liability, including the development
F-2
Report of Independent Registered Public Accounting Firm
of estimated return rates which is based on approved customer requests, historical return rates and recent events. We
evaluated the wholesale sales return liability for a sample of wholesale customers using a combination of Company
internal data, known recent trends, and actual and historical known information. We tested the sales return lag by
comparing it to historical sales returns activity by brand and by return reason. We reviewed the Company’s internal data
and external correspondence to assess their ability to properly consider recent events. We assessed the Company’s
ability to accurately estimate the wholesale sales return liability by comparing the historically recorded sales return liability
to actual subsequent product returns. We also analyzed actual product returns received after year-end but prior to the
issuance of the consolidated financial statements.
/s/ KPMG LLP
We have served as the Company’s auditor since 1992.
Los Angeles, California
June 1, 2020
F-3
Report of Independent Registered Public Accounting Firm
To the Stockholders and Board of Directors
Deckers Outdoor Corporation:
Opinion on Internal Control Over Financial Reporting
We have audited Deckers Outdoor Corporation and subsidiaries’ (the Company) internal control over financial reporting as
of March 31, 2020 based on criteria established in Internal Control – Integrated Framework (2013) issued by the Committee
of Sponsoring Organizations of the Treadway Commission. In our opinion, the Company maintained, in all material respects,
effective internal control over financial reporting as of March 31, 2020, based on criteria established in Internal Control –
Integrated Framework (2013) issued by the Committee of Sponsoring Organizations of the Treadway Commission.
We also have audited, in accordance with the standards of the Public Company Accounting Oversight Board (United States)
(PCAOB), the consolidated balance sheets of the Company as of March 31, 2020 and 2019, the related consolidated
statements of comprehensive income, stockholders’ equity, and cash flows for each of the years in the three-year period
ended March 31, 2020, and the related notes and financial statement schedule (collectively, the consolidated financial
statements), and our report dated June 1, 2020 expressed an unqualified opinion on those consolidated financial statements.
Basis for Opinion
The Company’s management is responsible for maintaining effective internal control over financial reporting and for its
assessment of the effectiveness of internal control over financial reporting, included in the accompanying Management’s
Report on Internal Control over Financial Reporting. Our responsibility is to express an opinion on the Company’s internal
control over financial reporting based on our audit. We are a public accounting firm registered with the PCAOB and are
required to be independent with respect to the Company in accordance with the U.S. federal securities laws and the applicable
rules and regulations of the Securities and Exchange Commission and the PCAOB.
We conducted our audit in accordance with the standards of the PCAOB. Those standards require that we plan and perform
the audit to obtain reasonable assurance about whether effective internal control over financial reporting was maintained in
all material respects. Our audit of internal control over financial reporting included obtaining an understanding of internal
control over financial reporting, assessing the risk that a material weakness exists, and testing and evaluating the design
and operating effectiveness of internal control based on the assessed risk. Our audit also included performing such other
procedures as we considered necessary in the circumstances. We believe that our audit provides a reasonable basis for our
opinion.
Definition and Limitations of Internal Control Over Financial Reporting
A company’s internal control over financial reporting is a process designed to provide reasonable assurance regarding the
reliability of financial reporting and the preparation of financial statements for external purposes in accordance with generally
accepted accounting principles. A company’s internal control over financial reporting includes those policies and procedures
that (1) pertain to the maintenance of records that, in reasonable detail, accurately and fairly reflect the transactions and
dispositions of the assets of the company; (2) provide reasonable assurance that transactions are recorded as necessary
to permit preparation of financial statements in accordance with generally accepted accounting principles, and that receipts
and expenditures of the company are being made only in accordance with authorizations of management and directors of
the company; and (3) provide reasonable assurance regarding prevention or timely detection of unauthorized acquisition,
use, or disposition of the company’s assets that could have a material effect on the financial statements.
Because of its inherent limitations, internal control over financial reporting may not prevent or detect misstatements. Also,
projections of any evaluation of effectiveness to future periods are subject to the risk that controls may become inadequate
because of changes in conditions, or that the degree of compliance with the policies or procedures may deteriorate.
/s/ KPMG LLP
Los Angeles, California
June 1, 2020
F-4
DECKERS OUTDOOR CORPORATION AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
(dollar and share data amounts in thousands, except par value)
ASSETS
Cash and cash equivalents
Trade accounts receivable, net of allowances ($21,146 and $18,824 as
of March 31, 2020 and March 31, 2019, respectively)
Inventories, net of reserves ($12,227 and $9,723 as of March 31,2020
and March 31, 2019, respectively)
Prepaid expenses
Other current assets
Income tax receivable
Total current assets
Property and equipment, net of accumulated depreciation ($242,138 and
$235,939 as of March 31, 2020 and March 31, 2019, respectively)
Operating lease assets
Goodwill
Other intangible assets, net of accumulated amortization ($74,421 and
$71,186 as of March 31, 2020 and March 31, 2019, respectively)
Deferred tax assets, net
Other assets
Total assets
LIABILITIES AND STOCKHOLDERS' EQUITY
Short-term borrowings
Trade accounts payable
Accrued payroll
Operating lease liabilities
Other accrued expenses
Income taxes payable
Value added tax payable
Total current liabilities
Mortgage payable
Long-term operating lease liabilities
Income tax liability
Deferred rent obligations
Other long-term liabilities
Total long-term liabilities
Commitments and contingencies
Stockholders' equity
Common stock ($0.01 par value; 125,000 shares authorized; shares
issued and outstanding of 27,999 and 29,141 as of March 31, 2020 and
March 31, 2019, respectively)
Additional paid-in capital
Retained earnings
Accumulated other comprehensive loss
Total stockholders' equity
Total liabilities and stockholders' equity
As of March 31,
2020
2019
$
649,436 $
589,692
185,596
178,602
311,620
17,760
21,548
8,151
1,194,111
209,037
243,522
13,990
48,016
28,233
28,209
1,765,118 $
638 $
147,892
42,309
49,091
46,281
11,104
3,631
300,946
30,263
215,724
63,547
—
14,518
324,052
278,842
19,901
26,028
2,340
1,095,405
213,796
—
13,990
51,494
30,870
21,651
1,427,206
603
124,974
54,462
—
47,963
19,283
3,239
250,524
30,901
—
60,616
21,107
18,928
131,552
280
191,451
973,948
(25,559)
1,140,120
1,765,118 $
291
178,227
889,266
(22,654)
1,045,130
1,427,206
$
$
$
See accompanying notes to the consolidated financial statements.
F-5
DECKERS OUTDOOR CORPORATION AND SUBSIDIARIES
CONSOLIDATED STATEMENTS OF COMPREHENSIVE INCOME
(dollar and share data amounts in thousands, except per share data)
Net sales
Cost of sales
Gross profit
Selling, general and administrative expenses
Income from operations
Interest income
Interest expense
Other (income) expense, net
Total other (income) expense, net
Income before income taxes
Income tax expense
Net income
Other comprehensive (loss) income, net of tax
Unrealized loss on cash flow hedges
Foreign currency translation (loss) gain
Total other comprehensive (loss) income
Comprehensive income
Net income per share
Basic
Diluted
Weighted-average common shares outstanding
Basic
Diluted
Years Ended March 31,
2020
2019
2018
$
2,132,689 $
2,020,437 $
1,903,339
1,029,016
1,103,673
765,538
338,135
(7,261)
5,046
(516)
(2,731)
340,866
64,724
276,142
—
(2,905)
(2,905)
980,187
1,040,250
712,930
327,320
(6,028)
4,661
(247)
(1,614)
328,934
64,626
264,308
(243)
(9,428)
(9,671)
$
$
$
273,237 $
254,637 $
9.73 $
9.62 $
8.92 $
8.84 $
28,385
28,694
29,641
29,903
971,697
931,642
709,058
222,584
(3,057)
4,585
360
1,888
220,696
106,302
114,394
(613)
14,081
13,468
127,862
3.60
3.58
31,758
31,996
See accompanying notes to the consolidated financial statements.
F-6
DECKERS OUTDOOR CORPORATION AND SUBSIDIARIES
CONSOLIDATED STATEMENTS OF STOCKHOLDERS' EQUITY
(amounts in thousands)
Balance, March 31, 2017
31,987 $
320 $ 160,797 $ 819,589 $
(26,451) $
954,255
Common Stock
Shares
Amount
Additional
Paid-in
Capital
Retained
Earnings
Accumulated
Other
Comprehensive
(Loss) Income
Total
Stockholders'
Equity
15
148
—
1
14,302
764
—
—
Stock-based compensation
expense
Shares issued upon vesting
Cumulative adjustment from
adoption of recent accounting
pronouncements
Shares withheld for taxes
Repurchases of common stock
Net income
Total other comprehensive income
Balance, March 31, 2018
Stock-based compensation
expense
Shares issued upon vesting
Cumulative adjustment from
adoption of recent accounting
pronouncements
Shares withheld for taxes
Repurchases of common stock
Net income
Total other comprehensive loss
Balance, March 31, 2019
Stock-based compensation
expense
Shares issued upon vesting
Exercise of stock options
Cumulative adjustment from
adoption of recent accounting
pronouncements
Shares withheld for taxes
Repurchases of common stock
Net income
Total other comprehensive loss
—
—
(1,703)
—
—
30,447
10
85
—
—
(1,401)
—
—
29,141
10
86
58
—
—
(1,296)
—
—
—
—
(17)
—
—
304
—
1
—
—
(14)
—
—
291
—
1
1
—
—
(13)
—
—
—
(8,276)
1,558
—
— (149,670)
— 114,394
—
—
167,587
785,871
14,773
1,024
—
(5,157)
—
—
468
—
— (161,381)
— 264,308
—
—
—
—
—
—
13,468
(12,983)
—
—
—
—
—
—
14,302
765
1,558
(8,276)
(149,687)
114,394
13,468
940,779
14,773
1,025
468
(5,157)
(161,395)
264,308
(9,671)
—
—
(9,671)
178,227
889,266
(22,654)
1,045,130
14,471
1,287
3,614
—
—
—
—
(1,068)
(6,148)
—
— (190,392)
— 276,142
—
—
—
—
—
—
—
—
—
(2,905)
14,471
1,288
3,615
(1,068)
(6,148)
(190,405)
276,142
(2,905)
Balance, March 31, 2020
27,999 $
280 $ 191,451 $ 973,948 $
(25,559) $
1,140,120
See accompanying notes to the consolidated financial statements.
F-7
DECKERS OUTDOOR CORPORATION AND SUBSIDIARIES
CONSOLIDATED STATEMENTS OF CASH FLOWS
(amounts in thousands)
Years Ended March 31,
2020
2019
2018
OPERATING ACTIVITIES
Net income
Reconciliation of net income to net cash provided by (used in) operating activities:
$
276,142 $
264,308 $
114,394
Depreciation, amortization and accretion
Loss on extinguishment of debt
Bad debt expense
Deferred tax expense
Stock-based compensation
Excess tax benefit from stock-based compensation
Loss on disposal of property and equipment
Impairment of operating lease assets and other long-lived assets
Restructuring charges
Gain on settlement of asset retirement obligations
Changes in operating assets and liabilities:
Trade accounts receivable, net
Inventories, net
Prepaid expenses and other current assets
Income tax receivable
Net operating lease assets and liabilities
Other assets
Trade accounts payable
Other accrued expenses
Income taxes payable
Long-term liabilities
Net cash provided by operating activities
INVESTING ACTIVITIES
Purchases of property and equipment
Proceeds from sales of property and equipment
Net cash used in investing activities
FINANCING ACTIVITIES
Proceeds from short-term borrowings
Repayments of short-term borrowings
Debt issuance costs on short-term borrowings
Proceeds from issuance of stock
Proceeds from exercise of options
Repurchases of common stock
Cash paid for shares withheld for taxes
Repayments of mortgage principal
Net cash used in financing activities
Effect of foreign currency exchange rates on cash and cash
equivalents
Net change in cash and cash equivalents
Cash and cash equivalents at beginning of period
38,912
44,941
48,572
—
3,498
2,934
14,477
(1,953)
698
1,365
—
(705)
(10,493)
(32,777)
2,477
(5,811)
(3,264)
(6,558)
23,312
(11,112)
(6,226)
1,418
286,334
447
2,849
6,939
14,774
(546)
277
180
295
—
(16,157)
8,827
(515)
(165)
—
2,630
26,667
(2,792)
4,355
2,191
359,505
—
4,168
8,138
14,306
(1,982)
387
2,417
1,667
—
10,770
(751)
11,124
26,999
—
(1,714)
(4,462)
30,904
290
62,128
327,355
(32,455)
(29,086)
(34,813)
491
68
116
(31,964)
(29,018)
(34,697)
69,336
(69,197)
—
1,288
3,615
(190,405)
(6,148)
(603)
(192,114)
(2,512)
59,744
589,692
162,001
(161,621)
(1,297)
1,025
—
(161,395)
(5,328)
(578)
(167,193)
(3,572)
159,722
429,970
214,751
(214,889)
—
765
—
(149,687)
(8,105)
(550)
(157,715)
3,263
138,206
291,764
Cash and cash equivalents at end of period
$
649,436 $
589,692 $
429,970
F-8
DECKERS OUTDOOR CORPORATION AND SUBSIDIARIES
CONSOLIDATED STATEMENTS OF CASH FLOWS
(amounts in thousands)
(continued)
SUPPLEMENTAL CASH FLOW DISCLOSURE
Cash paid during the period
Income taxes, net of refunds of $5,389, $3,824, and $23,133, as of
March 31, 2020, 2019, and 2018, respectively
$
74,573 $
53,657 $
14,407
Years Ended March 31,
2020
2019
2018
Interest
Operating leases
Non-cash investing activities
Accrued for purchases of property and equipment
Accrued for asset retirement obligations
Non-cash financing activities
Accrued for shares withheld for taxes
2,466
61,120
1,171
224
3,811
—
1,789
4,706
3,774
—
2,020
1,359
—
—
171
See accompanying notes to the consolidated financial statements.
F-9
DECKERS OUTDOOR CORPORATION AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
For the Fiscal Years Ended March 31, 2020, 2019, and 2018
(dollar amounts in thousands, except per share or share data)
Note 1. General
The Company. Deckers Outdoor Corporation and its wholly-owned subsidiaries (collectively, the Company) is a
global leader in designing, marketing, and distributing innovative footwear, apparel, and accessories developed for
both everyday casual lifestyles use and high-performance activities. As part of its omni-channel platform, the Company’s
proprietary brands are aligned across its Fashion Lifestyle group, including the UGG and Koolaburra brands, and
Performance Lifestyle group, including the HOKA, Teva, and Sanuk brands.
The Company sells its products through domestic and international retailers, international distributors, and directly
to its global consumers through its Direct-to-Consumer (DTC) business, which is comprised of its retail stores and
e commerce websites. Independent third-party contractors manufacture all of the Company’s products. A significant
part of the Company’s business is seasonal, requiring it to build inventory levels during certain quarters in its fiscal
year to support higher selling seasons, which contributes to the variation in its results from quarter to quarter.
Basis of Presentation. The consolidated financial statements and accompanying notes thereto (referred to
herein as consolidated financial statements) as of March 31, 2020 and 2019 and or the years ended March 31, 2020,
2019, and 2018 were prepared in accordance with accounting principles generally accepted in the United States (US
GAAP).
Consolidation. The consolidated financial statements include the accounts of the Company and its wholly-owned
subsidiaries. All intercompany balances and transactions have been eliminated in consolidation.
Reclassifications. Certain reclassifications were made for prior periods presented to conform to the current period
presentation.
Use of Estimates. The preparation of the Company’s consolidated financial statements in accordance with US
GAAP requires management to make estimates and assumptions that affect the amounts reported. Management bases
these estimates and assumptions upon historical experience, existing and known circumstances, authoritative
accounting pronouncements and other factors that management believes to be reasonable. Although the full impact
of the COVID-19 pandemic is unknown and cannot be reasonably estimated, the Company has made appropriate
accounting estimates based on the facts and circumstances available as of the reporting date. To the extent there are
differences between these estimates and actual results, the Company’s consolidated financial statements may be
materially affected.
Significant areas requiring the use of management estimates relate to inventory write-downs, trade accounts
receivable allowances, including variable consideration for net sales provided to customers, contract assets and
liabilities, stock-based compensation, impairment assessments, goodwill and other intangible assets, depreciation and
amortization, income tax receivables and liabilities, uncertain tax positions, the fair value of financial instruments, the
reasonably certain lease term, lease classification, and the Company's incremental borrowing rate (IBR) utilized to
discount its unpaid lease payments to measure its operating lease assets and liabilities.
Foreign Currency Translation. The Company considers the United States (US) dollar as its functional currency.
The Company’s wholly-owned foreign subsidiaries have various assets and liabilities, primarily cash, receivables, and
payables, which are denominated in currencies other than their functional currency. The Company remeasures these
monetary assets and liabilities using the exchange rate at the end of the reporting period, which results in gains and
losses that are recorded in selling, general and administrative (SG&A) expenses in the consolidated statements of
comprehensive income as incurred. In addition, the Company translates assets and liabilities of subsidiaries with
reporting currencies other than US dollars into US dollars using the exchange rates at the end of the reporting period,
which results in financial statement translation gains and losses recorded in other comprehensive income or loss (OCI).
F-10
DECKERS OUTDOOR CORPORATION AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
For the Fiscal Years Ended March 31, 2020, 2019, and 2018
(dollar amounts in thousands, except per share or share data)
Reportable Operating Segments. The Company’s six reportable operating segments include the worldwide
wholesale operations of the UGG brand, HOKA brand, Teva brand, Sanuk brand, and Other brands, as well as DTC
(referred to herein as reportable operating segments). Refer to Note 12, “Reportable Operating Segments,” for further
information on the Company’s reportable operating segments.
Restructuring Plan. In February 2016, the Company announced the implementation of a multi-year restructuring
plan which was designed to realign its brands across its Fashion Lifestyle and Performance Lifestyle groups, optimize
the Company’s worldwide owned retail store fleet, and consolidate its management and operations. In general, the
intent of this restructuring plan was to reduce overhead costs and create operating efficiencies while improving
collaboration across brands. As of March 31, 2019, the Company has completed its restructuring plan, incurred
cumulative restructuring charges to date, and does not anticipate incurring restructuring charges in connection with
this plan in future periods.
In connection with the restructuring plan, the Company closed 46 Company-owned global retail stores as of March
31, 2019, including conversions to partner retail stores, and consolidated its brand operations and corporate
headquarters. Through March 31, 2019, the Company had incurred cumulative restructuring charges by applicable
reportable operating segment as follows:
UGG brand wholesale
Sanuk brand wholesale
Other brands wholesale
Direct-to-Consumer
Unallocated overhead costs
Total
Years Ended March 31,
2019
2018
Cumulative
Restructuring
Charges*
— $
— $
—
—
—
295
295 $
—
—
149
1,518
1,667 $
2,238
3,068
2,263
23,454
24,596
55,619
$
$
*Cumulative restructuring charges include restructuring charges of $28,984 and $24,673, which were incurred
during the fiscal years ended March 31, 2017 and 2016, respectively.
During the years ended March 31, 2019 and 2018, total restructuring charges incurred and stated above were
recorded in SG&A expenses in the consolidated statements of comprehensive income.
The remaining accrued liabilities for cumulative restructuring charges incurred to date under the Company’s
restructuring plan and recorded in the consolidated balance sheets, are as follows:
Balance, March 31, 2017
Additional charges
Paid in cash
Balance, March 31, 2018
Additional charges
Paid in cash
Balance, March 31, 2019
Paid in cash
Balance, March 31, 2020
Lease
Termination
$
Severance
Costs
Other*
4,572 $
149
(1,076)
3,645
295
(1,856)
2,084
(656)
1,428 $
2,555 $
—
(2,555)
—
—
—
—
—
— $
3,953 $
1,518
(4,388)
1,083
—
(581)
502
(317)
185 $
$
Total
11,080
1,667
(8,019)
4,728
295
(2,437)
2,586
(973)
1,613
*Includes costs related to office consolidations and termination of contracts and services.
F-11
DECKERS OUTDOOR CORPORATION AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
For the Fiscal Years Ended March 31, 2020, 2019, and 2018
(dollar amounts in thousands, except per share or share data)
Refer to Part II, Item 7, “Management's Discussion and Analysis of Financial Condition and Results of Operations,”
under the heading "Recent Developments" within this Annual Report for information regarding the Company’s realized
annualized SG&A expense savings as of March 31, 2019 resulting from the implementation of this restructuring plan.
Recent Accounting Pronouncements. The Financial Accounting Standards Board has issued accounting
standards updates (ASUs) that have been adopted and not yet adopted by the Company for its annual and interim
reporting periods as stated below.
Recently Adopted. Adopted ASUs during the year ended March 31, 2020 and the impact on the Company, were
as follows:
Standard
Description
Impact on Adoption
ASU No. 2016-02,
Leases (as amended by
ASUs 2015-14,
2018-01, 2018-10,
2018-11, 2018-20, and
2019-01)
Requires a lessee to recognize a lease asset and
lease liability in its consolidated balance sheets.
A lessee should recognize a right-of-use (ROU)
asset representing its right to use the underlying
asset for the estimated lease term, and a liability
for related lease payments.
The Company adopted this ASU (the new lease standard)
on a modified retrospective basis beginning April 1, 2019.
On adoption, the Company recorded a $230,048 increase
to total assets due to the recognition of ROU assets, net of
prior legacy US GAAP lease-related balances for deferred
rent obligations and tenant allowances of $27,895, as
previously recorded in other accrued expenses, deferred
rent obligations, and other long-term liabilities, in the
consolidated balance sheets. In addition, the Company
recorded a corresponding $254,538 increase to total
liabilities due to the recognition of lease liabilities, net of a
prior legacy US GAAP lease-related balance for prepaid
rent of $4,846, as previously recorded in prepaid expenses,
in the consolidated balance sheets. ROU assets and lease
liabilities include lease obligations for operating leases for
retail stores, showrooms, offices, and distribution facilities.
ROU assets and related lease liabilities are presented as
operating lease assets and operating lease liabilities in the
consolidated balance sheets.
In addition, the Company recorded a net cumulative effect
after-tax decrease to opening retained earnings of $1,068
in the consolidated balance sheets due to the impairment of
select operating lease assets related to retail stores whose
fixed assets had been previously impaired and for which
the initial carrying value of the operating lease assets were
determined to be above fair market value on adoption.
The adoption of the new lease standard did not materially
affect the consolidated statements of comprehensive
income as the classification and recognition of lease cost
did not materially change from legacy US GAAP. Similarly,
it did not have a material impact on the Company's liquidity
or on its debt covenant compliance under current
agreements including its borrowing strategy subject to
leverage ratios. However, it did result in additional
disclosures and presentation changes to the consolidated
statements of cash flows in the current period, including
supplemental cash flow disclosure, as well as expanded
disclosures on existing and new lease commitments.
The Company elected the “package of practical expedients”
permitted under the transition guidance of this ASU, which
provides a number of transition options, including (1)
exemption from reassessment of prior conclusions about
lease identification, classification and initial direct costs; (2)
the ability to elect a short-term lease recognition exemption;
and (3) the option to not separate lease and non-lease
components. In addition, the Company did not apply the
optional hindsight election and maintained original lease
terms as estimated at lease inception.
The comparative consolidated financial statements have
not been restated and continue to be reported under legacy
US GAAP in effect for those prior reporting periods
presented. Refer
“Leases and Other
Commitments,” for further information, including expanded
disclosures required under the new lease standard. Refer
to the section below entitled “Operating Lease Assets and
Lease Liabilities” for further details on the Company’s
accounting policy.
to Note 7,
F-12
Standard
ASU No. 2017-12,
Derivatives and
Hedging: Targeted
Improvements to
Accounting for Hedging
Activities (as amended
by ASUs 2018-16 and
2019-04)
DECKERS OUTDOOR CORPORATION AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
For the Fiscal Years Ended March 31, 2020, 2019, and 2018
(dollar amounts in thousands, except per share or share data)
Description
Impact on Adoption
to
improve
Seeks
transparency and
the
understandability of information conveyed to
financial statement users about an entity's risk
management activities and
the
complexity of and simplify the application of hedge
accounting. This ASU eliminates the requirement
to separately measure and
report hedge
ineffectiveness.
reduce
to
The Company adopted this ASU (the new hedging
standard) beginning April 1, 2019 on a prospective basis,
which did not have a material impact on the consolidated
financial statements.
However, the Company made a change in accounting policy
with respect to ineffective hedges and elected not to exclude
hedge components from the periodic assessment of hedge
effectiveness. Under legacy US GAAP, these amounts were
excluded from hedge effectiveness and therefore excluded
as a component of accumulated other comprehensive loss
(AOCL), and immediately recorded in SG&A expenses in
the consolidated statements of comprehensive income.
Under the new hedging standard, these gains or losses will
now be recorded as a component of AOCL and will be
reclassified to net sales in the consolidated statements of
comprehensive income in the same period or periods as
the related net sales are recorded.
The comparative consolidated financial statements have
not been restated and continue to be reported under legacy
US GAAP in effect for those prior reporting periods
presented.
Refer to Note 9, “Derivative Instruments,” for further
information on the Company's hedging instruments.
Not Yet Adopted. Applicable ASUs issued that have not yet been adopted by the Company, the planned period
of adoption, and the expected impact on the Company on adoption, are as follows:
Standard
ASU No.
2017-04,
Goodwill and
Other:
Simplifying the
Test for Goodwill
Impairment (as
amended by ASU
2019-06)
ASU No.
2016-13,
Financial
Instruments -
Credit Losses:
Measurement of
Credit Losses on
Financial
Instruments (as
amended by
ASUs 2018-19,
2019-04,
2019-05,
2019-11,
2020-02, and
2020-03)
ASU No.
2019-12, Income
Taxes -
Simplifying the
Accounting for
Income Taxes
Description
interim goodwill
Requires annual and
impairment
tests be performed by
comparing the fair value of a reporting unit
its carrying amount, effectively
with
eliminating step
the goodwill
impairment test under legacy US GAAP. The
amount by which the carrying amount
exceeds the reporting unit’s fair value will
continue to be recognized as an impairment
charge.
two of
Replaces the incurred loss impairment
methodology in legacy US GAAP with a
methodology that reflects expected credit
losses and requires consideration of a
and
of
broader
supportable information to inform credit loss
estimates.
reasonable
range
Planned
Period of
Adoption
Q1 FY 2021
Expected Impact on Adoption
The Company does not expect that the adoption of this
ASU will have a material impact on its consolidated
financial statements.
Q1 FY 2021
The Company does not expect that the adoption of this
ASU will have a material impact on its consolidated
financial statements.
Removes certain exceptions for recognizing
deferred taxes for investments, performing
intra-period allocation and calculating
income taxes in interim periods, as well as
reduces complexity
in certain areas,
including recognizing deferred taxes for tax
goodwill and allocating taxes to members of
a consolidated group.
Q1 FY 2022
The Company is currently evaluating the impact of the
adoption of this ASU; however, the Company does not
expect that the adoption will have a material impact on
its consolidated financial statements.
F-13
DECKERS OUTDOOR CORPORATION AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
For the Fiscal Years Ended March 31, 2020, 2019, and 2018
(dollar amounts in thousands, except per share or share data)
Planned
Period of
Adoption
Q4 FY 2021
Expected Impact on Adoption
The Company is currently evaluating the impact of the
adoption of this ASU on its consolidated financial
statements.
Standard
ASU No.
2020-04,
Reference Rate
Reform -
Facilitation of the
Effects of
Reference Rate
Reform on
Financial
Reporting
Description
London Interbank Offered Rate (LIBOR) is a
benchmark interest rate referenced in a
variety of agreements that are used by all
types of entities. At the end of 2021, banks
will no
to report
longer be required
information that is used to determine LIBOR.
As a result, LIBOR could be discontinued.
Other interest rates used globally could also
be discontinued for similar reasons.
This ASU provides companies with optional
guidance to ease the potential accounting
burden associated with transitioning away
from reference rates that are expected to be
discontinued. Guidance
for
limited
adoption through December 31, 2022.
is
Summary of Significant Accounting Policies. The following are a summary of the Company’s significant
accounting policies applied to its consolidated financial statements:
Cash Equivalents. The Company considers all highly liquid investments with an original maturity of three months
or less when purchased to be cash equivalents. Cash and cash equivalents included $436,241 and $372,178 of money
market funds as of March 31, 2020 and 2019, respectively.
Allowances for Doubtful Accounts. The Company provides an allowance against trade accounts receivable for
estimated losses that may result from customers’ inability to pay. The Company determines the amount of the allowance
by analyzing known uncollectible accounts, aged trade accounts receivable, economic conditions and forecasts,
historical experience and the customers’ creditworthiness. Trade accounts receivable that are subsequently determined
to be uncollectible are charged or written off against this allowance. Additions to the allowance represent bad debt
expense estimates which are recorded in SG&A expenses in the consolidated statements of comprehensive income.
The allowance includes specific allowances for trade accounts, for which all or a portion are identified as potentially
uncollectible based on known or anticipated losses.
Inventories. Inventories, principally finished goods on hand and in transit, are stated at the lower of cost (weighted
average) or net realizable value less an approximate normal profit margin at each financial statement date. Cost
includes shipping, duty, and handling fees which are subsequently expensed to cost of sales. Net realizable value is
the estimated selling price in the ordinary course of business, less reasonably predictable costs of completion, disposal,
and transportation.
Cloud Computing Arrangements. The Company enters into various cloud computing arrangements (CCA) that
are governed by service contracts (hosting arrangements) to support operations. Application development stage
implementation costs (implementation costs) of a hosting arrangement are deferred and recorded to prepaid expenses
and other assets in the consolidated balance sheets. Implementation costs are expensed on a straight-line basis and
recorded in SG&A expenses in the consolidated statements of comprehensive income over the term of the hosting
arrangement, including reasonably certain renewals, which are generally one to five years.
Property and Equipment, Depreciation and Amortization. Property and equipment are stated at cost less
accumulated depreciation and amortization, and generally have a useful life of at least one year. Property and equipment
include tangible, non-consumable items owned by the Company. Software implementation costs are capitalized if they
are incurred during the application development stage and relate to costs to obtain computer software from third parties,
including related consulting expenses, or costs incurred to modify existing software that results in additional upgrades
or enhancements that provide additional functionality.
F-14
DECKERS OUTDOOR CORPORATION AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
For the Fiscal Years Ended March 31, 2020, 2019, and 2018
(dollar amounts in thousands, except per share or share data)
Depreciation of property and equipment is calculated using the straight-line method based on the estimated useful
life. Leasehold improvements are amortized to their residual value, if any, on the straight-line basis over their estimated
economic useful lives or the lease term, whichever is shorter. Changes in the estimate of the useful life of an asset
may occur after an asset is placed in service. For example, this may occur as a result of the Company incurring costs
that prolong the useful life of an asset and are recorded as an adjustment to depreciation over the revised remaining
useful life. Depreciation and amortization are recorded in SG&A expenses in the consolidated statements of
comprehensive income.
Property and equipment, net, are summarized as follows:
Land
Building
Machinery and equipment
Furniture and fixtures
Computer software
Leasehold improvements
Construction in progress
Gross property and equipment
Less accumulated depreciation and amortization
Property and equipment, net
Useful life (years)
2020
2019
As of March 31,
Indefinite $
32,864 $
39.5
1-10
3-7
3-10
1-11
35,093
145,423
35,024
80,718
104,497
17,556
451,175
(242,138)
32,864
35,094
150,921
37,157
76,495
108,717
8,487
449,735
(235,939)
$
209,037 $
213,796
Operating Lease Assets and Lease Liabilities. The Company determines if an arrangement contains a lease at
inception of a contract. The Company recognizes operating lease assets and lease liabilities in the consolidated balance
sheets on the lease commencement date, based on the present value of the outstanding lease payments over the
reasonably certain lease term. The lease term includes the non-cancelable period at the lease commencement date,
plus any additional periods covered by the Company's options to extend (or not to terminate) the lease that are
reasonably certain to be exercised, or an option to extend (or not to terminate) a lease that is controlled by the lessor.
Operating lease assets are initially measured at cost, which comprises the initial amount of the associated lease
liabilities, adjusted for lease payments made at or before the lease commencement date, plus any initial direct costs
incurred, less any lease incentives, such as tenant allowances. Operating lease assets are subsequently measured
throughout the lease term at the carrying amount of the associated lease liabilities, plus initial direct costs, plus or
minus any prepaid or accrued lease payments, less the unamortized balance of lease incentives received. Operating
lease assets and lease liabilities are presented separately in the consolidated balance sheets on a discounted basis.
The current portion of operating lease liabilities is presented within current liabilities, while the long-term portion is
presented separately as long-term operating lease liabilities. Refer to Note 7, “Leases and Other Commitments,” for
further information on discount rate methodology used to measure operating lease assets and lease liabilities.
Rent expense for operating lease payments is recognized on a straight-line basis over the lease term and recorded
in SG&A expenses in the consolidated statements of comprehensive income. Lease payments recorded in the operating
lease liability are (1) fixed payments, including in-substance fixed payments and fixed rate increases, owed over the
lease term and (2) exclude any lease prepayments as of the periods presented. Refer to Note 7, “Leases and Other
Commitments,” for further information on the nature of variable lease payments and timing of recognition in rent expense.
The Company has elected not to recognize operating lease assets and lease liabilities for short-term leases,
which are defined as those operating leases with a term of 12 months or less. Instead, lease payments for short-term
leases are recognized on a straight-line basis over the lease term in rent expense and recorded as a component of
SG&A expenses in the consolidated statements of comprehensive income.
F-15
DECKERS OUTDOOR CORPORATION AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
For the Fiscal Years Ended March 31, 2020, 2019, and 2018
(dollar amounts in thousands, except per share or share data)
The Company monitors for events that require a change in estimates for its operating lease assets and lease
liabilities, such as modifications to the terms of the contract, including the lease term, economic events that may trigger
a contractual term contingency, such as minimum lease payments or termination rights, and related changes in discount
rates used to measure the operating lease assets and liabilities, as well as events or circumstances that result in lease
abandonment or operating lease asset impairments. When a change in estimates results in the remeasurement of the
operating lease liability, a corresponding adjustment is made to the carrying amount of the operating lease asset. The
operating lease assets are remeasured and amortized on a straight-line basis over the remaining lease term, with no
impact on the related operating lease liabilities. Refer to the paragraph titled “Other Long-Lived Assets” below for further
information on the Company’s accounting policy for evaluating the carrying amount of its operating lease assets and
related leasehold improvements (asset group) for indicators of impairment.
Asset Retirement Obligations. The Company is contractually obligated under certain of its lease agreements to
restore certain retail, office, and warehouse facilities back to their original conditions. At lease inception, the present
value of the estimated fair value of these liabilities is recorded along with the related asset. The liability is estimated
based on assumptions requiring management’s judgment, including facility closing costs and discount rates, and is
accreted to its projected future value over the life of the asset. As of March 31, 2020 and 2019, liabilities for asset
retirement obligations (AROs) were $11,505 and $12,667, respectively, and are recorded in other long-term liabilities
in the consolidated balance sheets. The decrease in liabilities for AROs during the year ended March 31, 2020 was
primarily due to $1,828 of settlements mainly related to the completion of the closure of the former Camarillo distribution
center.
Goodwill and Indefinite-Lived Intangible Assets. Goodwill is initially recorded as the excess of the purchase price
over the fair value of the net assets acquired in a business combination. Indefinite-lived intangible assets consist
primarily of trademarks, customer and distributor relationships, patents, lease rights and non-compete agreements
arising from the application of purchase accounting.
Goodwill and indefinite-lived intangible assets are not amortized but are instead tested for impairment annually,
or when an event occurs or changes in circumstances indicate the carrying value may not be recoverable. The Company
evaluates the goodwill for impairment at the reporting unit level for the UGG and HOKA brands wholesale reportable
operating segments annually as of December 31st of each year and evaluates the Teva brand indefinite-lived trademarks
for impairment annually as of October 31st of each year.
The Company first assesses qualitative factors to determine whether it is necessary to perform a quantitative
assessment of goodwill or indefinite-lived intangible assets. In general, conditions that may indicate impairment include,
but are not limited to the following: (1) a significant adverse change in customer demand or business climate that could
affect the value of an asset; (2) change in market share, budget-to-actual performance, and consistency of operating
margins and capital expenditures; (3) changes in management or key personnel; or (4) changes in general economic
conditions. The Company does not calculate the fair value of the assets unless the Company determines, based on
a qualitative assessment, that it is more likely than not that its fair value is less than its carrying amount. If the Company
concludes that it is more likely than not that its fair value is less than its carrying amount, then the Company prepares
a quantitative assessment.
The quantitative assessment requires an analysis of several best estimates and assumptions, including future
sales and results of operations, and other factors that could affect fair value or otherwise indicate potential impairment.
The goodwill impairment assessment involves valuing the Company’s various reporting units that carry goodwill, which
are currently the same as the Company’s reportable operating segments. This includes considering the reporting units’
projected ability to generate income from operations and positive cash flow in future periods, as well as perceived
changes in consumer demand and acceptance of products, or factors impacting the industry generally. Upon completion
of the quantitative assessment, the Company compares the fair value of the asset to its carrying amount, and if the
fair value exceeds its carrying amount, no impairment charge is recognized. If the fair value is less than its carrying
amount, the Company will record an impairment charge to write down the asset to its fair value.
Refer to Note 3, “Goodwill and Other Intangible Assets,” for further information on the Company’s goodwill and
indefinite-lived intangible assets and annual impairment assessment results.
F-16
DECKERS OUTDOOR CORPORATION AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
For the Fiscal Years Ended March 31, 2020, 2019, and 2018
(dollar amounts in thousands, except per share or share data)
Definite-Lived Intangible and Other Long-Lived Assets. Definite-lived intangible and other long-lived assets, which
include definite-lived trademarks, machinery and equipment, internal-use software, operating lease assets, and
leasehold improvements are amortized to their estimated residual values, if any, on a straight-line basis over the
estimated useful life and reviewed for impairment whenever events or changes in circumstances indicate that the
carrying amount of the asset group may not be recoverable. Amortization or depreciation are recorded in SG&A
expenses in the consolidated statements of comprehensive income.
At least quarterly, the Company evaluates factors that would necessitate an impairment assessment, which
include a significant adverse change in the extent or manner in which an asset group is used, a significant adverse
change in legal factors or the business climate that could affect the value of the asset group or a significant decline in
the observable market value of the asset group, among others. When an impairment-triggering event has occurred,
the Company tests for recoverability of the asset group’s carrying value using estimates of undiscounted future cash
flows based on the existing service potential of the applicable asset group. In determining the service potential of a
long-lived asset group, the Company considers its remaining useful life, cash-flow generating capacity, and physical
output capacity. These estimates include the undiscounted future cash flows associated with future expenditures
necessary to maintain the existing service potential. These assets are grouped with other assets and liabilities at the
lowest level for which identifiable cash flows are largely independent of the cash flows of other assets and liabilities.
Recoverability of definite-lived intangible and other long-lived assets is measured by a comparison of the carrying
amount to estimated undiscounted future cash flows expected to be generated by the asset group. If the carrying
amount exceeds the estimated undiscounted future cash flows, an impairment charge is recognized for the amount
by which the carrying amount exceeds the fair value of the asset group. Fair value of the asset group is measured
using an observable or quoted market price. An impairment loss, if any, would only reduce the carrying amount of the
long-lived assets in the asset group based on its fair value limitation and is allocated to individual assets in the asset
group, unless doing so would reduce the carrying amount of a long-lived asset in the asset group to an amount less
than zero. Impairment charges are recorded in SG&A expenses in the consolidated statements of comprehensive
income.
During the years ended March 31, 2020, 2019, and 2018, the Company recorded impairment losses for other
long-lived assets, primarily for retail store operating lease assets and related leasehold improvements due to
performance or store closures, as well as computer software, of $1,365, $180, and $2,417, respectively, within its DTC
reportable operating segment and unallocated overhead costs in SG&A expenses in the consolidated statements of
comprehensive income.
Refer to Note 3, “Goodwill and Other Intangible Assets,” for further information on the Company’s definite-lived
intangible asset impairment assessment results.
Derivative Instruments and Hedging Activities. The Company may use derivative instruments to partially offset
its business exposure to foreign currency risk on expected cash flows and certain existing assets and liabilities, primarily
intercompany balances. To reduce the volatility in earnings from fluctuations in foreign currency exchange rates, the
Company may hedge a portion of forecasted sales denominated in foreign currencies. The Company may enter into
foreign currency forward or option contracts (derivative contracts), generally with maturities of 15 months or less, to
manage this risk and certain of these derivative contracts are designated as cash flow hedges of forecasted sales
(Designated Derivative Contracts). The Company may also enter into derivative contracts that are not designated as
cash flow hedges (Non-Designated Derivative Contracts), to offset a portion of anticipated gains and losses on certain
intercompany balances until the expected time of repayment. The Company does not use derivative contracts for
trading purposes.
F-17
DECKERS OUTDOOR CORPORATION AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
For the Fiscal Years Ended March 31, 2020, 2019, and 2018
(dollar amounts in thousands, except per share or share data)
The notional amounts of outstanding Designated and Non-Designated Derivative Contracts are recorded at fair
value measured using Level 2 fair value inputs, consisting of forward spot rates at the end of the applicable periods,
recorded in other current assets or other accrued expenses in the consolidated balance sheets. The after-tax unrealized
gains or losses from changes in fair value of Designated Derivative Contracts are recorded as a component of AOCL
and are reclassified to net sales in the consolidated statements of comprehensive income in the same period or periods
as the related sales are recorded. When it is probable that a forecasted transaction will not occur, the Company
discontinues hedge accounting and the accumulated gains or losses in AOCL related to the hedging relationship are
immediately recorded in OCI in the consolidated statements of comprehensive income.
Changes in the fair value of Non-Designated Derivative Contracts are recorded in SG&A expenses in the
consolidated statements of comprehensive income. The changes in fair value for these contracts are generally offset
by the remeasurement gains or losses associated with the underlying foreign currency-denominated balances, which
are also recorded in SG&A expenses in the consolidated statements of comprehensive income.
The Company generally enters into over-the-counter derivative contracts with high-credit-quality counterparties,
and therefore, considers the risk that counterparties fail to perform according to the terms of the contract as low. The
Company factors the nonperformance risk of the counterparties into the fair value measurements of its derivative
contracts.
Refer to Note 9, “Derivative Instruments,” for further information on the impact of derivative instruments and
hedging activities.
Revenue Recognition. Revenue is recognized when a performance obligation is completed at a point in time and
when the customer has obtained control. Control passes to the customer when they have the ability to direct the use
of, and obtain substantially all the remaining benefits from, the goods transferred. The amount of revenue recognized
is based on the transaction price, which represents the invoiced amount less known actual amounts or estimates of
variable consideration. The Company recognizes revenue and measures the transaction price net of taxes, including
sales taxes, use taxes, value-added taxes, and some types of excise taxes, collected from customers and remitted to
governmental authorities. The Company presents revenue gross of fees and sales commissions. Sales commissions
are expensed as incurred and are recorded in SG&A expenses in the consolidated statements of comprehensive
income. The Company's customer contracts do not have a significant financing component due to their short durations,
which are typically effective for one year or less and have payment terms that are generally 30-60 days.
Wholesale and international distributor revenue are recognized either when products are shipped or when
delivered, depending on the applicable contract terms. Retail store and e-commerce revenue transactions are
recognized at the point of sale and upon shipment, respectively. Shipping and handling costs paid to third-party shipping
companies are recorded as cost of sales in the consolidated statements of comprehensive income. Shipping and
handling costs are a fulfillment service, and, for certain wholesale and all e-commerce transactions, revenue is
recognized when the customer is deemed to obtain control upon the date of shipment.
Refer to Note 2, “Revenue Recognition,” for further information regarding the Company’s components of variable
consideration, including allowances for sales discounts, chargebacks and sales return contract assets and liabilities.
Cost of Sales. Cost of sales for the Company’s goods are for finished goods, which includes the purchase costs
and related overhead. Overhead includes all costs for planning, purchasing, quality control, freight, duties, royalties
paid to third parties and shrinkage. Cost includes allocation of initial molds and tooling cost that are amortized based
on minimum contractual quantities of related product and recorded in cost of sales when the product is sold in the
consolidated statements of comprehensive income.
Research and Development Costs. All research and development costs are expensed as incurred. Such costs
amounted to $27,555, $23,187, and $22,372 for the years ended March 31, 2020, 2019 and 2018, respectively, and
are recorded in SG&A expenses in the consolidated statements of comprehensive income.
F-18
DECKERS OUTDOOR CORPORATION AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
For the Fiscal Years Ended March 31, 2020, 2019, and 2018
(dollar amounts in thousands, except per share or share data)
Advertising, Marketing, and Promotion Expenses. Advertising, marketing and promotion expenses include media
advertising (television, radio, print, social, digital), tactical advertising (signs, banners, point-of-sale materials) and
other promotional costs, with $144,948, $118,291, and $111,658 for the years ended March 31, 2020, 2019 and 2018,
respectively, recorded in SG&A expenses in the consolidated statements of comprehensive income. Advertising costs
are expensed the first time the advertisement is run or communicated. All other costs of advertising, marketing, and
promotion are expensed as incurred. Included in prepaid expenses as of March 31, 2020 and 2019 were $2,664 and
$6,006, respectively, related to prepaid advertising, marketing, and promotion expenses for programs expected to take
place after such dates.
Stock-Based Compensation. All of the Company’s stock-based compensation is classified within stockholders’
equity. Stock-based compensation expense is measured at the grant date based on the value of the award and is
expensed ratably over the service period. The Company recognizes expense only for those awards that management
deems probable of achieving the performance criteria and service conditions. Determining the fair value and related
expense of stock-based compensation requires judgment, including estimating the percentage of awards that will be
forfeited and probabilities of meeting the awards’ performance criteria. If actual forfeitures differ significantly from the
estimates or if probabilities change during a period, stock-based compensation expense and the Company’s results
of operations could be materially impacted. Stock-based compensation expense is recorded in SG&A expenses in the
consolidated statements of comprehensive income. Refer to Note 8, “Stock-Based Compensation,” for further
information.
Retirement Plan. The Company provides a 401(k) defined contribution plan that eligible US employees may elect
to participate in through tax-deferred contributions or other deferrals. The Company matches 50% of each eligible
participant’s deferrals on up to 6% of eligible compensation. Internationally, the Company has various defined
contribution plans. Certain international locations require mandatory contributions under social programs, and the
Company contributes at least the statutory minimums. US 401(k) matching contributions totaled $3,251, $3,060, and
$2,269 during the years ended March 31, 2020, 2019 and 2018, respectively, and were recorded in SG&A expenses
in the consolidated statements of comprehensive income. In addition, the Company may also make discretionary profit-
sharing contributions to the plan. However, the Company did not make any profit-sharing contributions for the years
ended March 31, 2020, 2019 and 2018.
Non-qualified Deferred Compensation. In 2010, the Company sponsors a non-qualified deferred compensation
plan that permits a select group of management employees to defer earnings to a future date on a non-qualified basis.
For each plan year, the Company’s Board of Directors may, but is not required to, contribute any amount it desires to
any participant. The Company’s contribution guidelines are determined by the Board of Directors annually. In March
2015, the Board of Directors approved a Company contribution feature for future plan years beginning in calendar year
2016 and gave management the authority to approve actual contributions. As of March 31, 2020 and 2019, no material
payments were made or pending under the plan. Deferred compensation is recognized based on the fair value of the
participants’ accounts. A rabbi trust was established as a reserve for benefits payable under this plan, with the assets
invested in Company-owned life insurance policies. Refer to Note 4, “Fair Value Measurements,” for further information
on the fair value of deferred compensation assets and liabilities.
Self-Insurance. The Company is self-insured for a significant portion of its employee medical, including pharmacy,
and dental liability exposures. Liabilities for self-insured exposures are accrued for the amounts expected to be paid
based on historical claims experience and actuarial data for forecasted settlements of claims filed and for incurred but
not yet reported claims. Accruals for self-insured exposures are included in current liabilities in the consolidated balance
sheets. Excess liability insurance has been purchased to limit the amount of self-insured risk on claims.
Income Taxes. Income taxes are accounted for under the asset and liability method. Deferred tax assets and
liabilities are recognized for the future tax consequences attributable to temporary differences between the financial
statement carrying amounts of existing assets and liabilities and their respective tax bases. Deferred tax assets and
liabilities are measured using enacted tax rates expected to apply to taxable income during the years in which those
temporary differences are expected to be recovered or settled. The effect on deferred taxes of a change in tax rates
is recorded in the consolidated statements of comprehensive income in the period that includes the enactment date.
F-19
DECKERS OUTDOOR CORPORATION AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
For the Fiscal Years Ended March 31, 2020, 2019, and 2018
(dollar amounts in thousands, except per share or share data)
The Company recognizes the effect of income tax positions in the consolidated financial statements only if those
positions are more likely than not to be sustained upon examination. Recognized income tax positions are measured
at the largest amount of tax benefit that is more than 50% likely to be realized upon settlement. Changes in recognition
or measurement are recorded in the period in which the change in judgment occurs. The Company records interest
and penalties accrued for income tax contingencies as interest expense in the consolidated statements of
comprehensive income.
Refer to Note 5, “Income Taxes,” for further information on tax impacts and components of tax balances in the
consolidated financial statements.
Comprehensive Income. Comprehensive income or loss is the total of net earnings and all other non-owner
changes in equity. Comprehensive income or loss includes net income or loss, foreign currency translation adjustments,
and unrealized gains and losses on cash flow hedges. Refer to Note 10, “Stockholders' Equity,” for further information
on components of OCI.
Net Income per Share. Basic net income or loss per share represents net income or loss divided by the weighted-
average number of common shares outstanding for the period. Diluted net income or loss per share represents net
income or loss divided by the weighted-average number of shares outstanding, including the dilutive impact of potential
issuances of common stock. Refer to Note 11, “Basic and Diluted Shares,” for a reconciliation of basic to diluted
weighted-average common shares outstanding.
Note 2. Revenue Recognition
Variable Consideration. Components of variable consideration include estimated discounts, markdowns or
chargebacks, and sales returns. Estimates for variable consideration are based on the amounts earned or estimates
to be claimed as an adjustment to sales. Estimated variable consideration is included in the transaction price to the
extent that it is probable that a significant reversal of the cumulative revenue recognized will not occur in a future period.
Allowance for Sales Discounts. The Company provides a trade accounts receivable allowance for sales discounts
for wholesale channel sales, which reflects a discount that customers may take, generally based on meeting certain
order, shipment or prompt payment terms. The Company uses the amount of the discounts that are available to be
taken against the period-end trade accounts receivable to estimate and record a corresponding reserve for sales
discounts. Additions to the allowance are recorded against gross sales in the consolidated statements of comprehensive
income and write-offs are recorded against the allowance for trade accounts receivable in the consolidated balance
sheets. This is consistent with the presentation of such amounts during the prior period. Refer to Schedule II, “Total
Valuation and Qualifying Accounts,” for further information regarding the Company’s allowance for sales discounts.
Allowance for Chargebacks. The Company provides a trade accounts receivable allowance for chargebacks from
wholesale customers. When customers pay their invoices, they may take deductions against their invoices that can
include chargebacks for price differences, markdowns, short shipments and other reasons. Therefore, the Company
records an allowance for known or unknown circumstances based on historical trends related to the timing and amount
of chargebacks taken against wholesale channel customer invoices. Additions to the allowance are recorded against
gross sales or SG&A expenses in the consolidated statements of comprehensive income and write-offs are recorded
against the allowance for trade accounts receivable in the consolidated balance sheets. This is consistent with the
presentation of such amounts during the prior period. Refer to Schedule II, “Total Valuation and Qualifying Accounts,”
for further information regarding the Company’s allowance for chargebacks.
F-20
DECKERS OUTDOOR CORPORATION AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
For the Fiscal Years Ended March 31, 2020, 2019, and 2018
(dollar amounts in thousands, except per share or share data)
Contract Assets and Liabilities. Contract assets represent the Company’s right to consideration subject to
conditions other than the passage of time, such as additional performance obligations to be satisfied. Contract liabilities
are performance obligations that the Company expects to satisfy or relieve within the next 12 months, advance
consideration obtained prior to satisfying a performance obligation, or unconditional obligations to provide goods or
services under non-cancelable contracts before the transfer of goods or services to the customer has occurred. Contract
assets and liabilities are recorded in other current assets and other accrued expenses, respectively, in the consolidated
balance sheets.
Sales Return Liability. Reserves are recorded for anticipated future returns of goods shipped prior to the end of
the reporting period. In general, the Company accepts returns for damaged or defective products for up to one year.
The Company also has a policy whereby returns are accepted from DTC customers for up to 30 days from point of
sale for cash or credit. Amounts of these reserves are based on known and actual returns, historical returns, and any
recent events that could result in a change from historical return rates. Sales returns are a contract asset for the right
to recover product-related inventory and a contract liability for advance consideration obtained prior to satisfying a
performance obligation. Changes to the sales return liability are recorded against gross sales for the contract liability
and cost of sales for the contract asset in the consolidated statements of comprehensive income. The contract liability
is recorded in other accrued expenses and the related contract asset for the cost of sales for estimated product returns
is recorded in other current assets in the consolidated balance sheets.
Activity during the years ended March 31, 2020 and 2019 related to estimated sales returns for the Company’s
existing customer contracts for all channels, were as follows:
Balance, March 31, 2018
Net additions to sales return liability*
Actual returns
Balance, March 31, 2019
Net additions to sales return liability*
Actual returns
Balance, March 31, 2020
Contract Asset
Contract Liability
$
$
11,251 $
36,223
(37,033)
10,441
36,028
(36,806)
9,663 $
(23,156)
(120,102)
118,471
(24,787)
(117,969)
117,089
(25,667)
*Net additions to sales return liability include a provision for anticipated sales returns which consists of both
contractual return rights and discretionary authorized returns.
Loyalty Programs. The Company has a customer loyalty program for the UGG brand in its DTC channel where
customers earn rewards from qualifying purchases or activities. The Company defers recognition of revenue for
unredeemed awards until the following occurs: (1) rewards are redeemed by the customer, (2) points or certificates
expire, or (3) an estimate of the expected unused portion of points or certificates is applied, which is based on historical
redemption patterns. As of March 31, 2020 and 2019, the Company’s contract liability for loyalty programs was $6,950
and $5,171, respectively, and is recorded in other accrued expenses in the consolidated balance sheets.
F-21
DECKERS OUTDOOR CORPORATION AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
For the Fiscal Years Ended March 31, 2020, 2019, and 2018
(dollar amounts in thousands, except per share or share data)
Note 3. Goodwill and Other Intangible Assets
The Company’s goodwill and other intangible assets are recorded in the consolidated balance sheets, as follows:
Goodwill
UGG brand
HOKA brand
Total goodwill
Other intangible assets
Indefinite-lived intangible assets
Trademarks
Definite-lived intangible assets
Trademarks
Other
Total gross carrying amount
Accumulated amortization
Net definite-lived intangible assets
Total other intangible assets, net
Total
As of March 31,
2020
2019
$
6,101 $
7,889
13,990
6,101
7,889
13,990
15,454
15,454
55,245
51,738
106,983
(74,421)
32,562
48,016
$
62,006 $
55,245
51,981
107,226
(71,186)
36,040
51,494
65,484
The weighted-average amortization period for definite-lived intangible assets was 16 years for the years ended
March 31, 2020 and 2019, respectively. Intangible assets consist primarily of indefinite-lived trademarks and definite-
lived trademarks, customer and distributor relationships, patents, lease rights, and non-compete agreements arising
from the application of purchase accounting. Goodwill is allocated to the wholesale reportable operating segments of
the brands described above.
Annual Impairment Assessment. During the years ended March 31, 2020, 2019, and 2018, the Company
evaluated the goodwill for impairment at the reporting unit level for the UGG and HOKA brands wholesale reportable
operating segment as of December 31st and evaluated its Teva indefinite-lived trademarks as of October 31st, and
based on the evaluation performed, no impairment loss was recorded for the goodwill and indefinite-lived intangible
assets. As of March 31, 2020 and 2019, the gross carrying amount of goodwill was $143,765 and the accumulated
impairment losses were $129,775. The Company did not identify any definite-lived intangible asset impairments during
the years ended March 31, 2020, 2019, and 2018.
Amortization Expense. A reconciliation of the changes in total other intangible assets in the consolidated balance
sheets, are as follows:
Balance, March 31, 2018
Amortization expense
Foreign currency translation net loss
Balance, March 31, 2019
Amortization expense
Foreign currency translation net loss
Balance, March 31, 2020
F-22
$
Amounts
57,850
(6,235)
(121)
51,494
(3,470)
(8)
$
48,016
DECKERS OUTDOOR CORPORATION AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
For the Fiscal Years Ended March 31, 2020, 2019, and 2018
(dollar amounts in thousands, except per share or share data)
Expected amortization expense for amortizable intangible assets subsequent to March 31, 2020 is as follows:
Years Ending March 31,
2021
2022
2023
2024
2025
Thereafter
Total
Note 4. Fair Value Measurements
Amounts
2,527
2,513
2,450
2,430
2,276
20,366
32,562
$
$
The accounting standard for fair value measurements provides a framework for measuring fair value, which is
defined as the price that would be received for an asset or the exit price that would be paid to transfer a liability in the
principal or most advantageous market in an orderly transaction between market participants on the measurement
date. The fair value hierarchy under this accounting standard requires an entity to maximize the use of observable
inputs, where available. The following summarizes the three levels of inputs required:
•
•
•
Level 1: Quoted prices in active markets for identical assets and liabilities.
Level 2: Observable inputs other than quoted prices in active markets for identical assets and liabilities.
Level 3: Unobservable inputs in which little or no market activity exists, therefore requiring the Company
to develop its own assumptions.
The carrying amount of the Company’s financial instruments, which principally include cash and cash equivalents,
trade accounts receivable, net, trade accounts payable, accrued payroll, and other accrued expenses, approximates
fair value due to their short-term nature. The carrying amount of the Company’s short-term borrowings and mortgage
payable, which are considered Level 2 liabilities, approximates fair value based upon current rates and terms available
to the Company for similar debt.
Assets and liabilities that are measured on a recurring basis at fair value in the consolidated balance sheets, are
as follows:
Non-qualified deferred compensation asset
$
6,164 $
6,164 $
Non-qualified deferred compensation liability
(3,756)
(3,756)
— $
—
As of
Measured Using
March 31, 2020
Level 1
Level 2
Level 3
Non-qualified deferred compensation asset
Non-qualified deferred compensation liability
$
7,300 $
(4,447)
7,300 $
(4,447)
— $
—
As of
Measured Using
March 31, 2019
Level 1
Level 2
Level 3
—
—
—
—
As of March 31, 2020, the non-qualified deferred compensation asset of $6,164 was recorded in other assets in
the consolidated balance sheets. As of March 31, 2020, the non-qualified deferred compensation liability of $3,756
was recorded in the consolidated balance sheets, with $743 in other accrued expenses and $3,013 in other long-term
liabilities.
F-23
DECKERS OUTDOOR CORPORATION AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
For the Fiscal Years Ended March 31, 2020, 2019, and 2018
(dollar amounts in thousands, except per share or share data)
Note 5. Income Taxes
Income Before Income Taxes. Components of income before income taxes recorded in the consolidated
statements of comprehensive income, were as follows:
Domestic*
Foreign
Total
Years Ended March 31,
2020
2019
2018
$
$
206,111 $
181,730 $
134,755
147,204
340,866 $
328,934 $
71,482
149,214
220,696
*Domestic income before income taxes for the years ended March 31, 2020, 2019, and 2018 is presented net of
intercompany dividends of $150,000, $130,000, and $250,000, respectively.
Income Tax Expense. Components of income tax expense (benefit) recorded in the consolidated statements of
comprehensive income, were as follows:
Current
Federal
State
Foreign
Total
Deferred
Federal
State
Foreign
Total
Total
Years Ended March 31,
2020
2019
2018
$
47,087 $
33,334 $
635
14,068
61,790
4,626
(462)
(1,230)
2,934
9,084
15,269
57,687
6,612
2,236
(1,909)
6,939
80,339
3,437
14,388
98,164
12,007
391
(4,260)
8,138
$
64,724 $
64,626 $
106,302
F-24
DECKERS OUTDOOR CORPORATION AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
For the Fiscal Years Ended March 31, 2020, 2019, and 2018
(dollar amounts in thousands, except per share or share data)
Income Tax Expense Reconciliation. Income tax expense (benefit) differed from that obtained by applying the
statutory federal income tax rate to income before income taxes, as follows:
Years Ended March 31,
2020
2019
2018
Computed expected income taxes
$
71,582 $
69,076 $
State income taxes, net of federal income tax benefit*
Foreign rate differential
Unrecognized tax benefits
Return to provision adjustments
Nontaxable income
Nondeductible expense
US tax on foreign earnings**
Re-measurement of deferred taxes***
Tax audit settlements
Statutory foreign income tax (benefit) expense
Other
Total
11,042
(17,966)
6,695
(1,682)
(4,584)
4,162
2,343
—
(3,956)
(906)
(2,006)
9,329
(20,105)
786
(179)
(4,257)
7,742
5,848
(983)
—
276
(2,907)
69,556
9,044
(37,090)
1,301
(2,252)
(7,006)
1,382
57,138
14,395
—
59
(225)
$
64,724 $
64,626 $
106,302
*During the year ended March 31, 2018, the Company recorded $1,976 of state income taxes associated with
one-time mandatory deemed repatriation of foreign earnings due to the Tax Cuts and Jobs Act (Tax Reform Act) in
December 2017.
**The amount for the year ended March 31, 2018 is the one-time mandatory deemed repatriation tax on
accumulated foreign earnings due pursuant to the Tax Reform Act. The amounts for the years ended March 31, 2020
and 2019 are global intangible low-taxed income (commonly referred to as GILTI) under the territorial tax system
pursuant to the Tax Reform Act.
***The total non-cash re-measurement of deferred tax assets and liabilities for the year ended March 31, 2018
was driven by the US federal tax rate reduction from 35.0% to 21.0% pursuant to the Tax Reform Act.
Due to the enactment of Tax Reform Act, the Company is subject to US taxation of its foreign subsidiary earnings
considered global intangible low-taxed income, as well as limitations on the deductibility of executive compensation,
which are included in income tax expense in the consolidated statements of comprehensive income for the periods
presented above. In accordance with the SEC Staff Accounting Bulletin No. 118 (SAB 118), issued December 22, 2017,
the Company completed its accounting for the material effects of the Tax Reform Act during the quarter ended December
31, 2018. In connection with finalizing the tax effects of the Tax Reform Act, the Company recorded immaterial
measurement period adjustments during the year ended March 31, 2019 including a reduction from $59,114 to $57,895
related to the one-time mandatory deemed repatriation tax on accumulated foreign earnings. Refer to section below
entitled “US Taxation of Foreign Earnings” for further information. The Company continues to evaluate new guidance
and legislation as it is issued.
In response to the COVID-19 pandemic, the Coronavirus Aid, Relief, and Economic Security Act (CARES Act)
was signed into law on March 27th, 2020. The Company reviewed the provisions of the CARES Act and consider the
effect to be immaterial.
F-25
DECKERS OUTDOOR CORPORATION AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
For the Fiscal Years Ended March 31, 2020, 2019, and 2018
(dollar amounts in thousands, except per share or share data)
Deferred Taxes. The tax effects of temporary differences that give rise to significant portions of deferred tax
assets and deferred tax liabilities, are as follows:
Deferred tax assets
Amortization and impairment of intangible assets
$
11,471 $
13,615
As of March 31,
2020
2019
Nonvested stock-based compensation
Deferred rent obligations*
Operating lease liability*
Uniform capitalization adjustment to inventory
Bad debt allowance and other reserves
Accrued bonuses
Foreign currency translation
Net operating loss carry-forwards, net of valuation allowances
Other
Gross deferred tax assets
Valuation allowances
Total
Deferred tax liabilities
Prepaid expenses
Operating lease asset*
Depreciation of property and equipment
Total
Deferred tax assets, net
5,194
—
45,600
4,322
14,243
6,187
645
2,071
1,372
91,105
(1,519)
89,586
(4,252)
(41,276)
(15,825)
(61,353)
$
28,233 $
3,645
4,899
—
3,965
11,932
7,350
670
1,002
1,445
48,523
(195)
48,328
(3,379)
—
(14,079)
(17,458)
30,870
*Adoption of the new lease standard as of April 1, 2019, as described in Note 1, “General,” under the section
“Recent Accounting Pronouncements”, resulted in the recognition of a deferred tax asset for operating lease liabilities
and a deferred tax liability for operating lease assets. These temporary differences will reverse over the estimated term
of the relevant operating leases. As of March 31, 2019, the deferred tax assets associated with operating leases were
reported as deferred rent obligations under legacy US GAAP.
In order to fully realize the deferred tax assets, the Company will need to generate future taxable income of
$104,483. The deferred tax assets are primarily related to the Company’s domestic operations and are currently
expected to be realized between fiscal years 2021 and 2031. The Company recorded a net increase of $297 to deferred
tax assets, net during the year ended March 31, 2020 related to the adoption of new ASUs and the tax effect of changes
in cumulative translation adjustments.
Based on the level of historical taxable income and projections for future taxable income over the periods in which
the deferred tax assets are deductible, management believes it is more likely than not that the results of future operations
will generate sufficient taxable income to realize the net deferred tax assets. The Company’s deferred tax valuation
allowances are primarily the result of foreign losses in jurisdictions with limited future profitability. As of March 31, 2020
and 2019, the Company reported tax credit carry-forwards available to reduce future taxable income of $410 and $36,
respectively. Some of the net operating losses with full valuation allowances will expire beginning in 2022; however,
other net operating losses and tax credits can be carried forward indefinitely.
F-26
DECKERS OUTDOOR CORPORATION AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
For the Fiscal Years Ended March 31, 2020, 2019, and 2018
(dollar amounts in thousands, except per share or share data)
US Taxation of Foreign Earnings. Pursuant to the Tax Reform Act, the Company reported $57,895 of US federal
and state income taxes on undistributed earnings from its non-US subsidiaries on its March 31, 2018 income tax returns
filed with the US tax authorities. During the year ended March 31, 2019, the Company recorded $6,348 of US federal
and state income tax expense, net of foreign tax credits on foreign earnings.
As of March 31, 2020, the Company reported $363,140 of undistributed earnings from its non-US subsidiaries,
of which $177,229 relates to cash and cash equivalents, a portion of which may be subject to additional foreign
withholding taxes if it were to be repatriated. As of March 31, 2020, the Company reported $8,620 of accumulated
earnings from its non-US subsidiaries for which no US federal or state income taxes have been provided. The Company
currently anticipates repatriating current and future unremitted earnings of non-US subsidiaries, to the extent they have
been and will be subject to US income tax, as long as such cash is not required to fund ongoing foreign operations.
Due to the complexities in the laws of foreign jurisdictions and assumptions that would have to be made, it is not
practicable to estimate the amount of foreign withholding taxes associated with such unremitted earnings. During the
year ended March 31, 2020, the Company declared a dividend of $150,000 from a foreign subsidiary, for which no
foreign withholding taxes were required.
Unrecognized Tax Benefits. When tax returns are filed, some positions taken are subject to uncertainty about
the merits of the position taken or the amount that would be ultimately sustained upon examination. The benefit of a
tax position is recorded in the consolidated financial statements in the period during which the Company believes it is
more likely than not that the position will be sustained upon examination by taxing authorities. The recognition threshold
is measured as the largest amount of tax benefit that is more than 50% likely to be realized upon settlement. The
portion of the benefit that exceeds the amount measured, as described above, is recorded as a liability for unrecognized
tax benefits, along with any associated interest and penalties, in the consolidated balance sheets. A reconciliation of
the beginning and ending amounts of total gross unrecognized tax benefits, are as follows:
Balance, March 31, 2017
Gross increase related to current fiscal year tax positions
Gross increase related to prior fiscal year tax positions
Settlements
Lapse of statute of limitations
Balance, March 31, 2018
Gross increase related to current fiscal year tax positions
Gross increase related to prior fiscal year tax positions
Settlements
Lapse of statute of limitations
Balance, March 31, 2019
Gross increase related to current fiscal year tax positions
Gross increase related to prior fiscal year tax positions
Settlements
Lapse of statute of limitations
Balance, March 31, 2020
F-27
$
11,727
1,168
1,243
(4,501)
(43)
9,594
1,027
3,282
(1,157)
(1,804)
10,942
1,153
8,152
(246)
(2,363)
17,638
$
DECKERS OUTDOOR CORPORATION AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
For the Fiscal Years Ended March 31, 2020, 2019, and 2018
(dollar amounts in thousands, except per share or share data)
Total gross unrecognized tax benefits recorded in the consolidated balance sheets, are as follows:
Long-term asset
Deferred tax assets, net
Current liability
Income taxes payable
Long-term liability
Income tax liability
Total
As of March 31,
2020
2019
$
486 $
486
—
7
17,152
$
17,638 $
10,449
10,942
As of March 31, 2020 and 2019, the Company had $3,631 and $2,456 accrued for the payment of interest and
penalties, respectively, in income tax liability in the consolidated balance sheets. During the years ended March 31,
2020, 2019, and 2018, the Company recorded $1,176, $(110), and $369, respectively, of interest and penalties as an
increase or (decrease) to interest expense in the consolidated statements of comprehensive income.
Management believes it is reasonably possible that the amount of unrecognized tax benefits, as well as associated
interest and penalties, may decrease during the next 12 months by $788 related primarily to the expiration of statute
of limitations, partially offset by additional unrecognized tax benefits relating to current fiscal year tax return positions.
Of this amount, $563 would result in an income tax benefit for the Company and $937 would result in a decrease to
interest expense in the consolidated statements of comprehensive income. Gross unrecognized tax benefits of $17,638,
$10,942, and $9,594 for the years ended March 31, 2020, 2019, and 2018, respectively, would reduce the annual
effective tax rate, offset by an immaterial amount of deferred tax assets recognized for uncertain tax positions, recorded
in the consolidated statements of comprehensive income.
The Company has on-going income tax examinations in various state and foreign tax jurisdictions and regularly
assesses tax positions taken in years open to examination. The Company files income tax returns in the US federal
jurisdiction and various state, local, and foreign jurisdictions. With few exceptions, the Company is no longer subject
to US federal, state, local, or foreign income tax examinations by tax authorities before fiscal year 2016.
Although the Company believes its tax estimates are reasonable and prepares its tax filings in accordance with
all applicable tax laws, the final determination with respect to any tax audits, and any related litigation, could be materially
different from the Company’s estimates or from its historical income tax provisions and accruals. The results of an
audit or litigation could have a material impact on results of operations or cash flows in the periods for which that
determination is made. In addition, future period earnings may be adversely impacted by litigation costs, settlements,
penalties, or interest assessments. However, it is the opinion of management that the Company does not currently
expect these audits and inquiries to have a material impact on the Company’s consolidated financial statements.
Note 6. Revolving Credit Facilities and Mortgage Payable
Primary Credit Facility. In September 2018, the Company entered into a credit agreement (Credit Agreement)
with JPMorgan Chase Bank, N.A. (JPMorgan), as the administrative agent, Citibank, N.A., Comerica Bank (Comerica)
and HSBC Bank USA, N.A., as co-syndication agents, MUFG Bank, Ltd. and US Bank National Association as co-
documentation agents, and the lenders party thereto, with JPMorgan and Comerica acting as joint lead arrangers and
joint bookrunners. The Credit Agreement provides for a five-year, $400,000 unsecured revolving credit facility (Primary
Credit Facility), contains a $25,000 sublimit for the issuance of letters of credit, and matures on September 20, 2023.
In addition to allowing borrowings in US dollars, the Credit Agreement provides a $175,000 sublimit for borrowings
in Euros, Sterling, Canadian dollars and any other foreign currency that is subsequently approved by JPMorgan, each
lender and each bank issuing letters of credit. Subject to customary conditions and the approval of any lender whose
commitment would be increased, the Company has the option to increase the maximum principal amount available
F-28
DECKERS OUTDOOR CORPORATION AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
For the Fiscal Years Ended March 31, 2020, 2019, and 2018
(dollar amounts in thousands, except per share or share data)
under the Credit Agreement by up to an additional $200,000, resulting in a maximum available principal amount of
$600,000. However, none of the lenders has committed at this time to provide any such increase in the commitments.
The obligations of the Company and each other borrower under the Primary Credit Facility are guaranteed by
the Company’s existing and future wholly-owned domestic subsidiaries (other than certain immaterial subsidiaries,
foreign subsidiaries, foreign subsidiary holding companies and specified excluded subsidiaries). All obligations under
the Primary Credit Facility and the foregoing guaranty are unsecured. Amounts borrowed under the Primary Credit
Facility may be prepaid at any time. In addition, the Company has the right to permanently reduce or terminate the
lenders’ commitments provided under the Credit Agreement, subject to customary conditions.
Certain of the Company’s foreign subsidiaries may also borrow under the Primary Credit Facility, which permits
the Company, subject to customary conditions and notice periods, to designate one or more additional subsidiaries
organized in foreign jurisdictions to borrow under the Primary Credit Facility, subject to the foreign currency sublimit
noted above. The Company is liable for the obligations of each foreign borrower, but the obligations of the foreign
borrowers are several (not joint) in nature.
Interest Rate Terms. At the Company’s election, interest under the Credit Agreement is tied to the adjusted LIBOR
or the Alternate Base Rate (ABR). Initial interest for the revolving loans is variable and fluctuates between adjusted
LIBOR plus 1.125% per annum and adjusted LIBOR plus 1.625% per annum (or between ABR plus 0.125% per annum
and ABR plus 0.625% per annum), based on the Company’s total adjusted leverage ratio. Interest for borrowings made
in foreign currencies is based on currency-specific LIBOR or the Canadian deposit offered rate if made in Canadian
dollars. As of March 31, 2020, the effective interest rates for US dollar LIBOR and ABR rates, with relevant spreads
for borrowings made during the reporting period, were 2.12% and 3.38%, respectively.
Commitment Fees. The Company is required to pay a fee rate that fluctuates between 0.125% and 0.20% per
annum, based upon the Company’s total adjusted leverage ratio.
Borrowing Activity. During the year ended March 31, 2020, the Company borrowed and repaid $50,000 under the
Primary Credit Facility. As of March 31, 2020, the Company had no outstanding balance under the Primary Credit
Facility and had outstanding letters of credit of $549. As of March 31, 2020, available borrowings under the Primary
Credit Facility were $399,451.
Debt Issuance Costs. In connection with entering into the Primary Credit Facility, the Company paid certain
commitment, arrangement and other fees to JPMorgan, Comerica and other parties to the Primary Credit Facility, and
reimbursed certain of the parties’ expenses, which totaled $1,297, and were recorded in prepaid expenses and other
assets. These costs are amortized on a straight-line basis over the term of the Credit Agreement.
China Credit Facility. In August 2013, Deckers (Beijing) Trading Co., LTD (DBTC), a wholly-owned subsidiary
of the Company, entered into a credit agreement in China (as amended, the China Credit Facility) that provides for an
uncommitted revolving line of credit of up to CNY 300,000, or $42,304, with an overdraft facility sublimit of CNY 100,000,
or $14,101.
The China Credit Facility is payable on demand and subject to annual review with a defined aggregate period of
borrowing of up to 12 months. The obligations under the China Credit Facility are guaranteed by the Company for
108.5% of the facility amount in US dollars. Interest is based on the People’s Bank of China market rate multiplied by
a variable liquidity factor. As of March 31, 2020, the effective interest rate was 4.46%.
During the year ended March 31, 2020, the Company borrowed and made repayments of $18,985 under the
China Credit Facility. As of March 31, 2020, the Company had no outstanding balance, outstanding bank guarantees
of $28, and available borrowings of $42,276 under the China Credit Facility.
F-29
DECKERS OUTDOOR CORPORATION AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
For the Fiscal Years Ended March 31, 2020, 2019, and 2018
(dollar amounts in thousands, except per share or share data)
Japan Credit Facility. In March 2016, Deckers Japan, G.K., a wholly-owned subsidiary of the Company, entered
into credit agreement in Japan (as amended, the Japan Credit Facility) that currently provides for an uncommitted
revolving line of credit of up to JPY 3,000,000, or $27,746, for a maximum term of six months for each draw on the
facility. The Japan Credit Facility can be renewed annually and is guaranteed by the Company. The Company has
renewed the Japan Credit Facility through January 31, 2021 substantially under the terms of the original credit
agreement. Interest is based on the Tokyo Interbank Offered Rate plus 0.40%. As of March 31, 2020, the effective
interest rate was 0.48%.
During the year ended March 31, 2020, the Company made no borrowings or repayments under the Japan Credit
Facility. As of March 31, 2020, the Company had no outstanding balance under the Japan Credit Facility and available
borrowings of $27,746.
Mortgage. In July 2014, the Company obtained a mortgage secured by the property on which its corporate
headquarters is located for $33,931. As of March 31, 2020, the outstanding principal balance under the mortgage was
$30,901, which includes $638 in short-term borrowings and $30,263 in mortgage payable in the consolidated balance
sheets. The mortgage has a fixed interest rate of 4.928%. Payments include interest and principal in an amount that
amortizes the principal balance over a 30-year period; however, the loan will mature and requires a balloon payment
of $23,695, in addition to any then-outstanding balance, on July 1, 2029. Minimum principal payments over the next
five years are $3,530.
Debt Covenants. As of March 31, 2020, the Company was in compliance with all debt covenants under the
revolving credit facilities and the mortgage.
Primary Credit Facility. Under the Primary Credit Facility, the Company is subject to usual and customary
representations and warranties, and usual and customary affirmative and negative covenants, which include limitations
on liens, additional indebtedness, investments, restricted payments and transactions with affiliates. Financial covenants
(as defined in the Credit Agreement), include the following:
•
•
•
The total adjusted leverage ratio must not be greater than 3.75 to 1.00.
The sum of the consolidated annual earnings before interest, taxes, depreciation, and amortization and
annual rental expense, divided by the sum of the annual interest expense and the annual rental expense
must be greater than 2.25 to 1.00.
No limits on shares repurchases if the total adjusted leverage ratio does not exceed 3.50 to 1.00.
Under the Primary Credit Facility, the Company is also subject to other customary limitations, as well as usual
and customary events of default, which include: non-payment of principal, interest, fees and other amounts; breach of
a representation or warranty; non-performance of covenants and obligations; default on other material debt; bankruptcy
or insolvency; material judgments; incurrence of certain material ERISA liabilities; and a change of control of the
Company (as defined in the Credit Agreement).
China Credit Facility. Under the China Credit Facility, DBTC is subject to usual and customary representations
and warranties, and usual and customary affirmative and negative covenants, which include limitations on liens and
additional indebtedness.
Japan Credit Facility. Under the Japan Credit Facility, Deckers Japan, G.K., is subject to usual and customary
provisions including a restriction against having losses for two years consecutively, maintaining an interest coverage
ratio greater than 1.00 to 1.00, and maintaining higher assets than liabilities.
Mortgage. The debt covenants associated with the Company’s mortgage mirror the debt covenants under the
Primary Credit Facility, as defined in the Credit Agreement.
F-30
DECKERS OUTDOOR CORPORATION AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
For the Fiscal Years Ended March 31, 2020, 2019, and 2018
(dollar amounts in thousands, except per share or share data)
Foreign Currency Exchange Rates. The amounts disclosed above for the China Credit Facility and Japan Credit
Facility have been translated into US dollars using applicable foreign currency exchange spot rates in effect as of
March 31, 2020. As a result, there are differences between the net borrowing and repayment amounts within this
footnote disclosure and those same amounts recorded in the consolidated statements of cash flows. Any amounts
outstanding are recorded in short-term borrowings in the consolidated balance sheets.
Note 7. Leases and Other Commitments
Leases. The Company primarily leases retail stores, showrooms, offices, and distribution facilities under operating
lease agreements which continue in effect through calendar year 2031. Some of the Company's operating leases
contain extension options of anywhere from one to 15 years. Historically, the Company has not entered into finance
leases and its lease agreements generally do not contain residual value guarantees, options to purchase underlying
assets, or material restrictive covenants.
Variable Lease Payments. Certain leases require additional payments based on (1) actual or forecasted sales
volume (either monthly or annually), (2) reimbursement for real estate taxes (tax), (3) common area maintenance
(CAM), and (4) insurance (collectively, variable lease payments). Variable lease payments are generally excluded from
operating lease assets and liabilities and are recorded in rent expense as a component of SG&A expenses in the
consolidated statements of comprehensive income. Some leases are dependent upon forecasted annual sales volume,
and lease payments are recognized on a straight-line basis as rent expense over each annual period when the
achievement of the related sales target is reasonably likely to occur. Other variable lease payments, such as tax, CAM
and insurance, are recognized in rent expense as incurred. Some leases contain one fixed lease payment that include
variable lease payments, which are considered non-lease components. The Company has elected to account for these
instances as a single lease component and the total of these fixed payments is used to measure the operating lease
assets and lease liabilities.
Discount Rate. The Company discounts its unpaid lease payments using the interest rate implicit in the lease or,
if the rate cannot be readily determined, its incremental borrowing rate (IBR). Generally, the Company cannot determine
the interest rate implicit in the lease because it does not have access to the lessor's estimated residual value or the
amount of the lessor's deferred initial direct costs. Therefore, the Company generally derives a discount rate at the
lease commencement date by utilizing its IBR, which is based on what the Company would have to pay on a collateralized
basis to borrow an amount equal to its lease payments under similar terms. Because the Company does not currently
borrow on a collateralized basis under its revolving credit facilities, it uses the interest rate it pays on its noncollateralized
borrowings under its Primary Credit Facility as an input for deriving an appropriate IBR, adjusted for the amount of the
lease payments, the lease term, and the effect on that rate of designating specific collateral with a value equal to the
unpaid lease payments for that lease.
Rent Expense. The components of rent expense for operating leases recorded in the consolidated statements of
comprehensive income under the new lease standard, were as follows:
Operating
Variable
Short-term
Total
March 31, 2020
$
$
57,966
26,996
3,332
88,294
F-31
DECKERS OUTDOOR CORPORATION AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
For the Fiscal Years Ended March 31, 2020, 2019, and 2018
(dollar amounts in thousands, except per share or share data)
The components of rent expense for operating leases recorded in the consolidated statements of comprehensive
income under legacy US GAAP, were as follows:
Minimum rentals
Contingent rentals
Total
Years Ended March 31,
2019
2018
$
$
60,859 $
13,226
74,085 $
59,531
15,924
75,455
Operating Lease Liabilities. Maturities of undiscounted operating lease liabilities remaining as of March 31, 2020
under the new lease standard, with a reconciliation to the present value of operating lease liabilities recorded in the
consolidated balance sheets, are as follows:
Years Ending March 31,
Amount
2021
2022
2023
2024
2025
Thereafter
Total undiscounted future lease payments
Less: Imputed interest
Total
$
$
53,212
50,113
43,343
37,964
30,254
81,852
296,738
(31,923)
264,815
Future minimum commitments under operating lease contracts as of March 31, 2019 under legacy US GAAP,
were as follows:
Years Ending March 31,
2020
2021
2022
2023
2024
Thereafter
Total
$
Amount
53,015
47,803
40,629
35,915
31,329
81,746
$
290,437
Supplemental Disclosure. Key estimates and judgments related to operating lease assets and liabilities that are
outstanding and presented in the consolidated balance sheets, are as follows:
Weighted-average remaining lease term in years
Weighted-average discount rate
March 31, 2020
6.6
3.3%
Supplemental information for amounts presented in the consolidated statements of cash flows related to operating
leases, were as follows:
Non-cash operating activities
March 31, 2020
Operating lease assets obtained in exchange for lease liabilities*
$
71,097
F-32
DECKERS OUTDOOR CORPORATION AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
For the Fiscal Years Ended March 31, 2020, 2019, and 2018
(dollar amounts in thousands, except per share or share data)
Reductions to operating lease assets for reductions to lease liabilities or for operating
lease asset impairments*
(7,055)
*Amounts disclosed include non-cash additions or reductions resulting from lease remeasurements.
Purchase Obligations. The Company has various types of purchase obligations, as follows:
Product. The Company had $361,881 of outstanding purchase orders or other obligations with its manufacturers
as of March 31, 2020. The Company has an extended design and manufacturing process, which requires it to forecast
production volumes and estimate inventory requirements many months before consumers decide to purchase its
products. The Company generally orders product two to nine months in advance of the anticipated shipment dates
based primarily on a combination of product lead time and orders received from wholesale customers and through the
DTC reportable operating segment. Accordingly, the aggregate amount reflects purchase commitments for products
that the Company reasonably expects to fulfill in the ordinary course of business. However, a significant portion of the
purchase commitments can be cancelled by the Company under certain circumstances. As a result, the amount does
not necessarily reflect the dollar amount of the Company’s binding commitments or minimum purchase commitments,
and instead reflects an estimate of its future payment commitments based on information currently available.
Commodities. The Company had an aggregate of $185,969 remaining purchase commitments, primarily for
sheepskin, as well as leather, as of March 31, 2020. These commitments generally arise under two-year supply
agreements. The aggregate amount reflects the remaining commitments under these purchase orders. The Company
enters into contracts requiring purchase commitments of sheepskin and leather that its affiliates, manufacturers,
factories, and other agents (each or collectively, a Buyer) must make on or before a specified target date. These
agreements may result in unconditional purchase commitments if a Buyer does not meet the minimum purchase
requirements. In the event that a Buyer does not purchase such minimum commitments by the target dates, the
Company would be responsible for compliance with any and all minimum purchase commitments under these contracts,
and the Company would make additional deposit payments towards the purchase of the remaining minimum
commitments and such additional deposits would be returned as the Buyer purchases the remaining minimum
commitments. The contracts do not permit net settlement. There were $8,322 of deposits on expired sheepskin contracts
that have not been fully consumed as of March 31, 2020.
Total future net minimum commitments for these commodities contracts as of March 31, 2020 were as follows:
Contract Effective Date
April 2018
October 2018
October 2018
April 2019
October 2019
October 2019
Final Target Date
September 2020
September 2020
September 2021
September 2020
September 2020
June 2021
Contract Value
$
45,600 $
27,350
50,460
8,906
42,825
29,844
Remaining
Commitment
33,205
26,671
50,460
5,806
39,983
29,844
$
204,985 $
185,969
The Company expects that purchases made under these agreements in the ordinary course of business will
eventually exceed the minimum commitment levels, and that any deposits will become fully refundable or will be
reflected as a credit against purchases. The amounts above do not necessarily reflect the dollar amount of the
Company’s binding commitments or minimum purchase obligations, and instead reflect an estimate of its future payment
obligations based on information currently available.
F-33
DECKERS OUTDOOR CORPORATION AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
For the Fiscal Years Ended March 31, 2020, 2019, and 2018
(dollar amounts in thousands, except per share or share data)
Other. The Company had an aggregate of $46,059 of other purchase commitments as of March 31, 2020, which
generally consisted of material commitments for future capital expenditures, commitments under service contracts,
and requirements to pay promotional expenses. Future capital expenditures primarily relate to retail store build-out of
leasehold improvements for a new flagship store location that is currently intended to replace an existing flagship store
during the fourth quarter of the fiscal year ending March 31, 2021, as well as the continued expansion of the Company’s
warehouse and distribution center located in Moreno Valley, California.
Litigation. From time to time, the Company is involved in various legal proceedings and claims arising in the
ordinary course of business. Although the results of legal proceedings and claims cannot be predicted with certainty,
the Company currently believes that the final outcome of these ordinary course matters will not, individually or in the
aggregate, have a material adverse effect on its business, results of operations, financial condition or cash flows.
However, regardless of the outcome, litigation can have an adverse impact on the Company because of legal costs,
diversion of management time and resources, and other factors.
Indemnification. The Company has agreed to indemnify certain of its licensees, distributors, and promotional
partners in connection with claims related to the use of the Company’s intellectual property. The terms of such
agreements range up to five years initially and generally do not provide for a limitation on the maximum potential future
payments. From time to time, the Company also agrees to indemnify its licensees, distributors, and promotional partners
in connection with claims that the Company’s products infringe on the intellectual property rights of third parties. These
agreements may or may not be made pursuant to a written contract. In addition, from time to time, the Company also
agrees to standard indemnification provisions in commercial agreements in the ordinary course of business.
Management believes the likelihood of any payments under any of these arrangements is remote and would be
immaterial. This determination is made based on a prior history of insignificant claims and related payments. There
are currently no pending claims relating to indemnification matters involving the Company’s intellectual property.
Note 8. Stock-Based Compensation
In September 2015, the Company’s stockholders approved the 2015 Stock Incentive Plan (2015 SIP), for which
the primary purpose is to encourage ownership in the Company by key personnel, whose long-term service is considered
essential to the Company’s continued success. The 2015 SIP reserves 1,275,000 shares of the Company’s common
stock for issuance to employees, directors, consultants, independent contractors and advisors. The maximum
aggregate number of shares that may be issued to employees under the 2015 SIP through the exercise of incentive
stock options is 750,000.
The Company may grant various types of stock-based compensation under the 2015 SIP, including time-based
restricted stock units (RSUs), performance-based restricted stock units (PSUs), stock appreciation rights, and non-
qualified stock options (NQSOs). The Company typically makes annual grants of RSUs (Annual RSUs) and PSUs
(Annual PSUs) to key employees and certain executive officers, and long-term incentive plan (LTIP) awards to certain
officers, including named executive officers.
Annual Awards. The Company granted Annual RSUs and Annual PSUs under the 2015 SIP, which entitle the
recipients to receive shares of the Company’s common stock upon vesting. The Annual RSUs are subject to time-
based vesting criteria and vest in equal annual installments over three years following the date of grant. The vesting
of Annual PSUs are subject to the achievement of pre-established Company performance criteria measured over the
fiscal year during which they are granted, and to the extent the performance criteria has been met, vest in equal annual
installments over three years thereafter. As of March 31, 2020, the Company determined that the target performance
criteria related to the Annual PSUs for the fiscal year ended March 31, 2020 were achieved.
The Company granted annual awards under the 2015 SIP, as recorded in the consolidated statements of
comprehensive income, as summarized below:
2020
2019
2018
Years Ended March 31,
F-34
DECKERS OUTDOOR CORPORATION AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
For the Fiscal Years Ended March 31, 2020, 2019, and 2018
(dollar amounts in thousands, except per share or share data)
Shares
Granted
Weighted-
average grant
date fair value
per share
47,577 $
19,938
67,515 $
171.50
174.36
172.34
Shares
Granted
Weighted-
average grant
date fair value
per share
Shares
Granted
Weighted-
average grant
date fair value
per share
62,743 $
31,320
94,063 $
116.85
116.34
116.68
133,464 $
54,090
187,554 $
67.70
68.44
67.92
Annual RSUs
Annual PSUs
Total
Annual award activity recorded in the consolidated statements of comprehensive income, were as follows:
Nonvested, March 31, 2017
Granted
Vested
Forfeited
Nonvested, March 31, 2018
Granted
Vested
Forfeited
Nonvested, March 31, 2019
Granted
Vested
Forfeited
Nonvested, March 31, 2020
Number of
Shares
226,244 $
187,554
(101,791)
(22,710)
289,297
94,063
(118,903)
(33,058)
231,399
67,515
(121,572)
(14,993)
162,349 $
Weighted-
Average
Grant-Date
Fair Value
63.96
67.92
(67.63)
(64.59)
65.18
116.68
(64.39)
(77.60)
84.75
172.34
(76.81)
(113.49)
124.47
Long-Term Incentive Plan Awards. LTIP awards recorded in the consolidated statements of comprehensive
income, were as follows:
2020 LTIP PSUs. In September 2019, the Company approved LTIP awards under the 2015 SIP for the issuance
of PSUs (2020 LTIP PSUs), which were awarded to certain members of the Company's senior management team,
including the Company's named executive officers. The 2020 LTIP PSUs are subject to vesting based on service
conditions over three years, as well as the Company meeting certain revenue and pre-tax income performance targets
for the fiscal year ending March 31, 2022 (Measurement Period) and incorporates a relative total stockholder return
(TSR) modifier for the 36-month performance period commencing on April 1, 2019 and ending March 31, 2022
(Performance Period). To the extent financial performance is achieved above the threshold levels for each of these
performance criteria, the number of 2020 LTIP PSUs that will vest will increase up to a maximum of 200% of the targeted
amount for that award. No vesting of any portion of the 2020 LTIP PSUs will occur if the Company fails to achieve
revenue and pre-tax income amounts equal to at least 90% of the threshold amounts for these criteria. Following the
determination of the Company’s achievement with respect to the revenue and pre-tax income criteria for the
Measurement Period, the vesting of each 2020 LTIP PSU will be subject to adjustment based on the application of a
relative TSR modifier. The amount of the adjustment will be determined based on a comparison of the Company's TSR
relative to the TSR of a pre-determined set of peer group companies for the Performance Period. A Monte-Carlo
simulation model was used to determine the grant date fair value by simulating a range of possible future stock prices
for the Company and each member of the peer group over the Performance Period.
The Company granted awards at the target performance level of 38,174 2020 LTIP PSUs during the year ended
March 31, 2020. The grant date fair value of these 2020 LTIP PSUs was $146.96 per share. Based on the Company's
F-35
DECKERS OUTDOOR CORPORATION AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
For the Fiscal Years Ended March 31, 2020, 2019, and 2018
(dollar amounts in thousands, except per share or share data)
current long-range forecast, the Company determined that the achievement of at least the target performance criteria
for these awards was probable as of the grant date.
2019 LTIP PSUs. In September 2018, the Company approved LTIP awards under the 2015 SIP for the issuance
of PSUs (2019 LTIP PSUs), which were awarded to certain members of the Company’s senior management team,
including the Company’s named executive officers. The 2019 LTIP PSUs are subject to vesting based on service
conditions over three years, as well as the Company meeting certain revenue and pre-tax income performance targets
for the fiscal year ending March 31, 2021. To the extent financial performance is achieved above the threshold levels
for each of these performance criteria, the number of PSUs that will vest will increase up to a maximum of 200% of
the targeted amount for that award. No vesting of any portion of the 2019 LTIP PSUs will occur if the Company fails
to achieve revenue and pre-tax income amounts equal to at least 90% of the threshold amounts for these criteria.
Following the determination of the Company’s achievement with respect to the revenue and pre-tax income criteria
for the measurement period, the vesting of each 2019 LTIP PSUs will be subject to adjustment based on the application
of a TSR modifier. The amount of the adjustment will be determined based on a comparison of the Company’s TSR
relative to the TSR of a pre-determined set of peer group companies for the 36-month performance period commencing
on April 1, 2018 and ending on the vesting date. A Monte Carlo simulation model was used to determine the grant date
fair value by simulating a range of possible future stock prices for the Company and each member of the peer group
over the 36-month performance period.
The Company granted awards at the target performance level of 41,793 2019 LTIP PSUs during the year ended
March 31, 2019. The average grant date fair value of these 2019 LTIP PSUs was $120.24 per share. Based on the
Company’s current long-range forecast, the Company has determined that the achievement of at least the minimum
threshold performance criteria for these awards was probable as of the grant date.
2016 LTIP PSUs. In November 2015, the Company approved LTIP awards under the 2015 SIP for issuance of
PSUs (2016 LTIP PSUs), which were awarded to certain members of the Company’s management team. The 2016
LTIP PSUs were subject to vesting based on certain performance criteria and service conditions over three years. To
the extent financial performance was achieved above the minimum threshold performance criteria, the number of 2016
LTIP PSUs that would vest was subject to increase up to a maximum of 200% of the targeted amount for that award.
No vesting of any portion of the 2016 LTIP PSUs would occur if the Company failed to achieve at least 90% of the
minimum threshold performance criteria. If the Company achieved the performance criteria, vesting of the 2016 LTIP
PSUs would be subject to adjustment based on the application of a TSR modifier. The amount of the adjustment would
be determined based on a comparison of the Company’s TSR relative to the TSR of a pre-determined set of peer group
companies for the 36-month performance period. Under this program, the Company granted awards that contained a
maximum of approximately 308,000 2016 LTIP PSUs during the year ended March 31, 2016. The weighted-average
grant date fair value of the 2016 LTIP PSUs was $50.05 per share. The Company did not believe the achievement of
at least the minimum threshold performance criteria was probable, and accordingly, did not recognize stock-based
compensation expense for these awards during the years ended March 31, 2018 and 2017. As of March 31, 2018, the
Company did not meet the minimum threshold performance criteria, and the awards did not vest and were cancelled.
LTIP award activity recorded in the consolidated statements of comprehensive income, were as follows:
Nonvested, March 31, 2017
Forfeited
Nonvested, March 31, 2018
Granted*
Forfeited
Nonvested, March 31, 2019
Granted*
F-36
Number of
Shares
269,012 $
(269,012)
—
83,586
(6,488)
77,098
76,348
Weighted-
Average
Grant-Date
Fair Value
50.22
(50.22)
—
120.24
(120.24)
120.24
146.96
DECKERS OUTDOOR CORPORATION AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
For the Fiscal Years Ended March 31, 2020, 2019, and 2018
(dollar amounts in thousands, except per share or share data)
Nonvested, March 31, 2020
Number of
Shares
Weighted-
Average
Grant-Date
Fair Value
153,446 $
133.53
*The amounts granted are the maximum amounts under the terms of the applicable LTIP PSUs.
Long-Term Incentive Plan Options. During the years ended March 31, 2020 and 2019, no LTIP NQSOs were
granted. Previously, the Company approved the issuance of LTIP NQSOs under the 2015 SIP, including in June 2017
(2018 LTIP NQSOs), which were awarded to certain members of the Company’s management team, with a maximum
contractual term of seven years from the grant date. If the recipient provides continuous service, the LTIP NQSOs will
vest after the Company has determined it achieved the target performance criteria by the date specified in the award.
As of March 31, 2020, the Company determined that the target performance criteria related to the LTIP NQSOs for the
fiscal year ended March 31, 2020 were achieved. Each vested LTIP NQSO provides the recipient the right to purchase
a specified number of shares of the Company’s common stock at a fixed exercise price per share based on the closing
price of the common stock on the date of grant.
LTIP option activity recorded in the consolidated statements of comprehensive income, were as follows:
Nonvested, March 31, 2017
Granted
Nonvested, March 31, 2018
Forfeited
Nonvested, March 31, 2019
Exercised
Number of
Shares
191,786 $
205,554
397,340
(35,957)
361,383
(58,444)
Nonvested, March 31, 2020
302,939 $
Weighted-
Average
Grant-Date
Fair Value
Weighted-
Average
Remaining
Contractual
Term
(Years)
61.86
69.29
65.70
(69.29)
65.35
(61.86)
66.02
9.0
7.1
6.2
5.0
Aggregate
Intrinsic
Value
$
—
9,666
29,504
$
20,594
The Company measured stock-based compensation expense for the 2018 LTIP NQSOs at the date of grant using
the Black-Scholes option pricing model, with the following weighted-average valuation assumptions:
Expected life (in years)
Expected volatility
Risk free interest rate
Dividend yield
Weighted-average exercise price
Weighted-average option value
2018 LTIP NQSOs
4.90
38.73%
1.78%
—%
69.29
25.03
$
$
Grants to Directors. Each of the Company’s nonemployee directors is entitled to receive common stock with a
total value of $125 for annual service on the Board of Directors. The shares are issued in equal quarterly installments
with the number of shares being determined using the rolling average of the closing price of the Company’s common
stock during the last ten trading days leading up to, and including, the 15th day of the last month of each quarterly
period. Each of these shares is fully vested on the date of issuance.
Stock-Based Compensation Expense. Components of stock-based compensation expense recorded in the
consolidated statements of comprehensive income, were as follows:
F-37
DECKERS OUTDOOR CORPORATION AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
For the Fiscal Years Ended March 31, 2020, 2019, and 2018
(dollar amounts in thousands, except per share or share data)
Years Ended March 31,
2020
2019
2018
Annual RSUs
Annual PSUs
LTIP PSUs
LTIP NQSOs
Grants to Directors
Employee Stock Purchase Plan*
Total stock-based compensation expense, pre-tax
Income tax benefit
$
6,509 $
6,588 $
2,851
2,203
1,641
1,045
228
14,477
(3,308)
2,373
885
3,516
1,223
189
14,774
(3,546)
Total stock-based compensation expense, net of tax
$
11,169 $
11,228 $
7,761
1,829
—
3,432
1,135
149
14,306
(4,906)
9,400
*The 2015 Employee Stock Purchase Plan (ESPP) authorizes 1,000,000 shares of the Company’s common stock
for sale to eligible employees using their after-tax payroll deductions, which are refundable until purchases are made,
and are liability-classified. ESPP shares are excluded from basic earnings per share until purchases are made, while
included in diluted earnings per share computations as after-tax payroll deductions are made. Each consecutive
purchase period is six months (purchase period) in duration and shares are purchased on the last trading day of the
purchase period (no look-back provision) for a fixed amount at a 15% discount to the closing price on that date. Purchase
windows take place in February and August of each fiscal year. The net difference between the timing of compensation
expense incurred and remeasured during the purchase period and purchase windows are recorded in other accrued
expenses in the consolidated balance sheets.
Unrecognized Stock-Based Compensation Expense. Total remaining unrecognized stock-based compensation
expense as of March 31, 2020 related to non-vested awards that the Company considers probable to vest and the
weighted-average period over which the cost is expected to be recognized in future periods, are as follows:
Annual RSUs
Annual PSUs
LTIP PSUs
Total
Note 9. Derivative Instruments
Unrecognized
Stock-based
Compensation
Expense
Weighted-
Average
Remaining
Vesting Period
(Years)
$
$
6,913
2,741
5,999
15,653
1.0
0.9
1.5
As of March 31, 2020 and 2019, the Company had no outstanding derivative contracts, however, settled derivative
contracts with notional values were as follows:
Designated Derivative Contracts
Non-Designated Derivative Contracts
Total
Years Ended March 31,
2020
2019
$
$
65,569 $
126,332
49,251
38,582
114,820 $
164,914
*Amounts during the year ended March 31, 2019 include $126,332 and $4,803 of notional value for Designated
Derivative Contracts and Non-Designated Derivative Contracts, respectively, entered into during the year ended March
31, 2018.
F-38
DECKERS OUTDOOR CORPORATION AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
For the Fiscal Years Ended March 31, 2020, 2019, and 2018
(dollar amounts in thousands, except per share or share data)
Designated Derivative Contracts activity recorded in the consolidated statements of comprehensive income, were
as follows:
Gain (loss) recognized in OCI
$
1,516 $
8,355 $
Gain (loss) reclassified from AOCL into net sales
Gain excluded from effectiveness testing recognized in
SG&A expenses*
1,516
—
8,675
1,918
(9,593)
(8,541)
1,376
Years Ended March 31,
2020
2019
2018
*Amounts for the years ended March 31, 2019 and 2018 were recognized under legacy US GAAP. Beginning
April 1, 2019, under the new hedging standard, these amounts are now recorded as a component of AOCL and were
classified in net sales during the year ended March 31, 2020.
Amounts of income tax effects recorded in the consolidated statements of comprehensive income for changes
in AOCL for unrealized gains or losses for Designated Derivative Contracts, were as follows:
Income tax expense*
Years Ended March 31,
2020
2019
2018
$
— $
77 $
439
*Amounts for the years ended March 31, 2019 and 2018 are inclusive of the income tax effects from the Tax
Reform Act reclassified from AOCL to retained earnings in the consolidated balance sheets in connection with the
previous adoption of a new accounting standard. The amount for the year ended March 31, 2020 is zero as the Company
had settled all its outstanding Designated Derivative Contracts as of March 31, 2020 and 2019.
Non-Designated Derivative Contracts activity recorded in the consolidated statements of comprehensive income,
were as follows:
Gain (loss) recognized in SG&A expenses
$
328 $
1,393 $
(2,574)
The non-performance risk of the Company and the counterparties did not have a material impact on the fair value
Years Ended March 31,
2020
2019
2018
of its derivative contracts.
Note 10. Stockholders’ Equity
Stock Repurchase Programs. In January 2019, the Company’s Board of Directors approved a stock repurchase
program which, together with stock repurchase programs approved in 2017 and 2015, authorized the Company to
repurchase a total of up to $796,000 of its common stock in the open market or in privately negotiated transactions,
subject to market conditions, applicable legal requirements, and other factors (collectively, the Stock Repurchase
Programs). The full amounts originally authorized under the 2017 and 2015 stock repurchase programs have been
repurchased and these programs have been completed.
As of March 31, 2020, the aggregate remaining approved amount under the Company’s Stock Repurchase
Programs was $159,807. The Company’s Stock Repurchase Programs do not obligate it to acquire any particular
amount of common stock and may be suspended at any time at the Company’s discretion. The Company’s current
revolving credit agreements allow it to make stock repurchases under these programs, as long as the Company does
not exceed certain leverage ratios and no event of default has occurred under these arrangements.
F-39
DECKERS OUTDOOR CORPORATION AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
For the Fiscal Years Ended March 31, 2020, 2019, and 2018
(dollar amounts in thousands, except per share or share data)
Publicly-announced stock repurchase activity of open-market transactions under the Company’s Stock
Repurchase Programs, were as follows:
Total number of shares repurchased*
Average price paid per share
Dollar value of shares repurchased
Years Ended March 31,
2020
2019
2018
1,296,201
1,400,699
1,702,653
$
$
146.89 $
115.22 $
87.91
190,405 $
161,395 $
149,687
*Any stock repurchases are made as part of publicly-announced programs in open-market transactions.
Accumulated Other Comprehensive Loss. The components within AOCL, net of tax, recorded in the
consolidated balance sheets, were as follows:
Cumulative foreign currency translation loss
Total
Note 11. Basic and Diluted Shares
As of March 31,
2020
2019
$
$
(25,559) $
(25,559) $
(22,654)
(22,654)
The reconciliation of basic to diluted weighted-average common shares outstanding, are as follows:
Basic
Dilutive effect of equity awards
Diluted
Excluded*
Annual RSUs and Annual PSUs
LTIP PSUs
LTIP NQSOs
Deferred Non-Employee Director Equity Awards
Years Ended March 31,
2020
2019
2018
28,385,000
29,641,000
31,758,000
309,000
262,000
238,000
28,694,000
29,903,000
31,996,000
3,000
153,000
—
—
3,000
77,000
170,000
2,000
200
—
397,000
1,000
*The equity awards excluded from the dilutive effect are generally excluded due to one of the following: (1) the
shares were anti-dilutive; (2) the necessary conditions had not been satisfied for the shares to be issuable based on
the Company's performance for the relevant performance period; or (3) the Company recorded a net loss during the
period presented. The number of shares stated for each of these excluded awards is the maximum number of shares
issuable pursuant to these awards. For those awards with performance criteria, the actual number of shares to be
issued pursuant to such awards will be based on Company performance in future periods, net of forfeitures. Refer to
Note 8, “Stock-Based Compensation,” for further information on the Company's equity incentive plans.
F-40
DECKERS OUTDOOR CORPORATION AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
For the Fiscal Years Ended March 31, 2020, 2019, and 2018
(dollar amounts in thousands, except per share or share data)
Note 12. Reportable Operating Segments
Information reported to the Chief Operating Decision Maker (CODM), who is the Company’s Principal Executive
Officer, is organized into six reportable operating segments and is consistent with how the CODM evaluates performance
and allocates resources. The Company does not consider international operations to be a separate reportable operating
segment, and the CODM reviews such operations in the aggregate with the reportable operating segments. Inter-
segment sales from the Company’s wholesale reportable operating segments to the DTC reportable operating segment
are at the Company’s cost, and there is no inter-segment profit on these inter-segment sales, nor are they reflected
in income (loss) from operations of the wholesale reportable operating segments.
The Company evaluates reportable operating segment performance primarily based on net sales and income
(loss) from operations. The wholesale operations of each brand are generally managed separately because each
requires different marketing, research and development, design, sourcing, and sales strategies. The income (loss)
from operations of each of the reportable operating segments includes only those costs which are specifically related
to each reportable operating segment, which consist primarily of cost of sales, research and development, design,
sales and marketing, depreciation, amortization, and the direct costs of employees within those reportable operating
segments. The Company does not allocate corporate overhead costs or non-operating income and expenses to
reportable operating segments, which include unallocable overhead costs associated with distribution centers, certain
executive and stock-based compensation, accounting, finance, legal, information technology, human resources, and
facilities, among others. Reportable operating segment information, with a reconciliation to the consolidated statements
of comprehensive income, were as follows:
Net sales
UGG brand wholesale
HOKA brand wholesale
Teva brand wholesale
Sanuk brand wholesale
Other brands wholesale
Direct-to-Consumer
Total
Income (loss) from operations
UGG brand wholesale
HOKA brand wholesale
Teva brand wholesale
Sanuk brand wholesale
Other brands wholesale
Direct-to-Consumer
Unallocated overhead costs
Total
Years Ended March 31,
2020
2019
2018
$
892,990 $
888,347 $
277,097
119,108
39,463
67,175
736,856
185,057
119,390
69,791
42,818
715,034
841,893
132,688
117,478
78,283
17,273
715,724
$
$
2,132,689 $
2,020,437 $
1,903,339
303,908 $
300,761 $
247,826
61,860
30,736
3,212
16,087
35,717
27,939
12,781
10,411
20,954
20,400
14,474
1,304
182,548
(260,216)
185,449
(245,738)
156,896
(239,270)
$
338,135 $
327,320 $
222,584
F-41
DECKERS OUTDOOR CORPORATION AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
For the Fiscal Years Ended March 31, 2020, 2019, and 2018
(dollar amounts in thousands, except per share or share data)
Depreciation, amortization, and accretion
UGG brand wholesale
HOKA brand wholesale
Teva brand wholesale
Sanuk brand wholesale
Other brands wholesale
Direct-to-Consumer
Unallocated overhead costs
Total
Capital expenditures
UGG brand wholesale
HOKA brand wholesale
Teva brand wholesale
Sanuk brand wholesale
Other brands wholesale
Direct-to-Consumer
Unallocated overhead costs
Total
Years Ended March 31,
2020
2019
2018
$
611 $
1,254 $
3,193
612
1
2,361
382
10,586
24,359
456
10
4,171
382
12,195
26,473
$
$
38,912 $
44,941 $
404 $
205 $
434
—
—
64
7,753
23,800
285
—
—
11
5,739
22,846
$
32,455 $
29,086 $
485
12
4,174
380
13,396
26,932
48,572
58
—
—
20
—
8,641
26,094
34,813
Assets allocated to each reportable operating segment include trade accounts receivable, net, inventories, net,
property and equipment, net, operating lease assets, goodwill, other intangible assets, net, and certain other assets
that are specifically identifiable for one of the Company's reportable operating segments. Unallocated assets are those
assets not directly related to a specific reportable operating segment and generally include cash and cash equivalents,
deferred tax assets, net, and various other corporate assets shared by the Company's reportable operating segments.
Assets allocated to each reportable operating segment, with a reconciliation to the consolidated balance sheets,
are as follows:
Assets
UGG brand wholesale
HOKA brand wholesale
Teva brand wholesale
Sanuk brand wholesale
Other brands wholesale
Direct-to-Consumer
Total assets from reportable operating segments
Unallocated cash and cash equivalents
Unallocated deferred tax assets, net
Unallocated other corporate assets
Total
F-42
As of March 31,
2020
2019
$
245,239 $
240,411
124,958
90,305
50,314
21,535
243,489
775,840
649,436
28,233
311,609
94,157
76,370
71,285
14,618
95,501
592,342
589,692
30,870
214,302
$
1,765,118 $
1,427,206
DECKERS OUTDOOR CORPORATION AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
For the Fiscal Years Ended March 31, 2020, 2019, and 2018
(dollar amounts in thousands, except per share or share data)
Note 13. Concentration of Business
Regions and Customers. The Company sells its products to customers throughout the US and to foreign
customers in various countries, with concentrations that were as follows:
International net sales
% of net sales
Net sales in foreign currencies
% of net sales
Ten largest customers as % of net sales
Years Ended March 31,
2020
730,997
34.3%
587,233
$
$
2019
742,079
36.7%
605,725
$
$
$
$
27.5%
23.7%
30.0%
27.7%
2018
729,278
38.3%
617,867
32.5%
28.2%
For the years ended March 31, 2020, 2019, and 2018, no single foreign country comprised 10.0% or more of the
Company’s total net sales. No single customer accounted for 10.0% or more of the Company’s net sales during the
years ended March 31, 2020, 2019, and 2018. The Company sells its products to customers for trade accounts
receivables and, as of March 31, 2020 and 2019, had no individual customers that exceeded 10% of trade accounts
receivable, net. Management performs regular evaluations concerning the ability of the Company’s customers to satisfy
their obligations to the Company and recognizes an allowance for doubtful accounts based on these evaluations.
Suppliers. The Company's production is concentrated at a limited number of independent manufacturing
factories, primarily in Asia. Sheepskin is the principal raw material for certain UGG brand products and most of the
Company's sheepskin is purchased from two tanneries in China, which is sourced primarily from Australia and the
United Kingdom. The supply of sheepskin can be adversely impacted by weather patterns, harvesting decisions,
incidents of disease, and the price of other commodities, such as wool and leather. Furthermore, the price of sheepskin
is impacted by numerous other factors, including demand for the Company's products, demand for sheepskin by
competitors, changes in consumer preferences, and changes in discretionary spending.
Long-Lived Assets. Long-lived assets, which consist of property and equipment, net, recorded in the consolidated
balance sheets, are as follows:
US
Foreign*
Total
As of March 31,
2020
2019
$
$
194,679 $
196,702
14,358
17,094
209,037 $
213,796
*No single foreign country’s property and equipment, net, represented 10.0% or more of the Company’s total
property and equipment, net, as of March 31, 2020 and March 31, 2019.
F-43
DECKERS OUTDOOR CORPORATION AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
For the Fiscal Years Ended March 31, 2020, 2019, and 2018
(dollar amounts in thousands, except per share or share data)
Note 14. Quarterly Summary of Information (Unaudited)
The Company’s business is seasonal, with the highest percentage of UGG and Koolaburra brand net sales
occurring in the quarters ending September 30th and December 31st and the highest percentage of Teva and Sanuk
brand net sales occurring in the quarters ending March 31st and June 30th. Net sales for the HOKA brand occur more
evenly throughout the year reflecting the brand's year-round performance product offerings. Due to the magnitude of
the UGG brand relative to the Company’s other brands, the Company’s aggregate net sales in the quarters ending
September 30th and December 31st have significantly exceeded the Company’s aggregate net sales in the quarters
ending March 31st and June 30th. While the Company continues to take steps to diversify and expand its product
offerings by creating more year-round styles and growing the year-round net sales of the HOKA brand as a percentage
of the Company’s aggregate net sales, the Company expects the seasonality trends that have resulted in significant
variations in the Company’s aggregate net sales from quarter to quarter to decrease over time.
Summarized unaudited quarterly financial data, were as follows:
Net sales
Gross profit
(Loss) income from operations
Net (loss) income
Net (loss) income per share
Basic
Diluted
Net sales
Gross profit
(Loss) income from operations
Net (loss) income
Net (loss) income per share
Basic
Diluted
Fiscal Year 2020
Quarter Ended
6/30/2019
9/30/2019
12/31/2019
3/31/2020
276,839 $
130,019
(31,417)
542,205 $
273,024
97,131
938,735 $
507,632
255,766
(19,351)
77,810
201,593
374,910
192,998
16,655
16,090
(0.67) $
(0.67) $
2.73 $
2.71 $
7.21 $
7.14 $
0.57
0.57
$
$
$
Fiscal Year 2019
Quarter Ended
6/30/2018
9/30/2018
12/31/2018
3/31/2019
$
250,594 $
501,913 $
873,800 $
114,965
(39,414)
(30,407)
251,887
90,412
74,372
470,093
244,718
196,374
394,130
203,305
31,604
23,969
$
$
(1.00) $
(1.00) $
2.49 $
2.48 $
6.74 $
6.68 $
0.82
0.82
F-44
DECKERS OUTDOOR CORPORATION AND SUBSIDIARIES
TOTAL VALUATION AND QUALIFYING ACCOUNTS
(amounts in thousands)
Allowances for doubtful accounts, sales discounts, chargebacks and sales returns against trade accounts
receivable recorded in the consolidated balance sheets, are as follows:
Schedule II
Allowance for doubtful accounts (1)
Balance at Beginning of Year
Additions
Deductions
Balance at End of Year
Allowance for sales discounts (2)
Balance at Beginning of Year
Additions
Deductions
Balance at End of Year
Allowance for chargebacks (3)
Balance at Beginning of Year
Additions
Deductions
Balance at End of Year
Allowance for sales returns (4)
Balance at Beginning of Year
Additions
Deductions
Balance at End of Year
Total
As of March 31,
2020
2019
2018
5,073 $
3,487 $
3,498
(1,582)
2,849
(1,263)
6,989 $
5,073 $
710 $
1,400 $
14,845
(14,525)
11,712
(12,402)
1,030 $
710 $
13,041 $
7,727 $
13,399
(13,313)
23,369
(18,055)
13,127 $
13,041 $
— $
20,848 $
—
—
—
(20,848)
— $
— $
21,146 $
18,824 $
5,979
4,168
(6,660)
3,487
3,100
19,972
(21,672)
1,400
7,028
19,019
(18,320)
7,727
16,247
51,677
(47,076)
20,848
33,462
$
$
$
$
$
$
$
$
$
(1)
(2)
(3)
(4)
The additions to the allowance for doubtful accounts represent estimates of the Company’s bad debt
expense based on the factors on which the Company evaluates the collectability of its accounts receivable,
with actual recoveries netted into additions. Deductions are for the actual write-off of the related trade
accounts receivables.
The additions to the allowance for sales discounts represent estimates of discounts to be taken by the
Company’s customers based on the amount of outstanding discounts for meeting certain order, shipment,
and prompt payments terms. Deductions are for the actual discounts taken by the Company’s wholesale
channel customers. Discounts for DTC customers are taken at the point of sale and are not reflected in
the allowance for sales discounts.
The additions to the allowance for chargebacks represent chargebacks and markdowns taken in the
respective year, as well as an estimate of amounts that will be taken in the future related to sales in the
current reporting period. Deductions are for the actual amounts written off against outstanding trade
accounts receivables.
Amounts presented as of March 31, 2018 reflect the wholesale channel sales returns reserve on a net
basis, prior to the adoption of ASU 2014-09, Revenue from Contracts with Customers, which resulted in
gross basis presentation in the consolidated balance sheets beginning April 1, 2018. Returns for DTC
customer products were previously excluded as they were separately recorded in other accrued expenses
in the consolidated balance sheets. In prior periods presented, the additions to the allowance for sales
returns represented estimates of returns based on the Company’s historical wholesale channel customer
returns experience. Deductions were for the actual return of products.
F-45
C O R P O R AT E H E A D Q U A R T E R S
250 Coromar Drive | Goleta, California, 93117
805.967.7611
© 2020 Deckers Outdoor Corporation