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FY2017 Annual Report · ePlus
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London

Tel Aviv

Sydney

Limassol

Cape Town

Singapore

2017
Plus500 Limited
ANNUAL REPORT
AND ACCOUNTS

World's Trading Machine

www.plus500.com

Plus500 Ltd. 2017 Annual ReportABOUT PLUS500

Plus500 Ltd (the “Company”) is a fast-growing online 
provider of Contracts for Difference (“CFDs”). Plus500 
has developed and operates an online trading platform 
for individual customers to trade CFDs internationally 
over more than 2,200 different underlying global 
financial instruments comprising equities, indices, 
commodities, options, exchange-traded funds (“ETFs”), 
cryptocurrencies and foreign exchange. The Company 
enables individual customers to trade CFDs in more 
than 50 countries and in 32 languages. The trading 
platform is accessible from multiple operating systems 
(Windows, smartphones (iOS, Android and Windows 
Phone), tablets (iOS, Android and Surface), Apple Watch 
and web browsers).

Plus500 retains operating licences and is regulated in 
the United Kingdom, Australia, Cyprus, New Zealand, 
Israel, South Africa and Singapore. Customer care is 
integral to Plus500: customers cannot be subject to 
negative balances and there are no commissions on 
trades. Plus500 does not utilise cold calling techniques 
and does not offer binary options. A free demo account 
is available on an unlimited basis for platform users and 
sophisticated risk management tools are provided free 
of charge to manage leverage and stop losses to help 
customers protect profits and limit capital losses.

Plus500 Ltd. 2017 Annual ReportTABLE OF CONTENTS

OVERVIEW 

2017 Highlights 

Chairman’s Statement 

Chief Executive Officer’s Review 

Our Strategic Objectives

Technological Edge 

Financial Review 

Sponsorships 

DIRECTORS AND GOVERNANCE 

Board of Directors 

Corporate Governance

Remuneration Report 

Directors’ Report

Significant Risk Factors and Uncertainties 

Statement of Directors’ Responsibilities 

Corporate Law 

FINANCIAL STATEMENTS 

Report of the Auditors 

Consolidated statements of financial position 

Consolidated statements of comprehensive income 

Consolidated statements of changes in equity 

Consolidated statements of cash flows 

Notes to consolidated financial statements 

FURTHER INFORMATION 

Advisors

08 

10 

12 

16 

18 

20 

26 

32 

36 

41 

44 

49 

51

52 

57 

58 

60 

61 

62 

64 

89

 
 
 
 
 
 
 
 
 
Plus500 Limited

2017 ANNUAL REPORT OVERVIEW

6

Plus500 Ltd. 2017 Annual Report7

Plus500 Ltd. 2017 Annual ReportREVENUE

327.9M

EBITDA

151.0M

ACTIVE 
CUSTOMERS

155,956

NEW 
CUSTOMERS

104,432

7
1
0
2

6
1
0
2

7
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2

6
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0
2

7
1
0
2

6
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2

7
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6
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2

2017 HIGHLIGHTS

FINANCIAL HIGHLIGHTS

EBITDA1 was $259.2 million (2016: $151.0m)
EBITDA Margin increased 29% to 59.3% (2016: 46.0%)

•  Revenue increased 33% to $437.2 million (2016: $327.9m)
• 
• 
•  Net profit was $199.7 million (2016: $117.2m)
• 
•  Cash generated from operations was $278.7m (2016: $153.3m)
•  AUAC2 lower due to efficient and successful marketing strategy 

Earnings per share were $1.75 (2016: $1.02)

together with the popularity of our cryptocurrency CFDs offering which 
attracted new customers mainly in Q4 2017

•  ARPU3 lower due to dilution from significant customer recruitment in 

Q4 2017    

OPERATIONAL HIGHLIGHTS

•  Continued to expand international footprint and diversify revenues 

through new licences in South Africa and Singapore

•  Another record year of strong customer growth in excess of 

expectations, reflecting effective marketing and robust business model:
Active Customers4 increased 103% to 317,175 (2016: 155,956)
• 
•  New Customers5 increased 136% to 246,946 (2016: 104,432)

•  Maintained leadership in technology and product innovation:

•  Second largest CFD provider in the UK6
•  Highest rated mobile platform among CFD traders in Australia7
• 

Leadership in technology and product innovation:
• 

a majority of revenues and signups in 2017 (over 75%) 
originated from mobile devices, reflecting high speed of 
innovation
broad offering enables customers to participate in the volatility 
of multiple cryptocurrencies, without owning the underlying 
asset

• 

•  maintained leadership as the highest rated app in its sector by 
customers on both Apple’s AppStore and Google’s Play Store

• 

Increased international brand awareness having renewed partnerships 
as official main sponsors of Club Atlético de Madrid and the Plus500 
Brumbies

1   Earnings before Interest, Taxes, Depreciation and Amortization

2   Average New User Acquisition Cost

3   Average Revenue per Active User 

4   Customers who made at least one real money trade during the period

5   Customers depositing for the first time ever during the period

6   Investment Trends UK Leverage Trading Report, 2017

7   Investment Trends AU CFD Report, 2017

8

Plus500 Ltd. 2017 Annual ReportDIVIDENDS AND SHARE BUYBACK

• 

• 

• 
• 

Total dividend payout of $192.1 million, consisted of an interim dividend of $27.2 million, a final dividend of 
$92.6 million and a special dividend of $72.3 million
The Company bought back 980,146 Ordinary Shares (or 0.9%) in the capital of the Company for an aggregate 
purchase price of $7.5 million pursuant to share buyback programmes executed in 2017
Together the dividends and buyback represent a total pay-out of 100% of the 2017 net profit
Total distributions to shareholders in the five-year period since flotation, including dividends declared in 
February 2018, are $530.9 million, more than double the market capitalisation at flotation of $200 million

DIVIDENDS PER SHARE  (CENTS) 

Interim 

Final 

Special 

TOTAL

DIVIDEND PAYOUT ($M)  

Interim 

Final & Special 

TOTAL

SHARE BUYBACK PROGRAMMES EXECUTED ($M)

2017

2016

$0.2324 

$0.3799 

$0.2729 

$0.8852

$26.7 

$75.0 

$101.7

$0.2388 

$0.8129 

$0.6350 

$1.6867

$27.2 

$164.9 

$192.1

$7.5

TOTAL RETURNS TO SHAREHOLDERS ($M)

$199.6

$101.7

9

Plus500 Ltd. 2017 Annual Report 
 
 
 
CHAIRMAN’S STATEMENT

INTRODUCTION
In my first year as Chairman I am delighted to see the 
Company announced record results, continuing its 
exceptional track record of growth. A strong set of 2017 
KPIs reflect the benefits of our investment in globalising 
Plus500’s brand and our technology driven business 
model. Our most important financial measures, 
revenue, EBITDA and net profit, all grew significantly 
driven by record growth in New and Active Customers.

OUR COMPETITIVE ADVANTAGE 
This performance is no accident; it is driven by the 
Company's superior technology, which is both a 
significant barrier to entry and a competitive advantage. 
It enables: 

• 

• 

• 

• 

a highly rated, user friendly trading platform 
delivered on the latest devices 
smart marketing technology to acquire higher value 
customers more cost effectively
the introduction of new trading instruments more 
quickly than our competition
rapid updates to our platform to comply with new 
regulations  

Vitally, all our technology is delivered by Plus500 
developers in-house and is based on proprietary 
technology supported solely by the Company’s internal 

10

" The Board is confident that Plus500’s 
competitive advantages, including its 
technology leadership and agile business 
model, position it well to adapt rapidly 
to regulatory changes and to emerge a 
stronger business with an enhanced market 
position.

Penny Judd
Chairman

technical expertise. This is more cost effective, more 
manageable and ensures we are first to market. This 
enables us to maintain our market leading growth.

REGULATION
Our industry remains closely scrutinised by global 
regulators. The Company welcomes many of the 
regulatory changes introduced in 2017 and being 
proposed for 2018, especially in Europe, and has 
continued to invest significant resources to ensure 
we continue to implement and maintain a compliant 
regulatory approach. 

Plus500, backed by its financial resources, 
technological lead, geographically diversified revenues 
and agile business model, expects to be able to adapt 
rapidly to any regulatory changes that may be required. 

DIVIDENDS AND SHARE BUYBACK
The Board introduced a share buyback programme for 
the first time in 2017 in addition to significant dividend 
distributions. Our strong financial performance has 
once again enabled the Board to propose substantial 
payouts to shareholders. The Board will continue to 
consider the optimal balance between dividends and 
share buybacks as excess funds are generated.

Plus500 Ltd. 2017 Annual ReportThe Board has concluded that it is in shareholders’ 
best interests to distribute 100% of 2017 net profits 
and therefore has declared a final dividend in respect 
of 2017 together with an additional distribution by way 
of a special dividend of $192.1 million, which together 
with $7.5 million the Company used in 2017 for share 
buybacks, equates to 100% of the 2017 net profit.
The 2017 dividends equate to a total payment of 
$1.6867 per share compared to $0.8852 last year, an 
increase of 91%.

STRATEGY
We aim to strengthen the Company’s position and 
restate Plus500's strategic goal of being the number 
one global listed CFD provider allowing us to continue 
to deliver exceptional shareholder returns. We seek to 
build the business by continuing investment in: 

• 

• 

• 

• 

• 

gaining new operating licences in existing and 
new target territories, thereby increasing customer 
numbers and geographically diversifying our 
earnings
further developing our technology thus ensuring 
we continue to be first to market and flexible in our 
approach
further improving our customer service to deliver an 
excellent trading experience to our customers
continuing marketing initiatives to enhance 
our brand globally and attract new, high value 
customers with good lifetime value
ensuring regulatory compliance and rapid 
implementation of all required regulatory changes

OUTLOOK
The Board believes that the Company’s strong financial 
position, geographically diversified revenues, advanced 
trading platform and flexible, low cost business model, 
continue to position it well for the future.  

Penny Judd
Chairman
19 March 2018

Plus500 Ltd. 2017 Annual Report

11

CHIEF EXECUTIVE OFFICER’S REVIEW

" We enter 2018 confident we can continue 
to develop our business to achieve our 
strategic goal of Plus500 being the number 
one global listed CFD provider.

Asaf Elimelech
Chief Executive Officer

INTRODUCTION
We have had a very busy and successful year, reporting 
record revenues, profits and dividends. This success 
is based on our continuing focus on serving our 
customers’ trading needs above all else. Our technology 
leadership enables us to provide a high-quality user 
experience, a comprehensive CFD offering and excellent 
customer service. These core characteristics, combined 
with our efficient marketing activity, has led to strong 
new customer sign ups, reduced churn and increased 
customer activity.

Our operating licences in the United Kingdom, Australia, 
Cyprus, South Africa, New Zealand, Israel and Singapore 
provide strong foundations for the business and we 
continue to seek to add more licences to enable our 
global expansion and further diversify our revenues.  

We anticipate 2018 will be another year of change, 
especially once ESMA, the EU financial regulator, has 
published its consultation which is expected to result 
in changes across Europe. We are committed to 
complying with regulation and best practice customer 
protection in an ever-evolving regulatory environment 
and will continue to make the necessary adjustments to 
implement in full, and comply with, regulatory changes 
as they are announced. 

We believe we are well placed to mitigate any negative 
impact of additional regulation given our robust and 
agile business model, our lean cost structure and our 
technology leadership. We support regulators’ desire 
to promote a consistent set of conduct rules across 
all European jurisdictions which will ensure a more 
sustainable industry and believe we will remain one of 
the market leaders.

We remain committed to customer protection. Our 
trading platform provides all our customers a protection 
mechanism so they cannot be subject to negative 
balances. We do not charge commission on trades, 
and our revenues and profits, are derived from trading 
spreads and overnight charges, and not from customer 
losses. We also continue to offer an unlimited demo 
account for novice traders and have never offered 
customers binary options.

OPERATIONAL REVIEW
The Company’s primary market is offering individual 
clients the ability to trade CFDs in global financial 
instruments comprising equities, indices, ETFs, 
commodities, options, cryptocurrencies and foreign 
exchange.

12

Plus500 Ltd. 2017 Annual Report 
Customer service is integral to Plus500 and we have 
continued to invest in resources to ensure we remain 
a market leader. As a result of initiatives such as 
introducing 24/7 live chat which is available in ten 
languages and has reduced response times, customer 
satisfaction has improved markedly. This is reducing 
churn and increasing the longevity of customers, and 
ultimately their lifetime value.

The increased market volatility as a result of the geo-
political situation in Europe, as well as the changing 
global macro environment, has led to particularly 
strong trading in CFDs referencing commodities, equity 
instruments and cryptocurrencies. The increasing 
interest in the price movements and volatility of 
the latter resulted in both existing and new traders 
participating in these emerging asset classes as they 
were able to take part in a volatile market without the 
need to purchase the actual underlying cryptocurrency 
with its associated risk.

The Company's flexible business structure and in-
house technology capabilities enable it to react rapidly 
and efficiently to such market trends and to offer its 
customers the opportunity to trade CFDs on emerging 
financial instruments, such as cryptocurrencies (the 
Company was the first in the market to offer CFDs 
on Bitcoin in 2013). This broad offering resulted in an 
increase in Active Customers and a stimulus to New 
Customer sign ups, especially during Q4 2017. 

Overall cryptocurrency CFDs trading represented 
less than 15% of total revenues and Plus500 remains 
focused on risk management which includes setting 
appropriate risk and leverage for all the instruments 
traded on its platform; the Company continued to 
demonstrate the robustness of its risk and credit 
controls by reporting a consistently high level of 
profitable daily trading.

The Company had another very successful year 
in terms of its marketing activities, in particular 
significantly reducing its customer acquisition costs 
whilst continuing to acquire a record number of 
customers at a lower cost than in the past. In addition, 
we achieved our goal of acquiring more valuable 
customers – higher value, active traders with good 
lifetime value. This was achieved through an efficient 
and successful marketing strategy, proprietary 
technology leadership (which is another of the 

Company’s competitive advantages) and as a result 
of the popularity of our cryptocurrency CFDs offering, 
which attracted new customers mainly in Q4 2017.
Offline, the sponsorship agreement with Spanish 
football club, Atlético Madrid, and with the leading 
Australian union rugby team, the Plus500 Brumbies, 
is accelerating and delivering brand building benefits 
to the business. In 2017, Plus500 extended these 
main sponsorship agreements for a further three 
seasons, thereby continuing the Company’s strategy of 
increasing Plus500’s brand recognition and expanding 
the Company’s customer base globally.

This is in line with the Company's strategy of adding 
regulatory licences in new territories and further 
diversifying its geographical spread of revenues.

During 2017, the Group's Australian subsidiary was 
granted an additional licence by the South African 
regulator, the Financial Services Board ("FSB") and in 
February 2018, Plus500 added another licence to its 
portfolio following the grant of a second FSB licence to 
its South African subsidiary. In addition, Plus500 was 
also granted a capital markets services licence in 2017 
by the Singapore regulator, the Monetary Authority of 
Singapore, which was subsequently supplemented in 
February 2018 by a commodity broker's licence from 
International Enterprise Singapore, allowing the offering 
of commodity based CFDs in Singapore.

The award of these new licences, alongside the 
existing UK, Cyprus, Australian, New Zealand and Israeli 
licences, demonstrates the Company’s international 
presence, robust trading platform and its continued 
focus on best practice regulatory compliance.

For the future, the Company’s strategy is to continue 
to seek additional regulatory approvals in jurisdictions 
that represent attractive commercial opportunities 
and where it can take advantage of its already well 
recognised brand. 

RISK MANAGEMENT FRAMEWORK
Plus500’s target audience is exclusively individual 
customers and the platform is not available to 
institutional or corporate traders. Plus500 offers its 
customers sophisticated risk management tools to 
manage their trading positions, where its customers 
cannot be subject to negative balances. As a result, 
Plus500 is less vulnerable as it is not dependent upon 

13

Plus500 Ltd. 2017 Annual Reporta minority of large customers as no single customer 
contributed more than 0.4% of total revenue in 2017.

its trading platform and the continued enhancements 
being introduced.

During 2017, the Company has improved its 24/7 
live chat which is available in ten languages, and its 
support has been significantly expanded to facilitate the 
increase in New Customers.

We are very pleased that the Company maintained its 
lead as the highest rated app in its sector by customers 
on both Apple’s AppStore and Google’s Play Store.

All developments are expensed as incurred and we will 
continue to work on further developments which are 
expected to improve customer sign ups and reduce 
churn.

OUTLOOK
We enter 2018 confident we can continue to develop 
our business to achieve our strategic goal of Plus500 
being the number one global listed CFD provider. We will 
continue to invest to maintain our technological lead 
through innovation and development and following the 
recent grant of licences in South Africa and Singapore, 
we will continue to add new licenses across additional 
geographies to further diversify our customer base.

We are taking all necessary steps to comply with new 
regulatory requirements and believe that our strong 
financial position, geographically well diversified 
revenue base, advanced trading platform and flexible, 
low cost business model, position Plus500 to cope 
with any relevant changes and are expected to provide 
good shareholder returns despite continuing short term 
regulatory uncertainty.

Asaf Elimelech
Chief Executive Officer 
19 March 2018

Additionally, the Company’s risk management 
framework ensures that risk exposures are strictly 
limited resulting in consistent revenue generation with 
low volatility. The Company employs a combination 
of limits and internal hedging tools to ensure risk is 
managed by having a base of a very large number of 
small customers; monitoring exposure limits (by client, 
instrument and total exposure), with the ability to cap 
trades and hedge once limits are reached. Credit risk is 
limited by having all customers pre-fund their accounts, 
as well as a margin close-out policy, to minimise 
unfunded customer losses.

In addition, Plus500 does not offer CFDs in less liquid 
instruments, such as small cap stocks, which also 
limits its risk exposures. 

As a result, Plus500’s market risk framework is highly 
effective in ARPU and customers' lifetime value 
maximisation, whilst minimising losses. The worst and 
best daily revenues in 2017 were a loss of $4.07 million 
and profit of $10.48 million respectively. The average 
daily revenue in 2017 was $1.17 million.

RESEARCH AND DEVELOPMENT
The Company continues to invest in R&D in order to 
maintain its competitive advantage and its ability to 
be first to market with new products and platform 
enhancements.

As the trading platform has been developed in-house 
and is based on proprietary technology that does not 
rely on third party software suppliers, we believe this is 
a significant competitive advantage and barrier to entry.

This structure contributes to expedited product 
development, such as advanced risk management tools 
and new financial instruments which were introduced 
to our customers during 2017. Further, it provides the 
Company with the ability to react quickly to dynamic 
market conditions (as evidenced by the Group's 
cryptocurrency offerings).

Additionally, the Company is ideally positioned to take 
advantage of the increased use of mobile, tablet and 
wearables devices for trading given the ease of use of 

14

Plus500 Ltd. 2017 Annual Report 
15

Plus500 Ltd. 2017 Annual ReportOUR STRATEGIC OBJECTIVES

BEING THE NUMBER ONE LISTED 
CFD PROVIDER

2017 ACHIEVEMENTS
• 

Increased our leading position in CFDs, with 
a record industry number of c. 317,000 Active 
Customers in 2017

•  Record number of c. 247,000 New Customers  

(c. 150,600 in Q4 2017) 
Increased net profit margins

• 

FUTURE GOALS
• 

Leverage international presence through marketing 
initiatives and continued sponsorship of Atlético 
Madrid FC and Plus500 Brumbies
Explore new financial instruments
Further expansion globally with new licences in new 
geographic jurisdictions
• 
Increasing ARPU and customer lifetime value
•  Continue optimisation of marketing channels and 

• 
• 

Number of Active Customers

155,956

317,175

%
3
0
1
+

2016

2017

Number of New Customers

246,946

%
6
3
1
+

104,432

increase the targeted level of ROI

2016

2017

Top CFD providers in UK by number of overall relationships

2014

2015

2016

2017

37%

36%

31%

28%

16%

15%

17%

15%

13%

12%

12%

12%

12%

9%

9%

10%

Plus500

Source: Investment Trends UK Leverage Trading Report, 2017

16

IGCity IndexCMC MarketsPlus500 Ltd. 2017 Annual Report 
 
CONTINUE TO PROVIDE HIGH QUALITY 
CUSTOMER  SERVICE 

INNOVATIVE AND LEADING 
TRADING PLATFORM

2017 ACHIEVEMENTS
• 

Plus500 continues to lead the industry in mobile 
platform client satisfaction and maintains its lead 
position as being the highest ranked app in the 
sector by customers in both Apple’s AppStore and 
Android’s Google Play store
Plus500 has invested resources to develop and 
enhance its customer service initiatives, including 
by introducing 24/7 live chat which is available in 
ten languages and has reduced response times 
resulting in an increased customer satisfaction 
Significantly reduced customer churn in the 
latter part of 2017 due to Q4 recruitment of new 
customers

• 

• 

FUTURE GOALS
•  Optimise and support customers through the 
development of additional support tools 

•  Continue to provide excellent client service that will 
be available 24/7 and maintain a loyal customer 
base

•  Continue the reduction of customer churn

EXPAND AND STRENGTHEN OUR 
GLOBAL REACH

2017 ACHIEVEMENTS
• 

Plus500 obtained new licences in South Africa for 
its Australian subsidiary and for its South African 
subsidiary, as well as two licences in Singapore

FUTURE GOALS
• 

Increase customer base through the addition of 
new licenses in new geographies

•  Continue to diversify already geographically well 

spread revenues 

2017 ACHIEVEMENTS
• 

Launch of new Plus500 website designed to be 
more user-friendly and easy to use, with improved 
user interface and user experience
Launching new financial instruments

• 
•  Maintaining industry leadership in technology 

FUTURE GOALS
•  Continue to launch new financial instruments
•  Maintaining industry leadership in technology 

GROWING THE CUSTOMER BASE

2017 ACHIEVEMENTS
• 

Plus500 was once again the top industry performer 
in New Customer sign ups
The Active Customer base increased to 317,175

• 
•  Attracted about 247,000 New Customers

FUTURE GOALS
• 

Enhance the brand in innovative, cost effective 
ways to increase awareness and attract new high 
value customers

•  Continue the focus on attracting the right kind of 
customer: experienced traders with high lifetime 
value

CONTINUING TO TRADE PROFITABLY

2017 ACHIEVEMENTS
•  Continued to invest in efficient marketing activity 

for additional growth and attracted both a high level 
of New and Active Customers at a much lower cost

•  Another year of being profitable in every month

FUTURE GOALS
•  Mitigate the impact of regulatory change on 

revenues and profitability
Seek new geographical sources of revenue
• 
•  Continue to provide good shareholder returns

17

Plus500 Ltd. 2017 Annual Report 
TECHNOLOGY EDGE

The growing importance of mobile technology within 
the CFD trading industry and the Group's leadership in 
this area continued to gather pace in 2017.

Plus500 is an industry leader in mobile client 
satisfaction, with over 75% of 2017 revenues and 
signups originated from mobile platforms for both 
smartphones and tablets reflecting speed of innovation 
compared to competitors. The Plus500 mobile app has 
consistently maintained its lead as the highest ranked 
app in the sector with an average rating of 4.2 out of 
5 in both Apple’s AppStore and Android’s Google Play 
store. 

Number of Signups by Device

100%

90%

80%

70%

60%

50%

40%

30%

20%

10%

0%

1
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Q
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Windows

IPad

Web

Android

IPhone

AndroidTablet

WindowsApp

WindowsPhone

AppleWatch

18

Plus500 Ltd. 2017 Annual ReportRevenues by Device

100%

90%

80%

70%

60%

50%

40%

30%

20%

10%

0%

1
1
Q
1

1
1
Q
2

1
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3

1
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4

2
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6
1
Q
3

Windows

IPad

Web

Android

IPhone

AndroidTablet

WindowsApp

WindowsPhone

AppleWatch

19

Plus500 Ltd. 2017 Annual Report 
FINANCIAL REVIEW

INTRODUCTION
I am delighted to report a strong year with record 
results in all financial KPIs.  Revenues and EBITDA have 
increased by 33% and 72% respectively. EBITDA Margin 
increased by 29% thanks to the continued optimisation 
of our marketing spend which contributed to a record 
low Average User Acquisition Cost.

Total Dividend per Share increased by 91%. Total capital 
returns to shareholders amount to 100% of the 2017 
net profit, reflecting a 96% increase compared to 2016.

In 2017, as in 2016 and 2015, overall there were no net 
revenues from client losses and Plus500 earned the 
vast majority (89%) of its revenues from trading spreads 
and overnight charges (11%). This reflects the efficiency 
and robustness of our risk management systems and 
controls as we do not rely on client losses to generate 
our revenues.

We continue to maintain a very healthy and efficient 
business model. The overall variable costs (“Advertising 
and marketing costs” and “Processing costs”) 
represented 75% of the Company's total expenses in 
2017, reflecting a lean cost structure.

Further to the grant of new regulatory licences in 
South Africa and Singapore during the last year, we 

20

" We operate a very efficient financial 
model – highly automated with low costs, 
which enables us to achieve some of the 
highest EBITDA margins in the industry.

Elad Even-Chen
Chief Financial Officer 

continue to seek to add more licences to enable our 
global expansion and further diversify our geographical 
revenue split. 

The Company continued to maintain a healthy balance 
sheet with financial performance ahead of market 
expectations.

REVENUE
2017 was a record year of revenues for Plus500. 
Revenues totalled $437.2 million (FY 2016: $327.9 
million), an increase of 33%. The results benefited 
from the scalability of the Company’s business model 
with the combination of revenue growth and further 
improvements in the operational cost structure 
delivering excellent performance.

EBITDA
EBITDA in 2017 was $259.2 million (FY 2016: $151.0 
million), an increase of 72%, with EBITDA margins 
increasing from 46% in 2016 to 59.3% in 2017. Net 
profit for 2017 increased 70% to $199.7 million (FY 
2016: $117.2 million). Earnings per share were $1.75 
(FY 2016: $1.02).

Plus500 Ltd. 2017 Annual ReportSELLING, GENERAL AND ADMINISTRATIVE 
EXPENSES
SG&A expenses increased by only 1% to $178.7 million 
(FY 2016: $177.4 million), despite the 136% increase 
in the volume of New Customers with their associated 
related processing costs. Revenue-driven costs 
comprise mainly of advertising and marketing costs.

PRESENTATION OF CURRENCIES
The consolidated financial statements are presented 
in US dollars, which is the Company’s functional and 
presentation currency. Foreign currency transactions 
and balances in currencies different from the US dollar 
are translated into the US dollar using the exchange 
rates prevailing on the dates of the transactions or at 
the statement of financial position dates.

In 2017, the Company’s net financial expenses 
amounted to $5.1 million (FY 2016: financial income, 
net $1.5 million), the majority arising from foreign 
exchange and translation differences. This represents 
an efficient financial performance in light of the 
significant foreign exchange volatility which occurred in 
2017. A significant proportion of the Company’s cash is 
held in US dollars in order to provide a natural hedge to 
reduce the impact of currency movements on financial 
expenses.

BALANCE SHEET 
Plus500’s total assets in FY 2017 were $271.6 million, 
an increase of 76% from $154.7 million in FY 2016; 
cash balances increased to $241.8 million (FY 2016: 
$136.5 million) as a result of the Company's exceptional 
dividend distribution (amounting to the payment of 
$102.2 million in 2017 compared to $123.3 million in 
2016); and equity was $225.9 million (FY 2016: $136.0 
million), representing approximately 83.2% of the total 
shareholders’ equity and liabilities on the statement of 
financial position.

One of the strengths of Plus500’s business model is its 
ability to convert net earnings into cash flow.
Deposits are collected in advance from customers and 
these deposits and the outcome of the customers’ 
trading activity is immediately reflected in their 
regulated segregated accounts, which are not part 
of the cash balances of the Company. Earnings from 
these customer trades are recognised in cash on 
the Company’s statement of financial position as 
customers’ trading activity occurs and amounts are 

REVENUE

437.2M

327.9M

EBITDA

259.2M

151.0M

NET PROFIT

199.7M

117.2M

TOTAL DIVIDEND 
PER SHARE

1.6867

0.8852

7
1
0
2

6
1
0
2

7
1
0
2

6
1
0
2

7
1
0
2

6
1
0
2

7
1
0
2

6
1
0
2

21

Plus500 Ltd. 2017 Annual ReportIn addition to the above, the Board has declared a 
special dividend of $0.6350 per share (special dividend 
2016: $0.2729 per share) amounting to a payout of 
$72.3 million (FY 2016: $31.4 million). The ex-dividend, 
record and payment dates of this special dividend will 
be as for the final dividend noted above.

The resulting total distribution to shareholders for the 
full year will therefore be $1.6867 per share (FY 2016: 
$0.8852 per share) amounting to a payout of $192.1 
million (FY 2016: $101.7 million). In addition, the 
Company used $7.5 million in 2017 for share buybacks. 
The dividends together with the share buybacks 
amount to 100% of the 2017 net profit.

Total distributions to shareholders, including those 
declared in February 2018, in the five-year period since 
flotation will be $530.9 million, which exceeds the 
market capitalisation at flotation of $200 million.

Elad Even-Chen
Chief Financial Officer 
19 March 2018

transferred from or to the Company’s accounts. In 
addition, the Company requires relatively low levels of 
capital expenditure. The combination of these features 
means that a high proportion of net income is rapidly 
converted into cash. In 2017 the Company generated 
$278.7 million of cash from operations (FY 2016: 
$153.3 million) resulting in cash and cash equivalent 
balances of $241.8 million at 31 December 2017 (FY 
2016: $136.5 million).

In light of this strong cash generation, the Board 
will maintain the flexibility to pay special dividends 
and undertake share buybacks when the Company 
generates surplus cash and the Board feels it 
appropriate to make such payments.

Client funds are maintained in segregated accounts 
with tier one banks and are subject to annual audit and 
certification in line with best practice; these amounted 
to $157.6 million (FY 2016: $62.4 million) and this 
growth reflected the increased number of customers.

DIVIDENDS AND SHARE BUYBACK
Given the strong financial performance, the Board has 
considered the Group’s dividend policy, and in particular 
the optimal balance between allocating surplus funds to 
the payment of ordinary and special dividends or share 
buybacks. The Board will consider whether to undertake 
share buybacks in the future and has the power to 
implement them at short notice.

The Board has concluded that it is in shareholders’ best 
interests to distribute 100% of 2017's net profits ($199.6 
million) and therefore it declared a final dividend in 
respect of 2017 together with an additional distribution 
by way of a special dividend.

As announced in February 2018, the Board was 
pleased to declare a final dividend for the year ended 
31 December 2017 of $0.8129 per share (final dividend 
2016: $0.3799 per share), with an ex-dividend date of 
22 February 2018, a record date of 23 February 2018 
and a payment date of 23 July 2018. This makes a 
total dividend for the year of $1.0517 per share (total 
dividend for 2016: $0.6123 per share). This equates 
to a total dividend pay-out of $119.8 million or 60% of 
net profit for the year, in line with the Company’s stated 
policy.

22

Plus500 Ltd. 2017 Annual Report 
The table below shows the consolidated audited results of the Company for the two financial years ended 
31 December 2017:

2017 ($’000)

2016 ($’000)

Revenue

EBITDA

Profit before Tax

Net Assets

437,238 

259,198 

253,358 

225,927

327,927

150,997

151,982

136,000

The table below shows the consolidated audited cash flows of the Company for the two financial years ended 
31 December 2017:

2017($’000)

2016 ($’000)

Net cash provided by operating activities

Net cash provided by (used in) investing activities

211,978 

(1,024)

108,907

(2,205)

Net cash used in financing activities

(109,748)

(123,264)

Significant Investment in Marketing 
Focus remains online but Plus500 will continue to explore offline opportunities

13*

9

103

9*

6

89

13*

27

77

1

4

56

1

3

32

2013

2014

2015

2016

2017

Online

Affiliates

Offline

Total ($m)

% Direct Online

* Majority is Atlético de Madrid FC sponsorship deal

23

Advertising Spend ($m)3689%6192%10486%12582%11766%Plus500 Ltd. 2017 Annual ReportSTRONG PRODUCT PLATFORM

MARKET LEADING TECHNOLOGY
Proprietary technology, developed in-house: A key differentiator within the market practice

CFD FINANCIAL INSTRUMENTS
Over 2,200 CFD financial instruments

PLATFORM AND DEVICES
Supporting 32 languages in 
more than 50 countrvies

STOCKS

OPTIONS

COMMODITIES

FOREX

CRYPTO 
CURRENCIES

ETFS

INDICES

iOS DEVICES 

ANDROID DEVICES 

WINDOWS PHONE 

WEBTRADER 

DESKTOP TRADER 

WINDOWS 10

24

"Marketing Machine" efficient acquisition of new customersAffiliateProgrammeHedgingand RiskBack OfficePlus500 Ltd. 2017 Annual ReportTRADING PLATFORM
All customers are protected 
from negative balance

INDIVIDUAL 
CUSTOMERS ONLY

25

User Interfaceconsistent experience across all platformsPayment Interfacelocalised payment methodsFraud Managementlow chargeback ratioSystem Architecturerapid product developmentPlus500 Ltd. 2017 Annual ReportSPONSORSHIPS

In January 2015 Plus500 announced a business 
partnership via a sponsorship agreement with the 
Spanish football club, Atlético de Madrid FC, SAD. 
In June 2015 the Company announced that it had 
become the main sponsor for the 2015/16 and 
2016/17 seasons and in January 2017 the partnership 
was renewed for 2017/18 season. In November 
2017 Plus500 extended the sponsorship agreement 
entitling it to advertise and promote itself as the main 
sponsor of the club for the 2018/2019, 2019/2020 and 
2020/2021 seasons.

Atlético de Madrid FC is one of the most successful 
clubs in Europe and is currently ranked second in the 
UEFA rankings for club competitions. Atlético de Madrid 
FC plays in La Liga, one of the most popular leagues 
in the world, which is the top professional association 
football division of the Spanish football league system 

26

and the club also regularly participates in European 
tournaments such as the UEFA Champions League, the 
most prestigious club competition in Europe.

Atlético Madrid has won ten La Liga titles. The club has 
also won the Copa del Rey on ten occasions along with 
other Spanish cup competitions. It is also one of the 
most successful clubs in Europe having won the UEFA 
Super Cup in 2010 and 2012, and being runner up in the 
2013/14 and 2015/16 UEFA Champions League.

This partnership with Atlético Madrid, one of the most 
successful clubs in Europe that plays in one of the 
most popular leagues in the world, is helping Plus500 to 
further its strategy of increasing brand recognition and 
expanding its customer base globally.

27

 
SPONSORSHIPS

In December 2016 Plus500 announced a business 
partnership via a sponsorship agreement with the 
Australian professional rugby union team, the Brumbies. 
In November 2017, Plus500 announced it will continue 
to be the Official Sponsor of the Brumbies for the 2018-
2020 seasons.

The Brumbies is an Australian professional rugby union 
team based in Canberra that competes in the Super 
Rugby competition and is a member of the Australian 
Rugby Union.

This sponsorship complements the Company's new 
licences in South Africa, which is one of the countries 
participating in the Super Rugby competition, and its 
existing licences in Australia and New Zealand.

28

Super Rugby is the pre-eminent professional men's 
rugby union competition in the Southern Hemisphere 
and Japan featuring teams from Australia, South Africa, 
New Zealand, Argentina and Japan. The Brumbies are 
the current champion of the Australian conference of 
Super Rugby and are also one of the most successful 
of the Australian teams, having been the Super Rugby 
champions in 2001 and 2004.

Together both sponsorships have been highly 
successful increasing brand recognition with the 
Company’s global customer base and target markets.

29

Plus500 Limited

DIRECTORS AND GOVERNANCE 

30

Plus500 Ltd. 2017 Annual Report31

Plus500 Ltd. 2017 Annual ReportBOARD OF DIRECTORS

PENNY JUDD,
CHAIRMAN AND NON-EXECUTIVE 
DIRECTOR, 54
Ms. Judd is a non-executive Director, chairman of the 
Company and chairman of the Regulatory and Risk 
Committee. She is a chartered accountant with over 
30 years of experience in Compliance, Regulation, 
Corporate Finance and Audit.

Ms. Judd was Managing Director and EMEA Head of 
Compliance at Nomura International Plc, a position she 
held for three years until June 2016. Prior to this Ms. 
Judd worked at UBS Investment Bank for nine years 
also as Managing Director, EMEA Head of Compliance.

Ms. Judd began her professional career at KPMG where 
she qualified as a chartered accountant. She left KPMG 
to join the UK Listing Authority, where she managed the 
Equity Markets Division responsible for admission of 
companies to the Official List and AIM and regulation 
of listed companies. In 2000, Ms. Judd joined the 
Corporate Finance team at Cazenove & Co focusing 
on bringing companies to the main market as well as 
advising on M&A and capital raisings. 

Ms. Judd is currently a non-executive director of TruFin 
plc and Alpha Financial Markets Consulting plc. 

CHARLES FAIRBAIRN,
SENIOR NON-EXECUTIVE DIRECTOR AND 
EXTERNAL DIRECTOR, 56 
Charles Fairbairn is a non-executive Director, the 
senior independent director and chairman of the Audit 
Committee. Mr. Fairbairn has held similar positions 
for a number of AIM companies over the past 18 
years including Research Now Ltd, the online research 
company of which he was a founder investor, StatPro 
Group plc, a provider of analytics for asset managers, 
and Brightview plc, an internet service provider.

Mr. Fairbairn graduated from Durham University with a 
BA (Hons) in Economics in 1983 and then qualified as 
a Chartered Accountant with Deloitte Haskins & Sells in 
London in 1986. Having spent seven years at Deloitte 
Haskins & Sells, he joined Pearson Plc in 1990 as group 
accountant, group chief accountant and latterly finance 
director of Pearson New Entertainment, a start- up 
division. Over the following 19 years, since leaving 
Pearson New Entertainment in 1998, he has held a 
number of positions as finance director, executive and 
non-executive director of a portfolio of companies, 
helping to develop and scale growth companies from 
start-ups into global companies. Mr. Fairbairn is an 
active investor in growth companies and reviews new 
business and turnaround opportunities, exposing him 
to a multitude of sectors and business models. He also 
holds an Investment Management Certificate.

32

Plus500 Ltd. 2017 Annual Report 
STEVE BALDWIN,
NON-EXECUTIVE DIRECTOR, 49
Steve Baldwin is a non-executive Director. Mr. Baldwin 
has an extensive corporate finance background and 
most recently held the position of Head of European 
Equity Capital Markets and Corporate Broking at 
Macquarie Capital until February 2015 when he decided 
to pursue a non-executive career. Prior to this Mr. 
Baldwin was a Director at JPMorgan Cazenove for ten 
years and was a Vice President of Corporate Finance 
at UBS from 1995 to 1998. He qualified as a Chartered 
Accountant at Coopers & Lybrand. Mr. Baldwin was 
appointed to the Board in June 2017.

Mr. Baldwin is currently a non-executive director of 
Elegant Hotels Group plc and TruFin plc.

DANIEL KING, 
NON-EXECUTIVE DIRECTOR AND EXTERNAL 
DIRECTOR, 52
Daniel King is a non-executive Director and chairman 
of the Remuneration Committee and Nomination 
Committee. Mr. King has over 19 years’ experience in 
e-commerce technologies, data and analytics, digital 
and online media and has extensive knowledge in 
developing and scaling high-growth companies.

Mr. King is currently the President & COO for Profitero, 
a SaaS provider of online insights and e-commerce 
intelligence for retailers and brands. Previously Mr. 
King worked for UK Trade & Investment as Head 
of High Growth & Emerging Markets, working with 
companies and individual investors looking to set up 
their businesses or investment in the UK. Mr King was 
previously managing partner of Blue Leaf Capital, a 
private boutique venture capital and advisory services 
company based in London. Prior to this Mr. King 
held Managing Director roles with Compete, a WPP 
company; MySupermarket.co.uk; and Experian Hitwise, 
overseeing the company's EMEA operations and was a 
key member of staff that led to the eventual acquisition 
of Hitwise by Experian in June 2007.

Mr. King is also a non-executive Director of several 
public and private companies and advises companies 
on their business model, growth strategies, and 
international expansion plans.

33

Plus500 Ltd. 2017 Annual ReportGAL HABER, 
MANAGING DIRECTOR & DIRECTOR, 43
Gal Haber has nearly 19 years’ experience in software 
programming and business development. As one of the 
founders of Plus500, he currently holds the position of 
Managing Director of the Company, having previously 
held the position of Chief Executive Officer. He led the 
design of the user-friendly trading platform, which 
represents one of the key competitive advantages for 
the business.

ASAF ELIMELECH, 
CHIEF EXECUTIVE OFFICER & DIRECTOR, 37
Asaf Elimelech is the Chief Executive Officer of 
the Company. He previously served as the CEO of 
Plus500AU Pty Ltd. and has worked for the Plus500 
Group since 2012. In his previous role as the Company’s 
Chief Subsidiaries Officer, he was responsible for 
managing the Company’s subsidiaries, working with the 
senior management team to ensure that the Group, via 
its subsidiaries, was meeting its strategic goals.

Prior to founding Plus500, Mr. Haber served as Chief 
Operating Officer of InterLogic Ltd, a ‘skilled games’ 
programme provider for the internet, digital television 
and mobile devices, which he co-founded in 2004. 
Previously, Mr. Haber worked for Top Image Systems 
Ltd, the enterprise content management specialist. 
Mr. Haber holds a B.Sc. in Computer Science from the 
Technion, Israel.

Prior to joining Plus500, Mr. Elimelech was a supervisor 
at PwC Israel from 2008 to 2012, specialising in biotech 
and commercial audit, as well as providing tax services 
to clients. As part of his role he managed several audit 
teams and was responsible for the preparation of 
financial reports for private and international public 
companies. Mr. Elimelech holds a B.A. in Accounting 
and Economics from Haifa University and is a certified 
accountant in Israel.

34

Plus500 Ltd. 2017 Annual ReportELAD EVEN-CHEN, 
CHIEF FINANCIAL OFFICER, VP BUSINESS 
DEVELOPMENT & DIRECTOR, 32
Elad Even-Chen is the Group Chief Financial Officer, VP 
Business Development and Head of IR. Mr. Even- Chen’s 
responsibilities cover a broad range of finance, business 
and strategic functions including managing the Group 
finance departments, the global legal and corporate 
aspects alongside Plus500’s strategic business 
development projects and their financial angles. Mr. 
Even-Chen joined the Group in 2011. 

Mr. Even-Chen is a certified accountant in Israel and, 
prior to joining Plus500, he was a senior associate 
at KPMG, specialising in commerce and real estate 
audit. Mr. Even-Chen holds a B.A. in Accounting and 
Economics from Tel-Aviv University, a LL.B Degree from 
the College of Management and an MBA (specialising in 
Financial Management) from Tel-Aviv University.

35

Plus500 Ltd. 2017 Annual ReportCORPORATE GOVERNANCE 

BOARD OF DIRECTORS
The Board is responsible to shareholders for effective 
direction and control of the Company which is aimed to 
provide a long-term success for the Company. In order 
to lead the development of the strategy of the Company 
and the progress of financial performance, the Board 
is provided with timely and comprehensive information 
that enables the Board to review and monitor the 
performance of the Company and to ensure it is in line 
with the Company’s objectives in order to achieve its 
strategic goals.

This report describes the framework for corporate 
governance and internal control that the directors 
have established to enable them to carry out this 
responsibility.

As an AIM listed company, the Company is not required 
to comply with the provisions of the UK Corporate 
Governance Code (the “Code”) and this is not a 
statement of compliance as required by the Code. 
However, the directors recognise the importance of 
sound corporate governance and, accordingly, comply 
with the Code, to the extent they believe appropriate for 
a company of its nature and size.

The Board also follow, as far as practicable, the 
recommendations in the Corporate Governance Code 
for Small and Mid-size Quoted Companies published by 
the QCA in May 2013 (the “QCA Guidelines”), which have 
become a widely recognised benchmark for corporate 
governance of small and mid-size quoted companies, 
particularly AIM companies. As an Israeli company, the 
Company also complies with the corporate governance 
provisions of Israel’s Companies Law, 5759-1999 (the 
“Companies Law”).

BOARD COMPOSITION
On 19 March 2018 the Board is comprised of three 
executive directors, Gal Haber, Asaf Elimelech and Elad 
Even-Chen, and four non-executive directors, Penny 
Judd (Chairman of the Board), Charles Fairbairn (Senior 
Non-Executive Director), Daniel King and Steve Baldwin. 
The balance between executive and non-executive 
directors do not allow any group to dominate the 
Board’s decision making. 

36

In accordance with the Companies Law, the Board must 
always have at least two external directors who meet 
certain statutory requirements of independence (the 
“External Directors”). The Company’s External Directors 
are currently Charles Fairbairn and Daniel King. The 
term of office of an External Director is three years, 
which can be extended for two additional three-year 
terms. Under the Companies Law, External Directors are 
elected by shareholders by a special majority and may 
be removed from office only in limited cases.

Any committee of the Board must include at least 
one External Director and the Audit Committee and 
Remuneration Committee must each include all 
of the External Directors (including one External 
Director serving as the chair of the Audit Committee 
and Remuneration Committee), and a majority of 
the members of each of the Audit Committee and 
Remuneration Committee must comply with the 
director independence requirements prescribed by the 
Companies Law.

Collectively, the non-executive directors bring a valuable 
range of expertise in assisting the Company to achieve 
its strategic aims. The effectiveness of the Board 
benefits from the following skills and experience which 
is currently on the Board: financial services, finance 
and accounting, governance and regulatory, research 
and development, technology and CFD and financial 
instrument expertise. 

OPERATION OF THE BOARD 
The Company Secretary, Dana Comber, is responsible 
for ensuring that the Company complies with the 
statutory and regulatory requirements and maintains 
high standards of corporate governance. She supports 
and works closely with the Chairman of the Board, the 
Chief Executive Officer and the Board committee chairs 
in setting agendas for meetings of the Board and its 
committees and supports the transfer of timely and 
accurate information flow from and to the Board and 
the management of the Company. Ms. Comber is a 
certified lawyer in Israel.

Plus500 Ltd. 2017 Annual Report 
The Board holds its meetings in accordance with its 
scheduled calendar. Since the beginning of 2017 the 
Board met on 12 occasions. Each Board meeting 
is preceded by a clear agenda and any relevant 
information is provided to directors in advance of the 
meeting. In addition, the Board convene occasionally 
for additional updates and conversations on ad-hoc 
emerging matters that arise in between the scheduled 
Board meetings.

An agreed procedure exists for directors in the 
furtherance of their duties to take independent 
professional advice. Newly appointed directors are 
to be made aware of their responsibilities through 
the Company Secretary. The Company provides to 
the directors training sessions via internal meetings, 
presentations and conversations which are being 
conducted by Company advisors, management and 
other relevant persons during the year in order to enable 
greater awareness and understanding of the Company’s 
business and the environment in which it operates.

The Company has established properly constituted 
Audit, Remuneration, Nomination, Regulatory and Risk 
and Disclosure Committees of the Board with formally 
delegated duties and responsibilities. 

BOARD EVALUATION
The performance of the Board, the Board committees 
and the individual Board members is self-assessed on 
an evaluation of Board performance survey conducted 
on an annual basis via questionnaire and Board 
discussion. Following a Board review of the results 
arising from the questionnaire, appropriate actions 
are taken in order to address the areas which could be 
improved upon to increase Board effectiveness.

CONFLICTS OF INTEREST
The Company has procedures for the disclosure and 
review of any conflicts, or potential conflicts, of interest 
in compliance with the Companies Law, which the 
directors may have. 

Under the Companies Law, any transaction of the 
Company with a director or any transaction of the 
Company in which a director has a personal interest 
requires the Board's approval. The transaction must not 
be approved if it is not in the Company’s best interest.
If the transaction is an extraordinary transaction (i.e. 
a transaction that is not in the ordinary course of 

business, that is not on market terms or that is likely 
to have a material impact on a company’s profitability, 
assets or liabilities), then Audit Committee approval is 
required in addition to Board approval.

If the transaction concerns exculpation, indemnification, 
insurance or compensation of a director, then the 
approvals of the Remuneration Committee, the Board 
and the shareholders by way of ordinary resolution are 
required (in that order).

A director who has a personal interest in a matter 
that is considered at a meeting of the Board, the 
Audit Committee or the Remuneration Committee 
may not attend that meeting or vote on that matter, 
unless a majority of the Board, the Audit Committee 
or the Remuneration Committee, as applicable, has 
a personal interest in the matter. If a majority of the 
Board, the Audit Committee or the Remuneration 
Committee, as applicable, has a personal interest in 
the transaction, the shareholders’ approval, by way of 
ordinary resolution, is also required. The authorisation 
of a conflict matter, and the terms of authorisation, may 
be reviewed at any time by the Board.

The Board considers that these procedures are 
operating effectively. There have been no matters 
arising requiring assessment by the Board as a 
potential conflict during the year.

RELATIONSHIP WITH SHAREHOLDERS
The Company encourages the participation of both 
institutional and private investors. The Chief Executive 
Officer, Asaf Elimelech, and Chief Financial Officer, Elad 
Even-Chen, meet regularly with institutional investors, 
usually in regard to the issuance of half and full year 
results. Communication with private individuals is 
maintained through the Annual General Meeting and the 
Company’s annual and interim reports. The chairmen 
of the Company’s Audit, Remuneration, Nomination and 
Regulatory and Risk Committees are made available 
to answer questions at the Company’s Annual General 
Meetings. In addition, further details on the strategy 
and performance of the Company can be found at its 
website (www.plus500.com), which includes copies of 
the Company’s press releases. 

Regular updates are provided to the Board on meetings 
with shareholders and analysts, and broker’s opinions. 
Non-executive directors are available to meet major 

37

Plus500 Ltd. 2017 Annual Report 
shareholders, if required. Investors are encouraged to 
contact the Company’s Investor Relations
 at ir@Plus500.com.

INTERNAL CONTROLS 
The Board maintains full control and direction over 
appropriate strategic, financial, organisational and 
compliance issues. The Company’s organisation 
structure has clearly defined lines of authority, 
responsibility and accountability, which is reviewed 
regularly. The annual budget and forecasts are reviewed 
by the Board prior to approval being given. This includes 
the identification and assessment of the business risks 
inherent in the Company and the online financial trading 
industry as a whole along with associated financial and 
regulatory risks.

The Board has overall responsibility for the Company’s 
systems of internal control and for monitoring their 
effectiveness. Although no system of internal control 
can provide absolute assurance against material 
misstatement or loss, the Company’s systems are 
designed to provide the directors with reasonable 
assurance that issues are identified on a timely basis 
and dealt with appropriately. The Company’s key 
internal financial control procedures include:

• 

• 
• 

• 

• 

• 

• 

a review by the Board of actual results compared 
with budget and forecasts;
reviews by the Board of year end forecasts;
the establishment of procedures for acquisitions, 
capital expenditure and expenditure incurred in the 
ordinary course of business;
the appraisal and approval of proposed acquisitions 
by the Board;
the detailed budgeting and monitoring of costs 
incurred on the development of new products;
the reporting to, and review by, the Board of 
changes in legislation, regulatory requirements and 
practices within the sector and accounting and 
regulatory and legal developments pertinent to the 
Company; 
the appointing of experienced and suitably qualified 
staff to take responsibility for key business 
functions to ensure maintenance of high standards 
of performance. 

In accordance with Companies Law, the Board must 

appoint an internal auditor nominated following the 
recommendation of the Audit Committee. The primary 
role of the internal auditor is to examine whether a 
company’s actions comply with the law and proper 
business procedure. The internal auditor may be an 
employee of the Company but may not be an interested 
party or office holder, or a relative of any interested 
party or office holder and may not be a member of 
the Company’s independent accounting firm or its 
representative. The Company’s internal auditor is 
Brightman Almagor Zohar & Co. (Deloitte Israel) a 
member firm of Deloitte Touche Tohmatsu Limited.

AUDIT AND AUDITOR INDEPENDENCE
An additional responsibility of the Audit Committee is to 
keep under review the scope and cost effectiveness of 
the external audit. This includes recommending to the 
Board the appointment of the external auditors and for 
reviewing the scope of the audit, approving the audit fee 
and, on an annual basis, the committee being satisfied 
that the auditors are independent.

The external auditors are engaged to express an 
opinion on the financial statements. They discuss with 
management the reporting of operational results and 
the financial condition of the Company, to the extent 
necessary to express their audit opinion.

Kesselman & Kesselman, a member firm of 
PricewaterhouseCoopers International Limited, are 
retained to perform audit and audit-related work on the 
Company and its subsidiaries. The Audit Committee 
monitors the nature and extent of non- audit work 
undertaken by the auditors. It is satisfied that there 
are adequate controls in place to ensure auditor 
independence and objectivity. The matter is kept under 
review and is a standing item on the agenda for the 
Audit Committee. Periodically, the Audit Committee 
monitors the cost of non-audit work undertaken by 
the auditors. The Audit Committee considers that it 
is in a position to take action if at any time it believes 
that there is a risk of the auditors’ independence being 
undermined through the award of this work. 

AUDIT COMMITTEE 
Responsibilities 
The  Audit  Committee  has  responsibility  for  ensuring 
that the financial performance of the Company is 
properly reported on and reviewed, and its role includes 
monitoring  the  integrity  of  the  financial  statements  

38

Plus500 Ltd. 2017 Annual Reportof the Company (including annual and interim accounts 
and results announcements), reviewing internal control 
and risk management systems, reviewing any changes 
to accounting policies, reviewing and monitoring 
the extent of the non-audit services undertaken by 
external auditors and advising on the appointment of 
external auditors. In addition, under the Companies 
Law, the Audit Committee is required to monitor the 
effectiveness of the internal control environment of the 
Company, including consulting with the internal auditor, 
Brightman Almagor Zohar & Co. (Deloitte Israel), and 
the independent accountants, to review, classify and 
approve related party transactions and extraordinary 
transactions, to review taxation and transfer pricing, to 
review the internal auditor’s audit plan and to establish 
and monitor whistle-blower procedures. 

Composition 
The UK Corporate Governance Code recommends 
that an audit committee should comprise at least 
three members who are independent non-executive 
directors, and that at least one member should have 
recent and relevant financial experience. The Audit 
Committee comprises Charles Fairbairn, Steve Baldwin 
and Daniel King, and is chaired by Charles Fairbairn. The 
committee operates under written terms of reference 
and meets at least twice a year with the Company’s 
external auditors, and with the executive directors 
present by invitation only. The committee meets with 
the external auditors without the executive directors 
present as it considers appropriate.

Main activities 
The committee met on six occasions since the 
beginning of 2017. Among others, the committee 
reviewed the financial performance and financial 
statements of the Company, reviewed an assessment 
of the control environment, via internal audit reports, 
and progress on implementing both internal and 
external audit recommendations, monitored and 
reviewed the internal audit function’s effectiveness in 
the overall context of the Group’s internal controls and 
risk management systems.

NOMINATION COMMITTEE 
Responsibilities 
The Nomination Committee has responsibility for 
reviewing the structure, size and composition (including 
the skills, knowledge and experience) of the Board, and 
giving full consideration to succession planning. It also 

has responsibility for recommending new appointments 
to the Board.

Composition 
The UK Corporate Governance Code recommends that 
a majority of members of the nomination committee 
should be independent non-executive directors. The 
Nomination Committee in 2017 comprised Daniel 
King, Gal Haber and Charles Fairbairn and is chaired by 
Daniel King.

Main activities 
The committee met on five occasions since the 
beginning of 2017 in relation to the appointment 
of Steve Baldwin as a non-executive director, the 
appointment of Penny Judd as Chairman of the 
Board, the re-election of Penny Judd, Gal Haber, Asaf 
Elimelech and Elad Even-Chen as directors, for review 
of the Company’s succession plan, organisational 
structure and senior leadership and for review of Board 
composition. In accordance with the Companies Law, 
the term of office of Charles Fairbairn and Daniel King, 
the Company’s External Directors, continues until July 
2019, and therefore they are not standing for re-election 
at the 2018 Annual General Meeting. 

REGULATORY AND RISK COMMITTEE 
Responsibilities 
The Regulatory and Risk Committee has responsibility 
for providing oversight with respect to current and 
potential future risk exposures of the Company and for 
overseeing and monitoring the Company’s compliance 
with laws, regulations and orders as required. Its 
activity includes reviewing relationships with regulatory 
authorities such as FCA, ASIC, CySEC, FSB, FMA, ISA, 
MAS, IE Singapore and other regulatory authorities, 
as appropriate, in jurisdictions where the Company 
has a significant presence; reviewing risk assessment 
programme and internal controls and risk management.

Composition 
The Regulatory and Risk Committee comprises Charles 
Fairbairn, Penny Judd, Asaf Elimelech and Elad Even-
Chen, and is chaired by Penny Judd.

Main activities 
The committee met on four occasions since the 
beginning of 2017 to review the Group’s relationships 
with regularity authorities, to review licence applications 
submitted during the period, and to review risk 

39

Plus500 Ltd. 2017 Annual Report 
During these meetings the committee determined 
and agreed with the Board about the Company’s 
remuneration philosophy and the principles of its 
remuneration policy, ensuring that these are in line with 
the business strategy, objectives, values and long-term 
interests of the Company and comply with all regulatory 
requirements.

In addition, in 2017 the committee, together with an 
external dedicated consultant, continued to review 
the Company’s remuneration practices in relation to 
the Board’s risk appetite statements ensuring that 
remuneration does not encourage excessive risk-
taking, and approved and recommended changes to 
the remuneration of the executive and non-executive 
directors.This is determined within the Company's risk 
management and internal control framework and takes 
account of the Company’s values and the long- term 
interests of shareholders, fund investors and other 
stakeholders.

Further, the committee reviewed and recommended 
to amend the Company’s Remuneration Policy for 
Directors and Executives, which was amended and 
approved by the Company's shareholders at the 
Extraordinary Shareholders Meeting held in January 
2018.

assessment programmes and internal controls and risk 
management.

DISCLOSURE COMMITTEE 
Responsibilities 
The Disclosure Committee is responsible for assisting 
the Board in fulfilling its responsibilities in respect of the 
requirement to make timely and accurate disclosure of 
all information that is required to be disclosed to meet 
legal and regulatory obligations, including compliance 
with MAR. 

Composition 
The Disclosure Committee comprises Charles Fairbairn, 
Asaf Elimelech and Elad Even-Chen and is chaired by 
Elad Even-Chen.

Main activities 
The committee met on six occasions since the 
beginning of 2017 to discuss the content of the 
announcements proposed to be released to the Stock 
Exchange and approve their content where relevant. .

REMUNERATION COMMITTEE 
Responsibilities 
The Remuneration Committee has responsibility for 
determining, within the agreed terms of reference, the 
Company’s policy on the remuneration packages of the 
Company’s Chief Executive Officer, the Chairman of 
the Board, the executive and non-executive directors, 
the Company Secretary and other senior executives, as 
detailed in the Remuneration Report on pages 41 to 42 
of the Annual Report.. 

Composition 
The UK Corporate Governance Code recommends that 
a remuneration committee should comprise at least 
three members who are independent non- executive 
directors. The Remuneration Committee comprises 
Daniel King, Charles Fairbairn and Steve Baldwin and 
is chaired by Daniel King and operates under written 
terms of reference.

Main activities 
The Remuneration Report on page 41 contains a 
detailed description of the Company’s remuneration 
policy. The committee met on six occasions since the 
beginning of 2017.

40

Plus500 Ltd. 2017 Annual Report 
REMUNERATION REPORT 

and retain Directors of the calibre necessary to maintain 
the Company’s position. It aims to provide sufficient 
levels of remuneration to do this, but to avoid paying 
more than is necessary. The remuneration will also 
reflect the Director’s responsibilities.

REMUNERATION COMMITTEE
The remuneration of the Directors in the following table 
represents the entire remuneration paid to the Directors 
in 2016 and 2017 (the fees paid to executive Directors 
during 2016 and 2017 represent the full amount 
accrued to them).

DIRECTORS’ REMUNERATION
The Board recognises that Directors’ remuneration 
is of legitimate interest to the shareholders. The 
Company operates within a competitive environment, 
performance depends on the individual contributions 
of the Directors and employees and it believes 
in rewarding vision and innovation. As an Israeli 
company, listed on the AIM market of the London 
Stock Exchange, Plus500 is not required to comply 
with the requirements of Schedule 8 to the Large and 
Medium-sized Companies and Groups (Accounts and 
Reports) Regulations 2008; however, it has included the 
Remuneration Report to disclose key aspects of the 
Directors’ remuneration.

POLICY ON DIRECTORS’ REMUNERATION
The policy of the Board is to provide executive 
remuneration packages designed to attract, motivate 

The remuneration of the Directors in 2017 (including directors who resigned from 
the Board during 2017) was as follows:

1

2

3

4

5

6

7

8

Alastair Gordoni

Penny Juddii

Charles Fairbairn

Daniel King

Steve Baldwiniii

Gal Haber

Asaf Elimelechiv

Elad Even-Chenv

2017 Fees ($)

2016 Fees ($)

45,042 

96,758

85,497 

70,071

40,874 

347,252 

2,772,376 

2,503,810

92,813

36,934

72,747

69,016

 - 

377, 545 

524,319

770,113

i.  Mr. Gordon resigned from the Board in June 2017
ii.  Ms. Judd joined the Board in June 2016, and was appointed as Chairman of the Board in June 2017
iii.  Mr. Baldwin joined the Board in June 2017
iv.  Mr. Elimelech joined the Board in February 2016
v.  Mr. Even-Chen joined the Board in June 2016

41

Plus500 Ltd. 2017 Annual ReportThe Remuneration Committee is formally required 
to meet not less than twice a year and at such other 
times as necessary. The Remuneration Committee has 
responsibility for determining, within the agreed terms 
of reference, the Company’s policy on the remuneration 
packages of the Company’s Chief Executive Officer, the 
Chairman of the Board, the executive and non-executive 
Directors, the Company Secretary and other senior 
executives. The Remuneration Committee also has 
responsibility for:

• 

• 

recommending to the Board and the Company's 
shareholders a compensation policy for directors 
and executives and monitoring its implementation, 
which, in accordance with Israeli law, requires 
the approval of the Board and the Company’s 
shareholders following the approval and 
recommendation of the Remuneration Committee

approving and recommending to the Board and 
the Company’s shareholders, the total individual 
remuneration package of the Chairman of the 
Board, each executive and non-executive director 
and the Chief Executive Officer (including bonuses, 
incentive payments and share options or other 

share awards, which, in accordance with Israeli 
law, requires the approval of the Board and the 
Company’s shareholders following the approval and 
recommendation of the Remuneration Committee

• 

approving and recommending to the Board the total 
individual remuneration package of the Company 
Secretary and all other senior executives (including 
bonuses, incentive payments and share options 
or other share awards), in each case within the 
terms of the Company’s policy and in consultation 
with the Chairman of the Board and/or the Chief 
Executive Officer. No Director or manager may 
be involved in any discussions as to their own 
remuneration 

The Remuneration Committee comprises Daniel King, 
Charles Fairbairn and Steve Baldwin and is chaired 
by Daniel King and operates under written terms of 
reference.

The remuneration of the Company’s five most highly compensated executives in 2017 
(including two of its executive directors) was as follows:

2017 Fees ($)

2,772,376

2,503,810 

1,201,937

694,501

651,772

1

2

3

4

5

Asaf Elimelech

Elad Even-Chen

David Zruia 

Omer Elazari

Sean Murphy

42

Plus500 Ltd. 2017 Annual Report43

Plus500 Ltd. 2017 Annual ReportDIRECTORS’  REPORT

ACTIVITIES
Plus500 has developed and operates an online trading 
platform for individual customers to trade CFDs 
internationally over more than 2,200 different underlying 
global financial instruments comprising equities, 
indices, commodities, options, exchange-traded funds 
(“ETFs”), cryptocurrencies  and foreign exchange. 

The Company enables individual customers to trade 
CFDs in more than 50 countries and in 32 languages. 
The trading platform is accessible from multiple 
operating systems (Windows, smartphones (iOS, 
Android and Windows Phone), tablets (iOS, Android and 
Surface), Apple Watch and web browsers).

The Company currently conducts operations in the 
European Economic Area ("EEA"), Gibraltar, Australia, 
South Africa, New Zealand, Israel, the Middle East and 
elsewhere. The Company has six subsidiaries which 
have been granted licences by regulators.

FCA - In June 2010, the Company’s UK subsidiary, 
Plus500UK, received authorisation from the Financial 
Conduct Authority ("FCA") which regulates its 
operations in the United Kingdom.

ASIC - In October 2012, the Company’s Australian 
subsidiary, Plus500AU, received the Australian 
Securities and Investments Commission ("ASIC") 
licence which enables it to conduct a financial services 
business in Australia.

CySEC - In October 2014, the Company’s subsidiary in 
Cyprus, Plus500CY, received the Cyprus Securities and 
Exchange Commission ("CySEC") licence which enables 
it to conduct financial services in Cyprus. Plus500CY 
also operates in other EEA countries and Gibraltar 
through a regulatory passporting mechanism.

FMA - In October 2016, Plus500AU received 
authorisation from the Financial Markets Authority 
("FMA"), the New Zealand government agency 
responsible for financial regulation to operate an online 
trading platform for individual customers to trade CFDs 
in New Zealand.

44

ISA - In October 2016, the Company’s subsidiary in 
Israel, Plus500IL, received from the Israel Securities 
Authority ("ISA") a licence to operate an online trading 
platform for individual customers in Israel to trade 
CFDs.

FSB - In February 2017, the Financial Services Board 
("FSB"), the South African authority that oversees the 
non-banking financial services industry, has granted 
Plus500AU a licence to operate an online trading 
platform for individual customers to trade CFDs in 
South Africa. In February 2018, the FSB has granted an 
additional licence to the Company's subsidiary in South 
Africa, Plus500SA.

MAS and IE Singapore - In December 2017, the 
Monetary Authority of Singapore ("MAS") granted a 
capital markets services license to Plus500SG, which 
was subsequently supplemented in February 2018 
by a commodity broker's licence from International 
Enterprise Singapore ("IE Singapore"), allowing the 
offering of commodity based CFDs in Singapore. 

BUSINESS REVIEW
For the operating and business review of the Company 
during the year please refer to the Chief Executive 
Officer’s Review on pages 12 to 14 included within the 
Annual Report. For future developments please refer 
to the outlook section of the Chief Executive Officer’s 
review on page 14.

FINANCIAL
The Company generates its revenues principally 
from the dealing spreads on the trading platform. 
Additionally, the Company generates revenues 
from overnight charges on certain positions held by 
customers overnight. In 2017, as in 2016 and 2015, the 
Company did not generate net revenues or losses from 
market P&L. The Company does not charge customers 
any commission on trades.

For financial review of the business during the year 
please refer to the Chief Financial Officer’s Review on 
pages 20 to 23 included within the Annual Report.

Plus500 Ltd. 2017 Annual ReportKEY PERFORMANCE INDICATORS (KPIS) 
KPIs, which are set at Group level, as defined below, 
have been devised to allow the Board and sharehold-
ers to monitor the “Group” as a whole, as well as the 
operating businesses within the Group. The Company 
has financial KPIs that it monitors on a regular basis at 
Board level and where relevant at divisional manage-
ment meetings as follows: 

•  Number of Active Customers: 
317,175 (2016: 155,956)
•  Number of New Customers: 
246,946  (2016: 104,432)

•  Average Revenue Per User (ARPU): 

$1,379 (2016: $2,103)

•  Average User Acquisition Cost (AUAC): 

$474 (2016: $1,195)

DIVIDEND AND BUYBACK POLICY

The Board has considered the Group’s dividend policy 
of 60% payout ratio with payment of special dividends 
and flexibility to share buyback as appropriate, and 
in particular the optimal balance between allocating 
surplus funds to the payment of ordinary and special 
dividends or share buybacks. The Board will consider to 
undertake buybacks in the future and has the power to 
implement them at short notice.

The Board has concluded that it is in shareholders’ best 
interests to distribute 100% of 2017 net profits ($199.6 
million) and therefore declared a final dividend in 
respect of 2017 together with an additional distribution 
by way of a special dividend.

The Board has declared in February 2018 a final 
dividend out of the Company’s net profits for the year 
ended 31 December 2017 of $0.8129 per share (final 
dividend 2016: $0.3799 per share), with an ex-dividend 
date of 22 February 2018, a record date of 23 February 
2018 and a payment date of 23 July 2018. This makes 
a total dividend for the year of $1.0517 per share (total 
dividend for 2016: $0.6123 per share). This equates 
to a total dividend pay-out of $119.8 million or 60% of 
net profit for the year, in line with the Company’s stated 
policy.

In addition to the above, the Board has declared a 
special dividend of $0.6350 per share (special dividend 
2016: $0.2729 per share) amounting to a payout of 
$72.3 million (FY 2016: $31.4 million). The ex-dividend, 

record and payment dates of this special dividend will 
be as for the final dividend noted above.

The resulting total distribution to shareholders for the 
full year will therefore be $1.6867 per share (FY 2016: 
$0.8852 per share) amounting to a payout of $192.1 
million (FY 2016: $101.7 million).

Total distributions to shareholders including those 
declared in February 2018 in the five-year period since 
flotation on July 2013 will be $530.9 million, which 
exceeds the market capitalisation at flotation of $200 
million.

RESEARCH AND DEVELOPMENT
The Company’s trading platform, which acts as a key 
differentiator and competitive advantage relative to its 
peers, has been specifically developed to be as intuitive 
and user friendly as possible providing customers 
with real-time prices, continuous monitoring of open 
positions and trading activity, execution facilities and 
a multitude of order types. In April 2017 the Company 
launched a new website designed to be more user-
friendly and easy to use, with improved user interface 
and user experience, in order to create more enhanced 
customer service and increase satisfaction whilst 
creating greater web-site traffic and trading activity. 
Customers are able to trade and access all of their 
account information online through a variety of different 
channels, which results in increased traffic to the 
trading platform.

As a result of Plus500’s self-developed proprietary 
technology, the Company does not pay external 
licence fees for its core trading platform technology. 
This allows the Company to operate without limiting 
the amount of time that a customer can use a demo 
account or placing high thresholds on the minimum 
amount with which a customer can open a real-money 
trade. The trading platform also provides, free of charge, 
real-time price and data analysis features to customers 
and sophisticated risk management tools, which 
provides the Company with a significant competitive 
advantage.

The development of the trading platform continues 
to evolve in order to meet the growing demands of 
Plus500's Active Customer base. Plus500 is constantly 
updating and introducing new financial instruments. 
As a result of initiatives such as introducing 24/7 live 

45

Plus500 Ltd. 2017 Annual Report 
chat (in ten different languages), which has reduced 
response times, customer satisfaction has improved 
markedly. Plus500 has placed an increased level of 
focus and investment on customer satisfaction and 
customer service in order to retain customers whilst 
providing an additional strong differentiator in New 
Customer acquisition and retention. Some of the 
benefits are already being reflected by the satisfaction 
rate of the Group's customers which has increased 
significantly. 

All developments are expensed as incurred and all IP in 
the platform belongs to the Company.

THE COMPANY'S SUPPLIER POLICY  
Company creditors relate mainly to costs associated 
with marketing, financial information and payment 
processing services. Due to the nature of these 
creditors, the Company does not have a specific 
supplier payment policy. Average creditors days for the 
year ended 31 December 2017 were 30 days (2016: 30 
days).

EMPLOYEES
Plus500 is committed to the creation of a work 
environment in which fairness, trust and individual 
responsibility are valued. The Company believes 
that talented and dedicated employees are our most 
valuable asset and that everyone should be given an 
equal opportunity to succeed.

The Company is committed to equal opportunity in 
employment and to creating, managing and valuing 
diversity in its workforce.

The Company has an equal opportunities policy with 
respect to hiring, promotion, compensation, training and 
assignment of responsibilities, termination, or any other 
aspect of the employment relationship on age, gender 
orientation, marital status, physical or mental disability.

ENVIRONMENT
Plus500 is continuously striving to increase 
sustainability efforts and has developed a thorough 
company-wide action plan targeted at conservation of 

46

Plus500 Ltd. 2017 Annual Reportresources. Its efforts include energy-saving technology 
integration, responsible product design, resource 
conservation, recycling with responsible end of life 
electronics management and green information 
technology practices.

SOCIAL
Plus500 is committed to operating responsibly in 
all aspects of its business, including enriching the 
communities where it operates and creating an 
inclusive, safe and healthy workplace. Plus500 knows 
that mobile technology is a great way to bring people 
together and build communities and that is why at the 
core of its Corporate and Social Responsibility (“CSR”) 
efforts it uses the same expertise, technology and 
partnerships it uses in working with its customers. 

Plus500 believes that CSR is both its responsibility and 
an essential part of good management. As Plus500 
grows its business it remains committed to integrating 
CSR initiatives into its business, not only to enrich and 

contribute to the lives of the communities in which it 
works and lives, but also to create tangible value for its 
employees, customers and shareholders. 

CAPITAL MANAGEMENT
The Company’s objectives when managing capital 
are to safeguard the Company’s ability to continue 
as a going concern in order to provide returns for 
shareholders and benefits for other stakeholders and to 
maintain an optimal capital structure to reduce the cost 
of capital. There were no changes to the Company’s 
approach to capital management during the year.

SHARE CAPITAL
At the close of business on 19 March 2018, the 
Company had 113,908,231 ordinary shares in issue, and 
additional 980,146 ordinary shares are held in treasury 
by the Company. The Company does not currently have 
any share schemes.

47

Plus500 Ltd. 2017 Annual Reportfuture. Accordingly, the financial statements have been 
prepared on a going concern basis.

ANNUAL GENERAL MEETING 
The Annual General Meeting will be held in the second 
quarter of 2018. The exact date of the meeting and 
details of all resolutions to be proposed at the Annual 
General Meeting will be included in the Notice of Annual 
General Meeting to be circulated by the Company in due 
course.

EVENTS AFTER THE REPORTING PERIOD
For significant events after the reporting period please 
refer to Note 16 of the financial statements.

DIRECTORS’ STATEMENT AS TO DISCLOSURE 
OF INFORMATION TO AUDITORS
Having made enquiries of fellow Directors and of the 
Company’s auditors, each Director confirms that to the 
best of each Director’s knowledge and belief, there is no 
information relevant to the preparation of the auditors’ 
report of which the Company’s auditors are unaware. 
The Directors of the Company have taken all the steps 
that they might reasonably be expected to have taken 
as directors in order to make themselves aware of 
any information needed by the Company’s auditor in 
connection with preparing their report and to establish 
that the auditors are aware of that information.

AUDITORS
There is no limitation of liability in the terms of 
appointment of Kesselman & Kesselman, a member 
firm of PricewaterhouseCoopers International Limited, 
the External Auditors. The Company’s Auditors for the 
next year will be appointed in the 2018 Annual General 
Meeting which will be held in the second quarter of 
2018.

Approved by the Board and signed on its behalf by

Elad Even-Chen,
Chief Financial Officer
19 March 2018

SUBSTANTIAL SHAREHOLDINGS
As of 9 March 2018, based on information reported to 
the Company by shareholders, the Company had the 
following shareholders with direct or indirect interest of 
3% or more of the issued and outstanding share capital 
of the Company: 

Significant 
Shareholders

% of Ownership 
of Shares

1

2

3

4

5 

6 

7 

8

Brighttech Investments

JPMorgan Chase & Co   

Sparta24 Ltd 

9.99%

7.79%

7.45%

Odey Asset Management               

6.29%

Morgan Stanley                             

5.82%

Old Mutual                                    

4.36%

Investec Group                              

3.94%

Deutsche Bank

3.11%

PRINCIPAL RISKS AND UNCERTAINTIES
Management and control of risks within the Company 
is embedded within day to day operating procedures. 
The Company has developed a comprehensive 
risk mitigation plan to ensure minimum exposure 
and secure solutions. These procedures comprise 
a range of measures including corporate policies, 
operating rules, systematic reporting, external audits, 
self-assessment and continuous monitoring by the 
Regulatory & Risk Committee, the Board and the 
executive management team.

The Company operates globally in varied markets and 
the principal risks and uncertainties have been reviewed 
by the Board together with agreed mitigating actions. 
The most significant risks and uncertainties and 
mitigation actions are outlined in Note 3 on pages 71 
to 75 and on pages 49 to 50 included within the Annual 
Report.

GOING CONCERN
The Directors, after considering the risks and 
uncertainties referenced in the previous section and 
after reviewing the Company’s operating budgets, 
investment plans and financing arrangements, consider 
that the Company has sufficient resources at their 
disposal to continue their operations for the foreseeable 

48

Plus500 Ltd. 2017 Annual Report 
 
SIGNIFICANT RISK FACTORS AND UNCERTAINTIES 

RISKS RELATING TO THE LEGAL AND 
REGULATORY FRAMEWORK APPLICABLE 
TO THE INDUSTRY IN WHICH THE GROUP 
OPERATES

• 

The vast majority of the Group’s revenue depends 
upon the maintenance of licences from regulators.

•  Non-compliance with the regulatory framework 
of jurisdictions in which the Group’s offering 
is available could adversely affect the Group’s 
profitability and may result in the suspension, 
revocation or amendment of its licences and/or 
other enforcement action.
Increased regulatory scrutiny of the industry in 
which the Group operates could adversely affect 
the Group’s revenue, business and profitability.
•  Changes to the EU regulatory framework and 

• 

• 

current and proposed EU regulations and directives 
could restrict the Group’s business, and the 
implementation of necessary changes to comply 
with them could place a significant demand on the 
Group’s resources.
The Group is required to conduct “appropriateness 
tests” on customers, and there can be no guarantee 
that the Group’s assessments or tests of a 
customer’s appropriateness for its product will be 
adequate in all or any particular jurisdictions or will 
not be subject to regulatory scrutiny or challenge.
•  Operating online in different jurisdictions exposes 
the Group to a number of risks which may have a 
significant adverse effect on the Group’s business 
and operations.
The Group may not adequately discharge its 
obligations under anti-money laundering, anti- 
bribery and corruption and financial sanctions laws 
and regulations.

• 

•  Customer complaints may affect the Group’s 

business and operations.
The Group may be held liable for the activities of its 
affiliates under the “500Affiliates” programme.
Laws, regulations or rules in the jurisdictions 
where the Group operates, or where its offering 
is available, could result in customer agreements 
being deemed unenforceable as against the 
customer.
The Group must comply with data protection 

• 

• 

• 

• 

• 

• 

• 

and privacy laws and may be targeted by cyber 
criminals.
Financial promotions regimes and other regulations 
may impact on the Group’s ability to advertise.
The Group is subject to rules regulating how it 
holds client money and the inability of the Group to 
address future changes to any applicable customer 
money regulations could have a material adverse 
effect on the Group’s business, prospects, financial 
condition and results of operations.
The Group is dependent on banks, credit card 
companies, payment processors and financial 
institutions for payment processing and cash 
holding.
The introduction of a European Financial 
Transaction Tax could adversely affect the Group’s 
profitability. 

•  Changes in tax law could adversely affect the 

Group’s profitability.

RISKS RELATING TO THE GROUP’S TRADING 
ACTIVITIES

• 

• 

If the Group fails to attract New Customers its 
growth may be impaired.
The Group faces risks associated with the 
implementation of its business strategy.
The Group faces significant competition.

• 
•  Reduction in trading volume and market activity 
and low market volatility could harm the Group’s 
profitability.
Political and economic events within the EEA may 
harm the Group’s operations.

• 

•  Any significant decline in the market for CFDs could 

significantly harm the Group’s business.

• 

•  Any significant decline in the cryptocurrency market 
could significantly harm the Group’s business.
The Group’s customer, geographical and product 
sector focus could leave the Group exposed to 
certain concentration risks. 
The Group may suffer losses if its reputation is 
harmed.
The Group depends on its senior management 
team, and if it is unable to retain its current 
personnel and hire qualified additional personnel, 
its ability to implement its growth strategy and 

• 

• 

49

Plus500 Ltd. 2017 Annual Report• 

• 

The Group could be negatively affected by a 
significant macroeconomic or unexpected market 
event.
The Group’s insurance coverage may be inadequate 
to cover its losses in respect of claims made 
against the Group.

RISKS RELATING TO THE GROUP’S DOMICILE 
AND OPERATIONS IN ISRAEL

• 

• 

• 

• 

Security, political and economic instability in the 
Middle East and Israel in particular may harm the 
Group’s business.
It may be difficult to enforce an English judgment 
against the Company or its officers and directors, to 
assert English securities   claims in Israel or serve 
process on certain of the Company’s officers and 
directors.
The rights and responsibilities of the Company’s 
shareholders are governed by Israeli law and 
differ in some respects from the rights and 
responsibilities of shareholders under English law.
The Takeover Code does not apply except to the 
extent certain share control limits analogous to the 
equivalent provisions of the Takeover Code have 
been incorporated into the Articles.

• 

• 

compete in its industry could be harmed.
Financial risk limitation policies, procedures and 
practices may not be effective and may leave the 
Group exposed to certain risks.
Losses due to fraud and other misconduct by 
customers could have a material adverse effect on 
the Group’s business.

•  A reduction in the availability of credit and debit 
cards and alternative payment systems for 
customers of the Group’s operations and/or 
complaints to credit and debit card providers and 
alternative payment system processors could 
damage the Group’s business.
The Group is exposed to litigation risk.

• 

RISKS RELATING TO THE GROUP’S TRADING 
SYSTEMS

• 

Systems failures or delays could materially harm 
the Group’s business.

• 

•  Network security breaches could result in the Group 
losing customers and being held criminally or civilly 
liable.
In order to compete effectively, the Group must 
keep up with rapid technological changes and 
changes in its customers’ requirements and 
preferences.
The Group is partially dependent on third parties, 
including infrastructure suppliers, data providers 
and data sources, and online marketing service 
providers.
The terms on which the Group has contracted with 
certain customers, affiliates and suppliers may not 
be standard.

• 

• 

•  Any inability of the Group to protect or continue the 
current use of its proprietary intellectual property 
could adversely affect its business. 

RISKS RELATING TO THE GROUP’S 
FINANCIAL CONDITION

•  A referendum held in the UK on 23 June 2016 

resulted in a vote in favour of the UK leaving the EU 
which could have a significant impact on the Group, 
the value of the Company’s investments and the 
value of the Ordinary Shares. 
The Group’s financial results may be adversely 
affected by currency fluctuations.

• 

50

Plus500 Ltd. 2017 Annual ReportSTATEMENT OF DIRECTORS’ RESPONSIBILITIES

The Directors are responsible for preparing the annual 
report and the financial statements in accordance with 
applicable law and regulations.

The Companies Law requires the Directors to prepare 
financial statements for each financial year. Under that 
law the Directors have elected to prepare the financial 
statements in accordance with International Financial 
Reporting Standards (“IFRS”). The Directors must not
approve the financial statements unless they are 
satisfied that they give a true and fair view of the state 
of affairs of the Company and the profit or loss of the 
Company for that period. 

In preparing these financial statements, the Directors 
are required to: 

• 

• 

• 

Present fairly the financial position, financial 
performance and cash flows of the Company
Select suitable accounting policies in accordance 
with IAS 8- Accounting policies, changes in 
Accounting Estimates and Errors and then apply 
them consistently
Present information, including accounting 
policies, in a manner that provide relevant, reliable, 
consistent and understandable information

•  Make judgments and accounting estimates that are 

reasonable 

• 

• 

• 

State whether applicable IFRS have been followed, 
subject to any material departures disclosed and 
explained in the financial statements;
Provide additional disclosures when compliance 
with the specific requirements in IFRS is insufficient 
to enable users to understand the impact of 
transactions, other events and conditions on 
the Company’s financial position and financial 
performance
Prepare the financial statements on the going 
concern basis unless it is inappropriate to presume 
the Company will continue in business. 

The Directors are responsible for keeping adequate 
accounting records that are sufficient to show and 
explain the Company’s transactions and disclose with 
reasonable accuracy at any time the financial position 
of the Company and enable them to ensure that the 
financial statements comply with applicable law. They 
are also responsible for safeguarding the assets of
the Company and hence for taking reasonable steps 
in the prevention and detection of fraud and other 
irregularities.

The Directors are also responsible for preparing the 
Directors’ Report, and the Directors’ Remuneration 
Report.

51

Plus500 Ltd. 2017 Annual Report 
CORPORATE LAW

MANDATORY BIDS, SQUEEZE OUT AND SELL OUT RULES RELATING TO THE 
COMPANY'S ORDINARY SHARES

As the Company is incorporated in Israel, it is subject to 
Israeli law and the City Code on Takeovers and Mergers 
will not apply to the Company, except to the extent the 
Company incorporated in its Articles of Association 
provisions analogous to Rules 4, 5, 6 and 8 of the 
Takeover Code, as described below.

MERGERS
The Companies Law permits merger transactions, 
provided that each party to the transaction obtains 
the approval of its board of directors and shareholders 
(excluding certain merger transactions which do not 
require the approval of the shareholders, as set forth in 
the Companies Law).

Pursuant to the Company’s Articles of Association, the 
shareholders of the Company are required to approve 
the merger by the affirmative vote of a majority of 
the outstanding Ordinary Shares of the Company. In 
addition, for purposes of the shareholder vote of each 
party, the merger will not be deemed approved if a 
majority of the shares not held by the other party, or 
by any person who holds 25 per cent. or more of the 
shares or the right to appoint 25 per cent. or more of 
the directors of the other party, has voted against the 
merger.

The Companies Law requires the parties to a proposed 
merger to file a merger proposal with the Israeli 
Registrar of Companies, specifying certain terms of 
the transaction. Each merging company’s board of 
directors and shareholders must approve the merger. 
Shares in one of the merging companies held by the 
other merging company or certain of its affiliates are 
disenfranchised for purposes of voting on the merger. 
A merging company must inform its creditors of the 
proposed merger. Any creditor of a party to the merger 
may seek a court order blocking the merger, if there is a 
reasonable concern that the surviving company will not 
be able to satisfy all of the obligations of the parties to 
the merger. Moreover, a merger may not be completed 
until at least 50 days have passed from the time that 

the merger proposal was filed with the Israeli Registrar 
of Companies and at least 30 days have passed from 
the approval of the shareholders of each of the merging 
companies. 

In addition, the provisions of the Companies Law that 
deal with ‘‘arrangements’’ between a company and 
its shareholders may be used to effect squeeze- out 
transactions in which the target company becomes 
a wholly-owned subsidiary of the acquirer. These 
provisions generally require that the merger be 
approved by a majority of the participating shareholders 
holding at least 75 per cent. of the shares voted on 
the matter, as well as 75 per cent. of each class of 
creditors. In addition to shareholder approval, court 
approval of the transaction is required.

Under the Companies Law, in the event the Company 
enters into a merger or an “arrangement” under the 
Companies Law (as described above), the provisions 
of the Companies Law and the Articles of Association 
provisions analogous to Rules 4,5,6 and 8 of the 
Takeover Code (as described below) do not apply.

COMPANIES LAW - 
SPECIAL TENDER OFFER 
The Companies Law provides that an acquisition of 
shares of a public Israeli company must be made by 
means of a special tender offer if, as a result of the 
acquisition, the purchaser could become a holder of 25 
per cent. or more of the voting rights in the Company. 
This rule does not apply if there is already another 
holder of at least 25 per cent. of the voting rights in the 
Company.

Similarly, the Companies Law provides that an 
acquisition of shares in a public company must be 
made by means of a tender offer if, as a result of the 
acquisition, the purchaser could become a holder 
of more than 45 per cent. of the voting rights in the 
company, if there is no other shareholder of the 

52

Plus500 Ltd. 2017 Annual Reportof the company’s shares or a particular class of 
shares; then, the Companies Law provides that the 
purchaser automatically acquires ownership of 
the remaining shares. However, if the purchaser is 
unable to purchase more than 95 per cent. or 98 
per cent., as applicable, of the company’s shares or 
class of shares, the purchaser may not own more 
than 90 per cent. of the shares or class of shares of 
the target company.

ARTICLES OF ASSOCIATION – TAKEOVER 
PROVISIONS
In addition to the tender offer rules applied by the 
Companies Law (as described above), offers are also 
subject to the takeover provisions incorporated in the 
Company's Articles of Association, which provisions 
are generally analogous to Rules 4, 5, 6 and 8 of the 
Takeover Code.

company who holds more than 45 per cent. of the 
voting rights in the company.

A special tender offer must be extended to all 
shareholders of a company but the offeror is not 
required to purchase shares representing more than 5 
per cent. of the voting power attached to the company’s 
outstanding shares, regardless of how many shares are 
tendered by shareholders. A special tender offer may be 
consummated only if (i) at least 5 per cent. of the voting 
power attached to the company’s outstanding shares 
will be acquired by the offeror and the number of shares 
tendered in the offer exceeds the number of shares 
whose holders objected to the offer.

If a special tender offer is accepted, then the purchaser 
or any person or entity controlling it or under common 
control with the purchaser or such controlling person 
or entity may not make a subsequent tender offer for 
the purchase of shares of the target company and may 
not enter into a merger with the target company for a 
period of one year from the date of the offer, unless the 
purchaser or such person or entity undertook to effect 
such an offer or merger in the initial special tender offer. 
Shares that are acquired in violation of this requirement 
to make a tender offer will be deemed Dormant Shares 
(as defined in the Companies Law) and will have no 
rights whatsoever for so long as they are held by the 
acquirer.

ISRAEL COMPANIES LAW - 
FULL TENDER OFFER
Under the Companies Law, a person may not purchase 
shares of a public company if, following the purchase, 
the purchaser would hold more than 90 per cent. of 
the company’s shares or of any class of shares, unless 
the purchaser makes a tender offer to purchase all of 
the target company’s shares or all the shares of the 
particular class, as applicable. If, as a result of the 
tender offer, either: 

• 

• 

the purchaser acquires more than 95 per cent. 
of the company’s shares or a particular class of 
shares and a majority of the shareholders that did 
not have a Personal Interest accepted the offer; 
or the appointing of experienced and suitably 
qualified staff to take responsibility for key business 
functions to ensure maintenance of high standards 
of performance.
the purchaser acquires more than 98 per cent. 

53

Plus500 Ltd. 2017 Annual ReportPlus500 Limited

FINANCIAL STATEMENTS

54

Plus500 Ltd. 2017 Annual Report2017 FINANCIAL 
STATEMENTS CONTENTS

REPORT OF THE AUDITORS

Report of the Auditors 

CONSOLIDATED FINANCIAL STATEMENTS IN USD: 

Consolidated statements of financial position

Consolidated statements of comprehensive income

Consolidated statements of changes in equity

Consolidated statements of cash flows

Notes to consolidated financial statements

57 

58 

60 

61 

62 

64

55

 
56

Plus500 Ltd. 2017 Annual ReportREPORT OF THE AUDITORS

In our opinion the consolidated financial statements 
referred to above present fairly, in all material 
respects, the financial position of the Company and its 
subsidiaries as of 31 December 2017 and 2016, and 
the statements of comprehensive income, changes in 
equity and cash flows for each of the two years in the 
period ended 31 December 2017, in accordance with 
International Financial Reporting Standards (IFRS).

Kesselman & Kesselman
Certified Public Accountants (lsr.)
A member firm of PricewaterhouseCoopers 
International Limited
Tel Aviv, Israel
19 March 2018

TO THE SHAREHOLDERS OF PLUS500 LTD.

We have audited the accompanying consolidated 
statements of financial position of Plus500 Ltd. 
(hereafter – the Company) as of 31 December 2017 
and 2016, and the related consolidated statements 
of comprehensive income, statements of changes in 
equity and statements of cash flows for each of  the 
two years in the period ended 31 December 2017. 
These financial statements are the responsibility of the 
Company's Board of Directors and management. Our 
responsibility is to express an opinion on these financial 
statements based on our audits. 

We conducted our audits in accordance with auditing 
standards generally accepted in Israel, including 
those prescribed by the Israeli Auditors (Mode of 
Performance) Regulations, 1973. Those standards 
require that we plan and perform the audit to obtain 
reasonable assurance about whether the financial 
statements are free of material misstatement. An 
audit includes examining, on a test basis, evidence 
supporting the amounts and disclosures in the financial 
statements. An audit also includes assessing the 
accounting principles used and significant estimates 
made by the Company's Board of Directors and 
management, as well as evaluating the overall financial 
statement presentation. We believe that our audits 
provide a reasonable basis for our opinion.

Kesselman & Kesselman, Trade Tower, 25 Hamered Street, Tel-Aviv 6812508, Israel, P.O Box 50005 
Tel-Aviv 6150001 Telephone: +972 -3- 7954555, Fax: +972 -3- 7954556, www.pwc.com/il

57

Plus500 Ltd. 2017 Annual ReportCONSOLIDATED STATEMENTS OF FINANCIAL POSITION

U.S. dollars in thousands

Note

2017

2016

As of 31 December

ASSETS

CURRENT ASSETS:

Cash and cash equivalents

Short-term bank deposit

Restricted deposits

Accounts receivable

Income tax receivable

NON-CURRENT ASSETS:

Long term restricted deposit

Property, plant and equipment, net

Intangible assets, net

Deferred income taxes

10a

241,854

136,481

8

10b

7

8

4

5

7

 228

422

 7,696

17,190

 37

356

9,690

4,147

267,390

 150,711

289

 3,367

 84

 490

4,230 

102

3,429

 113

 353

 3,997

TOTAL ASSETS

271,620

 154,708

The accompanying notes are an integral part of the financial statements.

58

Plus500 Ltd. 2017 Annual Report 
CONSOLIDATED STATEMENTS OF FINANCIAL POSITION

U.S. dollars in thousands

Note

2017

2016

(CONTINUED)

As of 31 December

Liabilities and Shareholders’ Equity

CURRENT LIABILITIES:

Trade payables – due to clients

Other accounts payable and accruals:

Service suppliers

Other

Income tax payable

Share-based compensation

EQUITY:

Ordinary shares

Share premium

Treasury shares

Retained earnings

TOTAL EQUITY

TOTAL EQUITY AND LIABILITIES

10c

10d

7

9

6

4,482

1,588

22,614

12,108

2,318

4,171

45,693

 317

 22,220

(7,536)

5,827

7,083 

1,912

 2,298

18,708

 317

 22,220

-

210,926

113,463

225,927 

 136,000

271,620

154,708

Asaf Elimelech
Chief Executive Officer

Elad Even-Chen
Group Chief Financial Officer

Penny Judd        

Non-Executive Director and 
Chairman

Date of approval of the annual financial information by the Company’s Board of Directors:
19 March 2018

The accompanying notes are an integral part of the financial statements.

59

Plus500 Ltd. 2017 Annual Report 
 
 
 
CONSOLIDATED STATEMENTS OF 
COMPREHENSIVE INCOME

U.S. dollars in thousands

TRADING INCOME

YEAR ENDED 31 DECEMBER

NOTE

2017

2016

437,238

327,927

SELLING, GENERAL & ADMINISTRATIVE EXPENSES:

Selling and marketing

Administrative and general

11a

11b

 156,001

 157,277 

22,733

20,132

INCOME FROM OPERATIONS

 258,504

 150,518

Financial income

Financial expenses

FINANCING INCOME (EXPENSES) – NET

 3,242

 8,388

 (5,146)

 3,624

 2,160

 1,464 

INCOME BEFORE TAXES ON INCOME

253,358 

151,982 

TAXES ON INCOME 

PROFIT FOR THE YEAR 

OTHER COMPREHENSIVE INCOME

7

53,683 

34,740 

199,675

117,242

-

-

TOTAL COMPREHENSIVE INCOME FOR THE YEAR

199,675

117,242

U.S. dollars

EARNINGS PER SHARE (BASIC AND DILUTED)

15

1.75

1.02

The accompanying notes are an integral part of the financial statements.

60

Plus500 Ltd. 2017 Annual Report 
CONSOLIDATED STATEMENTS OF 
CHANGES IN EQUITY

U.S. dollars in thousands

ORDINARY
SHARES

SHARE
PREMIUM

TREASURY 
SHARES

RETAINED
EARNINGS

TOTAL

BALANCE AT 1 JANUARY 2016 

317

22,220

Profit and comprehensive income for the year

TRANSACTION WITH SHAREHOLDERS-

Dividend 

-

-

- 

- 

BALANCE AT 31 DECEMBER 2016 

317

22,220

Profit and comprehensive income for the year

TRANSACTION WITH SHAREHOLDERS-

Dividend

Acquisition of treasury shares

- 

-

-

-

- 

- 

-

- 

- 

- 

-

- 

95,117

117,654 

117,242 

117,242

(98,896)

(98,896)

113,463

 136,000

199,675

 199,675

(102,212)

(102,212)

(7,536) 

-

(7,536)

BALANCE AT 31 DECEMBER 2017

317

22,220

(7,536)

 210,926

225,927

The accompanying notes are an integral part of the financial statements.

61

Plus500 Ltd. 2017 Annual Report 
 
 
 
 
CONSOLIDATED STATEMENTS OF CASH FLOWS

CONSOLIDATED STATEMENTS OF CASH FLOWS (CONTINUED)

U.S. dollars in thousands

CASH FLOWS FROM OPERATING ACTIVITIES:

Cash generated from operations (see Appendix A)

Income tax paid – net

Interest (paid) received, net

Net cash provided by operating activities

CASH FLOWS FROM INVESTING ACTIVITIES:

Purchase of deposits

Purchase of restricted deposits 

Purchase of property, plant and equipment

Purchase of intangible assets

Net cash used in investing activities

CASH FLOWS FROM FINANCING ACTIVITIES- 

Dividend paid to equity holders of the Company 

Acquisition of treasury shares 

Net cash used in financing activities

YEAR ENDED 31 DECEMBER

2017

2016

 278,683

 153,294 

(66,514)

(44,548)

(191)

161

 211,978

 108,907

(218)

(203)

(593)

(10)

 -

(253)

(1,905)

(47)

 (1,024)

 (2,205)

(102,212)

(123,264)

 (7,536)

 -

(109,748)

(123,264)

INCREASE (DECREASE) IN CASH AND CASH EQUIVALENTS ACTIVITIES-

101,206

(16,562)

Balance of cash and cash equivalents at beginning of year

136,481 

156,497

Gains (Losses) from exchange differences on cash and cash equivalents

4,167 

(3,454) 

BALANCE OF CASH AND CASH EQUIVALENTS AT END OF THE YEAR

241,854 

136,481

The accompanying notes are an integral part of the financial statements.

62

Plus500 Ltd. 2017 Annual ReportCONSOLIDATED STATEMENTS OF CASH FLOWS (CONTINUED)

U.S. dollars in thousands

APPENDICES CONSOLIDATED STATEMENT 
OF CASH FLOWS
APPENDIX A:

CASH GENERATED FROM OPERATIONS -

YEAR ENDED 31 DECEMBER

2017

2016

Net income for the period

199,675

117,242

ADJUSTMENTS REQUIRED TO REFLECT THE CASH FLOWS 
FROM OPERATING ACTIVITIES:

Depreciation and amortization

Taxes on income

Interest and foreign exchange (gains) losses on operating activities

OPERATING CHANGES IN WORKING CAPITAL:

Decrease in accounts receivable

Increase in trade payables-due to clients

Increase (decrease) in other accounts payable:

Service suppliers

Other

Liability for share-based compensation

Settlement of share-based compensation

CASH FLOWS FROM OPERATING ACTIVITIES

The accompanying notes are an integral part of the financial statements.

 694

 53,683

(3,942)

50,435

1,994

2,894

16,787 

 2,326 

5,472 

 (900)

 479

 34,740

 2,942

38,161

71

69

 (7,564)

 3,603

 2,544

(832)

28,573 

(2,109)

278,683

 153,294

63

Plus500 Ltd. 2017 Annual Report 
 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

Plus500BOS EOOD (hereafter  -   “BOS subsidiary", 
"Plus500BOS“) is a subsidiary of the Company located 
in Sofia, Bulgaria. The subsidiary provides operational 
services to the Company.

Plus500SG Pte Ltd (hereafter - "SG Subsidiary", 
"Plus500SG") is a subsidiary of the Company located in 
Singapore. 

In December 2017, Plus500SG obtained regulatory 
authorisation from the Monetary Authority of Singapore 
("MAS") ") and International Enterprise Singapore 
("IE Singapore") to provide certain financial services in 
Singapore. The SG subsidiary was granted a Commodity 
Broker's License in February 2018.

Plus500SA (hereafter  - “SA subsidiary”, “Plus500SA”) is a 
new subsidiary of the Company located in South Africa. 
The SA subsidiary obtained regulatory authorisation from 
the Financial Services Board of South Africa in January 
2018 to provide certain financial services in South Africa.  

The Group is engaged in one operating segment - CFD 
trading. 

The address of the Company's principal offices is 
Building 25, MATAM, Haifa 31905, Israel. 

NOTE 1 - GENERAL INFORMATION

Information on activities of plus500 Ltd and its 
subsidiaries (hereafter- the Group): 
Plus500 Ltd. (hereafter - the Company) was established 
in 2008 in Israel as a private limited company with the 
name Investsoft Ltd.  On 18 June 2012 the Company 
changed its name to Plus500 Ltd.  The Company 
has developed a trading platform for private clients, 
enabling trading on contracts for differences (hereafter 
- CFD) on shares, indices, commodities, ETFs, options, 
cryptocurrencies and foreign exchange.

On 24 July 2013, the Company's shares were listed for 
trading on the AIM market of the London Stock Exchange 
in the Company's initial public offering ("IPO").

The company established the following subsidiaries:

Plus500UK Limited (hereafter  - "UK subsidiary", 
"Plus500UK") is a subsidiary of the Company located in 
London in the UK, and is regulated by Financial Conduct 
Authority ("FCA") to offer CFDs. 

Plus500AU Pty Ltd (hereafter  - "AU subsidiary", 
"Plus500AU") is a subsidiary of the Company with its 
main office located in Sydney, Australia. Plus500AU has 
an Australian Securities and Investments Commission 
("ASIC") license, a New Zealand Financial Market 
Authority (“FMA”) license and regulatory authorisation 
from the Financial Services Board of South Africa ("FSB") 
to provide certain financial services.

Plus500CY Ltd (hereafter  - "CY subsidiary", "Plus500CY") 
is a subsidiary of the Company located in Cyprus. 
Plus500CY has a Cyprus Securities and Exchange 
Commission ("CYSEC") license.

Plus500IL Ltd (hereafter  - "IL subsidiary", "Plus500IL") 
is a subsidiary of the Company located in Israel with its 
main offices in Tel Aviv. The IL subsidiary is subject to 
regulation by the Israeli Securities Authority (“ISA”). 

64

Plus500 Ltd. 2017 Annual Report 
  
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

(CONTINUED)

NOTE 2 – SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES:

a. Basis of Preparation 
The Group's financial information as of 31 December 
2017 and 2016 and for each of the two years for the 
period ended on 31 December 2017  are in compliance 
with International Financial Reporting Standards that 
consist of standards and interpretations issued by the 
International Accounting Standard Board (hereafter – 
IFRS). 

The significant accounting policies described below 
have been applied consistently in relation to all the 
reporting periods, unless otherwise stated.

The financial information has been prepared under the 
historical cost convention, subject to adjustments in 
respect of revaluation of financial assets at fair value 
through profit or loss presented at fair value.

b. Principles of consolidation:
The Company controls the subsidiaries since it is 
exposed to, or has rights to, variable returns from its 
involvement with the entities and has the ability to affect 
those returns through its power over them. 

1.  The consolidated financial statements include the 
accounts of the Company and its subsidiaries. 

2. 

Intercompany balances and transactions between 
the Group's entities have been eliminated.  

3.  Accounting policies of the subsidiaries have been 
changed where necessary to ensure consistency 
with the policies adopted by the Group. 

c. Segment reporting
Operating segments are reported in a manner 
consistent with the internal reporting provided to the 
chief operating decision-maker, who is responsible for 
allocating resources and assessing performance of the 
operating segments.
As stated in note 1 above, the Group operates in one 
operating segment: CFD trading.

d. Foreign currency translation:
1.  Functional and Presentation Currency 

Items included in the financial information of each 
of the Group’s entities are measured using the 
currency of the primary economic environment 
in which that entity operates (the "functional 
currency"). The consolidated financial statements 
are presented in U.S. dollars ("USD"), which is the 
Group's functional and presentation currency. 

2.  Transactions and balances 

Foreign currency transactions in currencies 
different from the functional currency (hereafter – 
"foreign currency") are translated into the functional 
currency using the exchange rates prevailing at 
the dates of the transactions or valuation where 
items are re-measured.Gains and losses arising 
from changes in exchange rates are presented in 
the statement of comprehensive income among 
"financial income (expenses)". 

e. Property, plant and equipment 
The cost of a property, plant and equipment item is 
recognized as an assets only if:  (a) it is probable that 
the future economic benefits associated with the item 
will flow to the Group and (b) the cost of the item can 
be measured reliably. 

Property, plant and equipment are stated at historical 
cost less accumulated depreciation. Historical cost 
includes expenditure that is directly attributable to the 
acquisition of the items and only when the two criteria 
mentioned above for recognition as assets are met. 

Depreciation is calculated using the straight-line 
method to allocate the cost of property, plant and 
equipment less their residual values over their 
estimated useful lives, as follows:

65

Plus500 Ltd. 2017 Annual Report 
 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

(CONTINUED)

NOTE 2 – SUMMARY OF SIGNIFICANT ACCOUNTINGPOLICIES (CONTINUED):

Percentage of 
annual depreciation

Computers and office 
equipment

Leasehold improvements

6-33

10

Leasehold improvements are amortized by the straight-
line method over the terms of the lease (ten years) 
which is shorter than the asset's useful life.

The asset’s residual values, the depreciation method 
and useful lives are reviewed, and adjusted if 
appropriate, at least once a year.

An asset’s carrying amount is written down immediately 
to its recoverable amount if the asset’s carrying amount 
is greater than its estimated recoverable amount.

f. Intangible Assets - computer software 
Acquired computer software licenses are capitalized 
on the basis of the costs incurred to acquire and bring 
to use the specific software licenses. These costs are 
amortized over their estimated useful lives (3-5 years) 
using the straight line method.

Costs associated with maintaining computer software 
programs are recognized as an expense as incurred.

g. Financial instruments:
1.  Classification 

The Group classifies its financial assets in the 
following categories: at fair value through profit or 
loss and loans and receivables.  The classification 
depends on the purpose for which the financial assets 
were acquired. Group management determines 
the classification of its financial assets at initial 
recognition. 

a.  Financial instruments at fair value through profit 

or loss 
This category includes financial assets and 
financial liabilities held for trading. A financial 
instrument is classified in this category if acquired 
principally for the purpose of selling in the short 
term, or if designated by management in this 
category. Derivatives are also categorized as held 
for trading unless they are designated as hedges. 
Assets in this category are classified as current 
assets if expected to be settled within 12 months; 
otherwise, they are classified as non-current. 
The Group's financial instruments at fair value 
through profit or loss comprise 'Financial 
derivative open positions' offset from, or 
presented with, 'Customer deposits, net' within 
'Trade payables - due to clients' (see note 2j) in the 
consolidated statements of financial position. 

b.  Loans and receivables 

Loans and receivables are non-derivative financial 
assets with fixed or determinable payments 
that are not quoted in an active market. They are 
included in current assets, except for maturities 
greater than 12 months after the statement of 
financial position date. These are classified as 
non-current assets.  

The Group's loans and receivables comprise 'Cash 
and cash equivalents', 'Short-term bank deposit', 
'Restricted deposits', 'Accounts receivable' and 
'Long-term restricted deposit' in the consolidated 
statements of financial position.

2.  Recognition and measurement 

Investments are initially recognized at fair value 
plus transaction costs for all financial assets not 
measured at fair value through profit or loss. Financial 
assets measured at fair value through profit or loss, 
are initially recognized at fair value and transaction 
costs are expensed in profit or loss. Financial assets 
are derecognized when the rights to receive cash 
flows from the investments have expired or have 

66

Plus500 Ltd. 2017 Annual Report 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

(CONTINUED)

NOTE 2 – SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (CONTINUED):

been transferred and the Group has transferred 
substantially all risks and rewards of ownership. 
Financial assets at fair value through profit or loss are 
subsequently carried at fair value. Receivables are 
measured in subsequent periods at amortized cost 
using the effective interest method. 

Gains or losses arising from changes in the fair value 
of the 'financial instruments at fair value through profit 
or loss' category are presented in the consolidated 
statements of comprehensive income within 'Trading 
income' in the period in which they arise. 

A financial instrument is derecognized when the 
contract that gives rise to it is settled, sold, cancelled 
or expires. 

comprise individual client funds held in segregated 
client money accounts.

Segregated client money accounts hold statutory 
trust status restricting the Group’s ability to control the 
monies and accordingly such amounts are not reflected 
as Company's assets in the consolidated statements of 
financial position.

i. Other accounts payable
Other accounts payable are obligations to pay for 
services that have been acquired in the ordinary course 
of business from suppliers. Other accounts payable are 
classified as current liabilities if payment is due within 
one year or less. If not, they are presented as non-
current liabilities.

3.  Offsetting financial instruments 

Financial assets and liabilities are offset and the net 
amount reported in the consolidated statements of 
financial position when there is a legally enforceable 
right to offset the recognized amounts and there is 
an intention to settle on a net basis, or realize the 
asset and settle the liability simultaneously. 

Other accounts payable are recognized initially at fair 
value and subsequently measured at amortized cost 
using the effective interest method.

j. Trade payables – due to clients
As part of its business, the Group receives from its 
customer's deposits to secure their trading positions, 
held in segregated client money accounts.

The legally enforceable right must not be contingent 
on future events and must be enforceable in the 
normal course of business and in the event of 
default, insolvency or bankruptcy of the Company 
or the counterparty. 

h. Cash and cash equivalents
Cash and cash equivalents include cash in hand, short-
term bank deposits and other highly liquid short-term 
investments, the original maturity of which does not 
exceed three months.

All of the subsidiaries, except the BG Subsidiary, hold 
money on behalf of clients in accordance with the 
client money rules of the FCA, ASIC, CYSEC, FMA, ISA, 
FSB, and MAS, respectively. Such monies are classified 
as ‘segregated client funds’ in accordance with the 
regulatory requirements. Segregated client funds 

Assets or liabilities resulting from profits or losses on 
open positions are carried at fair value. Amounts due 
from or to clients are netted against, or presented with, 
the deposit with the same counterparty where a legally-
enforceable netting agreement is in place and where it 
is anticipated that assets and liabilities will be netted on 
settlement. 

Trade payables - due to clients represent balances with 
clients where the combination of customer's deposits 
and the valuation of financial derivative open positions 
result in an amount payable by the Group.

Trade payables - due to clients are classified as current 
liabilities as the demand is due within one year or less. 

k. Share-based compensation
The Group operates a cash- settled share-based 

67

Plus500 Ltd. 2017 Annual Report 
 
 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

(CONTINUED)

NOTE 2 – SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (CONTINUED):

compensation plan, under which it receives services from 
employees as consideration for rights. The fair value 
of the employee services received in exchange for the 
grant of the rights are recognized as an expense in the 
consolidated statements of comprehensive income. At 
the end of each reporting period, the Group evaluates the 
rights based on their fair value and the change in the fair 
value is recognized in the consolidated statements of 
comprehensive income. 

positions are carried at fair value and gains and losses 
arising on this valuation are recognized as trading 
income, as well as gains and losses realized on positions 
that have closed. 

Trading income is reported gross of commissions 
to agents as the Group is acting as a principal and is 
exposed to the significant risks and rewards associated 
with its trading transactions with its customers.

l. Employee benefits and Pension Obligations
The Group operates various pension schemes. The 
schemes are generally funded through payments to 
insurance companies or trustee-administered pension 
funds.

n. Dividends
Dividend distribution is recognized as a liability in the 
Group's statement of financial position on the date on 
which the dividends are approved by the Group’s Board of 
Directors. 

The Group has defined contribution plans. A defined 
contribution plan is a pension plan under which the 
Group pays fixed contributions into a separate entity. The 
Group has no legal or constructive obligations to pay 
further contributions if the fund does not hold sufficient 
assets to pay all employees the benefits relating to 
employee service in the current and prior periods. 

The Group pays contributions to publicly or privately 
administered pension insurance plans on a mandatory 
basis. The Group has no further payment obligations 
once the contributions have been paid. The contributions 
are recognized as employee benefit expense 
commensurate with receipt from employees of the 
service in respect of which they are entitled for the 
contributions.

m. Trading income
Trading income is recognized when it is probable that 
economic benefits associated with the transaction 
will flow to the Group and the income can be reliably 
measured.

o. Current income tax
Tax is recognized in profit or loss, except to the extent 
that it relates to items recognized directly in equity. In 
this case, the tax is also recognized directly in equity, 
respectively. 

The current income tax charge is calculated on the basis 
of the tax laws enacted at the statement of financial 
position date in countries where the Company and the 
subsidiaries operate and generate taxable income. 
Management periodically evaluates positions taken in 
tax returns with respect to situations in which applicable 
tax regulation is subject to interpretation. It establishes 
provisions where appropriate on the basis of amounts 
expected to be paid to the tax authorities.

p. Deferred income tax
Deferred income tax is recognized, using the liability 
method, on temporary differences arising between the 
tax bases of assets and liabilities and their carrying 
amounts in the consolidated financial statements.

Trading income represents gains (including commission) 
and losses arising on client trading activity, primarily in 
contracts for difference on shares, indexes, commodities, 
cryptocurrencies and foreign exchange. Open client 

Deferred income tax is not accounted for if it arises from 
initial recognition of an asset or liability in a transaction. 
Deferred income tax is determined using tax rates (and 
laws) that have been enacted or substantially enacted by 

68

Plus500 Ltd. 2017 Annual ReportNOTES TO CONSOLIDATED FINANCIAL STATEMENTS

(CONTINUED)

NOTE 2 – SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (CONTINUED):

the balance sheet date and are expected to apply when 
the related deferred income tax asset is realized or the 
deferred income tax liability is settled.

entities are not required to provide comparative 
information for preceding periods. The Group adopted 
the amendment prospectively. 

The Group recognizes deferred taxes on temporary 
differences arising on investments in subsidiaries, 
except where the timing of the reversal of the temporary 
difference is controlled by the Group and it is probable 
that the temporary difference will not reverse in the 
foreseeable future.

Deferred income tax is recognized in profit or loss, except 
to the extent that it relates to items recognized directly 
in equity. In this case, the deferred income tax is also 
recognized directly in equity, respectively. 

Deferred income tax assets are recognized only to the 
extent that it is probable that future taxable profit will be 
available against which the temporary differences can be 
utilized.

q. Leases
Leases in which a significant portion of the risks and 
rewards of ownership are retained by the lessor are 
classified as operating leases. Payments made under 
operating leases (net of any incentives received from 
the lessor) are charged to profit or loss on a straight-line 
basis over the period of the lease. 

r. New International Financial Reporting Standards, 
Amendments to Standards and New interpretations:
1.  New and amended standards adopted by the Group 

for the first time for the financial year beginning on or 
after 1 January 2017: 

a. IAS 7 Disclosure Initiative - Amendments to IAS 7  
The amendments require entities to provide disclosures 
about changes in their liabilities arising from financing 
activities, including both changes arising from cash 
flows and non-cash changes (such as foreign exchange 
gains or losses). On initial application of the amendment, 

b. IFRIC Interpretation 23 Uncertainty over Income 
Tax Treatments 
IFRIC 23 clarifies application of the recognition and 
measurement requirements in IAS 12 Income Taxes 
when there is uncertainty over income tax treatments. 
The Interpretation addresses the accounting for income 
taxes when tax treatments involve uncertainty that 
affects the application of IAS 12. The Interpretation does 
not apply to taxes or levies outside the scope of IAS 12, 
nor does it specifically include requirements relating 
to interest and penalties associated with uncertain 
tax treatments. An entity has to determine whether to 
consider each uncertain tax treatment separately or 
together with one or more other uncertain tax treatments. 
The approach that better predicts the resolution of the 
uncertainty should be followed. The Interpretation is 
effective for annual reporting periods beginning on or 
after 1 January 2019. Early adoption is permitted. The 
Group is currently evaluating the impact of adoption 
IFRIC 23 on its Financial Statements. 

c. IFRS 2 Classification and Measurement of Share 
based Payment Transactions - Amendment to IFRS 2 
Amendments to IFRS 2 Share-based Payment in relation 
to the classification and measurement of share-based 
payment transactions. The amendments address three 
main areas: 
•  The effects of vesting conditions and non-vesting 
conditions on the measurement of a cash-settled share-
based payment transaction 
•  The classification of a share-based payment transaction 
with net settlement features for withholding tax 
obligations 
•  The accounting where a modification to the terms 
and conditions of a share-based payment transaction 
changes its classification from cash-settled to equity 
settled. 

69

Plus500 Ltd. 2017 Annual Report 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

(CONTINUED)

NOTE 2 – SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (CONTINUED):

The amendment is effective for annual periods beginning 
on or after 1 January 2018. The Group estimates 
that there will be no material impact on its financial 
statements. 

2.  New and amended standards not yet adopted by 

the Group for reporting periods starting 1 January 
2017: 
a. IFRS 9 – "Financial Instruments" 
(hereafter – IFRS 9).  
IFRS 9, ‘Financial instruments’, addresses the 
classification, measurement and recognition of 
financial assets and financial liabilities. The complete 
version of IFRS 9 was issued in July 2014. It replaces 
the guidance of IAS 39 that relate to the classification 
and measurement of financial instruments. IFRS 
9 retains but simplifies the mixed measurement 
model and establishes three primary measurement 
categories for financial assets: amortized cost, fair 
value through other comprehensive income  and 
fair value through P&L. The basis of classification 
depends on the entity's business model and the 
contractual cash flow characteristics of the financial 
assets. Investments in equity instruments are 
required to be measured at fair value through profit 
or loss with the irrevocable option at inception to 
present changes in fair value in OCI not recycling. 
There is now a new expected credit losses model 
that replaces the incurred loss impairment model 
used in IAS 39. For financial liabilities there were 
no changes to classification and measurement 
except for the recognition of changes in own credit 
risk in other comprehensive income, for liabilities 
designated at fair value through profit or loss. IFRS 
9 relaxes the requirements for hedge effectiveness 
by replacing the bright line hedge effectiveness 
tests. It requires an economic relationship between 
the hedged item and hedging instrument and for the 
‘hedged ratio’ to be the same as the one management 
actually uses for risk management purposes. 
Contemporaneous documentation is still required 
but is different to that currently prepared under IAS 
39. The standard is effective for accounting periods 

70

beginning on or after 1 January 2018. The Group will 
apply the new rules retrospectively from 1 January 
2018 with the practical expedients permitted under 
the standard. Comparatives will not be restated. 
The Group estimates that there will be no material 
impact in the application of IFRS 9 on its financial 
statements. 

b. IFRS 15- "Revenue from Contracts with Customers" 
(hereafter- IFRS 15). 
Upon first-time adoption, IFRS 15 will replace existing 
IFRS guidance on revenue recognition. 
The core principle of IFRS 15 is that an entity 
recognizes revenue to depict the transfer of promised 
goods or services to customers in an amount that 
reflects the consideration to which the entity expects 
to be entitled in exchange for those goods or services.
IFRS 15 introduces a single model for revenue 
recognition, in which an entity recognizes revenue in 
accordance with that core principle by applying the 
following five steps: 

1. Identify the contract(s) with a customer. 
2. Identify the performance obligations in the  
    contract. 
3. Determine the transaction price.  
4. Allocate the transaction price to the separate  
    performance obligations in the contract.  
5. Recognize revenue as each performance  
     obligation is satisfied. 

IFRS 15 provides guidance about various issues 
related to the application of that model, including: 
recognition of revenue from variable consideration 
set in the contract, adjustment of transaction for 
the effects of the time value of money and costs to 
obtain or fulfill a contract. 
The standard extends the disclosure requirements 
regarding revenue and requires, among other things, 
that entities disclose qualitative and quantitative 
information about significant judgments made by 
management in determining the amount and timing 
of the revenue. 

Plus500 Ltd. 2017 Annual Report 
 
 
  
 
 
 
 
 
 
 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

On 22 July 2015, the IASB released a decision on 
deferral of the effective date of the standard by one 
year, and the standard will be applied retrospectively 
for annual periods beginning on 1 January 2018, with 
transitional provisions.      Early adoption is permitted. 
The Group has explored the expected impact of IFRS 
15 on its financial statements and concluded that the 
effect is not material. 

c. IFRS 16 – "Leases" (hereafter – IFRS 16) 
In January 2016, the IASB issued IFRS 16 - Leases 
which sets out the principles for the recognition, 
measurement, presentation and disclosure of 
leases for both parties to a contract and replaces 
the previous leases standard, IAS 17 - Leases. IFRS 
16 eliminates the classification of leases for the 
lessee as either operating leases or finance leases 
as required by IAS 17 and instead introduces a 
single lessee accounting model whereby a lessee 
is required to recognize assets and liabilities for all 
leases with a term that is greater than 12 months, 
unless the underlying asset is of low value, and to 
recognize depreciation of leases assets separately 
from interest on lease liabilities in the income 
statement. IFRS 16 is effective from January 1, 2019 
with early adoption allowed only if IFRS 15 - Revenue 
from Contracts with Customers is also applied. 
The Group estimates that there will be no material 
impact in the application of IFRS 16 on its financial 
statements. 

(CONTINUED)

NOTE 3 - FINANCIAL RISK MANAGEMENT

The Group specializes in the field of Contracts for 
Differences (‘‘CFD’’) for individual clients only, primarily 
on commodities, indices, stocks, options, ETFs, 
cryptocurrencies and foreign exchange.
The Group activities expose it to a variety of financial 
risks: market risk (including currency risk and price 
risk), credit risk and liquidity risk. The Group's overall 
risk management programme focuses on the 
unpredictability of financial markets and seeks to 
minimize potential adverse effects on the Group's 
financial performance. 

a. Market risk
The management of the Group deems this risk as the 
highest risk the Group incurs.
Market risk is the risk that changes in market prices will 
affect the Group's income or the value of its holdings 
of financial instruments. This risk can be divided into 
market price risk and foreign currency risk, as described 
below.

The Group's market risk is managed on a Group-wide 
basis and exposure to market risk at any point in time 
depends primarily on short term market conditions and 
the levels of client activity. The Group utilizes market 
position limits for operational efficiency and does not 
take proprietary positions based on an expectation 
of market movements. As a result, not all net client 
exposures are hedged and the Group may have a 
substantial net position in any of the financial market in 
which it offers products.

The Group's market risk policy incorporates a 
methodology for setting market position limits, 
consistent with the Group risk appetite, for each 
financial instrument in which the Group clients can 
trade, as well as certain markets which the CEO 
considers to be correlated. These limits are determined 
based on the Group clients’ trading levels, volatilities 
and the market liquidity of the underlying financial 
product or asset class and represent the maximum 
long and short client exposure that the Group will hold 
without hedging the net client exposure.

71

Plus500 Ltd. 2017 Annual Report 
 
 
 
 
 
 
 
 
 
 
 
 
 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

(CONTINUED)

NOTE 3 - FINANCIAL RISK MANAGEMENT (CONTINUED):

The Group's real-time market position monitoring 
system is intended to allow it to continually monitor 
its market exposure against these limits. If exposures 
exceed these limits, the Group either hedges, or new 
client positions are rejected under the Group's policy.

It is the approach of the Group to observe during 
the year the 'natural' hedge arising from the Group's 
global clients in order to reduce the Group's net market 
exposure. 

Under the Group's policy, if it is not cost effective to 
hedge market positions, the Group will review the 
appropriate action.

The Group's exposure to market risk at any point in time 
depends primarily on short-term market conditions and 
client activities during the trading day. The exposure at 
each statement of financial position date may therefore 
not be representative of the market risk exposure 
faced by the Group over the year. The Group's exposure 
to market risk is determined by the exposure limits 
described above which change from time to time. 

1.  Market price risk 

This is the risk that the fair value of a financial 
instrument fluctuates as a result of changes 
in market prices other than due to the effect of 
transactional foreign currency exposures or interest 
rate risks. 

The Group has market price risk as a result of its 
trading activities CFDs on foreign exchange, stocks, 
indices, commodities, cryptocurrencies and ETFs, 
part of which is naturally hedged as part of the 
overall market risk management. The exposure is 
monitored on a Group-wide basis. 
Exposure limits are set by the risk manager for each 
product, and also for groups of products where it is 
considered that their price movements are likely to 
be positively correlated. 

Daily profit on closed positions: 

U.S. dollars in thousands

2017

2016

Highest profit

Highest loss

Average

 10,475

7,917

(4,067)

(2,610)

 1,172

 864

During the years 2017 and 2016, as to the closed 
positions, there were 313 and 312 profitable trading 
days, respectively. 

The Group is of the opinion that its exposure to 
market risk is managed among others by capping 
the exposure of each instrument through risk 
limitation protocols.

2.  Foreign currency risk 

Transactional foreign currency exposures represent 
financial assets or liabilities denominated in 
currencies other than the functional currency of the 
Group. Transaction exposures arise in the normal 
course of business. 

Foreign currency risk is managed on a Group-wide 
basis, while the Group exposure to foreign currency 
risk is not considered by the Board of Directors to 
be significant. The Group monitors transactional 
foreign currency risks including currency statement 
of financial position exposures, equity, commodity, 
interest and other positions denominated in foreign 
currencies and trades on foreign currencies. 

At 31 December 2017, if the U.S. dollar had 
strengthened by 1% against Euro with all other 
variables unchanged the exposure in respect of 
balance denominated in Euro on income after 
taxes is $ 332 thousand (2016: $ 64 thousand); 
if the U.S dollar had strengthened by 1% against 
Australian Dollar with all other variables unchanged 
the exposure in respect of balance denominated 
in Australian Dollar on income after taxes is $ 273 
thousand (2016: $ 54 thousand).    

72

Plus500 Ltd. 2017 Annual Report 
 
 
 
 
 
 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

(CONTINUED)

NOTE 3 - FINANCIAL RISK MANAGEMENT (CONTINUED):

The exposure in respect to balances denominated 
in other currencies is immaterial. 

b. Credit risk 
The Group operates a real-time mark-to-market trading 
platform with customers' profits and losses being 
credited and debited automatically to their accounts. 

Under the Group's policy, costumers cannot owe the 
Group's funds when losing more than they have in their 
accounts. 

Client credit risk principally arises when a customer's 
total funds deposited (margin and free equity) are 
insufficient to cover any trading losses incurred. In 
particular, costumer credit risk can arise where there 
are significant, sudden movements in the market (i.e. 
due to high general market volatility or specific volatility 
relating to an individual financial instrument in which a 
customer has an open position). 

The Group's offering is margin-traded. If the market 
moves adversely by more than the customer's 
maintenance margin, the Group is exposed to customer 
credit risk. 

The principal types of customer credit risk exposures 
are managed by monitoring all customer positions 
on a real time basis. If customers funds are below 
the required margin level, customers positions are 
liquidated (margin call). 

The carrying amount of the Group's financial assets 
best represents their maximum exposure to credit risk. 

The Group has no material financial assets that are past 
due or impaired as at the reporting dates. 

As of 31 December 2017 and 2016 counterparties 
holding about 90% and 96%, respectively, of the Group's 
cash and cash equivalents, credit cards, client funds 
and deposits and the credit ratings as of 31 December 
2017 are as follows: 

Financial institution

Rating*

Barclays Bank Plc

Bank Leumi

Credit Suisse AG

Commonwealth Bank of Australia

Westpac Banking Corporation

UBS

BGL BNP- Paribas

National Australia Bank 

Banco Santander SA

ANZ Banking Group Ltd

Bank of Cyprus Public Company Ltd

Societe Generale SA

A 

A- 

A

AA- 

AA- 

A+ 

A  

AA- 

A- 

AA- 

B  

A 

* The Financial institutions were rated by the same 
    third party 

The remaining counterparties, for the year ended 31 
December 2017 and 2016 hold about 10%, and 4%, 
respectively, of Group's cash and cash equivalents. 
Those amounts are held in a few banks worldwide and 
the balance in each of those banks does not exceed 3% 
of total cash and cash equivalents. 

The Group’s largest credit exposure to any single bank 
as of 31 December 2017 was $ 98,445 thousands 
or 25% of the exposure to all banks (2016: $ 54,301 
thousands or 27%). 

c. Concentration risk 
Concentration risk is defined as all risk exposures 
with a loss potential which is large enough to threaten 
the solvency or the financial position of the Group. In 
respect of financial risk, such exposures may be caused 
by credit risk, market risk, liquidity risk or a combination 
or interaction of those risks (see note 13).  

c. Liquidity risk 
Liquidity risk is the risk that the Group will encounter 
difficulty in meeting obligations arising from its financial 

73

Plus500 Ltd. 2017 Annual Report 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

(CONTINUED)

NOTE 3 - FINANCIAL RISK MANAGEMENT (CONTINUED):

liabilities that are settled by delivering cash or other 
financial assets. 

Liquidity risk is managed centrally and on a Group-wide 
basis. The Group's approach to managing liquidity is to 
ensure it will have sufficient liquidity to meet its financial 
liabilities when due, under both normal circumstances 
and stressed conditions. 

The Group's approach is to ensure that there will be no 
material liquidity mismatches with regard to liquidity 
maturity profiles due to the very short-term nature of 
its financial assets and liabilities. Liquidity risk can, 
however, arise as a result of the Group's adopting what 
it considers to be best industry practice in placing 
some individual client funds in segregated client money 
accounts. A result of this policy is that short-term 
liquidity ‘gaps’ can potentially arise in periods of very 
high client activity or significant increases in global 
financial market levels. 
The contractual maturity of the financial liabilities is up 
to two months. 

d. Capital Management:
1.  The UK Subsidiary is regulated by the FCA. The UK 
Subsidiary manages its capital resources on the 
basis of regulatory capital requirements (hereafter 
- Pillar 1) and its own assessment of capital 
required to support all material risks throughout the 
business (hereafter - Pillar 2).  The UK Subsidiary 
manages its regulatory capital through an Internal 
Capital Adequacy Assessment Process (known as 
the ICAAP) in accordance with guidelines and rules 
implemented by the FCA. 

Both Pillar 1 and Pillar 2 assessments are 
compared with total available regulatory capital on 
a daily basis and monitored by the management of 
the Group.  As of 31 December 2017 and 2016, the 
UK Subsidiary had £24,326 thousands and £16,436   
thousands, respectively, of regulatory capital 
resources, which is in excess of both its regulatory 
capital requirement (Pillar 1) and the internally 
measured capital requirement (Pillar 2). 

2.  The CY Subsidiary is regulated by CySEC.  The CY 

Subsidiary manages its capital resources on the 
basis of regulatory capital requirements (hereafter 
- Pillar 1) and its own assessment of capital 
required to support all material risks throughout the 
business (hereafter - Pillar 2). The CY Subsidiary 
manages its regulatory capital through an Internal 
Capital Adequacy Assessment Process (known as 
the ICAAP) in accordance with guidelines and rules 
implemented by the CySEC. 

The CY Subsidiary monitors on a frequent basis 
its Pillar 1 capital requirements and ensures that 
its capital position remains always above the 
minimum regulatory thresholds. As of 31 December 
2017 and 2016, the regulatory capital of the CY 
Subsidiary was €52,831 thousands and €18,046 
thousands, respectively, which is in excess of both 
its regulatory capital requirement (Pillar 1) and the 
internally measured capital requirement 
(Pillar 2). As of 31 December 2017 and 2016, Pillar 
1 Capital Adequacy ratio was 17.2% and 17.3% 
respectively. 

Moreover, the Group is evaluating its overall risk 
profile and capital position through its internal 
capital adequacy assessment process, which is 
performed at least on an annual basis. 

3.  The AU Subsidiary is regulated by ASIC. The AU 
Subsidiary manages its capital resources on the 
basis of regulatory capital requirements and its 
own assessment of capital required to support 
all material risks. The AU Subsidiary manages 
its capital through its Net Tangible Assets 
(NTA) assessment in accordance with rules and 
guidelines implemented by ASIC. 

As at 31 December 2017 and 2016, the AU 
Subsidiary held Net Tangible Assets of $13,814 
thousands and $8,983 thousands, respectively, of 
regulatory capital, which is in excess of its NTA 
requirements. 

74

Plus500 Ltd. 2017 Annual Report 
 
 
 
 
 
 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

(CONTINUED)

NOTE 3 - FINANCIAL RISK MANAGEMENT (CONTINUED):

Specific valuation techniques used to value financial 
instruments are based on quoted market prices at the 
statement of financial position date and an additional 
predetermined amount.  

4.  The SG Subsidiary is regulated by MAS. The SG 
Subsidiary manages its capital resources on the 
basis of regulatory capital requirements and its 
own assessment of capital required to support 
all material risks. The SG Subsidiary manages its 
capital in accordance with rules and guidelines 
implemented by MAS. 

As at 31 December 2017, the SG Subsidiary held 
regulated capital of SGD 1,600 thousands of 
regulatory capital, which is in excess of its MAS 
requirements. 

5.  The IL Subsidiary is regulated by ISA. 

The IL Subsidiary manages its capital resources 
on the basis of regulatory capital requirements and 
its own assessment of capital required to support 
all material risks. The IL Subsidiary manages its 
capital in accordance with rules and guidelines 
implemented by ISA. 

As at 31 December 2017 and 2016, the IL 
Subsidiary held regulated capital of $3,838 
thousands and $3,202 thousands, respectively, 
of regulatory capital, which is in excess of its ISA 
requirements. 

f. Fair value estimation 
Financial derivative open positions (offset from, or 
presented with, deposits from clients within 'Trade 
payable - due from clients') (see also note 10c) are 
measured at fair value through profit or loss using 
valuation techniques.  The said valuation techniques 
are based on inputs other than quoted prices in active 
market that are observable for the asset or liability, 
either directly (that is, as prices) or indirectly (that is, 
derived from prices) (level 2). 

These valuation techniques maximize the use of 
observable market data where it is available and rely as 
little as possible on entity specific estimates. Since all 
significant inputs required for the fair value estimations 
of the said instruments are observable, the said 
instruments are included in level 2. 

75

Plus500 Ltd. 2017 Annual Report 
 
 
 
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Plus500 Ltd. 2017 Annual Report 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
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Plus500 Ltd. 2017 Annual Report 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

(CONTINUED)

NOTE 6 - SHARE CAPITAL

Composed of ordinary shares of NIS 0.01 par value, as follows:

Authorized

Issued and fully paid

Less treasury shares*

Outstanding shares 

NUMBER OF SHARES 31 DECEMBER

2017

2016

300,000,000

300,000,000

114,888,377

114,888,377

980,146

-

113,908,231

114,888,377

* In June 2017, the Board approved a programme to buy back up to US$10 million of the Company’s Ordinary 
Shares. The buyback programme ran from 2 June 2017 to 31 August 2017 and was funded from the Company’s 
net cash balances. In August 2017, the Board approved a second programme to buy back up to US$27.21 million 
of Ordinary Shares. The second buyback programme expired on 1 February 2018 and was also funded from the 
Company’s net cash balances. The Company bought back 980,146 Ordinary Shares (or 0.9%) in the capital of the 
Company for an aggregate purchase price of $7.5 million pursuant to these buyback programmes. Shares were 
bought back at an average price of £5.98. 

The amounts of dividends for the years 2017 and 2016 declared and distributed by the Company's Board of 
Directors are as follows: 

Amount of dividend in thousands of $

72,196

26,700

75,000

27,212

Date of declaration

16 February 2016

2 September 2016

5 February 2017

4 August 2017

78

Plus500 Ltd. 2017 Annual ReportNOTES TO CONSOLIDATED FINANCIAL STATEMENTS

(CONTINUED)

NOTE 7 - TAXES ON INCOME:

a. Corporate taxation in Israel
Under the "Tax Burden Distribution Law", corporate tax 
rate is 25% as from 2012.
On 5 August 2013, the Law for Change of National 
Priorities, 2013 (hereinafter - the Law) was published 
in Reshumot (the Israeli government official gazette), 
enacting, raising the corporate tax rate beginning in 
2014 and thereafter to 26.5% (instead of 25%).

On 5 January 2016, the Law for the Amendment to the 
Income Tax Ordinance (No. 216), 2016 was published 
in the official gazette. The said law stipulated the 
reduction of the rate of corporate tax from 26.5% to 25% 
commencing tax year 2016. 

In December 2016, the Economic Efficiency Law 
(Legislative Amendments for Implementing the 
Economic Policy for the 2017 and 2018 Budget Year), 
2016 was published, introducing a gradual reduction 
in corporate tax rate from 25% to 23%. However, the 
law also included a temporary provision setting the 
corporate tax rate in 2017 at 24%. As a result, the 
corporate tax rate is 24% in 2017 and will be 23% in 
2018 and thereafter.

b. Corporate taxation in subsidiaries
The UK Subsidiary is assessed for the tax under the tax 
laws in the UK.  The principal tax rate applicable to the 
UK Subsidiary in the UK for the years 2017 and 2016 is 
19% and 20% respectively. 

The CY Subsidiary is assessed for direct and indirect 
tax under tax laws in Cyprus. The corporation tax rate 
applicable to the CY Subsidiary in Cyprus is 12.5%. 

The AU Subsidiary is assessed for the tax under the tax 
laws in the AU.  The principal tax rate applicable to the 
AU Subsidiary in the AU  is 30%.

Other subsidiaries in the Group do not have significant 
taxable income and the overall effect of the income 
of those subsidiaries on the Group's tax expenses is 
immaterial.

c. Deferred tax asset
The Deferred tax assets in 2017 and 2016 in total 
amount of $490 thousands and $353 thousands, 
respectively, is presented among "non-current assets". 
The Deferred tax assets in 2017 and 2016 were 
computed at tax rate of 23% and 24%, respectively.

The Deferred tax assets which will be settled in 2018 
are in total amount of $490 thousands.  

The deferred tax assets in the financial statements 
are mainly caused by payroll expenses of share-based 
compensation plan (see note 9). 

79

Plus500 Ltd. 2017 Annual Report 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

(CONTINUED)

NOTE 7 - TAXES ON INCOME (CONTINUED):

d. Taxes on income included in the income statements for the reported periods:

U.S. dollars in thousands

Current taxes:

Current 

taxes 

in 

respect  of  current  year's  profits 

Deferred taxes:

Recognition of deferred taxes asset (see c above) 

Changes in tax rates applicable to deferred tax assets  

Taxes on income expenses

YEAR ENDED 31 DECEMBER

2017

2016

53,804

34,920 

53,804

34,920

 (121)

 (196)

-

16

 53,683

34,740

e. Reconciliation of the theoretical tax expense
Following is a reconciliation of the theoretical tax expense, assuming all income is taxed at the regular tax rates 
applicable to companies in Israel (note 7a above) and the actual tax expense:

U.S. dollars in thousands

YEAR ENDED 31 DECEMBER

2017

2016

Income before taxes on income, as reported in the income statements

253,358

151,982

Theoretical tax expense in respect of this year’s income - at 24% (2016: 25%)

60,806

37,996

Decrease in taxes resulting from different tax rates applicable to foreign subsidiaries

(3,143)

(2,504)

Decrease in taxes in respect of currency differences and expenses not 

deductible for tax purposes

 (3,980) 

 (768)

Increase in taxes resulting from changes in tax rates applicable to deferred tax assets   

-

16

Taxes on income for the reported period

53,683

34,740

f. Effect of adoption of IFRS in Israel on tax liability
As mentioned in note 2a, the Group prepares its 
financial statements in accordance with IFRS.
IFRS standards differ from accounting principles 
generally accepted in Israel and accordingly, the 
preparation of financial statements in accordance 
with IFRS may reflect a financial position, results of 

operations and cash flows that are materially different 
from those presented in financial statements presented 
in accordance with accounting principles generally 
accepted in Israel. The Company is filing to the Israeli 
tax authorities, its Israeli tax returns, in accordance to 
Israeli GAAP. 

80

Plus500 Ltd. 2017 Annual ReportNOTES TO CONSOLIDATED FINANCIAL STATEMENTS

(CONTINUED)

NOTE 7 - TAXES ON INCOME (CONTINUED):

NOTE 8 – RESTRICTED DEPOSITS

In April 2014 the Company has entered into a lease 
agreement with a third party for its headquarters facility in 
Haifa. In June 2015 and in November 2015 the Company 
signed two additions to the lease contract from April 2014 
for leasing an additional area (see note 14).

The short term restricted deposit serves as a security for a 
bank guarantee provided in favor of the said third party in 
the amount of  US $ 308 thousands (NIS 1,069 thousands) 
until 01 July 2018. In addition, the IL Subsidiary has 
restricted deposits in amounts of US $114 thousands until 
01 November 2018.

In addition, the BG Subsidiary has restricted deposits in 
amounts of US $88 thousands, the SG Subsidiary has 
restricted deposits in amounts of US $123 thousands and 
the AU Subsidiary has restricted deposits in amounts of 
US $78 thousands.

During 2014, the Government of Israel published a 
law memorandum in connection with the amendment 
to the Income Tax Ordinance (hereafter – the law 
memorandum) resulting from application of IFRS in the 
financial statements.  Generally, the law memorandum 
adopts IFRS. However, it suggests several amendments 
to the Income Tax Ordinance that will serve to clarify 
and determine the manner of computing taxable 
income for tax purposes in cases where the manner 
of computation is unclear and IFRS is incompatible 
with the principles of the tax method applied in Israel. 
At the same time, the law memorandum generally 
adopts IFRS. The legislation process involving the law 
memorandum has not been completed, and is not likely 
to be completed in the near future.

As the legislation process relating to the law 
memorandum has not been completed, management 
believes that the temporary provision for 2007 to 2013 
may be extended to cover 2014-2017 as well. Due to the 
application of temporary provision on the 2007-2013 
tax years, as above, and the possibility for extension 
to 2014-2017, management expects at this stage that 
the new legislation will not apply to tax years preceding 
2018.
Considering that the temporary provision applies to 
the 2007-2013 tax years and Company's assessment 
on the likelihood for extension to cover 2014-2017, as 
above, the Company computed its taxable income for 
2009-2017 based on the Israeli accounting standards 
that existed prior to adopting IFRS in Israel.  

g. A final tax assessments has been received by the 
Company for the year ended 31 December 2013. 
 The UK Subsidiary, AU Subsidiary, CY Subsidiary, 
BOS subsidiary, SG subsidiary and IL Subsidiary have 
only been  subject to self-assessments since their 
incorporation.

81

Plus500 Ltd. 2017 Annual Report 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

(CONTINUED)

NOTE 9 – SHARE-BASED COMPENSATION

The Group grants "Share Appreciation Rights" to 
selected employees upon approval of the Board of 
Directors and management (hereafter - the grant).

As of 31 December 2017 and 2016 the Group 
recognized a liability at fair value of $4,171 thousands 
and $2,298 thousands, respectively. 

During 2014, the Group granted 1,382 rights to 14 
employees on three different occasions. 
On 1 January 2015, the Group granted 894 rights 
to 20 employees. The Group granted another 3,122 
rights to 26 employees on 3 January 2016, 41 rights 
to 1 employee on 17 April 2016 and 3,722 rights to 45 
employees on 30 December 2016. On 31 December 
2017, the Group granted 3,321 rights to 72 employees.

The rights will be settled in cash two years after the 
date of grant.

In the year 2017, the Group recognized expenses 
within 'Selling and marketing expenses' and within 
'Administrative and general expenses', with respect of 
the grant, in amount of $2,775 thousands and $2,697 
thousands, respectively. 

In the year 2016, the Group recognized expenses 
within 'Selling and marketing expenses' and within 
'Administrative and general expenses', with respect of 
the grant, in amount of $1,415 thousands and $1,129 
thousands, respectively. 

The rights represent the total amount of grant divided 
by the average closing price of the ordinary shares of 
the Company on the AIM over the course of the 60 
trading days immediately preceding the dates of grant 
(hereafter - the share price on
grant date).

In January 2017, 18 employees exercised 815 rights for 
cash in total amount of $858 thousands. The exercise 
price per granted right is approximately $1,053, and 1 
employee exercise 52 rights for cash in total amount of 
$42 thousands. The exercise price per granted right is 
approximately $808.

As of the end of each period, the fair value of the rights 
is calculated by the number of rights, as calculated on 
grant date, multiplied by the average closing price of the 
ordinary shares of the Company on the AIM over the 
course of the 60 trading days immediately preceding 
the end of each period (or the payout date) divided by 
the share price on grant date.

In January 2016, 10 employees exercised 1,072 rights 
for cash in total amount of $755 thousands. The 
exercise price per granted right is approximately $704. 

In July 2016, 1 employee exercised 33 rights for cash in 
total amount of $35 thousands. The exercise price per 
granted right is approximately $1,061.

The fair value of the rights was estimated using the 
Restricted Stock Unites option pricing model. 

During 2017 and 2016, 504 and 304, respectively rights 
were forfeited.

The following table specifies the dates of grants and the grant rights as of each date:

GRANT DATE

SETTLEMENT DATE

SHARE PRICE ON GRANT DATE (GBP)

GRANTED RIGHTS

14 January 2014

14 January 2016

16 July 2014

16 July 2016

19 December 2014

19 December 2016 

1 January 2015

1 January 2017

3 January 2016

3 January 2018

17 April 2016

17 April 2018

30 December 2016

30 December 2018 

31 December 2017

31 December 2019

82

260.19 

524.30 

499.80 

522.94 

388.81 

563.25 

541.21 

943.23

1,149

33 

200 

894 

3,122

41 

3,722 

3,321

Plus500 Ltd. 2017 Annual Report 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

(CONTINUED)

NOTE 10 - SUPPLEMENTARY STATEMENT OF FINANCIAL POSITION INFORMATION:

a. Cash and cash equivalents

Cash and cash equivalents by currency of denomination

U.S. dollars in thousands

USD

EURO

GBP

AUD

NIS

Other

Gross cash and cash equivalents

Less: segregated client funds

Own cash and cash equivalents

b. Accounts receivable

U.S. dollars in thousands

Prepaid expenses

Other

31 DECEMBER

2017

2016

208,684 

120,253 

91,781 

33,624 

38,163 

 9,390

17,777 

43,338 

10,995 

11,050 

 6,683

6,530

399,419

 198,849

(157,565)

(62,368)

 241,854

 136,481

31 DECEMBER

2017

2016

 6,434

 1,262 

7,696

 6,235

 3,455 

9,690

As of 31 December 2017 and 2016, the total amount of prepaid expensesincludes mainly expenses related to Company's 

sponsorship agreement with Atletico Madrid Football Club (see note 14b). 

All the financial assets included among current assets are for relatively short-periods; therefore, their fair values approximate or 

are identical to their carrying amounts.

83

Plus500 Ltd. 2017 Annual ReportNOTES TO CONSOLIDATED FINANCIAL STATEMENTS

(CONTINUED)

NOTE 10 - SUPPLEMENTARY STATEMENT OF FINANCIAL POSITION INFORMATION 
(CONTINUED):

c. Trade payables – due to clients:

U.S. dollars in thousands

Customers deposits, net*

Segregated client funds

31 DECEMBER

2017

2016

 162,047

 63,956

(157,565)

(62,368)

 4,482

 1,588

*Customers deposits, net are comprised of the following:

Customers deposits  

188,401

83,580

Less- financial derivative open positions:

Gross amount of assets

Gross amount of liabilities

 (45,694) 

(25,902) 

19,340

6,278 

162,047

63,956

As of 31 December 2017 and 2016, the total amount of 'Trade payables - due to clients' includes bonuses to the 
clients from all of the subsidiaries.

d. Other accounts payable and accruals: 

1.  Service suppliers 

Accounts payable and accruals for suppliers are comprised mainly of amounts due to advertising 
service suppliers. 

2.  Other

U.S. dollars in thousands

Payroll and related expenses

Accrued expenses

Other

31 DECEMBER

2017

2016

7,970

 3,967 

171

12,108

3,010

 4,054 

19

7,083

The financial liabilities included among other accounts payable, accruals and deposits from clients are for relatively 
short periods; therefore, their fair values approximate or are identical to their carrying amounts.

84

Plus500 Ltd. 2017 Annual ReportNOTES TO CONSOLIDATED FINANCIAL STATEMENTS

(CONTINUED)

NOTE 11 - SUPPLEMENTARY STATEMENT OF COMPREHENSIVE INCOME INFORMATION:

U.S. dollars in thousands

a. Selling and marketing expenses:

Payroll and related expenses

Share-based compensation

Commission to agents

Advertising

Commissions to processing companies 

Server and data feeds commissions 

Third party customer support

Sundry

b. Administrative and general expenses:

Payroll and related expenses

Professional fees and regulatory fees

Share-based compensation

Office expenses  

Traveling expenses

Public company expenses

Nonrefundable VAT

Sundry

YEAR ENDED 31 DECEMBER

2017

2016

 12,855 

2,775

27,039

 9,784

1,415 

8,773 

90,087 

116,075 

16,909

14,323 

5,751

 67

518 

4,451 

1,859 

597 

 156,001

157,277

9,971

2,953 

2,697

4,179

650 

829 

725 

729 

6,831

5,486 

1,129 

2,754 

553 

997 

1,872 

510 

22,733

20,132

85

Plus500 Ltd. 2017 Annual ReportNOTES TO CONSOLIDATED FINANCIAL STATEMENTS

(CONTINUED)

NOTE 12 - RELATED PARTIES

NOTE 13 – ENTERPRISE WIDE DISCLOSURES

"A related party" - As this term is being defined in IAS 24 - 
"Related Party Disclosure" (hereafter – IAS 24R).

Key management personnel of the Company include five 
founding shareholders: one of those shareholders is a 
Director.  
These shareholders provide services to the Company 
directly or through companies they control.

As of 31 December 2017 and 2016, the balance of the 
Company's liability in respect of these services amounts 
is $180 thousands and $163 thousands respectively; the 
said liability is recorded among 'Accrued expenses' (see 
note 10d(2)).

In 2017 and 2016, the Company paid service fees to 
related parties at the total amount of $2,095 thousands 
and $1,888 thousands, respectively. A total of $1,748 
thousands and $1,510 thousands were recognized 
as payroll and related expenses under the 'Selling and 
marketing expenses' item for the years 2017 and 2016, 
respectively. The remaining balance of $ 347 thousands 
and $378 thousands was recognized as payroll and 
related expenses under the 'Administrative and general 
expenses' item in 2017 and 2016, respectively.

In 2017 and 2016, the Company paid directors fees at the 
total amount of $679 thousands and $645 thousands, 
respectively under the 'Administrative and general 
expenses'. 

The Company is domiciled in Israel. Trading income 
and non-current assets from Israeli customers are not 
material.
The Trading income attributed to geographical areas 
according to the location of the customer is as follows:

Year ended 31 December

U.S. dollars in thousands

2017

2016

United Kingdom 

68,634

61,378

Europe

Other

265,605

200,653

102,999 

65,896 

437,238

327,927

NOTE 14 - COMMITMENTS

a.  On 28 April 2014 the Company signed a lease contract 
(hereafter –the contract) with a third party for the 
lease of 1,360 square meter offices in Haifa, Israel. 
According to the contract, the lease is for 60 months 
and the Company has an option to shorten the lease 
period to 36 months with a payment of NIS 337 
thousands plus VAT.  
On 30 June 2015 and on 11 November 2015 the 
Company signed two additional lease contracts to the 
contract (hereafter – the additional contract), for the 
lease of additional 730 square meters and 804 square 
meters, respectively. According to the additional 
contract terms, the additional lease is for the same 
period as the contract. 

The rental payments are linked to the Israeli CPI.The 
expected rental payments for the next years are as 
follows:  

U.S. dollars in thousands

2018

2019

Total

846 

282 

1,128

86

Plus500 Ltd. 2017 Annual Report 
 
 
 
 
 
 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

(CONTINUED)

NOTE 14 - COMMITMENTS (CONTINUED):

b.  The Company and Club Atlético de Madrid, 

S.A.D. (hereafter - Atlético Madrid) entered into a 
sponsorship agreement on 3 October 2017 under 
which the Company is entitled to advertise and 
promote itself as the main sponsor of Atlético Madrid 
for the 2018/19, 2019/20 and 2020/21 seasons. 

c.  The Company and Brumbies Rugby, the Australian 
professional rugby union team (hereafter - the 
Brumbies) entered into a sponsorship agreement on 
1 October 2017 under which the Company is entitled 
to advertise and promote itself as the official sponsor 
of the Brumbies for three seasons between 1 January, 
2018 to 31 December, 2020.

NOTE 15 - EARNINGS PER SHARE

Earnings per share is calculated by dividing the profit 
attributable to equity holders of the Company by the 
weighted average number of ordinary shares in issue 
during the year.

U.S. dollars

YEAR ENDED 31 DECEMBER

2017

2016

Profit attributable to equity holders of the Company

 199,675,000

117,242,000

Weighted average number of ordinary shares in issue*

114,420,058

114,888,377

* After weighting the effect of the buyback program. Please see note 6.

NOTE 16 - SUBSEQUENT EVENTS:

a.  On 14 February 2018 the Company declared a 

final dividend in an amount of $92,592 thousand 
($0.8129 per share). The dividend is due to be paid 
to the shareholders on 23 July 2018.  

b.  On 14 February 2018 the Company declared a 

special dividend in an amount of $72,333 thousand 
($0.635 per share). The dividend is due to be paid to 
the shareholders on 23 July 2018.

87

Plus500 Ltd. 2017 Annual ReportPlus500 Limited

FURTHER INFORMATION

88

Plus500 Ltd. 2017 Annual ReportADVISORS

Nominated Advisor and Broker 
Liberum Capital Limited
Ropemaker Place
25 Ropemaker Street  
London EC2Y 9LY, UK

Joint Broker
Berenberg
Joh. Berenberg, Gossler & Co. KG 
60 Threadneedle Street
London EC2R 8HP, UK

Independent Auditors
Kesselman & Kesselman, a member firm of 
PricewaterhouseCoopers International Limited 
Trade Tower
25 Hamered Street
Tel Aviv 6812508, Israel

Financial PR
MHP Communications 
6 Agar Street
London WC2N 4HN, UK

Legal Advisor (Israel) 
Naschitz, Brandes, Amir & Co. 
5 Tuval Street
Tel Aviv 6789717, Israel

Legal Advisor (United Kingdom)
Berwin Leighton Paisner LLP
Adelaide House
London Bridge 
London EC4R 9HA, UK

Depositary
Link Market Services Trustees Limited 
The Registry
34 Beckenham Road 
Beckenham
Kent BR3 4TU, UK

Registrar
Link Market Services Limited
The Registry 
34 Beckenham Road
Beckenham 
Kent BR3 4TU

89

Plus500 Ltd. 2017 Annual ReportPlus500 Limited

ANNUAL REPORT AND ACCOUNTS 2017
www.plus500.com

Published in March 2018 
Perivan Financial Print