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Digimarc Corporation

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FY2012 Annual Report · Digimarc Corporation
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ANNUAL 
REPORT 
2012

2012 Letter to the Shareholders 

Dear Shareholders, 

We enjoyed another year of strong financial performance in 2012, with substantial revenue growth leading to 
record profits.  The revenue growth was largely due to settlement of our dispute with Verance, bringing them back 
into compliance with our licensing program, and increases in license income from Intellectual Ventures and 
Verance.  Cash flow was strong.  We invested more in research and development, began paying quarterly 
dividends, continued share repurchases, acquired Attributor Corporation, and still ended the year with $39 million 
in the bank. 

Our government business prospered.  As a testament to the value of our technology and excellent quality of 
service to Central Bank customers, we negotiated a 12-year extension to our longstanding contract.  We look 
forward to continuing to safeguard banknotes in this very important program. 

Digimarc Discover experienced solid growth in the magazine business, with 41 titles placing 2,100 watermarks in 
265 issues throughout the year.  This resulted in the processing of over 1.6 million watermarks scanned from 
magazines this year, up from 65 thousand in 2011.  Although the “addressable circulation” of our technology has 
grown to over 37 million magazine readers, this represents less than 3% of the total U.S. magazine circulation so 
there is still significant opportunity for growth ahead. 

We now have more than 850 issued patents and 400 pending applications. The addition of 20 new patents and 86 
applications in 2012 brings our retained “second wave” intellectual property assets up to 36 granted patents with 
296 applications pending.  We are working hard to lay the foundation for monetization of these assets. 

In December, we announced the acquisition of Attributor Corporation, the world leader in ebook anti-piracy 
solutions.  We are very excited to add the Attributor team to the Digimarc family and expect the acquisition to 
yield many strategic and financial benefits, including increased depth and breadth in our product and service 
offerings, expanded business relationships with publishers, growth to our customer base, and diversification of 
revenues. 

We believe we are entering a phase of significant expansion in the commercialization of our research and 
development, both directly through the provision of software and services, and through licensing.  Our focus will 
be on consolidating the fruits of the last fifteen years of R&D into a robust software platform and associated 
services.  We expect to continue to generate substantial patent assets from our increased investment in R&D as we 
increase commercialization of our investments in the core concept of pervasive intuitive computing that has grown 
out of our pioneering work in digital watermarking. 

9405 SW Gemini Drive, Beaverton, OR 97008    |    p: 503.469.4800   f: 503.469.4777    |    www.digimarc.com

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
We are confident that our inventions will foster more complete and engaging relationships between retailers, 
brands and consumers, providing deeper customer engagement, accountability, and access to critical information 
about consumers’ shopping and consumption characteristics.  Supportive market infrastructure continues to 
evolve, with emerging trends in integrated media marketing, providing consumers with greater flexibility in how, 
when and where they get products and services, as well as information that helps them make good purchase 
decisions. 

As always, I’m inspired daily by the accomplishments of our extremely talented and dedicated employees.  We will 
continue to provide them with an interesting and challenging work environment that cultivates our company’s core 
values of Caring, Loyalty, Integrity, Innovation and Knowledge. 

Thank you for your ongoing support. 

Respectfully, 

Bruce Davis 
Chairman and CEO 

 
 
 
 
 
 
UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

FORM 10-K

(Mark One)
È Annual Report Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934

For the fiscal year ended December 31, 2012

‘ Transition Report Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934

For the transition period from

to

OR

Commission File Number 001-34108

DIGIMARC CORPORATION

(Exact name of registrant as specified in its charter)

Oregon
(State or other jurisdiction of
incorporation or organization)

26-2828185
(I.R.S. Employer
Identification No.)

9405 SW Gemini Drive, Beaverton, Oregon 97008
(Address of principal executive offices) (Zip Code)
(503) 469-4800
(Registrant’s telephone number, including area code)

Securities registered pursuant to Section 12(b) of the Act:

Title of Each Class

Name of Each Exchange on Which Registered

Common Stock, $0.001 Par Value Per Share

The NASDAQ Stock Market LLC

Securities registered pursuant to Section 12(g) of the Act: NONE

Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act. Yes ‘ No È
Indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or Section 15(d) of the

Act. Yes ‘ No È

Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities
Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and
(2) has been subject to such filing requirements for the past 90 days. Yes È No ‘

Indicate by check mark whether the registrant has submitted electronically and posted on its corporate web site, if any, every Interactive

Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T during the preceding 12 months (or for such shorter
period that the registrant was required to submit and post such files). Yes È No ‘

Indicate by check mark if disclosure of delinquent filers pursuant to Item 405 of Regulation S-K is not contained herein, and will not be

contained, to the best of registrant’s knowledge, in definitive proxy or information statements incorporated by reference in Part III of this
Form 10-K or any amendment to this Form 10-K. È

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or a smaller
reporting company. See the definitions of “large accelerated filer,” “accelerated filer,” and “smaller reporting company” in Rule 12b-2 of the
Exchange Act.
Large accelerated filer ‘
Non-accelerated filer ‘ (Do not check if a smaller reporting company)

È
Accelerated filer
Smaller reporting company ‘

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act). Yes ‘ No È
The aggregate market value of common stock, par value $0.001 per share, held by non-affiliates of the registrant, based on the closing
price of our common stock on The Nasdaq Global Market on the last business day of the registrant’s most recently completed fiscal second
quarter (June 29, 2012), was approximately $174 million. Shares of common stock beneficially held by each officer and director have been
excluded from this computation because these persons may be deemed to be affiliates. This determination of affiliate status is not necessarily a
conclusive determination for any other purposes.

As of February 15, 2013, 7,281,983 shares of the registrant’s common stock were outstanding.
DOCUMENTS INCORPORATED BY REFERENCE

Portions of the registrant’s proxy statement pursuant to Regulation 14A (the “Proxy Statement”) for its 2013 annual meeting of
shareholders are incorporated by reference into Items 10, 11, 12, 13 and 14 of Part III of this Annual Report on Form 10-K. The registrant
intends to file the Proxy Statement not later than 120 days after the end of the fiscal year covered by this Annual Report on Form 10-K.

Table of Contents

PART I

Item 1.

Business . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Item 1A.

Risk Factors . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Item 1B.

Unresolved Staff Comments . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Item 2.

Item 3.

Item 4.

PART II

Item 5.

Item 6.

Item 7.

Properties . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Legal Proceedings . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Mine Safety Disclosures . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Market for Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases of
Equity Securities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Selected Financial Data . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Management’s Discussion and Analysis of Financial Condition and Results of Operations . . . .

Item 7A.

Quantitative and Qualitative Disclosures About Market Risk . . . . . . . . . . . . . . . . . . . . . . . . . . .

Item 8.

Item 9.

Financial Statements and Supplementary Data . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Changes in and Disagreements with Accountants on Accounting and Financial Disclosure . . .

Item 9A.

Controls and Procedures . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Item 9B.

Other Information . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

PART III

Item 10.

Directors, Executive Officers and Corporate Governance . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Item 11.

Executive Compensation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Item 12.

Security Ownership of Certain Beneficial Owners and Management and Related Stockholder

Matters . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Item 13.

Certain Relationships and Related Transactions, and Director Independence . . . . . . . . . . . . . . .

Item 14.

Principal Accountant Fees and Services . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Item 15.

Exhibits and Financial Statement Schedules . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

SIGNATURES . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

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EXHIBIT INDEX . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . E-1

PART I

Unless the context otherwise requires, references in this Annual Report on Form 10-K to (i) “Digimarc,”
“we,” “our” and “us” refer to Digimarc Corporation and (ii) “Old Digimarc” refers to the former Digimarc
Corporation, which merged with and into a wholly owned subsidiary of L-1 Identity Solutions, Inc. (“L-1”) on
August 13, 2008, and its consolidated subsidiaries (other than us).

All dollar amounts are in thousands, unless otherwise noted.

Digimarc Discover is a registered trademark of Digimarc Corporation. This Annual Report on Form 10-K

also includes trademarks and trade names owned by other parties, and all other such trademarks and trade
names mentioned in this Annual Report on Form 10-K are the property of their respective owners.

ITEM 1: BUSINESS

The following discussion of Digimarc’s business contains forward-looking statements relating to future
events or the future financial performance of Digimarc. Our actual results could differ materially from those
anticipated in these forward-looking statements. Please see the discussion regarding forward-looking statements
included in this Annual Report on Form 10-K in Item 7, Management’s Discussion and Analysis of Financial
Condition and Results of Operations, under the caption “Forward-Looking Statements.”

The following discussion of our business should be read in conjunction with our consolidated financial statements

and the related notes and other financial information appearing elsewhere in this Annual Report on Form 10-K.

Overview

Until August 1, 2008, we were a wholly owned subsidiary of DMRC LLC, a wholly owned subsidiary of

Old Digimarc to which Old Digimarc contributed all of the assets and liabilities related to its digital
watermarking business (the “Digital Watermarking Business”), together with all of Old Digimarc’s cash,
including cash received upon the exercise of stock options. On August 1, 2008 Old Digimarc spun off DMRC
LLC. Following the spin-off, DMRC LLC merged with and into DMRC Corporation, and each limited liability
company interest of DMRC LLC was converted into one share of common stock of DMRC Corporation. After
completion of the acquisition of Old Digimarc by L-1, DMRC Corporation changed its name to Digimarc
Corporation. On October 16, 2008, each Old Digimarc record holder received one share of Digimarc common
stock for every three and one-half shares of Old Digimarc common stock held by the shareholder as of the spin-
off record date, and we became an independent, publicly-traded company owning and operating the Digital
Watermarking Business. On April 30, 2010, following our Annual Meeting and approval by our shareholders, we
changed our state of incorporation from Delaware to Oregon by means of a merger into a newly formed, wholly
owned Oregon subsidiary.

Digimarc Corporation enables governments and enterprises around the world to give digital identities to
media and objects that computers can sense and recognize and to which they can react. Our technology provides
the means to infuse persistent digital information, perceptible only to computers and digital devices, into all
forms of media content. The unique digital identifier placed in media generally persists with it regardless of the
distribution path and whether it is copied, manipulated or converted to a different format, and does not affect the
quality of the content or the enjoyment or other traditional uses of it. Our technology permits computers and
digital devices to quickly identify relevant data from vast amounts of media content.

Our technologies, and those of our licensees, span a range of media content, enabling our customers and

those of our partners to:

• Quickly and reliably identify and effectively manage music, movies, television programming, digital

images, e-books, documents and other printed materials, especially in light of new non-linear
distribution over the internet;

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• Deter counterfeiting of money, media and goods, and piracy of e-books, movies and music;

•

Support new digital media distribution models and methods to monetize media content;

• Leverage the power of ubiquitous computing to instantly link consumers to a wealth of information

and/or interactive experiences related to the media and objects they encounter each day;

•

Provide consumers with more choice and access to media content when, where and how they want it;

• Enhance imagery and video by associating metadata or authenticating media content for government

and commercial uses; and

• Better secure identity documents to enhance national security and combat identity theft and fraud.

At the core of our intellectual property is a signal processing innovation known as “digital watermarking,”
which allows imperceptible digital information to be embedded in all forms of digitally designed, produced or
distributed media content and some physical objects, including photographs, movies, music, television, personal
identification documents, financial instruments, industrial parts and product packages. The digital information
can be detected and read by a wide range of computers, mobile phones and other digital devices.

Digital watermarking allows our customers to embed digital data into any media content that is digitally
processed at some point during its lifecycle. The technology can be applied to printed materials, video, audio,
and images. The inclusion of these digital signals enables a wide range of improvements in security and media
management, and new business models for distribution and consumption of media content. Over the years our
technology and intellectual property portfolios have grown to encompass many related technologies.

We provide solutions directly and through our licensees. Our proprietary technology has proven to be a
powerful element of document security, giving rise to our long-term relationship with a consortium of central
banks, which we refer to as the Central Banks, and many leading companies in the information technology
industry. We and our licensees have successfully propagated digital watermarking in music, movies, television
broadcasts, images and printed materials. Digital watermarks have been used in these applications to improve
media rights and asset management, reduce piracy and counterfeiting losses, improve marketing programs,
permit more efficient and effective distribution of valuable media content and enhance consumer entertainment
and commercial experiences. Banknote counterfeit deterrence was the first commercially successful use of our
technologies in a large scale system. More recently, innovations based on our existing digital watermarking
technology and experience have been leveraged to create new products to deter counterfeiting and tampering of
driver licenses and other government-issued secure credentials. In parallel, our business partners, under patent or
technology licenses from us, are delivering digital watermarking solutions to track and monitor the distribution of
music, images, television and movies to consumers. In November of 2007, we announced a relationship with The
Nielsen Company (US) LLC, or Nielsen, to license our patents in support of Nielsen’s industry leading television
audience measurement.

On July 1, 2009, we commenced operation of two joint ventures with Nielsen. In connection with these joint

ventures, we terminated our 2007 agreement with Nielsen, and entered into the joint venture agreements and a
new patent license agreement. In March 2012, Digimarc and Nielsen decided to reduce the investments in their
two joint ventures to minimal levels while assessing alternative approaches to achieving each of their goals in the
emerging market opportunity of synchronized second screen television.

On October 5, 2010, we entered into a patent licensing arrangement with IV Digital Multimedia Inventions,

LLC, a Delaware limited liability company affiliated with Intellectual Ventures (“IV”), pursuant to which we
granted an exclusive license to sublicense, subject to pre-existing encumbrances and a grant-back license, an
aggregate of approximately 900 of the 1,200 patents and applications held by us noted below in the section titled
“Technology and Intellectual Property.”

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Our business has further expanded in e-commerce with our recent acquisition of Attributor Corporation
(“Attributor”) the global leader in protecting e-books from online piracy. On December 3, 2012, we acquired
Attributor, for a purchase price of $5,600 in cash, subject to certain adjustments, and an additional $900 if certain
performance objectives are met. Attributor’s Guardian software and services protect book revenue and authors’
rights by finding, reporting on, and assisting in removing pirated content found on the Internet. Online book
piracy is a growing and global problem, and with emerging e-book standards and the growing popularity of
iPads, Kindles and other e-readers, book piracy is expected to grow dramatically. Attributor is building a
promising business in this high growth market, and possesses technical skills and market knowledge that will
complement our existing organization. We expect the acquisition to provide many strategic and financial
benefits.

On December 6, 2012, we entered into a renewal and extension of the Counterfeit Deterrence System
Development and License Agreement with the Central Banks through 2024, with a 5 year extension option.

Financial information about geographic areas is included in Note 6 of our Notes to Consolidated Financial

Statements.

Customers and Business Partners

Our revenue is generated through commercial and government applications of our technology. We generate

a majority of our revenue from service and license fees paid to us under long-term contracts with IV, Verance
Corporation (“Verance”), the Central Banks, Nielsen, and Civolution. The remainder of our revenue is generated
primarily from patent and technology license fees and royalties paid by commercial business partners providing
media identification and management solutions to movie studios and music labels, television broadcasters,
creative professionals and other customers around the world. Patent and technology licensing is expected to
continue to contribute most of the revenue from our non-government customers for the foreseeable future.

In 2012, revenue from government contracts accounted for approximately 24% of our total revenue, and

revenue generated under our contract with the Central Banks accounted for substantially all of the revenue
generated under our government contracts. Our government contracts typically span one or more base years and
multiple option years. Government customers generally have the right to not exercise option periods. As part of
our work with government customers, we must comply with and are affected by laws and regulations relating to
the award, administration and performance of government contracts. Government contract laws and regulations
affect how we do business with our government customers and, in some instances, impose added costs to on our
business.

Information about customers that accounted for 10% or more of revenue in the last three years is included in

Note 6 of our Notes to Consolidated Financial Statements.

Products and Services

We provide media identification and management solutions to commercial entities and government
customers and license our technology and patent inventions to other solution providers. Our largest government
customer is the Central Banks, with whom we have for the last 14 years been developing, deploying, supporting
and continuing to enhance a system to deter digital counterfeiting of currency using personal computers and
digital reprographics.

We license primarily to commercial entities who use our technology and patented inventions in the media

and entertainment industry. Commercial customers use a range of solutions from our business partners and us to
identify, track, manage and protect content as it is distributed and consumed—either digitally or physically—and
to enable new consumer applications to access networks and information from personal computers and mobile

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devices. Many movie studios, record labels, broadcasters, creative professionals and other customers rely on
digital watermarking as a cost-effective means to:

•

•

•

deter piracy and illegal use of movies, music and images;

protect entertainment content from copyright infringement;

track and monitor entertainment content for rights usage and licensing compliance;

• monitor advertisements to verify ad placement and measure return on investment;

•

•

enhance information access, search and marketing capabilities related to media content; and

enable fair and legitimate use of content by consumers.

Digital watermarks are easily embedded into all forms of media and are imperceptible to human senses, but

quickly detected by computers, networks or other digital devices like smartphones. Unlike barcodes and tags, a
watermarking solution does not require publishers to give up valuable space in magazines and newspapers; nor
does it impact the overall layout or aesthetics of the publication. One of our more recent product offerings is the
Digimarc Discover™ platform, which delivers a range of rich media experiences to its readers on their
smartphones. Unique to the Digimarc Discover platform is its ability to use various content identification
technologies as needed, including our patented digital watermarking technology.

The Attributor acquisition gives us more depth and breadth in our product and service offerings, expands
our business relations with publishers, giving us participation in the digital, as well as print aspects of the market,
increases our customer base and reduces revenue concentration. We expect to expand our offerings to
Attributor’s book publisher customers to include Digimarc Discover and the use of digital watermarking for
copyright protection. The digital editions of magazines continue to take greater share of readership and we intend
to explore expanding the Attributor customer base to magazine publishers. We see the potential for this new area
of our business to provide significant growth for many years.

As part of our intellectual property marketing and patent monetization efforts, our key objectives in building

relationships with potential customers and partners are to:

• make progress toward the realization of our vision and mission;

•

expand the scope of our license program;

• more effectively monetize our patent assets;

•

•

•

•

encourage large scale adoption of our technologies by industry leaders;

improve our financial performance;

increase the scale and rate of growth of our products and services business; and

lay a foundation for continuing innovation.

Current licensees include, but are not limited to, AlpVision SA, AquaMobile, Arbitron Inc., Civolution,

Digital Space, IV, Monic, The Nielsen Company, Signum Technologies, Verance and Verimatrix, Inc.

Technology and Intellectual Property

We develop intellectual property to differentiate our products and technology, mitigate infringement risks,

and develop opportunities for licensing. Our broad patent portfolio covers a wide range of methods, applications,
system architectures and business processes.

Most of our patents relate to various methods for embedding and decoding digital information in video,

audio and images, whether the content is rendered in analog or digital formats. The digital information is
generally embedded by making subtle modifications to the fundamental elements of the content itself, generally
at a signal processing level. The changes necessary to embed this information are so subtle that they are generally

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not noticeable by people during normal use. Because the message is carried by the content itself, it is file-format
independent. The embedded digital information generally survives most normal content transformations,
including compression, edits, rotation, scaling, re-sampling, file-format transformations, copying, scanning and
printing.

Our patent portfolio contains a number of innovations in digital watermarking, pattern recognition
(sometimes referred to as “fingerprinting”), digital rights management and related fields. To protect our
significant efforts in creating our technology, we have implemented an extensive intellectual property protection
program that relies on a combination of patent, copyright, trademark and trade secret laws, and nondisclosure
agreements and other contracts. As a result, we believe we have one of the world’s most extensive patent
portfolios in digital watermarking and related fields, with greater than 1,200 U.S. and foreign patents and
pending patent applications as of December 31, 2012. We continue to develop and broaden our portfolio of
patented inventions in the fields of media identification and management technology and related applications and
systems. We devote significant resources to developing and protecting our inventions and continuously seek to
identify and evaluate potential licensees for our patents. The patents in our portfolio have a life of approximately
20 years from invention date, and up to 17 years after the patent has been granted.

For a discussion of activities and costs related to our research and development in the last three years, please
read “Research, development and engineering” under Part II, Item 7, “Management’s Discussion and Analysis of
Financial Condition and Results of Operations.”

Markets

Our patented inventions are used in various media identification and management products and solutions
supporting a variety of media objects, from movies and music to banknotes and secure credentials. Each media
object enabled by our inventions creates the potential for several applications, such as:

•

•

•

•

•

counterfeiting and piracy deterrence;

content identification and media management;

authentication and monitoring;

linking to networks and providing access to information; and

enhanced services in support of mobile commerce.

We believe the market for most of these applications is in the early stages of development and that existing

solutions represent only a small portion of the potential market for our products, services and technology.

Book publishing is a nearly $80 billion industry. E-books share of book publishing has grown exponentially
in the last few years and now accounts for approximately 10% of the book publishing market. Attributor has been
growing rapidly as the market expanded, and the compound annual growth rate for the last three years for
revenues is over 50%. We are projecting another high-growth year in 2013.

Competition

No single competitor or small number of competitors dominate our market. Our competitors vary depending
on the application of our products and services. Our business partners and we generally compete with non-digital
watermarking technologies for the security or marketing budgets of the producers and distributors of media
objects, documents, products and advertising. These alternatives include, among other things, encryption-based
security systems and technologies and solutions based on fingerprinting and pattern recognition. Our competitive
position in digital watermarking applications is strong because of our large, high quality, sophisticated patent
portfolio and our substantial and growing amount of intellectual property in related media security and

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management innovations that span basic technologies, applications, system designs and business processes. Our
intellectual property portfolio allows us to use proprietary technologies that are well regarded by our customers
and partners and not available to our competitors. We compete based on the variety of features we offer and a
traditional cost/benefit analysis against alternative technologies and solutions. We anticipate that our competitive
position within some markets may be affected by factors such as reluctance to adopt new technologies and by
changes in government regulations.

Backlog

Based on projected commitments we have for the periods under contract with our respective customers, we

anticipate our current contracts as of December 31, 2012 will generate a minimum of $44 million in revenue
through early 2015, the remaining term of these contracts. We expect approximately $27 million of this amount
to be recognized as revenue during 2013.

Some factors that lead to increased backlog include:

•

•

•

•

contracts with new customers;

renewals with current customers;

add-on orders to current customers; and

contracts with longer contractual periods replacing contracts with shorter contractual periods.

Some factors that lead to decreased backlog include:

•

•

recognition of revenue associated with backlog currently in place;

contracts with shorter contractual periods replacing contracts with longer contractual periods;

• modifications to existing contracts;

•

•

contract minimum payments ending; and

contracts ending with existing customers.

The mix of these factors, among others, dictates whether our backlog increases or decreases for any given

period. Our backlog may not result in actual revenue in any particular period, because the orders, awards and
contracts included in our backlog may be subject to modification, cancellation or suspension. We may not realize
revenue on certain contracts, orders or awards included in our backlog or the timing of any realization may
change.

Employees

At December 31, 2012, we had 124 full-time employees, including 26 in sales, marketing, technical support

and customer support; 73 in research, development and engineering, including intellectual property; and 25 in
finance, administration, information technology and legal. The total includes 18 full-time employees from our
recent acquisition of Attributor. Attributor also contracts with approximately 60 independent contractors.

Our employees are not covered by any collective bargaining agreement, and we have never experienced a

work stoppage. We believe that our relations with our employees are good.

Available Information

We make available free of charge through our website at www.digimarc.com our Annual Reports on
Form 10-K, Quarterly Reports on Form 10-Q, Current Reports on Form 8-K, and amendments to these and other
reports filed or furnished by us pursuant to Section 13(a) or 15(d) of the Securities Exchange Act of 1934 as soon
as reasonably practicable after we file these materials with the Securities and Exchange Commission.

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ITEM 1A: RISK FACTORS

The following risk factors are those risks of which we are aware and that we consider to be material to our

business. If any of the following risks and uncertainties develops into actual events, our business, financial
condition or results of operations and cash flows could be materially adversely affected. In that case, the trading
price of our common stock could decline. Additionally, we cannot be certain or give any assurance that any
actions taken to reduce known risks and uncertainties will be effective.

RISKS RELATED TO OUR BUSINESS

(1) A small number of customers account for a substantial portion of our revenue, and the loss of any large
contract could materially disrupt our business.

Historically, we have derived a significant portion of our revenue from a limited number of customers. Five
customers, IV, Verance, the Bank for International Settlements (acting on behalf of the Central Banks), Nielsen,
and Civolution represented approximately 95% of our revenue for the year ended December 31, 2012. Most of
our revenue come from long-term contracts generally having terms of at least three to five years, with some
licenses for the life of the associated patents, which could be up to 20 years. The agreements with some of these
customers provide minimum or fixed payment obligations that expire within the next few years. Some contracts
we enter into contain termination for convenience provisions. If we were to lose such a contract for any reason,
or if revenue from variable payment obligations do not replace revenue under the existing fixed payment
obligations, our financial results could be adversely affected. For example, in connection with our arrangement
with IV, after the second quarter of 2013, the quarterly installments on the license issue fee end. We are not able
to reasonably estimate the future cash flow impact of any profit sharing we may earn from IV.

We expect to continue to depend upon a small number of customers for a significant portion of our revenue
for the foreseeable future. The loss of, or decline in, orders or backlog from one or more major customers could
reduce our revenue and have a material adverse effect on our financial results.

(2) Although we achieved profitability in the last three years, we may not be able to sustain profitability in
the future, particularly if we were to lose large contracts.

For the year ended December 31, 2012, we generated net income of $8.3 million. Our profit was primarily

due to a licensing arrangement with IV that we entered into in the fourth quarter of 2010, which the quarterly
payments will end in May 2013, and a lump sum legal settlement for past due royalties from Verance we
received in the first quarter of 2012. On a quarterly basis, our operating results have been inconsistent.

Maintaining profitability in the future will depend upon a variety of factors, including our ability to maintain

and obtain more significant partnerships like those we have with the Central Banks, Nielsen, IV, Verance and
Civolution. Profitability will also depend on growth in revenue of our licensees and our efficiency in executing
our business strategy and capitalizing on new opportunities. Various adverse developments, including the loss of
large contracts, the expiration of fixed payment obligations on our contracts or cost overruns on our existing
contracts, could have a negative effect on our revenue, margins and profitability.

(3) We may be adversely affected by variability of contracted arrangements.

We have frequently agreed to modify the terms of contractual arrangements with our customers, partners

and licensees in response to changes in circumstances underlying the original contractual arrangements, and it is
likely that we will do so in the future. As a result of this practice, the terms of our contractual arrangements with
our customers, partners and licensees may vary over time and, depending on the particular modification, could
have a material adverse effect on our financial position, results of operations or cash flows.

Some of our customers report royalties to us based on their revenue and their interpretation and allocation of
contracted royalty rates. For example, IV reports profit sharing to us based on income earned, which is subject to

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IV’s interpretation and allocation of revenue and expenses. It is possible that the originally reported royalties and
profit sharing could differ materially from those determined by an audit performed by us or a third party, or self-
corrected by the customer.

(4) A significant portion of our current and potential future revenue is subject to commercial and
government contracts and development of new markets that may involve unpredictable delays and other
unexpected changes. Such volatility and uncertainty might limit our actual revenue in any given quarter or
year.

We derive substantial portions of our revenue from commercial contracts tied to development schedules or
development of new markets, which could shift for months, quarters or years as the needs of our customers and
the markets in which they participate change. Government agencies and commercial customers also face budget
pressures that introduce added uncertainty. Any shift in development schedules, the markets in which we or our
licensees participate, or customer procurement processes, which are outside our control and may not be
predictable, could result in delays in bookings forecasted for any particular period, could affect the predictability
of our quarterly and annual results, and might limit our actual revenue in any given quarter or year, resulting in
reduced and less predictable revenue and adversely affecting profitability.

We are also expanding into new markets, which involve inherent risk and unpredictability. Until recent
years, our business was focused primarily on digital watermarking and related signal processing technology. Our
work in that field dated back to the early 1990s, so that by the time of the 1999 public offering of our predecessor
company, we were an established competitor or participant in that area, and had a historical perspective that
provided certain advantages. Those advantages continued to grow and serve us as our tenure in the field
lengthened.

In recent years, particularly with the proliferation of smartphones and increased demands in the public
sector for enhanced covert security options, we have investigated other technologies that may provide attractive
future opportunities, for example in the packaging and publishing markets. These generally include technologies
that leverage our strength in signal processing and support our vision for intuitive, pervasive computing. As we
seek to expand outside our areas of historical expertise, we lack the history and insight that benefited us in the
watermarking field. We also lack the size and scale typical of contractors providing products and services to the
federal government. While we were in the vanguard of commercial application of digital watermarking, we are
not so uniquely poised in these other disciplines. Accordingly, it may be difficult for us to replicate our
watermarking success in other technologies we might pursue.

(5) The market for our products is highly competitive, and alternative technologies or larger companies that
compete with us may undermine, limit or eliminate the market for our products’ technologies, which would
decrease our revenue and profits.

The markets in which we compete for business are intensely competitive and rapidly evolving. We expect
competition to continue from both existing competitors and new market entrants. We face competition from other
companies and from alternative technologies, including some of our customers and licensees. Because the market
solutions based on our technologies are still in an early stage of development, we also may face competition from
unexpected sources.

Alternative technologies that may directly or indirectly compete with particular applications of our

watermarking technologies include:

• Encryption—securing data during distribution using a secret code so it cannot be accessed except by

authorized users;

• Containers—inserting a media object in an encrypted wrapper, which prevents the media object from

being duplicated, used for content distribution and transaction management;

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• Traditional anti-counterfeiting technologies—a number of solutions used by many government

agencies (that compete for budgetary outlays) designed to deter counterfeiting, including optically
sensitive ink, magnetic threads and other materials used in the printing of currencies;

•

Image recognition—one or several pre-specified or learned objects or object classes that can be
recognized, usually together with their two-dimensional positions in the image or three-dimensional
poses in the scene, such as Google Goggles, which provides a stand-alone program illustration of this
function;

• Radio frequency tags—embedding a chip that emits a signal when in close proximity with a receiver,

used in some photo identification credentials, labels and tags;

•

Internet technologies—numerous existing and potential Internet access and search methods are
competitive with Digimarc Mobile systems and the searching capabilities of Digimarc for Images;

• Digital fingerprints and signatures—a metric, or metrics, computed solely from a source image or

audio or video track, that can be used to identify an image or track, or authenticate the image or track;

•

Smart cards—badges and cards including a semiconductor memory and /or processor, used for
authentication and related purposes; and

• Bar codes or QR codes—data-carrying codes, typically visible in nature (but may be invisible if printed

in ultraviolet- or infrared-responsive inks).

In the competitive environments in which we operate, product generation, development and marketing
processes relating to technology are uncertain and complex, and require accurate prediction of demand as well as
successful management of various risks inherent in technology development. In light of these uncertainties, it is
possible that our failure to successfully accommodate future changes in technologies related to our technology
could have a long-term negative effect on our growth and results of operations.

New developments are expected to continue, and discoveries by others, including current and potential

competitors, possibly could render our services and products noncompetitive. Moreover, because of rapid
technological changes, we may be required to expend greater amounts of time and money than anticipated to
develop new products and services, which in turn may require greater revenue streams from those products and
services to cover developmental costs. Many of the companies that compete with us for some of our business, as
well as other companies with whom we may compete in the future, are larger and may have greater technical,
financial, marketing and political resources than we do. These resources could enable these companies to initiate
severe price cuts or take other measures in an effort to gain market share or otherwise impede our progress. We
may be unable to compete successfully against current or future participants in our market or against alternative
technologies, and the competitive pressures we face could decrease our revenue and profits in the future.

(6) We may not realize all the expected benefits of our patent licensing arrangement with Intellectual
Ventures.

In connection with our patent licensing arrangement with IV, we granted an exclusive license to sublicense a
substantial portion of our patent assets to IV in exchange for various strategic and financial benefits. We may not
realize all the expected benefits of our patent licensing arrangement with IV, including the expected full payment
of the license issue fee, profit participation revenue, reduction of patent prosecution and maintenance costs, and
full payment for the assistance we provide to IV with respect to the licensed patents. Any failure to realize these
expected benefits could have a material adverse effect on our financial position, results of operations or cash
flows. We have given IV control over both prosecution and enforcement of these assets. While IV can seek our
assistance and has committed to pay for it, we cannot guarantee that IV will seek our assistance in prosecution,
nor enforce the patents to the extent we would.

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As provided in the arrangement with IV, we have initiated an audit of the profit participation reports
provided by IV to better understand the revenue and expenses IV has included in their calculation of whether we
are entitled to any profit participation revenue for 2011, as well as determining whether the expenses included in
the calculations are within the terms of the contract. We are currently working through the identified issues
through the dispute resolution process provided for in the arrangement.

(7) We recently completed an acquisition and may acquire or invest in other companies or technologies in
the future, which could divert management’s attention, result in additional dilution to our stockholders,
increase expenses, disrupt our operations and harm our operating results.

We recently completed the acquisition of Attributor Corporation, and we may in the future acquire or invest

in businesses, products or technologies that we believe could complement or expand our current product and
service offerings, enhance our technical capabilities, expand our operations into new markets or otherwise offer
growth opportunities. We cannot assure you that we will realize the anticipated benefits of our recent or any
future acquisition. The pursuit of potential acquisitions may divert the attention of management and cause us to
incur various expenses related to identifying, investigating and pursuing suitable acquisitions, whether or not
they are consummated.

There are inherent risks in integrating and managing acquisitions. We may not be able to assimilate or
integrate the acquired personnel, operations and technologies successfully or effectively manage the combined
business following an acquisition. We also may not achieve the anticipated benefits from an acquired business
due to a number of factors, including:

•

•

•

•

•

•

•

•

•

•

unanticipated costs or liabilities associated with the acquisition;

incurrence of acquisition-related costs, which would be recognized as a current period expense;

inability to generate sufficient revenue to offset acquisition or investment costs;

the inability to maintain relationships with customers and partners of the acquired business;

the need to implement additional controls, procedures and policies;

entry into geographic markets in which we have little or no prior experience, and challenges caused by
distance, language and cultural differences;

differences in foreign labor and employment laws, including classification of employees and
contractors;

disruption of our ongoing business;

the potential loss of key employees; and

use of substantial portions of our available cash or the incurrence of debt to consummate the
acquisition.

Acquisitions could also result in dilutive issuances of equity securities or the incurrence of debt, which

could adversely affect our operating results. In addition, if an acquired business fails to meet our expectations,
our operating results, business and financial condition may suffer.

(8) An increase in our operations outside of the U.S. subjects us to risks additional to those to which we are
exposed in our domestic operations.

We believe that revenue from sales of products and services to commercial, governmental and other

customers outside the U.S. could represent a growing percentage of our total revenue in the future. In addition, as
a result of our recent acquisition of Attributor Corporation, we may perform certain functions in various
jurisdictions outside of the U.S. International operations are subject to a number of risks that can adversely affect

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our sales of products and services to customers outside of the U.S., or expose us to additional expense or
liabilities, including the following:

•

•

•

•

•

•

•

•

•

•

difficulties and costs of staffing, developing and managing foreign operations as a result of distance,
language and cultural differences;

the effect of laws governing employee and contractor relationships, and the existence of workers’
councils and labor unions in some jurisdictions;

changes in foreign government regulations and security requirements;

export license requirements, tariffs and taxes;

trade barriers;

difficulty in protecting intellectual property;

difficulty in collecting accounts receivable;

currency fluctuations;

longer payment cycles than those for customers in the U.S; and

political and economic instability

We do not have an extensive operational infrastructure for international business. We generally depend on

local or international business partners and subcontractors for performance of substantial portions of our
business. These factors may result in greater risk of performance problems or of reduced profitability with
respect to our international programs in these markets. In addition, if foreign customers, in particular foreign
government authorities, terminate or delay the implementation of our products and services, it may be difficult
for us, or we may not be able, to recover our potential losses.

(9) Our future growth will depend to some extent on our successful implementation of our technology in
solutions provided by third parties.

Our business and strategy rely substantially on deployment of our technology by our licensees and other
third-party software developers and original equipment manufacturers. For example, one form of our technology
is commonly deployed in image editing applications to permit users of these products to read data embedded in
imagery, and thereby identify ownership and discern the identities of image owners. Another form of our
technology is used in our anti-counterfeiting products. Our patented inventions are also being deployed as part of
Digital Cinema systems to theatres around the world by companies that integrate technologies and subsystems. In
addition, we rely on the ability of IV to license our patented inventions to third party licensees pursuant to the
patent licensing arrangement we entered into with IV in October 2010. If third parties who include our
technology in their products or otherwise license our intellectual property for use in their products cease to do so,
or we fail to obtain other partners who will incorporate, embed, integrate or bundle our technology, or these
partners are unsuccessful in their efforts, our efforts to expand deployment of our technology and increase
licensing revenue would be adversely affected. Consequently, our ability to increase revenue would be adversely
affected and we may suffer other adverse effects to our business. In addition, if our technology does not perform
according to market expectations, our future sales would suffer as customers seek other alternatives.

(10) We depend on our management and key employees for our future success. If we are not able to retain,
hire or integrate these employees, we may not be able to meet our commitments.

Our success depends to a significant extent on the performance and continued service of our management
and our intellectual property team. The loss of the services of any of these employees could limit our growth or
undermine customer relationships.

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Due to the high level of technical expertise that our industry requires, our ability to successfully develop,

market, sell, license and support our products, services, and intellectual property depends to a significant degree
upon the continued contributions of our key personnel in engineering, sales, marketing, operations, legal and
licensing, many of whom would be difficult to replace. We believe our future success will depend in large part
upon our ability to retain our current key employees and our ability to attract, integrate and retain new personnel
in the future. It may not be practical for us to match the compensation some of our employees could garner at
other employment. In addition, we may encounter difficulties in hiring and retaining employees because of
concerns related to our financial performance or operating results. These circumstances may have a negative
effect on the market price of our common stock, and employees and prospective employees may factor in the
uncertainties relating to our stability and the value of any equity-based incentives in their decisions regarding
employment opportunities and decide to leave our employ. Moreover, our business is based in large part on
patented technology, which is a unique and sophisticated signal processing technology. New employees require
substantial training, involving significant resources and management attention. Competition for experienced
personnel in our business can be intense. If we do not succeed in attracting new, qualified personnel or in
integrating, retaining and motivating our current personnel, our growth and ability to deliver products and
services that our customers require may be hampered. Although our employees generally have executed
agreements containing non-competition clauses, we do not assure you that a court would enforce all of the terms
of these clauses or the agreements generally. If these clauses were not fully enforced, our employees could be
able to freely join our competitors. Although we generally attempt to control access to and distribution of our
proprietary information by our employees, we do not assure you that the confidential nature of our proprietary
information will be maintained in the course of such future employment. Any of these events could have a
material adverse effect on our financial and business prospects.

(11) If leading companies in our industry or standard-setting bodies or institutions downplay, minimize or
reject the use of our technology, deployment may be slowed and we may be unable to achieve revenue
growth, particularly in the media and entertainment sectors.

Many of our business endeavors, such as our licensing of intellectual property in support of audio and video

copy-control applications, can be impeded or frustrated by larger, more influential companies or by standard-
setting bodies or institutions downplaying, minimizing or rejecting the value or use of our technology. A negative
position by these companies, bodies or institutions, if taken, may result in obstacles for us that we would be
incapable of overcoming and may block or impede the adoption of digital watermarking, particularly in the
media and entertainment market. In addition, potential customers in the media and entertainment industry may
delay or reject initiatives that relate to deployment of our technology. Such a development would make the
achievement of our business objectives in this market difficult or impossible.

(12) We are subject to risks encountered by companies developing and relying upon new technologies,
products and services for substantial amounts of their growth or revenue.

Our business and prospects must be considered in light of the risks and uncertainties to which companies
with new and rapidly evolving technology, products and services are exposed. These risks include the following:

• we may be unable to develop sources of new revenue or sustainable growth in revenue because our
current and anticipated technologies, products and services may be inadequate or may be unable to
attract or retain customers;

•

the intense competition and rapid technological change in our industry could adversely affect the
market’s acceptance of our existing and new products and services;

• we may be unable to develop and maintain new technologies upon which our existing and new
products and services are dependent in order for our products and services to be sustainable and
competitive and in order for us to expand our revenue and business; and

•

our licensees may not be able to successfully enter new markets or grow their businesses, limiting the
royalties payable to us and our associated revenue and profits.

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Some of our key technology and solutions from our patent or technology licensees are in the development
stage. Consequently, products incorporating our technology and solutions are undergoing technological change
and are in the early stages of introduction in the marketplace. Delays in the adoption of these products or adverse
competitive developments may result in delays in the development of new revenue sources or the growth in our
revenue. In addition, we may be required to incur unanticipated expenditures if product changes or improvements
are required. Moreover, new industry standards might redefine the products that we or our licensees are able to
sell, especially if these products are only in the prototype stage of development. If product changes or
improvements are required, success in marketing these products by us or our licensees and achieving profitability
from these products could be delayed or halted. We also may be required to fund any changes or improvements
out of operating income, which could adversely affect our profitability.

(13) We may not be able to adequately protect or enforce our intellectual property, and we may be subject to
infringement claims and other litigation, which could adversely affect our business.

Our success depends in part on licensing our proprietary technology. To protect our intellectual property

portfolio, we rely on a combination of patent, copyright, trademark and trade secret rights, confidentiality
procedures and licensing arrangements. Unlicensed copying and use of our intellectual property or infringement
of our intellectual property rights may result in the loss of revenue to us. Although we devote significant
resources to developing and protecting our technologies, and evaluating potential competitors of our technologies
for infringement of our intellectual property rights, these infringements may nonetheless go undetected or may
arise in the future.

We face risks associated with our patent position, including the potential need from time to time to engage

in significant legal proceedings to enforce our patents, the possibility that the validity or enforceability of our
patents may be challenged, and the possibility that third parties will be able to compete against us without
infringing our patents. Our recently resolved litigation with Verance, which brought a declaratory judgment
action alleging that certain of our patents are invalid or not infringed, is an example. Budgetary concerns may
cause us not to file or continue litigation against known infringers of our patent rights, or may cause us not to file
for, or pursue, patent protection for all of our inventive technology, in jurisdictions where they may have value.
Some governmental entities that might infringe our intellectual property rights may enjoy sovereign immunity
from such claims. Failure to reliably enforce our patent rights against infringers may make licensing more
difficult. If we fail to protect our intellectual property rights and proprietary technology adequately, if there are
changes in applicable laws that are adverse to our interests, or if we become involved in litigation relating to our
intellectual property rights and proprietary technology or relating to the intellectual property rights of others, our
business could be seriously harmed because the value ascribed to our intellectual property could diminish and
result in a lower stock price, or we may incur significant costs in bringing legal proceedings against third parties
who are infringing our patents.

Effective protection of intellectual property rights may be unavailable or limited. Patent protection
throughout the world is generally established on a country-by-country basis. We have applied for patent
protection in the U.S. and in various other countries. We do not assure you, however, that pending patents will be
issued or that issued patents will be valid or enforceable. Failure to obtain these patents or failure to enforce those
patents that are obtained may result in a loss of revenue to us. We do not assure you that the protection of our
proprietary rights will be adequate or that our competitors will not independently develop similar technologies,
duplicate our services or design around any of our patents or other intellectual property rights.

In the ordinary course of building strategic business relationships with potential partners we may encounter

companies that we believe are infringing on our patent portfolio. When we encounter these companies we believe
are infringing, we try to negotiate a license to our patents. If we are unable to negotiate a license and continue to
believe they are infringing on our patents, we may file a lawsuit and incur legal fees in the process.

Patents have finite lives, and our ability to continue to commercially exploit our patents is limited to the

term of the patents. Our earliest patents began expiring in July 2012. The size and strength of our portfolio

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depends on the number of patents that have been granted, offset by the number of patents that expire, in any
given year. We continue to grow our patent portfolio, but we do not assure you that we will be able to exploit
newer patents to the extent that we have our earlier patents.

We are the exclusive licensee under some third-party patents, and may need the assistance of these parties if

we choose to enforce any of these patent rights. The cooperation of these third parties cannot be assured.
Although we rely on some of these technologies for our products or for our licenses to third parties to date, the
licensed patents have not been material to our operations.

As more companies engage in business activities relating to digital watermarking, and develop

corresponding intellectual property rights, it is increasingly likely that claims may arise which assert that some of
our products or services infringe upon other parties’ intellectual property rights. These claims could subject us to
costly litigation and divert management resources. These claims may require us to pay significant damages, cease
production of infringing products, terminate our use of infringing technology or develop non-infringing
technologies. In these circumstances, continued use of our technology may require that we acquire licenses to the
intellectual property that is the subject of the alleged infringement, and we might not be able to obtain these
licenses on commercially reasonable terms or at all. Our use of protected technology may result in liability that
threatens our continuing operation.

Some of our contracts include indemnity and similar provisions regarding our non-infringement of third-

party intellectual property rights. As deployment of our technology increases, and more companies enter our
markets, the likelihood of a third party lawsuit resulting from these provisions increases. If an infringement arose
in a context governed by such a contract, we may have to refund to our customer amounts already paid to us or
pay significant damages, or we may be sued by the party whose intellectual property has allegedly been infringed
upon.

As part of our confidentiality procedures, we generally enter into non-disclosure agreements with our
employees, directors, consultants and corporate partners, and attempt to control access to and distribution of our
technology, solutions, documentation and other proprietary information. Despite these procedures, third parties
could copy or otherwise obtain and make unauthorized use of our technology, solutions or other proprietary
information or independently develop similar technologies, solutions or information. The steps that we have
taken to prevent misappropriation of our solutions, technology or other proprietary information may not succeed.

(14) If our revenue models and pricing structures relating to products and services that are under
development do not gain market acceptance, the products and services may fail to attract or retain
customers and we may not be able to generate new revenue or sustain existing revenue.

Some of our business involves embedding digital watermarks in traditional and digital media, including
secure documents, audio, video and imagery, and licensing our intellectual property. Our revenue stream is based
primarily on a combination of development, consulting, subscription and license fees from a variety of media
identification and management applications. We also launched our Digimarc Discover initiative during 2011,
which incorporates new business and pricing models for licensing access to our online services portal and value
added service providers. We have not fully developed revenue models for some of these future digital
watermarking applications and licensing endeavors. Because some of our products and services are not yet well-
established in the marketplace, and because some of these products and services will not directly displace
existing solutions, we cannot be certain that the pricing structure for these products and services will gain market
acceptance or be sustainable over time or that the marketing for these products and services will be effective.

(15) If we are unable to respond to regulatory or industry standards effectively, or if we are unable to
develop and integrate new technologies effectively, our growth and the development of our products and
services could be delayed or limited.

Our future success will depend in part on our ability to enhance and improve the responsiveness,

functionality and features of our products and services, and those of our business partners, in accordance with

14

regulatory or industry standards. Our ability to remain competitive will depend in part on our ability to influence
and respond to emerging industry and governmental standards in a timely and cost-effective manner. If we are
unable to influence these or other standards or respond to these standards effectively, our growth and the
development of various products and services could be delayed or limited.

Our market is characterized by new and evolving technologies. The success of our business will depend on

our ability to develop and integrate new technologies effectively and address the increasingly sophisticated
technological needs of our customers in a timely and cost-effective manner. Our ability to remain competitive
will depend in part on our ability to:

•

•

•

enhance and improve the responsiveness, functionality and other features of the products and services
we offer or plan to offer;

continue to develop our technical expertise; and

develop and introduce new services, applications and technologies to meet changing customer needs
and preferences and to integrate new technologies.

We do not assure you that we will be successful in responding to these technological and industry
challenges in a timely and cost-effective manner. If we are unable to develop or integrate new technologies
effectively or respond to these changing needs, our margins could decrease, and our release of new products and
services and the deployment of our watermarking technology could be adversely affected.

(16) We may need to retain additional employees or contract labor in the future in order to take advantage
of new business opportunities arising from increased demand, which could increase costs and impede our
ability to achieve or sustain profitability in the short term.

We have staffed our company with the intent of achieving and sustaining profitability. Our current staffing
levels could affect our ability to respond to increased demand for our services. In addition, to meet any increased
demand and take advantage of new business opportunities in the future, we may need to increase our workforce
through additional employees or contract labor. Although we believe that increasing our workforce would
potentially support anticipated growth and profitability, it would increase our costs. If we experience such an
increase in costs, we may not succeed in achieving or sustaining profitability in the short term.

(17) The terms and conditions of our contracts could subject us to damages, losses and other expenses if we
fail to meet delivery and other performance requirements.

Our service contracts typically include provisions imposing:

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•

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development, delivery and installation schedules and milestones;

customer acceptance and testing requirements; and

other performance requirements.

To the extent these provisions involve performance over extended periods of time, risks of noncompliance

may increase. From time to time we have experienced delays in system implementation, timely acceptance of
programs, concerns regarding program performance and other contractual disputes. If we fail to meet contractual
milestones or other performance requirements as promised, or to successfully resolve customer disputes, we
could incur liability for damages, as well as increased costs, lower margins, or compensatory obligations in
addition to other losses, such as harm to our reputation. Any unexpected increases in costs to meet our
contractual obligations or any other requirements necessary to address claims and damages with regard to our
customer contracts could have a material adverse effect on our business and financial results.

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(18) Products deploying our technology could have unknown defects or errors, which may give rise to
claims against us, divert application of our resources from other purposes or increase our project
implementation and support costs.

Products and services as complex as those we offer or develop may contain undetected defects or errors.

Furthermore, we often provide complex implementation, integration, customization, consulting and other
technical services in connection with the implementation and ongoing maintenance of our products. Despite
testing, defects or errors in our products and services may occur, which could result in delays in the development
and implementation of products and systems, inability to meet customer requirements or expectations in a timely
manner, loss of revenue or market share, increased implementation and support costs, failure to achieve market
acceptance, diversion of development resources, injury to our reputation, increased insurance costs, increased
service and warranty costs and warranty or breach of contract claims. Although we attempt to reduce the risk of
losses resulting from warranty or breach of contract claims through warranty disclaimers and liability limitation
clauses in our sales agreements when we can, these contractual provisions are sometimes not included and may
not be enforceable in every instance. If a court refuses to enforce the liability limiting provisions of our contracts
for any reason, or if liabilities arise that were not contractually limited or adequately covered by insurance, the
expense associated with defending these actions or paying the resultant claims could be significant.

(19) The security systems used in our product and service offerings may be circumvented or sabotaged by
third parties, which could result in the disclosure of sensitive information or private personal information
or cause other business interruptions that could damage our reputation and disrupt our business.

Our business relies on computers and other information technologies, both internal and at customer

locations. The protective measures that we use may not prevent security breaches, and failure to prevent security
breaches may disrupt our business, damage our reputation, and expose us to litigation and liability. A party who
is able to circumvent security measures could misappropriate sensitive or proprietary information or materials or
cause interruptions or otherwise damage our products, services and reputation, and the property of our customers.
If unintended parties obtain sensitive data and information, or create bugs or viruses or otherwise sabotage the
functionality of our systems, we may receive negative publicity, incur liability to our customers or lose the
confidence of our customers, any of which may cause the termination or modification of our contracts. Further,
our insurance coverage may be insufficient to cover losses and liabilities that may result from these events.

In addition, we may be required to expend significant capital and other resources to protect ourselves
against the threat of security breaches or to alleviate problems caused by these breaches. Any protection or
remedial measures may not be available at a reasonable price or at all, or may not be entirely effective if
commenced.

(20) We are periodically involved in the ordinary course of business in litigation, and an adverse resolution
of such litigation may adversely affect our business, financial condition, results of operations, and cash
flows.

From time to time, in our normal course of business, we are a party to various legal claims, actions and
complaints. As part of our patent licensing program, we bring claims or counterclaims of patent infringement to
enforce our patent rights. Given the uncertain nature of litigation, we are not able to estimate the amount or range
of gain or loss that could result from an outcome of litigation. Litigation can be expensive, lengthy, and
disruptive to normal business operations. The results of complex legal proceedings are often uncertain and
difficult to predict. We could incur costs in excess of any currently established accruals and, to the extent
available, excess liability insurance. An unfavorable outcome in any legal proceedings could have a material
adverse effect on our business, financial condition, results of operations, and cash flows.

16

RISKS RELATED TO OUR CAPITAL STOCK

(21) Our common stock price may be volatile, and you could lose all or part of your investment in shares of
our common stock.

The price of shares of our common stock may fluctuate as a result of changes in our operating performance
or prospects and other factors. Some specific factors that may have a significant effect on the price of shares of
our common stock include:

•

•

•

•

•

•

•

•

•

•

•

•

the public’s reaction to our public disclosures;

actual or anticipated changes in our operating results or future prospects;

potential changes from originally reported royalties by customers resulting from an audit performed by
us or a third party, or self-corrected by the customer;

strategic actions by us or our competitors, such as acquisitions or restructurings;

impact of acquisitions on our liquidity and financial performance;

new laws or regulations or new interpretations of existing laws or regulations applicable to our
business;

changes in accounting standards, policies, guidance, interpretations or principles applicable to us;

conditions of the industry as a result of changes in financial markets or general economic or political
conditions;

the failure of securities analysts to cover our common stock in the future, or changes in financial
estimates by analysts;

changes in analyst recommendations or earnings estimates regarding us, other comparable companies
or the industry generally, and our ability to meet those estimates;

future issuances of our common stock or the perception that future sales could occur; and

volatility in the equity securities market.

(22) Our common stock price may increase or decrease on material news or developments.

As a thinly-traded microcap company, volatility in the equity securities market may disproportionately

affect swings in our stock price, upward and downward, on positive and negative developments. Over the past
year, we have had significant fluctuations, primarily downward push on our stock price and market capitalization
despite positive developments, including the $8.0 million past due royalties payment from Verance received in
the first quarter of 2012 in connection with the resolution of our litigation. In contrast, in connection with our
arrangement with IV, after the second quarter of 2013, the quarterly installments on the license issue fee end, and
we are not able to reasonably estimate the future cash flow impact of any profit sharing we may earn from IV,
which may or may not have an effect on our stock price. We suspect that the effects of computerized trading also
exacerbate fluctuations in our stock price.

(23) Our corporate governance documents, our rights agreement and Oregon law may delay or prevent an
acquisition of us that shareholders may consider favorable, which could decrease the value of your shares.

Our articles of incorporation and bylaws and Oregon law contain provisions that could make it more
difficult for a third party to acquire us without the consent of our board of directors. These provisions include
supermajority voting requirements for shareholders to amend our organizational documents and limitations on
actions by our shareholders by written consent. In addition, our board of directors has the right to issue preferred
stock without shareholder approval, which could be used to dilute the stock ownership of a potential hostile
acquirer. On July 31, 2008, our Board of Directors adopted a rights agreement pursuant to which one one-

17

hundredth (1/100) of a preferred stock purchase right will be issued for each outstanding share of our common
stock. In general terms, our rights agreement works by imposing a significant penalty upon any person or group
that acquires 15% or more of our outstanding common stock without the approval of our Board of Directors.
Oregon law also restricts the ability to vote shares of stock acquired in a transaction that causes the acquiring
person to control at least one-fifth, one-third or one-half of the votes entitled to be cast in the election of
directors. Shares acquired in a control share acquisition have no voting rights except as authorized by a vote of
the shareholders. Although we believe these provisions protect our shareholders from coercive or otherwise
unfair takeover tactics and thereby provide for an opportunity to receive a higher bid by requiring potential
acquirers to negotiate with our board of directors, these provisions apply even if the offer may be considered
beneficial by some shareholders.

ITEM 1B: UNRESOLVED STAFF COMMENTS

None.

ITEM 2: PROPERTIES

We lease our principal administrative, marketing, research, and intellectual property development facility,

which is approximately 46,000 square feet in size and located in Beaverton, Oregon. In May 2010 we entered
into an amendment with the landlord to extend the length of our facilities lease through August 2016.

We assumed the existing facilities lease agreement for Attributor in San Mateo, California which is
approximately 3,500 square feet in size. The original lease term has been extended through April 2013 and we
are currently in negotiations to establish a new agreement with the landlord.

See Note 10 of our Notes to Consolidated Financial Statements for further lease related disclosures.

ITEM 3: LEGAL PROCEEDINGS

We are subject from time to time to legal proceedings and claims arising in the ordinary course of business

Our newly acquired subsidiary, Attributor, is a defendant in a patent infringement lawsuit brought by Blue

Spike, LLC (E.D. Texas, Civil Action No: 6:12-cv-540). The case was brought against Attributor in August
2012, and was consolidated with other lawsuits brought by Blue Spike into Civil Action No. 6:12-cv-00499.

Blue Spike asserted infringement by Attributor of four patents. Attributor filed an answer denying that it has
infringed any valid claim of the patents in suit, and asserting specified defenses, including non-infringement and
invalidity.

The court is consolidating cases that Blue Spike brought against over sixty defendants into one case. After

that process is complete, a schedule should be set.

Blue Spike has not alleged a specific amount of monetary damages in its Complaint.

ITEM 4: MINE SAFETY DISCLOSURES

Not applicable.

18

PART II

ITEM 5: MARKET FOR REGISTRANT’S COMMON EQUITY, RELATED STOCKHOLDER

MATTERS AND ISSUER PURCHASES OF EQUITY SECURTIES

Our common stock began trading on the Nasdaq Stock Market LLC in October 2008 under the symbol
“DMRC.” The closing price of our common stock on the Nasdaq Global Market was $22.94 on February 15,
2013. The following table lists the high and low sales prices of our common stock for the periods indicated, as
reported by The Nasdaq Global Market.

Year Ended December 31,

2012

2011

High

Low

High

Low

First quarter . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Second quarter . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Third quarter . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Fourth quarter . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$32.10
$30.25
$28.05
$22.80

$24.34
$23.55
$21.06
$17.68

$31.55
$35.47
$43.82
$29.31

$24.03
$24.58
$25.38
$21.00

At February 15, 2013, we had 210 shareholders of record of our common stock, as shown in the records of

our transfer agent. Since many holders hold shares in “street name,” we believe that there is a significantly larger
number of beneficial owners of our common stock than the number of record holders.

No dividends were declared or paid on our capital stock during the year end December 31, 2011. For the
year end December 31, 2012, our Board of Directors declared and paid the following dividends per common
share (thousandths, except per share data):

Declaration Date

Dividend Per
Common Share

Record Date

Total
Amount

Payment Date

April 26, 2012 . . . . . . . . . . . . . . . . . . . . . . . .
July 26, 2012 . . . . . . . . . . . . . . . . . . . . . . . . .
October 23, 2012 . . . . . . . . . . . . . . . . . . . . . .

$0.11
$0.11
$0.11

May 11, 2012
August 10, 2012
November 6, 2012

$779 May 25, 2012
$784 August 24, 2012
$783 November 20, 2012

In November 2011, our Board of Directors approved a stock repurchase programs authorizing the purchase,

at the discretion of management, of shares of up to $5.0 million of our common stock for a one year period
through periodic open-market or private transactions at then-prevailing market prices. In December 2012, the
program was extended through December 31, 2013. As of December 31, 2012, we had repurchased 43,293 shares
under this program at an aggregate purchase price of $1.0 million.

On January 26, 2011, the Company repurchased 552,536 shares of its common stock from Koninklijke
Philips Electronics, N.V., in a privately negotiated transaction. The shares were purchased for an aggregate price
of $14.9 million, including transaction fees.

In addition to the stock repurchase program described above, we withhold (repurchase) shares of common

stock in connection with the vesting of restricted shares from time to time, and we repurchase shares in
connection with stock option exercises, to cover the exercise prices and taxes. For the three-month period ended
December 31, 2012, we withheld 10,737 shares in connection with stock option exercises for an aggregate
purchase price of $212.

19

The following table sets forth information regarding purchases of our equity securities during the three-

month period ended December 31, 2012:

Period

Month 1

(a)
Total number of
shares
purchased (1)

(b)
Average price
paid per
share (1)

(c)
Total number of
shares
purchased as
part of publicly
announced plans
or programs

(d)
Approximate
dollar value)
of shares
that may yet
be purchased
under the plans
or programs

October 1, 2012 to October 31, 2012 . . . . . . . . .

9,192

$19.52

Month 2

November 1, 2012 to November 30, 2012 . . . . .

8,360

$20.37

—

—

Month 3

December 1, 2012 to December 31, 2012 . . . . .

Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

11,577

29,129

$18.94

$19.53

10,690

10,690

$4.2 million

$4.2 million

$4.0 million

(1)

Includes 18,439 fully vested restricted stock shares of common stock withheld (purchased) by us in
satisfaction of required withholding tax liability and 10,690 common stock repurchased under the stock
repurchase program.

20

STOCK PERFORMANCE GRAPH

The following graph compares the performance of our common stock with the performance of (i) the

Nasdaq U.S. Index and (ii) a peer group selected by us. The comparison assumes $100 was invested on
October 17, 2008, the first day of trading in our common stock at the closing price on that date and in each of the
two indices at the closing price on that date, and assumes reinvestment of any dividends. We believe that the
companies in the peer group are comparable to us in terms of line-of-business, market capitalization, revenue,
and number of employees, and therefore, comprise an appropriate peer group for purposes of comparing stock
performance. The comparisons in the graph are based on historical data and are not indicative of, nor intended to
forecast, future performance of our common stock.

Comparison of Cumulative Total Return

$350

$300

$250

$200

$150

$100

$50

$0
10/17/08

12/31/08

12/31/09

12/31/10

12/31/11

12/31/12

Digimarc Corporation

Nasdaq Index

Peer Group

Company Name / Index

Base
Period
10/17/08

INDEXED RETURNS
Years Ending

12/31/08

12/31/09

12/31/10

12/31/11

12/31/12

Digimarc Corporation . . . . . . . . . . . . . . . . . . . . . . . . .
Nasdaq Index . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Peer Group . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

100
100
100

106.03
92.15
88.34

158.62
128.39
135.54

317.57
151.91
208.44

252.80
153.96
179.89

222.45
172.93
204.43

21

Companies included in the Peer Group index of the stock performance graph are as follows(1):

8X8 INC
CALLIDUS SOFTWARE INC
DTS INC
GLU MOBILE INC
GUIDANCE SOFTWARE

IMMERSION CORPORATION
KEYNOTE SYSTEMS INC
ORBCOMM INC
PDF SOLUTIONS INC
PERVASIVE SOFTWARE INC

PROS HOLDDINGS INC
SUPPORT.COM INC
WAVE SYSTEMS CORP
ZIX CORPORATION

(1) The peer group does not include seven companies from our 2011 peer group: DemandTec Inc., which was
acquired in 2012; and Bitstream Inc., Ditech Networks Inc., Insignia Systems Inc., Selectica Inc., Versant
Corp. and Warwick Valley Telephone Co., each of which no longer meet the criteria to be included in our
peer group.

ITEM 6: SELECTED FINANCIAL DATA

The selected financial data set forth below should be read in conjunction with the consolidated financial
statements and the notes to the consolidated financial statements and “Management’s Discussion and Analysis of
Financial Condition and Results of Operations,” which are included elsewhere in this report.

On August 1, 2008, Old Digimarc (“predecessor”) spun off its wholly owned subsidiary, DMRC LLC,
which was formed in anticipation of the spin-off and held all of the assets and liabilities of Old Digimarc’s
Digital Watermarking Business. We changed our name back to Digimarc Corporation shortly after the spin-off.

Until August 1, 2008, we were a wholly owned subsidiary of DMRC LLC, which immediately prior to the

spin-off was a wholly owned subsidiary of Old Digimarc. DMRC LLC was formed in Delaware on June 18,
2008, in anticipation of the spin-off of the Digital Watermarking Business. Prior to the spin-off, in a transaction
which we refer to as the restructuring, Old Digimarc contributed all of the assets and liabilities related to its
Digital Watermarking Business, together with all of Old Digimarc’s cash, including cash received upon the
exercise of stock options, to DMRC LLC. The restructuring did not result in the loss of any significant Digital
Watermarking Business customers or contracts.

Following the restructuring, all of the limited liability company interests of DMRC LLC were transferred to
a newly created trust for the benefit of Old Digimarc record holders on the basis of one limited liability company
interest of DMRC LLC for every three and one-half shares of Old Digimarc common stock held by the
shareholder as of the spin-off record date and time. DMRC LLC then merged with and into DMRC Corporation,
and each limited liability company interest of DMRC LLC was converted into one share of common stock of
DMRC Corporation. After completion of the acquisition of Old Digimarc by L-1, DMRC Corporation changed
its name to Digimarc Corporation. As a result, upon effectiveness of the Form 10 on October 16, 2008, each Old
Digimarc record holder received one share of Digimarc common stock for every three and one-half shares of Old
Digimarc common stock held by the shareholder as of the spin-off record date and time, and we became an
independent, publicly-traded company owning and operating the Digital Watermarking Business.

22

The following tables set forth our selected financial information as of and for each of the years in the five-

year period ended December 31, 2012, which has been derived from audited financial statements as of
December 31, 2012, 2011, 2010, 2009 and 2008, and as of August 1, 2008, and years ended December 31, 2012,
2011, 2010 and 2009; and for the periods August 2, 2008 through December 31, 2008 and January 1, 2008
through August 1, 2008. The selected predecessor financial information presented may not reflect the results of
operations or financial condition that would have resulted had we been operating as an independent, publicly-
traded company during the period presented.

Statement of Operations Data (1)

Successor Successor

Successor

Successor

Successor

Predecessor (2)

Total*

Year Ended
December 31,

Year Ended
December 31,

2012

2011

2010

2009

Period
August 2, 2008
through
December 31,
2008

Period
January 1,
2008
through
August 1,
2008

2008

85%

Revenue . . . . . . . . . . . . . . . $44,375 $36,039
Gross profit percentage . . .
Operating income (loss) . . . $14,594 $ 6,389
Net income (loss) . . . . . . . . $ 8,272 $ 5,656
Earnings (loss) per
common share:
Net income (loss) per

81%

$31,150

$19,071

$7,832

$11,950

$19,782

78%

67%

70%

69%

70%

$ 6,151
$ 4,174

$ (2,565)
$ (2,757)

$ (357)
76
$

$
836
$ 1,415

$
479
$ 1,491

common share—basic . . $

1.16 $

0.84

$

0.59

$ (0.39)

$ 0.01

Net income (loss) per

common
share—diluted . . . . . . . . $

Weighted average common
shares outstanding—
basic . . . . . . . . . . . . . . . .
Weighted average common
shares outstanding—
diluted . . . . . . . . . . . . . .

Cash dividends declared

1.12 $

0.76

$

0.55

$ (0.39)

$ 0.01

6,757

6,741

7,120

7,140

7,156

6,989

7,430

7,623

7,140

7,156

per common share . . . . . $

0.33 $ — $ — $ —

$ —

Pro-forma earnings (loss)
per common share:
Net income (loss) per

common share—basic
and diluted . . . . . . . . . . .
Weighted average common
shares outstanding—
basic and diluted . . . . . .

*

Used for comparative purposes

$

0.20

$

0.21

7,143

7,143

23

Balance Sheet Data (1)

Successor

Successor

Successor

Successor

Successor

Predecessor (2)

As of December 31,

2012

2011

2010

2009

2008

Cash, cash equivalents and short-

term marketable securities . . . . . . . . . . . .
Long-term marketable securities . . . . . . . . .
Total assets . . . . . . . . . . . . . . . . . . . . . . . . . .
Long-term liabilities . . . . . . . . . . . . . . . . . .
Redeemable preferred stock . . . . . . . . . . . .

$32,269
$ 6,787
$57,331
673
$
50
$

$25,663
$ 7,715
$45,793
464
$
50
$

$34,781
$11,163
$55,765
525
$
50
$

$40,168
$42,786
$ — $ 5,744
$52,441
$50,483
257
$
99
$
50
$
50
$

As of
August 1,
2008

$54,749
$ —
$64,111
$
237
$ —

(1) The Old Digimarc/L-1 merger agreement provided that all cash and cash equivalents, short-term marketable
securities and restricted cash, collectively referred to as the aggregate cash, of Old Digimarc was treated as
cash retained by Digimarc in its carved-out financial statements. As a result, the presentation of the financial
statements and operating data of Digimarc during the carve-out periods reflect the cash flow of Old
Digimarc, including its Secure ID Business, combined with Digimarc.

(2) The predecessor financial statements include certain accounts of Old Digimarc and the assets, liabilities and
results of operations of Old Digimarc’s Digital Watermarking Business that were separated, or “carved-
out,” from Old Digimarc. The operating expenses included in the predecessor financial statements include
proportional allocations of various shared services common costs of Old Digimarc because specific
identification of the expenses was not practicable. The common costs include expenses from Old Digimarc
related to various operating shared services cost centers, including: executive, finance and accounting,
human resources, legal, marketing, intellectual property, facilities and information technology. Management
believes that the assumptions underlying the predecessor financial statements are reasonable.

The financial information in the predecessor financial statements does not include all of the expenses that
would have been incurred had the predecessor been a separate, stand-alone public entity. As such, the
predecessor financial information does not reflect the financial position, results of operations and cash flows
of Digimarc’s current business had the predecessor operated as a separate, stand-alone public entity during
the period presented in the predecessor financial statements. Additionally, the predecessor financial
statements include proportional allocations of various shared services common costs of Old Digimarc
because specific identification of these expenses was not practicable. Operating costs of Digimarc on a
stand-alone basis have been higher than those allocated to the predecessor operations under the shared
services methodology applied in the predecessor financial statements. Consequently, the financial position,
results of operations and cash flows reflected in the predecessor financial statements may not be indicative
of those that would have been achieved had the predecessor operated as a separate, stand-alone entity for the
period reflected in the predecessor financial statements.

24

ITEM 7: MANAGEMENT’S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND

RESULTS OF OPERATIONS

The following Management’s Discussion and Analysis of Financial Condition and Results of Operations
contains forward-looking statements relating to future events or the future financial performance of Digimarc,
which involve risks and uncertainties. Our actual results could differ materially from those anticipated in these
forward-looking statements. Please see the discussion regarding forward-looking statements included at the end
of this discussion, under the caption “Forward-Looking Statements” and Item 1A, “Risk Factors” for a
discussion of some of the uncertainties, risks and assumptions associated with these statements.

The following discussion should be read in conjunction with our consolidated financial statements and the

related notes and other financial information appearing elsewhere in this Annual Report on Form 10-K.

All dollar amounts are in thousands, unless otherwise noted.

Overview

Digimarc Corporation enables governments and enterprises around the world to give digital identities to
media and objects that computers can sense and recognize and to which they can react. Our technology provides
the means to infuse persistent digital information, perceptible only to computers and digital devices, into all
forms of media content. The unique digital identifier placed in media generally persists with it regardless of the
distribution path and whether it is copied, manipulated or converted to a different format, and does not affect the
quality of the content or the enjoyment or other traditional uses of it. Our technology permits computers and
digital devices to quickly identify relevant data from vast amounts of media content.

Our business has further expanded in e-commerce with our recent acquisition of Attributor Corporation
(“Attributor”). Digimarc GuardianSM (formerly Attributor Guardian) software and services protect book revenue
and authors’ rights by finding, reporting on, and assisting in removing pirated content found on the Internet.
Online book piracy is a growing and global problem, and with emerging e-book standards and the growing
popularity of iPads, Kindles and other e-readers, book piracy is expected to grow dramatically. Attributor is
building a promising business in this high growth market, and possesses technical skills and market knowledge
that will complement our existing organization. We expect the acquisition to provide many strategic and financial
benefits.

Our growth strategy encompasses both our government and commercial businesses. We plan additional
investment in research and development of a commercial mobile platform that boosts device specific capabilities.

To protect our significant efforts in creating our technology, we have implemented an extensive intellectual

property protection program that relies on a combination of patent, copyright, trademark and trade secret laws,
and nondisclosure agreements and other contracts. As a result, we believe we have one of the world’s most
extensive patent portfolios in the field of digital watermarking and related fields, with greater than 1,200 U.S.
and foreign patents and pending patent applications as of December 31, 2012. We continue to develop and
broaden our portfolio of patented technology in the fields of media identification and management technology
and related applications and systems. We devote significant resources to developing and protecting our
inventions and continuously seek to identify and evaluate potential licensees for our patents.

Critical Accounting Policies and Estimates

The preparation of financial statements in accordance with accounting principles generally accepted in the

U.S. (“U.S. GAAP”) requires us to make estimates and judgments that affect the reported amounts of assets,
liabilities, revenue and expenses, and related disclosure of contingent assets and liabilities. On an on-going basis,
we evaluate our estimates, including those related to bad debts, fixed assets, goodwill, intangible assets, income
taxes, long-term service contracts, marketable securities, and contingencies and litigation. We base our estimates

25

on historical experience and on various other assumptions we believe to be reasonable in the circumstances.
Actual results may differ from these estimates under different assumptions or conditions.

Some of our accounting policies require higher degrees of judgment than others in their application. These

include revenue recognition on long-term service contracts, revenue recognition on license and subscription
arrangements, goodwill, impairments and estimation of useful lives of long-lived assets, contingencies and
litigation, patent costs, stock-based compensation and income taxes (valuation allowance). We believe the
following critical accounting policies affect our more significant judgments and estimates used in the preparation
of our consolidated financial statements:

Revenue recognition:

We derive our revenue primarily from development services and licensing of our patent portfolio:

•

Service revenue consists primarily of software development and consulting services. The majority of
service revenue arrangements are structured as time and materials consulting agreements and fixed
price consulting agreements.

• License revenue, including royalty revenue, originates primarily from licensing our technology and
patents where we receive royalties as an income stream. Subscription revenue, which includes
subscriptions for products and services, are more recurring in nature.

Revenue is recognized in accordance with Accounting Standards Codification (“ASC”) 605 “Revenue

Recognition” and 985 “Software” when the following four criteria are met:

(i)

persuasive evidence of an arrangement exists,

(ii) delivery has occurred,

(iii) the fee is fixed or determinable, and

(iv) collection is reasonably assured.

Some customer arrangements encompass multiple deliverables, such as patent license, professional services,

software subscriptions, and maintenance fees. For arrangements that include multiple deliverables, we identify
separate units of accounting at inception based on the consensus reached under ASC 605-25 “Multiple-Element
Arrangements,” which provides that revenue arrangements with multiple deliverables should be divided into
separate units of accounting if certain criteria are met. The consideration for the arrangement is allocated to the
separate units of accounting using the relative selling price method.

The relative selling price method allocates the consideration based on our specific assumptions rather than

assumptions of a marketplace participant, and any discount in the arrangement proportionally to each deliverable
on the basis of each deliverable’s selling price.

Applicable revenue recognition criteria are considered separately for each separate unit of accounting as

follows:

• Revenue from professional service arrangements is generally determined based on time and materials.
Revenue for professional services is recognized as the services are performed. Billing for services
rendered generally occurs within one month after the services are provided.

• License revenue is recognized when amounts owed to Digimarc have been earned, are fixed or

determinable (within our normal 30 to 60 day payment terms), and collection is reasonably assured. If
the payment terms extend beyond our normal 30 to 60 days, the fee may not be considered to be fixed
or determinable, and the revenue would then be recognized when installments are due.

• We record revenue from certain license agreements upon cash receipt as a result of collectability

not being reasonably assured.

26

• Our standard payment terms for license arrangements are 30 to 60 days. Extended payment terms
increase the likelihood we will grant a customer a concession, such as reduced license payments
or additional rights, rather than hold firm on minimum commitments in an agreement to the point
of losing a potential advocate and licensee of patented technology in the marketplace. Extended
payment terms on patent license arrangements are not considered to be fixed or determinable if
payments are due beyond our standard payment terms, primarily because of the risk of substantial
modification present in our patent licensing business. As such, revenue on license arrangements
with extended payment terms are recognized as fees become fixed and determinable.

•

Subscription revenue, which includes subscriptions for products and services, is generally paid in
advance and recognized over the term of the license or service period, which is generally one month to
24 months.

Deferred revenue consists of billings in advance for professional services, licenses and subscriptions for

which revenue has not been earned.

Goodwill: We account for business combinations under the acquisition method of accounting in accordance

with ASC 805, “Business Combinations,” where the total purchase price, which includes contingent
consideration, is allocated to the tangible and identified intangible assets acquired and liabilities assumed based
on their estimated fair values. The purchase price is allocated using the information currently available, and may
be adjusted, up to one year from acquisition date, after obtaining more information regarding, among other
things, asset valuations, liabilities assumed and revisions to preliminary estimates.

Contingent consideration is recorded at the acquisition date based upon the estimated fair value of the
contingent payments. The fair value of the contingent consideration is re-measured each reporting period with
any adjustments in fair value being recognized in earnings from operations.

The purchase price in excess of the fair value of the tangible and identified intangible assets acquired less

liabilities assumed is recognized as goodwill.

We review goodwill in June of each year, or on an interim basis if required, for impairment to determine if
events or changes in business conditions indicate that the carrying value of the goodwill may not be recoverable.
Such reviews assess the fair value of the assets compared to the carrying values.

Impairments and estimation of useful lives of long-lived assets: We periodically assess long-lived assets

for impairment whenever events or changes in circumstances indicate that the carrying amount of an asset may
not be recoverable, in accordance with the provisions of ASC 360 “Property, Plant and Equipment.” This
statement requires that long-lived assets, including definite-lived intangible assets, be reviewed for impairment
whenever events or changes in circumstances indicate that the carrying amount of an asset may not be
recoverable. Recoverability of assets to be held and used is measured by a comparison of the carrying amount of
an asset to future net undiscounted cash flows expected to be generated by the asset over its remaining useful life.
If such assets are considered to be impaired, the impairment to be recognized is measured by the amount by
which the carrying amount of the assets exceeds the fair value of the assets. Fair value is determined based on
discounted cash flows or appraised values, depending on the nature of the asset. Also, we periodically review the
useful lives of long-lived assets whenever events or changes in circumstances indicate that the useful life may
have changed. If the estimated useful lives of the assets do change, we adjust the depreciation or amortization
period to a shorter or longer period, based on the circumstances identified.

Contingencies and litigation: We periodically evaluate all pending or threatened contingencies or
commitments, if any, that are reasonably likely to have a material adverse effect on our operations or financial
position. We assess the probability of an adverse outcome and determine if it is remote, reasonably possible or
probable as defined in accordance with the provisions of ASC 450 “Contingencies.” If information available

27

prior to the issuance of our financial statements indicates that it is probable that an asset has been impaired or a
liability has been incurred at the date of our financial statements, and the amount of the loss, or the range of
probable loss can be reasonably estimated, then the loss is accrued and charged to operations. If no accrual is
made for a loss contingency because one or both of the conditions pursuant to ASC 450 are not met, but the
probability of an adverse outcome is at least reasonably possible, we will disclose the nature of the contingency
and provide an estimate of the possible loss or range of loss, or state that such an estimate cannot be made.

Patent costs: Costs associated with the application and award of patents in the U.S. and various other
countries are capitalized and amortized on a straight-line basis over the term of the patents as determined at
award date, which varies depending on the pendency period of the application, generally approximating
seventeen years. Capitalized patent costs, also referred to as patent prosecution costs, include internal legal labor,
professional legal fees, government filing fees and translation fees related to obtaining the Company’s patent
portfolio.

Costs associated with the maintenance and annuity fees of patents are accounted for as prepaid assets at the

time of payment and amortized over the respective periods, generally from one to four years.

These patent costs are capitalized in accordance with ASC 350 “Intangibles—Goodwill and Other,” based

on our determination that the related patents provide value through the life of the patent. However, we may
subsequently determine a patent should be abandoned or has been impaired, in which case the accumulated cost,
including maintenance fees, would be written off. Through December 31, 2012, abandonment or write-offs have
not been material either individually or in the aggregate.

Stock-based compensation: We account for stock-based compensation in accordance with ASC 718
“Compensation—Stock Compensation,” which requires the measurement and recognition of compensation for all
stock-based awards made to employees and directors including stock options and restricted stock based on
estimated fair values.

For stock options, we use the Black-Scholes option pricing model as our method of valuation. Our

determination of the fair value on the date of grant is affected by our stock price as well as assumptions regarding
a number of highly subjective variables. These variables include, but are not limited to, the expected life of the
award, our expected stock price volatility over the term of the award, the risk-free interest rate and the expected
dividend yield. Although the fair value of stock-based awards is determined in accordance with ASC 718 and
Staff Accounting Bulletin (“SAB”) No. 107 “Shared-Based Payment,” the Black-Scholes option pricing model
requires the input of highly subjective assumptions, and other reasonable assumptions could provide differing
results.

The fair value of restricted stock awards granted is based on the fair market value of our common stock on
the date of the grant (measurement date), and is recognized over the vesting period of the related restricted stock
using the straight-line method.

Income taxes (valuation allowance): We account for income taxes in accordance with ASC 740 “Income
Taxes.” Deferred income taxes reflect the net tax effects of temporary differences between the carrying amounts
of assets and liabilities for financial reporting purposes and the amounts used for income tax purposes. A
valuation allowance is required for deferred tax assets if, based on available evidence, it is more likely than not
that all or some portion of the asset will not be realized due to the inability to generate sufficient taxable income
in the period and/or of the character necessary to utilize the benefit of the deferred tax asset. The more-likely-
than-not criterion means the likelihood of realization is greater than 50 percent. When evaluating whether it is
more likely than not that all or some portion of the deferred tax asset will not be realized, we evaluate all
available evidence, both positive and negative, that may affect the realizability of deferred tax assets and that
should be identified and considered in determining the appropriate amount of the valuation allowance.

28

Results of Operations—the Years Ended December 31, 2012 and December 31, 2011

The following tables present our consolidated statements of operations data for the periods indicated.

Year Ended
December 31,
2012 (1)

Year Ended
December 31,
2011

Revenue:

Service . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
License and subscription . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total revenue . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$10,792
33,583

44,375

$12,395
23,644

36,039

Cost of revenue:

Service . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
License and subscription . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total cost of revenue . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Gross profit . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Operating expenses:

Sales and marketing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Research, development and engineering . . . . . . . . . . . . . . . . . . . . .
General and administrative . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Intellectual property . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total operating expenses . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Operating income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Net loss from joint ventures . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Interest income, net

Income before income taxes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
(Provision) benefit for income taxes . . . . . . . . . . . . . . . . . . . . . . . . . . . .

5,917
591

6,508
37,867

3,827
8,741
9,457
1,248

23,273

14,594

(1,107)
179

13,666
(5,394)

6,638
299

6,937
29,102

4,336
7,327
9,956
1,094

22,713

6,389

(2,174)
195

3,870
1,786

Net income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$ 8,272

$ 5,656

(1)

Includes the results of operations of Attributor from the date of acquisition, December 3, 2012 to the end of
the year.

29

Year Ended
December 31,
2012 (2)

Year Ended
December 31,
2011

Revenue:

Service . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
License and subscription . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

24%
76

Total revenue . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

100

Cost of revenue:

Service . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
License and subscription . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total cost of revenue . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Gross profit . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Operating expenses:

Sales and marketing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Research, development and engineering . . . . . . . . . . . . . . . . . . . . .
General and administrative . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Intellectual property . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total operating expenses . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Operating income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Net loss from joint ventures . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Interest income, net

Income before income taxes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
(Provision) benefit for income taxes . . . . . . . . . . . . . . . . . . . . . . . . . . . .

13
1

14
85

9
20
21
3

52

33

(2)
—

31
(12)

Net income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

19%

34%
66

100

18
1

19
81

12
20
28
3

63

18

(8)
1

11
5

16%

(2) Percentages do not foot due to rounding

Summary

Our revenue increased in 2012 from 2011 primarily as a result of the $8.0 million past due royalties
payment from Verance Corporation (“Verance”) received in the first quarter of 2012 in connection with the
resolution of our litigation with Verance and increased license payments from Intellectual Ventures (“IV”) and
Verance, offset by lower revenue from the joint ventures with The Nielsen Company (“Nielsen”) due to the
suspension of their operations in the first quarter of 2012.

Total operating expense increased slightly primarily as a result of increased investment in research and
development and increased stock-based compensation, due to higher headcount and an additional layer of stock-
based awards, partially offset by lower legal costs associated with the settlement of the Verance litigation in
January 2012. In 2012, we continued to invest in the marketing and enhancing of Digimarc Discover.

30

Revenue

Revenue:

Year Ended
December 31,
2012

Year Ended
December 31,
2011

Dollar
Increase
(Decrease)

Percent
Increase
(Decrease)

Service . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
License and subscription . . . . . . . . . . . . . . . . . . . . . . . . .

$10,792
33,583

Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$44,375

$12,395
23,644

$36,039

$(1,603)
9,939

$ 8,336

(13)%
42%

23%

Revenue (as % of total revenue):

Service . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
License and subscription . . . . . . . . . . . . . . . . . . . . . . . . .

Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

24%
76%

100%

34%
66%

100%

Service. Service revenue consists primarily of software development and consulting services. The majority

of service revenue arrangements are structured as time and materials consulting agreements, or fixed price
consulting agreements. The majority of our service revenue is derived from contracts with the Central Banks, IV,
Nielsen, including the joint venture TVaura LLC, and government agencies and contractors. The agreements
range from several months to several years in length, and our longer term contracts are subject to work plans that
are reviewed and agreed upon at least annually. These contracts generally provide for billing hours worked at
predetermined rates and, to a lesser extent, for cost reimbursement for third party costs and services. Increases or
decreases in the services provided under these contracts are generally subject to both volume and price changes.
The volume of work is generally negotiated at least annually and can be modified as the customer’s needs
change. We also have provisions in our longer term contracts that allow for specific hourly rate price increases
on an annual basis to account for cost of living variables. Contracts with other government agencies and
contractors are generally shorter term in nature, less linear in billings and less predictable than our longer term
contracts because the contracts with other government agencies are subject to government budgets and funding.

The decrease in service revenue was due primarily to lower activity in the joint ventures, due to the

suspension of operations, offset by increased program work from the Central Banks.

License and subscription. License revenue originates primarily from licensing our technology and patents

where we receive royalties as our income stream. The majority of license revenue is derived from contracts with
IV, Verance, Nielsen and Civolution. Subscription revenue, which includes subscriptions for products and
services, are more recurring in nature. Revenue from our licensed products have minimal associated direct costs,
and thus are highly profitable.

The increase in license and subscription revenue was due primarily to the $8.0 million past due royalties
payment from Verance received in the first quarter of 2012 in connection with the resolution of our litigation
with Verance and increased license payments from IV and Verance.

31

Revenue by geography

Revenue by geography:

Year Ended
December 31,
2012

Year Ended
December 31,
2011

Dollar
Increase

Percent
Increase

Domestic . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
International . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$30,736
13,639

Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$44,375

$22,660
13,379

$36,039

$8,076
260

$8,336

36%
2%

23%

Revenue (as % of total revenue):

Domestic . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
International . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

69%
31%

100%

63%
37%

100%

Domestic revenue increased primarily as a result higher license and royalty payments from Verance and IV,

partially offset by lower activity in the joint ventures.

International revenue increased primarily due to increased program work from the Central Banks.

We anticipate a decrease in revenue in 2013 compared to 2012 primarily due to the $8.0 million past due

lump sum royalties payment from Verance in 2012, and the quarterly license payments from IV end in May
2013; partially offset by expected revenue growth from revenues associated with our recent acquisition of
Attributor and other existing customers and from new customers as we continue to expand the marketing and
monetization of our intellectual property portfolio.

Cost of revenue

Service. Cost of service revenue primarily includes costs that are allocated from research, development and

engineering, sales and marketing and intellectual property that relate directly to performing services under our
customer contracts, and, to a lesser extent, direct costs of program delivery for both personnel and operating
expenses. Allocated costs include:

•

•

•

•

•

•

compensation, benefits, incentive compensation in the form of stock-based compensation expense and
related costs of our software developers, quality assurance personnel, product managers, business
development managers and other personnel where we bill our customers for time and materials costs;

payments to outside contractors that are billed to customers;

charges for equipment directly used by customers;

depreciation and other charges for machinery, equipment and software directly used by customers;

travel costs directly attributable to service and development contracts; and

charges for infrastructure and centralized costs of facilities and information technology.

License and subscription. Cost of license and subscription revenue primarily includes:

•

•

•

patent or software license costs for any patents licensed from third parties where the party receives a
portion of royalties or license revenue received by Digimarc;

internet service provider connectivity charges and image search data fees to support the services
offered to our subscription customers;

compensation benefits, incentive compensation in the form of stock-based compensation expense and
related costs of operations personnel and the cost of contractors to provide our new Guardian
subscription service;

32

•

•

charges for infrastructure and centralized costs of facilities and information technology; and,

amortization of capitalized patent costs.

Gross profit

Gross Profit:

Year Ended
December 31,
2012

Year Ended
December 31,
2011

Dollar
Increase
(Decrease)

Percent
Increase
(Decrease)

Service . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
License and subscription . . . . . . . . . . . . . . . . . . . . . . . .

$ 4,875
32,992

Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$37,867

$ 5,757
23,345

$29,102

$ (882)
9,647

$8,765

(15)%
41%

30%

Gross Profit (as % of related revenue components):

Service . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
License and subscription . . . . . . . . . . . . . . . . . . . . . . . .
Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

45%
98%
85%

46%
99%
81%

The decrease in service gross profit was due primarily to lower activity in the joint ventures.

The increases in license and subscription gross profit was due primarily to the payments from IV and

Verance.

The increase in total gross profit as a percentage of revenue was due primarily to changes in revenue mix
with higher license revenue, which carries a higher margin than service revenue, as a percent of total revenue.
The slight decrease in service gross profit as a percentage of revenue resulted from changes in services cost mix
provided in our various contracts. The slight decrease in license and subscription gross profit as a percentage of
revenue resulted from lower subscription margins from our Guardian product.

Operating expenses

We allocate certain costs of sales and marketing, research, development and engineering and intellectual

property to cost of service revenue when they relate directly to our customer contracts.

We record all remaining, or “residual,” costs as sales and marketing costs, research, development and

engineering, general and administrative, and intellectual property expenses.

Sales and marketing

Year Ended
December 31,
2012

Year Ended
December 31,
2011

Sales and marketing . . . . . . . . . . . . . . . . . . . . . .
Sales and marketing (as % of total revenue) . . . . .

$3,827

9%

$4,336

12%

Sales and marketing expenses consist primarily of:

Dollar
Decrease

$(509)

Percent
Decrease

(12)%

•

•

compensation, benefits and related costs of sales and marketing employees and product managers;

travel and market research costs, and costs associated with marketing programs, such as trade shows,
public relations and new product launches;

33

•

•

•

professional services and outside contractors for product and marketing initiatives;

incentive compensation in the form of stock-based compensation expense; and

charges for infrastructure and centralized costs of facilities and information technology.

The decrease in sales and marketing expenses resulted primarily from:

•

•

decreased marketing and professional fees of $0.6 million related to the introduction of our Digimarc
Discover Platform in 2011; partially offset by

increased compensation-related expenses of $0.1 million related to an additional layer of stock-based
awards.

We anticipate through 2013 that we will continue to incur sales and marketing costs at higher levels to

support ongoing sales and marketing growth initiatives.

Research, development and engineering

Research, development and engineering . . . . . . .
Research, development and engineering (as % of
total revenue) . . . . . . . . . . . . . . . . . . . . . . . . . .

Year Ended
December 31,
2012

Year Ended
December 31,
2011

$8,741

$7,327

Dollar
Increase

$1,414

Percent
Increase

19%

20%

20%

Research, development and engineering expenses arise primarily from three areas that support our business

model:

•

Fundamental Research:

•

investigation of new watermarking algorithms to increase robustness and/or computational
efficiency;

• mobile device usage models and imaging sub-systems in camera-phones;

•

•

•

•

industry conference participation and authorship of papers for industry journals;

survey and study of human and computer interaction models with a focus on mobile devices and
modeling of intent;

development of new intellectual property, including documentation of claims and production of
supporting diagrams and materials;

research in fingerprinting and other content identification technologies; and

• metadata ranking algorithms for match internet file content against reference database.

•

Platform Development:

•

tuning and optimization of implementation models to improve resistance to non-malicious attacks
and routine transformations, such as JPEG, cropping and printing;

• mobile platform creation to leverage device specific capabilities (e.g., instruction sets and

Graphics Processing Units (“GPUs”);

•

•

•

big data analytics transformation and metrics aggregation engine;

data-driven internet crawling infrastructure with policy-driven feedback loop; and

assembly of master book publishing catalog based on aggregation and reconciliation of multiple
public data sources.

34

•

Product Development:

• maintaining the Online Services Portal to provide campaign management and routing services for

the Digimarc Discover platform;

• maintaining the web-hosted image watermark embedder in support of Digimarc Discover

platform;

•

•

•

iterative development and release of the Digimarc Discover application for the iTunes and
Android marketplaces;

real-time analytics portal to support anti-piracy services for the book industry; and

consumer book discovery application based on social network connections and shared interests.

Research, development and engineering expenses consist primarily of:

•

•

•

•

•

compensation, benefits, recruiting and related costs of software and hardware developers and
quality assurance personnel;

payments to outside contractors;

the purchase of materials and services for product development;

incentive compensation in the form of stock-based compensation expense; and

charges for infrastructure and centralized costs of facilities and information technology.

The increase in research, development and engineering expense resulted primarily from:

•

•

•

increased compensation-related expenses of $1.7 million from hiring engineers and scientists in second
half of 2011 to facilitate growth in our product and service offerings, including increased investments
primarily related to the mobile device market; offset partially by

decreased recruiting expenses of $0.2 million due to lower hiring in 2012; and

decreased professional fees of $0.1 million due to increased use of internal resources for those services.

We anticipate through 2013 that we will continue to invest in research, development and engineering

expenses at higher levels to support our ongoing research and product initiatives.

General and administrative

General and administrative . . . . . . . . . . . . . . . .
General and administrative (as % of total

Year Ended
December 31,
2012

Year Ended
December 31,
2011

$9,457

$9,956

Dollar
Decrease

$(499)

Percent
Decrease

(5)%

revenue) . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

21%

28%

We incur general and administrative costs in the functional areas of finance, legal, human resources,
executive and board of directors. Costs for facilities and information technology are also managed as part of the
general and administrative processes and are allocated to this area as well as each of the areas in costs of
services, sales and marketing, research, development and engineering and intellectual property.

General and administrative expenses consist primarily of:

•

•

compensation, benefits and related costs;

third party and professional fees associated with legal, accounting, human resources and costs
associated with being a public company;

35

•

•

incentive compensation in the form of stock-based compensation expense; and

charges for infrastructure and centralized costs of facilities and information technology.

The decrease in general and administrative expenses resulted primarily from:

•

•

•

•

decreased legal fees of $1.0 million related to the litigation matter with Verance; and

decreased accounting fees of $0.2 million related to the transition to our new auditors; partially offset
by

increased compensation-related expenses of $0.6 million related to an additional layer of stock-based
awards, and

increased fees of $0.3 million related to licensee audits.

We anticipate through 2013 that we will continue to incur general and administrative expenses at

approximately existing levels while continuing to examine means to reduce general and administrative expenses
as a percentage of revenue in the longer term.

Intellectual property

Intellectual property . . . . . . . . . . . . . . . . . . . . . . .
Intellectual property (as % of total revenue) . . . .

Year Ended
December 31,
2012

Year Ended
December 31,
2011

Dollar
Increase

Percent
Increase

$1,248

$1,094

$154

14%

3%

3%

We incur intellectual property expenses that arise primarily from costs associated with documenting,

applying for, and maintaining domestic and international patents and trademarks.

Gross expenditures for intellectual property costs, before reflecting the effect of capitalized patent costs,

primarily consist of:

•

•

•

•

compensation, benefits and related costs of attorneys and legal assistants;

third party costs, including filing and governmental regulatory fees and fees for outside legal counsel
and translation costs, each incurred in the patent process;

incentive compensation in the form of stock-based compensation expense; and

charges for infrastructure and centralized costs of facilities and information technology.

Intellectual property expenses can vary from period to period based on:

•

•

the level of capitalized patent activity, and

prosecution costs and direct labor hours (salaries, payroll taxes and benefits and incentive
compensation related to our stock compensation plans) related to the patents that were exclusively
licensed to IV that are allocated to cost of revenue.

The increases in intellectual property expenses primarily resulted from increased compensation-related

expenses related to an additional layer of stock-based awards.

We anticipate through 2013 that we will continue to invest in intellectual property expenses at

approximately existing levels.

36

Stock-based compensation

Year Ended
December 31,
2012

Year Ended
December 31,
2011

Dollar
Increase

Percent
Increase

Cost of revenue . . . . . . . . . . . . . . . . . . . . . . . . . .
Sales and marketing . . . . . . . . . . . . . . . . . . . . . . .
Research, development and engineering . . . . . . .
General and administrative . . . . . . . . . . . . . . . . .
Intellectual property . . . . . . . . . . . . . . . . . . . . . . .

Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$ 603
409
840
3,148
256

$5,256

$ 593
302
560
2,568
193

$4,216

$

10
107
280
580
63

$1,083

2%
35%
50%
23%
33%

25%

The increases in stock-based compensation expense were primarily due to an additional layer of stock-based
awards. We anticipate incurring an additional $8,333 stock-based compensation expense through December 2016
for awards outstanding as of December 31, 2012.

Net loss from joint ventures

Net loss from joint ventures . . . . . . . . . . . . . . . .
Net loss from joint ventures (as % of total

Year Ended
December 31,
2012

Year Ended
December 31,
2011

$(1,107)

$(2,714)

Dollar
Decrease

$1,607

Percent
Decrease

59%

revenue) . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

(2)%

(8)%

The decreases in the net loss from joint ventures resulted primarily due to the suspension of operations of
both joint ventures in March 2012. In connection with this suspension of operations, the joint ventures accrued
estimated expenses for the first quarter’s operations and severance costs for joint venture employees. Digimarc’s
share of the one-time severance and suspension costs was approximately $500. Pursuant to the plan of
suspending operations of the joint ventures with Nielsen, in April 2012 the Company received $104 of remaining
cash from TVaura LLC and contributed $796 to TVaura Mobile LLC to fund both the first quarter’s operating
expenses as well as the suspension related costs. Payment of all expenses incurred after the suspension of
operations of each joint venture is the responsibility of the majority member.

Interest income, net

Year Ended
December 31,
2012

Year Ended
December 31,
2011

Interest income, net
. . . . . . . . . . . . . . . . . . . . . .
Interest income, net (as % of total revenue) . . . .

$179
*

$195
*

*

Less than 1%

Dollar
Decrease

Percent
Decrease

$(16)

(8)%

The decrease in interest income, net was primarily due to lower interest rates on cash and investments.

Provision for income taxes

For the year ended December 31, 2012, the provision for income taxes reflects current tax expense, deferred
tax expense and withholding tax expense in various foreign jurisdictions. The withholding taxes are computed by
our customers and paid to foreign jurisdictions on our behalf. In December 2012, we acquired 100% of the
outstanding stock of Attributor Corporation in a non-taxable transaction. Due to Attributor’s history of losses and
the inability to utilize Attributor losses to offset Digimarc income for state tax purposes, we concluded that is not

37

more likely than not that the Attributor state deferred tax assets will be realized and a full valuation allowance
has been recorded on the state deferred tax assets of Attributor.

For the year ended December 31, 2011, the provision for income taxes reflects current tax expense, deferred

tax benefit, and withholding tax expense in various foreign jurisdictions. Although there is current tax expense,
there is no current tax payable due to the utilization of excess tax benefits associated with stock compensation.
We recognized a deferred tax benefit of $2,581 during the year ended December 31, 2011 as a result of releasing
the valuation allowance on deferred tax assets. Management concluded, based on an analysis of all the facts,
including projections of future income, that it was more likely than not that all of our deferred tax assets will be
realized.

Results of Operations—the Years Ended December 31, 2011 and December 31, 2010

The following tables present our statements of operations data for the periods indicated.

Year Ended
December 31,
2011

Year Ended
December 31,
2010

Revenue:

Service . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
License and subscription . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total revenue . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$12,395
23,644

36,039

$12,324
18,826

31,150

Cost of revenue:

Service . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
License and subscription . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total cost of revenue . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Gross profit
Operating expenses:

Sales and marketing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Research, development and engineering . . . . . . . . . . . . . . . . . . . . . .
General and administrative . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Intellectual property . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total operating expenses . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Operating income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Net loss from joint ventures . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Interest income, net

Income before income taxes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
(Provision) benefit for income taxes . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

6,638
299

6,937
29,102

4,336
7,327
9,956
1,094

22,713

6,389

(2,714)
195

3,870
1,786

6,464
236

6,700
24,450

3,545
5,687
7,864
1,203

18,299

6,151

(2,180)
245

4,216
(42)

Net income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$ 5,656

$ 4,174

38

Year Ended
December 31,
2011

Year Ended
December 31,
2010

Revenue:

Service . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
License and subscription . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

34%
66

Total revenue . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

100

Cost of revenue:

Service . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
License and subscription . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total cost of revenue . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Gross profit . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Operating expenses:

Sales and marketing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Research, development and engineering . . . . . . . . . . . . . . . . . . . . .
General and administrative . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Intellectual property . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total operating expenses . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Operating income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Net loss from joint ventures . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Interest income, net

Income (loss) before income taxes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
(Provision) benefit for income taxes . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Net income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

18
1

19
81

12
20
28
3

63

18

(8)
1

11
5

16%

40%
60

100

21
1

22
78

12
18
25
4

59

19

(7)
1

13
—

13%

Summary

Our revenue increased in 2011 from 2010 primarily as a result of revenue derived from our relationships
with IV and Verance, a long-term licensee. Our revenue for 2010 included a one-time payment of license fees of
$4.5 million from Arbitron in the first quarter of 2010. The improved mix of high margin license revenue to total
revenue also contributed favorably to our higher gross profit.

Throughout 2011, we continued to invest in the development and marketing of Digimarc Discover, an
application designed for digital devices to hear, see and react to their surroundings, in developing additional
intellectual property and in our strategic initiatives. We also continued to incur legal expenses in connection with
our litigation matter with Verance. Finally, our deferred tax asset valuation reserve was reversed in the second
quarter of 2011 reflecting our determination that it was more likely than not that our deferred tax assets will be
realized in current and future periods.

39

Revenue

Revenue:

Year Ended
December 31,
2011

Year Ended
December 31,
2010

Dollar
Increase

Percent
Increase

Service . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
License and subscription . . . . . . . . . . . . . . . . . . . . . . . . . . .

$12,395
23,644

Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$36,039

$12,324
18,826

$31,150

$

71
4,818

$4,889

1%
26%

16%

Revenue (as % of total revenue):

Service . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
License and subscription . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

34%
66%

100%

40%
60%

100%

The increases in service revenue were primarily due to increased program work related to the Central Banks

and increased revenue from our relationship with IV, offset by decreased revenue from other government
customers.

The increases in license and subscription revenue were primarily attributed to revenue derived from the IV

relationship and increased royalty revenue from Verance, offset by the one-time payment of license fees from
Arbitron in the first quarter of 2010.

Revenue by geography

Revenue by geography:

Year Ended
December 31,
2011

Year Ended
December 31,
2010

Dollar
Increase

Percent
Increase

Domestic . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
International . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$22,660
13,379

Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$36,039

$19,034
12,116

$31,150

$3,626
1,263

$4,889

19%
10%

16%

Revenue (as % of total revenue):

Domestic . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
International . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

63%
37%

100%

61%
39%

100%

Domestic revenue increased primarily as a result of increased revenue derived from the IV relationship and
increased royalty revenue from Verance, offset by the one-time payment of license fees from Arbitron in the first
quarter of 2010.

International revenue increased primarily due to increased royalties from Civolution and increased service

revenue from the Central Banks.

40

Gross profit

Gross Profit:

Year Ended
December 31,
2011

Year Ended
December 31,
2010

Dollar
Increase
(Decrease)

Percent
Increase
(Decrease)

Service . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
License and subscription . . . . . . . . . . . . . . . . . . . . . . . .

$ 5,757
23,345

Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$29,102

$ 5,860
18,590

$24,450

$ (103)
4,755

$4,652

(2)%
26%

19%

Gross Profit (as % of related revenue components):

Service . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
License and subscription . . . . . . . . . . . . . . . . . . . . . . . .
Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

46%
99%
81%

48%
99%
78%

Gross profit increased primarily as a result of increased license and royalty revenues from IV and Verance,

offset by the one-time payment of license fees from Arbitron in the first quarter of 2010.

The increase in total gross profit as a percentage of revenue was due primarily to changes in revenue mix,
where higher margin license revenue was a greater percent of total revenue. The decrease in service gross profit
as a percentage of service revenue resulted primarily from a change in mix of labor resources.

Operating expenses

Sales and marketing

Year Ended
December 31,
2011

Year Ended
December 31,
2010

Dollar
Increase

Percent
Increase

Sales and marketing . . . . . . . . . . . . . . . . . . . . . . .
Sales and marketing (as % of total revenue) . . . .

$4,336

12%

$3,545

$791

22%

12%

The increases in sales and marketing expense resulted primarily from:

•

•

increased headcount and compensation-related expenses of $0.4 million from hiring additional sales
and marketing support for our mobile device market initiatives; and

increased marketing and professional fees of $0.3 million related to a number of sales initiatives,
including our Digimarc Discover Platform.

Research, development and engineering

Research, development and engineering . . . . . . .
Research, development and engineering (as % of
total revenue) . . . . . . . . . . . . . . . . . . . . . . . . . .

Year Ended
December 31,
2011

Year Ended
December 31,
2010

$7,327

$5,687

Dollar
Increase

$1,640

Percent
Increase

29%

20%

18%

The increases in research, development and engineering expense resulted primarily from increased
headcount and compensation-related expenses of $1.5 million from hiring engineers and scientists to facilitate
sales growth of our products and services, including increased investments primarily related to the mobile device
market.

41

General and administrative

General and administrative . . . . . . . . . . . . . . . . .
General and administrative (as % of total

Year Ended
December 31,
2011

Year Ended
December 31,
2010

$9,956

$7,864

Dollar
Increase

$2,092

Percent
Increase

27%

revenue) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

28%

25%

The increases in general and administrative expenses resulted primarily from:

•

•

•

increased legal fees of $1.6 million primarily related to the litigation matter with Verance;

increased compensation-related expenses of $0.5 million primarily related to an additional layer of
stock-based awards and payroll taxes related to stock option exercises; and

increased accounting fees of $0.2 million related to the transition to our new auditors that we engaged
in late 2010 for the 2010 audit.

Intellectual property

Intellectual property . . . . . . . . . . . . . . . . . . . . . .
Intellectual property (as % of total revenue) . . .

$1,094

$1,203

3%

4%

Year Ended
December 31,
2011

Year Ended
December 31,
2010

Dollar
Decrease

$(109)

Percent
Decrease

(9)%

The decreases in intellectual property expenses in 2011 compared to 2010 reflect the variable spending

levels including a greater portion of patent related costs assumed by IV as part of our 2010 licensing
arrangement.

Stock-based compensation

Year Ended
December 31,
2011

Year Ended
December 31,
2010

Dollar
Increase

Percent
Increase

Cost of revenue . . . . . . . . . . . . . . . . . . . . . . . . . .
Sales and marketing . . . . . . . . . . . . . . . . . . . . . . .
Research, development and engineering . . . . . . .
General and administrative . . . . . . . . . . . . . . . . .
Intellectual property . . . . . . . . . . . . . . . . . . . . . . .

Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$ 593
302
560
2,568
193

$4,216

$ 373
192
314
2,083
106

$3,068

$ 220
110
246
485
87

$1,148

59%
57%
78%
23%
82%

37%

The increases in stock-based compensation expense were primarily due to an additional layer of stock-based

awards. We anticipate incurring an additional $9,463 in stock-based compensation expense through December
2015 for awards outstanding as of December 31, 2011.

Net loss from joint ventures

Net loss from joint ventures . . . . . . . . . . . . . . . . .

$(2,714)

$(2,180)

$534

24%

Year Ended
December 31,
2011

Year Ended
December 31,
2010

Dollar
Increase

Percent
Increase

42

The increases in the net loss from joint ventures resulted primarily from increased litigation costs in

connection with the legal matter with Walker Digital, and increased research, development and engineering costs
for product development.

Interest income, net

Year Ended
December 31,
2011

Year Ended
December 31,
2010

Dollar
Decrease

Percent
Decrease

Interest income, net

. . . . . . . . . . . . . . . . . . . . . .

195

245

(50)

(20)%

The decreases in interest income, net was primarily due to a combination of lower balances and lower
interest earned on cash and investment balances. The lower balances primarily resulted from cash expended for
stock repurchases, net of cash provided from operations and the lower interest rates reflect continued monetary
policy set by the federal government.

Provision for income taxes

For the year ended December 31, 2011, the provision for income taxes reflects current tax expense, deferred

tax benefit, and withholding tax expense in various foreign jurisdictions. Although there is current tax expense,
there is no current tax payable due to the utilization of excess tax benefits associated with stock compensation.
We recognized a deferred tax benefit of $2,581 during the year ended December 31, 2011 as a result of releasing
the valuation allowance on deferred tax assets. Management concluded, based on an analysis of all the facts,
including projections of future income, that it was more likely than not that all of our deferred tax assets will be
realized.

For the year ended December 31, 2010, the provision for income taxes reflects withholding tax expense in

various foreign jurisdictions. The withholding taxes are computed by our customers and paid to foreign
jurisdictions on our behalf. There was no provision for income taxes related to pre-tax income because the
computed amount was completely offset with available federal and state attribute carryforwards and there was a
full valuation allowance on net deferred tax assets.

Liquidity and Capital Resources

Working capital . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Current (liquidity) ratio (1) . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Cash, cash equivalents and short-term marketable securities . .
Long-term marketable securities . . . . . . . . . . . . . . . . . . . . . . . .
Total cash, cash equivalents and all marketable securities . . . .

$33,846
10.3:1
$32,269
$ 6,787
$39,056

$26,859
8.4:1
$25,663
$ 7,715
$33,378

December 31,
2012

December 31,
2011

(1) The current (liquidity) ratio is calculated by dividing total current assets by total current liabilities.

The $5.7 million increase in cash, cash equivalents and all marketable securities at December 31, 2012 from

December 31, 2011 resulted primarily from:

•

•

•

improved operating results, driven primarily by the $8.0 million past due royalties payment from
Verance; offset by

acquisition of Attributor

payment of dividends.

43

•

•

•

investments in our business for both capital and intellectual property initiatives;

purchases of common stock related to the exercise of stock options, vesting of restricted stock and
repurchases made under our stock repurchase programs; and

higher tax payments due to improved operating results.

Financial instruments that potentially subject us to concentrations of credit risk consist primarily of cash and

cash equivalents, marketable securities, and trade accounts receivable. We place our cash and cash equivalents
with major banks and financial institutions and at times deposits may exceed insured limits. Both short- and long-
term marketable securities include federal agency notes, company notes, pre-refunded municipal bonds and
commercial paper. Our investment policy requires the portfolio to be invested to ensure that the greater of
$3 million or 7% of the invested funds will be available within 30 days notice.

Other than cash used for operating needs, which may include short-term marketable securities, our
investment policy limits our credit exposure to any one financial institution or type of financial instrument by
limiting the maximum of 5% of our cash and cash equivalents and marketable securities or $1 million, whichever
is greater, to be invested in any one issuer except for the U.S. government, U. S. federal agencies and
U.S. backed securities, which have no limits, at the time of purchase. Our investment policy also limits our credit
exposure by limiting to a maximum of 40% of our cash and cash equivalents and marketable securities, or
$15 million, whichever is greater, to be invested in any one industry category, e.g., financial or energy industries,
at the time of purchase. As a result, we believe our credit risk associated with cash and investments to be
minimal. A decline in the market value of any security below cost that is deemed to be other-than-temporary
results in a reduction in carrying amount to fair value. To determine whether an impairment is other-than-
temporary, we consider whether we have the ability and intent to hold the investment until a market price
recovery and evidence indicating that the cost of the investment is recoverable outweighs evidence to the
contrary. There have been no other-than-temporary impairments identified or recorded by us.

Cash flows from investing activities

The components of operating cash flows were:

Year Ended
December 31,
2012

Year Ended
December 31,
2011

Dollar
Increase
(Decrease)

Percent
Increase
(Decrease)

Net income . . . . . . . . . . . . . . . . . . . . . . . . . . .
Non-cash items . . . . . . . . . . . . . . . . . . . . . . . .
Changes in operating assets and liabilities . .

$ 8,272
7,708
(379)

Net cash provided by operating activities . . .

$15,601

$ 5,656
4,851
(254)

$10,253

Year Ended
December 31,
2011

Year Ended
December 31,
2010

Net income . . . . . . . . . . . . . . . . . . . . . . . . . . .
Non-cash items . . . . . . . . . . . . . . . . . . . . . . . .
Changes in operating assets and liabilities . .

$ 5,656
4,851
(254)

Net cash provided by operating activities . . .

$10,253

$ 4,174
5,892
366

$10,432

$2,616
2,857
(125)

$5,348

Dollar
Increase
(Decrease)

$ 1,482
(1,041)
(620)

$ (179)

46%
59%
(49)%

52%

Percent
Increase
(Decrease)

36%
(18)%
(169)%

(2)%

Cash flows provided by operating activities in 2012 compared to 2011 increased by $5.4 million primarily
as the result of higher net income and non-cash items. The increase in non-cash items was primarily the result of
higher stock compensation expense due to an additional layer of stock-based awards, partially offset by the
change in deferred tax assets primarily from the reversal of the valuation allowance in 2011.

44

Cash flows from investing activities

Cash flows from investing activities decreased by $15.9 million from $6.1 million of cash provided to
$9.8 million of cash used. The decrease was primarily the result of net purchases of marketable securities in 2012
compared to net maturities in 2011 and the recent acquisition of Attributor. Additionally, pursuant to the plan for
suspending operations of the joint ventures with Nielsen, in April 2012 we received $104 of remaining cash from
TVaura LLC and contributed $796 to TVaura Mobile LLC to fund both the first quarter’s operating expenses as
well as the suspension-related costs.

Cash flows from financing activities

Cash flows used in financing activities decreased $16.9 million from $19.3 million to $2.4 million. The
decrease was primarily the result of fewer purchases of common stock by the Company in the current period and
higher excess tax benefits generated on stock-based awards, partially offset by cash dividends paid.

Commitments and contingencies

In May 2010 we entered into an amendment with the landlord of our corporate offices to extend the length

of our facilities lease through August 2016 with rent payments totaling $5.3 million.

Our obligations under non-cancelable operating leases for our facilities and various equipment leases totaled

$3.3 million as of December 31, 2012 and are payable in monthly installments through August 2016.

Future cash expectations

In connection with the settlement, renewal and extension agreement with Verance, our cash flow was higher

in 2012 compared to 2011 as a result of payments of royalties from Verance in 2012. However, due to limited
access to Verance’s projected revenue, we are not able to estimate the future cash flow impact of royalty revenue
we may earn from Verance.

In connection with our arrangement with IV, our cash flow was higher in 2012 compared to 2011 as a result

of the increasing quarterly installments on the license issue fee paid in 2012. After the second quarter of 2013,
the quarterly installments on the license issue fee end. We are not able to estimate the future cash flow impact of
any profit sharing we may earn from IV.

Our Board of Directors has approved a stock repurchase program of which we have $3,998 available as of

December 31, 2012. Shares of our common stock may be purchased in the open market or through privately
negotiated transactions, subject to market conditions. This repurchase program does not obligate us to acquire
any specific number of shares or to acquire shares over any specified period of time.

On February 20, 2013, the Board of Directors declared a quarterly dividend of $0.11 per share, payable on

March 11, 2013 to shareholders of record on March 4, 2013. The aggregate amount of the quarterly dividend
payment is expected to be approximately $800.

We believe that our current cash, cash equivalents, and short-term marketable securities balances will satisfy

our projected working capital and capital expenditure requirements for at least the next 12 months. Thereafter,
we anticipate continuing to use cash, cash equivalents and marketable securities balances to satisfy our projected
working capital and capital expenditure requirements.

We may use cash resources to fund acquisitions or investments in complementary businesses, technologies
or product lines. In order to take advantage of opportunities, we may find it necessary to obtain additional equity
financing, debt financing, or credit facilities. We do not believe at this time, however, that our long-term working
capital and capital expenditures would require us to take steps to remedy any such potential deficiencies. If it
were necessary to obtain additional financing or credit facilities, we may not be able to do so, or if these funds
are available, they may not be available on satisfactory terms.

45

Contractual Obligations

Total operating lease obligations . . . . . . . . . . . . . . . . . . . . . . .

$3,331

$893

$1,810

$628

$—

Payment Due by Period

Total

Less than
1 year

1-3 years

3-5 years

More than
5 years

Off-Balance Sheet Arrangements

Other than the contractual obligations noted above, we do not have any off-balance sheet arrangements that

have or are reasonably likely to have a current or future effect on our financial condition, changes in financial
condition, revenue or expenses, results of operations, liquidity, capital expenditures or capital resources that is
material to investors.

Forward-Looking Statements

This Annual Report on Form 10-K includes “forward-looking statements” within the meaning of

Section 21E of the Securities Exchange Act of 1934 and Section 27A of the Securities Act of 1933. Words such
as “may,” “plan,” “should,” “could,” “expect,” “anticipate,” “intend,” “believe,” “project,” “forecast,”
“estimate,” “continue,” variations of such terms or similar expressions are intended to identify such forward-
looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. These forward-
looking statements, or other statements made by us, are made based on our expectations and beliefs concerning
future events impacting us, and are subject to uncertainties and factors (including those specified below), which
are difficult to predict and, in many instances, are beyond our control. As a result, our actual results could differ
materially from those expressed in or implied by any such forward-looking statements, and investors are
cautioned not to place undue reliance on such statements. We believe that the following factors, among others
(including those described in Item 1A. “Risk Factors”), could affect our future performance and the liquidity and
value of our securities and cause our actual results to differ materially from those expressed or implied by
forward-looking statements made by us:

•

•

•

•

•

•

•

•

•

•

•

•

•

concentration of revenue with few customers comprising a large majority of the revenue;

trends and expectations in revenue growth;

our future level of investment in our business, including investment in research, development and
engineering of products and technology, development of our intellectual property, the acquisition of
new customers and development of new market opportunities;

our ability to improve margins;

anticipated expenses, costs, margins, provision for income taxes and investment activities in the
foreseeable future, including estimated increases in stock-based compensation expenses;

anticipated revenue to be generated from current contracts and as a result of new programs;

variability of contracted arrangements;

our profitability in future periods;

business opportunities that could require that we seek additional financing;

the size and growth of our markets;

the existence of international growth opportunities and our future investment in such opportunities;

the source of our future revenue;

our expected short-term and long-term liquidity positions;

46

•

•

•

•

•

•

•

•

our capital expenditure and working capital requirements and our ability to fund our capital
expenditure and working capital needs through cash flow from operations;

capital market conditions, including the recent economic crisis, interest rate volatility and other
limitations on the availability of capital, which could have an impact on our cost of capital and our
ability to access the capital markets;

our use of cash, cash equivalents and marketable securities in upcoming quarters;

anticipated levels of backlog in future periods;

the success of our arrangements with Intellectual Ventures;

the success of our acquisition of Attributor Corporation;

protection, development and monetization of our intellectual property portfolio; and

other risks detailed in our filings with the Securities and Exchange Commission, including the risk
factors set forth in Item 1A. “Risk Factors.”

We believe that the factors specified above and the risk factors contained in Item 1A, among others, could
affect our future performance and the liquidity and value of our securities and cause our actual results to differ
materially from those expressed or implied by forward-looking statements made by us or on our behalf. Investors
should understand that it is not possible to predict or identify all risk factors and that there may be other factors
that may cause our actual results to differ materially from the forward-looking statements. All forward-looking
statements made by us or by persons acting on our behalf apply only as of the date of this Annual Report. We do
not undertake any obligation to publicly update or revise any forward-looking statements to reflect future events,
information or circumstances that arise after the date of the filing of this Annual Report on Form 10-K.

ITEM 7A: QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK

Our exposure to market risk for changes in interest rates relates primarily to the increase or decrease in the

amount of interest income we can earn on our investment portfolio. We do not use derivative financial
instruments in our investment portfolio. We attempt to ensure the safety and preservation of our invested
principal funds by limiting default risk, market risk and investment risk. We mitigate default risk by investing in
low-risk securities. At December 31, 2012, we had an investment portfolio of money market funds, commercial
securities and U.S. government securities, including those classified as cash and cash equivalents, and short- and
long-term marketable securities, totaling $39.1 million. The original maturities of our investment portfolio range
from 43 to 1,000 plus days with an average interest rate of 0.59%. If market interest rates were to decrease
immediately and uniformly by 10% from levels as of December 31, 2012, the decline of the fair market value of
the fixed income portfolio would not be material.

ITEM 8: FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA

Our Consolidated Financial Statements and the accompanying Notes that are filed as part of this Annual
Report are listed under Part III, Item 15, Exhibits and Financial Statement Schedules and are set forth beginning
on page F-1 immediately following the signature page of this Form 10-K.

ITEM 9: CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING AND

FINANCIAL DISCLOSURE

None

47

ITEM 9A: CONTROLS AND PROCEDURES

Evaluation of Disclosure Controls and Procedures

Our management, with the participation of our Chief Executive Officer and Chief Financial Officer, have

carried out an evaluation of the effectiveness of our disclosure controls and procedures (as defined in
Rules 13a-15(e) and 15d-15(e) of the Securities Exchange Act of 1934) as of the end of the period covered by
this Form 10-K.

Based on our evaluation, our Chief Executive Officer and Chief Financial Officer have concluded that our

disclosure controls and procedures, as of the end of the period covered by this Form 10-K, were effective in
ensuring that information required to be disclosed by us in reports that we file or submit under the Securities
Exchange Act of 1934 is (i) recorded, processed, summarized and reported within the time periods specified in
the SEC’s rules and forms, and (ii) accumulated and communicated to our management, including our principal
executive officer and principal financial officer, as appropriate to allow timely decisions regarding required
disclosure.

Management’s Report on Internal Control Over Financial Reporting

Management is responsible for establishing and maintaining adequate internal control over financial
reporting as defined in Rules 13a-15(f) and 15d-15(f) under the Securities Exchange Act of 1934. Our internal
control over financial reporting is a process designed to provide reasonable assurance regarding the reliability of
financial reporting and the preparation of financial statements for external purposes in accordance with
U.S. GAAP.

Any control system, no matter how well conceived and operated, and because of inherent limitations, can
provide only reasonable, not absolute, assurance that the objectives of the control system are met. Management is
committed to continue monitoring our internal controls over financial reporting and will modify or implement
additional controls and procedures that may be required to ensure the ongoing integrity of our consolidated
financial statements.

With the participation of our Chief Executive Officer and Chief Financial Officer, management conducted

an evaluation of the effectiveness of internal control over financial reporting based on the framework established
in Internal Control—Integrated Framework issued by the Committee of Sponsoring Organizations of the
Treadway Commission, (COSO). Based on this evaluation, management has concluded that internal control over
financial reporting was effective as of the end of the period covered by this Form 10-K based on those criteria.

We acquired Attributor Corporation (“Attributor”) on December 3, 2012. Management excluded from its

assessment of the effectiveness of our internal control over financial reporting as of December 31, 2012,
Attributor’s internal control over financial reporting associated with total assets representing 2% of Digimarc
Corporation’s total assets and revenue representing 1% of Digimarc Corporation’s revenues included in the
consolidated financial statements of Digimarc Corporation and subsidiary as of and for the year ended December
31, 2012.

There was no change in our internal control over financial reporting that occurred during the quarter ended
December 31, 2012 that has materially affected, or is reasonably likely to materially affect, our internal control
over financial reporting.

Our independent auditors have issued an audit report on the effectiveness of our internal control over

financial reporting as of December 31, 2012, which is included herein.

48

Report of Independent Registered Public Accounting Firm

The Board of Directors and Shareholders
Digimarc Corporation:

We have audited Digimarc Corporation’s internal control over financial reporting as of December 31, 2012,
based on criteria established in Internal Control—Integrated Framework issued by the Committee of Sponsoring
Organizations of the Treadway Commission (COSO). Digimarc Corporation’s management is responsible for
maintaining effective internal control over financial reporting and for its assessment of the effectiveness of
internal control over financial reporting, included in the accompanying “Management’s Report on Internal
Control Over Financial Reporting.” Our responsibility is to express an opinion on Digimarc Corporation’s
internal control over financial reporting based on our audit.

We conducted our audit in accordance with the standards of the Public Company Accounting Oversight
Board (United States). Those standards require that we plan and perform the audit to obtain reasonable assurance
about whether effective internal control over financial reporting was maintained in all material respects. Our
audit included obtaining an understanding of internal control over financial reporting, assessing the risk that a
material weakness exists, and testing and evaluating the design and operating effectiveness of internal control
based on the assessed risk. Our audit also included performing such other procedures as we considered necessary
in the circumstances. We believe that our audit provides a reasonable basis for our opinion.

A company’s internal control over financial reporting is a process designed to provide reasonable assurance
regarding the reliability of financial reporting and the preparation of financial statements for external purposes in
accordance with generally accepted accounting principles. A company’s internal control over financial reporting
includes those policies and procedures that (1) pertain to the maintenance of records that, in reasonable detail,
accurately and fairly reflect the transactions and dispositions of the assets of the company; (2) provide reasonable
assurance that transactions are recorded as necessary to permit preparation of financial statements in accordance
with generally accepted accounting principles, and that receipts and expenditures of the company are being made
only in accordance with authorizations of management and directors of the company; and (3) provide reasonable
assurance regarding prevention or timely detection of unauthorized acquisition, use, or disposition of the
company’s assets that could have a material effect on the financial statements.

Because of its inherent limitations, internal control over financial reporting may not prevent or detect
misstatements. Also, projections of any evaluation of effectiveness to future periods are subject to the risk that
controls may become inadequate because of changes in conditions, or that the degree of compliance with the
policies or procedures may deteriorate.

In our opinion, Digimarc Corporation maintained, in all material respects, effective internal control over

financial reporting as of December 31, 2012, based on criteria established in Internal Control—Integrated
Framework issued by COSO.

Digimarc Corporation acquired Attributor Corporation (Attributor) on December 3, 2012, and management

excluded from its assessment of the effectiveness of Digimarc Corporation’s internal control over financial
reporting as of December 31, 2012, Attributor’s internal control over financial reporting associated with total
assets representing 2% of Digimarc Corporation’s total assets and revenues representing 1% of Digimarc
Corporation’s revenue included in the consolidated financial statements of Digimarc Corporation and subsidiary
as of and for the year-ended December 31, 2012. Our audit of internal control over financial reporting of
Digimarc Corporation also excluded an evaluation of internal control over financial reporting of Attributor.

We also have audited, in accordance with the standards of the Public Company Accounting Oversight Board

(United States), the consolidated balance sheets of Digimarc Corporation and subsidiary as of December 31,
2012 and December 31, 2011, and the related consolidated statements of operations, shareholders’ equity, and
cash flows for each of the years in the three-year period ended December 31, 2012, and our report dated
February 22, 2013 expressed an unqualified opinion on those consolidated financial statements.

/s/ KPMG LLP

Portland, Oregon
February 22, 2013

49

ITEM 9B: OTHER INFORMATION

On December 6, 2012, we entered into a renewal and extension of the Counterfeit Deterrence System
Development and License Agreement with the Bank of International Settlements through 2024. The agreement is
attached as Exhibit 10.2 to this Annual Report on Form 10-K.

50

PART III

Certain information required by Part III of this Annual Report on Form 10-K is incorporated herein by
reference to the Proxy Statement for our 2013 annual meeting of shareholders, which we intend to file no later
than 120 days after the end of the fiscal year covered by this Annual Report on Form 10-K.

ITEM 10: DIRECTORS, EXECUTIVE OFFICERS AND CORPORATE GOVERNANCE

Code of Ethics

We have adopted a Code of Business Conduct that applies to our principal executive officer, principal

financial officer and controller, as well as a Code of Ethics for Financial Professionals that applies to our
principal financial officer and controller. We have made these codes available in the Corporate Governance
section of our website at www.digimarc.com/about/governance. If we waive, or implicitly waive, any material
provision of the codes, or substantively amend the codes, we will disclose that fact on our website within four
business days.

The other information required by this item is incorporated herein by reference to the information in the
Proxy Statement, which we intend to file with the SEC no later than 120 days after the end of the fiscal year
covered by this Annual Report on Form 10-K under the captions “Election of Directors,” “Management,” “Audit
Committee,” and “Section 16(a) Beneficial Ownership Reporting Compliance.”

ITEM 11: EXECUTIVE COMPENSATION

The information required by this item is incorporated herein by reference to the information in the Proxy
Statement, which we intend to file with the SEC no later than 120 days after the end of the fiscal year covered by
this Annual Report on Form 10-K, under the captions “Director Compensation,” “Executive Compensation,”
“Compensation Committee Interlocks and Insider Participation” and “Compensation Committee Report.”

ITEM 12: SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT

AND RELATED STOCKHOLDER MATTERS

The information required by this item is incorporated herein by reference to the information in the Proxy
Statement, which we intend to file with the SEC no later than 120 days after the end of the fiscal year covered by
this Annual Report on Form 10-K, under the captions “Security Ownership of Certain Beneficial Owners and
Management” and “Equity Compensation Plan Information.”

ITEM 13: CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS, AND DIRECTOR

INDEPENDENCE

The information required by this item is incorporated herein by reference to the information in the Proxy
Statement, which we intend to file with the SEC no later than 120 days after the end of the fiscal year covered by
this Annual Report on Form 10-K under the caption “Election of Directors—Determination of Independence,”
and “Related Person Transactions.”

ITEM 14: PRINCIPAL ACCOUNTANT FEES AND SERVICES

The information required by this item is incorporated herein by reference to the information in the Proxy
Statement, which we intend to file with the SEC no later than 120 days after the end of the fiscal year covered by
this Annual Report on Form 10-K, under the caption “Audit Fees.”

51

ITEM 15: EXHIBITS AND FINANCIAL STATEMENT SCHEDULES

(a)(1) Financial Statements

The following documents are filed as part of this Annual Report on Form 10-K:

(i) Report of Independent Registered Public Accounting Firm – KPMG LLP

(ii) Consolidated Balance Sheets as of December 31, 2012 and 2011

(iii) Consolidated Statements of Operations for the years ended December 31, 2012, 2011 and 2010

(iv) Consolidated Statements of Shareholders’ Equity for the years ended December 31, 2012, 2011 and

2010

(v) Consolidated Statements of Cash Flows for the years ended December 31, 2012, 2011 and 2010

(vi) Notes to Consolidated Financial Statements

(a)(2) Financial Statement Schedules

All schedules have been omitted since they are not required or are not applicable or the required information

is shown in the consolidated financial statements or related notes.

(a)(3) Exhibits

See the Exhibit Index at page E-1 of this Annual Report on Form 10-K.

52

SIGNATURES

Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, the registrant

has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.

DIGIMARC CORPORATION

Date: February 22, 2013

By:

/S/ MICHAEL MCCONNELL

Michael McConnell
Title: Chief Financial Officer

Pursuant to the requirements of the Securities Exchange Act of 1934, this report has been signed below by

the following persons on behalf of the registrant and in the capacities and on the dates indicated:

Signature

Title

Date

Chief Executive Officer and Chairman of

February 22, 2013

/S/ BRUCE DAVIS

Bruce Davis

/S/ MICHAEL MCCONNELL

Michael McConnell

the Board of Directors (Principal
Executive Officer)

Chief Financial Officer and Treasurer
(Principal Financial and Accounting
Officer)

February 22, 2013

February 22, 2013

February 22, 2013

February 22, 2013

February 22, 2013

/S/ PETER W. SMITH

Peter W. Smith

/S/

JAMES T. RICHARDSON
James T. Richardson

Director

Director

/S/ WILLIAM J. MILLER

Director

William J. Miller

/S/ BERNARD WHITNEY

Director

Bernard Whitney

53

DIGIMARC CORPORATION INDEX TO CONSOLIDATED FINANCIAL STATEMENTS

Report of Independent Registered Public Accounting Firm – KPMG LLP . . . . . . . . . . . . . . . . . . . . . . . . . . .
Consolidated Balance Sheets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Consolidated Statements of Operations . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Consolidated Statements of Shareholders’ Equity . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Consolidated Statements of Cash Flows . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Notes to Consolidated Financial Statements . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Page

F-2
F-3
F-4
F-5
F-6
F-7

F-1

Report of Independent Registered Public Accounting Firm

The Board of Directors and Shareholders
Digimarc Corporation:

We have audited the accompanying consolidated balance sheets of Digimarc Corporation and subsidiary as
of December 31, 2012 and 2011 and the related consolidated statements of operations, shareholders’ equity, and
cash flows for each of the years in the three-year period ended December 31, 2012. These consolidated financial
statements are the responsibility of the Company’s management. Our responsibility is to express an opinion on
these consolidated financial statements based on our audits.

We conducted our audits in accordance with the standards of the Public Company Accounting Oversight
Board (United States). Those standards require that we plan and perform the audit to obtain reasonable assurance
about whether the financial statements are free of material misstatement. An audit includes examining, on a test
basis, evidence supporting the amounts and disclosures in the financial statements. An audit also includes
assessing the accounting principles used and significant estimates made by management, as well as evaluating
the overall financial statement presentation. We believe that our audits provide a reasonable basis for our
opinion.

In our opinion, the consolidated financial statements referred to above present fairly, in all material respects,
the financial position of Digimarc Corporation and subsidiary as of December 31, 2012 and December 31, 2011,
and the results of their operations and their cash flows for each of the years in the three-year period ended
December 31, 2012, in conformity with U.S. generally accepted accounting principles.

We also have audited, in accordance with the standards of the Public Company Accounting Oversight Board
(United States), Digimarc Corporation’s internal control over financial reporting as of December 31, 2012, based
on criteria established in Internal Control—Integrated Framework issued by the Committee of Sponsoring
Organizations of the Treadway Commission (COSO) and our report dated February 22, 2013 expressed an
unqualified opinion on the effectiveness of the Company’s internal control over financial reporting.

/s/ KPMG LLP

Portland, Oregon
February 22, 2013

F-2

DIGIMARC CORPORATION

CONSOLIDATED BALANCE SHEETS
(In thousands, except share and per share data)

December 31,
2012

December 31,
2011

Current assets:

ASSETS

Cash and cash equivalents . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Marketable securities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Trade accounts receivable, net . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Other current assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total current assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Marketable securities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Property and equipment, net
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Intangibles, net . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Goodwill
Investments in joint ventures . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Deferred tax assets, net
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Other assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$ 6,866
25,403
4,216
1,016

37,501
6,787
1,453
6,721
1,114
—
3,589
166

$ 3,419
22,244
3,502
1,306

30,471
7,715
1,395
2,808
—
415
2,634
355

Total assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$57,331

$45,793

LIABILITIES AND SHAREHOLDERS’ EQUITY

Current liabilities:

Accounts payable and other accrued liabilities . . . . . . . . . . . . . . . . . . . . . . . . . . .
Deferred revenue . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$ 1,143
2,512

$

Total current liabilities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Deferred rent and other long-term liabilities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total liabilities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

3,655
673

4,328

Commitments and contingencies (Note 16)

952
2,660

3,612
464

4,076

Shareholders’ equity:
Preferred stock (par value $0.001 per share, 2,500,000 authorized, 10,000 shares

issued and outstanding at December 31, 2012 and 2011) . . . . . . . . . . . . . . . . . . . . .

50

50

Common stock (par value $0.001 per share, 50,000,000 authorized, 7,168,359 and

7,008,031 shares issued and outstanding at December 31, 2012 and
2011, respectively) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Additional paid-in capital
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Retained earnings . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total shareholders’ equity . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

7
39,869
13,077

53,003

7
34,511
7,149

41,717

Total liabilities and shareholders’ equity . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$57,331

$45,793

See Notes to Consolidated Financial Statements.

F-3

DIGIMARC CORPORATION

CONSOLIDATED STATEMENTS OF OPERATIONS
(In thousands, except per share data)

Year Ended
December 31, 2012

Year Ended
December 31, 2011

Year Ended
December 31, 2010

Revenue:

Service . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
License and subscription . . . . . . . . . . . . . . . . . . . . .

Total revenue . . . . . . . . . . . . . . . . . . . . . . . . . .

$10,792
33,583

44,375

Cost of revenue:

Service . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
License and subscription . . . . . . . . . . . . . . . . . . . . .

Total cost of revenue . . . . . . . . . . . . . . . . . . . .
Gross profit . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Operating expenses:

Sales and marketing . . . . . . . . . . . . . . . . . . . . . . . .
Research, development and engineering . . . . . . . . .
General and administrative . . . . . . . . . . . . . . . . . . .
Intellectual property . . . . . . . . . . . . . . . . . . . . . . . .

Total operating expenses . . . . . . . . . . . . . . . . .

Operating income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Net loss from joint ventures . . . . . . . . . . . . . . . . . . . . . .
Interest income, net . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Income before income taxes . . . . . . . . . . . . . . . . . . . . . .
(Provision) benefit for income taxes . . . . . . . . . . . . . . . .

5,917
591

6,508
37,867

3,827
8,741
9,457
1,248

23,273

14,594
(1,107)
179

13,666
(5,394)

$12,395
23,644

36,039

6,638
299

6,937
29,102

4,336
7,327
9,956
1,094

22,713

6,389
(2,714)
195

3,870
1,786

$12,324
18,826

31,150

6,464
236

6,700
24,450

3,545
5,687
7,864
1,203

18,299

6,151
(2,180)
245

4,216
(42)

Net income . . . . . . . . . . . . . . . . . . . . . . . . . . .

$ 8,272

$ 5,656

$ 4,174

Earnings per common share:
Net income per common share—basic . . . . . . . . . . . . . .
Net income per common share—diluted . . . . . . . . . . . . .

Weighted average common shares

$
$

1.16
1.12

$
$

0.84
0.76

$
$

0.59
0.55

outstanding—basic . . . . . . . . . . . . . . . . . . . . . . .

6,757

6,741

7,120

Weighted average common shares

outstanding—diluted . . . . . . . . . . . . . . . . . . . . . .
Cash dividends declared per common share . . . . . . . . . .

6,989
0.33

$

7,430
$ —

7,623
$ —

See Notes to Consolidated Financial Statements.

F-4

DIGIMARC CORPORATION

CONSOLIDATED STATEMENTS OF SHAREHOLDERS’ EQUITY
(In thousands, except share data)

Preferred Stock

Common Stock

Shares

Amount

Shares

Amount

Additional
Paid-in
Capital

Retained
Earnings
(Accumulated
Deficit)

Total
Shareholders’
Equity

10,000
—

$ 50
—

7,205,701
313,832

$

7
—

$ 49,283
3,045

$ (2,681)
—

$ 46,659
3,045

—

—

—
—
—

—

—

—
—
—

124,560 —

(3,450) —

(197,193) —
—
—

—
—

—

—

(5,824)
3,105

10,000
—

50
—

7,443,450

7

169,420 —

49,609
1,651

—

—

—
—

—
—

—

—

—
—

—
—

190,180 —

(18,120) —

—

—

(776,899) —
—

—

(22,048)
4,231

—
—

—
—

1,068
—

10,000
—

50
—

7,008,031

7

172,250 —

34,511
1,660

—

—

—
—

—
—
—

—

—

—
—

—
—
—

202,340 —

(12,300) —

(201,962) —
—

—

—
—
—

—
—
—

—

—

(4,760)
5,414

3,044
—
—

—

—

—
—
4,174

1,493
—

—

—

—
—

—
5,656

7,149
—

—

—

—
—

—
8,272
(2,344)

—

—

(5,824)
3,105
4,174

51,159
1,651

—

—

(22,048)
4,231

1,068
5,656

41,717
1,660

—

—

(4,760)
5,414

3,044
8,272
(2,344)

BALANCE AT

DECEMBER 31, 2009 . . . .
Exercise of stock options . . . . .
Issuance of restricted common
stock . . . . . . . . . . . . . . . . . . .

Forfeiture of restricted

common stock . . . . . . . . . . .

Purchase and retirement of

common stock . . . . . . . . . . .
Stock-based compensation . . .
Net loss . . . . . . . . . . . . . . . . . .

BALANCE AT

DECEMBER 31, 2010 . . . .
Exercise of stock options . . . . .
Issuance of restricted common
stock . . . . . . . . . . . . . . . . . . .

Forfeiture of restricted

common stock . . . . . . . . . . .

Purchase and retirement of

common stock . . . . . . . . . . .
Stock-based compensation . . .
Tax benefit from stock-based

awards . . . . . . . . . . . . . . . . .
Net income . . . . . . . . . . . . . . .

BALANCE AT

DECEMBER 31, 2011 . . . .
Exercise of stock options . . . . .
Issuance of restricted common
stock . . . . . . . . . . . . . . . . . . .

Forfeiture of restricted

common stock . . . . . . . . . . .

Purchase and retirement of

common stock . . . . . . . . . . .
Stock-based compensation . . .
Tax benefit from stock-based

awards . . . . . . . . . . . . . . . . .
Net income . . . . . . . . . . . . . . .
Cash dividends declared . . . . .

BALANCE AT

DECEMBER 31, 2012 . . . .

10,000

$ 50

7,168,359

$

7

$ 39,869

$13,077

$ 53,003

See Notes to Consolidated Financial Statements.

F-5

DIGIMARC CORPORATION

CONSOLIDATED STATEMENTS OF CASH FLOWS
(In thousands)

Cash flows from operating activities:

Net income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Adjustments to reconcile net income to net cash provided

by operating activities:

Year Ended
December 31,
2012

Year Ended
December 31,
2011

Year Ended
December 31,
2010

$

8,272

$ 5,656

$

4,174

Depreciation and amortization of property and

equipment . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Amortization and write-off of intangibles . . . . . . . . . . . . . .
Stock-based compensation . . . . . . . . . . . . . . . . . . . . . . . . . .
Net loss from joint ventures . . . . . . . . . . . . . . . . . . . . . . . . .
Deferred income taxes . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Tax benefit from stock-based awards . . . . . . . . . . . . . . . . . .
Excess tax benefit from stock-based awards . . . . . . . . . . . .
Changes in operating assets and liabilities:
Trade accounts receivable, net
. . . . . . . . . . . . . . . . . . .
Other current assets . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Other assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Accounts payable and other liabilities . . . . . . . . . . . . .
Deferred revenue . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

600
385
5,256
1,107
(284)
3,688
(3,044)

(187)
219
201
(228)
(384)

613
143
4,216
2,714
(3,640)
1,873
(1,068)

(21)
240
107
(668)
88

565
79
3,068
2,180
—
—
—

89
(473)
(32)
507
275

Cash flows from investing activities:

Net cash provided by operating activities . . . . . . .

15,601

10,253

10,432

Purchase of property and equipment
. . . . . . . . . . . . . . . . . . . . . .
Capitalized patent costs and purchased intellectual property . . . .
Investments in joint ventures, net . . . . . . . . . . . . . . . . . . . . . . . . .
Business acquisitions, net of cash acquired . . . . . . . . . . . . . . . . .
Sale or maturity of marketable securities . . . . . . . . . . . . . . . . . . .
Purchase of marketable securities . . . . . . . . . . . . . . . . . . . . . . . . .

(570)
(1,170)
(692)
(5,092)
144,214
(146,444)

(678)
(712)
(2,100)
—
74,689
(65,044)

(781)
(914)
(2,800)
—
122,176
(127,878)

Net cash provided by (used in) investing

activities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

(9,754)

6,155

(10,197)

Cash flows from financing activities:

Issuance of common stock . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Purchase of common stock . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Cash dividends paid . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Excess tax benefit from stock-based awards . . . . . . . . . . . . . . . .
Net cash used in financing activities . . . . . . . . . . .

Net increase (decrease) in cash and cash

equivalents . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Cash and cash equivalents at beginning of

period . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Cash and cash equivalents at end of period . . . . .

Supplemental disclosure of cash flow information:

Cash paid for income taxes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Supplemental schedule of non-cash investing activities:

Stock-based compensation capitalized to patent costs . . . . . . . . .

Supplemental schedule of non-cash financing activities:

Exercise of stock options . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$

$

$

$

1,660
(4,760)
(2,344)
3,044
(2,400)

3,447

3,419
6,866

1,819

108

1,651
(22,048)
—
1,068
(19,329)

3,045
(5,824)
—
—
(2,779)

(2,921)

(2,544)

6,340
$ 3,419

$

$

13

65

8,884
6,340

42

37

3,038

$

$

$

$

1,660

$ 1,651

See Notes to Consolidated Financial Statements.

F-6

DIGIMARC CORPORATION

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(In thousands, except share and per share data)

(1) Description of Business and Summary of Significant Accounting Policies

Description of Business

Digimarc Corporation (“Digimarc” or the “Company”), an Oregon corporation, enables governments and

enterprises around the world to give digital identities to media and objects that computers can sense and
recognize and to which they can react. The Company’s inventions provide the means to infuse persistent digital
information, perceptible only to computers and digital devices, into all forms of media content. The unique
digital identifier placed in media generally persists with it regardless of the distribution path and whether it is
copied, manipulated or converted to a different format, and does not affect the quality of the content or the
enjoyment or other traditional uses of it. The Company’s technology permits computers and digital devices to
quickly and reliably identify relevant data from vast amounts of media content.

Principles of Consolidation

The consolidated financial statements include the accounts of Digimarc and its wholly-owned subsidiary.

All intercompany transactions and balances have been eliminated.

Use of Estimates

The preparation of financial statements in accordance with accounting principles generally accepted in the

U.S. requires Digimarc to make estimates and judgments that affect the reported amounts of assets, liabilities,
revenue and expenses, and related disclosure of contingent assets and liabilities. Certain of the Company’s
accounting policies require higher degrees of judgment than others in their application. These include revenue
recognition on long-term license and service contracts, goodwill, impairments and estimation of useful lives of
long-lived assets, contingencies and litigation, patent costs, stock-based compensation and income taxes.
Digimarc bases its estimates on historical experience and on various other assumptions that are believed to be
reasonable in the circumstances, the results of which form the basis for making judgments about the carrying
values of assets and liabilities that are not readily apparent from other sources. Actual results may differ from
these estimates under different assumptions or conditions.

Reclassifications

Certain prior period amounts in the accompanying consolidated financial statements and notes thereto have
been reclassified to conform to current period presentation. These reclassifications had no material effect on the
results of operations or financial position for any period presented.

Cash Equivalents

The Company considers all highly liquid marketable securities with original maturities of 90 days or less at

the date of acquisition to be cash equivalents. Cash equivalents include money market funds, certificates of
deposit, commercial paper, and pre-refunded municipal bonds totaling $5,878 and $2,992 at December 31, 2012
and 2011, respectively. Cash equivalents are carried at cost or amortized cost, which approximates market.

Marketable Securities

The Company considers all investments with original maturities over 90 days that mature in less than one
year from the balance sheet date to be short-term marketable securities. Both short- and long-term marketable
securities primarily include U.S. federal agency notes, U.S. treasuries, corporate notes, pre-refunded municipal
bonds, and commercial paper. The Company’s marketable securities are classified as held-to-maturity and are
reported at amortized cost, which approximates market.

F-7

DIGIMARC CORPORATION

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
(In thousands, except share and per share data)

A decline in the market value of any security below amortized cost that is deemed to be other-than-
temporary results in a reduction in the carrying amount. The impairment is charged to earnings and a new cost
basis for the security is established. To determine whether an impairment is other-than-temporary, the Company
considers whether it has the ability and intent to hold the investment until a market price recovery and considers
whether evidence indicating that the cost of the investment is recoverable outweighs evidence to the contrary.
There have been no other-than-temporary impairments identified or recorded by the Company.

Premiums and discounts are amortized or accreted over the life of the related security as an adjustment to
yield using a method that approximates the effective interest method. Under this method, dividend and interest
income are recognized when earned.

Fair Value of Financial Instruments

Accounting Standards Certification (“ASC”) 820 “Fair Value Measurements and Disclosures” defines fair

value, establishes a framework for measuring fair value under generally accepted accounting principles in the
U.S., and enhances disclosures about fair value measurements. ASC 820 describes a fair value hierarchy based
on three levels of inputs, of which the first two are considered observable and the last unobservable, that may be
used to measure fair value, which are the following:

• Level 1—Pricing inputs are quoted prices available in active markets for identical investments as of the

reporting date.

• Level 2—Pricing inputs are quoted for similar investments, or inputs that are observable, either directly
or indirectly, for substantially the full term through corroboration with observable market data. Level 2
includes investments valued at quoted prices adjusted for legal or contractual restrictions specific to
these investments.

• Level 3—Pricing inputs are unobservable for the investment; that is, the inputs reflect the reporting

entity’s own assumptions about the assumptions market participants would use in pricing the asset or
liability.

The estimated fair values of the Company’s financial instruments, which include cash and cash equivalents,

accounts receivable, accounts payable and other accrued liabilities approximate their carrying values due to the
short-term nature of these instruments. The Company records marketable securities at amortized cost, which
approximates fair value.

F-8

DIGIMARC CORPORATION

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
(In thousands, except share and per share data)

The Company’s fair value hierarchy for its cash equivalents and marketable securities as of December 31,

2012 and 2011, respectively, was as follows:

December 31, 2012

Level 1

Level 2

Level 3

Total

Money market securities . . . . . . . . . . . . . . . . . . . .
Certificates of deposits . . . . . . . . . . . . . . . . . . . . .
U.S. treasuries . . . . . . . . . . . . . . . . . . . . . . . . . . . .
U.S. federal agency notes . . . . . . . . . . . . . . . . . . .
Pre-refunded and other municipals . . . . . . . . . . . .
Corporate notes . . . . . . . . . . . . . . . . . . . . . . . . . . .
Commercial paper . . . . . . . . . . . . . . . . . . . . . . . . .

Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$901
—
—
—
—
—
—

$901

$ —
491
289
1,637
22,036
10,100
2,614

$37,167

$—
—
—
—
—
—
—

$—

$

901
491
289
1,637
22,036
10,100
2,614

$38,068

December 31, 2011

Level 1

Level 2

Level 3

Total

Money market securities . . . . . . . . . . . . . . . . . . . .
Certificates of deposits . . . . . . . . . . . . . . . . . . . . .
U.S. treasuries . . . . . . . . . . . . . . . . . . . . . . . . . . . .
U.S. federal agency notes . . . . . . . . . . . . . . . . . . .
Pre-refunded and other municipals . . . . . . . . . . . .
Corporate notes . . . . . . . . . . . . . . . . . . . . . . . . . . .
Commercial paper . . . . . . . . . . . . . . . . . . . . . . . . .

Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$896
—
—
—
—
—
—

$896

$ —
736
718
7,942
2,800
16,459
3,400

$32,055

$—
—
—
—
—
—
—

$—

$

896
736
718
7,942
2,800
16,459
3,400

$32,951

The fair value maturities of the Company’s cash equivalents and marketable securities as of December 31,

2012 are as follows:

Maturities . . . . . . . . . . . . . . . . . .

$38,068

$31,200

$6,868

$—

$—

Maturities by Period

Total

Less than
1 year

1-5 years

5-10 years

More than
10 years

Concentrations of Business and Credit Risk

A significant portion of the Company’s business depends on a limited number of large contracts. The loss of

any large contract may result in loss of revenue and margin on a prospective basis. Financial instruments that
potentially subject Digimarc to concentrations of credit risk consist primarily of cash and cash equivalents,
marketable securities, and trade accounts receivable. Digimarc places its cash and cash equivalents with major
banks and financial institutions and at times deposits may exceed insured limits. Other than cash used for
operating needs, which may include short-term marketable securities with the Company’s principal banks,
Digimarc’s investment policy limits its credit exposure to any one financial institution or type of financial
instrument by limiting the maximum of 5% of its cash equivalents and marketable securities or $1,000,
whichever is greater, to be invested in any one issuer except for the U.S. government, U.S. federal agencies and
U.S. backed securities, which have no limits, at the time of purchase. The Company’s investment policy also
limits its credit exposure by limiting the maximum of 40% of its cash and cash equivalents and marketable
securities, or $15,000, whichever is greater, to be invested in any one industry category, (e.g., financial or energy
industries), at the time of purchase. As a result, Digimarc’s credit risk associated with cash and cash equivalents
and marketable securities is believed to be minimal.

F-9

DIGIMARC CORPORATION

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
(In thousands, except share and per share data)

Equity Method Investments

The Company accounts for its joint ventures under the equity method of accounting pursuant to ASC 323
“Investments – Equity Method and Joint Ventures.” Under the equity method, investments are carried at cost,
plus or minus the Company’s proportionate share, based on present ownership interests, of: (a) the investee’s
profit or loss after the date of acquisition; (b) changes in the Company’s equity that have not been recognized in
the investee’s profit or loss; and (c) certain other adjustments. Distributions received from the investee (such as
dividends) reduce the carrying amount of the investment.

Goodwill

The Company accounts for business combinations under the acquisition method of account in accordance
with ASC 805, “Business Combinations,” where the total purchase price is allocated to the tangible and identified
intangible assets acquired and liabilities assumed based on their estimated fair values. The purchase price is
allocated using the information currently available, and may be adjusted, up to one year from acquisition date,
after obtaining more information regarding, among other things, asset valuations, liabilities assumed and
revisions to preliminary estimates.

Contingent consideration is recorded at the acquisition date based upon the estimated fair value of the
contingent payments. The fair value of the contingent consideration is re-measured each reporting period with
any adjustments in fair value being recognized in earnings from operations.

The purchase price in excess of the fair value of the tangible and identified intangible assets acquired less

liabilities assumed is recognized as goodwill.

The Company reviews goodwill in June of each year, or on an interim basis if required, for impairment to

determine if events or changes in business conditions indicate that the carrying value of the goodwill may not be
recoverable. Such reviews assess the fair value of the assets compared to the carrying values.

Impairment of Long-Lived Assets

The Company accounts for long-lived assets in accordance with the provisions of ASC 360 “Property, Plant

and Equipment.” This statement requires that long-lived assets, including definite-lived intangible assets, be
reviewed for impairment whenever events or changes in circumstances indicate that the carrying amount of an
asset may not be recoverable. Recoverability of assets to be held and used is measured by a comparison of the
carrying amount of an asset to future net undiscounted cash flows expected to be generated by the asset over its
remaining useful life. If such assets are considered to be impaired, the impairment to be recognized is measured
by the amount by which the carrying amount of the assets exceeds the fair value of the assets. Fair value is
determined based on discounted cash flows or appraised values, depending on the nature of the asset. Assets to
be disposed of are reported at the lower of the carrying amount or fair value less costs to sell. Through
December 31, 2012, there have been no such impairment losses.

Research and Development

Research and development costs are expensed as incurred in accordance with ASC 730 “Research and

Development.”

F-10

DIGIMARC CORPORATION

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
(In thousands, except share and per share data)

Software Development Costs

Under ASC 985 “Software,” software development costs are to be capitalized beginning when a product’s

technological feasibility has been established and ending when a product is made available for general release to
customers. To date, the establishment of technological feasibility of the Company’s products has occurred shortly
before general release and, therefore, software development costs qualifying for capitalization have been
immaterial. Accordingly, the Company has not capitalized any software development costs and has charged all
such costs to research and development expense.

Patent Costs

Costs associated with the application and award of patents in the U.S. and various other countries are
capitalized and amortized on a straight-line basis over the term of the patents as determined at award date, which
varies depending on the pendency period of the application, generally approximating seventeen years.
Capitalized patent costs, also referred to as patent prosecution costs, include internal legal labor, professional
legal fees, government filing fees and translation fees related to obtaining the Company’s patent portfolio.

Costs associated with the maintenance and annuity fees of patents are accounted for as prepaid assets at the
time of payment and amortized over the shorter of the maintenance period or remaining life of the related patent.

Revenue Recognition

See Note 3 for detail disclosures of the Company’s revenue recognition policy.

Stock-Based Compensation

ASC 718 “Compensation – Stock Compensation” requires the measurement and recognition of

compensation for all stock-based awards made to employees and directors including stock options and restricted
stock based on estimated fair values.

For stock option awards the Company uses the Black-Scholes option pricing model as its method of
valuation. The Company’s determination of the fair value on the date of grant is affected by its stock price as
well as assumptions regarding a number of highly subjective variables. These variables include, but are not
limited to, the expected life of the award, the Company’s expected stock price volatility over the term of the
award, the risk-free interest rate and the expected dividend yield. Although the fair value of stock-based awards
is determined in accordance with ASC 718 and SAB No. 107 “Shared-Based Payment,” the Black-Scholes
option pricing model requires the input of highly subjective assumptions, and other reasonable assumptions could
provide differing results.

Income Taxes

The Company accounts for income taxes under the asset and liability method. Under the asset and liability
method, deferred income taxes reflect the future tax consequences of differences between the tax basis of assets
and liabilities and their financial reporting amounts. Deferred tax assets and liabilities are measured using
enacted tax rates expected to apply to taxable income in the years in which those temporary differences are
expected to be recovered or settled. The effect on deferred tax assets and liabilities of a change in tax rates is
recognized in income in the period that includes the enactment date. Valuation allowances are established when
necessary to reduce deferred tax assets to the amount that is more likely than not expected to be realized.

F-11

DIGIMARC CORPORATION

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
(In thousands, except share and per share data)

The Company is subject to federal and state income taxes within the U.S. and in the ordinary course of
business, there are transactions and calculations where the ultimate tax determination is uncertain. The Company
is also subject to withholding taxes in various foreign jurisdictions. The withholding taxes are computed by the
customers and paid to foreign jurisdictions on our behalf. The Company reports a liability (or contra asset) for
unrecognized tax benefits resulting from uncertain tax positions taken or expected to be taken in a tax return. The
Company recognizes interest and penalties, if any, related to the unrecognized tax benefits in income tax
expense.

(2) Recent Accounting Pronouncements

In July 2012, the Financial Accounting Standards Board (“FASB”) issued Accounting Standards Update

(“ASU”) No. 2012-02, “Intangibles – Goodwill and Other: Testing Indefinite-Lived Intangible Assets for
Impairment,” to allow entities to use a qualitative approach to test indefinite-lived intangible assets for
impairment. ASU 2012-02 permits an entity to first perform a qualitative assessment to determine whether it is
more likely than not that the fair value of an indefinite-lived intangible asset is less than its carrying value. If it is
concluded that this is the case, it is necessary to perform the currently prescribed quantitative impairment test by
comparing the fair value of the indefinite-lived intangible asset with its carrying value. Otherwise, the
quantitative impairment test is not required. ASU No. 2012-2 is effective for impairment tests for annual and
interim impairment tests performed for fiscal years beginning after September 15, 2012. Early adoption is
permitted. The Company has adopted the provisions of this standard and noted no material impact on the
financial condition or results of operations of the Company.

(3) Revenue Recognition

The Company derives its revenue primarily from development services and licensing of its patent portfolio:

•

Service revenue consists primarily of software development and consulting services. The majority of
service revenue arrangements are structured as time and materials consulting agreements and fixed
price consulting agreements.

• License revenue, including royalty revenue, originates primarily from licensing the Company’s

technology and patents where the Company receives royalties as its income stream. Subscription
revenue, which consists of products and services, are more recurring in nature.

Revenue is recognized in accordance with ASC 605 “Revenue Recognition” and ASC 985 “Software” when

the following four criteria are met:

(i)

persuasive evidence of an arrangement exists,

(ii) delivery has occurred,

(iii) the fee is fixed or determinable, and

(iv) collection is reasonably assured.

Some customer arrangements encompass multiple deliverables, such as patent license, professional services,
software subscriptions, and maintenance fees. For arrangements that include multiple deliverables, the Company
identifies separate units of accounting at inception based on the consensus reached under ASC 605-25 “Multiple-
Element Arrangements,” which provides that revenue arrangements with multiple deliverables should be divided
into separate units of accounting if certain criteria are met. The consideration for the arrangement is allocated to
the separate units of accounting using the relative selling price method.

F-12

DIGIMARC CORPORATION

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
(In thousands, except share and per share data)

The relative selling price method allocates the consideration based on the Company’s specific assumptions
rather than assumptions of a marketplace participant, and any discount in the arrangement proportionally to each
deliverable on the basis of each deliverable’s selling price.

Applicable revenue recognition criteria is considered separately for each separate unit of accounting as

follows:

• Revenue from professional service arrangements is generally determined based on time and materials.
Revenue for professional services is recognized as the services are performed. Billing for services
rendered generally occurs within one month after the services are provided.

• License revenue is recognized when amounts owed to the Company have been earned, are fixed or

determinable (within the Company’s normal 30 to 60 day payment terms), and collection is reasonably
assured. If the payment terms extend beyond the normal 30 to 60 days, the fee may not be considered
to be fixed or determinable, and the revenue would then be recognized when installments are due.

• The Company records revenue from certain license agreements upon cash receipt as a result of

collectability not being reasonably assured.

• The Company’s standard payment terms for license arrangements are 30 to 60 days. Extended

payment terms increase the likelihood the Company will grant a customer a concession, such as
reduced license payments or additional rights, rather than hold firm on minimum commitments in
an agreement to the point of losing a potential advocate and licensee of patented technology in the
marketplace. Extended payment terms on patent license arrangements are not considered to be
fixed or determinable if payments are due beyond the Company’s standard payment terms,
primarily because of the risk of substantial modification present in the Company’s patent licensing
business. As such, revenue on license arrangements with extended payment terms are recognized
as fees become fixed or determinable.

•

Subscription revenue, which includes subscriptions for products and services, is generally paid in
advance and s recognized over the term of the license or service period, which is generally one month
to twenty-four months.

Deferred revenue consists of billings in advance for professional services, licenses and subscriptions for

which revenue has not been earned.

(4) Acquisition of Attributor Corporation

On December 3, 2012, Digimarc acquired Attributor pursuant to an Agreement and Plan of Merger (the
“Merger Agreement”) by and among Digimarc, DA Sub Inc., a wholly owned subsidiary of Digimarc (“Merger
Sub”), Attributor, and Fortis Advisors LLC, as the representative for Attributor’s security holders. In accordance
with the terms of the Merger Agreement, Merger Sub merged with and into Attributor (the “Merger”), with
Attributor surviving the Merger as a wholly owned subsidiary of Digimarc.

Under the terms of the Merger Agreement, the closing merger consideration to be paid was $5,632 in cash

less certain adjustments. The amount of cash paid by Digimarc after adjustments was $5,442. Additionally, $150
of the closing merger consideration was placed into an escrow account and subject to indemnification claims for
a period up to 17 months. The Attributor stockholders may also receive up to an additional $900 of cash
consideration that is contingent upon meeting certain performance objectives for the fiscal years ending
December 31, 2012 and 2013, as set forth in the Merger Agreement. The contingent cash payment, if earned, will
be made in March 2014. In addition, certain key employees of Attributor received $1,000 of restricted shares of
common stock of Digimarc, issued pursuant to Digimarc’s 2008 Incentive Plan, which vest over a two-year
period and are contingent upon continued employment.

F-13

DIGIMARC CORPORATION

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
(In thousands, except share and per share data)

The total purchase price is as follows:

Closing merger consideration . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Fair value of contingent consideration . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$5,442
190

Total purchase price . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$5,632

The estimated fair value of the contingent consideration of $190 at December 31, 2012 is included in other

long-term liabilities on the Consolidated Balance Sheet.

The Company incurred $0.2 million of transaction related expenses associated with the Attributor

acquisition during the year ended December 31, 2012, which are reflected in general and administrative expense
in the Consolidated Statements of Operations.

Preliminary Purchase Price Allocation

The Company accounted for the transaction using the acquisition method. Under the acquisition method of

accounting, total purchase price as shown in the table above is allocated to the tangible and identifiable intangible
assets acquired and liabilities assumed based on their estimated fair values. The purchase price was allocated
using the information currently available, and Digimarc may adjust the preliminary purchase price allocation
after obtaining more information. The final purchase price allocation is pending the completion of our review of
the acquired tax assets and liabilities, which is expected to be completed by mid-2013.

The purchase price in excess of the fair value of the tangible and identified intangible assets acquired less
liabilities assumed is recognized as goodwill. The preliminary allocation of the purchase price estimated at the
December 3, 2012 acquisition date is as follows:

Total purchase price . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Less: Estimated fair value of net tangible assets acquired and (liabilities

$5,632

assumed):

Cash and cash equivalents . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Trade accounts receivable, net
. . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Other current assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Property and equipment, net . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Deferred tax assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Accounts payable and other accrued liabilities . . . . . . . . . . . . . . . . .
Deferred revenue . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Less: Estimated fair value of identifiable intangible assets acquired:

Existing technology . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Customer relationships . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Backlog . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Tradenames . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Non-solicitation agreements . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$ 350
527
18
102
1,225
(499)
(225)

1,560
290
760
290
120

Preliminary goodwill . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$1,114

The goodwill is not deductible for tax purposes. Key factors that make up the goodwill created by the

transaction include knowledge and experience of the acquired workforce and infrastructure and expected
synergies from the combination of operations.

F-14

DIGIMARC CORPORATION

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
(In thousands, except share and per share data)

Fair Value of Intangible Assets Acquired

The following table summarizes the estimated fair value of intangible assets acquired, their estimated useful

lives and the amortization in the Consolidated Statements of Operations for the year ended December 31, 2012:

Fair Value

Estimated Life
(years)

Amortization
Expense

Amortization expense:
Cost of revenue:

Existing technology . . . . . . . . . . . . . . . . . . . . . . . . . . .

$1,560

Sales and marketing:

Customer relationships . . . . . . . . . . . . . . . . . . . . . . . . .
Backlog . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Tradenames . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

General and administrative:

Non-solicitation agreements . . . . . . . . . . . . . . . . . . . . .

290
760
290

120

Total

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$3,020

5

7
2
3

1

$26

3
32
8

10

79

The fair value of the acquired intangible assets was determined using a discounted cash flow valuation

methodology using Level 3 inputs.

The operating results of Attributor are included in the Company’s results of operations since the date of

acquisition.

Unaudited Actual and Pro Forma Information

Our consolidated revenues for the year ended December 31, 2012 included $0.2 million from Attributor and

our consolidated net income for the year ended December 31, 2012 included a $0.2 million net loss from
Attributor subsequent to the acquisition date and without any intercompany allocations. Both revenues and the
net loss from Attributor for the year ended December 31, 2012 were negatively impacted by a $0.2 million
purchase accounting adjustment.

The following table presents the unaudited pro forma results for the periods set forth below. The unaudited

pro forma financial information combines the results of operations as though the acquisition had occurred on
January 1, 2011. No pro forma adjustments have been made for our incremental transaction or integration-related
costs. The pro forma financial information is presented for informational purposes only and is not indicative of
the results of operations that would have been achieved if the acquisition had occurred on January 1, 2011: (in
thousands):

Pro-Forma

Pro-Forma

Year Ended
December 31,
2012

Year Ended
December 31,
2011

(unaudited)
$49,273
$ 6,807
$ 0.95
0.92
$

(unaudited)
$39,445
$ 2,265
0.33
$
0.30
$

Revenue . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Net income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Net income per common share—basic . . . . . . .
Net income per common share—diluted . . . . . .

F-15

DIGIMARC CORPORATION

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
(In thousands, except share and per share data)

The pro forma information above includes the following pro forma adjustments that effected net income (in

thousands):

Revenue adjustment . . . . . . . . . . . . . . . . . . . . . . . . . .
Amortization expense . . . . . . . . . . . . . . . . . . . . . . . .
Stock-based compensation expense . . . . . . . . . . . . . .
Direct transaction costs . . . . . . . . . . . . . . . . . . . . . . .
Income tax benefit . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total impact to net income of pro forma

Year Ended
December 31,
2012

Year Ended
December 31,
2011

(unaudited)
$ 145
(830)
(505)
190
834

(unaudited)
$ (233)
(950)
(505)
(190)
1,747

adjustments . . . . . . . . . . . . . . . . . . . . . . . . . .

$(166)

$ (131)

(5) Patent Licensing Arrangement with Intellectual Ventures

On October 5, 2010, the Company entered into a patent licensing arrangement with IV Digital Multimedia
Inventions, LLC, a Delaware limited liability company affiliated with Intellectual Ventures (“IV”), pursuant to
which the Company granted an exclusive license to sublicense, subject to pre-existing encumbrances and a grant-
back license, 597 patents and 288 patent applications held by the Company.

The Company also assigned to IV the related causes of action and other enforcement rights and IV has the
sole right, but not the obligation, to prepare, file, prosecute, maintain, defend and enforce the licensed patents at
its expense. IV may at any time abandon its license or other rights to all or any of the licensed patents, in which
case, certain licensed patents that IV opts to release revert back to the Company.

The Company also entered into a patent rights agreement pursuant to which the Company granted IV an

exclusive call option to purchase all or any number of the licensed patents and/or patent applications. The
agreement further provides for the grant by IV to the Company the right to put all or any number of patents
within the licensed patents to IV if IV threatens or commences an action or proceeding with respect to
infringement of a licensed patent.

The financial aspects of the IV agreement for the Company include:

•

•

•

•

•

a license issue fee of $36 million, paid to the Company in increasing quarterly installments over three
years ($11,400 in 2011, $12,550 in 2012 and $6,775 in 2013);

20% of the profits generated from the IV licensing program, which profits consist of sublicensing and
other monetization revenue less specified expenses, including the license issue fee;

IV assumes responsibility for approximately $1 million per year in prosecution and maintenance costs
previously borne by the Company;

a minimum of $4 million of paid support services over five years from the Company to assist IV in
maximizing the value of the licensed assets; and

a royalty-free grant-back license to the licensed patents to continue the Company’s existing business
related to those assets, including maintaining and renewing existing patent licenses, and providing
software and services.

F-16

DIGIMARC CORPORATION

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
(In thousands, except share and per share data)

The payment terms extend beyond the Company’s normal 30 to 60 day payment terms, thus the license
revenue is being recognized when the installments are due, and the support services will be recognized as the
services are performed.

(6) Segment Information

Geographic Information

The Company derives its revenue from a single reporting segment: media management solutions. Revenue

is generated in this segment through licensing of intellectual property, subscriptions to various products and
services, and the delivery of services pursuant to contracts with various customers. The Company markets its
products in the U.S. and in non-U.S. countries through its sales and licensing personnel.

Revenue, based upon the “bill-to” location, by geographic area is as follows:

Year Ended
December 31, 2012

Year Ended
December 31, 2011

Year Ended
December 31, 2010

Domestic . . . . . . . . . . . . . . . . . . . . . . . . . .
International . . . . . . . . . . . . . . . . . . . . . . .

Total . . . . . . . . . . . . . . . . . . . . . . . . .

$30,736
13,639

$44,375

$22,660
13,379

$36,039

$19,034
12,116

$31,150

Major Customers

Customers who accounted for more than 10% of the Company’s revenues are as follows:

Year Ended
December 31, 2012

Year Ended
December 31, 2011

Year Ended
December 31, 2010

IV . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Verance Corporation (“Verance”) . . . . . .
Central Banks . . . . . . . . . . . . . . . . . . . . . .
The Nielsen Company (“Nielsen”) . . . . . .
Arbitron . . . . . . . . . . . . . . . . . . . . . . . . . .

30%
27%
23%
*
—

33%
*
27%
11%
—

18%
*
30%
12%
14%

* Less than 10%

(7) Stock-Based Compensation

Stock-based compensation includes expense charges for all stock-based awards to employees and directors.

These awards include option grants, restricted stock awards and preferred stock.

Stock-based compensation expense related to internal legal labor is capitalized to patent costs based on

direct labor hours charged to capitalized patent costs.

Determining Fair Value

Preferred Stock

The Board of Directors authorized 10,000 shares of Series A Redeemable Nonvoting Preferred stock (Series
A Preferred) that were issued to certain executive officers at the time of formation. The Series A Preferred has no
voting rights, except as required by law, and may be redeemed at the option of the Company’s Board of Directors
at any time on or after June 18, 2013.

F-17

DIGIMARC CORPORATION

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
(In thousands, except share and per share data)

The Series A Preferred is redeemable based on the stated fair value of $5.00 per share. The Series A

Preferred has no dividend rights and no rights to the undistributed earnings of the Company.

Stock Options

Valuation and Amortization Method. The Company estimates the fair value of stock options granted using

the Black-Scholes option valuation model. The Company amortizes the fair value of all awards on a straight-line
basis over the requisite service periods, which are generally the vesting periods.

Expected Life. The expected life of awards granted represents the period of time that they are expected to be

outstanding. The Company determines the expected life based on historical experience with similar awards,
giving consideration to the contractual terms, vesting schedules and pre-vesting and post-vesting forfeitures.
Stock options granted generally vest over three to four years for employee grants and one to two years for
director grants, and have contractual terms of ten years.

Expected Volatility. The Company estimates the volatility of its common stock at the date of grant based on
the historical volatility of its common stock based on historical prices over the most recent period commensurate
with the expected life of the award.

Risk-Free Interest Rate. The Company determines the risk-free interest rate using current U.S. treasury

yields for bonds with a maturity commensurate with the expected life of the award.

Expected Dividend Yield. The expected dividend yield used is derived using a formula which uses the
Company’s expected annual dividend rate over the expected term divided by the fair value of the Company’s
common stock at the grant date.

A summary of the weighted average assumptions and results for options granted are as follows:

Year Ended
December 31,
2012

Year Ended
December 31,
2011

Year Ended
December 31,
2010

Expected life (in years) . . . . . . . . . . . . . . . . . . . . . . . . . .
Expected volatility . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Risk-free interest rate . . . . . . . . . . . . . . . . . . . . . . . . . . .
Expected dividend yield . . . . . . . . . . . . . . . . . . . . . . . . .

N/A
N/A
N/A
N/A

5.2 – 6.0
5.28 – 5.75
52% – 55%
42% – 44%
1.0% – 2% 2.5% – 3.0%

0%

0%

Year Ended
December 31,
2012

Year Ended
December 31,
2011

Year
Ended December 31,
2010

Fair value of stock options granted . . . . . . . . . . . .

$—

$2,464

$1,159

Expected Forfeitures. The Company uses a zero forfeiture for both the stock options granted to employees,

which vest monthly, and the stock options granted to the Company’s directors. Initial option grants, for new
directors, vest 50% on the first anniversary of the date of grant and then monthly thereafter, and annual option
grants, for continuing directors, vest monthly. The Company records stock-based compensation expense only for
those awards that are expected to vest, including awards made to directors who are expected to continue with the
Company through the year following the date of grant.

F-18

DIGIMARC CORPORATION

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
(In thousands, except share and per share data)

Restricted Stock

The Compensation Committee of the Board of Directors has awarded restricted stock shares under the

Company’s 2008 Stock Incentive Plan to certain employees and directors. The shares subject to the restricted
stock awards vest over a certain period, usually three to four years for employees and one year for directors,
following the date of the grant. Specific terms of the restricted stock awards are governed by Restricted Stock
Agreements between the Company and the award recipients. Restricted stock awards are treated as outstanding
when granted.

The fair value of restricted stock awarded is based on the fair market value of the Company’s common stock

on the date of the grant (measurement date), and is recognized over the vesting period using the straight-line
method.

The Company records stock-based compensation expense for restricted stock awards only for those awards

that are expected to vest, including awards made to directors who are expected to continue with the Company
through the year following the date of grant.

Stock-based Compensation

Year Ended
December 31, 2012

Year Ended
December 31, 2011

Year Ended
December 31, 2010

Stock-based compensation:

Cost of revenue . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Sales and marketing . . . . . . . . . . . . . . . . . . . . . . . .
Research, development and engineering . . . . . . . .
General and administrative . . . . . . . . . . . . . . . . . . .
Intellectual property . . . . . . . . . . . . . . . . . . . . . . . .

Stock compensation expense . . . . . . . . . . . . .
Capitalized to patent costs . . . . . . . . . . . . . . .

Total stock-based compensation . . . . . . . . . . . . . . . . . .

$ 603
409
840
3,148
256

5,256
108

$5,364

$ 593
302
560
2,568
193

4,216
65

$4,281

$ 373
192
314
2,083
106

3,068
37

$3,105

The following table sets forth total unrecognized compensation cost related to non-vested stock-based
awards granted under all equity compensation plans, including preferred stock, stock options and restricted stock:

Year Ended
December 31,
2012

Year Ended
December 31,
2011

Year Ended
December 31,
2010

Unrecognized compensation costs . . . . . . . . . . . . . . . . .

$8,333

$9,463

$6,212

Total unrecognized compensation costs will be adjusted for any future changes in estimated forfeitures.

The Company expects to recognize the unrecognized compensation costs as of December 31, 2012 for stock

options and restricted stock over a weighted average periods through December 2016 as follows:

Weighted average period . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

1.13 years

1.46 years

Stock
Options

Restricted
Stock

F-19

DIGIMARC CORPORATION

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
(In thousands, except share and per share data)

(8) Net Income Per Common Share

The Company calculates basic and diluted earnings per common share in accordance with ASC 260
“Earnings Per Share,” using the two-class method as the Company’s unvested restricted stock is a participating
security given these awards contain non-forfeitable rights to receive dividends. Under the two-class method, net
earnings are allocated to each class of common stock and participating security as if all of the net earnings for the
period had been distributed.

Basic earnings per common share excludes dilution and is calculated by dividing net earnings allocable to

common shares by the weighted-average number of common shares outstanding for the period. Diluted earnings
per common share is calculated by dividing net earnings allocable to common shares by the weighted-average
number of common shares as of the balance sheet date, as adjusted for the potential dilutive effect of non-
participating securities. The following table reconciles earnings per common share for the year ended
December 31, 2012:

Year Ended
December 31, 2012

Basic EPS:
Net income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Less: Net income allocable to participating

securities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Net income allocable to common shares . . . . . . . . . .
Weighted average common shares outstanding –

basic (in thousands)

. . . . . . . . . . . . . . . . . . . . . . . .

Basic earnings per common share . . . . . . . . . . . . . . .

$8,272

(426)

$7,846

6,757

$ 1.16

Year Ended
December 31, 2012

Diluted EPS:
Net income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Less: Net income allocable to participating

securities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Net income allocable to common shares . . . . . . . . . .
Weighted average common shares outstanding –

basic (in thousands)

. . . . . . . . . . . . . . . . . . . . . . . .

Dilutive effect of non-participating securities (in

thousands) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Weighted average common shares outstanding –

dilutive (in thousands)

. . . . . . . . . . . . . . . . . . . . . .
Diluted earnings per common share . . . . . . . . . . . . . .

$8,272

(426)

$7,846

6,757

232

6,989
$ 1.12

There were 215,000 common stock equivalents related to stock options that were anti-dilutive and excluded

from diluted net income per share calculations for the year ended December 31, 2012 as their exercise prices
were higher than the average market price of the underlying common stock for the period.

Net income per common share was calculated under the treasury stock method in prior periods because the

impact of applying the two-class method for computing basic and diluted earnings per common share was not

F-20

DIGIMARC CORPORATION

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
(In thousands, except share and per share data)

material. Basic and diluted net income per share were computed using the weighted average number of common
shares outstanding during each period, with diluted net income per share including the effect of potentially
dilutive common shares.

Year Ended December 31, 2011

Year Ended December 31, 2010

Income
(Numerator)

Shares
(in thousands)
(Denominator)

Per
Share
Amount

Income
(Numerator)

Shares
(in thousands)
(Denominator)

Per
Share
Amount

Basic EPS
Income available to common

shareholders . . . . . . . . . . . . . . .

$5,656

6,741

$0.84

$4,174

7,120

$0.59

Effect of Dilutive Securities
Options . . . . . . . . . . . . . . . . . . . . .
Restricted stock . . . . . . . . . . . . . . .

Diluted EPS
Income available to common

393
296

440
63

shareholders . . . . . . . . . . . . . . .

$5,656

7,430

$0.76

$4,174

7,623

$0.55

There were 136,957 common stock equivalents related to stock options that were anti-dilutive and excluded

from diluted net income per share calculations for 2011 as their exercise prices were higher than the average
market price of the underlying common stock for the period.

There were no common stock equivalents related to stock options that were anti-dilutive for 2010 because
their exercise prices were lower than the average market price of the underlying common stock for the period.

(9) Trade Accounts Receivable and Allowance for Doubtful Accounts

Trade Accounts Receivable

Trade accounts receivable are recorded at the invoiced amount.

December 31, 2012

December 31, 2011

Trade accounts receivable . . . . . . . . . . . . . .
Allowance for doubtful accounts . . . . . . . . .

Trade accounts receivable, net

. . . . . . . . . .

$4,216
—

$4,216

$3,502
—

$3,502

Unpaid deferred revenue included in

accounts receivable . . . . . . . . . . . . . . . . .

$1,589

$2,084

Allowance for doubtful accounts

The allowance for doubtful accounts is the Company’s best estimate of the amount of probable credit losses
in the Company’s existing trade accounts receivable. The Company determines the allowance based on historical
write-off experience and current information. The Company reviews its allowance for doubtful accounts
monthly. Account balances are charged against the allowance after all means of collection have been exhausted
and the potential for recovery is considered remote.

F-21

DIGIMARC CORPORATION

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
(In thousands, except share and per share data)

Unpaid deferred revenue

The unpaid deferred revenue that are included in trade accounts receivable are billed in accordance with the

provisions of the contracts with the Company’s customers. Unpaid deferred revenue from the Company’s cash-
basis customers are not included in trade accounts receivable nor deferred revenue accounts.

Major customers

Customers who accounted for more than 10% of trade accounts receivable, are as follows:

Central Banks . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Nielsen . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Civolution . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

30%
24%
14%

45%
29%
14%

December 31, 2012

December 31, 2011

(10) Property and Equipment

Property and Equipment

Property and equipment are stated at cost. Repairs and maintenance are charged to expense when incurred.

Depreciation on property and equipment is calculated using the straight-line method over the estimated
useful lives of the assets, generally two to seven years. Leasehold improvements are amortized using the straight-
line method over the shorter of the estimated useful life or the lease term.

December 31, 2012

December 31, 2011

Office furniture and fixtures . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Equipment . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Leasehold improvements . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Gross property and equipment . . . . . . . . . . . . . . . . . . . . . . . . . . .
Less accumulated depreciation and amortization . . . . . . . . . . . .

$

420
1,886
1,083

3,389
(1,936)

Property and equipment, net

. . . . . . . . . . . . . . . . . . . . . . . . . . . .

$ 1,453

$

410
1,872
1,041

3,323
(1,928)

$ 1,395

Leases

Future minimum lease payments under non-cancelable operating leases are as follows:

Year ending December 31:

2013 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
2014 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
2015 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
2016 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
2017 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Thereafter

Total minimum lease payments . . . . . . . . . . . . . . . . . . . . . . .

Operating
Leases

$ 893
890
920
628
—
—

$3,331

F-22

DIGIMARC CORPORATION

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
(In thousands, except share and per share data)

Rent expense on the operating leases are as follows:

Rent expense . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$776

$866

$832

Year Ended
December 31,
2012

Year Ended
December 31,
2011

Year Ended
December 31,
2010

(11) Intangibles

Intangible assets are reviewed for impairment whenever events or changes in circumstances indicate that the

carrying amount of an asset may not be recoverable.

Amortization of capitalized patent costs associated with the application and award of patents in the U.S. and

various other countries are capitalized and amortized on a straight-line basis over the term of the patents as
determined at award date, which varies depending on the pendency period of the application, generally
approximating seventeen years.

Amortization of intangible assets acquired is calculated using the straight-line method over the estimated

useful lives of the assets.

Estimated Life
(years)

December 31, 2012 December 31, 2011

Capitalized patent costs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Intangible assets acquired:

17-20

$3,973

Purchased patents and intellectual property . . . . . . . . . .
Existing technology . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Customer relationships . . . . . . . . . . . . . . . . . . . . . . . . . .
Backlog . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Tradenames . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Non-solicitation agreements . . . . . . . . . . . . . . . . . . . . . .

3-10
5
7
2
3
1

Gross intangible assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Accumulated amortization . . . . . . . . . . . . . . . . . . . . . . . . . . .

Intangible assets, net . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

250
1,560
290
760
290
120

7,243
(522)

$6,721

$3,035
—
13
—
—
—
—
—

3,048
(240)

$2,808

The aggregate amortization expense recorded in 2012, 2011 and 2010 was $315, $124 and $79, respectively.
For intangible assets recorded at December 31, 2012, the estimated future aggregate amortization expense for the
years ending December 31, 2012 through 2017 is approximately:

Year ending December 31:

2013 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
2014 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
2015 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
2016 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
2017 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Amortization
Expense

$1,061
975
572
477
441

F-23

DIGIMARC CORPORATION

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
(In thousands, except share and per share data)

(12) Shareholders’ Equity

Preferred Stock

In June 2008, the Board of Directors authorized 2,500,000 shares of preferred stock, par value $0.001 per
share. The Board of Directors has the authority to issue the undesignated preferred stock in one or more series
and to determine the powers, preferences and rights and the qualifications, limitations or restrictions granted to or
imposed upon any wholly unissued series of undesignated preferred stock and to fix the number of shares
constituting any series and the designation of such series, without any further vote or action by the shareholders.
The issuance of preferred stock may have the effect of delaying, deferring or preventing a change of control of
the Company without further action by shareholders and may adversely affect the voting and other rights of the
holders of common stock.

The Board of Directors authorized 10,000 shares of Series A Redeemable Nonvoting Preferred stock
(“Series A Preferred”) that were issued to certain executive officers at the time of formation. The Series A
Preferred has no voting rights, except as required by law, and may be redeemed at the option of the Company’s
Board of Directors at any time on or after June 18, 2013.

The Series A Preferred is redeemable based on the stated fair value of $5.00 per share. The Series A

Preferred has no dividend rights and no rights to the undistributed earnings of the Company.

Common Stock

In June 2008, the Board of Directors authorized 50,000,000 shares of common stock, par value $0.001 per

share. The holders of Digimarc common stock are entitled to one vote for each share held of record on all matters
submitted to a vote of our shareholders, including the election of directors. Subject to preferences that may be
granted to any then outstanding preferred stock, holders of common stock are entitled to receive ratably those
dividends as may be declared by the Board of Directors out of funds legally available for such purpose, as well as
any distributions to the Company’s shareholders. The Series A Preferred does not have any dividend preferences.
In the event of the Company’s liquidation, dissolution or winding up, holders of common stock are entitled to
share ratably in all of the Company’s assets remaining after payment of liabilities and the liquidation preference
of any then outstanding preferred stock. Holders of common stock have no preemptive or other subscription or
conversion rights. There are no redemption or sinking fund provisions applicable to the common stock. All
outstanding shares of common stock are fully paid and non-assessable.

Stock Incentive Plan

On July 31, 2008 the Company’s Board of Directors initially adopted the 2008 Incentive Plan, or the 2008

Plan. The 2008 Plan provides for the grant of stock options, stock appreciation rights, stock awards, restricted
stock, stock units, performance shares, performance units, and cash-based awards, which may be granted to
officers, directors, employees, consultants, agents, advisors and independent contractors who provide services to
the Company and its affiliated companies.

The 2008 Plan authorizes the issuance of up to 2,500,000 shares of common stock. The shares authorized

under the 2008 Plan are subject to adjustment in the event of a stock split, stock dividend, recapitalization or
similar event. Shares issued under the 2008 Plan will consist of authorized and unissued shares or shares held by
the Company as treasury shares. If an award granted under the 2008 Plan lapses, expires, terminates or is
forfeited or surrendered without having been fully exercised or without the issuance of all the shares subject to

F-24

DIGIMARC CORPORATION

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
(In thousands, except share and per share data)

the award, the shares covered by that award will again be available for use under the 2008 Plan. Shares that are
(i) tendered by a participant or retained by the Company as payment for the purchase price of an award or to
satisfy tax withholding obligations or (ii) covered by an award that is settled in cash, or in some manner that
some or all of the shares covered by the award are not issued, will be available for issuance under the 2008 Plan.
In addition, awards granted as substitute awards in connection with acquisition transactions will not reduce the
number of shares authorized for issuance under the 2008 Plan.

Stock Options

As of December 31, 2012, under all of the Company’s stock-based compensation plans, equity awards to
purchase an additional 799,415 shares were authorized for future grants under the plans. The Company issues
new shares upon option exercises.

Options granted, exercised, canceled and expired under the stock incentive plan are summarized as follows:

Number of
Shares

Weighted Average
Exercise Price

Weighted Average
Grant Date
Fair Value

Aggregate
Intrinsic
Value

Options outstanding, December 31, 2009 . . . . . . . . .
Granted . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Exercised . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Canceled . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Options outstanding, December 31, 2010 . . . . . . . . .
Granted . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Exercised . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Canceled . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Options outstanding, December 31, 2011 . . . . . . . . .
Granted . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Exercised . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Canceled . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

1,167,323
140,000
(313,832)

—

993,491
215,000
(169,420)
(10,833)

1,028,238
—

(172,250)

—

Options outstanding, December 31, 2012 . . . . . . . . .

855,988

Options exercisable, December 31, 2012 . . . . . . . . . .
Options unvested, December 31, 2012 . . . . . . . . . . . .

693,248
162,740

$ 9.65
$ 15.64
$ 9.70
—

$ 10.47
$ 27.84
$ 9.75
$ 9.64

$ 14.23
—
$ 9.64
—

$ 15.16

$ 12.78
$ 25.28

$ 6.28
$ 8.28
$ 6.32
—

$ 6.55
$ 11.46
$ 6.33
$ 6.28

$ 7.61
—
$ 6.29
—

$ 7.88

$6,280

$6,110
$ 170

The aggregate intrinsic value is based on the closing price of $20.70 per share of Digimarc common stock

on December 31, 2012, which would have been received by the optionees had all of the options with exercise
prices less than $20.70 per share been exercised on that date.

F-25

DIGIMARC CORPORATION

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
(In thousands, except share and per share data)

The following table summarizes information about stock options outstanding at December 31, 2012:

Exercise Price

Options Outstanding

Options Exercisable

Number
Outstanding

Remaining
Contractual
Life (Years)

Weighted
Average
Price

Number
Exercisable

Remaining
Contractual
Life (Years)

Weighted
Average
Price

$9.64 – $9.91 . . . . . . . . . . . . . . . . . . . .
$14.99 – $18.01 . . . . . . . . . . . . . . . . . .
$24.35 – $30.01 . . . . . . . . . . . . . . . . . .

508,072
132,916
215,000

$9.64 – $30.01 . . . . . . . . . . . . . . . . . . .

855,988

5.86
7.08
8.57

6.73

$ 9.66
$15.67
$27.84

$15.16

508,072
103,126
82,050

693,248

5.86
7.10
8.49

6.36

$ 9.66
$15.87
$28.26

$12.78

Restricted Stock

The Compensation Committee of the Board of Directors awarded restricted stock shares under the
Company’s 2008 Plan to certain employees. The shares subject to the restricted stock awards will vest over a
certain period, usually four years, following the date of the grant. Specific terms of the restricted stock awards
are governed by Restricted Stock Agreements between the Company and the award recipients.

The following table reconciles the unvested balance of restricted stock:

Unvested balance, December 31, 2009 . . . . . . . . . . . . . . . . . . . . . .
Granted . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Vested . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Canceled . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Unvested balance, December 31, 2010 . . . . . . . . . . . . . . . . . . . . . .
Granted . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Vested . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Canceled . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Unvested balance, December 31, 2011 . . . . . . . . . . . . . . . . . . . . . .
Granted . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Vested . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Canceled . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Number of
Shares

111,000
124,560
(34,350)
(3,450)

197,760
190,180
(73,110)
(18,120)

296,710
202,340
(117,667)
(12,300)

Unvested balance, December 31, 2012 . . . . . . . . . . . . . . . . . . . . . .

369,083

Weighted
Average
Grant Date
Fair Value

$10.02
$16.77
$ 9.89
$13.05

$14.25
$29.12
$20.82
$19.24

$21.51
$22.51
$22.52
$22.05

$21.72

(13) Defined Contribution Pension Plan

The Company sponsors an employee savings plan (the “Plan”) which qualifies as a deferred salary

arrangement under Section 401(k) of the Internal Revenue Code. The Plan combines both an employee savings
plan and company matching plan into one plan under Section 401(k), including a 401(k) Roth option. Employees
become eligible to participate in the Plan at the beginning of the month following the employee’s hire date.
Employees may contribute up to 75% of their pay to the Plan, subject to the limitations of the Internal Revenue
Code. Company matching contributions are mandatory. The previous Plan was terminated as of December 31,
2008.

F-26

DIGIMARC CORPORATION

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
(In thousands, except share and per share data)

The Company made matching contributions in the aggregate amount as follows:

Matching contributions . . . . . . . . . . . . . . . . . .

$366

$349

$323

Year Ended
December 31,
2012

Year Ended
December 31,
2011

Year Ended
December 31,
2010

(14) Joint Venture and Related Party Transactions

In June 2009, the Company entered into two joint venture agreements with Nielsen to launch two new
companies; TVaura LLC and TVaura Mobile LLC. The two joint venture agreements and a revised patent license
agreement expanded and replaced the previous license and services agreement between the Company and
Nielsen that had been in operation since late 2007. Under the new agreements, the Company and Nielsen agreed
to work together to develop new products and services, including the expansion and deployment of those
products and services that were in development under the prior agreement.

Under the terms of the patent license agreement, Nielsen agreed to pay Digimarc $18,750 during the period

from July 2009 through January 2014, and Digimarc granted to Nielsen a non-exclusive license to Digimarc’s
patents for use within Nielsen’s business. Unless earlier terminated in accordance with the agreement, the license
will continue until the expiration of the last to expire of the licensed patents. The payment terms extend beyond
the Company’s normal 30 to 60 day payment terms, thus the license revenue is being recognized when the
installments are due.

The Company provided technical and development services to the joint ventures totaling $6,848 during the

period 2009 through 2012. Service revenue was recognized as the services are performed.

The Company and Nielsen each made initial cash contributions aggregating $3,500 payable quarterly from

July 2009 through July 2011 to fund TVaura LLC and initial cash contributions aggregating $2,500 payable
quarterly from July 2009 through July 2011 to fund TVaura Mobile LLC.

In March 2012, Digimarc and Nielsen decided to reduce the investments in their two joint ventures to
minimal levels while assessing alternative approaches to achieving each of their goals in the emerging market
opportunity of synchronized second screen television. In connection with this plan for the suspension of
operations, the joint ventures accrued estimated expenses for the first quarter’s operations and severance costs for
joint venture employees. Digimarc’s share of the one-time severance and suspension costs was approximately
$500. Pursuant to the plan of suspending operations of the joint ventures with Nielsen, in April 2012 the
Company received $104 of remaining cash from TVaura LLC and contributed $796 to TVaura Mobile LLC to
fund both the first quarter’s operating expenses as well as the suspension related costs. Payment of all expenses
incurred after the suspension of operations of each joint venture is the responsibility of the majority member.

Pursuant to the terms of the agreements and ASC 810 “Consolidation,” the joint ventures are not

consolidated with the Company because the minority member has substantive participating rights, or veto rights,
such that no member has majority control.

F-27

DIGIMARC CORPORATION

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
(In thousands, except share and per share data)

The Company recorded the following net losses on the joint ventures based on the Company’s pro-rata share

of the net losses incurred by TVaura LLC and TVaura Mobile LLC:

Year Ended
December 31,
2012

Year Ended
December 31,
2011

Year Ended
December 31,
2010

The Company’s pro-rata share—net loss

TVaura LLC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
TVaura Mobile LLC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Total

$
(27)
$(1,100)
$(1,127)

$(1,376)
$(1,338)
$(2,714)

$(1,440)
$ (740)
$(2,180)

The Company’s gain / (loss) on investment

TVaura LLC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
TVaura Mobile LLC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Total

$
$
$

70
(50)
20

Summarized financial information for the joint ventures has not been provided as the disclosures are
immaterial to the Company’s filing given the operations of the joint ventures have been suspended and the
Company’s investment in each joint venture is $0 as of December 31, 2012.

Related Party Transactions

Year Ended
December 31,
2012

Year Ended
December 31,
2011

Year Ended
December 31,
2010

TVaura LLC:

Capital contributions (return of capital) . . . .
Revenue (1) . . . . . . . . . . . . . . . . . . . . . . . . . .

$(104)
$ —

TVaura Mobile LLC:

Capital contributions . . . . . . . . . . . . . . . . . . .
Revenue (1) . . . . . . . . . . . . . . . . . . . . . . . . . .

Total:

Capital contributions, net
. . . . . . . . . . . . . . .
Revenue (1) . . . . . . . . . . . . . . . . . . . . . . . . . .

$ 796
$ 272

$ 692
$ 272

(1) Technical and development services

$1,200
$2,640

$ 900
$ —

$2,100
$2,640

$1,600
$2,723

$1,200
$ —

$2,800
$2,723

(15) Income Taxes

For the year ended December 31, 2012, the provision for income taxes reflects current tax expense, deferred
tax expense and withholding tax expense in various foreign jurisdictions. The withholding taxes are computed by
the Company’s customers and paid to foreign jurisdictions on the Company’s behalf. The effective tax rate for
the year ended December 31, 2012 was 39%. Excess tax benefits associated with stock compensation are being
utilized in the current year to offset tax payable and credit additional paid-in capital.

For the year ended December 31, 2011, the provision for income taxes reflects current tax expense, deferred
tax benefit and withholding tax expense in various foreign jurisdictions. The effective tax rate for the year ended
December 31, 2011 was a tax benefit of 46%. Excess tax benefits associated with stock compensation were being
utilized in 2011 to offset tax payable and credit additional paid-in capital. The Company recognized a deferred

F-28

DIGIMARC CORPORATION

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
(In thousands, except share and per share data)

tax benefit of $2,581 during the year ended December 31, 2011 as a result of releasing the valuation allowance
on deferred tax assets. The Company concluded, based on an analysis of all the facts, including projections of
future income, that it was more likely than not that all of its deferred tax assets will be realized.

Components of tax expense (benefit) allocated to continuing operations include the following:

Year Ended
December 31,
2012

Year Ended
December 31,
2011

Year Ended
December 31,
2010

Current:
Federal . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
State . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Foreign . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Sub-total

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Deferred:
Federal . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
State . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Foreign . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Sub-total

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$4,699
570
1

5,270

97
27
—

124

$ 1,066
3
(20)

1,049

(2,470)
(365)
—

(2,835)

$—
—

42

42

—
—
—

—

Total tax (benefit) expense . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$5,394

$(1,786)

$ 42

The reconciliation of the statutory federal income tax rate to the Company’s effective income tax rate is as

follows:

Income taxes computed at statutory rates . . . . . . .
Increases (decreases) resulting from:

State income taxes, net of federal tax

Year Ended
December 31,
2012

%

Year Ended
December 31,
2011

%

Year Ended
December 31,
2010

%

$4,647

34% $ 1,316

34% $ 1,434

34%

benefit

. . . . . . . . . . . . . . . . . . . . . . . . . . . .

705

5%

194

5%

220

5%

Federal and state research and

experimentation credits . . . . . . . . . . . . . . .
Change in valuation allowance . . . . . . . . . . .
Transaction costs . . . . . . . . . . . . . . . . . . . . . .
Impact of federal graduated rates . . . . . . . . . .
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Other

(122)
12
65
39
48

(1)%

1%

—

—
—

(784)
(2,581)
—
—
69

(353) —

(20)%
(67)% (1,275)
—
—

—
—
16

2%

(32)%
—
—
—

7%

Total . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$5,394

39% $(1,786)

(46)% $

42

F-29

DIGIMARC CORPORATION

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
(In thousands, except share and per share data)

Deferred income taxes reflect the net tax effects of temporary differences between the carrying amounts of

assets and liabilities for financial reporting purposes and the amounts used for income tax purposes. The tax
effects of significant items comprising the Company’s deferred tax assets and deferred tax liabilities are as
follows:

December 31,
2012

December 31,
2011

Deferred tax assets:

Stock based compensation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Federal and state net operating losses . . . . . . . . . . . . . . . . . . . . . . . .
Goodwill
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Accrued compensation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Deferred rent
Federal and state research and experimentation credits . . . . . . . . . . .
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Other

Total gross deferred tax assets . . . . . . . . . . . . . . . . . . . . . . . . . .
Less valuation allowance . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$ 2,636
1,900
1,146
50
170
—
—

5,902
(184)

$ 1,976
—
1,254
—
190
458
21

3,899
—

Net deferred tax assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$ 5,718

$ 3,899

Deferred tax liabilities:

Patent expenditures . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Fixed asset differences . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Intangible asset differences . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Other

Total deferred tax liabilities . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$(1,385)
(167)
(506)
(18)

$(2,076)

Net deferred tax assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$ 3,642

$(1,051)
(13)
(13)
(13)

$(1,064)

$ 2,835

For the year ended December 31, 2012, the Company acquired 100% of the outstanding stock of Attributor

Corporation in a non-taxable transaction. Due to Attributor’s history of losses and the inability to utilize
Attributor losses to offset the Company’s income for state tax purposes, the Company concluded that it is not
more likely than not that the Attributor state deferred tax assets will be realized and a full valuation allowance
has been recorded on the state deferred tax assets of Attributor. The valuation allowance recorded as of
December 31, 2012 and 2011 is $184 and $0, respectively, and relates to state deferred tax assets acquired as part
of the Attributor acquisition.

For the year ended December 31, 2011, the Company determined that it was more likely than not that the

net deferred tax assets would be realized and the entire valuation allowance in the amount of $2,581 was
released.

As of December 31, 2012, the Company has federal and state net operating loss carry-forwards of $4,873

and $4,873, respectively, which have a carry-forward of 8 – 20 years depending on the jurisdiction. The deferred
tax assets, before valuation allowance, for federal and state net operating loss carryforwards acquired in the
Attributor acquisition have been reduced to the amount of losses allowed to be utilized in the post-acquisition
period before expiration after considering the applicable limitations of IRC Sec. 382. As of December 31, 2012,
the Company has federal and state research and experimental tax credits of $49 and $12, respectively, which
have a carry-forward of 5 – 19 years depending on the jurisdiction and for which the benefits upon usage will be

F-30

DIGIMARC CORPORATION

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
(In thousands, except share and per share data)

recorded in additional paid-in capital from the effects of stock options. As of December 31, 2012, the Company
has foreign tax credits of $56 which have a carry-forward of 7 – 9 years and for which the benefits upon usage
will be recorded in additional paid-in capital from the effects of stock options.

The Company records accrued interest and penalties associated with uncertain tax positions in income tax

expense in the consolidated statements of operations. On initial adoption of ASC 740 and through December 31,
2010, the Company recognized no uncertain tax positions nor accrued interest and penalties associated with
uncertain tax positions. For the years ended December 31, 2012 and 2011, the Company recognized uncertain tax
positions and no accrued interest and penalties associated with uncertain tax positions. The Company does not
anticipate any unrecognized benefits that will significantly increase or decrease within the next 12 months.

A summary reconciliation of the Company’s uncertain tax positions is as follows:

December 31,
2012

December 31,
2011

Beginning balance . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Addition for current year tax positions . . . . . . . . . . . . . . . . . . .
Addition for prior year tax positions . . . . . . . . . . . . . . . . . . . . .
Settlements with taxing authorities . . . . . . . . . . . . . . . . . . . . . .
Lapsing of statutes of limitations . . . . . . . . . . . . . . . . . . . . . . . .

$102
6

—
—
—

Ending balance . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$108

$ —
30
72
—
—

$ 102

The balance for uncertain tax positions is classified as a long-term liability on the consolidated balance

sheet. All uncertain tax positions if reversed would affect the effective tax rate.

The Company is subject to examination in the federal jurisdiction for the tax years ending December 31,
2012, 2011 and 2010 and other state jurisdictions for the tax years ending December 31, 2012, 2011, 2010, 2009
and 2008.

(16) Commitments and Contingencies

Certain of the Company’s product license and services agreements include an indemnification provision for

claims from third parties relating to the Company’s intellectual property. Such indemnification provisions are
accounted for in accordance with ASC 450 “Contingencies.” To date, there have been no claims made under
such indemnification provisions.

Our newly acquired subsidiary, Attributor, is a defendant in a patent infringement lawsuit brought by Blue

Spike, LLC (E.D. Texas, Civil Action No: 6:12-cv-540). The case was brought against Attributor in August
2012, and was consolidated with other lawsuits brought by Blue Spike into Civil Action No. 6:12-cv-00499.

Blue Spike asserted infringement by Attributor of four patents. Attributor filed an answer denying that it has
infringed any valid claim of the patents in suit, and asserting specified defenses, including non-infringement and
invalidity.

The court is consolidating cases that Blue Spike brought against over sixty defendants into one case. After

that process is complete, a schedule should be set.

Blue Spike has not alleged a specific amount of monetary damages in its Complaint.

F-31

DIGIMARC CORPORATION

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
(In thousands, except share and per share data)

The Company is subject from time to time to other legal proceedings and claims arising in the ordinary

course of business.

(17) Stock Repurchases

Summary of common stock shares repurchased:

Year Ended
December 31,
2012

Year Ended
December 31,
2011

Year Ended
December 31,
2010

Private transaction . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Repurchase program . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Exercise of stock options . . . . . . . . . . . . . . . . . . . . . . . .
Tax withholding obligations on stock options . . . . . . . .
Tax withholding obligations on restricted shares . . . . . .

—
50,900
69,272
39,005
42,785

Total

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

201,962

552,536
104,577
48,432
46,401
24,953

766,899

—
—
102,077
81,610
13,506

197,193

Value of common stock shares repurchased:

Year Ended
December 31,
2012

Year Ended
December 31,
2011

Year Ended
December 31,
2010

Private transaction . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Repurchase program . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Exercise of stock options . . . . . . . . . . . . . . . . . . . . . . . .
Tax withholding obligations on stock options . . . . . . . .
Tax withholding obligations on restricted shares . . . . . .

Total

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

$ —
1,201
1,660
949
950

$4,760

$14,927
3,099
1,651
1,658
713

$22,048

$ —
—
3,037
2,435
352

$5,824

On January 26, 2011, the Company repurchased 552,536 shares of its common stock from Koninklijke
Philips Electronics, N.V., in a privately negotiated transaction. The shares were purchased for an aggregate price
of approximately $14,927, including transaction fees. To facilitate the repurchase, the Company sold $10,752 and
$2,996 of short- and long-term marketable securities, respectively, prior to their maturity date at an immaterial
gain.

In each of April 2009 and November 2011, the Board of Directors approved a stock repurchase program
authorizing the purchase, at the discretion of management, of shares of the Company’s common stock through
either periodic open-market or private transactions at then-prevailing market prices. Under the April 2009
program that expired in April 2012, the Company repurchased 223,851 shares at an aggregate purchase price of
$4,858. Under the November 2011 program, the Board of Directors approved an additional $5,000. In December
2012, the program was extended through December 31, 2013. As of December 31, 2012, the Company had
repurchased 43,293 shares under this program at an aggregate purchase price of $1,002.

As part of the Company’s 2008 Stock Incentive Plan, stock options are granted and restricted stock shares

are awarded to certain employees and directors.

Pursuant to the terms of the stock option grants, the Company purchases a number of whole shares of
common stock having a fair market value (as determined as of the date of exercise) equal to the amount of the
total value of the aggregate exercise price of the options exercised. In addition, the Company withholds

F-32

DIGIMARC CORPORATION

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
(In thousands, except share and per share data)

(purchases) from shares issued upon exercise of the stock options a number of whole shares of common stock
having a fair market value (as determined by the Company as of the date of vesting) equal to the amount of tax
required to be withheld by law, in order to satisfy the tax withholding obligations of the Company in connection
with the exercise of such options.

Pursuant to the terms of the restricted stock award agreement, the Company withholds (purchases) from

fully vested shares of common stock otherwise deliverable to the employee, a number of whole shares of
common stock having a fair market value (as determined as of the date of vesting) equal to the amount of tax
required to be withheld by law, in order to satisfy the tax withholding obligations of the Company in connection
with the vesting of such shares.

(18) Subsequent Events

On February 20, 2013, the Board of Directors declared a quarterly dividend of $0.11 per share, payable on

March 11, 2013 to shareholders of record on March 4, 2013.

(19) Quarterly Financial Information—Unaudited

Quarter ended:

March 31

June 30

September 30 December 31

2012
Service revenue . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
License and subscription revenue . . . . . . . . . . . . . . . . . . . . . . . . . .

Total revenue . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Total cost of revenue . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Gross profit . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Gross profit percent, service revenue . . . . . . . . . . . . . . . . . . . . . . .
Gross profit percent, license and subscription revenue . . . . . . . . .
Gross profit percent, total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Sales and marketing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Research, development and engineering . . . . . . . . . . . . . . . . . . . .
General and administrative . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Intellectual property . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Operating income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Net income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Earnings per common share:
Net income per common share—basic . . . . . . . . . . . . . . . . . . . . . .
Net income per common share—diluted . . . . . . . . . . . . . . . . . . . .
Weighted average common shares outstanding—basic . . . . . . . . .
Weighted average common shares outstanding—diluted . . . . . . .

$ 3,048
13,998

$2,609
6,503

17,046
1,810
15,236

9,112
1,583
7,529

$2,616
6,287

8,903
1,467
7,436

44%
99%
89%

44%
98%
83%

48%
98%
84%

$ 1,007
1,998
2,758
319
9,154
4,999

$
$

0.74
0.70
6,738
7,140

$ 970
2,146
2,191
291
1,931
1,216

$ 0.17
$ 0.17
6,737
6,993

$ 937
2,320
2,282
309
1,588
1,003

$ 0.14
$ 0.14
6,761
6,984

$2,519
6,795

9,314
1,648
7,666

45%
96%
82%

$ 913
2,277
2,226
329
1,921
1,054

$ 0.15
$ 0.14
6,791
6,966

F-33

DIGIMARC CORPORATION

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
(In thousands, except share and per share data)

Quarter ended:

March 31

June 30

September 30 December 31

2011
Service revenue . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
License and subscription revenue . . . . . . . . . . . . . . . . . . . . . . . . . .

Total revenue . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Total cost of revenue . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Gross profit . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Gross profit percent, service revenue . . . . . . . . . . . . . . . . . . . . . . .
Gross profit percent, license and subscription revenue . . . . . . . . .
Gross profit percent, total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Sales and marketing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Research, development and engineering . . . . . . . . . . . . . . . . . . . .
General and administrative . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Intellectual property . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Operating income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Net income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Earnings per common share:
Net income per common share—basic . . . . . . . . . . . . . . . . . . . . . .
Net income per common share—diluted . . . . . . . . . . . . . . . . . . . .
Weighted average common shares outstanding—basic . . . . . . . . .
Weighted average common shares outstanding—diluted . . . . . . .

$3,069
6,022

$3,165
6,308

9,091
1,649
7,442

9,473
1,690
7,783

$3,108
5,442

8,550
1,742
6,808

48%
99%
82%

49%
99%
82%

46%
99%
80%

$1,102
1,775
2,847
301
1,417
938

$ 0.14
$ 0.12
6,864
7,505

$1,017
1,884
2,270
266
2,346
3,626

$ 0.54
$ 0.50
6,696
7,245

$1,166
1,958
2,000
259
1,425
639

$ 0.10
$ 0.09
6,706
7,344

$3,053
5,872

8,925
1,856
7,069

42%
99%
79%

$1,051
1,710
2,839
268
1,201
453

$ 0.07
$ 0.06
6,699
7,279

F-34

EXHIBIT INDEX

In reviewing the agreements included as exhibits to this Annual Report on Form 10-K, please remember
they are included to provide you with information regarding their terms and are not intended to provide any other
factual or disclosure information about Digimarc or the other parties to the agreements. The agreements may
contain representations and warranties by each of the parties to the applicable agreement. These representations
and warranties have been made solely for the benefit of the other party or parties to the applicable agreement
and:

•

should not in all instances be treated as categorical statements of fact, but rather as a means of
allocating the risk to one of the parties if those statements prove to be inaccurate;

• may have been qualified by disclosures that were made to the other party or parties in connection with
the negotiation of the applicable agreement, which disclosures are not necessarily reflected in the
agreement;

• may apply standards of materiality in a manner that is different from what may be viewed as material

to you or other investors; and

• were made only as of the date of the applicable agreement or other date or dates that may be specified

in the agreement and are subject to more recent developments.

Accordingly, there representations and warranties may not describe the actual state of affairs as of the date

they were made or at any other time. Additional information about Digimarc may be found elsewhere in this
Annual Report on Form 10-K and in Digimarc’s other public filings, which are available without charge through
the SEC’s website at http://www.sec.gov.

Exhibit
Number

2.1

2.2

2.3

3.1

3.2

4.1

4.2

Exhibit Description

Separation Agreement among DMRC Corporation, DMRC LLC, Digimarc Corporation and, with
respect to certain sections, L-1 Identity Solutions, Inc. (incorporated by reference to Exhibit 2.1 to
Amendment No. 2 to the Company’s Registration Statement on Form 10, filed with the Commission
on August 13, 2008 (File No. 001-34108))†

Agreement and Plan of Merger dated April 30, 2010 between Digimarc Corporation, a Delaware
corporation, and Digimarc Oregon Corporation, an Oregon corporation (incorporated by reference to
Exhibit 2.1 to the Company’s Current Report on Form 8-K, filed with the Commission on
May 4, 2010 (File No. 001-34108))

Agreement and Plan of Merger, dated December 3, 2012, by and among Digimarc, DA Sub Inc., a
wholly owned subsidiary of Digimarc Corporation, Attributor, and Fortis Advisors LLC, as the
representative for Attributor’s security holders (incorporated by reference to Exhibit 2.1 to the
Company’s Current Report on Form 8-K, filed with the Commission on December 4, 2012 (File
No. 001-34108))†

Articles of Incorporation of Digimarc Corporation (incorporated by reference to Exhibit 10.1 to the
Company’s Current Report on Form 8-K, filed with the Commission on May 4, 2010
(File No. 001-34108))

Bylaws of Digimarc Corporation (incorporated by reference to Exhibit 10.1 to the Company’s
Current Report on Form 8-K, filed with the Commission on May 4, 2010 (File No. 001-34108))

Specimen common stock certificate of Digimarc Corporation (incorporated by reference to
Exhibit 4.1 to the Company’s Annual Report on Form 10-K, filed with the Commission on
February 27, 2009 (File No. 001-34108))

Rights Agreement, dated July 31, 2008, between Digimarc Corporation and Computershare Trust
Company, N.A. as Rights Agent (incorporated by reference to Exhibit 4.2 to the Company’s Annual
Report on Form 10-K, filed with the Commission on February 27, 2009 (File No. 001-34108))

E-1

Exhibit
Number

4.3

4.4

10.1

10.2

*10.3

*10.4

*10.5

*10.6

*10.7

*10.8

*10.9

10.10

10.11

10.12

Exhibit Description

Form of Certificate of Designation of Series R Preferred Stock (attached as an exhibit to the Rights
Agreement filed as Exhibit 4.2 hereto)

Form of Rights Certificate (attached as an exhibit to the Rights Agreement filed as
Exhibit 4.2 hereto)

License Agreement between DMRC Corporation and L-1 Identity Solutions Operating Company
(incorporated by reference to Exhibit 10.2 to Amendment No. 4 to the Company’s Registration
Statement on Form 10, filed with the Commission on October 2, 2008 (File No. 001-34108))(1)

Counterfeit Deterrence System Development and License Agreement, dated as of December 6,
2012, between Digimarc Corporation and the Bank for International Settlements(4)

Form of Indemnification Agreement between DMRC Corporation and each of its executive officers
and directors (incorporated by reference to Exhibit 10.5 to Amendment No. 2 to the Company’s
Registration Statement on Form 10, filed with the Commission on August 13, 2008
(File No. 001-34108))

Employment Agreement, effective as of November 1, 2011, between Digimarc Corporation and
Bruce Davis (incorporated by reference to Exhibit 10.1 to the Company’s Current Report on
Form 8-K, filed with the Commission on November 7, 2011 (File No. 001-34108))

Digimarc Corporation 2008 Incentive Plan (incorporated by reference to Exhibit 10.7 to the
Company’s Quarterly Report on Form 10-Q, filed with the Commission on November 24, 2008
(File No. 001-34108))

Form of Notice of Stock Option Award and Stock Option Award Agreement under the Digimarc
Corporation 2008 Incentive Plan (incorporated by reference to Exhibit 10.8 to the Company’s
Quarterly Report on Form 10-Q, filed with the Commission on November 24, 2008
(File No. 001-34108))

Equity Compensation Program for Nonemployee Directors under the Digimarc Corporation 2008
Incentive Plan (incorporated by reference to Exhibit 10.9 to the Company’s Quarterly Report on
Form 10-Q, filed with the Commission on November 24, 2008 (File No. 001-34108))

Form of Indemnification Agreement between Digimarc Corporation and each of its executive
officers and directors (incorporated by reference to Exhibit 10.1 to Digimarc Corporation’s Annual
Report on Form 10-K, as filed by Digimarc Corporation with the Securities and Exchange
Commission on March 13, 2006 (File No. 000-28317))

Form of Change of Control Retention Agreement entered into by and between Digimarc Corporation
and each of Messrs. McConnell, Chamness, Knudson and Meyer

Patent License Agreement, dated as of June 11, 2009 between Digimarc Corporation and The
Nielsen Company (US), LLC (incorporated by reference to Exhibit 10.1 to the Company’s Quarterly
Report on Form 10-Q, filed with the Commission on July 31, 2009 (File No. 001-34108))(2)

Limited Liability Company I Agreement, dated June 11, 2009 between Digimarc Corporation and
The Nielsen Company (US), LLC (incorporated by reference to Exhibit 10.2 to the Company’s
Quarterly Report on Form 10-Q, filed with the Commission on July 31, 2009
(File No. 001-34108))(2)

Limited Liability Company II Agreement, dated June 11, 2009 between Digimarc Corporation and
The Nielsen Company (US), LLC (incorporated by reference to Exhibit 10.3 to the Company’s
Quarterly Report on Form 10-Q, filed with the Commission on July 31, 2009
(File No. 001-34108))(2)

E-2

Exhibit
Number

10.13

10.14

10.15

10.16

10.17

21.1

23.1

31.1

31.2

32.1

32.2

Exhibit Description

Lease Agreement, dated March 22, 2004, between Digimarc Corporation and PS Business Parks,
L.P., as amended on May 13, 2010 (incorporated by reference to Exhibit 10.1 to the Company’s
Quarterly Report on Form 10-Q, filed with the Commission on July 30, 2010 (File
No. 001-34108))

Patent License Agreement, effective as of October 5, 2010, between Digimarc Corporation and IV
Digital Multimedia Inventions, LLC (incorporated by reference to Exhibit 10.12 to the Company’s
Annual Report on Form 10-K, filed with the Commission on March 3, 2011 (File
No. 001-34108))(3)

Grant-Back License Agreement, dated October 5, 2010, between Digimarc Corporation and IV
Digital Multimedia Inventions, LLC (incorporated by reference to Exhibit 10.13 to the Company’s
Annual Report on Form 10-K, filed with the Commission on March 3, 2011 (File
No. 001-34108))(3)

Patent Rights Agreement, dated October 5, 2010, between Digimarc Corporation and IV Digital
Multimedia Inventions, LLC (incorporated by reference to Exhibit 10.14 to the Company’s Annual
Report on Form 10-K, filed with the Commission on March 3, 2011 (File No. 001-34108))

Work Agreement, dated October 5, 2010, by and among Digimarc Corporation, Invention Law
Group, P.C. and IV Digital Multimedia Inventions, LLC (incorporated by reference to
Exhibit 10.15 to the Company’s Annual Report on Form 10-K, filed with the Commission on
March 3, 2011 (File No. 001-34108))(3)

List of Affiliates

Consent of Independent Registered Public Accounting Firm

Rule 13a-14(a)/15d-14(a) Certification of Chief Executive Officer

Rule 13a-14(a)/15d-14(a) Certification of Chief Financial Officer

Section 1350 Certification of Chief Executive Officer

Section 1350 Certification of Chief Financial Officer

101.INS

XBRL Instance Document

101.SCH

XBRL Taxonomy Extension Schema Document

101.CAL

XBRL Taxonomy Extension Calculation Linkbase Document

101.DEF

XBRL Taxonomy Extension Definition Linkbase Document

101.LAB

XBRL Taxonomy Extension Label Linkbase Document

101.PRE

XBRL Taxonomy Extension Label Linkbase Document

*

†

(1)

Management contract or compensatory plan or arrangement.

Schedules and certain exhibits to this agreement have been omitted pursuant to Item 601(b)(2) of
Regulation S-K. Digimarc hereby undertakes to furnish to the Securities and Exchange Commission (the
“Commission”) copies of the omitted schedules and exhibits upon request by the Commission.

Confidential treatment has been granted for certain portions omitted from this exhibit pursuant to an order
granted by the Commission on October 21, 2008, under Rule 24b-2 of the Securities Exchange Act of
1934, as amended. Confidential portions of this exhibit have been separately filed with the Securities and
Exchange Commission.

E-3

(2)

(3)

(4)

Confidential treatment has been granted for certain portions omitted from this exhibit pursuant to an order
granted by the Commission on September 10, 2009, under Rule 24b-2 under the Securities Exchange Act
of 1934, as amended. Confidential portions of this exhibit have been separately filed with the Securities
and Exchange Commission.

Confidential treatment has been granted for certain portions omitted from this exhibit pursuant to an order
granted by the Commission on March 17, 2011, under Rule 24b-2 under the Securities Exchange Act of
1934, as amended. Confidential portions of this exhibit have been separately filed with the Securities and
Exchange Commission.

Confidential treatment has been requested for certain portions omitted from this exhibit pursuant to Rule
24b-2 under the Securities Exchange Act of 1934, as amended. Confidential portions of this exhibit have
been separately filed with the Securities and Exchange Commission.

E-4

BOARD OF DIRECTORS

EXECUTIVE OFFICERS

Bruce Davis
Chairman of the Board and  
Chief Executive Officer
Digimarc Corporation

William J. Miller
Independent Director and Consultant
Former Chairman and  
Chief Executive Officer
Avid Technology, Inc.

James T. Richardson
Independent Director and Consultant
Former Senior Vice President and  
Chief Financial Officer
WebTrends

Peter W. Smith
Independent Director and Consultant
Former President, News Technology
News America Incorporated

Bernard J. Whitney
Independent Director and Consultant
Partner
FLG Partners, LLC

Bruce Davis
Chairman and Chief Executive Officer 

Michael McConnell
Chief Financial Officer and Treasurer

Robert Chamness
Chief Legal Officer and Secretary

Ed Knudson 
Executive Vice President Sales and Marketing

Joel Meyer 
Executive Vice President Intellectual Property

TRANSFER AGENT

Computershare Investor Services
P.O. Box 43078
Providence, RI 02940
T:  (781) 575.2879
www.computershare.com

 
 
 
 
9405 SW Gemini Drive
Beaverton, OR 97008  USA

T: +1 800.DIGIMARC (344.4627)
T: +1 503.469.4800
F: +1 503.469.4777

www.digimarc.com