Quarterlytics / Technology / Communication Equipment / Inseego Corp.

Inseego Corp.

insg · NASDAQ Technology
Claim this profile
Ticker insg
Exchange NASDAQ
Sector Technology
Industry Communication Equipment
Employees 218
← All annual reports
FY2023 Annual Report · Inseego Corp.
Sign in to download
Loading PDF…
Registered number: 03882621 

INSIG AI PLC  

ANNUAL REPORT AND FINANCIAL STATEMENTS 

FOR THE YEAR ENDED 

31 MARCH 2023 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC 

CONTENTS 

Company Information 

Chairman’s Report  

Strategic Report 

Directors’ Report 

Statement of Directors’ Responsibilities 

Corporate Governance Report 

Independent Auditor’s Report 

Statements of Financial Position 

Consolidated Statement of Comprehensive Income 

Consolidated Statement of Changes in Equity   

Company Statement of Changes in Equity 

Statements of Cash Flows 

Notes to the Financial Statements 

Page 

2 

3 

7 

13 

15 

16 

22 

27 

28 

29 

30 

31 

32 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC 

COMPANY INFORMATION 

Directors 

Richard Bernstein –Executive Chairman  
Colm McVeigh – Chief Executive Officer  
Steven Cracknell – Executive Director   
Warren Pearson – Chief Technical Officer  
Richard Cooper – Non-Executive Director 

Company Secretary 

Westend Corporate LLP 

Registered Office 

6 Heddon Street 
London 
W1B 4BT 

Company Number 

03882621 

Bankers 

Natwest Bank plc 
135 Bishopsgate 
London 
EC2M 3UR 

Nominated Adviser and Broker  Zeus Capital Limited 

Independent Auditor 

82 King Street 
Manchester 
M2 4WQ 

Crowe U.K. LLP 
55 Ludgate Hill 
London 
EC4M 7JW 

2 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC  

CHAIRMAN’S REPORT 

Dear Shareholders, 

I am pleased to update you on developments at Insig AI plc and in the markets we serve. It is now two years since I came 
“on board.” As a non-executive director, my role involved oversight, stewardship and introductions. Three months ago, I was 
delighted to become Executive Chairman. This has allowed me to increase my involvement in the operational aspects of the 
business, including directly interfacing with both clients and importantly, prospects. 

In my statement last September, I was candid about the business: when I became Chairman, it was clear that the executive 
team at that time lacked experience in selling scalable software solutions. Since Colm McVeigh was appointed to the board, 
that has changed and his impact has been significant. The technical competence and machine learning capabilities within 
Insig AI have never been in doubt. However, a business is an enterprise, and its primary objective must be to convert its 
strengths into generating and growing sustainable revenues and profitability. 

A challenge for any emerging technology business is to decide its area of focus. Since its formation in 2017, the core Insig AI 
business  has  served  the  asset  management  industry.  This  has  been  its  client  base  and  the  Company  has  achieved 
considerable success in delivering valuable products and solutions. Two years ago, we supported AB CarVal Investors LP 
(“AB CarVal”), now part of Alliance Bernstein and delivered our ESG scoring tools which were incorporated within AB CarVal’s 
highly successful Collateralised Loan Obligation (“CLO”) fund.  

The democratisation of investing is a welcome development. As well as owners of corporations having the right to charge 
their boards with the obligation for businesses to behave as responsible corporate citizens, so savers also have the right to 
demand that those with the responsibility of managing those savings, asset managers, allocate capital and invest in areas 
that are not harmful to the planet and people but also result in an improved or positive outcome. 

Whilst such an approach is laudable, more recently, the “ESG” label has become tarnished and categorised by some as being 
part of the “woke” agenda. This is particularly the case in the United States, where a bifurcated political system has resulted 
in several states enacting legislation to restrict the use of ESG factors in making investment decisions. As a result, billions of 
dollars of State funds have been divested. In January 2023, 25 states filed a lawsuit in federal court seeking an injunction 
against the US Department of Labor that had introduced legislation that ESG factors should form part of fiduciary duties. 

The ESG landscape requires regulation and as it evolves and matures, it also requires greater uniformity. The three letter 
acronym “ESG” has become something of a poster child for being either “pro” or “anti”. This should not be about labels but 
put simply, whether investors and businesses act in a responsible manner. 

Two  weeks  ago,  Greta  Thunberg,  a  widely  acknowledged  champion  of  highlighting  the  seriousness  of  climate  change 
withdrew from attending the Edinburgh Book Festival, following reports that its sponsor, Ballie Gifford, has billions invested in 
firms  that  profit  from  fossil  fuels.  Baillie  Gifford  responded  by  stating  that  two  per  cent.  of  clients’  money  was  invested  in 
businesses with some element of fossil fuels, whereas five per cent. was invested in clean energy transition. 

As regards the “E,” what should an investor or asset manager be seeking to achieve?  We do not subscribe to the notion that 
by bypassing an investment in say fossil fuels, that the world will automatically be a better place. Forcing a large cap oil 
company to divest its oil assets may well result in more damage to the planet if the new owner of these assets has no interest 
in  being  a  responsible  investor.  Instead,  investment  should  perhaps  be  focused  on  company  level  binding  targets  where 
owners of such assets are answerable and accountable in the public markets arena. Transparency and accountability are 
critical. 

Whilst there has been an inevitable focus on the “E” and climate change, vital areas of the “S” and “G” have failed to garner 
as  much  focus.  Recent  events  at  Odey  Asset  Management  and  at  Coutts  &  Co  have  brought  into  focus  the  impact  on  a 
business and on its staff of failing to attend to the “S” and the “G.” 

We remain of the view that regulatory disclosure will become mandatory. However, until that time, and in the US in particular, 
a “state of flux”, seems to be an accurate characterisation of the ESG landscape. Inevitably, in the interim, such uncertainty 
is causing asset managers to defer fund launches and ESG asset allocation. With the added backdrop of a huge shift in asset 
allocation  to  government  bonds,  where  the  risk-free  rate  has  returned  to  levels  not  seen  for  more  than  20  years,  it  is 
unsurprising  that  purchasing  and  investment  decisions  are  being  deferred.  The  recessionary  narrative  has  placed  further 
pressures on spending budgets. 

It is therefore our mission, not only to endure this transitory period but to stake our claim as being part of the ecosystem that 
raises standards of corporate disclosure. In this regard, I am pleased to report significant progress. 

3 

 
 
 
 
 
INSIG AI PLC  

CHAIRMAN’S REPORT 

Insig AI, using its machine learning expertise, has the capability to source, analyse and categorise vast quantities of data to 
accelerate and enhance human decision making. Two years ago, the Company set out to achieve an ambitious target: to 
build a repository, essentially a database of corporate public disclosures. Then, our database comprised 200 companies. Last 
year, we reported that our repository of corporate disclosures had increased to 2,000 companies. Now, with a centralised 
library of transparent, tagged and machine-readable data of over 5,000 companies, we believe that we possess an unrivalled 
database  and  navigational  tool  for  both  corporations  and  market  participants,  encompassing  over  130  million  machine 
readable sentences. 

As well as our people and our technology, we regard this repository as being a most valuable asset. Assets derive probable 
future economic benefit, and we believe that we will achieve substantial economic benefits from this two year, multi-million-
pound investment. The most positive demonstration of the value of our database and data science capabilities has been 
evidenced by our partnership with the Financial Conduct Authority. 

Data and technology collaboration with the Financial Conduct Authority (“FCA”) 

In April 2023, Insig AI was proud to announce that it would be providing the data and software platforms to the FCA’s 2023 
TechSprint, known as the Global Financial Innovation Network’s (GFIN) Greenwashing TechSprint. The GFIN Greenwashing 
TechSprint has brought together 13 international regulators and 110 participants in each jurisdiction, including innovative tech 
firms and teams from large consultancies. 

The goal of the project is to develop a tool or solution that can help regulators tackle or mitigate the risks of greenwashing in 
financial services across the globe. The project focuses on how technology, including AI and Machine Learning, can enable 
regulators and supervisors to verify that ESG-related product claims to retail consumers are accurate and complete and how 
technology can help monitor, collate, and identify examples of greenwashing from financial services firms’ websites, social 
media platforms, and other documentation or data which can also be shared across jurisdictions. 

Insig AI is providing its data and technology platform for onboarding of partners and participants of the GFIN Greenwashing 
TechSprint. The core data set comprises our database of pdf and machine-readable corporate financial and ESG documents 
with entity mapping and sentence-level classification against 15 ESG issues. 

Participants have access to Insig AI’s technology via the ESG Research Tool app, which combines machine learning, Natural 
Language Processing and Elastic search capability for efficient document interrogation and comparison across the database 
of reports. Insig AI has facilitated the collection, tagging and addition of new corporate documents into the database. 

I  am  now  delighted  to  report  that  we  have  received  very  positive  feedback  from  multiple  participants.  We  regard  our 
involvement as integral to the GFIN Greenwashing TechSprint. Next month, in conjunction with the FCA, we expect to provide 
a more detailed update. Let us not underestimate the scale of this achievement and the quality of connections that it has 
brought. The World Bank is but one of more than a dozen international bodies that we are now able to interact with. 

It is vital that those guilty of greenwashing, that is those who make false and/or misleading claims, are punished. The GFIN 
Greenwashing TechSprint focuses on companies, rather than on asset managers. However, rightly, asset managers must 
also be held accountable. We have had direct engagement with asset managers who are “talking the talk” of incorporating 
best practice on corporate disclosures but when we “drill down,” it is evident that they are not doing so. We welcome the day 
when regulatory enforcement prohibits such behaviour. 

We also note and concur with recent comments from ClimateEarth regarding the failure of the Big 6 Accounting firms to move 
forward with providing the necessary audit and disclosure risk assurances that are urgently required. We stand, ready, willing 
and able to work with the Big 6 Accounting firms to raise the bar of these essential corporate disclosures. Action will have to 
follow regulation but, for now, it is the regulators that are charged with this responsibility. 

Financial performance 

For the year ended 31 March 2023, we are reporting a 22 per cent increase in consolidated revenue to £2.1 million. The 
Group’s legacy Sport in Schools business comprised £1.4 million, with the core Insig AI business delivering an 85 per cent. 
increase in revenue to £0.7 million. 

During  the  year,  Sport  in  Schools  invested  £0.1  million  in  a  significant  marketing  campaign.  This  culminated  with  Gareth 
Southgate,  manager  of  the  England  national  football  (soccer)  team  since  2016,  providing  a  coaching  session  to  pupils 
coached by Sport in Schools. After this investment, which was expensed in full, Sport in Schools delivered a modest operating 
profit. 

Combined operating loss was £4.8 million. This was after charging depreciation and amortisation of £2.8 million. Net cash 
used in operating activities, was £1.0 million, as against £2.2 million in the previous year. This reflects the decision taken by 
the Board to significantly reduce operating costs, as software platform milestones had been delivered, we no longer required 
a large development team, and we were also able to streamline our business activities. 

4 

 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC  

CHAIRMAN’S REPORT 

The Group carried out a review of the carrying value of its goodwill and other assets during the year. These have been written 
down by £16.6 million and accounted for as an exceptional item. This charge has no impact on either cash or prospects of 
the Group. 

Cash at bank as at 31 March 2023 was £0.3 million. Following the year end, in April 2023, we announced a successful equity 
fundraise of £0.9 million, which I refer to below. 

Funding 

In  May  2022,  I  provided  the  Company  with  an  unsecured  convertible  loan  facility  of £1.0  million.  The  key  terms  were 
conversion at the higher of 35p per share and the prevailing share price at the time of conversion and a coupon of 5 per cent. 
per annum on funds drawn down. In June 2022, the Company announced that it had also agreed a £0.5 million convertible 
loan, on the same terms as my own facility, with David Kyte, a long term shareholder of the Company. These loan facilities 
were fully utilised and were due for repayment on 31 December 2022. In that month, both David Kyte and myself agreed to 
extend these loan facilities by 12 months.  

For myself, the terms of the extension included increasing the interest rate to 8 per cent. per annum to reflect the significant 
increase in interest rates and the deterioration in the debt capital markets. The conversion price was amended to 20p which 
represented  a  17.6  per  cent.  premium  to  the  prevailing  share  price  and  1,666,667  warrants  were  granted  expiring  on 31 
December 2025 and exercisable at a price of 30p, which represented a 76.5 per cent. premium to the prevailing share price. 

For David Kyte's facility, the terms of extension included increasing the interest rate to 8 per cent. per annum to reflect the 
significant increase in interest rates and the deterioration in the debt capital markets. The conversion price was amended to 
18p, which represented a 5.9 per cent premium to the prevailing share price and 1,388,889 warrants were granted expiring 
on 31 December 2025 and exercisable at a price of 25p, which represented a 47.1 per cent premium to the current share 
price. 

In September 2022, I provided a further convertible loan facility of up to £0.75 million. This facility has been fully utilised. The 
key terms were a conversion price of 35p per share and a coupon of 5 per cent. per annum on funds drawn down. This loan 
was secured against the share capital held by the Company in Westside Sports Limited, which has interests in Ultimate Player 
Limited, Pantheon Leisure plc, Sport in Schools Limited and the Elms Group Limited. The loan was due to be repaid on 30 
June 2023. As previously announced, the Company and myself agreed to extend the repayment date by six months. 

Successful equity funding 

In April 2023, the Company announced that it had completed an equity subscription raising £0.9 million at 17p per share, 
being the closing price on 20 April 2023. I subscribed for £0.15 million. Funds are being utilised to invest in sales and marketing 
as well as for working capital purposes.  

The subscribed for shares were issued from shares held in treasury, being shares gifted to the Company in December 2022 
by Insight Capital founders and directors of the Company, Steve Cracknell and Warren Pearson, Chief Product Officer and 
Chief Technology Officer respectively. As a result, effectively, existing shareholders suffered no equity dilution. 

AB CarVal partnership 

In February 2022, the Company announced a landmark agreement with AB CarVal to develop and launch a new line of high 
yield (“HY”) and investment grade (“IG”) ESG scoring tools to be used by AB CarVal to optimise HY and/or IG portfolios based 
on ESG considerations. As previously stated, our share of fees is based on AB CarVal’s assets under management (“AUM”) 
raised  in  connection  with  these  HY  and/or  IG  focused  investment  pools  and  we  continue  to  anticipate  that  as  AB  CarVal 
secures mandates, our fees will increase commensurably and continue for several years. 

In July 2022, AB CarVal was acquired by Alliance Bernstein, which we hope will provide further opportunities. In April 2023, 
we reported that over the last year, we have worked closely with AB CarVal on refining the ESG scoring tools and that we 
believe that these tools are now ready for commercialisation. We continue to expect a slow and gradual ramp up of sustainable 
revenues from this partnership. Whilst the recent uncertain ESG landscape in the US described above will inevitably make 
the ESG fundraising environment slower and more challenging, we remain of the view that AB CarVal has a market leading 
product, which over time, will garner support with growing traction. 

Generative AI and new product breakthrough delivering alpha 

Of late, many column inches have been devoted to the pros and cons of generative AI. What seems beyond dispute is that 
the output from generative AI is a function of its input, or its source data. At Insig AI, we are now able to successfully use 
generative  AI  because  of  the  integrity,  objectivity,  and  transparency  of  our  source  data  of  130  million  machine-readable 
sentences. 

5 

 
 
 
 
 
 
 
 
 
  
   
 
 
 
 
 
 
 
INSIG AI PLC  

CHAIRMAN’S REPORT 

We  have  also  recently  been  able  to  utilise  this  capability  to  construct  a  fixed  income  model  portfolio,  which,  based  on 
momentum and value criteria, is able to deliver 160 basis points of additional alpha. We now intend to partner with an asset 
manager to test this portfolio optimisation tool on an existing portfolio. 

Board composition 

We were greatly saddened by the sudden and untimely death in April of John Murray. His wise counsel is sorely missed. 
Whilst John is truly irreplaceable, we are currently seeking to strengthen the board. 

Prospects 

It remains early in the Group’s current financial year. We have been awarded a financial database assignment from a new 
client, as well as an annual licencing agreement for our ESG data from another new client asset manager. In the first quarter, 
we also secured additional business from an existing client. We remain frustrated by the very slow pace of decision making 
at prospects – even though, the business case in our opinion, is so strong. 

We  continue  to  forecast  further  sales  growth  for  the  Insig  AI  business.  The  board  remains  optimistic  that  it  will  achieve 
operating profitability in FY-24. Also, we are benefiting from decisions taken earlier in the year that materially lowered our 
operating costs.   

We have previously commented on the current bear market for asset managers and that many have characterised this as 
being the harshest investment climate for a generation. Against such a backdrop, we remain realistic as to the pace of sales 
growth in the very short term. That is why the decisive action we took last autumn to adapt to this tough environment has 
proven to be the right strategy. 

We are using our machine learning and data science optimisation capabilities to drive better performance outcomes, to reduce 
risk and to improve decision making and the standard of corporate disclosure.  

We are delighted with recent progress from our data and collaboration agreement with the FCA. The feedback received from 
participants is that our repository, our Natural Language Processing classifiers, and their ability to use keywords to surface 
patterns  of  reporting  are  both  unique  and  valuable.  We  regard  this  as  being  a  core  asset,  ideally  suited  to  partnership 
opportunities, where we will be able to significantly broaden our user base and translate this into increasing revenues and 
profits.  

Richard Bernstein 
Chairman 
13 August 2023 

6 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC  

STRATEGIC REPORT 

The Directors of the Company present their Strategic Report on the Group for the year ended 31 March 2023. 

Principal activities 

The principal activity of Insig AI Plc (the “Company” or the “Group”) during the period was the provision of data science and 
machine learning development. Since the completion of the acquisition of Insig Partners on 10 May 2021, the legacy sports 
coaching business has continued.  

Organisation overview 

The Group’s business is directed by the Board and is managed on a day-to-day basis by the Chief Executive Officer. The 
Board monitors compliance with objectives and policies of the Group through monthly performance reporting, budget updates 
and periodic operational reviews. 

During  the  year  the  Board  comprised  of  one  Non-Executive  Chairman,  three  Executive  Directors  and  two  Non-Executive 
Directors.  

The Corporate Head Office of the Group is located in London, UK.  

Review of business 

The Chairman’s statement starting on page 3 provide a review of the business and future prospects. 

Financial performance review 

The total comprehensive loss of the Group for the year ended 31 March 2023 was £18,562,346 (31 March 2022: loss of 
£4,186,719). The loss of the Company for the year was £21,180,437 (31 March 2022: loss of £267,798).  

Following  their  assessment  on  intangible  assets  which  include  development  costs,  goodwill,  technology,  databases  and 
customer relationships, the Directors concluded that an impairment charge of £16,558,296 was necessary for the year ended 
March 2023. This impairment was decided as a result of a higher weighted average cost of capital being used due to changes 
in the risk free interest rate, reduced revenue projections expected over the next several years, and the deterioration of the 
wider market conditions within the technology sector. 

Details of impairments which have been applied by the Group are disclosed within note 14 to these Financial Statement. 

The Board monitors the activities and performance of the Group on a regular basis. The Board uses financial indicators based 
on budget versus actual to assess the performance of the Group.  

Administrative expenses are the expenses related to the Group’s ability to run the corporate functions to ensure they can 
perform their operational commitments.  

The  four  main  KPIs  for  the  Group  are  as  follows.  These  allow  the  Group  to  monitor  costs  and  plan  future  development 
activities: 

KPI 

Cash and cash equivalents 

Administrative expenses as a percentage of total assets 

Research and Development costs incurred during the year 

Revenue 

Principal risks and uncertainties 

31 March 
2023  
£ 

31 March 
2022 
£ 

280,584 

473,390 

29% 

13% 

1,456,436 

2,304,000 

2,092,161 

1,707,790 

The management of the business and the execution of the Group’s strategy are subject to a number of risks. The key business 
risks affecting the Group are set out below. 

7 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC  

STRATEGIC REPORT 

Risks are formally reviewed by the Board, and appropriate processes are put in place to monitor and mitigate them. If more 
than one event occurs, it is possible that the overall effect of such events would compound the possible adverse effects on 
the Group. 

Requirement for future R&D investment and availability of working capital given current cash burn of business 

To remain competitive, the Board recognises that investment in research and development (“R&D”) may result in increased 
pressure on working capital. Working capital levels are constantly monitored by means of budgetary and financial controls. 
Without R&D expenditure, the business may suffer if it is unable to successfully introduce new products to the market in a 
timely fashion or if any new or enhanced products or services are introduced by its competitors that its customers find more 
advanced and better suited to their needs. As such, the Board closely monitors investment in R&D and working capital levels. 
Further, the Board monitors the sales and product market penetration and the impact this has on sufficient working capital. 

Credit risk  

Credit risks arise from trade receivables where the party fails to discharge their obligation in relation to the financial instrument. 
To  minimise  this  risk,  management  has  appropriate  credit  assessment  methods  to  establish  credit  worthiness  of  new 
customers and monitor receivables by regularly reviewing aged receivable reports. 

Liquidity risk 

Liquidity risk arises in relation to the Group’s management of working capital and the risk that the Company or any of its 
subsidiary undertakings will encounter difficulties in meeting financial obligations as and when they fall due. To minimise this 
risk, the liquidity position and working capital requirements are regularly reviewed by management. Further explanation of 
these risks is set out in Note 3 to the financial statements. 

The Group also recognises several additional risks that arise with the newly acquired business operation, these include: 

Customer concentration 

The Group is dependent on certain key customers who may seek lower prices or may reduce their demand for the Insig AI 
software or services provided. The Group plans to extend its offerings to larger key customers which will assist in building a 
stronger and more diverse sales pipeline to mitigate customer concentration risk. Key customers are detailed in note 6 of the 
Financial Statements. 

IP rights and know-how of employees 

The Group’s ability to protect its intellectual property rights, its brand, and to preserve the confidentiality of its own know-how 
and business information. 

Rights over intellectual property are protected by registering patents and trademarks whenever considered applicable. All 
personnel are made aware of the importance of business confidentiality in relation to both know-how and business information 
generally. 

Dependence on key personnel 

The newly acquired business relies on its senior management team. If the business was unable to retain its current personnel 
and hire additional personnel with the requisite skills and experience, its ability to implement its growth strategy and compete 
in its industry could be harmed. 

Whist all businesses are dependent on key personnel, the Group also has access to external services that could, if needed, 
provide the required skills to assist senior management. 

Information technology (“IT”) / cyber security breaches 

The  Group  relies  on  IT  systems  to  conduct  its  operations.  Accordingly,  Insig  and  its  software  may  be  at  risk  from  cyber- 
attacks. Cyber-attacks can result from deliberate attacks or unintentional events and may include (but are not limited to) third 
parties  gaining  unauthorised  access  to  software  for  the  purpose  of  misappropriating  financial  assets,  IP  or  sensitive 
information, corrupting data, or causing operational disruption. If a cyber-attack occurred, it could expose both the business 
and the Company to potential financial and reputational harm.  

The Board continually monitor their computer software protection systems to minimise this risk. Insig AI has a nominated 
Information Security Officer who is required to report any data security breach to the CEO.  No data breaches or performance 
incidents that had a material impact on the business were experienced during the reporting period.  Insig AI’s Sustainability 

8 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC  

STRATEGIC REPORT 

Report  2022  contains  more  detail  on  the  Company’s  information  security  management  system  regarding  data  security, 
technology disruptions, risk assessment and mitigation, cyber security and data privacy. 

New competition 
The business is primarily focused on the financial services sector which is highly competitive. Whilst the current and future 
suite of products will be highly valued by certain financial services companies, other software development companies may 
look to enter the market with competing technologies. 

Management look for signs of increased competition and actions by competitors or customers that could have an adverse 
effect on the Group’s financial performance, hinder growth and affect future sales volumes and margins. Whilst the Board is 
aware of several companies across the world claiming to have certain similar software and other technology solutions not 
dissimilar to those of the Group, management believe such companies are small and have to date, not found themselves in 
direct  competition  with  any  of  them  when  negotiating  with  investment  managers  on  prospective  services  or  licence 
arrangements 

Details of the Group’s financial risk management policies are set out in Note 3 to the Financial Statements. 

Corporate responsibility 

Approach to Environmental, Social and Governance  
The Board believes that businesses have a duty to behave sustainably and responsibly and understand that the Company 
must ‘walk the talk’ on Environmental, Social and Governance (“ESG”) matters while at the same time seeking to contribute 
a positive impact through its activities.  

Impact 
The Group has developed a software tool to support ESG research and analysis to drive best practice, transparency and 
evidence-based decision making in the sustainable investment space. It is expected that the information provided by this tool 
will ultimately facilitate investment into companies with better ESG credentials and contribute to a macro environment that will 
benefit all parties.  

Risks 
Insig  AI’s  Sustainability  Report  2023  provides  detail  on  the  Company’s  identification  of  material  risks  in  line  with  the 
Sustainability Accounting Standards Board (SASB), and measures taken to mitigate them.  The below is a summary. 

Data security and privacy 
The Company has an approach to Information Security Management System (ISMS) which supports the governance and 
oversight of critical incident risk management and systemic risk management which covers both data privacy and security. 
The Company does not use any of its users’ data for secondary purposes and has not had any incidents or legal proceedings 
associated with data privacy, and experienced no data breaches or material performance incidents during the reporting period. 

Workforce 
As  innovators  in  software  development,  the  Company  depends  on  the  skilled  technical  knowledge  of  its  staff  and  their 
wellbeing and retention are a priority.  Insig AI has over 20 workforce policies available internally for staff which are set out in 
the Sustainability Report and some of which are also published on the Company’s website.  

The Company is committed to the principles of diversity, inclusion and equality and Insig AI’s Equal Opportunity Policy is 
available on the company website. Bullying and harassment are not tolerated and we seek to ensure that everyone is treated 
with the same dignity and respect.  Insig AI’s Bullying and Harassment Policy can be found on the Company’s website. 

Environment 
While the Company has a relatively low environmental impact due to the nature of its operations and hybrid working policy, 
the Board is committed to reducing any negative impacts.   

Insig AI’s Sustainability Report 2023 contains estimates of its two main sources of carbon emissions (both Scope 2); cloud 
computing data storage centres and unavoidable international travel for key staff, and consideration of how to minimise these 
further before potentially offsetting residual emissions.  

Corporate Governance 
The Group is committed to operating ethically across all the various jurisdictions in which it operates and adheres to the QCA 
Corporate Governance Code.  The Statement of Compliance and Policies including regarding Whistleblowing, Ethics and 
Integrity, Anti-Bribery and Corruption and Criminal Finances Act can be found on the Company’s website. 

9 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC  

STRATEGIC REPORT 

Health and safety 
The  Company  as  a  whole  recognises  the  importance  of  safeguarding  the  health,  safety  and  welfare  of  all  clients  and 
employees. Sport in Schools Limited (“SSL”) in particular has the following policies in place: 

•  SSL  follows  a  health  and  safety (H&S)  policy  for  venues  and  children.  All  venues  are  risk  assessed  prior  to  the 

activity commencing ensuring the correct measures are taken to provide a safe area of practical work.  

•  SSL obtains copies of a school’s H&S policy before commencing the provision of service.  
•  All staff are fully enhanced DBS checked every 3 years which is common practice when working with children. These 

checks and applications are carried out by SSL.  

•  SSL staff are First Aid qualified and safeguard trained every three years with annual courses arranged to refresh 

and share best practice.  

•  Before bookings for children on courses, enquiries are made and notes taken in relation to children with special 

needs or disabilities thus ensuring measures are in place to allow safe participation.  

Insig AI’s H&S Policy can be found on the Company’s website. 

Internal controls 

The  Board  recognises  the  importance  of  both  financial  and  non-financial  controls  and  has  reviewed  the  Group’s  control 
environment and any related shortfalls during the period. Since the Group was established, the Directors are satisfied that, 
given the current size and activities of the Group, adequate internal controls have been implemented. Whilst they are aware 
that  no  system  can  provide  absolute  assurance  against  material  misstatement  or  loss,  in  light  of  the  current  activity  and 
proposed future development of the Group, continuing reviews of internal controls will be undertaken to ensure that they are 
adequate and effective. 

Further details of corporate governance can be found in the Corporate Governance Report on page 16. 

Going concern 

The preparation of financial statements requires an assessment on the validity of the going concern assumption. The Directors 
have reviewed projections for a period of at least 12 months from the date of approval of these financial statements as well 
as potential opportunities.  Any potential short falls in funding have been identified and the steps to which Directors are able 
to mitigate such scenarios and/or defer or curtail discretionary expenditures should these be required have been considered. 

In approving the financial statements, the Board has recognised that there is a material uncertainty. The financial statements 
do not include any adjustments that may arise in the event of the Group not being a going concern. However, having made 
enquiries and considered the uncertainties outlined above, the Directors have a reasonable expectation that the Group will 
continue to be able to raise finance as required over this period to enable it to continue in operation and existence for the 
foreseeable future.  Accordingly, the Board believes it is appropriate to adopt the going concern basis in the preparation of 
the financial statements.  

The Group’s business activities together with the additional factors likely to affect its future development, performance and 
position are set out in the Chairman’s Report on page 3. In addition, Note 3 to the Consolidated Financial Statements includes 
the Group’s objectives, policies and processes for managing its capital; its financial risk management objectives; details of its 
financial instruments and its exposure to market, credit and liquidity risk. 

Directors’ and Officers’ indemnity insurance 

The Group has made qualifying third-party indemnity provisions for the benefit of its Directors and Officers. These were made 
during the period and remain in force at the date of this report. 

Financial Risk Management Objectives 

The Group has disclosed the financial risk management objectives within Note 3 to these Financial Statements. 

Events after the reporting period 

Events after the reporting period are set out in Note 32 of the Financial Statements. 

Future developments 

Details of future developments for the Group are disclosed in the Chairman’s Report on page 3.  

10 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC  

STRATEGIC REPORT 

Impairments 

Following  their  assessment  on  intangible  assets  which  include  development  costs,  goodwill,  technology,  databases  and 
customer relationships, the Directors concluded that an impairment charge of £16,558,296 was necessary for the year ended 
March 2023. This impairment was decided as a result of an increased weighted average cost of capital (WACC) being used 
changing the risk free rate, reduced revenue projections expected over the next several years, and changes in the market 
conditions within the technology sector. 

Details of impairments which have been applied by the Group are disclosed within note 14 to these Financial Statements. 

Section 172(1) Statement - Promotion of the Company for the benefit of the members as a whole 

The Companies (Miscellaneous Reporting) Regulations 2018 require Directors to explain how they considered the interests 
of key stakeholders and the broader matters set out in section 172(1) of the Companies Act 2006 (“S172”) when performing 
their duty to promote the success of the Company under S172. This includes considering the interest of other stakeholders 
which will have an impact on the long-term success of the Company.  

The requirements of s172 are for the Directors to: 

•  Consider the likely consequences of any decision in the long term, 
•  Act fairly between the members of the Company, 
•  Maintain a reputation for high standards of business conduct, 
•  Consider the interests of the Company’s employees, 
• 
•  Consider the impact of the Company’s operations on the community and the environment. 

Foster the Company’s relationships with suppliers, customers and others, and 

Directors  are  fully  aware  of  their  duty  to  promote  the  success  of  the  Company  in  accordance  with  section  172  of  the 
Companies Act 2006. Section 172 of the Companies Act 2006 requires Directors to take into consideration the interests of 
shareholders and employees, considered the key stakeholders of the Company, in their decision making. 

This  section  should  be  read  in  conjunction  with  the  rest  of  the  Group  Strategic  Report  and  the  Corporate  Governance 
Statements. 

S172 (1) “The likely consequences of any decision in the long term” 

The application of the Section 172 (1) requirements can be demonstrated in relation to some of the key decisions made during 
the reporting period, including: 

• 
• 
• 

ongoing research and development within Insig Partners Limited 
focusing on strategic partnerships with funds and other technology providers 
continued assessment of corporate overheads and expenditure 

S172(1) “The need to act fairly as between members of the Company” 

After weighing up all relevant factors, the Directors consider which course of action best enables delivery of the Company’s 
strategy over the long-term, taking into consideration the impact on stakeholders. The Directors believe they have acted in 
the way they consider most likely to promote the success of the Company for the benefit of its members as a whole.  

The  Board  is  committed  to  maintaining  good  communication  and  having  constructive  dialogue  with  its  shareholders.  The 
Company has close ongoing relationships with key private shareholder, analysts and brokers, providing the opportunity to 
discuss  issues  and  provide  feedback  at  meetings  with  the  Company.  All  shareholders  are  encouraged  to  attend  the 
Company's Annual General Meeting and any general meetings held by the Company.  

S172(1) “The desirability of the Company maintaining a reputation for high standards of business conduct” 

The Board periodically reviews and approves clear frameworks, such as the Company’s Code of Business Ethics, to ensure 
that its high standards are maintained both within the Group and the business relationships we maintain. This, complemented 
by the various ways the Board is informed and monitors compliance with relevant governance standards, help ensure its 
decisions are taken and that the Group acts in ways that promote high standards of business conduct. 

S172(1) “The interests of the company’s employees” 

11 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC  

STRATEGIC REPORT 

The Board recognises that the Company’s employees, are fundamental and core to the Organisation’s business and delivery 
of  our  strategic  ambitions.  The  success  of  the  Company’s  business  depends  on  attracting,  retaining  and  motivating 
employees. From ensuring that the Company remains a responsible employer, from pay and benefits to the health, safety 
and workplace environment, the Directors factor the implications of decisions on employees and the wider workforce, where 
relevant and feasible. 

S172(1) “The need to foster the Company’s business relationships with suppliers, customers and others” 

Delivering on the Group strategy requires strong mutually beneficial relationships with suppliers and customers. The Group 
values all of its suppliers and aims to build strong positive relationships through open communication and adherence to trade 
terms.  The Group is committed to being a responsible entity and doing the right thing for its customers, suppliers and business 
partners. 

S172(1) “The impact of the Company’s operations on the community and the environment” 

The Group is committed to the highest environmental, social and governance standards both internally within the Group and 
externally with customers. The Group is committed to being a responsible entity in terms of the community and the wider 
environment.  

The Strategic Report comprises the Chairman’s Report, the Strategic Report and was approved by the Board of Directors for 
issuance on 13 August 2023. 

Colm McVeigh 
Chief Executive Officer 
13 August 2023  

12 

 
 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC  

DIRECTORS’ REPORT 

The Directors present their Annual Report on the affairs of Insig AI plc plc together with the Financial Statements for the year 
ended 31 March 2023. 

Dividends 

The Directors do not recommend the payment of a dividend for the year (31 March 2022: £Nil). 

Directors & Directors’ interests 

The Directors who served during the year ended 31 March 2023 are shown below and had, at that time the following beneficial 
interests in the shares of the Company: 

31 March 2023 

31 March 2022 

Richard Bernstein  

Steven Cracknell  

Warren Pearson  

Colm McVeigh  

John Murray* 

Richard Cooper**  

Ordinary 
shares 

Share options 
& warrants 

Ordinary 
shares 

14,250,000 

1,666,667 

12,892,500 

6,318,293 

2,328,082 

29,550 

40,000 

- 

- 

- 

10,839,798 

4,828,082 

2,000,000 

29,550 

2,000,000 

- 

- 

40,000 

- 

- 

- 

Share 
options & 
warrants 

- 

- 

- 

* John Murray deceased 24 April 2023 
** Richard Cooper was appointed 11 April 2022 

Further details on options can be found in Note 23 to the Financial Statements. 

Substantial shareholders 

The substantial shareholders with more than a 3% shareholding at 31 March 2023 are shown below: 

Holding 

Percentage 

14,250,000 

7,599,936 

6,318,293 

5,438,600 

5,048,537 

3,365,961 

14.4% 

7.6% 

6.4% 

5.4% 

5% 

3.4% 

Richard Bernstein 

Nikhil Srinivasan 

Steven Cracknell 

Anna Mann 

Mark Woodhouse 

Jaco Venter 

Serving Directors 

The Directors that served during the year and their roles are as follows: 

Richard Bernstein – Executive Chairman  
Colm McVeigh – Chief Executive Officer  
Steven Cracknell – Executive Director   
Warren Pearson – Chief Technical Officer  
Richard Cooper – Non-Executive Director (appointed 11 April 2022) 
John Murray – Non-Executive Director (deceased 24 April 2023) 

Future Developments 

Please refer to Chairman’s statement on page 3. 

13 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC  

DIRECTORS’ REPORT 

Research and development 

Please refer to Chairman’s statement on page 3. 

Sales and purchase of treasury shares 

On  21  December  2022,  Steven  Cracknell  and  Warren  Pearson  who  are  directors  of  the  Company,  gifted  4,500,000  and 
2,500,000 of their shares respectively to be held in treasury. 

Provision of information to Auditor 

So far as each of the Directors is aware at the time this report is approved: 

• 
• 

there is no relevant audit information of which the Company's auditor is unaware; and 
the  Directors  have  taken  all  steps  that  they  ought  to  have  taken  to  make  themselves  aware  of any  relevant  audit 
information and to establish that the auditor is aware of that information. 

Auditor 

Crowe U.K. LLP has signified its willingness to continue in office as auditor. 

This report was approved by the Board on 13 August 2023 and signed on its behalf. 

Colm McVeigh 
Chief Executive Officer 
13 August 2023

14 

 
 
 
 
 
 
 
 
 
 
INSIG AI PLC 

STATEMENT OF DIRECTORS’ RESPONSIBILITIES 

The Directors are responsible for preparing the Annual Report and the Financial Statements in accordance with applicable 
law and regulations. 

Company law requires the Directors to prepare financial statements for each financial year. Under that law the Directors have 
elected  to  prepare  the  Group  and  Parent  Company  Financial  Statements  in  accordance  with  International  Accounting 
Standards in conformity with the Companies Act 2006. The Directors must not approve the Financial Statements unless they 
are satisfied that they give a true and fair view of the state of affairs of the Group and Company, and of the profit or loss of 
the Group for that period. In preparing these Financial Statements, the Directors are required to: 

•  select suitable accounting policies and then apply them consistently; 

•  make judgments and accounting estimates that are reasonable and prudent; 

•  state whether applicable international accounting standards in conformity with the Companies Act 2006 have 
been followed, subject to any material departures disclosed and explained in the Financial Statements; and 

•  prepare the Financial Statements on a going concern basis unless it is inappropriate to presume the Company 

will continue in business. 

The Directors are responsible for keeping adequate accounting records that are sufficient to show and explain the Company’s 
and Group’s transactions and disclose with reasonable accuracy at any time the financial position of the Group and Company, 
and enable them to ensure that the Financial Statements comply with the Companies Act 2006. They are also responsible for 
safeguarding the assets of the Group and Company, and hence for taking reasonable steps for the prevention and detection 
of fraud and other irregularities. 

The Directors are responsible for the maintenance and integrity of the corporate and financial information included on the 
Company’s  website.  Legislation  in  the  United  Kingdom  governing  the  preparation  and  dissemination  of  the  Financial 
Statements may differ from legislation in other jurisdictions.  

The Company is compliant with AIM Rule 26 regarding the Company’s website. 

The Directors confirm that they have complied with the above requirements in preparing the Financial Statements.

15 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC 

CORPORATE GOVERNANCE REPORT 

The  Company  has  adopted  the  QCA  Governance  Code  (the  “QCA  Code”)  as  the  basis  of  the  Company’s  governance 
framework. It is the responsibility of the Board led by the Chairman to ensure that the Company is managed for the long- term 
benefit  of  all  shareholders  and  stakeholders,  with  effective  and  efficient  decision-making.  Corporate  governance  is  an 
important aspect of this, reducing risk and adding value to our business.  

Corporate Governance Report  
The QCA Code sets out 10 principles that should be applied. These are listed below together with a short explanation of how 
the Company applies each of the principles:  

Principle One  
Business Model and Strategy  

Insig AI’s business model is designed to promote long-term value for customers, shareholders and other stakeholders. Its 
business strategy is the development of Artificial Learning (AL) and Machine Learning (ML) SaaS products and services to 
enable  asset  managers  to  optimise  their  investment  decisions  and  business  performance  through  the  use  of  enhanced 
technologies and data science techniques.  

The Company has developed a suite of products to support client needs to as they transition to a data-centric and machine 
learning  enabled  business  model  and  advance  and  scale  their  analytical  capabilities  driving  value,  speed  and  strategic 
leverage.  

As well as executing its new strategic focus in artificial intelligence and machine learning, the Company through its non-core 
subsidiary Sport In Schools Ltd has a long-established reputation in the field of school sports coaching for children and related 
activities.  

However, the priority of the Group remains focusing on the enormous growth potential in artificial intelligence and machine 
learning.  Following  the  Company’s  initial  acquisition  of  a  9.1%  stake  In  Insight  Capital  Partners  Ltd  (now  known  as  Insig 
Partners Ltd) in March 2020, the company completed the acquisition of the remaining shares in May 2021.  

Principle Two  
Understanding Shareholder Needs and Expectations  

The  Company  recognises  the  importance  of  engaging  with  its  shareholders  and  reports  formally  to  them  through  the 
publication of its full-year and half-year results and via additional updates throughout the year. The Chairman presents the 
results to existing shareholders, potential investors, brokers and the media, where appropriate. The Non-Executive Directors 
are also available to discuss any matter with shareholders.  

Meetings with these stakeholders are reported on at monthly board meetings by the Chairman to ensure that shareholders’ 
views  are  communicated.  This  process  enables  the  Board  to  be  kept  aware  of  shareholders’  opinions  on  strategy  and 
governance, and for them to understand any issues or concerns.  

Shareholders  are  encouraged  to  attend  the  annual  general  meeting  at  which  the  Company’s  activities  and  results  are 
considered,  and  shareholders  questions  are  encouraged  and  answered  by  the  Directors.  General  information  about  the 
Company is also available on the Company’s website: https://insg.ai. 

Since January 2020, the Board of Insig AI has announced detailed results of shareholder voting to the market shortly after 
each shareholder vote.  

Principle Three  
Considering Wider Stakeholder and Social Responsibilities  

The Board considers the interests of shareholders and all relevant stakeholders in line with section 172 of the Companies Act 
2006. The Company is aware of its corporate social responsibilities and the need to maintain effective working relationships 
across  a  range  of  stakeholder  groups,  which  include  the  Company’s  employees,  customers,  suppliers,  and  regulatory 
authorities.  

The Company’s operations take account of the need to balance the needs of all stakeholder groups while maintaining focus 
on the Board’s primary responsibility to promote the success of the Company for the benefit of its shareholders. The Company 
endeavours to take account of feedback received from stakeholder groups, making amendments to working arrangements 
and operational plans where appropriate and where such amendments are consistent with the Company’s long-term strategy.  

Customer engagement and satisfaction is core to Insig AI’s success; thus, we maintain consistent and constructive dialogue 
with  our  clients.  We  regularly  review  the  customer  communication  channels  and  will  continue  to  adapt  the  customer 

16 

 
 
 
 
 
 
 
 
 
 
INSIG AI PLC 

CORPORATE GOVERNANCE REPORT 

engagement structure as the Company and its customer base grows to ensure that customer feedback is easily received and 
addressed.  

The Company prioritises the satisfaction and engagement of its employees. “All Hands” meetings are held regularly as well 
as individual employee “check-ins” to ensure employees are kept informed and supported. The Board regularly considers 
employee  issues  raised  via  feedback  sessions.  The  Company  has  established  a  share  option  scheme  which  allows  for 
employees to share in the creation of long-term shareholder value through the grant of options to employees. 

The  Company  considers  its  actions  and  likely  impact  that  they  may  have  on  the  environment  and  seeks  to  mitigate  any 
negative impact wherever practicable. Through the various procedures and operating systems, the Company complies with 
health and safety, safeguarding, and environmental legislation relevant to its activities.  

Principle Four  
Risk Management  

The Board has overall responsibility for the Group’s internal control systems and for monitoring their effectiveness. The Board, 
with the assistance of the Audit Committee, maintains a system of internal controls to safeguard shareholders’ investment 
and the Group’s assets, and has established a continuous process for identifying, evaluating and managing the significant 
risks the Group faces. 

The Directors are responsible for the Group’s system of internal control. Although no system of internal control can provide 
absolute  assurance  against  material  misstatement  or  loss,  the  Group’s  system  is  designed  to  provide  the  Directors  with 
reasonable assurance that problems are identified on a timely basis and dealt with appropriately. The key procedures that 
have been established and which are designed to provide effective internal control are as follows: 

•  Management structure – the Board meets at least 9 times per annum and minutes of its meetings are maintained;  
Financial reporting – budgets are prepared annually and then presented to and, if appropriate, approved by, the 
• 
Board. Forecasts are prepared monthly and presented to the Board. The financial reporting pack is presented to the 
Board monthly and any material variances from budgeted or forecast to actual results are investigated; and  
Investment appraisal – the Company has a clearly defined framework for capital expenditure requiring approval of 
the Board where appropriate.  

• 

Further  details  of  the  business  risks  and  how  they  are  mitigated  as  far  as  possible  are  contained  in  the  Strategic  Report 
section of the Annual Report. Both the Board and senior management are responsible for reviewing and evaluating risk on 
an ongoing basis and the Executive Directors regularly review trading performance, discuss budgets and forecasts and any 
new risks associated with trading, the outcome of which is reported to the Board.  

Principle Five  
A Well Functioning Board of Directors  

The members of the Board have a collective responsibility and legal obligation to promote the interests of the Company and 
are collectively responsible for defining corporate governance arrangements. Ultimate responsibility for the quality of, and 
approach to, corporate governance lies with the Chairman of the Board.  

The  QCA  Code  requires  that  the  Boards  of  AIM  companies  have  an  appropriate  balance  between  executive  and  non- 
executive Directors of which at least two should be independent. The Board has considered its current establishment – being 
three non-executive directors, and three executive Directors – and is satisfied it met this requirement during the year ended 
31 March 2023. The time commitment of the non-executive directors is at least two days per month. All executive directors 
are full time.  

The Board is supported by two committees, the Audit and Risk Committee and the Remuneration Committee. In August 2021, 
the Board appointed Richard Bernstein to act as the non-executive Chairman. The members of the committees during the 
year ended 31 March 2023 were as follows: 

Audit and Risk Committee: 

•  Richard Cooper (Chairman) 
• 

John Murray (deceased 24 April 2023) 

Remuneration Committee: 

17 

 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC 

CORPORATE GOVERNANCE REPORT 

John Murray (Chairman – deceased 24 April 2023) 

• 
•  Richard Bernstein 

The Audit and Risk Committee aims to meet three times per year and the Remuneration Committee meets on an as required 
basis. 

The Chairman is responsible for leadership of the Board, ensuring its effectiveness on all aspects of its role, setting its agenda 
and ensuring that the Directors receive accurate, timely and clear information. He also ensures effective communication with 
shareholders and facilitates the effective contribution of the other Non-Executive Directors. The Company is satisfied that the 
current Board is sufficiently resourced to discharge its governance obligations on behalf of all stakeholders.  

Non-executive  Directors  are  required  to  attend  all  Board  and  Board  Committee  meetings  convened  each  year  and  to  be 
available at other times as required for face-to-face and virtual meetings with the executive team and investors. 

To  enable  the  Board  to  discharge  its  duties,  all  Directors  receive  appropriate  and  timely  information.  Briefing  papers  are 
distributed to all Directors in advance of Board and Committee meetings. In addition, procedures are in place to enable the 
Directors to obtain independent professional advice in the furtherance of their duties, if necessary, at the Company’s expense.  

The Board is responsible to the shareholders and sets the Company’s strategy for achieving long-term success. It is ultimately 
responsible for the management, governance, controls, risk management, direction and performance of the Company.  

Details of the Directors’ attendance at the Board meetings are set out below: 

Richard Bernstein 

Steven Cracknell 

Warren Pearson 

Colm McVeigh 

Richard Cooper 

John Murray 

Board 
Meetings 
attended  
9 

9 

9 

9 

7 

7 

Principle Six  
Appropriate Skills and Experience of the Directors  

During the year the board comprised three Executive and three Non-Executive Directors with an appropriate balance of sector, 
financial and public market skills and experience.  

The experience and knowledge of each of the Directors gives them the ability to constructively challenge the strategy and to 
scrutinise performance. The Board also has access to external advisors where necessary.  

The Directors are consistently updated on the Group’s and Company’s business and operations, and legal, regulatory and 
governance requirements through briefings and meetings with senior executives and advisers.  

The Company’s Nominated Adviser assists with AIM and related regulatory matters and ensures that all Directors are aware 
of their responsibilities. The Directors also have access to the Company’s lawyers and auditors as and when required and 
can obtain advice from other external bodies when necessary.  

Board composition is always a factor for contemplation in relation to succession planning. The Board will seek to take into 
account any Board imbalances for future nominations as well as board independence.  

The Company has engaged Westend Corporate LLP who handle the outsourced accounting and finance functions of the 
Group and fulfil the role of CFO. Given the Groups current size and revenues, the Board considers an outsourced accounting 
function appropriate.  

The Board shall review annually the appropriateness and opportunity for continuing professional development whether formal 
or informal. 

18 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC 

CORPORATE GOVERNANCE REPORT 

The Company considers that at this stage of its development and given the current size of its Board, it is not necessary to 
establish  a  formal  Nominations  Committee.  Instead,  appointments  to  the  Board  are  made  by  the  Board  as  a  whole.  This 
position, however, is reviewed on a regular basis by the Board. The biographies of each directors who served during the year 
ended 31 March 2023 are below: 

Richard Bernstein – Non-Executive Chairman 

Richard Bernstein qualified as a Chartered Accountant in 1989 and between 1994 and 1996 ran his own specialist research 
house, Amber Analysis. Amber Analysis provided a risk management service for UK institutions managing over £100 billion 
in  assets.  Mr  Bernstein  subsequently  joined  Schroder  Securities  as  an  equities  analyst  and  became  the  Chief  Executive 
Officer of AIM-listed Eurovestech plc, a high technology development capital fund. In 2008, Mr Bernstein was appointed as 
an investment manager of Crystal Amber Fund Limited, an AIM-listed activist fund investing predominately in small to mid-
cap UK equities. 

Steven Cracknell – Chief Product Officer  

Steve began his career with Thomson Reuters before being headhunted to work at Goldman Sachs. Steve worked at Goldman 
Sachs for nearly 10 years developing strategic analytical tools for use across the global investment bank, from Sales and 
Trading applications to front end website optimisation for clients. Steve latterly led a global sales team for Goldman Sachs in 
relation to Sales Technology before he left to become an entrepreneur. Steve subsequently moved to California to become 
CPO and then CEO of Zenti, Inc, a Silicon Valley based tech-start-up focussing on big data analytics solutions, utilising human 
pattern recognition and machine intelligence. The products he designed helped analyse millions of documents to surface 
patterns of behaviour and human intent. These products were successfully used by The United States Senate (Permanent 
Subcommittee for Investigation) as part of a major financial fraud investigation and the National Veterans Foundation for a 
Veteran Suicide Prevention campaign. Steve left Zenti in 2016 to focus on artificial intelligence and machine learning within 
the financial markets space, before co-founding Insight with Warren Pearson in 2017. 

Warren Pearson - Chief Technical Officer 

Warren began his career working as a programmer for the British Civil Service in 1992, before writing code in the telecoms 
industry and then for a series of investment banks. Moving to Goldman Sachs in 1999, he worked initially in Global Economic 
Research in London and subsequently for the Firmwide Internet Group in New York. His principal responsibilities were to 
develop and support the firm’s institutional client-facing website, and to oversee the digital distribution of all client research 
globally. Warren left Goldman Sachs in 2011 after 12 years to pursue freelance projects for clients including Barclays and the 
London Stock Exchange. In 2012, Warren joined Steve Cracknell at Zenti Inc, a Silicon Valley based tech-start-up as DevOps 
Engineer, strengthening the company’s artificial intelligence and machine learning capabilities. In 2017, Warren co-founded 
Insight with Steve Cracknell and assumed the role of Chief Technical Officer, overseeing the company’s software engineering 
proposition. 

Colm McVeigh - Chief Executive Officer 

Colm has held senior commercial roles in software and telecoms sectors with a strong record of driving growth and business 
transformation. He has worked for Misys, Oracle and later for Vodafone and BT leading commercial teams responsible for 
commercial strategy, marketing, proposition development, product management and sales. From 2016 until September 2021, 
Colm was the Chief Commercial Officer of BT One Phone, the mobile Cloud SaaS joint venture in which he led the commercial 
turnaround resulting in a high multiple EBITDA minority interest sale valued at £320 million. Colm has an MBA from University 
of Reading, B.Sc (mgmt.) from Trinity College Dublin, and a Diploma in Mediation from Law Society of Ireland.  

John Murray - Independent Non-Executive Director  

John Murray was most recently a Managing Director at Credit Suisse acting as Senior Adviser to the CEO. He joined Credit 
Suisse  in  2015  from  Prudential  plc  where  he  served  as  Group  Director  of  Communications  and  member  of  the  Group 
Executive Committee. John was previously Director of Communications at the Financial Services Authority, a founding partner 
of London-based financial PR consultancy, Powerscourt Limited, and Director of Strategy and Communications at Telewest 
plc (now part of Virgin Media). Prior to this, John had a successful career in journalism, culminating in the position of Executive 
Editor of The Daily Express. John was a senior advisor to AIM listed activist fund, Crystal Amber Fund, alongside holding the 
position of Trustee for the Barbican Centre. John sadly passed away on 24 April 2023 after a short illness. 

Richard Cooper - Independent Non-Executive Director 

Richard Cooper has over 25 years' experience as a Chief Financial Officer across both publicly-traded and privately-owned 
companies in a variety of service industries, including gaming and financial services. He is currently CFO of Equals Group 
plc, an AIM-quoted Fintech company. He also holds the role of Chairman and non-executive director of Engage XR Holdings 
Plc,  also  quoted  on  AIM.  From  December  2008  until  February  2017,  Mr  Cooper  was  the  Chief  Financial  Officer  of  GVC 
Holdings plc (now Entain plc). He also served as a non-executive director, and Chair of the Audit Committee of Sportech plc 
from May 2017 until October 2018. 

19 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC 

CORPORATE GOVERNANCE REPORT 

Principle Seven  
Evaluation of Board Performance  

Given  the  small  size  and  complexity  of  the  Company,  the  Board  has  not  appointed  external  consultants  to  evaluate  the 
performance of the Directors and board overall. It however evaluates performance through peer evaluation and will continue 
to review this requirement as the size and the complexity of the Company evolves.  

Principle Eight  
Corporate Culture  

The Board and executive management are committed to maintaining the highest standards of integrity in the conduct. Culture 
is key to successfully implementing the Company’s strategy and achieving its objectives.  

The executive management consistently reviews its employee training and communication practices to ensure these values 
continue to form an integral part of the day-to-day operations and that any misalignment is rapidly addressed. This is further 
enhanced by whistleblowing, equal opportunity and anti harassment policies.  

The Group is committed to providing a safe environment for its staff and all other parties for which the Group has a legal or 
moral responsibility.   

Principle Nine  
Maintenance of Governance Structures and Processes  

The  Chairman  ensures  effective  communication  with  shareholders.  The  Company’s  Chief  Executive,  Colm  McVeigh,  is 
responsible for the operational management of the Company and the implementation of Board strategy and policy. By dividing 
responsibilities in this way, no one individual has unfettered powers of decision-making.  

The appropriateness of the Board’s composition and corporate governance structures are regularly reviewed by the Board as 
a whole, and these will evolve in parallel with the Company’s objectives, strategy and business model.  

The Board has established the following committees: 

Audit and Risk Committee  
The Audit and Risk Committee is comprised of the non-executive Directors and is chaired by Richard Cooper (appointed 11 
April 2022). Its primary responsibility is to monitor the quality of internal controls, ensuring that the financial performance of 
the Company is properly measured and reported on, and for reviewing reports from the Company’s auditors relating to the 
Company’s accounting and internal controls, in all cases having due regard to the interests of shareholders.  

In accordance with the QCA Code, the Audit and Risk Committee aims to meet at least three times a year to review the 
Company’s interim and final results and liaises with the Company’s Auditors.  

Remuneration Committee  
The Remuneration Committee is comprised of the non-executive Directors and was chaired by John Murray during the year 
ended 31 March 2023. Its primary responsibility is to set the level of remuneration for both Directors and Key management 
personnel, determining terms and conditions of service, including the grant of share options, having due regard to the interests 
of shareholders.  

Nominations Committee  
The  Board  has  agreed  that  appointments  to  the  Board  will  be  made  by  the  Board  as  a  whole  and  so  has  not  created  a 
Nominations Committee.  

Non-Executive Directors  
The Board has adopted guidelines for the appointment of Non-Executive Directors which have been in place and which have 
been observed throughout the year. These provide for the orderly and constructive succession and rotation of the Chairman 
and non-executive Directors insofar as both the Chairman and non-executive Directors will be appointed for an initial term of 
three  years  and  may,  at  the  Board’s  discretion  believing  it  to  be  in  the  best  interests  of  the  Company,  be  appointed  for 
subsequent terms. The Chairman may serve as a Non-Executive Director before commencing a first term as Chairman. 

In accordance with the Companies Act 2006, the Board complies with: a duty to act within their powers; a duty to promote the 
success of the Company; a duty to exercise independent judgement; a duty to exercise reasonable care, skill and diligence; 

20 

 
 
 
 
 
 
 
 
 
 
INSIG AI PLC 

CORPORATE GOVERNANCE REPORT 

a duty to avoid conflicts of interest; a duty not to accept benefits from third parties and a duty to declare any interest in a 
proposed transaction or arrangement.  

Principle Ten  
Shareholder Communication  

Aside  from  the  distribution  to  shareholders  of  an  Annual  Report  and  an  Interim  Report  at  the  half  year,  shareholders  are 
invited to attend an annual general meeting each year and other meetings where their input and approval is required.  

The Company encourages two-way communication with both its institutional and private investors and responds quickly to all 
queries  received.  The  Chairman  is  available  to  the  Group’s  major  shareholders  and  ensures  that  their  views  are 
communicated fully to the Board.  

The Board recognises the Annual General Meeting as an important opportunity to meet private shareholders. The Directors 
are available to listen to the views of shareholders informally immediately following the Annual General Meeting.  

The Company will disclose outcomes of all votes at general meetings of shareholders in a clear and transparent manner 
either on the website or via an announcement.  

Where  a  significant  proportion  of  votes  (20%  of  independent  votes)  have  been  cast  against  a  resolution  at  any  general 
meeting, the Company will provide an explanation of what actions it intends to take to understand the reasons behind that 
vote result, and, where appropriate, any different action it has taken, or will take, as a result of the vote.  

Insig AI’s website is regularly updated for regulatory announcements and other required information and is accessible online 
at: https://insg.ai.  

The Board has ultimate responsibility for reviewing and approving the Annual Report and Financial Statements and it has 
considered and endorsed the arrangements for their preparation, under the guidance of its Audit and Risk Committee.  

Colm McVeigh 
Chief Executive Officer 
13 August 2023 

21 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC 

INDEPENDENT AUDITORS REPORT 

To the shareholders of Insig AI Plc 

Opinion  

We have audited the financial statements of Insig AI Plc (the “Parent Company”) and its subsidiaries (the “Group”) for the 
year ended 31 March 2023, which comprise: 

• 
• 
• 
• 
• 

the consolidated and company statement of financial position as at 31 March 2023; 
the consolidated statement of comprehensive income for the year ended 31 March 2023; 
the consolidated and company statements of changes in equity for the year then ended; 
the consolidated and company statements of cash flows for the year then ended; and 
the notes to the financial statements, including significant accounting policies. 

The financial reporting framework that has been applied in the preparation of the financial statements is applicable law and 
UK  adopted  International  Accounting  Standards,  and  as  regards  the  parent  company,  as  applied  in  accordance  with  the 
provision of the Companies Act 2006. 

In our opinion the financial statements: 

• 

• 
• 

give a true and fair view of the state of the Group’s and of the Parent Company's affairs as at 31 March 2023 and 
of the Group’s loss for the period then ended; 
have been properly prepared in accordance with UK adopted International Accounting Standards;  
have been prepared in accordance with the requirements of the Companies Act 2006. 

Basis for opinion  

We conducted our audit in accordance with International Standards on Auditing (UK) (ISAs (UK)) and applicable law. Our 
responsibilities  under  those  standards  are  further  described  in  the  Auditor’s  responsibilities  for  the  audit  of  the  financial 
statements  section  of  our  report.  We  are  independent  of  the  Group  and  Parent  company  in  accordance  with  the  ethical 
requirements that are relevant to our audit of the financial statements in the UK, including the FRC’s Ethical Standard as 
applied to listed entities, and we have fulfilled our other ethical responsibilities in accordance with these requirements. We 
believe that the audit evidence we have obtained is sufficient and appropriate to provide a basis for our opinion. 

Material uncertainty related to going concern 

We draw attention to note 2.5 in the financial statements and the going concern paragraphs in the Strategic Report on page 
10 which explains that that the Board has considered the potential shortfall in funding over the following 12 months from date 
of approval of these financial statements.  

The Board acknowledge their expectation that further working capital is required to support the Group and parent company’s 
over both the short and potentially medium term. In addition to this there are also inherent uncertainties over future projected 
revenue growth including the timing of the receipt for significant research and development credit and potential repayment of 
convertible loan notes due for repayment on 31 December 2023. Together the above indicates a material uncertainty exists 
that may cast significant doubt on the Group and parent company’s ability to continue as a going concern. Our opinion is not 
modified in respect of this matter. 

In auditing the financial statements, we have concluded that the directors’ use of the going concern basis of accounting in the 
preparation of the financial statements is appropriate. Our evaluation of the directors’ assessment of the Group and parent 
company’s ability to continue to adopt the going concern basis of accounting included: 

•  Discussions with management with regards to future funding requirements; 
•  Reviewing the directors’ going concern assessment including the worst-case scenario cash flow forecast that covers at 

least 12 months from the date we expect to sign the audit report; 

•  Assessing the cash flow requirements of the Group and parent company based on budgets and forecasts; 
•  Understanding what forecast expenditure is committed and what could be considered discretionary; 
•  Considering the liquidity of existing assets in the statement of financial position; 
•  Considering the options available to management for further fundraising, or additional sources of finance; 
•  Making enquiries of management as to its knowledge of events or conditions beyond the period of their assessment that 
may cast significant doubt on the Group and Parent company’s ability to continue as a going concern, and evaluating the 
reliability of the data underpinning the forecast cash flows along with the numerical accuracy of the calculations; and  
•  Considering  the  accuracy  of  past  budgeting  and  trading  history,  as  well  as  a  review  of  the  June  2023  management 

accounts compared to forecast. 

Our responsibilities and the responsibilities of the directors with respect to going concern are described in the relevant sections 
of this report. 

22 

 
 
 
 
 
 
 
 
 
 
INSIG AI PLC 

INDEPENDENT AUDITORS REPORT 

Overview of our audit approach 

Materiality 

In planning and performing our audit we applied the concept of materiality. An item is considered material if it could reasonably 
be expected to change the economic decisions of a user of the financial statements. We used the concept of materiality to 
both focus our testing and to evaluate the impact of misstatements identified. 

Based on our professional judgement, we determined overall materiality for the Group financial statements as a whole to be 
£90,000, based on EBITDA for the business. The materiality was set based on using a guideline of 5% of adjusted EBITDA. 

Overall Parent Company materiality was set at £35,000 based on net assets, restricted so as not to exceed group materiality. 
Materiality represents 1.5% of net assets. The parent company acts as a holding company for the investment in the trading 
subsidiaries and therefore net assets was considered a more relevant measure than turnover or profitability.  

We use a different level of materiality (‘performance materiality’) to determine the extent of our testing for the audit of the 
financial statements.  Performance materiality is set based on the audit materiality as adjusted for the judgements made as 
to the entity risk and our evaluation of the specific risk of each audit area having regard to the internal control environment.   
Performance materiality was set at £63,000 for the Group and £24,500 for the Parent Company. 

Where considered appropriate performance materiality may be reduced to a lower level, such as, for related party transactions 
and directors’ remuneration. 

We agreed with the Audit and Risk Committee to report to it all identified errors in excess of £2,250. Errors below that threshold 
would also be reported to it if, in our opinion as auditor, disclosure was required on qualitative grounds. 

Overview of the scope of our audit 

The audit scope was established during the planning stage and has been carried out solely by Crowe U.K. LLP. We performed 
an  audit  of  the  complete  financial  information  of  Insig  AI  Plc.  UK  subsidiaries  claimed  a  subsidiary  audit  exemption  and 
therefore were audited for the purposes of the consolidation only. No component auditors were utilised. 

Key Audit Matters 

Key audit matters are those matters that, in our professional judgement, were of most significance in our audit of the financial 
statements of the current period and include the most significant assessed risks of material misstatement (whether or not due 
to fraud) that we identified. These matters included those which had the greatest effect on: the overall audit strategy, the 
allocation of resources in the audit; and directing the efforts of the engagement team. These matters were addressed in the 
context  of  our  audit  of  the  financial  statements  as  a  whole,  and  in  forming  our  opinion  thereon,  and  we  do  not  provide  a 
separate opinion on these matters. 

In addition to the matter described in the Material Uncertainty Related to Going Concern section, we have determined the 
matters described below to be the key audit matters to be communicated in our report. This is not a complete list of all risks 
identified by our audit. 

Key audit matter 

How the scope of our audit addressed the key audit matter 

Carrying value of goodwill and intangibles 
assets (Notes 2.7, 2.10 and 14) 

The Group holds intangible assets and goodwill 
with a carrying value of £23,039,060.  

Recovery of these assets is dependent 
upon future cash flows which are required 
to be discounted.  There is a risk that 
forecasts for these future cash flows are 
not met or that the cash flows have not 
been discounted at an appropriate rate.  If 
the cash flows do not meet expectations 
the assets may become impaired. 

We obtained an understanding of the design and tested the 
implementation of controls over the valuation of these assets. 
We tested management’s impairment review for goodwill and 
intangible assets.  
The audit work was directed at obtaining evidence on the accuracy of 
the forecasts of future cash flows which were based on board 
approved forecasts. We challenged management on the assumptions 
made, including the forecast level of revenue, profitability and the 
discount rate applied.  This work was conducted utilising the expertise 
of our valuations team.  As part of our testing we benchmarked 
assumptions such as the terminal growth rate and inputs into the 
calculation of the cost of capital (discount rate).  

Additionally, we have assessed the rates used for the amortisation of 
intangible assets to ensure that the rates are consistent with our 
knowledge of the business and the sector it operates in.  

We have reviewed the disclosures within the financial statements to 
ensure they are complete and accurately stated in line with 
appropriate IAS 36. 

23 

 
 
 
 
 
 
 
 
 
INSIG AI PLC 

INDEPENDENT AUDITORS REPORT 

Carrying value of investments and 
intercompany receivables in the parent 
company statement of financial position 
(Notes 2.8, 2.10 and 15) 

The Parent company holds an investment in its 
subsidiary companies with a carrying value of 
£15,594,537 and intercompany receivables of 
£4,788,599.  
The risk these balances may be impaired is 
consistent to those noted above in relation to 
the intangible assets and goodwill. 

The investment and intercompany receivable balances have been 
included in the intangibles asset and goodwill impairment review 
prepared by management. 
We have utilised the procedures listed above to test for impairment of 
these assets.  
We have also tested the consolidation model to ensure that these 
balances and the related impairment charge has been correctly 
eliminated on consolidation. 

Our audit procedures in relation to these matters were designed in the context of our audit opinion as a whole. They were not 
designed to enable us to express an opinion on these matters individually and we express no such opinion. 

Other information 

The directors are responsible for the other information contained within the annual report. The other information comprises 
the information included in the annual report, other than the financial statements and our auditor’s report thereon. Our opinion 
on the financial statements does not cover the other information and, except to the extent otherwise explicitly stated in our 
report, we do not express any form of assurance conclusion thereon. 

Our  responsibility  is  to  read  the  other  information  and,  in  doing  so,  consider  whether  the  other  information  is  materially 
inconsistent  with  the  financial  statements  or  our  knowledge  obtained  in  the  audit  or  otherwise  appears  to  be  materially 
misstated.  If  we  identify  such  material  inconsistencies  or  apparent  material  misstatements,  we  are  required  to  determine 
whether this gives rise to a material misstatement in the financial statements  themselves. If, based on the work we have 
performed, we conclude that there is a material misstatement of this other information, we are required to report that fact. We 
have nothing to report in this regard. 

Opinion on other matter prescribed by the Companies Act 2006 

In our opinion based on the work undertaken in the course of our audit  

• 

• 

the information given in the strategic report and the directors' report for the financial year for which the financial 
statements are prepared is consistent with the financial statements; and 

the strategic report and the directors’ report have been prepared in accordance with applicable legal requirements. 

Matters on which we are required to report by exception 

In light of the knowledge and understanding of the Group and the parent company and their environment obtained in the 
course of the audit, we have not identified material misstatements in the strategic report or the directors’ report. 

We have nothing to report in respect of the following matters where the Companies Act 2006 requires us to report to you if, 
in our opinion: 

• 

adequate accounting records have not been kept by the parent company, or returns adequate for our audit have 
not been received from branches not visited by us; or 
the parent company financial statements are not in agreement with the accounting records and returns; or 
• 
• 
certain disclosures of directors' remuneration specified by law are not made; or 
•  we have not received all the information and explanations we require for our audit. 

Responsibilities of the directors for the financial statements 

As explained more fully in the directors’ responsibilities statement set out on page 15, the directors are responsible for the 
preparation of the financial statements and for being satisfied that they give a true and fair view, and for such internal control 
as  the  directors  determine  is  necessary  to  enable  the  preparation  of  financial  statements  that  are  free  from  material 
misstatement, whether due to fraud or error. 

In preparing the financial statements, the directors are responsible for assessing the Group’s and parent company’s ability to 
continue as a going concern, disclosing, as applicable, matters related to going concern and using the going concern basis 

24 

 
 
 
 
 
 
 
 
INSIG AI PLC 

INDEPENDENT AUDITORS REPORT 

of accounting unless the directors either intend to liquidate the Group or the parent company or to cease operations, or have 
no realistic alternative but to do so. 

Auditor’s responsibilities for the audit of the financial statements 

Our objectives are to obtain reasonable assurance about whether the financial statements as a whole are free from material 
misstatement, whether due to fraud or error, and to issue an auditor’s report that includes our opinion. Reasonable assurance 
is a high level of assurance but is not a guarantee that an audit conducted in accordance with ISAs (UK) will always detect a 
material misstatement when it exists. Misstatements can arise from fraud or error and are considered material if, individually 
or in the aggregate, they could reasonably be expected to influence the economic decisions of users taken on the basis of 
these financial statements. 

Irregularities, including fraud, are instances of non-compliance with laws and regulations. We identified and assessed the 
risks of material misstatement of the financial statements from irregularities, whether due to fraud or error, and discussed 
these  between  our  audit  team  members.  We  then  designed  and  performed  audit  procedures  responsive  to  those  risks, 
including obtaining audit evidence sufficient and appropriate to provide a basis for our opinion. 

We obtained an understanding of the legal and regulatory frameworks within which the company operates, focusing on those 
laws  and  regulations  that  have  a  direct  effect  on  the  determination  of  material  amounts  and  disclosures  in  the  financial 
statements. The laws and regulations we considered in this context were the Companies Act 2006 and Taxation legislation.  
We identified the greatest risk of material impact on the financial statements from irregularities, including fraud, to be the 
override of controls by management and the recognition of revenue. Our audit procedures to respond to these risks 
included:  

• 

• 
• 
• 
• 

• 

• 

• 

enquiry of management about the Group’s policies, procedures and related controls regarding compliance with 
laws and regulations and if there are any known instances of non-compliance; 
examining supporting documents for all material balances, transactions and disclosures; 
review of the board meeting minutes; 
enquiry of management and review and inspection of relevant correspondence with any legal firms; 
evaluation of the selection and application of accounting policies related to subjective measurements and complex 
transactions; 
detailed testing of a sample of sales made during the year and around the year end and agreeing these through to 
invoices. 
testing the appropriateness of a sample of significant journal entries recorded in the general ledger and other 
adjustments made in the preparation of the financial statements; and 
review of accounting estimates for biases. 

Owing to the inherent limitations of an audit, there is an unavoidable risk that we may not have detected some material 
misstatements in the financial statements, even though we have properly planned and performed our audit in accordance 
with auditing standards. We are not responsible for preventing non-compliance and cannot be expected to detect non-
compliance with all laws and regulations.  

A further description of our responsibilities is available on the Financial Reporting Council’s website at: 
www.frc.org.uk/auditorsresponsibilities. This description forms part of our auditor’s report. 

Use of our report 

25 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC 

INDEPENDENT AUDITORS REPORT 

This report is made solely to the company's members, as a body, in accordance with Chapter 3 of Part 16 of the Companies 
Act  2006.  Our  audit  work  has  been  undertaken  so  that  we  might  state  to  the  company's  members  those  matters  we  are 
required to state to them in an auditor's report and for no other purpose. To the fullest extent permitted by law, we do not 
accept or assume responsibility to anyone other than the company and the company's members as a body, for our audit work, 
for this report, or for the opinions we have formed. 

Mark Sisson (Senior Statutory Auditor) 

for and on behalf of  

Crowe U.K. LLP 

Statutory Auditor 

40-46 High Street 

Maidstone 

Kent 

ME14 1JH, UK 

13 August 2023 

26 

 
 
 
 
 
 
 
 
 
 
INSIG AI PLC 

CONSOLIDATED AND COMPANY STATEMENT OF FINANCIAL POSITION 
For the year ended 31 March 2023 

Group 

Company 

Non-Current Assets 
Property, plant and equipment 

Right of Use Assets 

Intangible assets 

Investment in subsidiaries 

Current Assets 
Trade and other receivables 

Cash and cash equivalents 

Total Assets 

Non-Current Liabilities 

Lease liabilities 

Deferred tax liabilities 

Current Liabilities 
Trade and other payables 

Lease liabilities  

Convertible loan notes 

Total Liabilities 

Net Assets 
Equity attributable to owners of the Parent 

Share capital 

Share premium  

Other reserves 

Share based payments reserve 

Retained losses 

12 

13 

14 

15 

16 

17 

19 

20 

18 

19 

19 

22 

22 

24 

23 

Note 

31 March 
2023 

£ 

31 March 
2022 

£ 

37,648 

28,266 

65,664 

38,545 

20,309,278 

38,217,155 

31 March 
2023 

31 March 
2022 

£ 

- 

- 

- 

£ 

- 

- 

- 

- 

- 

20,383,136 

39,179,029 

20,375,192 

38,321,364 

20,383,136 

39,179,029 

719,840 

280,584 

289,819 

473,390 

151,699 

3,749 

89,414 

61,314 

1,000,424 

763,209 

155,448 

150,728 

21,375,616 

39,084,573 

20,538,584 

39,329,757 

16,868 

2,586,096 

2,602,964 

932,927 

10,386 

2,261,769 

3,205,082 

5,808,046 

28,593 

4,160,088 

4,188,681 

810,331 

9,048 

- 

819,379 

5,008,060 

- 

- 

- 

- 

- 

- 

382,636 

308,544 

- 

2,261,769 

2,644,405 

2,644,405 

- 

- 

308,544 

308,544 

15,567,570 

34,076,513 

17,894,179 

39,021,213 

3,109,804 

3,109,804 

3,109,804 

3,109,804 

39,077,403 

39,077,403 

39,077,403 

39,077,403 

377,381 

18,845 

325,583 

17,240 

377,381 

18,845 

325,583 

17,240 

(26,964,846) 

(8,400,850) 

(24,689,254) 

(3,508,817) 

Equity attributable to shareholders of the parent 

15,618,587 

34,129,180 

17,894,179 

39,021,213 

parent company  
Non-controlling interests  

Total Equity  

(51,017) 

(52,667) 

- 

- 

15,567,570 

34,076,513 

17,894,179 

39,021,213 

The  Company  has  elected  to  take  the  exemption  under  Section  408  of  the  Companies  Act  2006  from  presenting  the  Parent  Company  Income 
Statement and Statement of Comprehensive Income. The loss for the Company for the year ended 31 March 2023 was £21,180,437 (31 March 2022: 
loss of £267,798). 

The Financial Statements were approved and authorised for issue by the Board of Directors on 13 August 2023 and were signed on its behalf by: 

Colm McVeigh 
Chief Executive Officer 

The Notes on pages 32 to 61 form part of these Financial Statements. 

27 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC 

CONSOLIDATED STATEMENT OF COMPREHENSIVE INCOME 
For the year ended 31 March 2023 

Continued operations 

Revenue 
Cost of sales 

Gross profit 

Administrative expenses 
Other gains/(losses) 
Other income 
Impairments 

Operating loss 
Finance income 
Finance costs 

Loss before exceptional item  

Exceptional items  

Loss before income tax 
Tax credit/(charge)  

Loss for the year after income tax 

Loss for the year attributable to owners of the Parent 

Year ended 31 
March 2023 
£ 

Year ended 31 
March 2022 
£ 

Note 

5 
5 

7 
8 
9 
14 

10 
10 

11 

27 

2,092,161 
(732,966) 

1,707,790 
(719,068) 

1,359,195 

988,722 

(6,124,769) 
(23,368) 
444 
(16,558,296) 

(21,346,794) 
101 
(81,518) 

(5,256,104) 
7,838 
119,025 
- 

(4,140,519) 
3,878 
(14,010) 

(21,428,211) 

(4,150,651) 

- 

905,851 

(21,428,211) 
2,865,865 

(3,244,800) 
(941,919) 

(18,562,346) 

(4,186,719) 

(18,563,996) 

(4,199,720) 

Profit/(Loss) for the year attributable to Non-controlling interests 

1,650 

13,001 

Basic and Diluted Loss Per Share attributable to owners of the 
Parent during the period (expressed in pence per share) 

28 

(17.89)p 

(4.40)p 

Loss for the year 
Other Comprehensive Income: 
Items that may be subsequently reclassified to profit or loss 

Other comprehensive loss for the year, net of tax 

Total comprehensive loss 

Total comprehensive loss attributable to owners of the Parent 

Total  comprehensive  profit/(loss)  attributable  to  Non-controlling 
interests 

Year ended 31 
March 2023 
£ 

Year ended 31 
March 2022 
£ 

(18,562,346) 

(4,186,719)  

- 

(18,562,346) 

(18,563,996) 

- 

(4,186,719)  

(4,199,720)  

1,650 

13,001 

The Notes on pages 32 to 61 form part of these Financial Statements. 

28 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC 

CONSOLIDATED STATEMENT OF CHANGES IN EQUITY 
For the year ended 31 March 2023  

Share 
capital 

£ 

Share 
premium 

£ 

Note 

Balance as at 1 April 2021 

2,479,664 

3,039,531 

Loss for the period 

Other comprehensive loss for the 
period 

Items that may be subsequently 
reclassified to profit or loss 

Total comprehensive loss for the 
period 

- 

- 

- 

- 

- 

- 

Issue of new shares  

630,140 

36,201,388 

Share 
based 
payments 
reserve 

£ 

- 

- 

- 

- 

- 

- 

- 

Other 
reserves 

£ 

Retained 
earnings 

/(losses) 

Total 

Non 
Controlling 
Interest 

£ 

£ 

£ 

Total 

£ 

427,727 

(4,201,130) 

1,745,792 

(65,668) 

1,680,124 

- 

(4,199,720)  

(4,199,720)  

13,001 

(4,186,719) 

- 

- 

- 

- 

(4,199,720)  

(4,199,720)  

13,001 

(4,186,719) 

Equity component of CLN issued in 
period 

Share issue costs 

Share based payments 

Total transactions with owners, 
recognised directly in equity 

Balance as at 31 March 2022 

Balance as at 1 April 2022 

Profit/(Loss) for the year 

Other comprehensive loss for the 
year 

Items that may be subsequently 
reclassified to profit or loss 

Total comprehensive loss for the 
year 

Share based payments 

Equity component of CLN issued in 
period 

Total transactions with owners, 
recognised directly in equity 

Balance as at 31 March 2023 

- 

(163,516) 

- 

- 

- 

(124,343) 

22,199               

- 

17,240 

- 

630,140 

36,037,872 

17,240 

(102,144) 

- 

- 

- 

- 

- 

36,831,528 

(124,343) 

(141,317) 

17,240 

36,583,108 

- 

- 

- 

- 

- 

36,831,528 

(124,343) 

(141,317) 

17,240 

36,583,108  

3,109,804 

39,077,403 

17,240 

325,583 

(8,400,850) 

34,129,180 

(52,667) 

34,076,513 

3,109,804 

39,077,403 

17,240 

325,583 

(8,400,850) 

34,129,180 

(52,667) 

34,076,513 

- 

- 

- 

1,605 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

51,798 

1,605 

51,798 

- 

(18,563,996) 

(18,563,996) 

1,650 

(18,562,346) 

- 

- 

- 

- 

(18,563,996) 

(18,563,996) 

1,650 

(18,562,346) 

- 

- 

- 

1,605 

51,798 

53,403 

- 

- 

- 

1,605 

51,798 

53,403 

3,109,804 

39,077,403 

18,845 

377,381 

(26,964,846) 

15,618,587 

(51,017) 

15,567,570 

- 

- 

- 

- 

- 

- 

The Notes on pages 32 to 61 form part of these Financial Statements. 

29 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC 

COMPANY STATEMENT OF CHANGES IN EQUITY 
For the year ended 31 March 2023  

Share 
capital 

£ 

Share 
premium 

£ 

Note 

Balance as at 1 April 2021 

2,479,664 

3,039,531 

Share based 
payments 
reserve 

£ 

- 

- 

- 

- 

- 

17,240 

- 

- 

- 

22,199 

- 

- 

(124,343) 

- 

- 

- 

- 

630,140 

36,201,388 

- 

- 

- 

(163,516) 

- 

- 

630,140 

36,037,872 

17,240 

(102,144) 

Other 
reserves 

£ 

Retained 
losses 

£ 

Total equity 

£ 

427,727 

(3,776,615) 

2,170,307 

267,798 

267,798  

267,798 

267,798  

- 

- 

- 

- 

- 

36,831,528 

(141,317) 

17,240 

(124,343) 

36,583,108 

Profit for the period 

Total comprehensive loss for the 
period 

Issue of new shares  

Share issue costs 

Share based payments 

Equity component of CLN issued in 
the period  

Total transactions with owners, 
recognised directly in equity 

Balance as at 31 March 2022  

3,109,804 

39,077,403 

17,240 

325,583 

(3,508,817) 

39,021,213 

Balance as at 1 April 2022 

3,109,804 

39,077,403 

17,240 

325,583 

(3,508,817) 

39,021,213 

Loss for the year 

Total comprehensive loss for the 
year 

Share based payments 

Equity component of CLN issued in 
the period 

Total transactions with owners, 
recognised directly in equity 

Balance as at 31 March 2023 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

- 

1,605 

- 

- 

- 

- 

51,798 

1,605 

51,798 

(21,180,437) 

(21,180,437) 

(21,180,437) 

(21,180,437) 

- 

- 

- 

1,605 

51,798 

53,403 

3,109,804 

39,077,403 

18,845 

377,381 

(24,689,254) 

17,894,179 

The Notes on pages 32 to 61 form part of these Financial Statements. 

30 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC 

CONSOLIDATED AND COMPANY STATEMENTS OF CASH FLOWS 
For the year ended 31 March 2023  

Note 

23 

Group 

Company 

12 month 
period ended 

12 month 
period ended 

31 March 
2023 

£ 

31 March 
2022 

£ 

12 month 
period ended 
31 March 
2023 

12 month 
period ended 
31 March 
2022 

£ 

£ 

(18,562,346) 

(4,186,719) 

(21,180,437) 

267,798  

2,839,889 

1,605 

16,558,296 

81,518 

(1,573,992) 

(552,000) 

(749,873) 

749,873 

- 

- 

2,239,017 

17,240 

13,546 

941,918 

- 

- 

683,143 

(1,759,221) 

(7,725) 

- 

1,605 

20,408,199 

63,566 

- 

- 

- 

- 

- 

- 

17,240 

(58,104) 

- 

- 

- 

(1,759,222) 

- 

Cash flows from operating activities 

(Loss)/profit before income tax 

Adjustments for: 

Depreciation and amortisation 

Share based payments 

Impairments 

Net finance (income)/costs 

Provision for deferred tax liabilities 

Provision for R&D tax credits 

R&D provision for prior year 

Proceeds from R&D tax credits 

Fair value uplift on unlisted investment 

Loss on disposal of lease liability 

Changes in working capital: 

(Increase)/Decrease in trade and other receivables 

Increase/(Decrease) in trade and other payables 

118,704 

121,131 

36,658 

(170,024)   

(62,285) 

74,092 

52,849 

(56,110) 

Net cash used in operating activities 

(967,195) 

(2,192,167) 

(695,260) 

(1,535,549) 

Cash flows from investing activities 

Sale/(Purchase) of property, plant and equipment 

Acquisition of subsidiaries net of cash acquired 

Purchase of intangible assets 

Loans granted to subsidiaries 

12 

14 

(8,788) 

(34,053) 

- 

(1,528,518) 

(1,456,436) 

(2,304,860) 

- 

- 

- 

- 

(1,742,478) 

- 

- 

- 

(1,612,305) 

(3,148,487) 

Net cash used in investing activities 

(1,465,224) 

(3,867,431) 

(1,612,305) 

(4,890,965) 

Cash flows from financing activities 

Proceeds from issue of share capital 

Transaction costs of share issue 

Proceeds from Borrowings   

Repayment of borrowings 

Repayment of leasing liabilities  

- 

- 

6,145,490 

(141,516) 

- 

- 

6,145,490 

(141,317) 

2,250,000 

- 

(10,387) 

- 

2,250,000 

(290,000) 

(115,939) 

- 

- 

- 

- 

- 

Net cash generated from financing activities 

2,239,613 

5,598,035 

2,250,000 

6,004,173 

Net decrease/(increase) in cash and cash equivalents 

(192,806) 

(461,563) 

(57,565) 

(422,341) 

Cash and cash equivalents at beginning of year 

Cash and cash equivalents at end of year 

17 

473,390 

280,584 

934,953 

473,390 

61,314 

3,749 

483,655 

61,314 

Major Non-Cash Transactions: 

On 21 December 2022, Steven Cracknell and Warren Pearson, Chief Product Officer and Chief Technology Officer gifted at nil value, their 
shares to the Company to be held in treasury and to be used at the discretion of the Company. Steven Cracknell gifted 4,500,000 ordinary 
shares of 1p each and Warren Pearson has gifted 2,500,000. 

The Notes on pages 32 to 61 form part of these Financial Statements. 

31 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC 
NOTES TO THE FINANCIAL STATEMENTS 
For the year ended 31 March 2023  

1.  General information 

Insig AI plc is a public company limited by shares, domiciled and incorporated in England and Wales and its activities are as 
described in the strategic report on pages 7-12. 

These financial statements are prepared in pounds sterling being the currency of the primary economic environment in which 
the Group operates. 

2.  Summary of significant accounting policies 

The principal Accounting Policies applied in the preparation of these Consolidated Financial Statements are set out below. 
These Policies have been consistently applied to all the periods presented, unless otherwise stated. 

2.1. Basis of preparation of Financial Statements 

The Group and Company Financial Statements have been prepared in accordance with UK-adopted international accounting 
standards. The Group and Company Financial Statements have also been prepared under the historical cost convention. 

The Financial Statements are presented in Pound Sterling rounded to the nearest pound. 

The preparation of Financial Statements in conformity with UK adopted International Accounting Standards (IAS) requires the 
use of certain critical accounting estimates. It also requires management to exercise its judgement in the process of applying 
the Accounting Policies. The areas involving a higher degree of judgement or complexity, or areas where assumptions and 
estimates are significant to the Group and Company Financial Statements are disclosed in Note 4.  

2.2. New and amended standards 

(i) 

New and amended standards adopted by the Group and Company  

The International Accounting Standards Board (IASB) issued various amendments and revisions to International Financial 
Reporting  Standards  and  IFRIC  interpretations.  The  amendments  and  revisions  were  applicable  for  the  period  ended  31 
March 2023 but did not result in any material changes to the financial statements of the Group or Company. 

Of the other IFRS and IFRIC amendments, none are expected to have a material effect on future Group or Company Financial 
Statements.  

(ii) 

 New standards, amendments and interpretations in issue but not yet effective or not yet endorsed and not early 
adopted 

Standards, amendments and interpretations that are not yet effective and have not been early adopted are as follows: 

Standard    
IFRS 17 (Amendments)  
IAS  1  (Amendments) 
IFRS  Practice 
and 
Statement 2 
IAS 8 (Amendments) 
IAS  12  Income  Taxes 
(Amendments) 
IAS 1 (Amendments) 
IFRS 16 (Amendments)  

Impact on initial application  
Insurance contracts 

  Disclosure of Accounting Policies 

  Definition of Accounting Estimate 
  Deferred Tax Related to Assets and Liabilities Arising from 

a Single Transaction 

  Classification of liabilities as current or non-current 

Lease Liability in a Sale and Leaseback 

Effective date  
1 January 2023 
1 January 2023 

1 January 2023 
1 January 2023 

1 January 2024 
1 January 2024 

None are expected to have a material effect on the Group or Company Financial Statements.  

2.3. Basis of Consolidation 

The Consolidated Financial Statements consolidate the financial statements of the Company and its subsidiaries made up to 
31 March 2023. Subsidiaries are entities over which the Group has control. Control is achieved when the Group is exposed, 
or has rights, to variable returns from its involvement with the investee and has the ability to affect those returns through its 
power over the investee.  

Generally, there is a presumption that a majority of voting rights result in control. To support this presumption and when the 
Group  has  less  than  a  majority  of  the  voting  or  similar  rights  of  an  investee,  the  Group  considers  all  relevant  facts  and 
circumstances in assessing whether it has power over an investee, including: 

32 

 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC 
NOTES TO THE FINANCIAL STATEMENTS 
For the year ended 31 March 2023  

The contractual arrangement with the other vote holders of the investee; 

• 
•  Rights arising from other contractual arrangements; and 
The Group’s voting rights and potential voting rights 
• 

The Group re-assesses whether or not it controls an investee if facts and circumstances indicate that there are changes to 
one or more of the three elements of control. Subsidiaries are fully consolidated from the date on which control is transferred 
to  the  Group.  They  are  deconsolidated  from  the  date  that  control  ceases.  Assets,  liabilities,  income  and  expenses  of  a 
subsidiary acquired or disposed of during the period are included in the consolidated financial statements from the date the 
Group gains control until the date the Group ceases to control the subsidiary. 

Investments in subsidiaries are accounted for at cost less impairment within the parent company financial statements. Where 
necessary, adjustments are made to the financial statements of subsidiaries to bring the accounting policies used in line with 
those  used  by  other  members  of  the  Group.  All  significant  intercompany  transactions  and  balances  between  Group 
enterprises are eliminated on consolidation. 

2.4. Revenue recognition 

Revenue is measured at  the  fair  value  of  the  consideration  received  or  receivable,  and  represent  amounts  receivable  for 
goods  supplied,  stated  net  of  discounts,  returns  and  value  added  taxes.  Under  IFRS  15  there  is  a  five-step  approach  to 
revenue recognition which is adopted across all revenue streams. The process is:   

•  Step 1: Identify the contract(s) with a customer;   
•  Step 2: Identify the performance obligations in the contract;   
•  Step 3: Determine the transaction price;   
•  Step 4: Allocate the transaction price to the performance obligations in the contract; and   
•  Step 5: Fees are recognised once the work is completed and provided to the client.  

The Group has two types of revenue streams being machine learning and data services and sports activities. 

Machine learning and Data services revenue comprises of: 

1.  ESG Research Tool 

Fees are recognised as the agreed work is conducted. 

2.  Machine Readable Data 

Fees are recognised as the agreed work is conducted. 

3.  Bespoke Data Science Solutions 

Charged on a project basis and includes work related to data migration, design fees, communication fees and 
technological services. The fees are recognised as the agreed work in conducted.  

For  the  services  detailed  above,  revenue  is  recognised  and  invoiced  in  accordance  with  milestones  agreed  within  each 
contract with the customer, which can vary on a case-by-case basis. In all scenarios, the revenue is recognised in accordance 
with the provision of the agreed services provided or, where the quantum and timing of the services can be difficult to predict, 
rateable over the period of the agreement. Depending on the client, invoices can be monthly, quarterly or ad-hoc. Invoices 
can be adjusted in situations where the agreed scope of work is exceeded or additional work is applied. 

Sports activities revenue is recognised once performance obligations have been satisfied and work is completed with payment 
due in advance of the performance obligations. Under the Group’s standard contract terms, customers may be offered refunds 
for  cancellation  of  sports  and  leisure  activities.  It  is  considered  highly  probable  that  a  significant  reversal  in  the  revenue 
recognised will not occur given the consistent low level of refunds in prior years. 

2.5. Going concern 

The preparation of financial statements requires an assessment on the validity of the going concern assumption. The Directors 
have reviewed projections for a period of at least 12 months from the date of approval of the financial statements as well as 
potential opportunities. Any potential short falls in funding have been identified and the steps to which Directors are able to 
mitigate such scenarios and/or defer or curtail discretionary expenditures should these be required have been considered. 
The directors have noted in their going concern assessment that the convertible loan notes provided to the Company are due 

33 

 
 
 
 
 
 
INSIG AI PLC 
NOTES TO THE FINANCIAL STATEMENTS 
For the year ended 31 March 2023  

for repayment on 31 December 2024 and the Company has forecast the receipt of a research and development refund in the 
coming months. 

In approving the financial statements, the Board have recognised that there is a material uncertainty. The financial statements 
do not include any adjustments that may arise in the event of the Group not being a going concern. However, having made 
enquiries and considered the uncertainties outlined above, the Directors have a reasonable expectation that the Group will 
continue to be able to raise finance as required over this period to enable it to continue in operation and existence for the 
foreseeable future.  Accordingly, the Board believes it is appropriate to adopt the going concern basis in the preparation of 
the financial statements.  

2.6. Foreign currencies  

(a) Functional and presentation currency 

Items included in the Financial Statements of each of the Group’s entities are measured using the currency of the primary 
economic environment in which the entity operates (the ‘functional currency’). The functional currency of the UK parent 

entity  and  UK  subsidiaries  is  Pounds  Sterling,  The  Financial  Statements  are  presented  in  Pounds  Sterling  which  the 
Company’s functional and Group’s presentational currency. 

(b) Transactions and balances 

Foreign currency transactions are translated into the functional currency using the exchange rates prevailing at the dates 
of the transactions or valuation where such items are re-measured. Foreign exchange gains and losses resulting from the 
settlement of such transactions and from the translation at period-end exchange rates of monetary assets and liabilities 
denominated in foreign currencies are recognised in the income statement. 

2.7. Intangible assets 

Goodwill arising on consolidation represents the excess of the cost of acquisition over the Group’s interest in the fair value of 
the identifiable assets and liabilities of subsidiary entities at the date of acquisition. Goodwill is initially recognised as an asset 
at cost and is subsequently measured at cost less any accumulated impairment losses. Goodwill which is recognised as an 
asset  is  reviewed  for  impairment  at  least  annually.  Any  impairment  is  recognised  immediately  in  the  statement  of 
comprehensive income and is not subsequently reversed. 

For the purpose of impairment testing, goodwill is allocated to each of the Group’s cash generating units expected to benefit 
from synergies of the combination. Cash-generating units to which goodwill has been allocated are tested for impairment 
annually, or more frequently when there is an indication that the unit may be impaired. If the recoverable amount of the cash 
generating unit is less than the carrying amount of the unit, the impairment loss is allocated first to reduce the carrying amount 
of any goodwill allocated to the unit then to the other assets of the unit pro-rata on the basis of the carrying amount of each 
asset in the unit. An impairment loss recognised for goodwill is not reversed in a subsequent period.  

On disposal of a subsidiary, associate or jointly controlled entity, the amount of goodwill is included in the determination of 
the profit or loss on disposal. 

Goodwill arising on acquisitions before the date of transition to IFRS’s has been retained at the previous UK GAAP amounts 
subject to being tested for impairment at that date.  

Development costs are expensed in arriving at the operating profit or loss for the year unless the Directors are satisfied as to 
the technical, commercial and financial viability of individual project. In this situation, the expenditure is recognised as an 
asset and is reviewed for impairment on an annual basis. Amortisation is provided on all development costs to write off the 
cost less estimated residual value of each asset over its expected useful economic life on a straight line basis at the following 
annual rates: 

Technology assets – 7 years straight line 
Customer relationships – 13 years straight line 
Databases – 7 years straight line 

Any impairment is recognised immediately in the income statement in administrative expenses. 

2.8. Investments in subsidiaries 

Investments in Group undertakings are stated at cost, which is the fair value of the consideration paid, less any impairment 
provision. 

34 

 
 
 
 
 
 
 
INSIG AI PLC 
NOTES TO THE FINANCIAL STATEMENTS 
For the year ended 31 March 2023  

2.9. Property, plant and equipment 

Property,  Plant  and  equipment  is  stated  at  cost  less  accumulated  depreciation  and  any  accumulated  impairment  losses. 
Depreciation is provided on all property, plant and equipment to write off the cost less estimated residual value of each asset 
over its expected useful economic life on a straight line basis at the following annual rates: 
Office Equipment – 25% and 10% straight line 
Plant and Equipment – 25% and 10% straight line 

Subsequent costs are included in the asset’s carrying amount or recognised as a separate asset, as appropriate, only when 
it is probable that future economic benefits associated with the item will flow to the Group and the cost of the item can be 
measured reliably. The carrying amount of the replaced part is derecognised. All other repairs and maintenance are charged 
to the income statement during the financial period in which they are incurred. 

The assets’ residual values and useful lives are reviewed, and adjusted if appropriate, at the end of each reporting period. 

An asset’s carrying amount is written down immediately to its recoverable amount if the asset’s carrying amount is greater 
than  its  estimated  recoverable  amount. If  an  impairment  review  is  conducted  following  an  indicator  of  impairment,  assets 
which are not able to be assessed for impairment individually are assessed in combination with other assets within a cash 
generating unit. 

Gains and losses on disposal are determined by comparing the proceeds with the carrying amount and are recognised within 
‘Other (losses)/gains’ in the Income Statement. 

2.10. 

Impairment of non-financial assets 

Assets that have an indefinite useful life, for example, intangible assets not ready to use, and goodwill, are not subject to 
amortisation and are tested annually for impairment. Property, plant and equipment  is reviewed for impairment whenever 
events  or  changes  in  circumstances  indicate  that  the  carrying  amount  may  not  be  recoverable.  An  impairment  loss  is 
recognised for the amount by which the asset’s carrying amount exceeds its recoverable amount. The recoverable amount is 
the higher of an asset’s fair value less costs to sell and value in use. For the purposes of assessing impairment, assets are 
grouped at the lowest levels for which there are separately identifiable cash flows (cash generating units). Non-financial assets 
that suffered impairment are reviewed for possible reversal of the impairment at each reporting date. 

2.11. 

Financial Instruments 

Financial assets and financial liabilities are recognised in the Group’s statement of financial position when the Group becomes 
a party to the contractual provisions of the instrument. Financial assets and financial liabilities are only offset and the net 
amount  reported  in  the  consolidated  statement  of  financial  position  and  income  statement  when  there  is  a  currently 
enforceable legal right to offset the recognized amounts and the Group intends to settle on a net basis or realise the asset 
and liability simultaneously.   

Financial assets and financial liabilities are initially measured at fair value. Transaction costs that are directly attributable to 
the acquisition or issue of financial assets and financial liabilities (other than financial assets and financial liabilities at fair 
value through profit or loss) are added to or deducted from the fair value of the financial assets or financial liabilities, as 
appropriate, on initial recognition. Transaction costs directly attributable to the acquisition of financial assets or financial 
liabilities at fair value through profit or loss are recognised immediately in profit or loss. 

Debt instruments are classified as financial assets measured at fair value through other comprehensive income where the 
financial assets are held within the company’s business model whose objective is achieved by both collecting contractual 
cash flows and selling financial assets, and the contractual terms of the financial asset give rise on specified dates to cash 
flows that are solely payments of principal and interest on the principal amount outstanding. 

Financial assets 
All Group’s recognised financial assets are measured subsequently in their entirety at either amortised cost or fair value, 
depending on the classification of the financial assets. 

Classification of financial assets 
Financial assets that meet the following conditions are measured subsequently at amortised cost using the effective interest 
rate method: 

•    the financial asset is held within a business model whose objective is to hold financial assets in order to collect contractual 
cash flows; and 
•    the contractual terms of the financial asset give rise on specified dates to cash flows that are solelypayments  of  principal 
and interest on the principal amount outstanding. 

35 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC 
NOTES TO THE FINANCIAL STATEMENTS 
For the year ended 31 March 2023  

The company classifies the following financial assets at fair value through profit or loss (FVPL): 

•    debt instruments that do not qualify for measurement at either amortised cost (see above) or FVOCI; 
•    equity investments that are held for trading; and  
•    equity investments for which the entity has not elected to recognised fair value gains and losses through OCI. 
The  Group  does  not  hold  any  financial  assets  that  meet  conditions  for  subsequent  recognition  at  fair  value 
through other comprehensive income (“FVTOCI”). 

Impairment of financial assets 
The Group recognises a financial asset only when the contractual rights to the cash flows from the asset expire, or when it 
transfers the financial asset and substantially all the risks and rewards of ownership of the asset to another entity. If the Group 
neither transfers nor retains substantially all the risks and rewards of ownership and continues to control the transferred asset, 
the Group recognises its retained interest in the asset and an associated liability for amounts it may have to pay. If the Group 
retains substantially all the risks and rewards of ownership of a transferred financial asset, the Group continues to recognise  
the financial asset and also recognises a collateralised borrowing for the proceeds received.  

Financial liabilities 
The  classification  of  financial  liabilities  at  initial  recognition  depends  on  the  purpose  for  which  the  financial  liability  was 
issued and its characteristics. All purchases of financial liabilities are recorded on trade date, being the date on which the 
Group  becomes  party  to  the  contractual  requirements  of  the  financial  liability.  Unless  otherwise  indicated  the  carrying 
amounts of the Group’s financial liabilities approximate to their fair values. 
The Group’s financial liabilities consist of financial liabilities measured at amortised cost and financial liabilities at fair value 
through profit or loss. 

Financial liabilities measured subsequently at amortised cost 
Financial liabilities that are not (i) contingent consideration of an acquirer in a business combination, (ii) held for trading, or 
(iii) designated as at FVTPL, are measured subsequently at amortised cost using the effective interest method. The Group’s 
financial liabilities measured at amortised cost comprise convertible loan notes, trade and other payables, and accruals. 

The effective interest method is a method of calculating the amortised cost of a financial asset/liability and of allocating 
interest income/expense over the relevant period. The effective interest rate is the rate that discounts estimated future cash 
receipts/payments through the expected life of the financial asset/liability or, where appropriate, a shorter period. 

Convertible loan notes 
On issue of a convertible loan, the fair value of the liability component is determined by discounting the contractual future 
cash flows using a market rate for a non-convertible instrument with similar terms. This value is carried as a liability on the 
amortised cost basis unless is designated as a Fair Value Through Profit and Loss (“FVTPL”) at inception.	 

Financial instruments designated as FVTPL are classified in this category irrevocably at inception and are derecognised when 
extinguished.  They  are  initially  measured  at  fair  value  and  transaction  costs  directly  attributable  to  their  acquisition  are 
recognised immediately in profit or loss. Subsequent changes in fair values are recognised in the income statement with profit 
or loss.	 

Equity instruments are instruments that evidence a residual interest in the assets of an entity after deducting all of its liabilities. 
Therefore,  when  the  initial  carrying  amount  of  a  compound  financial  instrument  is  allocated  to  its  equity  and  liability 
components, the equity component is assigned the residual amount after deducting from the fair value of the instrument as a 
whole  the  amount  separately  determined  for  the  liability  component.  The  value  of  any  derivative  features  (such  as  a  call 
option)  embedded  in  the  compound  financial  instrument  other  than  the  equity  component  (such  as  an  equity  conversion 
option) is included in the liability component. 

Derecognition of financial liabilities 
A financial liability (in whole or in part) is recognised when the Group has extinguished its contractual obligations, it expires 
or is cancelled. Any gain or loss on derecognition is taken to the income statement. 

Fair value measurement hierarchy 
The Group classifies its financial assets and financial liabilities measured at fair value using a fair value hierarchy that reflects 
the significance of the inputs used in making the fair value measurement. The fair value hierarchy has the following levels:	

•    quoted	prices	(unadjusted)	in	active	markets	for	identical	assets	or	liabilities	(Level	1); 

•    inputs other than quoted prices included within Level 1 that are observable for the asset or liability, either directly (i.e. as 
prices) or indirectly (i.e. derived from prices) (level 2); and 

36 

 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC 
NOTES TO THE FINANCIAL STATEMENTS 
For the year ended 31 March 2023  

•   	inputs for the asset or liability that are not based on observable market data (unobservable inputs) (Level	3).	

The level in the fair value hierarchy within the financial asset or financial liability is determined on the basis of the lowest level 
input that is significant to the fair value measurement.	

2.12. 

Leases 

The Group leases certain property, plant and equipment.  

The lease liability is initially measured at the present value of the lease payments that are not paid. Lease payments generally 
include fixed payments less any lease incentives receivable. The lease liability is discounted using the interest rate implicit in 
the  lease  or,  if  that  rate  cannot  be  readily  determined,  the  Group’s  incremental  borrowing  rate.  The  Group  estimates  the 
incremental  borrowing  rate  based  on  the  lease  term,  collateral  assumptions,  and  the  economic  environment  in  which  the 
lease is denominated. The lease liability is subsequently measured at amortized cost using the effective interest method. The 
lease liability is remeasured when the expected lease payments change as a result of new assessments of contractual options 
and residual value guarantees.  

The right-of-use asset is recognised at the present value of the liability at the commencement date of the lease less any 
incentives  received  from  the  lessor.  Added  to  the  right-of-use  asset  are  initial  direct  costs,  payments  made  before  the 
commencement date, and estimated restoration costs. The right-of-use asset is subsequently depreciated on a straight-line 
basis from the commencement date to the earlier of the end of the useful life of the right-of-use asset or the end of the lease 
term. The right-of-use asset is periodically reduced by impairment losses, if any, and adjusted for certain remeasurements of 
the lease liability. 

Each lease payment is allocated between the liability and finance charges. The corresponding rental obligations, net of finance 
charges, are included in lease liabilities, split between current and non-current depending on when the liabilities are due. The 
interest element of the finance cost is charged to the Statement of Profit and Loss over the lease period so as to produce a 
constant  periodic  rate  of  interest  on  the  remaining  balance  of  the  liability  for  each  period.  Assets  obtained  under  finance 
leases are depreciated over their useful lives. The lease liabilities are shown in Note 19. 

Exemptions are applied for short life leases and low value assets, with payment made under operating leases charged to the 
Consolidated Statement of Comprehensive Income on a straight-line basis of the period of the lease.  

2.13. 

Cash and cash equivalents 

Cash and cash equivalents comprise cash at bank and in hand.  

2.14. 

Equity 

Equity comprises the following: 

• 
• 

• 

• 

“Share capital” represents the nominal value of the Ordinary shares;  
“Share Premium” represents consideration less nominal value of issued shares and costs directly attributable to 
the issue of new shares; 
“Treasury shares” are the portion of shares that a company keeps in its own treasury. These can be gifted or 
purchased. 
“Other reserves” represents the merger reserve, revaluation reserve and share option reserve where; 

o 

o 

o 

“Merger  reserve”  represents  the  difference  between  the  fair  value  of  an  acquisition  and  the  nominal 
value of the shares allotted in a share exchange; 
“Revaluation reserve” represents a non-distributable reserve arising on the acquisition of Insig Partners 
Limited; 
“Share option reserve” represents share options awarded by the group; 

• 

 “Retained earnings” represents retained losses.  

2.15. 

Share capital and share premium  

Ordinary  shares  are  classified  as  equity.  Incremental  costs  directly  attributable  to  the  issue  of  new  shares  or  options  are 
shown in equity, as a deduction, net of tax, from the proceeds provided there is sufficient premium available.  

2.16. 

Share based payments 

The  Group  operates  a  number  of  equity-settled,  share-based  schemes,  under  which  the  Group  receives  services  from 
employees or third party suppliers as consideration for equity instruments (options and warrants) of the Group. The fair value 
of the third party suppliers’ services received in exchange for the grant of the options is recognised as an expense in the 
Income Statement or charged to equity depending on the nature of the service provided. The value of the employee services 
received is expensed in the Income Statement and its value is determined by reference to the fair value of the options granted: 

• 
• 

including any market performance conditions; 
excluding the impact of any service and non-market performance vesting conditions (for example, profitability or sales 
growth targets, or remaining an employee of the entity over a specified time period); and 

37 

 
 
 
 
 
 
 
 
INSIG AI PLC 
NOTES TO THE FINANCIAL STATEMENTS 
For the year ended 31 March 2023  

• 

including the impact of any non-vesting conditions (for example, the requirement for employees to save). 

The fair value of the share options and warrants are determined using the Black Scholes valuation model.  

Non-market vesting conditions are included in assumptions about the number of options that are expected to vest. The total 
expense or charge is recognised over the vesting period, which is the period over which all of the specified vesting conditions  

are  to  be  satisfied.  At  the  end  of  each  reporting  period,  the  entity  revises  its  estimates  of  the  number  of  options  that  are 
expected to vest based on the non-market vesting conditions. It recognises the impact of the revision to original estimates, if 
any, in the Income Statement or equity as appropriate, with a corresponding adjustment to a separate reserve in equity. 

When  the  options  are  exercised,  the  Group  issues  new  shares.  The  proceeds  received,  net  of  any  directly  attributable 
transaction costs, are credited to share capital (nominal value) and share premium when the options are exercised. 

2.17. 

Taxation 

Corporation tax is the main tax that a limited company must pay based on their profits, in addition to any gains from the sale 
of assets. For the year ended 31 March 2023, corporation tax is calculated as 19% of a company’s profit for the year. No 
current tax is yet payable in view of the losses to date.  

Deferred tax is recognised for using the liability method in respect of temporary differences arising from differences between 
the carrying amount of assets and liabilities in the consolidated financial statements and the corresponding tax bases used in 
the computation of taxable profit. However, deferred tax liabilities are not recognised if they arise from the initial recognition 
of goodwill; deferred tax is not accounted for if it arises from initial recognition of an asset or liability in a transaction other 
than a business combination that at the time of the transaction affects neither accounting nor taxable profit or loss.  

In principle, deferred tax liabilities are recognised for all taxable temporary differences and deferred tax assets (including 
those arising from investments in subsidiaries), are recognised to the extent that it is probable that taxable profits will be 
available against which deductible temporary differences can be utilised. 

Deferred income tax assets are recognised on deductible temporary differences arising from investments in subsidiaries only 
to the extent that it is probable the temporary difference will reverse in the future and there is sufficient taxable profit available 
against which the temporary difference can be used. 

Deferred tax liabilities are recognised for taxable temporary differences arising on investments in except where the Group is 
able to control the reversal of the temporary difference and it is probable that the temporary difference will not reverse in the 
foreseeable future. 

Deferred tax assets and liabilities are offset when there is a legally enforceable right to offset current tax assets against current 
tax liabilities and when the deferred tax assets and liabilities relate to income taxes levied by the same taxation authority on 
either the same taxable entity or different taxable entities where there is an intention to settle the balances on a net basis. 

Deferred tax is calculated at the tax rates (and laws) that have been enacted or substantively enacted by the statement of 
financial position date and are expected to apply to the period when the deferred tax asset is realised or the deferred tax 
liability is settled.  

Deferred tax assets and liabilities are not discounted. 

3.  Financial risk management 

3.1. Financial risk factors 

The Group’s activities expose it to a variety of financial risks: market risk, credit risk and liquidity risk. The Group’s overall risk 
management programme focuses on the unpredictability of financial markets and seeks to minimise potential adverse effects 
on the Group’s financial performance. None of these risks are hedged.  

Risk management is carried out by the management team under policies approved by the Board of Directors. 

Market risk 

The Group is exposed to market risk, primarily relating to interest rate and foreign exchange. The Group has not sensitised 
the figures for fluctuations in interest rates and foreign exchange as the Directors are of the opinion that these fluctuations 
would not have a significant impact on the Financial Statements at the present time. The Directors will continue to assess the 
effect  of  movements  in  market  risks  on  the  Group’s  financial  operations  and  initiate  suitable  risk  management  measures 
where necessary. 

38 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC 
NOTES TO THE FINANCIAL STATEMENTS 
For the year ended 31 March 2023  

Credit risk 

Credit risk arises from cash and cash equivalents as well as loans to subsidiaries and outstanding receivables. Management 
does not expect any losses from non-performance of these receivables. The amount of exposure to any individual counter 
party is subject to a limit, which is assessed by the Board. 
The Group considers the credit ratings of banks in which it holds funds in order to reduce exposure to credit risk. 

Impairment provisions for loans to subsidiaries are recognised based on a forward-looking expected credit loss model. The 
methodology used to determine the amount of the provision is based on whether there has been a significant increase in 
credit risk since initial recognition of the financial asset. At year end it was assessed credit risk was low due to future profits 
forecast therefore no provision was required. 

For those where the credit risk has not increased significantly since initial recognition of the financial asset, twelve month 
expected  credit  losses  along  with  gross  interest  income  are  recognised.  For  those  for  which  credit  risk  has  increased 
significantly, lifetime expected credit losses along with the gross interest income are recognised. For those that are determined 
to be credit impaired, lifetime expected credit losses along with interest income on a net basis are recognised. At year end all 
receivables were less than 60 day outstanding and deemed highly likely to be received therefore no provision was required.  

Liquidity risk 

In keeping with similar sized groups, the Group’s continued future operations depend on the ability to raise sufficient working 
capital through the issue of equity share capital or debt. The Directors are reasonably confident that adequate funding will be 
forthcoming with which to finance operations. Controls over expenditure are carefully managed. 

With exception to deferred taxation, financial liabilities are all due within one year. 

3.2. Capital risk management 

The Group’s objectives when managing capital are to safeguard the Group’s ability to continue as a going concern, to enable 
the  Group  to  continue  its  activities,  and  to  maintain  an  optimal  capital  structure  to  reduce  the  cost  of  capital.  In  order  to 
maintain or adjust the capital structure, the Group may adjust the issue of shares or sell assets to reduce debts. 

The Group defines capital based on the total equity of the Company. The Group monitors its level of cash resources available 
against future activities and may issue new shares in order to raise further funds from time to time. 

4.  Critical accounting estimates and judgements 

The  preparation  of  the  Financial  Statements  in  conformity  with  IFRS  requires  management  to  make  estimates  and 
assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the 
date of the financial statements and the reported amount of expenses during the period.  

Estimates  and  judgements  are  regularly  evaluated  and  are  based  on  historical  experience  and  other  factors,  including 
expectations of future events that are believed to be reasonable under the circumstances. 

Items subject to such estimates and assumptions, that have a significant risk of causing a material adjustment to the carrying 
amounts of assets and liabilities within the next financial years, include but are not limited to: 

Impairment of goodwill 

Determining whether goodwill is impaired requires an estimation of the value in use of the cash generating units to which the 
goodwill has been allocated. The value in use calculation requires the entity to estimate the future cash flows expected to 
arise from the cash generating unit and a suitable discount rate in order to calculate present value. The carrying amount of 
goodwill is the deemed cost on first time application of IFRS.  

Details of the carrying value of goodwill at the period end and the impairment review assessment are given in Note 14.  

Impairment of intangible assets  
The Company follows the guidance of IAS 36 to determine when impairment indicators exist for its intangible assets. When 
impairment indicators exist, the Company is required to make a formal estimate of the recoverable amount of its intangible 
assets. This determination requires significant judgement. In making this judgement, management evaluates external and 
internal factors, such as significant adverse changes in the technological market, economic or legal environment in which the 
Company operates as well as the results of its ongoing development programs. Management also considers the carrying 
amount of the Company’s net assets in relation to its market capitalisation as a key indicator.  

39 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC 
NOTES TO THE FINANCIAL STATEMENTS 
For the year ended 31 March 2023  

Capitalised development costs 

Development costs incurred in building the Group’s key platform for future expansion have been capitalised in accordance 
with the requirements of IAS38. The majority of these costs consist of salary expenses to which an estimated proportion of 
development time has been applied. Salary expenses are capitalised because the work done is expected to lead to future 
economic benefits for the Group. 

Deferred tax asset 

At the present time the Directors’ do not consider that there is sufficient certainty regarding the utilisation of tax losses available 
in the Group. As a result, no deferred tax asset has been recognised.  

Investment in Subsidiaries 

The Company considers the recoverability of the investment in subsidiaries to be a key area of judgment, and this is held at 
its  carrying  amount  which  is  expected  to  be  recovered  from  the  subsidiary.  The  directors  believe  that  the  investment  in 
subsidiaries balance at year end is recoverable based on the directors’ expectation around the potential that the subsidiaries 
have to generate sufficient economic benefits in the foreseeable future. 

The investment in subsidiaries includes loans as detailed in note 15. The loans are considered recoverable by management, 
and the investments made have been impaired in line with their level of recoverability. 

Going Concern 

As discussed more fully in the in the Strategic Report on page 10, these financial statements have been prepared on the 
going  concern  basis.  This  approach  is  based  on  management’s  judgement  that  cashflow  requirements  for  the  continued 
development can be achieved through operating activities and additional fundraising if required. 

5.  Segment information 

Business segments are identified according to the different trading activities in the Group.  

During the year, the Group’s trading segments were machine learning and data services representing revenue of £693,734 
(2022:  £373,680)  and  its  sports  and  leisure  activities,  comprising  sports  tuition  at  schools  representing  its  revenue  of 
£1,398,427 (31 March 2022: £1,334,110). All revenue was generated in the UK. 

  Machine learning 
and Data services 
£ 

Sport in Schools 
£ 

31 March 2023 

Revenue 
Cost of sales 
Administrative expenses 
Other gains/(losses) 
Other income 
Finance income 
Finance costs 
Impairments 

Profit/(Loss) before tax per reportable 
segment 

Additions to intangible asset 

Reportable segment assets 

Reportable segment liabilities 

1,398,427 
(732,915) 
(640,413) 
(7,572) 
444 
- 
- 
- 

Total 
£ 

2,092,161 
(732,966) 
(6,124,769) 
(23,368) 
1,292,317 
101 
(81,518) 
(16,558,296) 

17,971 

(20,136,338) 

- 

566,580 

263,518 

1,456,436 

21,375,616 

5,808,046 

693,734 
(51) 
(5,484,356) 
(15,796) 
1,291,873 
101 
(81,518) 
(16,558,296) 

(20,154,309) 

1,456,436 

20,809,036 

5,544,528 

40 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC 
NOTES TO THE FINANCIAL STATEMENTS 
For the year ended 31 March 2023  

31 March 2022 

Revenue 
Cost of sales 
Administrative expenses 
Other gains/(losses) 
Other income 
Finance income 
Finance costs 
Exceptional items 

Profit/(Loss) before tax per reportable 
segment 

Additions to intangible asset 
Reportable segment assets 

Reportable segment liabilities 

  Machine learning 
and Data services 
£ 

Sport in Schools 
£ 

373,680 
(14,335) 
(4,697,299) 
7,838 
9,953 
3,878 
(11,236) 
905,851 

(3,421,670) 

38,217,000 
38,633,000 

4,780,000 

1,334,110 
(704,733) 
(558,805) 
- 
109,072 
- 
(2,774) 
- 

176,870 

- 
450,000 

226,000 

Total 
£ 

1,707,790 
(719,068) 
(5,256,104) 
7,838 
119,025 
3,878 
(14,010) 
905,851 

(3,244,800) 

38,217,000 
39,083,000 

5,006,000 

6.  Revenue 

31 March 2023 

Revenue 

31 March 2022 

Revenue 

  Machine learning 
and Data services 
£ 

Sport in Schools 
£ 

Total 
£ 

693,734 

1,398,427 

2,092,161 

  Machine learning 
and Data services 
£ 

Sport in Schools 
£ 

Total 
£ 

373,680 

1,334,110 

1,707,790 

Lodbrok Capital LLP were the only customer that accounted for over 10% of the Group’s revenue for the year, contributing 
£334,657. 

41 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC 
NOTES TO THE FINANCIAL STATEMENTS 
For the year ended 31 March 2023  

7.  Administrative expenses 

Employee salaries and costs 
Director remuneration 

Office and expenses 

Travel & subsistence 
Professional & consultancy fees 

IT & Software 

Subscriptions 

Insurance 
Depreciation and amortisation 

Share option expense 

Exchange related costs 

Other expenses 

Total administrative expenses 

Year ended 
31 March 
2023 
£ 

Year ended 
31 March 
2022 
£ 

1,374,989 

1,149,262 

351,828 
152,481 

47,587 

635,774 
81,902 

291,281 

106,719 

2,839,889 
1,605 

67,452 

173,262 

430,144 
77,703 

29,498 

927,649 
71,595 

175,147 

84,819 

2,239,017 
17,240 

- 

54,030 

6,124,769 

5,256,104 

Services provided by the Company’s auditor and its associates 
During the year, the Group (including overseas subsidiaries) obtained the following services from the Company’s auditors 
and its associates: 

Group 

Year ended 
31 March 
2023 
£ 

Year ended 
31 March 
2022 
£ 

70,500 

90,998 

Group 

Year ended  
31 March 2023 
£ 

Year ended  
31 March 2022 
£ 

23,368 

- 

23,368 

- 

7,838 

7,838 

Auditors’ remuneration 

8.  Other gain/(losses) 

Other Losses  

Loss on disposal of Right of Use asset 

Other gain/(losses) 

42 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC 
NOTES TO THE FINANCIAL STATEMENTS 
For the year ended 31 March 2023  

9.  Other operating income 

Local Government grants 

Sale of equipment 

10. Finance income/(costs) 

Interest received from cash and cash equivalents 

Finance Income 

Loan interest 

Finance Costs 

11. Exceptional Items 

Fair value uplift upon acquisition 

Readmission and acquisition costs 

Group 

Year ended  
31 March 2023 
£ 

Year ended  
31 March 2022 
£ 

- 

444 

444 

119,025 

- 

119,025 

Group 

Year ended  
31 March 2023 
£ 

Year ended  
31 March 2022 
£ 

101 

101 

(81,518) 

(81,518) 

3,878 

3,878 

(14,010) 

(14,010) 

Group 

Year ended  
31 March 2023 
£ 

Year ended  
31 March 2022 
£ 

- 

- 

- 

1,759,221 

(853,370) 

905,851 

43 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC 
NOTES TO THE FINANCIAL STATEMENTS 
For the year ended 31 March 2023  

12. Property, plant and equipment 

Group 

Cost 

As at 1 April 2021 

Additions 

Acquired upon acquisition 

As at 31 March 2022  

As at 1 April 2022 

Additions 

Disposals 

As at 31 March 2023 

Depreciation 

As at 1 April 2021  

Charge for the year 

Acquired upon acquisition 

As at 31 March 2022 

As at 1 April 2022 

Charge for the year 

Disposal 

As at 31 March 2023 

Net book value as at 31 March 2022 

Net book value as at 31 March 2023 

Plant 
and 
equipment  
£ 

105,567 

34,310 

66,452 

206,329 

206,329 
10,616 
(54,332) 

162,613 

102,605 

17,322 

20,738 

140,665 

140,665 

23,593 

(39,293) 

124,965 

65,664 

37,648 

Total 
£ 

105,567 

34,310 

66,452 

206,329 

206,329 

10,616 

(54,332) 

162,613 

102,605 

17,322 

20,738 

140,665 

140,665 

23,593 

(39,293) 

124,965 

65,664 

37,648 

All tangible assets shown above are assets in use by the Group’s subsidiary undertakings.  

44 

 
 
 
 
 
 
 
 
INSIG AI PLC 
NOTES TO THE FINANCIAL STATEMENTS 
For the year ended 31 March 2023  

13. Right of use Assets 

Group 

Cost 

As at 1 April 2021 

Additions 

Acquired upon acquisition 
Disposal 

As at 31 March 2022 

As at 1 April 2022 
Additions 

Disposal 

As at 31 March 2023 

Depreciation 

As at 1 April 2021 

Charge for the year 

Acquired upon acquisition 

Disposal 

As at 31 March 2022 

As at 1 April 2022 
Charge for the year 

Disposal 

As at 31 March 2023 

Net book value as at 31 March 2022 

Net book value as at 31 March 2023 

Office 
assets 
£ 

- 
294,635 

407,731 

(702,366) 

- 

- 
- 

- 

- 

- 
117,202 
101,934 

(219,136) 

- 

- 
- 

- 

- 

- 

- 

Other  
£ 

Total 
£ 

154,180 
- 

- 

- 

154,180 

154,180 
- 

- 

154,180 
294,635 

407,731 

(702,366) 

154,180 

154,180 
- 

- 

154,180 

154,180 

102,787 
12,848 
- 

102,787 
130,050 
101,934 

- 

(219,136) 

115,635 

115,635 
10,279 

- 

115,635 

115,635 
10,279 

- 

125,914 

125,914 

38,545 

28,266 

38,545 

28,266 

Right of Use Assets represent leasehold premises from which the Group operates in relation to its sports and leisure 
activities.  

All right of use assets shown above are assets in use by the Group’s subsidiary undertakings.  

45 

 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC 
NOTES TO THE FINANCIAL STATEMENTS 
For the year ended 31 March 2023  

14. Intangible assets 

Intangible assets comprise goodwill and development costs.  

Assets - 
Cost and Net 
Book Value 

Cost 

As at 1 April 
2021 

Additions 

Acquired 
from 
business 
combination 

As at 1 April 
2022 

Additions 

As at 31 
March 2023 

Amortisation 

As at 1 April 
2021 

Amortisation 

As at 1 April 
2022 

Amortisation 

Development 
Costs 

Technology 
assets 

Customer  

relationships 

Goodwill 

£  

£ 

£ 

- 

60,000 

1,085,000 

- 

2,304,727 

Databases  

£ 

- 

- 

Total 

£ 

1,145,000 

2,304,727 

£ 

- 

- 

21,561,803 

- 

14,081,000 

1,207,000 

1,094,000 

37,943,803 

21,621,803 

1,085,000 

16,385,727 

1,207,000 

1,094,000 

41,393,530 

- 

1,456,436 

- 

- 

- 

1,456,436 

21,621,803 

2,541,436 

16,385,727 

1,207,000 

1,094,000 

42,849,966 

- 

- 

- 

- 

(1,085,000) 

- 

- 

- 

(1,085,000) 

- 

(1,964,556) 

(74,724) 

(52,095) 

(2,091,375) 

(1,085,000) 

(1,964,556) 

(74,724) 

(52,095) 

(3,176,375) 

(537,328) 

(2,018,000) 

(94,404) 

(156,285) 

(2,806,017) 

Impairment 

(11,655,908) 

(919,108) 

(2,742,498) 

(355,162) 

(885,620) 

(16,558,296) 

As at 31 
March 2023 

Net book 
value 2022 

Net book 
value 2023 

(11,655,908) 

(2,541,436) 

(6,725,054) 

(524,290) 

(1,094,000) 

(22,540,688) 

21,621,803 

9,965,895 

- 

- 

14,421,171 

1,132,276 

1,041,905 

38,217,155 

9,660,673 

682,710 

- 

20,309,278 

•  Goodwill of £60,000 included above relates to the acquisition of Pantheon Leisure Plc which is included at its deemed 

cost on first time application of IFRS. 

•  Goodwill of £19,041,000 included as at 31 March 2022 above to the acquisition of Insig Partners Limited. 
•  Goodwill of £2,520,000 included as at 31 March 2022  relates to the acquisition of Insig Data (formerly FDB Systems 

Limited). 

Development  costs  are  predominantly  capitalised  staff  costs  associated  with  enhancements  to  the  technology  being 
developed by Insig Partners Limited. The Group’s technology, customer relationships and database technology  are acquired 
from the acquisitions undertaken during the period.  

Goodwill is recognised when a business combination does not generate cash flows independently of other assets or groups 
of assets. As a result, the recoverable amount, being the value in use, is determined at a cash-generating unit (CGU) level. 
These CGUs represent the smallest identifiable group of assets that generate cash flows. The CGUs are deemed to be the 
assets within the operating units. Each CGU to which goodwill is allocated represents the lowest level within the Group at 
which the goodwill is monitored for internal management purposes.  

The total intangible value in use for each CGU, incorporating goodwill and the intangible asset value, is determined using 
discounted cash flow projections derived from the total historical revenue profile of each identifiable CGU. The assumptions 
which are applied to each CGU including the useful economic life are set out in Note 2.7. 

The original CGUs for the group were ESG Research Application, Portfolio Insights, Dash-Plus ML Framework, Crystal Ball, 
Insig  Docs  and  Entity  Master.  These  were  combined  and  renamed  to  simplify  marketing  to  customers.  ESG  Research 

46 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC 
NOTES TO THE FINANCIAL STATEMENTS 
For the year ended 31 March 2023  

Application is now named ESG Disclosures Research Tool; which is used to compare companies against ESG progress with 
the use of the Group’s ESG framework.  

The other CGUs are now part of a component catalogue which is licensed and deployed as part of Bespoke FinTech Data 
Science projects. These provide mid-sized investment managers the ability to utilise machine learning models. 

The CGUs used by the group are consistent with the purchase price allocation exercise completed in the year ended 31 
March 2022 which are as follows: 

• 
• 
• 
• 
• 

Insig ESG (ESG Disclosures Research Tool.) 
Insig Portfolio (Bespoke FinTech Data Science) 
Insig Excelton (Bespoke FinTech Data Science) 
Insig Data (ESG Disclosures Research Tool) 
Insig Docs (Bespoke FinTech Data Science) 

The key assumptions for the value in use calculations are those regarding growth rates particularly in respect of the growth 
in revenue and discount rates.  The discount rate is reviewed annually to take into account the current market assessment of 
the time value of money and the risks specific to the cash generating units and rates used by comparable companies.  The 
discount rate used to calculate the value in use is 24.9%.  The long term growth rate used for the terminal value calculation 
was 2%. 

An impairment review of the Group’s development costs, technology, customer relationships and database technology  is 
carried out on an annual basis.  The recoverable amounts of the cash-generating units are determined from value in use 
calculations. The key assumptions for the value in use calculations are those regarding forecast revenues, discount rates and 
operating costs. Management have considered the following elements: 

(i) 

(ii) 
(iii) 

Based on current assessments of the Insig Partners activities made by the Directors, they consider that whilst 
revenues are forecast to grow in 2024 and exponentially grow from 2025-2027, these forecasts are reduced 
from previous forecasts prepared. 
The reduction of activities in Insig Data have led to the Directors assessing the need for an impairment. 
Operational costs are monitored and controlled 

Following their assessment, the Directors concluded an impairment charge of £16,558,296 was necessary for the year ended 
31 March 2023 due to the reduced future sales forecast and sale performance in the current and prior years.  

15. Investments in subsidiary undertakings 

Shares in Group Undertakings 

Cost 

31 March 2022 

Additions 

Impairment 

31 March 2023 

Company 

Investment in 
subsidiaries 

Loans to Group 
Undertakings 

35,145,004 

- 

(19,550,467) 

15,594,537 

4,034,025 

1,612,305 

(857,731) 

4,788,599 

47 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC 
NOTES TO THE FINANCIAL STATEMENTS 
For the year ended 31 March 2023  

Shares in Group Undertakings and Group Loans 

Cost 

Insig Partners 

Insig Data 

Loans to Group undertakings 

Total 

Company 

NBV 31 March 2023 
£ 

NBV 31 March 2022 
£ 

15,594,537 

31,145,004 

- 

4,788,599 

20,383,136 

4,000,000 

4,034,025 

39,179,029 

Investments in Group undertakings are stated at cost, which is the fair value of the consideration paid, less any impairment 
provision. 

During  the  year,  the  £4,000,000  investment  in  Insig  Data  was  fully  impaired  after  Management  concluded  that  it  was 
appropriate to reduce the scale of Insig Data’s business. It no longer has any employees, in addition to having a minimal cost 
base. After assessing the recoverability of the investments, the Directors also agreed that the intangible assets of Insig Data, 
being Customer Relationships and Database should be impaired. Further information on this is provided in note 14. 

Although Insig Data’s trading activity reduced significantly during the year, it hasn’t ceased its trade. 

During the year, £15,550,466 of the investment held in Insig Partners was impaired after reviewal from Management. This 
impairment was determined after comparing the total investment value of £31,145,004 with the value in use total. There was 
also an impairment of the intangible assets held within Insig Partners. This was applied as a result of a revised forecast dated 
from March 2023 to March 2030. The revised sales expected for the Company’s products and cost base led to a reduced 
enterprise value of Insig Partners’ intangible assets. Further information on this is provided in note 14. 

During the year, the loans granted to Insig Data by Insig AI plc, totalling £363,610; and the loans granted to Westside Sports, 
totalling  £89,947,  were  fully  impaired.  The  loans  grated  to  Pantheon  Leisure  were  partially  impaired  by  £404,174.  These 
impairments were agreed based on the recoverability of the loans, after taking the net assets of the mentioned subsidiaries 
into account. 

The Company has provided a guarantee in respect of the outstanding liabilities of the subsidiary companies listed below in 
accordance with Section 479A – 479C of the Companies Act 2006 as these subsidiary companies of the Group are exempt 
from the requirements of the Companies Act 2006 relating to the audit of the accounts by virtue of Section 479A of this Act.  

Subsidiaries 

The  following  companies  were  subsidiaries  at  the  balance  sheet  date  and  the  results  and  year  end  position  of  these 
companies have been included in these consolidated financial statements.  

48 

 
 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC 
NOTES TO THE FINANCIAL STATEMENTS 
For the year ended 31 March 2023  

Name of subsidiary 

Registered office address 

Country of 

Proportion of 

Nature of 

incorporation and 

ordinary shares 

business 

place of business  

held (%) 

Insig Partners Limited 

6 Heddon Street, London, W1B 4BT 

United Kingdom 

100% 

Westside Sports Limited 

6 Heddon Street, London, W1B 4BT 

United Kingdom 

100% 

Artificial 

Intelligence 

Holding 

company 

Insight Capital Consulting 

6 Heddon Street, London, W1B 4BT 

United Kingdom 

100% 

Artificial 

Limited*** 

Intelligence 

Insig Data Limited 

6 Heddon Street, London, W1B 4BT 

United Kingdom 

100% 

Artificial 

Ultimate Player Limited 

6 Heddon Street, London, W1B 4BT 

United Kingdom 

100% 

Pantheon Leisure Plc * 

6 Heddon Street, London, W1B 4BT 

United Kingdom 

85.87% 

Sport In Schools Limited** 

6 Heddon Street, London, W1B 4BT 

United Kingdom 

85.87% 

The Elms Group Limited ** 

6 Heddon Street, London, W1B 4BT 

United Kingdom 

85.87% 

Intelligence 

Dormant 

Activities of 

head office 

Sports coaching 
in schools 

Dormant 

*   Shares held indirectly through Westside Sports Limited 

** Shares held indirectly through Pantheon Leisure Plc 

*** Shares held indirectly by Insig Partners Limited 

16. Trade and other receivables 

Current 

Trade receivables 

Amounts due from subsidiary undertakings 

Prepayments  

VAT receivable  

Research and development receivable 

Other receivables 

Total 

The ageing of trade receivables is as follows: 

Up to 3 months 

Total 

Group 

Company 

31 March 
2023 
£ 

31 March 
2022 
£ 

125,030 

239,550 

- 

38,498 
- 

542,000 

14,312 

- 

8,374 
25,109 

- 

16,786 

31 March 
2023 
£ 

- 

106,864 

26,749 
18,086 

- 

- 

31 March 
2022 
£ 

- 

30,151 

- 
59,263 

- 

- 

719,840 

289,819 

151,699 

89,414 

As at 31 March 
2023 

As at 31 March 
2022 

£ 

125,030 

125,030 

£ 

239,550 

239,550 

49 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC 
NOTES TO THE FINANCIAL STATEMENTS 
For the year ended 31 March 2023  

17. Cash and cash equivalents 

Cash at bank and in hand 

280,584 

473,390 

3,749 

61,314 

Group 

Company 

31 March 
2023 
£ 

31 March 
2022 
£ 

31 March 
2023 
£ 

31 March 
2022 
£ 

18. Trade and other payables 

Trade payables 
Accruals 
Deferred income 
Other creditors 
Taxes and social security  

Group 

Company 

31 March 
2023 
£ 

266,978 
371,056 
50,000 
4,852 
240,041 

31 March 
2022 
£ 

271,103 
183,311 
100,407 
69,568 
185,942 

31 March 
2023 
£ 

149,346 
233,290 
- 
- 
- 

31 March 
2022 
£ 

196,341 
109,000 
- 
- 
3,203 

932,927 

810,331 

382,636 

308,544 

The ageing of trade and other payables is as follows: 

Up to 3 months 
3 to 6 months 
6 to 12 months 

Total 

As at 31 March 
2023 

As at 31 March 
2022 

£ 

170,849 
296,448 
- 

467,297 

£ 

412,000 
114,000 
- 

526,000 

50 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC 
NOTES TO THE FINANCIAL STATEMENTS 
For the year ended 31 March 2023  

19. Leases and borrowings 

Not later than one year: 
Convertible loan note 
Right of use liability 

Later than one year: 
Right of use liability 

Total  

Convertible loan notes  

Convertible loan note 

Proceeds of issue of convertible loan notes – May 2022 
Proceeds of issue of convertible loan notes – June 2022 
Proceeds of issue of convertible loan notes – September 2022 

Interest 
Total interest payable to date (5%) 

Equity 
Derivative Split 

Total  

Group 

Company 

31 March 
2023 
£ 

31 March 
2022 
£ 

31 March 
2023 
£ 

31 March 
2022 
£ 

2,261,769 
10,386 

- 
8,675 

2,261,769 
- 

16,868 

2,289,023 

28,966 

37,641 

- 

2,261,769 

- 
- 

- 

- 

31 March 2023 
£ 

1,000,000 
750,000 
500,000 

63,567 

(51,798) 

2,261,769 

On the 4 May 2022, the Company entered into a formal agreement for a £1.0m convertible loan note to be provided by Richard 
Bernstein, Chairman of the Company. A total of £1,000,000 has been drawn down by the Company. The loan facility when 
issued was repayable on or before 31 December 2022, and interest accrued from the date monies were drawn down at a rate 
of 5%. The convertible loan note can be converted at the noteholder’s discretion. 

On 17 June 2022, the Company entered into a convertible loan facility agreement with David Kyte, a long-term shareholder 
in the Company for £500,000. A total of £500,000 has been drawn down by the Company. The loan facility when issued was 
repayable on or before 31 December 2022, and interest accrued from the date monies were drawn down at a rate of 5%. The 
convertible loan note can be converted at the noteholder’s discretion. 

On 22 December 2022, the Company agreed revised terms for both the convertible loan note (CLN) agreements with Richard 
Bernstein and David Kyte for £1m and £0.5m respectively.   

The following revisions were made: 

- 

- 
- 

- 

Interest owed on the first CLN will be rolled up into the loan expiring 31 December 2023, with an interest of 8% per 
annum. 
A conversion price of 20 pence for Richard Bernstein, and 18 pence for David Kyte. 
The issuance of 1,666,667 warrants expiring on 31 December 2025 exercisable at a price of 30 pence for Richard 
Bernstein. 
The issuance of 1,388,889 warrants expiring on 31 December 2025 exercisable at a price of 25 pence for David 
Kyte. 

51 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC 
NOTES TO THE FINANCIAL STATEMENTS 
For the year ended 31 March 2023  

On the 12 September 2022, the Company entered into a formal agreement for a £750,000  convertible loan note to be provided 
by Richard Bernstein, Non-Executive Chairman of the Company. A total of £750,000 has been drawn down by the Company.  
The loan facility is repayable on or before 30 June 2023, and interest will be accrued from the date monies are drawn down  
at a rate of 5%. The loan facility has a conversion price which is set at the higher of 35 pence per ordinary share or the 
prevailing share price at the date of conversion. The convertible loan note can be converted at the noteholder’s discretion. 

20. Deferred tax 

An analysis of the deferred tax liability is set out below. 

Deferred tax liability 

As at 31 March 2021 

Deferred tax acquired on acquisition 

Deferred tax liability for intangibles  

As at 31 March 2022 

Deferred tax liability for intangibles  

As at 31 March 2023 

21.  Financial Instruments by Category 

Group 

Assets per Statement of Financial Position 

Trade and other receivables  
Cash and cash equivalents 

Cost 
£ 

- 

3,218,747 

941,341 

4,160,088 

(1,573,992) 

2,586,096 

31 March 2023 

31 March 2022 

Amortised 
cost 
£ 

681,341 
280,584 

961,925 

Total 
£ 

681,341 
280,584 

961,925 

Amortised 
cost 
£ 

256,336 
473,390 

729,726 

Total 
£ 

256,336 
473,390 

729,726 

Liabilities per Statement of Financial Position 
Trade and other payables  
Right of use lease liabilities 

31 March 2023 

31 March 2022 

Amortised 
cost 

£ 
2,964,025 
27,254 

2,991,279 

Total 

£ 
2,964,025 
27,254 

2,991,279 

Amortised 
cost 

£ 
526,612 
37,641 

564,253 

Total 

£ 
526,612 
37,641 

564,253 

52 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC 
NOTES TO THE FINANCIAL STATEMENTS 
For the year ended 31 March 2023  

The convertible loan notes provided during the year by Richard Bernstein and David Kyte have been included in the 
payables as they are classed as financial liabilities. 

Company 

Assets per Statement of Financial Position 
Trade and other receivables  
Due from subsidiary undertakings 
Cash and cash equivalents 

Liabilities per Statement of Financial Position 
Trade and other payables  

31 March 2023 

31 March 2022 

Amortised 
cost 

£ 
106,864 
4,788,599 
3,749 

Total 

£ 
106,864 
4,788,599 
3,749 

Amortised 
cost 

£ 
30,151 
4,034,025 
61,314 

Total 

£ 
30,151 
4,034,025 
61,314 

4,899,212 

4,899,212 

4,125,490 

4,125,490 

31 March 2023 

31 March 2022 

Amortised 
cost 

£ 
382,636 

382,636 

Total 

£ 
382,636 

382,636 

Amortised 
cost 

£ 
305,341 

305,341 

Total 

£ 
305,341 

305,341 

The  Company’s  financial  instruments  comprise  cash  and  cash  equivalents,  receivables  and  payables  which  arise  in  the 
normal course of business. As a result, the main risks arising from the Company’s financial instruments are credit and liquidity 
risks. Please refer to Note 3.1. 

22. Share capital and premium 

Group and Company 

Ordinary shares 

Deferred shares 

Total 

Number of shares 

Share capital 

31 March  
2023 

31 March  
2022 

31 March 
2023 

31 March 
2022 

105,675,645 

105,675,645 

1,056,757 

1,056,757 

22,811,638 

22,811,638 

2,053,047 

2,053,047 

128,487,283 

128,487,283 

3,109,804 

3,109,804 

Issued at 0.01 pence per share 

As at 31 March 2022 

As at 31 March 2023 

Number of 
Ordinary shares 

Share capital 
£ 

Share 
premium 
£ 

Total 
£ 

105,675,645 

1,056,000 

39,077,000  40,133,000 

105,675,645 

1,056,000 

39,077,000  40,133,000 

53 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC 
NOTES TO THE FINANCIAL STATEMENTS 
For the year ended 31 March 2023  

Deferred Shares (nominal value of 0.09 pence per share) 

As at 31 March 2022 

As at 31 March 2023 

Number of Deferred 
shares 

22,811,638 

22,811,638 

Share capital 
£ 

2,053,047 

2,053,047 

The Company has an authorised share capital limit in place, which will be considered by shareholders at the next annual 
general meeting. 

23. Share based payments 

The Company has established a share option scheme for Directors, employees and consultants to the Group. Share options 
and warrants outstanding and exercisable at the end of the period have the following expiry dates and exercise prices: 

Grant Date 

Options 

Vesting Date 

Expiry Date 

1 August 2019 

31 January 2020 

31 July 2023 

1 August 2019 
1 August 2019 
1 August 2019 
1 August 2019 
1 August 2019 
1 August 2019 
8 March 2022 
8 March 2022 
8 March 2022 
8 March 2022 
Warrants 
5 October 2021 
22 December 2022 
22 December 2022 
Lapsed 
13 April 2022 
10 June 2022 
15 January 2023 
15 January 2023 
27 January 2023 
4 February 2023 

31 July 2021 
31 July 2020 
31 July 2021 
31 January 2022 
31 January 2022 
31 July 2022 
4 October 2024 
4 August 2024 
4 January 2025 
4 March 2025 

31 July 2023 
31 January 2024 
31 January 2024 
31 January 2025 
31 July 2025 
31 July 2025 
7 March 2032 
7 March 2032 
7 March 2032 
7 March 2032 

5 October 2021 
22 December 2022 
22 December 2022 

10 May 2027 
31 December 2025 
31 December 2025 

4 January 2025 
4 August 2024 
4 January 2025 
4 March 2025 
4 August 2024 
4 March 2025 

7 March 2032 
7 March 2032 
7 March 2032 
7 March 2032 
7 March 2032 
7 March 2032 

Exercise 
price in £ 
per share 

Options & Warrants 

31 March 
2023 

31 March 
2022 

0.20 

0.20 
0.40 

0.40 
0.60 
0.60 
0.60 
0.48 
0.48 
0.48 
0.48 

0.84 
0.30 
0.25 

0.48 
0.48 
0.48 
0.48 
0.48 
0.48 

666,666 

333,333 
333,333 

666,666 
666,666 
666,666 
666,670 
2,000,000 
900,000 
150,000 
300,000 

396,582 
1,666,667 
1,388,889 

(100,000) 
(75,000) 
(50,000) 
(50,000) 
(250,000) 
(250,000) 

666,666 

333,333 
333,333 

666,666 
666,666 
666,666 
666,670 
2,000,000 
900,000 
150,000 
300,000 

396,582 
- 
- 

- 
- 
- 
- 
- 
- 

10,027,138 

7,746,582 

The Company and Group have no legal or constructive obligation to settle or repurchase the options or warrants in cash. 

During the year, a total of 775,000 options lapsed as a result of employees leaving the group. 

54 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC 
NOTES TO THE FINANCIAL STATEMENTS 
For the year ended 31 March 2023  

Warrants 

Outstanding at beginning of period  
Exercised 

Vested 

Outstanding as at period end 

Exercisable at period end 

2023 

396,582 
- 

3,055,556 

3,452,138 

3,452,138 

The movements in the weighted average exercise price of the warrants were as follows: 

Outstanding at beginning of period  
Granted 

Outstanding as at period end 

Exercisable at period end 

2023 

0.84 
0.28 

1.12 

0.46 

2022 

- 
- 

396,582 

396,582 

396,582 

2022 

- 
0.84 

0.84 

0.84 

In accordance with IFRS2, the fair value of the warrants issued and recognised as a charge in the accounts for the 12 month 
period  is  £1,605  (12  months  ended  31  March  2022  -  £Nil).  In  arriving  at  this  amount,  the  expected  volatility  is  based  on 
historical volatility, the expected life is the average expected period to exercise, and the risk-free rate of return is the yield on 
a zero-coupon UK government bond for a term consistent with the assumed option life. 

The fair value of the equity instruments granted was determined using the Black Scholes Model. The inputs into the model 
for warrants outstanding at the year-end were as follows 

Granted on: 
Life (years) 

Share price (pence per share) 

Exercise price 
Shares under option 

Vesting period (years) 

Small company discount factor 

Total fair value (pence per option) 

2022 Warrants 

22 December 2022 
3 years 

15p 

25p 
3,055,556 

3 years 

20% 

0.33 

Options 
In January 2011, the Company adopted an unapproved share option scheme and on 1 August 2019, the Company granted 
options over 4,000,000 ordinary shares in the Company as part of a Director’s compensation agreement. In March 2022, the 
Company granted options over 3,350,000 ordinary shares to a Director and certain employees. Details of the options are set 
out below:  

Outstanding at beginning of period  
Lapsed during period 

Exercised 

Granted 

Outstanding as at period end 

Exercisable at period end 

55 

2023 

7,350,000 

(775,000) 

- 

- 

6,575,000 

4,000,000 

2022 

4,000,000 

- 

- 

3,350,000 

7,350,000 

3,333,000 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC 
NOTES TO THE FINANCIAL STATEMENTS 
For the year ended 31 March 2023  

The movements in the weighted average exercise price of the options were as follows:  

Outstanding at beginning of period  
Lapsed 

Exercised 

Granted 

Outstanding as at period end 

Exercisable at period end 

2023 

46.0 

48.0 

- 

- 

44.0 

44.0 

2022 

45.0 

45.0 

- 

48.0 

46.0 

46.0 

The fair value of the equity instruments granted was determined using the Black Scholes Model. The only conditions attached 
to the options is continuing employment. The inputs into the model for options outstanding at the year-end were as follows:  

Granted on: 
Life (years) 

Share price (pence per share) 

Exercise price 

Shares under option 

Risk free rate 
Expected volatility 

Vesting period (years) 
Small company discount factor 

2019 Options 

2019 Options 

2019 Options 

2022 Options 

1 August 2019 
3 years 

1 August 2019 
3 years 

1 August 2019 
3 years 

8 March 2022 
10 years 

17p 

20p 

17p 

40p 

17p 

60p 

27.5p 

48p 

1,000,000 

1,000,000 

2,000,000 

3,350,000 

0.57% 
43.1% 

1 to 3 years 
35% 

0.57% 
43.1% 

1 to 4 Years 
35% 

2.5 

0.57% 
43.1% 

2 to 5 Years 
35% 

0.7 

0.57% 
43.1% 

8 to 9 years 
35% 

0.02 

Total fair value (pence per option) 

2.5 

The expected volatility is based on historical volatility, the expected life is the average expected period to exercise, and the 
risk-free rate of return is the yield on a zero-coupon UK government bond for a term consistent with the assumed option life.  

In accordance with IFRS 2, the fair value of the share options issued and recognised as a charge in the accounts for the 12 
month period is £nil (31 March 2022 - £17,000).  

The weighted average contractual life of options outstanding on 31 March 2023 was 4.3 years (31 March 2022: 2.4 years). 

24. Other reserves 

At 31 March 2022 

- 

Equity reserve for 
convertible loan notes 

Merger reserve 
£ 

325,583 

Total 
£ 

325,583 

At 31 March 2023 

51,798 

325,583 

377,381 

56 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC 
NOTES TO THE FINANCIAL STATEMENTS 
For the year ended 31 March 2023  

25. Employee benefit expense 

Staff costs (excluding Directors) 

Salaries and wages 
Social security costs 
Pension contributions 
Other employment costs 

Group 

Company 

Year ended 
31 March 
2023 
£ 

2,081,959 
305,479 
128,743 
13,668 

Year ended 
31 March 
2022 
£ 

2,227,000 
270,789 
108,830 
5,933 

2,529,849 

2,612,552 

Year ended 
31 March 
2023 
£ 

Year ended 
31 March 
2022 
£ 

- 
- 
- 
- 

- 

- 
- 
- 
- 

- 

The average monthly number of employees for the Group during the year was 112 (31 March 2022: 119) and the average 
monthly number of employees for the Company was nil (31 March 2022: nil).  

Of the above Group staff costs, £1,167,769 (31 March 2022: £1,463,000) has been capitalised in accordance with IAS 38 as 
development costs and are shown as an intangible addition in the year. 

There were no employees in the Company apart from Directors whose remuneration is disclosed in Note 26.  

26. Directors’ remuneration 

31 March 2023 

Salary 
£ 

Pension 
£ 

35,000 
146,667 
146,667 
233,333 

35,000 
43,826 
640,493 

- 
10,000 
10,000 
9,333 

- 
- 
29,333 

Total 
£ 

35,000 
156,667 
156,667 
242,666 

35,000 
43,826 
669,826 

Executive Directors 
Richard Bernstein 
Steven Cracknell 
Warren Pearson 
Colm McVeigh 
Non-executive Directors 
John Murray 
Richard Cooper 

Directors who were appointed during the year: 

•  Richard Cooper – appointed 11 April 2022 

Directors who retired after the year end: 

•  John Murray  – deceased 24 April 2023 

Of  the  above  Group  directors’  remuneration,  £288,665  (year  ended  31  March  2022:  £375,210  has  been  capitalised  in 
accordance with IAS 38 as development related costs and are shown as an intangible addition in the year. 

57 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC 
NOTES TO THE FINANCIAL STATEMENTS 
For the year ended 31 March 2023  

Executive Directors 
Richard Bernstein 
Steven Cracknell 
Warren Pearson 
Colm McVeigh 
Matthew Farnum-Schneider 
Non-executive Directors 
John Murray 
Peter Rutter 
David Coldbeck 
John Zucker 
David Hillel 

  31 March 2022 

Remuneration 
£ 

Share based 
payments 
£ 

22,167 
216,843 
228,924 
124,679 
140,258 

31,237 
22,487 
10,551 
10,551 
15,827 

- 
- 
- 
- 
17,000 

- 
- 
- 
- 
- 

Total 
£ 

22,167 
216,843 
228,924 
124,679 
157,258 

31,237 
22,487 
10,551 
10,551 
15,827 

823,524 

17,000 

840,524 

The fair value of the share options issued to Matthew Farnum-Schneider and recognised as a charge in the accounts for the 
12 month period is £17,000. 

The  remuneration  of  Directors  and  key  executives  is  determined  by  the  remuneration  committee  having  regard  to  the 
performance of individuals and market trends. 

27. Income tax expense 

Group 

Year ended 
31 March 
2023 
£ 

Year ended 
31 March 
2022 
£ 

(1,573,992) 

(538,501) 

- 

- 

(402,840) 

- 

(1,573,992) 

(941,341) 

(542,000) 

(749,873) 

(1,291,873) 

- 

- 

- 

(2,865,865) 

(941,341) 

Deferred Tax 

Fixed assets and short-term temporary difference 

Intangibles on business combinations 

Losses and other deductions 

Total deferred tax 

Current Tax 

UK corporation tax on profit for the year 

Adjustments in respect of prior periods 

Total current tax 

Total income tax expense 

58 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC 
NOTES TO THE FINANCIAL STATEMENTS 
For the year ended 31 March 2023  

Loss before tax 

Tax at the applicable rate of 19% (2022: 19%) 
Effects of: 
Expenditure not deductible for tax purposes 
Additional deduction for R&D expenditure 
Surrender of tax losses for R&D tax credit refund 
R&D expenditure credits 
Group relief surrendered/(claimed) 
Adjustments in respect of prior periods regarding R&D 
Effect of tax rate change on deferred tax opening balance 
Effect of tax rate change on deferred tax acquired in business combinations 
Unrecognised deferred tax asset in relation to carried forward losses 

Tax charge 

Group 

Year ended 
31 March 
2023 
£ 

Year ended 
31 March 
2022 
£ 

(21,428,211) 

(3,243,000) 

(4,071,360) 

(616,000) 

2,940,457 
(401,421) 
168,207 
8,461 
(20,948) 
(749,873) 
(209,040) 
- 
(530,348) 

1,456,000 
- 
- 
- 
- 
- 
- 
226,000 
(2,008,000) 

(2,865,865) 

(942,000) 

The Group has unutilised tax losses of approximately £13,828,392 (31 March 2022 £11,707,000) available to carry forward 
against future taxable profits. No deferred tax asset has been recognised on accumulated tax losses because of uncertainty 
over the timing of future taxable profits against which the losses may be offset.  

28. Loss per share 

Group 

The  calculation  of  the  total  basic  loss  per  share  of  (17.89)  pence  (31  March  2022:  (4.40)  pence)  is  based  on  the  loss 
attributable  to  equity  holders  of  the  parent  company  of  £18,563,996  (31  March  2022:  £4,199,720)  and  on  the  weighted 
average number of ordinary shares of 103,757,837 (31 March 2022: 95,267,869) in issue during the year. 

In accordance with IAS 33, basic and diluted loss per share are identical for the Group as the effect of the exercise of share 
options would be to decrease the loss per share. Details of share options that could potentially dilute earnings per share in 
future periods are set out in Note 23. 

29. Contingent liabilities  

In the prior year, there was an ongoing legal dispute between the Company and a former employee for breach of contract. A 
settlement was agreed in relation to this dispute on 17th March 2023 and the matter is now closed. 

59 

 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC 
NOTES TO THE FINANCIAL STATEMENTS 
For the year ended 31 March 2023  

30. Related party transactions 

Loans to Group undertakings 

Amounts receivable as a result of loans granted to subsidiary undertakings are as follows: 

Insig Partners 

Insig Data (formerly FDB Systems Limited) 

Insight Capital Consulting Limited 

Pantheon Leisure 

Westside Sports Limited 

Company 

31 March 2023 

31 March 2022 

£ 

4,655,904 

- 

31 

132,664 

- 

4,788,599 

£ 

3,333,269 

71,850 

- 

538,959 

89,947 

4,034,025 

Insig Partners Limited 
Loans totalling £1,322,635 were provided to Insig Partners Limited from Insig AI Plc during the year to cover operating costs 
(31 March 2022: £3,113,269). 

Insig Data Limited (formerly FDB Systems Limited) 
Loans totalling £291,761 were provided to Insig Data from Insig AI Plc during the year to cover operating costs (31 March 
2022: £71,850).  

At the end of the year, the loan balance was fully impaired. 

Insight Capital Consulting Limited 
Loans totalling £31 were provided to Insight Capital Consulting from Insig Partners Limited during the year to cover operating 
costs (31 March 2022: £15,718). 

Westside Sports Limited 
At the end of the year, the loan balance was fully impaired 

Pantheon Leisure Plc 
Loans totalling £2,121 were provided to Pantheon Leisure from Insig AI Plc during the year to cover operating costs (31 March 
2022: £26,645). 

At the end of the year, the loan balance was partially impaired by £404,174. 

These amounts are unsecured and repayable on demand. 

All intra Group transactions are eliminated on consolidation. 

Other transactions 

The Group defines its key management personnel as the Directors of the Company as disclosed in the Directors’ Report. 

Luclem Estates, a limited company of which Richard Cooper is a director, was paid a fee of £32,112 for the year ended 31 
March 2023 (31 March 2022: £nil) for the provision of corporate management and consulting services to the Company. There 
was a balance of £7,362 owing at year end (31 March 2022: £Nil). 

On the 4 May 2022, the Company entered into a formal agreement for a £1.0m convertible loan note to be provided by Richard 
Bernstein. The loan facility when issued was repayable on or before 31 December 2022, and interest accrued from the date 
monies were drawn down at a rate of 5%. 

On the 12 September 2022, the Company entered into a formal agreement for a £750,000 convertible loan note to be provided 
by Richard Bernstein. A total of £750,000 has been drawn down by the Company. The loan facility is repayable on or before 
30 June 2023, and interest will be accrued from the date monies are drawn down at a rate of 5%. 

60 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
INSIG AI PLC 
NOTES TO THE FINANCIAL STATEMENTS 
For the year ended 31 March 2023  

On 21 December 2022, Steven Cracknell and Warren Pearson, Chief Product Officer and Chief Technology Officer gifted at 
nil value, their shares to the Company to be held in treasury and to be used at the discretion of the Company. Steven Cracknell 
gifted 4,500,000 ordinary shares of 1p each and Warren Pearson has gifted 2,500,000. 

On 22 December 2022, the Company agreed revised terms for the convertible loan note, being Interest owed on the first CLN 
to be rolled up into the loan expiring 31 December 2023, with an interest of 8% per annum. 
In addition the Company also granted Richard Bernstein 1,666,667 warrants as  part of the revision to the terms. 

31. Ultimate controlling party 

The Directors believe there is no ultimate controlling party. 

32. Events after the reporting date 

On  24  April  2023  the  Company  announced  that  it  had  successfully  raised  £0.9  million  by  way  of  equity  subscription  for 
5,294,118 ordinary shares of 1 pence each in the Company at 17 pence per Ordinary Share. The shares will be issued from 
Treasury, from shares gifted to the Company in December 2022 by founders Steve Cracknell and Warren Pearson, Chief 
Product Officer and Chief Technology Officer.  Specifically, 1,764,705 Subscription Shares were issued on 27 April 2023 with 
the balance of 3,529,413 Subscription Shares being issued on 23 June 2023. 

On 4 July 2023, the Company announced that it had agreed revised terms for the convertible loan note (CLN) agreement with 
Richard Bernstein as announced on 12 September 2022 for £0.75 million. The Company and Loan Note Holder agreed to 
extend the term of the CLN by six months to 30 December 2023. 

61