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Spectral Capital Corporation

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FY2021 Annual Report · Spectral Capital Corporation
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frenchconnection.com

ANNUAL REPORT 2021
French Connection Group PLC

French Connection Group PLC
FRENCH CONNECTION  •  GREAT PLAINS  •  YMC
The French Connection Group designs, produces and  
distributes branded fashion clothing and homeware  
to more than 50 countries around the world


CONTENTS
STRATEGIC REPORT
Chairman’s Statement__________________________ 2
Financial Review_______________________________ 4
COVID-19 Statement ___________________________ 8
Non-Financial Information Statement____________ 10
S172(1) Statement_____________________________ 11
Our Business_________________________________ 13
Environmental, Social and Governance Report___ 19
GOVERNANCE
Board of Directors_____________________________ 22
Directors’ Report______________________________ 23
Corporate Governance Statement_ _____________ 26
Audit Committee Report_______________________ 32
Directors’ Remuneration Report_ _______________ 35
Statement of Directors’ Responsibilities_ ________ 42
Independent Auditor’s Report to the members 
of French Connection Group PLC_______________ 43
FINANCIAL STATEMENTS
Consolidated Statement  
of Comprehensive Income_ ____________________ 50
Consolidated Statement of Financial Position____ 52
Consolidated Statement of Changes in Equity____ 53
Consolidated Statement of Cash Flows__________ 54
Notes to the Group Accounts___________________ 55
Company Balance Sheet_______________________ 83
Company Statement of Changes in Equity_______ 84
Notes to the Company Accounts________________ 85
SHAREHOLDER INFORMATION
Five Year Record______________________________ 91
Advisers_ ____________________________________ 92
Financial Calendar_ ___________________________ 92
Notice of Meeting_____________________________ 93

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
2
Chairman’s Statement
Dear Shareholders
As I said in our Interim Statement in October, this year has 
been the most difficult the business has ever faced. The 
remedial actions we put in place during the first half of the year 
have served us well, with the underlying operating result in the 
second half of the year in line with last year. Given the ongoing 
challenges we have all faced during this period, it is satisfying 
to have been able to make some progress, although the overall 
result for the year is disappointing. As with all non-essential 
businesses we have had extended periods of closure of our 
own trading locations and those of our wholesale customers 
throughout the year as a result of the COVID-19 pandemic. 
When we have been able to trade, footfall was considerably 
reduced. The only channel to have benefitted has been 
e-commerce, with both our own sites and those operated by 
our customers performing strongly both in the UK and USA.
As previously announced, we took immediate and decisive 
action to manage the significant pressure on the Group’s 
operations and liquidity as a result of the disruption caused by 
the COVID-19 pandemic. These involved working with many of 
the Group’s key stakeholders including all suppliers and 
landlords to actively manage both current and future 
commitments in order to preserve our cash resources. We also 
recognised that additional funding would be required to secure 
the future of the business and so, as announced in July 2020, 
we secured a £15 million working capital facility for a two-year 
period to cover the Group’s cash requirements over that time. 
Additionally, in December 2020 we also received a $6.5m loan 
from the Main Street Lending Programme to support our USA 
based operations. During the second half of the year, we 
implemented a review of our head office and store staffing 
structures to achieve the reduced levels required for the 
business going forward. Although net debt was only £1.3m at 
the end of the year, the facilities will provide the working capital 
required for the year ahead.
In line with many other retail and wholesale businesses, the 
overall financial performance is considerably worse than last 
year given the pandemic situation. Group revenue was £71.5m 
(2020: £119.9m), with a resulting underlying loss of £(11.7)m 
compared to £(2.9)m last year. This movement is primarily 
driven by the significant reduction in revenue and additional 
one-off stock provisions reflecting the higher residual stock 
levels in the business, particularly from the Summer season, 
where the timing of the initial lockdown was too late for us to 
take significant action regarding the intake of goods. This has 
been partially offset by cost savings across all areas, with 
assistance from the furlough scheme and business rates relief.
Wholesale
Revenue for the year was £49.0m (2020: £73.2m). Driven by the 
pandemic, revenue was down across all territories, although 
less so in the UK with a higher proportion of customers within 
the client base with strong ecommerce propositions. In addition 
new season deliveries to customers were impacted by end of 
year shipping delays due to reduced capacity, particularly from 
Asia. Gross margins were 22.4% (2020: 30.2%), impacted by 
the loss of full price sales within the revenue mix driven by the 
timing of the closures together with higher levels of stock 
provision required in the USA. In response to this, costs have 
been significantly reduced with all non-essential expenditure 
stopped, the furlough scheme utilised, and fixed head count 
removed where possible, resulting in a 32.6% reduction (32.7% 
CCY). Overall, this has resulted in an underlying operating 
contribution of £5.0m (2020: £13.2m).
The current order banks for Summer 21 and in particular Winter 
21 represent a good bounce back to previous levels reflecting 
the strength of the collections and provides us with a solid start 
to the new financial year. Underpinning this growth is the 
strength of the pure play online businesses and the multi-
channel operators with an established ecommerce presence. 
The challenges thrown up by not being able to meet customers 
in person in order to present product has accelerated the 
requirement to be able to show collections online remotely, 
which we have successfully achieved. Although this is a very 
useful alternative, it is not a long-term replacement.
Retail
Overall revenue fell to £22.5m from £46.7m last year. During the 
year the store portfolio was predominantly closed for 21 weeks. 
When the portfolio reopened, trading, particularly in the 
important Christmas period post the November lockdown, was 
considerably below last year. In addition, a further 14 locations 
(seven stores and seven concessions) were permanently closed 
during the year. As expected though, there has been a number 
of more favourable rental deals as leases have come to an end. 
We have been able to remain in some but not all of those 
locations, on favourable and flexible terms. We are very grateful 
to a considerable number of our landlords who have assisted 
us with rent holidays and deferrals while the stores have been 
closed. In the USA we exited the last remaining two stores at 
the end of the year. Looking forward we expect another two 
stores to close in the UK this year but will closely monitor the 
performance of all stores. The average lease length of the 
remaining stores is 1.9 years (2020: 2.5 years).
Gross margin was 18.1% down from 51.0% last year. This 
reflects the significant loss of full price sales when the stores 
were closed, higher markdowns in the summer sale to assist 
stock clearance due to the highly promotional nature of the 
market as well as one-off stock provisions required given the 
closing inventory levels. In mitigation on the cost side, together 
with the rent reductions referred to above, we have participated 
in the furlough scheme, benefitted from the business rates relief, 
saved variable commission in the concessions and eliminated all 
discretionary spend. As a result, the underlying loss for the year 
has only slightly increased by £0.4m to £(10.4)m.
Within this, the ecommerce business grew by 7.1% across the 
year. There was stronger growth in the first half driven by more 
promotional activity to match competitor activity. The second 
half experienced slightly slower growth, albeit with stronger 
gross margins as lower stock levels required less discounting 
for clearance. This performance was driven by Homeware and 
more casual clothing, both of which did particularly well across 
the year.
Now the stores have re-opened again, we will start to see how 
footfall and trade develops however the initial performance is 
much better than we experienced last time. Based on our 
experience last year we expect to now gradually build, 
especially in places like central London where there has been a 
lack of tourists and office workers. Outdoor locations such as 

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
3
Chairman’s Statement
Continued
outlet malls performed much better after the first lockdown and 
we are seeing the same again. Ecommerce has started the 
year very well with growth in both revenue and gross margin, 
particularly in the last few weeks.
Licensing
License income for the year was £3.9m compared to £5.5m 
last year. Our licensees have generally seen a similar impact on 
their business as we have, both in the UK and USA, given the 
wholesale nature of the channel. Within this though, DFS has 
performed very well with business strong when their stores 
have been open, in addition to an excellent online experience, 
driving sales during lockdown and showing the strength of the 
brand. We launched some new smaller USA licensees in the 
year with shoes in particular starting off well given the 
circumstances.
Operating expenses 
As described in the divisions above, we reduced all costs that 
we could over the year. In addition to the short-term savings 
achieved we put in place the Head Office and Store staff 
reductions which will benefit us as we move forward. The focus 
on managing costs will be maintained as we grow back, to 
ensure that only essential increases are allowed. 
The Group ended the year with net debt of £1.3m compared 
with £8.1m of cash last year. This movement predominantly 
reflects the losses that have been generated but also low levels 
of capital expenditure on IT, financing costs associated with the 
new credit facilities put in place and costs associated with the 
reorganisation implemented during the year. The Board have 
decided that there will be no dividend paid for the year.
In early February we disclosed that we had received two very 
early stage approaches from third parties which may or may 
not result in them making an offer for the Company. Following 
the announcement, a number of other parties showed interest 
and so we agreed with the UK Takeover Panel that any 
discussions in relation to an offer for the Company may take 
place within the context of a formal sale process, in order to 
enable the conversations with the parties interested in making 
such a proposal to take place on a confidential basis. These 
discussions continue although at this point there can be no 
certainty that an offer will be made for the Company. Further 
updates will be made as and when appropriate.
Board changes
I would like to thank Robin Piggott, who resigned from the 
Board in August 2020, for his considerable efforts during his 
time with us and welcome Neil Page who recently joined as 
Independent Non-Executive Director in March 2021 and now 
chairs the Audit Committee and is also a member of the 
Remuneration Committee.
Summary
Our key focus for the year has been to navigate our way 
through the difficult challenges we have faced as a result of the 
COVID-19 pandemic.
Initially we worked with our key stakeholders to stabilise the 
business and secure new financing. Trading had been broadly 
in line with our expectations at the time of the financing but we 
were then hit by the second and third national lockdowns in the 
UK. Given the new financing, together with the actions being 
taken to optimise sales, tightly manage costs and preserve 
cash, we are confident that the Group is well positioned to 
navigate any further period of uncertain consumer demand.
Significant effort has been made on ensuring appropriate 
measures are in place to protect the safety and wellbeing of all 
our colleagues, customers and business partners, to ensure 
that we can all operate in a safe environment. Our staff have 
had to work remotely for long periods of time and considerable 
numbers have been on furlough. I thank them all for their efforts 
and patience during these trying times.
Looking ahead I am pleased that the wholesale business in 
both the UK and USA has bounced back for the Summer and 
Winter seasons, even with the continued uncertainty and 
lockdowns. E-commerce sales are growing with the Summer 
collection selling very well.
With stores having predominantly re-opened in the UK, we are 
seeing a much better sales performance than we experienced 
at the end of the first national lockdown although it will take 
time to see how quickly things develop over the coming 
months, in our own stores but also for our wholesale 
customers. Overall though I feel that we are definitely moving in 
the right direction once again.
Stephen Marks 
Chairman and Chief Executive 
28 April 2021
Notes:
1.	 Underlying Operating result excludes adjusting items (Note 9) and 
discontinued operations (Note 3).
2.	 LFL or “Like-for-Like” sales growth is defined as the year-on-year 
sales growth for owned stores and concessions open more than one 
year, including ecommerce revenues, removing the impact of closed 
stores and reported in constant currency.
3.	 Constant Currency (CCY) is calculated by translating the year 
ending January 2021 at 2020 rates to remove the impact of exchange 
rate fluctuations (Note 28).
4.	 Underlying overheads consist of LFL store overheads.
5.	 Adjusting items include provisions for bad debts, store and head 
office restructuring expenditure, dilapidation costs, impairment 
provisions and other professional fees (Note 9).
6.	 Continuing operations exclude the discontinued results from the 
disposed Hong Kong and China joint ventures (Note 3).
The Directors believe these measures are best reflective of how the 
business is managed and are informative to shareholders in 
understanding the performance of the business.

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
4
FINANCIAL REVIEW
Overall financial performance
The full year results cover the twelve months for the year-ended 
31 January 2021 and were significantly impacted by the COVID-
19 pandemic and the related lockdown restrictions imposed 
during this period, both in the UK and globally. The impact of 
COVID-19 in the year has affected the results of all of our 
business channels. Our retail stores were closed from late 
March to mid-June 2020, through November 2020 and most 
recently from the start of January 2021 and have only recently 
re-opened in mid-April 2021. Our wholesale customers, in 
particular, the ‘bricks and mortar’ customers have been 
similarly impacted. However, our ecommerce channels, both 
our own website and our major wholesale ‘pure play’ 
customers have continued to trade positively even though we 
have adopted a reduced promotional stance compared to last 
year. Our licensing channel has also been impacted although 
DFS revenues continue to perform well with performance 
during the ‘unlocked’ periods making up for the reduced 
performance during lockdown. Overall we believe that due to 
the COVID-19 lockdown we suffered a £39.7m revenue loss 
and a consequential £10.2m underlying profit impact with poor 
trading partly offset by reduced costs and Government 
support. Full details of the operational impact on the business 
are presented in the ‘COVID-19’ statement on page 8.
Underlying result for the full year to January 2021 was a loss of 
£(11.7)m compared to an underlying loss of £(2.9)m in the 
comparative period. The underlying result excludes adjusting 
items and discontinued operations.
Adjusting items of £8.0m (2020: £4.4m) in the year relate to 
significant material bad debts, impairment and dilapidation 
provisions, head office and retail restructuring costs and 
professional fees relating to the securing of additional funding 
to facilitate the future trading of the Group. Further information 
in relation to the adjusting items is provided in Note 9 to the 
Group accounts.
Discontinued operations in the prior year relate to the cessation 
of our joint venture operation in Asia. The closure of all of our 
fourteen joint venture stores in China and Hong Kong was 
completed in the second half of the prior financial year and 
generated a total loss of £(0.5)m. The joint venture trading result 
has been presented within discontinued operations in the 
comparative year.
The current and prior reporting periods are inclusive of the 
implementation of IFRS 16 in the prior year which resulted in 
presentational changes to the Income Statement, Statement of 
Financial Position and Cash Flow.
Including adjusting items and discontinued operations, the Group 
reported a total loss for the year of £(19.7)m (2020: £(7.8)m).
As recently announced in our Interim Results in October 2020, 
the Group secured a two-year £15 million asset based working 
capital facility with Hilco Capital on 24 July 2020. Furthermore, in 
December 2020, our US business secured additional funding of 
$6.5m through the Government sponsored Main Street Lending 
Programme. The US loan, through Flushing Bank, Uniondale is 
for a period of five years with repayments commencing from the 
end of the third year. The Group believes that these combined 
working capital facilities are sufficient to cover the Company’s 
foreseeable future cash requirements based on a ‘most likely 
worst case’ stress tested forecast scenario.
Revenue
Group revenue from continuing operations of £71.5m (2020: 
£119.9m) decreased by 40.4% (39.9% at constant currency). 
Retail sales decreased by 51.8% (51.8% at constant currency) 
to £22.5m (2020: £46.7m) with both UK/Europe and North 
America sales significantly impacted by COVID-19 store 
lockdowns throughout both H1 and H2. The decline in retail 
revenue was mitigated by year-on-year ecommerce sales 
growth which constituted 53.8% (2020: 24.2%) of total retail 
sales. Wholesale revenue reduced by 33.1% (32.3% at constant 
currency) to £49.0m (2020: £73.2m).
Gross margin
Composite gross margin of 25.7% was significantly lower than 
the previous year 38.3% reflecting the lost full price selling 
period during multiple lockdowns, increased clearance sales 
and additional stock provisioning relating to unsold product at 
the end of the financial year. These one-off adjustments to 
stock provisions due to COVID-19 amounted to £3.1m in total, 
bringing the margin down from 30.1% to that reported of 32.9% 
retail and 22.4% wholesale (comparative period margins of 
51.0% and 30.2% respectively).
Wholesale
Group wholesale revenue from continuing operations of 
£49.0m was 33.1% (32.3% at constant currency) lower than 
the prior period (2020: £73.2m). The impact of COVID-19, 
particularly on our ‘bricks and mortar’ wholesale customers, 
has resulted in declines in all geographic revenues with 
decreases in UK/Europe to £25.8m (2020: £34.7m), North 
America to £22.2m (2020: £36.8m) and the Rest of World to 
£1.0m (2020: £1.7m).
Group wholesale gross margin deteriorated to 22.4% (2020: 
30.2%) due to increased stock provisions in relation to unsold 
Spring product. The decline in overall wholesale sales and a 
softer margin resulted in a profitability decrease in underlying 
wholesale profit for the year to £5.0m (2020: £13.2m).
Retail
Group retail revenue of £22.5m was 51.8% lower than the 
comparative period (2020: £46.7m) principally due to the 
multiple Government imposed COVID-19 lockdowns on non-
essential retail locations during the financial year. During the 
year, we closed seven non-contributing stores and seven 
concessions, including our two remaining North America 
locations. The total number of operated locations at the year-
end was 67 (2020: 81) reflecting a 22% reduction in average 
selling space. We continue to review the Group retail portfolio 
and opportunities available to renegotiate or terminate leases.
Retail gross margins of 32.9% (2020: 51.0%) were significantly 
impacted by increased stock provisioning with regards to 
residual Spring stock as well as additional online promotional 
activity to remain competitive and increased Spring product sell 
through as a result of store lockdown closures.
Ecommerce revenue as a proportion of Group Retail revenue 
increased to 53.8% (2020: 24.2%) as a direct result of the store 
closures but also increased sales. Mobile phone transactions as 
a proportion of ecommerce traffic also increased to 67.4% of all 
online transactions (2020: 63.7%) reflecting the continued focus 
and development of our CRM capability and targeted social 
media advertising.

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
5
FINANCIAL REVIEW
Continued
Underlying retail loss for the year increased to £(10.4)m (2020: 
£(10.0)m). The fall in revenues has been largely mitigated by 
a reduction in the retail cost base arising from Government 
initiatives including employment furlough schemes and the 
business rates holiday. We have also been in active discussions 
with landlords regarding rent payment holidays and discounts 
together with an extension of existing payment terms.
Geographical analysis
The geographical revenue analysis highlights consistent year-on-
year proportion of sales across the three primary geographical 
channels: UK/Europe 64.8% (2020: 64.7%), North America 
33.8% (2020: 33.9%) and Rest of World 1.4% (2020: 1.4%).
The impact of COVID-19 has resulted in a reduction in operating 
profitability in all geographic regions; UK/Europe loss increasing 
to £(5.8)m (2020: £(1.6)m), North America profit reduction to 
£1.1m (2020: £5.5m) and the Rest of World contributing a loss of 
£(0.9)m (2020: £(0.8)m).
Licensing income
Licensing income of £3.9m generated during the year fell by 
29.1% (2020: £5.5m) as revenues from the majority of licensees 
were impacted by COVID-19. However, DFS orders continue to 
grow year-on-year with branded French Connection furniture 
sales performing well. Due to increased delivery lead times as a 
result of delivery challenges and store lockdowns, the strong 
recovery in DFS income is expected to be carried forward into 
the next financial year.
Operating expenses
Group underlying operating expenses of £32.7m (2020: £52.8m), 
excluding adjusting items, were 38.1% lower than the prior period 
primarily due to store closures during lockdown including 
negotiated landlord rent discounts as well as local government 
rates holidays and salary furlough schemes. We continue to focus 
on cost control and efficiency savings.
Total operating expenses including adjusting items were £40.7m 
(2020: £57.2m).
Adjusting items and discontinued operations
Adjusting items of £8.0m (2020: £4.4m) have been recognised 
in the period relating to non-recurring items including wholesale 
and licensing bad debt provisions of £0.4m, store and head 
office restructuring costs of £0.9m, dilapidation costs of £1.0m, 
right of use and fixed asset impairments of £5.1m and £0.6m of 
refinancing costs in relation to securing the working capital 
facilities. Discontinued operations in the prior period relate to 
the closure of our Asian joint venture operation.
Balance sheet
The Group balance sheet at 31 January 2021 includes net 
assets of £9.5m (2020: £29.1m) inclusive of closing net 
borrowings of £(1.3)m (2020: net funds of £8.1m).
Inventory levels reduced to £23.7m (2020: £28.8m) largely 
reflecting increased stock provisioning with regards to excess 
Summer stock at the end of H1. However, concerted effort has 
been made to reduce the H2 Winter season buy and to reassign 
a number of Summer 20 lines to Summer 21 where appropriate.
Trade and other receivables have decreased to £17.9m (2020: 
£19.5m) due to the contraction of wholesale orders as a direct 
result of COVID-19 lockdowns. Trade and other payables have 
remained broadly flat at £21.5m (£21.2m), despite the reduction 
in Winter ’20 and Summer ’21 inventories, reflecting close cost 
management and the extension of payment terms with 
landlords and product suppliers through active negotiation.
The right of use non-current asset, relating to the value-in-use of 
future lease rentals has reduced to £6.6m (2020: £17.9m) reflective 
of a contracting store portfolio and a current year impairment of 
£4.9m (2020: £1.0m) recognised as a direct consequence of the 
impact of COVID-19 on retail profitability.
Cash flow
Combined UK and US working capital facilities of £20m were 
secured in the second half of the financial year to support the 
Group’s foreseeable future cash requirements.
The trading operations of the Group only utilised cash of £(2.2)m 
(2020: cash generation of £5.7m) during the year, despite 
reduced profitability as a result of the impact of COVID-19, 
being reflective of tightly managed working capital including 
negotiated supplier payment extension terms.
Cash outflows from investing activities of £1.3m (2020: £2.2m) 
include capital expenditure of £0.2m (2020: £1.1m) relating to 
ecommerce platform improvements and store and head office 
restructuring costs of £1.1m (2020: £1.1m) relating to the closure 
of seven stores as well as the targeted reduction in operational 
and transactional staffing costs as a direct consequence of the 
impact of COVID-19 on trading and cash resource. Headcount 
has been reduced by 25% year-on-year. We continue to target 
the closure of non-contributing stores and expect to close more 
in the current year.
Cash inflows from financing activities of £0.5m (2020: outflow 
of £(11.4)m) in the current year is inclusive of £6.5m of working 
capital facility loans received net of £5.2m (2020: 11.4m) of IFRS 
16 lease liability rental payments and interest reflecting the 
negotiated rent discounts and deferrals achieved during the 
year. In addition, £0.8m was expensed in the current year with 
regards to securing the combined working capital facilities and 
servicing the related debt interest.
Taxation
The total Group tax charge for the year was £Nil (2020: £Nil). 
The Group has unused tax trading losses with a potential value 
of £21.0m, of which £16.5m has not been recognised in these 
financial statements. These tax losses can be utilised when the 
Group returns to profitability.
Dividends
The Board of Directors remain of the view that the business is 
best served by retaining current cash reserves to support the 
turnaround of the business.
Brexit
The Group has implemented some in-house operational and 
logistical changes in order to adapt to the post-Brexit trading 
environment, in particular, with regards to the delivery of 
product to EU wholesale and ecommerce customers. 
However, it is not anticipated that this will have a significant 
impact on the Group’s future trading, although the changes 
come with some additional costs.
COVID-19 Coronavirus
The full year results were significantly impacted by COVID-19 
and the lockdown restrictions imposed during this period, both 
in the UK and globally. Further details are presented in the 
COVID-19 statement on page 8.

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
6
FINANCIAL REVIEW
Continued
Going Concern
In the prior year Annual Report for the year ending 31 January 
2020, the Directors declared significant doubt about the ability 
of the Group and parent company to continue as a going 
concern. This was primarily due to uncertainty over whether 
funding could be secured before the existing cash resources 
were eroded due to the uncertainty on when normal trading 
would resume as a direct result of the COVID-19 pandemic.
The strategic report describes the Group’s and parent 
company’s financial position, cash flows and borrowing facilities 
as well as principal risks and uncertainties facing the Group.
The Group secured a two-year £15 million asset based working 
capital facility with Hilco Capital on 24 July 2020. Furthermore, 
in December 2020, our US business secured additional funding 
of $6.5m through the government sponsored Main Street 
Lending Programme. The US loan, through Flushing Bank, 
Uniondale is for a period of five years with repayments 
commencing from the end of the third year.
Given the Group and parent company’s new liquidity, together 
with the actions being taken to optimise sales, tightly manage 
costs and preserve cash, the Board is confident that the Group 
and parent company are well positioned to navigate an 
extended period of uncertain consumer demand which will 
cover at least 12 months from the date of approval of these 
financial statements and include the forthcoming renewal of the 
UK credit facility in July 2022.
Although all scenarios discussed below are within the current 
working capital facility available, the Directors acknowledge that 
the UK facility expires in July 2022 and will need to be renewed 
or alternative similar funding be secured. The Board is 
confident of securing an extension of existing or similar funding 
beyond the current expiration date. In assessing the renewal of 
the credit facility in July 2022, the Directors have considered 
initial discussions with the current financier; multiple options for 
financing when initially sought; and the general economic 
conditions and market’s propensity to lend.
As part of the Going Concern and Viability Statement review, 
the Board has prepared and reviewed the FY22 detailed Budget 
and for outer years FY23-FY26, the Long Range Plan. The FY22 
Budget was prepared on a detailed bottom-up basis and for the 
years FY23- FY26 on a more strategic high-level basis. The plan 
has been prepared by each respective business channel: 
wholesale, retail, ecommerce and licensing and by separate 
geographies: UK, North America and Rest of the World.
A ‘Base’ Case budget has been prepared representing the 
scenario management expects most likely to occur. Under this 
scenario, the maximum borrowing position will be £11m over 
the next 12 months.
Within the Base Case, there is an assumed level of recovery in 
FY22 versus FY21 across all revenue streams which is based 
on management’s current view of how we expect both French 
Connection and the economy to recover once lockdown 
restrictions are lifted. Where appropriate we have benchmarked 
FY22 Budget to FY20 levels, noting that the Group’s trading 
position will not reach FY20 levels for some time and reflecting 
that trading conditions remain significantly below pre-COVID 19 
levels for the next 12 months. For UK Retail, we have assumed 
all stores reopen from April 2021 and do not assume any 
further lockdowns. In FY22 Wholesale is underpinned by 
current order books for Summer ‘21 season and current 
expectations of Winter ‘21 orders order based on initial 
conversations with customers. Ecommerce has a less 
pronounced level of recovery as this revenue stream has been 
the least impacted by the pandemic. For outer years in the LRP 
from FY23, management have assumed more moderate levels 
of revenue growth.
The base case budget has been further sensitised under two 
additional scenarios: ‘most likely worst case’ and a ‘reverse 
stress test’ which is based on a pre-defined outcome of the 
business being no longer viable in which the borrowing 
requirements exceed the current maximum facility occurring in 
November 2022. Sensitivities have been performed on year-on-
year turnover growth rate assumptions, targeted gross margin 
%s, overhead growth/savings and licensing growth. The most 
likely ‘worst’ case scenario forecasts a net borrowing 
requirement that does not exceed the maximum facility 
available over the five-year long range plan.
Under the ‘most likely worst case’ scenario, the Board believes 
that the combined secured £20 million UK and US asset based 
working capital facilities are expected to be sufficient to cover 
the Company’s foreseeable future cash requirements, which 
will cover at least 12 months from the date of approval of these 
financial statements.
The Board is also of the opinion that the current formal sale 
process of the Company and its resulting outcome will not have 
any impact on the availability of the existing working capital 
facilities and therefore does not affect the going concern basis 
of these financial statements.
Having undertaken a rigorous assessment of the financial 
forecasts, particularly in the context of COVID-19 and their 
assessment of high likelihood of renewal of the UK credit facility 
in July 2022 as discussed above, the Board has therefore 
concluded that it is appropriate to prepare the Group and 
parent company financial statements on a going concern basis.
The strategic report, from pages 2 to 21, has been reviewed 
and approved by the Board on 28 April 2021.
By order of the Board
Lee Williams 
Chief Financial Officer 
28 April 2021
Notes:
1.	 Underlying Operating result excludes adjusting items (Note 9) and 
discontinued operations (Note 3).
2.	 LFL or “Like-for-Like” sales growth is defined as the year-on-year 
sales growth for owned stores and concessions open more than one 
year, including ecommerce revenues, removing the impact of closed 
stores and reported in constant currency.
3.	 Constant Currency (CCY) is calculated by translating the year 
ending January 2021 and January 2020 at a consistent rate to remove 
the impact of exchange rate fluctuations (Note 28).
4.	 Underlying overheads consist of LFL store overheads.
5.	 Adjusting items include provisions for bad debts, store and head 
office restructuring expenditure, dilapidation costs, impairment 
provisions and other professional fees (Note 9).
6.	 Continuing operations exclude the discontinued results from the 
disposed Hong Kong and China joint ventures (Note 3).
The Directors believe these measures are best reflective of how the 
business is managed and are informative to shareholders in 
understanding the performance of the business.

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
7
FINANCIAL REVIEW
Continued
Segment revenue and results
2021 
£m
2020 
£m
Revenue
Retail
22.5
46.7
Wholesale
49.0
73.2
Group revenue
71.5
119.9
Gross profit
18.4
45.9
Retail
32.9%
51.0%
Wholesale
22.4%
30.2%
Group gross margin
25.7%
38.3%
Underlying operating (loss)/profit
Retail
(10.4)‌
(10.0)‌
Wholesale
5.0
13.2
Licence income
3.9
5.5
Common and Group overheads
(8.9)‌
(10.1)‌
Finance expense
(1.3)‌
(1.5)‌
Underlying Group operating loss*
(11.7)‌
(2.9)‌
Underlying operating margin
Retail
(46.2)‌%
(21.4)‌%
Wholesale
10.2%
18.0%
Underlying Group operating margin
(16.4)‌%
(2.4)‌%
Geographical information
 
2021 
£m
2020 
£m
Revenue 
UK/Europe
64.8%
64.7%
North America
33.8%
33.9%
Rest of the World
1.4%
1.4%
Divisional operating (loss)/profit 
UK/Europe
(5.8)‌
(1.6)‌
North America
1.1
5.5
Rest of the World
(0.9)‌
(0.8)‌
Group overheads and finance income
(6.1)‌
(6.0)‌
Underlying Group operating loss*
(11.7)‌
(2.9)‌
* excludes adjusting items (Note 9) and discontinued operations (Note 3)

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
8
COVID-19 Statement
The financial year witnessed extraordinary events caused by 
the COVID-19 pandemic which has had a substantial impact on 
businesses and on the fashion retail sector in particular.
On 11 March 2020, the World Health Organization declared 
COVID-19 a pandemic. In line with Government advice from 18 
March all French Connection head office staff were encouraged 
to work from home where this was possible. Our retail stores 
were closed on Sunday 22 March 2020 and our concessions 
were closed on Monday 23 March 2020. These closures were 
not limited to the UK. All our stores and concessions in Ireland, 
the Netherlands, Spain, Portugal, France and the USA were 
closed and our operations in the USA, Hong Kong, India, 
Turkey and Portugal were all restricted by national government 
measures to contain the Coronavirus (COVID-19) virus.
These closures and restrictions, together with the squeeze on 
our wholesale business from customers who were initially in a 
challenging financial position, led to a drastic reduction in our 
daily cash income in a dramatically short period of time. The 
economic impact of this global health crisis on the French 
Connection Group, at a time when we were focused on doing 
all we could to return our business to a sustainable level of 
profitability, required significant action to secure the financial 
stability of the business.
From 24 March 2020, we asked all store and concession staff 
to accept the ‘’furloughing’’ of their employment at a reduced 
level of pay so that we could sign up to the UK Coronavirus Job 
Retention Scheme and implemented similar measures in our 
retail operations around the world.
In addition, from 7 April 2020, we asked those head office staff, 
both in the UK and globally, who had a significant reduction in 
their regular work load either due to the nature of their role, or 
because they were unable to perform their role effectively 
remotely to accept the “furloughing” of their employment and a 
reduced level of pay.
Our ecommerce business continued to operate, initially at lower 
levels to those before the outbreak although subsequently with 
online sales significantly up. Our wholesale customers, in 
particular, the ‘bricks and mortar’ customers were in a similar 
position and revenues significantly declined. However, the 
impact was mitigated by our large wholesale ‘pure play’ 
customer base which continued to trade, and in some cases, 
trade strongly.
We worked hard planning for the stores to reopen, ensuring 
they did so safely and in line with all Government guidance. The 
majority of the stores opened from mid-June and we ensured 
that our customers and colleagues were able to shop and work 
confidently in a safe and healthy environment. However, when 
stores did reopen we saw that our smaller stores in more 
provincial locations performed more strongly than those in the 
traditionally bustling city centres. Trading at the beginning of the 
second half of the year was in line with our expectations, 
however, as a consequence of the subsequent tightening of 
COVID-19 guidance from September, footfall declined again 
and conditions became more difficult across the retail 
channels. This was then compounded by the full closure 
required during the second lock down in November and the 
subsequent third lock down at the start of January 2021. 
We once again worked hard, planning for our stores to reopen 
from mid-April 2021.
As a direct consequence of the above, we enacted some of the 
following to safeguard the continued future of the Company 
and ensure that the business remains a going concern.
•	 Furloughing of all global retail staff and a substantial 
proportion of global head office employees whose 
workload had been significantly impacted. We registered 
for applicable national schemes to enable us to recoup 
employment salaries and taxes where applicable.
•	 Liaising with our retail, office and warehouse landlords 
with regards to the attainment of rent payment holidays. 
We are in continued discussions about the payment 
arrangements of future rent quarter payments and the 
settlement profile of these deferred amounts.
•	 Discussions with suppliers regarding renegotiations of 
existing payment terms.
•	 Dialogue with key wholesale customers, including 
agreement on early payment settlement discounts to 
ensure continued wholesale revenue cash income.
•	 Correspondence with the relevant government authorities 
to defer any local or national taxes due, including 
business rates, duty, employment and VAT related taxes.
All of the above factors have had a significant impact on the 
short-term cash income stream of the business. In the light of 
the Company’s cash position and the continued expected 
weak trading environment, we were in active discussions with a 
number of potential funding partners. On 24 July the Group put 
in place a £15 million working capital facility with Hilco Capital 
for the next 2 years. In addition, our US business, based in 
New York secured US$6.5million of additional funding through 
the government backed Main Street Lending Programme to 
support our US based operations and employees. The US loan 
is for a period of 5 years with repayments commencing from 
the end of the 3rd year. The Directors expect these new 
funding facilities to be sufficient to cover the Company’s cash 
requirements, based on its current conservative expectations of 
future trade.
The Company will continue to tightly manage its cost base over 
the coming months and we await better visibility on the speed 
of the recovery of demand across the different business 
channels and territories. Although the stores recently reopened, 
we can only estimate how quickly and to what extent store 
footfall and therefore sales will recover. This will also impact the 
rate of improvement within the wholesale channel, though our 
forward orders are strong.
Given the Company’s new liquidity, together with the actions 
being taken to optimise sales, tightly manage costs and 
preserve cash, the Board is confident that the Company is well 
positioned to continue to navigate an extended period of 
uncertain consumer demand.
The welfare, health and safety of our stakeholders, and in 
particular our colleagues and our customers, has been our top 
priority, while taking decisive actions to protect the business 
and its long-term financial position.

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
9
COVID-19 Statement
COVID-19 risk and impact
COVID-19 rapidly changed the spending habits of our 
customers. Retailers were required to close stores which 
resulted in a greater number of consumers switching to online 
purchases. Additionally, consumer spending was redirected 
towards different types of expenditure including casual clothing 
and homeware, away from business attire and occasion wear. 
The impacts of the global and regional pandemic included 
supply chain disruptions, customer demand reductions as well 
as employee health and wellbeing implications. The outlook for 
the UK’s fashion sector remains uncertain at present although 
online purchasing activity is only expected to grow.
Our response
From the initial reports of the COVID-19 outbreak, business 
continuity protocols were invoked which provided a framework 
to support our response. We have been working hard planning 
for the stores to reopen ensuring they do so safely and in line 
with all Government guidance.
Our mitigation strategy
Through our global network of regional offices, we ensured 
there was regular communication and support for our supplier 
base. We also worked with our wholesale partners to minimise 
returns and mitigate cancellation risks as far as possible. During 
these negotiations we at all times considered the importance of 
our long-standing and valued relationships with suppliers and 
contractors, attempting to balance their needs with ours, 
wherever possible.
The business monitored events and government 
announcements in each of its territories in order to put plans for 
reopening in place at the earliest possible time, always placing 
the health and safety of colleagues and customers ahead of all 
other considerations. Our first priority was to ensure that each 
store could meet or exceed local health and safety regulations. 
We ensured that stores and colleagues were fully equipped 
with all necessary PPE, cleaning materials and other equipment 
such as sneeze screens before any reopening, following local 
government guidelines at all times. We also implemented safety 
measures and relevant policies in our offices.
The following key actions have been undertaken to manage the 
impact of the pandemic on our business:
•	 following government guidance by closing stores and head 
offices
•	 keeping our employees, customers and communities safe
•	 introducing appropriate recommended hygiene measures
•	 ensuring operational activities have been adapted
•	 engaging with all relevant stakeholders (government, 
partners, advisers, suppliers)
•	 increasing frequency of Board meetings throughout the 
crisis, monitoring and responding to events on a weekly 
basis
•	 successfully implementing home working for head office 
employees
•	 engaging with landlords to manage rent obligations and 
property costs
•	 taking decisive action to reduce our cost base and cash 
commitments including the furloughing of employees in line 
with local government schemes and reacting to government 
initiatives such as business rate and tax payment deferrals
•	 Implementing internal risk policies: COVID-19 Health & 
Safety Policy, COVID-19 Workplace Guidance Policy and 
COVID-19 Visitor Policy.
Whilst the effects of the pandemic are still being felt and the 
long-term impact on consumer behaviour and the economy 
remains uncertain, the Company has also focussed on the 
long-term opportunities ahead for the Group. French 
Connection will continue to monitor and respond to further 
changes as required in the months ahead.
COVID-19 Statement
Continued

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
10
NON-FINANCIAL INFORMATION STATEMENT
NON-FINANCIAL INFORMATION STATEMENT
French Connection Group PLC aims to comply with the new Non-Financial Reporting Directive requirements contained in sections 
414CA and 414CB of the Companies Act 2006. The table below sets out where relevant information can be found in the Annual 
Report together with an overview of our relevant policies and standards.
Reporting requirement
Relevant section
Page Reference
Policies and Standards
Business model
Our Business
13
Principal risks
Principal risks and uncertainties
Viability statement
16
25
Environmental matters
Environmental, Social and 
Governance
19
Recycling
Carbon emissions
Employees
Environmental, Social and 
Governance
21
Staff handbook
Equal opportunities
Whistleblowing
Health and safety
Staff training
Social matters
Environmental, Social and 
Governance
21
Charitable donations
Human rights
Environmental, Social and 
Governance
20
Supplier guide
Modern slavery related policies
Anti-corruption and anti-
bribery matters
Environmental, Social and 
Governance
21
Anti-bribery policy
Group Anti-facilitation of 
Tax Evasion
Environmental, Social and 
Governance
21
Tax Evasion Policy
Group Share Dealing 
Code
Environmental, Social and 
Governance
21
Securities Dealing Policy

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
11
S172(1) statement
Statement by the Directors in performance of their statutory duties in accordance with s172 (1) 
Companies Act 2006
The Directors of French Connection Group PLC consider that they have behaved in the way that would be most likely to promote 
the success of the Company for the benefit of its members as a whole (with regards to the stakeholders and matters set out in 
s172 (1) (a to f) of the Companies Act) in the decisions taken during the year ended 31 January 2021.
French Connection’s governance framework is conducive to Board-level decisions being made with stakeholder interests and the 
longer-term, in mind.
Specific matters and how the Board of Directors have promoted the success of the business for the benefit of its members in 
accordance with s172 are summarised below:
Matters
Matters for 
discussion
How the Board considered S172
Actions
Key 
Stakeholders
Interests of 
the Group’s 
employees
Employee reviews 
and appraisals, 
Gender Pay Gap 
reporting
Our employees are fundamental 
to the success of the business. 
We aim to be a responsible 
employer in our approach to the 
pay and benefits that our 
employees receive and ensure 
that we adhere to all statutory 
employee health and safety 
standards.
We have worked hard to keep all of our colleagues 
informed, engaged and supported while we have 
been working remotely and while our stores were 
temporarily closed. We also recognise the 
importance of diversity and inclusion and listening 
and reacting to the input of our employees. The 
business also provides Gender Pay Gap reporting.
Employees
Operational 
changes due 
to COVID-19 
pandemic
The pandemic 
caused 
unprecedented 
disruption to our 
business impacting 
trading operations 
and cash flows
The decisions made by the Board 
were key to the Group’s approach 
in response to COVID-19. The 
Board actively engaged with 
senior management to create a 
working plan to best navigate the 
business through this period and 
at all times focussed on the best 
interests of key stakeholder 
groups including employees, 
customers, suppliers and our 
shareholders.
Our stores were closed in line with government 
advice and store and head office staff were 
appropriately furloughed. Senior management were 
consulted and actively engaged in key decision 
making. Board and Committee meetings continued 
virtually throughout the lockdown period. COVID-19 
risk mitigation strategy can be found on page 8.
Employees 
Shareholders 
Suppliers 
Partners 
Customers
Brexit
Mitigation strategies 
with regards to 
Brexit
The Board identified and 
effectively responded to the 
challenges of a post-Brexit 
environment including logistic and 
supply chain issues, volatility in 
currency and labour market and 
additional regulatory 
responsibilities.
A Brexit steering committee was established with 
weekly meetings including the Directors and senior 
management from finance, logistics and IT. A detailed 
plan of action was created and implemented. Key 
shareholders were informed of Brexit impact under 
effective supplier and customer engagement.
Employees 
Shareholders 
Suppliers 
Partners 
Customers
Reducing 
costs and 
driving 
efficiencies
Likely consequences 
of any decision in 
the long term
The Board focussed on the long-
term sustainability of the business, 
including the prioritisation of cash 
preservation, in particular, from 
the impact of COVID-19.
New working capital credit facilities were secured 
during the current year ensuring the future of the 
Group. Annually, the Board undertakes a review of 
the Company’s strategy, including the budget for the 
forthcoming year and the long range plan for the next 
five years. Once approved, the plan and strategy 
form the basis for financial budgets and resource and 
investment decisions. Both input to the budgets and 
output in terms of decision making involves both the 
Board and senior management. In making decisions 
concerning the business plan and future strategy, the 
Board has regard to the interests of various 
stakeholders and the consequences of its decisions 
in the long-term. During the last year and as a result 
of the impact of the pandemic, the business reduced 
variable costs where possible and reduced both 
store and head office headcount following an 
employee restructure review.
Employees 
Shareholders
Sustainability
More focus on 
implementing new 
policies and 
supporting a 
sustainable 
approach
The Board took into consideration 
the increasing demand on 
sustainability from our customers 
and shareholders including focus 
on issues such as waste 
regulation membership, recycling 
and carbon emissions.
Key focus was on establishing new policies and 
communicating these to our suppliers and employees 
in compliance with relevant regulations. 
Environmental issues are an important focus of the 
business. The Directors regularly review the raw 
materials sourced to manufacture the products and 
the related transportation and packaging. Recycling 
and reducing carbon footprint is widely encouraged 
throughout the supply chain and amongst 
employees.
Employees 
Shareholders 
Suppliers 
Partners 
Customers 
Communities
S172(1) statement

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
12
S172(1) statement
Continued
Matters
Matters for 
discussion
How the Board considered S172
Actions
Key 
Stakeholders
Effective 
employment 
engagement
Continuous focus on 
effective 
engagement with 
our employees 
through new policies 
and systems
Our design-led culture continues 
to evolve and our employees are 
key to our business. French 
Connection continues to find ways 
to engage with our employees 
and the Board plays a key role in 
implementing and maintaining the 
culture of the business.
We ensure that all employees, customers and 
suppliers are treated consistently and do not suffer 
discrimination, harassment, bullying or victimisation 
in any form. We have implemented a new policy 
management system which was approved by the 
Board which ensures that all employees remain 
updated and well informed about our latest policies. 
The Board also approved the implementation of a 
new whistleblowing hotline system that can enable 
our employees to feel supported and listened to by 
the business.
Employees
Effective 
supplier and 
customer 
engagement
Need to foster the 
Company’s business 
relationships with 
suppliers, customers 
and others
The Board considered the 
engagement with customers and 
suppliers. They have been a key 
focus during the past year, so that 
they can continue to deliver, work 
and shop safely. The Board has 
ensured that all investors are 
informed of the impact the virus 
and Brexit had on our business.
We are committed to securing strong working 
relationships with both our suppliers and customers 
to accentuate the performance of the Group. We 
have published an internal ‘Supplier Guide’ which 
focuses on working with suppliers who adhere to 
acceptable employment, industry and environmental 
practices. Harbouring good retail and ecommerce 
customer relations is a key area of focus which is 
supported by regular retail employee training 
workshops and customer feedback surveys.
Suppliers 
Customer 
Partners
Relationship 
with the 
Members of 
the Company
Need to act fairly 
between members 
of the Company
The Board is committed to openly 
engaging with our shareholders, 
whether with institutional investors 
or private shareholders. It is 
important that shareholders 
understand our strategy and 
objectives
The Board of Directors have regular meetings with 
shareholders. Reference: relations with shareholders 
(page 28), controlling shareholder relationship 
agreement (page 25).
Shareholders
Business 
Conduct
Desirability of the 
Group maintaining a 
reputation for high 
standards of 
business conduct
Our Board’s intention is to behave 
responsibly and ensure that 
management operate the 
business in a responsible manner 
and within high standards of 
business conduct and good 
governance.
The Group has processes in place to monitor new 
regulations and compliance requirements that might 
impact the business. Corporate governance 
compliance. Audit and remuneration committees. 
Non-executive Director Board appointments. FTSE 
market regulation compliance. Reference: Corporate 
Governance Board statements (page 27).
Employees 
Suppliers

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
13
OUR BUSINESS
Business objectives, strategy, and 
business model
At the heart of our business is a passion for the clothes. In 
1972, when French Connection was created, we set out to 
create well-designed, stylish clothing that appealed to a broad 
market. We have since worked hard to build on that vision and 
as a result, French Connection is synonymous with fashion and 
style. Through this we aim to generate increased shareholder 
value through the sale of fashion products and the extension of 
our brands into their lucrative markets through licencing.
It remains our prime goal to create distinctiveness in a crowded 
market place through focus on design. The brand’s strength 
lies in balancing new, exciting ideas with consistent quality and 
affordability and in a world of “fast fashion” we are proud of our 
commitment to the creative process.
We continually assess markets and relationships for new 
opportunities to broaden our customer reach.
Founded by Chairman and Chief Executive Stephen Marks, 
French Connection’s long history of trading has been based on 
design quality and innovative fashion, supported by a strong 
market presence resulting in one of the most highly recognised 
and respected clothing brands in the UK and across the world. 
We seek to ensure that products are presented for sale in 
contemporary surroundings by knowledgeable and friendly 
staff who are in-tune with our customers. We recognise that 
our products are the core element of our business and that our 
ability to produce fashionable clothing to match our customers’ 
expectations has been, and continues to be, the key to our 
continued success.
We seek to ensure that our resources are deployed effectively 
and efficiently to support our business. Design and production 
of the ranges and maintenance of our operating standards are 
paramount for all our business managers who have broad 
responsibility for their area of operations.
We have an established strategy for a long-term development. 
In our strategy we focus on the following:
1.	 Unique brand
French Connection is a design led British brand, creating 
distinctive products across womenswear, menswear, 
accessories and home for the modern lifestyle.
2.	 Multi-channel business model
We developed a multi-channel business model where we 
distribute our products to our customers across multiple 
channels. We believe that this is how our business can remain 
competitive and dynamic. Our main goal is to provide great 
experience for our customers however they wish to engage 
with our brand: e-commerce, wholesale, stores, concessions 
and licensed products.
3.	 Increased focus on customer value
We provide standout products and great experiences for our 
customers across all channels as well as communicating with 
them through relevant and engaging content. We firmly believe 
we have capacity to further grow our brand’s customer base 
both in the UK market and in the international market.
4.	 Focussed business operation
We have a great team and great culture. We enabled remote 
working in our offices during the last year due to COVID-19 
which has created a more collaborative working environment.
5.	 Focus on design skill
Since its creation in 1972, French Connection has enthused a 
passion for design and continues to deliver timeless affordable 
quality. Innovation remains at the core of the brand and all 
designs are created and developed from the head office in 
Camden, London.
Brands
Our principal brand is French Connection which accounts for 
92% of the Group’s revenues.
The French Connection brand operates in the fashion-
orientated market place offering a fashion-forward range of 
quality products at affordable prices. Our customers, typically 
aged 18-35, appreciate that the brand is at the leading edge of 
high street fashion and offers quality and style in its products. 
French Connection designs, produces and distributes branded 
fashion clothing, accessories and homeware for men, women, 
and children to more than 50 countries around the world 
through its main distribution channels: retail stores, 
ecommerce, wholesale and licensing.
Our other brands include:
Great Plains: a fashion basics range for women designed 
in-house. Available on-line and supplied through wholesale to 
multi-brand retailers; and
You Must Create (YMC): an, edgy, contemporary fashion brand 
for men and women available on-line, in three London stores 
and a growing wholesale base.
Each brand targets a different audience and has achieved high 
levels of recognition for style and design reflecting the creative 
passion and skill poured into the design and manufacture of 
their products.
OUR BUSINESS

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
14
OUR BUSINESS
Continued
Worldwide operations
Region
Location
Territories
Retail  
operations
Wholesale
customers
Licensing 
Brands
UK/Europe
London 
Düsseldorf
UK,  
Europe, 
Middle East
Retail stores and 
concessions, 
ecommerce
Department 
stores, multi-
brand stores, 
franchise 
operators
Product  
and country 
licensing
French 
Connection,  
Great Plains, 
YMC 
North America
New York
USA
Ecommerce
Department 
stores, multi-
brand stores
Product  
licensing
French 
Connection,  
Great Plains, 
YMC
Toronto
Canada
Department
stores, multi-
brand stores
French 
Connection
Rest of World
Hong Kong
Australia,  
Asia 
Brand  
licensees, 
concessions, 
department  
stores
Product  
licensing
French 
Connection
Retail locations
31 January 2021
31 January 2020
Locations
sq ft
Locations
 sq ft
Operated locations 
UK/Europe
French Connection 	
Stores
26
71,385
31
79,768
French Connection/Great Plains	
Concessions
38
35,097
45
40,418
YMC	
Stores
3
1,805
3
1,805
67
108,287
79
121,991
North America
French Connection US	
Stores
–
–
2
9,102
Total operated locations
67
108,287
81
131,093
French Connection licensed and franchised
UK/Europe
1
1,100
2
2,553
North America
1
2,346
1
2,346
Middle East
2
1,614
7
11,678
Australia
146
70,282
148
75,013
Other
11
10,802
15
11,446
Total licensed and franchised locations
161
86,144
173
103,036
Total branded locations
228
194,431
254
234,129

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
15
OUR BUSINESS
Continued
Our operations
We design, produce and distribute branded fashion clothing and homeware from our business premises in London, New York, 
Düsseldorf, Hong Kong and Toronto. We operate retail stores and concessions in the UK and Europe and also operate ecommerce 
businesses in each of those territories as well as North America. Further, we wholesale our products to retailers operating in over 
50 countries around the world and have licensed partners operating French Connection stores across Asia, Australia and the 
Middle East.
Our design teams are based in London and we arrange for the products to be manufactured in specialist third party factories in 
Europe and Asia supervised by local buying offices. The main countries where manufacturing takes place are China, India and 
Turkey. More information regarding our supply chain, working practices and impact on the environment can be found in the 
Corporate Social Responsibility statement.
The Group retails garments through a network of stores on high streets and in shopping malls across the UK and Europe and 
through concessions within department stores such as House of Fraser. We also operate ecommerce channels in the UK, Europe 
and North America. The product ranges are also offered for sale at wholesale through our showrooms in London, New York, 
Düsseldorf and Hong Kong to selected customers operating department stores, multi-brand fashion stores and ecommerce sites 
around the world.
To further extend retail distribution we have granted franchises and licences to quality retailers allowing them to operate French 
Connection branded retail stores in Europe, the Middle East, Asia and Australia. These customers are supplied through our 
wholesale channels in the UK and Hong Kong.
Brand extensions
Our globally recognised French Connection brand has been extended successfully into complementary licensed products 
including men’s and women’s toiletries and fragrances, shoes, watches, jewellery, eyewear and furniture. Our Design and Licensing 
teams work closely with branded partners to develop and enhance product for sale.
Current trends
The continued growth of multi-channel retailing is a clear focus for French Connection. We will continue to invest in the people and 
systems to support this growth opportunity to ensure our customers can shop with us however they wish and get the very best 
multi-channel experience. The success of our CRM system is an example of this investment.

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
16
OUR BUSINESS
Continued
Principal risks and uncertainties
The Board recognises there are a number of risks and uncertainties that face the Group. The following highlights some of the 
principal risks:
Risk
Impact
Mitigation
Fashion and 
design
Our success depends on our ability to 
produce ranges of garments which 
are attractive to potential customers.
We seek to achieve this through retention of experienced and 
skilled designers and merchandisers and by remaining as 
operationally flexible as possible particularly in relation to our 
supply chain and up front commitments.
Each year the brands produce two main seasonal fashion 
ranges and the success of each of these is largely dependent 
on the ability of our designers to reflect attractively the emerging 
trends in fashion. We utilise a mix of experience and fresh 
thinking in our design studios under the consistent guidance of 
the senior management to ensure continuity of the brand 
attitudes.
Brand and 
reputational risk
Our brands and the way they are 
perceived in their respective markets 
is very important to us.
We are very protective of the brands and work to ensure that 
they are presented in appropriate ways and that they are not 
misused. A main driver for brand perception is the products 
themselves and therefore our reputational risk is closely linked 
to our sales success. We understand the risk and the potential 
damage supply chain activities may hold such as human rights 
or environmental impacts. This is considered as part of the 
corporate and compliance responsibilities which is detailed on 
page 20.
Macroeconomic 
factors
The nature of fashion retail means that 
it is not always possible to predict 
customers’ reactions to each season’s 
new ranges. Our customers’ 
propensity to spend on clothing is also 
affected by their personal financial 
situation and other macroeconomic 
factors which impact the total size of 
the retail markets in which we operate.
We consider that as a small operator at the upper end of the 
middle market the impact on our business of macroeconomic 
elements is considerably smaller than the impact of the success 
of our designers in producing attractive products.
Brexit
Brexit introduces significant risks to 
our business. Reduction in consumer 
spending, delays on goods crossing 
borders, shortage of labour 
particularly in distribution centres.
The Group considers the principal risk factors to be 
macroeconomic uncertainty leading to a downturn in the UK 
economy, trading restrictions with friction at the borders, the 
imposition of tariffs, further exchange rate volatility, recruitment 
issues and other recruitment concerns. Tariff increases or 
trading restrictions are mitigated through the Group’s suppliers 
predominantly being located outside of the EU.
The likely contraction in the labour market is considered a minor 
risk to the group, with no senior positions currently held by non-
UK EU citizens and only around 7% of store staff being EU 
employees. The Group has communicated across the 
organisation the steps and procedures required to assist any EU 
citizens to take advantage of the EU Settlement Scheme to 
remain in the UK following the transition period.
The Group has implemented changes to its logistics and supply 
chain in order to expedite delivery of products into the EU, in 
particular with regards to wholesale and ecommerce customer 
deliveries.
Advice continues to be sought to ensure continued compliance 
with relevant UK and EU regulations. The Board will continue to 
monitor Brexit developments and assess the potential impact.
OUR BUSINESS
Continued

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
17
OUR BUSINESS
Continued
Risk
Impact
Mitigation
Supply chain
The Group is exposed to supply chain 
operational risk if product is not 
delivered in a timely fashion, to 
specification or in appropriate 
quantities.
The Group’s supply chain is diversified across a number of 
suppliers in different countries. Our buying offices and 
production teams work closely with suppliers to mitigate these 
risks. 
Infrastructure
The design process and our retail 
businesses in particular have a 
significant proportion of fixed costs 
giving rise to operational gearing and 
this is exacerbated by upward-only 
rent reviews.
To mitigate cost pressures, we are constantly focused on store 
operating cost efficiencies, and have already achieved 
considerable savings by optimising our rostering timetables in 
store and actively managing our store estate, and exiting stores 
where the opportunity is economically available to us.
Financial risks
The Group is exposed to financial 
risks including currency, interest and 
liquidity.
The Group’s approach to managing liquidity is to ensure, as far 
as possible, that it will always have sufficient liquidity to meet its 
liabilities when due, under both normal and stressed conditions, 
without incurring unacceptable losses or risking damage to the 
Group’s reputation. The Group monitors its cash position on a 
regular basis through the use of regularly updated cash flow 
forecasts and believes that with the recently secured working 
capital facilities, there will be sufficient net funds and facilities 
available.
As a wholesaler we also face the risk of default from our 
customers and manage this through active relationship 
management by our dedicated customer accounts team. We 
also insure certain overseas debt risk.
Our experience of bad debts historically has been very low due 
to this close management. However, recent bad debt write offs 
have been due to the challenges facing all retailers around the 
globe and mainly relate to customers of many years standing 
who we have tried to support through the challenging times. 
Where there have been poor payment history we try to limit our 
exposure.
The principal treasury risks to the Group arise from exchange 
rate fluctuations. The Board has approved policies for managing 
these risks, which are reviewed on a regular basis. However, the 
Group is naturally hedged for a significant part of its business 
and has limited exposure to foreign exchange rate fluctuations.
IT
The Group is dependent on reliable IT 
systems for managing and controlling 
its business and for providing 
efficiency and speed in the supply 
chain.
Our IT function oversees all the systems and has a number of 
policies and procedures to protect the software, hardware and 
data and to prevent unauthorised access to the systems. Work 
is ongoing to bring the documentation relating to these 
processes up to date, though the basic procedures are believed 
to be sound having not suffered any catastrophic failures in the 
past 12 months.
OUR BUSINESS
Continued

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
18
OUR BUSINESS
Continued
Risk
Impact
Mitigation
COVID-19 
Coronavirus
The Group is exposed to risk on a 
number of levels:-
Manpower – absence by a large 
number of employees due to sickness 
simultaneously may result in the 
inability to carry out day to day 
processes.
Supply Chain – stock not being 
available to be sold due to delays in 
production.
Customers – poor footfall in stores 
and those of our wholesale customers 
impacts demand and ultimately sales.
Our mitigation strategy can be found in the COVID-19 Statement 
on page 8.
Corporate 
Compliance and 
Responsibilities
The increasingly broad and stringent 
legal and regulatory framework for 
retailers creates increased pressure on 
business performance and requires 
regular operational changes to 
maintain compliance. Non-compliance 
may result in fines, criminal 
prosecution, litigation or additional 
investment to rectify breaches and it 
can have an impact on our reputation 
and financial results.
The business has relevant policies and procedures, including 
human rights, modern slavery, data protection, cyber security, 
anti-bribery and corruption and health and safety. The policies 
are reviewed annually. The business has an in-house legal team. 
We also have proactive engagement with regulators and 
legislators.
The Group’s approach to the management of risks is further discussed in the Corporate Governance Statement.
Key Performance Indicators
The key performance indicators are monitored by the Board on a regular basis. The Board considers that the key performance 
indicators for the businesses are:
•	 UK retail LFL sales growth;
•	 Sales achieved in the wholesale channels;
•	 Sales by geography;
•	 Gross margin %;
•	 Underlying operating profit/loss;
•	 Inventory levels; and
•	 Cash generation.
Each of the above is discussed in more detail in the Chairman’s Statement and Financial Review.
OUR BUSINESS
Continued

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
19
ENVIRONMENTAL, SOCIAL AND GOVERNANCE REPORT
The Board recognises that the long-term profitability of the 
business depends, amongst other things, on appropriate 
protection of the Group’s assets, reputation and brand names 
and is subject to the long-term sustainability of the supply 
chain.
ENVIRONMENT
Our approach and actions
Climate change is widely regarded as one of the greatest global 
environmental challenges that society faces and we take our 
responsibilities in this area seriously. We are working to reduce 
the direct impact of its business operations on the natural 
environment. French Connection remains committed to 
minimising the environmental impacts by reducing both the 
carbon intensity of our activities and the natural resources we 
use. We reduce, reuse and recycle. The use of resources to 
manufacture and supply our products utilise finite global 
resources. The source of the raw materials and the 
manufacture of the finished products is spread globally and 
provides employment, income and personal security at many 
different points in the process. We recognise, however, that our 
products utilise global resources some of which are limited in 
their nature.
Some of the initiatives we have implemented include:
•	 In the UK, the business meets its responsibilities under the 
packaging waste regulations through membership of Valpak;
•	 Wooden hangers are sourced from sustainable sources and 
we do not give them away with the products;
•	 Reduction in packaging materials for finished goods i.e. no 
plastic banding, no inner cartons;
•	 Plastic returnable tote bins for shipping to our own UK 
stores to reduce cardboard;
•	 Plastic and cardboard waste is collected from our UK stores 
and head offices for recycling;
•	 In our US operations, corrugated cartons are re-used 
whenever possible and ultimately recycled using a band 
machine so they are crushed into bails for collection;
•	 Donation of end of life stock to local and national charitable 
organisations; and
•	 Received GoGreen Certificate from our transportation and 
logistics partner
Energy and carbon report for French Connection Group PLC for the year ended 31 January 2021
Carbon emissions
Tonnes of 
CO2e 
2021
Tonnes of 
CO2e 
2020
Tonnes of 
CO2e 
2021 
(UK only)
Tonnes of 
CO2e 
2020 
(UK only)
Emissions from
Scope 1 (vehicles, fugitive emissions, gas)
113
143
91
115
Scope 2 (electricity)
994
1,844
392
848
Scope 3 (travel)
8
30
8
30
Total footprint
1,115
2,017
491
993
Underlying energy (kWh)
2,449,285
N/A
1,969,208
N/A
Group chosen intensity measurement
£m
£m
£m
£m
Turnover
71.5
119.9
40.9
68.7
Emissions reported above per £m of turnover
16
17
12
14

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
20
ENVIRONMENTAL, SOCIAL AND GOVERNANCE REPORT
Continued
The greenhouse gas (GHG) emissions report is in line with UK 
mandatory reporting requirements, set out by the Department 
for Environment, Food and Rural Affairs (DEFRA).
The mandatory requirement is for the disclosure of scope 1 and 
2 emissions only. We have captured all material qualifying 
emissions from around the Group. Some extrapolation and 
estimation techniques have been used to calculate the Group 
CO2e in respect of less than 5% of our stores and the final 
month of our data.
The reported sources fall within our consolidated financial 
statements. We do not have responsibility for any emission 
sources that are not included in our consolidated financial 
statements. We have computed our emissions using the 
DEFRA
Environmental Reporting Guidelines: Including mandatory 
greenhouse gas emissions reporting guidance issued in June 
2013.
Our total GHG footprint in line with these guidelines is 1,115 
tonnes CO2e (2020: 2,017 tonnes).
During the year, with our stores closed during lockdown 
periods and most colleagues working from home, our direct 
business operations were materially reduced resulting in a 
significant reduction in our Green House Gas emission across 
this period. The decrease in our footprint has also been 
supported by our continued targeted reduction in our retail 
portfolio during the year.
SOCIAL
Modern Slavery
The Board has considered the Modern Slavery Act 2015 and is 
publishing annually a ‘Modern Slavery Statement’ on its 
website. The statement sets out the actions taken by the Group 
and the steps going forward to aim to prevent modern slavery 
from its business and supply chains. Our suppliers are asked to 
confirm their approach to eliminating modern slavery as part of 
our supplier approval process. French Connection is committed 
to ensuring it maintains high ethical standards and due 
diligence processes are in place which aim to prevent modern 
slavery and human trafficking in its supply chain. Our business 
is further committed to building knowledge and awareness on 
human rights for all of our colleagues and suppliers; 
encouraging them to speak up about any concerns without fear 
of retribution, the outcomes of which also enable us to comply 
with legislation and the expectations of our shareholders. Our 
relevant policies are helping to ensure these goals.
Policies we implemented to tackle modern slavery:
•	 Anti- Bribery Policy
•	 Anti - Slavery and Human Trafficking Policy
•	 Responsible Cotton Sourcing Policy
•	 Human Rights Statement
Supply chain
The Group has always used third party manufacturing facilities 
around the world but has specifically avoided suppliers or 
regions where the employment or environmental practices are 
known to be below acceptable standards. The Group requires 
all of its product suppliers to abide by its guidelines contained 
in the Group Supplier Manual. Our staff visit the factories we 
use for garment production on a regular basis and consider the 
environment and work practices during those visits, however 
due to COVID-19, currently our ability to formally audit the 
facilities is very limited. Our Group Supplier Manual and the 
employment standards required of our suppliers accord with 
industry standards including inter alia that employees should: 
be given a safe and healthy environment to work in; be given 
the right to free association; be paid a fair wage; not be forced 
or bonded labour; be of an appropriate age; and work only 
reasonable hours.
The Board recognises that it is not possible to provide absolute 
assurance that standards expected of our suppliers are 
adhered to. Where transgressions are identified we would work 
with the supplier to develop an appropriate remediation 
programme. However we will not hesitate to stop using any 
supplier who we identify is persistently operating in 
contravention of our standards or failing to implement agreed 
remediation programmes.
The Group does not support the use of animals in testing and 
challenge our suppliers on this matter – our glycerine soaps as 
an example, do not contain any animal derived ingredients and 
are suitable for use by vegetarian and vegans.
The Group publishes its supplier payment practices in line with 
UK government ‘Duty to Report on Payment Practices and 
Performances’ legislation.

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
21
ENVIRONMENTAL, SOCIAL AND GOVERNANCE REPORT
Continued
People
We are committed to providing equal opportunities for all of our 
employees. We ensure that every employee, without exception, 
is treated equally and fairly and that all employees are aware of 
their responsibilities. We have completed gender pay gap 
reporting which can be viewed on our website in line with the 
UK government requirements. Our focus remains on closing the 
gender pay gap where it exists.
The breakdown of the gender of Directors and employees at 
the end of the financial year is as follows:
 
Men 
Number 
2021
Women 
Number 
2021
Company Directors
3
1
Other senior managers
5
2
All other employees
135
480
Total
143
483
Notes:
Company Directors consist of the Company’s Board.
Other senior managers is as defined in The Companies Act 
2006 (Strategic Report and Directors’ Report) Regulations 
2013, and includes: i) persons responsible for planning, 
directing or controlling the activities of the Company, or a 
strategically significant part of the Company, other than 
Company Directors; and ii) any other Directors of undertakings 
included in the consolidated accounts.
The business complies with locally applicable health and safety 
regulations in the countries in which it operates. This includes 
the provision and maintenance of safe environments for our 
employees, appropriate design of our stores, health and safety 
training for appropriate personnel, electrical installation reviews, 
risk assessments and risk monitoring in our offices, stores and 
warehouses.
Health and Wellbeing
French Connection takes all reasonable and practicable steps 
to safeguard the health, safety and welfare of its employees. 
We recognise our responsibility for the health and safety of 
those who may be affected by our activities, and take care to 
operate in a safe and secure manner.
We run cycle to work, company bonus and pension and 
childcare voucher schemes in the UK for our employees. We 
also offer sample sale and employee discount.
GOVERNANCE
Tax
The Board is committed to ensuring full compliance with the 
law and making all tax payments on a timely basis.
The Board is committed to ensuring that openness, honesty 
and transparency will be paramount in all dealings with the tax 
authorities and other relevant bodies. 
Compliant with the UK Criminal Finances Act 2017, our Tax 
Evasion policy sets out the Company’s zero tolerance approach 
to tax evasion and details how staff members are expected to 
act to ensure no tax evasion takes place. The policy also 
contains guidance on how to recognise tax evasion and how to 
approach tackling it.
Our Group Share Trading Policy outlines how we expect staff to 
transact in the dealing of French Connection securities in order 
to ensure that do not misuse, or put themselves at risk of 
suspicion of misusing information about the Company that is 
not public.
Compliant with the UK Bribery Act 2020, our Anti-Bribery Policy 
sets out the measures in place to eliminate bribery and/or 
corrupt activities from our companies. The policy can be found 
on our website.

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
22
board of directors
Stephen Marks  
Chairman and Chief Executive
Stephen founded the Company in 1969 and has managed the Group’s 
development since then in the position of Chairman and Chief Executive.
Neil Williams ACA  
Chief Operating Officer
Neil joined the Group from KPMG in 1992 and was appointed to the Board in May 
1994. He is a qualified Chartered Accountant and has filled a number of 
operational roles within the Group primarily focused on the wholesale, 
international and licensing businesses.
Lee Williams ACMA, CGMA  
Chief Financial Officer
Lee joined French Connection in April 2016 from ASOS, the global online fashion 
destination, where he was Director of Finance. Prior to that he was CFO of the 
WorldStores and Kiddicare businesses and Head of Financial Planning and 
Analysis at BrightHouse Group Plc. He spent the majority of the earlier part of his 
career at Wm. Morrison Supermarkets Plc and Kingfisher Plc in various senior 
finance roles. He also spent 4 years working for PwC Consulting with Retail 
assignments in the UK, US and Central Europe. Lee has amassed a wealth of 
commercial and financial retail experience, in both traditional multisite operations 
but also, importantly, online. He is a member of the Chartered Institute of 
Management Accountants.
Sarah Curran MBE  
Non-Executive Director
Sarah was appointed to the Board on 19 September 2017. She was Managing 
Director of VeryExclusive.co.uk. until 2017. Sarah started her career as a 
newspaper sub-editor and then went on to open Powder, a designer fashion 
boutique in North London. In 2006 Sarah set up the luxury online retailer 
My-Wardrobe.com making it one of the worlds most respected online fashion 
sites. Sarah was awarded an MBE for her services to British Fashion in 2013. In 
2014 she began working with Shop Direct on a project to make luxury fashion 
accessible to more people, resulting in the launch of VeryExclusive.co.uk in 
February 2015. Sarah actively supports new talent and women in business and 
sits on a number of judging panels as well as mentoring aspiring entrepreneurs 
through the Mentor MatchHER initiative. Sarah is also a valued Patron of the 
British Fashion Council and is a judge of the 2017 British Fashion Awards.
Neil Page, FCMA, CGMA  
Non-Executive Director
Neil was appointed to the Board on 29 March 2021. He was CFO of Carpetright 
plc for over 10 years until 2019. Neil began his career with British Rail and Marks 
and Spencer. He joined Superdrug in 1991, holding a variety of finance and 
operational positions before taking up the role of Finance and IT Director for AS 
Watson (Health & Beauty) UK Ltd in July 2002. He is a Fellow of the Chartered 
Institute of Management Accountants. Neil is Chairman of the Audit Committee 
and a member of the Remuneration Committee.

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
23
DIRECTORS REPORT
 
The Directors of French Connection Group PLC (“the 
Company”) present their Annual Report for the year ended 
31 January 2021.
Principal activity
The Group designs and supplies branded fashion clothing, 
homeware and accessories as more fully described in the 
section entitled Our Business.
Business review 
The principal operating subsidiaries of the Group for the period 
under review were French Connection Limited, French 
Connection UK Limited, French Connection (London) Limited, 
French Connection Ecommerce International Limited, YMC 
Limited, French Connection Group, Inc., French Connection 
(Hong Kong) Limited and French Connection (Canada) Limited. 
The Companies Act requires that the Directors’ Report contains 
a fair review of the business and a description of the principal 
risks and uncertainties facing the Group. A review of the 
business strategy and a commentary on the performance of 
the business is set out in the Strategic Report. The principal 
risks facing the business are detailed in the section entitled Our 
Business and the corporate and social responsibilities of the 
Group are outlined in the Environmental, Social and 
Governance Section. The Corporate Governance Statement 
may be found on page 26. The disclosures contained in those 
reports form part of this Directors’ Report. 
Fair, balanced and understandable 
The Board has considered the regulatory changes impacting 
corporate reporting and Executive remuneration and believes 
this Annual report and Accounts complies with these changes 
taking into account emerging best practice. Notably the Board 
has determined that the 2021 Annual Report and Accounts, 
taken as a whole is fair, balanced and understandable. In 
making this assessment the Board considered the following: 
•	 whether the Annual Report and Accounts provide a 
balanced view of the Group’s performance and prospects, 
appropriately weighting set-backs and key risks; 
•	 whether the report accurately and clearly describes the 
Group’s business model, strategy and accounting policies; 
•	 whether narrative reporting in the front of the report is 
consistent with the financial reporting; 
•	 whether important messages, policies transactions and 
changes are clearly highlighted and explained within the 
report, and not obscured by unnecessary detail;
•	 whether the governance section clearly explains the way the 
board operates and makes decisions; and,
•	 whether the language and the presentation of the report is 
clear and user-friendly. 
Following their review, the Board is satisfied that, taken as a 
whole the report provides the information necessary for 
shareholders to assess the position, performance, strategy and 
operating model of the Group and Company in accordance 
with the Code requirements.
Dividend 
The Directors are recommending that no dividend should be 
paid for the year (2020: £Nil).
Directors 
The Directors of the Company are set out in the Board of 
Directors on page 22. 
In accordance with the Articles of Association the Directors will 
retire and offer themselves for re-election at the AGM, with the 
exception of Robin Piggott who resigned during the year and is 
therefore not seeking re-election. Neil Page will be standing for 
election as this is the first AGM following his appointment to the 
Board. The Board considers that the Directors continue to 
make a major contribution to the strategy and operations of the 
Group and therefore recommends their re-election. Details of 
the Directors’ remuneration and contracts are set out in the 
Directors’ Remuneration Report.
The Board has considered all the factors which might 
compromise the independent judgement of the Non-Executive 
Directors at the year end and concluded there were none. The 
Board therefore considers Ms Curran and Mr Page to be 
independent of the Company.
At 31 January 2021, none of the Directors or their families held 
any beneficial interests in the issued capital of the Company 
other than Stephen Marks whose shareholding is disclosed 
below in the Directors’ Remuneration Report.
There have been no changes in the Directors’ interests in the 
shares of the Company since the end of the financial year.
The Company maintains an appropriate level of Director and 
officer liability insurance cover and, through the Articles of 
Association and Directors’ terms of appointment, has agreed to 
indemnify the Directors against certain liabilities to third parties 
and costs and expenses incurred as a result of holding office 
as a Director. Save for such indemnity provisions in the 
Company’s Articles of Association and in the Directors’ terms of 
appointment (which were in force throughout the period and 
are in force as at the date of these financial statements, there 
are no qualifying third party indemnity provisions in force.
Significant shareholdings 
As at 28 April 2021 the Company is aware of the following 
substantial interests in its ordinary shares:
 
Shares
Percentage 
of Issued 
Share 
Capital
Stephen Marks
of which: 
40,094,190
41.5% 
– held in family trusts
– held by family members
1,506,500
775,000
 
Apinder Singh Ghura
24,518,465
25.4%
Contractual arrangements
The Company has no contractual or other arrangements which 
are essential to the business of the Company nor any key 
customers or major suppliers on which it is dependent. 
Business Relationships
Our directors foster great business relationships with all of our 
stakeholders. Further information on the matter is included in 
the s172 Statement on page 11.

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
24
DIRECTORS REPORT
Continued
Employees 
It is the Group’s established practice that all employees have 
access to their immediate superiors and ultimately to the Chief 
Executive to discuss matters of concern to them as employees 
and that the views of employees are sought and taken into 
account in making decisions which are likely to affect their 
interests.
Furthermore the Group seeks to encourage both the 
involvement of employees in its performance and a common 
awareness on the part of all employees of factors affecting its 
performance. The Group provides equal opportunities to all 
employees and prospective employees including those who are 
disabled.
Carbon emissions
The Group has disclosed carbon emissions data within the 
Environmental, Social and Governance Section on page 19.
Property, plant and equipment
The changes in intangible and tangible fixed assets during the 
year are set out in Notes 13 and 14 to the Group accounts. 
Financial instruments
The financial instrument policies are set out in Note 28 to the 
Group accounts.
Joint Ventures and overseas branches
The Group’s two 50:50 Joint Ventures, which operated retail 
stores in China and Hong Kong, ceased trading during the prior 
year. Both joint ventures were managed by committees with 
equal representation from the members. The Group’s share of 
the results of these joint venture businesses are included in the 
financial statements within discontinued operations. The Group 
has trading branches in Ireland, Holland, Spain and Portugal 
and representative buying offices in India, Turkey and Poland. 
All of the operating activities of these operations are fully 
consolidated within the PLC financial statements.
Charitable and political donations
Charitable donations of £11,649 (2020: £4,730) were made 
during the year. No political donations were made in either 
current or prior years.
Share capital and control
The share capital of the Company comprises ordinary shares of 
1p each; each share carries the right to one vote at general 
meetings of the Company. The issued share capital of the 
Company, together with movements in the Company’s issued 
share capital during the year, are shown in Note 24.
The rights and obligations attached to the Company’s shares, 
in addition to those conferred on their holders by law, are set 
out in the Articles of Association. The holders of ordinary 
shares are entitled to receive all shareholder documents, attend 
and speak at general meetings of the Company, exercise all 
voting rights and to receive dividends and participate in other 
distributions of assets. 
The Company is not aware of any agreements between 
shareholders restricting the voting rights or the right to transfer 
shares in the Company.
The rules about the appointment and replacement of Directors 
are contained in the Company’s Articles of Association. 
Changes to the Articles of Association must be approved by 
the shareholders in accordance with the legislation in force 
from time to time. The powers of the Directors are determined 
by legislation and the Articles of Association of the Company in 
force from time to time. Powers relating to the issuing and 
buying back of shares are included in the Company’s Articles of 
Association and shareholder approval of such authorities may 
be sought, if considered appropriate by Directors, at the Annual 
General Meeting.
The Company does not have agreements with any Director or 
employee that would provide compensation for loss of office or 
employment resulting from a takeover.
Takeovers directive
Section 992 of the Companies Act 2006, which implements the 
EU Takeovers Directive, requires the Company to disclose 
certain information. Most of these requirements are dealt with 
elsewhere in the Annual Report, however the following 
additional disclosures are required:
The Company’s Articles of Association may be amended by 
special resolution of the shareholders.
The Board of Directors is responsible for the management of 
the business of the Company and may exercise all the powers 
of the Company subject to the provisions of the relevant 
statutes, the Company’s Memorandum and Articles of 
Association. The Articles contain specific provisions and 
restrictions regarding the Company’s power to borrow money. 
Powers relating to the issuing of shares are also included in the 
Articles and such authorities are renewed by shareholders each 
year at the AGM. 
There are a small number of agreements that take effect, alter 
or terminate upon a change of control of the Group following a 
takeover, such as shareholder agreements with the minority 
shareholders in certain subsidiaries and the Company share 
option schemes. None of these is deemed to be significant in 
terms of their potential impact on the business of the Group as 
a whole. 
Going concern
In the prior year Annual Report for the year ending 31 January 
2020, the Directors declared significant doubt about the ability 
of French Connection Group PLC to continue as a going 
concern. This was primarily due to uncertainty over whether 
funding could be secured before the existing cash resources 
were eroded due to the uncertainty on when normal trading 
would resume as a direct result of the COVID-19 pandemic.
The Group secured a two year £15 million asset based working 
capital facility with Hilco Capital on 24 July 2020. Furthermore, 
in December 2020, our US business secured additional funding 
of $6.5m through the government sponsored Main Street 
Lending Programme. The US loan, through Flushing Bank, 
Uniondale is for a period of five years with repayments 
commencing from the end of the third year. 
Given the Company’s new liquidity, together with the actions 
being taken to optimise sales, tightly manage costs and 
preserve cash, the Board is confident that the Company is well 

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
25
DIRECTORS REPORT
Continued
positioned to navigate an extended period of uncertain 
consumer demand.
The Board believes that the combined secured £20 million UK 
and US asset based working capital facilities are expected to 
be sufficient to cover the Company’s foreseeable future cash 
requirements, under the ‘most likely worst case’ scenario. The 
Board has therefore concluded that it is appropriate to prepare 
the Group financial statements on a going concern basis.
Additional details regarding the going concern and viability 
statement review are highlighted in the Financial Review on 
page 6.
Viability statement
In accordance with the UK Corporate Governance Code 2018, 
the Directors have assessed the viability of the Group over a 
longer period than the 12 months required by the ‘Going 
Concern’ provision. The Board conducted this review for a 
period of five years which is deemed to be a more demanding 
period over which to provide the Group’s viability statement. 
The period is consistent with the Group’s forecasting process 
which considers annually and on a rolling basis a five year 
strategic plan. In making this statement, the Directors have 
carried out a robust assessment of the Group’s current position 
and prospects, the principal risks facing the business including 
COVID-19, the impact of sensitivity analysis and stress-testing 
on its five year plan and the effectiveness of any mitigating 
actions. The principal risks are identified in the ‘Principal risks 
and uncertainties’ section within ‘Our Business’ of the Annual 
Report. The assessment has considered the potential impacts 
of these risks on the business model, future performance, 
solvency and liquidity over the period. The Board considers that 
the 5 year US funding secured in November 2020, coupled with 
the UK funding secured during the first lockdown in July 2020 
for an initial period of two years, ensures the viability of the 
Group in the Directors’ ‘most likely worst case’ scenario in the 
next five years. As disclosed in our going concern assessment 
on page 6, new UK funding will need to be renegotiated or 
existing funding will be renewed prior to July 2022 to support 
the Group’s on-going working capital requirement for the period 
of five years. The Directors are confident of successfully 
refinancing after this initial period as a result of multiple lending 
options being made available from various lenders at the time 
of securing the current financing. After taking into account the 
above matters, the Directors have reasonable expectation that 
the Group will be able to continue in operation and meet its 
liabilities as they fall due for the five-year period ending January 
2026.
Post balance sheet events
There are no post balance sheet events.
Controlling shareholder
In order to comply with the Listing Rules 9.8.4R (14) (a) relating 
to controlling shareholders, a relationship agreement has been 
executed between French Connection Group PLC and Stephen 
Marks. The Directors confirm that the Company has complied 
with the independence undertakings set out in the relationship 
agreement during the period (9.8.4R (14) (c) (i)) and the Directors 
confirm that, so far as the Company is aware, Mr Marks and his 
associates have complied with the independence undertakings 
set out in the relationship agreement during the period (9.8.4R 
(14) (c) (ii)). This paragraph sets out all information required by 
Listing Rule 9.8.4R that is applicable to the Company during 
the period.  
Disclosure of information to auditors
The Directors who were members of the Board on the date the 
Directors’ Report was approved have confirmed the following:
•	 to the best of each Director’s knowledge and belief there is 
no information relevant to their report of which the auditor is 
unaware; and
•	 each Director has taken all the steps a Director might 
reasonably be expected to take to be aware of relevant audit 
information and to establish that it has been communicated 
to the auditor.
Auditors Resolutions to reappoint Mazars and to authorise the 
Directors to determine the auditor’s remuneration will be 
proposed at the 2021 AGM. 
AGM
The AGM of the Company will be held at 11.00 am on 15 July 
2021 and a Notice of Meeting has been sent to shareholders 
setting out details of the business to be conducted. 
Explanatory notes on all the business to be considered at this 
year’s AGM appear on page 94 of this document.
By order of the Board
Lee Williams  
Company Secretary
28 April 2021

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
26
CORPORATE GOVERNANCE STATEMENT
Chairman’s Governance Overview
French Connection Group is committed to ensuring high 
standards of corporate governance to enhance performance 
and protect the interests of our shareholders. The Board 
recognises the importance of corporate governance in ensuring 
the long term success of the business. 
This part of the Annual Report outlines French Connection 
Group’s corporate governance arrangements, the principal 
activities of the Board and its Committees throughout the year, 
how the Board has complied with the principles and provisions 
of the UK Corporate Governance Code 2018 which was 
released in July 2018 (the “Code”). The Board acknowledges 
that its corporate governance arrangements must be kept 
under constant review so as to reflect best practice and the 
changing nature of the business. 
Compliance with the UK Corporate Governance Code
The Board is responsible for ensuring compliance with the 
Code and fully supports the principles of good governance as 
set out in the Code, which is publicly available on the FRC’s 
website (www.frc.org.uk). 
COVID-19 
In addition to its economic impact, the COVID-19 pandemic has 
presented unique governance challenges. Full information 
about the COVID-19 impact on our business and how we 
mitigated the risk can be found in our COVID-19 statement on 
page 8.
Except as identified and explained below, the Board considers 
that it has complied with all relevant principles and related 
provisions of the Code throughout the year ended 31 January 
2021 and from that date up to the date of publication of this 
Annual Report.
Stephen Marks 
Chairman

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
27
CORPORATE GOVERNANCE STATEMENT
Continued
Board Statements
Requirement
Board Statement
Compliance with the Code 
The principal corporate governance rules which applied to the Company in the year under review were those set 
out in the UK Corporate Governance Code 2018 published by the Financial Reporting Council (“FRC”) in July 
2018 (the “Code”), the UK Financial Conduct Authority (“FCA”) Listing Rules and the FCA’s Disclosure Guidance 
and Transparency Rules.
The Board fully supports the principles of good governance as set out in the Code, which is publicly available on 
the FRC’s website (www.frc.org.uk), and its application of the Main Principles are set out on pages 27 to 31.
Save as identified and explained in this report, the Board considers that throughout 2020 it complied with the 
principles and related provisions of the Code.
Going Concern Basis
The Board believes that the combined secured £20 million UK and US asset based working capital facilities are 
expected to be sufficient to cover the Company's foreseeable future cash requirements, under the ‘most likely 
worst case’ scenario. The Board has therefore concluded that it is appropriate to prepare the Group financial 
statements on a going concern basis.
Viability Statement 
The Directors confirm that they have a reasonable expectation that the Company will be able to continue in 
operation and meet its liabilities as they fall due over the period of their assessment.
Robust assessment of the 
principal risks facing the Group
The Board has carried out a robust assessment of the principal risks facing the Company, including those that 
would threaten its business model, future performance, solvency or liquidity.
Annual review of systems of risk 
management and internal control 
The Board confirms that it has reviewed the effectiveness of the Company’s risk management systems and 
internal controls and found them to be appropriate for the Group.
Fair, balanced and 
understandable 
The Directors consider that the Annual Report and accounts, taken as a whole, is fair, balanced and 
understandable and provides the information necessary for shareholders to assess the Company’s position and 
performance, business model and strategy.
Modern Slavery Statement
The Board has implemented a Modern Slavery Policy which we have communicated to staff. The Board is confident 
that as a result of the Group’s management and reporting structure, there are no such practices taking place. Our 
Modern Slavery Statement is published on page 20.
Health and Safety 
The Board recognises that the control of all health and safety matters arising from our activities is an essential 
feature of our operations and ensures it meets its civil and statutory obligations.
Board meetings 
During the year, the Board met 7 times; all meetings were fully 
attended by the Board members with the exception of 3 
meetings at which Stephen Marks was absent. During the first 
lockdown the Board also held weekly meetings to review the 
impact on the business of COVID-19, including discussions with 
the Audit Committee regarding going concern and the Group’s 
financial reporting and relevant disclosures. Key strategic and 
operational matters considered and decisions taken by the 
Board during the year included the following: 
•	 Approval of the 2021/22 annual budget and forecasts
•	 Approval of the 2020 Annual Report and associated 
responsibility statements
•	 Approval of the viability and going concern statements
•	 Review and approval of the Group’s strategy, including the 
potential sale of the Group
•	 Review of the internal controls and risk management
•	 Approval of the Group’s 2021 interim results
The Board also intend to meet nine times over the next year 
with ad hoc meetings called as and when circumstances 
require it to meet at short notice. An annual calendar of agenda 
items has been drawn up to ensure that all matters are given 
due consideration and are reviewed at the appropriate point in 
the regulatory and financial cycles.
Principles A to E (Board Leadership and 
Company Purpose)
Leadership 
The Board is currently composed of the Chairman and Chief 
Executive Officer, two Executive Directors and two independent 
Non-Executive Directors. Each of the Non-Executive Directors 
chair one of the two Committees of the Board and therefore 
have specific responsibilities. A short biography for each 
Director is set out on page 22. Robin Piggott resigned on 24 
August 2020. The business actively recruited for a replacement 
Non-Executive Director following Robin’s resignation and Neil 
Page was recently appointed in March 2021. 
Role of the Board 
The Board’s composition and responsibilities are outlined in a 
formal schedule of matters specifically reserved for its decision. 
Matters reserved include approving the strategic plans and 
annual capital and revenue budgets; reviewing significant 
investment proposals and the performance of past investments 
and maintaining an overview and control of the Group’s 
operating and financial performance; and monitoring the 
Group’s overall system of internal controls, governance and 
compliance and ensuring that the necessary financial and 
human resources are in place for the Company to meet its 
objectives. The Board is assisted by the Audit, Remuneration 
and Disclosure Committees, the terms of reference for these 
Committees are available on our website. 

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
28
CORPORATE GOVERNANCE STATEMENT
Continued
The Board is collectively responsible for promoting the long-
term success of the Group by providing effective leadership 
and strategic direction to the Group as a whole. Additional 
details regarding actions taken by the Board to generate and 
preserve value over the long-term can be found in the s172 
statement on page 11.
The Board pays due regard to the views of shareholders and 
other stakeholders in establishing strategic priorities and 
oversees the delivery of these priorities in a way that enables 
sustainable, long-term growth, whilst also balancing risks 
through a framework of effective controls. The Board is also 
responsible for corporate governance and overall financial 
performance of the Group. All Directors are required to devote 
sufficient time and commitment to their role. 
Effectiveness 
A formal Board evaluation by the Directors was coordinated by 
the Company Secretary during the year addressing key areas 
of Board composition, effectiveness and operation. The review 
concluded that meetings run well and are effective, with good 
relationships between members and open debate. 
Culture 
The culture of the business, led by the Chief Executive, is one 
of detailed involvement and a need for speedy reaction times. 
Stephen Marks has led this culture and defined the character of 
the business throughout its existence. The Board believes that, 
in partnership with the executive team and senior management, 
they are focused on the success of the Group in its business 
strategy, whilst also ensuring good governance. 
Accountability 
The Board acknowledges its responsibility to provide a fair, 
balanced and understandable review of the business’ financial 
position and prospects. The Board has reviewed the principal 
risks and has ensured that robust internal controls and effective 
risk management systems are in place to mitigate identified 
risks. The Board also provides a statement affirming the long-
term viability of the Group which can be found on page 27.
Relations with shareholders
The Board remains committed to explaining our strategy, 
business model and performance to shareholders. Our 
Executive Directors meet regularly with investors and analysts 
and are supported, where appropriate by our Non-Executive 
Directors. The Company values its dialogue with both 
institutional and private investors. Communication with 
shareholders is generally conducted through one-to-one 
meetings with the Executive Directors and the Non-Executive 
Directors if requested. Meetings typically occur shortly after the 
announcements of half-year and full year results. The opinions 
expressed by shareholders are gathered by the Company 
Broker and passed directly to the Board. 
The AGM and the resolutions proposed for consideration at the 
meeting are another focus of communication with shareholders. 
All shareholders have at least 20 working days’ notice of the 
Annual General Meeting at which all Directors who are available 
to attend are introduced and are available for questions. Where 
possible, all shareholders are welcome to attend the 
Company’s Annual General Meeting and to arrange individual 
meetings by appointment. The views received at such meetings 
are fed back to the Board. The level of proxy votes received are 
considered carefully by the Board and published on the 
Group’s website with details of any proposed Board action 
where significant votes were cast against a specific resolution. 
There were no resolutions at the most recent AGM in 2020 
whereby 20% or more of the votes were cast against the Board 
recommendations.
Workforce policies and practices
The Board recognises the importance of the Group’s 
responsibility to conduct its business with honesty, integrity, 
fairness and respect. The culture established by Stephen Marks 
and the senior management is to expect a high standard of 
behaviour from everybody working for the Company. The Board 
has approved a suite of policies, procedures and training that 
outline how we operate and support and embed our 
expectations. 
The Board has considered the risks associated with the issues 
raised by the Bribery Act 2010 as part of the broader review of 
risks faced by the Group and has reviewed the processes and 
controls in place to prevent offences under the Act.
The Company also offers a confidential, whistleblowing hotline 
for any employee wishing to report any concern that they feel is 
inappropriate to raise with their line manager. All whistleblowing 
allegations are reported to, and considered by, the Executive 
Committee and Board. No instances occurred during the 
financial year.
The Board has considered the Modern Slavery Act 2015 and 
has accordingly published a ‘Modern Slavery Statement’ on its 
website during the year. The statement sets out the actions 
taken by the Group and the steps going forward to aim to 
prevent modern slavery from its business and supply chains. 
Further information about our actions can be found on page 20.
Other key stakeholders
We are committed to securing strong working relationships with 
both our suppliers and customers in order to accentuate the 
performance of the Company. We have published an internal 
‘Supplier Guide’ which focuses on working with suppliers who 
adhere to acceptable employment, industry and environmental 
practices. Harbouring good retail and ecommerce customer 
relations is a key area of focus which is supported by regular 
retail employee training workshops and customer feedback 
surveys.
Conflicts of interest 
There are effective procedures in place to monitor and deal 
with conflicts of interest, including those relating to significant 
shareholders and any influential customers or suppliers. Any 
changes to the time commitments and interests of its Directors 
are reported to and, where appropriate, agreed with the rest of 
the Board. 

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
29
CORPORATE GOVERNANCE STATEMENT
Continued
Principles F to I (Division of Responsibilities)
Role
Name
Responsibility
Chairman 
Stephen Marks
The Chairman’s primary role is to lead the Board and ensure its effective operation. The 
Chairman sets the Board’s agenda, ensuring adequate discussion takes place for each 
agenda item and that decisions are made. The Chairman also takes a key role in ensuring 
open and effective contributions from each of the Directors.
Chief Executive Officer 
Stephen Marks
The Chief Executive’s role is the day-to-day running of the Group’s business which includes 
the development and implementation of its agreed strategy, decisions made by the Board and 
operational management of the Group. 
Executive Directors
Neil Williams 
Lee Williams
The Executive Directors’ role involves supporting the Chief Executive Officer in the day-to-day 
running of the Group’s business.
Non-Executive Directors
Sarah Curran 
Neil Page
The Non-Executive Directors are responsible for bringing an external perspective, sound 
judgement and objectivity to the Board’s deliberations and decision making through their 
constructive challenge of the Executive Directors. 
The Non-Executive Directors are also required to monitor Group strategy in light of its agreed 
risk management framework, review the relationship between the Company’s external auditors 
and review remuneration of and succession planning for the Board.
Division of responsibilities
The Code recommends that the Chairman of a listed company 
should not hold executive powers, and should be ‘independent 
upon appointment’ (provision 9). Stephen Marks is both 
Chairman and Chief Executive Officer, he also founded the 
Company and is a major shareholder. The Board continues to 
believe that it is appropriate for Stephen to be both Chairman 
and Chief Executive Officer due to his in-depth knowledge of 
the business. Nevertheless, the Board is attentive to the 
implications of combining the roles and therefore has ensured 
that safeguards are in place to protect independence and 
ensure that proper process and controls are followed, these 
include: the independent judgement of the Non-Executive 
Directors, effective functioning committees, a schedule of 
matters reserved for the Board and robust internal controls. 
Additionally, all the directors are to stand for annual re-election 
to ensure accountability.
Board operation
The Board operates both formally, through Board and 
Committee meetings, and informally, through regular contact 
among Directors. The Board receives regular information from 
management on the business performance. All Directors are 
expected to commit sufficient time to their roles as required. As 
a minimum, Non-Executive Directors commit one day per 
month.
Independence
The Board periodically reviews its composition and succession 
planning framework to ensure that appointments create an 
appropriate mix of skills and experience, and a level of diversity 
and independence that supports the objectives for long-term 
growth.
The Board currently has two independent Non-Executive 
Directors, Sarah Curran, who was appointed on 19 September 
2017 and Neil Page who was recently appointed on 29 March 
2021. Robin Piggott resigned on 24 August 2020 from his 
position as Non-Executive Director and the Board actively 
recruited for the Non-Executive Director position following his 
departure. Each of the Non-Executive Directors chair one of the 
two Committees of the Board. The Board has concluded that 
there would be no benefit in nominating a senior independent 
Non-Executive Director at this time (provision 12). Both Non-
Executive Directors are utilised as sounding boards for the 
Chairman and both are available to other Executive Directors or 
shareholders as necessary.  
The Board has considered whether there are any factors that 
might compromise the judgement of the Non-Executive 
Directors at the year end and concluded there were none. The 
Board considers that the Non-Executive Directors, continue to 
display all of the qualities of independence and are therefore 
independent of the Company and thus fulfil the requirements of 
provision 10 of the Code.
Information, support and development
The Company Secretary’s responsibilities include ensuring 
relevant and timely information flows to the Board and between 
senior management and the Non-Executive Directors. The 
appointment and removal of the Company Secretary is a matter 
reserved for the Board. The Company Secretary is responsible, 
through the Chairman, for advising the Board on all corporate 
governance matters and for assisting the Directors with their 
professional development. 
Board members are sent board packs in advance of each 
Board and Committee meeting, and senior executives attend 
Board meetings when necessary to present and discuss their 
areas of speciality. Directors are able to obtain independent 
professional advice at the Company’s expense and have 
access to the services of the Company Secretary. 
The training needs of Directors are formally considered on an 
annual basis and are also monitored throughout the year with 
training being provided if required. All Directors are given 
appropriate training and assistance on appointment to the 
Board and are offered opportunities to update their skills if 
required. 
Directors’ conflict of interest
The business has procedures in place to monitor and manage 
Directors’ conflicts of interest. All Directors are required to 
declare their interests in connected persons and the Company 
Secretary maintains a register of interest. The Company’s 
Articles of Association permit the Board to authorise declared 
conflicts of interest. However, no Director has or had any 

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
30
CORPORATE GOVERNANCE STATEMENT
Continued
interest in any transaction which is or was unusual in its nature 
or conditions of the Company either during the current or 
immediately preceding financial year or any earlier financial 
year.
Appointments
At 31 January 2021, the Board consisted of three Executive 
Directors, including the Chair and one Non-Executive Director. 
There was one resignation from the Board during the financial 
year. Robin Piggott resigned on 24 August 2020 following three 
years’ tenure as a Non-Executive Director. The Board actively 
recruited for a replacement Non-Executive Director and Neil 
Page has recently been appointed on 29 March 2021. Non-
executive Directors perform a principal role in any changes to 
Executive Directors on the Board. 
There have been no changes to the Executive Directors during 
the reporting year.
The names of the Directors during the year, their biographies 
and their respective responsibilities are shown on page 22.
Principles J to L (Composition, Succession and 
Evaluation)
Board Committees
The Board is supported by Board Committees: the Audit, 
Remuneration and Disclosure Committee, each of which has 
access to the resources, information and advice that it deems 
necessary to enable it to discharge its duties. Those duties are 
set out in the terms of reference of each Committee, which are 
available on our website. Membership of each Committee is 
determined by the Board. The Company Secretary acts as 
secretary to each Committee. The minutes of Committee 
meetings are circulated to each Committee member and are 
presented to the Board.
Nomination Committee
No Nomination Committee was formed during the year 
(provision 17) due to the size and composition of the Board. 
Re-election of Directors
In accordance with provision 18 of the 2018 UK Corporate 
Governance Code, all of the Directors, with the exception of 
Robin Piggott, will be seeking re-election at the forthcoming 
AGM. The Board unanimously believes that each of the 
Directors continue to make effective contributions and therefore 
encourage shareholders to support their re-election.
Chair
The Code recommends that the Chairman of a listed company 
should not hold the post beyond nine years (provision 19). 
Stephen Marks is both Chairman and Chief Executive Officer, 
he also founded the Company and is a major shareholder. The 
Board continues to believe that it is appropriate for Stephen to 
be Chairman due to his in-depth knowledge of the business. 
Nevertheless, the Board is attentive to the implications of the 
length of appointment and therefore has ensured that 
safeguards are in place to ensure that proper process and 
controls are followed, these include: the independent 
judgement of the Non-Executive Directors, effective functioning 
committees, a schedule of matters reserved for the Board and 
robust internal controls. 
Skills, experience and knowledge
The Board is satisfied that its Directors have an effective and 
appropriate balance of skills and experience, and there is a 
suitable balance between independence of character and 
judgement and knowledge of the Company, to enable it to 
discharge its duties and responsibilities effectively. All Directors 
are encouraged to use their independent judgement and to 
constructively challenge all matters, whether strategic or 
operational.
Diversity
The Board is committed to encouraging diversity and inclusion 
at Board level and amongst its workforce as a whole. This 
includes diversity of skills and experience, age, gender, 
disability, sexual orientation, gender identity and cultural 
background and belief. The Board seeks, through its Diversity 
Policy, to encourage the recruitment, development and 
retention of talented staff at all levels. Information about the 
diversity of our Board can be found on page 22.
Monitoring and improving performance
The Board recognises the need to continually monitor and 
improve its performance. During the year the Board undertook 
its annual performance evaluation survey which was 
co-ordinated by the Company Secretary. The evaluation was 
based on a questionnaire which addressed the following key 
areas: Composition, processes, behaviours and activities. The 
questionnaire asked the Directors to score performance in each 
of these areas and also provided an opportunity to raise other 
issues. The responses were compiled and provided to the 
Chairman. That Board evaluation concluded that the Board was 
working well, considering the right topics on a timely basis and 
with an appropriate level of challenge. 
Principles M to O (Audit, Risk and Internal 
Control)
Audit Committee
As recommended by the Code (provision 24), the Board has 
established an Audit Committee. The Audit Committee 
comprises the two Non-Executive Directors, Neil Page who is 
Chair of the Committee, and Sarah Curran. The Company’s 
auditors and the Chief Financial Officer attend by invitation. The 
Committee met twice during the year in March 2020 and 
January 2021 and each meeting was fully attended. Neil 
Williams, Chief Operating Officer, also attended the meeting in 
January 2021 in the absence of a second Non-Executive 
Director whilst the vacant position was being recruited. The key 
role of the Audit Committee includes:
•	 monitoring the integrity of the financial statements including 
the review of significant financial reporting judgements
•	 advising on whether the Annual Report and accounts are 
fair, balanced and understandable
•	 reviewing the Company’s internal financial controls and risk 
management systems
•	 considering annually whether there is a need for an internal 
audit function
•	 conducting audit tender process and approving external 
auditor remuneration and terms of engagement
•	 reviewing external auditor’s independence

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
31
CORPORATE GOVERNANCE STATEMENT
Continued
•	 reviewing effectiveness of external audit process
•	 approving external auditor non-audit services
Further details on the work of the Audit Committee is included 
in the Audit Committee Report on pages 32 to 34.
Internal control and risk management
The Board, supported by the Audit Committee, confirms that 
there are ongoing procedures in place for identifying, evaluating 
and managing significant risks faced by the Group and that 
these have been in place for the year under review and up to 
the date of approval of the Annual Report and Accounts. The 
procedures have been reviewed on an ongoing basis 
throughout the year by the Audit Committee and in accordance 
with the requirements of the UK Corporate Governance Code. 
The Board conducts an annual review of the major risks 
affecting the business and the effectiveness of the system of 
internal control. These principal risks and uncertainties are 
highlighted within ‘Our Business’ section of the Annual Report 
on pages 13 to 18. The Board is also closely monitoring the 
potential impact of Brexit and preparing for possible 
eventualities.
The culture of the business results in the Executive Directors 
being closely involved in managing the business at a detailed 
level. This provides a high degree of direct monitoring of risks 
and control processes, conducted against the background of a 
culture of integrity, quality and high levels of communication. 
This is supported by reviews of daily, weekly and monthly 
detailed analyses of the performance of the business, the key 
performance indicators associated with the trading risks facing 
the Company and the detailed operational results.
Tax
Board level oversight of tax matters is part of the Company’s 
tax risk governance process. All significant tax matters are 
reported to the Board by the Chief Financial Officer and tax 
matters are governed by the Group tax strategy.
Fair, balanced and understandable
The Board has considered the regulatory changes impacting 
corporate reporting and Executive remuneration and believes 
this Annual report and Accounts complies with these changes 
taking into account emerging best practice. Notably the Board 
has determined that the 2021 Annual Report and Accounts, 
taken as a whole is fair, balanced and understandable. Further 
details are highlighted in the Directors’ Report on page 23.
Going concern and viability statement
Having reviewed the cash forecasts and the sources of cash 
funding available to the Group, the Board has concluded that 
the Group has a reasonable expectation to continue in 
operational existence for a period of one year from the date of 
this report. The Directors have also assessed the viability of the 
Company over a longer period than the 12 months required by 
the ‘Going Concern’ provision. The Board conducted this 
review for a period of five years which is deemed to be a more 
demanding period over which to provide the Group’s viability 
statement. Based on this assessment, the Directors have a 
reasonable expectation that the Group will be able to continue 
in operation and meets its liabilities as they fall due for the term 
of the assessment period. Further details are highlighted in the 
Directors’ Report on page 24.
Principles P to R (Remuneration)
Remuneration 
As recommended by the Code the Company has established a 
Remuneration Committee. The Committee comprises the two 
independent Non-Executive Directors, Sarah Curran, who is 
Chair of the Committee, and Neil Page. The Chief Financial 
Officer attends by invitation. The Committee met twice during 
the year and each meeting was fully attended. Neil Williams, 
Chief Operating Officer, also attended the meeting in January 
2021 in the absence of a second Non-Executive Director whilst 
the vacant position was being recruited. 
The role of the Remuneration Committee is to set, review and 
recommend French Connection Group’s overall Remuneration 
Policy and review and monitor its implementation. The 
Remuneration Policy is inclusive of all employees including 
Directors and senior management. The policy can be found on 
page 36 under Remuneration Report section.
Remuneration of Non-Executive Directors is determined by the 
Board. Further details of the work of the Remuneration 
Committee and Directors’ remuneration is included in the 
Directors’ Remuneration Report on pages 35 to 41. We were 
pleased to have received 99.92% of votes in favour of the 
Directors’ Remuneration Report for the financial year ended 31 
January 2020. 
By order of the Board
Lee Williams 
Company Secretary
28 April 2021

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
32
AUDIT COMMITTEE REPORT
Introduction from the Audit Committee Chair
I am pleased to present the Audit Committee Report for the 
year ended 31 January 2021 following my recent appointment 
as Non-Executive Director and Chair of the Audit Committee.
Firstly, I would like to thank Robin Piggott for his contribution to 
French Connection during his three year tenure as Non-
Executive Director. Robin resigned from his position on 24 
August 2020. I would also like to thank my fellow Non-Executive 
Director, Sarah Curran, for ably deputising as Interim Chair of 
the Audit Committee during the Audit Committee meeting in 
January 2021. I am committed to focussing on using my 
financial and commercial expertise to ensure the Committee 
fulfils its duties properly. 
The Audit Committee is responsible for ensuring that the 
financial integrity of the Group is effective, through the regular 
review of its financial performance. It is also responsible for 
ensuring that the Group has appropriate risk management 
processes and internal controls, and that the external audit 
process is robust. I explain in more detail the Committee’s 
activities in this report.
The Committee fulfils a vital role in the Company’s governance 
framework, providing valuable independent challenge and 
oversight across the Company’s procedures. The Audit 
Committee provides effective governance over external financial 
reporting, risk management and internal controls and reports its 
findings and recommendations to the Board. Ultimately, the 
Committee ensures that shareholder interests are protected 
and the Company’s long-term strategy is supported which is a 
crucial task especially during the COVID-19 crisis. In my 
capacity as Chair of the Audit Committee, I am pleased to 
report on the operations of the Committee during the past year, 
with emphasis on the specific matters we have considered, 
including compliance with the UK Corporate Governance (the 
Code) and associated Guidance on Audit Committees. I 
confirm that we have fully complied with the audit related 
requirements of the Code. Significant risk issues identified are 
referred to the Board for further consideration.
Neil Page 
Chair of the Audit Committee
Membership and remit of the Audit Committee
The Committee considers financial reporting and reviews the 
Group’s accounting policies and annual statements. In 
particular, any major accounting issues of a subjective nature 
are discussed by the Committee. 
The Committee also reviews audit activity including the 
recommendation to the Board regarding the appointment of the 
external auditor, their remuneration and scope of work, 
including non-audit services. 
The Audit Committee is also responsible for considering the 
independence, objectivity and effectiveness of the external 
auditor, for monitoring the level of non-audit services provided 
by the external auditor and for assessing the effectiveness of 
the risk management process. 
In accordance with Code provision B1.1, at the date of the 2021 
Annual Report, the Audit Committee comprises two 
independent Non-Executive Directors: Neil Page and Sarah 
Curran. Robin Piggott resigned as Non-Executive Director on 
24 August 2020. During the period between Robin Piggott’s 
resignation and the appointment of Neil Page on 29 March 
2021, the Group comprised one independent Non-Executive 
Director whilst the Board actively searched for a replacement. 
The Board understands that the UK Corporate Governance 
Code considers a Non-Executive Director to be independent if 
they have served on the Board for less than nine years. The 
Board acknowledges that both Neil Page and Sarah Curran are 
independent Non-Executive Directors and that Robin Piggott 
was independent during his tenure in the financial year. In 
accordance with Code provision C3.1, the Board considers that 
Neil Page has significant, recent and relevant financial 
experience. Biographies of all of the members of the Audit 
Committee, including a summary of their experience, are set 
out on page 22 of these accounts.
The Audit Committee normally meets at least three times a 
year. Audit Committee meetings are also attended by the Chief 
Financial Officer, who is Secretary to the Committee and by 
invitation members of the Group Finance team and Partner and 
other senior staff of the external auditor. The Committee met 
twice during the financial year in March 2020 and January 2021 
and each meeting was fully attended. Neil Williams, Chief 
Operating Officer, also attended the meeting in January 2021 in 
the absence of a second Non-Executive Director whilst the 
vacant position was being recruited.
Terms of reference
The terms of reference of the Audit Committee are available on 
the Company’s website. Significant risk issues identified are 
referred to the Board for further consideration.
The Audit Committee is authorised by the Board to review any 
activity within the business. It is authorised to seek any 
information it requires from, and require the attendance at any 
of its meetings of, any Director or member of management, and 
all employees are expected to co-operate with any request 
made by the Audit Committee. 

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
33
AUDIT COMMITTEE REPORT
Continued
The Audit Committee is authorised by the Board to obtain, at 
the Company’s expense, outside legal or other independent 
professional advice and secure the attendance of outsiders 
with relevant experience and expertise if it considers this 
necessary. 
The Chair of the Audit Committee reports to the subsequent 
Board meeting on the Committee’s work and the Board 
receives a copy of the minutes of each meeting. 
Significant issues considered by the Audit and 
Risk Committee
The Committee considered the significant accounting issues, 
matters and judgements in relation to the Group’s financial 
statements and disclosures for the year ended 31 January 
2021. As part of the full year reporting process, management 
present a Financial Review to the Committee, and the external 
auditors are asked to also comment on the key areas of 
accounting judgement and disclosure. The information 
presented is used by the Committee to critically review and 
assess the key policies and judgements that have been 
applied, the consistency of policy application from year to year 
and the appropriateness of key disclosures made, together with 
compliance with the applicable accounting standards. 
After discussion with both management and the external 
auditor, the Committee determined that the key audit matters in 
relation to the Group’s financial statements related to:
Valuation of Right of Use assets
The Group Financial Controller presented a summary of the 
residual right of use asset value of each leased property at the 
year-end and its respective forecast future cash generation and 
the resulting impairment to be recognised in relation to the 
stores whereby the unavoidable costs of meeting the 
obligations under the lease contract exceeded the anticipated 
economic benefits. A separate methodology for assessing 
outlet stores in comparison with ‘full-price’ stores was also 
highlighted. 
The Committee interrogated management regarding the key 
assumptions and calculations and was satisfied that these were 
sufficiently robust. The Committee advocated the accounting 
treatment of the right of use asset impairment in the year as 
separately identifiable to trading revenue and expenses and to 
be reported separately from the underlying operating result. 
The Committee agreed with management that impairments of 
£4.9m were appropriate to be recognised in the current year.
Inventory valuation
A summary of the Group’s accounting policy in respect of 
inventories was presented and any changes in valuation or 
provisioning methodology from the previous year were 
highlighted.
The Committee interrogated management regarding the key 
assumptions and calculations and was satisfied that these were 
sufficiently robust.
Parent Company valuation of Investments
A summary of the Group’s accounting policy in respect of the 
carrying value of the investments in the Parent Company 
financial statements was presented including the rationale and 
methodology for the current year impairment.
The Committee agreed with management that a current year 
impairment of £19.6m was appropriate due to the significant 
losses generated by the Group during the year as a result of 
Covid-19 and that management’s approach in respect of the 
investment valuation to be based on the Group’s net assets 
was reasonable. 
Going concern 
Cash flow forecasts were presented including base case, worst 
case and reverse stress test scenarios with the base case 
representing the scenario that management expects most likely 
to occur. The existing working capital facilities were discussed 
including the high probability of successfully refinancing in July 
2022 when the current UK facility ends. 
The Committee interrogated management regarding the key 
assumptions and calculations and was satisfied that these were 
sufficiently robust and agreed that it was appropriate to prepare 
the financial statements on a going concern basis.
COVID-19 Coronavirus 
During the first lockdown the Board held weekly meetings to 
review the impact on the business of COVID-19, including 
discussions with the Audit Committee regarding going concern 
and the Group’s financial reporting and relevant disclosures. 
The Committee interrogated management’s key assumptions 
and is satisfied with the current reporting and disclosures within 
the Annual Report.
Risk management framework
The risk management framework is considered by the Board 
during the year, and was discussed on an ongoing basis in the 
Audit Committee.
The Head of IT prepared a Business Systems Risk Review 
report to the Audit Committee detailing for all business systems 
the IT risk register, risk ranking, risk mitigation and investment 
plans. Current issues were identified and proposed resolution 
plans were highlighted and updates will be communicated to 
the Committee at future meetings. The Audit Committee 
supported the approach taken by management to identify and 
mitigate IT risks. 
The Group does not have a separate internal audit function 
although during the year the Board considered whether there is 
a need for such a function, and concluded there are sufficient 
controls in place such that the benefits, when compared to the 
potential benefits of deploying additional resources in other 
areas, are not sufficiently clear. Certain elements of internal 
audit work are conducted or coordinated by the existing finance 
and accounting functions. These include reviews of financial 
controls internationally, externally facilitated reviews of 
procurement transactions and support for system 
developments between the separate accounting functions. The 
Audit Committee considered whether there was a need for 
such a function and concluded that there are sufficient controls 
in place such that the benefits, when compared to the potential 
benefits of deploying additional resources in other areas, were 
not sufficiently clear. 

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
34
AUDIT COMMITTEE REPORT
Continued
Confidential reporting
The Group’s whistle blowing policy enables staff, in confidence, 
to raise concerns about possible improprieties in financial and 
other matters and to do so without fear of reprisal. Ultimately, 
the Company implemented a whistleblowing hotline service 
which was presented to all employees across the group.
The Audit Committee receives quarterly reports on whistle 
blowing incidents and remains satisfied that the procedures in 
place are satisfactory to enable independent investigation and 
follow up action of all matters reported. 
No issues have been reported in the current year.
Financial Reporting Council Review
The Financial Reporting Council’s Audit Quality Review team 
recently completed a review of our auditors, Mazars LLP, audit 
of the Group’s financial statements for the year ended 31 
January 2020. The report on the findings from the review was 
received on 5 March 2021 and has been shared with the Audit 
Committee.
The audit quality assessment highlighted that a number of 
improvements were required. We have actively discussed the 
findings of the Financial Reporting Council review with Mazars 
LLP and the appropriate actions which are to be taken by 
Mazars LLP to remedy the issues raised, which included the 
appointment of a new engagement partner responsible for the 
audit for the year ended 31 January 2021.
The Audit Committee strategy and timetable was considered 
and agreed. 
Reporting of other matters
All significant insurance claims and incidents of fraud or theft 
are reported to the Committee. 
There have been no significant incidents during the year.
External auditor’s independence
The Committee has adopted a policy in relation to the 
appointment of the external auditors to conduct non-audit 
services for the Group. Following the appointment of Mazars 
LLP as external auditors, no non-audit services have since 
been provided.
In 2020/2021 the ratio of audit to non-audit fees was £1: Nil. 
External audit annual assessment 
The Chief Financial Officer, and the Audit Committee meet with 
the external auditors to discuss the audit strategy and any key 
issues included on the Audit Committee’s agenda during the 
year.
After formal discussion, the Audit Committee considers that the 
relationship with the auditors is working well and is satisfied 
with their effectiveness. The Committee was of the opinion that 
the 2021 Annual Report & Financial Statements are 
representative of the year and present fair and understandable 
overview, providing the necessary information for our 
shareholders. 

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
35
DIRECTORS' REMUNERATION REPORT
Annual Statement by the Chairman of the 
Remuneration Committee
On behalf of the Board, I am pleased to present the Directors’ 
Remuneration Report for the year ended 31 January 2021. In 
my report as Chairman of the Remuneration Committee, I set 
out the Committee’s approach to Directors’ remuneration. The 
Committee’s objective is to set a remuneration policy that is 
clearly understood by our shareholders and employees, and 
that drives the right behaviour in terms of incentivising 
Executive Directors to deliver growth in long-term shareholder 
value.
The Remuneration Report provides a comprehensive picture of 
the structure and scale of our remuneration framework, its 
alignment with the business strategy, as well as the decisions 
made by the Committee as a result of business performance 
for the year.
There were no substantial changes relating to Directors’ 
remuneration made during the year.
The remuneration of Non-Executive Directors is determined by 
the Board. The Remuneration Committee considered and 
approved the contract of employment and remuneration 
package for both myself and Robin Piggott in accordance with 
the Group remuneration policy and the details of both are 
contained within this report.
I would like to thank to our shareholders for their continued 
support during what has been an unprecedented year. 
We are happy to discuss any remuneration matters with 
shareholders and hope that we can enjoy your support on the 
remuneration-related resolutions at the 2021 AGM.
Sarah Curran 
Chairman, Remuneration Committee
Directors’ Remuneration Report 
The Directors’ Remuneration Report sets out details of the 
remuneration policy (Section 1) for Executive and Non-
Executive Directors, describes the implementation of that policy 
(Section 2) and discloses the amounts paid relating to the year 
ended 31 January 2021.
The report complies with the provisions of the Companies Act 
2006 and Schedule 8 of The Large and Medium-sized 
companies and Groups (Accounts and Reports) (Amendment) 
Regulations 2013. The report has been prepared in line with the 
recommendations of the UK Corporate Governance Code and 
the requirements of the UKLA Listing Rules, as well as the 
GC100 and Investor Group.
The Remuneration Committee comprises the two Non-
Executive Directors Sarah Curran and Neil Page. Robin Piggott 
resigned as Non-Executive Director on 24 August 2020 and 
Neil Page was appointed on 29 March 2021.
The Chief Financial Officer acts as Secretary to the Committee. 
The Remuneration Committee did not meet during the year due 
to the pandemic although weekly Board meetings held during 
the first lockdown included discussion and consideration of the 
Directors’ and senior managers’ remuneration. 
When setting the policy for Executive Directors’ remuneration, 
the Committee takes into account total remuneration levels 
operating in companies of a similar size and complexity, the 
responsibilities of each individual role, individual performance 
and an individual’s experience. Our overall policy, having had 
due regard to the factors noted, is to weight remuneration 
towards variable pay. This is typically achieved through setting 
base pay, pension and benefits up to market median levels, 
with a variable pay opportunity linked to the achievement of 
company and personal performance targets.
In setting remuneration for the Executive Directors, the 
Committee does take note of the overall approach to reward for 
employees in the Group and salary increases will ordinarily be 
(in percentage of salary terms) in line with those of the wider 
workforce.
We remain committed to shareholder dialogue and take an 
active interest in voting outcomes. There have been no 
significant policy changes or other substantial matters which 
required dialogue with shareholders during the year. If any of 
the shareholders are opposed to our policy we would 
endeavour to meet with them to understand and respond to 
any issues they may have.

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
36
DIRECTORS' REMUNERATION REPORT
Continued
The Committee considers developments in institutional investors’ best practice expectations and the views expressed by 
shareholders during any dialogue. The Committee does not formally consult directly with employees on Executive pay. The 
Committee believes that our Remuneration Policy continues to provide appropriate flexibility ensuring that any payments made in 
the implementation of the Policy are in the best interests of both the Company and our shareholders.
Terms of reference for the Remuneration Committee 
The terms of reference can be found on the Company’s website.
Section 1: Remuneration Policy
The objective of the policy is to ensure it is appropriate to the Group’s needs and reward Executives for creating shareholder value. 
It is the Remuneration Committee’s intention to maintain incentive arrangements which are subject to challenging performance 
targets, reflect the Company’s objectives and which motivate executives to focus on both annual and longer term performance.
The Company’s policy is:
•	 to provide remuneration packages for the Executive Directors and other senior managers in the Group which are appropriate to 
the size and nature of the Group’s business and which will attract, retain and motivate high calibre Executives; and
•	 to balance the fixed and performance-related elements of remuneration appropriately and to provide both short-term and 
longer-term incentives to achieve the strategic aims of the Group. All current long-term incentives, namely share options, have 
lapsed as at the year-end. 
Structure of remuneration
Element
Purpose and link  
to strategy
Operation (including maximum levels)
Framework used to assess 
performance and provisions for 
the recovery of sums paid
Salary 
and fees
To provide the core reward 
for the role
Sufficient to attract, retain 
and motivate high calibre 
Executives
Basic salaries are reviewed annually, with changes effective from 
February 1st
Salaries are typically set having regard to competitive market practice, 
each Director’s contribution to the business, general inflation rates and 
the conditions within the Group
Salaries may be adjusted and any increase will ordinarily be (in 
percentage of salary terms) in line with those of the wider workforce
Increases beyond those granted to the wider workforce (in percentage 
of salary terms) may be awarded in 
certain circumstances such as where there is a change in 
responsibility, progression in the role, experience or a significant 
increase in the scale of the role and/or size, value and/or complexity of 
the Group
Salary levels for current incumbents for the 2021 financial year are as 
follows:
Chairman/CEO: £378,296
Chief Operating Officer: £267,405
Chief Financial Officer: £206,193
The Committee considers 
individual salaries at the 
appropriate Committee meeting 
each year after having due regard 
to the factors noted in operating 
the salary policy
No recovery provisions apply to 
salary
Benefits 
in kind
In line with the Company’s 
strategy to keep 
remuneration simple and 
consistent with practices in 
the market
Executive Directors receive car benefit, medical cover and life cover in 
line with other senior management
Executive Directors also receive personal accident and sickness cover
The cost to the Company of providing these benefits may vary from 
year to year depending on the cost of insuring the benefit
Not applicable
No recovery provisions apply to 
benefits
Pension
To provide post-retirement 
remuneration and market 
typical benefits to ensure 
that the overall 
remuneration package is 
competitive
Defined contribution plan with up to 10% monthly employer 
contributions 
A cash alternative may be considered
Not applicable
No recovery provisions apply to 
pension benefits
Annual 
Bonus
To incentivise and 
recognise execution of the 
business strategy on an 
annual basis
Rewards the achievement 
of annual financial, 
operational and individual 
goals
Bonuses are capped at 100% of basic salary
Bonus payments are proposed to the Board after the end of each 
financial year and approved by the Committee for payment in March
The bonus is calculated using pro-rata base salary if the Director 
joined the Company during the year
If the Director resigns or has his/her employment terminated before the 
payment date, no bonus will normally be payable
The annual grant of bonuses is 
based on the financial performance 
of the Group in relation to initial 
budgets, prior year performance 
and market conditions, as well as 
operational and individual goals
No recovery provisions apply to the 
Annual Bonus as no award has 
been made in the current year.

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
37
DIRECTORS' REMUNERATION REPORT
Continued
Element
Purpose and link  
to strategy
Operation (including maximum levels)
Framework used to assess 
performance and provisions for 
the recovery of sums paid
Long-
term 
incentive 
plans 
(LTIPs)
To align the interests of the 
Executive Directors with 
the performance of the 
business and the interests 
of the shareholders 
through the use of share 
option schemes
To incentivise and 
recognise execution of the 
business strategy over the 
longer term
Rewards strong financial 
performance
At the discretion of the Board and approval of the Remuneration 
Committee the Company may issue share options to Directors up to a 
maximum of two times salary in each year
In exceptional circumstances the Board has the discretion to issue 
options up to four times salary although this power has not been used 
for more than ten years
Options will normally be granted at market value on the date of grant 
unless otherwise stated in a Service Agreement
Options may be granted at a discount to the market value only in 
circumstances where the grant of options is agreed as part of a 
recruitment package in which case the exercise price of the option 
may be determined by reference to the market value on the date on 
which the individual’s employment commenced
The share option schemes include an upper limit on the number of 
shares which can be issued of 10% of the total share capital in any ten 
year period
Share Awards vest based on three 
year performance against a 
challenging range of financial 
targets
Recovery provisions do not apply 
to the LTIP as they only relate to 
share options which have now 
lapsed. Any provisions will be 
considered in 21/22 in line with 
provision 37 of the 2018 Corporate 
Governance code. 
The Committee has not applied its discretion during the 
financial year outside the stated Remuneration Policy.
Any use of the above discretions would, where relevant, be 
explained in the annual Directors’ Remuneration Report and 
may, as appropriate, be the subject of consultation with the 
Company’s major shareholders.
The performance metric that is used for our annual bonus and 
LTIP is ‘Profit before Tax’.
The Executive remuneration policy, both salaries and pension 
contributions, is broadly in line with other French Connection 
employees, with the main difference that there is no share 
scheme below senior Executive level and some variation of 
benefits offered. Employees are not consulted when 
determining Directors’ remuneration policies.
Any loss of office payment will be approved by the Group 
Board and Remuneration Committee. Any payment will be 
made at discretion and on a case-by-case basis. Any payments 
made beyond contractual and statutory obligations would be 
exceptional in nature either due to additional obligations taken 
on by the departing Director or due to specific circumstance 
and always benchmarked against market practice. When 
recruitment is necessary, the Committee will aim to structure 
and agree a package which is in line with the same policies for 
existing Executive Directors. The Committee may offer 
incentives when considered to be necessary to secure a 
candidate and in the best interests of the Company and its 
shareholders. 
Illustration of application of policy
The tables below represent the variations in remuneration at 
different levels of performance for the first year application of 
the remuneration policy for the Executive Directors.
0
100000
200000
300000
400000
500000
600000
700000
800000
Fixed
Annual incentives
Fixed only
100%
67%
33%
51%
49%
On-target
Maximum
Stephen Marks
Base
Benefit
Pension
Total
Fixed (£)
378,296
8,835
0
387,131
On-target 
On-target is assumed to be an annual bonus 
equal to 50% of maximum
Maximum 
Full payout of annual variable pay i.e. 100% of 
base salary
Structure of remuneration continued

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
38
DIRECTORS' REMUNERATION REPORT
Continued
0
100000
200000
300000
400000
500000
600000
700000
800000
Fixed
Annual incentives
Fixed only
100%
70%
30%
53%
47%
On-target
Maximum
Neil Williams
Base
Benefit
Pension
Total
Fixed (£)
267,405
20,546
18,333
306,284
On-target 
On-target is assumed to be an annual bonus 
equal to 50% of maximum
Maximum 
Full payout of annual variable pay i.e. 100% of 
base salary
0
100000
200000
300000
400000
500000
600000
700000
800000
Fixed
Annual incentives
Fixed only
100%
70%
30%
53%
47%
On-target
Maximum
Lee Williams
Base
Benefit
Pension
Total
Fixed (£)
206,193
12,161
16,967
235,321
On-target 
On-target is assumed to be an annual bonus 
equal to 50% of maximum
Maximum 
Full payout of annual variable pay i.e. 100% of 
base salary
Executive Director’s terms of employment
Neil Williams’ service contract is dated 17 April 1996, has an 
indefinite term, and includes provision for a notice period of 
twelve months by either party.
Lee Williams’ service contract is dated 4 April 2016, has an 
indefinite term, and includes provision for a notice period of six 
months by either party.
The service agreements can be inspected at the Group 
registered office. 
Stephen Marks has no service contract. 
Non-Executive Directors 
Non-Executive Directors have specific terms of engagement 
and the Board determines their remuneration. 
Sarah Curran’s terms of engagement are dated 19 September 
2017, have an indefinite term and allow for a notice period of 
one month.
Neil Page’s terms of engagement are dated 29 March 2021, 
have an indefinite term and allow for a notice period of one 
month.
Our Non-Executive Directors receive total annual salaries of 
£30,000.
No detailed disclosures have been provided for Non-Executive 
Directors other than for that relating to their fees, as this is the 
only form of remuneration the Non-Executive Directors receive.
Section 2: Application of the remuneration policy 
for 2021
The Executive Directors’ salaries were reviewed on 1 April 2021 
and were not changed.
The annual bonus for the 2021 financial year will operate on the 
same basis as for the 2020 financial year and will be consistent 
with the policy detailed in the Remuneration policy section of 
this report in terms of the maximum bonus opportunity. The 
measures have been selected to reflect goals that support the 
key strategic objectives of the Company.
The Remuneration Committee will exercise their discretion to 
grant share options according to the Remuneration Policy 
during the Financial Year 2021 dependent upon the financial 
position of the Group and the personal contribution of each 
Executive Director. Currently no share grant is contemplated for 
the forthcoming year.

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
39
DIRECTORS' REMUNERATION REPORT
Continued
Directors’ single figure of total remuneration (audited) 
The following table sets out the single figure of total remuneration for Directors for the financial years ended 31 January 2021 and 
2020:
Director’s earnings 
Directors’ emoluments
Year ended 31 January 2021
Salary  
& fees 
£000
Benefits  
in kind 
£000
Annual 
bonus 
£000
Pension 
£000
Total 
£000
Executive Directors
Stephen Marks
378
9
–
–
387
Neil Williams
267
21
–
18
306
Lee Williams
206
12
–
17
235
Non-Executive Directors
Robin Piggott*
18
–
–
–
18
Sarah Curran
30
–
–
–
30
 
899
42
–
35
976
Year ended 31 January 2020
Salary 
& fees 
£000
Benefits 
in kind 
£000
Annual 
bonus 
£000
Pension 
£000
Total 
£000
Executive Directors
Stephen Marks
378
6
–
–
384
Neil Williams
276
19
–
10
305
Lee Williams
210
12
–
13
235
Non-Executive Directors
Robin Piggott
30
–
–
–
30
Sarah Curran
30
–
–
–
30
 
924
37
–
23
984
* resigned from Board on 24 August 2020
Percentage change in remuneration of Executive Directors
The table shows the percentage change in the Executive Directors total remuneration, which is in line with other Group employees. 
There was no Group increase in benefits in kind or pension contributions. No annual bonus was paid to the Chief Executive 
Directors in 2021 (2020: £Nil). Employee annual incentives have not been finalised at the signing date of the Annual Report.
 
2021
2020
Chief Executive Officer
0%
0%
Chief Operating Officer
0%
0%
Chief Financial Officer
0%
0%
Relative importance of spend on pay
Remuneration paid to all employees of the Group during 2021 was £21.1m which represented 65% of the total overheads 
(excluding adjusting items) of the Group (2020: £25.7m (49%)).
The table below shows the total pay for all of the Group’s employees compared to distributions. The numbers reported below are 
gross costs and exclude any furlough contributions received during the year (Note 7).
 
2021 
£m
2020 
£m
% 
change
Employee costs
21.1
25.7
(17.9)%
Dividends
–
–
–

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
40
DIRECTORS' REMUNERATION REPORT
Continued
Directors’ shareholding and share interests (audited)
Directors’ share options
Aggregate emoluments disclosed above do not include any amounts for the value of options to acquire shares in the Company 
granted to or held by the Directors. There are currently no share options held by the Directors.
No options were exercised during the year.
The market price of the shares at 31 January 2021 was 10.75p and the range during the year was 3.35p to 22.40p. The average 
market share price during the year was 8.80p. 
Statement of Directors’ shareholding and share interests (audited)
 
Share 
options* 
with 
performance 
conditions 
No.
Vested but 
unexercised 
No.
Shares 
beneficially 
owned 
No.
Total 
interest 
in shares 
No.
Stephen Marks
–
–
40,094,190
40,094,190
 
–
–
40,094,190
40,094,190
There are no Director remuneration incentives linked to changes in share price.
Statement of shareholding voting
The results of the vote on the Remuneration Report at the 2020 AGM are set out in the table below.
Votes for
Votes against
 Votes withheld
 
Number
%
Number
%
Number
%
Remuneration Report
43,634,033
99.92
34,600
0.08
0
0.00
CEO remuneration 
2012 
£’000
2013 
£’000
2014 
£’000
2015 
£’000
2016 
£’000
2017 
£’000
2018 
£’000
2019 
£’000
2020 
£’000
2021 
£’000
Total CEO remuneration
342
352
402
361
371
380
389
395
384
387
Annual variable element 
award rates against 
maximum opportunity
0%
0%
17%
0%
0%
0%
0%
0%
0%
0%
 
CEO pay ratio
Total Remuneration
P25 (lower quartile)
P50 (median)
P75 (upper quartile)
2021
22:1
20:1
12:1
2020
23:1
21:1
14:1
The 2021 total remuneration for the employee identified at P25, P50 and P75 are as follows: £17,975, £19,713, £32,777 (2020: 
£16,933, £18,695, £26,658). The P25, P50 and P75 employee were determined on 31 January 2021 based on calculating total 
remuneration for all UK employees for the 2021 financial year. Payroll data from 1 February 2020 to 31 January 2021 has been 
used. Methodology option A has been adopted and was selected on the basis that it provided the most accurate means of 
identifying the median, lower and upper quartile employee. Employee total remuneration has been calculated in line with the single 
total figure of remuneration which has been calculated for each of the 387 (2020: 674) UK colleagues and is inclusive of full time 
equivalent base pay, bonus, commission, overtime, pension, car allowance and private medical benefit.

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
41
DIRECTORS' REMUNERATION REPORT
Continued
Review of past performance and total shareholder return
This graph below demonstrates the Company’s performance, measured by total shareholder return, compared with the 
performance of the FTSE Small Cap Index also measured by total shareholder return. This index has been selected for the 
comparison because it reflects the market sector in which the Company is reported. The graph has been compiled on annual data 
at 31 January of each year.
Total cumulative shareholder return for the ten-year period to 31 January 2021
0
50
100
150
200
Jan 11
Jan 12
Jan 13
Jan 14
Jan 15
Jan 16
Jan 17
Jan 18
Jan 19
Jan 20
Jan 21
FCCN - Total Return Ind  
 FTSE Small Cap - Total Return Ind
Approval
This report was approved by the Board of Directors on 28 April 2021 and signed on its behalf by:
Lee Williams 
Company Secretary 
Company Number: 1410568
28 April 2021

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
42
STATEMENT OF DIRECTORS’ RESPONSIBILITIES
In respect of the Annual Report and the Financial Statements
The Directors are responsible for preparing the Annual Report and the Group and parent Company financial statements in 
accordance with applicable law and regulations. 
Company law requires the Directors to prepare Group and parent Company financial statements for each financial year. Under that 
law they are required to prepare the Group financial statements in accordance with International Accounting Standards in 
conformity with the requirements of Companies Act 2006 and applicable law and have elected to prepare the parent Company 
financial statements in accordance with UK accounting standards, including FRS 101 Reduced Disclosure Framework. 
Under Company law the Directors must not approve the financial statements unless they are satisfied that they give a true and fair 
view of the state of affairs of the Group and parent Company and of their profit or loss for that period. In preparing each of the 
Group and parent Company financial statements, the Directors are required to: 
•	 select suitable accounting policies and then apply them consistently; 
•	 make judgements and estimates that are reasonable, relevant, reliable and prudent; 
•	 for the Group financial statements, state whether they have been prepared in accordance with IFRSs as adopted by the EU; 
•	 for the parent Company financial statements, state whether applicable UK accounting standards have been followed, subject to 
any material departures disclosed and explained in the parent Company financial statements;  
•	 assess the Group and parent Company’s ability to continue as a going concern, disclosing, as applicable, matters related to 
going concern; and 
•	 use the going concern basis of accounting unless they either intend to liquidate the Group or the parent Company or to cease 
operations, or have no realistic alternative but to do so. 
The Directors are responsible for keeping adequate accounting records that are sufficient to show and explain the parent 
Company’s transactions and disclose with reasonable accuracy at any time the financial position of the parent Company and 
enable them to ensure that its financial statements comply with the Companies Act 2006. They are responsible for such internal 
control as they determine is necessary to enable the preparation of financial statements that are free from material misstatement, 
whether due to fraud or error, and have general responsibility for taking such steps as are reasonably open to them to safeguard 
the assets of the Group and to prevent and detect fraud and other irregularities. 
Under applicable law and regulations, the Directors are also responsible for preparing a Strategic Report, Directors’ Report, 
Directors’ Remuneration Report and Corporate Governance Statement that complies with that law and those regulations. 
The Directors are responsible for the maintenance and integrity of the corporate and financial information included on the 
Company’s website. Legislation in the UK governing the preparation and dissemination of financial statements may differ from 
legislation in other jurisdictions. 
Responsibility statement of the Directors in respect of the annual financial report 
We confirm that to the best of our knowledge: 
•	 the financial statements, prepared in accordance with the applicable set of accounting standards, give a true and fair view of 
the assets, liabilities, financial position and profit or loss of the company and the undertakings included in the consolidation 
taken as a whole; and 
•	 the strategic report includes a fair review of the development and performance of the business and the position of the issuer 
and the undertakings included in the consolidation taken as a whole, together with a description of the principal risks and 
uncertainties that they face. 
We consider the Annual Report and Accounts, taken as a whole, is fair, balanced and understandable and provides the information 
necessary for shareholders to assess the Group’s position and performance, business model and strategy.
By order of the Board
Neil Williams	
Lee Williams 
Chief Operating Officer	
Chief Financial Officer
28 April 2021

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
43
INDEPENDENT AUDITOR'S REPORT
To the members of French Connection Group PLC
Opinion   
We have audited the financial statements of French Connection Group Plc (the ‘Parent Company’) and its subsidiaries (the ‘Group’) 
for the year ended 31 January 2021 which comprise the Consolidated Statement of Comprehensive Income, the Consolidated 
Statement of Financial Position, the Consolidated Statement of Changes in Equity, the Consolidated Statement of Cash Flows, the 
Company Balance Sheet, the Company Statement of Changes in Equity, and notes to the financial statements, including a 
summary of significant accounting policies. The financial reporting framework that has been applied in the preparation of the 
Group financial statements is applicable law and international accounting standards in conformity with the requirements of the 
Companies Act 2006 and international financial reporting standards adopted pursuant to Regulation (EC) No 1606/2002 as it 
applies in the European Union. The financial reporting framework that has been applied in the preparation of the Parent Company 
financial statements is applicable law and United Kingdom Accounting Standards, including FRS 101 “Reduced Disclosure 
Framework” (United Kingdom Generally Accepted Accounting Practice), as applied in accordance with the provisions of the 
Companies Act 2006. 
In our opinion, the financial statements have been prepared in accordance with the requirements of the Companies Act 2006 and:
•	 give a true and fair view of the state of the Group’s and of the Parent Company’s affairs as at 31 January 2021 and of the 
Group’s loss for the year then ended;
•	 the Group financial statements have been properly prepared in accordance with international accounting standards in 
conformity with the requirements of the Companies Act 2006 and international financial reporting standards adopted pursuant 
to Regulation (EC) No 1606/2002 as it applies in the European Union; and
•	 the Parent Company financial statements have been properly prepared in accordance with United Kingdom Generally Accepted 
Accounting Practice.
Basis for opinion
We conducted our audit in accordance with International Standards on Auditing (UK) (ISAs (UK)) and applicable law. Our 
responsibilities under those standards are further described in the Auditor’s responsibilities for the audit of the financial statements 
section of our report. We are independent of the Group and the Parent Company in accordance with the ethical requirements that 
are relevant to our audit of the financial statements in the UK, including the FRC’s Ethical Standard, as applied to listed entities and 
public interest entities and we have fulfilled our other ethical responsibilities in accordance with these requirements. We believe that 
the audit evidence we have obtained is sufficient and appropriate to provide a basis for our opinion.
Conclusions relating to going concern 
In auditing the financial statements, we have concluded that the directors’ use of the going concern basis of accounting in the 
preparation of the financial statements is appropriate. 
In addition to those matters set out in the “Key audit matters” section below, we identified going concern of the Group and of the 
Parent Company as a key audit matter. 
The Group’s accounting policy in respect of going concern is set out in the accounting policy notes on page 55. The Group has 
been significantly impacted by the Covid-19 pandemic and has suffered significant losses during the year, resulting in external 
financing being necessary to support on-going cash flow requirements and to support the future of the business. As the economic 
outlook continues to be uncertain, specifically in relation to the retail sector, there is significant judgement applied in developing the 
cash flow forecasts, in particular the assumptions relating to revenue growth and financing being made available. 
Our audit procedures to evaluate the directors’ assessment of the Group’s and Parent Company’s ability to continue to adopt the 
going concern basis of accounting included but were not limited to:
•	 Undertaking an initial assessment at the planning stage of the audit to identify events or conditions that may cast significant 
doubt on the Group’s and the Parent Company’s ability to continue as a going concern;
•	 Obtaining and reviewing management’s going concern assessment;
•	 Making enquiries of the directors to understand the period of assessment considered by them, the assumptions considered 
and the implication of those when assessing the Group’s and Parent Company’s future financial performance, as described in 
Note 1a Accounting Policies: Going concern; 
•	 Applying our own sensitivity analysis to key assumptions to assess the impact of changes in assumptions on the “most likely 
worst case” scenario considering the impact of Covid-19; 
•	 Reviewing the “reverse stress test” scenario and assessing the likelihood of this occurring;
•	 Reviewing the terms of financing agreements and assessing the forecasted results against any covenants in place to ensure 
these will not be breached;
•	 Assessing the working capital credit facilities in place to support the period assessed for going concern, noting that the UK 
facility is due to expire in July 2022. Our assessment included evaluation of the Directors’ view that that the renewal of the UK 
credit facility is forthcoming, current usage of the UK credit facility and forecasted working capital requirements within the 
period assessed for going concern; 
•	 Testing the mathematical accuracy and functionality of the excel model used to prepare the directors’ forecasts;

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
44
INDEPENDENT AUDITOR'S REPORT
To the members of French Connection Group PLC
•	 Assessing the historical accuracy of forecasts prepared by the directors during the pandemic period; 
•	 Considering the consistency of the directors’ forecasts with other areas of the financial statements and our audit; and
•	 Evaluating the appropriateness of the directors’ disclosures in the financial statements on going concern.
Based on the work we have performed, we have not identified any material uncertainties relating to events or conditions that, 
individually or collectively, may cast significant doubt on the Group’s and the Parent Company’s ability to continue as a going 
concern for a period of at least twelve months from when the financial statements are authorised for issue.
In relation to the Group’s and the Parent Company’s reporting on how it has applied the UK Corporate Governance Code, we have 
nothing material to add or draw attention to in relation to the directors’ statement in the financial statements about whether the 
director’s considered it appropriate to adopt the going concern basis of accounting.
Our responsibilities and the responsibilities of the directors with respect to going concern are described in the relevant sections of 
this report.
Key audit matters
Key audit matters are those matters that, in our professional judgement, were of most significance in our audit of the financial 
statements of the current period and include the most significant assessed risks of material misstatement (whether or not due to 
fraud) we identified, including those which had the greatest effect on: the overall audit strategy, the allocation of resources in the 
audit; and directing the efforts of the engagement team. These matters were addressed in the context of our audit of the financial 
statements as a whole, and in forming our opinion thereon, and we do not provide a separate opinion on these matters.
We summarise below the key audit matters in forming our audit opinion above, together with an overview of the principal audit 
procedures performed to address each matter and key observations arising from those procedures.	
The matters set out below are in addition to going concern which, as set out in the “Conclusions relating to going concern” section 
above, was also identified as a key audit matter.
These matters, together with our findings, were communicated to those charged with governance through our Audit Completion 
Report.
Key Audit Matter
How our scope addressed this matter
Group Valuation of Retail Right of Use Assets (ROU assets)
The Group’s accounting policy in respect of impairment is set out in 
the accounting policy notes on page 58. The Directors’ disclosure on 
the ‘Accounting estimates and judgements’ in relation to impairment 
of ROU assets is set out within note 31 to the financial statements.
The carrying value of ROU assets at 31 January 2021 is £6.6m (2020: 
£17.9m), of which Retail ROU assets amount to £1.3m (2020: £12.2m). 
The Group has material operational retail asset base (retail stores) 
subject to impairment dependent on trading performance. As a result 
of the adverse impact of Covid-19, a significant impairment of £4.9m 
was recognised in the year in relation to retail store leases. 
Due to the significant impact of the Covid-19 pandemic on the retail 
sector, and judgements used in assessing the recoverable amount of 
each retail store classed as a CGU, we considered the valuation of 
any retail ROU assets to be a key audit matter. 
Our audit procedures included, but were not restricted to:
•	 Obtaining and reviewing management’s impairment 
assessment;
•	 Assessing the underlying assumptions behind the 
impairment model to ensure these are reasonable;
•	 Reviewing the approach taken on outlet stores to ensure 
this accurately reflects the purpose of these stores;
•	 Assessing the impact of changes in the Weighted Average 
Cost of Capital (WACC) rate to the carrying value of ROU 
assets, including applying sensitivity analysis;
•	 Obtaining an understanding of how management had 
developed their forecast for future trading conditions, 
comparing the forecasts used in the impairment review 
with those used for the going concern assessment, and 
considering the impact of any differences identified; and
•	 Reviewing the disclosures made in the financial 
statements to ensure they cover the requirements 
under IAS 36. 
Our observations 
Based on the procedures performed, we are satisfied that 
the carrying value of ROU assets in the financial statements 
is reasonable. 

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
45
INDEPENDENT AUDITOR'S REPORT
To the members of French Connection Group PLC
Group Inventory valuation
The Group’s accounting policy in respect of the inventories is set out 
in the accounting policy notes on page 58.
The carrying value of French Connection Group Plc’s inventories is 
£23.7m (2020: £28.8m).
Inventories are carried at the lower of cost and net realisable value, 
where future sales forecasts for different clothing lines can be 
subjective due to moving trends in the fashion and clothing industry 
and the impact of Covid-19.
As a result of the subjective nature of future sale value for different 
clothing lines due to the impact of Covid-19, and the significance of 
this balance in the context of the Group financial statements, 
inventory valuation is considered to be a key audit matter.
Our audit procedures included, but were not restricted to:
•	 Obtaining and reviewing management’s inventory 
provision methodology and calculations;
•	 Reviewing the mathematical accuracy of inventory 
provisions;
•	 Recalculating the inventory provisions for Retail and 
Wholesale inventory to ensure the provisions had been 
applied consistently based on the policies in place;
•	 Agreeing a sample of inventory movements used in the 
calculation to supporting documentation to validate the 
accuracy of inventory movements year on year;
•	 Reviewing the level of sales made during the period of old 
seasons’ inventory;
•	 Developing our own expectation of inventory 
obsolescence provision rates based on stock movements 
to ensure management’s applied provision rates are 
reasonable;
•	 Re-calculating the aging on a sample of inventory items to 
ensure they were accurately recorded in the inventory 
reports used in provisioning; and
•	 Reviewing the style for a sample of “non-seasonal” 
inventory to ensure the lack of provision against those 
items was reasonable.
Our observations 
Based on the procedures performed, we are satisfied that 
the carrying value of inventory in the financial statements is 
reasonable.
Parent Company valuation of investments
The Company’s accounting policy in respect of the valuation of 
investments is set out in the accounting policy notes on page 86.
The carrying value of the Parent Company’s investments in 
subsidiaries is £9.5m (2020: £29.1m), representing 64% of the Parent 
Company’s total assets (2020: 81%). The assessment of recoverability 
of investments is considered subjective due to the continuing weak 
retail environment. 
As a result of the significance of this balance in the context of the 
Parent Company financial statements, and indicators of impairment 
being present due to the impact of Covid-19 in retail sector, valuation 
of investments is considered a key audit matter. 
Our audit procedures included, but were not restricted to: 
•	 Understanding the process applied by management in 
assessing impairment and reviewing management’s 
impairment calculation;
•	 Assessing the underlying assumptions behind the 
impairment review to ensure these are reasonable;
•	 Considering the market capitalisation of the Group when 
reviewing Parent Company valuation of investments; 
•	 Testing individual investments for further indicators of 
impairment by comparing the carrying amount of the 
investment to the net assets/liabilities of the relevant 
subsidiary (being an approximation of their minimum 
recoverable amount); and
•	 Reviewing the disclosures made in the financial 
statements to ensure they cover the requirements of 
IAS 36.
Our observations 
Based on the procedures performed, after taking into 
account the current year impairment charge in relation to 
French Connection UK Limited of £19.6m, we are satisfied 
that the carrying value of investments in the Parent Company 
financial statements as at 31 January 2021 is reasonable. 
Key audit matters continued

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
46
INDEPENDENT AUDITOR'S REPORT
To the members of French Connection Group PLC
Our application of materiality and an overview of the scope of our audit
The scope of our audit was influenced by our application of materiality. We set certain quantitative thresholds for materiality. These, 
together with qualitative considerations, helped us to determine the scope of our audit and the nature, timing and extent of our 
audit procedures on the individual financial statement line items and disclosures and in evaluating the effect of misstatements, both 
individually and on the financial statements as a whole. Based on our professional judgement, we determined materiality for the 
financial statements as a whole as follows:
Overall materiality
Group financial statements: 
Parent Company financial statements:
£1.18m 
£0.22m
How we determined it
Group materiality has been calculated by reference to loss for the year, of which it represents 6%.
Parent Company materiality has been calculated by reference to total assets, of which it 
represents 1.5%.
Rationale for benchmark 
applied
Loss has been identified as the principal benchmark within the Group financial statements due to 
the unprecedented impact of the Covid-19 pandemic on the Group, resulting in significant periods 
of inactivity in trading. Loss for the year has been identified as the principal benchmark to set 
materiality as the focus of shareholders during the year is considered to be the impact of the 
pandemic on the overall results and the resilience of the business during this time.
Total assets has been identified as the principal benchmark within the Parent Company financial 
statements as it is considered to be the focus of shareholders due to being a holding company 
with no trade.
Performance materiality
Performance materiality is set to reduce to an appropriately low level the probability that 
the aggregate of uncorrected and undetected misstatements in the financial statements 
exceeds materiality for the financial statements as a whole.
Group financial statements: 
Parent Company financial statements:
 
 
£0.83m 
£0.16m
Reporting threshold
We agreed with the directors that we would report to them misstatements identified 
during our audit above £35k as well as misstatements below that amount that, in our 
view, warranted reporting for qualitative reasons.
For each component in the scope of our Group audit, we allocated a materiality that is less than our overall Group materiality. The 
range of materiality allocated across components was between £0.7m and £0.8m. 
As part of designing our audit, we assessed the risk of material misstatement in the financial statements, whether due to fraud or 
error, and then designed and performed audit procedures responsive to those risks. In particular, we looked at where the directors 
made subjective judgements such as making assumptions on significant accounting estimates.
We tailored the scope of our audit to ensure that we performed sufficient work to be able to give an opinion on the financial 
statements as a whole. We used the outputs of a risk assessment, our understanding of the Group and the Parent Company, its 
environment, controls and critical business processes, to consider qualitative factors in order to ensure that we obtained sufficient 
coverage across all financial statement line items.
Our group audit scope included an audit of the group and parent financial statements of French Connection Group Plc. Based on 
our risk assessment of the Group’s 7 reporting components, 3 were subject to full scope audit (2 UK components and 1 US 
component) and 1 UK component was subject to specific audit procedures on material balances. For the remaining components, 
in addition to desktop analytical review, we performed analysis at an aggregated Group level to re-examine our assessment that 
there were no significant risks of material misstatement within these.
The components within the scope of our work accounted for the following percentages of the Group’s results:
 
Number of 
components
Total Group 
Revenue
Total profits and 
losses that made up 
Group loss before tax
Total Group 
Assets
Full scope audits
3
87%
85%
86%
Specific scope audits
1
0%
11%
0%
TOTAL
4
87%
96%
86%
All audit work was performed by the Group Engagement Team. The Group Engagement Team was made up of staff from Mazars 
LLP (UK) and Mazars USA who attended the same staff briefings and whose work was subject to the same review procedures. 
Work was divided based on geographical location, with the UK staff also performing all the work on desktop review procedures. 

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
47
INDEPENDENT AUDITOR'S REPORT
To the members of French Connection Group PLC
As a result of the lockdowns in place from Covid-19, the Group engagement has been performed remotely for the current year, 
with significant use of secure video conferencing to conduct ‘live’ meetings and observations, with the exception of warehouse and 
store stock takes which we were able to perform in person whilst continuing to follow strict social distancing guidelines. 
At the parent level we also tested the consolidation process and carried out analytical procedures to confirm our conclusion that 
there were no significant risks of material misstatement of the aggregated financial information.
Other information
The other information comprises the information included in the annual report other than the financial statements and our auditor’s 
report thereon. The directors are responsible for the other information. Our opinion on the financial statements does not cover the 
other information and, except to the extent otherwise explicitly stated in our report, we do not express any form of assurance 
conclusion thereon.
In connection with our audit of the financial statements, our responsibility is to read the other information and, in doing so, consider 
whether the other information is materially inconsistent with the financial statements or our knowledge obtained in the course of 
audit or otherwise appears to be materially misstated. If we identify such material inconsistencies or apparent material 
misstatements, we are required to determine whether there is a material misstatement in the financial statements or a material 
misstatement of the other information. If, based on the work we have performed, we conclude that there is a material misstatement 
of this other information, we are required to report that fact.
We have nothing to report in this regard.
Opinions on other matters prescribed by the Companies Act 2006
In our opinion, the part of the directors’ remuneration report to be audited has been properly prepared in accordance with the 
Companies Act 2006.
In our opinion, based on the work undertaken in the course of the audit:
•	 the information given in the Strategic Report and the Directors’ Report for the financial year for which the financial statements 
are prepared is consistent with the financial statements and those reports have been prepared in accordance with applicable 
legal requirements;
•	 the information about internal control and risk management systems in relation to financial reporting processes and about share 
capital structures, given in compliance with rules 7.2.5 and 7.2.6 in the Disclosure Guidance and Transparency Rules 
sourcebook made by the Financial Conduct Authority (the FCA Rules), is consistent with the financial statements and has been 
prepared in accordance with applicable legal requirements; and
•	 information about the Parent Company’s corporate governance code and practices and about its administrative, management 
and supervisory bodies and their committees complies with rules 7.2.2, 7.2.3 and 7.2.7 of the FCA rules.
Matters on which we are required to report by exception
In light of the knowledge and understanding of the Group and the Parent Company and its environment obtained in the course of 
the audit, we have not identified material misstatements in;
•	 the Strategic Report or the Directors’ Report; or 
•	 the information about internal control and risk management systems in relation to financial reporting processes and about share 
capital structures, given in compliance with rules 7.2.5 and 7.2.6 of the FCA Rules
We have nothing to report in respect of the following matters in relation to which the Companies Act 2006 requires us to report to 
you if, in our opinion:
•	 adequate accounting records have not been kept by the Parent Company, or returns adequate for our audit have not been 
received from branches not visited by us; or
•	 the Parent Company financial statements and the part of the directors’ remuneration report to be audited are not in agreement 
with the accounting records and returns; or
•	 certain disclosures of directors’ remuneration specified by law are not made; or
•	 we have not received all the information and explanations we require for our audit; or
•	 a corporate governance statement has not been prepared by the Parent Company
Corporate governance statement
The Listing Rules require us to review the directors’ statement in relation to going concern, longer-term viability and that part of the 
Corporate Governance Statement relating to the Group’s compliance with the provisions of the UK Corporate Governance 
Statement specified for our review.
Based on the work undertaken as part of our audit, we have concluded that each of the following elements of the Corporate 
Governance Statement is materially consistent with the financial statements or our knowledge obtained during the audit:

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
48
INDEPENDENT AUDITOR'S REPORT
To the members of French Connection Group PLC
•	 Directors’ statement with regards the appropriateness of adopting the going concern basis of accounting and any material 
uncertainties identified set out on page 31;
•	 Directors’ explanation as to its assessment of the entity’s prospects, the period this assessment covers and why that period is 
appropriate set out on page 31.
•	 Directors’ statement on fair, balanced and understandable set out on page 31;
•	 Board’s confirmation that it has carried out a robust assessment of the emerging and principal risks set out on page 27;
•	 The section of the annual report that describes the review of effectiveness of risk management and internal control systems set 
out on page 31; and;
•	 The section describing the work of the audit committee set out on page 30.
Responsibilities of Directors
As explained more fully in the directors’ responsibilities statement set out on page 42, the directors are responsible for the 
preparation of the financial statements and for being satisfied that they give a true and fair view, and for such internal control as the 
directors determine is necessary to enable the preparation of financial statements that are free from material misstatement, 
whether due to fraud or error.
In preparing the financial statements, the directors are responsible for assessing the Group’s and the Parent Company’s ability to 
continue as a going concern, disclosing, as applicable, matters related to going concern and using the going concern basis of 
accounting unless the directors either intend to liquidate the Group or the Parent Company or to cease operations, or have no 
realistic alternative but to do so.
Auditor’s responsibilities for the audit of the financial statements 
Our objectives are to obtain reasonable assurance about whether the financial statements as a whole are free from material 
misstatement, whether due to fraud or error, and to issue an auditor’s report that includes our opinion. Reasonable assurance is a 
high level of assurance but is not a guarantee that an audit conducted in accordance with ISAs (UK) will always detect a material 
misstatement when it exists. Misstatements can arise from fraud or error and are considered material if, individually or in the 
aggregate, they could reasonably be expected to influence the economic decisions of users taken on the basis of these financial 
statements.
Irregularities, including fraud, are instances of non-compliance with laws and regulations. We design procedures in line with our 
responsibilities, outlined above, to detect material misstatements in respect of irregularities, including fraud. The extent to which 
our procedures are capable of detecting irregularities, including fraud is detailed below.
Based on our understanding of the Group and the Parent Company and its industry, we identified that the principal risks of non-
compliance with laws and regulations related to the Group’s use of Covid-19 government support schemes, Companies Act 2006 
and UK tax legislation, and we considered the extent to which non-compliance might have a material effect on the financial 
statements.
In identifying and assessing risks of material misstatement in respect to irregularities including non-compliance with laws and 
regulations, our procedures included, but were not limited to: 
•	 At the planning stage of our audit, gaining an understanding of the legal and regulatory framework applicable to the Group and 
Parent Company, the industry in which they operate and considered the risk of acts by the Group and the Parent Company 
which were contrary to the applicable laws and regulations; 
•	 Discussing with the directors and management the policies and procedures in place regarding compliance with laws and 
regulations; 
•	 Discussing amongst the engagement team the identified laws and regulations, and remaining alert to any indications of non-
compliance; and
•	 During the audit, focusing on areas of laws and regulations that could reasonably be expected to have a material effect on the 
financial statements from our general commercial and sector experience and through discussions with the directors (as required 
by auditing standards), from inspection of the Group’s and Parent Company’s regulatory and legal correspondence and review 
of minutes of directors’ meetings in the year.
Our procedures in relation to fraud included, but were not limited to:
•	 Making enquiries of the directors and management on whether they had knowledge of any actual, suspected or alleged fraud;
•	 Gaining an understanding of the internal controls established to mitigate risks related to fraud;
•	 Discussing amongst the engagement team the risks of fraud such as opportunities for fraudulent manipulation of financial 
statements, and determined that the principal risks were related to posting manual journal entries to manipulate financial 
performance, management bias through judgements and assumptions in significant accounting estimates in particular in 
relation to impairment of ROU asset and valuation of inventory; and
•	 Addressing the risks of fraud through management override of controls by performing journal entry testing.

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
49
INDEPENDENT AUDITOR'S REPORT
To the members of French Connection Group PLC
The primary responsibility for the prevention and detection of irregularities including fraud rests with both those charged with 
governance and management. As with any audit, there remained a risk of non-detection of irregularities, as these may involve 
collusion, forgery, intentional omissions, misrepresentations, or the override of internal controls.
As a result of our procedures, the risks of material misstatement that had the greatest effect on our audit, including fraud, are 
discussed under “Key audit matters” within this report. 
A further description of our responsibilities is available on the Financial Reporting Council’s website at www.frc.org.uk/
auditorsresponsibilities.
Other matters which we are required to address
Following the recommendation of the audit committee, we were appointed by the shareholders in May 2019 to audit the financial 
statements for the year ended 31 January 2020 and subsequent financial periods. The period of total uninterrupted engagement is 
two years, covering the years ended 31 January 2020 to 31 January 2021.
The non-audit services prohibited by the FRC’s Ethical Standard were not provided to the Group or the Parent Company and we 
remain independent of the Group and the Parent Company in conducting our audit.
Our audit opinion is consistent with the additional report to the audit committee.
Use of the audit report
This report is made solely to the Parent Company’s members as a body in accordance with Chapter 3 of Part 16 of the Companies 
Act 2006. Our audit work has been undertaken so that we might state to the Parent Company’s members those matters we are 
required to state to them in an auditor’s report and for no other purpose. To the fullest extent permitted by law, we do not accept 
or assume responsibility to anyone other than the Parent Company and the Parent Company’s members as a body for our audit 
work, for this report, or for the opinions we have formed.
David Herbinet (Senior Statutory Auditor)  
for and on behalf of Mazars LLP 
Chartered Accountants and Statutory Auditor 
Tower Bridge House 
St Katharine’s Way 
London 
E1W 1DD	
28 April 2021

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
50
consolidated statement of comprehensive income
Year ended 31 January 2021
Year ended 31 January 2021
Year ended 31 January 2020
 
Note
Before 
adjusting 
items 
£m
Adjusting 
items and 
discontinued 
operations* 
£m
Total 
£m
Before 
adjusting 
items 
£m
Adjusting 
items and 
discontinued 
operations* 
£m
Total 
£m
Continuing operations
Revenue
2 
71.5
–
71.5
119.9
–
119.9
Cost of sales
 
(53.1)
–
(53.1)
(74.0)
–
(74.0)
Gross profit
2
18.4
–
18.4
45.9
–
45.9
Operating expenses
5
(32.7)
(8.0)
(40.7)
(52.8)
(4.4)
(57.2)
Other operating income
6
3.9
–
3.9
5.5
–
5.5
Finance expense
8
(1.3)
–
(1.3)
(1.5)
–
(1.5)
Loss before taxation
9
(11.7)
(8.0)
(19.7)
(2.9)
(4.4)
(7.3)
Taxation
10
–
–
–
–
–
–
Loss for the year from 
continuing operations
 
(11.7)
(8.0)
(19.7)
(2.9)
(4.4)
(7.3)
Discontinued operations
Loss from discontinued 
operations, net of tax
3
–
–
–
–
(0.5)
(0.5)
Loss for the year
 
(11.7)
(8.0)
(19.7)
(2.9)
(4.9)
(7.8)
* Adjusting items (Note 9). Discontinued operations (Note 3).   

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
51
consolidated statement of comprehensive income
Year ended 31 January 2021
 
Note
2021 
£m
2020 
£m
Loss for the year
 
(19.7)‌
(7.8)‌
Other comprehensive income
Items that are or may be reclassified subsequently to profit or loss
Currency translation differences for overseas operations
(0.3)‌
(0.1)‌
Currency translation differences on foreign currency loans, net of tax
0.4
(0.2)‌
Recycling of translation differences due to disposal of discontinued operation
 
–
(0.7)‌
Other comprehensive income for the year, net of tax
 
0.1
(1.0)‌
Total comprehensive income for the year
 
(19.6)‌
(8.8)‌
Loss attributable to:
Equity holders of the Company
(19.7)‌
(7.9)‌
Non-controlling interests
 
–
0.1
Loss for the year
 
(19.7)‌
(7.8)‌
Total comprehensive income attributable to:
Equity holders of the Company
(19.6)‌
(8.9)‌
Non-controlling interests
 
–
0.1
Total income and expense recognised for the year
 
(19.6)‌
(8.8)‌
Losses per share
Basic and diluted losses per share
12
(20.4)‌p
(8.2)‌p
Continuing operations
Basic and diluted losses per share
12
(20.4)‌p
(7.7)‌p
Discontinued operations
Basic and diluted losses per share
12
–
(0.5)‌p
The notes on pages 55 to 82 form part of these accounts.

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
52
consolidated statement of FINANCIAL POSITION
Year ended 31 January 2021
 
Note
2021 
£m
2020 
£m
Assets
Non-current assets
Intangible assets
13
0.2
0.2
Property, plant and equipment
14
1.0
2.0
Right-of-use asset
15
6.6
17.9
Deferred tax assets
23
4.5
4.5
Total non-current assets
 
12.3
24.6
Current assets
Inventories
17
23.7
28.8
Trade and other receivables
18
17.9
19.5
Cash and cash equivalents
19
5.2
8.1
Total current assets
 
46.8
56.4
Total assets
 
59.1
81.0
Non-current liabilities
Loans and borrowings
25
6.5
–
Lease liabilities
21
15.0
20.9
Provisions
22
0.7
0.3
Total non-current liabilities
 
22.2
21.2
Current liabilities
Trade and other payables
20
21.5
21.2
Lease liabilities
21
5.1
9.1
Provisions
22
0.8
0.4
Total current liabilities
 
27.4
30.7
Total liabilities
 
49.6
51.9
Net assets
 
9.5
29.1
Equity
Called-up share capital
24
1.0
1.0
Share premium account
9.8
9.8
Translation reserve
6.5
6.4
Retained (deficit)/earnings
 
(7.9)‌
11.8
Total equity attributable to equity holders of the Company
9.4
29.0
Non-controlling interests
 
0.1
0.1
Total equity
 
9.5
29.1
The notes on pages 55 to 82 form part of these accounts.
These accounts were approved by the Board of Directors on 28 April 2021 and were signed on its behalf by:
Neil Williams	
Lee Williams 
Director	
Director 
Company Number: 1410568

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
53
consolidated statement of CHANGES IN EQUITY
 
 
Share 
capital 
£m
Share 
premium 
£m
Translation 
reserve 
£m
Retained 
earnings 
£m
Total 
£m
Non-
controlling 
interests 
£m
Total 
equity 
£m
Balance at 31 January 2019, as previously 
reported
1.0
9.8
7.4
28.0
46.2
–
46.2
Impact of change in accounting policy of IFRS 16
 
 
 
 (8.3)
 (8.3)  
 (8.3)
Balance at 31 January 2019
1.0
9.8
7.4
19.7
37.9
–
37.9
(Loss)/profit for the year ended  
31 January 2020
(7.9)
(7.9)
0.1
(7.8)
Other comprehensive income
Currency translation differences for overseas 
operations
(0.1)
(0.1)
(0.1)
Currency translation differences on foreign currency 
loans, net of tax
(0.2)
(0.2)
(0.2)
Disposal of discontinued operations (Note 3)
 
 
(0.7)  
(0.7)  
(0.7)
Balance at 31 January 2020
1.0
9.8
6.4
11.8
29.0
0.1
29.1
Loss for the year ended  
31 January 2021
(19.7)
(19.7)
–
(19.7)
Other comprehensive income
Currency translation differences for overseas 
operations
(0.3)
(0.3)
(0.3)
Currency translation differences on foreign currency 
loans, net of tax
 
 
0.4
 
0.4
 
0.4
Balance at 31 January 2021
1.0
9.8
6.5
(7.9)
9.4
0.1
9.5
Share capital and premium reserve   
Share capital is the nominal value of shares issued. Share premium represents the difference between the amount subscribed for 
shares and nominal value.
Translation reserve
The translation reserve comprises foreign currency differences arising from the translation of the financial statements of foreign 
operations as well as from the translation of foreign currency loans. The translation reserve carried forward is net of £0.2m (2020: 
£0.2m) deferred tax.
Retained earnings
Earnings available for distribution to shareholders under the Companies Act 2006.

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
54
CONSOLIDATED STATEMENT OF CASH FLOWS
Year ended 31 January 2021
 
Note
2021 
£m
2020 
£m
Operating activities
Loss for the period
(19.7)‌
(7.8)‌
Adjustments for:
Depreciation of property, plant and equipment
14
1.0
1.2
Depreciation of right-of-use asset
15
5.5
6.6
Rent concessions
21
(1.1)‌
–
Share of loss of joint ventures
3
–
0.5
Finance expense
8
1.3
1.5
Adjusting items
9
8.0
4.4
Operating cash flows before changes in working capital and provisions
(5.0)‌
6.4
Decrease in inventories
2.8
1.6
Decrease in trade and other receivables
1.1
2.7
Decrease in trade and other payables
 
(1.1)‌
(5.0)‌
Cash flows from operations
(2.2)‌
5.7
Income tax paid
 
–
(0.1)‌
Cash flows from operating activities
 
(2.2)‌
5.6
Investing activities
Acquisition of property, plant and equipment
(0.2)‌
(1.1)‌
Net costs from store and head office restructuring
 
(1.1)‌
(1.1)‌
Cash flows from investing activities
 
(1.3)‌
(2.2)‌
Financing activities
Proceeds from working capital facilities and loans
25
6.5
–
Payment of lease liabilities
21
(4.1)‌
(9.9)‌
Interest paid on lease liabilities
21
(1.1)‌
(1.5)‌
Interest paid on loans
8
(0.2)‌
–
Refinancing costs
9
(0.6)‌
–
Cash flows from financing activities
 
0.5
(11.4)‌
Net decrease in cash and cash equivalents
25
(3.0)‌
(8.0)‌
Cash and cash equivalents at 1 February
25
8.1
16.2
Exchange rate fluctuations on cash held
25
0.1
(0.1)‌
Cash and cash equivalents at 31 January
25
5.2
8.1
Cash and cash equivalents
25
5.2
8.1
Bank loans
25
(6.5)‌
–
Net cash and borrowings at 31 January
 
(1.3)‌
8.1
The notes on pages 55 to 82 form part of these accounts.

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
55
NOTES TO THE GROUP ACCOUNTS
 
1	
Accounting policies
a) 	 Basis of preparation
French Connection Group PLC (the “Company”) is a Company domiciled in the United Kingdom and registered in England and 
Wales, limited by shares which are publicly traded on the London Stock Exchange. These financial statements are presented in 
millions of pounds sterling rounded to the nearest one decimal place.
The consolidated financial statements have been prepared and approved by the Directors in accordance with International 
Accounting Standards in conformity with the requirements of Companies Act 2006 and they are prepared in accordance with 
International Financial Reporting Standards adopted pursuant to Regulation (EC) No. 1606/2002 as it applies in the European 
Union. The Company has elected to prepare its parent Company financial statements in accordance with UK Generally Accepted 
Accounting Practice; these are presented on pages 83 to 90.
The consolidated financial statements have been prepared under the historical cost accounting rules, except for derivative financial 
instruments measured at fair value.
The prior year consolidated statement of financial position includes a reclassification of £2.0m between inventories and deferred 
income (within trade and other payables) relating to the accounting of year-end wholesale revenue. The related comparative 
inventories (Note 17) and trade and other payables (Note 20) notes have been reclassified accordingly. There is no impact on the 
Group loss for the year or net assets in either the current or prior years.
The Group’s business activities, together with the factors likely to affect its future development, performance and position are set 
out in the Financial Review. The financial position of the Group, its cash flows, liquidity position and borrowing facilities are 
described in the Financial Review. In addition Note 28 to the financial statements includes the Group’s objectives, policies and 
processes for managing its capital, its financial risk management objectives, details of its financial instruments and hedging 
activities and its exposures to credit risk and liquidity risk.
The preparation of the financial statements in conformity with adopted IFRS requires management to make judgements, estimates 
and assumptions that affect the application of policies and reported amounts of assets and liabilities, income and expenses. Actual 
results may differ from these assumptions. The estimates and assumptions are based on historical experience and are reviewed 
on an ongoing basis and are disclosed in Note 31. Revisions to accounting estimates are recognised in the period in which the 
estimate is revised if the revision affects only that period, or in the period of revision and future periods if the revision affects both 
current and future periods. The accounting policies set out below have been applied consistently to all periods in the consolidated 
financial statements.
Going concern 
The Group ended the year with net borrowings of £(1.3)m (2020: net cash of £8.1m), total loss of £(19.7)m (2020: £(7.8)m) for the 
year and net assets of £9.5m (2020: £29.1m).
In the prior year Annual Report for the year ending 31 January 2020, the Directors declared significant doubt about the ability of 
the Group and parent company to continue as a going concern. This was primarily due to uncertainty over whether funding could 
be secured before the existing cash resources were eroded due to the uncertainty on when normal trading would resume as a 
direct result of the COVID-19 pandemic.
The strategic report describes the Group’s and parent company’s financial position, cash flows and borrowing facilities as well as 
principal risks and uncertainties facing the Group.
The Group secured a two year £15 million asset based working capital facility with Hilco Capital on 24 July 2020. Furthermore, in 
December 2020, our US business secured additional funding of $6.5m through the government sponsored Main Street Lending 
Programme. The US loan, through Flushing Bank, Uniondale is for a period of five years with repayments commencing from the 
end of the third year.
Given the Company’s new liquidity, together with the actions being taken to optimise sales, tightly manage costs and preserve 
cash, the Board is confident that the Group and parent company is well positioned to navigate an extended period of uncertain 
consumer demand which will cover at least 12 months from the date of approval of these financial statements and include the 
forthcoming renewal of the UK credit facility in July 2022.
Although all scenarios discussed below are within the current working capital facility available, the Directors acknowledge that the 
UK facility expires in July 2022 and will need to be renewed or alternative similar funding be secured. The Board is confident of 
securing an extension of existing or similar funding beyond the current expiration date. In assessing the renewal of the credit facility 
in July 2022, the Directors have considered initial discussions with the current financier; multiple options for financing when initially 
sought; and the general economic conditions and market’s propensity to lend.
As part of the Going Concern and Viability Statement review, the Board has prepared and reviewed the FY22 detailed Budget and 
for outer years FY23-FY26, the Long Range Plan. The FY22 Budget was prepared on a detailed bottom up basis and for the years 
FY23- FY26 on a more strategic high-level basis. The plan has been prepared by each respective business channel: wholesale, 
retail, ecommerce and licensing and by separate geographies: UK, North America and Rest of the World.

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
56
NOTES TO THE GROUP ACCOUNTS
Continued
A ‘Base’ Case budget has been prepared representing the scenario management expects most likely to occur. Under this 
scenario, the maximum borrowing position will be £11m over the next 12 months.
Within the Base Case, there is an assumed level of recovery in FY22 versus FY21 across all revenue streams which is based on 
management’s current view of how we expect both French Connection and the economy to recover once lockdown restrictions 
are lifted. Where appropriate we have benchmarked FY22 Budget to FY20 levels, noting that the Group’s trading position will not 
reach FY20 levels for some time and reflecting that trading conditions remain significantly below pre-COVID 19 levels for the next 
12 months. For UK Retail, we have assumed all stores reopen from April 2021 and do not assume any further lockdowns. In FY22 
Wholesale is underpinned by current order books for S21 season and current expectations of W21 order based on initial 
conversations with customers. Ecommerce has a less pronounced level of recovery as this revenue stream has been the least 
impacted by the pandemic. For outer years in the LRP from FY23, management have assumed more moderate levels of revenue 
growth.
The base case budget has been further sensitised under two additional scenarios: ‘most likely worst case’ and a ‘reverse stress 
test’ which is based on a pre-defined outcome of the business being no longer viable in which the borrowing requirements exceed 
the current maximum facility occurring in November 2022. Sensitivities have been performed on year-on-year turnover growth rate 
assumptions, targeted gross margin %s, overhead growth/savings and licensing growth. The most likely ‘worst’ case scenario 
forecasts a net borrowing requirement that does not exceed the maximum facility available over the five year long range plan.
Under the ‘most likely worst case’ scenario, the Board believes that the combined secured £20 million UK and US asset based 
working capital facilities are expected to be sufficient to cover the Company’s foreseeable future cash requirements, which will 
cover at least 12 months from the date of approval of these financial statements.
The Board is also of the opinion that the current formal sale process of the Company and its resulting outcome will not have any 
impact on the availability of the existing working capital facilities and therefore does not affect the going concern basis of these 
financial statements.
Having undertaken a rigorous assessment of the financial forecasts, particularly in the context of COVID-19 and their assessment 
of high likelihood of renewal of the UK credit facility in July 2022 as discussed above, the Board has therefore concluded that it is 
appropriate to prepare the Group and parent company financial statements on a going concern basis.
Change in accounting standards
There is no significant financial impact on the Group financial statements of the following new standards, amendments and 
interpretations that are in issue, endorsed by the EU and mandatory for the financial year ending 31 January 2021:
•	 IAS 1 Presentation of Financial Statements and IAS 8 Accounting Policies, Changes in Accounting Estimates and Errors: 
Amendments in relation to the definition of material
•	 Conceptual Framework: Amendments to references to the conceptual framework in IFRS Standards
•	 IFRS 9 Financial Instruments, IAS 39 Financial Instruments: Recognition and Measurement and IFRS 7 Financial Instruments: 
Disclosures: Amendments arising from the Interest Rate Benchmark Reform – Phase 1
•	 IFRS 3 Business Combinations: Amendments in relation to the definition of a business
•	 IFRS 16 Leases: Amendments in relation to Covid-19 related rent concessions
The following Adopted IFRSs have been issued but not yet endorsed by the EU and have not been applied by the Group in these 
financial statements. Their adoption is not expected to have a material effect on the financial statements unless otherwise 
indicated.
•	 IFRS 4 Insurance Contracts: Amendments in relation to the temporary exemption from applying IFRS 9
•	 IFRS 9 Financial Instruments, IAS 39 Financial Instruments: Recognition and Measurement and IFRS 7 Financial Instruments: 
Disclosures, IFRS 4 Insurance Contracts and IFRS 16 Leases: Amendments arising from the Interest Rate Benchmark Reform – 
Phase 2
•	 IAS 16 Property, Plant and Equipment: Amendments in relation to proceeds before intended use
•	 IAS 37 Provisions, Contingent Liabilities and Contingent Assets: Amendments in relation to the cost of fulfilling a contract when 
assessing onerous contracts
•	 IFRS 3 Business Combinations: Amendments to update references to the Conceptual Framework
•	 Annual Improvements to IFRSs (2018 – 2020 cycle)
•	 IAS 1 Presentation of Financial Statements: Amendments in relation to the classification of liabilities as current or non-current
•	 IFRS 17 Insurance Contracts
•	 Amendments to IFRS 17 Insurance Contracts
There are no other standards, amendments or interpretations adopted by the EU that are in issue but not yet effective that are 
expected to have a significant impact on the Group financial statements.
1	
Accounting policies continued

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
57
NOTES TO THE GROUP ACCOUNTS
Continued
b) 	 Basis of consolidation
The consolidated financial statements of the Group comprise the accounts of the Company and all its subsidiary undertakings, the 
accounts of which are all made up to 31 January each year end. The results of companies acquired or disposed of in the year are dealt 
with from or up to the date control commences or ceases. The net assets of companies acquired are incorporated in the consolidated 
accounts at their fair values to the Group at the date of acquisition. Intra-group balances and any unrealised gains or losses or income 
and expenses arising from intra-group transactions are eliminated in preparing the consolidated financial statements.
Subsidiaries are entities controlled by the Group. The Group controls an entity when it is exposed to, or has rights to, variable returns 
from its involvement with the entity and has the ability to affect those returns through its power over the entity. The financial statements of 
subsidiaries are included in the consolidated financial statements from the date on which control commences until the date on which 
control ceases.
The Group’s two 50:50 Joint Ventures, which operated retail stores in China and Hong Kong, ceased trading during the prior year. Both 
joint ventures were managed by committees with equal representation from the members. The Group’s share of the results of these joint 
venture businesses are included in the financial statements within discontinued operations. Joint ventures are those entities over whose 
activities the Group has joint control, whereby the Group has rights to the net assets of the arrangement, rather than rights to its assets 
and obligations for its liabilities. Joint ventures are accounted for using the equity method. The consolidated financial statements include 
the Group’s share of the income and expenses of joint ventures, after adjustments to align the accounting policies with those of the 
Group, from the date that joint control commences until the date that joint control ceases. When the Group’s share of losses exceeds its 
interest in a joint venture, the carrying amount of that interest (including any long-term investments) is reduced to £Nil and the recognition 
of further losses is discontinued except to the extent that the Group has an obligation or has made payments on behalf of the investee. 
Unrealised gains arising from transactions with joint ventures are eliminated against the investment to the extent of the Group’s interest in 
the entity.
c)	
Goodwill
All business combinations are accounted for by applying the purchase method. Goodwill arising on business combinations 
represents the difference between the cost of the acquisition and the fair value of the identifiable assets, liabilities and contingent 
liabilities acquired. In respect of acquisitions prior to the IFRS transition date, 1 February 2004, goodwill is included on the basis of 
its deemed cost based on the amount recognised under UK GAAP.
Goodwill is stated at cost less any accumulated impairment losses as discussed in Note j) below. Goodwill is tested annually for 
impairment. Negative goodwill arising on an acquisition is recognised directly in the income statement.
The impairment calculations use cash flow projections based on actual operating results extrapolated forward for five years. An 
appropriate pre-tax discount rate has been used in discounting the projected cash flows based on the weighted average cost of 
capital applicable to the cash generating units concerned. For the purpose of impairment testing, goodwill is allocated to the 
lowest level of cash generating unit within the Group at which the goodwill is monitored for internal management purposes. Where 
goodwill forms part of a cash generating unit and part of the operation within that unit is disposed of, the goodwill associated with 
the operation disposed of is included in the carrying amount of the operation when determining the gain or loss on disposal. 
Goodwill disposed of in this circumstance is measured on the basis of the relative values of the operation disposed of and the 
portion of the cash generating unit retained.
d) 	 Foreign currency 
Transactions effected by companies in foreign currencies are translated into their functional currency at the foreign exchange rate 
ruling at the date of transaction. Monetary assets and liabilities of companies denominated in currencies other than the functional 
currency of the Company are translated at the foreign exchange rate ruling at the balance sheet date. Foreign exchange 
differences arising on translation are recognised in the income statement. Non-monetary assets and liabilities denominated in 
foreign currencies that are measured in terms of historical cost are translated using the exchange rate at the date of transaction. 
Non-monetary assets and liabilities denominated in foreign currencies that are stated at fair value are translated at the foreign 
exchange rates ruling at the dates the fair value was determined. 
Long term monetary assets and liabilities receivable from or payable to a foreign operation, the settlement of which is not planned 
or expected to occur in the foreseeable future, are considered to represent part of the Group’s net investment in a foreign 
operation. Therefore, exchange gains and losses arising from these amounts are included in equity in the foreign currency 
translation reserve.
On consolidation, the assets and liabilities of foreign operations which have a functional currency other than Sterling are translated 
into Sterling at foreign exchange rates ruling at the balance sheet date. The income and expenses of these subsidiary undertakings 
are translated into Sterling at the average rates applicable to the period. All resulting exchange differences are taken to reserves. 
Any exchange differences that have arisen since 1 February 2004 are presented as a separate component of equity within a 
translation reserve. Such exchange differences taken to reserves as from the date of transition to IFRS are recognised in the 
income statement upon disposal of the subsidiary.
1	
Accounting policies continued

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
58
NOTES TO THE GROUP ACCOUNTS
Continued
e) 	 Derivative financial instruments
Derivative financial instruments in the form of forward foreign exchange contracts are used to manage the risk associated with 
purchases denominated in foreign currencies as described in the section entitled Our Business.
Derivative financial instruments are initially measured at fair value. Any changes in the fair value of the forward contracts during the 
period in which the hedge is in effect are reflected as a component of equity within the hedging reserve to the extent that the 
hedge is effective. The ineffective part of the hedge is recognised in the income statement immediately.
f)	
Non-derivative financial instruments
Non-derivative financial instruments comprise investments in equity, trade and other receivables, cash and cash equivalents, loans 
and borrowings and trade and other payables. Trade and other receivables and trade and other payables are recognised initially at 
fair value. Subsequent to initial recognition, they are measured at amortised cost using the effective interest method, less any 
impairment losses.
Non-derivative financial instruments are recognised initially at fair value including any directly attributable transaction costs. 
Subsequent to initial recognition non-derivative financial instruments are measured at amortised cost less any impairment losses.
A financial instrument is recognised if the Group becomes a party to the contractual provisions of the instrument. Financial assets 
are derecognised if the Group’s contractual rights to the cash flows from the financial assets expire or if the Group transfers the 
financial asset. Financial liabilities are derecognised if the Group’s obligations specified in the contract expire or are discharged or 
cancelled.
Cash and cash equivalents comprise cash balances and call deposits.
g) 	 Property, plant and equipment
Property, plant and equipment is stated at cost (which from 1 February 2009 includes capitalised borrowing costs where 
appropriate) less accumulated depreciation and impairment losses. Cost includes expenditure that is directly attributable to the 
acquisition of the asset.
Depreciation is charged to the income statement on a straight-line basis over the estimated useful lives of the assets. Residual 
values are reviewed at each reporting date. The estimated useful lives are as follows:
Leasehold improvements	
: period of the lease
Plant, equipment, fixtures and fittings 	
: 3 to 10 years
h) 	 Leased assets
In the prior year, the Group applied IFRS 16 using the modified retrospective approach. In the current reporting period, in relation to 
leases where the Group has the right to control the use of an identified asset, the Group has recognised on the balance sheet a right 
of use asset and a lease liability at the lease commencement date. The lease liability is measured at the present value of future lease 
payments, discounted using the interest rate implicit in the lease, or if that rate cannot be readily determined, the Group’s incremental 
borrowing rate. The right of use asset is matched in value to the lease liability at inception subject to any lease inducements. The right 
of use asset is depreciated on a straight line basis over the life of the lease whilst the interest charged on the outstanding lease 
liability is front-loaded and higher in the earlier years decreasing over the life of the lease.
The Group has adopted the option not to recognise right-of-use assets and liabilities for short-term property leases that have a 
remaining lease term of less than twelve months and low-value asset leases. Leases with variable rent payments, notably turnover 
rents, are outside the scope of IFRS 16 and have also been excluded. These costs have been expensed to the Income Statement on 
a straight-line basis over the lease term.
During 2020, the Group has received a number of property rental discounts from landlords as a result of the impact of government 
lockdowns and related retail store closures. IFRS 16 Leases: Amendments in relation to Covid-19-related rent concessions, 
effective from 1 June 2020, confirms that such rent concessions can be accounted for as variable lease payments and not lease 
modifications, as long as there is no substantive change to the terms of the lease and lease reductions relate to periods pre-June 
2021. The Group has therefore credited the reduction in the lease liabilities resulting from these rent concessions to the profit and 
loss account in the current financial period.
i) 	
Inventories
Inventories and work in progress are stated at the lower of cost and net realisable value. Cost includes the purchase price of 
manufactured products, materials, direct labour, transport costs and a proportion of attributable design and production overheads 
calculated on a first in, first out basis. Net realisable value is the estimated selling price in the ordinary course of business. 
Provision is made for obsolete, slow moving or defective items where appropriate.
j) 	
Impairment
The carrying amount of the Group’s non-current assets, other than deferred tax assets, are reviewed each balance sheet date to 
determine whether there is any indication of impairment. If any such indication exists, the asset’s recoverable amount is estimated. 
An impairment loss is recognised in the income statement whenever the carrying amount of an asset exceeds its recoverable 
1	
Accounting policies continued

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
59
NOTES TO THE GROUP ACCOUNTS
Continued
amount. For tangible fixed and right of use assets, the recoverable amount is determined with reference to the cash generating unit 
to which the asset belongs. The impairment calculations use cash flow projections based on actual operating results extrapolated 
forward for five years. An appropriate pre-tax discount rate has been used in discounting the projected cash flows based on the 
weighted average cost of capital applicable to the individual assets concerned. Further details are provided in Note 14 ‘Property, 
plant and equipment’ and Note 15 ‘Right of use asset’.
Impairment policy relating to goodwill is referred to in Note 1c).
k) 	 Revenue
Revenue is measured at the fair value of the consideration received or receivable for goods sold to external customers, less returns 
and value added tax. The revenue arises from the sale of fashion clothing and accessories. Under IFRS 15, revenue from the sale of 
goods is recognised in the statement of comprehensive income when the Group transfers control over the goods to its customer.
With regards to the nature and timing of satisfaction of performance obligations, for retail sales, this occurs at the point of sale of a 
product to the customer. Concession revenues are recognised gross of commissions payable at the point of sale of a product to the 
customer on the basis that the vendor acts as principal. Wholesale and ecommerce revenues are recognised at the point that 
control of the inventory has passed to the customer, which depends on the specific terms and conditions of sales transactions and 
which is typically when goods are despatched from the warehouse.
Invoices are generated and revenue is recognised at that point in time. The amount of revenue recognised is adjusted for expected 
returns, which are estimated based on historical data. Provisions are made for own store, concession and ecommerce returns 
based on the expected level of returns, which in turn is based upon the historical rate of returns. At the point of sale, a refund liability 
and corresponding adjustment to revenue is recognised for those products expected to be returned. Sales of gift vouchers and gift 
cards are treated as liabilities, and revenue is recognised when the gift vouchers or cards are redeemed against a later transaction.
Revenues are recognised at full sales consideration where the Group acts as the principal in relation with the customer. For 
consignment and sale or return wholesale customers, where the Group does not act as the principal, revenue is reported net of 
commission. Revenue from contracts with customers is assessed based on the contractual relationship incorporating a review of 
key factors including control of stock before transfer to the customer, control over pricing, margin and cost of sales calculation and 
any contribution towards staffing, fitout installation, insurance and shrinkage.
l) 	
Other operating income
Licensing revenue is included within other operating income as it does not relate to consideration for goods supplied to customers. 
Licence fee income relates to sales-based royalties and is recognised as the licensee makes the underlying sales that entitles the 
Group to a royalty.
m)	 Income tax
Income tax expense comprises current and deferred tax. Income tax expense is recognised in the income statement except to the 
extent that it relates to items recognised directly in equity, in which case it is recognised in equity.
Current tax is the expected tax payable on the taxable income for the year, using tax rates enacted, or substantively enacted at the 
balance sheet date, plus any adjustment to tax payable in respect of previous years.
Deferred tax is recognised using the balance sheet method, providing for temporary differences between the carrying amounts of 
assets and liabilities for financial reporting purposes and the amounts used for taxation purposes. Deferred tax is not recognised 
for the following temporary differences: the initial recognition of goodwill, the initial recognition of assets or liabilities in a transaction 
that is not a business combination and that affects neither accounting nor taxable profit and differences relating to investments in 
subsidiaries and jointly controlled entities to the extent that they will probably not reverse in the foreseeable future. Deferred tax is 
measured at the tax rates that are expected to be applied to the temporary differences when they reverse, based on the laws that 
have been enacted or substantively enacted by the reporting date. A deferred tax asset is recognised only to the extent that it is 
probable that future taxable profits will be available against which the asset can be utilised. Deferred tax assets are reduced to the 
extent that it is no longer probable that the related tax benefit will be realised.
n) 	 Pensions
The Group only has defined contribution pension schemes. Pension costs charged to the income statement represent the amount 
of contributions payable to defined contribution and personal pension schemes in respect of the period.
o) 	 Share-based payment
The Group operates share option incentive schemes for Directors and key employees. The fair value of options granted is 
recognised as an employee expense in the income statement with a corresponding increase in equity. The fair value is measured 
at grant date and spread over the period during which the employees become unconditionally entitled to the options. The fair value 
of the options is measured using an option valuation model, taking into account the terms and conditions upon which the options 
were granted. The amount recognised in the income statement is adjusted at each balance sheet date to reflect the number of 
1	
Accounting policies continued

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
60
NOTES TO THE GROUP ACCOUNTS
Continued
share options that are expected to vest revised for expected leavers and estimated achievement of non-market based vesting 
conditions. The Group adopted the exemption to apply IFRS 2 only to equity instruments granted after 7 November 2002.
p) 	 Segment reporting
An operating segment is a distinguishable component of the Group that is engaged in business activities from which it may earn 
revenues and incur expenses and whose operating results are reviewed regularly by the Chief Operating Decision Maker to make 
decisions about resources to be allocated to the segment and assess its performance and for which discrete financial information 
is available.
Reportable segments are operating segments that either meet the thresholds and conditions set out in IFRS 8 or are considered 
by the Board to be appropriately designated as reportable segments. Segment results represent the underlying operating profits of 
each division and exclude store disposal and closure costs and tax items. Overheads represent the direct costs of the divisional 
operations, common overheads shared between the divisions within geographic locations, in particular, the costs of local 
management, advertising, finance and accounting and Group management overheads including the costs of Group management, 
legal, insurance and IT costs.
q) 	 Provisions
A dilapidations provision is recognised in the balance sheet when the Group has a present legal or constructive obligation as a 
result of a past event and it is probable that an outflow of economic benefits will be required to settle the obligation. Provisions are 
recognised at the forecast value of the expenditure expected to settle the Group’s liability.
r)	
Alternative performance measures
The financial statements disclose financial measures which are required under IFRS (‘GAAP’ measures) and also additional 
financial measures (‘non-GAAP’ measures) which the Directors believe are best reflective of how the business is managed and are 
informative to shareholders in understanding the performance of the business. These include:
•	 Underlying operating result which excludes adjusting items and discontinued operations.
•	 Adjusting items include right of use and fixed asset impairments, store disposal and closure provisions, material bad debt write-
offs and provisions and other professional fees (see Note 9 ‘Reconciliation of result before tax to underlying operating result’).
•	 Like-for-like sales growth (LFL) is defined as the year-on-year sales growth for owned stores and concessions open more than 
one year, including ecommerce revenues, removing the impact of closed stores and reported in constant currency.
•	 Constant currency (CCY) is calculated by translating the year end results at prior year exchange rates to remove the impact of 
exchange rate fluctuations.
•	 Underlying overheads consist of LFL store overheads.
s) 	 Government grant income
Grants from the government, including salary related furlough receipts, are recognised at fair value where there is a reasonable 
assurance that the grant will be received and the Company will comply with any associated conditions and are recognised in the 
period to which the Group recognises as expenses the related costs for which the grants are intended to compensate.
2	
Operating segments
a)	
Segment reporting
The Group’s operating segments have been determined based on the key monthly information reviewed by the Board of Directors 
(deemed to be the Chief Operating Decision Maker). The key metric reviewed cover the Retail and Wholesale sectors in totality, 
with the performance by key geographies also reviewed.
In addition to the information provided below, detailed commentary on the results of Retail and Wholesale, together with an 
analysis of the geographical performance, can be found in the Financial Review.
1	
Accounting policies continued

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
61
NOTES TO THE GROUP ACCOUNTS
Continued
b)	
Segment revenue and results
Income Statement
2021 
£m
2020 
£m
Revenue
Retail
22.5
46.7
Wholesale
49.0
73.2
Group revenue
71.5
119.9
Gross profit
18.4
45.9
Retail
32.9%
51.0%
Wholesale
22.4%
30.2%
Group gross margin
25.7%
38.3%
Underlying operating (loss)/profit
Retail
(10.4)‌
(10.0)‌
Wholesale
5.0
13.2
Licence income
3.9
5.5
Common and Group overheads
(8.9)‌
(10.1)‌
Finance expense
(1.3)‌
(1.5)‌
Underlying Group operating loss*
(11.7)‌
(2.9)‌
Underlying operating margin
Retail
(46.2)‌%
(21.4)‌%
Wholesale
10.2%
18.0%
Underlying Group operating margin
(16.4)‌%
(2.4)‌%
c) 	 Geographical information
 
2021 
£m
2020 
£m
Revenue
UK/Europe
64.8%
64.7%
North America
33.8%
33.9%
Rest of the World
1.4%
1.4%
Divisional operating (loss)/profit
UK/Europe
(5.8)
(1.6)
North America
1.1
5.5
Rest of the World
(0.9)
(0.8)
Group overheads and finance income
(6.1)
(6.0)
Underlying Group operating loss*
(11.7)
(2.9)
*	  excludes adjusting items (Note 9) and discontinued operations (Note 3)
d)	 Revenue from external customers
 
2021 
£m
2020 
£m
UK
40.9
68.7
US
21.1
36.8
Canada
3.2
4.2
Other 
6.3
10.2
 
71.5
119.9
2	
Operating segments continued

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
62
NOTES TO THE GROUP ACCOUNTS
Continued
£14.9m (2020: £25.2m) of revenue relates to one single customer, which represents more than 10% of total revenues of £71.5m 
(2020: £119.9m). This is included in the total wholesale revenue segment of £48.0m (2020: £73.2m).
e)	
Non-current assets
 
2021 
£m
2020 
£m
Carrying value
UK/Europe
3.7
21.3
North America
5.7
3.1
Rest of the World
2.9
0.2
 
12.3
24.6
Additions
UK/Europe
0.7
2.6
Rest of the World
–
0.3
 
0.7
2.9
f)	
Total assets
 
2021 
£m
2020 
£m
Carrying value
UK/Europe
45.0
51.8
North America
6.6
21.1
Rest of the World
7.5
8.1
 
59.1
81.1
g)	
Total liabilities
 
2021 
£m
2020 
£m
Carrying value
UK/Europe
36.8
38.7
North America
10.2
10.2
Rest of the World
2.6
3.0
 
49.6
51.9
h)	
Depreciation by segment
 
2021 
£m
2020 
£m
Owned assets
Retail
0.6
0.7
Wholesale
0.1
0.2
Group
0.3
0.3
 
1.0
1.2
Right of use assets
Retail
3.4
4.3
Wholesale
2.1
2.3
 
5.5
6.6
2	
Operating segments continued

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
63
NOTES TO THE GROUP ACCOUNTS
Continued
3	
Discontinued operations
In the prior year, the Group closed its entire joint venture operation in Asia. The closure of all of the eleven retail stores in China was 
completed by October 2019 and similarly the closure of all of the three retail stores in Hong Kong was completed by August 2019. 
The closure of the Asian joint venture operation generated a total loss in the prior year of £(0.5)m. This division is reported within 
the Rest of the World geographical segment.
Results of discontinued operations 
Year ended 
31 Jan 2021 
£m
Year ended 
31 Jan 2020 
£m
Share of loss of joint ventures, net of tax (Note 16)
–
(0.4)
Currency translation differences
–
0.7
Results from operating activities before tax
–
0.3
Taxation
–
–
Results from operating activities, net of tax
–
0.3
Loss on disposal of discontinued operations
–
(0.8)
Effect on loss for the period
–
(0.5)
Effect of disposal on the financial position of the Group
31 Jan 2021 
£m
31 Jan 2020 
£m
Investments in joint ventures
–
(1.4)
Trade and other receivables
–
(0.6)
Net assets and liabilities disposed
–
(2.0)
Cash consideration net of costs of disposal
–
1.2
Loss on disposal
–
(0.8)
Cash flows used in discontinued operations
Year ended 
31 Jan 2021 
£m
Year ended 
31 Jan 2020 
£m
Net cash from operating activities
–
–
Net cash from financing activities
–
–
Net cash utilised in discontinued operations
–
–
4	
Revenue and gross margin
Continuing operations
Discontinued operations*
Consolidated operations
Sale of goods
2021 
£m
2020 
£m
2021 
£m
2020 
£m
2021 
£m
2020 
£m
Revenue
71.5
119.9
–
–
71.5
119.9
Gross margin
18.4
45.9
–
–
18.4
45.9
The revenue from external customers is derived from the sale of clothing and accessories.
*	 see discontinued operations (Note 3).
5	
Operating expenses
 
2021 
£m
2020 
£m
Selling and distribution costs
32.6
49.1
Administration costs
8.1
8.1
 
40.7
57.2
Operating expenses exclude discontinued operations (Note 3). Included within discontinued operations are £Nil 
(2020: £Nil) of operating expenses.
Included within selling and distribution costs are adjusting items of £8.0m (2020: £4.4m) (Note 9).

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
64
NOTES TO THE GROUP ACCOUNTS
Continued
6	
Other operating income
 
2021 
£m
2020 
£m
Licensing income 
3.9
5.5
7	
Staff numbers and costs
The average number of people employed by the Group during the year, including Directors, was as follows:
 
2021 
Number
2020  
Number
Selling, distribution and retail
614
857
Design, development and production management
121
137
Administration
89
98
 
824
1,092
The aggregate payroll costs of these people were as follows:
 
2021  
£m
2020  
£m 
Wages and salaries
19.1
23.4
Social security costs
1.6
1.9
Defined contribution pension costs
0.4
0.4
 
21.1
25.7
Payroll costs reported above are gross costs. During the current financial year, £3.3m of furlough and similar payroll related 
contributions were received from local governments (Note 9). These have been credited within operating expenses.
Included within the total staff cost above is the remuneration of the Directors totalling £1.0m (2020: £1.0m). Details of Directors’ 
remuneration, share options and pension entitlements are disclosed in the Directors’ Remuneration Report. Details of pension 
costs are disclosed in Note 30 to the Group accounts.
8	
Finance income and expense
Recognised in the income statement
2021  
£m
2020  
£m
Loan interest (Note 25)
0.2
–
Interest on lease liabilities (Note 21)
1.1
1.5
Finance expense
1.3
1.5

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
65
NOTES TO THE GROUP ACCOUNTS
Continued
9	 Loss before taxation
The Group loss before taxation is stated after charging/(crediting) the following:
 
2021  
£m
2020  
£m
Fees payable to the Company’s auditors and its associates in respect of 
the audit of the Group’s annual accounts
0.1
0.1
the audit of the Company’s subsidiaries, pursuant to legislation
0.1
0.1
Depreciation of owned assets
1.0
1.2
Depreciation of right of use asset
5.5
6.6
Impairment of owned assets
0.2
0.4
Right of use asset impairment
4.9
1.0
Store disposal and head office restructuring costs
0.9
0.9
Dilapidation costs
1.0
0.7
Bad debt provisions
0.4
1.0
Other professional fees
0.6
0.4
Short term leases - plant and machinery
0.1
0.2
Variable consideration and short term property leases
0.8
1.3
Rent receivable
(0.3)
(0.4)
Rent concessions from landlords
(1.1)
–
Furlough and payroll related contributions
(3.3)
–
Foreign exchange gains
(0.5)
(1.0)
The auditor’s remuneration in respect of the audit of the Company was £15,000 (2020: £15,000). During the year, the fees payable 
to the auditors and their associates for non-audit services was £Nil (2020: £Nil) in respect of advisory services (£Nil (2020: £Nil)) 
and royalty and turnover reviews (£Nil (2020: £Nil)).
Reconciliation of loss before tax to underlying operating loss
Year ended 
31 Jan 2021 
£m
Year ended 
31 Jan 2020 
£m
Loss before tax
(19.7)
(7.8)
Adjusting items:
Provisions for bad debts and bad debt write-offs (Note 18)
0.4
1.0
Fixed asset impairments (Note 14)
0.2
0.4
Right of use asset impairment (Note 15)
4.9
1.0
Store and head office restructuring costs
0.9
0.9
Dilapidation costs (Note 22)
1.0
0.7
Other professional fees
0.6
0.4
 
8.0
4.4
Discontinued operations (Note 3)
–
0.5
Underlying operating loss
(11.7)
(2.9)
Provisions for bad debts, net of VAT recoverable, of £0.4m (2020: £1.0m) have been expensed in the period relating to unpaid 
contractual debt due from wholesale export and licensing customers.
Right of use asset impairment of £4.9m (2020: £1.0m) has been expensed relating to UK/Europe stores whereby the future 
contractual obligation costs exceed the economic benefits forecast to be received. Current year charge of £0.9m (2020: £0.9m) has 
been expensed in the period relating to store and head office restructuring costs. Provisions for store disposal and dilapidation costs 
of £1.0m (2020: £0.7m) (Note 22) have been recognised in the period.
Other professional fees in the current year of £0.6m relate to refinancing costs with regards to securing the working capital facility. 
Prior year fees of £0.4m were in relation to the conclusion of the Group strategic review.

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
66
NOTES TO THE GROUP ACCOUNTS
Continued
10	 Taxation
a)	
Recognised in the statement of comprehensive income
 
2021 
 £m
2020  
£m
Current tax
–
–
Deferred tax
–
–
Tax on loss (Note 10b)
–
–
The comparative prior year charge includes £Nil tax charge in respect of discontinued operations (Note 3).
b)	
Factors affecting tax charge for year
The tax charged for the year is different to the standard 19% (2020: 19%) rate of corporation tax in the UK. The differences are 
explained below:
 
2021 
£m
2020 
£m
Loss before taxation
(19.7)
(7.8)
Loss multiplied by the standard rate of corporation tax in the UK of 19% (2020: 19%)
(3.7)
(1.5)
Effects of :
Expenses not deductible
0.6
0.1
Share of joint venture tax credit which has been netted off within share of loss of joint ventures
–
0.1
Difference in effective tax rates on overseas earnings
–
–
Trading losses carried forward not recognised
3.1
1.3
Total tax charge for the year (Note 10a)
–
–
The effective tax rate in the future will be affected by the proportion of any profits or losses generated in the different tax 
jurisdictions and the ability to utilise past tax losses. In March 2020, the UK government announced that the UK corporation tax 
rate for the years from 1 April 2020 and 1 April 2021 would remain at 19% and in March 2021 announced that this will continue 
until 1 April 2023 when it will be increased to 25%.
This will reduce the company’s future current tax charge accordingly. The deferred tax asset at 31 January 2021 has been 
calculated based on these rates.
c)	
Income tax recognised in other comprehensive income	
 
 Before tax  
2021 
 £m
Tax credit 
 2021 
 £m
Net of tax  
2021 
£m
Before tax  
2020 
 £m
Tax charge  
2020 
£m
Net of tax  
2020 
 £m
Currency translation differences on foreign 
overseas operations
(0.3)
–
(0.3)
(0.1)
–
(0.1)
Currency translation differences on foreign 
currency loans
0.4
–
0.4
(0.4)
0.2
(0.2)
Recycling of translation differences due to 
disposal of discontinued operation
–
–
–
(0.7)
–
(0.7)
 
0.1
–
0.1
(1.2)
0.2
(1.0)
11	 Dividends – equity 
The Board is proposing that no dividend should be paid for the year (2020: £Nil).

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
67
NOTES TO THE GROUP ACCOUNTS
Continued
12	 (Losses)/earnings per share
Basic and diluted (losses)/earnings per share are calculated on 96,612,634 (2020: 96,612,634) shares being the weighted average 
number of ordinary shares during the year.
Basic and diluted losses per share of (20.4) pence per share (2020: (8.2) pence) is based on losses of £(19.7)m (2020: £(7.9)m) 
attributable to equity shareholders.
On continuing operations the basic losses per share of (20.4) pence per share (2020: (7.7) pence) is based on losses of £(19.7)m 
(2020: £(7.4)m) relating to continuing operations.
On discontinued operations the basic losses per share of £Nil pence per share (2020: (0.5) pence) is based on losses of £Nil 
(2020: £(0.5)m) relating to discontinued operations.
The reconciliation from basic and diluted losses per share to adjusted losses per share is as follows:
 
2021  
£m
2021  
pence  
per share
2020 
£m
2020  
pence  
per share
Loss attributable to equity shareholders
(19.7)
(20.4)p
(7.9)
(8.2)p
Adjusting items (Note 9)
8.0
8.3p
4.4
4.6p
Discontinued operations (Note 3)
–
–
0.5
0.5p
Adjusted loss attributable to equity shareholders
(11.7)
(12.1)p
(3.0)
(3.1)p
The adjusted losses per share relates to the underlying operations and in the opinion of the Directors, gives a better measure of 
the Group’s underlying performance than the basic losses per share.
13	 Intangible assets
Goodwill 
2021  
£m
2020 
 £m
Cost
At 1 February 
13.3
14.1
Disposal
(1.0)
(0.8)
At 31 January 
12.3
13.3
Impairment
At 1 February 
13.1
13.9
Disposal
(1.0)
(0.8)
At 31 January 
12.1
13.1
Net book value at 31 January
0.2
0.2
Disposal costs of £1.0m (2020: £0.8m) relate to the closure of franchise stores. The goodwill relating to these stores was fully 
impaired and therefore there was no impact to the profit and loss account in either year. No impairment review has been 
performed during the year due to materiality.

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
68
NOTES TO THE GROUP ACCOUNTS
Continued
14	 Property, plant and equipment
2021
 Short 
leasehold 
property 
 £m
Plant 
equipment 
fixtures and 
fittings 
 £m
Total 
 £m
Cost 
At 1 February 2020
4.4
27.2
31.6
Currency movements
(0.1)
(0.1)
(0.2)
Additions
–
0.2
0.2
Disposals
(0.2)
(1.7)
(1.9)
At 31 January 2021
4.1
25.6
29.7
Depreciation
At 1 February 2020
4.2
25.4
29.6
Currency movements
(0.1)
(0.1)
(0.2)
Charge for year
0.1
0.9
1.0
Impairment
–
0.2
0.2
Disposals
(0.2)
(1.7)
(1.9)
At 31 January 2021
4.0
24.7
28.7
Net book value
At 31 January 2021
0.1
0.9
1.0
2020
 Short 
leasehold 
property 
 £m
Plant 
equipment 
fixtures and 
fittings 
 £m
Total 
 £m
Cost 
At 1 February 2019
5.6
34.6
40.2
Currency movements
–
(0.1)
(0.1)
Additions
–
1.1
1.1
Disposals
(1.2)
(8.4)
(9.6)
At 31 January 2020
4.4
27.2
31.6
Depreciation
At 1 February 2019
5.4
32.3
37.7
Currency movements
–
(0.1)
(0.1)
Charge for year
–
1.2
1.2
Impairment
–
0.4
0.4
Disposals
(1.2)
(8.4)
(9.6)
At 31 January 2020
4.2
25.4
29.6
Net book value
At 31 January 2020
0.2
1.8
2.0
Impairments of £0.2m (2020: £0.4m) have been recognised during the year within adjusting items in operating expenses (Note 9) 
within the UK/Europe Retail operating segment. The current year impairment is a direct consequence of the COVID-19 pandemic 
and the impact on forecast future operating cash flows. The recoverable amount of tangible fixed asset net book values has been 
assessed against the forecast future operating cash flows of each separate cash generating unit and any identified impairment 
booked. Refer to Note 1 j) with regards to impairment accounting policy. The discount rate applied was 8% (2020: 4%) for the 
various geographical segments. The recoverable amount of the tangible net assets has been calculated based on its value in use.
The Group has no plant and equipment held under finance leases in both the current and prior years and no depreciation was 
charged during either year.

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
69
NOTES TO THE GROUP ACCOUNTS
Continued
Property, plant and equipment with a net book value of £Nil was disposed of during the year (2020: £Nil). The residual net book 
value was disposed of for £Nil proceeds (2020: £Nil) resulting in a loss on disposal of £Nil (2020: £Nil) which was expensed to store 
closure costs.
The Group has £22.5m (2020: £25.7m) of gross assets with a £Nil net book value.
15	 Right of use asset
Properties and leased vehicles 
2021 
£m
2020 
£m
Cost
At 1 February
25.4
24.2
Currency movements
–
(0.2)
Additions
0.5
1.6
Effect of modification to lease terms*
(0.8)
–
Disposal
(6.1)
(0.2)
At 31 January
19.0
25.4
Depreciation
At 1 February
7.5
–
Currency movements
–
–
Charge for year
5.5
6.6
Impairment
4.9
1.0
Disposal
(5.5)
(0.1)
At 31 January
12.4
7.5
Net book value at 31 January
6.6
17.9
*	 relates to modifications to existing lease agreements, with corresponding amount adjusted in lease liabilities.
Impairments of £4.9m (2020: £1.0) have been recognised during the year within adjusting items in operating expenses (Note 9) 
within the UK/Europe Retail operating segment. The current year impairment is a direct consequence of the COVID-19 pandemic 
and the impact on forecast future operating cash flows. The recoverable amount of right of use assets have been assessed 
against the forecast future operating cash flows of each separate cash generating unit and any identified impairment booked. Refer 
to Note 1 j) with regards to impairment accounting policy. The discount rate applied was 8% for the various geographical 
segments. The recoverable amount of the right of use asset has been calculated based on its value in use.
Right of use assets with a net book value of £0.6m (2020: £0.1m) were disposed of during the year relating to store closures. The 
residual net book value, net of residual lease liabilities written back on disposal (Note 21), resulted in a loss on disposal of £Nil 
(2020: £(0.1)m which was expensed to the income statement.
14	 Property, plant and equipment continued

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
70
NOTES TO THE GROUP ACCOUNTS
Continued
16	 Investments
The Group’s investments in joint ventures were disposed of during the prior year following cessation of trading. The trading results 
during the prior year have been reported within discontinued operations (Note 3).
 
2021 
£m
2020 
£m
Share of current assets
–
–
Share of non–current assets
–
–
Share of current liabilities
–
–
 
–
–
Share of revenue
–
1.2
Share of expense
–
(1.6)
 
–
(0.4)
The investments are accounted for using the equity method of accounting.
17	 Inventories
 
2021 
 £m
2020 
 £m
Raw materials and work in progress
0.1
0.1
Finished goods
23.6
28.7
 
23.7
28.8
During the year, inventory write-downs of £4.7m (2020: £2.3m) were expensed within cost of sales. The amount of inventory 
recognised as an expense within cost of sales during the current year is £40.5m (2020: £60.1m).
All inventory is valued at the lower of cost and net realisable value. There is no inventory carried at fair value less costs to sell either 
in the current or prior year.
18	 Trade and other receivables
 
 2021 
 £m
 2020 
 £m
Trade receivables
9.9
11.0
Amounts owed from related parties
0.6
0.9
Other receivables
2.8
2.1
Prepayments
1.7
2.3
Accrued income
2.9
3.2
 
17.9
19.5
No receivables are due in more than one year and are non-interest bearing. Standard credit terms provided to customers differ, 
but are typically between 30 and 60 days.
Included within trade and other receivables is a bad debt provision of £3.7m (2020: £3.5m) including £2.2m (2020: £2.0m) unpaid 
contractual debt due from our Indian licensing partner. During the year £0.2m (2020: £1.0m) of bad debts were provided and 
£0.2m (2020: £Nil) of bad debts were written off relating to wholesale export and licensing customers (Note 28).
The Group’s exposure to credit and currency risks and impairment losses related to trade and other receivables is disclosed in 
Note 28.

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
71
NOTES TO THE GROUP ACCOUNTS
Continued
19	 Cash and cash equivalents
 
2021 
 £m
2020 
 £m
Cash and cash equivalents
5.2
8.1
The Group’s exposure to interest rate risk and a sensitivity analysis for financial assets and liabilities is disclosed in Note 28.
20	 Current trade and other payables
 
2021 
 £m
2020 
 £m
Trade payables
11.2
9.9
Other taxation and social security
1.3
2.0
Accruals
8.2
7.1
Deferred income
0.8
2.2
 
21.5
21.2
The Group’s exposure to currency and liquidity risk related to trade and other payables is disclosed in Note 28.

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
72
NOTES TO THE GROUP ACCOUNTS
Continued
21	 Lease liabilities
 
2021 
£m
2020 
£m
Maturity analysis – contractual undiscounted cash flows
Less than one year
5.9
10.2
One to five years
14.2
18.6
More than five years
2.2
4.5
Total undiscounted lease liabilities at 31 January
22.3
33.3
Lease liabilities in the statement of financial position at 31 January
Current
5.1
9.1
Non-current
15.0
20.9
 
20.1
30.0
Lease liabilities reconciliation
Lease liabilities (undiscounted)
22.3
33.3
Interest
(2.2)
(3.3)
Total discounted lease liabilities at 31 January
20.1
30.0
Amounts charged/(credited) in the Income Statement
Interest on lease liabilities
1.1
1.5
Variable payments not included in the measurement of lease liabilities
–
–
Expenses relating to short-term leases
0.8
1.3
Expenses relating to leases of low-value assets
0.1
0.2
Income from sub-leasing right-of-use assets
(0.3)
(0.4)
Rent concessions from landlords
(1.1)
–
 
0.6
2.6
Amounts recognised in the statement of cash flows 
Total cash outflow for leases
5.2
11.4
 Lease liabilities
2021 
£m
2020 
£m
Balance at 1 February
30.0
38.5
Cash items:
Lease payments
(5.2)
(11.4)
Interest
1.1
1.5
 
(4.1)
(9.9)
Non-cash items:
Currency movements
(0.1)
(0.2)
Additions
0.5
1.7
Effect of modification to lease terms
(0.8)
–
Rent concessions
(1.1)
–
Rent payment deferrals*
(3.7)
–
Disposal
(0.6)
(0.1)
 
(5.8)
1.4
Balance at 31 January
20.1
30.0

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
73
NOTES TO THE GROUP ACCOUNTS
Continued
22	 Provisions
Dilapidations 
2021 
 £m
2020 
 £m
Balance at 1 February
0.7
0.7
Utilised during the year
(0.2)
(0.7)
Charged during the year
1.0
0.7
Balance at 31 January
1.5
0.7
Current year provision relates to future dilapidation costs with regards to contractual obligations to reinstate stores to their original 
condition. The associated costs are forecast to be incurred over the remaining lease period of the respective stores. Total charge 
during the year has been expensed to adjusting items (Note 9) within operating expenses in the income statement. Closing 
provision of £1.5m (2020: £0.7m) includes non-current liabilities due after more than one year of £0.7m (2020: £0.3m).
In the prior year, provisions were recorded to reflect the estimated committed closure costs of identified underperforming retail 
stores including onerous leases whereby the future contractual obligations exceeded the forecast economic benefits. Onerous 
lease provision was reclassified to the right of use asset on IFRS 16 transition.
23	 Deferred tax
Deferred tax assets are attributable to the following:
Recognised 
2021 
 £m
2020 
 £m
Trading losses
4.5
1.7
Property, plant and equipment
–
1.3
Other temporary timing differences
–
1.5
 
4.5
4.5
As the Group returns to profit, these tax losses can be utilised. Additional information is available in the ‘Viability statement’ in the 
Directors’ Report and in Note 31 ‘Accounting estimates and judgements’.
Not recognised
Gross value 
2021 
 £m
Asset 
2021 
 £m
Gross value 
2020 
£m
Asset 
2020 
£m
Trading losses 
86.4
16.5
74.4
13.6
Property, plant and equipment
9.8
1.9
–
–
Other temporary timing differences
9.2
2.0
0.4
0.1
 
105.4
20.4
74.8
13.7

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
74
NOTES TO THE GROUP ACCOUNTS
Continued
24	 Share capital and share options
Ordinary shares of 1 pence each
2021  
Number
2021  
£m
2020 
 Number
2020 
 £m
Allotted, called up and fully paid shares at the beginning and end of 
the year
96,612,934
1.0
96,612,934
1.0
Ordinary shareholders have rights to dividends.
At 31 January 2021, no options remain outstanding in respect of ordinary shares of 1p each in the Company. Share options 
granted are subject to detailed performance conditions. Options which do not vest following the application of the performance 
conditions lapse and become unavailable for exercise. More details of the share option scheme can be found in the Directors’ 
Remuneration Report.
 
Weighted 
average 
exercise 
price 
2021
Number of 
options 
 2021
Weighted 
average 
exercise price 
2020
Number of 
options 
 2020
Outstanding at the beginning of the period
–
–
34.72p
687,736
Lapsed during the period
–
–
34.72p
(687,736)
Outstanding at the end of the period
–
–
–
–
There are no share options exercisable at the year-end.
The fair value of the share options granted is not considered to be material to the accounts in the current year.   
25	 Analysis of net debt
2021 
1 February 
£m
Cash flow 
£m
Non cash 
changes 
£m
31 January 
£m
Cash and cash equivalents
8.1
(3.0)
0.1
5.2
Loans
–
(6.5)
–
(6.5)
Lease liabilities (Note 21)
(30.0)
4.1
5.8
(20.1)
Lease liabilities*
–
–
(3.7)
(3.7)
Net debt
(21.9)
(5.4)
2.2
(25.1)
*lease liabilities of £3.7m are reported within trade payables at the year-end.
On 24 July 2020 the Group arranged a £15m UK working capital facility with Hilco Capital for the next two years which is secured 
against the assets of the UK business. As at 31 January 2021, the loan drawdown was £1.8m (2020: £Nil) which is all repayable 
after more than one year. Interest is accrued at 7.5% per annum on the loan repayable and 1.5% per annum on the unutilised 
facility.
In December 2020, the Group arranged a $6.5m US credit facility from Flushing Bank via the US federal government ‘Main Street’ 
lending program. The loan is repayable over five years and is secured against the assets of the US division. As at 31 January 2021, 
$6.5m (£4.7m) was repayable after more than one year. Interest is accrued on the loan repayable at LIBOR plus 300 basis points.
2020 
1 February 
£m
Transition 
to IFRS 16 
£m
Cash flow 
£m
Non cash 
changes 
£m
31 January 
£m
Cash and cash equivalents
16.2
–
(8.0)
(0.1)
8.1
Lease liabilities
–
(38.5)
9.9
(1.4)
(30.0)
Net debt
16.2
(38.5)
1.9
(1.5)
(21.9)

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
75
NOTES TO THE GROUP ACCOUNTS
Continued
26	 Commitments
Aggregate future rentals receivable under non-cancellable leases at 31 January 2021 for which no accrual has been made in these 
accounts were as follows:
Leasehold property
2021 
£m
 2020  
£m
Operating leases which expire:
Within one year
–
0.2
 
–
0.2
Rentals receivable relate to sublet operating leases where only a minority of the total property has been sublet.
At 31 January 2021 the Group had contracted capital commitments not provided for in the accounts of £0.1m (2020: £0.1m).
27	 Contingent liabilities
The Group has a number of sublet and assigned properties. In the event that the tenants of these properties default, the Group 
may be liable. At the year end, the total annual commitment amounted to £0.5m (2020: £0.5m).
28	 Financial instruments
Details of financial risk management, treasury policies and use of financial instruments are set out in the section entitled ‘Principal 
risks and uncertainties’ within Our Business.
Exposure to credit, liquidity, interest rate and currency risks arises in the normal course of the Group’s business. Derivative 
financial instruments are used to hedge exposure to fluctuations in foreign exchange rates.
Liquidity risk
Liquidity risk is the risk that the Group will not be able to meet its financial obligations as they fall due. The Group’s approach to 
managing liquidity is to ensure, as far as possible, that it will always have sufficient liquidity to meet its liabilities when due, under 
both normal and stressed conditions, without incurring unacceptable losses or risking damage to the Group’s reputation. The 
Group monitors its cash position on a regular basis through the use of regularly updated cash flow forecasts, and believes that it 
has sufficient and appropriate net funds and facilities available.
Interest rate risk
The Group does not use interest rate financial instruments. The Group regularly monitors and reacts accordingly to any exposure 
to fluctuations in interest rates and the impact on its monetary assets and liabilities.
Foreign currency risk
The Group is exposed to foreign currency risks on sales, purchases and cash holdings that are denominated in a currency other 
than Sterling. The currencies giving rise to this risk are primarily the Hong Kong Dollar and Euro. The Group’s policy is to reduce 
the risk associated with purchases denominated in foreign currencies, by using forward fixed rate currency purchase contracts up 
to a maximum of one year forward, taking into account any forecast foreign currency cash flows.
In respect of other monetary assets and liabilities held in currencies other than the Hong Kong Dollar, the Group ensures that the 
net exposure is kept to an acceptable level, by buying or selling foreign currencies at spot rates where necessary to address short-
term imbalances.
The Group’s policy is not to hedge the translational exposure that arises on consolidation of the statement of income at overseas 
subsidiaries.
Credit risk
Credit risk is the risk of financial loss to the Group if a customer fails to meet its contractual obligations and arises primarily from its 
trade receivables. Management has a credit policy in place and the exposure to credit risk is monitored on an ongoing basis. 
Credit evaluations are performed on all customers requiring credit over a certain amount. The Group does not require collateral in 
respect of financial assets.
The Group applies the simplified approach to providing for expected credit losses which permits the use of the lifetime expected 
loss provision for all trade receivables. To measure the expected credit losses, trade receivables have been grouped based on a 
very low credit risk characteristic, representing management’s view of the risk, and the days past due. The expected credit losses 
incorporate forward looking information. Expected irrecoverable amounts on balances with indicators of impairment are provided 
for based on past default experience adjusted for expected behaviour.
The amounts recognised in the balance sheet are net of appropriate allowances for doubtful receivables, estimated by the Group’s 
management based on prior experience and their assessment of the current economic environment. At the balance sheet date, 
there were no significant concentrations of credit risk by customer or by geography. 

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
76
NOTES TO THE GROUP ACCOUNTS
Continued
Credit risk associated with cash balances and derivative financial instruments is managed by transacting with an existing 
relationship bank with strong investment grade rating. The maximum exposure to credit risk is represented by the carrying amount 
of each financial asset, including derivative financial instruments, in the balance sheet. 
A default on a financial asset is when the counterparty fails to make contractual payments within agreed terms. Financial assets 
are written off when there is no reasonable expectation of recovery, such as a debtor failing to engage in a repayment plan with 
the company. The Company categorises a loan or receivable for write off when a debtor fails to make contractual payments. 
Where loans or receivables have been written off, the company continues to engage in enforcement activity to attempt to recover 
the receivable due. Where recoveries are made, these are recognised in the profit or loss.
Exposure to credit risk
The carrying amount of financial assets represents the maximum credit exposure. The maximum exposure to credit risk at the 
reporting date was:
Carrying amount
 
2021 
 £m
2020 
 £m
Trade and other receivables
12.7
13.1
Cash and cash equivalents
5.2
8.1
 
17.9
21.2
The maximum exposure to credit risk for trade and other receivables at the reporting date by geographic region was:
Carrying amount
 
2021 
 £m
2020 
 £m
UK/Europe
9.0
10.8
North America
3.6
1.9
Hong Kong
0.1
0.4
 
12.7
13.1
The maximum exposure to credit risk for trade receivables at the reporting date by type of customer was:
 
2021 
 £m
 2020 
 £m
Wholesale customers
9.9
11.0
The ageing of gross trade receivables at the reporting date was:
 
Gross 
 2021 
 £m
 Impairment 
 2021 
 £m
Gross 
 2020 
 £m
Impairment 
 2020 
 £m
Current
4.3
–
8.1
–
30 days
1.6
–
1.4
–
60 days
3.3
–
1.1
–
More than 60 days
2.9
(2.2)
2.6
(2.2)
 
12.1
(2.2)
13.2
(2.2)
An impairment has been recorded against the trade receivables that the Group believes may not be recoverable.
Based on past experience, the Group believes that no impairment allowance is necessary in respect of trade receivables not past 
due.
28	 Financial instruments continued

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
77
NOTES TO THE GROUP ACCOUNTS
Continued
The movement in the impairment provision in respect of trade and other receivables during the year was as follows:
Trade
Other
Impairment 
2021 
 £m
2020 
 £m
2021 
 £m
2020 
 £m
At 1 February
2.2
1.2
1.3
1.3
Utilisation
(0.2)
–
–
–
Increase in provision
0.2
1.0
0.2
–
At 31 January
2.2
2.2
1.5
1.3
Included within accrued income is an impairment provision of £1.5m (2020: £1.3m) (see Note 18).
Interest rate profile of financial assets
Financial assets  
on which no 
interest is received
Floating rate 
financial liabilities
Total
Interest rate profile 
2021 
 £m
2020 
 £m
2021 
 £m
2020 
 £m
2021 
 £m
2020 
 £m
Sterling
0.1
0.1
0.9
4.5
1.0
4.6
US Dollar
–
–
3.3
1.2
3.3
1.2
Hong Kong Dollar
–
–
0.2
0.2
0.2
0.2
Other
–
–
0.7
2.1
0.7
2.1
Total
0.1
0.1
5.1
8.0
5.2
8.1
Financial assets comprise cash and short term deposits. No interest has been generated in the year on the financial assets.
Interest rate profile of financial liabilities
Floating rate 
financial liabilities
Total
Interest rate profile 
2021 
 £m
2020 
 £m
2021 
 £m
2020 
 £m
Sterling
1.8
–
1.8
–
US Dollar
4.7
–
4.7
–
Total
6.5
–
6.5
–
Financial liabilities comprise floating rate bank loans (Note 25). The effective interest rate on floating rate financial liabilities during 
the year was 2.9%. There were no fixed or floating rate financial liabilities in the prior year.
Contractual maturities of financial liabilities
 
Group 
carrying 
amount 
2021 
£m
Group 
contractual 
cash flows 
2021 
£m
Group 
carrying 
amount 
2020 
£m
Group 
contractual 
cash flows 
2020 
£m
Bank loans
6.5
6.5
–
–
Trade payables
11.2
11.2
9.9
9.9
Other taxation and social security
1.3
1.3
2.0
2.0
Accruals
8.4
8.4
7.1
7.1
Provisions
1.5
1.5
0.7
0.7
 
28.9
28.9
19.7
19.7
Trade payables, other taxation and social security and accruals are due within one year. Bank loans are repayable after more than 
one year (Note 25). Maturity analysis of provisions is disclosed within Note 22.
Maturity analysis of lease liabilities is included in Note 21. There are no contracted hedging contracts as at the year end.
28	 Financial instruments continued

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
78
NOTES TO THE GROUP ACCOUNTS
Continued
Currency exposure
Net monetary assets and liabilities of the Group that are not denominated in the local functional currency were as follows:
31 January 2021 
Net foreign currency 
monetary assets/(liabilities)
Sterling 
 £m
US Dollar 
 £m
Canadian 
Dollar 
 £m
Hong Kong 
Dollar 
 £m
Euro 
 £m
Other 
 £m
 Total 
 £m
Trade and other 
receivables
1.0
0.2
–
–
0.3
0.1
1.6
Cash and overdraft
0.1
0.2
–
–
0.2
0.1
0.6
Trade and other payables
–
(1.6)
–
–
(0.1)
–
(1.7)
Intercompany balances
1.0
0.4
11.3
(5.1)
8.9
–
16.5
Total
2.1
(0.8)
11.3
(5.1)
9.3
0.2
17.0
31 January 2020 
Net foreign currency 
monetary assets/(liabilities)
Sterling 
 £m
US Dollar 
 £m
Canadian 
Dollar 
 £m
Hong Kong 
Dollar 
 £m
Euro 
 £m
Other 
 £m
 Total 
 £m
Trade and other 
receivables
1.4
0.2
–
–
0.7
0.1
2.4
Cash and overdraft
0.1
0.5
–
–
1.2
–
1.8
Trade and other payables
(0.1)
(2.1)
–
–
(0.4)
–
(2.6)
Intercompany balances
(0.1)
(1.5)
12.1
(4.9)
8.1
–
13.7
Total
1.3
(2.9)
12.1
(4.9)
9.6
0.1
15.3
The following significant exchange rates applied during the year:
 
 Average rate
Reporting date 
spot rate
 
2021
2020
2021
2020
US Dollar
1.289
1.280
1.371
1.319
Canadian Dollar
1.722
1.694
1.751
1.744
Hong Kong Dollar
9.997
10.018
10.626
10.246
Euro
1.121
1.145
1.129
1.191
Sensitivity analysis
A 10% strengthening of Sterling against the following currencies at 31 January would have increased/(decreased) equity and profit 
and loss by the amounts shown below. This analysis assumes that all other variables, in particular, interest rates, remain constant. 
This analysis is performed on the same basis for the prior year.
 
Equity 
 2021 
 £m
Profit and 
loss 
 2021 
 £m
Equity 
 2020 
 £m
Profit and  
loss 
 2020 
 £m
US Dollar
–
0.1
–
0.3
Canadian Dollar
(1.1)
(0.1)
(1.1)
–
Hong Kong Dollar
0.4
0.2
0.4
(0.1)
Euro
(0.5)
(0.4)
(0.5)
(0.4)
 
(1.2)
(0.2)
(1.2)
(0.2)
28	 Financial instruments continued

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
79
NOTES TO THE GROUP ACCOUNTS
Continued
Borrowing facilities
Working capital credit facilities of £20m were available to the Group at 31 January 2021 (31 January 2020: £Nil). The Group, on 24 
July 2020, secured a two year £15 million asset based working capital facility with Hilco Capital. Furthermore, in December 2020, 
our US business secured additional funding of $6.5m through the government sponsored Main Street Lending Programme. The US 
loan, through Flushing Bank, Uniondale is for a period of five years with repayments commencing from the end of the third year.
The Group also has bank guarantees of £0.9m at 31 January 2021 (2020: £0.9m) which are secured by equivalent cash deposits in 
a designated client bank account (in the comparative year by a fixed and floating charge over the assets of the Company).
Fair values
The fair value of the Group’s financial instruments at 31 January 2021 were as follows:
 
31 January 2021
31 January 2020
 
Carrying 
amount 
£m
Estimated 
fair value 
£m
Carrying 
amount 
£m
Estimated  
fair value 
£m
Primary financial instruments used to finance the Group’s operations:
Cash and cash equivalents
5.2
5.2
8.1
8.1
Trade receivables
9.9
9.9
11.0
11.0
Bank loans
(6.5)
(6.5)
–
–
Trade payables
(11.2)
(11.2)
(9.9)
(9.9)
The fair value of derivative financial instruments is determined using discounted cash flow techniques based on readily available 
market data and represent a Level 2 measurement in the fair value hierarchy under IFRS 7. Level 2 is defined as inputs other than 
quoted prices in active markets that are observable for the asset or liability.
Capital management
The capital structure of the Group consists of net funds and equity attributable to the equity holders of the parent Company, 
comprising issued share capital, reserves and retained earnings. The Group manages its capital with the objective that all entities 
within the Group continue as going concerns. The Group is not subject to any externally imposed capital management.
The Board’s policy is to maintain a strong capital base so as to maintain investor, creditor and market confidence and to sustain 
future development of the business. To achieve this the Board of Directors monitors the balance sheet, the working capital, the 
cash flows and the level of dividends paid to shareholders.
The Board seeks to maintain a balance between the higher returns that might be possible with higher levels of borrowings and the 
advantages and security afforded by a sound capital position.
At the year end, employees, including the Chairman, hold 41.5% (2020: 41.5%) of ordinary shares. There are no share options 
issued at the current or prior year-end.
The Company will request permission from shareholders if deemed necessary to purchase its own shares.
There were no changes in the Group’s approach to capital management during the year.
Neither the Company nor any of its subsidiaries are subject to externally imposed capital requirements
29	 Directors’ interests and related party transactions 
The Group made sales of £Nil (2020: £0.1m) to FCUK IT Company and £Nil (2020: £0.2m) to FCIT China Limited during the year, 
both of which were Asian joint venture operations which ceased trading in the prior year. There were no closing liabilities due from 
the respective joint ventures at the end of the current or prior year. The results of the joint venture operations are reported within 
discontinued operations (Note 3).
There are no related party transactions between French Connection Group PLC and the non-controlling interest subsidiary 
undertakings.
The Group was invoiced for property costs relating to 202 Westbourne Grove, London and recharged these costs to SAM 
Corporation Limited. Stephen Marks, Chairman and Chief Executive of French Connection Group PLC is a Director of French 
Connection Group PLC and is the sole shareholder of SAM Corporation Limited. The total cost invoiced and recharged during the 
year was £344,239 (2020: £464,506) and was conducted at arm’s length. The total amount due to French Connection Group PLC 
at 31 January 2021 from SAM Corporation Limited was £621,899 (2020: £870,770). The debt continues to be serviced and regular 
payments have been received during the year.
The Group made sales of £560 (2020: £13,580) to Cruise Clothing Limited and £Nil (2020: £6,891) to Van Mildert (Lifestyle) Limited. 
The Group also raised credit notes of of £(209,067) (2020: sales of £579,540) to Sportsdirect.com Retail Limited. The Group also 
28	 Financial instruments continued

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
80
NOTES TO THE GROUP ACCOUNTS
Continued
incurred sales commissions of £766,899 (2020: £1,726,122) payable to House of Fraser Limited during the year on revenue 
generated in House of Fraser concessions.
All of the above transactions were conducted at arm’s length. The ultimate controlling party of all these companies is M J W 
Ashley, who is also a majority shareholder of Sports Direct International PLC. Sports Direct International PLC had a 26% (2020: 
26%) shareholding in French Connection Group PLC at 31st January 2021 which was fully disposed of post year-end in February 
2021.
The total amount due to/(from) French Connection Group PLC at 31 January 2021 was £Nil (2020: £487,447) from Sportsdirect.
com Retail Limited, £(137) (2020: £5,753) from Cruise Clothing Limited and £Nil (2020: £3,066) from Van Mildert (Lifestyle) Limited. 
Commissions payable to House of Fraser Limited at 31 January 2021 were £59,683 (2020: £245,116).
At 31 January 2021, Stephen Marks, Chairman and Chief Executive had an interest in 40,094,190 ordinary shares (2020: 
40,094,190) of which 2,281,500 shares (2020: 2,281,500) were held by family members or in family trusts, representing in 
aggregate 41.5% (2020: 41.5%) of the total issued ordinary share capital of the Company. Details of the Directors’ remuneration, 
being the key management personnel, are disclosed in the Directors’ Remuneration Report.
30	 Pension costs
The Group operates a Group defined contribution scheme and contributes towards a number of personal pension plans. The 
assets of these schemes are held separately from those of the Group in independently administered funds.
The pension cost charge for the year was £0.4m (2020: £0.4m). At 31 January 2021 and 31 January 2020 there were no 
outstanding amounts payable to the schemes.
31	 Accounting estimates and judgements
In preparing these consolidated financial statements, management has made judgements and estimates that affect application of 
the Group accounting policies and the reported amounts of assets, liabilities, income and expenses. Actual results may differ from 
these estimates. Estimates and underlying assumptions are reviewed on an ongoing basis. Revisions to estimates are recognised 
prospectively.
a)	
Judgements
The following accounting judgements have a risk of resulting in a material adjustment to the carrying amounts of assets and 
liabilities:
Loan facility fee – the Group incurred £0.75m with regards to securing the UK working capital facility. This has been treated 
outside the scope of IFRS 9 on the basis that the facility fee relates to a payment for liquidity and the availability of a facility as 
opposed to a transaction cost inherent within the usage of the facility. The facility fee has been amortised over the two year life of 
the facility and the balance sheet includes £0.5m prepayment at the year-end. Accounting under IFRS 9 would result in the netting 
off of the £0.5m against the year-end loan creditor.
Going concern - As part of the assessment of the Going Concern assumption, the Board has prepared and reviewed an FY22 
detailed Budget and the initial months of the FY23-FY26 Long Range Plan. The preparation of these budgets has involved 
judgment on the part of the Directors in their assessment of expected economic recovery once lockdown restrictions are fully 
lifted. In addition to this, when assessing the Going Concern assumption, the Directors have used their judgment in assessing the 
likelihood of being able to re-finance the UK facility prior to July 2022, based on their knowledge of the market and preliminary 
discussions with lending partners. For further details of judgements and assessments made in assessing going concern, see note 
1a) Going Concern Accounting Policy.
b)	
Assumptions and estimation uncertainties 
Information about assumptions and estimation uncertainties at 31 January 2021 that have a risk of resulting in a material 
adjustment to the carrying amounts of assets and liabilities are included below:
Deferred tax asset – the Directors have used their knowledge and experience of the fashion industry to prepare budgets and 
forecasts to support the recognition of the deferred tax asset to the extent that is probable that future taxable profits will be 
available against which the asset can be utilised. The support of the deferred tax asset has been tested in conjunction with the 
Group’s budget, long range plan and relevant sensitivity analyses. The total deferred tax asset recognised of £4.7m within non-
current asset (£4.5m) and within other reserves (£0.2m) is equivalent to £22.6m of future taxable profits at the current Group global 
effective tax rate of 21%. The attainment of these future profits is dependent on numerous growth assumptions across the 
wholesale, ecommerce and licensing channels of the US division within the Group. Each £1m decline in forecast future taxable 
profits is equivalent to a reduction in the recognised deferred tax asset of £0.21m. The amount of deferred tax recognised and 
unrecognised is presented in Note 23.
Right of use store asset provision – the Directors have used their knowledge and experience of the retail industry in determining 
the level and rates of impairment provisioning required. Individual stores have been identified as separate cash generating units 
and the recoverable amount of the right of use asset of each store has been assessed against the forecast future operating cash 
29	 Directors’ interests and related party transactions continued

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
81
NOTES TO THE GROUP ACCOUNTS
Continued
flows of each respective store. The latest annual budget and long range plan have been used to identify the onerous contracts in 
which the unavoidable costs of meeting the obligations under the contract exceed the forecast economic benefits. The total 
carrying amount of the Group right of use asset at 31 January 2021 is £6.6m (2020: £17.9m) (Note 15).
The cash generation from retail outlet stores has been calculated on a separate basis from full-price stores. These outlet stores 
focus on selling discounted older season product and therefore the cash generation of these individual units has been calculated 
by comparing total sales against total cash running costs. The cost of sales has been excluded from the calculation because the 
stock transferred to outlets from full-price stores has already been written down and any markdown provision already charged to 
the profit and loss account. The impairment of the right of use asset of these outlet stores would increase net operating expenses 
by £0.3m in the current year.
A ‘Base’ Case budget has been prepared representing the scenario management expects most likely to occur. Within the Base 
Case, there is an assumed level of recovery in FY22 versus FY21 across all revenue streams; based on management’s current 
view of how we expect both French Connection and the economy to recover once lockdown restrictions are lifted. Where 
necessary we have benchmarked FY22 Budget to FY20 levels, with FY20 a more sensible base as FY21 was so heavily impacted 
by the pandemic. For UK Retail, we have assumed all stores reopen from April 2021 and do not assume any further lockdowns.
As a direct result of the pandemic in the current year, the ROU asset has been impaired by £4.9m (2020: £1.0m) for the year-ended 
31 January 2021. The significant assumption implicit with regards to the onerous stores identified with regards to the estimation 
regarding the sublet rent that could be attained as a percentage of the current market rent paid has been amended from the prior 
year. The Directors have used their knowledge of the retail property market and current economic climate to estimate that no 
attainable sublet income can be achieved. A like-for-like decline of 10% in the year-ended January 2022, assuming no alternative 
actions are taken, would require an additional £0.1m current year right of use asset impairment provision. The right of use asset 
impairment provision recognised is disclosed in Note 15.
Dilapidations – the Directors have used historical data to calculate the dilapidations provision recognised at the year-end. The 
calculation methodology determines the average pound per square foot incurred for each location that has borne a dilapidations 
cost at the end its leasehold life in the last three years. In addition, the percentage of sites that have incurred an actual 
dilapidations cost is calculated as a proportion of all of the properties that have closed in this three year period. The average 
pound per square foot multiplied by the estimated proportion of locations that will bear dilapidations is extrapolated across the 
whole lease portfolio. If 100% of the locations incurred dilapidation costs at the end of their respective lease terms, an additional 
£1.2m dilapidations provision and corresponding right of use asset would be recognised on the balance sheet. The dilapidation 
provision recognised at the year-end is £1.5m (2020: £0.7m) (Note 22).    
31	 Accounting estimates and judgements continued

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
82
NOTES TO THE GROUP ACCOUNTS
Continued
32	 Related undertakings
In accordance with Section 409 of the Companies Act 2006, a full list of subsidiaries and joint ventures as at 31 January 2021 is disclosed below. 
Unless otherwise stated, each of the subsidiary undertakings is wholly owned through ordinary shares by French Connection Group PLC. All of the 
subsidiary undertakings are included within the consolidated financial statements. All trading companies are engaged in the principal activities of 
the Group, as defined in the Director’s report.
Company and Address
Country of 
Incorporation, 
Registration and 
Operation
Principal Activity
French Connection Limited 1 
First Floor, Centro One, 39 Plender Street, London, NW1 0DT, England 
England
Brand management and licensing
French Connection UK Limited 
First Floor, Centro One, 39 Plender Street, London, NW1 0DT, England
England
Supply of fashion merchandise
French Connection (London) Limited 1 
First Floor, Centro One, 39 Plender Street, London, NW1 0DT, England
England
Supply of fashion merchandise
French Connection Ecommerce International Limited 1 
First Floor, Centro One, 39 Plender Street, London, NW1 0DT, England
England
Supply of fashion merchandise
French Connection (Hong Kong) Limited 
Room 01, 22/F, Skyline Tower, 39 Wang Kwong Road, Kowloon Bay, Hong Kong
British Virgin Islands 
(operates in Hong Kong)
Supply of fashion merchandise
French Connection No 2 pour Hommes Sàrl * 
23 Rue Jean Jacques Rousseau, 75001 Paris, France
France
Supply of fashion merchandise
PreTex Textilhandels GmbH * 
53 Cecilienallee, 40474 Düsseldorf, Germany
Germany
Supply of fashion merchandise
French Connection Group, Inc. * 
18410 Jamaica Avenue, 3rd Floor, Hollis, New York 11423, USA 
USA
Supply of fashion merchandise
Louisiana Connection, Ltd. * 
18410 Jamaica Avenue, 3rd Floor, Hollis, New York 11423, USA
USA
Supply of fashion merchandise
Roosevelt Connection, Ltd. * 
18410 Jamaica Avenue, 3rd Floor, Hollis, New York 11423, USA
USA
Supply of fashion merchandise
Soho Connection, Ltd. * 
18410 Jamaica Avenue, 3rd Floor, Hollis, New York 11423, USA
USA
Supply of fashion merchandise
Westwood Connection, Ltd. * 
18410 Jamaica Avenue, 3rd Floor, Hollis, New York 11423, USA
USA
Supply of fashion merchandise
French Connection (Canada) Limited 
230 North Queen Street, Toronto, Ontario, Canada 
Canada
Supply of fashion merchandise
YMC Limited (75%) 
First Floor, Centro One, 39 Plender Street, London, NW1 0DT, England
England
Supply of fashion merchandise
The French Connection Overseas Limited 
First Floor, Centro One, 39 Plender Street, London, NW1 0DT, England
England
Holding Company
French Connection (China) Limited 
First Floor, Centro One, 39 Plender Street, London, NW1 0DT, England
England
Holding Company
French Connection Holdings, Inc. 
18410 Jamaica Avenue, 3rd Floor, Hollis, New York 11423, USA
USA
Holding Company
Contracts Limited 
First Floor, Centro One, 39 Plender Street, London, NW1 0DT, England
England
Dormant
Western Jean Company Limited 
First Floor, Centro One, 39 Plender Street, London, NW1 0DT, England
England
Dormant
Efsel Limited 
First Floor, Centro One, 39 Plender Street, London, NW1 0DT, England
England
Dormant
NF Restaurants Limited 
First Floor, Centro One, 39 Plender Street, London, NW1 0DT, England
England
Dormant
NF Trading LLC 
18410 Jamaica Avenue, 3rd Floor, Hollis, New York 11423, USA
USA
Dormant
Water Tower Connection, Ltd. * 
18410 Jamaica Avenue, 3rd Floor, Hollis, New York 11423, USA
USA
Dormant
FCUK IT Company (50% partnership) + 
31/F, Tower A, Southmark, 11 Yip Hing Street, Wong Chuk Hang, Hong Kong
Hong Kong
Dormant
FCIT China Limited (50%) + 
31/F, Tower A, Southmark, 11 Yip Hing Street, Wong Chuk Hang, Hong Kong
Hong Kong
Dormant
Glory Premium Limited (50%) + 
31/F, Tower A, Southmark, 11 Yip Hing Street, Wong Chuk Hang, Hong Kong
Hong Kong
Dormant
FCIT Macau Limited (50%) + 
31/F, Tower A, Southmark, 11 Yip Hing Street, Wong Chuk Hang, Hong Kong
Macau
Dormant
Kenchart Apparel (Shanghai) Limited (50%) + 
Room H625, Floor 6, H District (East Building), No.666 East Beijing Road, Huang 
pu District, Shanghai, China
China
Dormant
1 100% subsidiaries have taken the exemption from audit under section 479a of 
the Companies Act 2006.
* Shares are held by subsidiary undertakings
+ Joint ventures accounted for using the equity method

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
83
COMPANY BALANCE SHEET
At 31 January 2021
 
Note
2021 
 £m
2020 
 £m
Non-current assets
Tangible assets
3
0.3
0.5
Right of use asset
4
4.2
5.1
Investments
5
9.5
29.1
Deferred tax assets
9
–
0.5
Total non-current assets
 
14.0
35.2
Current assets
Debtors
6
0.9
0.7
Cash at bank and in hand
 
–
–
Total current assets
 
0.9
0.7
Total assets
 
14.9
35.9
Non-current liabilities
 
Lease liabilities
8 
(5.8)
(7.2)
Total non-current liabilities
 
(5.8)
(7.2)
Current liabilities
 
Creditors
7
(6.1)
(15.3)
Lease liabilities
8 
(1.4)
(1.4)
Total current liabilities
 
(7.5)
(16.7)
Total liabilities
 
(13.3)
(23.9)
Net assets
 
1.6
12.0
Capital and reserves
 
Called-up share capital
1.0
1.0
Share premium account
10
9.8
9.8
Profit and loss account
10
(9.2)
1.2
Equity shareholders’ funds
 
1.6
12.0
The Company has elected to take the exemption permitted under Section 408 of the Companies Act 2006 not to present the 
Company’s profit and loss account. The Company’s loss for the year was £(10.4)m (2020: £(12.5)m).
The notes on pages 85 to 90 form part of these accounts.
These accounts were approved by the Board of Directors on 28 April 2021 and were signed on its behalf by:
Neil Williams	
Lee Williams 
Director	
Director
Company Number: 1410568

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
84
COMPANY Statement of changes in equity
At 31 January 2021
COMPANY Statement of changes in equity
At 31 January 2021
 
Share 
capital  
£m
Share 
premium  
£m
Profit and 
loss account 
£m
Total  
equity  
£m
Balance at 31 January 2019, as previously reported
1.0
9.8
16.4
27.2
Impact of change in accounting policy of IFRS 16
 
 
(2.7)
(2.7)
Adjusted balance at 1 February 2020
1.0
9.8
13.7
24.5
Loss for the year ended 31 January 2020
 
 
(12.5)
(12.5)
Balance at 31 January 2020, as previously reported
1.0
9.8
1.2
12.0
Loss for the year ended 31 January 2021
 
 
(10.4)
(10.4)
Balance at 31 January 2021
1.0
9.8
(9.2)
1.6
 
   

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
85
NOTES TO THE COMPANY ACCOUNTS
1	
Accounting policies
a)	
Basis of preparation 
French Connection Group PLC (the “Company”) is a company incorporated and domiciled in the UK.
These financial statements were prepared in accordance with Financial Reporting Standard 101 Reduced Disclosure Framework 
(“FRS 101”).
In preparing these financial statements, the Company applies the recognition, measurement and disclosure requirements of 
International Accounting Standards in conformity with the requirements of Companies Act 2006 (“Adopted IFRSs”), but makes 
amendments where necessary in order to comply with Companies Act 2006 and has set out below where advantage of the FRS 
101 disclosure exemptions has been taken.
The results of the Company are included in the consolidated financial statements of French Connection Group PLC.
In these financial statements, the Company has applied the exemptions available under FRS 101 in respect of the following 
disclosures:
•	 a Cash Flow Statement and related notes;
•	 disclosures in respect of transactions with wholly owned subsidiaries;
•	 capital management disclosures (IAS 1);
•	 the effects of new but not yet effective IFRSs.
As the consolidated financial statements of French Connection Group PLC include the equivalent disclosures, the Company has 
also taken the exemptions under FRS 101 available in respect of the following disclosures:
•	 IFRS 2 Share Based Payments in respect of group settled share based payments;
•	 certain disclosures required by IFRS 13 Fair Value Measurement and the disclosures required by IFRS 7 Financial Instrument;
•	 IAS 24 Related Party transactions.
b)	
Basis of accounting 
The accounts have been prepared under the historical cost accounting rules, except for derivative financial instruments measured 
at fair value, and in accordance with applicable accounting standards. As permitted by Section 408 of the Companies Act 2006, 
the profit and loss account under FRS 101 of the Company is not presented.
Going Concern
Refer to Group accounting policies Note 1.
c)	
Depreciation 
Depreciation is provided to write off the cost less estimated residual value of fixed assets by equal annual instalments over their 
useful lives, which are estimated to be as follows:
Plant, equipment, fixtures and fittings: 3 to 10 years
d)	 Taxation 
The charge for taxation is based on the profit for the year and takes into account taxation deferred because of temporary 
differences between the treatment of certain items for taxation and accounting purposes. Full provision has been made for 
deferred taxation arising from temporary timing differences between the recognition of income and expenditure for taxation and 
accounting purposes. Deferred tax amounts are not discounted.
e)	
Foreign exchange 
Monetary assets and liabilities denominated in foreign currencies are translated into Sterling at rates of exchange ruling at the 
balance sheet date. Transactions in the period are translated into Sterling at the rates of exchange ruling on the date of transaction 
or at hedged rates. Resulting exchange differences are taken to the profit and loss account. Forward fixed rate currency purchase 
contracts are used.
f)	
Leased assets 
In the prior year, the Group applied IFRS 16 using the modified retrospective approach. In the current reporting period, in relation 
to leases where the Group has the right to control the use of an identified asset, the Group has recognised on the balance sheet a 
right of use asset and a lease liability at the lease commencement date. The lease liability is measured at the present value of 
future lease payments, discounted using the interest rate implicit in the lease, or if that rate cannot be readily determined, the 
Group’s incremental borrowing rate. The right of use asset is matched in value to the lease liability at inception subject to any lease 
inducements. The right of use asset is depreciated on a straight line basis over the life of the lease whilst the interest charged on 
the outstanding lease liability is front-loaded and higher in the earlier years decreasing over the life of the lease.
The Group has adopted the option not to recognise right-of-use assets and liabilities for short-term property leases that have a 
remaining lease term of less than twelve months and low-value asset leases. Leases with variable rent payments, notably turnover 
rents, are outside the scope of IFRS 16 and have also been excluded. These costs have been expensed to the Income Statement 
on a straight-line basis over the lease term.

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
86
NOTES TO THE COMPANY ACCOUNTS
Continued
1	
Accounting policies continued
During 2020, the Group has received a number of property rental discounts from landlords as a result of the impact of government 
lockdowns and related retail store closures. IFRS 16 Leases: Amendments in relation to Covid-19-related rent concessions, 
effective from 1 June 2020, confirms that such rent concessions can be accounted for as variable lease payments and not lease 
modifications, as long as there is no substantive change to the terms of the lease and lease reductions relate to periods pre-June 
2021. The Group has therefore credited the reduction in the lease liabilities resulting from these rent concessions to the profit and 
loss account in the current financial period.
g)	
Pension cost 
Pension costs charged to the profit and loss account represent the amount of contributions payable to defined contribution and 
personal pension schemes in respect of the period.
h)	
Non-derivative financial instruments
Non-derivative financial instruments comprise investments in equity trade and other receivables, cash and trade and other 
payables.
Non-derivative financial instruments are recognised initially at fair value including any directly attributable transaction costs. 
Subsequent to initial recognition non-derivative financial instruments are measured at amortised cost less any impairment losses.
A financial instrument is recognised if the Company becomes a party to the contractual provisions of the instrument. Financial 
assets are derecognised if the Company’s contractual rights to the cash flows from the financial assets expire or if the Company 
transfers the financial asset. Purchases and sales of financial assets are accounted for at trade date, i.e., the date that the 
Company commits itself to purchase or sell the asset. Financial liabilities are derecognised if the Company’s obligations specified 
in the contract expire or are discharged or cancelled.
Cash comprises cash balances and call deposits. Bank overdrafts that are repayable on demand and form an integral part of the 
Company’s cash management are included as a component of cash and cash equivalents for the purpose of the statement of 
cash flows.
i)	
Investments
Investments are stated at cost less provision for impairment.
j)	
Share capital
When new shares are issued, they are recorded in share capital at their par value. The excess of the issue price over the par value 
is recorded in the share premium reserve. The cost of own shares purchased to satisfy the exercise of employee share options is 
charged to total equity and the proceeds of their reissue are credited to total equity.
k)	
Dividends on shares presented within shareholders’ funds
Dividends unpaid at the balance sheet date are only recognised as a liability at that date to the extent that they are appropriately 
authorised and are no longer at the discretion of the Company. Unpaid dividends that do not meet these criteria are disclosed in 
the notes to the financial statements.
l)	
Guarantees
Where the Company enters into financial guarantee contracts to guarantee the indebtedness of fellow subsidiaries or of third 
parties, the Company considers these to be insurance arrangements and accounts for them as such. In this respect, the Company 
treats the guarantee contract as a contingent liability until such time as it becomes probable that the Company will be required to 
make a payment under the guarantee.
2	
Staff numbers and operating costs
All Directors and staff are employed by French Connection (London) Limited, a subsidiary undertaking. Details of staff numbers 
and costs are shown in that Company’s accounts. Directors’ remuneration is disclosed in the Directors’ Remuneration Report.
The audit fee of the Company is disclosed in Note 9 to the Group accounts.

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
87
NOTES TO THE COMPANY ACCOUNTS
Continued
3	
Property, plant and equipment
2021
Plant 
equipment 
fixtures and 
fittings 
£m
Cost or valuation
At 1 February 2020
3.3
Additions
0.1
Disposals
(0.1)
At 31 January 2021
3.3
Depreciation
At 1 February 2020
2.8
Charge for year
0.3
Disposals
(0.1)
At 31 January 2021
3.0
Net book value
At 31 January 2021
0.3
2020
Plant 
equipment 
fixtures and 
fittings 
£m
Cost or valuation
At 1 February 2019
3.1
Additions
0.3
Disposals
(0.1)
At 31 January 2020
3.3
Depreciation
At 1 February 2019
2.6
Charge for year
0.3
Disposals
(0.1)
At 31 January 2020
2.8
Net book value
At 31 January 2020
0.5

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
88
NOTES TO THE COMPANY ACCOUNTS
Continued
4	
Right of use asset
Properties and leased vehicles
2021 
£m
2020 
£m
Cost
At 1 February
5.9
5.9
Additions
0.1
–
Disposal
(0.1)
–
At 31 January
5.9
5.9
Depreciation
At 1 February
0.8
–
Charge for year
0.9
0.8
Impairment
0.1
–
Disposal
(0.1)
–
At 31 January
1.7
0.8
Net book value at 31 January
4.2
5.1
Of the £0.9m (2020: £0.8m) depreciation, £0.0m (2020: £0.1m) was borne by the Company and the balance recharged to other 
Group Companies.
5	
Investments
Investments in subsidiary undertakings
2021 
£m
2020 
£m
Cost
At 1 February
157.2
157.2
Disposal
(2.8)
–
At 31 January
154.4
157.2
Provision
At 1 February
128.1
121.2
Charge for year
19.6
6.9
Disposal
(2.8)
–
At 31 January
144.9
128.1
Carrying amount
At 31 January
9.5
29.1
Investment disposal in the year at £Nil carrying value relates to the investment in the Group’s US subsidiary company, NF Trading 
LLC. Company liquidation proceedings commenced prior to the year-end and the Company was formally dissolved in March 2021.
The Directors have conducted an impairment review comprising a comparison of the carrying amount of the investment with its 
recoverable amount being the higher of its fair value less costs of disposal and value in use. The recoverable amount has been 
determined as the net realisable value. To the extent that the carrying amount exceeds the recoverable amount, the investment is 
impaired and has been provided against. The impairment movement in the year has been recognised in the profit and loss account.
An impairment of £19.6m (2020: £6.9m) relating to the Group’s investment in subsidiary company, French Connection UK Limited, has 
been recognised in the current year. The impairment loss was due to the current trading conditions and a resulting decline in the 
value of the company net asset position. The recoverable amount of the net assets of the subsidiary has been calculated based on its 
fair value less costs of disposal. The net assets of the subsidiary principally comprise fixed assets, stock, other receivables, trade 
creditors and cash. The fair value of these assets have been calculated using Level 3 measurements to the extent that Level 1 and 2 
market inputs are not observable. The measurements have been based on internal calculations of the net realisable value of each of 
the subsidiary company’s assets and liabilities in line with the Group accounting policies (Note 1) relating to property, plant and 
equipment (1 (g)), inventories (1 (i)), and other working capital items subject to any related impairments (1 (j)) and provisions (1 (t)).
In accordance with its accounting policy, the Company states its investments in subsidiaries at cost less provision for impairment. 
However, the net asset value of its subsidiaries is £12.7m (2020: £38.7m).
The related undertakings of the Company are set out in Note 29 to the Group accounts.
NOTES TO THE COMPANY ACCOUNTS

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
89
NOTES TO THE COMPANY ACCOUNTS
Continued
6	
Debtors
 
2021 
 £m
2020 
 £m
Other debtors
0.1
0.2
Prepayments
0.8
0.5
 
0.9
0.7
Included within debtors are amounts due within one year of £0.9m (2020: £0.7m).
7	
Creditors: amounts falling due within one year
 
2021 
 £m
2020 
 £m
Trade creditors
0.2
0.8
Amounts owed to subsidiary undertakings
5.4
14.2
Accruals
0.5
0.3
 
6.1
15.3
8	
Lease liabilities
 
2021 
 £m
2020 
 £m
Maturity analysis – contractual undiscounted cash flows
Less than one year
1.7
1.7
One to five years
6.3
6.7
More than five years
–
1.3
Total undiscounted lease liabilities at 31 January
8.0
9.7
Lease liabilities included in the statement of financial position at 31 January
Current
1.4
1.4
Non-current
5.8
7.2
 
7.2
8.6
Lease liabilities reconciliation
Lease liabilities (undiscounted)
8.0
9.7
Interest
(0.8)
(1.1)
Total discounted lease liabilities at 31 January
7.2
8.6
Amounts charged/(credited) in the Income Statement
Interest on lease liabilities
0.3
0.4
Amounts recognised in the statement of cash flows
Total cash outflow for leases
0.6
1.7
£0.3m (2020: £0.4m) interest on lease liabilities was borne by the Company and was recharged to other Group Companies.
NOTES TO THE COMPANY ACCOUNTS

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
90
NOTES TO THE COMPANY ACCOUNTS
Continued
8	
Lease liabilities continued
Lease liabilities
2021 
 £m
2020 
 £m
Balance at 1 February
8.6
9.9
Lease payments
(0.6)
(1.7)
Rent concessions
(0.4)
–
Rent payment deferrals
(0.7)
–
Interest
0.3
0.4
Balance at 31 January
7.2
8.6
9	
Deferred tax
Deferred tax asset
2021 
 £m
2020 
 £m
Deferred capital allowances and short-term temporary timing differences
–
 0.5
Any movement during the year has been processed entirely through the profit and loss account.
10	 Reserves
2021
Share 
premium 
account  
£m
Profit and 
loss account 
£m
At 1 February 2020
9.8
1.2
Loss for the financial year
(20.4)
Dividends received during the year from subsidiaries
 
10.0
At 31 January 2021
9.8
(9.2)
The loss for the year before taxation, intercompany dividends and provisions for impairment was £(0.3)m (2020: £(5.8)m). The loss 
before taxation dealt within the accounts was £(19.9)m (2020: £(12.7)m).
Share capital and share option information is set out in Note 24 in the Group accounts.
2020
Share 
premium 
account  
£m
Profit and 
loss account 
£m
At 1 February 2019
9.8
16.4
Impact of change in accounting policy of IFRS 16
(2.7)
Loss for the financial year
 
(12.5)
At 31 January 2020
9.8
1.2
11	 Contingent liabilities
The Company raises finance for and guarantees the bank borrowings of certain subsidiary undertakings which, at 31 January 2021, 
amounted to £1.8m (2020: £Nil).
12	 Related party disclosures
The Company provided services of £0.1m (2020: £0.1m) to YMC Limited (75% subsidiary) during the year. The closing liability due 
from the subsidiary is £0.7m (2020: £0.6m).
Details of Director related party transactions are disclosed in Note 29 to the Group accounts.
NOTES TO THE COMPANY ACCOUNTS

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
91
FIVE YEAR RECORD
Years ended 31 January
2017 
£
2018 
£
2019 
£
2020 
£
2021 
£
Revenue
153.2m
135.0m
135.3m
119.9m
71.5m
(Loss)/profit before taxation
(5.3)‌m
(2.3)‌m
0.0m
(7.8)‌m
(19.7)‌m
Basic (losses)/earnings per share
(5.8)‌p
(2.7)‌p
0.1p
(8.2)‌p
(20.4)‌p
Adjusted (loss)/profit before taxation
(3.7)‌m
(0.6)‌m
0.8m*
(2.9)‌m
(11.7)‌m
Adjusted (losses)/earnings per share
(4.2)‌p
(0.9)‌p
0.8p*
(3.1)‌p
(12.1)‌p
Dividends per share
–
–
–
–
–
Net assets
50.0m
46.7m
46.2m
29.1m
9.5m
Operated retail trading space 000 sq ft
212
193
177
131
108
* restated reflecting the re-presentation of discontinued operations in the year

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
92
advisers
 
advisers
HEAD OFFICE
STOCKBROKERS
PRINCIPAL BANKERS
First Floor,  
Centro 1,  
39 Plender Street,  
London NW1 0DT
WH Ireland, 
24 Martin Lane, 
London EC4R 0DR
Barclays Bank Plc,  
London Corporate Banking, 
1 Churchill Place,  
London E14 5HP
SECRETARY AND REGISTERED OFFICE
AUDITORS
REGISTRARS AND TRANSFER OFFICE
Lee Williams, 
First Floor,  
Centro 1,  
39 Plender Street,  
London NW1 0DT
Mazars LLP,  
Tower Bridge House,  
St Katharine’s Way,  
London, E1W 1DD.
Link Group,  
The Registry,  
10th Floor, Central Square, 
29 Wellington Street,  
Leeds LS1 4DL.
REGISTERED NUMBER
1410568, England
FINANCIAL CALENDAR
2021
15 July
Annual General Meeting
12 October 
(provisional)
Half-Year Statement
2022
31 January
Financial Year End
12 April  
(provisional)
Preliminary Announcement of Results

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
93
NOTICE OF MEETING
NOTICE OF MEETING
THIS DOCUMENT IS IMPORTANT AND REQUIRES YOUR IMMEDIATE ATTENTION
If you are in any doubt as to what action to take, you should immediately consult your stockbroker, bank manager, solicitor, accountant or other 
appropriate independent professional adviser authorised under the Financial Services and Markets Act 2000 if you are resident in the United 
Kingdom or, if you reside elsewhere, another appropriately authorised financial adviser. If you sell or transfer, or have sold or transferred, all of your 
shares in French Connection Group plc, please send this document and the accompanying form of proxy as soon as possible to the stockbroker, 
bank or other agent through whom the sale or transfer was effected for transmission to the purchaser or transferee.
FRENCH CONNECTION GROUP PLC 
(Incorporated in England and Wales with registered number 01410568) 
NOTICE OF ANNUAL GENERAL MEETING 2021  
11.00 am on Thursday 15 July 2021
Your attention is drawn to the letter from the Chairman of French Connection Group plc (the “Company”) which sets out how the meeting will be 
conducted in light of the current COVID-19 pandemic and also recommends voting in favour of the resolutions to be proposed at the 2021 Annual 
General Meeting referred to below. 
Notice of the Annual General Meeting of the Company to be held at 11.00 am on Thursday 15 July 2021 is set out below.
1 June 2021 	
French Connection Group plc 
1st Floor Centro 1  
39 Plender Street  
London 
NW1 0DT
Dear Shareholder, 
Annual General Meeting (the “AGM”) 
This year’s AGM will be held at 11.00 am on Thursday 15 July 2021. Set out in this document is an explanation of the business to be considered at 
this year’s AGM, the Notice of Meeting (the “Notice”) and explanatory notes.
As a consequence of the COVID-19 pandemic, we are making changes to the way in which we conduct this year’s AGM. French Connection 
understands and respects the importance of the AGM to shareholders and the Board greatly values the opportunity to meet shareholders in 
person. However, the health and safety of our shareholders, employees and the broader community is of paramount importance.
In light of the UK Government’s current restrictions on public gatherings and the uncertainty as to whether such restrictions will be lifted by the time 
of the AGM, and taking into consideration the recommendations endorsed by the Department for Business, Energy & Industrial Strategy, the 
Financial Reporting Council and major investor groups, the Board strongly recommends that shareholders do not attend the AGM in person 
this year.
The AGM will be kept as concise and efficient as possible with the minimum necessary quorum of two shareholders in order to conduct the 
business of the meeting being achieved through the attendance of directors or other employees who hold shares in French Connection. The format 
of the meeting will be purely functional to comply with relevant legal requirements. 
Instead of attending this year’s AGM, shareholders are asked to exercise their votes by submitting their proxy electronically or by post as soon as 
possible, and these must be received by no later than 11.00 am on Monday 13 July 2021. Shareholders who wish to appoint a proxy are 
recommended to appoint the Chair of the meeting as their proxy. If a shareholder appoints someone else as their proxy, depending on the UK 
Government’s restrictions on public gatherings at the time of the AGM, it is possible that any such proxy may not be able to attend the meeting in 
order to cast the shareholder’s vote.
Your votes do matter. Proxy instructions (which include the ability to lodge proxies electronically) are set out below. Shareholders are also invited to 
submit questions in advance of the meeting via email at investorrelations@frenchconnection.com by no later than 11.00 am on Monday 13 July 
2021. We will endeavour to answer questions received in advance, by publishing responses on thematic topics on our website either prior to, or 
shortly after, the AGM.
We will continue to monitor the evolving impact of the pandemic and, if it becomes appropriate or necessary to make changes to the proposed 
format of the 2021 AGM, we will inform shareholders as soon as we can. Any changes to AGM arrangements will be published on the company’s 
website and announced through a Regulatory Information Service, shareholders should continue to monitor these for any announcements or 
update.
We would like to thank all shareholders for their co-operation and understanding.
Voting 
There are two ways you can vote on the resolutions proposed at the AGM:
1.	 To vote your shares you should log into www.signalshares.com. You will need to register using your investor code which can be located on your 
share certificate. CREST holders may vote their shares using the CREST system; or 
2. Appoint a proxy to participate and vote on your behalf, using the form of proxy accompanying the Notice or (for shares held through CREST) 
via the CREST proxy voting system.
The accompanying form of proxy invites you to vote in one of three ways for each resolution: for, against or vote withheld. As noted above, the 
Board strongly recommends that shareholders appoint the Chair of the meeting as their proxy. This will ensure that your votes are cast in 
accordance with your wishes and avoids the need for another person to attend the AGM in your place and, depending on the UK Government’s 
restrictions at that time, if you do appoint anyone else as your proxy, that person may not be able to attend the AGM to cast your votes. At the AGM 
itself, the votes will be taken by poll rather than on a show of hands. This approach is consistent with emerging best practice and has been chosen 
as shareholders are strongly recommended not to attend the meeting at which a show of hands could be taken. The results will be published on 
our website (www.frenchconnection.com.co.uk) following the AGM and will be released to the London Stock Exchange. Further details are available 
in the Notes section of this Notice.

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
94
NOTICE OF MEETING
Continued
Types of resolutions 
Resolutions 1 to 10 are proposed as ordinary resolutions and 
resolutions 11 to 12 are proposed as special resolutions. For each 
ordinary resolution to be passed, more than half of the votes cast must 
be in favour of the resolution and for each special resolution to be 
passed, at least three-quarters of the votes cast must be in favour of 
the resolution.
Explanatory notes to the Annual General 
Meeting Notice (continued)
Resolution 1 – Approval of the annual report and accounts
The Board asks that shareholders receive the Directors’ and auditor’s reports 
and the accounts for the financial year ended 31 January 2021 (the “2020/21 
Annual Report”). 
Resolution 2– Approval of the Directors’ Remuneration Report 
Resolution 2 is the ordinary resolution to approve the Directors’ Remuneration 
Report. The vote of this resolution is advisory and no Director’s remuneration 
is conditional upon the passing of this resolution.
Resolutions 3 to 7 – Election and re-election of Directors
The Directors believe that the Board continues to maintain an appropriate 
balance of knowledge and skills and that all the non-executive directors are 
independent in character and judgement. In accordance with the UK 
Corporate Governance Code 2018, all directors will stand for election or 
re-election, as the case may be, at the AGM this year. Summary biographical 
details for each of the directors can be found in the section entitled ‘Board of 
Directors’ within the 2020/21 Annual Report.
Resolutions 8 and 9 – Appointment and remuneration of auditors
The Company is required to appoint an auditor at each general meeting at 
which accounts are laid before the Company, to hold office until the next such 
meeting. The Audit Committee has recommended, and the Board has 
approved, the resolution to re-appoint Mazars LLP as auditor of the Company.
Resolution 10 – Authority to allot shares
Under section 551 of the Companies Act 2006, Directors require 
shareholders’ authority for the allotment of shares. Shareholders last granted 
such general authority to the Directors at the annual general meeting of the 
Company held in 2020. Such authority will expire at the end of this AGM and 
Resolution 10 seeks to renew it (although the Directors have no current plans 
to utilise the authority, except in relation to the issue of new shares pursuant to 
the Company’s share incentive schemes). Accordingly, Resolution 10 would 
renew this authority until the conclusion of the next AGM or , if earlier, the 
close of business on 20 October 2022 by authorising the Directors to allot 
shares up to an aggregate nominal amount equal to £322,043 (representing 
32,204,300 ordinary shares). This amounts represents approximately one third 
of the current issued share capital of the Company as at 31 May 2021 (the 
latest practicable date prior to publication of this Notice of AGM). As at 
31 May 2021 (the latest practicable date prior to publication of this Notice of 
AGM), the Company holds no ordinary shares in treasury. 
Resolution 11 – Disapplication of statutory pre-emption rights
This resolution seeks to disapply the pre-emption rights provisions of section 
561 of the Companies Act 2006, which requires Directors wishing to allot 
shares to offer them in the first instance to existing ordinary shareholders in 
proportion to their ordinary shareholding. There may be occasions, however, 
when the Directors will need the flexibility to finance business opportunities by 
the issue of ordinary shares without a pre-emptive offer to existing ordinary 
shareholders. Shareholders last granted authority to Directors to dis-apply 
pre-emptive rights at the AGM held in 2020. Such authority will expire at the 
end of this AGM and Resolution 11 seeks to renew it. Except in relation to 
rights issues or any other pre-emptive offer concerning equity securities in 
accordance with resolution 10, the authority contained in this resolution will be 
limited to the issue of shares for cash up to a nominal value of £48,306 
(representing 4,830,600 ordinary shares) equivalent to approximately 5% of 
the total issued ordinary share capital of the Company as at 1 June 2021, 
without the shares first being offered to shareholders in proportion to their 
existing holdings. If renewed, this authority would expire on the earlier of the 
conclusion of the next AGM or the  close of business on 20 October 2022. 
The Directors have no present intention of issuing any shares pursuant to this 
disapplication. The Directors will continue to seek to renew this authority at 
each AGM, in accordance with current best practice.   
Resolution 12 – Notice of general meetings
Under the Companies Act 2006 all general meetings must be held on 21 
days’ notice unless shareholders approve a shorter period, which cannot be 
less than 14 clear days (AGMs will continue to be held on at least 21 clear 
days’ notice). The Directors believe it is in the best interests of the 
shareholders of the Company to enable general meetings to be called on 14 
clear days’ notice. It is intended that this flexibility will only be used for non-
routine business and, where merited, in the interests of shareholders as a 
whole. The approval will be effective until the conclusion of the Company’s 
next AGM (or if earlier, the close of business on 20 October 2022), when it is 
expected that a similar resolution will be proposed.
We would like to thank Robin Piggott who stepped down from the board 
during the past year for his significant contribution to the Company. Following 
Robin’s departure we are delighted to welcome Neil Page to the board, who 
has taken on the role of Chairman of the Audit Committee and as a member 
of the Remuneration Committee.
Finally, we would like to thank all of our customers for their continued support 
and understanding, and our colleagues for their commitment during these 
challenging and extraordinary times.
Recommendation 
Your Board considers that the resolutions proposed are in the best interests of 
the Company and its shareholders as a whole. Accordingly, the Directors 
unanimously recommend that shareholders vote in favour of all resolutions, as 
they intend to do in respect of their own shareholdings. 
Stephen Marks 
Chairman
NOTICE OF 2021 ANNUAL GENERAL MEETING 
French Connection Group plc 
Notice is hereby given that the Annual General Meeting (“AGM”) of French 
Connection Group plc (the “Company”) will be held at 11.00 am on Thursday 
15 July 2021 to transact the following business: 
To propose and, if thought fit, to pass resolutions 1 to 10 (inclusive) as 
ordinary resolutions and resolutions 11 to 12 (inclusive) as special 
resolutions, as set out below. 
Ordinary Resolutions:
Resolution 1. To receive and adopt the audited accounts and the reports 
of the Directors and of the auditors for the financial year ended 31 January 
2021
Resolution 2. To approve the Directors’ Remuneration Report (excluding 
the Director’s Remuneration Policy)  for the financial year ended 31 January 
2021.
Resolution 3. To re-elect Sarah Curran as a Director of the Company. 
Resolution 4. To re-elect Stephen Marks as a Director of the Company. 
Resolution 5. To re-elect Lee Williams as a Director of the Company. 
Resolution 6. To re-elect Neil Williams as a Director of the Company. 
Resolution 7. To elect Neil Page as a Director of the Company.
Resolution 8. THAT Mazars LLP be re-appointed as auditors of the 
Company to hold office from the conclusion of this AGM until the conclusion 
of the next general meeting at which accounts are laid before the Company.
Resolution 9 THAT the Audit Committee be authorised to determine the 
auditors’ remuneration for and on behalf of the board of Directors. 
Resolution 10. THAT, in substitution for all existing powers, the Directors be 
and they are hereby generally and unconditionally authorised pursuant to 
Section 551 of the Companies Act 2006 (the “Act”) to exercise all powers of 
the Company to allot shares in the Company and grant rights to subscribe 
for or to convert any security into shares of the Company (such shares and 
rights to subscribe for shares or to convert any security into shares of the 
Company being “relevant securities”) up to an aggregate nominal amount of 
£322,043 being one third of the issued share capital PROVIDED THAT 
unless previously revoked, varied or extended, this authority shall expire on 
the earlier of the conclusion of the Annual General Meeting of the Company 
to be held in 2022 or the close of business on 20 October 2022 SAVE THAT 
the Company may before such expiry make an offer or agreement which 
would or might require relevant securities to be allotted after such expiry and 
the Directors may allot relevant securities in pursuance of such an offer or 
agreement as if the authority conferred hereby had not expired.
Special Resolutions: 
Resolution 11. THAT in substitution for all existing powers and if resolution 
10 is passed, the Directors be and they are hereby generally empowered 
pursuant to Section 570(1) of the Act to allot equity securities (as defined in 
Section 560(1) of the Act) of the Company wholly for cash pursuant to the 
authority under Section 551 of the Act conferred by resolution 10 above and/
or by way of a sale of treasury shares for cash (by virtue of Section 573 of 
the Act) in each case as if Section 561(1) of the said Act did not apply to any 
such allotment provided that:
(a)	 the power conferred by this resolution shall be limited to:
	
(i)	
the allotment of equity securities and/or sale of treasury shares for 
cash in connection with an offer of, or invitation to apply for, equity 
securities:
	
	
(A)	  in favour of holders of ordinary shares in the capital of the 
Company, where the equity securities respectively attributable 
to the interests of all such holders are proportionate (as nearly 
as practicable) to the respective number of ordinary shares in 
the capital of the Company held by them; and

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
95
NOTICE OF MEETING
Continued
	
	
(B) 	 to the holders of any other equity securities as required by the 
rights of those securities or as the Directors otherwise consider 
necessary, but subject to such exclusions or other arrangements 
as the Directors may deem necessary or expedient to deal with 
treasury shares, fractional entitlements, record dates, or legal, 
regulatory or practical problems arising under the laws or 
requirements of any overseas territory or by virtue of shares 
being represented by depository receipts or the requirements of 
any regulatory body or stock exchange or any other matter 
whatsoever; and
	
(ii)	
the allotment (in each case otherwise than under sub-paragraph (i) 
above) of equity securities pursuant to the authority granted by 
resolution 10 above and/or the sale of treasury shares up to an 
aggregate nominal value equal to £48,306 (representing 5% of the 
issued share capital for the time being); and 
(b)	 unless previously revoked, varied or extended, this power shall expire on 
the earlier of the conclusion of the Annual General Meeting of the 
Company to be held in 2022 or the close of business on 20 October 
2022 SAVE THAT the Company may before such expiry make an offer or 
agreement which would or might require equity securities to be allotted 
(and treasury shares to be sold) after such expiry in pursuance of such 
an offer or agreement and the Directors may allot relevant securities in 
pursuance of such an offer or agreement as if the authority conferred 
hereby had not expired.
Resolution 12. THAT a general meeting other than an AGM may be called 
on not less than 14 clear days’ notice, provided that this authority shall 
expire on the earlier of the conclusion of the Annual General Meeting of the 
Company to be held in 2022 or the close of business on 20 October 2022.
Lee Williams 
Chief Financial Officer & Company Secretary  
1 June 2021  
Registered Office: 1st Floor Centro 1, 39 Plender Street, London NW1 0DT 
Registered in England and Wales No. 01410568.
Notes:
1.	 A member entitled to vote at the meeting may appoint one or more 
proxies to exercise all or any of the member’s rights to vote at the 
meeting. As set out in the Chairman’s introduction, in light of the 
current situation regarding the COVID-19 pandemic, we strongly 
encourage members to appoint a proxy in accordance with the 
instructions set out below in order to vote in advance of the 
meeting. A proxy need not be a member of the Company, however 
the Board recommends that members appoint the Chair of the 
meeting as your proxy. This will ensure that your votes are cast in 
accordance with your wishes and avoids the need for another 
person to attend the AGM in your place and, depending on the UK 
Government’s restrictions at that time, if members do appoint 
anyone else as their proxy, that person may not be able to attend 
the AGM to cast such member’s votes. If a member appoints more 
than one proxy, each proxy must be appointed to exercise the rights 
attached to a different share or shares held by the member. If a 
member wishes to appoint more than one proxy they may do so at 
www.signalshares.com.
2.	 To be effective, the proxy vote must be submitted at www.
signalshares.com so as to have been received by the Company’s 
registrars, not less than 48 hours (excluding weekends and public 
holidays) before the time appointed for the meeting or any 
adjournment of it. By registering on the portal at www.signalshares.
com, you can manage your shareholding, including:
•	 cast your vote
•	 change your dividend payment instruction
•	 update your address
•	 select your communication preference.
	
If you need help with voting online, or require a paper proxy form, 
please contact our Registrar, Link Group by email at enquiries@
linkgroup.co.uk , or you may call Link on 0371 664 0391. Calls are 
charged at the standard geographic rate and will vary by provider. 
Calls outside the United Kingdom will be charged at the applicable 
international rate. Lines are open between 09:00 - 17:30, Monday to 
Friday excluding public holidays in England and Wales. 
3.	 In order for a proxy appointment made by means of CREST to be 
valid, the appropriate CREST message (a CREST Proxy Instruction) 
must be properly authenticated in accordance with Euroclear UK & 
Ireland Limited’s specifications and must contain the information 
required for such instructions, as described in the CREST Manual. 
The message must be transmitted so as to be received by Link (ID 
RA10) not later than 48 hours before the time fixed for the AGM. For 
this purpose, the time of receipt will be taken to be the time (as 
determined by the timestamp applied to the message by the CREST 
Applications Host) from which Link is able to retrieve the message 
by enquiry to CREST. After this time any change of instructions to 
proxies appointed through CREST should be communicated to the 
appointee through other means. Euroclear UK & Ireland Limited 
does not make available special procedures in CREST for any 
particular messages and normal system timings and limitations will 
apply in relation to the input of a CREST Proxy Instruction. It is the 
responsibility of the CREST member concerned to take such action 
as shall be necessary to ensure that a message is transmitted by 
means of the CREST system by any particular time. The Company 
may treat as invalid a CREST Proxy Instruction in the circumstances 
set out in Regulation 35(5)(a) of the Uncertificated Securities 
Regulations 2001.
4.	 A corporation which is a member can appoint one or more 
corporate representatives who may exercise, on its behalf, all its 
powers as a member provided that no more than one corporate 
representative exercises powers over the same shares. It should 
however be noted that, depending on the UK Government’s 
restrictions at the time of the AGM, it may not be possible for 
corporate representatives to attend the AGM.
5.	 Any person to whom this Notice is sent who is a person nominated 
under Section 146 of the CA 2006 to enjoy information rights (a 
Nominated Person) may, under an agreement between him/her and 
the shareholder by whom he/she was nominated, have a right to be 
appointed (or to have someone else appointed) as a proxy for the 
AGM. If a Nominated Person has no such proxy appointment right 
or does not wish to exercise it, he/she may, under any such 
agreement, have a right to give instructions to the shareholder as to 
the exercise of voting rights.
6.	 The statement of the rights of shareholders in relation to the 
appointment of proxies in Note 1 does not apply to Nominated 
Persons. The rights described in that note can only be exercised by 
shareholders of the Company.
7.	 As at 31 May 2021, being the latest practicable date prior to the 
publication of this document, the Company’s issued share capital 
consists of 96,612,934 ordinary shares, carrying one vote each. 
Therefore, the total voting rights in the Company as at 31 May 2021 
are 96,612,934.
8.	 In accordance with Regulation 41 of the Uncertificated Securities 
Regulations 2001, only those members entered on the Company’s 
register of members on 13 July 2021 or, if the meeting is adjourned, 
shareholders entered on the Company’s register of members on the 
day two days before the date of any adjournment shall be entitled to 
vote at the AGM.
9.	 Voting on all resolutions will be conducted by way of a poll rather 
than a show of hands. This approach is consistent with emerging 
best practice and has been chosen as members are strongly 
recommended not to attend the meeting at which a show of hands 
could be taken. As soon as practicable following the AGM, the 
results of the voting at the meeting and the numbers of proxy votes 
cast for and against and the number of votes actively withheld in 
respect of each of the resolutions will be announced via a 
Regulatory Information Service and also placed on the Company’s 
website: www.frenchconnection.com
10.	Under section 527 of the Companies Act 2006 members meeting 
the threshold requirements set out in that section have the right to 
require the company to publish on a website a statement setting out 
any matter relating to: (i) the audit of the Company’s accounts 
(including the auditor’s report and the conduct of the audit) that are 
to be laid before the meeting; or (ii) any circumstance connected 
with an auditor of the Company ceasing to hold office since the 
previous meeting at which annual accounts and reports were laid in 
accordance with section 437 of the Companies Act 2006. The 
Company may not require the member(s) requesting any such 
website publication to pay its expenses in complying with sections 
527 or 528 of the Companies Act 2006. Where the Company is 
required to place a statement on a website under section 527 of the 
Companies Act 2006, it must forward the statement to the 
Company’s auditor not later than the time when it makes the 
statement available on the website. The business which may be 

FRENCH CONNECTION GROUP PLC  ANNUAL REPORT 2021
96
NOTICE OF MEETING
Continued
dealt with at the meeting includes any statement that the Company 
has been required under section 527 of the Companies Act 2006 to 
publish on a website.
11.	Any member and their proxy has the right to ask questions in 
advance of the meeting. Members are requested to submit any 
questions via email at investorrelations@frenchconnection.com by no 
later than 11.00 am on Monday 13 July 2021. The Company will 
endeavour to answer questions received in advance, by publishing 
responses on thematic topics on our website either prior to, or 
shortly after, the meeting. The Company must cause to be answered 
any question relating to the business being dealt with at the meeting 
but no such answer need be given if (a) to do so would interfere 
unduly with the preparation for the meeting or involve the disclosure 
of confidential information, (b) the answer has already been given on 
a website in the form of an answer to a question, or (c) it is 
undesirable in the interests of the Company or the good order of the 
meeting that the question be answered.
12.	A copy of this Notice, and other information required by s311A of the 
Companies Act 2006, can be found at www.frenchconnection.com.
13.	Any website or electronic address (within the meaning of section 
333(4) of the Companies Act 2006) provided either in this Notice or 
in any related documents (including the Chairman’s letter and the 
form of proxy) may not be used to communicate with the Company 
for any purposes other than those expressly stated.
14.	Copies of the executive director’s service contracts and the non-
executive directors’ letters of appointment will be available for 
inspection at the registered office of the Company during normal 
business hours on any weekday (Saturdays, Sundays and English 
public holidays excepted) from the date of this Notice until the close 
of the AGM by appointment, to the extent permitted in accordance 
with applicable UK Government restrictions and guidelines.