Quarterlytics / Hilton Worldwide

Hilton Worldwide

hlt · NYSE
Claim this profile
Ticker hlt
Exchange NYSE
Sector
Industry
Employees 10,000+
← All annual reports
FY2024 Annual Report · Hilton Worldwide
Sign in to download
Loading PDF…
Graduate by Hilton Princeton
2024 Hilton
Year in Review

A message from our president & chief 
executive officer
This past year proved to be another landmark year of record growth for Hilton, punctuated by organic 
growth, strategic acquisitions and valuable partnerships that will position us for long-term success.  
 
In a year that saw the addition of exciting new brands, continued growth in emerging markets, and the 
strengthening of our hotel development pipeline, our team members, owners and partners came 
through in a big way. Together, we delivered exceptional performance along with the reliable and friendly 
hospitality that makes Hilton a guest favorite. 
 
In 2024, we signed and opened more hotels than ever before, adding nearly 100,000 guest rooms to our 
portfolio. We made our debuts in countries like Paraguay, Laos and Bonaire, announced plans to double 
our lifestyle portfolio to 700 hotels, and reached 1,000 hotels operating in Asia Pacific ahead of 
schedule.  
 
We also welcomed NoMad and Graduate into the Hilton family, two brands that have carved their own 
distinct identities in the industry along with the guest affinity that Hilton looks for in our own brands. 
These acquisitions mean we can work with owners to serve more guests, for more trip occasions around 
the world, and deliver unique experiences to travelers. 
 
Throughout the year we meaningfully expanded our luxury portfolio, which is now one of the largest in 
the industry. By announcing a strategic partnership with Small Luxury Hotels of the World, we are now 
offering more than 400 boutique independent hotels to Hilton Honors members. Our focus on unique 
guest experiences and lifestyle-focused brands was also the reason we announced a partnership with 
AutoCamp, giving Hilton Honors members the opportunity to book elevated outdoor lodging 
experiences in six iconic natural settings across the American West, Northeast and South. 
H i lt o n  2 0 2 4  Y e a r  I n  R e v i e w
p g  2

Table of Contents
04
Brand-Led
06
Network-Driven
12
Platform-Enabled
13
Culture
15
Stockholder information
H i lt o n  2 0 2 4  Y e a r  I n  R e v i e w
p g  3
Hilton Honors continued its strong growth trajectory and members benefited in new ways in 2024 – from 
unparalleled music and entertainment experiences like private concerts from award-winning artists and 
themed suites like the one-of-a-kind ‘Stay Like’ Wicked suite, to sporting partnerships like the Stay on 
the Green experience at the Solheim Cup. Now with more than 210 million Hilton Honors members, we 
continue to bring exclusive rates, unforgettable experiences, and a multitude of benefits to travelers. 

At the center of everything we do is Hilton's purpose and our world-class culture. At our core, we are an 
engine of opportunity for everyone we serve, and we believe that hospitality has the power to transform 
lives and communities. Once again in 2024 and for the eighth consecutive year, we were the top 
hospitality employer in the world, as recognized by Great Place to Work and Fortune. Together with our 
team members, we made a difference in hundreds of communities around the world with the Hilton 
Global Foundation’s $5.3 million commitment towards organizations championing people and planet. 

As I look ahead, I’m excited about our momentum – I believe we have the best brands in the business, the 
most talented team, and the strong global network and commercial capabilities we need to continue to 
execute our powerful and proven strategy. On behalf of our entire Hilton family, we look forward to 
welcoming you to one of our hotels very soon. 
Chris Nassetta
President & Chief Executive Officer

H i lt o n  2 0 2 4  Y e a r  I n  R e v i e w
Brand led
p g  4
Brand-Led
Hilton’s portfolio of brands and growing portfolio of strategic 
partnerships ensures we can serve even more guests, for any stay 
occasion, anywhere they want to be.
Our award-winning brands are why owners and guests choose Hilton. In 2024, we 
expanded our portfolio and launched exciting new partnerships and brands in new 
markets, all while continuing to modernize our technology and digital capabilities. 
Through the continued evolution of our offerings and exceptional service on-property, 
we deliver superior, distinctly Hilton stay experiences that meet the ever-changing 
needs of our guests.
Chris Silcock
P r e s i d e n t,  G l o b a l  B r a n d s  a n d  

C o m m e r c i a l  S e r v i c e s
Redefining the look of hospitality for 
the future
Hampton by Hilton, Hilton’s global powerhouse brand with more 
than 3,000 properties worldwide, announced a new cutting-edge 
North American prototype, slated for its first opening in 2025. 
The next era in Hampton’s evolution features thoughtful, modern 
design with timeless elements that improve guest functionality 
and comfort, and optimize cost to build, operate, and renovate 
for owners. 

p g  5
AutoCamp Zion 
Offering outdoor enthusiasts new 
ways to stay with Hilton
In 2024, Hilton launched an exclusive partnership with AutoCamp, 
illustrating Hilton’s continued commitment to expanding the 
experiences and adventures offered to Hilton guests and Hilton 
Honors members, who can dream, book, and earn and spend 
Points for stays.
Themed suites invite fans to 
experience immersive stays
Hilton collaborated with both Universal Pictures and Paris Hilton in 
2024 to provide two distinct, immersive, and unique stay 
experiences for guests. In November, Hilton and Universal 
Pictures debuted a spellbinding suite at New York Hilton Midtown, 
where they could ‘Stay Like’ Wicked in celebration of the film’s 
release. Additionally, at the legendary Beverly Hilton, two 
custom-curated suites invited guests to immerse themselves in 
the iconic world of Paris Hilton. 
Stay Like’ Wicked Suite at New York Hilton Midtown 
Hilton Honors experiences answers 
call of sports travel
Hilton continues to meet the needs of the growing number of 
travelers who combine their love of sports with their passion for 
travel. Partnerships with McLaren, the Big Ten Conference, and 
the Professional Tennis Players Association provide Hilton 
Honors members with exclusive access to events, premium 
hospitality, and once-in-a-lifetime experiences, creating 
unforgettable moments for sports enthusiasts. More than 4.6 
million Hilton Honors Points were redeemed for the Ultimate VIP 
package at the 2024 Las Vegas Grand Prix, making it the highest 
redeemed package in the history of our site.
H i lt o n  2 0 2 4  Y e a r  I n  R e v i e w
Brand led

H i lt o n  2 0 2 4  Y e a r  I n  R e v i e w
network-driven
p g  6
Graduate by Hilton Auburn, AL
Network-Driven
Hilton's proven growth strategy and network effect continues to 
deliver results that strengthen the company’s position for the future.
Our strategic and diversified approach to development continues to bring Hilton closer 
to our goal of serving any guest, for any stay occasion, anywhere in the world. With more 
than 1.25 million rooms open worldwide and approximately half a million rooms in our 
development pipeline, Hilton is well positioned to deliver sustained growth into the 
future and more value for owners, shareholders, partners, and team members.
Kevin Jacobs
C h i e f  F i n a n c i a l  O f f i c e r  &  P r e s i d e n t,  

G l o b a l  D e v e l o p m e n t
Hilton celebrated a year of 
milestones in 2024, including a 
record year of growth
Hilton added more rooms, signed more hotels and had more 
construction starts than ever before in 2024. On top of this, 
Hilton reached several growth milestones, now with more than 
8,000 hotels worldwide, 1,000 hotels in Asia Pacific and more than 
500 luxury properties, making Hilton one of the industry’s leaders 
in luxury travel.
Hilton Kathmandu

p g  7
Global
In 2024, Hilton welcomed more than 220 million guests, opened more than 
two hotels per day on average, and surpassed 200 million Hilton Honors 
members worldwide.
8,447
P ro p e rt i e s
1,268,206
Ro o m s
3,578
P ro p e rt i e s  i n  t h e  
P i p e l i n e
24
B r a n d s
H i lt o n  2 0 2 4  Y e a r  I n  R e v i e w
network-driven
NoMad London
Accelerating luxury and lifestyle 
growth in guests’ most desired 
destinations 
In 2024, Graduate Hotels and NoMad joined Hilton’s portfolio of 
brands and Hilton launched an exclusive partnership with Small 
Luxury Hotels of the World, affirming Hilton’s ambitions to lead in 
the lifestyle and luxury category. Luxury and lifestyle hotels 
accounted for roughly half of Hilton’s system-wide openings in 
2024, bringing those portfolios to more than 900 hotels across 
the world.

The Americas remains a key strategic region for Hilton’s growth. While 
home to the majority of our portfolio with nearly 6,000 hotels in the 
United States alone, we continue to see incredible opportunities to 
introduce Hilton to new markets and bring the right brands to the right 
places to diversify our offerings and meet the needs of every traveler 
across this dynamic region.
Danny Hughes
P r e s i d e n t,  A m e r i c a s
p g  8
Americas
Opened more than 400 hotels, continuing Hilton’s expansion in marquee 
destinations, including debuts in Paraguay, Bonaire and, as a result of its 
new exclusive partnership with Small Luxury Hotels of the World, Turks 
and Caicos Islands, St. Vincent and The Grenadines, and Antigua and 
Barbuda. Celebrated brand milestones with several first-in country 
openings including the first Spark by Hilton in Canada; DoubleTree by 
Hilton in Argentina and Ecuador; Motto by Hilton in Peru; Tru by Hilton in 
Colombia; and Curio Collection by Hilton in the Dominican Republic and 
Puerto Rico.
6,450
P r o p e r t i e s
907,616
r o o m s
A L L  D A T A  A S  O F  D E C E M B E R  3 1 ,  2 0 2 4
H i lt o n  2 0 2 4  Y e a r  I n  R e v i e w
network-driven
Tempo by Hilton Nashville Downtown

p g  9
Europe, Middle East 

& Africa
Remained the fastest growing hotel company in the region, with 18 of 
Hilton’s 24 brands now represented. Signed the first Home2 Suites by 
Hilton hotels in Dublin, Ireland and Madinah, Saudi Arabia. Began 
welcoming guests at the first Embassy Suites by Hilton in the UAE, the 
first Canopy by Hilton resort in the Seychelles, first Conrad Hotels & 
Resorts in Bahrain and first Spark by Hilton in the UK. Added NoMad 
London to Hilton’s portfolio and significantly grew Hilton’s luxury 
presence throughout Europe with its partnership with Small Luxury 
Hotels of the World. 
971
P r o p e r t i e s
162,350
r o o m s
A L L  D A T A  A S  O F  D E C E M B E R  3 1 ,  2 0 2 4
H i lt o n  2 0 2 4  Y e a r  I n  R e v i e w
network-driven
Waldorf Astoria Seychelles Platte Island
2024 was a landmark year for Hilton in Europe, Middle East & Africa, 
with a record number of signings and openings. Spark by Hilton has 
been a game-changer, with deals signed in the UK, France, Poland, 
Germany, and Austria. Increased demand for leisure travel drove robust 
resorts growth and we continued to see strong growth in key markets 
such as Morocco, Egypt, and Saudi Arabia, where we plan to quadruple 
our presence in the coming years.  
Simon Vincent
P r e s i d e n t,  E u r o p e ,  M i d d l e  E a s t  &  A f r i c a

p g  1 0
Asia Pacific
Surpassed 1,000 properties in Asia Pacific, with 12 brands now 
represented across the region, and opened Hilton’s 700th hotel in 
Greater China. Nearly one in four rooms under construction in Asia 
Pacific carry a Hilton flag and, in 2024, Hilton entered new markets with 
the introduction of Hilton Kathmandu to Nepal and the debut of 
DoubleTree by Hilton Vientiane to Laos.
1,026
P r o p e r t i e s
198,240
r o o m s
A L L  D A T A  A S  O F  D E C E M B E R  3 1 ,  2 0 2 4
H i lt o n  2 0 2 4  Y e a r  I n  R e v i e w
network-driven
2024 was a standout year for Hilton in Asia Pacific. Testament to our 
strong reputation with owners and industry in the region, we celebrated 
a record number of signings, adding more rooms than any year in our 
region's history, and surpassed 1,000 trading hotels a year ahead of 
schedule.
Alan Watts
P r e s i d e n t,  A s i a  Pa c i f i c
Hilton Kyoto

p g  1 1
Hilton's scale, global presence and leading 
brands at multiple price points drive a 
network effect delivering industry-leading 
performance.
L e a d i n g
B r a n d s
S at i s f i e d,
loya l  
c u sto m e r s
P r e m i u m  
M a r k e t  
S h a r e
S at i s f i e d  
O w n e r s
H ot e l  
S u p p ly  
&  P i p e l i n e
H LT  
P e r fo r m a n c e
Leading Brands
 It starts with our award-winning brands that allow us to serve 
any guest, anywhere in the world, for any stay occasion.
Satisfied, Loyal Customers
These great products, along with reliable and friendly service, 
drive customer satisfaction and loyalty.
Premium Market Share
Our focus on product, service and loyalty generates an 
industry-leading RevPAR premium.
Satisfied Owners
In turn, we create strong financial returns for our hotel owners 
who invest further in growing our brands.
Hotel Supply & Pipeline
This further investment drives Hilton’s leading growth rate 
and robust pipeline around the world.
HLT Performance
 And, ultimately, the reinforcing nature of these activities 
generate strong financial performance for Hilton.
H i lt o n  2 0 2 4  Y e a r  I n  R e v i e w
network-driven

H i lt o n  2 0 2 4  Y e a r  I n  R e v i e w
platform-enabled
p g  1 2
Conrad Tulum Riviera Maya
Platform-Enabled
In 2024, Hilton’s platform delivered guests exceptional, unique stays 
and access to sought-after experiences. 
Hilton makes it easier than ever for 
guests to contact hotels on property
Whether guests are requesting a late check-out, looking for extra 
pillows or need a replacement toothbrush, Hilton expanded its 
mobile messaging platform to its more than 8,000 Hilton 
properties worldwide. Guests can now message via the Hilton 
Honors app, SMS, WhatsApp and other messaging channels. The 
digital messaging capability enables a two-way, immediate 
exchange between guests and hotel teams to answer questions, 
address concerns, arrange experiences and more.
Hilton for Business helps simplify 
travel management
Featuring portfolio-wide discounts, travel rewards for businesses 
and their employees and rapid onboarding, small and medium 
sized businesses can now use seamless program management to 
enhance the business travel booking and management 
experience and provide Hilton Honors benefits to business 
customers and their employees around the world.
The Logan Philadelphia, Curio Collection by Hilton

H i lt o n  2 0 2 4  Y e a r  I n  R e v i e w
platform-enabled
p g  1 3
Using technology to provide reliable, 
accessible stays
Hilton announced an industry-first, exclusive partnership with Be 
My Eyes to ensure guests who are blind or have low vision can 
experience a more seamless and welcoming stay. Together with 
Be My Eyes, Hilton is making available AI-powered assistance and 
dedicated Hilton Reservations and Customer Care support to Be 
My Eyes users across the U.S. and Canada. 
Culture
As a business of people serving people, Hilton is dedicated to 
creating the best workplace for its nearly half a million team 
members around the world. Inspired by Conrad Hilton’s founding 
vision to spread the light and warmth of hospitality, we are guided by 
our unwavering dedication to positively impact the communities 
where we operate while building a fully human experience at work 
through a framework focusing on inclusion, wellness, growth and 
purpose.
Culture
As a business of people serving people, Hilton is dedicated to 
creating the best workplace for its nearly half a million team 
members around the world. Inspired by Conrad Hilton’s founding 
vision to spread the light and warmth of hospitality, we are guided by 
our unwavering dedication to positively impact the communities 
where we operate while building a fully human experience at work 
through a framework focusing on inclusion, wellness, growth and 
purpose.
In today’s rapidly changing world of work, employees are increasingly seeking out 
employers who provide an environment where they can prioritize their growth while also 
balancing their own passions, dreams, and connection to a greater purpose. As the top 
hospitality company to work for in the world, our goal at Hilton is to build the greatest 
culture for our team members so they are empowered to reach their full potential and 
drive business impact.
Laura Fuentes
E x e c u t i v e  V i c e  P r e s i d e n t  &  

C h i e f  H u m a n  R e s o u r c e s  O f f i c e r

H i lt o n  2 0 2 4  Y e a r  I n  R e v i e w
culture
p g  1 4
Celebrating another year as the best 
hospitality company to work for in the world
Hilton was once again named the top hospitality company to work for by Great 
Place to Work and Fortune. In addition to the World’s Best Workplace honor, Hilton 
was recognized throughout 2024 as the No. 1 Best Workplace in multiple countries, 
including Austria, the Dominican Republic, India, Italy, the Netherlands, Nigeria, 
Oman, Peru, Switzerland, Türkiye, United States and Uruguay, receiving the most 
wins ever globally in a given year.
Hilton is – and has always been – deeply committed to the communities where we 
operate. Our founder believed that hospitality could make the world a better place, and 
this continues to be the cornerstone of our culture and our purpose. Our nearly half a 
million team members are at the center of delivering acts of hospitality within and 
beyond our hotels’ walls, driving impact for our guests, our communities, and one 
another, and demonstrating that, together, we are a force for good.
Katherine Lugar
E x e c u t i v e  V i c e  P r e s i d e n t,  

C o r p o r at e  A f fa i r s
Record commitment to 
organizations creating a better world 
for travel
Hilton believes travel is a powerful force for good in the world. 
Committed to this purpose, the Hilton Global Foundation, 
Hilton’s primary philanthropic arm, announced a $5.3 million 
commitment toward 16 nonprofit organizations working to 
combat poverty, advance career skills development, and protect 
the destinations where we live, work and travel.

H i lt o n  2 0 2 4  Y e a r  I n  R e v i e w
culture
p g  1 5
Stockholder Information
Stock Market Information 

Ticker Symbol: HLT 

Market Listed and Traded: NYSE
Corporate Office Contact 

Hilton 

7930 Jones Branch Drive 

McLean, Virginia 22102 
+1 703 883 1000 

www.hilton.com/corporate
Investor Relations Contact

7930 Jones Branch Drive 

McLean, Virginia 22102 

+1 703 883 1000

ir.hilton.com 

ir@hilton.com
Independent Registered Public Accounting Firm 
Contact

Ernst & Young LLP 

1775 Tysons Boulevard 

Tysons, Virginia 22102

+1 703 747 1000

ey.com
Transfer Agent Contact

EQ Shareowner Services 

P.O. Box 64874 

St. Paul, Minnesota 55164- 0874 
+1 800 468 9716 www.shareowneronline.com
Annual Meeting of Stockholders

May 14, 2025
Board of Directors
Judith A. McHale
President & Chief Executive Officer, Cane 
Investments; Former President & Chief Executive 
Officer, Discovery Communications
Elizabeth A. Smith
Executive Chair, Revlon; Former Chief Executive 
Officer, Bloomin’ Brands
Douglas M. Steenland 
Former Chief Executive Officer, Northwest 
Airlines; Lead Independent Director, American 
International Group
Chris Carr
Former Chief Operating Officer, Sweetgreen
Melanie L. Healey
Former Group President, The Procter & Gamble 
Company
Raymond E. Mabus, Jr.
United States Secretary of the Navy 2009-2017; 
Former Governor of Mississippi; Former U.S. 
Ambassador to the Kingdom of Saudi Arabia
Marissa A. Mayer
Director Nominee

Chief Executive Officer, Sunshine Products

Former Chief Executive Officer, President, 
Director, Yahoo!
Christopher J. Nassetta
President, Chief Executive Officer & Director, 
Hilton
Jonathan D. Gray
Chairman of the Board of Directors, Hilton; 
President & Chief Operating Officer, Blackstone
Charlene T. Begley
Former Senior Vice President & Chief Information 
Officer, General Electric; Former President & Chief 
Executive Officer of Home and Business 
Solutions, General Electric
Shaping Global Business
Learn more about Hilton’s Leadership Team
Executive Bios
Giving back to our communities
Travel with Purpose Week, Hilton’s annual week of engagement, 
mobilized its nearly half a million team members around the world to give 
back to the communities where we all live, work and travel. By partnering 
with local organizations, Hilton’s corporate and property-based team 
members support local destination stewardship, career development, 
community resilience and other social and environmental priorities.
In 2024, more than 1,200 events were held in communities around the 
world, contributing approximately 72,500 volunteer hours in just one 
week. These efforts resulted in:
Õ More than 96,250 people positively impacted Ì
Õ More than 26,000 pounds of waste collectedÌ
Õ More than 30,000 meals donated

H i lt o n  2 0 2 4  Y e a r  I n  R e v i e w
p g  1 6
This 2024 Annual Report (Year in Review) contains forward-looking statements. These statements include, but are not limited to, statements related to our 
expectations regarding the performance of our business, future results, and other non-historical statements. In some cases, you can identify these forward-
looking statements by the use of words such as "outlook," "believes," "expects," "forecasts," "potential," "continues," "may," "will," "should," "could," "seeks," 
"projects," "predicts," "intends," "plans," "estimates," "anticipates" or the negative version of these words or other comparable words. Such forward-looking 
statements are subject to various risks and uncertainties that could cause actual outcomes or results to differ materially from those indicated in these 
statements, including, among others, those described under "Part I—Item 1A. Risk Factors" in our Annual Report on Form 10-K for the year ended December 
31, 2024 and those in future filings. These factors should not be construed as exhaustive and should be read in conjunction with the other cautionary 
statements included in our Annual Report on Form 10-K and other filings. We undertake no obligation to publicly update or review any forward-looking 
statement, whether as a result of new information, future developments or otherwise, except as required by law.
O U R  F U L L  R E P O R T  O N L I N E
stories.hilton.com/2024