Quarterlytics / Consumer Cyclical / Apparel - Retail / Henry Boot

Henry Boot

boot · NYSE Consumer Cyclical
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Ticker boot
Exchange NYSE
Sector Consumer Cyclical
Industry Apparel - Retail
Employees 1001-5000
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FY2019 Annual Report · Henry Boot
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2019 ANNUAL REPORT

Dear Shareholders, 

This past year was another strong year of growth for Boot Barn. We continued to build our brand, 
strengthen the connection to our customer base and expand the reach of our stores to more regions of the 
country. From a financial perspective, the team delivered outstanding results. Our total sales grew by nearly 15% 
for the year as we added new locations and achieved 10% growth in same store sales.  This sales growth was 
accompanied by solid improvement in merchandise margin and resulted in a nearly 40% growth in operating 
income. We feel fortunate to be able to continue to buck the trend in the retail industry with our retail stores now 
showing positive same store sales growth in each of the last eight quarters. 

We are continuing to build a national presence by focusing on the execution of each of Boot Barn’s four 

strategic initiatives, including: 

1.  Driving same‐store sales growth 

Our 10% same‐store sales growth for the year reflects broad based growth across nearly all merchandise 

categories and geographic regions. A healthy macro‐economic environment and contributions from the entire 
Boot Barn team drove the sales increases during the year. Our year‐over‐year sales growth in work apparel, work 
boots and women’s western apparel were especially strong. In our stores, we added sales and customer service 
training as well as product education for all of our store associates. From a marketing standpoint, we have 
continued to upgrade our brand aesthetic and further segmented our customers into our western, work, and 
Wonderwest categories in order to provide our customers more relevant messaging. We also improved our 
product assortment as our merchants added new styles, broader size ranges, and greater merchandise variety.   

2.  Strengthening our omni‐channel leadership 

Over the past couple of years we implemented several omni‐channel initiatives, including the integration 
of our e‐commerce sites onto a common platform while consolidating the fulfillment of inventory for each of our 
sites into an upgraded fulfillment center in Wichita, Kansas. These changes have enabled us to operate our e‐
commerce business more efficiently and have allowed us to incorporate a compelling digital experience inside our 
retail stores. Today, our store customers can seek authoritative service from our store associates and if they 
cannot find the specific item or size they need, they can order seamlessly from our WHIP (We Have It Promise) 
tablet which accesses our broader e‐commerce assortment plus the entire selection from most of our major 
vendors directly.  This enables our stores to fulfill nearly every customer’s needs and have their items shipped to 
their house or to the store for pick‐up. We can now seamlessly accept returns for online purchases in all of our 
stores. In addition to these new top line growth initiatives, we have focused intensely on improving the 
profitability of our online business resulting in a material improvement in our EBIT rate.  

3.  Increasing the penetration of our exclusive brand portfolio and expanding our merchandise margin  

Sales of our exclusive brands represented 16.2% of total sales in Fiscal 2019, an improvement on the prior 
year of more than 250 basis points. In the fall, we launched Idyllwind, fueled by Miranda Lambert, Hawx and Cody 
James Work, capping an exciting year of growth in our exclusive brands business. We have seen positive receptivity 
to each of these brands, which contributed to our growth late in the year. We expect these new brands to 
continue to drive growth in both sales and margin as we move further into fiscal year 2020. These new brands are 
great additions to our exclusive brand portfolio, which is led by Cody James and Shyanne, our largest exclusive 
brands, and two of the top five selling brands in the company. Not only are we excited about our three new 
brands, but all of our exclusive brands have the ability to expand in breadth of styles, depth of inventory, and 
overall store count. We will continue to invest in this area with our focus on producing high quality merchandise 
that supplements the assortment from our third party brands.  

4.  Expanding our store base 

Adding new stores in attractive markets is an important driver of growth in sales and market share for 

Boot Barn. During this past year we added 12 new Boot Barn stores and 5 acquired stores, bringing our total count 
to 240 locations. We continue to believe that we can expand to 500 stores nationwide and plan to grow new units 
by 10% in Fiscal Year 2020. We remain focused on augmenting our new store development with opportunistic 

 
 
 
 
 
 
 
 
 
 
tuck‐in acquisitions that enable us to quickly enter a new market, and will continue to target a 3‐year payback or 
better on new stores. 

Fiscal 2019 was a fantastic year for us, and I am very pleased with the sustained momentum in the 

business as we have moved into fiscal 2020. There are many opportunities ahead to continue to drive same store 
sales, strengthen our omni‐channel experience, grow exclusive brands and expand our national footprint and I am 
confident in the team that we have in place to continue to execute on our growth strategies.  

Sincerely, 

Jim

 
 
 
UNITED STATES 
SECURITIES AND EXCHANGE COMMISSION 
Washington, D.C. 20549 
FORM 10-K 

(Mark One) 
 

ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES 
EXCHANGE ACT OF 1934 

For the fiscal year ended March 30, 2019 

 

TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES 
EXCHANGE ACT OF 1934 

For the transition period from                              to                           

Commission file number: 001-36711 
BOOT BARN HOLDINGS, INC. 
(Exact name of registrant as specified in its charter) 

Delaware 

(State or other jurisdiction of 
incorporation or organization) 

90-0776290 
(I.R.S. Employer 
Identification No.) 

15345 Barranca Pkwy 
Irvine, CA 92618 
(Address of principal executive offices) (Zip Code) 
Registrant’s telephone number, including area code: (949) 453-4400 

Securities registered pursuant to Section 12(b) of the Act: 

Title of each class 
Common Stock, $0.0001 par value 

Trading Symbol 
BOOT 

Name of each exchange on which registered 
New York Stock Exchange 

Securities registered pursuant to Section 12(g) of the Act: None 
Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act. Yes     No  
Indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or Section 15(d) of the Act. Yes     No  
Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange 
Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject 
to such filing requirements for the past 90 days. Yes     No  

Indicate by check mark whether the registrant has submitted electronically every Interactive Data File required to be submitted pursuant to 
Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to 
submit such files). Yes     No  

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, a smaller reporting 
company, or an emerging growth company. See the definitions of “large accelerated filer,” “accelerated filer,” “smaller reporting company,” and 
“emerging growth company” in Rule 12b-2 of the Exchange Act.   
Large accelerated filer  

Smaller reporting company           Emerging growth company  

Non-accelerated filer  

Accelerated filer  

If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying 

with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act.  

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Act). Yes     No  

The aggregate market value of the registrant’s common stock held by non-affiliates of the registrant as of the end of its most recently completed 

second fiscal quarter was approximately $802.8 million. Shares held by each officer, director and person owning more than 10% of the outstanding 
voting and non-voting stock have been excluded from this calculation because such persons may be deemed to be affiliates of the registrant. This 
determination of potential affiliate status is not necessarily a conclusive determination for other purposes. Shares held include shares of which certain 
of such persons disclaim beneficial ownership. 

The number of outstanding shares of the registrant’s common stock, $0.0001 par value, as of May 22, 2019 was 28,356,159. 

DOCUMENTS INCORPORATED BY REFERENCE 
Portions of the Registrant’s Proxy Statement for the 2019 Annual Meeting of Stockholders, to be filed pursuant to Regulation 14A within 

120 days after the end of the 2019 fiscal year, are incorporated by reference into Part III of this Form 10-K. 

 
 
 
 
 
TABLE OF CONTENTS 

     Page    

PART I 
Item 1. 
Item 1A. 
Item 1B. 
Item 2. 
Item 3. 
Item 4. 
PART II   
Item 5. 

Item 6. 
Item 7. 
Item 7A. 
Item 8. 
Item 9. 
Item 9A. 
Item 9B. 
PART III  
Item 10. 
Item 11. 
Item 12. 

Item 13. 
Item 14. 
PART IV   
Item 15. 

  Business 
  Risk Factors 
  Unresolved Staff Comments  
  Properties 
  Legal Proceedings 
  Mine Safety Disclosures 

Market for Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases of 

Equity Securities 

  Selected Consolidated Financial Data 
  Management’s Discussion and Analysis of Financial Condition and Results of Operations 
  Quantitative and Qualitative Disclosures About Market Risk 
  Consolidated Financial Statements and Supplementary Data 
  Changes in and Disagreements with Accountants on Accounting and Financial Disclosure 
  Controls and Procedures 
  Other Information 

  Directors, Executive Officers and Corporate Governance 
  Executive Compensation 

Security Ownership of Certain Beneficial Owners and Management and Related Stockholder 
Matters 

  Certain Relationships and Related Transactions, and Director Independence 
  Principal Accounting Fees and Services 

  Exhibits and Financial Statement Schedules 

3  
13  
32  
33  
33  
33  

34  
35  
39  
54  
55  
85  
85  
87  

88  
88  
88 

88  
88  

88  

 
      
 
 
 
  
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
  
 
 
Forward-Looking Statements 

This annual report contains forward-looking statements that are subject to risks and uncertainties. All statements 
other than statements of historical or current fact included in this annual report are forward-looking statements within the 
meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 
1934, as amended (the “Exchange Act”). Forward-looking statements refer to our current expectations and projections 
relating to, by way of example and without limitation, our financial condition, liquidity, profitability, results of 
operations, margins, plans, objectives, strategies, future performance, business and industry. You can identify 
forward-looking statements by the fact that they do not relate strictly to historical or current facts. These statements may 
include words such as “anticipate”, “estimate”, “expect”, “project”, “plan”, “intend”, “believe”, “may”, “might”, “will”, 
“could”, “should”, “can have”, “likely” and other words and terms of similar meaning in connection with any discussion 
of the timing or nature of future operating or financial performance or other events, but not all forward-looking 
statements contain these identifying words. For example, all statements we make relating to our estimated and projected 
earnings, revenues, costs, expenditures, cash flows, growth rates and financial results, our plans and objectives for future 
operations, growth or initiatives, strategies or the expected outcome or impact of pending or threatened litigation are 
forward-looking statements. We believe the risks attending any forward-looking statements include, but are not limited 
to, those described under “Risk Factors” and include, among other things: 

• 

• 

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• 

• 

• 

• 

• 

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risks related to levels of consumer spending and economic conditions; 

risks related to our ability to maintain and enhance a strong brand image and compete effectively; 

risks related to conditions in the foreign countries in which our products are manufactured and other risks 
of international trade; 

risks related to our growth, including opening new stores in new and existing geographic markets; 

risks related to our distribution model; 

risks related to our dependence on third-party suppliers; 

risks related to our exclusive product offerings; 

risks related to retention of our key executive management and other talent required for our business, as 
well as costs related to wage and benefits; 

risks related to our indebtedness; 

risks related to our management information systems; 

risks relating to our e-commerce business; 

risks relating to the seasonality of our business; 

risks relating to celebrity endorsements of our products; 

risks related to intellectual property; and 

litigation costs and the outcomes of litigation. 

We derive many of our forward-looking statements from our current operating budgets and forecasts, which are 

based upon detailed assumptions. While we believe that our assumptions are reasonable, we caution that it is very 

1 

difficult to predict the impact of known factors, and it is impossible for us to anticipate all factors that could affect our 
actual results. For these reasons, we caution readers not to place undue reliance on these forward-looking statements. 

See “Risk Factors” for a more complete discussion of the risks and uncertainties mentioned above and for a 

discussion of other risks and uncertainties. It is not possible for our management to predict all risks, nor can we assess 
the impact of all factors on our business or the extent to which any factor, or combination of factors, may cause actual 
results to differ materially from those contained in any forward-looking statements we may make. All forward-looking 
statements attributable to us are expressly qualified in their entirety by these cautionary statements as well as others 
made in this annual report and in our other Securities and Exchange Commission (“SEC”) filings and public 
communications. You should evaluate all forward-looking statements made by us in the context of these risks and 
uncertainties. 

We caution you that the risks and uncertainties identified by us may not be all of the factors that are important 
to you. Furthermore, the forward-looking statements included in this annual report are made only as of the date hereof. 
Our forward-looking statements do not reflect the potential impact of any future acquisitions, mergers, dispositions, joint 
ventures or investments that we may make. We undertake no obligation to publicly update or revise any forward-looking 
statement as a result of new information, future events or otherwise, except as otherwise required by law. 

Fiscal Year 

We operate on a fiscal calendar that results in a 52- or 53-week fiscal year ending on the last Saturday of March 

unless April 1st is a Saturday, in which case the fiscal year ends on April 1st. In a 52-week fiscal year, each quarter 
includes thirteen weeks of operations; in a 53-week fiscal year, the first, second and third quarters each include 
thirteen weeks of operations and the fourth quarter includes fourteen weeks of operations. The data presented contains 
references to fiscal 2019, fiscal 2018, and fiscal 2017, which represent our fiscal years ended March 30, 2019, March 31, 
2018 and April 1, 2017, respectively. Fiscal 2019 was a 52-week period, fiscal 2018 was a 52-week period and fiscal 
2017 was a 53-week period.   

2 

 
 
Item 1.    Business. 

Our Company 

PART I 

We are the largest lifestyle retail chain devoted to western and work-related footwear, apparel and accessories 

in the United States. With 240 stores in 33 states as of March 30, 2019, we have approximately three times as many 
stores as our nearest direct competitor that sells primarily western and work wear, and believe we have the potential to 
double our domestic store base. Our stores, which are typically freestanding or located in strip centers, average 10,600 
selling square feet and feature a comprehensive assortment of brands and styles, coupled with attentive, knowledgeable 
store associates. We target a broad and growing demographic, ranging from passionate western and country enthusiasts 
to workers seeking dependable, high-quality footwear and apparel. We strive to offer an authentic, one-stop shopping 
experience that fulfills the everyday lifestyle needs of our customers and, as a result, many of our customers make 
purchases in both the western and work wear sections of our stores. Our store environment, product offering and 
marketing materials represent the aesthetics of the true American West, country music and rugged, outdoor work. These 
threads are woven together in our motto, “Be True”, which communicates the genuine and enduring spirit of the Boot 
Barn brand. 

Our product offering is anchored by an extensive selection of western and work boots and is complemented by a 
wide assortment of coordinating apparel and accessories. Many of the items that we offer are basics or necessities for our 
customers’ daily lives and typically represent enduring styles that are not meaningfully impacted by changing fashion 
trends. Accordingly, approximately 70% of our store inventory is kept in stock through automated replenishment 
programs. The vast majority of our merchandise in stores, on bootbarn.com and countryoutfitter.com is sold at full price 
and is not subject to typical inventory markdowns. Sheplers E-commerce, defined below, is more promotional and offers 
a greater assortment of products at discounted prices. Our boot selection, which comprises approximately one-third of 
each store’s selling square footage space, is merchandised on self-service fixtures with western boots arranged by size 
and work boots arranged by style and function. This allows us to display the full breadth of our inventory and deliver a 
convenient shopping experience. We also carry market-leading assortments of denim, western shirts, cowboy hats, belts 
and belt buckles, western-style jewelry and accessories. Our western assortment includes many of the industry’s most 
sought-after brands, such as Ariat, Dan Post, Justin, Lucchese, Miss Me, Montana Silversmiths, Stetson, Resistol and 
Wrangler. Our work assortment includes rugged footwear, outerwear, overalls, denim and shirts for the most physically 
demanding jobs where durability, performance and protection matter, including safety-toe boots and flame-resistant and 
high-visibility clothing. Among the top work brands sold in our stores are Carhartt, Georgia Boot, Timberland Pro and 
Wolverine. Our merchandise is also available on our e-commerce websites. 

Boot Barn was founded in 1978 and, over the past 41 years, has grown both organically and through successful 

strategic acquisitions of competing chains. We have rebranded and remerchandised the acquired chains under the Boot 
Barn banner. We believe that our business model and scale provide us with competitive advantages that have contributed 
to our consistent and strong financial performance, generating sufficient cash flow to support national growth. 

Recent Acquisitions   

Sheplers Acquisition 

On June 29, 2015, we acquired Sheplers, Inc. and Sheplers Holding Corporation (collectively with Sheplers, 

Inc. “Sheplers”), a western lifestyle company with 25 retail locations across the United States and an e-commerce 
business. We refer to the acquisition as the “Sheplers Acquisition”. We financed the Sheplers Acquisition with 
borrowings under a senior secured asset-based revolving credit facility for which Wells Fargo Bank, National 
Association is agent (the “June 2015 Wells Fargo Revolver”), and a syndicated senior secured term loan for which GCI 
Capital Markets LLC is agent (the “2015 Golub Term Loan”). Through the Sheplers Acquisition, we added eight new 
markets, expanded both our Texas (Dallas and San Antonio) and Denver markets, and greatly increased our omni-
channel capabilities as Sheplers had a leading e-commerce platform (“Sheplers E-commerce”). We rebranded 19 of the 
25 retail stores acquired through the Sheplers Acquisition, and closed the remaining six stores during fiscal 2016.     

3 

Country Outfitter Asset Acquisition 

On February 16, 2017, we acquired all rights and interest in the www.countryoutfitter.com website and 

tradename, along with the associated social media platforms. We additionally purchased a customer email list and 
assumed Country Outfitter’s merchandise credits. The Country Outfitter e-commerce website sells primarily country and 
western fashion merchandise. The Country Outfitter assets were purchased for $1.8 million of cash and assumed 
liabilities. The Company operates www.countryoutfitter.com as a website separate from its other e-commerce sites. 

Woods Boots Asset Acquisition 

On September 11, 2017, we acquired assets from Wood’s Boots, a four-store family-owned retailer with stores 
in Midland and Odessa, Texas. As part of the transaction, we purchased the inventory, entered into new leases with the 
stores’ landlord, offered employment to the Wood’s Boots team at all four store locations and assumed certain customer 
credits. Based on the fair value analysis of the net assets acquired and liabilities assumed, the inventory was valued at 
$2.8 million, and the customer credits were valued at less than $0.1 million. 

Lone Star Western & Casual LLC   

On April 24, 2018, Boot Barn, Inc. completed the acquisition of Lone Star Western & Casual LLC (“Lone 

Star”), an individually owned retail company with three stores in Waxahachie, Corsicana and Athens, Texas. As part of 
the transaction, Boot Barn, Inc. purchased the inventory, entered into new leases with the stores’ landlord and offered 
employment to the Lone Star team at all three store locations. The primary reason for the acquisition of Lone Star was to 
further expand the Company’s retail operations in Texas. The cash consideration paid for the acquisition was $4.4 
million.   

Drysdales, Inc.   

On July 3, 2018, Boot Barn, Inc. completed the acquisition of assets from Drysdales, Inc. (“Drysdales”), a 

retailer with two stores in Tulsa, Oklahoma. As part of the transaction, Boot Barn, Inc. purchased the inventory, entered 
into new leases with the stores’ landlord, offered employment to the Drysdales team at both store locations and assumed 
certain customer credits. The primary reason for the acquisition of Drysdales was to further expand the Company’s retail 
operations in Oklahoma. The cash consideration paid was $3.8 million.   

Our Competitive Strengths 

We believe the following strengths differentiate us from our competitors and provide a solid foundation for 

future growth: 

Powerful lifestyle brand.    The Boot Barn brand is built on western lifestyle values that are core to American 
culture. Our deep understanding of this lifestyle enables us to create long-lasting relationships with our customers who 
embody these ideals. Our brand is highly visible through our sponsorship of local and national rodeos, stock shows, 
concerts and country music artists. We sell our products through pop-up shops at several of the largest events that we 
sponsor. We believe these grassroots marketing efforts make our brand synonymous with the western lifestyle, validate 
our brand’s authenticity and establish Boot Barn as the trusted specialty retailer for all of our customers’ everyday needs. 

Strong e-commerce positioning.    We offer a compelling shopping experience to our customers, including 240 

brick-and-mortar stores combined with our e-commerce websites consisting primarily of bootbarn.com, sheplers.com 
and countryoutfitter.com. Bootbarn.com offers a compelling every-day low price shopping experience catered towards a 
lifestyle customer with western roots and a strong work influence. Sheplers.com offers a broad value proposition 
assortment targeted to a more promotional customer. Countryoutfitter.com has a curated assortment appealing to a more 
fashion-based country lifestyle customer. Each of our e-commerce sites has distinct brand positioning and provides a 
differentiated shopping experience to our customers. 

4 

 
 
 
Fast growing specialty retailer of western and work wear in the U.S.    Our broad geographic footprint, which 
currently spans 33 states, provides us with significant economies of scale, enhanced supplier relationships, the ability to 
recruit and retain high quality store associates and the ability to reinvest in our business at levels that we believe exceed 
those of our competition. 

Loyal customer base.    Our customers come to us for many aspects of their everyday footwear and clothing 

needs because of the breadth and availability of our product offering. Our customer loyalty program, B Rewarded, 
enhances our connection and relationship with our customers. Our loyalty program has grown rapidly since its inception 
in fiscal 2011 and as of March 30, 2019 includes approximately 4.0 million members who have purchased merchandise 
from us in the last three fiscal years. The majority of our sales are made to these customers. We leverage this database, 
which provides useful information about our customers, to enhance our marketing activities across our stores and e-
commerce websites, refine our merchandising and planning efforts and assist in our selection of sites for new stores. 

Differentiated shopping experience.    We deliver a one-stop shopping experience that engages our customers 
and, we believe, fulfills their lifestyle needs. Our stores are designed to create an inviting and engaging experience and 
include prominent storefront signage, a simple and easy-to-shop layout and a large and conveniently arranged 
self-service selection of boots. We offer significant inventory breadth and depth across a range of boots, apparel and 
accessories. Additionally, all of our stores are equipped with touch screen devices that allow our customers to access 
millions of additional boots, apparel and other items from our e-commerce warehouse inventory as well as the inventory 
at most of our larger third-party vendors. We believe that our strong, long-lasting supplier relationships enhance our 
ability to provide a compelling merchandise assortment with a strong in-stock position both in-store and online. Our 
knowledgeable store associates are passionate about our merchandise and deliver a high level of service to our 
customers. These elements help promote customer loyalty and drive repeat visits. 

Compelling merchandise assortment and strategy.    We believe we offer a diverse merchandise assortment 

that features the most sought-after western and work wear brands, well-regarded niche brands and exclusive private 
brands across a range of merchandise categories including boots, apparel and accessories. We have a core assortment of 
styles that serves as a foundation for our merchandising strategy and we augment and tailor that assortment by region to 
cater to local preferences. In fiscal 2019, the vast majority of our merchandise sales in stores, on bootbarn.com and 
countryoutfitter.com were at full price, which we believe demonstrates the strength of our brand and the less 
discretionary nature of our product offering. Sheplers E-commerce is more promotional and offers a greater assortment 
of products at discounted prices.   

Portfolio of exclusive private brands.    We have leveraged our scale, merchandising experience and customer 
knowledge to launch a portfolio of private brands exclusive to us, including Shyanne, Cody James, Moonshine Spirit by 
Brad Paisley, Idyllwind Fueled by Miranda Lambert, Hawx, Cody James Work, American Worker, El Dorado and BB 
Ranch. Our private brands are currently available in stores, on bootbarn.com, sheplers.com and countryoutfitter.com and 
offer high-quality western and work boots as well as apparel and accessories for men, ladies and kids. Each of our 
private brands, which address product and price segments that we believe are underserved by third-party brands, offers 
exclusive products to our customers and achieves better merchandise margins than the third-party brands that we carry. 
Customer receptivity and demand for our private brands have been strong, demonstrated by the increasing penetration of 
private brands and sales momentum across our store base and e-commerce websites. 

Versatile store model with compelling unit economics.    We have successfully opened and currently operate 

stores that generate strong cash flow, consistent store-level financial results and an attractive return on investment across 
a variety of geographies, markets, store sizes and location types. We operate stores in markets characterized as 
agribusiness centers and ranch regions, and in other various geographies throughout the United States. Our stores are 
also successful in small, rural towns and major metropolitan areas. 

Our new store model requires an average net cash investment of approximately $0.8 million and targets an 

average payback period of three years. Our lean operating structure, coupled with our strong supplier relationships, has 
allowed us to grow with minimal supply chain investments as most of our products ship directly from our suppliers to 
our stores. We believe that our proven retail model and attractive unit economics support our ability to grow our store 
footprint in both new and existing markets across the U.S. 

5 

Highly experienced management team and passionate organization.    Our senior management team has 
extensive experience across all key retail disciplines and has been instrumental in developing a robust and scalable 
infrastructure to support our growth. In addition to playing an important role in developing our long-term growth 
initiatives, our senior management team embraces the genuine and enduring qualities of the western and work lifestyle 
and has created a positive culture of enthusiasm and entrepreneurial spirit which is shared by team members throughout 
our entire organization.   

Our Growth Strategies 

We are pursuing several strategies to continue our profitable growth, including: 

Continuing omni-channel leadership.    Our growing national footprint, social media following and broader 

marketing efforts drive traffic to our stores and e-commerce websites. We operate our e-commerce websites as an 
alternative to shopping in the stores, which allows us to reach customers outside our geographic footprint. We continue 
to make investments in both online and in-store advertising, aimed at increasing traffic to our e-commerce websites, 
which reached over 62 million total visits in fiscal 2019 compared to over 56 million total visits in fiscal 2018, and 
increasing the amount of merchandise purchased by customers who visit our websites, while improving the shopping 
experience for our customers. Additionally, all of our stores are equipped with touch screen devices that allow our 
customers to access millions of additional boots, apparel and other items from our e-commerce warehouse inventory as 
well as the inventory at most of our larger third-party vendors, purchase these items in store, and, in most cases, receive 
free shipping. We also have touch screen devices that allow customers to browse our in-store assortment and select an 
item that meets their functional requirements and preferences. We further continue to make investments in our e-
commerce infrastructure, including adding automation to our warehouses to support expanding e-commerce growth. Our 
e-commerce sales as a portion of total consolidated net sales were 16.9% and 17.3% in fiscal 2019 and fiscal 2018, 
respectively.   

Driving same store sales growth.    We believe that we can continue to grow our same store sales by increasing 

our brand awareness, driving additional traffic to our stores and increasing the amount of merchandise purchased by 
customers while visiting our stores. Our management team has launched several initiatives to accelerate growth, enhance 
our store associates’ selling skills, drive store-level productivity and increase customer engagement through our loyalty 
program. 

Building our private brand portfolio.    We believe we can achieve gross margin enhancement by increasing 

the penetration of our private brand sales. As of March 30, 2019, our private brands include Shyanne, Cody James, 
Moonshine Spirit by Brad Paisley, Idyllwind Fueled by Miranda Lambert, Hawx, Cody James Work, American Worker, 
El Dorado and BB Ranch, and are sold in our stores and on our e-commerce websites. Each of our private brands, which 
address product and price segments that we believe are underserved by third-party brands, offers exclusive products to 
our customers and achieves better merchandise margins than the third-party brands that we carry.     

Expanding our store base.    Driven by our compelling store economics, we believe that there is a significant 
opportunity to expand our store base in the U.S. During fiscal 2019, we opened 12 stores, acquired and rebranded three 
Lone Star stores and acquired two Drysdales stores. We typically rebrand acquired stores within twelve months from the 
date of acquisition. Based on an extensive analysis, we believe that we have the potential to double our domestic store 
base of 240 stores as of March 30, 2019. We currently plan to target store openings in new and existing markets and in 
adjacent and underserved markets that we believe will be receptive to our concept. Over the past several years, we have 
made investments in personnel, information technology, warehouse infrastructure and e-commerce platforms to support 
the expansion of our operations. 

Leveraging our economies of scale.    We believe that we have a variety of opportunities to increase the 
profitability of our business over time. Our ability to leverage our infrastructure and drive store-level productivity due to 
economies of scale is expected to be a primary driver of our improvement in profitability. We intend to continually refine 
our merchandise mix and increase the penetration of our private brands to help differentiate us from our competitors and 
achieve higher merchandise margins. We also expect to capitalize on additional economies of scale in purchasing and 
sourcing as we grow our geographic footprint and online presence. 

6 

 
Enhancing brand awareness.    We intend to enhance our brand awareness and customer loyalty in a number of 

ways, such as continuing to grow our store base and our online and social media initiatives. We use broadcast media 
such as radio, television and outdoor advertisements to reach customers in new and existing markets. We also maintain 
our strong market position through our grassroots marketing efforts, including sponsorship of rodeos, stock shows and 
other western industry events, as well as our association with country music, including partnerships with Brad Paisley 
and Miranda Lambert and up-and-coming country musicians. We have an effective social media strategy with high 
customer engagement, as evidenced by our strong following on Facebook, Instagram, Snapchat and Twitter.   

Our Market Opportunity 

We participate in the large, growing and highly fragmented western and work wear markets of the broader 

apparel and footwear industry. We offer a variety of boots, apparel and accessories that are basics or necessities for our 
customers’ daily lives. Many of our customers are employed in the agriculture, oil and gas, manufacturing and 
construction industries, and are often country and western enthusiasts. We believe that growth in the western wear 
market has been and will continue to be driven by the growth of western events, such as rodeos, the popularity of country 
music and the continued strength and endurance of the western lifestyle. We believe that growth in the work wear market 
has been and will continue to be driven by increasing activity in the construction sector and the return of domestic 
manufacturing. Additionally, government regulations for workplace safety have driven and, we believe, will continue to 
drive, sales in specific categories, such as safety-toe boots and flame-resistant and high-visibility clothing for various 
industrial and outdoor occupations. 

Our Sales Channels 

During fiscal 2019, we continued to enhance our omni-channel capabilities. Our current omni-channel presence 
consists of both brick-and-mortar stores as well as an e-commerce platform, consisting primarily of www.bootbarn.com, 
www.sheplers.com and www.countryoutfitter.com. 

Our stores 

As a lifestyle retail concept, our stores offer a broad array of merchandise to outfit an entire family, while 

working during the week, relaxing on the weekend, or dressing up for an evening out. Our stores are easy to navigate 
with clear sight lines to all major product categories. Our preferred store layout has ladies’ and children’s apparel on the 
right side of the store and men’s western and men’s work apparel on the left side. Our basic denim is usually 
merchandised on shelving placed on the exterior walls, while our premium-priced, more stylized denim and clothing are 
prominently displayed on floor fixtures and mannequins. We utilize the space in the front of the store for accessories 
such as hats, belts, jewelry, handbags, home merchandise, gifts and various impulse purchase items. 

Boots, our signature category, anchor the rear of the store with an expansive assortment displayed on fixtures up 
to six shelves in height. We offer virtually all of our boots in pairs out on the sales floor. To reflect the typical purchasing 
decision process of each of our customer segments, we arrange all western boots by size and all work boots by brand. 
While our knowledgeable and friendly store associates are readily available to assist our customers, the store design 
facilitates a self-service shopping experience. 

Our stores are generally located in or near high visibility, power and large neighborhood shopping centers with 
trade areas of five or more miles. Our stores average 10,600 selling square feet and feature a comprehensive assortment 
of brands and styles, coupled with attentive, knowledgeable store associates. Our stores are designed and managed to 
drive profitability and, we believe, create a compelling customer shopping experience. 

During fiscal 2019, we opened 12 stores and acquired three Lone Star stores and two Drysdales stores. As of 

March 30, 2019, our retail footprint included 240 stores in the U.S. Two of our stores are operated under the “American 
Worker” name. Our American Worker stores primarily feature work-related footwear, apparel and accessories. We do 
not currently intend to open additional American Worker stores. 

7 

 
The following table shows the number of stores in each of the 33 states in which we operated as of March 30, 

2019: 

State 
Alabama 
Arizona 
California 
Colorado 
Florida 
Georgia 
Idaho 
Illinois 
Indiana 
Iowa 
Kansas 
Kentucky 
Louisiana 
Minnesota 
Mississippi 
Missouri 
Montana 
Nebraska 
Nevada 
New Mexico 
North Carolina 
North Dakota 
Oklahoma 
Oregon 
South Carolina 
South Dakota 
Tennessee 
Texas 
Utah 
Virginia 
Washington 
Wisconsin 
Wyoming 
Total 

E-commerce 

      Number of    

stores 

  2  
  14  
  47  
  13  
  8  
  2  
  3  
  1  
  2  
  4  
  4  
  3  
  6  
  2  
  1  
  2  
  4  
  2  
  10  
  7  
  4  
  6  
  5  
  3  
  3  
  3  
  9  
  54  
  2  
  1  
  3  
  1  
  9  
  240  

Our e-commerce websites are a natural extension of our brand and in-store experience, allowing us to further 

build awareness in our current markets and reach customers not served by our current geographic footprint. During fiscal 
2019, we had over 62 million total visits to our websites and we sold merchandise to customers in all 50 states. 
Approximately 4.5% of our total e-commerce revenue for fiscal 2019 was generated from customers outside of the 
United States. Such foreign-source revenue constituted approximately 0.8% of our overall net sales in fiscal 2019. 

Our growing national footprint and broader marketing efforts drive traffic to our bootbarn.com website, which 

in turn also drives traffic to our stores. We believe that many customers, especially those shopping for boots, browse 
online at bootbarn.com and then visit our stores to make their purchases to ensure a proper fit. As a multi-channel 
retailer, we are implementing technology initiatives that integrate in-store and e-commerce platforms into one seamless 
customer experience. As an example, last year we implemented in-store touch-screen devices to expand the product 

8 

 
 
 
 
 
 
  
 
  
  
  
  
  
  
  
  
  
 
  
  
  
 
  
  
 
  
  
  
  
 
  
  
  
  
  
  
 
 
  
  
  
 
offering available to our in-store customers, including additional styles, colors and sizes not carried in the store. In fiscal 
2019, we continued to enhance customer service with our buy online, pick up in-store function. 

The bootbarn.com and countryoutfitter.com businesses are every-day low price models, while sheplers.com is 

more promotional and offers a greater assortment of products at discounted prices. For all of our e-commerce brands, we 
communicate information on current promotions and upcoming events on our e-commerce websites, which helps drive 
purchases online and traffic to our stores. We continue to improve follow-up email communication related to order 
confirmations, as well as offer boot care and other accessories associated with boot purchases. 

Store expansion opportunities and site selection 

We have substantial experience in opening stores in new and existing geographic markets. During the last three 

fiscal years, we have successfully added, on a net basis, 32 new stores through a combination of organic growth and 
strategic acquisitions. We evaluate potential new locations in light of a variety of criteria, including local demographics 
and population, the area’s industrial base, the existing competitive landscape, occupancy costs, store visibility, traffic, 
environmental considerations, co-tenancy and accessibility. We also consider a region’s total store potential to help 
ensure efficiencies in store management and media spending. Most of our stores are in high-traffic and highly visible 
locations and many have freeway signage. Stores located in metropolitan areas are typically established in high-density 
neighborhoods, and stores located in rural areas are typically established near highways or major thoroughfares. 

Based on an extensive internal analysis of our current customer base, store performance drivers and competitor 

penetration, we believe that the U.S. market supports the ability to double our current domestic store base. We utilized 
multiple methods for measuring market size, including a review of demographic and psychographic factors on a 
state-by-state basis. We supplemented that data by analyzing our share of the geographic markets in which we currently 
operate and extrapolating that share to new geographic markets. Based on our market analysis, we have created a 
regional and state-by-state development plan to strategically extend our store portfolio. Careful consideration was given 
to operational constraints and merchandising differences in new and existing markets, while balancing the relevant risks 
associated with opening stores in those markets. 

Over the past several years, we have invested in construction and real estate resources, information technology 

and warehouse infrastructure to support the expansion of our operations. In addition, we have developed a model for new 
stores that assumes a leased 8,000 to 12,000 square foot space, requires an average net cash investment of approximately 
$0.8 million and targets an average payback period of three years. We believe that under this model we can grow our 
store base by approximately 10% annually over the next several years without substantially modifying our current 
resources and infrastructure. 

Store Management and Training 

We have a strong culture focused on providing superior customer service. We believe that our store associates 

and managers form the foundation of the Boot Barn brand. We recruit people who are welcoming, friendly and 
service-oriented, and who often live the western lifestyle or have a genuine affinity for it. We have a positive culture of 
enthusiasm and entrepreneurial spirit throughout the Company, which is particularly strong in our stores. Given the 
lifestyle nature of the Boot Barn brand, we have developed a natural connection between our customers and our store 
associates. 

Given the importance of both fit and function in selling much of our product, we utilize a well-developed sales, 
service and product training program. We provide over 20 hours of training for new store associates, as well as ongoing 
product, sales and leadership training. Additionally, we provide home office and supplier-led workshops on products, 
selling skills and leadership at our annual three-day store manager meeting. Our store management training programs 
emphasize building skills that lead to effective store management and overall leadership. Our store managers are 
responsible for hiring and staffing our stores and are empowered with the sales, customer service and operational tools 
necessary to monitor employee and store performance. We believe that our continued investments in training our 
employees help drive loyalty from our store associates and, in turn, our customers. We are committed to providing the 
right merchandise solution for each of our customers based on the ultimate end use of our products. Our goal is to train 

9 

each of our store associates to be able to guide a customer throughout a store and provide helpful knowledge on product 
fit, functions and features across our departments. Rather than rely heavily on sales commissions and supplier-specific 
incentive programs, we utilize a system under which the vast majority of a store associate’s compensation is based on an 
hourly wage. We believe that this produces a team-oriented culture, creates a less pressured selling environment and 
helps ensure that our store associates are focused on the specific needs of our customers. 

Merchandising 

Strategy 

We seek to establish our stores as a one-stop destination for western and work-related footwear, apparel and 

accessories. Our merchandising strategy is to offer a core assortment of products, brands and styles by store, department 
and price point. We augment and tailor this assortment by region to cater to local preferences such as toe profiles for 
western boots, styling for western apparel, and functions and features for work apparel and work boots depending on 
climate and the local industries served. In addition, we actively maintain a balance between third party brands and our 
own brands that, we believe, offers our customers a compelling mix between selection, product and value. 

Our business is moderately seasonal and as a result our revenues fluctuate from quarter to quarter. The third 
quarter of our fiscal year, which includes the Christmas shopping season, has historically produced higher sales and 
disproportionately higher operating results than the other quarters of our fiscal year. Historically, neither the western nor 
the work component of our business has been meaningfully impacted by fashion trends or seasonality. We believe that 
many of our customers are driven primarily by utility and brand, and our best-selling styles tend to be items that carry 
over from year to year with only minor updates. On average, over the last three fiscal years we have generated 
approximately 33% of our net sales during our third fiscal quarter. 

We have a minimal amount of seasonal merchandise that could necessitate significant markdowns. This allows 

us to implement automated replenishment systems for approximately 70% of our store merchandise, meaning that, as 
sales are captured in a store’s point of sale system, recommended purchase orders are systematically generated for 
approval by our merchandising group, ensuring our strong in-stock inventory position. As a result, demand and margins 
for the majority of our products are fairly predictable, which reduces our inventory risk. 

Our products 

During fiscal 2019, our products contributed to overall sales in the following manner: 

•  Gender:    Men’s merchandise accounted for approximately 65% of our sales with the balance being ladies, 

kids and unisex merchandise. 

• 

Styling:    Western styles comprised approximately 70% of our sales, with work-related and other styles 
making up the balance. 

•  Product category:    Boots accounted for just over half of our sales, with apparel comprising an additional 

34% and the balance consisting of hats, gifts, accessories and home merchandise. 

Throughout our long history we have maintained collaborative relationships with our key suppliers. These 

relationships, coupled with our scale, have allowed us to carry a wide selection of popular and niche brands, including 
Ariat, Carhartt Workwear, Cinch, Corral, Dan Post, Georgia Boot, Justin Boots, Keen, Lucchese, Old Gringo, Rocky, 
Stetson, Timberland, Tony Lama, Twisted X, Wolverine and Wrangler. In many cases, we are one of the largest accounts 
of our suppliers and have become important as the largest specialty retailer of western and work wear in the U.S. As a 
result, we have several advantages relative to our competitors, including increased buying power and access to 
first-to-market or limited edition products. This provides us with competitive differentiation and the ability to generate 
higher merchandise margins. 

10 

Our scale has also allowed us to introduce our own proprietary western wear brands, Shyanne and Cody James, 

which offer high-quality western boots, shirts, jackets and hats for women and men, respectively. We also have an 
exclusive license agreement with country music star Brad Paisley, who designs a collection of boots, apparel and 
accessories for us, Moonshine Spirit By Brad Paisley, that reflect his lifestyle and personality. In fiscal 2018 we entered 
into a new partnership with country music artist Miranda Lambert, to develop a lifestyle brand, Idyllwind, inspired by her 
music and creative talents, which includes boots, apparel and accessories. In fiscal 2019 we developed two additional 
exclusive brands, Hawx and Cody James Work. These brands offer high quality work wear and work boots to our 
customer. We develop private brand merchandise for our home and gift category under the name BB Ranch. We created 
these brands to address segments that we believe are underserved by third-party brands. We have a dedicated product 
development team that designs and sources merchandise from suppliers around the world. These product assortments are 
exclusive to Boot Barn and are merchandised and marketed as if they were third-party brands both in our stores and on 
our e-commerce websites. In fiscal 2019, sales from our private brand products accounted for approximately 16.2% of 
our consolidated sales including our stores and e-commerce websites. These private brands differentiate us from our 
competitors and produce higher incremental merchandise margins than the third-party brands that we carry. 

Planning and allocation 

We believe that we have assembled a talented and experienced team in both the buying and merchandise 

planning functions. The experience of our team is critical to understanding the technical requirements of our 
merchandise based on region and use, such as the appropriate safety toe regulations for work boots in a particular 
industry. The team is constantly managing our replenishment model to ensure a high in-stock position by stock keeping 
unit, or SKU, on a store-by-store basis. Our merchandising team optimizes the product selection, mix and depth across 
our stores by analyzing demand on a market-by-market basis, continuously reviewing our sell-through results, 
communicating with our suppliers about local market preferences and new products, shopping our competitors’ stores, 
and immersing themselves in trade and western lifestyle events including rodeos, country music concerts and other 
industry-specific activities. Our merchandising team also makes frequent visits to our stores and partners with our 
regional, district and store managers to refine the merchandise assortment by region. Our team has demonstrated the 
ability to effectively manage merchandising, pricing and promotional strategies across our store base. 

To keep the product assortment fresh, we reposition a small portion of our merchandise on the sales floor every 

month. To drive traffic to our stores and create in-store energy and excitement, we execute a promotional calendar that 
showcases select brands or merchandise categories throughout the year and rotates on a monthly cadence. Our 
promotional activity also enables us to consistently engage with our customers both online and in-store, as well as 
through our various marketing media. Our ability to optimize the price for each merchandise category on a 
market-by-market basis, helps us to maximize profitability while remaining price competitive. While our promotional 
activity is important for customer engagement, the vast majority of our merchandise sales in stores, on bootbarn.com and 
countryoutfitter.com were at full price, which we believe demonstrates the strength of our brand and the less 
discretionary nature of our product offering. Sheplers E-commerce is more promotional and offers a greater assortment 
of products at discounted prices.   

Marketing and Advertising 

Our marketing strategy is designed to build brand awareness, acquire new customers, enhance customer loyalty 

and drive in-store and online transactions. We customize our marketing mix for each of our markets and purposes. For 
example, during store grand openings we engage in additional local community outreach and advertise in local print 
media in select markets. We primarily use the following forms of media: 

Radio and television—We purchase spots on both national and regional radio stations, primarily country music 

channels, to draw customers to nearby locations. We also maintain relationships with several country music artists in 
order to capitalize on the popularity of country music, using our stores and marketing communications to promote their 
album sales or concerts. In return, these country music artists often make in-store appearances or mention us on social 
media and occasionally give private performances. We also purchase television spots to create awareness in new markets 
and occasionally help support grand openings of new stores. 

11 

Direct mail—We conduct several direct mail campaigns, and during fiscal 2019, we sent out approximately 5.1 

million mailers, ranging in size from postcards to catalogs of approximately 50 pages. 

E-mail—We e-mail our e-commerce customers and members of our B Rewarded loyalty program as part of our 

cross-channel effort to drive traffic to our stores and websites. We sent over 1.0 billion e-mails in fiscal 2019. 

Social media—We also have a marketing strategy that has produced a fast-growing social media presence, as 

evidenced by our strong following on Facebook, Instagram, Snapchat and Twitter. Our posts celebrate country and 
western life and humor, and routinely get thousands of likes, hundreds of shares and dozens of comments each.   

Event sponsorship—We typically sponsor community-based western events each year within the regional 
footprint of our store locations. Houston Livestock Show and Rodeo, a well-known 20-day celebration of western 
heritage, is one of our most prominent sponsorships and attracts more than two million visitors to Houston, Texas, where 
we operate eighteen stores in the area. We also sponsor the San Antonio Stock Show and Rodeo, an 18-day event with 
more than two million attendees. Other prominent sponsorships include Cheyenne Frontier Days, the largest outdoor 
rodeo in the U.S., the Professional Rodeo Cowboys Association and related National Finals Rodeo in Las Vegas, 
Nevada, Professional Bull Riders and the National High School Rodeo Association, which supports rodeos for 
competitors in high school and junior high school. At more prominent events, we often set up pop-up shops as large as 
9,000 square feet, which allow participants to purchase our merchandise.   

Distribution 

Our suppliers ship most of our in-store merchandise directly to our stores and a portion of our e-commerce 

merchandise to our e-commerce customers. The remaining units are either shipped from our distribution center located in 
Fontana, California, or from the distribution center in Wichita, Kansas, that we acquired as a result of the Sheplers 
Acquisition. Our distribution center in California distributes our private brand and volume discount purchases to our 
stores, and supplies inventory for sponsored events and new store openings. Our Wichita, Kansas distribution center 
fulfills our e-commerce orders. In accordance with our automated replenishment programs, third-party suppliers 
typically deliver merchandise to our stores daily, ensuring in-stock merchandise availability and a steady flow of new 
inventory for our customers.   

Competition 

The retail industry for western and work wear is highly fragmented and characterized by primarily regional 

competitors. We estimate that there are thousands of independent specialty stores scattered across the country. We 
believe that we compete primarily with smaller regional chains and independents on the basis of product quality, brand 
recognition, price, customer service and the ability to identify and satisfy consumer demand. In addition, as we expand 
our e-commerce sales presence, we are competing to an increasing degree with online retailers and the e-commerce 
offerings of traditional competitors. We also compete with farm supply stores and, to a lesser degree, mass merchants, 
some of which are significantly larger than us, but most of which realize only a small percentage of their total revenues 
from the sale of western and work wear. We have approximately three times as many stores as our nearest direct 
competitor that sells primarily western and work wear and we believe that our nationally recognized lifestyle brand, 
economies of scale, breadth and depth of inventory across a variety of categories, strong in-stock position, portfolio of 
authentic private brands, enhanced supplier partnerships, exclusive offerings and ability to recruit and retain high quality 
store associates favorably differentiates us from our competitors. 

Information technology 

We have made significant investments to create a scalable information technology platform to support growth 
in our retail and e-commerce sales without further near-term investments in our information technology infrastructure. 
We use an Enterprise Resource Planning system, which we now refer to as Aptos Retail for integrated point-of-sale, 
merchandising, planning, sales audit, customer relationship management, inventory control, loss prevention, purchase 
order management and business intelligence. We operate Aptos Retail on a software-as-a-service platform. This 
approach allows us to regularly upgrade to the most recent software release with minimal operational disruption, nominal 

12 

systems infrastructure investment and a relatively small in-house information technology department. Aptos Retail also 
interfaces with our accounting system.   

We have also invested in an information technology platform for our e-commerce websites. At the end of fiscal 
2017, we upgraded our e-commerce platform. This upgrade of our e-commerce platform acts as the foundation for all of 
our digital store fronts.   

Intellectual property 

We regard our trademarks as having value and as being important to our marketing efforts. We have registered 

our trademarks in the U.S., including our brand name “Boot Barn” and our private label brands. We also have a 
registered trademark for the “Sheplers” and “Country Outfitter” brand names. We have sought foreign trademark 
protection by registering the Boot Barn trademark in Hong Kong. We also own the domain name for our primary e-
commerce websites, www.bootbarn.com, www.sheplers.com and www.countryoutfitter.com. Our policy is to pursue 
registration of our trademarks and to rigorously defend their infringement by third parties.   

Our employees 

As of March 30, 2019, we employed approximately 1,300 full-time and 2,700 part-time employees, of which 
approximately 600 were employed at our Store Support Center and distribution center and approximately 3,400 were 
employed at our stores. The number of employees, especially part-time employees, fluctuates depending upon our 
seasonal needs. None of our employees are represented by a labor union and we consider our relationship with our 
employees to be good. We have never experienced a strike or significant work stoppage. 

Regulation and legislation 

We are subject to labor and employment laws, laws governing truth-in-advertising, privacy laws, safety 

regulations and other laws at the federal, state and local level, including consumer protection regulations, such as the 
Consumer Product Safety Improvement Act of 2008, that regulate retailers and govern the promotion and sale of 
merchandise and the operation of stores and warehouse facilities. We monitor changes in these laws and believe that we 
are in material compliance with all applicable laws. 

We source many of our private brand products from outside the U.S. The U.S. Foreign Corrupt Practices Act 

and other similar anti-bribery and anti-kickback laws and regulations generally prohibit companies and their 
intermediaries from making improper payments to non-U.S. officials for the purpose of obtaining or retaining business. 
Our policies and our supplier compliance agreements mandate compliance with applicable law, including these laws and 
regulations. 

Item 1A.    Risk Factors   

You should carefully consider the risks and uncertainties described below, together with all of the other 
information in this annual report, including our consolidated financial statements, and related notes included elsewhere 
in this annual report. If any of the following risks were realized, our business, financial condition, results of operations 
and prospects could be materially and adversely affected. In that event, the price of our common stock could decline, and 
you could lose part or all of your investment. 

13 

Risks Related To Our Business 

Our sales could be severely impacted by decreases in consumer spending due to declines in consumer confidence, 
local economic conditions in our markets or changes in consumer preferences. 

We depend upon consumers feeling confident about spending discretionary income on our products to drive our 

sales. Consumer spending may be adversely impacted by economic conditions, such as consumer confidence in future 
economic conditions, interest and tax rates, employment levels, salary and wage levels, the availability of consumer 
credit, the level of housing, energy and food costs and general business conditions. These risks may be exacerbated for 
retailers like us who focus on specialty footwear, apparel and accessories. Our financial performance is particularly 
susceptible to economic and other conditions in California, Texas and other states where we have a significant number of 
stores. Many of our stores operate in geographic areas where the local economies depend to a significant degree on oil 
and other commodity extraction, and many of our customers are employed in these industries. Our financial performance 
is accordingly susceptible to economic and other conditions relating to output and employment in these areas. Our 
financial performance also is impacted by conditions in the construction sector, domestic manufacturing and the 
transportation and warehouse sectors, the growth of which we believe is an important driver of our work wear business. 
In addition, our financial performance may be negatively affected if the popularity of the western and country lifestyle 
subsides, or if there is a general trend in consumer preferences away from boots and other western or country products in 
favor of another general category of footwear or attire. If this were to occur or if periods of decreased consumer spending 
persist, our sales could decrease, which could have a material adverse effect on our business, financial condition, results 
of operations and prospects. 

Our business largely depends on a strong brand image, and if we are unable to maintain and enhance our brand 
image, particularly in markets where we have newly acquired stores and in new markets where we have limited brand 
recognition, we may be unable to increase or maintain our level of sales. 

We believe that our brand image and brand awareness have contributed significantly to the success of our 

business. We also believe that maintaining and enhancing our brand image, particularly in markets where we have newly 
acquired stores and in new markets where we have limited brand recognition, is important to maintaining and expanding 
our customer base. Our ability to successfully integrate newly acquired and newly opened stores into their surrounding 
communities, to expand into new markets or to maintain the strength and distinctiveness of our brand image in our 
existing markets will be adversely impacted if we fail to connect with our target customers. Our efforts to rebrand newly 
acquired stores could result in reduced sales and profitability of such stores. Maintaining and enhancing our brand image 
may require us to make substantial investments in areas such as merchandising, marketing, store operations, community 
relations, store graphics and employee training, which could adversely affect our cash flow and which may ultimately be 
unsuccessful. Furthermore, our brand image could be jeopardized if we fail to maintain high standards for merchandise 
quality, if we fail to comply with local laws and regulations or if we experience negative publicity or other negative 
events that affect our image and reputation. Some of these risks may be beyond our ability to control, such as the effects 
of negative publicity regarding our suppliers. Failure to successfully market and maintain our brand image in new and 
existing markets could harm our business, results of operations and financial condition. 

We face intense competition in our industry and we may be unable to compete effectively. 

The retail industry for western and work wear is highly fragmented and characterized by primarily regional 

competitors. We estimate that there are thousands of independent specialty stores scattered across the country. We 
believe that we compete primarily with smaller regional chains and independent stores on the basis of product quality, 
brand recognition, price, customer service and the ability to identify and satisfy consumer demand. In addition, as we 
expand our e-commerce sales presence, we are competing to an increasing degree with online retailers and the e-
commerce offerings of traditional competitors. We also compete with farm supply stores and, to a lesser degree, mass 
merchants. Competition with some or all of these retailers could require us to lower our prices or risk losing customers. 
In addition, significant or unusual promotional activities by our competitors may force us to respond in-kind and 
adversely impact our operating cash flow and gross profit. As a result of these factors, current and future competition 
could have a material adverse effect on our financial condition and results of operations. 

14 

 
Many of the mass merchants and online retailers that sell some western or work wear products have greater 
financial, marketing and other resources than we currently do, and in the case of online retailers, lower overhead and 
overall cost structure. Therefore, these competitors may be able to devote greater resources to the marketing and sale of 
these products, generate national brand recognition or adopt more aggressive pricing policies than we can, which would 
put us at a competitive disadvantage if they decide to expand their offerings of these product lines. Moreover, we do not 
possess exclusive rights to many of the elements that comprise our in-store experience and product offerings. Our 
competitors may seek to emulate facets of our business strategy, including our in-store experience, which could result in 
a reduction of some competitive advantages or special appeal that we might possess. In addition, most of our suppliers 
sell products to us on a non-exclusive basis. As a result, our current and future competitors may be able to duplicate or 
improve on some or all of the in-store and e-commerce product offerings that we believe are important in differentiating 
our stores, our e-commerce offerings and our customers’ shopping experience. If our competitors were to duplicate or 
improve on some or all of our in-store experience, or our in-store and e-commerce product offerings, our competitive 
position and our business could suffer. 

Most of our merchandise is produced in foreign countries, making the price and availability of our merchandise 
susceptible to international trade risks and other international conditions. 

The majority of our private brand products are manufactured in foreign countries, including Mexico and China. 
In addition, we purchase most of our third-party branded merchandise from domestic suppliers that have a large portion 
of their merchandise made in foreign countries. The countries, specifically Mexico and China, in which our merchandise 
currently is manufactured or may be manufactured in the future could become subject to trade restrictions imposed by 
the U.S., including increased tariffs or quotas, embargoes and customs restrictions, which could increase the cost or 
reduce the supply of products available to us and have a material adverse effect on our business, financial condition and 
results of operations. Recently, uncertainty has increased regarding tax and trade policies, border adjustments, tariffs and 
government regulations affecting trade between the U.S. and other countries, such as Mexico and China. This includes 
the possibility of the imposition of tariffs or penalties on products manufactured outside the United States, including 
several tariffs on a variety of products from China imposed or threatened by the Office of the U.S. Trade Representative 
in 2018 ranging from 10-25%. China has already announced a plan to impose tariffs on a wide range of American 
products in retaliation for such American tariffs. There is also a concern that the imposition of additional tariffs by the 
United States could result in the adoption of tariffs by other countries as well. Such tariffs on imports from foreign 
countries, as well as changes in tax and trade policies such as a border adjustment tax or disallowance of certain tax 
deductions for imported merchandise, if enacted, could materially increase our manufacturing costs, the costs of our 
imported merchandise or our income tax expense, which would have a material adverse effect on our financial condition 
and results of operations. Any tariffs by China or other foreign countries on imports of our products could also adversely 
affect our international e-commerce sales. Any increase in our manufacturing costs, the cost of our merchandise or 
limitation on the amount of merchandise we are able to purchase, or any decrease in our international e-commerce sales, 
could have a material adverse effect on our financial condition and results of operations. 

Our failure to adapt to new challenges that arise when expanding into new geographic markets could adversely affect 
our ability to profitably operate those stores and maintain our brand image. 

Our expansion into new geographic markets could result in competitive, merchandising, distribution and other 

challenges that are different from those we encounter in the geographic markets in which we currently operate. In 
addition, to the extent that our store count increases, we may face risks associated with market saturation of our product 
offerings and locations. Our suppliers may also restrict their sales to us in new markets to the extent they are already 
saturating that market with their products through other retailers or their own stores. There can be no assurance that any 
newly opened stores will be received as well as, or achieve net sales or profitability levels comparable to those of, our 
existing stores in the time periods estimated by us, or at all. If our stores fail to achieve, or are unable to sustain, 
acceptable net sales and profitability levels, our business may be materially harmed, we may incur significant costs 
associated with closing those stores and our brand image may be negatively impacted. 

15 

Our continued growth depends upon successfully opening new stores as well as integrating any acquired stores, and 
our failure to successfully open new stores or integrate acquired stores could negatively affect our business and stock 
price. 

We have grown our store count rapidly in recent years, both organically and through strategic acquisitions of 
competing chains. Our ability to successfully open and operate new and acquired stores is subject to a variety of risks 
and uncertainties, such as: 

• 

• 

• 

• 

• 

• 

identifying suitable store locations, the availability of which is beyond our control; 

obtaining acceptable lease terms; 

sourcing sufficient levels of inventory; 

selecting the appropriate merchandise to appeal to our customers; 

hiring, training and retaining store employees; 

assimilating new store employees into our corporate culture; 

•  marketing the new stores’ locations and product offerings effectively; 

• 

• 

avoiding construction delays and cost overruns in connection with the build out of new stores; 

avoiding other costs in opening new stores, such as rebranding acquired locations and environmental 
liabilities; 

•  managing and expanding our infrastructure to accommodate growth; and 

• 

integrating the new and acquired stores with our existing buying, distribution and other support 
operations. 

Our failure to successfully address these challenges could have a material adverse effect on our financial 
condition and results of operations. We opened or acquired 17 stores in fiscal 2019, 9 stores in fiscal 2018, and 12 stores 
in fiscal 2017. We plan to open or acquire approximately 25 new stores in fiscal 2020. However, there can be no 
assurance that we will open or acquire the planned number of new stores in fiscal 2020 or thereafter, or that any such 
stores will be profitable. This expansion will place increased demands on our operational, managerial and administrative 
resources. These increased demands could cause us to operate our existing business less effectively, which in turn could 
cause the financial performance of our existing stores to deteriorate. In addition, we currently plan to open some new 
stores within existing markets. Some of these new stores may open close enough to our existing stores that a segment of 
customers will stop shopping at our existing stores and instead shop at the new stores, causing sales and profitability at 
those existing stores to decline. If this were to occur with a number of our stores, this could have a material adverse 
effect on our financial condition and results of operations. 

In addition to opening new stores, we may acquire and rebrand stores. Acquiring and integrating stores involves 

additional risks that could adversely affect our growth and results of operations. Newly acquired stores may be 
unprofitable and we may incur significant costs and expenses in connection with any acquisition including systems 
integration and costs relating to remerchandising and rebranding the acquired stores. Integrating newly acquired chains 
or individual stores may divert our senior management’s attention from our core business. Our ability to integrate newly 

16 

 
acquired stores will depend on the successful expansion of our existing financial controls, distribution model, 
information systems, management and human resources and on attracting, training and retaining qualified employees. 

As we expand our business, we may be unable to generate significant amounts of cash from operations. 

As we expand our business, we will need significant amounts of cash from operations to pay our existing and 

future lease obligations, build out new store space, purchase inventory, pay personnel, and, if necessary, further invest in 
our infrastructure and facilities. We primarily rely on cash flow generated from existing stores and our e-commerce 
businesses to fund our current operations and our growth. It typically takes several months and a significant amount of 
cash to open a new store. For example, our new store model requires an average net cash investment of approximately 
$0.8 million. If we continue to open a large number of stores relatively close in time, the cost of these store openings and 
the cost of continuing operations could reduce our cash position. An increase in our net cash outflow for new stores 
could adversely affect our operations by reducing the amount of cash available to address other aspects of our business. 

We cannot assure you that any new stores that we open will become profitable in the anticipated time frame, or 
at all. Not all of our stores are currently profitable. We cannot assure you that our existing stores, which may be currently 
profitable, will not cease to be profitable in the future. 

If our business does not generate sufficient cash flow from operations to fund these activities, and sufficient 

funds are not otherwise available from our current credit facility or future credit facilities, we may need additional equity 
or debt financing. If such financing is not available to us on satisfactory terms, our ability to operate and expand our 
business or to respond to competitive pressures would be limited and we could be required to delay, curtail or eliminate 
planned store openings. Moreover, if we raise additional capital by issuing equity securities or securities convertible into 
equity securities, your ownership may be diluted. Any debt financing we may incur may impose covenants that restrict 
our operations, and will require interest payments that would create additional cash demands and financial risk for us. 

Any significant change in our distribution model could initially have an adverse impact on our cash flows and results 
of operations. 

Our suppliers ship most of our in-store merchandise directly to our stores and a portion of our e-commerce 

merchandise to our e-commerce customers. In the future, as part of our long-term strategic planning, we may change our 
distribution model to increase the amount of merchandise that we self-distribute through a centralized distribution center. 
Changing our distribution model to increase distributions from a centralized distribution center to our stores and 
customers would initially involve significant capital expenditures, which would increase our borrowings and interest 
expense or temporarily reduce the rate at which we open new stores. In addition, if we are unable to successfully 
integrate a new distribution model into our operations in a timely manner, our supply chain could experience significant 
disruptions, which could reduce our sales and adversely impact our results of operations. 

If we fail to maintain good relationships with our suppliers or if our suppliers are unable or unwilling to provide us 
with sufficient quantities of merchandise at acceptable prices, our business and operations may be adversely affected. 

Our business is largely dependent on continued good relationships with our suppliers, including suppliers for 

our third-party branded products and manufacturers for our private brand products. During fiscal 2019, merchandise 
purchased from our top three suppliers accounted for approximately 24%, 8% and 7% of our sales, respectively. We 
operate on a purchase order basis for our private brand and third-party branded merchandise and do not have long-term 
written agreements with our suppliers. Accordingly, our suppliers can refuse to sell us merchandise, limit the type or 
quantity of merchandise that they sell to us, enter into exclusivity arrangements with our competitors or raise prices at 
any time, which could have an adverse impact on our business. Deterioration in our relationships with our suppliers 
could have a material adverse impact on our business, and there can be no assurance that we will be able to acquire 
desired merchandise in sufficient quantities on terms acceptable to us in the future. Also, some of our suppliers sell 
products directly from their own retail stores or e-commerce websites, and therefore directly compete with us. These 
suppliers may decide at some point in the future to discontinue supplying their merchandise to us, supply us less 
desirable merchandise or raise prices on the products they do sell us. If we lose key suppliers and are unable to find 
alternative suppliers to provide us with substitute merchandise for lost products, our business may be adversely affected. 

17 

 
 
 
Our efforts to improve and expand our exclusive product offerings may be unsuccessful, and implementing these 
efforts may divert our operational, managerial, financial and administrative resources, which could harm our 
competitive position and reduce our revenue and profitability. 

We currently seek to grow our business by improving and expanding our exclusive product offerings, which 
includes introducing new brands and growing and expanding our existing brands. The principal risks to our ability to 
successfully improve and expand our product offering are that: 

• 

• 

• 

• 

introduction of new products may be delayed, which may allow our competitors to introduce similar 
products in a more timely fashion, which could hinder our ability to be viewed as the exclusive provider of 
certain western and work apparel brands and items; 

the third-party suppliers of our exclusive product offerings may not maintain adequate controls with respect 
to product specifications and quality, which may lead to costly corrective action and damage to our brand 
image; 

if our expanded exclusive product offerings fail to maintain and enhance our distinctive brand identity, our 
brand image may be diminished and our sales may decrease; and 

these efforts may divert our management’s attention from other aspects of our business and place a strain 
on our operational, managerial, financial and administrative resources, as well as our information systems. 

In addition, our ability to successfully improve and expand our exclusive product offerings may be affected by 

economic and competitive conditions, changes in consumer spending patterns and changes in consumer preferences. 
These efforts could be abandoned, cost more than anticipated and divert resources from other areas of our business, any 
of which could impact our competitive position and reduce our revenue and profitability. 

We purchase merchandise based on sales projections and our purchase of too much or too little inventory may 
adversely affect our overall profitability. 

We must actively manage our purchase of inventory. We generally order our seasonal and private brand 

merchandise several months in advance of it being received and offered for sale. If there is a significant decrease in 
demand for these products or if we fail to accurately predict consumer demand, including by disproportionately 
increasing the penetration of our private brand merchandise, we may be forced to rely on markdowns or promotional 
sales to dispose of excess inventory. This could have an adverse effect on our margins and operating income. 
Conversely, if we fail to purchase a sufficient quantity of merchandise, we may not have an adequate supply of products 
to meet consumer demand, thereby causing us to lose sales or adversely affecting our customer relationships. Any failure 
on our part to anticipate, identify and respond effectively to changing consumer demand and consumer shopping 
preferences could adversely affect our results of operations. 

A rise in the cost of fabric, raw materials, labor or transportation could increase our cost of merchandise and cause 
our results of operations and margins to decline. 

Fluctuations in the price, availability and quality of fabrics and raw materials, such as cotton and leather, that 

our suppliers use to manufacture our products, as well as the cost of labor and transportation, could have adverse impacts 
on our cost of merchandise and our ability to meet our customers’ demands. In particular, because key components of 
our products are cotton and leather, any increases in the cost of cotton or leather may significantly affect the cost of our 
products and could have an adverse impact on our cost of merchandise. We may be unable to pass all or any of these 
higher costs on to our customers, which could have a material adverse effect on our profitability. 

18 

 
If our suppliers and manufacturers fail to use acceptable labor or other practices, our reputation may be harmed, 
which could negatively impact our business. 

We purchase merchandise from independent third-party suppliers and manufacturers. If any of these suppliers 
have practices that are not legal or accepted in the U.S., consumers may develop a negative view of us, our brand image 
could be damaged and we could become the subject of boycotts by our customers or interest groups. Further, if the 
suppliers violate labor or other laws of their own country, these violations could cause disruptions or delays in their 
shipments of merchandise. For example, much of our merchandise is manufactured in China and Mexico, which have 
different labor practices than the U.S. We do not independently investigate whether our suppliers are operating in 
compliance with all applicable laws and therefore we rely upon the suppliers’ representations set forth in our purchase 
orders and supplier agreements concerning the suppliers’ compliance with such laws. In addition, regulatory 
developments regarding the use of “conflict minerals,” certain minerals originating from the Democratic Republic of 
Congo and adjoining countries, could affect the sourcing and availability of raw materials used by suppliers and subject 
us to costs associated with the regulations, including for the diligence pertaining to the presence of any conflict minerals 
used in our products, possible changes to products, processes or sources of our inputs, and reporting requirements. If our 
goods are manufactured using illegal or unacceptable labor practices in these countries, or other countries from which 
our suppliers source the products we purchase, our ability to supply merchandise for our stores without interruption, our 
brand image and, consequently, our sales may be adversely affected. 

If we lose key management personnel, our operations could be negatively impacted. 

We depend upon the leadership and experience of our executive management team. If we are unable to retain 

existing management personnel who are critical to our success, it could result in harm to our supplier and employee 
relationships, the loss of key information, expertise or know-how and unanticipated recruitment and training costs. The 
loss of the services of any of our key management personnel could have a material adverse effect on our business and 
prospects, and could be viewed negatively by investors and analysts, which could cause the price of our common stock 
to decline. We may be unable to find qualified individuals to replace key management personnel on a timely basis, 
without incurring increased costs or at all. We do not maintain key person life insurance covering any employee. If we 
lose the services of any of our key management personnel or we are unable to attract additional qualified personnel, we 
may be unable to successfully manage our business. 

If we cannot attract, train and retain qualified employees, our business could be adversely affected. 

Our success depends upon the quality of the employees we hire. We recruit people who are welcoming, friendly 

and service-oriented, and who often live the western lifestyle or have a genuine affinity for it. Employees in many 
positions must have knowledge of our merchandise and the skill necessary to excel in a customer service environment. 
The turnover rate in the retail industry is typically high and finding qualified candidates to fill positions may be difficult. 
Our planned growth will require us to hire and train even more personnel. If we cannot attract, train and retain corporate 
employees, district managers, store managers and store associates with the qualifications we deem necessary, our ability 
to effectively operate and expand may be adversely affected. In addition, we rely on temporary and seasonal personnel to 
staff our distribution center. We cannot guarantee that we will be able to find adequate temporary or seasonal personnel 
to staff our operations when needed, which may strain our existing personnel and negatively impact our operations. 

Higher wage and benefit costs could adversely affect our business. 

Changes in federal and state minimum wage laws and other laws relating to employee benefits, including recent 

legislative proposals relating to healthcare reform, could cause us to incur additional wage and benefit costs. Increased 
labor costs brought about by changes in minimum wage laws, other regulations or prevailing market conditions would 
increase our expenses and have an adverse impact on our profitability. 

19 

 
 
 
 
The concentration of our stores and operations in certain geographic locations subjects us to regional economic 
conditions and natural disasters that could adversely affect our business. 

Our Store Support Center and distribution centers are located in California, Kansas and Texas. If we encounter 

any disruptions to our operations at these locations or if they were to shut down for any reason, including due to fire, 
tornado or other natural disaster, then we may be prevented from effectively operating our stores and our e-commerce 
businesses. Furthermore, the risk of disruption or shutdown at our buildings in California are greater than they might be 
if they were located in another region, as southern California is prone to natural disasters such as earthquakes and 
wildfires. Any disruption or shutdown at our locations could significantly impact our operations and have a material 
adverse effect on our financial condition and results of operations.   

In addition, of the 240 stores that we operated as of March 30, 2019, 115 of these stores were located in 

Arizona, California and Texas. The geographic concentration of our stores may expose us to economic downturns or 
natural disasters in those states where our stores are located. For example, our stores located in North Dakota, Wyoming, 
Colorado, Texas and surrounding areas are likely to be adversely impacted by an economic downturn affecting the oil, 
gas, and commodities industries. In addition, in fiscal 2018 hurricanes severely impacted parts of Texas and Florida and 
we lost sales and incurred additional costs as a result. Any similar events in states where our stores are concentrated 
could have a material adverse effect on our financial condition and results of operations. 

We could be required to collect additional sales taxes or be subject to other tax liabilities that may increase the costs 
our clients would have to pay for our products and adversely affect our operating results. 

An increasing number of states have considered or adopted laws that attempt to impose tax collection 
obligations on out-of-state retailers. In South Dakota v. Wayfair, Inc. et al (“Wayfair”), a case challenging existing law 
that online sellers are not required to collect sales and use tax unless they have a physical presence in the buyer’s state, 
the Supreme Court decided that states may adopt laws requiring sellers to collect sales and use tax, even in states where 
the seller has no physical presence. As a result of Wayfair, states or the federal government may adopt, or begin to 
enforce, laws requiring us to calculate, collect, and remit taxes on sales in their jurisdictions. A successful assertion by 
one or more states requiring us to collect taxes where we presently do not do so, or to collect more taxes in a jurisdiction 
in which we currently do collect some taxes, could result in substantial tax liabilities, including taxes on past sales, as 
well as penalties and interest. The imposition by state governments of sales tax collection obligations on out-of-state 
retailers could also create additional administrative burdens for us, put us at a competitive disadvantage if they do not 
impose similar obligations on our competitors and decrease our future sales, which could have a material adverse impact 
on our business and operating results. 

Our leverage may reduce our cash flow available to grow our business.   

As of March 30, 2019, we had an aggregate of $176.5 million of total outstanding indebtedness. Our obligations 

to pay principal and interest under the June 2015 Wells Fargo Revolver and the 2015 Golub Term Loan will reduce our 
available cash flow, limiting our flexibility to respond to changing business and economic conditions and increasing any 
additional borrowing costs.   

Our borrowings under the June 2015 Wells Fargo Revolver and the 2015 Golub Term Loan are at variable rates, 
exposing us to interest rate risk, including increases in interest rates resulting from changes in the determination of 
LIBOR. 

The June 2015 Wells Fargo Revolver and the 2015 Golub Term Loan provide for variable interest rates. As a 

result, if interest rates increase, our debt service obligations under the current credit facilities could increase even though 
the amount borrowed remained the same, which would adversely impact our net income.   

The variable interest rates under the June 2015 Wells Fargo Revolver and the 2015 Golub Term Loan may be 

determined, at the Company’s option, based upon LIBOR or a base rate, in each case, plus an applicable margin. On July 
27, 2017, the United Kingdom's Financial Conduct Authority, which regulates LIBOR, announced that it intends to 
phase out LIBOR by the end of 2021. It is unclear whether LIBOR will cease to exist or if new methods of calculating 

20 

LIBOR will be established such that it continues to exist after 2021. The U.S. Federal Reserve, in conjunction with the 
Alternative Reference Rates Committee, a steering committee comprised of large U.S. financial institutions, is 
considering replacing U.S. dollar LIBOR with a new index calculated by short term repurchase agreements, backed by 
Treasury securities.   

Any changes to the determination of LIBOR or replacement thereof may result in an increase in LIBOR and, in 

turn, an increase in the variable interest rates based upon LIBOR under the June 2015 Wells Fargo Revolver and the 
2015 Golub Term Loan, or cause us to elect to apply the base rate to the borrowings thereunder, which base rate may be 
higher than applicable interest rates prior to any such changes.   

The June 2015 Wells Fargo Revolver and the 2015 Golub Term Loan contain restrictions and limitations that could 
significantly impact our ability to operate our business.   

The June 2015 Wells Fargo Revolver and the 2015 Golub Term Loan contain covenants that, among other 
things, may, under certain circumstances, place limitations on the dollar amounts paid or other actions relating to:   

• 

• 

• 

• 

• 

• 

payments in respect of, or redemptions or acquisitions of, debt or equity issued by Boot Barn or its 
subsidiaries, including the payment of dividends on our common stock; 

incurring additional indebtedness; 

incurring guarantee obligations; 

paying dividends; 

creating liens on assets; 

entering into sale and leaseback transactions; 

•  making investments, loans or advances; 

• 

• 

• 

entering into hedging transactions; 

engaging in mergers, consolidations or sales of all or substantially all of their respective assets; and 

engaging in certain transactions with affiliates. 

In addition, the Company is required to satisfy certain financial ratios as set forth in these agreements. Our 

ability to satisfy these financial ratios will depend on our ongoing financial and operating performance, which in turn 
will be subject to economic conditions and to financial, market and competitive factors, many of which are beyond our 
control. Our ability to comply with these ratios in future periods will also depend on our ability to successfully 
implement our overall business strategy and realize contemplated synergies.   

Various risks, uncertainties and events beyond our control could affect our ability to comply with the covenants 
contained in our current credit facilities. Failure to comply with any of these covenants could result in a default under the 
June 2015 Wells Fargo Revolver and the 2015 Golub Term Loan and under other agreements containing cross-default 
provisions. A default would permit lenders to accelerate the maturity of the debt under these agreements and to foreclose 
upon any collateral securing the debt. Under these circumstances, we might not have sufficient funds or other resources 
to satisfy all of our obligations. In addition, the limitations imposed by financing agreements on our ability to incur 
additional debt and to take other actions might significantly impair our ability to obtain other financing.   

21 

We are required to make significant lease payments for our stores, Store Support Center and distribution center, 
which may strain our cash flow. 

We do not own any real estate. Instead, we lease all of our retail store locations as well as our Store Support 

Center and distribution centers. The store leases generally have a base lease term of five or 10 years, with one or more 
renewal periods of five years, on average, exercisable at our option. Many of our leases have early cancelation clauses 
which permit us to terminate the lease if certain sales thresholds are not met in certain periods of time. Our costs under 
these leases are a significant amount of our expenses and are growing rapidly as we expand the number of locations and 
the cost of leasing existing locations rises. In fiscal 2019, our total operating lease expense was $45.7 million, and we 
expect this amount to continue to increase as we open more stores. We are required to pay additional rent under many of 
our lease agreements based upon achieving certain sales thresholds for each store location. We are generally responsible 
for the payment of property taxes and insurance, utilities and common area maintenance fees. Many of our lease 
agreements also contain provisions which increase the rent payments on a set time schedule, causing the cash rent paid 
for a location to escalate over the term of the lease. In addition, rent costs could escalate when multi-year leases are 
renewed at the expiration of their lease term. These costs are significant, recurring and increasing, which places a 
consistent strain on our cash flow. 

We depend on cash flows from operations to pay our lease expenses and to fulfill our other cash needs. If our 

business does not generate sufficient cash flows from operating activities, and sufficient funds are not otherwise 
available to us from borrowings under our current credit facility, future credit facilities or from other sources, we may be 
unable to service our operating lease expenses, grow our business, respond to competitive challenges or fund our other 
liquidity and capital needs, which would harm our business. 

Additional sites that we lease are likely to be subject to similar long-term leases. If an existing or future store is 

not profitable, and we decide to close it, we may nonetheless be committed to perform our obligations under the 
applicable lease including, among other things, paying the base rent for the balance of the lease term. We may fail to 
identify suitable store locations, the availability of which is beyond our control, to replace such closed stores. In addition, 
as our leases expire, we may fail to negotiate renewals, either on commercially acceptable terms or at all, which could 
cause us to close stores in desirable locations. Fifteen of our 240 store leases will reach their termination date during 
fiscal 2020, and none of these leases contain an option to automatically extend the lease term. If we are unable to enter 
into new leases or renew existing leases on terms acceptable to us or be released from our obligations under leases for 
stores that we close, our business, profitability and results of operations may be harmed. 

New accounting guidance or changes in the interpretation or application of existing accounting guidance could 
adversely affect our financial performance. 

The implementation of new accounting standards could require certain systems, internal processes and controls 
and other changes that could increase our operating costs and result in changes to our financial statements. For example, 
the implementation of accounting standards related to leases, as issued by the Financial Accounting Standards Board, 
required us to make significant changes to our lease management and other accounting systems, and will result in a 
material impact to our consolidated financial statements. 

U.S. generally accepted accounting principles and related accounting pronouncements, implementation 

guidelines and interpretations with regard to a wide range of matters that are relevant to our business involve many 
subjective assumptions, estimates and judgments by our management. Changes in these rules or their interpretation or in 
underlying management assumptions, estimates or judgments could significantly change our reported or expected 
financial performance. The outcome of such changes could include litigation or regulatory actions which could adversely 
affect our financial condition and results of operations. 

22 

We may be unable to maintain same store sales or net sales per square foot, which may cause our results of 
operations to decline. 

The investing public may use same store sales or net sales per square foot projections or results, over a certain 

period of time, such as on a quarterly or yearly basis, as an indicator of our profitability growth. See Item 7, 
Management’s Discussion and Analysis of Financial Condition and Results of Operations for further discussion of “same 
store sales”. Our same store sales can vary significantly from period to period for a variety of reasons, such as the age of 
stores, changing economic factors, unseasonable weather, pricing, the timing of the release of new merchandise and 
promotional events and increased competition. These factors could cause same store sales or net sales per square foot to 
decline period to period or fail to grow at expected rates, which could adversely affect our results of operations and cause 
the price of our common stock to be volatile during such periods. 

Any inability to balance our private brand merchandise with the third-party branded merchandise that we sell may 
have an adverse effect on our net sales and gross profit. 

In fiscal 2019, sales from our private brand products accounted for approximately 16.2% of our consolidated 

sales including our stores and e-commerce websites. As of March 30, 2019, two of our five top selling brands were 
private brand merchandise. Our private brand merchandise generally has a higher gross margin than the third-party 
branded merchandise that we offer. As a result, we intend to attempt to increase the penetration of our private brands in 
the future. However, carrying our private brands limits the amount of third-party branded merchandise we can carry and, 
therefore, there is a risk that our customers’ perception that we offer many major brands will decline or that our suppliers 
of third-party branded merchandise may decide to discontinue supplying, or reduce the supply of, their merchandise. If 
this occurs, it could have a material adverse effect on net sales and profitability. 

We are subject to payment-related risks that could increase our operating costs, expose us to fraud or theft, subject us 
to potential liability and potentially disrupt our business. 

We accept payments using a variety of methods, including cash, checks, credit and debit cards, including our 
private-label credit card and third-party credit and debit cards, and gift cards, and we may offer new payment options 
over time. Acceptance of these payment methods subjects us to rules, regulations, contractual obligations and 
compliance requirements, including payment network rules and operating guidelines, data security standards and 
certification requirements, and rules governing electronic funds transfers. These requirements may change over time or 
be reinterpreted, making compliance more difficult or costly. 

For certain payment methods, including credit and debit cards, we pay interchange and other fees, which may 

increase over time and raise our operating costs. We rely on third parties to provide payment processing services, 
including the processing of credit cards, debit cards, and other forms of electronic payment. If these companies become 
unable to provide these services to us, or if their systems are compromised, it could potentially disrupt our business. The 
payment methods that we offer also subject us to potential fraud and theft by criminals, who are becoming increasingly 
more sophisticated, seeking to obtain unauthorized access to or exploit weaknesses that may exist in the payment 
systems. If we fail to comply with applicable rules or requirements for the payment methods we accept, or if payment-
related data is compromised due to a breach or misuse of data, we may be liable for costs incurred by payment card 
issuing banks and other third parties or subject to fines and higher transaction fees, or our ability to accept or facilitate 
certain types of payments may be impaired. In addition, our customers could lose confidence in certain payment types, 
which may result in a shift to other payment types or potential changes to our payment systems that may result in higher 
costs. As a result, our business and results of operations could be adversely affected. 

We cannot assure you that we will realize the expected benefits from the creation of a private-label credit card 
program.   

During fiscal 2018 we commenced a private-label credit card program. We cannot assure you that we will 

realize the anticipated benefits from this program due to a number of factors.   

23 

 
 
    
    
Although we anticipate that customers who establish a credit card account with us will increase their purchases 

of our merchandise, leading to an increase in our net sales, we cannot assure you that this will be the case. Credit card 
use, payment patterns, and default rates are affected by a variety of economic, legal, social, or other factors over which 
we have no control and cannot predict with certainty. In addition, such factors could negatively impact the availability of 
credit or increase the cost of credit to our cardholders, and thus adversely affect the use of our private label credit cards.   

Our private-label credit card program is operated under an agreement with a third party provider that will issue 

the private label credit cards to our customers and will retain a percentage of the net credit sales and payments of 
outstanding credit balances thereunder. The payments that we receive from the private-label credit card program will 
depend upon a number of factors, including the level of sales on private label accounts, the level of balances carried, 
payment rates, finance charge rates and other fees, and the level of credit losses. The provider will have discretion over 
certain material terms and conditions of the private-label credit card program and such terms and conditions could 
adversely affect the benefits we receive from this private-label credit card program, as well as our relations with 
cardholders.   

We depend on the third party provider to maintain appropriate protections with respect to our customers’ 

personal information in its control. Any data breaches experienced by our third party provider could result in liability to 
us and/or reputational harm.   

Credit card operations are subject to numerous federal and state laws that impose disclosure and other 

requirements upon the origination, servicing and enforcement of credit accounts, and limitations on the amount of 
finance charges and fees that may be charged by a credit card provider. To the extent that such limitations or regulations 
materially limit the availability of credit or increase the cost of credit to our cardholders, our anticipated revenue streams 
associated with the private-label credit card program could be adversely affected.   

If our management information systems fail to operate or are unable to support our growth, our operations could be 
disrupted. 

We rely upon our management information systems in almost every aspect of our daily business operations. For 

example, our management information systems serve an integral part in enabling us to order merchandise, process 
merchandise at our distribution center and retail stores, perform and track sales transactions, manage personnel, pay 
suppliers and employees, operate our e-commerce businesses and report financial and accounting information to 
management. In addition, we rely on our management information systems to enable us to leverage our costs as we grow. 
If our management information systems fail to operate or are unable to support our growth, our store operations and e-
commerce businesses could be severely disrupted, and we could be required to make significant additional expenditures 
to remediate any such failure. 

We rely on UPS and the United States Postal Service to deliver our e-commerce merchandise to our customers and 
our business could be negatively impacted by disruptions in the operations of these third-party service providers. 

We rely on UPS and the United States Postal Service to deliver our e-commerce merchandise to our customers. 

Relying on these third-party delivery services puts us at risk from disruptions in their operations, such as employee 
strikes, inclement weather and their inability to meet our shipping demands. If we are forced to use other delivery 
services, our costs could increase and we may be unable to meet shipment deadlines. Moreover, we may be unable to 
obtain terms as favorable as those received from the transportation providers we currently use, which would further 
increase our costs. In addition, if our products are not delivered to our customers on time, our customers may cancel their 
orders or we may lose business from these customers in the future. These circumstances may negatively impact our 
financial condition and results of operations. 

Use of social media may adversely impact our reputation or subject us to fines or other penalties. 

The use of social media platforms, including blogs, social media websites and other forms of internet-based 

communication, which allow individuals access to a broad audience of consumers and other interested persons, has 
become commonplace. Negative commentary regarding us or the brands that we sell may be posted on social media 

24 

    
    
    
    
platforms or similar devices at any time and may harm our reputation or business. Consumers value readily available 
information concerning retailers and their goods and services and often act on such information without further 
investigation and without regard to its accuracy. The harm may be immediate without affording us an opportunity for 
redress or correction. In addition, social media platforms provide users with access to such a broad audience that 
collective action against our stores, such as boycotts, can be more easily organized. If such actions were organized, we 
could suffer reputational damage as well as physical damage to our stores and merchandise. 

We also use social media platforms as marketing tools. For example, we maintain Facebook, Instagram, 
Snapchat and Twitter accounts. As laws and regulations rapidly evolve to govern the use of these platforms and devices, 
the failure by us, our employees or third parties acting at our direction to abide by applicable laws and regulations in the 
use of these platforms and devices could adversely impact our business, financial condition and results of operations or 
subject us to fines or other penalties. 

Our e-commerce businesses subject us to numerous risks that could have an adverse effect on our results of 
operations. 

Our e-commerce businesses and their continued growth subject us to certain risks that could have an adverse 

effect on our results of operations, including: 

• 

• 

• 

• 

• 

diversion of traffic from our stores; 

increased e-commerce competition;   

liability for online content; 

government regulation of the Internet; and 

risks related to the computer systems that operate our e-commerce websites and related support 
systems, including computer viruses, electronic data theft and similar disruptions. 

Our sales could be adversely affected by any disruption or downtime caused by the integration of new software 

or software upgrades. In addition, any data loss caused by such integration or upgrade could have a material adverse 
effect on our financial condition and results of operations. 

As we expand our e-commerce operations, we face the risk of increased losses from credit card fraud. We do 

not carry insurance against the risk of credit card fraud, so under current credit card practices, we may be liable for 
fraudulent credit card transactions even though the associated financial institution has approved payment of the orders. If 
we are unable to deter or control credit card fraud, or if credit card companies require more burdensome terms or refuse 
to accept credit card charges from us, our net income could be reduced. A breach of our e-commerce security measures 
could also reduce demand for our services. 

A breach of our e-commerce security measures could expose us to potential liabilities and could also reduce 

demand for our services. In April 2019 an unknown party attempted to access data on one of our e-commerce sites. We 
investigated the incident and concluded that the attempt was unsuccessful and no personally identifiable information or 
customer data was accessed or exposed. However, there can be no assurance that future similar attempts would not be 
successful. In addition, to the extent the threat of such attempted attacks and the sophistication thereof grows, we may be 
required to devote additional resources to preventative measures. 

Our e-commerce operations may also subject us to taxation in jurisdictions where we currently do not collect 

sales and other similar taxes. See “--We could be required to collect additional sales taxes or be subject to other tax 
liabilities that may increase the costs our clients would have to pay for our products and adversely affect our operating 
results” above. 

25 

In addition, we rely upon email distributions to advertise our stores and e-commerce businesses and use various 
data-mining techniques to effectively target these emails. Spam filters or other blocking applications designed to enable 
consumers to limit incoming email from advertisers may inhibit our ability to effectively reach large audiences of 
existing and potential customers via email. This may adversely affect our ability to generate new business and acquire 
new customers. 

Our sales can significantly fluctuate based upon shopping seasons, which may cause our results of operations to 
fluctuate disproportionately on a quarterly basis. 

Because of a traditionally higher level of sales during the Christmas shopping season, our sales are typically 

higher in the third fiscal quarter than they are in the other fiscal quarters. We also incur significant additional costs and 
expenses during our third fiscal quarter due to increased staffing levels and higher purchase volumes. Accordingly, the 
results of a single fiscal quarter should not be relied on as an indication of our annual results or future performance. In 
addition, any factors that harm our third fiscal quarter results of operations could have a disproportionate effect on our 
results of operations for the entire fiscal year. 

We buy and stock merchandise based upon seasonal weather patterns and therefore unseasonable or extreme 
weather could negatively impact our sales, financial condition and results of operations. 

We buy and stock merchandise for sale based upon expected seasonal weather patterns. If we encounter 

unseasonable weather, such as warmer winters or cooler summers than would be considered typical, these weather 
variations could cause some of our merchandise to be inconsistent with what consumers wish to purchase, causing our 
sales to decline. In addition, weather conditions affect the demand for our products, which in turn has an impact on 
prices. In past years, weather conditions, including unseasonably warm weather in winter months, and extreme weather 
conditions, including snow and ice storms, flood and wind damage, hurricanes, tornadoes, extreme rain and droughts, 
have affected our sales and results of operations both positively and negatively. Furthermore, extended unseasonable 
weather conditions, particularly in California or Texas, will likely have a greater impact on our sales because of our store 
concentration in those regions. Our strategy is to remain flexible and to react to unseasonable and extreme weather 
conditions by adjusting our merchandise assortments and redirecting inventories to stores affected by the weather 
conditions. Should such a strategy not be effective, unseasonable or extreme weather may have a material adverse effect 
on our financial condition and results of operations. 

If we fail to obtain and retain high-visibility sponsorship or endorsement arrangements with celebrities, or if the 
reputation of any of the celebrities that we partner with is impaired, our business may suffer. 

A principal component of our marketing program is to partner with well-known country music artists and other 

celebrities for sponsorship and endorsement arrangements. Although we have partnered with several well-known 
celebrities in this manner, some of these persons may not continue their endorsements, may not continue to succeed in 
their fields or may engage in activities which could bring disrepute on themselves and, in turn, on us and our brand 
image and products. We also may not be able to attract and partner with new celebrities that may emerge in the future. 
Competition for endorsers is significant and adverse publicity regarding us or our industry could make it more difficult 
to attract and retain endorsers. Any of these failures by us or the celebrities that we partner with could adversely affect 
our business and revenues. 

Our management information systems and databases could be disrupted by system security failures, cyber threats 
or by the failure of, or lack of access to, our Enterprise Resource Planning system. These disruptions could 
negatively impact our sales, increase our expenses, subject us to liability and/or harm our reputation. 

Hackers, computer programmers and internal users may be able to penetrate our network security and create 

system disruptions, cause shutdowns and misappropriate our confidential information or that of our employees and third 
parties, including our customers. Therefore, we could incur significant expenses addressing problems created by security 
breaches to our network. This risk is heightened because we collect and store customer information for marketing 
purposes, as well as debit and credit card information. We must, and do, take precautions to secure customer information 
and prevent unauthorized access to our database of confidential information. However, if unauthorized parties, including 

26 

external hackers or computer programmers, gain access to our database, they may be able to steal this confidential 
information. Our failure to secure this information could result in costly litigation, adverse publicity or regulatory action, 
or result in customers discontinuing the use of debit or credit cards in our stores, or customers not shopping in our stores 
or on our e-commerce websites altogether. These consequences could have a material adverse effect on our financial 
condition and results of operations. In addition, sophisticated hardware and operating system software and applications 
that we procure from third parties may contain defects in design or manufacture that could unexpectedly interfere with 
our operations. The cost to alleviate security risks and defects in software and hardware and to address any problems that 
occur could negatively impact our sales, distribution and other critical functions, as well as our financial results. 

In recent years, there has been increasing regulatory enforcement and litigation activity in the area of privacy, 
data protection and information security in various states in which we operate. On June 28, 2018, California Governor 
Jerry Brown signed into law the comprehensive California Consumer Privacy Act of 2018 (the “CCPA”), which will go 
into effect on January 1, 2020. The CCPA requires certain companies to satisfy new requirements regarding the handling 
of personal and sensitive data, including its use, protection and the ability of California residents whose data is stored to 
know specifically what data types each company has collected on them and, if they so choose, the right to demand that 
such companies delete their data. Failure to comply with the CCPA requirements could result in civil penalties. The 
CCPA also provides a private right of action that allows consumers to seek, either individually or as a class, statutory or 
actual damages and injunctive and other relief, if their sensitive personal information is subject to unauthorized access 
and exfiltration, theft or disclosure as a result of a business's failure to implement and maintain required reasonable 
security procedures. New legislation or regulation such as the CCPA, including any potential comprehensive federal 
privacy legislation, as well as any associated inquiries or investigations or any other government actions, could be costly 
to comply with, result in negative publicity, increase our operating costs, require significant management time and 
attention, and subject us to remedies that may harm our business, including fines or demands or orders that we modify or 
cease existing business practices. 

We operate our Enterprise Resource Planning system on a software-as-a-service platform, and we use this 

system for integrated point-of-sale, merchandising, planning, sales audit, customer relationship management, inventory 
control, loss prevention, purchase order management and business intelligence. Accordingly, we depend on this system, 
and the third-party provider of this service, for many aspects of our operations. If this service provider or this system 
fails, or if we are unable to continue to have access to this system on commercially reasonable terms, or at all, our 
operations would be severely disrupted until an equivalent system could be identified, licensed or developed, and 
integrated into our operations. This disruption would have a material adverse effect on our business. 

Our failure to maintain adequate internal controls over our financial and management systems may cause errors 
in our financial reporting. These errors may cause a loss of investor confidence and result in a decline in the price 
of our common stock. 

Our public company reporting obligations and our anticipated growth may place additional burdens on our 

financial and management systems, internal controls and employees. As a public company, we are required to maintain 
internal control over financial reporting. Pursuant to Section 404 of the Sarbanes-Oxley Act, we are required to file a 
report by management on the effectiveness of our internal control over financial reporting. 

Maintaining internal controls is time consuming and costly. If we identify any material weaknesses or 

deficiencies that aggregate to a material weakness in our internal controls, we will have to implement appropriate 
changes to these controls, which may require specific compliance training for our directors, officers and employees, 
require the hiring of additional finance, accounting, legal and other personnel, entail substantial costs to modify our 
existing accounting systems and take a significant period of time to complete. Such changes may not, however, be 
effective in maintaining the adequacy of our internal controls, and any failure to maintain that adequacy, or consequent 
inability to produce accurate financial statements on a timely basis, could increase our operating costs and could 
materially impair our ability to operate our business. If we are unable to maintain effective internal control over financial 
reporting, including because of an inability to remediate any such material weakness, if our management is unable to 
report that our internal control over financial reporting is effective when required, investors may lose confidence in the 
accuracy and completeness of our financial reports and the market price of our common stock could be negatively 
affected. As a result, our failure to maintain effective internal controls could result in us being subject to regulatory 

27 

 
action and a loss of investor confidence in the reliability of our financial statements, both of which in turn could cause 
the market value of our common stock to decline and affect our ability to raise capital. 

If we are unable to protect our intellectual property rights, our financial results may be negatively impacted. 

Our success depends in large part on our brand image. Our name, logo, domain name and our private brands 

and other intellectual property are valuable assets that differentiate us from our competitors. We currently rely on a 
combination of copyright, trademark, trade dress and unfair competition laws to establish and protect our intellectual 
property rights, but the steps taken by us to protect our proprietary rights may be inadequate to prevent infringement of 
our trademarks and proprietary rights by others, including imitation and misappropriation of our brand. Additional 
obstacles may arise as we expand our product lines and geographic scope. Moreover, litigation may be necessary to 
protect or enforce these intellectual property rights, which could result in substantial costs and diversion of our resources, 
causing a material adverse effect on our business, financial condition, results of operations or cash flows. The 
unauthorized use or misappropriation of our intellectual property or our failure to protect our intellectual property rights 
could damage our brand image and the goodwill we have created, which could cause our sales to decline. 

We have not registered any of our intellectual property outside of the U.S. with the exception of the Boot Barn 
tradename which was registered in Hong Kong. We cannot prohibit other companies from using our other trademarks in 
foreign countries. Use of these other trademarks in foreign countries could negatively impact our identity in the U.S. and 
cause our sales to decline. 

We may be subject to liability if we, or our suppliers, infringe upon the intellectual property rights of third 
parties. 

We may be subject to claims that our activities or the products that we sell infringe upon the intellectual 

property rights of others. Any such claims can be time consuming and costly to defend, and may divert our 
management’s attention and resources, even if the claims are meritless. If we were to be found liable for any such 
infringement, we could be required to enter into costly settlements or license agreements and could be subject to 
injunctions preventing further infringement. Such infringement claims could harm our brand image. In addition, any 
payments that we are required to make and any injunction with which we are required to comply as a result of such 
infringement actions could adversely affect our financial results. 

We purchase merchandise from suppliers that may be subject to design copyrights or design patents, or 
otherwise may incorporate protected intellectual property. We are not involved in the manufacture of any of the 
merchandise we purchase from our suppliers for sale to our customers, and we do not independently investigate whether 
these suppliers legally hold intellectual property rights to merchandise that they are manufacturing or distributing. As a 
result, we rely upon the suppliers’ representations set forth in our purchase orders and supplier agreements concerning 
their right to sell us the products that we purchase from them. If a third party claims to have licensing rights with respect 
to merchandise we purchased from a supplier, or if we acquire unlicensed merchandise, we could be obligated to remove 
such merchandise from our stores, incur costs associated with destruction of such merchandise if the distributor or 
supplier is unwilling or unable to reimburse us and be subject to liability under various civil and criminal causes of 
action, including actions to recover unpaid royalties and other damages and injunctions. Any of these results could harm 
our brand image and have a material adverse effect on our business and growth. 

Litigation costs and the outcome of litigation could have a material adverse effect on our business. 

Our business is characterized by a high volume of customer traffic and by transactions involving a wide variety 

of product selections, each of which exposes us to a high risk of consumer litigation. From time to time we may be 
subject to litigation claims through the ordinary course of our business operations regarding, but not limited to, 
employment matters, compliance with the Americans with Disabilities Act of 1990, footwear, apparel and accessory 
safety standards, security of customer and employee personal information, contractual relations with suppliers, marketing 
and infringement of trademarks and other intellectual property rights. Litigation to defend ourselves against claims by 
third parties, or to enforce any rights that we may have against third parties, may be necessary, which could result in 

28 

 
substantial costs and diversion of our resources, causing a material adverse effect on our business, financial condition, 
results of operations or cash flows. 

Issues with merchandise safety could damage our reputation, sales and financial results. 

Various governmental authorities in the jurisdictions where we do business regulate the safety of the 
merchandise we sell to consumers. Regulations and standards in this area, including those related to the U.S. Consumer 
Product Safety Improvement Act of 2008, state regulations like California's Proposition 65, and similar legislation, 
impose restrictions and requirements on the merchandise we sell in our stores and through e-commerce. These 
regulations change from time to time as new federal, state or local regulations are enacted. If we or our vendors are 
unable to comply with regulatory requirements on a timely basis or at all, significant fines or penalties could be incurred 
or we could have to curtail some aspects of our sales or operations, which could have a material adverse effect on our 
business, financial condition, results of operations or cash flows. 

We rely on our vendors to provide quality merchandise that complies with applicable product safety laws and 

other applicable laws, but they may not comply with their obligations to do so. Although our arrangements with our 
vendors frequently provide for indemnification for product liabilities, the vendors may fail to honor those obligations to 
an extent we consider sufficient or at all. Issues with the safety of merchandise or customer concerns about such issues, 
regardless of our fault, could cause damage to our reputation and could result in lost sales, uninsured product liability 
claims or losses, merchandise recalls and increased costs, and regulatory, civil or criminal fines or penalties, any of 
which could have a material adverse effect on our business, financial condition, results of operations or cash flows. 

Union attempts to organize our employees could negatively affect our business. 

Currently, none of our employees are represented by a union. However, if some or all of our workforce were to 
unionize and the terms of the collective bargaining agreement were significantly different from our current compensation 
arrangements, it could increase our costs and adversely impact our profitability. Moreover, participation in labor unions 
could put us at increased risk of labor strikes and disruption of our operations. Responding to unionization attempts may 
distract management and our workforce. Any of these changes could adversely affect our business, financial condition, 
results of operations or cash flows. 

Violations of or changes in laws, including employment laws and laws related to our merchandise, could make 
conducting our business more expensive or change the way we do business. 

We are subject to numerous regulations, including labor and employment, customs, truth-in-advertising, 

consumer protection, environmental and occupational safety requirements and zoning and occupancy laws and 
ordinances that regulate retailers generally, that govern the importation, promotion and sale of merchandise and/or that 
regulate the operation of stores and warehouse facilities. If these regulations were violated by our management, 
employees or suppliers, the costs of certain goods could increase, or we could experience delays in shipments of our 
goods, be subject to fines or penalties or suffer reputational harm, which could reduce demand for our merchandise and 
hurt our business and results of operations. 

Similarly, changes in laws could make operating our business more expensive or require us to change the way 
we do business. In addition, changes in product safety or other consumer protection laws could lead to increased costs 
for certain merchandise, or additional labor costs associated with readying merchandise for sale. It may be difficult for us 
to foresee regulatory changes impacting our business and our actions needed to respond to changes in the law could be 
costly and may negatively impact our operations. 

We may engage in strategic transactions that could negatively impact our liquidity, increase our expenses and 
present significant distractions to our management. 

We have made strategic acquisitions in the past and may in the future consider strategic transactions and 

business arrangements, including, but not limited to, acquisitions, asset purchases, partnerships, joint ventures, 
restructurings, divestitures and investments. The success of such a transaction is based on our ability to make accurate 

29 

assumptions regarding the valuation, operations, growth potential, integration and other factors relating to the respective 
business. Acquisitions may result in difficulties in assimilating acquired companies and may result in the diversion of 
our capital and our management’s attention from other business issues and opportunities. We may be unable to 
successfully integrate operations that we acquire, including their personnel, financial systems, distribution, operations 
and general operating procedures. Any such transaction may require us to incur non-recurring or other charges, may 
increase our near and long-term expenditures and may pose significant integration challenges or disrupt our management 
or business, which could harm our operations and financial results. 

Terrorism or civil unrest could negatively affect our business. 

Terrorist attacks, threats of terrorist attacks or civil unrest involving public areas could cause people to avoid 

visiting some areas where our stores are located. Further, armed conflicts or acts of war throughout the world may create 
uncertainty, causing consumers to spend less on discretionary purchases, including on footwear, apparel and accessories, 
or disrupt our ability to obtain merchandise for our stores. Such decreases in consumer spending or disruptions in our 
ability to obtain merchandise would likely decrease our sales and materially adversely affect our financial condition and 
results of operations. 

If our goodwill, intangible assets or long-lived assets become impaired, we may be required to record a significant 
charge to earnings. 

We have a significant amount of goodwill and indefinite-lived intangible assets. Our goodwill balance as of 

March 30, 2019 was $195.9 million as a result of recent acquisitions. Our intangible asset balance as of March 30, 2019 
was $62.8 million. We test goodwill and intangible assets for impairment at least annually or more frequently if 
indicators of impairment exist. Long-lived assets are tested for impairment only if indicators of impairment exist. 
Goodwill, intangible assets and long-lived assets are considered to be impaired when the net book value of the asset 
exceeds its estimated fair value. An impairment of a significant portion of our goodwill, intangible assets or long-lived 
assets could materially adversely affect our financial condition and results of operations. 

Risks Related To Ownership of Our Common Stock 

The market price and trading volume of our common stock have been and may continue to be volatile, which could 
result in rapid and substantial losses for our stockholders, and you may lose all or part of your investment. 

The market for specialty retail stocks can be highly volatile. Since our IPO in October 2014 through March 30, 
2019, our common stock has traded as high as $34.43 and as low as $5.20. An active, liquid and orderly market for our 
common stock may not be sustained, which could depress the trading price of our common stock or cause it to be highly 
volatile or subject to wide fluctuations. The market price of our common stock has and may continue to fluctuate or may 
decline significantly in the future and you could lose all or part of your investment. Some of the factors that could 
negatively affect our share price or result in fluctuations in the price or trading volume of our common stock include: 

• 

• 

• 

• 

• 

• 

variations in our quarterly or annual financial results and operating performance and the performance of our 
competitors; 

publication of research reports or recommendations by securities or industry analysts about us, our 
competitors or our industry, or a lack of such securities analyst coverage; 

our failure or our competitors’ failure to meet analysts’ projections or guidance; 

downgrades by any securities analysts who follow our common stock; 

our levels of same store sales; 

sales or anticipated sales of large blocks of our common stock; 

30 

• 

• 

• 

• 

• 

• 

• 

• 

• 

• 

• 

• 

changes to our management team; 

regulatory developments negatively affecting our industry; 

changes in stock market valuations of our competitors; 

the development and sustainability of an active trading market for our common stock; 

the public’s response to press releases or other public announcements by us or third parties, including our 
filings with the SEC; 

the performance and successful integration of any new stores that we open or acquire; 

actions by competitors; 

announcements by us or our competitors of new product offerings or significant acquisitions; 

short selling of our common stock by investors; 

limited “public float” in the hands of a small number of persons whose sales or lack of sales of our 
common stock could result in positive or negative pricing pressure on the market price for our common 
stock; 

fluctuations in the stock markets generally and in the market for shares in the retail sector particularly; and 

changes in general market and economic conditions. 

Further, securities class action litigation has often been initiated against companies following periods of 
volatility in their stock price. This type of litigation, should it materialize, could result in substantial costs and divert our 
management’s attention and resources, and could also require us to make substantial payments to satisfy judgments or to 
settle litigation. The threat or filing of class action litigation could cause the price of our common stock to decline. 

Anti-takeover provisions in our corporate organizational documents and current credit facility and under Delaware 
law may delay, deter or prevent a takeover of us and the replacement or removal of our management, even if such a 
change of control would benefit our stockholders. 

The anti-takeover provisions under Delaware law, as well as the provisions contained in our corporate 

organizational documents, may make an acquisition of us more difficult. For example: 

• 

• 

• 

• 

our amended and restated certificate of incorporation includes a provision authorizing our board of 
directors to issue blank check preferred stock without stockholder approval, which, if issued, would 
increase the number of outstanding shares of our capital stock and make it more difficult for a stockholder 
to acquire us; 

our amended and restated bylaws provide that director vacancies and newly created directorships can only 
be filled by an affirmative vote of a majority of directors then in office; 

our amended and restated bylaws require advance notice of stockholder proposals and director 
nominations; 

our amended and restated certificate of incorporation provides that our board of directors may adopt, 
amend, add to, modify or repeal our amended and restated bylaws without stockholder approval; 

31 

• 

• 

• 

• 

our amended and restated bylaws do not permit our stockholders to act by written consent without a 
meeting unless that action is taken with regard to a matter that has been approved by our board of directors 
or requires the approval only of certain classes or series of our stock; 

our amended and restated certificate of incorporation contains a requirement that, to the fullest extent 
permitted by law, certain proceedings against or involving us or our directors, officers or employees must 
be brought exclusively in the Court of Chancery of the State of Delaware unless we consent in writing to an 
alternative forum; 

our amended and restated bylaws do not permit our stockholders to call special meetings; and 

the General Corporation Law of the State of Delaware, or the DGCL, may prevent any stockholder or 
group of stockholders owning at least 15% of our common stock from completing a merger or acquisition 
of us. 

Our debt instruments also contain provisions that could have the effect of making it more difficult or less 
attractive for a third party to acquire control of us. Our current credit facility provides that a change of control constitutes 
an event of default under such credit facility and would permit the lenders to declare the indebtedness incurred 
thereunder to be immediately due and payable. Our future credit facilities may contain similar provisions. The need to 
repay all such indebtedness may deter potential third parties from acquiring us. 

Under these various provisions in our amended and restated certificate of incorporation, amended and restated 
bylaws and current credit facility, a takeover attempt or third-party acquisition of us, including a takeover attempt that 
may result in a premium over the market price for shares of our common stock, could be delayed, deterred or prevented. 
In addition, these provisions may prevent the market price of our common stock from increasing in response to actual or 
rumored takeover attempts and may also prevent changes in our management. As a result, these anti-takeover and change 
of control provisions may limit the price that investors are willing to pay in the future for shares of our common stock. 

If securities or industry analysts do not publish research and reports or publish inaccurate or unfavorable research 
and reports about our business, the price and trading volume of our common stock could decline. 

The trading market for our common stock is influenced by the research and reports that securities or industry 
analysts publish about us or our business. If securities or industry analyst coverage of one or more of the analysts who 
covers us downgrades our common stock or publishes inaccurate or unfavorable research about our business, the price of 
our common stock would likely decline. If one or more of these analysts ceases coverage of us or fails to publish reports 
on us regularly, demand for our common stock could decrease, which could cause the price of our common stock and 
trading volume to decline. 

We do not currently intend to pay cash dividends on our common stock, which may make our common stock less 
desirable to investors and decrease its value. 

We intend to retain all of our available funds for use in the operation and expansion of our business and do not 
anticipate paying any cash dividends on our common stock for the foreseeable future. Any future determination to pay 
cash dividends on our common stock will be at the discretion of our board of directors and will depend upon many 
factors, including our financial condition, results of operations and liquidity, legal requirements and restrictions that may 
be imposed by the terms of our current credit facility and in any future financing instruments. Therefore, you may only 
receive a return on your investment in our common stock if the market price increases above the price at which you 
purchased it, which may never occur. 

Item 1B. Unresolved Staff Comments 

None. 

32 

Item 2. Properties 

Our Store Support Center, e-commerce operations and distribution centers are located in California, Kansas, 

and Texas. As of March 30, 2019, our Store Support Center is in Irvine, California, where we occupy an 84,580 square 
foot building. The lease will expire August 31, 2022, and contains an option to renew for five years beyond the lease 
expiry date. Our distribution center in Fontana, California, is located in a 199,245 square-foot building where we 
currently hold inventory to support our private brand initiatives, bulk purchasing programs, event sales, and new store 
openings. Our Fontana, California lease expires February 28, 2021, and contains two options to renew, each for a period 
of five years. We also occupy a 3,021 square foot office space in one of our stores in Frisco, Texas. In Wichita, Kansas, 
we lease a 90,000 square foot distribution center to support our e-commerce business and 30,000 square feet of office 
space. This lease expires July 31, 2027 and contains four options to renew, each for a period of five years. During fiscal 
2019 we entered into an additional lease in Wichita, Kansas, for two buildings totaling 21,275 square feet. Both 
buildings are being used as distribution centers to support our e-commerce business. The lease expires September 30, 
2023 and does not contain an option to renew.     

Most of our stores are occupied under operating leases. The store leases generally have a base lease term of five 

or 10 years, with one or more renewal periods of five years, on average, exercisable at our option. Fifteen of our 240 
store leases will reach their termination date during fiscal 2020, and none of these leases contain an option to 
automatically extend the lease term. We are generally responsible for the payment of property taxes and insurance, 
utilities and common area maintenance fees.  

Item 3. Legal Proceedings 

On April 28, 2016, two employees, on behalf of themselves and all other similarly situated employees, filed a 
wage-and-hour class action, which includes claims for penalties under California’s Private Attorney General Act, in the 
Fresno County Superior Court, Case No. 16 CE CG 01330, alleging violations of California’s wage and hour, overtime, 
meal break and statement of wages rules and regulations, among other things. On April 10, 2017, the Company reached a 
settlement with the employees for an amount that is not material to the consolidated financial statements. The amount of 
the settlement was previously accrued until payment was made to the employees in August 2018. 

Additionally, we are involved, from time to time, in litigation that is incidental to our business. We have 

reviewed these matters to determine if reserves are required for losses that are probable and reasonable to estimate in 
accordance with FASB ASC Topic 450, Contingencies. We evaluate such reserves, if any, based upon several criteria, 
including the merits of each claim, settlement discussions and advice from outside legal counsel, as well as 
indemnification of amounts expended by our insurers or others, if any.   

During the normal course of our business, we have made certain indemnifications and commitments under 
which we may be required to make payments for certain transactions. These indemnifications include those given to 
various lessors in connection with facility leases for certain claims arising from such facility leases, and indemnifications 
to our directors and officers to the maximum extent permitted under the laws of the State of Delaware. The majority of 
these indemnifications and commitments do not provide for any limitation of the maximum potential future payments we 
could be obligated to make, and their duration may be indefinite. We have not recorded any liability for these 
indemnifications and commitments in the consolidated balance sheets as the impact is expected to be immaterial. 

Item 4. Mine Safety Disclosures 

Not applicable. 

33 

 
 
 
PART II 

Item 5. Market for Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases of Equity 

Securities 

Our common stock has been listed on the New York Stock Exchange under the symbol “BOOT” since 

October 30, 2014, the day after our initial public offering. As of May 22, 2019, we had 2 stockholders of record. The 
number of stockholders of record is based upon the actual number of stockholders registered at such date and does not 
include holders of shares in “street names” or persons, partnerships, associations, corporations or other entities identified 
in security position listings maintained by depositories. 

Dividends 

Our common stock began trading on October 30, 2014, following our initial public offering. Since that time, we 

have not declared any cash dividends, and we do not anticipate declaring any cash dividends in the foreseeable future. 
The agreements governing our indebtedness contain restrictions on dividends.   

Securities Authorized for Issuance Under Equity Compensation Plans 

The information required by this Item is incorporated herein by reference to the Company’s Proxy Statement for 

the 2019 Annual Meeting of Stockholders, which will be filed with the SEC no later than 120 days after the close of the 
fiscal year ended March 30, 2019 (the “2019 Proxy Statement”). 

Stock Performance Graph 

The graph set forth below compares the cumulative stockholder return on our common stock between 
October 30, 2014 (the day after our initial public offering) and March 30, 2019 to the cumulative return of (i) the NYSE 
Composite Total Return index and (ii) an index of peer and comparable companies as determined by the Company 
(“Peer Group”). The companies currently comprising the Peer Group are: The Buckle, Inc.; Caleres, Inc.; DSW, Inc.; 
Foot Locker, Inc.; Genesco, Inc.; Tractor Supply Co.; Wolverine World Wide, Inc.; and Zumiez, Inc. Cabela’s Inc. and 
Finish Line, Inc. which had previously been part of the Peer Group, were acquired in 2017 and 2018, respectively, and 
are no longer public companies. As a result, Cabela’s Inc. and Finish Line, Inc. have been removed from the Peer Group 
Index and Stock Performance Graph beginning in the fiscal 2018 and fiscal 2019 periods presented, respectively. This 
graph assumes an initial investment of $100 on October 30, 2014 in our common stock, the NYSE Composite Total 
Return index and the Peer Group, and assumes the reinvestment of dividends, if any. The graph also assumes that the 
initial price of our common stock, the NYSE composite Total Return index and the Peer Group on October 30, 2014 
were the closing prices on that trading day. 

34 

Comparison of Cumulative Total Return 
Assumes Initial Investment of $100 
October 2014 - March 2019 

      March 28, 

      March 26, 

2015 

2016 

April 1, 
2017 

Cumulative Total Return 

Boot Barn Holdings, Inc. 
NYSE Composite—Total Return 
Peer Group 

133.01   
102.80   
115.14   

  53.52  
  97.53  
  109.27  

  56.68  
  114.09  
  109.84  

  March 31, 

  March 30, 

2018 
  101.60  
  126.75  
  100.19  

2019 
  168.71 
  132.51 
  135.57 

Item 6. Selected Consolidated Financial Data 

The following tables present our selected consolidated financial and other data as of and for the periods 

indicated. We have derived the selected consolidated statement of operations data for the fiscal years ended March 30, 
2019, March 31, 2018, and April 1, 2017, and the selected consolidated balance sheet data as of March 30, 2019, and 
March 31, 2018 from the audited consolidated financial statements included in Item 8 of this report. The selected 
consolidated balance sheet data as of April 1, 2017, March 26, 2016, and March 28, 2015, and the selected consolidated 
statement of operations data for the fiscal years ended March 26, 2016, and March 28, 2015, are derived from audited 
consolidated financial statements that are not included elsewhere in this report. The historical results presented below are 
not necessarily indicative of the results that may be expected for any future period. 

The consolidated statement of operations data and consolidated balance sheet data include the financial 

position, results of operations and cash flows of Sheplers since its date of acquisition in June 2015. 

35 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
  
 
 
  
  
  
 
 
You should read the following selected consolidated financial and other data in conjunction with the 
consolidated financial statements and accompanying notes and the information under “Management’s Discussion and 
Analysis of Financial Condition and Results of Operations” appearing elsewhere in this report. 

(in thousands, except per share and 
selected store data) 

Consolidated Statement of Operations Data: 
Net sales 
Cost of goods sold 
Amortization of inventory fair value adjustment 

Total cost of goods sold 

Gross profit 
Operating expenses: 
Selling, general and administrative expenses 
Acquisition-related expenses(2) 
Total operating expenses 

Income from operations 
Interest expense, net 
Other income, net 

Income before income taxes 
Income tax expense   

Net income   

Net income attributed to non-controlling interest 

Net income attributed to Boot Barn Holdings, Inc. 
Net income per share:(3) 

Basic shares 
Diluted shares 

Weighted average shares outstanding:(3) 

Basic shares 
Diluted shares 

Other Financial Data (unaudited): 
EBITDA(4) 
Adjusted EBITDA(4) 
Adjusted EBIT(4) 
Capital expenditures 
Selected Store Data (unaudited): 
Same Store Sales growth/(decline) 
Stores operating at end of period 
Total retail store square footage, end of 
period (in thousands)* 
Average store square footage, end of period* 
Average net sales per store (in thousands)(5) 

Fiscal Year Ended(1) 

 March 30, 
2019 

  March 31, 
2018 

  April 1, 

 March 26,  March 28,  

2017 

2016 

2015 

 $   776,854  
      525,420  
  —  

$   677,949  
     470,034  
  —  

$   629,816  
     439,930  
  —  

      525,420  

     470,034  

     439,930  

      251,434  

     207,915  

     189,886  

$    569,020  
     396,317  
  (500) 
     395,817  
     173,203  

$   402,684  
     267,907  
—  
     267,907  
     134,777  

      187,112  
  —  

     161,660  
  —  

     152,068  
  —  

      187,112  

     161,660  

     152,068  

  64,322  
  16,331  
  5  

  47,996  
  8,974  

  39,022  

  —  

  46,255  
  15,076  
  —  

  31,179  
  2,300  

  28,879  

  —  

  37,818  
  14,699  
  —  

  23,119  
  8,922  

  14,197  

  —  

 $    39,022  

$    28,879  

$    14,197  

     142,078  
  891  
     142,969  
  30,234  
  12,923  
  —  
  17,311  
  7,443  
  9,868  
  —  
  9,868  

$ 

  99,341  
—  
  99,341  
  35,436  
  13,291  
  51  
  22,196  
  8,466  
  13,730  
  4  
$    13,726  

 $ 
 $ 

  1.39  
  1.35  

$ 
$ 

  1.08  
  1.05  

$ 
$ 

  0.54  
  0.53  

$ 
$ 

  0.38  
  0.37  

$ 
$ 

  0.56  
  0.54  

  28,092  
  28,813  

  26,744  
  27,528  

  26,459  
  26,939  

  26,170  
  26,955  

  22,126  
  22,888  

 $    83,229  
 $    87,323  
 $    68,421  
 $    27,525  

$    63,383  
$    66,030  
$    48,902  
$    24,418  

$    54,528  
$    59,167  
$    42,457  
$    22,293  

$ 
$ 
$ 
$ 

  44,250  
  59,554  
  45,538  
  36,127  

$    44,694  
$    48,232  
$    39,025  
$    14,074  

  10.0 %    
  240  

  5.2 %    
  226  

  0.3 %    
  219  

  (0.1)%    
  208  

  7.3 %  
  169  

  2,539  
  10,580  
  2,646  

 $ 

  2,377  
  10,517  
  2,438  

$ 

  2,297  
  10,486  
  2,330  

$ 

  2,207  
  10,609  
  2,312  

$ 

  1,671  
  9,890  
  2,259  

$ 

36 

 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
   
 
 
   
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
    
 
   
 
   
 
   
 
   
 
   
  
  
  
  
    
 
   
 
   
 
   
 
   
 
  
   
  
  
  
  
  
   
  
  
  
  
   
  
  
  
  
   
  
  
  
  
   
  
  
  
  
   
  
  
  
  
   
  
  
  
  
   
  
  
  
  
    
 
   
 
   
 
   
 
   
 
    
 
   
 
   
 
   
 
   
 
   
  
  
  
  
   
  
  
  
  
    
 
   
 
   
 
   
 
   
 
    
 
   
 
   
 
   
 
   
 
   
   
  
  
  
  
   
  
  
  
  
   
  
  
  
  
(in thousands) 
Consolidated Balance Sheet Data: 
Cash and cash equivalents 
Working capital(6) 
Total assets 
Total debt, net 
Stockholders’ equity 

     March 30,     March 31,      April 1, 

  March 26,    March 28, 

2019 

2018 

2017 

2016 

2015 

  9,016   $ 

  8,035   $

  $    16,614   $ 
     108,786  
     636,075  
     174,264  
     264,164  

     102,119  
     587,941  
     204,206  
     214,606  

     102,803  
     565,581  
     225,853  
     179,909  

  7,195   $
  93,575  
  539,326  
  242,429  
  161,490  

  1,448 
  75,134 
  326,128 
  89,826 
  142,422 

*Note: The Company has changed the presentation of square footage to represent the estimated selling square footage in 
each of its stores and has presented the comparable information for prior years presented using the new measurement. 

(1)  We operate on a fiscal calendar that results in a 52- or 53-week fiscal year ending on the last Saturday of March 

unless April 1st is a Saturday, in which case the fiscal year ends on April 1st. In a 52-week fiscal year, each quarter 
includes thirteen weeks of operations; in a 53-week fiscal year, the first, second and third quarters each include 
thirteen weeks of operations and the fourth quarter includes fourteen weeks of operations. The data presented 
contains references to fiscal 2019, fiscal 2018, fiscal 2017, fiscal 2016 and fiscal 2015, which represent our fiscal 
years ended March 30, 2019, March 31, 2018, April 1, 2017, March 26, 2016, and March 28, 2015, respectively. 
Fiscal 2019, 2018, 2016, and 2015 were each 52-week periods, and fiscal 2017 was a 53-week period. The data 
includes the activity of Sheplers from June 2015, its date of acquisition. 

(2)  Represents costs incurred in connection with the acquisition of Sheplers. 

(3)  The indicated data gives effect to the 25-for-1 stock split of our common stock effected October 27, 2014.   

(4)  EBITDA, Adjusted EBITDA and Adjusted EBIT are financial measures that are not calculated in accordance with 
GAAP. We define EBITDA as net income adjusted to exclude income tax expense, net interest expense and 
depreciation and intangible asset amortization. We define Adjusted EBITDA as EBITDA adjusted to exclude certain 
non-cash expenses, such as stock-based compensation and the non-cash accrual for future award redemptions, and 
other costs and expenses that are not directly related to our operations, including acquisition-related expenses, 
acquisition-related integration costs, amortization of inventory fair value adjustment, loss on disposal of assets and 
contract termination costs from store closures, store impairment charges, secondary offering costs and other due 
diligence expenses. Similar to Adjusted EBITDA, Adjusted EBIT excludes the aforementioned adjustments while 
maintaining the impact of depreciation and amortization on our financial results. We include EBITDA, Adjusted 
EBITDA and Adjusted EBIT in this report because they are important financial measures used by our management, 
board of directors and lenders to assess our operating performance. See “Item 7—Management’s Discussion and 
Analysis of Financial Condition and Results of Operations—How We Assess the Performance of Our Business—
EBITDA, Adjusted EBITDA and Adjusted EBIT” for more information about management’s use of these measures 
and why we consider them to be important. EBITDA, Adjusted EBITDA and Adjusted EBIT should not be 
considered in isolation or as alternatives to net income or any other measure of financial performance calculated and 
presented in accordance with GAAP. Given that EBITDA, Adjusted EBITDA and Adjusted EBIT are measures not 
deemed to be in accordance with GAAP and are susceptible to varying calculations, our EBITDA, Adjusted 
EBITDA and Adjusted EBIT may not be comparable to similarly titled measures of other companies, including 
companies in our industry, because other companies may calculate EBITDA, Adjusted EBITDA and Adjusted EBIT 
in a different manner than we calculate these measures. The following table presents a reconciliation of EBITDA, 
Adjusted EBITDA and Adjusted EBIT to our net income, the most directly comparable financial measure calculated 
and presented in accordance with GAAP, for each of the periods indicated: 

37 

 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
   
 
   
 
   
 
   
 
 
 
 
 
 
(in thousands) 
EBITDA Reconciliation (Unaudited): 
Net income 

Income tax expense 
Interest expense, net 
Depreciation and intangible asset amortization 

EBITDA 

Non-cash stock-based compensation(a) 
Non-cash accrual for future award redemptions(b) 
Acquisition-related expenses(c) 
Acquisition-related integration costs(d) 
Amortization of inventory fair value adjustment(e) 
Loss on disposal of assets and contract termination 
costs(f) 
Store impairment charge(g) 
Secondary offering costs(h) 
Other due diligence expenses(i) 

Adjusted EBITDA 

Depreciation and intangible asset amortization 

Adjusted EBIT 

Fiscal Year Ended(1) 

March 30,    March 31,    April 1, 
2018 

2019 

2017 

  March 26,    March 28,  

2016 

2015 

$    39,022   $    28,879   $    14,197   $ 
  8,922     
  14,699     
  16,710     
  54,528     
  3,023     
  85     
  —     
  —     
  —     

  2,300     
  15,076     
  17,128     
  63,383     
  2,248     
  (230)    
  —     
  —     
  —     

  8,974  
     16,331  
     18,902  
     83,229  
  2,873  
  567  
  —  
  —  
  —  

  9,868  $    13,730 
  8,466 
  7,443 
     13,291 
  12,923 
  9,207 
  14,016 
     44,694 
  44,250 
  2,048 
  2,881 
  (49)
  4 
  — 
  891 
  — 
  10,338 
  — 
  (500) 

  1,164  

  367     

  23  
  455  
  176  
  —  

  252     
  83  
  294     
  —     

  134 
  — 
  541 
  864  
$    87,323   $    66,030   $    59,167   $    59,554  $    48,232 
     (9,207) 
     (17,128)       (16,710)       (14,016) 
     (18,902) 
$    68,421   $    48,902   $    42,457   $    45,538  $    39,025  

  1,373 
  — 
  317 
  — 

  —     
  —     

(a)  Represents non-cash compensation expenses related to stock options, restricted stock awards and restricted stock 

units granted to certain of our employees and directors. 

(b)  Represents the non-cash accrual for future award redemptions in connection with our customer loyalty program. 

(c)  Includes direct costs and fees related to the acquisition of Sheplers, which we acquired in June 2015. 

(d)  Represents certain store integration, remerchandising, inventory obsolescence and corporate consolidation costs 
incurred in connection with the integration of Sheplers, which we acquired in June 2015. Fiscal 2016 includes an 
adjustment to normalize the gross margin impact of sales of discontinued inventory from Sheplers, which was sold 
at a discount or written off. The adjustment assumes such inventory was sold at Sheplers’ normalized margin rate.   

(e)  Represents the amortization of purchase-accounting adjustments that adjusted the value of inventory acquired to its 

fair value. 

(f)  Represents loss on disposal of assets and contract termination costs from store closures and unused office and 

warehouse space. 

(g)  Represents store impairment charges recorded in order to reduce the carrying amount of the assets to their estimated 

fair values. 

(h)  Represents professional fees and expenses incurred in connection with secondary offerings conducted in January 
2018, May 2018 and February 2015 and a Form S-1 Registration Statement filed in July 2015 and withdrawn in 
November 2015. 

(i)  Represents professional fees and expenses incurred in connection with a prior due diligence process of Sheplers. 

(5)  Average net sales per store is calculated by dividing net sales for the applicable period by the number of stores 

operating at the end of the period. For the purpose of calculating net sales per store, e-commerce sales and certain 

38 

  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
   
     
     
   
 
 
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
 
  
  
  
  
  
  
 
other revenues are excluded from net sales. 

(6)  Working capital is calculated as current assets, excluding cash and cash equivalents, minus current liabilities, 

excluding the current portion of debt under our credit facilities.   

Item 7. Management’s Discussion and Analysis of Financial Condition and Results of Operations 

You should read the following discussion in conjunction with the consolidated financial statements and the 
accompanying notes included elsewhere in this annual report, as well as the information presented under “Selected 
Consolidated Financial Data”. The statements in the following discussion and analysis regarding expectations about 
our future performance, liquidity and capital resources and any other non-historical statements in this discussion and 
analysis are forward-looking statements. These forward-looking statements are subject to numerous risks and 
uncertainties, including, but not limited to, those described under “Risk Factors” and “Forward-Looking Statements” 
elsewhere in this annual report. Our actual results could differ materially from those contained in or implied by any 
forward-looking statements. 

Overview 

We are the largest lifestyle retail chain devoted to western and work-related footwear, apparel and accessories 

in the U.S. As of March 30, 2019, we operated 240 stores in 33 states, as well as an e-commerce channel, consisting 
primarily of www.bootbarn.com, www.sheplers.com and www.countryoutfitter.com. Our stores feature a comprehensive 
assortment of brands and styles, coupled with attentive, knowledgeable store associates. Our product offering is anchored 
by an extensive selection of western and work boots and is complemented by a wide assortment of coordinating apparel 
and accessories. Many of the items that we offer are basics or necessities for our customers’ daily lives and typically 
represent enduring styles that are not meaningfully impacted by changing fashion trends. 

We strive to offer an authentic, one-stop shopping experience that fulfills the everyday lifestyle needs of our 
customers, and as a result, many of our customers make purchases in both the western and work wear sections of our 
stores. We target a broad and growing demographic, ranging from passionate western and country enthusiasts, to 
workers seeking dependable, high-quality footwear and clothing. Our broad geographic footprint, which comprises 
approximately three times as many stores as our nearest direct competitor that sells primarily western and work wear, 
provides us with significant economies of scale, enhanced supplier relationships, the ability to recruit and retain high 
quality store associates and the ability to reinvest in our business at levels that we believe exceed those of our 
competition. 

For a discussion of factors that affect the comparability of our results of operations, see “Item 1—Business—

Recent Acquisitions.” 

Growth Strategies and Outlook 

We plan to continue to expand our business, increase our sales growth and profitability and enhance our 

competitive position by executing the following strategies: 

• 

• 

• 

• 

• 

continuing omni-channel leadership; 

driving same store sales growth; 

building our private brand portfolio; 

expanding our store base; 

enhancing brand awareness; and 

39 

• 

increasing profitability. 

Since the founding of Boot Barn in 1978, we have grown both organically and through successful strategic 
acquisitions of competing chains. We have rebranded and remerchandised the acquired chains under the Boot Barn 
banner, resulting in sales increases over their original concepts. We believe that our business model and scale provide us 
with competitive advantages that have contributed to our consistent financial performance, generating sufficient cash 
flow to support national growth. 

How We Assess the Performance of Our Business 

In assessing the performance of our business, we consider a variety of performance and financial measures. The 

key indicators we use to evaluate the financial condition and operating performance of our business are net sales and 
gross profit. In addition, we also review other important metrics, such as same store sales, new store openings, selling, 
general and administrative (“SG&A”) expenses, EBITDA, Adjusted EBITDA and Adjusted EBIT. See “Item 6, Selected 
Consolidated Financial Data” for our definition of EBITDA, Adjusted EBITDA and Adjusted EBIT, and for a 
reconciliation of our EBITDA, Adjusted EBITDA and Adjusted EBIT to net income, the most directly comparable 
financial measure calculated and presented in accordance with GAAP. See “EBITDA, Adjusted EBITDA and Adjusted 
EBIT” below for further discussion of why we present EBITDA, Adjusted EBITDA and Adjusted EBIT.   

Net sales 

Net sales reflect revenue from the sale of our merchandise at retail locations, as well as sales of merchandise 

through our e-commerce websites. We recognize revenue upon the purchase of merchandise by customers at our stores 
and upon delivery of the product in the case of our e-commerce websites. Net sales also include shipping and handling 
fees for e-commerce shipments that have been delivered to our customers. Net sales are net of returns on sales during the 
period as well as an estimate of returns and award redemptions expected in the future stemming from current period 
sales. Revenue from the sale of gift cards is deferred until the gift cards are used to purchase merchandise. 

Our business is moderately seasonal and as a result our revenues fluctuate from quarter to quarter. In addition, 
our revenues in any given quarter can be affected by a number of factors including the timing of holidays and weather 
patterns. The third quarter of our fiscal year, which includes the Christmas shopping season, has historically produced 
higher sales and disproportionately higher operating results than the other quarters of our fiscal year. In addition, neither 
the western nor the work component of our business has been meaningfully impacted by fashion trends or seasonality 
historically. We believe that many of our customers are driven primarily by utility and brand, and our best-selling styles. 

Same store sales 

The term “same store sales” generally refers to net sales from stores that have been open at least 13 full fiscal 

months as of the end of the current reporting period, although we include or exclude stores from our calculation of same 
store sales in accordance with the following additional criteria: 

• 

• 

• 

stores that are closed for five or fewer days in any fiscal month are included in same store sales; 

stores that are closed temporarily, but for more than five days in any fiscal month, are excluded from same 
store sales beginning in the fiscal month in which the temporary closure begins until the first full month of 
operation once the store re-opens (and for the comparable periods of the prior or subsequent fiscal periods 
for comparative purposes); 

stores that are closed temporarily and relocated within their respective trade areas are included in same 
store sales; 

40 

• 

• 

stores that are permanently closed are excluded from same store sales beginning in the month preceding 
closure (and for the comparable periods of the prior or subsequent fiscal periods for comparative purposes); 
and 

acquired stores are added to same store sales beginning on the later of (a) the applicable acquisition date 
and (b) the first day of the first fiscal month after the store has been open for at least 13 full fiscal months 
regardless of whether the store has been operated under our management or predecessor management. 

If the criteria described with respect to acquired stores above are met, then all net sales of an acquired store, 

excluding those net sales before our acquisition of that store, are included for the period presented. However, when an 
acquired store is included for the period presented, the net sales of such acquired store for periods before its acquisition 
are included (to the extent relevant) for purposes of calculating “same stores sales growth” and illustrating the 
comparison between the applicable periods. Pre-acquisition net sales numbers are derived from the books and records of 
the acquired company, as prepared prior to the acquisition, and have not been independently verified by us. Beginning on 
their respective dates of acquisition, sales from the acquired Wood’s Boots stores, Lone Star stores and Drysdales stores 
have been included in same store sales. 

In addition to retail store sales, same store sales also includes e-commerce sales, e-commerce shipping and 

handling revenue and actual retail store or e-commerce sales returns. We exclude gift card escheatment, provision for 
sales returns and future loyalty award redemptions from sales in our calculation of net sales per store. Sales as a result of 
an e-commerce asset acquisition, such as Country Outfitter, are excluded from same store sales until the 13th full fiscal 
month subsequent to the Company’s acquisition of such assets.   

Measuring the change in year-over-year same store sales allows us to evaluate how our store base is performing. 

Numerous factors affect our same store sales, including: 

• 

• 

• 

• 

• 

• 

• 

national and regional economic trends; 

our ability to identify and respond effectively to regional consumer preferences; 

changes in our product mix; 

changes in pricing; 

competition; 

changes in the timing of promotional and advertising efforts; 

holidays or seasonal periods; and 

•  weather. 

Opening new stores is an important part of our growth strategy. We opened or acquired 17, 9 and 12 stores in 
fiscal 2019, 2018 and 2017. Included in these added stores are 12, 5, and 12 new stores in fiscal 2019, 2018 and 2017, 
and 5, 4, and 0 acquired stores in fiscal 2019, 2018 and 2017, respectively. We also closed three stores, two stores, and 
one store in fiscal 2019, 2018, and 2017, respectively. We anticipate that a percentage of our net sales in the near future 
will come from stores not included in our same store sales calculation. Accordingly, same store sales are only one 
measure we use to assess the success of our business and growth strategy. Some of our competitors and other retailers 
may calculate “same” or “comparable” store sales differently than we do. As a result, data in this annual report regarding 
our same store sales may not be comparable to similar data made available by other retailers. 

41 

New store openings 

New store openings reflect the number of stores, excluding acquired stores, that are opened during a particular 
reporting period. In connection with opening new stores, we incur pre-opening costs. Pre-opening costs consist of costs 
incurred prior to opening a new store and primarily consist of manager and other employee payroll, travel and training 
costs, marketing expenses, initial opening supplies and costs of transporting initial inventory and certain fixtures to store 
locations, as well as occupancy costs incurred from the time that we take possession of a store site to the opening of that 
store. Occupancy costs are included in cost of goods sold and the other pre-opening costs are included in SG&A 
expenses. All of these costs are expensed as incurred. 

New stores often open with a period of high sales levels, which subsequently decrease to normalized sales 

volumes. In addition, we experience typical inefficiencies in the form of higher labor, advertising and other direct 
operating expenses, and as a result, store-level profit margins at our new stores are generally lower during the start-up 
period of operation. The number and timing of store openings have had, and are expected to continue to have, a 
significant impact on our results of operations. In assessing the performance of a new store, we review its actual sales 
against the sales that we projected that store to achieve at the time we initially approved its opening. We also review the 
actual number of stores opened in a fiscal year against the number of store openings that we included in our budget at the 
beginning of that fiscal year. 

Gross profit 

Gross profit is equal to our net sales less our cost of goods sold. Cost of goods sold includes the cost of 
merchandise, obsolescence and shrinkage provisions, store and warehouse occupancy costs (including rent, depreciation 
and utilities), inbound and outbound freight, supplier allowances, occupancy-related taxes, compensation costs for 
merchandise purchasing and warehouse personnel, and other inventory acquisition-related costs. These costs are 
significant and can be expected to continue to increase as we grow. The components of our reported cost of goods sold 
may not be comparable to those of other retail companies, including our competitors. 

Our gross profit generally follows changes in net sales. We regularly analyze the components of gross profit, as 

well as gross profit as a percentage of net sales. Specifically, we examine the initial markup on purchases, markdowns 
and reserves, shrinkage, buying costs, distribution costs and occupancy costs. Any inability to obtain acceptable levels of 
initial markups, or a significant increase in our use of markdowns or in inventory shrinkage, or a significant increase in 
freight and other inventory acquisition costs could have an adverse impact on our gross profit and results of operations. 

Gross profit is also impacted by shifts in the proportion of sales of our private brand products compared to 

third-party brand products, as well as by sales mix shifts within and between brands and between major product 
categories such as footwear, apparel or accessories. 

Selling, general and administrative expenses 

Our selling, general and administrative (“SG&A”) expenses are composed of labor and related expenses, other 
operating expenses, and general and administrative expenses not included in cost of goods sold. Specifically, our SG&A 
expenses include the following: 

•  Labor and related expenses—Labor and related expenses include all store-level salaries and hourly labor 
costs, including salaries, wages, benefits and performance incentives, labor taxes and other indirect labor 
costs. 

•  Other operating expenses—Other operating expenses include all operating costs, including those for 

advertising, pay-per-click, marketing campaigns, operating supplies, utilities, and repairs and maintenance, 
as well as credit card fees and costs of third-party services. 

•  General and administrative expenses—General and administrative expenses comprise expenses associated 
with corporate and administrative functions that support the development and operations of our stores, 

42 

including compensation and benefits, travel expenses, corporate occupancy costs, stock compensation 
costs, legal and professional fees, insurance and other related corporate costs. 

The components of our SG&A expenses may not be comparable to those of our competitors and other retailers. 

We expect our selling, general and administrative expenses will increase in future periods as a result of incremental 
share-based compensation, legal, accounting and other compliance-related expenses and increases resulting from growth 
in the number of our stores. 

EBITDA, Adjusted EBITDA and Adjusted EBIT 

EBITDA, Adjusted EBITDA and Adjusted EBIT are important financial measures used by our management, 
board of directors and lenders to assess our operating performance. We use EBITDA, Adjusted EBITDA and Adjusted 
EBIT as key performance measures because we believe that they facilitate operating performance comparisons from 
period to period by excluding potential differences primarily caused by the impact of variations from period to period in 
tax positions, interest expense and depreciation and amortization, as well as, in the case of Adjusted EBITDA, excluding 
certain non-cash expenses, such as stock-based compensation and the non-cash accrual for future award redemptions, 
and other costs and expenses that are not directly related to our operations, including acquisition-related expenses, 
acquisition-related integration costs, amortization of inventory fair value adjustment, loss on disposal of assets and 
contract termination costs from store closures, store impairment charges, secondary offering costs, and other due 
diligence expenses. Similar to Adjusted EBITDA, Adjusted EBIT excludes the aforementioned adjustments while 
maintaining the impact of depreciation and amortization on our financial results. See “Item 6, Selected Consolidated 
Financial Data” for a reconciliation of our EBITDA, Adjusted EBITDA and Adjusted EBIT to net income, the most 
directly comparable financial measure calculated and presented in accordance with GAAP. Because EBITDA, Adjusted 
EBITDA and Adjusted EBIT facilitate internal comparisons of our historical operating performance on a more consistent 
basis, we also use EBITDA, Adjusted EBITDA and Adjusted EBIT for business planning purposes, in calculating 
covenant compliance for our credit facilities, in determining incentive compensation for members of our management 
and in evaluating acquisition opportunities. In addition, we believe that EBITDA, Adjusted EBITDA and Adjusted EBIT 
and similar measures are widely used by investors, securities analysts, ratings agencies and other parties in evaluating 
companies in our industry as a measure of financial performance and debt-service capabilities. Given that EBITDA, 
Adjusted EBITDA and Adjusted EBIT are measures not deemed to be in accordance with GAAP and are susceptible to 
varying calculations, our EBITDA, Adjusted EBITDA and Adjusted EBIT may not be comparable to similarly titled 
measures of other companies, including companies in our industry, because other companies may calculate EBITDA, 
Adjusted EBITDA and Adjusted EBIT in a different manner than we calculate these measures. 

Fiscal Year 

We operate on a fiscal calendar which results in a 52- or 53-week fiscal year ending on the last Saturday of 
March unless April 1st is a Saturday, in which case the fiscal year ends on April 1st. In a 52-week fiscal year, each 
quarter includes thirteen weeks of operations; in a 53-week fiscal year, the first, second and third quarters each include 
thirteen weeks of operations and the fourth quarter includes fourteen weeks of operations. For ease of reference, we 
identify our fiscal years by reference to the calendar year in which the fiscal year ends. 

Results of Operations 

The following table summarizes key components of our results of operations for the periods indicated, both in 
dollars and as a percentage of our net sales. The following discussion contains references to fiscal 2019, fiscal 2018 and 

43 

fiscal 2017, which represent our fiscal years ended March 30, 2019, March 31, 2018 and April 1, 2017. Fiscal 2019 was 
a 52-week period, fiscal 2018 was a 52-week period and fiscal 2017 was a 53-week period.   

(dollars in thousands) 
Consolidated Statements of Operations Data: 
Net sales 
Cost of goods sold 
Gross profit 
Selling, general and administrative expenses 
Income from operations 
Interest expense, net 
Other income, net 
Income before income taxes 
Income tax expense 
Net income 

Percentage of Net Sales(1): 
Net sales 
Cost of goods sold 
Gross profit 
Selling, general and administrative expenses 
Income from operations 
Interest expense, net 
Other income, net 
Income before income taxes 
Income tax expense 
Net income 

(1)  Percentages may not total 100% due to rounding. 

Fiscal 2019 compared to Fiscal 2018 

March 30, 
2019 

Fiscal Year Ended 

      March 31, 

2018 

April 1, 
2017 

  $    776,854  
     525,420  
     251,434  
     187,112  
  64,322  
  16,331  
  5  
  47,996  
  8,974  
  39,022  

  $ 

$    677,949  
     470,034  
     207,915  
     161,660  
  46,255  
  15,076  
  —  
  31,179  
  2,300  
  28,879  

$ 

$    629,816  
     439,930  
     189,886  
     152,068  
  37,818  
  14,699  
  —  
  23,119  
  8,922  
  14,197  

$ 

  100.0 %   
  67.6 %   
  32.4 %   
  24.1 %   
  8.3 %   
  2.1 %   
  — %   
  6.2 %   
  1.2 %   
  5.0 %   

  100.0 %   
  69.3 %   
  30.7 %   
  23.8 %   
  6.8 %   
  2.2 %   
  — %   
  4.6 %   
  0.3 %   
  4.3 %   

  100.0 %   
  69.9 %   
  30.1 %   
  24.1 %   
  6.0 %   
  2.3 %   
  — %   
  3.7 %   
  1.4 %   
  2.3 %   

Net sales. Net sales in fiscal 2019 increased by $98.9 million, or 14.6%, to $776.9 million compared to 

$677.9 million in fiscal 2018. Consolidated same store sales increased 10.0%. Excluding the impact of the 12.2% 
increase in e-commerce same store sales, same store sales increased by 9.5%. Net sales increased due to the increase in 
same store sales during fiscal 2019, the sales contribution from acquired stores and sales from new stores added over the 
past twelve months. 

Gross profit. Gross profit increased by $43.5 million, or 20.9%, to $251.4 million in fiscal 2019 from 
$207.9 million in fiscal 2018. As a percentage of net sales, gross profit was 32.4% and 30.7% for fiscal 2019 and fiscal 
2018, respectively. Gross profit increased primarily due to increased sales and an increase in merchandise margin rate. 
As a percentage of net sales, consolidated gross profit primarily increased as a result of a 110 basis point increase in 
merchandise margin rate and a 60 basis point decrease in buying and occupancy costs. The higher merchandise margin 
was driven by better full-price selling and growth in exclusive brand penetration.   

Selling, general and administrative expenses. SG&A expenses increased by $25.5 million, or 15.7%, to $187.1 
million in fiscal 2019 from $161.7 million in fiscal 2018. As a percentage of net sales, SG&A expenses were 24.1% for 
fiscal 2019 compared to 23.8% for fiscal 2018. Selling, general and administrative expenses increased primarily as a 
result of additional costs to support higher sales and expenses for both new and acquired stores. Selling, general and 
administrative expenses as a percentage of net sales increased primarily as a result of higher incentive compensation, the 
marketing launch of Idyllwind, and a gain from insurance claims in fiscal 2018 that did not occur in fiscal 2019. 

44 

 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
     
  
     
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
  
  
 
  
  
  
 
 
  
  
  
 
  
  
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
  
  
 
  
  
  
 
  
  
  
 
  
  
  
 
  
  
  
 
  
  
  
 
 
  
  
  
 
  
  
  
 
  
  
  
 
 
Income from operations. Income from operations increased by $18.1 million, or 39.1%, to $64.3 million for 

fiscal 2019 from $46.3 million for fiscal 2018. As a percentage of net sales, income from operations was 8.3% and 6.8% 
for fiscal 2019 and fiscal 2018, respectively. The change in income from operations was attributable to the factors noted 
above. 

Interest expense. Interest expense, net, increased by $1.3 million, or 8.3%, to $16.3 million in fiscal 2019 from 

$15.1 million in fiscal 2018. The increase in interest expense, net was primarily the result of higher interest rates 
associated with the debt as compared to fiscal 2018, partially offset by a lower debt balance in the current year. 

Income tax expense. Income tax expense was $9.0 million in fiscal 2019 compared to $2.3 million in fiscal 

2018. Our effective tax rate was 18.7% and 7.4% for fiscal 2019 and fiscal 2018, respectively. The effective tax rate for 
fiscal 2019 is higher than fiscal 2018 due to a $7.0 million tax benefit related to the revaluation of deferred tax assets and 
liabilities in fiscal 2018, partially offset by a higher tax benefit from stock option exercises and restricted stock vestings 
in fiscal 2019.   

Net income. Net income increased by $10.1 million, or 35.1%, to $39.0 million in fiscal 2019 from net income 

of $28.9 million in fiscal 2018. The change in net income was attributable to the factors noted above. 

Adjusted EBITDA and Adjusted EBIT. Adjusted EBITDA increased by $21.3 million, or 32.2%, to $87.3 
million for fiscal 2019 from $66.0 million for fiscal 2018. Adjusted EBIT increased by $19.5 million, or 39.9%, to $68.4 
million for fiscal 2019 from $48.9 million for fiscal 2018. The increase in Adjusted EBITDA and Adjusted EBIT was 
primarily a result of the year-over-year increase in income from operations driven by an increase in gross profit. 

Fiscal 2018 compared to Fiscal 2017   

Net sales. Net sales in fiscal 2018 increased by $48.1 million, or 7.6%, to $677.9 million compared to 
$629.8 million in fiscal 2017. Consolidated same store sales increased 5.2%. Excluding the impact of the 1.2% increase 
in e-commerce same store sales, same store sales increased by 6.1%. Net sales increased due to the increase in same 
store sales, the sales contribution from five new stores opened over the past twelve months and the four stores acquired 
from Wood’s Boots, and sales from the Country Outfitter site that was acquired in February 2017. Sales growth was 
partially offset by sales from the 53rd week in the prior year. 

Gross profit. Gross profit increased by $18.0 million, or 9.5%, to $207.9 million in fiscal 2018 from 
$189.9 million in fiscal 2017. As a percentage of net sales, gross profit was 30.7% and 30.1% for fiscal 2018 and fiscal 
2017, respectively. Gross profit increased primarily due to increased sales. As a percentage of sales, consolidated gross 
profit increased as a result of a 50 basis point increase in merchandise margin rate. 

Selling, general and administrative expenses. SG&A expenses increased by $9.6 million, or 6.3%, to $161.7 

million in fiscal 2018 from $152.1 million in fiscal 2017. As a percentage of net sales, SG&A expenses were 23.8% for 
fiscal 2018 compared to 24.1% for fiscal 2017. Selling, general and administrative expenses increased as a result of 
additional costs associated with the opening of new and acquired stores over the last twelve months, compensation 
expense and incremental operational costs associated with the growth in the business. Also impacting SG&A expenses 
was a gain from hurricane-related insurance settlements of $1.6 million in fiscal 2018 and store impairment charges of 
$1.2 million incurred in fiscal 2017. Selling, general and administrative expenses as a percentage of sales decreased as a 
result of expense leverage on higher sales. 

Income from operations. Income from operations increased $8.4 million, or 22.3%, to $46.3 million for the 
fiscal year ended March 31, 2018 from $37.8 million for the fiscal year ended April 1, 2017. As a percentage of net 
sales, income from operations was 6.8% and 6.0% for fiscal 2018 and fiscal 2017, respectively. The change in income 
from operations was attributable to the factors noted above. 

Interest expense. Interest expense, net, increased by $0.4 million, or 2.6%, to $15.1 million in fiscal 2018 from 

$14.7 million in fiscal 2017. The increase in interest expense, net was primarily the result of higher interest rates 
associated with the debt as compared to fiscal 2017, partially offset by a higher debt balance in the prior-year period. 

45 

Income tax expense. Income tax expense was $2.3 million in fiscal 2018 compared to $8.9 million in fiscal 

2017. Our effective tax rate was 7.4% and 38.6% for fiscal 2018 and fiscal 2017, respectively. The effective tax rate for 
fiscal 2018 is significantly lower than fiscal 2017 due to recently passed tax reform which lowered the federal corporate 
tax rate and required us to revalue our estimated deferred tax assets and liabilities, resulting in a tax benefit of $7.0 
million in fiscal 2018. The tax benefit associated with stock option exercises and restricted stock vestings also 
contributed to the lower tax rate in fiscal 2018 compared to fiscal 2017.     

Net income. Net income increased to $28.9 million in fiscal 2018 from net income of $14.2 million in fiscal 

2017. The change in net income was attributable to the factors noted above. 

Adjusted EBITDA and Adjusted EBIT. Adjusted EBITDA increased by $6.9 million, or 11.6%, to $66.0 million 
for fiscal 2018 from $59.2 million for fiscal 2017. Adjusted EBIT increased by $6.4 million, or 15.2%, to $48.9 million 
for fiscal 2018 from $42.5 million for fiscal 2017. The increase in Adjusted EBITDA and Adjusted EBIT was primarily 
a result of the year-over-year increase in income from operations driven by an increase in gross profit. 

Liquidity and Capital Resources 

We rely on cash flows from operating activities and our credit facility as our primary sources of liquidity. Our 
primary cash needs are for inventories, operating expenses, capital expenditures associated with opening new stores and 
remodeling or refurbishing existing stores, improvements to our distribution facilities, marketing and information 
technology expenditures, debt service and taxes. We have also used cash for acquisitions, the subsequent rebranding and 
integration of the stores acquired in those acquisitions and costs to consolidate the corporate offices. In addition to cash 
and cash equivalents, the most significant components of our working capital are accounts receivable, inventories, 
accounts payable and accrued expenses and other current liabilities. We believe that cash flows from operating activities 
and the availability of cash under our credit facilities or other financing arrangements will be sufficient to cover working 
capital requirements, anticipated capital expenditures and other anticipated cash needs for at least the next 12 months. 

Our liquidity is moderately seasonal. Our cash requirements generally increase in our third fiscal quarter as we 
incur additional marketing expenses and increase our inventory in advance of the Christmas shopping season. Our cash 
flows from operations increased in fiscal 2019, primarily as a result of a $10.1 million increase in net income in fiscal 
2019 compared to fiscal 2018, and a $5.5 million increase in other liabilities, accounts payable and accrued expenses and 
other current liabilities, partially offset by a $3.1 million increase in inventories year-over-year.   

Although we did not have any material capital expenditure commitments as of the end of fiscal 2019, we are 
planning to continue to open new stores, remodel and refurbish our existing stores, and make improvements to our e-
commerce and information technology infrastructure, which will result in increased capital expenditures. We estimate 
that our capital expenditures in fiscal 2020 will be between $27 million to $29 million, net of landlord tenant allowances, 
and we anticipate that we will use cash flows from operations to fund these expenditures.   

Current Credit Facility 

June 2015 Wells Fargo Revolver and Golub Term Loan   

On June 29, 2015, we, as guarantor, and our wholly-owned primary operating subsidiary, Boot Barn, Inc., 

refinanced a previous Wells Fargo credit facility with the $125 million syndicated senior secured asset-based revolving 
credit facility for which Wells Fargo Bank, National Association (“June 2015 Wells Fargo Revolver”), is agent, and the 
$200 million syndicated senior secured term loan for which GCI Capital Markets LLC (“2015 Golub Term Loan”) is 
agent. The borrowing base of the June 2015 Wells Fargo Revolver is calculated on a monthly basis and is based on the 
amount of eligible credit card receivables, commercial accounts, inventory, and available reserves. Borrowings under the 
credit agreements were initially used to pay costs and expenses related to the Sheplers Acquisition and the closing of 
such credit agreements, and may be used for working capital and other general corporate purposes.   

Borrowings under the June 2015 Wells Fargo Revolver bear interest at per annum rates equal to, at our option, 
either (i) the London Interbank Offered Rate (“LIBOR”) plus an applicable margin for LIBOR loans, or (ii) the base rate 

46 

 
   
plus an applicable margin for base rate loans. The base rate is calculated as the highest of (a) the federal funds rate plus 
0.5%, (b) the Wells Fargo prime rate and (c) one-month LIBOR plus 1.0%. The applicable margin is calculated based on 
a pricing grid that in each case is linked to quarterly average excess availability. For LIBOR loans, the applicable margin 
ranges from 1.00% to 1.25%, and for base rate loans it ranges from 0.00% to 0.25%. We also pay a commitment fee of 
0.25% per annum of the actual daily amount of the unutilized revolving loans. The interest on the June 2015 Wells Fargo 
Revolver is payable in quarterly installments ending on the maturity date. On May 26, 2017, the Company entered into 
an amendment to the June 2015 Wells Fargo Revolver (the “2017 Wells Amendment”), increasing the aggregate 
revolving credit facility to $135.0 million and extending the maturity date to the earlier of May 26, 2022 or 90 days prior 
to the maturity of the 2015 Golub Term Loan, which is currently scheduled to mature on June 29, 2021. The amount 
outstanding under the June 2015 Wells Fargo Revolver as of March 30, 2019 and March 31, 2018 was zero and $21.0 
million, respectively. Total interest expense incurred in the fiscal year ended March 30, 2019 on the June 2015 Wells 
Fargo Revolver was $1.8 million and the weighted average interest rate for the fiscal year ended March 30, 2019 was 
3.4%. Total interest expense incurred in the fiscal year ended March 31, 2018 on the June 2015 Wells Fargo Revolver 
was $1.9 million, and the weighted average interest rate for the fiscal year ended March 31, 2018 was 2.5%. Total 
interest expense incurred in the fiscal year ended April 1, 2017 on the June 2015 Wells Fargo Revolver was $1.5 million, 
and the weighted average interest rate for the fiscal year ended April 1, 2017 was 1.9%. 

Borrowings under the 2015 Golub Term Loan bear interest at per annum rates equal to, at our option, either (a) 
LIBOR plus an applicable margin for LIBOR loans with a LIBOR floor of 1.0%, or (b) the base rate plus an applicable 
margin for base rate loans. The base rate is calculated as the greater of (i) the higher of (x) the prime rate and (y) the 
federal funds rate plus 0.5% and (ii) the sum of one-month LIBOR plus 1.00%. The applicable margin is 4.5% for 
LIBOR loans and 3.5% for base rate loans. The principal and interest on the 2015 Golub Term Loan is payable in 
quarterly installments ending on the maturity date of the term loan, June 29, 2021. Quarterly principal payments of 
$500,000 are due each quarter. Total interest expense incurred in the fiscal year ended March 30, 2019 on the 2015 
Golub Term Loan was $12.5 million and the weighted average interest rate for the fiscal year ended March 30, 2019 was 
7.0%. Total interest expense incurred in the fiscal year ended March 31, 2018 on the 2015 Golub Term Loan was $11.2 
million, and the weighted average interest rate for the fiscal year ended March 31, 2018 was 5.9%. Total interest expense 
incurred in the fiscal year ended April 1, 2017 on the 2015 Golub Term Loan was $11.2 million, and the weighted 
average interest rate for the fiscal year ended April 1, 2017 was 5.5%. 

All obligations under each of the 2015 Golub Term Loan and the June 2015 Wells Fargo Revolver are 
unconditionally guaranteed by us and each of our direct and indirect domestic subsidiaries (other than certain immaterial 
subsidiaries) which are not named as borrowers under the 2015 Golub Term Loan or the June 2015 Wells Fargo 
Revolver, as applicable.   

The priority with respect to collateral under each of the 2015 Golub Term Loan and the June 2015 Wells Fargo 

Revolver is subject to the terms of an intercreditor agreement among the lenders under the 2015 Golub Term Loan and 
the June 2015 Wells Fargo Revolver.   

Each of the June 2015 Wells Fargo Revolver and the 2015 Golub Term Loan contains customary provisions 
relating to mandatory prepayments, restricted payments, voluntary payments, affirmative and negative covenants, and 
events of default. In addition, the terms of the June 2015 Wells Fargo Revolver require the Company to maintain, on a 
consolidated basis, a Consolidated Fixed Charge Coverage Ratio of at least 1.00:1.00 during such times as a covenant 
trigger event shall exist. On May 26, 2017, the Company entered into an amendment to the 2015 Golub Term Loan (the 
“2017 Golub Amendment”). The 2017 Golub Amendment changed the maximum Consolidated Total Net Leverage 
Ratio requirements to 4.50:1.00 as of March 31, 2018, stepping down to 4.00:1.00 as of December 29, 2018 and for all 
subsequent periods. The June 2015 Wells Fargo Revolver and 2015 Golub Term Loan also require the Company to pay 
additional interest of 2.0% per annum upon triggering certain specified events of default set forth therein. For financial 
accounting purposes, the requirement for the Company to pay a higher interest rate upon an event of default is an 
embedded derivative. As of March 30, 2019, the fair value of these embedded derivatives was estimated and was not 
significant. 

As of March 30, 2019, we were in compliance with the June 2015 Wells Fargo Revolver and the 2015 Golub 

Term Loan covenants. 

47 

   
   
   
   
   
Cash Position and Cash Flow 

Cash and cash equivalents were $16.6 million as of March 30, 2019 compared to $9.0 million as of March 31, 

2018. 

The following table presents summary cash flow information for the periods indicated: 

Fiscal Year Ended 

  March 30,       March 31,        April 1, 

2019 

2018 
(In thousands) 

2017 

Net cash provided by/(used in): 

Operating activities 
Investing activities 
Financing activities 

Net increase in cash 

Operating activities 

$    63,260   $    44,200   $    41,151  
     (31,765) 
  (23,598) 
     (23,553) 
     (23,897) 
  (16,713) 
     (19,666) 
  840  

  7,598   $ 

  981   $ 

  $ 

Cash provided by operating activities consists primarily of net income adjusted for non-cash items including 

depreciation, amortization and stock-based compensation, plus the effect on cash of changes during the year in our assets 
and liabilities. 

Net cash provided by operating activities was $63.3 million for the fiscal year ended March 30, 2019. The 

significant components of cash flows provided by operating activities were net income of $39.0 million, the add-back of 
non-cash depreciation and amortization expense of $18.9 million, stock-based compensation expense of $2.9 million, 
and amortization and write-off of debt issuance fees and debt discount of $1.2 million. Other liabilities, accounts payable 
and accrued expenses and other current liabilities increased by $23.8 million due to the timing of payments. The above 
was partially offset by an increase in inventories of $27.7 million due to the growth of the company and the purchase of 
Drysdales’ inventory. 

Net cash provided by operating activities was $44.2 million for the fiscal year ended March 31, 2018. The 

significant components of cash flows provided by operating activities were net income of $28.9 million, the add-back of 
non-cash depreciation and amortization expense of $17.1 million, stock-based compensation expense of $2.2 million, 
and amortization and write-off of debt issuance fees and debt discount of $1.2 million. Other liabilities, accounts payable 
and accrued expenses and other current liabilities increased by $18.3 million due to the timing of payments. The above 
was partially offset by an increase in inventories of $24.6 million due to the growth of the company and the purchase of 
Wood’s Boots’ inventory, and an increase in prepaid expenses and other current assets of $3.3 million due to the timing 
of payments. 

Investing activities 

Cash used in investing activities consists primarily of purchases of property and equipment but also includes 

funds used to effect business combinations and asset acquisitions made by the Company. 

Net cash used in investing activities was $31.8 million for fiscal 2019, which was primarily attributable to $27.5 

million in capital expenditures related to store construction, improvements to our e-commerce information technology 
infrastructure, and improvements to our distribution facilities and $4.4 million for the acquisition of Lone Star.   

Net cash used in investing activities was $23.6 million for fiscal 2018, which was primarily attributable to $24.4 

million in capital expenditures related to store construction, improvements to our e-commerce information technology 
infrastructure, and improvements to our distribution facilities, partially offset by $0.9 million in insurance recoveries for 
property and equipment as a result of Hurricane Harvey damages incurred in fiscal 2018.   

48 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
  
 
 
 
 
  
 
 
  
     
 
   
 
   
 
 
Financing activities 

Cash used in financing activities consists primarily of repayments on our term loan and credit facility. 

Net cash used in financing activities was $23.9 million for fiscal 2019. We reduced our line of credit 
borrowings by $21.0 million and repaid $10.6 million on our debt and capital lease obligations during the period. We 
also received $8.1 million from the exercise of stock options. 

Net cash used in financing activities was $19.7 million for fiscal 2018. We reduced our line of credit 
borrowings by $12.3 million and repaid $10.4 million on our debt and capital lease obligations during the period. We 
also received $3.7 million from the exercise of stock options. 

Other obligations 

Contractual obligations. We enter into long-term contractual obligations and commitments in the normal course 

of business, primarily non-cancelable capital and operating leases. 

As of March 30, 2019, our contractual cash obligations over the next several periods are set forth below. 

(In thousands) 
Capital lease and financing transaction 
obligations, including interest 
Operating lease obligations 
Debt and line of credit   
Interest expense on debt   
Total 

Less Than 1 
Year 

Payments Due by Period 
1 - 2 
Years 

3 - 5 
Years 

More Than 
5 Years 

Total 

  $ 

  10,937 
  197,207 
  176,500 
  28,875 
  $    413,519 

 $ 

  1,346 
  37,877 
  — 
  12,871 
 $    52,094 

$ 

  2,715 
    68,084 
   176,500 
    16,004 
$    263,303 

$ 

  3,844 
  63,405 
  — 
  — 
$    67,249 

$ 

  3,032  
  27,841  
  —  
  —  
$    30,873 

Capital lease obligations relate to property and equipment leases that expire at various dates through fiscal 

2024. The financing transaction obligation relates to the acquisition of two retail stores, two office buildings, one 
distribution center facility and land as part of the Sheplers Acquisition. The financing transaction lease expires in fiscal 
2028 and includes renewal options and certain default provisions requiring us to perform repairs and maintenance, make 
timely rent payments and insure the buildings and equipment.   

We lease our stores, facilities and certain other equipment under non-cancelable operating leases. These 
operating leases expire at various dates through fiscal 2031, and contain various provisions for rental adjustments, 
including, in certain cases, adjustments based on increases in the Consumer Price Index. They also generally contain 
renewal provisions for varying periods. Our future operating lease obligations would change if we were to exercise these 
renewal provisions or if we were willing to enter into additional operating leases.   

Debt consists of $176.5 million outstanding under our 2015 Golub Term Loan and zero outstanding under our 

June 2015 Wells Fargo Revolver as of March 30, 2019. Our 2015 Golub Term Loan provides for regularly scheduled 
principal payments that began on September 25, 2015. On June 2, 2017, the Company prepaid $10.0 million on the 2015 
Golub Term Loan, which included all of the required quarterly principal payments until the maturity date of the loan. On 
May 15, 2018, the Company made an additional $10.0 million prepayment on the 2015 Golub Term Loan. Payments 
with respect to the June 2015 Wells Fargo Revolver are due the earlier of May 26, 2022 or 90 days prior to the maturity 
of the 2015 Golub Term Loan, which is currently scheduled to mature on June 29, 2021.   

Interest expense on debt consists of scheduled interest payments under our 2015 Golub Term Loan and June 

2015 Wells Fargo Revolver. The interest expense relating to our 2015 Golub Term Loan was calculated using a 7.10% 
interest rate applied to the term loan balance of $176.5 million as of March 30, 2019 and for each period thereafter. The 
interest rate used represents the interest rate on the 2015 Golub Term Loan on the last day of fiscal 2019. The interest 

49 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
expense relating to our June 2015 Wells Fargo Revolver was determined using an interest rate of 0.25% applied to the 
unutilized portion of the $135 million revolving line of credit on March 30, 2019, the last day of the fiscal year.   

Off-balance sheet arrangements. We are not a party to any off-balance sheet arrangements, except for operating 

leases and purchase obligations.   

Critical Accounting Policies and Estimates 

The preparation of financial statements in conformity with GAAP requires the appropriate application of certain 
accounting policies, some of which require us to make estimates and assumptions about future events and their impact on 
amounts reported in our financial statements. Since future events and their impact cannot be determined with absolute 
certainty, our actual results will inevitably differ from our estimates. 

We believe that the application of our accounting policies, and the estimates inherently required therein, are 

reasonable. Our accounting policies and estimates are re-evaluated on an ongoing basis and adjustments are made when 
facts and circumstances dictate a change. 

The policies and estimates discussed below involve the selection or application of alternative accounting 
policies that are material to our financial statements. With respect to critical accounting policies, even a relatively minor 
variance between actual and expected experience can potentially have a materially favorable or unfavorable impact on 
subsequent results of operations. However, our historical results for the periods presented in our financial statements 
have not been materially impacted by such variances. Our accounting policies are more fully described in Note 2 to our 
consolidated financial statements included in Part II, Item 8 of this Annual Report on Form 10-K. Management has 
discussed the development and selection of these critical accounting policies and estimates with our board of directors. 

We have certain accounting policies that require more significant management judgment and estimates than 

others. These include our accounting policies with respect to revenue recognition, inventories, goodwill, intangible and 
long-lived assets, stock-based compensation and income taxes, which are more fully described below. 

Revenue recognition 

Sales are recognized at the time of purchase by customers at our retail store locations. Sales are recorded net of 
taxes collected from customers. Transfer of control takes place at the point at which the customer receives and pays for 
the merchandise at the register. For e-commerce sales, revenue is recognized when control transfers to the customer, 
which generally occurs upon delivery of the product. On average, customers receive goods within approximately five 
days of being ordered. The estimate of the transit times for these shipments is based on shipping terms and historical 
delivery times. Shipping and handling fees billed to customers for online sales are included in net sales and the related 
shipping and handling costs are classified as cost of goods sold in the consolidated statements of operations. 

We reserve for projected merchandise returns based upon historical experience and various other assumptions 

that we believe to be reasonable. Customers can return merchandise purchased in-store within 30 days of the original 
purchase date, return merchandise purchased at bootbarn.com and countryoutfitter.com within 60 days of the original 
purchase date, and return Sheplers E-commerce merchandise within 90 days of the original purchase date. Merchandise 
returns are often resalable merchandise and the purchase price is generally refunded by issuing the same tender used in 
the original purchase. Merchandise exchanges of the same product and price are not considered merchandise returns and, 
therefore, are not included in the population when calculating our sales returns reserve. We record the impact of 
adjustments to our sales returns reserve quarterly within total net sales. Should the returns rate as a percentage of net 
sales significantly change in future periods, it could have a material impact on our results of operations. 

We maintain a customer loyalty program at the stores and bootbarn.com. Under the program, customers 

accumulate points based on purchase activity. For customers to maintain their active point balance, they must make a 
qualifying purchase of merchandise at least once in a 365-day period. Once a loyalty program member achieves a certain 
point level, the member earns awards that may be redeemed for credits on merchandise purchases. To redeem awards, 
the member must make a qualifying purchase of merchandise within 60 days of the date the award was granted. 
Unredeemed awards and accumulated partial points are accrued as unearned revenue until redemption or expiration and, 

50 

 
upon redemption and expiration, as an adjustment to net sales using the relative standalone selling price method. If actual 
redemptions ultimately differ from accrued redemption levels, or if we further modify the terms of the program in a way 
that affects expected redemption value and levels, we could record adjustments to the unearned revenue accrual, which 
would affect net sales. 

We recognize the sales from gift cards, gift certificates and store credits as they are redeemed for merchandise. 

Prior to redemption, we maintain an unearned revenue liability for gift cards, gift certificates and store credits until we 
are released from such liability, including potential obligations arising under state escheatment laws. Our gift cards, gift 
certificates and store credits do not have expiration dates, and unredeemed gift cards, gift certificates and store credits are 
subject to state escheatment laws. Amounts remaining after escheatment are recognized in net sales in the period 
escheatment occurs and the liability is considered to be extinguished. 

Inventories 

Inventories, which consist primarily of general consumer merchandise held for sale, are valued at the lower of 
cost or net realizable value. Cost is determined on the first-in, first-out method and includes the cost of merchandise and 
import related costs, including freight, duty and agent commissions. 

During each accounting period, we record adjustments to our inventories, which are reflected in cost of goods 
sold, if the cost of specific inventory items on hand exceeds the amount that we expect to realize from the ultimate sale 
or disposal of the inventory. A periodic review of inventory is performed in order to determine if inventory is properly 
stated at the lower of cost or net realizable value. This adjustment calculation requires us to make assumptions and 
estimates, which are based on factors such as average selling cycle and seasonality of merchandise, the historical rate at 
which merchandise has sold below cost during the average selling cycle, and the value and nature of merchandise 
currently priced below original cost. A provision is recorded to reduce the cost of inventories to the estimated net 
realizable values, if appropriate. 

To the extent that management’s estimates differ from actual results, additional markdowns may be required 

that could reduce our gross profit, operating income and the carrying value of inventories. 

We also record an inventory shrinkage reserve calculated as a percentage of net sales for estimated merchandise 

losses for the period between the last physical inventory count and the balance sheet date. These estimates are based on 
historical percentages and can be affected by changes in merchandise mix and changes in shrinkage trends. We perform 
periodic physical inventory counts for our entire chain of stores and our distribution center and adjust the inventory 
shrinkage reserve accordingly. If actual physical inventory losses differ significantly from the estimate, our results of 
operations could be adversely impacted. The inventory shrinkage reserve reduces the value of total inventory and is a 
component of inventories on the consolidated balance sheets. 

Goodwill, intangible and long-lived assets 

Goodwill and indefinite-lived intangible assets. Goodwill is recorded as the difference, if any, between the 
aggregate consideration paid for an acquisition and the fair value of the acquired net tangible and intangible assets. 
Intangible assets with indefinite lives include the Boot Barn trademark that was acquired as part of the recapitalization 
with Freeman Spogli & Co. on December 12, 2011, the Sheplers trademark acquired as part of the Sheplers Acquisition, 
the cost to register the Boot Barn trademark in Hong Kong, and the www.countryoutfitter.com website trademark we 
acquired as part of our asset acquisition in February of fiscal 2017. We test goodwill and indefinite-lived intangible 
assets for impairment at least annually on the first day of the fourth quarter or more frequently if indicators of 
impairment exist, in accordance with the provisions of Accounting Standards Codification (“ASC”) Topic 350, Goodwill 
and Other. This guidance provides us the option to first assess qualitative factors such as macroeconomic conditions, 
industry and market considerations, cost factors, overall financial performance and other relevant entity-specific events 
to determine whether it is more likely than not that the fair value of a reporting unit is less than its carrying value (a 
“Step 0” analysis).   

GAAP has established guidance for reporting information about a company’s operating segments, including 

disclosures related to a company’s products and services, geographic areas and major customers. We monitor and review 

51 

our segment reporting structure in accordance with authoritative guidance to determine whether any changes have 
occurred that would impact our reportable segments. During fiscal 2019, as a result of the evolution of our operations 
and the information reviewed by our Chief Executive Officer, who is our chief operating decision maker (“CODM”), we 
determined we no longer operate in a single operating segment. We concluded our retail stores and e-commerce websites 
represent two operating segments. Given the similar qualitative and economic characteristics of the two operating 
segments, our retail stores and e-commerce websites were aggregated into one reporting segment in accordance with 
guidance under Financial Accounting Standards Board (“FASB”) Accounting Standards Codification (“ASC”) Topic 
280, Segment Reporting (“ASC 280”). As a result of this change in our segment reporting, our operations now represent 
two reporting units, retail stores and e-commerce, for the purpose of our goodwill impairment analysis. 

If, based on a review of qualitative factors it is more likely than not that the fair value of a reporting unit is less 
than its carrying value, we perform “Step 1” of the traditional two-step goodwill impairment test by comparing the fair 
value of a reporting unit with its carrying amount. If we proceed to conduct a two-step goodwill impairment test, the first 
step of the impairment test involves comparing the fair value of the reporting unit with its carrying value. We evaluate 
the fair value of the reporting unit by using market-based analysis to review market capitalization and by reviewing a 
discounted cash flow analysis using management’s assumptions. We determine the fair value of our reporting unit using 
the income approach and market approach to valuation, as well as other generally accepted valuation methodologies. If 
the carrying amount of the reporting unit exceeds the reporting unit’s fair value, we perform the second step of the 
goodwill impairment test. The second step of the goodwill impairment test involves comparing the implied fair value of 
the reporting unit’s goodwill to the carrying value of that goodwill. The amount by which the carrying value of the 
goodwill exceeds its implied fair value, if any, will be recognized as an impairment loss. 

Definite-lived intangible assets and long-lived assets. Definite-lived intangible assets consist of certain 

trademarks, customer lists, non-compete agreements, and below-market leases. Definite-lived intangible assets are 
recorded at their fair value as of the acquisition date with amortization computed utilizing the straight-line method over 
the assets’ estimated useful lives, with the exception of customer lists, which are amortized based on the estimated 
attrition rate. The period of amortization for customer lists and definite-lived trademarks is three years and below-market 
leases is four to 19 years. 

Long-lived assets consist of leasehold improvements, machinery and equipment, furniture and fixtures, software 

and vehicles. Long-lived assets are subject to depreciation and amortization. We assess potential impairment of our 
definite-lived intangible assets and long-lived assets whenever events or changes in circumstances indicate that the 
asset’s carrying value may not be recoverable. Factors that are considered important that could trigger an impairment 
review include a current-period operating or cash flow loss combined with a history of operating or cash flow losses and 
a projection or forecast that demonstrates continuing losses or insufficient income associated with the use of a long-lived 
asset or asset group. Other factors include a significant change in the manner of the use of the asset or a significant 
negative industry or economic trend. This evaluation is performed based on estimated undiscounted future cash flows 
from operating activities compared with the carrying value of the related assets. If the undiscounted future cash flows are 
less than the carrying value, an impairment loss is recognized, measured by the difference between the carrying value 
and the estimated fair value of the assets, with such estimated fair values determined using the best information available 
and in accordance with FASB ASC Topic 820, Fair Value Measurements (“ASC 820”). 

We do not believe there is a reasonable likelihood that there will be a material change in the estimates or 
assumptions we use to calculate long-lived asset impairment losses. However, if actual results are not consistent with our 
estimates and assumptions, our operating results could be adversely affected by additional impairment charges. 

Stock-based compensation 

We account for employee stock options, restricted stock awards and restricted stock units in accordance with 

relevant authoritative literature. Stock options are granted with exercise prices equal to or greater than the market value, 
as reported on the New York Stock Exchange (or on any other national securities exchange on which our common stock 
is then listed) on the date of grant as authorized by our board of directors. Stock options granted have vesting provisions 
of either four or five years. Stock option grants are generally subject to forfeiture if employment terminates prior to 
vesting. We have selected the Black-Scholes option pricing model for estimating the grant date fair value of stock option 
awards granted. We have considered the retirement and forfeiture provisions of the options and utilized the simplified 

52 

method to estimate the expected life of the options. We base the risk-free interest rate on the yield of a zero-coupon U.S. 
Treasury security with a maturity equal to the expected life of the option from the date of the grant. We estimate the 
volatility of the share price of our common stock by considering the historical volatility of the stock of similar public 
entities. In determining the appropriateness of the public entities included in the volatility assumption, we considered a 
number of factors, including the entity’s life cycle stage, growth profile, size, financial leverage and products offered. 
Stock-based compensation cost is measured at the grant date based on the value of the award and is recognized as 
expense over the requisite service period based on the number of years for which the requisite service is expected to be 
rendered. Forfeitures are recognized as incurred. 

The fair value of our restricted stock awards and restricted stock units is the closing price of our common stock 

on the grant date.   

Income taxes 

We account for income taxes in accordance with FASB ASC Topic 740, Income Taxes (“ASC 740”), which 

requires the asset and liability approach for financial accounting and reporting of income taxes. Deferred tax assets and 
liabilities are attributable to differences between financial statement and income tax reporting. Deferred tax assets, net of 
any valuation allowances, represent the future tax return consequences of those differences and for operating loss and tax 
credit carryforwards, which will be deductible when the assets are recovered. Deferred tax assets are reduced by a 
valuation allowance if it is deemed more likely than not that some or all of the deferred tax assets will not be realized. In 
assessing the realizability of deferred tax assets, we consider whether it is more likely than not that some portion or all of 
the deferred tax assets will not be realized. The ultimate realization of deferred tax assets is dependent upon the 
generation of future taxable income during the periods in which those temporary differences become deductible. We 
consider the scheduled reversal of deferred tax liabilities, projected future taxable income and tax planning strategies in 
making this assessment. 

We account for uncertain tax positions in accordance with ASC 740, which clarifies the accounting for 
uncertainty in income taxes recognized in an enterprise’s financial statements. It prescribes a recognition threshold and 
measurement attribute for the financial statement recognition and measurement of a tax position taken or expected to be 
taken in a tax return. ASC 740 also provides guidance on derecognition, classification, interest and penalties, accounting 
in interim periods, disclosure and transition. Such changes in recognition or measurement might result in the recognition 
of a tax benefit or an additional charge to the tax provision in the period. 

We recognize interest and penalties related to unrecognized tax benefits within the income tax expense line in 

the accompanying statement of operations. See Note 13 to our consolidated financial statements included in Part II, 
Item 8 of this Annual Report on Form 10-K for further information regarding our tax disclosures. 

Recent accounting pronouncements   

In May 2014, the FASB and the International Accounting Standards Board (“IASB”) jointly issued a new 

revenue recognition standard, ASU No. 2014‑09, Revenue From Contracts with Customers, that supersedes nearly all 
existing revenue recognition guidance under GAAP. The revenue recognition standard allows for the recognition of 
revenue when a company transfers promised goods or services to customers in an amount that reflects the consideration 
to which the company expects to be entitled in exchange for those goods or services. The standard permits the use of 
either a full retrospective or retrospective with cumulative effect transition method. On August 8, 2015, the FASB issued 
ASU No. 2015-14, which deferred the effective date of ASU No. 2014-09 by one year, and permitted early adoption as 
long as the adoption date was not before the original public entity effective date. The standard was effective for public 
entities for annual periods, and interim periods within that year, beginning after December 15, 2017. The Company 
adopted this standard effective April 1, 2018 on a modified retrospective basis. The Company’s revenues are generated 
from the sale of finished products to customers. Those sales contain a single delivery element and revenue for such sales 
is recognized when the customer obtains control. Adoption of the standard did not result in any change in the timing or 
amount of revenue recognized by the Company in fiscal 2019.   

In February 2016, the FASB issued ASU No. 2016-02, Leases (“ASC 842”). The FASB issued this ASU to 
increase transparency and comparability among organizations by requiring lessees to recognize lease assets and lease 

53 

liabilities on the balance sheet for those leases classified as operating leases under current U.S. GAAP and disclosing key 
information about leasing arrangements. Enhanced disclosures will also be required to give financial statement users the 
ability to assess the amount, timing and uncertainty of cash flows arising from leases. In July 2018, the FASB issued 
ASU 2018-11, allowing a modified retrospective approach, under which entities have the option to not restate 
comparative periods and instead recognize a cumulative effect adjustment to beginning retained earnings in the period of 
adoption. The amendments in these ASU’s are effective for annual periods, and interim periods within that year, 
beginning after December 15, 2018. The standards will be effective for the Company beginning March 31, 2019, the first 
day of its fiscal 2020 year. 

The Company plans to elect transition-related practical expedients as accounting policies under ASU 2016-02, 
which allow entities to not reassess, as of the adoption date, (1) whether any expired or existing contracts are or contain 
leases, (2) the classification of any expired or existing leases, and (3) if previously capitalized initial direct costs qualify 
for capitalization under ASC 842. The Company will elect the practical expedient option to not separate lease and non-
lease components for all of its leases, and will also elect the short-term lease recognition exemption that will keep leases 
with an initial term of 12 months or less excluded from balance sheet capitalization. This will result in recognizing those 
lease payments in the consolidated statements of operations on a straight-line basis over the lease term. Based on the 
Company’s completed assessment of its existing lease portfolio, the Company estimates it will record right-of-use 
(ROU) assets of approximately $165.0 million and ROU liabilities of approximately $180.0 million upon adoption of 
this standard.   

The Company does not expect the adoption of this standard to have a material impact on its consolidated 

statements of operations and consolidated statements of cash flows.   

In January 2017, the FASB issued ASU No. 2017-04, Intangibles — Goodwill and Other: Simplifying the Test 

for Goodwill Impairment, which simplifies the accounting for goodwill impairment by eliminating step two from the 
goodwill impairment test. Under this new guidance, if the carrying amount of a reporting unit exceeds its estimated fair 
value, an impairment charge shall be recognized in an amount equal to that excess, limited to the total amount of 
goodwill allocated to that reporting unit. The amendments in this ASU are effective prospectively for fiscal years and 
interim periods within those years beginning after December 15, 2019. Early adoption is permitted for interim or annual 
goodwill impairment tests performed on testing dates after January 1, 2017. The Company plans to adopt the standard in 
the first quarter of fiscal 2021 and does not expect the revised standard to have a material impact on the consolidated 
financial statements. 

Item 7A. Quantitative and Qualitative Disclosures About Market Risks 

Interest rate risk 

We are subject to interest rate risk in connection with borrowings under our credit facilities, which bear interest 

at variable rates. As of March 30, 2019, we had no outstanding borrowings under our revolving credit facility and 
$176.5 million under our term loan facility. The impact of a 1.0% rate change on the outstanding balance as of March 30, 
2019 would be approximately $1.8 million. 

Foreign exchange rate risk 

We currently purchase all of our merchandise through domestic and international suppliers on a U.S. 
dollar-denominated basis. We do not hedge using any derivative instruments and historically have not been impacted by 
changes in exchange rates. 

Impact of inflation 

Our results of operations and financial condition are presented based on historical cost. While it is difficult to 

accurately measure the impact of inflation due to the imprecise nature of the estimates required, we believe that the 
effects of inflation, if any, on our results of operations and financial condition have been immaterial. 

54 

 
 
 
Item 8. Consolidated Financial Statements and Supplementary Data 

Boot Barn Holdings, Inc. and Subsidiaries 
Index to Consolidated Financial Statements 

Report of Independent Registered Public Accounting Firm 
Consolidated Balance Sheets as of March 30, 2019 and March 31, 2018  
Consolidated Statements of Operations for the Fiscal Years Ended March 30, 2019, March 31, 2018 and April 1, 

2017 

Consolidated Statements of Stockholders’ Equity for the Fiscal Years Ended March 30, 2019, March 31, 2018 

and April 1, 2017 

Consolidated Statements of Cash Flows for the Fiscal Years Ended March 30, 2019, March 31, 2018 and April 1, 

2017 

Notes to Consolidated Financial Statements 

    56 
  57 

  58 

  59 

  60 
  61 

55 

 
 
 
REPORT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM 

To the shareholders and the Board of Directors of   
Boot Barn Holdings, Inc. 

Opinion on the Financial Statements   

We have audited the accompanying consolidated balance sheets of Boot Barn Holdings, Inc. and subsidiaries (the 
"Company") as of March 30, 2019 and March 31, 2018, the related consolidated statements of operations, stockholders' 
equity, and cash flows, for each of the three years in the period ended March 30, 2019, and the related notes (collectively 
referred to as the "financial statements"). In our opinion, the financial statements present fairly, in all material respects, 
the financial position of the Company as of March 30, 2019 and March 31, 2018, and the results of its operations and its 
cash flows for each of the three years in the period ended March 30, 2019, in conformity with accounting principles 
generally accepted in the United States of America. 

We have also audited, in accordance with the standards of the Public Company Accounting Oversight Board (United 
States) (PCAOB), the Company's internal control over financial reporting as of March 30, 2019, based on criteria 
established in Internal Control — Integrated Framework (2013) issued by the Committee of Sponsoring Organizations of 
the Treadway Commission and our report dated May 23, 2019, expressed an unqualified opinion on the Company's 
internal control over financial reporting. 

Basis for Opinion   

These financial statements are the responsibility of the Company's management. Our responsibility is to express an 
opinion on the Company's financial statements based on our audits. We are a public accounting firm registered with the 
Public Company Accounting Oversight Board (United States) (PCAOB) and are required to be independent with respect 
to the Company in accordance with the U.S. federal securities laws and the applicable rules and regulations of the 
Securities and Exchange Commission and the PCAOB. 

We conducted our audits in accordance with the standards of the PCAOB. Those standards require that we plan and 
perform the audit to obtain reasonable assurance about whether the financial statements are free of material 
misstatement, whether due to error or fraud. Our audits included performing procedures to assess the risks of material 
misstatement of the financial statements, whether due to error or fraud, and performing procedures that respond to those 
risks. Such procedures included examining, on a test basis, evidence regarding the amounts and disclosures in the 
financial statements. Our audits also included evaluating the accounting principles used and significant estimates made 
by management, as well as evaluating the overall presentation of the financial statements. We believe that our audits 
provide a reasonable basis for our opinion. 

/s/ Deloitte & Touche LLP 

Costa Mesa, California 
May 23, 2019 

We have served as the Company's auditor since 2012. 

56 

 
 
 
 
 
 
 
 
   
       
   
 
 
 
Boot Barn Holdings, Inc. and Subsidiaries 
Consolidated Balance Sheets 

(In thousands, except per share data) 

  March 30, 

     March 31, 

2019 

2018 

Assets 
Current assets: 
Cash and cash equivalents 
Accounts receivable, net 
Inventories 
Prepaid expenses and other current assets 

Total current assets 

Property and equipment, net 
Goodwill 
Intangible assets, net 
Other assets 

Total assets 

Liabilities and stockholders’ equity 
Current liabilities: 
Line of credit 
Accounts payable 
Accrued expenses and other current liabilities 

Total current liabilities 

Deferred taxes 
Long-term portion of notes payable, net 
Capital lease obligations 
Other liabilities 

Total liabilities 

Commitments and contingencies (Note 10) 

  $ 

  16,614   $ 
  8,095  
       240,734  
  11,900  
       277,343  
  98,663  
       195,858  
  62,845  
  1,366  

  9,016  
  4,389  
     211,472  
  16,250  
     241,127  
  89,208  
     193,095  
  63,383  
  1,128  
  $   636,075   $    587,941  

  —   $ 

  $ 
       104,955  
  46,988  
       151,943  
  17,202  
       174,264  
  6,746  
  21,756  
       371,911  

  21,006  
  89,958  
  40,034  
     150,998  
  13,030  
     183,200  
  7,303  
  18,804  
     373,335  

Stockholders’ equity: 
Common stock, $0.0001 par value; March 30, 2019 - 100,000 shares authorized, 28,399 
shares issued; March 31, 2018 - 100,000 shares authorized, 27,331 shares issued 
Preferred stock, $0.0001 par value; 10,000 shares authorized, no shares issued or 
outstanding 
Additional paid-in capital 
Retained earnings 
Less: Common stock held in treasury, at cost, 51 and 31 shares at March 30, 2019 and 
March 31, 2018, respectively 
Total stockholders’ equity 
Total liabilities and stockholders’ equity 

  3  

  3  

  —  
       159,137  
       105,692  

  —  
     148,127  
  66,670  

  (194) 
  (668) 
     214,606  
       264,164  
  $   636,075   $    587,941  

The accompanying notes are an integral part of these consolidated financial statements. 

57 

 
  
 
 
 
 
 
 
 
 
  
 
  
 
 
 
 
 
 
 
 
 
 
     
 
   
 
     
 
   
 
    
  
    
  
    
  
    
  
    
  
     
 
   
 
     
 
   
 
  
    
  
    
  
   
 
    
  
 
   
 
 
 
     
 
   
 
 
     
 
   
 
     
 
   
 
    
  
    
  
  
   
 
 
 
 
Boot Barn Holdings, Inc. and Subsidiaries 
Consolidated Statements of Operations 

(In thousands, except per share amounts) 

Net sales 
Cost of goods sold 
Gross profit 

Selling, general and administrative expenses 

Income from operations 

Interest expense, net 
Other income, net 

Income before income taxes 

Income tax expense 
Net income   

Earnings per share: 
Basic shares 
Diluted shares 

Weighted average shares outstanding: 

Basic shares 
Diluted shares 

Fiscal Year Ended 

  March 30,    March 31,   

2019 

2018 

April 1, 
2017 

 $  776,854   $   677,949   $   629,816  
     439,930  
     470,034  
     525,420  
     189,886  
     207,915  
     251,434  
     152,068  
     161,660  
     187,112  
  37,818  
  46,255  
  64,322  
  14,699  
  15,076  
  16,331  
  —  
  —  
  5  
  23,119  
  31,179  
  47,996  
  8,922  
  2,300  
  8,974  
 $   39,022   $    28,879   $   14,197  

 $
 $

  1.39   $ 
  1.35   $ 

  1.08   $
  1.05   $

  0.54  
  0.53  

  28,092  
  28,813  

  26,744  
  27,528  

  26,459  
  26,939  

The accompanying notes are an integral part of these consolidated financial statements. 

58 

 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
    
    
 
 
   
 
 
 
 
 
 
 
 
   
  
  
   
  
  
  
 
 
   
  
  
   
  
  
 
  
 
 
 
 
  
    
 
   
 
   
 
    
 
   
 
   
 
   
  
  
   
  
  
 
 
 
Boot Barn Holdings, Inc. and Subsidiaries 
Consolidated Statements of Stockholders’ Equity 

(In thousands) 

Common Stock 

Additional   
Paid-In 
     Amount       Capital 

      Shares 

Retained 
      Earnings 

  Treasury Shares 
  Shares       Amount 

Total 

Balance at March 26, 2016 

    Net income 
    Issuance of common stock 
related to stock-based 
compensation 
    Tax withholding for net 
share settlement 
    Excess tax deficiency related 
to stock-based compensation 
    Stock-based compensation 
expense   

Balance at April 1, 2017 

    Net income 
    Issuance of common stock 
related to stock-based 
compensation 
    Tax withholding for net 
share settlement 
    Stock-based compensation 
expense   

Balance at March 31, 2018 

    Net income 
    Issuance of common stock 
related to stock-based 
compensation 
    Tax withholding for net 
share settlement 
    Stock-based compensation 
expense   

Balance at March 30, 2019 

  26,354   $ 
  —  

  3   $   137,893   $    23,594 
  14,197 
  —  
  —  

 $ 

  (4)
  — 

  —  
  — 

  $   161,490  
  14,197  

  221  

  —  

  1,275  

  —  

  —  

  —  

  —  

  —  

  (7) 

  — 

  — 

  — 

  —  
  26,575   $ 
  —  

  3,023  

  —  
  — 
  3   $   142,184   $    37,791 
  28,879 
  —  
  —  

  (3)

  (7)

  — 

  — 
  (14)
  — 

  — 

  (69)

  — 

  — 
  (69)
  — 

 $ 

  1,275  

  (69) 

  (7) 

  3,023  
  $   179,909  
  28,879  

  756  

  —  

  3,695  

  —  

  —  

  —  

  — 

  — 

  (4)

  — 

  3,695  

  (13)

  (125)

  (125) 

  —  
  27,331   $ 
  —  

  2,248  

  —  
  — 
  3   $   148,127   $    66,670 
  39,022 
  —  
  —  

  — 
  (31)
  — 

  — 
 $    (194) 
  —  

  2,248  
  $   214,606  
  39,022  

  1,068  

  —  

  8,137  

  —  

  —  

  —  

  — 

  — 

  — 

  —  

  8,137  

  (20)

  (474) 

  (474) 

  —  
  28,399   $ 

  —  
  —  
  3   $   159,137   $   105,692 

  2,873  

  —  
  (51)

  —  
 $    (668) 

  2,873  
  $   264,164  

The accompanying notes are an integral part of these consolidated financial statements. 

59 

 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
   
 
 
 
  
 
 
 
 
   
 
 
 
 
   
 
 
 
  
 
 
 
 
   
 
  
 
   
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Boot Barn Holdings, Inc. and Subsidiaries 
Consolidated Statements of Cash Flows 

(In thousands) 

Cash flows from operating activities 
Net income   
Adjustments to reconcile net income to net cash provided by operating 
activities: 

Depreciation 
Stock-based compensation 
Amortization of intangible assets 
Amortization of debt issuance fees and debt discount 
Loss on disposal of property and equipment 
Damaged asset write-off 
Store impairment charge 
Accretion of above market leases 
Deferred taxes 
Changes in operating assets and liabilities, net of acquisition: 

Accounts receivable, net 
Inventories 
Prepaid expenses and other current assets 
Other assets 
Accounts payable 
Accrued expenses and other current liabilities 
Other liabilities 

Net cash provided by operating activities 

Cash flows from investing activities 
Purchases of property and equipment 
Insurance recoveries for property and equipment 
Acquisition of business or assets, net of cash acquired 

Net cash used in investing activities 

Cash flows from financing activities 
Payments on line of credit - net 
Repayments on debt and capital lease obligations 
Debt issuance fees paid 
Tax withholding payments for net share settlement 
Proceeds from the exercise of stock options 

Net cash used in financing activities 
Net increase in cash and cash equivalents 
Cash and cash equivalents, beginning of period 
Cash and cash equivalents, end of period 

Supplemental disclosures of cash flow information: 
Cash paid for income taxes 
Cash paid for interest 
Supplemental disclosure of non-cash activities: 
Unpaid purchases of property and equipment 
Equipment acquired through capital lease 

  March 30,       
2019 

Fiscal Year Ended 
March 31, 
2018 

     April 1, 

2017 

  $   39,022   $

  28,879   $    14,197  

     18,256  
  2,873  
  646  
  1,235  
  23  
  312  
  455  
  (28) 
  4,172  

  (3,706) 
    (27,702) 
  4,179  
  (254) 
     14,191  
  6,882  
  2,704  

  $   63,260   $

  16,000  
  2,248  
  1,128  
  1,199  
  252  
  2,357  
  83  
  (2) 
  1,860  

     14,555  
  3,023  
  2,155  
  1,145  
  367  
  —  
  1,164  
  (36) 
  6,175  

  (223) 
  (35) 
     (12,761) 
  (24,598) 
  (3,805) 
  (3,281) 
  5  
  (167) 
     10,501  
  13,062  
  (483) 
  3,977  
  5,172  
  1,238  
  44,200   $    41,151  

    (27,525) 
  184  
  (4,424) 
  $  (31,765)  $

  (24,418) 
  865  
                          —  

    (22,293) 
  —  
  (1,305) 
  (23,553)  $   (23,598) 

    (21,006) 
    (10,554) 
  —  
  (474) 
  8,137  

  $  (23,897)  $

  7,598  
  9,016  

  $   16,614   $

  $
  649   $
  $   14,947   $

  $   1,877   $
  171   $
  $

  (12,268) 
  (10,448) 
  (520) 
  (125) 
  3,695  

     (15,541) 
  (2,378) 
  —  
  (69) 
  1,275  
  (19,666)  $   (16,713) 
  840  
  7,195  
  8,035  

  981  
  8,035  
  9,016   $ 

  614   $ 

  4,192  
  13,743   $    13,646  

  1,315   $ 
  —   $ 

  2,421  
  —  

The accompanying notes are an integral part of these consolidated financial statements. 

60 

 
     
 
 
  
     
    
  
 
 
 
 
 
 
 
 
 
 
 
   
 
   
 
   
 
 
   
 
   
 
   
 
 
  
 
  
  
  
 
  
  
  
 
  
  
  
 
  
  
  
 
 
 
 
 
 
 
 
 
  
  
  
 
  
  
  
 
 
 
   
 
   
 
 
  
  
  
 
  
 
  
  
  
 
  
  
  
 
  
 
  
  
  
 
  
  
  
 
   
 
   
 
   
 
 
 
 
 
 
 
 
  
  
  
 
   
 
   
 
   
 
 
 
 
  
  
 
  
  
  
 
 
 
 
 
 
 
 
 
  
 
  
 
  
  
  
 
 
 
 
 
 
 
 
 
   
 
   
 
   
 
 
 
 
   
 
   
 
 
 
 
1. Business Operations 

Boot Barn Holdings, Inc. and Subsidiaries 

Notes to Consolidated Financial Statements 

Boot Barn Holdings, Inc. (the “Company”) was formed on November 17, 2011, and is incorporated in the State 

of Delaware. The equity of the Company consists of 100,000,000 authorized shares and 28,348,484 and 27,299,688 
outstanding shares of common stock as of March 30, 2019 and March 31, 2018, respectively. The shares of common 
stock have voting rights of one vote per share. 

The Company operates specialty retail stores that sell western and work boots and related apparel and 
accessories. The Company operates retail locations throughout the U.S. and sells its merchandise via the Internet. The 
Company operated a total of 240 stores in 33 states as of March 30, 2019, 226 stores in 31 states as of March 31, 2018 
and 219 stores in 31 states as of April 1, 2017. As of the fiscal year ending March 30, 2019, all stores operate under the 
Boot Barn name, with the exception of two stores which operate under the “American Worker” name. 

2. Summary of Significant Accounting Policies 

Basis of Presentation 

The Company’s consolidated financial statements, prepared in accordance with accounting principles generally 

accepted in the United States (“GAAP”), include the accounts of the Company and each of its subsidiaries, including 
WW Holding Corporation, Boot Barn Holding Corporation, Boot Barn, Inc., RCC Western Stores, Inc. (“RCC”), 
Baskins Acquisition Holdings, LLC (“Baskins”), Sheplers, Inc. and Sheplers Holding Corporation (collectively with 
Sheplers, Inc. “Sheplers”) and Boot Barn International (Hong Kong) Limited (“Hong Kong”). All intercompany 
accounts and transactions among the Company and its subsidiaries have been eliminated in consolidation. The vast 
majority of the Company’s identifiable assets are in the United States. 

Fiscal Year 

The Company reports its results of operations and cash flows on a 52- or 53-week basis, and its fiscal year ends 

on the last Saturday of March unless April 1st is a Saturday, in which case the fiscal year ends on April 1st. The year 
ended March 30, 2019 (“fiscal 2019”) consisted of 52 weeks. The years ended March 31, 2018 (“fiscal 2018”) and April 
1, 2017 (“fiscal 2017”) consisted of 52 and 53 weeks, respectively. 

Comprehensive Income 

The Company does not have any components of other comprehensive income recorded within its consolidated 
financial statements and, therefore, does not separately present a statement of comprehensive income in its consolidated 
financial statements. 

Segment Reporting 

GAAP has established guidance for reporting information about a company’s operating segments, including 

disclosures related to a company’s products and services, geographic areas and major customers. The Company monitors 
and reviews its segment reporting structure in accordance with authoritative guidance to determine whether any changes 
have occurred that would impact its reportable segments. During fiscal 2019, as a result of the evolution of the 
Company’s operations and the information reviewed by the CODM, the Company determined it no longer operates in a 
single operating segment. The Company concluded its retail stores and e-commerce websites represent two operating 
segments. Given the similar qualitative and economic characteristics of the two operating segments, the Company’s 
retail stores and e-commerce websites were aggregated into one reporting segment in accordance with guidance under 
Financial Accounting Standards Board (“FASB”) Accounting Standards Codification (“ASC”) Topic 280, Segment 
Reporting (“ASC 280”). As a result of this change in the Company’s segment reporting, the Company’s operations now 
represent two reporting units, retail stores and e-commerce, for the purpose of its goodwill impairment analysis. 

61 

 
Use of Estimates 

The preparation of financial statements in conformity with GAAP requires management to make estimates and 
assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at 
the date of the financial statements and the reported amounts of revenue and expenses during the reporting period. 
Among the significant estimates affecting the Company’s consolidated financial statements are those relating to revenue 
recognition, inventories, goodwill, intangible and long-lived assets, stock-based compensation and income taxes. 
Management regularly evaluates its estimates and assumptions based upon historical experience and various other factors 
that management believes to be reasonable under the circumstances, the results of which form the basis for making 
judgments about the carrying values of assets and liabilities that are not readily apparent from other sources. To the 
extent actual results differ from those estimates, the Company’s future results of operations may be affected. 

Cash and Cash Equivalents 

The Company considers all highly liquid investments purchased with an original maturity of three months or 
less to be cash equivalents. Cash equivalents also include receivables from credit card sales. The carrying amounts of 
cash and cash equivalents represent their fair values. 

Accounts Receivable 

The Company’s accounts receivable consists of amounts due from commercial customers for merchandise sold, 
as well as receivables from suppliers under co-operative arrangements. The Company’s allowance for doubtful accounts 
was less than $0.1 million for both the fiscal years ending March 30, 2019 and March 31, 2018. 

Inventories 

Inventory consists primarily of purchased merchandise and is valued at the lower of cost or net realizable value. 

Cost is determined on a first-in, first-out basis and includes the cost of merchandise and import related costs, including 
freight, duty and agent commissions. The Company assesses the recoverability of inventory through a periodic review of 
historical usage and present demand. When the inventory on hand exceeds the foreseeable demand, the value of 
inventory that, at the time of the review, is not expected to be sold is written down to its estimated net realizable value. 

Debt Issuance Costs and Debt Discounts 

Debt issuance costs are capitalized and amortized to interest expense over the terms of the applicable loan 

agreements using the effective interest method. Those costs related to the issuance of debt are presented as a reduction to 
the principal amount of the debt. Debt issuance costs incurred with the issuance of revolving credit lines are included in 
prepaid expenses and other current assets.   

Debt discounts arise when transaction fees are paid to the lending institution. Debt discounts are recorded as a 

reduction to the principal amount of the debt. Amortization of debt discounts is recorded as an increase to the net 
principal amount of the debt and as a charge to interest expense over the term of the applicable loan agreement using the 
effective interest method. 

Property and Equipment, net 

Property and equipment consists of leasehold improvements, machinery and equipment, furniture and fixtures, 

software and vehicles. Property and equipment is subject to depreciation and is recorded at cost less accumulated 
depreciation. Expenditures for major remodels and improvements are capitalized while minor replacements, maintenance 
and repairs that do not improve or extend the life of such assets are charged to expense. Gains or losses on disposal of 
fixed assets, when applicable, are reflected in operations. Depreciation is computed using the straight-line method over 
the estimated useful lives, ranging from five to ten years. Machinery and equipment is depreciated over five years. 
Furniture and fixtures are depreciated over seven years. Software and vehicles are depreciated over five years. Leasehold 
improvements are depreciated over the shorter of the terms of the leases or ten years. 

62 

 
Goodwill and Indefinite-Lived Intangible Assets 

Goodwill is recorded as the difference between the aggregate consideration paid for an acquisition and the fair 
value of the acquired net tangible and intangible assets. Goodwill is tested for impairment at least annually as of the first 
day of the fourth fiscal quarter or more frequently if indicators of impairment exist, in accordance with the provisions of 
Accounting Standards Codification (“ASC”) Topic 350, Goodwill and Other. This guidance provides the option to first 
assess qualitative factors such as macroeconomic conditions, industry and market considerations, cost factors, overall 
financial performance and other relevant entity-specific events to determine whether it is more likely than not that the 
fair value of a reporting unit is less than its carrying value (a “Step 0” analysis).   

GAAP has established guidance for reporting information about a company’s operating segments, including 

disclosures related to a company’s products and services, geographic areas and major customers. The Company monitors 
and reviews its segment reporting structure in accordance with authoritative guidance to determine whether any changes 
have occurred that would impact its reportable segments. During fiscal 2019, as a result of the evolution of the 
Company’s operations and the information reviewed by the Company’s Chief Executive Officer, who is the Company’s 
chief operating decision maker (“CODM”), the Company determined it no longer operates in a single operating segment. 
The Company concluded its retail stores and e-commerce websites represent two operating segments. Given the similar 
qualitative and economic characteristics of the two operating segments, the Company’s retail stores and e-commerce 
websites were aggregated into one reporting segment in accordance with guidance under Financial Accounting Standards 
Board (“FASB”) Accounting Standards Codification (“ASC”) Topic 280, Segment Reporting (“ASC 280”). As a result 
of this change in the Company’s segment reporting, the Company’s operations now represent two reporting units, retail 
stores and e-commerce, for the purpose of its goodwill impairment analysis.   

If, based on a review of qualitative factors it is more likely than not that the fair value of a reporting unit is less 

than its carrying value, the Company performs “Step 1” of the traditional two-step goodwill impairment test by 
comparing the fair value of a reporting unit with its carrying amount. If the Company proceeds to conduct a two-step 
goodwill impairment test, the first step of the impairment test involves comparing the fair value of the reporting unit with 
its carrying value. Management evaluates the fair value of the reporting unit using a market-based analysis to review 
market capitalization as well as reviewing a discounted cash flow analysis using management’s assumptions. The 
Company determines the fair value of its reporting unit using the income approach and market approach to valuation, as 
well as other generally accepted valuation methodologies. If the carrying amount of the reporting unit exceeds the 
reporting unit’s fair value, the Company performs the second step of the goodwill impairment test, which involves 
comparing the implied fair value of the reporting unit’s goodwill to the carrying value of that goodwill. The amount by 
which the carrying value of the goodwill exceeds its implied fair value, if any, will be recognized as an impairment loss. 
The Company concluded that there was no impairment of goodwill during fiscal 2019, 2018, or 2017. 

Intangible assets with indefinite lives, which include the Boot Barn, Sheplers and Country Outfitter trademarks, 

are not amortized but instead are measured for impairment at least annually, or when events indicate that impairment 
may exist. The Company calculates impairment as the excess of the carrying value of indefinite-lived intangible assets 
over their estimated fair value. If the carrying value exceeds the estimate of fair value, an impairment charge is recorded. 
The Company concluded there was no impairment of intangible assets with indefinite lives during fiscal 2019, 2018 or 
2017. 

Definite-Lived Intangible Assets 

Definite-lived intangible assets consist of certain trademarks, customer lists, non-compete agreements, and 
below-market leases. Definite-lived intangible assets are amortized utilizing the straight-line method over the assets’ 
estimated useful lives, with the exception of customer lists, which are amortized based on the estimated attrition rate. 
The period of amortization for customer lists and definite-lived trademarks is three years and below-market leases is four 
to 19 years. 

Long-Lived Assets 

Long-lived assets consist of property and equipment and definite-lived intangible assets. The Company assesses 

potential impairment of its long-lived assets whenever events or changes in circumstances indicate that an asset or asset 

63 

group’s carrying value may not be recoverable. Factors that are considered important that could trigger an impairment 
review include a current period operating or cash flow loss combined with a history of operating or cash flow losses and 
a projection or forecast that demonstrates continuing losses or insufficient income associated with the use of a long-lived 
asset or asset group. Other factors include a significant change in the manner of the use of the asset or a significant 
negative industry or economic trend. This evaluation is performed based on estimated undiscounted future cash flows 
from operating activities compared with the carrying value of the related assets. If the undiscounted future cash flows are 
less than the carrying value, an impairment loss is recognized, measured by the difference between the carrying value, 
and the estimated fair value of the assets, with such estimated fair values determined using the best information available 
and in accordance with Financial Accounting Standards Board (“FASB”) ASC Topic 820, Fair Value Measurements. 
During fiscal 2019, the Company recorded an asset impairment charge of $0.5 million related to three of its stores. 
During fiscal 2018, the Company recorded an asset impairment charge of less than $0.1 million related to two of its 
stores. During fiscal 2017, the Company recorded an asset impairment charge of $1.2 million related to three of its 
stores. The fair values of these locations were calculated based on the projected discounted cash flows at a similar rate 
that would be used by market participants in valuing these assets or prices of similar assets.   

Stock-Based Compensation 

Stock-based compensation is accounted for under FASB ASC Topic 718, Compensation—Stock Compensation 

(“ASC 718”). The Company accounts for all stock-based compensation transactions using a fair-value method and 
recognizes the fair value of each award as an expense over the service period. The Company estimates the fair value of 
stock options granted using the Black-Scholes option-pricing model. The use of the Black-Scholes model requires a 
number of estimates, including the expected option term, the expected volatility in the price of the Company’s common 
stock, the risk-free rate of interest and the dividend yield on the Company’s common stock. Judgment is required in 
estimating the number of share-based awards that the Company expects will ultimately vest upon the fulfillment of 
service conditions (such as time-based vesting). The fair value of the Company’s restricted stock awards and restricted 
stock units is the closing price of the Company’s common stock on the grant date. The consolidated financial statements 
include amounts that are based on the Company’s best estimates and judgments. The Company classifies compensation 
expense related to these awards in the consolidated statements of operations based on the department to which the 
recipient reports. 

Revenue Recognition 

Revenue is recorded for store sales upon the purchase of merchandise by customers. Transfer of control takes 

place at the point at which the customer receives and pays for the merchandise at the register. E-commerce sales are 
recorded when control transfers to the customer, which generally occurs upon delivery of the product. Shipping and 
handling revenues are included in total net sales. Shipping costs incurred by the Company are included as cost of goods 
sold. Sales taxes that are collected in connection with revenue transactions are withheld and remitted to the respective 
taxing authorities. As such, these taxes are excluded from revenue. 

64 

Revenue is recorded net of estimated and actual sales returns and deductions for coupon redemptions, estimated 

future award redemption and other promotions. The sales returns reserve reflects an estimate of sales returns based on 
projected merchandise returns determined through the use of historical average return percentages. The total reserve for 
returns was $1.8 million, $1.6 million, and $1.5 million as of fiscal 2019, 2018 and 2017, respectively and is recorded in 
accrued expenses and other current liabilities in the accompanying consolidated balance sheets. The Company accounts 
for the asset and liability separately on a gross basis. The following table provides a reconciliation of the activity related 
to the Company’s sales returns reserve: 

Sales Returns Reserve 

Fiscal Year Ended 

(In thousands) 
Beginning balance 
Provisions 
Sales returns 
Ending balance 

  March 30,    March 31,   

2019 

2018 

  $   1,587   $   1,544   $

     39,026  
    (38,852) 

     35,189  
    (35,146) 

  $   1,761   $   1,587   $

April 1, 
2017 
  1,319  
  30,624  
     (30,399) 
  1,544  

The Company maintains a customer loyalty program. Under the program, customers accumulate points based 

on purchase activity. For customers to maintain their active point balance, they must make a qualifying purchase of 
merchandise at least once in a 365-day period. Once a loyalty program member achieves a certain point level, the 
member earns awards that may be redeemed for credits on merchandise purchases. To redeem awards, the member must 
make a qualifying purchase of merchandise within 60 days of the date the award was granted. Unredeemed awards and 
accumulated partial points are accrued as unearned revenue and as an adjustment to net sales. The unearned revenue for 
this program is recorded in accrued expenses and other current liabilities on the consolidated balance sheets and was $1.9 
million, $1.7 million and $2.1 million as of March 30, 2019, March 31, 2018, and April 1, 2017, respectively. The 
following table provides a reconciliation of the activity related to the Company’s customer loyalty program: 

Customer Loyalty Program 

(In thousands) 
Beginning balance 

Current year provisions 
Current year award redemptions 

Ending balance 

Fiscal Year Ended 

  March 30,   March 31,  

April 1, 
2017 

2019 

2018 
  $    1,705   $   2,060   $   1,975  
     6,782  
     4,877  
    (6,697) 
    (5,232) 
  $    1,936   $   1,705   $   2,060  

     5,433  
     (5,202) 

Proceeds from the sale of gift cards are deferred until the customers use the cards to acquire merchandise. Gift 

cards, gift certificates and store credits do not have expiration dates, and unredeemed gift cards, gift certificates and store 
credits are subject to state escheatment laws. Amounts remaining after escheatment are recognized in net sales in the 
period escheatment occurs and the liability is considered to be extinguished. The Company defers recognition of a 
layaway sale and its related profit to the accounting period when the customer receives the layaway merchandise. Income 
from the redemption of gift cards, gift card breakage, and the sale of layaway merchandise is included in net sales. The 
following table provides a reconciliation of the activity related to the Company’s gift card program:     

Gift Card Program 

(In thousands) 
Beginning balance 

Current year issuances 
Current year redemptions 
Current year breakage 

Ending balance 

65 

Fiscal Year Ended 

  March 30,    March 31,  

2019 

2018 

April 1, 
2017 

  $   7,857   $   7,108   $    5,939 
  9,882 
     (8,530)
  (183)
  $   8,796   $   7,857   $    7,108 

     14,112  
    (12,341)  
  (832)  

    11,007  
     (9,871) 
  (387) 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
     
     
  
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
    
 
 
 
    
    
     
  
 
 
 
 
 
 
 
 
 
 
 
 
    
 
    
    
    
 
  
 
 
 
 
 
 
Disaggregated Revenue   

The Company disaggregates net sales into the following major merchandise categories:   

% of Net Sales 
Footwear 
Apparel 
Hats, accessories and other 
Total 

March 30, 2019 
52%  
34%  
14%  
100%  

Fiscal Year Ended 
  March 31, 2018 
53%  
32%  
15%  
100%  

  April 1, 2017 
52% 
32% 
16% 
100% 

The Company further disaggregates net sales between stores and e-commerce: 

% of Net Sales 
Stores 
E-commerce 
Total 

Cost of Goods Sold 

March 30, 2019 
83%  
17%  
100%  

Fiscal Year Ended 
  March 31, 2018 
83%  
17%  
100%  

  April 1, 2017 
82% 
18% 
100% 

Cost of goods sold includes the cost of merchandise, obsolescence and shrink provisions, store and warehouse 

occupancy costs (including rent, depreciation and utilities), inbound and outbound freight, supplier allowances, 
occupancy-related taxes, compensation costs for merchandise purchasing and warehouse personnel and other inventory 
acquisition-related costs. 

Store Opening Costs 

Store opening costs consist of costs incurred prior to opening a new store and primarily consist of manager and 
other employee payroll, travel and training costs, marketing expenses, initial opening supplies and costs of transporting 
initial inventory and certain fixtures to store locations, as well as occupancy costs incurred from the time that we take 
possession of a store site to the opening of that store. Occupancy costs are included in cost of goods sold and the other 
store opening costs are included in selling, general and administrative (“SG&A”) expenses. All of these costs are 
expensed as incurred. 

Advertising Costs 

Certain advertising costs, including pay-per-click, direct mail, television and radio promotions, event 

sponsorship, in-store photographs and other promotional advertising are expensed when the marketing campaign 
commences. The Company had prepaid advertising costs of $0.4 million and $0.8 million as of March 30, 2019 and 
March 31, 2018, respectively. All other advertising costs are expensed as incurred. The Company recognized $27.7 
million, $25.5 million, and $24.7 million in advertising costs during fiscal 2019, 2018 and 2017, respectively. 

Leases 

The Company recognizes rent expense for operating leases on a straight-line basis (including the effect of 

reduced or free rent and rent escalations) over the lease term. The difference between the cash paid to the landlord and 
the amount recognized as rent expense on a straight-line basis is recognized as an adjustment to deferred rent in the 
consolidated balance sheets. Cash reimbursements received from landlords for leasehold improvements and other cash 
payments received from landlords as lease incentives are recorded as deferred rent and are amortized using the 
straight-line method over the lease term as an offset to rent expense. Contingent rent, determined based on a percentage 
of sales in excess of specified levels, is recognized as rent expense when the achievement of the specified sales that 
triggers the contingent rent is probable. 

66 

 
 
 
 
 
 
 
 
 
      
      
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
      
      
      
 
 
 
 
 
Income Taxes 

The Company accounts for income taxes in accordance with ASC Topic 740, Income Taxes (“ASC 740”), 
which requires the asset and liability approach for financial accounting and reporting of income taxes. Deferred tax 
assets and liabilities are attributable to differences between financial statement and income tax reporting. Deferred tax 
assets, net of any valuation allowances, represent the future tax return consequences of those differences and for 
operating loss and tax credit carryforwards, which will be deductible when the assets are recovered. Deferred tax assets 
are reduced by a valuation allowance if it is deemed more likely than not that some or all of the deferred tax assets will 
not be realized. In assessing the realizability of deferred tax assets, we consider whether it is more likely than not that 
some portion or all of the deferred tax assets will not be realized. The ultimate realization of deferred tax assets is 
dependent upon the generation of future taxable income during the periods in which those temporary differences become 
deductible. We consider the scheduled reversal of deferred tax liabilities, projected future taxable income and tax 
planning strategies in making this assessment. 

The Company accounts for uncertain tax positions in accordance with ASC 740, which clarifies the accounting 

for uncertainty in income taxes recognized in an enterprise’s financial statements. It prescribes a recognition threshold 
and measurement attribute for the financial statement recognition and measurement of a tax position taken or expected to 
be taken in a tax return. ASC 740 also provides guidance on derecognition, classification, interest and penalties, 
accounting in interim periods, disclosure and transition. Such changes in recognition or measurement might result in the 
recognition of a tax benefit or an additional charge to the tax provision in the period. 

The Company recognizes interest and penalties related to unrecognized tax benefits within the income tax 

expense line in the consolidated statements of operations. Accrued interest and penalties, if incurred, are included within 
accrued expenses and other current liabilities in the consolidated balance sheets. There were no accrued interest or 
penalties for the fiscal years ended March 30, 2019 or March 31, 2018. 

Per Share Information 

Basic earnings per share is computed by dividing net income by the weighted average number of outstanding 

shares of common stock. In computing diluted earnings per share, the weighted average number of common shares 
outstanding is adjusted to reflect the effect of potentially dilutive securities such as stock options. In accordance with 
ASC 718, the Company utilizes the treasury stock method to compute the dilutive effect of stock options, restricted stock 
awards and restricted stock units. 

Fair Value of Certain Financial Assets and Liabilities 

The Company follows FASB ASC Topic 820, Fair Value Measurements and Disclosures, (“ASC 820”) which 

requires disclosure of the estimated fair value of certain assets and liabilities defined by the guidance as financial 
instruments. The Company’s financial instruments consist principally of cash and cash equivalents, accounts receivable, 
accounts payable and debt. ASC 820 defines the fair value of financial instruments as the price that would be received 
from the sale of an asset or paid to transfer a liability in the principal or most advantageous market for the asset or 
liability in an orderly transaction between market participants on the measurement date. ASC 820 establishes a 
three-level hierarchy for disclosure that is based on the extent and level of judgment used to estimate the fair value of 
assets and liabilities. 

•  Level 1 uses unadjusted quoted prices that are available in active markets for identical assets or liabilities. 

The Company’s Level 1 assets include investments in money market funds. 

•  Level 2 uses inputs other than quoted prices included in Level 1 that are either directly or indirectly 

observable through correlation with market data. These include quoted prices for similar assets or liabilities 
in active markets; quoted prices for identical or similar assets or liabilities in markets that are not active; 
and inputs to valuation models or other pricing methodologies that do not require significant judgment 
because the inputs used in the model, such as interest rates and volatility, can be corroborated by readily 
observable market data. 

67 

•  Level 3 uses one or more significant inputs that are unobservable and supported by little or no market 

activity, and reflect the use of significant management judgment. Level 3 assets and liabilities include those 
whose fair value measurements are determined using pricing models, discounted cash flow methodologies 
or similar valuation techniques and significant management judgment or estimation. The Company’s 
Level 3 assets include certain acquired businesses and the evaluation of store impairment. 

Cash and cash equivalents, accounts receivable and accounts payable are classified according to the lowest level 

input that is significant to the fair value measurement. As a result, the asset or liability could be classified as Level 2 or 
Level 3 even though there may be certain significant inputs that are readily observable. The Company believes that the 
recorded values of its financial instruments approximate their current fair values because of their nature and respective 
relatively short maturity dates or duration. 

Although market quotes for the fair value of the outstanding debt arrangements discussed in Note 8 “Revolving 
credit facilities and long-term debt” are not readily available, the Company believes its carrying value approximates fair 
value due to the variable interest rates, which are Level 2 inputs. There were no material financial assets or liabilities 
requiring fair value measurements as of March 30, 2019 on a recurring basis. 

Concentration of Credit Risk 

Financial instruments that potentially subject the Company to credit risk consist principally of cash and cash 

equivalents. At times, such amounts held at banks may be in excess of Federal Deposit Insurance Corporation insurance 
limits, and the Company mitigates such risk by utilizing multiple banks. 

Supplier Concentration Risk 

The Company purchases merchandise inventories from several hundred suppliers worldwide. Sales of products 
from the Company’s three largest suppliers totaled approximately 39% of net sales in fiscal 2019, approximately 40% of 
net sales in fiscal 2018, and approximately 38% of net sales in fiscal 2017. 

Hurricane-Related Insurance Claims   

During fiscal 2018, as a result of Hurricane Harvey, $3.2 million of inventory and property, plant and 
equipment at certain Houston-area stores were damaged and written off. These assets were insured at the time of the loss. 
The Company also incurred $0.3 million of repairs and maintenance expense during fiscal 2018 as a result of Hurricane 
Harvey. The Company received cash insurance proceeds of $5.1 million as of March 31, 2018, which includes $0.1 
million of business interruption cash insurance proceeds. The charges and recoveries are recorded in selling, general and 
administrative expenses, resulting in a net gain of $1.6 million during fiscal 2018.   

Recent Accounting Pronouncements   

In May 2014, the FASB and the International Accounting Standards Board (“IASB”) jointly issued a new 

revenue recognition standard, ASU No. 2014-09, Revenue From Contracts with Customers, that supersedes nearly all 
existing revenue recognition guidance under GAAP. The revenue recognition standard allows for the recognition of 
revenue when a company transfers promised goods or services to customers in an amount that reflects the consideration 
to which the company expects to be entitled in exchange for those goods or services. The standard permits the use of 
either a full retrospective or retrospective with cumulative effect transition method. On August 8, 2015, the FASB issued 
ASU No. 2015-14, which deferred the effective date of ASU No. 2014-09 by one year, and permitted early adoption as 
long as the adoption date was not before the original public entity effective date. The standard was effective for public 
entities for annual periods, and interim periods within that year, beginning after December 15, 2017. The Company 
adopted this standard effective April 1, 2018 on a modified retrospective basis. The Company’s revenues are generated 
from the sale of finished products to customers. Those sales contain a single delivery element and revenue for such sales 
is recognized when the customer obtains control. Adoption of the standard did not result in any change in the timing or 
amount of revenue recognized by the Company in fiscal 2019.   

68 

In February 2016, the FASB issued ASU No. 2016-02, Leases (“ASC 842”). The FASB issued this ASU to 
increase transparency and comparability among organizations by requiring lessees to recognize lease assets and lease 
liabilities on the balance sheet for those leases classified as operating leases under current U.S. GAAP and disclosing key 
information about leasing arrangements. Enhanced disclosures will also be required to give financial statement users the 
ability to assess the amount, timing and uncertainty of cash flows arising from leases. In July 2018, the FASB issued 
ASU 2018-11, allowing a modified retrospective approach, under which entities have the option to not restate 
comparative periods and instead recognize a cumulative effect adjustment to beginning retained earnings in the period of 
adoption. The amendments in these ASU’s are effective for annual periods, and interim periods within that year, 
beginning after December 15, 2018. The standards will be effective for the Company beginning March 31, 2019, the first 
day of its fiscal 2020 year. 

The Company plans to elect transition-related practical expedients as accounting policies under ASU 2016-02, 
which allow entities to not reassess, as of the adoption date, (1) whether any expired or existing contracts are or contain 
leases, (2) the classification of any expired or existing leases, and (3) if previously capitalized initial direct costs qualify 
for capitalization under ASC 842. The Company will elect the practical expedient option to not separate lease and non-
lease components for all of its leases, and will also elect the short-term lease recognition exemption that will keep leases 
with an initial term of 12 months or less excluded from balance sheet capitalization. This will result in recognizing those 
lease payments in the consolidated statements of operations on a straight-line basis over the lease term. Based on the 
Company’s completed assessment of its existing lease portfolio, the Company estimates it will record right-of-use 
(ROU) assets of approximately $165.0 million and ROU liabilities of approximately $180.0 million upon adoption of 
this standard.   

The Company does not expect the adoption of this standard to have a material impact on its consolidated 

statements of operations and consolidated statements of cash flows.   

In January 2017, the FASB issued ASU No. 2017-04, Intangibles — Goodwill and Other: Simplifying the Test 

for Goodwill Impairment, which simplifies the accounting for goodwill impairment by eliminating step two from the 
goodwill impairment test. Under this new guidance, if the carrying amount of a reporting unit exceeds its estimated fair 
value, an impairment charge shall be recognized in an amount equal to that excess, limited to the total amount of 
goodwill allocated to that reporting unit. The amendments in this ASU are effective prospectively for fiscal years and 
interim periods within those years beginning after December 15, 2019. Early adoption is permitted for interim or annual 
goodwill impairment tests performed on testing dates after January 1, 2017. The Company plans to adopt the standard in 
the first quarter of fiscal 2021 and does not expect the revised standard to have a material impact on the consolidated 
financial statements. 

3. Asset Acquisitions and Business Combinations 

Asset Acquisitions 

Drysdales, Inc.   

On July 3, 2018, Boot Barn, Inc. completed the acquisition of assets from Drysdales, Inc. (“Drysdales”), a 

retailer with two stores in Tulsa, Oklahoma. As part of the transaction, Boot Barn, Inc. purchased the inventory, entered 
into new leases with the stores’ landlord, offered employment to the Drysdales team at both store locations and assumed 
certain customer credits. The primary reason for the acquisition of Drysdales was to further expand the Company’s retail 
operations in Oklahoma. The cash consideration paid was $3.8 million.   

In allocating the purchase price, the Company recorded all assets acquired and liabilities assumed at fair value. 

As the acquisition did not meet the definition of a business combination under FASB ASC Topic 805, Business 
Combinations, the Company accounted for the transaction as an asset acquisition. In an asset acquisition, goodwill is not 
recognized, but rather any excess consideration transferred over the fair value of the net assets acquired is allocated on a 
relative fair value basis to the identifiable net assets.    

69 

The Company determined the estimated fair values using Level 3 inputs after review and consideration of 

relevant information, including quoted market prices and estimates made by management. The inventory was valued 
using the comparative sales method and the customer credits were valued using the cost approach. Based on the fair 
value analysis of the net assets acquired and liabilities assumed, the inventory was valued at $4.2 million, and the 
customer credits were valued at $0.4 million. 

Wood’s Boots   

On September 11, 2017, Boot Barn, Inc., a wholly owned subsidiary of the Company, completed the acquisition 

of assets from Wood’s Boots, a four-store family-owned retailer with stores in Midland and Odessa, Texas. As part of 
the transaction, Boot Barn, Inc. purchased the inventory, entered into new leases with the stores’ landlord, offered 
employment to the Wood’s Boots team at all four store locations and assumed certain customer credits. The cash 
consideration paid was $2.7 million.   

In allocating the purchase price, the Company recorded all assets acquired and liabilities assumed at fair value. 

As the acquisition did not meet the definition of a business combination under FASB ASC Topic 805, Business 
Combinations, the Company accounted for the transaction as an asset acquisition. In an asset acquisition, goodwill is not 
recognized, but rather any excess consideration transferred over the fair value of the net assets acquired is allocated on a 
relative fair value basis to the identifiable net assets.    

The Company determined the estimated fair values using Level 3 inputs after review and consideration of 

relevant information, including quoted market prices and estimates made by management. The inventory was valued 
using the comparative sales method. Based on the fair value analysis of the net assets acquired and liabilities assumed, 
the inventory was valued at $2.8 million, and the customer credits were valued at less than $0.1 million.   

Country Outfitter   

On February 16, 2017, Sheplers, Inc., a wholly owned subsidiary of Boot Barn Holdings, Inc., entered into an 
asset purchase agreement with Acumen Brands, Inc., who owned and historically operated as one of its unincorporated 
business divisions a multi-faceted e-commerce retail business under the “Country Outfitter” name. As a result of the 
asset purchase agreement, Sheplers, Inc. purchased the rights and interest in the www.countryoutfitter.com website and 
social media accounts along with a customer email list (collectively the “Country Outfitter Asset Acquisition”). The cash 
consideration paid for the Country Outfitter Asset Acquisition was $1.3 million. 

In allocating the purchase price, the Company recorded all assets acquired and liabilities assumed at fair value. 
As the acquisition did not meet the definition of a business combination under ASC 805, the Company accounted for the 
transaction as an asset acquisition. In an asset acquisition, goodwill is not recognized, but rather any excess consideration 
transferred over the fair value of the net assets acquired is allocated on a relative fair value basis to the identifiable net 
assets. 

The Company determined the estimated fair values using Level 3 inputs after review and consideration of 

relevant information, including discounted cash flows, quoted market prices and estimates made by management. The 
trade name was valued using the relief from royalty method, the customer list was valued using the cost approach, and 
the merchandise credits were valued using the cost build-up approach. The following table summarizes the estimated fair 
values of the assets acquired and liabilities assumed as of the acquisition date based on the purchase price allocation: 

70 

 
Assets acquired: 

Intangible - trade name 
Intangible - customer list 
Total assets acquired 

Liabilities assumed: 

Other liability - merchandise credits 

Total liabilities assumed 

Net Assets acquired 

  At February 16, 2017  

(in thousands) 

   $ 

  $ 

  $ 

  $ 

  1,300  
  506  
  1,806  

  501  
  501  
  1,305  

The acquired trade name is an indefinite-lived intangible asset. The period of amortization for the acquired 

customer list is based on the estimated attrition rate of three years, consistent with the valuation of the Company’s other 
customer list intangible assets.   

Business Combinations 

Lone Star Western & Casual LLC 

On April 24, 2018, Boot Barn, Inc. completed the acquisition of Lone Star Western & Casual LLC (“Lone 

Star”), an individually owned retail company with three stores in Waxahachie, Corsicana and Athens, Texas. As part of 
the transaction, Boot Barn, Inc. purchased the inventory, entered into new leases with the stores’ landlord and offered 
employment to the Lone Star team at all three store locations. The primary reason for the acquisition of Lone Star was to 
further expand the Company’s retail operations in Texas. The cash consideration paid for the acquisition was $4.4 
million.   

In allocating the purchase price, the Company recorded all assets acquired and liabilities assumed at fair value. 
The total fair value of consideration transferred for the acquisition was allocated to the net tangible and intangible assets 
based upon their estimated fair values as of the date of the acquisition of Lone Star. The excess of the purchase price 
over the net tangible and intangible assets was recorded as goodwill.   

The Company determined the estimated fair values using Level 3 inputs after review and consideration of 

relevant information, including quoted market prices and estimates made by management. The inventory was valued 
using the comparative sales method. Property and equipment, net, below and above-market leases and customer credits 
were valued under either the cost or income approach. The following table summarizes the estimated fair values of the 
assets acquired and liabilities assumed as of the acquisition date based on the purchase price allocation:   

Assets acquired: 
Inventory 
Property & equipment, net 
Below-market lease 
Goodwill 

Total assets acquired 

Liabilities assumed: 

Other liability - merchandise credits 
Above-market lease 

Total liabilities assumed 

Net Assets acquired 

71 

At June 30, 2018 

(in thousands) 

  1,872 
  42 
  92 
  2,763 
  4,769 

  69 
  276 
  345 
  4,424 

$ 

$ 

$ 

$ 

 
 
 
 
 
     
 
    
 
 
 
 
 
 
 
 
 
 
 
 
  
   
 
 
 
 
     
 
 
     
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
  
  
 
 
 
 
 
 
 
The change in the carrying amount of goodwill is as follows (in thousands): 

Balance as of April 1, 2017 

Activity during fiscal 2018 
Balance as of March 31, 2018 

Goodwill as a result of the Lone Star Acquisition 

Balance as of March 30, 2019 

     $    193,095   
  —  
  193,095  
  2,763  
  $    195,858  

4. Prepaid Expenses and Other Current Assets 

Prepaid expenses and other current assets consisted of the following (in thousands): 

Prepaid rent and property taxes 
Prepaid advertising 
Prepaid insurance 
Income tax receivable 
Debt issuance costs 
Other 

Total prepaid expenses and other current assets 

5. Property and Equipment, Net 

Property and equipment, net, consisted of the following (in thousands): 

     March 30,      March 31,  

2019 

2018 

  $   4,030   $   3,778  
  849  
  1,024  
  5,834  
  514  
  4,251  
  $   11,900   $   16,250  

  413  
  879  
  1,534  
  343  
  4,701  

      March 30,        March 31,    

Land 
Buildings 
Leasehold improvements 
Machinery and equipment 
Furniture and fixtures 
Construction in progress 
Vehicles 

Less: Accumulated depreciation 
Property and equipment, net 

  $ 

2019 
  2,530   $
  7,998  
  62,910  
  31,825  
  59,917  
  3,751  
  1,480  
     170,411  
     (71,748) 

2018 
  2,530  
  7,998  
  55,885  
  26,411  
  47,103  
  1,954  
  1,201  
    143,082  
     (53,874) 
  $    98,663   $   89,208  

Depreciation expense was $18.3 million, $16.0 million, and $14.6 million for fiscal years 2019, 2018, and 2017, 

respectively. Amortization related to assets under capital leases is included in the above depreciation expense (see 
Note 11 “Leases”). 

72 

 
 
 
 
 
 
 
  
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
     
 
 
  
  
 
  
  
 
  
  
 
 
 
 
  
  
 
 
 
 
 
 
 
 
 
 
 
 
     
     
  
 
 
 
 
 
 
 
  
  
 
  
  
 
  
  
 
  
  
 
 
 
 
6. Intangible Assets, Net 

Net intangible assets consisted of the following: 

March 30, 2019 

Customer lists 
Below-market leases 
Trademarks-definite lived 
Total definite lived 

Trademarks—indefinite lived 
Total intangible assets 

Customer lists 
Below-market leases 

Total definite lived 

Trademarks—indefinite lived 
Total intangible assets 

Gross 

    Amortization     

  Carrying    Accumulated  
     Amount 

     Weighted  
  Average   
    Useful Life  
(in thousands, except for weighted average useful life)  
  3.0  
  11.5  
  3.0  

  (393)  $

  506   $ 

  $

Net 

  5,011  
  15  
  5,532  
    60,677  
  $  66,209   $ 

  (2,967) 
  (4) 
  (3,364) 
  —  

  113   
  2,044   
  11  
  2,168  
     60,677  
  (3,364)  $   62,845  

March 31, 2018 

Gross 

    Amortization     

  Carrying    Accumulated  
     Amount 

  Weighted  
  Average   
    Useful Life  
(in thousands, except for weighted average useful life)  
  3.8  
  11.6  

Net 

  $   1,594   $ 
  4,918  
  6,512  
    60,677  
  $  67,189   $ 

  (1,287)  $
  (2,519) 
  (3,806) 
  —  

  307   
  2,399  
  2,706  
     60,677  
  (3,806)  $   63,383  

Amortization expense for intangible assets totaled $0.6 million, $1.1 million, and $2.2 million for fiscal 2019, 

2018, and 2017, respectively, and is included in selling, general and administrative expenses. 

As of March 30, 2019, estimated future amortization of intangible assets was as follows: 

Fiscal year 
2020 
2021 
2022 
2023 
2024 
Thereafter 
Total 

     (in thousands)  
  500   
  $ 
  332  
  234  
  202  
  168  
  732  
  2,168  

  $ 

7. Accrued Expenses and Other Current Liabilities 

Accrued expenses and other current liabilities consisted of the following (in thousands): 

Accrued compensation 
Deferred revenue 
Sales tax liability 
Accrued interest 
Sales reward redemption liability 
Capital leases-short term 
Other 

Total accrued expenses 

73 

      March 30,       March 31,   

2019 

2018 

  $   14,014   $   10,773  
  9,528  
  5,479  
  192  
  1,705  
  521  
     11,836  
  $   46,988   $   40,034  

     10,211  
  6,497  
  199  
  1,936  
  617  
     13,514  

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
     
 
 
 
 
 
 
  
  
  
 
 
 
 
 
  
  
  
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
  
  
 
  
  
  
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
  
 
  
 
  
 
  
 
  
 
 
 
 
 
 
 
 
 
 
 
 
     
    
 
 
  
 
  
  
 
  
  
 
  
  
 
  
  
 
 
8. Revolving Credit Facilities and Long-Term Debt   

On June 29, 2015, the Company, as guarantor, and its wholly-owned primary operating subsidiary, Boot Barn, 

Inc., refinanced the $150.0 million credit facility with Wells Fargo Bank, N.A. (“February 2015 Wells Fargo Credit 
Facility”) with the $125.0 million June 2015 Wells Fargo Revolver and the $200.0 million 2015 Golub Term Loan. The 
borrowing base of the June 2015 Wells Fargo Revolver is calculated on a monthly basis and is based on the amount of 
eligible credit card receivables, commercial accounts, inventory, and available reserves. Borrowings under the credit 
agreements were initially used to pay costs and expenses related to the Sheplers Acquisition and the closing of such 
credit agreements, and may be used for working capital and other general corporate purposes.   

Borrowings under the June 2015 Wells Fargo Revolver bear interest at per annum rates equal to, at the 
Company’s option, either (i) London Interbank Offered Rate (“LIBOR”) plus an applicable margin for LIBOR loans, or 
(ii) the base rate plus an applicable margin for base rate loans. The base rate is calculated as the highest of (a) the federal 
funds rate plus 0.5%, (b) the Wells Fargo prime rate and (c) one-month LIBOR plus 1.0%. The applicable margin is 
calculated based on a pricing grid that in each case is linked to quarterly average excess availability. For LIBOR loans, 
the applicable margin ranges from 1.00% to 1.25%, and for base rate loans it ranges from 0.00% to 0.25%. The 
Company also pays a commitment fee of 0.25% per annum of the actual daily amount of the unutilized revolving loans. 
The interest on the June 2015 Wells Fargo Revolver is payable in quarterly installments ending on the maturity date. On 
May 26, 2017, the Company entered into an amendment to the June 2015 Wells Fargo Revolver (the “2017 Wells 
Amendment”), increasing the aggregate revolving credit facility to $135.0 million and extending the maturity date to the 
earlier of May 26, 2022 or 90 days prior to the maturity of the 2015 Golub Term Loan, which is currently scheduled to 
mature on June 29, 2021. The amount outstanding under the June 2015 Wells Fargo Revolver as of March 30, 2019 and 
March 31, 2018 was zero and $21.0 million, respectively. Total interest expense incurred in the fiscal year ended March 
30, 2019 on the June 2015 Wells Fargo Revolver was $1.8 million, and the weighted average interest rate for the fiscal 
year ended March 30, 2019 was 3.4%. Total interest expense incurred in the fiscal year ended March 31, 2018 on the 
June 2015 Wells Fargo Revolver was $1.9 million, and the weighted average interest rate for the fiscal year ended March 
31, 2018 was 2.5%. Total interest expense incurred in the fiscal year ended April 1, 2017 on the June 2015 Wells Fargo 
Revolver was $1.5 million, and the weighted average interest rate for the fiscal year ended April 1, 2017 was 1.9%. 

Borrowings under the 2015 Golub Term Loan bear interest at per annum rates equal to, at the Company’s 

option, either (a) LIBOR plus an applicable margin for LIBOR loans with a LIBOR floor of 1.0%, or (b) the base rate 
plus an applicable margin for base rate loans. The base rate is calculated as the greater of (i) the higher of (x) the prime 
rate and (y) the federal funds rate plus 0.5% and (ii) the sum of one-month LIBOR plus 1.0%. The applicable margin is 
4.5% for LIBOR loans and 3.5% for base rate loans. The principal and interest on the 2015 Golub Term Loan is payable 
in quarterly installments ending on the maturity date of the term loan, June 29, 2021. Quarterly principal payments of 
$500,000 are due each quarter. Total interest expense incurred in the fiscal year ended March 30, 2019 on the 2015 
Golub Term Loan was $12.5 million, and the weighted average interest rate for the fiscal year ended March 30, 2019 
was 7.0%. Total interest expense incurred in the fiscal year ended March 31, 2018 on the 2015 Golub Term Loan was 
$11.2 million, and the weighted average interest rate for the fiscal year ended March 31, 2018 was 5.9%. Total interest 
expense incurred in the fiscal year ended April 1, 2017 on the 2015 Golub Term Loan was $11.2 million, and the 
weighted average interest rate for the fiscal year ended April 1, 2017 was 5.5%. 

All obligations under each of the 2015 Golub Term Loan and the June 2015 Wells Fargo Revolver are 
unconditionally guaranteed by the Company and each of its direct and indirect domestic subsidiaries (other than certain 
immaterial subsidiaries) which are not named as borrowers under the 2015 Golub Term Loan or the June 2015 Wells 
Fargo Revolver, as applicable.   

The priority with respect to collateral under each of the 2015 Golub Term Loan and the June 2015 Wells Fargo 

Revolver is subject to the terms of an intercreditor agreement among the lenders under the 2015 Golub Term Loan and 
the June 2015 Wells Fargo Revolver.   

Each of the June 2015 Wells Fargo Revolver and the 2015 Golub Term Loan contains customary provisions 
relating to mandatory prepayments, restricted payments, voluntary payments, affirmative and negative covenants, and 

74 

 
   
   
   
 
   
events of default. In addition, the terms of the June 2015 Wells Fargo Revolver require the Company to maintain, on a 
consolidated basis, a Consolidated Fixed Charge Coverage Ratio (as defined in the June 2015 Wells Fargo Revolver) of 
at least 1.00:1.00 during such times as a covenant trigger event shall exist. On May 26, 2017, the Company entered into 
an amendment to the 2015 Golub Term Loan (the “2017 Golub Amendment”). The 2017 Golub Amendment changed the 
maximum Consolidated Total Net Leverage Ratio (as defined in the 2015 Golub Term Loan) requirements to 4.50:1.00 
as of March 31, 2018, stepping down to 4.00:1.00 as of December 29, 2018 and for all subsequent periods. The June 
2015 Wells Fargo Revolver and 2015 Golub Term Loan also require the Company to pay additional interest of 2.0% per 
annum upon triggering certain specified events of default set forth therein. For financial accounting purposes, the 
requirement for the Company to pay a higher interest rate upon an event of default is an embedded derivative. As of 
March 30, 2019, the fair value of these embedded derivatives was estimated and was not significant.   

As of March 30, 2019, we were in compliance with the June 2015 Wells Fargo Revolver and the 2015 Golub 

Term Loan covenants. 

Debt Issuance Costs and Debt Discount 

The Company paid $1.4 million of transaction fees in connection with the February 2015 Wells Fargo Credit 

Facility. These transaction fees were paid to both Wells Fargo and other advisors via a reduction in the proceeds from the 
February 2015 Wells Fargo Credit Facility and were accounted for as debt issuance costs and a debt discount at March 
26, 2016.   

Debt issuance costs totaling $1.0 million were incurred under the June 2015 Wells Fargo Revolver and 2017 
Wells Amendment and are included as assets on the consolidated balance sheets in prepaid expenses and other current 
assets. Total unamortized debt issuance costs were $0.3 million and $0.5 million as of March 30, 2019 and March 31, 
2018, respectively. These amounts are being amortized to interest expense over the term of the June 2015 Wells Fargo 
Revolver.   

Debt issuance costs and debt discount totaling $6.0 million were incurred under the 2015 Golub Term Loan and 
2017 Golub Amendment and are included as a reduction of the current and non-current note payable on the consolidated 
balance sheets. Total unamortized debt issuance costs and debt discount were $2.2 million and $3.3 million as of March 
30, 2019 and March 31, 2018, respectively. These amounts are being amortized to interest expense over the term of the 
2015 Golub Term Loan.   

The following sets forth the balance sheet information related to the term loan:   

(in thousands) 
Term Loan 
Unamortized value of the debt issuance costs and debt discount 
Net carrying value 

      March 30,       March 31,   

2019 

2018 

  $  176,500   $   186,500  
  (3,300) 
  $  174,264   $   183,200  

  (2,236) 

Total amortization expense of $1.2 million related to the June 2015 Wells Fargo Revolver and 2015 Golub 

Term Loan is included as a component of interest expense in each of the fiscal years ended March 30, 2019 and March 
31, 2018.     

75 

   
   
   
 
 
 
 
 
 
 
 
 
 
 
   
 
   
 
 
 
 
 
 
 
 
 
 
   
Aggregate contractual maturities 

Aggregate contractual maturities for the Company’s long-term debt as of March 30, 2019 are as follows: 

Fiscal Year 
2020 
2021 
2022 
2023 
2024 
Total 

9. Stock-Based Compensation 

Equity Incentive Plans 

    (in thousands)   
  —  
  $
  —  
  176,500  
  —  
  —  
  176,500  

  $

On January 27, 2012, the Company approved the 2011 Equity Incentive Plan (the “2011 Plan”). The 2011 Plan 

authorized the Company to issue options to employees, consultants and directors exercisable for up to a total of 
3,750,000 shares of common stock. As of March 30, 2019, all awards granted by the Company under the 2011 Plan have 
been nonqualified stock options. Options granted under the 2011 Plan have a life of 10 years and vest over service 
periods of five years or in connection with certain events as defined by the 2011 Plan. 

On October 19, 2014, the Company approved the 2014 Equity Incentive Plan, which was amended as of August 

24, 2016 (as amended, the “2014 Plan”). The 2014 Plan authorizes the Company to issue awards to employees, 
consultants and directors for up to a total of 3,600,000 shares of common stock, par value $0.0001 per share. As of 
March 30, 2019, all awards granted by the Company under the 2014 Plan to date have been nonqualified stock options, 
restricted stock awards or restricted stock units. Options granted under the 2014 Plan have a life of eight years and vest 
over service periods of four or five years or in connection with certain events as defined by the 2014 Plan. Restricted 
stock awards granted vest over one or four years, as determined by the Compensation Committee of the Board of 
Directors. Restricted stock units vest over service periods of one, four or five years, as determined by the Compensation 
Committee of the Board of Directors.   

Stock Options 

During fiscal 2019, the Company granted certain members of management options to purchase a total of 

294,691 shares under the 2014 Plan. The total grant date fair value of stock options granted during fiscal 2019 was $2.7 
million, with grant date fair values ranging from $8.63 to $11.11 per share. The Company is recognizing the expense 
relating to these stock options on a straight-line basis over the four-year service period of the awards. The exercise prices 
of these awards range between $22.85 and $29.73 per share. 

Stock option awards are measured at fair value on the grant date using the Black-Scholes option valuation 

model. Key input assumptions used to estimate the fair value of stock options include the exercise price of the award, the 
expected option term, expected volatility of the Company’s stock price over the option’s expected term, the risk-free 
interest rate over the option’s expected term and the Company’s expected annual dividend yield, if any. The Company 
issues shares of common stock when options are exercised. 

76 

 
 
 
 
 
 
     
 
    
    
    
   
 
 
The fair values of stock options granted in fiscal 2019, 2018 and 2017 were estimated on the grant dates using 

the following assumptions: 

March 30, 
2019 

Fiscal Year Ended 
March 31, 
2018 

April 1, 
2017 

Expected option term(1) 
Expected volatility factor(2) 
Risk-free interest rate(3) 
Expected annual dividend yield 

  5.3 years    

  36.1 % 
  2.2 % 

-    37.7 %   
  2.8 %   
- 
0 % 

  34.0 % 
  1.8 % 

- 
- 

  5.5 years    
  35.5 %   
  2.7 %   
0 % 

  35.8 % 

- 

  5.5 years   
  36.0 %   
  1.4 %   
0 % 

(1)  The Company has limited historical information regarding the expected option term. Accordingly, the Company 

determined the expected life of the options using the simplified method. 

(2)  Stock volatility for each grant is measured using the weighted average of historical daily price changes of the 
Company’s competitors’ common stock over the most recent period equal to the expected option term of the 
Company’s awards. 

(3)  The risk-free interest rate is determined using the rate on treasury securities with the same term. 

Intrinsic value for stock options is defined as the difference between the market price of the Company’s 
common stock on the last business day of the fiscal year and the weighted average exercise price of in-the-money stock 
options outstanding at the end of each fiscal period. The following table summarizes the stock award activity for the 
fiscal year ended March 30, 2019: 

  Grant Date   
  Weighted 
Average 

      Weighted 
Average 
Remaining 

  Contractual   

Stock 

     Options 

     Exercise Price     Life (in Years)     

Aggregate 
Intrinsic 
Value 
(in thousands)  

Outstanding at March 31, 2018 
Granted 
Exercised 
Cancelled, forfeited or expired 
Outstanding at March 30, 2019 
Vested and expected to vest after March 30, 2019 
Exercisable at March 30, 2019 

  2,075,085   $ 
  294,691   $ 
  (1,005,115)  $ 
  (71,314)  $ 
  1,293,347   $ 
  1,293,347   $ 
  375,497   $ 

  10.40  
  24.52  
  8.10  
  10.53  
  15.40   
  15.40   
  17.09   

  $ 

  16,735  

  5.5   $ 
  5.5   $ 
  4.0   $ 

  18,171  
  18,171  
  4,649  

A summary of the status of non-vested stock options as of March 30, 2019 and changes during fiscal 2019 is 

presented below: 

Nonvested at March 31, 2018 
Granted 
Vested 
Nonvested shares forfeited 
Nonvested at March 30, 2019 

Restricted Stock   

     Weighted-  
  Average   
  Grant Date  
     Fair Value  
  4.08  
  9.13  
  4.91  
  3.48  
  5.48  

      Shares 

  980,931   $ 
  294,691   $ 
     (290,455)  $ 
  (67,317)  $ 
  917,850   $ 

During fiscal 2019, the Company granted 86,996 restricted stock units to various directors and employees under 

the 2014 Plan. The shares granted to employees vest in four equal annual installments beginning on the grant date, 

77 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
     
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
    
      
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
  
 
 
 
 
 
 
 
  
 
 
 
 
 
  
  
  
 
 
 
 
 
 
 
 
     
 
 
 
 
 
  
  
  
  
 
provided that the respective award recipient continues to be employed by the Company through each of those dates. The 
shares granted to the Company’s directors vest on the first anniversary of the date of grant. The grant date fair value of 
these awards for fiscal 2019 totaled $2.2 million. The Company is recognizing the expense relating to these awards on a 
straight-line basis over the service period of each award, commencing on the date of grant.   

During fiscal 2018, the Company granted 126,800 restricted stock units to various directors and employees 

under the 2014 Plan. The shares granted to employees vest in five equal annual installments beginning on the grant date, 
provided that the respective award recipient continues to be employed by the Company through each of those dates. The 
shares granted to the Company’s directors vest on the first anniversary of the date of grant. The grant date fair value of 
these awards for fiscal 2018 totaled $1.1 million. The Company is recognizing the expense relating to these awards on a 
straight-line basis over the service period of each award, commencing on the date of grant.   

During fiscal 2017, the Company granted 136,732 restricted stock units to various employees under the 2014 
Plan. The shares granted to employees vest in five equal annual installments beginning on the grant date, provided that 
the respective award recipient continues to be employed by the Company through each of those dates. The shares granted 
to the Company’s directors vest on the first anniversary of the date of grant. The grant date fair value of these awards for 
fiscal 2017 totaled $1.1 million. The Company is recognizing the expense relating to these awards on a straight-line basis 
over the service period of each award, commencing on the date of grant.     

Stock-Based Compensation Expense 

Stock-based compensation expense was $2.9 million, $2.2 million, and $3.0 million for fiscal 2019, 2018 and 
2017, respectively. Stock-based compensation expense of $0.4 million, $0.4 million, and $0.5 million was recorded in 
cost of goods sold in the consolidated statements of operations for fiscal 2019, 2018 and 2017, respectively. All other 
stock-based compensation expense is included in selling, general and administrative expenses in the consolidated 
statements of operations. 

As of March 30, 2019, there was $3.8 million of total unrecognized stock-based compensation expense related 
to unvested stock options, with a weighted-average remaining recognition period of 2.90 years. As of March 30, 2019, 
there was $2.4 million of total unrecognized stock-based compensation expense related to restricted stock, with a 
weighted-average remaining recognition period of 2.95 years. 

10. Commitments and Contingencies 

The Company is involved, from time to time, in litigation that is incidental to its business. The Company has 
reviewed these matters to determine if reserves are required for losses that are probable and reasonable to estimate in 
accordance with FASB ASC Topic 450, Contingencies. The Company evaluates such reserves, if any, based upon 
several criteria, including the merits of each claim, settlement discussions and advice from outside legal counsel, as well 
as indemnification of amounts expended by the Company’s insurers or others, if any.   

On April 28, 2016, two employees, on behalf of themselves and all other similarly situated employees, filed a 
wage-and-hour class action, which includes claims for penalties under California’s Private Attorney General Act, in the 
Fresno County Superior Court, Case No. 16 CE CG 01330, alleging violations of California’s wage and hour, overtime, 
meal break and statement of wages rules and regulations, among other things. On April 10, 2017, the Company reached a 
settlement with the employees for an amount that is not material to the consolidated financial statements. The amount of 
the settlement was previously accrued until payment was made to the employees in August 2018.   

78 

 
 
During the normal course of its business, the Company has made certain indemnifications and commitments 
under which the Company may be required to make payments for certain transactions. These indemnifications include 
those given to various lessors in connection with facility leases for certain claims arising from such facility leases, and 
indemnifications to directors and officers of the Company to the maximum extent permitted under the laws of the State 
of Delaware. The majority of these indemnifications and commitments do not provide for any limitation of the maximum 
potential future payments the Company could be obligated to make, and their duration may be indefinite. The Company 
has not recorded any liability for these indemnifications and commitments in the consolidated balance sheets as the 
impact is expected to be immaterial. 

11. Leases 

Operating Leases 

The following is a schedule by year of non-cancelable future minimum rental payments under operating leases 

as of March 30, 2019 (in thousands): 

2020 
2021 
2022 
2023 
2024 
Thereafter 
Total 

Total 
  $    37,877  
  36,352  
  31,732  
  26,649  
  20,536  
  44,061  
  $   197,207  

Minimum rent payments consist primarily of future minimum lease commitments related to store operating 
leases. Minimum lease payments do not include common area maintenance, insurance or tax payments. Rent expense 
related to operating leases was $45.7 million, $43.3 million, and $41.3 million for the fiscal years ended March 30, 2019, 
March 31, 2018 and April 1, 2017, respectively, and includes common area maintenance and contingent rent payments. 

Capital Leases and Financing Transactions 

As of March 30, 2019, the Company had non-cancelable capital leases for property and equipment rentals with 
principal and interest payments due monthly. The liability under capital lease arrangements as of March 30, 2019 totals 
$0.7 million.   

During fiscal 2016, the Company acquired leases related to two retail stores, two office buildings, one 
distribution center facility and land as part of the Sheplers Acquisition, which were recorded as a financing transaction. 
The leases expire in fiscal 2028 and include renewal options and certain default provisions requiring the Company to 
perform repairs and maintenance, make timely rent payments and insure the buildings and equipment. The liability under 
the financing transaction as of March 30, 2019 totals $6.7 million. 

The total liability under capital lease and financing transactions as of March 30, 2019 is $7.4 million and is 

included as capital lease obligations in the consolidated balance sheet. The current portion of the capital lease 
arrangements is included in accrued expenses and other current liabilities on the consolidated balance sheets. The interest 
rates range from 6.1% to 19.3%.     

79 

 
 
 
 
 
 
     
 
  
 
    
  
 
  
 
  
 
  
 
  
 
  
 
As of March 30, 2019, future minimum capital lease and financing transaction payments are as follows: 

Fiscal Year 
2020 
2021 
2022 
2023 
2024 
Thereafter 
Total 
Less: Imputed interest 
Present value of capital leases and financing transaction 
Less: Current capital leases and financing transaction 
Noncurrent capital leases and financing transaction 

(in thousands) 

  $ 

  $ 

  1,346  
  1,351  
  1,364  
  1,311  
  1,286  
  4,279  
  10,937  
  (3,574) 
  7,363  
  (617) 
  6,746  

The net property and equipment involved in the Company’s capital leases and financing transaction are 

included in property and equipment as follows: 

(in thousands) 
Buildings 
Land 
Site improvements 
Equipment 
Property and equipment, gross 
Less: accumulated depreciation 
Property and equipment, net 

March 30, 

March 31, 

2019 
  7,588  
  2,530  
  410  
  234  
  10,762  
  (2,775) 
  7,987  

$ 

$ 

2018 
  7,588  
  2,530  
  410  
  63  
  10,591  
  (1,980)  
  8,611  

$ 

$ 

Other liabilities, which relate primarily to long-term lease liabilities, are as follows: 

(in thousands) 
Above-market leases 
Long-term deferred rent 
Capital lease residual value 
Other 

Total other liabilities 

12. Defined Contribution Plan 

March 30, 
2019 

$ 

$ 

  256  
  17,312  
  3,968  
  220  
  21,756  

March 31, 
2018 

$ 

$ 

  7  
  14,812  
  3,968  
  17  
  18,804  

The Boot Barn 401(k) Plan (the “401(k) Plan”) is a qualified plan under Section 401(k) of the Internal Revenue 
Code. The 401(k) Plan provides a matching contribution for all employees that work a minimum of 1,000 hours per year. 
Contributions to the plan are based on certain criteria as defined in the agreement, governing the 401(k) Plan. 
Participating employees are allowed to contribute up to the statutory maximum set by the Internal Revenue Service. The 
Company provides a safe harbor matching contribution that matches 100% of employee contributions up to 3% of their 
respective wages and then 50% of further contributions up to 5% of their respective wages. Contributions to the plan and 
charges to selling, general and administrative expenses were $0.9 million, $0.7 million, and $0.6 million for fiscal 2019, 
2018, and 2017, respectively. 

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13. Income Taxes 

Income tax expense (benefit) consisted of the following: 

(in thousands) 
Current: 
Federal 
State 
Foreign 

Total current 

Deferred: 
Federal 
State 
Foreign 

Total deferred 

Total income tax expense 

Fiscal Year Ended 
  March 30,   March 31,   April 1,   
2018 
      2019 

2017 

  $   2,728   $    (104)  $  2,274  
  464  
  8  
    2,746  

    2,057  
  —  
    4,785  

  544  
  —  
  440  

    4,056  
  133  
  —  
    4,189  

    5,946  
  622  
  231  
     1,237  
  (1)  
  1  
    6,176  
     1,860  
  $   8,974   $   2,300   $  8,922  

The reconciliation between the Company’s effective tax rate on income from operations and the statutory tax 

rate is as follows: 

Expected provision at statutory U.S. federal tax rate 
State and local income taxes, net of federal tax benefit 
Change in state rate 
Federal rate change 
Permanent items 
Excess tax benefit of stock-based compensation 
Other 

Effective tax rate 

Fiscal Year Ended 
  March 30,   March 31,   April 1,  
2017    

2019 
  21.0 %   
  3.9  
  —  
  —  
  0.9  
  (7.6) 
  0.5  
  18.7 %   

2018 
  30.8 %     35.0 %   
  3.3  
  (0.2) 
  (22.4) 
  1.1  
  (5.7) 
  0.5  
  7.4 %     38.6 %   

  3.0  
  (1.2) 
  —  
  0.3  
  —  
  1.5  

Differences between the effective tax rate and the statutory rate relate primarily to excess tax benefits as a result 

of stock-based compensation, state taxes, and the change in federal rate due to the legislation commonly referred to as 
the Tax Cuts and Jobs Act.   

81 

 
 
 
 
 
 
 
 
 
 
 
 
     
 
 
    
    
 
 
   
 
   
 
   
 
 
  
  
 
 
 
 
 
  
 
   
 
   
 
   
 
 
  
 
  
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
    
 
 
 
    
     
     
  
  
  
 
 
 
  
  
 
 
Deferred taxes reflect the net tax effects of the temporary differences between the carrying amount of assets and 
liabilities for financial reporting and the amount used for income tax purposes. Significant components of the Company’s 
net deferred tax liabilities as of March 30, 2019 and March 31, 2018 consisted of the following (in thousands): 

     March 30       March 31,   

2019 

2018 

Deferred tax assets: 

State taxes 
Accrued liabilities 
Award program liabilities 
Deferred revenue 
Inventory 
Stock options 
Net operating loss carryforward 
Other, net 

Total deferred tax assets 
Deferred tax liabilities: 

Depreciation and amortization 
Prepaid expenses 

Total deferred tax liabilities 
Valuation allowance 
Net deferred tax liabilities 

  $

  129   $

  2,500  
  322  
  1,457  
  3,163  
  1,261  
  1,280  
  1,181  
     11,293  

  47  
  2,369  
  117  
  1,062  
  2,338  
  1,436  
  5,077  
  393  
     12,839  

    (27,459)  
  (398)  
    (27,857)  
  (638)  

    (23,875)  
  (1,222)  
    (25,097)  
  (772)  
  $  (17,202)   $  (13,030)  

As of March 30, 2019, the Company has net operating loss carryforwards for federal and state tax purposes of 

$1.3 million and $20.2 million, respectively. These net operating loss carryforwards expire at various dates beginning in 
2019.   

Valuation allowances are established, when necessary, to reduce deferred income tax assets to the amounts 

expected to be realized. To this end, the Company has considered and evaluated its sources of taxable income, including 
forecasted future taxable income, and the Company has concluded that a valuation allowance is required for state net 
operating losses it expects to expire unused. The Company will continue to evaluate the need for a valuation allowance at 
each period end. 

The Company applies ASC 740, which contains a two-step approach to recognizing and measuring uncertain 

tax positions. The first step is to evaluate the tax position for recognition by determining if the weight of available 
evidence indicates it is more likely than not that the position will be sustained on audit, including resolution of related 
appeals or litigation processes, if any. The second step is to measure the tax benefit as the largest amount that is more 
than 50% likely of being realized upon ultimate settlement. The Company considers many factors when evaluating and 
estimating its tax positions and tax benefits, which may require periodic adjustments. At March 30, 2019 and March 31, 
2018, no material amounts were recorded for any uncertain tax positions. 

The Company’s policy is to recognize interest and penalties accrued on any unrecognized tax benefits as a 

component of income tax expense. To the extent that accrued interest and penalties do not ultimately become payable, 
amounts accrued will be reduced and reflected as a reduction of the overall income tax provision in the period that such 
determination is made. The Company does not have any accrued interest or penalties associated with any unrecognized 
tax benefits as of March 30, 2019 and March 31, 2018. 

The Company does not anticipate a significant change in its uncertain tax benefits over the next 12 months.     

The major jurisdictions in which the Company files income tax returns include the U.S. federal jurisdiction, as 
well as various state jurisdictions within the U.S. The Company’s fiscal years 2014 through 2018 returns are subject to 
examination by the U.S. federal and various state tax authorities.   

On December 22, 2017, the legislation commonly referred to as the Tax Cuts and Jobs Act (the “Act”) was 

82 

 
 
 
 
 
 
 
 
 
 
    
    
 
 
   
 
   
 
 
  
  
 
  
  
 
  
  
 
  
  
 
  
  
 
 
 
 
  
  
 
 
   
 
   
 
 
 
  
  
 
 
 
 
 
 
signed into law by the President of the United States. The Act included various changes to previously existing tax law, 
including a permanent reduction in the federal corporate income tax rate from 35% to 21%, effective beginning January 
1, 2018. As a result of this rate change, the Company recorded provisional tax impacts related to all aspects of tax reform 
in its fiscal 2018 tax calculations by applying the guidance in Staff Accounting Bulletin No. 118, Income Tax 
Accounting Implications of the Tax Cuts and Jobs Act (“SAB 118”). SAB 118 allowed taxpayers to record a reasonable 
estimate of the impact of the U.S. legislation when it did not have the necessary information available, prepared or 
analyzed (including computations) in reasonable detail to complete its accounting for the change in tax law. The 
Company completed its assessment of the final impact of the guidance within the one-year time frame provided by SAB 
118, and did not make any adjustments to the provision during fiscal 2019.   

14. Related Party Transactions 

The Company had capital expenditures with Floor & Décor Holdings, Inc., a specialty retail vendor in the 

flooring market. These capital expenditures amounted to $0.5 million, $0.3 million and $0.2 million in fiscal 2019, fiscal 
2018 and fiscal 2017, respectively, and were recorded as property and equipment, net on the consolidated balance sheet. 
Certain members of the Company’s board of directors either currently serve on the board of directors or serve as an 
executive officer at Floor & Décor Holdings, Inc.   

John Grijalva, the husband of Ms. Grijalva, Chief Merchandising Officer, works as an independent sales 

representative primarily for Dan Post Boot Company, Outback Trading Company, LTD and KS Marketing LLC. Mr. 
Grijalva conducts his business as an independent sales representative through a limited liability company of which he 
and Ms. Grijalva are members. We purchased merchandise from these suppliers in the aggregate approximate amounts of 
$15.4 million, $17.0 million, and $16.1 million in fiscal 2019, fiscal 2018, and fiscal 2017, respectively. Mr. Grijalva 
was paid commissions of approximately $1.1 million, $1.1 million, and $1.3 million, respectively, in these periods, a 
portion of which were passed on to other sales representatives working for Mr. Grijalva.   

15. Earnings Per Share 

Earnings per share is computed under the provisions of FASB ASC Topic 260, Earnings Per Share. Basic 

earnings per share is computed based on the weighted average number of outstanding shares of common stock during the 
period. Diluted earnings per share is computed based on the weighted average number of shares of common stock plus 
the effect of dilutive potential common shares outstanding during the period using the treasury stock method, whereby 
proceeds from such exercise and unamortized compensation, if any, on share-based awards are assumed to be used by 
the Company to purchase the shares of common stock at the average market price during the period. The dilutive effect 
of stock options and restricted stock is applicable only in periods of net income. 

The components of basic and diluted earnings per share of common stock, in aggregate, for fiscal 2019, 2018 

and 2017 are as follows: 

(in thousands, except per share data) 
Net income   

Weighted average basic shares outstanding 
Dilutive effect of options and restricted stock 
Weighted average diluted shares outstanding 

Basic earnings per share 
Diluted earnings per share 

Fiscal Year Ended 

  March 30,   March 31,  

2019 

2018 

April 1, 
2017 

  $  39,022   $   28,879   $   14,197 

    28,092  
  721  
    28,813  

     26,744  
  784  
     27,528  

     26,459 
  480 
     26,939 

  $
  $

  1.39   $
  1.35   $

  1.08   $
  1.05   $

  0.54 
  0.53 

83 

 
 
 
 
 
 
 
 
 
 
 
     
 
  
    
    
 
 
 
 
 
 
 
 
 
  
  
  
 
 
 
 
 
 
 
 
 
Options to purchase approximately 483,050, 476,870, and 694,278 shares of common stock during the fiscal 

years ended March 30, 2019, March 31, 2018 and April 1, 2017 were outstanding, but were not included in the 
computation of weighted average diluted common shares outstanding as the effect of doing so would have been anti-
dilutive. 

16. Quarterly Financial Information (Unaudited) 

The tables below set forth selected quarterly financial data for each of the last two fiscal years. 

Fiscal 2019 

Fiscal 2018 

Fourth   

Third 

Second   

First 

Fourth   

Third 

Second   

First 

(in thousands, except per share data) 

Net sales 
Gross profit 
Income from operations 
Net income 

Earnings per share: 
Basic shares 
Diluted shares 

Weighted average shares 
outstanding: 

Basic shares 
Diluted shares 

      quarter        quarter        quarter       quarter       quarter       quarter       quarter       quarter     
$  192,755 $  254,006 $  168,109 $  161,984 $  170,766 $  224,732 $  143,072 $  139,379   
  41,392   
  4,941   
  777   

  41,690  
  5,638  
  1,098  

  71,937  
  24,395  
  20,149  

  52,896  
  11,282  
  6,855  

  51,447  
  9,829  
  6,761  

  50,918  
  8,697  
  4,534  

  85,663  
  29,297  
  19,030  

  63,406  
  16,499  
  8,697  

$ 
$ 

  0.31 $ 
  0.30 $ 

  0.67 $ 
  0.66 $ 

  0.16 $ 
  0.16 $ 

  0.24 $ 
  0.24 $ 

  0.25 $ 
  0.24 $ 

  0.76 $ 
  0.73 $ 

  0.04 $ 
  0.04 $ 

  0.03   
  0.03   

  28,327  
  28,922  

  28,320 
  28,886 

   28,119 
   28,875 

  27,604 
  28,542 

  27,134 
  28,245 

  26,674 
  27,596 

  26,608 
  26,950 

  26,559   
  26,969   

84 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
Item 9. Changes in and Disagreements with Accountants on Accounting and Financial Disclosure 

None. 

Item 9A. Controls and Procedures 

Evaluation of Disclosure Controls and Procedures 

We maintain a system of disclosure controls and procedures (as defined in Rules 13a-15(e) and 15d-15(e) under 

the Exchange Act) designed to ensure that the information required to be disclosed by us in the reports that we file or 
submit under the Exchange Act, is recorded, processed, summarized and reported within the time periods specified in the 
rules and forms of the SEC, and is accumulated and communicated to our management, including our Chief Executive 
Officer (our principal executive officer) and our Chief Financial Officer (our principal financial officer and principal 
accounting officer), as appropriate, to allow timely decisions regarding required disclosure. 

Our management, with the participation of our Chief Executive Officer and Chief Financial Officer, has 
evaluated the effectiveness of our disclosure controls and procedures under the Exchange Act as of March 30, 2019, the 
end of the period covered by this Annual Report on Form 10-K. Based upon that evaluation, our Chief Executive Officer 
and Chief Financial Officer concluded that, as of March 30, 2019, our disclosure controls and procedures were effective. 

Management’s Annual Report on Internal Control Over Financial Reporting 

We are responsible for establishing and maintaining internal control over financial reporting (as defined in 

Rules 13a-15(f) and 15d-15(f) under the Exchange Act). Internal control over financial reporting is designed to provide 
reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for 
external purposes in accordance with generally accepted accounting principles. Because of its inherent limitations, 
internal control over financial reporting may not prevent or detect misstatements. Also, projections of any evaluation of 
the effectiveness of the internal control over financial reporting to future periods are subject to the risk that the controls 
may become inadequate because of changes in conditions, or that the degree of compliance with the policies or 
procedures may deteriorate. 

Our management, under the supervision and with the participation of our Chief Executive Officer and Chief 
Financial Officer, assessed the effectiveness of our internal control over financial reporting as of March 30, 2019. In 
making this assessment, our management used the Internal Control – Integrated Framework (2013) as issued by the 
Committee of Sponsoring Organizations (COSO) of the Treadway Commission. Based on this assessment, management 
concluded that our internal control over financial reporting was effective as of March 30, 2019.   

The effectiveness of our internal control over financial reporting as of March 30, 2019 has been audited by 

Deloitte & Touche LLP, an independent registered public accounting firm, as stated in their report which appears herein. 

85 

 
 
 
REPORT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM 

To the shareholders and the Board of Directors of   
Boot Barn Holdings, Inc. 

Opinion on Internal Control over Financial Reporting 

We have audited the internal control over financial reporting of Boot Barn Holdings, Inc. and subsidiaries (the 
“Company”) as of March 30, 2019, based on criteria established in Internal Control — Integrated Framework (2013) 
issued by the Committee of Sponsoring Organizations of the Treadway Commission (COSO). In our opinion, the 
Company maintained, in all material respects, effective internal control over financial reporting as of March 30, 2019, 
based on criteria established in Internal Control — Integrated Framework (2013) issued by COSO. 

We have also audited, in accordance with the standards of the Public Company Accounting Oversight Board (United 
States) (PCAOB), the consolidated financial statements as of and for the year ended March 30, 2019, of the Company 
and our report dated May 23, 2019, expressed an unqualified opinion on those financial statements. 

Basis for Opinion 

The Company’s management is responsible for maintaining effective internal control over financial reporting and for its 
assessment of the effectiveness of internal control over financial reporting, included in the accompanying Management’s 
Annual Report on Internal Control Over Financial Reporting. Our responsibility is to express an opinion on the 
Company’s internal control over financial reporting based on our audit. We are a public accounting firm registered with 
the PCAOB and are required to be independent with respect to the Company in accordance with the U.S. federal 
securities laws and the applicable rules and regulations of the Securities and Exchange Commission and the PCAOB. 

We conducted our audit in accordance with the standards of the PCAOB. Those standards require that we plan and 
perform the audit to obtain reasonable assurance about whether effective internal control over financial reporting was 
maintained in all material respects. Our audit included obtaining an understanding of internal control over financial 
reporting, assessing the risk that a material weakness exists, testing and evaluating the design and operating effectiveness 
of internal control based on the assessed risk, and performing such other procedures as we considered necessary in the 
circumstances. We believe that our audit provides a reasonable basis for our opinion. 

Definition and Limitations of Internal Control over Financial Reporting 

A company’s internal control over financial reporting is a process designed to provide reasonable assurance regarding 
the reliability of financial reporting and the preparation of financial statements for external purposes in accordance with 
generally accepted accounting principles. A company’s internal control over financial reporting includes those policies 
and procedures that (1) pertain to the maintenance of records that, in reasonable detail, accurately and fairly reflect the 
transactions and dispositions of the assets of the company; (2) provide reasonable assurance that transactions are 
recorded as necessary to permit preparation of financial statements in accordance with generally accepted accounting 
principles, and that receipts and expenditures of the company are being made only in accordance with authorizations of 
management and directors of the company; and (3) provide reasonable assurance regarding prevention or timely 
detection of unauthorized acquisition, use, or disposition of the company’s assets that could have a material effect on the 
financial statements. 

Because of its inherent limitations, internal control over financial reporting may not prevent or detect misstatements. 
Also, projections of any evaluation of effectiveness to future periods are subject to the risk that controls may become 
inadequate because of changes in conditions, or that the degree of compliance with the policies or procedures may 
deteriorate. 

/s/ Deloitte & Touche LLP 

Costa Mesa, California 
May 23, 2019 

86 

 
Changes in Internal Control Over Financial Reporting 

There were no changes in our internal control over financial reporting that occurred during the quarterly period 

ended March 30, 2019 that have materially affected, or are reasonably likely to materially affect, our internal control 
over financial reporting. 

Item 9B. Other Information 

None. 

87 

 
 
Item 10. Directors, Executive Officers and Corporate Governance 

PART III 

The information required by this item will be contained in our Proxy Statement, which is expected to be filed 
not later than 120 days after the end of our fiscal year ended March 30, 2019, and is incorporated herein by reference. 

In addition, our Board of Directors has adopted a Code of Business Ethics that applies to all of our directors, 

employees and officers, including our Chief Executive Officer, Chief Financial Officer and Principal Accounting 
Officer. The current version of the Code of Business Ethics is available on our website under the Investor Relations 
section at www.bootbarn.com. In accordance with the rules adopted by the SEC and the New York Stock Exchange, we 
intend to promptly disclose any amendments to certain provisions of the Code of Business Ethics, or waivers of such 
provisions granted to executive officers and directors, on our website under the Investor Relations section at 
www.bootbarn.com. The information contained on or accessible through our website is not incorporated by reference 
into this Annual Report on Form 10-K. 

Item 11. Executive Compensation 

The information required by this Item will be set forth in the Proxy Statement and is incorporated herein by 

reference. 

Item 12. Security Ownership of Certain Beneficial Owners and Management and Related Stockholder Matters 

The information required by this Item will be set forth in the Proxy Statement and is incorporated herein by 

reference. 

Item 13. Certain Relationships and Related Transactions, and Director Independence 

The information required by this Item will be set forth in the Proxy Statement and is incorporated herein by 

reference. 

Item 14. Principal Accountant Fees and Services 

The information required by this Item will be set forth in the Proxy Statement and is incorporated herein by 

reference. 

Item 15. Exhibits and Financial Statement Schedules 

Financial Statements and Financial Statement Schedules 

PART IV 

See “Index to Consolidated Financial Statements” in Part II, Item 8 of this Annual Report on Form 10-K. 
Financial statement schedules have been omitted because they are not required or are not applicable or because the 
information required in those schedules either is not material or is included in the consolidated financial statements or the 
accompanying notes. 

Exhibits 

The exhibits listed below are filed or incorporated by reference as part of this Annual Report on Form 10-K. 

88 

 
 
 
Exhibit 
Number 

2.1(1)

Agreement and Plan of Merger by and among Boot Barn, Inc., Rodeo Acquisition Corp., Sheplers 
Holding Corporation and Gryphon Partners III, L.P. as Guarantor and the Sellers’ Representative, dated as 
of May 29, 2015 

Description 

3.1(2)  Second Amended and Restated Certificate of Incorporation of the Registrant 
3.2(3)  Amended and Restated Bylaws of the Registrant 

3.2.1(4)  Amendment, effective March 23, 2015, to Amended and Restated Bylaws of the Registrant 

4.1(3)  Specimen Common Stock Certificate 
4.2(3)

Form of Registration Rights Agreement, by and among Boot Barn Holdings, Inc. and the stockholders 
listed therein 

4.3  Description of Capital Stock 

10.1†(5)  Amended and Restated Boot Barn Holdings, Inc. 2014 Equity Incentive Plan 
10.2†(3)

Form of Restricted Stock Award Agreement under the Boot Barn Holdings, Inc. 2014 Equity Incentive 
Plan 
Form of Restricted Stock Unit Issuance Agreement under the Boot Barn Holdings, Inc. 2014 Equity 
Incentive Plan 
Form of Restricted Stock Award Agreement, by and between Boot Barn Holdings, Inc. and Brenda 
Morris 

10.3†(6)

10.4†(3)

10.5†(3)  Form of Stock Option Agreement, by and between Boot Barn Holdings, Inc. and James G. Conroy 
10.6†(3)  Boot Barn Holdings, Inc. 2011 Equity Incentive Plan 
10.7†(3)  Boot Barn Holdings, Inc. 2007 Stock Incentive Plan 
10.8†(7)

Amended and Restated Employment Agreement, dated April 7, 2015, by and between Boot Barn, Inc. and 
James G. Conroy 
Continued Employment Agreement, effective as of January 26, 2015, by and between Boot Barn, Inc. and 
Paul Iacono 
Employment Agreement, effective as of May 11, 2014, by and between Boot Barn, Inc. and Laurie 
Grijalva 

10.9†(8)

10.10†(2)

10.11†(2)  Letter Agreement, dated July 2, 2014, by and between Boot Barn, Inc. and Laurie Grijalva 
10.12†(8)

Employment Agreement, effective as of January 26, 2015, by and between Boot Barn, Inc. and Gregory 
V. Hackman  

10.13†(8)  Form of Stock Option Agreement, by and between Boot Barn Holdings, Inc. and Gregory V. Hackman 
10.14†(9)  Boot Barn Holdings, Inc. Cash Incentive Plan for Executives  

10.15(3)

10.16+(3)

10.17+(3)

NSB Software as a Service Master Agreement, dated February 26, 2008, by and between Boot Barn, Inc. 
and NSB Retail Solutions Inc. 
Carrier Agreement P720025535 01, effective as of September 30, 2013, by and between Boot Barn, Inc. 
and United Parcel Service Inc., including all Addendums thereto 
Carrier Agreement P780025560 02, effective as of September 30, 2013, by and between Boot Barn, Inc. 
and United Parcel Service Inc., including all Addendums thereto 

10.18(3)  Form of Amended and Restated Indemnification Agreement 

10.19+(10)

10.18.1+(12)

10.18.2(13)

Credit Agreement dated as of June 29, 2015, by and among Boot Barn Holdings, Inc., Boot Barn, Inc., 
GCI Capital Markets LLC, as Administrative Agent, Sole Lead Arranger, Sole Bookrunner and 
Syndication Agent, and the other Lenders named therein. 
First Amendment to Credit Agreement and Collateral Agreement dated as of May 26, 2017, by and 
among Boot Barn Holdings, Inc., Boot Barn, Inc., Golub Capital Markets LLC, as Administrative Agent, 
Sole Lead Arranger, Sole Bookrunner and Syndication Agent, and the other Lenders named therein.   
Second Amendment to Credit Agreement dated as of February 19, 2019, by and among Boot Barn 
Holdings, Inc., Boot Barn, Inc., Golub Capital Markets LLC, as Administrative Agent, Sole Lead 
Arranger, Sole Bookrunner and Syndication Agent, and the other Lenders named therein. 

89 

 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Exhibit 
Number 
10.19(10)

10.20+(10)

10.21(10)

10.22(10)

10.23(10)

10.23.1(11)

10.23.2+(12)

10.24(10)

10.25(10)

10.26(10)

10.27(10)

10.28

Description 

Guaranty Agreement dated as of June 29, 2015, by and among Boot Barn, Inc. as Borrower, Boot Barn 
Holdings, Inc. and certain Subsidiaries of Boot Barn Holdings, Inc. as Guarantors, in favor of GCI Capital 
Markets LLC, as Administrative Agent.  
Collateral Agreement dated as of June 29, 2015, by and among Boot Barn Holdings, Inc., Boot Barn, Inc. 
and certain of its Subsidiaries as Grantors, in favor of GCI Capital Markets LLC, as Administrative 
Agent. 
Trademark Security Agreement dated as of June 29, 2015 by Sheplers, Inc., in favor of GCI Capital 
Markets LLC, as Administrative Agent.  
Trademark Security Agreement dated as of June 29, 2015 by Boot Barn, Inc., in favor of GCI Capital 
Markets LLC, as Administrative Agent.  
Credit Agreement dated as of June 29, 2015, by and among Boot Barn Holdings, Inc., Boot Barn, Inc., 
Sheplers Holding Corporation, Sheplers, Inc., Wells Fargo Bank, National Association, as Administrative 
Agent, Swingline Lender and Issuing Lender, and Wells Fargo Bank, National Association, as Sole Lead 
Arranger and Sole Bookrunner, and the other Lenders named therein. 
Amendment No. 1, dated as of January 25, 2017, to Credit Agreement dated as of June 29, 2015, by and 
among Boot Barn Holdings, Inc., Boot Barn, Inc., Sheplers Holding Corporation, Sheplers, Inc., Wells 
Fargo Bank, National Association, as Administrative Agent, Swingline Lender and Issuing Lender, and 
Wells Fargo Bank, National Association, as Sole Lead Arranger and Sole Bookrunner, and the other 
Lenders named therein. 
Amendment No. 2, dated as of May 26, 2017, to Credit Agreement and Amendment No. 1, dated as of 
May 26, 2017, to Collateral Agreement, in each case dated as of June 29, 2015, by and among Boot Barn 
Holdings, Inc., Boot Barn, Inc., Sheplers Holding Corporation, Sheplers, Inc., Wells Fargo Bank, National 
Association, as Administrative Agent, Swingline Lender and Issuing Lender, and Wells Fargo Bank, 
National Association, as Sole Lead Arranger and Sole Bookrunner, and the other Lenders named therein. 
Guaranty Agreement dated as of June 29, 2015 by and among Boot Barn, Inc. and Sheplers, Inc. as 
Borrowers, Boot Barn Holdings, Inc., Sheplers Holdings Corporation and certain of their Subsidiaries as 
Guarantors, in favor of Wells Fargo Bank, National Association, as Administrative Agent. 
Collateral Agreement dated as of June 29, 2015, by and among Boot Barn Holdings, Inc., Boot Barn, Inc., 
Sheplers Holding Corporation, Sheplers, Inc. and certain of their Subsidiaries as Grantors, in favor of 
Wells Fargo Bank, National Association, as Administrative Agent. 
Trademark Security Agreement, dated as of June 29, 2015, by Sheplers, Inc., in favor of Wells Fargo 
Bank, National Association, as Administrative Agent. 
Trademark Security Agreement, dated as of June 29, 2015, by Boot Barn, Inc., in favor of Wells Fargo 
Bank, National Association, as Administrative Agent. 
Employment Agreement, effective on or around April 2, 2018, by and between Boot Barn, Inc. and John 
Hazen. 

10.29.1

10.29  Employment Agreement, effective on May 5, 2014, by and between Boot Barn, Inc. and Michael A. Love. 
Supplemental Employment Letter Agreement, effective on April 1, 2017, by and between Boot Barn, Inc. 
and Michael A. Love.   
Supplemental Employment Letter Agreement, effective on or around June 12, 2018, by and between Boot 
Barn, Inc. and Michael A. Love.   

10.29.2

21.1  List of subsidiaries 
23.1  Consent of Deloitte & Touche LLP 
31.1  Certification of Chief Executive Officer Pursuant to Section 302 of the Sarbanes-Oxley Act of 2002 
31.2  Certification of Chief Financial Officer Pursuant to Section 302 of the Sarbanes-Oxley Act of 2002 
Certification of Chief Executive Officer Pursuant to 18 U.S.C. Section 1350 as adopted pursuant to 
32.1
Section 906 of the Sarbanes-Oxley Act of 2002 
Certification of Chief Financial Officer Pursuant to 18 U.S.C. Section 1350 as adopted pursuant to 
Section 906 of the Sarbanes-Oxley Act of 2002 

32.2

90 

 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Exhibit 
Number 

Description 

101.INS  XBRL Instance Document 
101.SCH  XBRL Taxonomy Extension Schema Document 
101.CAL  XBRL Taxonomy Extension Calculation Linkbase Document 
101.DEF  XBRL Taxonomy Extension Definition Linkbase Document 
101.LAB  XBRL Taxonomy Extension Label Linkbase Document 
101.PRE  XBRL Taxonomy Extension Presentation Linkbase Document 

† 

Indicates management contract or compensation plan. 

+  Portions of this exhibit (indicated by asterisks) have been omitted pursuant to a request for confidential treatment 

and the omitted portions have been filed separately with the SEC. 

(1)  Incorporated by reference to our Current Report on Form 8-K filed on June 3, 2015.   

(2)  Incorporated by reference to our Quarterly Report on Form 10-Q filed on December 9, 2014. 

(3)  Incorporated by reference to our Registration Statement on Form S-1, File No. 333-199008. 

(4)  Incorporated by reference to our Current Report on Form 8-K filed on March 26, 2015. 

(5)  Incorporated by reference to our Current Report on Form 8-K filed on August 25, 2016.   

(6)  Incorporated by reference to our Quarterly Report on Form 10-Q filed on August 4, 2015.   

(7)  Incorporated by reference to our Current Report on Form 8-K filed on April 8, 2015. 

(8)  Incorporated by reference to our Current Report on Form 8-K filed on January 9, 2015. 

(9)  Incorporated by reference to our Current Report on Form 8-K filed on August 31, 2017. 

(10) Incorporated by reference to our Current Report on Form 8-K filed on July 2, 2015. 

(11) Incorporated by reference to our Current Report on Form 8-K filed on January 27, 2017. 

(12) Incorporated by reference to our Current Report on Form 8-K filed on June 1, 2017.     

(13) Incorporated by reference to our Current Report on Form 8-K filed on February 21, 2019.     

91 

 
 
 
 
   
 
 
 
 
 
 
Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, the registrant has 

duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized. 

SIGNATURES 

Date: May 23, 2019 

BOOT BARN HOLDINGS, INC. 

By: /s/ JAMES G. CONROY 
  Name:  James G. Conroy 

Title:  President, CEO and Director 

Pursuant to the requirements of the Securities Exchange Act of 1934, this report has been signed below by the 

following persons on behalf of the registrant and in the capacities and on the dates indicated. 

Signature 

Title 

Date 

/s/ JAMES G. CONROY 
James G. Conroy 

  President, CEO and Director (Principal Executive 

Officer) 

May 23, 2019 

/s/ GREGORY V. HACKMAN 
Gregory V. Hackman 

  Chief Financial Officer and Secretary (Principal Financial 

Officer and Principal Accounting Officer) 

May 23, 2019 

/s/ GREG BETTINELLI 
Greg Bettinelli 

/s/ LISA G. LAUBE 
Lisa G. Laube 

/s/ BRENDA I. MORRIS 
Brenda I. Morris 

/s/ ANNE MACDONALD 
Anne MacDonald 

/s/ PETER STARRETT 
Peter Starrett 

/s/ BRADLEY M. WESTON 
Bradley M. Weston 

Director 

Director 

Director 

Director 

Director 

Director 

May 23, 2019 

May 23, 2019 

May 23, 2019 

May 23, 2019 

May 23, 2019 

May 23, 2019 

92 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
     
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
EXECUTIVE OFFICERS

BOARD OF DIRECTORS

CORPORATE INFORMATION

James G. Conroy
(cid:52)(cid:86)(cid:73)(cid:87)(cid:77)(cid:72)(cid:73)(cid:82)(cid:88)(cid:4)(cid:69)(cid:82)(cid:72)(cid:4)(cid:39)(cid:76)(cid:77)(cid:73)(cid:74)(cid:4)(cid:41)(cid:92)(cid:73)(cid:71)(cid:89)(cid:88)(cid:77)(cid:90)(cid:73)(cid:4)(cid:51)(cid:446)(cid:71)(cid:73)(cid:86)
Gregory V. Hackman
(cid:39)(cid:76)(cid:77)(cid:73)(cid:74)(cid:4)(cid:42)(cid:77)(cid:82)(cid:69)(cid:82)(cid:71)(cid:77)(cid:69)(cid:80)(cid:4)(cid:51)(cid:446)(cid:71)(cid:73)(cid:86)(cid:4)(cid:69)(cid:82)(cid:72)(cid:4)(cid:55)(cid:73)(cid:71)(cid:86)(cid:73)(cid:88)(cid:69)(cid:86)(cid:93)
Laurie Grijalva
(cid:39)(cid:76)(cid:77)(cid:73)(cid:74)(cid:4)(cid:49)(cid:73)(cid:86)(cid:71)(cid:76)(cid:69)(cid:82)(cid:72)(cid:77)(cid:87)(cid:77)(cid:82)(cid:75)(cid:4)(cid:51)(cid:446)(cid:71)(cid:73)(cid:86)
John Hazen
(cid:39)(cid:76)(cid:77)(cid:73)(cid:74)(cid:4)(cid:40)(cid:77)(cid:75)(cid:77)(cid:88)(cid:69)(cid:80)(cid:4)(cid:51)(cid:446)(cid:71)(cid:73)(cid:86)
Michael A. Love
Senior Vice President, Stores

Peter Starrett
James G. Conroy
Greg Bettinelli
Lisa G. Laube
Anne MacDonald
Brenda I. Morris
Brad Weston

Corporate Address
15345 Barranca Parkway
Irvine, CA 92618
www.bootbarn.com

Ticker Symbol
NYSE: BOOT

Transfer Agent
Computershare
462 South 4th Street, Suite 1600
Louisville, KY 40202
877.373.6374
www-us.computershare.com/
investor/contact

Independent Registered 
Public Accounting Firm
Deloitte & Touche LLP
695 Town Center Dr. Ste 1000
Costa Mesa, CA 92626
714.436.7100

Investor Relations
investor.bootbarn.com

BOOT BARN STORE PORTFOLIO
240 Stores in 33 States1

E-commerce sales in all 50 states and 
more than 100 countries worldwide1

1 Data for Fiscal 2019.