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ScholasticUNITED STATESSECURITIES AND EXCHANGE COMMISSIONWashington, D.C. 20549 FORM 10-K (Mark One)☒ ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the fiscal year ended February 29, 2020 OR☐ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from to . Commission file number: 000-04957 EDUCATIONAL DEVELOPMENT CORPORATION(Exact name of registrant as specified in its charter) Delaware73-0750007(State or other jurisdiction ofincorporation or organization)(I.R.S. EmployerIdentification No.) 5402 South 122nd East Avenue, Tulsa, Oklahoma 74146(Address of principal executive offices) (Zip Code) Registrant’s telephone number, including area code (918) 622-4522 Securities registered pursuant to Section 12(b) of the Act: Common Stock, $.20 par valueEDUCNASDAQ(Title of class)(Trading symbol)(Name of each exchange on which registered) Securities registered pursuant to Section 12(g) of the Act: None Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act.Yes ☐ No ☒ Indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or Section 15(d) of the Act.Yes ☐ No ☒ Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filingrequirements for the past 90 days.Yes ☒ No ☐ Indicate by check mark whether the registrant has submitted electronically every Interactive Data File required to be submitted pursuant to Rule 405 ofRegulation S-T (§ 232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit suchfiles). Yes ☒ No ☐ Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, smaller reporting company or anemerging growth company. See definitions of “large accelerated filer,” “accelerated filer,” “smaller reporting company” and “emerging growth company”in Rule 12b-2 of the Exchange Act. Large accelerated filer ☐ Accelerated filer ☐ Non-accelerated filer ☒ Smaller reporting company ☒ Emerging growth company ☐ If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any newor revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act. ☐ Indicate by check mark whether the registrant has filed a report on and attestation to its management’s assessment of the effectiveness of its internalcontrol over financial reporting under Section 404(b) of the Sarbanes-Oxley Act (15 U.S.C. 7262(b)) by the registered public accounting firm that preparedor issued its audit report.☐ Indicate by check mark whether the Registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act).Yes ☐ No ☒ The aggregate market value of the outstanding shares of common stock held by non-affiliates of the registrant at the price at which the common stockwas last sold on August 31, 2019 on the NASDAQ Stock Market, LLC was $35,957,200. As of May 14, 2020, 8,369,818 shares of common stock were outstanding. DOCUMENTS INCORPORATED BY REFERENCE Portions of the Proxy Statement for fiscal year 2020 relating to our Annual Meeting of Shareholders to be held on July 9, 2020 are incorporated byreference into Part III of this Report on Form 10-K. TABLE OF CONTENTS FORWARD-LOOKING STATEMENTS4 PART I Item 1.Business4Item 1A.Risk Factors6Item 1B.Unresolved Staff Comments6Item 2.Properties6Item 3.Legal Proceedings6Item 4.Mine Safety Disclosures6 PART II Item 5.Market for Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases of Equity Securities7Item 6.Selected Financial Data7Item 7.Management’s Discussion and Analysis of Financial Condition and Results of Operations7Item 7A.Quantitative and Qualitative Disclosures About Market Risk16Item 8.Financial Statements and Supplementary Data16Item 9.Changes in and Disagreements with Accountants on Accounting and Financial Disclosure16Item 9A.Controls and Procedures16Item 9B.Other Information17 PART III Item 10.Directors, Executive Officers and Corporate Governance18Item 11.Executive Compensation18Item 12.Security Ownership of Certain Beneficial Owners and Management and Related Stockholder Matters18Item 13.Certain Relationships and Related Transactions, and Director Independence18Item 14.Principal Accounting Fees and Services18 PART IV Item 15.Exhibits and Financial Statement Schedules19Item 16.Form 10-K Summary21 Table of Contents PART I FORWARD-LOOKING STATEMENTS CAUTIONARY REMARKS REGARDING FORWARD LOOKING STATEMENTS The information discussed in this Annual Report on Form 10-K includes “forward-looking statements.” These forward-looking statements areidentified by their use of terms and phrases such as “may,” “expect,” “estimate,” “project,” “plan,” “believe,” “intend,” “achievable,” “anticipate,”“continue,” “potential,” “should,” “could,” and similar terms and phrases. Although we believe that the expectations reflected in these forward-lookingstatements are reasonable, they do involve certain assumptions, risks and uncertainties and we can give no assurance that such expectations orassumptions will be achieved. Known and unknown risks, uncertainties and other factors may cause our actual results, performance or achievements tobe materially different from any future results, performance or achievements expressed or implied by forward-looking statements. Factors that could causeor contribute to such differences include, but are not limited to, our success in recruiting and retaining new consultants, our ability to locate and procuredesired books, our ability to ship timely, changes to our primary sales channels, our ability to obtain adequate financing for working capital and capitalexpenditures, economic and competitive conditions, regulatory changes and other uncertainties, the COVID-19 pandemic, as well as those factorsdiscussed below and elsewhere in this Annual Report on Form 10-K, all of which are difficult to predict. In light of these risks, uncertainties andassumptions, the forward-looking events discussed may not occur. All forward-looking statements attributable to us or persons acting on our behalf areexpressly qualified in their entirety by the cautionary statements in this paragraph and elsewhere in this Annual Report on Form 10-K and speak only asof the date of this Annual Report on Form 10-K. Other than as required under the securities laws, we do not assume a duty to update these forward-looking statements, whether as a result of new information, subsequent events or circumstances, changes in expectations or otherwise. As used in thisAnnual Report on Form 10-K, the terms “the Company,” “EDC,” “we,” “our” or “us” mean Educational Development Corporation, a Delaware corporation,unless the context indicates otherwise. Item 1. BUSINESS (a) General Description of Business We are the exclusive United States (“U.S.”) trade co-publisher of educational children’s books produced in the United Kingdom by UsbornePublishing Limited (“Usborne”) and we also exclusively publish books through our ownership of Kane Miller Book Publisher (“Kane Miller”); bothaward-winning publishers of international children’s books. We are a corporation incorporated under the laws of the State of Delaware on August 23,1965. Our fiscal year ends on February 29 (28). Our Company motto is “The future of our world depends on the education of our children. EDC delivers educational excellence one book at atime. We provide economic opportunity while fostering strong family values. We touch the lives of children for a lifetime.” (b) Financial Information about Our Segments While selling children’s books and related products (collectively referred to as “books”) is our only line of business, we sell them through twobusiness segments, which we sometimes refer to as “divisions”: ●Home Business Division (“Usborne Books & More” or “UBAM”) – This division sells our books through independent consultants directly toour customers. Our consultants sell books by hosting home parties, through social media collaboration platforms on the internet, by hostingbook fairs with school and public libraries and through other events. ●Publishing Division (“EDC Publishing” or “Publishing”) – This division sells our books to bookstores (including major national chains), toystores, specialty stores, museums and other retail outlets throughout the country. Percent Net Revenues by Division FY 2020 FY 2019 UBAM 91% 91%Publishing 9% 9%Total net revenues 100% 100% 4Table of Contents (c) Narrative Description of Business Products As the exclusive United States trade co-publisher of Usborne books and sole publisher of Kane Miller books, we offer over 2,000 differentchildren’s books. Many of our books are interactive in nature, including our touchy-feely board books, activity books and flashcards, adventure andsearch books, art books, sticker books and foreign language books. Most of our books were originally published in other countries, in their nativelanguages, and we translate them to common American English and have exclusive rights to publish the titles in the United States. We also have a broad line of ‘internet-linked’ books which allow readers to expand their educational experience by referring them to relevantnon-Company websites. Our books include science and math titles, as well as chapter books and novels. We continually introduce new titles across alllines of our products. UBAM markets our books through commissioned consultants using a combination of direct sales, home parties, book fairs and internet basedsocial media platforms (“online parties”). This division had approximately 29,600 active consultants at February 29, 2020. Our Publishing division markets through commissioned trade representatives who call on retail book, toy, and specialty stores along with otherretail outlets. Publishing also conducts in-house marketing by telephone to these customers and potential customers. This division markets toapproximately 4,000 book, toy and specialty stores. Approximately 9% of our Publishing division's net revenues are to national book chain stores. Seasonality Sales for both divisions are greatest during the fall due to the holiday season. Competition While we have the exclusive U.S. rights to sell Usborne Books and our Kane Miller published books, we face competition from the internet andother book publishers who are also selling directly to our customers. Our UBAM division competes in recruiting and retaining sales consultants, whichcontinuously receive opportunities to work for larger direct selling companies, as well as new non-traditional employment opportunities in the gig-marketplace that provide part-time supplemental income. We also compete with Scholastic Books in the school and library book fair market. Our Publishing division faces competition from large U.S. and international publishing companies as well as for space in retail toy, gift andnovelty stores that offer a variety of non-book products. Employees As of May 11, 2020, 201 full-time employees worked at our Tulsa office and distribution facility and at our San Diego office. Of these employees,approximately 70% of our employees work in our distribution warehouse. Company Reports We make available, free of charge, on our website (www.edcpub.com) copies of our Annual Reports, Quarterly Reports, Current Reports on Form8-K, amendments to those reports filed or furnished to the Securities and Exchange Commission (“SEC”) pursuant to Section 13(a) or 15(d) of theExchange Act and reports of holdings of our securities filed by our officers and directors under Section 16 of the Exchange Act as soon as reasonablypracticable after filing such material electronically or otherwise furnishing it to the SEC. 5Table of Contents COVID-19 Update In December 2019, a novel strain of coronavirus, now known as COVID-19, was reported in Wuhan, China and has since extensively impactedthe global health and economic environment. In March 2020, the World Health Organization characterized COVID-19 as a pandemic, and President Trumpdeclared the COVID-19 outbreak in the United States as a national emergency. The Company has taken numerous steps, and will continue to take furtheractions, in its approach to minimize the impact of the COVID-19 pandemic. To ensure the well-being of our employees, the Company offered employees inour office the ability to work from home on a temporary basis, we instructed employees in our warehouse and office to take their temperature at the startof every shift, we requested employees forgo any in-person meetings and instead opt to utilize virtual meeting spaces, and we published and continuallyupdated our employees on the most recent developments related to COVID-19 and best practices for safety and health in the office, warehouse and athome. We are closely monitoring the impact of the COVID-19 pandemic and continually assessing its potential effects on our business. On April 16, 2020,the Company entered into a loan with MidFirst Bank as the lender in an aggregate principal amount of $1.4 million pursuant to the Paycheck ProtectionProgram (the “PPP”) under the Coronavirus Aid, Relief, and Economic Security (CARES) Act. This loan program provided paycheck protection for ouremployees from the economic impact to our business due to the COVID-19 virus, which was seen most by the decline in our Publishing division’s salesdue to the closure of many retail outlets across the country, and in our UBAM division’s School and Library and Book Fair sales due to the closure ofmany schools nation-wide. The Company determined the PPP loan was no longer needed and therefore repaid the loan in full on May 12, 2020. While theCompany did not experience decreases in net revenues in the first quarter of fiscal 2021 compared with the same period in fiscal 2020, the severity andduration of the pandemic are uncertain and the extent to which our results are affected by COVID-19 cannot be accurately predicted. Item 1A. RISK FACTORS We are a smaller reporting company and are not required to provide this information. Item 1B. UNRESOLVED STAFF COMMENTS None Item 2. PROPERTIES Our headquarters office and distribution warehouse are located on a 40-acre complex at 5402 South 122nd East Ave, Tulsa, Oklahoma. We ownthe complex which includes multiple buildings that combine to approximately 400,000 square feet of office and warehouse space, of which 218,700 isutilized by us and 181,300 is occupied by a third-party tenant. All customer orders are made from our 170,000 square foot warehouse using multiple flow-rack systems, known as “the lines,” to expedite order fulfillment, packaging, and shipment. We also own a facility located at 10302 East 55th Place, Tulsa, Oklahoma that contains approximately 105,000 square feet of usable spaceincluding 8,000 square feet of office and 97,000 square feet of warehouse space. We use approximately 76,000 square feet of warehouse space for overflowinventory. The remaining 8,000 square feet of office space and 21,000 square feet of warehouse are leased to third-party tenants with multi-year leaseagreements. In addition to these owned properties, we also lease a small office in San Diego, California that is used to by our Kane Miller employees. Webelieve that our operating facilities meet both present and future capacity needs. Item 3. LEGAL PROCEEDINGS We are not a party to any material pending legal proceedings. Item 4. MINE SAFETY DISCLOSURES None 6Table of Contents PART II Item 5. MARKET FOR REGISTRANT’S COMMON EQUITY, RELATED STOCKHOLDER MATTERS AND ISSUER PURCHASES OF EQUITYSECURITIES The common stock of EDC is traded on NASDAQ (symbol “EDUC”). The number of shareholders of record of EDC's common stock as of May14, 2020 was 484. For information regarding our compensation plans see Note 10 of the notes to the financial statements and our definitive Proxy Statement to befiled in connection with the Annual Meeting of Shareholders to be held on July 9, 2020, as outlined in Part III, Item 12 in this Annual Report. Issuer Purchases of Equity Securities Period Total # of SharesPurchased Average Price PaidPer Share Total # of SharesPurchased as Partof PubliclyAnnounced Plan(1) Maximum # ofShares that may beRepurchasedUnder the Plan (1) December 1-31, 2019 40,432 $6.62 40,432 569,045 January 1-31, 2020 6,808 5.80 6,808 562,237 February 1-29, 2020 25,078 5.78 25,078 537,159 Total 72,318 $6.25 72,318 (1)On February 4, 2019 the Board of Directors approved a new stock repurchase plan, replacing the former 2008 stock repurchase plan. Themaximum number of shares which may be purchased under the new plan is 800,000. This plan has no expiration date. Item 6. SELECTED FINANCIAL DATA We are a smaller reporting company and are not required to provide this information. Item 7. MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS This Management’s Discussion and Analysis of Financial Condition and Results of Operations contains a discussion of our business,including a general overview of our segments, our results of operations, our liquidity and capital resources, and our quantitative and qualitativedisclosures about market risk. The following discussion contains forward-looking statements that reflect our future plans, estimates, beliefs and expected performance. Theforward-looking statements are dependent upon events, risks and uncertainties that may be outside our control. Our actual results could differmaterially from those discussed in these forward-looking statements. See “Cautionary Remarks Regarding Forward-Looking Statements” in the frontof this Annual Report on Form 10-K. Management Summary We are the exclusive United States trade co-publisher of Usborne children’s books and the owner of Kane Miller. We operate two separatesegments; UBAM and Publishing, to sell our Usborne and Kane Miller children’s books. These two segments each have their own customer base. ThePublishing segment markets its products on a wholesale basis to various retail accounts. The UBAM segment markets its products through a network ofindependent sales consultants using a combination of home shows, social media platform events (called “online parties”) and book fairs. All othersupporting administrative activities are recognized as other expenses outside of our two segments. Other expenses are primarily compensation of ouroffice, warehouse and sales support staff as well as the cost of operating and maintaining our corporate office and distribution facility. 7Table of Contents UBAM Division Our UBAM division uses a multi-level direct selling platform to market books through independent sales representatives (“consultants”) locatedthroughout the United States. The customer base of UBAM consists of individual purchasers, as well as schools and public libraries. Revenues areprimarily generated through book showings in individual homes, on social media collaboration platforms, through book fairs with school and publiclibraries and other events. This past fiscal year continued with a significant shift toward internet sales via social media platform events, such asFacebook parties. An important factor in the continued growth of the UBAM division is the addition of new sales consultants and the retention of existingconsultants. Current active consultants (defined as those with sales during the past six months) often recruit new sales consultants. UBAM makes iteasy to recruit by providing sign-up kits for which new consultants can earn rewards including discounted books and cash based on exceeding certainsales criteria. In addition, our UBAM division provides our consultants with an extensive operational handbook, valuable training and an individualwebsite they can customize and use to operate their business. Consultants FY 2020 FY 2019 New Consultants Added During Fiscal Year 22,600 21,500 Active Consultants at End of Fiscal Year 29,600 31,800 Our UBAM division’s multi-level marketing platform presently has eight levels of sales representatives: ●Consultants ●Team Leaders ●Advanced Leaders ●Senior Leaders ●Executive Leaders ●Senior Executive Leaders ●Directors ●Senior Directors Upon signing up, sales representatives begin as “Consultants”. Consultants receive “weekly commissions” from each sale they make; thecommission rate they receive on each sale is determined by the marketing program under which the sale is made. In addition, Consultants receive amonthly sales bonus once their sales reach an established monthly goal. Consultants who recruit other consultants become “Team Leaders”. Uponreaching this Team Leader level, consultants become eligible to receive “monthly override payments” which are calculated on sales made from theirdownline “central group” of recruits. Team Leaders that recruit and promote other Team Leaders, and meet other established criteria, are eligible tobecome “Advanced Leaders”. Once Advanced Leaders promote a second level consultant, add additional recruits and meet other established criteria, they become “SeniorLeaders”, “Executive Leaders”, “Senior Executive Leaders”, “Directors or “Senior Directors”. One-time bonus payments are made to consultants at eachpromotion level. Executive Leaders and higher receive an additional monthly override payment based upon the sales of their downline groups. Directorsand higher receive an additional bonus payment if they promote an Advanced Leader to a Senior Leader from their central group. The maximum overridepayment a leader can receive is calculated on three levels below their central group. 8Table of Contents During fiscal year 2020, internet sales continued to be the largest sales channel within our UBAM division. The use of social media and partyplan platforms, such as those available on Facebook, have become popular sales tools. These platforms allow consultants to “present” and customers to“attend” online purchasing events from any geographical location. Customer’s internet orders are primarily received via the consultant’s customized website, which is hosted by the Company. Consultantscontact hosts or hostesses (collectively “hostess”) who then provide a list of contacts to invite to an online party. During the online party, the consultantanswers questions and provides recommendations to the attendees. These attendees then select desired products and place orders via the consultant’scustomized website. Internet orders are processed through a standard online “shopping cart checkout” and the consultant receives sales credit andcommission on the transaction. All internet orders are shipped directly to the end customer. The hostess earns discounted books based on the totalsales from the attendees at the online party. Home parties occur when consultants contact hostesses to hold book shows in their homes. The consultant assists the hostess in setting upthe details for the show, makes a presentation at the show and takes orders for the books. The hostess earns discounted books based on the total salesat the party, including internet orders for those customers who can only attend via online access. Home party orders are typically shipped to the hostesswho then distributes the books to the end customer. Customer specials are also available when customers, or their party, order above a specified amount. Additionally, home shows often provide an excellent opportunity for recruiting new consultants. UBAM net revenues also includes sales to schools and libraries through educational consultants. The school and library programincludes book fairs which are held with an organization as the sponsor. The consultant provides promotional materials to introduce our books toparents. Parents turn in their orders at a designated time. The book fair program generates discounted books for the sponsoring organization. UBAMalso has various fundraiser programs. Reach for the Stars is a pledge-based reading incentive program that provides cash and books to the sponsoringorganization and books for the participating children. An additional fundraising program, Cards for a Cause, offers our consultants the opportunity tohelp members of the community by sharing proceeds from the sale of specific items. Organizations sell variety boxes of greeting-type cards and donate aportion of the proceeds to help support their related causes. Publishing Division Our Publishing division operates in a market that is highly competitive, with a large number of companies engaged in the selling of books. ThePublishing division’s customer base includes national book chains, regional and local bookstores, toy and gift stores, school supply stores andmuseums. To reach these markets, the Publishing division utilizes a combination of commissioned sales representatives located throughout the countryand a commissioned in-house sales group located at our headquarters. The table below shows the percentage of net revenues from our Publishing division based on market type. Publishing Division Net Revenues by Market Type FY 2020 FY 2019 National chain bookstores 9% 14%All other 91% 86%Total net revenues 100% 100% Publishing uses a variety of methods to attract potential new customers and maintain current customers. Our employees attend many of thenational trade shows held by the book selling industry each year, allowing us to contact potential buyers who may be unfamiliar with our books. Weactively target the national book chains through joint promotional efforts and institutional advertising in trade publications. Our products are thenfeatured in promotions, such as catalogs offered by the vendor. We may also seek to acquire, for a fee, an end cap position (our products are placed onthe end of a shelf) in a bookstore, which we and the publishing industry consider an advantageous location in the bookstore. Publishing’s in-house sales group targets the smaller independent book and gift store customers. This market has seen continued growth overthe past several years as our sales to large bookstore chains have fluctuated based primarily on the number of promotions that we are able to run in thenational chain stores. Our semi-annual, full-color, 170-page catalogs, are mailed to over 4,000 customers and potential customers. We also offer twodisplay racks to assist stores in displaying our products. 9Table of Contents Result of Operations The following table shows our statements of earnings data: Twelve Months Ended February 29 (28), 2020 2019 Net revenues $113,011,900 $118,811,300 Cost of goods sold 36,863,300 39,063,600 Gross margin 76,148,600 79,747,700 Operating expenses Operating and selling 18,606,000 18,550,600 Sales commissions 34,994,800 36,480,400 General and administrative 15,505,100 16,164,300 Total operating expenses 69,105,900 71,195,300 Other (income) expense Interest expense 888,100 931,300 Other income (1,597,300) (1,559,700)Earnings before income taxes 7,751,900 9,180,800 Income taxes 2,106,800 2,502,400 Net earnings $5,645,100 $6,678,400 See the detailed discussion of net revenues, gross margin and operating expenses by reportable segment below. The following is a discussion ofsignificant changes in the non-segment related operating expenses, other income and expenses and income taxes during the respective periods. Non-Segment Operating Results Operating expenses not associated with a reporting segment were $13.1 million for fiscal year ended February 29, 2020 compared to $13.6 millionfor the same period a year ago. Operating expenses decreased $0.5 million due to a decrease in freight handling costs of $0.2 million from a reduction inshipments compared to the prior fiscal year, a $0.2 million decrease in payroll primarily related to $0.1 million of reduced wages in our warehouse due toless revenues and a $0.1 million decrease in short-term incentive plan expenses for current year, and reduced bank fees of $0.1 million due to improvedpricing agreements. Interest expense remained consistent totaling $0.9 million for the fiscal year ended February 29, 2020, compared to $0.9 million reported for fiscalyear ended February 28, 2019. Other income remained consistent totaling $1.6 million for the fiscal years ended February 29, 2020 and February 28, 2019. Income taxes decreased $0.4 million to $2.1 million for the fiscal year ended February 29, 2020, from $2.5 million for the same period a year ago. This decrease was primarily related to a decrease in taxable income for the current fiscal year compared to prior fiscal year. The effective tax rate remainedconsistent at 27.2% for the fiscal year ended February 29, 2020, as compared to 27.3% for the fiscal year ended February 28, 2019. 10Table of Contents UBAM Operating Results The following table summarizes the operating results of the UBAM segment for the twelve months ended February 29 (28): Twelve Months Ended February 29 (28), 2020 2019 Gross sales $129,363,500 $135,792,500 Less discounts and allowances (36,075,000) (38,072,600)Transportation revenue 10,022,100 10,661,400 Net revenues 103,310,600 108,381,300 Cost of goods sold 31,759,200 33,602,100 Gross margin 71,551,400 74,779,200 Operating expenses Operating and selling 15,551,000 15,242,100 Sales commissions 34,617,200 36,122,100 General and administrative 3,938,600 4,164,900 Total operating expenses 54,106,800 55,529,100 Operating income $17,444,600 $19,250,100 Average number of active consultants 32,500 32,000 Net revenues decreased $5.1 million, or 4.7%, to $103.3 million for the fiscal year ended February 29, 2020, when compared with net revenues of$108.4 million reported for fiscal year ended February 28, 2019. The decrease in UBAM net revenues is primarily attributed to $3.0 million in reduced salesactivities from active consultants during the fourth quarter compared to the same period a year ago. Gross margin decreased $3.2 million to $71.6 million for the fiscal year ended February 29, 2020, from $74.8 million reported for fiscal year endedFebruary 28, 2019. The decrease in gross margin primarily resulted from the decrease in net revenues. Gross margin as a percentage of net revenuesremained consistent, slightly increasing to 69.3% for the fiscal year 2020, compared to 69.0% reported the same period a year ago. Total UBAM operating expenses decreased $1.4 million, or 2.5%, to $54.1 million during the fiscal year ended February 29, 2020, when comparedwith $55.5 million reported for fiscal year ended February 28, 2019. Operating expenses decreased primarily as a result of $1.5 million decrease in salescommissions and $0.1 million of reduced bank fees due to less revenues and $0.1 million in reduced meeting costs associated with our annual convention,offset by $0.3 million of increased freight costs over prior year. Operating income of our UBAM division decreased $1.9 million, or 9.8%, to $17.4 million for fiscal year ended February 29, 2020, as compared to$19.3 million reported for fiscal year ended February 28, 2019. Operating income decreased primarily due to the decrease in net revenues compared to thesame period a year ago. 11Table of Contents Publishing Operating Results The following table summarizes the operating results of the Publishing segment for the twelve months ended February 29 (28): Twelve Months Ended February 29 (28), 2020 2019 Gross sales $20,573,300 $22,077,600 Less discounts and allowances (10,909,700) (11,681,400)Transportation revenue 37,700 33,800 Net revenues 9,701,300 10,430,000 Cost of goods sold 5,104,100 5,461,500 Gross margin 4,597,200 4,968,500 Total operating expenses 1,915,200 2,082,700 Operating income $2,682,000 $2,885,800 Our Publishing division’s net revenues decreased $0.7 million, or 6.7%, to $9.7 million for the fiscal year ended February 29, 2020, when comparedwith net revenues of $10.4 million reported for fiscal year ended February 28, 2019. This decrease primarily resulted from the decrease in net revenueswith our large national accounts. We have historically been awarded one or more in-store promotions with our largest customer on an annual basis andwe did not have an in-store promotion during fiscal year 2020. Gross margin decreased $0.4 million to $4.6 million for the fiscal year ended February 29, 2020, from $5.0 million reported for fiscal year endedFebruary 28, 2019. The decrease in gross margin primarily resulted from the decrease in net revenues. Gross margin as a percentage of net revenuesremained consistent, decreasing slightly to 47.4% for the fiscal year 2020, compared to 47.6% reported the same period a year ago. Sales discounts varyby customer and, as such, customer mix changes between fiscal years has an impact on gross margin percentages. Operating income for the segment decreased $0.2 million, or 6.9%, to $2.7 million for fiscal year ended February 29, 2020, from $2.9 millionreported during the same period last year. The decrease in operating income resulted primarily from the decrease in net revenues and gross margin, offsetby $0.1 million of reduced freight from fewer sales orders and $0.1 million of reduced promotion and marketing expenses as we did not have anysignificant promotions with national book chains during the year. Liquidity and Capital Resources EDC has a history of profitability and positive cash flows. We typically fund our operations from the cash we generate. We also use availablecash primarily to purchase additional inventory, to pay down our outstanding bank loan balances, for capital expenditures, to pay dividends and toacquire treasury stock. During fiscal year 2020, we decreased our inventory purchases which lowered our year-end inventory balances. At fiscal year-end 2020, our revolving bank credit facility loan balance was $0 with $11.0 million in available capacity. During fiscal year 2020, we generated positive cash flows from our operations of $4.2 million. These cash flows resulted from: ● net earnings of $5,645,100 Adjusted for: ● depreciation expense of $1,425,700● provision for doubtful accounts of $63,900● provision for inventory valuation allowance of $318,400● deferred income taxes, net of $120,700● share-based compensation expense of $665,100 12Table of Contents Positively impacted by: ● decrease in accounts receivable of $227,700● decrease in inventories, net of $2,598,200● decrease in prepaid expenses and other assets of $590,200 Offset by: ● decrease in accounts payable of $4,567,500● decrease in accrued salaries, commissions, and other liabilities $1,284,700● decrease in income taxes payable of $978,100● decrease in deferred revenue of $580,300 Cash used in investing activities was $0.6 million for capital expenditures. Our capital expenditures were primarily associated with the softwareupgrades that our UBAM consultants use to monitor their business and place customer orders. Our capital expenditures included: ● UBAM consultant and customer facing software upgrades of $534,700● Building and other improvements of $45,700● Warehouse equipment purchased of $41,600● Warehouse management software system of $16,800 Cash used in financing activities was $3.8 million, which was primarily from payment of dividends totaling $1.7 million, $1.7 million paid to acquiretreasury stock and payments on our long-term debt of $0.9 million. These outflows were offset by $0.5 million received from the sale of treasury stockassociated with employee purchases through payroll withholdings and employer matching contributions to their 401(k) accounts. We continue to expect the cash generated from our operations and cash available through our line of credit with our Bank will provide us theliquidity we need to support ongoing operations. Cash generated from operations will be used to increase inventory by expanding our product lines, toliquidate existing debt, and any excess cash is expected to be distributed to our shareholders. We have a Loan Agreement with MidFirst Bank (“the Bank”) including Term Loan #1 comprised of Tranche A of $11.5 million and Tranche B of$4.3 million, both with the maturity date of December 1, 2025. Tranche A has a fixed interest rate of 4.23% and interest is payable monthly. The LoanAgreement also includes Term Loan #2 in the amount of $3.0 million, which is secured by a warehouse and land with the maturity date of June 28, 2021,and a $15.0 million revolving loan (“line of credit”) through August 15, 2020. On June 15, 2018, the Company executed the Eighth Amendment Loan Agreement with the Bank which extended the termination date untilAugust 15, 2019, reduced the interest rate pricing grid for all floating rate borrowings covered by the Loan Agreement, released the personal guaranty ofRandall W. White and Carol White, along with other covenant restrictions being lessened. The amendment also included an adjustment to the AdjustedFunded Debt to EBITDA ratio for covenant compliance. On February 7, 2019, the Company executed the Ninth Amendment Loan Agreement which removed the covenant prohibiting the Company fromrepurchasing its shares and identified certain limitations on the amount of funds that the Company could use to repurchase shares. On August 15, 2019, the Company executed the Tenth Amendment Loan Agreement which extended the termination date of the line of credit toAugust 15, 2020, amended the definition of LIBOR Margin, reduced the frequency of reports to the Lender, amended the Adjusted Funded Debt toEBITDA Ratio and amended the Compliance and Borrowing Base Certificates reporting requirements. We had no borrowings outstanding on our revolving credit agreement at February 29, 2020 and February 28, 2019. Available credit under therevolving credit agreement was $11.0 million and $12.4 million at February 29, 2020 and February 28, 2019, respectively. Tranche B of Term Loan #1, Term Loan #2 and the line of credit accrue interest monthly, at the bank adjusted LIBOR Index plus a tiered pricing ratebased on the Company’s Adjusted Funded Debt to EBITDA Ratio (3.89% at February 29, 2020). 13Table of Contents The Loan Agreement also contains a provision for our use of the Bank’s letters of credit. The Bank agrees to issue or obtain issuance ofcommercial or stand-by letters of credit provided that the sum of the line of credit plus the letters of credit issued would not exceed the borrowing base ineffect at the time. For the year ended February 29, 2020, we had no letters of credit outstanding. The agreement contains provisions that require us tomaintain specified financial ratios, restrict transactions with related parties, prohibit mergers or consolidation, disallow additional debt, and limit theamounts of dividends declared, investments, capital expenditures, leasing transactions, and establish a dollar limit on the amount of shares that can berepurchased. The following table reflects aggregate future maturities of long-term debt during the next five fiscal years and thereafter as follows: Year ending February 29, 2020 2021 $1,027,400 2022 1,070,600 2023 1,115,300 2024 1,161,800 2025 1,208,600 Thereafter 13,228,000 $18,811,700 In September 2002, the Board of Directors authorized a minimum annual cash dividend of 20% of net earnings. On February 16, 2017, weannounced that we were suspending dividends to focus all resources and cash requirements toward financing future growth. In May 2018, the Board ofDirectors of the Company approved the reinstatement of dividends. In April 2008, our Board of Directors amended our 1998 stock repurchase plan, establishing that we may purchase up to an additional 1,000,000shares as market conditions warrant. In February 2019, our Board of Directors approved a new stock repurchase plan to replace the amended 2008 plan.Under the new 2019 plan, the Company is authorized to purchase up to 800,000 shares of common stock, which represented approximately 10% of theoutstanding shares as of February 28, 2019, of which 537,159 remains available to purchase as of February 29, 2020. Management believes using excessliquidity to purchase outstanding shares enhances the value to the remaining shareholders and that these repurchases will have no adverse effect on ourshort-term and long-term liquidity. Contractual Obligations We are a smaller reporting company and are not required to provide this information. Off Balance Sheet Arrangements As of February 29, 2020, we had no off-balance sheet arrangements that have, or are reasonably likely to have, a current or future material effecton our financial condition, results of operations, liquidity, capital expenditures or capital resources. Seasonality The Company experiences increased sales in the Fall season. We experience an increase in inventory during the Summer in anticipation for theFall increase in sales. In addition, new titles are released twice a year, in the Spring and Fall, which increases our inventory the months preceding thesescheduled releases. The Company uses available cash or working capital borrowings to fund these increases in inventory. Critical Accounting Policies Our discussion and analysis of our financial condition and results of operations are based upon our financial statements, which have beenprepared in accordance with accounting principles generally accepted in the United States. The preparation of these financial statements requires usto make estimates and judgments that affect the reported amounts of assets, liabilities, revenues and expenses, and related disclosures of contingentassets and liabilities. On an on-going basis, we evaluate our estimates, including those related to our valuation of inventory, allowance foruncollectible accounts receivable, allowance for sales returns, long-lived assets and deferred income taxes. We base our estimates on historicalexperience and on various other assumptions that are believed to be reasonable under the circumstances, the results of which form the basis for makingjudgments about the carrying values of assets and liabilities that are not readily apparent from other sources. 14Table of Contents Actual results may materially differ from these estimates under different assumptions or conditions. Historically, however, actual results havenot differed materially from those determined using required estimates. Our significant accounting policies are described in the notes accompanyingthe financial statements included elsewhere in this report. However, we consider the following accounting policies to be more significantly dependenton the use of estimates and assumptions. Stock-Based Compensation We account for stock-based compensation whereby share-based payment transactions with employees, such as stock options and restrictedstock, are measured at estimated fair value at the date of grant. For awards subject to service conditions, compensation expense is recognized over thevesting period on a straight-line basis. Awards subject to performance conditions are attributed separately for each vesting tranche of the award and arerecognized ratably from the service inception date to the vesting date for each tranche. Forfeitures are recognized when they occur. The restricted share awards granted under the 2019 Long-Term Incentive Plan (“2019 LTI Plan”) contain both service and performanceconditions. The Company recognizes share compensation expense only for the portion of the restricted share awards that are considered probable ofvesting. Shares are considered granted, and the service inception date begins, when a mutual understanding of the key terms and conditions betweenthe Company and the employees have been established. The fair value of these awards are determined based on the closing price of the shares on thegrant date. The probability of restricted share awards granted with future performance conditions is evaluated at each reporting period and compensationexpense is adjusted based on the probability assessment. For certain awards that provide discretion to adjust the allocation of the restricted shares, the service-inception date for such awards couldprecede the grant date as a mutual understanding of the key terms and conditions between the Company and the employees has not yet beenestablished. For awards in which the service-inception date precedes the grant date, compensation cost is accrued beginning on the service-inceptiondate. The Company estimates the award's fair value on each subsequent reporting date, until the grant date, based on the closing market price of theCompany’s common stock. On the grant date, the award's fair value is fixed, subject to the remaining performance conditions, and the cumulative amountof previously recognized compensation expense is adjusted to the fair value at the grant date. During fiscal years 2020 and 2019, the Company recognized$0.7 million and $0.4 million, respectively, of compensation expense associated with the shares granted. Revenue Recognition Sales associated with product orders are recognized and recorded when products are shipped. Products are shipped FOB shipping point.UBAM’s sales are generally paid at the time the product is ordered. Sales which have been paid for but not shipped are classified as deferred revenue onthe balance sheet. Sales associated with consignment inventory are recognized when reported and payment associated with the sale has been remitted. Transportation revenue represents the amount billed to the customer for shipping the product and is recorded when the product is shipped. Estimated allowances for sales returns are recorded as sales are recognized. Management uses a moving average calculation to estimate theallowance for sales returns. We are not responsible for product damaged in transit. Damaged returns are primarily received from the retail stores of ourPublishing division. Those damages occur in the stores, not in shipping to the stores, and we typically do not offer credit for damaged returns. It isindustry practice to accept non-damaged returns from retail customers. Management has estimated and included a reserve for sales returns of $0.2 millionfor the fiscal years ended February 29, 2020 and February 28, 2019. Allowance for Doubtful Accounts We maintain an allowance for estimated losses resulting from the inability of our customers to make required payments and a reserve for vendorshare markdowns (collectively “allowance for doubtful accounts”). An estimate of uncollectible amounts is made by management based upon historicalbad debts, current customer receivable balances, age of customer receivable balances, customers’ financial conditions and current economic trends. Management has estimated an allowance for doubtful accounts of $0.2 million and $0.3 million as of February 29, 2020 and February 28, 2019, respectively.Included within this allowance is $0.1 million of reserve for vendor discounts to sell remaining inventory as of February 29, 2020 and February 28, 2019. Inventory Our inventory contains over 2,000 titles, each with different rates of sale depending upon the nature and popularity of the title. Almost all of ourproduct line is saleable as the books are not topical in nature and remain current in content today as well as in the future. Most of our products areprinted in China, Europe, Singapore, India, Malaysia and Dubai resulting in a four to six-month lead-time to have a title printed and delivered to us. 15Table of Contents Certain inventory is maintained in a noncurrent classification. Management continually estimates and calculates the amount of noncurrentinventory. Noncurrent inventory arises due to occasional purchases of titles in quantities in excess of what will be sold within the normal operating cycle,due to minimum order requirements of our suppliers. Noncurrent inventory was estimated by management using the current year turnover ratio by title. All inventory in excess of 2½ years of anticipated sales is classified as noncurrent inventory. Noncurrent inventory balances prior to valuationallowances were $1.2 million and $0.9 million at February 29, 2020 and February 28, 2019, respectively. Consultants that meet certain eligibility requirements may request and receive inventory on consignment. We believe allowing our consultantsto have consignment inventory greatly increases their ability to be successful in making effective presentations at home shows, book fairs and otherevents; and having consignment inventory leads to additional sales opportunities. Approximately 12% of our active consultants maintainedconsignment inventory at the end of fiscal year 2020. Consignment inventory is stated at cost, less an estimated reserve for consignment inventory thatis not expected to be sold or returned to the Company. The total cost of inventory on consignment with consultants was $1.5 million at February 29, 2020and February 28, 2019. Inventories are presented net of a valuation allowance, which includes reserves for inventory obsolescence and reserves for consignedinventory that is not expected to be sold or returned to the Company. Management estimates the inventory obsolescence allowance for both current andnoncurrent inventory, which is based on management’s identification of slow-moving inventory. Management has estimated a valuation allowance forboth current and noncurrent inventory, including the reserve for consigned inventory, of $0.5 million and $0.4 million as of February 29, 2020 and February28, 2019, respectively. Our principal supplier, based in England, generally requires a minimum re-order of 6,500 or more of a title in order to get a solo print run. Smallerorders would require a shared print run with the supplier’s other customers, which can result in lengthy delays to receive the ordered title. Anticipatingcustomer preferences and purchasing habits requires historical analysis of similar titles in the same series. We then place the initial order or re-order basedupon this analysis. These factors and historical analysis have led our management to determine that 2½ years represents a reasonable estimate of thenormal operating cycle for our products. New Accounting Pronouncements See the New Accounting Pronouncements section of Note 1 to our financial statements, included in Part IV, Item 15 of this report, for furtherdetails of recent accounting pronouncements. Item 7A. QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK We are a smaller reporting company and are not required to provide this information. Item 8. FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA The information required by Item 8 begins at page 23. Item 9. CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING AND FINANCIAL DISCLOSURE None Item 9A. CONTROLS AND PROCEDURES An evaluation was performed of the effectiveness of the design and operation of our disclosure controls and procedures pursuant to theSecurities Exchange Act of 1934 (the “Exchange Act”) Rule 13a-15(a) as of February 29, 2020. This evaluation was conducted under the supervision andwith the participation of our management, including our Chief Executive Officer (Principal Executive Officer) and our Chief Financial Officer and CorporateSecretary (Principal Financial and Accounting Officer). 16Table of Contents Based on that evaluation, these officers concluded that our disclosure controls and procedures were effective to ensure that informationrequired to be disclosed in reports that we file or submit under the Exchange Act is accumulated and communicated to them, as appropriate, to allowtimely decisions regarding required disclosure and is recorded, processed, summarized and reported in accordance within the time periods specified inSEC rules and forms. It should be noted that the design of any system of controls is based in part upon certain assumptions about the likelihood offuture events. During the fourth quarter of the fiscal year covered by this report on Form 10-K, there have been no changes in our internal control overfinancial reporting that have materially affected or are reasonably likely to materially affect, our internal control over financial reporting. MANAGEMENT'S REPORT ON INTERNAL CONTROL OVER FINANCIAL REPORTING Our management is responsible for establishing and maintaining adequate internal control over financial reporting, as such term is defined inRule 13a-15(f) of the Exchange Act. Under the supervision and with the participation of our management, including our Chief Executive Officer and ourChief Financial Officer, we evaluated the effectiveness of our internal control over financial reporting based on the framework in Internal Control –Integrated Framework issued by the Committee of Sponsoring Organizations of the Treadway Commission in 1992. All internal control systems, nomatter how well designed, have inherent limitations. Therefore, even those systems determined to be effective can provide only reasonable assurancewith respect to financial statement preparation and presentation. Projections of any evaluation of effectiveness to future periods are subject to the riskthat controls may become inadequate because of changes in conditions, or that the degree of compliance with the policies or procedures may deteriorate.Based on our evaluation under that framework and applicable SEC rules, our management concluded that our internal control over financial reporting waseffective as of February 29, 2020. The original framework was updated with the issuance of the 2013 Internal Control – Integrated Framework issued bythe Committee of Sponsoring Organizations of the Treadway Commission. Our management has not yet implemented the 2013 framework, but is expectingto implement this framework in the upcoming fiscal year. This annual report does not include an attestation report of our registered public accounting firm regarding internal control over financialreporting. Management's report was not subject to attestation by our registered public accounting firm pursuant to rules of the SEC that permit us toprovide only management's report in this annual report. Item 9B. OTHER INFORMATION None 17Table of Contents PART III Item 10. DIRECTORS, EXECUTIVE OFFICERS AND CORPORATE GOVERNANCE (a) Identification of Directors The information required by this Item 10 is furnished by incorporation by reference to the information under the caption "Election of Directors"in our definitive Proxy Statement to be filed in connection with the Annual Meeting of Shareholders to be held on July 9, 2020. (b) Identification of Executive Officers The information required by this Item 10 is furnished by incorporation by reference to the information under the caption "Executive Officers ofthe Registrant" in our definitive Proxy Statement to be filed in connection with the Annual Meeting of Shareholders to be held on July 9, 2020. (c) Compliance with Section 16 (a) of the Exchange Act The information required by this Item 10 is furnished by incorporation by reference to the information under the caption "Section 16 (a)Beneficial Ownership Reporting Compliance” in our definitive Proxy Statement to be filed in connection with the Annual Meeting of Shareholders to beheld on July 9, 2020. Item 11. EXECUTIVE COMPENSATION The information required by this Item 11 is furnished by incorporation by reference to the information under the caption "ExecutiveCompensation" in our definitive Proxy Statement to be filed in connection with the Annual Meeting of Shareholders to be held on July 9, 2020. Item 12. SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT AND RELATED STOCKHOLDER MATTERS The information required by this Item 12 is furnished by incorporation by reference to the information under the captions "Security Ownership ofCertain Beneficial Owners and Management" and "Compensation Plans" in our definitive Proxy Statement to be filed in connection with the AnnualMeeting of Shareholders to be held on July 9, 2020. Item 13. CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS, AND DIRECTOR INDEPENDENCE None Item 14. PRINCIPAL ACCOUNTING FEES AND SERVICES The information required by this Item 14 is furnished by incorporation by reference to the information under the caption "IndependentRegistered Public Accountants" in our definitive Proxy Statement to be filed in connection with the Annual Meeting of Shareholders to be held on July 9,2020. 18Table of Contents PART IV Item 15. EXHIBITS AND FINANCIAL STATEMENT SCHEDULES (a) The following documents are filed as part of this report: 1. Financial Statements Page Report of Independent Registered Public Accounting Firm23 Balance Sheets as of February 29, 2020 and February 28, 201924 Statements of Earnings for the Years ended February 29, 2020 and February 28, 201925 Statements of Shareholders' Equity for the Years ended February 29, 2020 and February 28, 201926 Statements of Cash Flows for the Years ended February 29, 2020 and February 28, 2019 27 Notes to Financial Statements28-40 Schedules have been omitted as such information is either not required or is included in the financial statements. 2. Exhibits *3.1 Restated Certificate of Incorporation dated April 26, 1968 and Certificate of Amendment thereto dated June 21, 1968 are incorporatedherein by reference to Exhibit 1 to Registration Statement on Form 10-K (File No. 0-04957). *3.2 Certificate of Amendment of Restated Certificate of Incorporation dated August 27, 1977 is incorporated herein by reference to Exhibit20.1 to Form 10-K for fiscal year ended February 28, 1981 (File No. 0-04957). *3.3 By-Laws, as amended, are incorporated herein by reference to Exhibit 20.2. to Form 10-K for fiscal year ended February 28, 1981 (File No.0-04957). *3.4 Certificate of Amendment of Restated Certificate of Incorporation dated November 17, 1986 is incorporated herein by reference to Exhibit3.3 to Form 10-K for fiscal year ended February 28, 1987 (File No. 0-04957). 3.5 Certificate of Amendment of Restated Certificate of Incorporation dated March 22, 1996 is incorporated herein by reference to Exhibit 3.4to Form 10-K for fiscal year ended February 28, 1997 (File No. 0-04957). 3.6 Certificate of Amendment of Restated Certificate of Incorporation dated July 15, 2002 is incorporated herein by reference to Exhibit 10.30to Form 10-K dated February 28, 2003 (File No. 0-04957). 3.7 Certificate of Amendment of Restated Certificate of Incorporation dated August 15, 2018 is incorporated herein by reference to Exhibit3.1 to Form 8-K dated August 21, 2018 (File No. 0-04957). *4.1 Specimens of Common Stock Certificates are incorporated herein by reference to Exhibits 3.1 and 3.2 to Registration Statement on Form10-K (File No. 0-04957) filed June 29, 1970. *10.1 Usborne Agreement-Contractual agreement by and between the Company and Usborne Publishing Limited dated November 25, 1988 isincorporated herein by reference to Exhibit 10.12 to Form 10-K dated February 28, 1989 (File No. 0-04957). *10.2 Party Plan-Contractual agreement by and between the Company and Usborne Publishing Limited dated March 14, 1989 is incorporatedherein by reference to Exhibit 10.13 to Form 10-K dated February 28, 1989 (File No. 0-04957). *10.3 Amendment dated January 1, 1992 to Usborne Agreement - Contractual agreement by and between the Company and UsbornePublishing Limited is incorporated herein by reference to Exhibit 10.13 to Form 10-K dated February 29, 1992 (File No. 0-04957). 19Table of Contents 10.4 Educational Development Corporation 2002 Incentive Stock Option Plan is incorporated herein by reference to Exhibit A to definitiveproxy statement on Schedule 14A dated May 23, 2002 (File No. 0-04957). 10.5 Amendment dated November 12, 2002 to Usborne Agreement – Contractual agreement by and between us and Usborne PublishingLimited is incorporated herein by reference to Exhibit 10.32 to Form 10-K dated February 28, 2003 (File No. 0-04957). 10.6 Employment Agreement between Randall W. White and the Company dated February 28, 2004 incorporated herein by reference to Exhibit10.8 to Form 10-K dated February 28, 2005 (File No. 0-04957). 10.7 Loan Agreement dated December 1, 2015 by and between the Company and MidFirst Bank, Tulsa, OK incorporated herein by reference toExhibit 10.7 to Form 10-K dated February 28, 2019 (File No. 0-04957). 10.8 Purchase and Sale Agreement dated December 1, 2015 by and between the Company and Hilti, Inc., Tulsa, OK incorporated herein byreference to Exhibit 10.8 to Form 10-K dated February 28, 2019 (File No. 0-04957). 10.9 Lease Agreement dated December 1, 2015 by and between the Company and Hilti, Inc., Tulsa, OK incorporated herein by reference toExhibit 10.9 to Form 10-K dated February 28, 2019 (File No. 0-04957). 10.10 First Amendment Loan Agreement dated March 10, 2016 by and between the Company and MidFirst Bank, Tulsa, OK incorporated hereinby reference to Exhibit 10.10 to Form 10-K dated February 28, 2019 (File No. 0-04957). 10.11 Second Amendment Loan Agreement dated June 15, 2016 by and between the Company and MidFirst Bank, Tulsa, OK incorporatedherein by reference to Exhibit 10.11 to Form 10-K dated February 28, 2019 (File No. 0-04957). 10.12 Third Amendment Loan Agreement dated June 28, 2016 by and between the Company and MidFirst Bank, Tulsa, OK incorporated hereinby reference to Exhibit 10.12 to Form 10-K dated February 28, 2019 (File No. 0-04957). 10.13 Fourth Amendment Loan Agreement dated February 7, 2017 by and between the Company and MidFirst Bank, Tulsa, OK incorporatedherein by reference to Exhibit 10.13 to Form 10-K dated February 28, 2019 (File No. 0-04957). 10.14 Fifth Amendment Loan Agreement dated June 12, 2017 by and between the Company and MidFirst Bank, Tulsa, OK incorporated hereinby reference to Exhibit 10.01 to Form 8-K dated June 15, 2017 (File No. 0-04957). 10.15 Sixth Amendment Loan Agreement dated September 1, 2017 by and between the Company and MidFirst Bank, Tulsa, OK incorporatedherein by reference to Exhibit 10.01 to Form 8-K dated September 7, 2017 (File No. 0-04957). 10.16 Seventh Amendment Loan Agreement dated February 16, 2018 by and between the Company and MidFirst Bank, Tulsa, OK incorporatedherein by reference to Exhibit 10.01 to Form 8-K dated February 22, 2018 (File No. 0-04957). 10.17 Eighth Amendment Loan Agreement dated June 15, 2018 by and between the Company and MidFirst Bank, Tulsa, OK incorporatedherein by reference to Exhibit 10.01 to Form 8-K dated June 21, 2018 (File No. 0-04957). 10.18 Ninth Amendment Loan Agreement dated February 7, 2019 by and between the Company and MidFirst Bank, Tulsa, OK incorporatedherein by reference to Exhibit 10.01 to Form 8-K dated February 8, 2019 (File No. 0-04957). 10.19 Tenth Amendment Loan Agreement dated August 15, 2019 by and between the Company and MidFirst Bank, Tulsa, OK incorporatedherein by reference to Exhibit 10.01 to Form 10-Q dated October 15, 2019 (File No. 000-04957) **23.1 Consent of Independent Registered Public Accounting Firm. 20Table of Contents **31.1 Certification of the Chief Executive Officer of Educational Development Corporation pursuant to Section 302 of the Sarbanes-Oxley Act of2002. **31.2 Certification of the Chief Financial Officer and Corporate Secretary (Principal Financial and Accounting Officer) of EducationalDevelopment Corporation pursuant to Section 302 of the Sarbanes-Oxley Act of 2002. **32.1 Certification pursuant to 18 U.S.C Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002. 101.INS XBRL Instance Document 101.SCH XBRL Taxonomy Extension Schema 101.CAL XBRL Taxonomy Extension Calculation Linkbase 101.DEF XBRL Taxonomy Extension Definition Linkbase 101.LAB XBRL Taxonomy Extension Label Linkbase 101.PRE XBRL Taxonomy Extension Presentation Linkbase *Paper Filed **Filed Herewith Item 16. FORM 10-K SUMMARY Not applicable 21Table of Contents SIGNATURES Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, the Company has duly caused this report to besigned on its behalf by the undersigned, thereunto duly authorized. EDUCATIONAL DEVELOPMENT CORPORATION Date:May 26, 2020By /s/ Dan E. O’Keefe Dan E. O’Keefe Chief Financial Officer and Corporate Secretary (Principal Financial and Accounting Officer) Pursuant to the requirements of the Securities Exchange Act of 1934, this report has been signed below by the following persons on behalf ofthe registrant and in the capacities and on the date indicated. Date:May 26, 2020 /s/ Randall W. White Randall W. White Chairman of the Board, President and Director (Principal Executive Officer) May 26, 2020 /s/ John A. Clerico John A. Clerico, Director May 26, 2020 /s/ Ronald McDaniel Ronald McDaniel, Director May 26, 2020 /s/ Dr. Kara Gae Neal Dr. Kara Gae Neal, Director May 26, 2020 /s/ Betsy Richert Betsy Richert, Director May 26, 2020 /s/ Dan E. O’Keefe Dan E. O’Keefe Chief Financial Officer and Corporate Secretary (Principal Financial and Accounting Officer) 22Table of Contents REPORT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM To the Shareholders and the Board of Directors of Educational Development Corporation Opinion on the Financial Statements We have audited the accompanying balance sheets of Educational Development Corporation (the Company) as of February 29, 2020 and February 28,2019, the related statements of earnings, shareholders' equity and cash flows for the years then ended, and the related notes to the financial statements(collectively, the financial statements). In our opinion, the financial statements present fairly, in all material respects, the financial position of the Companyas of February 29, 2020 and February 28, 2019, and the results of its operations and its cash flows for the years then ended, in conformity with accountingprinciples generally accepted in the United States of America. Basis for Opinion These financial statements are the responsibility of the Company's management. Our responsibility is to express an opinion on the Company's financialstatements based on our audits. We are a public accounting firm registered with the Public Company Accounting Oversight Board (United States)(PCAOB) and are required to be independent with respect to the Company in accordance with U.S. federal securities laws and the applicable rules andregulations of the Securities and Exchange Commission and the PCAOB. We conducted our audits in accordance with the standards of the PCAOB. Those standards require that we plan and perform the audit to obtainreasonable assurance about whether the financial statements are free of material misstatement, whether due to error or fraud. The Company is not requiredto have, nor were we engaged to perform, an audit of its internal control over financial reporting. As part of our audits we are required to obtain anunderstanding of internal control over financial reporting but not for the purpose of expressing an opinion on the effectiveness of the Company's internalcontrol over financial reporting. Accordingly, we express no such opinion. Our audits included performing procedures to assess the risks of material misstatement of the financial statements, whether due to error or fraud, andperforming procedures that respond to those risks. Such procedures included examining, on a test basis, evidence regarding the amounts and disclosuresin the financial statements. Our audits also included evaluating the accounting principles used and significant estimates made by management, as well asevaluating the overall presentation of the financial statements. We believe that our audits provide a reasonable basis for our opinion. /s/ HOGANTAYLOR LLP We have served as the Company's auditor since 2005. Tulsa, OklahomaMay 26, 2020 23Table of Contents EDUCATIONAL DEVELOPMENT CORPORATIONBALANCE SHEETSAS OF FEBRUARY 29 (28), 2020 2019 ASSETS CURRENT ASSETS: Cash and cash equivalents $2,999,400 $3,199,300 Accounts receivable, less allowance for doubtful accounts of $237,400 (2020) and $268,600 (2019) 2,967,200 3,258,800 Inventories - net 30,087,300 33,445,600 Income taxes receivable 221,700 - Prepaid expenses and other assets 950,600 1,603,500 Total current assets 37,226,200 41,507,200 INVENTORIES - net 1,016,700 575,000 PROPERTY, PLANT AND EQUIPMENT - net 26,377,700 27,164,600 OTHER ASSETS 82,200 19,500 TOTAL ASSETS $64,702,800 $69,266,300 LIABILITIES AND SHAREHOLDERS' EQUITY CURRENT LIABILITIES: Accounts payable $9,661,100 $14,228,600 Deferred revenues 385,300 965,600 Current maturities of long-term debt 1,027,400 945,900 Accrued salaries and commissions 1,657,200 2,039,000 Income taxes payable - 756,400 Dividends payable 417,400 410,100 Other current liabilities 3,238,200 4,177,900 Total current liabilities 16,386,600 23,523,500 LONG-TERM DEBT - net of current maturities 17,784,300 18,830,700 DEFERRED INCOME TAXES - net 993,300 872,600 OTHER LONG-TERM LIABILITIES 145,800 109,000 Total liabilities 35,310,000 43,335,800 COMMITMENTS AND CONTINGENCIES – See Note 9 SHAREHOLDERS' EQUITY: Common stock, $0.20 par value; Authorized 16,000,000 shares;Issued 12,410,080 (2020) and 12,092,080 (2019) shares;Outstanding 8,348,651 (2020) and 8,195,082 (2019) shares 2,482,000 2,418,400 Capital in excess of par value 9,843,900 8,975,100 Retained earnings 29,732,200 25,754,900 42,058,100 37,148,400 Less treasury stock, at cost (12,665,300) (11,217,900)Total shareholders' equity 29,392,800 25,930,500 TOTAL LIABILITIES AND SHAREHOLDERS' EQUITY $64,702,800 $69,266,300 See notes to financial statements. 24Table of Contents EDUCATIONAL DEVELOPMENT CORPORATIONSTATEMENTS OF EARNINGSFOR THE YEARS ENDED FEBRUARY 29 (28), 2020 2019 GROSS SALES $149,936,800 $157,870,100 Less discounts and allowances (46,984,700) (49,754,000)Transportation revenue 10,059,800 10,695,200 NET REVENUES 113,011,900 118,811,300 COST OF GOODS SOLD 36,863,300 39,063,600 Gross margin 76,148,600 79,747,700 OPERATING EXPENSES: Operating and selling 18,606,000 18,550,600 Sales commissions 34,994,800 36,480,400 General and administrative 15,505,100 16,164,300 Total operating expenses 69,105,900 71,195,300 INTEREST EXPENSE 888,100 931,300 OTHER INCOME (1,597,300) (1,559,700) EARNINGS BEFORE INCOME TAXES 7,751,900 9,180,800 INCOME TAXES 2,106,800 2,502,400 NET EARNINGS $5,645,100 $6,678,400 BASIC AND DILUTED EARNINGS PER SHARE: Basic $0.68 $0.82 Diluted $0.68 $0.81 WEIGHTED AVERAGE NUMBER OF COMMONAND EQUIVALENT SHARES OUTSTANDING: Basic 8,318,412 8,189,149 Diluted 8,323,128 8,196,628 Dividends per share $0.20 $0.20 See notes to financial statements. 25Table of Contents EDUCATIONAL DEVELOPMENT CORPORATIONSTATEMENTS OF SHAREHOLDERS’ EQUITYAS OF FEBRUARY 29 (28), Common Stock(par value $0.20 per share) Treasury Stock Numberof Shares Issued Amount Capitalin Excess ofPar Value RetainedEarnings Number ofShares Amount Shareholders'Equity BALANCE - February 28, 2018 12,092,080 $2,418,400 $8,573,300 $20,714,500 3,912,468 $(11,304,100) $20,402,100 Purchases of treasury stock - - - - 25,171 (256,500) (256,500)Sales of treasury stock - - - - (40,641) 342,700 342,700 Dividends declared ($0.20/share) - - - (1,638,000) - - (1,638,000)Share-based compensation expense(see Note 10) - - 401,800 - - - 401,800 Net earnings - - - 6,678,400 - - 6,678,400 BALANCE - February 28, 2019 12,092,080 $2,418,400 $8,975,100 $25,754,900 3,896,998 $(11,217,900) $25,930,500 Purchases of treasury stock - - - - 254,475 (1,705,800) (1,705,800)Sales of treasury stock - - 241,000 - (90,044) 258,400 499,400 Exercise of stock options 10,000 2,000 24,300 - - - 26,300 Dividends declared ($0.20/share) - - - (1,667,800) - - (1,667,800)Share-based compensation expense(see Note 10) - - 665,100 - - - 665,100 Issuance of restricted share awardsfor vesting 308,000 61,600 (61,600) - - - - Net earnings - - - 5,645,100 - - 5,645,100 BALANCE - February 29, 2020 12,410,080 $2,482,000 $9,843,900 $29,732,200 4,061,429 $(12,665,300) $29,392,800 See notes to financial statements. 26Table of Contents EDUCATIONAL DEVELOPMENT CORPORATIONSTATEMENTS OF CASH FLOWSFOR THE YEARS ENDED FEBRUARY 29 (28), 2020 2019 CASH FLOWS FROM OPERATING ACTIVITIES: Net earnings $5,645,100 $6,678,400 Adjustments to reconcile net earnings to net cash provided by operating activities: Depreciation 1,425,700 1,455,800 Deferred income taxes 120,700 735,700 Provision for doubtful accounts 63,900 74,100 Provision for inventory valuation allowance 318,400 140,700 Share-based compensation expense 665,100 401,800 Changes in assets and liabilities: Accounts receivable 227,700 (419,100)Inventories, net 2,598,200 (7,106,800)Prepaid expenses and other assets 590,200 (337,100)Accounts payable (4,567,500) 2,399,100 Accrued salaries and commissions, and other liabilities (1,284,700) 694,000 Deferred revenues (580,300) 272,600 Income taxes (978,100) (1,042,400)Total adjustments (1,400,700) (2,731,600)Net cash provided by operating activities 4,244,400 3,946,800 CASH FLOWS FROM INVESTING ACTIVITIES: Purchases of property, plant and equipment (638,800) (1,399,400)Net cash used in investing activities (638,800) (1,399,400)CASH FLOWS FROM FINANCING ACTIVITIES: Payments on long-term debt (964,900) (929,700)Cash received from sale of treasury stock 499,400 342,700 Cash used to purchase treasury stock (1,705,800) (256,500)Cash proceeds from issuance of common stock upon exercise of stock options 26,300 - Dividends paid (1,660,500) (1,227,900)Net cash used in financing activities (3,805,500) (2,071,400)NET INCREASE (DECREASE) IN CASH AND CASH EQUIVALENTS (199,900) 476,000 CASH AND CASH EQUIVALENTS - BEGINNING OF YEAR 3,199,300 2,723,300 CASH AND CASH EQUIVALENTS - END OF YEAR $2,999,400 $3,199,300 SUPPLEMENTAL DISCLOSURE OF CASH FLOWS INFORMATION: Cash paid for interest $899,100 $926,900 Cash paid for income taxes $3,084,100 $2,874,300 See notes to financial statements. 27Table of Contents EDUCATIONAL DEVELOPMENT CORPORATIONNOTES TO FINANCIAL STATEMENTSYEARS ENDED FEBRUARY 29, 2020 AND FEBRUARY 28, 2019 1. SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES Nature of Business—Educational Development Corporation (“we,” “our,” “us,” or “the Company”) distributes books and publications throughour Usborne Books & More (“UBAM”) and EDC Publishing (“Publishing”) divisions to individual consumers, book, toy and gift stores, libraries andhome educators located throughout the United States (“U.S.”). We are the exclusive U.S. trade co-publisher of books and related items published byUsborne Publishing Limited (“Usborne”), an England-based publishing company, our largest supplier. We also publish books and related items throughour ownership of Kane Miller Book Publisher (“Kane Miller”). Stock Split—On July 24, 2018, our Board of Directors authorized a two-for-one stock split in the form of a stock dividend. The stock dividendwas distributed on August 22, 2018 to shareholders of record as of August 14, 2018. All share-based data, including the number of shares outstandingand per share amounts, have been retroactively adjusted to reflect the stock split for all periods presented. Estimates—Our financial statements were prepared in conformity with accounting principles generally accepted in the United States of America,which requires management to make estimates and assumptions that affect the amounts and disclosures in the financial statements. Actual results coulddiffer from these estimates. Reclassifications—Certain reclassifications have been made to the fiscal year 2019 statement of shareholders’ equity to conform to theclassifications used in fiscal year 2020. These reclassifications had no effect on net earnings. Business Concentration—A significant portion of our inventory purchases are concentrated with Usborne. Purchases from them wereapproximately $21.4 million and $29.8 million for the years ended February 29, 2020 and February 28, 2019, respectively. Total inventory purchases forthose same periods were approximately $33.1 million and $42.8 million, respectively. As of February 29, 2020 and February 28, 2019, our outstandingaccounts payable due to Usborne was $5.5 million and $5.6 million, respectively. A significant portion of our UBAM division sales are facilitated through the use of social media collaboration platforms that allow ourconsultants to interact in real-time, or near real-time, with customers. Consultants use these platforms to invite potential customers to “online parties,”provide book recommendations, answer questions and provide links to other supporting online materials. When a customer is ready to purchase booksfrom the online party, they are redirected from the social media platform to the consultant’s e-commerce site where the order can be placed. Cash and Cash Equivalents—Cash and cash equivalents are maintained at financial institutions and, at times, balances may exceed federallyinsured limits of $250,000. We have never experienced any losses related to these balances. The majority of payments due from banks for third partycredit card transactions process within two business days. These amounts due are classified as cash and cash equivalents. Cash and cash equivalentsalso include demand and time deposits, money market funds and other marketable securities with maturities of three months or less when acquired. Accounts Receivable—Accounts receivable are uncollateralized customer obligations due under normal trade terms, generally requiringpayment within thirty days from the invoice date. Extended payment terms are offered at certain times of the year for orders that meet minimum quantitiesor amounts. Accounts receivable are stated at the amount management expects to collect from outstanding balances. Delinquency fees are notassessed. Payments of accounts receivable are allocated to the specific invoices identified on the customers’ remittance advice. Accounts receivable arecarried at original invoice amount less an estimated reserve made for returns and discounts based on quarterly review of historical rates of returns andexpected discounts to be taken. The carrying amount of accounts receivable is reduced, if needed, by a valuation allowance that reflects management’sbest estimate of the amounts that will not be collected. Management periodically reviews accounts receivable balances and, based on an assessment of historical bad debts, current customerreceivable balances, age of customer receivable balances, customers’ financial conditions and current economic trends, estimates the portion of thebalance that will not be collected. Management provides for probable uncollectible amounts through a charge to earnings and a credit to a valuationaccount based on its assessment of the current status of the individual accounts. Balances which remain outstanding after management has usedreasonable collection efforts are written off through a charge to the valuation allowance and a credit to accounts receivable. Recoveries of accountsreceivable previously written off are recorded as income when received. 28Table of Contents Management has estimated an allowance for doubtful accounts of $237,400 and $268,600 as of February 29, 2020 and February 28, 2019,respectively. Included within this allowance is $93,900 of reserve for vendor discounts to sell remaining inventory as of February 29, 2020 and February28, 2019. Inventories—Inventories are stated at the lower of cost or net realizable value. Cost is determined using the average costing method. Wepresent a portion of our inventory as a noncurrent asset. Occasionally we purchase book inventory in quantities in excess of what will be sold within thenormal operating cycle due to the minimum order requirements of our primary supplier. These excess quantities are included in noncurrent inventory. Weestimate noncurrent inventory using the current year turnover ratio by title. For inventory that has at least twelve months of sales history, inventory inexcess of 2½ years of anticipated sales is classified as noncurrent inventory. Consultants that meet certain eligibility requirements may request and receive inventory on consignment. Consignment inventory is stated atthe lower of cost or net realizable value, less an estimated reserve for consignment inventory that is not expected to be sold or returned to the Company. The total cost of inventory on consignment, excluding the estimated reserve, with consultants was $1,519,600 and $1,545,000 at February 29, 2020 andFebruary 28, 2019, respectively. The Company has reserved for consignment inventory not expected to be sold or returned of $239,800 and $48,600 as ofFebruary 29, 2020 and February 28, 2019, respectively. Inventories are presented net of a valuation allowance, which includes reserves for inventory obsolescence and consultant consignmentinventory that is not expected to be sold or returned. Management estimates the allowance for both current and noncurrent inventory. The allowance isbased on management’s identification of slow-moving inventory and estimated consignment inventory that will not be sold or returned. Property, Plant and Equipment—Property, plant and equipment are stated at cost and depreciated on a straight-line basis over their estimateduseful life, as follows: Building30 yearsBuilding improvements5 – 15 yearsMachinery and equipment3 – 15 yearsFurniture and fixtures3 years Capitalized projects that are not placed in service are recorded as in progress and are not depreciated until the related assets are placed inservice. Impairment of Long-Lived Assets—We review the value of long-lived assets for possible impairment whenever events or changes incircumstances indicate that the carrying value of the assets may not be recoverable based on estimated future cash flows. Such indicators include,among others, the nature of the asset, the projected future economic benefit of the asset, historical and future cash flows and profitability measurements.If the carrying value of an asset exceeds the future undiscounted cash flows expected from the asset, we recognize an impairment charge for the excess ofcarrying value of the asset over its estimated fair value. Determination as to whether and how much an asset is impaired involves management estimatesand can be impacted by other uncertainties. No impairment was noted during fiscal years 2020 or 2019. Income Taxes—We account for income taxes using the liability method. Under this method, deferred tax assets and liabilities are determinedbased on the difference between the financial statement and the tax basis of assets and liabilities using the current tax laws and rates. A valuationallowance is established when necessary to reduce net deferred tax assets to the amounts that are “more likely than not” to be realized. Revenue Recognition—Revenue is derived from the sales of children’s books and related products which are generally capable of being distinctand accounted for as a single performance obligation to deliver tangible goods. Substantially all of our books are sold to end consumers and publishingretail outlets. Revenues are recognized at shipping point, which is the point in time the customer obtains control of the products and risk of loss andrewards of ownership have been transferred. Products are shipped FOB shipping point. UBAM’s sales are generally paid at the time the product isordered. Sales which have been paid for but not shipped are classified as deferred revenue on the balance sheets. Sales associated with consignmentinventory are recognized when reported and payment associated with the sale has been remitted. Transportation revenue represents the amount billed tothe customer for shipping the product and is recorded when the product is shipped. 29Table of Contents The majority of the Company's contracts have a single performance obligation and are short-term in nature. Certain contracts associated withhostess award programs include sales incentives, such as discounted products. These incentives provide a separate performance obligation in thecontract and material right to the customer. The transaction price is allocated to the material right based on its relative standalone selling price and isrecognized in revenue as the performance obligations are satisfied, which occurs at shipping point or at the expiration of the material right. As our salesincentives are delivered with the associated products ordered, there is no deferral required. Revenues allocated to the material right are recognized ingross sales, discounts and allowances and cost of goods sold in our statement of earnings. Estimated allowances for sales returns, which reduce net revenues and costs of goods sold, are recorded as sales are recognized. Managementuses a moving average calculation to estimate the allowance for sales returns. We are not responsible for product damaged in transit. Damaged returnsare primarily from retail stores. These returns result from damage that occurs in the stores, not in shipping to the stores. It is industry practice to acceptnon-damaged returns from retail customers. Management has estimated sales returns of approximately $201,500 and $204,000 as of February 29, 2020 andFebruary 28, 2019, respectively, which is included in other current liabilities on the Company’s balance sheets. In addition, Management has recorded anasset for the expected value of non-damaged inventories to be returned. The estimated value of returned products of $100,800 and $102,000 is included inother current assets on the Company’s balance sheets as of February 29, 2020 and February 28, 2019, respectively. Advertising Costs—Advertising costs are expensed as incurred. Advertising expenses, included in general and administrative expenses in thestatements of earnings, were $579,500 and $629,900 for the years ended February 29, 2020 and February 28, 2019, respectively. Shipping and Handling Costs—We classify shipping and handling costs as operating and selling expenses in the statements of earnings. Shipping and handling costs includes postage, freight, handling costs, as well as, shipping materials and supplies. These costs were $17,240,300 and$17,263,000 for the years ended February 29, 2020 and February 28, 2019, respectively. Interest Expense—Interest related to our outstanding debt is recognized as incurred. Interest expense, classified separately in the statements ofearnings, were $888,100 and $931,300 for the years ended February 29, 2020 and February 28, 2019, respectively. Earnings per Share—Basic earnings per share (“EPS”) is computed by dividing net earnings by the weighted average number of commonshares outstanding during the period. Diluted EPS is based on the combined weighted average number of common shares outstanding and dilutivepotential common shares issuable which include, where appropriate, the assumed exercise of options. In computing Diluted EPS, we have utilized thetreasury stock method. The computation of weighted average common and common equivalent shares used in the calculation of basic and diluted EPS is shown below: Year Ended February 29 (28), 2020 2019 Earnings per share: Net earnings applicable to common shareholders $5,645,100 $6,678,400 Shares: Weighted average shares outstanding-basic 8,318,412 8,189,149 Assumed exercise of options 4,716 7,479 Weighted average shares outstanding-diluted 8,323,128 8,196,628 Diluted earnings per share: Basic $0.68 $0.82 Diluted $0.68 $0.81 Stock-Based Compensation—We account for stock-based compensation whereby share-based payment transactions with employees, such asstock options and restricted stock, are measured at estimated fair value at the date of grant. For awards subject to service conditions, compensationexpense is recognized over the vesting period on a straight-line basis. Awards subject to performance conditions are attributed separately for eachvesting tranche of the award and are recognized ratably from the service inception date to the vesting date for each tranche. Forfeitures are recognizedwhen they occur. New Accounting Pronouncements—The Financial Accounting Standards Board (“FASB”) periodically issues new accounting standards in acontinuing effort to improve standards of financial accounting and reporting. We have reviewed the recently issued pronouncements and concluded thatthe following recently issued accounting standard updates (“ASU”) apply to us: 30Table of Contents In February 2016, FASB issued ASU 2016-02, Leases (Topic 842). In addition, in July 2018, the FASB issued ASU 2018-10, CodificationImprovements to Topic 842, Leases and ASU 2018-11, Leases (Topic 842), Targeted Improvements, which provide an additional (and optional) transitionmethod whereby the new lease standard is applied at the adoption date and recognized as an adjustment to retained earnings. This ASU requires lesseesto recognize a right of use asset and lease liability on the balance sheet for all leases, with the exception of short-term leases. The new accounting modelfor lessors remains largely unchanged, although some changes have been made to align it with the new lessee model and the new revenue recognitionguidance. This update also requires companies to include additional disclosures regarding their lessee and lessor agreements. We adopted this standardon March 1, 2019, and it did not have a material impact on our financial position, results of operations or cash flows. Adoption of this ASU resulted in anincrease in our assets and liabilities by approximately $52,900, due to the recognition of right of use assets and lease liabilities. See Note 7 – Leases forour lease disclosures. In June 2016, FASB issued ASU No. 2016-13 “Financial Instruments—Credit Losses”, which requires a financial asset (or a group of financialassets) measured at amortized cost basis to be presented at the net amount expected to be collected. The new standard is effective for fiscal yearsbeginning after December 15, 2019, including interim periods within those fiscal years. The Company adopted ASU No. 2016-13 in the first quarter of fiscalyear 2020. The adoption of this ASU did not have a material impact on the Company’s financial position, results of operations or cash flows. In August 2018, the FASB issued ASU No. 2018-13, Fair Value Measurement (Topic 820). The new guidance modifies disclosure requirementsrelated to fair value measurement. The amendments in this ASU are effective for fiscal years, and interim periods within those fiscal years, beginning afterDecember 15, 2019. Implementation on a prospective or retrospective basis varies by specific disclosure requirement. The Company adopted ASU No.2018-13 in the first quarter of fiscal year 2020. The adoption of this ASU expands the disclosure of certain assets and liabilities recorded at fair value anddid not have a material impact on the Company’s financial position, results of operations or cash flows. In December 2019, the FASB published ASU 2019-12: Income Taxes (Topic 740), which simplifies the Accounting for income taxes. Topic 740addresses a number of topics including but not limited to the removal of certain exceptions currently included in the standard related to intra-periodallocation when there are losses, in addition to calculation of income taxes when current year-to-date losses exceed anticipated loss for the year. Theamendment also simplifies accounting for certain franchise taxes and disclosure of the effect of enacted change in tax laws or rates. Topic 740 is effectivefor public entities for fiscal years, and interim periods within those fiscal years, beginning after December 15, 2020. The impact of the adoption of thestandard has not yet been determined and is being evaluated. In March 2020, the FASB issued ASU 2020-04: Reference Rate Reform (Topic 848) Facilitation of the Effects of Reference Rate Reform onFinancial Reporting. This update provides optional guidance for a limited period of time to ease potential accounting impacts associated withtransitioning away from reference rates that are expected to be discontinued, such as interbank offered rates and LIBOR. This ASU includes practicalexpedients for contract modifications due to reference rate reform. Generally, contract modifications related to reference rate reform may be considered anevent that does not require remeasurement or reassessment of a previous accounting determination at the modification date. This ASU is effective March12, 2020 through December 31, 2022. The Company’s debt agreements include the use of alternate rates when LIBOR is not available. We do not expectthe change from LIBOR to an alternate rate will have a material impact and are currently evaluating the comprehensive effect of this ASU on ourCompany’s financial position and results of operations. 2. INVENTORIES Inventories consist of the following: February 29 (28), 2020 2019 Current: Book inventory $30,346,900 $33,494,200 Inventory valuation allowance (259,600) (48,600)Inventories net - current $30,087,300 $33,445,600 Noncurrent: Book inventory $1,226,500 $904,400 Inventory valuation allowance (209,800) (329,400)Inventories net - noncurrent $1,016,700 $575,000 Book inventory quantities in excess of what we expect will be sold within the normal operating cycle, based on 2 ½ years of anticipated sales,are included in non-current inventory. 31Table of Contents 3. PROPERTY, PLANT AND EQUIPMENT Property, plant and equipment consist of the following: February 29 (28), 2020 2019 Land $4,107,200 $4,107,200 Building 20,321,800 20,321,800 Building improvements 1,833,700 1,777,100 Machinery and equipment 8,025,000 7,972,900 Furniture and fixtures 110,800 109,000 Software developments in progress 528,300 - Total property, plant and equipment 34,926,800 34,288,000 Less accumulated depreciation (8,549,100) (7,123,400) Property, plant and equipment-net $26,377,700 $27,164,600 During fiscal year 2019, the Company purchased and installed new warehouse equipment and made software enhancements to increase its dailyshipping capacity and reduce warehouse labor. During fiscal year 2020, the Company upgraded the software that the UBAM division consultants use tomonitor their business and place customer orders. 4. OTHER CURRENT LIABILITIES Other current liabilities consist of the following: February 29 (28), 2020 2019 Accrued royalties $655,600 $869,200 Accrued UBAM incentives 819,400 832,100 Accrued freight 150,600 431,400 Sales tax payable 499,300 547,000 Allowance for expected inventory returns 201,500 204,000 Other 911,800 1,294,200 Total other current liabilities $3,238,200 $4,177,900 5. INCOME TAXES Deferred income taxes reflect the net tax effects of temporary differences between the carrying amounts of assets and liabilities for financialreporting purposes and the amounts used for income tax purposes. The tax effects of significant items comprising our net deferred tax assets andliabilities are as follows: February 29 (28), 2020 2019 Deferred tax assets: Allowance for doubtful accounts $64,100 $72,500 Inventory overhead capitalization 69,200 87,600 Inventory valuation allowance 70,100 13,100 Inventory valuation allowance – noncurrent 56,700 88,900 Allowance for sales returns 27,200 27,500 Capital loss carryforward - 116,200 Accruals 363,900 252,900 Deferred tax assets 651,200 658,700 Less valuation allowance - (116,200)Total deferred tax assets 651,200 542,500 Deferred tax liabilities: Property, plant and equipment (1,644,500) (1,415,100)Total deferred tax liabilities (1,644,500) (1,415,100) Net deferred income tax liabilities $(993,300) $(872,600) 32Table of Contents On December 22, 2017, President Trump signed into law the Tax Act. Among its provisions, the Tax Act reduces the statutory U.S. Corporateincome tax rate from a maximum rate of 35% to 21% effective January 1, 2018. The Tax Act also provides for accelerated deductions of certain capitalexpenditures made after September 27, 2017 through bonus depreciation. Upon the enactment of the Tax Act in fiscal year 2018, we recorded a reductionin our deferred income tax liabilities of $43,200 for the effect of the aforementioned change in the U.S. statutory income tax rate. The application of the TaxAct may change due to regulations subsequently issued by the U.S. Treasury Department. Prior to fiscal year 2019, management assessed the evidence to estimate whether sufficient future capital gains would be generated to utilize thepreviously existing capital loss carryforward. As there was not an expectation of capital gains existing, management determined that a valuation allowancewas necessary to reduce the carrying value of the capital loss carryforward deferred tax asset as it was “more likely than not” that such assets wereunrealizable. The capital loss carryforward expired in 2019. As a result, the deferred tax asset on this carryforward was written off, as well as the valuationallowance associated with it. The components of income tax expense are as follows: February 29 (28), 2020 2019 Current: Federal $1,518,600 $1,253,600 State 467,500 513,100 1,986,100 1,766,700 Deferred: Federal 109,300 674,500 State 11,400 61,200 120,700 735,700 Total income tax expense $2,106,800 $2,502,400 The following reconciles our expected income tax rate to the U.S. federal statutory income tax rate: February 29 (28), 2020 2019 U.S. federal statutory income tax rate 21.0% 21.0%U.S. state and local income taxes–net of federal benefit 5.9% 4.7%Other 0.3% 1.6%Total income tax expense 27.2% 27.3% We file our tax returns in the U.S. and certain state jurisdictions in which we have nexus. We are no longer subject to income tax examinations bytax authorities for fiscal years before 2017. Based upon a review of our income tax filing positions, we believe that our positions would be sustained upon an audit and do not anticipateany adjustments that would result in a material change to our financial position. Therefore, no reserves for uncertain income tax positions have beenrecorded. We classify interest and penalties associated with income taxes as a component of income tax expense on the statements of earnings. 6. EMPLOYEE BENEFIT PLAN We have a profit-sharing plan that incorporates the provisions of Section 401(k) of the Internal Revenue Code. The 401(k) plan coverssubstantially all employees meeting specific age and length of service requirements. Matching contributions are discretionary and amounted to $146,600and $133,300 during the fiscal years ended February 29, 2020 and February 28, 2019, respectively. The 401(k) plan includes an option for employees toinvest in our stock, which is purchased from our treasury stock shares. Shares purchased for the 401(k) plan from treasury stock amounted to 40,559 netshares and 40,641 net shares during the years ended February 29, 2020 and February 28, 2019, respectively. 33Table of Contents 7. LEASES As of March 1, 2019, we adopted ASU 2016-02, Leases (Topic 842) using the modified retrospective method of adoption. We elected to use thetransition option that allows us to initially apply the new lease standard at the adoption date and recognize a cumulative-effect adjustment (if any) to theopening balance of retained earnings in the year of adoption. Comparable periods continue to be presented under the guidance of the previous standard,ASC 840. ASC 842 requires lessees to recognize a lease liability and right-of-use asset on the balance sheet for operating leases. For lessors, the newaccounting model remains largely the same, although some changes have been made to align it with the new lessee model and the new revenuerecognition guidance, ASC 606, Revenue from Contracts with Customers. Our adoption of ASC 842 did not result in any adjustments to retained earnings. We have both lessee and lessor arrangements. Our leases are evaluated at inception or at any subsequent modification. Depending on the terms,leases are classified as either operating or finance leases if we are the lessee, or as operating, sales-type or direct financing leases if we are the lessor, asappropriate under ASC 842. Our lessee arrangement includes a rental agreement where we have the exclusive use of dedicated office space in San Diego,California, and qualifies as an operating lease. Our lessor arrangements include three rental agreements for warehouse and office space in Tulsa,Oklahoma, and each qualifies as an operating lease under ASC 842. In accordance with ASC 842, we have made an accounting policy election to not apply the new standard to lessee arrangements with a term ofone year or less and no purchase option that is reasonably certain of exercise. We will continue to account for these short-term arrangements byrecognizing payments and expenses as incurred, without recording a lease liability and right-of-use asset. We have also made an accounting policy election for both our lessee and lessor arrangements to combine lease and non-lease components. Thiselection is applied to all of our lease arrangements as our non-lease components are not material and do not result in significant timing differences in therecognition of rental expenses or income. In addition, the Company elected the package of practical expedients upon adoption which permits the Company to not reassess under the newstandard the Company’s prior conclusions about lease identification, lease classification and initial direct costs. Operating Leases – Lessee We recognize a lease liability, reported in other liabilities on the balance sheets, for each lease based on the present value of remaining minimumfixed rental payments (which includes payments under any renewal option that we are reasonably certain to exercise), using a discount rate thatapproximates the rate of interest we would have to pay to borrow on a collateralized basis over a similar term. We also recognize a right-of-use asset,reported in other assets on the balance sheets, for each lease, valued at the lease liability, adjusted for prepaid or accrued rent balances existing at thetime of initial recognition. The lease liability and right-of-use asset are reduced over the term of the lease as payments are made and the assets are used. Minimum fixed rental payments are recognized on a straight-line basis over the life of the lease as costs and expenses in our statements ofearnings. Variable and short-term rental payments are recognized as costs and expenses as they are incurred. Future minimum rental payments underoperating leases with initial terms greater than one year as of February 29, 2020, are as follows: Years ending February 28 (29), 2021 $13,200 2022 13,700 2023 14,200 2024 8,400 Total future minimum rental payments 49,500 Present value discount (4,300)Total operating lease liability $45,200 34Table of Contents The following table provides further information about our operating leases as of and for the year ended February 29, 2020: Current lease liability $13,500 Long-term lease liability $31,700 Right-of-use asset $45,200 Fixed lease cost $12,700 Operating cash flows – operating lease $12,700 Remaining lease term (months) 43 Discount rate 4.60% Operating lease expense for the year ended February 28, 2019, was $18,800 and was recognized in accordance with ASC 840. The current lease onthe property extends through 2024, inclusive of a two-year renewal option. Operating Leases – Lessor In connection with the 2015 purchase of our 400,000 square-foot facility on 40-acres, we entered into a 15-year lease with the seller, a non-relatedthird party, who leases 181,300 square feet, or 45.3% of the facility. The lessee pays $114,500 per month, through the lease anniversary date of December2020, with a 2.0% annual increase adjustment on each anniversary date thereafter. The lease terms allow for one five-year extension, which is not abargain renewal option, at the expiration of the 15-year term. Revenues associated with the lease are being recorded on a straight-line basis over theinitial lease term and are reported in other income in the statements of earnings. We recognize variable rental payments as revenue in the period in whichthe changes in facts and circumstances on which the variable lease payments are based occur. Future minimum payments receivable under operating leases with terms greater than one year are estimated as follows: Year Ending February 29, 2020 2021 $1,509,300 2022 1,539,800 2023 1,570,800 2024 1,575,500 2025 1,544,600 Thereafter 9,314,600 Total $17,054,600 The cost of the leased space was approximately $10,789,500 and $10,359,900 as of February 29, 2020 and February 28, 2019, respectively. Theaccumulated depreciation associated with the leased assets was $1,828,900 and $1,233,400 as of February 29, 2020 and February 28, 2019, respectively. Both the leased assets and accumulated depreciation are included in property, plant and equipment-net on the balance sheets. 8. DEBT Debt consists of the following: February 29 (28), 2020 2019 Line of credit $- $- Long-term debt $18,811,700 $19,776,600 Less current maturities (1,027,400) (945,900)Long-term debt, net of current maturities $17,784,300 $18,830,700 35Table of Contents We have a Loan Agreement dated as of March 10, 2016 (as amended the “Loan Agreement”) with MidFirst Bank (“the Bank”) which includesmultiple loans. Term Loan #1 is comprised of Tranche A totaling $13.4 million and Tranche B totaling $5.0 million, both with the maturity date of December1, 2025. Tranche A has a fixed interest rate of 4.23% and interest is payable monthly. Tranche B interest is payable monthly at the Bank adjusted LIBORIndex plus a tiered pricing rate based on the Company’s Adjusted Funded Debt to EBITDA Ratio (3.89% at February 29, 2020). Term Loan #1 is securedby the primary office, warehouse and land. The outstanding borrowings on Tranche A were $11,497,100 and $11,984,100 at February 29, 2020 andFebruary 28, 2019, respectively. The outstanding borrowings on Tranche B were $4,293,500 and $4,479,700 at February 29, 2020 and February 28, 2019,respectively. We also have Term Loan #2 with the Bank in the amount of $4.0 million with the maturity date of June 28, 2021, and interest payable monthly atthe Bank adjusted LIBOR Index plus a tiered pricing rate based on the Company’s Adjusted Funded Debt to EBITDA Ratio (3.89% at February 29, 2020). Term Loan #2 is secured by our secondary warehouse and land. The Loan Agreement also provides a $15.0 million revolving loan (“line of credit”)through August 15, 2020 with interest on future borrowings payable monthly at the Bank adjusted LIBOR Index plus a tiered pricing rate based on theCompany’s Adjusted Funded Debt to EBITDA Ratio (3.89% at February 29, 2020). The outstanding borrowings on Term Loan #2 were $3,021,100 and$3,312,800 at February 29, 2020 and February 28, 2019, respectively. We had no borrowings outstanding on the line of credit at February 29, 2020 andFebruary 28, 2019. Available credit under the revolving credit agreement was $11,006,300 at February 29, 2020 and $12,439,300 at February 28, 2019. The Tranche B, line of credit and Term Loan #2 all accrue interest at a tiered rate based on our Adjusted Funded Debt to EBITDA ratio which ispayable monthly. The current pricing tier is as follows: Pricing TierAdjusted Funded Debt to EBITDA RatioLIBOR Margin (bps)I>2.00300.00II>1.50 but <2.00275.00III>1.00 but <1.50250.00IV<1.00225.00 Adjusted Funded Debt is defined as all long-term and short-term bank debt less the outstanding balances of Tranche A and Tranche B TermLoans. EBITDA is defined in the Loan Agreement as earnings before interest expense, income tax expense (benefit) and depreciation and amortizationexpenses, reduced by rental income. The $15.0 million line of credit is limited to advance rates on eligible receivables and eligible inventory levels. On June 15, 2018, the Company executed the Eighth Amendment Loan Agreement with the Bank related to our Loan Agreement. The amendmentmodified the Loan Agreement, extending the termination date until August 15, 2019, reduced the interest rate pricing grid for all floating rate borrowingscovered by the Loan Agreement, established a new $3,000,000 advancing term loan to be used for capital expansions to increase daily shipping capacity,released the personal Guaranty of Randall W. White and Carol White, along with other covenant restrictions being lessened. The amendment alsoincluded an adjustment to the Adjusted Funded Debt to EBITDA ratio for covenant compliance. On February 7, 2019, the Company executed the Ninth Amendment Loan Agreement with the Bank related to our Loan Agreement. Theamendment modified the Loan Agreement, removing the covenant prohibiting the Company from repurchasing its shares, subject to certain conditions. On August 15, 2019, the Company executed the Tenth Amendment Loan Agreement with the Bank related to our Loan Agreement. Theamendment modified the Loan Agreement, extending the termination date of the line of credit to August 15, 2020, amended the definition of LIBORMargin, reduced the frequency of reports to the Lender, amended the Adjusted Funded Debt to EBITDA Ratio and amended the Compliance andBorrowing Base Certificates reporting requirements. The Loan Agreement contains a provision for our use of the Bank’s letters of credit. The Bank agrees to issue or obtain issuance of commercialor stand-by letters of credit provided that no letters of credit will have an expiry date later than August 15, 2020, and that the sum of the line of credit plusthe letters of credit would not exceed the borrowing base in effect at the time. We had no letters of credit outstanding as of February 29, 2020. The Loan Agreement also contains provisions that require us to maintain specified financial ratios, restrict transactions with related parties,prohibits mergers or consolidation, disallow additional debt, and limit the amount of investments, capital expenditures, leasing transactions we can makeon a quarterly basis. Additionally, the Loan Agreement places limitations on the amount of dividends that may be distributed and the total value of stockthat can be repurchased. 36Table of Contents The following table reflects aggregate future maturities of long-term debt during the next five fiscal years and thereafter as follows: Year ending February 29, 2020 2021 $1,027,400 2022 1,070,600 2023 1,115,300 2024 1,161,800 2025 1,208,600 Thereafter 13,228,000 $18,811,700 9. COMMITMENTS AND CONTINGENCIES At February 29, 2020, we had outstanding purchase commitments for inventory totaling $12,861,500, which is due during fiscal year 2021. Ofthese commitments, $8,896,200 were with Usborne, $3,809,000 with various Kane Miller publishers and the remaining $156,300 with other suppliers. 10. STOCK-BASED COMPENSATION The Board of Directors adopted the 2002 Incentive Stock Option Plan (the “2002 Plan”) in June of 2002. The 2002 Plan also authorized us togrant up to 2,000,000 stock options. Options granted under the 2002 Plan vest at date of grant and are exercisable up to ten years from the date of grant. The exercise price on options granted is equal to the market price at the date of grant. All options outstanding at the beginning of fiscal year 2020 wereexercised in December 2019. A summary of the status of our 2002 Plan as of February 29, 2020 and February 28, 2019, and changes during the years then ended is presentedbelow: February 29 (28), 2020 2019 Weighted Weighted Average Average Exercise Exercise Shares Price Shares Price Outstanding at beginning of year 10,000 $2.63 10,000 $2.63 Exercised 10,000 2.63 - - Expired - - - - Outstanding at end of year - - 10,000 $2.63 At February 29, 2020, there were no stock options outstanding. In July 2018, our shareholders approved the Company’s 2019 Long-Term Incentive Plan (“2019 LTI Plan”). The 2019 LTI Plan establishes up to600,000 shares of restricted stock which can be granted to certain members of management based on exceeding specified net revenues and pre-taxperformance metrics during fiscal years 2019, 2020 and 2021. Restricted shares granted under the 2019 LTI Plan “cliff vest” after five years. The restricted share awards granted under the 2019 LTI Plan contain both service and performance conditions. The Company recognizes sharecompensation expense only for the portion of the restricted share awards that are considered probable of vesting. Shares are considered granted, and theservice inception date begins, when a mutual understanding of the key terms and conditions between the Company and the employee have beenestablished. The fair value of these awards is determined based on the closing price of the shares on the grant date. The probability of restricted shareawards granted with future performance conditions is evaluated at each reporting period and compensation expense is adjusted based on the probabilityassessment. 37Table of Contents For certain awards that provide discretion to adjust the allocation of the restricted shares, the service-inception date for such awards couldprecede the grant date as a mutual understanding of the key terms and conditions between the Company and the employee has not yet been established. For awards in which the service-inception date precedes the grant date, compensation cost is accrued beginning on the service-inception date. TheCompany estimates the award's fair value on each subsequent reporting date, until the grant date, based on the closing market price of the Company’scommon stock. On the grant date, the award's fair value is fixed, subject to the remaining performance conditions, and the cumulative amount ofpreviously recognized compensation expense is adjusted to the fair value at the grant date. During fiscal year 2019, the Company granted approximately 308,000 restricted shares under the 2019 LTI Plan with an average grant-date fairvalue of $9.94 per share. The remaining compensation expense for these awards, totaling approximately $1,995,400, will be recognized ratably over theremaining vesting period of approximately 36 months. No shares were granted during fiscal year 2020. A summary of compensation expense recognized in connection with restricted share awards as follows: Year Ended February 29 (28), 2020 2019 Share-based compensation expense $665,100 $401,800 11. STOCK REPURCHASE PLAN In April 2008, the Board of Directors authorized us to repurchase up to an additional 1,000,000 shares of our common stock under the planinitiated in 1998 (“amended 2008 plan”). On February 4, 2019, the Board of Directors replaced the amended 2008 plan with a new plan which authorized usto repurchase up to 800,000 of outstanding common stock in the open market or in privately negotiated transactions, and to utilize any derivative orsimilar instrument to effect share repurchase transactions (including without limitation, accelerated share repurchase contracts, equity forwardtransactions, equity swap transactions, floor transactions or other similar transactions or any combination of the foregoing transactions). The Companyreceived approval for the new plan from its primary lender, which removed certain restrictions on share repurchases outlined in the fourth amendment andadded other restrictions outlined in the ninth amendment to the Company’s Loan Agreement (see Note 8 to the financial statements). During fiscal year 2019, and prior to February 4, 2019, we purchased 16,805 shares at an average price of $11.31 per share totaling approximately$190,100 under the amended 2008 stock repurchase plan. Between February 4, 2019 and February 28, 2019, we purchased 8,366 shares at an average priceof $7.93 per share totaling approximately $66,400 under the new 2019 stock repurchase plan. During fiscal year 2020, we purchased 254,475 shares at anaverage price of $6.70 per share totaling approximately $1,705,800 under the 2019 stock repurchase plan. 12. QUARTERLY RESULTS OF OPERATIONS (UNAUDITED) The following is a summary of the quarterly results of operations for the years ended February 29, 2020 and February 28, 2019: Net Revenues Gross Margin Net Earnings Basic Earnings Per Share Diluted Earnings Per Share 2020 First quarter $27,587,400 $18,531,200 $1,363,600 $0.17 $0.17 Second quarter 24,438,000 16,391,600 1,007,600 0.12 0.12 Third quarter 40,824,600 27,544,700 2,735,800 0.33 0.33 Fourth quarter 20,161,900 13,681,100 538,100 0.06 0.06 Total year $113,011,900 $76,148,600 $5,645,100 $0.68 $0.68 2019 First quarter $30,022,300 $20,352,600 $1,816,600 $0.22 $0.22 Second quarter 24,681,000 16,218,300 1,490,700 0.18 0.18 Third quarter 40,482,600 27,341,000 2,815,600 0.34 0.34 Fourth quarter 23,625,400 15,835,800 555,500 0.08 0.07 Total year $118,811,300 $79,747,700 $6,678,400 $0.82 $0.81 38Table of Contents 13. BUSINESS SEGMENTS We have two reportable segments: Publishing and UBAM. These reportable segments offer different methods of distribution to different typesof customers. They are managed separately based on the fundamental differences in their operations. Our Publishing segment markets its products toretail accounts, which include book, school supply, toy and gift stores and museums, through commissioned sales representatives, trade and specialtywholesalers and our internal tele-sales group. Our UBAM segment markets its products through a network of independent sales consultants using acombination of internet sales, direct sales, home shows and book fairs. The accounting policies of the segments are the same as those of the rest of the Company. We evaluate segment performance based on earningsbefore income taxes of the segments, which is defined as segment net revenues reduced by cost of sales and direct expenses. Corporate expenses,depreciation, interest expense and income taxes are not allocated to the segments but are listed in the “Other” row below. Corporate expenses include theexecutive department, accounting department, information services department, general office management, warehouse operations and building facilitiesmanagement. Our assets and liabilities are not allocated on a segment basis. Information by industry segment for the years ended February 29, 2020 and February 28, 2019 is set forth below: NET REVENUES 2020 2019 Publishing $9,701,300 $10,430,000 UBAM 103,310,600 108,381,300 Total $113,011,900 $118,811,300 EARNINGS (LOSS) BEFORE INCOME TAXES 2020 2019 Publishing $2,682,000 $2,885,800 UBAM 17,444,600 19,250,100 Other (12,374,700) (12,955,100)Total $7,751,900 $9,180,800 14. FAIR VALUE MEASUREMENTS The valuation hierarchy included in U.S. GAAP considers the transparency of inputs used to value assets and liabilities as of the measurementdate. A financial instrument's classification within the valuation hierarchy is based on the lowest level of input that is significant to its fair valuemeasurement. The three levels of the valuation hierarchy and the classification of our financial assets and liabilities within the hierarchy are as follows: Level 1 - Quoted prices (unadjusted) in active markets for identical assets or liabilities that the reporting entity has the ability to access at themeasurement date. Level 2 - Observable inputs other than quoted prices included within Level 1 for the asset or liability, either directly or indirectly. If an asset orliability has a specified term, a Level 2 input must be observable for substantially the full term of the asset or liability. Level 3 - Unobservable inputs for the asset or liability. We do not report any assets or liabilities at fair value in the financial statements. However, the estimated fair value of our term notes payable isestimated by management to approximate $19,155,500 and $19,123,700 at February 29, 2020 and February 28, 2019, respectively. Management's estimatesare based on the obligations' characteristics, including floating interest rate, maturity, and collateral. Such valuation inputs are considered a Level 2measurement in the fair value valuation hierarchy. 39Table of Contents 15. DEFERRED REVENUES The Company’s UBAM division receives payments on orders in advance of shipment. Any payments received prior to our fiscal year end thatwere not shipped as of February 29, 2020 and February 28, 2019 are recorded as deferred revenues on the balance sheets. We received approximately$385,300 and $965,600 at February 29, 2020 and February 28, 2019, respectively, in payments for sales orders which were, or will be, shipped outsubsequent to the fiscal year end. Orders that were included in deferred revenues predominantly shipped within the first few days of the next fiscal year. 16. SUBSEQUENT EVENTS On March 11, 2020, the World Health Organization characterized COVID-19, a new respiratory disease caused by a novel coronavirus, as apandemic. On March 13, 2020, President Trump declared the COVID-19 outbreak in the United States as a national emergency. Conditions surrounding thecoronavirus continue to rapidly evolve and government authorities have implemented, and continue to implement, emergency measures to mitigate thespread of the virus. The outbreak and the related mitigation measures may have an adverse impact on local and global economic conditions. The extent towhich the coronavirus may impact the Company’s business activities will depend on future developments and the effectiveness of the actions taken inthe United States and other countries to contain and treat the disease. These events are highly uncertain and as such, the Company cannot determinetheir financial impact at this time. On April 9, 2020, the Company, as Landlord, agreed to a 90-day lease payment abatement for the months of May, June and July 2020, with ourfacility’s largest leasing tenant. The lease term was extended three months past the original lease term in exchange for the three-month lease abatement. On April 16, 2020, the Company entered into a loan with MidFirst Bank as the lender in an aggregate principal amount of $1,447,400 pursuant tothe Paycheck Protection Program (the “PPP”) under the Coronavirus Aid, Relief, and Economic Security (CARES) Act. This loan program providedpaycheck protection for our employees from the economic impact to our business due to the COVID-19 virus, which was seen most by the decline in ourPublishing division’s sales due to the closure of many retail outlets across the country, and in our UBAM division’s School and Library and Book Fairsales due to the closure of many schools nation-wide. The Company determined the PPP loan was no longer needed and therefore repaid the loan in fullon May 12, 2020. On May 19, 2020, the Board of Directors of EDC approved a $0.06 dividend that will be paid to shareholders of record on Tuesday, June 2, 2020. 40 Exhibit 23.1 Consent of Independent Registered Public Accounting Firm We consent to the incorporation by reference in Registration Statements (No. 33-60188, 333-100659 and 333-231817) on Form S-8 of EducationalDevelopment Corporation of our report dated May 26, 2020, relating to the financial statements of Educational Development Corporation, appearing inthis Annual Report on Form 10-K of Educational Development Corporation for the year ended February 29, 2020. /s/ HOGANTAYLOR LLP Tulsa, OklahomaMay 26, 2020 Exhibit 31.1 CERTIFICATION I, Randall W. White, certify that: 1.I have reviewed this Annual Report on Form 10-K of Educational Development Corporation; 2.Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to makethe statements made, in light of the circumstances under which such statements were made, not misleading with respect to the period covered bythis report; 3.Based on my knowledge, the financial statements, and other financial information included in this report, fairly present in all material respects thefinancial condition, results of operations and cash flows of the registrant as of, and for, the periods presented in this report; 4.The registrant's other certifying officer and I are responsible for establishing and maintaining disclosure controls and procedures (as defined inExchange Act Rules 13a-15(e) and 15d-15(e)) and internal control over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 15d-15(f)) for the registrant and have: a.Designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under oursupervision, to ensure that material information relating to the registrant, including its consolidated subsidiaries, is made known to usby others within those entities, particularly during the period in which this report is being prepared; b.Designed such internal control over financial reporting, or caused such internal control over financial reporting to be designed underour supervision, to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financialstatements for external purposes in accordance with generally accepted accounting principles; c.Evaluated the effectiveness of the registrant's disclosure controls and procedures and presented in this report our conclusions aboutthe effectiveness of the disclosure controls and procedures, as of the end of the period covered by this report based on suchevaluation; and d.Disclosed in this report any change in the registrant's internal control over financial reporting that occurred during the registrant's mostrecent fiscal quarter (the registrant’s fourth fiscal quarter in the case of an annual report) that has materially affected, or is reasonablylikely to materially affect, the registrant's internal control over financial reporting; and 5.The registrant's other certifying officer and I have disclosed, based on our most recent evaluation of internal control over financial reporting, tothe registrant's auditors and the audit committee of the registrant's board of directors (or persons performing the equivalent functions): a.All significant deficiencies and material weaknesses in the design or operation of internal control over financial reporting which arereasonably likely to adversely affect the registrant's ability to record, process, summarize and report financial information; and b.Any fraud, whether or not material, that involves management or other employees who have a significant role in the registrant's internalcontrol over financial reporting. Date: May 26, 2020 /s/ Randall W. WhiteChairman of the Board, President and Chief Executive Officer(Principal Executive Officer) Exhibit 31.2 CERTIFICATION I, Dan E. O’Keefe, certify that: 1.I have reviewed this Annual Report on Form 10-K of Educational Development Corporation; 2.Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to makethe statements made, in light of the circumstances under which such statements were made, not misleading with respect to the period covered bythis report; 3.Based on my knowledge, the financial statements, and other financial information included in this report, fairly present in all material respects thefinancial condition, results of operations and cash flows of the registrant as of, and for, the periods presented in this report; 4.The registrant's other certifying officer and I are responsible for establishing and maintaining disclosure controls and procedures (as defined inExchange Act Rules 13a-15(e) and 15d-15(e)) and internal control over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 15d-15(f)) for the registrant and have: a.Designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under oursupervision, to ensure that material information relating to the registrant, including its consolidated subsidiaries, is made known to usby others within those entities, particularly during the period in which this report is being prepared; b.Designed such internal control over financial reporting, or caused such internal control over financial reporting to be designed underour supervision, to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financialstatements for external purposes in accordance with generally accepted accounting principles; c.Evaluated the effectiveness of the registrant's disclosure controls and procedures and presented in this report our conclusions aboutthe effectiveness of the disclosure controls and procedures, as of the end of the period covered by this report based on suchevaluation; and d.Disclosed in this report any change in the registrant's internal control over financial reporting that occurred during the registrant's mostrecent fiscal quarter (the registrant’s fourth fiscal quarter in the case of an annual report) that has materially affected, or is reasonablylikely to materially affect, the registrant's internal control over financial reporting; and 5.The registrant's other certifying officer and I have disclosed, based on our most recent evaluation of internal control over financial reporting, tothe registrant's auditors and the audit committee of the registrant's board of directors (or persons performing the equivalent functions): a.All significant deficiencies and material weaknesses in the design or operation of internal control over financial reporting which arereasonably likely to adversely affect the registrant's ability to record, process, summarize and report financial information; and b.Any fraud, whether or not material, that involves management or other employees who have a significant role in the registrant's internalcontrol over financial reporting. Date: May 26, 2020 /s/ Dan E. O’KeefeChief Financial Officer and Corporate Secretary(Principal Financial and Accounting Officer) Exhibit 32.1 Certification Pursuant to 18 U.S.C. Section 1350,as Adopted Pursuant to Section 906 of the Sarbanes-Oxley Act of 2002. In connection with the Annual Report of Educational Development Corporation (the “Company”) on Form 10-K for the period ending February29, 2020, as filed with the Securities and Exchange Commission on the date hereof (the “Report”), the undersigned certify pursuant to 18 U.S.C. Section1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002, that: (1) The Report fully complies with the requirements of Section 13 (a) or 15 (d) of the Securities Exchange Act of 1934; and (2) The information contained in the Report fairly presents, in all material respects, the financial condition and results of operations of theCompany. Date: May 26, 2020By /s/ Randall W. White Randall W. WhitePresident and Chief Executive Officer(Principal Executive Officer) Date: May 26, 2020 By /s/ Dan E. O’Keefe Dan E. O’KeefeChief Financial Officer and Corporate Secretary(Principal Financial and Accounting Officer) A signed original of this written statement required by Section 906 has been provided to, and will be retained by, the Company and furnished to theSecurities and Exchange Commission or its staff upon request.
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