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Annual Report 2014

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FY2014 Annual Report · GSK
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Annual Report 2014

“ I am proud to work on 
our respiratory portfolio 
and know how important 
these medicines are to 
the lives of patients.” 

Julie, GSK respiratory packaging  
operator, Ware, UK

 
Overview of 2014

“   2014 was a significant year for GSK. It was not without  
its challenges and this was reflected in our trading 
performance, although I am pleased with how the Group 
responded. The standout event of the year was our proposed 
three-part transaction with Novartis which will accelerate 
our strategy of making GSK a simpler, stronger and more 
balanced platform for long-term growth.”
   Sir Andrew Witty
  Chief Executive Officer

 Read the CEO statement on page 4

Performance summary

£23.0bn

2014 Group turnover
(down 3% CERa)

£6.6bn

Core operating profitb
(down 6% CERa)

£3.6bn

2014 Total operating profit
(down 40% CER)

£4.1bn

Returned to shareholders via 
dividends and share buybacks

95.4p

Core earnings per shareb 
(down 1%)

57.3p

Total earnings per share 
(down 40% primarily reflecting  
non-cash adjustments)

40

Around 40 new molecular  
entities in phase II and III

£1.5bn

New product sales 
(up 84%)

1st

2014 Access to Medicine Index

100%

All countries have fully 
implemented new sales  
force compensation model

1st

Company to file for regulatory 
approval for malaria vaccine 
candidate

84%

Dow Jones Sustainability Index 
score, putting us in top 2% of  
the pharmaceutical sector

a   Excluding divestments completed in 2013. A reconciliation of 2013  

b    A number of adjusted measures are used to report the performance of  

core results excluding divestments completed in 2013 and total results  
is set out on page 61.

our business. These measures are defined on page 52 and a reconciliation  
of core results to total results is set out on page 61.

Front cover story

Julie, GSK respiratory  
packaging operator 
Ware, UK

GSK Annual Report 2014

Julie (pictured) has been with GSK for  
32 years and works as a respiratory 
packaging operator at our manufacturing 
site in Ware in the UK. Over the years,  
her role has been to help ensure that  
our life-saving medicines for COPD  
and asthma – from Ventolin to Seretide  
and most recently our four new medicines 
administered by the Ellipta inhaler,  
Relvar/Breo, Anoro, Incruse and Arnuity  
– are always of the highest quality and  
are available to patients across the world  
when they need them. 

A key part of Julie’s role is to help colleagues 
at GSK understand more about the patient 
at the end of the supply chain and how 
critical the contribution of every employee 

is to delivering our medicines. She leads  
a training programme which covers quality, 
safety and patient impact – helping 
employees to appreciate the importance  
of GSK’s respiratory medicines to millions 
of adults and children.

Julie is just one of the many people within 
GSK who have helped us remain the leader 
in respiratory medicine for over 40 years. 
We are continuously striving to generate 
scientific insights to help us develop new 
medicines and inhalers that meet the needs 
of patients and have launched more new 
respiratory medicines in the past two years 
than in the previous 15 years combined, 
offering greater choice to healthcare 
professionals and patients.

Our mission

At GSK our mission is to  
improve the quality of human  
life by enabling people to do  
more, feel better, live longer.

We are doing this by developing innovative  
products and improving access to healthcare  
for patients around the world.

Cautionary statement regarding forward-looking statements

The Group’s reports filed with or furnished to the US Securities and Exchange Commission (SEC), including this document 
and written information released, or oral statements made, to the public in the future by or on behalf of the Group, may 
contain forward-looking statements. Forward-looking statements give the Group’s current expectations or forecasts of 
future events. An investor can identify these statements by the fact that they do not relate strictly to historical or current facts. 
They use words such as ‘anticipate’, ‘estimate’, ‘expect’, ‘intend’, ‘will’, ‘project’, ‘plan’, ‘believe’ and other words and terms of 
similar meaning in connection with any discussion of future operating or financial performance. In particular, these include 
statements relating to future actions, prospective products or product approvals, future performance or results of current  
and anticipated products, sales efforts, expenses, the outcome of contingencies such as legal proceedings, and financial 
results. Other than in accordance with its legal or regulatory obligations (including under the UK Listing Rules and the 
Disclosure and Transparency Rules of the Financial Conduct Authority), the Group undertakes no obligation to update any 
forward-looking statements, whether as a result of new information, future events or otherwise. The reader should, however, 
consult any additional disclosures that the Group may make in any documents which it publishes and/or files with the SEC.  
All readers, wherever located, should take note of these disclosures. Accordingly, no assurance can be given that any particular 
expectation will be met and shareholders are cautioned not to place undue reliance on the forward-looking statements.

Forward-looking statements are subject to assumptions, inherent risks and uncertainties, many of which relate to factors 
that are beyond the Group’s control or precise estimate. The Group cautions investors that a number of important factors, 
including those in this document, could cause actual results to differ materially from those expressed or implied in any 
forward-looking statement. Such factors include, but are not limited to, those discussed under ‘Risk factors’ on pages  
232- 241 of this Annual Report. Any forward-looking statements made by or on behalf of the Group speak only as of the date 
they are made and are based upon the knowledge and information available to the Directors on the date of this Annual Report.

A number of adjusted measures are used to report the performance of our business. These measures are defined on page 52 
and a reconciliation of core results to total results is set out on page 61.

Contents
Strategic report
Chairman’s statement  
CEO’s statement  
What we do  
Our global marketplace  
Our business model  
Our strategic priorities  
How we performed  
Risk management  
Our businesses  
Responsible business  
Group financial review  

2
4
6
8
11
12
14
16
18
36
48

Governance & remuneration
Our Board  
Our Corporate Executive Team  
Chairman’s letter  
Board report to shareholders  
Committee reports  
Remuneration report  
96
Chairman’s annual statement  
Annual report on remuneration  
97
2014 Remuneration policy report  119

72
76
78
80
86

Financial statements
Directors’ statement of 
130
responsibilities  
131
Independent Auditor’s report  
Financial statements  
136
Notes to the financial statements  140
Financial statements of 
GlaxoSmithKline plc prepared
under UK GAAP  

211

Investor information
218
Quarterly trend  
222
Five year record  
Product development pipeline   225
Product, competition and 
229
intellectual property  
232
Risk factors 
242
Share capital and share price  
Dividends  
244
Tax information for shareholders   244
Annual General Meeting 2015   245
247
US law and regulation  
Shareholder services  
and contacts  
Glossary of terms  

249
251

 Find out more www.gsk.com

GSK Annual Report 2014  1

 
 
Chairman’s statement

“ Returns to 
shareholders 
remain a key 
priority for the 
Board and in 2014 
we set a dividend 
of 80p per share, 
an increase of 3%”

2  GSK Annual Report 2014

On behalf of the Board I am pleased  
to report that 2014 saw good progress 
against the Group’s strategy of building  
a diversified business, delivering more 
products of value and simplifying the 
operating model. 

Notwithstanding that, we also recognise 
the fundamental changes in the trading 
environment in which the Group operates, 
particularly in the US, and how that has 
impacted performance in 2014. However, 
the Board continues to believe the 
management team has put in place  
the appropriate strategy to respond  
to these challenges. 

The Board was particularly pleased  
to approve the proposed three-part 
transaction with Novartis which will 
transform the future shape of the Group 
making it more balanced and providing 
better opportunity for broadly based sales 
growth. I was delighted that shareholders 
overwhelmingly voted in favour of the 
transaction in December. 

Returns to shareholders remain a key 
priority for the Board and management 
team and despite the challenging trading 
environment, a focus on cost and financial 
efficiencies has allowed the Board to  
set a dividend of 80p per share for 2014, 
an increase of 3%. This year we expect to 
maintain the dividend at 80p per share and 
also return £4 billion of net proceeds from 
the proposed Novartis transaction, once 
appropriate approvals have been gained. 

In total, since 2008 £34 billion has  
been returned to shareholders through 
dividends and share buybacks. 

Risk management and commitment  
to ethical behaviour 
The Board aims to assure the integrity  
of GSK’s business operations through 
rigorous processes and systems and 
during the year risk management was once 
again a key part of the Board’s discussions. 

The Audit & Risk Committee plays a critical 
role in overseeing the issues and challenges 
faced by the management team, including, 
in 2014, the resolution of the investigation 
by the Chinese authorities into our business 
there. The illegal activities of GSK China 
were a clear breach of GSK’s governance 
and compliance procedures and are wholly 
contrary to the values and standards 
expected from GSK employees. We have 
implemented substantial changes to our 
Chinese business as a consequence. 

The Board expects the Group to remain 
vigilant on compliance issues and fully 
supports management’s efforts to 
encourage employees who have concerns 
to speak up, to investigate all allegations 
that are made and to continue to invest  
in improved procedures.

I have no doubt that commercial success  
is directly linked to operating in a responsible 
way which meets the changing expectations 
of society. In this respect, the Board 
supports the action management has  
taken to de-link compensation for sales 
representatives from the number of 
prescriptions written. The Board also 
recognises the industry leading work  
the Group is doing to fundamentally 
change the relationship we have with 
doctors and customers which is removing 
any perception of a conflict of interest. 

This forward looking approach is 
exemplified in our work on the world’s  
first malaria vaccine where we await news 
from regulators and in our efforts as part  
of the global response to the Ebola crisis. 
Both examples show the dedication,  
skill and expertise that we have in GSK  
to make a real difference to people’s  
lives worldwide.

Governance & remunerationFinancial statementsInvestor informationStrategic reportThis year, in further efforts to improve our 
corporate reporting, we have incorporated 
more information about our responsible 
business approach and performance  
within the Annual Report as we move 
towards aligning with the principles of 
Integrated Reporting. In addition, a 
Responsible Business Supplement, will be 
published in March, providing further detail 
on these topics and setting out progress 
the Group made during 2014 against its 
responsible business commitments.

Governance and remuneration 
As Chairman, I am committed to GSK 
seeking to operate to the highest standards 
of corporate governance. An independent 
evaluation was undertaken of the Board 
and our Committees in 2014. I’m pleased 
to say the results were positive and 
confirmed the Board operates in an 
effective manner.

The Remuneration Committee has 
operated in accordance with the binding 
remuneration policy, which received 
overwhelming shareholder support at  
the 2014 AGM. It’s report can be found  
on page 96.

Board changes and composition 
There were a number of changes to the 
Board during the year. 

Following an extensive and rigorous 
search, Sir Philip Hampton was appointed 
as my successor. Sir Philip joined the 
Board as a Non-Executive Director at the 
start of January and will become Deputy 
Chairman in April and Chairman from the 
end of the 2015 AGM in May. Sir Philip 
brings enormous expertise to the Board, 
including chairing a number of global 
companies operating in complex and  
highly regulated environments. 

He succeeded me as Nominations 
Committee Chairman during January  
to lead the refreshment of the Board  
to reflect the requirements of the future 
reshaped Group. I will continue to  
provide Sir Philip and the Committee  
with support and continuity, until I stand 
down from the Board at the 2015 AGM.

As well as welcoming Sir Philip to the 
Board, I was also pleased to announce in 
October that Urs Rohner would join the 
Board as a Non-Executive Director with 
effect from 1 January 2015. He is already 
bringing great value to the Board using his 
experience as Chairman of Credit Suisse 
Group AG and his broad business 
background. 

I would like to thank Sir Deryck Maughan 
for agreeing to remain on the Board for  
an additional year as Senior Independent 
Director to assist with transitioning the role 
of Chairman from myself to Sir Philip, and 
to utilise his considerable experience and 
knowledge of GSK’s businesses to provide 
continuity and balance. 

My thanks also go to Jing Ulrich for her 
dedicated service to the Board. Jing has 
decided not to seek re-election at our AGM. 

Finally, Tom de Swaan stands down at  
our AGM after nine years of valuable and 
committed service, which has included his 
exemplary chairmanship of the Audit & Risk 
and Remuneration Committees. I would  
like to thank Tom for his advice and  
support over the years and wish him  
well for the future. 

Board diversity

12

10

08

06

04

02

0

10

10

10

5

5

5

2012

2013

2014

  Male

  Female

Prospects 
In closing, on behalf of the Board I would 
like to thank Sir Andrew and his executive 
team for their continuing commitment 
during a challenging year where they  
have once again demonstrated their ability 
to deliver against the Group’s strategy. 

This will be my last report as Chairman  
of GSK and I would like to thank 
shareholders for their support throughout 
my tenure. Through my time as Chairman,  
I have seen many changes and much 
progress, whether that is delivery from  
the company’s R&D organisation, efforts  
to improve access to our medicines,  
or the evolution of the commercial model. 
This has been coupled with a strong 
commitment to shareholder returns. 

As I look forward, with the integration of 
new elements following the completion  
of the proposed three-part Novartis 
transaction and further restructuring and 
innovation still to come in the R&D pipeline, 
I remain confident GSK will deliver 
considerable, long-term value and  
returns for shareholders.

Sir Christopher Gent 
Chairman

GSK Annual Report 2014  3

Governance & remunerationFinancial statementsInvestor informationStrategic reportCEO’s statement

“ Our proposed 
three-part 
transaction with 
Novartis will 
fundamentally 
reshape the Group 
and is a major step 
towards fulfilling 
our strategy”

Since 2008 we have been reshaping  
GSK to help us deliver more sustainable 
sales and earnings performance,  
increased innovation in our products  
and better access to our medicines  
for patients worldwide.

2014 marked further progress against 
these objectives, most notably with our 
proposed innovative three-part transaction 
with Novartis. This will fundamentally 
reshape the company and is a major step 
towards fulfilling our strategy of creating  
a simpler, stronger and more balanced 
platform for long-term growth.

Trading conditions continue to be 
challenging, particularly in the US primary 
care market. This led to sales for the year 
declining 3% CER* to £23 billion and  
core earnings per share down 1% CER  
to 95.4p, with some of the sales pressure 
mitigated through delivery of cost and 
financial efficiencies. We continue to make 
returns to shareholders a priority and this 
year increased the dividend 3% to 80p  
per share and expect to hold it at this  
level for 2015. 

Future success for the Group will be 
underpinned by our R&D organisation 
which continues to be productive.  
In addition to a substantial advanced 
pipeline we have a large number of  
exciting early phase assets in key 
therapeutic areas which are rapidly  
moving forward through the clinic.

During 2014, we also kept up the pace  
on innovation of our business model, 
continuing to evolve our relationships  
with doctors and customers to ensure  
we meet society’s expectations of  
a global pharmaceutical company. 

Trading performance is challenging 
Pharmaceutical and Vaccines sales  
grew in Emerging Markets by 5% and 
Japan by 1%. Europe was flat. This  
was offset by US sales declining 10%  
as a result of continued pricing and 
contracting pressure, particularly in  
our respiratory business. 

We have worked hard to improve our 
formulary positioning and coverage in  
the US and as we move into 2015, we  
are starting to see some early encouraging 
signs of how this will help us regain market 
share and deliver improved performance  
in respiratory. In addition we continue to 
make good progress transitioning to our 
new portfolio of respiratory medicines and 
have recently launched two new products, 
Incruse Ellipta for COPD and Arnuity 
Ellipta for asthma and we await a regulatory 
decision for mepolizumab, potentially  
a very important product.

Within HIV, ViiV Healthcare grew 15%  
with sales of Tivicay and Triumeq reaching 
£339 million in 2014. The launches of 
these products have been among the  
best in class. 

Performance in our Consumer Healthcare 
business was impacted by some supply 
issues with sales for the year falling 1%, 
but increasing 2% in the last quarter 
following progress in remediation of these 
issues. We expect to see increasing benefit 
through 2015 from an improved supply 
situation and I remain confident in the 
outlook for the business. 

Reshaping the company for  
a sustainable future
In April, we announced a proposed 
innovative three-part transaction  
with Novartis where we will acquire their 
vaccines business, form a joint Consumer 
Healthcare company and sell Novartis  
our marketed oncology products.

4  GSK Annual Report 2014

* excluding divestments completed in 2013

Governance & remunerationFinancial statementsInvestor informationStrategic reportThe proposed transaction will give 
substantial global scale to our Consumer 
Healthcare business which will become  
a market leader in more than 30 countries 
as well as being the number one company 
worldwide for over-the-counter medicines. 

We are currently the world’s leading 
vaccine manufacturer and the proposed 
transaction further strengthens this position 
while allowing us to expand our portfolio, 
most notably in meningitis, build our 
geographic reach, particularly in the US, 
and bring together expertise in virology  
and bacterial infection research.

In selling our marketed oncology assets  
to Novartis for $16 billion we have realised 
a very attractive price for a part of our 
business which, while fast growing, was 
sub-scale and will benefit from being part 
of a more established oncology company. 

We expect to complete the proposed 
transaction in the week commencing  
2 March 2015.

Sustainable R&D pipeline  
to support future growth
Over the last few years, our R&D 
organisation has had an exceptional  
period of productivity and since 2009  
we have achieved more FDA approvals  
of new molecular entities (NMEs) than  
any other company. 

Following approvals received in 2013  
for respiratory products Breo Ellipta  
and Anoro Ellipta, Tafinlar and Mekinist  
in oncology and Tivicay in HIV, we  
received four further approvals in 2014: 
Incruse Ellipta and Arnuity Ellipta in 
respiratory, Triumeq in HIV and Tanzeum 
for type 2 diabetes. 

We are awaiting FDA decisions on Breo 
Ellipta for use in asthma and mepolizumab, 
our first-in-class anti-IL5 treatment for 
severe eosinophilic asthma. We continue  
to see significant organic pipeline delivery 
and this year we expect up to 25 phase II 
or III starts.

In our advanced pipeline we see significant 
potential, for example, from our vaccine to 
prevent shingles, our triple combination 
therapy for COPD and our new long acting 
HIV treatment, cabotegravir. In addition to 
these we have a number of very exciting 
early stage assets in therapy areas such  
as immuno-inflammation, immuno-oncology 
and cardiovascular disease and a number 
of prophylactic and therapeutic vaccine 
candidates. 

Cost control and financial efficiencies
We remain focused on cost control and 
improving financial efficiencies. During the 
year we delivered around £400 million of 
incremental savings compared with 2013 
through our various restructuring initiatives 
and ongoing cost reduction efforts. 

In addition to these organic programmes, 
the proposed Novartis transaction will 
allow us to target synergies of £1 billion 
per year by the fifth year following 
completion. We have identified a further  
£1 billion of annual cost savings to be 
delivered over the next three years as  
we also reshape our Pharmaceuticals  
and R&D organisation. 

The business remains cash generative  
with net cash inflow from operations of 
£5.2 billion for 2014, although this was 
impacted by global currency fluctuations, 
particularly the strength of Sterling in the 
first half of 2014.

Evolution in our business model
As well as making financial savings,  
our restructuring programmes are also 
seeking to modernise our ways of working 
and through 2014 we have continued  
to challenge ourselves to do more on  
this agenda. 

We have made substantial progress rolling 
out changes to how we compensate our 
sales representatives. These changes build  
on the reforms we started in the US more 
than two years ago and I was pleased to 
see our most recent healthcare practitioner 
satisfaction research showing that GSK 
now ranks first in the US among our  
peer group for the value we bring to 
practitioners’ work. 

Adding to this, by 2016 we will have fully 
implemented our commitment to stop 
paying doctors to speak on our behalf and 
instead will deliver a new multi-channel 
system which will transform how doctors 
receive information from us. 

We are undertaking these reforms to 
ensure patients are put first in everything 
we do and to eliminate any perception  
of conflict of interest. We believe these 
changes are not only the right thing to  
do, but that they will also be a competitive 
advantage. They follow our initiatives on 
clinical trial data transparency and other 
companies are now also making more of 
their clinical study results available.

Operating to our values
How we operate is as important to us as 
delivering financial performance. That’s  
why the issues we saw in China last year 
have been wholly disappointing and caused 
harm to the Group’s reputation. We have 
taken significant steps to rectify the issues 
identified in our Chinese business and to 
apply appropriate lessons to our operations 
elsewhere. Given the complexity of our 
sector and the challenges of working in 
global healthcare, we will continue to  
face risks. 

Operating in emerging markets is 
especially challenging given the issues 
many of these countries face with funding 
and maturity of their respective healthcare 
systems. However, we continue to believe 
that with robust compliance systems and, 
by working closely with local governments, 
our presence in these markets can help 
improve access to medicines and broader 
healthcare.

Broadening access to our medicines
Enabling the broadest possible access  
to our medicines remains a priority. I was 
delighted in 2014 that we again topped  
the Access To Medicine Index for the  
fourth consecutive time. Nothing better 
demonstrated our commitment to innovation 
and access in everything we do than our 
work on a vaccine for malaria which was 
filed during 2014 and our very rapid 
response to the Ebola crisis. In working on 
our candidate Ebola vaccine, we have been 
able to achieve in around ten months which 
would otherwise have taken several years.  
I pay tribute to everyone from GSK involved 
in these two projects.

Outlook
Looking to 2015, we are focused on 
successful execution of our strategic 
priorities. Closing the proposed Novartis 
transaction is clearly key, alongside 
consolidating and building on the early 
progress we are seeing in respiratory as 
well as successfully launching other new 
products. We will also need to ensure the 
Consumer Healthcare business continues 
to recover from its supply issues. 

Some of the sales headwinds faced by the 
Group in 2014 will continue to adversely 
affect performance during 2015 with a 
greater impact in the first half of the year. 
However, with annualisation of these 
factors and successful execution of our 
priorities, we expect a stronger performance 
in the second half of the year. 

In 2015, we will also be making a decision 
on whether to undertake a minority initial 
public offering of ViiV Healthcare.

In addition, following the closure of the 
proposed Novartis transaction we plan  
to hold an Investor Day where we will issue 
specific earnings guidance for the year and 
profile the medium and long-term shape 
and opportunities for GSK. 

Finally, I would like to thank all our 
employees, partners and suppliers for  
their continued commitment and support.

Sir Andrew Witty 
Chief Executive Officer

GSK Annual Report 2014  5

Governance & remunerationFinancial statementsInvestor informationStrategic report 
What we do
Our business

We are a science-led global healthcare company that 
researches and develops innovative Pharmaceuticals, 
Vaccines and Consumer Healthcare products.

Our global reach

We have a significant global commercial 
presence in more than 150 markets,  
a network of 84 manufacturing sites  
in 36 countries and large R&D centres  
in the UK, USA, Belgium and China.

Since 2008 we have reshaped our global 
footprint to improve access to high growth 
potential markets including those in  
Asia Pacific, Latin America and Japan.

£23.0bn

2014 Group turnover (down 3% CERa)

97,921

Employees

a Excluding divestments completed in 2013

Turnover by region
2014

6%

7%

32%

27%

USA
Europe
Emerging Markets
Japan
Other

Employees by region
2014

4%

28%

2%

17%

38%

USA
Europe
Emerging Markets
Japan
Other

How we are structured

While we have three primary areas of 
business, our commercial operations  
are structured as a combination of  
regional units and areas of focus.  
The businesses each benefit from  
GSK’s global commercial infrastructure, 
international supply networks, innovative 
R&D and significant scale.

Pharmaceuticals and Vaccines operate  
as a combined business in geographical 
segments. Consumer Healthcare is  
a global unit, as is ViiV Healthcare,  
the specialist HIV company we majority  
own with Pfizer and Shionogi as the  
other shareholders.

Other trading turnover includes  
Canada, Puerto Rico, Australasia,  
central vaccine tender sales and  
contract manufacturing sales.

39%

Turnover by segment
Pharmaceuticals and Vaccines

US

Europe

Emerging Markets

Japan

ViiV Healthcare

Established Products

Other trading

Consumer Healthcare

£bn
18.7

5.0

4.0

3.2

0.9

1.5

3.0

1.1

4.3

Research and  
development

£3.1bn

Core R&D expenditure in 2014

80%

Preclinical to phase II NME’s have  
novel mechanisms of action

We sustain and grow our business through 
investment in R&D. Over 13,000 people 
work in R&D roles across the group and  
in 2014 we spent £3.1 billion before 
non-coreb items, £3.5 billion in total, in  
our search to develop innovative medicines, 
vaccines and consumer products.

In Pharmaceuticals we have around  
25 new molecular entities in phase II  
and phase III in therapeutic areas such  
as respiratory, immuno-inflammation,  
HIV and cardiovascular disease.

We have 14 vaccines currently in phase I-III 
to prevent shingles, hepatitis C, TB, 
respiratory syncytial virus, exacerbations  
in COPD, and malaria and Ebola.

Our Consumer Healthcare business  
is also underpinned by science and 
innovation. In 2014 we launched over  
50 new to market products, including 
Sensodyne True White and Horlicks 
variations.

Core R&D expenditure 
allocation in 2014
Pharmaceuticals 

Vaccines 

Consumer Healthcare 

£m 
2.5 

0.4

0.2

%
81

14

5

b  The calculation of core results and non-core 

items is set out on page 52.

6  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic reportPharmaceuticals

Our Pharmaceuticals business develops and makes medicines to treat a broad range  
of acute and chronic diseases. Our portfolio is made up of innovative and established 
medicines and we have leading global positions in respiratory disease and HIV.

 Read more on page 20

Sales by therapy area 
Respiratory

Oncology

Cardiovascular, metabolic and urology

Immuno-inflammation

Other pharmaceuticals

ViiV Healthcare (HIV)

Established Products

£m
6,181

1,202

965

214

2,407

1,498

3,011

Our Vaccines business is one of the largest in the world. We have a broad portfolio  
of over 30 paediatric, adolescent, adult and travel vaccines. In 2014, we distributed 
approximately 800 million doses in 170 countries. 

 Read more on page 20

Sales by product line
Infanrix/Pediarix

Boostrix

Cervarix

Fluarix and FluLaval

Hepatitis

Rotarix

Synflorix

Other

£m
828

317

118

215

558

376

398

382

£15.5bn

Total turnover

67.3%

of Group turnover

Vaccines

£3.2bn

Total turnover

13.9%

of Group turnover

Consumer 
Healthcare

Our Consumer Healthcare business is one of the largest in the world, driven  
by science and values. We develop and market products in four categories  
– Wellness, Oral health, Nutrition and Skin health – and our brands are available  
in over 100 countries.

 Read more on page 33

Sales by category
Wellness 

Oral health

Nutrition

Skin health

£m
1,596

1,797

633

310

£4.3bn

Total turnover

18.8%

of Group turnover

GSK Annual Report 2014  7

Governance & remunerationFinancial statementsInvestor informationStrategic reportOur global marketplace
Opportunities and challenges

Demand for medicines and healthcare treatments 
will remain strong in coming years.

Global economic review
The global economy grew by 2.6% in 2014, 
up slightly from 2.5% in 2013. 

However, the recovery has been uneven 
across regions. Growth in some major 
economies has been strong – the US grew 
by 2.4%, up from 2.2% in 2013 and the  
UK grew by 2.6%, up from 1.7% in 2013. 
Growth was weaker in the Euro area at 
0.8% (up from -0.4% in 2013) and Japan  
at 0.2% (down from 1.5% in 2013). 

Emerging markets showed stronger 
economic growth than developed markets 
in 2014, continuing this long-term trend. 
China still shows robust growth, but  
down to 7.4% compared to 7.7% in 2013. 
Low income countries continued to grow  
at a robust pace. For example, growth in 
sub-Saharan Africa was 4.5%, up from 
4.2% in 2013. 

The global healthcare market 
The global pharmaceutical market 
continued to grow in 2014, with sales  
of £393 billion (Jan-Sep), up from  
£362 billion (Jan-Sep 13) (CER).a 

North America remains the largest 
pharmaceutical market, with a 45% share 
of global sales (up from 43% in 2013).  
Europe showed a slight decline from 
25% to 24% over the same period,  
while Emerging Markets and Asia Pacific 
continued to represent 23% of global 
sales. Japan represented 9%, down  
from 10% the previous year.a

In 2014, the global vaccines market 
increased 6% to around $25 billion.b  
The market is expected to continue  
growing and represent around $38 billion  
by 2020.b

Total global sales of medicines 
by regiona

9%

23%

24%

45%

USA
Europe
Emerging Markets and Asia Pacific
Japan

8  GSK Annual Report 2014

The consumer healthcare markets in  
which GSK operates are estimated to be 
worth over $100 billion, and are projected 
to grow by 3-4% per annum over the next 
five years.c

Global trends are impacting the healthcare 
market. Economic growth and changing 
demographics in emerging markets are 
increasing demand for healthcare products. 
This demand is expected to grow 
significantly faster in these markets over  
the longer term than in more mature 
markets. As these countries become richer, 
increased consumption of food, alcohol 
and tobacco, combined with less exercise, 
is leading to growth in chronic diseases, 
such as respiratory and cardiovascular 
disease. In Europe rising public debt and 
government austerity programmes continue 
to create pressure on healthcare spending.  
In the US focus on cost and value, is 
leading payers to reduce price, restrict 
access and demand more differentiated 
products, so manufacturers must develop 
innovative products that offer significant 
improvements on existing options. 

Globally, populations are ageing and taking 
an increasingly active role in managing their 
own health which is creating more demand 
for healthcare products. Rising individual 
empowerment and growing expectations 
from society also mean that patients and 
consumers want healthcare companies  
to operate with high standards in order  
to build trust. 

Pricing and regulation 
Prescription medicines and vaccines are 
highly regulated to ensure patients and users 
have access to safe and effective medicines. 
Individual governments determine which 
products can be marketed in their countries 
and many have state-regulated systems 
governing product pricing. 

USA
In the US, the Food and Drug Administration 
(FDA) approves new medicines and in 
2014 approved 41 novel medicines, an 
increase from 27 in 2013. 

The healthcare landscape in the USA  
is undergoing substantial change, with  
a much stronger focus on improving quality 
and controlling costs. The impact of this 
was particularly significant in 2014, 
creating challenging conditions for  
the industry. 

The emphasis on cost has led to increased 
pricing pressures and competitive intensity 
– both within the private marketplace, as 
well as for public programmes. This makes 
it essential for manufacturers to 
demonstrate the value medicines and 
vaccines bring to patients and the 
healthcare system in the USA and to 
develop innovative products that offer 
significant improvements on existing 
options. Access to healthcare also remains 
a key priority, as evidenced by initiatives 
such as new health insurance marketplaces, 
the expansion of the Medicaid programme 
and financial penalties for people who do 
not purchase insurance. However, while 
more Americans now have access to 
healthcare coverage, access to medicines 
continues to be a challenge for some 
patients across the healthcare system, 
including the private marketplace. 

Europe
In Europe, the European Medicines Agency 
(EMA) regulates new medicines and in 
2014 issued 36 positive opinions 
recommending marketing authorisation  
for medicines containing new active 
substances (38 in 2013). 

Given the public funding of healthcare  
in most countries, the continued pressure 
on government budgets led to flat or 
reduced investment in healthcare and 
pharmaceuticals across Europe. Spending 
on hospital medicines increased, which was 
mostly driven by increased use of oncology 
and biological products, but decreased in 
primary care. High-priced medicines 
generated significant public debate,  
with particular focus on oncology and 
treatments for hepatitis C. 

Inequality of access to medicines, both 
between European countries and within 
patient populations, remains a significant 
concern. Despite much debate on how  
a new pricing approach could reduce 
inequality, concrete progress has been 
limited and practical challenges such as 
parallel trade and international reference 
pricing remain. During the year, the EMA 
launched the Adaptive Pathways Pilot to 
help accelerate patient access to valuable 
new medicines. Several countries, including 
the UK and France, are also considering 
this issue unilaterally. 

Footnotes
a   Reference: IMS data Jan-Sep 2014
b   Reference: EvaluatePharma
c  Reference: IMS, EvaluatePharma 
    and internal analysis

Governance & remunerationFinancial statementsInvestor informationStrategic reportResponding to long-term global opportunities and challenges

Macro-economic and social trends

Population growth and ageing populations

Rapid technological advances

Rise of individual empowerment

Rising public debt in western markets

Economic growth in emerging markets

Climate change and resource depletion

Lifestyle changes

Global competition for talent

Opportunities and challenges for the healthcare sector

Changing lifestyles leading to new disease burden 

Rising public debt leading to pressures  
on healthcare spending

Growing demand in emerging markets 

Payer focus on value leading to more demand  
for differentiated products

Ageing population leading to increased demand  
for healthcare

Rise of individual empowerment and meeting  
society’s growing expectations 

Our strategic response

Emerging markets a key focus 
Since 2008 we have reshaped our business to enhance 
access to high-growth markets such as Asia Pacific,  
Latin America and Japan. Our Emerging Markets sales  
have grown from c.16% of turnover in 2008 to 27% today.

Addressing affordability 
We are committed to tackling affordability barriers.  
In Least Developed Countries we cap the prices of  
our patented medicines and vaccines at 25% of prices 
charged in developed countries. In developed markets  
we have pioneered novel reimbursement approaches  
to widen access to our newer medicines and priced  
these at below current treatments.

Creating innovative products 
We are committed to developing innovative new products 
that offer significant improvements over existing treatments 
and so we focus our research efforts in areas where the 
science presents the best opportunities to address unmet 
medical need. 80% of our preclinical to phase II NME’s  
have novel mechanisms of action.

Changing how we work with healthcare professionals
We are modernising how we work with healthcare 
professionals (HCPs) to ensure our actions are always  
in the interests of patients. Our sales staff who directly  
interact with prescribing HCPs are incentivised on their 
knowledge, expertise and business performance, rather  
than individual sales targets. By 2016, we will have stopped 
direct payments to HCPs to speak about our medicines  
and vaccines.

GSK Annual Report 2014  9

Governance & remunerationFinancial statementsInvestor informationStrategic reportOur global marketplace
Opportunities and challenges – continued

Adoption of new vaccines remains  
slow in many countries and coverage  
rates vary significantly.

Japan
In Japan, the Pharmaceutical and Medical 
Device Agency (PMDA) regulates new 
medicines and approved 33 from April  
to December 2014.

In April 2014, the Japanese Ministry of 
Health, Labour and Welfare conducted  
its bi-yearly review of the pricing in medicines, 
resulting in a 2.7% reduction (5.6% excluding 
the impact of the consumption tax increase 
from 5% to 8%) under the National Health 
Insurance pricing scheme, based on the 
government’s market price survey. 

The premium for new drug development, 
which was introduced in 2010 on a trial 
basis, remained in place in 2014. 

Emerging markets
In emerging markets, prescription 
medicines are regulated in a variety of 
ways. However, the approval process 
continues to evolve and is aligning more 
closely with the USA, Europe and Japan 
both in terms of format and content.  
Some countries, such as China, India, 
Russia, Vietnam and Nigeria require  
local clinical data in order to fulfil their 
regulatory requirements. 

Economic growth and changing 
demographics in these markets is 
increasing demand for healthcare products. 
This demand is expected to grow significantly 
faster in these markets over the longer  
term than in more mature markets.

Governments across these regions 
continue to seek ways to improve access  
to healthcare while at the same time 
manage healthcare expenditure, including 
spending on medicines. Countries such  
as Indonesia, China and India are looking 
to expand the population covered by 
government-funded health schemes.  
This increases the opportunities for high- 
volume tenders but also impacts pricing.

Intellectual property and  
patent protection
The journey from scientific breakthrough  
to approved new medicine or vaccine  
takes years and can incur significant  
costs. To ensure a reasonable return on 
investment, research-based healthcare 
companies rely on the protection of their 
intellectual property through patents and 
other rights. 

Patents generally have a 20-year term from 
filing and are sometimes challenged before 
they expire. In these cases there are legal 
proceedings (see ‘Legal proceedings’ in 
Note 45 of the Financial Statements). 

Patent expiry or the early loss of a patent 
can lead to the availability of a generic 
version of the product which is often 
cheaper as the generic manufacturer does 
not typically incur significant R&D costs.  
In developed markets, generics can rapidly 
capture a large share of the market. Market 
erosion may be less in emerging markets 
where automatic substitution methods are 
not as developed. Patients may also have 
quality and safety concerns and therefore 
prefer an established medicine brand.

In some of the markets we operate in, 
intellectual property rights, particularly 
patents and data protection, are less 
enforceable as governments seek to 
control prices and increase access  
to medicines by limiting such rights.  
For example, India, Brazil and Argentina 
have implemented, or are considering, 
practices that restrict the availability of 
patents. In addition, some countries are 
considering more widespread use of 
compulsory licensing where an individual  
or company can use another’s patent 
without their consent, and pays the patent 
owner a set fee for the licence.

Vaccines and other biological products  
do not currently face such a degree of 
generic competition, partly due to the  
more complex research and manufacturing 
processes compared to medicines.

Consumer healthcare products
The development timeline for consumer 
healthcare products is shorter than  
for pharmaceuticals and vaccines.  
While intellectual property protections  
are available, their importance and 
effectiveness are different. Consumer 
healthcare products are also covered by 
national regulation regarding the testing, 
approval, manufacturing, labelling, 
marketing and advertising. 

Consumer healthcare products have strong 
reliance on brand loyalty and trade mark 
protection to create value, especially in 
emerging markets. Brands play an important 
role in our business. We have many leading 
brands including Sensodyne, Panadol, 
Horlicks, Polident, Paradontax, Tums, 
ENO, NiQuitin/Nicorette, Abreva, Zovirax 
and Aquafresh. Moreover, our brands have 
a distinct heritage such as Horlicks (140 
years old) and ENO (160 years old). 

Competition
Competition for our prescription products 
comes from other companies researching 
and making patent-protected medicines 
with indications to treat similar diseases  
to our medicines. Our principal research-
based pharmaceutical and vaccines 
competitors include: AbbVie, Amgen,  
Astra Zeneca, Bayer, Bristol-Myers Squibb, 
Eli Lilly, Johnson & Johnson, Merck & Co, 
Novartis, Novo Nordisk, Pfizer, Roche 
Holdings, Sanofi and Takeda.

Some of our main consumer healthcare 
competitors include Colgate-Palmolive, 
Johnson & Johnson, Procter & Gamble, 
Reckitt Benckiser, and Novartis (see full  
list on page 231).

In addition, many other locally operating 
companies compete with GSK in  
certain markets.

10  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic reportOur business model
How we create value

Our success depends on our ability to research and 
develop innovative healthcare products and make 
them accessible to as many people as possible.

Our resources

Our businesses

Our mission is 
underpinned by:

Our values

Our people

Financial resources

Strategic priorities

Partnerships

Our expertise

Pharmaceuticals

Vaccines

Consumer Healthcare

Our operating 
model

R&D
Discovering and 
developing innovative 
healthcare products

Manufacturing
Making and shipping  
quality products  
around the world

Commercialisation  
and distribution
Improving access  
to our products

Outputs

Benefits to patients 
and customers

Financial returns,  
profits and cashflow

Shareholder value

Wider benefits to society

Reinvestment

Our mission is to improve the quality  
of human life by enabling people to  
do more, feel better and live longer.

Our resources
To deliver our mission we must align all our 
resources behind our strategic priorities.

We depend on the expertise and 
enthusiasm of our 98,000 employees to 
embrace new ways of working and to forge 
partnerships that can offer fresh insights 
into how best to combat the world’s 
healthcare challenges.

We expect everyone to put our values at 
the heart of their decision making. This 
means acting transparently, respectfully 
and with integrity – and putting the 
interests of patients and consumers first. 
How we deliver success is just as 
important as what we achieve.

We have made good progress against our 
strategic priorities, established in 2008,  
to grow a diversified, global business, 
deliver more products of value, and  
simplify our operating model. 

Our businesses
We’re a science-led healthcare  
company operating in three main areas  
– Pharmaceuticals, Vaccines, and  
Consumer Healthcare. 

Our operating model
Innovation is key to our success and we 
have transformed our R&D organisation 
over recent years to be more agile. Since 
2009, we’ve had more medicines approved 
than any other healthcare company and  
we have many more in development. We 
have also implemented different ways of 
supporting R&D, for example, opening up 
access to our expertise, our facilities and 
even some of our intellectual property to 
collaborate with more than 3,000 external 
organisations.

To bring these innovations to patients  
and consumers, we manufacture billions  
of products to high-quality standards and 
supply them to more than 150 countries 
worldwide.

Our commercial success depends on 
market presence, customer understanding 
and expanding access. We seek to make 
our products accessible for countries at  
all levels of income and development.  
In the Least Developed Countries, this 
includes capping prices at 25% of 
developed market levels, and reducing 
prices through high-volume contracts.  
In developed markets, we have pioneered 
novel reimbursement approaches to widen 
access to our newer medicines and priced 
these at or below current treatments.

Outputs
Developing innovative products and 
maximising access to them delivers direct 
benefit to patients and consumers.

If we do this successfully, it will lead to 
profitable and sustainable performance.  
In turn this allows us to generate value and 
returns for our shareholders and enables  
us to reinvest in the business so patients 
and consumers continue to benefit.

Over and above this, wider society benefits 
since healthy people and communities are 
essential to building strong, sustainable 
societies. We also create value by making 
direct and indirect economic and social 
contributions in the countries where we 
operate, through tax, employment and 
charitable support.

GSK Annual Report 2014  11

Governance & remunerationFinancial statementsInvestor informationStrategic reportOur strategic priorities
How we deliver

Our strategy is designed to increase growth, 
reduce risk and improve our long-term 
financial performance.

Our strategic priorities

Progress since 2008

Progress in 2014

Key challenges in 2014

2014 Key performance

Our priorities in 2015

Grow  
a diversified business
Our aim is to create a balanced 
business and product portfolio, 
capable of delivering sustainable  
sales growth, centred on three 
business areas of Pharmaceuticals, 
Vaccines, and Consumer Healthcare.

Total group sales broadly stable,  
despite significant sales losses to  
generic competition.

Proposed major three-part transaction with 
Novartis to bolster Vaccines and Consumer 
Healthcare businesses announced.

Diversification delivering organic growth, 
Emerging Market sales up from c. 16%  
of turnover in 2008 to 27% today.

£34 billion in returns paid to shareholders, 
including £24 billion of dividends and  
£10 billion of buy-backs. Dividend up  
from 57p in 2008 to 80p for 2014.

Transition to new respiratory portfolio 
underway with launch of Relvar/Breo  
Ellipta, Anoro Ellipta, Incruse Ellipta  
and Arnuity Ellipta.

ViiV Healthcare sales up 15% in 2014 with 
successful launches of Tivicay and Triumeq.

Increased pricing pressure in the US  

from market changes, competitor 

dynamics and contracting.

Continued pricing pressure in Europe  

due to government austerity programmes.

Unanticipated supply continuity  

challenges in Consumer Healthcare.

£23.0bn

Group turnover

£95.4p

core earnings per share*

Implement proposed transaction  

with Novartis.

Improve commercialisation of new 

respiratory, HIV and Consumer  

Healthcare products.

Drive growth in Emerging Markets  

across the three businesses.

Capitalise on product supply resumption 

in Consumer Healthcare business. 

Deliver  
more products of value
Our aim is to research and develop 
high quality products that offer 
valuable improvements in treatment 
for patients, consumers and 
healthcare providers.

Created a more agile and productive  
R&D organisation, with more product 
approvals than any other healthcare 
company since 2009.

Improved R&D investment rate of return 
from 11% in 2010 to 13% in 2013. 

Significant new product approvals in 
respiratory diseases, HIV and diabetes.

Malaria candidate vaccine, RTS,S, 
submitted for regulatory approval.

Positive phase III study results for 
shingles candidate vaccine (HZ/su).

Disappointing phase III results for  

MAGE A3 and darapladib programmes.

new product approvals in major markets

pipeline.

Continue to progress mid-stage pipeline 

with 25 phase II/III starts expected.

Integrate proposed Novartis vaccines 

Simplify  
the operating model
Our aim is to reflect how our 
business is changing by transforming 
how we operate to reduce complexity 
and become more efficient.

This frees up resources to reinvest 
elsewhere in the business.

£3.5 billion cumulative annual cost  
savings delivered through a range of 
restructuring programmes since 2008.

£400 million of incremental savings  
delivered through restructuring initiatives 
and ongoing cost reduction.

Reduced complexity by disposing of 
non-core brands, integrating supply  
chains across our businesses and 
introducing new workplace efficiencies  
to speed decision making.

Global enterprise resource planning  
system (ERP) rolled out to 19 markets.

Unanticipated supply continuity  

challenges in Consumer Healthcare.

Complexity of rolling out new systems  

at scale across many markets.

21

Responsible  
business 

Being a responsible business is 
central to our strategy, and how we 
deliver success is just as important  
as what we achieve.

Ensuring our values are embedded  
in our culture and decision making 
helps us better meet the 
expectations of society.

12  GSK Annual Report 2014

Relentless focus on access to healthcare 
– first in the Access to Medicine Index 
since 2008.

Evolved our commercial model,  
changing ways of working with  
healthcare professionals and incentives  
for sales force.

Led on increasing transparency to clinical 
trial data – first company to sign up to 
AllTrials campaign. 

Collaborated with partners to accelerate 
development of Ebola vaccine candidate.

Delivered global roll-out of new sales force 
compensation approach.

Launched new Africa strategy to reach  
80% of the sub-Saharan African and Least 
Developed Countries population by 2020.

In early 2015 we extended our price  
freeze commitment to 10 years for  
Gavi-graduating countries.

Rebuilding business in China following 

criminal conviction of China affiliate for 

violation of Chinese law.

Meeting value chain carbon emission 

target while sales of products with  

high carbon footprint, such as Ventolin,  

are increasing.

*  a reconciliation of core results to total results is  

set out on page 61

4

40

In Pharmaceuticals and Vaccines we  

have around 40 new molecular entities  

in phase II and III

days increase in working capital* 

£3.5bn

cumulative annual savings made through 

restructuring programmes since 2008

*  adjusted to exclude divestments completed in 

2013 and the impact of intangible asset impairment

Execute Pharmaceuticals restructuring 

programme to save £1 billion per annum 

over three years.

Continue streamlining product portfolio 

embedding common processes.

Continue roll-out of ERP system. 

Execute restructuring programme  

related to proposed Novartis transaction 

to save £1 billion per annum by fifth year 

from closing.

Continue to enhance governance, 

compliance and quality through proactive 

risk management and quality-led culture.

Deliver new commercial model globally  

by changing the way we work with HCPs.

Improve leadership effectiveness and 

quality of talent.

Continue to progress development  

of Ebola vaccine candidate.

Governance & remunerationFinancial statementsInvestor informationStrategic reportOur strategic priorities

Progress since 2008

Progress in 2014

Key challenges in 2014

2014 Key performance

Our priorities in 2015

Total group sales broadly stable,  

despite significant sales losses to  

generic competition.

Proposed major three-part transaction with 

Novartis to bolster Vaccines and Consumer 

Healthcare businesses announced.

Diversification delivering organic growth, 

Emerging Market sales up from c. 16%  

of turnover in 2008 to 27% today.

£34 billion in returns paid to shareholders, 

including £24 billion of dividends and  

£10 billion of buy-backs. Dividend up  

from 57p in 2008 to 80p for 2014.

Transition to new respiratory portfolio 

underway with launch of Relvar/Breo  

Ellipta, Anoro Ellipta, Incruse Ellipta  

and Arnuity Ellipta.

ViiV Healthcare sales up 15% in 2014 with 

successful launches of Tivicay and Triumeq.

Created a more agile and productive  

R&D organisation, with more product 

approvals than any other healthcare 

company since 2009.

Improved R&D investment rate of return 

from 11% in 2010 to 13% in 2013. 

Significant new product approvals in 

respiratory diseases, HIV and diabetes.

Malaria candidate vaccine, RTS,S, 

submitted for regulatory approval.

Positive phase III study results for 

shingles candidate vaccine (HZ/su).

£3.5 billion cumulative annual cost  

savings delivered through a range of 

£400 million of incremental savings  

delivered through restructuring initiatives 

restructuring programmes since 2008.

and ongoing cost reduction.

Reduced complexity by disposing of 

non-core brands, integrating supply  

chains across our businesses and 

introducing new workplace efficiencies  

to speed decision making.

Global enterprise resource planning  

system (ERP) rolled out to 19 markets.

Increased pricing pressure in the US  
from market changes, competitor 
dynamics and contracting.

Continued pricing pressure in Europe  
due to government austerity programmes.

Unanticipated supply continuity  
challenges in Consumer Healthcare.

£23.0bn

Group turnover

95.4p

core earnings per share*

Disappointing phase III results for  
MAGE A3 and darapladib programmes.

*  a reconciliation of core results to total results is  

set out on page 61

4

new product approvals in major markets

40

In Pharmaceuticals and Vaccines we  
have around 40 new molecular entities  
in phase II and III

Unanticipated supply continuity  
challenges in Consumer Healthcare.

Complexity of rolling out new systems  
at scale across many markets.

21

days increase in working capital* 

£3.5bn

cumulative annual savings made through 
restructuring programmes since 2008

*  adjusted to exclude divestments completed in 

2013 and the impact of intangible asset impairment

Implement proposed transaction  
with Novartis.

Improve commercialisation of new 
respiratory, HIV and Consumer  
Healthcare products.

Drive growth in Emerging Markets  
across the three businesses.

Capitalise on product supply resumption 
in Consumer Healthcare business. 

Continue to progress mid-stage pipeline 
with 25 phase II/III starts expected.

Integrate proposed Novartis vaccines 
pipeline.

Execute Pharmaceuticals restructuring 
programme to save £1 billion per annum 
over three years.

Continue streamlining product portfolio 
embedding common processes.

Continue roll-out of ERP system. 

Execute restructuring programme  
related to proposed Novartis transaction 
to save £1 billion per annum by fifth year 
from closing.

Relentless focus on access to healthcare 

Collaborated with partners to accelerate 

– first in the Access to Medicine Index 

development of Ebola vaccine candidate.

since 2008.

Evolved our commercial model,  

changing ways of working with  

healthcare professionals and incentives  

for sales force.

Led on increasing transparency to clinical 

trial data – first company to sign up to 

AllTrials campaign. 

Delivered global roll-out of new sales force 

compensation approach.

Launched new Africa strategy to reach  

80% of the sub-Saharan African and Least 

Developed Countries population by 2020.

In early 2015 we extended our price  

freeze commitment to 10 years for  

Gavi-graduating countries.

Rebuilding business in China following 
criminal conviction of China affiliate for 
violation of Chinese law.

Meeting value chain carbon emission 
target while sales of products with  
high carbon footprint, such as Ventolin,  
are increasing.

1st

in 2014 Access to Medicine Index 

84%

Dow Jones Sustainability Index score,  
placing us in the top 2% of our sector

Continue to enhance governance, 
compliance and quality through proactive 
risk management and quality-led culture.

Deliver new commercial model globally  
by changing the way we work with HCPs.

Improve leadership effectiveness and 
quality of talent.

Continue to progress development  
of Ebola vaccine candidate.

GSK Annual Report 2014  13

Governance & remunerationFinancial statementsInvestor informationStrategic reportHow we performed
Key performance indicators

We measure our performance against a number  
of key performance indicators.

Group turnover

£23.0bn

(1)

(3)

26.4

1

–

26.5

25.6*

(3)*

(10)*

23.0

A

B

30

25

20

15

10

05

Turnover in our major growth areasb

New product approvals in major markets

product performanceb

New Pharmaceuticals and Vaccines  

How we performed
 Turnover was down 3%, excluding 
divestments in the prior year. Lower 
Pharmaceutical and Vaccines 
sales in the US and in Established 
Products only partly offset by growth 
in Emerging Markets, Japan and ViiV 
Healthcare. Consumer Healthcare 
sales were lower.

Why it’s important
A key objective of our strategy is to 
deliver sustainable, broadly-sourced 
sales growth.

£12.3bn

A

54

53

53

14.3

14.1

13.5*

12.3

18

15

12

09

06

03

Definition
This measure focuses on major growth 
areas: Vaccines, Consumer Healthcare, 
Emerging Markets and Japan.

How we performed
 We saw continued Pharmaceuticals 
growth in Emerging Markets and Japan. 
Vaccines and Consumer Healthcare 
were broadly flat. Consumer Healthcare 
sales were impacted by supply 
interruptions.

Why it’s important
This highlights progress in delivering 
our strategy to create broad-based 
sales growth that is more resilient  
to volatility.

0

2012

2013

2014

A  Reported growth CER %
B  Reported growth £ %

*  excluding divestments completed in 2013

0

2012

2013

2014

A % share of total turnover
*  excluding divestments completed in 2013

Core operating profit and margina

Total operating profit and margin

Cash returned to shareholders

£6.6bn

(4)

(6)

–

(3)

(6)*

(15)*

31.2%

8.2

30.4%*
8.0

7.8*

28.7%
6.6

A

B

12

10

08

06

04

02

0

2012

2013

2014

A  Reported growth CER %
B  Reported growth £ %

How we performed
 Core operating profit was £6.6 billion. 
Excluding currency effects, core 
operating margin declined 0.8 
percentage points to 28.7%, primarily 
reflecting an increase in SG&A as  
a percentage of sales despite the  
2% decline in actual sales.

Why it’s important
Our objective remains to improve 
operating leverage to ensure operating 
profit growth performs ahead of sales 
performance. The margin indicates 
how costs are being managed as a 
percentage of sales.

*  excluding divestments completed in 2013

£3.6bn

(3)

(6)

(1)

(4)

(40)

(49)

27.6% 26.5%

7.3

7.0

15.6%
3.6

A

B

12

10

08

06

04

02

0

2012

2013

2014

A  Reported growth CER %
B  Reported growth £ %

How we performed
 Total operating profit was £3.6 billion. 
Excluding currency effects, the 
total operating margin declined 9.4 
percentage points to 15.6%, primarily 
reflecting higher SG&A costs, lower 
profits on the disposal of business and 
products, and non-cash adjustments to 
the contingent consideration in relation 
to ViiV Healthcare as a result of higher 
sales outlook for Tivicay and Triumeq.

Core earnings per sharea

Total earnings per share

95.4p

–

(3)

4

1

(1)*

(12)*

111.4

112.2

108.4*

95.4

A

B

150

125

100

75

50

25

0

2012

2013

2014

A  Reported growth CER %
B  Reported growth £ %

14  GSK Annual Report 2014

Definition
Core results exclude a number of items 
from total results. A full definition of 
core results can be found on page 
52 and a reconciliation between core 
results and total results is provided  
on page 61.

How we performed
Core EPS decreased 1% (CER) 
compared with a 3% (CER) decline  
in turnover as a result of cost and 
financial efficiencies.

Why it’s important
Earnings per share is a key indicator  
of our performance and the returns  
we are generating for shareholders.

*  excluding divestments completed in 2013

57.3p

(9)

(12)

27

23

(40)

(49)

112.5

91.6

57.3

A

B

150

125

100

75

50

25

0

2012

2013

2014

A  Reported growth CER %
B  Reported growth £ %

How we performed
 Total earnings per share was 57.3p, 
compared with 112.5p in 2013 primarily 
reflecting non-cash adjustments to the 
contingent consideration in relation to 
ViiV Healthcare as a result of higher 
sales outlook for Tivicay and Triumeq  
as well as an unfavourable comparison 
with product and asset disposal gains 
in 2013.

4 approvals

07

06

05

04

03

02

01

A

B

06

05

04

03

02

01

6

2

0

2012

2013

2014

Free cash flowb

£2.6bn

(51)

>100

(44)

(17)

2

(30)

4.7

2.6

2.0

0

2012

2013

2014

Definition

Major market is defined as USA,  

EU and/or Japan.

How we performed

 First regulatory approvals for  

Tanzeum, Incruse Ellipta, Arnuity  

Ellipta and Triumeq.

Why it’s important

This measure shows how the R&D 

organisation is delivering new products 

to drive the growth of the Group.

4

£1.5bn

A

34

33

84

Definition

New products launched in the last  

five years on a rolling basis. In 2014 

the following products were no longer 

included in the calculation: Arzerra, 

Lamictal XR, Potiga, Prolia, Votrient.

1.4

1.4

How we performed

1.5

Sales of new products were £1.5 billion 

in 2014, grew 84% and represented 

8% of Pharmaceutical and Vaccines 

turnover.

Why it’s important

This measure shows the delivery of 

sales in each year from products 

launched in the prior five years on a 

rolling basis, and creates incentives  

for improved R&D performance.

1.50

1.25

1.00

0.75

0.50

0.25

0

2012

2013

2014

A  Reported growth CER %

£4.1bn

A

07

06

05

04

03

02

01

13

6.3

3.8

s

d

n

e

d

i

v

i

D

5.2

3.7

s

d

n

e

d

i

v

i

D

4.1

3.8

s

d

n

e

d

i

v

i

D

0

2012

2013

2014

A  Reported growth £ %

(18)

(21)

Why it’s important

How we performed

 During 2014, GSK returned £4.1 billion 

to shareholders via dividends and share 

buy-backs.

We continue to focus on delivering 

dividend growth over the long term and 

returning free cash flow to shareholders 

through share buy-backs where this 

offers a more attractive return than 

alternative investments.

Definition

 The calculation of free cash flow 

is described on page 52 and a 

reconciliation is provided on  

page 68. The calculation of CER  

is described on page 52.

How we performed

Free cash flow was £2.6 billion. The 

decline reflecting the impact of the 

strength of Sterling and lower profits, 

including the impact of divestments.

Why it’s important

This measure shows the cash we 

generate that is available to return 

to shareholders or reinvest in the 

business, as well as our effectiveness in 

converting our earnings to cash through 

effective working capital control and 

investment discipline.

Governance & remunerationFinancial statementsInvestor informationStrategic reportHow we performed

 Turnover was down 3%, excluding 

divestments in the prior year. Lower 

Pharmaceutical and Vaccines 

sales in the US and in Established 

Products only partly offset by growth 

in Emerging Markets, Japan and ViiV 

Healthcare. Consumer Healthcare 

sales were lower.

Why it’s important

A key objective of our strategy is to 

deliver sustainable, broadly-sourced 

sales growth.

Group turnover

£23.0bn

(1)

(3)

26.4

1

–

26.5

25.6*

(3)*

(10)*

23.0

A

B

30

25

20

15

10

05

0

2012

2013

2014

A  Reported growth CER %

B  Reported growth £ %

£12.3bn

A

54

53

53

How we performed

14.3

14.1

13.5*

12.3

interruptions.

Definition

This measure focuses on major growth 

areas: Vaccines, Consumer Healthcare, 

Emerging Markets and Japan.

 We saw continued Pharmaceuticals 

growth in Emerging Markets and Japan. 

Vaccines and Consumer Healthcare 

were broadly flat. Consumer Healthcare 

sales were impacted by supply 

Why it’s important

This highlights progress in delivering 

our strategy to create broad-based 

sales growth that is more resilient  

to volatility.

Total operating profit and margin

0

2012

2013

2014

A % share of total turnover

£3.6bn

(3)

(6)

(1)

(4)

(40)

(49)

How we performed

 Total operating profit was £3.6 billion. 

Excluding currency effects, the 

total operating margin declined 9.4 

percentage points to 15.6%, primarily 

reflecting higher SG&A costs, lower 

profits on the disposal of business and 

products, and non-cash adjustments to 

the contingent consideration in relation 

to ViiV Healthcare as a result of higher 

sales outlook for Tivicay and Triumeq.

18

15

12

09

06

03

A

B

12

10

08

06

04

02

A

B

150

125

100

75

50

25

27.6% 26.5%

7.3

7.0

15.6%

3.6

0

2012

2013

2014

A  Reported growth CER %

B  Reported growth £ %

Total earnings per share

57.3p

(9)

(12)

27

23

(40)

(49)

112.5

91.6

57.3

0

2012

2013

2014

A  Reported growth CER %

B  Reported growth £ %

How we performed

 Total earnings per share was 57.3p, 

compared with 112.5p in 2013 primarily 

reflecting non-cash adjustments to the 

contingent consideration in relation to 

ViiV Healthcare as a result of higher 

sales outlook for Tivicay and Triumeq  

as well as an unfavourable comparison 

with product and asset disposal gains 

in 2013.

Turnover in our major growth areasb

New product approvals in major markets

New Pharmaceuticals and Vaccines  
product performanceb

4 approvals

Definition
Major market is defined as USA,  
EU and/or Japan.

How we performed
 First regulatory approvals for  
Tanzeum, Incruse Ellipta, Arnuity  
Ellipta and Triumeq.

£1.5bn

A

34

33

84

6

Why it’s important
This measure shows how the R&D 
organisation is delivering new products 
to drive the growth of the Group.

4

1.4

1.4

1.5

1.50

1.25

1.00

0.75

0.50

0.25

07

06

05

04

03

02

01

2

Definition
New products launched in the last  
five years on a rolling basis. In 2014 
the following products were no longer 
included in the calculation: Arzerra, 
Lamictal XR, Potiga, Prolia, Votrient.

How we performed
Sales of new products were £1.5 billion 
in 2014, grew 84% and represented 
8% of Pharmaceutical and Vaccines 
turnover.

Why it’s important
This measure shows the delivery of 
sales in each year from products 
launched in the prior five years on a 
rolling basis, and creates incentives  
for improved R&D performance.

0

2012

2013

2014

Free cash flowb

£2.6bn

(51)

>100

(44)

(17)

2

(30)

4.7

2.6

2.0

A

B

06

05

04

03

02

01

0

2012

2013

2014

Definition
 The calculation of free cash flow 
is described on page 52 and a 
reconciliation is provided on  
page 68. The calculation of CER  
is described on page 52.

How we performed
Free cash flow was £2.6 billion. The 
decline reflecting the impact of the 
strength of Sterling and lower profits, 
including the impact of divestments.

Why it’s important
This measure shows the cash we 
generate that is available to return 
to shareholders or reinvest in the 
business, as well as our effectiveness in 
converting our earnings to cash through 
effective working capital control and 
investment discipline.

A  Reported growth £ %
B  Growth excluding legal settlements £ %

Footnotes

a   We use a number of adjusted measures to report the performance of our 
business. These include core results, which are used by management for 
planning and reporting purposes and may not be directly comparable with 
similarly described measures used by other companies. A reconciliation of 
core results to total results is set out on page 61.

Relative total shareholder return table is on page 107.

Responsible business: external benchmarking 

0

2012

2013

2014

A  Reported growth CER %

Cash returned to shareholders

How we performed
 During 2014, GSK returned £4.1 billion 
to shareholders via dividends and share 
buy-backs.

Why it’s important
We continue to focus on delivering 
dividend growth over the long term and 
returning free cash flow to shareholders 
through share buy-backs where this 
offers a more attractive return than 
alternative investments.

£4.1bn

A

07

06

05

04

03

02

01

(18)

(21)

13

6.3

5.2

3.8

3.7

4.1

3.8

s
d
n
e
d
v
D

i

i

s
d
n
e
d
v
D

i

i

s
d
n
e
d
v
D

i

i

0

2012

2013

2014

A  Reported growth £ %

b   The remuneration of our executives is linked to the marked key indicators. 

Further information on our executive pay policy can be found in our 
Remuneration policy report on page 119.

First in 2014 Access to Medicine  
Index and have topped the bi-annual 
index since it began in 2008.

Retained our position in CDP’s  
FTSE 350 Climate Disclosure 
Leadership Index for the seventh year.

Member of FTSE4Good 
since 2004.

Scored 84% in the Dow 
Jones Sustainability Index, 
putting GSK in top 2% of 
our sector.

GSK Annual Report 2014  15

Governance & remunerationFinancial statementsInvestor informationStrategic reportRisk management
Our approach to risk

Rigorous risk management processes and 
systems help us assure the integrity of our 
business operations.

We are committed to conducting business 
in accordance with all applicable laws and 
regulations and in a manner that is 
consistent with our values. We have an 
established risk management framework to 
address operational, legal and compliance 
risks, both those inherent to the nature of 
our business and those specific to our 
strategic ambitions. Risk management, 
coupled with our internal control framework 
helps us maintain our focus on product 
quality, safety and sustainability. 

How we manage risk across GSK 
Company policies, standards and internal 
controls, together with our company values 
underpin our approach to risk management. 
We are committed to being a responsible, 
values-based business and our leaders are 
responsible for embedding this into our 
culture, decision making and how we work. 
Ensuring product quality, safety and 
sustainability are fundamental to our 
business model. 

Employees are accountable for working  
to established standards and for identifying 
and escalating encountered risks so that 
they can be appropriately managed. The 
company has comprehensive learning 
programmes to ensure employees are 
suitably trained including mandatory 
training on the GSK Code of Conduct  
and Anti-Bribery and Corruption policies.

Progress in 2014
We have learnt lessons from compliance 
issues experienced over recent years and 
continue to look for ways to strengthen 
further our internal control framework  
so that we can more proactively manage 
our Principal risks. For example,  
in China we have implemented a new 
governance model, increased dedicated 
compliance resources and put in place 
additional controls and monitoring local 
ways of working and financial transactions. 

We have a central dedicated Anti-Bribery 
and Corruption team who provide external 
insight, standards, training and expertise  
to our business globally. In 2014, we also 
strengthened our internal investigations 
team to create three regional hubs to provide 
a consistent approach to investigations 
across the group, allowing us to respond 
more quickly and consistently to  
emerging issues. 

We have enhanced our approach to 
independent business monitoring to detect 
abnormal or inappropriate financial flows 
better within Europe and Emerging Markets. 

16  GSK Annual Report 2014

In Europe and Emerging Markets we 
initiated a wide-ranging review of our 
internal controls to confirm that our 
company standards, local laws and 
regulations are understood and adhered to. 
All countries in these regions took part in 

the review and are implementing any 
required improvement plans to address 
risks and strengthen controls. We have also 
continued to satisfy our Corporate Integrity 
Agreement obligations for the Office of the 
Inspector General in North America.

Our internal control framework
E n t e r p r ise Oversight
d e p e n d ent Assurance
n d e n t   Business Monitorin

I n

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Risk
A s s essment

g

W

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t
a

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it
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&

Business 
Activities

C

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nagement
onitoring

a tio n

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C o m m u

Our internal control 
framework, in conjunction 
with our values, helps to 
ensure that we effectively 
manage risks as we conduct 
our business activities.

We are subject to 
inspections and audits 
conducted by external 
parties, including regulatory 
agencies, to assess the 
adequacy of our internal 
control framework. We 
actively address findings 
from these activities and 
take appropriate corrective 
actions to improve our 
internal controls across  
the Group.

GSK Val u e s

Key

      Individual Accountability

      Line Management Accountability with Compliance
Governance structure of risk management
      Business Management Accountability with Compliance

      Audit & Assurance

Board of
Directors

Responsible for our system of corporate 
governance, strategy, risk management and 
financial performance

Audit & Risk  
Committee

Responsible for reviewing and approving 
the adequacy and effectiveness of our risk 
management and internal controls

Corporate 
Executive Team

Supports the CEO in managing our business 
and activities

Risk Oversight 
and Compliance 
Council

Authorised by the Board to assist the Audit & Risk 
Committee in overseeing the risk management  
and internal control activities of the Group

Business units

Responsible for identifying, assessing  
and managing risks within their businesses

g
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Risk Management 
and Compliance 
Boards

Ensure that appropriate internal controls  
for effective risk management are implemented

Complemented by Country Executive Risk Boards 
to ensure a consistent approach to risk management 
across local geographies

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
 
 
 
 
Principal risks
The Principal risks listed below are those we believe could cause our results to differ materially from expected and historical results.  
They are not listed in order of significance. A full description of the definition, context, potential impact and mitigating activities for  
these Principal risks is set out on pages 232.

Principal risk

Patient safety

Definition

How we manage risk

Failure to appropriately collect, review, follow up,  
or report adverse events from all potential sources, 
and to act on any relevant findings in a timely 
manner.

The Chief Medical Officer leads a large Global 
Safety and Pharmacovigilance team and maintains 
applicable global policies to guide staff worldwide.

Intellectual property

Failure to appropriately secure and protect 
intellectual property rights.

Product quality

Failure to comply with current Good Manufacturing 
Practices or inadequate controls and governance  
of quality.

Supply chain continuity

Failure to deliver a continuous supply of compliant 
finished product.

Financial reporting  
and disclosure

Failure to report accurate financial information  
in compliance with accounting standards and 
applicable legislation.

Tax and treasury

Failure to comply with current tax law or incurring 
significant losses due to treasury activities.

Anti-Bribery and 
Corruption (ABAC)

Failure to comply with applicable local and 
international ABAC legislation.

Commercial practices and 
scientific engagement

Failure to engage in commercial and/or scientific 
activities that are consistent with the letter and 
spirit of legal, industry, or the Group’s requirements 
relating to marketing and communications about 
our medicines and therapeutic areas.

Research practices

Failure to protect and inform patients involved in 
human clinical trial research and, generally, to 
conduct clinical trials in compliance with law.

Environment, health & 
safety and sustainability 
(EHSS)

Failure to manage EHSS consistent with the 
Group’s objectives, policies and relevant laws  
and regulations.

Information protection

Failure to protect and maintain access to critical  
or sensitive computer systems or information.

Crisis and continuity 
management

Inability to recover and sustain critical operations 
following a disruption or to respond to a crisis 
incident in a timely manner.

Third-party oversight

Failure to maintain adequate governance and 
oversight over third-party relationships.

Our Global Patents group continually analyses and 
ensures that changes in patent laws and regulations 
are incorporated into its processes for obtaining, 
maintaining and enforcing global patent protection.

Our Chief Product Quality Officer leads our  
global network of Quality Councils, implements 
applicable policies and assures our single Quality 
Management System that defines quality across  
our businesses.

We closely monitor the inventory status and 
delivery of our products to help ensure that our 
customers have the medicines, vaccines and 
consumer products they need through the Supply 
Chain Governance Committees.

Our internal controls over financial information  
and reporting are overseen by regional management 
and then reviewed with the Financial Controller  
and the Chief Financial Officer (CFO), and our 
external auditors.

Tax risk is managed by a set of policies and 
procedures to help ensure consistency and 
compliance with tax legislation. Where appropriate 
we engage advisors and legal counsel to review  
tax legislation and the applicability to our business.

We have an extensive global ABAC programme, 
policy and procedures overseen by a top-level 
ABAC Oversight Committee. As part of the 
programme, significant training is provided to 
employees globally regarding anti-bribery and 
corruption and compliance with the Group’s  
ABAC policies.

We have harmonised policies and standards  
which govern promotional activities and Scientific 
Engagement undertaken by the Group or on its 
behalf. Employees worldwide are trained on the 
policies and implications for failure to comply with 
such policies.

We implement systems of governance and  
controls to oversee our clinical trial research,  
use of biological samples, and data integrity  
in all of our key systems. 

We have Global EHSS Standards which support  
our EHSS policy and are overseen by members of 
the CET. Employees globally are routinely trained 
on the Group’s EHSS policies.

Our Chief Information Security Officer oversees  
our global information policy and programme and 
regularly assesses changes by closely monitoring 
our systems and through external briefings.

We have established a Crisis and Continuity 
Management (CCM) governance board and  
a team of CCM experts to ensure critical business 
operations have crisis and continuity plans in place.

Our Chief Procurement Officer oversees our policy 
framework governing how we buy goods and services 
and management of third-party relationships.

GSK Annual Report 2014  17

Governance & remunerationFinancial statementsInvestor informationStrategic reportOur businesses

We have leading capabilities in 
Pharmaceuticals, Vaccines and 
Consumer Healthcare, driven  
by science-led innovation.

S

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Innovative science is at the forefront of all we do, whether  
that is investigating potential new treatments for respiratory 
patients or conducting research to develop the world’s first 
malaria vaccine. Rhiannon (pictured) works in our laboratory 
in Ware, in the UK, researching potential treatments for 
leishmaniasis – a disease that currently affects around  
12 million people in some of the world’s poorest countries. 

18  GSK Annual Report 2014

 
 
 
 
 
S

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GSK Annual Report 2014  19

 
 
 
 
 
Pharmaceuticals and Vaccines

Growth in Emerging Markets, Japan and  
ViiV Healthcare was offset by a challenging 
environment in the USA.  

We have leading Pharmaceuticals and 
Vaccines businesses, underpinned by  
a substantial R&D organisation. We have  
a significant commercial presence in the 
USA, Europe, Japan and Emerging 
Markets. Since 2008, we have increased 
our investment in emerging markets, which 
now account for c. 19% of Group turnover,  
up from c. 13%. In recent years we have 
launched important new medicines and 
vaccines in respiratory, HIV, oncology, 
diabetes and influenza. 

Pharmaceuticals
Our Pharmaceuticals business develops 
and makes medicines to treat a broad 
range of acute and chronic diseases.  
Our portfolio is made up of innovative  
and established medicines and we have 
leading global positions in respiratory 
disease and HIV. 

We have been a leader in respiratory 
disease for over 40 years and have a 
portfolio of mature products such as 
Seretide/Advair, Ventolin and Flovent.  
In recent years, we have strengthened and 
broadened our respiratory portfolio with  
the addition of new medicines Relvar/Breo 
Ellipta, an inhaled corticosteroid (ICS) and 
long-acting beta2 agonist (LABA) 
combination, Anoro Ellipta, a long-acting 
muscarinic antagonist (LAMA) and LABA  
dual bronchodilator, Incruse Ellipta (LAMA) 
and Arnuity Ellipta (ICS). 

We have a number of other respiratory 
products in our pipeline, including 
mepolizumab, an investigational anti-IL5 
monoclonal antibody, to treat severe 
eosinophilic asthma, and our ‘closed’  
triple combination treatment to treat 
COPD. We remain confident that we  
can maintain our leadership in respiratory 
disease well into the next decade.

Our HIV business is managed through  
ViiV Healthcare, a global specialist 
company in HIV that we majority own,  
with Pfizer and Shionogi as the other 
shareholders. ViiV Healthcare is now  
a leading global company in HIV and  
has had significant recent success with 
regulatory approval and industry leading 
launches of its dolutegravir-based 
medicines, Tivicay and, the single-pill 
treatment Triumeq. ViiV Healthcare has  
a number of other antiretroviral medicines 
in clinical development, including 
cabotegravir. For more detail see  
ViiV Healthcare on page 31. 

Beyond respiratory and HIV, we have  
a portfolio of other Pharmaceutical 
products for the treatment of conditions 
such as lupus (Benlysta), benign prostatic 
hyperplasia (Avodart/Jalyn), type 2 diabetes 
(recently launched Tanzeum/Eperzan) and 
bacterial infections (Augmentin).

Over the past six years we have built a 
significant oncology business. In recent 
years we have had multiple regulatory 
approvals and global product launches 
including Tykerb/Tyverb, Votrient, 
Promacta/Revolade, Arzerra, Tafinlar  
and Mekinist.

As part of the proposed Novartis 
transaction, we have agreed to divest our 
marketed oncology portfolio, related R&D 
activities and rights to our AKT inhibitors 
currently in development for $16 billion. 
This represents a unique opportunity to 
crystallise value for shareholders and 
leverage the global scale that Novartis  
has in this therapy area to improve  
patient outcomes. 

In addition, we have an Established 
Products Portfolio (EPP) which includes 
over 50 off-patent products, as well as our 
branded generics business and other local 
products. These products are an important 
part of our Emerging Markets business 
where the GSK brand is an important 
differentiator.

Vaccines
Our Vaccines business is one of the largest 
in the world. We have a broad portfolio of 
over 30 paediatric, adolescent, adult and 
travel vaccines. Our four largest Vaccines 
by sales are Infanrix (diphtheria and 
tetanus), Hepatitis, Rotarix (rotavirus)  
and Synflorix (pneumonia).

The Vaccines business is particularly 
strong in the developing world – of the 
vaccines we produce, over 80% are 
distributed in developing countries, which 
includes the least developed, low and 
middle income countries.

Our ‘tiered pricing’ approach, based on 
countries’ Gross National Income, enables 
countries to maintain and expand their 
commitment to immunisation as their 
economies grow. GSK is also one of the 
largest contributors to Gavi, the Vaccine 
Alliance, a public-private partnership to 
improve access to vaccines in developing 
countries. By 2020, 22 countries with 
growing economies will graduate from  
Gavi support. In January 2015, we 
announced a 10-year price freeze  
to Gavi graduating countries. 

The proposed Novartis transaction will 
further strengthen our Vaccines portfolio 
through the acquisition of Novartis’s 
vaccines business (excluding influenza), 
adding a number of vaccines for meningitis 
and several travel vaccines, as well as 
strengthening our manufacturing network. 
The combined business will also benefit 
from increased exposure in key markets 
such as the USA where Novartis has a 
strong presence and track record of 
regulatory approvals. The proposed 
Novartis transaction will further enhance 
GSK’s vaccine R&D pipeline bringing 
together expertise in virology, bacterial 
infection and different adjuvant platforms. 

20  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic reportGrow
Our strategy remains to grow the business 
through broadly based sales. Challenging 
trading conditions in 2014, most notably in 
the US, meant Group turnover declined 3% 
to £23 billion. However there were positive 
performances for the year in Emerging 
Markets and Japan, while Europe was flat.

Regional performance
Global sales of our Pharmaceuticals  
and Vaccines fell by 4% in 2014 to 
£18,670 million. Pharmaceuticals  
turnover declined 5% as growth in 
Emerging Markets, Japan and ViiV 
Healthcare was more than offset by  
lower sales in the US and in Established 
Products. Pharmaceuticals sales in Europe 
were flat in 2014. Global Vaccines sales 
declined 1% due to lower reported sales  
in Europe and Japan. This was despite  
a positive performance from Emerging 
Markets. US Vaccines sales were flat  
for the year.

In the US, Pharmaceuticals and Vaccines 
turnover was down 10% at £4,980 million, 
with Pharmaceuticals down 12% and 
Vaccines flat. Pharmaceutical sales were 
impacted by continued price and 
contracting pressures in the primary care 
market, primarily affecting respiratory sales, 
which were down 18%. Sales of Advair 
were down 25% (14% decline in volume 
and 11% decline from price and mix).  
We continue to increase access to our  
new portfolio of respiratory medicines.  
As at 1 January 2015, Medicare Part D 
coverage for Breo Ellipta, was 74%, and 
65% for Anoro Ellipta. We are starting  
to see some early indications of how 
increased coverage and our new portfolio 
will help us regain market share and deliver 
improved performance in respiratory

Oncology products made a strong 
contribution to US performance with sales 
up 41% to £509 million, benefiting from 
good performances from Votrient and 
Promacta, and the recent launches of 
Tafinlar and Mekinist. Sales of immuno-
inflammation treatment Benlysta grew  
22% to £155 million. Generic competition 
in the US continued to impact sales of 
Dermatology products, which were down 
56% to £49 million. Mepron reported  
a sales decline of 49% to £40 million.  
US sales of Infanrix/Pediarix vaccines  
grew 15% to £297 million, benefiting from 
favourable CDC stockpiling compared with 
2013, and the absence of a competitor, 
particularly in the first half of the year. 

Sales of hepatitis vaccines were down  
6% to £234 million due to supply 
constraints. Boostrix was down 7%  
to £163 million due to a competitor 
returning to the market during the year  
and some supply constraints. Rotarix  
sales declined 16% to £86 million as  
a result of a CDC stockpile withdrawal 
during Q4 2014.

In Europe, Pharmaceuticals and  
Vaccines turnover was flat at £4,035 
million. Pharmaceutical sales were flat  
at £3,057 million, as strong growth in 
Oncology sales (up 29% to £417 million), 
led by Votrient, Promacta and the newly 
launched Tafinlar and the Avodart  
franchise (up 8% to £280 million) was 
offset by a 3% fall in Respiratory sales  
to £1,675 million. While newly launched 
Relvar Ellipta recorded sales of £18 million 
in the year, Seretide sales declined, down 
5% to £1,330 million as a result of 
increasing competitive pressures and  
the transition of our respiratory portfolio  
to the newer products, particularly in  
the latter part of the year. 

Vaccines sales in Europe fell 2%, with 
lower sales of Infanrix, Cervarix and  
flu vaccines reflecting increased 
competitive pressures, which were only 
partly offset by sales growth in other 
products such as Boostrix, which was  
up 26% due in part to a competitor  
supply issue in the first half of the year. 

In Emerging Markets, Pharmaceuticals  
and Vaccines turnover increased 5%  
to £3,203 million, with Pharmaceuticals  
up 7% and Vaccines up 1%. Most markets 
outside Asia showed strong growth, with 
notable performances from Brazil (up  
12% to £380 million) and the rest of  
Latin America (up 9% to £593 million). 
Sales in China fell 1% due to the effects  
of the government investigation during  
the year. There was continued growth  
from Respiratory and Oncology products, 
up 3% and 30% respectively, and the 
Avodart franchise, which grew 20%.  
In Vaccines, growth from strong tender 
sales of Boostrix, Rotarix and Synflorix  
was largely offset by lower sales of 
Cervarix, as a result of some lost tenders, 
and some supply constraints.

Putting patients and customers first

We are also investing in our own 
healthcare professionals and will stop 
paying external experts to speak on our 
behalf about our prescription medicines 
by 2016. Medical Science Liaisons or 
(MSLs) are already stepping up to 
deliver talks to physicians about our 
recently launched medicines in the US. 
One benefit of this new way of working 
is that our internal experts may have 
more direct knowledge of the clinical 
trials which led to approval of the 
medicine. Customers who attended 
talks about Anoro Ellipta delivered by 
GSK’s medical staff have given these 
presentations high marks, at times rating 
them even more effective than those  
led by external speakers. Thus far the 
programmes are attracting the same 
number of attendees as the external-led 
presentations of the past. 

All of these changes allow us to continue 
to better meet the needs of healthcare 
professionals and their patients.

We are fundamentally transforming and 
modernising the way we sell and market 
our medicines to meet the information 
needs of healthcare professionals and 
ensure we put patients’ interests first. 
We believe these changes are not only 
the right thing to do but can be a 
competitive advantage for us.

GSK has led the industry by  
changing the way we reward our  
sales representatives – focusing on  
the quality of the information we’re 
sharing with healthcare professionals 
and overall business performance, 
rather than individual sales targets.  
This approach has now been rolled-out  
to 150 countries where we operate.  
In the USA, more than 10,000 
healthcare professionals surveyed  
in 2014 ranked GSK first among  
major pharmaceutical companies  
on the value we bring. 

Our customers tell us we are a valuable 
source of information and we want to 
provide that information in ways that 
better meet their needs. So we are 
exploring digital and real-time channels 
to provide information in the way our 
customers want it, when they want it.

GSK Annual Report 2014  21

Governance & remunerationFinancial statementsInvestor informationStrategic reportIn Japan, Pharmaceuticals and Vaccines 
turnover grew 1% to £937 million,  
with Pharmaceuticals sales up 2%,  
while Vaccines were down 14%. 
Pharmaceuticals sales benefited from 
strong growth of our Oncology products 
and Avodart, which were up 17% and 14% 
respectively. This was partially offset by 
lower sales in the Respiratory portfolio 
(down 2%) which was in turn affected by  
a weaker allergy season at the beginning  
of the year and increased competitive 
pressures. Our new prescription share has 
increased to 56.5% following substantial 
increases in new prescriptions for Relvar 
Ellipta after the lifting of the ‘Ryotan’ 
prescribing restrictions. Sales for the year 
for Relvar Ellipta were £17 million. Overall, 
Respiratory sales fell 2% to £475 million. 
The lower Vaccines sales reflected the 
impact on Cervarix of the continued 
suspension of the recommendation for use 
of HPV vaccines, although higher sales of 
Rotarix partly compensated for this.

Respiratory
We continue to develop and enhance  
our respiratory portfolio with new product 
launches and we await FDA decisions  
on Breo Ellipta for use in asthma and 
mepolizumab, our first-in-class anti-IL5 
treatment for severe asthma. Overall,  
we continue to expect total sales of our 
respiratory portfolio to return to growth  
in 2016. 

Respiratory sales in 2014 fell 10%  
to £6,181 million during the year.  
Seretide/Advair sales were down 15%  
to £4,229 million, Flixotide/Flovent sales 
fell 6% to £702 million while Ventolin sales 
grew 11% to £665 million. Xyzal sales, 
almost exclusively made in Japan, were  
up 7% to £130 million. 

In the USA, Respiratory sales fell by 18% in 
the face of continued price and contracting 
pressures in the market. Sales of Advair 
were down 25% to £1,972 million (14% fall 
in volume and an 11% decline of price and 
mix). Flovent sales were down 6% while 
Ventolin sales were up 18%. Our newly 
launched products, Breo Ellipta recorded 
sales of £29 million while Anoro Ellipta 
sold £14 million in the year. 

Pharmaceuticals and Vaccines
continued

Leading the way in respiratory

GSK has been at the forefront of many 
advances in respiratory disease since 
the launch of Ventolin over 40 years ago. 

years than in the previous 15 years 
combined, offering greater choice to 
healthcare professionals and patients.

We have the broadest portfolio of 
marketed respiratory medicines globally, 
with the potential to add two further 
‘first-in-class’ medicines in the  
coming years.  

In 2014, we transformed our respiratory 
pipeline and years of scientific research 
into approved medicines that have the 
potential to benefit some of the millions 
of patients living with asthma and COPD. 
During the year we gained approval for 
Incruse Ellipta in the USA and Europe, 
and Arnuity Ellipta in the USA. We also 
gained EU approval for Anoro Ellipta in 
Europe, following US approval in 2013.  
This success builds on the approval of 
Relvar/Ellipta in 2013, which was the first 
medicine to be delivered in the Ellipta 
inhaler. This achievement was even more 
significant given that we amassed an 
unprecedented 37 regulatory approvals 
for Relvar Ellipta in 2014. 

We are committed to helping people 
with respiratory disease optimise their 
treatment to achieve the best possible 
clinical outcome, and now we have 
expanded our portfolio of respiratory 
medicines, we are enabling clinicians  
to tailor treatment to patients’ individual 
needs. In fact the recent approvals 
mean that we have launched more new 
respiratory medicines in the past two 

These medicines add to the strength  
of our respiratory portfolio and with a 
number of assets currently in late stage 
development, we are confident that  
our respiratory pipeline will continue  
to deliver new treatment options that  
are able to meet the evolving needs  
of patients well into the next decade. 

Meanwhile we continue to work hard  
to ensure mainstay treatments such  
as Seretide and Ventolin, remain 
important treatments for millions of 
patients across the world. We want  
to ensure these are accessed by the 
broadest number of patients, for 
example, by reducing pack sizes to 
enable smaller amounts to be 
purchased and creating low-cost 
formulations.

We recognise that there is still much 
more to be achieved to overcome the 
global burden of respiratory disease. 
Through our ongoing commitment and 
investment into scientific research and 
by working in collaboration with external 
experts, we will remain at the forefront  
of respiratory medicine. Only through 
this commitment and our scientific 
leadership can we help transform the 
lives of patients, enabling them to do 
more, feel better and live longer.

22  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic reportOther categories 
Sales in our Cardiovascular, metabolic  
and urology category were down 3% to 
£965 million for the year. The Avodart 
franchise grew 1% to £805 million, with  
a 17% increase in sales of Duodart/Jalyn, 
although Avodart sales declined by 4%. 
Sales of Levitra fell 28% to £100 million  
in the year, while sales of Prolia were  
down 10% to £41 million, following an 
agreement with Amgen to terminate joint 
commercialisation in selected markets. 

Regionally, sales in the USA were  
down 16% to £364 million, although 
Emerging Markets grew 20% to £145 
million while Japan also grew with sales  
up 14% to £114 million. Europe was flat  
at £293 million. 

Sales of our Immuno-inflammation  
products grew 40% to £214 million, helped 
by a 25% sales increase for Benlysta to 
£173 million for the year. Our other therapy 
areas were down 2% to £2,407 million, 
largely reflecting generic competition  
to Dermatology products. 

Established Products
Sales of our Established Products fell 16% 
to £3,011 million. Generic competition to 
Lovaza (down 57% to £240 million), 
Seroxat/Paxil (down 19% to £210 million) 
and Valtrex (down 24% to £154 million),  
all contributed to the fall in this category.

Regionally, sales in the USA were down 
31% to £854 million, while sales in Europe 
and Japan fell 13% to £601 million and 
15% to £444 million respectively. In 
Emerging Markets, the performance of this 
category declined 1% to £1,050 million. 

Vaccines
Vaccines sales were down 1% at 
£3,192 million for the year, although 
declines in Europe (down 2%) and Japan 
(down 14%) were partly offset by growth  
of 1% in Emerging Markets, while sales in 
the USA were flat. Emerging Markets were 
helped by the strong performances of 
Synflorix, Boostrix and Rotarix. 

Infanrix/Pediarix grew 2% to £828 million, 
with growth in the USA offset by sales 
decline in Europe and Emerging Markets. 
Boostrix sales increased 16% to £317 
million, with growth in all regions except  
the US, where sales fell 7% largely due  
to the return of a competitor product. 

Rotarix sales grew 7% to £376 million, 
driven by tender shipments in Europe and 
Emerging Markets, although there was a 
decrease in the USA, which was impacted 
by a CDC stockpile withdrawal in the fourth 
quarter. Synflorix sales were also up, 4%  
to £398 million, mainly due to a strong 
tender performance in Emerging Markets. 

Sales of our hepatitis vaccines fell 6%  
to £558 million, partly due to supply 
constraints affecting the US and Emerging 
Markets. Fluarix and FluLaval sales were 
down 9% at £215 million due to lower 
production levels for 2014 and increased 
competition. Cervarix sales declined 26% 
to £118 million in 2014, largely due to a fall 
in sales in Emerging Markets and Japan as 
well as increasing competitive pressures.

European Respiratory sales declined  
3%, largely due to increased competition. 
Seretide sales fell 5% at £1,330 million 
(1% decrease in volume and a 4% negative 
impact of price), as a result of increasing 
competitive pressures and the transition  
of our Respiratory portfolio to the newer 
products in the latter part of the year. 
Relvar Ellipta recorded sales of £18 million 
in the year. 

Respiratory sales in Emerging Markets 
grew 3%. Sales of Seretide were up 3%  
to £400 million, helped by an improved 
performance in China. Sales growth for 
Ventolin (up 8% to £165 million) and 
Veramyst (up 15% to £73 million) was 
offset by Flixonase, sales of which fell 
33%, largely due to a sales decline  
in China. 

In Japan, Respiratory sales fell 2% to  
£475 million. Sales of £17 million for  
Relvar Ellipta offset the impact of 
increasing competitor action on Adoair, 
which fell 6% to £228 million. The growth 
in Xyzal, up 8% to £114 million, was more 
than offset by lower sales elsewhere in the 
Respiratory portfolio. However, our new 
prescription share has increased to 56.5% 
following substantial increases in new 
prescriptions for Relvar after the lifting  
of the ‘Ryotan’ prescribing restrictions. 

Oncology
Oncology sales grew 33% to £1,202 million 
for the year with contributions from  
Votrient (sales up 33% to £410 million) and 
Promacta (sales up 34% to £231 million). 
Sales of Arzerra fell 24% to £54 million, 
while Tykerb/Tyverb sales declined 11% to 
£171 million. New launches compensated 
for generic competition to both Hycamtin 
and argatroban, with Tafinlar and Mekinist 
recording sales of £135 million and  
£68 million respectively. 

In the US, Oncology grew 41% to  
£509 million with contributions from 
Votrient (£181 million), Promacta 
(£91 million), Tafinlar (£58 million)  
and Mekinist (£67 million). 

In Europe, Oncology sales grew 29%  
to £417 million, led by Votrient, sales of 
which were up 23% to £153 million, while 
in Emerging Markets, sales were up 30% 
to £169 million and in Japan, sales grew 
17% to £65 million. 

GSK Annual Report 2014  23

Governance & remunerationFinancial statementsInvestor informationStrategic reportPharmaceuticals and Vaccines
continued

Deliver
In 2014, our R&D organisation delivered  
a number of new medicines and vaccines 
for patients and expanded treatment 
options through additional indications for 
several existing products. We also filed a 
number of late-stage assets with regulators 
and significant new assets progressed  
to final stages of development.

This progress gives us continued confidence 
that our pipeline of potential new medicines 
remains strong and sustainable, and can 
continue to deliver value for patients and 
GSK. In Pharmaceuticals and Vaccines  
we currently have around 40 new molecular 
entities (NMEs) in phase II/III clinical 
development. 

Product approvals in 2014
Respiratory
Within respiratory, Anoro Ellipta, our 
once-daily medicine combining two 
bronchodilators – a long-acting muscarinic 
antagonist (LAMA), and a long-acting beta2 
agonist (LABA) – in a single inhaler, was 
approved in Europe for chronic obstructive 
pulmonary disease (COPD). This followed 
its approval in the USA at the end of 2013. 
Incruse Ellipta, our first monotherapy LAMA, 
was approved as a once-daily treatment for 
COPD, including chronic bronchitis and/or 
emphysema, in the USA and Europe, and 
launched in the USA in the first quarter of 
2015. Finally, Arnuity Ellipta, a once-daily 
inhaled corticosteroid medicine to treat 
asthma, was approved in the USA – the first 
asthma treatment from our new respiratory 
portfolio to have gained approval there.  
All these respiratory medicines are 
administered using our innovative,  
patented dry powder inhaler, Ellipta.

Oncology
Mekinist, our MEK inhibitor, gained 
European approval for the treatment of 
BRAF mutant metastatic melanoma –  
the first medicine in its class to be licensed 
in Europe. This oral targeted therapy also 
received approval in the USA, under the 
FDA’s accelerated approval process, for 
use in combination with Tafinlar, a 
previously approved oral targeted therapy. 
This accelerated approval is contingent  
on the results of a phase III trial, which is 
designed to evaluate the clinical benefits  
of the combination. Positive overall survival 
results were announced in February 2015 
from the phase III COMBI-d study. These 
results will be submitted to regulatory 
authorities for review.

New indications were also approved by 
regulators for existing oncology medicines: 
Arzerra as a first-line treatment for chronic 
lymphocytic leukaemia, in combination with 
chemotherapy treatments in the USA and 
Europe; and Promacta in the USA as a 
treatment for severe aplastic anaemia.

HIV/AIDS
ViiV Healthcare gained EU approval for 
Tivicay (dolutegravir), an integrase inhibitor. 
This followed its approval in the USA in 
2013. Approval was also given for Triumeq 
in the USA and Europe in 2014. Triumeq  
is a single-pill regimen for the treatment  
of HIV, combining dolutegravir with the 
nucleoside reverse transcriptase inhibitors 
(NRTIs) abacavir and lamivudine.

Diabetes
Tanzeum, a new GLP-1 treatment for type 
2 diabetes, received approval in the USA 
offering a once-weekly injectable option  
for patients. The same product, under  
the name Eperzan, was also approved  
in Europe.

Other pipeline newsflow
Pharmaceuticals
Regulatory files were submitted in the  
USA and Europe for our first biologic in 
respiratory, mepolizumab, an investigational 
anti-IL5 monoclonal antibody administered 
every four weeks to treat patients with 
severe eosinophilic asthma. The same asset 
is also being evaluated in two phase III 
studies, one for the treatment of eosinophilic 
granulomatosis with polyangiitis (EGPA), a 
rare disease characterised by widespread 
inflammation in the walls of small blood 
vessels (vasculitis) and as an adjunctive 
therapy for adults who have severe COPD.

Breo Ellipta, our once-daily fixed dose 
combination of an inhaled corticosteroid 
(ICS) and a long-acting beta2 agonist, 
approved in the USA in 2013 for COPD, 
was filed in the USA as a treatment for 
asthma. We also announced the start  
of a phase III programme to evaluate the 
efficacy and safety of our ‘closed’ triple 
combination treatment of a ICS/LAMA/
LABA in patients with COPD, the first to 
evaluate a once-daily triple combination 
treatment of an inhaled corticosteroid  
and two long-acting bronchodilators in  
a single inhaler. 

A phase III study began to evaluate the 
effects of losmapimod for acute coronary 
syndrome. Losmapimod is an inhibitor  
of p38 mitogen activated protein (MAP) 
kinase, an enzyme understood to play  
a central role in the acute inflammation  
that occurs during a heart attack. It is being 
developed as a short-term treatment to be 
administered as quickly as possible after  
a heart attack to reduce the risk of a 
subsequent cardiac event.

Darapladib, also an investigational 
cardiovascular medicine, was not 
successful in phase III studies and its 
development has been terminated.

Along with our partners MMV, we started  
a phase III study to investigate the safety 
and efficacy of tafenoquine – a single-dose 
investigational radical cure for Plasmodium 
vivax malaria. This form of the disease 
occurs primarily in South and South East 
Asia, Latin America and the horn of Africa.

In 2014 we also continued to pursue  
new indications for existing medicines. 
Within Oncology, a phase III study began, 
evaluating Promacta/Revolade in patients 
with myelodysplastic syndromes (MDS),  
a type of cancer in which the bone marrow 
does not make enough healthy blood cells. 
We also submitted regulatory files seeking 
additional indications for this medicine – 
severe aplastic anaemia in Europe  
and chronic immune (idiopathic) 
thrombocytopenia (ITP) in the paediatric 
setting in the USA. A phase III study  
of subcutaneous ofatumumab in patients  
with pemphigus vulgaris, a rare autoimmune 
skin disorder, also began. 

We also submitted a regulatory file to  
the EMA, for a variation to the marketing 
authorisation for Volibris – our medicine  
for pulmonary arterial hypertension (PAH) 
– to include its use in initial combination 
therapy in PAH patients. 

Alongside these advances, in our late-
stage pipeline we also see significant 
potential for cabotegravir in HIV (see  
page 32 for more information); sirukumab, 
an anti-IL6 monoclonal antibody for 
rheumatoid arthritis; ‘863, our prolyl 
hydroxylase inhibitor for anaemia and an 
ex-vivo stem cell gene therapy treatment 
and potential cure for ADA-SCID, a rare 
disease affecting children. This would be 
GSK’s first product using cell and gene 
therapy technology, a fast-moving area  
of science and one which, we believe,  
has the potential to deliver a number of 
transformational medicines.

Vaccines
Within our Vaccines business, we 
announced pivotal phase III study results 
for our shingles candidate vaccine (HZ/su) 
that showed it reduced the risk of shingles 
by 97.2 % in adults aged 50 years and 
older compared with placebo. The study, 
which started in August 2010, is ongoing  
in 18 countries and involves more than 
16,000 individuals. We are now evaluating 
the filing strategy for this vaccine.

24  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic reportWe reached a major milestone in the 
development programme of our malaria 
candidate vaccine, RTS,S, with the 
submission of a regulatory file in July  
to the European Medicines Agency  
(see case study).

Since the Ebola crisis began in March 
2014, GSK has been working closely  
with the World Health Organization 
(WHO), regulators and other partners to 
respond to the outbreak and to accelerate 
development of our investigational Ebola 
vaccine. We are also contributing to the 
overall humanitarian effort and taking steps 
to support the small number of employees 
we have in the region. In phase I studies, 
our investigational Ebola vaccine 
demonstrated an acceptable safety profile 
and produced an immunological response 
in healthy adult volunteers. It is now being 
tested in a large phase III clinical trial 
sponsored by the US National Institutes  
of Health (NIH) in Liberia.

In April, we announced our decision to  
stop development of an investigational 
MAGE-A3 antigen-specific cancer 
immunotherapeutic for the treatment of 
non-small cell lung cancer, after a phase III 
study failed to meet its efficacy endpoints. 
Following a strategic review of our vaccines 
immunotherapeutics unit which included  
all available data, developments in the 
current environment and the investigation 
of additional technologies, we decided  
not to pursue any new research efforts  
in antigen specific immunotherapy.

Early-stage pipeline
In Pharmaceuticals we continue to see 
substantial improvements in the novelty  
of our early-stage Pharmaceutical research 
programmes with over 80% of our 
preclinical to phase II NME projects  
having novel mechanisms of action.  
We are developing multiple early-stage 
assets in therapeutic areas where we  
see significant opportunity. In immuno-
inflammation, and specifically in diseases 
such as rheumatoid arthritis, inflammatory 
bowel disease and psoriatic arthritis,  
we have multiple assets in development 
including a GM-CSF monoclonal antibody; 
a number of RIP 1 and 2 kinase inhibitors 
and an IL-7 receptor monoclonal antibody. 
In immuno-oncology, we have a range  
of assets targeting haematological  
cancers and solid tumours including 
OX-40, iCOS, and TLR-4 as well as  
a cell therapy partnership with the 
biotechnology company Adaptimmune.  
In cancer epigenetics we have three  
clinical programmes addressing the BET-i, 
EZH2 and LSD-1 targets. 

Submitting regulatory application for our candidate 
malaria vaccine

RTS,S’s development involved one  
of the biggest vaccine trials ever 
conducted in Africa. While a number  
of additional steps still need to be 
completed, we anticipate that the 
vaccine could be available for 
implementation in early adopter  
SSA countries in 2017. 

GSK has invested hundreds of millions 
of dollars to date in RTS,S and the 
programme has also received funding 
from the Bill & Melinda Gates 
Foundation, while the international 
non-profit organisation PATH has 
contributed financial, scientific, 
managerial and field expertise to the 
development of RTS,S. We have 
committed that the price of RTS,S  
will cover the cost of manufacturing  
the vaccine together with a small return 
of around 5% that will be reinvested  
in R&D for second generation malaria 
vaccines, or vaccines against other 
tropical diseases.

In July, we reached a major milestone 
with the submission of a regulatory 
application for our candidate malaria 
vaccine, RTS,S, to the European 
Medicines Agency (EMA). This is a key 
moment in GSK’s 30-year journey to 
develop the world’s first malaria vaccine. 
This submission follows our 2013 
announcement of phase III data showing 
that RTS,S almost halved the number  
of cases of clinical malaria in young 
children (aged 5-17 months at first 
vaccination) in the 18 months after 
vaccination.

RTS,S is intended exclusively for use 
against the Plasmodium falciparum 
malaria parasite, which is most prevalent 
in sub-Saharan Africa (SSA). Around  
90% of estimated deaths from malaria 
occur in SSA, and 77% of these are  
in children under the age of five.

To date there is no licensed vaccine 
available for the prevention of malaria.  
If a positive opinion from the  
EMA is granted, the World Health 
Organization has indicated that  
a policy recommendation may  
be possible by the end of 2015.  
A positive opinion from EMA will  
also be the basis for marketing 
authorisation applications (NRAs)  
in SSA.

GSK Annual Report 2014  25

Governance & remunerationFinancial statementsInvestor informationStrategic reportPharmaceuticals and Vaccines
continued

In Vaccines we continue to integrate some 
early-stage assets following our acquisition 
of the biotechnology company, Okairos, in 
2013. The novel adenovector platform has 
shown potential in diseases such as Ebola, 
hepatitis C and respiratory syncytial virus 
(RSV). RSV is one of the remaining 
paediatric infectious diseases for which  
a vaccine does not yet exist and recent 
phase I data for our vaccine candidate 
demonstrated the value of further 
exploratory work.

Pharmaceuticals R&D approach
Our Pharmaceuticals R&D business is  
a dynamic organisation which we believe 
has built a sustainable pipeline of innovative 
new medicines through its focus on 
cutting-edge science.

We are highly selective with our R&D 
investments and concentrate only on areas 
where we believe the science presents us 
with opportunities most likely to deliver 
significant medical advances. It is essential 
that we continue to challenge the areas in 
which we work. Recognising this, in 2014, 
we announced a programme to further 
sharpen the focus of our R&D activities, 
eliminating areas of low probability of 
success. We also announced plans to 
change our geographical R&D footprint by 
bringing our significant R&D operations 
together into two global centres – one in 
Philadelphia in the USA and the other in the 
Stevenage area of the UK. We believe this 
is vital to enable our scientists to work in 
world-class facilities.

Collaborating with external partners has 
become a critical component of our R&D 
strategy in recent years. We are now 
involved in more partnerships with external 
companies, individuals and academics than 
ever before, which enables us to access 
and increase our understanding of new 
areas of science and to share the risk of 
development.

Our Pharmaceuticals R&D business 
employs approximately 10,000 people.  
In 2014, our Pharmaceuticals core R&D 
expenditure was £2.5 billion, a decline  
of 4% compared to the previous year, 
resulting from execution of changes leading 
to continued efficiency improvements.

Early-stage research
In early-stage research (drug discovery)  
the crucial first step in exploring new 
medicines – and one of the greatest 
challenges – is to identify the biological 
mechanisms involved in the development  
of diseases. We then create small 
molecules or biopharmaceuticals that 
interact with these disease targets, 
ultimately leading to new medicines. 
Through our own research and working 
with external scientists we are making 
progress improving our understanding  
of disease targets, and believe this will 
improve the success rate for discovering 
new medicines (see case study on p27).

Our Discovery Performance Units  
(DPUs) are responsible for discovery  
and development of potential new 
medicines through to early-stage clinical 
trials (up to the completion of phase IIa). 
We have over 30 DPUs, each with between 
5 and 70 scientists working on a particular 
disease pathway or area of science.

Core Pharmaceutical investment

19%

29%

52%

Discovery
Development
Facilities and central support

These nimble, personalised units are a 
fundamental step away from the traditional 
hierarchical R&D business model and help 
us to maintain flexibility in our research 
investment, while focusing on the most 
promising scientific opportunities. They 
have their own budget and so greater 
accountability for their projects. Progress 
against DPU business plans is regularly 
reviewed by the Discovery Investment 
Board (DIB), a group from senior R&D  
and commercial management, alongside 
external individuals with life science 
investment expertise and an understanding 
of payer perspectives.

Late-stage development
When a compound has demonstrated a 
potential proof of concept for how it works, 
we must decide whether to advance it into 
later-stage development. Our Portfolio 
Investment Board (PIB) assesses the 
technical, commercial and investment  
case for each project to progress in 
development. 

Timeline and development stages for pharmaceutical research

Drug  
discovery

Pre-clinical

Clinical trials

Regulatory  
review

Approval and 
launch

Post-marketing 
surveillance

Phase 1

Phase 2

Phase 3

5,000-10,000 
compounds

250 compounds

5 compounds

20-100

100-500
Number of patients

1,000-5,000

3-6 years

6-7 years

1 approved new medicine

0.5-2 years

26  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic reportThis stage is called ‘commit to medicine 
development’ and typically takes place 
after phase IIa trials, when the compound  
is tested in a small number of patients with 
a particular condition or disease. Then 
there are phase III studies, which are 
larger-scale studies in patients to further 
examine the compound’s efficacy and 
safety, often at different therapeutic doses 
to determine which may be most appropriate. 
If all of these stages are successful, we use 
the results of these studies combined with 
other key scientific information to submit  
a regulatory file for review and possible 
approval with regulatory agencies.

At the same time, we work to optimise the 
compound’s physical properties and its 
formulation so that it can be produced 
efficiently and in sufficient quantities 
through the manufacturing process.  
In some cases, our research may include 
developing new inhalers or other devices  
to deliver these medicines.

The responsibility for guiding an 
investigational medicine through these later 
stages of development to filing rests with 
our Medicines Development Teams (MDTs), 
which are small units of 6 to 10 people.

In Pharmaceuticals we now have 25 new 
molecular entities (NMEs) in phase II/III 
clinical development.

Governance
The length of time and costs involved in 
drug discovery and development make  
it essential that we are highly selective in 
where we invest and focus our resources. 
The R&D Executive Team has oversight  
of strategic issues and overall budget 
management across R&D, and a number  
of governance boards manage investment 
decisions through the life cycle of R&D and 
early commercialisation. These investment 
decisions begin during the discovery 
phase, with the DIB, and continue in the 
PIB as described earlier.

PIB is co-chaired by the President of 
Pharmaceutical R&D and the President  
of Global Pharmaceuticals, and also 
includes the heads of each Pharmaceutical 
region along with the head of global 
manufacturing and legal counsel.

Additional governance committees also 
assess technical, scientific, commercial 
and investment decisions for projects 
through development, into commercial 
operations, and once a new medicine  
has launched.

Harnessing advances in technology to drive 
drug discovery and development 

We continue to build scientific and 
technical capabilities that enable us  
to make better decisions earlier in drug 
discovery and development, increasing 
our probability of success and reducing 
our attrition rate. We have significantly 
improved the proportion of high quality 
drug candidates that progress to clinical 
development by ensuring we select  
the best candidates and prioritising 
resources to progress the most 
promising potential medicines. 

We are also capitalising on major 
technology advances to help our 
researchers take the crucial first step  
in exploring new medicines – finding 
where to start. In 2014, we launched  
the Centre for Therapeutic Target 
Validation (CTTV) with the European 
Bioinformatics Institute and the 
Wellcome Trust Sanger Institute –  
a pioneering research initiative 
harnessing ‘big data’ and genome 
sequencing to improve the success  
rate for discovering new medicines. 

Currently, an estimated 90% of 
compounds entering clinical trials never 
reach patients as medicines. This is 
often because the biological target for a 
drug is not well understood – one of the 
greatest challenges in drug discovery. 
We need to understand better the 
mechanisms in our body related to 
disease to improve how we can develop 
the most effective medicines. 

CTTV scientists are combining their 
expertise to explore and interpret large 
volumes of data with the aim of improving 
our ability to define the biological targets 
in a range of diseases. The Wellcome 
Trust Sanger Institute is contributing its 
unique understanding of the role of 
genetics in health and disease. The 
European Bioinformatics Institute is 
integrating huge streams of experimental 
data to create bioinformatics insights. 
We are contributing expertise in disease 
biology, translational medicine and drug 
discovery. We have also made a 
multi-million pound contribution to  
fund an initial wave of projects.

Investment in R&D

Focus on productivity
We remain committed to improving 
productivity in R&D, so we can develop 
more innovative new products with 
greater efficiency.

We continue to improve the financial 
efficiency of our R&D and in February 
2014 announced an estimated IRR  
of 13%. We continue to target 14%  
on a longer-term basis. 

Our R&D investment decisions are 
based on where we see the best 
opportunities, having considered patient 
need, the market opportunity and 
scientific understanding. We believe  
this is more effective than determining 
investment requirements on the basis  
of a fixed proportion of sales. 

R&D productivity is a key challenge  
for our industry and we believe it is 
important to provide a greater level of 
transparency regarding R&D decision 
making and our R&D returns. 

This rate of return for R&D is determined 
by assessing the costs involved in 
discovering and developing late-stage 
pipeline projects against the profits  
of medicines and vaccines as they  
are approved and launched. 

In 2010, we calculated that our 
estimated R&D internal rate of return 
(IRR) was 11% and stated a long-term 
aim of increasing this to 14%. 

Our estimated IRR is an important 
measure of our financial discipline and 
our strategic progress to improve the 
economics of R&D. It also underpins our 
strategy to create more flexibility around 
the pricing of our new medicines.    

Calculation of our most recent IRR for 
2013 included products launched from 
1 January 2012 to 31 December 2013 
and compounds that were in phases IIb 
and III of the development process at 
year-end 2013. The calculation was 
based on actual sales from 2011 to 
2013, and forecast sales up to 2034, 
adjusted to reflect expected failure rates, 
which are broadly in line with standard 
industry failure rates. The cost base 
used in this calculation comprised an 
estimate of attributable R&D costs, and 
actual and projected milestone payments 
where appropriate. 

GSK Annual Report 2014  27

Governance & remunerationFinancial statementsInvestor informationStrategic reportPharmaceuticals and Vaccines
continued

Vaccines R&D approach
Our vaccine R&D work focuses on 
discovering and developing new 
prophylactic and therapeutic vaccines  
to help protect and treat people against 
infectious diseases, cancers and chronic 
disorders. We also look at life cycle 
management to maximise the potential of 
existing vaccines, through broadening their 
geographic availability, and advancing their 
formulation. This approach allows us to 
increase the value our products can bring, 
by extending their reach and adapting them 
to ensure they meet the needs of patients.

We manage and prioritise our investment 
decisions to best meet the needs of our 
customers and help address some of the 
remaining global health challenges. Our 
core vaccine R&D investment in 2014 was 
£443 million, down 6% against 2013, this 
reflects our decision to stop development 
of MAGE-A3 (see page 25). We have more 
than 2,000 scientists working across our 
vaccine R&D organisation and currently 
have 14 vaccines in development for a 
range of diseases.

We also continue to explore the potential  
of some early stage assets acquired from 
Okairos in 2013. The novel adenovector 
platform complements our existing vaccine 
adjuvant technology and expertise, enabling 
us to continue our work developing the next 
generation of vaccines and may allow for 
the tackling of new diseases.

Discovery and development
The discovery and development of a new 
vaccine is a complex process that typically 
takes between 10 and 12 years. Vaccine 
discovery begins by identifying new 
antigens, which are specific structures on 
pathogens (viruses, bacteria or parasites) 
or on cancer cells that are recognised  
by the immune system. We then produce 
these pathogens in yeast, bacteria or 
mammalian cells and genetically manipulate 
them so that they can be purified and 
formulated into a vaccine. It is the antigen 
that creates the body’s immune response.

In some cases, formulation of the vaccine 
involves mixing antigens with GSK 
proprietary adjuvant systems. We use 
adjuvants to improve the immune system’s 
response to antigens contained in vaccines 
and we have been innovating in the area  
of adjuvant systems for more than 20 years. 
The formulations of candidate vaccines are 
usually a combination of several antigens, 
and the final composition of the vaccine 
(antigens and adjuvant) may change  
over time.

Governance
There are several key decision points in  
the vaccine development process: commit 
to research (decide to initiate full research 
programme) commit to candidate 
development (decide to invest resources 
towards exploring potential of vaccine in 
number of clinical trials); commit to early 
clinical development (phase I and II), 
commit to phase III; commit to registration 
and launch.

Oversight of these key decisions rests  
with two bodies. The Vaccine Development 
and Commercial Board (VDCB) and the 
Vaccine Investment Board (VIB).

The VDCB reviews the research and 
development project strategy and advises 
on its scientific, technical and commercial 
opportunity assessment. It has an overall 
view of both early, advanced and life cycle 
development projects. All VDCB 
‘recommendations to progress’ projects 
from one stage to the next are submitted  
to the VIB.

The VIB is co-chaired by our President  
of Vaccines and the Chairman for Global 
Vaccines. This board makes the final 
decision on whether to invest in a project, 
by evaluating the VDCB’s recommendation 
alongside public health benefit, business 
opportunity, development costs and risks, 
project timing and overall evolution of our 
portfolio of vaccines.

Vaccines research development cycle

Identify
antigens

Produce
antigens

Pre-clinical
testing

Phase I

Phase II

Proof of 
concept

Phase III

File

Registration/
Post-marketing
surveillance

Research (including immunology)

Pre-clinical development

Clinical development (including post-marketing surveillance)

Transfer process to manufacturing

1-10 years

2-3 years

2-4 years

>1 year

28  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic reportLate-stage pipeline
Our pipeline remains extensive. A summary of Pharmaceuticals and Vaccines in phase III 
and regulatory is set out below. A more comprehensive list of our medicines and vaccines 
in phases I to III of development is available on pages 225 to 228.

Compound

Indication

US

EU

Respiratory
Relvar/Breo Ellipta (FF/VI)
vilanterol (VI)
mepolizumab

FF+UMEC+VI

Vaccines
Nimenrix (MenACWY)
MAGE-A3
Herpes zoster
Mosquirix (RTS,S)

Oncology
Arzerra (ofatumumab)

Mekinist (trametinib) + Tafinlar 
(dabrafenib) in combination use

Promacta/Revolade

Asthma
COPD
Severe eosinophilic asthma
COPD
COPD

MenACWY prophylaxis
Melanoma
Shingles prophylaxis
Malaria prophylaxis

CLL (relapsed/relapsed maintenance)
NHL (FL)

Metastatic melanoma
Adjuvant melanoma
Myelodysplastic syndrome (MDS)
Severe aplastic anaemia

Cardiovascular and metabolic
retosiban  
losmapimod

Threatened pre-term labour
Acute coronary syndrome (ACS)

Systemic lupus erythematosus
Vasculitis
Rheumatoid arthritis

Immuno-inflammation
Benlysta (s.c.)
Benlysta (i.v.)
sirukumab

Rare diseases
2696273 
(Ex-vivo stem cell gene therapy)
mepolizumab

Infectious diseases
tafenoquine

Dermatology
ofatumumab (s.c.)

Adenosine deaminase severe combined immune deficiency 
(ADA-SCID)
Eosinophilic granulomatosis with polyangiitis (EGPA)

Ph II/III

Ph III

Treatment and relapse prevention of Plasmodium vivax malaria Ph III

Pemphigus vulgaris

Ph III

Filed June 2014
Ph III
Filed Nov 2014
Ph III
Ph III

Approved Nov 2013
Ph III
Filed Nov 2014
Ph III
Ph III

Ph II
Ph III
Ph III
n/a

Ph III
Ph III

Approved Apr 2012
Ph III
Ph III
Filed July 2014

Ph III
Ph III

Approved Jan 2014
Ph III
Ph III
Approved Aug 2014 Filed Nov 2014

Ph III
Ph III
Ph III

Ph III
Ph III

Ph III
Ph III
Ph III

Ph III
Ph III

Ph III
Ph III
Ph III

Ph II/III

Ph III

n/a

Ph III

GSK Annual Report 2014  29

Governance & remunerationFinancial statementsInvestor informationStrategic reportPharmaceuticals and Vaccines
continued

Simplify
We are committed to reducing complexity 
in our business. This helps us be more 
efficient and allows us to respond to the 
needs of patients and consumers more 
quickly and effectively. 

Over the last few years we have  
undertaken a broad range of restructuring 
and simplification programmes across  
the Group which have both reduced 
operational complexity and delivered a total 
of £3.5 billion in annual savings to date. 

Reshaping our business
We have identified significant simplification 
and synergy opportunities for our 
Consumer Healthcare and Vaccine 
businesses when the proposed Novartis 
transaction completes. We are targeting 
total annual savings from the transaction  
of £1 billion by the fifth year from closing, 
including those related to oncology. We 
expect approximately 50% of this to be 
delivered by year three.

We are also undertaking a restructuring 
programme to refocus our global 
Pharmaceuticals business following  
the divestment of our oncology products 
and the changing dynamics in the US 
respiratory market and cost base. This will 
rescale our commercial operations, global 
support functions and relevant R&D and 
manufacturing across Pharmaceuticals and 
is intended to improve our performance by 
establishing a more streamlined and agile 
business. We expect it to deliver annual 
cost savings of £1 billion over three years, 
with 50% of this expected in 2016. 

As part of this programme we will reshape 
our global Pharmaceutical operations to 
create two franchises: Respiratory and 
Speciality Pharmaceuticals, which will  
sit alongside our Established Products 
Portfolio and other global businesses.  
The Respiratory franchise will continue  
to focus on our existing and emerging 
respiratory portfolio, while the newly 
created Specialty Pharmaceuticals 
business will comprise the late-stage 
pipeline assets and newly launched  
global medicines in Cardiovascular, 
Metabolic and Neurosciences (CVM&NS), 
Immuno- inflammation & Infectious 
Diseases (II-ID), Oncology discovery  
and Dermatology. This will create a leaner 
commercial operation, simplify processes 
and eliminate duplication.

Manufacturing and supply
GSK has 43 Pharmaceutical and 
14 Vaccine sites in 26 countries making 
pharmaceutical and vaccines products, 
with more than 27,000 people involved  
in manufacture and supply activities. 

Within our Pharmaceuticals and Vaccines 
manufacturing organisations, our aim is 
consistently to deliver outstanding quality, 
service and value to our patients and 
customers. 

During 2014, the sales performances  
of certain pharmaceuticals and vaccines 
were impacted by supply constraints.

Manufacturing network
We continue to review our global 
pharmaceuticals manufacturing and  
supply network to ensure effectiveness  
and efficiencies. 

During the year, we continued to invest  
in our network to ensure capacity in key 
areas. For example, in respiratory, we have 
committed to build a new manufacturing 
facility in Montrose, Scotland, to provide 
additional capacity for our newest 
products, Relvar/Breo Ellipta, Anoro 
Ellipta, Incruse Ellipta and Arnuity Ellipta. 
In antibiotics, we continued to invest in 
manufacturing capacity for both active 
ingredients and the finished products. 

In 2014, the site at Notre Dame de 
Bondeville in France left the network,  
a change that was announced in 2013. 

End-to-end supply chain
Our end-to-end supply chain programme, 
which began in 2013, is designed to  
reform and simplify our supply chain.  
In 2014, we introduced processes to 
improve coordination across each stage  
of production from sourcing and 
manufacturing to more efficient delivery  
of our products to patients and consumers.

In 2014, we introduced the GSK Production 
System (GPS) across our Pharmaceutical 
manufacturing sites. The GPS is a standard 
way of working to identify and eliminate  
the root causes of accidents, defects and 
waste. This standardised way of working 
will improve our processes and performance. 
For example, at our site in Cairo, Egypt, 
deployment of the programme has resulted 
in a 26% increase in production with a 
decrease in manufacturing interruptions  
of more than 40%.

Common processes
Across our Pharmaceuticals and Vaccines 
business we continued to streamline core 
processes and boost efficiency. A key step 
has been the establishment of our Core 
Commercial Cycle programme – a key 
enterprise-wide planning and decision-
making process which brings together 
commercial, finance and supply chain  
to ensure we can meet the expected  
demand for our products.

Consolidation of our supply base also 
helps to simplify our Pharmaceutical 
manufacturing and supply chain operations 
and during 2014 we reduced the number of 
third-party suppliers who manufacture 
medicines on behalf of GSK, by a further 
8%, compared with 2013. We have also 
continued to reduce complexity in our 
supply base by standardising specifications 
for goods and materials that we buy and 
pursuing integrated sourcing processes. 

We continued our initiative to reduce the 
complexity of our Pharmaceutical product 
portfolio, which allows us to simplify both 
supply chain and commercial operations 
and reduce risk and complexity while 
increasing service levels. In 2014, we 
achieved a 19% reduction (against our 
2012 baseline) which equates to more  
than 4,000 discontinued packs. 

Commitment to quality
We are strongly committed to meeting the 
highest quality standards through stringent 
quality control and quality insurance 
processes. Our medicines and vaccines 
are manufactured according to current 
Good Manufacturing Practice (cGMP) 
regulations, the approved file which 
includes our commitments to the authorities 
and our own internal quality standard 
procedures. Two GSK sites (at Cork in 
Ireland and Ste. Foy in Canada) received 
warning letters from the US Food and  
Drug Administration (FDA) this year.  
We are taking comprehensive actions  
to resolve these issues.

Procurement
Our procurement organisation continues  
to support the delivery of greater value  
from our external expenditure. The 
procurement savings performance on core 
external operating expenditure increased 
by 19% in 2014 from 2013. Additionally,  
in September, we launched category 
councils comprising business, finance  
and procurement leaders to further 
enhance our procurement process and 
accelerate performance. This will drive  
the right rigour in buying decisions, help 
strengthen our relationships with those 
external partners who are a critical part  
of our business and modify processes  
that are causing inefficiencies. 

30  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic report 
Pharmaceuticals and Vaccines
ViiV Healthcare

The growing dolutegravir-based HIV portfolio that 
includes Tivicay and Triumeq contributed to a very  
strong year for ViiV Healthcare.

ViiV Healthcare is a specialist global  
HIV company delivering advances in 
treatment and care for people living with 
HIV. Established in 2009, and majority-
owned by GSK, with Pfizer and Shionogi 
as the other shareholders, the company 
focuses 100% on HIV. ViiV Healthcare 
delivered a very strong performance in 
2014 and, having proven its ability to  
deliver as a standalone company, GSK  
has announced its intention to explore  
the potential to undertake an initial  
public offering of a minority share of  
the ViiV Healthcare business.

Around 35 million people worldwide are 
still living with HIV, according to latest 
available figures from UNAIDS, and 
1.5 million died from AIDS-related causes 
in 2013. However, global efforts have 
helped to reduce the rate of new HIV 
infections by 38% since 2001 and 
AIDS-related deaths by 37% since 2005.

Today, the disease is most prevalent in  
sub-Saharan Africa with some 5% of the 
adult population infected. With nearly  
90% of all people infected with HIV living  
in low-income countries and sub-Saharan 
Africa, increasing access to treatment  
is a priority.

Grow
ViiV Healthcare turnover for 2014 was up 
15% at £1.5 billion. Growth generated by 
Tivicay and Epzicom/Kivexa, together with 
the newly launched Triumeq, more than 
offset the impact of generic competition  
to older ViiV Healthcare products, including 
Combivir and Trizivir. Core operating profit 
grew 20%. ViiV Healthcare’s growth is 
outpacing the HIV global market growth  
of 12%. ViiV Healthcare’s core operating 
profit includes R&D costs, and excludes 
non-core items such as the contingent 
consideration payable to Shionogi in 
relation to sales of Tivicay and Triumeq.

Tivicay recorded sales of £282 million  
in 2014. Uptake of Tivicay has led the 
industry in the USA and other markets 
including Germany and Japan, compared 
with recent HIV medicine launches.  
Sales of Triumeq, the new single-pill 
treatment that was launched in the USA  
in August and in some European countries 
in September, were £57 million in 2014. 
Epzicom/Kivexa (abacavir, lamivudine)  
grew by 8% to £768 million and  
Celsentri/Selzentry (maraviroc) was  
flat at £136 million.

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V

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i

V

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Increasing access to HIV treatments

For adults, the MPP collaboration 
includes two approaches. First ViiV 
Healthcare will apply the established 
royalty-free voluntary licensing to 
dolutegravir. Second, for specific 
middle-income countries including 
India, the company has established  
the first-ever MPP licence with a tiered 
royalty structure, where a country pays 
only a small percentage of the sale  
price based on GDP.

For children, ViiV Healthcare has 
granted MPP a voluntary licence in 
121 countries for generic manufacturers 
to develop paediatric formulations of 
dolutegravir without paying a royalty.

In 2014, the company continued to 
support more than 300 community 
projects worldwide through Positive 
Action, Positive Action for Children 
Fund, Positive Action Southern Initiative 
and the Paediatric Innovation Seed Fund.

Access to HIV treatments is a major 
focus for ViiV Healthcare. During 2014, 
the company supported people living 
with HIV in 139 countries through a 
variety of approaches, to address the 
needs of people living with HIV in 
different parts of the world.

The company offers royalty-free 
voluntary licences and access pricing  
in all low-income and least-developed 
countries and in all sub-Saharan Africa 
countries, where 70.5% of all people 
with HIV currently live. For middle-income 
countries, ViiV Healthcare takes a 
case-by-case approach based on the 
burden of the disease and GDP per 
person. All its medicines, including 
those in the pipeline and new treatments 
such as Tivicay and Triumeq, are 
covered by this access policy.

In April, just months after approval  
of Tivicay in the EU and USA,  
ViiV Healthcare announced new 
collaborations with the Medicines  
Patent Pool (MPP) to increase access  
to dolutegravir in the countries where 
99% of the children and 93.4% of adults 
with HIV in the developing world live.

GSK Annual Report 2014  31

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
 
 
Pharmaceuticals and Vaccines
ViiV Healthcare – continued

HIV treatment regimens often combine 
three different antiretrovirals to improve 
convenience for patients. Triumeq is  
the only drug to combine dolutegravir  
and NRTIs, abacavir and lamivudine,  
in a single-pill regimen.

ViiV Healthcare entered a collaboration 
with Janssen in 2014 to develop a two-
drug single tablet combining dolutegravir 
with Janssen’s rilpivirine, a non-nucleoside 
reverse transcriptase inhibitor. The 
research will compare the efficacy of  
this two-drug regimen compared to a 
three-drug regimen, in maintaining viral 
suppression for patients already virally 
suppressed on a three-drug regimen.

In 2014, we also began two phase II studies 
on the experimental long-acting injectable 
integrase inhibitor, cabotegravir, previously 
known as GSK744. One of these studies  
is investigating the potential of cabotegravir 
for prevention in HIV negative men, the 
other, in combination with long-acting 
rilpivirine, for the treatment of people living 
with HIV. Cabotegravir offers the possibility 
of treatment via injection and might allow 
people to switch from daily oral use to a 
monthly (or potentially less frequent) form  
of treatment.

Simplify
The decision to create ViiV Healthcare as  
a company with a 100% focus on HIV has 
allowed everyone in the company to be totally 
dedicated to innovating for, and making  
a difference to, people living with HIV. 

ViiV Healthcare has also maintained a 
nimble model through which, while being  
a specialist organisation focused on its 
core capabilities, it relies on relationships 
with its three shareholders, in particular 
GSK, allowing them to operate in a 
simplified operating model.

Combining this model with a lean 
management structure globally and locally, 
the company has reduced complexity and 
maximised efficiency. ViiV Healthcare pays 
for the services provided by the three 
shareholders under arms-length contracts.

This model extends to how the organisation 
conducts research in partnership with 
GSK’s HIV Discovery Performance Unit, 
pharmaceutical and biotech companies,  
as well as academic researchers. 

Regionally, sales in North America grew 
28%, driven by strong performances of 
Tivicay and Triumeq as well as continued 
growth from Epzicom. Tivicay and Triumeq 
are performing strongly in the dynamic 
segments (patients initiating and switching 
therapy), achieving a joint 18% share of 
treatment in naive patients, and 31% in 
switch patients.

In Europe, for the first time since ViiV 
Healthcare’s creation, sales are growing 
faster than the market as a result of the 
excellent performance of Tivicay  
(approved in January 2014 and achieving 
reimbursements in most European markets), 
the successful initial uptake of Triumeq in 
countries where it has been launched, and 
the continued growth of Kivexa.

In the International region, sales also grew 
owing to the growth portfolio of Celsentri, 
Kivexa and Tivicay, which now contribute 
over two-thirds of the region’s revenue. 
Japan and Australia, which launched 
Tivicay in the second half of the year,  
have seen particularly impressive sales 
performances.

Deliver
There were important regulatory approvals 
for our dolutegravir-based portfolio during 
the year. Tivicay (dolutegravir) was 
approved in the EU in 2014 following its  
US approval in 2013. Triumeq, combining 
dolutegravir with two nucleoside reverse 
transcriptase inhibitors (NRTIs), was also 
approved in the USA and EU in 2014.

The innovative antiretroviral treatment, 
Tivicay, is an integrase inhibitor used with 
other antiretroviral medicines for treatment 
of adults and adolescents living with HIV. 
Tivicay’s clinical development programme 
included people living with HIV who were 
new to treatment (naive), as well as those 
who had already been treated with other 
HIV medicines (experienced) and those 
who were infected with a virus that had 
developed resistance to previously available 
integrase inhibitors. The WHO has cited 
dolutegravir as one of the long-term 
developmental priorities for child 
antiretroviral treatments.

32  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic reportConsumer Healthcare

Strong innovation and a focus on geographic 
expansion and new routes to market have  
led to continued growth in several key categories.

GSK’s Consumer Healthcare business  
is already among the largest in the world. 
Our products reach millions of people 
every day in more than 100 countries, with 
top-selling brands including Sensodyne, 
Panadol and Horlicks.

Across our four categories of Wellness, 
Oral health, Nutrition, and Skin health,  
our brands exist to help people to do more, 
feel better and live longer. 

Our Wellness category focuses on  
pain management, respiratory health, 
gastrointestinal health and smokers’ health. 
Panadol is the top-selling paracetamol 
brand globally and Tums is the #1 antacid 
brand in the USA. 

We are the global leader in specialist Oral 
health, with leading positions in Sensitivity 
(Sensodyne), Acid Erosion (Pronamel), 
Denture Care and Gum Health. 

In Nutrition, our Horlicks brand – over  
140 years old – is the leading nutritional 
supplement in the Indian subcontinent. 

Finally, our Skin health brands Abreva  
and Zovirax hold leading positions in  
some of the world’s largest markets.

Our focus is to combine the best of  
our Pharmaceutical and Fast Moving 
Consumer Goods (FMCG) capabilities  
to become the world’s first and best,  
Fast Moving Consumer Healthcare 
(FMCH) company, driven by science  
and values. To realise this vision, we  
are implementing a strategy with five  
key growth levers: 

•  Building category defining brands our 
consumers love. This means building 
strong global brands with leadership 
positions. 

•  Improving lives through scientific 
innovation with a strong pipeline  
of new products. 

•  Becoming first choice for shoppers, 

retail partners and experts.

•  Delivering high quality products  

at the right time and cost.

•  Living our values and developing our 
people in a high performance culture.

In April, we announced a proposed major 
three-part transaction with Novartis, which 
once completed, will create a new joint 
venture Consumer Healthcare Company 
with significant scale and reach making  
it one of the world’s largest Consumer 
Healthcare companies, operating in 
markets estimated to grow at approximately 
3-4% per annum over the next five years. 

The new GSK Consumer Healthcare 
business will be geographically well 
matched with a strong presence in  
the US, emerging markets and in the  
CIS, Central and Eastern Europe.  
The combined business will be a world 
leading Consumer Healthcare company 
with number one positions in specialist  
oral health and in OTC across 36 markets 

Flonase Allergy Relief –  
expanding access to proven medicines 

Our Consumer Healthcare business is 
focused on helping more people all over 
the world to improve their everyday health.

One way we are doing this is by making 
our prescription medications (Rx)  
more easily available to consumers by 
switching them to over-the-counter (OTC) 
products – an ‘Rx to OTC switch.’ By 
removing the need for people to see their 
healthcare professional in order to get  
the medicines they need, these switches 
can reduce the overall cost of healthcare. 
In addition, Rx to OTC switches can 
enable people to manage a variety of 
everyday health conditions themselves.

Over the past 20 years we have drawn on 
the specialist knowledge of the scientists 
and researchers in both our Consumer 
Healthcare and Pharmaceuticals 
businesses to make these switches 
possible, expanding access to widely-
used products for Smokers’ health, 
Weight loss, Skin conditions and Pain. 

We have now used our strong heritage 
and scientific strength in discovering and 
developing respiratory products used by 
patients worldwide to bring prescription 
Flonase to consumers in the USA as an 
over-the-counter medicine. 

Flonase contains the #1-prescribed 
allergy treatment ingredient as an OTC 
treatment for temporary relief of the 
symptoms of hay fever or other upper 
respiratory allergies. It is the first and 
only OTC nasal spray that provides relief 
of both nasal and ocular symptoms. 
Flonase inhibits six key substances that 
are part of the allergic response, unlike 
most common OTC allergy pills that 
target one histamine alone. 

In the USA, some 50 million people 
suffer from serious nasal allergies, and 
an estimated 70% of them treat their 
symptoms with prescription or OTC 
treatments. However, half of these 
sufferers report they are not completely 
satisfied with their current method of 
treatment, presenting a significant 
opportunity for GSK to provide an 
additional new option to consumers.

We expect Flonase Allergy Relief to  
be a growth driver for the Consumer 
Healthcare business in 2015, and to 
provide a well-established allergy 
treatment to consumers as we continue 
to launch the brand as an OTC product 
in more markets.

GSK Annual Report 2014  33

Governance & remunerationFinancial statementsInvestor informationStrategic reportConsumer Healthcare
continued

and leading positions in skin health and 
family nutrition with key brands like 
Sensodyne, parodontax, Polident, Voltaren, 
Theraflu, Panadol, Otrivin, Horlicks, Zovirax 
and Abreva. In total, the new company will 
have 19 major brands each with annual 
revenues in excess of US$100 million.

Approximately half of the business will be 
OTC medicines creating the world’s #1 
OTC business. The other half of the new 
company will comprise FMCG brands in 
the areas of Oral health, Nutrition and  
Skin health. With increased speed to 
market and investment in new products, 
this business will have greater 
opportunities to deliver revenue growth 
consistently above market rates.

Grow 
Overall, Consumer Healthcare turnover  
was down 1% at £4,336 million in 2014. 
This was primarily a result of supply 
disruptions, however we began to see  
early signs of supply recovery in the fourth 
quarter, with growth of 2% generating 
positive momentum for the business as  
we move into 2015. 

Category performance
Oral health sales grew 4% to £1,797 million. 
This was driven by strong growth of 
Sensodyne in Sensitivity and acid erosion 
which was up 11% and Gum health which 
grew 11%. In 2014, Sensodyne maintained 
its leading position in the sensitive teeth 
category, and consumption grew ahead of 
the market in all regions. Growth was seen 
across both emerging and developed 
markets with most notable successes in 
China and North America. Sensodyne 
Repair & Protect and Sensodyne  
Complete were key drivers in this growth.  
A combination of strong brand innovation 
and a successful marketing approach using 
dentist testimonials continues to drive the 
brand’s success.

Our Nutrition category grew 10% to 
£633 million, led by Horlicks and Boost 
which grew 11% and 9% respectively, 
reflecting a strong innovation-driven 
performance and continued focus on 
expanded rural distribution in India. Our 
leading UK protein brand, MaxiNutrition,  
was up 10% driven by strong innovation  
and increased distribution. 

In Wellness, sales were down 7% to 
£1,596 million, impacted significantly  
by supply particularly in Smokers’ Health. 
Our Gastro-intestinal products grew 4% 
and even though we were impacted by 
some supply constraints, ENO saw very 
strong growth in Emerging Markets, 
especially in India and Brazil. Pain 
management grew 2% driven by double-
digit growth of Fenbid in China, but offset 
by some supply interruption to Bactroban  
in China.

Skin health sales were down 11% to  
£310 million driven primarily by Bactroban 
supply interruption in China. Physiogel 
sales were up 10%. 

Regional performance 
At a regional level, the US business  
declined 8% to £836 million, impacted  
by supply disruptions primarily in Wellness. 
Oral health grew 4% led by very strong sales 
of Sensodyne and the successful launches 
of Pronamel Multi-Action and Sensodyne 
Repair & Protect.

In Europe, sales fell by 5% to £1,242 
million. This was due to a combination  
of factors including supply, competitive 
pressures particularly in Oral health,  
and political disruption in Central and 
Eastern Europe, where market growth  
rates slowed during the year.

Our Rest of World markets including India, 
China, Latin America, Middle East and 
Africa were up 4% to £2,258 million despite 
an overall slowdown in emerging markets. 
Of particular note was our India business 
which grew 12% during the year. Here, we 
executed a successful re-stage of Horlicks 
focusing on its increased nutritional benefit 
if consumed every day and an improved 
formula which dissolves more easily in hot 
and cold milk. We also launched a new 
variant, Horlicks Kesar Badam (Saffron  
& Almond) in India, specifically designed  
to meet the unique tastes of Indian 
consumers. We continue to focus on new 
routes to market, expanding our distribution 
model to better reach rural consumers with 
products from across our brand portfolio. 
This is helping to maintain Horlicks’ position 
as India’s leading nutritional supplement. 
Latin America sales were up 4% with strong 
performances in Oral health and Wellness.

Deliver
Our ‘innovation’ portfolio – comprising  
new products or unique line extensions 
launched in the last three years – is critical 
to the growth of our Consumer Healthcare 
business. 

We are focused on creating a continued 
pipeline of new, scientifically differentiated 
products across our four categories, 
launching over 50 new-to-market products 
throughout the year. In 2014, our innovation 
portfolio accounted for 12% of our 
Consumer Healthcare global sales and  
we invested £159 million in core Consumer 
Healthcare R&D. 

Our key innovation launches in 2014 
included Horlicks Kesar Badam, 
Sensodyne True White, Sensodyne 
Complete, Pronamel Multi-Action and 
Fenbid 400mg sustained release.

Other major contributors to our innovation 
sales, include Sensodyne Repair & Protect, 
NiQuitin Flash Strips, Panadol Extra, 
Panadol Advance and Zovirax Duo. 

We continue to benefit from the scientific 
strengths of our Pharmaceutical business. 
The US FDA approval of Flonase Allergy 
Relief allergy spray for OTC use was based 
on a New Drug Application (NDA) which 
included data from over 43 clinical studies 
and global post-marketing experience from 
prescription and non-prescription markets. 

As part of our focus on ensuring 
consumers are at the heart of our business, 
this year we invested in the roll-out of a 
new fully-integrated platform for single 
point of consumer contact across phone, 
social media and digital. This will allow  
us to listen better and interact with our 
consumers and to gather insights which 
will ultimately drive product improvement, 
marketing strategy and innovation. In 2014, 
we deployed this new platform in 47 
countries, collecting nearly two million data 
points which led to the creation of multiple 
new marketing and promotional campaigns.

During the year we began the process  
of adding the GSK branding to all of our 
Consumer Healthcare products and to  
our advertising and promotional materials. 
Research has shown this work has proven 
value for our brands. We expect the 
majority of our product packaging to carry 
the GSK branding by the end of 2015.

34  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic reportSimplify
We have faced challenges during the year 
with several of our Consumer Healthcare 
manufacturing sites primarily in North 
America. However, affected supply lines 
are now fully operational and we expect  
to see increasing benefit from resumption 
in supply during 2015. 

We have undertaken a comprehensive 
operational review of our supply network 
and are investing heavily in a multi-year 
programme to ensure future sustainable 
supply including improvements in systems 
and capacity, more training for our people 
and addition of new roles, particularly in  
key areas such as quality and engineering. 
We are also working to reduce our 
exposure to single source supply. 

In 2014, we continued to roll-out GSK’s 
commercial Enterprise Resource Planning 
(ERP) system across the Consumer 
Healthcare business. This new platform 
allows us to make better commercial 
decisions and drive financial efficiencies  
as we standardise and consolidate data, 
forecast and plan on the same system,  
save time and money on system 
maintenance and upgrades, and become 
more efficient in how we do business  
with our customers. With 11 Consumer 
Healthcare markets added in 2014, 26%  
of global consumer healthcare revenue is 
now on the system and we expect to fully 
complete the roll-out by 2020. 

In order to deliver high quality products  
to our customers at the right time and  
cost, we are focusing on reducing the 
number of packs within our product 
portfolio. This provides shoppers with 
simpler and easier choices based on  
clear brand propositions.

It also simplifies our supply chain resulting 
in easier and better forecasting, less 
inventory resulting in lower warehousing 
costs, increased capacity in our factories 
and lower cost of goods. In 2014, we 
achieved a net pack reduction of 14%. 

Going forward, we also expect to deliver  
an estimated total annual cost saving of 
£400 million as a result of the proposed 
Novartis transaction. The delivery of these 
savings is phased over five years with  
50% being achieved by year three. 

Our innovative approach to rural distribution in India

In the short span of three years we have 
built a huge distribution network and 
today we cover 20,000 villages directly, 
supplying products across our range  
of Wellness, Oral health and Nutritional 
products at the right size and price. 

In small to medium-sized villages with 
about eight to ten retail outlets, we’ve 
created a network of over 13,000 rural 
sub-distributors who are regularly 
delivering GSK’s products to over 
200,000 village retailers. In even smaller 
villages with populations under 2,500 
with few or no retail outlets, we have 
created a distribution channel that goes 
directly to homes. For this, we have 
trained local women to set up their  
own distribution business selling directly 
to households and helping to build a 
sustainable income source for them.  
At the end of 2014, 435 women have 
been trained though this programme.

In Consumer Healthcare we are 
constantly innovating to give our 
consumers access to the widest 
available range of high quality healthcare 
products. We are committed to 
expanding our geographic reach and 
achieving greater flexibility around our 
product offering, format and price in 
order to reach more consumers.

The traditional distribution model used  
to build business in India has not worked 
in the rural, hard-to-reach villages which 
currently represent 70% of India’s 
1.2 billion population.

Our goal was to build a strong 
infrastructure while at the same time 
improving consumer awareness of  
health and nutrition information in these 
markets, thereby building a more 
sustainable business. 

We wanted to go beyond our existing 
direct distribution network and cover 
villages which were previously only 
serviced by distributors giving little  
insight into the products purchased  
by retailers or the communication our 
customers received.

GSK Annual Report 2014  35

Governance & remunerationFinancial statementsInvestor informationStrategic reportResponsible
business

Our success depends on our ability  
to research and develop innovative 
medicines, vaccines and consumer 
healthcare products and make them 
accessible for more people worldwide  
in a responsible way. 

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Our partnership with Save the Children aims to help save  
the lives of one million children. One of our programmes is  
in the Democratic Republic of Congo, where health workers 
like Head Nurse Jacqueline Mankenda (pictured), are directly 
reaching thousands of children, including those in the hardest 
to reach communities.

36  GSK Annual Report 2014

 
 
 
 
 
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GSK Annual Report 2014  37

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Responsible business
Our approach

How we conduct our business is just  
as important as financial performance.

Being a responsible business is central  
to our strategy, and how we conduct our 
business is just as important to us as the 
financial results we achieve. We strive  
to put our values at the heart of every 
decision we make and to meet or exceed 
the expectations of society. 

Our commitment starts at the top, with  
our CEO and Corporate Executive Team, 
and a dedicated Board-level Corporate 
Responsibility Committee (CRC) led by  
our Chairman (see page 94 for the 2014 
report from the CRC).

Creating value for society 
Developing innovative products and 
maximising access to them delivers direct 
benefit to patients and consumers. If we do 
this successfully, this will deliver profitable 
and sustainable business performance.  
In turn this allows us to generate value and 
returns for our shareholders and to reinvest 
in the business. Over and above this, wider 
society benefits, since healthy people and 
communities are essential to building 
strong, sustainable societies. 

We also contribute significant value by 
making direct and indirect economic 
contributions in the countries and 
communities where we operate through  
tax (see box), our employment of 98,000 
people and charitable support. Our total 
charitable contributions for the year are  
set out on page 40. Further details about 
our corporate tax charges for the year  
are on page 63 and we publish full details 
about our position on tax.  

Responsible business priorities 
The priorities for our responsible business 
approach sit within the context of macro-
economic and social trends that are 
impacting wider society and all companies.  
These trends present both opportunities 
and challenges for global healthcare 
companies like GSK (see page 8). 

We report our progress across four areas: 
Health for all, Our behaviour, Our people, 
and Our planet. Our responsible business 
priorities have been identified through our 
understanding of the issues that are most 
important to our business success and to 
our stakeholders. For more detail on this 
analysis see our responsible business 
supplement at gsk.com/responsibility.  

In 2012, we developed longer-term 
commitments across the four areas.  
These reflect global health needs and  
are aligned with our strategic priorities  
and our values of transparency, respect  
for people, integrity, and patient focus. 

We report detailed progress against  
these commitments in our responsible 
business supplement, available on  
gsk.com/responsibility. In 2014 we 
assessed 14 of these commitments  
as progressing well, six as on track,  
two with more work to do and one  
under review. 

Tax 
Businesses are increasingly being 
challenged to ensure they contribute 
through the tax system to the societies 
in which they operate, and to provide 
information on their tax management 
principles and policies. We understand 
our responsibility to pay an appropriate 
amount of tax. We fully support efforts 
to ensure companies are appropriately 
transparent about how their tax  
affairs are managed. 

We have a substantial business  
and employment presence in many 
countries around the globe and  
we pay a significant amount of tax, 
including corporation and other 
business taxes, as well as tax 
associated with our employees.

At the same time we have a 
responsibility to our shareholders  
to be financially efficient and deliver  
a sustainable tax rate. As part of  
this approach, we look to align our 
investment strategies to those 
countries where we already have 
substantial economic activity and 
where government policies promote 
tax regimes which are attractive to 
business investment.

We pay a considerable amount of  
tax in the UK because a significant 
proportion of our global corporate 
functions and R&D and manufacturing 
activities are located in the UK.  
This includes corporation tax on  
profits generated, as well as indirect 
tax and employment taxes, although 
the precise amounts fluctuate from 
year to year.

38  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic reportAccess to healthcare
Ensuring access for all

We are determined to drive access to our products 
to reach more patients and consumers, no matter 
where they live or their ability to pay.

Our medicines, vaccines and consumer 
health products are improving quality of  
life for patients and consumers around the 
world. But millions of people are still not 
getting the vaccines and treatments they 
need because they cannot afford them,  
and there are still many diseases that 
impact the poorest for which treatments  
do not exist.

To play our part in tackling this global 
health challenge and to drive access  
to our products to more people, we  
are pioneering new business models, 
collaborating to strengthen healthcare 
infrastructure and innovating to tackle 
diseases that disproportionately affect  
the poorest. 

Affordability and availability 
Improving access to healthcare is central  
to our business, and we have evolved  
our approach to increase access to  
more patients and consumers by tackling 
affordability and availability barriers.

To maximise patient benefits and sustain 
our business in Least Developed Countries 
(LDCs), we have a lower price/higher 
volume approach and have capped prices 
of our products at 25% of developed 
market levels. 

We seek regulatory approvals for our 
established products in developing 
countries through our ‘catch up’ 
programme to bridge the gap in access 
compared with developed countries.  
Our investment in local manufacturing  
and capability building also increases  
the availability of locally relevant vaccines 
and medicines.

We supply vaccines to Gavi, the Vaccine 
Alliance, at significantly reduced prices  
for use in the world’s poorest countries. 
We have committed to provide Gavi with 
more than 850 million vaccine doses at 
reduced prices to help protect 300 million 
children in the developing world by 2024. 
We have also committed to a 10-year  
price freeze to Gavi graduating countries. 
By 2020, 22 countries with growing 
economies will graduate from Gavi support. 

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Responding to the Ebola outbreak

If it protects volunteers as hoped,  
it could contribute significantly to 
controlling this outbreak. Its future  
use in mass vaccination campaigns  
will depend on whether WHO, 
regulators and other stakeholders are 
satisfied that the vaccine candidate 
provides protection against Ebola 
without causing significant side effects 
and how quickly large quantities of 
vaccine can be made.

We are actively exploring with  
relevant organisations and partners  
all opportunities to accelerate the 
development of manufacturing at an 
industrial scale so that if the trials are 
successful, we will be in a position to 
significantly ramp-up production of the 
vaccine candidate to help combat this  
or future Ebola outbreaks.

Since the Ebola crisis began in March 
2014, GSK has been working closely 
with the World Health Organization 
(WHO), regulators and other partners  
to respond to the outbreak and to 
accelerate development of our 
investigational Ebola vaccine. We  
are also contributing to the overall 
humanitarian effort and taking steps  
to support the small number of 
employees we have in the region.

In phase I studies, our investigational 
Ebola vaccine demonstrated an 
acceptable safety profile and produced 
an immunological response in healthy 
adult volunteers. It is now being tested in 
a large phase III clinical trial sponsored 
by the National Institute of Health (NIH) 
which began in Liberia in February 2015. 
This trial is expected to involve up to 
30,000 people, one-third of whom will 
receive GSK’s candidate Ebola vaccine. 
It will compare the candidate vaccine to 
a control vaccine to assess whether the 
immune response seen in phase I trials 
actually translates into meaningful 
protection against Ebola. 

GSK Annual Report 2014  39

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
 
 
 
 
 
 
 
Access to healthcare
continued

In the UK, we have taken a considered 
approach to the pricing of Relvar Ellipta, 
Anoro Ellipta and Incruse Ellipta, which  
are priced and in line with, or less than,  
other alternatives. 

Strengthening healthcare systems
In the world’s poorest countries, the lack  
of trained healthcare workers to diagnose 
diseases and administer treatment is 
preventing many patients from accessing 
our life-saving medicines and vaccines, 
regardless of the cost.

By reinvesting 20% of our profits in LDCs 
to train front line healthcare workers, we 
aim to improve access to healthcare for  
20 million people by 2020. We have invested 
£6 million in 2014 (based on 2013 profits) 
and a total of more than £21 million since 
the reinvestment programme began in 
2009. The 25,000 healthcare workers 
trained by our partners, Amref Health 
Africa, CARE International and Save the 
Children, in collaboration with country 
ministries of health, have improved access 
to healthcare for over 6.5 million people.

In addition to this, we have committed to 
train an additional 10,000 health workers  
in Kenya, Ghana and Nigeria by 2017, and 
are currently supporting the UN-backed  
One Million Community Health Workers 
Campaign run by the Earth Institute at 
Columbia University with a grant of 
£500,000.

We provide additional support for 
vulnerable communities through product 
and financial donations. In 2014, our 
contributions totalled £201 million  
(£221 million in 2013). This included: 
support for nearly 183,000 people through 
Patient Assistance Programs in the USA; 
858 million tablets of albendazole to 
prevent lymphatic filariasis and soil-
transmitted helminths as part of our 
commitment to combat neglected tropical 
diseases, and £5.5 million of products 
(valued at cost) to support humanitarian  
aid in 78 countries, distributed through  
our non-profit partners.

1st

GSK topped the Access to Medicine Index 
for the fourth consecutive time. The Index 
measures the performance of the top 20 
pharmaceutical companies on their efforts 
to improve access to medicines and 
healthcare in developing countries.

Since the last Index in 2012, we have 
taken further steps to help widen access 
to our medicines. These include filing our 
malaria vaccine candidate for regulatory 
approval; forming a groundbreaking 
five-year partnership with Save the 
Children; launching an Africa NCD  
Open Lab; and putting patients at the 
centre of our sales and marketing efforts.

The overall 2014 total contribution 
represents a decline, largely due to fewer 
US patients enrolling in GSK’s patient 
assistance programs, which is primarily  
a result of new coverage options available 
for patients via the Affordable Care Act. 
Even with the new coverage options in  
the USA, GSK continues to help support 
patient access to our medicines and also 
provides services to help interested and 
potentially eligible enrollees understand 
these alternative coverage options.

Partnership with Save the Children
Our partnership with Save the Children, 
formed in 2013, aims to help save the  
lives of one million children in the world’s 
poorest countries by combining our 
scientific expertise and global reach with 
the charity’s on-the-ground knowledge.

Together we established two signature 
programmes in Democratic Republic of 
Congo (DRC) and Kenya that aim to tackle 
challenges in the supply and demand of 
effective healthcare and contribute to a 
reduction in maternal, newborn and under 
five deaths. We are exploring how an 
antiseptic used in our Corsodyl mouthwash 
can be reformulated to prevent infected 
umbilical cords in newborns.

We are also investing in new formulations, 
smaller packs and different distribution 
models to make products more affordable 
and available. Since we introduced 
single-dose capsules to help respiratory 
patients spread the cost for inhalers, 
Ventolin Rotacaps has become the most 
widely distributed GSK product in the 
Philippines.

We have a tiered pricing approach for 
prescription medicines and vaccines, 
where countries pay different prices based 
on their ability to pay, as determined by 
Gross National Income (GNI) per person, 
which will enable broad access to GSK 
medicines and vaccines globally.

In middle income countries like Brazil, 
Mexico, Indonesia and India, we work  
with governments and other healthcare 
providers to provide reimbursement or 
payment assistance for patients who 
cannot afford medicines such as Relvar 
Ellipta, Benlysta or Revolade.

In developed markets, we have pioneered 
novel reimbursement approaches to widen 
access to our newer medicines and have 
priced these at or below current treatments.

For example, in the USA the list price  
for our diabetes medicine, Tanzeum, is 
lower than medicines in the same class.  
Diabetes affects nearly 21 million adults 
age 20 and over, and nearly 60% of 
patients with type 2 diabetes are on 
multiple treatment therapies, each with 
their own separate cost. We aim to be 
mindful of healthcare costs, as we work  
to increase access and affordability and 
reflect the value our innovative, quality 
medicines bring to patients. 

Our giving in 2014

2%

7%

25%

66%

Cash  
Product and in-kind  
Time  
Management  

Total  

£m
51
133
4
13

201

40  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic report 
We are investing £25 million to create the 
world’s first Africa Non-Communicable 
Diseases Open Lab, where GSK 
scientists and external researchers will 
work together to improve understanding 
of non-communicable disease variations 
seen in African patients. It is hoped this 
will enable researchers across academia 
and industry to develop new medicines  
to address the specific needs of African 
patients. We will invest in up to 25 
academic chairs or other forms of support 
for students, programmes and research 
across a range of healthcare related 
disciplines. These initiatives are all to 
promote the expansion of pharmaceutical 
sciences, public health, engineering and 
logistics at African universities.

To increase local capability and  
capacity to manufacture medicines,  
we are investing up to £100 million to 
expand our existing facilities in Kenya  
and Nigeria and build new factories 
elsewhere to ensure the sustainable 
production of medicines in Africa for 
African people. These facilities will  
make locally relevant products, including 
antibiotics and respiratory and HIV 
medicines, create jobs and boost 
long-term economic prospects.

We will also work with partners to train 
10,000 healthcare workers in Kenya, 
Ghana and Nigeria in addition to  
those trained in LDC’s through our  
20% reinvestment programme.

We know that by sharing our insights and 
collaborating with partners we have the 
potential to make progress faster. Our open 
innovation strategy offers external scientists 
access to our compound library for TB and 
malaria, and to our resources to promote 
research into diseases of the developing 
world. Since 2010, 50 external researchers 
have worked alongside GSK scientists at 
our Open Lab in Spain and have built up  
a portfolio of 42 research projects.

Now we are applying the same open 
innovation model to target other areas  
of need where the traditional commercial 
model is not appropriate. In 2014, we 
announced plans to create the world’s  
first Africa NCD Open Lab. We also 
continue to collaborate with partners to 
accelerate the development of new drugs 
for Alzheimer’s disease and new antibiotics  
to combat growing resistance.

Investing in Africa

GSK is investing in Africa to increase 
access to medicines, build capacity  
and deliver sustainable growth. Our 
vision is to make GSK products available 
to 80% of the population in sub-Saharan 
Africa and least developed countries by 
2020. This is not just philanthropy, it is  
a new way of doing business.

Over the next five years, we will invest 
£130 million in Africa. Working with 
partners, we aim to provide a portfolio  
of relevant products, support African 
R&D expertise and increase local 
manufacturing capacity and capability. 

Innovation for diseases impacting  
the developing world 
We are committed to innovation for 
diseases that disproportionately affect  
the world’s poorest, even when there is  
not the same potential for commercial 
return on our R&D investment. 

Our pipeline includes the world’s first 
malaria vaccine candidate, filed for 
regulatory approval in 2014, as well as  
a vaccine candidate for tuberculosis (TB).  
We are also accelerating the development 
of an Ebola vaccine at an unprecedented 
rate (see page 39). We received regulatory 
approvals in respiratory, oncology, HIV/
AIDS and diabetes in 2014, which will  
help address the changing health burden  
in developing countries. All of these 
innovations promise to deliver treatments 
needed by some of the world’s most 
vulnerable people.

GSK Annual Report 2014  41

Governance & remunerationFinancial statementsInvestor informationStrategic reportOur behaviour
Putting the needs of patients and consumers first

We are changing the way we work to further 
embed our values in everything we do.

We expect all of our employees to act  
transparently, respectfully and with integrity 
– and to put the interests of patients and 
consumers first at all times.

We aim to put these core values at the 
heart of everything we do and every 
decision we make: from the way we 
conduct our research, to our approach to 
sales and marketing to the way we interact 
with patients, doctors and policymakers.

Code of Conduct
Our Code of Conduct and accompanying 
training, seeks to ensure everyone at  
GSK understands how to put our values 
into practice. Mandatory training on the 
Code helps our employees gain the 
confidence to make the right decisions  
and report any concerns through our 
Speak up programme.

Our Speak up programme offers people 
within and outside GSK a range of 
channels to voice concerns and report 
misconduct without fear of reprisal.  
These include telephone and internet 
channels run by independent external 
operators to enable anonymous reporting. 
In 2014, we standardised how we monitor 
contacts made to our global compliance 
management system to report potential 
allegations and ask questions, and we 
significantly increased our monitoring 
activities globally. This has led to an 
increase from 1,865 contacts made  
in 2013 to 3,203 contacts in 2014. 

We updated the Code of Conduct in  
2014 to reinforce the critical role our  
values play in protecting our reputation  
and commercial success, and we extended 
it to cover our complementary workforce 
who will be required to complete training  
in 2015.

Suppliers are also expected to follow our 
standards and we are increasing our focus 
on responsible procurement with a new 
initiative that will simplify and standardise 
our approach to managing third-party risk 
globally. This focus on supply chain risk  
is also one of the key areas we need  
to address as part of our ongoing 
commitment to the UN Guiding Principles  
on Business and Human Rights.

Rigorous patient and consumer safety
Patient safety is our number one priority  
in the development, testing, manufacturing 
and use of our products.

42  GSK Annual Report 2014

All medicines have potential risks as well  
as benefits. Our robust policies and 
governance framework help us detect  
and act on any side effects that may be 
associated with our medicines and we  
put patient safety first in our clinical trials 
wherever they take place. 

All our trial protocols are reviewed by an 
independent ethics committee that has  
the power to reject or stop a trial, and we 
maintain a global risk register to help our 
research teams around the world monitor 
quality and safety controls appropriately.  
In 2014, we conducted 234 audits of our 
trial sites and third parties carrying out trials 
on our behalf to ensure high ethical quality 
and safety standards.

We maintain strict quality and safety 
standards at all our manufacturing sites.  
Our quality culture puts the patient at the 
centre of our efforts to deliver ‘right first 
time’. It is also essential that the ingredients 
and materials that go into our products  
are safe and of high quality. 

We expect our suppliers to uphold the  
same high standards we set ourselves  
and we monitor their performance through 
our compliance processes and quality  
risk assessments.

Counterfeit medicines, vaccines and other 
healthcare products pose a significant 
threat to patient and consumer safety as 
well as to our reputation. Counterfeiting  
is a crime and we work closely with 
appropriate law enforcement and customs 
agencies to combat large-scale, often  
highly organised, counterfeiters. 

In 2014, we introduced Fingerprint, an 
end-to-end supply chain serialisation 
programme that will apply unique serial 
‘fingerprints’ on many of our products.  
The unique identifiers will be recorded  
in a database so the product can then  
be scanned and verified against the 
database at any point in the supply chain.  
By the end of 2014, 48 packaging lines at 
14 of our sites had serialisation capability. 

Modernising sales and marketing
We are modernising the way we sell and 
market our medicines, transforming the 
business model the industry has had for 
many years. We are changing how we 
reward our sales representatives and 
engage with healthcare professionals 
(HCPs), to meet customer needs and  
to ensure patients interests come first.  
In 2014, we made good progress against 
our commitments in three key areas, 
announced in December 2013. 

Our values

•  Patient focus

•  Integrity

•  Respect for people

•  Transparency

Firstly, in January 2015 we completed  
the roll-out of changes to the way our  
sales teams are compensated. Our sales 
professionals around the world no longer 
have individual sales targets, but instead, 
are assessed and rewarded primarily based 
on their technical skills, scientific 
knowledge, quality of service they deliver  
to HCPs, and broader business 
performance. In the USA, GSK was  
ranked first among major pharmaceutical 
companies by HCPs on the value we  
bring in our 2014 customer satisfaction 
survey (see case study on page 21).

Secondly, we are changing how we support 
education for doctors. Our commitment to 
medical education remains unchanged, but 
we will move away from direct sponsorship 
of individual HCPs to arm’s length funding, 
for example via third-party independent 
medical organisations. 

Thirdly, by 2016, we will no longer pay 
HCPs to speak to other prescribers about 
our medicines. Instead we are using other 
channels, including digital and real-time 
applications, to provide information about 
our medicines and vaccines in the way 
HCPs want it, when they want it. 

The expert medical doctors we have within 
GSK will also take on a role to talk and 
answer questions about our medicines  
with their peers. They will be responsible 
for, and measured on, providing the right 
information to support the safe and effective 
use of our medicines.

Clinical research transparency
Sharing information on our clinical research 
helps to build trust and supports further 
research to benefit medical science and 
patient care.

Since 2004, we have shared information  
on our trials and results, regardless of 
whether the outcomes might be considered 
positive or negative, through an online 
clinical study register. 

Governance & remunerationFinancial statementsInvestor informationStrategic reportAddressing misconduct

As part of our commitment to 
transparency, we report annually on how 
we have addressed misconduct within 
our business. In 2014, we standardised 
how we capture the number of contacts 
made to our global compliance 
management system which employees 
can use to report potential allegations 
and ask questions. This has led to an 
increase from 1,800 contacts made  
in 2013 to 3,200 contacts in 2014. 

In 2014, 3,947 employees were 
disciplined for policy violations (3,128  
in 2013), the majority of these were for 
attendance or payroll violations. Of the 
total disciplined, 373 (375 in 2013)  
were dismissed or agreed to leave the 
company voluntarily. Policy violations 
related to sales and marketing codes 
accounted for 233 dismissals (161 in 
2013). Of the total disciplined, 3,131 
employees received a documented 
warning (2,753 in 2013). 

The primary reason for the increase  
in the number of disciplinary cases 
(particularly documented warnings 
related to Code of Conduct violations) 
was the increased number of reports 
from China (652 in 2014, 48 in 2013). 
The increases in China were related  
to the investigation by the Chinese 
authorities, the strengthening of 
monitoring systems, and the introduction 
of a quarterly knowledge test for sales 
representatives. Failure to pass the test 
results in the employee receiving a 
documented warning. Employees in the 
sales force who receive a documented 
warning are disqualified from the sales 
incentive programme for 12 months. 

Employees who remain with the 
company following a policy violation 
receive retraining and increased 
monitoring or support. 

In some cases retraining is extended  
to an employee’s colleagues to prevent 
them from making similar mistakes. 

Breaches of external codes
GSK was found to be in breach of 
external industry or government 
promotional codes 39 times in 2014 
compared with 36 times in 2013.  
23 breaches were for our Consumer 
Healthcare products and were primarily 
breaches of country specific regulations/
codes regarding local advertising 
guidelines. The remaining breaches were 
for our prescription products including 
breaches for promotional materials and 
advertising and breaches of local country 
specific regulations/codes.

We investigate every breach of an 
external code and take steps to prevent 
a reoccurrence, which may include 
retraining or other corrective action, 
such as disciplinary action.

Types of policy violations
2014

3%

3%

6%

5%

5%

6%

8%

10%

11%

43%

 Attendance/payroll

 Code of conduct

  Good manufacturing 
practices/good 
distribution practices

  Local work regulation 
violations

  Marketing and  
promotional activities

 Training completion

  Falsification of 
documents

 Travel and expenses

 Fraud

 Other

In 2013, GSK became the first company  
to publish formal reports that are the basis 
of submissions to regulatory agencies 
known as Clinical Study Reports (CSRs). 
The register now includes over 5,500 
summaries and 180 CSRs.

expanded to include data from nine other 
companies in 2014. Researchers must 
submit their proposals to an independent 
review panel to ensure the data will be  
used appropriately and commit to  
publishing the results of their work.

Following improvements to the design  
and utility of the register, we have seen 
an increase in the number of pages viewed 
per visit and the duration of each visit.

We were the first company to provide 
researchers with the detailed data that sit 
behind clinical trials results. Researchers 
can request access to detailed anonymised 
patient-level data from over 1,000 of our 
trials through an online system, which we 

Anti-Bribery and Corruption
We are exposed to bribery and  
corruption risk through our global  
business operations. In some markets,  
the government structure and the rule  
of law are less developed, and this  
has a bearing on our bribery and  
corruption risk exposure. In addition  
to the global nature of our business,  
the healthcare sector is highly  
competitive and subject to regulation. 

This increases the instances where we  
are exposed to activities and interactions 
with bribery and corruption risk.

Given the complexity of our sector and the 
challenges of working in global healthcare, 
we will continue to face risks. Operating in 
emerging markets is especially challenging 
given the issues many of these countries 
face with funding and maturity of their 
respective healthcare systems. However,  
we continue to believe that with robust 
compliance systems and, by working closely 
with local governments, our presence in 
these markets can help improve access  
to medicines and broader healthcare.

Our Anti-Bribery and Corruption (ABAC) 
programme is designed to prevent  
non-compliance through controls, practical 
guidance and mandatory training. During the 
year, all GSK employees and complementary 
workers completed basic level training and 
over 72,000 in high risk-roles completed 
advanced ABAC training.

Our governance structures and strong  
focus on responsible behaviour are designed 
to prevent ethical breaches. But sometimes 
things can still go wrong. If that happens,  
we act promptly and decisively.

In September 2014, GSK China Investment 
Co. Ltd (GSKCI) was found guilty, 
according to Chinese law, of bribing 
non-government personnel. This verdict 
followed investigations initiated by China’s 
Ministry of Public Security in June 2013  
and included a fine of £301 million.

This has been a deeply disappointing 
matter for us. The illegal activities of 
GSKCI are a clear breach of GSK’s 
governance and compliance procedures. 
They are wholly contrary to the values and 
standards expected from our employees. 
We have published a statement of apology 
to the Chinese government and its people 
on our website.

Our focus is on learning from this issue.  
We have taken steps to comprehensively 
rectify the issues identified at GSKCI, 
including changing engagement activities 
with healthcare professionals and expanding 
our review and monitoring of invoicing and 
payments. We will use robust compliance 
systems and work closely with government 
to continue to innovate, improve access to 
medicines and establish GSKCI as a model 
for reform in China’s healthcare industry.

We have also sought to apply appropriate 
lessons to our operations elsewhere, but, 
given the complex global environment in 
which we operate, we will continue to  
face risks.

GSK Annual Report 2014  43

Governance & remunerationFinancial statementsInvestor informationStrategic reportOur people
Respect for people is one of GSK’s core values

To ensure we have the right people with the right 
skills, we focus on talent, leadership, performance 
and engagement. 

Engaging employees in our mission,  
values and strategy gives everyone at  
GSK a clear sense of how they can help 
drive the business forward. Our CEO  
and members of the Corporate Executive 
Team (CET) keep employees informed 
about our strategy and progress throughout 
the year. We also encourage employee 
feedback to improve their experience.  
In 2014, we conducted interim surveys 
covering around 33,000 employees that 
indicated our managers were leading our 
people more effectively. 

Engagement and formal consultation with 
employees and representatives, such as 
unions and works councils, is particularly 
important during periods of restructuring. 
We continue to work closely with these 
groups during the proposed three-part 
transaction with Novartis which will lead  
to considerable change. Around 12,000 
Novartis employees will join our business 
and employee transfers will take place  
in around 80 countries. A key priority  
is to limit the number of redundancies,  
offer support where redundancies are 
unavoidable and assist in cases where 
employees need to find new employment.

Health, safety and resilience
We take a progressive approach to 
protecting the health and wellbeing  
of our people with a focus on sustaining  
a strong health and safety culture.  
Over the last ten years, we have more  
than halved our reportable injury and  
illness rate. In 2014, we reduced this  
figure by 4% to 0.26 incidents per  
100,000 hours worked. This means we 
have achieved our 2015 target a year early.

Our health and safety culture seeks to 
ensure employees are aware of health  
and safety risks. In 2014, we continued  
to invest in leadership training to help 
leaders from 30 countries manage such 
risks more effectively. 

Recognising the challenge of balancing 
personal and professional responsibilities, 
we run Energy & Resilience programmes 
globally to help our employees lead 
healthier lives, at home and at work.  
Since 2012, 16% of our global workforce 
across 45 countries have participated in 
this initiative. We plan to increase 
participation in 2015.

42%

Women in management positions

50%

reduction in injury and illness rate  
over the last 10 years

Our groundbreaking global Partnership  
for Prevention (P4P) programme aims  
to create a healthier workforce and 
differentiate GSK as an employer.  
P4P offers up to 40 preventive healthcare 
services – such as immunisations, cancer 
screenings and preventive examinations 
– to employees and their families. We  
are the only multinational company to offer 
such benefits on this scale and we are 
making good progress towards our target 
to implement P4P globally by 2018. 

Inclusion and diversity
As an inclusive employer we value the 
different perspectives, experiences and 
working styles of our global workforce. 

We aim to improve gender balance at  
all levels of our organisation. In 2014,  
we focused on creating opportunities  
for women in management. The proportion 
of women in management continued to 
increase to 42% (see page 45). Women 
continued to represent 21% of our CET 
and 31% of our Board. GSK ranked joint 
fifth in the UK Government’s 2014 report 
on women’s representation on the boards 
of FTSE 100 companies. 

Our employee-led Women’s Leadership 
Initiative brought together, both virtually  
and at regional hubs, 1,500 people and 
over 20 GSK senior leaders at an inaugural 
global conference in 2014 to encourage 
action on women’s career development. 

Our coaching and sponsorship programme 
supported 118 female managers complete 
individual and group coaching sessions. 
We also encourage senior leaders to 
sponsor female managers to support  
their career development.

Talent and leadership
We are working hard to attract, develop 
and retain the skilled and talented people 
we need at all levels of our organisation.

For employees in the early stage of their 
careers, we offer many opportunities, 
including apprenticeships, internships  
and graduate schemes. We are on track  
to achieve our global target to recruit  
450 students a year onto our early  
talent programmes by 2015. 
Acknowledging our global commitment  
to increasing our apprentice population,  
we have decided to include them in our 
early talent community, alongside our 
Future Leaders (graduates) and Esprit 
(post-graduate) programme participants.

Our leadership development programmes 
provide employees at all levels with the 
skills they need to become effective 
leaders – from Management Essentials,  
for those new to management, to the  
more advanced Leading Business for  
our experienced leaders. Our coaching 
programmes helped 4,034 participants 
strengthen their leadership capabilities  
in 2014. See our case study on page 45  
for more information on our approach  
to leadership.

In addition, our flagship PULSE Volunteer 
Partnership enables employees to work  
full time with a non-profit organisation  
or charity for three or six months. This 
experience adds a new dimension to the 
development of our people and provides 
insights and expertise to organisations 
working to address major healthcare 
challenges. Since 2009, we have sent  
482 employees from 51 countries to work 
with 94 non-profits and provided over  
£16 million worth of skilled services to  
our partners. In 2014, 98 employees 
volunteered with 39 organisations.

Performance and engagement
We are improving the way we manage 
employees’ performance. Our new global 
performance system sets clear objectives, 
aligns with delivering our strategy and is 
underpinned by the six GSK Expectations 
that promote individual responsibility  
by defining what we require of everyone  
at GSK. By putting more emphasis on 
results and the way results are achieved,  
it strengthens the connection between 
individual performance and reward. 

44  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic reportCreating a pipeline of strong leaders at all levels of our business

We support our leaders in developing 
best-practice management capabilities 
and values-based decision making, 
through a range of leadership 
programmes. These clarify what is 
expected of our leaders in delivering  
our strategy of helping our patients  
and customers do more, feel better  
and live longer.

Strengthened by the common language 
created through our GSK Leadership 
Expectations, our leadership programmes 
also ensure we have exceptional and 
diverse leaders at all levels of the business.

Our Management Essentials and First 
Line Leader programmes provide new 
managers with a thorough grounding  
in essential management responsibilities. 

The Leading Delivery programme helps 
our middle managers – those ‘leading 
managers’ – to translate our business 
strategy into action, drive performance, 
build capabilities and enhance trust with 
their team members and colleagues.

For experienced, high-potential leaders, 
our Leading Business programme equips 
them to manage and support diverse, 
cross-cultural and high-performing 
teams, while translating our strategy into 
effective actions for their business units. 
Over an 18-month period, participants 
undertake an immersive experience in 
Mumbai and London focusing on 
balancing their numerous leadership 
responsibilities.

The small number of leaders 
demonstrating the business acumen  
and leadership capabilities to be 
appointed to our CET or one of its  
direct reports, participate in our 
Enterprise Leadership programme,  
a highly customised two-year global 
learning experience.

In 2014, we introduced a new 
programme to enable our female leaders 
to enhance their network, clarify their 
career ambitions and build their 
confidence to become strong senior 
leaders. We believe this programme 
helps our organisation to make better 
decisions by further reducing risk and 
increasing innovation.

Women in management positions (%)

SVP/VP
Director
Manager
Total

2010  2011 2012 2013 2014
29
40
45
42

26
38
42
39

25
37
42
38

27
39
43
40

28
40
44
41

Employees by gender (number)

Board
Managementa
Total

Male Female
5
7,201
55,620 42,301

10
9,899

Total
15
17,100
97,921

a  Management: senior managers as defined in  
the Companies Act 2006 (Strategic Report  
and Directors’ Report) Regulations 2013,  
which includes persons responsible for planning, 
directing or controlling the activities of the 
company, or a strategically significant part  
of the company, other than the Board,  
including directors of undertakings included  
in the consolidated accounts.

The people we employ in Emerging 
Markets, Asia Pacific and Japan represent 
44% of our workforce. In 2014, our 
consumer healthcare business in India  
and pharmaceutical business in Latin 
America made particularly good progress 
in attracting and developing local talent. 

We also increased the proportion of people 
from emerging markets participating in  
our development programmes and joining 
the company through our graduate and 
MBA programmes. 

We are also working hard to ensure we 
understand the needs of people with 
disabilities when developing employment 
opportunities and have established a Global 
Disability Council to support our aim to 
become a disability confident organisation.

As a founding member of business 
disability international, a social enterprise 
involving other global businesses, GSK  
is helping develop global standards to 
measure business’s disability performance.

To ensure our leadership teams represent 
the diverse markets we serve, we are 
building a talent pipeline that includes 
people from a range of cultural and ethnic 
backgrounds. Currently, eight nationalities 
are represented on the Corporate 
Executive Team and Board. 

GSK Annual Report 2014  45

Governance & remunerationFinancial statementsInvestor informationStrategic report 
Our planet
Reducing our environmental impacts

We have set ambitious goals to reduce carbon, 
water and waste across our value chain. 

Carbon
We aim to achieve a carbon neutral  
value chain by 2050. We are reducing 
operational carbon emissions and 
engaging suppliers, patients and 
consumers to cut emissions associated 
with sourcing raw materials and use  
of our products. 

In 2014, we reduced our Scope 1 and  
2 emissions, those within our operations,  
by 11% to 1.6 million tonnes of CO2e.  
This is a 19% reduction compared with 
2010. Our Scope 3 emissions, such as 
those associated with raw materials, 
logistics, business travel and use of our 
metered dose inhalers (that use an HFA 
propellant), increased by 2% in 2014.  
This is an increase of 17% compared to 
2010. Tackling our Scope 3 emissions 
continues to be a challenge as the sales  
of our propellant-based inhalers continue  
to grow. 

Reducing energy use and the carbon 
emissions associated with generating  
the energy we purchase, is key to cutting 
our operational carbon impact. To address 
this, we are investing in renewable energy 
infrastructure and using waste as fuel for 
energy. For example, at our Cork site in 
Ireland we have installed a 150-metre wind 
turbine that will cut the site’s electrical 
carbon footprint by 30% and which has 
already saved over £900,000 in energy 
costs in 2014. 

Helping our suppliers reduce their  
carbon emissions is critical to achieving  
our value chain carbon goal and to better 
understand the impacts here. In 2014, 
we collected carbon, as well as water  
and waste, data from over 200 of our 
largest materials suppliers. 

Patient or consumer use of our products, 
such as metered dose inhalers, accounts 
for 46% of carbon emissions across  
our value chain. Our inhaler recycling 
scheme, Complete the Cycle, now running 
in six countries, allows us to reduce waste 
sent to landfill and prevent any remaining 
inhaler propellant being released as 
greenhouse gas. 

Water
In 2014, we cut our operational water use 
by a further 5%. This represents a 20% 
reduction from the 2010 baseline and 
means we have met our 2015 target to cut 
operational water use by 20% a year early. 
Measuring and reducing our wider water 
impact across the value chain – not just  
the amount we use – is more challenging 
but in 2014 we completed an extensive 
assessment to prioritise our future efforts  
in this regard. 

We use just under 15 million m3 of  
water per year in our operations and 
systematically audit our sites to identify 
opportunities to cut usage. In 2014, we  
cut water use by an average of 10% at  
four of our higher-use sites. We have 
worked with the Carbon Trust to pilot  
new ways to reduce water impacts in  
our sites, and piloted this approach  
in eight sites in 2014.

External benchmarking

GSK is the only pharmaceutical company  
to have achieved the Carbon Trust’s 
standards for cutting carbon emissions  
and water use.

REDUCING WATER
YEAR ON YEAR

GSK is one of only two pharmaceutical 
companies to be included in CDP’s FTSE 
350 Climate Disclosure Leadership Index.

Our supply chain, particularly where  
we are sourcing raw materials, uses  
an estimated 1,200 million m3 of water.  
We have partnered with TERI, an NGO  
in India, to develop a diagnostic water 
impact tool. In 2014, we used this to 
identify opportunities for 10 of our largest 
suppliers to reduce their water impacts.  
In 2015, we will work with our suppliers 
and TERI to extend this process to  
a further 20 suppliers.

Tonnes CO2ea
Scope 1 emissions
Scope 2 emissions
Scope 3 emissions

2011

2012

2010 

2013
1,011,180 1,035,856 1,016,983 1,040,928
767,710

2014
877,037
726,469
777,669
11,712,125 11,857,189 12,299,391 12,397,550 12,526,801

964,215

881,101

Intensity ratios
Scope 1 and 2 emissions/  
sales revenue (tonnes CO2e/£m)
Scope 1 and 2/FTE  
(tonnes CO2e/FTE) 

2010 

2011

2012

2013

2014

69.6 

70.0

67.9

68.2

20.5 

19.7

18.0

18.2

69.7

16.4

a   Carbon emissions are calculated according to the Greenhouse Gas Protocol: A Corporate Accounting 

and Reporting Standard (revised edition).

46  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic reportWaste
With a goal to halve operational waste  
by 2020, we are actively eliminating, 
reusing and recycling waste, as well as 
generating energy from waste. In 2014,  
we generated 159,000 tonnes of waste 
from our operations, 4% less than in 2013 
and 11% less than 2010. We continue to 
explore ways to cut waste to bring us back 
on track to achieve our target. 

Only 6% of our total waste went to landfill 
in 2014, and three more sites achieved zero 
waste to landfill status, bringing the total to 
48. This means 50% of our manufacturing 
and major research and development sites 
send zero waste to landfill. We are on track 
to hit our 2015 waste-to-landfill target, but 
we have more work to do to achieve zero  
to landfill at all our sites by 2020. While  
we recognise the need to continue 
reducing waste, complex regulatory 
environments can mean it takes several 
years to make the required improvements 
to manufacturing processes.

Rather than sending waste to landfill,  
we focus on reusing waste where possible, 
or recycling it or incinerating it to generate 
energy. The proportion of waste that is 
recycled or disposed of with a positive 
benefit has increased from 71% in 2010  
to 75% in 2014.

Reducing environmental impacts while improving 
access to medicines

At our amoxicillin production site, 
Quality Road, in Singapore, we are 
introducing a new process that will 
eliminate chlorinated solvents, cut the 
amount of waste produced and reduce 
carbon emissions. We are using 
unrecoverable solvent waste as fuel  
to generate electricity and steam at 
Jurong, our other factory in Singapore. 

At our site in Worthing UK, we formulate 
and package the antibiotic, Augmentin, 
from amoxicillin and clavulanic acid.  
By putting six tablets in each foil blister 
strip, instead of four, we have reduced 
foil use by 30% and pack size by 25%, 
enabling us to put more packs on  
each pallet. 

Antibiotics have the third biggest 
carbon footprint of our products based 
on volume sold. We have been on a 
journey to change the way we make 
them, looking for ways to save energy, 
cut water impact and waste, improve 
yields and reduce costs. We have 
achieved a 15% reduction in our 
antibiotics carbon footprint per pack 
over the last five years, while increasing 
production volumes by 40%.

In Irvine, Scotland, where fermentation 
takes place to make penicillin and 
clavulanic acid, we have introduced 
wind turbines and two combined heat 
and power plants to reduce carbon 
emissions from energy use. We have 
also installed an anaerobic digester that 
treats fermentation waste to generate 
biogas used to fuel a 1MW combined 
heat and power plant that will save the 
site £1.4 million a year. Together, these 
changes mean Irvine is now producing 
around 40% more product using just 
5% more energy and the same amount 
of water as in 2010, with a 10% 
reduction in carbon emissions.

GSK Annual Report 2014  47

Governance & remunerationFinancial statementsInvestor informationStrategic reportGroup financial  
review

Our Group financial review discusses 
the financial architecture, the operating 
and financial performance of the Group,  
our financial resources and returns  
to shareholders.

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Hock-Peng is a senior maintenance technician at our Tuas 
Vaccines manufacturing site in Singapore, where we make 
hundreds of thousands of doses of Synflorix each year for  
use around the world. 

48  GSK Annual Report 2014

 
 
 
 
 
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GSK Annual Report 2014  49

 
 
 
 
 
S

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Group financial review
CFO’s statement

Our financial architecture  
is designed to support the 
execution of our strategy 
and to enhance returns  
to shareholders.

2014 highlights

£23.0bn

Sales
Down 3% CER excluding divestments
(Down 7% CER including divestments)

95.4p

Core earnings per share
Down 1% CER excluding divestments

57.3p

Total earnings per share
Down 40% CER 

2014 simplification  
highlights

£3.5bn

Cumulative annual savings from 
restructuring achieved since 2008 

93 markets

Already supported by Core Business 
Services, representing 65% of GSK sales

26%

Proportion of GSK sales that is already 
running on the new global ERP platform  

50  GSK Annual Report 2014

2014 was clearly a challenging year with  
a number of factors combining to create 
significant headwinds for us, particularly  
the greater than expected contracting and 
competitive pressure in our US respiratory 
business, the launch of Lovaza generics 
and the supply disruption we saw in our 
Consumer Healthcare business through 
most of the year.

Despite these pressures, we saw strong 
performances from a number of other  
areas of the business, further progress  
in R&D delivery, multiple new product 
launches as well as continued delivery  
of operating and financial efficiencies 
through the restructuring of our cost base.

At the same time, we also protected the 
investments we need to make across our 
business behind our new launches and 
other future growth drivers.

Financial architecture
Our financial architecture is designed  
to support the consistent execution of  
our strategy and to enhance the returns  
it delivers to shareholders. 

It is focused on delivering more sustainable 
sales growth across the company, improving 
our operating leverage or profitability and 
enhancing our financial efficiency. This is  
in order to drive growth in EPS ahead of  
our sales performance and then convert 
more of those earnings into cash that we  
can use to invest in the business or return  
to shareholders wherever we see the most 
attractive returns. 

This clear set of priorities ensures 
consistency in how we allocate our capital 
across the different businesses within 
GSK. Investment decisions are rigorously 
benchmarked using a Cash Flow Return  
on Investment (CFROI) framework.

Sales performance
Sales in 2014 declined by 3% CER 
excluding divestments. This decline  
reflects the significant headwinds from  
US respiratory, Lovaza generics and  
some supply disruption in Consumer.

On the positive side, we saw strong 
progress in several parts of the business 
that we have been investing in, especially 
ViiV Healthcare, up 15%, and Emerging 
Markets, up 5%. Our oncology portfolio, 
boosted by new product launches, also 
grew strongly, up 33%. 

Operating leverage
Our ability to deliver operating leverage or 
improved profitability is heavily impacted by 
the overall trend in sales, but it is particularly 
affected by changes in the mix of regional 
or product contributions. These were a 
significant factor in 2014, with the sales 
decline driven primarily by higher margin 
US products such as Advair and Lovaza. 
As a result, core operating profit in 2014 
was 6% lower than in 2013 in CER terms 
on a turnover decline of 3%, despite 
around £400 million of incremental cost 
savings being delivered in the year from our 
various restructuring initiatives and ongoing 
cost reduction efforts. 

Some of these savings were reinvested  
into new launches and improvements to  
our manufacturing capabilities and capacity, 
in line with our strategic priorities. The 
balance was not sufficient however to offset 
the impact of mix changes and lower sales.  
As a result, the core operating margin of 
28.7% was 1.7 percentage points lower  
than in 2013 and excluding currency effects, 
the margin decreased 0.8 percentage 
points. This primarily reflected the increase  
in SG&A as a percentage of sales despite 
the 2% decline in actual spend. 

We remain focused on managing our  
cost base more effectively. Our Operational 
Excellence programme initiated in 2007 
has now been completed, delivering 
£2.9 billion of annual savings. Together 
with our major change programme 
announced in 2013, we have delivered 
£3.5 billion of annual savings to date.  
In October 2014, we announced a further 
programme to refocus our pharmaceuticals 
business to deliver an additional £1.0 billion 
of annual savings by 2017.

 
 
 
 
 
GSK financial architecture: driving improved returns to shareholders

Sales growth

Operating leverage

EPS

Financial efficiency

Free cash flow

Cashflow growth

Returns to
shareholders

Reducing complexity in our business 
remains central to our strategy as it  
allows us to enhance our efficiency,  
reduce operating costs and improve  
our consistency of execution. Reducing 
complexity also allows us to create more 
flexibility in our cost base so that as well  
as releasing savings we can more easily 
reallocate resources behind key  
investment opportunities such as  
our multiple new launches. 

You can find details of simplification 
initiatives throughout this report, from  
the implementation of an end-to-end  
supply chain to organisational redesign.  
In addition to these initiatives, we have 
been establishing Core Business Services 
(CBS) to bring together our support 
functions in order to streamline and 
standardise functional support to the 
business. Six CBS regional business 
centres already support 93 markets, 
representing 65% of GSK sales. Further, 
the enterprise resource planning (ERP) 
platform that we are implementing is 
replacing a large number of separate 
outdated IT systems across the company, 
giving us common databases and  
standard business processes that will  
help us simplify our operations, drive 
efficiencies and give us detailed analytics 
to improve our day-to-day operations and 
decision making. 

Financial efficiency
In 2014, financial efficiencies delivered 
significant value and contributed positive 
leverage to our reported core EPS.

We have continued to take advantage of  
an era of low interest rates to secure more 
attractive long-term funding, without losing 
flexibility. Overall we have reduced net 
funding costs by 3 percentage points  
since 2010. We continue to target a credit 
rating of A1/P1. We believe this target 
balances equity returns with the interests  
of other stakeholders, including our bond 
holders, while optimising our access to  
the capital markets.

We also continue to align our tax strategy 
with our evolving business profile and have 
implemented a number of measures to 
centralise our Pharmaceutical intellectual 
property and product inventory ownership 
in the UK. This has helped us to reduce our 
core tax rate from 23.0% in 2013 to 19.6% 
in 2014. The lower tax rate in 2014 also 
reflects the resolution of a number of 
matters that benefited the year.

Returns to shareholders
GSK’s commitment is to use free cash  
flow to support increasing dividends over 
the long term, undertake share repurchases 
or, where returns are more attractive, 
reinvest in the business, including bolt-on 
acquisitions. The decision as to how to 
allocate such cash flow is rigorously 
benchmarked using a returns-based 
framework based on CFROI comparisons.

Earnings per share
The increased flexibility that our 
restructuring programmes and financial 
efficiencies have delivered allowed us to 
offset a substantial proportion of the top 
line pressure during the year and deliver 
core EPS down 1% while also protecting 
investments in the business.

Total EPS 57.3p (down 40%) primarily 
reflects non-cash adjustments to the 
contingent consideration due in relation to 
ViiV Healthcare as a result of the improved 
sales outlook for Tivicay and Triumeq as 
well as an unfavourable comparison with 
product and asset disposal gains in 2013.

Cash conversion
The business remains highly cash-generative 
and we continue to focus on improving 
conversion of earnings into cash through 
greater focus on cash generation, working 
capital control and capital allocation.

Net cash inflow from operations was  
£5.2 billion for the year (down 28% in 
Sterling terms). This reflected the negative 
impact of the strength of Sterling as well  
as lower profits, including the impact of 
divestments. The currency effect abated  
in the fourth quarter, which also saw an 
improved working capital position.

In 2014, we returned £4.1 billion of cash  
to shareholders, including £3,843 million  
in dividends and £238 million in share 
repurchases. The total ordinary dividend 
declared for 2014 is 80p per share, a 3% 
increase over 2013. The dividend per share 
for the full year 2015 is expected to be 
maintained at the same level as 2014.

Following the completion of the Novartis 
transaction, GSK intends to return to 
shareholders £4 billion of the net 
proceeds. The company does not expect  
to make any ordinary share repurchases  
in 2015.

Future shape of the business
The proposed three-part transaction with 
Novartis accelerates our strategy and also 
clearly meets the objectives of the financial 
architecture. In particular, it will provide  
a better balanced and broader range of 
growth drivers, significant synergy and 
operating leverage efficiencies, continued 
financial efficiencies and a more balanced 
and sustainable cashflow.

The closure of the transaction remains  
on track for completion in the week 
commencing 2 March 2015. 

A fuller review of the financial results  
is set out on pages 52 to 70.

Simon Dingemans
Chief Financial Officer

GSK Annual Report 2014  51

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Core CER growth rates for 2014 are calculated compared with 
2013 core results excluding divestments unless otherwise stated.

Reconciliations of core results to total results are presented  
on page 61.

Core results reporting aligns business performance reporting 
around the underlying trading performance of the Group and its 
primary growth drivers by removing the volatility inherent in many 
of the non-core items. 

Core results reporting is utilised as the basis for internal 
performance reporting and the core results are presented and 
discussed in this Group financial review as we believe that this 
approach provides investors with a clearer view of the underlying 
trading performance of the Group. We also believe that this 
approach should make the Group’s results more comparable  
with the majority of our peers, many of which use similar forms  
of underlying performance reporting to discuss their results, 
although the precise calculations may differ. The Group financial 
review also presents and discusses the total results of the Group.

Free cash flow
Free cash flow is the net cash inflow from operating activities less 
capital expenditure, interest and dividends paid to non-controlling 
interests plus proceeds from the sale of property, plant and 
equipment and dividends received from joint ventures and 
associated undertakings. Free cash flow growth is calculated  
on a Sterling basis. A reconciliation is presented on page 68.

Working capital conversion cycle
The working capital conversion cycle is calculated as the number 
of days sales outstanding plus days inventory outstanding, less 
days purchases outstanding. 

In order to illustrate underlying performance, it is our practice  
to discuss the results in terms of constant exchange rate (CER) 
growth. This represents growth calculated as if the exchange 
rates used to determine the results of overseas companies in 
Sterling had remained unchanged from those used in the previous 
year. CER% represents growth at constant exchange rates. £% 
represents growth at actual exchange rates.

Group financial review

Group performance

Our Group financial review discusses the operating and financial 
performance of the Group, the financial outlook and our financial 
resources. We compare the results for each year primarily with 
results of the preceding year. 

In order to illustrate underlying performance, it is our practice  
to discuss the results in terms of constant exchange rate (CER) 
growth. This represents growth calculated as if the exchange 
rates used to determine the results of overseas companies in 
Sterling had remained unchanged from those used in the previous 
year. CER% represents growth at constant exchange rates.  
£% represents growth at actual exchange rates.

All growth rates included in this Report are at constant  
exchange rates (CER) unless otherwise stated. CER growth  
is discussed below.

We use a number of adjusted measures to report the performance 
of our business. These measures are used by management for 
planning and reporting purposes and in discussions with and 
presentations to investment analysts and rating agencies and  
are defined below. These measures are not defined in IFRS and 
may not be comparable with similarly described measures used 
by other companies.

Core results reporting
During 2014, we have reported core results performance 
measured against 2013 core results excluding divestments 
completed during 2013. 

Core results exclude the following items from total results: 
amortisation and impairment of intangible assets (excluding 
computer software) and goodwill; major restructuring costs, 
including those costs following material acquisitions; legal 
charges (net of insurance recoveries) and expenses on the 
settlement of litigation and government investigations; other 
operating income other than royalty income; disposals of 
associates, products and businesses, and acquisition  
accounting adjustments for material acquisitions, together  
with the tax effects of all of these items. 

In addition, the charge for an additional year of the US Branded 
Prescription Drug fee, in accordance with the final regulations 
issued by the IRS during the year, has been recorded as a 
non-core item. The normal ongoing charge remains in core 
results. 

Major restructuring costs charged in arriving at operating  
profit include: 

•  costs arising under the Operational Excellence restructuring 

programme, initiated in 2007 expanded in 2009, 2010  
and 2011 and substantially complete at the end of 2014

•  the Major Change restructuring programme initiated in 2013 

•  restructuring costs following the acquisitions of Human  
Genome Sciences, Inc. in August 2012 and Stiefel  
Laboratories, Inc. in July 2009 

•  a Pharmaceuticals restructuring programme, announced  

in October 2014, which will rescale commercial operations, 
global support functions and the relevant R&D/manufacturing 
operations across Pharmaceuticals following the proposed 
divestment of Oncology products and the changed dynamics  
in the US respiratory market.

52  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic reportFinancial review 2014

Group turnover by business

Pharmaceuticals and Vaccines – USA

Turnover £bn

Growth
CER%

Growth
£%

2012

2013

2014

Pharmaceuticals
Vaccines
Pharmaceuticals
  and Vaccines
Consumer Healthcare

Divestments
Total

2013 
(restated)
£m

2014 
£m

15,478
3,192

17,426
3,420

18,670
4,336
23,006
–
23,006

20,846
4,756
25,602
903
26,505

Growth
CER%

Growth
£%

(5)
(1)

(4)
(1)
(3)
–
(3)

(11)
(7)

(10)
(9)
(10)
–
(10)

 CER% represents growth at constant exchange rates. £% represents 
growth at actual exchange rates.

Total Group turnover for 2014 declined 3% to £23,006 million. 
Pharmaceuticals and Vaccines turnover fell by 4%. 
Pharmaceuticals turnover declined 5% as growth in Emerging 
Markets, Japan and ViiV Healthcare was more than offset by  
lower sales in the US and in Established Products. Europe 
Pharmaceuticals was flat for the year. Worldwide Vaccines 
turnover declined 1%, as a positive performance in Emerging 
Markets was more than offset by lower reported sales in Europe 
and Japan. US Vaccines sales were flat. Consumer Healthcare 
turnover was £4,336 million in the year, down 1% compared  
with 2013.

Group turnover by geographic region

US
Europe
Emerging Markets
Japan
Other

2013 
(restated)
£m

2014
£m

7,340
6,412
6,193
1,608
1,453
23,006

8,620
6,862
6,579
1,886
1,655
25,602

(11)
(2)
4
(3)
(4)
(3)

(15)
(7)
(6)
(15)
(12)
(10)

Group sales outside the USA and Europe accounted for 40% of 
total turnover and reported growth of 2%, adversely impacted by  
a sales decline in Japan and weaker market conditions and some 
supply constraints in Emerging Markets.

Group turnover by segment

2013 
(restated)
£m

2014
£m

Growth
CER%

Growth
£%

4,980
4,035
3,203
937
1,498
3,011

Pharmaceuticals and Vaccines: 
  US
  Europe
  Emerging Markets
  Japan
  ViiV Healthcare
  Established products
  Other trading and
    unallocated pharmaceuticals 1,006
Pharmaceuticals
  and Vaccines
Consumer Healthcare

18,670
4,336
23,006

5,817
4,226
3,370
1,058
1,386
3,874

1,115

20,846
4,756
25,602

(10)
–
5
1
15
(16)

(1)

(4)
(1)
(3)

(14)
(5)
(5)
(11)
8
(22)

(10)

(10)
(9)
(10)

Total Group turnover for 2014, including divestments completed  
in 2013, was down 7%, with Pharmaceuticals and Vaccines down 
6% and Consumer Healthcare down 11%.

5.5

5.8

5.0

08

07

06

05

04

03

02

01

0

2012

2013

2014

Operating profit £bn

08

07

06

05

04

03

02

01

0

3.7

4.0

3.2

22%

of Group turnover

(10)%

CER growth

£3.2bn

Operating profit

(16)%

CER growth

Breakdown of turnover

Respiratory
Oncology
Cardiovascular, metabolic and urology
Immuno-inflammation
Other pharmaceuticals
Vaccines

£m

2,810
509
364
196
171
930

Growth 
CER %

(18)
41
(16)
39
(31)
–

Performance
In the US, Pharmaceuticals and Vaccines turnover declined 10% 
to £4,980 million, with Pharmaceuticals down 12% and Vaccines 
flat. Pharmaceutical sales were impacted by continued price and 
contracting pressures, primarily affecting respiratory sales, which 
were down 18% (11% volume decline and a 7% negative impact  
of price and mix). Sales of Advair were down 25% (14% decline  
in volume and an 11% decline from price and mix).

Oncology products in the US contributed strongly in the year,  
with sales up 41% to £509 million, benefiting from strong 
performances from Votrient and Promacta, and the recent 
launches of Tafinlar and Mekinist. Benlysta sales grew 22% to 
£155 million. Generic competition in the US continued to impact 
sales of Dermatology products, which declined 56% to £49 million 
and Mepron, which declined 49% to £40 million. Sales of Infanrix/
Pediarix grew 15% to £297 million, benefiting from favourable 
CDC stockpile movements compared with 2013 and the absence 
of a competitor, particularly in the first half of the year. Sales  
of hepatitis vaccines were down 6% to £234 million impacted  
by supply constraints. Boostrix was down 7% to £163 million 
reflecting the return to the market of a competitor during the  
year and some supply constraints. Rotarix fell 16% to £86 million 
as a result of a CDC stockpile withdrawal during Q4 2014.

GSK Annual Report 2014  53

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
 
 
 
 
 
 
 
 
 
Group financial review
continued

Pharmaceuticals and Vaccines – Europe 

Pharmaceuticals and Vaccines –  
Emerging Markets

Turnover £bn

Turnover £bn

08

07

06

05

04

03

02

01

0

4.0

4.2

4.0

18%

of Group turnover

Flat

CER growth

08

07

06

05

04

03

02

01

0

3.3

3.4

3.2

2012

2013

2014

2012

2013

2014

Operating profit £bn

Operating profit £bn

08

07

06

05

04

03

02

01

0

2.1

2.3

2.2

2012

2013

2014

£2.2bn

Operating profit

2%

CER growth

08

07

06

05

04

03

02

01

0

1.1

1.0

1.0

2012

2013

2014

14%

of Group turnover

5%

CER growth

£1.0bn

Operating profit

16%

CER growth

Breakdown of turnover

Respiratory
Oncology
Cardiovascular, metabolic and urology
Immuno-inflammation
Other pharmaceuticals
Vaccines

£m

1,675
417
293
12
660
978

Breakdown of turnover

Growth 
CER %

(3)
29
–
63
(4)
(2)

Respiratory
Oncology
Cardiovascular, metabolic and urology
Immuno-inflammation
Other pharmaceuticals
Vaccines

£m

777
169
145
3
1,053
1,056

Growth 
CER %

3
30
20
>100
5
1

Performance
Europe Pharmaceuticals and Vaccines turnover was flat at  
£4,035 million. Pharmaceutical sales were flat at £3,057 million, 
as strong growth in Oncology and the Avodart franchise up 8%  
to £280 million, was offset by a 3% decline in Respiratory sales. 
The newly launched Relvar Ellipta recorded sales of £18 million  
in the year but these were more than offset by lower sales of 
Seretide, down 5% to £1,330 million (1% volume decline and a 
4% negative impact of price), reflecting increasing competitive 
pressures and the transition of the Respiratory portfolio to the 
newer products, particularly in the latter part of the year. Oncology 
sales were up 29% to £417 million, led by Votrient, Promacta and 
the newly launched Tafinlar. Vaccines sales fell 2%, with lower 
sales of Infanrix, Cervarix and flu vaccines, reflecting increased 
competitive pressures, being only partly offset by sales growth  
in a number of other products, including Boostrix, which was  
up 26%, due in part to a competitor supply issue in the first half  
of the year. 

Performance
Emerging Markets Pharmaceuticals and Vaccines turnover 
increased 5% to £3,203 million, with Pharmaceuticals up 7% and 
Vaccines up 1%. Most markets outside Asia showed strong growth, 
with notable performances from Brazil, up 12% to £380 million, 
and the rest of Latin America, up 9% to £593 million.  Sales in 
China fell 1%, reflecting the effects of the government investigation 
during the year. There was continued growth from Respiratory 
products, up 3%, Oncology, up 30%, and the Avodart franchise,  
up 20%. In Vaccines, growth from strong tender sales of Boostrix, 
Rotarix and Synflorix was largely offset by lower sales of Cervarix, 
as a result of some lost tenders, and some supply constraints.

54  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic reportPharmaceuticals and Vaccines – Japan 

ViiV Healthcare 

Turnover £bn

Turnover £bn

08

07

06

05

04

03

02

01

0

1.2

1.1

0.9

2012

2013

2014

4%

of Group turnover

1%

CER growth

08

07

06

05

04

03

02

01

0

1.4

1.4

1.5

2012

2013

2014

Operating profit £bn

Operating profit £bn

08

07

06

05

04

03

02

01

0

0.7

2012

0.6

2013

0.5
2014

£0.5bn

Operating profit

(2)%

CER growth

08

07

06

05

04

03

02

01

0

0.8

2012

0.9

1.0

2013

2014

7%

of Group turnover

15%

CER growth

£1.0bn

Operating profit

20%

CER growth

Breakdown of turnover

Respiratory
Oncology
Cardiovascular, metabolic and urology
Other pharmaceuticals
Vaccines

£m

475
65
114
256
27

Growth 
CER %

(2)
17
14
1
(14)

Performance
Japan Pharmaceuticals and Vaccines turnover grew 1% to  
£937 million, with Pharmaceuticals sales increasing 2% and 
Vaccines sales declining by 14%. Pharmaceuticals sales benefited 
from strong growth in Avodart, up 14% and Oncology products, 
up 17%. This growth was partially offset by lower sales in the 
Respiratory portfolio, down 2%, which was affected by a  
weaker allergy season at the beginning of the year and increased 
competitive pressures. The decline in Vaccines sales reflected  
the impact on Cervarix of the continued suspension of the 
recommendation for use of HPV vaccines, partly offset by  
higher sales of Rotarix. 

Breakdown of turnover

Combivir
Epzicom/Kivexa
Lexiva/Agenerase
Selzentry
Tivicay
Triumeq
Trizivir
Other products

£m

59
768
87
136
282
57
36
73

Growth 
CER %

(46)
8
(17)
–
>100
–
(61)
(39)

Performance
ViiV Healthcare turnover grew 15% to £1,498 million as the growth 
generated by Tivicay and Epzicom, together with the newly launched 
Triumeq, more than offset the impact of generic competition to older 
ViiV Healthcare products, including Combivir and Trizivir.

GSK Annual Report 2014  55

Governance & remunerationFinancial statementsInvestor informationStrategic reportGroup financial review
continued

Established Products

Turnover £bn

Consumer Healthcare

Turnover £bn

13%

of Group turnover

4.4

3.9

3.0

(16)%

CER growth

08

07

06

05

04

03

02

01

0

08

07

06

05

04

03

02

01

0

4.7

4.8

4.3

2012

2013

2014

2012

2013

2014

Operating profit £bn

Operating profit £bn

£1.8bn

Operating profit

(17)%

CER growth

08

07

06

05

04

03

02

01

0

0.8

2012

0.8

2013

0.7

2014

19%

of Group turnover

(1)%

CER growth

£0.7bn

Operating profit

(6)%

CER growth

08

07

06

05

04

03

02

01

0

2.5

2.4

1.8

2012

2013

2014

Breakdown of turnover

Imigran/Imitrex
Lamictal
Lovaza
Seroxat/Paxil
Valtrex
Zeffix
Other products

£m

172
531
240
210
154
166
1,538

Growth 
CER %

(4)
3
(57)
(19)
(24)
(3)
(11)

Breakdown of turnover

Wellness
Oral health
Nutrition
Skin health

£m

1,596
1,797
633
310

Growth 
CER %

(7)
4
10
(11)

Performance
Consumer Healthcare turnover was £4,336 million in 2014,  
down 1% compared with 2013, reflecting the impact of a number 
of supply interruptions during the year. Growth in Rest of World 
markets of 4% was also affected by weaker market conditions, 
while sales in Europe, down 5%, and the US, down 8%, were 
more directly the result of supply issues.

Performance
Established Products turnover fell 16% to £3,011 million. Sales in 
the US were down 31% to £854 million, Europe was down 13%  
to £601 million, Emerging Markets was down 1% to £1,050 million 
and Japan was down 15% to £444 million. 

Generic competition to Lovaza, down 57% to £240 million, 
Seroxat/Paxil, down 19% to £210 million and Valtrex, down  
24% to £154 million, all contributed to the decline in the category.

56  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic reportIn Europe, Oncology grew 29% to £417 million, led by sales  
of Votrient, which increased by 23% to £153 million in the year.  
Promacta grew 36% to £71 million and sales of Tafinlar were  
£67 million. 

In Emerging Markets and Japan, Oncology sales in the year  
grew 30% to £169 million and 17% to £65 million, respectively.

Cardiovascular, metabolic and urology
Sales in the category fell 3% to £965 million. The Avodart 
franchise grew 1% to £805 million, with 17% growth in sales  
of Duodart/Jalyn and a 4% decline in sales of Avodart. Levitra  
fell 28% to £100 million in the year. Sales of Prolia fell 10% to  
£41 million due to the agreement in Q2 2014 with Amgen to 
terminate the joint commercialisation in a number of European 
markets, Mexico and Russia.

On a regional basis, the decline in the US of 16% to £364 million, 
was partly offset by Emerging Markets, up 20% to £145 million, 
and Japan, up 14% to £114 million. Europe was flat at £293 million.

Immuno-inflammation
Immuno-inflammation sales grew 40% to £214 million. Benlysta 
turnover in the year was £173 million, up 25%. In the US, Benlysta 
sales were £155 million, up 22%.

Other pharmaceuticals
Other therapy areas were down 2% at £2,407 million, principally 
reflecting generic competition to Dermatology products, which 
primarily affected sales of Soriatane in the US, and by a decline  
in sales of Mepron in the Rare diseases category. These declines 
were partly offset by growth in Relenza sales of 39%, primarily  
in the US, and the inclusion of Theravance milestone income of  
£57 million (2013 – £78 million).

ViiV Healthcare (HIV)
ViiV Healthcare sales increased 15%, with the US up 28%, 
Europe up 6%, Japan up 35% and Emerging Markets down 4%. 
Tivicay recorded sales of £282 million, Epzicom/Kivexa sales 
increased 8% to £768 million but Selzentry sales were flat at 
£136 million. The launch of Triumeq is well underway and it 
recorded sales of £57 million in the year. This growth was partly 
offset by declines in the mature portfolio, mainly driven by generic 
competition to both Combivir, down 46% to £59 million, and 
Trizivir, down 61% to £36 million.

Established Products
Established Products turnover fell 16% to £3,011 million. Sales in 
the US were down 31% to £854 million, Europe was down 13%  
to £601 million, Emerging Markets was down 1% to £1,050 million 
and Japan was down 15% to £444 million. 

Generic competition to Lovaza, down 57% to £240 million, 
Seroxat/Paxil, down 19% to £210 million and Valtrex, down 24%  
to £154 million, all contributed to the decline in the category.

Pharmaceuticals turnover

Respiratory
Oncology
Cardiovascular, metabolic
  and urology
Immuno-inflammation
Other pharmaceuticals
ViiV Healthcare (HIV)
Established Products

2014 
£m

6,181
1,202

2013 
(restated)
£m

7,289
969

965
214
2,407
1,498
3,011
15,478

1,073
161
2,674
1,386
3,874
17,426

Growth
CER%

Growth
£%

(10 )
33

(3)
40
(2)
15
(16)
(5)

(15 )
24

(10)
33
(10)
8
(22)
(11)

Respiratory
Respiratory sales in 2014 declined 10% to £6,181 million. 
Seretide/Advair sales were down 15% to £4,229 million,  
Flixotide/Flovent sales decreased 6% to £702 million and  
Ventolin sales grew 11% to £665 million. Xyzal sales, almost 
exclusively made in Japan, grew 7% to £130 million.

In the US, Respiratory sales declined 18% (11% volume decline 
and a 7% negative impact of price and mix), primarily reflecting the 
continued price and contracting pressures in the market. Sales of 
Advair were down 25% to £1,972 million (14% decline in volume 
and an 11% decline of price and mix). Flovent sales were down  
6% while Ventolin sales were up 18%, primarily reflecting the 
impact of net favourable adjustments to previous accruals for 
returns and discounts. Breo Ellipta recorded sales of £29 million 
and Anoro Ellipta sold £14 million in the year.

European Respiratory sales were down 3%, primarily reflecting 
increasing competition. Seretide sales declined 5% to  
£1,330 million (1% decline in volume and a 4% negative impact  
of price), reflecting increasing competitive pressures and the 
transition of the Respiratory portfolio to the newer products in the 
latter part of the year. Relvar Ellipta recorded sales of £18 million 
in the year.

Respiratory sales in Emerging Markets grew 3%. Seretide grew 
3% to £400 million, helped by an improved performance in China. 
Sales growth of Ventolin, up 8% to £165 million, and Veramyst,  
up 15% to £73 million, was offset by a 33% decline in Flixonase, 
which was largely driven by lower sales in China.

In Japan, Respiratory sales fell 2% to £475 million. Sales of the 
newly launched Relvar Ellipta of £17 million offset the impact  
of increasing competitor action on Adoair, which fell 6% to  
£228 million. The growth in Xyzal, up 8% to £114 million,  
was more than offset by lower sales elsewhere in the  
Respiratory portfolio.

Oncology
Oncology sales in 2014 grew 33% to £1,202 million. Votrient 
sales grew 33% to £410 million and Promacta sales grew 34%  
to £231 million. Arzerra sales fell 24% to £54 million and Tykerb/
Tyverb sales fell 11% to £171 million. Generic competition to both 
Hycamtin and Argatroban was more than offset by new launches, 
as Tafinlar and Mekinist recorded sales of £135 million and  
£68 million, respectively.

In the US, Oncology grew 41% to £509 million. Votrient sales 
grew 32% to £181 million and sales of Promacta grew 32% to 
£91 million. Tafinlar and Mekinist sales were £58 million and  
£67 million, respectively.

GSK Annual Report 2014  57

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
 
Group financial review
continued

Vaccines turnover

Infanrix, Pediarix
Boostrix
Cervarix
Fluarix, Flulaval
Hepatitis
Rotarix
Synflorix
Other
Vaccines sales

2014 
£m

2013
£m

Growth
CER%

Growth
£%

828
317
118
215
558
376
398
382
3,192

862
288
172
251
629
375
405
438
3,420

2
16
(26)
(9)
(6)
7
4
(6)
(1)

(4)
10
(31)
(14)
(11)
–
(2)
(13)
(7)

Vaccines sales fell 1% to £3,192 million with declines in Europe, 
down 2%, and Japan, down 14% being partly offset by growth in 
Emerging Markets of 1%. The US was flat. The Emerging Markets 
performance primarily reflected the strength of Synflorix, Boostrix 
and Rotarix.

Infanrix/Pediarix grew 2% to £828 million. Growth in the US 
benefited from a favourable comparison with 2013, which was 
impacted by a withdrawal from the CDC stockpile. This offset 
declines in Europe and Emerging Markets.

Boostrix sales increased 16% to £317 million, reflecting growth  
in all regions except the US. US sales fell 7% reflecting the return 
of a competitor during the year and some supply constraints.

Cervarix sales declined 26% to £118 million in 2014, largely 
reflecting declines in Emerging Markets and Japan and increasing 
competitive pressures, particularly in the tender market.

Fluarix and FluLaval sales declined 9% to £215 million due to 
lower production levels for 2014 and the impact of increased 
competitive pressures.

Sales of hepatitis vaccines fell 6% to £558 million, in part 
reflecting supply constraints that impacted the US and  
Emerging Markets.

Rotarix sales were up 7% to £376 million, with growth driven by 
tender shipments in Europe and Emerging Markets, partly offset  
by a decline in the US, which was impacted by a CDC stockpile 
withdrawal in Q4 2014.

Synflorix sales grew 4% to £398 million, primarily reflecting a 
strong tender performance in Emerging Markets.

Sales from new pharmaceutical and vaccine launches

2014 
£m

2013
£m

Growth
CER%

Growth
£%

67
17
135
68
230
6

173
9
282
57
19
398
1,461

8
–
16
10
209
–

146
17
19
–
12
405
842

>100
–
>100
>100
17
–

25
(47)
>100
–
69
4
84

>100
–
>100
>100
10
–

18
(49)
>100
–
55
(2)
74

Pharmaceuticals:
Respiratory: 

Oncology: 

CVMU: 

Relvar/Breo Ellipta
Anoro/Ellipta
Tafinlar
Mekinist
Duodart/Jalyn
Eperzan/Tanzeum

Immuno-
inflammation:  Benlysta
Other pharmaceuticals
ViiV Healthcare:  Tivicay
Triumeq
Nimenrix
Synflorix

Vaccines: 

58  GSK Annual Report 2014

New products are those launched in the last five years (2010  
to 2014 inclusive). Sales of new products were £1,461 million, 
grew 84% in the year and represented 8% of Pharmaceuticals  
and Vaccines turnover. In Q4 2014, sales of new products were  
£523 million, grew 78% and represented 10% of Pharmaceuticals 
and Vaccines turnover.

In Q4 2013, Breo Ellipta was launched in the US for COPD,  
and Relvar Ellipta was launched in Europe for COPD and asthma 
in Q1 2014. In addition, Anoro Ellipta was launched in the US in  
April 2014 for the treatment of COPD.

In Q3 2013, Tivicay was launched in the US and subsequently 
launched in Europe in Q1 2014. Triumeq was launched in both  
the US and Europe in Q3 2014.

Consumer Healthcare turnover

Wellness
Oral health
Nutrition
Skin health

USA
Europe
ROW

2014 
£m

2013 
(restated) 
£m

Growth
CER%

Growth
£%

1,596
1,797
633
310
4,336

2014 
£m

836
1,242
2,258
4,336

1,865
1,884
627
380
4,756

2013 
(restated) 
£m

951
1,392
2,413
4,756

(7)
4 
10 
(11)
(1)

(14)
(5 )
1 
(18)
(9)

Growth
CER%

Growth
£%

(8)
(5)
4
(1)

(12)
(11)
(6)
(9)

Consumer Healthcare turnover was down 1% in 2014, reflecting 
the impact of supply issues, comparison with a strong cold and flu 
season in early 2013 and slowing markets in the Rest of World. 
Estimated global market growth was approximately 3%.

Wellness
Wellness sales were £1,596 million, down 7%, primarily due to the 
supply issues and product recalls that significantly impacted sales 
of products for Smokers Health, down 29%, and alli.

Oral health
Oral health sales grew 4% to £1,797 million. The continued growth 
of Sensodyne, up 11%, was partly offset by a 10% decline in sales 
of Aquafresh which was impacted by supply issues in both Europe 
and the US, together with increased competition.

Nutrition
Nutrition sales grew 10% to £633 million. Horlicks was up 11%, 
reflecting continued growth in India, and Boost was up 9%.

Skin health
Sales of products for Skin health were down 11% to £310 million, 
primarily due to lower sales of Bactroban in China.

Regional performance
Sales in the US and Europe were down 8% and 5%, respectively, 
reflecting both supply issues and product recalls, primarily 
affecting products for Smokers Health and alli. Growth in Rest  
of World markets of 4% was restricted by a slower economic 
environment, but did reflect some growth across most markets, 
partly offset by a 5% reduction of sales in China and a 52% 
decline in sales of Smokers Health products, both primarily  
due to supply issues.

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
 
 
 
 
 
 
 
 
 
Core results
We use the core reporting basis to manage the performance of  
the Group and the definition of core results is set out on page 52.  
A review of the Group’s total results is set out on pages 62 to 63.  
The reconciliation of total results to core results is presented  
on page 61.

Cost of sales

Cost of sales

2014
% of 
turnover 
(28.4)

£m
(6,535)

2013 
(restated) 
% of 

Growth

£m
(7,075)

turnover CER% £%

(27.6)

(3)

(8 )

Core cost of sales as a percentage of turnover was 28.4% 
compared with 27.6% in 2013. Net of adverse currency translation 
effects, the cost of sales percentage increased 0.2 percentage 
points. This reflected adverse price and mix movements, 
particularly the decline in Pharmaceuticals sales in the US, the 
costs of supply remediation activities and continuing investments 
in new launch capacity and future manufacturing technology,  
partly offset by the benefit of our ongoing cost reduction 
programmes.

Selling, general and administration 

2014
% of 
turnover 

£m

2013 
(restated) 
% of 

Growth

£m

turnover CER% £%

Selling, general
  and administration (7,074)

(30.7)

(7,749)

(30.3)

(2)

(9)

Core SG&A costs as a percentage of sales were 30.7%, 0.4 
percentage points higher than in 2013. Excluding currency effects, 
the SG&A percentage increased 0.5 percentage points, as SG&A 
declined 2% on a turnover decline of 3%. The reduction in SG&A 
reflected continued investments in our multiple new product 
launches partly offset by the benefits of our restructuring 
programmes and ongoing cost management efforts.

Advertising and promotion decreased 8% primarily reflecting 
reduced activity in the Established Products category and ongoing 
cost management efforts which were partly offset by new product 
launches. Selling and distribution decreased 2% as investments  
in product launches were offset by savings in from our ongoing 
cost reduction programmes. General and administration expenses 
increased 1% primarily due to higher phase IV expenditure, partly 
offset by benefits from the restructuring programmes.

Research and development 

2014
% of 
turnover 

£m

2013 
(restated) 
% of 

Growth

£m

turnover CER% £%

Research and
  development

(3,113)

(13.5) (3,394)

(13.3)

(4)

(8)

Core R&D expenditure declined 4% to £3,113 million (13.5%  
of turnover) compared with £3,394 million (13.3% of turnover) in 
2013. Excluding currency effects, the R&D percentage declined 
0.1 percentage points, reflecting the phasing of ongoing project 
spending as well as the completion of a number of programmes 
and continuing cost management benefits. 

We remain focused on delivering an improved return on our 
investment in R&D. Sales contribution, reduced attrition and cost 
reduction are all important drivers of an improving internal rate of 
return. R&D expenditure is not determined as a percentage of 
sales but instead capital is allocated using strict returns-based 
criteria depending on the pipeline opportunities available.

The operations of Pharmaceuticals R&D are broadly split into 
Discovery activities (up to the completion of phase IIa trials) and 
Development work (from phase IIb onwards) each supported by 
specific and common infrastructure and other shared services 
where appropriate. Phase IV costs and other administrative 
expenses are reported in SG&A and are not included in the  
table below.

The table below analyses core R&D expenditure by these 
categories:

Discovery
Development
Facilities and central support functions
Pharmaceuticals R&D
Vaccines R&D
Consumer Healthcare R&D
Research and development

2014 
£m

2013 
(restated) 
£m

739
1,317
455
2,511
443
159
3,113

742
1,535
449
2,726
496
172
3,394

The proportion of Pharmaceuticals R&D investment made in the 
late-stage portfolio decreased from 56% of Pharmaceuticals R&D 
costs in 2013 to 52% in 2014, reflecting the completion of a 
number of late-stage programmes.

Royalty income
Royalty income was £310 million (2013 – £387 million) reflecting 
the conclusion of a number of royalty agreements. 2013 also 
included a prior year catch-up adjustment.

GSK Annual Report 2014  59

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
Group financial review
continued

Core operating profit by business

Net finance costs

Finance income
Interest and other income
Fair value movements

Finance expense
Interest expense
Unwinding of discounts on liabilities
Remeasurements and fair value movements
Other finance expense

2014 
£m
66
2
68

(688)
(2)
(10)
(14)
(714)

2013 
£m
59
2
61

(726)
–
(5)
(22)
(753)

Core net finance expense was £646 million compared with  
£692 million in 2013, reflecting GSK’s strategy to improve the 
funding profile of the Group, despite average net debt in 2014 
being marginally higher than in 2013.

Share of after tax profits of associates and joint ventures
The share of profits of associates and joint ventures was  
£30 million (2013 – £43 million), reflecting the reduced 
shareholding in the Aspen group, currency movements and  
a number of one-off adjustments.

Core profit before taxation

Core profit before tax

2014
% of 
turnover 

£m
26.0 7,122

£m
5,978

2013 
(restated) 
% of 

Growth

turnover CER% £%
(16)

27.8

(6)

Taxation
Tax on core profit amounted to £1,172 million and reflected an 
effective core tax rate of 19.6% (2013 – 23.0%). The reduction  
in the effective rate included the resolution of a number of matters 
that benefited the year, and an increase in the benefit of intellectual 
property incentives.

Core earnings per share
Core EPS of 95.4p decreased 1% in CER terms compared  
with a 6% decline in the operating profit as a result of financial 
efficiencies.

Dividend
The Board declared four interim dividends resulting in a dividend 
for the year of 80 pence, a 2 pence increase on the dividend for 
2013. See Note 16 to the financial statements, ‘Dividends’.

Profit forecast
The Class 1 Circular dated 20 November 2014, issued to 
shareholders in connection with the proposed three-part 
transaction with Novartis included the following profit forecast in 
respect of 2014: “In 2014, GSK expects to deliver full year core 
EPS on a CER and ex-divestment basis broadly similar to last year 
(from a 2013 base of 108.4p adjusted for divestments completed 
during 2013).”

The actual results were that core EPS for 2014 declined 1% CER, 
broadly in line with last year excluding divestments completed  
in 2013.

2014
Margin 
%
34.7
35.4

£m
5,368
1,129

2013 
(restated) 
Margin 

Growth

£m
6,472
1,097

% CER%
(9)
13

37.1
32.1

£%
(17)
3

6,497

34.8

7,569

36.3

(6)

(14)

Pharmaceuticals
Vaccines
Pharmaceuticals
  and Vaccines
Consumer
  Healthcare

657
7,154

15.2
829
31.1 8,398

17.4
32.8

Corporate & other
(560)
  unallocated costs
Core operating profit 6,594

(627)
7,771

28.7

30.4

Core operating profit by segment

(6)
(6)

(2)
(6)

(21)
(15)

(11)
(15)

2014
% of  
turnover

£m

2013 
(restated) 
% of 

Growth

£m

turnover CER%

£%

Pharmaceuticals and
  Vaccines
3,173
    USA
2,205
    Europe
993
    Emerging Markets
466
    Japan
977
    ViiV Healthcare
  Established Products 1,793
  Pharmaceutical R&D (2,708)
  Other trading and
    unallocated 
    pharmaceuticals
Pharmaceuticals and
  Vaccines
Consumer Healthcare

(402)

6,497
657
7,154

Corporate & other
(560)
  unallocated costs
Core operating profit 6,594

63.7 3,955
54.6 2,277
31.0
986
49.7
568
65.2
885
59.5 2,352
(2,823)

68.0
53.9
29.3
53.7
63.9
60.7

(16 )
2
16
(2)
20 
(17)
–

(20 )
(3)
1
(18)
10 
(24)
(4)

(40.0)

(631)

(56.6)

(37)

(36)

34.8 7,569
15.2
829 
31.1 8,398

(627)
7,771

28.7

36.3
17.4 
32.8

30.4

(6)
(6)
(6)

(2)
(6)

(14)
(21)
(15)

(11)
(15)

Core operating profit was £6,594 million, 6% lower than in 2013 
in CER terms on a turnover decline of 3%. The core operating 
margin of 28.7% was 1.7 percentage points lower than in 2013. 
Excluding currency effects, the margin decreased 0.8 percentage 
points. This primarily reflected an increase in SG&A as a 
percentage of sales and lower royalty income. SG&A costs 
declined 2% driven by targeted cost management and the benefit 
of ongoing restructuring programmes. SG&A also included the 
credit reported in Q3 2014 of £219 million from a release of 
reserves following simplification of the Group’s entity structure  
and our trading arrangements. Structural savings of approximately 
£280 million were realised in 2013.

60  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
Core results reconciliation – 31 December 2014

Turnover
Cost of sales
Gross profit

Selling, general and administration
Research and development
Royalty income
Other operating income
Operating profit

Net finance costs
Share of after tax profits of
  associates and joint ventures
Profit before taxation

Taxation
Tax rate 
Profit after taxation

Profit attributable to 
  non-controlling interests
Profit attributable to shareholders

Core 
results 
£m
23,006
(6,535)
16,471

(7,074)
(3,113)
310 
–
6,594

(646)

30
5,978

(1,172)

19.6%

4,806

222
4,584

Intangible 
amortisation 
£m

Intangible 
impairment 
£m

Major 
restructuring 
£m

Legal 
charges 
£m

Acquisition 
accounting 
and other 
£m

(503)
(503)

(78)
(78)

(72)

(72)

(204)
(204)

(430)
(116)

(548)

(575)

(150)

(750)

(548)

(3)
(3)

(194)
(77)

(700)
(974)

Total 
results 
£m
23,006
(7,323)
15,683

(8,246)
(3,450)
310 
(700)
3,597

(5)

(8)

(659)

(575)

(150)

(755)

(548)

(982)

209

29

215

26

556

30 
2,968

(137)

4.6%

(366)

(121)

(540)

(522)

(426)

2,831

(366)

(121)

(540)

(522)

(147)
(279)

75
2,756

Earnings per share

95.4p

(7.6)p

(2.5)p

(11.3)p

(10.9)p

(5.8)p

57.3p

Weighted average number of shares (millions)

4,808

Core results reconciliation – 31 December 2013 (restated)

Intangible 
amortisation 
£m

Intangible 
impairment 
£m

Major 
restructuring 
£m

Legal 
charges 
£m

Acquisition 
accounting 
and other 
£m

(450)
(450)

(408)
(408)

(97)

(331)

(178)
(178)

(300)
(39)

(252)

(547)

(739)

(517)

(252)

(56)

1,124
1,068

4,808

Total 
results 
£m
26,505
(8,585)
17,920

(8,480)
(3,923)
387 
1,124
7,028

(6)

(8)

(706)

282

282

(547)

(739)

(523)

(252)

1,342

43 
6,647

Core 
results 
£m
26,505 
(7,549)
18,956

(7,928)
(3,400)
387 
–
8,015

(692)

–

43
7,366

(179)
(6)

244

244

(60)

(1,695)

149

226

145

9

147

(1,019)

23.0%

15.3%

184

5,671

(398)

(513)

(378)

(243)

1,489

5,628

Turnover
Cost of sales
Gross profit

Core results 
(before  
divestments) 
£m
25,602
(7,075)
18,527

Divestments 
£m
903
(474)
429

Selling, general and administration
Research and development
Royalty income
Other operating income
Operating profit

Net finance costs
Profit on disposal of interest in
  associates and joint ventures
Share of after tax profits of
  associates and joint ventures
Profit before taxation

Taxation
Tax rate 
Profit after taxation

(7,749)
(3,394)
387
–
7,771

(692)

–

43
7,122

(1,635)

23.0%

5,487

Profit attributable to 
  non-controlling interests
Profit attributable to shareholders

250
5,237

184

250
5,421

(398)

(513)

(378)

(243)

(58)
1,547

192
5,436

Earnings per share

108.4p

3.8p

112.2p

(8.2)p

(10.7)p

(7.8)p

(5.0)p

32.0p

112.5p

Weighted average number of
  shares (millions)

4,831

4,831

GSK Annual Report 2014  61

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
 
 
 
 
 
 
 
 
 
 
 
Group financial review
continued

Total results

Turnover
Cost of sales
Selling, general
  and administration
Research and 
  development
Royalty income
Other operating
  income
Operating profit
Net finance costs
Profit on disposal of
  interest in associates
Share of after tax 
  profits of associates
  and joint ventures
Profit before taxation
Taxation
Total profit after
  taxation for the year
Total profit attributable
  to shareholders
Earnings per share (p)
Earnings per ADS
  (US$)

2014

2013

Growth

% of 
£m turnover

23,006
(7,323)

100 26,505
(31.8) (8,585)

% of
£m turnover CER%
(7)
100
(11)
(32.4)

£%
(13)
(15)

(8,246)

(35.8) (8,480)

(32.0)

4

(3)

)

(3,450
310

(15.0
)
1.3

) 

(3,923
387

)

(14.8
1.5

(8
)
(18)

(12
)
(20)

(700)
3,597
(659)

(3.1) 1,124
15.6
7,028
(706)

4.2 >(100) >(100)
(49)
(40)

26.5

–

282

30
2,968
(137)

2,831

2,756
57.3

1.89

43
6,647
(1,019)

5,628

5,436
112.5

3.53

(46)

(55)

(41)

(50)

(40)

(49)

Cost of sales
Cost of sales as a percentage of turnover was 31.8% compared 
with 32.4% in 2013. Net of adverse currency translation effects, 
the cost of sales percentage decreased 1.3 percentage points. 
This reflected adverse price and mix movements, particularly the 
decline in Pharmaceuticals sales in the US, the costs of supply 
remediation activities and continuing investments in new launch 
capacity and future manufacturing technology, more than offset  
by lower intangible write-offs and the benefit of our ongoing cost 
reduction programmes and lower intangible impairments.

Selling, general and administration
SG&A costs as a percentage of sales were 35.8%, 3.8 
percentage points higher than in 2013. Excluding currency effects, 
the SG&A percentage increased 3.7 percentage points, as SG&A 
increased 4% on a turnover decline of 7%. The increase in SG&A 
reflected continued investments in our multiple new product 
launches, higher legal costs, restructuring costs and a charge of 
£114 million for an additional, catch-up year of the US Branded 
Prescription Drug fee in accordance with the final regulations 
issued by the IRS in Q3 2014, partly offset by the benefits of our 
restructuring programmes and ongoing cost management efforts.

Advertising and promotion decreased 11% reflecting reduced 
activity in the Established Products category and ongoing cost 
management efforts which were partly offset by new product 
launches. Selling and distribution decreased 4% as investments  
in product launches were offset by savings in Established 
Products. General and administration expenses increased 20% 
due to higher phase IV expenditure, legal and restructuring costs, 
partly offset by restructuring benefits.

Research and development
R&D expenditure declined 8% to £3,450 million (15.0% of 
turnover) compared with £3,923 million (14.8% of turnover) in 
2013. Excluding currency effects, the R&D percentage declined 
0.2 percentage points, reflecting lower intangible write-offs, the 
phasing of ongoing project spending as well as the completion  
of a number of programmes and continuing cost management 
benefits and lower intangible impairments.

62  GSK Annual Report 2014

Other operating income
Net other operating expense of £700 million (2013 - £1,124 million 
income) included, following the improved sales performance of 
Tivicay and Triumeq, an increase in the liability for the contingent 
consideration for the acquisition of the former Shionogi-ViiV 
Healthcare joint venture which has increased to £1.7 billion, 
resulting in a charge for the year of £768 million (2013 – £253 
million). The liability represents the present value of expected 
future payments to Shionogi. These will be paid over a number  
of years and will vary in line with sales of products that contain 
dolutegravir. The net income in 2013 included profits from the 
disposals of the Lucozade and Ribena business and certain 
anti-coagulant products, which in aggregate were £1,331 million.

Following announcement of the proposed Novartis transaction, 
GSK entered into a number of forward exchange contracts to 
protect the Sterling value of the net US Dollar proceeds due to the 
Group on completion of the transaction.  At 31 December 2014 
these contracts were in a loss position and resulted in the 
recognition of an unrealised loss in 2014 of £299 million which 
has been included in net other operating expense. If these 
contracts remain in a loss position on maturity, that loss will partly 
offset the gain in the expected Sterling value of the proceeds that 
will be received by the Group as a result of favourable exchange 
movements since the inception of the forward contracts.  If, on 
maturity, the contracts are in a gain position, the gains will partly 
offset losses in the Sterling value of the proceeds that will be 
received by the Group as a result of unfavourable exchange 
movements since the inception of the forward contracts.

Operating profit
Total operating profit was £3,597 million compared with  
£7,028 million in 2013. The non-core items resulted in a net charge 
of £2,997 million (2013 – £987 million, excluding trading profits on 
products divested in 2013). The 2013 net charge included the  
profits on the disposals of Lucozade and Ribena business and the 
anti-coagulant products, which in aggregate were £1,331 million.

The intangible asset amortisation increased to £575 million  
(2013 – £547 million), reflecting the accelerated amortisation of 
Lovaza. Intangible asset impairments of £150 million (2013 –  
£739 million) included write-offs of several R&D and commercial 
assets.

Major restructuring charges of £750 million (2013 – £517 million) 
included £101 million under the Operational Excellence programme, 
£334 million under the Major Change programme and £243 million 
under the new Pharmaceuticals restructuring programme.

The Operational Excellence programme initiated on 2007 and 
expanded in 2009, 2010 and 2011 was substantially complete at  
the end of 2014 at a total cost of £4.7 billion and delivered annual 
pre-tax savings of approximately £2.9 billion. The Major Change 
programme, announced in 2013, focuses on opportunities to  
simplify our supply chain processes, build the Group’s capabilities  
in manufacturing and R&D, and restructure our European 
Pharmaceuticals business. The programme is expected to  
cost £1.5 billion, of which non-cash charges are expected to be  
£350 million. It has delivered approximately £0.6 billion of annual 
savings and remains on track to deliver annual pre-tax savings of  
at least £1.0 billion by 2016.

The new Pharmaceuticals restructuring programme, announced in 
October 2014, will rescale commercial operations, global support 
functions and the relevant R&D/manufacturing operations across 
Pharmaceuticals. The programme is expected to cost £1.5 billion, 
predominantly in cash charges. Approximately £1 billion of new 
annual cost savings are expected over the next three years, with 
around 50% delivered in 2016.

Legal charges of £548 million (2013 – £252 million) included a 
£301 million fine paid to the Chinese government, settlement of 
existing anti-trust matters and higher litigation costs.

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Acquisition accounting and other adjustments resulted in a net 
charge of £974 million (2013 – income of £1,068 million) and 
included the increase in the liability for the contingent consideration 
for the acquisition of the former Shionogi-ViiV Healthcare joint 
venture of £768 million (2013 – £253 million). The net credit in  
2013 included profits on the disposal of Lucozade and Ribena 
business and the anti-coagulant products, which in aggregate were 
£1,331 million. Other items also included charges related to major 
acquisitions, equity investment and asset disposals, one-off required 
regulatory charges in R&D and certain other adjusting items.

Net finance costs

Finance income
Interest and other finance income
Fair value movements

Finance expense
Interest expense
Unwinding of discounts on liabilities
Remeasurements and fair value movements
Other finance expense

2014 
£m
66
2
68

(688)
(15)
(10)
(14)
(727)

2013 
£m
59
2
61

(726)
(14)
(5)
(22)
(767)

Profit on disposal of interest in associates
The pre-tax profit on disposals of associates was nil (2013 –  
£282 million). The 2013 profit reflected the disposal of 28.2 million 
ordinary shares in Aspen Pharmacare for £429 million.

Share of after tax profits of associates and joint ventures
The share of after tax profits of associates of £30 million  
(2013 – £43 million) principally arose from the Group’s holdings  
in Aspen Pharmacare.

Profit before taxation
Taking account of net finance costs, the profit on disposal of 
interest in associates and the share of profit in associates, profit 
before taxation was £2,968 million compared with £6,647 million 
in 2013, a 46% CER decrease and a 55% decrease in sterling 
terms.

Taxation

UK current taxation
Overseas current taxation
Total current taxation
Total deferred taxation
Taxation on total profits

2014 
£m
(251)
993
742
(605)
137

2013 
£m
265
1,284
1,549
(530)
1,019

The charge for taxation on total profits amounted to £137 million 
and represented a total effective tax rate of 4.6% (2013 – 15.3%), 
reflecting the differing tax effects of the various non-core items, 
including a number of non-recurring tax only items.

Tax relating to acquisition accounting and other adjustments 
included deferred tax on the increased liability for the expected 
future payments to Shionogi; recognition of a deferred tax asset  
in respect of tax losses expected to be used on completion of the 
Novartis transaction, and tax credits arising on the resolution of a 
number of tax matters with tax authorities, including matters related 
to prior year acquisitions or disposals.

The UK current tax credit includes a benefit from resolution of a 
number of tax matters and other prior year adjustments.

Earnings per share
Total EPS was 57.3p, compared with 112.5p in 2013 which 
included 33.8p arising from gains on equity investment and asset 
disposals. Of the remaining difference, 10.4p was due to currency.

Critical accounting policies

The consolidated financial statements are prepared in accordance 
with IFRS, as adopted for use in the European Union, and also  
with IFRS as issued by the IASB, following the accounting policies 
approved by the Board and described in Note 2 to the financial 
statements, ‘Accounting principles and policies’. 

We are required to make estimates and assumptions that affect 
the amounts of assets, liabilities, revenue and expenses reported  
in the financial statements. Actual amounts and results could differ 
from those estimates.

The critical accounting policies, for which information on the 
judgements and estimates made is given in Note 3 to the financial 
statements, ‘Key accounting judgements and estimates’, and in  
the relevant detailed notes to the financial statements as indicated 
below, relate to the following areas:

•  Turnover
•  Taxation (Note 14)
•  Legal and other disputes (Notes 29 and 45)
•  Impairments of goodwill and other intangible assets  

(Notes 18 and 19)

•  Business combinations (Note 38)
•  Pensions and other post-employment benefits (Note 28).

Information on the judgements and estimates made in these areas  
is given in Note 3 to the financial statements, ‘Key accounting 
judgements and estimates’.

Turnover
In respect of the Turnover accounting policy, our largest business  
is US Pharmaceuticals and Vaccines, and the US market has  
the most complex arrangements for rebates, discounts and 
allowances. The following briefly describes the nature of the 
arrangements in existence in our US Pharmaceuticals and 
Vaccines business:

•  We have arrangements with certain indirect customers whereby 

the customer is able to buy products from wholesalers at 
reduced prices. A chargeback represents the difference 
between the invoice price to the wholesaler and the indirect 
customer’s contractual discounted price. Accruals for estimating 
chargebacks are calculated based on the terms of each 
agreement, historical experience and product growth rates

•  Customer rebates are offered to key managed care and group 
purchasing organisations (GPO) and other direct and indirect 
customers. These arrangements require the customer to achieve 
certain performance targets relating to the value of product 
purchased, formulary status or pre-determined market shares 
relative to competitors. The accrual for customer rebates is 
estimated based on the specific terms in each agreement, 
historical experience and product growth rates

•  The US Medicaid programme is a state-administered 

programme providing assistance to certain poor and vulnerable 
patients. In 1990, the Medicaid Drug Rebate Program 
was established to reduce state and federal expenditure 
on prescription drugs. In 2010, the Patient Protection and 
Affordable Care Act became law. We participate by providing 
rebates to states. Accruals for Medicaid rebates are calculated 
based on the specific terms of the relevant regulations or the 
Patient Protection and Affordable Care Act

•  Cash discounts are offered to customers to encourage prompt 
payment. These are accrued for at the time of invoicing and 
adjusted subsequently to reflect actual experience

•  We record an accrual for estimated sales returns by applying 

historical experience of customer returns to the amounts invoiced, 
together with market related information such as stock levels at 
wholesalers, anticipated price increases and competitor activity.

GSK Annual Report 2014  63

Governance & remunerationFinancial statementsInvestor informationStrategic reportGroup financial review
continued

A reconciliation of gross turnover to net turnover for the US 
Pharmaceuticals and Vaccines business is as follows:

2014
Margin 
%
100

2013 
(restated) 
Margin 
%
100

£m 
8,399

2012 
(restated) 
Margin 
%
100

£m 
7,964

£m
7,883

(1,205)

(15)

(976)

(12)

(873)

(11)

(1,459)
(139)

(19)
(2)

(1,273)
(152)

(15)
(2)

(1,255)
(142)

(16)
(2)

(58)

(1)

(69)

(1)

(91)

(1)

130
(172)
(2,903)
4,980

2
(2)
(37)
63

69
(181)
(2,582)
5,817

1
(2)
(31)
69

51
(146)
(2,456)
5,508

1
(2)
(31)
69

Gross turnover

Market driven
  segments
Government  
  mandated and state 
  programs
Cash discounts
Customer
  returns
Prior year
  adjustments
Other items
Total deductions 
Net turnover

Market driven segments consist primarily of Managed Care and 
Medicare plans with which GSK negotiates contract pricing that  
is honoured via rebates and chargebacks. Mandated segments 
consist primarily of Medicaid and Federal government programs 
which receive government mandated pricing via rebates and 
chargebacks.

The balance sheet accruals for rebates, discounts, allowances  
and returns for the US Pharmaceuticals and Vaccines business 
and the US element of Established Products are managed on  
a combined basis. At 31 December 2014, the total accrual 
amounted to £1,308 million (2013 – £1,188 million). 

A monthly process is operated to monitor inventory levels at 
wholesalers for any abnormal movements. This process uses gross 
sales volumes, prescription volumes based on third party data 
sources and information received from key wholesalers. The aim  
of this is to maintain inventories at a consistent level from year to 
year based on the pattern of consumption.

On this basis, US Pharmaceuticals and Vaccines inventory levels 
at wholesalers and in other distribution channels at 31 December 
2014 were estimated to amount to approximately five weeks of 
turnover. This calculation uses third party information, the accuracy 
of which cannot be totally verified, but is believed to be sufficiently 
reliable for this purpose.

Legal and other disputes
In respect of the accounting policy for Legal and other disputes,  
the following briefly describes the process by which we determine 
the level of provision that is necessary.

In accordance with the requirements of IAS 37, ‘Provisions, 
contingent liabilities and contingent assets’, we provide for 
anticipated settlement costs where an outflow of resources is 
considered probable and a reliable estimate may be made of the  
likely outcome of the dispute and legal and other expenses arising 
from claims against the Group. We may become involved in 
significant legal proceedings, in respect of which it is not possible  
to make a reliable estimate of the expected financial effect, if any,  
that could result from ultimate resolution of the proceedings. In 
these cases, appropriate disclosure about such cases would be 
included in the Annual Report, but no provision would be made.

This position could change over time and, therefore, there can be 
no assurance that any losses that result from the outcome of any 
legal proceedings will not exceed by a material amount the amount 
of the provisions reported in the Group’s financial statements.

Like many pharmaceutical companies, we are faced with various 
complex product liability, anti-trust and patent litigation, as well as 
investigations of its operations conducted by various governmental 
regulatory agencies. Throughout the year, the General Counsel  
of the Group, as head of the Group’s legal function, and the  
Senior Vice President and Head of Global Litigation for the Group,  
who is responsible for all litigation and government investigations, 
routinely brief the Chief Executive Officer, the Chief Financial 
Officer and the Board of Directors on the significant litigation 
pending against the Group and governmental investigations  
of the Group. 

These meetings, as appropriate, detail the status of significant 
litigation and government investigations and review matters such 
as the number of claims notified to us, information on potential 
claims not yet notified, assessment of the validity of claims, 
progress made in settling claims, recent settlement levels and 
potential reimbursement by insurers.

The meetings also include an assessment of whether or not  
there is sufficient information available for us to be able to make  
a reliable estimate of the potential outcomes of the disputes. 
Often, external counsel assisting us with various litigation matters 
and investigations will also assist in the briefing of the Board and 
senior management. Following these discussions, for those 
matters where it is possible to make a reliable estimate of the 
amount of a provision, if any, that may be required, the level of 
provision for legal and other disputes is reviewed and adjusted  
as appropriate.

64  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
 
 
Financial position and resources

Assets
Non-current assets
Property, plant and equipment
Goodwill
Other intangible assets
Investments in associates and joint ventures

Other investments
Deferred tax assets
Derivative financial instruments
Other non-current assets
Total non-current assets

Current assets
Inventories
Current tax recoverable
Trade and other receivables
Derivative financial instruments
Liquid investments
Cash and cash equivalents
Assets held for sale
Total current assets
Total assets

Liabilities
Current liabilities
Short-term borrowings
Trade and other payables
Derivative financial instruments
Current tax payable
Short-term provisions
Total current liabilities

Non-current liabilities
Long-term borrowings
Deferred tax liabilities
Pensions and other post-employment benefits
Other provisions
Derivative financial instruments
Other non-current liabilities
Total non-current liabilities
Total liabilities
Net assets

Equity
Share capital
Share premium account
Retained earnings
Other reserves
Shareholders’ equity
Non-controlling interests

Total equity

2014 
£m

2013 
£m

9,052
3,724
8,320
340

1,114
2,688
–
735
25,973

4,231
138
4,600
146
69
4,338
1,156
14,678
40,651

8,872
4,205
9,283
323

1,202
2,084
1
889
26,859

3,900
129
5,442
155
66
5,534
1
15,227
42,086

(2,943)
(7,958)
(404)
(945)
(1,045)
(13,295)

(2,789)
(8,317)
(127)
(1,452)
(992)
(13,677)

(15,841)
(445)
(3,179)
(545)
(9)
(2,401)
(22,420)
(35,715)
4,936

(15,456)
(693)
(2,189)
(552)
(3)
(1,704)
(20,597)
(34,274)
7,812

1,339
2,759
(2,074)
2,239
4,263
673

1,336
2,595
913
2,153
6,997
815

4,936

7,812

Property, plant and equipment
Our business is science-based, technology-intensive and highly 
regulated by governmental authorities. We allocate significant 
financial resources to the renewal and maintenance of our property, 
plant and equipment to minimise risks of interruption of production 
and to achieve compliance with regulatory standards. A number of 
our processes use chemicals and hazardous materials. 

The total cost of our property, plant and equipment at 31 
December 2014 was £19,355 million, with a net book value  
of £9,052 million. Of this, land and buildings represented  
£3,667 million, plant and equipment £2,392 million and assets in 
construction £2,993 million. In 2014, we invested £1,261 million  
in new and renewal property, plant and equipment. This is mainly 
related to a large number of projects for the renewal, improvement 
and expansion of facilities at various worldwide sites. Property  
is mainly held freehold. New investment is financed from our  
liquid resources. At 31 December 2014, we had contractual 
commitments for future capital expenditure of £459 million and 
operating lease commitments of £701 million. We believe that  
our facilities are adequate for our current needs.

We observe stringent procedures and use specialist skills to 
manage environmental risks from our activities. Environmental 
issues, sometimes dating from operations now modified or 
discontinued, are reported under ‘Our Planet’ on page 46 and 
in Note 45 to the financial statements, ‘Legal proceedings’.

Goodwill
Goodwill decreased during the year to £3,724 million at 
December 2014, from £4,205 million. The decrease reflects  
the goodwill allocated to the oncology business and transferred  
to assets held for sale following the decision to sell the business  
to Novartis.

Other intangible assets
Other intangible assets include the cost of intangibles acquired 
from third parties and computer software. The net book value  
of other intangible assets as at 31 December 2014 was £8,320 
million (2013 – £9,283 million). The decrease in 2014 reflected  
a transfer of £506 million to assets held for sale to reflect the 
proposed Novartis transaction, capitalised development costs  
of £242 million and the amortisation and impairment of existing 
intangibles of £704 million and £157 million, respectively.

Investments
We held investments, including associates and joint ventures,  
with a carrying value at 31 December 2014 of £1,454 million  
(2013 – £1,525 million). The market value at 31 December 2014  
was £2,502 million (2013 – £2,212 million). The largest of these 
investments are in an associate, Aspen Pharmacare Holdings  
Limited, which had a book value at 31 December 2014 of  
£274 million (2013 – £229 million) and investments in Theravance,  
Inc. and Theravance Biopharma, Inc. which have a book value at 
31 December 2014 of £367 million (2013 – £644 million).  
The investments include equity stakes in companies with  
which we have research collaborations, which provide access  
to biotechnology developments of potential interest and interests  
in companies that arise from business divestments.

GSK Annual Report 2014  65

Governance & remunerationFinancial statementsInvestor informationStrategic report 
Group financial review
continued

Derivative financial instruments: assets
We had both non-current and current derivative financial 
instruments held at fair value of £146 million (2013 – £156 million). 
The majority of this amount related to interest rate swaps and 
foreign exchange contracts both designated and non-designated 
(inter-company loans and deposits) as accounting hedges.

Inventories
Inventory of £4,231 million increased by £331 million during the year. 
The increase primarily reflected the impact of stock building for new 
product launches and remediation of the Consumer Healthcare 
supply chain, partly offset by a favourable exchange impact.

Trade and other receivables
Trade and other receivables of £4,600 million decreased from 
2013 reflecting the receipt of the deferred receivable from Aspen 
in respect of the inventory and a manufacturing site which formed 
part of the disposal of the anti-coagulants products business in 
2013, together with improved recoveries of receivables in various 
markets and favourable exchange impacts.

Net debt

Cash, cash equivalents and liquid investments
Borrowings – repayable within one year
Borrowings – repayable after one year
Net debt

2014 
£m
4,407
(2,943)
(15,841)
(14,377)

2013 
£m
5,600
(2,789)
(15,456)
(12,645)

Net debt increased by £1,732 million and reflected the aggregate 
consideration of £650 million paid to increase the shareholding in 
the Group’s Indian pharmaceutical subsidiary from 50.7% to 75% 
and the acquisition of the remaining 30% of the Group’s 
Indonesian Consumer Healthcare business held by a third party, 
together with a reduction in cash generated from operations.

The Group’s cash generation and liquidity enabled the payment  
of ordinary dividends of £3,843 million and share repurchases  
of £238 million.

Movements in net debt

Net debt at beginning of year
(Decrease)/increase in cash and bank overdrafts
Decrease in liquid investments
Net increase in long-term loans
Net repayment of short-term loans
Debt of subsidiary undertakings acquired
Exchange movements
Other movements
Net debt at end of year

2014 
£m
(12,645)
(1,287)
(1)
(1,960)
1,709
–
(193)
–
(14,377)

2013 
£m
(14,037)
1,473
(15)
(1,913)
1,872
(6)
(34)
15
(12,645)

Total equity
At 31 December 2014, total equity had decreased from £7,812 
million at 31 December 2013 to £4,936 million. The decrease arose 
principally from an increase in the pension deficit of £1,076 million 
and the impact of dividends paid out in the year.

A summary of the movements in equity is set out below.

Total equity at beginning of year
Total comprehensive income for the year
Dividends to shareholders
Shares issued
Changes in non-controlling interests
Forward contract relating to non-controlling
  interest
Shares purchased and cancelled or held
  as Treasury shares
Shares acquired by ESOP Trusts
Share-based incentive plans
Tax on share-based incentive plans
Distributions to non-controlling interests
Total equity at end of year

2014 
£m
7,812
1,081
(3,843)
167
(86)

2013 
£m
6,737
6,215
(3,680)
585
(625)

21

–

(238)
(95)
326
(4)
(205)
4,936

(1,504)
(45)
294
73
(238)
7,812

Derivative financial instruments: liabilities
We held both non-current and current derivative financial 
instruments at fair value of £413 million (2013 – £130 million).  
This primarily related to foreign exchange contracts both 
designated and non-designated (inter-company loans and 
deposits, acquisitions and disposals, external debt and legal 
provisions) as accounting hedges.

Trade and other payables
Trade and other payables amounting to £7,958 million decreased 
from £8,317 million in 2013, reflecting the effect of the increased 
shareholding in the Group’s Indian Pharmaceutical subsidiary 
accrued in 2013 partly offset by the effect of an increase in the 
returns and rebates accrual together with a favourable exchange 
impact.

Provisions
We carried deferred tax provisions and other short-term and 
non-current provisions of £2,035 million at 31 December 2014  
(2013 – £2,237 million) in respect of estimated future liabilities,  
of which £520 million (2013 – £646 million) related to legal  
and other disputes. Provision has been made for legal and  
other disputes, indemnified disposal liabilities, employee  
related liabilities and the costs of restructuring programmes  
to the extent that at the balance sheet date a legal or  
constructive obligation existed and could be reliably estimated.

Pensions and other post-employment benefits
We account for pension and other post-employment  
arrangements in accordance with IAS 19. The deficits,  
net of surpluses before allowing for deferred taxation were  
£1,689 million (2013 – £613 million) on pension arrangements 
and £1,397 million (2013 – £1,246 million) on unfunded  
post-employment liabilities. The increases in the deficits  
were predominantly driven by lower discount rates that we  
used to discount the value of the liabilities. 

In December 2010, the UK scheme purchased an insurance 
contract that will guarantee payment of specified pensioner 
liabilities. This contract was valued at £803 million at  
31 December 2014.

Other non-current liabilities
Other non-current liabilities of £2,401 million at 31 December  
2014 (2013 – £1,704 million) include £1,619 million  
(2013 – £958 million) of contingent consideration payable, 
primarily in respect of the acquisition in 2012 of the former 
Shionogi-ViiV Healthcare joint venture.

66  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic reportShare purchases
In 2014, the Employee Share Ownership Plan (ESOP)  
Trusts acquired £95 million of shares in GlaxoSmithKline plc 
(2013 – £45 million). Shares are held by the Trusts to satisfy future 
exercises of options and awards under the Group share option and 
award schemes. A proportion of the shares held by the Trusts are 
in respect of awards where the rules of the scheme require us to 
satisfy exercises through market purchases rather than the issue of 
new shares. The shares held by the Trusts are matched to options 
and awards granted. During 2014, the company also transferred 
£150 million of Treasury shares into the Trust.

At 31 December 2014, the ESOP Trusts held 53 million  
(2013 – 64 million) GSK shares against the future exercise  
of share options and share awards. The carrying value of  
£151 million (2013 – £355 million) has been deducted from  
other reserves. The market value of these shares was  
£726 million (2013 – £1,025 million).

During 2014, 14.7 million shares were repurchased at a cost  
of £238 million (see Note 33 ‘Share capital and share premium 
account’). At 31 December 2014, we held 491.5 million shares  
as Treasury shares (2013 – 487.4 million shares), at a cost of 
£6,917 million (2013 – £6,829 million), which has been  
deducted from retained earnings.

Following the completion of the Novartis transaction, expected  
to be in the week commencing 2 March 2015, we intend to return 
to shareholders £4 billion of the net proceeds. The company does 
not expect to make any ordinary share repurchases in 2015.  
No ordinary shares were purchased in the period 1 January 2015 
to 19 February 2015.

Commitments and contingent liabilities
Financial commitments are summarised in Note 40 to the financial 
statements, ‘Commitments’. Other contingent liabilities and 
obligations in respect of short and long-term debt are set out  
in Note 31 to the financial statements, ‘Contingent liabilities’  
and Note 32 to the financial statements, ‘Net debt’.

Amounts provided for pensions and post-retirement benefits are 
set out in Note 28 to the financial statements, ‘Pensions and other 
post-employment benefits’. Amounts provided for restructuring 
programmes and legal, environmental and other disputes are set 
out in Note 29 to the financial statements, ‘Other provisions’.

Contractual obligations and commitments
The following table sets out our contractual obligations and 
commitments at 31 December 2014 as they fall due for payment.

Loans
Interest on loans
Finance lease obligations
Finance lease charges
Operating lease 
  commitments
Intangible assets
Property, plant & equipment
Investments
Purchase commitments
Pensions
Other commitments
Total

Total Under 1 yr
£m

3-5 yrs
£m

1-3 yrs
£m

5 yrs+
£m
2,917 3,052 2,926 9,944
944 6,888
2
–

678 1,234
39
3

15
1

29
2

£m
18,839
9,744
85
6

701
7,079
359
100
428
425
186
37,952

102

164

138
297
320 1,037 1,091 4,631
–
324
5
39
–
142
–
85
4
70
4,744 6,137 5,300 21,771

35
47
265
170
91

–
9
21
170
21

Commitments in respect of loans and future interest payable  
on loans are disclosed before taking into account the effect  
of derivatives.

We have entered into a number of research collaborations to 
develop new compounds with other pharmaceutical companies. 
The terms of these arrangements can include upfront fees, equity 
investments, loans and commitments to fund specified levels of 
research. In addition, we will often agree to make further payments 
if future ‘milestones’ are achieved.

As some of these agreements relate to compounds in the early 
stages of development, the potential obligation to make milestone 
payments will continue for a number of years if the compounds 
move successfully through the development process. Generally, 
the closer the product is to marketing approval, the greater the 
probability of success. The amounts shown above within  
intangible assets represent the maximum that would be paid  
if all milestones were achieved, and include £5.7 billion which 
relates to externalised projects in the discovery portfolio.  
A number of new commitments were made in 2014 under  
licensing and other agreements, including an arrangement  
with Adaptimmune Ltd.

In 2013, we reached an agreement with the trustees of the  
UK pension schemes to make additional contributions over a  
three year period, including in 2013, to eliminate the pension 
deficit identified at the 31 December 2011 actuarial funding 
valuation. If the deficit persists, further contributions would be 
payable in the following four years depending on the level of deficit. 
The table above includes this commitment but excludes the normal 
ongoing annual funding requirement in the UK of approximately 
£100 million. For further information on pension obligations, see 
Note 28 to the financial statements, ‘Pensions and other post-
employment benefits’.

Contingent liabilities 
The following table sets out contingent liabilities, comprising 
discounted bills, performance guarantees, letters of credit and 
other items arising in the normal course of business, and when 
they are expected to expire.

Total Under 1 yr 1-3 yrs 3-5 yrs 5 yrs+
£m

£m

£m

£m

£m

Guarantees
Other contingent liabilities
Total

87
98
185

78
9
87

3
26
29

–
12
12

6
51
57

In the normal course of business, we have provided various 
indemnification guarantees in respect of business disposals  
in which legal and other disputes have subsequently arisen.  
A provision is made where an outflow of resources is considered 
probable and a reliable estimate can be made of the likely outcome 
of the dispute and this is included in Note 29 to the financial 
statements, ‘Other provisions’.

We provide for the outcome of tax, legal and other disputes when  
an outflow of resources is considered probable and a reliable 
estimate of the outflow may be made. At 31 December 2014,  
other than for those disputes where provision has been made,  
it was not possible to make a reliable estimate of the potential 
outflow of funds that might be required to settle disputes where 
the possibility of there being an outflow was more than remote.

The ultimate liability for such matters may vary significantly from  
the amounts provided and is dependent upon the outcome of 
litigation proceedings and negotiations with the relevant tax 
authorities. This is discussed further in ‘Risk factors’ on pages  
232 to 241 and Notes 14 and 45 to the financial statements, 
‘Taxation’ and ‘Legal proceedings’.

GSK Annual Report 2014  67

Governance & remunerationFinancial statementsInvestor informationStrategic reportGroup financial review
continued

Cash generation and conversion 
A summary of the consolidated cash flow is set out below.

Net cash inflow from operating activities
Net cash (outflow)/inflow from investing activities
Net cash outflow from financing activities
(Decrease)/increase in cash and bank overdrafts

Cash and bank overdrafts at beginning of year
(Decrease)/increase in cash and bank overdrafts
Exchange adjustments
Cash and bank overdrafts at end of year

Cash and bank overdrafts at end of year
  comprise:
Cash and cash equivalents
Overdrafts

2014 
£m
5,176
(1,078)
(5,385)
(1,287)

5,231
(1,287)
84
4,028

2013 
£m
7,222
524
(6,273)
1,473

3,906
1,473
(148)
5,231

4,338
(310)
4,028

5,534
(303)
5,231

The net cash inflow from operating activities for the year was 
£5,176 million (2013 – £7,222 million). The decrease primarily 
reflected the impact of the strength of Sterling on profits and  
lower profits, including the impact of divestments.

Free cash flow
Free cash flow is the amount of cash generated by the business 
after meeting our obligations for interest, tax and dividends paid to 
non-controlling interests, and after capital expenditure on property, 
plant and equipment and intangible assets.

Free cash flow (£m)
Free cash flow growth (%)

2014 
2,620

(44)%

2013 

4,657
>100%

Free cash flow was £2,620 million for the year. The decrease on 2013 
primarily reflected the impact of the strength of Sterling and lower 
profits, including the impact of divestments. We paid dividends to 
shareholders of £3,843 million, and spent £238 million on 
repurchasing shares.

A reconciliation of net cash inflow from operating activities, which is 
the closest equivalent IFRS measure, to free cash flow is shown 
below.

Reconciliation of free cash flow

Net cash inflow from operating activities
Purchase of property, plant and equipment
Purchase of intangible assets
Disposal of property, plant and equipment
Interest paid
Interest received
Dividends received from joint ventures and
  associated undertakings
Distributions to non-controlling interests
Free cash flow

2014 
£m
5,176
(1,188)
(563)
39
(707)
63

5
(205)
2,620

2013 
£m
7,222
(1,188)
(513)
46
(749)
59

18
(238)
4,657

Investment appraisal
We have a formal process for assessing potential investment 
proposals in order to ensure decisions are aligned with our overall 
strategy. This process includes an assessment of the cash flow 
return on investment (CFROI), as well as its net present value 
(NPV) and internal rate of return (IRR) where the timeline for the 
project is very long term. We also consider the impact on earnings 
and credit profile where relevant. 

The discount rate used to perform financial analyses is decided 
internally, to allow determination of the extent to which investments 
cover our cost of capital. For specific investments the discount rate 
may be adjusted to take into account country or other risk weightings.

Capital expenditure and financial investment
Cash payments for tangible and intangible fixed assets amounted  
to £1,751 million (2013 - £1,701 million) and disposals realised 
£594 million (2013 – £2,033 million). Cash payments to acquire 
equity investments of £83 million (2013 – £133 million) were made 
in the year and sales of equity investments realised £205 million 
(2013 – £59 million).

Future cash flow
We expect that future operating cash flow will be sufficient to fund 
our operating and debt service costs, to satisfy normal levels of 
capital expenditure, to meet obligations under existing licensing 
agreements, to meet the expenditure arising from the major 
restructuring programmes (the precise timing of which is 
uncertain) as outlined in Note 10 to the financial statements,  
‘Major restructuring costs’ and to meet other routine outflows 
including tax and dividends, subject to the ‘Risk factors’ discussed 
on pages 232 to 241. We may from time to time have additional 
demands for finance, such as for acquisitions and share 
repurchases. We have access to other sources of liquidity  
from short and long-term capital markets and banks and other 
financial institutions, in addition to the cash flow from operations, 
for such needs.

Working capital

Working capital percentage of turnover (%)
Working capital conversion cycle (days)

2014 

22%

209

2013 

19%

176

Our working capital programme has continued to make progress 
with further improvements in the collection of receivables and  
more effective management of payables balances. During the  
year a number of initiatives were implemented across our supply 
chains supporting the Pharmaceutical, Vaccines and Consumer 
Healthcare businesses that have provided stronger end-to-end 
accountability in each case. These programmes are at an early 
stage but have already reduced volatility and improved 
responsiveness allowing better inventory management. 

The reported working capital conversion cycle days are distorted 
by divestments made in 2013 and the intangible asset impairments 
included in the denominator used in the conversion cycle 
computation. The year-end 2014 and 2013 conversion cycles, 
adjusted for these factors, were around 211 days and around  
190 days, respectively. The increase of 21 days is predominantly 
due to stock building behind new launches and the remediation  
of the Consumer Healthcare supply chain, compounded by a 
reduction in the denominator arising from the translation effect  
of stronger Sterling on overseas revenue and costs, which 
contributed an increase of seven days.

68  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic reportMaturity profile of gross debt  
Maturity profile of gross debt
£m equivalent 

3,000 

2,500 

2,000 

1,500 

1,000 

500 

0

2015 2016 2017 2018 2019 2022

2023

2024

2025

2027

2033 2034

2038 2039

2042

2043

2045

  GBP bonds             EUR bonds            USD bonds            Commercial Paper             Other bank borrowings             Leases

Treasury policies
We report in Sterling and pay dividends out of Sterling profits.  
The role of Corporate Treasury is to monitor and manage our 
external and internal funding requirements and financial risks  
in support of our strategic objectives. We operate on a global  
basis, primarily through subsidiary companies, and we manage  
our capital to ensure that our subsidiaries are able to operate as 
going concerns and to optimise returns to shareholders through  
an appropriate balance of debt and equity. Treasury activities are 
governed by policies approved by the Board of Directors, most 
recently on 9 July 2014. A Treasury Management Group (TMG) 
meeting chaired by our Chief Financial Officer, takes place on a 
monthly basis to review treasury activities. Its members receive 
management information relating to treasury activities.

Capital management
Our financial strategy supports the Group’s strategic priorities  
and it is regularly reviewed by the Board. We manage the capital 
structure of the Group through an appropriate mix of debt and 
equity. 

Free cash flow conversion improved to 101% of earnings excluding 
after-tax legal charges and legal settlements in 2014 from 84%  
in 2013. However free cash flow was lower in 2014 at £2.6 billion 
compared to £4.7 billion in 2013. This reflected the impact of  
the strength of Sterling and lower profits, including the impact  
of divestments. As a consequence of this as well as £0.7 billion 
paid to increase the shareholding in our Indian pharmaceutical 
subsidiary from 50.7% to 75% and the acquisition of the remaining 
30% of our Indonesian Consumer Healthcare business held by  
a third party, our net debt increased from £12.6 billion at  
31 December 2013 to £14.4 billion at 31 December 2014.

Our long-term credit rating with Moody’s Investors Service 
(‘Moody’s’) is A2 (stable outlook). Standard and Poor’s rate us  
as A+ (stable outlook). Our short-term credit ratings are A-1  
and P-1 with Standard and Poor’s and Moody’s respectively.

Liquidity
As at 31 December 2014, our cash and liquid investments were 
held as follows:

Bank balances and deposits
US Treasury and Treasury repo
  only money market funds
Corporate debt instruments
Government securities

2014 
£m
3,529

811
–
67
4,407

2013 
£m
4,641

893
1
65
5,600

Cash and liquid investments of £2.8 billion, including amounts held  
by ViiV Healthcare, were held centrally at 31 December 2014.

We had net debt of £14.4 billion at 31 December 2014.  
The table below summarises cash and gross debt after the  
effects of hedging.

Cash and liquid investments
Gross debt – fixed
                    – floating
                  – non-interest bearing
Net debt

2014 
£m
4,407
(17,674)
(1,109)
(1)
(14,377)

2013 
£m
5,600
(15,593)
(2,651)
(1)
(12,645)

Our policy is to borrow centrally in order to meet anticipated 
funding requirements. The cash flow forecast and funding 
requirements are monitored by the TMG on a monthly basis.  
Our strategy is to diversify liquidity sources using a range of  
facilities and to maintain broad access to funding markets.

Each day, we sweep cash from a number of global subsidiaries  
to central Treasury accounts for liquidity management purposes.

GSK Annual Report 2014  69

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
Counterparty risk management
We set global counterparty limits for each of our banking and 
investment counterparties based on long-term credit ratings from 
Moody’s and Standard and Poor’s. Corporate Treasury’s usage of 
these limits is monitored daily by a Corporate Compliance Officer 
(CCO) who operates independently of Corporate Treasury. Any 
breach of these limits would be reported to the CFO immediately.  
The CCO also monitors the credit rating of these counterparties 
and, when changes in ratings occur, notifies Corporate Treasury 
so that changes can be made to investment levels or to authority 
limits as appropriate. In addition, relationship banks and their credit 
ratings are reviewed regularly and a report is presented annually to 
the TMG for approval.

Strategic report

The Strategic report was approved by a duly authorised  
Committee of the Board of Directors on 26 February 2015 and  
signed on its behalf by:

Simon Dingemans 
Chief Financial Officer 
26 February 2015

Group financial review
continued

Treasury operations
The objective of treasury activity is to manage the post-tax net  
cost or income of financial operations to the benefit of earnings. 
We use a variety of financial instruments to finance our operations 
and derivative financial instruments to manage market risks from 
these operations. These derivatives, principally comprising forward 
foreign currency contracts, foreign currency options and interest 
rate swaps, are used to swap borrowings and liquid assets into 
currencies required for Group purposes and to manage exposure 
to financial risks from changes in foreign exchange rates and 
interest rates.

We do not hold or issue derivatives for speculative purposes.  
Our Treasury policies specifically prohibit such activity. All 
transactions in financial instruments are undertaken to manage  
the risks arising from underlying business activities, not for 
speculation.

Interest rate risk management
Our objective is to minimise the effective net interest cost and  
to balance the mix of debt at fixed and floating interest rates over 
time. The policy on interest rate risk management limits the amount 
of floating interest payments to a prescribed percentage of 
operating profit. 

We used interest rate swaps to redenominate one of our fixed  
rate bonds that matured in 2014 into floating interest rates. The 
duration of these swaps matched the duration of the principal 
instrument. These interest rate derivative instruments were 
accounted for as fair value hedges of the relevant liability. 

Foreign exchange risk management
Foreign currency transaction exposures arising on internal and 
external trade flows are not generally hedged. Our objective is  
to minimise the exposure of overseas operating subsidiaries to 
transaction risk by matching local currency income with local 
currency costs where possible. Our internal trading transactions 
are matched centrally and we manage inter-company payment 
terms to reduce foreign currency risk. Foreign currency cash flows 
can be hedged selectively under the management of Corporate 
Treasury and the TMG. These include hedges of the foreign 
exchange risk arising from acquisitions and disposals of assets. 
Where possible, we manage the cash surpluses or borrowing 
requirements of subsidiary companies centrally using forward 
contracts to hedge future repayments back into the originating 
currency. 

In order to reduce foreign currency translation exposure, we seek 
to denominate borrowings in the currencies of our principal assets 
and cash flows. These are primarily denominated in US dollars, 
Euros and Sterling. Certain borrowings can be swapped into other 
currencies as required. 

Borrowings denominated in, or swapped into, foreign currencies  
that match investments in overseas Group assets may be treated  
as a hedge against the relevant assets. Forward contracts in major 
currencies are also used to reduce exposure to our investment in 
overseas Group assets. The TMG reviews the ratio of borrowings  
to assets for major currencies monthly.

70  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic reportGovernance & 
remuneration

In this section

Our Board  
Our Corporate Executive Team  
Chairman’s letter  
Corporate governance framework  
Board report to shareholders  

Oversight and stewardship in  
2014 and future actions  
Leadership and effectiveness  

Committee reports  

Audit & Risk  
Nominations  
Corporate Responsibility  

Remuneration report 
Chairman’s annual statement  
Annual report on remuneration  
2014 Remuneration policy report  

72
76
78
79

80
82

86
92
94

96
97
119

GSK Annual Report 2014  71
GSK Annual Report 2014  71

Governance & remunerationFinancial statementsInvestor informationStrategic reportOur Board

Diversity 
Experience

        Scientific 

        Finance 

        Industry 

International experience

Composition

Tenure (Non-Executives)

19%
31%
50%

Global 

USA 

Europe 

EMAP 

75%
100%
94%
63%

19%
  Executive 
  Non-Executive  81%
69%
31%

  Female 

  Male 

Up to 3 years 

3-6 years 

7-9 years 

Over 9 years 

39%
15%
23%
23%

Sir Christopher Gent 66
Chairman

Nationality
British

Appointment date
1 June 2004 and as Chairman  
on 1 January 2005

Committee membership
Corporate Responsibility 
Committee Chairman, 
Nominations, Remuneration  
and Finance

Sir Philip Hampton 61
Chairman Designate

Nationality 
British

Appointment date
1 January 2015. Deputy 
Chairman from 1 April 2015  
and Non-Executive Chairman 
from 7 May 2015

Committee membership
Nominations Committee 
Chairman, Finance

Sir Andrew Witty 50
Chief Executive Officer

Nationality 
British

Appointment date
31 January 2008 and as  
Chief Executive Officer  
on 21 May 2008

Committee membership
Finance

Skills and experience
Sir Christopher has many years of experience of leading global 
businesses and a track record of delivering outstanding performance  
in highly competitive industries. He was appointed Managing Director 
of Vodafone plc in 1985 and then became its Chief Executive Officer  
in 1997 until his retirement in 2003. Sir Christopher was also a 
Non-Executive Director of Ferrari SpA and a member of the British 
Airways International Business Advisory Board. 

External appointments
Sir Christopher is a Senior Adviser at Bain & Co. 

Skills and experience
Prior to joining GSK, Sir Philip chaired major FTSE 100 companies 
including J Sainsbury plc. He has also served as Group Finance 
Director at Lloyds TSB Group, BT Group plc, BG Group plc, British 
Gas and British Steel plc. Sir Philip was previously appointed an 
Executive Director of Lazards and a Non-Executive Director at RMC 
Group Plc and Belgacom SA. Until 2009, he was Chairman of UK 
Financial Investments Limited, which manages the UK Government’s 
shareholdings in banks.

External appointments
Sir Philip is currently Chairman of The Royal Bank of Scotland Group  
plc. He is also the Senior Independent Director of Anglo American Plc, 
Chairman of its Remuneration Committee and member of its Audit 
Committee. 

Skills and experience
Sir Andrew joined GSK in 1985. He has worked in the UK, South 
Africa, the USA and Singapore in various senior roles. In 2003,  
he was appointed President of Europe and joined GSK’s Corporate 
Executive Team. Sir Andrew served as the Lead Non-Executive Board 
member for the Department for Business, Innovation and Skills to 
December 2013. He was also President of the European Federation  
of Pharmaceutical Industries and Associations until July 2013.

External appointments
Sir Andrew is a member of the Prime Minister’s Business Advisory 
Group. He is also appointed to the UK Business Ambassador Group 
and School of Economics & Management Advisory Board (SEM), 
Tsinghua University, Beijing, China. Sir Andrew is Chancellor of the 
University of Nottingham.

Simon Dingemans 51
Chief Financial Officer

Nationality 
British

Appointment date
4 January 2011 and as Chief 
Financial Officer on 1 April 2011

Committee membership
Finance

Skills and experience
Prior to joining GSK, Simon has over 25 years of experience in 
investment banking at SG Warburg and Goldman Sachs. During this 
time, he advised a broad range of large corporates across a number of 
industry sectors, including pharmaceuticals and consumer healthcare. 
Simon advised GSK for over a decade before his appointment and  
was closely involved in a number of GSK’s key strategic projects.

External appointments
Simon is Chairman of the 100 Group and a member of the Corporate 
Development Council for the National Theatre.

72  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic report 
Dr Moncef Slaoui 55
Chairman, Global Vaccines

Nationality 
Moroccan, Belgian & American

Appointment date
17 May 2006

Committee membership
Finance

Sir Deryck Maughan 67
Senior Independent  
Non-Executive Director

Nationality 
British

Appointment date
1 June 2004 and as Senior 
Independent Non-Executive 
Director on 1 May 2013

Committee membership
Audit & Risk, Nominations, 
Remuneration and Finance

Professor Sir Roy Anderson 67
Independent Non-Executive 
Director & Scientific Expert

Nationality 
British

Appointment date
1 October 2007

Committee membership
Nominations and Finance

Dr Stephanie Burns 60
Independent Non-Executive 
Director

Nationality 
American

Appointment date
12 February 2007

Committee membership
Corporate Responsibility, 
Remuneration and Finance

Skills and experience
Moncef joined GSK Vaccines in 1988 where he engineered the 
development of a robust vaccines pipeline. He then led Worldwide 
Business Development for pharmaceutical products before his 
appointment to lead R&D in 2006. He was given overall responsibility  
for GSK’s Oncology Business in 2010; for GSK Vaccines in 2011; and  
for all Global Franchises in 2012. Moncef has advised the US President’s 
Council of Advisors on Science and Technology and he was a member of 
the Board of the Agency for Science, Technology & Research (A*STAR) 
until January 2011.

He has a PhD in Molecular Biology and Immunology from Université  
Libre de Bruxelles and has published more than 100 scientific papers  
and presentations. Prior to joining GSK, Moncef was Professor of 
Immunology at the University of Mons, Belgium.

External appointments
Moncef is a member of the PhRMA and the Biotechnology Industry 
Organization boards in the USA and a member of the Advisory 
Committee to the Director of National Institutes of Health. He is also an 
adviser to the Qatar Foundation, and a member of the Qatar Biomedical 
Research Institute Scientific Advisory Committee. Moncef serves as a 
Non-Executive Director for the International AIDS Vaccine Initiative (IAVI).

Skills and experience
Sir Deryck has a wealth of international corporate and investment 
banking experience, having previously served as Chairman and  
Chief Executive Officer of Citigroup International and of Salomon 
Brothers Inc. He served as Vice Chairman of the New York Stock 
Exchange from 1996 to 2000. Sir Deryck was a former Senior Adviser 
to, and Partner of, Kohlberg Kravis Roberts & Co and previously served 
as a Non-Executive Director of Thomson Reuters. 

External appointments
Sir Deryck is a Non-Executive Director of BlackRock Inc, Trustee of the 
British Museum and of New York University Langone Medical Center.  

Skills and experience
Professor Sir Roy is a world-renowned medical scientist with advanced 
knowledge of infectious disease epidemiology and is currently 
Professor of Infectious Disease in the Faculty of Medicine, Imperial 
College, London. He is a fellow of the Royal Society, the Academy of 
Medical Sciences and the Royal Statistical Society. He is an Honorary 
Fellow of the Institute of Actuaries and a Foreign Associate Member of 
the Institute of Medicine at the US National Academy of Sciences and 
the French Academy of Sciences. Professor Sir Roy brings scientific 
expertise to the Board’s deliberations.

External appointments
Professor Sir Roy is a member of the International Advisory Board of 
Holdingham Group and he is a Trustee of the Natural History Museum, 
London. He is also a member of the Vaccine International Advisory 
Board (VACCIAB) of AJ Pharma Holding Sdn. Bhd in Malaysia.

Skills and experience
Stephanie is a recognised global business leader, having served as 
Chairman, President and CEO of Dow Corning Corporation until her 
retirement at the end of 2011. She has a strong scientific background,  
with a PhD in organic chemistry with an organosilicon specialty, and is  
an advocate for science education. Stephanie previously sat on the US 
President’s Export Council and was an Officer of the Society of Chemical 
Industry, American Section, as well as the past Honorary President of the 
UK-based parent society. Stephanie was also an Officer and Chairman  
of the American Chemistry Council.

External appointments
Stephanie was appointed a Non-Executive Director of Corning Inc.  
in January 2012 and a Non-Executive Director of Kellogg Company,  
in February 2014. 

GSK Annual Report 2014  73

Governance & remunerationFinancial statementsInvestor informationStrategic reportOur Board
continued

74  GSK Annual Report 2014

Stacey Cartwright 51
Independent Non-Executive 
Director

Nationality 
British

Appointment date
1 April 2011

Committee membership
Audit & Risk and Finance

Lynn Elsenhans 58
Independent Non-Executive 
Director

Nationality 
American

Appointment date
1 July 2012

Committee membership
Audit & Risk, Corporate 
Responsibility, Nominations 
and Finance

Judy Lewent 66
Independent Non-Executive 
Director

Nationality 
American

Appointment date
1 April 2011

Committee membership
Audit & Risk Committee 
Chairman, Nominations, 
Remuneration and Finance

Dr Daniel Podolsky 61
Independent Non-Executive 
Director & Scientific Expert

Nationality 
American

Appointment date
1 July 2006

Committee membership
Audit & Risk, Corporate 
Responsibility and Finance

Skills and experience
Stacey is a Chartered Accountant and has significant experience of 
global consumer businesses and of corporate finance. She served as 
Executive Vice President, Chief Financial Officer of Burberry Group plc 
until July 2013. Prior to joining Burberry Group plc in 2004, Stacey held 
the role of Chief Financial Officer at Egg plc between 1999 and 2003, 
and from 1988 to 1999 she worked in various finance-related positions 
at Granada Group plc.

The Board has determined that Stacey has recent and relevant financial 
experience, and agreed that she has the appropriate qualifications and 
background to be an audit committee financial expert.

External appointments
Stacey is Chief Executive Officer of Harvey Nichols Group of Companies.

Skills and experience
Lynn has a wealth of experience of running a global business and 
significant knowledge of the global markets in which GSK operates.  
She served as Chair, President and Chief Executive Officer of Sunoco 
Inc. from 2009 to 2012. Prior to joining Sunoco in 2008 as President and 
Chief Executive Officer, Lynn worked for Royal Dutch Shell which she 
joined in 1980 and where she held a number of senior roles, including 
Executive Vice President, Global Manufacturing from 2005 to 2008. 

External appointments
Lynn is a Non-Executive Director of Baker Hughes Inc. and  
Flowserve Corporation, a Director of the Texas Medical Center,  
and a Non-Executive Director of The First Tee of Greater Houston.  
She is also a Trustee of the United Way of Greater Houston and  
a Trustee of Rice University. 

Skills and experience
Judy has extensive knowledge of the global pharmaceutical industry 
and of corporate finance, having joined Merck & Co. in 1980 and then 
served as Chief Financial Officer from 1990 to 2007 when she retired. 
Judy was previously a Non-Executive Director of Purdue Pharma Inc, 
Napp Pharmaceutical Holdings Limited and certain Mundipharma 
International Limited companies until 31 December 2014. Judy 
previously served as a Non-Executive Director of Dell Inc. and  
Quaker Oats Company. 

The Board has determined that Judy has recent and relevant financial 
experience, and agreed that she has the appropriate qualifications and 
background to be an audit committee financial expert.

External appointments
Judy is a Non-Executive Director of Thermo Fisher Scientific Inc. and 
Motorola Solutions Inc. She is also a Trustee of the Rockefeller Family Trust 
and Chairperson of the Audit Committee of Rockefeller Financial Services, 
a life member of the Massachusetts Institute of Technology Corporation 
and a member of the American Academy of Arts and Sciences. 

Skills and experience
Daniel is a world-renowned researcher who has advanced knowledge  
of underlying mechanisms of disease and new therapies for 
gastrointestinal disorders. He was formerly Mallinckrodt Professor  
of Medicine and Chief of Gastroenterology at Massachusetts General 
Hospital and Harvard Medical School, and previously served as the 
Chief Academic Officer of Partners Healthcare System. Daniel’s 
current responsibilities in leading a large academic medical centre  
give him relevant insight into healthcare delivery. Daniel brings scientific 
expertise to the Board and the Audit & Risk Committee’s deliberations.

External appointments
Daniel is President of the University of Texas Southwestern  
Medical Center and holds the Philip O’Bryan Montgomery, Jr., M.D. 
Distinguished Presidential Chair in Academic Administration, and the 
Doris and Bryan Wildenthal Distinguished Chair in Medical Science. 
He is a member of the Institute of Medicine of the US National Academy 
of Sciences, member of the Board of the Southwestern Medical 
Foundation and is a Director of Antibe Therapeutics, Inc. 

He is also a member of the National Academies of Sciences Board  
on Army Science and Technology.

Governance & remunerationFinancial statementsInvestor informationStrategic reportUrs Rohner 55
Independent Non-Executive 
Director

Nationality 
Swiss

Appointment date
1 January 2015

Committee membership
Remuneration and Finance

Tom de Swaan 68
Independent Non-Executive 
Director

Nationality 
Dutch

Appointment date
1 January 2006

Committee membership
Remuneration Committee 
Chairman, Audit & Risk, 
Nominations and Finance

Jing Ulrich 47
Independent Non-Executive 
Director

Nationality 
American

Appointment date
1 July 2012

Committee membership
Audit & Risk and Finance

Skills and experience
Urs has a broad range of business and legal experience having served 
as Chairman on a number of Boards, most recently for Credit Suisse,  
a world leading financial services company. Prior to joining Credit 
Suisse in 2004, Urs served as Chairman of the Executive Board and 
CEO of ProSieben and ProSiebenSat.1 Media AG. This followed a 
number of years in private practice at major law firms in Switzerland  
and the USA, having been admitted to the bars of the canton of Zurich 
in 1986 and the state of New York in 1990. 

External appointments
Urs is currently appointed Chairman of the Board of Credit Suisse 
Group AG and of the Chairman’s and Governance Committee.  
He is also appointed Chairman and member of the Board of Trustees  
of Credit Suisse Research Institute and Credit Suisse Foundation. 

Skills and experience
Tom has had a long and distinguished career in the European banking 
industry, having been a member of the Managing Board and Chief 
Financial Officer of ABN AMRO. Tom has held various executive 
positions at the Dutch Central Bank and was a Non-Executive Director  
of the Financial Services Authority (now the Financial Conduct Authority) 
from 2001 to 2007. He was previously a Non-Executive Director of 
KPMG’s Public Interest Committee and was also Vice Chairman of the 
Supervisory Board and Chairman of the Audit Committee of Royal Ahold.

The Board has determined that Tom has recent and relevant financial 
experience, and agreed that he has the appropriate qualifications and 
background to be an audit committee financial expert.

External appointments
Tom is Chairman of the Supervisory Board of Van Lanschot Bankiers 
and Chairman of the Board of Directors of Zurich Insurance Group.  
He is also a member of the Supervisory Board of Royal DSM, and  
a Senior Adviser to Ondra Partners. 

Skills and experience
Jing is Managing Director and Vice Chairman of Asia Pacific at JPMorgan 
Chase. She advises the firm’s most senior global clients across all asset 
classes, while building relationships with executives at Asia’s leading 
enterprises. Jing is one of the most prominent advisers to large global 
asset management companies, sovereign wealth funds, and multinational 
corporations. She works with all lines of business at JPMorgan Chase  
to foster greater cross-border collaboration and strengthen senior client 
relationships in Asia Pacific and the rest of the world. 

Jing was Managing Director and Chair of Global Markets, China at  
JPMorgan between 2005 and 2013. From 2003 to 2005, Jing worked 
for Deutsche Bank as Managing Director, Head of Greater China 
Equities. She previously held financial positions, specialising in the  
Asia Pacific region, with CLSA Asia Pacific Markets and the Emerging 
Markets Investors Corporation. She was educated at Harvard and 
Stanford Universities.

External appointments
Jing is currently an Independent Director of Ermenegildo Zegna SpA 
and a member of Bocconi University’s International Advisory Council.

Hans Wijers 64
Independent Non-Executive 
Director

Nationality 
Dutch

Appointment date
1 April 2013

Committee membership
Corporate Responsibility, 
Remuneration and Finance

Skills and experience
Hans has a broad range of business, economic and political 
experience, having served as Chief Executive Officer and Chairman  
at Akzo Nobel NV from 2002 to 2012. Hans had a long and 
distinguished career in academia, public service and strategy 
consulting. He served as Senior Partner of the Boston Consulting 
Group from 1998 to 2002.

External appointments
Hans is Chairman of the Supervisory Board of Heineken NV and also 
Deputy Chairman and Non-Executive Director of Royal Dutch Shell.  
He is Chairman of the Supervisory Board of AFC Ajax and member  
of the Supervisory Board of HAL Holding N.V.

GSK Annual Report 2014  75

Governance & remunerationFinancial statementsInvestor informationStrategic reportOur Corporate Executive Team

Sir Andrew Witty
Chief Executive Officer

See ‘Our Board’ on page 72.

Simon Dingemans
Chief Financial Officer

See ‘Our Board’ on page 72.

Roger Connor
President, Global Manufacturing 
& Supply

Roger joined CET in 2012 and  
was appointed as President, Global 
Manufacturing & Supply (GMS)  
in 2013, after working for a year  
as President Designate, GMS. 

Roger joined GSK in 1998 from 
AstraZeneca and has worked in 
finance and manufacturing strategy 
roles, including at GSK sites in  
Cork in Ireland and Ware in the UK. 
Prior to his position in GMS, Roger 
was Vice President, Office of the 
CEO and Corporate Strategy, from 
February 2010. 

He holds a degree in Mechanical 
and Manufacturing Engineering from 
Queen’s University Belfast and a 
Masters in Manufacturing Leadership 
from Cambridge University. He is 
also a Chartered Accountant.

Deirdre Connelly
President, North America 
Pharmaceuticals

Deirdre joined GSK and the CET  
as President, North America 
Pharmaceuticals in February 2009 
after working at Eli Lilly and Company 
for 24 years. She held a variety of 
positions there including President of 
US Operations, Senior Vice President 
of Global Commercialisations for 
Woman’s Health and Senior Vice 
President of Human Resources. 

Deirdre holds a Bachelor’s degree  
in Marketing and Economics from 
Lycoming College in Pennsylvania 
and graduated from Harvard 
University’s Advanced Management 
Program in 1999. 

She serves as a Director on the 
PhRMA Board, the Board of  
Macy’s Inc. and the Harvard 
University Public Health Policy 
Council. Deirdre is a native of  
San Juan, Puerto Rico.

Deirdre announced her retirement 
from GSK and stepped down from 
CET in February 2015.

Nick Hirons
Senior Vice President, Global 
Ethics and Compliance

Nick was appointed to CET in 
September 2014 as Senior Vice 
President, Global Ethics and 
Compliance and is responsible for 
compliance, risk management and 
corporate security and investigations. 

Nick joined GSK in 1994 as an 
International Auditor in the UK. He 
was later Head of Audit & Assurance, 
where he combined five separate 
audit functions into an independent 
team operating with a common 
risk-based methodology. In June 
2013, Nick took up a role in China, 
where he established a new 
governance model for our China 
business that created a consistent 
approach to compliance. 

Nick is a fellow of the Chartered 
Institute of Management 
Accountants.

Abbas Hussain
President, Global Pharmaceuticals

Abbas joined CET in 2008 and  
was appointed President, Global 
Pharmaceuticals in October 2014, 
having joined the company as 
President, Emerging Markets &  
Asia Pacific in June 2008. He joined 
the ViiV Healthcare Ltd. Board in 
October 2009 and the Aspen Board 
in December 2009.

Previously, he spent 20 years at  
Eli Lilly where he held positions 
including President, Europe and 
before that Vice President, Europe. 
He also held positions with Eli Lilly in 
Australia, the USA, India, Turkey and 
Germany in several roles including 
business development, sales and 
marketing, and management. 

He has a degree in Medicinal 
Chemistry & Pharmacology from 
Loughborough University and was 
born in Madras, India.

Bill Louv
Senior Vice President, Core 
Business Services 

Bill joined CET in 2007 and was 
appointed in April 2010 to create and 
lead Core Business Services (CBS), 
which integrates the shared services 
of the global support functions. 

He joined the company in 1994  
as Vice President of Medical Data 
Sciences, and has held increasingly 
senior roles in R&D and IT. 

Prior to joining GSK, Bill was with 
Marion Merrell Dow and earlier  
was an associate professor at the 
University of Alabama Medical Center.

Bill has a Bachelor of Science 
degree in Biology from the College 
of William and Mary, and Master  
of Science and Doctor of Philosophy 
degrees in Statistics from the 
University of Florida. He joined  
the Board of River Logic, Inc. in 
February 2015.

David Redfern
Chief Strategy Officer

David joined CET as Chief Strategy 
Officer in May 2008 and is 
responsible for corporate 
development and strategic planning. 
In addition to his current role, he  
was made Chairman of the Board  
of ViiV Healthcare Ltd. in April 2011. 

Previously, he was Senior Vice 
President, Northern Europe with 
responsibility for managing GSK’s 
pharmaceutical businesses in that 
region and, prior to that, was Senior 
Vice President for Central and 
Eastern Europe. David joined GSK  
in 1994 and was Finance Director  
of the European business from 1999 
to 2002. 

David has a Bachelor of Science 
degree from Bristol University in the 
UK and is a Chartered Accountant.

On 1 February 2015 David was 
appointed as non-executive director 
of Aspen Pharmacare Holdings Ltd, 
the South Africa based global 
generics company in which GSK 
holds a minority equity stake.

76  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic reportDr Moncef Slaoui
Chairman, Global Vaccines

See ‘Our Board’ on page 73.

Claire Thomas
Senior Vice President,  
Human Resources

Claire was appointed to CET as 
Senior Vice President, Human 
Resources in May 2008. 

Claire joined the company in  
1996 as Senior Manager, Human 
Resources, Sales and Marketing 
Group, UK Pharmaceuticals before 
becoming Director of Human 
Resources for UK Pharmaceuticals 
in 1997. She was appointed Senior 
Vice President, Human Resources, 
Pharmaceuticals Europe in 2001, 
and Senior Vice President Human 
Resources International in 2006. 

Prior to joining the company she 
worked for Ford Motor Company, 
holding various positions in Human 
Resources. 

Claire has a Bachelor of Science 
degree in Economics, Management 
and Industrial Relations from the 
University of Wales. 

Phil Thomson
Senior Vice President, 
Communications and  
Government Affairs 

Phil joined CET in 2011 and was 
appointed Senior Vice President, 
Communications and Government Affairs 
in 2014. He has responsibility for Media 
Relations, Investor Relations, Corporate 
Responsibility, Internal Communications, 
Product Communications and 
Government Affairs. 

He joined Glaxo Wellcome as a trainee in 
1996, moving from pharmaceutical brand 
marketing to product communications.  
In 1999, he became Director of Media 
Relations for Glaxo Wellcome plc and  
was then Director, Investor Relations  
from 2001 to 2004, when he returned  
to Corporate Media Relations as Vice 
President. Phil has worked on numerous 
corporate, product and reputational 
matters at GSK.

Phil earned his degree in English and 
History from Durham University. 

Dan Troy
Senior Vice President  
& General Counsel

Dan joined GSK and the CET as 
Senior Vice President & General 
Counsel in September 2008. 

He was previously a Partner at the 
Washington law firm Sidley Austin 
LLP, where he represented mainly 
pharmaceutical companies and trade 
associations on matters related to the 
US Food and Drug Administration 
(FDA) and government regulations. 
Dan was formerly Chief Counsel for 
the FDA, where he served as a 
primary liaison to the White House 
and the US Department of Health 
and Human Services. 

Dan is a graduate from Cornell 
University’s School of Industrial  
and Labor Relations, and earned  
his law degree from Columbia 
University School of Law. Dan was 
named a ‘Legend in the Law’ at the 
Burton Awards.

Patrick Vallance
President, Pharmaceuticals R&D

Emma Walmsley
President, Consumer Healthcare

Patrick joined CET in 2010 and was 
appointed President, Pharmaceuticals 
R&D, in January 2012. Prior to this he 
was Senior Vice President, Medicines 
Discovery and Development. 

Patrick joined the company in 2006 
as Head of Drug Discovery. He has 
focused the organisation on science 
that has the best chance of leading 
to new medicines, and created small, 
multidisciplinary teams called 
Discovery Performance Units.  
He is transforming GSK’s approach 
to late stage clinical trial design  
and execution. 

Before joining GSK Patrick was  
a clinical academic at University 
College London. He is a director  
of Genome Research Limited.

Emma joined GSK in May 2010, and 
was appointed to CET as President  
of the Consumer Healthcare 
business in October 2011. Under 
Emma’s leadership the business  
has a new strategy to become the 
leading Fast Moving Consumer 
Healthcare company.

On 22 April 2014, GSK announced 
an inter-conditional deal with Novartis, 
which includes a proposal to create  
a joint venture for both companies’ 
consumer healthcare businesses.  
If this provisional deal is completed, 
Emma would be CEO of the joint 
venture and a member of its Board. 

Prior to joining GSK, Emma worked 
with L’Oreal for 17 years. She has  
a degree in Classics and Modern 
Languages from Oxford University. 

GSK Annual Report 2014  77

Governance & remunerationFinancial statementsInvestor informationStrategic report 
Corporate governance
Letter to shareholders

Dear Shareholder
As Chairman of the Board, I am committed to GSK seeking to 
operate to the highest standards of corporate governance. We 
believe that it is our governance structure that underpins our ability 
to deliver our strategy to grow a diversified business, deliver more 
products of value and simplify our operating model, and in doing  
so create additional long-term value for our shareholders. 

No less important for myself and the Board is the need to firmly 
embed values-based conduct and behaviour of our employees into 
our governance structure. We want to ensure that everything that 
we as a Board and our employees do is guided by our commitment 
to our values and to being in compliance with the local laws and 
regulations within which we operate. The foundations of these 
commitments are laid out in our Code of Conduct, which we 
strengthened and re-issued in January 2014, and which is available 
in the governance area of our website. It draws together a number 
of key company policy principles and provides a working guide for 
the way in which we apply our values across our global operations.

I highlight below key corporate governance priorities that the  
Board has addressed during 2014. 

Board evaluation
An independent external evaluation was undertaken of the Board 
and our Committees and I am pleased to report that the results of 
Dr Tracy Long’s review were positive, confirming that the Board 
was operating well and was effective in dealing with the various 
challenges it faces. This is a time of significant transition for the 
company and the Board and two key priorities for the Board are to:

•  close our proposed three-part transaction with Novartis, which 
is on track to complete in the week commencing 2 March 2015, 
and integrate Novartis’ Vaccines and Consumer Healthcare 
businesses into our existing governance arrangements; and 

•  manage an orderly refreshment of the Board as a result of a 
number of planned retirements from the Board over the next  
two to three years and address several identified additional  
skills and experience gaps. 

Sir Philip Hampton, our Chairman Designate, has succeeded me  
as Nominations Committee Chairman so that he can immediately 
focus on tailoring the refreshment of the Board to the requirements 
of the future reshaped Group, which he will lead through the next 
chapter in its development, and the evolving external landscape.  
I continue to serve on the Committee to provide continuity and 
support to Sir Philip. Further details of Dr Long’s key findings  
and the action points that the Board has agreed to address are  
set out on page 81.

Annual investor meetings
At these sessions, which were held in November, I was pleased  
to discuss our corporate governance practices with our largest 
shareholders, while Tom de Swaan, our Remuneration Committee 
Chairman, covered our executive remuneration arrangements. 

78  GSK Annual Report 2014

In addition, Judy Lewent, who chairs our Audit & Risk Committee, 
provided an overview of the work of the Committee and Sir Deryck 
Maughan, our Senior Independent Director, provided his insights 
into the Board’s culture and dynamics. Listening to the views of our 
shareholders and receiving their feedback at these sessions that 
are held in the run up to the corporate reporting season, helps us to 
shape key areas of our Governance & Remuneration disclosures. 

UK Corporate Governance Code
We have reviewed our responsibilities and reporting requirements 
against the new standards included in the Financial Reporting 
Council’s updated UK Corporate Governance Code published in 
September 2014, which are effective for our 2015 financial year. 
The principal changes relate to going concern, “viability statements” 
and other internal control and risk management areas and to bring 
the Code up-to-date with new remuneration reporting practices. 
Our review indicated that we are in a strong position to comply fully 
with these new standards and the Board will report formally in next 
year’s Annual Report on their implementation.

Appointment of Chairman Designate
I welcome the appointment of Sir Philip Hampton as my designated 
successor. He joined the Board on 1 January 2015 and will become 
Deputy Chairman from 1 April 2015. Sir Philip is due to succeed 
me on 7 May 2015, from the end of our AGM. He has been 
undergoing a thorough and wide-ranging induction process,  
which has been tailored to his role and background, and which  
is detailed on page 81. This has provided him with a firm basis to 
make a valuable early contribution to our Board deliberations and  
to be fully conversant with our businesses and the environment in 
which we operate before he becomes Chairman. In the meantime,  
I am working very closely with Sir Philip, with the support of Sir 
Deryck Maughan, our Senior Independent Director, during this 
handover period to ensure a smooth and seamless transition. 

China investigations and ABAC
The Chinese authorities reached a conclusion in the investigations 
of our Chinese business in September 2014, but this has been  
a deeply disappointing matter for GSK. We cooperated fully with 
the authorities and took steps to comprehensively rectify the issues 
identified at our operations in China. The Audit & Risk Committee, 
which each Board member attends, was fully appraised of 
developments and continues to closely monitor the Group’s ABAC 
activities. Further details are set out by Judy Lewent on page 86. 

Audit tendering
We have regularly reviewed developments at a UK and EU level  
to reform the audit market, particularly in relation to regulations 
governing audit contract tendering and audit firm rotation. We  
have also taken into consideration the views of our shareholders.  
As part of its overall assessment of the auditors’ performance  
our Audit & Risk Committee reviewed the implications of tendering  
the external audit contract. Details of its conclusions are set out  
on page 90. The Committee does not intend to initiate a tender 
exercise during 2015 due to the significant level of change the 
company is experiencing. It expects, however, to initiate 
preparations for a tender process during the second half of 2016,  
in order that a new auditor could take on the audit from 2018.

The following pages outline our approach to governance and how 
these practices underpin the delivery of our strategy. The structure 
of the Corporate Governance report has been maintained, so that 
those statutory and risk disclosures that previously appeared in the 
report can continue to be referred to in the Shareholder Information 
section on pages 242 to 248 and the Risk Management section on 
pages 16 to 17 respectively.

I commend this report to all of our shareholders.

Sir Christopher Gent 
Chairman 
26 February 2015

Governance & remunerationFinancial statementsInvestor informationStrategic reportCorporate governance framework

The Board has a coherent corporate governance framework with clearly defined responsibilities and accountabilities designed to 
safeguard and enhance long-term shareholder value and provide a robust platform to realise the Group’s strategy to Grow, Deliver and 
Simplify. Our internal control and risk management arrangements, which are described on pages 84 to 85, and 16 to 17, are an integral 
part of GSK’s governance framework.

Board Committees
In order for the Board to operate effectively and to give full consideration to key matters, Board Committees have been established by  
the Board. A summary of the role of each Board Committee is set out in the table below. The full terms of reference of each Committee  
are available on our website and reports on the membership of, and work undertaken by, the Audit & Risk, Remuneration, Nominations 
and Corporate Responsibility Committees during 2014 are given on pages 86 to 95 and 108 to 109.

 1

Chairman

Board

 3

Executive  
Directors

 12

Independent  
Non-Executive  
Directors

Audit & Risk 
Committee

Remuneration 
Committee

Nominations 
Committee

Reviews and 
recommends to  
the Board:
The structure, size 
and composition of 
the Board and the 
appointment of 
Directors, Committee 
members and CET 
members

Succession to the 
Board and the CET

Reviews and 
responsible for:
Financial and internal 
reporting processes, 
integrity of the 
financial statements, 
system of internal 
controls, 
identification and 
management  
of risks and external 
and internal audit 
processes

Initiating audit 
tenders, the 
selection and 
appointment of 
external auditors, 
their remuneration 
and oversight of  
their work

Reviews and 
recommends to  
the Board:
The overall executive 
remuneration policy

The appropriate fees 
for the Chairman 

Determines:
Terms of service  
and remuneration of 
Executive Directors 
and other members  
of the CET

Reviews and 
approves:
The Remuneration 
report

Corporate 
Responsibility 
Committee

Reviews:
External issues that 
have the potential for 
serious impact upon 
GSK’s business

Reputation 
management

Annual governance 
oversight of GSK’s 
responsible business 
commitments

Finance 
Committee

Reviews and 
approves:
Annual Report  
and Form 20-F, 
convening of the 
AGM and the 
quarterly results 
announcements

Certain major 
licensing and capital 
transactions and 
changes to the 
Group’s Investment 
Instrument and 
Counterparty Limits

Chief Executive 
Officer

Corporate  
Executive 
Team

Corporate 
Administration 
& Transactions 
Committee 

Reviews and 
approves:
Matters in 
connection with  
the administration  
of the Group’s 
business and  
certain corporate 
transactions

GSK Annual Report 2014  79

Governance & remunerationFinancial statementsInvestor informationStrategic reportCorporate governance
continued

Board report to shareholders – Oversight and stewardship in 2014 and future actions 
The Board
The Board is pleased to report that in 2014 it was in full compliance with the requirements of the UK Corporate Governance Code. 
See page 87 with respect to our position on audit tendering. 

The Board is responsible for the long-term success of the company, corporate governance, strategy, risk management and financial 
performance. It is accountable to shareholders for ensuring that the Group is appropriately managed and governed, and delivers GSK’s 
strategy to Grow, Deliver and Simplify. 

2014 Board programme
The Board met six times in 2014 and each Board member attended all scheduled Board meetings. 

The Board agendas were shaped to create more time for strategic discussion and debate by closely managing time allocated to routine items  
to ensure focused consideration of our strategic priorities. During 2014, the agendas for Board meetings included the following business: 

Month

Strategy

Board and risk oversight*

Governance

January

•   Approval of 2014-16 plan

•   Review of 2013 financial results  

and outlook for 2014

•   Re-appointment of auditors 

March

•   Review of GMS performance  

and strategy update

•   ‘Deep Dive’ – pipeline launches

May

July

October

•   ‘Deep Dive’ – India
•   Patent protection

•   Review of financial results  

for the year to date

•   Credit profile and distribution policy 
•   Review of Funding strategy and  

Treasury policy

•   Review of Pensions strategy
•   Review of Insurance strategy

•   Review of output from the annual  
Board & CET strategy meeting
•   Review of Talent and Leadership  

Development strategy

•   Annual EMAP and Vaccines  

business reviews
•   R&D annual update
•   North American  

Pharmaceuticals annual update

December

•   Review of 2015-17 plan

•   Europe annual update

•   Review of internal 2013  
Board evaluation report

•   Secretary’s Report (including  

regulatory and governance updates)

•   Secretary’s Report (including  

regulatory and governance updates)

•   Preparation for AGM
•   Secretary’s Report (including  

regulatory and governance updates)

•   Secretary’s Report (including  

regulatory and governance updates)

•   Three-part Novartis transaction 
shareholder approval process 

•   Secretary’s Report (including regulatory 

and governance updates)

•   Review of external 2014 Board evaluation
•   Secretary’s Report (including regulatory 

and governance updates)

*   During the year, all Board members were invited to attend the Audit & Risk Committee meetings where risk matters were routinely discussed.  

2014 Board performance
During 2013, the Board identified certain actions to assist in adding further value to its deliberations. The performance of the Board  
in 2014 against these actions is set out below: 

Actions

(i) Strategy

The Board would look to take a longer term view (ten years)  
of the key strategic issues facing the company.

(ii) Board meetings

Time spent on routine matters would be further managed  
to enable strategic/business discussions to take priority, while 
ensuring the critical areas of oversight were maintained.

(iii) Annual Board/CET meetings

The structure and format of these sessions would be reviewed  
to ensure that they are appropriately geared to realising maximum 
value in terms of strategic insights and direction setting.

Progress/Achievement

The proposed transformational three-part Novartis transaction and 
exploring an IPO of a minority interest in ViiV Healthcare to enhance future 
strategic flexibility in the reshaped Group demonstrate the Board’s longer 
term strategic positioning of GSK.

Consideration of the regular annual business unit updates by the  
Board was adjusted to focus principally on strategic issues, while  
the assurance and risk management aspects of these updates were 
considered at the Audit & Risk Committee meetings which were 
attended by the full Board.

The format of these sessions was refined and simplified. Presentations 
were shortened and are now made by the CET member responsible 
for the proposed shape and direction of the strategic issue under 
consideration. This increased the time to challenge and develop 
strategy in greater depth and enhanced personal accountability for 
proposed direction setting.

(iv) China review

All appropriate actions would be reviewed by the Board and 
implemented as necessary on the conclusion of the external 
investigation and the Ropes and Gray independent review.

The Board remains committed to reviewing and implementing as 
appropriate the recommended actions from Ropes and Gray’s 
independent review. The actions already undertaken in China are  
set out on page 86.

These actions are set out in full on page 84 of GSK’s 2013 Annual Report, which discusses the internally facilitated evaluation of the 
Board’s activities by the Senior Independent Director.

80  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic reportBoard report to shareholders – Oversight and stewardship in 2014 and future actions continued

2014 & 2015 AGMs – Key highlights at a glance

2014 AGM – held on 7 May 2014 at QEII Conference Centre, 
London

2015 AGM – to be held on 7 May 2015 at QEII Conference Centre, 
London

•  Full Director attendance
•   3.2 to 3.59 billion votes cast for each resolution (74% of issued  

share capital)

•  Sir Robert Wilson stood down after ten years of service
•   All other Directors retired and were re-elected to the Board, receiving 

at least 91.5% of the votes cast in favour

•   Highest votes in favour: 99.9% to re-elect a number of Directors
•   Lowest votes in favour: 89.4% to reduce the required notice for  

•   Sir Christopher Gent, Tom de Swaan and Jing Ulrich will stand 
down from the Board after ten, nine and three years of service 
respectively

•   Sir Philip Hampton and Urs Rohner will stand for election to the Board
•  All other Directors will stand for re-election to the Board
•   The Board believes that each Director is effective and demonstrates 

commitment to his or her role

•   Each Director has been formally evaluated by the Chairman before 

a general meeting

standing for re-election

Chairman designate induction programme – Sir Philip Hampton
Sir Philip’s induction programme has been designed and arranged by the Chairman in consultation with the Company Secretary and  
the CEO. It is based on the principles used in the company’s new Non-Executive Director induction programme, but has been further 
customised to take into account Sir Philip’s designated leadership role at GSK. It seeks to build a clear and comprehensive view of the 
industry and GSK’s strategy and positioning. The induction programme is being rolled out in phases which are set out below. 

Area of understanding

Induction content

The pharmaceutical industry

Briefing on the industry from an external consultant and investors’ perspectives.

Our businesses

Teach-in sessions with the Heads of Global Pharmaceuticals, Consumer Healthcare and Vaccines.

Our operating model

Teach-in sessions with the Heads of R&D and GMS.

Our Corporate operations

One-to-one meetings with the:  
•   CFO and Heads of HR, Remuneration, Corporate Strategy, Communications and Government Affairs, 

Legal, Global Ethics and Compliance and Core Business Services, and

•   senior executives responsible for Tax, Treasury, Pensions, IR, Media, Government Affairs,  

Shareholders and other external 
stakeholders and advisers

Audit & Assurance and Security.

A programme of meetings is arranged.

His induction is underpinned by a thorough grounding in our corporate governance arrangements. This includes meetings with each 
Board Director, reviewing current and past Board evaluations and attending all meetings of Committees of which he is not a member,  
so that he can assess and understand our corporate governance framework, Boardroom culture and dynamics. In addition, his induction 
activities are being supplemented by an extensive programme of visits to our principal R&D, GMS and Vaccines sites and meeting each  
of our external advisers.

Board performance action points for 2015
The main findings and agreed action points arising from the 2014 Board evaluation review, externally facilitated by Dr Tracy Long  
of Boardroom Review Limited, against which progress will be disclosed in GSK’s 2015 Annual Report, are set out below:  

Key findings

Agreed action points

The composition of the Board is due to change 
over the next two to three years which will 
require a carefully planned and thoughtfully 
executed refreshment programme. 

The Chairman Designate, together with the Nominations Committee, will seek to enhance the 
governance processes relating to Board composition, tenure and size.

They will review and seek to develop objective specifications and plans for all the Board’s roles  
in alignment with our strategy, the external landscape, and the company’s evolving circumstances.

The Directors have identified gaps in the Board’s 
current composition relating to US pricing and 
healthcare, emerging markets and consumer 
healthcare knowledge. 

Closing these knowledge and experience gaps will be considered as part of the process  
of recruitment of new Non-Executive Directors combined with the refreshment of designated  
specialist roles on the Board, such as medical and scientific expertise and the Senior Independent 
Director (SID). 

Given the speed and complexity of the external 
landscape changes, and potential for surprises, 
highly experienced Non-Executive Directors are 
a crucial component of the Board’s composition.

The replacement of the current SID who is due 
to retire at the 2016 AGM is a priority issue.

Consideration should be given to reducing  
the size of the Board, if it is judged to have  
a strong enough composition and dynamic. 

The critical skill sets of potential candidates, such as international markets and cultural experience, 
crisis and stakeholder management, will be considered and the composition choices of peer group 
Boards will be benchmarked.

The Chairman Designate is leading the search involving internal and external candidates for this role.

A SID specification is being developed that balances the replacement of existing knowledge with  
the ability to work well with the Chairman Designate, conduct robust Board evaluations, interact  
well with shareholders and be able to commit the necessary time to the role. 

This aspiration will be considered against a refreshed Board competence/skills matrix that is being 
used as part of the Board refreshment programme, and is linked to the company’s strategy.

Consideration should be given to enhancing the 
Non-Executive Director evaluation process.

The Chairman Designate will lead this process and consider best practice techniques, such as  
a combination of annual individual and peer evaluations.  

GSK Annual Report 2014  81

Governance & remunerationFinancial statementsInvestor informationStrategic reportS

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Corporate governance
continued

Leadership and effectiveness

The Board
The Board met six times in 2014, with each member attending as 
follows: 

Number of  
meetings held whilst a 
Board member 

Number of
meetings  
attended

Sir Christopher Gent 
Sir Andrew Witty
Simon Dingemans
Dr Moncef Slaoui 
Professor Sir Roy Anderson 
Dr Stephanie Burns 
Stacey Cartwright
Lynn Elsenhans
Judy Lewent
Sir Deryck Maughan 
Dr Daniel Podolsky
Tom de Swaan 
Jing Ulrich
Hans Wijers
Sir Robert Wilson*

6
6
6
6
6
6
6
6
6
6 
6 
6 
6
6
3

6/6
6/6
6/6
6/6
6/6
6/6
6/6
6/6
6/6
6/6 
6/6 
6/6 
6/6
6/6
3/3

In addition to the scheduled meetings, the Board also met on a 
quorate basis on 13 occasions to consider corporate transactions, 
including the three-part Novartis transaction, and China-related 
developments and to approve the appointments of Sir Philip 
Hampton and Urs Rohner to the Board.

 Sir Philip Hampton and Urs Rohner were both appointed as 
Non-Executive Directors with effect from 1 January 2015.

* Sir Robert Wilson retired from the Board on 7 May 2014. 

The Chairman
The role of the Chairman is to lead and manage the business of  
the Board and to provide direction and focus, while ensuring that 
there is a clear structure for the effective operation of the Board 
and its Committees. He sets the agenda for Board discussions  
to promote effective and constructive debate and to support a 
sound decision-making process, ensuring that the Board receives 
accurate, timely and clear information, in particular about the 
company’s performance.

The Chairman works closely with the Chief Executive Officer,  
Sir Andrew Witty, to ensure that the strategies and actions  
agreed by the Board are effectively implemented. He also provides 
support and advice to Sir Andrew, while respecting his executive 
responsibility for managing the Group. The division of responsibilities 
between the Chairman and the CEO has been agreed by the Board 
and is set out in the governance section of our website.

The Chairman is responsible to shareholders for the performance 
of the Group and leads discussions and the development of 
relations with them.

Sir Philip Hampton, who joined the Board on 1 January 2015,  
will become Deputy Chairman on 1 April 2015, and will succeed 
Sir Christopher Gent as Chairman with effect from the end of our 
AGM on 7 May 2015.

Non-Executive Directors
The Non-Executive Directors provide a strong, independent  
element on the Board. They are well placed to constructively 
challenge and support management and to shape proposals  
on strategy and succession planning. Between them, they bring 
independent judgement and a breadth of skills and experience 
gained at the most senior levels of international business  
operations and academia.

82  GSK Annual Report 2014

Senior Independent Director
Sir Deryck Maughan has been our Senior Independent Director 
(SID) since 1 May 2013. Sir Deryck’s role is to act as a sounding 
board for the Chairman and a trusted intermediary for the other 
Directors. He is also available as an additional point of contact for 
shareholders. His responsibilities include the evaluation of the 
performance of the Chairman and, at the request of the Chairman, 
evaluating the Board and its Committees (in collaboration with the 
Committee Chairmen) in years when the evaluation is conducted 
internally. The SID also works on the process for the selection of  
a new Chairman as appropriate, and he chairs the Nominations 
Committee when agreeing the recommendation to the Board for 
the Chairman’s successor. Further details of the SID’s role in the 
process undertaken to select Sir Philip to replace Sir Christopher 
as Chairman are available on page 92.

Sir Deryck maintains an understanding of the issues and concerns  
of our major shareholders through meetings with them and reports 
from our Investor Relations team and briefings from the Company 
Secretary on corporate governance issues.

CEO
Sir Andrew is responsible for the management of the business, 
developing the Group’s strategic direction for consideration and 
approval by the Board and implementing the agreed strategy. He is 
assisted by other members of the Corporate Executive Team (CET), 
which meets at least 11 times a year and more often if required. 

Short biographies of the members of the CET are given under  
‘Our Corporate Executive Team’ on pages 76 and 77.

Company Secretary
The Company Secretary, Victoria Whyte, is a solicitor and a  
Fellow of the Institute of Chartered Secretaries and Administrators. 
Victoria was formerly Deputy Secretary and Secretary to the 
Remuneration Committee. She has acted as Secretary to the 
Board and all the Board’s Committees since her appointment  
as Company Secretary on 1 January 2011.

Victoria supports the Chairman in designing the induction for new 
Directors, in the delivery of our corporate governance agenda, in 
particular in the planning of agendas for the annual cycle of Board 
and Committee meetings, and in ensuring that information is made 
available to Board members on a timely basis. Victoria advises the 
Directors on Board procedures and corporate governance matters, 
and arranges for the Non-Executive Directors to meet with investors 
to discuss aspects of our corporate governance arrangements on 
request. She also arranges for them to attend internal management 
meetings and to make visits to our business operations to enhance 
their knowledge and understanding of the business. 

During 2014, the Company Secretary responded to various 
consultations on the evolving global governance and corporate 
reporting agenda on behalf of the Group and engaged with 
shareholders to ensure they fully understood GSK’s governance  
and remuneration arrangements. 

Independence
The Board considers all of its Non-Executive Directors to be 
independent in character and judgement and free from any 
business or other relationship which could materially interfere with 
the exercise of their judgement. Both Sir Christopher Gent and Sir 
Philip Hampton satisfied the independence test on their respective 
appointments to the Board.

The independence of those Non-Executive Directors who have served 
on the Board for over six years was subjected to a rigorous review.

In particular, the Board considered that Sir Deryck Maughan, who has 
served on the Board for over nine years, continued to demonstrate the 
characteristics of independence, such as challenging management 
and taking part in rigorous debate, whilst possessing outstanding 
knowledge of the company’s business affairs.

 
 
 
 
 
Board composition and diversity
We seek to build an effective and complementary Board, whose 
capability is appropriate for the scale, complexity and strategic 
positioning of our business. The process for Board appointments 
is led by the Nominations Committee and is described on pages 
92 to 93.

We are mindful of the need to balance the composition of the Board 
and its Committees and to refresh them progressively over time so 
that we can draw upon the experience of longer serving Directors, 
while tapping into the new external perspectives and insights which 
more recent appointees bring to the Board’s deliberations.

Non-Executive Directors are drawn from a wide range of industries 
and backgrounds, including pharmaceutical and healthcare, medical 
research and academia, and retail, insurance and financial services, 
and have appropriate experience of complex organisations with global 
reach. Some have considerable experience of the pharmaceutical 
industry and the more recent appointees bring a new approach to the 
Group, and to Board discussions.

The Board’s diversity policy is set out on page 93 and for details  
of the gender diversity of GSK’s global workforce, see page 45 
under Responsible business.

Board induction, business awareness and training
The Company Secretary assists the Chairman in designing  
and facilitating a tailored induction programme for new Directors 
and their ongoing training. The Chairman Designate induction 
programme that was devised for Sir Philip Hampton and 
commenced when he joined the Board is presented on page 81.

The induction programme for Non-Executive Directors typically 
includes meetings with members of the CET and other senior 
executives to explain the company’s business, the commercial  
and regulatory environment in which we operate and an investor’s 
perspective, as well as guidance on the duties and obligations of  
a Director of a listed company. Visits to our business operations 
are also a feature of the induction programme.

To ensure that our Non-Executive Directors develop and maintain  
a greater insight and understanding of the business, they are 
invited to attend internal management meetings, including 
meetings of the CET, the Research & Development Executive,  
the Product Executive, the Scientific Review Board, the Portfolio 
Investment Board, the Commercial Accountability Board and the 
Risk Oversight and Compliance Council. They also meet 
employees informally during visits to the Group’s operations  
and at receptions held around Board meetings.

The Chairman also meets with each Director annually on a 
one-to-one basis to discuss his or her ongoing training and 
development requirements. 

The Board is kept up-to-date on legal, regulatory and governance 
matters through regular papers from the Company Secretary and 
presentations by internal and external advisers.

During the year, the Board was briefed on various regulatory and 
corporate governance developments. This principally included the 
anticipated impact of the new UK and EU rules on auditing market 
reform and the Financial Reporting Council’s consultation on, and 
subsequent publication of, an updated UK Corporate Governance 
Code and associated guidance covering remuneration, going 
concern, internal control and risk management.

The Board members undertook specific refresher training on,  
and under the provisions of, the Corporate Integrity Agreement 
(CIA) in 2014. Each new Board member is required, as part of  
his or her induction programme, to receive comprehensive training 
on the CIA. Sir Philip Hampton and Urs Rohner have each taken 
part in such a training session in January 2015 as part of their 
induction programmes.

Time allocation
Each Non-Executive Director has a letter of appointment which 
sets out the terms and conditions of his or her directorship.

The Chairman and our Non-Executive Directors are expected  
to devote such time as is necessary for the proper performance  
of their duties. No precise timings are given as this will vary from  
year to year depending on the company’s activities. Directors  
are expected to attend all Board meetings, and any additional 
meetings as required. 

They are also expected to attend meetings of the Committees  
of which they are members, the Audit & Risk Committee meetings 
(which are open to all Directors in furtherance of their risk and 
compliance responsibilities) and strategy sessions, and to make 
visits to our operational sites. 

2014 External evaluation of the Board
The Board carries out an evaluation of its performance and  
that of its Committees every year and the evaluation is facilitated 
externally every third year. The 2014 evaluation was carried out  
by an independent external facilitator, Dr Tracy Long of Boardroom 
Review Limited, who has no other connection with the company.

The in-depth process involved Dr Long: 

•  conducting individual interviews with each of the current 

Directors (with the exception of Sir Philip Hampton and Urs 
Rohner who joined the Board on 1 January 2015), the Company 
Secretary and other key senior executives who regularly attend 
Board and Committee meetings;

•  reviewing past papers and minutes;

•  attending the Board and Committee meetings in September  
and October, which included the annual Board and CET 
strategy session; and

•  compiling the output from the external evaluation into a report 

that contained her findings and recommendations.

She also held:

•  individual feedback sessions with each Director;

•  a session led by the SID with the Non-Executive Directors  

and the CEO without the Chairman present;

•  a session with the Chairman only; and

•  finally, a collective feedback session with the entire Board, 

during which her areas of principal focus and recommended 
action points were discussed in detail before they were formally 
considered and agreed by the Board at its December meeting. 

Dr Long’s report focused principally on the culture and 
environment of the Boardroom, together with the composition  
and tenure of the Board and succession planning arrangements. 

The overall view of the Board’s performance was positive and 
confirmed that the Board was effective at dealing with the 
challenges it faced. The quality of decision making and 
contribution of Board members was influenced by:

•  the open culture and strong support for the Board’s senior roles;

•  a thoughtful and disciplined approach to the use and 

management of time, and

•  improving risk, control and remuneration oversight. 

Dr Long’s report had noted that there was good engagement  
on issues and management interacted well with the Board and  
its Committees, responding positively to constructive challenge 
and enquiry. This was an aspect of Board dynamics that was 
considered to be outstanding compared to other Boards. 

GSK Annual Report 2014  83

Governance & remunerationFinancial statementsInvestor informationStrategic reportCorporate governance
continued

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However, Dr Long’s report stressed that it was a time of  
significant transition for the company and the Board. The context 
within which the Board operated was changing and the Board’s 
modus operandi would need to evolve with it. Future challenges 
included the Board’s ability to: 

•  anticipate changes to the external landscape;

We have a briefing process in place for Non-Executive Directors, 
managed by the Chairman, to focus on sector specific issues and 
general shareholder preferences.

During the year, those aspects of our corporate governance 
arrangements that have been raised by investors and discussed 
with relevant Board Directors included;

•  manage the transition from Sir Christopher to Sir Philip; and 

•  Board composition and refreshment, including the process used 

•  refresh the composition of the Board, including some of the 

to search for Sir Christopher’s replacement as Chairman;

most senior roles on the Board. 

•  China and the company’s ABAC procedures and practices;

The agreed action points from Dr Long’s report focused mainly on 
addressing these challenges and they are disclosed on page 81.

Chairman and Non-Executive Director evaluation
The Non-Executive Directors, led by Sir Deryck, met separately, 
without Sir Christopher being present, to discuss his performance. 
They considered his leadership, performance and overall 
contribution to be of a high standard and he continues to have  
their full support.

The Chairman met with each Non-Executive Director to discuss 
individual contributions and performance, together with training 
and development needs.

In addition, the Chairman met with all the Non-Executive Directors 
independently of the Executive Directors.

Relations with shareholders

We work to engage effectively with shareholders through our regular 
communications, the AGM and other investor relations activities.

We announce our financial results on a quarterly basis. The annual 
results are included in our Annual Report. All shareholders receive  
an Annual Summary which advises them that our Annual Report and 
Notice of our Annual General Meeting are available on our website.

During the year, Sir Andrew Witty and Simon Dingemans gave 
presentations to institutional investors, analysts and the media  
on the full year results, which are also available via webcast and 
teleconference. After the first, second and third quarter results,  
we hold webcast teleconferences for the same audience.  
Our results are available on our website.

Our Investor Relations department, with offices in London  
and Philadelphia, acts as a focal point for communications with 
investors. The CEO, CFO and the Chairman maintain a continuous 
dialogue with institutional shareholders on performance, plans and 
objectives through a programme of regular meetings. During the 
year they held over 66 individual meetings with investors and they 
have also hosted approximately 20 group meetings with investors 
and potential investors.

The Company Secretary acts as a focal point for communications  
on corporate governance matters. We also have a small central 
Corporate Responsibility (CR) team which co-ordinates strategy, 
policy development and reporting specifically with respect to CR 
matters. The team communicates with socially responsible 
investors and other stakeholders.

The Chairman also meets regularly with institutional shareholders 
to hear their views and discuss issues of mutual importance, and 
communicates their views to the other members of the Board.  
The SID and all the Non-Executive Directors are available to  
meet with shareholders.

The Chairman, Remuneration and Audit & Risk Committee 
Chairmen, the SID, Company Secretary and the Head of Human 
Resources held their annual meetings with major shareholders in 
November 2014 to discuss executive remuneration and corporate 
governance matters.

84  GSK Annual Report 2014

•  External audit contract tendering arrangements; and

•  Reporting of annual bonus performance and the description/ 

operation of our malus/clawback mechanism. 

Accountability 

Internal control framework
The Board recognises its responsibilities to present a fair, 
balanced and understandable assessment of the Group’s  
position and prospects. 

The Board has accountability for reviewing and approving  
the effectiveness of internal controls operated by the Group, 
including financial, operational and compliance controls,  
and risk management. 

The GSK Internal Control Framework (the Framework) is  
the means by which GSK assures compliance with laws  
and regulations, the reliability of financial reporting and the 
effectiveness of risk management. The Framework assists in the 
identification, evaluation, and management of principal risks as 
required by the UK Corporate Governance Code (the UK Code), 
and is designed to manage rather than eliminate the risk of not 
achieving business objectives. A fit-for-purpose internal control 
framework, in conjunction with embedding the GSK Values and 
our ‘Speak Up’ reporting lines, ensures that our Principal Risks 
are actively and effectively controlled. For more information see 
‘Risk Management’ on pages 16 to 17.

The Framework is designed to ensure the risks associated with 
conducting our business activities are effectively controlled in line 
with GSK’s risk appetite. We believe the Framework provides 
reasonable, but not absolute, assurance against material 
misstatement or loss.

To ensure effective governance and an ethical culture, GSK has 
established the Risk Oversight and Compliance Council (ROCC). 
This team of senior leaders is authorised by the Board to assist 
the Audit & Risk Committee (the Committee) in overseeing risk 
management and internal control activities. It also provides the 
business with a framework for risk management, upward reporting 
of significant risks, GSK Values and policies. Reporting upwards 
to the ROCC is a risk board structure within each business unit 
and global support function. These Risk Management and 
Compliance Boards (RMCB) are responsible for local “tone  
from the top”, risk management and internal controls.

The ROCC and the RMCBs are assisted by Global Ethics  
and Compliance (GEC), which is responsible for supporting  
risk management and the development and implementation of 
practices that facilitate employees’ compliance with laws and 
policy. GEC also provides assistance to help employees meet 
high ethical standards by operating in accordance with our 
Values, and to comply with applicable laws and regulations  
and corporate responsibility.

 
 
 
 
 
GSK’s Audit & Assurance (A&A) provides an objective view  
(i.e. assurance) to senior management and the Board of how  
risk is being managed across the Group in line with an agreed 
Assurance Plan. This assurance helps them meet their oversight 
and advisory responsibilities in fulfilling our strategic and 
operational ambitions and building trust with our patients and 
other stakeholders. A&A has a dual reporting line into the CFO 
and the Committee.

The Committee receives reports from Business Unit Heads,  
GEC and A&A on areas of significant risk to the Group and on 
related internal controls. Following consideration of these reports, 
the Committee reports annually to the Board on the effectiveness 
of controls.

The Board, through the Committee, has reviewed the assessment 
of risks and the Framework, and has considered the effectiveness 
of the system of internal controls in operation across the Group 
for the year covered by this Annual Report and up to the date of 
its approval by the Board. The Board’s review focuses on the 
company and its subsidiaries and does not extend to material 
associated undertakings, joint ventures or other investments, 
although it considers the risk of the company’s participation in 
these activities. There are established procedures and controls  
in place to identify entities whose results must be consolidated 
with the Group’s results.

We believe the process followed by the Board in reviewing the 
system of internal controls accords with the guidance on internal 
control issued by the Turnbull Committee. This is in accordance 
with the provisions of the UK Code, which provide that the Board 
is responsible for determining the nature and extent of the 
significant risks it is willing to take in achieving its strategic 
objectives. The Board provides oversight to help ensure that  
the Group maintains sound risk management and internal control 
systems. The Framework has been in operation for the whole year 
and continues to operate up to the date of the approval of this 
Annual Report.

A review of the Group’s risk management approach is further 
discussed in the Risk Management section of the Strategic 
Report on pages 16 to 17. Our management of each Principal 
Risk is explained in the Risk Factors section of the Financial 
Report on pages 232 to 241.

Committee reports

The reports of the Audit & Risk, Nominations and Corporate 
Responsibility Committees, describing the activities of those 
Committees during the year, are set out on pages 86 to 95.

Remuneration report

Our Remuneration report comprises the Remuneration  
Committee Chairman’s annual statement and the annual report  
on remuneration and is set out on pages 96 to 118. In addition,  
we have reproduced for convenience the 2014 Remuneration 
policy report, which is set out on pages 119 to 128.

Control framework
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Business 
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GSK Val u e s

GSK Val u e s

Key

Key

      Individual Accountability

      Individual Accountability

      Line Management Accountability with Compliance

      Business Management Accountability with Compliance

      Line Management Accountability with Compliance

      Business Management Accountability with Compliance

      Audit & Assurance

      Audit & Assurance

GSK Annual Report 2014  85

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S

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Corporate governance
continued

Audit & Risk Committee Report

Dear Shareholder
In last year’s Committee report, I stressed the importance of 
vigilance and continuous improvements to our internal control, 
financial reporting and risk management processes and systems. 
However, the Committee has also been focused on a number  
of activities associated with, and beyond, its core remit, in order  
to review the risk environment and exposures across the Group 
comprehensively. In doing so, it has overseen the implementation 
of a number of planned changes and further enhancements to our 
governance. This is principally around our compliance and risk 
management policies and procedures as well as close monitoring 
of the ongoing transformation of our finance processes and control 
environment, including the very extensive upgrades and updating 
of our IT systems. We have also considered the implications of  
the changes in the US market environment, particularly pricing 
dynamics, and the implementation of our ongoing cyber  
protection programme, Infoprotect.

Refocusing of the ROCC and the inclusion of Enterprise risks
The Committee has strengthened key areas of our risk 
management structure. Following a review of the Risk Oversight 
and Compliance Council’s (ROCC) purpose, practices and 
membership, representation from our business units was adjusted 
to ensure that its membership was more appropriately aligned  
with the changing shape of the business. In particular, CET 
representation was increased, providing a much stronger strategic 
direction to the ROCC’s deliberations and increasing its ability to 
consider cross enterprise risk exposures alongside its existing 
reviews of GSK’s Principal risks.

To reinforce this approach, the Committee agreed with the ROCC 
to implement the designation of six Enterprise risks that specifically 
consider, for a particular risk, the potential exposures across  
GSK as a whole, as well as within individual business units and 
functions. The ROCC and the Committee have been especially 
focused on assessing and managing compounding or 
consequential factors. 

In-country risk oversight
At an operational level, the Committee also approved the 
establishment of Country Executive Risk Boards (CERBs) to 
provide a means for our different business units operating in  
a particular country to manage the Principal risks which might 
impact on more than one business unit more effectively from a 
country perspective. Their work complements the work of our 
existing Risk Management and Compliance Boards (RMCBs)  
that are now well-embedded in each of our major business  
units. CERBs and RMCBs report into the ROCC on a regular 
review cycle. 

86  GSK Annual Report 2014

Further enhancing our ABAC arrangements
These have remained a high priority for the Committee in  
2014. We continue to review the lessons learned from recent 
investigations, particularly those at our Chinese operations in 
2013, and ask how we can improve the effectiveness of our 
Anti-Bribery and Corruption (ABAC) approach. Significant steps 
that the Committee has taken to further strengthen our ABAC 
capabilities and controls across the Group include:

•  a detailed review of our operations and ongoing presence  

in higher risk territories; 

•  enhancing the ongoing monitoring of compliance with  
ABAC-related controls in targeted emerging market  
territories to help identify and implement further enhanced 
controls where appropriate;

•  our Emerging Markets and European General Managers 

completing reviews of their key controls and documenting 
adherence to GSK’s values, policies and procedures as well 
as applicable local laws and regulations. Specific improvement 
plans have also been identified and are in the process of being 
implemented in a number of countries; 

•  creation of a specialist ABAC Centre of Excellence to provide 
training, due diligence and expert guidance capabilities for 
senior management across the Group;

•  expanding the footprint and capabilities of our Global Ethics  
and Compliance (GEC) organisation in designated higher risk 
and emerging markets;

•  ensuring that the resources and capabilities of our ABAC 

investigations team were strengthened; 

•  further increasing the oversight of our third party suppliers  
with the initiation of a new risk assessment and monitoring 
framework that is now being rolled out across the Group; and

•  review of the progress of the external (Ropes and Gray)  
and internal China investigations, which have now been 
ongoing for over a year and a half, and continued to be a 
standing agenda item at Committee meetings throughout 
2014. We are committed to implementing Ropes and Gray’s 
conclusions. Many actions have already been implemented by 
a new management team, including enhanced procedures for 
monitoring the use of third party suppliers and local financial 
transactions. The Committee will continue to monitor progress  
in the related investigations closely until they are concluded.

Leadership of Global Compliance and Audit & Assurance
Our risk management boards are supported by our Global 
Compliance operations, which have been reorganised as  
Global Ethics and Compliance under the leadership of Nick 
Hirons, who had previously been Head of Audit & Assurance. 

Our Audit & Assurance (A&A) function has also been reorganised 
under new leadership and the function now reports to the CFO, 
but is directly accountable to this Committee for providing it and 
the Board with effective assurance. Recent external benchmarking 
confirmed that the A&A team provided such assurance but also 
identified a number of areas for enhancement, including more local 
coverage and more frequent, shorter audit reviews, alongside the 
regular more detailed reviews, to enhance flexibility and improve 
visibility. I believe these changes will improve the Committee’s 
ability to identify emerging risks proactively.

 
 
 
 
 
Finance transformation
The Committee continued to focus on the ongoing enhancement 
programme for our finance processes, including the creation of 
stronger shared service capabilities within our Core Business 
Services (CBS) operation. This programme is targeted at improving 
our control environment by standardising our finance policies  
and processes and updating them for the changing shape of the 
business. The programme includes a substantial upgrading of our  
IT platforms and, in particular, our enterprise resource planning  
(ERP) systems to create common platforms across each of our 
business units. Together, these improvements will deliver more 
consistent processes and controls and allow the business to  
manage its financial risks more effectively.

Implementation of this programme has created significant change  
in the business. The Committee has reviewed its progress in detail 
with input from our external auditors to ensure that effective controls 
remain in place during and after this transition. Year end reviews  
have not identified any material concerns.

US pricing
In light of the significant changes we have seen during the year in  
the US market place, the Committee has reviewed the implications  
of these changes for our Principal risks. In particular, we carry 
significant provisions for returns and rebates offered to US customers 
and in times of significant change these need to be especially 
carefully monitored to ensure they are aligned with current 
experience. Investments in new IT platforms in recent years have 
allowed us to remain responsive during the year despite often rapid 
change in the external environment and the Committee believes our 
provisioning in this area remains appropriate and adequate.

Infoprotect
The company is well underway with a multi-year programme to 
enhance and strengthen our cyber security defences. The Committee 
reviewed progress of this programme in detail with the recently 
appointed Chief Information Security Officer. We have made 
significant progress despite an increasing level of threat. Additional 
investments have been agreed to support this effort.

Proposed three-part Novartis transaction
In preparation for this transformative transaction, the Committee  
has reviewed the ROCC’s assessments of the risk profile of the 
Novartis businesses that will become part of the Group. This review 
has utilised our Principal and Enterprise risks as a framework. 
Detailed mitigation plans are in place for risk issues identified  
and to ensure the incoming Novartis businesses can be successfully 
incorporated into the GSK risk monitoring framework. None of the 
risks identified was expected to give rise to material exposures, 
although this position is being monitored closely by the transaction 
integration planning teams. The ROCC has in place plans to  
review progress in managing these risks on a regular basis and the 
Committee will review these shortly after closing to ensure that our 
standards, values and culture are properly embedded into the 
reshaped and enlarged organisation.

External auditors
I would also like to assure shareholders how seriously the  
Committee takes its role and responsibility in appointing, assessing 
and monitoring the performance of the company’s auditors. The 
Committee has, as usual, reviewed PwC’s performance during the 
year and the audit process that they undertook and believes they 
continue to provide a high quality service to the company and its 
shareholders. The Committee has therefore recommended their 
reappointment for a further year. Given the current level of change  
in the business, the Committee concluded that it was not appropriate 
to put the audit out to tender in 2015. However, having reviewed the 
relative merits of conducting a tender and the recent changes in 
regulations in this area, the Committee has concluded that we should 
move towards a tender for new Auditors but that we should target the 
new firm taking over the audit for the 2018 financial year. To deliver 
this objective, we expect that we will start to prepare for a tender in 
the second half of 2016.

My role
Finally, in my role as the Chair of the Committee, I continue to widen 
and deepen my knowledge and understanding of the Group and the 
external environment in which GSK operates, together with best 
practice developments. In addition to holding regular meetings with 
key senior executives and attending a range of management 
meetings, including the CET, ROCC and Finance Leadership Team 
meetings, I have also attended briefing meetings with our external 
auditors, discussed aspects of the Committee’s work with our 
shareholders and networked with audit committee chairmen at our 
peers to exchange views on regulatory and market developments, 
principally in the risk management and compliance arena. 

Judy Lewent
Audit & Risk Committee Chairman 
26 February 2015

Membership and attendance
The membership of the Committee, together with appointment 
dates and attendance at meetings, is set out below:

Members
Judy Lewent (Chairman
from 1 January 2013)
Lynn Elsenhans
Stacey Cartwright
Sir Deryck Maughan
Dr Daniel Podolsky
Tom de Swaan 
Jing Ulrich

Committee member since

Attendance at full 
meetings during 
2014

1 April 2011
1 January 2014
1 April 2011
21 January 2005
1 January 2007
1 January 2006
1 May 2013

6/6
6/6
6/6
6/6
6/6
6/6
6/6

In addition to the six scheduled meetings, the Committee also met 
on a quorate basis on five occasions to review or approve matters 
associated with the Annual Report and Form 20-F, and preliminary 
and quarterly results announcements.

Details of the members’ financial, accounting or scientific experience 
are given in their biographies under ‘Our Board’ on pages 72 to 75.

The entire Board is invited to attend the Committee meetings and 
other attendees include:

Attendee

Chairman
CEO
CFO
General Counsel
Financial Controller
Head of Audit & Assurance
Company Secretary – Secretary to the Committee
Chairman, Global Vaccines
Head of Global Ethics and Compliance
Chief Medical Officer
Chief Product Quality Officer
External auditor

Regular 
attendee
✓
✓
✓
✓
✓
✓
✓
✓
✓
✓

✓

Attends 
as required

✓

In accordance with the UK Code, the Board has determined that 
Stacey Cartwright, Judy Lewent and Tom de Swaan all have recent 
and relevant financial experience. The Board has also agreed that they 
each have the appropriate qualifications and background to be audit 
committee financial experts as defined by the US Sarbanes-Oxley Act 
of 2002 and has determined that each is independent within the 
meaning of the US Securities Exchange Act of 1934, as amended.

In addition, Judy Lewent, Sir Deryck Maughan and Tom de Swaan 
are also members of the Remuneration Committee, which allows 
them to provide input on the Committee’s review of the Group’s 
performance and oversight on any risk factors relevant to 
remuneration matters.

GSK Annual Report 2014  87

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Corporate governance
continued

Work undertaken by the Committee during 2014
The Committee has worked largely to a recurring and structured programme of activities agreed in conjunction with the Committee Chair, 
management and the external auditors at the start of the financial year. This programme comprised standing items that the Committee was 
required to consider at each meeting and other matters timed to coincide with key events of the annual financial reporting cycle and other 
business events. 

The Committee considered, discussed and made decisions in relation to a number of matters during the year, the most significant of which 
are set out below.

External auditors

Risk

Governance and 
other matters

•   Assessment of external 

•   China investigations and 

•   Compliance with UK 

auditors, effectiveness of 
external audit process

ABAC update

•   Emerging risk review

Corporate Governance 
Code 

•   Latest Annual Report 

regulations 

•   Corporate governance 

update 

•   Private meeting with the 

external auditors

Financial reporting

•   Integrity of draft financial 

statements and 
appropriateness of 
accounting policies 
•   Draft 2013 Annual 

Report and 20-F and 
Annual Summary leaflet 

•   Directors’ expenses

•   Going concern 
assumption 

•   Preliminary results 
announcement 

•   Approval of 2013 Annual 
Report and Form 20-F 
and Annual Summary 
leaflet 

Month

January

February

March

Global internal control  
& compliance

•   Annual Internal Control 
and Compliance report

•   Litigation report
•   Corporate Integrity 

Agreement (CIA) update

•   Sarbanes-Oxley 

confirmation

•   Approach on Sarbanes-
Oxley compliance for 
2014 

•   GMS business unit 

report

•   Audit & Assurance 

(A&A) work  
during 2013 and  
plan for 2014
•   Litigation report

•   Re-appointment of 

auditors proposed for 
approval at AGM
•   External auditor  

year-end audit findings

•   Audit/non-audit 

expenditure during 2013 

•   External auditor 

Sarbanes-Oxley control 
findings 

•   External auditor Annual 
Report and Form 20-F 
findings

•   Performance 

expectations for  
external auditors

•   1st Quarter results 
announcement 

•   External auditor  

1st Quarter results  
review findings

•   CIA compliance 
•    Litigation report

•   External audit plan and 
fee proposal for 2014 

•   China investigations and 

•   Private meeting with the 

ABAC update

•   Emerging risk review
•  ROCC meeting update

external auditors

•    China investigations and 

•   Private meeting with the 

external auditors

ABAC update
•   Product Quality 
Enterprise Risk 

•   Vaccines and Emerging 
Markets business unit 
risks

•    Emerging risk review
•   ROCC meeting update

•   Going concern 
assumptions 

•   2nd Quarter results 

announcement

•   External auditor  

•   China investigations and 

•   Corporate governance 

2nd Quarter results  
review findings

ABAC update

update 

•   Patient Safety Enterprise 

•   Private meeting with the 

Risk 

•   Emerging risk review 
•   ROCC meeting update

external auditors

•   China investigations and 

•   Private meeting with the 

ABAC update

•   EHSS Enterprise Risk 
•    Emerging risk review 
•   ROCC meeting update

external auditors

•   Controls at GSK listed 
and JV subsidiaries

•   Litigation report
•   R&D Pharmaceuticals 
and North American 
Pharmaceuticals 
business unit reports

•   Japan and Consumer 

Healthcare business unit 
reports

•   External independent 

review of A&A

•   Evolution of Emerging 
Markets compliance 
model

•   CIA update reports

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May

July

September

October

•   3rd Quarter results 

•   Litigation report

announcement

•   External auditor  

3rd Quarter results  
review findings

88  GSK Annual Report 2014

 
 
 
 
 
 
 
 
 
 
Month

Financial reporting

December

•   Key accounting issues 
and appropriateness of 
accounting policies

Global internal control  
& compliance

External auditors

Risk

•   Europe business unit 

•   External auditor Phase 

report

•   Global Support 

Functions business unit 
report

•   Litigation report

One findings

•   Pre-approval of budget 
for auditors to provide 
Non-Audit Services for 
2015 and update on 
2014 budget

•   China investigations 
and ABAC update

•   ABAC and Commercial 
Practices & Scientific 
Engagement Enterprise 
Risks 

•   Infoprotect review
•   Operational Excellence 

programme review
•   Emerging risk review 

Governance and 
other matters

•   Corporate governance 

update 

•   Tax strategy review 
•   External committee 

evaluation

•   Private meeting with 
external auditors 

•   Collective meeting with 

Heads of A&A and 
GEC

•   Individual meetings 
with Heads of A&A  
and GEC

In respect of financial reporting activities, the Committee reviews and recommends to the Finance Committee for its approval all financial 
results announcements. In considering the quarterly financial results announcements and the annual financial results contained in the 
2014 Annual Report, the Committee reviewed the significant issues and judgements made by management in determining those results. 
The Committee reviewed papers prepared by management setting out the key areas of risk, the actions undertaken to quantify the effects 
of the relevant issues and the judgements made by management on the appropriate accounting required to address those issues in the 
financial statements. 

Significant issues relating to the financial statements
The significant issues considered in relation to the financial statements for the year ended 31 December 2014 are set out in the following 
table, together with a summary of the financial outcomes where appropriate. In addition, the Committee and the external auditors have 
discussed the significant issues addressed by the Committee during the year and the areas of particular audit focus, as described in the 
Independent Auditor’s Report on pages 131 to 135.

Significant issues considered 
by the Committee in relation to 
the financial statements

Going concern basis for the 
preparation of the financial 
statements

Revenue recognition, including 
returns and rebates (RAR) 
accruals

Provisions for legal matters, 
including recent government 
investigations in relation to 
China to the extent that they 
can be determined

Provisions for tax issues

Impairments of intangible 
assets

Provisions for pension and other 
post-employment obligations 

US Branded Prescription  
Drug fee

Valuation of contingent 
consideration

How the issue was addressed by the Committee

The Committee considered the outcome of management’s half-yearly reviews of current and forecast net debt 
positions and the various financing facilities and options available to the Group. Following a review of the risk and 
potential impact of unforeseen events, the Committee confirmed that the application of the going concern basis for 
the preparation of the financial statements continued to be appropriate.

The Committee reviewed management’s approach to the timing of recognition of revenue and accruals for 
customer returns and rebates. The US Pharmaceuticals and Vaccines accrual for returns and rebates was £1.3 
billion at 31 December 2014 and the Committee reviewed the basis on which the accrual had been made and 
concurred with management’s judgements on the amounts involved. A fuller description of the process operated 
in the US Pharmaceuticals and Vaccines business in determining the level of accrual necessary is set out in 
‘Critical accounting policies’ on page 63.

The Committee received detailed reports on actual and potential litigation from both internal and external legal 
counsel, together with a number of detailed updates concerning the government investigations in relation to China. 
Management outlined the levels of provision and corresponding disclosure considered necessary in respect of 
potential adverse litigation outcomes and also those areas where it was not yet possible to determine if a provision 
was necessary, or its amount. At 31 December 2014, the provision for legal matters was £0.5 billion, as set out in 
Note 29 to the financial statements, ‘Other provisions’.

The Committee considered current tax disputes and areas of potential risk and concurred with management’s 
judgement on the levels of tax contingencies required. At 31 December 2014, the Group’s balance sheet included 
a tax payable liability of £0.9 billion.

The Committee reviewed management’s process for reviewing and testing goodwill and other intangible assets 
for potential impairment. The Committee accepted management’s judgements on the intangible assets that 
required writing down and the resulting impairment charge of £157 million in 2014. See Note 19 to the financial 
statements, ‘Other intangible assets’ for more details.

The Committee reviewed the significant assumptions adopted by management for the valuations of obligations  
for the Group’s largest pension and post-retirement healthcare schemes in the UK and the US, together with the 
resultant net obligation amounts, as calculated by external actuaries. The Group’s net deficit at 31 December 
2014 amounted to £3.1 billion as set out in Note 28 to the financial statements, ‘Pensions and other post-
employment benefits’.

The Committee reviewed and concurred with management’s assessment of the additional charge necessary to 
account for a further year of the fee in accordance with the final regulations issued by the US IRS in the year. 

The Committee considered management’s judgement that following the improved sales performance of Tivicay  
and Triumeq, it was necessary to increase the liability to pay contingent consideration for the acquisition of the  
former Shionogi-ViiV Healthcare joint venture. At 31 December 2014, the Group’s balance sheet included a net 
contingent consideration liability of £1.7 billion. See Note 38 to the financial statements, ‘Acquisitions and disposals’  
for more details.

GSK Annual Report 2014  89

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Corporate governance
continued

Effectiveness of external audit process
In evaluating the effectiveness of the audit process prior to making 
a recommendation on the re-appointment of the external auditors, 
the Committee reviews the effectiveness of their performance 
against criteria which it agrees, in conjunction with management, 
at the beginning of each year’s audit.

In undertaking this review, the Committee considers the overall 
quality of the audit, the independence of the auditors and whether 
they have exhibited an appropriate level of challenge and 
scepticism in their work.

•    robustness of the audit process;
•    quality of the delivery;
•    quality of the people; and
•    quality of the service.

 Having reviewed all this feedback provided through the 
mechanisms outlined above, and noted any areas of improvement 
to be implemented in respect of the team or the following year’s 
audit, provided the Committee:

•  is satisfied with the effectiveness of the auditors and the external 

audit process;

The annual Committee evaluation seeks feedback from Committee 
members independently on the relationship with the auditors, the 
quality of insight they provide to the Committee on their work and 
whether the Committee has sufficient access to the auditors without 
executive management.

•  is satisfied with the auditors’ independence, appropriate level  

of qualifications, expertise and resources; and

•  has considered whether it is in the best interests of shareholders  

and the company to initiate or defer a tender.

Finally, the Committee considers feedback on the prior year’s 
external audit through a survey that seeks views from the financial 
management team at corporate and business unit level. It covers 
four key areas:

it will then consider recommending to the Board the  
re-appointment of the auditors at the forthcoming AGM.

The detailed criteria the Committee uses for judging the 
effectiveness of the external auditors and their overriding 
responsibility to deliver a smooth running, thorough and efficiently 
executed audit are set out below: 

Specific auditor responsibilities

Wider auditor responsibilities

Performance expectations for GSK’s external auditor

•   Discuss approach and areas of focus in advance with early 

•   Provide up-to-date knowledge of technical issues, providing 

engagement on understanding the implications of GSK’s new 
operating model 

•   Ensure Sarbanes-Oxley scope and additional procedures are 

discussed and endorsed by management and communicated on a 
timely basis within GSK and PricewaterhouseCoopers LLP (PwC)

•   Avoid surprises through timely reporting of issues at all levels within 

the Group 

•   Ensure there is clarity of roles and responsibilities between the 

auditors and local management

•   Respond to any issues raised by management on a timely basis

•   Meet agreed deadlines

•   Provide continuity and succession planning of key employees of  

the auditors

•   Provide sufficient time for management to consider draft auditor 

reports and respond to requests and queries

•   Employ consistent communication between local and central  

audit teams. 

accurate and timely advice

•   Serve as an industry resource; communicating best practice  

and industry trends in reporting

•   Adhere to all independence policies (including GSK’s policies,  

the Financial Reporting Council’s ISA 240 and applicable 
Securities and Exchange Commission standards)

•   Deliver a focused and consistent audit approach globally that 

reflects local risks and materiality

•   Liaise with GSK’s Audit & Assurance team to avoid duplication of 
work and Global Ethics and Compliance team to ensure common 
understanding of audit outcomes

•   Provide consistency of advice at all levels of the organisation. 

Audit tendering
PwC has remained in place as auditors since the Group’s 
inception in December 2000. Their performance has been 
reviewed annually and audit partner rotation requirements have 
been observed since that time. However, the audit contract has  
not been put out to tender in that period.

We observe the Financial Reporting Council’s current transitional 
arrangements where an audit tender is tied to the end of the cycle 
of the current rotating audit partner. Our current audit partner has 
held the position for two years. The implications of the transitional 
arrangements for both the Competition and Markets Authority’s 
audit contract tender regulations and the EU audit firm rotation 
requirements were also assessed when the Committee considered 
putting the audit contract out to tender. 

In addition, as part of the Committee’s review, evolving market 
practice and the changing expectations of shareholders were  
also noted. 

However, given the integration challenges of the three-part Novartis 
transaction, the ongoing finance transformation, further service 
enhancements made by PwC, and having received competitive 
audit fee proposals from PwC, the Committee agreed there was 
currently a preference not to distract management and the 
Committee by undertaking a tender at this stage. However, the 
Committee also concluded that it would plan to undertake a tender 
process in the second half of 2016 with a view to appointing the 
new firm with effect from 1 January 2018.

Non-audit services
The Sarbanes-Oxley Act of 2002 prohibits the engagement of the 
external auditors for the provision of certain services such as legal, 
actuarial, internal audit outsourcing or financial information systems 
design. Where the external auditors are permitted to provide 
non-audit services (such as audit-related, tax and other services), 
the Committee ensures that auditor objectivity and independence 
are safeguarded by a policy requiring pre-approval by the 
Committee for such services. There were no contractual or similar 
obligations restricting the Group’s choice of external auditors.

90  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic reportAll non-audit services over £50,000 are put out to competitive 
tender with financial service providers other than the external 
auditors, in line with the Group’s procurement process, unless the 
skills and experience of the external auditors make them the most 
suitable supplier of the non-audit service under consideration, in 
which case a request for proposal is submitted by the relevant 
CET member to the CFO for approval. 

The following policy guidelines on engaging the external auditors 
to provide non-audit services are observed:

•  ascertaining that the skills and experience of the external 

auditors make them a suitable supplier of the non-audit services;

•  ensuring adequate safeguards are in place so that the objectivity 

and independence of the Group audit are not threatened or 
compromised; and

•  ensure that the total fee levels do not exceed 50% of the annual 
audit fee, except in special circumstances where there would be 
a clear advantage in the company’s auditors undertaking such 
additional work.

During the year, fees for the non-audit service work carried out  
by PwC were 73% of the annual audit fee. This exceptional level 
reflects the considerable services PwC has provided relating to the 
reporting accountant role in connection with the Class 1 Circular 
for the three-part Novartis transaction. Excluding the Novartis work, 
PwC’s non-audit service fees would have represented 28% of the 
annual audit fee. The Committee considered that hiring PwC to 
undertake the Class 1 Circular work was in the best interests of 
shareholders because: 

•  PwC possessed the type of expertise, experience, size 

and international scope required to handle a major Class 1 
transaction of this scale and complexity;

•  the company benefited specifically from PwC’s in-depth 

knowledge and understanding of our Vaccines, Consumer 
Healthcare and Oncology businesses and their processes  
and compliance environment;

•  management time, that would otherwise have been devoted 
to educating another firm on the company’s business and 
operations, could instead be spent on delivering a transaction 
that will substantially strengthen two of the Group’s core 
businesses and create significant new options to increase value 
for shareholders; and

•  the Committee could leverage PwC’s capabilities to negotiate 

the most advantageous and cost-effective price.

In addition, it should be noted that £3.6 million of the Novartis-
related fees due to PwC arose from work done by Novartis’ 
auditors who are also PwC.

To maintain the external auditors’ independence and objectivity, 
for those Class I Circular workstreams where a self review threat 
was identified, an independent partner not involved in the audit 
was appointed to lead them. Management reviewed and 
considered PwC’s findings and PwC did not make any decisions 
on behalf of management. Additionally, PwC had no input in 
respect of the production of financial information subsequently 
used by the audit team.

Fees paid to the company’s auditor and its associates are set  
out below. Further details are given in Note 8 to the financial 
statements, ‘Operating profit’.

Where possible, other accounting firms are engaged to undertake 
non-audit services.

Audit/non-audit service three year comparison graph (£m)

20.0

19.6

17.4

8.6

5.3

5.8

5.7

20

16

12

08

04

0

2012

2013

2014

Audit and assurance services
Other services, including tax, regulatory, compliance 
and treasury-related services
Services related to the three-part Novartis transaction

Code of Conduct and reporting lines
We also have a number of well established policies, including a 
Code of Conduct, which is available on the governance section  
of our website, and confidential ‘Speak Up’ reporting lines for  
the reporting and investigation of unlawful conduct. An updated 
version of the Code of Conduct was published in January 2014.

Fair, balanced and understandable assessment 
One of the key compliance requirements of a group’s financial 
statements is for the Annual Report to be fair, balanced and 
understandable. The coordination and review of Group-wide 
contributions into the Annual Report follows a well established  
and documented process, which is performed in parallel with  
the formal process undertaken by the external auditors. 

The Committee received a summary of the approach taken by 
management in the preparation of GSK’s 2014 Annual Report to 
ensure that it met the requirements of the UK Code. This enabled 
the Committee, and then the Board, to confirm that GSK’s 2014 
Annual Report taken as a whole is fair, balanced and 
understandable.

Committee evaluation
The Committee’s annual evaluation was externally facilitated by  
Dr Tracy Long of Boardroom Review Limited, and supplemented  
by a questionnaire circulated to Committee members by the 
Committee Chairman. It was concluded that the Committee 
continued to operate effectively. In terms of enhancements to  
the Committee’s deliberations, it was agreed that the following 
areas will be considered further to underpin the Committee’s 
effectiveness:

•  More regular updates on new or emerging issues and 
anticipating, through a streamlined reporting process,  
potential risk and audit issues;

•  Increase focus on setting, monitoring and adjusting risk appetite;

•  Widening and deepening the Committee’s exposure to certain 
areas of the business and the external landscape to further 
increase understanding of potential threats and opportunities;

•  Further enhance training requirements for Committee members; 

and

•  Consider the division of focus on risk areas between the Board 

and the Committee.

GSK Annual Report 2014  91

Governance & remunerationFinancial statementsInvestor informationStrategic reportCorporate governance
continued

Nominations Committee Report

Sir Philip Hampton
Nominations Committee 
Chairman

Membership
The membership of the Nominations Committee (the Committee), 
together with appointment dates and attendance at meetings,  
is set out below:

Members

Committee member since

Attendance at  
full meetings 
during 2014

Sir Philip Hampton
(Chairman from
27 January 2015)
Professor Sir Roy Anderson
Lynn Elsenhans
Sir Christopher Gent
(Chairman from 1 January
2005 to 26 January 2015)
Judy Lewent
Sir Deryck Maughan
Tom de Swaan
Sir Robert Wilson*

27 January 2015
1 October 2012
27 January 2015

9 December 2004
8 May 2014
9 July 2009
1 October 2012
28 March 2008

*  Sir Robert Wilson retired from the Board on 7 May 2014.

0/0
4/4
0/0

4/4
3/3
4/4
4/4
1/1

The following key attributes were identified:

•  having experience of running a listed global organisation in  
a highly regulated industry with a clear and collegiate style  
of leadership;

•  possessing a comprehensive knowledge and understanding  

of UK corporate governance arrangements;

•  having a deep appreciation of UK shareholder and media 

perspectives; and 

•  treating the role as his or her primary commitment with a view  

to serving in the role over the medium to long term. 

These criteria were deemed key to the success of the new 
appointee and MWM, who specialises in the recruitment of high 
calibre Board Directors, was engaged to ensure that the widest 
possible pool of candidates was available to select from. MWM 
only provides recruitment consultancy services to the Committee. 
Their work was validated from time-to-time to ensure that there 
were no gaps in the search process and that the Committee was 
receiving the best possible market advice for this key appointment. 
The search was initiated by the Chairman and Senior Independent 
Director (SID) with support from the Head of Human Resources 
and the Company Secretary. As the search progressed and drew 
to a conclusion, it was led by the SID. Regular oversight of the 
process was exercised by the Committee and shareholders were 
briefed on the search criteria used and progress made by the 
Committee in identifying suitable candidates.

The pool of suitable candidates was reduced to a short-list. 
Briefing reports on the shortlisted candidates were reviewed and 
candidates met with key Board members. It became clear to the 
Board and the Committee that Sir Philip Hampton was the most 
suitable candidate to succeed Sir Christopher as Chairman. 

In addition to the scheduled meetings, the Committee also met on 
a quorate basis on two occasions to consider and recommend to 
the Board the appointments of Sir Philip Hampton and Urs Rohner 
as Chairman Designate and a Non-Executive Director.

Other attendees at Committee meetings may include: 

On 24 September 2014, in accordance with the Committee’s 
terms of reference, Sir Deryck Maughan, our SID, chaired the 
meeting of the Nominations Committee that recommended  
Sir Philip’s appointment as a Non-Executive Director and 
successor to Sir Christopher.

Attends 
as required

Feedback from investors was then sought before the Committee 
made its recommendations to the Board. This positively  
supported Sir Philip’s appointment. 

Attendee

Chief Executive Officer
Head of Human Resources
Company Secretary – Secretary to the Committee
Appropriate external advisers

Regular 
attendee
✓
✓
✓

✓

Chairman succession 
In 2010, it was unanimously agreed to extend Sir Christopher 
Gent’s appointment as Chairman for a further five years with 
effect from 1 January 2011, subject to annual re-election  
by shareholders. At that time, the Board was about to enter a 
programme of progressive refreshment and this ensured continuity 
of Board leadership during a period when several Non-Executive 
Directors were approaching the end of their tenure. It also 
reflected the Committee’s desire to plan and shape the 
composition and balance of the Board over the longer term.

In 2012, the Committee commenced its search for Sir 
Christopher’s successor with the intention that he would step 
down as Chairman by the end of 2015.

At the start of the search process, the Committee drew up a  
job specification for the role of Chairman. The job specification 
was drafted to emphasise the importance that the Board and 
Committee placed on the Chairman in overseeing the company’s 
strategy at a time when the industry continued to evolve at pace. 

92  GSK Annual Report 2014

The subsequent appointment recommendation received 
unanimous Board approval on 25 September 2014 it was 
announced that Sir Philip would join the Board as a Non-Executive 
Director with effect from 1 January 2015 and would become 
Deputy Chairman with effect from 1 April 2015. He will succeed 
Sir Christopher as Non-Executive Chairman with effect from the 
end of the AGM on 7 May 2015. 

Sir Philip met the independence requirements set out in the UK 
Corporate Governance Code on appointment and will be able  
to dedicate the requisite time to the role. 

New Non-Executive Director appointment
During 2014, in addition to the search for a successor  
to Sir Christopher as Chairman, the Committee searched  
for another Non-Executive Director as part of the phased 
refreshment of the Board. 

During the search process, broad selection criteria were used 
which focused on achieving a balance between Continental 
European, UK, US and Emerging Markets experience, and having 
individuals with expertise and capabilities developed in various 
sectors and specialities. 

Governance & remunerationFinancial statementsInvestor informationStrategic reportMWM, Egon Zehnder and Korn Ferry were engaged to conduct 
the search and dossiers of potential Non-Executive appointees 
were considered by the Committee. Egon Zehnder and Korn Ferry 
only provide recruitment consultancy services to the Committee. 
Candidates were shortlisted for interview on merit, after assessing 
their relevant qualifications and time commitments.

After interviewing selected candidates, the Committee  
was pleased to recommend to the Board Urs Rohner as a  
Non-Executive Director. He was appointed to the Board with  
effect from 1 January 2015. The Board considered that his  
broad business background and extensive senior-level experience 
at multinational companies achieved the aim of appointing a 
candidate who has experience of running a highly regulated 
organisation with an understanding of investor perspectives,  
and who would bring fresh insights to the Board’s deliberations. 

Board and Committee changes
The refreshment of the Board has resulted in orderly changes to 
the composition of the Board and its Committees as set out below.

Sir Robert Wilson did not stand for re-election at the AGM in May 
after ten years of service. Sir Christopher Gent, Tom de Swaan 
and Jing Ulrich will not stand for re-election at the AGM in 2015 
after ten, nine and three years of service respectively. Given the 
current stage of the Board refreshment programme and that three 
Board members will have stepped down from the Board by May 
2015, Sir Deryck Maughan has agreed to stand for re-election by 
shareholders for one further year before stepping down from the 
Board at the 2016 AGM. He will provide continuity and balance  
to the composition of the Board, given his significant knowledge 
of, and experience in, GSK’s business affairs. Sir Deryck has 
brought his own style to the role of SID and has discharged the 
responsibilities of the role with great diligence. He will also play  
an important part in the smooth transition between Sir Christopher 
and Sir Philip during 2015.

The Board has confirmed that Sir Deryck continues to demonstrate 
the characteristics of independence in carrying out his role on the 
Board. A search for a replacement SID to succeed him is currently 
being conducted by the Committee.

Sir Philip succeeded Sir Christopher as Chairman of the 
Nominations Committee on 27 January 2015. Sir Christopher  
will continue to serve as a member of the Committee for the 
remainder of his tenure on the Board. A successor to Tom de 
Swaan as Chairman of the Remuneration Committee, when he 
retires from the Board at the 2015 AGM, will be appointed from 
the membership of the Remuneration Committee.

Other appointments recommended by the Committee include  
Lynn Elsenhans joining the Audit & Risk Committee with effect 
from 1 January 2014 and the Nominations Committee with effect 
from 27 January 2015. Judy Lewent was also appointed to the 
Nominations Committee with effect from 8 May 2014, the day  
after Sir Robert Wilson stepped down from the Committee. 

Board diversity
We are committed to the diversity of our boardroom and we are 
similarly committed to equal opportunities for all our employees  
at all levels of the organisation. The diversity and inclusiveness  
of our workforce are promoted throughout GSK.

A key requirement of an effective board is that it comprises  
a range and balance of skills, experience, knowledge, gender  
and independence, with individuals that are prepared to challenge 
each other and work as a team. This needs to be backed by a 
diversity of personal attributes, including character, intellect,  
sound judgement, honesty and courage.

The Committee is responsible for developing measurable 
objectives to support the implementation of the Board’s diversity 
policy, including gender, and monitoring progress towards the 
achievement of these objectives. In terms of gender diversity,  
we exceeded the target of at least 25% by 2013 that we had set 
ourselves in May 2011 and we are pleased to have maintained 
female Board level representation at over 30%. We will seek to  
at least maintain this level going forward.

We also have a good representation of women in management 
positions which is illustrated on page 45 as part of the gender 
diversity of GSK’s global workforce. We will continue to support 
efforts to further increase the pipeline of women into senior 
positions within GSK. We also support the engagement of 
executive search firms such as MWM, Egon Zehnder and Korn 
Ferry, who have signed up to the Voluntary Code of Conduct  
on gender diversity and best practice.

CET changes
In terms of Executive succession planning, the Committee also 
recommended the appointment of Nick Hirons to the CET in 
September 2014 as Senior Vice President, Global Ethics and 
Compliance. Nick joined the company in 1994 as an Internal 
Auditor in the UK, taking on roles of increasing seniority until he 
was appointed Head of Audit & Assurance in 2009. In June  
2013, he took up a role in China, where he was responsible for 
establishing a new governance model for our China business. 

As part of ensuring more focused management of the company’s 
Consumer Healthcare, Vaccines, and Pharmaceuticals businesses 
in advance of the completion of the three-part transaction with 
Novartis, the Nominations Committee recommended: 

•  in April 2014, that Emma Walmsley, who is currently President, 
Consumer Healthcare, will be appointed CEO of the Consumer 
Healthcare Joint Venture business and be a member of its Board 
if the transaction is successfully completed; 

•  the appointments in October 2014 of Dr Moncef Slaoui and 
Abbas Hussain as Chairman, Global Vaccines and Head of 
Global Pharmaceuticals respectively. Abbas subsequently 
assumed responsibility for US Pharmaceuticals as part of his 
role in February 2015. Moncef was previously Chairman, Global 
R&D & Vaccines, and he continues to provide scientific counsel 
on pharmaceuticals R&D activities to the CEO and Board. 
Abbas was previously President, Europe, Japan and EMAP; and

•  following the announcement by Deirdre Connelly, President 
North America Pharmaceuticals, in February 2015 of her 
intention to retire from GSK and given the recent change to 
Global Pharmaceuticals, that her role will not be replaced on  
the CET.

Committee evaluation
The Committee’s annual evaluation was externally facilitated by  
Dr Tracy Long of Boardroom Review Limited and concluded that 
the Committee continued to operate effectively. A key finding  
from Dr Long’s evaluation concerned the tenure of the Committee 
members. Committee accountability is safeguarded when the 
majority of the Committee members will serve alongside the new 
Board appointees in the medium to long term. The Committee 
agreed that it should continue to refresh its membership so that 
there was a suitable balance of longer serving Directors and more 
recent appointees to support the new Committee Chairman in 
shaping the Board.

GSK Annual Report 2014  93

Governance & remunerationFinancial statementsInvestor informationStrategic reportCorporate governance
continued

Corporate Responsibility Committee Report

Sir Christopher Gent
Corporate Responsibility 
Committee Chairman

Membership
The membership of the Corporate Responsibility Committee (the 
Committee), together with appointment dates and attendance at 
meetings, is set out below:

Members

Committee member since

Attendance at  
full meetings 
during 2014

Sir Christopher Gent
(Chairman from
1 January 2005)
Dr Stephanie Burns
Lynn Elsenhans
Dr Daniel Podolsky
Hans Wijers
Sir Robert Wilson*

9 December 2004 
6 December 2007
1 October 2012
1 July 2006
10 October 2013
1 May 2013

5/5
5/5
5/5
5/5
4/5
2/2

 *  Sir Robert Wilson retired from the Board on 7 May 2014.

Hans Wijers was unable to attend one Committee meeting due to 
a prior business commitment.

Other attendees at Committee meetings may include:

Attendee

Chief Executive Officer
Chairman, Global Vaccines
General Counsel
Head of Governance, Ethics & Assurance
Head of Global Communications and
  Government Affairs
Head of Global Corporate Responsibility
Company Secretary – Secretary to the Committee
Other Executives
Independent external corporate 
  responsibility adviser

Regular 
attendee
✓
✓
✓
✓

✓
✓
✓

✓

Attends 
as required

✓

Independent external corporate responsibility adviser
To augment GSK’s engagement with stakeholder opinion, in May 
2013, Sophia Tickell was appointed as an independent external 
adviser to the Committee, a position that she had held previously 
from March 2009 to July 2011. Ms Tickell has extensive experience 
in the pharmaceuticals industry in improving health systems 
productivity, sustainability in energy supply and distribution,  
climate change policy and short-termism in financial markets.

She is the co-founder and a Director of Meteos, from where she 
directs the Pharma Futures Series, which aims to align better 
societal and shareholder value. She holds a number of other  
board and advisory roles. 

Ms Tickell attended meetings of the Committee and provided 
independent advice and guidance on corporate responsibility 
matters to both the Chairman and the CEO. 

94  GSK Annual Report 2014

Main responsibilities 
The main responsibilities of the Corporate Responsibility 
Committee are set out below.

The Committee has a rolling agenda and receives reports from 
members of the CET and senior managers to ensure that progress 
in meeting GSK’s Corporate Responsibility commitments, which 
were set in 2012, is reviewed on an annual basis. These 
commitments are grouped across four areas: 

•  Health for all: innovating to address currently unmet health 

needs; improving access to our products, irrespective of where 
people live or their ability to pay; and controlling or eliminating 
diseases affecting the world’s most vulnerable people

•  Our behaviour: putting the interests of patients and consumers 
first, driven by our values in everything we do and backed by 
robust policies and strong compliance processes

•  Our people: enabling our people to thrive and develop as 

individuals to deliver our mission 

•  Our planet: growing our business while reducing our 

environmental impact across the value chain.

The Committee also reviews and approves the Responsible 
Business Supplement which is available for reference on  
www.gsk.com/responsibility.

Work of the Committee during 2014
During 2014, the Committee focused its attention on several 
issues including: 

CR Focus area

Committee’s area of focus during 2014

Health for all 

•   Flexible and open R&D approach for diseases 
of the developing world and other areas of 
great medical need, such as antibiotics and 
dementia

•   Strategic partnerships to address access and 

child mortality e.g. Save the Children and 
Neglected Tropical Diseases

•   Strategic approach to drive access to 

medicines in Africa, including pricing, capacity 
building and health system strengthening
•   Vaccines strategy to support global public 
health priorities, including pricing models, 
Malaria vaccine and Ebola response
•   ViiV Healthcare Ltd’s strategy to drive 

innovation and access to HIV medicines 

Our behaviour 

•   Global incentive compensation programme 

and selling competency model

•   Changes to how GSK engages with 

healthcare professionals 

•   Further embedding values-based decision 

making in the organisation, including training 
and compliance

•   Progress on addressing human rights
•   Conduct and public disclosure of clinical 

research, transparency of detailed data behind 
trial results and patient safety

•   Replacement, refinement and reduction in use 

of animals in research and development

•   Organisational change and employee relations 
•   Inclusion and diversity
•   Leadership, development and approach to 

performance management 

•   Employee health, safety and wellbeing
•   Volunteering 

Our people 

Our planet 

•   Environmental performance across carbon, 

water and waste impacts

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
 
 
Committee evaluation
The Committee’s annual evaluation was externally facilitated by Dr Tracy Long of Boardroom Review Limited and concluded that the 
Committee continued to operate effectively. As part of the review, it was noted that the Nominations Committee would identify and 
recommend a new Committee Chairman to succeed Sir Christopher Gent when he retires from the Board at the end of the AGM  
on 7 May 2015.

Directors’ Report

For the purposes of the UK Companies Act 2006, the Directors’ Report of GlaxoSmithKline plc for the year ended 31 December 2014 
comprises pages 71 to 95 of the Corporate Governance Report, the Directors’ Responsibility Statements on pages 130 and 211 and 
pages 232 to 248 of Investor Information. As it is entitled to do by the Companies Act 2006, the Board has chosen to set out in the 
Strategic report those matters required to be disclosed in the Directors’ Report which it considers to be of strategic importance to the 
company, as follows:

•  risk management objectives and policies (pages 16, 17 and 70)

•  likely future developments of the company (throughout the Strategic report)

•  research and development activities (pages 24 to 34) 

•  inclusion and diversity (pages 44 to 45)

•  provision of information to, and consultation with, employees (pages 44 to 45)

•  carbon emissions (pages 46 to 47)

In addition, the disclosures relating to the appointment or replacement of Directors and Directors’ Powers at year end as required by  
the UK Corporate Governance Code are disclosed on page 246. The information in the following table is also incorporated into the 
Directors’ Report:

Interest capitalised 

Financial statements, Notes 17 and 19

Publication of unaudited financial information

Group financial review, page 60

Details of any long-term incentive schemes

Remuneration report

Location of details in 2014 Annual Report

Waiver of emoluments by a Director

Waiver of future emoluments by a Director

Non pre-emptive issues of equity for cash

Non pre-emptive issues of equity for cash by any unlisted major subsidiary 
undertaking

Not applicable

Not applicable

Not applicable

Not applicable

Parent company participation in a placing by a listed subsidiary

Not applicable

Contracts of significance

Shareholder information

Provision of services by a controlling shareholder

Not applicable

Shareholder waiver of dividends

Financial statements, Notes 15 and 42 

Shareholder waiver of future dividends

Financial statements, Notes 15 and 42

Agreements with controlling shareholders

Not applicable

The Directors’ Report has been drawn up and presented in accordance with and in reliance upon English company law and the liabilities 
of the Directors in connection with that report shall be subject to the limitations and restrictions provided by such law. The Directors’ 
Report was approved by a duly authorised Committee of the Board of Directors on 26 February 2015 and signed on its behalf by:

Sir Christopher Gent 
Chairman 
26 February 2015

GSK Annual Report 2014  95

Governance & remunerationFinancial statementsInvestor informationStrategic reportRemuneration report
Chairman’s annual statement

•  Vesting of the 2012 PSP and DABP (Deferred Annual Bonus Plan) 
matching awards was impacted by TSR and adjusted free cash 
flow performance being below the thresholds set. On a positive 
note, key investments for the long-term success of the Group were 
not sacrificed. The overall vesting level of 13.5% was achieved by 
above threshold performance against the R&D new products and 
business diversification performance measures.

I am pleased to report that the executives continue to align their 
personal interests with those of shareholders. Sir Andrew has 
elected again this year to defer the maximum permitted amount 
under our DABP. His share ownership requirement (SOR) is to hold 
four times his base salary in GSK shares. He currently holds over 
11 times his base salary in GSK shares, i.e. between two and three 
times the level required.

Further details of 2014 remuneration for executives and related 
performance under the annual bonus and long-term incentives 
(PSP awards and DABP matching awards) are given on pages  
99 to 103.

Executive remuneration for 2015
The key changes to the structure of 2015 remuneration were 
disclosed in last year’s report. For the 2015 awards, the time 
horizon for PSP awards to Executive Directors has been revised 
with the extension of the vesting period to five years. The awards 
continue to be subject to a three-year performance period. As we 
have already implemented malus and clawback provisions in prior 
years, no further changes are required in this regard to comply with 
the most recent updates to the UK Corporate Governance Code.

Agenda for 2015
No other structural changes are proposed for this year. The 
Committee decided that salary levels for Executive Directors would 
not be increased for 2015, although management have awarded a 
1% average increase for employees in the UK and USA below the 
level of the CET. 

The three-part transaction with Novartis is expected to be 
completed in the week commencing 2 March 2015 and will have 
wide-ranging implications for executive remuneration at GSK. It is 
anticipated that our adjusted free cash flow and R&D new product 
targets for the 2013, 2014 and 2015 PSP and DABP awards, and 
our business diversification target for the 2013 award, will need  
to be revised to reflect the nature of the business after the 
transaction. The Committee is aware of the potential challenges  
of making such adjustments and will appropriately engage with 
shareholders regarding each of these points in due course.

During 2015, the Committee will keep executive remuneration 
arrangements under review to ensure that they continue to meet 
the needs of the business. The Committee is proud of its track 
record of listening to the views of our shareholders. We will 
continue to engage with shareholders on executive remuneration 
matters to ensure that our remuneration policy is operated in their 
long-term interests. During 2014, we held our annual meeting with 
GSK’s largest investors to listen to their views and feedback on 
corporate governance matters, and we will once again take this 
approach later in 2015.

Finally, I will be retiring as a Non-Executive Director of GSK at the 
2015 AGM and consequently I am presenting my final report as 
Chairman of the Committee. A successor will be appointed from 
the Committee to take the work forward. I would like to take this 
opportunity to thank both my fellow Committee members and 
shareholders for their support during my tenure as Chairman of  
the Committee.

We look forward to receiving your support for our annual report  
on remuneration at our AGM. As always, we would also welcome 
all shareholders’ feedback on this report.

Tom de Swaan 
Remuneration Committee Chairman 
26 February 2015

Dear Shareholder
As the Chairman of the Remuneration Committee (the Committee), 
I am pleased to present our Remuneration report for 2014. 

Following a year of change in 2013 with the new remuneration 
reporting regulations, 2014 has been a year of stability. During the 
year, the Committee has operated our binding remuneration policy, 
which received overwhelming shareholder support at our 2014 
AGM. For ease of reference for shareholders, we have included a 
copy of our approved Remuneration policy report at the end of this 
document. I can confirm that the structure of our incentive plans 
remains unchanged, with the exception of the extension of the  
time horizons of the PSP awards granted to Executive Directors  
in 2015, which now include a three year performance period and  
a five year vesting period. 

At our AGM on 7 May 2015, shareholders will be asked to show 
their support for our annual report on remuneration for 2014. 

Remuneration outcomes in respect of 2014
From a financial perspective, total turnover for 2014 was down  
3% to £23 billion, with challenging trading conditions faced by the 
Group, particularly in the US primary care market. Core operating 
profit and core Group PBIT were down 6% at CER. Cost savings 
and financial efficiencies offset a substantial proportion of the 
impact from the top line pressures during the year and helped 
deliver the core EPS (down 1%), while also protecting investments 
in the business. The dividend for the year was increased by 3%.

Although 2014 has been a challenging year for GSK, there have 
been notable examples where the company has delivered positive 
outcomes, including great progress on key product launches and 
improved formulary positioning, as well as the continued progress 
in our respiratory pipeline. Our newly launched products, including 
Tivicay and Triumeq from ViiV Healthcare, Tafinlar, Mekinist and 
Tanzeum have contributed £1.5 billion in turnover, up 84% CER, 
and now represent 8% of Pharmaceutical and Vaccine sales. 
Furthermore, in responding to the Ebola crisis, GSK has been  
a clear leader in developing a vaccine. All of this has happened 
alongside our efforts to complete the transformational three-part 
transaction with Novartis.  

Against this background, the key decisions made in respect of 
performance in 2014 by the Committee are highlighted below: 

•  The bonus outcome for the Executive Directors was determined 
by Group Operating Profit and Group PBIT, which achieved 
performance between threshold and target. This delivered 
significantly reduced bonus payments for the CEO and CFO, 
compared with those of 2013. Vaccines performance and 
the R&D value driver delivered on-target performance, which 
also resulted in a reduced bonus payment for Dr Slaoui when 
compared to the strong performance in 2013. Further details  
of these bonus awards are given on pages 99 to 101.

96  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic reportAnnual report on remuneration

Total remuneration for 2014 (audited)  

Salary

Benefits

+

Annual 
bonus

Value earned  
from long-term 
incentive 
awards

+

Pension

=

Total 
remuneration

A. Fixed pay

B. Pay for performance

C. Pension

The total remuneration for 2014 for each Executive Director is set out in the table below:

A. Fixed pay

Salary

Benefits (1)

Total fixed pay

Sir Andrew Witty,  
CEO

Simon Dingemans,  
CFO

2014 
£000

% of 
total

2013 
£000

% of 
total

2014 
£000

% of 
total

2013 
£000

% of 
total

2014 
$000

Dr Moncef Slaoui,  
Chairman,  
Global Vaccines 
2013 
$000

% of 
total

% of 
total

1,087

70

1,059

67

718

79

699

65

1,212

571

1,180

747

1,157 30%

1,126

16%

797 43%

764

23%

1,783 41%

1,927

23%

B. Pay for performance
Annual bonus – including the 
amount deferred

Value earned from LTI awards (2): 
Matching awards under Deferred 
Annual Bonus Plan
Performance Share Plan

Total value earned from LTI awards

917

1,875

111
1,035

1,146

249
3,250

3,499

446

65
398

463

886

1,108

1,973

n/a
1,502

1,502

138
939

1,077

485
3,763

4,248

Total pay for performance

2,063 53%

5,374

74%

909 49%

2,388

73%

2,185 51%

6,221

74%

C. Pension (3)

671 17%

707

10%

144

8%

140

4%

365

8%

266

3%

Total remuneration (4)

3,891

7,207

1,850

3,292

4,333

8,414

Notes:

(1)   Certain expenses incurred in the normal course of business are considered to be taxable benefits by UK HM Revenue & Customs and as such the  

table above includes these figures for 2013 and 2014. Further details are provided on page 98.

(2)   An analysis of the value of LTIs earned by Sir Andrew Witty, Simon Dingemans and Dr Moncef Slaoui is set out on pages 113 to 116.
(3)   Full details of the pension contributions and pensions accrued to date for the Executive Directors are given on page 106. 
(4)   The Committee may in specific circumstances, and in line with stated principles, apply clawback/malus, as it determines appropriate. Following due 
consideration by the Committee, there has been no reduction of outstanding awards or vesting levels (malus) applied during 2014 in respect of any  
of the Executive Directors. 

The following sections provide details of each element of ‘Total remuneration’, including how we implemented the remuneration policy 
approved by shareholders in May 2014 and how it will be applied in 2015.

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Annual report on remuneration
continued

Comparator groups for pay and performance
The Committee uses two primary pay comparator groups when 
considering executive pay:

UK cross-industry  
comparator group

Anglo American
AstraZeneca
BG Group
BHP Billiton
BP
British American Tobacco
Diageo
Reckitt Benckiser
Rio Tinto
Royal Dutch Shell
SAB Miller
Tesco
Unilever
Vodafone

Global pharmaceutical  
comparator group

France
Switzerland Novartis

Sanofi

UK
USA

Roche Holdings
AstraZeneca
AbbVie*
Amgen*
Bristol-Myers Squibb
Eli Lilly
Johnson & Johnson
Merck & Co
Pfizer

*  Amgen and AbbVie are included for remuneration benchmarking, but  

are not included in the TSR comparator group.

The global pharmaceutical comparator group is also used as the 
basis for the TSR comparator group which features in our long-term 
incentive awards. 

The primary pay comparator group for each of the Executive 
Directors is shown in the table below:

Salary
For 2015, the average salary increase budget for employees  
below the level of the CET will be approximately 1.0% in both  
the UK and USA. 

The Committee decided not to increase the Executive Directors’ 
salaries for 2015.

The table below sets out the base salaries of the Executive 
Directors over the last two years and for 2015. 

Sir Andrew Witty
Simon Dingemans
Dr Moncef Slaoui 

Base salary

% 
change

2015

2014

2013
0% £1,087,300 £1,087,300 £1,060,800
0%
£700,150
0% $1,211,800 $1,211,800 $1,182,200

£717,700

£717,700

Benefits (audited)
The following table shows a breakdown of the grossed up cash 
value of the benefits received by the Executive Directors in 2014 
and 2013. 

Sir Andrew 
Witty

Simon 
Dingemans

Dr Moncef 
Slaoui

  2014 benefits

£000

£000

 Employee benefits (1)
 Travel(2) 
 Other benefits (3)
 Total 2014 benefits

20
42
8
70

24
42
13
79

  2013 benefits

£000

£000

Director

Sir Andrew Witty
Simon Dingemans 
Dr Moncef Slaoui

Primary pay comparator group

Global  
pharmaceutical

UK  
cross-industry
✓
✓

✓

 Employee benefits (1)
 Travel(2) 
 Other benefits (3)
 International assignment (4)
 Total 2013 benefits

17
36
14
–
67

22
30
13
–
65

$000

136
105
330
571

$000

157
82
7
501
747

When reviewing the CEO’s remuneration, the Committee also 
references pay for a group of leading European companies whose 
selection is based on their size and complexity.

Summary of total package competitive positioning for the CEO

Total remuneration benchmarking (£m)

12

10

8

6

4

(1)   Employee benefits include healthcare, car allowance, personal financial 

advice and life assurance/death in service.

(2)   Travel expenses include car, travel and family, spouse and partner costs 
associated with accompanying the director on GSK business, which  
are deemed to be taxable benefits on the individual.

(3)   Other benefits comprise expenses incurred in the ordinary course of 

business, which are deemed to be taxable benefits on the individual and, 
as such, have been included in the table above. For Dr. Slaoui in 2014, 
this includes UK accommodation of $326,610.

(4)   Dr Moncef Slaoui was seconded to the UK in November 2010 in order  
to enable him to be closer to the Vaccines business as he assumed 
operational responsibility for that part of the Group. The secondment  
ended on 31 December 2013. In line with other senior GSK expatriates,  
he received appropriate assignment expenses, including 
accommodation, location allowance, relocation specific financial advice 
and tax equalisation.

 No significant changes to the provision of benefits are proposed 
for 2015. For further details, please refer to the Policy report (see 
page 119).

UK cross-industry 
group

Global pharmaceutical 
group
Lower quartile to median        Median to upper quartile        Current position

European cross-industry 
group

Benchmarking includes salary and the expected value of incentives based on the 
Committee’s agreed benchmarking methodology.

98  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic reportPay for performance (audited)
Annual bonus

The majority of the annual bonus opportunity is based on a formal 
review of performance against stretching financial targets. This 
outcome is then adjusted to reflect individual performance by 
applying an individual performance multiplier (IPM).

For the financial measures, the bonus threshold is 90% of target, 
with the maximum being payable for achievement of 110% of 
target. The bonus threshold of 90% reflects the stretching nature 
of the bonus targets.

The IPM is set by the Committee taking into account 
performance against individual objectives. The multiplier may  
be set between 0% and 150%. Generally, in a year when an 
Executive Director has performed strongly against all their 
objectives, it would be expected that they would receive an  
IPM towards the top of that range.

2014 performance against targets
For 2014, the annual bonus was based on the following financial performance measures and weightings.

Core Group operating 
profit

Core Group PBIT

Vaccines performance

R&D value driver

Sir Andrew Witty

Simon Dingemans

Dr Moncef Slaoui

75%

75%

–

25%

25%

25%

–

–

25%

–

–

50%

As the actual financial targets are linked to the company’s financial and strategic plan, the Committee believes that the targets remain 
commercially sensitive. The specific 2014 targets are therefore not disclosed. However, the following illustrates the performance 
achieved in the year against the target for each of the four measures. Individual performance multipliers set for 2014 were also 
substantially lower than 2013.

Performance  
below  
threshold

Performance 
between threshold  
and target

Target 
performance 

Performance 
between target and 
range maximum

Performance  
above range 
maximum

Performance measure

Core Group operating profit

Core Group PBIT

Vaccines performance

R&D value driver

Financial performance

Core Group operating profit and core Group profit before interest and tax

In the face of some major headwinds impacting the Group, the performance in 2014, both in terms of core 
Group operating profit and core Group profit before interest and tax was resilient. Strong sales performances 
were delivered in several important parts of the business, including Emerging Markets (+5%), Japan (+1%),  
ViiV Healthcare (+15%) and oncology (+33%). Europe, helped by the benefits of refocusing the commercial 
organisation, delivered another relatively stable performance despite ongoing government and competitive 
pressures. In addition, a tight rein on costs, added to the delivery of incremental savings in 2014 from 
restructuring and structural initiatives (approximately £400 million), helped to offset a substantial portion of  
the impact from top line pressures while, importantly, protecting key investments required for the long-term 
success of the Group.

Vaccines performance and R&D value drivers

Targets for the year around pipeline growth and value were achieved. 

This reflects four important approvals in 2014 (Incruse Ellipta and Arnuity Ellipta in respiratory, Triumeq in HIV 
and Tanzeum for Type 2 diabetes), two very important regulatory filings (Breo Ellipta for use in asthma in the  
US and mepolizumab, our first-in-class anti-IL5 treatment, for severe asthma, filed in the US and Europe) and 
the start of three major phase III programmes (our triple combination therapy for COPD, mepolizumab for 
COPD and losmapimod for Acute coronary syndrome). Global sales of vaccines were down 1% as several 
strong performances (Boostrix, Rotarix, Synflorix, Infanrix/Pediarix) offset most of the impact of the ongoing 
suspension of HPV vaccines in Japan, the return to the market of competing vaccines and supply constraints. 
The business also delivered exciting phase III data for the Group’s vaccine to prevent shingles and achieved 
major milestones in the programmes for malaria and Ebola.  

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continued

The table below sets out the matters which the Committee considered in respect of the individual objectives set for each Executive 
Director.

Personal performance

Sir Andrew Witty

Sir Andrew’s bonus reflects financial performance, developments that offer the opportunity to positively re-shape  
the Group’s business and management’s response to issues and challenges faced in the course of the year.  
These included: 

The Group’s financial performance and response to challenging trading conditions in the year, which included greater 
than expected contracting and competitive pressures to the US respiratory business, the launch of Lovaza generics 
and supply disruptions in Consumer Healthcare. Sales were down 3% to £23 billion and core EPS was down 1% 
CER to 95.4p, helped by delivery of cost and financial efficiencies. 

Initiation of the innovative proposed three-part transaction with Novartis, which accelerates the Group’s strategy  
to re-shape its business and provide a better balance and broader range of growth drivers; synergy and operating 
leverage opportunities; further financial efficiencies and increased balance and sustainability of cash flow.

The commencement of a new restructuring programme to simplify GSK’s global Pharmaceuticals Business. 
Approximately £1 billion of annual cost savings are expected to be delivered over the next 3 years. £400 million of 
net incremental cost savings were delivered from existing restructuring programmes and structural savings in 2014. 

The establishment of a new executive management structure to simplify the organisation and ensure focus across 
three core global businesses (Global Pharmaceuticals, Consumer Healthcare and Vaccines). The Group also 
continued to restructure its ways of working, with global roll-out of measures to modernise GSK’s commercial model 
and interaction with healthcare professionals. 

Sustained delivery in R&D, with 16 approvals and 11 filings for key products in major markets in 2014, including 
continued build of new products in core pharmaceutical areas of respiratory and HIV. Sustained progress of assets  
in the advanced pipeline (7 advanced assets viewed with high potential: a closed triple combination in respiratory, 
Iosmapimod for acute coronary syndrome, mepolizumab for severe asthma and COPD, sirukumab for RA, a vaccine 
to prevent shingles, cabotegravir for HIV and ‘863 for anaemia). 

Further strengthening of GSK’s business and contribution to public health in middle-income/developing countries. 
During the year, the company filed its candidate vaccine to prevent malaria, developed a candidate Ebola vaccine to 
help respond to the crisis in West Africa, launched a new long-term Africa strategy of investment and launched new 
pricing approaches for vaccines. GSK was placed 1st in the Access to Medicine Index for the fourth consecutive year. 

The Group’s response to the China investigation, both in reform of its subsidiary business and implementation of 
steps to further strengthen ABAC monitoring, controls and procedures in other markets. The impact of the 
investigation was also considered in the evaluation of Sir Andrew’s remuneration in 2013. 

Overall evaluation of Sir Andrew’s performance and leadership of the Group in 2014 led the Committee to award a 
bonus of £917,000 for 2014. This represents a reduction of £958,000 (51%) compared to the bonus award for  
2013 (£1,875,000). 

Simon Dingemans

GSK delivered core EPS down 1%, in line with the revised financial guidance provided in July 2014, while also 
protecting ongoing investments in new launches, additional manufacturing capabilities and capacity for the long-term 
success of the Group. Simon continued to drive operating and financial efficiencies and helped lead the planning for 
the new restructuring programme that is expected to deliver £1 billion of annual savings by 2017 and 50% in 2016. 
GSK was able to return £4.1 billion of cash to shareholders in 2014. 

The roll out of GSK’s ERP system and the establishment of Core Business Services to bring together support 
functions in order to streamline and standardise functional support to the business has continued at a significant pace. 

Dr Moncef Slaoui

Dr Moncef Slaoui delivered a year of good performance for R&D. The number of candidate selections, commit to 
medicines development and files approved were in line with or ahead of R&D’s fill and flow targets. First time in 
human submissions were slightly below target. New product sales were encouraging. Dr Slaoui transitioned 
leadership of R&D to Dr Vallance following a planned period of development. Under Dr Slaoui’s leadership, the 
Vaccines business delivered strong performance in 2014 in line with plan.

100  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic reportThe following table shows actual bonuses earned compared to opportunity for 2014 and 2013.

Bonus opportunity 

Total bonus

Bonus paid

Base salary  
£/$000

Target  
(% of salary)

Maximum
(% of salary)

2014
(% of salary)

2013
(% of salary)

Sir Andrew Witty

Simon Dingemans

Dr Moncef Slaoui

£1,087

£718

$1,212

125%

80%

85%

200%

180%

200%

84%

62%

91%

177%

127%

167%

2014  
£/$000

£917

£446

$1,108

2013  
£/$000

£1,875

£886

$1,973

2015 operation of annual bonus plan
In line with the policy that performance measures should be based on relevant business unit performance and given the change to  
Dr Moncef Slaoui’s responsibilities during 2014, for 2015 Dr Slaoui’s financial performance measures and weightings will be as follows:

Core Group operating 
profit

Core Group PBIT

Vaccines performance

R&D value driver

Dr Moncef Slaoui – 2015

–

25%

75%

–

No other changes are proposed to the operation of the annual bonus plan for 2015. Inevitably, targets linked directly to the financial and 
strategic plan are commercially sensitive and the Committee does not consider it appropriate to disclose annual bonus targets during  
the year. However, details of performance achieved will be disclosed in the 2015 Annual Report.

Long-term incentive plans (audited)
Deferred Annual Bonus Plan and matching awards
The levels of participation in respect of 2013 and 2014 for the 
Executive Directors are shown in the table below, together with the 
maximum matching awards granted in 2015 in respect of the 
deferrals of 2014 bonuses.

Performance Share Plan
The table below shows Performance Share Plan (PSP) award 
levels for 2014 and 2015 for each Executive Director:

Sir Andrew Witty
Simon Dingemans
Dr Moncef Slaoui

2015 
Matching
award
30,172 shares
14,680 shares
11,973 ADS

% of total bonus  
 deferred into  
shares or ADS
2013
50%
35%
50%

2014
50%
50% 
50%

Sir Andrew Witty
Simon Dingemans
Dr Moncef Slaoui

2015 
Award
429,338 shares
188,930 shares
131,005 ADS

2015 
Award level 
as % of  
base salary
600%
400%
500%

2014 
Award level 
as % of  
base salary
600%
400%
500%

Vesting of matching awards with a performance period ended  
31 December 2014 is shown on pages 113 and 114. 

Performance conditions for matching awards made in 2015 under 
the Deferred Annual Bonus Plan (DABP) are the same as for the 
Performance Share Plan and are described on page 104.

  25% of Sir Andrew Witty’s 2014 PSP award is subject to a further  
two-year vesting period (five years in total). The PSP awards made 
to all of the Executive Directors in 2015 are subject to a three year  
performance period and a five year vesting period.

PSP and DABP matching awards are both subject to performance  
and continued employment.

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Annual report on remuneration
continued

2012 awards with a performance period ended 31 December 2014 (audited)
The Committee reviewed the performance of the PSP and DABP matching awards granted to Executive Directors against targets set  
in 2012. The performance achieved in the three years to 31 December 2014 and the actual vesting levels are set out in the table below. 
The Committee previously provided estimates of vesting for 2012 awards in GSK’s 2012 and 2013 Annual Reports. Those estimates 
were based on performance achieved at that time and the following reflects performance achieved over the course of the whole 
performance period. No discretion was exercised in determining their vesting levels.

Due to commercial sensitivities, the targets for R&D new products and business diversification were not disclosed at the time  
of grant and the Committee committed to disclosing them at the time of vesting. These targets are shown in the table below. 

Performance
measures  
and relative 
weighting

Business  
diversification
performance 
(25%)

Performance targets and performance achieved

The business diversification measure was based on an aggregate three-year revenue 
target for Vaccines, Consumer Healthcare, Dermatology and Emerging Markets, Asia 
Pacific and Japan. The vesting schedule is shown below. Aggregate sales for the period 
were £44.96 billion. 

Maximum

Threshold

Target

£51.23 billion

£49.74 billion

£47.26 billion

£44.77 billion

% vesting*

100%

75%

50%

25%

Vesting

% of  
maximum

% of award

27%

6.75%

R&D new product 
performance 
(25%)

The R&D new product performance measure was based on an aggregate three-year 
revenue target for New Product sales. New Products are defined as products launched 
in the performance period and the two preceding years. Therefore products launched in 
the years 2010 to 2014 were included. The vesting schedule is shown below. Aggregate 
sales for the period were £6.33 billion.

27%

6.75%

Maximum

Threshold

Target

£7.70 billion

£7.00 billion

£6.65 billion

£6.30 billion

% vesting*

100%

75%

50%

25%

Adjusted free  
cash flow  
performance 
(25%)

Adjusted free cash flow (AFCF) for the three years was £14.40 billion which, in line with 
the Committee’s agreed principles, included adjustments for a number of material 
distorting items, including legal settlements, exchange rate movements and special 
pension contributions. 

The AFCF vesting schedule was disclosed at the time of grant. 25% (threshold) of the 
award vests for achieving AFCF of £17.30 billion, 50% for achieving £17.84 billion, 75% 
for achieving £19.62 billion and 100% (maximum) for achieving £20.52 billion, with 
straight-line vesting between these points.

Relative TSR 
performance 
(25%)

GSK’s TSR rank position was 10th in the comparator group of ten pharmaceutical 
companies (GSK and nine other companies). The vesting schedule and comparator 
group is as set out for the 2015 awards on page 104.

Total vesting in respect of 2014

*  Straight-line vesting applies between these points.

0%

0%

0%

0%

13.5%

Use of malus and clawback
The company’s policy on malus and clawback is set out in the 2014 Remuneration policy report on page 121.

The Committee has jurisdiction on malus and clawback in respect of the executives. The Recoupment Committee exercises this authority 
for the wider employee base. It is comprised of senior executives with relevant oversight and appropriate experience, including the Senior 
Vice President, Global Ethics and Compliance, and the Senior Vice President & General Counsel.

From 1 January 2015, in respect of each financial year, the Committee will disclose whether it (or the Recoupment Committee) has 
exercised clawback or malus.

Disclosure will only be made when the matter has been the subject of public reports of misconduct, where it has been fully resolved, 
where it is legally permissible to disclose and where it can be made without unduly prejudicing the company and therefore shareholders.

The Committee has determined that the release of some shares under the LTI plans may be delayed in the case of leavers, to reinforce 
the implementation of the malus and clawback policy. Also, in the case of deferred bonus awards under the DABP granted to executives 
who then retire or are made redundant, the vesting of those awards will normally be delayed so that they vest on their original timescales 
rather than vesting earlier at the end of the year in which the termination date falls.

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Governance & remunerationFinancial statementsInvestor informationStrategic report 
Update on performance of ongoing awards  
The Committee reviewed the performance of the PSP and DABP matching awards granted to Executive Directors in 2013 and 2014.  
The following tables provide an estimate of vesting taking into account performance to date. Actual vesting levels will only be determined 
based on performance over the full three-year performance periods. The indications below should therefore not be regarded as 
predictions of the final vesting levels. It is also noted that in relation to some measures, adjustments may be required following the close 
of the three-part transaction with Novartis, which is expected to complete during the week commencing 2 March 2015, to reflect the 
impact of the transaction on the business.

2013 awards with a performance period ending 31 December 2015

Performance  
measures  
and relative 
weighting

Business  
diversification
performance
(25%)

Performance update

Business diversification performance for the 2013 awards measures aggregate three-year sales across Vaccines, Consumer 
Healthcare and Emerging Markets, Asia Pacific and Japan. Threshold performance results in 25% vesting and maximum 
performance (114% of threshold) results in 100% vesting. 

There were good sales for the two years for these business areas. Based on aggregate sales for the period and based on 
performance measure definitions, vesting is currently estimated to be between 25% and 50% of the maximum for this element.

R&D new product 
performance 
(25%)

R&D new product sales performance measures aggregate three-year sales for new products launched in the three-year 
performance period and preceding two years, i.e. 2011-2015. Threshold performance results in 25% vesting and maximum 
performance (122% of threshold) results in 100% vesting.

There were strong sales of new products in the two years. Based on aggregate sales of new products for the two years, and 
based on performance measure definitions, vesting is currently estimated to be between 75% and 100%.

Adjusted free  
cash flow 
performance 
(25%)

The AFCF vesting schedule for the 2013 awards was disclosed at the time of grant. 

25% (threshold) of the award vests for achieving AFCF of £14.06 billion, 50% for achieving £14.49 billion, 75% for achieving 
£15.94 billion and 100% (maximum) for achieving £16.66 billion, with straight-line vesting between these points.

Based on AFCF for the two years, and on performance measure definitions, vesting is currently estimated to be below 
threshold.

Relative TSR 
performance 
(25%)

For the period 1 January 2013 to 31 December 2014, GSK’s TSR rank position was 10th in the comparator group of ten 
pharmaceutical companies (GSK and nine other companies). The vesting schedule and comparator group are as set out for 
the 2015 awards on page 104. If the ranking position remains at this level, vesting would be below threshold. 

Current estimate of potential total vesting for 2013 awards

Between 25% and 50% vesting

2014 awards with a performance period ending 31 December 2016 

Performance  
measures  
and relative 
weighting

Performance update

R&D new product 
performance 
(1/3rd)

R&D new product sales performance measures aggregate three-year sales for new products launched in the three-year 
performance period and preceding two years, i.e. 2012-16. Threshold performance results in 25% vesting and maximum 
performance (122% of threshold) results in 100% vesting.

There were strong sales of new products in the year. Based on aggregate sales of new products for the year, and based on 
performance measure definitions, performance is currently estimated to be above the maximum vesting level (i.e. 100%) for 
this element.

Adjusted free  
cash flow 
performance 
(1/3rd)

Relative TSR 
performance 
(1/3rd)

The adjusted free cash flow (AFCF) vesting schedule for the 2014 awards was disclosed at the time of grant. 

25% (threshold) of the award vests for achieving AFCF of £13.68 billion, 50% for achieving £14.10 billion, 75% for achieving 
£15.51 billion and 100% (maximum) for achieving £16.22 billion, with straight-line vesting between these points. 

Based on AFCF for the year, and on performance measure definitions, vesting is currently estimated to be below threshold.

For the period 1 January 2014 to 31 January 2014, GSK’s TSR rank position was 10th in the comparator group of ten 
pharmaceutical companies (GSK and nine other companies). The vesting schedule and comparator group are as set out for 
the 2015 awards on page 104. If the ranking position remains at this level, vesting would be below threshold.

Current estimate of potential total vesting for 2014 awards

Between 25% and 50% vesting

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continued

Performance targets for 2015 awards
Inevitably, measures linked directly to strategy are commercially sensitive. In particular, the Committee does not consider it appropriate  
to disclose the targets for R&D new product performance at grant, as it may result in competitive harm. However, the targets will be 
disclosed in full in GSK’s 2017 Annual Report at the end of the performance period, together with details of the extent to which they  
have been met. The Committee will provide updates on estimated vesting against the targets during the performance period. The 2015 
performance targets and vesting schedules are set out in the table below. 

2015 awards with a performance period ending 31 December 2017

Performance  
measures  
and relative 
weighting

R&D new product 
performance
(1/3rd)

Adjusted free  
cash flow 
performance
(1/3rd)

Link to strategy

Vesting schedule

Recognises importance of R&D to future business 
growth. 

Revenue target based on new product sales to 
incentivise better R&D performance. New products 
defined as products launched in the performance  
period and the two preceding years. Therefore, for  
the 2015-2017 performance period, products 
launched in the years 2013-2017 will be included  
in the measurement. 

Aggregate three-year revenue target for 2015  
awards for new product sales should reflect growth 
on historic performance of new product sales. 

Recognises importance of effective working capital 
and cash management.

Maximum

Threshold

Performance 
(% of threshold)
122%

100%

% vesting
100%

25%

The performance targets for this measure will be determined and 
communicated following the close and implementation of the 
three-part transaction with Novartis, which is expected to complete in 
the week commencing 2 March 2015. It is anticipated that these will 
be communicated by the end of July 2015.

TSR ranking 
within comparator  
group1

Maximum

1st, 2nd, 3rd

Threshold2

4th

5th

Median

6th to 10th

% vesting

100%

72%

44%

30%

0%

1   TSR comparator group: AstraZeneca, Bristol-Myers Squibb, Eli Lilly, 

GSK, Johnson & Johnson, Merck & Co, Novartis, Pfizer, Roche  
Holdings and Sanofi.

2   The vesting schedule is based on delivering 30% vesting for median 
performance. In a comparator group of ten companies, median falls 
between two companies. Threshold vesting is therefore for achieving 
above median performance.

Relative TSR 
performance
(1/3rd) 

Focuses on delivery of value to shareholders. 
Relative TSR using a comparator group  
comprising GSK and nine other global  
pharmaceutical companies. 

Relative TSR is measured over three years, using  
a twelve-month averaging period. TSR is measured  
in local currency. 

104  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic report 
Historical vesting for GSK’s LTIs 
The following table shows historical vesting levels under the company’s long-term incentive plans (Deferred Annual Bonus Plan matching 
awards, Performance Share Plan and Share Option Plan) in respect of awards made to executives since 2004.

  Deferred Annual Bonus Plan

  Performance Share Plan

Year of  
grant
2004
2006
2007
2008
2009
2010
2011
2012

Performance period
2005–2007
2006–2008
2007–2009
2008–2010
2009–2011/12
2010–2012/13
2011–2013
2012–2014

Total 
vesting 
%
n/a
n/a
n/a
n/a
n/a
30
40
13.5

Vesting 
under  
TSR 
%
38.5
0
35
35
9
9
0
0

Vesting 
under  
adjusted free  
cash flow  
%
n/a
n/a
n/a
n/a
40
16
13
0

Vesting 
under  
R&D new 
product  
%
n/a
n/a
n/a
n/a
n/a
n/a
16
6.75

Vesting 
under  
business 
diversification  
%
n/a
n/a
n/a
n/a
n/a
n/a
11
6.75

Share  
Option Plan

Vesting 
under  
EPS  
%
100
50.7
0
0
0
n/a
n/a
n/a

Total 
vesting 
%
38.5
0
35
35
49
25
40
13.5

For the DABP, the 2010 awards were subject wholly to TSR performance and from 2011 awards were subject to the same performance measures 
as PSP awards. 

Other all-employee share plans
The Executive Directors participate in various all-employee share 
plans, including ShareSave and ShareReward.

The ShareSave Plan is an HM Revenue & Customs approved plan 
open to all UK employees. Participants may save up to £250 a 
month from their net salaries for a fixed term of three years and at 
the end of the savings period they have the option to buy GSK 
shares at a discount of up to 20% of the market price set at the 
launch of each savings contract. Sir Andrew Witty and Simon 
Dingemans each contribute £250 a month into the ShareSave 
Plan.

The ShareReward Plan is an HM Revenue & Customs approved 
plan open to all UK employees on the same terms. Participants 
contribute up to £125 a month from their gross salaries to 
purchase GSK shares and the company matches the number  
of GSK shares bought each month under this arrangement.  
Sir Andrew Witty and Simon Dingemans each contribute £125  
a month to buy shares under the ShareReward Plan.

Dilution limits 
All awards are made under plans which incorporate dilution  
limits consistent with the guidelines provided by the Investment 
Association (formerly provided by the Association of British 
Insurers). These limits are 10% in any rolling ten year period for  
all plans and 5% in any rolling ten year period for executive share 
plans. Estimated dilution from existing awards made over the last 
ten years up to 31 December 2014 is as follows: 

All GSK employee share plans

Executive share plans

10%

10

08

06

04

02

0

2.81%

Actual

Limit

5%

2.54%

Payments to past directors during 2014 (audited)
There were no payments to past directors during 2014. 

Payments for loss of office during 2014 (audited)
There were no payments for loss of office to directors during 2014.

Share ownership requirements
To align the interests of executives with those of shareholders, 
executives are required to build up and maintain significant 
holdings of shares in GSK over time.

Executives are required to continue to satisfy these shareholding 
requirements for a minimum of 12 months following retirement  
from the company.

Current share ownership requirements (SOR) are set out in the 
table below:

CEO
Other Executive Directors
Other CET members

Share ownership requirement

4x base salary
3x base salary
2x base salary

Executive Directors’ shareholdings for the purpose of SOR as at  
19 February 2015 and achievement of SOR, based upon an average 
share price for the 90 working days preceding that date, were as set 
out in the following table (audited):

Holdings for SOR  
purposes as at

19 February 
2015

31 December  
2013

Increase in 
shareholding  
%

Achievement 
of SOR 
 %

Sir Andrew Witty
Simon Dingemans
Dr Moncef Slaoui

846,470
187,722
488,978

566,142
84,872
383,079

50%
121%
28%

279%
125%
300%

Any outstanding share awards still subject to performance criteria 
or continued employment are not included in the shareholdings for 
the purpose of SOR.

GSK Annual Report 2014  105

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
 
 
 
 
 
 
 
 
 
 
Annual report on remuneration
continued

Pension (audited)  
The arrangements for the current Executive Directors are set out in the table below.

Pension arrangements

Sir Andrew Witty

Sir Andrew Witty is a member of the Glaxo Wellcome defined benefit pension plan with an accrual rate of 1/30th of final 
pensionable salary. This plan has been closed to new entrants since 2001. The section of the plan that Sir Andrew is a member 
of provides for a normal retirement age of 60 and a maximum pension value of 2/3rds of pensionable salary. Since 1 April 2013, 
pensionable earnings increases are limited to 2% per annum for all members, including Sir Andrew. 

Simon Dingemans

Simon Dingemans is not a member of any GSK pension plan for pension contributions and instead receives a cash payment  
in lieu of pension of 20% of base salary in line with GSK’s defined contribution pension plan rates. 

Simon Dingemans receives death in service and ill-health insurance that is provided as part of the pension plan. This has been 
included in his employee benefits on page 98.

Dr Moncef Slaoui

Dr Slaoui is a member of the US Cash Balance Pension Plan and the Supplemental Cash Balance Pension Plan which provides 
for an Executive Pension Credit. GSK makes annual contributions to Dr Slaoui’s pension plans of 38% of his base salary. The 
plans provide a cash sum at retirement and the fund increases at an interest rate set annually in advance, based on the 30 year 
US Treasury bond rate. The plan has no entitlement to a spouse’s pension or to pension increases. 

Dr Slaoui was an active member of the Belgium AG Insurance (ex-Fortis) Plan until 31 May 2006 and has been a deferred 
member since. This plan is a defined benefit plan with a lump sum payable at a normal retirement age of 60. There are no 
further company contributions to this plan. 

Dr Slaoui is also a member of the GSK 401(k) savings scheme open to all US employees and the Executive Supplemental 
Savings Plan (ESSP), a savings scheme open to executives to accrue benefits above US government limits imposed on the 
GSK 401(k) plan. Contributions to both plans are invested in a range of funds. The combined contribution rate under the plans 
is up to 6% (2% core contributions plus a match of up to 4%) of total base salary and bonus, less any bonus deferred under 
the Deferred Annual Bonus Plan.  

The following table shows the breakdown of the pension values set out on page 97.

 Pension remuneration values

UK defined benefit
US defined benefit
Belgian defined benefit
Employer cash contributions
Member contributions to defined
  benefit plans
Total pension remuneration value

Sir Andrew Witty

Simon Dingemans

Dr Moncef Slaoui

2014 
£000
703
–
–
–

(32)
671

2013 
£000
739
–
–
–

(32)
707

2014 
£000
–
–
–
144

–
144

2013 
£000
–
–
–
140

–
140

2014 
000
–
$157
€58
$131

–
$365

2013 
000
–
–
€101
$127

–
$266

a)   The pension remuneration figures have been calculated in accordance with the methodology set out in the Remuneration Regulations.  

In calculating the defined benefit pension values for 2014, the difference between the accrued pension as at 31 December 2014 and the 
accrued pension as at 31 December 2013 increased by inflation (2.7% for UK defined benefit, 1.3% for US defined benefit,1.3% for Belgium 
defined benefit) has been multiplied by 20. Where this results in a negative value, this has been deemed to be zero. In calculating total values, 
amounts have been translated from Euros into US dollars using an exchange rate of 1.33 for 2014 and 1.38 for 2013.     

b)  For Sir Andrew, further details regarding the 2014 pension values are set out in the table below.        

Sir Andrew Witty

UK – Funded
UK – Unfunded
Total 

Accrued pension as at  
31 December 2014 (£ p.a.)
70,810
613,521
684,331

Accrued pension as at  
31 December 2013 (£ p.a.)
68,913
563,193
632,106

Pension remuneration  
value for 2014 (£000)
1
702
703

 Sir Andrew joined GSK predecessor companies in 1991 and progressed through roles of increasing seniority within GSK until he was appointed 
CEO in May 2008. During this time, he built up pensionable service through the different tiers of the Glaxo Wellcome Pension Plan. His current 
pension entitlement is a product of his service and progression within GSK. Please note that the 2013 figures have had a small adjustment made 
to them, following a change to the inflationary measure used to value the Funded pension; the Total Pension number is unchanged.

c)  For Dr Moncef Slaoui, further details regarding the 2014 pension values are set out in the table below.  

Dr Moncef Slaoui

US – Funded
US – Unfunded
Belgium – Funded
US – 401(k) & ESSP
Total 

Accrued pension as at  
31 December 2014 (p.a.)
$12,310
$337,157
€88,000
–

Accrued pension as at  
31 December 2013 (p.a.)
$12,200
$325,080
€84,000
–

Pension remuneration  
value for 2014 (000)
–
$157
€58
$131
$365

 Dr Slaoui joined GSK predecessor companies in 1988 and he progressed through a number of senior roles within GSK until he was  
appointed Chairman, Research & Development in June 2006 and then Chairman, Global Vaccines in October 2014. During this time,  
he has built up pensionable service in the Belgium AG Insurance (ex-Fortis) Plan and US Cash Balance Plan and Supplemental Pension Plan. 
Annual employer cash contributions were made to the 401(k) plan and Executive Supplemental Savings Plan (ESSP). His current pension 
entitlement is a product of his service and progression within GSK. 

106  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
Performance graph and table 
The following graph sets out the performance of the company 
relative to the FTSE 100 index, and to the pharmaceutical 
performance comparator group for the six-year period to  
31 December 2014. The graph has been prepared in accordance  
with the Remuneration Regulations and is not an indication of the 
likely vesting of awards granted under any of the company’s 
incentive plans. These indices were selected for comparison 
purposes as they reflect both the index of which GSK is a 
constituent and the industry in which it operates.

220

200

180

160

140

120

100

80

60

31/12/08

31/12/09

31/12/10

31/12/11

31/12/12

31/12/13

31/12/14

GSK Total Return  
GSK Pharma Peers Total Return Index*
FTSE 100 Total Return Index

*  This index comprises AstraZeneca, Bristol-Myers Squibb, Eli Lilly, 
   Johnson & Johnson, Merck & Co, Novartis, Pfizer, Roche Holdings and Sanofi.

Remuneration table

2014 
£000

2013 
£000

2012 
£000

2011 
£000

2010 
£000

2009 
£000

3,891 7,207 4,386 6,807 4,562 5,790

CEO  
(Sir Andrew Witty)
CEO single figure of 
remuneration
Annual bonus award(1) 
  (% of maximum)
Vesting of LTI awards 
  (% of maximum)

Percentage change in remuneration of CEO 

Salary
Benefits
Annual bonus

Sir Andrew Witty

UK Employees

2014 
£m
1,087
70
917

% change
2.7%
5.5%
(51)%

% change
2.5%
0%
(19)%

This reflects salary earned in, benefits received in and annual 
bonus earned in respect of 2014 compared with 2013. For the 
wider UK employee population, the salary increase includes the 
annual salary review as well as any additional changes in the year, 
e.g. on promotion. The 0% increase for benefits for UK employees 
reflects there being no change to benefits policies or levels during 
the year. It does not reflect any changes to the level of benefits an 
individual may have received as a result of a change in role, e.g. 
promotion. The UK population was considered to be the most 
relevant comparison as it most closely reflects the economic 
environment encountered by the CEO.

Relative importance of pay
The following table sets out the percentage changes in the 
Group’s dividends paid to shareholders, share buy-back and total 
employee pay. 

Total employee pay
Dividends
Share buyback

2014 
£m

7,520
3,843
238

2013 
£m

7,591
3,680
1,504

% change

(2)%
4.4%
(85)%

The figures in the table above are as set out on pages 139 and 
153. Dividends declared in respect of 2014 were £3,865 million  
(2013: £3,754 million), i.e. an increase of 2.95%. In determining 
specific share repurchase levels, the company considers the 
development of free cash flow during the year. Given the impact of 
the sustained strength of Sterling on free cash flow, the company 
suspended its share repurchase programme during 2014. 
Following the completion of the three-part Novartis transaction, 
GSK intends to return to shareholders £4 billion of the net 
proceeds. The company does not expect to make any ordinary 
share repurchases in 2015.

42% 88% 44% 100% 59% 100%

Total employee pay is for all Group employees globally.

(7) 13.5%  (6)31% (5)24%  (4)70% (3)35% (2)35%

(1)   2009 and 2010 bonus amounts include amounts paid under the 

Operational Efficiency Bonus in place for those years. The overall 
maximum bonus receivable was subject to a limit of 200% of base 
salary.

(2)   In respect of the 2007 PSP award. Sir Andrew also had an 

outstanding award over 195,500 share options, granted in 2007,  
which lapsed in full. These have not been included in the total 
vesting percentage due to the distorting effect of aggregating 
conditional shares and share options.

(3)   In respect of the 2008 PSP award. Sir Andrew also had an 

outstanding award over 525,000 share options, granted in 2008,  
which lapsed in full. These have not been included in the total 
vesting percentage due to the distorting effect of aggregating 
conditional shares and share options.

(4)   In respect of the three-year element of the 2009 PSP award.
(5)   In respect of the four-year element of the 2009 PSP award, the 
three-year element of the 2010 PSP award and the 2010 DABP 
matching award.

(6)   In respect of the four-year element of the 2010 PSP award, the 
three-year element of the 2011 PSP award and the 2011 DABP 
matching award.

(7)   In respect of the 2012 PSP and DABP matching awards.

External appointments for Executive Directors 
The Board encourages Executive Directors to hold one external 
directorship once they have become established in their role,  
to broaden their experience and development, and help increase  
the pool of Non-Executive Director candidates. Any outside 
appointments are considered by the Nominations Committee  
to ensure they would not cause a conflict of interest and are  
then approved by the Chairman on behalf of the Board. It is  
the company’s policy that remuneration earned from such 
appointments may be kept by the individual Executive Director. 

During 2014, Dr Moncef Slaoui received $12,000 in relation to his 
membership of the Qatar Biomedical Research Institute Scientific 
Advisory Committee. He also earned a $400 honorarium for 
attending a board meeting of the Advisory Committee to the 
Director of National Institute of Health. There are no other external 
appointments for which he receives any remuneration. During 
2014, Sir Andrew Witty and Simon Dingemans did not hold any 
external appointments for which they were remunerated.

GSK Annual Report 2014  107

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
 
 
 
 
   
Annual report on remuneration
continued

Adviser to the Committee 
The Committee has access to external advice as required. The 
Committee carried out a formal review of the independent advisers  
to the Committee in 2013. As a result of this review, the Committee 
reappointed Deloitte LLP to provide it with independent advice on 
executive remuneration. The Committee Chairman agrees the 
protocols under which Deloitte provides advice and the Committee  
is satisfied that the advice they have received from Deloitte has been 
objective and independent. 

Deloitte is a member of the Remuneration Consultants’ Group and,  
as such, voluntarily operates under the code of conduct in relation  
to executive remuneration consulting in the UK. The code of conduct 
can be found at www.remunerationconsultantsgroup.com.

Deloitte provided independent commentary on matters under 
consideration by the Committee and updates on market practice  
and legislative requirements. Deloitte’s fees for advice provided to  
the Committee in 2014 were £139,865. Fees were charged on a 
time and materials basis. Deloitte LLP also provided other consulting, 
tax and assurance services to GSK during the year. However,  
the Committee is satisfied that this does not compromise the 
independence of the advice they have received from Deloitte.

Towers Watson provided additional market data to the Committee.

Commitment to shareholders
The Committee engages in regular dialogue with shareholders  
and holds annual meetings with GSK’s largest investors to discuss 
and take feedback on its remuneration policy. In particular, the 
Committee discusses any significant changes to the policy or the 
measures used to assess performance.

Shareholder votes on remuneration matters

2014 
AGM
Remuneration report
Remuneration policy

Total votes 
cast (billion)
3.4
3.5

Total votes 
for (%)
98.5
97.4

Total votes 
against (%)
1.5
2.6

Votes 
withheld 
(million)
171
100

The Remuneration Committee 
Role of the Committee
The role of the Committee is to set the company’s remuneration 
policy so that GSK is able to recruit, retain and motivate its 
executives. The remuneration policy is regularly reviewed to  
ensure that it is consistent with the company’s scale and scope  
of operations, supports the business strategy and growth plans  
and helps drive the creation of shareholder value. 

Terms of reference
The Committee’s full terms of reference are available on the 
company’s website. The terms of reference, which are reviewed  
at least annually, were last revised in December 2014 to reflect 
best practice and corporate governance developments. 

Governance
The Board considers all of the members of the Committee to be 
independent Non-Executive Directors in accordance with the  
UK Corporate Governance Code, with the exception of Sir 
Christopher Gent, Chairman of the company, who was considered 
independent on appointment.

The Committee met six times in scheduled meetings during 2014, 
with each member attending as follows:

Members
Tom de Swaan
Dr Stephanie Burns
Sir Christopher Gent
Judy Lewent
Sir Deryck Maughan
Hans Wijers

Committee 
member 
since
20 May 2009
1 May 2013
1 January 2007
1 January 2013
1 July 2012
10 October 2013

Attendance 
at full 
meetings 
during 2014
6/6
6/6
6/6
6/6
5/6
6/6

Sir Deryck Maughan was unable to attend one Committee meeting 
due to prior business commitments. Urs Rohner was appointed to 
the Committee on 1 January 2015, so did not attend any meetings 
during 2014. 

In addition to the six scheduled meetings, the Committee met on  
a quorate basis on four occasions to approve the formal grant of 
long-term incentive awards to employees below the Corporate 
Executive Team, Deferred Investment awards, Share Value Plan 
awards and materials for use at the annual investor meetings.

Committee meetings usually include a closed session, during  
which only members of the Committee are present. Other 
individuals may also be invited to attend Committee meetings 
during the year. Executives and other Committee attendees are  
not involved in any decisions, and are not present at any 
discussions regarding their own remuneration. 

Other attendees at Committee meetings include:

Attendee

CEO
CFO
Head of Human Resources
Head of Reward
Company Secretary – Secretary to the Committee
Committee Adviser – Deloitte LLP

Regular 
attendee

Attends 
as required
✓
✓
✓
✓

✓
✓

108  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic report  
 
 
 
 
 
 
 
 
Principal activities and matters addressed during 2014

The Committee’s principal activities and matters addressed during 2014 are set out below: 

Remuneration

Overall 

•   Approve executives’ 2014 
remuneration, including 
salaries of CET members  
and executives’ 2014 LTI 
award levels

•   Remuneration environment 

update

Month

January

February

Governance and  
other matters

•   Review draft 2013 

Remuneration report, 
 New remuneration policy 
statement and shareholder 
feedback

•   Private session for 

Committee members only

•   Approve 2013  

Remuneration report

Items specific to:
Annual bonus

•   Review and approve 

executives’ 2013 bonuses

•   Set CEO 2014 bonus 

objectives

LTIs

•   Review LTI performance 
outcomes and approve 
vesting of outstanding  
2010 LTI awards (2010-
2013) and 2011 LTI  
awards (2011-2013)

•   Approve LTI measures and 
targets for 2014 awards 
(2014-2016), and grant  
awards to Executive 
Directors and below

March

•   Remuneration environment 

update, including 
consideration of new 
reporting regulations

•   Overview of bonuses for 
employees below CET

July

•   Update on new remuneration 

reporting regulations, 
including early drafting for 
2014 Remuneration report

•   CET remuneration review
•   Review of Executive Directors’ 

pay competitiveness

•   Review of Chairman and 
Deputy Chairman fees

September

October

•   Update on remuneration 

report disclosures

November

•   Draft messages and 
disclosures for 2014  
performance pay

December

•   Annual benchmarking and 
competitiveness review

•   Approve Executive Directors’ 

salaries for 2015

•   Consider CET remuneration 

changes

•   Papers provided to the 

Committee examining how 
the equivalent remuneration 
elements operate for  
employees below the CET

•   Review shareholder  

feedback

•   Set Committee’s agenda  

for 2014

•   Private session for 

Committee members only

•   Review of LTI design 

(performance measures, 
comparator group and time 
horizons)

•   Review AGM feedback  
and external environment 

•   Approve Committee 
evaluation process

•   Grant interim 2014 LTI 

•   Review implications of  

awards (below executives)

three-part Novartis 
transaction

•    Private session for 

Committee members only

•   Grant interim 2014 Share 
Value Plan awards (below 
executives)

•   Update on LTI vesting for 

•   Update on remuneration 

2012 awards (2012-2014)

report disclosures

•   Agree key messages for 
annual investor meeting

Annual meeting with investors

•   Administrative changes to 

•   Review feedback from 

DABP

investor meetings
•   Review findings from 
Committee evaluation

•   Review draft 2014 

Remuneration report
•   Update on implications 
of three-part Novartis 
transaction

•   Corporate Governance 

update

•   Private session for 

Committee members only

GSK Annual Report 2014  109

Governance & remunerationFinancial statementsInvestor informationStrategic reportAnnual report on remuneration
continued

Non-Executive Directors 
Chairman and other Non-Executive Directors 
The company aims to provide the Chairman and other Non-
Executive Directors with fees that are competitive with those paid 
by other companies of equivalent size and complexity, subject to 
the limits contained in GSK’s Articles of Association.

Chairman’s fees
Sir Christopher Gent took up the role of Chairman in January 2005. 
The Chairman’s fees were last increased in January 2013 from 
£675,000 to £710,000. £250,000 (or approximately 35%) of Sir 
Christopher’s total fees for 2014 were delivered in shares, which 
are deferred until he steps down from the Board later in 2015.

Chairman Designate Sir Philip Hampton was appointed a Non-
Executive Director with effect from 1 January 2015. Until he takes 
on the role of Deputy Chairman on 1 April 2015, he will receive the 
standard annual cash retainer for a Non-Executive Director of 
£85,000. When he becomes Deputy Chairman on 1 April 2015, 
he will receive fees of £350,000 per annum. On his appointment 
as Chairman from 1 September 2015 at the latest, he will receive 
fees of £700,000 per annum. He has elected to take 25% of his 
fees as GSK shares. 

Non-Executive Director fees
Non-Executive Director fees were last increased in January 2013. 
There were no increases to the supplemental fees. A minimum of 
25% of fees will continue to be delivered as shares deferred until 
the Non-Executive Director steps down from the Board.

The Non-Executive Directors’ fees applying since 1 January 2013 
are set out below:

Standard annual cash retainer fee
Supplemental fees
Chairman of the Audit & Risk Committee
Senior Independent Director and Scientific/Medical Experts
Chairmen of the Remuneration and Corporate 
  Responsibility Committees†
Non-Executive Director undertaking intercontinental  
  travel to meetings

Per annum

£85,000

£80,000
£30,000
£20,000

 £7,500 
per meeting

†    Sir Christopher Gent is the Chairman of the Corporate Responsibility 

Committee, but does not receive the additional fee listed above. 

Non-Executive Directors’ 
emoluments (000) (audited)

Professor Sir Roy Anderson
Dr Stephanie Burns
Stacey Cartwright
Lynn Elsenhans
Sir Christopher Gent (c)
Judy Lewent
Sir Deryck Maughan
Dr Daniel Podolsky
Tom de Swaan
Jing Ulrich
Hans Wijers (d)
Sir Robert Wilson (d)
Sir Crispin Davis (d)

Cash

£98
$105
£75
£13
£460
$255
–
$65
£84
$167
£75
£22
–

Fees 
Shares/ADS

Benefits

£32
$105
£25
£110
£250
$85
$247
$194
£28
$56
£25
£23
–

£11
$134
£6
£90
£67
$262
$149
$220
£30
$190
£19
£10
–

Letters of appointment
The terms of engagement of the Non-Executive Directors are  
set out in letters of appointment which are available for inspection  
at the company’s registered office and at the AGM. For each 
Non-Executive Director, his or her initial appointment and any 
subsequent re-appointment are subject to election and, thereafter, 
periodic re-election by shareholders.

The Non-Executive Directors’ letters of appointment do not  
contain provision for notice periods or for compensation if their 
appointments are terminated.

The following table shows the date of the initial letter of 
appointment of each Non-Executive Director:

Non-Executive Director

Sir Christopher Gent
Sir Philip Hampton
Professor Sir Roy Anderson
Dr Stephanie Burns
Stacey Cartwright
Lynn Elsenhans
Judy Lewent
Sir Deryck Maughan
Dr Daniel Podolsky
Urs Rohner
Tom de Swaan
Jing Ulrich
Hans Wijers

Date of letter of appointment

26 May 2004
25 September 2014
28 September 2007
12 February 2007
3 March 2011
3 May 2012
3 March 2011
26 May 2004
3 July 2008
3 October 2014
21 December 2005
3 May 2012
29 January 2013

The table below (audited) sets out the value of fees and benefits 
received by the Non-Executive Directors in the form of cash and 
shares or ADS. Further details of the Non-Executive Directors’  
share allocation plan are set out on page 117.

2014

Total

£141
$344
£106
£213
£777
$602
$396
$479
£142
$413
£119
£55
–

Cash

£103
$86
£81
£11
£540
$235
–
$58
£90
$157
£53
£88
–

Fees
Shares/ADS

Benefits

£34
$86
£27
£104
£170
$78
$205
$175
£30
$52
£18
£29
£44

£15
$72
£5
£71
£40
$124
$114
$119
£38
$182
£11
£16
£11

2013

Total

£152
$244
£113
£186
£750
$437
$319
$352
£158
$391
£82
£133
£55

a)    Benefits primarily consist of travel and subsistence costs incurred in the normal course of business, in relation to meetings on Board and 
Committee matters and other GSK-hosted events which are considered to be taxable. For overseas-based Non-Executive Directors, this 
includes travel to meetings in the UK.

b)    Non-Executive Directors fees that are paid other than in GBP are converted using an exchange rate that is set annually based on the average rate  

for the last quarter of the year prior to payment. The rate is reviewed if it moves significantly during the year. 

 c)   The amounts for benefits and total emoluments in respect of 2013 for Sir Christopher Gent have been restated, resulting in an increase of 

£16,000 over the amounts recorded in the 2013 Remuneration report.

d)    Sir Crispin Davis retired from the Board on 1 May 2013 and Hans Wijers joined the Board from 1 April 2013. Sir Robert Wilson retired from  

the Board on 7 May 2014. 

110  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic report 
Directors’ interests in shares (audited) 
The following interests of the Directors of the company in office at 31 December 2014 and their connected persons are shown below.

Total directors’ interests as at

19 February 
2015

31 December 
2014

1 January 
2014

(a)Unvested and 
not subject to 
performance 

Shares/ADS
Unvested and 
subject to 
performance 

Total share plan interests as at 31 December 2014 
Options

(a)Unvested and 
not subject to 
performance 

Unvested and 
subject to 
performance

Vested but  
not exercised

Exercised in 
the year

Executive Directors
Shares
Sir Andrew Witty(b, c, d, f, g)
Simon Dingemans(b, c, d, f)
Dr Moncef Slaoui (g)
ADS
Dr Moncef Slaoui (c, d, e, h)

Non-Executive Directors
Shares (j)
Professor Sir Roy Anderson
Dr Stephanie Burns
Stacey Cartwright
Sir Christopher Gent
Tom de Swaan
Hans Wijers
ADS (j)
Dr Stephanie Burns
Lynn Elsenhans
Judy Lewent
Sir Deryck Maughan
Dr Daniel Podolsky
Jing Ulrich

846,470
187,722
27,806

760,988
157,208
27,657

566,142
84,872
53,089

– 1,400,056
588,050
–
–
–

151,264
67,021
–

150,488
66,257
–

89,993
–
68,520

229,481
–
26,800

230,586

196,133

164,995

66,359

476,335

–

–

4,235

–

20,424
44
6,286
132,575
27,331
2,852

17,355
9,657
15,332
43,537
31,515
3,056

20,424
44
6,286
132,575
27,331
2,852

17,355
9,657
15,332
43,537
31,515
3,056

17,254
44
4,367
109,404
24,059
1,113

14,284
5,620
13,200
36,198
25,876
1,809

20,424
–
6,165
132,575
27,331
2,852

17,290
8,657
5,166
43,537
31,515
2,718

a)  Unvested shares and ADS and unvested options held by Executive Directors which are not subject to performance reflect bonus deferrals 

under the DABP, ShareSave and Share Value Plan (SVP) awards.

b)   Total directors’ interests include shares purchased through the GlaxoSmithKline ShareReward Plan. During 2014, Sir Andrew Witty and 

Simon Dingemans were each awarded 99 shares under the plan. The balance of shares within the plan is as follows: 

ShareReward Plan (Shares)
Sir Andrew Witty
Simon Dingemans

19 February 2015

2,828
882

31 December 2014
2,758
837

1 January 2014

2,429
604

  Dr Moncef Slaoui is not eligible to participate in the ShareReward Plan. 

c)   Total directors’ interests includes shares or ADS resulting from the deferral of bonus (and the subsequent re-investment of dividends) under the 
DABP. The totals shown in the table below include bonus deferrals, but exclude any unvested matching awards which are subject to ongoing  
performance criteria. The amounts represent the gross share and ADS balances prior to the sale of any shares or ADS to satisfy tax liabilities. 

Deferred Annual Bonus Plan (Bonus deferrals)
Sir Andrew Witty (Shares)
Simon Dingemans (Shares)
Dr Moncef Slaoui (ADS)

19 February 2015

182,732
81,849
71,595

31 December 2014
150,488
66,257
58,769

1 January 2014

123,262
44,268
59,424

d)  Total directors’ interests at 19 February 2015 include any shares or ADS which vested due to performance under elements of the PSP  

(2012-2014 awards), less those sold to satisfy tax liabilities on the vested amounts (see pages 113 to 116 for further details). 

e)  For Dr Moncef Slaoui, total directors’ interests include ADS purchased within the 401(k) Plan and the US Executive Supplemental Savings Plan 

(ESSP), and ADS awarded to Dr Slaoui’s connected person under the SVP. The relevant balances are as follows: 

Dr Moncef Slaoui (ADS)
US Retirement Savings Plans 
Share Value Plan

19 February 2015

13,340
5,290

31 December 2014
13,045
7,590

1 January 2014

10,241
7,740

 As an Executive Director, Dr Moncef Slaoui is not eligible to receive awards under the SVP. The SVP awards shown above reflect the holdings of  
Dr Slaoui’s connected person, who is also an employee of GSK. The awards are subject to three-year vesting periods and vesting is contingent 
on continued employment within GSK. Any gains arising on vesting are not included in Dr Moncef Slaoui’s total remuneration figures. During the 
year, his connected person was granted 2,300 ADS on 24 September 2014 at a grant price of $47.03 (face value of $108,169). Dr Slaoui’s 
total share plan interests also include PSP awards held by his connected person. These awards are subject to performance criteria relevant to 
employees below the CET. As at 31 December 2014, his connected person held 6,218 ADS under the PSP, comprising awards made in 2012 
(1,891 ADS), 2013 (2,214 ADS) and 2014 (2,113 ADS), all amounts including dividend re-investment. 

GSK Annual Report 2014  111

Governance & remunerationFinancial statementsInvestor informationStrategic report  
 
Annual report on remuneration
continued

    ShareSave Plan 
f)   For Sir Andrew Witty and Simon Dingemans, the unvested options not subject to performance include holdings of 776 and 764 respectively  
in the ShareSave Plan, in which they participate on the same terms as all other employees. No ShareSave awards were granted to Sir Andrew 
Witty during 2014. Simon Dingemans was granted 238 options under the plan on 29 October 2014. The remainder of unvested options not 
subject to performance relate to bonus deferrals structured as nil-cost options under the DABP.

    Share Option Plan 
g)  For the Executive Directors, the following table provides details of vested but unexercised options as at 31 December 2014 under the Share 

Option Plan (SOP). GSK granted options under this plan to Executive Directors on an annual basis until 2009.

Date of grant
21.02.06

Lapse date
20.02.16

Exercise price
£14.68

Number of shares under option

Sir Andrew Witty
89,993
89,993  

Dr Moncef Slaoui
68,520
68,520

h)  The ADS vested but unexercised options totalling 4,235 for Dr Moncef Slaoui represents the ADS options held by Dr Moncef Slaoui’s 

connected person. 

i)   The following table sets out details of options (including nil-cost options under the DABP) exercised during 2014 by Executive Directors.  

Simon Dingemans did not exercise any options during the year (his first nil-cost options under the DABP will become exercisable in 2015). 

Type of award
Sir Andrew Witty
   SOP
   SOP
   DABP – deferral
   DABP – matching

Dr Moncef Slaoui
   SOP

Date of grant

Number of shares 
under option

Date of exercise

Grant price

Market  
price at exercise

Gain on exercise 
(£000)

02.12.04
02.12.04
24.02.11
24.02.11

100,000
77,500
37,182
14,799
229,481

01.05.14
23.10.14
01.05.14
01.05.14

£11.23
£11.23
–
–

£16.39
£13.85
£16.27
£16.27

£516
£203
£605
£241
£1,565

02.12.04

26,800

24.10.14

£11.23

£14.17

£79

 In respect of options under the SOP and the ShareSave plans, the remuneration receivable by an Executive Director is calculated on the date 
that the options first vest. The remuneration is the difference between the amount the Executive Director is required to pay to buy the shares or 
ADS and the total value of the shares or ADS on the vesting date. If the Executive Director chooses not to exercise the options on the vesting 
date, any subsequent increase or decrease in the amount realised will be due to movements in the share or ADS price between the vesting date 
and the date of exercise. This increase or decrease in value is the result of an investment decision by the Executive Director and, as such, is not 
recorded as remuneration. No options vested for Executive Directors during 2014. 

 In respect of nil-cost options under the DABP, the bonus which is deferred by the Director is recorded as remuneration (under annual bonus) for 
the year to which it relates. The gain recorded on exercise of the nil-cost option comprises this remuneration, the total of the amounts received 
in re-invested dividends prior to vesting and the gains or losses resulting from movements in the share price between the dates of grant and 
exercise for the initial bonus amount deferred and the dates of dividend reinvestment and exercise for the re-invested dividends.

 For the matching element of the DABP, the remuneration of the Director is recorded in the year that the performance criteria end and represents 
the number of vested shares multiplied by the price at vesting. The gain recorded on exercise of the nil-cost option comprises the total of this 
remuneration and the gain or loss resulting from the movement in the share price between vesting and exercise.

       For Sir Andrew Witty:

 •   The total gain of £719,050 following the exercise of 177,500 options granted under the SOP comprises remuneration of £nil in respect of 

2007 (the share options granted on 2 December 2004 were subject to performance criteria for a three year period ended 2007 and vested  
on 20 February 2008 with a vesting price of £11.23) and an investment gain of £719,050.

 •   The gain of £604,951 recorded following the exercise of the 37,182 nil-cost options relating to the deferral of bonus earned in respect  

of 2010 comprises remuneration of £376,668 recorded in 2010 as annual bonus and a net gain of £228,283 relating to the re-investment  
of dividends prior to vesting and movements in the share price between grant and dividend re-investment dates and the exercise date.

 •   The gain of £240,780 recorded following the exercise of the 14,799 nil-cost options relating to the DABP matching award comprises  
remuneration of £249,067 recorded in 2013 in relation to the DABP (see page 113) and an investment loss of £8,287 relating to the  
movement in the share price between the vesting and exercise dates.

 For Dr Moncef Slaoui:

 •   The total gain of £78,792 following the exercise of 26,800 options granted under the SOP comprises remuneration of £45,828 in respect  

of 2007 (these options vested in 2007) and an investment gain of £32,964.

j)   For Non-Executive Directors, total interests include shares or ADS received as part or all of their fees under the Non-Executive Director Share 
Allocation Plan (see page 117 for further details and balances). Note that dividends received on shares or ADS under the plan during 2014 
were converted into shares or ADS as at 31 December 2014.

112  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
 
 
 
 
 
 
 
 
 
 
Deferred Annual Bonus Plan matching awards  

Deferred Annual Bonus Plan (DABP) matching awards are made annually to Executive Directors, based on the individual’s mandatory  
deferral and voluntary bonus deferral election. The company will match shares or ADS up to one-for-one depending on the company’s 
performance during a three-year performance period. Performance conditions and vesting levels are described on pages 102 to 104 of  
this report. 

Awards to UK-based Executive Directors are made in the form of nil-cost options. Once an award vests, the UK-based Executive 
Director may choose to exercise the award at any time up to 10 years from the date of grant. Awards to US-based Executive 
Directors are made as conditional awards of ADS. The amount of remuneration receivable in respect of the matching shares or ADS 
is calculated using the share or ADS price on the date the relevant award vests. If the award vests after the date of the Remuneration 
report, the calculation is performed using the average share or ADS price over the last quarter of the financial year. If an Executive 
Director chooses not to exercise the nil-cost options on the vesting date, any subsequent increase or decrease in the amount 
realised will be due to movements in the share price between the vesting date and the date of exercise. This increase or decrease  
in value is the result of an investment decision and, as such, is not recorded as remuneration. 

Dividends are reinvested on the nil-cost options or conditional awards of shares or ADS made to Executive Directors up to the date  
of vesting.

The following tables provide details for each Executive Director in respect of DABP matching awards. Market price at grant and at 
vesting represent the closing share prices on those dates. 

Sir Andrew Witty – Shares

Market price at grant
Unvested at 31 December 2013
Granted
Face value at grant (000)
Dividends reinvested
Vested
Lapsed
Unvested at 31 December 2014
Granted 
Face value at grant (000)
Dividends reinvested
Vested*
Lapsed
Unvested at 19 February 2015

Vested shares
Number of shares 
Market price at vesting

Gain:
  Remuneration for 2013
  Remuneration for 2014*

2011-2013

2012-2014

2013-2015

2014-2016

2015-2017

Performance period

£14.54
32,250
–
–
1,711
–
–
33,961
–
–
467
–
–
34,428

£16.43
–
57,060
£937
2,322
–
–
59,382
–
–
818
–
–
60,200

£15.20
–
–
–
–
–
–
–
30,172
£459
–
–
–
30,172

£11.80
36,746
–
–
436
(14,799)
(22,383)
–

14,799
£16.83

000

£249
–

£14.12
54,266
–
–
2,879
–
–
57,145
–
–
787
–
(50,111)
7,821

7,821
£14.14

000

–
£111

*  Due to vest on 9 March 2015. An estimated vesting price of £14.14 has been used for calculating the remuneration for 2014. The actual vesting 

price will be reported in the 2015 Remuneration report.

GSK Annual Report 2014  113

Governance & remunerationFinancial statementsInvestor informationStrategic reportAnnual report on remuneration
continued

Deferred Annual Bonus Plan matching awards continued  

Simon Dingemans – Shares

Market price at grant
Unvested at 31 December 2013
Granted
Face value at grant (000)
Dividends reinvested
Unvested at 31 December 2014
Granted
Face value at grant (000)
Dividends reinvested
Vested*
Lapsed
Unvested at 19 February 2015

Vested shares
Number of shares 
Market price at vesting

Gain:
  Remuneration for 2014*

2012-2014

2013-2015

2014-2016

2015-2017

Performance period

£14.54
12,212
–
–
647
12,859
–
–
177
–
–
13,036

£16.43
–
18,876
£310
767
19,643
–
–
270
–
–
19,913

£15.20
–
–
–
–
–
14,680
£223
–
–
–
14,680

£14.12
32,056
–
–
1,699
33,755
–
–
465
–
(29,600)
4,620

4,620
£14.14

000

£65

*  Due to vest on 9 March 2015.  An estimated vesting price of £14.14 has been used for calculating the remuneration for 2014. The actual vesting 

price will be reported in the 2015 Remuneration report.

Dr Moncef Slaoui – ADS

Market price at grant
Unvested at 31 December 2013
Granted
 Face value at grant (000)
Dividends reinvested
Vested
Lapsed
Unvested at 31 December 2014
Granted
 Face value at grant (000)
Dividends reinvested
Vested*
Lapsed
Unvested at 19 February 2015

Vested ADS
Number of ADS 
Market price at vesting

Gain:
  Remuneration for 2013
  Remuneration for 2014*

2011-2013

2012-2014

2013-2015

2014-2016

Performance period
2015-2017

$44.27
16,435
–
–
865
–
–
17,300
–
–
251
–
–
17,551

$54.17
–
18,214
$987
737
–
–
18,951
–
–
275
–
–
19,266

$46.25
–
–
–
–
–
–
–
11,973
$554
–
–
–
11,973

$38.22
21,596
–
–
252
(8,696)
(13,152)
–

8,696
$55.75

000

$485
–

$44.68
21,393
–
–
1,125
–
–
22,518
–
–
327
–
(19,760)
3,085

3,085
$44.76

000

–
$138

*  Due to vest on 9 March 2015. An estimated vesting price of $44.76 has been used for calculating the remuneration for 2014. The actual vesting 

price will be reported in the 2015 Remuneration report.

114  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic reportPerformance Share Plan awards
Performance Share Plan (PSP) awards are made to Executive Directors on an annual basis. Under the terms of the PSP, the number  
of shares or ADS vesting is determined following the end of the relevant performance period and is dependent on GSK’s 
performance during that period. Performance conditions and vesting levels are described on pages 102 to 104. 

Dividends are reinvested on the performance shares or ADS awarded to executives throughout the performance period and up to the 
date of vesting. At vesting, UK participants receive the relevant number of shares and US participants may defer receipt of all or part  
of their vested awards. The amount of remuneration receivable in respect of performance shares is calculated using the share or ADS 
price on the date the relevant PSP award vests.

The PSP awards made to Sir Andrew Witty in 2012, 2013 and 2014 have three year performance periods. However, the deeds of 
award specify that 25% of the awards will be subject to a further two year vesting period (five years in total). During this two year 
period, there are no additional performance criteria and the awards will only lapse if Sir Andrew is dismissed for cause. The 
remuneration in respect of these awards will therefore be considered to be realised in full following the determination by the 
Remuneration Committee of the vesting levels of the initial 75% of the awards (i.e. full remuneration will be recognised at the end of  
the three-year performance period). For the 2015 awards, the whole of the award made to each Executive Director has a three year 
performance period, but will vest after five years. During the final two years of the vesting period, the award for each Director will only 
lapse if he is dismissed for cause. The remuneration in respect of the awards will therefore be recognised at the end of the three year 
performance period (i.e. in the 2017 Remuneration report).

The following tables provide details for each Executive Director in respect of PSP awards. Market price at grant and at vesting represent 
the closing share prices on those dates.  

2011-2013

2012-2014

2013-2015

2014-2016

2015-2017

Performance period

Sir Andrew Witty – Shares

Market price at grant
Unvested at 31 December 2013
Granted

Face value at grant (000)

Dividends reinvested
Vested
Lapsed
Unvested at 31 December 2014
Granted

Face value at grant (000)

Dividends reinvested
Vested
Lapsed
Unvested at 19 February 2015

Vested shares:
Number of shares
Market price at vesting

Gain:
  Remuneration for 2013
  Remuneration for 2014

2010-2013

£12.04
150,919
–
–
1,795
–
(152,714)
–

£11.78
488,247
–
–
5,808
(196,634)
(297,421)
–

–
£16.53

000

–
–

196,634
£16.53

000

£3,250
–

£14.54
453,620
–
–
24,079
–
–
477,699
–
–
6,359
–
–
484,058

£16.43
–
397,066
£6,524
16,163
–
–
413,229
–
–
5,500
–
–
418,729

£15.20
–
–
–
–
–
–
–
429,338
£6,526
–
–
–
429,338

£14.12
483,464
–
–
25,664
–
–
509,128
–
–
6,777
(69,650)
(446,255)
–

69,650
£14.86

000

–
£1,035

GSK Annual Report 2014  115

Governance & remunerationFinancial statementsInvestor informationStrategic reportAnnual report on remuneration
continued

Performance Share Plan awards continued 

Simon Dingemans – Shares

Market price at grant
Unvested at 31 December 2013
Granted

Face value at grant (000)

Dividends reinvested
Vested
Lapsed
Unvested at 31 December 2014
Granted

Face value at grant (000)

Dividends reinvested
Vested
Lapsed
Unvested at 19 February 2015

Vested shares:
Number of shares
Market price at vesting

Gain:
  Remuneration for 2013
  Remuneration for 2014

Dr Moncef Slaoui – ADS

Market price at grant
Unvested at 31 December 2013
Granted

Face value at grant (000)

Dividends reinvested
Vested
Lapsed
Unvested at 31 December 2014
Granted

Face value at grant (000)

Dividends reinvested
Vested
Lapsed
Unvested at 19 February 2015

Vested ADS
Number of ADS
Market price at vesting

Gain:
  Remuneration for 2013
  Remuneration for 2014

2011-2013

£11.78
225,570
–
–
2,683
(90,845)
(137,408)
–

90,845
£16.53

000

£1,502
–

2011-2013

$38.13
169,742
–
–
1,979
(68,345)
(103,376)
–

2010-2013

$37.32
47,483
–
–
554
–
(48,037)
–

–
$55.06

000
–
–

68,345
$55.06

000
$3,763
–

2012-2014

£14.12
186,133
–
–
9,881
–
–
196,014
–
–
2,609
 (26,815)
(171,808)
–

26,815
£14.86

000

–
£398

2012-2014

$44.68
141,799
–
–
7,503
–
–
149,302
–
–
2,119
(20,443)
(130,978)
–

20,443
$45.95

000
–
$939

2013-2015

£14.54
199,598
–
–
10,596
–
–
210,194
–
–
2,798
–
–
212,992

2013-2015

$44.27
138,315

7,319
–
–
145,634
–
–
2,067
–
–
147,701

2014-2016

£16.43
–
174,729
£2,871
7,113
–
–
181,842
–
–
2,420
–
–
184,262

Performance period

2015-2017

£15.20
–
–
–
–
–
–
–
188,930
£2,872
–
–
–
188,930

Performance period

2015-2017

2015-2017

$54.17
–
111,851
$6,059
4,561
–
–
116,412
–
–
1,652
–
–
118,064

$46.25
–
–
–
–
–
–
–
131,005
$6,059
–
–
–
131,005

116  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic report  
Non-Executive Directors’ Share Allocation Plan 
The table below sets out the accumulated number of shares or ADS held by the Non-Executive Directors as at 31 December 2013 and 
2014 under the share allocation plan in relation to their fees received as Board members, together with movements in their accounts 
during the year. 

Share allocation plan for Non-Executive Directors
Shares
Professor Sir Roy Anderson
Stacey Cartwright
Sir Christopher Gent
Tom de Swaan
Hans Wijers
Sir Robert Wilson

ADS
Dr Stephanie Burns
Lynn Elsenhans
Judy Lewent
Sir Deryck Maughan
Dr Daniel Podolsky
Jing Ulrich

Footnote

31 December  
2014

Paid out

Dividends 
reinvested

Number of shares or ADS
31 December  
Allocated 
2013
& elected

a

20,424
6,165
132,575
27,331
2,852
–

17,290
8,657
5,166
43,537
31,515
2,718

–
–
–
–
–
(26,151)

–
–
–
–
–
–

1,003
256
6,385
1,390
76
–

886
308
209
2,255
1,614
98

2,167
1,663
16,786
1,882
1,663
1,437

2,185
3,729
1,757
5,084
4,025
1,149

17,254
4,246
109,404
24,059
1,113
24,714

14,219
4,620
3,200
36,198
25,876
1,471

a)  Sir Robert Wilson retired from the Board on 7 May 2014. He elected to receive his shares from the Non-Executive Directors’ Share Allocation 
Plan immediately upon retiring from the Board. Dividend entitlements in respect of the Q3 and Q4 2013 and the Q1 2014 dividends were paid 
in cash in accordance with the plan rules.

GSK Annual Report 2014  117

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
Annual report on remuneration
continued

Directors and Senior Management 
Further information is provided on compensation and interests of Directors and Senior Management as a group (‘the group’). For this 
purpose, the group is defined as the Non-Executive and Executive Directors, other members of the Corporate Executive Team and the 
Company Secretary. For the financial year 2014, the following table sets out aggregate remuneration for the group for the periods during 
which they served in that capacity. 

Remuneration for 2014 
Total compensation paid
Aggregate increase in accrued pension benefits (net of inflation)
Aggregate payments to defined contribution schemes

(£)

18,507,965
67,434
808,286

During 2014, members of the group were awarded shares and ADS under the company’s various share plans, as set out in the table 
below. 

Awarded during 2014
Deferred Annual Bonus Plan 
Performance Share Plan
Deferred Investment Awards (a) (b)
Share Value Plan(b)

Shares
156,848
1,287,752
199,482
12,265

Awards

ADS
36,024
269,757
–
2,300

Dividend reinvestment awards

Shares
20,417
221,990
8,190
–

ADS
5,730
53,093
–
–

At 19 February 2015, the group had the following interests in shares and ADS of the company. Holdings issued under the various 
executive share plans are described in Note 42 to the financial statements, ‘Employee share schemes’ on page 200.

Interests at 19 February 2015
Owned 
Unexercised options
Deferred Annual Bonus Plan
Performance Share Plan
Deferred Investment Awards (a) (b) 
Share Value Plan(b)

a)  Notional shares and ADS.

Shares

1,560,796
490,740
1,088,308
4,557,469
240,974
30,246

ADS

368,017
40,115
245,182
830,845
–
11,030

b) Executive Directors are not eligible to receive Deferred Investment Awards or participate in the Share Value Plan. 

Basis of preparation
The Remuneration report has been prepared in accordance with the Companies Act 2006 and The Large and Medium-sized Companies 
and Groups (Accounts and Reports) (Amendment) Regulations 2013 (the Regulations). In accordance with the Regulations, the following 
parts of the Annual report on remuneration are subject to audit: total remuneration figures for Executive Directors, including further details 
for each element of remuneration (salary, benefits, annual bonus, long-term incentive awards and pension); Non-Executive Directors’ fees 
and emoluments received in the year; Directors’ interests in shares, including interests in GSK share plans; payments to past directors; 
payments for loss of office; and share ownership requirements and holdings, for which the opinion thereon is expressed on page 135. 
The remaining sections of the Remuneration report are not subject to audit nor are the pages referred to from within the audited sections. 

The Remuneration report has been approved by the Board of Directors and signed on its behalf by 

Tom de Swaan 
Remuneration Committee Chairman 
26 February 2015

118  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic report2014 Remuneration policy report 

The company’s Remuneration policy report was approved on 7 May 2014 at GSK’s Annual General Meeting and received  
an overwhelming vote in favour from shareholders. It will remain in place until another policy is presented to and approved by 
shareholders. No changes have been made to the policy, however, certain confirmatory statements on how we operate the policy  
have been made public which are described on pages 121 and 123 of this report. The Committee is satisfied that the refinements 
would not provide for any additional payments above that permitted by the approved policy, and are in line with best practice and in  
the interests of shareholders. A copy of the shareholder approved policy is available at www.gsk.com in the Investors section.

The total remuneration for each Executive Director comprises the following elements:

Salary

+

Benefits

+

Annual 
bonus

+

Value earned  
from long-term 
incentive 
awards

+

Pension

=

Total 
remuneration*

* The Committee may, in specific circumstances and in line with stated principles, apply clawback/malus as it determines appropriate.

Future policy table

The company’s Remuneration policy from 7 May 2014 in respect of each of the above elements is outlined in the table below.

Salary

Benefits

International assignment policy

Purpose and link to strategy
GSK may require Executive Directors to 
relocate in order to meet business 
requirements. 

Operation
In line with the policy for other employees, 
secondment and travel expenses are provided 
for executives on overseas placement to 
facilitate the relocation process and to  
provide a continued standard of living while  
on assignment.

International assignment allowances cover: 
relocation costs; accommodation based  
on size of family with appropriate security; 
location allowance; relocation-specific tax  
and financial advice; school fees; and tax 
equalisation.

Opportunity
Relocation benefits are dependent on a 
number of factors such as home and host 
country, family size and duration of the 
assignment. 

It is therefore not possible to provide typical 
values or limits. 

Performance measures
None.

Purpose and link to strategy
To provide a core reward for the role.

Set at a level appropriate to secure and retain 
high calibre individuals needed to deliver the 
Group’s strategic priorities.

Operation
Individual’s role, experience and performance 
and independently sourced data for relevant 
comparator groups considered when 
determining salary levels.

Salary increases typically take effect in the 
first quarter of each year.

Salaries are normally paid in the currency  
of the Executive Director’s home country.

Opportunity
There is no formal maximum limit, however, 
ordinarily, salary increases will be broadly in 
line with the average increases for the wider 
GSK workforce.

However, increases may be higher to reflect  
a change in the scope of the individual’s role, 
responsibilities or experience. Salary 
adjustments may also reflect wider market 
conditions in the geography in which the 
individual operates.

Salary levels for 2014 are set out on page 98 
of the 2013 Annual Report.

Performance measures
The overall performance of the individual  
is a key consideration when determining 
salary increases.

Purpose and link to strategy
Levels are set to recruit and retain high calibre 
individuals to execute the business strategy.

Operation
Executive Directors are eligible to receive 
benefits in line with the policy for other 
employees which may vary by location.  
These include car allowances, healthcare,  
life assurance/death in service (where not 
provided as part of the individual’s pension 
arrangements), personal financial advice  
and contractual post-retirement benefits. 
Executive Directors are also eligible to 
participate in all-employee share schemes 
(e.g. ShareSave and ShareReward Plan), 
under which they are subject to the same 
terms as all other employees.

In order to recognise the high business and 
travel requirements of the role, Executive 
Directors are also entitled to car travel and 
may be accompanied by their spouse/partner 
on business trips. Other benefits include 
expenses incurred in the ordinary course of 
business, which are deemed to be taxable 
benefits on the individual.

Benefit provision is tailored to reflect market 
practice in the geography in which the 
Executive Director is based and different 
policies may apply if current or future 
Executive Directors are based in a different 
country.

Opportunity
There is no formal maximum limit as benefits 
costs can fluctuate depending on changes in 
provider cost and individual circumstances.

Details of current benefits and costs are set 
out in the Annual Report on Remuneration.

Performance measures
None.

GSK Annual Report 2014  119

Governance & remunerationFinancial statementsInvestor informationStrategic report2014 Remuneration policy report
continued

Pension

Purpose and link to strategy
Pension arrangements provide a 
competitive level of retirement income.

Opportunity
Pension arrangements for existing 
Executive Directors are as follows:

Sir Andrew Witty is a member of the legacy 
Glaxo Wellcome defined benefit plan with 
an accrual rate of 1/30th of final 
pensionable salary per annum. From 1 April 
2013, pensionable earnings increases are 
limited to 2% per annum for all members, 
including Sir Andrew Witty.

Simon Dingemans is not a member of  
any GSK pension plan for pension 
contributions and instead receives a cash 
payment of 20% of salary in lieu of pension 
contribution.

Dr Moncef Slaoui is a member of the US 
Cash Balance Pension Plans, the GSK 
401(k) plan and the Executive 
Supplemental Savings Plan. He is also a 
deferred member of the Belgium Fortis 
Plan.

The policy for a new external recruit is:

UK:

•  20% of salary contribution to defined 
contribution plan and further 5% in 
matched contributions in line with the 
policy for other members of the plan; or

•  20% of salary cash payment in lieu of 

pension contribution.

Deferred bonus shares are eligible for 
dividend equivalents up to the date of vesting.

The Committee may apply judgement in 
making appropriate adjustments to individual 
annual bonus amounts.

Clawback and/or malus provisions apply as 
described on page 119 of the 2013 Annual 
Report.

Opportunity
The threshold and maximum bonus 
opportunities for Executive Directors are as 
follows:

Threshold 
bonus as  
a % of  
base 
salary

Maximum 
bonus  
as a  
% of base  
salary

CEO

CFO

Chairman, Global  
R&D & Vaccines

40

26

27

200

180

200

Operation
Pension arrangements are structured in 
accordance with the plans operated in the 
country in which the individual is likely to 
retire. Where the individual chooses not  
to become a member of the pension plan, 
cash in lieu of the relevant pension 
contribution is paid instead. 

New Executive Directors in the UK will  
be entitled either to join the defined 
contribution pension plan or to receive  
a cash payment in lieu of pension 
contribution.

Where an individual is a member of a GSK 
legacy defined benefit plan, a defined 
contribution plan or an alternative pension 
plan arrangement and is subsequently 
appointed to the Board, he or she may 
remain a member of that plan. 

Annual bonus

Purpose and link to strategy
To incentivise and recognise execution of 
the business strategy on an annual basis.

Rewards the achievement of stretching 
annual financial and strategic business 
targets and delivery of personal objectives.

Operation
Financial, operational and business targets 
are set at the start of the year by the 
Committee and bonus levels are 
determined by the Committee based on 
performance against those targets.

Individual objectives are set at the start of 
the year by the Committee and performance 
against objectives is assessed by the 
Committee.

Executive Directors are required to defer 
25% of any bonus earned into shares, or 
ADS as appropriate, for three years. They 
may defer up to an additional 25% of bonus 
earned, i.e. up to an overall maximum 
deferral of 50%. Deferred shares vest at the 
end of the three year performance period. 

120  GSK Annual Report 2014

US:

Eligible for the same benefits as other US 
senior executives:

•  Cash Balance Pension Plan and 

Supplemental Cash Balance Pension 
Plan, including Executive Pension Credit, 
provide maximum contribution of 38%  
of base salary across all pension plans.

•  GSK 401(k) plan (formerly the US 
Retirement Savings Plan) and the 
Executive Supplemental Savings Plan 
with core contributions of 2% of salary 
and bonus and matched contributions  
of 4% of salary and bonus .

Global:

•  Eligible for appropriate equivalent 
arrangement not in excess of the  
US/UK arrangements.

Performance measures
None

Performance measures
Based on financial targets and individual 
performance objectives.

25% based on core Group profit before 
interest and tax for all Executive Directors. 
For the CEO and CFO, the balance is 
based on core Group operating profit.  
For other Executive Directors, the balance 
is based on relevant business unit 
performance.

Individual performance objectives 
A multiplier, based on the achievement of 
individual performance targets, is applied to  
the bonus awarded for performance against  
the financial or operational targets.

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
Performance measures
Three equally weighted performance 
measures:

•  R&D new product performance*

•  Adjusted free cash flow*

•  Relative TSR†

*    25% vests at threshold up to 100% for  

maximum performance

†     Against comparator group currently  

comprising GSK and nine other global 
pharmaceutical companies, with 30% vesting 
at median, rising to 100% vesting for upper 
quartile performance. 

For details of unvested 2012, 2013 and 
2014 awards, see pages 102 and 103,  
and pages 112 to 114 of the 2013 Annual 
Report.

Deferred Annual Bonus Plan (DABP) and Performance Share Plan (PSP)

Purpose and link to strategy
To incentivise and recognise delivery of the 
longer term business priorities, financial 
growth and increases in shareholder value 
compared to other pharmaceutical 
companies.

In addition, to provide alignment with 
shareholder interests, a retention element, 
to encourage long-term shareholding and 
discourage excessive risk taking.

Operation
DABP 
Deferred shares may be matched subject to 
the achievement of performance conditions 
over three years. Matching awards may be 
conditional shares or nil-cost options and 
are eligible for dividend equivalents in 
respect of the performance period.

PSP  
Conditional awards are made annually with 
vesting dependent on the achievement of 
performance conditions over three years. 

From 2015 awards onwards, vested awards 
must be held for a further two years, i.e. five 
years in total, prior to release. 25% of the 
CEO’s 2012, 2013 and 2014 PSP awards 
are subject to an additional two-year 
vesting period.

Awards are eligible for dividend equivalents 
up to the date of vesting.

Performance targets for the DABP and  
PSP are set at the start of each 
performance period.

Clawback and/or malus provisions apply as 
described below.

Clawback and malus

Opportunity
DABP 
Maximum bonus deferral of 50% of annual 
bonus (25% mandatory and up to an 
additional 25% voluntary).

Maximum matching opportunity level is on a 
one share for one share basis subject to 
performance criteria over three years.

PSP  
The normal maximum award limit is six 
times base salary per annum on the 
maximum initial value of performance 
shares that may be granted under the PSP 
to an individual in any one year.

The PSP rules allow for the Committee to 
make awards of more than 600% of salary 
in exceptional circumstances.

Current award levels for each of the 
Executive Directors are as follows:

CEO

CFO

Chairman, Global  
R&D & Vaccines

% of salary

600

400

500

A confirmatory statement was issued in 
April 2014 to state that the flexibility in 
exceptional circumstances, will only be 
used in relation to external recruits. 
Further details are set out in the 
approach to recruitment section below.

With effect from the 2013 annual bonus (payable in 2014), Executive Directors are required to defer a minimum of 25% of their annual 
bonus into the DABP. In the event of a ‘triggering event’ (eg significant misconduct by way of violation of regulation, law, or a significant 
GSK policy, such as Code of Conduct) the company will have the ability to claw back up to three years’ annual and deferred bonuses as 
well as vested and unvested LTIs. A separate Recoupment Committee has been established to investigate relevant claims of misconduct.

Additionally, where there has been continuity of responsibility between initiation of an adverse event and its emergence as a problem, the 
adverse event should be taken into account in assessing annual bonus awards and LTI vesting levels in the year the problem is identified 
and for future periods. The Committee may make appropriate adjustments to individual annual bonuses as well as grant and vesting levels 
of LTI awards to reflect this.ments to individual annual bonus amounts.

GSK Annual Report 2014  121

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2014 Remuneration policy report
continued

Long-term incentive measures

The Committee has selected three equally weighted performance measures to focus Executive Directors’ long-term remuneration on  
the delivery of GSK’s key strategic priorities. From 2014, PSP and DABP awards made to Executive Directors are based on R&D new 
product performance, adjusted free cash flow and relative TSR. 

In addition to setting robust targets, the Committee has implemented a number of safeguards to ensure the targets are met in a 
sustainable way and any performance reflects genuine achievement against targets and therefore represents the delivery of value for 
shareholders.

For each performance measure, the impact of any acquisition or divestment will be quantified and adjusted for after the event. Any major 
adjustment in the calculation of performance measures will be disclosed to shareholders on vesting. The principal safeguards are 
detailed under each measure below. The Chairman of the Audit & Risk Committee and other members, who are also members of the 
Remuneration Committee, provide input on the Audit & Risk Committee’s review of the Group’s performance and oversight of any risk 
factors relevant to remuneration decisions.

The rationale behind each performance measure and how it is calculated are as follows (for vesting schedules please see page 103 of 
the 2013 Annual Report on Remuneration):

Performance  
measure

R&D new 
product 
performance

Rationale

Calculation methodology

Recognises the importance of R&D to future business 
growth
One of the key indicators used to assess performance in the 
pharmaceutical industry is the strength of a company’s product 
pipeline. The R&D new product performance measure recognises 
the importance of R&D to future business growth and has been 
included as a measure in order to incentivise R&D performance 
and drive the development and sales of new products. The 
Committee believes that it is a robust and appropriate measure 
as it reflects actual delivery from the pipeline and launch 
excellence. 

The target is based on sales of new products launched in the 
performance period and the preceding two years. 

The aggregate three-year revenue target should reflect growth  
on historic performance.

Vesting may be reduced if insufficient progress has been 
made during the performance period towards GSK’s target 
return on R&D investment. 

The Committee recognises that, from time to time, it may 
be appropriate for the company to respond to an emerging 
pandemic, as this supports GSK’s ethical responsibilities and 
values. The impact of such revenue will be included, unless 
the Committee considers that this did not add to shareholder 
value and provided that underlying performance was 
sufficiently positive.

Adjusted free 
cash flow 
performance

Recognises the importance of effective working capital  
and cash management
The use of cash flow as a performance measure is intended to 
recognise the importance of effective working capital management 
and of generating cash from assets for future value-creating 
investments and for returns to shareholders. 

Aggregate three-year adjusted free cash flow target.

Adjustments may be made for materially distorting items  
which may include exchange rate movements, major legal  
and taxation settlements and special pension contributions.

Relative TSR 
performance

Focuses on delivery of value to shareholders 
The Committee recognises that the delivery of value to 
shareholders is a key priority. Relative total shareholder return 
against a peer group of global pharmaceutical companies was 
selected in order to closely align the interests of Executive 
Directors with those of our investors.

The Committee regularly reviews the composition of the TSR 
comparator group. 

Relative TSR is measured over three years, using a 
12-month averaging period. TSR is measured in local 
currency.

122  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic reportAnnual bonus measures

The annual bonus is designed to drive the achievement of GSK’s annual financial and strategic business targets and the delivery of 
personal objectives.

The majority of the annual bonus opportunity is based on a formal review of performance against stretching financial targets. This 
outcome is then adjusted to reflect individual performance by applying an individual performance multiplier. For reasons of commercial 
sensitivity, specific personal objectives are kept confidential.

Financial performance

The Committee believes that it is important for the majority of the CEO  
and the CFO’s financial targets to be based on core Group operating profit 
with a smaller element based on core Group profit before interest and tax  
to reflect their wider responsibility for driving profitable investments  
in associates and joint ventures.

Bonus measures for R&D employees, including Dr Moncef Slaoui, are 
linked to pipeline performance. A robust governance structure has 
been established to ensure that the bonus payable fairly reflects R&D 
productivity and performance. 

To recognise Dr Moncef Slaoui’s current dual responsibility for Global 
R&D & Vaccines, an element of his bonus is currently based on Vaccines 
performance. Consistent with the other Executive Directors, an element  
of his bonus is also currently based on core Group profit before interest 
and tax.

Individual performance

CEO

Individual performance objectives for Sir Andrew Witty are set by 
the Board in January each year. The Board focuses on the strategic 
priorities that have been developed for the Group. Following the 
end of the financial year, the Board reviews his performance 
generally and against the set objectives to determine the 
appropriate bonus payable for his performance.

Other Executive Directors

The CEO sets individual objectives for the other Executive 
Directors in line with company strategy and makes 
recommendations to the Committee regarding their performance 
against those objectives at the end of the year. Those 
recommendations are then considered by the Committee before  
it determines the level of bonuses payable.

Approach to recruitment remuneration

The Committee determines the remuneration package of new 
Executive Directors on a case-by-case basis depending on the  
role, the market from which they will operate and their experience.  
Total remuneration levels will be set by reference to a relevant pay 
comparator group and, where appropriate, will allow for future 
development in the role.

It is expected that new Executive Directors will participate in short 
and long-term incentive plans on the same basis as existing 
directors. However, in exceptional circumstances, the Committee 
reserves the flexibility to set the incentive limit for a new Executive 
Director at up to an additional 50% of the existing limits.

The Committee retains this flexibility in recognition of the high 
levels of variable pay in GSK’s global pharmaceutical competitors. 
However, the Committee will only use this flexibility when it is 
considered to be in the best interests of the company and its 
investors. 

A confirmatory statement was issued in April 2014 to state that 
the Committee ‘anticipates that the ability to grant awards under 
the PSP of more than six times salary in exceptional 
circumstances would only be used for the recruitment of an 
Executive Director from outside GSK’. The limit is as set out 
above (i.e. PSP awards of up to a maximum of nine times salary).

Pension arrangements for external appointments as an Executive 
Director will be as set out in the remuneration policy table on  
page 118 of the 2013 Annual Report. 

Other benefits will be provided in line with the policy for existing 
Executive Directors.

Where required to meet business needs, relocation support  
will be provided in line with company policy. 

For any internal appointments, entitlements under existing 
remuneration elements will continue, including pension entitlements 
and any outstanding awards. However, where not already the case, 
internal appointments will be required to move to Executive Director 
contractual terms, including termination provisions.

The Committee is mindful of the sensitivity relating to recruitment 
packages and, in particular, the ‘buying out’ of rights relating to 
previous employment and sign-on payments. It will therefore  
seek to minimise such arrangements. However, in certain 
circumstances, to enable the recruitment of exceptional talent, the 
Committee may determine that such arrangements are in the best 
interests of the company and its shareholders. Such arrangements 
will, where possible, be on a like-for-like basis with the forfeited 
awards. Arrangements will therefore vary depending on the plans 
and arrangements put in place by the previous employer and may 
be in the form of cash or shares and may or may not be subject to 
performance conditions. Explanations will be provided where 
payments are made either as compensation for previous 
remuneration forfeited or as a sign-on payment.

The remuneration arrangements for any newly appointed Executive 
Director will be disclosed as soon as practicable after the 
appointment.

The following policy and principles apply to the roles of Chairman  
and Non-Executive Director.

Chairman
Fees will be set at a level that is competitive with those paid by 
other companies of equivalent size and complexity. Fees will be 
paid partly in shares.

Non-Executive Directors
Fee levels for new Non-Executive Directors will be set on the  
same basis as for existing Non-Executive Directors of the 
company. Subject to local laws and regulations, fees will be  
paid partly in shares.

In the event of a Non-Executive Director with a different role and 
responsibilities being appointed, fee levels will be benchmarked 
and set by reference to comparable roles in companies of 
equivalent size and complexity.

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continued

Loss of office payment policy

The following table sets out the contractual framework for Executive Directors. The terms specifically relating to termination are set out in 
more detail below.

Policy

Duration of 
contracts

The company does not have a policy of fixed term contracts. Generally, contracts for new appointments will expire in line 
with the applicable policy on retirement age, which since 2009 has been 65. 

Contracts for existing Executive Directors will expire on the dates shown on page 123 of the 2013 Annual Report. 

Notice period 

Notice period on termination by employing company or Executive Director is 12 calendar months. 

Mitigation

The ability to impose a 12-month non-compete period (and a non-solicitation restriction) on an Executive Director is 
considered important by the company to have the ability to protect the Group’s intellectual property and staff.  
In light of this, the Committee believes that it would not be appropriate to provide for mitigation in the contracts.

Termination of employment 
In the event that an Executive Director’s employment with the company terminates, the following policies and payments will apply. 

Element of 
Remuneration

Termination 
payment 

Loss of office payment policy

Termination by notice: 12 months annual salary payable on termination by the company (pro-rated where part of the notice 
period is worked). No termination payment is made in respect of any part of a notice period that extends beyond the 
contract expiry date. 

A bonus element is not normally included in the termination payment. However, the terms of the contracts seek to balance 
commercial imperatives and best practice. If the company enforces the non-compete clause for the current CEO and 
Chairman, Global R&D and Vaccines, up to 12 months on-target bonus will be payable. 

Redundancy: As above, for termination by notice. In the UK, only statutory redundancy pay will apply. In the US, general 
severance policy does not apply. 

Retirement, death and ill-health, injury or disability: No termination payment. 

LTI awards 

PSP and DABP matching awards are governed by the Plan Rules as approved by shareholders. 

Termination by notice: Unvested awards lapse. 

Redundancy and retirement: Generally, awards vest over the original timescales, subject to the original performance 
conditions. Awards made in the last 12 months are forfeited. 

Death and ill-health, injury or disability: Generally, awards will vest following the end of the financial year, normally taking 
into account performance to that date. Awards may be pro-rated for time. 

In the event of a change of control, PSP and DABP matching awards will vest, taking into account performance to date and 
normally taking into account the proportion of the performance period that has elapsed. Alternatively, the awards may be 
exchanged for new awards.

Annual bonus

Termination by notice by individual: If an individual serves notice and the termination date falls before 31 December,  
the bonus is forfeited. 

Termination by notice by the company, redundancy, retirement, death and ill-health, injury or disability: If the 
termination date falls during the financial year, eligible for pro-rated on-target bonus (if employed on 31 December, bonus 
payable based on actual results).

DABP deferred 
bonus awards

Termination by notice: Deferred shares vest in full on the date of termination. 

Redundancy, retirement, death and ill-health, injury or disability: Generally, deferred shares vest in full at the end of the 
financial year in which the termination date falls.

Benefits

Generally, benefits will continue to apply until the termination date. 

Termination by notice by the company and retirement (US executives): In line with the policy applicable to US senior 
executives, the Chairman, Global R&D & Vaccines may become eligible, at a future date, to receive continuing medical and 
dental insurance after termination/retirement. 

Termination by mutual agreement: In certain circumstances it can be in the best interests of the company for the Board to manage proactively succession 
planning and the development of the senior talent pipeline. In such circumstances, the Board may therefore agree that an executive’s departure will be by 
mutual agreement. In order for this to apply, the Committee will need to be satisfied that the executive has demonstrated performance in line with  
expectations, where required they should have contributed to an orderly succession, and they should have completed at least 20 years’ service with the 
Group on the termination date. In the case of an Executive Director, they would then be treated as a ‘good leaver’ for the purposes of GSK’s long-term 
incentive plans. If the termination date falls during the financial year, they would be eligible for a pro-rated on-target bonus and if they are employed on  
31 December, the bonus payable would be based on actual results. In the case of the CEO, as a member of the UK defined benefit pension scheme,  
his pension would then be payable from the later of his termination date and age 55 without actuarial reduction.

124  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic report 
The Committee does not anticipate the exercise of discretion 
provided by the PSP and DABP plan rules in respect of termination 
payments. However, there may be unforeseen circumstances 
where this is in the best interests of the company and its 
shareholders. Where it is necessary to exercise discretion, 
explanations will be provided.

Where an Executive Director leaves the company, the Committee  
will carry out an assessment of the individual’s performance and 
conduct over the time in role. If it is determined that the individual’s 
performance or conduct was contrary to the legitimate 
expectations of the company, the Committee reserves the right to 
apply appropriate mechanisms such as ‘clawback’ (see page 119 
of the 2013 Annual Report), or reduction or lapsing of outstanding 
incentive awards (‘malus’), to ensure that any termination payments 
are in the best interests of the company and its shareholders.

In the case of termination for cause, all payments and unvested 
awards are forfeited except shares deferred under the DABP  
(which vest in full on the date of termination) and accrued salary  
and expenses.

Service contracts
The table below sets out the relevant dates of the current 
Executive Directors’ service contracts, which are available for 
review at the company’s registered office during office hours. 

Sir Andrew 
Witty

Simon 
Dingemans

Dr Moncef 
Slaoui

Date of 
contract

Effective  

date Expiry date

Notes

18.06.08  22.05.08  31.08.24  Contract amended 

on 04.02.10 to 
remove entitlement 
to bonus on 
termination 

08.09.10  04.01.11  30.04.28 

21.12.10

21.12.10  01.08.19  Contract replaced 

on 21.12.10, 
principally to remove 
entitlement to bonus 
on termination 

Differences between remuneration policy  
for Executive Directors and other employees

When setting remuneration levels for the Executive Directors,  
the Committee considers the prevailing market conditions,  
the competitive environment (through comparison with the 
remuneration of executives at companies of similar size, complexity 
and international reach) and the positioning and relativities of pay  
and employment conditions across the broader GSK workforce.

In particular, the Committee considers the range of base salary 
rises for the workforces of those parts of GSK where the CEO, 
CFO and Chairman, Global R&D & Vaccines are employed.  
This is considered to be the most relevant comparison as these 
populations reflect most closely the economic environments 
encountered by the individuals. 

The same principles apply to the remuneration policy for Executive 
Directors and other employees although the remuneration offered  
to Executive Directors under this policy has a stronger emphasis  
on performance-related pay than that offered to other employees  
of the Group.

•  Salary and benefits (including pension) are tailored to the local 

market. 

•  The annual bonus plan applies to the wider employee population 

and is based on business and individual performance.

•  A combination of performance-related and restricted share 

plans applies to the wider employee population.

•  All-employee share plans are available to employees in the UK, 
including the HM Revenue & Customs approved UK ShareSave 
and ShareReward Plans.

The company conducts regular employee surveys which include 
feedback on remuneration matters.

In the wider organisation, we have aligned our performance  
and reward systems with our values and introduced a new 
performance system in 2014 that formally evaluates employees  
on both ‘what’ they need to do and ‘how’ they do it. Also, for our 
most senior people we dis-incentivise unethical working practices 
using a ‘clawback’ mechanism that allows us to recover 
performance-related pay.

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continued

Scenarios for future total remuneration

CEO (£000)

The charts opposite provide illustrations of the future total 
remuneration for each of the Executive Directors in respect of the 
remuneration opportunity granted to each of them in 2014 under 
the Policy. A range of potential outcomes is provided for each 
Executive Director and the underlying assumptions are set out 
below.

All scenarios:
•  2014 base salary has been used.

•  2013 benefits and pension figures have been used, i.e. based 
on actual amounts received in 2013 in respect of the ongoing 
policy.

•  Each Executive Director is assumed to defer 50% of their 

annual bonus (the maximum permitted amount) and receive the 
corresponding matching award under the DABP (included  
within the value of LTI awards).

•  The amounts shown under value of LTI awards for the DABP 

and PSP are based on the bonus opportunity and the relevant 
multiples of 2014 salary respectively. They do not include 
amounts in respect of dividends reinvested and do not factor  
in changes to share price over the vesting period. 

Fixed:
•  None of the pay for performance (annual bonus and LTI) would  

be payable.

Expected:
•  For the annual bonus, it is assumed that target financial 
performance is achieved, and the performance of each 
Executive Director would result in an individual performance 
multiplier of 100% (i.e. no increase to the financial performance 
element of the bonus has been applied). This results in an 
assumed bonus of 125%, 80% and 85% of salary for Sir 
Andrew Witty, Simon Dingemans and Dr Moncef Slaoui 
respectively.

•  For the LTI awards, threshold levels of vesting are assumed.

Maximum:
•  It is assumed that the annual bonus would be payable at the 

maximum level and that the awards under the DABP and PSP 
would vest in full.

12,000

10,000

8,000

6,000

4,000

2,000

0

CFO (£000)

12,000

10,000

8,000

6,000

4,000

2,000

0

11,647

65%

19%

16%

5,477

41%

25%

34%

1,861

100%

Fixed

Expected

Maximum

5,731

61%

23%

16%

2,486

40%

23%
37%

Expected

Maximum

923

Fixed

100%

Chairman, Global R&D & Vaccines ($000)

12,000

10,000

8,000

6,000

4,000

2,000

0

11,919

61%

20%

19%

5,314

39%

19%

42%

2,224

100%

Fixed

Expected

Maximum

Long-term variable remuneration
Fixed remuneration

Annual variable remuneration

126  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic reportNon-Executive Director remuneration policy

Element

Purpose and link to strategy

Overview

Chairman’s fee

To provide an inclusive flat rate fee 
that is competitive with those paid 
by other companies of equivalent 
size and complexity subject to the 
limits contained in GSK’s Articles 
of Association.

Basic fee

Supplemental  
fees

Benefits

To provide additional compensation 
for Non-Executive Directors 
(excluding the Chairman) taking on 
additional Board responsibilities or 
undertaking intercontinental travel 
to meetings.

To facilitate execution of 
responsibilities and duties required 
by the role.

Non-Executive 
Directors’ share 
allocation plan

To enhance the link between 
directors and shareholders, GSK 
requires Non-Executive Directors 
to receive a significant part of their 
fees in the form of GSK shares or 
ADS.

There is no formal maximum, however, fees are reviewed annually and set  
by reference to a review of the Chairman’s performance and independently 
sourced market data.

The Remuneration Committee is responsible for evaluating and making 
recommendations to the Board on the fees payable to the Chairman.  
The Chairman does not participate in discussions in respect of his fees.

Fees can be paid in a combination of cash and/or GSK shares or ADS. 

See further details of GSK’s Non-Executive Director’s share allocation plan 
below.

There is no formal maximum, however, fees are reviewed annually and set  
by reference to independently sourced market data.

The Chairman and CEO are responsible for evaluating and making 
recommendations to the Board on the fees payable to the company’s  
Non-Executive Directors.

A minimum of 25% is delivered in the form of GSK shares or ADS.

See further details of GSK’s Non-Executive Director’s share allocation plan 
below.

Additional fees for Committee Chairmen, intercontinental travel and the 
Senior Independent Director. Current fee levels are set out on page 109 of 
the 2013 Annual Report on Remuneration.

Travel and subsistence costs for Non-Executive Directors are incurred in the 
normal course of business in relation to meetings on Board and Committee 
matters and other GSK-hosted events. For overseas-based Non-Executive 
Directors, this includes travel to meetings in the UK. Non-Executive 
Directors may from time to time be accompanied by their spouse or partner 
to these meetings or events. The costs associated with the above are all met 
by the company and in some instances, they are deemed to be taxable and 
therefore treated as benefits for the Non-Executive Director.

At least 25% of the Non-Executive Directors’ total fees, excluding those of 
the Chairman, are paid in the form of GSK shares or ADS and allocated to a 
share or ADS account. 

The Non-Executive Directors may also take the opportunity to invest part or  
all of the balance of their fees into the same share or ADS account.

The GSK shares or ADS which are notionally awarded to the Non-Executive 
Directors and allocated to their interest accounts are set out in the table on  
page 115 of the 2013 Annual Report and are included in the Directors’ 
interests table on page 110 of the 2013 Annual Report.

The accumulated balances of these GSK shares or ADS, together with the 
notional dividends accrued, are not paid out to Non-Executive Directors until 
they leave the Board. Upon leaving, the Non-Executive Directors will receive 
either the GSK shares or ADS, or a cash amount equivalent to the value of 
the GSK shares or ADS at the date of leaving, or date of payment if later.

Letter of 
appointment

Non-Executive Directors’ and the 
Chairman’s terms of engagement 
are set out in letters of appointment 
as set out in the table on page 109 
of the 2013 Annual Report.

Non-Executive Directors will be subject to annual election or re-election and  
will normally serve no longer than nine years from the date of first election by 
shareholders at a general meeting.

The Chairman will be subject to annual appointment by shareholders and 
may serve longer than nine years from the date of first election by 
shareholders at a general meeting.

GSK Annual Report 2014  127

Governance & remunerationFinancial statementsInvestor informationStrategic report2014 Remuneration policy report
continued

Operation and scope of Remuneration policy 

The current Remuneration policy (the Policy) is set out on pages 
117 to 125 of the 2013 Annual Report and it is intended that the 
Policy for GSK’s Executive and Non-Executive Directors will apply 
from the close of the company’s Annual General Meeting on 7 May 
2014 after it has been submitted by the Committee for approval by 
shareholders. The Committee currently intends to operate in 
accordance with this Policy prior to the Annual General Meeting, 
with the exception of the additional two-year holding period for 
Performance Share Plan awards which will apply to awards made 
in 2015 onwards.

The Committee has written this Policy principally in relation to the 
remuneration arrangements for the CEO, CFO and Chairman, 
Global R&D & Vaccines whilst taking into account the possible 
recruitment of a replacement or an additional Executive Director 
during the operation of this Policy. The Committee intends this 
Policy to operate for the period set out above in its entirety. 
However, it may after due consideration, seek to change the Policy 
during this period, but only if it believes it is appropriate to do so 
for the long-term success of the company, after consultation with 
shareholders and having sought shareholder approval at a general 
meeting.

In drafting this Policy, the Committee reserves the right to make 
any remuneration payments and payments for loss of office 
(including exercising any discretions available to it in connection 
with such payments) notwithstanding that they are not in line with 
the Policy set out above where the terms of the payment were 
agreed (i) before the policy came into effect or (ii) at a time when 
the relevant individual was not a director of the company and, in 
the opinion of the Committee, the payment was not in 
consideration for the individual becoming a director of the 
company. For these purposes “payments” includes the Committee 
satisfying awards of variable remuneration. In relation to an award 
over shares, the terms of the payment are “agreed” at the time the 
award is granted.

The Committee may also make minor amendments to the Policy  
set out in this report (for regulatory, exchange control, tax or 
administrative purposes or to take account of a change in 
legislation) without obtaining shareholder approval for such 
amendments.  

Statement of consideration of shareholder views 
The Committee engages in regular dialogue with shareholders and 
holds annual meetings with GSK’s largest investors to discuss and 
take feedback on its remuneration policy and governance matters. 

The annual meetings were held in November 2013, at which Tom  
de Swaan, Committee Chairman, shared updates on remuneration 
matters in the last 12 months and proposals for 2014 onwards.  
In particular this covered the changes to performance conditions 
applying to long-term incentives, the introduction of an additional 
two-year holding period for performance share awards (i.e. five years 
in total) which will apply to Executive Directors for awards made in 
2015 onwards and policies that are now required to be disclosed  
in the Remuneration Policy Report.

128  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic reportFinancial 
statements

In this section

Directors’ statement of responsibilities   130
131
Independent Auditor’s report  
136
Financial statements  
Notes to the financial statements  
140
Financial statements of 
GlaxoSmithKline plc prepared 
under UK GAAP  

211

GSK Annual Report 2014  129

Governance & remunerationFinancial statementsInvestor informationStrategic reportDirectors’ statement
of responsibilities

The Directors are responsible for preparing the Annual Report,  
the Remuneration report and the Group financial statements  
in accordance with applicable law and regulations.

Disclosure of information to auditors
The Directors in office at the date of this Annual Report have each  
confirmed that:

•  so far as he or she is aware, there is no relevant audit information 

of which the company’s auditors are unaware; and

•  he or she has taken all the steps that he or she ought to have 
taken as a Director to make himself or herself aware of any 
relevant audit information and to establish that the company’s 
auditors are aware of that information.

This confirmation is given and should be interpreted in accordance 
with the provisions of section 418 of the Companies Act 2006.

Going concern basis
Pages 48 to 70 contain information on the performance of the 
Group, its financial position, cash flows, net debt position and 
borrowing facilities. Further information, including Treasury risk 
management policies, exposures to market and credit risk and 
hedging activities, is given in Note 41 to the financial statements, 
‘Financial instruments and related disclosures’. After making 
enquiries, the Directors have a reasonable expectation that the 
Group has adequate resources to continue in operational 
existence for the foreseeable future. For this reason, they  
continue to adopt the going concern basis in preparing the 
financial statements.

Internal control
The Board, through the Audit & Risk Committee, has reviewed the 
assessment of risks and the internal control framework that operates 
in GSK and has considered the effectiveness of the system of 
internal control in operation in the Group for the year covered by  
this Annual Report and up to the date of its approval by the Board  
of Directors.

The UK Corporate Governance Code
The Board considers that GlaxoSmithKline plc applies the 
principles and provisions of the UK Corporate Governance Code 
maintained by the Financial Reporting Council, as described in  
the Corporate Governance section on pages 78 to 95, and has 
complied with its provisions. The Board further considers that  
the Annual Report, taken as a whole, is fair, balanced and 
understandable, and provides the information necessary for 
shareholders to assess the Group’s performance, business  
model and strategy.

As required by the Financial Conduct Authority’s Listing Rules,  
the auditors have considered the Directors’ statement of 
compliance in relation to those points of the UK Corporate 
Governance Code which are specified for their review.

Annual Report
The Annual Report for the year ended 31 December 2014, 
comprising the Report of the Directors, the Remuneration report,  
the Financial statements and additional information for investors, 
has been approved by the Board of Directors and signed on its 
behalf by

Sir Christopher Gent
Chairman
26 February 2015

UK company law requires the Directors to prepare financial 
statements for each financial year. Under that law the Directors  
are required to prepare the Group financial statements in 
accordance with International Financial Reporting Standards 
(IFRS) as adopted by the European Union. In preparing the Group 
financial statements, the Directors have also elected to comply 
with IFRS, as issued by the International Accounting Standards 
Board (IASB). Under company law the Directors must not approve 
the Group financial statements unless they are satisfied that they 
give a true and fair view of the state of affairs of the Group and  
of the profit or loss of the Group for that period.

In preparing those financial statements, the Directors are  
required to:

•  select suitable accounting policies and then apply them 

consistently;

•  make judgements and accounting estimates that are  

reasonable and prudent;

•  state that the Group financial statements comply with IFRS 
as adopted by the European Union and IFRS as issued by 
the IASB, subject to any material departures disclosed and 
explained in the Group financial statements;

•  prepare the financial statements on a going concern basis 
unless it is inappropriate to presume that the Group will  
continue in business.

The Directors are responsible for keeping adequate accounting 
records that are sufficient to show and explain the company’s 
transactions and disclose with reasonable accuracy at any time  
the financial position of the Group and to enable them to ensure 
that the Group financial statements and the Remuneration report 
comply with the Companies Act 2006 and Article 4 of the IAS 
Regulation. They are also responsible for safeguarding the assets 
of the Group and hence for taking reasonable steps for the 
prevention and detection of fraud and other irregularities.

The Group financial statements for the year ended 31 December 
2014, comprising principal statements and supporting notes,  
are set out in ‘Financial statements’ on pages 136 to 210 of this 
report. The responsibilities of the auditors in relation to the Group 
financial statements are set out in the Independent Auditors’  
report on pages 131 to 135.

The Group financial statements for the year ended 31 December 
2014 are included in the Annual Report, which is published in  
printed form and made available on our website. The Directors are 
responsible for the maintenance and integrity of the Annual Report  
on our website in accordance with UK legislation governing the 
preparation and dissemination of financial statements. Access to  
the website is available from outside the UK, where comparable 
legislation may be different.

Each of the current Directors, whose names and functions are 
listed in the Corporate Governance section of the Annual Report 
2014 confirms that, to the best of his or her knowledge:

•  the Group financial statements, which have been prepared  
in accordance with IFRS as adopted by the EU and IFRS  
as issued by the IASB, give a true and fair view of the assets, 
liabilities, financial position and profit of the Group; and

•  the Strategic Report and risk sections of the Annual Report 
include a fair review of the development and performance of 
the business and the position of the Group, together with a 
description of the principal risks and uncertainties that it faces.

130  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic reportIndependent Auditors’ report
to the members of GlaxoSmithKline plc

Report on the Group financial statements

Our opinion  
In our opinion, the Group financial statements defined below:

•  give a true and fair view of the state of the Group’s affairs at  
31 December 2014 and of its profit and cash flows for the  
year then ended;

•   have been properly prepared in accordance with International 
Financial Reporting Standards (‘IFRSs’) as adopted by the 
European Union; and

•   have been prepared in accordance with the requirements of  
the Companies Act 2006 and Article 4 of the IAS Regulation.

Separate opinion in relation to IFRSs as issued by the IASB
As explained in Note 1 to the Group financial statements, in 
addition to applying IFRSs as adopted by the European Union,  
the Group has also applied IFRSs as issued by the International 
Accounting Standards Board ( the ‘IASB’). 

Our audit approach
Overview:

Materiality
•  Overall group materiality: £215 million which represents 4%  
of profit before tax, adding back certain non-recurring items.

Audit scope
•  Our audit included full scope audits of 24 reporting components 

with specific audit procedures performed at a further 32 
reporting components.

•  Taken together, the components at which audit work was 

performed accounted for 68% of consolidated revenue and 74% 
of consolidated profit before tax and covered all components 
that individually contributed more than 2% of revenue and profit 
before tax.

Areas of focus
•  Rebates, discounts, allowances and returns in the US 

Pharmaceuticals and Vaccines business

In our opinion, the Group financial statements comply with IFRSs  
as issued by the IASB.

•  Transformation of the Group’s finance processes

•  Potential implications of alleged illegal acts

What we have audited
GlaxoSmithKline plc’s Group financial statements comprise:

•  Litigation

•  the consolidated balance sheet at 31 December 2014;

•  the consolidated income statement and statement of 

comprehensive income for the year then ended;

•  the consolidated statement of changes in equity for the year 

then ended; 

•  the consolidated cash flow statement for the year then ended; 

and

•   the notes to the consolidated financial statements, which 

include a summary of significant accounting policies and other 
explanatory information.

The financial reporting framework that has been applied in the 
preparation of the Group financial statements comprises 
applicable law and IFRSs as adopted by the European Union.

•  Carrying value of goodwill and intangible assets

•  Uncertain tax positions

The scope of our audit and our areas of focus 
We conducted our audit in accordance with International 
Standards on Auditing (UK and Ireland) (‘ISAs (UK & Ireland)’).

We designed our audit by determining materiality and  
assessing the risks of material misstatement in the Group financial 
statements. In particular, we looked at where the Directors made 
subjective judgements, for example in respect of significant 
accounting estimates that involved making assumptions and 
considering future events that are inherently uncertain. As in all  
of our audits, we also addressed the risk of management override 
of internal controls, including evaluating whether there was 
evidence of bias by the Directors that represented a risk of  
material misstatement due to fraud.

The risks of material misstatement that had the greatest effect on 
our audit, including the allocation of our resources and effort, are 
identified as areas of focus in the table below. We have also set 
out how we tailored our audit to address these specific areas in 
order to provide an opinion on the Group financial statements as  
a whole. Any comments we make on the results of our procedures 
should be read in this context. For each area of focus below,  
where appropriate, we evaluated the design and tested the 
operating effectiveness of key internal controls over financial 
reporting, including testing the operation of IT systems from  
which financial information is generated. This is not a complete  
list of all risks identified by our audit.

GSK Annual Report 2014  131

Governance & remunerationFinancial statementsInvestor informationStrategic reportIndependent Auditors’ report
continued

Area of focus

How our audit addressed the area of focus

Rebates, discounts, allowances and returns in the US  
Pharmaceuticals and Vaccines business
Refer to Note 3 in the Group financial statements

The Group makes sales to various customers in the US that fall under 
certain commercial and government mandated contracts and 
reimbursement arrangements, of which the most significant are 
Medicaid and Medicare. The Group also provides a right of return to its 
customers for certain products.

These arrangements result in deductions to gross sales in arriving at 
turnover and give rise to obligations for the Group to provide customers 
with rebates, discounts, allowances and the right of return, which for 
unsettled amounts are recognised as an accrual.

We focused on this area because rebates, discounts, allowances and 
returns arrangements are complex and because establishing an 
appropriate accrual requires significant judgement and estimation by 
the Directors. The Directors have determined an accrual of £1.3 billion 
to be necessary at 31 December 2014.

Transformation of the Group’s finance processes 
The Group continues to rationalise and simplify its finance processes 
including the roll-out of an enterprise-wide resource planning system 
(ERP) through Core Business Services. In addition, financial transaction 
processes have continued to migrate to third party business process 
outsourcing locations (BPOs) and related accounting services have 
been centralised at in-house business service centres (BSCs).

These changes represent a financial reporting risk while migrations are 
happening as controls and processes that have been established and 
embedded over a number of years are updated and migrated into the 
new ERP environment. There is an increased risk of breakdown in 
internal financial controls during the transition and an increased risk of 
inaccurate or incomplete migration of financial data, which would in turn 
increase risk of material misstatements in the Group financial 
statements.

Potential implications of alleged illegal acts
Refer to Notes 3 and 45 in the Group financial statements

We incorporated this risk as an area of focus in our 2013 audit as a 
result of allegations of illegal acts carried out by the Group’s Chinese 
Pharmaceuticals business. In addition, the Group is conducting 
investigations in a number of other markets. The Group has continued to 
co-operate with enquiries by the Department of Justice (‘DoJ’) in the US 
and by the Serious Fraud Office (‘SFO’) in the UK. The SFO announced 
in 2014 that it had commenced a criminal investigation into the Group’s 
commercial practices. In addition, the Group announced in 2014 that it 
had paid a £301 million fine to the Chinese government in connection 
with these allegations.

We focused on the following risks, which might have a material impact 
on the Group financial statements:

•   That illegal acts similar to those previously alleged in China have 

occurred elsewhere in the Group; and

•   That further fines and penalties might be forthcoming in respect of 
ongoing investigations into the Group’s commercial practices that 
could give rise to the need for additional provisions or asset 
impairments outside of China.

We obtained management’s calculations for accruals under applicable 
schemes and validated the assumptions used by reference to the Group’s 
stated commercial policies, the terms of the applicable contracts, third party 
data related to patient enrolment in US government funded benefit schemes 
and historical levels of product returns.

We compared the assumptions to contracted prices, historical rebates, 
discounts, allowances and returns levels (where relevant) and to current 
payment trends. We also considered the historical accuracy of the Group’s 
estimates in previous years, including an evaluation of releases of accruals  
in 2014 following payments or settlements with US state authorities.

We formed an independent expectation of the largest elements of the 
accrual at 31 December 2014 using third party data and compared this 
expectation to the actual accrual recognised by the Group. In undertaking 
this work, we considered the impact of the decrease in revenue for certain 
respiratory products, principally Advair, and relevant changes in pricing  
and billing arrangements in 2015 with commercial and government 
healthcare providers.

Based on the procedures performed, we did not identify any material 
differences between our independent expectations and the accrual.

We centrally managed the work performed by component audit teams at 
BPOs and BSCs, which consisted of controls and substantive testing, 
and conducted oversight visits to all of the BSC and BPO sites in Group 
audit scope (namely India, Malaysia, the US and the UK) to direct the work 
performed.

We evaluated the design and tested the operating effectiveness of key 
automated and manual controls both before and after the migration to the 
centralised processing environment, including IT general controls and controls 
in respect of data migration between ERP systems. We also substantively 
tested the accuracy and completeness of data migration into the new ERP 
along with the controls over this process and we did not note any significant 
exceptions.

We inspected the ruling from the Changsha Intermediate People’s Court  
in Hunan Province, China in respect of the allegations of bribery in China.  
We validated that the amounts paid in the final settlement of this liability  
were consistent with the ruling. 

Using our specialist forensic knowledge, we independently assessed the 
scope and findings of the investigative work performed by the Group’s 
external legal counsel in respect of the allegations in China. We considered 
the output of this assessment in determining our audit approach. We met with 
the component audit team in Shanghai, China to understand and evaluate the 
steps taken by the Group to address the allegations.

We met with the Directors, management, in-house legal counsel and the 
Group’s external advisors to assess the risk of occurrence of similar acts 
outside of China, the status of ongoing investigations and the potential for 
further fines and penalties. This included understanding and evaluating the
Group’s internal investigations processes, which consider risks and 
allegations reported through various channels including whistle-blowing 
hotlines. We also evaluated the enhancements and changes that have been 
made to other control processes and business practices since 2013.

To supplement these centralised procedures, we selected 15 territories 
(including certain markets not otherwise included in Group audit scope) 
where the country-specific risk of corruption and bribery was deemed high. 
For these territories, we obtained specific reporting from the component audit 
teams to provide us with evidence that each had appropriately designed and 
performed audit procedures to address the audit risk that the Group financial 
statements might be materially misstated due to the potential financial impact 
of illegal acts.

We discussed the status of investigations opened by the DoJ and SFO 
with the Audit & Risk Committee, the Board of Directors, management and 
in-house general counsel. In addition, we engaged directly with the Group’s 
external advisors to corroborate our understanding. We were satisfied with 
the Group’s provisioning decisions at 31 December 2014 and with the 
adequacy of disclosures given the status of these investigations.

132  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic reportArea of focus

How our audit addressed the area of focus

Litigation
Refer to Notes 3 and 45 in the Group financial statements

The pharmaceuticals industry is heavily regulated which increases 
inherent litigation risk. The Group is engaged in a number of legal 
actions, including product liability, anti-trust and related private 
litigation, of which the most significant are disclosed in Note 45.

We discussed the status of significant known actual and potential litigation 
with in-house legal counsel. We obtained and substantively tested 
evidence to support the decisions and rationale for provisions held or 
decisions not to recognise provisions, including correspondence with legal 
counsel and other counter-parties to litigation. We also monitored and 
considered external information sources to identify potential legal actions.

We focused on this area as the eventual outcome of claims is uncertain 
and the positions taken by the Directors are based on the application  
of material judgement and estimation. Accordingly, unexpected adverse 
outcomes could significantly impact the Group’s reported profit and 
balance sheet position.

At 31 December 2014, the Group held provisions of £520 million in 
respect of legal actions. 

We developed an independent expectation of the litigation provisions 
based on product litigation history and other available evidence to 
challenge the valuation and completeness of the provisions recognised  
by the Group. We obtained confirmations from external legal counsel to 
confirm our understanding of settled and outstanding litigation and 
asserted claims. We evaluated significant adjustments to legal reserves 
recorded during the year to determine if they were indicative of 
management bias.

Carrying value of goodwill and intangible assets
Refer to Notes 18 and 19 in the Group financial statements

The Group has £7.8 billion of intangible assets, including significant 
licenses, patents and acquired brands, and £3.6 billion of goodwill at 
31 December 2014. The Group recognised impairments of intangible 
assets totalling £157 million during the year.

We have focused on acquired intangible assets, as these are the most 
significant individually and in aggregate, and a number have indefinite 
lives. The Group has also recognised goodwill from a number of 
acquisitions.

The carrying values of goodwill and intangible assets are contingent  
on future cash flows and there is risk that if these cash flows do not 
meet the Group’s expectations that the assets will be impaired. The 
impairment reviews performed by the Group contain a number of 
significant judgements and estimates including revenue growth, the 
success of new product launches, profit margins, cash conversion and 
discount rate. Changes in these assumptions might lead to a change in 
the carrying value of intangible assets and goodwill. The risk is greater 
for the US and Emerging Markets Pharmaceuticals and Vaccines cash 
generating units (‘CGUs’) where valuation headroom compared to 
carrying value is lower than in previous years.

Uncertain tax positions
Refer to Note 14 in the Group financial statements

The Group operates in a complex multinational tax environment and  
there are open tax and transfer pricing matters with UK and overseas  
tax authorities. In addition, from time to time the Group enters into 
transactions with complicated accounting and tax consequences. 
Judgement is required in assessing the level of provisions required in 
respect of uncertain tax positions. At 31 December 2014, the Group  
has recognised provisions for uncertain tax provisions, offset by current 
tax assets, included within the current tax payable of £945 million  
(2013 – £1,452 million). 

As disclosed in Note 45 to the Group financial statements, the eventual 
outcome of legal proceedings is dependent on the outcome of future events 
and therefore the position taken by the Group is inherently judgemental.  
We found that in the context of the Group financial statements taken as a 
whole the judgements made by management were reasonable and the 
disclosures made in respect of these provisions and contingent liabilities 
were appropriate.

Leveraging our specialist valuations knowledge, we obtained the Group’s 
impairment analyses and tested the reasonableness of key assumptions, 
including profit and cash flow growth, terminal values, the impact of the 
expiry of patents, potential product obsolescence and the selection of 
discount rates. We challenged management to substantiate its 
assumptions, including comparing relevant assumptions to industry and 
economic forecasts.

We interrogated the integrity of supporting calculations and we 
corroborated certain information with third party sources, including 
expectations of performance of certain assets and components of the 
business.

We obtained and evaluated management’s sensitivity analyses to ascertain 
the impact of reasonably possible changes and we performed our own 
independent sensitivity calculations to quantify the downside changes  
to management’s models required to result in impairment, focusing in 
particular on Emerging Markets which is more sensitive to change than  
the other CGUs.

As a result of our work, we determined that the quantum of impairment 
recognised in 2014 was appropriate. For those intangible assets, including 
goodwill, where management determined that no impairment was required, 
we found that these judgements were supported by reasonable 
assumptions that would require significant downside changes before any 
additional material impairment was necessary.

Using our specialist UK, US, international tax and transfer pricing 
knowledge, we evaluated and challenged management’s judgements in 
respect of estimates of tax exposures and contingencies in order to assess 
the adequacy of the Group’s tax provisions. This includes obtaining and 
evaluating certain third party tax opinions that the Group has obtained to 
assess the appropriateness of any assumptions used, including in respect  
of steps taken in advance of the proposed three-part transaction with 
Novartis AG.

In understanding and evaluating management’s judgements, we considered 
the status of recent and current tax authority audits and enquiries, the 
outturn of previous claims, judgemental positions taken in tax returns and 
current year estimates and developments in the tax environment.

From the evidence obtained, we considered the level of provisioning to  
be acceptable in the context of the Group financial statements taken as a 
whole. However, we noted that the assumptions and judgements that are 
required to formulate the provisions mean that the range of possible  
outturns is broad.

GSK Annual Report 2014  133

Governance & remunerationFinancial statementsInvestor informationStrategic reportIndependent Auditors’ report
continued

How we tailored the audit scope 
In identifying these areas of focus, we tailored the scope of our 
audit to ensure that we performed sufficient work to be able to give 
an opinion on the Group financial statements as a whole, taking 
into account the geographic structure of the Group, the 
accounting processes and controls and the industry in which the 
Group operates.

The Group financial statements are a consolidation of over 400 
reporting units, each of which is considered to be a component. 
We identified 24 reporting units that, in our view, required an  
audit of their complete financial information due to their size  
or risk characteristics. Specific audit procedures over significant 
balances and transactions were performed at a further 32 
reporting units to give appropriate coverage of all material 
balances. Where these reporting units are supported by shared 
financial service centres, these centres were also included in 
Group audit scope. None of the reporting units not included  
in our Group audit scope individually contributed more than  
2% to consolidated revenue or profit before tax.

Where the work was performed by component auditors,  
we determined the level of involvement we needed to have in the 
audit work at those reporting units. As a result, eight overseas 
components were visited by senior members of the Group audit 
team, including all of the Group’s significant components in the  
US (which are visited at least annually) alongside Belgium, China, 
France, Germany and Italy. In addition, each of the five shared 
service centres supporting reporting components in Group audit 
scope was visited. For those components in Group audit scope 
where a site visit was not undertaken, our involvement included 
review of component auditor work papers and attendance at 
certain component audit clearance meetings.  

Further specific audit procedures over central functions, the  
Group consolidation and areas of significant judgement (including 
taxation, goodwill, intangible assets, treasury, post-retirement 
benefits, litigation and the elimination of unrealised intercompany 
profit in inventory) were directly led by the Group audit team.

Taken together, the territories and functions where we performed 
our audit work accounted for 68% of consolidated revenue and 
74% of consolidated profit before tax. This was before considering 
the contribution to our audit evidence from performing audit work 
at the divisional and Group levels, including testing of monitoring 
controls and disaggregated analytical review procedures, which 
covers a significant portion of the Group’s smaller and lower risk 
components that were not directly included in our Group audit 
scope. In addition, we obtained audit evidence over certain 
out-of-scope components through the procedures we undertook 
at the Group’s shared service centres, encompassing BPOs and 
BSCs, and over centralised IT infrastructure where these 
processes are standardised.

Materiality 
The scope of our audit was influenced by our application of 
materiality. We set certain quantitative thresholds for materiality. 
These, together with qualitative considerations, helped us to 
determine the scope of our audit and the nature, timing and  
extent of our audit procedures and to evaluate the effect of 
misstatements, both individually and on the Group financial 
statements as a whole.

Based on our professional judgement, we determined materiality 
for the Group financial statements as a whole as follows:

Overall group materiality

How we determined it 

Rationale for benchmark applied

£215 million (2013 – £332 million)

4% of profit before tax (£2,968 million) adding back non-recurring items including the 
remeasurement charge for the Shionogi-ViiV Healthcare contingent consideration (£768 million), 
major restructuring costs (£755 million), legal costs including the fine paid in China (£548 million), 
items of income and expense relating to major acquisition and disposal activity (net £8 million), 
incremental costs of the change in timing of recognition of the US Branded Prescription Drug Fee 
(£115 million) and impairment of intangible assets (£157 million).

The Group’s principal measure of earnings comprises core results, which adds back to statutory 
results a number of items of income and expenditure including those detailed above. Management 
uses this measure as it believes that it eliminates the volatility inherent in one-off items. We have 
taken this measure into account in determining our materiality, except that we have not adjusted 
profit before tax to add back amortisation of intangible assets and certain other smaller non-core 
items as in our view these are recurring items which do not introduce volatility to the Group’s 
earnings. Materiality is lower than last year primarily due to the effect of lower profitability in 2014.

We agreed with the Audit & Risk Committee that we would report to it misstatements above £10 million (2013 – £10 million) identified 
during our audit as well as misstatements below that amount that, in our view, warranted reporting for qualitative reasons.

Going concern 
Under the Listing Rules, we are required to review the Directors’ 
statement, set out on page 130, in relation to going concern.  
We have nothing to report having performed our review.

As noted in the Directors’ statement, the Directors have concluded 
that it is appropriate to prepare the Group financial statements 
using the going concern basis of accounting. The going concern 
basis presumes that the Group has adequate resources to remain 
in operation, and that the Directors intend for it to do so, for at least 
one year from the date the Group financial statements are signed. 
As part of our audit, we have concluded that the Directors’ use of 
the going concern basis is appropriate.

However, because not all future events or conditions can be 
predicted, these statements are not a guarantee of the Group’s 
ability to continue as a going concern.

Other required reporting

Consistency of other information

Companies Act 2006 opinions
In our opinion:

•  the information given in the Strategic Report and the Directors’ 

Report for the financial year for which the Group financial 
statements are prepared is consistent with the Group financial 
statements; and

•  the information given in the Corporate Governance Statement 
set out on pages 78 to 95 with respect to internal control and 
risk management systems and about share capital structures  
is consistent with the Group financial statements.

134  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
ISAs (UK & Ireland) reporting

•   information in the Annual Report is:
     -   materially inconsistent with the information in the audited Group finanical statements; or
    -   apparently materially incorrect based on, or materially inconsistent with, our knowledge of the Group acquired in 

We have no exceptions  
to report arising from this 
responsibility.

the course of performing our audit; or 

    -   otherwise misleading

•    the statement given by the Directors on page 130 in accordance with provision C.1.1 of the UK Corporate Governance 
Code (the “Code”) that they consider the Annual Report taken as a whole to be fair, balanced and understandable and 
provides the information necessary for members to assess the Group’s performance, business model and strategy is 
materially inconsistent with our knowledge of the Group acquired in the course of performing our audit.    

We have no exceptions  
to report arising from this 
responsibility.

•    the section of the Annual Report on page 86, as required by provision C.3.8 of the Code, describing the work of the 
Audit & Risk Committee does not appropriately address matters communicated by us to the Audit & Risk Committee.

We have no exceptions  
to report arising from this 
responsibility.

Adequacy of information and explanations received
Under the Companies Act 2006, we are required to report to  
you if, in our opinion, we have not received all the information  
and explanations we require for our audit. We have no exceptions  
to report arising from this responsibility.

Directors’ remuneration
Under the Companies Act 2006, we are required to report to  
you if, in our opinion, certain disclosures of Directors’ remuneration 
specified by law have not been made. We have no exceptions to 
report arising from this responsibility.

Corporate governance statement
Under the Listing Rules, we are required to review the part of  
the Corporate Governance Statement relating to the parent 
company’s compliance with 10 provisions of the UK Corporate 
Governance Code. We have nothing to report having performed  
our review.

Under the Companies Act 2006, we are required to report to you 
if, in our opinion, a Corporate Governance Statement has not been 
prepared by the parent company. We have no exceptions to report 
arising from this responsibility.

•   the reasonableness of significant accounting estimates made  

by the Directors; and

•   the overall presentation of the Group financial statements.

We primarily focus our work in these areas by assessing the 
Directors’ judgements against available evidence, forming our  
own judgements, and evaluating the disclosures in the Group 
financial statements.

We test and examine information, using sampling and other 
auditing techniques, to the extent we consider necessary to 
provide a reasonable basis for us to draw conclusions. We obtain 
audit evidence through testing the effectiveness of controls, 
substantive procedures or a combination of both.

In addition, we read all the financial and non-financial information  
in the Annual Report to identify material inconsistencies with the 
audited Group financial statements and to identify any information 
that is apparently materially incorrect based on, or materially 
inconsistent with, the knowledge acquired by us in the course of 
performing the audit. If we become aware of any apparent material 
misstatements or inconsistencies, we consider the implications  
for our report.

Responsibilities for the financial statements 
and the audit

Our responsibilities and those of the Directors 
As explained more fully in the Directors’ statement of 
responsibilities set out on page 130, the Directors are responsible 
for the preparation of the Group financial statements and for being 
satisfied that they give a true and fair view.

Our responsibility is to audit and express an opinion on the Group 
financial statements in accordance with applicable law and ISAs 
(UK & Ireland). Those standards require us to comply with the 
Auditing Practices Board’s Ethical Standards for Auditors.

This report, including the opinions, has been prepared for and  
only for the Company’s members as a body in accordance with 
Chapter 3 of Part 16 of the Companies Act 2006 and for no other 
purpose. We do not, in giving these opinions, accept or assume 
responsibility for any other purpose or to any other person to 
whom this report is shown or into whose hands it may come save 
where expressly agreed by our prior consent in writing.

What an audit of financial statements involves
An audit involves obtaining evidence about the amounts and 
disclosures in the Group financial statements sufficient to give 
reasonable assurance that the Group financial statements are  
free from material misstatement, whether caused by fraud or error. 
This includes an assessment of:

•  whether the accounting policies are appropriate to the Group’s 

circumstances and have been consistently applied and 
adequately disclosed;

Other matters 

We have reported separately on the parent company financial 
statements of GlaxoSmithKline plc for the year ended 31 
December 2014 and on the information in the Directors’ 
Remuneration report that is described as having been audited.

The company has passed a resolution in accordance with section 
506 of the Companies Act 2006 that the senior statutory auditor’s 
name should not be stated.

PricewaterhouseCoopers LLP
Chartered Accountants and Statutory Auditors
London
26 February 2015

Notes:

(a)    The maintenance and integrity of the GlaxoSmithKline plc 

website is the responsibility of the Directors; the work carried 
out by the auditors does not involve consideration of these 
matters and, accordingly, the auditors accept no responsibility 
for any changes that may have occurred to the Group financial 
statements since they were initially presented on the website.

(b)    Legislation in the United Kingdom governing the preparation 
and dissemination of financial statements may differ from 
legislation in other jurisdictions.

GSK Annual Report 2014  135

Governance & remunerationFinancial statementsInvestor informationStrategic reportFinancial statements

Consolidated income statement
for the year ended 31 December 2014

Turnover
Cost of sales
Gross profit
Selling, general and administration
Research and development
Royalty income
Other operating income
Operating profit

Finance income
Finance expense
Profit on disposal of interest in associates
Share of after tax profits of associates and joint ventures
Profit before taxation

Taxation

Profit after taxation for the year

Profit attributable to non-controlling interests
Profit attributable to shareholders

Basic earnings per share (pence)
Diluted earnings per share (pence)

Consolidated statement of comprehensive income 
for the year ended 31 December 2014

Profit for the year

Items that may be subsequently reclassified to income statement:
Exchange movements on overseas net assets and net investment hedges
Reclassification of exchange on liquidation or disposal of overseas subsidiaries
Deferred tax on exchange movements
Fair value movements on available-for-sale investments
Deferred tax on fair value movements on available-for-sale investments
Reclassification of fair value movements on available-for-sale investments
Deferred tax reversed on reclassification of available-for-sale investments
Fair value movements on cash flow hedges
Deferred tax on fair value movements on cash flow hedges
Reclassification of cash flow hedges to income statement
Share of other comprehensive income of associates and joint ventures

Items that will not be reclassified to income statement:
Exchange movements on overseas net assets of non-controlling interests
Remeasurement (losses)/gains on defined benefit plans
Deferred tax on actuarial movements in defined benefit plans

Notes
6

7
8

11
12

13

14

15
15

34
34

Other comprehensive (expense)/income for the year

34

2014 
£m
23,006
(7,323)
15,683
(8,246)
(3,450)
310
(700)
3,597

68
(727)
–
30
2,968

2013 
£m
26,505
(8,585)
17,920
(8,480)
(3,923)
387
1,124
7,028

61
(767)
282
43
6,647

2012 
£m
26,431
(7,925)
18,506
(8,789)
(3,979)
306
1,256
7,300

79
(808)
–
29
6,600

(137)

(1,019)

(1,922)

2,831

75
2,756
2,831

57.3p
56.7p

5,628

192
5,436
5,628

112.5p
110.5p

4,678

179
4,499
4,678

91.6p
90.2p

2014 
£m
2,831

2013 
£m
5,628

2012 
£m
4,678

(497)
(219)
(2)
29
(78)
(155)
58
5
(1)
(5)
18
(847)

16
(1,181)
262
(903)

(1,750)

(255)
–
–
367
(29)
(38)
7
(9)
1
2
15
61

(35)
847
(286)
526

587

(226)
–
–
77
(10)
(19)
10
(6)
–
2
30
(142)

(30)
(685)
193
(522)

(664)

Total comprehensive income for the year

1,081

6,215

4,014

Total comprehensive income for the year attributable to:
Shareholders
Non-controlling interests
Total comprehensive income for the year

990
91
1,081

6,058
157
6,215

3,865
149
4,014

136  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic report 
Consolidated balance sheet 
as at 31 December 2014

Non-current assets
Property, plant and equipment
Goodwill
Other intangible assets
Investments in associates and joint ventures
Other investments
Deferred tax assets
Derivative financial instruments
Other non-current assets
Total non-current assets

Current assets
Inventories
Current tax recoverable
Trade and other receivables
Derivative financial instruments
Liquid investments
Cash and cash equivalents
Assets held for sale
Total current assets
Total assets

Current liabilities
Short-term borrowings
Trade and other payables
Derivative financial instruments
Current tax payable
Short-term provisions
Total current liabilities

Non-current liabilities
Long-term borrowings
Deferred tax liabilities
Pensions and other post-employment benefits
Other provisions
Derivative financial instruments
Other non-current liabilities
Total non-current liabilities
Total liabilities
Net assets

Equity
Share capital
Share premium account
Retained earnings
Other reserves
Shareholders’ equity
Non-controlling interests
Total equity

Notes

2014 
£m

2013 
£m 

17
18
19
20
21
14
41
22

23
14
24
41
32
25
26

32
27
41
14
29

32
14
28
29
41
30

33
33
34
34

9,052
3,724
8,320
340
1,114
2,688
–
735
25,973

4,231
138
4,600
146
69
4,338
1,156
14,678
40,651

(2,943)
(7,958)
(404)
(945)
(1,045)
(13,295)

(15,841)
(445)
(3,179)
(545)
(9)
(2,401)
(22,420)
(35,715)
4,936

1,339
2,759
(2,074)
2,239
4,263
673
4,936

8,872
4,205
9,283
323
1,202
2,084
1
889
26,859

3,900
129
5,442
155
66
5,534
1
15,227
42,086

(2,789)
(8,317)
(127)
(1,452)
(992)
(13,677)

(15,456)
(693)
(2,189)
(552)
(3)
(1,704)
(20,597)
(34,274)
7,812

1,336
2,595
913
2,153
6,997
815
7,812

The financial statements on pages 136 to 210 were approved by the Board on 26 February 2015 and signed on its behalf by

Sir Christopher Gent 
Chairman

GSK Annual Report 2014  137

Governance & remunerationFinancial statementsInvestor informationStrategic reportFinancial statements
continued

Consolidated statement of changes in equity
for the year ended 31 December 2014

At 1 January 2012

  Profit for the year
  Other comprehensive (expense)/income for the year
Total comprehensive income for the year

Distributions to non-controlling interests
Dividends to shareholders
Changes in non-controlling interests
Forward contract relating to non-controlling interest
Ordinary Shares issued
Ordinary Shares purchased and cancelled or held as Treasury shares
Ordinary Shares acquired by ESOP Trusts
Ordinary Shares transferred by ESOP Trusts
Write-down of shares held by ESOP Trusts
Share-based incentive plans
Tax on share-based incentive plans
At 31 December 2012

  Profit for the year
  Other comprehensive income/(expense) for the year
Total comprehensive income for the year

Distributions to non-controlling interests
Dividends to shareholders
Changes in non-controlling interests
Ordinary Shares issued
Ordinary Shares purchased and cancelled or held as Treasury shares
Ordinary Shares acquired by ESOP Trusts
Write-down of shares held by ESOP Trusts
Share-based incentive plans
Tax on share-based incentive plans
At 31 December 2013

  Profit for the year
  Other comprehensive (expense)/income for the year
Total comprehensive income/(expense) for the year

Distributions to non-controlling interests
Dividends to shareholders
Changes in non-controlling interests
Forward contract relating to non-controlling interest
Ordinary Shares issued
Ordinary Shares purchased and cancelled or held as Treasury shares
Ordinary Shares acquired by ESOP Trusts
Write-down of shares held by ESOP Trusts
Share-based incentive plans
Tax on share-based incentive plans
At 31 December 2014

Shareholders’ equity

Share 
capital 
£m
1,387

Share 
premium 
£m
1,673

Retained 
earnings 
£m
3,357

Other 
reserves 
£m
1,602

–
–
–

–
–
–
–
7
(45)
–
–
–
–
–
1,349

–
–
–

–
–
–
12
(25)
–
–
–
–
1,336

–
–
–

–
–
–
–
3
–
–
–
–
–
1,339

–
–
–

–
–
–
–
349
–
–
–
–
–
–
2,022

–
–
–

–
–
–
573
–
–
–
–
–
2,595

–
–
–

–
–
–
–
164
–
–
–
–
–
2,759

4,499
(665)
3,834

–
(3,814)
(382)
–
–
(2,493)
–
–
(80)
211
9
642

5,436
316
5,752

–
(3,680)
(584)
–
(1,504)
–
(80)
294
73
913

2,756
(1,626)
1,130

–
(3,843)
(58)
–
–
(238)
150
(450)
326
(4)
(2,074)

–
31
31

–
–
–
8
–
45
(37)
58
80
–
–
1,787

–
306
306

–
–
–
–
25
(45)
80
–
–
2,153

–
(140)
(140)

–
–
–
21
–
–
(245)
450
–
–
2,239

Non-
controlling 
interests 
£m
795

179
(30)
149

(171)
–
164
–
–
–
–
–
–
–
–
937

192
(35)
157

(238)
–
(41)
–
–
–
–
–
–
815

75
16
91

(205)
–
(28)
–
–
–
–
–
–
–
673

Total 
£m
8,019

4,499
(634)
3,865

–
(3,814)
(382)
8
356
(2,493)
(37)
58
–
211
9
5,800

5,436
622
6,058

–
(3,680)
(584)
585
(1,504)
(45)
–
294
73
6,997

2,756
(1,766)
990

–
(3,843)
(58)
21
167
(238)
(95)
–
326
(4)
4,263

Total 
equity 
£m
8,814

4,678
(664)
4,014

(171)
(3,814)
(218)
8
356
(2,493)
(37)
58
–
211
9
6,737

5,628
587
6,215

(238)
(3,680)
(625)
585
(1,504)
(45)
–
294
73
7,812

2,831
(1,750)
1,081

(205)
(3,843)
(86)
21
167
(238)
(95)
–
326
(4)
4,936

138  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
 
Consolidated cash flow statement
for the year ended 31 December 2014

Cash flow from operating activities
Profit after taxation for the year
Adjustments reconciling profit after tax to operating cash flows
Cash generated from operations
Taxation paid
Net cash inflow from operating activities

Cash flow from investing activities
Purchase of property, plant and equipment
Proceeds from sale of property, plant and equipment
Purchase of intangible assets
Proceeds from sale of intangible assets
Purchase of equity investments
Proceeds from sale of equity investments
Purchase of businesses, net of cash acquired
Disposal of businesses
Investments in associates and joint ventures
Proceeds from disposal of subsidiary and interest in associate
Decrease in liquid investments
Interest received
Dividends from associates and joint ventures
Net cash (outflow)/inflow from investing activities

Cash flow from financing activities
Proceeds from own shares for employee share options
Shares acquired by ESOP Trusts
Issue of share capital
Purchase of own shares for cancellation or to be held as Treasury shares
Purchase of non-controlling interests
Increase in long-term loans
Increase in short-term loans
Repayment of short-term loans
Net repayment of obligations under finance leases
Interest paid
Dividends paid to shareholders
Distributions to non-controlling interests
Other financing cash flows
Net cash outflow from financing activities

Notes

36

38
38
20

33

2014 
£m

2013 
£m

2012 
£m

2,831
3,453
6,284
(1,108)
5,176

(1,188)
39
(563)
330
(83)
205
(104)
225
(9)
1
1
63
5
(1,078)

–
(95)
167
(238)
(679)
1,960
–
(1,709)
(23)
(707)
(3,843)
(205)
(13)
(5,385)

5,628
2,871
8,499
(1,277)
7,222

(1,188)
46
(513)
136
(133)
59
(247)
1,851
(8)
429
15
59
18
524

–
(45)
585
(1,504)
(588)
1,913
–
(1,872)
(31)
(749)
(3,680)
(238)
(64)
(6,273)

4,678
1,370
6,048
(1,673)
4,375

(1,051)
68
(469)
1,056
(229)
28
(2,235)
–
(99)
–
224
30
46
(2,631)

58
(37)
356
(2,493)
(14)
4,430
1,743
(2,559)
(35)
(779)
(3,814)
(171)
(36)
(3,351)

(Decrease)/increase in cash and bank overdrafts

37

(1,287)

1,473

(1,607)

Cash and bank overdrafts at beginning of year
Exchange adjustments
(Decrease)/increase in cash and bank overdrafts
Cash and bank overdrafts at end of year

Cash and bank overdrafts at end of year comprise:
Cash and cash equivalents
Overdrafts

5,231
84
(1,287)
4,028

4,338
(310)
4,028

3,906
(148)
1,473
5,231

5,534
(303)
5,231

5,605
(92)
(1,607)
3,906

4,184
(278)
3,906

GSK Annual Report 2014  139

Governance & remunerationFinancial statementsInvestor informationStrategic reportNotes to the financial statements

1 Presentation of the financial statements
Description of business
GlaxoSmithKline is a major global healthcare group which is  
engaged in the creation and discovery, development, manufacture 
and marketing of pharmaceutical products including vaccines, 
over-the-counter (OTC) medicines and health-related consumer 
products. GSK’s principal pharmaceutical products include 
medicines in the following therapeutic areas: respiratory, anti-
virals, central nervous system, cardiovascular and urogenital, 
metabolic, anti-bacterials, oncology and emesis, dermatology,  
rare diseases, immuno-inflammation, vaccines and HIV.

Compliance with applicable law and IFRS
The financial statements have been prepared in accordance with  
the Companies Act 2006, Article 4 of the IAS Regulation and 
International Accounting Standards (IAS) and International 
Financial Reporting Standards (IFRS) and related interpretations, 
as adopted by the European Union.

The financial statements are also in compliance with IFRS as 
issued by the International Accounting Standards Board.

Composition of financial statements
 The consolidated financial statements are drawn up in Sterling,  
the functional currency of GlaxoSmithKline plc, and in accordance 
with IFRS accounting presentation. The financial statements 
comprise:

•  Consolidated income statement

•  Consolidated statement of comprehensive income

•  Consolidated balance sheet

•  Consolidated statement of changes in equity

•  Consolidated cash flow statement

•  Notes to the financial statements.

Composition of the Group
A list of the subsidiary and associated undertakings which, in the 
opinion of the Directors, principally affected the amount of profit  
or the net assets of the Group is given in Note 44, ‘Principal  
Group companies’.

Accounting principles and policies
The financial statements have been prepared using the historical  
cost convention modified by the revaluation of certain items, as  
stated in the accounting policies, and on a going concern basis.

The financial statements have been prepared in accordance  
with the Group’s accounting policies approved by the Board  
and described in Note 2, ‘Accounting principles and policies’. 
Information on the application of these accounting policies, 
including areas of estimation and judgement is given in Note 3,  
‘Key accounting judgements and estimates’. 

The preparation of the financial statements in conformity with 
generally accepted accounting principles requires management  
to make estimates and assumptions that affect the reported 
amounts of assets and liabilities and disclosure of contingent 
assets and liabilities at the date of the financial statements and  
the reported amounts of revenues and expenses during the 
reporting period. Actual results could differ from those estimates.

Implementation of new accounting standards
An amendment to IAS 32 ‘Offsetting financial assets and financial 
liabilities’ was issued in December 2011 and was implemented by 
GSK from 1 January 2014. The amendment provides additional 
guidance on when financial assets and financial liabilities may be 
offset and has no material impact on the current period.

Financial period
These financial statements cover the financial year from 1 January 
to 31 December 2014, with comparative figures for the financial 
years from 1 January to 31 December 2013 and, where 
appropriate, from 1 January to 31 December 2012.

Parent company financial statements
The financial statements of the parent company, GlaxoSmithKline 
plc, have been prepared in accordance with UK GAAP and with UK 
accounting presentation. The company balance sheet is presented 
on page 213 and the accounting policies are given on page 214. 

2 Accounting principles and policies
Consolidation
 The consolidated financial statements include:

•  the assets and liabilities, and the results and cash flows,  

of the company and its subsidiaries, including ESOP Trusts

•   the Group’s share of the results and net assets of associates 

and joint ventures

•  the Group’s share of assets, liabilities, revenue and expenses  

of joint operations.

The financial statements of entities consolidated are made up  
to 31 December each year.

Entities over which the Group has the power to direct the relevant 
activities so as to affect the returns to the Group, generally through 
control over the financial and operating policies, are accounted for  
as subsidiaries. Where the Group has the ability to exercise joint 
control over, and rights to the net assets of, entities, the entities  
are accounted for as joint ventures. Where the Group has the 
ability to exercise joint control over an arrangement, but has rights 
to specified assets and obligations for specified liabilities of the 
arrangement, the arrangement is accounted for as a joint 
operation. Where the Group has the ability to exercise significant 
influence over entities, they are accounted for as associates.  
The results and assets and liabilities of associates and joint 
ventures are incorporated into the consolidated financial 
statements using the equity method of accounting. The  
Group’s rights to assets, liabilities, revenue and expenses  
of joint operations are included in the consolidated financial 
statements in accordance with those rights and obligations.

Interests acquired in entities are consolidated from the date the 
Group acquires control and interests sold are de-consolidated 
from the date control ceases.

140  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic reportRevenue
Revenue is recognised in the income statement when goods or 
services are supplied or made available to external customers 
against orders received, title and risk of loss is passed to the 
customer, reliable estimates can be made of relevant deductions 
and all relevant obligations have been fulfilled, such that the 
earnings process is regarded as being complete. 

Turnover represents net invoice value after the deduction of 
discounts and allowances given and accruals for estimated future 
rebates and returns. The methodology and assumptions used to 
estimate rebates and returns are monitored and adjusted regularly 
in the light of contractual and legal obligations, historical trends, 
past experience and projected market conditions. Market 
conditions are evaluated using wholesaler and other third-party 
analyses, market research data and internally generated 
information. Value added tax and other sales taxes are excluded 
from revenue.

Where the Group co-promotes a product and the counterparty 
records the sale, the Group records its share of revenue as  
co-promotion income within turnover. The nature of co-promotion 
activities is such that the Group records no costs of sales. 
Pharmaceutical turnover includes co-promotion revenue of  
£22 million (2013 – £37 million; 2012 – £234 million). In addition, 
initial or event-based milestone income (excluding royalty income) 
arising on development or marketing collaborations of the Group’s 
compounds or products with other parties is recognised in  
turnover. Milestone income of £57 million is included in turnover 
(2013 – £78 million).

Royalty income is recognised on an accruals basis in accordance 
with the terms of the relevant licensing agreements.

Expenditure
Expenditure is recognised in respect of goods and services 
received when supplied in accordance with contractual terms. 
Provision is made when an obligation exists for a future liability  
in respect of a past event and where the amount of the obligation  
can be reliably estimated. Manufacturing start-up costs between 
validation and the achievement of normal production are expensed 
as incurred. Advertising and promotion expenditure is charged  
to the income statement as incurred. Shipment costs on inter-
company transfers are charged to cost of sales; distribution  
costs on sales to customers are included in selling, general  
and administrative expenditure. 

Restructuring costs are recognised and provided for, where 
appropriate, in respect of the direct expenditure of a business 
reorganisation where the plans are sufficiently detailed and  
well advanced, and where appropriate communication to those 
affected has been undertaken.

2 Accounting principles and policies continued
Transactions and balances between subsidiaries are eliminated 
and no profit before tax is taken on sales between subsidiaries 
until the products are sold to customers outside the Group. The 
relevant proportion of profits on transactions with joint ventures, 
joint operations and associates is also deferred until the products 
are sold to third parties. Transactions with non-controlling interests 
are recorded directly in equity. Deferred tax relief on unrealised 
intra-Group profit is accounted for only to the extent that it is 
considered recoverable.

Goodwill is capitalised as a separate item in the case of 
subsidiaries and as part of the cost of investment in the case  
of joint ventures and associates. Goodwill is denominated  
in the currency of the operation acquired.

Where the cost of acquisition is below the fair value of the  
net assets acquired, the difference is recognised directly in  
the income statement.

Business combinations
Business combinations are accounted for using the acquisition 
accounting method. Identifiable assets, liabilities and contingent 
liabilities acquired are measured at fair value at acquisition date.  
The consideration transferred is measured at fair value and 
includes the fair value of any contingent consideration. Where  
the consideration transferred, together with the non-controlling 
interest, exceeds the fair value of the net assets, liabilities and 
contingent liabilities acquired, the excess is recorded as goodwill. 
The costs of acquisition are charged to the income statement in 
the period in which they are incurred. 

Where not all of the equity of a subsidiary is acquired the non-
controlling interest is recognised either at fair value or at the 
non-controlling interest’s share of the net assets of the subsidiary, 
on a case-by-case basis. Changes in the Group’s ownership 
percentage of subsidiaries are accounted for within equity. 

Foreign currency translation
 Foreign currency transactions are booked in the functional 
currency of the Group company at the exchange rate ruling on  
the date of transaction. Foreign currency monetary assets and 
liabilities are retranslated into the functional currency at rates of 
exchange ruling at the balance sheet date. Exchange differences 
are included in the income statement.

On consolidation, assets and liabilities, including related goodwill, 
of overseas subsidiaries, associates and joint ventures, are 
translated into Sterling at rates of exchange ruling at the balance 
sheet date. The results and cash flows of overseas subsidiaries, 
associates and joint ventures are translated into Sterling using 
average rates of exchange. 

Exchange adjustments arising when the opening net assets  
and the profits for the year retained by overseas subsidiaries, 
associates and joint ventures are translated into Sterling, less 
exchange differences arising on related foreign currency 
borrowings which hedge the Group’s net investment in these 
operations, are taken to a separate component of equity.

When translating into Sterling the assets, liabilities, results and 
cash flows of overseas subsidiaries, associates and joint ventures 
which are reported in currencies of hyper-inflationary economies, 
adjustments are made where material to reflect current price levels. 
Any loss on net monetary assets is charged to the consolidated 
income statement.

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Governance & remunerationFinancial statementsInvestor informationStrategic reportNotes to the financial statements
continued

2 Accounting principles and policies continued
Research and development
 Research and development expenditure is charged to the income 
statement in the period in which it is incurred. Development 
expenditure is capitalised when the criteria for recognising an 
asset are met, usually when a regulatory filing has been made in a 
major market and approval is considered highly probable. Property, 
plant and equipment used for research and development is 
capitalised and depreciated in accordance with the Group’s policy.

Environmental expenditure
Environmental expenditure related to existing conditions resulting 
from past or current operations and from which no current or  
future benefit is discernible is charged to the income statement. 
The Group recognises its liability on a site-by-site basis when  
it can be reliably estimated. This liability includes the Group’s 
portion of the total costs and also a portion of other potentially 
responsible parties’ costs when it is probable that they will not be 
able to satisfy their respective shares of the clean-up obligation. 
Recoveries of reimbursements are recorded as assets when 
virtually certain.

Legal and other disputes
Provision is made for the anticipated settlement costs of legal  
or other disputes against the Group where an outflow of resources  
is considered probable and a reliable estimate can be made of  
the likely outcome. In addition, provision is made for legal or  
other expenses arising from claims received or other disputes.  
In respect of product liability claims related to certain products, 
there is sufficient history of claims made and settlements to  
enable management to make a reliable estimate of the provision 
required to cover unasserted claims. In certain cases, an incurred 
but not reported (IBNR) actuarial technique is used to determine 
this estimate. 

The Group may become involved in legal proceedings, in respect  
of which it is not possible to make a reliable estimate of the 
expected financial effect, if any, that could result from ultimate 
resolution of the proceedings. In these cases, appropriate 
disclosure about such cases would be included but no provision 
would be made. Costs associated with claims made by the Group 
against third parties are charged to the income statement as they 
are incurred.

Pensions and other post-employment benefits
The costs of providing pensions under defined benefit schemes 
are calculated using the projected unit credit method and spread 
over the period during which benefit is expected to be derived from 
the employees’ services, consistent with the advice of qualified 
actuaries. Pension obligations are measured as the present value 
of estimated future cash flows discounted at rates reflecting the 
yields of high quality corporate bonds. Pension scheme assets  
are measured at fair value at the balance sheet date.

The costs of other post-employment liabilities are calculated in  
a similar way to defined benefit pension schemes and spread  
over the period during which benefit is expected to be derived  
from the employees’ services, in accordance with the advice of  
qualified actuaries.

Actuarial gains and losses and the effect of changes in actuarial 
assumptions, are recognised in the statement of comprehensive 
income in the year in which they arise. 

The Group’s contributions to defined contribution plans are  
charged to the income statement as incurred.

Employee share plans
Incentives in the form of shares are provided to employees under 
share option and share award schemes. 

The fair values of these options and awards are calculated at  
their grant dates using a Black-Scholes option pricing model and 
charged to the income statement over the relevant vesting periods.

The Group provides finance to ESOP Trusts to purchase company 
shares on the open market to meet the obligation to provide shares 
when employees exercise their options or awards. Costs of 
running the ESOP Trusts are charged to the income statement. 
Shares held by the ESOP Trusts are deducted from other 
reserves. A transfer is made between other reserves and retained 
earnings over the vesting periods of the related share options or 
awards to reflect the ultimate proceeds receivable from employees 
on exercise.

Property, plant and equipment
Property, plant and equipment (PP&E) is stated at the cost of 
purchase or construction less provisions for depreciation and 
impairment. Financing costs are capitalised within the cost of 
qualifying assets in construction.

Depreciation is calculated to write off the cost less residual value  
of PP&E, excluding freehold land, using the straight-line basis over 
the expected useful life. Residual values and lives are reviewed, 
and where appropriate adjusted, annually. The normal expected 
useful lives of the major categories of PP&E are:

Freehold buildings 
Leasehold land and buildings 
Plant and machinery 
Equipment and vehicles 

20 to 50 years
Lease term or 20 to 50 years
10 to 20 years
3 to 10 years

On disposal of PP&E, the cost and related accumulated 
depreciation and impairments are removed from the financial 
statements and the net amount, less any proceeds, is taken to  
the income statement.

Leases
Leasing agreements which transfer to the Group substantially  
all the benefits and risks of ownership of an asset are treated as 
finance leases, as if the asset had been purchased outright. The 
assets are included in PP&E or computer software and the capital 
elements of the leasing commitments are shown as obligations 
under finance leases. Assets held under finance leases are 
depreciated on a basis consistent with similar owned assets or  
the lease term if shorter. The interest element of the lease rental  
is included in the income statement. All other leases are operating 
leases and the rental costs are charged to the income statement 
on a straight-line basis over the lease term.

Goodwill
Goodwill is stated at cost less impairments. Goodwill is deemed  
to have an indefinite useful life and is tested for impairment at  
least annually.

Where the fair value of the interest acquired in an entity’s assets, 
liabilities and contingent liabilities exceeds the consideration paid, 
this excess is recognised immediately as a gain in the income 
statement.

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Governance & remunerationFinancial statementsInvestor informationStrategic report2 Accounting principles and policies continued
Other intangible assets
Intangible assets are stated at cost less provisions for amortisation 
and impairments. 

Licences, patents, know-how and marketing rights separately 
acquired or acquired as part of a business combination are 
amortised over their estimated useful lives, generally not exceeding 
20 years, using the straight-line basis, from the time they are 
available for use. The estimated useful lives for determining the 
amortisation charge take into account patent lives, where 
applicable, as well as the value obtained from periods of non-
exclusivity. Asset lives are reviewed, and where appropriate 
adjusted, annually. Contingent milestone payments are recognised 
at the point that the contingent event becomes probable. Any 
development costs incurred by the Group and associated with 
acquired licences, patents, know-how or marketing rights are 
written off to the income statement when incurred, unless the 
criteria for recognition of an internally generated intangible asset 
are met, usually when a regulatory filing has been made in a major 
market and approval is considered highly probable.

Acquired brands are valued independently as part of the fair value  
of businesses acquired from third parties where the brand has a  
value which is substantial and long term and where the brands  
either are contractual or legal in nature or can be sold separately  
from the rest of the businesses acquired. Brands are amortised  
over their estimated useful lives of up to 20 years, except where  
it is considered that the useful economic life is indefinite.

The costs of acquiring and developing computer software for 
internal use and internet sites for external use are capitalised  
as intangible fixed assets where the software or site supports  
a significant business system and the expenditure leads to the 
creation of a durable asset. ERP systems software is amortised 
over seven to ten years and other computer software over three  
to five years.

Impairment of non-current assets
The carrying values of all non-current assets are reviewed for 
impairment, either on a stand-alone basis or as part of a larger 
cash generating unit, when there is an indication that the assets 
might be impaired. Additionally, goodwill, intangible assets with 
indefinite useful lives and intangible assets which are not yet 
available for use are tested for impairment annually. Any provision 
for impairment is charged to the income statement in the year 
concerned.

Impairments of goodwill are not reversed. Impairment losses on  
other non-current assets are only reversed if there has been a  
change in estimates used to determine recoverable amounts  
and only to the extent that the revised recoverable amounts do  
not exceed the carrying values that would have existed, net of 
depreciation or amortisation, had no impairments been recognised.

Investments in associates, joint ventures and joint operations
Investments in associates and joint ventures are carried in the 
consolidated balance sheet at the Group’s share of their net 
assets at date of acquisition and of their post-acquisition  
retained profits or losses together with any goodwill arising  
on the acquisition. The Group recognises its rights to assets, 
liabilities, revenue and expenses of joint operations. 

Available-for-sale investments
Liquid investments and other investments are classified as 
available-for-sale investments and are initially recorded at fair  
value plus transaction costs and then remeasured at subsequent 
reporting dates to fair value. Unrealised gains and losses on 
available-for-sale investments are recognised directly in other 
comprehensive income. Impairments arising from the significant  
or prolonged decline in fair value of an equity investment reduce 
the carrying amount of the asset directly and are charged to the 
income statement.

On disposal or impairment of the investments, any gains and 
losses that have been deferred in other comprehensive income  
are reclassified to the income statement. Dividends on equity 
investments are recognised in the income statement when the 
Group’s right to receive payment is established. Equity investments 
are recorded in non-current assets unless they are expected to be 
sold within one year. 

Purchases and sales of equity investments are accounted for on  
the trade date and purchases and sales of other available-for-sale 
investments are accounted for on settlement date.

Inventories
Inventories are included in the financial statements at the lower of 
cost (including raw materials, direct labour, other direct costs and 
related production overheads) and net realisable value. Cost is 
generally determined on a first in, first out basis. Pre-launch 
inventory is held as an asset when there is a high probability of 
regulatory approval for the product. Before that point a provision  
is made against the carrying value to its recoverable amount; the 
provision is then reversed at the point when a high probability of 
regulatory approval is determined.

Trade receivables
Trade receivables are carried at original invoice amount less any 
provisions for doubtful debts. Provisions are made where there  
is evidence of a risk of non-payment, taking into account ageing, 
previous experience and general economic conditions. When a 
trade receivable is determined to be uncollectable it is written off, 
firstly against any provision available and then to the income 
statement. 

Subsequent recoveries of amounts previously provided for are 
credited to the income statement. Long-term receivables are 
discounted where the effect is material. 

Trade payables
Trade payables are initially recognised at fair value and then held  
at amortised cost which equates to nominal value. Long-term 
payables are discounted where the effect is material.

Cash and cash equivalents
Cash and cash equivalents comprise cash in hand, current 
balances with banks and similar institutions and highly liquid 
investments with maturities of three months or less. They are 
readily convertible into known amounts of cash and have an 
insignificant risk of changes in value.

Borrowings
All borrowings are initially recorded at the amount of proceeds 
received, net of transaction costs. Borrowings are subsequently 
carried at amortised cost, with the difference between the 
proceeds, net of transaction costs, and the amount due on 
redemption being recognised as a charge to the income  
statement over the period of the relevant borrowing.

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Governance & remunerationFinancial statementsInvestor informationStrategic reportNotes to the financial statements
continued

2 Accounting principles and policies continued
Taxation
Current tax is provided at the amounts expected to be paid 
applying tax rates that have been enacted or substantively enacted 
by the balance sheet date.

Deferred tax is provided in full, on temporary differences arising 
between the tax bases of assets and liabilities and their carrying 
amounts in the financial statements. Deferred tax assets are 
recognised to the extent that it is probable that future taxable 
profits will be available against which the temporary differences 
can be utilised. Deferred tax is provided on temporary differences 
arising on investments in subsidiaries, associates and joint 
ventures, except where the timing of the reversal of the temporary 
difference can be controlled and it is probable that the temporary 
difference will not reverse in the foreseeable future. Deferred tax is 
provided using rates of tax that have been enacted or substantively 
enacted by the balance sheet date. 

Derivative financial instruments and hedging
Derivative financial instruments are used to manage exposure to 
market risks. The principal derivative instruments used by GSK 
are foreign currency swaps, interest rate swaps, foreign exchange 
forward contracts and options. The Group does not hold or issue 
derivative financial instruments for trading or speculative 
purposes.

Derivative financial instruments are classified as held-for-trading 
and are carried in the balance sheet at fair value. Derivatives 
designated as hedging instruments are classified on inception  
as cash flow hedges, net investment hedges or fair value hedges. 

Changes in the fair value of derivatives designated as cash flow 
hedges are recognised in other comprehensive income to the 
extent that the hedges are effective. Ineffective portions are 
recognised in profit or loss immediately. Amounts deferred  
in other comprehensive income are reclassified to the income 
statement when the hedged item affects profit or loss.

Net investment hedges are accounted for in a similar way  
to cash flow hedges. 

Changes in the fair value of derivatives designated as fair value 
hedges are recorded in the income statement, together with  
the changes in the fair value of the hedged asset or liability.

Changes in the fair value of any derivative instruments that do  
not qualify for hedge accounting are recognised immediately  
in the income statement.

Discounting
Where the time value of money is material, balances are 
discounted to current values using appropriate rates of interest. 
The unwinding of the discounts is recorded in finance income  
and finance expense.

3 Key accounting judgements and estimates
In preparing the financial statements, management is required  
to make estimates and assumptions that affect the amounts of 
assets, liabilities, revenue and expenses reported in the financial 
statements. Actual amounts and results could differ from those 
estimates. The following are considered to be the key accounting 
judgements and estimates made.

Turnover
Revenue is recognised when title and risk of loss is passed to the 
customer, reliable estimates can be made of relevant deductions 
and all relevant obligations have been fulfilled, such that the 
earnings process is regarded as being complete. 

Gross turnover is reduced by rebates, discounts, allowances  
and product returns given or expected to be given, which vary by 
product arrangements and buying groups. These arrangements 
with purchasing organisations are dependent upon the 
submission of claims some time after the initial recognition of  
the sale. Accruals are made at the time of sale for the estimated 
rebates, discounts or allowances payable or returns to be made, 
based on available market information and historical experience.

Because the amounts are estimated they may not fully reflect the 
final outcome, and the amounts are subject to change dependent 
upon, amongst other things, the types of buying group and 
product sales mix. 

The level of accrual is reviewed and adjusted regularly in the  
light of contractual and legal obligations, historical trends, past 
experience and projected market conditions. Market conditions 
are evaluated using wholesaler and other third-party analyses, 
market research data and internally generated information.  
Future events could cause the assumptions on which the  
accruals are based to change, which could affect the future 
results of the Group.

Taxation
Current tax is provided at the amounts expected to be paid,  
and deferred tax is provided on temporary differences between 
the tax bases of assets and liabilities and their carrying amounts, 
at the rates that have been enacted or substantively enacted by 
the balance sheet date.

Deferred tax assets are recognised to the extent that it is  
probable that future taxable profits will be available against  
which the temporary differences can be utilised, based on 
management’s assumptions relating to the amounts and timing  
of future taxable profits. Factors affecting the tax charge in  
future years are set out in Note 14, ‘Taxation’. A 1% change  
in the Group’s effective tax rate in 2014 would have changed  
the total tax charge for the year by approximately £30 million. 

The Group has open tax issues with a number of revenue 
authorities. Where an outflow of funds is believed to be probable 
and a reliable estimate of the outcome of the dispute can be 
made, management provides for its best estimate of the liability. 
These estimates take into account the specific circumstances  
of each dispute and relevant external advice, are inherently 
judgemental and could change substantially over time as new 
facts emerge and each dispute progresses. GSK continues to 
believe that it has made adequate provision for the liabilities likely 
to arise from open assessments. Where open issues exist the 
ultimate liability for such matters may vary from the amounts 
provided and is dependent upon the outcome of negotiations with 
the relevant tax authorities or, if necessary, litigation proceedings.

144  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic reportBusiness combinations
Any contingent consideration included in the consideration 
payable for a business combination is recorded at fair value  
at the date of acquisition. These fair values are generally based  
on risk-adjusted future cash flows discounted using appropriate 
interest rates. The fair values are reviewed on a regular basis,  
at least annually, and any changes are reflected in the income 
statement.

At 31 December 2014, the liability for contingent consideration 
amounted to £1,724 million (see Note 38, ‘Acquisitions and 
disposals’). Of this amount, £1,684 million arose on the acquisition 
of the former Shionogi-ViiV Healthcare joint venture in 2012.

The assumptions relating to future cash flows and discount rates 
are based on business forecasts and are therefore inherently 
judgemental. Future events could cause the assumptions used  
in these projections to change with a consequent adverse effect 
on the future results of the Group.

Pensions and other post-employment benefits
The costs of providing pensions and other post-employment 
benefits are charged to the income statement in accordance with 
IAS 19 ‘Employee benefits’ over the period during which benefit  
is derived from the employee’s services. The costs are assessed  
on the basis of assumptions selected by management. These 
assumptions include future earnings and pension increases, 
discount rates, expected long-term rates of return on assets and 
mortality rates, and are disclosed in Note 28, ‘Pensions and other 
post-employment benefits’. Where a surplus on a defined benefit 
scheme arises, or there is potential for a surplus to arise from 
committed future contributions, the rights of the Trustees to 
prevent the Group obtaining a refund of that surplus in the future 
are considered in determining whether it is necessary to restrict 
the amount of the surplus that is recognised.

The expected long-term rates of return on bonds are determined 
based on the portfolio mix of index-linked, government and 
corporate bonds. An equity risk premium is added to this for 
equities. 

Discount rates are derived from AA rated corporate bond yields 
except in countries where there is no deep market in corporate 
bonds where government bond yields are used. Sensitivity 
analysis is provided in Note 28, ‘Pensions and other post-
employment benefits’, but a 0.25% reduction in the discount  
rate would lead to an increase in the net pension deficit of 
approximately £645 million and an increase in the annual pension 
cost of approximately £32 million. The selection of different 
assumptions could affect the future results of the Group.

3  Key accounting judgements and estimates 

continued

Legal and other disputes
The Group provides for anticipated settlement costs where  
an outflow of resources is considered probable and a reliable 
estimate may be made of the likely outcome of the dispute and 
legal and other expenses arising from claims against the Group. 
These estimates take into account the specific circumstances  
of each dispute and relevant external advice, are inherently 
judgmental and could change substantially over time as new  
facts emerge and each dispute progresses. Details of the status 
and various uncertainties involved in the significant unresolved 
disputes are set out in Note 45, ‘Legal proceedings’.

The company’s Directors, having taken legal advice, have 
established provisions after taking into account the relevant  
facts and circumstances of each matter and in accordance with 
accounting requirements. In respect of product liability claims 
related to certain products there is sufficient history of claims 
made and settlements to enable management to make a reliable 
estimate of the provision required to cover unasserted claims.  
The Group may become involved in legal proceedings, in respect 
of which it is not possible to make a reliable estimate of the 
expected financial effect, if any, that will result from ultimate 
resolution of the proceedings. In these cases, appropriate 
disclosure about such cases would be included, but no provision 
would be made and no contingent liability can be quantified.  
At 31 December 2014 provisions for legal and other disputes 
amounted to £0.5 billion (2013 – £0.6 billion).

The ultimate liability for legal claims may vary from the amounts 
provided and is dependent upon the outcome of litigation 
proceedings, investigations and possible settlement negotiations. 
The position could change over time and, therefore, there can be 
no assurance that any losses that result from the outcome of any 
legal proceedings will not exceed the amount of the provisions 
reported in the Group’s financial statements by a material amount.

Goodwill and other intangible asset impairments
Goodwill is deemed to have an indefinite life and so is not 
amortised. Annual impairment tests of the cash generating  
units to which goodwill is allocated are performed. Impairment 
tests are based on established market multiples or risk-adjusted 
future cash flows discounted using appropriate interest rates.  
The assumptions used in these impairment tests are set out  
in Note 18, ‘Goodwill’. 

In each case the valuations indicate sufficient headroom such  
that a reasonably possible change to key assumptions is unlikely 
to result in an impairment of the related goodwill. 

Impairment tests on other intangible assets are undertaken if  
events occur which call into question the carrying values of the 
assets. Where brands and other intangible assets which are not 
yet available for use are not amortised, they are subject to annual 
impairment tests. Valuations for impairment tests are based on 
established market multiples or risk-adjusted future cash flows  
over the estimated useful life of the asset, where limited, 
discounted using appropriate interest rates as set out in  
Note 19, ‘Other intangible assets’. 

The assumptions relating to future cash flows, estimated useful  
lives and discount rates are based on business forecasts and are 
therefore inherently judgemental. Future events could cause the 
assumptions used in these impairment tests to change with a 
consequent adverse effect on the future results of the Group.

GSK Annual Report 2014  145

Governance & remunerationFinancial statementsInvestor informationStrategic reportNotes to the financial statements
continued

5 Exchange rates
The Group uses the average of exchange rates prevailing during  
the period to translate the results and cash flows of overseas 
subsidiaries, joint ventures and associated undertakings into 
Sterling and period end rates to translate the net assets of  
those undertakings. The currencies which most influence  
these translations and the relevant exchange rates were:

Average rates:
US$/£
Euro/£
Yen/£

Period end rates:

US$/£
Euro/£
Yen/£

2014

2013

2012

1.65
1.24
175

1.56
1.29
187

1.57
1.18
153

1.66
1.20
174

1.59
1.23
127

1.63
1.23
141

4 New accounting requirements
The following new and amended accounting standards have been 
issued by the IASB and are likely to affect future Annual Reports. 
With the exception of the amendment to IAS 19, the impact on  
the results and financial position of the Group is currently being 
assessed.

An amendment to IAS 19 ‘Defined benefit plans: Employee 
contribution’ was issued in November 2013 and will be 
implemented by the Group from 1 January 2015. The amendment 
provides additional guidance on the treatment of contributions to 
defined benefit plans from employees and third parties and is not 
expected to have a material impact on the results or financial 
position of the Group.

An amendment to IFRS 10 ‘Consolidated financial statements’ 
and IAS 28 ‘Investments in associates and joint ventures’ was 
issued in September 2014 and will be implemented by the Group 
from 1 January 2016. The amendment requires recognition of the 
full gain or loss arising on the sale or contribution of a business to 
an associate or joint venture, but only the investor’s share of the 
gain or loss if assets that do not constitute a business are sold or 
contributed to an associate or joint venture.

An amendment to IFRS 11 ‘Joint arrangements’ was issued in May 
2014 and will be implemented by the Group from 1 January 2016. 
The amendment requires the acquisition of a joint operation that 
meets the definition of a business to be accounted for in 
accordance with IFRS 3 ‘Business combinations’.

IFRS 15 ‘Revenue from contracts with customers’ was issued in 
May 2014 and will be implemented by the Group from 1 January 
2017. The Standard provides a single, principles-based approach 
to the recognition of revenue from all contracts with customers.  
It focuses on the identification of performance obligations in a 
contract and requires revenue to be recognised when or as those 
performance obligations are satisfied.

IFRS 9 ‘Financial instruments’ was issued in its final form in July 
2014 and will be implemented by the Group from 1 January 2018. 
The Standard will replace the majority of IAS 39 and covers the 
classification, measurement and derecognition of financial assets 
and financial liabilities, impairment of financial assets and provides 
a new hedge accounting model.

146  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic report6 Segment information
The Group’s operating segments are reported based on the financial information provided to the Chief Executive Officer and the 
responsibilities of the Corporate Executive Team (CET). Individual members of the CET are responsible for each geographic segment 
of the Pharmaceuticals and Vaccines business, ViiV Healthcare, Established Products and the Consumer Healthcare business as a 
whole, respectively. The Established Products segment has been created and certain product reclassifications, principally the OTC 
dermatology brands acquired with the Stiefel business, have been made between Pharmaceuticals and Vaccines segments and the 
Consumer Healthcare segment, with effect from 1 January 2014. Comparative information has been restated accordingly. In addition, 
the 2013 and 2012 segment turnover and profit have been restated to exclude the divestments completed in 2013.

R&D investment is essential for the sustainability of the pharmaceutical businesses. However, for segment reporting, the US, Europe, 
Emerging Markets, Japan and Established Products Pharmaceuticals and Vaccines segment profits exclude allocations of globally 
funded R&D as well as central costs, principally corporate functions and unallocated manufacturing costs. ViiV Healthcare and 
Consumer Healthcare operating profits include R&D costs. The Group’s management reporting process allocates intra-Group profit 
on a product sale to the market in which that sale is recorded, and the profit analyses below have been presented on that basis.

Other trading and unallocated pharmaceuticals and vaccines includes Canada, Puerto Rico, Australasia, central vaccine tender sales 
and contract manufacturing sales, together with costs such as vaccines R&D, central dermatology costs and central manufacturing 
costs not attributed to other segments.

Pharmaceuticals R&D is reported as a separate segment. Corporate and other unallocated costs represent the costs of corporate 
functions.

Working capital in relation to Established Products is managed within the other Pharmaceutical and Vaccines segments.

Turnover by segment

Pharmaceuticals and Vaccines
  USA
  Europe
  Emerging Markets
  Japan
  ViiV Healthcare
  Established Products
  Other trading and unallocated pharmaceuticals
Pharmaceuticals and Vaccines turnover
Consumer Healthcare turnover
Segment turnover excluding divestments   
Divestments completed in 2013
Turnover including divestments

Pharmaceuticals and Vaccines turnover by therapeutic area

Respiratory
Oncology and emesis
Cardiovascular, metabolic and urology
Immuno-inflammation
Other pharmaceuticals
Established Products
Vaccines
ViiV Healthcare (HIV)

2014 
£m

2013 
(restated) 
£m

2012 
(restated) 
£m

4,980
4,035
3,203
937
1,498
3,011
1,006
18,670
4,336
23,006
–
23,006

2014 
£m
6,181
1,202
965
214
2,407
3,011
3,192
1,498
18,670

5,817
4,226
3,370
1,058
1,386
3,874
1,115
20,846
4,756
25,602
903
26,505

2013 
(restated) 
£m
7,289
969
1,073
161
2,674
3,874
3,420
1,386
20,846

5,508
3,956
3,309
1,203
1,374
4,351
1,035
20,736
4,747
25,483
948
26,431

2012 
(restated) 
£m
7,044
798
1,144
70
2,630
4,351
3,325
1,374
20,736

GSK Annual Report 2014  147

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
Notes to the financial statements
continued

6 Segment information continued

Consumer Healthcare turnover by category

Wellness
Oral care
Nutrition
Skin health

2014 
£m
1,596
1,797
633
310
4,336

 2013
(restated) 
£m
1,865
1,884
627
380
4,756

 2012
(restated) 
£m
1,991
1,806
590
360
4,747

During 2014, US Pharmaceuticals and Vaccines and the US element of ViiV Healthcare and Established Products made sales to three 
wholesalers of approximately £1,478 million (2013 – £2,071 million; 2012 – £2,303 million), £2,315 million (2013 – £2,658 million; 
2012 – £2,447 million) and £1,627 million (2013 – £1,695 million; 2012 – £1,318 million) respectively, after allocating final-customer 
discounts to the wholesalers.

Segment profit

Pharmaceuticals and Vaccines
  USA
  Europe
  Emerging Markets
  Japan
  ViiV Healthcare
  Established Products
  Pharmaceuticals R&D
  Other trading and unallocated costs
Pharmaceuticals and Vaccines segment profit
Consumer Healthcare segment profit
Segment profit
Corporate and other unallocated costs
Other reconciling items between segment profit and operating profit
Operating profit

Finance income
Finance costs
Profit on disposal of interest in associates
Share of after tax profits of associates and joint ventures
Profit before taxation
Taxation
Profit after taxation for the year

 2014 
£m

3,173
2,205
993
466
977
1,793
(2,708)
(402)
6,497
657
7,154
(560)
(2,997)
3,597

68
(727)
–
30
2,968
(137)
2,831

 2013
(restated) 
£m

2012 
(restated) 
£m

3,955
2,277
986
568
885
2,352
(2,823)
(631)
7,569
829
8,398
(627)
(743)
7,028

61
(767)
282
43
6,647
(1,019)
5,628

3,706
2,088
1,054
657
849
2,521
(2,778)
(488)
7,609
856
8,465
(491)
(674)
7,300

79
(808)
–
29
6,600
(1,922)
4,678

Other reconciling items between segment profit and operating profit comprise items not specifically allocated to segment profit. These 
include impairment and amortisation of intangible assets, major restructuring charges, legal charges and expenses on the settlement of 
litigation and government investigations and certain other items related to major acquisition and disposal activity.

Depreciation and amortisation by segment

Pharmaceuticals and Vaccines
  USA
  Europe
  Emerging Markets
  Japan
  ViiV Healthcare
  Established Products
  Pharmaceuticals R&D
  Other trading and unallocated costs
Pharmaceuticals and Vaccines depreciation and amortisation
Consumer Healthcare depreciation and amortisation
Segment depreciation and amortisation
Corporate and other unallocated depreciation and amortisation
Other reconciling items between segment depreciation and amortisation and
  total depreciation and amortisation
Total depreciation and amortisation

148  GSK Annual Report 2014

 2014 
£m

2013
(restated) 
£m

2012 
(restated) 
£m

9
16
27

5  
4
–
161
465
687
105
792
112

14
21
30
6
2
–
171
436
680
74
754
109

16
24
28
7
2
–
178
478
733
127
860
108

580
1,484

551
1,414

477
1,445

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
 
6 Segment information continued

PP&E, intangible asset and goodwill impairment by segment

Pharmaceuticals and Vaccines
  USA
  Europe
  Emerging Markets
  Japan
  ViiV Healthcare
  Established Products
  Pharmaceuticals R&D
  Other trading and unallocated costs
Pharmaceuticals and Vaccines impairment
Consumer Healthcare impairment
Segment impairment
Corporate and other unallocated impairment
Other reconciling items between segment impairment and total impairment
Total impairment

PP&E and intangible asset impairment reversals by segment

Pharmaceuticals and Vaccines
  USA
  Europe
  Emerging Markets
  Japan
  ViiV Healthcare
  Established Products
  Pharmaceuticals R&D
  Other trading and unallocated costs
Pharmaceuticals and Vaccines impairment reversals
Consumer Healthcare impairment reversals
Segment impairment reversals
Corporate and other unallocated impairment reversals
Other reconciling items between segment impairment reversals and total impairment reversals
Total impairment reversals

2014 
£m

2013
(restated)
£m

2012 
(restated) 
£m

1
3
–
–
2
–
24
49
79
16
95
3
153
251

1
2
1
–
–
–
22
33
59
11
70
–
799
869

1
1
1
–
–
–
2
30
35
1
36
18
700
754

2014 
£m

2013 
(restated)
£m

2012 
(restated) 
£m

(1)
(1)
–
–
–
–
(23)
(37)
(62)
(14)
(76)
–
–
(76)

–
(2)
–
–
–
–
(2)
(16)
(20)
(4)
(24)
–
–
(24)

–
–
–
–
–
–
(4)
(60)
(64)
–
(64)
(3)
(59)
(126)

GSK Annual Report 2014  149

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
Notes to the financial statements
continued

6 Segment information continued

Net assets by segment

Pharmaceuticals and Vaccines
  USA
  Europe
  Emerging Markets
  Japan
  ViiV Healthcare
  Established Products
  Pharmaceuticals R&D
  Other trading and unallocated assets
Pharmaceuticals and Vaccines net operating assets
Consumer Healthcare net operating assets
Segment net operating assets
Corporate and other unallocated net operating assets
Net operating assets

Net debt
Investments in associates and joint ventures
Derivative financial instruments
Current and deferred taxation
Assets held for sale
Net assets

2014 
£m

2013 
(restated)
£m

(86)
532
1,744
268
301
43
542
13,396
16,740
3,036
19,776
(3,128)
16,648

(14,377)
340
(267)
1,436
1,156
4,936

43
779
2,097
362
1,267
114
590
14,578
19,830
2,856
22,686
(2,647)
20,039

(12,645)
323
26
68
1
7,812

The US Pharmaceuticals and Vaccines segment was in a net liability position as at 31 December 2014 principally as a result  
of an accrual of £115 million for an additional year of the US Branded Prescription Drug fee.

The other trading and unallocated Pharmaceuticals and Consumer Healthcare segments include assets for the centrally managed 
Pharmaceutical, Vaccine and Consumer Healthcare manufacturing operations, the depreciation on which, totalling £594 million  
(2013 – £521 million; 2012 – £601 million) is recovered through the standard cost of product charged to businesses.

Geographical information
The UK is regarded as being the Group’s country of domicile. 

2014 
£m
1,116
7,359
14,531
23,006

2014 
£m
3,518
10,768
17,227
31,513

1,994
3,432
3,081
8,507

1,524
7,336
14,146
23,006

2013 
£m
1,541
8,730
16,234
26,505

2013 
£m
4,174
11,684
18,515
34,373

1,772
3,026
3,070
7,868

2,402
8,658
15,445
26,505

2012
£m
1,525
8,476
16,430
26,431

2012 
£m
3,738
11,250
19,719
34,707

1,508
2,886
3,882
8,276

2,230
8,364
15,837
26,431

Turnover by location of customer
UK
USA
Rest of World
External turnover

Turnover by location of subsidiary
UK
USA
Rest of World
Turnover including inter-segment turnover

UK
USA
Rest of World
Inter-segment turnover

UK
USA
Rest of World
External turnover

150  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic report6 Segment information continued

Operating profit by location
UK
USA
Rest of World
Total operating profit

Net operating assets by location
UK
USA
Rest of World
Net operating assets

Non-current assets by location
UK
USA
Rest of World
Non-current assets

2012 
£m
1,454
1,391
4,455
7,300

2014 
£m
414
1,375
1,808
3,597

2014 
£m
4,597
3,654
8,397
16,648

2014 
£m
6,688
6,512
8,431
21,631

2013 
£m
568
3,063
3,397
7,028

2013 
£m
6,314
3,975
9,750
20,039

2013 
£m
6,565
6,675
9,607
22,847

Non-current assets by location excludes amounts relating to other investments, deferred tax assets, derivative financial instruments,  
pension assets, amounts receivable under insurance contracts and certain other non-current receivables.

7 Other operating income

Impairment of equity investments
Disposal of equity investments
Disposal of businesses and assets
Gain on settlement of pre-existing collaborations on acquisition of HGS
Gain on acquisition of the Shionogi-ViiV Healthcare joint venture
Fair value remeasurements on contingent consideration
  recognised in business combinations
Fair value adjustments on derivative financial instruments
Other income/(expense)

2014 
£m
(25)
155
244
–
–

(770)
(313)
9
(700)

2013 
£m
(70)
38
1,413
–
–

(251)
12
(18)
1,124

2012 
£m
(26)
19
661
233
349

(13)
3
30
1,256

Disposal of businesses and other assets in 2014 included a gain on disposal of Treximet and in 2013 included the gain on disposal of  
the Lucozade and Ribena business to Suntory of £1,057 million and the gain on the sale of the worldwide intellectual property rights 
(excluding certain emerging markets) of the anti-coagulant products business to Aspen Group of £274 million. Fair value remeasurements 
on contingent consideration recognised in business combinations included £768 million related to the contingent consideration payable  
for the acquisition of the former Shionogi-ViiV Healthcare joint venture.

Fair value adjustments on derivative financial instruments related to foreign exchange forward contracts and options taken out to  
hedge against foreign currency movements when sales and purchases are denominated in foreign currencies (see Note 41, ‘Financial 
instruments and related disclosures’). In 2014 this included an unrealised loss of £299 million arising from the loss position of a number 
of forward exchange contracts entered into following announcement of the proposed Novartis transaction to protect the Sterling value  
of the net US Dollar proceeds due to the Group on completion of the transaction. If these contracts remain in a loss position on maturity, 
that loss will partly offset the gain in the expected Sterling value of the proceeds that will be received by the Group as a result of 
favourable exchange movements since the inception of the forward contracts. If, on maturity, the contracts are in a gain position,  
the gains will partly offset losses in the Sterling value of the proceeds that will be received by the Group as a result of unfavourable 
exchange movements since the inception of the forward contracts.

GSK Annual Report 2014  151

Governance & remunerationFinancial statementsInvestor informationStrategic reportNotes to the financial statements
continued

8 Operating profit

The following items have been included in operating profit:

Employee costs (Note 9)
Advertising
Distribution costs
Depreciation of property, plant and equipment
Impairment of property, plant and equipment, net of reversals
Amortisation of intangible assets
Impairment of intangible assets and goodwill, net of reversals
Net foreign exchange (gains)/losses
Inventories:
   Cost of inventories included in cost of sales
   Write-down of inventories
   Reversal of prior year write-down of inventories
Operating lease rentals:
   Minimum lease payments
   Contingent rents
   Sub-lease payments
Fees payable to the company’s auditor and its associates in relation to the Group (see below)

2014 
£m
7,520
671
325
780
18
704
157
(18)

6,334
389
(169)

133
8
5
33.2

2013 
£m
7,591
808
371
732
100
682
745
41

7,290
338
(43)

127
12
2
25.7

2012 
£m
6,935
839
386
871
(68)
574
696
61

6,851
302
(61)

156
14
3
23.2

The reversals of prior year write-downs of inventories principally arise from the reassessment of usage or demand expectations prior to 
inventory expiration.

Included within operating profit are major restructuring charges of £750 million (2013 – £517 million; 2012 – £557 million), see Note 10, 
‘Major restructuring costs’.

Fees payable to the company’s auditor and its associates:

Audit of parent company and consolidated financial statements
Audit of the company’s subsidiaries 
Audit-related assurance services, including attestation under s.404
   of Sarbanes-Oxley Act 2002
Audit and audit-related services
Taxation compliance
Taxation advice
Other assurance services
All other services

In addition to the above, fees paid in respect of the GSK pension schemes were: 

Audit
Other services

2014 
£m
4.9
10.7

4.0
19.6
0.6
4.5
8.0
0.5
33.2

2014 
£m
0.3
–

2013 
£m
5.1
11.0

3.9
20.0
0.6
3.3
1.5
0.3
25.7

2013 
£m
0.4
–

2012 
£m
4.0
10.1

3.3
17.4
0.4
3.2
1.7
0.5
23.2

2012 
£m
0.6
–

152  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic report 
9 Employee costs

Wages and salaries
Social security costs
Pension and other post-employment costs, including augmentations (Note 28)
Cost of share-based incentive plans
Severance and other costs from integration and restructuring activities

2014 
£m
5,879
639
403
346
253
7,520

2013 
£m
6,262
685
170
319
155
7,591

2012 
£m
5,846
643
95
220
131
6,935

The Group provides benefits to employees, commensurate with local practice in individual countries, including, in some markets, 
healthcare insurance, subsidised car schemes and personal life assurance.

The charge for pension and other post-employment costs in 2013 includes a credit of £279 million following a restructuring of US 
post-retirement medical obligations. The charge in 2012 includes a credit of £395 million following a change in policy relating to 
discretionary pension increases under certain UK pension schemes and the introduction of a limit on future pensionable pay increases  
in all UK schemes. These are set out in Note 28, ‘Pensions and other post-employment benefits’.

The cost of share-based incentive plans is analysed as follows:

Share Value Plan
Performance Share Plan
Share option plans
Other plans

The average number of persons employed by the Group (including Directors) during the year was: 

Manufacturing
Selling, general and administration
Research and development

2014 
£m
302
20
3
21
346

2013 
£m
243
47
4
25
319 

2012 
£m
156
45
11
8
220

2014 
Number
31,726
54,618
12,358
98,702

2013 
Number
31,586
55,660
12,571
99,817

2012 
Number
31,033
54,803
12,845
98,681

The average number of Group employees excludes temporary and contract staff. The numbers of Group employees at the end of each 
financial year are given in the financial record on page 224. The average number of persons employed by GlaxoSmithKline plc in 2014 
was nil (2013 – nil).

The compensation of the Directors and Senior Management (members of the CET) in aggregate, was as follows:

Wages and salaries
Social security costs
Pension and other post-employment costs
Cost of share-based incentive plans

2014 
£m
19
3
3
13
38

2013 
£m
23
3
3
13
42

2012 
£m
20
2
3
13
38

GSK Annual Report 2014  153

Governance & remunerationFinancial statementsInvestor informationStrategic report 
Notes to the financial statements
continued

10 Major restructuring costs
Major restructuring costs charged in arriving at operating profit include restructuring costs arising under the Operational Excellence 
programme, initiated in 2007 and expanded in 2009, 2010 and 2011, under the Major Change programme initiated in 2013, under  
the Pharmaceuticals Restructuring Programme announced in October 2014 and following the proposed Novartis transaction,  
announced in 2014.

Of the total restructuring costs of £750 million incurred in 2014, £101 million was incurred under the Operational Excellence 
programme, £334 million under the Major Change programme, £243 million under the Pharmaceuticals Restructuring Programme and  
£67 million on Pre-Integration Planning on the proposed Novartis transaction in the following areas:

•  Restructuring of the Pharmaceuticals business in North America, Emerging Markets and Europe leading to staff reductions in sales 

force and administration.

•  Projects to rationalise Core Business Services and to simplify or eliminate processes leading to staff reduction in support functions.

•  Transformation of the Manufacturing and Vaccines businesses to deliver a step change in quality, cost and productivity.

•  The rationalisation of the Consumer Healthcare business.

The remaining costs of £5 million were incurred under the restructuring programmes related to the integration of the Stiefel and HGS 
(Human Genome Sciences Inc.) businesses.

The analysis of the costs charged to operating profit under these programmes is as follows:

Increase in provision for major restructuring programmes (see Note 29)
Amount of provision reversed unused (see Note 29)
Impairment losses recognised
Other non-cash charges
Other cash costs

2014 
£m
(267)
4
–
(15)
(472)
(750)

2013 
£m
(179)
11
(60)
(5)
(284)
(517)

2012 
£m
(268)
12
(7)
(18)
(276)
(557)

Asset impairments of £nil (2013 – £60 million; 2012 – £7 million) and other non-cash charges totalling £15 million (2013 – £5 million; 
2012 – £18 million) are non-cash items, principally accelerated depreciation where asset lives have been shortened as a result of the 
major restructuring programmes. All other charges have been or will be settled in cash and include the termination of leases, site closure 
costs, consultancy and project management fees. 

11 Finance income

Interest income arising from:
  cash and cash equivalents
  available-for-sale investments
  loans and receivables
Realised gains on liquid investments
Fair value adjustments on derivatives at fair value through profit or loss

2014 
£m

2013 
£m

2012 
£m

56
1
9
–
2
68

55
2
2
–
2
61

59
5
9
4
2
79

All derivatives at fair value through profit or loss other than designated and effective hedging instruments (see Note 41, ‘Financial 
instruments and related disclosures’) are classified as held-for-trading financial instruments under IAS 39. 

154  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic report12 Finance expense

Interest expense arising on:
   financial liabilities at amortised cost
   derivatives at fair value through profit or loss
Fair value hedges:
   fair value movements on derivatives designated as hedging instruments
   fair value adjustments on hedged items
Fair value movements on other derivatives at fair value through profit or loss
Unwinding of discounts on provisions
Movements on amounts owed to non-controlling interests
Other finance expense

2014 
£m

(665)
(23)

10
(5)
(15)
(15)
–
(14)
(727)

2013 
£m

(708)
(18)

(37)
36
(2)
(14)
(2)
(22)
(767)

2012 
£m

(731)
(14)

(28)
27
(13)
(15)
(10)
(24)
(808)

All derivatives at fair value through profit or loss other than designated and effective hedging instruments (see Note 41, ‘Financial 
instruments and related disclosures’) are classified as held-for-trading financial instruments under IAS 39. Interest expense arising on 
derivatives at fair value through profit or loss relates to swap interest expense.

13 Associates and joint ventures
At 31 December 2014, the Group held one significant associate, Aspen Pharmacare Holdings Limited (Aspen). Summarised income 
statement information in respect of Aspen is set out below:

Turnover
Profit after taxation
Comprehensive income
Total comprehensive income

2014 
£m
1,823
313
148
461

2013 
£m
1,485
247
192
439

2012 
£m
1,280
313
163
476

The results of Aspen included in the summarised income statement information above represent the estimated earnings of the Aspen 
group in the year, adjusted for transactions between GSK and Aspen.

Amounts relating to joint ventures principally arise from a 50% interest in one joint venture, Japan Vaccine Co., Ltd., with Daiichi Sankyo Co., 
Ltd. Aggregated financial information in respect of other associated undertakings and joint ventures is set out below:

Associates:
   Share of turnover
   Share of after tax (losses)/profits
   Share of other comprehensive income
   Share of total comprehensive income

Joint ventures: 
   Share of turnover
   Share of after tax losses
   Share of other comprehensive income
   Share of total comprehensive income

Sales to joint ventures and associates

2014 
£m

2013 
£m

2012 
£m

24
(1)
–
(1)

163
(8)
–
(8)

85

26
–
–
–

199
(2)
–
(2)

103

27
1
–
1

203
(30)
–
(30)

124

GSK Annual Report 2014  155

Governance & remunerationFinancial statementsInvestor informationStrategic reportNotes to the financial statements
continued

14 Taxation 

Taxation charge based on profits for the year

UK current taxation
Overseas current taxation
Total current taxation
Total deferred taxation

2014 
£m
(251)
993
742
(605)
137

2013 
£m
265
1,284
1,549
(530)
1,019

2012 
£m
170
1,510
1,680
242
1,922

The recognition of a deferred tax asset on tax losses expected to be used on completion of the Novartis transaction is included in the net 
deferred tax credit. In 2013 the deferred tax credit arose predominantly as a result of non cash items related to the continuing 
restructuring of our supply chain and intellectual property ownership.

The following table reconciles the tax charge calculated at the UK statutory rate on the Group profit before tax with the actual tax charge 
for the year. Information for 2013 and 2012 has been re-analysed and is presented on a comparable basis.

Reconciliation of taxation on Group profits

Profit before tax
UK statutory rate of taxation
Differences in overseas taxation rates
Benefit of intellectual property incentives
R&D credits
Inter-company inventory profit
Impact of share-based payments
Benefit of previously unrecognised losses
Permanent differences on disposals and acquisitions
Other permanent differences
Re-assessments of prior year estimates
Disposal of associate
Tax on unremitted earnings
Deferred tax and other adjustments on restructuring
Tax charge / tax rate

2014 
£m
2,968
638
406
(323)
(72)
(27)
31
(205)
23
264
(617)
–
19
–
137

2014 
%

21.5
13.7
(10.9)
(2.4)
(0.9)
1.1
(6.9)
0.8
8.8
(20.8)
–
0.6
–
4.6

2013 
£m
6,647
1,545
196
(189)
(88)
(121)
(2)
(18)
(227)
301
(197)
(67)
20
(134)
1,019

2013 
%

23.3
2.9
(2.8)
(1.3)
(1.8)
–
(0.3)
(3.4)
4.4
(3.0)
(1.0)
0.3
(2.0)
15.3

2012 
£m
6,600
1,617
278
(158)
(73)
73
–
(40)
(9)
(103)
(145)
–
26
456
1,922

2012 
%

24.5
4.2
(2.4)
(1.1)
1.1
–
(0.6)
(0.1)
(1.6)
(2.2)
–
0.4
6.9
29.1

The Group operates in countries where the tax rate differs from the UK tax rate and the taxable profits earned and tax rates in those 
countries vary from year to year. In 2013, a £234 million deferred tax charge related to the unwinding of deferred profit in inventory  
arising from reorganisations of intellectual property ownership and supply chain restructuring was presented within differences in 
overseas tax rates. This impact has now been presented as restructuring for 2013 as this better reflects the nature of this item. The 
Group qualifies for intellectual property incentives such as patent box regimes in a number of countries. The permanent differences 
associated with disposals and acquisitions have been presented separately and in 2013 included the benefit of lower tax rates applied  
to the disposal of the Lucozade and Ribena business. The recognition of the deferred tax asset on tax losses expected to be used on 
completion of the Novartis transaction is shown in the benefit of previously unrecognised losses. Other permanent differences include 
non tax deductible legal settlements. Re-assessments of prior year estimates include a benefit of £478 million from the resolution of  
a number of tax matters in various countries. 

Future tax charges may be affected by factors such as acquisitions, disposals, restructurings, the location of research and development 
activity, tax regime reforms, and agreements with tax authorities.

Tax on items charged to equity and statement of comprehensive income
Current taxation
  Share-based payments

Deferred taxation
  Share-based payments
  Defined benefit plans
  Exchange movements
  Fair value movements on cash flow hedges
  Fair value movements on available-for-sale investments

Total credit/(charge) to equity and statement of comprehensive income

2014 
£m

55
55

(59)
262
(2)
(1)
(20)
180
235

2013 
£m

31
31

42
(286)
–
1
(22)
(265)
(234)

2012 
£m

34
34

(25)
193
–
–
–
168
202

All of the above items have been charged to the statement of comprehensive income except for tax on share based payments.

156  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic report 
14 Taxation continued
Issues relating to taxation
The integrated nature of the Group’s worldwide operations involves significant investment in research and strategic manufacture at a 
limited number of locations, with consequential cross-border supply routes into numerous end-markets. This gives rise to complexity and 
delay in negotiations with revenue authorities as to the profits on which individual Group companies are liable to tax. Resolution of such 
issues is an ongoing requirement for GSK.

The Group continues to believe that it has made adequate provision for the liabilities likely to arise from periods which are open and  
not yet agreed by tax authorities. The ultimate liability for such matters may vary from the amounts provided and is dependent upon the 
outcome of agreements with relevant tax authorities or litigation where appropriate.

The aggregate amount of unremitted profits at the balance sheet date was approximately £20 billion (2013 – £14 billion). UK legislation 
relating to company distributions provides for exemption from tax for most repatriated profits, subject to certain exceptions.  Provision  
for deferred tax liabilities of £147 million (2013 – £129 million) has been made in respect of withholding taxation that would arise on  
the distribution of profits by certain overseas subsidiaries. The unprovided deferred tax on unremitted earnings at 31 December 2014  
is estimated to be £600 million (2013 – £500 million), which relates to taxes payable on repatriation levied by overseas tax jurisdictions.  
No further provision is made on the grounds that the Group is able to control the timing of the reversal of the remaining temporary 
differences and it is probable that they will not reverse in the foreseeable future. 

  Movement in deferred tax assets and liabilities

At 1 January 2014
Exchange adjustments
(Charge)/credit to income statement
(Charge)/credit to equity 
Credit/(charge) to statement of
  comprehensive income
At 31 December 2014

Accelerated 
capital 
allowances 
£m
(432)
12
(26)
–

Intangibles 
£m
(1,437)
(18)
399
–

Contingent  
consideration 
£m
270
–
134
–

Intra-group 
profit 
£m
641
19
24
–

Pensions &  
other post 
employment 
benefits 
£m
778
21
8
–

–
(446)

–
(1,056)

–
404

–
684

262
1,069

Share 
option 
and award 
schemes 
£m
189
6
(12)
(59)

Other 
net 
temporary 
differences 
£m
1,270
23
(221)
–

Total 
£m
1,391
67
605
(59)

–
124

(23)
1,049

239
2,243

Tax 
losses 
£m
112
4
299
–

–
415

Recognised tax losses comprises £205 million (2013 – £nil) capital losses and £210 million (2013 – £112 million) trading losses.

Other net temporary differences include accrued expenses for which a tax deduction is only available on a paid basis.

After offsetting deferred tax assets and liabilities where appropriate within territories, the net deferred tax asset comprises:

Deferred tax assets
Deferred tax liabilities

Unrecognised tax losses
Trading losses expiring:
Within 10 years
More than 10 years
Available indefinitely
At 31 December

Capital losses
As 31 December

Deferred tax assets are recognised where it is probable that future taxable profit will be available to utilise losses.

2014 
£m
2,688
(445)
2,243

2014 
£m

186
723
–
909

2,210
2,210

2013 
£m
2,084
(693)
1,391

2013 
£m

131
680
3,908
4,719

3,180
3,180

GSK Annual Report 2014  157

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the financial statements
continued

15 Earnings per share

Basic earnings per share
Diluted earnings per share

2014 
pence
57.3
56.7

2013 
pence
112.5
110.5

2012 
pence
91.6
90.2

Basic earnings per share has been calculated by dividing the profit attributable to shareholders by the weighted average number of 
shares in issue during the period after deducting shares held by the ESOP Trusts and Treasury shares. The trustees have waived their 
rights to dividends on the shares held by the ESOP Trusts.

Diluted earnings per share has been calculated after adjusting the weighted average number of shares used in the basic calculation  
to assume the conversion of all potentially dilutive shares. A potentially dilutive share forms part of the employee share schemes where 
its exercise price is below the average market price of GSK shares during the period and any performance conditions attaching to the 
scheme have been met at the balance sheet date. 

The numbers of shares used in calculating basic and diluted earnings per share are reconciled below.

Weighted average number of shares in issue

Basic
Dilution for share options and awards
Diluted

16 Dividends

2014 
millions
4,808
57
4,865

2013 
millions
4,831
88
4,919

Paid/payable

Dividend 
per share 
(pence)

First interim
10 July 2014
Second interim 2 October 2014
8 January 2015
Third interim
Fourth interim
9 April 2015
Total

19
19
19
23
80

2014

Total
dividend 
£m
916
918
924
1,107
3,865

Paid/payable

11 July 2013
3 October 2013
9 January 2014
10 April 2014

Dividend 
per share 
(pence)

2013

Total
dividend 
£m

Paid/payable

Dividend 
per share 
(pence)

18
18
19
23
78

878
5 July 2012
864 4 October 2012
3 January 2013
910
1,099
11 April 2013
3,751

17
17
18
22
74

2012 
millions
4,912
77
4,989

2012

Total
dividend 
£m

846
830
870
1,068
3,614

Under IFRS interim dividends are only recognised in the financial statements when paid and not when declared. GSK normally pays a 
dividend two quarters after the quarter to which it relates and one quarter after it is declared. The 2014 financial statements recognise those 
dividends paid in 2014, namely the third and fourth interim dividends for 2013, and the first and second interim dividends for 2014.

The amounts recognised in each year are as follows:

Dividends to shareholders

17 Property, plant and equipment

Cost at 1 January 2013
Exchange adjustments
Additions
Additions through business combinations
Capitalised borrowing costs
Disposals and write-offs
Reclassifications
Transfer to assets held for sale
Cost at 31 December 2013
Exchange adjustments
Additions
Capitalised borrowing costs
Disposals and write-offs
Reclassifications
Transfer to assets held for sale
Cost at 31 December 2014

158  GSK Annual Report 2014

2014 
£m
3,843

2013 
£m
3,680

2012 
£m
3,814

Land and 
buildings 
£m
6,632
(68)
57
12
–
(77)
107
(53)
6,610
(104)
38
–
(62)
73
(91)
6,464

Plant, 
equipment 
and vehicles
£m
10,169
(105)
230
11
–
(516)
233
(296)
9,726
(142)
252
–
(322)
344
(36)
9,822

Assets in 
construction 
£m
1,941
(29)
948
–
16
(2)
(340)
(17)
2,517
(3)
971
16
(3)
(429)
–
3,069

Total 
£m
18,742
(202)
1,235
23
16
(595)
–
(366)
18,853
(249)
1,261
16
(387)
(12)
(127)
19,355

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
 
 
 
 
 
 
 
 
17 Property, plant and equipment continued

Depreciation at 1 January 2013
Exchange adjustments
Charge for the year
Disposals and write-offs
Transfer to assets held for sale
Depreciation at 31 December 2013
Exchange adjustments
Charge for the year
Disposals and write-offs
Transfer to assets held for sale
Depreciation at 31 December 2014

Impairment at 1 January 2013
Exchange adjustments
Disposals and write-offs
Impairment losses
Reversal of impairments
Transfer (from)/to assets held for sale
Impairment at 31 December 2013
Exchange adjustments
Disposals and write-offs
Impairment losses
Reversal of impairments
Impairment at 31 December 2014

Total depreciation and impairment at 31 December 2013
Total depreciation and impairment at 31 December 2014

Net book value at 1 January 2013

Net book value at 31 December 2013

Net book value at 31 December 2014

Land and 
buildings 
£m
(2,437)
38
(214)
51
20
(2,542)
28
(212)
27
18
(2,681)

(152)
1
14
(23)
2
(1)
(159)
–
30
(34)
47
(116)

(2,701)
(2,797)

4,043

3,909

3,667

Plant, 
equipment 
and vehicles
£m
(7,049)
80
(518)
422
139
(6,926)
70
(568)
250
23
(7,151)

Assets in 
construction 
£m
–
–
–
–
–
–
–
–
–
–
–

(266)
8
44
(100)
22
1
(291)
4
25
(45)
28
(279)

(7,217)
(7,430)

2,854

2,509

2,392

(62)
–
–
(1)
–
–
(63)
–
1
(15)
1
(76)

(63)
(76)

1,879

2,454

2,993

Total 
£m
(9,486)
118
(732)
473
159
(9,468)
98
(780)
277
41
(9,832)

(480)
9
58
(124)
24
–
(513)
4
56
(94)
76
(471)

(9,981)
(10,303)

8,776

8,872

9,052

The net book value at 31 December 2014 of the Group’s land and buildings comprises freehold properties £3,160 million (2013 – 
£3,478 million), properties with leases of 50 years or more £336 million (2013 – £366 million) and properties with leases of less than  
50 years £162 million (2013 – £65 million).

Included in land and buildings at 31 December 2014 are leased assets with a cost of £733 million (2013 – £784 million), accumulated 
depreciation of £226 million (2013 – £313 million), impairment of £9 million (2013 – £40 million) and a net book value of £498 million  
(2013 – £431 million). Included in plant, equipment and vehicles at 31 December 2014 are leased assets with a cost of £68 million  
(2013 – £99 million), accumulated depreciation of £17 million (2013 – £47 million), impairment of £2 million (2013 – £10 million) and a 
net book value of £49 million (2013 – £42 million). Some lease agreements include renewal or purchase options or escalation clauses.

The impairment losses principally arise from decisions to rationalise facilities and are calculated based on either fair value less costs of 
disposal or value in use. The fair value less costs of disposal valuation methodology uses significant inputs which are not based on 
observable market data, and therefore this valuation technique is classified as level 3 of the fair value hierarchy. These calculations 
determine the net present value of the projected risk-adjusted, post-tax cash flows of the relevant asset or cash generating unit, applying 
a discount rate of the Group post-tax weighted average cost of capital (WACC) of 7%, adjusted where appropriate for relevant specific 
risks. For value in use calculations, where an impairment is indicated and a pre-tax cash flow calculation is expected to give a materially 
different result, the test would be reperformed using pre-tax cash flows and a pre-tax discount rate. The Group WACC is equivalent to  
a pre-tax discount rate of approximately 9%. The impairment losses have been charged to cost of sales £36 million (2013 – £32 million), 
R&D £11 million (2013 – £14 million) and SG&A £47 million (2013 – £78 million), and include £nil (2013 – £62 million) arising from the 
major restructuring programmes.

Reversals of impairment arise from subsequent reviews of the impaired assets where the conditions which gave rise to the original 
impairments are deemed no longer to apply. All of the reversals have been credited to cost of sales.

The carrying value at 31 December 2014 of assets for which impairments have been charged or reversed in the year was £225 million  
(2013 – £6 million).

GSK Annual Report 2014  159

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
 
 
Notes to the financial statements
continued

18 Goodwill

Cost at 1 January
Exchange adjustments
Additions through business combinations (Note 38)
Transfer to assets held for sale
Movements in contingent consideration balances
Cost at 31 December

Net book value at 1 January

Net book value at 31 December

2014 
£m
4,205
34
–
(511)
(4)
3,724

4,205

3,724

2013 
£m
4,359
(134)
53
(55)
(18)
4,205

4,359

4,205

During 2013, GSK completed the acquisition of three business, resulting in the recognition of £53 million of goodwill. The majority of  
this goodwill related to the acquisition of Okairos AG. This goodwill was allocated to the US, Europe, Emerging Markets and Japan 
Pharmaceuticals and Vaccines cash generating units for impairment testing purposes as the benefits of the acquired business are split 
between these cash generating units.

The transfer to assets held for sale in 2014 arose on the anticipated sale of GSK’s Oncology business as part of the proposed three-part 
transaction with Novartis.

The carrying value of goodwill, translated at year-end exchange rates, is allocated to the following cash generated units:

Cash generating unit
US Pharmaceuticals and Vaccines
Europe Pharmaceuticals and Vaccines
Emerging Markets Pharmaceuticals and Vaccines
Established Products
Other
Pharmaceuticals and Vaccines
Consumer Healthcare

2014 
£m
1,734
458
501
338
354
3,385
339
3,724

2013 
£m
2,013
628
786
–
446
3,873
332
4,205

The amounts allocated to Japan Pharmaceuticals and Vaccines, Other Pharmaceuticals and Vaccines and ViiV Healthcare are not 
significant relative to the total balance.

160  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic report18 Goodwill continued
The recoverable amounts of the cash generating units are assessed using either a fair value less costs of disposal model or a value in  
use model. Value in use is calculated as the net present value of the projected risk-adjusted post-tax cash flows plus a terminal value of 
the cash generating unit to which the goodwill is allocated. Initially a post-tax discount rate is applied to calculate the net present value  
of the post-tax cash flows. The discount rate used is based on the Group WACC of 7%, as most cash generating units have integrated 
operations across large parts of the Group. The discount rate is adjusted where appropriate for specific country or currency risks.

Fair value less costs of disposal is calculated using a similar discounted cash flow approach. A post-tax discount rate is applied to the 
projected risk-adjusted post-tax cash flows and terminal value. The valuation methodology uses significant inputs which are not based  
on observable market data, therefore, this valuation technique is classified as level 3 in the fair value hierarchy.

Details relating to the discounted cash flow models used in the impairment tests of the Pharmaceuticals and Vaccines and Consumer 
Healthcare cash generating units are as follows:

Valuation basis

Key assumptions

Determination of assumptions

Higher of fair value less costs of disposal and value in use

Sales growth rates 
Profit margins 
Terminal growth rate 
Discount rate
Taxation rate

Growth rates are internal forecasts based on both internal and external market information.
Margins reflect past experience, adjusted for expected changes.
Terminal growth rates based on management’s estimate of future long-term average growth rates.
Discount rates based on Group WACC, adjusted where appropriate.
Taxation rates based on appropriate rates for each region.

Period of specific projected cash flows

5 years

Terminal growth rate and discount rate

                                                                                Terminal growth rate          Discount rate

US Pharmaceuticals and Vaccines  
Europe Pharmaceuticals and Vaccines 
Emerging Markets Pharmaceuticals and Vaccines 
Japan Pharmaceuticals and Vaccines 
ViiV Healthcare 
Established Products 
Other Pharmaceuticals and Vaccines 
Consumer Healthcare 

1% p.a. 
1% p.a. 
3.0% p.a. 
0.5% p.a. 
2.5% p.a. 
0% p.a. 
1% p.a. 
3% p.a. 

  7%
  7%
10%
  6%
10%
  7%
  7%
  7%

The terminal growth rates do not exceed the long-term projected growth rates for the relevant markets. The terminal growth rates used in 
the fair value less costs of disposal calculations for the cash generating units reflect the impact of future generic competition and take 
account of new product launches. 

In each case the valuations indicate sufficient headroom such that a reasonably possible change to key assumptions is unlikely to result 
in an impairment of the related goodwill.

The Pharmaceutical and Vaccines cash generating units comprise a collection of smaller cash generating units including assets with indefinite 
lives with a carrying value of £595 million (2013 – £599 million). The Consumer Healthcare cash generating unit also comprises a collection 
of smaller cash generating units including brands with indefinite lives with a carrying value of £1.48 billion (2013 – £1.52 billion).

Details of indefinite life brands are given in Note 19 ‘Other intangible assets’.

GSK Annual Report 2014  161

Governance & remunerationFinancial statementsInvestor informationStrategic reportNotes to the financial statements
continued

19 Other intangible assets

Cost at 1 January 2013
Exchange adjustments
Capitalised development costs
Additions through business combinations
Capitalised borrowing costs
Other additions
Disposals and asset write-offs
Transfer (to)/from assets held for sale
Cost at 31 December 2013
Exchange adjustments
Capitalised development costs
Capitalised borrowing costs
Other additions
Reclassifications
Disposals and asset write-offs
Transfer to assets held for sale
Cost at 31 December 2014

Amortisation at 1 January 2013
Exchange adjustments
Charge for the year
Disposals and asset write-offs
Transfer to assets held for sale
Amortisation at 31 December 2013
Exchange adjustments
Charge for the year
Disposals and asset write-offs
Amortisation at 31 December 2014

Impairment at 1 January 2013
Exchange adjustments
Impairment losses
Disposals and asset write-offs
Impairment at 31 December 2013
Exchange adjustments
Impairment losses
Disposals and asset write-offs
Impairment at 31 December 2014

Total amortisation and impairment at 31 December 2013
Total amortisation and impairment at 31 December 2014

Net book value at 1 January 2013

Net book value at 31 December 2013

Net book value at 31 December 2014

Computer 
software 
£m
1,501
(27)
79
–
5
99
(26)
–
1,631
11
–
6
179
12
(21)
–
1,818

(1,012)
17
(128)
21
–
(1,102)
(13)
(115)
17
(1,213)

(39)
–
(6)
4
(41)
2
(7)
4
(42)

(1,143)
(1,255)

450

488

563

Licences, 
patents, etc. 
£m
10,604
(143)
246
191
1
141
(346)
(222)
10,472
52
242
3
108
–
(9)
(587)
10,281

Amortised 
brands 
£m
412
–
–
7
–
–
–
–
419
3
–
–
–
–
–
–
422

Indefinite life 
brands 
£m
2,184
(37)
–
–
–
–
–
44
2,191
(6)
–
–
–
–
–
(30)
2,155

(2,473)
65
(536)
2
85
(2,857)
(63)
(578)
6
(3,492)

(729)
9
(702)
332
(1,090)
(18)
(131)
–
(1,239)

(3,947)
(4,731)

7,402

6,525

5,550

(106)
1
(18)
–
–
(123)
–
(11)
–
(134)

(129)
–
(11)
–
(140)
–
(14)
–
(154)

(263)
(288)

177

156

134

–
–
–
–
–
–
–
–
–
–

(52)
1
(26)
–
(77)
–
(5)
–
(82)

(77)
(82)

2,132

2,114

2,073

Total 
£m
14,701
(207)
325
198
6
240
(372)
(178)
14,713
60
242
9
287
12
(30)
(617)
14,676

(3,591)
83
(682)
23
85
(4,082)
(76)
(704)
23
(4,839)

(949)
10
(745)
336
(1,348)
(16)
(157)
4
(1,517)

(5,430)
(6,356)

10,161

9,283

8,320

The net book value of computer software includes £82 million (2013 – £247 million) of internally generated costs.

The charge for impairments in the year includes the impairments of Lovaza, reflecting a reassessment of the Group’s expectations  
on the likelihood of potential generic competition; Galapagos, Nanjing Meirui, retigabine and BMS Middle East. The carrying value at  
31 December 2014 of intangible assets, for which impairments have been charged or reversed in the year, following those impairments  
or reversals, was £121 million (2013 – £290 million).

162  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic report 
19 Other intangible assets continued
Amortisation and impairment losses, net of reversals, have been charged in the income statement as follows:

Cost of sales
Selling, general and administration
Research and development

Amortisation
2013 
£m
451
128
103
682

2014 
£m
503
86
115
704

Net impairment losses
2013 
£m
408
6
331
745

2014 
£m
78
7
72
157

Licences, patents, etc. includes a large number of acquired licences, patents, know-how agreements and marketing rights, which are 
either marketed or in use, or still in development. Note 38, ‘Acquisitions and disposals’ gives details of additions through business 
combinations in the year. The book values of the largest individual items are as follows:

dolutegravir
Benlysta
FluLaval/Fluviral
Selzentry
Arzerra
Okairos technology platform
Lovaza
Duac
Toctino
Others

2014 
£m
1,680
1,104
415
223
–
177
41
112
91
1,707
5,550

2013 
£m
1,769
1,142
466
235
271
190
123
120
110
2,099
6,525

Indefinite life brands comprise a portfolio of Consumer Healthcare products primarily acquired with the acquisitions of Sterling Winthrop, 
Inc. in 1994, Block Drug Company, Inc. in 2001 and CNS, Inc. in 2006, together with a number of pharmaceutical brands from the 
acquisition of Stiefel Laboratories, Inc. in 2009. The book values of the major brands are as follows:

Panadol
Sensodyne
Stiefel trade name
Breathe Right
Physiogel
Polident
Biotene
Corega
Poligrip
Others

2014 
£m
393
260
200
204
155
110
67
98
68
518
2,073

2013 
£m
393
257
199
192
166
109
106
97
67
528
2,114

Each of these brands is considered to have an indefinite life, given the strength and durability of the brand and the level of marketing 
support. The brands are in relatively similar stable and profitable market sectors, with similar risk profiles, and their size, diversification 
and market shares mean that the risk of market-related factors causing a reduction in the lives of the brands is considered to be relatively 
low. The Group is not aware of any material legal, regulatory, contractual, competitive, economic or other factor which could limit their 
useful lives. Accordingly, they are not amortised. 

Each brand is tested annually for impairment and other amortised intangible assets are tested when indicators of impairment arise.  
This testing applies a fair value less costs of disposal methodology, generally using post-tax cash flow forecasts with a terminal value 
calculation and a discount rate equal to the Group post-tax WACC of 7%, adjusted where appropriate for country and currency specific 
risks. This valuation methodology uses significant inputs which are not based on observable market data, and therefore this valuation 
technique is classified as level 3 of the fair value hierarchy. The main assumptions include future sales price and volume growth, product 
contribution and the future expenditure required to maintain the product’s marketability and registration in the relevant jurisdictions. These 
assumptions are based on past experience and are reviewed as part of management’s budgeting and strategic planning cycle for changes 
in market conditions and sales erosion through competition. The terminal growth rates applied of between nil and 3% are management’s 
estimates of future long-term average growth rates of the relevant markets. In each case the valuations indicate sufficient headroom such 
that a reasonably possible change to key assumptions is unlikely to result in an impairment of these intangible assets.

GSK Annual Report 2014  163

Governance & remunerationFinancial statementsInvestor informationStrategic reportNotes to the financial statements
continued

20 Investments in associates and joint ventures

At 1 January
Exchange adjustments
Additions
Disposals
Transfer to other investments
Distributions received
Other movements
(Loss)/profit after tax recognised in the consolidated 
  income statement
At 31 December

Joint 
ventures 
£m
15
(1)
2
–
–
–
–

Associates 
£m
308
(18)
7
(1)
(13)
(5)
16

(8)
8

38
332

2014 
Total 
£m
323
(19)
9
(1)
(13)
(5)
16

30
340

Joint 
ventures 
£m
22
(3)
1
(1)
–
(2)
–

Associates 
£m
557
(109)
7
(139)
(37)
(16)
–

(2)
15

45
308

2013 
Total 
£m
579
(112)
8
(140)
(37)
(18)
–

43
323

Investments in joint ventures principally arise from a 50% interest in one joint venture, Japan Vaccine Co., Ltd., with Daiichi Sankyo Co., 
Ltd. The joint venture holds the development and commercial rights for existing preventative vaccines from both parent companies.  
It will supply vaccines including Human Papillomavirus (HPV) vaccine, Rotavirus vaccine, Seasonal flu vaccine, Mumps vaccine, 
Diphtheria Pertussis (DTP) vaccine and Measles Rubella vaccine (MRV) in Japan.

The Group held one significant associate at 31 December 2014, Aspen Pharmacare Holdings Limited. At 31 December 2014, the Group 
owned 56.5 million shares or 12.4% of Aspen. Aspen, listed on the Johannesburg Stock Exchange, is Africa’s largest pharmaceutical 
manufacturer and a major supplier of branded and generic pharmaceutical, healthcare and nutritional products to the southern African 
and selected international markets. The investment had a market value of £1,274 million (2013 – £872 million). Although the Group holds 
less than 20% of the ownership interest and voting control of Aspen, the Group has the ability to exercise significant influence through 
both its shareholding and its nominated director’s active participation on the Aspen Board of Directors. 

Summarised balance sheet information in respect of Aspen is set out below:

2013 
£m
1,442
968

(869)
(672)

869

2013 
£m
973
247
192
(289)
(45)
(209)
869

108
121

229

Non-current assets
Current assets

Current liabilities
Non-current liabilities

Net assets

2014 
£m
2,336
1,791

(909)
(1,955)

1,263

The summarised balance sheet information in respect of Aspen is based on preliminary results information and analyst forecasts 
available at 31 December 2014 with adjustments for transactions between GSK and Aspen.

A reconciliation of the summarised financial information to the carrying amount of the Aspen investment is set out below:

2014 
£m
869
313
148
(75)
(44)
52
1,263

157
117

274

At 1 January
Profit for the year
Other comprehensive income
Exchange adjustments
Dividends paid
Other movements
At 31 December

Interest in associated undertaking at 12.4% (2013 – 12.4%)
Goodwill

Carrying value at 31 December

164  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
21 Other investments

At 1 January
Exchange adjustments
Additions
Net fair value movements
Impairment losses
Transfer from investments in associates and joint ventures
Disposals
At 31 December

2014 
£m
1,202
63
95
(16)
(25)
–
(205)
1,114

2013 
£m
787
(25)
132   
379
(71)
58
(58)
1,202

Other investments comprise non-current equity investments which are available-for-sale investments recorded at fair value at each 
balance sheet date. For investments traded in an active market, the fair value is determined by reference to the relevant stock exchange 
quoted bid price. For other investments, the fair value is estimated by management with reference to relevant available information, 
including the current market value of similar instruments and discounted cash flows of the underlying net assets. The Group holds a 
number of equity investments in entities where the Group has entered into research collaborations. Other investments include listed 
investments of £892 million (2013 – £1,000 million), the decrease arising from both disposals and fair value adjustments.

During 2014, one of the companies in which the Group holds an equity investment, Theravance, Inc. (Theravance), separated certain  
of its activities into a new biopharmaceutical company, Theravance Biopharma, Inc. (Theravance Biopharma). Theravance’s ongoing 
activities are focused on maximising the potential value of the respiratory assets partnered with the Group, including Relvar/Breo Ellipta 
and Anoro Ellipta. Theravance is eligible to receive royalty revenues from Relvar/Breo Ellipta and Anoro Ellipta and, if approved and 
commercialised, vilanterol monotherapy. Theravance Biopharma will carry on all of the other pre-separation activities of Theravance, 
including development of its pipeline (other than development assets partnered with GSK) and marketing of its one approved medicine.  

At 31 December 2014, the Group held 27% of the common stock of Theravance and 26% of the common stock of Theravance 
Biopharma. Both are accounted for as equity investments as the Group does not have the power to exert significant influence over  
the activities of either company.

In 2004, the Group and Theravance entered into a governance agreement related to the Group’s investment in the company. Under the 
terms of this governance agreement, the Group does not have the right to appoint a director to the Theravance board, unless the Group’s 
holding in Theravance exceeds 50%, and must (with certain limited exceptions) vote its shares either in support of the recommendation 
of the independent directors of the board or in proportion to other shareholders’ votes cast. The governance agreement with Theravance 
expires in September 2015. 

On the creation of Theravance Biopharma in 2014, the Group and Theravance Biopharma entered into a governance agreement similar  
in its terms to the agreement already in place with Theravance, but which expires in 2017. Under this agreement, the Group does not 
have the right to appoint a director to the Theravance Biopharma board and must (with certain limited exceptions) vote its shares either  
in support of the recommendation of the independent directors of the board or in proportion to other shareholders’ votes cast.

Net fair value movements include decreases in the value of the investments in Theravance of £280 million and Theravance Biopharma  
of £62 million. 

On disposal of investments, fair value movements are reclassified from equity to the income statement based on average cost for shares 
acquired at different times. 

The impairment losses recorded above have been recognised in the income statement for the year within Other operating income, 
together with amounts reclassified from the fair value reserve on recognition of the impairments. These impairments initially result  
from prolonged or significant declines in the fair value of the equity investments below acquisition cost, subsequent to which any  
further declines in fair value are immediately taken to the income statement. 

The carrying value at 31 December of Other investments which have been impaired is as follows:

Original cost
Cumulative impairments recognised in the income statement
Subsequent fair value increases
Carrying value at 31 December

22 Other non-current assets

Amounts receivable under insurance contracts
Pension schemes in surplus
Other receivables

2014 
£m
558
(420)
268
406

2014 
£m
447
93
195
735

2013 
£m
555
(410)
147
292

2013 
£m
396
330
163
889

GSK Annual Report 2014  165

Governance & remunerationFinancial statementsInvestor informationStrategic reportNotes to the financial statements
continued

23 Inventories

Raw materials and consumables
Work in progress
Finished goods

24 Trade and other receivables 

Trade receivables, net of provision for bad and doubtful debts
Other prepayments and accrued income
Interest receivable
Employee loans and advances
Other receivables

2014 
£m
1,156
1,604
1,471
4,231

2014 
£m
3,556
289
9
28
718
4,600

2013 
£m
937
1,450
1,513
3,900

2013 
£m
3,966
290
9
37
1,140
5,442

Trade receivables include £134 million (2013 – £262 million) after provision for bad and doubtful debts (£162 million before provision,  
2013 – £294 million) due from state hospital authorities in Greece, Ireland, Italy, Portugal and Spain. Trade receivables also include  
£28 million (2013 – £19 million) due from associates and joint ventures. Other receivables includes £8 million (2013– £233 million)  
due from associates and joint ventures.

Bad and doubtful debt provision

At 1 January
Exchange adjustments
Charge for the year
Subsequent recoveries of amounts provided for
Utilised
At 31 December

25 Cash and cash equivalents

Cash at bank and in hand
Short-term deposits

26 Assets held for sale

Plant, equipment and vehicles
Goodwill
Other intangibles
Inventory

2014 
£m
137
(3)
22
(13)
(1)
142

2014 
£m
1,313
3,025
4,338

2014 
£m
60
511
543
42
1,156

2013 
£m
165
(2)
29
(48)
(7)
137

2013 
£m
2,549
2,985
5,534

2013 
£m
–
–
1
–
1

Non-current assets are transferred to assets held for sale when it is expected that their carrying amounts will be recovered principally 
through disposal and a sale is considered highly probable. They are held at the lower of carrying amount and fair value less costs to sell. 

As discussed in Note 43, ‘Proposed Novartis transaction’, GSK has announced that it will divest its marketed Oncology portfolio, related 
R&D activities and rights to its AKT inhibitors to Novartis AG, subject to approvals, as part of a three-part interconditional transaction. 
Assets associated with the Oncology business divestment have been classified as held for sale.

Included within Assets held for sale are assets which were written down to fair value less costs to sell of £26 million (2013 – £nil).  
The valuation methodology uses significant inputs which are not based on observable market data, therefore, this valuation is classified 
as level 3 in the fair value hierarchy.

166  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic report27 Trade and other payables

Trade payables
Wages and salaries
Social security
Other payables
Deferred income
Customer return and rebate accruals
Contingent consideration
Other accruals

2014 
£m
2,790
957
91
301
62
1,774
105
1,878
7,958

2013 
£m
2,739
1,049
109
906
167
1,599
3
1,745
8,317

Customer return and rebate accruals are provided for by the Group at the point of sale in respect of the estimated rebates, discounts  
or allowances payable to customers, including £1,308 million (2013 – £1,188 million) in respect of US Pharmaceuticals and Vaccines. 
Accruals are made at the time of sale but the actual amounts paid are based on claims made some time after the initial recognition of 
the sale. As the amounts are estimated they may not fully reflect the final outcome and are subject to change dependent upon, amongst 
other things, the types of buying group and product sales mix. The level of accrual is reviewed and adjusted quarterly in the light of 
historical experience of actual rebates, discounts or allowances given and returns made and any changes in arrangements. Future 
events could cause the assumptions on which the accruals are based to change, which could affect the future results of the Group.

At 31 December 2013, Other payables include £620 million in respect of the maximum potential amount payable to non-controlling 
shareholders in GlaxoSmithKline Pharmaceuticals Ltd, the Group’s pharmaceuticals subsidiary in India. This amount was an estimate  
in the prior year and was settled in March 2014 for £625 million (see Note 39).

Trade and other payables include £9 million (2013 – £9 million) due to associates and joint ventures. 

28 Pensions and other post-employment benefits

Pension and other post-employment costs
UK pension schemes
US pension schemes
Other overseas pensions schemes
Unfunded post-retirement healthcare schemes

Analysed as:
Funded defined benefit/hybrid pension schemes
Unfunded defined benefit pension schemes
Unfunded post-retirement healthcare schemes
Defined benefit schemes
Defined contribution pension schemes

2014 
£m
125
85
123
70
403

267
34
70
371
32
403

2013 
£m
139
95
111
(175)
170

283
30
(175)
138
32
170

2012 
£m
(230)
92
129
104
95

(67)
14
104
51
44
95

The net reduction in the post-retirement healthcare schemes cost in 2013 arises from the restructuring of US post-retirement medical 
obligations. The reduction in the UK pension scheme cost in 2012 relates to the one-off adjustments arising from the capping of future 
pensionable salary increases and a change in the basis of future discretionary pension increased from RPI to CPI in certain legacy plans.  
For further details see page 168.

The costs of the defined benefit pension and post-retirement healthcare schemes are charged in the income statement as follows:

Cost of sales
Selling, general and administration
Research and development

2014 
£m
117
194
60
371

2013 
£m
104
27
7
138

2012 
£m
(2)
114
(61)
51

GSK entities operate pension arrangements which cover the Group’s material obligations to provide pensions to retired employees. These 
arrangements have been developed in accordance with local practices in the countries concerned. Pension benefits can be provided by 
state schemes; by defined contribution schemes, whereby retirement benefits are determined by the value of funds arising from contributions 
paid in respect of each employee; or by defined benefit schemes, whereby retirement benefits are based on employee pensionable 
remuneration and length of service. Some ‘hybrid’ defined benefit schemes also include defined contribution sections.

GSK Annual Report 2014  167

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
Notes to the financial statements
continued

28 Pensions and other post-employment benefits continued

Pension costs of defined benefit schemes for accounting purposes have been calculated using the projected unit method. In certain 
countries pension benefits are provided on an unfunded basis, some administered by trustee companies. Formal, independent, actuarial 
valuations of the Group’s main plans are undertaken regularly, normally at least every three years. 

Actuarial movements in the year are recognised through the statement of comprehensive income. Discount rates are derived from AA 
rated corporate bond yields except in countries where there is no deep market in corporate bonds where government bond yields are 
used. Discount rates are selected to reflect the term of the expected benefit payments. Projected inflation rate and pension increases  
are long-term predictions based on the yield gap between long-term index-linked and fixed interest Gilts. In the UK, mortality rates are 
determined by adjusting the SAPS standard mortality tables to reflect recent scheme experience. These rates are then projected to 
reflect improvements in life expectancy in line with the CMI projections with a long-term rate of improvement of 1.25% per year for both 
males and females. In the USA, mortality rates are calculated using the RP2014 white collar table adjusted to reflect recent experience. 
These rates are projected using scale BB-2D to allow for future improvements in life expectancy.

The average life expectancy assumed now for an individual at the age of 60 and projected to apply in 2034 for an individual then at the 
age of 60 is as follows:

Current
Projected for 2034

Male 
Years
28.0
30.1

UK

Female 
Years
30.2
32.2

Male 
Years
27.0
28.7

USA

Female 
Years
28.7
30.4

The assets of funded schemes are generally held in separately administered trusts, either as specific assets or as a proportion of a 
general fund, or are insurance contracts. Assets are invested in different classes in order to maintain a balance between risk and return. 
Investments are diversified to limit the financial effect of the failure of any individual investment. The Group reviewed the investment 
strategy of the UK plans in 2011 and the asset allocation for the UK plans has been adjusted to approximately 55% return seeking assets 
and 45% liability matching assets. In 2013, the target asset allocation of the US plans was also updated to 55% return seeking assets 
and 45% liability matching assets.

The Pension Plans are exposed to risk that arises because the estimated market value of the Plans’ assets might decline, the investment 
returns might reduce, or the estimated value of the Plans’ liabilities might increase.

 In line with the agreed mix of return seeking assets to generate future returns and liability matching assets to better match future pension 
obligations, the Group has defined an overall long-term investment strategy for the Plans, with investments across a broad range of 
assets. The main market risks within the asset and hedging portfolio are against credit risk, interest rates, long-term inflation, equities, 
property, and bank counterparty risk.

 The Plan liabilities are a series of future cash flows with relatively long duration. On an IAS 19R basis, these cash flows are sensitive to 
changes in the expected long-term inflation rate and the discount rate (AA corporate bond yield curve) where an increase in long-term 
inflation corresponds with an increase in the liabilities, and an increase in the discount rate corresponds with a decrease in the liabilities. 

In the UK the defined benefit pension schemes operated for the benefit of former Glaxo Wellcome employees and former SmithKline 
Beecham employees remain separate. These schemes were closed to new entrants in 2001 and subsequent UK employees are entitled 
to join a defined contribution scheme. In the USA the former Glaxo Wellcome and SmithKline Beecham defined benefit schemes were 
merged during 2001. In addition, the Group operates a number of post-retirement healthcare schemes, the principal one of which is in 
the USA.

During 2013, the Group restructured US post-retirement medical obligations for both active and retired members under the age of 65.  
The prior plan for participants over 65, paid for medical expenses in excess of those covered by Medicare Part A and Part B as well as for 
prescription drugs. Under the new arrangement these participants will instead be eligible to receive an amount, from age 65, from a health 
reimbursement account, based on years of service, subject to an inflation linked maximum of $1,500 per year. Those already retired and over 
the age of 65 have also been given the option to switch to this new arrangement. The impact of this change in 2013 is a credit to the income 
statement of £279 million and a similar reduction in the post-retirement obligation.

During 2012, the Group changed its policy towards granting discretionary pension increases in the SmithKline Beecham defined benefit 
schemes. In the year, the Group also introduced a limit for all UK defined benefit schemes of 2% per year on the rate at which 
pensionable pay may increase.

The Group has applied the following financial assumptions in assessing the defined benefit liabilities:

Rate of increase of future earnings
Discount rate
Expected pension increases
Cash balance credit/conversion rate
Inflation rate

2014 
% pa
2.00
3.60
3.00
n/a
3.00

2013 
% pa
2.00
4.50
3.40
n/a
3.40

UK

2012 
% pa
2.00
4.40
3.00
n/a
3.00

2014 
% pa
4.00
3.80
n/a
3.00
2.25

2013 
% pa
4.00
4.60
n/a
4.20
2.25

USA

2012 
% pa
4.00
3.80
n/a
3.35
2.25

2014 
% pa
2.60
2.00
2.00
0.50
1.40

Rest of World

2013 
% pa
2.80
3.40
2.10
0.90
1.80

2012 
% pa
3.00
3.30
1.90
1.30
1.70

168  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic report28 Pensions and other post-employment benefits continued

The amounts recorded in the income statement and statement of comprehensive income for the three years ended 31 December 2014  
in relation to the defined benefit pension and post-retirement healthcare schemes were as follows:

2014
Amounts charged to operating profit
Current service cost
Past service cost/(credit)
Net interest (credit)/cost
Gains from settlements
Expenses

USA 
£m

Rest of World 
£m

Pensions
Group 
£m

Post-retirement 
benefits
Group 
£m

66
1
14
–
4
85

90
(11)
14
(4)
2
91

275
(3)
21
(4)
12
301

24
(8)
54
–
–
70

UK 
£m

119
7
(7)
–
6
125

Remeasurements recorded in the statement of
  comprehensive income

(629)

(223)

(244)

(1,096)

(85)

USA 
£m

Rest of World 
£m

Pensions
Group 
£m

Post-retirement 
benefits
Group 
£m

2013
Amounts charged to operating profit
Current service cost
Past service cost/(credit)
Net interest cost
Expenses

UK 
£m

117
4
12
6
139

74
–
17
4
95

89
(31)
17
4
79

280
(27)
46
14
313

Remeasurements recorded in the statement of
  comprehensive income

349

257

74

680

37
(273)
61
–
(175)

167

2012
Amounts charged to operating profit
Current service cost
Past service (credit)/cost
Net interest cost

Remeasurements recorded in the statement of
  comprehensive income

UK 
£m

130
(391)
31
(230)

(384)

USA 
£m

Rest of World 
£m

Pensions
Group 
£m

Post-retirement 
benefits
Group 
£m

66
–
26
92

48

75
–
10
85

271
(391)
67
(53)

36
2
66
104

(230)

(566)

(119)

The past service credit of £273 million in 2013 includes an amount of £279 million in relation to the restructuring of the US post-retirement 
medical obligations. The past service credit of £391 million in 2012 reflects the adjustments of £395 million related to the capping of future 
pensionable salary increases and a change in the basis of future discretionary pension increases from RPI to CPI in certain legacy plans. 
For further details see page 168.

The amounts included within past service costs include £7 million (2013 – £nil; 2012 – £4 million) of augmentation costs arising from 
major restructuring programmes (see Note 29, ‘Other provisions’).

GSK Annual Report 2014  169

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
 
Notes to the financial statements
continued

28 Pensions and other post-employment benefits continued

A summarised balance sheet presentation of the Group defined benefit pension schemes and other post-retirement benefits is set out in the 
table below:

Recognised in Other non-current assets:
   Pension schemes in surplus
Recognised in Pensions and other post-employment benefits:
   Pension schemes in deficit
   Post-retirement benefits

2014 
£m

93

(1,782)
(1,397)
(3,179)

2013 
£m

330

2012 
£m

124

(943)
(1,246)
(2,189)

(1,436)
(1,685)
(3,121)

The fair values of the assets and liabilities of the UK and US defined benefit pension schemes, together with aggregated data for other 
defined benefit pension schemes in the Group are as follows:

At 31 December 2014
Equities: 

Property: 
Corporate bonds: 

–  listed 
–  unlisted
–  unlisted 
–  listed
–  unlisted

Government bonds:  –  listed
Insurance contracts
Other assets
Fair value of assets
Present value of scheme obligations
Recognised on the balance sheet

Included in other non-current assets
Included in pensions and other post-employment benefits

Actual return on plan assets

UK 
£m
6,734
247
256
1,403
247
2,489
803
(127)
12,052
(12,492)
(440)

72
(512)
(440)

977

USA 
£m
1,203
–
146
921
–
152
–
109
2,531
(3,133)
(602)

–
(602)
(602)

99

Rest of World 
£m
325
9
4
97
25
603
378
88
1,529
(2,176)
(647)

21
(668)
(647)

181

Group 
£m
8,262
256
406
2,421
272
3,244
1,181
70
16,112
(17,801)
(1,689)

93
(1,782)
(1,689)

1,257

In October 2013, the UK schemes entered into repurchase agreements to gain exposure to index-linked gilts. The related loan is also 
included within ‘Other assets’ at a value of £(537) million (2013 – £(407)  million; 2012 – £nil).

At 31 December 2013
Equities: 

Property: 
Corporate bonds: 

–  listed 
–  unlisted
–  unlisted 
–  listed
–  unlisted

Government bonds:  –  listed
Insurance contracts
Other assets
Fair value of assets
Present value of scheme obligations
Recognised on the balance sheet

Included in other non-current assets
Included in pensions and other post-employment benefits

Actual return on plan assets

UK 
£m
6,474
–
254
1,484
–
2,376
775
(119)
11,244
(11,132)
112

292
(180)
112

1,383

USA 
£m
1,202
–
131
531
–
320
–
330
2,514
(2,793)
(279)

–
(279)
(279)

218

Rest of World 
£m
422
9
5
57
20
517
366
71
1,467
(1,913)
(446)

38
(484)
(446)

98

Group 
£m
8,098
9
390
2,072
20
3,213
1,141
282
15,225
(15,838)
(613)

330
(943)
(613)

1,699

170  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
 
 
28 Pensions and other post-employment benefits continued

At 31 December 2012

–  listed 
Equities: 
–  unlisted
Property: 
Corporate bonds: 
–  listed
Government bonds:  –  listed
Insurance contracts
Other assets
Fair value of assets
Present value of scheme obligations
Recognised on the balance sheet

Included in other non-current assets
Included in pensions and other post-employment benefits

Actual return on plan assets

Movements in fair values of assets
Assets at 1 January 2012
Exchange adjustments
Interest income
Remeasurement
Employer contributions
Scheme participants’ contributions
Benefits paid
Settlements and curtailments
Assets at 31 December 2012
Exchange adjustments
Interest income
Expenses
Remeasurement
Employer contributions
Scheme participants’ contributions
Benefits paid
Assets at 31 December 2013
Exchange adjustments
Interest income
Expenses
Settlements and curtailments
Remeasurement
Employer contributions
Scheme participants’ contributions
Benefits paid
Assets at 31 December 2014

UK 
£m
5,270
265
1,439
2,054
751
202
9,981
(10,298)
(317)

103
(420)
(317)

665

USA 
£m
1,018
116
586
427
–
374
2,521
(2,979)
(458)

–
(458)
(458)

308

Rest of World 
£m
276
5
19
657
327
93
1,377
(1,914)
(537)

21
(558)
(537)

118

UK
£m
9,119
–
381
284
497
33
(333)
–
9,981
–
385
(6)
998
219
26
(359)
11,244
–
437
(6)
–
540
202
34
(399)
12,052

USA 
£m
2,455
(125)
97
211
52
–
(169)
–
2,521
(49)
96
(4)
122
20
–
(192)
2,514
154
112
(4)
–
(13)
19
–
(251)
2,531

Rest of World 
£m
1,284
(56)
55
63
86
9
(58)
(6)
1,377
(45)
45
(4)
53
104
10
(73)
1,467
(101)
47
(2)
(65)
134
102
10
(63)
1,529

Pensions
Group
£m
12,858
(181)
533
558
635
42
(560)
(6)
13,879
(94)
526
(14)
1,173
343
36
(624)
15,225
53
596
(12)
(65)
661
323
44
(713)
16,112

Group 
£m
6,564
386
2,044
3,138
1,078
669
13,879
(15,191)
(1,312)

124
(1,436)
(1,312)

1,091

Post-retirement 
benefits
Group
£m
–
–
–
–
76
15
(91)
–
–
–
–
–
–
76
15
(91)
–
–
–
–
–
–
70
10
(80)
–

The UK defined benefit schemes include defined contribution sections with account balances totalling £1,501 million at 31 December 
2014 (2013 – £1,366 million; 2012 – £1,112 million).

During 2014, the Group made special funding contributions to the UK pension schemes totalling £85 million (2013 – £93 million;  
2012 – £366 million) and £nil (2013 – £nil; 2012 – £32 million) to the US scheme. In 2013, GSK reached an agreement with the 
trustees of the UK pension schemes to make additional contributions to eliminate the pension deficit identified at the 31 December 
2011 actuarial funding valuation. Based on the funding agreements following the 2011 valuation, the additional contributions are 
expected to be £85 million in 2015. The contributions were based on a government bond yield curve approach to selecting the 
discount rate; the rate chosen included an allowance for expected investment returns which reflected the asset mix of the schemes. 

Employer contributions for 2015, including special funding contributions, are estimated to be approximately £320 million in respect  
of defined benefit pension schemes and £70 million in respect of post-retirement benefits.

GSK Annual Report 2014  171

Governance & remunerationFinancial statementsInvestor informationStrategic report 
Notes to the financial statements
continued

28 Pensions and other post-employment benefits continued

Movements in defined benefit obligations

Obligations at 1 January 2012
Exchange adjustments
Service cost
Past service cost
Interest cost
Settlements and curtailments
Remeasurement
Scheme participants’ contributions
Benefits paid
Obligations at 31 December 2012
Exchange adjustments
Service cost
Past service cost
Interest cost
Other movements
Remeasurement
Scheme participants’ contributions
Benefits paid
Obligations at 31 December 2013
Exchange adjustments
Service cost
Past service cost
Interest cost
Settlements and curtailments
Other movements
Remeasurement
Scheme participants’ contributions
Benefits paid
Obligations at 31 December 2014

UK
£m
(9,779)
–
(130)
391
(412)
–
(668)
(33)
333
(10,298)
–
(117)
(4)
(397)
–
(649)
(26)
359
(11,132)
–
(119)
(7)
(430)
–
–
(1,169)
(34)
399
(12,492)

USA 
£m
(2,945)
149
(66)
–
(123)
–
(163)
–
169
(2,979)
46
(74)
–
(113)
–
135
–
192
(2,793)
(188)
(66)
(1)
(126)
–
–
(210)
–
251
(3,133)

Rest of World 
£m
(1,610)
74
(75)
–
(65)
6
(293)
(9)
58
(1,914)
37
(89)
31
(62)
–
21
(10)
73
(1,913)
139
(90)
11
(61)
69
(6)
(378)
(10)
63
(2,176)

Pensions
Group
£m
(14,334)
223
(271)
391
(600)
6
(1,124)
(42)
560
(15,191)
83
(280)
27
(572)
–
(493)
(36)
624
(15,838)
(49)
(275)
3
(617)
69
(6)
(1,757)
(44)
713
(17,801)

Post-retirement 
benefits
Group
£m
(1,616)
78
(36)
(2)
(66)
–
(119)
(15)
91
(1,685)
9
(37)
273
(61)
12
167
(15)
91
(1,246)
(68)
(24)
8
(54)
–
2
(85)
(10)
80
(1,397)

The UK defined benefit schemes include defined contribution sections with obligations totalling £1,501 million at 31 December 2014 
(2013 – £1,366 million; 2012 – £1,112 million). 

The defined benefit pension obligation is analysed as follows:

Funded
Unfunded

2014 
£m
(17,350)
(451)
(17,801)

2013
£m
(15,432)
(406)
(15,838)

2012 
£m
(14,789)
(402)
(15,191)

The liability for the US post-retirement healthcare scheme has been assessed using the same assumptions as for the US pension 
scheme, together with the assumption for future medical inflation of 6.75% (2013 – 6.5%), grading down to 5.0% in 2022 and thereafter. 
During 2013, the US post-retirement healthcare scheme was amended (see page 168 for further details). The impact of this change is a 
one-off reduction in the post-retirement obligation of £279 million. At 31 December 2014, the US post-retirement healthcare scheme 
obligation was £1,191 million (2013 – £1,066 million; 2012 – £1,504 million). 

Post-retirement benefits are unfunded.

172  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic report 
28 Pensions and other post-employment benefits continued

The movement in the net defined benefit liability is as follows:

At 1 January 2012
Exchange adjustments
Service cost
Past service cost
Interest income/(cost)
Settlements and curtailments
Remeasurements:
  Return on plan assets, excluding amounts included in interest
  Gain from change in demographic assumptions
  Loss from change in financial assumptions
  Experience losses
Employers contributions
Scheme participants’ contributions
Benefits paid
At 31 December 2012
Exchange adjustments
Service cost
Past service cost
Interest income/(cost)
Remeasurements:
  Return on plan assets, excluding amounts included in interest
  Loss from change in demographic assumptions
  Loss from change in financial assumptions
  Experience losses
Employers contributions
Scheme participants’ contributions
Benefits paid
Expenses/other movements
At 31 December 2013
Exchange adjustments
Service cost
Past service cost
Interest income/(cost)
Settlements and curtailments
Remeasurements:
  Return on plan assets, excluding amounts included in interest
  Loss from change in demographic assumptions
  Loss from change in financial assumptions
  Experience losses
Employers contributions
Scheme participants’ contributions
Benefits paid
Expenses/other movements
At 31 December 2014

The remeasurements included within post-retirement benefits are detailed below:

Gain/(loss) from change in demographic assumptions
(Loss)/gain from change in financial assumptions
Experience gains

Fair value 
of assets
£m
12,858
(181)
–
–
533
(6)

558
–
–
–
635
42
(560)
13,879
(94)
–
–
526

1,173
–
–
–
343
36
(624)
(14)
15,225
53
–
–
596
(65)

661
–
–
–
323
44
(713)
(12)
16,112

2014 
£m
10
(120)
25
(85)

Present  
value of 
obligation 
£m 
(14,334)
223
(271)
391
(600)
6

–
55
(1,071)
(108)
–
(42)
560
(15,191)
83
(280)
27
(572)

–
(89)
(118)
(286)
–
(36)
624
–
(15,838)
(49)
(275)
3
(617)
69

–
(64)
(1,578)
(115)
–
(44)
713
(6)
(17,801)

2013
£m
(1)
143
25
167

Net 
total 
£m
(1,476)
42
(271)
391
(67)
–

558
55
(1,071)
(108)
635
–
–
(1,312)
(11)
(280)
27
(46)

1,173
(89)
(118)
(286)
343
–
–
(14)
(613)
4
(275)
3
(21)
4

661
(64)
(1,578)
(115)
323
–
–
(18)
(1,689)

2012 
£m
1
(132)
12
(119)

GSK Annual Report 2014  173

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
 
Notes to the financial statements
continued

28 Pensions and other post-employment benefits continued

The defined benefit pension obligation analysed by membership category is as follows:

Active
Retired
Deferred

The post-retirement benefit obligation analysed by membership category is as follows:

Active
Retired
Deferred

The weighted average duration of the defined benefit obligation is as follows:

Pension benefits
Post-retirement benefits

Sensitivity analysis

2014 
£m
5,422
7,967
4,412
17,801

2014 
£m
590
805
2
1,397

2014 
years
16
12

2013
£m
5,053
7,137
3,648
15,838

2013
£m
545
699
2
1,246

2013
years
16
12

2012
£m
4,695
6,930
3,566
15,191

2012
£m
708
975
2
1,685

2012 
years
16
11

Effect of changes in assumptions used on the benefit obligations and on the 2015 annual defined benefit pension and post retirement 
costs after the revisions to IAS 19.

A 0.25% decrease in discount rate would have the following approximate effect:

   Increase in annual pension cost
   Decrease in annual post-retirement benefits cost
   Increase in pension obligation
   Increase in post-retirement benefits obligation

A one year increase in life expectancy would have the following approximate effect:

   Increase in annual pension cost
   Increase in annual post-retirement benefits cost 
   Increase in pension obligation
   Increase in post-retirement benefits obligation

A 1% increase in the rate of future healthcare inflation would have the following approximate effect:

   Increase in annual post-retirement benefits cost
   Increase in post-retirement benefits obligation

A 0.25% increase in inflation would have the following approximate effect:

   Increase in annual pension cost
   Increase in pension obligation

£m

32
(1)
645
43

20
2
454
37

4
63

21
431

174  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic report29 Other provisions

At 1 January 2014
Exchange adjustments
Charge for the year
Reversed unused
Unwinding of discount
Utilised
Reclassifications and other movements
Transfer to Pension obligations
At 31 December 2014

To be settled within one year
To be settled after one year
At 31 December 2014

Legal 
and other 
disputes 
£m

Major 
restructuring 
programmes 
£m

Employee 
related 
provisions 
£m

Integration and 
manufacturing 
re-organisation 
£m

Other 
provisions 
£m 

646
37
549
(2)
(1)
(709)
–
–
520

496
24
520

349
10
267
(4)
5
(110)
3
7
527

298
229
527

260
2
20
–
–
(31)
1
–
252

76
176
252

8
1
–
(5)
–
(4)
–
–
–

–
–
–

281
1
61
(9)
11
(35)
(19)
–
291

175
116
291

Total 
£m

1,544
51
897
(20)
15
(889)
(15)
7
1,590

1,045
545
1,590

Legal and other disputes
The Group is involved in a substantial number of legal and other 
disputes, including notification of possible claims, as set out in 
Note 45 ‘Legal proceedings’. Provisions for legal and other 
disputes include amounts relating to product liability (principally 
relating to Avandia, and Paxil), anti-trust (principally relating to 
Wellbutrin XL and Lamictal), government investigations (principally 
relating to the China settlement and SEC/DOJ and SFO related 
investigations), contract terminations, self insurance, environmental 
clean-up and property rental. 

Major restructuring programmes
In October 2007 the Group announced the Operational 
Excellence programme to improve the effectiveness and 
productivity of its operations (see Note 10, ‘Major restructuring 
costs’). This was substantially complete at the end of 2014.  
In addition, in 2013, the Group initiated the Major Change 
restructuring programme focused on opportunities to simplify 
supply chain processes, build the Group’s capabilities in 
manufacturing and R&D and restructure the European 
Pharmaceuticals business.

The charge for the year of £549 million (£547 million net of 
reversals and estimated insurance recoveries) included a  
£301 million fine paid to the Chinese government and provisions 
for product liability cases regarding Paxil and other products, 
commercial disputes and various other government investigations.

The discount on the provisions decreased by £nil in 2014  
(2013 – £nil) and was calculated using risk-adjusted projected 
cash flows and risk-free rates of return. The movement in 2014 
includes an increase of £1 million (2013 – £nil) arising from a 
change in the discount rate in the year.

In respect of product liability claims related to certain products, 
there is sufficient history of claims made and settlements to enable 
management to make a reliable estimate of the provision required 
to cover unasserted claims. The ultimate liability for such matters 
may vary from the amounts provided and is dependent upon the 
outcome of litigation proceedings, investigations and possible 
settlement negotiations.

It is in the nature of the Group’s business that a number of  
these matters may be the subject of negotiation and litigation  
over many years. Litigation proceedings, including the various 
appeal procedures, often take many years to reach resolution, and 
out-of-court settlement discussions can also often be protracted.

The Group is in potential settlement discussions in a number of  
the disputes for which amounts have been provided and, based  
on its current assessment of the progress of these disputes, 
estimates that £0.5 billion of the amount provided at 31 December 
2014 will be settled within one year. At 31 December 2014, it was 
expected that £nil (2013 – £1 million) of the provision made for 
legal and other disputes will be reimbursed by third party insurers. 
This amount is included within the Other receivables balances in  
Note 22 ‘Other non-current assets’ and Note 24, ‘Trade and  
other receivables’. For a discussion of legal issues, see Note 45, 
‘Legal proceedings’.

The new Pharmaceuticals restructuring programme, announced in 
October 2014, will rescale commercial operations, global support 
functions and the relevant R&D/manufacturing operations across 
Pharmaceuticals. 

Provisions for staff severance payments are made when 
management has made a formal decision to eliminate certain 
positions and this has been communicated to the groups of 
employees affected and appropriate consultation procedures 
completed, where appropriate.

No provision is made for staff severance payments that are  
made immediately.

Pension augmentations arising from staff redundancies of  
£7 million (2013 – £nil) have been charged during the year and 
then transferred to the pension obligations provision as shown  
in Note 28, ‘Pensions and other post-employment benefits’.  
Asset write-downs have been recognised as impairments of 
property, plant and equipment in Note 17, ‘Property, plant and 
equipment’. The majority of the amounts provided are expected  
to be utilised in the next two years.

Employee related provisions
Employee related provisions include obligations for certain 
medical benefits to disabled employees and their spouses in  
the USA. At 31 December 2014, the provision for these benefits 
amounted to £114 million (2013 – £111 million). Other employee 
benefits reflect a variety of provisions for severance costs, jubilee 
awards and other long-service benefits.

Other provisions
Included in other provisions are insurance provisions of £83 
million (2013 – £31 million), onerous property lease provisions  
of £33 million (2013 – £33 million) and a number of other 
provisions including vehicle insurance and regulatory matters.

GSK Annual Report 2014  175

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
 
Notes to the financial statements
continued

30 Other non-current liabilities

Accruals and deferred income
Contingent consideration
Other payables

2014 
£m
92
1,619
690
2,401

2013 
£m
101
958
645
1,704

The contingent consideration primarily relates to the acquisition of the 50% share of the Shionogi-ViiV Healthcare joint venture previously 
held by Shionogi & Co Ltd in 2012. 

31 Contingent liabilities
At 31 December 2014, contingent liabilities, comprising guarantees, discounted bills and other items arising in the normal course of 
business, amounted to £185 million (2013 – £198 million). At 31 December 2014, £nil (2013 – £nil) of financial assets were pledged  
as collateral for contingent liabilities. Provision is made for the outcome of tax, legal and other disputes where it is both probable that the 
Group will suffer an outflow of funds and it is possible to make a reliable estimate of that outflow. At 31 December 2014, other than for 
those disputes where provision has been made, it was not possible to make a reliable estimate of the potential outflow of funds that might 
be required to settle disputes where the possibility of there being an outflow was more than remote. Descriptions of the significant tax, 
legal and other disputes to which the Group is a party are set out in Note 14, ‘Taxation’ and Note 45, ‘Legal proceedings’.

Listing exchange

London Stock Exchange
New York Stock Exchange
London Stock Exchange

New York Stock Exchange
London Stock Exchange
New York Stock Exchange
New York Stock Exchange
London Stock Exchange
New York Stock Exchange
London Stock Exchange
New York Stock Exchange
New York Stock Exchange
London Stock Exchange
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London Stock Exchange
New York Stock Exchange
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London Stock Exchange
New York Stock Exchange
London Stock Exchange

32 Net debt

Current assets:
Liquid investments
Cash and cash equivalents

Short-term borrowings:
Commercial paper
Bank loans and overdrafts
Obligations under finance leases
4.375% US$ US Medium Term Note 2014
0.75% US$ US Medium Term Note 2015

3.875% € European Medium Term Note 2015

Long-term borrowings:
0.75% US$ US Medium Term Note 2015
3.875% € European Medium Term Note 2015
0.7% US$ US Medium Term Note 2016
1.50% US$ US Medium Term Note 2017
5.625% € European Medium Term Note 2017
5.65% US$ US Medium Term Note 2018
0.625% € European Medium Term Note 2019
2.85% US$ US Medium Term Note 2022
2.8% US$ US Medium Term Note 2023
1.375% € European Medium Term Note 2024
4.00% € European Medium Term Note 2025
3.375% £ European Medium Term Note 2027
5.25% £ European Medium Term Note 2033
5.375% US$ US Medium Term Note 2034
6.375% US$ US Medium Term Note 2038
6.375% £ European Medium Term Note 2039
5.25% £ European Medium Term Note 2042
4.2% US$ US Medium Term Note 2043
4.25% £ European Medium Term Note 2045
Obligations under finance leases

Net debt

176  GSK Annual Report 2014

2014 
£m

69
4,338
4,407

(656)
(379)
(28)
–
(641)
(1,239)
(2,943)

–
–
(800)
(1,278)
(967)
(1,760)
(1,154)
(1,271)
(792)
(764)
(575)
(591)
(984)
(318)
(1,747)
(695)
(987)
(313)
(788)
(57)
(15,841)
(14,377)

2013 
£m

66
5,534
5,600

(1,491)
(352)
(27)
(919)
–
–
(2,789)

(601)
(1,330)
(751)
(1,199)
(1,038)
(1,653)
–
(1,193)
(743)
–
(618)
(591)
(983)
(299)
(1,641)
(694)
(987)
(294)
(788)
(53)
(15,456)
(12,645)

Governance & remunerationFinancial statementsInvestor informationStrategic report32 Net debt continued
Current assets
Liquid investments are classified as available-for-sale investments. 
At 31 December 2014, they included US Treasury Notes and  
other government bonds. The effective interest rate on liquid 
investments at 31 December 2014 was approximately 0.3%  
(2013 – approximately 0.5%). Liquid investment balances at  
31 December 2014 earning interest at floating rates amount to  
£69 million (2013 – £65 million). Liquid investment balances at  
31 December 2014 earning interest at fixed rates are immaterial 
(2013 – £1 million).

The effective interest rate on cash and cash equivalents at  
31 December 2014 was approximately 1.6% (2013 – approximately 
1.3%). Cash and cash equivalents at 31 December 2014 earning 
interest at floating and fixed rates amount to £4,243 million and  
£1 million respectively (2013 – £5,298 million and £1 million).

GSK’s policy regarding the credit quality of cash and cash 
equivalents is referred to in Note 41, ‘Financial instruments and 
related disclosures’.

Short-term borrowings
GSK has a $10 billion (£6.4 billion) US commercial paper 
programme, of which $1.0 billion (£0.7 billion) was in issue at  
31 December 2014 (2013 – $2.5 billion (£1.5 billion)). GSK also 
has £1.9 billion of five year committed medium-term facilities and  
$2.5 billion (£1.6 billion) of 364 day committed facilities. These 
facilities were put in place in September 2012 and September 
2014 respectively and were undrawn at 31 December 2014.  
Liquid investments, cash and cash equivalents were as shown  
in the table on page 176.

The weighted average interest rate on current bank loans and 
overdrafts at 31 December 2014 was 4.28% (2013 – 3.7%).  
The weighted average interest rate on commercial paper 
borrowings at 31 December 2014 was 0.22% (2013 – 0.18%).

Long-term borrowings
At the year-end, GSK had long-term borrowings of £15.8 billion  
(2013 – £15.5 billion) of which £9.8 billion (2013 – £8.8 billion)  
falls due in more than five years. The average effective pre-swap 
interest rate of all notes in issue at 31 December 2014 was 
approximately 3.8% (2013 – approximately 4.5%). 

Long-term borrowings repayable after five years carry interest  
at effective rates between 1.55% and 6.41%. The repayment  
dates range from 2022 to 2045. 

Pledged assets
The Group has pledged investments in US Treasury Notes with  
a par value of $105 million (£67 million), (2013 – $105 million  
(£63 million)) as security against irrevocable letters of credit  
issued on the Group’s behalf in respect of the Group’s self-
insurance activity. Provisions in respect of self-insurance are 
included within the provisions for legal and other disputes 
discussed in Note 29, ‘Other provisions’. In addition, £32 million 
(2013 – £48 million) of assets included in Note 22, ‘Other  
non-current assets’, which do not form part of Net debt, were 
pledged as collateral against future rental payments under 
operating lease arrangements entered into by Human Genome 
Sciences, Inc. prior to its acquisition by the Group.

Finance lease obligations
Rental payments due within one year
Rental payments due between one and two years
Rental payments due between two and three years
Rental payments due between three and four years
Rental payments due between four and five years
Rental payments due after five years
Total future rental payments
Future finance charges
Total finance lease obligations

2014 
£m
31
23
19
13
3
2
91
(6)
85

2013
£m
29
24
16
9
4
5
87
(7)
80

GSK Annual Report 2014  177

Governance & remunerationFinancial statementsInvestor informationStrategic report 
Notes to the financial statements
continued

33 Share capital and share premium account

Share capital authorised
At 31 December 2012
At 31 December 2013
At 31 December 2014
Share capital issued and fully paid
At 1 January 2012
Issued under employee share schemes
Share capital cancelled
At 31 December 2012
Issued under employee share schemes
Share capital cancelled
At 31 December 2013
Issued under employee share schemes
At 31 December 2014

Number of shares issuable under employee share schemes (Note 42)
Number of unissued shares not under option

Ordinary Shares of 25p each

Share 
premium

Number

£m

£m

10,000,000,000
10,000,000,000
10,000,000,000

5,550,203,098
28,045,821
(180,652,950)
5,397,595,969
44,610,727
(100,000,000)
5,342,206,696
13,090,536
5,355,297,232

31 December 2014 
000
88,801
4,555,902

2,500
2,500
2,500

1,387
7
(45)
1,349
12
(25)
1,336
3
1,339

1,673
349
–
2,022
573
–
2,595
164
2,759

31 December 2013
000 
91,303
4,566,351

At 31 December 2014, of the issued share capital, 52,734,605 shares were held in the ESOP Trusts, 491,515,950 shares were held as 
Treasury shares and 4,811,046,677 shares were in free issue. All issued shares are fully paid. The nominal, carrying and market values of 
the shares held in the ESOP Trusts are disclosed in Note 42, ‘Employee share schemes’. 

A total of 15 million shares were purchased  by the company during 2014 at a cost of £238 million.

Monthly purchases of shares during 2014 were as follows:

February
May
June
Total

For details of substantial shareholdings refer to page 242

Number of shares 
000
1,741,006
6,718,745
6,245,765
14,705,516

Average share price excluding 
commission and stamp duty 
£
16.27
16.21
15.90
16.09

178  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
34 Movements in equity 
Retained earnings and other reserves amounted to £165 million at 31 December 2014 (2013 – £3,066 million; 2012 – £2,429 million)  
of which £337 million (2013 – £307 million; 2012 – £372 million) relates to joint ventures and associated undertakings. The cumulative 
translation exchange in equity is as follows:

At 1 January 2012
Exchange movements on overseas net assets
At 31 December 2012
Exchange movements on overseas net assets
At 31 December 2013
Exchange movements on overseas net assets
Reclassification of exchange on liquidation or disposal of overseas subsidiaries
At 31 December 2014

The analysis of other comprehensive income by equity category is as follows:

2014
Items that may be subsequently reclassified to income statement:
   Exchange movements on overseas net assets and net investment hedges
   Reclassification of exchange on liquidation or disposal of overseas subsidiaries
   Deferred tax on exchange movements
   Fair value movements on available-for-sale investments
   Deferred tax on fair value movements on available-for-sale investments
   Reclassification of fair value movements on available-for-sale investments
   Deferred tax on reclassification of fair value movements on available-for-sale investments
   Reclassification of cash flow hedges to income statement
   Fair value movements on cash flow hedges    
   Deferred tax on fair value movements on cash flow hedges
   Share of other comprehensive income of associates and joint ventures

Items that will not be reclassified to income statement:
   Exchange movements on overseas net assets of non-controlling interests
   Actuarial losses on defined benefit plans
   Deferred tax on actuarial movements in defined benefit plans
Other comprehensive (expense)/income for the year

2013
Items that may be subsequently reclassified to income statement:
   Exchange movements on overseas net assets and net investment hedges
   Fair value movements on available-for-sale investments
   Deferred tax on fair value movements on available-for-sale investments
   Reclassification of fair value movements on available-for-sale investments
   Deferred tax on reclassification of fair value movements on available-for-sale investments
   Reclassification of cash flow hedges to income statement
   Fair value movements on cash flow hedges    
   Deferred tax on fair value movements on cash flow hedges
   Share of other comprehensive income of associates and joint ventures

Items that will not be reclassified to income statement:
   Exchange movements on overseas net assets of non-controlling interests
   Actuarial gains on defined benefit plans
   Deferred tax on actuarial movements in defined benefit plans
Other comprehensive income/(expense) for the year

Net translation exchange included in:
Non- 
controlling 
interests 
£m
(68)
(30)
(98)
(35)
(133)
16
–
(117)

Fair value 
reserve 
£m
15
(23)
(8)
5
(3)
7
–
4

Retained 
earnings 
£m
1,049
(203)
846
(260)
586
(504)
(219)
(137)

Retained 
earnings 
£m

Other 
reserves 
£m

Non- 
controlling 
interests 
£m

(504)
(219)
(2)
–
–
–
–
–
–
–
18

–
(1,181)
262
(1,626)

7
–
–
29
(78)
(155)
58
(5)
5
(1)
–

–
–
–
(140)

–
–
–
–
–
–
–
–
–
–
–

16
–
–
16

Retained 
earnings 
£m

Other 
reserves 
£m

Non- 
controlling 
interests 
£m

(260)
–
–
–
–
–
–
–
15

–
847
(286)
316

5
367
(29)
(38)
7
2
(9)
1
–

–
–
–
306

–
–
–
–
–
–
–
–
–

(35)
–
–
(35)

Total 
translation 
exchange 
£m
996
(256)
740
(290)
450
(481)
(219)
(250)

Total 
£m

(497)
(219)
(2)
29
(78)
(155)
58
(5)
5
(1)
18

16
(1,181)
262
(1,750)

Total 
£m

(255)
367
(29)
(38)
7
2
(9)
1
15

(35)
847
(286)
587

GSK Annual Report 2014  179

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the financial statements
continued

34 Movements in equity continued

2012
Items that may be subsequently reclassified to income statement:
   Exchange movements on overseas net assets and net investment hedges
   Fair value movements on available-for-sale investments
   Deferred tax on fair value movements on available-for-sale investments
   Reclassification of fair value movements on available-for-sale investments
   Deferred tax on reclassification of fair value movements on available-for-sale investments
   Reclassification of cash flow hedges to income statement
   Fair value movements on cash flow hedges
   Share of other comprehensive income of associates and joint ventures

Items that will not be reclassified to income statement:
   Exchange movements on overseas net assets of non-controlling interests
   Actuarial losses on defined benefit plans
   Deferred tax on actuarial movements in defined benefit plans
Other comprehensive (expense)/income for the year

The analysis of other reserves is as follows:

Retained 
earnings 
£m

Other 
reserves 
£m

Non- 
controlling 
interests 
£m

(203)
–
–
–
–
–
–
30

–
(685)
193
(665)

(23)
77
(10)
(19)
10
2
(6)
–

–
–
–
31

At 1 January 2012
Transferred to income and expense in the year on disposals
Transferred to income and expense in the year on impairment
Net fair value movement in the year
Ordinary Shares purchased and cancelled
Ordinary Shares acquired by ESOP Trusts
Ordinary Shares transferred by ESOP Trusts
Write-down of shares held by ESOP Trusts
Forward contract on non-controlling interest
At 31 December 2012
Transferred to income and expense in the year on disposals
Transferred to income and expense in the year on impairment
Net fair value movement in the year
Ordinary Shares purchased and cancelled
Ordinary Shares acquired by ESOP Trusts
Write-down of shares held by ESOP Trusts
At 31 December 2013
Transferred to income and expense in the year on disposals
Net fair value movement in the year
Ordinary Shares acquired by ESOP Trusts
Write-down of shares held by ESOP Trusts
Forward contract on non-controlling interest
At 31 December 2014

ESOP Trust 
shares 
£m
(492)
–
–
–
–
(37)
58
80
–
(391)
–
–
–
–
(45)
80
(356)
–
–
(245)
450
–
(151)

Fair value 
reserve 
£m
70
(18)
(1)
54
–
–
–
–
–
105
(38)
(1)
347
–
–
–
413
(155)
16
–
–
–
274

Cash flow 
hedge reserve 
£m 
(6)
2
–
(6)
–
–
–
–
–
(10)
2
–
(4)
–
–
–
(12)
(5)
4
–
–
–
(13)

Total 
£m

(226)
77
(10)
(19)
10
2
(6)
30

(30)
(685)
193
(664)

Total 
£m
1,602
(16)
(1)
48
45
(37)
58
80
8
1,787
(36)
(1)
343
25
(45)
80
2,153
(160)
20
(245)
450
21
2,239

–
–
–
–
–
–
–
–

(30)
–
–
(30)

Other 
reserves 
£m
2,030
–
–
–
45
–
–
–
8
2,083
–
–
–
25
–
–
2,108
–
–
–
–
21
2,129

Other reserves include various non-distributable merger and pre-merger reserves amounting to £1,849 million at 31 December 2014  
(2013 – £1,849 million; 2012 – £1,849 million). Other reserves also include the capital redemption reserve created as a result of the 
share buy-back programme amounting to £280 million at 31 December 2014 (2013 – £280 million; 2012 – £256 million). 

180  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
 
 
 
 
 
 
 
 
35 Related party transactions
GSK held a 12.4% interest in Aspen Pharmacare Holdings Limited at 31 December 2014 (2013 – 12.4%). 

During 2014, GSK distributed £52 million (2013 – £64 million) of its products through Aspen’s extensive distribution network.  
At 31 December 2014, the balance due to GSK from Aspen was £22 million (2013 – £11 million) and the balance payable by GSK to 
Aspen was £9 million (2013 – £9 million). In addition, a further £8 million was due to GSK relating to the consideration of the sale of 
worldwide intellectual property rights of the anti-coagulant products business to the Aspen Group in 2013 (2013 – £233 million).

At 31 December 2014, GSK held a 50% interest in Japan Vaccine Co. Ltd (JVC) through its subsidiary GlaxoSmithKline K.K. This joint 
venture with Daiichi Sankyo Co., Ltd is primarily responsible for the development and marketing of certain prophylactic vaccines in 
Japan. During 2014, GSK sold £27 million (2013 – £36 million) of its vaccine products into the joint venture. At 31 December 2014,  
the balance due to GSK from JVC was £6 million and the balance payable by GSK to JVC was £nil.

The aggregate compensation of the Directors and CET is given in Note 9, ‘Employee Costs’.

36 Adjustments reconciling profit after tax to operating cash flows

Profit after tax

Tax on profits
Share of after tax profits of associates and joint ventures
Finance income net of finance expense
Depreciation
Amortisation of intangible assets
Impairment and assets written off
Profit on sale of businesses
Profit on sale of intangible assets
Profit on sale of investments in associates
Profit on sale of equity investments
Changes in working capital:
   (Increase)/decrease in inventories
   Decrease in trade receivables
   Decrease/(increase) in other receivables
   Increase in trade payables
   Increase in other payables
   Decrease in pension and other provisions
Share-based incentive plans
Fair value adjustments
Other

2014
£m
2,831

137
(30)
659
780
704
205
–
(255)
–
(149)

(529)
347
95
91
698
(41)
332
313
96
3,453

2013
£m
5,628

1,019
(43)
706
732
682
928
(1,331)
(78)
(282)
(36)

(95)
16
(218)
125
393
(165)
319
(12)
211
2,871

2012 
£m
4,678

1,922
(29)
729
871
574
654
–
(652)
–
(16)

37
183
(27)
177
132
(2,839)
220
(575)
9
1,370

Cash generated from operations

6,284

8,499

6,048

GSK Annual Report 2014  181

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
 
Notes to the financial statements
continued

37 Reconciliation of net cash flow to movement in net debt

Net debt at beginning of year

(Decrease)/increase in cash and bank overdrafts
Decrease in liquid investments
Net increase in long-term loans
Net repayment of short-term loans
Net repayment of obligations under finance leases
Net non-cash funds of subsidiary undertakings acquired
Exchange adjustments
Other non-cash movements
Movement in net debt

2014
£m
(12,645)

2013
£m
(14,037)

(1,287)
(1)
(1,960)
1,709
23
–
(193)
(23)
(1,732)

1,473
(15)
(1,913)
1,872
31
(6)
(34)
(16)
1,392

2012 
£m
(9,003)

(1,607)
(224)
(4,430)
816
35
(3)
385
(6)
(5,034)

Net debt at end of year

(14,377)

(12,645)

(14,037)

Analysis of changes in net debt
Liquid investments

Cash and cash equivalents
Overdrafts

Debt due within one year:
Commercial paper
European and US Medium Term Notes
Other

Debt due after one year:
European and US Medium Term Notes
Other

Net debt

At 1 January  
2014  
£m
66

Exchange 
£m
4

Other 
£m
–

Reclass- 
ifications 
£m
–

Cash flow 
£m
(1)

At 31December  
2014 
£m
69

5,534
(303)
5,231

(1,491)
(919)
(76)
(2,486)

(15,403)
(53)
(15,456)

(12,645)

78
6
84

–
55
–
55

(334)
(2)
(336)

(193)

–
–
–

–
16
(1)
15

(18)
(20)
(38)

(23)

–
–
–

–
(1,931)
(18)
(1,949)

1,931
18
1,949

(1,274)
(13)
(1,287)

835
899
(2)
1,732

(1,960)
–
(1,960)

4,338
(310)
4,028

(656)
(1,880)
(97)
(2,633)

(15,784)
(57)
(15,841)

–

(1,516)

(14,377)

For further information on significant changes in net debt see Note 32, ‘Net debt’.

182  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic report38 Acquisitions and disposals
Details of the acquisition and disposal of significant subsidiaries and associates, joint ventures and other businesses are given below:

2014
Acquisitions
There were no acquisitions in 2014. 

Acquisition and integration costs of £141 million arising on the proposed three-part inter-conditional transaction with Novartis AG 
discussed in Note 43 ‘Proposed Novartis transaction’ were expensed in 2014, of which £104 million has been paid in cash.

A number of acquisitions made in previous years include contingent consideration payable in the future, as follows:

Contingent consideration payable
At 1 January
Additions
Remeasurement through goodwill
Remeasurement through income statement
Settlement
At 31 December

2014 
£m
924
–
(4)
770
34
1,724

2013 
£m
697
1
(18)
251
(7)
924

Contingent consideration is included within Trade and other payables and Other non-current liabilities. It includes contingent 
consideration of £1,684 million (2013 – £923 million) payable for the acquisition in 2012 of the former Shionogi-ViiV Healthcare joint 
venture. Remeasurements through the income statement include £768 million (2013 – £253 million) in respect of an increase in this 
liability. The consideration is expected to be paid over a number of years and will vary in line with sales of dolutegravir.

Disposals
During the year, £225 million was received as deferred consideration from the sale of the anti-coagulent business completed in 2013  
and £1 million from the disposal of an associate.

GSK also made cash investments of £9 million into associates.

Cash flows
Cash consideration paid
Transaction costs paid
Purchases of businesses and associates

Net cash proceeds from disposals

Business 
acquisitions 
and disposals 
£m
–
104
104

Associates 
and joint 
ventures 
£m
9
–
9

225

1

Total 
£m
9
104
113

226

2013
Acquisitions
During 2013, GSK completed the acquisition of three businesses for cash, including Okairos AG, a European based biopharmaceutical 
company focused on the development of a specific vaccine technology in the prophylactic and therapeutic fields, which was acquired in 
May. The total purchase price for these businesses of £255 million included £7 million of cash acquired and  
£1 million of contingent consideration.

Net assets acquired
   Intangibles
   Property, plant and equipment
   Inventory
   Trade and other receivables
   Other assets including cash and cash equivalents
   Deferred tax provision
   Trade and other payables

Goodwill

Cash consideration paid
Contingent consideration
Total consideration

Book value
£m

Fair value 
adjustments 
£m

Fair value 
£m

–
20
6
16
8
–
(26)
24
–
24

198
3
–
–
–
(23)
–
178
53
231

198
23
6
16
8
(23)
(26)
202
53
255

254
1
255

GSK Annual Report 2014  183

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
 
 
Notes to the financial statements
continued

38 Acquisitions and disposals continued

If the acquisitions had been made at the beginning of the year, it is estimated that Group turnover would have increased by approximately  
£50 million for the year. Okairos has been fully integrated into the GSK business and it is not practicable to separately identify the impact 
on the Group profit for the year. The other acquisitions occurred shortly before the end of the year and had no material impact on the 
Group profit for the year. 

The goodwill arising on the acquisitions reflects potential for business synergies and the value of workforce acquired. The majority of  
this goodwill is not expected to be deductible for income tax purposes.

The results of the acquisitions are reported within the US, Europe, Emerging Markets, Japan, Other trading and unallocated 
Pharmaceuticals and Vaccines and Consumer Healthcare operating segments. The transactions were accounted for using the 
acquisition accounting method.

Acquisition costs expensed in 2013 totalled £2 million.

Disposals
Lucozade and Ribena
On 31 December 2013, GSK completed the sale of the Lucozade and Ribena business including a manufacturing site and related 
inventory to Suntory Beverage and Food Ltd for £1,352 million in cash and recognised a profit on disposal in Other operating income of 
£1,057 million. Lucozade and Ribena sales, excluding retained markets, totalled £527 million for the year ending 31 December 2013.

Cash consideration

Net assets sold
   Inventory
   Property, plant and equipment
   Goodwill

Disposal costs
Profit on disposal

£m
1,352

(45)
(149)
(24)
(218)
(77)
1,057

Anti-coagulant business
On 31 December 2013, GSK completed the sale of the anti-coagulant business comprising of worldwide intellectual property rights 
(excluding China, India and Pakistan) of Fraxiparine and Arixtra together with related inventory and a manufacturing site to the Aspen 
Group for consideration of £732 million, of which £499 million was received in cash and £233 million was deferred.

Profit on disposal of £274 million was recognised in Other operating income. Worldwide sales of Fraxiparine and Arixtra, excluding 
retained markets, were £345 million for the year ending 31 December 2013.

£m
499
233
732

(138)
(91)
(80)
(31)
(340)
(79)
313
(39)
274

Cash consideration
Cash consideration receivable

Net assets sold
   Inventory
   Property, plant and equipment
   Intangible assets
   Goodwill

Disposal costs
Total profit on disposal
Deferral of profit
Profit recognised in year

184  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic report38 Acquisitions and disposals continued

Investments in associates and joint ventures
In November 2013, GSK sold one third of its shareholding in Aspen, representing 6.2% of the issued share capital of the company,  
for £429 million in cash. At 31 December 2013, GSK held 12.4% of Aspen and continued to recognise its investment in Aspen as  
an associate.

Cash consideration
Net book value of shares
Reclassification of exchange from other comprehensive income
Reclassification of fair value movements from other comprehensive income
Profit on disposal

Cash flows
Cash consideration paid 
Cash and cash equivalents acquired
Cash consideration paid, net of cash acquired

Total cash consideration payable, net of cash acquired
Contingent consideration
Cash consideration paid, net of cash acquired

Total cash proceeds receivable
Cash proceeds deferred
Net cash proceeds from disposals

£m
429
(132)
(42)
19
274

Total 
£m
262
(7)
255

256
(1)
255

2,513
(233)
2,280

Business 
acquisitions 
and disposals 
£m
254
(7)
247

Associates 
and joint 
ventures 
£m
8
–
8

248
(1)
247

2,084
(233)
1,851

8
–
8

429
–
429

2012
Acquisitions
Human Genome Sciences, Inc.
On 3 August 2012, GSK completed the acquisition of 100% of the issued share capital of Human Genome Sciences, Inc. (HGS),  
a US based biopharmaceutical company focused on the development of protein and anti-body drugs for the treatment of immuno-
inflammation diseases, for cash. The goodwill arising on the acquisition of this business reflected the potential business synergies  
and realisation of the full value of Benlysta, albiglutide, darapladib and other assets by simplifying and optimising R&D, commercial  
and manufacturing operations through complete ownership of the assets. The goodwill recognised is not expected to be deductible  
for income tax purposes.

The results of the acquired business are reported as part of the US, Europe, Emerging Markets, Japan and Other trading and  
unallocated costs operating segments. The transaction was accounted for using the acquisition accounting method.

The pro-forma turnover for the HGS business for the full year 2012 was £154 million. During 2012, GSK recorded turnover of  
£69 million from HGS products. As the HGS products had been fully integrated into the GSK business, it was not practicable to 
separately identify the impact of the acquisition on the Group profit for the year.

GSK Annual Report 2014  185

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
Notes to the financial statements
continued

38 Acquisitions and disposals continued
Acquisition costs expensed in 2012 arising on this acquisition amounted to £28 million.

Net assets acquired
   Intangible assets
   Property, plant and equipment
   Trade and other receivables
   Other assets including cash and cash equivalents
   Deferred tax asset
   Trade and other liabilities

Goodwill

Cash consideration paid
Gain on settlement of pre-existing collaborations
Total consideration

Book value
£m

Fair value 
adjustments 
£m

Fair value 
£m

–
21
33
431
–
(86)
399
–
399

1,249
10
–
83
156
(173)
1,325
791
2,116

1,249
31
33
514
156
(259)
1,724
791
2,515

2,282
233
2,515

Shionogi-ViiV Healthcare joint venture
On 29 October 2012, GSK acquired the 50% share of the Shionogi-ViiV Healthcare joint venture previously held by Shionogi & Co, Ltd.  
The assets acquired included the investigational medicine dolutegravir and early stage integrase inhibitor compounds in development. 

Total consideration comprised a 10% equity stake in ViiV Healthcare, GSK’s existing 50% investment in the joint venture and contingent 
consideration payable in cash in the future, together with a deferred tax asset and a loss on settlement of pre-existing relationships.  
The contingent consideration is payable based on a percentage of the future sales performance of compounds developed by the joint 
venture, if they become marketed products, and so the total amount payable is unlimited.

The results of the acquired business are reported as part of ViiV Healthcare. The transaction was accounted for using the acquisition 
accounting method.

Acquisition costs expensed in 2012 arising on this acquisition amounted to £2 million.

Net assets acquired
   Intangible assets
   Deferred tax provision

Negative goodwill

Consideration settled by shares in ViiV Healthcare
Contingent consideration
Deferred tax on contingent consideration
Fair value of investment in joint venture converted into subsidiary
Loss on settlement of pre-existing relationships
Total consideration

Book value
£m

Fair value 
adjustments 
£m

Fair value 
£m

–
–
–
–
–

1,777
(628)
1,149
(124)
1,025

1,777
(628)
1,149
(124)
1,025

377
659
(236)
256
(31)
1,025

186  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
 
 
38 Acquisitions and disposals continued
Other acquisitions
During 2012, GSK completed two smaller acquisitions for cash. The total cash consideration paid of £206 million included £2 million of 
cash acquired.

Net assets acquired
   Intangible assets
   Property, plant and equipment
   Trade and other receivables
   Other assets including cash and cash equivalents
   Deferred tax provision
   Trade and other liabilities

Goodwill

Cash consideration paid
Contingent consideration
Fair value of equity investment converted into subsidiary
Gain on settlement of pre-existing relationships
Total consideration

Book value
£m

Fair value 
adjustments 
£m

Fair value 
£m

–
2
2
2
–
(8)
(2)
–
(2)

232
–
–
–
(14)
4
222
82
304

232
2
2
2
(14)
(4)
220
82
302

206
37
23
36
302

If the other acquisitions had been made at the beginning of the year, it is estimated that Group turnover would have increased by  
£27 million for the year. As some of the acquisitions had been fully integrated into the GSK business it was not practicable to separately 
identify the impact of the acquisitions on the Group profit for the year.

The goodwill arising on the acquisitions reflects the potential for business synergies and further sales growth through the increase  
in GSK’s market presence following the acquisitions of these market participants. None of the goodwill recognised is expected to be 
deductible for income tax purposes.

The results of the acquisitions are reported as part of the Europe Pharma and Research & Development reportable operating segments.

The Group recognised a settlement gain of £36 million as a result of measuring at fair value relationships that had existed prior to the 
acquisition date. The gain was recognised in Other operating income on the income statement. 

Acquisition costs expensed in 2012 arising on other acquisitions totalled £9 million.

Investments in associates and joint ventures
GSK made cash contributions of £39 million into the Shionogi-ViiV Healthcare joint venture prior to its acquisition as a subsidiary and 
made cash investments of £19 million into a new joint venture in which the Group held a share of 50%. GSK also made cash investments 
of £41 million into associates.

Cash flows
Cash consideration paid
Cash and cash equivalents acquired
Cash consideration paid, net of cash acquired

Total cash consideration payable, net of cash acquired
Contingent consideration
Cash consideration paid, net of cash acquired

Human 
Genome 
Sciences 
£m
2,282
(251)
2,031

2,031
–
2,031

Shionogi- 
ViiV joint  
venture 
£m
–
–
–

659
(659)
–

Other 
acquisitions 
£m
206
(2)
204

Total 
business 
acquisitions 
£m
2,488
(253)
2,235

Associates 
and joint 
ventures 
£m
99
–
99

241
(37)
204

2,931
(696)
2,235

99
–
99

Total 
£m
2,587
(253)
2,334

3,030
(696)
2,334

GSK Annual Report 2014  187

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
 
 
 
 
 
Notes to the financial statements
continued

39 Non-controlling interests
The Group has one subgroup that has material non-controlling interests, ViiV Healthcare Limited and its subsidiaries. The ViiV 
Healthcare group is focused on the research, development and worldwide commercialisation of HIV medicines. Summarised financial 
information in respect of the ViiV Healthcare group is set out below:

Turnover
(Loss)/profit after taxation
Other comprehensive income/(expense)
Total comprehensive (expense)/income

Total comprehensive (expense)/income for the year attributable to non-controlling interests
Dividends paid to non-controlling interests

Non-current assets
Current assets
Total assets
Current liabilities
Non-current liabilities
Total liabilities
Net assets

Non-controlling interests attributable to the subgroup

Net cash inflow from operating activities
Net cash outflow from investing activities
Net cash outflow from financing activities
Increase/(decrease) in cash and bank overdrafts in the year

2012 
£m
1,337
492
(12)
480

(4)
51

2014 
£m
1,466
(606)
8
(598)

(16)
120

2014 
£m
2,245
1,308
3,553
(815)
(3,253)
(4,068)
(515)

2013 
£m
1,371
190
(9)
181

76
106

2013 
£m
2,273
997
3,270
(463)
(2,253 )
(2,716)
554

374

530

2014 
£m
765
(25)
(540)
200

2013 
£m
637
(27)
(662)
(52)

2012 
£m
620
(31)
(350)
239

The above financial information relates to the ViiV Healthcare group on a stand-alone basis, before the impact of Group-related 
adjustments. The loss after taxation of £606 million (2013 – profit after taxation of £190 million) is stated after a charge of £768 million 
(2013 – £253 million) for remeasurement of the contingent consideration payable for the acquisition of the former Shionogi-ViiV 
Healthcare joint venture. This consideration is expected to be paid over a number of years and will vary in line with sales of products  
that contain dolutegravir. 

Acquisitions of non-controlling interests
On 20 March 2014, GSK increased its shareholding in GlaxoSmithKline Pharmaceuticals Limited, its pharmaceuticals subsidiary  
in India, from 50.7% to 75% (representing an increase in shares held of 20,609,774 at a price of INR 3,100 per share) for £625 million. 
The carrying amount of non-controlling interests acquired was £61 million. On 5 February 2013, GSK increased its shareholding in 
GlaxoSmithKline Consumer Healthcare Ltd (India) from 43.2% to 72.5% for £588 million.

188  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic report40 Commitments

Contractual obligations and commitments
Contracted for but not provided in the financial statements:
Intangible assets
Property, plant and equipment
Investments
Purchase commitments
Pensions
Other commitments
Interest on loans
Finance lease charges

2014 
£m 

2013 
£m

7,079
359
100
428
425
186
9,744
6
18,327

7,056
443
111
614
510
233
10,063
7
19,037

The commitments related to intangible assets include milestone payments, which are dependent on successful clinical development  
or on meeting specified sales targets, and which represent the maximum that would be paid if all milestones, however unlikely, are 
achieved. The amounts are not risk-adjusted or discounted. A number of commitments were made in 2014 under licensing and other 
agreements, including an arrangement with Adaptimmune Ltd. These new arrangements were offset by reduced commitments due  
on prior year transactions including amendments to the agreement with Prosensa N.V.

In 2013, GSK reached an agreement with the trustees of the UK pension schemes to make additional contributions to eliminate the 
pension deficit identified at the 31 December 2011 actuarial funding valuation. A payment of £85 million is due in 2015. Future  
payments will be based on the deficit position of the scheme, up to a maximum of £340 million. The table above includes this 
commitment, but excludes the normal ongoing annual funding requirement in the UK of approximately £100 million.

The Group also has other commitments which principally relate to revenue payments to be made under licences and other alliances.

Commitments in respect of future interest payable on loans are disclosed before taking into account the effect of interest rate swaps.

Commitments under non-cancellable operating leases are disclosed below. £310 million (2013 – £322 million) is provided against  
these commitments on the Group’s balance sheet.

Commitments under non-cancellable operating leases
Rental payments due within one year
Rental payments due between one and two years
Rental payments due between two and three years
Rental payments due between three and four years
Rental payments due between four and five years
Rental payments due after five years
Total commitments under non-cancellable operating leases

2014 
£m 
138
91
73
54
48
297
701

2013 
£m
134
97
73
58
52
363
777

GSK Annual Report 2014  189

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
Notes to the financial statements
continued

41  Financial instruments and related 

disclosures

GSK reports in Sterling and pays dividends out of Sterling profits.  
The role of Corporate Treasury is to monitor and manage the 
external and internal funding requirements and financial risks in 
support of the strategic objectives. GSK operates on a global 
basis, primarily through subsidiary companies and manages its 
capital to ensure that subsidiaries are able to operate as going 
concerns and to optimise returns to shareholders through an 
appropriate balance of debt and equity. Treasury activities are 
governed by policies approved by the Board of Directors, most 
recently on 9 July 2014.

A Treasury Management Group (TMG) meeting, chaired by the 
Chief Financial Officer, takes place on a monthly basis to review 
treasury activities. Its members receive management information 
relating to these activities. Internal audit reviews the Treasury 
internal control environment regularly. 

GSK uses a variety of financial instruments to finance its 
operations and derivative financial instruments to manage  
market risks from these operations. These derivatives, principally 
comprising forward foreign currency contracts, foreign exchange 
options and interest rate swaps, are used to swap borrowings and 
liquid assets into currencies required for Group purposes and to 
manage exposure to financial risks from changes in foreign 
exchange rates and interest rates.

GSK does not hold or issue derivatives for speculative purposes 
and the Treasury policies specifically prohibit such activity. All 
transactions in financial instruments are undertaken to manage  
the risks arising from underlying business activities, not for 
speculation.

Capital management
GSK’s financial strategy supports the Group’s strategic priorities 
and is regularly reviewed by the Board. GSK manages the capital 
structure of the Group through an appropriate mix of debt and 
equity. GSK’s financial architecture is designed to ensure we are 
maximising the returns from our sales. There are four key priorities: 
sustainable sales growth, operating leverage, financial efficiency 
and converting more of our earnings into cash. The free cash flow 
generated can then be returned to shareholders or reinvested in 
the business, wherever the returns look most attractive.

GSK’s capital allocation decisions are rigorously benchmarked 
using a Cash Flow Return on Investment framework.

Free cash flow conversion improved to 101% of earnings excluding 
after-tax legal charges and legal settlements in 2014 from 84%  
in 2013. However free cash flow was lower in 2014 at £2.6 billion 
compared to £4.7 billion in 2013. This reflected the impact of  
the strength of Sterling and lower profits, including the impact of 
divestments. As a consequence of this, as well as £0.7 billion paid 
to increase the shareholding in the Group’s Indian pharmaceutical 
subsidiary from 50.7% to 75% and for the acquisition of the 
remaining 30% of GSK’s Indonesian Consumer Healthcare 
business held by a third party, GSK’s net debt increased from 
£12.6 billion at 31 December 2013 to £14.4 billion at 31 
December 2014.

The capital structure of the Group consists of net debt of  
£14.4 billion (see Note 32, ‘Net debt’) and shareholders’ equity of  
£4.3 billion (see ‘Consolidated statement of changes in equity’ on 
page 138). Total capital, including that provided by non-controlling 
interests, is £19.3 billion.

GSK’s long-term credit rating with Moody’s Investors Service 
(‘Moody’s’) is A2 (stable outlook). Standard and Poor’s rate GSK 
as A+ (stable outlook). The Group’s short-term credit ratings are 
A-1 and P-1 with Standard and Poor’s and Moody’s respectively. 

Liquidity risk
GSK’s policy is to borrow centrally in order to meet anticipated 
funding requirements. The cash flow forecast and funding 
requirements are monitored by the TMG on a monthly basis.  
The strategy is to diversify liquidity sources using a range of  
facilities and to maintain broad access to funding markets.

At 31 December 2014, GSK had £2.9 billion of borrowings 
repayable within one year and held £4.4 billion of cash and cash 
equivalents and liquid investments of which £2.0 billion was held 
centrally. GSK also has access to short-term finance under a  
$10 billion (£6.4 billion) US commercial paper programme and 
$1.0 billion (£0.7 billion) was in issue under this programme at  
31 December 2014. GSK has £1.9 billion five year committed 
medium-term facilities and $2.5 billion (£1.6 billion) of 364 day 
committed facilities. These facilities were put in place in 
September 2012 and September 2014 respectively and were 
undrawn at 31 December 2014. GSK considers this level of 
committed facilities to be adequate given current liquidity 
requirements. 

GSK has a £15 billion European Medium Term Note programme  
and at 31 December 2014, £8.9 billion of notes were in issue 
under this programme. The Group also has a US shelf registration 
statement and at 31 December 2014, had $14.0 billion  
(£9.0 billion) of notes in issue under this programme. GSK’s 
long-term borrowings mature at dates between 2016 and 2045.

Each day, GSK sweeps cash from a number of global subsidiaries 
to central Treasury accounts for liquidity management purposes.

Market risk
Interest rate risk management
GSK’s objective is to minimise the effective net interest cost and  
to balance the mix of debt at fixed and floating interest rates over 
time. The policy on interest rate risk management limits the amount 
of floating interest payments to a prescribed percentage of 
operating profit.

GSK used interest rate swaps to redenominate one of its fixed  
rate bonds that matured in 2014 into floating interest rates.  
The duration of these swaps matched the duration of the principal 
instrument. These interest rate derivative instruments were 
accounted for as fair value hedges of the relevant liability. 

Foreign exchange risk management
Foreign currency transaction exposures arising on internal and 
external trade flows are not generally hedged. The Group’s 
objective is to minimise the exposure of overseas operating 
subsidiaries to transaction risk by matching local currency income 
with local currency costs where possible. GSK’s internal trading 
transactions are matched centrally and inter-company payment 
terms are managed to reduce foreign currency risk. Foreign 
currency cash flows can be hedged selectively under the 
management of Treasury and the TMG. These include hedges  
of the foreign exchange risk arising from acquisitions and  
disposals of assets.

190  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic report 
GSK actively manages its exposure to credit risk, reducing surplus 
cash balances wherever possible. This is part of the Treasury 
strategy to regionalise cash management and to concentrate cash 
centrally as much as possible. GSK has continued to maintain its 
conservative approach to counterparty risk throughout the period. 
The table below sets out the credit exposure to counterparties by 
rating for liquid investments, cash and cash equivalents and 
derivatives. The gross asset position on each derivative contract is 
considered for the purpose of this table, although, under ISDA 
agreements, the amount at risk is the net position with each 
counterparty. Table (e) on page 197 sets out the Group’s financial 
assets and liabilities on an offset basis.

The £1.5 billion of bank balances and deposits invested in Aa3/
AA- rated counterparties at 31 December 2014 is significantly 
lower than the equivalent at 31 December 2013 as a result of the 
disposal proceeds received at the end of December 2013. 
Compared to last year, there is a significantly higher amount of bank 
balances and deposits held with A3/A- rated counterparties as a 
result of GSK’s increased bank balances and deposits held with 
Deutsche Bank (as a result of introducing more countries into the 
European cash pool), which was downgraded to A3/A- during 2014.

The £116 million of cash held with Baa3/BBB- rated counterparties 
includes bank balances or deposits with HDFC Bank, State Bank  
of India, Halk Bank and Emirates Bank. These counterparties are 
used either for local cash management purposes or for local 
investment purposes where GSK is not the sole shareholder.

The £1 million held with a Ba1/BB+ rated counterparty relates  
to Islandsbanki, which is used for cash management purposes  
in Iceland, and the £3 million of cash held with a Ba2/BB rated 
counterparty relates to GSK’s bank balances and deposits held 
with Banque Marocaine du Commerce Extérieur.

41  Financial instruments and related 

disclosures continued

Where possible, GSK manages the cash surpluses or borrowing 
requirements of subsidiary companies centrally using forward 
contracts to hedge future repayments back into the originating 
currency. In order to reduce foreign currency translation exposure, 
the Group seeks to denominate borrowings in the currencies of the 
principal assets and cash flows. These are primarily denominated 
in US dollars, Euros and Sterling. Certain borrowings can be 
swapped into other currencies as required. Borrowings 
denominated in, or swapped into, foreign currencies that match 
investments in Group overseas assets may be treated as a hedge 
against the relevant assets. Forward contracts in major currencies 
are also used to reduce exposure to the Group’s investment in 
overseas assets (see ‘Net investment hedges’ section of this note 
for further details). The TMG reviews the ratio of borrowings to 
assets for major currencies monthly.

Credit risk
The Group considers its maximum credit risk at 31 December  
2014 to be £9,054 million (31 December 2013 – £10,922 million) 
which is the total of the Group’s financial assets with the exception  
of ’Other investments’ (comprising equity investments) which bear 
equity risk rather than credit risk. See page 193 for details on the 
Group’s total financial assets. At 31 December 2014, GSK’s 
greatest concentration of credit risk was £0.9 billion (2013 –  
£2.6 billion) with HSBC (Aa3/AA-).  

Treasury-related credit risk
GSK sets global counterparty limits for each of GSK’s banking and 
investment counterparties based on long-term credit ratings from 
Moody’s and Standard and Poor’s. Corporate Treasury’s usage of 
these limits is monitored daily by a Corporate Compliance Officer 
(CCO) who operates independently of Corporate Treasury. Any 
breach of these limits would be reported to the CFO immediately. 

The CCO also monitors the credit rating of these counterparties  
and, when changes in ratings occur, notifies Corporate Treasury so 
that changes can be made to investment levels or to authority limits 
as appropriate. In addition, relationship banks and their credit ratings  
are reviewed regularly and a report is presented annually to the TMG 
for approval.

2014
Bank balances and deposits
US Treasury and Treasury repo 
  only money market funds
Government securities
3rd party financial derivatives
Total

2013
Bank balances and deposits
US Treasury and Treasury repo 
  only money market funds
Corporate debt instruments
Government securities
3rd party financial derivatives
Total

Aa1/AA+ 
£m
–

Aa3/AA-
£m
1,514

A1/A+
£m
606

811
69
–
880

–
–
45
1,559

–
–
44
650

Aa1/AA+ 
£m
–

Aa3/AA-
£m
2,823

A1/A+
£m
637

A2/A
£m
848

–
–
19
867

A2/A
£m
967

A3/A-
£m
438

Baa1/BBB+
£m
1

Baa3/BBB-
£m
116

Ba1/BB+
£m
1

Ba2/BB
£m
3

Unrated
–

–
–
26
464

–
–
4
5

–
–
–
116

–
–
–
1

–
–
–
3

–
–
–
–

A3/A-
£m
48

Baa1/BBB+
£m
8

Baa3/BBB-
£m
157

Ba1/BB+
£m
–

Ba2/BB
£m
–

Unrated
1

893
–
64
–
957

–
1
–
66
2,890

–
–
–
11
648

–
–
–
54
1,021

–
–
–
17
65

–
–
–
–
8

–
–
–
–
157

–
–
–
–
–

–
–
1
–
1

–
–
–
–
1

Total
£m
3,527

811
69
138
4,545

Total
£m
4,641

893
1
65
148
5,748

The credit ratings in the above tables are as assigned by Moody’s and Standard and Poor’s respectively. Where the opinion of the two rating 
agencies differ, GSK assigns the lower rating of the two to the counterparty. Where local rating agency data is the only source available, the 
ratings are converted to global ratings equivalent to those of Moody’s or Standard and Poor’s using published conversion tables. 

GSK Annual Report 2014  191

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
Notes to the financial statements
continued

41  Financial instruments and related 

disclosures continued

GSK’s centrally managed cash reserves amounted to £2.0 billion 
at 31 December 2014, all available within 3 months. This excludes 
£0.8 billion centrally managed cash held by ViiV Healthcare,  
a 78.3% owned subsidiary. The Group has invested centrally 
managed liquid assets in bank deposits and Aaa/AAA rated US 
Treasury and Treasury repo only money market funds (which bear 
credit exposure to the US Government (Aaa/AA+ rated)).

Wholesale and retail credit risk
Outside the USA, no customer accounts for more than 5% of the 
Group’s trade receivables balance. 

In the USA, in line with other pharmaceutical companies, the 
Group sells its products through a small number of wholesalers  
in addition to hospitals, pharmacies, physicians and other groups. 
Sales to the three largest wholesalers amount to approximately 
83% of the turnover of the US Pharmaceuticals and Vaccines 
segment and the US elements of the ViiV Healthcare and 
Established Products segments. At 31 December 2014, the Group 
had trade receivables due from these three wholesalers totalling 
£908 million (2013 – £835 million). The Group is exposed to a 
concentration of credit risk in respect of these wholesalers such 
that, if one or more of them encounters financial difficulty, it could 
materially and adversely affect the Group’s financial results.

The Group’s credit risk monitoring activities relating to these 
wholesalers include a review of their quarterly financial information 
and Standard & Poor’s credit ratings, development of GSK internal 
risk ratings, and establishment and periodic review of credit limits. 
However, the Group believes there is no further credit risk 
provision required in excess of the normal provision for bad and 
doubtful debts (see Note 24, ‘Trade and other receivables’). 

The following methods and assumptions were used to estimate  
the fair values: 

•  Cash and cash equivalents – approximates to the carrying amount

•  Liquid investments – based on quoted market prices or 

calculated based on observable inputs in the case of marketable 
securities; based on principal amounts in the case of non-
marketable securities because of their short repricing periods

•  Other investments – equity investments traded in an active 

market determined by reference to the relevant stock exchange 
quoted bid price; other equity investments determined by 
reference to the current market value of similar instruments or 
by reference to the discounted cash flows of the underlying net 
assets

•  Short-term loans, overdrafts and commercial paper – 

approximates to the carrying amount because of the short 
maturity of these instruments

•  Long-term loans – based on quoted market prices in the case 
of European and US Medium term notes and other fixed rate 
borrowings (a level 1 fair value measurement); approximates to 
the carrying amount in the case of floating rate bank loans and 
other loans

•  Contingent consideration for business acquisitions after  

1 January 2010 – based on present values of expected future 
cash flows

•  Interest rate swaps, foreign exchange forward contracts and 

options – based on the present value of contractual cash flows 
or option valuation models using market sourced data (exchange 
rates or interest rates) at the balance sheet date

•  Receivables and payables – approximates to the carrying 

amount

Fair value of financial assets and liabilities
The table on page 193 presents the carrying amounts and the  
fair values of the Group’s financial assets and liabilities at  
31 December 2014 and 31 December 2013. 

•  Company-owned life insurance policies – based on cash 

surrender value

•  Lease obligations – approximates to the carrying amount.

The fair values of the financial assets and liabilities are included at  
the price that would be received to sell an asset or paid to transfer  
a liability in an orderly transaction between market participants at  
the measurement date.

Fair value of investments in GSK shares
At 31 December 2014, the Employee Share Ownership Plan  
(ESOP) Trusts held GSK shares with a carrying value of  
£151 million (2013 – £355 million) and a fair value of £726 million  
(2013 – £1,025 million) based on quoted market price. The  
shares represent purchases by the ESOP Trusts to satisfy future 
exercises of options and awards under employee incentive 
schemes. In 2014, Treasury shares with a fair value of £150 million 
were transferred into the UK ESOP Trust to satisfy future awards 
under the shareholder approved Performance Share Plan  
(see Note 42, ‘Employee share schemes’). The carrying value, 
which is the lower of cost or expected proceeds, of these  
shares has been recognised as a deduction from other reserves. 
At 31 December 2014, GSK held Treasury shares at a cost of 
£6,917 million (2013 – £6,829 million) which has been deducted 
from retained earnings.

192  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic report41 Financial instruments and related disclosures continued

Cash and cash equivalents

Available-for-sale investments:
  Liquid investments:
  –  Government bonds
  –  other
  Total liquid investments
  Other investments

Loans and receivables: 
  Trade and other receivables and certain Other non-current 

   assets in scope of IAS 39

Financial assets at fair value through profit or loss:
  Other non-current assets in scope of IAS 39
  Derivatives designated as at fair value through profit or loss
  Derivatives classified as held for trading under IAS 39
Total financial assets

Financial liabilities measured at amortised cost:
  Borrowings excluding obligations under finance leases:
  –  bonds in a designated hedging relationship
  –  other bonds
  –  bank loans and overdrafts
  –  commercial paper
  Total borrowings excluding obligations under finance leases
  Obligations under finance leases
  Total borrowings
  Trade and other payables, Other provisions and certain

   Other non-current liabilities in scope of IAS 39

Financial liabilities at fair value through profit or loss:
    Trade and other payables, Other provisions and certain

   Other non-current liabilities in scope of IAS 39

  Derivatives designated as at fair value through profit or loss
  Derivatives classified as held for trading under IAS 39
Total financial liabilities

Carrying 
value 
£m
4,338

69
–
69
1,114

2014

Fair 
value 
£m
4,338

69
–
69
1,114

Carrying 
value 
£m
5,534

65
1
66
1,202

2013

Fair 
value 
£m
5,534

65
1
66
1,202

4,232

4,232

4,932

4,932

269
76
70
10,168

269
76
70
10,168

234
76
80
12,124

234
76
80
12,124

(4,124)
(13,540)
(379)
(656)
(18,699)
(85)
(18,784)

(4,349)
(15,706)
(379)
(656)
(21,090)
(85)
(21,175)

(3,288)
(13,034)
(352)
(1,491)
(18,165)
(80)
(18,245)

(3,531)
(14,163)
(352)
(1,491)
(19,537)
(80)
(19,617)

(7,566)

(7,566)

(7,989)

(7,989)

Notes
e

a
a

b

a,b
a,d,e
a,d,e

d

e

f

c

a,c
a,d,e
a,d,e

(1,724)
(3)
(410)
(28,487)

(1,724)
(3)
(410)
(30,878)

(961)
(5)
(125)
(27,325)

(961)
(5)
(125)
(28,697)

Net financial assets and financial liabilities

(18,319)

(20,710)

(15,201)

(16,573)

The valuation methodology used to measure fair value in the above table is described and categorised on page 192. Trade and other 
receivables, Other non-current assets, Trade and other payables, Other provisions and Other non-current liabilities are reconciled to  
the relevant Notes on page 195. 

GSK Annual Report 2014  193

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
 
 
 
Notes to the financial statements
continued

41 Financial instruments and related disclosures continued
(a)  Financial instruments held at fair value
The following tables categorise the Group’s financial assets and liabilities held at fair value by the valuation methodology applied in 
determining their fair value. Where possible, quoted prices in active markets are used (Level 1). Where such prices are not available,  
the asset or liability is classified as Level 2, provided all significant inputs to the valuation model used are based on observable market 
data. If one or more of the significant inputs to the valuation model is not based on observable market data, the instrument is classified as 
Level 3. Other investments classified as Level 3 in the tables below comprise equity investments in unlisted entities with which the Group 
has entered into research collaborations and also investments in emerging life science companies. Trade and other payables and Other 
non-current liabilities classified as level 3 comprise contingent consideration for business acquisitions.

Level 1 
£m

Level 2 
£m

Level 3
£m

Total 
£m

At 31 December 2014
Financial assets at fair value
Available–for–sale financial assets:
   Liquid investments
   Other investments
Financial assets at fair value through profit or loss:
   Other non-current assets
   Derivatives designated as at fair value through profit or loss
   Derivatives classified as held for trading under IAS 39

Financial liabilities at fair value
Financial liabilities at fair value through profit or loss:
   Trade and other payables
   Other non-current liabilities
   Derivatives designated as at fair value through profit or loss
   Derivatives classified as held for trading under IAS 39

At 31 December 2013
Financial assets at fair value
Available–for–sale financial assets:
   Liquid investments
   Other investments
Financial assets at fair value through profit or loss:
   Other non-current assets
   Derivatives designated as at fair value through profit or loss
   Derivatives classified as held for trading under IAS 39

Financial liabilities at fair value
Financial liabilities at fair value through profit or loss:
   Trade and other payables
   Other non-current liabilities
   Derivatives designated as at fair value through profit or loss
   Derivatives classified as held for trading under IAS 39

67
892

–
–
–
959

–
–
–
–
–

2
–

264
76
69
411

–
–
(3)
(402)
(405)

Level 1 
£m

Level 2 
£m

65
1,000

–
–
–
1,065

–
–
–
–
–

1
–

232
76
79
388

–
–
(5)
(124)
(129)

–
222

5
–
1
228

(105)
(1,619)
–
(8)
(1,732)

Level 3
£m

–
202

2
–
1
205

(3)
(958)
–
(1)
(962)

2014 
£m
(757)
(775)
155
–
7
55
(153)
(47)
11
(1,504)

69
1,114

269
76
70
1,598

(105)
(1,619)
(3)
(410)
(2,137)

Total 
£m

66
1,202

234
76
80
1,658

(3)
(958)
(5)
(125)
(1,091)

2013 
£m
(512)
(262)
2
(1)
–
45
(10)
(17)
(2)
(757)

Movements in the year for financial instruments measured using Level 3 valuation methods are presented below:

At 1 January
Net losses recognised in the income statement
Net gains recognised in other comprehensive income
Contingent consideration liabilities for businesses acquired during the year
Payment of contingent consideration liabilities
Additions
Disposals
Transfers from Level 3
Exchange
At 31 December

Net losses of £775 million (2013 – £251 million) attributable to Level 3 financial instruments held at the end of the year were reported in 
Other operating income, of which £768 million (2013 – £253 million) arose from remeasurement of the contingent consideration payable for 
the acquisition of the former Shionogi-ViiV Healthcare joint venture. Net gains of £nil (2013 – £1 million) were reported in Selling, general 
and administration. Net gains attributable to Level 3 equity investments reported in Other comprehensive income as Fair value movements 
on available-for-sale investments included £32 million (2013 – £nil) in respect of equity investments held at the end of the year. 

194  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic report41 Financial instruments and related disclosures continued
The net liability position of £1,504 million (2013 – £757 million) in respect of financial instruments measured using Level 3 valuation 
methods at 31 December includes £1,684 million (2013 – £923 million) in respect of contingent consideration payable for the 
acquisition in 2012 of the former Shionogi-ViiV Healthcare joint venture. This consideration is expected to be paid over a number of  
years and will vary in line with sales of products that contain dolutegravir. Regulatory approval for this product was obtained in the USA 
and Canada during 2013 and in the European Union in 2014. The table below shows on an indicative basis the income statement and 
balance sheet sensitivity to reasonably possible changes in key inputs to the valuation of this liability.

Increase/(decrease) in financial liability and loss/(gain) in Income statement from change in key inputs
10% increase in sales forecasts
10% decrease in sales forecasts
1% increase in market interest rates
1% decrease in market interest rates

2014 
£m
186
(187)
(82)
88

(b) Trade and other receivables and Other non-current assets in scope of IAS 39
The following table reconciles financial instruments within Trade and other receivables and Other non-current assets which fall within  
the scope of IAS 39 to the relevant balance sheet amounts. The financial assets are predominantly non-interest earning. Financial 
instruments within the Other non-current assets balance include company-owned life insurance policies. Non-financial instruments  
includes tax receivables, pension surplus balances and prepayments, which are outside the scope of IAS 39.

At fair value 
through  
profit or loss 
£m

Loans and 
receivables 
£m

Financial 
instruments 
£m

Non-
financial 
instruments 
£m

2014

Total 
£m

At fair value 
through  
profit or loss 
£m

Loans and 
receivables 
£m

Financial 
instruments 
£m

Non-
financial 
instruments 
£m

2013

Total 
£m

Trade and other receivables  
  (Note 24)
Other non-current assets  
  (Note 22)

–

3,921

3,921

679

4,600

–

4,664

4,664

778

5,442

269

269

311

4,232

580

4,501

155

834

735

5,335

234

234

268

4,932

502

5,166

387

889

1,165

6,331

The following table shows the age of such financial assets which are past due and for which no provision for bad or doubtful debts has 
been made:

Past due by 1–30 days
Past due by 31–90 days
Past due by 91–180 days
Past due by 181–365 days
Past due by more than 365 days

2014 
£m
116
130
110
67
41
464

2013 
£m
142
152
89
64
79
526

Amounts past due by greater than 90 days and for which no provision for bad or doubtful debts has been made total £218 million  
(2013 – £232 million). Of this balance, £45 million (2013 – £133 million) relates to receivables due from state hospital authorities in 
Greece, Ireland, Italy, Portugal and Spain. The total receivables due from state hospital authorities in these countries (current and  
past due, net of provisions) is £134 million (2013 – £262 million).

(c)  Trade and other payables, Other provisions and Other non-current liabilities in scope of IAS 39
The following table reconciles financial instruments within Trade and other payables, Other provisions and Other non-current liabilities 
which fall within the scope of IAS 39 to the relevant balance sheet amounts. The financial liabilities are predominantly non-interest 
bearing. Accrued wages and salaries are included within financial liabilities. Non-financial instruments includes payments on account,  
tax and social security payables and provisions which do not arise from contractual obligations to deliver cash or another financial asset, 
which are outside the scope of IAS 39. 

At fair value 
through 
profit or loss 
£m

Other 
liabilities 
£m

Financial 
instruments 
£m

Non-
financial 
instruments 
£m

2014

Total 
£m

At fair value 
through  
profit or loss 
£m

Other 
liabilities 
£m

Financial 
instruments 
£m

Non-
financial 
instruments 
£m

2013

Total 
£m

(105

)

(7,345)

(7,450)

(508)

(7,958)

(3

)

(7,798

)

(7,801

)

(516

)

(8,317

)

–

(158

)

(158

)

(1,432)

(1,590)

–

(148

)

(148

)

(1,396

)

(1,544

)

(1,619
)
(1,724)

(63)
(7,566)

(1,682)
(9,290)

(719)

(2,401)
(2,659) (11,949)

(958
)
(961)

(43
)
(7,989)

(1,001
)
(8,950)

)

(703

(1,704
)
(2,615) (11,565)

Trade and other payables 
  (Note 27)
Other provisions 
  (Note 29)
Other non-current liabilities 
  (Note 30)

GSK Annual Report 2014  195

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes to the financial statements
continued

41 Financial instruments and related disclosures continued
(d) Derivative financial instruments and hedging programmes
The following table sets out the fair values of derivatives held by GSK.

Fair value hedges – Interest rate swaps
   (principal amount – £nil (2013 – £904 million))

Net investment hedges – Foreign exchange contracts
   (principal amount – £5,365 million (2013 – £7,221 million)) 

Cash flow hedges – Foreign exchange contracts
   (principal amount – £133 million (2013 – £92 million))

Derivatives designated as at fair value through profit or loss

Foreign exchange contracts
   (principal amount – £15,851 million (2013 – £11,651 million))

Embedded and other derivatives

Derivatives classified as held for trading under IAS 39
Total derivative instruments

Analysed as:
   Current
   Non-current
Total

2014 
Fair value

Liabilities 
£m

Assets 
£m

2013 
Fair value

Liabilities 
£m

Assets 
£m

–

74

2

76

68

2

70
146

146
–
146

–

(1)

(2)

(3)

(399)

(11)

(410)
(413)

(404)
(9)
(413)

18

58

–

76

74

6

80
156

155
1
156

–

(1)

(4)

(5)

(120)

(5)

(125)
(130)

(127)
(3)
(130)

Foreign exchange contracts classified as held for trading under IAS 39
The principal amount on foreign exchange contracts is the absolute total of outstanding positions at the balance sheet date. The Group’s 
foreign exchange contracts are for periods of 12 months or less. At 31 December 2014, the Group held outstanding foreign exchange 
contracts with a net liability fair value of £331 million (£68 million asset less £399 million liability). At December 2013, the fair value was 
£46 million net liability (£74 million asset less £120 million liability). 

Following announcement of the proposed Novartis transaction, GSK entered into a number of forward exchange contracts to protect the 
Sterling value of the net US Dollar proceeds due to the Group on completion of the transaction. At 31 December 2014 these contracts 
were in a loss position and resulted in a liability of £264 million and the recognition of an unrealised loss in the year of £299 million. If 
these contracts remain in a loss position on maturity, that loss will partly offset the gain in the expected Sterling value of the proceeds 
that will be received by the Group as a result of favourable exchange movements since the inception of the forward contracts. If, on 
maturity, the contracts are in a gain position, the gains will partly offset losses in the Sterling value of the proceeds that will be received 
by the Group as a result of unfavourable exchange movements since the inception of the forward contracts.

The rest of the increase in the liability has been due to additional hedging of inter-company loans and deposits, external debt and legal 
provisions that are not designated as accounting hedges. Fair value movements are taken to the income statement in the period to offset 
the exchange gains and losses on the related inter-company lending and borrowing, external debt and legal provisions.

Fair value hedges
The Group had designated a series of interest rate swaps as a fair value hedge. The risk being hedged was the variability of the fair value 
of the bond arising from interest rate fluctuations. Gains and losses on fair value hedges are disclosed in Note 12, ‘Finance expense’.

Both the bond and the swaps matured in April 2014. In 2013, the carrying value of bonds in that designated fair value hedging 
relationship was £919 million.

Net investment hedges
During the year, certain foreign exchange contracts were designated as net investment hedges in respect of the foreign currency 
translation risk arising on consolidation of the Group’s net investment in its European (Euro) and Japanese (Yen) foreign operations as 
shown in the table above. 

The carrying value of bonds in a designated hedging relationship on page 193 includes £4,124 million (2013 – £2,369 million) that is 
designated a hedging instrument in a net investment hedge relationship.

Cash flow hedges
During 2014, the Group continued entering into forward foreign exchange contracts which it designated as cash flow hedges of its 
foreign exchange exposure arising on Euro and US dollar denominated coupon payments relating to the Group’s European and US 
medium term notes. This is a continuation of the initial hedging put in place in 2013.

In addition, the Group carries a balance in reserves that arose from pre-hedging fluctuations in long-term interest rates when pricing 
bonds issued during the year as disclosed in Note 32. Hedging transactions of this nature have been carried out during 2014 and 2013. 
The balance is reclassified to finance costs over the life of these bonds.

196  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic report41 Financial instruments and related disclosures continued
(e) Offsetting of financial assets and liabilities
The following tables set out the financial assets and financial liabilities which are subject to offsetting, enforceable master netting 
arrangements and similar agreements. Amounts which are set off against financial assets and liabilities in the Group’s balance sheet are 
set out below. For Trade and other receivables, Trade and other payables, Derivative financial assets and Derivative financial liabilities, 
amounts not offset in the balance sheet but which could be offset under certain circumstances are also set out.

At 31 December 2014
Trade and other receivables
Derivative financial assets

Cash and cash equivalents

Trade and other payables
Derivative financial liabilities

Bank loans and overdrafts

At 31 December 2013
Trade and other receivables
Derivative financial assets

Cash and cash equivalents

Trade and other payables
Derivative financial liabilities

Bank loans and overdrafts

Gross 
financial 
assets/ 
(liabilities) 
£m
3,926
146

 Gross 
financial 
(liabilities)/ 
assets  
set off 
£m
(5)
–

 Net financial 
assets/ 
(liabilities) 
per balance 
sheet 
£m
3,921
146

Related 
amounts not  
set off in the 
balance sheet 
£m
(22)
(134)

Net 
£m
3,899
12

4,570
8,642

(7,455)
(413)

(611)
(8,479)

Gross 
financial 
assets/ 
(liabilities) 
£m
4,698
156

6,039
10,893

(7,835)
(130)

(857)
(8,822)

(232)
(237)

5
–

232 
237

4,338
8,405

(7,450)
(413)

(379)
(8,242)

22
134

(7,428)
(279)

 Gross 
financial 
(liabilities)/ 
assets  
set off 
£m
(34)
–

 Net financial 
assets/ 
(liabilities) 
per balance 
sheet 
£m
4,664
156

Related 
amounts not  
set off in the 
balance sheet 
£m
(25)
(96)

Net 
£m
4,639
60

(505)
(539)

34
–

505 
539

5,534
10,354

(7,801)
(130)

(352)
(8,283)

25
96

(7,776)
(34)

The gross financial assets and liabilities set off in the balance sheet primarily relate to cash pooling arrangements with banks. Amounts  
which do not meet the criteria for offsetting on the balance sheet but could be settled net in certain circumstances principally relate to 
derivative transactions under ISDA (International Swaps and Derivatives Association) agreements where each party has the option to 
settle amounts on a net basis in the event of default of the other party.

GSK Annual Report 2014  197

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
 
 
 
 
Notes to the financial statements
continued

41 Financial instruments and related disclosures continued
(f) Debt interest rate repricing table
The following table sets out the exposure of the Group to interest rates on debt, including commercial paper, before and after the effect 
of interest rate swaps. The maturity analysis of fixed rate debt is stated by contractual maturity and of floating rate debt by interest rate 
repricing dates. For the purpose of this table, debt is defined as all classes of borrowings other than obligations under finance leases.

Floating and fixed rate debt less than one year
Between one and two years
Between two and three years
Between three and four years
Between four and five years
Between five and ten years
Greater than ten years
Total
Original issuance profile:
   Fixed rate interest
   Floating rate interest
Total interest bearing
Non-interest bearing

Effect of 
interest 
rate swaps 
£m
–
–
–
–
–
–
–
–

–
–
–
–
–

Debt 
£m
(2,915)
(800)
(2,244)
(1,760)
(1,154)
(2,827)
(6,999)
(18,699)

(17,665)
(1,033)
(18,698)
(1)
(18,699)

2014

Total 
£m
(2,915)
(800)
(2,244)
(1,760)
(1,154)
(2,827)
(6,999)
(18,699)

(17,665)
(1,033)
(18,698)
(1)
(18,699)

Effect of 
interest 
rate swaps 
£m
–
–
–
–
–
–
–
–

919
(919)
–
–
–

Debt 
£m
(2,762)
(1,932)
(751)
(2,237)
(1,653)
(1,936)
(6,894)
(18,165)

(16,432)
(1,732)
(18,164)
(1)

(18,165)  

2013

Total 
£m
(2,762)
(1,932)
(751)
(2,237)
(1,653)
(1,936)
(6,894)
(18,165)

(15,513)
(2,651)
(18,164)
(1)
(18,165)

The Group no longer holds interest rate swaps, designated as fair value hedges, to convert fixed rate debt into floating. In 2013,  
£919 million of fixed rate debt with a maturity of less than one year were hedged in this manner.

(g) Sensitivity analysis
Foreign exchange and interest rate sensitivity analysis has been prepared on the assumption that the amount of net debt, the ratio of  
fixed to floating interest rates of the debt and derivatives portfolio and the proportion of financial instruments in foreign currencies are all 
constant and on the basis of the hedge designations as at 31 December. Financial instruments affected by market risk include cash and 
cash equivalents, borrowings, trade receivables and payables and derivative financial instruments.

The following analyses are intended to illustrate the sensitivity of such financial instruments to changes in foreign exchange and interest rates.

Foreign exchange sensitivity
The table below shows on an indicative basis only the Group’s sensitivity to foreign exchange rates on its US dollar, Euro and Yen 
financial instruments.

These three currencies are the major foreign currencies in which GSK’s financial instruments are denominated. GSK has considered 
movements in these currencies and has concluded that a 10 cent or 10 yen movement in rates against Sterling is reasonable.

In this analysis, financial instruments are only considered sensitive to foreign exchange rates where they are not in the functional currency 
of the entity that holds them. Obligations under finance leases, inter-company loans that are fully hedged to maturity and certain  
non-derivative financial instruments not in net debt are excluded as they do not present a material exposure. Foreign exchange sensitivity 
on Group assets and liabilities other than financial instruments is not included in the calculation.

For US dollar denominated financial instruments, the movement in the income statement in the table below relates primarily to hedges  
of foreign exchange risk on acquisitions and disposals. Cash and cash equivalents, inter-company loans and deposits, inter-company 
trading balances, hedging instruments for legal provisions and trade receivables and payables which are not denominated in the 
functional currency of the entity that holds them are impacted when the spot rate changes. Whilst the hedging instruments provide 
economic hedges, the related remeasurement of legal provisions is not included in the calculation. 

Income statement impact of non-functional currency foreign exchange exposures
10 cent appreciation of the US dollar (2013: 10 cent)
10 cent appreciation of the Euro (2013: 10 cent)
10 yen appreciation of the Yen (2013: 10 yen)

2014

Increase/(decrease) in 
income 
£m
(263)
11
–

2013

Increase in 
income 
£m
40
8
1

An equivalent depreciation in the above currencies would cause the following increase/(decrease) in income £169 million, £(10) million  
and £nil million for US dollar, Euro and Yen exchange rates respectively. (For 2013 it was a decrease in income of £35 million, £6 million 
and £1 million).

198  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
 
 
 
 
 
 
 
41 Financial instruments and related disclosures continued
The movements in equity in the table below relate to hedging instruments (foreign exchange derivatives and external debt) designated as 
a net investment hedge to hedge the Group assets denominated in Euro and Yen and cash flow hedges.

Equity impact of non-functional currency foreign exchange exposures
10 cent appreciation of the US dollar (2013: 10 cent)
10 cent appreciation of the Euro (2013: 10 cent)
10 yen appreciation of the Yen (2013: 10 yen)

2014

Increase/(decrease) in 
equity 
£m

2
(762)
(18)

2013

(Decrease) in 
equity 
£m

–
(840)
(21)

An equivalent depreciation in the above currencies would cause the following increase/(decrease) in equity: £(2) million, £652 million 
and £16 million for US dollar, Euro and Yen exchange rates respectively (2013 – £nil, £711 million and £19 million).

The table below presents the Group’s sensitivity to foreign exchange rates based on the composition of net debt as shown in Note 32 
adjusting for the effects of foreign exchange derivatives that are not part of net debt but affect future foreign currency cash flows.

Impact of foreign exchange movements on net debt
10 cent appreciation of the US dollar (2013: 10 cent)
10 cent appreciation of the Euro (2013: 10 cent)
10 yen appreciation of the Yen (2013: 10 yen)

2014

2013

(Increase)/decrease in 
net debt 
£m
(446)
227
11

(Increase)/decrease in 
net debt 
£m
(447)
289
10

An equivalent depreciation in the above currencies would have the following impact on net debt: £392 million, £(195) million and  
£(9) million for US dollar, Euro and Yen exchange rates respectively (2013 – £396 million, £(244) million and £(9) million).

Interest rate sensitivity
The table below shows on an indicative basis only the Group’s sensitivity to interest rates on its floating rate Sterling, US dollar and  
Euro financial instruments, being issued debt, bank borrowings, cash and cash equivalents and liquid investments. GSK has considered 
movements in these interest rates over the last three years and has concluded that a 1% (100 basis points) increase is a reasonable 
benchmark. Debt and bank borrowings with a maturity of less than one year is floating rate for this calculation. In 2013, interest rate 
movements on derivative financial instruments designated as fair value hedges were deemed to have an immaterial effect on the Group 
Income Statement due to compensating amounts in the carrying value of debt. These hedges and the hedged bond matured in 2014.  
A 1% (100 basis points) movement in interest rates is not deemed to have a material effect on equity.

Income statement impact of interest rate movements
1% (100 basis points) increase in Sterling interest rates (2013: 1%)
1% (100 basis points) increase in US dollar interest rates (2013: 1%)
1% (100 basis points) increase in Euro interest rates (2013: 1%)

2014

2013

Increase/(decrease) in 
income 
£m
(19)
19
5

Increase/(decrease) in 
income 
£m
13
16
(8)

These interest rates could not be decreased by 1% as they are currently less than 1.0%. The maximum increase/(decrease) in income would 
therefore be limited to £9 million, £1 million and £1 million for Sterling, US Dollar and Euro interest rates respectively (2013 –(£5) million, £nil and  
£2 million). The decrease in interest income is due to lower levels of cash at the balance sheet date and less Euro net investment hedging activity 
with foreign exchange forward contracts.

(h)  Contractual cash flows for non-derivative financial liabilities and derivative instruments
The following tables provides an analysis of the anticipated contractual cash flows including interest payable for the Group’s non-derivative 
financial liabilities on an undiscounted basis. The impact of interest rate swaps has been excluded. For the purpose of this table, debt is defined  
as all classes of borrowings except for obligations under finance leases. Interest is calculated based on debt held at 31 December without 
taking account of future issuance. Floating rate interest is estimated using the prevailing interest rate at the balance sheet date. Cash flows  
in foreign currencies are translated using spot rates at 31 December. Contractual cash flows in respect of operating lease vacant space 
provisions are excluded from the table below as they are included in the Commitments under non-cancellable operating leases table in  
Note 40, ‘Commitments’. 

At 31 December 2014
Due in less than one year
Between one and two years
Between two and three years
Between three and four years
Between four and five years
Between five and ten years
Greater than ten years
Gross contractual cash flows

Interest on 
debt 
£m
(678)
(623)
(611)
(497)
(447)
(2,074)
(4,814)
(9,744)

Obligations  
under finance 
leases 
£m
(29)
(21)
(18)
(12)
(3)
(2)
–
(85)

Finance charge 
on obligations
under finance 
 leases 
£m
(2)
(2)
(1)
(1)
–
–
–
(6)

Trade payables 
and other 
liabilities not 
in net debt 
£m
(7,489)
(251)
(219)
(273)
(324)
(1,969)
(1,734)
(12,259)

Debt 
£m
(2,917)
(801)
(2,251)
(1,763)
(1,163)
(2,859)
(7,085)
(18,839)

Total 
£m
(11,115)
(1,698)
(3,100)
(2,546)
(1,937)
(6,904)
(13,633)
(40,933)

GSK Annual Report 2014  199

Governance & remunerationFinancial statementsInvestor informationStrategic report  
  
 
 
 
 
 
 
 
 
 
Notes to the financial statements
continued

41 Financial instruments and related disclosures continued
Contractual cash flows for non-derivative financial liabilities and derivative instruments

At 31 December 2013
Due in less than one year
Between one and two years
Between two and three years
Between three and four years
Between four and five years
Between five and ten years
Greater than ten years
Gross contractual cash flows

Interest on 
debt 
£m
(674)
(650)
(594)
(582)
(467)
(2,032)
(5,064)
(10,063)

Obligations  
under finance 
leases 
£m
(27)
(22)
(14)
(8)
(4)
(5)
–
(80)

Finance charge 
on obligations
under finance 
 leases 
£m
(2)
(2)
(2)
(1)
–
–
–
(7)

Trade payables 
and other 
liabilities not 
in net debt 
£m
(7,797)
(108)
(85)
(116)
(149)
(1,282)
(1,440)
(10,977)

Debt 
£m
(2,747)
(1,936)
(753)
(2,246)
(1,657)
(1,958)
(6,984)
(18,281)

Total 
£m
(11,247)
(2,718)
(1,448)
(2,953)
(2,277)
(5,277)
(13,488)
(39,408)

The increase in contractual cash flows for non-derivative financial liabilities of £1.5 billion over the year results principally from an 
increase of £1.7 billion in forecast future cash flows in respect of contingent consideration payable for the acquisition of the former 
Shionogi-ViiV Healthcare joint venture in 2012.

The table below provides an analysis of the anticipated contractual cash flows for the Group’s derivative instruments, excluding 
embedded derivatives and equity options which are not material, using undiscounted cash flows. Cash flows in foreign currencies are 
translated using spot rates at 31 December. The gross cash flows of foreign exchange contracts are presented for the purposes of this 
table, though, in practice, the Group uses standard settlement arrangements to reduce its liquidity requirements on these instruments.

The amounts receivable and payable in less than one year have increased compared to 31 December 2013 due to higher levels of 
hedging of inter-company loans, hedging of acquisitions and disposals denominated in foreign currency and external debt. This is 
reflected in the increased principal amounts shown in the table below. All contractual cash flows for derivative instruments are due in  
less than one year.

Gross contractual cash flows due in less than one year

Receivables 
£m
21,586

2014

Payables 
£m
(21,841)

Receivables 
£m
18,890

2013

Payables 
£m
(18,871)

42 Employee share schemes 
The Group operates share option schemes, whereby options are granted to employees to acquire shares or ADS in GlaxoSmithKline plc 
at the grant price, savings-related share option schemes and share award schemes. In addition, GSK operates the Performance Share 
Plan, whereby awards are granted to employees to acquire shares or ADS in GlaxoSmithKline plc at no cost, subject to the achievement 
by the Group of specified performance targets and the Share Value Plan, whereby awards are granted to employees to acquire shares  
or ADS in GlaxoSmithKline plc at no cost after a three year vesting period. The granting of restricted share awards has replaced the 
granting of options to employees as the cost of the scheme more readily equates to the potential gain to be made by the employee.

Grants under share option schemes are normally exercisable between three and ten years from the date of grant. Grants of restricted 
shares and share awards are normally exercisable at the end of the three year vesting/performance period. Grants under savings-related 
share option schemes are normally exercisable after three years’ saving. Grants under share option schemes and awards under the 
Performance Share Plan are normally granted to employees to acquire shares or ADS in GlaxoSmithKline plc but in some circumstances 
will be settled in cash. Options under the share option schemes were granted at the market price ruling at the date of grant. In 
accordance with UK practice, the majority of options under the savings-related share option schemes are granted at a price 20% below 
the market price ruling at the date of grant.

Option pricing
For the purposes of valuing options to arrive at the share based payment charge, the Black-Scholes option pricing model has been used. 
The assumptions used in the model for 2012, 2013 and 2014 are as follows:

Risk-free interest rate
Dividend yield*
Volatility
Expected lives of savings-related share options and share award schemes 
Weighted average share price for grants in the year: 
  Shares

* 0% for those plans where dividends are reinvested.

2014
0.7%
5.8%
19%
3-4 years

2013
0.7%
5.3%
20%
3-4 years

2012
0.1% – 0.5%
5.2%
18% – 23%
3-4 years

£14.14

£15.59

£14.49

200  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
 
 
 
 
 
 
 
42 Employee share schemes continued

Volatility is determined based on the three and five year share price history where appropriate. The fair value of performance share  
plan grants take into account market conditions. Expected lives of options were determined based on weighted average historic 
exercises of options.

Options outstanding

Share option 
schemes – shares

Share option 
schemes – ADS

Savings-related 
share option schemes

At 1 January 2012
Options granted
Options exercised
Options lapsed
At 31 December 2012
Options granted
Options exercised
Options lapsed
At 31 December 2013
Options granted
Options exercised
Options lapsed
At 31 December 2014
Range of exercise prices on
  options outstanding at year end
Weighted average market
   price on exercise
Weighted average remaining
   contractual life

Options outstanding  
at 31 December 2014

Year of grant
2005
2006
2007
2008
2009
2010
2011
2012
2013
2014
Total

Weighted 
fair 
value

–

–

–

Number 
000
60,370
–
(12,473)
(5,168)
42,729
–
(20,355)
(2,112)
20,262
–
(3,907)
(591)
15,764

Weighted 
exercise 
price
£12.62
–
£11.97
£13.28
£12.72
–
£12.78
£12.63
£12.68
–
£12.14
£12.33
£12.82

Number 
000
44,890
–
(9,698)
(4,593)
30,599
–
(12,099)
(1,192)
17,308
–
(4,548)
(520)
12,240

Weighted 
exercise 
price
$43.50
–
$39.33
$45.99
$44.36
–
$41.62
$42.94
$46.37
–
$43.11
$48.13
$47.50

Weighted 
fair 
value

–

–

–

Number 
000
1,570
4,210
(1,230)
(89)
4,461
1,092
(241)
(210)
5,102
1,181
(126)
(547)
5,610

Weighted 
fair 
value

£1.76

£2.33

£1.92

Weighted 
exercise 
price
£9.68
£11.59
£9.67
£9.82
£11.48
£12.47
£9.79
£11.34
£11.78
£11.31
£11.65
£11.97
£11.66

£11.47 –    £14.93

$33.42 –    $58.00

£11.31 –    £12.47

£15.44

3.2 years 

$51.61

2.7 years

£15.67

2.0 years

Share option 
schemes – shares

Weighted 
exercise 
price

Latest 
exercise 
date
£13.05 01.11.15
28.07.16
£14.69
26.07.17
£14.80
23.07.18
£11.49
22.07.19
£11.76
22.07.20
£12.03
–
–
–
–
–
–
–
–
£12.82

Number 
000
50
2,453
2,937
2,444
3,286
4,594
–
–
–
–
15,764

Share option 
schemes – ADS

Weighted 
exercise 
price

Latest 
exercise 
date
$47.40 01.11.15
28.07.16
$51.40
26.07.17
$57.59
23.07.18
$45.05
22.07.19
$33.72
22.07.20
$37.28
–
–
–
–
–
–
–
–
$47.50

Number 
000
134
2,575
3,814
1,961
1,479
2,277
–
–
–
–
12,240

Savings-related 
share option schemes

Weighted 
exercise 
price
–
–
–
–
–
–
–

Latest 
exercise 
date
–
–
–
–
–
–
–
£11.59 01.06.16
£12.47 01.06.17
£11.31 01.06.18
£11.66

Number 
000
–
–
–
–
–
–
–
3,586
845
1,179
5,610

Options normally become exercisable from three years from the date of grant but may, under certain circumstances, vest earlier as set 
out within the various scheme rules.

There has been no change in the effective exercise price of any outstanding options during the year.

Options exercisable 

At 31 December 2012

At 31 December 2013

At 31 December 2014

Share option 
schemes – shares

Number 
000
33,930

Weighted 
exercise 
price
£12.90

Share option 
schemes – ADS

Number 
000
24,706

Weighted 
exercise 
price
$46.10

20,262

£12.68

17,308

$46.37

15,764

£12.82

12,240

$47.50

Savings-related 
share option schemes

Number 
000
261

Weighted 
exercise 
price
£9.72

–

–

–

–

GSK Annual Report 2014  201

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
 
 
 
 
 
 
 
 
 
 
Notes to the financial statements
continued

42 Employee share schemes continued
GlaxoSmithKline share award schemes
Performance Share Plan
The Group operates a Performance Share Plan whereby awards are granted to Directors and senior executives at no cost. The percentage of 
each award that vests is based upon the performance of the Group over a defined measurement period with dividends reinvested during the 
same period. For awards granted in 2012 and 2013 to Directors and members of the CET, the performance conditions are based on four equally 
weighted measures over a three year performance period. The first measure is based on the achievement of adjusted free cash flow targets.  
The second measure is based on relative TSR performance against a comparator group. The remaining two measures are based on business-
specific performance measures on business diversification and R&D new product performance. For details on the calculation of these 
measures, see the Remuneration report on pages 96 to 128.

For awards granted in 2014 onwards, the performance conditions are based on three equally weighted measures over a three year 
performance period. These are adjusted free cashflow, TSR and R&D new product performance.   

For those awards made to all other eligible employees the performance conditions are based on GSK’s EPS growth to the increase  
in the UK Retail Prices Index over the three year measurement period and adjusted free cashflow. In addition, some businesses have  
an element of their award based on a strategic or operational business measure, over a three year measurement period, specific to  
the employee’s business area.

The fair value of the awards is determined based on the closing share price on the day of grant. For TSR performance elements,  
this is adjusted by the likelihood of that condition being met, as assessed at the time of grant.

Number of shares and ADS issuable 
At 1 January 2012
Awards granted
Dividends reinvested
Awards exercised
Awards cancelled
At 31 December 2012
Awards granted
Dividends reinvested
Awards exercised
Awards cancelled
At 31 December 2013
Awards granted
Dividends reinvested
Awards exercised
Awards cancelled
At 31 December 2014

Shares 
Number (000)
10,541
4,268
529
(1,388)
(1,794)
12,156
4,483
722
(1,022)
(2,977)
13,362
4,147
673
(2,654)
(2,734)
12,794

Weighted 
fair value

£11.43

£13.36

£15.48

ADS 
Number (000)
3,926
1,420
225
(485)
(710)
4,376
1,352
251
(453)
(1,041)
4,485
1,251
211
(1,059)
(929)
3,959

Weighted 
fair value

$37.63

$42.41

$52.40

Share Value Plan
The Group operates a Share Value Plan whereby awards are granted, in the form of shares, to certain employees at no cost. The awards 
vest after two and a half to three years and there are no performance criteria attached. The fair value of these awards is determined 
based on the closing share price on the day of grant, after deducting the expected future dividend yield over the duration of the award.

Number of shares and ADS issuable
At 1 January 2012
Awards granted
Awards exercised
Awards cancelled
At 31 December 2012
Awards granted
Awards exercised
Awards cancelled
At 31 December 2013
Awards granted
Awards exercised
Awards cancelled
At 31 December 2014

202  GSK Annual Report 2014

Shares 
Number (000)
19,458
11,411
(4,650)
(901)
25,318
12,011
(5,324)
(938)
31,067
12,410
(9,642)
(923)
32,912

Weighted 
fair value

£11.96

£14.76

£12.65

ADS 
Number (000)
14,081
7,595
(3,410)
(478)
17,788
7,681
(4,009)
(622)
20,838
7,842
(6,787)
(666)
21,227

Weighted 
fair value

$38.51

$46.04

$41.56

Governance & remunerationFinancial statementsInvestor informationStrategic report42 Employee share schemes continued
Employee Share Ownership Plan Trusts
The Group sponsors Employee Share Ownership Plan (ESOP) Trusts to acquire and hold shares in GlaxoSmithKline plc to satisfy  
awards made under employee incentive plans and options granted under employee share option schemes. The trustees of the ESOP  
Trusts purchase shares with finance provided by the Group by way of loans or contributions. In 2014, Treasury shares with a fair value of  
£150 million were transferred into the UK ESOP Trust to satisfy future awards under the shareholder approved Performance Share Plan. 
Costs of running the ESOP Trusts are charged to the income statement. Shares held by the ESOP Trusts are deducted from other reserves 
and held at the value of proceeds receivable from employees on exercise. If there is deemed to be a permanent diminution in value this is 
reflected by a transfer to retained earnings. The Trusts also acquire and hold shares to meet notional dividends re-invested on deferred 
awards under the SmithKline Beecham Mid-Term Incentive Plan. The trustees have waived their rights to dividends on the shares held by  
the ESOP Trusts.

Shares held for share award schemes

Number of shares (000)

Nominal value
Carrying value
Market value

Shares held for share option schemes
Number of shares (000)

Nominal value
Carrying value
Market value

2014

2013

52,595

63,613

£m
13
150
724

2014

139

£m
–
1
2

£m
16
354
1,024

2013

139

£m
–
1
1

43 Proposed Novartis transaction
On 22 April 2014, GSK announced a three-part inter-conditional transaction with Novartis AG involving its Consumer Healthcare, 
Vaccines and Oncology businesses.

As part of this proposed transaction, GSK and Novartis will create a new Consumer Healthcare business over which GSK will have 
majority control, with an equity interest of 63.5%. In addition, GSK will acquire Novartis’ global Vaccines business (excluding influenza 
vaccines) for an initial cash consideration of $5.25 billion with subsequent potential milestone payments of up to $1.8 billion and  
ongoing royalties.

GSK will also divest its marketed Oncology portfolio, related R&D activities and rights to its AKT inhibitors and also grant 
commercialisation partner rights for future oncology products to Novartis for an aggregate cash consideration of $16 billion. Under  
the terms of the transaction, up to $1.5 billion of the purchase price may have to be returned to Novartis if certain conditions relating  
to the COMBI-d trial are not met. Following the positive outcome from this study announced on 6 February 2015, GSK believes  
these conditions will be satisfied.

The transaction is expected to be completed in the week commencing 2 March 2015.

GSK Annual Report 2014  203

Governance & remunerationFinancial statementsInvestor informationStrategic report 
Notes to the financial statements
continued

44 Principal Group companies  
The following represent the principal subsidiaries and associates of the GlaxoSmithKline Group at 31 December 2014. Details are given 
of the principal country of operation, the location of the headquarters, the business sector and the business activities. The equity share 
capital of these entities is wholly owned by the Group except where its percentage interest is shown otherwise. All companies are 
incorporated in their principal country of operation except where stated.

Activity

%

Subsidiary

GlaxoSmithKline Holdings Limited *
GlaxoSmithKline Services Unlimited *
GlaxoSmithKline Mercury Limited *
GlaxoSmithKline Finance plc
GlaxoSmithKline Capital plc
SmithKline Beecham Limited 
Wellcome Limited
Glaxo Group Limited 
Glaxo Operations UK Limited 
GlaxoSmithKline Export Limited
GlaxoSmithKline Research & Development Limited
GlaxoSmithKline UK Limited
Setfirst Limited 
GlaxoSmithKline Trading Services Limited (i) (iv)
ViiV Healthcare Limited
ViiV Healthcare UK Limited
GlaxoSmithKline Pharma GmbH
GlaxoSmithKline Pharmaceuticals S.A.
GlaxoSmithKline Biologicals S.A.
GlaxoSmithKline s.r.o.
GlaxoSmithKline Oy
Groupe GlaxoSmithKline S.A.S.
Laboratoire GlaxoSmithKline S.A.S. 
GlaxoSmithKline Sante Grand Public S.A.S.
ViiV Healthcare S.A.S.
GlaxoSmithKline Biologicals S.A.S.
GlaxoSmithKline Consumer Healthcare GmbH & Co. KG 
GlaxoSmithKline GmbH & Co. KG
GlaxoSmithKline A.E.B.E
GlaxoSmithKline S.p.A.
GlaxoSmithKline Consumer Healthcare S.p.A. 
GlaxoSmithKline B.V.
GlaxoSmithKline Far East B.V.
GSK Services Sp.z o.o.
SmithKline Beecham (Cork) Limited (i)
GlaxoSmithKline Consumer Healthcare (Ireland) Limited (i)
GlaxoSmithKline (Ireland) Limited (i)
Stafford Miller (Ireland) Limited (i)
GlaxoSmithKline Dungarvan Limited (i)
Stiefel Laboratories (Ireland) Limited (i)
Europharm Holding S.A.
GlaxoSmithKline Trading ZAO

Madrid
Muenchenbuchsee

GlaxoSmithKline S.A.
GlaxoSmithKline AG

Research Triangle Park Stiefel Laboratories, Inc.
Marietta
Philadelphia
Pittsburgh
Pittsburgh
Wilmington
Wilmington
Research Triangle Park ViiV Healthcare Company
Rockville

Corixa Corporation
GlaxoSmithKline LLC
GlaxoSmithKline Consumer Healthcare, L.P.
Block Drug Company, Inc.
GlaxoSmithKline Holdings (Americas) Inc.
GlaxoSmithKline Capital Inc.

Human Genome Sciences, Inc.

Europe

England

Austria 
Belgium 

Location

Brentford
Brentford
Brentford
Brentford
Brentford
Brentford
Brentford
Brentford
Brentford
Brentford 
Brentford 
Brentford
Brentford
Brentford
Brentford
Brentford 
Vienna 
Wavre
Rixensart

Germany 

Greece
Italy 

Czech Republic Prague
Espoo
Finland
Marly le Roi
France 
Marly le Roi
Marly le Roi
Marly le Roi
St. Amand Les Eaux
Buehl
Munich
Athens
Verona
Milan
Zeist
Zeist
Poznan
Carrigaline
Dublin
Dublin
Dungarvan
Dungarvan
Sligo
Brasov
Moscow

Poland
Republic of
Ireland

Netherlands

Romania
Russian
Federation
Spain
Switzerland

USA
USA

204  GSK Annual Report 2014

Sector

Ph,CH
Ph,CH
Ph
Ph,CH
Ph,CH 
Ph,CH
Ph,CH
Ph 
Ph
Ph
Ph
Ph
Ph,CH
Ph
Ph
Ph
Ph 
Ph 
Ph
Ph,CH
Ph
Ph
Ph
CH
Ph
Ph
CH
Ph
Ph,CH
Ph
CH
Ph
Ph,CH
Ph
Ph
CH
Ph
CH
CH
Ph
Ph,CH
Ph

Ph
Ph 

h
s
h
f
f
d e h m p r
h
h
p
e
d r
m p
h
e
h
m s
m
d m
d e m p r
m
m
h
m r d
e m
m
p
m s
d h m s
m
d m
 m
m
h
m s
d p r
m
m
p
p
p
m s
m

m
m

Ph
Ph

h m p
p
Ph,CH d e h m p r s
m
h m
h
f
m
p

CH
CH
Ph,CH
Ph,CH
Ph
Ph

78
78

78

88

78

Governance & remunerationFinancial statementsInvestor informationStrategic report44 Principal Group companies continued  

Americas

Canada

Mexico

Asia Pacific
Australia
China

India

Malaysia
Pakistan 
Philippines
Singapore

South Korea
Thailand

Japan
Japan

Location

Mississauga
Mississauga
Laval
Mexico City

Boronia
Beijing
Hong Kong
Tianjin
Mumbai
Gurgaon
Selangor
Karachi
Makati
Singapore
Singapore
Seoul
Bangkok

Subsidiary

GlaxoSmithKline Inc. 
GlaxoSmithKline Consumer Healthcare Inc.
ID Biomedical Corporation of Quebec
GlaxoSmithKline Mexico S.A. de C.V.

GlaxoSmithKline Australia Pty Ltd
GlaxoSmithKline (China) Investment Co. Ltd
GlaxoSmithKline Limited
Sino-American Tianjin Smith Kline & French Laboratories Ltd
GlaxoSmithKline Pharmaceuticals Limited
GlaxoSmithKline Consumer Healthcare Limited
GlaxoSmithKline Consumer Healthcare Sdn Bhd
GlaxoSmithKline Pakistan Limited
GlaxoSmithKline Philippines Inc
Glaxo Wellcome Manufacturing Pte Ltd
GlaxoSmithKline Pte Ltd
GlaxoSmithKline Korea Limited
GlaxoSmithKline (Thailand) Limited

Sector

Ph 
CH
Ph
Ph,CH

Ph,CH 
Ph,CH
Ph,CH
CH
Ph
CH
CH
Ph,CH 
Ph,CH 
Ph
Ph,CH
Ph ,CH
Ph,CH

Activity

%

m p
m
d e p r
e m p

55
75
72

83

d e m p r
d h m r s
m
e m p
d m p
d e m p r s
m
e m p r
d e m
d e p r s
d e m s
m r
m

Tokyo

GlaxoSmithKline K.K.

Ph,CH

d m p

Latin America
Argentina
Brazil
Colombia
Venezuela

Buenos Aires
Rio de Janeiro
Bogota
Caracas 

Middle East & Africa
Nigeria
Saudi Arabia
South Africa
Turkey

Lagos
Jeddah
Johannesburg 
Istanbul

GlaxoSmithKline Argentina S.A. 
GlaxoSmithKline Brasil Limitada
GlaxoSmithKline Colombia S.A. 
GlaxoSmithKline Venezuela, C.A.

GlaxoSmithKline Consumer Nigeria plc (ii)
Glaxo Saudi Arabia Limited
GlaxoSmithKline South Africa (Pty) Limited
GlaxoSmithKline Ilaclari Sanayi ve Ticaret A.S.

Middle East & Africa  Location
South Africa

Johannesburg 

Associate
Aspen Pharmacare Holdings Limited (iii)

Ph,CH  
Ph,CH 
Ph,CH 
Ph,CH 

Ph,CH 
Ph
Ph,CH
Ph,CH

Sector
Ph,CH

e m p r
d e m p
m
m

46
49

e m p 
p
d e m p
m

Activity
m p r

%
12

(i)  

 Exempt from the provisions of section 7 of the Companies (Amendment) Act 1986 (Ireland). In addition to those subsidiary 
companies scheduled in the table above, Stiefel Distributors (Ireland) Limited; SmithKline Beecham (Manufacturing) Limited; 
GlaxoSmithKline Consumer Healthcare Investments (Ireland) Limited; GlaxoSmithKline Consumer Healthcare Investments (Ireland) 
(No. 2); GlaxoSmithKline Investments (Ireland) Limited and GlaxoSmithKline Consumer Healthcare Ireland IP Limited are also 
exempt from these provisions as they are consolidated in the group financial statements.

(ii) 

 Consolidated as a subsidiary in accordance with section 1162 (4)(a) of the Companies Act 2006 on the grounds  
of dominant influence. 

(iii)    Equity accounted on the grounds of significant influence.

(iv)    Incorporated in Ireland.

* 

Directly held wholly owned subsidiary of GlaxoSmithKline plc.

Key
Business sector:   Ph  Pharmaceuticals      CH  Consumer Healthcare
Business activity:    d  development 

m  marketing 

e  exporting 
p  production 

f  finance 
r  research 

h  holding company 
s  service

i 

insurance 

The subsidiaries and associates listed above principally affect the figures in the Group’s financial statements. Full details of all Group 
subsidiaries and associates will be attached to the company’s Annual Return to be filed with the UK Registrar of Companies. Each of 
GlaxoSmithKline Capital Inc. and GlaxoSmithKline Capital plc is a wholly-owned finance subsidiary of the company, and the company 
has fully and unconditionally guaranteed the securities issued by each of GlaxoSmithKline Capital Inc. and GlaxoSmithKline Capital plc.

GSK Annual Report 2014  205

Governance & remunerationFinancial statementsInvestor informationStrategic reportNotes to the financial statements
continued

45 Legal proceedings
The Group is involved in significant legal and administrative 
proceedings, principally product liability, intellectual property,  
tax, anti-trust and governmental investigations, as well as related 
private litigation. The Group makes provision for these proceedings 
on a regular basis as summarised in Note 2, ‘Accounting principles 
and policies’ and Note 29, ‘Other provisions’. The Group may 
become involved in significant legal proceedings in respect of 
which it is not possible to make a reliable estimate of the expected 
financial effect, if any, that could result from ultimate resolution of 
the proceedings. In these cases, appropriate disclosures about 
such cases would be included, but no provision would be made.

With respect to each of the legal proceedings described below, 
other than those for which a provision has been made, the Group 
is unable to make a reliable estimate of the expected financial 
effect at this stage. The Group does not believe that information 
about the amount sought by the plaintiffs, if that is known, would 
be meaningful with respect to those legal proceedings. This is due 
to a number of factors, including, but not limited to, the stage of 
proceedings, the entitlement of parties to appeal a decision and 
clarity as to theories of liability, damages and governing law. 
Intellectual property claims include challenges to the validity  
and enforceability of the Group’s patents on various products  
or processes as well as assertions of non-infringement of those 
patents. A loss in any of these cases could result in loss of patent 
protection for the product at issue. The consequences of any such 
loss could be a significant decrease in sales of that product and 
could materially affect future results of operations for the Group.

Legal expenses incurred and provisions related to legal claims are 
charged to selling, general and administration costs. Provisions  
are made, after taking appropriate legal and other specialist 
advice, where an outflow of resources is considered probable  
and a reliable estimate can be made of the likely outcome of the 
dispute. For certain product liability claims, the Group will make  
a provision where there is sufficient history of claims made and 
settlements to enable management to make a reliable estimate of 
the provision required to cover unasserted claims. At 31 December 
2014, the Group’s aggregate provision for legal and other disputes 
(not including tax matters described in Note 14, ‘Taxation’) was  
£0.5 billion. The ultimate liability for legal claims may vary from the 
amounts provided and is dependent upon the outcome of litigation 
proceedings, investigations and possible settlement negotiations.

The Group’s position could change over time, and, therefore,  
there can be no assurance that any losses that result from the 
outcome of any legal proceedings will not exceed by a material 
amount the amount of the provisions reported in the Group’s 
financial statements. If this were to happen, it could have a material 
adverse impact on the results of operations of the Group in the 
reporting period in which the judgments are incurred or the 
settlements entered into. The most significant of these matters  
are described below.

Intellectual property
Avodart/Jalyn
On 29 November 2010, Banner Pharmacaps, Inc. (Banner) notified 
the Group that it had filed an Abbreviated New Drug Application 
(ANDA) to market a generic version of Avodart (dutasteride) in the 
USA. Banner’s notification contained a Paragraph IV certification 
alleging that two patents expiring in 2013 and one patent expiring 
in 2015 (the ‘467 patent) covering the compound dutasteride were 
invalid or not infringed by Banner’s proposed generic dutasteride 
product. The Group subsequently received similar notices from 
Anchen Pharmaceuticals (Anchen), Apotex (Apotex), Roxane 
Laboratories (Roxane), Watson Laboratories, Inc (Watson),  
and Mylan Pharmaceuticals, Inc. (Mylan) each variously 
challenging either the ‘467 patent or all three patents.

206  GSK Annual Report 2014

On 29 December 2010, Anchen notified the Group that it had filed 
an ANDA for Jalyn with a Paragraph IV certification alleging that 
the ‘467 patent was invalid, unenforceable or not infringed. Jalyn,  
a combination of dutasteride and tamsulosin, is covered by the 
same three patents that cover Avodart. Subsequently, the Group 
received similar notices from Impax Laboratories, Inc. (Impax) and 
Watson challenging one or more of the patents covering Jalyn.

The Group filed suit against Anchen, Banner, Impax, Mylan, 
Roxane and Watson in the United States District Court for the 
District of Delaware for infringement of the Avodart and Jalyn 
patents, as applicable, and the cases were consolidated for trial. 
On 31 August 2012, the Group filed a separate suit against Apotex 
in the same court for infringement of the ‘467 patent. This case 
was not consolidated with the original case against the other 
generic defendants. On 31 May 2013, the Court ordered that the 
Apotex case would be stayed pending the entry of judgment in the 
Banner et al case, and Apotex subsequently agreed to be bound 
by the outcome of the consolidated cases. On 17 January 2013, 
the Group and Anchen settled the litigation on terms that would 
allow Anchen to enter the market for Jalyn in the fourth quarter of 
2015 or earlier under certain circumstances. The Group previously 
had settled an earlier patent challenge against Avodart by Teva 
Pharmaceuticals (Teva) on terms that will allow Teva to launch its 
generic dutasteride product in the fourth quarter of 2015 or earlier 
under certain circumstances. Teva’s generic dutasteride product 
was approved by the FDA on 21 December 2010. 

A trial on the consolidated case against the generic defendants 
was held on 28 January 2013. On 13 August 2013, the District 
Court upheld the validity of the ‘467 patent. Banner, Impax, Mylan, 
Roxane and Watson appealed the decision in favour of the Group 
to the United States Court of Appeals for the Federal Circuit  
on 27 August 2013. On 24 February 2014, the Federal Circuit 
entered a decision in favour of the Group affirming the decision  
of the District Court and concluding the matter. 

Benlysta
Human Genome Sciences, Inc. (HGS), a Group company, holds  
a European Patent covering 18 countries, including the UK, which 
covers antibodies that bind to BLyS, defined in functional terms.  
Eli Lilly and Company (Eli Lilly) previously had challenged the 
validity of this patent, but the patent has been upheld by the 
European Patent Office and the UK courts, and these validity 
challenges have concluded. 

Eli Lilly also had requested a declaration that any Supplementary 
Protection Certificate (SPC) filed by HGS to extend the term of 
this patent for five years, based upon Eli Lilly’s future Marketing 
Authorisation (MA) for an anti-BLyS antibody, will be invalid. The 
UK High Court denied Lilly’s motion in July 2014. On 2 October 
2014, Eli Lilly announced that it was ceasing the development of 
its anti-BLyS antibody. HGS applied to have the appeal dismissed 
and, on 14 November 2014, Eli Lilly consented not to appeal the 
Court’s decision, thus ending the litigation.

Epzicom/Trizivir/Kivexa
On 30 November 2007, the Group’s affiliate, ViiV Healthcare, 
received notice that Teva Pharmaceuticals USA, Inc. (Teva)  
had filed an ANDA with a Paragraph IV certification for Epzicom 
(the combination of lamivudine and abacavir). The certification 
challenged only the patent covering the hemisulfate salt of abacavir, 
which expires in 2018. ViiV Healthcare did not sue Teva under this 
patent. On 27 June 2011, ViiV Healthcare received notice that Teva 
had amended its ANDA for Epzicom to contain a Paragraph IV 
certification for two additional patents listed in the Orange Book, 
alleging the patents were invalid, unenforceable or not infringed.

The patents challenged in this new certification relate to a method of 
treating HIV using the combination (expiring in 2016), and a certain 
crystal form of lamivudine (expiring in 2016). On 5 August 2011, ViiV 
Healthcare filed suit against Teva under the combination patent in 
the United States District Court for the District of Delaware.

Governance & remunerationFinancial statementsInvestor informationStrategic report45 Legal proceedings continued
On 18 May 2011, ViiV Healthcare received notice that Lupin Ltd. 
(Lupin) had filed an ANDA containing a Paragraph IV certification 
for Trizivir (the triple combination of lamivudine, abacavir and 
zidovudine) alleging that three patents listed in the Orange  
Book for Trizivir were invalid, unenforceable or not infringed.  
These patents relate to a method of treating HIV using the triple 
combination (expiring in 2016), the hemisulfate salt of abacavir 
(expiring in 2018), and a certain crystal form of lamivudine  
(expiring in 2016). On 29 June 2011, ViiV Healthcare filed suit 
against Lupin under the patent covering the triple combination  
in the United States District Court for the District of Delaware.  
The District Court consolidated the case relating to Epzicom  
with the case relating to Trizivir.

On 17 December 2013, the United States District Court for  
the District of Delaware upheld the validity of the US patent  
with an expiry date in March 2016 which covers the combination  
of lamivudine and abacavir (Epzicom) and the triple combination  
of lamivudine, abacavir and zidovudine (Trizivir). In a separate 
component to the decision, the judge ruled that the Lupin generic 
version of Trizivir did not infringe the patent. Lupin subsequently 
launched its generic version of Trizivir. Teva earlier had stipulated 
that its generic version of Epzicom would infringe the patent, and 
the District Court enjoined Teva from launching its generic version 
of Epzicom until the expiration of the patent. The parties appealed 
the judgments. On 12 February 2015, the United States Court  
of Appeals for the Federal Circuit affirmed the decision of the 
District Court.

On 6 February 2014, ViiV Healthcare received notice that Lupin 
had filed an ANDA containing a Paragraph IV certification for 
Epzicom, alleging that the three patents listed in the Orange  
Book for Epzicom are either invalid, unenforceable or not infringed. 
ViiV Healthcare filed suit against Lupin on 3 March 2014, alleging 
infringement of both the patent covering the combination of 
lamivudine and abacavir and the patent covering the hemisulfate 
salt of abacavir. A trial date has been set for 18 April 2016. 

On 2 June 2014, Apotex filed a Petition requesting Inter Partes 
Review (IPR) of the combination patent covering Epzicom and 
Trizivir. The United States Patent and Trademark Office (USPTO) 
granted the petition on 8 December 2014 which initiates an IPR  
of the patent by the USPTO. On 8 January 2015, Teva filed a 
petition with the USPTO to join the proceedings.

Teva Canada and Apotex have each challenged patents for  
Kivexa (lamivudine/abacavir) listed on the Canadian Patent 
Register. ViiV Healthcare filed suit for infringement against each 
party under the patent covering the combination of lamivudine and 
abacavir and the patent covering the hemisulfate salt of abacavir.  
A ruling that the hemisulfate salt patent was improperly listed has 
resulted in the de-listing of such patent from the Canadian Patent 
Register. ViiV Healthcare has appealed this ruling. Notwithstanding 
this ruling, the infringement cases against Teva Canada and 
Apotex relating to the validity of the combination and hemisulfate 
salt patents will proceed; a hearing on the infringement case 
against Teva Canada has been scheduled for 27 April 2015,  
and a hearing on the infringement case against Apotex has  
been scheduled for December 2015.

In addition, Teva has challenged the claims of the combination 
patent covering Kivexa in Germany, France and Italy. There is also 
related litigation ongoing in the United Kingdom. The combination 
patent litigation involving ViiV Healthcare and Teva commenced  
in Germany in December 2013, in France in June 2014, and in  
Italy in September 2014. The combination patent expires across 
Europe in 2016. In addition, ViiV Healthcare has a corresponding 
Supplementary Protection Certificate (SPC) for Kivexa (but not 
Trizivir) that does not expire until late 2019. 

As well as challenging the validity of the underlying patents,  
Teva is challenging the SPCs on the basis that they are invalid  
due to a failure to comply with the requirements of Article 3(d)  
of Regulation (EC) No. 469/2009 (the SPC Regulation) (‘Teva’s 
Article 3(d) contention’). These cases are pending. In Germany, 
oral hearing has been set for 19 May 2015, and in France, oral 
hearing has been set for 15 December 2015. A final hearing  
date has yet to be set in Italy. 

On 26 November 2014, ViiV Healthcare commenced an action  
in the UK against Teva for a declaration that Teva’s Article 3(d) 
contention concerning the Kivexa SPC is incorrect. An interim 
hearing is scheduled for 25 March 2015 to determine whether 
questions regarding the SPC Regulation should be referred to  
the Court of Justice for the European Union. 

Lexiva
On 23 April 2012, Ranbaxy Laboratories Limited (Ranbaxy) 
notified ViiV Healthcare that it had filed a Paragraph IV certification 
alleging that a patent claiming a polymorphic form of fosamprenavir 
calcium, the active ingredient in Lexiva, was invalid or not infringed. 
The patent expires in 2020. ViiV Healthcare did not sue under this 
patent.

On 30 July 2012, Mylan Pharmaceuticals, Inc. (Mylan) notified  
ViiV Healthcare that it had filed an ANDA for Lexiva with a 
Paragraph IV certification asserting that patents claiming (i)  
the active ingredient (expiring in 2018) and (ii) a polymorphic form  
of the active ingredient (expiring 2020), are invalid, unenforceable, 
or not infringed. Mylan is the second generic company to file an 
ANDA for Lexiva, but the first generic company to challenge the 
basic compound patent on the active ingredient. On 23 August 
2012, ViiV Healthcare and its licensor, Vertex Pharmaceuticals 
Incorporated, filed a patent infringement suit against Mylan on the 
patent claiming the active ingredient (but not the patent claiming 
the polymorph) in the United States District Court for the District 
of Delaware. On 26 May 2014, the parties settled the case on 
terms that are confidential.

On 18 October 2012, Ranbaxy filed a petition for an Inter Partes 
Review (IPR) alleging that the patent claiming the active ingredient 
for Lexiva is invalid. On 5 March 2013, the USPTO granted 
Ranbaxy’s petition. The IPR was settled October 2014 on terms 
that are confidential. 

On 10 December 2014, Lupin Limited filed a petition with the 
USPTO for an IPR alleging that the compound patent covering  
the active ingredient for Lexiva is invalid. The USPTO has not yet 
ruled on whether the petition for the IPR will be granted.

Product liability 
Pre-clinical and clinical trials are conducted during the 
development of potential products to determine the safety and 
efficacy of products for use by humans following approval by 
regulatory bodies. Notwithstanding these efforts, when drugs  
and vaccines are introduced into the marketplace, unanticipated 
safety issues may become, or be claimed by some to be, evident. 
The Group is currently a defendant in a number of product liability 
lawsuits related to the Group’s Pharmaceutical, Vaccine and 
Consumer Healthcare products. The most significant of those 
matters are described below.

The Group has been able to make a reliable estimate of the 
expected financial effect of the matters discussed in this category 
and has included a provision, as appropriate, for the matters below 
in the provision for legal and other disputes. Matters for which the 
Group has made a provision are also noted in Note 29, ‘Other 
provisions’.

GSK Annual Report 2014  207

Governance & remunerationFinancial statementsInvestor informationStrategic reportNotes to the financial statements
continued

45 Legal proceedings continued
Avandia
The Group has been named in product liability lawsuits on behalf 
of individuals asserting personal injury claims arising out of the use 
of Avandia. The federal cases filed against the Group are part of  
a multi-district litigation proceeding pending in the United States 
District Court for the Eastern District of Pennsylvania (the ‘MDL 
Court’). Cases have also been filed in a number of state courts.

As of February 2015, the Group has reached agreements to  
settle the substantial majority of federal and state cases pending  
in the US. 15 purported class actions on Avandia are pending  
in Canada. The Group has reached an agreement in principle to 
resolve the single purported consumer class action in Israel, which 
has now been approved by the Court. In the UK, litigation against 
the Group has ended following the formal discontinuance of the 
claims of the majority of the claimants and a court order striking 
the claims of the remaining claimants.

There are four purported class actions seeking economic damages 
on behalf of third party payers asserting claims arising under 
various state and federal laws, including the Racketeer Influenced 
and Corrupt Organizations Act (RICO), state unfair trade practices 
and/or consumer protection laws. The MDL Court denied the 
Group’s motion to dismiss three of the third party payer actions, 
and the fourth action has been stayed. The Group has appealed 
the decision to the United States Court of Appeals for the Third 
Circuit. One consumer class action brought on behalf of Missouri 
residents remains pending in the MDL Court. Humana Medical 
Group (Humana) has brought two separate subrogation actions, 
one as a purported class action in the MDL Court. The MDL  
Court has denied class certification. United Health Group, Inc.  
has brought a separate subrogation action against the Group. 

Paxil/Seroxat and Paxil CR
The Group has received numerous lawsuits and claims alleging 
that use of Paxil (paroxetine) has caused a variety of injuries.  
Most of these lawsuits in recent years have alleged that the use  
of Paxil during pregnancy resulted in the birth of a child with birth 
defects or health issues. Other lawsuits and claims have alleged 
that patients who took Paxil committed or attempted to commit 
suicide or acts of violence or that patients suffered symptoms  
on discontinuing treatment with Paxil.

•  Pregnancy
The Group has reached agreements to settle the substantial 
majority of the US claims relating to the use of Paxil during 
pregnancy as of February 2015, but a number of claims related to 
use during pregnancy are still pending in various courts in the US. 
Other matters have been dismissed without payment. Currently, 
there are three trials scheduled in 2015.

There are two proposed, and one certified, class actions in 
Canada. The action that has been certified as a national class 
action is in British Columbia and relates to cardiovascular defects. 
An appeal from that certification decision was dismissed in 
October 2013, and the case is scheduled to be tried in October 
2016.

•  Acts of violence
As of February 2015, there were eight pending matters, including 
one lawsuit on appeal (pending in the United States Court of 
Appeals for the Ninth Circuit) concerning allegations that patients 
who took Paxil committed or attempted to commit suicide or acts 
of violence. Currently, there are no trials scheduled for 2015. 

•  Discontinuation
In the UK, in late 2010, public funding was withdrawn from the 
claimants who had received funding to pursue litigation alleging 
that Paxil/Seroxat had caused them to suffer from withdrawal 
reactions and dependency. The majority of the claimants 
discontinued their claims. 

208  GSK Annual Report 2014

In June 2013, the Group was informed that the Legal Aid  
Agency (LAA) (formerly the Legal Services Commission) was 
considering whether to discharge the public funding certificate 
following the recommendation of its Special Cases Review Panel 
that the case has poor prospects of success. On 29 January  
2015, the LAA discharged the public certificate, effectively  
ending the group action. 

Poligrip
Beginning in 2005, a number of product liability lawsuits and claims 
were filed against the Group in both state and federal courts in the 
USA, including purported class actions, alleging that the zinc in 
Super Poligrip causes copper depletion and permanent neurologic 
injury. The federal cases were consolidated in the Denture Cream 
Adhesive multi-district litigation (MDL) in the United States District 
Court for the Southern District of Florida which was established in 
June 2009. The original four putative class actions in the MDL have 
been dismissed. In 2013, a putative class action was filed in Puerto 
Rico, which was removed to federal court and transferred to the 
MDL where it remains pending as of February 2015.

With two current exceptions (one state court case in 
Pennsylvania, and one state court case in small claims court in 
Tennessee), all other state court cases were consolidated in the 
Philadelphia state court Mass Tort Program (MTP). As of February 
2015, there are no cases currently pending against GSK in the 
Philadelphia MTP. The vast majority of individual cases have been 
dismissed, with seven active individual cases and one putative 
class action in the MDL, and two state court cases, still pending 
against the Group in the USA. 

In Canada, one individual lawsuit and five purported class actions 
asserting consumer fraud claims have also been filed. Of those, 
the individual lawsuit and one putative class action have been 
dismissed. In addition, there are a few filed and unfiled claims in 
Turkey, the UK and elsewhere. The Group voluntarily withdrew all 
zinc-containing formulations of Super Poligrip from the market in 
early 2010.

Sales and marketing and regulation
The Group has been able to make a reliable estimate of the expected 
financial effect of the matters discussed in this category, and has 
included a provision for such matters in the provision for legal and 
other disputes, except as noted below. Matters for which the Group 
has made a provision are also noted in Note 29, ‘Other provisions’.

China investigation
On 19 September 2014, the Group announced that the Changsha 
Intermediate People’s Court in Hunan Province, China ruled that 
according to Chinese law, GSK China Investment Co. Ltd 
(GSKCI) had offered money or property to non-government 
personnel in order to obtain improper commercial gains, and  
been found guilty of bribing non-government personnel. The 
verdict followed investigations initiated by China’s Ministry of 
Public Security in June 2013. As a result of the Court’s verdict, 
GSKCI paid a fine of RMB 3 billion (£301 million) to the  
Chinese government. 

SEC/DOJ and SFO Anti-Corruption enquiries
The US Securities and Exchange Commission (SEC) and the US 
Department of Justice (DOJ) initiated an industry-wide enquiry in 
2010 into whether pharmaceutical companies may have engaged 
in violations of the US Foreign Corrupt Practices Act (FCPA) 
relating to the sale of pharmaceuticals, including in Argentina, 
Brazil, Canada, China, Germany, Italy, Poland, Russia and Saudi 
Arabia. The Group is one of the companies that has been asked to 
respond to this enquiry and is cooperating with the SEC and DOJ. 
The Group has informed the DOJ and SEC about the investigation 
of its China operations by the Chinese government that was 
initiated in 2013 and the outcome of that investigation. 

Governance & remunerationFinancial statementsInvestor informationStrategic report45 Legal proceedings continued
The Group also has advised the UK Serious Fraud Office (SFO) 
regarding the investigation of its China operations by the Chinese 
government and the outcome of that investigation. The SFO  
has requested information from the Group on its commercial 
operations in a number of countries. On 27 May 2014, the  
SFO informed the Group that it had formally opened a criminal 
investigation into the Group’s practices. The Group is responding 
to the SFO’s requests. The Group is unable to make a reliable 
estimate of the expected financial effect of these investigations, 
and no provision has been made for them.

US State Sales and Marketing Investigations
After the Group concluded an agreement in 2012 with the United 
States Government, multiple states and the District of Columbia  
to conclude the Group’s most significant ongoing United States 
federal government investigations, the Group was notified by  
a consortium of US state attorneys general that they were 
investigating the conduct underlying the Group’s 2012 federal  
and state settlements related to products other than Avandia to 
determine if the Group violated state unfair and deceptive trade 
practices statutes. The Group has resolved these allegations with 
47 states and the District of Columbia through civil settlement 
agreements. No other state attorney general actions are pending 
related to this matter.

Avandia
The Group is defending an action by the County of Santa Clara, 
California, which was brought under California’s consumer 
protection laws seeking civil penalties and restitution as a result  
of the Group’s marketing of Avandia. Pre-trial activities are 
continuing. If the case proceeds to trial, the MDL Court will  
send the case back to California federal court for a bench trial. 

Seven lawsuits were filed on behalf of Native American tribes 
relating to the sale and marketing of Avandia and other Group 
products. The Group resolved all claims by and against these 
groups in December 2014.

Average wholesale price
A number of states through their respective Attorneys General,  
and most of the counties in New York State, filed civil lawsuits  
in state and federal courts against the Group and many other 
pharmaceutical companies claiming damages and restitution due 
to average wholesale price (AWP) and/or wholesale acquisition 
cost (WAC) price reporting for pharmaceutical products covered 
by the states’ Medicaid programmes. These cases alleged that the 
Group reported or caused to be reported false AWP and WAC 
prices, which, in turn, allegedly caused state Medicaid agencies  
to reimburse providers more money for covered medicines than  
the agencies intended. The states have sought recovery on behalf 
of the states as payers and, in some cases, on behalf of in-state 
patients as consumers. The Group has resolved AWP claims  
by state Medicaid programmes in almost all of the states through 
the Group’s settlement agreement with the federal government 
announced in September 2005 and in multiple additional 
settlements since then. Litigation concerning AWP issues  
is continuing with two states, Illinois and Wisconsin. No trial 
involving the Group is scheduled for 2015. 

Cidra third-party payer litigation
On 25 July 2013, a number of major US healthcare insurers  
filed suit against the Group in the Philadelphia, Pennsylvania 
County Court of Common Pleas seeking compensation for 
reimbursements they made for medicines manufactured at the 
Group’s former Cidra plant in Puerto Rico. These insurers claim 
that the Group knowingly and illegally marketed and sold 
adulterated drugs manufactured under conditions non-compliant 
with cGMP and that they, as third-party insurers, were unlawfully 
induced to pay for them. The suit alleges both US federal and 
various state law causes of action. 

On 12 August 2013, the Group removed the case to the United 
States District Court for the Eastern District of Pennsylvania and 
has moved to dismiss the complaint. Oral argument on the motion 
to dismiss was held on 4 February 2013. The case has been 
stayed pending the decision of the United States Court of Appeals 
for the Third Circuit on an overlapping, potentially dispositive  
issue in the Group’s third-party payer litigation regarding Avandia.  
The Group has made no provision for this matter. 

The manufacturing issues at the Group’s plant at Cidra were the 
subject of federal and state claims that the Group resolved with 
the US federal Government in 2010 and for which the Group has 
compliance obligations under a Corporate Integrity Agreement 
with the US Government. 

Paxil/Seroxat
In 2004, the Group settled a lawsuit filed by the New York State 
Attorney General’s office alleging that the Group failed to disclose 
data on the use of Paxil in children and adolescents. In 2007 and 
2008, the Group made class settlements of lawsuits brought by 
consumers and third-party payers, respectively, for economic 
damages allegedly resulting from prescriptions of Paxil to children 
and adolescents. The Group denied liability in these settlements. 
In 2010, plaintiffs voluntarily dismissed a similar purported class 
action filed on behalf of governmental entities that paid for 
prescriptions of Paxil to minors. 

There remains a similar purported class action in Canada  
seeking economic damages on behalf of individuals who 
purchased Paxil for use by patients under the age of 18. The 
certification application as part of this purported class action  
was adjourned in 2012 to permit the filing of further evidence  
and is likely to resume in 2015.

Anti-trust/competition
The Group has been able to make a reliable estimate of the 
expected financial effect of the matters discussed in this category 
and has included a provision for such matters in the provision for 
legal and other disputes, except as noted below. Matters for which 
the Group has made a provision are also noted in Note 29, ‘Other 
provisions’.

EU sector enquiry
In 2008, the European Commission launched an enquiry  
to investigate possible anti-competitive conditions in the 
pharmaceutical sector. The Final Report of the Pharmaceutical 
Sector Inquiry was published on 8 July 2009. As announced in  
the Final Report, the Commission decided to continue monitoring 
patent settlement agreements between originator and generic 
companies relating to EU markets. As a result, the Group has 
provided input to the reports published in 2010, 2011, 2012,  
2013 and 2014. No provision has been made for this matter.

UK Competition and Markets Authority investigation
On 12 August 2011, the UK Office of Fair Trading (now known as 
the Competition and Markets Authority (CMA)) launched a formal 
investigation of the Group and other pharmaceutical companies  
for potential infringement of the Competition Act. The investigation 
focuses on whether: (i) litigation settlements between the Group 
and potential suppliers of generic paroxetine formulations, entered 
between 2001 and 2003, had as their object or effect the 
prevention, restriction, or distortion of competition in the UK,  
and (ii) the Group has infringed its dominant position by making 
payments to potential suppliers of generic paroxetine with the aim 
of restricting the development of full generic competition in the UK. 
The Group terminated the agreements at issue in 2004. The CMA 
investigation covers issues that were also investigated by the 
European Commission in 2005 – 2006 in respect of paroxetine  
in the European Union, and also in 2008, as part of the European 
Commission Pharmaceutical Sector enquiry. 

GSK Annual Report 2014  209

Governance & remunerationFinancial statementsInvestor informationStrategic reportNotes to the financial statements
continued

45 Legal proceedings continued
On 2 March 2012, the Commission announced that it had formally 
concluded its enquiry with no further action. In March 2012, the 
CMA decided to focus its investigation on potential anti-competitive 
aspects of the paroxetine settlement agreements and dropped the 
investigation in relation to potential abuse of dominance. However, 
in February 2013, the CMA decided to re-open the dominance 
aspects of the matter.

The Group has cooperated with the CMA in its investigations 
since the outset. On 19 April 2013, the CMA issued its Statement 
of Objections (SO) setting out the decision that the CMA would 
propose to make and allowing the affected parties to make 
representations on the proposed decision. In the SO, the CMA 
states that it would propose a fine on the Group, but no details 
were provided on how any fine might be calculated. On 7 August 
2013, the Group submitted its response to the SO, rebutting the 
CMA’s arguments. On 21 October 2014, the CMA issued a 
Secondary Statement of Objections, amending its “theory of 
harm”. The Group responded on 2 December 2014. At a “State  
of Play” meeting on 22 January 2015, the CMA informed the 
Group that no final decision has been made, but that it will 
continue its investigation. The CMA’s website indicates that  
a final decision will be made in late spring 2015. If the CMA  
decides to fine the Group, the CMA’s decision may be appealed  
to the Competition Appeal Tribunal.

Lamictal
Purported direct and indirect purchaser class actions were filed  
in the United States District Court for the District of New Jersey 
alleging that the Group and Teva Pharmaceuticals unlawfully 
conspired to delay generic competition for Lamictal, resulting  
in their being overcharged. A separate count accuses the Group  
of monopolising the market. The District Court denied the motion  
of the purported direct purchaser class for reconsideration of the 
order granting the Group’s motion to dismiss in December 2012. 
The plaintiffs have appealed this decision to the United States 
Court of Appeals for the Third Circuit, and oral argument was heard 
on 18 November 2014. We await decision by the Third Circuit.  
The action by the purported indirect purchase class has been 
suspended pending a decision on the direct purchasers’ appeal.

Wellbutrin XL
Actions have been filed against Biovail Corporation (Biovail)  
and the Group in the United States District Court for the Eastern 
District of Pennsylvania by purported classes of direct and indirect 
purchasers who allege unlawful monopolisation and other anti-
trust violations related to the enforcement of Biovail’s patents for 
Wellbutrin XL and the filing, by Biovail, of citizen petitions. Both 
direct and indirect purchaser classes have been certified, although 
a motion to decertify the indirect purchaser class remains pending. 
The District Court granted the Group’s motion for partial summary 
judgment primarily on immunity grounds.

The sole remaining claim relates to plaintiffs’ allegations that the 
Group entered into an anti-competitive reverse payment settlement 
to resolve the patent infringement litigation. Dispositive motions  
in connection with the remaining issue in the case are due on  
20 March 2015.

Commercial and corporate
Where the Group is able to make a reliable estimate of the 
expected financial effect, if any, for the matters discussed in this 
category, it has included a provision in respect of such matters  
in the provision for legal and other disputes as set out in Note 29, 
‘Other provisions’. 

Securities/ERISA class actions – Stiefel
On 6 July 2009, a class action suit brought on behalf of current 
and former employees of Stiefel Laboratories, Inc. (Stiefel),  
a Group company, was filed in the United States District Court  
for the Southern District of Florida. 

210  GSK Annual Report 2014

The complaint alleges that Stiefel and its officers and directors 
violated the US Employee Retirement Income Security Act (ERISA) 
and federal and state securities laws by inducing Stiefel employees 
to sell their shares in the employee stock plan back to Stiefel at a 
greatly undervalued price and without disclosing to employees that 
Stiefel was about to be sold to the Group. On 21 July 2011, the 
District Court denied plaintiffs’ motion for class certification.

In October 2011, the District Court granted the defendants’ 
motions for summary judgment, dismissing all but one of the 
remaining plaintiffs in the litigation. Trial of claims of that one 
plaintiff, Timothy Finnerty, took place in May 2012 and resulted in  
a $1.5 million jury verdict in favour of Mr. Finnerty on his securities 
claims (separately, the Group settled Mr. Finnerty’s ERISA claims). 
The Group appealed the verdict, but the Court of Appeals for the 
Eleventh Circuit affirmed the verdict on 30 June 2014. A petition 
for certiorari has been filed with the US Supreme Court. 
Additionally, Stiefel won a complete defence verdict in the Fried 
case, tried in federal court in Florida in October 2013. Plaintiff 
appealed that verdict to the Eleventh Circuit, and a decision from 
that Court is pending. Two other Stiefel cases pending in Florida 
now have been dismissed: the Bacon case, settled by the Group  
in January 2015, and MacKay (in which summary judgment was 
granted in favour of the Group, a ruling that was later upheld by  
the 11th Circuit). The remaining case in Florida (Martinolich) is 
scheduled for trial in August 2015. Discovery continues in the 
Georgia and New York suits. All of these lawsuits involve claims 
similar to those brought in Finnerty.

In addition to the private litigant suits, on 12 December 2011,  
the US Securities and Exchange Commission (SEC) filed a formal 
complaint against Stiefel and Charles Stiefel in the United States 
District Court for the District of Florida alleging that Stiefel and  
its principals violated federal securities laws by inducing Stiefel 
employees to sell their shares in the employee stock plan back to 
the company at a greatly undervalued price and without disclosing 
to employees that the company was about to be sold. This matter 
has been stayed pending a final ruling on the Finnerty appeal.  
The Group has made a provision for the Stiefel litigation.

Environmental matters
The Group has been notified of its potential responsibility relating 
to past operations and its past waste disposal practices at certain 
sites, primarily in the USA. Some of these matters are the subject 
of litigation, including proceedings initiated by the US federal or 
state governments for waste disposal, site remediation costs and 
tort actions brought by private parties.

The Group has been advised that it may be a responsible party  
at approximately 22 sites, of which 11 appear on the National 
Priority List created by the Comprehensive Environmental 
Response Compensation and Liability Act (Superfund). These 
proceedings seek to require the operators of hazardous waste 
facilities, transporters of waste to the sites and generators of 
hazardous waste disposed of at the sites to clean up the sites  
or to reimburse the US Government for cleanup costs. In most 
instances, the Group is involved as an alleged generator of 
hazardous waste.

Although Superfund provides that the defendants are jointly  
and severally liable for clean up costs, these proceedings are 
frequently resolved on the basis of the nature and quantity of waste 
disposed of by the generator at the site. The Group’s proportionate 
liability for cleanup costs has been substantially determined for  
18 of the sites referred to above.

The Group’s potential liability varies greatly from site to site. While 
the cost of investigation, study and remediation at such sites could, 
over time, be significant, the Group routinely accrues amounts 
related to its share of the liability for such matters.

Governance & remunerationFinancial statementsInvestor informationStrategic reportFinancial statements of GlaxoSmithKline plc
prepared under UK GAAP

Disclosure of information to auditors
The Directors in office at the date of this Annual Report have each 
confirmed that:

•  so far as he or she is aware, there is no relevant audit information 

of which the company’s auditors are unaware; and

•  he or she has taken all the steps that he or she ought to have 
taken as a Director to make himself or herself aware of any 
relevant audit information and to establish that the company’s 
auditors are aware of that information.

This confirmation is given and should be interpreted in accordance 
with the provisions of section 418 of the Companies Act 2006.

Going concern basis
After making enquiries, the Directors have a reasonable 
expectation that the company has adequate resources to continue 
in operational existence for the foreseeable future. For this reason, 
they continue to adopt the going concern basis in preparing the 
financial statements.

The UK Corporate Governance Code
The Board considers that GlaxoSmithKline plc applies the 
principles and provisions of the UK Corporate Governance  
Code maintained by the Financial Reporting Council, as described 
in the Corporate Governance section on pages 78 to 95, and  
has complied with its provisions. The Board further considers  
that the Annual Report, taken as a whole, is fair, balanced and 
understandable, and provides the information necessary for 
shareholders to assess the Group’s performance, business  
model and strategy.

As required by the Financial Conduct Authority’s Listing Rules,  
the auditors have considered the Directors’ statement of 
compliance in relation to those points of the UK Corporate 
Governance Code which are specified for their review.

Sir Christopher Gent
Chairman
26 February 2015

Directors’ statement of responsibilities  
in relation to the company’s financial 
statements
The Directors are responsible for preparing the parent company, 
GlaxoSmithKline plc, financial statements and the Remuneration 
report in accordance with applicable law and regulations.

UK company law requires the Directors to prepare financial 
statements for each financial year. Under that law the Directors 
have elected to prepare the parent company financial statements  
in accordance with United Kingdom Accounting Standards and 
applicable law (United Kingdom Generally Accepted Accounting 
Practice). Under company law the Directors must not approve the 
parent company financial statements unless they are satisfied that 
they give a true and fair view of the state of affairs of the company  
for that period.

In preparing those financial statements, the Directors are required 
to:

•  select suitable accounting policies and then apply them 

consistently;

•  make judgements and accounting estimates that are reasonable 

and prudent;

•  state with regard to the parent company financial statements 

that applicable UK Accounting Standards have been followed, 
subject to any material departures disclosed and explained in 
the parent company financial statements;

•  prepare the financial statements on a going concern basis 

unless it is inappropriate to presume that the Group will continue 
in business.

The Directors are responsible for keeping adequate accounting 
records that are sufficient to show and explain the company’s 
transactions and disclose with reasonable accuracy at any time the 
financial position of the company and to enable them to ensure that 
the parent company financial statements and Remuneration report 
comply with the Companies Act 2006. They are also responsible  
for safeguarding the assets of the company and hence for taking 
reasonable steps for the prevention and detection of fraud and  
other irregularities.

The parent company financial statements for the year ended  
31 December 2014, comprising the balance sheet for the year  
ended 31 December 2014 and supporting notes, are set out  
on pages 213 to 216 of this report.

The responsibilities of the auditors in relation to the parent 
company financial statements are set out in the Independent 
Auditors’ report on page 212.

The financial statements for the year ended 31 December 2014  
are included in the Annual Report, which is published in printed 
form and made available on our website. The Directors are 
responsible for the maintenance and integrity of the Annual Report 
on our website in accordance with UK legislation governing the 
preparation and dissemination of financial statements. Access to 
the website is available from outside the UK, where comparable 
legislation may be different.

The Strategic Report and risk sections of the Annual Report 
include a fair review of the development and performance of the 
business and the position of the company and the Group taken  
as a whole, together with a description of the principal risks and 
uncertainties that it faces.

GSK Annual Report 2014  211

Governance & remunerationFinancial statementsInvestor informationStrategic reportIndependent Auditor’s report
to the members of GlaxoSmithKline plc

Report on the parent company financial 
statements
Our Opinion
In our opinion, the parent company financial statements defined 
below:
•  give a true and fair view of the state of the parent company’s 

affairs as at 31 December 2014;

•  have been properly prepared in accordance with United 
Kingdom Generally Accepted Accounting Practice; and
•  have been prepared in accordance with the requirements  

of the Companies Act 2006.

What we have audited
GlaxoSmithKline plc’s financial statements comprise:
•  the Company balance sheet as at 31 December 2014; and
•   the notes to the Company balance sheet, which include a 

summary of significant accounting policies and other explanatory 
information.

The financial reporting framework that has been applied in the 
preparation of the financial statements is applicable law and  
United Kingdom Accounting Standards (United Kingdom 
Generally Accepted Accounting Practice).

Other required reporting
Consistency of other information
Companies Act 2006 opinion
In our opinion, the information given in the Strategic Report  
and the Directors’ Report for the financial year for which the 
financial statements are prepared is consistent with the  
financial statements.

ISAs (UK & Ireland) reporting
Under International Standards on Auditing (UK and Ireland)  
(‘ISAs (UK & Ireland)’) we are required to report to you if, in  
our opinion, information in the Annual Report is:

•  materially inconsistent with the information in the audited 

financial statements; or

•  apparently materially incorrect based on, or materially 

inconsistent with, our knowledge of the company acquired  
in the course of performing our` audit; or

•  otherwise misleading.

We have no exceptions to report arising from this responsibility.

Adequacy of accounting records and information and 
explanations received
Under the Companies Act 2006 we are required to report to you  
if, in our opinion:

•  we have not received all the information and explanations we 

require for our audit; or

•  adequate accounting records have not been kept by the parent 

company, or returns adequate for our audit have not been 
received from branches not visited by us; or

•  the financial statements and the part of the Directors’ 

Remuneration report to be audited are not in agreement with  
the accounting records and returns.

We have no exceptions to report arising from this responsibility.

Directors’ remuneration
Directors’ Remuneration report – Companies Act 2006 opinion
In our opinion, the part of the Directors’ Remuneration report to be 
audited has been properly prepared in accordance with the 
Companies Act 2006.

Other Companies Act 2006 reporting
Under the Companies Act 2006 we are required to report to you  
if, in our opinion, certain disclosures of directors’ remuneration 
specified by law are not made. We have no exceptions to report 
arising from this responsibility.

212  GSK Annual Report 2014

Responsibilities for the financial statements 
and the audit
Our responsibilities and those of the directors
As explained more fully in the Directors’ statement of 
responsibilities set out on page 211, the directors are responsible 
for the preparation of the financial statements and for being 
satisfied that they give a true and fair view.

Our responsibility is to audit and express an opinion on the 
financial statements in accordance with applicable law and ISAs 
(UK & Ireland). Those standards require us to comply with the 
Auditing Practices Board’s Ethical Standards for Auditors.

This report, including the opinions, has been prepared for and only 
for the company’s members as a body in accordance with Chapter 
3 of Part 16 of the Companies Act 2006 and for no other purpose. 
We do not, in giving these opinions, accept or assume 
responsibility for any other purpose or to any other person to whom 
this report is shown or into whose hands it may come save where 
expressly agreed by our prior consent in writing.

What an audit of financial statements involves
We conducted our audit in accordance with ISAs (UK & Ireland). 
An audit involves obtaining evidence about the amounts and 
disclosures in the financial statements sufficient to give reasonable 
assurance that the financial statements are free from material 
misstatement, whether caused by fraud or error. This includes  
an assessment of: 

•  whether the accounting policies are appropriate to the parent 
company’s circumstances and have been consistently applied 
and adequately disclosed;

•  the reasonableness of significant accounting estimates made  

by the directors; and 

•   the overall presentation of the financial statements. 

We primarily focus our work in these areas by assessing the 
directors’ judgements against available evidence, forming our  
own judgements, and evaluating the disclosures in the financial 
statements.

We test and examine information, using sampling and other 
auditing techniques, to the extent we consider necessary to 
provide a reasonable basis for us to draw conclusions. We obtain 
audit evidence through testing the effectiveness of controls, 
substantive procedures or a combination of both. 

In addition, we read all the financial and non-financial information  
in the Annual Report to identify material inconsistencies with the 
audited financial statements and to identify any information that is 
apparently materially incorrect based on, or materially inconsistent 
with, the knowledge acquired by us in the course of performing the 
audit. If we become aware of any apparent material misstatements 
or inconsistencies we consider the implications for our report.

Other matter 
We have reported separately on the group financial statements  
of GlaxoSmithKline plc for the year ended 31 December 2014.

The company has passed a resolution in accordance with section 
506 of the Companies Act 2006 that the senior statutory auditor’s 
name should not be stated.

PricewaterhouseCoopers LLP
Chartered Accountants and Statutory Auditors
London
26 February 2015

Governance & remunerationFinancial statementsInvestor informationStrategic reportCompany balance sheet – UK GAAP 
at 31 December 2014

Fixed assets – investments

Debtors
Cash at bank
Current assets

Creditors: amounts due within one year
Net current assets

Total assets less current liabilities
Provisions for liabilities
Net assets

Capital and reserves
Called up share capital
Share premium account
Other reserves
Profit and loss account

Equity shareholders’ funds

Notes
E

F

G

H

I
I
J
J

2014 
£m
19,691

10,900
2
10,902

(1,799)
9,103

28,794
(25)
28,769

2013 
£m
19,691

3,358
12
3,370

(531)
2,839

22,530
–
22,530

1,339
2,759
1,420
23,251

1,336
2,595
1,420
17,179

28,769

22,530

The financial statements on pages 213 to 216 were approved by the Board on 26 February 2015 and signed on its behalf by

Sir Christopher Gent 
Chairman

GlaxoSmithKline plc 
Registered number: 3888792

GSK Annual Report 2014  213

Governance & remunerationFinancial statementsInvestor informationStrategic report 
Notes to the company balance sheet –  
UK GAAP
A) Presentation of the financial statements
Description of business
GlaxoSmithKline plc is the parent company of GSK, a major global 
healthcare group which is engaged in the creation and discovery, 
development, manufacture and marketing of pharmaceutical 
products, including vaccines, over-the-counter (OTC) medicines  
and health-related consumer products.

Preparation of financial statements
The financial statements, which are prepared on a going concern 
basis, are drawn up in accordance with UK Generally Accepted 
Accounting Practice (UK GAAP) and with UK accounting 
presentation as at 31 December 2014, with comparative figures  
as at 31 December 2013. Where appropriate, comparative figures 
are reclassified to ensure a consistent presentation with current 
year information.

As permitted by section 408 of the Companies Act 2006,  
the profit and loss account of the company is not presented  
in this Annual Report.

The company is included in the Group financial statements of 
GlaxoSmithKline plc, which are publicly available. Advantage  
has been taken of the exemption provided by FRS 1 ‘Cash flow 
statements (revised 1996)’ not to prepare a cash flow  
statement and of the exemption provided by FRS 8 ‘Related  
party disclosures’ not to disclose any related party transactions 
within the Group.

Accounting convention and standards
The balance sheet has been prepared using the historical  
cost convention and complies with applicable UK accounting 
standards.

Accounting principles and policies
The preparation of the balance sheet in conformity with generally 
accepted accounting principles requires management to make 
estimates and assumptions that affect the reported amounts of 
assets and liabilities and disclosure of contingent assets and 
liabilities at the date of the balance sheet. Actual amounts could  
differ from those estimates.

The balance sheet has been prepared in accordance with the 
company’s accounting policies approved by the Board and 
described in Note B.

B) Accounting policies
Foreign currency transactions
 Foreign currency transactions are recorded at the exchange rate 
ruling on the date of transaction, or at the forward rate if hedged  
by a forward exchange contract. Foreign currency assets and 
liabilities are translated at rates of exchange ruling at the balance 
sheet date, or at the forward rate.

Dividends paid and received
Dividends paid and received are included in the financial 
statements in the period in which the related dividends are  
actually paid or received.

Expenditure
Expenditure is recognised in respect of goods and services 
received when supplied in accordance with contractual terms. 
Provision is made when an obligation exists for a future liability  
in respect of a past event and where the amount of the obligation 
can be reliably estimated.

Investments in subsidiary companies
Investments in subsidiary companies are held at cost less any 
provision for impairment.

Impairment of investments
The carrying value of investments are reviewed for impairment  
when there is an indication that the investment might be impaired. 
Any provision resulting from an impairment review is charged to  
the income statement in the year concerned.

Share based payments
The issuance by the company to its subsidiaries of a grant over  
the company’s shares, represents additional capital contributions  
by the company in its subsidiaries. An additional investment in 
subsidiaries results in a corresponding increase in shareholders’ 
equity. The additional capital contribution is based on the fair value 
of the grant issued, allocated over the underlying grant’s vesting 
period.

Taxation
Current tax is provided at the amounts expected to be paid 
applying tax rates that have been enacted or substantively  
enacted by the balance sheet date.

The company accounts for taxation which is deferred or 
accelerated by reason of timing differences which have originated 
but not reversed by the balance sheet date. Deferred tax assets 
are only recognised to the extent that they are considered 
recoverable against future taxable profits.

Deferred tax is measured at the average tax rates that are expected  
to apply in the periods in which the timing differences are expected  
to reverse. Deferred tax liabilities and assets are not discounted.

Financial guarantees
Liabilities relating to guarantees issued by the company on behalf 
of its subsidiaries are initially recognised at fair value and 
amortised over the life of the guarantee.

Legal and other disputes
The company provides for anticipated settlement costs where  
an outflow of resources is considered probable and a reliable 
estimate may be made of the likely outcome of the dispute and 
legal and other expenses arising from claims against the company.

C)  Operating profit
A fee of £11,523 (2013 – £10,299) relating to the audit of the 
company has been charged in operating profit. 

D)  Dividends
The directors declared four interim dividends resulting in a 
dividend for the year of 80 pence, a 2 pence increase on the 
dividend for 2013. For further details, see Note 16 to the Group 
financial statements, ‘Dividends’. 

214  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic report2014 
£m

613
18
17,888
33
18,552
1,139
19,691

2013 
£m

613
18
17,888
33
18,552
1,139
19,691

2014 
£m

2013 
£m

205
3
205
10,055
10,468

432
10,900

203
–
–
2,761
2,964

394
3,358

2013 
£m

10
460
61
531

Notes to the company balance sheet – UK GAAP continued
E) Fixed assets – investments

Shares in GlaxoSmithKline Services Unlimited
Shares in GlaxoSmithKline Holdings (One) Limited
Shares in GlaxoSmithKline Holdings Limited
Shares in GlaxoSmithKline Mercury Limited

Capital contribution relating to share based payments

F) Debtors

Amounts due within one year:
UK Corporation tax recoverable
Other receivables
Deferred tax recoverable
Amounts owed by Group undertakings

Amounts due after more than one year:
Amounts owed by Group undertakings

The deferred tax asset arises as a result of the recognition of deferred tax on tax losses expected to be used on completion of the 
Novartis transaction.

G) Creditors

Amounts due within one year:
Bank overdraft
Other creditors
Amounts owed to Group undertakings

2014 
£m

–
497
1,302
1,799

The company has guaranteed debt issued by one of its subsidiary companies for which it receives an annual fee from the subsidiary.  
In aggregate, the company has outstanding guarantees over $9 billion of debt instruments.

The amounts due from the subsidiary companies in relation to these guarantee fees will be recovered over the life of the bonds and are 
disclosed within debtors (see Note F). 

H) Provisions for liabilities

At 1 January
Charge for the year
Utilised
Other movements
At 31 December

2014 
£m
–
148
(138)
15
25

2013 
£m
–
–
–
–
–

The provisions for liabilities relate to a number of legal and other disputes in which the company is currently involved.

GSK Annual Report 2014  215

Governance & remunerationFinancial statementsInvestor informationStrategic reportNotes to the company balance sheet – UK GAAP continued
I) Called up share capital and share premium account

Share capital authorised
At 31 December 2013
At 31 December 2014
Share capital issued and fully paid
At 1 January 2013
Issued under employee share schemes
Share capital cancelled
At 31 December 2013
Issued under employee share schemes
At 31 December 2014

Number of shares issuable under outstanding options
Number of unissued shares not under option

Ordinary Shares of 25p each

Number

£m

Share 
premium 
account 
£m

10,000,000,000
10,000,000,000

5,397,595,969
44,610,727
(100,000,000)
5,342,206,696
13,090,536
5,355,297,232

31 December 
2014 
000
88,801
4,555,902

2,500
2,500

1,349
12
(25)
1,336
3
1,339

2,022
573
–
2,595
164
2,759

31 December 
2013 
000 
91,303
4,566,351

At 31 December 2014, of the issued share capital, 52,734,605 shares were held in the ESOP Trusts, 491,515,950 shares were held  
as Treasury shares and 4,811,046,677 shares were in free issue. All issued shares are fully paid. The nominal, carrying and market  
values of the shares held in the ESOP Trusts are disclosed in Note 42, ‘Employee share schemes’.

A total of 15 million shares were purchased by the company during 2014 at a cost of £238 million.

J) Reserves

At 1 January 2013
Profit attributable to shareholders
Dividends to shareholders
Shares purchased and cancelled or held as Treasury shares
Capital contribution relating to share based payments
At 31 December 2013
Profit attributable to shareholders
Dividends to shareholders
Shares purchased and held as Treasury shares
Treasury shares transferred to the ESOT held by a subsidiary company
At 31 December 2014

Other 
reserves 
£m
1,393
–
–
25
2
1,420
–
–
–
–
1,420

Profit and 
loss account 
£m
22,401
(38)
(3,680)
(1,504)
–
17,179
10,003
(3,843)
(238)
150
23,251

Total 
£m
23,794
(38)
(3,680)
(1,479)
2
18,599
10,003
(3,843)
(238)
150
24,671

The profit of GlaxoSmithKline plc for the year was £10,003 million (2013 – £38 million loss), which after dividends of £3,843 million  
(2013 – £3,680 million), gave a retained profit of £6,160 million (2013 – £3,718 million loss). After the cost of shares purchased  
and held as Treasury shares of £238 million (2013 – £1,504 million) and the effect of the £150 million Treasury shares transferred  
to a subsidiary company (2013 – £nil), the profit and loss account reserve at 31 December 2014 stood at £23,251 million  
(2013 – £17,179 million), of which £4,096 million is unrealised (2013 – £4,096 million).

K) Adoption of Financial Reporting Standard (FRS) 101 ‘Reduced Disclosure Framework’
Following the publication of FRS 100 ‘Application of Financial Reporting Requirements’, GlaxoSmithKline plc is required to change its 
accounting framework for its entity financial statements, which is currently UK GAAP, for its financial year commencing 1 January 2015.  
It considers that it is in the best interests of the Group for GlaxoSmithKline plc to adopt FRS 101.  No disclosures in the current financial 
statements would be omitted on adoption of FRS 101. 

216  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
Investor
information

In this section

Quarterly trend  
Five year record  
Product development pipeline  
Products, competition and 
intellectual property  
Risk factors  
Share capital and share price  
Dividends  
Tax information for shareholders  
Annual General Meeting 2015  
US law and regulation  
Shareholder services and contacts  
Glossary of terms and index  

218
222
225

229
232
242
244
244
245
247
249
251

GSK Annual Report 2014  217
GSK Annual Report 2014  217

Governance & remunerationFinancial statementsInvestor informationStrategic reportFinancial record

Quarterly trend
An unaudited analysis of the Group results is provided by quarter in Sterling for the financial year 2014.  

12 months 2014

Q4 2014

Q3 2014

Q2 2014

CER%
(6)
(11)
(7)
(11)
4
(8)
(18)

£%
(12)
(18)
(13)
(15)
(3)
(12)
(20)

(40)

(49)

(46)

(55)

(41)

(50)

(40)

(49)

(3)
(3)
(2)
(4)
(18)
(6)

(10)
(8)
(9)
(8)
(20)
(15)

(6)

(16)

(2)

(12)

£m
5,070
1,116
6,186
(2,029)
(2,207)
(979)
67
(347)
691

(171)
–
11
531
494
(93.0)%
1,025
(8)
1,033

21.5p
21.3p

6,186
(1,798)
(1,864)
(821)
67
1,770
(168)
11
1,613
(246)
15.3%

1,367
52
1,315

£m

CER%

£m

CER%

CER%
(7)
(7)
(7)
(18)
4
(7)
(31)

£%
(10)
(10)
(10)
(20)
–
(9)
(32)

(69)

(72)

(52)

(55)

(8)

(21)

(12)

(33)

(77)

(79)

(56)

(59)

(55)

(58)

(5)
(3)
(2)
(8)
(31)
(9)

(8)
(6)
(5)
(9)
(32)
(12)

(10)

(14)

(2)

(6)

(1)

(12)

27.3p

(1)

(6)

19.1p

(12)

(25)

(58)

(61)

(9)

(23)

(13)

(36)

(59)

(62)

(22)

(35)

(56)

(59)

(23)

(37)

4,575

1,071

5,646 

(1,829)

(2,013)

(803)

101

(399)

703

(165)

–

10

548

(163)

29.7%

385

(16)

401

8.3p

8.2p

5,646

(1,641)

(1,477)

(742)

101

1,887

(161)

10

1,736

(348)

20.0%

1,388

47 

1,341

27.9p

(4)

(13)

(6)

(9)

15

(6)

11

£%

(12)

(20)

(13)

(13)

(11)

1

7

(3)

(1)

(6)

(1)

11

(1)

4

5

(10)

(6)

(19)

(6)

7

(6)

(1)

–

(6)

(14)

(8)

(7)

1

(18)

(10)

£%

(14)

(23)

(16)

(13)

(7)

(23)

(12)

(4)

(3)

3

(3)

(10)

(14)

(13)

(9)

(6)

(9)

(12)

(25)

(12)

(24)

4,539

1,022

5,561 

(1,722)

(2,055)

(809)

72

90

1,137

(159)

–

8

986

(284)

28.8%

702

48

654

13.6p

13.4p

5,561

(1,538)

(1,922)

(766)

72

1,407

(156)

8

1,259

(277)

22.0%

982

61 

921

(1)

(5)

(14)

(26)

Q1 2014

£m

CER%

(5)

(9)

(6)

(7)

(3)

(1)

(36)

£%

(12)

(18)

(13)

(12)

(5)

(5)

(38)

4,486

1,127

5,613 

(1,743)

(1,971)

(859)

70

(44)

1,066

(164)

–

1

903

(184)

20.4%

719

51

668

13.9p

13.7p

5,613

(1,558)

(1,811)

(784)

70

1,530

(161)

1

1,370

(301)

22.0%

1,069

62 

1,007

21.0p

(6)

(30)

(4)

(30)

(2)

(5)

(3)

(4)

(36)

–

–

1

2

(10)

(10)

(5)

(8)

(38)

(18)

(20)

(20)

(20)

Income statement – total

Turnover – Pharmaceuticals and Vaccines
              – Consumer Healthcare  
Total turnover
Cost of sales
Selling, general and administration 
Research and development 
Royalty income
Other operating income
Operating profit

Net finance costs
Profit on disposal of interest in associates and joint ventures
Share of after tax profits of associates and joint ventures
Profit before taxation
Taxation
Tax rate %
Profit after taxation for the period
Profit attributable to non-controlling interests
Profit attributable to shareholders
Basic earnings per share (pence)
Diluted earnings per share (pence)

Income statement – core

Total turnover
Cost of sales
Selling, general and administration 
Research and development 
Royalty income
Operating profit
Net finance costs
Share of after tax profits of associates and joint ventures
Profit before taxation
Taxation
Tax rate %
Profit after taxation for the period
Profit attributable to non-controlling interests
Profit attributable to shareholders
Adjusted earnings per share (pence)

The calculation of core results is described on page 52.

£m
18,670
4,336
23,006 
(7,323)
(8,246)
(3,450)
310
(700)
3,597

(659)
–
30
2,968
(137)

4.6%

2,831
75
2,756

57.3p
56.7p

23,006
(6,535)
(7,074)
(3,113)
310
6,594
(646)
30
5,978
(1,172)

19.6%

4,806
222 
4,584

95.4p

218  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic reportAn unaudited analysis of the Group results is provided by quarter in Sterling for the financial year 2014.  

Quarterly trend

Income statement – total

Turnover – Pharmaceuticals and Vaccines

              – Consumer Healthcare  

Total turnover

Cost of sales

Selling, general and administration 

Research and development 

Royalty income

Other operating income

Operating profit

Net finance costs

Profit before taxation

Taxation

Tax rate %

Profit after taxation for the period

Profit attributable to non-controlling interests

Profit attributable to shareholders

Basic earnings per share (pence)

Diluted earnings per share (pence)

Profit on disposal of interest in associates and joint ventures

Share of after tax profits of associates and joint ventures

Income statement – core

Total turnover

Cost of sales

Selling, general and administration 

Research and development 

Royalty income

Operating profit

Net finance costs

Profit before taxation

Taxation

Tax rate %

Share of after tax profits of associates and joint ventures

Profit after taxation for the period

Profit attributable to non-controlling interests

Profit attributable to shareholders

Adjusted earnings per share (pence)

The calculation of core results is described on page 52.

18,670

4,336

23,006 

(7,323)

(8,246)

(3,450)

310

(700)

3,597

(659)

–

30

2,968

(137)

4.6%

2,831

75

2,756

57.3p

56.7p

23,006

(6,535)

(7,074)

(3,113)

310

6,594

(646)

30

5,978

(1,172)

19.6%

4,806

222 

4,584

95.4p

£m

CER%

£m

CER%

(6)

(11)

(7)

(11)

4

(8)

(18)

£%

(12)

(18)

(13)

(15)

(3)

(12)

(20)

(7)

(7)

(7)

(18)

4

(7)

(31)

£%

(10)

(10)

(10)

(20)

–

(9)

(32)

(40)

(49)

(69)

(72)

(46)

(55)

(77)

(79)

(41)

(50)

(56)

(59)

(40)

(49)

(55)

(58)

(3)

(3)

(2)

(4)

(18)

(6)

(10)

(8)

(9)

(8)

(20)

(15)

(5)

(3)

(2)

(8)

(31)

(9)

(8)

(6)

(5)

(9)

(32)

(12)

(6)

(16)

(10)

(14)

(2)

(12)

(2)

(6)

(1)

(12)

27.3p

(1)

(6)

5,070

1,116

6,186

(2,029)

(2,207)

(979)

67

(347)

691

(171)

–

11

531

494

(93.0)%

1,025

(8)

1,033

21.5p

21.3p

6,186

(1,798)

(1,864)

(821)

67

1,770

(168)

11

1,613

(246)

15.3%

1,367

52

1,315

12 months 2014

Q4 2014

Q3 2014

Q2 2014

Q1 2014

£m
4,575
1,071
5,646 
(1,829)
(2,013)
(803)
101
(399)
703

(165)
–
10
548
(163)
29.7%
385
(16)
401
8.3p
8.2p

5,646
(1,641)
(1,477)
(742)
101
1,887
(161)
10
1,736
(348)
20.0%

1,388
47 
1,341

27.9p

CER%
(4)
(13)
(6)
(9)
15
(6)
11

£%
(12)
(20)
(13)
(13)
1
(11)
7

(52)

(55)

(58)

(61)

(59)

(62)

(56)

(59)

(3)
(1)
(6)
(1)
11
(1)

(10)
(6)
(19)
(6)
7
(6)

(1)

(5)

4

5

(1)

–

£m
4,539
1,022
5,561 
(1,722)
(2,055)
(809)
72
90
1,137

(159)
–
8
986
(284)
28.8%
702
48
654
13.6p
13.4p

5,561
(1,538)
(1,922)
(766)
72
1,407
(156)
8
1,259
(277)
22.0%
982
61 
921
19.1p

CER%
(6)
(14)
(8)
(7)
1
(18)
(10)

£%
(14)
(23)
(16)
(13)
(7)
(23)
(12)

(8)

(21)

(9)

(23)

(22)

(35)

(23)

(37)

(4)
(3)
3
(3)
(10)
(14)

(13)
(9)
(6)
(9)
(12)
(25)

(14)

(26)

(12)

(24)

(12)

(25)

£m
4,486
1,127
5,613 
(1,743)
(1,971)
(859)
70
(44)
1,066

(164)
–
1
903
(184)
20.4%
719
51
668
13.9p
13.7p

5,613
(1,558)
(1,811)
(784)
70
1,530
(161)
1
1,370
(301)
22.0%

1,069
62 
1,007

21.0p

CER%
(5)
(9)
(6)
(7)
(3)
(1)
(36)

£%
(12)
(18)
(13)
(12)
(5)
(5)
(38)

(12)

(33)

(13)

(36)

(6)

(30)

(4)

(30)

(2)
(5)
(3)
(4)
(36)
–

–

1

2

(10)
(10)
(5)
(8)
(38)
(18)

(20)

(20)

(20)

GSK Annual Report 2014  219

Governance & remunerationFinancial statementsInvestor informationStrategic reportFinancial record
continued

Pharmaceuticals and Vaccines turnover by therapeutic area 2014

Total

USA

Europe

Emerging Markets

Japan

Therapeutic area/
major products
Respiratory
Avamys/Veramyst
Flixotide/Flovent
Relvar/Breo Ellipta
Seretide/Advair
Ventolin
Other
Oncology
Arzerra
Mekinist
Promacta
Tafinlar
Tyverb/Tykerb
Votrient
Other
Cardiovascular,  
metabolic and 
urology (CVMU)
Avodart
Other
Immuno-
inflammation
Benlysta
Other
Other 
pharmaceuticals
Dermatology
Augmentin
Other anti-bacterials
Rare diseases
Other
Innovative 
Pharmaceuticals
Vaccines
Boostrix
Cervarix
Fluarix, FluLaval
Hepatitis
Infanrix, Pediarix
Rotarix
Synflorix
Other
Innovative 
Pharmaceuticals 
and Vaccines
ViiV Healthcare 
(HIV)
Combivir
Epzicom/Kivexa
Lexiva/Agenerase
Selzentry
Tivicay
Trizivir
Other
Established 
Products
Coreg
Hepsera
Imigran/Imitrex
Lamictal
Lovaza
Requip
Serevent
Seroxat/Paxil
Valtrex
Zeffix
Other

2013
2014 (restated)

£m
6,181
238
702
67
4,229
665
280
1,202
54
68
231
135
171
410
133

965
805
160

214
173
41

2,407
481
573
215
417
721

10,969
3,192
317
118
215
558
828
376
398
382

7,289 
249 
796 

Growth
£%
£m CER%
(15)
(10)
(4)
5 
(12)
(6)
8  >100  >100
(20)
(15)
5,274 
11 
4
642 
(13)
(3)
320 
33 
24
969 
(28)
(24)
75 
10  >100  >100
24
34 
16  >100  >100
(17)
(11)
24
33 
(8)
(1)

207 
331 
144 

186 

2014

2,810
31
432

1,972
328

2014

Growth
Growth
£%
£m CER%
£%
£m CER%
(7)
(3)
1,675
(22)
(18)
–
4 
69
(26)
(21)
(13)
(9)
102
(10)
(6)
–
– 
18
29 >100  >100
(25)
(9)
(5)
(29) 1,330
(2)
2 
124
13
18 
3
10 
32
18 >100  >100
23
29 
417
34
41 
509
(15)
(11)
23
(39)
(35)
28
–
– 
–
67 >100  >100
71
91
29
36 
25
32 
67 >100  >100
58 >100  >100
(18)
(15)
67
(18)
(15)
45
18
23 
153
26
32 
181
(12)
(10)
36
(5)
– 
39

293
280
13

12
12
–

660
150
189
61
134
126

1,073 
857 
216 

(3)
1 
(21)

(10)
(6)
(26)

364
258
106

(16)
(13)
(23)

(20)
(17)
(26)

161 
146 

33
40 
18
25 
15  >100  >100

196
155

32
39 
16
22 
41 >100  >100

2,674 
631 
630 
224 
495 
694 

12,166
3,420 
288 
172 
251 
629 
862 
375 
405 
438 

(2)
(18)
(2)
3 
(8)
15 

(3 )
(1)
16 
(26)
(9)
(6)
2 
7 
4 
(6)

(10)
(24)
(9)
(4)
(16)
4

(10)
(7)
10
(31)
(14)
(11)
(4)
–
(2)
(13)

(31)
171
(56)
49
– 
1
(14)
6
67
(38)
48 >100 

(34)
(57)
–
(14)
(41)
92

(16)
(12)
4,050 
(5)
– 
930
(11)
(7)
163
(17)
(17)
5
(3)
2 
142
(11)
(6)
234
10
15 
297
(20)
(16)
86
–
–
– 
3 >100  >100

3,057
978
78
48
22
186
369
67
40
168

– 
8 
(63)

63 
63 
– 

(4)
(8)
(2)
(3)
9 
(12)

– 
(2)
26 
(16)
(34)
(2)
(3)
19 
(13)
(5)

(5)
3
(63)

50
50
–

(8)
(12)
(7)
(8)
4
(17)

(4)
(7)
20
(21)
(37)
(6)
(7)
14
(17)
(9)

2014

£m CER%
3 
777
15 
73
9 
55
– 
2
3 
400
8 
165
(18)
82
30 
169
– 
1
– 
–
50 
29
– 
–
13 
47
49 
46
19 
46

Growth
£%
(7)
3
(5)
–
(7)
(4)
(24)
13
–
–
32
–
–
24
7

145
113
32

20 
20 
19 

7
9
3

3
3
–

>100  >100
>100  >100
–

– 

1,053
240
356
145
40
272

2,147
1,056
55
63
30
97
104
179
355
173

5 
(9)
(1)
6 
(6)
30 

(6)
(17)
(9)
(2)
(17)
11

7 
1 

(4)
(6)
>100  >100
(32)
(30)
(21)
(21)
9
1
(14)

(24)
(23)
(15)
(12)
18 
7 
(6)

2014

228 
7 
147 
65 

Growth
£%
£m CER%
(14)
(2)
475 
(2)
48 
10 
(33)
(24)
28 
17  >100  >100
(18)
(6)
(22)
(11)
(16)
(3)
3
17 
3  >100  >100
–
– 
– 
27 
33 
10
–
– 
– 
(53)
(41)
8 
89
17  >100 
(33)
(33)

4 

114 
114 
– 

– 
– 
– 

256 
22 
11 
2 
157 
64 

14 
14 
– 

– 
– 
– 

1 
(7)
– 
(33)
(3)
16 

–
–
–

–
–
–

(12)
(21)
(15)
(33)
(15)
2

(11)
2  
910 
(25)
(14)
27 
–
– 
– 
(100)
(100)
– 
–
– 
– 
–
– 
– 
–
– 
– 
12
28 
28 
– 
–
– 
(1) <(100) <(100)

14,161

15,586

(3 )

(9)

4,980 

(10)

(14)

4,035

– 

(5)

3,203

5 

(5)

937 

1  

(11 )

1,498
59
768
87
136
282
36
130

3,011
124
85
172
531
240
109
108
210
154
166
1,112
18,670

1,386 
116 
763 
113 
143 

8
15 
(49)
(46)
1
8 
(23)
(17)
(5)
– 
19  >100  >100
(63)
(61)
97 
(4)
5 
135 

670
11
274
45
53

21
28 
(68)
(67)
2
7 
(27)
(24)
(9)
(4)
200 >100  >100
(82)
(81)
51
55 

10
77

2
6 
534
(54)
(52)
18
2
7 
335
(28)
(25)
20
(7)
(3)
58
56 >100  >100
(31)
(28)
22
(32)
(30)
25

3,874 
131 
96 
188 
557 
584 
125 
129 
285 
224 
182 
1,373 
20,846

(16)
(1)
(5)
(4)
3 
(57)
(4)
(12)
(19)
(24)
(3)
(12)
(4)

(22)
(5)
(11)
(9)
(5)
(59)
(13)
(16)
(26)
(31)
(9)
(19)
(10)

854
123
–
83
253
238
7
43
–
26
3
78

(31)
(1)
– 
5 
(4)
(57)
– 
(12)
– 
(40)
(77)
(28)

(34)
(5)
–
4
(8)
(59)
–
(16)
–
(42)
(77)
(33)

601
–
–
61
106
–
39
48
43
27
8
269

(13)
– 
– 
2 
1 
– 
(19)
(9)
(15)
(3)
(25)
(19)

(16)
–
–
(3)
(4)
–
(25)
(13)
(19)
(7)
(33)
(22)

142
25
71
18
7
1
1
19

1,050
–
64
6
78
–
14
3
62
33
141
649

(4)
(20)
7 
22 
37 
– 
(53)
(33)

(1)
– 
(3)
– 
10 
– 
14 
(25)
(13)
(3)
7 
(3)

(17)
(27)
(9)
1
16
–
(61)
(37)

(9)
–
(9)
(14)
–
–
–
(25)
(22)
(18)
1
(10)

63 
2 
36 
2 
2 
14 
– 
7 

444 
– 
20 
17 
89 
– 
48 
9 
98 
50 
13 
100 

35 
(15)
14 
(27)
(16)
– 
– 
(22)

(15)
– 
(8)
(21)
22 
– 
6 
(23)
(19)
(45)
(13)
(17)

18
(26)
–
(36)
(26)
–
–
(22)

(25)
–
(20)
(29)
7
–
(6)
(31)
(29)
(53)
(19)
(28)

The table above includes the sales by product reported in the Other trading and unallocated pharmaceuticals segment (which includes 
Canada, Puerto Rico, Australasia, central vaccine tender sales and contract manufacturing sales) in the total column only.

CER% represents growth at constant exchange rates. £% represents growth at actual exchange rates.  

220  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic reportPharmaceuticals and Vaccines turnover by therapeutic area 2013

£m
7,289
249
796
8
5,274
642
320
969
75
10
186
16
207
331
144

1,073
857
216

161
146
15

2,674
631
630
224
495
694

12,166
3,420
288
172
251
629
862
375
405
438

Therapeutic area/
major products
Respiratory
Avamys/Veramyst
Flixotide/Flovent
Relvar/Breo Ellipta
Seretide/Advair
Ventolin
Other
Oncology
Arzerra
Mekinist
Promacta
Tafinlar
Tyverb/Tykerb
Votrient
Other
Cardiovascular,  
metabolic and 
urology (CVMU)
Avodart
Other
Immuno-
inflammation
Benlysta
Other
Other 
pharmaceuticals
Dermatology
Augmentin
Other anti-bacterials
Rare diseases
Other
Innovative 
Pharmaceuticals
Vaccines
Boostrix
Cervarix
Fluarix, FluLaval
Hepatitis
Infanrix, Pediarix
Rotarix
Synflorix
Other
Innovative 
Pharmaceuticals 
and Vaccines
ViiV Healthcare 
(HIV)
Combivir
Epzicom/Kivexa
Lexiva/Agenerase
Selzentry
Tivicay
Trizivir
Other
Established 
Products
Coreg
Hepsera
Imigran/Imitrex
Lamictal
Lovaza
Requip
Serevent
Seroxat/Paxil
Valtrex
Zeffix
Other

2012
2013 (restated)

Total

Growth
£%
3
1
2
–
5
2
(6)
21
25
–
43
–
(13)
81
(23)

USA

Growth
£%
8
(29)
8
–
9
5
(69)
18
21
–
35
–
(19)
58
(41)

2013

£m CER%
7 
(29)
6 
– 
8 
4 
(69)
17 
18 
– 
33 
– 
(21)
56 
(40)

3,594
42
482
5
2,769
291
5
380
46
10
73
11
55
144
41

Europe

Emerging Markets

Japan

2013

£m CER%
(2)
8 
(7)
– 
(2)
(2)
(6)
28 
29 
– 
47 
– 
(9)
91 
(17)

1,802 
69 
117 
– 
1,458 
127 
31 
339 
27 
– 
55 
4 
82 
130 
41 

Growth
£%
1
11
(4)
–
1
1
(3)
32
29
–
53
–
(6)
97
(11)

2013

£m CER%
4 
837
16 
71
7 
58
– 
– 
4 
429
2 
171
(1)
108
18 
149
– 
–
– 
–
92 
22
– 
–
(9)
47
77 
37
2 
43

Growth
£%
3
13
5
–
3
–
(1)
14
–
–
83
–
(13)
68
–

2013

Growth
£%
£m CER%
(8)
10 
554
7
28 
49
(24)
(7)
42
–
– 
3
(10)
8 
277
(18)
– 
9
(5)
14 
174
13
36 
63
–
– 
1
–
– 
– 
20
44 
30
–
– 
– 
(23)
(5)
17
9 >100  >100
(25)
(25)
6

£m CER%
4
5 
2 
– 
4 
2 
4 
22
23
– 
46
– 
(13)
80
(23)

7,044
246
779
– 
5,046
631
342
798
60
–
130
– 
239
183
186

1,144
790
354

(5)
10 
(40)

(6)
8
(39)

456
312
144

(27)
(3)
(53)

(26)
(2)
(53)

70 >100
70 >100
– 

– 

>100
>100
–

148 >100
134 >100
– 

14

>100
>100
–

2,630
680
608
233
495
614

11,686
3,325
238
270
200
646
775
360
385
451

5 
(5)
5 
(4)
7 
18 

2
2 
19 
(37)
25 
(4)
9 
5 
2 
(4)

2
(7)
4
(4)
–
13

4
3
21
(36)
26
(3)
11
4
5
(3)

261
115
1
7
113
25

4,839
978
183
6
146
263
271
108
–
1

(25)
(37)
– 
– 
(4)
(37)

2
17
23 
– 
65 
(3)
23 
7 
– 
(100)

(24)
(36)
–
–
(3)
(36)

3
18
24
–
66
(1)
24
8
–
–

308 
273 
35 

8 
8 
– 

720 
170 
203 
66 
129 
152 

3,177
1,049
65 
61 
35 
198 
398 
59 
48 
185 

18 
15 
48 

100
100
– 

2 
6 
(3)
5 
1 
6 

2
3
19 
11 
(21)
(3)
2 
49 
2 
2 

23
20
52

100
100
–

7
10
–
10
5
12

7
7
23
15
(19)
1
6
51
7
6

135
104
31

1
1
– 

1,124
289
393
148
48
246

2,246
1,124
20
92
43
123
132
164
350
200

27 
27 
24 

–
–
– 

2 
8 
11 
(4)
2 
(12)

2
1
25 
23 
(2)
(2)
11 
3 
1 
(14)

24
24
24

–
–
–

(2)
4
7
(6)
–
(16)

2
2
25
23
(2)
(4)
10
3
5
(13)

114
114
– 

– 
– 
– 

25 
25 
– 

– 
– 
– 

4
4
–

–
–
–

291
28
13
3
184

13
36 
(15)
3 
(19)
(6)
–
– 
(2)
18 
63 >100  >100

1,022
36
– 
10
– 
– 
– 
25
– 
1

2
(76)
– 
(90)
– 
– 
– 
(30)
– 
– 

(1)
(80)
–
(92)
–
–
–
(43)
–
–

15,586

15,011

4

4

5,817

4

6

4,226

3

7

3,370

3

2

1,058

6

(12)

1,386
116
763
113
143
19
97
135

3,874
131
96
188
557
584
125
129
285
224
182
1,373
20,846

1,374
179
665
127
128
– 
107 
168 

4,351
133
126
190
610
607
164 
145 
374 
252 
243 
1,507 
20,736

– 
(36)
14 
(11)
10
– 
(10)
(20)

(8)
(2)
(21)
1 
(7)
(5)
(18)
(10)
(16)
(2)
(26)
(6)
1

552
35
269
62
58
19
58
51

1,300
130
– 
80
276
581
7
51
– 
45
13
117

1
(35)
15
(11)
12
–
(9)
(20)

(11)
(2)
(24)
(1)
(9)
(4)
(24)
(11)
(24)
(11)
(25)
(9)
1

5 
46 
9 
(10)
1 
– 
(6)
(25)

(7)
(2)
– 
11 
(18)
(5)
(63)
(2)
– 
26 
(13)
(5)

6
48
10
(9)
2
–
(4)
(24)

(6)
(2)
–
11
(17)
(4)
(63)
–
–
29
(13)
(1)

526 
39 
328 
27 
63 
– 
32 
37 

718 
– 
– 
63 
110 
– 
52 
55 
53 
29 
12 
344 

(3)
(41)
11 
(22)
8
– 
(17)
(26)

(14)
– 
– 
(7)
(4)
– 
(33)
(17)
(11)
(15)
(25)
(14)

–
(39)
15
(18)
13
–
(14)
(23)

(11)
–
–
(6)
(2)
–
(32)
(14)
(7)
(12)
(25)
(10)

171
35
78
18
6
-
4
30

1,157
– 
70
7
78
– 
14
4
79
40
140
725

(12)
(56)
38 
(1)
67 
– 
(26)
(8)

(5)
– 
(28)
– 
8 
– 
– 
33 
(4)
11 
(28)
2 

(14)
(56)
37
(6)
60
–
(30)
(8)

(7)
–
(26)
–
4
–
–
33
(6)
8
(26)
(3)

54
3
36
3
3
–
–
9

595
– 
25
24
83
– 
51
13
138
106
16
139

14 
(11)
21 
(7)
49 
– 
– 
(5)

(5)
– 
(3)
(13)
28 
– 
11 
(20)
(22)
(2)
(5)
(5)

(6)
(26)
1
(23)
23
–
–
(21)

(22)
–
(19)
(25)
6
–
(7)
(35)
(36)
(18)
(20)
(23)

The table above includes the sales by product reported in the Other trading and unallocated pharmaceuticals segment (which includes 
Canada, Puerto Rico, Australasia, central vaccine tender sales and contract manufacturing sales) in the total column only.

CER% represents growth at constant exchange rates. £% represents growth at actual exchange rates.  

GSK Annual Report 2014  221

Governance & remunerationFinancial statementsInvestor informationStrategic reportFinancial record
continued

Five year record
A record of financial performance is provided, analysed in accordance with current reporting practice. The information included in the 
Five year record is prepared in accordance with IFRS as adopted by the European Union and also with IFRS as issued by the 
International Accounting Standards Board. 

The Established Products segment has been created and certain product reclassifications, principally the OTC dermatology brands 
acquired with the Stiefel business, have been made between Pharmaceuticals and Vaccines segments and the Consumer Healthcare 
segment, with effect from 1 January 2014. Comparative turnover information in all four years has been restated accordingly. In 
addition, the 2013 and 2012 core results have been restated to exclude the divestments completed in 2013.

Comparative information for 2012 is also reported including the effect of the divestments completed in 2013.

2014 
£m
15,478
3,192
18,670
4,336
23,006
–
23,006

7,340
6,412
6,193
1,608
1,453
23,006
–
23,006

4,980
4,035
3,203
937
1,498
3,011
1,006
18,670
4,336
23,006
–
23,006

2014 
£m
6,181
1,202
965
214
2,407
3,011
3,192
1,498
18,670

2013 
(restated 
£m)
17,426
3,420
20,846
4,756
25,602
903
26,505

8,620
6,862
6,579
1,886
1,655
25,602
903
26,505

5,817
4,226
3,370
1,058
1,386
3,874
1,115
20,846
4,756
25,602
903
26,505

2013 
)
(restated 
£m
7,289
969 
1,073
161 
2,674
3,874
3,420
1,386
20,846

2012 
(restated 
£m)
17,411 
3,325 
20,736
4,747
25,483
948
26,431

8,330 
6,675 
6,629 
2,219 
1,630 
25,483 
948
26,431

5,508
3,956
3,309
1,203
1,374
4,351
1,035
20,736
4,747
25,483
948
26,431

2012 
)
(restated 
£m
7,044
798 
1,144
70 
2,630 
4,351
3,325 
1,374 
20,736

2012 
(restated) 
£m
17,838
3,325
21,163
5,268
26,431
–
26,431

8,476
7,330
6,784
2,225
1,616
26,431
–
26,431

5,556
3,956
3,309
1,203
1,374
4,730
1,035
21,163
5,268
26,431
–
26,431

2012 
)
(restated 
£m
7,044
798
1,144
70
2,678
4,730
3,325
1,374
21,163

2011 
(restated 
£m)
18,474 
3,497 
21,971
5,416
27,387 
–
27,387

8,696
8,276
6,407
2,318
1,690
27,387 
–
27,387

5,338
4,374
3,067
1,257
1,569 
5,325
1,041
21,971
5,416
27,387 
–
27,387

2011 
)
(restated 
£m
7,012
683 
1,108
15 
2,762
5,325
3,497 
1,569 
21,971

2010 
(restated 
£m)
18,890
4,326 
23,216 
5,176 
28,392 
–
28,392

9,346 
9,097 
6,078 
2,155 
1,716 
28,392 
–
28,392

5,430
4,899
3,287
1,182
1,566 
6,069
783
23,216
5,176
28,392
–
28,392

2010 
)
(restated 
£m
6,930
679 
946
–
2,700
6,069
4,326 
1,566 
23,216

Turnover by division
Pharmaceuticals
Vaccines
Pharmaceuticals and Vaccines
Consumer Healthcare

Divestments
Total turnover including divestments

Group turnover by geographic region
 USA
Europe
Emerging Markets
Japan
Other

Divestments
Total turnover including divestments

Group turnover by segment
USA
Europe
Emerging Markets
Japan
ViiV Healthcare (HIV)
Established Products
Other trading and unallocated pharmaceuticals
Pharmaceuticals and Vaccines
Consumer Healthcare

Divestments
Total turnover including divestments

Pharmaceuticals and Vaccines turnover by  
therapeutic area
Respiratory
Oncology and emesis
Cardiovascular, Metabolic and urogenital
Immuno-inflammation
Other pharmaceuticals
Established Products
Vaccines
ViiV Healthcare (HIV)

222  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
Five year record continued

Consumer Healthcare turnover
Wellness
Oral care
Nutrition
Skin health

Financial results – total
Turnover
Operating profit
Profit before taxation
Profit after taxation

Basic earnings per share

Diluted earnings per share

Weighted average number of shares in issue:
   Basic
   Diluted

Financial results – core
Turnover
Operating profit
Profit before taxation
Profit after taxation

Core earnings per share

Return on capital employed

2014 
£m
1,596
1,797
633
310
4,336

2014 
£m
23,006
3,597
2,968
2,831

pence
57.3

56.7

2013 
(restated 
£m)
1,865 
1,884
627
 380 
4,756

2013 
£m
26,505
7,028
6,647
5,628

pence
112.5

110.5

2012 
(restated 
£m)
1,991
1,806
590
360 
4,747

2012 
£m
26,431
7,300
6,600
4,678

pence
91.6

90.2

2012 
(restated 
£m)
1,998
1,806
1,104
360
5,268

2012 
£m
26,431
7,300
6,600
4,678

pence
91.6

90.2

2011 
(restated 
£m)
2,310
1,722 
1,025 
359 
5,416 

2011 
£m
27,387
7,734
7,625
5,405

pence
103.6

102.1

2010 
(restated 
£m)
2,217 
1,596 
953 
410 
5,176 

2010 
£m
28,392
3,715
3,089
1,806

pence
31.2

30.9

2014 
millions

2013 
millions

2012 
millions

2012 
millions

2011 
millions

2010 
millions

4,808
4,865

4,831
4,919

4,912
4,989

4,912
4,989 

5,028
5,099

5,085
5,128

2014 
£m
23,006
6,594
5,978
4,806

2013 
(restated 
£m)
25,602
7,771
7,122
5,487

pence
95.4

pence
108.4

% 
46.6

% 
91.4

2012 
(restated 
£m)
25,483
7,974
7,279
5,511

pence
107.4

%
84.9

2012 
£m
26,431
8,238
7,543
5,705

2011 
£m
27,387
8,730
8,038
5,954

2010 
£m
28,392
9,429
8,798
6,553

pence
111.4

pence
114.5

pence
124.6

%
84.9

%
82.3

%
30.2

Return on capital employed is calculated as total profit before taxation as a percentage of average net assets over the year.

GSK Annual Report 2014  223

Governance & remunerationFinancial statementsInvestor informationStrategic report 
Financial record
continued

Five year record continued

Balance sheet
Non-current assets
Current assets
Total assets

Current liabilities
Non-current liabilities
Total liabilities

Net assets

Shareholders’ equity
Non-controlling interests
Total equity

Number of employees

USA
Europe
Emerging Markets
Japan
Other

Manufacturing
Selling
Administration
Research and development

2014 
£m
25,973
14,678
40,651

(13,295)
(22,420)
(35,715)

2013 
£m
26,859
15,227
42,086

(13,677)
(20,597)
(34,274)

2012 
£m
27,789
13,692
41,481

(13,815)
(20,929)
(34,744)

2011 
£m
24,921
16,167
41,088

(15,010)
(17,264)
(32,274)

2010 
£m
26,207
16,036
42,243

(12,794)
(19,724)
(32,518)

4,936

7,812

6,737

8,814

9,725

4,263
673
4,936

2014

16,579
37,899
36,730
3,560
3,153
97,921

32,171
42,785
10,630
12,335
97,921

6,997
815
7,812

2013

16,530
38,367
37,747
3,531
3,276
99,451

31,502
45,397
10,232
12,320
99,451

5,800
937
6,737

2012

17,201
38,788
36,738
3,515
3,246
99,488

31,369
45,601
9,607
12,911
99,488

8,019
795
8,814

2011

16,707
38,696
35,080
3,573
3,333
97,389

30,664
45,155
8,883
12,687
97,389

8,867
858
9,725

2010

17,555
39,910
31,992
3,461
3,543
96,461

30,611
43,918
8,850
13,082
96,461

The geographic distribution of employees in the table above is based on the location of GSK’s subsidiary companies. The number of 
employees is the number of permanent employed staff at the end of the financial period. It excludes those employees who are employed 
and managed by GSK on a contract basis.

Exchange rates
As a guide to holders of ADS, the following tables set out, for the periods indicated, information on the exchange rate of US dollars for 
Sterling as reported by the Bank of England (4pm buying rate).

Average

2014

1.65

2013

1.56

2012

1.59

The average rate for the year is calculated as the average of the 4pm buying rates for each day of the year.

High
Low

The 4pm buying rate on 19 February 2015 was £1= US$1.54. 

2015
Feb
1.54
1.50

2015 
Jan
1.54
1.50

2014 
Dec
1.57
1.55

2014
Nov
1.60
1.56

2011

1.60

2014
Oct
1.62
1.59

2010

1.55

2014 
Sep
1.66
1.61

224  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic reportPipeline, products and competition

Pharmaceuticals and Vaccines product development pipeline  
Key
† 
* 
S 
A 

In-licence or other alliance relationship with third party
Also being developed for indications in another therapeutic area
Month of first submission
 Month of first regulatory approval (for MAA, this is the first EU  
approval letter)
 Biological Licence Application
Marketing Authorisation Application (Europe) 
New Drug Application (USA)

BLA 
MAA 
NDA 

small number of patients

Phase I  Evaluation of clinical pharmacology, usually conducted in volunteers
Phase II   Determination of dose and initial evaluation of efficacy, conducted in a 

Phase III   Large comparative study (compound versus placebo and/or established 

treatment) in patients to establish clinical benefit and safety

MAA and NDA/BLA regulatory review milestones shown in the table below are those that have been achieved. Future filing dates are not included in this list.

Type

Indication

Phase

MAA

Achieved regulatory  
review milestones
NDA/BLA

Compound
Respiratory
2126458
2256294
2862277

961081† +
  fluticasone furoate
961081†
2245035
2269557
2586881† 

idiopathic pulmonary fibrosis
chronic obstructive pulmonary disease (COPD)
acute lung injury

phosphoinositide 3 kinase (PI3K) inhibitor
soluble epoxide hydrolase (sEH) inhibitor
tumour necrosis factor receptor-1 (TNFR1)
  domain antibody
muscarinic acetylcholine antagonist, beta2 agonist COPD
  (MABA) + glucocorticoid agonist 
MABA
toll-like receptor 7 agonist
PI3K inhibitor
recombinant human angiotensin converting 
  enzyme 2
CXCR2 chemokine receptor antagonist

COPD
asthma
asthma & COPD
acute lung injury 

COPD 
asthma COPD overlap syndrome

COPD*
nasal polyposis*
COPD

  agonist + muscarinic acetylcholine antagonist

  antagonist
p38 kinase inhibitor (oral)
IL5 monoclonal antibody

danirixin
fluticasone furoate + glucocorticoid agonist + muscarinic acetylcholine
  umeclidinium
losmapimod
mepolizumab
fluticasone furoate + glucocorticoid agonist + long-acting beta2
  vilanterol† 
  + umeclidinium
mepolizumab
Relvar/Breo Ellipta
  (vilanterol† +
  fluticasone furoate)
vilanterol†
mepolizumab
Anoro Ellipta
  (umeclidinium +
   vilanterol†)
Arnuity Ellipta 
  (fluticasone furoate)
Incruse Ellipta
  (umeclidinium)
Relvar/Breo Ellipta
  (vilanterol† +
  fluticasone furoate)

muscarinic acetylcholine antagonist

glucocorticoid agonist

IL5 monoclonal antibody
long-acting beta2 agonist + glucocorticoid agonist COPD – mortality outcomes

COPD*

long-acting beta2 agonist 
IL5 monoclonal antibody
muscarinic acetylcholine antagonist + long-acting COPD
  beta2 agonist

COPD
severe eosinophilic asthma* 

long-acting beta2 agonist + glucocorticoid agonist asthma

asthma

COPD*

I
I
I

I

II
II
II
II

II
II

II
II
III

III
III

III
Submitted S: Nov14
A: May14
Approved

S: Nov14
A: Dec13

Approved N/A

A: Aug14

Approved

A: Apr14

A:Apr14

Approved

A: Nov13

S: Jun14

Paediatric Vaccines
RSV

recombinant

RSV
S. pneumoniae next
  generation†
MMR
Mosquirix
  (Malaria RTS,S)†
DTPa-HBV-IPV/Hib†

Nimenrix
 (MenACWY-TT)

recombinant viral vector
recombinant – conjugated

live attenuated
recombinant

conjugated

conjugated

respiratory syncytial virus prophylaxis
  (maternal immunisation)
respiratory syncytial virus prophylaxis
Streptococcus pneumoniae disease prophylaxis

I

I
II

measles, mumps, rubella prophylaxis
malaria prophylaxis (Plasmodium falciparum)

III (US)
Submitted S: Jun14

N/A

N/A

diphtheria, tetanus, pertussis, poliomyelitis,
  hepatitis B, haemophilus influenza
Neisseria meningitis groups A, C, W & Y
  disease prophylaxis

Approved N/A
II (US)
Approved
II (US)

A: Apr12

GSK Annual Report 2014  225

Governance & remunerationFinancial statementsInvestor informationStrategic reportType

Indication

Phase

MAA

Achieved regulatory  
review milestones
NDA/BLA

Pipeline, products and competition
continued

Pharmaceuticals and Vaccines product development pipeline continued

Compound
Other Vaccines
Malaria next generation†
NTHi†
Tuberculosis†
Hepatitis C
Ebola†

recombinant
recombinant
recombinant
recombinant viral vector
recombinant viral vector

Zoster†

recombinant

Antigen-Specific Cancer Immunotherapeutic
MAGE-A3
  immunotherapeutic†

recombinant

HIV (ViiV Healthcare)
cabotegravir (1265744) HIV integrase inhibitor

  (long-acting parenteral formulation)

malaria prophylaxis (Plasmodium falciparum)
non-typeable Haemophilus influenzae prophylaxis
tuberculosis prophylaxis
hepatitis C virus prophylaxis
prevention of filovirus haemorrhagic fevers caused
  by Ebola Zaire virus
Herpes Zoster prophylaxis

treatment of melanoma

HIV infections

II
II
II
II
III

III

III

II

II

cabotegravir (1265744) HIV integrase inhibitor

HIV pre-exposure prophylaxis

Triumeq (dolutegravir 
  + abacavir sulphate
  + lamivudine)

  (long-acting parenteral formulation)
HIV integrase inhibitor + 
  reverse transcriptase inhibitors
  (fixed dose combination)

HIV infections – fixed dose combination

Approved

A: Sep14

A: Aug14

Oncology
525762
2256098
2636771
2816126

2849330
2857916

2879552

bromodomain inhibitor
focal adhesion kinase inhibitor 
PI3K inhibitor
enhancer of zeste homologue2 (EZH2)
  inhibitor 
ErbB3 monoclonal antibody
beta cell maturation antigen antibody
  drug conjugate
lysine-specific demethylase 1 (LSD1)
  inhibitor
fibroblast growth factor ligand trap
AKT protein kinase inhibitor
multi-kinase angiogenesis inhibitor +
  PD-1 monoclonal antibody
AKT protein kinase inhibitor

  kinase inhibitor

   kinase inhibitor

  monoclonal antibody
thrombopoietin receptor agonist

3052230† 
afuresertib (2110183)
Votrient (pazopanib) +
  MK-3475†
afuresertib (2110183)
Mekinist (trametinib)† + MEK1/2 inhibitor + BRAF protein
  Tafinlar (dabrafenib)
Mekinist (trametinib)† + MEK1/2 inhibitor + BRAF protein
  Tafinlar (dabrafenib)
Mekinist (trametinib)† + MEK1/2 inhibitor + BRAF protein
  Tafinlar (dabrafenib) +   kinase inhibitor + human anti-EGFR
  panitumumab†
Revolade/Promacta
   (eltrombopag)†
Arzerra (ofatumumab)†
CD20 human monoclonal antibody
Arzerra (ofatumumab)†
CD20 human monoclonal antibody
Mekinist (trametinib)† + MEK1/2 inhibitor + BRAF protein
  Tafinlar (dabrafenib)
Revolade/Promacta 
  (eltrombopag)†
Votrient (pazopanib)
Arzerra (ofatumumab)†
Mekinist (trametinib)†
Mekinist (trametinib)† + MEK1/2 inhibitor + BRAF protein
  Tafinlar (dabrafenib)
Revolade/Promacta
  (eltrombopag)†

multi-kinase angiogenesis inhibitor
CD20 human monoclonal antibody
MEK1/2 inhibitor

  kinase inhibitor
thrombopoietin receptor agonist

  kinase inhibitor
thrombopoietin receptor agonist

cancer
cancer
cancer
cancer

cancer
multiple myeloma

cancer

cancer
multiple myeloma
renal cell cancer

ovarian cancer
non-small cell lung cancer

rare cancers

colorectal cancer

acute myeloid leukaemia

chronic lymphocytic leukaemia, use in relapsed patients
follicular lymphoma (refractory & relapsed patients)
metastatic melanoma, adjuvant therapy

myelodysplastic syndromes

I
I
I
I

I
I

I

I
I
I

II
II

II

II

II

III
III
III

III

renal cell cancer, adjuvant therapy
chronic lymphocytic leukaemia, first line therapy
metastatic melanoma
metastatic melanoma

III
Approved
Approved
Approved

A: Jun14
A: Jul14

A: Apr14
A: May13
A: Jan 14

aplastic anaemia

Approved

S: Nov14

A: Aug14

226  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic reportPharmaceuticals and Vaccines product development pipeline continued  

prolyl hydroxylase inhibitor (topical)
transient receptor potential cation
  channel V4 (TRPV4) antagonist
selective androgen receptor modulator
prolyl hydroxylase inhibitor 
ileal bile acid transport inhibitor
motilin receptor agonist
GLP 1 agonist

Indication

wound healing
heart failure

muscle wasting
anaemia associated with chronic renal disease 
type 2 diabetes & cholestatic pruritus
delayed gastric emptying
type 1 diabetes

Achieved regulatory  
review milestones

Phase

MAA

NDA/BLA

I
I

I
II
II
II
II

p38 kinase inhibitor
CD3 monoclonal antibody
p38 kinase inhibitor
oxytocin antagonist
GLP 1 agonist

focal segmental glomerular sclerosis*
new onset type 1 diabetes
acute coronary syndrome*
threatened pre-term labour 
type 2 diabetes

II
II
III
III
Approved A: Mar14 A:Apr14

Type

Compound
Cardiovascular & Metabolic
1278863
2798745

2881078
1278863
2330672
camicinal
Eperzan/Tanzeum
  (albiglutide)
losmapimod
otelixizumab
losmapimod
retosiban
Eperzan/Tanzeum
  (albiglutide)

Immuno-inflammation
2618960
2646264

IL7 receptor monoclonal antibody
spleen tyrosine kinase (Syk) inhibitor
  (topical)
LAG3 monoclonal antibody
RIP1 kinase inhibitor
CCL20 monoclonal antibody
macrophage targeted histone
  deacetylase inhibitor
granulocyte macrophage colony-
  stimulating factor monoclonal antibody
B lymphocyte stimulator monoclonal
  antibody (i.v.)
B lymphocyte stimulator monoclonal
  antibody (s.c.)
B lymphocyte stimulator monoclonal
  antibody (i.v.)
IL6 human monoclonal antibody (s.c.)

SAP monoclonal antibody +
  SAP depleter (CPHPC)
ex-vivo stem cell gene therapy 
ex-vivo stem cell gene therapy 
neurite outgrowth inhibitor (NOGO-A)
  monoclonal antibody
ex-vivo stem cell gene therapy 

2831781†
2982772
3050002†
3117391†

3196165 (MOR103)†

Benlysta (belimumab)

Benlysta (belimumab)

Benlysta (belimumab)

sirukumab†

Rare Diseases
2398852† + 
  23156898†
2696274†
2696275†
ozanezumab

2696273†

autoimmune disease
chronic urticaria

autoimmune disease
autoimmune disease
autoimmune disease
rheumatoid arthritis

rheumatoid arthritis

transplant rejection*

systemic lupus erythematosus*

vasculitis*

rheumatoid arthritis

amyloidosis

metachromatic leukodystrophy
Wiscott-Aldrich syndrome
amyotrophic lateral sclerosis

adenosine deaminase severe combined immune
  deficiency (ADA-SCID)
eosinophilic granulomatosis with polyangiitis*
chronic thromboembolic pulmonary hypertension

mepolizumab
Volibris (ambrisentan)†

IL5 monoclonal antibody (s.c.)
endothelin A antagonist

Infectious Diseases
2838232
2878175
2140944
tafenoquine†
Relenza i.v. (zanamivir)†

Neurosciences
ofatumumab†
Benlysta (belimumab)

ofatumumab†
rilapladib

antiviral maturation inhibitor
NS5B polymerase inhibitor 
type 2 topoisomerase inhibitor
8-aminoquinoline
neuraminidase inhibitor (i.v.)

HIV infections
hepatitis C
bacterial infections
Plasmodium vivax malaria
influenza

CD20 human monoclonal antibody (s.c.)
B lymphocyte stimulator monoclonal
  antibody (i.v.)
CD20 human monoclonal antibody (s.c.)
Lp-PLA2 inhibitor

neuromyelitis optica*
myaesthenia gravis*

multiple sclerosis*
Alzheimer's disease 

I
I

I
I
I
I

II

II

III

III

III

I

II
II
II

III

III
III

I
I
II
III
III

II
II

II
II

GSK Annual Report 2014  227

Governance & remunerationFinancial statementsInvestor informationStrategic reportPipeline, products and competition
continued

Pharmaceuticals and Vaccines product development pipeline continued  

Compound
Ophthalmology
933776
Dermatology
1940029
umeclidinium 
2894512†
chlorhexidine 
ofatumumab†
Toctino (alitretinoin)†

Type

Indication

Phase

MAA

NDA/BLA

Achieved regulatory  
review milestones

beta amyloid monoclonal antibody

geographic retinal atrophy

stearoyl CoA desaturase 1 inhibitor (topical)
muscarinic acetylcholine antagonist (topical)
non-steroidal anti-inflammatory
cationic polybiguanide (topical)
CD20 human monoclonal antibody (s.c.)
retinoic acid receptor modulator

acne vulgaris
hyperhidrosis*
atopic dermatitis & psoriasis
umbilical cord care
pemphigus vulgaris*
chronic hand eczema

II

I
I
II
III
III
III

N/A

Brand names appearing in italics are trade marks either owned by and/or licensed to GSK or associated companies. 

Option-based alliances with third parties that include assets in phase I to phase III development:

Company

Adaptimmune
Cancer Research UK
ISIS Pharmaceuticals

OncoMed Pharmaceuticals

Shionogi

Disease Area

Phase

cancer
cancer
hepatitis B  
transthyretin-mediated amyloidosis
oncology
oncology
bacterial infection

I
I
I 
III
I
II
I

228  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic reportPharmaceutical products, competition and intellectual property

Products
Respiratory
Anoro Ellipta

Compounds

Indication(s)

umeclidinium bromide/
vilanterol terfenatate

COPD

Arnuity Ellipta

fluticasone furoate

asthma

Major

competitor brands

Spiriva, Onbrez

Qvar, Pulmicort
Asmanex, 
Alvesco

Avamys/Veramyst
Flixotide/Flovent

fluticasone furoate
fluticasone propionate

rhinitis
asthma/COPD

Nasonex
Qvar, Singulair

Incruse Ellipta

umeclidinium bromide

COPD

Spiriva, Seebri

Relvar/Breo
Ellipta

fluticasone furoate/
vilanterol terfenatate

asthma/COPD
(US – COPD only)

Symbicort, Foster,
Flutiform, Dulera

Seretide/Advair*

salmeterol xinafoate/
fluticasone propionate

asthma/COPD

Symbicort, Foster,
Flutiform, Dulera

Serevent

salmeterol xinafoate

asthma/COPD

Foradil, Spiriva,
Onbrez

Ventolin HFA

albuterol sulphate

asthma/COPD

generic companies

Patent expiry dates

USA
2025
(NCE)
2016-2030
(device/
formulation)
2021
(NCE)
2016-2030
(device/
formulation)
20213
2016
(Diskus device)
2015-2025
(HFA-device)
2025
(NCE)
2016-2030
(device/
formulation)
2022
(NCE)
2016-2030
(device/
formulation)
2016
(Diskus device)
2015-2026
(HFA-device)
2016
(Diskus device)

2015-2025
(HFA-device)

EU
2025
(NCE)
2016-2026
(device/
formulation)
2023
(NCE)
2016-2026
(device/
formulation)
2023
expired 
(Diskus device)
2017
(HFA-device)
2025
(NCE)
2016-2026
(device/
formulation)
2022
(NCE)
2016-2026
(device/
formulation)
expired
(Diskus device)
2017
(HFA-device)
expired
(Diskus device)
2019
(HFA-device) 
2015-2017
(HFA-device)

Anti-virals
Relenza
Valtrex

zanamivir
valaciclovir

lamivudine

Zeffix/Epivir-HBV
Central nervous system
Lamictal
Imigran/Imitrex
Requip XL
Seroxat/Paxil

lamotrigine
sumatriptan
ropinirole
paroxetine

influenza
genital herpes, coldsores,
shingles

Tamiflu
Famvir

expired
expired

expired
expired

chronic hepatitis B

Hepsera

expired

expired

epilepsy, bipolar disorder
migraine
Parkinson’s disease
depression, various
anxiety disorders

Keppra, Dilantin
Zomig, Maxalt, Relpax
Mirapex
Effexor, Cymbalta,
Lexapro

expired
expired
expired
expired

expired
expired
expired
expired

Cardiovascular and urogenital
Eperzan/Tanzeum albiglutide

Type 2 diabetes

Avodart

dutasteride

benign prostatic hyperplasia

Coreg CR

carvedilol phosphate

mild-to-severe heart failure,
hypertension, left ventricular
dysfunction post MI

Victoza, Byetta
Bydureon, Lyxumia
Trulicity
Proscar, Flomax,
finasteride
Toprol XL

Lovaza

omega-3 acid ethyl esters

very high triglycerides

Tricor

expired

*  See ’Risk factors’ on page 233 for details of uncertainty on the timing of follow-on competition.  
1  See Note 45 to the financial statements, ‘Legal proceedings’.
2  Generic competition possible in 2015.
3  Generic competition possible in 2016. 

2022

2022

20151

2017

20162
(formulation)

NA

NA

GSK Annual Report 2014  229

Governance & remunerationFinancial statementsInvestor informationStrategic reportRare diseases
Volibris

ambrisentan

pulmonary hypertension

Tracleer, Revatio

NA

Pipeline, products and competition
continued

Pharmaceutical products, competition and intellectual property continued

Compounds

Indication(s)

competitor brands

USA

EU

Major

Patent expiry dates

amoxicillin/clavulanate
potassium

common bacterial
infections

generic products

NA

expired

Products
Anti-bacterials
Augmentin

Oncology
Arzerra

ofatumumab

Mekinist

trametinib

Promacta/
Revolade

eltrombopag

Tafinlar

dabrafenib

Tykerb/Tyverb

lapatanib

Votrient

pazopanib

Immuno-inflammation
Benlysta

belimumab

Vaccines
Boostrix

Infanrix/Pediarix

Cervarix

Fluarix

Fluarix Tetra

FluLaval

Pandemrix

Prepandrix

Synflorix

diphtheria, tetanus, acellular
pertussis
diphtheria, tetanus, pertussis,
polio, hepatitis B, 
Haemophilus influenzae
type B
HPV 16 & 18 virus like 
particles (VLPs), AS04 
adjuvant (MPL + aluminium
hydroxide)
split inactivated influenza
virus subtypes A and
subtype B antigens

split inactivated influenza
virus subtypes A and
subtype B antigens

split inactivated influenza
virus subtypes A and
subtype B antigens

derived split inactivated
influenza virus antigen,
AS03 adjuvant
derived split inactivated
influenza virus antigen,
AS03 adjuvant
conjugated pneumococcal
polysaccharide

230  GSK Annual Report 2014

refractory chronic
lymphocytic leukaemia
BRAF V600+ metastatic
melanoma
idiopathic thrombocytopenic
purpura, hepatitis C
associated thrombocytopenia
BRAF V600+ metastatic
melanoma
advanced and metastatic
breast cancer in HER2 
positive patients
soft tissue sarcoma
metastatic renal cell
carcinoma

MabThera/Rituxan,
Imbruvica
Yervoy, Opdivo,
Keytruda
Nplate,
MabThera/Rituxan

Yervoy, Zelboraf
Opdivo, Keytruda
Herceptin,
Kadcyla

Yondelis, Sutent,
Nexavar, Afinitor
Temsirolimus

2030

2025

2022

2030

2020

2023

NA

2025

not yet granted

2023

2023

2025

systemic lupus erythematosus

booster vaccination

Adacel

diphtheria, tetanus, pertussis, Pentacel, Pediacel,
polio, hepatitis B
Haemophilus influenzae
type B
human papilloma virus
type 16 and 18

Pentaxim, Pentavac, 
Hexaxim

Gardasil (Silgard)

2023

2017

NA

2020

2021

2017

2016

2020

2020

2022

2022

2022

2022

none

none

Vaxigrip, Mutagrip,
Fluzone, Influvac, 
Aggripal, Fluad,
Intenza, Flumist
Intenza, Flumist QIV,
Vaxigrip QIV, 
Fluzone QIV, 
Fluzone High Dose
Vaxigrip, Mutagrip,
Fluzone, Influvac,
Aggripal, Fluad,
Intenza, Flumist

Focetria, Celvapan,

NA

2020

Aflunov, Vepacel

not yet granted

2026

Prevenar (Prevnar)

NA

2021

seasonal influenza

seasonal influenza

seasonal influenza

A(H1N1)v2009 influenza
prophylaxis

pandemic H5N1
influenza prophylaxis

invasive pneumococcal
disease, pneumonia
acute otitis media

Governance & remunerationFinancial statementsInvestor informationStrategic reportPharmaceutical products, competition and intellectual property continued

Products
HIV
Epzicom/Kivexa

Compounds

Indication(s)

lamivudine and abacavir

HIV/AIDS

Lexiva/Telzir

fosamprenavir

Selzentry

maraviroc

Tivicay

Triumeq

Trizivir

dolutegravir

dolutegravir, lamivudine
and abacavir

lamivudine, zidovudine
and abacavir

HIV/AIDS

HIV/AIDS

HIV/AIDS

HIV/AIDS

HIV/AIDS

Major

competitor brands

Patent expiry dates 3
USA

EU

Truvada, Atripla
Stribild
Complera/Eviplera
Prezista, Kaletra, 
Reyataz
Isentress, Intelence, 
Prezista
Isentress, Prezista
Reyataz, Kaletra
Truvada, Atripla
Stribild
Complera/Eviplera
Truvada, Atripla
Stribild
Complera/Eviplera

20161
(combination)

20191
(combination)

20181

2021

2027

2027

2019

2022

2026

2026

20161,2
(combination)

2016
(combination)

1  See Note 45 to the financial statements, ‘Legal proceedings’.
2  Generic competition commenced in 2014.
3  Includes Supplementary Protection Certificates and other patent term extensions, where granted.   

Consumer Healthcare products and competition  

Brand
Wellness
Panadol and
Panadol Cold
& Flu

ENO

Tums

Nicorette (US),
Nicoderm,
NiQuitin CQ
and Nicabate

Oral health
Sensodyne

Polident
Poligrip
Corega
Aquafresh

Nutrition
Horlicks

Skin health
Physiogel

Zovirax
Abreva

Products

Application

Markets

Competition

tablets, caplets, infant drops

paracetamol-based treatment
for headache, joint pain, 
fever, cold symptoms

global (except US)

effervescent

immediate relief antacid

global (except US)

chewable tablets

immediate relief antacid

US

lozenges, gum and
trans-dermal patch

treatment of nicotine 
withdrawal as an aid to 
smoking reduction and
cessation

global

toothpastes, toothbrushes
mouth rinse

treat and prevent dental
sensitivity and acid erosion

global

denture adhesive, denture
cleanser

toothpastes, toothbrushes
mouthwashes

improve comfort of
fitted dentures and to
clean dentures
prevention of caries, gum
disease and bad breath

global

global

Reckitt-Benckiser’s Nurofen
Bayer’s Aspirin
Johnson & Johnson’s Tylenol
Retailer own label
Hypermarcas’ Estomazil
Pfizer’s Gelusil
Sanofi’s Rolaids
Bayer’s Alka-Seltzer
Retailer own label
Novartis’s Nicotinell
Johnson & Johnson’s Nicorette
(except US)
Retailer own label

Colgate-Palmolive’s
  Colgate Sensitive Pro Relief
Proctor and Gamble’s
  Crest Sensi-Relief and
  Crest Sensi-Stop Strips
Procter & Gamble’s Fixodent
Reckitt-Benckiser’s Kukident
  and Steradent
Colgate-Palmolive’s Colgate
Procter & Gamble’s Crest
  and Oral-B

malted drinks and foods

nutritional 
beverages & food

Indian sub continent,
UK, Ireland

Mondelez’s Bournvita 
Nestle’s Milo

moisturising, creams,
lotions and cleansers

face and body care for dry,
sensitive and irritated skin

Germany, France, Italy,
Poland, Spain

topical cream

lip care to treat and prevent
the onset of cold sores

global

L’Oreal’s La Roche Posay 
Beiersdorf’s Eucerin
Pierre Fabre’s Avene
Johnson & Johnson’s Compeed
Carma Labs Carmex
Blistex Incorporated’s Blistex
Retailer own label

GSK Annual Report 2014  231

Governance & remunerationFinancial statementsInvestor informationStrategic report 
Principal risks and uncertainties
Risk factors

The principal risks discussed below are the risks and uncertainties 
relevant to our business, financial condition and results of operations 
that may affect our performance and ability to achieve our objectives. 
The factors below are those that we believe could cause our actual 
results to differ materially from expected and historical results.

We operate on a global basis in an industry that is both highly 
competitive and highly regulated. Our competitors may make 
significant product innovations and technical advances and may 
intensify price competition. In light of this competitive environment, 
continued development of commercially viable new products and the 
development of additional uses for existing products are critical to 
our ability to maintain or increase overall sales. 

Developing new pharmaceutical, vaccine and consumer healthcare 
products is a costly, lengthy and uncertain process, however, and a 
product candidate may fail at any stage, including after significant 
Group economic and human resources have been invested. Our 
competitors’ products or pricing strategies or any failure on our  
part to develop commercially successful products, or to develop 
additional uses for existing products, could materially and adversely 
affect our financial results.

We must also adapt to and comply with a broad range of laws  
and regulations. These requirements apply to research and 
development, manufacturing, testing, approval, distribution,  
sales and marketing of Pharmaceutical, Vaccine and Consumer 

Healthcare Products, and affect not only the cost of product 
development but also the time required to reach the market and  
the uncertainty of successfully doing so.

Moreover, as rules and regulations change, and governmental 
interpretation of those rules and regulations evolves, the nature of  
a particular risk may change. Changes to certain regulatory regimes 
may be substantial. Any change in, and any failure to comply with, 
applicable law and regulation could materially and adversely affect 
our financial results. 

Similarly, our business exposes us to litigation and government 
investigations, including but not limited to product liability litigation, 
patent and antitrust litigation and sales and marketing litigation. Litigation 
and government investigations, including related provisions we may 
make for unfavourable outcomes and increases in related costs such as 
insurance premiums, could materially and adversely affect our financial 
results. More detail on the status and various uncertainties involved in  
the significant unresolved disputes and potential litigation is set out in 
Note 45, ‘Legal proceedings,’ on page 206.

UK regulations require a discussion of the mitigating activities  
a company takes to address principal risks and uncertainties.  
A summary of the activities that the Group takes to manage each  
of our principal risks accompanies the description of each principal 
risk below. The principal risk factors and uncertainties are not listed 
in order of significance.

Patient safety

Risk definition
Failure to appropriately collect, review, follow up, or report adverse events 
from all potential sources, and to act on any relevant findings in a timely 
manner. 

Risk impact
The impact of this risk is potentially to compromise our ability to conduct 
robust safety signal detection and interpretation and to ensure that 
appropriate decisions are taken with respect to the risk/benefit profile of 
our products, including the completeness and accuracy of product labels 
and the pursuit of additional studies/analyses, as appropriate. This could 
lead to potential harm to patients, reputational damage, product liability 
claims or other litigation, governmental investigation, regulatory action 
such as fines, penalties or loss of product authorisation.

Context
Pre-clinical and clinical trials are conducted during the development  
of investigational Pharmaceutical, Vaccine and Consumer Healthcare 
Products to determine the safety and efficacy of the products for use  
by humans. Notwithstanding the efforts we make to determine the safety 
of our products through appropriate pre-clinical and clinical trials, 
unanticipated side effects may become evident only when products are 
widely introduced into the marketplace. Questions may be raised not only 
by our ongoing safety surveillance and post-marketing studies but also  
by governmental agencies and third-parties that may analyse publicly 
available clinical trial results. 

The Group is currently a defendant in a number of product liability 
lawsuits, including class actions, that involve significant claims for 
damages related to our products. Litigation, particularly in the US, is 
inherently unpredictable. Class actions that seek to sweep together all 
persons who were prescribed our products increase the potential liability. 
Claims for pain and suffering and punitive damages are frequently 
asserted in product liability actions and, if allowed, can represent 
potentially open-ended exposure and thus, could materially and adversely 
affect the Group’s financial results.

Mitigating activities
The Chief Medical Officer (CMO) is responsible for medical governance 
for the Group under a global policy. Under that policy, safeguarding 
human subjects in our clinical trials and patients who take our products is 

of paramount importance, and the CMO has the authoritative role  
for evaluating and addressing matters of human safety. Individual  
Medical Officers and the Group’s substantial Global Safety and 
Pharmacovigilance organisation keep track of any adverse issues 
reported for our products during the course of clinical studies.

Once a Group product is approved for marketing, the Group has an 
extensive post-marketing surveillance and signal detection system. 
Information on possible side effects of medicines is received from several 
sources including unsolicited reports from health professionals and 
patients, regulatory authorities, medical and scientific literature and the 
media. It is our policy that employees are required to report immediately 
any issues relating to the safety or quality of its medicines. Each of our 
country managers is responsible for monitoring, exception tracking and 
training that helps assure the collection of safety information and 
reporting the information to the relevant central safety department,  
in accordance with Group policy and legal requirements.

Information that changes the benefit/risk profile of one of the Group’s 
medicines will result in certain actions to characterise, communicate  
and minimise the risk. Proposed actions are discussed with regulatory 
authorities and can include modifying the prescribing information, 
communications to physicians and other healthcare providers, 
restrictions on product prescribing/availability to help assure safe use, 
and sometimes carrying out further clinical trials. In certain cases, it may 
be appropriate to stop clinical trials or to withdraw the medicine from the 
market. The Group’s Global Safety Board (GSB), comprising senior 
physicians and representatives of supporting functions, is an integral 
component of the system. The GSB (including subsidiary boards 
dedicated to Consumer Healthcare Products and Vaccines) reviews  
the safety of investigational and marketed products across the Group 
and has the authority to stop a clinical trial if continued conduct of such 
trial is not ethically or scientifically justified in light of information that has 
emerged since the start of the trial. 

In addition to the medical governance framework within the Group as 
described above, the Group uses several mechanisms to foster the early 
evaluation, mitigation, and resolution of disputes as they arise and of 
potential claims even before they arise. The goal of the programmes is to 
create a culture of early identification and evaluation of risks and claims 
(actual or potential), in order to minimise liability and litigation.

232  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic reportIntellectual property

Risk definition
Failure to appropriately secure and protect intellectual property 
rights.

Risk impact
Any failure to obtain or subsequent loss of patent protection, 
including reducing the availability or scope of patent rights or 
compulsory licensing (in which a government forces a manufacturer 
to license its patents for specific products to a competitor), could 
materially and adversely affect our financial results in those markets. 
Absence of adequate patent or data exclusivity protection could limit 
the opportunity to rely on such markets for future sales growth for our 
products, which could also materially and adversely affect our 
financial results.

Context
As an innovative Pharmaceutical, Vaccine and Consumer Healthcare 
Products company, we seek to obtain appropriate intellectual 
property protection for our products. Our ability to obtain and enforce 
patents and other proprietary rights with regard to our products is 
critical to our business strategy and success. Pharmaceutical and 
Vaccine products are usually only protected from being copied by 
generic manufacturers during the period of exclusivity provided by  
an issued patent or related intellectual property rights such as 
Regulatory Data Protection or Orphan Drug status. Following 
expiration of certain intellectual property rights, a generic 
manufacturer may lawfully produce a generic version of the product. 

We operate in markets where intellectual property laws and patent 
offices are still developing and where governments may be unwilling 
to grant or enforce intellectual property rights in a fashion similar to 
more developed regions such as the EU, Japan and the US. Some 
developing countries have limited, or threatened to limit, effective 
patent protection for pharmaceutical products generally, or in 
particular therapeutic areas, in order to facilitate early competition 
within their markets from generic manufacturers.

We face competition from manufacturers of proprietary and generic 
pharmaceutical products in all of our major markets. Introduction of 
generic products, particularly in the US where we have our highest 
turnover and margins, typically leads to a rapid and dramatic loss  
of sales and reduces our revenues and margins for our proprietary 
products. In 2014, we had nine Pharmaceutical and Vaccine 
products with over £500 million in annual global sales. For certain  
of these products, there is generic competition in the US and some 
markets in Europe. We may also experience an impact on sales of 
one of our products due to the expiry or loss of patent protection for  
a product marketed by a competitor in a similar product class or for 
treatment of a similar disease condition.

We depend on certain key products for a significant portion of our 
sales. One such product is our respiratory pharmaceutical product 
Seretide/Advair which accounts for 18% of Group sales worldwide. 
The timing and impact of entry in the US for a generic product 
containing the same combination of active substances as Seretide/
Advair is uncertain. The US patent for compositions containing the 
combination of active substances in Seretide/Advair expired during 
2010 although the US patent on a component of the Advair Diskus 
device continues until August 2016. Generic products containing the 
same combination of active substances as Seretide/Advair (in both 
metered dose inhalers and dry powder inhalers) have been launched 
by several manufacturers in a number of European markets. The 
timing and impact of entry in the US and major markets in Europe  
for a ‘follow-on’ product to Seretide/Advair is uncertain. 

Generic drug manufacturers have also exhibited a readiness to 
market generic versions of many of our most important products 
prior to the expiration of our patents. Their efforts may involve 
challenges to the validity or enforceability of a patent or assertions 
that their generic product does not infringe our patents. As a result, 
we are and may continue to be involved in legal proceedings 
involving patent challenges, which may materially and adversely 
affect our financial results. Moreover, in the US, it has become 
increasingly common for patent infringement actions to prompt 
claims that anti-trust laws have been violated during the prosecution 
of the patent or during litigation involving the defence of that patent. 
Such claims by direct and indirect purchasers and other payers are 
typically filed as class actions. The relief sought may include treble 
damages and restitution claims. Similarly, anti-trust claims may be 
brought by government entities or private parties following 
settlement of patent litigation, alleging that such settlements are 
anti-competitive and in violation of anti-trust laws. A successful 
anti-trust claim by a private party or government entity could 
materially and adversely affect our financial results.

The expiration dates for patents for our major products which may 
affect the dates on which generic versions of our products may be 
introduced are set out on pages 229 to 231. Legal proceedings 
involving patent challenges are set out in Note 45 to the financial 
statements, ‘Legal proceedings’.

Mitigating activities
Our Global Patents group focuses on securing and protecting  
our patent rights. This global group maintains internal processes 
designed to help ensure successful procurement, enforcement and 
defence of our patents with the goal of maintaining exclusive rights  
in markets for our products. 

The Global Patents group monitors new developments in 
international patent law to help ensure appropriate protection of  
our assets. Sometimes acting through trade associations, we work 
with local governments to seek to secure effective and balanced 
intellectual property protection designed to meet the needs of 
patients and payers while supporting long-term investment in 
innovation.

GSK Annual Report 2014  233

Governance & remunerationFinancial statementsInvestor informationStrategic reportPrincipal risks and uncertainties
Risk factors – continued

Product quality 

Risk definition
Failure to comply with current Good Manufacturing Practice 
(cGMP) requirements in commercial manufacture, through the 
distribution chain, by GSK, its contractors or suppliers; or through 
inadequate controls and governance of quality through product 
development, and in supporting regulated activities. 

Risk impact
A failure to ensure product quality could have far reaching 
implications in terms of patient and consumer safety, delays in 
launching new products, drug shortages, product recalls, potential 
damage to our reputation and that of the relevant product, as well 
as regulatory, legal, and financial consequences, which could 
materially and adversely affect our reputation and financial results.

Context
Patients, consumers and healthcare professionals trust the quality 
of our products. A failure to ensure product quality is an enterprise 
risk which is applicable across all of our business activities. 
Product quality may be influenced by many factors including 
product and process understanding, supply chain security, 
consistency of manufacturing components, compliance with GMP, 
accuracy of labeling, reliability of the external supply chain, and the 
embodiment of an overarching quality culture. The internal and 
external environment continues to evolve as new products, new 
markets and new legislation are introduced, particularly around 
security of supply, good distribution practice and product 
standards. Inspectional trending from national authorities during 
2014 has highlighted a focus on issues relating to data integrity, 
contamination and the robustness of quality investigations.

Mitigating activities
In medicines development, scientists adopt the principles of quality 
by design for new products and devise control strategies to be 
deployed throughout the product lifecycle to help ensure 
consistency and reliability in their performance and supply.

We have adopted a single Quality Management System (QMS) 
that defines our quality standards and systems for our businesses 
associated with Pharmaceuticals, Vaccines and Consumer 
Healthcare Products and R&D investigational materials. The QMS 
has a broad scope, covering the end-to-end supply chain from 
starting materials to distributed product, and is applicable 
throughout the complete lifecycle of products from R&D to  
mature commercial supply.

The QMS is periodically updated based on experience, evolving 
regulatory agency expectations and requirements and improved 
scientific understanding to help ensure that operations comply 
with cGMP requirements globally, and support the delivery of 
consistent and reliable products. A large network of quality and 
compliance professionals is aligned with each business unit to 
provide oversight and assist the delivery of quality performance 
and operational compliance. Management oversight of those 
activities is accomplished through a hierarchy of quality council 
meetings. Staff are trained to help ensure that standards, as  
well as expected behaviours based on our values, are followed. 
Refresher training on cGMP issues includes a focus on the  
issues raised in inspectional trends.

We have implemented a risk-based approach to assessing and 
managing our third-party suppliers that provide materials used in 
finished products. Contract manufacturers making our products are 
expected to comply with standards identified by the Group and are 
audited to help provide assurance that expected standards are met. 

The Chief Product Quality Officer oversees the activities of the 
GSK Quality Council which serves as a forum to escalate 
emerging risks, share experiences of handling quality issues from 
all of our businesses and help ensure that lessons learned are 
assessed and deployed globally. The preparation for and 
implementation of new legislation is regularly reviewed by the GSK 
Quality Council and advocacy and communication programmes 
are used to maintain awareness of the external environment and 
convey consistent messages across the Group. There is emphasis 
on quality performance metrics and a culture of ‘right first time’.

234  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic reportSupply chain continuity

Risk definition
Failure to deliver a continuous supply of compliant finished product.

Risk impact
A material interruption of supply or exclusion from healthcare 
programmes could impact patient access to our products, expose 
us to litigation or regulatory action and materially and adversely 
affect our financial results. In particular, the incurring of fines or 
disgorgement as a result of noncompliance with manufacturing 
practice regulations could also materially and adversely affect the 
Group’s financial results and result in reputational damage.

Context
Our supply chain operations are subject to review and approval by 
various regulatory agencies that effectively provide our licence to 
operate. Failure by our manufacturing and distribution facilities or 
by suppliers of key services and materials could lead to litigation or 
regulatory action such as product recalls and seizures, interruption 
of supply, delays in the approval of new products, and suspension 
of manufacturing operations pending resolution of manufacturing 
or logistics issues. In 2014, our Consumer Healthcare business, 
particularly our Smokers’ Health products, alli and Bactroban, 
were impacted by various supply issues and our Vaccines 
business, particularly our hepatitis vaccines and Boostrix,  
were impacted by supply constraints.

Materials and services provided by third-party suppliers are 
necessary for the commercial production of our products, including 
active pharmaceutical ingredients (API), antigens, intermediates, 
commodities and components necessary for the manufacture and 
packaging of many of our Pharmaceutical, Vaccine and Consumer 
Healthcare Products. Some of the third-party services procured, 
such as services provided by contract manufacturing organizations 
and clinical research organisations to support development of key 
products, are important to ensure continuous operation of our 
businesses. Although we undertake business continuity planning, 
single sourcing of certain components, bulk API, finished products, 
and services creates a risk of failure of supply in the event of 
regulatory non-compliance or physical disruption at the 
manufacturing sites or logistics system.

Financial reporting and disclosure

The failure of a small number of single-source, third-party suppliers 
or service providers to fulfill their contractual obligations in a timely 
manner or as a result of regulatory non-compliance or physical 
disruption of logistics and manufacturing sites may result in delays 
or service interruptions.

Mitigating activities
Our supply chain model is designed to help ensure the supply, 
quality and security of our products globally. We closely monitor, 
through the Supply Chain Governance Committees, the inventory 
status and delivery of our products to help ensure that our 
customers have the medicines, vaccines and products they need. 
Safety stocks and backup supply arrangements for high revenue 
and medically-critical products are in place, where practical, to 
help mitigate this risk. In addition, the compliance of manufacturing 
external suppliers is routinely monitored in order to identify and 
manage supply base risks.

Where practical, dependencies on single sources of critical items 
are removed. Our reliance on single source components was 
reduced in 2014 for some key products through qualification of 
alternative materials that will help improve supply chain robustness. 
In cases, where dual sourcing is not possible, an inventory strategy 
has been developed to protect the supply chain from unanticipated 
disruption.

In 2014, we continued to implement anti-counterfeit systems such 
as product serialization in accordance with emerging requirements 
to mitigate this risk. 

Throughout 2014, our supply chain operating model was improved 
to strengthen the link between commercial forecasting and 
manufacturing by implementation of the Core Commercial  
Cycle methodology. This action will over time, decrease the risk 
associated with demand fluctuations impacting ability to supply or 
write-offs associated with product exceeding expiry dating. Under 
the new model, each node of the supply chain is being optimised 
to help ensure adequate safety stock while balancing working 
capital associated with the end-to-end supply chain.

Risk definition
Failure to report accurate financial information and material events 
in compliance with accounting standards and applicable legislation.

Risk impact
Non-compliance with existing or new financial reporting and 
disclosure requirements, or changes to the recognition of income 
and expenses, could expose us to litigation and regulatory action 
and could materially and adversely affect our financial results.

Context
New or revised accounting standards, rules and interpretations 
issued from time to time by the International Accounting Standards 
Board could result in changes to the recognition of income and 
expense that may materially and adversely affect our financial results. 

The Group is also required by the laws of various jurisdictions to 
disclose publicly its financial results and events that could materially 
affect the financial results of the Group. Regulators routinely review 
the financial statements of listed companies for compliance with 
accounting and regulatory requirements. The Group believes that it 
complies with the appropriate regulatory requirements concerning 
our financial statements and disclosure of material information. 
However, should we be subject to an investigation into potential 
non-compliance with accounting and disclosure requirements,  
there is potential for restatements of previously reported results  
and we could be subject to significant penalties.

Mitigating activities
The Group maintains a control environment designed to identify 
material errors in financial reporting and disclosure. The design 
and operating effectiveness of key financial reporting controls  
is periodically tested. This provides us with the assurance that 
controls over key financial reporting and disclosure processes 
have operated effectively.

We keep up-to-date with the latest developments in financial 
reporting requirements by working with our external auditors and 
legal advisors to help ensure adherence to relevant reporting and 
disclosure requirements. 

There is shared accountability for financial results across our 
businesses. Financial results are reviewed and approved by 
regional management and then reviewed with the Financial 
Controller and the Chief Financial Officer (CFO). This allows our 
Financial Controller and our CFO to assess the evolution of the 
business over time, and to evaluate performance to plan. Significant 
judgments are reviewed and confirmed by senior management.

The Group maintains a Disclosure Committee which reports to  
the Board which reviews the Group’s quarterly results and Annual 
Report and determines throughout the year, in consultation with  
its legal advisors, whether it is necessary to disclose publicly 
information about the Group through Stock Exchange 
announcements.

GSK Annual Report 2014  235

Governance & remunerationFinancial statementsInvestor informationStrategic reportPrincipal risks and uncertainties
Risk factors – continued

Tax and treasury

Risk definition
Failure to comply with current tax law, or react to the rapidly 
evolving tax environment. Incurring significant losses due to 
treasury activities.

Risk impact
Changes in tax laws or in their application with respect to matters 
such as transfer pricing, foreign dividends, controlled companies, 
R&D tax credits, taxation of intellectual property or a restriction in 
tax relief allowed on the interest on intra-group debt, could impact 
our effective tax rate. Significant losses may arise from Treasury 
activities through inconsistent application of Treasury policies, 
dealing or settlement errors, or counterparty defaults. Any such 
changes in tax laws or their application, failure to comply with tax 
law or significant losses due to treasury activities could materially 
and adversely affect our financial results.

Context
Our Treasury group deals in high value transactions, mostly foreign 
exchange and cash management transactions, on a daily basis. 
The Group’s effective tax rate is driven by rates of tax in 
jurisdictions that are both higher and lower than the UK. In 
addition, many jurisdictions currently offer regimes that encourage 
innovation and investment in science by providing tax incentives, 
such as R&D tax credits and lower tax rates on income derived 
from patents. Furthermore, as an international business, we face 
risks associated with intra-group transfer pricing.

The tax charge included in our financial statements is our best 
estimate of tax liability pending audits by tax authorities. We submit 
tax returns according to statutory time limits and engage tax 
authorities to help ensure our tax affairs are current. In exceptional 
cases where matters cannot be settled by agreement with tax 
authorities, we may have to resolve disputes through formal 
appeals or other proceedings. As an international business,  
we are also subject to a range of other duties and taxes carrying 
similar types of risk.

There is an increased focus on the tax position of multinational 
businesses, as a consequence of the challenging economic 
environment and the priority placed by the G20 on addressing 
allegations of unlawful tax avoidance. We have seen some increase 
in audits as governments seek to raise revenues, both from 
corporate taxes and above the line taxes such as customs duties. 
Such audits regardless of their merit or outcomes can be costly, 
divert management attention and may adversely impact our 
reputation. In addition, there are an increasing number of changes 
to the international tax framework which could lead to an increase 
or decrease in our tax costs.

Mitigating activities
The Group’s Treasury function does not operate as a profit centre 
and does not enter into financial derivative transactions for 
speculative purposes. All transactions in financial instruments are 
undertaken to manage the risks arising from underlying business 
activities. Treasury activities are governed by policies approved by 
the Board of Directors and compliance is regularly reviewed by the 
Treasury Management Group (TMG), which is chaired by the CFO.

Liquidity risk is managed by diversifying our liquidity sources using 
a range of facilities and by maintaining broad access to funding 
markets in order to meet anticipated future funding requirements. 
We also hold significant amounts of cash and investments which 
are invested in line with strict investment guidelines. 

Interest rate risk is managed by limiting the amount of floating rate 
interest payments to a prescribed percentage of operating profit, 
and the mix of debt at fixed and floating interest rates is monitored 
regularly by the TMG. 

Foreign currency transaction risk arising on internal and external 
trade flows is not generally hedged. Our internal trading 
transactions are matched centrally, and we manage inter-company 
payment terms to reduce foreign currency risk. Foreign currency 
cash flows can be hedged selectively under the management of 
Treasury and the TMG. Where possible, we manage the cash 
surpluses or borrowing requirements of subsidiary companies 
centrally. In order to reduce foreign currency translation exposure, 
we seek to denominate borrowings in the currencies of our 
principal assets and cash flows. The TMG reviews the ratio  
of borrowings to assets for the major currencies monthly.

Counterparty risk is managed by setting global counterparty limits 
for each of our banking and investment counterparties based on 
long-term credit ratings from Moody’s and Standard and Poor’s. 
Treasury’s usage of these limits is monitored daily by a Corporate 
Compliance Officer (CCO) who operates independently of 
Corporate Treasury. The CCO also monitors the credit rating  
of these counterparties and, when changes in ratings occur, 
notifies Treasury so that changes can be made to investment  
levels or to authority limits as appropriate.

Further details on mitigation of Treasury Risks can be found on 
page 190, Note 41, ‘Financial instruments and related disclosures’.

We monitor government debate on tax policy in our key 
jurisdictions to deal proactively with any potential future changes  
in tax law. Tax risk is managed by a set of policies and procedures 
to help ensure consistency and compliance with tax legislation.  
We engage advisors and legal counsel to review tax legislation  
and applicability to our business.

We attempt to mitigate the risk of more aggressive tax authority 
audits by being as up to date as possible with our tax affairs  
and working proactively with tax authorities where possible.  
We have also moved to a more centralised and simplified 
intellectual property ownership and trading model. The model 
centralises our Pharmaceutical intellectual property in the UK, 
reducing the complexity of our inter-company arrangements and 
enabling us to drive more bilateral Advance Pricing Agreements 
(APAs) between the UK and other jurisdictions where we operate. 
APAs give greater certainty to the application of transfer pricing 
and our direct tax affairs and hence reduce risks. A centralised 
team of dedicated specialists are responsible for managing 
transactional tax reporting and compliance.

236  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic reportAnti-Bribery and Corruption

Risk definition
There is a risk that GSK personnel, or third parties acting on our 
behalf, seek to induce improper performance of someone’s role  
in order to gain or retain GSK a business advantage through the 
offer, promise or giving of a bribe. This goes against our ethical 
standards and is contrary to the laws by which we are bound.

Risk impact
Failure to mitigate this risk could expose the Group and associated 
persons to governmental investigation, regulatory action and civil 
and criminal liability, as well as damage the Group’s reputation, 
shareholder value, and our licence to operate in particular 
jurisdictions, all of which could materially and adversely affect  
our financial results.

Context
We are exposed to bribery and corruption risk through our global 
business operations. In some markets, the government structure 
and the rule of law are less developed, and this has a bearing on 
our bribery and corruption risk exposure. In addition to the global 
nature of our business, the healthcare sector is highly competitive 
and subject to regulation. This increases the instances where we 
are exposed to activities and interactions with bribery and 
corruption risk.

As has previously been disclosed, the Group in 2014 has been 
subject to regulatory action and media focus with regard to bribery 
investigations in China and other markets. On 19 September 2014, 
the Group announced that the Changsha Intermediate People’s 
Court in Hunan Province, China ruled that, according to Chinese 
law, GSK China Investment Co. Ltd (“GSKCI”) had offered money 
or property to non-government personnel in order to obtain 
improper commercial gains, and been found guilty of bribing 
non-government personnel. The verdict followed investigations 
initiated by China’s Ministry of Public Security in June 2013.  
As a result of the Court’s verdict, GSKCI has paid a fine of  
RMB 3 billion (£301 million) to the Chinese government. 

The US and UK authorities are leading extra-territorial  
ABAC inquires into certain of the Group’s operations.  
These investigations are further discussed in Note 45  
‘Legal Proceedings’.

Mitigating activities
Our Code of Conduct, values and behaviours and commitment  
to zero tolerance are integral to how we mitigate this risk. In light  
of the complexity and geographic breadth of this risk, we 
constantly enhance our oversight of activities and data, reinforce  
to our employees and contractors clear expectations regarding 
acceptable behaviours, and maintain on-going communications 
between the Group centre headquarters and local markets. 

The Group has an enterprise-wide ABAC programme designed  
to respond to the threat and risk of bribery and corruption. It  
builds on the Group’s values and existing standards to form a 
comprehensive and practical approach to compliance. Our ABAC 
programme is supported by: top-level commitment from the Group 
Board of Directors and leadership throughout the business; 
ongoing risk assessment; a global policy; control documents that 
address commercial and other practices that give rise to ABAC 
risk; due diligence of high risk third parties; ongoing training and 
communications; a confidential reporting line; monitoring of 
compliance and an investigations team. In addition, the programme 
mandates enhanced controls over interactions with government 
officials and when undertaking business development 
transactions. Programme governance is provided by the Group’s 
ABAC Oversight Committee which includes representation from 
key functional areas and business units.

Additionally, we have a dedicated ABAC team responsible for the 
implementation and evolution of the programme in response to 
developments in the internal and external environment. This is 
complemented with ABAC investigations and ABAC Audit teams 
which have separate reporting lines. 

We continually benchmark our ABAC programme against other 
large multi-national companies and use external expertise to review 
and help improve elements of our ABAC programme. As a result  
of the China and other country investigations, the Group has 
increased resources in both its centrally located ABAC team as 
well as regional ABAC teams.

GSK Annual Report 2014  237

Governance & remunerationFinancial statementsInvestor informationStrategic reportPrincipal risks and uncertainties
Risk factors – continued

Commercial practices and scientific engagement

Risk definition
Failure to engage in commercial and/or scientific activities that  
are consistent with the letter and spirit of legal, industry, or the 
Group’s requirements relating to marketing and communications 
about our medicines and associated therapeutic areas; 
appropriate interactions with healthcare professionals (HCPs)  
and patients; and legitimate and transparent transfer of value.

At times, researchers, HCPs, healthcare organisations (HCOs) 
and other external experts that we engage may be compensated 
for services and expertise provided. However, payments must  
not be excessive and must never be or be perceived to be an 
inducement or reward for prescribing our products. Consistent 
with our ABAC policies, they also must comply with a market’s 
ABAC laws if the recipient of any payment is a government official.

Risk impact
Failure to comply with applicable laws, rules and regulations may 
result in governmental investigation, regulatory action and legal 
proceedings brought against the Group by governmental and 
private plaintiffs. Failure to provide accurate and complete 
information related to our products may result in incomplete 
awareness of the benefit:risk profile of our medicines and possibly 
suboptimal treatment of patients. Any of these consequences 
could materially and adversely affect our financial results. Any 
practices that are found to be misaligned with our values could 
also result in reputational damage and dilute trust established  
with key stakeholders. In 2012, we paid $3 billion to resolve 
government investigations in the US focused in large part on 
promotional practices.

Context
We are committed to legitimate Scientific Engagement and the 
ethical and responsible commercialisation of medicines to support 
our mission to improve the quality of human life by enabling people 
to do more, feel better, and live longer. To accomplish this mission, 
we engage the healthcare community in various ways to advance 
our scientific knowledge as well as to provide important 
information about our medicines.

The Group disseminates information about its products through 
both non-promotional Scientific Engagement and promotional 
activities. The former is the interaction and exchange of information 
between the Group and partners and external communities in 
order to advance scientific and medical understanding including 
the appropriate development and use of our products; the 
management of disease; and patient care. It is distinct from 
promotional activities which may take place only after authorisation 
of a new product or indication, and must be conducted strictly in 
accordance with promotional laws, codes and the Group’s Policy.

Promotion of approved medicines helps ensure that HCPs globally 
have access to information they need, that patients have access to 
the medicines they need and that medicines are prescribed and 
used in a manner that provides the maximum healthcare benefit to 
patients. We are committed to communicating information related 
to our approved products in a responsible, legal, and ethical 
manner.

Mitigating activities
We have taken action at all levels of the Group to enhance and 
improve standards and procedures for Scientific Engagement  
and promotional interactions, based on our values of transparency, 
respect, integrity and patient focus. We have policies and 
standards governing promotional activities and Scientific 
Engagement undertaken by the Group or on its behalf. All of these 
activities we conduct worldwide must conform to high ethical, 
medical, and scientific standards. Where local standards differ 
from global standards, the more stringent of the two applies. 

The Group has harmonized policies and procedures to guide 
above country Commercial Practices and Scientific Engagement 
processes as well as clarified applicable standards when 
engaging in the markets. Specific accountability and authorisation 
for Scientific Engagement resides within the Medical Governance 
framework that is overseen by the Medical Governance Executive 
Committee (MGEC), accountable to the Chief Medical Officer. 
MGEC is responsible for oversight of applicable Policies and 
ensuring the highest level of integrity and continuous development 
of Scientific Engagement at GSK. Commercial Practices activities 
have oversight from both business unit Risk Management and 
Compliance Boards (RMCBs) and Country Executive Boards 
(CEBs) that manage risks across in-country business activities.

All promotional materials and activities must be reviewed and 
approved according to the Group’s policies and standards,  
and conducted in accordance with local laws and regulations,  
to help ensure that these materials and activities fairly represent 
the products or services of the Group. When necessary, we have 
disciplined (up to and including termination) employees who have 
engaged in misconduct and have broadened our ability to claw 
back remuneration from senior management in the event of 
misconduct.

During 2014, we took further proactive risk mitigation steps to 
assure our operations reflect our values. GSK publicly committed 
to stop in 2016 various payments to HCPs and Healthcare 
Organisations (HCOs). GSK also committed extended steps 
already taken in the US to changing its sales compensation model 
globally from one based on sales targets to an approach that 
individually rewards our sales force on the quality of their 
interactions with healthcare professionals, not on the end result. 

238  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic reportResearch practices

Risk definition
Failure adequately to protect and inform patients involved in human 
clinical trial research; conduct objective, ethical preclinical and 
clinical trials using sound scientific principles; guarantee the integrity 
of discovery, preclinical, and clinical development data; manage 
human biological samples according to established ethical 
standards and regulatory expectations; treat animals ethically and 
practice good animal welfare; appropriately disclose human subject 
research for medicinal products; and ensure the integrity of our 
regulatory filings and of the data that we publish.

Risk impact
The impacts of the risk include harm to patients, reputational 
damage, failure to obtain the necessary regulatory approvals  
for our products, governmental investigation, legal proceedings 
(product liability suits and claims for damages), and regulatory  
action such as fines, penalties or loss of product authorisation, 
which could materially and adversely affect our financial results.

Context
Research relating to animals can raise ethical concerns. While we 
attempt to proactively address this, animal studies remain a vital part 
of our research. In many cases, they are the only method that can be 
used to investigate the effects of a potential new medicine in a living 
body before it is tested in humans, and they are generally mandated 
by regulators and ethically imperative. Animal research can provide 
critical information about the causes of diseases and how they 
develop. Some countries require additional animal testing even 
when medicines have been approved for use elsewhere.

Clinical trials in healthy volunteers and patients are used to assess 
and demonstrate an investigational product’s efficacy and safety  
or further evaluate the product once it has been approved for 
marketing. We also work with human biological samples. These 
samples are fundamental to the discovery, development and safety 
monitoring of our products.

The integrity of our data is essential to success in all stages of  
the research data lifecycle: design, generation, recording and 
management, analysis, reporting and storage and retrieval.  
Our research data is governed by legislation and regulatory 
requirements.

Research data and supporting documents are core components  
at various stages of pipeline progression decision-making and also 
form the content of regulatory submissions. Poor data integrity can 
compromise our research efforts.

There are innate complexities and interdependencies required  
for regulatory filings, particularly given our global research and 
development footprint. Rapid changes in submission requirements 
in developing countries continue to increase the complexity of 
worldwide product registration.

Mitigating activities
We established an Office of Animal Welfare, Ethics and Strategy 
(OAWES), led by the Chief of Animal Welfare, Ethics and Strategy, 
to help ensure the humane and responsible care of animals and 
increase the knowledge and application of non-animal alternatives 
for the Group. OAWES embeds a framework of animal welfare 
governance, promotes application of 3Rs (replacement, refinement 
and reduction of animals in research), explores opportunities for 
cross-industry data sharing, and conducts quality assessments.

We report the results of our human subject research for our 
medicines and vaccines on our publicly accessible clinical study 
register website, on government-required repositories, and we 
submit human research results as manuscripts for publication in 
peer reviewed scientific journals. During 2014, we disclosed over 
130 Clinical Study Reports of marketed and terminated medicines 
(once the research results were published in the scientific literature) 
on our register. In early 2014, the GSK online system to allow 
researchers to request access to anonymised patient-level data from 
the Group’s clinical trials, was re-configured into a multi-sponsor 
request site, www.clinicalstudydatarequest.com, to include studies 
conducted by other sponsors and by the end of 2014 we had listed 
over 1000 GSK trials available for request.

We have a Global Human Biological Samples Management (HBSM) 
governance framework in place to oversee the ethical and lawful 
acquisition and management of human biological samples. Our 
global HBSM network champions HBSM activities and provides an 
experienced group to support internal Sample Custodians on best 
practice.

It remains an important priority to enhance our data integrity 
controls. During 2014 we established plans to develop new written 
standards to ensure the integrity of our data across Research and 
Development (R&D). A Data Integrity Committee was established to 
provide oversight and a Data Integrity Quality Assurance team was 
created to provide independent business monitoring of our internal 
controls for R&D activities. 

The Chief Regulatory Officer oversees the activities of the 
Regulatory Governance Board which includes promoting 
compliance with regulatory requirements and Group-wide 
standards, making regulatory services more efficient and agile,  
and further aligning regulatory capabilities with our international 
business needs at the enterprise and local levels.

GSK Annual Report 2014  239

Governance & remunerationFinancial statementsInvestor informationStrategic reportPrincipal risks and uncertainties
Risk factors – continued

Environment, health and safety and sustainability

Risk definition
Failure to manage environment, health and safety and sustainability 
(EHSS) risks consistent with the Group’s ethics, objectives, 
policies and relevant laws and regulations.

Risk impact
Failure to manage EHSS risks could lead to significant harm to 
people, the environment and communities in which we operate, 
fines, failure to meet stakeholder expectations and regulatory 
requirements, litigation or regulatory action, and damage to the 
Group’s reputation and could materially and adversely affect our 
financial results.

Context
The Group is subject to health, safety and environmental laws of 
various jurisdictions. These laws impose duties to protect people, 
the environment and the communities in which we operate as well 
as potential obligations to remediate contaminated sites. We have 
also been identified as a potentially responsible party under the 
US Comprehensive Environmental Response Compensation and 
Liability Act at a number of sites for remediation costs relating to 
our use or ownership of such sites. Failure to manage these 
environmental risks properly could result in litigation, regulatory 
action and additional remedial costs that may materially and 
adversely affect our financial results. See Note 45 to the financial 
statements, ‘Legal proceedings’, for a discussion of the 
environmental related proceedings in which we are involved. We 
routinely accrue amounts related to our liabilities for such matters.

Information protection 

Risk definition
Risk to the Group’s business activity if critical or sensitive 
computer systems or information are not available when needed, 
are accessed by those not authorised, or are deliberately changed 
or corrupted.

Risk impact
Failure to adequately protect critical and sensitive systems and 
information may result in our inability to maintain patent rights,  
loss of commercial or strategic advantage, damage to our 
reputation or business disruption including litigation or regulatory 
sanction and fines, which could materially and adversely affect  
our financial results.

Context
We rely on critical and sensitive systems and data, such as 
corporate strategic plans, sensitive personally identifiable 
information, intellectual property, manufacturing systems and trade 
secrets. There is the potential that malicious or careless actions 
expose our computer systems or information to misuse or 
unauthorised disclosure. 

Mitigating activities
The Corporate Executive Team is responsible for EHSS 
governance for the Group under a global policy. Under that policy, 
the CET ensures there are systems in place to manage the risks, 
impacts and legal compliance issues that relate to EHSS and for 
assigning responsibility to senior managers for providing and 
maintaining those systems. Individual managers are responsible for 
making sure the EHSS management system is effective and well 
implemented in their respective business area and that it is fully 
compliant with all applicable laws and regulations, adequately 
resourced, maintained, communicated, and monitored. 
Additionally, each employee is personally responsible for ensuring 
that all applicable local standard operating procedures are 
followed and expected to take responsibility for EHSS matters.

Our risk-based, proactive approach is articulated in our Global 
EHS Standards which support our EHSS policy and objective to 
discover, develop, manufacture, supply and sell our products 
without harming people or the environment. In addition to the 
design and provision of safe facilities, plant and equipment, we 
operate rigorous procedures that help us eliminate hazards where 
practicable and protect employees’ health and well-being. Our 
employment practices are designed to create a work place culture 
in which all employees feel valued, respected, empowered and 
inspired to achieve our goals.

Through our continuing efforts to improve environmental 
sustainability we have reduced water consumption, hazardous 
waste, and energy consumption. We actively manage our 
environmental remediation obligations to help ensure practices are 
environmentally sustainable and compliant.

Our EHSS performance results are shared with the public each 
year in our Responsible Business Supplement.

Mitigating activities
The Group has a global information protection policy that is 
supported through a dedicated programme of activity. To increase 
our focus on information security, the Group established the 
Information Protection & Privacy function to provide strategy, 
direction, and oversight while enhancing our global information 
security capabilities. 

We assess changes in our information protection risk environment 
through briefings by government agencies, subscription to 
commercial threat intelligence services and knowledge sharing 
with other Pharmaceutical and cross-industry companies. 

We aim to use industry best practices as part of our information 
security policies, processes and technologies and invest in 
strategies that are commensurate with the changing nature of the 
security threat landscape.

We are also subject to various laws that govern the processing of 
Personally Identifiable Information (Pll). To help ensure compliance 
with cross-border PII transfer requirements, the Group’s Binding 
Corporate Rules (BCRs) have been approved by the UK 
Information Commissioner’s Office for human resource and 
research activities data. BCRs make it possible to transfer PII 
internationally between the Group’s entities without individual 
privacy agreements in each European Union country.

240  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic reportCrisis and continuity management

Risk definition
Inability to recover and sustain critical operations following a 
disruption or to respond to a crisis incident in a timely manner.

Risk impact
Failure to manage crisis and continuity management (CCM) 
effectively can lead to prolonged business disruption, greater 
damage to the Group’s assets, and risk of supply disruption to 
patients of a medicine, any of which could materially and adversely 
affect our financial results. Delays to operational activities and 
delivery of our products to consumers and patients who rely on 
them could also expose us to litigation or regulatory action, 
materially and adversely affect our financial results and lead to 
reputational damage.

Context
The Group’s international operations, and those of its partners, 
maintain a vast global footprint exposing our workforce, facilities, 
operations and information technology to potential disruption 
resulting from a natural event (e.g. storm or earthquake), a man-
made event (e.g. civil unrest, terrorism), or a global emergency  
(e.g. Ebola outbreak, Flu pandemic). Through effective crisis 
management and business continuity planning we are committed 
to providing for the health and safety of our people, minimising 
damage and impact to the Group, and maintaining functional 
operations following a natural or man-made disaster,  
or a public health emergency. 

Third-Party Oversight

Risk definition
Failure to maintain adequate governance and oversight over third-party 
relationships; failure of third-parties to meet their contractual, 
regulatory, confidentiality or other obligations; failure of third-parties to 
comply with the law or appropriately manage their respective 
operations to mitigate the Principal Risks to the Group outlined above. 

Risk impact
Failure to adequately manage third-party relationships could result 
in business interruption and exposure to risk ranging from sub-
optimal contractual terms and conditions, to severe business 
sanctions and/or significant reputational damage. Any of these 
consequences could materially and adversely affect our business 
operations and financial results.

Context
Third parties are critical to our business delivery and are an integral 
part of the solution to improve our productivity, quality, service and 
innovation. We rely on third-parties, including suppliers, distributors, 
individual contractors, licensees, and other pharmaceutical and 
biotechnology collaboration partners for discovery, manufacture, and 
marketing of our products and important business processes. 

However, these business relationships present a material risk.  
For example, we share critical and sensitive information such as 
marketing plans, clinical data, and employee data with specific 
third parties who are conducting the relevant outsourced business 
operations. Inadequate protection or misuse of this information  
by third parties could have significant business impact. Similarly, 
we use distributors and agents in a range of activities such as 
promotion and tendering which have inherent risks such as 
inappropriate promotion or corruption. Insufficient internal 
compliance and controls by the distributors could affect our 
reputation. These risks are further increased by the complexities  
of working with large numbers of third parties. 

Mitigating activities
CCM governance for the Group is set forth in a global policy. 
Under that policy, each business unit and functional area head 
(“BU”) ensures effective crisis management and business 
continuity plans are in place that include authorised response and 
recovery strategies, key areas of responsibility and clear 
communication routes before a business disruption occurs. 
Additionally, each BU is represented on a CCM governance board 
which performs risk oversight and provides vital information to the 
CCM programme team regarding new threats, acquisitions or 
significant business or organisational changes.

A dedicated team of CCM experts supports the business.  
Their responsibilities include: chairing the governance board; 
coordinating crisis management and business continuity training; 
facilitating exercises and monitoring to provide for global 
consistency and alignment; and centrally storing and monitoring 
updates for plans supporting our critical business processes. 
These activities help ensure an appropriate level of readiness and 
response capability is maintained. We also develop and maintain 
partnerships with external bodies like the Business Continuity 
Institute and the UN International Strategy for Disaster Risk 
Reduction which helps improve our business continuity initiatives 
in disaster prone areas and supports the development of 
community resilience to disasters.

We continually improve our CCM risk management programme 
and tools based on learning from plan activations. For example, the 
Group has implemented a Global Disaster Monitoring tool to 
monitor disruptions and support local crisis teams with guidance 
and central support as needed. We regularly evaluate and 
introduce new tools to improve our CCM practices.

Mitigating activities
It is our responsibility that all activities are performed safely and  
in compliance with applicable laws and GSK’s values, standards 
and code of conduct. Each business unit leadership team retains 
ultimate accountability for managing third party interactions and 
risks, and for appropriately governing these interactions. When 
working with third parties, all GSK employees are expected to 
manage external interactions and commitments responsibly. This 
expectation is embedded in our values and code of conduct.

To help guide and enforce our global principles for interactions 
with third-parties we have in place a policy framework applicable 
to buying goods and services, managing our external spend, 
paying and working with our third-parties. This policy framework 
applies to all employees and complementary workers worldwide. 
The framework is complemented by technical and local standards 
designed to help ensure alignment with the nature of third party 
interactions, such as good manufacturing practice and adherence 
to local laws and regulations. Independent business monitoring  
of key financial and operational controls is in place and is 
supplemented by periodic checks from the company’s 
independent Audit & Assurance function.

To help enhance continuous monitoring and performance of third 
party interactions we established in 2014 the Third Party Oversight 
programme. This global programme takes an enterprise view of 
third party related risks, and will help strengthen due diligence 
efforts on third parties and improve overall management of  
our third party risks through the lifecycle of the third-party 
engagement. Oversight for the programme is provided from  
GSK’s Global Ethics and Compliance group. 

GSK Annual Report 2014  241

Governance & remunerationFinancial statementsInvestor informationStrategic reportShareholder information

Share capital and control
Details of our issued share capital and the number of shares  
held in Treasury as at 31 December 2014 can be found in Note 33 
to the financial statements, ‘Share capital and share premium 
account’. 

Our Ordinary Shares are listed on the London Stock Exchange 
and are also quoted on the New York Stock Exchange (NYSE)  
in the form of American Depositary Shares (ADS). Each ADS 
represents two Ordinary Shares. For details of listed debt and 
where it is listed refer to Note 32 to the financial statements,  
‘Net debt’.

Holders of Ordinary Shares and ADS are entitled to receive 
dividends (when declared), the company’s Annual Report or 
Annual Summary, to attend and speak at general meetings of  
the company, to appoint proxies and to exercise voting rights.

There are no restrictions on the transfer, or limitations on the 
holding, of Ordinary Shares and ADS and no requirements to 
obtain approval prior to any transfers. No Ordinary Shares or ADS 
carry any special rights with regard to control of the company and 
there are no restrictions on voting rights. Major shareholders have 
the same voting rights per share as all other shareholders. There 
are no known arrangements under which financial rights are held 
by a person other than the holder of the shares and no known 
agreements on restrictions on share transfers or on voting rights.

Shares acquired through our share schemes and plans rank 
equally with the other shares in issue and have no special rights. 
The trustees of our Employee Share Ownership Plan trusts have 
waived their rights to dividends on shares held by those trusts.

Exchange controls and other limitations  
affecting security holders
Other than certain economic sanctions, which may be in force  
from time to time, there are currently no applicable laws, decrees  
or regulations restricting the import or export of capital or affecting 
the remittance of dividends or other payments to holders of the 
company’s shares who are non-residents of the UK. Similarly, other 
than certain economic sanctions which may be in force from time to 
time, there are no limitations relating only to non-residents of the UK 
under English law or the company’s Articles of Association on the 
right to be a holder of, and to vote in respect of, the company’s 
shares.

Interests in voting rights
Other than as stated below, as far as we are aware, there are no 
persons with significant direct or indirect holdings in the company. 
Information provided to the company pursuant to the Financial 
Conduct Authority’s (FCA) Disclosure and Transparency Rules 
(DTRs) is published on a Regulatory Information Service and on  
the company’s website.

At 19 February 2015, the company had received notifications in 
accordance with the FCA’s DTRs of the following notifiable 
interests in the voting rights in the company’s issued share capital:

BlackRock, Inc.
Legal & General Group Plc

No. of 
shares
304,779,454
149,809,659

*Percentage of 
issued 
capital (%)
6.27%
3.08%

*  Percentage of Ordinary Shares in issue, excluding Treasury shares.

We have not acquired or disposed of any interests in our own 
shares during the period under review, other than in connection 
with our share buy-back programme.

242  GSK Annual Report 2014

Share buy-back programme
The Board has been authorised to issue and allot Ordinary Shares 
under Article 9 of the company’s Articles of Association. The 
power under Article 9 and the authority for the company to make 
purchases of its own shares are subject to shareholder authorities 
which are sought on an annual basis at our Annual General 
Meeting (AGM). Any shares purchased by the company may be 
cancelled or held as Treasury shares or used for satisfying Share 
Options and Grants under Group Employee Share Plans.

We continued our long-term buy-back programme in 2014 and 
14.7 million shares were purchased at a total cost of £238 million. 
The date of the final share purchase in 2014 was 24 June 2014.  
No shares were purchased in the period 25 June 2014 to  
19 February 2015. 

Our programme covers purchases of shares for cancellation or  
to be held as Treasury shares, in accordance with the authority 
renewed by shareholders at the AGM in May 2014, when the 
company was authorised to purchase a maximum of just under 
486 million shares. Details of shares purchased, those cancelled, 
and those held as Treasury shares are disclosed in Note 33 to the 
financial statements, ‘Share capital and share premium account’.

In determining specific share repurchase levels, the company 
considers the development of free cash flow during the year. Given 
the impact of the sustained strength of Sterling on free cash flow, 
the company suspended its share repurchase programme during 
2014. Following the completion of the Novartis transaction, GSK 
intends to return to shareholders £4 billion of the net proceeds. 
The company does not expect to make any Ordinary Share 
repurchases in 2015.

Market capitalisation
The market capitalisation, based on shares in issue excluding 
Treasury shares, of GSK at 31 December 2014 was £66.92 
billion. 

At that date, GSK was the fourth largest company by market 
capitalisation in the FTSE index.

Share price

At 1 January
At 31 December
(Decrease)/increase
High during the year
Low during the year

2014 
£
16.12
13.76
(14.6)%
16.91
13.24

2013 
£
13.35
16.12

20.7%
17.82
13.35

2012 
£
14.72
13.35

(9.3)%

15.08
13.18

The table above sets out the middle market closing prices.  
The company’s share price decreased by 14.6% in 2014. This 
compares with a decrease in the FTSE 100 index of 2.7% during 
the year. The share price on 19 February 2015 was £15.26.

UK£ 

18 

17 

16 

15 

14 

13 

12 

11 

10 

US$ 

75

70

65

60

55

50

45

40

35

09 
31/12/11 

31/12/12 

31/12/13 

30
31/12/14 

UK share price (UK£)

US ADS price (US$)

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
 
 
Nature of trading market 
The following tables set out, for the periods indicated, the high and low middle market closing quotations in pence for the shares on the 
London Stock Exchange, and the high and low closing prices in US dollars for the ADS on the NYSE. 

February 2015*
January 2015
December 2014
November 2014
October 2014
September 2014
August 2014
Quarter ended 30 September 2014
Quarter ended 30 June 2014
Quarter ended 31 March 2014
Quarter ended 31 December 2013
Quarter ended 30 September 2013
Quarter ended 30 June 2013
Quarter ended 31 March 2013
Year ended 31 December 2012
Year ended 31 December 2011
Year ended 31 December 2010

*  to 19 February 2015

Analysis of shareholdings at 31 December 2014

Holding of shares
Up to 1,000 
1,001 to 5,000 
5,001 to 100,000 
100,001 to 1,000,000 
Over 1,000,000 

Held by
Nominee companies
Investment and trust companies
Insurance companies
Individuals and other corporate bodies
BNY (Nominees) Limited
Held as Treasury shares by GlaxoSmithKline

Ordinary Shares
Pence per share 
Low
1453
1357
1327
1414
1324
1413
1377
1377
1543
1554
1546
1558
1520
1359
1318
1312
1095

High
1556
1500
1502
1485
1434
1467
1475
1583
1666
1691
1665
1753
1782
1539
1508
1474
1340

ADS

US dollars per share

High
47.94
45.19
47.14
46.52
45.90
48.62
49.10
54.52
56.39
56.66
53.68
52.96
53.59
46.91
47.45
45.74
42.97

Low
43.96
41.68
41.30
44.75
42.88
45.97
46.35
45.97
51.55
50.90
49.31
50.17
46.79
43.93
41.90
40.53
32.34

Number of 
accounts

% of total 
accounts

% of total 
shares

Number of 
shares

99,244
32,256
6,929
749
357
139,535

7,071
27
5
132,429
2
1
139,535

71.12
23.12
4.96
0.54
0.26
100.00

5.07
0.02
0.00
94.91
0.00
0.00
100.00

0.68
1.29
1.83
4.91
91.29
100.00

64.62
0.06
0.00
10.03
16.11
9.18
100.00

36,674,916
68,979,416
98,225,447
262,941,428
4,888,476,025
5,355,297,232

3,460,457,315
3,399,366
3,648
537,234,534
862,686,419
491,515,950
5,355,297,232

BNY Mellon is the Depositary for the company’s ADSs, which are listed on the NYSE. Ordinary Shares representing the company’s  
ADR programme, which is managed by the Depositary, are registered in the name of BNY (Nominees) Limited. At 19 February 2015, 
BNY (Nominees) Limited held 863,571,705 Ordinary Shares representing 17.75% of the issued share capital (excluding Treasury shares) 
at that date.

At 19 February 2015, the number of holders of Ordinary Shares in the USA was 1,044 with holdings of 1,088,475 Ordinary Shares,  
and the number of registered holders of ADS was 26,022 with holdings of 431,785,852 ADS. Certain of these Ordinary Shares and  
ADS were held by brokers or other nominees. As a result, the number of holders of record or registered holders in the USA is not 
representative of the number of beneficial holders or of the residence of beneficial holders.

GSK Annual Report 2014  243

Governance & remunerationFinancial statementsInvestor informationStrategic reportShareholder information
continued

Dividends
The company pays dividends quarterly and continues to return 
cash to shareholders through its dividend policy. Dividends remain 
an essential component of total shareholder return and the 
company is committed to increasing its dividend over the long-
term. Details of the dividends declared, the amounts and the 
payment dates are given in Note 16 to the financial statements, 
‘Dividends’.

Dividends per share
The table below sets out the dividend per share and per ADS for the 
last five years. The dividend per ADS is translated into US dollars at 
applicable exchange rates.

Year 
2014
2013
2012
2011
2011
2010

Dividend

Supplemental*

pence
80
78
74
70
5
65

US$
2.59
2.47
2.35
2.25
0.16
2.04

*  The 2011 supplemental dividend related to the disposal of certain 

non-core OTC brands in North America. This was paid with the fourth 
quarter ordinary dividend for 2011.

Dividend calendar

Quarter

ADS ex-dividend 
date

Ex-dividend  
date

Record date 

Payment date 

Q4 2014

18 February 2015 19 February 2015 20 February 2015

9 April 2015

Q1 2015

13 May 2015

14 May 2015

15 May 2015

9 July 2015

Q2 2015

12 August 2015

13 August 2015

14 August 2015 1 October 2015

Q3 2015

10 November 2015 12 November 2015 13 November 2015 14 January 2016

Tax information for shareholders
A summary of certain UK tax and US federal income tax 
consequences for holders of shares and ADR who are citizens  
of the UK or the USA is set out below. It is not a complete analysis 
of all the possible tax consequences of the purchase, ownership  
or sale of these securities. It is intended only as a general guide. 
Holders are advised to consult their advisers with respect to the 
tax consequences of the purchase, ownership or sale of their 
shares or ADR and the consequences under state and local  
tax laws in the USA and the implications of the current UK/US  
tax conventions.

US holders of ADR generally will be treated as the owners of  
the underlying shares for the purposes of the current USA/UK 
double taxation conventions relating to income and gains (Income 
Tax Convention), estate and gift taxes (Estate and Gift Tax 
Convention), and for purposes of the Internal Revenue Code  
of 1986, as amended (the Code).

UK shareholders
This summary only applies to a UK resident shareholder that holds 
shares as capital assets.

Taxation of dividends
UK resident shareholders will generally be subject to UK income 
tax on the full amount of dividends paid, grossed up for the amount 
of a tax credit. The tax credit may be set against the individual’s 
income tax liability in respect of the gross dividend, but is not 
repayable to shareholders with a tax liability of less than the 
associated tax credit. For the tax year 2010-11 and subsequent tax 
years, an additional rate of income tax on dividends was imposed 
for taxpayers whose income is above £150,000. UK resident 
shareholders that are corporation taxpayers should note that 
dividends are generally entitled to exemption from corporation tax. 

Taxation of capital gains
UK shareholders may be liable for UK tax on gains on the disposal  
of shares or ADR. For disposals by individuals and subject to the 
availability of any exemption or relief such as the annual exempt 
amount, a taxable capital gain accruing on a disposal of shares  
or ADR will be taxed at 28% if, after all allowable deductions, such 
shareholders’ taxable income for the tax year exceeds the basic 
rate income tax limit. In other cases, a taxable capital gain accruing 
on a disposal of shares or ADR may be taxed at 18% or 28% or at 
a combination of both rates. Corporation taxpayers may be entitled 
to an indexation allowance which applies to reduce capital gains  
to the extent that such gains arise due to inflation. Indexation 
allowance may reduce a chargeable gain but will not create an 
allowable loss.

Inheritance tax
Individual shareholders may be liable to inheritance tax on the 
transfer of shares or ADR. Tax may be charged on the amount by 
which the value of the shareholder’s estate is reduced as a result 
of any transfer by way of gift or other disposal at less than full 
market value. If such a gift or other disposal were subject to both 
UK inheritance tax and US estate or gift tax, the Estate and Gift 
Tax Convention would generally provide for tax paid in the USA  
to be credited against tax payable in the UK.

Stamp duty
UK stamp duty or stamp duty reserve tax (SDRT) will, subject to 
certain exemptions, be payable on the transfer of shares at a rate  
of 0.5% of the consideration for the transfer. 

244  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
 
US shareholders
This summary only applies to a shareholder (who is a citizen or 
resident of the USA or a domestic corporation or a person that is 
otherwise subject to US federal income tax on a net income basis  
in respect of the shares or ADR) that holds shares or ADR as 
capital assets, is not resident in the UK for UK tax purposes and 
does not hold shares for the purposes of a trade, profession or 
vocation that is carried on in the UK through a branch or agency. 

The summary also does not address the tax treatment of holders 
that are subject to special tax rules, such as banks, tax-exempt 
entities, insurance companies, dealers in securities or currencies, 
persons that hold shares or ADR as part of an integrated 
investment (including a ‘straddle’) comprised of a share or ADR 
and one or more other positions, and persons that own (directly  
or indirectly) 10% or more of the voting stock of the company.

Taxation of dividends
The gross amount of dividends received is treated as foreign 
source dividend income for US tax purposes. It is not eligible  
for the dividend received deduction allowed to US corporations. 
Dividends on ADR are payable in US dollars; dividends on shares 
are payable in pounds Sterling. Dividends paid in pounds Sterling 
will be included in income in the US dollar amount calculated by 
reference to the exchange rate on the day the dividends are 
received by the holder. Subject to certain exceptions for short-term 
or hedged positions, an individual eligible US holder will be subject 
to US taxation at a maximum rate of 23.8% in respect of qualified 
dividends. 

Taxation of capital gains
Generally, US holders will not be subject to UK capital gains tax, 
but will be subject to US tax on capital gains realised on the sale 
or other disposal of shares or ADR. Such gains will be long-term 
capital gains (subject to reduced rates of taxation for individual 
holders) if the shares or ADR were held for more than one year.

Information reporting and backup withholding
Dividends and payments of the proceeds on a sale of shares or  
ADR, paid within the USA or through certain US-related financial 
intermediaries are subject to information reporting and may be 
subject to backup withholding unless the US holder is a 
corporation or other exempt recipient or provides a taxpayer 
identification number and certifies that no loss of exemption has 
occurred. Non-US holders generally are not subject to information 
reporting or backup withholding, but may be required to provide a 
certification of their non-US status in connection with payments 
received. Any amounts withheld will be allowed as a refund or 
credit against a holder’s US federal income tax liability provided 
the required information is furnished to the Internal Revenue 
Service.

Estate and gift taxes
Under the Estate and Gift Tax Convention, a US shareholder is  
not generally subject to UK inheritance tax.

Stamp duty
UK stamp duty or SDRT will, subject to certain exemptions,  
be payable on any transfer of shares to the ADR custodian or 
depository at a rate of 1.5% of the amount of any consideration 
provided (if transferred on sale), or their value (if transferred for  
no consideration).

No SDRT would be payable on the transfer of, or agreement to 
transfer, an ADR. No UK stamp duty should be payable on the 
transfer of an ADR provided that any instrument of transfer is 
executed and remains at all times outside the UK. Any stamp duty  
on the transfer of an ADR would be payable at a rate of 0.5% of 
the consideration for the transfer. Any sale of the underlying shares 
would, subject to certain exceptions, result in liability to UK stamp 
duty or, as the case may be, SDRT at a rate of 0.5%.

Annual General Meeting 2015
2.30pm (UK time) on Thursday 7 May 2015  
The Queen Elizabeth II Conference Centre, Broad Sanctuary, 
Westminster, London SW1P 3EE.

The AGM is the company’s principal forum for communication  
with private shareholders. In addition to the formal business,  
there will be a presentation by the CEO on the performance of  
the Group and its future development. There will be an opportunity 
for questions to be asked to the Board. Chairmen of the Board’s 
Committees will take questions relating to those Committees.

Investors holding shares through a nominee service should arrange 
with that nominee service to be appointed as a proxy in respect of 
their shareholding in order to attend and vote at the meeting. 

ADR holders wishing to attend the meeting must obtain a proxy 
from BNY Mellon, as Depositary, by notifying them of your request 
to do so. This will enable you to attend and vote on the business  
to be transacted. ADR holders may instruct BNY Mellon as to the 
way in which the shares represented by their ADR should be voted 
by completing and returning the voting card provided by the 
Depositary.

Documents on display
The Articles of Association of the company and Directors’ service 
contracts or, where applicable, letters of appointment between 
Directors and the company or any of its subsidiaries (and any side 
letters relating to severance terms and pension arrangements) are 
available for inspection at the company’s registered office and will  
be made available for inspection at the AGM.

GSK Annual Report 2014  245

Governance & remunerationFinancial statementsInvestor informationStrategic reportShareholder information
continued

Financial calendar
Event 
Quarter 1 results’ announcement
Annual General Meeting
Quarter 2 results’ announcement
Quarter 3 results’ announcement
Preliminary/Quarter 4 results’ announcement
Annual Report announcement
Annual Report/Summary distribution

Date
April/May 2015
May 2015
July 2015
October 2015
February 2016
February/March 2016
March 2016

Information about the company, including the share price, is available 
on our website at www.gsk.com. Information made available on the 
website does not constitute part of this Annual Report.

Results announcements
Results announcements are issued to the London Stock Exchange 
and are available on its news service. They are also sent to the  
US Securities and Exchange Commission and the NYSE, issued  
to the media and made available on our website.

Financial reports 
The company publishes an Annual Report and, for the shareholder 
not needing the full detail of the Annual Report, a Summary.  
These documents are available on our website from the date of 
publication. The Summary is sent to all shareholders. Shareholders 
may elect to receive the Annual Report by contacting the registrar. 
Alternatively, shareholders may elect to receive notification by  
email of the publication of financial reports by registering on  
www.shareview.co.uk.

Copies of previous financial reports are available on our website. 
Printed copies can be obtained from our registrar in the UK and  
from the GSK Response Center in the USA (see pages 249 and 
250 for the contact details).

Donations to political organisations  
and political expenditure
With effect from 1 January 2009, to ensure a consistent approach  
to political contributions across the Group, we introduced a global 
policy to stop voluntarily all corporate political contributions.

In the period from 1 January 2009 to 31 December 2014, the 
Group did not make any political donations to EU or non-EU 
organisations.

Notwithstanding the introduction of this policy, in accordance with 
the Federal Election Campaign Act in the USA, we continue to 
support an employee-operated Political Action Committee (PAC) 
that facilitates voluntary political donations by eligible GSK 
employees. 

The PAC is not controlled by GSK. Decisions on the amounts and 
recipients of contributions are made by participating employees 
exercising their legal right to pool their resources and make 
political contributions, which are subject to strict limitations. In 
2014, a total of US$525,900 (US$484,810 in 2013) was donated 
to political organisations by the GSK employee PAC.

At the AGM in May 2001, shareholders first authorised the 
company to make donations to EU political organisations and to 
incur EU political expenditure, under the provisions of the Political 
Parties, Elections and Referendums Act 2000, of up to £100,000 
each year. This authority has since been renewed annually. The 
Companies Act 2006 requires companies to continue to obtain 
shareholder approval before they can make donations to EU 
political organisations or incur EU political expenditure. 

However, we do not make and do not intend to make donations to 
political parties or independent election candidates, nor do we 
make any donations to EU political organisations or incur EU 
political expenditure. 

246  GSK Annual Report 2014

The definitions of political donations, political expenditure and 
political organisations used in the legislation are very wide. In 
particular, the definition of EU political organisations may extend to 
bodies such as those concerned with policy review, law reform, the 
representation of the business community and special interest 
groups such as those concerned with the environment, which the 
company and its subsidiaries might wish to support. As a result, 
the definitions may cover legitimate business activities not in the 
ordinary sense considered to be political donations or political 
expenditure.

Such activities are not designed to support any political party or 
independent election candidate. The authority which the Board  
has sought annually is a precautionary measure to ensure that the 
company and its subsidiaries do not inadvertently breach the 
legislation.

Directors
Our Directors’ powers are determined by UK legislation and our 
Articles of Association, which are available on our website. The 
Articles may be amended by a special resolution of the members.  
The Directors may exercise all the company’s powers provided that 
the Articles or applicable legislation do not stipulate that any such 
powers must be exercised by the members.

The rules about the appointment and replacement of Directors  
are contained in our Articles. They provide that Directors may be 
appointed by an ordinary resolution of the members or by a resolution 
of the Directors, provided that, in the latter instance, a Director 
appointed in this way retires at the first AGM following his or her 
appointment.

Our Articles also provide that Directors should normally be subject  
to re-election at the AGM at intervals of three years or annually if  
they have held office for a continuous period of nine years or more. 
However, the Board agreed in 2011 that all Directors who wish to 
continue as members of the Board should seek re-election 
annually in accordance with the UK Corporate Governance Code. 
Members may remove a Director by passing an ordinary resolution 
of which special notice has been given, or by passing a special 
resolution.

A Director may automatically cease to be a Director if:

•  he or she becomes bankrupt or compounds with his or her 

creditors generally 

•  he or she ceases to be a Director by virtue of the Companies  

Act or the Articles 

•  he or she is suffering from mental or physical ill health and the 

Board resolves that he or she shall cease to be a Director

•  he or she has missed Directors’ meetings for a continuous  
period of six months without permission and the Board  
resolves that he or she shall cease to be a Director 

•  he or she is prohibited from being a Director by law 

•  he or she resigns 

•  he or she offers to resign and the Board accepts that offer 

•  all other Directors (being at least three in number) require  

him or her to resign.

Governance & remunerationFinancial statementsInvestor informationStrategic reportUS law and regulation
A number of provisions of US law and regulation apply to the 
company because our shares are quoted on the New York Stock 
Exchange (NYSE) in the form of ADSs.

NYSE rules
In general, the NYSE rules permit the company to follow UK 
corporate governance practices instead of those applied in the 
USA, provided that we explain any significant variations. This 
explanation is contained in our Form 20-F, which can be accessed 
from the Securities and Exchange Commission’s (SEC) EDGAR 
database or via our website. NYSE rules that came into effect in 
2005 require us to file annual and interim written affirmations 
concerning the Audit & Risk Committee and our statement on 
significant differences in corporate governance.

Sarbanes-Oxley Act of 2002
Following a number of corporate and accounting scandals in the 
USA, Congress passed the Sarbanes-Oxley Act of 2002. 
Sarbanes-Oxley is a wide-ranging piece of legislation concerned 
largely with financial reporting and corporate governance.

As recommended by the SEC, the company has established a 
Disclosure Committee. The Committee reports to the CEO, the 
CFO and to the Audit & Risk Committee. It is chaired by the 
Company Secretary and the members consist of senior managers 
from finance, legal, corporate communications and investor 
relations.

External legal counsel, the external auditors and internal experts 
are invited to attend its meetings periodically. It has responsibility 
for considering the materiality of information and, on a timely basis, 
determining the disclosure of that information. It has responsibility 
for the timely filing of reports with the SEC and the formal review of 
the Annual Report and Form 20-F. In 2014, the Committee met 11 
times.

Sarbanes-Oxley requires that the annual report on Form 20-F 
contain a statement as to whether a member of our Audit & Risk 
Committee (ARC) is an audit committee financial expert as defined 
by Sarbanes-Oxley. Such a statement for each of the relevant 
members of the ARC (Stacey Cartwright, Judy Lewent and Tom  
de Swaan) is included in the Audit & Risk Committee report on 
page 87 and in their biographies on pages 74 and 75. Additional 
disclosure requirements arise under section 302 and section  
404 of Sarbanes-Oxley in respect of disclosure controls and 
procedures and internal control over financial reporting. 

Directors’ conflicts of interest
All Directors have a duty under the Companies Act 2006 to avoid  
a situation in which they have, or could have, a direct or indirect 
conflict of interest or possible conflict with the company. The duty 
applies, in particular, to the exploitation of any property, information or 
opportunity whether or not the company could take advantage of it. 
Our Articles provide a general power for the Board to authorise such 
conflicts. 

The Nominations Committee has been authorised by the Board to 
grant and periodically, but in any event annually, to review any 
potential or actual conflict authorisations. Directors are not 
counted in the quorum for the authorisation of their own actual or 
potential conflicts. Authorisations granted are recorded by the 
Company Secretary in a register and are noted by the Board.

On an ongoing basis, the Directors are responsible for informing 
the Company Secretary of any new actual or potential conflicts 
that may arise or if there are any changes in circumstances that 
may affect an authorisation previously given. Even when provided 
with authorisation, a Director is not absolved from his or her 
statutory duty to promote the success of the company. If an actual 
conflict arises post-authorisation, the Board may choose to 
exclude the Director from receipt of the relevant information and 
participation in the debate, or suspend the Director from the 
Board, or, as a last resort, require the Director to resign.

The Nominations Committee reviewed the register of potential 
conflict authorisations in October 2014 and reported to the Board 
that the conflicts had been appropriately authorised and that the 
process for authorisation continues to operate effectively. Except 
as described in Note 35 to the financial statements, ‘Related party 
transactions’, during or at the end of the financial year no Director 
or connected person had any material interest in any contract of 
significance with a Group company.

Independent advice
The Board recognises that there may be occasions when one or 
more of the Directors feel it is necessary to take independent legal 
and/or financial advice at the company’s expense. There is an 
agreed procedure, which is set out on our website, to enable them 
to do so.

Indemnification of Directors
Qualifying third party indemnity provisions (as defined in the 
Companies Act 2006) are in force for the benefit of Directors and 
former Directors who held office during 2014 and up to the signing  
of the Annual Report.

Change of control and essential contracts
We do not have contracts or other arrangements which individually 
are fundamental to the ability of the business to operate effectively, 
nor is the company party to any material agreements that would take 
effect, be altered, or terminate upon a change of control following  
a takeover bid. We do not have agreements with any Director that 
would provide compensation for loss of office or employment 
resulting from a takeover, except that provisions of the company’s 
share plans may cause options and awards granted under such  
plans to vest on a takeover. Details of the termination provisions in  
the company’s framework for contracts for Executive Directors are 
given on pages 124 and 125.

GSK Annual Report 2014  247

Governance & remunerationFinancial statementsInvestor informationStrategic reportShareholder information
continued

Section 302: Corporate responsibility for financial reports
Sarbanes-Oxley also introduced a requirement for the CEO and  
the CFO to complete formal certifications, confirming that:

•  they have each reviewed the annual report on Form 20-F

•  based on their knowledge, the annual report on Form 20-F 

contains no material misstatements or omissions

•  based on their knowledge, the financial statements and other 
financial information fairly present, in all material respects, the 
financial condition, results of operations and cash flows as of 
the dates, and for the periods, presented in the annual report on 
Form 20-F

•  management conducted an evaluation of the effectiveness of 

internal control over financial reporting based on the framework, 
Internal Control – Integrated Framework (2013) issued by 
the Committee of Sponsoring Organisations of the Treadway 
Commission (COSO)

•  there have been no changes in the Group’s internal control over 
financial reporting during 2014 that have materially affected, 
or are reasonably likely to affect materially, the Group’s internal 
control over financial reporting

•  management has assessed the effectiveness of internal control 

over financial reporting as at 31 December 2014 and its 
conclusion will be filed as part of the Group’s Form 20-F, and 

•  they are responsible for establishing and maintaining disclosure 
controls and procedures that ensure that material information is 
made known to them, and have evaluated the effectiveness of 
these controls and procedures as at the year-end, the results of 
such evaluation being contained in the annual report on  
Form 20-F

PricewaterhouseCoopers LLP, which has audited the consolidated 
financial statements of the Group for the year ended 31 December 
2014, has also assessed the effectiveness of the Group’s internal 
control over financial reporting under Auditing Standard No. 5 of  
the Public Company Accounting Oversight Board (United States). 
Their audit report will be filed with the Group’s Form 20-F. 

Section 13(r) of the US Securities Exchange Act
Section 13(r) of the US Securities Exchange Act of 1934, as 
amended, requires issuers to make specific disclosure in their Annual 
Reports of certain types of dealings with Iran, including transactions 
or dealings with government-owned entities, as well as dealings with 
entities sanctioned for activities related to terrorism or proliferation of 
weapons of mass destruction, even when those activities are not 
prohibited by US law and do not involve US persons. The Group 
does not have a legal entity based in Iran, but it does export certain 
pharmaceutical and vaccine products to Iran, via sales by non-US 
entities, to two privately held Iranian distributors. The Group also 
does business, via non-US entities, in other jurisdictions targeted by 
sanctions laws, including Syria, Crimea, North Korea and Sudan.  
We do not believe that any of the Group’s direct dealings with Iran 
require specific disclosure under these requirements, and the Group 
limits sales to Iran, North Korea, Syria, Sudan and Cuba to essential 
medicines (determined in part using criteria set by the World Health 
Organization). The Group has no direct knowledge of the identity of 
its distributors’ downstream customers in Iran, and it is possible that 
these customers include entities, such as government-owned 
hospitals and pharmacies, that are owned or controlled directly or 
indirectly by the Iranian government or by persons or entities 
sanctioned in connection with terrorism or proliferation activities. 
Because the Group has no direct knowledge of its distributors’ 
customers, it cannot establish the proportion of gross revenue or 
sales potentially attributable to entities affiliated with the Iranian 
government or parties sanctioned for disclosable activities. As a 
result, the Group is reporting the entire gross revenues (£0.2 million) 
and net losses (£1.36 million) from the Group’s sales to Iran in 2014.

The Group is also aware that some hospitals or other medical 
facilities in Lebanon may be affiliated with or controlled by Hezbollah, 
which is designated by the United States as a terrorist organization. 
Again, the Group does not deal directly with such facilities and sells 
through a distributor. The Group is also unable to identify with 
certainty the degree or nature of any affiliation of the end customers 
with Hezbollah, and the Group is unable to establish the proportion 
of gross revenue or sales potentially attributable to reportable 
entities. As a result, the Group is reporting the entire gross revenues 
(£41 million) and net profits (£16.3 million) from the Group’s sales to 
Lebanon in 2014. 

•  they are responsible for establishing and maintaining internal 

control over financial reporting that provides reasonable 
assurance regarding the reliability of financial reporting and 
the preparation of financial statements for external purposes in 
accordance with generally accepted accounting principles

•  they have disclosed in the annual report on Form 20-F any 

changes in internal controls over financial reporting during the 
period covered by the annual report on Form 20-F that have 
materially affected, or are reasonably likely to affect materially, 
the company’s internal control over financial reporting, and they 
have disclosed, based on their most recent evaluation of internal 
control over financial reporting, to the external auditors and the 
ARC, all significant deficiencies and material weaknesses in the 
design or operation of internal controls over financial reporting 
which are reasonably likely to affect adversely the company’s 
ability to record, process, summarise and report financial 
information, and any fraud (regardless of materiality) involving 
persons that have a significant role in the company’s internal 
control over financial reporting.

The Group has carried out an evaluation under the supervision  
and with the participation of its management, including the CEO  
and CFO, of the effectiveness of the design and operation  
of the Group’s disclosure controls and procedures as at  
31 December 2014.

There are inherent limitations to the effectiveness of any system  
of disclosure controls and procedures, including the possibility  
of human error and the circumvention or overriding of the controls  
and procedures. Accordingly, even effective disclosure controls  
and procedures can only provide reasonable assurance of 
achieving their control objectives.

The CEO and CFO expect to complete these certifications and 
report their conclusions on the effectiveness of disclosure controls 
and procedures in February 2015, following which the certificates  
will be filed with the SEC as part of our Group’s Form 20-F.

Section 404: Management’s annual report on internal control 
over financial reporting
In accordance with the requirements of section 404 of Sarbanes-
Oxley, the following report is provided by management in respect 
of the company’s internal control over financial reporting (as 
defined in Rules 13a-15(f) and 15d-15(f) under the US Securities 
Exchange Act of 1934):

•  management is responsible for establishing and maintaining 

adequate internal control over financial reporting for the Group. 
Internal control over financial reporting is designed to provide 
reasonable assurance regarding the reliability of financial 
reporting and the preparation of financial statements for external 
purposes in accordance with IFRS 

248  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic reportShareholder services and contacts 
Registrar
The company’s registrar is:
Equiniti Limited 
Aspect House, Spencer Road, Lancing, BN99 6DA 
www.shareview.co.uk 
Tel: 0871 384 2991 (in the UK)*
Tel: +44(0)121 415 7067 (outside the UK) 

Equiniti provides a range of services for shareholders:

Service

What it offers

How to participate

Dividend Reinvestment Plan  
(DRIP)

As an alternative to receiving cash dividends you may 
choose to reinvest your dividends to buy more GSK 
shares. 

A DRIP election form can be 
downloaded from  
www.shareview.co.uk or  
requested by telephoning Equiniti.

Dividend payment direct to your bank 
account (Bank Mandate)

If you currently receive your dividends by cheque through 
the post, you can instead have them paid directly into your 
bank or building society account. This is quicker, more 
secure and avoids the risk of your cheque going astray.

A dividend bank mandate form can be 
downloaded from  
www.shareview.co.uk or  
requested by telephoning Equiniti.

Dividend payment direct to 
bank account for overseas shareholders 

Electronic communications

Shareview service

Duplicate publications or mailings

Share dealing service†
(please note that market trading hours  
are from 8.00am to 4.30pm UK time, 
Monday to Friday, excluding UK public 
holidays)

Corporate Sponsored Nominee Account

Instead of waiting for a sterling cheque to arrive by post, 
Equiniti will convert your dividend into your local currency 
and send it direct to your local bank account. This service 
is available in over 100 countries worldwide. 

Shareholders may elect to receive electronic notifications 
of company communications including our Annual Report, 
dividend payments (if paid by way of a Bank Mandate), 
access to electronic tax vouchers and the availability of 
online voting for all general meetings. Each time GSK 
mails out hard copy shareholder documents you will 
receive an email containing a link to the document or 
relevant website.

This enables you to create a free online portfolio to view 
your share balance and movements, update your address 
and dividend payment instructions and register your votes 
for our AGM.

If you receive duplicate copies of this report or other 
mailings, please contact Equiniti and they will arrange for 
your accounts to be merged into one for your convenience 
and to avoid waste and unnecessary costs.

Shareholders may trade shares, either held in certificated 
form or held in our Corporate Sponsored Nominee, by 
internet, telephone or by a postal dealing service provided 
by Equiniti Financial Services Limited.

This is a convenient way to manage your shares without 
requiring a share certificate. The service provides a facility 
for you to hold your shares in a nominee company 
sponsored by the company. You will continue to receive 
dividend payments, annual reports and can attend and 
vote at the company’s general meetings. Shareholders’ 
names do not appear on the publicly available share 
register and the service is free to join.

For more details on this service and the 
costs involved please contact Equiniti.

You can register at  
www.shareview.co.uk

You can register at:
www.shareview.co.uk

Please contact Equiniti.

For internet transactions, please log on 
to www.shareview.co.uk/dealing.

For telephone transactions, please call 
0845 603 7037 (in the UK) or  
+44 (0)121 415 7560 (outside the UK).

For postal transactions, please call  
0871 384 2991 to request a dealing 
form.

An application form can be downloaded 
from  
www.shareview.co.uk or  
requested by telephoning Equiniti.

Individual Savings Accounts (ISAs)†

The company has arranged for Equiniti Financial Services 
Limited to provide a GSK Corporate ISA to hold GSK 
Ordinary Shares. 

Details are available from  
www.shareview.co.uk or can be 
requested by telephoning Equiniti.

*   UK lines are open from 8.30am to 5.30pm, Monday to Friday, except UK public holidays, and calls to the number are charged at 8p  

per minute plus network extras.

†   The provision of share dealing details is not intended to be an invitation or inducement to engage in an investment activity. Advice on 

share dealing should be obtained from a stockbroker or independent financial adviser.

GSK Annual Report 2014  249

Governance & remunerationFinancial statementsInvestor informationStrategic report 
 
 
 
 
Shareholder information
continued

ADR Depositary

The ADR programme is administered by The Bank of New York 
Mellon:

Contacts
Investor relations
Investor relations may be contacted as follows:

BNY Mellon Shareowner Services 
PO Box 30170 
College Station, TX 77842-3170

Overnight correspondence should be sent to: 
BNY Mellon Shareowner Services 
211 Quality Circle, Suite 210 
College Station, TX 77845

www.mybnymdr.com
Tel:    1 877 353 1154 (US toll free) 
Tel:    +1 201 680 6825 (outside the USA) 
email:  shrrelations@cpushareownerservices.com

UK
980 Great West Road 
Brentford, Middlesex, TW8 9GS 
Tel: +44 (0)20 8047 5000

USA
Five Crescent Drive 
Philadelphia PA 19112 
Tel: 1 888 825 5249 (US toll free) 
Tel: +1 215 751 4611 (outside the USA) 
GSK Response Center
Tel: 1 888 825 5249 (US toll free)

The Depositary also provides Global BuyDIRECT†, a direct ADS 
purchase/sale and dividend reinvestment plan for ADR holders.  
For details of how to enrol please visit www.mybnymdr.com or call 
the above helpline number to obtain an enrolment pack.

Share scam alert
If you receive an unsolicited telephone call offering to sell or buy 
your shares, please take extra care. The caller may be part of a 
highly organised financial scam.

If you are a UK shareholder, please contact the Financial Conduct 
Authority for further information on this, or other similar activities,  
at www.fca.org.uk/consumers or on its consumer helpline:

Tel: 0845 606 1234 (in the UK)
Lines are open from 8.00am to 6.00pm, UK time, 
Monday to Friday, except UK public holidays.

Responsible Business Supplement
We are publishing our Responsible Business Supplement 2014 
online. This will outline GSK’s approach to, and performance in, 
our key responsible business areas, Health for all, Our behaviour, 
Our people and Our planet.

Glaxo Wellcome and SmithKline Beecham  
Corporate PEPs
The Share Centre Limited 
Oxford House, Oxford Road, Aylesbury, Bucks HP21 8SZ 
Tel:  +44 (0)1296 414 141 
www.share.com

Donating shares to Save the Children
In 2013, GSK embarked on an ambitious global partnership with 
Save the Children to share our expertise and resources with the 
aim of helping to save the lives of one million children.

Shareholders with a small number of shares, the value of which 
makes it uneconomical to sell, may wish to consider donating them 
to Save the Children. Donated shares will be aggregated and sold 
by Save the Children who will use the funds raised to help them 
reach the above goal.†

To obtain a share donation form, please contact our registrar, 
Equiniti, who is managing the donation and sale of UK shares to 
Save the Children free of charge.

†   The provision of share dealing details is not intended to be an 
invitation or inducement to engage in an investment activity.  
Advice on share dealing should be obtained from a stockbroker 
or independent financial adviser.

250  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic reportGlossary of terms  

Terms used in the Annual Report  

US equivalent or brief description

Accelerated capital allowances 

 Tax allowance in excess of depreciation arising from the purchase of fixed assets that delay  
the charging and payment of tax. The equivalent of tax depreciation.

American Depositary Receipt (ADR)  

 Receipt evidencing title to an ADS. Each GSK ADR represents two Ordinary Shares.

American Depositary Shares (ADS) 

Listed on the New York Stock Exchange; represents two Ordinary Shares.

Basic earnings per share 

Basic income per share.

Called up share capital 

Ordinary Shares, issued and fully paid.

CER growth 

The company 

Corporate Integrity Agreement (CIA) 

Currency swap 

Defined benefit plan 

Defined contribution plan 

Growth at constant exchange rates. 

GlaxoSmithKline plc.

 In 2012, the company entered into a settlement with the US Federal Government related to past 
sales and marketing practices. As part of the settlement the company entered into a Corporate 
Integrity Agreement with the US Department of Health and Human Services, under which 
improvements are being built into its existing compliance programmes.

 An exchange of two currencies, coupled with a subsequent re-exchange of those currencies, 
at agreed exchange rates and dates.

Pension plan with specific employee benefits, often called ‘final salary scheme’.

 Pension plan with specific contributions and a level of pension dependent upon the growth  
of the pension fund.

Derivative financial instrument 

A financial instrument that derives its value from the price or rate of some underlying item.

Diluted earnings per share 

Diluted income per share.

Employee Share Ownership Plan Trusts 

Trusts established by the Group to satisfy share-based employee incentive plans.

Equity Shareholders’ funds 

Shareholders’ equity.

Finance lease 

Freehold 

The Group 

GSK 

Hedging 

Intangible fixed assets 

Ordinary Share 

Profit 

Profit attributable to shareholders 

Share capital 

Share option 

Capital lease.

Ownership with absolute rights in perpetuity.

GlaxoSmithKline plc and its subsidiary undertakings.

GlaxoSmithKline plc and its subsidiary undertakings.

 The reduction of risk, normally in relation to foreign currency or interest rate movements, 
by making off-setting commitments.

 Assets without physical substance, such as computer software, brands, licences, patents,  
know-how and marketing rights purchased from outside parties.

A fully paid up ordinary share in the capital of the company.

Income.

Net income.

Ordinary Shares, capital stock or common stock issued and fully paid.

Stock option.

Share premium account 

Additional paid-up capital or paid-in surplus (not distributable).

Shares in issue 

Subsidiary 

Treasury share 

Turnover 

The number of shares outstanding.

An entity in which GSK exercises control.

Treasury stock.

Revenue.

UK Corporate Governance Code 

 As required by the UK Listing Authority, the company has disclosed in the Annual Report how it 
has applied the best practice corporate governance provisions of the Financial Reporting 
Council’s UK Corporate Governance Code.

GSK Annual Report 2014  251

Governance & remunerationFinancial statementsInvestor informationStrategic reportLate-stage pipeline summary 
Legal proceedings 
Long-term Incentive plans 
Major restructuring costs 
Movements in equity 
Net debt 
New accounting requirements 
Non-Executive Directors’ fees 
Notes to the financial statements 
Operating profit 
Other intangible assets 
Other investments 
Other non-current assets 
Other non-current liabilities 
Other operating income 
Other provisions 
Our Board 
Our business 
Our people 
Our strategy priorities 
Outlook 
Pensions and other post-employment benefits 
Pharmaceutical products, competition and  
   intellectual property 
Pipeline 
Presentation of the financial statements 
Principal Group companies 
Property, plant and equipment 
Proposed Novartis transaction 
Quarterly trend 
Reconciliation of net cash flow to movement in net debt 
Registrar 
Related party transactions 
Relations with shareholders 
Remuneration policy report 
Remuneration report 
Research and development 
Responsible business 
Risk factors 
Segment information 
Share capital and control 
Share capital and share premium account 
Share price 
Shareholder information 
Taxation 
Tax information for shareholders 
The Remuneration Committee 
Trade and other payables 
Trade and other receivables 
US law and regulation 

Page

29
206
101
154
179
176
146
110
140
152
162
165
165
176
151
175
72
18
44
12
5
167

229
229
140
204
158
203
218
182
249
181 
84
119
96
24,32,34
36
232
147
242
178
242
242
156
244
108
167
166
247

Index

Accounting principles and policies 
Acquisitions and disposals 
Adjustments reconciling profit after tax to operating
   cash flows 
Annual General Meeting 2015 
Assets held for sale 
Associates and joint ventures 
Cash and cash equivalents 
CEO’s statement 
Chairman’s statement 
Commitments 
Committee reports 
Competition 
Consolidated balance sheet 
Consolidated cash flow statement 
Consolidated income statement 
Consolidated statement of changes in equity 
Consolidated statement of comprehensive income 
Consumer Healthcare products and competition 
Contingent liabilities 
Corporate Executive Team 
Corporate governance 
Critical accounting policies 
Directors and senior management 
Directors’ interests in shares 
Directors’ statement of responsibilities 
Dividends 
Donations to political organisations and  
   political expenditure 
Earnings per share 
Employee costs 
Employee share schemes 
Exchange rates 
Executive Director remuneration 
Finance expense 
Finance income 
Financial instruments and related disclosures 
Financial position and resources 
Financial statements of GlaxoSmithKline plc, prepared  
   under UK GAAP 
Five year record 
Glossary of terms 
Goodwill 
Group financial review 
Independent Auditors’ report 
Inventories 
Investments in associates and joint ventures 
Investor relations 
Key accounting judgements and estimates 
Key performance indicators 

Page

140
183

181
245
166
155
166
4
2
189
85
10
137
139
136
138
136
231
176
76 
78
63
118
111
130
158

246
158
153
200
146
97
155
154
190
65

211
222
251
160
52
131
166
164
250
144
14

252  GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic reportAbout GSK

GlaxoSmithKline plc was incorporated as an 
English public limited company on 6 December 
1999. We were formed by a merger between 
Glaxo Wellcome plc and SmithKline Beecham 
plc. GSK acquired these two English companies 
on 27 December 2000 as part of the merger 
arrangements.

Our shares are listed on the London Stock 
Exchange and the New York Stock Exchange.

Read more at www.gsk.com

Here you will find downloadable PDFs of:
•  Annual Report 2014
•  Annual Summary 2014
•  Form 20-F
•  Responsible Business Supplement 2014

Brand names

Brand names appearing in italics throughout this report 
are trade marks either owned by and/or licensed to GSK 
or associated companies, with the exception of Boniva/
Bonviva, a trade mark of Roche, NicoDerm, a trade 
mark of Johnson & Johnson, Merrell, Novartis, Sanofi or 
GlaxoSmithKline, Potiga, a trade mark of Valeant, Prolia 
and Xgeva, trade marks of Amgen, Vesicare, a trade mark 
of Astellas Pharmaceuticals in many countries and of 
Yamanouchi Pharmaceuticals in certain countries, Volibris, 
a trade mark of Gilead, Xyzal, a trade mark of UCB or GSK 
and Zyrtec, a trade mark of UCB or GSK all of which are 
used in certain countries under licence by the Group.

Acknowledgements

Design 
Salterbaxter

Printing 
Printed at Pureprint Group, ISO 14001.
FSC certified and CarbonNeutral.

Paper 
This Annual Report is printed on
Amadeus 100 Silk, a 100% recycled
paper with full FSC certification. All pulps
used are made from 100% de-inked,
post-consumer waste and are elemental
chlorine free. The manufacturing mill
holds the ISO 14001 and EU Ecolabel
certificates for environmental
management.

Notice regarding limitations on  
Director Liability under English Law

Under the UK Companies Act 2006, a safe harbour limits 
the liability of Directors in respect of statements in and 
omissions from the Directors’ Report (for which see page 
95), the Strategic report and the Remuneration report. 
Under English law the Directors would be liable to the 
company, but not to any third party, if one or more of these 
reports contained errors as a result of recklessness or 
knowing misstatement or dishonest concealment of a 
material fact, but would otherwise not be liable. Pages 71 
to 95, 130, 211 and 232 to 248 inclusive comprise the 
Directors’ Report, pages 2 to 70 inclusive comprise the 
Strategic report and pages 96 to 118 inclusive comprise 
the Remuneration report, each of which have been drawn 
up and presented in accordance with and in reliance upon 
English company law and the liabilities of the Directors 
in connection with these reports shall be subject to the 
limitations and restrictions provided by such law.

Website

GSK’s website www.gsk.com gives additional information 
on the Group. Notwithstanding the references we make 
in this Annual Report to GSK’s website, none of the 
information made available on the website constitutes part 
of this Annual Report or shall be deemed to be incorporated 
by reference herein.

Cautionary statement regarding  
forward-looking statements

The Group’s reports filed with or furnished to the US 
Securities and Exchange Commission (SEC), including 
this document and written information released, or oral 
statements made, to the public in the future by or on behalf 
of the Group, may contain forward-looking statements. 
Forward-looking statements give the Group’s current 
expectations or forecasts of future events. An investor 
can identify these statements by the fact that they do not 
relate strictly to historical or current facts. They use words 
such as ‘anticipate’, ‘estimate’, ‘expect’, ‘intend’, ‘will’, 
‘project’, ‘plan’, ‘believe’ and other words and terms of 
similar meaning in connection with any discussion of future 
operating or financial performance. In particular, these 
include statements relating to future actions, prospective 
products or product approvals, future performance or 
results of current and anticipated products, sales efforts, 
expenses, the outcome of contingencies such as legal 
proceedings, and financial results. Other than in accordance 
with its legal or regulatory obligations (including under the 
UK Listing Rules and the Disclosure and Transparency 
Rules of the Financial Conduct Authority), the Group 
undertakes no obligation to update any forward-looking 
statements, whether as a result of new information, future 
events or otherwise. The reader should, however, consult 
any additional disclosures that the Group may make in any 
documents which it publishes and/or files with the SEC. 
All readers, wherever located, should take note of these 
disclosures. Accordingly, no assurance can be given that 
any particular expectation will be met and shareholders are 
cautioned not to place undue reliance on the forward-
looking statements.

Forward-looking statements are subject to assumptions, 
inherent risks and uncertainties, many of which relate to 
factors that are beyond the Group’s control or precise 
estimate. The Group cautions investors that a number of 
important factors, including those in this document, could 
cause actual results to differ materially from those expressed 
or implied in any forward-looking statement. Such factors 
include, but are not limited to, those discussed under ‘Risk 
factors’ on pages 232 - 241 of this Annual Report. Any 
forward-looking statements made by or on behalf of the 
Group speak only as of the date they are made and are 
based upon the knowledge and information available to the 
Directors on the date of this Annual Report.

A number of adjusted measures are used to report the 
performance of our business. These measures are defined 
on page 52 and a reconciliation of core results to total 
results is set out on page 61.

The information in this document does not constitute an 
offer to sell or an invitation to buy shares in GlaxoSmithKline 
plc or an invitation or inducement to engage in any other 
investment activities. Past performance cannot be relied 
upon as a guide to future performance. Nothing in this 
Annual Report should be construed as a profit forecast.

B  GSK Annual Report 2014

GSK Annual Report 2014

Governance & remunerationFinancial statementsInvestor informationStrategic Report 
 
Doctors like Kaali (pictured) are on the frontline against malaria. 
He works in Ghana, where he treats children with malaria and 
educates families about how to prevent the disease. Along with 
our partners, we are committed to fighting malaria on all fronts – 
from improving access to medicines, to encouraging use of 
preventative tools like bed nets, and searching for new treatments 
as well as developing a potential vaccine. 

Head Office and Registered Office 
GlaxoSmithKline plc 
980 Great West Road 
Brentford, Middlesex TW8 9GS 
United Kingdom 
Tel: +44 (0)20 8047 5000

Registered number: 3888792

www.gsk.com

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