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First Financial Bankshares

ffin · NASDAQ Financial Services
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Exchange NASDAQ
Sector Financial Services
Industry Banks - Regional
Employees 1001-5000
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FY2022 Annual Report · First Financial Bankshares
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2022 ANNUAL REPORT

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growthprogresslovedeterminationcommunicationsuccessteamworkneighborhoodgracechangesservinggenerationswelcomingstronginvestingadapttransparentdedicatedopportunitiesencouragingmeaningful trust generationallifetimerelationshipsbeneficialattentiveeffortstogethernesscommitment cooperationrewardingcharitablefutureimportanceequalityharmonyvibranttirelesslyexcitementcelebrationsdiversityinclusionphilanthropypurposesocialunderstandingbondpurposeCOMMUNITYFIRST FINANCIAL PAVING A

PATH TO THE FUTURE

Paving a Path to the Future | Annual Report 2022 | 2

Paving a Path to the Future | Annual Report 2022 | 3

A LETTER TO OUR SHAREHOLDERS

Throughout the years, the Bank 

the Stop Six area of Fort Worth. Through his efforts, we are 

has always adhered to the philos-

helping to redevelop this low-income area. And because of 

The  Federal Reserve’s fast and robust interest rate increases 

First Financial Trust & Asset Management again delivered 

certainly made 2022 a challenging year for our net interest 

solid results, which were fueled by a one-billion-dollar 

margin, which on a tax-equivalent basis decreased to 

growth in the book value of trust assets and higher oil and 

3.29 percent from 3.40 percent for 2021. (The net interest 

gas fee income. Total trust assets under management at 

margin is a key profitability metric that expresses net interest 

year-end reached a book value of $6.9 billion, a 17.8  percent 

income on a tax-equivalent basis as a percentage of average 

increase from $5.9 billion at the end of 2021. 

ophy that we are only as successful 

his demonstrated leadership and commitment to improving 

interest-earning assets.) 

The market value of the trust assets totaled $8.8 billion, up 

as the communities we serve. To 

his community, Marcus has been selected to receive  the 

become a better bank, we strive to 

Walter Johnson Award, which is the highest award the Bank 

improve the quality of life in each 

gives to an employee (see page 10). 

of the communities in our foot-

print. Besides providing the latest 

in financial services, we serve on 

local nonprofit and church boards, 

volunteer our time and help to raise 

money. The work our team does 

RECOGNITION 

In February 2023, Forbes magazine named First Finan-

cial Bankshares, Inc. the number two bank in the country 

out of the 100 largest publicly traded U.S. banks and 

every day amazes me. We spotlight  

thrifts  (https://www.forbes.com/lists/americas-best-

their efforts with our annual Day of Service, 

banks/?sh=63638fd8c0de). Forbes’s ranking is based on 

which last year took place on October 10th, the 

nine metrics measuring the banks’ growth, credit quality 

Columbus Day holiday. On that occasion, we had 1,056 

and profitability. But this is only the latest recognition we 

employees serve 80 agencies and organizations across 

have received. The Bank, our Regions and our people 

Texas. We design our banking products and services to 

earned many other awards through the year (see pages 

serve all neighborhoods, from the lowest- to the highest-

2 and 3).

income. Please see the comments from customers that 

we’ve included in this year’s annual report, many of whom 

we helped to start their businesses and worked with as they 

FINANCIAL RESULTS

became successful entrepreneurs  (see pages 11 and 18). I 

Last year marked our 36th consecutive year of increased 

am especially proud of our ongoing contributions in the low-

earnings. Net income for 2022 grew 3.04  percent to $234.5 

income neighborhoods where we teach classes in financial 

million from $227.6 million in 2021. We were very pleased 

literacy, home buying and fraud prevention. We also offer 

with this increase since we had four distinct hurdles totaling 

classes in how to utilize our products and services, such as 

$63.3 million to get over during 2022.

our very competitive free checking, savings, affordable home 

loan, and ITIN (Individual Taxpayer Identification Number)  

programs. Education and home ownership are two of the 

best ways to start someone on the path to better financial 

stability, and we want to be involved in that journey. 

The first was a $24.9 million  decrease in PPP (Paycheck 

Protection Program) loan origination fees. The second was 

an $18.6 million increase in the provision for credit losses. 

Third was a $14.2 million decrease in mortgage revenue, 

and the fourth was a $5.6 million decrease in debit card 

Within our company, we hire applicants from low-income 

revenue because of the Durbin Amendment. (The Amend-

families, train them for specific jobs and nurture them as they 

ment, passed by Congress in 2010 as part of the Dodd-

take steps toward new careers with higher income. These 

Frank financial reform legislation, requires the Federal 

actions are all part of our mission of making a difference 
in people’s lives. One difference maker in our company is 

Reserve to limit the fees charged to retailers for processing 
debit cards; however, our company only became subject 

Marcus Morris, President of the Fort Worth region. Marcus 

to it on July 1, 2022. ) Despite these hurdles, we were still 

has done very impressive work in building relationships with 

developers, builders, realtors and nonprofit organizations in 

able to increase net income for the year. Diluted earnings 
per share for 2022 rose to $1.64 from $1.59 in 2021.

The provision for credit losses, including provisions for 

from $8.7 billion at year-end 2021. Total trust fee income for 

unfunded commitments, was $17.5 million  for 2022, which 

2022 grew as well—to $40.0 million from $36.1 million—a 

was up from a reversal of $1.1 million in 2021. This large 

10.7 percent gain. The trust company’s net after-tax earnings 

increase was due primarily to a  $1 billion increase in our loan 

increased 17.7  percent to $20.9 million from $17.7 million.

portfolio. Nonperforming assets as a percentage of loans 

and foreclosed assets totaled 0.38 percent at December 31, 

REAL ESTATE ACTIVITIES 

2022, compared with 0.63 percent at December 31, 2021. 

Classified loans totaled $150.7 million at year-end 2022 

compared with $161.2 million a year earlier.

Noninterest income declined 7.4 percent to $131.7 million 

from $142.2 million in 2021. The decrease was due primarily 

to declines of $14.2 million in real estate mortgage fees and 

of $5.6 million in debit card income, offset by an increase 

of $3.9 million in trust income and of $3.4 million in service 

charges. Noninterest expenses declined 2.9 percent to 

$234.8 million from $241.7 million. This decrease was due 

primarily to a reduction of $4.9 million  in salaries and incen-

tives for our mortgage lenders, and a reduction of $5.9 million 

in profit sharing expense.

We again outperformed our peer group of banks on several 

key financial metrics. Our return on average assets was 1.76 

percent compared to 1.10 percent for our peers. Return on 

average equity was 16.72 percent versus our peers’ 11.02 

percent. Our efficiency ratio, which expresses expenses as 

a proportion of tax-equivalent revenues, improved last year 

by declining to 43.30 percent; our peers’ average came in 

at a much higher 57.55 percent . 

Expansion of our balance sheet last year was totally from 

organic growth, as we did not make an acquisition. Total 

loans at year-end 2022 increased 18.9 percent to $6.5  billion 

from $5.4 billion at the end of 2021. Total deposits grew 4.2 

percent to $11.0 billion from $10.6 in 2021. Consolidated 
assets at year-end 2022 declined $128.4 million (or 1.0 

percent) because of $677.5 million  (pretax) of unrealized 

losses on investment securities reflected in the shareholders’ 

equity section of our balance sheet.

In October 2022, First Financial Bank’s Bryan/College 

Station Region purchased a 1.69-acre site adjacent to its 

existing branch at 1622 North Earl Rudder Freeway  in 

Bryan. In April 2023, we plan to start construction on a 

3,300-square-foot bank building with three motor bank lanes 

and an ATM lane to replace the leased space that we have 

in the convenience store next door. This location happens 

to be our busiest in the entire city, and the new location will 

certainly serve our customers more efficiently with a larger, 

state-of-the-art facility.

In November 2022, First Financial Bank’s Southeast Texas 

Region opened its new location in Lumberton, which is a 

3,300-square-foot facility with three motor banking lanes 

and an ATM banking lane. Lumberton has an excellent 

school district and is a fast-growing city, 10 miles from 

Beaumont. We are excited to open the new branch and 

become part of the city’s growth.

In March 2023, we opened our new location in Huntsville 

to replace the two buildings we had across the street. This 

state-of-the-art, highly energy -efficient, 8,850-square-foot 

building is home to our Huntsville employees and will better 

serve our customers with the latest in technology. There is 

also a deposit-taking ATM and five drive-through lanes with 

one wider lane designed for large trucks. 

Also in March 2023, First Financial Bank’s Bryan/College 

Station Region opened its new location at 2445 Harvey 
Mitchell Parkway South, on the northwest corner of Harvey 

Mitchell Parkway and Earl Rudder Freeway. This new state-

of-the-art branch is a 16,000-square-foot, highly energy-
efficient building that features a large lobby, offices for the

A Letter To Our Shareholders | Annual Report 2022 | 4

A Letter To Our Shareholders | Annual Report 2022 | 5

      
lending, mortgage and trust officers, and five drive-through 

the promotion of J. Kyle McVey to Executive Vice President, 

In October 2022, First Financial Trust & Asset Management 

lanes with a wider lane designed for large trucks. This 

Chief Accounting Officer. Kyle joined First Financial Bank-

Company, N.A., announced the election of Susie Stalcup 

new building is one of the best locations in Bryan/College 

shares in 2011 following two years with KPMG US LLP in 

Station and gives our customers easier access to our 

Jacksonville, Florida. His new responsibilities include finan-

people and services. 

All our new and existing facilities have the latest in LED 

fixtures and upgraded mechanical systems, which have 

reduced our electrical costs per square foot and improved 

our compliance with stricter environmental standards. We 

are pleased with the cost savings our energy efficiency 

program is bringing to the Company and the reduction of 

our carbon footprint.

cial reporting, acquisition strategy and analysis, internal 

and external audit coordination and investor relations. 

He is cochairman of the Company’s Customer Service 

First program, which oversees the Company’s mission of 

delivering excellence in customer service. Kyle holds bach-

elor’s degrees in accounting and finance and a master’s 

in accounting from Abilene Christian University. He is a 

licensed CPA and a graduate of SMU’s Southwestern 

Graduate School of Banking, where he was valedictorian 

REGIONAL BOARD AND MANAGEMENT CHANGES 

of his class. 

In February 2022, Shelby Bruhn was elected as Presi-

dent and CEO of our Southlake Region, succeeding Mark 

Jones. Shelby previously served in senior-level positions 

for several Tarrant County banks.  Shelby is a graduate of 

the University of Texas at Dallas with a bachelor’s degree 

in accounting and information management. He is also 

a 2017 graduate of the University of Colorado Graduate 

School of Banking.

 In April 2022, Jamie Esch was elected as Chairman and 

CEO of our Hereford Region. Previously, Jamie served as 

Senior Vice President of Private Banking and Commer-

cial Lending at Happy State Bank and Trust Company in 

Amarillo, Texas. A native of the Panhandle, Jamie received 

a degree in business administration in 1998 from West 

Texas A&M University, before beginning a 12-year engage-

ment with Bank of America in Dallas, Amarillo and Spring-

field, Missouri. 

Also  in  April  2022,  First  Financial  Bankshares,  Inc. 

announced the appointment of Rett Everett as Executive 

Vice President of Credit Administration, with oversight 

of the Regions around Fort Worth. He previously was 

employed at The National Bank of Texas in Fort Worth and 

Capital One Bank in Fort Worth and Dallas. He is a native 

of Stephenville, Texas, and received a bachelor’s degree 

in business administration in finance  from Tarleton State 

In January 2022, the Board of First Financial Bank Fort 

Worth Region elected Vianei Lopez Braun as Chair of the 

Board. Vianei has been an advocate for First Financial 

Bank since we financed her law practice in 1998, and 

she has served as our employment attorney for 25 years. 

She leads the labor and employment section for Decker 

Jones, P.C., a full-service law firm based in Fort Worth, and 

serves as the chief development officer for the firm. She 

is an honors graduate of Princeton University and earned 

her law degree from the University of Texas School of Law. 

She is very involved in the Hispanic community, having 

served on the boards of directors for numerous nonprofits. 

Also in January 2022, the Board of Directors of First Finan-

cial Bankshares, Inc. announced the promotion of Luke 

Longhofer to Executive Vice President, Chief Lending 

Officer, upon Gary Gragg’s retirement after 30 years. As 

Chief Credit Officer, Luke had worked in tandem with Gary 

for the past 11 years. Luke played an integral role in the 

credit oversight of bank acquisitions, oversaw the execu-

tion of the PPP and the Main Street Lending program and 

was instrumental in implementing our adoption of the 

CECL accounting standard. Before joining First Financial 

Bank in October 2010, Luke served as a Commissioned 

Bank Examiner for the Federal Deposit Insurance Corpo-

ration for more than seven years.  He holds a bachelor of 

finance degree from West Texas A&M University and was 

valedictorian of SMU’s Southwestern Graduate School of 

Banking’s 2011 class. 

In addition, at its January 2022 meeting, the Board of 

Directors of First Financial Bankshares, Inc. announced 

A Letter To Our Shareholders | Annual Report 2022 | 6

to its Board of Directors. Since 1991, Susie has focused 

her career on higher education philanthropy, most recently 

serving as Vice Chancellor for Development and Alumni 

Relations at Vanderbilt University for 11 years, before retiring 

in 2020.  Previously, she was Vice President of Development 

at Columbia University Medical Center for eight years, after 

holding the same position at Baylor College of Medicine in 

Houston the previous seven years. Susie’s appointment to 

the trust company’s Board marks a return to First Financial 

Bank, where she worked as Senior Vice President from 1983 

to 1991. She received a bachelor of business administration 

degree from the University of Oklahoma and is a Certified 

Financial Planner. 

In January 2023, First Financial Bank’s Board of Direc-

tors elected Mike Parker as Executive Vice President and 

Chief Compliance Officer. Mike brings more than 15  years 

of compliance experience to First Financial, including his 

most recent post as a director of compliance governance 

with USAA Federal Savings Bank. Mike has also held posi-

tions with Capital One and Ocwen Financial Corporation in 

compliance and audit director roles. He began his banking 

career in 2005 as an examiner with the Federal Reserve 

Bank of Richmond, where he specialized in compliance. He 

is a native of western New York and earned a bachelor of 

science degree in economics from Virginia Commonwealth 

University; he also holds a Certified Regulatory Compliance 

Manager  designation.

Also in January 2023, First Financial Bankshares, Inc. 

announced the election of Michelle S. Hickox as Execu-

tive Vice President and Chief Financial Officer to replace 

James R. Gordon. Michelle recently served as Chief Finan-

cial Officer of Independent Bank Group, Inc. (IBTX) and its 

subsidiary, Independent Bank, an $18 billion publicly traded 

bank holding company based in McKinney, Texas.  At IBTX, 

she led the company through its initial public offering in 2013 

and played a key role in 10 acquisitions during her tenure. 

University and a master’s degree in business administration 

Prior to joining IBTX, Michelle was an audit partner at RSM 

in general business from Texas Tech University. He holds 

US LLP in Dallas, serving financial institutions throughout 

a Credit Risk Certification from the Risk Management 

Texas. She is a certified public accountant and a graduate 

Association and a Graduate Certificate in Leadership from 

of Texas A&M University, where she currently serves as a 

Texas Tech’s Institute for Leadership Research.

trustee of the 12th Man Foundation.

Vianei Lopez Braun
First Financial Bankshares

Luke Longhofer, EVP
Chief Lending Officer

Kyle McVey, CPA, EVP
Chief Accounting Officer

Shelby Bruhn, Southlake
Chairman, President and CEO

Jamie Esch, Hereford
Chairman, President and CEO

Rett Everett, EVP
Credit Administration

Susie S. Stalcup
First Financial Trust

Mike Parker, EVP
Chief Compliance Officer

Michelle S. Hickox, EVP
Chief Financial Officer

A Letter To Our Shareholders | Annual Report 2022 | 7

FFIN BOARD OF DIRECTORS CHANGES 

and a master of business administration degree from 

Shining Stars. This program annually recognizes the dedi-

LOOKING AHEAD

Harvard Business School. He has successfully owned 

cated and professional First Financial bankers who have 

At the January 2022 Board of Directors meeting, Eli 

and managed several businesses, including Automated 

demonstrated consistent excellence in living our Customer 

Jones, Ph.D., was appointed to the Company’s Board 

Farm Systems, Alderman-Cave Feeds, Abilene Cattle 

Service First philosophy. 

of Directors. Eli also was appointed to the First Financial 

Feeders, Cape & Son, Bluebonnet Feeds, and Innovation 

Bank Board of Directors; in addition, he currently serves 

Event Management. In 2018, he received the Texas A&M 

on the Board of First Financial Bank’s Bryan/College 

University Outstanding Agribusiness Entrepreneur Award, 

Station Region. Eli is a nationally known academic, 

and in 2019 was awarded the Outstanding Alumnus 

speaker and author, and has worked with major publicly 

Award by the College of Agriculture and Life Sciences 

traded companies. He is Professor of Marketing and 

of Texas A&M. 

These exceptional bankers perform at the highest level, 

maintaining positive attitudes and a proactive approach 

to accomplishing our mission. Year after year, a large 

percentage of this honored group are women and minori-

ties. Of the 20 professional bankers achieving this award 

in 2022, 18 were women and eight were minorities, which 

demonstrates that our diversity efforts bring the highest-

quality people to our company. We recognize and celebrate 

them for what they do to make this company great.

Dr. Eli Jones
First Financial Bankshares

Murray Edwards 
First Financial Bankshares

28% | 72%

the Lowry and Peggy Mays Eminent Scholar at Texas 

A&M University and teaches courses in strategic and 

advanced professional selling, sales leadership and 

marketing strategy. He recently served for six years 

as Dean of Texas A&M’s prestigious Mays Business 

School, one of the nation’s top 20 business programs, 

preceded by three years as Dean of the Sam M. Walton 

College of Business at the University of Arkansas. He 

also served as Dean of the E. J. Ourso College of Busi-

ness  at Louisiana State University and was founding 

executive director of the Sales Excellence Institute at 

the University of Houston.  

Among his other professional activities, Eli is currently on 

DIVERSITY AND INCLUSION

the boards of Invesco Funds, Insperity and the American 

Marketing Association (AMA). From 2012 to 2015, he 

served on the Board of Directors for Arvest Bank. He 

is a Bryan/College Station native and holds a bach-

elor’s degree in journalism and both a master’s and a 

doctorate degree in business administration from Texas 

A&M University. We are delighted to have a person of 

Eli’s caliber, experience and education on our Board. 

In April 2022, the Board of Directors of First Financial 

Bankshares, Inc., announced the appointment of Murray 

H. Edwards as Lead Independent Director following the 

retirement of Tucker S. Bridwell. Murray has served as a 

director of the Company since 2006. He serves as Chair 

of the Nominating/Corporate Governance Committee 

and as a member of the Risk and Executive Committees. 

He is also a director of the Bank, serving as Chairman 

of the Directors’ Loan Committee, and as an advisory 

director of the Bank’s Abilene and Fort Worth Regions. 

In addition, he is the Principal of The Edwards Group, a 

privately owned investment company. Murray received 

an undergraduate degree from Texas A&M University 

First Financial Bankshares, Inc. embraces and promotes a 
culture of diversity and inclusion. We seek to attract, recruit 
and retain employees who bring to our company diverse 
backgrounds, orientations, beliefs, cultures and interests. 
We believe that having a diverse team strengthens our 
company by bringing together people with different ideas, 
skills and experiences, and by enabling all our customers, 
regardless of their race and other characteristics, to feel at 
home when they visit one of our locations. We are pleased 
that through our diversity programs, we have been able 
to add our first female executive team member as well 
as elect our first African American director to the First 
Financial Bankshares Board. We also continue to refresh 
and diversify our regional and subsidiary boards, which 
have 32 women and minorities as members. These boards 
are made up of the movers and shakers of each of the 
communities we serve. We appreciate the participation of 
the fine men and women who serve on our boards; their 
expertise, experiences and guidance help us to better 
serve our communities. 

We highlight the importance of diversity and inclusion 
to our company on page 19, where we present our 2022

Having achieved the largest growth in the Company’s history 

over the past three years—and with it, vigorous momentum—  

we are now focusing on maintaining the trajectory and 

velocity of that momentum to overcome the fast, robust 

increases in interest rates that we have been seeing and 

the slowing of the national economy. Luckily, the Texas 

economy continues to be strong, and there is a lack of 

housing in most of our markets across the state.   With our 

assets having surpassed the $10 billion mark back in 2020, 

I am eager to see what our dedicated people will achieve 

as we move through 2023. I could not be more pleased with 

the people who have taken on new positions across our 

company over the past three years and who have accepted 

more responsibilities to support our growth.

Our priorities are to achieve organic growth in loans, deposits 

and trust accounts; improve our noninterest income; and 

control our expenses. With the economy slowing and with 

banks trying to adjust to rapid rises in interest rates and 

losses in their bond portfolios (which will take time to roll 

off), we do not see many banks choosing to sell at this time. 

That is why organic growth continues to be so important. 

And there are always benefits to be had from improving 

our operations and becoming more efficient. We are in the 

process of implementing new systems for accounts, lending 

and trust services. Each of these will bring us state-of-the-

art technology and will enhance our efficiency. 

Our accomplishments and strong performance over these 

past three years, especially our ability to get over the $63.3 

million hurdle we faced in 2022, have been amazing. These 

things do not just happen on their own but rather come from 

the dedication and hard work of the very professional team 

of Board members, officers and employees with whom I 

have the honor of working. They continue to go well beyond 

the call of duty in providing our customers and communi-

ties with exceptional service, and I thank each one of them. 

Thank you also to our shareholders, who are so loyal and 

supportive of our company. We never forget that we work 

to put You First!

EMPLOYEE 
DIVERSITY
FEMALE 72%
MALE 28%

MINORITIES
(RACIAL, VETERANS AND DISABLED)
42.50% MINORITY

EMPLOYEES
1,501

F. Scott Dueser 
Chairman, President and CEO

A Letter To Our Shareholders | Annual Report 2022 | 8

A Letter To Our Shareholders  | Annual Report 2022 | 9

2022 WALTER JOHNSON AWARD

COMMUNITY BANKING

providing support for those seeking the American Dream of 
home ownership. To better serve our diverse community, 
we are fortunate to have a great Spanish-speaking team, 
which includes Craig Zemarkowitz, Nancy Delgado, San-
dra Martinez, Trino Cisneros, and Juan Ojeda Guillen, who 
combined made 39 ITIN and Affordable Home Loans last 
year in those markets, with many more in the pipeline. We 
value their ability to build relationships in these markets, 
which mirrors the philosophy across all of our footprints 
to be the Company for every neighborhood.  Additionally, 
the Fort Worth Region hosted Women Unplugged 2022, 
an event to unite women in the community for discussions 
around topics affecting them, including mental health and 
self-care. They also welcomed Opal Lee, a Fort Worth 
resident and Nobel Prize nominee, for her successful ef-
forts to make Juneteenth a federal holiday. The event was 
a huge success, and we look forward to expanding into 
other regions in the future.

We are very proud of Marcus and what he has accomplished 
as a great leader in our company, and we look forward to 
watching his continued success. When we think of Walter 
Johnson and COMMUNITY, we think of Marcus Morris.

The  Walter  Johnson 
Award is the Company’s 
highest honor bestowed 
upon a person who has 
contributed greatly and 
advanced our company 
to new heights for cus-
tomers, shareholders, and 
employees, just as Walter 
Johnson did.  The Award 
has been given only ten 
times in the last 17 years 
and is presented for the eleventh time to Marcus Morris, 
President, and Chief Executive Officer of our Fort Worth 
Region. In 2010, he started his career at First Financial as 
a Credit Analyst in Abilene and rose through our ranks to 
become a very successful commercial lender in Keller. 
When we needed a president for our Fort Worth Region in 
2019, we promoted Marcus to the position. Marcus had 
his work cut out for him since we had a false start with the 
Fort Worth Region. The Region was not fully staffed, we 
could not offer our total array of products, and Marcus 
inherited numerous large problem loans. It did not take 
him long to hire a very qualified staff and offer a full array of 
products and services, as we do in the rest of our markets. 
Since that time, he has grown loans from $136 million to 
$398 million and deposits from $77 million to $155 million. 
When he took over the Region, the net income was in the 
red, but this past year the Region made over $5 million, 
moving Fort Worth from the lowest-performing region, on 
the Murphy Report, to the number-one Region, because 
of the region’s consistent improvements and growth in the 
19 Murphy Report categories. Marcus and his team have 
been leaders in bringing new business to our company, 
which includes some of Fort Worth’s top businessmen and 
women, and he continues to build the Company with solid 
bankable business.  

We are most impressed with the relationships that he has 
built with the developers, builders, and realtors in low-
income, high-minority areas. Marcus has worked relent-
lessly with his team to engage these groups through phone 
calls, in-person visits, and realtor events and seminars, 
among others, to reinforce the Company’s commitment to 

Multifamily  housing  has  always  been  a  key  part  of 
their construction careers. “We believe people who 
work  hard,  people  of  all  backgrounds,  deserve  ac-
cess to a high quality of living,” Michael said. “Our 
approach  to  multifamily  communities  is  the  same 
with  each  project,  regardless  of  where  we  build 
them. The blue-collar worker who works hard every 
day  providing  for  his  or  her  family  should  have  ac-
cess  to  the  same  standard  of  living  as  those  who 
reside in our buildings in more affluent areas.”

“Every project we construct on the commercial side, 
there’s an opportunity to have small businesses par-
ticipate  in  those  projects,”  Tony  added.  “It’s  impor-
tant to ensure owners of all sizes of business have 
the opportunity to be successful in an environment 
conducive to meeting their goals.”

Michael and Tony make it a point to recognize First 
Financial and its role in their business. “Our first deal 
was eight units, now we’re building 300 units,” Tony 
said.  “We  wouldn’t  be  here  without  First  Financial 
Bank.  They  deliver  with  a  personal  touch  and  un-
matched accessibility.”

“We’ve really enjoyed working with First Financial and 
all  the  people  associated  with  it,”  added  Michael, 
who also sits on the Kingwood Region’s board and 
the  First  Financial  Bank  loan  committee.  “The  ac-
cessibility, relationship with Shelley for more than 20 
years  and  the  bank’s  commitment  to  our  business, 
it’s really based on those reasons we’ve stayed with 
the bank all this time.”

The Gonzalez Group 
Michael Gonzalez, Co-Founder, President, First Financial 
Bank Kingwood Board, Kingwood Loan Committee 
Tony Gonzalez, Co-Founder, Vice President

The first sentence on the front page of The Gonzalez 
Group  website  reads,  “Building  to  last.”  While  it 
refers  to  the  countless  projects  the  company  has 
constructed over the last 24 years, after listening to 
brothers  Michael  and  Tony  Gonzalez,  it  could  also 
represent  lasting  relationships  that  helped  them 
grow their business.

“We’ve  known  Shelley  Dacus  (Kingwood  Region 
President) for more than 20 years,” Tony said. “We 
have a longstanding relationship and have watched 
her grow through different levels of banking, which 
has  been  very  impressive,  and  we’ve  been  able  to 
share that ride with her and our business.”

The  Gonzalez  Group  was  formed  in  1999,  estab-
lished  by  the  brothers,  a  third  generation  of  the 
Gonzalez family whose careers were rooted in con-
struction. Their successes stem from a strong work 
ethic and role models in their father and grandfather. 
Younger  brother  Damon  was  also  integral  to  the 
company’s founding. The business was built around 
five  key  values  –  safety,  quality,  accessibility,  tech-
nology, and professionalism. 

The  company’s  projects  are  varied  in  scope  and 
area,  including  work  at  Houston  Hobby  and  Bush 
Intercontinental  airports,  city  and  county  projects, 
professional business buildings, recreation and mul-
tifamily housing. 

2022 Walter Johnson Award | Annual Report 2022 | 10

Community Banking | Annual Report 2022 | 11

Prodigy Learning Center 
Ingrid and CJ Woods, Owners 

Texas Connect Realty
Josue Cardenas, Partner, Jose Cruz, Partner
Jose Juarez,  Partner 

“We welcome and accept families from all socioeconomic 
backgrounds,” Ingrid said. “We utilize funding from the 
state that allows children from CPS to attend, which you 
don’t get in a lot of daycares, because you can lose funding. 

“The other big thing is we feel like we’re providing a diverse 
childcare center, not only from the staff, but with the children. 
That’s important to us.”

Every day, the decision to open a daycare is validated by 
the responses she hears from the families.

“We enjoy the little things like someone saying ‘thank you for 
providing us with a great place for my child to attend,’” Ingrid 
said. “The comments and geneorsity from the different 
families is gratifying and reaffirming.”

She also is proud of the employment opportunities the 
business has created for staff.

“We are fortunate to have a great staff of 65 full-time teachers 
and 12 full-time supervisors and directors,” Ingrid said. 
“We’re definitely providing employment opportunities for 
the community and are very proud to do so.”

Around 2016, Ingrid Woods tapped the brakes for a slower 
pace of life. She’d spent her career in the fast-paced 
world of intercollegiate athletics and decided it was time 
to explore something else…a different purpose, maybe. 

Her decision to begin working for the Centers for Children 
and Families, a division of the Texas Department of Family 
and Protective Services in College Station, led to an idea. 
She and her husband, CJ, had always wanted to own a 
small business and her work with families who adopt 
sparked the idea of opening the Prodigy Learning Center.

“We knew daycares provided a much-needed service 
for the community,” Ingrid said. “We wanted to provide 
a service for families in south College Station and fill a 
need, while creating an environment welcoming to all 
types of families.”

Starting a new business requires resources and Ingrid 
knew who to contact. During her time working at Texas 
A&M, she’d developed a friendship with A&M supporter, 
Nora Thompson, now the First Financial Bryan/College 
Station Region President. 

“I’d already had some interaction with Nora at the time 
from my previous role,” Ingrid said. “I felt like she could 
at least guide my husband and me in the right direction. 
We pitched our business idea and she took it from there 
and helped get it started from the ground up. Nora and 
Melanie Motley were pretty much the ones cheering us 
on in the background, presenting us to the Board and 
selling our concept. We are just grateful that we were 
able to move forward with it. And, they are still there to 
answer any questions that we have. They are very helpful.” 

Ingrid and CJ started with one building, then expanded 
to three and, currently, are in the process of locations 
number four and five, where Ingrid says they will stop. 
Her business approach is one that ensures access for 
anyone needing daycare services. 

doors  for  us.  When  First  Financial  started  the  ITIN  pro-

gram, we met. We needed a fresh bank to come in and 

deliver products to our community. There aren’t a lot of 

banks  doing  these  types  of  loans  and  providing  invalu-

able education to business owners.

“We  send  our  clients  there  to  get  financing,”  Cardenas 

added. “They have helped me purchase rental properties 

and land to develop for new homes, all in the inner city. 

We are truly grateful for the opportunities they are not only 

providing us, but, more importantly, providing our clients.” 

Equipped  with  the  support  and  resources  of  his  new 

banking relationships, Cardenas’ approach to community 

When listening to Josue Cardenas share his business philos-

ophy, a piece of the old proverb, “Teach a man to fish, and 

you feed him for a lifetime,” comes to mind. He and his 

partners, Jose Cruz and Jose Juarez, are firmly cemented 

advocacy is further strengthened. 

“With long-term investing comes a big reward and we’re 

teaching our community that’s the way to invest. First Fi-

nancial Bank is helping us create an even bigger impact, 

both in business and personally, in our communities.”

in a “community first” philosophy. 

“We’re big advocates in the community,” Cardenas said. 

“We were each raised in the inner city and we love seeing 

our city develop and grow in positive ways. We host a lot 

of first-time homebuyer and business seminars to help our 

communities ensure they have the information they need to 

successful. I would say education of the community is our 

primary focus and with that comes business.” 

Cardenas has devoted 20 years to the communities he 

serves through his business and relishes the immediate and 

long-term impacts his company has on the many families 

and individuals he’s advised during that time. 

“You don’t understand the impact you have until you’ve 

been in this business for a while,” Cardenas said. “When 

appreciation kicks in after someone bought a house for 

$50,000 and now it’s worth $300,000, it’s life-changing for 

them. We see it every day. It’s a humbling experience to be 

involved in the biggest transactions they will ever make.”

Just as Texas Connect Realty has made indelible impacts on 

the families it’s served, the business’ relationship with First 

Financial Bank has been transformative for the company, 

particularly with the Bank’s Individual Tax Identification 

Number (ITIN) program, launched in 2021. 

“We’ve  been  with  First  Financial  for  a  little  over  a  year, 

“Cardenas  said.  “Meeting  Marcus  Morris  (Fort  Worth  Re-

gion president) and his team was a big blessing. Marcus, 

and Craig Zemarkowitz (Consumer Lender), opened 

Community Banking | Annual Report 2022 | 12

Community Banking  | Annual Report 2022 | 13

First Financial Bank could help and how the relationship 
would be mutually beneficial.

“We have 15-20 loans and a line of credit I can use to renovate 
homes,” Gonzales added. “I have a great relationship with 
Chris and, when I need something, I let him know.”

Richard added he’s had an overall great experience with 
First Financial Bank and “I’m very happy where I am with 
First Financial. I’m very confident that moving forward as 
my business grows, they will be there.”

In many ways, Gonzales’ relationship with First Financial 
is reflected in the care and pride he expresses through his 
work in delivering a comfortable environment for his clients.

“I’m very aware of the type of properties often found in low-
income areas, but that’s not me. I take pride in what I do. My 
goal is to provide a setting that exceeds the expectations a 
client has for their family.”

Yangtze International Incorporated
Louie Lu, Owner

Lovely Home Solutions
Richard Gonzales, Owner

officer who put the package together to finance my Baylor 
Medical office building.

“In business, it’s all about relationships, and we’ve built a 
good, close relationship with First Financial Bank through 
Justin Hooper,” Lu said. “Justin is someone I trust. He’s 
very good with the details, very hands on, and takes care 
of his customers.”

Some might say Lu has been in the right places at the right 
times, but he sees it more as divine intervention.

“I’m a Christian and man of faith,” Lu said. “I believe God has 
guided my every step of the way. America is the greatest 
country in the world. I’ve been in this country for 38 years 
and I remind myself that I should never take my freedom 
for granted. Texas is a great state to live and do business.”

One of those steps for which he’s grateful is his becoming 
a U.S. citizen in 1998 and marrying his wife, Meifeng, in the 
same year.

“I have met many decent and good people who helped me 
along in my journey in this land of the free and home of the 
brave. I am living the American Dream.”

Even though $40 and a dream doesn’t sound like much, for 
Louie Lu in 1985, it was an integral piece of the foundation 
upon which his future would rest.

Lu received a scholarship toward a master’s degree in 
physics at South Dakota School of Mines and Technology 
38 years ago. When he landed on U.S. soil, it was the first 
time he’d left his homeland of China.

“We didn’t have a lot in China,” Lu said. “My parents earned 
less  than  $2  per  day  in  government  jobs.  They  were 
wonderful parents, hardworking, decent, good people. We 
were very close. I never felt poor.”

Shortly after graduation, Lu moved to Fort Worth in search of 
opportunity. That’s where an encounter with a local Baptist 
pastor changed his life and set in motion the beginnings of a 
successful import business, driven by a deep faith in Jesus 
Christ for more than 30 years.

“The importing business gives me the opportunity to spread 
the good news of the gospel and hopefully be a blessing 
to others,” Lu said. “It’s given me a link back to my home in 
China and the people I grew up with. In many ways, I was 
able to impact them and share hope and good news.”

“Lu’s company, Yangtze International Incorporated, was 
founded in 1992 and specializes in importing custom-made 
products from China. He also opened a real estate devel-
opment business in 2008, a business that builds medical 
office buildings.

His banking relationship with First Financial Bank started 15 
years ago. Lu reached out to First Financial when the Bank 
opened a location near his home.

“I stopped by and visited when I was looking to begin a 
real estate business on the side,” Lu said. “Justin Hooper 
(Weatherford Region President today) was branch manager 
at the time. He has been my banker for 15 years. He was the 

Richard Gonzales believes in community and giving back. 
When he began his career in real estate, he leaned on the 
familiarity of the neighborhood and areas in which he was 
raised as a backdrop for his business.

“Most of my rental properties are in minority and lower-
income areas,” Gonzales said. “I grew up in the Fort Worth 
area. When I got into real estate, I wanted to buy rental 
properties in those areas, because that’s where I grew up. 
I’m very comfortable with the area and demographics.”

His experiences growing up in these neighborhoods has 
served as the impetus for his business decisions. “In a way, 
I see this as taking care of my community,” Gonzales said. 
“I buy properties at good prices and turn them into homes 
families can be proud of. Obviously, they need some reno-
vating, and I take great pride in that process.”

His approach to renovating and preparing homes for families 
is simple. “My philosophy is my family would have to be 
able to live in these properties. I take pride in what I do, the 
quality of workmanship, because I understand that a family 
will be living there. Sometimes, a single mom; sometimes, 
full families. I want them to be proud of where they live.

“I tell my tenants, ‘this is your home. Make it your home. Hang 
photos on the wall and decorate the outside. My goal is for 
you to be here. My goal is not for you to be in a hurry to go.’ 
I enjoy bringing that to these neighborhoods.”

During his career, Gonzales worked with various banks 
and, while they provided the resources he needed, he never 
found one that delivered the attention, interest, and overall 
customer service that his business deserved.

“I’ve had different banks over the years, but the process of 
getting things done with Chris has been the easiest I’ve ever 
experienced,” Gonzales said, referring to Chris Schjetnan, 
Lender in Cleburne. “A good friend recommended Chris 
about five years ago and we just hit it off. He told me how 

Community Banking | Annual Report 2022 | 14

Community Banking  | Annual Report 2022 | 15

Vianei Lopez Braun
Labor and Employment Shareholder, Decker Jones, P.C.
First Financial Bankshares Board of Directors
First Financial Bank Fort Worth Region Board Chair

City of Abilene &
Abilene Christian University
Anthony Williams, Mayor/Chief Diversity Officer

Braun was asked to serve on the First Financial Banshares, 
Inc. Board of Directors.

“I was very surprised when Tucker Bridwell called inquiring 
if I would be willing to serve on the holding company board, 
which is a huge honor,” Braun said. “I am truly honored to 
serve in this capacity and also as board chair in the Fort 
Worth Region.

“I have known First Financial and their customer-first culture 
for more than 25 years and I did feel I could give back,” added 
Braun, who also has served as First Financial’s employment 
attorney since 1997. “As an abundantly satisfied customer, 
I know that First Financial has in its DNA not just putting the 
customer first, but really investing in the customer’s long-
term success and going above and beyond when necessary. 
I’m blessed to have the opportunity to help preserve that 
culture as First Financial grows and evolves.”

service, Williams has held different roles at Abilene Christian 
University, where he’s been employed over the last 27 years, 
including his current position as Chief Diversity Officer, a role 
he notes as “probably one of the more challenging roles I’ve 
had in my tenure at ACU, but I would say the most rewarding.”

He also is a small business owner, which extended his long-
time relationship with First Financial Bank, when he opened 
his business in 2015.

“I am just so thankful for the opportunities the Bank’s support 
has provided me as a business owner,” Williams said. “We’ve 
enjoyed some success and our partnership created the oppor-
tunity for the business to thrive. Evan Harris has just been 
outstanding, not only providing assistance, but expertise.

“The banking industry is very important,” Williams added. “It 
provides that gateway to what we call the American Dream 
and I’m so appreciative of First Financial and their contribu-
tions in our community, because I’ve seen in my homelife and 
others how their partnership provides an opportunity for one’s 
aspirational goals to be realized.”

Williams’ current endeavor is the Heritage Project, part of the 
Abilene Neighborhood Empowerment Zone, in one of Abilene’s 
lower-income areas. The project involves the revitalization of 
a former school building that will be remodeled into 29 units 
of senior housing. “This project is a game changer. This is the 
largest investment in this area and will be a shot in the arm for 
this lower-income community. That is why I asked First Financial 
to become involved, and they did with a $5.5 million investment.” 

Over the last 50 years, in every aspect of Williams’ life, from 
tragedy to triumph, mentorship to public office, and receiving 
to giving back, community is centric. The City of Abilene, its 
citizens and all those he’s directly impacted will be the benefi-
ciaries of his selfless work for generations to come.

“Sometimes in tragedy, we find our life’s purpose.” 
– Robert Brault

Anthony Williams was four-years-old when his father was 
murdered 50 years ago. Quite an impactful moment in the life 
of a young boy. Through the compassion and guidance of a 
caring community, Williams found inspiration in those helping 
his family move forward.

“There were so many people who provided mentorship for my 
mother and family, people who loved and supported us, spiritu-
ally, mentally, financially in all facets of our lives,” Williams said. 
“They invested themselves in us.”

These acts of kindness would mold the future of someone who 
has dedicated himself to the Abilene community over the last 
50 years as a volunteer, business owner and public official.

Williams has spent years volunteering in the Abilene commu-
nity, giving selflessly of his time and resources to countless 
nonprofit and municipal boards. The pinnacle, however, of his 
community engagement came in 2017, when he was elected 
Mayor of Abilene, a role he continues today. One might think 
the election of a community’s first black mayor would take 
center stage, but Williams reflects otherwise.

“My election had significant historical implications for the City, 
but during my very first race for mayor, during the election, my 
ethnicity was never a major point of discussion,” said Williams, 
who is not seeking re-election this year following two terms in 
office. “That’s pretty significant and says a lot about the Abilene 
community. We were able to focus on the important issues, 
including water, roads, and job creation through business 

growth. I’m very proud of my tenure.”In addition to his public 

Relationships in business are essential to success. When 
Vianei Lopez Braun was ready to open her own law practice 
in 1997, she leaned on long-time friend Marelyn Shedd, a 
Lender at First Financial Bank at the time and, today, Abilene 
Region President.

“I was 28 years old and didn’t know what a bank could or 
couldn’t do for someone,” Braun recalled. “Marelyn was so 
encouraging and reassuring, and First Financial did more 
for me than I ever could have imagined.”

The team at First Financial, under Shedd’s guidance, set 
up Braun’s commercial accounts and a line of credit. Office 
space also being a need, the Bank built out a suite in First 
Financial’s downtown Abilene location, where Braun felt 
she “became part of the First Financial family.”

Within the first year, Braun began hiring employees and 
needed additional support for a growing business. First 
Financial Trust worked with her on a retirement plan and 
set up a 401K program. When she held her grand opening, 
Braun was surprised at the turnout of bank employees.

“I was finally ready to introduce myself to the community,” 
Braun said. “It was amazing how many First Financial people 
came to my grand opening, including Scott Dueser, the CEO, 
who took time to come up and congratulate me.

“First Financial was truly invested in my long-term success,” 
Braun added. “That’s part of the reason I’m so loyal to them, 
because they’ve been loyal to me.”

The opportunity to expand on her loyalty came in 2019, when 

Community Banking | Annual Report 2022 | 16

Community Banking  | Annual Report 2022 | 17

Reservoir Data Systems
Rebekah Shipman, CEO, First Financial Bank Kingwood Board 
Kingwood Loan Committee

THE 2022 SHINING STARS

The result of that whim turned into Reservoir Data Systems, 
which provides oil and gas companies with data to make 
better business decisions.

“For folks not in oil and gas, I liken what we do to a doctors 
visit,” Shipman said. “If you went to the doctor and he said 
you would need brain surgery tomorrow, you would hope 
that doctor ran some tests first. So, that’s what we do for 
the Exxons and Chevrons. Before they put a lot of resources 
into drilling or completing a well, we provide them data to 
help facilitate the most efficient and environmentally friendly 
decisions.”

When Shipman shares the path from the Company’s humble 
beginnings to where it is today, she’s proud of the fact that her 
small business is making a tremendous impact on a massive 
industry. She’s also quick to point out that small businesses 
can’t compete without a regional banking relationship.

“Small to medium-size businesses are the backbone of the 
American economy; I believe that 100 percent,” Shipman said. 
“We need local and regional banks in order to survive. That’s 
why I’m a firm supporter of banks like First Financial Bank. 
First Financial cares about the relationship and understands 
the importance of small businesses. We’re not a number. If 
I tried going with a large bank, I don’t know that they would 
really understand my business. It’s a partnership.

“There are times I’ve called Jeff, and Shelley Dacus (Kingwood 
Region President), or other people at the Bank to ask advice. 
That’s a true partnership and I know I make better business 
decisions because I have access to bankers who work with 
many small businesses and are able to provide different 
perspectives. That makes my business and the bank stronger.”

The FFIN Shining Star Program recognizes dedicated and professional bankers who demonstrate consistent excellence 
in fulfilling our Customer Service First Philosophy. These exceptional bankers perform at the highest level, maintaining 
positive attitudes and a proactive approach to accomplishing our mission. The First Financial Shining Stars represent our 
company well, honoring our long-standing reputation by acting with unmatched professionalism, a relentless work ethic 
and an ongoing desire to build, improve, and refine relationships with both customers and fellow employees. We are so 
proud of our 2022 Shining Stars.

Brenda Trinidad 
Abilene Region

Vivian Vinson
Bankshares

Melanie Motley
Bryan/College Station Region

Jaime R. Rodriguez
Cleburne Region

Lauren Schulze
Conroe Region

Meagan Mathis
Eastland Region

Traci Messner
Fort Worth Region

Juanita Villalobos
Hereford Region

Becky Porter
Kingwood Region

Arlette Saucedo
Southeast Texas Region

Savanna Newby
Stephenville Region

Stella Clark
Sweetwater Region

Angela Batton
Weatherford Region

Tricia Patlan
Mortgage Division

Shavelle Jordan
Shared Services

Hannah Rimer
Shared Services

Thekla Clemons
First Financial Trust

Steven Brown
First Technology Services

“Success starts in the proverbial garage” is a line often used 
to describe successful businesses with meager resources 
and beginnings on the ground floor. For Rebekah Shipman, 
that was her reality.

“Our company literally started in our garage,” said Shipman, 
who, along with her father, founded Reservoir Data Systems 
(RDS) in 2004. “Our kitchen table was our conference table. 
People continually came in and out of the house. So, we finally 
bought some office space, which is how our relationship with 
the First Financial Bank location in El Campo started.”

Through some duck hunting friends of Shipman’s brother, Jeff 
Fuechec (current Branch President in El Campo) was recom-
mended as someone whom they should contact to move the 
business forward. With an initial line of credit in hand, they 
purchased a foreclosed home “out in the middle of nowhere 
in Needville” and turned it into their first office.

“Jeff came out and gave us our first line of credit and gave us a 
shot; he believed in what we were doing,” Shipman said. “We 
wouldn’t have been in business without him. And, he stuck 
with us through a very difficult time early on.

“When Hurricane Katrina hit in 2005, one of our biggest clients 
had their New Orleans headquarters shut down for a month. 
They were unable to operate and pay during that time, which 
tremendously impacted our business. But Jeff understood 
our situation and helped us through it. Again, we wouldn’t be 
here today without him.”

Shipman describes herself and her father as “accidental 
entrepreneurs” starting a business together more as a way 
to “make ends meet.”

“My father had an idea of ‘hey, let’s try this,’” Shipman recalled. 
“We had about $10,000 worth of capital. I was a sophomore 
petroleum engineering student at Texas A&M at the time. For 
whatever reason, we made it work. I continued working while 
finishing my degree.”

Community Banking | Annual Report 2022 | 18

2022 Shining Stars | Annual Report 2022 | 19

FIRST FINANCIAL BANKSHARES FOOTPRINT

FIRST FINANCIAL BANK LOCATIONS

Amarillo

Hereford

Abilene

Dallas

Fort Worth

Odessa

San Angelo

Waco

Bryan /
College
Station

Austin

Huntsville

Conroe

San Antonio

Abilene ........... 325.627.7200

Eastland ......... 254.629.6100

Newton  .........  409.379.2200

Acton .............. 817.573.6900

El Campo  ...... 979.543.6441

Odessa    ........  432.367.8900 

*Addison ............ 972.385.8239

Fort Worth  ..... 817.410.4979 

Orange ........... 409.883.3563

Albany .............. 325.627.7905

Franklin  ......... 979.571.8900

Palacios ......... 361.972.2585

Aledo .............. 817.341.5200

Glen Rose  ........ 254.897.4808

Port Arthur ..... 409.726.8000

Alvarado ......... 817.774.5100

Granbury ........ 817.573.6900

Ranger ............ 254.629.6188

*Austin ............ 512.422.1782

Grapevine ...... 817.722.8980

Rising Star ..... 254.629.6703

Beaumont ...... 409.600.6456

Hereford ......... 806.363.8200

Roby ............... 325.776.2261

Boyd ............... 940.683.8760

Huntsville ...... 936.295.2224

San Angelo  .... 325.659.5900

Bridgeport  ..... 940.683.8700

Katy-Fulshear  .. 281.346.0221

Southlake ...... 817.410.2915

Brock  .............  817.596.0307 

Keller ............. 817.329.8625

Spring ............. 346.328.6910

Bryan  ............  979.260.2100

Kingwood ...... 281.318.4600

Stephenville ... 254.965.5036

Burleson  ........ 817.774.5175

Lumberton ...... 409.751.7122

Sweetwater ... 325.235.6600

Cisco .............. 254.629.6111

Magnolia ....... 936.273.4700

Tomball .......... 281.516.7835

Cleburne ........ 817.774.5100

Mauriceville ... 409.745.4433

Trent .............. 325.862.6121

Clyde .............. 325.627.7910

Merkel ........... 325.235.6660

Trophy Club .... 817.329.8615

College Station... 979.260.2100

Midlothian ..... 972.723.7100

Vidor ............... 409.769.5413

Conroe ............ 936.760.1888

Mineral Wells .. 940.327.5400

Waxahachie ... 972.723.7150

Cut and Shoot .... 936.788.2121

Montgomery .. 936.597.5997

Weatherford ... 817.598.2600

Decatur .......... 940.683.8780

Moran ............ 325.627.7953

Willis  ............. 936.890.3500

*Mortgage Loan Office

New Waverly  .. 936.295.2224 

Willow Park  ... 817.598.2780

FIRST FINANCIAL TR UST LOCATIONS

Abilene
400 Pine Street, Suite 300
325.627.7100

Beaumont
3515 Dowlen Road
409.600.6460

Bryan/College Station
2445 Harvey Mitchell Pkwy. S.
979.260.2134

Fort Worth
1000 Forest Park Blvd., Suite 200
682.703.6404

Kingwood
24080 Hwy 59 North, Suite 200
281.318.4625

Odessa
3555 Billy Hext Road
432.367.8912

San Angelo
222 S. Koenigheim Street
325.659.5987

San Antonio
9601 McAllister Freeway, Suite 1204
210.864.4774

Stephenville
2201 W. South Loop
254.918.6262

Sweetwater
201 Elm Street
325.235.6644

First Financial Bankshares Footprint | Annual Report 2022 | 20

First Financial Bank Locations | Annual Report 2022 | 21

FINANCIAL HIGHLIGHTS

SELECTED FINANCIAL DATA

IN THOUSANDS (except for share data)

IN THOUSANDS (except for share data)

IN THOUSANDS (except for share data)

FOR THE YEAR

Net Income

    2022  

    2021   

% INCREASE

AT YEAR-END

2022

2021

% INCREASE

$234,475

$227,562

3.04%

Assets

$12,974,066

$13,102,461

(0.98%)

Diluted Earnings (PER SHARE)

$1.64

$1.59

3.15%

Securities

$5,474,359

$6,573,179

(16.72%)

Dividends Declared

$94,205

$82,615

14.03%

Dividends (PER SHARE)

$0.66

$0.58

13.79%

KEY RATIOS

Return On Avg. Assets

Return On Avg. Equity

Year-End Equity/Assets

Efficiency

1.76%

16.72%

9.76%

43.30%

1.89%

13.31%

13.43%

45.84%

Loans, HFI

Deposits

$6,441,868

$5,388,972

19.54%

$11,005,507

$10,566,488

4.15%

Shareholders’ Equity

$1,265,737

$1,759,224

(28.05%)

Book Value Per Share

$8.87

$12.34

(28.12%)

Trust Assets (Book Value)

$6,927,335

$5,880,293

17.81%

Trust Assets (Market Value) 

$8,754,948

$8,699,025

0.64%

NET INCOME (in thousands)

AVERAGES - FOR THE YEAR

2018

$150,638

2019

$164,812

2020

$202,034

2021

$227,562

2022

$234,475

Assets

Securities

Loans

Deposits

$13,286,671

$12,042,255

10.33%

$6,318,806

$5,402,144

$5,923,594

$5,341,332

16.97%

10.90%

$11,019,523

$9,673,934

13.91%

Shareholders’ Equity

$1,402,104

$1,709,432

(17.98%)

RETURN ON AVERAGE EQUITY

EFFICIENCY RATIO

2018

15.37%

2019

14.37%

2020

12.93%

2021

13.31%

2022

16.72%

2018

49.72%

2019

48.61%

2020

45.49%

2021

45.84%

2022

43.30%

YEAR-END

TOTAL ASSETS

SHAREHOLDERS’ 
EQUITY

NET INCOME

DILUTED 
EARNINGS
(PER SHARE)

CASH 
DIVIDENDS
(PER SHARE)

2013

2014

2015

2016

2017

2018

2019

2020

2021

2022

$5,222,208

$587,647

$78,868

 $0.62

$5,848,202

$681,537

$89,559

 $0.70

$6,665,070

$804,986

$100,381

 $0.78

$6,809,931

$837,885

$104,774

 $0.80

$7,254,715

$922,768

$120,371

 $0.91

$7,731,854

$1,053,295

$150,638

 $1.11

$8,262,227

$1,227,197

$164,812

 $1.21

$10,904,500

$1,678,190

$202,034

 $1.42

$13,102,461

$1,759,224

$227,562

 $1.59

$12,974,066

$1,265,737

$234,475

 $1.64

$0.26

$0.28

$0.31

$0.35

$0.38

$0.41

$0.47

$0.51

$0.58

$0.66

Ten-Year 
Compound
Growth Rate

9.53%

     7.97%

  11.51%

10.22%

9.76%

Adjusted for stock dividends and splits

STOCK 
DIVIDENDS 
AND SPLITS

–

2/1 split

–

–

–

–

2/1 split

–

–

–

–

YEAR-END  
BOOK VALUE
(PER SHARE)

YEAR-END 
MARKET VALUE
(PER SHARE)

$4.59

$5.32

$6.10

$6.34

$6.97

$7.77

$9.03

 $16.53

 $14.94

 $15.09

 $22.60

 $22.53

 $28.85

 $35.10

$11.80

 $36.17

$12.34

 $50.84

$8.87

 $34.40

6.81%

7.60%

2022 COMMON STOCK MARKET VALUE AND DIVIDEND DATA

NET INTEREST MARGIN

QUARTER

HIGH

LOW

CLOSE

DIVIDENDS

Fourth

Third

$46.08

$32.53

$34.40

$0.17

$47.26

$38.72

$41.83

$0.17

Second

$45.02

$37.47

$39.27

$0.17

First

$53.62

$44.09

$44.12

$0.15

2018

3.96%

2019

3.98%

2020

3.79%

2021

3.40%

2022

3.29%

2021 COMMON STOCK MARKET VALUE AND DIVIDEND DATA

RETURN ON AVERAGE ASSETS

QUARTER

HIGH

LOW

CLOSE

DIVIDENDS

Fourth

Third

$55.00

$45.75

$50.84

$0.15

$50.49

$43.03

$45.95

$0.15

Second

$52.49

$45.18

$49.13

$0.15

First

$51.60

$35.17

$46.73

$0.13

2018

1.98%

2019

2.08%

2020

1.98%

2021

1.89%

2022

1.76%

Financial Highlights | Annual Report 2022 | 22

Financial Highlights | Annual Report 2022 | 23

ABILENE REGION
Abilene  |  Clyde  |  Moran  |  Albany  |  Odessa  |  Eastland  |  Ranger  
Rising Star  |  Cisco  |  Sweetwater  |  Merkel  |  Trent  |  Roby

Ronald D. Butler II
Chairman and CEO

Marelyn Shedd
President
Abilene

When we contemplate what it means to be “community bankers,” it is truly the best 

job in the world. In 2022, we were privileged to resume classes for financial education 

by partnering with Abilene Housing Authority and Abilene Independent School District 
– Head Start Program, where we continue to share the importance of establishing 
and maintaining credit to encourage those who are striving to meet a goal of home 
ownership. In Odessa, women from our branch participated in a “Women Build” project 
with Habitat for Humanity.  

The economic outlook in our region continues to remain positive with the soon-to-be 
completed Hilton DoubleTree Hotel adjacent to the Abilene Convention Center, and a 
$2.4 billion new investment by Lancium, Inc., an energy technology and infrastructure 
company that will open its flagship “Clean Campus” in Abilene to take advantage of 
both solar and wind renewable energy sources. In Sweetwater, our bank has been 
instrumental in working with the city to provide more housing for the community. 
Because of his tenacity, our president, Joseph Crouch, who joined us in 2018, has 
pushed to make it happen for the first time in decades. We are now financing the second 
development. Housing in Sweetwater is vital to accommodate the new expansion 
of a 700,000-square-foot new Georgia Pacific wallboard plant, which plans to hire 
120 new employees. Finally, the first quarter of 2022 came with unexpected wildfires 
that burned more than 54,000 acres in Eastland County. First Financial Eastland 
immediately organized teams to assist by cooking for first responders and fire victims 
as well as providing a special unsecured loan program with lower-than-market rates 
and extended terms to allow farmers to purchase equipment that had been lost, as 
well as provide a lifeline to homeowners. Together, we are always stronger!   

ABILENE REGION (CONTINUED)

Eastland Senior Officers

David W. Bailey
Eastland Division CEO

Candi Kanady
President, Eastland Division

Jay Kidwell
Executive Vice President
Commerical Lending 

Derrick Saucedo
Senior Vice President 

Eastland Division Directors

David W. Bailey
Eastland Division CEO

Candi Kanady
President, Eastland Division 

Marelyn Shedd
President, Abilene Region

Jim Farrar
Attorney 

Jim Keffer
EBAA Iron Sales, Inc.

Devin Koenig
Owner
Plexus Healthcare

Jim Moylan, Jr.
Partner
MOTEC, Ltd. 

Russ Thomason
Attorney

EASTLAND DIVISION

David W. Bailey
CEO
Eastland Division

Candi Kanady
President
Eastland Division

Abilene Senior Officers

Abilene Regional Directors

Sweetwater Senior Officers

SWEETWATER DIVISION

Ronald D. Butler II
Chairman and CEO

Marelyn Shedd
President

Marshall Morris
Executive Vice President
Senior Lender - Abilene 

Kyle Seaton
Executive Vice President 
Chief Operations Officer 

Evan Harris
Executive Vice President
Real Estate Lending

Janet O’Dell
Executive Vice President
Mortgage Lending

Dayton Borger
Senior Vice President 

 Ryan Parrish
Senior Vice President

Vanessa Faz
Senior Vice President

Fernando Quintana
Senior Vice President

Patty Fuentes
Senior Vice President

Steve Waller
Senior Vice President

Jim Goldston
Senior Vice President 

Landon Hammond
Senior Vice President

Brad Magers
Senior Vice President 

Corie O’Connor
Senior Vice President 

Ronald D. Butler II
Chairman and CEO

Marelyn Shedd
President

Katie Alford
President and CEO
Community Foundation of Abilene

Paul Cannon
Shareholder
President, McMahon,
Surovik, Suttle, P.C.

David L. Copeland
President, Sipco, Inc. and
Shelton Family Foundation

Joe Crawford
President
Abilene Aero, Inc.

Mike Denny
President
Batjer and Associates 

Murray Edwards
Principal
The Edwards Group

Geoff Haney
Investments 

Brad Holland
President and CEO
Hendrick Health System

Kirk Massey
Investments 

Stanley Morris, Jr.
Investments

Leigh Taliaferro, M.D.
Physician

IN THOUSANDS

ASSETS

 LOANS

 DEPOSITS

NET INCOME

RETURN ON AVG. ASSETS

EFFICIENCY RATIO

Dec. 31, 2021  

$4,012,071  

$1,322,821

$3,117,158

$60,604

Dec. 31, 2022  

$4,135,986  

$1,497,188

$3,195,695

$65,025

1.70%

1.58%

41.13%

39.48%

Joseph Crouch
President, Sweetwater Division

Thea Hernandez
Senior Vice President
Senior Consumer Lender

Debbie Anthony
Senior Vice President
Retail Manager

Sweetwater Division Directors

Joseph Crouch
Sweetwater Division President

Marelyn Shedd
President, Abilene Region

Donna J. Boatright
Healthcare and 
Quality Consultant

Jeff Branson
General Partner
Williamson-Branson Real Estate

Jay Lawrence
President
MAL Enterprises, Inc.

Larry May
May & Hrbacek CPAs

Thomas L. Rees, Jr.
Rees, Rees, & Fuller
Attorneys

Joseph Crouch
President
Sweetwater Division

ABILENE MAIN OFFICE
400 Pine St.
Abilene, TX 79601  |  325.627.7200

EASTLAND OFFICE
201 E. Main St.
Eastland, TX 76448  |  254.629.6100

SWEETWATER OFFICE
201 Elm St.
Sweetwater, TX 79556  |  325.235.6600

Abilene Region | Annual Report 2022 | 24

Eastland and Sweetwater Divisions | Annual Report 2022 | 25

BRYAN/COLLEGE STATION
Bryan  |  College Station  |  Franklin

Timothy N. Bryan
Chairman

Nora Thompson 
President and CEO

MAIN OFFICE
2445 Harvey Mitchell Parkway S.
College Station, TX 77840  |  979.260.2100

The Brazos Valley area consisting of Bryan/College Station and the surrounding 
counties continues to stand out in the State of Texas with low unemployment and 
steady growth. Our location in the center of the four largest metropolitan areas in the 
U.S. is a key factor in recruiting businesses to our region. Several large companies 
have recently announced relocation to the Bryan/College Station area, bringing 
with them jobs and substantial infrastructure investment.  

Another factor for our regional growth is Texas A&M University and Blinn College.  
Texas A&M’s enrollment at the College Station campus grew to over 68,000 students 
in 2022, while Blinn College grew to 15,000.    

We expect 2023 to be an exceptional year with the relocation of our Briarcrest 
Branch to the corner of Earl Rudder Freeway and Harvey Mitchell Parkway. This 
location will allow us to better serve our customers with a full-service facility that 
is perfectly situated between Bryan and College Station.  

We recently closed on the purchase of land to relocate our Hwy 21 branch. This 
location serves Bryan and the northeastern rural areas of Brazos County. Our 
larger, new location will allow room for a lender, additional drive-thru lanes and 
safety deposit box services.

Our commitment to growth continues with the opening of a loan production office 
in Robertson County. This is a high-growth area and the addition of a very talented 
long-time lender in the area made the decision easy to expand to Franklin.

Great things are happening in Bryan/College Station and First Financial Bank is 
proud to be part of the community.

In 2022, we had many opportunities and the Cleburne Region rose to the occasion, 
generating positive net income growth and nearly $50 million in loan growth over 
the previous year. 

The future remains bright in the communities we serve. For example, progress was 
made on Chisolm Summit, the first master-planned community of its kind in Burleson, 
consisting of 900 acres of residential development along with 28 acres of commercial 
office/medical development. This would not have taken place without the Chisolm 
Trail tollway that was built over 10 years ago connecting Fort Worth and Cleburne.  
Numerous industrial and commercial projects were also completed with cold storage 
facilities leading the way. The City of Midlothian tells a similar story with 28 commercial 
and development projects approved and an additional 43 proposed. Perhaps the most 
telling indication of growth may be found in the Midlothian Independent School District 
which has seen a 24.1% increase in enrollment since 2017. Our lenders continue to 
expand our offerings within our communities, presenting realtor groups and potential 
homebuyers with our ITIN and Affordable Home Mortgage Program options. 

Growth will continue to take place in the region and First Financial Bank will be front 
and center assisting Johnson and Ellis County communities in their continued growth 
and prosperity.

CLEBURNE REGION
Cleburne  |  Burleson  |  Alvarado  |  Midlothian  |  Waxahachie

Austin Elsner 
Chairman, President and CEO

MAIN OFFICE
200 N. Ridgeway Dr.
Cleburne, TX 76033  |  817.202.3156

IN THOUSANDS

ASSETS

 LOANS

 DEPOSITS

NET INCOME

RETURN ON AVG. ASSETS

Dec. 31, 2021  

$1,043,688

$415,634

$801,022

Dec. 31, 2022

$989,421  

$483,610

$732,859

$17,407 

$15,439

1.77%

1.45%

EFFICIENCY RATIO
43.17%

41.08%

IN THOUSANDS

ASSETS

 LOANS

 DEPOSITS

NET INCOME

RETURN ON AVG. ASSETS

Dec. 31, 2021  

$784,285

$267,465

$708,881

Dec. 31, 2022  

$808,458  

$317,372

$724,481

$11,078

$11,373

1.74%

1.51%

EFFICIENCY RATIO
49.05%

46.67%

Senior Officers

Timothy N. Bryan
Chairman

Nora Thompson
President and CEO 

Jerry E. Fox
Executive Vice President 
Chief Operations Officer

Regional Board of Directors

Timothy N. Bryan 
Chairman of the Board

Nora Thompson
President and CEO

Brian Barrett
President Kurten Farms, Ltd. 

R. Sid Cauthorn
Westex Bancorp 

Ronnie L. Craig
Thompson, Derrig & Craig CPAs 

Bryan/College Station Region | Annual Report 2022 | 26

Austin W. Bryan
Executive Vice President 

J. Cal McNeill
Executive Vice President 

Cameron Comire
Senior Vice President 

Justin Kleiber
Senior Vice President

Melanie N. Motley
Senior Vice President 

Robert Olivarez, Jr.
Senior Vice President 

F. Scott Dueser
First Financial Bankshares, Inc. 

Lynn Elliott
Lometa Petroleum Corporation 

Charles A. Ellison
Attorney at Law
President and Founder, The Ellison Law Firm 

Bobby Gutierrez
President, Guitierrez Ventures, Inc.

Lawrence B. Hodges Jr.
H&B Copies Inc., Copy Corner

Dr. Eli Jones
Former Dean of Mays Business School 
Professor of Marketing
Lowry and Peggy Mays Eminent Scholar 

Stephen Lee
South Texas Area Banking Executive 

Hank McQuaide
Berkshire Hathaway, Caliber Realty 

Ivan M. Olson
Retired President - First Financial Bank 
Bryan/College Station Region 

William L. Rayburn, M.D.
Chief Medical Officer, Baylor Scott & 
White Health College Station 

Senior Officers

Austin Elsner 
Chairman, President and CEO

Russell Phillips 
Executive Vice President 
Commercial Lending 

Chris Schjetnan
Executive Vice President

Jaye Weishuhn
Senior Vice President 
Chief Operations Officer 

Regional Board of Directors

Austin Elsner 
Chairman, President and CEO

Cathy Altman
Attorney
Carrington Coleman, LLP 

Ray Beavers
Retired 
General Manager and CEO
United Cooperative Services

Stacey Sloan
Senior Vice President

Alecia Bland
Senior Vice President 

Kim Hamilton
Senior Vice President 

John Knight
Senior Vice President 

John Saenz
Senior Vice President

Ronald D. Butler II 
First Financial Bankshares, Inc. 

Robert Childress III
Childress Engineers

Mark Hill
Utility Construction Consultant

Tim Lyness
Lyness Construction, LP 

Jack Scott
Bell-Scott Insurance Group 

George Williams, Jr.
Chicken Express

Cleburne Region | Annual Report 2022 | 27

CONROE REGION
Conroe  |  Montgomery  |  Magnolia  |  Willis  |  Tomball  |  Cut and Shoot
Huntsville  |  New Waverly  |  Spring

Chris Baughman
President and CEO

MAIN OFFICE
1800 W. White Oak Terrace
Conroe, TX 77304  |  936.760.1888

The Conroe Region enjoyed continued success in 2022. Montgomery and Walker 
Counties remain two of the fastest growing counties in Texas. Our dedicated and 
professional bankers’ focus has been on our communities. Through applying our 
21 non-negotiables inside the Bank and through local involvement in various civic 
and charitable organizations, our entire team helps to enhance life for the citizens 
we serve.   

The Conroe Region’s financial condition continues to be strong. The Region now 
exceeds $1 billion in total assets. Thanks to our reputation in the community, our 
market share continues to improve year after year. This is evident in our growth 
of over 1,300 net new accounts and over $100 million in deposit growth. We feel 
honored that so many of our new customers were referred to us by our many long-
term relationships. We intend to stay committed to our customers and communities 
and are excited about 2023. We want to thank former President and CEO Sam 
Baker for his years of service to First Financial Bank with his retirement in April of 
2022. His continued involvement with our diverse Board of Directors provides us 
excellent support and guidance for continued future success.   

Businesses like American Furniture Warehouse opening a 443,372-square-foot 
store; VGXI, Inc. opening a 240,000-square-foot headquarters and manufacturing 
facility and Five Below opening an 858,000-square-foot distribution center will 
help continue the growth of Montgomery County. Additionally, new schools and 
subdivisions are planned for 2023.

In 1917, cowboy poet Arthur Chapman wrote, “Out where the handclasp’s a little 
stronger, Out where the smile dwells a little longer, That’s where the West begins.” 
It was over 100 years ago that Amon Carter lobbied the City of Fort Worth to adopt 
its moniker, “Where the West Begins.” In 2022, Fort Worth added another moniker, 
“Where the Future Begins.” The growth in Fort Worth has led to it becoming the 
fifth-largest city in Texas and 13th-largest city in the United States.  

While the corporate relocations get the headlines, Fort Worth remains a market 
that relies on its local businesses. These small businesses continue to leverage 
the growing resources to innovate and grow the local entrepreneurial ecosystem. 
This blend of corporate and local business expansion is the perfect environment 
for First Financial Bank to shine.  

Our bankers spent 2022 forming new relationships across the entire city; we listened 
to better understand the needs of our community; and we custom built products 
and programs, including the ITIN and Affordable Home Mortgage programs, to 
tackle the challenges our communities were facing. I am so proud of our Fort 
Worth team and their ability to deliver the quality of service our 21 non-negotiables 
require coupled with growth goals we set together.  

Stop by Fort Worth for a handshake that’s a little stronger and a smile that lasts 
a little longer. 

FORT WORTH REGION

Marcus Morris 
President and CEO

MAIN OFFICE
1000 Forest Park Blvd.
Fort Worth, TX 76110  |  817.410.4970

IN THOUSANDS

ASSETS

 LOANS

 DEPOSITS

NET INCOME

RETURN ON AVG. ASSETS

EFFICIENCY RATIO

IN THOUSANDS

ASSETS

 LOANS

 DEPOSITS

NET INCOME      

RETURN ON AVG. ASSETS

EFFICIENCY RATIO

Dec. 31, 2021

$933,289

$533,594

$784,815

Dec. 31, 2022  

$1,053,764  

$601,396

$893,098

$16,948

$15,910

1.91%

1.56%

49.29%

45.75%

Dec. 31, 2021

$255,963

$247,161

$134,730

Dec. 31, 2022  

$375,577  

$398,247

$154,869

$4,185

$5,025

4.20%

3.40%

43.82%

39.25%

Senior Officers

Chris Baughman
President and CEO

Lee Warren
Executive Vice President
Chief Operations Officer

G. Bart Griffith 
Executive Vice President
Senior Lender

Guy Barker
Senior Vice President

Bobby Brennan
Senior Vice President 
Mortgage Lending 

Terry Doak
Senior Vice President

Candy Emmerich
Senior Vice President 

Carissa Parker
Senior Vice President

Cody Sundbeck
Senior Vice President 

Kyle Whisenhunt
Senior Vice President

Senior Officers

Marcus Morris
President and CEO

Carley Dyck
Executive Vice President
Chief Operations Officer

Matthew Sylvia
Executive Vice President 

Hesper Derrick
Senior Vice President

Pamela Terry
Senior Vice President

Craig Zemarkowitz
Senior Vice President

Regional Board of Directors

Regional Board of Directors

Chris Baughman
President and CEO

Donnie Buckalew 
Buckalew Chevrolet 

Shelley Dacus 
President and CEO
Kingwood Region 

Chris deMilliano
Operations Manager 
Steely Lumber Company 

Candyce F. Dixon
CPA 

Dan Dominey
DBD Interests 

F. Scott Dueser
First Financial Bankshares, Inc. 

Robert C. Ernst Jr.
Owner 
Ernst Jewelers

Stephen Lee
South Texas Area
Banking Executive 

Curtis Montgomery, M.D.
Physician

Robert Pate
Retired President
First Financial Bank, Huntsville 

Johnny Peet Jr., M.D.
Physician

Randy Roan
Commercial Construction 

John Sebastian
Conroe Golf Cars

Vianei Lopez Braun
Chair of the Board 
Chief Development Officer
Decker Jones, P.C. 

Marcus Morris
President and CEO 

Larry Anfin 
Past CEO 
Coors Distributing of Fort Worth

Smith A. Brownlie III
CPA and Co-Founder
Brownlie & Braden 

Ronald D. Butler II
First Financial Bankshares, Inc.

Mary Lee Cruz
Founding Partner 
E Source, Inc.

Murray Edwards 
Principal, The Edwards Group

Susan Gruppi
M2G Ventures 
Owner 

Matt Morris
Area President 
HUB Fort Worth/Gus Bates Area Insurance 

Mitchell J. Moses
Duane Morris LLP

Conroe Region | Annual Report 2022 | 28

Fort Worth Region | Annual Report 2022 | 29

sHEREFORD REGION

Jamie Esch
Chairman, President and CEO

MAIN OFFICE
212 E. Third St.
Hereford, TX 79045  |  806.363.8200

Looking back on 2022, we are humbled and thankful for our customers, 
team members and community for a rewarding year in the Hereford Region.  
We experienced growth in return on assets and net income throughout the 
year, despite the current drought conditions in our region. Our dedicated 
and professional bankers have worked tirelessly to support our agriculture 
customers with operating lines and deposit products to serve their needs. 
Through the ITIN and Affordable Home Mortgage programs, we were able 
to present the dream of homebuying to many families in our community. Our 
population is predominantly Hispanic and our bank mirrors the community. We 
are proud that we serve our customers as they want to be banked, whether in 
English or Spanish, and our corporate customer care center does the same. 
Hereford Veterinary Clinic partnered with Texas Tech University School of 
Veterinary Medicine to begin building a large animal educational facility in 
November. This facility will serve as the major clinical outlet for food-animal 
instruction to Texas Tech veterinary students. The educational facility will be 
an 18,000-quare-foot facility located in Deaf Smith County.

Our local impact is evident as our community voted us “Best Bank” in Deaf 
Smith County! Also in June 2022, longtime banker and Market President, Tim 
Laws, retired from First Financial Bank. We are grateful for his many years of 
service and look forward to his continued involvement in the Region and the 
Hereford community. We are excited to carry this momentum into 2023 by 
applying our “Customer Service First” culture within our bank and throughout 
the local community and region.

2022 was a tremendous year for the Kingwood Region experiencing double digit 
growth across our expansive footprint. The success of the Region is driven by the 
diverse communities we serve covering a 130-mile footprint including El Campo, 
Fulshear, Palacios and Kingwood. Our loyal customers have continued to refer 
their friends and family, which is the lifeline of our business. 

Our dedicated bankers have continued to be active in our communities and have 
worked to deepen the impact of their community outreach. Isaias Machuca has 
hosted numerous realtor events educating our community on the alternative credit 
products available for our ITIN customers and Affordable Home Loan Programs.  
These products help open previously closed doors to those with limited or no credit 
experience. Presentations have been made to the local chambers, rotary clubs 
and many civic organizations. 

Momentum from 2022 carries us into 2023. The energy sector is doing well, non-
residential construction remains strong, and another 50,000 residents are expected 
to move to the Greater Houston area. Population growth lifts the demand for health 
care and educational services. 

Johnson Development has partnered to build a 1,400-acre community in Montgomery 
County. Fort Bend County has a 235-acres master-planned community starting 
soon. Construction on a $6 billion eFuels Plant begins in 2023 driving 125 jobs 
in Matagorda County. West Wharton County & Mid Coast Health System plan to 
build a new hospital in El Campo. 

With the growth and expansion in our local communities, the Kingwood Region is 
optimistic about the opportunities to serve our customers and communities in 2023.

KINGWOOD REGION
Kingwood  |  El Campo  |  Fulshear  |  Palacios

Shelley Dacus
President and CEO

MAIN OFFICE
24080 Hwy 59 N.
Kingwood, TX 77339  |  281.318.4600

IN THOUSANDS

ASSETS

 LOANS

 DEPOSITS

NET INCOME

RETURN ON AVG. ASSETS

EFFICIENCY RATIO

IN THOUSANDS

ASSETS

 LOANS

 DEPOSITS

NET INCOME

RETURN ON AVG. ASSETS

EFFICIENCY RATIO

Dec. 31, 2021

$210,063

$146,335

$168,351

Dec. 31, 2022  

$219,534 

$151,794

$174,287

$3,453

$6,397

1.46%

3.07%

43.38%

44.07%

Dec. 31, 2021 

$602,143

$471,775

$509,596

Dec. 31, 2022

$621,737  

$547,389

$519,550

$12,246

$12,830

2.13%

1.90%

40.40%

38.63%

Senior Officers

Jamie Esch 
Chairman, President and CEO

Carley Dyck
Executive Vice President
Chief Operations Officer 

Robert de la Cruz
Executive Vice President 
Senior Lending Officer

Regional Board of Directors

Jamie Esch 
Chairman, President and CEO

Ronald D. Butler II 
First Financial Bankshares, Inc.

Michael Carlson
Farmer/Rancher, C Bar 2 Cattle 

Steve Lewis, D.V.M.
Consulting Veterinarian
Hereford Veterinary Clinic 

Mike Mauldin
F. Scott Dueser Chair in Excellence in 
Banking Director, Associate Professor of 
Practice, Rawls College of Business 
Texas Tech University 

Sally Noyce
Human Resources Manager   
Panhandle Express, LLC

Jerry Stevens
Owner, Stevens 5-Star 
Car and Truck Center

Johnny E. Trotter
President and CEO 
Livestock Investors, Ltd.

Senior Officers

Shelley Dacus 
President and CEO

Jeff Fuechec
Executive Vice President
Market President, El Campo 

Lee Warren 
Executive Vice President
Chief Operations Officer

Regional Board of Directors

Shelley Dacus 
President and CEO 
Kingwood Region 

Robert C. Nickles Jr.
Executive Chairman
Alegacy Group, LLC 

Chris Baughman
President and CEO 
Conroe Region 

F. Scott Dueser
First Financial Bankshares, Inc. 

James Alexander  
Executive Vice President
Senior Lending Officer

Brian Bonner 
Executive Vice President 
Real Estate Lending

Brandon Zabodyn
Executive Vice President

Michael Gonzalez 
Principal 
The Gonzalez Group 

Kenny Isbell
President 
Apache Oil Company

Stephen Lee
South Texas Area Banking Executive 

Angela Leviner 
President 
The Forest Collection, Inc. 

Jarrod Beard
Senior Vice President 
Commercial Lending

Nancy Powell
Senior Vice President 

Anita Rod
Senior Vice President

Adam McAlpine 
Owner and President
McAlpine Interests 

Blake Poutra 
SVP Product Manager
Salesforce 

Rebekah Shipman 
President & CEO
Reservoir Data Systems

Hereford Region | Annual Report 2022 | 30

Kingwood Region | Annual Report 2022 | 31

 
SAN ANGELO REGION

Chris Evatt
Chairman, President and CEO

MAIN OFFICE
222 S. Koenigheim
San Angelo, TX 76903  |  325.659.5900

The San Angelo community and First Financial Bank are poised to have significant 
growth for the foreseeable future. The announcement of two major interstates 
(I-14 and I-27) intersecting in San Angelo will remove the title of the “largest city 
without an interstate.” 

Shannon Medical, which recently announced their membership to the Mayo 
Clinic Care Network, is currently undergoing a $36 million project in downtown 
San Angelo that will include new offices, pharmacy, parking garage and a new 
51,000-square-foot cancer center.

Goodfellow Air Force Base, responsible for over 24,000 jobs and a $4.7 billion 
economic impact, received a $5 billion infrastructure upgrade. Angelo State 
University, home to over 10,000 students, began its commercial aviation program 
and has already signed an agreement with Southwest Airlines to train pilots to be 
job ready upon graduation.

The recently completed 180-acre San Angelo Rail Port has already attracted 
several new businesses and will provide huge benefits to our local agricultural 
and oil and gas economy.  

Finally, several new residential lot developments have come online, which will 
increase the amount of affordable housing in the San Angelo Community, and 
we stand ready to finance those homes with our VA and FHA, secondary market, 
in-house, ITIN and Affordable Home Loan programs.

In 2022, our region reported another outstanding year of earnings highlighted by record 
loan production and the opening of our newest branch in Lumberton.  As we start 
a new year, we couldn’t be more excited about the economic outlook in Southeast 
Texas and the opportunities to expand our impact in the communities we now serve.  
In addition to the announcements of more than $45 billion in industrial capital projects 
over the past two years, in 2022, Chevron announced and broke ground on an $8.5 
billion integrated polymers facility in Orange, Texas, creating 500 new full-time jobs 
and over 4,000 construction jobs with an expected overall economic impact on the 
region of more than $51 billion. When coupled with prospective projects like the $31 
billion coastal levy system, known as the Ike Dike, our region is poised for explosive 
growth over the next decade and we are thrilled to have the opportunity to provide the 
critical financial products and services needed to support the impact of that growth 
on our Southeast Texas residents and businesses.

We anticipate this tremendous period of growth will expand workforce diversity and 
revitalize many underserved areas within our Southeast Texas communities. Newly 
designed affordable mortgage products have already created an impact for many 
deserving families and we are excited to continue these into this new year and positively 
impact the region’s growing workforce and communities. Without question, higher 
inflation and rising interest rates are presenting evolving challenges to our business, 
but our vibrant local economy and our incredibly focused and committed staff position 
us well to grow and thrive once again in 2023.

SOUTHEAST TEXAS REGION
Orange  |  Vidor  |  Mauriceville  |  Newton  |  Port Arthur 
Beaumont   |  Lumberton

Stephen Lee
South Texas Area Banking Executive

MAIN OFFICE
912 N. 16th St.
Orange, TX 77630  |  800.300.8904

IN THOUSANDS

ASSETS

 LOANS

 DEPOSITS

NET INCOME

RETURN ON AVG. ASSETS

EFFICIENCY RATIO

Dec. 31, 2021

$1,026,980

$247,637

$908,349

Dec. 31, 2022  

$1,116,134  

$326,196

$979,710

$19,186

$16,974

1.85%

1.54%

36.94%

35.97%

IN THOUSANDS

ASSETS

 LOANS

 DEPOSITS

NET INCOME

RETURN ON AVG. ASSETS

EFFICIENCY RATIO

Dec. 31, 2021 

$944,803  

$514,824

$817,408

Dec. 31, 2022  

$945,940  

$633,436

$802,914

$19,427

$19,841

2.14%

2.03%

41.41%

39.52%

Senior Officers

Chris Evatt
Chairman, President and CEO

Cindy Robbins 
Executive Vice President 
Chief Operations Officer

Lindy Jordan  
Executive Vice President
Senior Lending Officer

Wes Masters 
Senior Vice President 

Luke Uherik
Senior Vice President

Senior Officers

Stephen Lee 
South Texas Area Banking Executive

Joe Love 
Executive Vice President 
Senior Lending Officer

Will Leonard
Executive Vice President
Market President, Jefferson County

Regional Board of Directors

Regional Board of Directors

Chris Evatt
Chairman, President and CEO

Liz Albert  
Attorney 
Beesley & Albert, PLLC

Ana Artecona 
Vice President and Chief Financial
Officer 
The Housley Group 

San Angelo Region | Annual Report 2022 | 32

Ronald D. Butler II 
First Financial Bankshares, Inc.

Steve Eustis  
Commercial Real Estate 

Ronnie Hawkins  
President, Angelo State University 
CEO, Hawkins Group 

David F. Lupton 
President
Angelo Glass & Mirror Company, Inc.

Reagon Noble, D.D.S., M.S. 
Noble McClintock Orthodontics 

Stephen Lee
South Texas Area Banking Executive 

Carlos Rodriguez
Attorney 
Webb, Stokes and Sparks

Mary Jane Steadman 
Attorney, Real Estate Investment 
Management

Ronald D. Butler II
First Financial Bankshares, Inc.

Dr. Ray Callas   
Managing Partner
Anesthesia Associates, PLLC

Dr. Snehal Doshi 
CEO
Millennium Medical Group

Blaine Caillier  
Senior Vice President 
Market President, Mid County

TJ Lingle 
Senior Vice President
Market President, Hardin County 

Kim Dickerson 
Senior Vice President
Chief Operations Officer

Jim Gilliam
Partner and Chairman,
The HT Group 
Owner and CEO, Bates & Co. 

Gary Gragg
Retired
First Financial Bankshares, Inc. 

Chad Mason 
Vice President 
Mason Construction

Cindi LaChance 
Senior Vice President
Senior Mortgage Loan Officer 

Curt Leger 
Senior Vice President

Lani White
Senior Vice President 
Senior Consumer Lender

Connie Browning
Senior Vice President

Dayna Simmons
CEO/Broker
Dayna Simmons Real Estate 

Kevin Williams
President, Cypress Bayou Industrial 
Owner, American Industrial Minerals, Inc.

Jim Wimberley 
Owner
Law Offices of Jim Wimberley

Southeast Texas Region | Annual Report 2022 | 33

SOUTHLAKE REGION
Southlake  |  Trophy Club  |  Keller  |  Bridgeport  |  Boyd 

Decatur  |  Grapevine

Shelby Bruhn
Chairman, President and CEO

MAIN OFFICE
151 W. Southlake Blvd.
Southlake, TX 76092  |  817.410.2915

Through all the changes of 2022, two things remain constant - Northeast Tarrant 
County and its communities provide stability and growth, and First Financial Bank 
is committed to being the partner our communities need to grow and prosper. 

The Alliance Corridor continues to be the leader in development and job creation 
in our Region. This year will be no different with the inclusion of H-E-B Alliance, 
which broke ground in late 2022 and looks to open its doors in 2023. Another 
addition is Beauty Manufacturing Solutions Corp, which has announced plans to 
expand into Northeast Tarrant County. The company, a high-tech manufacturer 
of beauty products that include Naterra, L’Oreal, Johnson & Johnson, Mary Kay, 
Unilever, Tree Hut, and other brands, plans to invest approximately $150 million 
in the advanced manufacturing facility across construction, inventory, robotics, 
processing, and filling technologies. The facility will bring more than 250 highly 
skilled jobs to the city by December 31, 2025. 

The City of Keller is nearing the completion of Phase I of Center Stage Keller. 
Center Stage Keller is a 38-acre mixed-use project, with Phase I comprising 
475 loft-style apartments and 24,000 square feet of commercial space, and a 
Community Lawn/Music Stage area. Phase II will include 57 Single-Family homes 
and an additional 36,000 square feet of commercial space. 

We have built meaningful relationships within our communities through Commercial 
and Consumer lending, which reflects why we have been selected as the Best 
Bank in Tarrant County for nine years in a row. We are utilizing and building 
momentum through programs such as SBA, ITIN, and Affordable Home Loans. 
Our communities have been and will continue to be our focus in 2023.

A quick visit to the Stephenville Region and one will easily see that growth remains 
evident. Total loans and deposits increased sizably in 2022 as our professional 
bankers strengthened and expanded customer relationships. Tarleton State 
University (TSU) remains the anchor to this regional economic growth and a 
strong supplier of the future workforce. The Texas A&M Board of Regents approved 
construction of a $110 million Convocation and Event Center in the heart of Tarleton’s 
main campus along with a $31 million parking garage that will include retail and 
dining space on the lower level. TSU’s contagious growth is providing additional 
employment for the area while also offering a valuable educational experience to 
a growing student population.  

Stephenville continues to attract residents desiring a rural lifestyle or an affinity for 
sports.  Fair Grounds and a new rodeo arena have been announced by the City and 
a new $40 million football/soccer stadium bond has been approved for Stephenville 
ISD.  Retail offerings have surged following the opening of the $26 million Washington 
Commons, the largest retail development project in the City’s history, while Chick-fil-A 
initiates the opening of The Stables development by adding 100 jobs.  Meanwhile, 
Schreiber Foods is completing a near $50 million expansion that includes a cold 
storage and distribution center providing 25 additional industry jobs. 

Granbury is preparing to capitalize on this regional growth through increasing tourism.  
The long awaited $32 million airport expansion, with a goal of completion by the end 
of 2023, includes plans for a new terminal, extended runway, and additional hangars.  
Just twenty minutes from Granbury, Glen Rose is experiencing residential growth 
and is home to much of the employee base of Comanche Peak Nuclear Power Plant.  
With locations in Stephenville, Granbury and Glen Rose, we continue our commitment 
to offering services and support for our communities.

STEPHENVILLE REGION
Stephenville  |  Granbury  |  Glen Rose  |  Acton

Trent B. Swearengin
Chairman, President and CEO

MAIN OFFICE
2201 W. South Loop
Stephenville, TX 76401  |  254.965.5036

IN THOUSANDS

ASSETS

 LOANS

 DEPOSITS

NET INCOME

RETURN ON AVG. ASSETS

EFFICIENCY RATIO

IN THOUSANDS

ASSETS

 LOANS

 DEPOSITS

NET INCOME

RETURN ON AVG. ASSETS

EFFICIENCY RATIO

Dec. 31, 2021

$983,057

$509,770

$891,491

Dec. 31, 2022  

$1,028,601

$588,591

$925,166

$16,228

$17,068

1.91%

1.64%

44.50%

41.06%

Dec. 31, 2021  

$897,743

$287,457 

$781,816

Dec. 31, 2022  

$991,755 

$374,959

$868,081

$15,329

$13,671

1.87%

1.43%

45.48%

44.39%

Senior Officers

Shelby Bruhn 
Chairman, President and CEO 

F. Mills Shallene  
Market President, Wise County

J. Sean Shope 
Market President, Trophy Club

Carley Dyck
Executive Vice President
Chief Operations Officer 

Chris Cregger 
Senior Vice President 

Isbet Najera  
Senior Vice President

Travis Parker  
Senior Vice President 

Tracie Talkington
Senior Vice President 

Senior Officers

Trent Swearengin
Chairman, President and CEO

Blayne Baley 
Market President, Glen Rose  

Bart Rodgers  
Market President, Granbury

Regional Board of Directors

Regional Board of Directors

Shelby Bruhn  
Chairman, President and CEO

Traci Bernard
President 
Texas Health Southlake

Ronald D. Butler II
First Financial Bankshares, Inc.  

Southlake Region | Annual Report 2022 | 34

William Ray Cook, Jr., CPA   
Cook, McDonald & Company

J. Bruce Hildebrand, CPA
Retired
First Financial Bankshares, Inc. 

Martin W. Schelling
Conifer Real Estate

Stan Stephens 
President
Stephens Pneumatics Inc. 

Berry White
Attorney
Berry White Law Firm, PLLC 

Terry Wilkinson
Wyndham Properties, Ltd.

Trent Swearengin
Chairman, President and CEO

Keith Brown
Prime Building Components, LLC

Ronald D. Butler II 
First Financial Bankshares, Inc.

Walter Hardin III
Real Estate Investments

Vickie Pettit
Executive Vice President
Chief Operations Officer 

Trent Tidwell
Executive Vice President 

Doug Dobbins
Senior Vice President

Wendell Hollingsworth 
Industry and Economic 
Development

West Jones 
Ranching and Investments 

Doug Montgomery 
Texstar Kubota, Inc.

Ron Pack 
Ranching and Investments

Stephenville Region  | Annual Report 2022 | 35  

WEATHERFORD REGION
Weatherford  |  Aledo  |  Willow Park  |  Brock  |  Mineral Wells 

Justin B. Hooper
Chairman, President and CEO

MAIN OFFICE
101 College Park Dr.
Weatherford, TX 76086  |  817.598.2600

We continue to be amazed by the growth that we experienced in 2022 in our area.  
Everywhere you turned there were new homes being constructed, new businesses 
opening  doors and plenty of new faces in the grocery stores or local restaurants.  
Our Parker and Palo Pinto County teams have worked hard to ensure that those 
moving to this area bank with us and find a sense of community as well as realize 
that it is a special place to live and work.  Our local schools (both public and private) 
are seeing this play out as student populations are growing at a rapid pace. The 
evidence of this growth can be seen with the presence of the new Annetta Elementary 
school in Aledo and the new Ludwig Family Athletic Complex at Trinity Christian 
Academy. Weatherford College also just completed its new Workforce and Emerging 
Technologies Building and has broken ground on the new Vickie and Jerry Durant 
Residence Hall. Our local businesses have also benefited from the influx of new 
people into this area. Whether that is a local construction firm, restaurant or retail 
establishment, it is clear that 2022 provided many opportunities for growth and 
success. We have also seen this with the addition of new venues that provide the 
opportunity to relax and unwind, which is certainly evident if you visit downtown 
Mineral Wells and happen upon the newly renovated Crazy Water Hotel.        

As we head into 2023, our team is available and stands ready to assist those who 
also want to call Parker and Palo Pinto Counties home. Our diverse product mix 
including construction loans, mortgage loans (including affordable home mortgages 
and ITIN programs) will allow us to partner with many in our community to help them 
realize their dream of home ownership. Additionally, our commercial products will 
help our friends and neighbors grow and expand their businesses. All of this will 
ensure that First Financial Bank will play a part in making sure that Parker and Palo 
Pinto Counties continue to grow and thrive.

IN THOUSANDS

ASSETS

 LOANS

 DEPOSITS

NET INCOME

RETURN ON AVG. ASSETS

EFFICIENCY RATIO

Dec. 31, 2021 

$1,283,427

$440,689

$1,102,735

Dec. 31, 2022  

$1,351,417

$525,307

$1,158,883

$21,266

$22,234

1.81%

1.65%

43.31%

40.45%

Senior Officers

Justin B. Hooper 
Chairman, President and CEO

Carley Dyck
Executive Vice President
Chief Operations Officer

Amber Allen
Executive Vice President

Regional Board of Directors

Justin B. Hooper 
Chairman, President and CEO

Ronald D. Butler II 
First Financial Bankshares, Inc.

Adam L. Feriend   
Owner and COO
JRJ Construction, Inc. 

George Gault   
Attorney

Paul Bruns
Senior Vice President

Cody Cloud
Senior Vice President 

Tim Corzine
Senior Vice President

Lori Hill
Senior Vice President 

Jimmie Sue Lawson  
Senior Vice President 

J. Bruce Hildebrand  
Retired
First Financial Bankshares, Inc. 

Mike White, O.D.  
Retired 
Therapeutic Optometrist

Kevin R. Lackey  
CEO
Freedom Power Sports
Therapeutic Optometrist

Stephen E. Milliken
Former President
C.D. Hartnett Company/
McLane Express, Inc. 

FIRST FINANCIAL MORTGAGE

Following two years of historic origination activity, we saw a significant reduction in refinance opportunities because of the 
rapid increase in mortgage rates. Despite the higher interest rates, there is still a lack of housing in Texas, and with more than 
450,000 residents moving to Texas on an annual basis, we will have plenty of opportunities to make more mortgage loans. 
Last year, our team of mortgage professionals assisted 1,958 individuals and families with their home financing needs totaling 
$624.0 million in total originations. We are proud of the collective efforts of our mortgage lenders and their dedication to helping 
customers meet their home ownership goals in 2022.

First Financial Mortgage meets all real estate financing needs of our valued customers by offering a full menu of loan products, 
including FHA, VA, and Individual Tax Identification Number (ITIN) and Affordable Home Mortgage programs. Homeownership 
continues to be a key piece of the American Dream and we have a dedicated team of mortgage professionals to assist you 
with the purchase of your dream home. 

Looking forward, First Financial Mortgage is well-positioned in some of the fastest growing communities in the state. The 
Texas economy continues to outperform - and remains the envy of the rest of the country!

Senior Officers

Troy Fore
President

Ryan Craig
Executive Vice President
Addison

Kami Graves
Executive Vice President
Southlake

Tammie Harding
Executive Vice President
Fort Worth

Janet O’Dell
Executive Vice President
Abilene

Bobby Brennan 
Senior Vice President
Conroe

Irene Green
Senior Vice President
Austin

Cindi LaChance
Senior Vice President
Southeast Texas

Wes Masters
Senior Vice President
San Angelo

Weatherford Region | Annual Report 2022 | 36

First Financial Mortgage | Annual Report 2022 | 37

FIRST TECHNOLOGY SERVICES, INC.

LINE OF BUSINESS EXECUTIVES

Senior Officers

John Ruzicka
Chairman,
President and CEO 

Isabel Montoya
Executive Vice President
Deposit Operations

Cynthia Suarez
Executive Vice President
Chief Information Security Officer

Maggie Tuschinski
Executive Vice President
Chief Digital Officer

David Weems
Senior Vice President
Chief Operations Officer

Larry Williams 
Senior Vice President
Technical Architecture

Michael Greenhaw 
Senior Vice President 
Senior System Analyst

Tony Vargas
Senior Vice President 
Project Management

Sammy Scott
Vice President
End-User Support Manager

Laurinda Thomas
Vice President
Debit Card and 
Loss Prevention Supervisor

Brad Walker
Vice President
Help Desk and Network Support

Clay Trumble
Senior Vice President
Credit Administration
First Financial Bank

Lee Warren 
Executive Vice President
Chief Operations Officer
First Financial Bank, Conroe Region
First Financial Bank, Kingwood Region

Directors

John Ruzicka
Chairman, President and CEO
First Technology Services, Inc.
Executive Vice President and CIO
First Financial Bankshares, Inc.

April Anthony
CEO, VitalCaring Group
Managing Partner
Anthony Family Investment Partners, LTD.

Ronald D. Butler II 
Executive Vice President 
Chief Administrative Officer
First Financial Bankshares, Inc.
Chairman and CEO
First Financial Bank, Abilene Region 

F. Scott Dueser  
Chairman of the Board, 
President and CEO
First Financial Bankshares, Inc.

Carley Dyck 
Executive Vice President
Chief Operations Officer
First Financial Bank, Fort Worth Region
First Financial Bank, Hereford Region
First Financial Bank, Southlake Region 
First Financial Bank, Weatherford Region

Ronnie Hawkins
President, Angelo State University 
CEO, Hawkins Group  

Michelle S. Hickox 
Executive Vice President
Chief Financial Officer
First Financial Bankshares, Inc. 

Monica Houston 
Executive Vice President
Retail Banking and Training 
First Financial Bank

Matthew Melbourne 
Executive Vice President
First Financial Trust & 
Asset Management Company 

Blake Poutra 
SVP Product Manager
Salesforce

Andrea Smiddy-Schlagel
Executive Vice President
Treasury Management
First Financial Bank

Trent B. Swearengin 
Chairman, President and CEO 
First Financial Bank, Stephenville Region

Under the guidance of Maggie Tuschinski, the bank launched new digital products and features with the aim of enhancing the user 
experience and improving the functionality of Online and Mobile Banking. With intentional focus on specific areas of importance to customers, 
like financial wellness and security, SavvyMoney and cPFM were launched through the mobile app and online banking, providing users 
with powerful tools to closely monitor their financial health. Treasury Management (TM), led by Andrea Smiddy-Schlagel, had three main 
areas of focus in 2022. TM developed a document prep-to-storage solution for the sales team, helping to get customer requests cycled 
faster, and added solutions to expedite different customer touchpoints, including electronic statement delivery and prefunded options. 
TM also began offering non-traditional banking services in Business Online Banking through partnerships with electronic invoicing and 
payroll vendors. Monica Houston and the retail team stopped over $12.7 million in fraud last year, which is attributed to extensive training 
provided to frontline employees. FFIN Training welcomed 515 new employees in New Employee Orientation and provided more than 115 
in-person training sessions. Retail also opened 10,529 net new accounts. Frank Gioia led the team in the Customer Care Center through 
an enhancement of the automated voice system to improve speed and accuracy in delivering customers to the individual most skilled 
to address their needs. Construction and renovations continued in 2022 under Gary Milliorn’s supervision. The Bank completed the 
Willow Park expansion, remodel of Fort Worth’s second floor, and Addison Mortgage office, while opening a newly-constructed location 
in Lumberton. Earlier this year, completed construction included the new location in Huntsville and building in Bryan/College Station. 
Josh Brown and his team in Human Resources continued their focus on monitoring the ever-changing labor market. The department 
analyzed and identified opportunities to improve offerings of supplemental coverages with focus on well-being programs, which focus 
on physical, mental and financial health. They also created more visibility around opportunities for military veterans within the Company 
by creating a military-specific website and enhancing its recruitment program for veterans. Mike Parker joined the Bank in January 
2023. He leads a compliance team of trusted advisors to the Bank’s lines of business, assisting with interpretations of federal banking 
regulations and managing compliance risk to keep the Bank operating safely and soundly. Mike Wolverton led the Bank’s launch of a new 
home loan option, the Individual Tax Identification Number program, and updated Affordable Home Mortgage program, both focused 
at enhancing home ownership opportunities for individuals without a social security number and lower-income families. Chris Cook 
and the marketing team refocused advertising efforts to digital platforms to better target consumers in a more cost-efficient space. The 
team launched the Women in Banking series, highlighting women leaders across the bank, and increased video content across social 
channels, resulting in dramatic growth in audience reach. Under the leadership of Brandon Harris, the Appraisal Department shifted 
from managing unprecedented appraisal volumes to expanding relationships with appraisal vendors. With the demand for appraisals 
declining as the markets adjusted to higher interest rates, it created opportunities to establish relationships with new appraisal vendors.

Line of Business Executives

Chris Cook
Executive Vice President
Advertising and Marketing 

Monica Houston
Executive Vice President 
Retail Banking and Training

Andrea Smiddy-Schlagel
Executive Vice President 
Treasury Management 

Mike Parker
Executive Vice President
Chief Compliance Officer

Michael Wolverton
Executive Vice President
Consumer Lending

Josh Brown
Senior Vice President 
Human Resources

Frank Gioia
Senior Vice President 
Customer Care Center

Brandon Harris
Senior Vice President
Appraisal Services 

Gary Milliorn
Vice President 
Property Manager

First Technology Services | Annual Report 2022 | 38

Line of Business Executives | Annual Report 2022 | 39

Abilene  |  Beaumont  |  Bryan/College Station  |  Fort Worth  |  Kingwood  |  Odessa   |  San Angelo  |  San Antonio  |  Stephenville  |  Sweetwater 

Trust & Asset Management (Continued)

FIRST FINANCIAL TRUST & ASSET MANAGEMENT COMPANY

Trust Office Managers

First Financial Trust & Asset Management Company delivered excellent results in 2022. Total assets under 
management at year-end had a book value of $6.93 billion, a 17.8 percent increase from $5.88 billion at 
the end of 2021. The market value of the assets totaled $8.75 billion, a gain of .6 percent from $8.70 billion. 
For the year, total fee income increased 10.7 percent to $40.0 million from $36.1 million in 2021, and net 
earnings after tax increased 17.7 percent to $20.86 million from $17.7 million.

Rising interest rates created a challenge for both the stock and bond markets, resulting in negative returns 
for the year. Our Equity Income portfolio, however, was down only 5.97%, outperforming the S & P 500 
by over 1,200 basis points.  

Our mineral management contributed significantly to our revenue growth in 2022. For the year, our revenue 
from our oil and gas management totaled $7.23 million. This was $2.77 million more than 2021 and $2.56 
million more than 2018, which was our best year-to-date.

We continue to have good growth in our newest markets in Houston, San Antonio and Bryan/College 
Station.  Our Houston office now has assets under management exceeding $150 million, with San Antonio 
and Bryan/College Station at $78 million and $112 million, respectively.  Our pipelines continue to look 
very promising for excellent growth in these markets going forward. 

Konrad S. Halbert
Executive Vice President 
Fort Worth

Lon Biebighauser
Executive Vice President 
Abilene

David Castleberry
Executive Vice President
Stephenville

Wayne Chowning
Executive Vice President
Sweetwater

Bradley D. Brown
Senior Vice President 
Southeast Texas 

We were pleased to add Susie Stalcup to our Board of Directors. Susie’s career has been centered in higher 
education philanthropy, most recently serving as Vice Chancellor for Development and Alumni Relations at Vanderbilt 

University for 11 years, before retiring in 2020. Susie will be a valuable addition to our board.

Brent S. Miller
Senior Vice President
Kingwood

Zach Reyes
Senior Vice President
San Angelo

Michael Sierra
Senior Vice President 
San Antonio

Jeff Wind
Senior Vice President 
Bryan/College Station

Kirk W. Thaxton
Chairman, President and CEO 
First Financial Trust

Trust Assets - Book Value (in millions)

2018

2019

2020

2021

2022

$4,294

$4,856

$5,398

$5,880

$6,927

Trust Net Income (in thousands)
2018

$13.532

2019

2020

2021

2022

$13.892

$14,471

$17.723

$20.857

Trust Fees (in millions)
2018

$28.18

2019
$0
2020

2021

2022

$28.40

$29.53

$36.15

$40.00

Senior Officers

Christopher N. Montoya
Executive Vice President 
Manager, Equities

Bill Rowe
Executive Vice President 
Manager, Fixed Income 

Matthew Melbourne
Executive Vice President 
Chief Operations Officer

Directors

Josh Brown, CPL
Senior Vice President 
Manager, Oil and Gas 

Justin Bryan
Senior Vice President

Brent Hill
Senior Vice President 

Aubrey Gideon
Senior Vice President

40

27

Thad Jennings
Senior Vice President 

Athena Marean
Senior Vice President 

Trent Martin
Senior Vice President 

Edward J. McGowan, Jr.
Senior Vice President 

Belinda Roensch
Senior Vice President 

Jim Weaver
Senior Vice President

Advisory Director

John L. Beckham
Attorney, Beckham Rector and Eargle LLP

Sweetwater

20

Abilene

35

Fort Worth

Stephenville

30

20

Kirk W. Thaxton
Chairman, President and CEO 
First Financial Trust 

Jay Lawrence
President 
MAL Enterprises, Inc. 

Katie Alford
President and CEO
Abilene Community Foundation 

David F. Lupton
President 
Angelo Glass & Mirror Company, Inc. 

10

Odessa

San Angelo

10

35

Bryan/
College 
Station

Beaumont

San Antonio

10

Houston 
(Kingwood)

37

David L. Copeland
President 
Shelton Family Foundation 

F. Scott Dueser 
Chairman of the Board, 
President and CEO 
First Financial Bankshares, Inc.

Watt Matthews
Vice President
Leggett Foundation and Kickapoo 
Springs Foundation

Mark K. Rich 
Director of Investments 
Kimbell Art Foundation 

Susie S. Stalcup
Partner
Elm Creek Ranch CR106, LLC

Trust & Asset Management | Annual Report 2022 | 40

Trust & Asset Management | Annual Report 2022 | 41

FIRST FINANCIAL BANKSHARES 
CORPORATE INFORMATION

FIRST FINANCIAL BANKSHARES & 
FIRST FINANCIAL BANK
BOARD OF DIRECTORS

Officers

Directors

F. Scott Dueser
Chairman of the Board, 
President and CEO

Ronald D. Butler II
Executive Vice President 
Chief Administrative Officer

Michelle S. Hickox
Executive Vice President
Chief Financial Officer

David Bailey 
Executive Vice President
Commercial Banking

Kirk W. Thaxton
Chairman, President and CEO
First Financial Trust

F. Scott Dueser
Chairman of the Board, 
President and CEO, First 
Financial Bankshares, Inc.
Year: 1991
Committee: 1

April Anthony
CEO, VitalCaring Group, 
Managing Partner
Anthony Family Investment 
Partners, LTD.

Year: 2015, Committee: 2

Vianei Lopez Braun
Chief Development Officer 
Decker Jones, P.C.
Year: 2020
Committee: 3,5

David L. Copeland, CPA 
President, SIPCO, Inc. and
Shelton Family Foundation
Year: 1998
Committee: 1,2,4,5

Mike Denny
President
Batjer and Associates
Year: 2019
Committee: 2,6

Stephen Lee
South Texas Area
Banking Executive

Luke Longhofer
Executive Vice President
Chief Lending Officer

Kyle McVey, CPA
Executive Vice President 
Chief Accounting Officer

Randy Roewe
Executive Vice President 
Chief Risk Officer

John Ruzicka
Executive Vice President 
Chief Information Officer

Murray Edwards 
Principal
The Edwards Group
Year: 2006
Committee: 1,4,5,6

Dr. Eli Jones
Former Dean of Mays Business 
School, Professor of Marketing,
Lowry and Peggy Mays 
Eminent Scholar
Year: 2022
Committee: 3

Tim Lancaster
Former President and CEO 
Hendrick Health System
Year: 2013
Committee: 1,2,3,4,6

Kade Matthews 
Ranching
Investments
Year: 1998
Committee: 3,5

Robert C. Nickles, Jr. 
Executive Chairman
Alegacy Group, LLC
Year: 2019
Committee: 1,4,5

Rett Everett
Executive Vice President
Credit Administration

Marna Yerigan
Executive Vice President
Credit Administration

Corporate Information

ANNUAL MEETING
Tuesday, April 25, 2023
Abilene Convention Center 
1100 N. Sixth St. 
Abilene, TX 79601 
10:30 a.m., or via livestream at 
ffin.com/live-events

FOR FINANCIAL AND  
INVESTOR INFORMATION: 
Michelle S. Hickox 
Executive Vice President  
Chief Financial Officer 
325.627.7361

SEND CERTIFICATES FOR 
TRANSFER AND ADDRESS 
CHANGES TO:
Continental Stock Transfer & 
Trust Company 
1 State Street, 30th floor 
New York, NY 10004

ADDRESS SHAREHOLDER 
INQUIRIES TO:
Continental Stock Transfer & 
Trust Company 
1 State Street, 30th floor 
New York, NY 10004

TRANSFER AGENT  
Continental Stock Transfer & 
Trust Company 
212.509.4000
www.continentalstock.com

CORPORATE OFFICE  
400 Pine St. | Suite 310 
Abilene, TX 79601 
325.627.7038

CORPORATE MAILING 
ADDRESS  
P.O. Box 701 
Abilene, TX 79604

INDEPENDENT  
PUBLIC AUDITORS  
Ernst & Young LLP
Dallas, TX

First Financial Bank Corporate Information | Annual Report 2022 | 42

NASDAQ:  FFIN
www.ffin.com

COMMITTEE CHAIRS:

1. Executive Committee: F. Scott Dueser, Chairman

2. Audit Committee: David L. Copeland, Chairman 

3. Compensation Committee: Tim Lancaster, Chairman

4. Nominating/Corporate Governance Committee: Murray Edwards, Chairman

5. Risk Committee: Robert C. Nickles, Jr., Chairman 

6. Bank Directors’ Loan Committee: Murray Edwards, Chairman

Johnny E. Trotter  
President and CEO
Livestock Investors, Ltd.
Year: 2003
Committee: 1,3,4

Certain statements contained in this annual report may be considered “forward-looking statements” as defined in the Private Securities Litigation Reform Act of 1995. These statements are 
based upon the belief of the Company’s management, as well as assumptions made beyond information currently available to the Company’s management, and may be, but not necessarily 
are, identified by such words as   “believes,” “expect,” “plan,” “anticipate,” “target,” “forecast” and “goal”. Because such forward-looking statements are subject to risks and uncertainties, 
actual results may differ materially from those expressed or implied by such forward-looking statements. Factors that could cause actual results to differ materially from the Company’s 
expectations include competition from other financial institutions and financial holding companies: the effects of and changes in trade, monetary and fiscal policies and laws, including interest 
rate policies of the Federal Reserve Board; changes in the demand for loans, fluctuations in value of collateral and loan reserves; inflation, interest rate, market and monetary fluctuations; 
changes in consumer spending, borrowing or saving habits; and acquisitions and integration of acquired businesses, and similar variables. Other key risks are described in the Company’s 
reports filed with the Securities and Exchange Commission, which may be obtained under “Investor Relations-Documents and Filings” on the Company’s website or by writing or calling the 
Company at 325.627.7155. Except as otherwise stated in this annual report, the Company does not undertake any obligation to update publicly or revise any forward-looking statements 
because of new information, future events or otherwise. Note: Market share data is calculated from June 30, 2022, deposit information compiled by the Federal Deposit Insurance Corporation.

First Financial Bankshares & First Financial Bank Board of Directors | Annual Report 2022 | 43

NUMBER 2
IN THE NATION

400 Pine St., Abilene, TX  79601  |  325.627.7038  |  ffin.com

TM.

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