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iQIYI, Inc.

iq · NASDAQ Communication Services
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Employees 4673
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FY2023 Annual Report · iQIYI, Inc.
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UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C. 20549

FORM 20-F

(Mark One)
☐ REGISTRATION STATEMENT PURSUANT TO SECTION 12(b) OR (g) OF THE SECURITIES EXCHANGE ACT OF 1934

☒ ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

OR

For the fiscal year ended December 31, 2023

OR

☐ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

OR

☐ SHELL COMPANY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

Date of event requiring this shell company report_____

For the transition period from_____ to _____

Commission file number: 001-38431

iQIYI, Inc.
(Exact name of Registrant as specified in its charter)

N/A
(Translation of Registrant’s name into English)

Cayman Islands
(Jurisdiction of incorporation or organization)

4/F, iQIYI Youth Center, Yoolee Plaza
No. 21, North Road of Workers’ Stadium, Chaoyang District
Beijing 100027, People’s Republic of China
(Address of principal executive offices)

Jun Wang, Chief Financial Officer
E-mail: ir@qiyi.com
4/F, iQIYI Youth Center, Yoolee Plaza
No. 21, North Road of Workers’ Stadium, Chaoyang District 
Beijing 100027, People’s Republic of China
Telephone: +86 10-6267-7171
(Name, Telephone, E-mail and/or Facsimile number and Address of Company Contact Person)

Securities registered or to be registered pursuant to Section 12(b) of the Act.

Title of each class
American Depositary Shares, each
representing seven Class A ordinary shares
par value US$0.00001 per share

Class A ordinary shares,
par value US$0.00001 per share*

Trading Symbol(s)
IQ

Name of each exchange on which registered
The Nasdaq Stock Market LLC
(The Nasdaq Global Select Market)

The Nasdaq Stock Market LLC
(The Nasdaq Global Select Market)

(1)

*Not for trading, but only in connection with the listing on The Nasdaq Global Select Market of our American depositary shares, each representing seven Class A ordinary shares.

Securities registered or to be registered pursuant to Section 12(g) of the Act.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Securities for which there is a reporting obligation pursuant to Section 15(d) of the Act.

None
(Title of Class)

None
(Title of Class)

Indicate the number of outstanding shares of each of the issuer’s classes of capital or common stock as of the close of the period covered by the annual report.

As of December 31, 2023, there were 6,716,137,085 ordinary shares outstanding, being the sum of 3,675,039,807 Class A ordinary shares (excluding 178,780,851 Class A ordinary 
shares issued to our depositary bank for bulk issuance of ADSs reserved for future issuances upon the exercise or vesting of awards under our share incentive plans) and 3,041,097,278 Class B 
ordinary shares.

Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act. ☒ Yes ☐ No 

If this report is an annual or transition report, indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or 15(d) of the Securities Exchange Act of 

1934. ☐ Yes ☒ No

Note – Checking the box above will not relieve any registrant required to file reports pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 from their obligations 

under those Sections.

Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 

months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days. ☒ Yes ☐ No

Indicate by check mark whether the registrant has submitted electronically every Interactive Data File required to be submitted pursuant to Rule 405 of Regulation S-T (§232.405 of 

this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit such files). ☒ Yes ☐ No

Indicate  by  check  mark  whether  the  registrant  is  a  large  accelerated  filer,  an  accelerated  filer,  a  non-accelerated  filer,  or  an  emerging  growth  company.  See  definition  of  “large 

accelerated filer,” “accelerated filer,” and “emerging growth company” in Rule 12b-2 of the Exchange Act.

Large accelerated filer ☒

Accelerated filer ☐

Non-accelerated filer ☐

Emerging growth company ☐

If an emerging growth company that prepares its financial statements in accordance with U.S. GAAP, indicate by check mark if the registrant has elected not to use the extended 

transition period for complying with any new or revised financial accounting standards† provided pursuant to Section 13(a) of the Exchange Act. ☐

†The term “new or revised financial accounting standard” refers to any update issued by the Financial Accounting Standards Board to its Accounting Standards Codification after 

April 5, 2012.

Indicate by check mark whether the registrant has filed a report on and attestation to its management’s assessment of the effectiveness of its internal control over financial reporting 

under Section 404(b) of the Sarbanes-Oxley Act (15 U.S.C. 7262(b)) by the registered public accounting firm that prepared or issued its audit report. ☒

If securities are registered pursuant to Section 12(b) of the Act, indicate by check mark whether the financial statements of the registrant included in the filing reflect the correction of 

an error to previously issued financial statements. ☐

Indicate by check mark whether any of those error corrections are restatements that required a recovery analysis of incentive-based compensation received by any of the registrant’s 

executive officers during the relevant recovery period pursuant to §240.10D-1(b). ☐

Indicate by check mark which basis of accounting the registrant has used to prepare the financial statements included in this filing:

U.S. GAAP ☒

International Financial Reporting Standards as issued by the
International Accounting Standards Board ☐

Other ☐

If “Other” has been checked in response to the previous question, indicate by check mark which financial statement item the registrant has elected to follow. ☐ Item 17 ☐ Item 18

If this is an annual report, indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act). ☐ Yes ☒ No

(APPLICABLE ONLY TO ISSUERS INVOLVED IN BANKRUPTCY PROCEEDINGS DURING THE PAST FIVE YEARS)

Indicate by check mark whether the registrant has filed all documents and reports required to be filed by Sections 12, 13 or 15(d) of the Securities Exchange Act of 1934 subsequent 

to the distribution of securities under a plan confirmed by a court. ☐ Yes ☐ No

 
 
 
TABLE OF CONTENTS

INTRODUCTION

FORWARD-LOOKING INFORMATION

PART I.

ITEM 1.
ITEM 2.
ITEM 3.
ITEM 4.
ITEM 4A.
ITEM 5.
ITEM 6.
ITEM 7.
ITEM 8.
ITEM 9.
ITEM 10.
ITEM 11.
ITEM 12.

PART II.

  IDENTITY OF DIRECTORS, SENIOR MANAGEMENT AND ADVISERS
  OFFER STATISTICS AND EXPECTED TIMETABLE
  KEY INFORMATION
  INFORMATION ON THE COMPANY
  UNRESOLVED STAFF COMMENTS
  OPERATING AND FINANCIAL REVIEW AND PROSPECTS
  DIRECTORS, SENIOR MANAGEMENT AND EMPLOYEES
  MAJOR SHAREHOLDERS AND RELATED PARTY TRANSACTIONS
  FINANCIAL INFORMATION
  THE OFFER AND LISTING
  ADDITIONAL INFORMATION
  QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK
  DESCRIPTION OF SECURITIES OTHER THAN EQUITY SECURITIES

ITEM 13.
ITEM 14.
ITEM 15.
ITEM 16.
ITEM 16A.
ITEM 16B.
ITEM 16C.
ITEM 16D.
ITEM 16E.
ITEM 16F.
ITEM 16G.
ITEM 16H.
ITEM 16I.
ITEM 16J.
ITEM 16K.

  DEFAULTS, DIVIDEND ARREARAGES AND DELINQUENCIES
  MATERIAL MODIFICATIONS TO THE RIGHTS OF SECURITY HOLDERS AND USE OF PROCEEDS
  CONTROLS AND PROCEDURES
  [RESERVED]
  AUDIT COMMITTEE FINANCIAL EXPERT
  CODE OF ETHICS
  PRINCIPAL ACCOUNTANT FEES AND SERVICES
  EXEMPTIONS FROM THE LISTING STANDARDS FOR AUDIT COMMITTEES
  PURCHASES OF EQUITY SECURITIES BY THE ISSUER AND AFFILIATED PURCHASERS
  CHANGE IN REGISTRANT’S CERTIFYING ACCOUNTANT
  CORPORATE GOVERNANCE
  MINE SAFETY DISCLOSURE
  DISCLOSURE REGARDING FOREIGN JURISDICTIONS THAT PREVENT INSPECTIONS
  INSIDER TRADING POLICIES
  CYBERSECURITY

PART III

ITEM 17.
ITEM 18.
ITEM 19.

  FINANCIAL STATEMENTS
  FINANCIAL STATEMENTS
  EXHIBITS

SIGNATURES

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Unless otherwise indicated and except where the context otherwise requires, references in this annual report to:

INTRODUCTION

•

•

•

•

•

•

•

•

•

•

•

•

•

•

•

•

“ADSs” refers to our American depositary shares, each of which represents seven Class A ordinary shares;

“AI” refers to artificial intelligence;

“average daily number of total subscribing members” for a given period is calculated by averaging the number of total subscribing members, 
including individuals with trial membership, in each day of such period;

“average daily number of subscribing members excluding individuals with trial memberships” for a given period is calculated by averaging 
the number of subscribing members excluding individuals with trial memberships in each day of such period;

“Baidu” refers to Baidu, Inc., our parent company and controlling shareholder;

“bullet chat,” known as Danmu in Chinese, refers to a form of video commentary used on online videos. Bullet chats are comments that 
appear directly on the video in real-time; 

“China” or the “PRC” refers to the People’s Republic of China, including Hong Kong, Macau and Taiwan, and “mainland China” refers to 
the People’s Republic of China, excluding Hong Kong, Macau and Taiwan;

“IP” refers to intellectual property; 

“IT” refers to information technology;

“monthly ARM” refers to average revenue per membership during a month. Monthly ARM is calculated by dividing our total revenues from 
membership services during a given period by the average daily number of total subscribing members and by the number of months during 
such period; 

“RMB” and “Renminbi” refer to the legal currency of mainland China;

“shares” or “ordinary shares” refers to our Class A and Class B ordinary shares, par value $0.00001 per share;

“subscribing members” refers to the individuals who subscribed for our membership packages during a given period, including individuals 
with trial memberships, and excluding individuals who pay for video on-demand services or stand alone packages for sports paid content, 
online literature or online games. Subscribing members are calculated using the number of unique iQIYI user accounts that have subscribed 
for the relevant services;

“U.S. GAAP” refers to generally accepted accounting principles in the United States;

“US$,” “U.S. dollars,” “$,” and “dollars” refer to the legal currency of the United States;

“video views” refers to the number of times a video is launched on our platform, regardless of time spent viewing the video; and

1

 
•

•

“we,” “us,” “our company” and “our” refer to iQIYI, Inc., a Cayman Islands company, and its subsidiaries, and, in the context of describing 
our operations and combined and consolidated financial information, the variable interest entities (as defined below);

“VIEs” or “variable interest entities” refers to Beijing iQIYI Science & Technology Co., Ltd. (“Beijing iQIYI”), Shanghai iQIYI Culture 
Media Co., Ltd. (“Shanghai iQIYI”), Shanghai Zhong Yuan Network Co., Ltd. (“Shanghai Zhong Yuan”), iQIYI Pictures (Beijing) Co., Ltd. 
(“iQIYI Pictures”), Beijing iQIYI Intelligent Entertainment Technology Co., Ltd., (“Intelligent Entertainment”) and Beijing iQIYI Yinhua 
Media Co., Ltd. (“iQIYI Yinhua”). All of the variable interest entities are domestic companies incorporated in mainland China in which we 
do not have any equity ownership but whose financial results have been consolidated into our consolidated financial statements based solely 
on contractual arrangements in accordance with U.S. GAAP. See “Item 4. Information on the Company—C. Organizational Structure” for an 
illustrative diagram of our corporate structure.

We present our financial results in RMB. We make no representation that any RMB or U.S. dollar amounts could have been, or could be, converted 

into U.S. dollars or RMB, as the case may be, at any particular rate, or at all. The mainland China government imposes control over its foreign currency 
reserves in part through direct regulation of the conversion of RMB into foreign exchange and through restrictions on foreign trade. This annual report 
contains translations of certain foreign currency amounts into U.S. dollars for the convenience of the reader. Unless otherwise stated, all translations of 
Renminbi into U.S. dollars were made at the rate at RMB7.0999 to US$1.00, the exchange rate as set forth in the H.10 statistical release of the Board of 
Governors of the Federal Reserve System in effect as of December 29, 2023.

2

 
FORWARD-LOOKING INFORMATION

This annual report contains forward-looking statements that involve risks and uncertainties. These statements involve known and unknown risks, 

uncertainties and other factors that may cause our actual results, performance or achievements to be materially different from those expressed or implied by 
the forward-looking statements. These statements are made under the “safe harbor” provisions of the U.S. Private Securities Litigations Reform Act of 
1995.

You can identify these forward-looking statements by words or phrases such as “may,” “will,” “expect,” “anticipate,” “aim,” “estimate,” “intend,” 

“plan,” “believe,” “likely to” or other similar expressions. We have based these forward-looking statements largely on our current expectations and 
projections about future events and financial trends that we believe may affect our financial condition, results of operations, business strategy and financial 
needs. These forward-looking statements include, but are not limited to, statements about:

•

•

•

•

•

•

•

•

our goals and strategies;

our ability to retain and increase the number of users, members and advertising customers, and expand our service offerings;

our future business development, financial condition and results of operations;

expected changes in our revenues, costs or expenditures;

competition in our industry;

government policies and regulations relating to our industry;

general economic and business conditions globally and in mainland China; and

assumptions underlying or related to any of the foregoing.

You should read this annual report and the documents that we refer to in this annual report and have filed as exhibits to this annual report completely 

and with the understanding that our actual future results may be materially different from what we expect. Other sections of this annual report discuss 
factors which could adversely impact our business and financial performance. Moreover, we operate in an evolving environment. New risk factors emerge 
from time to time and it is not possible for our management to predict all risk factors, nor can we assess the impact of all factors on our business or the 
extent to which any factor, or combination of factors, may cause actual results to differ materially from those contained in any forward-looking statements. 
We qualify all of our forward-looking statements by these cautionary statements.

You should not rely upon forward-looking statements as predictions of future events. The forward-looking statements made in this annual report 

relate only to events or information as of the date on which the statements are made in this annual report. Except as required by law, we undertake no 
obligation to update or revise publicly any forward-looking statements, whether as a result of new information, future events or otherwise, after the date on 
which the statements are made or to reflect the occurrence of unanticipated events.

3

 
ITEM 1. IDENTITY OF DIRECTORS, SENIOR MANAGEMENT AND ADVISERS 

Not applicable.

PART I.

ITEM 2. OFFER STATISTICS AND EXPECTED TIMETABLE 

Not applicable.

ITEM 3. KEY INFORMATION

Our Holding Company Structure and Contractual Arrangements with the Variable Interest Entities 

iQIYI, Inc. is not a Chinese operating company, but rather a Cayman Islands holding company with no equity ownership in the variable interest 
entities. Our Cayman Islands holding company does not conduct business operations directly. We conduct our operations in mainland China through (i) our 
mainland China subsidiaries, which primarily include Beijing QIYI Century Science and Technology Co., Ltd., or Beijing QIYI Century, and Beijing iQIYI 
Interactive Technology Co., Ltd., and (ii) the variable interest entities with which we have maintained contractual arrangements, namely Beijing iQIYI 
Science & Technology Co., Ltd. (“Beijing iQIYI”), Shanghai iQIYI Culture Media Co., Ltd. (“Shanghai iQIYI”), Shanghai Zhong Yuan Network Co., Ltd. 
(“Shanghai Zhong Yuan”), iQIYI Pictures (Beijing) Co., Ltd. (“iQIYI Pictures”), Beijing iQIYI Intelligent Entertainment Technology Co., Ltd., 
(“Intelligent Entertainment”) and Beijing iQIYI Yinhua Media Co., Ltd. (“iQIYI Yinhua”), and their subsidiaries in mainland China. The contractual 
arrangements may not be as effective as direct equity ownership in the variable interest entities, and the government authorities may challenge the 
enforceability of these contractual arrangements. PRC laws and regulations impose certain restrictions or prohibitions on foreign ownership of companies 
that engage in certain value-added telecommunication services, internet audio-video program services, production and operation of radio and television 
programs and certain other businesses. Accordingly, we operate these businesses in mainland China through the variable interest entities and their 
subsidiaries, and rely on contractual arrangements among our mainland China subsidiaries, the variable interest entities and their nominee shareholders to 
control the business operations of the variable interest entities. The variable interest entities are consolidated for accounting purposes, but are not entities in 
which our Cayman Islands holding company, or our investors, own equity. Revenues contributed by the variable interest entities accounted for 94%, 92% 
and 92% of our total revenues for the years ended December 31, 2021, 2022 and 2023, respectively. As used in this annual report, “we,” “us,” “our 
company,” “our,” or “iQIYI” refers to iQIYI, Inc., its subsidiaries, and, in the context of describing our operations and consolidated financial information, 
the variable interest entities in mainland China, namely Beijing iQIYI, Shanghai iQIYI, Shanghai Zhong Yuan, iQIYI Pictures, Intelligent Entertainment 
and iQIYI Yinhua, and their subsidiaries. Investors in our ADSs are not purchasing equity interest in the variable interest entities in mainland China, but 
instead are purchasing equity interest in iQIYI, Inc., a holding company incorporated in the Cayman Islands.

4

 
A series of contractual agreements, including loan agreement, share pledge agreement, exclusive purchase option agreement, business operation 
agreement, business cooperation agreement, commitment letter, shareholder voting rights trust agreement, exclusive technology consulting and services 
agreement, trademark license agreement, software usage license agreement, power of attorney and spousal consent letter, have been entered into by and 
among our subsidiaries, the variable interest entities and their respective shareholders. We conduct our business in mainland China through Beijing iQIYI, 
Shanghai iQIYI, Shanghai Zhong Yuan, iQIYI Pictures, Intelligent Entertainment and iQIYI Yinhua, the variable interest entities in mainland China, and 
their subsidiaries, based on a series of contractual arrangements by and among (i) Beijing iQIYI, Shanghai iQIYI and Shanghai Zhong Yuan, respectively, 
and their respective shareholders, with Beijing QIYI Century and iQIYI, Inc.; (ii) iQIYI Pictures and Intelligent Entertainment, respectively, and their 
respective shareholders, with Beijing iQIYI New Media Science and Technology Co., Ltd., or iQIYI New Media, and iQIYI, Inc; and (iii) iQIYI Yinhua 
and its shareholders, with Beijing iQIYI Optical Era Technology Co., Ltd., or Optical Era, and iQIYI, Inc. The following is a summary of the currently 
effective contractual arrangements among Beijing QIYI Century, Beijing iQIYI, Beijing iQIYI’s shareholder and iQIYI, Inc.:

(i)

(ii)

(iii)

(iv)

(v)

(vi)

a loan agreement, pursuant to which, our wholly-owned mainland China subsidiary, Beijing QIYI Century, made loans to the shareholder of 
Beijing iQIYI for the acquisition and capitalization of Beijing iQIYI, with the condition that such shareholder can only repay the loans by the 
sale of all the equity interest in Beijing iQIYI owned by such shareholder to iQIYI, Inc. insofar as permitted under PRC law and pay all of the 
proceeds from sale of such equity interests to iQIYI, Inc.

a share pledge agreement, pursuant to which, the shareholder of Beijing iQIYI pledged all equity interest in Beijing iQIYI owned by such 
shareholder to Beijing QIYI Century to guarantee the shareholder’s and Beijing iQIYI’s performance of obligations under the exclusive 
technology consulting and services agreement and the loan agreement, and the shareholder agreed not to dispose of the pledged equity 
interests or create or allow any encumbrance on the pledged equity interests during the term of the share pledge agreement.

an exclusive purchase option agreement, pursuant to which, the shareholder of Beijing iQIYI irrevocably granted iQIYI, Inc. or its designee 
an exclusive option to purchase at its discretion, to the extent permitted under PRC law, all or part of the shareholder’s equity interests in 
Beijing iQIYI.

a business operation agreement, pursuant to which, Beijing QIYI Century agreed to provide Beijing iQIYI with performance guarantees with 
respect to any contracts, agreements and transactions Beijing iQIYI entered into in connection with its business, and Beijing iQIYI agreed to 
offer all its account receivables and assets as collateral.

a business cooperation agreement, pursuant to which, Beijing iQIYI agreed to provide Beijing QIYI Century with services, including internet 
information services, online advertising and other services reasonably necessary within the scope of Beijing QIYI Century’s business, and 
Beijing QIYI Century agreed to pay specified service fees to Beijing iQIYI as consideration for such services. Beijing iQIYI has the right to 
waive the service fees.

a commitment letter, pursuant to which, under the condition that Beijing iQIYI remains as an entity of which the financial statements are 
consolidated by iQIYI, Inc. and Beijing QIYI Century under U.S. GAAP and the contractual arrangements remain in effect, iQIYI, Inc. and 
Beijing QIYI Century undertake to provide financial support to Beijing iQIYI for any financial loss that might affect its business operation 
occurred before and after the execution of the commitment letter as permitted by law.

(vii)

a shareholder voting rights trust agreement, pursuant to which, the shareholder of Beijing iQIYI agreed to irrevocably entrust a person 
designated by Beijing QIYI Century to represent the shareholder to exercise all the voting rights and other shareholders’ rights to which such 
shareholder is entitled.

(viii) an exclusive technology consulting and services agreement, pursuant to which, Beijing QIYI Century has the sole and exclusive right to 

provide specified technology consulting and services to Beijing iQIYI, and Beijing iQIYI agreed to accept such services and pay specified 
service fees to Beijing QIYI Century. Beijing iQIYI also agreed not to accept the same or similar technology consulting and services 
provided by any third-party during the term of the agreement without the prior written consent of Beijing QIYI Century.

(ix)

a trademark license agreement, pursuant to which, Beijing QIYI Century exclusively granted Beijing iQIYI trademark licenses to use the 
trademarks held by Beijing QIYI Century in specified areas for specified usage fees.

5

 
(x)

(xi)

(xii)

a software usage license agreement, pursuant to which, Beijing QIYI Century granted Beijing iQIYI non-exclusive rights to use specified 
software in mainland China, and Beijing iQIYI agreed to pay specified usage fees to Beijing QIYI Century and not to sublicense such 
software usage rights.

a power of attorney, whereby Beijing QIYI Century granted iQIYI, Inc. an irrevocable power of attorney under the shareholder voting rights 
trust agreement, and as such, iQIYI, Inc. may exercise all shareholder rights during the term of the shareholder voting rights trust agreement 
and may transfer such rights to a designated third-party without written notice to Beijing QIYI Century.

a spousal consent letter, whereby the signing spouse committed not to impose any adverse assertions upon the validity of the agreements 
described above based on the existence or termination of the marital relationship with the shareholder, or exert any impediment or adverse 
influence over the shareholder’s performance of any contractual arrangement or claim rights on Beijing iQIYI.

The terms of the contractual arrangements by and among (i) Shanghai iQIYI and Shanghai Zhong Yuan, respectively, and their respective 
shareholders, with Beijing QIYI Century and iQIYI, Inc.; (ii) iQIYI Pictures and Intelligent Entertainment, respectively, and their respective shareholders, 
with iQIYI New Media and iQIYI, Inc.; and (iii) iQIYI Yinhua and its shareholders, with Optical Era and iQIYI, Inc. are substantially the same as the 
contractual arrangements discussed above.

For more details of these contractual arrangements, see “Item 4. Information on the Company—C. Organizational Structure—Contractual 
Arrangements with the Variable Interest Entities and Their Respective Shareholders.” Terms contained in each set of contractual arrangements with the 
variable interest entities and their respective shareholders are substantially similar. Despite the lack of equity ownership, our Cayman Island holding 
company, iQIYI, Inc., is considered as the primary beneficiary of the variable interest entities and consolidates the financial results of the variable interest 
entities and their subsidiaries as required by Accounting Standards Codification (“ASC”) topic 810, Consolidation. Accordingly, we treat the variable 
interest entities as our consolidated entities under U.S. GAAP and we consolidate the financial results of the variable interest entities in our consolidated 
financial statements in accordance with U.S. GAAP. Neither iQIYI, Inc. nor its investors have an equity ownership in, direct foreign investment in, or 
control through such ownership or investment of, the variable interest entities, and the contractual arrangements are not equivalent to an equity ownership 
in the business of the variable interest entities.

However, the contractual arrangements may not be as effective as direct ownership in providing us with control over the variable interest entities 

and we may incur substantial costs to enforce the terms of the arrangements. All of these contractual arrangements are governed by and interpreted in 
accordance with PRC law, and disputes arising from these contractual arrangements will be resolved through arbitration in mainland China. There remain 
significant uncertainties regarding the ultimate outcome of arbitration should legal action become necessary. These uncertainties could limit our ability to 
enforce these contractual arrangements. As such, the variable interest entity structure involves unique risks to investors of our Cayman Islands holding 
company. In addition, the legality and enforceability of the contractual agreements among our mainland China subsidiaries, the variable interest entities, 
and their nominee shareholders, as a whole, have not been tested in a court of law in mainland China. In the event we are unable to enforce these 
contractual arrangements, or if we suffer significant delay or other obstacles in the process of enforcing these contractual arrangements, we may not be able 
to direct activities that most significantly affect the economic performance of the variable interest entities, and our ability to conduct our business may be 
materially adversely affected. See “Item 3. Key Information—D. Risk Factors—Risks Related to Our Corporate Structure—We rely on contractual 
arrangements with the variable interest entities and their shareholders for our business operations, which may not be as effective as direct ownership in 
providing operational control” and “Item 3. Key Information—D. Risk Factors—Risks Related to Our Corporate Structure—The shareholders of the 
variable interest entities may have potential conflicts of interest with us, which may materially and adversely affect our business and financial condition.”

6

 
The following diagram illustrates our current corporate structure, which identifies our major subsidiaries, including our significant subsidiaries, and 

the variable interest entities, as of the date of this annual report:

For  details  of  contractual  arrangements,  see  “Item  4.  Information  on  the  Company—C.  Organizational  Structure—Contractual 
Arrangements with the Variable Interest Entities and Their Respective Shareholders.”
Equity interest.

Notes

(1)

(2)

(3)

(4)

(5)

(6)

The shareholders of Shanghai iQIYI are Dr. Yu Gong and Mr. Xiaohua Geng, our senior vice president, each holding 50% of equity interest.

The shareholder of Beijing iQIYI is Mr. Xiaohua Geng, holding 100% of equity interest.

The shareholder of Shanghai Zhong Yuan is Dr. Yu Gong, holding 100% of equity interest.

The shareholders of Intelligent Entertainment are Dr. Yu Gong and Mr. Xianghua Yang, our senior vice president, each holding 50% of equity 
interest.

The shareholders of iQIYI Pictures are Dr. Yu Gong and Mr. Ning Ya, president of iQIYI Pictures, each holding 50% of equity interest.

The shareholders of iQIYI Yinhua are Dr. Yu Gong and Mr. Xiaohui Wang, our chief content officer, each holding 50% of equity interest.

7

 
 
 
 
 
 
 
 
There are also substantial uncertainties regarding the interpretation and application of current and future PRC laws, regulations and rules regarding 

the status of the rights of our Cayman Islands holding company with respect to its contractual arrangements with the variable interest entities and their 
nominee shareholders. Though the Foreign Investment Law does not explicitly classify contractual arrangements as a form of foreign investment, the 
definition of “foreign investment” thereunder is relatively wide and contains a catch-all provision which includes investments made by foreign investors 
through means stipulated in laws or administrative regulations or other methods prescribed by the State Council. Therefore, there is no assurance that 
foreign investment via contractual arrangement would not be interpreted as a type of indirect foreign investment activities in the future. If any of the 
variable interest entities were deemed as a foreign-invested enterprise under any such future laws, administrative regulations or provisions, we may be 
subject to restrictions, ratification requirements and may need to take further actions to comply with such future laws, administrative regulations or 
provisions. Such actions may have a material and adverse impact on our business, financial condition, result of operations and prospects. In addition, it is 
uncertain whether any new PRC laws or regulations relating to variable interest entity structures will be adopted or if adopted, what they would provide. If 
we or any of the variable interest entities is found to be in violation of any existing or future PRC laws or regulations, or fail to obtain or maintain any of 
the required permits or approvals, the PRC regulatory authorities would have broad discretion in accordance with the applicable laws and regulations to 
take action in dealing with such violations or failures. If the PRC government deems that our contractual arrangements with the variable interest entities do 
not comply with PRC regulatory restrictions on foreign investment in the relevant industries, or if these regulations or the interpretation of existing 
regulations change or are interpreted differently in the future, we could be subject to severe penalties or be forced to relinquish our interests in those 
operations. Our Cayman Islands holding company, our mainland China subsidiaries and the variable interest entities, and investors of our company face 
uncertainty about potential future actions by the PRC government that could affect the enforceability of the contractual arrangements with the variable 
interest entities and, consequently, significantly affect the financial performance of the variable interest entities and our company as a whole. See “Item 3. 
Key Information—D. Risk Factors—Risks Related to Our Corporate Structure—If the PRC government finds that the agreements that establish the 
structure for operating certain of our operations in mainland China do not comply with PRC regulations relating to the relevant industries, or if these 
regulations or the interpretation of existing regulations change in the future, we could be subject to severe penalties or be forced to relinquish our interests 
in those operations” and “—The interpretation and implementation of the newly enacted PRC Foreign Investment Law shall be determined in accordance 
with the laws and regulations in force at the time and any noncompliance thereof may impact the viability of our current corporate structure, corporate 
governance and business operations.”

We face various risks and uncertainties related to doing business in mainland China. Our business operations are primarily conducted in mainland 

China, and we are subject to complex and evolving PRC laws and regulations. For example, we face risks associated with regulatory approvals on offshore 
offerings, anti-monopoly regulatory actions, and oversight on cybersecurity and data privacy, which may impact our ability to conduct certain businesses, 
accept foreign investments or financing, or list on a United States or other foreign exchange. In addition, our ADSs may be prohibited from trading in the 
United States under the Holding Foreign Companies Accountable Act, or the HFCAA, as amended by the Consolidated Appropriations Act, 2023, in the 
future, if the SEC determines that we have filed audit reports issued by a registered public accounting firm that has not been subject to inspections by the 
PCAOB for two consecutive years. On December 16, 2021, the PCAOB issued a report to notify the SEC of its determination that the PCAOB was unable 
to inspect or investigate completely registered public accounting firms headquartered in mainland China and Hong Kong, including our auditor. In April 
2022, the SEC conclusively listed us as a Commission-Identified Issuer under the HFCAA because we filed an annual report on Form 20-F for the year 
ended December 31, 2021 with the SEC on March 28, 2022 with an audit report issued by Ernst & Young Hua Ming LLP, a registered public accounting 
firm retained by the Company, for the preparation of the audit report on our company’s financial statements included therein. Ernst & Young Hua Ming 
LLP is a registered public accounting firm headquartered in mainland China, a jurisdiction where the PCAOB determined that it had been unable to inspect 
or investigate completely registered public accounting firms headquartered there until December 2022. On December 15, 2022, the PCAOB issued a report 
that vacated its December 16, 2021 determination and removed mainland China and Hong Kong from the list of jurisdictions where it is unable to inspect 
or investigate completely registered public accounting firms. For this reason, we were not identified as a Commission-Identified Issuer under the HFCAA 
after we filed our annual report on Form 20-F for the fiscal year ended December 31, 2022, and do not expect to be so identified after we file this annual 
report on Form 20-F for the fiscal year ended December 31, 2023. On December 29, 2022, the Consolidated Appropriations Act, 2023, was signed into law, 
which amended the HFCAA (i) to reduce the number of consecutive non-inspection years required for triggering the prohibitions under 

8

 
the HFCAA from three years to two, and (ii) so that any foreign jurisdiction could be the reason why the PCAOB does not have complete access to inspect 
or investigate a company’s auditors. As it was originally enacted, the HFCAA applied only if the PCAOB’s inability to inspect or investigate because of a 
position taken by an authority in the foreign jurisdiction where the relevant public accounting firm is located. As a result of the Consolidated 
Appropriations Act, 2023, the HFCAA now also applies if the PCAOB’s inability to inspect or investigate the relevant accounting firm is due to a position 
taken by an authority in any foreign jurisdiction. The denying jurisdiction does not need to be where the accounting firm is located. 

Each year, the PCAOB will determine whether it can inspect and investigate completely audit firms in mainland China and Hong Kong, among 

other jurisdictions. If PCAOB determines in the future that it no longer has full access to inspect and investigate completely accounting firms in mainland 
China and Hong Kong and we continue to use an accounting firm headquartered in one of these jurisdictions to issue an audit report on our financial 
statements filed with the SEC, we would be identified as a Commission-Identified Issuer following the filing of the annual report on Form 20-F for the 
relevant fiscal year. There can be no assurance that we would not be identified as a Commission-Identified Issuer for any future fiscal year, and if we were 
so identified for two consecutive years, we would become subject to the prohibition on trading under the HFCAA. The delisting or prohibition of trading of 
our ADSs, or the threat of their being delisted or prohibition from trading, may materially and adversely affect the value of your investment. Furthermore, 
whether the PCAOB will continue to conduct inspections and investigations completely to its satisfaction of PCAOB-registered public accounting firms 
headquartered in mainland China and Hong Kong is subject to uncertainty and depends on a number of factors out of our, and our auditor’s, control, 
including positions taken by authorities of the PRC or any other foreign jurisdiction. If authorities in the PRC or another foreign jurisdiction were to take a 
position at any time in the future that would prevent the PCAOB from continuing to inspect or investigate completely registered public accounting firms 
headquartered in mainland China or Hong Kong, and if such lack of inspection were to extend for the requisite period of time under the HFCAA, our 
securities will be prohibited from being traded on U.S. markets and this could result in a determination by Nasdaq to delist our securities. Additionally, the 
inability of the PCAOB to conduct inspections in the past has deprived our investors with the benefits of such inspections. These risks could result in a 
material adverse change in our operations and the value of our ADSs or significantly limit or completely hinder our ability to offer or continue to offer 
securities to investors and cause the value of such securities to significantly decline or become worthless. For a detailed description of risks related to doing 
business in mainland China, “Item 3.D. Key Information—Risk Factors—Risks Related to Doing Business in Mainland China.” 

PRC government’s significant authority in regulating our operations and its oversight and control over offerings conducted overseas by, and foreign 
investment in, China-based issuers could result in a material adverse change in our operations and the value of our ADS or significantly limit or completely 
hinder our ability to offer or continue to offer securities to investors and cause the value of such securities to significantly decline or become worthless. 
Implementation of industry-wide regulations in this nature may cause the value of such securities to significantly decline or become worthless. For more 
details, see “Item 3. Key Information—D. Risk Factors—Risks Related to Doing Business in Mainland China—The PRC government’s significant 
oversight over our business operation could result in a material adverse change in our operations and the value of our ADSs.”

Risks and uncertainties arising from the legal system in mainland China, including risks and uncertainties regarding the enforcement of laws and 

quickly evolving rules and regulations in mainland China, could result in a material adverse change in our operations and the value of our ADSs. There is 
no assurance that the mainland China government will not intervene in or impose restrictions on the ability of iQIYI, Inc., its subsidiaries, and the variable 
interest entities to transfer cash or assets. To the extent cash or assets in the business is in mainland China or a mainland China entity, the funds or assets 
may not be available to fund operations or for other use outside of mainland China due to interventions in or the imposition of restrictions and limitations 
on the ability of iQIYI, Inc., its subsidiaries, or the variable interest entities by the mainland China government to transfer cash or assets. As of the date of 
this annual report, there is no equivalent or similar restriction or limitation in Hong Kong on cash or assets transfers in, or out of, our Hong Kong entities. 
However, if restrictions or limitations were to become applicable to cash or assets transfers in and out of Hong Kong entities in the future, the funds or 
assets in our Hong Kong entities may not be available to fund operations or for other use outside of Hong Kong. For more details, see “Item 3. Key 
Information—D. Risk Factors—Risks Related to Doing Business in Mainland China—Uncertainties with respect to the legal systems in the jurisdictions 
where we operate could adversely affect us.”

9

 
Cash Flows through Our Organization 

iQIYI, Inc. is a holding company with no material operations of its own. We conduct our operations primarily through our mainland China 

subsidiaries, the variable interest entities and their subsidiaries in mainland China. As a result, iQIYI, Inc.’s ability to pay dividends to the shareholders and 
investors of the ADSs depends upon dividends paid by our mainland China subsidiaries. If our existing mainland China subsidiaries or any newly formed 
ones incur debt on their own behalf in the future, the instruments governing their debt may restrict their ability to pay dividends to us. In addition, current 
PRC regulations permit our mainland China subsidiaries to pay dividends to their respective shareholders only out of their accumulated profits, if any, 
determined in accordance with PRC accounting standards and regulations. Furthermore, each of our mainland China subsidiaries and the variable interest 
entities is required to set aside at least 10% of its after-tax profits each year, if any, to fund a statutory reserve until such reserve reaches 50% of its 
registered capital. Each of such entities in mainland China is also required to further set aside a portion of its after-tax profits to fund the employee welfare 
fund, although the amount to be set aside, if any, is determined at the discretion of its board of directors. These reserves are not distributable as cash 
dividends. For more details, see “Item 5. Operating and Financial Review and Prospects—B. Liquidity and Capital Resources—Holding Company 
Structure.” Our subsidiaries’ ability to distribute dividends is based upon their distributable earnings.

We have in place a centralized cash management policy and established stringent controls and procedures for cash flows within our organization. 

Under our cash management policy, cash is managed by the centralized treasury department of our company, and each transfer of cash between our 
Cayman Islands holding company and a subsidiary, the variable interest entities or the subsidiaries of the variable interest entities is subject to internal 
approval. All such transfers are reviewed and approved by the authorities where required, including the State Administration of Foreign Exchange, or 
SAFE. We only allow the treasury department personnel to have access to our funds, and we also segregate duties between personnel involved in funds 
management. The cash management policy is not contractual in nature. The controls and procedures on cash transfers in the policy adhere to regulatory 
requirements. In addition, our board of directors has complete discretion on whether to distribute dividends to the shareholders. Even if our board of 
directors decides to pay dividends, the form, frequency and amount will depend upon our future operations and earnings, capital requirements and surplus, 
general financial condition, contractual restrictions and other factors that the board of directors may deem relevant. If we pay any dividends, we will pay 
our ADS holders to the same extent as holders of our Class A ordinary shares, subject to the terms of the deposit agreement, including the fees and 
expenses payable thereunder. See “Item 8. Financial Information—A. Consolidated Statements and other Financial Information—Dividend Policy.” The 
cash inflows of the Cayman Islands holding company were primarily generated from the proceeds we received from our public offerings of ordinary shares, 
our offerings of convertible senior notes and other financing activities. For the years ended December 31, 2021, 2022 and 2023, the Cayman Islands 
holding company provided capital contributions of RMB3,573.0 million, RMB2,314.5 million and RMB235.0 million (US$33.1 million), respectively, to 
our subsidiaries. For each of the years ended December 31, 2021, 2022 and 2023, the Cayman Islands holding company provided loans to our subsidiaries, 
namely iQIYI HK Limited, iQIYI Media Limited, iQIYI Film Group HK Limited, and iQIYI International Singapore Pte, Ltd., the amounts of which was 
RMB7,395.4 million, RMB3,577.6 million and RMB4,955.8 million (US$698.0 million), respectively, and received repayments of RMB11,175.5 million, 
RMB3,398.5 million and RMB5,428.8 million (US$764.6 million), respectively, during the same period from such subsidiaries. No withholding tax was 
applicable on such repayments. For the years ended December 31, 2021, 2022 and 2023, the variable interest entities did not receive any loans from or 
repay any loans to the Cayman Islands holding company. For the years ended December 31, 2021, 2022 and 2023, no assets other than above cash 
transactions were transferred between the Cayman Islands holding company and a subsidiary, a variable interest entity or its subsidiary, no subsidiaries paid 
dividends or made other distributions to the holding company, and no dividends or distributions were paid or made to U.S. investors. For the years ended 
December 31, 2021, 2022 and 2023, our subsidiaries provided capital contributions of nil, nil and nil, respectively, to the variable interest entities. For the 
years ended December 31, 2021, 2022 and 2023, no assets were transferred between our subsidiaries and the variable interest entities.We currently intend 
to retain most, if not all, of our available funds and any future earnings to operate and expand our business. See “Item 8. Financial Information—A. 
Consolidated Statements and Other Financial Information—Dividend Policy.” However, if our mainland China subsidiaries declare and distribute profits to 
us, such payments will be subject to withholding tax, which will increase our tax liability and reduce the amount of cash available to our company. For 
example, iQIYI Film Group HK Limited, which directly owns our mainland China subsidiaries, Beijing iQIYI New Media Science and Technology Co., 
Ltd., or iQIYI New Media, is 

10

 
incorporated in Hong Kong. For the potential distributable profits to be distributed to iQIYI Film Group HK Limited, the deferred tax liabilities will be 
accrued at a 5% withholding tax rate. However, if iQIYI Film Group HK Limited is not considered to be the beneficial owner of the dividends paid to it by 
iQIYI New Media under the tax circulars promulgated in February and October 2009, such dividends would be subject to withholding tax at a rate of 10%. 
For more information on related risks, please see “Item 3. Key Information—D. Risk Factors—Risks Related to Doing Business in Mainland China—We 
may rely on dividends and other distributions on equity paid by our mainland China subsidiaries to fund any cash and financing requirements we may have, 
and any limitation on the ability of our mainland China subsidiaries to make payments to us and any tax we are required to pay could have a material and 
adverse effect on our ability to conduct our business.” For mainland China and United States federal income tax considerations in connection with an 
investment in our ADSs, see “Item 10. Additional Information—E. Taxation.”

For details of the financial position, cash flows and results of operations of the variable interest entities, see “Item 3. Key Information—Financial 
Information Related to the Variable Interest Entities.” We plan to continue to determine the amount of service fee and payment method with the variable 
interest entities and their shareholders based on the working capital needs of the variable interest entities, and settle fees under the contractual arrangements 
with the variable interest entities when required in the future.

In addition, our mainland China subsidiaries, the variable interest entities and their subsidiaries generate their revenue primarily in Renminbi, which 

is not freely convertible into other currencies. Under PRC laws and regulations, our mainland China subsidiaries and the variable interest entities are 
subject to certain restrictions with respect to paying dividends or make distributions to shareholders of our securities, or otherwise transferring any of their 
net assets to us. Remittance of dividends by a wholly foreign-owned enterprise out of mainland China is also subject to examination by the banks 
designated by SAFE. The amounts restricted include the paid-in capital of our mainland China subsidiaries and the net assets of the variable interest entities 
in which we have no legal ownership. Furthermore, cash transfers from our mainland China subsidiaries and the variable interest entities to entities outside 
of mainland China are subject to PRC government controls on currency conversion. To the extent cash in our business is in mainland China or a mainland 
China entity, such cash may not be available to fund operations or for other use outside of the PRC due to restrictions and limitations imposed by the 
governmental authorities on the ability of us, our subsidiaries, or the variable interest entities to transfer cash outside of the PRC. Shortages in the 
availability of foreign currency may temporarily delay the ability of our mainland China subsidiaries and the variable interest entities to remit sufficient 
foreign currency to pay dividends or make distributions to shareholder of our securities, or other payments to us, or otherwise satisfy their foreign currency 
denominated obligations. In view of the foregoing, to the extent cash in our business is held in mainland China or by a mainland China entity, such cash 
may not be available to fund operations or for other use outside of the PRC. As a result, any restriction on currency exchange may limit the ability of our 
mainland China subsidiaries to pay dividends to us. For more details, see “Item 3. Key Information—D. Risk Factors—Summary of Risk Factors—Risks 
Related to Doing Business in Mainland China—Our mainland China subsidiaries and the variable interest entities are subject to certain restrictions with 
respect to paying dividends or make distributions to shareholders of our securities, or otherwise transferring any of their net assets to us,” “Item 3. Key 
Information—D. Risk Factors—Risks Related to Doing Business in Mainland China—We may rely on dividends and other distributions on equity paid by 
our mainland China subsidiaries to fund any cash and financing requirements we may have, and any limitation on the ability of our mainland China 
subsidiaries to make payments to us and any tax we are required to pay could have a material and adverse effect on our ability to conduct our business,” 
“Item 3. Key Information—D. Risk Factors—Summary of Risk Factors—Risks Related to Doing Business in Mainland China—Any funds we transfer to 
our mainland China subsidiaries are subject to approval by or registration or filing with governmental authorities in mainland China” and “Item 3. Key 
Information—D. Risk Factors—Risks Related to Doing Business in Mainland China—We are subject to PRC laws and regulations governing loans to and 
direct investment in mainland China entities by offshore holding companies and currency conversion, which may delay or prevent us to make loans to or 
make additional capital contributions to our mainland China subsidiaries and the variable interest entities, which could materially and adversely affect our 
liquidity and our ability to fund and expand our business.”

11

 
Permissions Required from the PRC Authorities for Our Operations

We conduct our business primarily through our subsidiaries and the variable interest entities in mainland China. Our operations in mainland China 

are governed by PRC laws and regulations. As advised by our PRC legal counsel, Jingtian & Gongcheng, as of the date of this annual report, our mainland 
China subsidiaries, the variable interest entities and their subsidiaries have obtained all the requisite permissions and approvals from the PRC government 
authorities for the business operations of our holding company, our subsidiaries, and the variable interest entities in mainland China, namely, the Value-
added Telecommunications Business Operation License, or the VATS License, the Permit for Internet Audio-video Program Service, the Network Culture 
Business Permit, the Permit to Produce and Operate Radio and Television Programs, the Commercial Performance License, the Internet Publishing 
License, the Publication Trade License and the Food Trade License. Our mainland China subsidiaries, the variable interest entities and their subsidiaries 
have not been denied for any requisite permission or approval from any PRC government authority with respect to the operation of their respective 
business. As advised by our PRC legal counsel, as of the date of this annual report, under current PRC laws, regulations and rules, except as disclosed in 
“Item 3. Key Information—D. Risk Factors—Risks Related to Our Business and Industry—Any lack of requisite permits for any of our internet video and 
other content or any of our business may expose us to regulatory sanctions,” we, our mainland China subsidiaries, the variable interest entities and their 
subsidiaries are not required to obtain additional permission or approval from other PRC government authorities with respect to the operation of our 
business. In addition, as advised by our PRC legal counsel, Jingtian & Gongcheng, as of the date of this annual report, under current PRC laws, regulations 
and rules, we, our mainland China subsidiaries, the variable interest entities and their subsidiaries are not required to obtain permissions from the China 
Securities Regulatory Commission, or the CSRC, or go through cybersecurity review by the Cyberspace Administration of China, or the CAC, with respect 
to the operation of our business. However, given the uncertainties of interpretation and implementation of the laws and regulations and enforcement 
practice by the government authorities, we may be required to obtain additional licenses, permits, filings or approvals for the functions and services of our 
platform in the future, and may not be able to maintain or renew our current licenses, permits, filings or approvals. If we, our mainland China subsidiaries, 
variable interest entities and their subsidiaries (i) do not receive or maintain any necessary permissions or approvals from PRC authorities to operate 
business or offer securities, (ii) inadvertently conclude that such permissions or approvals are not required, or (iii) if applicable laws, regulations, or 
interpretations change and we are required to obtain such permissions or approvals in the future, we cannot assure you that we will be able to obtain the 
necessary permissions or approvals in a timely manner, or at all, and such approvals may be rescinded even if obtained. Any such circumstance could 
subject us to penalties, including fines, suspension of business and revocation of required licenses, significantly limit or completely hinder our ability to 
continue to offer securities to investors, and cause the value of such securities to significantly decline or be worthless. For more detailed information, see 
“Item 3. Key Information—D. Risk Factors—Risks Related to Our Business and Industry—Any lack of requisite permits for any of our internet video and 
other content or any of our business may expose us to regulatory sanctions.”

Permissions Required from the PRC Authorities for Overseas Financing Activities

Under current PRC laws, regulations and regulatory rules, we, our mainland China subsidiaries, the variable interest entities and their subsidiaries 

may be required to obtain permissions from the CSRC, and may be required to go through cybersecurity review by the CAC, in connection with any future 
offering and listing in an overseas market. As of the date of this annual report, we have not been subject to any cybersecurity review made by the CAC.

On February 17, 2023, the CSRC published the Interim Administrative Measures on Overseas Securities Offering and Listing by the Domestic 
Enterprises, or the Overseas Listing Measures, which took effect on March 31, 2023. Under the Overseas Listing Measures, a filing-based regulatory 
system will be applied to “indirect overseas offerings and listings” of PRC domestic companies, which refers to securities offerings and listings in an 
overseas market made under the name of an offshore entity but based on the underlying equity, assets, earnings or other similar rights of a domestic 
company that operates its main business domestically in mainland China. The Overseas Listing Measures state that, any overseas offering of securities, 
including issuance of shares, convertible notes and other similar securities, by a PRC domestic company, and listing by a PRC domestic company in an 
overseas market, shall be subject to filing requirement within three business days after the completion of such offering or listing. In connection with the 
Overseas Listing Measures, on February 17, 2023 the CSRC also published the Notice on the Administrative Arrangements for the Filing of Overseas 
Securities Offering and Listing by the 

12

 
Domestic Enterprises, or the Notice on Overseas Listing Measures. According to the Notice on Overseas Listing Measures, issuers that have already been 
listed in an overseas market by March 31, 2023, the date on which the Overseas Listing Measures took effect, such as our company, are not required to 
make any immediate filing. However, such issuers will be required to comply with the filing requirements under Overseas Listing Measures if and when 
they pursue any future securities offerings and listings outside of mainland China, including but not limited to follow-on offerings, secondary listings and 
going private transactions. If we fail to obtain required approval or complete other review or filing procedures, under the Overseas Listing Measures or 
otherwise, for any future securities offerings and listings outside of mainland China, including but not limited to follow-on offerings, secondary listings and 
going private transactions, we may face sanctions by the CSRC or other PRC regulatory authorities, which may include fines and penalties on our 
operations in mainland China, limitations on our operating privileges in mainland China, restrictions on or prohibition of the payments or remittance of 
dividends by our subsidiaries in mainland China, restrictions on or delays to our future financing transactions offshore, or other actions that could have a 
material and adverse effect on our business, financial condition, results of operations, reputation and prospects, as well as the trading price of our ADSs.

As advised by our PRC legal counsel, Jingtian & Gongcheng, as of the date of this annual report, under current PRC laws, regulations and rules, we, 

our mainland China subsidiaries, the variable interest entities and their subsidiaries are not required to obtain permission from the CSRC, or go through 
cybersecurity review by the CAC, or obtain permission or approval from other PRC government authorities with respect to previous issuances of securities 
to foreign investors.

For more detailed information, see “Item 3. Key Information—D. Risk Factors—Risks Related to Doing Business in Mainland China—The 
approval of or the filing with the CSRC or other PRC government authorities may be required in connection with our future offshore listings and capital 
raising activities under PRC law, and, if required, we cannot predict whether or for how long we will be able to obtain such approval or filing” and “Item 3. 
Key Information—D. Risk Factors—Risks Related to Our Business and Industry—Our business is subject to complex and evolving Chinese and 
international laws and regulations regarding cybersecurity, information security, privacy and data protection. Many of these laws and regulations are subject 
to change and uncertain interpretation, and any failure or perceived failure to comply with these laws and regulations could result in claims, changes to our 
business practices, negative publicity, legal proceedings, increased cost of operations, or declines in user growth or engagement, or otherwise harm our 
business.”

Selected Consolidated Financial Data

The following selected consolidated statements of comprehensive (loss)/income data for the years ended December 31, 2021, 2022 and 2023, 

selected consolidated balance sheet data as of December 31, 2022 and 2023 and selected consolidated cash flows data for the years ended December 31, 
2021, 2022 and 2023 have been derived from our audited consolidated financial statements included in this annual report beginning on page F-2. The 
following selected consolidated statements of comprehensive loss data for the years ended December 31, 2019 and 2020, selected consolidated balance 
sheet data as of December 31, 2019, 2020 and 2021 and selected consolidated cash flows data for the years ended December 31, 2019 and 2020 have been 
derived from our audited consolidated financial statements not included in this annual report. Our historical results for any period are not necessarily 
indicative of results to be expected for any future period.

13

 
The selected consolidated financial data should be read in conjunction with, and are qualified in their entirety by reference to, our audited 

consolidated financial statements and related notes and “Item 5. Operating and Financial Review and Prospects” below. Our consolidated financial 
statements are prepared and presented in accordance with U.S. GAAP. Despite the lack of equity ownership, our Cayman Island holding company is 
considered as the primary beneficiary of the variable interest entities and consolidates the financial results of the variable interest entities and their 
subsidiaries as required by ASC topic 810, Consolidation. Accordingly, we treat the variable interest entities as our consolidated entities under U.S. GAAP 
and we consolidate the financial results of the variable interest entities in our consolidated financial statements in accordance with U.S. GAAP.

(2)

(2)

(2)

Selected Consolidated Statements of
   Comprehensive (Loss)/Income Data:
Total revenues
Operating costs and expenses
Cost of revenues
Selling, general and administrative
Research and development
Total operating costs and expenses
Operating (loss)/income
Total other expense, net
(Loss)/income before income taxes
Income tax expense
Net (loss)/income
Less: Net income attributed to non-
   controlling interests
Accretion of redeemable noncontrolling
   interests
Net (loss)/income attributable to
   ordinary shareholders
Net (loss)/income per Class A and Class B
   ordinary share(1)
Basic
Diluted
Net (loss)/income per ADS:
Basic
Diluted
Shares used in net (loss)/income per 
   Class A and Class B ordinary share
   computation
Basic
Diluted

For the year ended December 31,

2019

RMB

2020

RMB

2021

RMB

2022

RMB

2023

RMB

US$

(in thousands, except for share and per share data)

28,993,658   

29,707,215   

30,554,359   

28,997,548   

31,872,651   

4,489,169 

(30,348,342)  
(5,236,007)  
(2,667,146)  
(38,251,495)  
(9,257,837)  
(967,050)  
(10,224,887)  
(51,852)  
(10,276,739)  

46,590 

(1,542)

(27,884,395)  
(5,187,835)  
(2,675,494)  
(35,747,724)  
(6,040,509)  
(943,368)  
(6,983,877)  
(23,276)  
(7,007,153)  

31,208 

(7,087)

(27,513,497)  
(4,725,142)  
(2,794,927)  
(35,033,566)  
(4,479,207)  
(1,532,781)  
(6,011,988)  
(96,545)  
(6,108,533)  

61,051 

(20,336)

(22,319,315)  
(3,466,579)  
(1,899,233)  
(27,685,127)  
1,312,421   
(1,346,197)  
(33,776)  
(84,000)  
(117,776)  

18,436 

 — 

(23,102,492)  
(4,014,070)  
(1,766,610)  
(28,883,172)  
2,989,479   
(956,878)  
2,032,601   
(80,047)  
1,952,554   

27,085 

 — 

(3,253,918)  
(565,370)  
(248,822)  
(4,068,110)  
421,059 
(134,773)  
286,286 
(11,274)  
275,012 

3,815 

 — 

(10,324,871)

(7,045,448)

(6,189,920)

(136,212)

1,925,469 

271,197 

(2.02)  
(2.02)  

(14.14)  
(14.14)  

(1.36)  
(1.36)  

(9.52)  
(9.52)  

(1.11)  
(1.11)  

(7.77)  
(7.77)  

(0.02)  
(0.02)  

(0.16)  
(0.16)  

0.29   
0.28   

2.02   
1.98   

0.04 
0.04 

0.28 
0.28 

5,104,882,400   
5,104,882,400   

5,176,180,057   
5,176,180,057   

5,570,736,706   
5,570,736,706   

5,988,021,425   
5,988,021,425   

6,675,522,809   
6,823,628,066   

6,675,522,809 
6,823,628,066 

(1)

Our ordinary shares are comprised of Class A ordinary shares and Class B ordinary shares. Each holder of Class A ordinary shares is entitled to one 
vote per share and each holder of Class B ordinary shares is entitled to ten votes per share on all matters submitted to them for a vote. Class B 
ordinary shares are convertible at any time by the holder thereof into Class A ordinary shares on a one-for-one basis. As holders of Class A and 
Class B ordinary shares have the same dividend rights and the same participation rights in our undistributed earnings, the basic and diluted loss per 
Class A ordinary share and Class B ordinary share are the same for all the periods presented during which there were two classes of ordinary shares.

(2)

Share-based compensation expenses were allocated in operating costs and expenses as follows:

14

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
   
   
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
   
   
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Selected Consolidated
   Statements of Comprehensive
   (Loss)/Income Data:
Cost of revenues
Selling, general and administrative
Research and development
Total

Selected Consolidated Balance Sheet Data:
Cash and cash equivalents
Restricted cash
Short-term investments
Total current assets
Total assets
Total current liabilities
Total liabilities
Total mezzanine equity
Total shareholders’ equity

(1)(2)

(l)(2)

(2)

(1)

2019
RMB

2020
RMB

2021
RMB

2022
RMB

2023

RMB

US$

For the year ended December 31,

(in thousands)

171,053   
675,278   
238,189   
1,084,520   

201,970   
851,416   
316,709   
1,370,095   

173,263   
718,377   
327,523   
1,219,163   

147,045   
425,209   
239,187   
811,441   

133,160   
314,788   
188,784   
636,732   

18,755   
44,337   
26,590   
89,682   

2019
RMB

2020
RMB

2021
RMB

2022
RMB

2023

RMB

US$

As of December 31,

(in thousands)

5,934,742  
974,932  
4,579,313  
20,272,838  
44,792,550  
20,173,166  
35,077,618  
101,542  
9,613,390  

10,915,282  
25,230  
3,358,174  
22,290,424  
48,185,429  
24,854,578  
38,741,131  
108,629  
9,335,669  

2,997,212  
77,652  
1,348,255  
11,524,117  
42,472,165  
22,476,470  
36,799,052  
397,385  
5,275,728  

7,097,938  
13,618  
818,265  
13,785,635  
46,048,349  
28,130,018  
39,704,910  
—  
6,343,439  

4,434,525 
6,120 
941,738 
12,635,229 
44,594,374 
22,341,534 
32,409,459 

624,590 
862 
132,641 
1,779,635 
6,280,986 
3,146,739 
4,564,777 

—  

—  

12,184,915 

1,716,209 

Notes:

(1) We adopted ASU 2019-02, Improvements to Accounting for Costs of Films and License Agreements for Program Materials (“ASU 2019-02”) on 

January 1, 2020, using a prospective transition method, which includes the following major changes from previous legacy GAAP that are applicable 
to us:

•

•

•

•

The content distinction for capitalization of production costs of an episodic television series and production costs of films is removed;

We are required to test films and license agreements for program material for impairment at a film group level when the film or license 
agreements are predominantly monetized with other films and license agreements;

We shall assess estimates of the use of a film in a film group and account for such changes prospectively; and

Cash outflows for the costs incurred to obtain rights for both produced and licensed content are required to be reported as operating cash 
outflows in the statement of cash flows.

For further information, see Notes 2, 7 and 9 to our consolidated financial statements included elsewhere in this annual report.

(2) We adopted ASU 2020-06, Accounting for Convertible Instruments and Contracts in an Entity’s Own Equity (“ASU 2020-06”) on January 1, 2022, 

using a modified retrospective transition method. Following the adoption of ASU 2020-06, all of the proceeds received from the issuance of the 
existing notes have been recorded as a liability on the balance sheet in accordance with ASC 470-20. The difference between the principal amount 
of each of the existing notes and net proceeds from the issuance is considered debt discount and is amortized at their respective effective interest 
rates to accrete the carrying value of the existing notes to its face value on the respective put dates of the existing notes. For further information, see 
Note 14 to our consolidated financial statements included elsewhere in this annual report.

15

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
The following table presents our selected consolidated cash flows data for the years indicated.

Selected Consolidated Cash Flows Data:
Net cash provided by/(used for) operating activities
Net cash (used for)/provided by investing activities
Net cash provided by/(used for) financing activities
Effect of exchange rate changes on cash, cash equivalents and 

restricted cash

Net increase/(decrease) in cash, cash equivalents and restricted 

cash

Cash, cash equivalents and restricted cash at the beginning of 

the year

Cash, cash equivalents and restricted cash at the end of the year

2019
RMB

2020
RMB

2021
RMB

2022
RMB

2023

RMB

US$

For the year ended December 31,

(in thousands)

3,906,227  
(11,749,571)  
7,880,306  

(5,411,071)  
159,296  
9,373,906  

(5,951,847)  
1,262,350  
(2,959,455)  

(70,569)  
265,980  
4,468,863  

3,351,600  
(1,739,515)  
(4,285,072)  

472,063  
(245,005)  
(603,541)  

112,265  

(91,293)  

(216,696)  

122,418  

92,039 

12,964 

149,227  

4,030,838  

(7,865,648)  

4,786,692  

(2,580,948)  

(363,519)  

6,760,447  
6,909,674  

6,909,674  
10,940,512  

10,940,512  
3,074,864  

3,074,864  
7,861,556  

7,861,556 
5,280,608 

1,107,277 
743,758 

Financial Information Related to the Variable Interest Entities

The following tables present the condensed consolidating schedule of financial information for iQIYI, Inc., who is considered as the primary 

beneficiary of the variable interest entities under U.S. GAAP, the variable interest entities and other entities as of the dates presented.

•

•

•

•

“iQIYI, Inc.” is our holding company in the Cayman Islands, and is considered as the primary beneficiary of the variable interest entities 
including, but not limited to, Beijing iQIYI, Shanghai iQIYI and Shanghai Zhong Yuan;

“Variable interest entities and their subsidiaries” refer to the sum of Beijing iQIYI, Shanghai iQIYI, Shanghai Zhong Yuan, iQIYI Pictures, 
Intelligent Entertainment and their respective subsidiaries;

“WFOEs” refer to Beijing QIYI Century and iQIYI New Media;

“Subsidiaries (other than WFOEs)” refer to the sum of our wholly-owned subsidiaries other than the WFOEs, which mainly include but not 
limited to Tianjin iQIYI Network & Technology Co., Ltd., Shanghai iQIYI Network & Technology Co., Ltd., Beijing iQIYI Interactive 
Technology Co., Ltd., Shanghai iQIYI New Media Science & Technology Co., Ltd., and Hainan iQIYI Information Technology Co., Ltd.

16

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Selected Condensed Consolidating Statements of Comprehensive (Loss)/Income Information 

2021

2022

For the year ended December 31,

Variable 
interest 
entities
and their 
subsidiaries

iQIYI, Inc.

  WFOEs

Subsidiaries 
(other than 
the WFOEs)  

Eliminating 
adjustments  

Consolidate
d 
totals

iQIYI, Inc.

Variable 
interest 
entities 
and their 
subsidiaries   WFOEs

Subsidiaries
(other than 
the WFOEs)  

Eliminating
adjustments  

Consolidate
d
totals

RMB

RMB

RMB

RMB

RMB

RMB

RMB

RMB

RMB

RMB

RMB

RMB

Total revenues

Third-party revenues
Inter-Group revenues

Cost of revenues

Third-party cost of revenues

Inter-Group cost of revenues
Share of (loss)/income of variable interest
   entities and their subsidiaries
Net (loss)/income

— 
— 

  28,947,480 
  28,739,929  

6,925,975 
341,077 

5,185,964 
1,473,353 

(10,505,060
)
— 
(10,505,060
)

(in thousands)

  30,554,359 
  30,554,359 

— 
— 

  26,966,013 
  26,781,187 

  6,069,870 
6,305 

  4,889,426 
  2,210,056 

  (8,927,761)
— 

  28,997,548 
  28,997,548 

— 

— 

— 
— 

207,551 
(25,916,423
)
(17,636,223
)
  (8,280,200)

6,584,898 

3,712,611 

  (5,125,028)

  (6,480,036)

  10,007,990 

  (5,071,992)
(53,036)

  (4,805,282)
  (1,674,754)

— 

  10,007,990  

—  

(27,513,497
)
(27,513,497
)
— 

— 

— 

— 
— 

184,826 
(22,989,890
)
(15,746,144
)
  (7,243,746)

  6,063,565 

2,679,370   (8,927,761)

  (2,872,236)

  (4,891,235)

  8,434,046 

  (2,841,980)
(30,256)

  (3,731,191)
  (1,160,044)

— 
  8,434,046 

— 
(22,319,31
5)
(22,319,31
5)
— 

(1,733,264)
(6,169,584)

— 
(1,688,711)

— 
(47,106)

— 
  (3,473,422)

1,733,264 
5,270,290 

— 
  (6,108,533)

329,881 
(136,212)

— 
334,414 

— 
  1,923,683 

— 
  (2,217,799)

(329,881)
(21,862)

— 
(117,776)

For the year ended December 31,
2023

Total revenues
Third-party revenues
Inter-Group revenues
Cost of revenues
Third-party cost of revenues
Inter-Group cost of revenues
Share of income/(loss) of variable interest entities
   and their subsidiaries
Net income/(loss)

Variable 
interest 
entities and 
their 
subsidiaries
RMB

iQIYI, Inc.
RMB

— 
— 
— 
— 
— 
— 

29,783,468  
29,432,773 
350,695 
  (24,439,915)
  (16,776,185)
(7,663,730)

WFOEs
RMB
(in thousands)
6,028,092 
7,002 
6,021,090 
(2,865,839)  
(2,827,757)  
(38,082)  

Subsidiaries 
(other than the 
WFOEs)
RMB

Eliminating 
adjustments
RMB

Consolidated 
totals
RMB

6,014,245 
2,432,876 
3,581,369 
(5,081,660)  
(3,498,550)  
(1,583,110)  

— 

(9,953,154)   31,872,651   
  31,872,651   
—   
  (23,102,492)  
  (23,102,492)  
—   

(9,953,154)  
9,284,922 
— 
9,284,922 

880,832 
1,925,469 

— 
824,015 

— 
2,267,546 

— 

(776,119)  

(880,832)  
(2,288,357)  

— 

1,952,554   

17

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Selected Condensed Consolidating Balance Sheets Information

2022

2023

As of December 31,

Variable 
interest 
entities and 
their 
subsidiaries
RMB

iQIYI, Inc.
RMB

  WFOEs

RMB

Subsidiaries 
(other than 
the WFOEs)  
RMB

Eliminating 
adjustments  
RMB

Consolidate
d totals
RMB

Variable 
interest 
entities and 
their 

iQIYI, Inc.
RMB

subsidiaries   WFOEs

RMB

RMB

Subsidiaries 
(other than 
the WFOEs)  
RMB

Eliminating 
adjustments  
RMB

Consolidate
d totals
RMB

(in thousands)

ASSETS
Current assets:
Cash and cash equivalents
Short-term investments
Accounts receivable, net
Licensed copyrights, net
Prepayments and other assets
Total current assets

Non-current assets:
Fixed assets, net
Long-term investments
Investment in subsidiaries and contractual interests
   in VIEs
Licensed copyrights, net
Produced content, net
Operating lease assets
Goodwill
Others

Total non-current assets
Amounts due from the entities within our 
company
Total assets

(1)

LIABILITIES
Third-party liabilities
Current liabilities:
Accounts and notes payable
Customer advances and deferred revenue
Short-term loans
Convertible senior notes, current portion
Operating lease liabilities, current portion
Accrued expenses and other liabilities
Total current liabilities

Non-current liabilities:
Long-term loans
Convertible senior notes
Operating lease liabilities
Other non-current liabilities
Total non-current liabilities

4,334,968 
— 
— 
— 
20,751  

4,355,719 

— 
— 

— 
— 
— 
— 
— 
— 

— 

1,882,877 
529,411 
2,316,961 
527,792 
2,366,445 
7,623,486 

649,690 
1,941,014 

— 
1,952,497 
12,534,227 
578,937 
2,350,790 
712,697 

20,719,852 

56,953  

823,140 

265,106 
1,460 
125,488 
121,448 
570,455 

429,553 
— 

— 
2,872,467 

20,755  
— 
1,475,357 
382,457 

23,748  
84,254  
92,778  

212,055 
1,235,975 

25,478  

512,630 

34,685  

2,015,665 
446,922 

95,034  
— 
3,266,544 

— 
— 
— 
— 
— 
—  

— 

7,097,938 
818,265 
2,402,675  
746,058 
2,720,699 
13,785,635  

1,104,721 
2,453,644 

(34,685)
— 
— 
— 
— 
— 

— 
6,840,629 
  13,001,904 
673,971 
3,826,147 
4,361,698 

5,180,589 

6,396,958 

(34,685) 

  32,262,714 

401,002 
— 
— 
— 
4,725 
405,727 

2,832,913 
333,191 
2,061,497 
361,225 
2,603,639 
8,192,465 

606,915  
608,547 
798 
108,181 

55,701  

1,380,142 

593,695 
— 
106,747 
113,115 
1,843,338 
2,656,895 

600,586 
1,712,915 

228,678 
— 

34,549  

547,870 

— 
— 
— 
— 
— 
— 

— 
— 

4,434,525 
941,738 
2,169,042 
582,521 
4,507,403 
  12,635,229 

863,813 
2,260,785 

— 
1,951,329 
  12,349,284 
545,894 
2,345,466 
745,107 

— 
2,758,685 
487,767 
1,400 
1,475,357 

334,591  

35,486  

2,256,494 
539,934 
136,603  
— 
2,906,636 

(35,486)
— 
— 
— 
— 
— 

— 
6,966,508 
  13,376,985 
683,897 
3,820,823 
3,986,334 

  20,250,581 

5,286,478 

6,457,572 

(35,486)

  31,959,145 

— 
— 

— 
— 
— 
— 
— 
— 

— 

19,925,446 

— 

71,515  

  — 

  (19,996,961)

— 

22,653,118 

— 

24,281,165 

28,343,338 

5,822,559 

7,632,933 

  (20,031,646)

  46,048,349 

  23,058,845 

  28,443,046 

1,118,471 

7,785,091 

— 

  (23,771,589)

— 

9,114,467 

  (23,807,075)

  44,594,374 

— 
— 
— 
8,305,447 
— 
156,807 
8,462,254 

— 
9,568,279 
— 
— 
9,568,279 

3,315,976 
4,125,789 
2,381,846 
— 
95,603  

2,315,572 
12,234,786 

— 
— 
502,687 
1,247,571 
1,750,258 

1,282,258 
5,009 
391,670 
— 
— 
2,758,269 
4,437,206 

— 
— 
  — 
239,618 
239,618 

1,395,182 
101,312 
574,122 
— 
7,914 
917,242 
2,995,772 

— 
— 
5,884 
10,853  
16,737  

— 
— 
— 
— 
— 
— 
— 

— 
— 
— 
— 
— 

5,993,416 
4,232,110  
3,347,638 
8,305,447 
103,517 
6,147,890 
  28,130,018 

— 
9,568,279 
508,571 
1,498,042 
11,574,892 

— 
— 
— 
2,802,442 
— 
25,891  

2,828,333 

— 
8,143,994 
— 
— 
8,143,994 

3,197,634 
4,234,384 
2,292,845 
— 
83,575  

2,641,951 
  12,450,389 

1,110,027 
2,848 
460,267 
— 
666 
2,296,146 
3,869,954 

1,363,413 
135,976 
818,525 
— 
16,642  

858,302 
3,192,858 

— 
— 
485,139 
1,037,634 
1,522,773 

97,990  
— 
533 
251,357 
349,880 

— 
— 
38,075  
13,203  
51,278  

— 
— 
— 
— 
— 
— 
— 

— 
— 
— 
— 
— 

5,671,074 
4,373,208 
3,571,637 
2,802,442 
100,883 
5,822,290 
  22,341,534 

97,990  

8,143,994 
523,747 
1,302,194 
  10,067,925 

Amounts due to the entities within our company
Total liabilities

(1)

— 
18,030,533 

22,808,971 
36,794,015 

  — 
4,676,824 

12,034,989   (34,843,960)
  (34,843,960)

  15,047,498 

— 
  39,704,910 

— 
  10,972,327 

  21,712,172 
  35,685,334 

— 

  14,197,364 
4,219,834   17,441,500 

  (35,909,536)
  (35,909,536)

— 
  32,409,459 

Shareholders’ equity/(deficit):
Noncontrolling interests
Total iQIYI shareholders’ equity/(deficit)
Total equity/(deficit)

(2)

— 
6,250,632 
6,250,632 

125,135 
(8,575,812)
(8,450,677)

  — 
1,145,735 
1,145,735 

(32,328)
(7,382,237)
(7,414,565)

— 
14,812,314 
14,812,314 

92,807  

6,250,632 
6,343,439 

— 
  12,086,518 
  12,086,518 

63,497  

(7,305,785)
(7,242,288)

— 
3,565,257 
3,565,257 

34,900  

(8,361,933)
(8,327,033)

— 
  12,102,461 
  12,102,461 

98,397  

  12,086,518 
  12,184,915 

Total liabilities and equity/(deficit)

24,281,165 

28,343,338 

5,822,559 

7,632,933 

  (20,031,646)

  46,048,349 

  23,058,845 

  28,443,046 

7,785,091 

9,114,467 

  (23,807,075)

  44,594,374 

18

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Selected Condensed Consolidating Cash Flows Information

2021

Variable 
interest 
entities
 and their 
subsidiarie
s

Subsidiarie
s 
(other
 than the 
WFOEs)

Eliminatin
g 
adjustment
s

WFOEs

Consolidated 
totals

RMB

RMB

RMB

RMB

RMB

iQIYI,
 Inc.

RMB

iQIYI, 
Inc.

RMB

For the year ended December 31,

2022

Variable 
interest 
entities
 and their 
subsidiarie
s

Subsidiarie
s 
(other
 than the 
WFOEs)

Eliminatin
g
adjustment
s

WFOEs

2023

Variable 
interest 
entities 
and their 
subsidiarie
s

Subsidiarie
s 
(other than 
the 
WFOEs)

Eliminatin
g 
adjustment
s

WFOEs

Consolidated
totals

Consolidated 
totals

iQIYI, 
Inc.

RMB

RMB

RMB

RMB

RMB

RMB

RMB

RMB

RMB

RMB

RMB

(in thousands)

(360,187)

160,904  (2,611,326) (3,141,238)

— 

(5,951,847)

(157,273)

275,422 

(568,800
)

380,082 

— 

(70,569)

(370,682)

831,956 

483,685 

(540,018)

(551,763) 2,036,313 

(165,867)

1,262,350  (2,462,807)

547,231  178,562 

217,612  1,785,382 

265,980 

238,001 

251,794 

(3,441,602)

515,423 

3,033,143  (3,232,286)

165,867 

(2,959,455) 5,307,603 

79,733  385,439 

481,470  (1,785,382)

4,468,863  (3,859,442)

(141,212)

1,139,30
7

(311,464
)

(277,881
)

1,751,019 

— 

3,351,600 

(1,679,845)

(238,001)

(1,739,515)

(244,538)

238,001 

(4,285,072)

Net cash (used for)/
   provided by
   operating activities
Net cash provided 
by/
   (used for) investing
   activities(3)
Net cash (used for)/
   provided by
   financing
   activities

(3)

Notes:

(1)

(2)

(3)

Represents the elimination of intercompany balances among iQIYI, Inc., WFOEs, our subsidiaries other than WFOEs, and the variable interest entities and their subsidiaries. The short-
term loans and long-term loans provided to the variable interest entities and their subsidiaries were RMB7,000.0 million and RMB1,381.8 million, respectively, as of December 31, 2022, 
and RMB7,000.0 million (US$985.9 million) and RMB1,419.4 million (US$199.9 million), respectively, as of December 31, 2023.

The loans provided to the nominee shareholders were RMB177.0 million and RMB177.0 million (US$24.9 million) as of December 31, 2022 and 2023, respectively, which will mature 
from 2027 to 2034. The loans provided to the nominee shareholders were to fund the capitalization of the VIEs for which the Company does not intend to seek repayment. The term of all 
such loans provided to the nominee shareholders has historically been extended prior to their respective original maturity dates, and we will continue to extend the term of all outstanding 
loans before they become due.

For the years ended December 31, 2021, 2022 and 2023, the variable interest entities did not receive any loans from or repay any loans to iQIYI, Inc. For the years ended December 31, 
2021, 2022 and 2023, no assets other than cash were transferred between iQIYI, Inc. and variable interest entities or their subsidiaries. For the years ended December 31, 2021, 2022 and 
2023, subsidiaries provided capital contributions of nil, to the variable interest entities. For the years ended December 31, 2021, 2022 and 2023, no assets other than the above cash
transactions were transferred between subsidiaries and the variable interest entities.

19

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
A.

B.

[RESERVED]

CAPITALIZATION AND INDEBTEDNESS 

Not applicable.

C.

REASONS FOR THE OFFER AND USE OF PROCEEDS 

Not applicable.

D.

RISK FACTORS 

Summary of Risk Factors

An investment in our ADSs or Class A ordinary shares involves significant risks. Below is a summary of material risks we face, organized under 

headings. The operational risks associated with being based in and having operations in mainland China also apply to operations in Hong Kong. The legal 
risks associated with being based in and having operations in mainland China are expected to apply to mainland China entities and businesses, rather than 
entities or businesses in Hong Kong which operate under a different set of laws from mainland China. These risks are discussed more fully in Item 3. Key 
Information—D. Risk Factors.

Risks Related to Our Business and Industry

•

•

•

•

•

•

•

•

We had historically incurred net losses, and may incur losses again in the future;

If we fail to anticipate user preferences and provide high-quality content, especially popular original content, in a cost-effective manner, we 
may not be able to attract and retain users to remain competitive;

If we fail to procure content from content providers upon terms acceptable to us, our business may be materially and adversely affected;

If our efforts to retain members and attract new members are not successful, our business and results of operations will be materially and 
adversely affected;

If we fail to retain existing or attract new advertising customers to advertise on our platform, maintain and increase their wallet share of 
advertising budget or if we are unable to collect accounts receivable in a timely manner, our financial condition and results of operations may 
be materially and adversely affected;

Our business is subject to complex and evolving Chinese and international laws and regulations regarding cybersecurity, information 
security, privacy and data protection. Many of these laws and regulations are subject to change and uncertain interpretation, and any failure or 
perceived failure to comply with these laws and regulations could result in claims, changes to our business practices, negative publicity, legal 
proceedings, increased cost of operations, or declines in user growth or engagement, or otherwise harm our business;

We operate in a capital intensive industry and require a significant amount of cash to fund our operations, content acquisitions and 
technology investments. If we cannot obtain sufficient capital, our business, financial condition and prospects may be materially and 
adversely affected;

We have substantial indebtedness and we may continue to incur substantial additional indebtedness in the future, which could adversely 
affect our financial health and our ability to generate sufficient cash to satisfy our outstanding and future debt obligations on a timely manner. 
Deterioration of our cash flow position could materially and adversely affect our ability to service our indebtedness and continue our 
operations;

20

 
•

•

We have significant working capital requirements and have in the past experienced working capital deficits. If we experience such working 
capital deficits in the future, our business, liquidity, financial condition and results of operations may be materially and adversely affected; 
and

We  may  not  have  the  ability  to  raise  the  funds  necessary  to  settle  redemption  of  our  existing  notes,  or  to  repurchase  such  notes  upon  a 
fundamental change or on certain specific dates, and our future debt may contain limitations on our ability to pay cash upon conversion or to 
repurchase the notes.

Risks Related to Our Corporate Structure

•

•

•

We are a Cayman Islands holding company with no equity ownership in the variable interest entities and we conduct our operations in 
mainland China through (i) our mainland China subsidiaries, which primarily include Beijing QIYI Century and Beijing iQIYI Interactive 
Technology Co., Ltd. and (ii) the variable interest entities with which we have maintained contractual arrangements, namely Beijing iQIYI, 
Shanghai iQIYI, Shanghai Zhong Yuan, iQIYI Pictures, Intelligent Entertainment and iQIYI Yinhua, and their subsidiaries. Investors in our 
Class A ordinary shares or the ADSs thus are not purchasing equity interest in the variable interest entities in mainland China but instead are 
purchasing equity interest in a Cayman Islands holding company. If the PRC government finds that the agreements that establish the structure 
for operating certain of our operations in mainland China do not comply with PRC regulations relating to the relevant industries, or if these 
regulations or the interpretation of existing regulations change in the future, we could be subject to severe penalties or be forced to relinquish 
our interests in those operations. Our holding company in the Cayman Islands, the variable interest entities, and investors of our company 
face uncertainty about potential future actions by the PRC government that could affect the enforceability of the contractual arrangements 
with the variable interest entities and, consequently, significantly affect the financial performance of the variable interest entities and our 
company as a group. See “Item 3. Key Information—D. Risk Factors—Risks Related to Our Corporate Structure—If the PRC government 
finds that the agreements that establish the structure for operating certain of our operations in mainland China do not comply with PRC 
regulations relating to the relevant industries, or if these regulations or the interpretation of existing regulations change in the future, we 
could be subject to severe penalties or be forced to relinquish our interests in those operations” on page 50;

We rely on contractual arrangements with the variable interest entities and their shareholders for our business operations, which may not be 
as effective as direct ownership in providing operational control. See “Item 3. Key Information—D. Risk Factors—Risks Related to Our 
Corporate Structure—We rely on contractual arrangements with the variable interest entities and their shareholders for our business 
operations, which may not be as effective as direct ownership in providing operational control” on page 52; and

Any failure by the variable interest entities or their shareholders to perform their obligations under our contractual arrangements with them 
would have a material and adverse effect on our business. See “Item 3. Key Information—D. Risk Factors—Risks Related to Our Corporate 
Structure—Any failure by the variable interest entities or their shareholders to perform their obligations under our contractual arrangements 
with them would have a material and adverse effect on our business” on page 52.

Risks Related to Our Relationship with Baidu

•

•

•

We have limited experience operating as a stand-alone public company;

We may have conflicts of interest with Baidu and, because of Baidu’s controlling ownership interest in our company, we may not be able to 
resolve such conflicts on terms favorable to us; and

Our agreements with Baidu may be less favorable to us than similar agreements negotiated with unaffiliated third parties. In particular, our 
master business cooperation agreement with Baidu limits the scope of business that we are allowed to conduct.

21

 
Risks Related to Doing Business in Mainland China 

•

•

•

•

•

•

Our ADSs may be prohibited from trading in the United States under the Holding Foreign Companies Accountable Act, or the HFCAA, as 
amended by the Consolidated Appropriations Act, 2023, in the future, if the SEC determines that we have filed audit reports issued by a 
registered public accounting firm that has not been subject to inspections by the PCAOB for two consecutive years. See “Item 3. Key 
Information—D. Risk Factors—Risks Related to Doing Business in Mainland China—The PCAOB had historically been unable to inspect 
our auditor in relation to their audit work performed for our financial statements and the inability of the PCAOB to conduct inspections of 
our auditor in the past has deprived our investors with the benefits of such inspections” and “Item 3. Key Information—D. Risk Factors—
Risks Related to Doing Business in Mainland China—Our ADSs may be prohibited from trading in the United States under the HFCAA in 
the future if the PCAOB is unable to inspect or investigate completely auditors located in China. The delisting or prohibition of trading of our 
ADSs, or the threat of their being delisted or prohibited from trading, may materially and adversely affect the value of your investment” on 
pages 54-55;

The filings, approval or other administration requirements of the CSRC or other PRC government authorities may be required for any future 
securities offerings and listings outside of mainland China. See “Item 3. Key Information—D. Risk Factors—Risks Related to Doing 
Business in Mainland China—The approval of or the filing with the CSRC or other PRC government authorities may be required in 
connection with our future offshore listings and capital raising activities under PRC law, and, if required, we cannot predict whether or for 
how long we will be able to obtain such approval or filing” on page 56;

Our business, financial condition, results of operations and prospects may be influenced to a significant degree by political, economic, social 
conditions and government policies in mainland China generally. See “Item 3. Key Information—D. Risk Factors—Risks Related to Doing 
Business in Mainland China—Changes in mainland China’s economic, political or social conditions or government policies could have a 
material adverse effect on our business and operations” on page 57;

Uncertainties with respect to the legal systems in the jurisdictions where we operate could adversely affect us. Substantially all of our 
operations are located in mainland China. There is no assurance that the PRC government will not intervene in or impose restrictions on the 
ability of iQIYI, Inc., its subsidiaries, and the variable interest entities to transfer cash or assets. To the extent cash or assets in the business is 
in mainland China or an entity in mainland China, the funds or assets may not be available to fund operations or for other use outside of the 
PRC due to interventions in or the imposition of restrictions and limitations on the ability of iQIYI, Inc., its subsidiaries, or the variable 
interest entities by the PRC government to transfer cash or assets. As of the date of this annual report, there is not equivalent or similar 
restriction or limitation in Hong Kong on cash or assets transfers in, or out of, our Hong Kong entities. However, if certain restrictions or 
limitations were to become applicable to cash or assets transfers in and out of Hong Kong entities in the future, the funds or assets in our 
Hong Kong entities may not be available to fund operations or for other use outside of Hong Kong. See “Item 3. Key Information—D. Risk 
Factors—Risks Related to Doing Business in Mainland China—Uncertainties with respect to the legal systems in the jurisdictions where we 
operate could adversely affect us” on page 57;

Due to the nature of our industry, the PRC government’s significant authority in regulating our operations and its oversight and control over 
offerings conducted overseas by, and foreign investment in, China-based issuers could result in a material adverse change in our operations 
and the value of our ADSs, or significantly limit or completely hinder our ability to offer or continue to offer securities to investors, and 
cause the value of such securities to significantly decline or become worthless. See “Item 3. Key Information—D. Risk Factors—Risks 
Related to Doing Business in Mainland China—The PRC government’s significant oversight over our business operation could result in a 
material adverse change in our operations and the value of our ADSs” on page 58;

Our mainland China subsidiaries and the variable interest entities are subject to certain restrictions with respect to paying dividends or make 
distributions to shareholders of our securities, or otherwise transferring any of their net assets to us. See “Item 3. Key Information—D. Risk 
Factors—Risks 

22

 
Related to Doing Business in Mainland China—We may rely on dividends and other distributions on equity paid by our mainland China 
subsidiaries to fund any cash and financing requirements we may have, and any limitation on the ability of our mainland China subsidiaries 
to make payments to us and any tax we are required to pay could have a material and adverse effect on our ability to conduct our business” 
on page 58; and

•

Any funds we transfer to our mainland China subsidiaries are subject to approval by or registration or filing with governmental authorities in 
mainland China. See “Item 3. Key Information—D. Risk Factors—Risks Related to Doing Business in Mainland China—We are subject to 
PRC laws and regulations governing loans to and direct investment in mainland China entities by offshore holding companies and currency 
conversion, which may delay or prevent us to make loans to or make additional capital contributions to our mainland China subsidiaries and 
the variable interest entities, which could materially and adversely affect our liquidity and our ability to fund and expand our business” on 
page 59.

Risks Related to our ADSs

•

•

•

The trading price of our ADSs has been and is likely to continue to be volatile regardless of our operating performance;

If securities or industry analysts do not publish research or publish inaccurate or unfavorable research about our business, the market price for 
our ADSs and trading volume could decline; and

Techniques employed by short sellers may drive down the market price of our ADSs. 

Risks Related to Our Business and Industry 

We had historically incurred net losses, and may incur losses again in the future.

Although we generated a net income of RMB1,952.6 million (US$275.0 million) in 2023, we incurred net losses in the amount of RMB6,108.5 

million and RMB117.8 million in 2021 and 2022, respectively. Our ability to achieve profitability is affected by various factors, many of which are beyond 
our control. For example, our revenues depend on our monthly average revenue per membership, or monthly ARM, the number of subscribing members 
and advertising customers’ allocation of more budget to internet video streaming platforms. In addition, our users’ willingness to pay and subscribe to our 
content depends on the quality and breadth of our content offerings and availability of alternative entertainment content offerings. Producing high-quality, 
popular original content is costly and time-consuming and it will typically take a long period of time to realize returns on investment, if at all. As a result, 
we may not be able to continuously increase our monthly ARM and grow our subscribing member base, and our business and results of operations may be 
negatively affected. The market prices for professionally produced content, especially popular TV series and movies, have increased significantly in 
mainland China during the past few years. The production and procurement of content have historically accounted for the majority of our cost of revenues. 
In 2021, 2022 and 2023, we incurred RMB27.5 billion, RMB22.3 billion and RMB23.1 billion (US$3.3 billion) in cost of revenues, respectively. Our cost 
of revenues may increase in the foreseeable future as we are committed to enhancing and diversifying our original content offerings and to supporting our 
overseas expansion. If we cannot successfully realize satisfactory returns on our content investment and generate sufficient revenues, our financial 
condition and results of operations may be materially and adversely affected. We may again incur net losses in the future as a result of our continued 
investments in content and technology. We may also incur net losses in the future due to changes in the macroeconomic and regulatory environment, 
competitive dynamics and in the event of our inability to respond to these changes in a timely and effective manner.

If we fail to anticipate user preferences and provide high-quality content, especially popular original content, in a cost-effective manner, we may not be 
able to attract and retain users to remain competitive.

Our success depends on our ability to engage users on our platform. The quality and breadth of our content offerings may not always meet our 

expectations. To attract and retain users and compete against our competitors, we must continue to offer high-quality content, especially popular original 
content, in a cost-effective manner, in order 

23

 
to provide our users with a superior streaming entertainment experience. To this end, we must continue to produce new original content and source new 
professionally produced or other video content in a cost-effective manner. Given that we operate in a rapidly evolving industry, we need to anticipate user 
preferences and industry changes and respond to such changes in a timely and effective manner. If we are unable to offer popular original content that 
meets user tastes and preferences in a cost-effective manner, or if we fail to control our costs in doing so or fail to deliver superior user experience, we may 
suffer from reduced user traffic, and our business, financial condition and results of operations may be materially and adversely affected. 

We rely on our in-house team to generate creative ideas for original content and to supervise the original content origination and production process, 

and we intend to continue to invest resources in content production. We face fierce competition for qualified personnel in a limited pool of high-quality 
creative talent. Our competitors include well-capitalized companies that are capable of offering compensation packages more attractive to talents. If we are 
not able to compete effectively for talents or attract and retain top talents at reasonable costs, our original content production capabilities would be 
negatively impacted. Any deterioration in our in-house content production capability, inability to attract creative talents at reasonable costs or losses in 
personnel may materially and adversely affect our business and operating results. In addition, various phases of our original content production are 
outsourced to our content production partners. If they fail to generate quality content satisfactory to our demands or provide services upon terms 
commercially acceptable to us, we may be unable to provide high-quality original content offerings to our users. 

If we fail to procure content from content providers upon terms acceptable to us, our business may be materially and adversely affected.

Our ability to provide our users with high-quality, popular content depends in part on our ability to procure content from studios and other content 

providers, as well as distributors and other licensors of content. We typically enter into license and sub-license agreements with third-party content 
providers and other IP holders on various terms and conditions. If content providers and other rights holders are no longer willing or able to license content 
to us upon terms acceptable to us, or, in the case where we obtained the right to distribute content through sub-license agreements, the licensors lose their 
right to sub-license such content to us, our ability to offer content to our users will be adversely affected and we may have to incur additional costs. For 
content sub-licensed and currently being showcased on our platform, we may be forced to remove such content as a result of our licensor’s disputes with 
the original content provider, which may result in loss of user traffic and revenues. If we fail to remove such content in a timely manner, we may become 
the subject of adverse legal actions from the original content provider. As competition intensifies, we may see the cost of licensed content increase. As we 
seek to differentiate our service, we are increasingly focused on securing a broader range of rights other than merely distribution and online streaming 
rights. We also acquire other forms of copyright such as rights to adapt the original content into online games, films, drama series, animation and other 
entertainment formats. We focus on offering an overall mix of content that appeals to our users in a cost-efficient manner. If we do not maintain a 
compelling mix of content, our user acquisition and retention may be adversely affected.

If our efforts to retain members and attract new members are not successful, our business and results of operations will be materially and adversely 
affected.

Our ability to continue to retain members and attract new members will depend in part on our ability to consistently provide our members with 
compelling content choices, user experience, and a quality experience for selecting and viewing video content. Furthermore, the relative service levels, 
content offerings, pricing and related features of competitors may adversely impact our ability to attract and retain members. If we introduce new or adjust 
existing features, adjust pricing or service offerings, or change the mix of content in a manner that is not favorably received by our members, we may not 
be able to attract and retain members. Many of our members originate from organic growth. If our efforts to satisfy our existing members are not 
successful, we may not be able to attract new members, and as a result, our ability to maintain and grow our membership revenues will be adversely 
affected. Members may cancel or decide not to renew our service for many reasons, including a perception that they do not use the service sufficiently, 
dissatisfaction with payment options, the need to cut household expenses, dissatisfaction with the content that is available on our platform, a perception that 
competitive services provide a better value or experience, and customer service issues that are not satisfactorily resolved. In addition, we use various 
marketing and sales strategies to enroll members, including but not limited to discounts and bundled sales, we may not be able 

24

 
to retain those members if our promotion strategy fails or discontinue. We are also exploring various opportunities and marketing strategies to better 
monetize our membership base, including leveraging our innovative value-added services, such as Express Packages that enable subscribers to redeem their 
membership points for early access to finale episodes of hit drama series, organizing offline events, and offering merchandise benefits. Such initiatives may 
not be well received by our members and may have a negative impact on our reputation and results of operations. Further, if an excessive number of 
members cancel or opt not to renew our service, we may be required to incur significantly higher marketing expenditures to attract new members than we 
currently anticipate. Further, content production is heavily regulated in mainland China. If the regulatory or administrative authorities impose new 
requirements relating to, among other things, content supervision and approval, we may not be able to offer a variety of content offerings in time, or at all, 
and we cannot assure you that we will continue to maintain our membership base in the future.

If we fail to retain existing or attract new advertising customers to advertise on our platform, or fail to maintain and increase our wallet share of their 
advertising budget or if we are unable to collect accounts receivable in a timely manner, our financial condition and results of operations may be 
materially and adversely affected.

We generate a substantial part of our revenues from online advertising. If our advertising customers find that they can generate better returns 
elsewhere, or if our competitors provide better online advertising services to suit our advertising customers’ goals, we may lose our advertising customers. 
In addition, third parties may develop and use technologies to block the display of our advertising customers’ advertisements on our platform, enabling our 
members to skip viewing them, which may in turn cause us to lose advertising customers and adversely affect our results of operations. If our advertising 
customers determine that their marketing expenditures on internet video streaming platforms do not generate expected returns, they may allocate a portion 
or all of their advertising budgets to other advertising channels such as television, newspapers and magazines or other internet channels such as search 
engines, news aggregation platforms, short-form video platforms, e-commerce platforms and social media platforms, and reduce or discontinue business 
with us. Since most of our advertising customers are not bound by long-term contracts, they may lessen or discontinue advertising arrangements with us 
easily without incurring material liabilities. Failure to retain existing advertising customers, or maintain their level of budget allocated to us, or attract new 
advertising customers to our platform may materially and adversely affect our financial conditions and results of operations. Our online advertising revenue 
has fluctuated materially, increasing by 3.6% in 2021, decreasing by 24.6% in 2022 and increasing again by 16.7% in 2023. The decline in 2022 primarily 
resulted from tightened advertising budget of advertisers, intensified competition in the advertising industry, as well as heightened regulatory scrutiny in 
mainland China. In addition, the growth in our online advertising revenue in 2023 was primarily driven by our newly introduced performance-based 
advertising offering. Our relatively brief history in this offering introduces uncertainties. The dynamic nature of the digital advertising sector, alongside the 
possibility of changing advertiser demands or regulatory adjustments impacting performance advertising, could affect our growth potential in the 
performance-based advertising offering. We cannot assure you that our online advertising business will not experience growth deceleration or witness 
declines again in the future.

Our brand advertising customers typically enter into online advertising agreements with us through various third-party advertising agencies. In 
mainland China’s advertising industry, advertising agencies typically have good relationships and maintain long periods of cooperation with the brand 
advertising customers they represent. Therefore, even if we have direct contact with advertising customers, we typically enter into advertising contracts 
with third-party advertising agencies that represent advertising customers. As a result, we rely on third-party advertising agencies for sales to, and 
collection of payment from, our brand advertisers. In consideration for the third-party advertising agencies’ services, we offer them rebates based on the 
volume of business they bring to us. The financial soundness of our advertising customers and advertising agencies may affect our collection of accounts 
receivable. We make a credit assessment of our advertising customers and their advertising agencies to evaluate the collectability of the advertising service 
fees before entering into an advertising contract. However, we cannot assure you that we are or will be able to accurately assess the creditworthiness of 
each advertising customer or advertising agency, and any inability of advertising customers or advertising agencies to pay us in a timely manner may 
adversely affect our liquidity and cash flows. In addition, there has been some consolidation among mainland China’s advertising agencies. If this trend 
continues, a small number of large advertising agencies may have stronger bargaining power to demand higher rebate for advertising agency services, 
which could reduce our online advertising revenue.

25

 
In addition, we do not have long-term cooperation agreements or exclusive arrangements with third-party advertising agencies and they may elect to 

direct business opportunities to other advertising service providers, including our competitors. If we fail to retain and enhance the business relationships 
with third-party advertising agencies, we may suffer from a loss of advertising customers and our financial condition and results of operations may be 
materially and adversely affected.

Our business is subject to complex and evolving Chinese and international laws and regulations regarding cybersecurity, information security, privacy 
and data protection. Many of these laws and regulations are subject to change and uncertain interpretation, and any failure or perceived failure to 
comply with these laws and regulations could result in claims, changes to our business practices, negative publicity, legal proceedings, increased cost of 
operations, or declines in user growth or engagement, or otherwise harm our business.

We are subject to complex and evolving statutory and regulatory requirements relating to cybersecurity, information security, privacy and data 

protection. Regulatory authorities in mainland China have enhanced data protection and cybersecurity regulatory requirements. These laws continue to 
develop, and the PRC government may adopt other rules and restrictions in the future. Non-compliance could result in penalties or other significant legal 
liabilities.

The PRC Cybersecurity Law, which took effect in June 2017, created China’s first national-level data protection framework for “network operators.” 

It is relatively new and subject to interpretations by the regulator. It requires, among other things, that network operators take security measures to protect 
the network from unauthorized interference, damage and unauthorized access and prevent data from being divulged, stolen or tampered with. Network 
operators are also required to collect and use personal information in compliance with the principles of legitimacy, properness and necessity, and strictly 
within the scope of authorization by the subject of personal information unless otherwise prescribed by laws or regulations. Significant capital, managerial 
and human resources are required to comply with legal requirements, enhance information security and address any issues caused by security failures.

In addition, numerous regulations, guidelines and other measures have been and are expected to be adopted under the PRC Cybersecurity Law. See 

“Item 4. Information on the Company—B. Business Overview—Regulations—Regulations on Internet Information Security, Censorship and Privacy 
Protection” for details. These laws and regulations are subject to change and interpretation, posing challenges for compliance. 

The Measures for Cybersecurity Review promulgated in April 2020 provides that critical information infrastructure operators must pass a 
cybersecurity review when purchasing network products and services which do or may affect national security. Pursuant to the Revised Cybersecurity 
Review Measures that took effect on February 15, 2022, operators of critical information infrastructure that intend to purchase network products and 
services that affect or may affect national security must apply for a cybersecurity review. However, as advised by our PRC counsel, as such new laws, 
regulations and rules were only recently promulgated, their interpretation and implementation shall be determined in accordance with the laws and 
regulations in force at the time. As of the date of this annual report, we have not been involved in any investigations or become subject to a cybersecurity 
review initiated by the CAC, and we have not received any inquiry, notice, warning, sanctions in such respect or any regulatory objections to our listing 
status from the CAC.

The Regulations on Security Protection of Critical Information Infrastructure that took effect on September 1, 2021 defines critical information 
infrastructure and its operators, who must adhere to specific security requirements. As of the date hereof, no detailed rules or implementation has been 
issued, and we have not been informed as a critical information infrastructure operator by any governmental authorities. As this regulation is newly issued, 
the governmental authorities, including the administration departments for each critical industry and sector, may further formulate detailed rules or 
explanations with respect to the interpretation and implementation of this regulation. Therefore, it is uncertain whether we would be deemed as a critical 
information infrastructure operator under PRC law. It also remains uncertain whether the future regulatory changes would impose additional restrictions on 
companies like us. If we fail to comply with the cybersecurity and data privacy requirements in a timely manner, or at all, we may be subject to government 
enforcement actions and investigations, fines, penalties, suspension of our non-compliant operations, or removal of our app, including mobile and smart TV 
apps, from app stores, among other sanctions, which could materially and adversely affect our business and results of operations. As of the date of this 
annual report, we have not been involved in any investigations on cybersecurity review made by the CAC on such basis, and we have not received any 
inquiry, notice, warning, or sanctions in such respect. 

26

 
The PRC Personal Information Protection Law, effective since November 2021, sets stringent rules for processing personal and sensitive 

information, which significantly affects our data handling practices. Some information we collect, such as location and mobile numbers, may be deemed to 
be sensitive personal information under the Personal Information Protection Law. As the interpretation and implementation of the Personal Information 
Protection Law shall be determined in accordance with the laws and regulations in force at the time, we cannot assure you that we will be able to comply 
with the Personal Information Protection Law in all respects, or that regulatory authorities will not order us to rectify or terminate our current practice of 
collecting and processing sensitive personal information. We may also become subject to fines and other penalties under the Personal Information 
Protection Law, which may have material adverse effect on our business, operations and financial condition.

On November 14, 2021, the CAC published a discussion draft of Regulations on the Administration of Cyber Data Security for public comments. 

These measures, if and when formalized, could impose additional cybersecurity review requirements for data processors, especially those involving 
national security concerns. Based on the facts that, (i) the Revised Cybersecurity Review Measures were newly adopted and the discussion draft of 
Regulations on the Administration of Cyber Data Security have not been formally adopted, and the implementation and interpretation of both are subject to 
uncertainties, and (ii) we have not been involved in any investigations on cyber security review made by the CAC on such basis, nor have we received any 
inquiries, notices, warnings, or sanctions from any competent PRC regulatory authorities related to cybersecurity, data security and personal data 
protection, we believe, as of the date of this annual report, we are in compliance with the existing PRC laws and regulations on cybersecurity, data security 
and personal data protection issued by the CAC.

The PRC government authorities also further enhanced the supervision and regulation of cross-border data transmission. On July 7, 2022, the CAC 

promulgated the Measures for the Security Assessment of Cross-border Data Transfer, which took effect on September 1, 2022. In accordance with such 
measures, data processors will be subject to security assessment conducted by the CAC prior to any cross-border transfer of data if the transfer involves (i) 
important data; (ii) personal information transferred overseas by operators of critical information infrastructure or a data processor that has processed 
personal data of more than one million persons; (iii) personal information transferred overseas by a data processor which has already provided personal 
data of 100,000 persons or sensitive personal data of 10,000 persons overseas since January 1 of the preceding year; or (iv) other circumstances as required 
by the CAC. In addition, any cross-border data transfer activities conducted in violation of the Measures for the Security Assessment of Cross-border Data 
Transfer before the effectiveness of such measures are required to be rectified within six months of the effectiveness date thereof. Since these measures are 
relatively new, there are still substantial uncertainties with respect to the interpretation and implementation of these measures in practice and how they will 
affect our business operation.

In addition, internet information in mainland China is regulated from a national security standpoint. According to the PRC National Security Law, 

institutions and mechanisms for national security review and administration will be established to conduct national security review on key technologies and 
IT products and services that affect or may affect national security. The PRC Data Security Law took effect in September 2021 and provides for a security 
review procedure for the data activities that may affect national security. It also introduces a data classification and hierarchical protection system based on 
the importance of data in economic and social development, as well as the degree of harm it will cause to national security, public interests, or legitimate 
rights and interests of individuals or organizations when such data is tampered with, destroyed, leaked, or illegally acquired or used. The appropriate level 
of protection measures is required to be taken for each respective category of data. It is not clear under the Data Security Law what constitutes “important 
data” or “state critical data.” If we are deemed to collect “important data” or “state critical data,” we may need to adopt internal reforms in order to comply 
with the Data Security Law.

27

 
While we take measures to comply with applicable data privacy and protection laws and regulations, we cannot guarantee the effectiveness of the 

measures undertaken and those implemented by our business partners. The activities of third parties such as our customers and business partners are 
beyond our control. If our business partners violate the PRC Cybersecurity Law and related laws and regulations, or fail to fully comply with the service 
agreements with us, or if any of our employees fails to comply with our internal control measures and misuses the information, we may be subject to 
penalties. As part of the efforts by the CAC, the Ministry of Industry and Information Technology, or the MIIT, and other regulators to enhance data 
protection, a wide number of apps and companies have been notified to enhance data privacy protection as of the date of this annual report, including 
certain iQIYI apps. Although we have updated the apps to comply with the requirements of the regulators to the best we can, we cannot guarantee you that 
we will not be subject to more similar rectification requests from the governmental authorities or that we will fully comply with all applicable rules and 
regulations at all times. Any failure or perceived failure to comply with all applicable data privacy and protection laws and regulations, or any failure or 
perceived failure of our business partners to do so, or any failure or perceived failure of our employees to comply with our internal control measures, may 
prevent us from using or providing certain network products and services, result in fines and other penalties such as suspension of our related business, 
closure of our website, mobile apps and smart TV apps and suspension of new downloads of our apps, as well as subjecting us to negative publicity and 
legal proceedings or regulatory actions and discouraging current and potential users and customers from using our services, which could have a material 
adverse effect on our business and results of operations.

As we gradually expand into overseas markets, we may be subject to laws and regulations of other countries regarding cybersecurity, information 

security, privacy and data protection. We strive to comply with local laws and regulations in markets where we have operations. For example, the General 
Data Protection Regulation of the European Union imposes obligations on companies regarding the handling of personal data and provides certain 
individual privacy rights to persons whose data is stored. The regulation also requires companies to submit personal data breach notifications to designated 
European privacy regulator in each country they have business operations, and includes significant penalties for non-compliance with the notification 
obligation as well as other requirements of the regulation. For another instance, some countries are considering or have passed legislation implementing 
data protection requirements or requiring local storage and processing of data or similar requirements, which, if adopted and implemented, could increase 
the cost and complexity of delivering our services. In addition, wherever we operate, we could be subject to new laws or regulations or the interpretation 
and application of existing consumer and data protection laws or regulations. These new laws, regulations and interpretations are often uncertain and in flux
and may be inconsistent with our practices. We cannot guarantee that we will be able to maintain compliance at all times, especially in light of the fact that 
laws and regulations on cybersecurity and data protection are evolving. Our launch of new products or services or other actions that we may take may also 
subject us to additional laws, regulations, or other government scrutiny. Complying with these new or additional laws, regulations and requirements could 
cause us to incur substantial costs or require us to change our business practices in a manner materially adverse to our business.

We operate in a capital intensive industry and require a significant amount of cash to fund our operations, content acquisitions and technology 
investments. If we cannot obtain sufficient capital, our business, financial condition and prospects may be materially and adversely affected. 

The operation of an internet video streaming platform requires significant and continuous investment in content and technology. Producing high-

quality original content is costly and time-consuming and it will typically take a long period of time to realize returns on investment, if at all. To date, we 
have financed our operations primarily with net cash generated from financing activities such as placements of shares, convertible senior notes, bank loans, 
the financial support from Baidu, and the proceeds from our initial public offering and follow-on offering of our securities. In order to implement our 
growth strategies, we will incur additional capital in the future to cover, among other things, costs to produce and license content. We may need to obtain 
additional financing, including equity offerings or debt financing, to fund the operation and expansion of business. Our ability to obtain additional 
financing in the future, however, is subject to a number of uncertainties, including those relating to:

•

•

•

our future business development, financial condition and results of operations;

general market conditions for financing activities by companies in our industry;

macro-economic and other conditions in mainland China and elsewhere; and our relationship with Baidu.

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As a public company with a growing business, we expect to increasingly rely on net cash provided by operating activities, financing through capital 
markets and commercial banks for our liquidity needs. If we fail to diversify our funding sources and obtain sufficient capital to meet our capital needs, we 
may not be able to execute our growth strategies and our business, financial condition and prospects may be materially and adversely affected.

We have substantial indebtedness and we may continue to incur substantial additional indebtedness in the future, which could adversely affect our 
financial health and our ability to generate sufficient cash to satisfy our outstanding and future debt obligations on a timely manner. Deterioration of 
our cash flow position could materially and adversely affect our ability to service our indebtedness and continue our operations.

We maintain a considerable level of indebtedness to finance our operations and business expansion. As of December 31, 2023, our total consolidated 

indebtedness, including short-term and long-term loans and net carrying amount of the existing notes, was RMB14,616.1 million (US$2,058.6 million). 
This indebtedness is primarily related to four series of convertible senior notes we issued from 2019 to 2023.

We issued US$1.2 billion in aggregate principal amount of convertible senior notes due 2025, or the 2025 Notes, US$900 million in aggregate 

principal amount of convertible senior notes due 2026, or the 2026 Notes, and US$600 million in aggregate principal amount of convertible senior notes 
due 2028, or the 2028 Notes, which are senior, unsecured obligations of our company. The 2025 Notes, 2026 Notes, and 2028 Notes are collectively 
referred to as the Notes in this annual report. The 2025 Notes bear interest at a rate of 2.00% per year, payable semi-annually in arrears on April 1 and 
October 1 of each year, beginning on October 1, 2019. The 2026 Notes bear interest at a rate of 4.00% per year, payable semi-annually in arrears on June 
15 and December 15 of each year, beginning on June 15, 2021. The 2028 Notes bear interest at a rate of 6.50% per year, payable quarterly in arrears on 
March 15, June 15, September 15 and December 15 of each year, beginning on June 15, 2023. The 2025 Notes will mature on April 1, 2025, the 2026 
Notes will mature on December 15, 2026, and the 2028 Notes will mature on March 15, 2028, unless repurchased, redeemed or converted in accordance 
with their terms prior to such date. The holders may require us to repurchase all or part of their notes in cash on August 1, 2024, in the case of the 2026 
Notes, or on March 16, 2026, or in the case of the 2028 Notes, or in the event of certain fundamental changes as defined under the indenture for the Notes. 
In March 2023, we entered into separate individually and privately negotiated agreements with certain holders of the 2026 Notes, pursuant to which we 
repurchased US$340 million principal amount of such notes for cash.

In addition, in December 2022, we issued US$500 million convertible senior notes due January 2028 to PAGAC IV-1 (Cayman) Limited, PAG 
Pegasus Fund LP and/or their affiliates, collectively referred to as PAG in this annual report. In February 2023, we issued to PAG an additional US$50 
million principal amount of the notes upon its exercise to subscribe for additional notes in full. As a result, the aggregate principal amount of convertible 
senior notes due January 2028 issued to PAG, which we refer to as the PAG Notes, reached US$550 million. The PAG Notes are secured by certain 
collateral arrangements. The PAG Notes bear an interest rate of 6% per annum and will mature on December 30, 2027. Holders of the PAG Notes have the 
right to require us to repurchase all or part of their notes at a price equal to 120% of the principal amount of the PAG Notes during the three-month period 
commencing on December 30, 2025 or in the event of certain fundamental changes and events of default. On December 30, 2027, the maturity date of the 
PAG Notes, we are obligated to pay a premium at 30% of the principal amount of the PAG Notes, in addition to repaying the principal amount itself.

As a result, we are subject to refinancing risks against such indebtedness. There can be no assurance that we would be able to repay and refinance 

the notes or other indebtedness in a timely manner on acceptable terms or at all. The agreements that govern certain of our outstanding indebtedness 
contain financial covenants that depend on the financial position and performance of our company and our subsidiaries, the variable interest entities and 
their subsidiaries, and certain agreements contain other covenants, including those relating to our solvency or listing status. If we fail to comply with these 
covenants, or there is an event of default under any of the agreements relating to our outstanding indebtedness, the holders of the defaulted debt could cause 
all amounts outstanding with respect to that debt to be due and payable immediately, which may further trigger early repayments of our other debts. 

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In addition, we may from time to time incur additional indebtedness and other liabilities in the future. Our current and future debt may also require 
us to dedicate a portion of our cash flow to service interest and principal payments and may limit our ability to engage in other transactions. Our ability to 
generate sufficient cash from our operations or find alternative funding sources to satisfy our outstanding and future debt obligations and other liabilities 
will depend upon our future operating and financial performance, economic conditions and other factors, many of which are beyond our control. There is 
no assurance that we will be able to generate sufficient cash flows or obtain additional funding to service our debt obligations. As of December 31, 2023, 
our total consolidated indebtedness, including short-term and long-term loans and net carrying amount of the existing notes, was RMB14,616.1 million 
(US$2,058.6 million), including US$2.4 million principal amount of the 2025 Notes, US$395.6 million principal amount of the 2026 Notes, US$550.0 
million principal amount of the PAG Notes and US$574.0 million principal amount of the 2028 Notes. As of the same date, the variable interest entities and 
their subsidiaries had RMB35,685.3 million (US$5,026.2 million) of total liabilities (including amounts due to us and our subsidiaries that are eliminated in 
our consolidated financial statements) to which the notes would have been structurally subordinated. Prior to 2022, our operating costs and expenses 
exceeded our total revenues, so we have only recently been able to generate operating income. In addition, we have only been generating positive operating 
cash flows in the second quarter of 2022. Any deterioration of our cash flow position could materially and adversely affect our ability to service our 
indebtedness. If we foresee we are unable to service our indebtedness, we will be forced to adopt an alternative strategy that may include actions such as 
significantly reducing or delaying our investment in content and technologies, selling assets, restructuring or refinancing our indebtedness, and, in the event 
of defaults, our lenders and other creditors could, among other things, declare outstanding amounts due and payable and take actions to enforce us to repay 
our debts. We may have to renegotiate, repay or refinance these obligations, and may not have sufficient funds available to repay them. These may 
materially and adversely impact our liquidity, business, financial condition and results of operations.

We have significant working capital requirements and have in the past experienced working capital deficits. If we experience such working capital 
deficits in the future, our business, liquidity, financial condition and results of operations may be materially and adversely affected.

As a result of changes in our funding position and operating assets and liabilities, we had a working capital deficit (defined as total current assets 

deducted by total current liabilities) of RMB9.7 billion (US$1.4 billion) as of December 31, 2023. In November 2021, we completed the repurchase 
relating to the US$750 million in aggregate principal amount of convertible senior notes due 2023, or the 2023 Notes and US$746.8 million aggregate 
principal amount of the 2023 Notes were validly surrendered and repurchased. In December 2023, we repaid the then outstanding 2023 Notes that had not 
been redeemed, repurchased or converted in full. Further, in April 2023, we completed the repurchase right offer relating to the 2025 Notes and US$1,197.6 
million aggregate principal amount of the 2025 Notes were validly surrendered and repurchased. In addition, the holders may require us to repurchase all or 
part of their notes in cash on August 1, 2024, in the case of the 2026 Notes, or on March 16, 2026, or in the case of the 2028 Notes, or in the event of 
certain fundamental changes as defined under the indenture for the Notes. Furthermore, upon the occurrence of an event of default, the trustee or the 
holders of at least 25% in aggregate principal amount of the Notes may declare the whole principal of, and accrued and unpaid interest on, all the notes to 
be due and payable immediately, subject to certain exceptions and conditions under the respective indenture. Furthermore, holders of the PAG Notes have 
the right to require us to repurchase all or part of their notes at a price equal to 120% of the principal amount of the PAG Notes during the three-month 
period commencing from December 30, 2025 or in the event of certain fundamental changes and events of default. On December 30, 2027, the maturity 
date of the PAG Notes, we are obligated to pay a premium at 30% of the principal amount of the PAG Notes, in addition to repaying the principal amount 
itself. These repurchase obligations under the terms of our notes or the occurrence of any fundamental changes or event of default, as the case may be, may 
impact our future working capital position. For actions that we plan to take in order to manage our working capital, see “Item 5. Operating and Financial 
Review and Prospects—B. Liquidity and Capital Resources.” There can be no assurance, however, that we will be able to prudently manage our working 
capital, or raise additional equity or debt financing on terms that are acceptable to us. Our failure to properly manage our working capital as planned and 
when necessary could materially and adversely affect our liquidity, results of operations, financial condition and ability to operate. 

30

 
We may not have the ability to raise the funds necessary to settle redemption of our existing notes, or to repurchase such notes upon a fundamental 
change or on certain specific dates, and our future debt may contain limitations on our ability to pay cash upon conversion or to repurchase the notes.

Our existing notes contain protections concerning the holders’ rights to require us to repurchase their notes and to pay cash to settle redemption of 

their notes. See “Item 3. Key Information—D. Risk Factors—Risks Related to Our Business and Industry—We have significant working capital 
requirements and have in the past experienced working capital deficits. If we experience such working capital deficits in the future, our business, liquidity, 
financial condition and results of operations may be materially and adversely affected.” We cannot assure you that we will be able to generate sufficient 
cash flow from our operations or secure additional financing to support the repayment of our existing notes when our payments become due. Furthermore, 
we may not have enough available cash or be able to obtain financing at the time we are required to make repurchases of our existing notes surrendered 
therefor or our existing notes being converted. Our failure to repurchase notes at a time when the repurchase is required by the indenture or to pay any cash 
payable on future conversions of the notes as required by the indenture would constitute a default under the indenture. A default under the indenture or a 
fundamental change itself could also lead to a default under agreements or indentures governing any outstanding future indebtedness. If the repayment of 
our existing notes or any outstanding future indebtedness were to be accelerated after any applicable notice or grace periods, we may not have sufficient 
funds to repay the indebtedness and repurchase the notes or make cash payments to the holders upon conversions of the notes.

We have been and may again be subject to legal proceedings, claims and investigations in the ordinary course of business. If the outcomes of these 
proceedings are adverse to us, it could have a material adverse effect on our business, results of operations and financial condition. 

We are subject to various legal proceedings, claims and government investigations that have arisen in the ordinary course of business and have not 

yet been fully resolved. New legal proceedings, claims and investigations may arise in the future. The existence of litigation, claims, investigations and 
proceedings may harm our reputation, business and adversely affect the trading price of our ADSs.

Starting in April 2020, we and certain of our current and former officers and directors were named as defendants in several putative securities class 

actions filed in federal court, which were purportedly brought on behalf of a class of persons who allegedly suffered damages as a result of alleged 
misstatements and omissions in our company’s public disclosure documents. In May 2021, these actions were consolidated under the caption In re iQIYI, 
Inc. Securities Litigation, No. 1:20-CV-01830 (U.S. District Court for the Eastern District of New York). In June 2021, lead plaintiffs filed the operative 
amended complaint. In July 2021, defendants filed motion to dismiss the case. Briefing on the motion to dismiss was completed on September 29, 2021. 
However, in light of the common questions of law and fact at issue in this case and a related action under the caption In re Baidu Inc. Securities Litigation, 
20-cv-03794 (U.S. District Court for the Eastern District of New York), the Court terminated the motion to dismiss without prejudice and ordered motion-
to-dismiss briefing for the two cases under a new coordinated briefing schedule. The coordinated motion-to-dismiss briefing was completed on March 3, 
2023. On February 26, 2024, following oral argument on the motions to dismiss, the Court held Defendants’ motions in abeyance, granted Plaintiffs leave 
to file amended consolidated complaints, and ordered the supplemental briefing on the amended consolidated complaints to be completed by April 22, 
2024. Regardless of the merit of particular claims, legal proceedings and investigations may result in reputational harm, be expensive, time consuming, 
disruptive to our operations and distracting to management. In the event we do not prevail or we enter into settlement arrangements in any of these 
proceedings or investigations, we may incur significant expenses which may materially adversely affect our results of operations.

Following the publication in April 2020 of a short seller report by Wolfpack Research, the SEC asked us to produce certain financial, operating, and 
other documents and records. We provided the SEC with requested documents and information. Although no further information has been requested by the 
SEC since early 2021, we cannot predict if there will be further requests or the duration, outcome, or impact of the SEC investigation.

In addition, we are subject to legal proceedings in the ordinary course of business. We have been involved in litigation based on allegations of 

infringement of third-party copyright, including information network dissemination rights, and other rights, due to the content available on our platform. 
We have been subject to lawsuits in mainland 

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China for alleged unfair competition in connection with our platform. We may also face litigation or administrative actions for defamation, negligence, 
copyright and trademark infringement, or other purported injuries resulting from the content we provide or the nature of our services.

We were subject to a total of 1,663 lawsuits in mainland China for alleged copyright infringement between January 1, 2021 and December 31, 2023, 
in connection with our platform. Approximately 82.8% of the lawsuits filed from January 1, 2021 through December 31, 2023 in connection with the iQIYI 
platform were rejected by the PRC courts, withdrawn by the plaintiffs or settled by the parties. As of December 31, 2023, a total of 168 lawsuits against us 
in connection with our platform were pending in mainland China, with the aggregate amount of damages sought under these pending cases being 
RMB416.1 million (US$58.6 million). 

The outcome of legal proceedings and investigations is inherently uncertain. If one or more legal matters were resolved against us or an indemnified 
third-party in a reporting period for amounts in excess of management’s expectations, our financial condition and operating results for that reporting period 
could be materially adversely affected. Further, such an outcome could result in significant compensatory, punitive or trebled monetary damages, 
disgorgement of revenue or profits, remedial corporate measures or injunctive relief against us that could materially adversely affect our financial condition 
and operating results.

The success of our business depends on our ability to maintain and enhance our brand.

We believe that maintaining and enhancing our iQIYI brand is of significant importance to the success of our business. Our well-recognized brand is 

critical to increasing our user base and, in turn, expanding our membership base and attractiveness to advertising customers and content providers. Since 
the streaming entertainment industry is highly competitive, maintaining and enhancing our brand depends largely on our ability to remain the market leader 
in mainland China, which may be difficult and expensive. To the extent our content, in particular, our original content, is perceived as low quality or 
otherwise not appealing to users, our ability to maintain and enhance our brand may be adversely impacted.

Our overseas operations may not be successful and may be adversely affected by legal, regulatory, political and economic risks.

We began to expand our overseas business operations in late 2019. We have launched our multilingual iQIYI app, which currently supports more 

than ten languages and can be downloaded globally from major app stores. We also cooperate with local partners to promote our app and expand our user 
base. We are subject to PRC law in addition to the laws of the foreign countries and regions in which we operate. If any of our overseas investments or 
operations violate such laws, we could become subject to sanctions or other penalties, which could negatively affect our reputation, business and operating 
results.

Our overseas expansion may not be successful and may expose us to a number of risks inherent in doing business internationally, including:

•

•

•

•

•

•

difficulties with staffing and managing foreign operations, which may be exacerbated as a result of distance, time zone, language and cultural 
differences;

challenges in formulating effective local sales and marketing strategies targeting users from various jurisdictions and cultures, who have a 
diverse range of preferences and demands;

challenges in identifying appropriate local business partners and establishing and maintaining good working relationships with them;

challenges in producing and acquiring content that is appealing to local population and catering to local cultural environment, and screening 
out content that may be inappropriate, offensive or unwelcoming in certain countries or regions;

challenges in recruiting quality local content creators to attract and engage local users;

challenges in effectively managing overseas operations from our headquarters or new regional headquarters and establishing overseas IT 
systems and infrastructure;

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•

•

•

•

•

•

•

•

•

•

•

competitions from other participants in the market, including leading international companies;

challenges in selecting suitable geographical regions for overseas expansion;

currency exchange rate fluctuations and foreign exchange control risks;

exposure to changes in macroeconomic conditions in foreign jurisdictions;

political or social unrest or economic instability;

difficulties and costs relating to compliance with applicable foreign laws and regulations and unexpected changes in laws or regulations;

challenges in investing in countries and regions that restrict or may restrict foreign investment in the internet service provider, online video, 
entertainment, advertising or culture related industry, and unexpected changes in such restrictions;

difficulties in and costs relating to the obtaining and keeping valid licenses, permits or other applicable governmental authorizations, content 
control from local authorities;

complexity of intellectual property protection and enforcement regime overseas and the potential exposure of claims relating to intellectual 
property infringement;

exposure to different tax jurisdictions that may subject us to greater fluctuations in our effective tax rate and potentially adverse tax 
consequences;

exposure to different labor protection requirements and potential labor-related claims and disputes; and increased costs associated with doing 
business in foreign jurisdictions.

One or more of these factors could harm our overseas operations and consequently, could harm our overall business, financial condition and results 

of operations. In addition, the regulatory framework for online video content or other services we provide is still developing and remains uncertain in 
certain countries where we are exploring overseas operations. As we continue to expand our business overseas, we cannot assure you that we will be able to 
fully comply with the legal requirements of each foreign jurisdiction and successfully adapt our business model to local market conditions.

We may be the subject of detrimental conduct by third parties, including complaints to regulatory agencies and the public dissemination of malicious 
assessments of our business, which could have a negative impact on our reputation and cause us to lose market share, users, advertising customers and 
revenues, and adversely affect the price of our ADSs.

We have been, and in the future may be, the target of anti-competitive, harassing or other detrimental conduct by third parties. Such conduct may 

include complaints, anonymous or otherwise, to regulatory agencies regarding our operations, accounting, revenues, business relationships, business 
prospects and business ethics. Additionally, allegations and other negative publicity directly or indirectly concerning us may be posted online or otherwise 
generally disseminated by anyone, whether or not related to us. We may be subject to regulatory investigations, lawsuits or public perception backlash as a 
result of such third-party conduct and may be required to expend significant time and incur substantial costs to address such third-party conduct, and there 
is no assurance that we will be able to conclusively refute each of the allegations within a reasonable period of time, or at all. Our reputation may also be 
negatively affected as a result of the public dissemination of anonymous allegations or malicious statements about our business, which in turn may cause us 
to lose market share, users, advertising customers and revenues, and adversely affect the price of our ADSs.

Increases in market price of professionally produced content may have a material and adverse effect on our business, financial condition and results of 
operations.

Professionally produced content constitutes a significant part of our content offerings. The market prices for professionally produced content, 
especially TV series and movies, have increased significantly in mainland China during the past few years. Due to the improving monetization prospects, 
internet video streaming platforms are generating more revenues and are competing aggressively to license popular content titles, which have in turn led to 

33

 
increases in licensing fees of professionally produced content in general. As the market further grows, the expectations of copyright owners, distributors 
and industry participants may continue to rise, and as such they may demand higher licensing fees for professionally produced content. Furthermore, with 
the expansion of our content library, the costs for professionally produced content may continue to increase. If we are unable to generate sufficient revenues 
to outpace the increase in market prices for professionally produced content, we may incur more losses and our business, financial condition and results of 
operations may be adversely affected.

We operate in a highly competitive market and we may not be able to compete effectively.

We face competition for content sourcing, user traffic and advertising customers from other streaming entertainment platforms in mainland China, 
primarily including Tencent Video, Youku, Mango TV and Bilibili. We compete for users, usage time and advertising customers. In addition, we also face 
competition from other forms of entertainment content, including short videos and online games. Some of our competitors have a longer operating history 
and significantly greater financial resources than we do, and, in turn, may be able to attract and retain more users, usage time and advertising customers. 
Our competitors may compete with us in a variety of ways, including by obtaining IP rights to popular content, conducting brand promotions and other 
marketing activities, and making investments in and acquisitions of our business partners. In addition, certain internet video streaming platforms may 
continue to derive their revenues from providing content that infringes third-party copyright and may not monitor their platforms for any such infringing 
content. As a result, we may be placed at a disadvantage to some of these companies that do not incur similar costs as we do with respect to content 
production, acquisition and moderation. If any of our competitors achieves greater market acceptance than we do or is able to offer more attractive internet 
video content, our user traffic and our market share may decrease, which may result in a loss of advertising customers and members, as well as have a 
material and adverse effect on our business, financial condition and results of operations.

We face competition from traditional media such as major TV stations, which also provide and may increase their internet and on-demand video 

offerings. Most large companies in mainland China allocate, and will likely continue to allocate, a significant portion of their advertising budgets to 
traditional media, particularly major TV stations. We also face increasing competition for users, user time and advertising budgets from other internet 
media and entertainment services, such as internet and social media platforms and short-form video platforms.

The continued and collaborative efforts of our senior management and key employees are crucial to our success, and our business may be harmed if we 
lose their services.

Our success depends on the continued and collaborative efforts of our senior management, especially our executive officers, including our founder, 
Dr. Yu Gong. If one or more of our executives or other key personnel are unable or unwilling to continue to provide services to us, we may not be able to 
find suitable replacements easily or at all. Competition for management and key personnel is intense and the pool of qualified candidates is limited. We 
may not be able to retain the services of our executives or key personnel, or attract and retain experienced executives or key personnel in the future. If any 
of our executive officers or key employees joins a competitor or forms a competing business, we may lose crucial business secrets, technological know-
how, advertiser customers and other valuable resources. Each of our executive officers and key employees has entered into an employment agreement with 
us, which contains non-compete provisions. However, we cannot assure you that they will abide by the employment agreements or that our efforts to 
enforce these agreements will be effective enough to protect our interests.

Our limited operating history makes it difficult to evaluate our business and prospects.

We launched our platform and internet video streaming services in 2010 and have grown rapidly since then. However, due to our limited operating 

history, our historical growth rate may not be indicative of our future performance. We cannot assure you that our growth rate will be the same as in the 
past. In addition, we may in the future introduce new services or significantly expand our existing services, including those that currently are of relatively 
small scale or with which we have little or no prior development or operating experience. If these new or enhanced services fail to engage users and 
customers, our business and operating results may suffer as a result. We cannot assure you that we will be able to recoup our investments in introducing 
these new services or enhancing existing smaller business lines, and we may experience significant loss and impairment of asset value due to such efforts. 
Furthermore, as a technology-based entertainment company, we frequently introduce innovative products 

34

 
and services to our users and advertising customers in order to capture new market opportunities. However, we cannot assure you that our products and 
services will be well received by our users and advertising customers. In addition, it is possible that our users and advertising customers may find our 
products and services objectionable. If our existing or new products and services are not well received by our users and customers, we may suffer damages 
to our brand image and may not be able to maintain or expand our user and customer base, which in turn may have a material and adverse effect on our 
business, financial condition and results of operations. You should consider our prospects in light of the risks and uncertainties fast-growing companies 
with limited operating histories in a fast-evolving industry may encounter.

We may not be able to manage our growth effectively or expand our offerings successfully.

To manage the further expansion of our business, products and offerings and the growth of our operations and personnel, we need to continually 

expand and enhance our infrastructure and technology, and improve our operational and financial systems, procedures, compliance and controls. We also 
need to expand, train and manage our growing employee base. In addition, our management will be required to maintain and expand our relationships with 
talents, content providers, distributors, advertising customers, advertising agencies and other third parties. We cannot assure you that our current 
infrastructure, systems, procedures and controls will be adequate to support our expanding operations. If we fail to manage our expansion effectively, our 
business, results of operations and prospects may be materially and adversely affected.

We have been constantly endeavoring to develop new products and offerings that provide other content, content formats or services such as short-
form videos, live streaming, online literatures and comics. However, our expansion of new products and offerings may result in unseen risks, challenges 
and uncertainties. We may incur additional expenditure to support our expansion and it may strain our managerial, financial, operational and other 
resources. Any failure in managing expenditures and evaluating user demands for new products and offerings could materially and adversely affect our 
business, financial condition and results of operations.

We cannot guarantee our monetization strategies will be successfully implemented or generate sustainable revenues and profit.

Our monetization model is evolving. We currently generate a substantial majority of our revenues from a combination of membership services and 
online advertising. We plan to strengthen revenue contribution from our other monetization methods, such as online games and IP licensing. We have no 
proven track record of or experience in generating substantial revenues from other monetization methods. If our strategic initiatives do not enhance our 
monetization ability or enable us to develop new approaches to monetization, we may not be able to maintain or increase our revenues or recover any 
associated costs. In addition, we may in the future introduce new services to further diversify our revenue streams, including services with which we have 
little or no prior development or operating experience. If these new or enhanced services fail to engage users, customers or content partners, we may fail to 
attract or retain users or to generate sufficient revenues to justify our investments, and our business and operating results may suffer as a result.

Our business, prospects and financial results may be impacted by our relationship with third-party platforms.

In addition to our iQIYI platform, we also distribute video content through third-party platforms. We generate membership service revenue, 

licensing revenue and online advertising service revenue through revenue-sharing arrangements with third-party platforms. Our partnerships with third-
party platforms, including licensed OTT operators and leading internet companies in mainland China, allow us to improve our business efficiency and 
generate greater value. However, there can be no assurance that our arrangements with those platforms will be extended or renewed after their respective 
expiration dates or that we will be able to extend or renew such arrangements on terms and conditions favorable to us. In addition, if any of such third-party 
platforms breaches its obligations under any of the agreements entered into with us or refuses to extend or renew it when the term expires, and we cannot 
find a suitable replacement on a timely basis, or at all, we may suffer significant loss to the user base and revenue streams we have developed therefrom, or 
lose the opportunity to expand our business through such platform. We may be involved with legal or other disputes with third-party platforms that may 
affect our relationship with such platforms or have an adverse effect on our business.

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We face risks, such as unforeseen costs and potential liability in connection with content we produce, license or distribute through our platform.

As a producer, licensor and distributor of content, we face potential liability for negligence, copyright and trademark infringement, or other claims 

based on the content that we produce, license, provide or distribute. We also may face potential liability for content used in promoting our service, 
including marketing materials and features on our platform such as user reviews. We are responsible for the production costs and other expenses of our 
original content. We also take on risks associated with production, such as completion and key talent risk. To the extent we do not accurately anticipate 
costs or mitigate risks, including for content that we obtain but ultimately does not appear on our platform, or if we become liable for content we produce, 
license or distribute, our business may suffer. Litigation to defend these claims could be costly and the expenses and damages arising from any liability or 
unforeseen production risks could harm our results of operations. We may not be indemnified against claims or costs of these types and we may not have 
insurance coverage for these types of claims.

Videos and other content displayed on our platform may be found objectionable by PRC regulatory authorities and may subject us to penalties and 
other administrative actions.

We are subject to PRC regulations governing internet access and the distribution of videos and other forms of information over the internet. Under 

these regulations, internet content providers and internet publishers are prohibited from posting or displaying over the internet any content that, among 
other things, violates PRC laws and regulations, impairs the national dignity of China or the public interest, or is obscene, superstitious, frightening, 
gruesome, offensive, fraudulent or defamatory. Furthermore, as an internet video streaming platform, we are not allowed to (i) produce or disseminate 
programs that distort, parody or vilify classic literary works; (ii) re-edit, re-dub or re-caption the subtitles of classic literary works, radio and television 
programs, and network-based original audio-video programs, (iii) intercept program segments and splice them into new programs; or (iv) disseminate 
edited pieces of works that distort the originals. We shall strictly supervise content we generate ourselves and the reprogramed videos uploaded by our 
users and shall not facilitate the dissemination of defective audio-video programs. New laws and regulations may be adopted from time to time to prohibit 
or restrict internet platforms from distribution of certain types of videos and information. For example, on September 2, 2021, the National Radio and 
Television Administration, or the NRTA (previously known as the State Administration of Press Publication, Radio, Film and Television, or the SAPPRFT) 
issued the Circular of the General Office of the National Radio and Television Administration on Further Strengthening the Management of Cultural 
Programs and Their Personnel, pursuant to which online audio-video platforms shall not broadcast idol training shows, as well as variety entertainment 
shows and reality shows participated by celebrities’ children. Failure to comply with these requirements may result in monetary penalties, revocation of 
licenses to provide internet content or other licenses, suspension of the concerned programs or platforms, delay of content air time and reputational harm. In
addition, these laws and regulations are subject to interpretation by the government authorities, which may change in a manner that could render our current 
content moderation efforts insufficient. As a result, it may not be possible to determine in all cases the types of content that could cause us to be held liable 
as an internet content provider. Furthermore, as we continue to diversify our content offerings, we are subject to increased uncertainties and extended 
period of time needed for the review of our content. For a detailed discussion, see “Item 4. Information on the Company—B. Business Overview—
Government Regulations—Regulations on Internet Content Providers,” “—Regulations on Internet Audio-video Program Services” and “—Regulations on 
Internet Information Security, Censorship and Privacy Protection.”

Internet platform operators may also be held liable for the content displayed on or linked to its platform that is subject to certain restrictions. In 

addition to professionally produced content, we allow our users to upload other video content, such as internet movies, internet drama series, interactive 
videos, vertical or horizontal videos, short-form videos, micro-videos, and video blogs, or Vlogs, among others. Although we have adopted internal 
procedures to monitor the content displayed on our platform, due to the significant amount of content uploaded by our users, we may not be able to identify 
all videos or other content that may be illegal or otherwise objectionable. In addition, we may not be able to always keep these internal procedures abreast 
of changes in mainland China government’s requirements for content display. See “Item 4. Information on the Company—B. Business Overview—Content 
Moderation” for more details relating to our content moderation procedures. Failure to identify and prevent illegal or inappropriate content from being 
displayed on our platform may subject us to liability, government sanctions or loss of licenses and permits.

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To the extent that PRC regulatory authorities, such as the CAC, which has promulgated the Provisions on the Governance of Network Information 
Content Ecology with effect from March 1, 2020, find any content displayed on our platform objectionable, they may require us to limit or eliminate the 
dissemination of such content on our platform in the form of take-down orders or otherwise. In the past, we have from time to time received phone calls 
and written notices from the PRC regulatory authorities requesting us to delete or restrict certain content that the government deemed inappropriate or 
sensitive. The NRTA, publishes from time to time lists of content that is objectionable, and we monitor content uploaded on to our platform and remove 
those referenced in the list. In addition, regulatory authorities may impose penalties on us for content displayed on or linked to our platform in cases of 
material violations or lacking proper license, including a revocation of our operating licenses or a suspension or shutdown of our online operations. 
Although we have not been materially penalized for our content so far, in the event that the PRC regulatory authorities find the video and other content on 
our platform objectionable and impose penalties on us or take other actions against us in the future, our business, results of operations and reputation may 
be materially and adversely affected. Moreover, the costs of compliance with these regulations may continue to increase as a result of more content 
uploaded by our users.

Our business is significantly impacted by the reputation of artists featured in videos produced for our platform or presented on it.

Audience are drawn to videos we presented based on factors such as the artists reputation and popularity, the content themes and the overall 
production value of the videos. Any negative news about these artists, such as inappropriate conduct in their private life, scandals or criminal allegations, 
will pose a negative impact on the videos or TV series featuring these artists. Negative publicity of or media coverage about our artists or the content we 
provide will cause a negative impact on the image of the artists and ourselves, which could have a negative impact on our brand image in the online 
entertainment industry and our relationships with the agencies we work with.

Furthermore, the popularity and audience acceptance of artists featured in videos produced for our platform or provided on it cannot be predicted 
accurately, and we may not be able to timely respond to the changes in the market trends. There is no guarantee that we will be able to accommodate the 
audiences’ preferences on the type of videos and the selection of artists catering to the changing market trends. The failure to achieve any of the foregoing 
or the sudden changes in the audiences’ preferences will adversely affect our business, financial condition and results of operations.

We operate in a rapidly evolving industry that is subject to continuous technology developments. Adjusting our services in response to developments in 
the industry and technology and the resulting changes in users’ demands and preferences could result in our incurrence of additional costs and 
expenses, and if we fail to keep up with such changes, our business, results of operations and prospects may be materially and adversely affected. 

The streaming entertainment industry is rapidly evolving and subject to continuous technology developments. Our success depends on our ability to 

capture the trends in technology developments and offer services and products catering to the resulting changes in users’ demands preferences. We have 
been innovating on our content formats and viewing features and enabling the availability of our content on more viewing terminals to serve users’ 
evolving demands and preferences along with technological developments. We have expanded our content reach from personal computers and mobile 
devices to connected TV devices, capturing the evolution of users’ preference from viewing videos on personal computers to mobile devices and from 
small screens to connected TV devices. Nonetheless, we cannot assure you that we will always be able to accurately predict or capture the trends in 
technology developments that could result in users’ behavior changes and guide our operations accordingly. In addition, we may incur substantial, extra 
costs and capital expenditures as we develop and modify products, services, systems or infrastructure in response to changes in users’ demands and 
preferences resulting from technology developments. For example, the expansion of our content reach from personal computers and mobile devices to 
connected TV devices resulted in increase in bandwidth costs and operating expenses historically. There could be further adaptations needed in the future 
as the industry and technology continue to evolve, which could impose additional challenges and result in rise in cost. While we have been improving 
bandwidth and operation efficiency through technology innovations, we cannot assure you that our technology innovations will always be developed fast 
enough to offset potential negative impacts on our operation efficiency associated with such adaptions.

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In addition, as we leverage AI technology on video content creation, purchase, production, tagging, distribution, monetization and customer service, 

we face risks and challenges relating to AI-generated content. For example, the use of AI in our video content offerings could expose us to risks if the 
technology does not perform as anticipated, leading to inaccuracies in content curation, personalization or distribution. This could affect the quality of 
service we provide, potentially damaging our brand and reputation. AI-generated content may involve complex intellectual property issues. However, the 
laws and regulations in mainland China are still evolving and are subject to further interpretation and implementation. While we strive to comply with 
current legal standards, future regulatory changes could impose additional compliance burdens, and failure to adhere to these regulations may result in 
penalties. In addition, the ethical implications of AI in the context of video services, such as concerns over human rights, privacy, and the impact on 
employment, pose potential risks. Offering AI-driven features or content that provokes public or regulatory scrutiny over these issues could lead to 
reputational damage or legal liabilities. Furthermore, the automation of content selection and distribution could inadvertently propagate biased or 
inappropriate content, risking regulatory penalties, reputational damage, and potential loss of user trust. These risks are compounded by the rapid pace of 
AI technology evolution, making it challenging to consistently ensure content's compliance and appropriateness.

Further, as we make our services available across content terminals from personal computers and mobile devices operating on different systems to 

connected TV devices, we are dependent on the interoperability of our services with such terminals, whose systems and the functionality, compatibility and 
performance thereof, such as those of set up boxes operated by cable TV networks as well as Android and iOS mobile operating systems, are beyond our 
control. Any changes in the functions and features of such systems or devices that degrade the functionality of our services or give preferential treatment to 
our competitive services could adversely affect usage of our services. Meanwhile, if the number of platforms for which we develop our services increases, 
which is typically seen in a dynamic and fragmented market such as China, it will result in an increase in our costs and expenses.

If we fail to adapt our products and services to trends and changes in technology and to the resulting evolution of users’ demands and preferences in 
an effective and timely manner, users’ experience on our platform may deteriorate, our products and services may become less attractive and we may miss 
potential growth opportunities and suffer from decrease in user traffic and shrinkage in subscribing member base and number of advertising customers. If 
we cannot effectively address the cost and efficiency impediments associated with related service and operation adaptations and strategy adjustments, our 
ability to achieve profitability will be hindered. Each of these occurrences could materially and adversely affect our business, results of operations, 
financial conditions and prospects.

We have been, and may continue to be, subject to liabilities for infringement, misappropriation or other violation of third-party intellectual property 
rights or other allegations based on the content available on our platform or services we provide.

Our success depends, in large part, on our ability to operate our business without infringing, misappropriating or otherwise violating third-party 

rights, including third-party intellectual property rights. Companies in the internet, technology and media industries own, and are seeking to obtain, a large 
number of patents, copyrights, trademarks and trade secrets, and they are frequently involved in litigation based on allegations of infringement, 
misappropriation or other violations of intellectual property rights or other related legal rights. There may be patents issued or pending that are held by 
others that cover significant aspects of our technologies, products, or services, and such third parties may attempt to enforce such rights against us. In 
addition, we may not have obtained licenses for all content we offer and the scope, type and term of the licenses we obtained for certain content may not be 
broad enough to cover all fashions we currently employ or may employ in the future. In addition, if any purported licensor does not actually have sufficient 
authorization relating to the content or right to license a content to us, or if such purported licensor had lost its authorization to sub-license content that we 
are distributing on our platform, and do not timely inform us of such loss of authorization, we may be subject to claims of intellectual property 
infringement from third parties.

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Although we have set up procedures to enable copyright owners to provide us with notice of alleged infringement, given the volume of content 
available on our platform, it is not possible, and we do not attempt to, identify and remove or disable all potentially infringing content that may exist. 
Similarly, although we have set up screening processes to try to filter out or disable access to content that we have previously been informed is subject to 
claims of copyright or other intellectual property protection, we do not attempt to filter out or disable access to all potentially infringing content available 
through our services. As a result, third parties may take action and file claims against us if they believe that certain content available on our platform 
violates their copyrights or other intellectual property rights. We have been, and may in the future be, subject to such claims filed in mainland China and 
other jurisdictions. We have been involved in litigation based on allegations of infringement of third-party copyright, including information network 
dissemination rights, and other rights, due to the content available on our platform.

Our platform allows users to search the internet for content that resides on certain third parties’ servers and online platforms. While uncertainties 
still exist with respect to the legal standards as well as the judicial interpretation of such standards for determining liabilities for our providing links and 
access to content on third-party servers and websites that infringes others’ copyrights and other intellectual property rights under PRC laws and the laws of 
other jurisdictions, third parties may take action and file claims against us if they believe that certain content we provide links or access to through our 
platform violates their copyrights or other intellectual property rights.

We cannot assure you that we will not be subject to copyright laws or legal proceedings initiated by third parties in other jurisdictions, such as the 

United States, as a result of the ability of users to access our videos and other content in the United States and other jurisdictions, the ownership of our 
ADSs by investors in the United States and other jurisdictions, the extraterritorial application of foreign law by foreign courts, the fact that we sub-licensed 
content from licensors who in turn obtained their authorizations from content providers in the United States and other jurisdictions or otherwise. In 
addition, as a publicly listed company, we may be exposed to increased risk of litigation. If a claim of infringement brought against us in the United States 
or other jurisdictions is successful, we may be required to, upon enforcement, (i) pay substantial statutory or other damages and fines, (ii) remove content 
from our platform or (iii) enter into royalty or license agreements which may not be available on commercially reasonable terms or at all.

Moreover, although U.S. copyright laws, including the Digital Millennium Copyright Act (17 U.S.C. § 512), or the DMCA, provide safeguards or 

“safe harbors” from claims in the U.S. for monetary relief for copyright infringement for certain entities that host user-uploaded content or provide 
information location tools that may link to infringing content, these safe harbors only apply to companies that comply with specified statutory 
requirements. While we seek to voluntarily comply with DMCA safe harbor requirements, we cannot ensure that we satisfy all of the requirements of any 
DMCA safe harbor. It is possible that we could be subject to claims of copyright infringement or other violation of intellectual property rights in the U.S. 
and be required to pay substantial damages or prevented from offering all or part of our services in the U.S.

We have been subject to lawsuits in mainland China for alleged unfair competition in connection with our platform. We may also face litigation or 

administrative actions for defamation, negligence, copyright and trademark infringement, or other purported injuries resulting from the content we provide 
or the nature of our services. Such litigation and administrative actions, with or without merits, may be expensive and time-consuming to defend and may 
result in significant diversion of resources and management attention from our business operations. Furthermore, such litigation or administrative actions 
may adversely affect our brand image and reputation.

In addition, we operate our platform primarily through the variable interest entities and their subsidiaries, and our ability to monitor content as 
described above depends in large part on the experience and skills of the management of, and our control over, those variable interest entities. Our control 
over the management and operations of the variable interest entities through contractual arrangements may not be as effective as that through direct 
ownership. See “—Risks Related to Our Corporate Structure—We rely on contractual arrangements with the variable interest entities and their shareholders 
for our business operations, which may not be as effective as direct ownership in providing operational control.”

39

 
We may not be able to adequately protect our intellectual property rights, and any failure to protect our intellectual property rights could adversely 
affect our revenues and competitive position.

We believe that trademarks, trade secrets, copyright, and other intellectual property we use are critical to our business. We rely on a combination of 

trademark, copyright and trade secret protection laws in mainland China and other jurisdictions, as well as confidentiality procedures and contractual 
provisions to protect our intellectual property and our brand. Protection of intellectual property rights in mainland China may not be as effective as in the 
United States or other jurisdictions, and as a result, we may not be able to adequately protect our intellectual property rights, which could adversely affect 
our revenues and competitive position. In addition, any unauthorized use of our intellectual property by third parties may adversely affect our revenues and 
our reputation. In particular, our members may abuse their membership privilege and illegally distribute paid content exclusively available to paid 
members, which could have a material and adverse effect on our financial condition, results of operations and prospects. Further, we may have difficulty 
addressing the threats to our business associated with piracy of our copyrighted content, particularly our original content. Our content and streaming 
services may be potentially subject to unauthorized consumer copying and illegal digital dissemination without an economic return to us. We adopt a 
variety of measures to mitigate risks associated with piracy, including by litigation and through technology measures. We cannot assure that such measures 
will be effective.

In addition, while we typically require our employees, consultants and contractors who may be involved in the development of intellectual property 

to execute agreements assigning such intellectual property to us, we may be unsuccessful in executing such an agreement with each party who in fact 
develops intellectual property that we regard as our own. In addition, such agreements may not be self-executing such that the intellectual property subject 
to such agreements may not be assigned to us without additional assignments being executed, and we may fail to obtain such assignments. In addition, such 
agreements may be breached. Accordingly, we may be forced to bring claims against third parties, or defend claims that they may bring against us related 
to the ownership of such intellectual property.

Furthermore, policing unauthorized use of copyrights, proprietary technology and other intellectual properties is difficult and expensive, and we 

may need to resort to litigation to enforce or defend intellectual property or to determine the enforceability, scope and validity of our proprietary rights or 
those of others. Historically and up to the date hereof, we have commenced multiple actions, some of which are at their preliminary stages, to protect our 
copyrighted content from being streamed on other streaming entertainment platforms without authorization. Such litigations and an adverse determination 
in any such litigations could result in substantial costs and diversion of resources and management attention. While we obtained favorable rulings in some 
of these cases, we cannot guarantee success in others or any future ones, neither can we assure you that we are able to recover our loss resulting from the 
infringements or the cost incurred in enforcing our rights.

If our security measures are breached, or if our products and services are subject to attacks that degrade or deny the ability of users to access our 
products and services, our products and services may be perceived as insecure, users and advertising customers may curtail or stop using our products 
and services and our business and operating results may be harmed.

Our products and services involve the storage and transmission of users’ and advertising customers’ information, particularly billing data, as well as 

original content, and security breaches expose us to a risk of loss of this information, loss of users, litigation and potential liability. We experience cyber-
attacks of varying degrees on a regular basis, including hacking into our user accounts and redirecting our user traffic to other internet platforms, and we 
have been able to rectify attacks without significant impact to our operations in the past. Functions that facilitate interactivity with other internet platforms 
could increase the scope of access of hackers to user accounts. We take measures to protect against unauthorized intrusion into our users’ data. 
Nevertheless, our payment processing services or other third-party services we use could experience an unauthorized intrusion into our users’ data. In the 
event of such a breach, current and potential users may become unwilling to provide to us the information that is necessary for them to use our services or 
become our members. Additionally, we could face legal claims or regulatory fines or penalties for such a breach. The costs relating to any data breach 
could be material, and we currently do not carry insurance against the risk of a data breach. For these reasons, should an unauthorized intrusion into our 
users’ data occur, our business could be adversely affected.

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Our security measures may also be breached due to employee error, malfeasance or otherwise. For example, we face risks of users bypassing the 

membership verification process on our platform with illegal technology and manipulating our system into recognizing them as paid members. As a result, 
such users may illegally gain access to premium content without purchasing our membership. Additionally, external parties may attempt to fraudulently 
induce employees, users or customers to disclose sensitive information in order to gain access to our data or our users’ or customers’ data or accounts, or 
may otherwise obtain access to such data or accounts. Since our users and customers may use their accounts to establish and maintain online identities, 
unauthorized communications from accounts that have been compromised may damage their reputations and brands as well as ours. Furthermore, we face 
the risk of hackers gaining illegal access to and illegally distributing our original content that has not been released. While such incidents have not occurred 
in the past, we cannot assure you that they will not happen in the future. Any such breach or unauthorized access could result in significant legal and 
financial exposure, damage to our reputation and a loss of confidence in the security of our products and services that could have an adverse effect on our 
business and operating results. Because the techniques used to obtain unauthorized access, disable or degrade service or sabotage systems change 
frequently and often are not recognized until launched against a target, we may be unable to anticipate these techniques or to implement adequate 
preventative measures. If an actual or perceived breach of our security occurs, the market perception of the effectiveness of our security measures and our 
reputation and relationships with users could be harmed, we may lose users and customers and we may be exposed to significant legal and financial risks, 
including legal claims and regulatory fines and penalties. Any of these actions could have a material and adverse effect on our business, reputation and 
operating results.

We rely upon our partner to make our service available through smart TV.

In smart TV video streaming market, only a small number of qualified license holders can provide internet audio and visual program service to the 

TV terminal users via smart TVs, set-top boxes and other electronic products. Most of those license holders are radio or TV stations. Private companies that 
wish to operate this kind of business need to cooperate with those license holders to legally provide those services. We entered into a cooperation 
arrangement with Galaxy Internet Television Co., Ltd., our license partner, and our license partner currently offers certain of our members the ability to 
receive streaming content through smart TV. If we are not successful in maintaining existing or creating new relationships, or if we encounter 
technological, content licensing, regulatory or other impediments to delivering our streaming content to our members via these devices, our ability to grow 
our business may be adversely impacted.

Advertisements shown on our platform may subject us to penalties and other administrative actions.

Under PRC advertising laws and regulations, we are obligated to monitor the advertising content shown on our platform to ensure that such content 
is true, accurate and in full compliance with applicable laws and regulations. In addition, where a special government review is required for specific types 
of advertisements prior to posting, such as advertisements relating to pharmaceuticals, medical instruments, agrochemicals and veterinary pharmaceuticals, 
we are obligated to confirm that such review has been performed and approval has been obtained from competent governmental authority. To fulfill these 
monitoring functions, we include clauses in all of our advertising contracts requiring that all advertising content provided by advertising agencies and 
advertisers must comply with the applicable laws and regulations. Under PRC law, we may have claims against advertising agencies and advertisers for all 
damages to us caused by their breach of such representations. Violation of these laws and regulations may subject us to penalties, including fines, 
confiscation of our advertising income, orders to cease dissemination of the advertisements and orders to publish an announcement correcting the 
misleading information. In circumstances involving serious violations, such as posting a pharmaceutical product advertisement without approval, or posting 
an advertisement for any fake pharmaceutical product, PRC governmental authorities may force us to terminate our advertising operation or revoke our 
licenses. In addition, to the extent we advertise our products and services in Hong Kong, we will be required to comply with laws and regulations 
governing the advertising and promotion of products in Hong Kong, such as the Trade Descriptions Ordinance (Chapter 362 of the Laws of Hong Kong). 
The ordinance aims to prohibit false or misleading trade description and statements to goods and services provided by traders to the consumers during or 
after a transaction. Pursuant to the ordinance, any person in the course of any trade or business applies a false trade description to any goods and services or 
supply or offers to supply them commits an offence. The ordinance also provides that traders may commit an offence if they engage in a commercial 
practice that has a misleading omission of material information of the goods, an aggressive commercial practice, involves bait advertising, bait and switch 
or wrong acceptance of payment. A person who commits any such offence under the ordinance is subject to a fine of up to HK$500,000 and imprisonment 
of up to five years.

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A majority of the advertisements shown on our platform are provided to us by third parties. Although we have implemented automated and manual 

content moderation systems and significant efforts have been made to ensure that the advertisements shown on our platform are in full compliance with 
applicable laws and regulations, we cannot assure you that all the content contained in such advertisements is true and accurate as required by the 
advertising laws and regulations, especially given the large volume of in-feed ads and the uncertainty in the application of these laws and regulations. In 
addition, advertisers, especially in-feed advertisers, may, through illegal technology, evade our content moderation procedures to display advertisements 
that do not comply with applicable laws and regulations on our platform. The inability of our systems and procedures to adequately and timely discover 
such evasions may subject us to regulatory penalties or administrative sanctions. Although we have not been subject to material penalties or administrative 
sanctions in the past for the advertisements shown on our platform, if we are found to be in violation of applicable advertising laws and regulations in the 
future, we may be subject to penalties and our reputation may be harmed, which may have a material and adverse effect on our business, financial 
condition, results of operations and prospects.

If we cannot maintain our corporate culture as we grow, we could lose the innovation, collaboration and focus that contribute to our business.

We believe that a critical component of our success is our corporate culture, which fosters innovation and cultivates creativity. As we continue to 

expand and grow our business, we may find it difficult to maintain these valuable aspects of our corporate culture. Any failure to preserve our culture could 
undermine our reputation and negatively impact our ability to attract and retain employees, which would in turn jeopardize our future success.

Our quarterly operating results may fluctuate, which makes our results of operations difficult to predict and may cause our quarterly results of 
operations to fall short of expectations.

Our quarterly operating results have fluctuated in the past and may continue to fluctuate depending upon a number of factors, many of which are out 
of our control. Our operating results tend to be seasonal. For instance, we have experienced lower online advertising services revenue in the first quarter of 
each year in connection with the Chinese New Year holiday as advertisers limit their budget for online platforms and less blockbuster content is released 
during that period. Furthermore, our content distribution revenue may fluctuate significantly from quarter to quarter as a result of the varying availability of 
popular content titles for distribution and adjustments to our market strategies. For these reasons, comparing our operating results on a period-to-period 
basis may not be meaningful, and you should not rely on our past results as an indication of our future performance. Our quarterly and annual revenues and 
costs and expenses as a percentage of our revenues in a given period may be significantly different from our historical or projected rates and our operating 
results in future quarters may fall below expectations.

Disruption or failure of our IT systems, cybersecurity related threats or our failure to timely and effectively scale and adapt our existing technology and 
infrastructure could impair our users’ streaming entertainment experience and adversely affect our reputation, business and operating results.

Our ability to provide users with a high-quality streaming entertainment experience depends on the continuous and reliable operation of our IT 
systems. We cannot assure you that we will be able to procure sufficient bandwidth in a timely manner or on acceptable terms or at all. Failure to do so may 
significantly impair user experience on our platform and decrease the overall effectiveness of our platform to both users and advertisers. Disruptions, 
failures, unscheduled service interruptions or a decrease in connection speeds could hurt our reputation and cause our users and advertising customers to 
switch to our competitors’ platforms. Our IT systems and proprietary content delivery network, or CDN, are vulnerable to damage or interruption as a 
result of fires, floods, earthquakes, power losses, telecommunications failures, undetected errors in software, computer viruses, hacking and other attempts 
to harm our systems. These interruptions may be due to unforeseen events that are beyond our control or the control of our third-party service providers. 
For example, we have experienced intermittent interruptions for up to 48 hours of viewer access to one popular drama title in the past. In addition, in 
February 2020, we experienced intermittent interruption for approximately two hours of user access to our platform. Such interruption was caused by a 
malfunction at an internet data center, combined with slow response from our backup server supplier caused by the COVID-19 outbreak and a peak of user 
traffic on our platform. The interruption was fixed within approximately two hours and we have expanded the capacity of our servers hosted at internet data 
centers. Our platform has also experienced general intermittent interruptions in the past. These interruptions were caused by (i) overload of our 

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servers; (ii) unexpected overflow of user traffic; (iii) service malfunction of payment gateway; and (iv) service malfunction of the telecommunications 
operators, such as power outage of internet data centers or network transmission congestion. We may continue to experience similar interruptions in the 
future despite our continuous efforts to improve our IT systems. Since we host our servers at third-party internet data centers, any natural disaster or 
unexpected closure of internet data centers operated by third-party providers may result in lengthy service interruptions. Furthermore, in the future 
experience, service disruptions, outages and other performance problems due to a variety of factors, including infrastructure changes and cybersecurity 
related threats as follows:

•

•

•

•

our technology, system, networks and our users’ devices have been subject to, and may continue to be the target of, cyber-attacks, computer 
viruses, malicious code, phishing attacks or information security breaches that could result in an unauthorized release, gathering, monitoring, 
misuse, loss or destruction of confidential, proprietary and other information of ours, our employees or sensitive information provided by our 
users, or otherwise disrupt our, our users’ or other third parties’ business operations;

we periodically encounter attempts to create false accounts or use our platform to send targeted and untargeted spam messages to our users, 
or take other actions on our platform for purposes such as spamming or spreading misinformation, and we may not be able to repel spamming 
attacks;

the use of encryption and other security measures intended to protect our systems and confidential data may not provide absolute security, 
and losses or unauthorized access to or releases of confidential information may still occur;

our security measures may be breached due to employee error, malfeasance or unauthorized access to sensitive information by our 
employees, who may be induced by outside third parties, and we may not be able to anticipate any breach of our security or to implement 
adequate preventative measures; and we may be subject to IT system failures or network disruptions caused by natural disasters, accidents, 
power disruptions, telecommunications failures, acts of terrorism or war, computer viruses, physical or electronic break-ins, or other events 
or disruptions.

If we experience frequent or persistent service disruptions, whether caused by failures of our own systems or those of third-party service providers, 

our users’ experience with us may be negatively affected, which in turn, may have a material and adverse effect on our reputation. We cannot assure you 
that we will be successful in minimizing the frequency or duration of service interruptions.

As the number of our users increases and our users generate more content on our platform, we may be required to expand and adapt our technology 

and infrastructure to continue to reliably store and analyze this content. It may become increasingly difficult to maintain and improve the performance of 
our services, especially during peak usage times, as our services become more complex and our user traffic increases. If our users are unable to access our 
online application in a timely fashion, or at all, our user experience may be compromised and the users may seek other platforms to meet their needs, and 
may not return to iQIYI or use iQIYI as often in the future, or at all. This would negatively impact our ability to attract users and maintain the level of user 
engagement.

If the technologies we use in operating our business fails, becomes unavailable, or does not operate to meet expectations, our business and results of 
operation may be adversely impacted

We utilize a combination of proprietary and third-party technologies to operate our business. These include the technologies that we have developed 

to recommend and monetize content to our users as well as enable fast and efficient delivery of content to our users and their various internet connected 
devices. For example, we use our own CDN, and third-party CDN services to support our operation. To the extent internet service providers do not 
interconnect with the CDN services we use, or if we experience difficulties in its operation, our ability to efficiently and effectively deliver our streaming 
content to our users could be adversely impacted and our business and results of operation could be adversely affected. Likewise, if our recommendation 
and monetization technology does not enable us to predict and recommend content that our users will enjoy, our ability to attract and retain users may be 
adversely affected. We also utilize third-party technology to help market our service, process payments, and otherwise manage the daily operations of our 
business. If our technology or that of third parties we utilize in our operations fails or otherwise operates improperly, our ability to operate our service, 
retain existing users and add new users may be impaired. Also, any harm to our users’ electronic devices caused by software used in our operations could 
have an adverse effect on our business, results of operations and financial condition.

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Any lack of requisite permits for any of our internet video and other content or any of our business may expose us to regulatory sanctions.

All films and television shows in mainland China, whether produced in mainland China or overseas, must be pre-approved by the NRTA and the 

State Film Bureau, and distributors of these films and television shows must obtain an applicable permit before releasing them. In addition, online games 
are also subject to approval by the National Press and Publication Administration, or the NPPA.

In terms of licensed third-party content published or online games we distribute, we obtain and rely on written representations from content 
providers and third-party operators regarding the NRTA, the State Film Bureau, the NPPA and other approval and filing status of these content and online 
games, and, to a lesser extent, require content providers and third-party operators to produce evidence demonstrating that they and the licensed content or 
the online games have received all requisite permits and approvals. We also import some foreign TV dramas and films and apply for the permits for and 
register such contents with the competent authorities by ourselves. However, we cannot assure you that our monitoring procedures with respect to licensed 
content and online games are fully adequate, and we cannot guarantee that the remedies provided by these content providers, if any, will be sufficient to 
compensate us for potential regulatory sanctions imposed by the NRTA, the State Film Bureau or the NPPA due to violations of the approval and permit 
requirements and for the foreign TV dramas and movies we imported, we cannot assure you that we will be able to obtain the permits for or register such 
contents with the competent authorities in a timely manner or at all. Nor can we ensure that any such sanctions will not adversely affect either the general 
availability of video, online games or other content on our platform or our reputation. Although we have internal content moderation procedures in place to 
review our procured content, we face risks of termination or revocation of permits and approvals, contractual misrepresentations and failure to honor 
representations or indemnify us against any claims or costs by content providers.

We have obtained the VATS License, the Internet Audio-video Program Transmission License, the Network Culture Business Permit, Permit to 
Produce and Operate Radio and Television Programs, the Commercial Performance License, the Internet Publishing License, the Publication Trade License 
and the Food Trade License for operating our business. However, there remain certain permissions or approvals that may become necessary if the 
interpretation or enforcement of existing laws and regulations were to change. For example, (i) we have not obtained the Permit for Internet News 
Information Service to publish or disseminate current political news on our platform, (ii) we have not obtained the Internet Publishing Service License for 
Beijing iQIYI in relation to the online comics and online literature operation and (iii) our Permit for Internet Audio-video Program Service currently does 
not cover the permission for displaying and forwarding current political audio-video news programs. We plan to apply for these permissions and approvals 
to the extent practical. We maintain regular communication with the regulatory authorities in charge of these permissions or approvals. As of the date of 
this annual report, these regulatory authorities have not expressed any objections to our business operations. 

If we fail to obtain, maintain or renew the licenses, permissions or approvals as required by current PRC laws and regulations, or fail to obtain any 

additional licenses, permissions or approvals or make any requisite records or filings required by new laws, regulations or executive orders required for our 
current or future business in a timely manner or at all, we could be subject to liabilities or penalties, and our operations could be adversely affected. New 
laws and regulations, and the evolving practice in the implementation of the existing laws and regulations may be adopted from time to time to address new 
issues that come to the authorities’ attention, which may require us to obtain new license and permits, or take certain actions that may adversely affect our 
business operations. For example, we have voluntarily taken down certain online advertisements on our platform due to tightened regulations on online 
advertisements. We have also taken down or cut down contents on our platform due to sanctions put on their cast or other limitations imposed by the 
governmental authorities from time to time. We may not be able to timely obtain or maintain all the required licenses or approvals or make all the necessary 
filings in the future. Nor can we assure you that we will be able to timely address all the change in policy, failure of which may subject us to liabilities or 
penalties, and our operations could be adversely affected.

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Undetected programming errors could adversely affect our user experience and market acceptance of our video content, which may materially and 
adversely affect our business and results of operations.

Video content on our platform may contain programming errors that may only become apparent after their release. We receive user feedbacks in 

connection with programming errors affecting the user experience from time to time, and such errors may also come to our attention during our monitoring 
process. We generally have been able to resolve such programming errors in a timely manner. However, we cannot assure you that we will be able to detect 
and resolve all these programming errors effectively. Undetected audio or video programming errors or defects may adversely affect user experience, cause 
users to refrain from becoming our paid members or to cancel their membership subscriptions, and cause our advertising customers to reduce their use of 
our services, any of which could materially and adversely affect our business and results of operations.

We have invested in or acquired, and may continue to invest in and acquire, complementary assets, technologies and businesses in the future, and such 
efforts may fail, may cause risks of non-compliance and may result in equity or earnings dilution.

We have invested in and acquired, and may continue to invest in and acquire, assets, technologies and businesses that are complementary to our 
business in the future. For example, in July 2018, we acquired 100% equity stake in a developer and publisher of games known as Skymoons. Acquired 
businesses or assets may not yield the results we expect. In addition, investments and acquisitions involve uncertainties and risks, including:

•

•

•

•

•

•

•

potential ongoing financial obligations and unforeseen or hidden liabilities, including liability for infringement of third-party copyrights or 
other intellectual property;

costs and difficulties of integrating acquired businesses and managing a larger business;

in the case of investments where we do not obtain management and operational control, lack of influence over the controlling partner or 
shareholder, which may prevent us from achieving our strategic goals in the investments;

possible loss of key employees of a target business;

potential claims or litigation regarding our board’s exercise of its duty of care and other duties required under applicable law in connection 
with any of our significant acquisitions or investments approved by the board;

diversion of resources and management attention;

regulatory hurdles and compliance risks, including the anti-monopoly and competition laws, rules and regulations of mainland China and 
other jurisdictions; and enhanced compliance requirements for outbound acquisitions and investment under the laws and regulations of 
mainland China.

Any failure to address these risks successfully may have a material and adverse effect on our financial condition and results of operations. 

Investments and acquisitions may require a significant amount of capital, which would decrease the amount of cash available for working capital or capital 
expenditures. In addition, if we use our equity securities to pay for investments and acquisitions, we may dilute the value of our ADSs and the underlying 
ordinary shares. If we borrow funds to finance investments and acquisitions, such debt instruments may contain restrictive covenants that could, among 
other things, restrict us from distributing dividends. Moreover, acquisitions may also generate significant amortization expenses related to intangible assets. 

We may also incur impairment charges to earnings for investments and acquired businesses and assets. For example, we recorded impairment losses 
in the amount of RMB169.8 million, RMB841.5 million and RMB336.2 million (US$47.4 million) for the years ended December 31, 2021, 2022 and 2023, 
respectively. We may continue to record impairment losses in 2024, and potentially other future periods. Our determination on whether assets are impaired 
is based on a number of assumptions made by our management. If any of these assumptions does not materialize, or if the performance of our business is 
not consistent with such assumptions, the carrying amount of the assets may exceed our recoverable amount, and our assets may be impaired. As a result, 
we may be required to significantly write-off our assets and record a significant impairment loss. Even though these charges may be non-cash items and 
would not have an immediate impact on our liquidity, the fact that we may report charges of this 

45

 
nature could contribute to negative market perceptions of us or our securities. Accordingly, any of our shareholders and beneficial owners of the ADSs 
could suffer a reduction in the value of their investment. We cannot guarantee that we will not record greater impairment losses in the future. If we suffer 
from significant impairment losses, our business, financial condition and results of operations could be materially and adversely affected.

We are subject to payment processing risk.

Our members pay for our service using a variety of different online payment methods. We rely on third parties to process such payment. Acceptance 
and processing of these payment methods are subject to certain rules and regulations and require payment of interchange and other fees. To the extent there 
are increases in payment processing fees, material changes in the payment ecosystem, such as delays in receiving payments from payment processors and 
changes to rules or regulations concerning payment processing, our revenue, operating expenses and results of operation could be adversely impacted.

Negative media coverage could adversely affect our business.

Negative publicity about us or our business, shareholders, affiliates, directors, officers or other employees, as well as the industry in which we 

operate or the talents on our platform, can harm our operations. Such negative publicity could be related to a variety of matters, including:

•

•

•

•

•

•

alleged misconduct or other improper activities committed by our shareholders, affiliates, directors, officers, other employees, talents on our 
platform, or by third-party suppliers;

false or malicious allegations or rumors about us or our shareholders, affiliates, directors, officers, other employees, talents on our platform, 
or by third-party suppliers;

user complaints about the quality of our products and services;

copyright infringements involving us and content offered on our platform;

security breaches of confidential user information;

improper actions by fans; and governmental and regulatory investigations or penalties resulting from our failure to comply with applicable 
laws and regulations.

Furthermore, negative publicity about talents on our platform could occur in many circumstances that are beyond our control. For instance, they may 

post unlawful, false, offensive or controversial content on their social media pages, notwithstanding any terms of use of the social media platforms and our 
guidelines, which may thus receive negative comments and complaints or even cause their accounts to be closed by social media platforms. In addition, 
they may also receive negative publicity if they are involved in any illegal activities, scandals or rumors. Any negative publicity of or media coverage about 
the talents on our platform, regardless of its veracity, could harm our reputation and have a negative impact on our business.

In addition, we are exploring various opportunities and marketing strategies to better monetize our membership base, including offering early access 

privilege to certain drama series for an additional fee. We may receive negative news reports, or negative publicity on influential TV shows, on such 
initiatives, which may negatively impact our reputation and results of operations. We may also be affected by publicity relating to third-party service 
providers. In addition to traditional media, there has been an increasing use of social media platforms and similar devices in mainland China, including 
instant messaging applications, such as Weixin/WeChat, social media apps and other forms of internet-based communications that provide individuals with 
access to a broad audience of users and other interested persons. The availability of information on instant messaging applications and social media 
platforms is virtually immediate as is its impact without affording us an opportunity for redress or correction. The opportunity for dissemination of 
information, including inaccurate information, is seemingly limitless and readily available. Information concerning our company, shareholders, directors, 
officers and employees may be posted on such platforms at any time. The risks associated with any such negative publicity or incorrect information cannot 
be completely eliminated or mitigated and may materially harm our reputation, business, financial condition and results of operations.

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A severe or prolonged downturn in mainland China or global economy could materially and adversely affect our business and financial condition.

COVID-19 had a severe and negative impact on the Chinese and the global economy from 2020 through 2022, and the global macroeconomic 
environment still faces numerous challenges. The growth rate of the Chinese economy has been slowing since 2010 and the Chinese population began to 
decline in 2022. The Federal Reserve and other central banks outside of China have raised interest rates. The Russia-Ukraine conflict, the Hamas-Israel 
conflict and attacks on shipping in the Red Sea have heightened geopolitical tensions across the world. The impact of the Russia-Ukraine conflict on 
Ukraine food exports has contributed to increases in food prices and thus to inflation more generally. There have also been concerns about the relationship 
between China and other countries, which may potentially have economic effects. In particular, there is significant uncertainty about the future relationship 
between the United States and China with respect to a wide range of issues including trade policies, treaties, government regulations and tariffs. Economic 
conditions in mainland China are sensitive to global economic conditions, as well as changes in domestic economic and political policies and the expected 
or perceived overall economic growth rate in mainland China. Any severe or prolonged slowdown in the global or mainland China economy may 
materially and adversely affect our business, results of operations and financial condition. 

Our operations depend on the performance of the internet infrastructure and telecommunications networks in mainland China.

The successful operation of our business depends on the performance of the internet infrastructure and telecommunications networks in mainland 
China. Almost all access to the internet is maintained through state-owned telecommunications operators under the administrative control and regulatory 
supervision of the MIIT. Moreover, we have entered into contracts with various subsidiaries of a limited number of telecommunications service providers at 
provincial level and rely on them to provide us with data communications capacity through local telecommunications lines. We have limited access to 
alternative networks or services in the event of disruptions, failures or other problems with China’s internet infrastructure or the telecommunications 
networks provided by telecommunications service providers. Our platform regularly serves a large number of users and advertisers. With the expansion of 
our business, we may be required to upgrade our technology and infrastructure to keep up with the increasing traffic on our platform. However, we have no 
control over the costs of the services provided by telecommunications service providers. If the prices we pay for telecommunications and internet services 
rise significantly, our results of operations may be materially and adversely affected. If internet access fees or other charges to internet users increase, our 
user traffic may decline and our business may be harmed.

We have granted, and may continue to grant, share incentives, which may result in increased share-based compensation expenses.

We have adopted the share incentive plans to provide incentive to our directors, employees, and consultants. As of February 29, 2024, options to 

purchase a total of 338,225,582 ordinary shares and 191,449,720 ordinary shares were outstanding under the 2010 Equity Incentive Plan and the 2021 
Share Incentive Plan, respectively. No awards remain outstanding under the 2017 Share Incentive Plan. For the years ended December 31, 2021, 2022 and 
2023, we recorded RMB1,219.2 million and RMB811.4 million and RMB636.7 million (US$89.7 million), respectively, in share-based compensation 
expenses. We believe the granting of share-based awards is of significant importance to our ability to attract and retain key personnel and employees, and 
we will continue to grant share-based awards in the future. As a result, our expenses associated with share-based compensation may increase, which may 
have an adverse effect on our results of operations.

We are subject to changing law and regulations regarding regulatory matters, corporate governance and public disclosure that have increased both our 
costs and the risk of non-compliance.

We are subject to rules and regulations by various governing bodies, including, for example, the SEC, which is charged with the protection of 

investors and the oversight of companies whose securities are publicly traded, and the various regulatory authorities in mainland China and the Cayman 
Islands, and to new and evolving regulatory measures under applicable law. Our efforts to comply with new and changing laws and regulations have 
resulted in and are likely to continue to result in, increased general and administrative expenses and a diversion of management time and attention from 
revenue-generating activities to compliance activities.

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Moreover, because these laws, regulations and standards are subject to varying interpretations, their application in practice may evolve over time as 

new guidance becomes available. This evolution may result in continuing uncertainty regarding compliance matters and additional costs necessitated by 
ongoing revisions to our disclosure and governance practices. If we fail to address and comply with these regulations and any subsequent changes, we may 
be subject to penalty and our business may be harmed. For example, on December 29, 2023, the Standing Committee of the National People’s Congress 
promulgated the amended PRC Company Law, which will come into effect on July 1, 2024 and supersede the existing PRC Company Law. The amended 
PRC Company Law provides stricter requirements on capital contribution of a company established in mainland China. On February 6, 2024, the SAMR 
issued a draft of the Provisions of the State Council on Implementing the Registered Capital Registration and Management System under the PRC 
Company Law for public comments until March 5, 2024, which further specify the detailed requirements and measures of the registration and management 
of registered capital under the amended PRC Company Law. See “Item 4. Information on the Company—B. Business Overview—Regulations—
Regulations on Corporate Governance” for details. According to the amended PRC Company Law, we may be required to fulfill the obligations of capital 
contribution to our subsidiaries or to provide financial support to the nominee shareholders of the variable interest entities within a much shorter period 
than the currently effective period. However, since the amended PRC Company Law is still relatively new and the foregoing draft implementation 
measures were released for public comment only, there is still uncertainty regarding the implementation and interpretation of the amended PRC Company 
Law and the adoption and effective date of such implementation measures. We will closely monitor the legislative developments related to the amended 
PRC Company Law and its implementation measures, such that we can assess the possible impact on us in a timely manner.

We have limited business insurance coverage.

Insurance companies in mainland China offer limited business insurance products. We do not have any business liability or disruption insurance 
coverage for our operations in mainland China. Any business disruption may result in our incurring substantial costs and the diversion of our resources, 
which could have an adverse effect on our results of operations and financial condition.

Failure to maintain effective internal control over financial reporting could have a material and adverse effect on the trading price of our ADSs.

We are subject to the reporting obligations under the U.S. securities laws. The SEC, as required by Section 404 of the Sarbanes-Oxley Act, adopted 
rules requiring every public company to include a report from management on the effectiveness of such company’s internal control over financial reporting 
in its annual report on Form 20-F. In addition, the independent registered public accounting firm must report on the effectiveness of such company’s 
internal control over financial reporting. If we fail to maintain effective internal control over financial reporting, we will not be able to conclude and our 
independent registered public accounting firm will not be able to report that we have effective internal control over financial reporting in accordance with 
the Sarbanes-Oxley Act of 2002 in our future annual report on Form 20-F covering the fiscal year in which this failure occurs. Effective internal control 
over financial reporting is necessary for us to produce reliable financial reports. Any failure to maintain effective internal control over financial reporting 
could result in the loss of investor confidence in the reliability of our financial statements, which in turn could have a material and adverse effect on the 
trading price of our ADSs. Furthermore, we may need to incur additional costs and use additional management and other resources as our business and 
operations further expand or in an effort to remediate any significant control deficiencies that may be identified in the future.

We face risks related to health epidemics and other outbreaks, as well as natural disasters, which could significantly disrupt our operations and 
adversely affect our business, financial condition or results of operation.

Our business could be materially and adversely affected by natural disasters, such as snowstorms, earthquakes, fires or floods, the outbreak of other 

widespread health epidemic, such as the COVID-19 pandemic, swine flu, avian influenza, severe acute respiratory syndrome, or SARS, Ebola, Zika or 
other events, such as wars, acts of terrorism, environmental accidents, power shortage or communication interruptions.

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The COVID-19 pandemic created unique global and industry-wide challenges, including challenges to many aspects of our business. Substantially 

all of our revenues and workforce are concentrated in mainland China. The spread of the disease and the preventive actions taken imposed a strong 
restraining effect on content production and title release in the entire online entertainment industry, causing an undersupply of content, especially cinema 
movies, from 2020 to 2022. The decrease in the quantity of content offerings in turn negatively affected our ability to retain existing subscribing members 
and attract new ones during the period. The extent to which the pandemic impacts our results of operations going forward will depend on future 
developments which are highly uncertain and unpredictable, including the frequency, duration and extent of outbreaks of COVID-19, the appearance of 
new variants with different characteristics, the effectiveness of efforts to contain or treat cases, and future actions that may be taken in response to these 
developments.

Our business operations could be disrupted if any of our employees is suspected of having any transmissible health epidemic, since this may cause 
our employees to be quarantined and our offices to be temperately shut down. In addition, our results of operations may be adversely affected to the extent 
that any of these epidemics harms the Chinese economy in general.

We are also vulnerable to natural disasters and other calamities. Fire, floods, typhoons, earthquakes, power loss, telecommunications failures, break-
ins, war, riots, terrorist attacks or similar events may give rise to server interruptions, breakdowns, system failures, technology platform failures or interact 
failures, which could cause the loss or corruption of data or malfunctions of software or hardware as well as adversely affect our ability to provide content 
and services on our platform.

Increasing focus with respect to environmental, social and governance matters may impose additional costs on us or expose us to additional risks. 
Failure to adapt to or comply with the evolving expectations and standards on environmental, social and governance matters from investors and the 
PRC government may adversely affect our business, financial condition and results of operation. 

The PRC government and public advocacy groups have been increasingly focused on environment, social and governance or ESG issues in recent 

years, making our business more sensitive to ESG issues and changes in governmental policies and laws and regulations associated with environment 
protection and other ESG-related matters. Investor advocacy groups, certain institutional investors, investment funds, and other influential investors are 
also increasingly focused on ESG practices and in recent years have placed increasing importance on the implications and social cost of their investments. 
Regardless of the industry, increased focus from investors and the PRC government on ESG and similar matters may hinder access to capital, as investors 
may decide to reallocate capital or to not commit capital as a result of their assessment of a company’s ESG practices. Any ESG concern or issue could 
increase our regulatory compliance costs. If we do not adapt to or comply with the evolving expectations and standards on ESG matters from investors and 
the PRC government or are perceived to have not responded appropriately to the growing concern for ESG issues, regardless of whether there is a legal 
requirement to do so, we may suffer from reputational damage and the business, financial condition, and the price of our ADSs could be materially and 
adversely effected.

Risks Related to Our Relationship with Baidu

We have limited experience operating as a stand-alone public company.

We have limited experience conducting our operations as a stand-alone public company. Since we became a stand-alone public company in March 

2018, we have faced and will continue to face enhanced administrative and compliance requirements, which may result in substantial costs.

In addition, as we are a public company, our management team needs to develop the expertise necessary to comply with the regulatory and other 

requirements applicable to public companies, including requirements relating to corporate governance, listing standards and securities and investor 
relations issues. We cannot guarantee that we will be able to do so continuously in an effective manner.

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We may have conflicts of interest with Baidu and, because of Baidu’s controlling ownership interest in our company, we may not be able to resolve 
such conflicts on terms favorable to us.

Conflicts of interest may arise between Baidu and us in a number of areas relating to our ongoing relationships. Potential conflicts of interest that we 

have identified include the following:

•

•

•

•

Our board members may have conflicts of interest. Our directors Mr. Junjie He, Dr. Dou Shen, Mr. Fei Qi and Ms. Shanshan Cui are also 
employees of Baidu. These relationships could create, or appear to create, conflicts of interest when these persons are faced with decisions 
with potentially different implications for Baidu and us.

Sale of shares in our company. Baidu may decide to sell all or a portion of our shares that it holds to a third-party, including to one of our 
competitors, thereby giving that third-party substantial influence over our business and our affairs. Such a sale could be in conflict with the 
interests of our employees or our other shareholders.

Developing business relationships with Baidu’s competitors. So long as Baidu remains our controlling shareholder, we may be limited in our 
ability to do business with its competitors. This may limit our ability to market our services for the best interests of our company and our 
other shareholders.

Allocation of business opportunities. Business opportunities may arise that both we and Baidu find attractive, and which would complement 
our businesses. We may be prevented from taking advantage of new business opportunities that Baidu has entered into.

Although our company became a stand-alone public company in March 2018, we expect to operate, for as long as Baidu is our controlling 
shareholder, as a subsidiary of Baidu. Baidu may from time to time make strategic decisions that it believes are in the best interests of its business as a 
whole, including our company. These decisions may be different from the decisions that we would have made on our own. Baidu’s decisions with respect 
to us or our business, including any related party transactions between Baidu and us, may be resolved in ways that favor Baidu and therefore Baidu’s own 
shareholders, which may not coincide with the interests of our other shareholders. If Baidu were to compete with us, our business, financial condition, 
results of operations and prospects could be materially and adversely affected.

Our agreements with Baidu may be less favorable to us than similar agreements negotiated with unaffiliated third parties. In particular, our master 
business cooperation agreement with Baidu limits the scope of business that we are allowed to conduct.

We have entered into a master business cooperation agreement with Baidu and may enter into additional agreements with Baidu in the future. Under 
our master business cooperation agreement with Baidu, we agree during the non-competition period, which will end on January 19, 2026 unless otherwise 
terminated earlier pursuant to the agreement, not to compete with Baidu in its core businesses. Such contractual limitations may affect our ability to expand 
our business and may adversely impact our growth and prospects. Furthermore, while Baidu has agreed not to compete with us in our long-form video 
businesses, existing business activities conducted by Baidu and its affiliates are not subject to such non-compete limitation. Potential conflicts of interest 
could arise in connection with the resolution of any dispute between Baidu and us, regarding the terms of the arrangements governing our agreements with 
Baidu including the master business cooperation agreement. For example, so long as Baidu continues to control us, we may not be able to bring a legal 
claim against Baidu in the event of contractual breach, notwithstanding our contractual rights under the master business cooperation agreement and other 
inter-company agreements to be entered into by Baidu and us from time to time.

If our collaboration with Baidu is terminated or curtailed, or if we are no longer able to benefit from the synergies of our business cooperation with 
Baidu, our business may be adversely affected.

Our controlling shareholder and strategic partner, Baidu, is one of the largest internet companies in mainland China. Our business has benefited 

significantly from Baidu’s advanced technological capabilities and strong market position in mainland China. In addition, we have benefited from Baidu’s 
financial support in the past. We cooperate with Baidu in a number of areas, including AI technology, cloud services and traffic. However, we cannot assure 
you that we will continue to maintain our cooperative relationships with Baidu and its affiliates in the future. To the 

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extent we cannot maintain our cooperative relationships with Baidu at reasonable prices or at all, we will need to source other business partners to provide 
services, which could result in material and adverse effects to our business and results of operations. We may also need to obtain financing through other 
means if Baidu ceases to provide financial support to us. In addition, our current customers and content partners may react negatively to our carve-out from 
Baidu. Our inability to maintain a cooperative relationship with Baidu could materially and adversely affect our business, growth and prospects.

Baidu will control the outcome of shareholder actions in our company.

As of February 29, 2024, Baidu held approximately 45.4% of our total issued and outstanding ordinary shares, representing 89.2% of our total 
voting power. Baidu has advised us that it does not anticipate disposing of its voting control in us in the near future. Baidu’s voting power gives it the 
power to control certain actions that require shareholder approval under Cayman Islands law, our memorandum and articles of association and the Nasdaq 
Stock Market requirements, including approval of mergers and other business combinations, changes to our memorandum and articles of association, the 
number of shares available for issuance under any share incentive plans, and the issuance of significant amounts of our ordinary shares in private 
placements.

Baidu’s voting control may cause transactions to occur that might not be beneficial to you as a holder of ADSs and may prevent transactions that 

could have been beneficial to you. For example, Baidu’s voting control may prevent a transaction involving a change of control of us, including 
transactions in which you as a holder of our ADSs might otherwise receive a premium for your securities over the then-current market price. In addition, 
Baidu is not prohibited from selling a controlling interest in us to a third-party and may do so without your approval and without providing for a purchase 
of your ADSs. In addition, the significant concentration of share ownership may adversely affect the trading price of the ADSs due to investors’ perception 
that conflicts of interest may exist or arise.

We are a “controlled company” within the meaning of the Nasdaq Stock Market Rules and, as a result, will rely on exemptions from certain corporate 
governance requirements that provide protection to shareholders of other companies.

We are a “controlled company” as defined under the Nasdaq Stock Market Rules because Baidu beneficially owns more than 50% of our total voting 
power. For so long as we remain a controlled company under that definition, we are permitted to elect to rely, and will rely, on certain exemptions from 
corporate governance rules, including:

•

•

an exemption from the rule that a majority of our board of directors must be independent directors;

an exemption from the rule that the compensation of our chief executive officer must be determined or recommended solely by independent 
directors; and an exemption from the rule that our director nominees must be selected or recommended solely by independent directors.

As a result, you will not have the same protection afforded to shareholders of companies that are subject to these corporate governance 

requirements.

Risks Related to Our Corporate Structure

If the PRC government finds that the agreements that establish the structure for operating certain of our operations in mainland China do not comply 
with PRC regulations relating to the relevant industries, or if these regulations or the interpretation of existing regulations change in the future, we 
could be subject to severe penalties or be forced to relinquish our interests in those operations.

Foreign ownership of telecommunication businesses and certain other businesses, such as provision of internet video and online game services, is 

subject to restrictions under current PRC laws and regulations. For example, foreign investors are generally not allowed to own more than 50% of the 
equity interests in a commercial internet content provider or other value-added telecommunication service provider (other than operating e-commerce, 
domestic multi-party communication, store-and-forward, and call center) and the major foreign investor in a value-added telecommunication service 
provider in mainland China must have experience in providing value-added telecommunications services overseas and maintain a good track record in 
accordance with the Negative List, and other applicable laws and regulations.

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In addition, foreign investors are prohibited from investing in companies engaged in internet video, culture and publishing business and film/drama 
production and operation (including importation) business. We are a Cayman Islands company and our mainland China subsidiaries are considered foreign-
invested enterprises. As such, none of our mainland China subsidiaries are eligible to operate internet video and other businesses which foreign-owned 
companies are prohibited or restricted from conducting in mainland China. Accordingly, we conduct such business activities through the variable interest 
entities in mainland China, Beijing iQIYI, Shanghai iQIYI, Shanghai Zhong Yuan, iQIYI Pictures, Intelligent Entertainment and iQIYI Yinhua, and their 
subsidiaries. Our wholly-owned subsidiaries, Beijing QIYI Century and iQIYI New Media, have entered into contractual arrangements with the variable 
interest entities and their respective shareholders. The contractual arrangements enable us to receive the economic benefits of, and have an exclusive option 
to purchase all or part of the equity interest and assets in the variable interest entities when and to the extent permitted by PRC law, and as a result, iQIYI, 
Inc. is considered as the primary beneficiary of the variable interest entities in mainland China and consolidate the financial results of the variable interest 
entities as required by ASC topic 810, Consolidation. Accordingly, we treat the variable interest entities as our consolidated entities under U.S. GAAP, and 
we consolidate the financial results of the variable interest entities in our consolidated financial statements under U.S. GAAP for accounting purposes. We 
conduct our operations in mainland China through (i) our mainland China subsidiaries, which primarily include Beijing QIYI Century and Beijing iQIYI 
Interactive Technology Co., Ltd. and (ii) the variable interest entities with which we maintained these contractual arrangements, namely Beijing iQIYI, 
Shanghai iQIYI, Shanghai Zhong Yuan, iQIYI Pictures, Intelligent Entertainment and iQIYI Yinhua, and their subsidiaries in mainland China. Investors in 
our ADSs thus are not purchasing equity interest in the variable interest entities in mainland China but instead are purchasing equity interest in a Cayman 
Islands holding company with no equity ownership in the variable interest entities.

Our holding company in the Cayman Islands, the variable interest entities, and investments in our Company face uncertainty about potential future 
actions by the PRC government that could affect the enforceability of the contractual arrangements with the variable interest entities and, consequently, the 
business, financial condition, and results of operations of the variable interest entities and our Company as a group. In addition, our ADSs may decline in 
value or become worthless if we are unable to assert our contractual control rights over the assets of the variable interest entities which contributed 92% of 
our revenues in 2023. If the PRC government finds that our contractual arrangements do not comply with its restrictions on foreign investment in online 
video and other foreign-restricted services, or if the PRC government otherwise finds that we, the variable interest entities, or any of their subsidiaries are 
in violation of PRC laws or regulations or lack the necessary permits or licenses to operate our business, the PRC regulatory authorities, including the 
MIIT, NRTA, the State Film Bureau, the NPPA, the Ministry of Culture and the Ministry of Commerce, would have discretion in dealing with such 
violations or failures, including, without limitation:

•

•

•

•

revoking the business licenses and operating licenses of such entities;

discontinuing or placing restrictions or onerous conditions on our operation through any transactions between our mainland China 
subsidiaries and the variable interest entities;

imposing fines, confiscating the income from our mainland China subsidiaries or the variable interest entities, or imposing other requirements 
with which we or the variable interest entities may not be able to comply;

requiring us to restructure our ownership structure or operations, including terminating the contractual arrangements with the variable interest 
entities and deregistering the equity pledges of the variable interest entities, which in turn would affect our ability to consolidate, derive 
economic interests from, or direct activities that most significantly affect the economic performance of the variable interest entities; or 
restricting or prohibiting our use of the proceeds of any of our offshore financings to finance our business and operations in mainland China.

In addition, in September 2009, the General Administration of Press and Publication together with several other government agencies issued a 
notice, known as Circular 13, prohibiting foreign investors from participating in online game operating businesses through wholly-owned enterprises, 
equity joint ventures or cooperative joint ventures in mainland China. Circular 13 expressly prohibits foreign investors from gaining control over or 
participating in PRC operating companies’ online game operations through indirect means, such as establishing joint 

52

 
venture companies, entering into contractual arrangements with or providing technical support to the operating companies, or through a disguised form, 
such as incorporating user registration, user account management or payment through game cards into online game platforms that are ultimately controlled 
or owned by foreign investors. Other government agencies that also had the authority to regulate online game operations in mainland China when Circular 
13 was issued, such as the Ministry of Culture and the MIIT, did not join the General Administration of Press and Publication in issuing Circular 13. The 
General Administration of Press and Publication was replaced by the SAPPRFT and later by the NPPA. To date, none of the General Administration of 
Press and Publication, the SAPPRFT and the NPPA has issued any interpretation of Circular 13. Due to the ambiguity among various regulations on online 
games and a lack of interpretations from the PRC authorities governing online game operations, there are uncertainties regarding whether PRC authorities 
would consider our contractual arrangements to be foreign investment in online game operation businesses. While we are not aware of any online game 
companies which use the same or similar contractual arrangements as ours having been penalized or ordered to terminate operation by PRC authorities 
claiming that the contractual arrangements constitute control over, or participation in, the operation of online game operations through indirect means, it is 
unclear whether and how the various regulations of the PRC authorities might be interpreted or implemented in the future. If our contractual arrangements 
were deemed to be “indirect means” or “disguised form” under Circular 13, the contractual arrangements may be challenged by the NPPA or other 
governmental authorities. If we were found to be in violation of Circular 13 to operate our mobile game business, the NPPA, in conjunction with the 
regulatory authorities, would have the power to investigate and deal with such violations, including in the most serious cases, suspending or revoking the 
licenses and registrations. If we were found to be in violation of any existing or future PRC laws or regulations, including the MIIT notice and Circular 13, 
the regulatory authorities would have discretion in dealing with such violations.

Furthermore, it is uncertain whether any new PRC laws, rules or regulations relating to contractual arrangements will be adopted or if adopted, what 

they would provide. For example, the National People’s Congress approved the Foreign Investment Law on March 15, 2019 and the State Council 
approved the Regulation on Implementing the Foreign Investment Law on December 12, 2019, effective from January 1, 2020. The Supreme People’s 
Court of China issued a judicial interpretation on the Foreign Investment Law on December 27, 2019, effective from January 1, 2020. The Foreign 
Investment Law and the Regulation on Implementing the Foreign Investment Law do not touch upon the concepts and regulatory regimes that were 
historically suggested for the regulation of the variable interest entity structures, and thus this regulatory topic remains unclear under the Foreign 
Investment Law. Since the Foreign Investment Law and the Regulation on Implementing the Foreign Investment Law are new, their interpretation and 
implementation shall be determined in accordance with the laws and regulations in force at the time and it is also possible that variable interest entities will 
be deemed as foreign invested enterprises and be subject to restrictions in the future. Such restrictions may cause interruptions to our operations, products 
and services and may incur additional compliance cost, which may in turn materially and adversely affect our business, financial condition and results of 
operations.

Any of these events could cause significant disruption to our business operations and severely damage our reputation, which would in turn 
materially and adversely affect our business, financial condition and results of operations. If occurrences of any of these events results in our inability to 
direct the activities of the variable interest entities in mainland China that most significantly impact their economic performance, or our failure to receive 
the economic benefits from the variable interest entities, we may not be able to consolidate the financial results of the variable interest entities in our 
consolidated financial statements in accordance with U.S. GAAP.

We rely on contractual arrangements with the variable interest entities and their shareholders for our business operations, which may not be as 
effective as direct ownership in providing operational control.

We have relied and expect to continue to rely on contractual arrangements with variable interest entities and their shareholders to operate our business 

in mainland China. For a description of these contractual arrangements, see “Item 4. Information on the Company—C. Organizational Structure—
Contractual Arrangements with the Variable Interest Entities and Their Respective Shareholders.” These contractual arrangements may not be as effective 
as direct ownership in providing us with control over the variable interest entities. For example, the variable interest entities and their shareholders could 
breach their contractual arrangements with us by, among other things, failing to conduct its operations in an acceptable manner or taking other actions that 
are detrimental to our interests.

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If we had direct ownership of the variable interest entities in mainland China, we would be able to exercise our rights as a shareholder to effect 
changes in the board of directors of the variable interest entities, which in turn could implement changes, subject to any applicable fiduciary obligations, at 
the management and operational level. However, under the current contractual arrangements, we rely on the performance by the variable interest entities 
and their shareholders of their obligations under the contracts to direct activities that most significantly affect the economic performance of the variable 
interest entities. The shareholders of the variable interest entities may not act in the best interests of our company or may not perform their obligations 
under these contracts. Such risks exist throughout the period in which we intend to operate a certain portion of our business through the contractual 
arrangements with the variable interest entities. If any dispute relating to these contracts remains unresolved, we will have to enforce our rights under these 
contracts through the operations of PRC law and arbitration, litigation and other legal proceedings and therefore will be subject to the laws and regulations 
under the PRC legal system. In addition, the legality and enforceability of the contractual agreements between our mainland China subsidiaries, the variable
interest entities, and their nominee shareholders, as a whole, have not been tested in a court of law in mainland China. In the event we are unable to enforce 
these contractual arrangements, or if we suffer significant delay or other obstacles in the process of enforcing these contractual arrangements, we may not 
be able to direct activities that most significantly affect the economic performance of the variable interest entities, and our ability to conduct our business 
may be materially adversely affected. Therefore, our contractual arrangements with the variable interest entities may not be as effective in ensuring our 
control over our business operations as direct ownership would be.

Any failure by the variable interest entities or their shareholders to perform their obligations under our contractual arrangements with them would 
have a material and adverse effect on our business.

If the variable interest entities or their shareholders fail to perform their respective obligations under the contractual arrangements, we may have to 

incur substantial costs and expend additional resources to enforce such arrangements. We may also have to rely on legal remedies under PRC law, including 
seeking specific performance or injunctive relief, and claiming damages, which we cannot assure you will be effective under PRC law. For example, if the 
shareholders of the variable interest entities were to refuse to transfer their equity interests in the variable interest entities to us or our designee if we 
exercise the purchase option pursuant to these contractual arrangements, or if they were otherwise to act in bad faith toward us, then we may have to take 
legal actions to compel them to perform their contractual obligations.

All the agreements under our contractual arrangements are governed by PRC law and provide for the resolution of disputes through arbitration in 
mainland China. Accordingly, these contracts would be interpreted in accordance with PRC law and any disputes would be resolved in accordance with 
PRC legal procedures. We face uncertainties in the enforcement of these contractual arrangements. There remain significant uncertainties regarding the 
ultimate outcome of such arbitration should legal action become necessary. In addition, under PRC law, rulings by arbitrators are final, parties cannot 
appeal the arbitration results in courts, and if the losing parties fail to carry out the arbitration awards within a prescribed time limit, the prevailing parties 
may only enforce the arbitration awards in PRC courts through arbitration award recognition proceedings, which would require additional expenses and 
delay. In the event we are unable to enforce these contractual arrangements, or if we suffer significant delay or other obstacles in the process of enforcing 
these contractual arrangements, we may not be able to direct activities that most significantly affect the economic performance of the variable interest 
entities, and our ability to conduct our business may be negatively affected. See “—Risks Related to Doing Business in Mainland China—Uncertainties 
with respect to the legal systems in the jurisdictions where we operate could adversely affect us.”

The shareholders of the variable interest entities may have potential conflicts of interest with us, which may materially and adversely affect our 
business and financial condition.

The shareholders of the variable interest entities may have potential conflicts of interest with us. These shareholders may breach, or cause the 

variable interest entities to breach, or refuse to renew, the existing contractual arrangements we have with them and the variable interest entities, which 
would have a material and adverse effect on our ability to effectively direct the business operations of the variable interest entities and receive economic 
benefits from it. For example, the shareholders may be able to cause our agreements with the variable interest entities to be performed in a manner adverse 
to us by, among other things, failing to remit payments due under the contractual arrangements to us on a timely basis. In particular, none of Mr. Ning Ya, 
who currently holds 50% of 

54

 
equity interest in iQIYI Pictures, nor Mr. Xiaohua Geng, who currently holds 50% of the equity interests in Shanghai iQIYI and 100% of the equity 
interests in Beijing iQIYI, is our director or executive officer, and we cannot assure you that their interests will be aligned with ours. We cannot assure you 
that when conflicts of interest arise, any or all of these shareholders will act in the best interests of our company or such conflicts will be resolved in our 
favor. Currently, we do not have any arrangements to address potential conflicts of interest between these shareholders and our company. If we cannot 
resolve any conflict of interest or dispute between us and these shareholders, we would have to rely on legal proceedings, which could result in disruption 
of our business and subject us to substantial uncertainty as to the outcome of any such legal proceedings.

Contractual arrangements in relation to the variable interest entities may be subject to scrutiny by the PRC tax authorities and they may determine that 
we or our PRC variable interest entities owe additional taxes, which could negatively affect our financial condition and the value of your investment.

Under applicable PRC laws and regulations, arrangements and transactions among related parties may be subject to audit or challenge by the PRC 

tax authorities within ten years after the taxable year when the transactions are conducted. We could face material and adverse tax consequences if the PRC 
tax authorities determine that our contractual arrangements with the variable interest entities were not entered into on an arm’s length basis in such a way as 
to result in an impermissible reduction in taxes under applicable PRC laws, rules and regulations, and adjust the income of the variable interest entities in 
the form of a transfer pricing adjustment. A transfer pricing adjustment could, among other things, result in a reduction of expense deductions recorded by 
the variable interest entities for PRC tax purposes, which could in turn increase their tax liabilities without reducing our mainland China subsidiary’s tax 
expenses. In addition, the PRC tax authorities may impose late payment fees and other penalties on the variable interest entities for the adjusted but unpaid 
taxes according to the applicable regulations. Our financial position could be materially and adversely affected if our variable interest entities’ tax liabilities 
increase or if they are required to pay late payment fees and other penalties.

We may lose the ability to use and enjoy assets held by the variable interest entities that are material to the operation of certain portion of our business 
if the entity goes bankrupt or becomes subject to a dissolution or liquidation proceeding.

As part of our contractual arrangements with the variable interest entities, the entities hold certain assets that are material to the operation of certain 
portion of our business, including permits, domain names and most of our IP rights. If the variable interest entities go bankrupt and all or part of its assets 
become subject to liens or rights of third-party creditors, we may be unable to continue some or all of our business activities, which could materially and 
adversely affect our business, financial condition and results of operations. Under the contractual arrangements, the variable interest entities may not, in 
any manner, sell, transfer, mortgage or dispose of their assets or legal or beneficial interests in the business without our prior consent. If the variable interest 
entities undergo a voluntary or involuntary liquidation proceeding, the independent third-party creditors may claim rights to some or all of these assets, 
thereby hindering our ability to operate our business, which could materially and adversely affect our business, financial condition and results of 
operations.

The interpretation and implementation of the newly enacted PRC Foreign Investment Law shall be determined in accordance with the laws and 
regulations in force at the time and any noncompliance thereof may impact the viability of our current corporate structure, corporate governance and 
business operations.

The National People’s Congress approved the Foreign Investment Law on March 15, 2019 and the State Council approved the Regulation on 

Implementing the Foreign Investment Law on December 12, 2019, effective from January 1, 2020, to replace the trio of existing laws regulating foreign 
investment in mainland China, namely, the Sino-foreign Equity Joint Venture Enterprise Law, the Sino-foreign Cooperative Joint Venture Enterprise Law 
and the Wholly Foreign-invested Enterprise Law, together with their implementation rules and ancillary regulations. The Foreign Investment Law 
embodies an expected PRC regulatory trend to rationalize its foreign investment regulatory regime in line with prevailing international practice and the 
legislative efforts to unify the corporate legal requirements for both foreign and domestic investments. However, since it is relatively new, its interpretation 
and implementation shall be determined in accordance with the laws and regulations in force at the time. For instance, under the Foreign Investment Law, 
“foreign investment” refers to the investment activities directly or indirectly 

55

 
conducted by foreign individuals, enterprises or other entities in mainland China. Though it does not explicitly classify contractual arrangements as a form 
of foreign investment, there is no assurance that foreign investment via contractual arrangement would not be interpreted as a type of indirect foreign 
investment activities under the definition in the future. In addition, the definition contains a catch-all provision which includes investments made by foreign 
investors through means stipulated in laws or administrative regulations or other methods prescribed by the State Council. Therefore, it still leaves leeway 
for future laws, administrative regulations or provisions promulgated by the State Council to provide for contractual arrangements as a form of foreign 
investment. In any of these cases, it will be uncertain whether our contractual arrangements will be deemed to be in violation of the market access 
requirements for foreign investment under the PRC laws and regulations. Furthermore, if future laws, administrative regulations or provisions prescribed 
by the State Council mandate further actions to be taken by companies with respect to existing contractual arrangements, we may face substantial 
uncertainties as to whether we can complete such actions in a timely manner, or at all. Failure to take timely and appropriate measures to cope with any of 
these or similar regulatory compliance challenges could materially and adversely affect our current corporate structure, corporate governance and business 
operations.

Risks Related to Doing Business in Mainland China

The PCAOB had historically been unable to inspect our auditor in relation to their audit work performed for our financial statements and the inability 
of the PCAOB to conduct inspections of our auditor in the past has deprived our investors with the benefits of such inspections.

Our auditor, the independent registered public accounting firm that issues the audit report included elsewhere in this annual report, as an auditor of 
companies that are traded publicly in the United States and a firm registered with the PCAOB, is subject to laws in the United States pursuant to which the 
PCAOB conducts regular inspections to assess its compliance with the applicable professional standards. The auditor is located in mainland China, a 
jurisdiction where the PCAOB was historically unable to conduct inspections and investigations completely before 2022. As a result, we and investors in 
the ADSs were deprived of the benefits of such PCAOB inspections. The inability of the PCAOB to conduct inspections of auditors in mainland China in 
the past has made it more difficult to evaluate the effectiveness of our independent registered public accounting firm’s audit procedures or quality control 
procedures as compared to auditors outside of China that are subject to the PCAOB inspections. On December 15, 2022, the PCAOB issued a report that 
vacated its December 16, 2021 determination and removed mainland China and Hong Kong from the list of jurisdictions where it is unable to inspect or 
investigate completely registered public accounting firms. However, if the PCAOB determines in the future that it no longer has full access to inspect and 
investigate completely accounting firms in mainland China and Hong Kong, and we use an accounting firm headquartered in one of these jurisdictions to 
issue an audit report on our financial statements filed with the SEC, we and investors in the ADSs would be deprived of the benefits of such PCAOB 
inspections again, which could cause investors and potential investors in the ADSs to lose confidence in our audit procedures and reported financial 
information and the quality of our financial statements.

Our ADSs may be prohibited from trading in the United States under the HFCAA in the future if the PCAOB is unable to inspect or investigate 
completely auditors located in China. The delisting or prohibition of trading of our ADSs, or the threat of their being delisted or prohibited from 
trading, may materially and adversely affect the value of your investment.

Pursuant to the HFCAA, if the SEC determines that we have filed audit reports issued by a registered public accounting firm that has not been 
subject to inspections by the PCAOB for two consecutive years, the SEC will prohibit our shares or ADSs from being traded on a national securities 
exchange or in the over-the-counter trading market in the United States. On December 16, 2021, the PCAOB issued a report to notify the SEC of its 
determination that the PCAOB was unable to inspect or investigate completely registered public accounting firms headquartered in mainland China and 
Hong Kong and our auditor was subject to that determination. In April 2022, the SEC conclusively listed us as a Commission-Identified Issuer under the 
HFCAA because we filed an annual report on Form 20-F for the year ended December 31, 2021 with the SEC on March 28, 2022 with an audit report 
issued by Ernst & Young Hua Ming LLP, a registered public accounting firm retained by the Company, for the preparation of the audit report on our 
company’s financial statements included therein. Ernst & Young Hua Ming LLP is a registered public accounting firm headquartered in mainland China, a 
jurisdiction where the PCAOB determined that it had been unable to inspect or investigate completely registered public accounting firms 

56

 
headquartered there until December 2022. On December 15, 2022, the PCAOB removed mainland China and Hong Kong from the list of jurisdictions 
where it is unable to inspect or investigate completely registered public accounting firms. For this reason, we were not identified as a Commission-
Identified Issuer under the HFCAA after we filed our annual report on Form 20-F for the fiscal year ended December 31, 2022, and do not expect to be so 
identified after we file this annual report on Form 20-F for the fiscal year ended December 31, 2023. In accordance with the HFCAA, our securities would 
be prohibited from being traded on a national securities exchange or in the over-the-counter trading market in the United States if we are identified as a 
Commission-Identified Issuer for two consecutive years. On December 29, 2022, the Consolidated Appropriations Act, 2023, was signed into law, which 
amended the HFCAA (i) to reduce the number of consecutive non-inspection years required for triggering the prohibitions under the HFCAA from three 
years to two, and (ii) so that any foreign jurisdiction could be the reason why the PCAOB does not have complete access to inspect or investigate a 
company’s auditors. As it was originally enacted, the HFCAA applied only if the PCAOB’s inability to inspect or investigate because of a position taken by 
an authority in the foreign jurisdiction where the relevant public accounting firm is located. As a result of the Consolidated Appropriations Act, 2023, the 
HFCAA now also applies if the PCAOB’s inability to inspect or investigate the relevant accounting firm is due to a position taken by an authority in any 
foreign jurisdiction. The denying jurisdiction does not need to be where the accounting firm is located.

Each year, the PCAOB will determine whether it can inspect and investigate completely audit firms in mainland China and Hong Kong, among 

other jurisdictions. If the PCAOB determines in the future that it no longer has full access to inspect and investigate completely accounting firms in 
mainland China and Hong Kong and we use an accounting firm headquartered in one of these jurisdictions to issue an audit report on our financial 
statements filed with the SEC, we would be identified as a Commission-Identified Issuer following the filing of the annual report on Form 20-F for the 
relevant fiscal year. In accordance with the HFCAA, our securities would be prohibited from being traded on a national securities exchange or in the over-
the-counter trading market in the United States if we are identified as a Commission-Identified Issuer for two consecutive years in the future. Furthermore, 
whether the PCAOB will continue to conduct inspections and investigations completely to its satisfaction of PCAOB-registered public accounting firms 
headquartered in mainland China and Hong Kong is subject to uncertainty and depends on a number of factors out of our, and our auditor’s, control, 
including positions taken by authorities of the PRC or any other foreign jurisdiction. If authorities in the PRC or another foreign jurisdiction were to take a 
position at any time in the future that would prevent the PCAOB from continuing to inspect or investigate completely registered public accounting firms 
headquartered in mainland China or Hong Kong, and if such lack of inspection were to extend for the requisite period of time under the HFCAA, our 
securities will be prohibited from being traded on U.S. markets and this could result in a determination by Nasdaq to delist our securities. If our shares and 
ADSs are prohibited from trading in the United States, there is no certainty that we will be able to list on a non-U.S. exchange or that a market for our 
shares will develop outside of the United States. A prohibition of being able to trade in the United States would substantially impair your ability to sell or 
purchase our ADSs when you wish to do so, and the risk and uncertainty associated with delisting would have a negative impact on the price of our ADSs. 
Also, such a prohibition would significantly affect our ability to raise capital on terms acceptable to us, or at all, which would have a material adverse 
impact on our business, financial condition, and prospects.

The approval of or the filing with the CSRC or other PRC government authorities may be required in connection with our future offshore listings and 
capital raising activities under PRC law, and, if required, we cannot predict whether or for how long we will be able to obtain such approval or filing.

The Regulations on Mergers and Acquisitions of Domestic Enterprises by Foreign Investors adopted by six PRC regulatory agencies in 2006 and 

amended in 2009, requires an overseas special purpose vehicle formed for listing purposes through acquisitions of PRC domestic companies and controlled 
by PRC persons or entities to obtain the approval of the CSRC prior to the listing and trading of such special purpose vehicle’s securities on an overseas 
stock exchange. The interpretation and application of the regulations remain unclear and uncertain. If the CSRC approval is required for any of our offshore 
listings and capital raising activities, it is uncertain whether we can or how long it will take us to obtain the approval and, even if we obtain such CSRC 
approval, the approval could be rescinded. Any failure to obtain or delay in obtaining the CSRC approval for any of our offshore listings and capital raising 
activities if such approval is required, or a rescission of such CSRC approval we obtained, would subject us to sanctions imposed by the CSRC or other 
PRC regulatory authorities, which could include fines and penalties on our operations in mainland China, restrictions or limitations on our ability to pay 
dividends outside of China, and other forms of sanctions that may materially and adversely affect our business, financial condition, and results of 
operations.

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On July 6, 2021, the PRC government authorities issued the Opinions on Strictly Cracking Down Illegal Securities Activities in Accordance with 
the Law, which called for the enhanced administration over illegal securities activities and the supervision of overseas-listed China-based companies and 
proposed to revise the regulation governing the overseas issuance and listing of shares by such companies and clarified the responsibilities of competent 
domestic industry regulators and government authorities.

On February 17, 2023, the CSRC published the Interim Administrative Measures on Overseas Securities Offering and Listing by the Domestic 

Enterprises (CSRC Announcement [2022] No. 43), or the Overseas Listing Measures, which took effect on March 31, 2023. Under the Overseas Listing 
Measures, a filing-based regulatory system will be applied to “indirect overseas offerings and listings” of PRC domestic companies, which refers to 
securities offerings and listings in an overseas market made under the name of an offshore entity but based on the underlying equity, assets, earnings or 
other similar rights of a domestic company that operates its main business domestically. The Overseas Listing Measures state that, any overseas offering of 
securities, including issuance of shares, convertible notes and other similar securities, by a PRC domestic company, and listing by a PRC domestic 
company in an overseas market, shall be subject to filing requirement within three business days after the completion of such offering or listing. In 
addition, according to the Notice on Overseas Listing Measures, issuers that have already been listed in an overseas market by March 31, 2023, the date on 
which the Overseas Listing Measures took effect, such as our company, are not required to make any immediate filing. However, such issuers will be 
required to comply with the filing requirements under Overseas Listing Measures if and when they pursue any future securities offerings and listings 
outside of mainland China, including but not limited to follow-on offerings, secondary listings and going private transactions. If we fail to obtain required 
approval or complete other review or filing procedures, under the Overseas Listing Measures or otherwise, for any future securities offerings and listings 
outside of mainland China, including but not limited to follow-on offerings, secondary listings and going private transactions, we may face sanctions by the 
CSRC or other PRC regulatory authorities, which may include fines and penalties on our operations in mainland China, limitations on our operating 
privileges in mainland China, restrictions on or prohibition of the payments or remittance of dividends by our subsidiaries in mainland China, restrictions 
on or delays to our future financing transactions offshore, or other actions that could have a material and adverse effect on our business, financial condition, 
results of operations, reputation and prospects, as well as the trading price of our ADSs.

In addition, according to the Special Administrative Measures for Market Access of Foreign Investment (2021), or the 2021 Negative List, 

promulgated by the Ministry of Commerce and the NDRC that took effect on January 1, 2022, domestic enterprises engaged in activities in any field 
prohibited from foreign investment under the 2021 Negative List shall be subject to review and approval by the authorities when listing and trading 
overseas. Furthermore, the Enterprise Mid- and Long-Term Foreign Debt Registration Administrative Measures that took effect on February 10, 2023 
established a foreign debt approval registration system that replaced the foreign debt filing registration system under the NDRC Circular on Promoting the 
Reform of the Filing and Registration System on the Issuance by Enterprises of Foreign Debt. As a result, a new foreign debt approval registration system 
that replaced the foreign debt filing registration system under the NDRC Circular on Promoting the Reform of the Filing and Registration System on the 
Issuance by Enterprises of Foreign Debt. We obtained a certificate for the registration of issuances of foreign debt in December 2022 pursuant to this 
NDRC circular, such registration certificate remains valid and in full force under the New NDRC Measures and were used for our PAG Notes and 2028 
Notes. However, as the Enterprise Mid- and Long-Term Foreign Debt Registration Administrative Measure is recently promulgated, its interpretation and 
implementation shall be determined in accordance with the laws and regulations in force at the time. There is no assurance that we can register future 
foreign debt offerings or accomplish the required filings or other regulatory procedures in a timely manner, or at all.

If it is determined that any approval, filing or other administrative procedure from the CSRC or other PRC governmental authorities is required for 
any future securities offerings and listings outside of mainland China, including but not limited to follow-on offerings, secondary listings and going private 
transactions, we cannot assure that we can obtain the required approval or accomplish the required filings or other regulatory procedures in a timely 
manner, or at all. Failure to obtain the approval or complete the filings and other regulatory procedures may negatively impact our ability to further raise 
capital from the market or pursue restructuring or refinancing of our indebtedness. We may also face sanctions by the CSRC or other PRC regulatory 
agencies, which may include fines and penalties on our operations in mainland China, limitations on our operating privileges in mainland China, 
restrictions on or prohibition of the payments or remittance of dividends by our subsidiaries in mainland China, or 

58

 
other actions that could have a material and adverse effect on our business, financial condition, results of operations, reputation and prospects, as well as 
the trading price and listing status of our ADSs. The CSRC or other PRC regulatory authorities also may take actions requiring us, or making it advisable 
for us, to halt our future securities offerings and listings outside of mainland China, including but not limited to follow-on offerings, secondary listings and 
going private transactions. Consequently, if investors engage in market trading or other activities in anticipation of and prior to settlement and delivery, 
they do so at the risk that settlement and delivery may not occur.

Changes in mainland China’s economic, political or social conditions or government policies could have a material adverse effect on our business and 
operations.

Substantially all of our operations are located in mainland China. Accordingly, our business, financial condition, results of operations and prospects 
may be influenced to a significant degree by political, economic, social conditions and government policies in mainland China generally. In recent decades, 
the Chinese government has implemented a series of reform measures, including among others, emphasizing the utilization of market forces for economic 
reform, and the establishment of improved corporate governance in business enterprises. Meanwhile, a considerable portion of productive assets in 
mainland China is still owned by the government. In addition, the Chinese government also plays a significant role in regulating industry development and 
has extensive influence over China’s economic growth through allocating resources and setting monetary and fiscal policy.

While the Chinese economy has experienced significant growth over the past decades, growth has been uneven, both geographically and among 
various sectors of the economy, and the rate of growth has been slowing since 2012. Any adverse changes in economic conditions in mainland China, in the 
policies of the Chinese government or in the laws and regulations in mainland China could have a material adverse effect on the overall economic growth 
of China. Such developments could adversely affect our business and operating results, lead to reduction in demand for our services and adversely affect 
our competitive position. The Chinese government has implemented various measures to encourage economic growth and guide the allocation of resources. 
Some of these measures may benefit the overall Chinese economy, but may have a negative effect on us. 

Uncertainties with respect to the legal systems in the jurisdictions where we operate could adversely affect us.

The PRC legal system is based on written statutes. Prior court decisions may be cited for reference but have limited precedential value. These laws 

and regulations are relatively new and the PRC legal system may continue to rapidly evolve. There is no assurance that the mainland China government 
will not intervene in or impose restrictions on the ability of iQIYI, Inc., its subsidiaries, and the variable interest entities to transfer cash or assets. To the 
extent cash or assets in the business is in mainland China or a mainland China entity, the funds or assets may not be available to fund operations or for other 
use outside of the PRC due to interventions in or the imposition of restrictions and limitations on the ability of iQIYI, Inc., its subsidiaries, or the variable 
interest entities by the mainland China government to transfer cash or assets. As of the date of this annual report, there is no equivalent or similar restriction 
or limitation in Hong Kong on cash or assets transfers in, or out of, our Hong Kong entities. However, if certain restrictions or limitations were to become 
applicable to cash or assets transfers in and out of Hong Kong entities in the future, the funds or assets in our Hong Kong entities may not be available to 
fund operations or for other use outside of Hong Kong.

The laws and regulations of mainland China have significantly enhanced the protections afforded to various forms of foreign investments in 
mainland China for the past decades. However, China has not developed a fully integrated legal system, and recently enacted laws and regulations may not 
sufficiently cover all aspects of economic activities in mainland China. In particular, because these laws and regulations are relatively new, and because of 
the limited volume of published decisions and their nonbinding nature, the interpretation and enforcement of these laws and regulations shall be determined 
in accordance with the laws and regulations in force at the time.

The PRC government’s significant oversight over our business operation could result in a material adverse change in our operations and the value of 
our ADSs.

We conduct our business primarily in mainland China. Our operations in mainland China are governed by PRC laws and regulations. The PRC 

government has significant oversight and discretion over the conduct of our business, and it may influence our operations as the government deems 
appropriate to advance regulatory and 

59

 
societal goals and policy positions, which could result in a material adverse change in our operation, and our ordinary shares and ADSs may decline in 
value or become worthless. Also, the PRC government has recently promulgated certain regulations and rules to exert more oversight and control over 
offerings that are conducted overseas and foreign investment in mainland China-based issuers. Any such action could significantly limit or completely 
hinder our ability to offer or continue to offer securities to investors. In addition, implementation of industry-wide regulations directly targeting our 
operations and enhanced supervision over large internet platforms may adversely affect our business, financial condition and results of operations, and 
could cause the value of our securities to significantly decline. Therefore, investors of our company and our business face potential uncertainty from actions 
taken by the PRC government affecting our business.

We may rely on dividends and other distributions on equity paid by our mainland China subsidiaries to fund any cash and financing requirements we 
may have, and any limitation on the ability of our mainland China subsidiaries to make payments to us and any tax we are required to pay could have a 
material and adverse effect on our ability to conduct our business.

We are a Cayman Islands holding company and we may rely on dividends and other distributions on equity from our mainland China subsidiaries 
for our cash requirements, including the funds necessary to pay dividends and other cash distributions to our shareholders and for services of any debt we 
may incur. Our subsidiaries’ ability to distribute dividends is based upon their distributable earnings. Current PRC regulations permit our mainland China 
subsidiaries to pay dividends to their respective shareholders only out of their accumulated profits, if any, determined in accordance with PRC accounting 
standards and regulations. However, our mainland China subsidiaries and the variable interest entities are subject to certain restrictions with respect to 
paying dividends or make distributions to shareholders of our securities, or otherwise transferring any of their net assets to us. Each of our mainland China 
subsidiaries and the variable interest entities is required to set aside at least 10% of its after-tax profits each year, if any, to fund a statutory reserve until 
such reserve reaches 50% of its registered capital. Each of such entities in mainland China is also required to further set aside a portion of its after-tax 
profits to fund the employee welfare fund, although the amount to be set aside, if any, is determined at the discretion of its board of directors. The amounts 
restricted also include the net assets of the variable interest entities in which we have no legal ownership. These reserves are not distributable as cash 
dividends. If our mainland China subsidiaries incur debt on their own behalf in the future, the instruments governing the debt may restrict their ability to 
pay dividends or make other payments to us. Any limitation on the ability of our mainland China subsidiaries to distribute dividends or other payments to 
their respective shareholders could materially and adversely limit our ability to grow, make investments or acquisitions that could be beneficial to our 
businesses, pay dividends or otherwise fund and conduct our business.

Since 2016, the People’s Bank of China and SAFE have implemented a series of capital control measures, including stricter vetting procedures for 

China-based companies to remit foreign currency for overseas acquisitions, dividend payments and shareholder loan repayments. For instance, the People’s 
Bank of China issued the Circular on Further Clarification of Relevant Matters Relating to Offshore RMB Loans Provided by Domestic Enterprises, or 
PBOC Circular 306, on November 22, 2016, which provides that offshore RMB loans provided by a domestic enterprise to offshore enterprises that it holds 
equity interests in shall not exceed 30% of the domestic enterprise’s ownership interest in the offshore enterprise. PBOC Circular 306 may constrain our 
mainland China subsidiaries’ ability to provide offshore loans to us. The PRC government may continue to strengthen its capital controls and our mainland 
China subsidiaries’ dividends and other distributions may be subjected to tighter scrutiny in the future. Any limitation on the ability of our mainland China 
subsidiaries to pay dividends or make other distributions to us could materially and adversely limit our ability to grow, make investments or acquisitions 
that could be beneficial to our business, pay dividends, or otherwise fund and conduct our business.

Under the Enterprise Income Tax Law and related regulations, dividends, interests, rent or royalties payable by a foreign-invested enterprise, such as 

our mainland China subsidiaries, to any of its foreign non-resident enterprise investors, and proceeds from any such foreign enterprise investor’s 
disposition of assets (after deducting the net value of such assets) are subject to a 10% withholding tax, unless the foreign enterprise investor’s jurisdiction 
of incorporation has a tax treaty with China that provides for a reduced rate of withholding tax.

Undistributed profits earned by foreign-invested enterprises prior to January 1, 2008 are exempted from any withholding tax. The Cayman Islands, 

where iQIYI, Inc., the direct parent company of our mainland China subsidiaries Beijing QIYI Century and Chongqing QIYI Tianxia Science & 
Technology Co., Ltd., is incorporated, 

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does not have such a tax treaty with China. Hong Kong has a tax arrangement with China that provides for a 5% withholding tax on dividends subject to 
certain conditions and requirements, such as the requirement that the Hong Kong resident enterprise own at least 25% of the PRC enterprise distributing the 
dividend at all times within the 12-month period immediately preceding the distribution of dividends and be a “beneficial owner” of the dividends. For 
example, iQIYI Film Group HK Limited, which directly owns our mainland China subsidiaries iQIYI New Media, is incorporated in Hong Kong. 
However, if iQIYI Film Group HK Limited is not considered to be the beneficial owner of the dividends paid to it by iQIYI New Media under the tax 
circulars promulgated in February and October 2009, such dividends would be subject to withholding tax at a rate of 10%. If our mainland China 
subsidiaries declare and distribute profits to us, such payments will be subject to withholding tax, which will increase our tax liability and reduce the 
amount of cash available to our company.

We are subject to PRC laws and regulations governing loans to and direct investment in mainland China entities by offshore holding companies and 
currency conversion, which may delay or prevent us to make loans to or make additional capital contributions to our mainland China subsidiaries and 
the variable interest entities, which could materially and adversely affect our liquidity and our ability to fund and expand our business.

Any funds we transfer to our mainland China subsidiaries, either as a shareholder loan or as an increase in registered capital, are subject to approval 
by or registration or filing with governmental authorities in mainland China. According to the PRC regulations on foreign-invested enterprises in mainland 
China, capital contributions to our mainland China subsidiaries are subject to registration with the SAMR or its local branches, the information reporting in 
the online enterprise registration system, and foreign exchange registration with qualified banks. In addition, (a) any foreign loan procured by our mainland 
China subsidiaries and the variable interest entities is required to be registered with SAFE or its local branches or filed with SAFE in its information 
system, and (b) each of our mainland China subsidiaries and the variable interest entities may not procure loans which exceed the difference between its 
registered capital and its total investment amount as recorded in the foreign investment comprehensive management information system or, as an 
alternative, only procure loans subject to the Risk-Weighted Approach and the Net Asset Limits (as defined below). See “Item 4. Information on the 
Company—B. Business Overview—Government Regulations—Regulations on Foreign Exchange.” Any loan to be provided by our company to our 
mainland China subsidiaries, variable interest entities and their subsidiaries with a term of more than one year must be recorded and registered by the 
NDRC or its local branches. We may not obtain these government approvals or complete such registrations on a timely basis, if at all, with respect to future 
capital contributions or foreign loans by our company to our mainland China subsidiaries and the variable interest entities. If we fail to receive such 
approvals or complete such registration or filing, our ability to capitalize our mainland China operations may be negatively affected, which could adversely 
affect our liquidity and our ability to fund and expand our business. There is, in effect, no statutory limit on the amount of capital contribution that we can 
make to our mainland China subsidiaries. This is because there is no statutory limit on the amount of registered capital for our mainland China subsidiaries, 
and we are allowed to make capital contributions to our mainland China subsidiaries by subscribing for their initial registered capital and increased 
registered capital, provided that the mainland China subsidiaries complete the filing and registration procedures. With respect to loans to the mainland 
China subsidiaries by our company, (i) if the mainland China subsidiaries adopt the traditional foreign exchange administration mechanism, or the Current 
Foreign Debt mechanism, the outstanding amount of the loans shall not exceed the difference between the total investment and the registered capital of the 
mainland China subsidiaries and there is, in effect, no statutory limit on the amount of loans that we can make to our mainland China subsidiaries under this 
circumstance because we can increase the registered capital of our mainland China subsidiaries by making capital contributions to them, subject to the 
completion of the required registrations, and the difference between the total investment and the registered capital will increase accordingly; and (ii) if the 
mainland China subsidiaries adopt the foreign exchange administration mechanism as provided in PBOC Notice No. 9, or the Notice No. 9 Foreign Debt 
mechanism, the risk-weighted outstanding amount of the loans, which shall be calculated based on the formula provided in PBOC Notice No. 9, shall not 
exceed 200% of the net asset of the mainland China subsidiary (the “Risk-Weighted Approach and the Net Asset Limits”). According to PBOC Notice No. 
9, after a transition period of one year since the promulgation of PBOC Notice No. 9, the People’s Bank of China and SAFE will determine the cross-
border financing administration mechanism for the foreign-invested enterprises after evaluating the overall implementation of PBOC Notice No. 9. As of 
the date hereof, neither the People’s Bank of China nor SAFE has promulgated and made public any further rules, regulations, notices or circulars in this 
regard. It is uncertain which mechanism will be adopted by the People’s Bank of China and SAFE in the future and what statutory limits will be imposed 
on us when providing loans to our mainland China subsidiaries. Currently, our 

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mainland China subsidiaries have the flexibility to choose between the Current Foreign Debt mechanism and the Notice No. 9 Foreign Debt mechanism. 
However, if the Notice No. 9 Foreign Debt Mechanism, or a more stringent foreign debt mechanism becomes mandatory and our mainland China 
subsidiaries are no longer able to choose the Current Foreign Debt mechanism, our ability to provide loans to our mainland China subsidiaries or the 
variable interest entities may be significantly limited, which may adversely affect our business, financial condition and results of operations.

Furthermore, cash transfers from our mainland China subsidiaries and the variable interest entities to entities outside of mainland China are subject 

to PRC government controls on currency conversion. On April 8, 2015, SAFE promulgated the Circular on Reforming the Management Approach 
Regarding the Foreign Exchange Capital Settlement of Foreign-Invested Enterprises, or SAFE Circular 19. SAFE Circular 19 took effect on June 1, 2015. 
SAFE further promulgated SAFE Circular 16, effective on June 9, 2016, which, among other things, amend certain provisions of SAFE Circular 19. SAFE 
Circulars 19 and 16 launched a nationwide reform of the administration of the settlement of the foreign exchange capitals of foreign-invested enterprises 
and allows foreign-invested enterprises to settle their foreign exchange capital at their discretion, but continues to prohibit foreign-invested enterprises from 
using the Renminbi fund converted from their foreign exchange capitals for expenditure beyond their business scopes, and also prohibit foreign-invested 
enterprises from using such Renminbi fund to provide loans to persons other than affiliates unless otherwise permitted under its business scope. As a result, 
we are required to apply Renminbi funds converted from the net proceeds we received from our financing activities within the business scopes of our 
mainland China subsidiaries. In addition, remittance of dividends by a wholly foreign-owned enterprise out of mainland China is also subject to 
examination by the banks designated by SAFE. On October 23, 2019, SAFE issued the Notice of the State Administration of Foreign Exchange on Further 
Facilitating Cross-border Trade and Investment, which, among other things, expanded the use of foreign exchange capital to domestic equity investment 
area. To the extent cash in our business is in mainland China or an entity in mainland China, such cash may not be available to fund operations or for other 
use outside of mainland China due to restrictions and limitations imposed by the governmental authorities on the ability of us, our subsidiaries, or the 
variable interest entities to transfer cash outside of the PRC. Shortages in the availability of foreign currency may temporarily delay the ability of our 
mainland China subsidiaries and the variable interest entities to remit sufficient foreign currency to pay dividends or make distributions to shareholder of 
our securities, or other payments to us, or otherwise satisfy their foreign currency denominated obligations. In view of the foregoing, to the extent cash in 
our business is held in mainland China or by an entity in mainland China, such cash may not be available to fund operations or for other use outside of 
mainland China. SAFE Circular 19, SAFE Circular 16 and other rules and regulations may significantly limit our ability to transfer to and use in mainland 
China any foreign currency, which may adversely affect our business, financial condition and results of operations.

Fluctuations in exchange rates could have a material and adverse effect on our results of operations and the value of your investment.

The conversion of Renminbi into foreign currencies, including U.S. dollars, is based on rates set by the People’s Bank of China. The Renminbi has 

fluctuated against the U.S. dollar, at times significantly and unpredictably. The value of the Renminbi against the U.S. dollar and other currencies may 
fluctuate and is affected by, among other things, changes in political and economic conditions in mainland China and by China’s foreign exchange policies. 
We cannot assure you that the Renminbi will not appreciate or depreciate significantly in value against the U.S. dollar in the future. It is difficult to predict 
how market forces or PRC or U.S. government policy may impact the exchange rate between the Renminbi and the U.S. dollar in the future.

Any significant appreciation or depreciation of Renminbi may have a material and adverse effect on your investment. For example, to the extent that 
we need to convert U.S. dollars into Renminbi for our operations, appreciation of the Renminbi against the U.S. dollar would have an adverse effect on the 
Renminbi amount we would receive from the conversion. Conversely, if we decide to convert our Renminbi into U.S. dollars for the purpose of making 
payments for dividends on our ordinary shares or ADSs or for other business purposes, appreciation of the U.S. dollar against the Renminbi would have a 
negative effect on the U.S. dollar amount available to us.

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Very limited hedging options are available in mainland China to reduce our exposure to exchange rate fluctuations. To date, we have not entered into 

any material hedging transactions in an effort to reduce our exposure to foreign currency exchange risk. While we may decide to enter into hedging 
transactions in the future, the availability and effectiveness of these hedges may be limited and we may not be able to adequately hedge our exposure or at 
all. As a result, fluctuations in exchange rates may have a material adverse effect on your investment.

Our use of some leased properties could be challenged by third parties or governmental authorities, which may cause interruptions to our business 
operations.

As of the date of this annual report, some of the lessors of our properties we lease in mainland China have not provided us with their property 
ownership certificates or any other documentation proving their right to lease those properties to us. If our lessors are not the owners of the properties and 
they have not obtained consents from the owners or their lessors or permits from the governmental authorities, our leases could be invalidated. If this 
occurs, we may have to renegotiate the leases with the owners or other parties who have the right to lease the properties, and the terms of the new leases 
may be less favorable to us. Although we may seek damages from such lessors, such leases may be void and we may be forced to relocate. We can provide 
no assurance that we will be able to find suitable replacement sites on terms acceptable to us on a timely basis, or at all, or that we will not be subject to 
material liability resulting from third parties’ challenges on our use of such properties. As a result, our business, financial condition and results of 
operations may be materially and adversely affected.

In addition, a substantial portion of our leasehold interests in leased properties have not been registered with the PRC governmental authorities as 

required by PRC laws. The failure to register leasehold interests may expose us to potential warnings and penalties up to RMB10,000 per unregistered 
leased property.

The enforcement of the labor-related regulations in mainland China and Hong Kong may adversely affect our business and results of operations.

The Standing Committee of the National People’s Congress enacted the PRC Labor Contract Law in 2008, and amended it on December 28, 2012. 

The PRC Labor Contract Law introduced specific provisions related to fixed-term employment contracts, part-time employment, probationary periods, 
consultation with labor unions and employee assemblies, employment without a written contract, dismissal of employees, severance, and collective 
bargaining to enhance previous PRC labor laws. Under the PRC Labor Contract Law, an employer is obligated to sign an unlimited-term labor contract 
with any employee who has worked for the employer for ten consecutive years. Further, if an employee requests or agrees to renew a fixed-term labor 
contract that has already been entered into twice consecutively, the resulting contract, with certain exceptions, must have an unlimited term, subject to 
certain exceptions. With certain exceptions, an employer must pay severance to an employee where a labor contract is terminated or expires. In addition, 
the PRC governmental authorities have continued to introduce various new labor-related regulations since the effectiveness of the PRC Labor Contract 
Law.

Under the PRC Social Insurance Law and the Administrative Measures on Housing Fund, employees are required to participate in pension 

insurance, work-related injury insurance, medical insurance, unemployment insurance, maternity insurance, and housing funds and employers are required, 
together with their employees or separately, to pay the social insurance premiums and housing funds for their employees. If we fail to make adequate social 
insurance and housing fund contributions, we may be subject to fines and legal sanctions, and our business, financial conditions and results of operations 
may be adversely affected.

In Hong Kong, employers are required to select and join a provident fund scheme in accordance with the statutory requirements of the Mandatory 

Provident Fund Schemes Ordinance for all employees in Hong Kong and to make contributions to the provident fund scheme based on the minimum 
statutory contribution requirement of 5% of the eligible employees’ relevant aggregate income, subject to a capped amount. Any non-compliance with 
statutory requirements with respect to our employees located in Hong Kong may result in enforcement being taken by the authorities, which could lead to 
financial penalties or imprisonment.

These laws designed to enhance labor protection tend to increase our labor costs. In addition, as the interpretation and implementation of these 

regulations are still evolving, our employment practices may not be at all times be deemed in compliance with the regulations. As a result, we could be 
subject to penalties or incur significant liabilities in connection with labor disputes or investigations.

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The M&A rules and certain other PRC regulations establish complex procedures for some acquisitions of Chinese companies by foreign investors, 
which could make it more difficult for us to pursue growth through acquisitions in mainland China.

The Regulations on Mergers and Acquisitions of Domestic Enterprises by Foreign Investors and some other regulations and rules concerning 

mergers and acquisitions established additional procedures and requirements that could make merger and acquisition activities by foreign investors more 
time consuming and complex, including requirements that the approval from the Ministry of Commerce be obtained in circumstances where overseas 
companies established or controlled by mainland China enterprises or natural persons acquire an affiliated mainland China domestic enterprise. After the 
Foreign Investment Law and the Regulation on Implementing the Foreign Investment Law took effect on January 1, 2020, the provisions of the Regulations 
on Mergers and Acquisitions of Domestic Enterprises by Foreign Investors remain effective to the extent they are not inconsistent with the PRC Foreign 
Investment Law and the Regulation on Implementing the Foreign Investment Law. Moreover, the Anti-Monopoly Law requires that the SAMR (formerly 
the Ministry of Commerce) shall be notified in advance of any concentration of undertaking if certain thresholds are triggered. In addition, the Rules of 
Ministry of Commerce on Implementation of Security Review System of Mergers and Acquisitions of Domestic Enterprises by Foreign Investors issued by 
the Ministry of Commerce that took effect in September 2011 and the Measures for the Security Review of Foreign Investment promulgated by the NDRC 
and the Ministry of Commerce in December 2020 have established procedures and requirements that are expected to make merger and acquisition activities 
in mainland China by foreign investors increasingly time-consuming and complex. These rules specify that mergers and acquisitions by foreign investors 
that raise “national defense and security” concerns and mergers and acquisitions through which foreign investors may acquire de facto control over 
domestic enterprises that raise “national security” concerns are subject to strict review by the competent authority, and the rules prohibit any activities 
attempting to bypass a security review, including by structuring the transaction through a proxy or contractual control arrangement. In the future, we may 
grow our business by acquiring complementary businesses. Complying with the requirements of the above-mentioned regulations and other rules to 
complete such transactions could be time consuming, and any required approval processes, including obtaining approval from the competent authority may 
delay or inhibit our ability to complete such transactions, which could affect our ability to expand our business or maintain our market share.

PRC regulations relating to the establishment of offshore special purpose companies by PRC residents may subject our PRC resident beneficial owners 
or our mainland China subsidiaries to liability or penalties, limit our ability to inject capital into our mainland China subsidiaries, limit our mainland 
China subsidiaries’ ability to increase their registered capital or distribute profits to us, or may otherwise adversely affect us.

SAFE promulgated the Circular on Relevant Issues Relating to Domestic Resident’s Investment and Financing and Roundtrip Investment through 

Special Purpose Vehicles, or SAFE Circular 37, in July 2014 that requires PRC residents or entities to register with SAFE or its local branch in connection 
with their establishment or control of an offshore entity established for the purpose of overseas investment or financing with such PRC residents or entities’ 
legally owned assets or equity interests in domestic enterprises or offshore assets or interests. In addition, such PRC residents or entities must update their 
SAFE registrations when the offshore special purpose vehicle undergoes material events relating to any change of basic information (including change of 
such PRC citizens or residents, name and operation term), increases or decreases in investment amount, transfers or exchanges of shares, or mergers or 
divisions.

SAFE Circular 37 is issued to replace the Notice on Relevant Issues Concerning Foreign Exchange Administration for PRC Residents Engaging in 

Financing and Roundtrip Investments via Overseas Special Purpose Vehicles, or SAFE Circular 75.

If our shareholders who are PRC residents or entities do not complete their registration with the local SAFE branches, our mainland China 
subsidiaries may be prohibited from distributing their profits and proceeds from any reduction in capital, share transfer or liquidation to us, and we may be 
restricted in our ability to contribute additional capital to our mainland China subsidiaries. Moreover, failure to comply with SAFE registration described 
above could result in liability under PRC laws for evasion of applicable foreign exchange restrictions.

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We have notified all PRC residents or entities who directly or indirectly hold shares in our Cayman Islands holding company and who are known to 

us as being PRC residents to complete the foreign exchange registrations. However, we may not be informed of the identities of all the PRC residents or 
entities holding direct or indirect interest in our company, nor can we compel our beneficial owners to comply with SAFE registration requirements. As a 
result, we cannot assure you that all of our shareholders or beneficial owners who are PRC residents or entities have complied with, and will in the future 
make, obtain or update any applicable registrations or approvals required by, SAFE regulations. Failure by such shareholders or beneficial owners to 
comply with SAFE regulations, or our failure to amend the foreign exchange registrations of our mainland China subsidiaries, could subject us to fines or 
legal sanctions, restrict our overseas or cross-border investment activities, limit our mainland China subsidiaries’ ability to make distributions or pay 
dividends to us or affect our ownership structure, which could adversely affect our business and prospects.

If the chops of our mainland China subsidiaries and the variable interest entities are not kept safely, are stolen or are used by unauthorized persons or 
for unauthorized purposes, the corporate governance of these entities could be severely and adversely compromised.

In mainland China, a company chop or seal serves as the legal representation of the company towards third parties even when unaccompanied by a 

signature. Each legally registered company in mainland China is required to maintain a company chop, which must be registered with the local Public 
Security Bureau. In addition to this mandatory company chop, companies may have several other chops which can be used for specific purposes. The chops 
of our mainland China subsidiaries and the variable interest entities are generally held securely by personnel designated or approved by our company in 
accordance with our internal control procedures. To the extent those chops are not kept safely, are stolen or are used by unauthorized persons or for 
unauthorized purposes, the corporate governance of these entities could be severely and adversely compromised and those corporate entities may be bound 
to abide by the terms of any documents so chopped, even if they were chopped by an individual who lacked the requisite power and authority to do so. In 
addition, if the chops are misused by unauthorized persons, we could experience disruption to our normal business operations. We may have to take 
corporate or legal action, which could involve significant time and resources to resolve while distracting management from our operations.

Any failure to comply with PRC regulations regarding the registration requirements for employee stock incentive plans may subject the PRC plan 
participants or us to fines and other legal or administrative sanctions.

Pursuant to SAFE Circular 37, PRC residents who participate in share incentive plans in overseas non-publicly-listed companies may submit 
applications to SAFE or its local branches for the foreign exchange registration with respect to offshore special purpose companies. In the meantime, our 
directors, executive officers and other employees who are PRC citizens or who are non-PRC residents residing in mainland China for a continuous period 
of not less than one year, subject to limited exceptions, and who have been granted share-based awards by our company, may follow the Notices on Issues 
Concerning the Foreign Exchange Administration for Domestic Individuals Participating in Stock Incentive Plan of Overseas Publicly Listed Company, 
promulgated by SAFE in 2012. Pursuant to the 2012 SAFE notices, PRC citizens and non-PRC citizens who reside in mainland China for a continuous 
period of not less than one year who participate in any stock incentive plan of an overseas publicly listed company, subject to a few exceptions, are required 
to register with SAFE through a domestic qualified agent, which could be the mainland China subsidiaries of such overseas listed company, and complete 
certain other procedures. In addition, an overseas entrusted institution must be retained to handle matters in connection with the exercise or sale of stock 
options and the purchase or sale of shares and interests. We, our directors, our executive officers and other employees who are PRC citizens or who reside 
in mainland China for a continuous period of not less than one year and who have been granted share-based awards are subject to these regulations since 
we have become an overseas listed company. Failure to complete the SAFE registrations may subject them to fines, and legal sanctions and may also limit 
our ability to contribute additional capital into our mainland China subsidiaries and limit our mainland China subsidiaries’ ability to distribute dividends to 
us. We have completed filing with the competent SAFE branch for our equity incentive plans and are required to update our filing periodically or in the 
event of any material changes. We also face regulatory uncertainties that could restrict our ability to adopt additional incentive plans for our directors, 
executive officers and employees under PRC law. See “Item 4. Information on the Company—B. Business Overview—Government Regulations—
Regulations on Employment and Social Welfare—Employee Stock Incentive Plan.”

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The State Administration of Taxation has issued certain circulars concerning employee share options and restricted shares. Under these circulars, our 

employees working in mainland China who exercise or transfer share options or are granted restricted shares will be subject to mainland China individual 
income tax. Our mainland China subsidiaries have obligations to file documents related to employee share options or restricted shares with the tax 
authorities and to withhold individual income taxes of those employees who exercise their share options. If our employees fail to pay or we fail to withhold 
their income taxes according to the applicable laws and regulations, we may face sanctions imposed by the tax authorities or other PRC governmental 
authorities. See “Item 4. Information on the Company—B. Business Overview—Government Regulations—Regulations on Employment and Social 
Welfare—Employee Stock Incentive Plan.”

If we are classified as a mainland China resident enterprise for mainland China income tax purposes, such classification could result in unfavorable 
tax consequences to us and our non-mainland China shareholders or ADS holders.

Under the PRC Enterprise Income Tax Law and its implementation rules, an enterprise established outside of mainland China with its “de facto 

management body” within mainland China is considered a “resident enterprise” and will be subject to mainland China enterprise income tax on its global 
income at the rate of 25%. The implementation rules define the term “de facto management body” as the body that exercises full and substantial control and 
overall management over the business, productions, personnel, accounts and properties of an enterprise. In 2009, the State Administration of Taxation 
issued a circular, known as SAT Circular 82, which provides certain specific criteria for determining whether the “de facto management body” of a 
mainland China-controlled enterprise that is incorporated offshore is located in mainland China. Although this circular only applies to offshore enterprises 
controlled by mainland China enterprises or mainland China enterprise groups, not those controlled by mainland China individuals or foreigners, the 
criteria set forth in the circular may reflect the State Administration of Taxation’s general position on how the “de facto management body” test should be 
applied in determining the tax resident status of all offshore enterprises. According to SAT Circular 82, an offshore incorporated enterprise controlled by a 
mainland China enterprise or a mainland China enterprise group will be regarded as a mainland China tax resident by virtue of having its “de facto 
management body” in mainland China and will be subject to mainland China enterprise income tax on its global income only if all of the following 
conditions are met: (i) the primary location of the day-to-day operational management is in mainland China; (ii) decisions relating to the enterprise’s 
financial and human resource matters are made or are subject to approval by organizations or personnel in mainland China; (iii) the enterprise’s primary 
assets, accounting books and records, company seals, and board and shareholder resolutions, are located or maintained in mainland China; and (iv) at least 
50% of voting board members or senior executives habitually reside in mainland China.

We believe none of our entities outside of China is a mainland China resident enterprise for mainland China tax purposes. However, the tax resident 

status of an enterprise is subject to determination by the mainland China tax authorities and uncertainties remain with respect to the interpretation of the 
term “de facto management body.” If the mainland China tax authorities determine that iQIYI, Inc. is a mainland China resident enterprise for enterprise 
income tax purposes, we may be required to withhold a 10% withholding tax from interest or dividends we pay to our shareholders that are non-resident 
enterprises, including the holders of our ordinary shares or ADSs. In addition, non-resident enterprise shareholders (including our ADS holders) may be 
subject to mainland China tax at a rate of 10% on gains realized on the sale or other disposition of the ADSs or ordinary shares, if such income is treated as 
sourced from within mainland China. Furthermore, if mainland China tax authorities determine that we are a mainland China resident enterprise for 
enterprise income tax purposes, interest or dividends paid to our non-mainland China individual shareholders (including our ADS holders) and any gain 
realized on the transfer of the ADSs or ordinary shares by such holders may be subject to mainland China tax at a rate of 20% (which, in the case of interest 
or dividends, may be subject to withholding at source), if such gain is deemed to be from mainland China sources. These rates may be reduced by an 
applicable tax treaty, but it is unclear whether non-mainland China shareholders of iQIYI, Inc. would be able to claim the benefits of any tax treaties 
between their country of tax residence and mainland China in the event that iQIYI, Inc. is treated as a mainland China resident enterprise. Any such tax 
may reduce the returns on your investment in the ADSs.

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Any failure or perceived failure to comply with the anti-monopoly, anti-unfair competition, and consumer rights protection laws and regulations may 
result in governmental investigations or enforcement actions, litigation or claims against us and could have an adverse effect on our business, financial 
condition and results of operations.

The PRC government has adopted a series of anti-monopoly and anti-unfair competition laws and regulations and has recently enhanced its 
enforcement of such laws and regulations. The PRC Anti-monopoly Law and the implementing rules (i) require that where concentration of undertakings 
reaches the filing threshold stipulated by the State Council, a filing must be made with the anti-monopoly authority before the parties implement the 
concentration, (ii) prohibit a business operator with a dominant market position from abusing such position, such as by selling commodities at unfairly high 
prices or buying commodities at unfairly low prices, selling products at prices below cost without any justifiable cause, or refusing to trade with a trading 
party without any justifiable cause, and (iii) prohibit business operators from entering into monopoly agreements, which refer to agreements that eliminate 
or restrict competition with competing business operators or transaction counterparties, such as by boycotting transactions, fixing or changing the price of 
commodities, limiting the output of commodities or fixing the price of commodities for resale to third parties, unless the agreements satisfy certain 
exemptions under the PRC Anti-monopoly Law. Furthermore, in February 2021, the Anti-monopoly Commission of the State Council officially 
promulgated the Anti-Monopoly Guidelines for the Internet Platform Economy Sector. The guidelines prohibit certain monopolistic acts of internet 
platforms so as to protect market competition and safeguard the interests of users and undertakings participating in the internet platform economy, 
including, without limitation, prohibiting platforms with a dominant position from abusing their market dominance (such as discriminating against 
customers in terms of pricing and other transactional conditions using big data and analytics, coercing counterparties into exclusivity arrangements, using 
technology to block competitors’ interfaces, favorable positioning in search results of goods displays, using bundle services to sell services or products, 
compulsory collection of unnecessary user data). In addition, the guidelines also reinforce antitrust merger review for internet platform related transactions 
to safeguard market competition. As the guidelines were newly promulgated, it is still uncertain how they will impact on our business, financial condition, 
results of operations and prospects. On August 1, 2022, the Standing Committee further amended the Anti-Monopoly Law, which, among other things, (i) 
emphasized that business operators with a dominant market position shall not engage in any conduct of abusing a dominant market position by utilizing 
data and algorithm, technology, and platform rules, (ii) increased the fines on business operators for illegal concentration to “no more than ten percent of 
the preceding year’s sales revenue of the business operators if the concentration of business operators has or may have an effect of excluding or limiting 
competition; or a fine of up to RMB5 million if the concentration of business operators does not have an effect of excluding or limiting competition,” and 
(iii) increased the fines on business operators that reaching monopoly agreements to “no less than one percent but no more than ten percent of the preceding 
year’s sales revenue of the business operators, or a fine of up to RMB5 million if no sales revenue in the preceding year; and if such monopoly agreements 
have not been implemented, a fine of up to RMB3 million.”

According to the PRC Anti-unfair Competition Law, unfair competition, which refers to the production and operating activities where the operator 
disrupts the market competition order and damages the legitimate rights and interests of other operators or consumers in violation of the provisions of the 
PRC Anti-unfair Competition Law, shall be prohibited. Pursuant to the PRC Anti-unfair Competition Law, operators shall abide by the principle of 
voluntariness, equality, impartiality, integrity and adhere to laws and business ethics during market transactions. Operators in violation of the PRC Anti-
unfair Competition Law may be subject to civil, administrative or criminal liabilities depending on the specific circumstances.

In practice, the PRC governmental authority also strengthens the supervision of monopoly and other unfair competition acts, activities infringing 

consumer rights, and requests to establish a new order of the platform economy. In March 2018, the SAMR was formed as a new governmental agency to 
take over, among other things, the anti-monopoly enforcement functions from the relevant departments under the Ministry of Commerce, the NDRC, and 
the former State Administration for Industry and Commerce, respectively. Since its inception, the SAMR has continued to strengthen anti-monopoly 
enforcement. In December 2018, the SAMR issued the Notice on Anti-monopoly Enforcement Authorization, which grants authorities to its provincial 
branches to conduct anti-monopoly enforcement within their respective jurisdictions. In September 2020, the SAMR issued Anti-monopoly Compliance 
Guideline for Operators, which requires operators to establish anti-monopoly compliance management systems to prevent anti-monopoly compliance risks. 
In particular, the PRC regulators have been increasingly focused on inspection and regulation on potential noncompliance with anti-unfair competition and 
anti-monopoly 

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related laws recently. For example, in April 2021, the SAMR, the CAC and the State Administration of Taxation, held an administrative guidance meeting 
for internet platform enterprises. During the meeting, it was pointed out that illegal activities including, among others, forcing the implementation of 
“choose one” among the enterprise and its competitors, abusing dominant market position, “cash burning” to seize the “community group buying” market, 
making use of big data analysis to the disadvantage of existing customers, shall be prohibited and rectified. In addition, many platforms, including 34 
enterprises which attended such administrative guidance meeting as representatives of internet platform enterprises, are required to conduct a 
comprehensive self-inspection and make necessary rectification accordingly. The competent administration for market regulation will organize and conduct 
inspections on the platforms’ rectification results. If the platforms are found to conduct illegal activities including forcing the implementation of “choose 
one” among them and their competitors, abusing dominant market position, infringing consumers rights and interests, among others, they will be imposed 
with more severe penalties in accordance with the laws. We have conducted necessary self-inspection and rectifications in accordance with such guidance 
and completed rectification procedures, such as filing of concentration notification for our past investments and M&A deals. In addition, China Consumers’ 
Associations and other local consumers’ associations, who have the authority to bring civil public interest lawsuit and make complains to the governmental 
authorities, have been targeting large platforms more frequently. Complaints made by consumers’ associations may lead to negative publicity, and increase 
the risk of governmental investigations and public interest lawsuits.

We cannot guarantee you that we will not be subject to more similar or even stricter rectification requests from the governmental authorities or that 
we will fully comply with all applicable rules and regulations at all times. As a result of the regulators’ focus on anti-monopoly and anti-unfair competition 
compliance and consumer rights protection and enhanced regulation of platform enterprises, our business practice and expansion strategy may be subject to 
heightened regulatory scrutiny. In order to comply with existing laws and regulations and new laws and regulations that may be enacted in the future, we 
may need to devote significant resources and efforts, including restructuring affected businesses, adjusting investment activities and adjusting our business 
strategy, which may adversely affect our business operation, growth prospects and reputation. In addition, we cannot assure you that our efforts are 
sufficient to comply with the all the applicable laws and regulations on anti-monopoly, anti-unfair competition and consumer rights protection, and the 
authorities’ requirements in all respects. Any anti-monopoly, anti-unfair competition or consumer rights protection related lawsuit, regulatory investigations 
or administrative proceedings initiated against us could also result in our being subject to regulatory actions, significant fines, and constraints on our 
investments and acquisitions, which could include forced termination of any agreements or transactions, required divestitures, or limitations on certain 
pricing and business practices or significant fines. As a result, we may be subject to significant difficulties in operating our current business and pursuing 
our operation, investment and acquisition strategy.

It may be difficult for overseas regulators to conduct investigation or collect evidence.

The difficulty of cross-border supervision and administration is common in many territories, including mainland China. Although the authorities in 

mainland China may establish a regulatory cooperation mechanism with the securities regulatory authorities of another country or region to implement 
cross-border supervision and administration, such cooperation with the securities regulatory authorities in the Unities States may not be efficient in the 
absence of mutual and practical cooperation mechanism. Furthermore, according to Article 177 of the PRC Securities Law, or Article 177, which took 
effect in March 2020, no overseas securities regulator is allowed to directly conduct investigation or evidence collection activities within the territory of 
mainland China and without the consent by the Chinese securities regulatory authorities and the other competent governmental agencies, no entity or 
individual may provide documents or materials related to securities business overseas. In addition, the Data Security Law and the PRC Personal 
Information Protection Law provide that no entity or individual within the territory of mainland China shall provide any foreign judicial body and law 
enforcement body with any data or any personal information stored within the territory of mainland China without the approval of the competent 
governmental authority of the PRC. While detailed interpretation of or implementation rules under these laws have yet to be promulgated, the inability for 
an overseas securities regulator to directly conduct investigation or evidence collection activities within mainland China, and restrictions on the provision 
of documents, materials, data and personal information by PRC entities and individuals to an overseas securities regulator, foreign judicial body or foreign 
law enforcement body may further increase difficulties faced by you in protecting your interests.

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Risks Related to Our ADSs

The trading price of our ADSs has been and is likely to continue to be volatile regardless of our operating performance.

The trading price of our ADSs has been volatile and has ranged from a low of US$1.65 to a high of US$46.23 since our ADSs started to trade on the 

Nasdaq Global Select Market on March 29, 2018. The market price for our ADSs may continue to be volatile and subject to wide fluctuations in response 
to factors including, but not limited to, the following:

•

•

•

•

•

•

•

actual or anticipated fluctuations in our quarterly results of operations;

changes in financial estimates by securities research analysts;

conditions in online entertainment markets;

announcements of new investments, acquisitions by our company or our competitors, strategic partnerships, joint ventures or capital 
commitments;

addition or departure of key personnel;

fluctuations of exchange rates between RMB and the U.S. dollar;

litigation, government investigation or other legal or regulatory proceeding; and general economic or political conditions in mainland China 
or elsewhere in the world.

In addition, the stock market in general, and the performance and fluctuation of the market prices for internet-related companies and other 

companies with operations mainly in mainland China in particular, may affect the volatility in the prices of and trading volumes for our ADSs. The 
securities of some China-based companies that have listed their securities in the United States have experienced significant volatility that often has been 
unrelated to the operating performance of such companies, including, in some cases, substantial declines in the trading prices of their securities. The trading 
performances of these companies’ securities may affect the attitudes of investors towards Chinese companies listed in the United States in general, which 
consequently may impact the trading performance of our ADSs, regardless of our actual operating performance. In addition, any negative news or 
perceptions about inadequate corporate governance practices or fraudulent accounting, corporate structure or other matters of other Chinese companies may 
also negatively affect the attitudes of investors towards Chinese companies in general, including us, regardless of whether we have engaged in any 
inappropriate activities. In particular, the global financial crisis, the ensuing economic recessions and deterioration in the credit market in many countries 
have contributed and may continue to contribute to extreme volatility in the global stock markets. These broad market and industry fluctuations may 
adversely affect the market price of our ADSs. Volatility or a lack of positive performance in the price of our ADSs may also adversely affect our ability to 
retain key employees, most of whom have been granted options or other equity incentives.

In the past, shareholders of public companies have often brought securities class action suits against those companies following periods of instability 

in the market price of their securities. If we were involved in a class action suit, it could divert a significant amount of our management’s attention and 
other resources from our business and operations and require us to incur significant expenses to defend the suit, which could harm our results of operations. 
Any such class action suit, whether or not successful, could harm our reputation and restrict our ability to raise capital in the future. In addition, if a claim is 
successfully made against us, we may be required to pay significant damages, which could have a material adverse effect on our financial condition and 
results of operations.

If securities or industry analysts do not publish research or publish inaccurate or unfavorable research about our business, the market price for our 
ADSs and trading volume could decline.

The trading market for our ADSs will depend in part on the research and reports that securities or industry analysts publish about us or our business. 

If research analysts do not maintain adequate research coverage or if one or more of the analysts who covers us downgrades our ADSs or publishes 
inaccurate or unfavorable research about our business, the market price for our ADSs would likely decline. If one or more of these analysts cease coverage 
of our company or fail to publish reports on us regularly, we could lose visibility in the financial markets, which, in turn, could cause the market price of or 
trading volume for our ADSs to decline.

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Techniques employed by short sellers may drive down the market price of our ADSs.

Short selling is the practice of selling securities that the seller does not own but rather has borrowed from a third-party with the intention of buying 

identical securities back at a later date to return to the lender. The short seller hopes to profit from a decline in the value of the securities between the sale of 
the borrowed securities and the purchase of the replacement shares, as the short seller expects to pay less in that purchase than it received in the sale. As it 
is in the short seller’s interest for the price of the security to decline, many short sellers publish, or arrange for the publication of, negative opinions 
regarding the issuer and its business prospects in order to create negative market momentum and generate profits for themselves after selling a security 
short. These short attacks have, in the past, led to selling of shares in the market.

Public companies listed in the United States that have a substantial majority of their operations in mainland China have been the subject of short 

selling. Much of the scrutiny and negative publicity has centered on allegations of a lack of effective internal control over financial reporting resulting in 
financial and accounting irregularities and mistakes, inadequate corporate governance policies or a lack of adherence thereto and, in many cases, 
allegations of fraud. As a result, many of these companies are now conducting internal and external investigations into the allegations and, in the interim, 
are subject to shareholder lawsuits and SEC enforcement actions.

We are currently, and may in the future be, the subject of unfavorable allegations made by short sellers. See “Item 8. Financial Information—A. 

Consolidated Statements and Other Financial Information—Legal Proceedings” for more information about the Wolfpack short seller report, including the 
related SEC investigation and class action lawsuits. Any such allegations may be followed by periods of instability in the market price of our ordinary 
shares and ADSs and negative publicity. If and when we become the subject of any unfavorable allegations, whether such allegations are proven to be true 
or untrue, we could have to expend a significant amount of resources to investigate such allegations and defend ourselves. While we would strongly defend 
against any such short seller attacks, we may be constrained in the manner in which we can proceed against the short seller by principles of freedom of 
speech, applicable federal or state law or issues of commercial confidentiality. Such a situation could be costly and time-consuming and could distract our 
management from growing our business. Even if such allegations are ultimately proven to be groundless, allegations against us could severely impact our 
business operations and shareholder’s equity, and the value of any investment in our ADSs could be greatly diminished.

Because we do not expect to pay dividends in the foreseeable future, you must rely on price appreciation of our ADSs for return on your investment.

We currently intend to retain most, if not all, of our available funds and any future earnings to fund the development and growth of our business. As 
a result, we do not expect to pay any cash dividends in the foreseeable future. Therefore, you should not rely on an investment in our ADSs as a source for 
any future dividend income.

Our board of directors has complete discretion as to whether to distribute dividends. Even if our board of directors decides to declare and pay 
dividends, the timing, amount and form of future dividends, if any, will depend on our future results of operations and cash flow, our capital requirements 
and surplus, the amount of distributions, if any, received by our company from our subsidiaries, our financial condition, contractual restrictions and other 
factors deemed relevant by our board of directors. Accordingly, the return to ADS holders will likely depend entirely upon any future price appreciation of 
our ADSs. There is no guarantee that our ADSs will appreciate in value or even maintain the price at which ADS holders purchased the ADSs.

The exercise of voting rights of holders of ADSs are limited by the terms of the deposit agreement, and you may not be able to exercise your right to 
vote your Class A ordinary shares.

Holders of our ADSs will only be able to exercise the voting rights with respect to the underlying Class A ordinary shares in accordance with the 
provisions of the deposit agreement. Under the deposit agreement, ADS holders must vote by giving voting instructions to the depositary. If we ask for 
instructions of ADS holders, then upon receipt of such voting instructions, the depositary will try to vote the underlying Class A ordinary shares in 
accordance with these instructions. If we do not instruct the depositary to ask for instructions of ADS holders, the depositary may still vote in accordance 
with instructions given by holders of ADSs, but it is not required to do so. ADS holders will not be able to directly exercise your right to vote with respect 
to the underlying shares unless you 

70

 
withdraw the shares. When a general meeting is convened, an ADS holder may not receive sufficient advance notice to withdraw the shares underlying his 
or her ADSs to allow such holder to vote with respect to any specific matter. If we ask for instructions of holders of ADSs, the depositary will notify ADS 
holders of the upcoming vote and will arrange to deliver our voting materials to ADS holders. We have agreed to give the depositary at least 30 days’ prior 
notice of shareholder meetings. Nevertheless, we cannot assure you that ADS holders will receive the voting materials in time to ensure that ADS holders 
can instruct the depositary to vote their shares. In addition, the depositary and its agents are not responsible for failing to carry out voting instructions or for 
their manner of carrying out ADS holders’ voting instructions. This means that an ADS holder may not be able to exercise the right to vote and may have 
no legal remedy if the shares underlying his or her ADSs are not voted as such holder requested.

ADS holders may experience dilution of his or her holdings due to inability to participate in rights offerings.

We may, from time to time, distribute rights to our shareholders, including rights to acquire securities. Under the deposit agreement, the depositary 
will not distribute rights to holders of ADSs unless the distribution and sale of rights and the securities to which these rights relate are either exempt from 
registration under the Securities Act with respect to all holders of ADSs, or are registered under the provisions of the Securities Act. The depositary may, 
but  is  not  required  to,  attempt  to  sell  these  undistributed  rights  to  third  parties,  and  may  allow  the  rights  to  lapse.  We  may  be  unable  to  establish  an 
exemption  from  registration  under  the  Securities  Act,  and  we  are  under  no  obligation  to  file  a  registration  statement  with  respect  to  these  rights  or 
underlying securities or to endeavor to have a registration statement declared effective. Accordingly, holders of ADSs may be unable to participate in our 
rights offerings and may experience dilution of their holdings as a result.

ADS holders may be subject to limitations on transfer of their ADSs

Our ADSs are transferable on the books of the depositary. However, the depositary may close its books at any time or from time to time when it 

deems expedient in connection with the performance of its duties. The depositary may close its books from time to time for a number of reasons, including 
in connection with corporate events such as a rights offering, during which time the depositary needs to maintain an exact number of ADS holders on its 
books for a specified period. The depositary may also close its books in emergencies, and on weekends and public holidays. The depositary may refuse to 
deliver, transfer or register transfers of our ADSs generally when our share register or the books of the depositary are closed, or at any time if we or the 
depositary thinks it is advisable to do so because of any requirement of law or of any government or governmental body, or under any provision of the 
deposit agreement, or for any other reason.

Certain judgments obtained against us or our directors and management by our shareholders may not be enforceable.

We are a Cayman Islands company and substantially all of our assets are located outside of the United States. Substantially all of our current 
operations are conducted in mainland China, and are all located outside of the Cayman Islands. Service of court documents on a Cayman Islands company 
can be effected by serving the documents at the company’s registered office and it may be possible to enforce foreign judgments in the Cayman Islands 
against a Cayman Islands company, subject to some exceptions. However, if investors wish to serve documents on and/or enforce foreign judgments 
against our directors and officers, they will need to ensure that they comply with the rules of the jurisdiction where the directors and officers are located. In 
addition, all of our directors and executive officers are located in mainland China or Hong Kong as of the date of this annual report. As a result, it may be 
difficult for you to bring an action against us or against these individuals in the United States in the event that you believe that your rights have been 
infringed under the U.S. federal securities laws or otherwise. Even if you are successful in bringing an action of this kind, the laws of the Cayman Islands, 
mainland China and Hong Kong may render you unable to enforce a judgment against our assets or the assets of our directors and officers, depending on 
where our directors and officers are located. You may also experience difficulties in enforcing judgments of the United States courts obtained against us or 
our directors or executive officers in mainland China or Hong Kong as the United States and mainland China or Hong Kong do not have a bilateral treaty 
or multilateral convention in force on reciprocal recognition and enforcement of judgments. As a result, any United States judgment may only be 
enforceable in mainland China or Hong Kong provided that the conditions set forth in the laws of these jurisdictions are determined by the courts of 
mainland China or Hong Kong, as applicable, to have been fulfilled. For details of the limitations relating to the enforceability of civil liabilities, see “Item 
6. Directors, Senior Management and Employees—E. Share Ownership—Enforceability of Civil Liabilities.” 

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You may face difficulties in protecting your interests, and your ability to protect your rights through U.S. courts may be limited (depending on the 
remedies you are seeking), because we are incorporated under Cayman Islands law.

We are an exempted company incorporated under the laws of the Cayman Islands with limited liability. Our corporate affairs are governed by our 

memorandum and articles of association, the Companies Act and the common law of the Cayman Islands. The rights of shareholders to take action against 
the directors, actions by minority shareholders and the fiduciary duties of our directors to us under Cayman Islands law are to a large extent also governed 
by our memorandum and articles of association, the Companies Act and the common law of the Cayman Islands. The common law of the Cayman Islands 
is derived in part from comparatively limited judicial precedent in the Cayman Islands (as compared to the United States) as well as from the common law 
of England, the decisions of the English courts are of highly persuasive authority, but are not binding, on a court in the Cayman Islands (except for those 
decisions handed down from the Judicial Committee of the Privy Council to the extent that these have been appealed from the Cayman Islands courts). The 
rights of our shareholders and the fiduciary duties of our directors under Cayman Islands law are broadly similar to those in other common law 
jurisdictions, but there may be differences in the statutes or judicial precedent in some jurisdictions in the United States. In particular, the Cayman Islands 
has a different body of securities laws than the United States. Some U.S. states, such as Delaware, have more fully developed and judicially interpreted 
bodies of corporate law than the Cayman Islands. In addition, plaintiffs may face special obstacles, including but not limited to those relating to jurisdiction 
and standing, in attempting to assert derivative claims in state or federal courts of the United States.

Shareholders of Cayman Islands exempted companies with limited liability like us have no general rights under Cayman Islands law to inspect 
corporate records (other than the memorandum and articles of association, the register of mortgages and charges and any special resolutions passed by 
shareholders) or to obtain copies of lists of shareholders of these companies. Under Cayman Islands law, the names of our current directors can be obtained 
from a search conducted at the Registrar of Companies in the Cayman Islands. Our directors have discretion under our articles of association to determine 
whether or not, and under what conditions, our corporate records may be inspected by our shareholders, but are not obliged to make them available to our 
shareholders. This may make it more difficult for you to obtain the information needed to establish any facts necessary for a shareholder motion or to solicit 
proxies from other shareholders in connection with a proxy contest.

As a result of all of the above, our public shareholders may have more difficulty in protecting their interests in the face of actions taken by 

management, members of the board of directors or controlling shareholders than they would as public shareholders of a company incorporated in the 
United States.

Since we are a Cayman Islands exempted company, the rights of our shareholders may be more limited than those of shareholders of a company 
organized in the United States.

Under the laws of some jurisdictions in the United States, majority and controlling shareholders generally have certain fiduciary responsibilities to 
the minority shareholders. Shareholder action must be taken in good faith, and actions by controlling shareholders which are obviously unreasonable may 
be declared null and void. Cayman Islands law protecting the interests of minority shareholders may not be as protective in all circumstances as the law 
protecting minority shareholders in some U.S. jurisdictions. In addition, the circumstances in which a shareholder of a Cayman Islands company may sue 
the company derivatively, and the procedures and defenses that may be available to the company, may result in the rights of shareholders of a Cayman 
Islands company being more limited than those of shareholders of a company organized in the United States.

Furthermore, our directors have the power to take certain actions without shareholder approval which would require shareholder approval under the 

laws of most U.S. jurisdictions. The directors of a Cayman Islands company, without shareholder approval, may implement a sale of any assets, property, 
part of the business, or securities of the company. Our ability to create and issue new classes or series of shares without shareholders’ approval could have 
the effect of delaying, deterring or preventing a change in control without any further action by our shareholders, including a tender offer to purchase our 
ordinary shares at a premium over then current market prices.

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Our dual-class voting structure limits your ability to influence corporate matters and could discourage others from pursuing any change of control 
transactions that holders of our ADSs may view as beneficial.

Our authorized and issued ordinary shares are divided into Class A ordinary shares and Class B ordinary shares (and a further class of authorized but 
undesignated shares). Holders of Class A ordinary shares are entitled to one vote per share, while holders of Class B ordinary shares are entitled to ten 
votes per share.

Due  to  the  disparate  voting  powers  attached  to  these  two  classes  of  ordinary  shares,  Baidu,  holder  of  our  Class  B  ordinary  shares,  held 
approximately 45.4% of our total issued and outstanding ordinary shares and 89.2% of the voting power of our outstanding shares as of February 29, 2024. 
Therefore, Baidu has decisive influence over matters requiring shareholders’ approval, including election of directors and significant corporate transactions, 
such  as  a  merger  or  sale  of  our  company  or  our  assets.  This  concentrated  control  limits  the  ability  of  holders  of  Class  A  ordinary  shares  and  ADSs  to 
influence corporate matters and could discourage others from pursuing any potential merger, takeover or other change of control transactions that holders of 
Class A ordinary shares and ADSs may view as beneficial.

Our memorandum and articles of association contain anti-takeover provisions that could have a material adverse effect on the rights of holders of our 
ordinary shares and ADSs.

Our memorandum and articles of association contain provisions to limit the ability of others to acquire control of our company or cause us to engage 

in change-of-control transactions. These provisions could have the effect of depriving our shareholders of an opportunity to sell their shares at a premium 
over prevailing market prices by discouraging third parties from seeking to obtain control of our company in a tender offer or similar transaction. Subject to 
our memorandum and articles of association and the Companies Act, our board of directors has the authority, without further action by our shareholders, to 
issue preferred shares in one or more series and to fix their designations, powers, preferences, privileges, and relative participating, optional or special 
rights and the qualifications, limitations or restrictions, including dividend rights, conversion rights, voting rights, terms of redemption and liquidation 
preferences, any or all of which may be greater than the rights associated with our ordinary shares, in the form of ADS or otherwise. Preferred shares could 
be issued quickly with terms calculated to delay or prevent a change in control of our company or make removal of management more difficult. If our 
board of directors decides to issue preferred shares, the price of our ADSs may fall and the voting and other rights of the holders of our ordinary shares and 
ADSs may be materially and adversely affected.

We are a foreign private issuer within the meaning of the rules under the Exchange Act, and as such we are exempt from certain provisions applicable 
to United States domestic public companies.

Because we are a foreign private issuer under the Exchange Act, we are exempt from certain provisions of the securities rules and regulations in the 
United States that are applicable to U.S. domestic issuers, including: (i) the rules under the Exchange Act requiring the filing of quarterly reports on Form 
10-Q or current reports on Form 8-K with the SEC; (ii) the sections of the Exchange Act regulating the solicitation of proxies, consents, or authorizations in 
respect of a security registered under the Exchange Act; (iii) the sections of the Exchange Act requiring insiders to file public reports of their stock 
ownership and trading activities and liability for insiders who profit from trades made in a short period of time; (iv) the selective disclosure rules by issuers 
of material nonpublic information under Regulation FD; and (v) certain audit committee independence requirements in Rule 10A-3 of the Exchange Act.

We are required to file an annual report on Form 20-F within four months of the end of each fiscal year. In addition, we publish our results on a 

quarterly basis through press releases, distributed pursuant to the rules and regulations of Nasdaq Stock Market. Press releases relating to financial results 
and material events will also be furnished to the SEC on Form 6-K. However, the information we are required to file with or furnish to the SEC will be less 
extensive and less timely compared to that required to be filed with the SEC by U.S. domestic issuers. As a result, you may not be afforded the same 
protections or information, which would be made available to you, were you investing in a U.S. domestic issuer.

In addition, as a foreign private issuer whose securities are listed on the Nasdaq Global Select Market, we are permitted to follow certain home 
country corporate governance practices in lieu of the requirements of the Nasdaq Rules pursuant to Nasdaq Rule 5615(a) (3), which provides for such 
exemption to compliance with the Nasdaq Rule 5600 Series. We rely on the exemption available to foreign private issuers for the requirement under 
Nasdaq Rule 5605(c)(2)(A)(i) that each member of the audit committee must be an independent director as defined under Nasdaq 

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Rule 5605(a)(2). Mr. Weijian Shan and Mr. Fei Qi, who are non-voting members of our audit committee, are not independent directors as defined under 
Nasdaq Rule 5605(a)(2). In addition, we follow home country practice with respect to annual shareholders meetings and did not hold an annual meeting of 
shareholders in 2023. Furthermore, Nasdaq Rule 5635(c) requires shareholder approval prior to the issuance of securities when a stock option or purchase 
plan is to be established or materially amended or other equity compensation arrangement made or materially amended, pursuant to which stock may be 
acquired by officers, directors, employees, or consultants. We elected to follow our home country practice and did not obtain shareholder approval the 
amendment to our 2021 Plan. If we continue to rely on these and other exemptions available to foreign private issuers in the future, our shareholders may 
be afforded less protection than they otherwise would under the Nasdaq corporate governance listing standards applicable to U.S. domestic issuers. 
Furthermore, as a result of our use of the “controlled company” exemptions, our investors will not have the same protection afforded to shareholders of 
companies that are subject to all of Nasdaq’s corporate governance requirements.

We may be a passive foreign investment company, or PFIC, which could result in adverse U.S. federal income tax consequences for U.S. shareholders.

Generally, a non-U.S. corporation, such as our company, will be considered a PFIC for any taxable year if either (i) at least 75% of its gross income 
is passive income or (ii) at least 50% of the value of its assets (generally based on an average of the quarterly values of the assets during a taxable year) is 
attributable to assets that produce or are held for the production of passive income. For purposes of these rules, the value of certain of our assets is 
generally determined by reference to the market price of the ADSs and class A ordinary shares, which may fluctuate considerably.

Based on the market price of our ADSs, the value of our assets and the composition of our assets and income, we believe that we were not a PFIC 

for our taxable year ended December 31, 2023, and do not presently expect to be a PFIC for the 2024 taxable year or the foreseeable future. However, PFIC 
status is a fact-intensive determination that generally cannot be determined until after the close of the taxable year in question, and is based on that year’s 
composition of income and assets (which could change significantly during the course of a taxable year). Fluctuations in the market price of our ADSs, for 
instance, may cause us to become a PFIC for the current or subsequent taxable years because the value of certain of our assets, for the purpose of the asset 
test, is generally determined by reference to the market price of our ADSs. The composition of our income and assets may also be affected by how, and 
how quickly, we use our liquid assets. In addition, there are uncertainties in the application of the PFIC rules to our particular circumstances. It is possible 
that the Internal Revenue Service, or IRS, may challenge our classification of certain income and assets or our valuation of our tangible and intangible 
assets, each of which may result in our becoming a PFIC for the current or subsequent taxable years. Furthermore, we may also be a PFIC if we were not 
treated as the owner of the variable interest entities for U.S. tax purposes. Accordingly, no assurance can be given regarding our PFIC status for the current 
or any taxable year.

If we were treated as a PFIC for any taxable year during which a U.S. shareholder held an ADS or Class A ordinary share, certain adverse U.S. 

federal income tax consequences could apply to the U.S. shareholder. See “Item 10. Additional Information—Taxation—U.S. Federal Income Tax 
Considerations—Passive Foreign Investment Company Considerations.”

We may have exposure to greater than anticipated tax liabilities.

Due to shifting economic and political conditions, tax policies and laws, tax rates in various jurisdictions may be subject to significant changes that 
could impair our financial results. Various jurisdictions around the world have enacted or are considering enacting digital services taxes, which could lead 
to inconsistent and potentially overlapping international tax regimes applicable to highly-digitalized businesses. In 2021, the Organization for Economic 
Cooperation and Development announced an Inclusive Framework on Base Erosion and Profit Shifting including, Pillar Two Model Rules defining the 
global minimum tax, which calls for the taxation of large multinational corporations at a minimum rate of 15%. Subsequently, multiple sets of 
administrative guidance have been issued. Various tax jurisdictions have either recently enacted legislation to adopt certain components of the Pillar Two 
Model Rules beginning in 2024 with the adoption of additional components in later years, or announced their plans to enact such legislation in future years. 
We will continue to evaluate the impact of such legislative initiatives in the tax jurisdictions in which we operate. There are uncertainties regarding the 
rules and implementations, and there is no guarantee that these changes will not affect our financial results.

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Provisions of our outstanding convertible senior notes could discourage an acquisition of us by a third-party.

Certain provisions of our outstanding convertible senior notes, including the 2025 Notes, 2026 Notes, 2028 Notes, and PAG Notes could make it 
more difficult or more expensive for a third-party to acquire us. The indentures for the 2025 Notes, 2026 Notes, and 2028 Notes define a “fundamental 
change” to include, among other things: (i) any person or group becoming a beneficial owner of our company through gaining more than 50% voting power 
of our ordinary share capital or more than 50% of our outstanding Class A ordinary shares; (ii) any recapitalization, reclassification or change of our 
ordinary shares or ADSs as a result of which these securities would be converted into, or exchanged for, stock, other securities, other property or assets or 
any share exchange, consolidation or merger or similar transaction pursuant to which our ordinary shares or ADSs will be converted into cash, securities or 
other property or any sale, lease or other transfer in one transaction or series of transaction of all or substantially all our consolidated assets, to any person 
other than one of our subsidiaries or variable interest entities; (iii) the adoption of any plan or proposal relating to the liquidation or dissolution of our 
company; (iv) our ADSs ceasing to be listed or quoted on any of The Nasdaq Global Select Market, The Nasdaq Global Market, The New York Stock 
Exchange (or any of their respective successors) and none of the ADSs, Class A ordinary shares, other common equity and ADSs in respect of reference 
property is listed or quoted on one of The Nasdaq Global Select Market, The Nasdaq Global Market, The New York Stock Exchange (or any of their 
respective successors) within one trading day of such cessation; or (v) any change in or amendment to the laws, regulations and rules in mainland China 
that prohibits us from operating substantially all of our business operations and prevents us from continuing to derive substantially all of the economic 
benefits from our business operations. Upon the occurrence of a fundamental change, holders of such 2025 Notes, 2026 Notes, 2028 Notes, and PAG Notes 
will have the right, at their option, to require us to repurchase all of their notes or any portion of the principal amount of such notes in integral multiples of 
US$1,000. In the event of a fundamental change, we may also be required to issue additional ADSs upon conversion of our convertible senior notes.

Conversion of the convertible senior notes may dilute the ownership interest of existing shareholders, including holders who had previously converted 
their convertible senior notes.

The conversion of some or all of the convertible senior notes will dilute the ownership interests of existing shareholders and existing holders of our 

ADSs. Any sales in the public market of the ADSs issuable upon such conversion may increase the opportunities to create short positions with respect to 
the ADSs, which could adversely affect prevailing market prices of our ADSs. In addition, the existence of the convertible senior notes may encourage 
short selling by market participants because the conversion of the convertible senior notes could depress the price of our ADSs.

The sale or availability for sale of substantial amounts of our ADSs could adversely affect their market price.

Sales of substantial amounts of our ADSs in the public market, or the perception that these sales could occur, could adversely affect the market price 

of our ADSs and could materially impair our ability to raise capital in the future. We cannot predict what effect, if any, market sales of securities held by 
our significant shareholders or any other shareholder or the availability of these securities for future sale will have on the market price of our ADSs.

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ITEM 4. INFORMATION ON THE COMPANY

A.

HISTORY AND DEVELOPMENT OF THE COMPANY

We launched qiyi.com under the QIYI brand in April 2010 as an internet video streaming service in mainland China. Our holding company, Ding 
Xin, Inc., was incorporated in November 2009 in the Cayman Islands. Ding Xin, Inc. was subsequently renamed Qiyi.com, Inc. in August 2010 and later 
iQIYI, Inc. in November 2017. QIYI was rebranded as iQIYI in November 2011.

In March 2010, we established a wholly-owned mainland China subsidiary, Beijing QIYI Century Science and Technology Co., Ltd., or Beijing 

QIYI Century. In November 2011, we obtained control over Beijing Xinlian Xinde Advertisement Media Co., Ltd. and in May 2012 we renamed it Beijing 
iQIYI Science & Technology Co., Ltd., or Beijing iQIYI, to operate our internet video streaming services. In December 2012, Shanghai iQIYI Culture 
Media Co., Ltd., or Shanghai iQIYI, was established as our exclusive advertising agent. In May 2013, we acquired the online video business of PPS. We 
primarily provide live streaming service through Shanghai Zhong Yuan Network Co., Ltd., or Shanghai Zhong Yuan, the operating entity of PPS. We are 
considered as the primary beneficiary of Beijing iQIYI, Shanghai iQIYI and Shanghai Zhong Yuan as a result of a series of contractual arrangements, and 
have consolidated their financial results as our variable interest entities under U.S. GAAP for accounting purposes. Beijing iQIYI and Shanghai Zhong 
Yuan hold our VATS Licenses and other licenses and permits necessary for our business operation.

In May 2017, we established a wholly-owned Cayman Islands subsidiary, iQIYI Film Group Limited. Subsequently, we established iQIYI Film 

Group HK Limited in June 2017, and Beijing iQIYI New Media Science and Technology Co., Ltd., or iQIYI New Media, in July 2017. iQIYI Film Group 
Limited holds 100% of the equity of iQIYI Film Group HK Limited, which in turn holds 100% of equity in iQIYI New Media. iQIYI Pictures (Beijing) 
Co., Ltd., or iQIYI Pictures, was established in December 2014, and Beijing iQIYI Intelligent Entertainment Technology Co., Ltd., or Intelligent 
Entertainment (previously known as Beijing iQIYI Cinema Management Co., Ltd., or Beijing iQIYI Cinema), was established in June 2017. We are 
considered as the primary beneficiary of iQIYI Pictures and Intelligent Entertainment as a result of a series of contractual arrangements, and have 
consolidated their financial results as our variable interest entities under U.S. GAAP for accounting purposes.

On March 29, 2018, our ADS commenced trading on the Nasdaq Global Select Market under the symbol “IQ.” 

On July 17, 2018, we completed the acquisition of 100% equity stake in Skymoons Inc. and Chengdu Skymoons Digital Entertainment Co., Ltd., the 

two entities that owned and operated Skymoons. The aggregate consideration consists of a fixed payment of RMB1.27 billion, as well as an additional 
consideration valued at RMB730 million as of June 30, 2018, which has been delivered upon the satisfaction of the agreed upon performance benchmarks. 

In January 2024, we established a mainland China subsidiary, Beijing iQIYI Optical Era Technology Co., Ltd., which is wholly-owned by iQIYI 

Film Group HK Limited. Subsequently, Beijing iQIYI Yinhua Media Co., Ltd., or iQIYI Yinhua, was established in January 2024. We are considered as the 
primary beneficiary of iQIYI Yinhua as a result of a series of contractual arrangements, and have consolidated its financial results as our variable interest 
entity under U.S. GAAP for accounting purposes.

Our principal executive offices are located at 4/F, iQIYI Youth Center, Yoolee Plaza, No. 21, North Road of Workers’ Stadium, Chaoyang District, 

Beijing, 100027 People’s Republic of China. Our telephone number at this address is +86 10 6267-7171. Our registered office in the Cayman Islands is 
located at PO Box 309, Ugland House, Grand Cayman, KY1-1104, Cayman Islands. Our agent for service of process in the United States in connection 
with the registration statement on Form F-3 is Cogency Global Inc., located at 122 East 42nd Street, 18th Floor, New York, NY 10168.

SEC maintains an internet site that contains reports, proxy and information statements, and other information regarding issuers that file 

electronically with the SEC on www.sec.gov. You can also find information on our website http://ir.iqiyi.com. The information contained on our website is 
not a part of this annual report.

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B.

BUSINESS OVERVIEW

iQIYI is a leading provider of online entertainment video services in mainland China. Since the beginning, we have always put content and users at 

the center, orienting each of our business strategies around delivering superior content quality and user-friendliness. Artistically crafted and imbued with 
industry expertise distilled from over a decade of operational experience, many iQIYI original titles have secured their places among the most successful IP 
franchises in the history of Chinese popular entertainment. Designed and refined by our engineers with a deep understanding of the evolving user 
preferences, our products continue to offer superior entertainment experience for users.

Our platform features a variety of premium video content, in particular iQIYI original dramas and shows. With in-house studios spearheading our 

original content production, we are home to many acclaimed original drama series and variety show franchises, and have successfully serialized our 
original content into blockbuster sequels to accumulate and amplify IP value over time. Our in-house content production studios, together with our 
experienced supporting teams, help us industrialize content production, amass creative talents and produce premium content efficiently. Our original 
content also includes content produced in collaboration with third-party partners. With valuable experience gained over the past years, we have produced 
high-quality content that has been well received by the market. In 2023, iQIYI original drama series served as the main driver for content supply, 
accounting for 75% of the newly released drama series with iQIYI popularity index score of over 9,000. We also expand our premium content offerings 
primarily through licenses, revenue-sharing, and barter transactions, which supplement our original content. As of December 31, 2023, we had over 40,000 
professionally produced content titles in our comprehensive and diversified video content library, comprised of drama series, variety shows, films and 
others.

We have developed diversified monetization models. We generate revenues through membership services, online advertising services and a suite of 
other monetization methods. Our monetization model fosters an environment for high-quality content production and effective content distribution on our 
platform, which in turn expands our subscriber base and increases user engagement, creating a virtuous cycle. Our membership services contribute a 
significant portion of our revenues. The primary goal for our membership services is to drive long-term sustainable revenue growth. We aim to enhance 
membership value in order to drive the loyalty, retention and lifetime value of members on our platform. Membership services revenue is driven by 
multiple factors, including monthly average revenue per membership, or monthly ARM, and subscriber base. Our monthly ARM has shown healthy growth 
in 2023, reaching RMB15.13, as compared to RMB14.31 in 2022, representing a year-over-year increase of 5.7%. In addition, we have one of the largest 
subscribing member bases among all internet video streaming services in mainland China. In 2023, we achieved an average daily number of total 
subscribing members of 111.9 million, or 111.2 million excluding individuals with trial memberships. 

Our Products and Services 

We provide our users with a variety of products and services encompassing online video, online games, online literature, animations and others.

Video

We produce, aggregate and distribute a wide variety of professionally produced content, as well as a broad spectrum of other video content in a 

variety of formats.

Professionally Produced Content

iQIYI original content

Driven by our long-term commitment to original content, we have established a unique and effective methodology for both original content 

production and operations. Powered by a strong team of professionals and supported by a mature and highly efficient operating mechanism, our 
methodology covers everything from content creation to production and post-broadcasting. We have achieved a breakthrough in original content as 
evidenced by the scores tracked by iQIYI popularity index, which is our internal indicator of content popularity. Historically, we have had 12 dramas that 
achieved over 10,000 iQIYI popularity index scores, five of which were launched in 2022 and another five in 2023.

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Our original content includes content produced in-house and content produced in collaboration with third-party partners. We have a diversified 

portfolio that includes:

•

•

•

•

original dramas, such as The Knockout (狂飙), Destined (长风渡), and Story of Kunning Palace (宁安如梦), which were launched in 2023 
and broke our internal 10,000 iQIYI popularity index score; 

variety shows, such as The Big Band (乐队的夏天), The Detectives’ Adventures (萌探探探案), The Rap of China (中国说唱巅峰对决), 
Super Sketch Show (一年一度喜剧大赛) and innovative new IP Become A Farmer (种地吧); 

movies, such as Tough Out (棒!少年), Break Through the Darkness (扫黑·决战), Northeastern Bro (东北恋哥), The Comeback (零号追杀) 
and Wolf Hiding (怒潮); and 

cartoons and animations, such as Deer Squad (无敌鹿战队), Princess Doremi (音乐公主爱美莉), The World of Fantasy (灵域), Love 
Between Fairy and Devil (苍兰决), and The Great Ruler (大主宰年番).

iQIYI obtains the IP through production, adaptation or purchase from third parties, while the partners, typically established entertainment production 

companies, are responsible for content development and production. iQIYI maintains a high degree of control during the content development and 
production process.

We also adapt video IP into multiple entertainment products, such as online games, animations, online literature, and derivative merchandise.

Licensed content

In addition to original content, we also provide users with a selection of professionally produced content that is produced by and licensed from third 
parties. Leveraging our expertise in content selection, we have successfully debuted well-received titles such as the drama series iPartment (爱情公寓), In 
the Name of People (人民的名义), Go Go Squid (亲爱的,热爱的), My Heroic Husband (赘婿), A Lifelong Journey (人世间), A Journey to Love (一念关
山) and the variety show Keep Running (奔跑吧). Our licensed content library also features movies, animations, documentaries and other content.

Our licensed video content is typically procured from third parties at fixed rates for a specified term. The average term of our licenses varies 
depending on the type of content, with films having an average term of 11 years and drama series an average term of 14 years. Payments of licensing fees 
are generally made in installments upon signing of the contract and during the license period. We also exchange rights to distribute licensed content with 
other online video streaming services to enrich our content library. In certain cases, we have the right of first refusal to purchase new content produced by 
the licensor.

We leverage our content procurement team’s insights and our AI-based big data analytics capabilities to optimize content procurement. We have 

established partnerships with content providers to ensure access to high-quality content. These partners include leading domestic drama series production 
companies, film production companies and TV stations, “Big Five” Hollywood production studios, and top TV networks in the U.S.

Other Video Content

In addition to professionally produced content, we also offer a broad base of other video content with all kinds of genres, formats and running times, 
such as internet movies and dramas, mini variety shows and animations, vertical or horizontal videos, grassroot or influencer uploaded videos, edited video 
clips, and video blogs, or Vlogs, especially in categories such as popular science, food, travel, and mini-documentaries. Our other video content expands 
our library and allows us to capture a broader user base, drive user engagement and enhance user stickiness.

Our other video content is created and uploaded to our platform by a wide array of content providers. The content providers range from ordinary 

registered users, amateurs, and semiprofessional partners to internet influencers, multi-channel networks, and production studios, which collectively 
contribute to growing our creative user community. Content providers upload their videos onto their iQIYI partner accounts, an open platform we 

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provide, to share, distribute and monetize their video content. We then evaluate the quality of uploaded videos through the use of AI and manual review 
before final approval. Users can subscribe for and follow their favorite iQIYI partner accounts.

Other Products and Services

Our other products and services include online games, literature, comics and others.

We develop and distribute online games featured in various formats to domestic and overseas users. Following our acquisition of Skymoons in July 

2018, we further broadened our game offerings, especially games we develop ourselves that fully leverage the IP value in our content. We provide online 
literature and comics works which can be adapted into script for derivative entertainment products. Furthermore, we are developing a video community to 
build an ecosystem that empowers users to discover video content based on their interests, follow content creators, and interact with other users with the 
same interests. 

iQIYI Lite

In January 2021, we officially released the iQIYI Lite app, which offers users an easy and quick access to the personalized videos based on user 

preferences. We offer various free content on iQIYI Lite app with advertisements catered to the preferences of users, and we also offer ad-supported 
membership services for subscribing members of iQIYI Lite app. iQIYI Lite helps us to expand our total addressable market by penetrating into regions and 
user cohorts which are not yet covered by our main app.

Overseas Business

We expand our business overseas through our multilingual iQIYI app and website, featuring popular Chinese content, commonly known as C-pop, 

along with a wide range of local video content and others. To cater to a diverse global audience, we currently support interfaces in more than ten languages, 
ensuring a user-friendly experience for viewers worldwide. Our app is globally accessible and can be downloaded from major app stores, making it 
convenient for users across different countries and regions to enjoy our content offerings. Our goal for overseas business is to make our platform the home 
to beloved Asian content. We also seek collaboration with local partners to leverage their strong marketing capabilities and know-how in high-quality local 
content.

User Experience

We offer entertainment content across our user-friendly and feature-rich interfaces on our website, mobile app, smart TV and other online terminals. 
In our ongoing commitment to improving user experience, we have introduced several advancements in 2023, such as the upgraded audio-visual experience 
“eXave MAX (帧绮映画MAX)” feature, which offers high-quality audiovisual experience to users who watch our content on certified television models; 
IQHimero Sound, which is a premium surround sound experience; improved bullet chat functionality; and character search, plot search, and actor search 
capabilities. Moreover, to enhance the value perception and experience for our members, we have introduced a series of value-added services and loyalty 
program. For example, our Express Packages enable subscribers to redeem their membership points for early access to finale episodes of hit drama series. 
Additionally, during selected offline major marketing events, our loyal long-time subscribing members and S-Diamond plan subscribers have the 
opportunity to participate in lucky draws to win event tickets. Moreover, for merchandise offers, members can utilize their member points to either fully or 
partially pay for IP-related goods. These enhancements are part of our broader strategy to provide a more immersive and interactive entertainment 
experience across various interfaces of our platform.

Our home page is a one-stop portal for users to access both trending and recommended content. Leveraging our big data analytics, we analyze user 

browsing behavior to understand their tastes and preference, and dynamically update the content shown on the home page to offer users the content we 
think they will enjoy. Our interface offers a variety of viewing functions designed to enhance user experience. We provide various picture resolution and 
play options. Other key functions include bullet chat, screenshots, VR viewing, screen mirroring and video caching. 

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Monetization

We generate revenues primarily through membership services, online advertising and content distribution. We also generate revenues from other 

monetization methods, including online games, IP licensing, talent agency, online literature, other licensing, and more.

Membership Services 

Our membership services provide subscribing members with a choice of various membership privileges. Our current membership program is 

composed of multiple packages, each offered at a different price and provides subscribing members with access to a large collection of subscribing 
members-only content comprised of drama series, movies, animations, cartoons, online literature and others, earlier access to certain content aired on the 
iQIYI platform and a bundle of viewing functions and features. Our members primarily include subscribing members and, to a lesser extent, users who gain 
access to our premium content library through paid video-on-demand service.

We review and evaluate the price of our membership services and adjust the price from time to time. In November 2020, we increased the pricing of 

our monthly, quarterly and annual membership packages on non-iOS channels to the same level as iOS channels. In December 2021 and December 2022, 
we further increased the pricing of certain membership packages.

Online Advertising

The prices of our advertising services depend upon various factors, including form and size of the advertising, level of sponsorship, popularity of the 

content or event in which the advertisements will be placed, and specific targeting requirements. We offer both brand advertising service and performance-
based advertising service.

For brand advertising service, prices purchased by each advertiser or advertising agency are generally fixed under our sales contracts. In addition to 

traditional pre-video and pop-up advertisements, we have also launched various innovative advertising products and solutions: for example, soft product 
placement incorporates the advertised product into the production of our premium original content to facilitate a more natural advertisement viewing 
experience; content-integrated advertisement that integrate brands with the content itself, such as theme songs with lyrics embedding brand names of 
advertisers, creatively designed and presented naturally with the original content; and interactive advertisement facilitates enhanced interaction between 
brands and users.

We also offer performance-based advertising, which is competitively priced through an online bidding process. This approach allows advertisers to 

bid for ad placements in a dynamic and market-driven environment. Our algorithms play a crucial role in maximizing the effectiveness of performance-
based advertising. By analyzing user behavior and engagement patterns, these algorithms aim to deliver the advertisements to the most relevant audiences. 
This targeted approach not only increases the likelihood of user interaction, but also provides advertisers with measurable outcomes. By offering this 
flexible and results-oriented advertising model, we cater to the evolving needs of modern advertisers, providing them with more control and better 
alignment with their marketing objectives.

Content Distribution

We monetize and enrich our content through content distribution. We sub-license content within its authorized scope to TV stations and other 

internet video streaming services. We also enter into barter agreements to exchange internet broadcasting rights of licensed content with other internet 
video streaming services. The barter agreement provides the licensee with the right to broadcast the licensed content, and the licensor retains the right to 
continue broadcasting and/or sub-licensing the exchanged content. We distribute our selected content not only to third-party platforms in mainland China 
but also to regions outside of mainland China. We also distribute theatrical movies invested by iQIYI to offline movie theaters.

Others

Our other monetization models include online games, IP licensing, talent agency, online literature, other licensing and others.

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For our online games, we distribute both games we develop ourselves and third-party games, and we monetize online games through users’ in-app 
purchases of virtual gifts and game privileges. For IP licensing, we license our proprietary IP to third parties to develop derivative merchandise products, 
with a focus on long-term licensing. We also license our popular trademarks to third parties for use in their products. We collaborate with our partners 
generally through fixed-price licensing fees and/or revenue-sharing arrangements. We monetize our talent agency business by organizing our talents to 
participate in dramas, variety shows, commercial performances and brand endorsements, among others. For online literature, we monetize through 
advertisement and paid reading (including membership subscription) on our platform, where readers can pay to gain access to our online literary titles.

We also generate revenue from other licensing by granting rights to certain customers to re-create short-form videos for selected content assets from 

our existing content library over a fixed license period.

Sales and Marketing

Brand Promotion 

iQIYI’s brand values are youth, vitality and positivity. We believe that our high-quality video content and services lead to strong word-of-mouth 

referrals, which drives customer awareness of our brand in mainland China. Our market position benefits significantly from our large and high-quality user 
base and our strong brand recognition.

Leveraging our in-depth understanding of user behavior, we employ a variety of online marketing programs and promotional activities to build our 

brand as part of our overall market strategy, including celebrity endorsement, hot topic dissemination through different media outlets, brand value 
embedment in blockbuster content, as well as resource exchange with major internet media platforms.

We host many offline activities to enhance our brand recognition. To increase members’ loyalty, we organize special events for members such as on-

site visits during the show productions. We also host innovative offline marketing activities such as offline music festivals and our content IP based 
exhibitions.

We also execute marketing strategies aimed at young users to enhance user affinity. We leverage social media platforms and place billboards in high-
traffic areas to facilitate user engagement. We attract young users by offering artist-fans interactions opportunities, offline IP-related pop-up stores. We also 
collaborate with major wireless carriers to provide monthly unlimited data package for using iQIYI app on mobile devices.

Advertising Sales

For brand advertising, we sell our advertising services primarily through third-party advertising agencies, including members of American 
Association of Advertising Agencies, or 4As, and leading Chinese advertising agencies, and a portion of our brand advertising services directly to 
advertisers. We primarily sell our performance-based advertising service through third-party advertising agencies. We strategically leverage advertising 
agencies’ existing long-term relationships and network resources to increase our sales and expand our advertiser base. Depending on the type of advertiser 
and content, the duration of an advertising framework agreement is typically 12 months.

We have an experienced sales team consisting of salespeople with prior experience at Chinese internet companies, members of 4As and domestic 
advertising agencies. We divide our sales team by regions across the country to ensure the delivery of targeted advertising solutions. We provide regular 
training to our sales team to help them provide advertisers with comprehensive information about our services.

Content promotion

We employ a variety of traditional and internet promotional activities to promote our content. We deploy outdoor brand advertisements, such as 
display ads in subway stations. Our promotional efforts are also focused on brand advertisements placed on internet video platforms and social media 
campaigns. Furthermore, we also organize offline promotional events attended by popular celebrities to raise the awareness of our content offerings.

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Intellectual Property and Copyright Protection

We highly value our intellectual property rights, which are fundamental to our success and competitiveness. We rely on a combination of patent, 
copyright, trademark and trade secret laws and restrictions to protect our intellectual property rights. As of December 31, 2023, we have applied for the 
registration of 9,942 patents, among which 2,779 patents of invention, 30 utility model patents and 3,858 patents of appearance have been registered in 
mainland China with the State Administration for Market Regulation of the PRC, or the SAMR, and 82 patents of invention and 14 patents of appearance 
have been registered overseas. As of December 31, 2023, we have registered 5,737 trademarks and have 291 trademarks in application in mainland China 
with the State Intellectual Property Office, and we also have registered 239 trademarks and 44 trademarks in application overseas. We have also registered 

524 software copyrights with the Copyright Protection Center of the PRC. As of December 31, 2023, our “爱奇艺” and “
recognized as well-known trademarks by the SAMR. 

” trademarks have been 

We employ a three-phase copyright protection scheme consisting of copyright management, network monitoring, and complaint or legal action. Our 

proprietary copyright management system registers all procured copyrights and ensures that licensed content on our platform do not exceed its scope and 
term of the licensing agreement. We developed a proprietary system to detect unauthorized use of iQIYI content on other internet platforms. We also 
establish various other channels for copyright protection. After a user registers and before each upload, we require the user to confirm that the content to be 
uploaded is in compliance with the terms and conditions set forth in the user agreement, to guarantee that he or she is the copyright owner or has obtained 
all necessary consents and authorizations for such content. We set technical barriers to deter illegal video content extractions. We encourage our users to 
report pirated content, and our copyright protection team promptly removes any suspected infringing content once we receive proper notification from the 
legitimate copyright owner. As a major market player in the streaming entertainment industry, we also attach great value to industrial response and 
feedback. We actively liaise with other major internet video streaming services to form industry union and collectively protect copyright.

Content Moderation

We implement strict monitoring procedures to remove inappropriate or illegal content, including video, online literature, animations, iQIYI Show, 
bullet chat and comment postings, and content from other services. Text, images and videos are screened by our content moderation team, which reviews 
our content on a 24/7 basis. Illegal and inappropriate content can generally be identified and removed promptly after it has been uploaded.

Our content moderation team employs systematic monitoring procedures that include machine screening and manual review based on the latest laws 
and regulations. Our proprietary machine identification system automatically screens text, picture and video content. The text identification system screens 
text content based on pre-set key words and anti-spam system; the picture identification system screens picture content based on optical character 
recognition and pornographic-content detection; and the video identification system screens video content based on similarity analysis against our video 
database to analyze each frame and each second of video content. The machine screening process may have three possible outcomes: suggesting to delete 
content identified as illegal or inappropriate, releasing content identified as safe, or flagging content for manual review when the system cannot make a 
judgment. The content moderation team manually reviews flagged content to make judgment on whether to block or to release, and the machine 
identification system conducts auto-learning based on the judgment from manual review. The content moderation team also conducts random screening on 
content that has passed the machine screening process. We regularly communicate with the government authorities to stay abreast of developments in laws 
and regulations to ensure compliance. We provide periodic and comprehensive training to our content moderation team to ensure and enhance their 
understanding of regulatory requirements.

We conduct thorough background checks on our content providers. We request entities to provide us with copies of registration information and 
organization code certificate, and individuals to provide us with copies of official governmental ID. We request individuals to provide a mobile phone 
number, which is registered with one’s ID. We monitor all live content broadcast on our platform in real time using both machine screening and manual 
review. Despite our content moderation efforts, we may still be subject to risks arising from contents on our platform. See “Item 3. Key Information—D. 
Risk Factors—Risks Related to Our Business and Industry—Videos and other content displayed on our platform may be found objectionable by PRC 
regulatory authorities and may subject us to penalties and other administrative actions.”

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Competition

We face competition for content sourcing, user traffic and advertising customers from other providers of online entertainment video services in 
mainland China, primarily including Tencent Video, Youku, Mango TV and Bilibili. We also compete with other internet media and entertainment services, 
such as internet and social platforms and short-form video platforms, as well as major TV stations. For a discussion of risks related to competition, see 
“Item 3. Key Information—D. Risk Factors—Risks Related to Our Business and Industry—We operate in a highly competitive market and we may not be 
able to compete effectively.”

Seasonality

Seasonal fluctuations have affected, and are likely to affect our business in the future. Historically, we have experienced lower online advertising 
services revenue in the first quarter of each year in connection with the Chinese New Year holiday as advertisers limit their budget for online platforms. 
The first and third quarters of each year typically represent the peak seasons for our membership services historically, when users tend to consume more 
content during Chinese New Year and summer holiday. However, the seasonal pattern of our business can be impacted by our content release schedule and 
other factors. For a discussion of risk related to seasonality and fluctuation of our operating results, see “Item 3. Key Information—D. Risk Factor—Risks 
Related to Our Business and Industry—Our quarterly operating results may fluctuate, which makes our results of operations difficult to predict and may 
cause our quarterly results of operations to fall short of expectations.”

Insurance

As required by laws and regulations in mainland China, we participate in various employee social benefits plans that are organized by municipal and 

provincial governments, including medical insurance, job-related injury insurance, maternity insurance and unemployment insurance. We do not have any 
business liability or disruption insurance coverage for our operations in mainland China. See “Item 3. Key Information—D. Risk Factors—Risks Related to 
Our Business and Industry—We have limited business insurance coverage.”

Government Regulations 

This section sets forth a summary of the most significant rules and regulations that affect our business activities in mainland China.

Regulations on Corporate Governance

On December 29, 2023, the Standing Committee of the National People’s Congress promulgated the amended PRC Company Law, or the Amended 
PRC Company Law, which will come into effect on July 1, 2024, to supersede the existing PRC Company Law which was amended in October 2018. The 
Amended PRC Company Law has made material amendments on corporate governance and shareholders rights of the PRC companies, including, among 
others, the statutory period for payment of registered capital, the setting of the board of directors and the board of supervisors, and transfer of equity 
interests in a company. 

With respect to the period for payment of the registered capital, pursuant to the Amended PRC Company Law, all shareholders of a PRC limited 

liability company shall fully pay up the registered capital subscribed for by such shareholders within five years since the date of establishment of such PRC 
limited liability company, unless otherwise provided by laws and regulations. With respect to any company established before the effective date of the 
Amended PRC Company Law, the period of capital contribution provided in its articles of association shall be amended to meet the time limit provided in 
the Amended PRC Company Law if such period of capital contribution in its articles of association exceeds that as required by the Amended PRC 
Company Law; with respect to any company whose period of capital contribution or amount of the registered capital are obviously abnormal, the 
competent governmental authority may require such company to adjust its period of capital contribution or amount of the registered capital in a timely 
manner. The Amended PRC Company Law provides that the detailed implementation measures for the aforesaid provisions will be formulated by the State 
Council of the PRC. If any shareholder fails to make capital contributions on schedule and in full as provided in the articles of association, the company 
shall send a written notice requesting such shareholder to pay up all overdue registered capital within a 

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grace period no less than sixty days from the issuance date of such notice. If, upon the expiration of the foregoing grace period, such shareholder still hasn’t 
fulfilled the obligation of capital contribution with respect to such overdue registered capital, the company may, upon adoption of the resolution of the 
board of directors, send a notice of forfeiture to such shareholder in writing. Since the issuance date of the foregoing notice, such shareholder shall forfeit 
the equity interests for which the capital contribution has not been paid up. The forfeited equity interests shall be transferred or cancelled in accordance 
with the applicable laws. On February 6, 2024, the SAMR issued a draft of the Provisions of the State Council on Implementing the Registered Capital 
Registration and Management System under the PRC Company Law for public comments until March 5, 2024, which further specify the detailed 
requirements and measures of the registration and management of registered capital under the Amended PRC Company Law. Pursuant to such draft 
provisions, there shall be a three-year interim period from July 1, 2024 to June 30, 2027 for the existing companies to adjust their periods of capital 
contribution. If the period of capital contribution of a company established before the effective date of the Amended PRC Company Law exceeds the 
period prescribed under the Amended PRC Company Law, such company shall make an adjustment within the foregoing interim period to meet the 
requirements under the Amended PRC Company Law. The adjusted period of capital contribution shall be recorded in such company’s articles of 
association and publicized through the national enterprise credit information publicity system in accordance with laws. If a limited liability company 
established before the effective date of the Amended PRC Company Law fails to adjust its period of capital contribution during the interim period, the 
competent registration authority may require it to make adjustment within ninety days so that this company’s period of capital contribution shall not exceed 
five years commencing from July 1, 2027 in accordance with laws.

With respect to the board of directors and the board of supervisors, the Amended PRC Company Law eliminates the upper limit on the number of 

the directors of a limited liability company, and stipulates that the board of directors of a limited liability company without a board of supervisors including 
an employee representative among its members, but with more than 300 employees shall have an employee representative acting as a director, who shall be 
democratically elected by the company’s employees through a general assembly of employees or other democratic forms. In addition, after the effective 
date of the Amended PRC Company Law, limited liability companies, joint stock limited companies with small scale or a small number of shareholders and 
wholly state-owned companies may set up an audit committee to replace the functions and powers of the board of supervisors, and such companies may not 
set the board of supervisors or any supervisor. 

With respect to the transfer of equity interest of a limited liability company, the Amended PRC Company law stipulates that the shareholders of a 

limited liability company may transfer the equity interest without the consent of other shareholders, provided that such shareholder shall notify other 
shareholders in writing with respect to transfer of such equity interest. Other shareholders will be regarded as giving up the right of first refusal if they fail 
to reply within 30 days after receiving the written notice. If a shareholder transfers the equity interest held by it, it shall notify the company in writing to 
request the company (i) to change the register of shareholders and (ii) to register the change with the competent enterprise registration authority. If the 
company refuses or fails to respond, the transferee and transferor may file a lawsuit with the competent court.

Regulations Related to Foreign Investment in Mainland China

The Foreign Investment Law took effect on January 1, 2020 and replaced the trio of existing laws regulating foreign investment in mainland China, 
namely, the Sino-foreign Equity Joint Venture Enterprise Law, the Sino-foreign Cooperative Joint Venture Enterprise Law and the Wholly Foreign-invested 
Enterprise Law, together with their implementation rules and ancillary regulations. The organization form, organization and activities of foreign-invested 
enterprises shall be governed, among others, by the PRC Company Law and the PRC Partnership Enterprise Law. Foreign-invested enterprises established 
before the implementation of this law may maintain their corporate structure and corporate governance within five years after the implementation of this 
law. 

According to the Foreign Investment Law, foreign investments are entitled to pre-entry national treatment and foreign investments must be 
conducted in line with the “negative list.” Foreign investors shall not invest in any forbidden fields stipulated in the negative list and shall meet the 
conditions stipulated in the negative list before investing in any restricted fields. Foreign investors’ investment, earnings and other legitimate rights and 
interests within the territory of mainland China shall be protected in accordance with the law, and all national policies on supporting the development of 
enterprises shall equally apply to foreign-invested enterprises.

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Investment activities in mainland China by foreign investors are principally governed by the Guidance Catalogue of Industries for Foreign 
Investment, which was promulgated and is amended from time to time by the Ministry of Commerce and the NDRC. This catalogue classifies industries 
into three categories with regard to foreign investment: “encouraged,” “restricted,” and “prohibited.” Industries not listed in this catalogue are deemed 
permitted areas for foreign investments and are generally open to foreign investment unless specifically restricted by other PRC regulations. On December 
27, 2021, the NDRC and the Ministry of Commerce promulgated the 2021 Negative List, which took effect on January 1, 2022 and replaced the Guidance 
Catalogue of Industries for Foreign Investment. According to the 2021 Negative List, the ultimate foreign equity ownership of entities that engage in value-
added telecommunications business (except for e-commerce, domestic multi-party communication, storage and forwarding and call center) must not exceed 
50%. In addition, foreign investments in the internet cultural business (except for music), the internet audio-video program business, the radio and 
television program production and operation business, the production of audio-video products and/or electronic publications and film production and 
distribution business are prohibited. However, foreign investors are allowed to hold up to 100% of equity interests in an online data processing and 
transaction processing business (including e-commerce business operation) in mainland China.

On December 19, 2020, the NDRC and the Ministry of Commerce jointly promulgated the Measures on the Security Review of Foreign Investment, 
effective on January 18, 2021, setting forth provisions concerning the security review mechanism on foreign investment, including the types of investments 
subject to review, review scopes and procedures, among others. The Office of the Working Mechanism of the Security Review of Foreign Investment has 
been established under the NDRC, which leads the task together with the Ministry of Commerce. Foreign investor or relevant parties in mainland China 
must declare the security review to the Office of the Working Mechanism prior to (i) the investments in the military industry, military industrial supporting 
and other fields relating to the security of national defense, and investments in areas surrounding military facilities and military industry facilities; and (ii) 
investments in important agricultural products, important energy and resources, important equipment manufacturing, important infrastructure, important 
transport services, important cultural products and services, important information technology and internet products and services, important financial 
services, key technologies and other important fields relating to national security, and obtain control in the target enterprise. Control exists when the foreign 
investor (i) holds over 50% equity interests in the target, (ii) has voting rights that can materially impact on the resolutions of the board of directors or 
shareholders meeting of the target even when it holds less than 50% equity interests in the target, or (iii) has material impact on target’s business decisions, 
human resources, accounting and technology.

In order to comply with mainland China regulatory requirements, we operate a substantial portion of our business through the variable interest 
entities and their subsidiaries, and rely on contractual arrangements among our mainland China subsidiaries, the variable interest entities and their nominee 
shareholders to control the business operations of the variable interest entities. For the associated risks, see “Item 3. Key Information—D. Risk Factors—
Risks Related to Our Corporate Structure—We rely on contractual arrangements with the variable interest entities and their shareholders for our business 
operations, which may not be as effective as direct ownership in providing operational control” and “Item 3. Key Information—D. Risk Factors—Risks 
Related to Our Corporate Structure—The shareholders of the variable interest entities may have potential conflicts of interest with us, which may 
materially and adversely affect our business and financial condition.”

Regulations on Value-added Telecommunications Services

On September 25, 2000, the State Council promulgated the Telecommunications Regulations of the People’s Republic of China, which was 

amended on July 29, 2014 and February 6, 2016. The regulations distinguish between “basic telecommunications services” and “value-added 
telecommunications services.” The regulations define value-added telecommunications services as telecommunications and information services provided 
through public network infrastructures. Pursuant to the regulations, commercial operators of value-added telecommunications services must first obtain an 
operating license from the MIIT, or its provincial level counterparts.

The Catalog of Telecommunications Business which was issued as an attachment to the Telecommunications Regulations and most recently 
amended on June 6, 2019, further categorizes value-added telecommunications services into two classes: Class 1 value-added telecommunications services 
and Class 2 value-added telecommunications services. Information services provided via cable networks, mobile networks or internet fall within Class 2 
value-added telecommunications services.

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The Administrative Measures for Internet Information Services, promulgated by the State Council on September 25, 2000, amended and effective on 

January 8, 2011, sets out guidelines on the provision of internet content services. According to such measures, the internet content services are classified 
into commercial internet content services and non-commercial internet content services. All commercial internet content provider must obtain a Value-
added Telecommunications Business Operation License for internet information service, such type of VATS License is also referred to as ICP License, from 
the appropriate telecommunications authorities.

On July 3, 2017, the MIIT issued the Measures on the Administration of Telecommunications Business Operating Permits, which took effect on 
September 1, 2017, to supplement the Telecommunications Regulations and further regulate the telecommunications business permits. The measures set 
forth the types of licenses required to operate value-added telecommunications services and the qualifications and procedures for obtaining such licenses. 
The measures also provide that an operator providing value-added services in multiple provinces is required to obtain an inter-regional license, whereas an 
operator providing value-added services in one province is required to obtain an intra-provincial license. Any telecommunication services operator must 
conduct its business in accordance with the specifications in its license. We engage in business activities that are value-added telecommunications services 
as defined in the Telecommunications Regulations and the Catalog of Telecommunications Business. To comply with these laws and regulations, Beijing 
iQIYI, Shanghai Zhong Yuan, and Chengdu Skymoons Digital Entertainment Co., Ltd. have each obtained an ICP License, which will remain effective 
until September 8, 2026, May 11, 2026, and May 12, 2027 respectively. Beijing iQIYI also obtained a VATS License for internet data center, content 
distribution, internet access services, information services other than internet information service, which remains effective until October 8, 2027.

Regulations on Internet Content Providers

The Administrative Measures for Internet Information Services, set out guidelines on the provision of internet content services. The measures 

specify that interact content services regarding news, publications, education, medical and health care, pharmacy and medical appliances, among other 
things, are required to be examined, approved and regulated by the authorities. Internet information providers are prohibited from providing services 
beyond those included in the scope of their licenses or filings. Furthermore, the measures specify a list of prohibited content. Internet information providers 
are prohibited from producing, copying, publishing or distributing information that is humiliating or defamatory to others or that infringes the legal rights 
of others. Internet information providers that violate such prohibition may face criminal charges or administrative sanctions. Internet information providers 
must monitor and control the information posted on their websites. If any prohibited content is found, they must remove the content immediately, keep a 
record of such content and report to the authorities.

On December 15, 2019, the Office of the Central Cyberspace Affairs Commission promulgated the Provisions on the Governance of Network 

Information Content Ecology. According to the provisions, content platforms shall set up a mechanism for ecological governance of network information 
content, develop detailed rules for ecological governance of the network information content, and improve systems for user registration, account 
management, information release examination, posts and comments examination, among others. If a content platform violates the provisions, the competent 
cyberspace authorities may hold interviews, give warnings and order the platform to make rectifications within a specified time limit. If the content 
platform fails to do so or if the circumstances are severe, the cyberspace authorities may order such platform to suspend its information update and impose 
other penalties. As a provider of commercial internet content services, we are required to comply with the provisions. See “Item 3. Key Information—D. 
Risk Factors—Risks Related to Our Business and Industry—Videos and other content displayed on our platform may be found objectionable by PRC 
regulatory authorities and may subject us to penalties and other administrative actions.”

Regulations on Internet Audio-video Program Services

On December 20, 2007, the Ministry of Information Industry and the State Administration of Radio, Film, and Television jointly issued the 
Administrative Provisions for the Internet Audio-video Program Services, which took effect on January 31, 2008 and was amended on August 28, 2015. 
The provisions define “internet audio-video program services” as producing, editing and integrating of audio-video programs, supplying audio-video 
programs to the public via the internet, and providing audio-video programs uploading and transmission services to a third-party. Entities providing internet 
audio-video program services must obtain an Internet Audio-video Program 

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Transmission License. Applicants for such licenses shall be state-owned or state-controlled entities unless an internet audio-video program transmission 
license has been obtained prior to the effectiveness of the provisions in accordance with the then-in-effect laws and regulations. According to the Official 
Answers to Press Questions Regarding the Internet Audio-video Program Regulations published by the State Administration of Radio, Film, and Television 
on February 3, 2008, the State Administration of Radio, Film, and Television and the Ministry of Information Industry clarified that providers of internet 
audio-video program services who had legally engaged in such services prior to the adoption of the provisions, provided they have not been in violation of 
laws and regulations, shall be eligible to re-register and continue operations of internet audio-video program services. This policy has later been reflected in 
the Notice on Relevant Issues Concerning Application and Approval of Audio-video Permit, issued by the State Administration of Radio, Film, and 
Television on May 21, 2008 and amended on August 28, 2015. In addition, in accordance with the Decisions of the State Council on the Entry of the Non-
state-owned Capital into the Cultural Industry, promulgated by the State Council on April 13, 2005, and the Opinions on Introducing Foreign Investments 
to the Cultural Sector, jointly adopted by five PRC regulatory agencies and the Negative List, foreign-invested enterprises are not allowed to engage in the 
above-mentioned services.

According to the provisions and other applicable laws and regulations, audio-video programs provided by the entities supplying internet audio-video 

program services shall not contain any illegal content or other content prohibited by the laws and regulations, such as any content against the basic 
principles in the PRC Constitution, any content that damages the sovereignty of the country or national security, and any content that disturbs social order 
or undermine social stability. An audio-video program that has already been broadcast shall be retained in full for at least 60 days. Movies, television 
programs and other media content used as internet audio-video programs shall comply with the administrative regulations on programs broadcasts through 
radio, movie and television channels. Entities providing services related to internet audio-video programs shall immediately delete the audio-video 
programs violating laws and regulations, keep appropriate records, report to the proper authorities and implement other regulatory requirements.

The Categories of the Internet Audio-video Program Services (Trial) promulgated by SAPPRFT on March 17, 2010 and amended on March 10, 

2017, classifies internet audio/visual programs into four categories: (I) Category I internet audio/video program service, which is carried out with a form of 
radio station or television station; (II) Category II internet audio/video program service, including (a) re-broadcasting service of current political news 
audio/video programs; (b) hosting, interviewing, reporting and commenting service of arts, entertainment, technology, finance and economics, sports, 
education and other specialized audio/video programs; (c) producing (interviewing not included) and broadcasting service of arts, entertainment, 
technology, finance and economics, sports, education and other specialized audio/video programs; (d) producing and broadcasting service of internet 
films/dramas; (e) aggregating and broadcasting service of films, television dramas and cartoons; (f) aggregating and broadcasting service of arts, 
entertainment, technology, finance and economics, sports, education and other specialized audio/video programs; and (g) live audio/video broadcasting 
service of cultural activities of common social organizations, sport events or other organization activities; and (III) Category III internet audio/video 
program service, including (a) aggregating service of online audio/video contents, and (b) re-broadcasting service of the audio/video programs uploaded by 
internet users; and (IV) Category IV internet audio/video program service, including (a) re-broadcasting of the radio/television program channels; (b) re-
broadcasting of internet audio/video program channels; and (c) re-broadcasting of live internet-based audio/video programs.

On July 20, 2015, the SAPPRFT issued the Notice on Relevant Issues concerning Implementing the Approval Works of Upgrading Mobile Internet 

Audio-video Program Service. The notice provides that the mobile internet audio-video program services shall be deemed internet audio-video program 
service. Entities which have obtained the approvals to provide the internet audio-video program services may use mobile wireless application protocol 
websites or mobile applications to provide audio-video program services. Entities with regulatory approvals may operate mobile applications to provide the 
audio-video program services. The types of the programs shall be within the permitted scope as provided in the licenses and such mobile applications shall 
be filed with the NRTA and/or the State Film Bureau. On March 16, 2018, the SAPPRFT issued the Notice on Further Regulating the Transmission Orders 
of Internet Audio-video Programs. According to this notice, online platforms shall not illegally capture, edit, or reprogram audio-video programs, shall 
strengthen the administration of audio-video programs, such as online movie clips and trailers, shall strengthen the management of the naming or 
sponsorship of the various programs, and the governmental authorities shall strengthen their administration and supervision over online audio-video 
platforms, as well as radio and television stations on content management. Among other things, the notice requires that online 

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audio-video platforms shall not produce or disseminate programs that distort, parody or vilify classic literary works; shall not re-edit, re-dub, or re-caption 
the subtitles of classic literary works, radio and television programs, network-based original audio-video programs or intercept certain program segments 
and splice them into new programs; and shall not disseminate edited pieces of works that distort the originals. Online platforms shall strictly supervise 
reprogramed videos uploaded by users and shall not facilitate the dissemination of defective audio-video programs. In addition, when receiving a complaint 
about defective programs from copyright owners, broadcasting agencies or producing agencies, online platforms shall immediately delete such programs.

On October 31, 2018, the State Administration of Radio and Television issued the Notice on Further Strengthening the Management of Radio and 
Television and Network Audio-video Programs, according to which all radio and television broadcasting institutes, network audio-video program service 
institutes and program production institutes shall stick to the right political direction and strengthen value guidance; pursue people-centered creative 
orientation to curb bad tendencies such as pursuing celebrities, pan-entertainment and so on; persist in providing high-quality content, constantly innovate 
programs, and strictly control the remuneration of guests; and strengthen the governance of TV series, network series (including network movies) to 
promote the benign development of the industry; shall strengthen the use and management of ratings (click-through rate) survey data and resolutely crack 
down on ratings (click-through rate) forgeries. The notice further provides that as to main network audiovisual programs, the total remuneration of all 
guests in each program shall not exceed 40% of the total cost of the program, the total remuneration of main guests in each program shall not exceed 40% 
of the total remuneration of all guests, and information such as the names, salaries and cost proportion of the guests shall be reported to the State 
Administration of Radio and Television before going online. Meanwhile, the total remuneration of all actors of each TV series and network series 
(including network movies) shall not exceed 40% of the total cost of production, of which the total remuneration of main actors shall not exceed 70% of the 
total remuneration of all actors.

On December 27, 2018, the SART issued the Notice on the Upgrading of the Network Audio-video Program Information Recording System, 

according to which, the State Administration of Radio and Television has added a new module called the “Main Network Movies and Teleplays 
Information Recording System” in the “Network Play, Micro Film and other Network Audiovisual Program Information Recording System” set up in 2012. 
Since February 15, 2019, before the production of main network movies and teleplays (including network plays, network movies and network animations), 
the producers shall provide certain specified information, such as name, type, content outline, budget making, among other things. Main network movies 
and teleplays shall include network series (network animations) with total investment of more than RMB five million and network movies with an 
investment of more than RMB one million. After shooting and production of main network movies and teleplays, the producers shall provide additional 
information, such as the expected broadcasting platform, amount of actual investment, actor’s remuneration and so on in the recording system, and submit 
the finished programs to the competent radio and television administrative departments. Main network series, network movies and network animations with 
on-line filing numbers could be broadcasted and promoted on the home pages of various audio-video program websites, or could be used for investment 
promotion, membership recommendation, online recommendation and program optimization of audio-video program websites. On September 2, 2021, the 
NRTA issued the Circular of the General Office of the National Radio and Television Administration on Further Strengthening the Management of Cultural 
Programs and Their Personnel, or Notice 267, pursuant to which online audio-video platforms shall not broadcast idol training shows, as well as variety 
entertainment and reality shows participated by celebrities’ children. The Notice 267 also requires platforms to strictly control voting in the talent shows 
and not to use in programs actors and guests who have violated laws or have conducted unethical behaviors. Beijing iQIYI has obtained an Internet Audio-
video Program Transmission License which will remain effective until October 23, 2024, covering certain audio-video program services as provided in 
Category II and Category III, and Shanghai Zhong Yuan has obtained an Internet Audio-video Program Transmission License which will remain effective 
until March 23, 2026, covering certain audio-video program services as provided in Category II, Category III and Category IV.

The CAC, the Ministry of Culture and Tourism and the NRTA issued the Notice on Issuing the Administrative Provisions on Online Audio-video 
Information Services on November 18, 2019, which provides that online audio-video information service providers shall authenticate user’s real identity 
information based on the organization code, identity card number and mobile phone number, among other things. Online audio-video information service 
providers shall not serve users who fail to provide their real identity information. Online audio-video information service providers shall strengthen the 
management of the audio-video information posted by users, deploy and apply identification technologies for illegal and non-real audio and video; if any 
user is found to produce, post or 

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disseminate content prohibited by laws or regulations, the transmission of such information shall be ceased, and disposal measures such as deletion shall be 
taken to prevent the information from spreading, and such service providers shall keep appropriate records, and report to the CAC, the Ministry of Culture 
and Tourism, the NRTA and other regulatory bodies.

Regulations on Online Live Streaming Services

On November 4, 2016, the State Internet Content Office issued the Administrative Regulations on Online Live- Streaming Services that took effect 
on December 1, 2016, according to the which, when providing internet news information services, both online live-streaming service providers and online 
live-streaming publishers must obtain licenses for providing internet news information service and may only carry out internet news information services 
within the scope of their licenses. All online live-streaming service providers (whether or not providing internet news information) must take certain 
actions to operate their services, including establishing platforms for monitoring live-streaming content.

On September 2, 2016, the SAPPRFT issued the Circular on Issues concerning Strengthening the Administration of Online Live Streaming of 
Audio-video Programs, according to which, the Internet Audio-video Program Transmission License is a prerequisite for online audio-video live streaming 
of general cultural events, such as social communities, sports events, as well as important political, military, economic, social and cultural events. 
Information about specific activities to be streamed shall be filed in advance with the provincial counterparts of the NRTA. Online audio-video live 
streaming service providers shall censor and tape such programs and retain them for at least 60 days for future check by the administrative departments; 
and they shall have emergency plans in place to replace programs in violation of laws and regulations. Bullet chats are not allowed in the live streaming of 
major political, military, economic, social, cultural, sports and other activities and events. Special censorship shall be implemented over the bullet chats 
during the live streaming of cultural activities of general social groups, sports events and other organizational activities.

According to the Notice on Strengthening the Management of Online Show Live Streaming and e-commerce- Live Streaming promulgated by the 

NRTA on November 12, 2020, live streaming platforms for online shows are requested to strengthen positive value guidance and enable those tasteful, 
meaningful, interesting and warm live-streaming programs to have good traffic, and to prevent the spread of the trends of wealth flaunting, money 
worshiping and vulgarity. In addition, the number of content reviewers a platform is required to keep must in principle be no less than 1/50 of the number 
of live streaming rooms. Live streaming platforms for online shows need to manage the hosts and “virtual gifting” users based on the real-name- 
registration system, and users who have not registered with real names or who are minors are prohibited from virtual gifting. The live streaming platforms 
are required to implement real-name registration system by real-name verification, face recognition, manual review and other measures to prevent minors 
from virtual gifting. The platform shall limit the maximum amount of virtual gifting each user may give per time, day and month. Live streaming platforms 
for e-commerce shall not illegally produce and broadcast, beyond their business scope of e-commerce, any commentary programs unrelated to sales of 
goods.

According to the Law of the PRC on the Protection of Minors (2020 Revision), which took effect on June 1, 2021, live streaming service providers 
are not allowed to provide minors under age 16 with online live streaming publisher account registration service, and must obtain the consent from parents 
or guardians and verify the identity of the minors before allowing minors aged 16 or above to register live streaming publisher accounts.

Regulations on Mobile Internet Applications Information Services

In addition to the Telecommunications Regulations and other regulations above, mobile internet applications, also known as apps, are further 
regulated by the Administrative Provisions on Mobile Internet Applications Information Services, which was promulgated by the CAC and took effect on 
August 1, 2022. According to these provisions, the CAC and its local branches shall be responsible for the supervision and administration of nationwide 
and local app information respectively.

App providers shall strictly fulfill their responsibilities of information security management, and perform the following duties: (i) in accordance with

the principles of “real name at background, any name at foreground,” verify identities with the registered users through mobile phone numbers and other 
information; (ii) establish and improve 

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the mechanism for user information security protection, follow the principles of “legality, appropriateness and necessity” in collection and use of personal 
information, expressly state the purpose, methods and scope of information collection, and obtain the users’ consent; (iii) establish and improve the 
verification and management mechanism for the information content; adopt proper sanctions and measures such as warning, limiting functions, suspending 
updates, and closing accounts, for releasing illegal information content, as appropriate; keep records and report to the competent department; (iv) according 
to the law, protect and safeguard users’ “rights to know and rights to choose” during installation or use; do not turn on the functions of collecting 
geographic location, reading address books, or using cameras or recordings, without express statement to the users and the consent of the users; do not turn 
on functions irrelevant to the services; do not tie up and install irrelevant apps; (v) respect and protect intellectual property rights; do not produce or release 
apps which violate others’ intellectual property rights; and (vi) keep records of user log information for 60 days.

Regulations on Production and Operation of Radio/Television Programs

On July 19, 2004, the State Administration of Radio, Film, and Television promulgated the Administrative Measures on the Production and 
Operation of Radio and Television Programs, or the Radio and Television Program Production Measures, which took effect on August 20, 2004 and was 
amended on August 28, 2015 and October 31, 2018. The Radio and Television Program Production Measures provides that any business that produces or 
operates radio or television programs must first obtain a Radio and Television Program Production and Operation Permit. Entities holding such permits 
shall conduct their business within the permitted scope as provided in their permits. In addition, foreign-invested enterprises are not allowed to engage in 
the above-mentioned services. Both Beijing iQIYI and Shanghai Zhong Yuan have obtained the Radio and Television Program Production and Operation 
Permit for their respective businesses.

Regulations on Online Culture Activities

According to the Interim Administrative Provisions on Internet Culture, promulgated by the Ministry of Culture, on February 17, 2011, and most 
recently amended on December 15, 2017. Internet culture activities include: (i) production, reproduction, import, release or broadcast of internet culture 
products (such as online music, online game, online performance and cultural products by certain technical means and copied to the internet for spreading); 
(ii) distribution or publication of cultural products on inter-net; and (iii) exhibitions, competitions and other similar activities concerning internet culture 
products. The provisions further classify internet cultural activities into commercial internet cultural activities and non-commercial internet cultural 
activities. Entities engaging in commercial internet cultural activities must apply to the authorities for a Network Cultural Business Permit, while non-
commercial cultural entities are only required to report to related culture administration authorities within 60 days of the establishment of such entity. If any 
entity engages in commercial internet culture activities without approval, the cultural administration authorities or other governmental authorities may 
order such entity to cease to operate internet culture activities as well as levying penalties including administrative warning, fines up to RMB30,000 and 
listing such entity on the cultural market blacklist to impose credit penalty in case of continued non-compliance. In addition, foreign-invested enterprises 
are not allowed to engage in the above-mentioned services except online music. 

In accordance with the Administrative Measures for Content Self-Review by Network Culture Business Entities, issued by the Ministry of Culture 
on August 12, 2013 and took effect on December 1, 2013, the entities that engage in the internet cultural business shall review the content of products and 
services to be provided before providing such content and services to the public. These entities shall establish content management system, set up 
departments for content management and employ proper personnel to ensure the legality of content. The content management system of an internet cultural 
business entity is required to specify the responsibilities, standards and processes for content review as well as accountability measures, and is required to 
be filed with the provincial level counterpart of the Ministry of Culture and Tourism.

Regulations on Online Advertising Services

On April 24, 2015, the Standing Committee of the National People’s Congress enacted the Advertising Law of the People’s Republic of China, 

which took effect on September 1, 2015 and most recently amended on April 29, 2021. 

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The Advertising Law increases the potential legal liability of advertising services providers and strengthens regulations of false advertising. On 
February 25, 2023, the State Administration for Market Regulation, or the SAMR, issued the Measures for the Administration of Internet Advertising, 
effective on May 1, 2023. The Advertising Law and the SAMR measures require that online advertisements may not affect users’ normal internet use and 
internet pop-up ads must display a “close” sign prominently and ensure one-key closing of the pop-up windows. The SAMR measures provide that all 
online advertisements must be marked “Advertisement” so that viewers can easily identify them as such. Moreover, the SAMR measures treat paid search 
results as advertisements that are subject to PRC advertisement laws, and requires that paid search results be conspicuously identified on search result 
pages as advertisements. The Advertising Law and SAMR measures require us to conduct more stringent examination and monitoring of our advertisers 
and the content of their advertisements.

Regulations on Internet Publishing

On February 4, 2016, the SAPPRFT and MIIT jointly issued the Rules for the Administration for Internet Publishing Services, which took effect on 
March 10, 2016, to replace the Provisional Rules for the Administration for Internet Publishing that had been jointly issued by the SAPPRFT and the MIIT 
on June 27, 2002. The rules define “internet publications” as digital works that are edited, produced, or processed to be published and provided to the 
public through the internet, including (i) original digital works, such as pictures, maps, games, and comics; (ii) digital works with content that is consistent 
with the type of content that has been published in media such as books, newspapers, periodicals, audio-video products, and electronic publications; (iii) 
digital works in the form of online databases compiled by selecting, arranging, and compiling other types of digital works; and (iv) other types of digital 
works identified by the NPPA. Under the rules, internet operators distributing such publications via internet are required to apply for an internet publishing 
license with the governmental authorities and for NPPA approval before distributing internet publications. Shanghai Zhong Yuan currently holds an internet 
publishing license to publish the internet games through the internet, while Beijing iQIYI plans to apply for the internet publishing license to the extent 
practical.

Regulations on Online Games

Regulatory Authorities, Online Game Publications and Online Game Operations

On September 28, 2009, the General Administration of Press and Publication, together with the National Copyright Administration, and the National 
Office of Combating Pornography and Illegal Publications jointly issued the Notice on Further Strengthening on the Administration of Pre-examination and 
Approval of Online Game and the Examination and Approval of Imported Online Game, or Circular 13. Circular 13 states that foreign investors are not 
permitted to invest in online game operating businesses in mainland China via wholly foreign-owned entities, Sino-foreign equity joint ventures or 
cooperative joint ventures or to exercise control over or participate in the operation of domestic online game businesses through indirect means, such as 
other joint venture companies or contractual or technical arrangements. If our contractual arrangements were deemed under Circular 13 to be an “indirect 
means” for foreign investors to exercise control over or participate in the operation of a domestic online game business, our contractual arrangements might 
be challenged by the NPPA. We are not aware of any online game companies which use the same or similar contractual arrangements having been 
challenged by the General Administration of Press and Publication, the SAPPRFT or the NPPA as using those contractual arrangements as an “indirect 
means” for foreign investors to exercise control over or participate in the operation of a domestic online game business or having been penalized or ordered 
to terminate operations since Circular 13 took effect. However, it is unclear whether and how Circular 13 might be interpreted or implemented in the future. 
See “Item 3. Key Information—D. Risk Factors—Risks Related to Our Corporate Structure—If the PRC government finds that the agreements that 
establish the structure for operating certain of our operations in mainland China do not comply with PRC regulations relating to the relevant industries, or if 
these regulations or the interpretation of existing regulations change in the future, we could be subject to severe penalties or be forced to relinquish our 
interests in those operations.”

Pursuant to the Notice on Issuing the Provisions on the Main Functions, Internal Bodies and Staffing of the General Administration of Press and 

Publication (National Copyright Administration) promulgated by the General Office of the State Council on July 11, 2008, the Notice of the State 
Commission Office for Public Sector Reform on Interpretation of the State Commission Office for Public Sector Reform on Several Provisions relating to 

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Animation, Online Game and Comprehensive Law Enforcement in Culture Market in the Three Provisions jointly promulgated by the Ministry of Culture, 
the State Administration of Radio, Film, and Television and the General Administration of Press and Publication on September 7, 2009, the Notice on 
Issuing the Provisions on the Main Functions, Internal Bodies and Staffing of the State Administration of Press, Publication, Radio, Film and Television 
promulgated by the General Office of the State Council on July 11, 2013, and the Rules for the Administration for Internet Publishing Services, the General 
Administration of Press and Publication was responsible for the examination and approval process of online games prior to online publication, the 
SAPPRFT was responsible for the approval of game registration and issuance of game publication numbers, and after the online games uploaded on the 
internet, online games would be administered by the Ministry of Culture. Moreover, if an online game is launched on the internet without the prior approval 
of the General Administration of Press and Publication, the Ministry of Culture would be responsible for guiding the cultural market law enforcement team 
to conduct investigation and punishment.

In March 2018, the Central Committee of the Communist Party of China issued the Plan for Deepening the Institutional Reform of the Party and 

State and the National People’s Congress promulgated the Decision of the First Session of the Thirteenth National People’s Congress on the State Council 
Institutional Reform Proposal, or collectively, the Institutional Reform Plans. According to the Institutional Reform Plans, the SAPPRFT was reformed and 
now known as the NRTA under the State Council, and the responsibility of the SAPPRFT for the approval of online game registrations and issuance of 
game publication numbers has been transferred to the NPPA, effective from March 21, 2018. Beginning in December 2018, the NPPA at the national level 
started to approve new online games.

On May 20, 2019, the Ministry of Culture and Tourism released the Notice on Adjusting the Scope of Examination and Approval regarding the 

Network Cultural Business Permit to Further Regulate the Approval Work, which quotes the Regulations on the Function Configuration, Internal 
Institutions and Staffing of the Ministry of Culture and Tourism and further specifies that the Ministry of Culture and Tourism no longer assumes the 
responsibility for administering the industry of online games. On July 10, 2019, the Ministry of Culture and Tourism issued the Abolition Decisions on the 
Interim Administrative Measures for the Administration of Online Games and the Administrative Measures for Tourism Development Plan. The abolition 
decisions also cite the Regulations on the Function Configuration, Internal Institutions and Staffing of the Ministry of Culture and Tourism and further 
abolish the Interim Measures for the Administration of Online Games, which means that the Ministry of Culture and Tourism no longer regulates the 
industry of the online games. The abolition decisions reduced the regulatory burden on online game operators, as a Network Cultural Business Permit and 
post-operation filings are no longer required for online games, and imported online games are no longer subject to content review by the Ministry of 
Culture and Tourism, while a currently valid games-related Network Cultural Business Permit will remain valid until the term of the license expires.

Protection of Minors

In April 2007, the General Administration of Press and Publication and several other government authorities jointly promulgated the Notice 
Concerning the Protection of Minors’ Physical and Mental Well-being and Implementation of Anti-addiction System on Online Games, which confirms the 
real-name verification scheme and anti-addiction system standard made by the General Administration of Press and Publication in previous years and 
requires online game operators to develop and test their anti-addiction systems from April 2007 to July 2007, after which no online games can be registered 
or operated without an anti-addiction system, in accordance with the notice. Since then, the governmental authorities have issued rules to restrict playtime 
of minors. On August 30, 2021, the NPPA promulgated the Notice on Further Strengthening Regulation to Effectively Prevent Online Gaming Addictions 
among Minors, according to which all online game companies can only provide one hour of online game services to minors between 8p.m. and 9p.m. on 
Fridays, Saturdays, Sundays and legal holidays, and are not allowed to provide online game services in any form to minors in any other time.

Regulations on E-Commerce

On March 15, 2021, SAMR promulgated the Measures for the Supervision and Administration of Online Transactions, which took effect on May 1, 

2021. It imposes stringent requirements and obligations on online trading or service operators as well as marketplace platform providers. For example, 
marketplace platform providers are 

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obligated to examine the legal status of each third-party merchant selling products or services on their platforms and display on a prominent location on a 
merchant’s web page the information stated in the merchant’s business license or a link to its business license. On December 24, 2014, the Ministry of 
Commerce promulgated the Provisions on the Procedures for Formulating Transaction Rules of Third-Party Online Retail Platforms (Trial) to regulate the 
formulation, revision and enforcement of transaction rules for online retail marketplace platforms.

The Standing Committee of the National People’s Congress enacted the PRC E-Commerce Law on August 31, 2018, which took effect on January 
1, 2019. Under the PRC E-Commerce Law, E-Commerce refers to operating activities of selling goods or providing services through the internet or other 
information networks. The PRC E-Commerce Law generally applies to: (i) platform operators, which refer to legal persons or unincorporated organizations 
that provide network places of business, transaction matching, information release and other services to enable the transaction parties to carry out 
independent transaction activities; (ii) operators on the platform, which refer to e-commerce operators that sell goods or provide services to customers 
through e-commerce platforms; and (iii) other e-commerce operators that sell goods or provide services through their own websites or other network 
services. The PRC E-Commerce Law also provides rules in relation to e-commerce contracts, dispute settlements, e-commerce development as well as 
legal liabilities involved in e-commerce.

According to the Notice on Lifting the Restriction to Foreign Shareholding Percentage in Online Data Processing and Transaction Processing 

Business (Operational E-commerce) promulgated by the MIIT on June 19, 2015, as well as the Negative List, foreign investors are allowed to hold up to 
100% of all equity interest in the online data processing and transaction processing business (operational e-commerce) in mainland China. An e-commerce 
operator shall obtain a license for value-added telecommunications services with the specification of online data processing and transaction processing 
business from appropriate telecommunications authorities, pursuant to the Telecommunications Regulations and the Catalog of Telecommunications 
Business.

The Consumer Protection Law, which was promulgated by the Standing Committee of the National People’s Congress on October 31, 1993 and was 

last amended on October 25, 2013 with effect from March 15, 2014, sets out the obligations of business operators and the rights and interests of the 
consumers. Business operators must guarantee the quality, function, usage and term of validity of the goods or services they sell or provide. The consumers 
whose interests have been damaged due to their purchase of goods or acceptance of services on online platforms may claim damages from the sellers or 
service providers. Online platform operators may be subject to liabilities if the lawful rights and interests of consumers are infringed in connection with 
consumers’ purchase of goods or acceptance of services on online platforms and the platform operators fail to provide consumers with authentic contact 
information of the sellers or service providers. In addition, platform operators may be jointly and severally liable with the sellers and service providers if 
they are aware or should be aware that the sellers or the service providers are using the online platform to infringe upon the lawful rights and interests of 
consumers and fail to take measures necessary to prevent or stop this activity. On January 6, 2017, the SAMR issued the Interim Measures for No Reason 
Return of Online Purchased Commodities within Seven Days, which took effect on March 15, 2017 and was amended on October 23, 2020, further 
clarifying the scope of consumers’ rights to make returns without a reason, including exceptions, return procedures and online marketplace platform 
providers’ responsibility to formulate seven-day no-reason return rules and related consumer protection systems, and supervise the merchants for 
compliance with these rules.

Regulations on Internet Information Security, Censorship and Privacy Protection

The PRC Cybersecurity Law, which was promulgated on November 7, 2016 by the Standing Committee of the National People’s Congress and took 

effect on June 1, 2017, provides that network operators shall meet their cyber security obligations and shall take technical measures and other necessary 
measures to protect the safety and stability of their networks. Under the PRC Cybersecurity Law, network operators are subject to various security 
protection-related obligations, including: (i) network operators shall comply with certain obligations regarding maintenance of the security of internet 
systems; (ii) network operators shall verify users’ identities before signing agreements or providing certain services such as information publishing or real-
time communication services; (iii) when collecting or using personal information, network operators shall clearly indicate the purposes, methods and scope 
of the information collection, the use of information collection, and obtain the consent of those from whom the information is collected; (iv) network 
operators shall strictly preserve the privacy of user information they collect, and establish and maintain systems to protect user privacy; (v) network 
operators shall strengthen 

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management of information published by users, and when they discover information prohibited by laws and regulations from publication or dissemination, 
they shall immediately stop dissemination of that information, including taking measures such as deleting the information, preventing the information from 
spreading, preserving records, and reporting to the competent governmental agencies. In addition, the PRC Cyber Security Law requires that critical 
information infrastructures operators generally shall store, within the territory of mainland China, the personal information and important data collected and 
produced during their operations in mainland China and their purchase of network products and services that affect or may affect national securities shall be 
subject to national cybersecurity review.

On June 10, 2021, the Standing Committee of the National People’s Congress promulgated the PRC Data Security Law, which became effect in 

September 2021. The PRC Data Security Law provides for data security and privacy obligations on entities and individuals carrying out data activities and 
introduces a data classification and hierarchical protection system based on the importance of data in economic and social development, as well as the 
degree of harm it will cause to national security, public interests, or legitimate rights and interests of individuals or organizations when such data is 
tampered with, destroyed, leaked, or illegally acquired or used. The appropriate level of protection measures is required to be taken for each respective 
category of data. For example, a processor of important data shall designate the personnel and the management body responsible for data security, carry out 
risk assessments for its data processing activities and file the risk assessment reports with the competent authorities. In addition, the PRC Data Security 
Law provides a national security review procedure for those data activities which affect or may affect national security and imposes export restrictions on 
certain data and information.

The PRC government promulgated the Measures for Cybersecurity Review in April 2020, which took effect in June 2020. Under these measures, 

critical information infrastructure operators must pass a cybersecurity review when purchasing network products and services which do or may affect 
national security. On December 28, 2021, the CAC, together with certain other PRC governmental authorities, jointly released the Revised Cybersecurity 
Review Measures, which took effect on February 15, 2022. Pursuant to the Revised Cybersecurity Review Measures, operators of critical information 
infrastructure that intend to purchase network products and services that affect or may affect national security must apply for a cybersecurity review. The 
cybersecurity review will evaluate, among others, the risk of critical information infrastructure, core data, important data, or the risk of a large amount of 
personal information being influenced, controlled or maliciously used by foreign governments after going public, and cyber information security risk. The 
Revised Cybersecurity Review Measures set out certain general factors which would be the focus in assessing the national security risk during a 
cybersecurity review. However, as advised by our PRC counsel, as such new laws, regulations, rules were only recently promulgated, their interpretation 
and implementation shall be determined in accordance with the laws and regulations in force at the time. As of the date of this annual report, we have not 
been involved in any investigations or become subject to a cybersecurity review initiated by the CAC, and we have not received any inquiry, notice, 
warning, sanctions in such respect or any regulatory objections to our listing status from the CAC.

On July 30, 2021, the PRC State Council promulgated the Regulations on Security Protection of Critical Information Infrastructures, which took 
effect on September 1, 2021 and provide that “critical information infrastructures” shall mean any important network facilities or information systems of 
important industries or fields such as public communication and information service, energy, communications, water conservation, finance, public services, 
e-government affairs and national defense science, and any other important network facilities or information systems which may endanger national security, 
people’s livelihood and public interest in case of damage, function loss or data leakage. In addition, the administration departments for each critical 
industry and sector shall be responsible to formulate eligibility criteria and determine the critical information infrastructure operator in the respective 
industry or field. The operators shall be informed about the final determination as to whether they are categorized as critical information infrastructure 
operators. The regulations further require critical information infrastructures operators, (i) to report to the competent administration departments in a timely 
manner when the identification result may be affected due to material changes in the critical information infrastructures; (ii) to plan, construct or put into 
use the security protection measures and the critical information infrastructures simultaneously; and (iii) to report to the competent administration 
departments in a timely manner in the event of merger division or dissolution, and deal with critical information infrastructures as required by the 
competent administration departments, among other things. Operators in violation of the regulations may be ordered to rectify, subject to warnings, fines 
and other administrative penalties or even criminal liabilities, and the directly responsible personnel in charge may also be imposed on fines or other 
liabilities. As of the date of this annual report, we have not been involved in any investigations on cybersecurity review made by the CAC on such basis, 
and we have not received any inquiry, notice, warning, or sanctions in such respect.

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On November 14, 2021, the CAC published a discussion draft of Regulations on the Administration of Cyber Data Security for public comments, 

which provides that data processors conducting the following activities shall apply for cybersecurity review: (i) merger, reorganization or division of 
internet platform operators that have acquired a large number of data resources related to national security, economic development or public interests 
affects or may affect national security; (ii) listing abroad of data processors processing over one million users’ personal information; (iii) listing in Hong 
Kong which affects or may affect national security; or (iv) other data processing activities that affect or may affect national security. The Draft Cyber Data 
Security Regulations also provide that operators of large internet platforms that set up headquarters, operation centers or R&D centers overseas shall report 
to the national cyberspace administration and competent authorities. In addition, the Draft Cyber Data Security Regulations also require that data 
processors processing important data or going public overseas shall conduct an annual data security self-assessment or entrust a data security service 
institution to do so, and submit the data security assessment report of the previous year to the local branch of the CAC before January 31 each year. As of 
the date of this annual report, this draft has not been formally adopted. Substantial uncertainties exist with respect to the enactment timetable, final content, 
interpretation and implementation. Based on the facts that, (i) the Revised Cybersecurity Review Measures were newly adopted and the discussion draft of 
Regulations on the Administration of Cyber Data Security have not been formally adopted, and the implementation and interpretation of both are subject to 
uncertainties, and (ii) we have not been involved in any investigations on cyber security review made by the CAC on such basis, nor have we received any 
inquiries, notices, warnings, or sanctions from any competent PRC regulatory authorities related to cybersecurity, data security and personal data 
protection, we believe, as of the date of this annual report, we are in compliance with the existing PRC laws and regulations on cybersecurity, data security 
and personal data protection issued by the CAC.

The PRC government authorities also further enhanced the supervision and regulation of cross-border data transmission. On July 7, 2022, the CAC 

promulgated the Measures for the Security Assessment of Cross-border Data Transfer, which took effect on September 1, 2022. In accordance with such 
measures, data processors will be subject to security assessment conducted by the CAC prior to any cross-border transfer of data if the transfer involves (i) 
important data; (ii) personal information transferred overseas by operators of critical information infrastructure or a data processor that has processed 
personal data of more than one million persons; (iii) personal information transferred overseas by a data processor which has already provided personal 
data of 100,000 persons or sensitive personal data of 10,000 persons overseas since January 1 of the preceding year; or (iv) other circumstances as required 
by the CAC. In addition, any cross-border data transfer activities conducted in violation of the Measures for the Security Assessment of Cross-border Data 
Transfer before the effectiveness of such measures are required to be rectified within six months of the effectiveness date thereof. Since these measures are 
relatively new, there are still substantial uncertainties with respect to the interpretation and implementation of these measures in practice and how they will 
affect our business operation. Under the Several Provisions on Regulating the Market Order of Internet Content Services, which was issued by the MIIT in 
December 2011 and took effect in March 2012, an internet content service provider may not collect any personal information on a user or provide any such 
information to third parties without the user’s consent. It must expressly inform the user of the method, content and purpose of the collection and 
processing of such user’s personal information and may only collect information to the extent necessary to provide its services. An internet content service 
provider is also required to properly maintain users’ personal information, and in case of any leak or likely leak of such information, it must take immediate 
remedial measures and, in the event of a serious leak, report to the telecommunications regulatory authority immediately.

Pursuant to the Decision on Strengthening the Protection of Online Information, which was issued by the Standing Committee of the National 
People’s Congress and took effect in December 2012, and the Order for the Protection of Telecommunication and Internet User Personal Information, 
which was issued by the MIIT in 2013, any collection and use of a user’s personal information must be subject to the consent of the user, be legal, rational 
and necessary and be limited to specified purposes, methods and scopes. An internet content service provider must also keep such information strictly 
confidential, and is further prohibited from divulging, tampering or destroying any such information, or selling or providing such information to other 
parties. An internet content service provider is required to take technical and other measures to prevent the collected personal information from any 
unauthorized disclosure, damage or loss. Any violation of these laws and regulations may subject the internet content service provider to warnings, fines, 
confiscation of illegal gains, revocation of licenses, cancelation of filings, closedown of websites or even criminal liabilities.

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The Provisions on Technological Measures for Internet Security Protection, published by the Ministry of Public Security on December 13, 2005 and 

took effect on March 1, 2006, requires internet service providers to keep records of certain information about their users (including user registration 
information, log-in and log-out times, IP addresses, content and time of posts by users) for at least 60 days. Under the PRC Cybersecurity Law, network 
operators must also report any instances of public dissemination of prohibited content. If a network operator fails to comply with such requirements, the 
PRC government may revoke its ICP License and shut down its websites.

On January 23, 2019, the SAMR, the Office of the Central Cyberspace Affairs Commission, the MIIT and the Ministry of Public Security jointly 

issued the Announcement on Carrying out Special Campaigns against Mobile Internet Application Programs Collecting and Using Personal Information in 
Violation of Laws and Regulations, or the App Announcement, which prohibits mobile app operators from collecting personal information irrelevant to 
their services, or forcing users to give authorization in disguised manner. According to the App Announcement, mobile app operators shall indicate to users 
the rules for collecting and using personal information in a simple, concise and easy-to-understand manner, with permission independently granted by the 
user. Furthermore, coercive or excessive collection of personal information, collection and use of personal information without user permission, leakage 
and loss of information or possible leakage and loss of personal information without any remedial measure, illegal use of personal information are 
prohibited. On November 28, 2019, the SAMR, the CAC, the MIIT and the Ministry of Public Security jointly issued the Measures for the Determination 
of the Collection and Use of Personal Information by Apps in Violation of Laws and Regulations, which provides guidance for the regulatory authorities to 
identify the illegal collection and use of personal information through mobile apps, and for the app operators to conduct self-examination and self-
correction and for other participants to voluntarily monitor compliance.

On August 22, 2019, the CAC promulgated the Cyber Protection of Children’s Personal Information Provisions, effective on October 1, 2019, which 
requires, among other things, that network operators who collect, store, use, transfer and disclose personal information of children under the age of 14 shall 
establish special rules and user agreements for the protection of children’s personal information, inform the children’s guardians in a noticeable and clear 
manner, and shall obtain the consent of the children’s guardians.

On August 20, 2021, the Standing Committee of the National People’s Congress promulgated the PRC Personal Information Protection Law, which 

took effect on November 1, 2021. Pursuant to the PRC Personal Information Protection Law, personal information refers to the information related to an 
identified or identifiable individual recorded electronically or by other means, excluding the anonymized information, and processing of personal 
information includes, among other things, the collection, storage, use, handling, transmission, provision, disclosure, deletion of personal information. The 
PRC Personal Information Protection Law explicitly sets forth the circumstances where it is allowed to process personal information, including (i) the 
consent from the individual has been obtained; (ii) it is necessary for the conclusion and performance of a contract under which an individual is a party, or 
it is necessary for human resource management in accordance with the labor related rules and regulations and the collective contracts formulated or 
concluded in accordance with laws; (iii) it is necessary to perform statutory duties or statutory obligations; (iv) it is necessary to respond to public health 
emergencies, or to protect the life, health and property safety of individuals in emergencies; (v) carrying out news reports, public opinion supervision and 
other acts for the public interest, and processing personal information within a reasonable scope; (vi) processing personal information disclosed by 
individuals or other legally disclosed personal information within a reasonable scope in accordance with this law; or (vii) other circumstances stipulated by 
laws and administrative regulations. In addition, this law emphasizes that individuals have the right to withdraw their consent to process their personal 
information, and the processors must not refuse to provide products or services on the grounds that the individuals do not agree to the processing of their 
personal information or withdraw their consent, unless processing of personal information is necessary for the provision of products or services. Before 
processing the personal information, the processors should truthfully, accurately and completely inform individuals of the following matters in a 
conspicuous manner and in clear and easy-to-understand language: (i) the name and contact information of the personal information processor; (ii) the 
purpose of processing personal information, processing method, type of personal information processed, and the retention period; (iii) methods and 
procedures for individuals to exercise their rights under this law; (iv) other matters that should be notified according to laws and administrative regulations. 
Furthermore, the law provides that personal information processors who use personal information to make automated decisions should ensure the 
transparency of decision-making and the fairness and impartiality of the results, and must not impose unreasonable differential treatment on individuals in 
terms of transaction prices and other transaction conditions.

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In addition, the law provides rules for cross-border provision of personal information. In particular, it is provided that the operators of critical 

information infrastructures and the personal information processors that process personal information up to the number prescribed by the national 
cyberspace administration shall store personal information collected and generated within mainland China. If it is really necessary to provide such personal 
information overseas, they shall pass the security assessment organized by the national cyberspace administration, except as otherwise stipulated by laws, 
administrative regulations and the national cyberspace administration. Any processor in violation of this law may be subject to administrative penalties 
including rectifications, warnings, fines, confiscation of illegal gains, suspension of the apps illegally processing personal information or suspension of the 
business, revocation of business operation permits or business licenses, civil liabilities or even criminal liabilities. The directly responsible personnel in 
charge and other directly responsible personnel may be imposed with fines and prohibited from serving as directors, supervisors, senior management 
personnel and personal information protection officers of related companies within a certain period of time.

While we take measures to comply with all applicable data privacy and protection laws and regulations, we cannot guarantee the effectiveness of the 
measures undertaken and those implemented by our business partners. As certain laws and regulations, including the PRC Data Security Law and the PRC 
Personal Information Protection Law, were recently promulgated, we may be required to make further adjustments to our business practices to comply with 
these laws and regulations. See “Item 3. Key Information—D. Risk Factors—Risks Related to Our Business and Industry—Our business is subject to 
complex and evolving Chinese and international laws and regulations regarding cybersecurity, information security, privacy and data protection. Many of 
these laws and regulations are subject to change and uncertain interpretation, and any failure or perceived failure to comply with these laws and regulations 
could result in claims, changes to our business practices, negative publicity, legal proceedings, increased cost of operations, or declines in user growth or 
engagement, or otherwise harm our business.”

Regulations on Internet News Information Services

On June 1, 2017, the Provisions for the Administration of Internet News Information Services and the Implementing Rules for the Administration of 

the Licensing for Internet News Information Services, promulgated by the CAC, took effect, which superseded the previous regulations. According to the 
revised provisions, to provide internet news information services to the public via internet websites, applications, forums, blogs, micro-blogs, public 
accounts, instant communication tools and online live-stream, providers must obtain an Internet News Information Service License, issued by the CAC or a 
local cyberspace administrative office. In addition, the regulations prohibit organizations from establishing foreign, partially or wholly-owned, entities that 
invest or operate internet-based news information services. The CAC and the local cyberspace administrative offices are responsible for the supervision, 
management and inspection of internet-based news information services. If any entity or individual provides internet news information services without 
licenses, the PRC regulatory authorities may suspend the services and impose a fine from RMB10,000 to RMB30,000.

Regulations on Intellectual Property Rights

Copyright

The PRC Copyright Law which took effect on June 1, 1991 and was latest amended on November 11, 2020 and effective on June 1, 2021, provides 

that Chinese citizens, legal persons, or other organizations shall, whether published or not, own copyright in their copyrightable works, which include, 
among other things, works of literature, art, natural science, social science, engineering technology and computer software. Copyright owners enjoy certain 
legal rights, including right of publication, right of authorship and right of reproduction. The PRC Copyright Law as revised in 2001 extends copyright 
protection to internet activities and products disseminated over the internet. In addition, the PRC Copyright Law provides for a voluntary registration 
system administered by the China Copyright Protection Center. According to the PRC Copyright Law, an infringer of the copyrights shall be subject to 
various civil liabilities, which include ceasing infringement activities, apologizing to the copyright owners and compensating the loss of copyright owner. 
Infringers of copyright may also subject to fines and/or administrative or criminal liabilities in severe situations.

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The Computer Software Copyright Registration Measures, promulgated by the National Copyright Administration on April 6, 1992 and amended on 

May 26, 2000 and February 20, 2002, regulates registrations of software copyright, exclusive licensing contracts for software copyright and assignment 
agreements. The National Copyright Administration administers software copyright registration and the China Copyright Protection Center, is designated 
as the software registration authority. The China Copyright Protection Center shall grant registration certificates to the Computer Software Copyrights 
applicants which meet the requirements of both the Computer Software Copyright Registration Measures and the Computer Software Protection 
Regulations (Revised in 2013).

The Provisions of the Supreme People’s Court on Certain Issues Related to the Application of Law in the Trial of Civil Cases Involving Disputes on 

Infringement of the Information Network Dissemination Rights, which was promulgated on December 17, 2012, and further amended on December 29, 
2020 and took effect on January 1, 2021, specifies that disseminating works, performances or audio-video products by the internet users or the internet 
service providers via the internet without the permission of the copyright owners shall be deemed to have infringed the right of dissemination of the 
copyright owner.

The Measures for Administrative Protection of Copyright Related to Internet, which was jointly promulgated by the National Copyright 
Administration and the MIIT on April 29, 2005 and took effect on May 30, 2005, provides that upon receipt of an infringement notice from a legitimate 
copyright holder, an ICP operator must take remedial actions immediately by removing or disabling access to the infringing content. If an ICP operator 
knowingly transmits infringing content or fails to take remedial actions after receipt of a notice of infringement that harms public interest, the ICP operator 
could be subject to administrative penalties, including an order to cease infringing activities, confiscation by the authorities of all income derived from the 
infringement activities, or payment of fines.

On May 18, 2006, the State Council promulgated the Regulations on the Protection of the Right to Network Dissemination of Information (as 

amended in 2013). Under these regulations, an owner of the network dissemination rights with respect to written works, performance or audio or video 
recordings who believes that information storage, search or link services provided by an internet service provider infringe his or her rights may require that 
the internet service provider delete, or disconnect the links to, such works or recordings.

Patent

Patents in mainland China are principally protected under the PRC Patent Law, which was initially promulgated by the Standing Committee of the 
National People’s Congress in 1984 and was most recently amended in 2020. A patent is valid for twenty years in the case of an invention and ten years in 
the case of utility models and designs. As of December 31, 2023, we had applied for the registration of 9,942 patents in mainland China, among which 
2,779 patents of invention, 30 utility model patents and 3,858 patents of appearance have been registered.

Trademark

Registered trademarks are protected under the PRC Trademark Law, which was adopted by the Standing Committee of the National People’s 
Congress in 1982 and most recently amended in 2019, the Implementation Regulations of the PRC Trademark Law adopted by the State Council in 2002 
and most recently amended in 2014 and other related rules and regulations. The State Intellectual Property Office, formerly known as the Trademark Office 
of the State Administration for Industry and Commerce, handles trademark registrations and grants a protection term of ten years to registered trademarks. 
Such term may be renewed for another ten-year period upon request by the trademark owner. As of December 31, 2023, we have registered 5,737 
trademarks and have 291 trademarks in application in mainland China with the State Intellectual Property Office.

Domain Names

Domain names are protected under the Administrative Measures on Internet Domain Names promulgated by the MIIT on August 24, 2017 and 

effective since November 1, 2017. Domain name registrations are handled through domain name service agencies established under the applicable 
regulations, and applicants become domain name holders upon successful registrations. On November 27, 2017, the MIIT promulgated the Notice of the 

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Ministry of Industry and Information Technology on Regulating the Use of Domain Names in Providing Internet-based Information Services, which took 
effect on January 1, 2018. Pursuant to the notice, the domain name used by an internet-based information service provider in providing internet-based 
information services must be registered and owned by such provider in accordance with the law. If the internet-based information service provider is an 
entity, the domain name registrant must be the entity (or any of the entity’s shareholders), or the entity’s principal or senior manager. As of December 31, 
2023, we had registered 151 domain names in mainland China. 

Regulations on Foreign Exchange

General Administration of Foreign Exchange

Under the PRC Foreign Exchange Administration Rules promulgated on January 29, 1996 and most recently amended on August 5, 2008 and 
various regulations issued by SAFE and other PRC government authorities, Renminbi is convertible into other currencies for current account items, such as 
trade-related receipts and payments and payment of interest and dividends. The conversion of Renminbi into other currencies and remittance of the 
converted foreign currency outside mainland China for of capital account items, such as direct equity investments, loans and repatriation of investment, 
requires the prior approval from SAFE or its local office.

Payments for transactions that take place within mainland China must be made in Renminbi. Unless otherwise approved, mainland China companies 
may not repatriate foreign currency payments received from abroad or retain the same abroad. Foreign-invested enterprises may retain foreign exchange in 
accounts with designated foreign exchange banks under the current account items subject to a cap set by SAFE or its local office. Foreign exchange 
proceeds under the current accounts may be either retained or sold to a financial institution engaged in settlement and sale of foreign exchange pursuant to 
SAFE rules and regulations. For foreign exchange proceeds under the capital accounts, approval from SAFE is generally required for the retention or sale 
of such proceeds to a financial institution engaged in settlement and sale of foreign exchange.

Pursuant to the Circular of the State Administration of Foreign Exchange on Further Improving and Adjusting Foreign Exchange Administration 

Policies for Direct Investment, or SAFE Circular 59 promulgated by SAFE on November 19, 2012, which took effect on December 17, 2012 and was 
further amended on May 4, 2015 and on October 10, 2018, approval is not required for opening a foreign exchange account and depositing foreign 
exchange into the accounts relating to the direct investments. SAFE Circular 59 also simplified foreign exchange-related registration required for the 
foreign investors to acquire the equity interests of Chinese companies and further improve the administration on foreign exchange settlement for foreign-
invested enterprises.

Pursuant to the Circular on Further Simplifying and Improving the Foreign Currency Management Policy on Direct Investment, or SAFE Circular 
13, which was promulgated by SAFE on February 13, 2015 and took effect on June 1, 2015, and was later amended on December 30, 2019, which cancels 
the administrative approvals of foreign exchange registration of direct domestic investment and direct overseas investment and simplifies the procedure of 
foreign exchange-related registration, the investors shall register with banks for direct domestic investment and direct overseas investment. The Circular on 
Reforming the Management Approach regarding the Settlement of Foreign Capital of Foreign-invested Enterprise, or SAFE Circular 19, which was 
promulgated by SAFE on March 30, 2015 and took effect on June 1, 2015, provides that a foreign-invested enterprise may, according to its actual business 
needs, settle with a bank the portion of the foreign exchange capital in its capital account for which the foreign exchange administration has confirmed 
monetary capital contribution rights and interests (or for which the bank has registered the injection of the monetary capital contribution into the account). 
Pursuant to SAFE Circular 19, for the time being, foreign-invested enterprises are allowed to settle 100% of their foreign exchange capitals on a 
discretionary basis; a foreign-invested enterprise shall truthfully use its capital for its own operational purposes within the scope of business; where an 
ordinary foreign-invested enterprise makes domestic equity investment with the amount of foreign exchanges settled, the invested enterprise shall first go 
through domestic re-investment registration and open a corresponding account for foreign exchange settlement pending payment with the foreign exchange 
administration or the bank at the place where it is registered.

The Circular on Reforming and Regulating Policies on the Control over Foreign Exchange Settlement of Capital Accounts, or SAFE Circular 16, 
which was promulgated by SAFE and took effect on June 9, 2016, provides that enterprises registered in mainland China may also convert their foreign 
debts from foreign currency into 

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Renminbi on self-discretionary basis. SAFE Circular 16 also provides an integrated standard for conversion of foreign exchange under capital account 
items (including but not limited to foreign currency capital and foreign debts) on self-discretionary basis, which applies to all enterprises registered in 
mainland China.

In January 2017, SAFE promulgated the Circular on Further Improving Reform of Foreign Exchange Administration and Optimizing Genuineness 

and Compliance Verification, or SAFE Circular 3, which stipulates several capital control measures with respect to the outbound remittance of profits from 
domestic entities to offshore entities, including (i) banks must check whether the transaction is genuine by reviewing board resolutions regarding profit 
distribution, original copies of tax filing records and audited financial statements, and (ii) domestic entities must retain income to account for previous 
years’ losses before remitting any profits. Moreover, pursuant to SAFE Circular 3, domestic entities must explain in detail the sources of capital and how 
the capital will be used, and provide board resolutions, contracts and other proof as a part of the registration procedure for outbound investment.

On October 23, 2019, SAFE promulgated the Notice of the State Administration of Foreign Exchange on Further Promoting the Facilitation of 
Cross-border Trade and Investment, or SAFE Notice 28, which permits non-investment foreign-invested enterprises to use their capital funds to make 
equity investments in mainland China, with genuine investment projects and in compliance with effective foreign investment restrictions and other 
applicable laws. However, as SAFE Notice 28 was newly issued, there are still substantial uncertainties as to its interpretation and implementations in 
practice.

Based on SAFE Circular 13 and other laws and regulations relating to foreign exchange, when setting up a new foreign-invested enterprise, the 
foreign invested enterprise shall register with the bank located at its registered place after obtaining the business license, and if there is any change in 
capital or other changes relating to the basic information of the foreign-invested enterprise, including, without limitation any increase in its registered 
capital or total investment, the foreign invested enterprise shall register such changes with the bank located at its registered place after obtaining the 
approval from or completing the filing with competent authorities. Pursuant to foreign exchange laws and regulations, the above-mentioned foreign 
exchange registration with the banks will typically take less than four weeks upon the acceptance of the registration application.

Based on the foregoing, if we intend to provide funding to our wholly foreign owned subsidiaries through capital injection at or after their 
establishment, we shall register the establishment of and any follow-on capital increase in our wholly foreign owned subsidiaries with the SAMR or its 
local counterparts, file such via the foreign investment comprehensive management information system and register such with the local banks for the 
foreign exchange related matters.

Loans by the Foreign Companies to their mainland China subsidiaries

A loan made by foreign investors as shareholders in a foreign invested enterprise is considered to be foreign debt in mainland China and is regulated 

by various laws and regulations, including the PRC Foreign Currency Exchange Administration Rules, the Interim Provisions on the Management of 
Foreign Debts, the Statistical Monitoring of Foreign Debts Tentative Provisions, the Detailed Rules for the Implementation on Statistical Monitoring of 
Foreign Debt, and the Administrative Measures for Registration of Foreign Debts. Under these rules and regulations, a shareholder loan in the form of 
foreign debt made to a mainland China entity does not require the prior approval of SAFE. However, such foreign debt must be registered with and 
recorded by SAFE or its local branches within 15 business days after entering into the foreign debt contract. Pursuant to these rules and regulations, the 
balance of the foreign debts of a foreign invested enterprise shall not exceed the difference between the total investment and the registered capital of the 
foreign invested enterprise, or Total Investment and Registered Capital Balance. Pursuant to the Interim Provisions of the State Administration for Industry 
and Commerce on the Ratio of the Registered Capital to the Total Investment of a Sino-Foreign Equity Joint Venture Enterprise, or the Provisions on Ratio 
of the Registered Capital to the Total Investment, promulgated by SAMR on February 17, 1987 and effective on March 1, 1987, with respect to a Sino-
foreign equity join venture, the registered capital shall be (i) no less than 7/10 of its total investment, if the total investment is US$3 million or under US$3 
million; (ii) no less than 1/2 of its total investment, if the total investment is ranging from US$3 million to US$10 million (including US$10 million), 
provided that the registered capital shall not be less than US$2.1 million if the total investment is less than US$4.2 million; (iii) no less than 2/5 of its total 
investment, if the total investment is ranging from US$10 million to US$30 million (including US$30 million), provided that the registered capital shall not 
be less than US$5 

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million if the total investment is less than US$12.5 million; and (iv) no less than 1/3 of its total investment, if the total investment exceeds US$30 million, 
provided that the registered capital shall not be less than US$12 million if the total investment is less than US$36 million.

On January 11, 2017, the People’s Bank of China promulgated the Notice of the People’s Bank of China on Matters concerning the Macro-

Prudential Management of Full-Covered Cross-Border Financing, or PBOC Notice No. 9. Pursuant to PBOC Notice No. 9, within a transition period of one 
year from January 11, 2017, the foreign invested enterprises may adopt the currently valid foreign debt management mechanism, or Current Foreign Debt 
Mechanism, or the mechanism as provided in PBOC Notice No. 9, or Notice No. 9 Foreign Debt Mechanism, at their own discretion. PBOC Notice No. 9 
provides that, enterprises may conduct independent cross-border financing in RMB or foreign currencies as required. Pursuant to PBOC Notice No. 9, the 
outstanding cross-border financing of an enterprise (the outstanding balance drawn, here and below) shall be calculated using a risk-weighted approach, or
 Risk-Weighted Approach, and shall not exceed the specified upper limit of risk-weighted outstanding cross-border financing. Risk-weighted outstanding 
cross-border financing equals the total of outstanding amounts of RMB and foreign currency denominated cross-border financing multiplied by the 
maturity risk conversion factor and the type risk conversion factor, plus the total of outstanding foreign currency denominated cross-border financing 
multiplied by the exchange rate risk conversion factor. The maturity risk conversion factor shall be 1 for medium- and long-term cross-border financing 
with a term of more than one year and 1.5 for short-term cross-border financing with a term of less than one year. The type risk conversion factor shall be 1 
for on-balance-sheet financing and 1 for off-balance-sheet financing (contingent liabilities) for the time being. The exchange rate risk conversion factor 
shall be 0.5. PBOC Notice No. 9 further provides that the upper limit of risk-weighted outstanding cross-border financing for enterprises shall be 200% of 
its net assets, or Net Asset Limits. Enterprises shall file with SAFE in its capital item information system after entering into cross-border financing 
contracts and prior to three business day before drawing any money from the foreign debts.

Based on the foregoing, if we provide funding to our wholly foreign owned subsidiaries through shareholder loans, the balance of such loans shall 
not exceed the Total Investment and Registered Capital Balance and we will need to register such loans with SAFE or its local branches in the event that 
the Current Foreign Debt Mechanism applies, or the balance of such loans shall be subject to the Risk-Weighted Approach and the Net Asset Limits and we 
will need to file the loans with SAFE in its information system in the event that the Notice No. 9 Mechanism applies. According to PBOC Notice No. 9, 
after a transition period of one year from January 11, 2017, the People’s Bank of China and SAFE will determine the cross-border financing administration 
mechanism for the foreign-invested enterprises after evaluating the overall implementation of PBOC Notice No. 9. As of the date hereof, neither the 
People’s Bank of China nor SAFE has promulgated and made public any further rules, regulations, notices or circulars in this regard. It is uncertain which 
mechanism will be adopted by the People’s Bank of China and SAFE in the future and what statutory limits will be imposed on us when providing loans to 
our mainland China subsidiaries.

Offshore Investment

Under the Circular of the State Administration of Foreign Exchange on Issues Concerning the Foreign Exchange Administration over the Overseas 

Investment and Financing and Round-trip Investment by Domestic Residents via Special Purpose Vehicles, or SAFE Circular 37, issued by SAFE and 
effective on July 4, 2014, mainland China residents are required to register with the local SAFE branch prior to the establishment or control of an offshore 
special purpose vehicle, or SPV, which is defined as offshore enterprises directly established or indirectly controlled by mainland China residents for 
offshore equity financing of the enterprise assets or interests they hold in mainland China. An amendment to registration or subsequent filing with the local 
SAFE branch by such mainland China resident is also required if there is any change in basic information of the offshore company or any material change 
with respect to the capital of the offshore company. At the same time, SAFE has issued the Operation Guidance for the Issues Concerning Foreign 
Exchange Administration over Round-trip Investment regarding the procedures for SAFE registration under SAFE Circular 37, which took effect on July 4, 
2014 as an attachment of SAFE Circular 37.

Failure to comply with the registration procedures set forth in SAFE Circular 37 may result in restrictions on the foreign exchange activities of the 

onshore company, including the payment of dividends and other distributions to its offshore parent or affiliates, and may also subject mainland China 
residents to penalties under PRC foreign exchange administration regulations.

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On February 13, 2015, SAFE promulgated the Notice on Simplifying and Improving the Foreign Currency Management Policy on Direct 
Investment, effective from June 1, 2015, which further amends SAFE Circular 37 by requiring domestic residents to register with qualified banks rather 
than SAFE or its local branches in connection with their establishment or control of an offshore entity established for the purpose of overseas investment or 
financing.

Regulations on Dividend Distribution

The principal laws and regulations regulating to the dividend distribution of dividends by foreign-invested enterprises in mainland China include the 

Company Law of the PRC, as amended in 2004, 2005, 2013 and 2018, the Foreign Investment Law and the Regulation on Implementing the Foreign 
Investment Law. Under the current regulatory regime in mainland China, foreign-invested enterprises in mainland China may pay dividends only out of 
their retained earnings, if any, determined in accordance with PRC accounting standards and regulations. A mainland China company is required to set 
aside as statutory reserve funds at least 10% of its after-tax profit, until the cumulative amount of such reserve funds reaches 50% of its registered capital 
unless laws regarding foreign investment provide otherwise. A mainland China company shall not distribute any profits until any losses from prior fiscal 
years have been offset. Profits retained from prior fiscal years may be distributed together with distributable profits from the current fiscal year.

As of December 31, 2023, all of our wholly foreign-owned subsidiaries, including but not limited to Beijing QIYI Century, iQIYI New Media, 

Tianjin iQIYI Network & Technology Co., Ltd., Shanghai iQIYI Network & Technology Co., Ltd., Beijing iQIYI Interactive Technology Co., Ltd., 
Shanghai iQIYI New Media Science & Technology Co., Ltd., and Hainan iQIYI Information Technology Co., Ltd., were in an accumulated loss position, 
all of which have not and will not be able to pay dividends to our offshore entities until they generate accumulated profits and meet the requirements for 
statutory reserve funds. 

Regulations on Taxation

Enterprise Income Tax

On March 16, 2007, the Standing Committee of the National People’s Congress promulgated the Enterprise Income Tax Law, which was amended 

on February 24, 2017 and December 29, 2018. On December 6, 2007, the State Council enacted the Regulations for the Implementation of the Law on 
Enterprise Income Tax, which took effect on January 1, 2008 and was amended on April 23, 2019. Under the Enterprise Income Tax Law and its 
implementing regulations, both resident enterprises and non-resident enterprises are subject to tax in mainland China. Resident enterprises are defined as 
enterprises that are established in mainland China in accordance with PRC laws, or that are established in accordance with the laws of foreign countries but 
are actually or in effect controlled from within mainland China. Non-resident enterprises are defined as enterprises that are organized under the laws of 
foreign countries and whose actual management is conducted outside mainland China, but who have established institutions or premises in mainland China 
or income generated from inside mainland China. Under the Enterprise Income Tax Law and the implementing regulations, a uniform corporate income tax 
rate of 25% is applied. However, if non-resident enterprises have not formed permanent establishments or premises in mainland China, or if their 
permanent establishment or premises in mainland China have no actual relationship to the income derived in mainland China, enterprise income tax is set 
at the rate of 10% with respect to their income sourced from inside mainland China.

Value-Added Tax

The Provisional Regulations of the PRC on Value-added Tax were promulgated by the State Council on December 13, 1993 and took effect on 

January 1, 1994 which were subsequently amended on November 10, 2008 and took effect on January 1, 2009 and most recently amended on February 6, 
2016 and November 19, 2017. The Detailed Rules for the Implementation of the Provisional Regulations of the PRC on Value-added Tax (Revised in 2011) 
was promulgated by the Ministry of Finance on December 25, 1993 and subsequently amended on December 15, 2008 and October 28, 2011, or 
collectively, VAT Law. On November 19, 2017, the State Council promulgated The Decisions on Abolishing the Provisional Regulations of the PRC on 
Business Tax and Amending the Provisional Regulations of the PRC on Value-added Tax. According to the VAT Law and these decisions, all 

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enterprises and individuals engaged in the sale of goods, the provision of processing, repair and replacement services, sales of services, intangible assets, 
real property and the importation of goods within the territory of mainland China are the taxpayers of VAT. The VAT tax rates generally applicable are 
simplified as 17%, 11%, 6% and 0%, and the VAT tax rate applicable to the small-scale taxpayers is 3%. The Notice of the Ministry of Finance and the 
State Administration of Taxation on Adjusting Value-added Tax Rates was promulgated on April 4, 2018 and took effect on May 1, 2018. The notice 
adjusted the VAT tax rates of 17% and 11% to 16% and 10%, respectively. According to the Announcement on Relevant Policies for Deepening Value-
Added Tax Reform, with effect from April 1, 2019, the VAT tax rate of 16% and 10% are changed into 13% and 9%, respectively.

As of the date of this annual report, our mainland China subsidiaries and the variable interest entities are generally subject to 3%, 6%, 9% or 13% 

VAT rate and related surcharges. 

Dividend Withholding Tax

The Enterprise Income Tax Law provides that since January 1, 2008, an income tax rate of 10% will normally be applicable to dividends declared to 

non-mainland China resident enterprise investors which do not have an establishment or place of business in mainland China, or which have an 
establishment or place of business that is not effectively connected with the relevant income, to the extent such dividends are derived from sources within 
mainland China.

Pursuant to an Arrangement Between the Mainland of China and the Hong Kong Special Administrative Region for the Avoidance of Double 

Taxation and the Prevention of Fiscal Evasion with Respect to Taxes on Incomes and other applicable PRC laws, if a Hong Kong resident enterprise is 
determined by the competent PRC tax authority to have satisfied the conditions and requirements under such arrangement and other applicable laws, the 
10% withholding tax on the dividends the Hong Kong resident enterprise receives from a mainland China resident enterprise may be reduced to 5%. 
However, based on the Circular on Certain Issues with Respect to the Enforcement of Dividend Provisions in Tax Treaties, or SAT Circular 81, issued on 
February 20, 2009 by the State Administration of Taxation, if the PRC tax authorities determine, in their discretion, that a company benefits from such 
reduced income tax rate due to a structure or arrangement that is primarily tax-driven, such PRC tax authorities may adjust the preferential tax treatment. 
According to the Circular on Several Questions regarding the “Beneficial Owner” in Tax Treaties, which took effect on April 1, 2018, when determining 
the applicant’s status as a “beneficial owner” with respect to the tax treatment of dividends, interest or royalties under certain tax treaties, several factors, 
including whether the applicant is obligated to pay more than 50% of his or her income over a twelve-month period to residents of a third country or 
region, whether the business operated by the applicant constitutes actual business activities; and whether the counterparty country or region to the tax treaty 
does not levy any tax, exempts the relevant income from tax or levies tax at an extremely low rate, will be taken into account and be analyzed according to 
the actual circumstances of specific cases. This circular further provides that applicants who intend to prove his or her “beneficial owner” status shall 
submit the required documents to the tax bureau according to the Announcement on Issuing the Measures for the Administration of Non-Resident 
Taxpayers’ Enjoyment of the Treatment under Tax Agreements.

Tax on Indirect Transfer

On February 3, 2015, the State Administration of Taxation issued the Circular on Issues of Enterprise Income Tax on Indirect Transfers of Assets by 
Non-PRC Resident Enterprises. Pursuant to this circular, an “indirect transfer” of assets, including equity interests in a mainland China resident enterprise, 
by a non-mainland China resident enterprise, may be recharacterized and treated as a direct transfer of mainland China taxable assets, if such arrangement 
does not have a reasonable commercial purpose and was established for the purpose of avoiding payment of mainland China enterprise income tax. As a 
result, gains derived from such indirect transfer may be subject to mainland China enterprise income tax. When determining whether there is a “reasonable 
commercial purpose” of the transaction arrangement, features to be taken into consideration include, inter alia, whether the main value of the equity interest 
of the offshore enterprise derives directly or indirectly from mainland China taxable assets; whether the assets of the offshore enterprise mainly consist of 
direct or indirect investments in mainland China, or whether its income is mainly derived from China; and whether the offshore enterprise and its 
subsidiaries that directly or indirectly hold mainland China taxable assets have a real commercial nature which is evidenced by their actual function and 
risk exposure. According to the circular, where the payor fails to withhold any or sufficient 

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tax, the transferor shall declare and pay such tax to the tax authority by itself within the statutory time limit. Late payment of applicable tax will subject the 
transferor to default interest. The circular does not apply to sales of shares by investors through a public stock exchange where such shares were acquired 
on a public stock exchange. On October 17, 2017, the State Administration of Taxation issued the Circular on Issues of Tax Withholding regarding Non-
PRC Resident Enterprise Income Tax, or SAT Circular 37, which was amended on June 15, 2018. SAT Circular 37 further elaborates the implemental rules 
regarding the calculation, reporting and payment obligations of the withholding tax by the non-resident enterprises. Nonetheless, there remain uncertainties 
as to the interpretation and application of the circular. The circular may be determined by the tax authorities to be applicable to our offshore transactions or 
sale of our shares or those of our offshore subsidiaries where non-resident enterprises, being the transferors, were involved.

Regulations on Employment and Social Welfare

Labor Contract Law

The PRC Labor Contract Law which took effect on January 1, 2008 and was amended on December 28, 2012, is primarily aimed at regulating rights 
and obligations of employer and employee relationships, including the establishment, performance and termination of labor contracts. Pursuant to the PRC 
Labor Contract Law, labor contracts shall be concluded in writing if labor relationships are to be or have been established between employers and the 
employees. Employers are prohibited from forcing employees to work above certain time limit and employers shall pay employees for overtime work in 
accordance with national regulations. In addition, employee wages shall be no lower than local standards on minimum wages and shall be paid to 
employees timely.

Social Insurance and Housing Fund

According to the PRC Social Insurance Law implemented on July 1, 2011 and most recently amended on December 29, 2018 and the Regulations 

on the Administration of Housing Funds, which was promulgated by the State Council in 1999 and most recently amended in 2019, employers in mainland 
China must provide employees with welfare schemes covering pension insurance, unemployment insurance, maternity insurance, work-related injury 
insurance, and medical insurance and housing funds. See “Item 3. Key Information—D. Risk Factors—Risks Related to Doing Business in Mainland China
—The enforcement of the labor-related regulations in mainland China and Hong Kong may adversely affect our business and results of operations.”

Employee Stock Incentive Plan

Pursuant to the Notice of Issues Related to the Foreign Exchange Administration for Domestic Individuals Participating in Stock Incentive Plan of 

Overseas Listed Company, or SAFE Circular 7, which was issued by SAFE on February 15, 2012, employees, directors, supervisors, and other senior 
management who participate in any stock incentive plan of a publicly listed overseas company and who are mainland China citizens or non-mainland China 
citizens residing in mainland China for a continuous period of no less than one year, subject to a few exceptions, are required to register with SAFE through 
a qualified domestic agent, which may be a mainland China subsidiary of such overseas listed company, and complete certain other procedures.

In addition, the State Administration of Taxation has issued certain circulars concerning employee stock options and restricted shares. Under these 
circulars, employees working in mainland China who exercise stock options or are granted restricted shares will be subject to mainland China individual 
income tax. The mainland China subsidiaries of an overseas listed company are required to file documents related to employee stock options and restricted 
shares with the tax authorities and to withhold individual income taxes of employees who exercise their stock option or purchase restricted shares. If the 
employees fail to pay or the mainland China subsidiaries fail to withhold income tax in accordance with the laws and regulations, the mainland China 
subsidiaries may face sanctions imposed by the tax authorities or other PRC governmental authorities.

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Regulations on Anti-Unfair Competition and Anti-Monopoly

According to the Anti-Unfair Competition Law, which was adopted by the Standing Committee of the National People’s Congress on September 2, 
1993, took effect on December 1, 1993, and last amended on April 23, 2019, unfair competition refers to the production and operating activities where the 
operator disrupts the market competition order and damages the legitimate rights and interests of other operators or consumers in violation of the provisions 
of the Anti-unfair Competition Law. Pursuant to the Anti-unfair Competition Law, operators shall abide by the principle of voluntariness, equality, 
impartiality, integrity and adhere to laws and business ethics during market transactions. Operators in violation of the Anti-unfair Competition Law may be 
subject to civil, administrative or criminal liabilities depending on the specific circumstances.

The currently effective PRC Anti-Monopoly Law was promulgated by the Standing Committee of the National People’s Congress in 2007. Pursuant 

to the PRC Anti-Monopoly Law, the operators of a concentration of undertakings which reaches the standard for declaration shall make an advance 
declaration to the anti-monopoly law enforcement authority under the State Council and it prohibits monopolistic conduct, such as entering into monopoly 
agreements, abuse of dominant market position and concentration of undertakings that have the effect of eliminating or restricting competition.

Monopoly Agreement

Competing business operators may not enter into monopoly agreements that eliminate or restrict competition, such as by boycotting transactions, 

fixing or changing the price of commodities, limiting the output of commodities, fixing the price of commodities for resale to third parties, among others, 
unless the agreement will satisfy the exemptions under the PRC Anti-monopoly Law, such as improving technologies, increasing the efficiency and 
competitiveness of small and medium-sized undertakings, or safeguarding legitimate interests in cross-border trade and economic cooperation with foreign 
counterparts. Sanctions for violations include an order to cease the activities, and confiscation of illegal gains and fines (from 1% to 10% of sales revenue 
from the previous year, or RMB500,000 if the intended monopoly agreement has not been performed).

On March 10, 2023, the SAMR further issued the Provisions on Prohibiting Monopoly Agreements which took effect on April 15, 2023 and 

supersedes certain anti-monopoly rules and regulations previously issued by the SAMR.

Abuse of Dominant Market Position

A business operator with a dominant market position may not abuse its dominant market position to conduct acts, such as selling commodities at 

unfairly high prices or buying commodities at unfairly low prices, selling products at prices below cost without any justifiable cause, and refusing to trade 
with a trading party without any justifiable cause. Sanctions for violation of the prohibition on the abuse of dominant market position include an order to 
cease the activities, confiscation of the illegal gains and fines (from 1% to 10% of sales revenue from the previous year).

On March 10, 2023, the SAMR issued the Provisions on Prohibiting Abuse of Dominant Market Positions which took effect on April 15, 2023 to 

further prevent and prohibit the abuse of dominant market positions.

Concentration of Undertakings

Where a concentration of undertakings reaches the declaration threshold stipulated by the State Council, a declaration must be approved by the anti-

monopoly authority before the parties implement the concentration. Concentration refers to (1) a merger of undertakings; (2) acquiring control over other 
undertakings by acquiring equities or assets; or (3) acquisition of control over, or the possibility of exercising decisive influence on, an undertaking by 
contract or by any other means. If business operators fail to comply with the mandatory declaration requirement, the anti-monopoly authority is empowered 
to terminate and/or unwind the transaction, dispose of assets, shares or businesses within certain periods and impose fines of up to RMB500,000.

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Furthermore, on February 7, 2021, the Anti-Monopoly Committee of the State Council promulgated the Anti-Monopoly Guidelines for the Internet 
Platform Economy Sector, aiming to provide guidelines for supervising and prohibiting the monopolistic conducts in connection with the internet platform 
business operations and further elaborate on the factors for recognizing such monopolistic conducts in the internet platform industry. In particular, pursuant 
to the guidelines, the methods of an internet platform collecting, using the privacy information of the internet users may also be one of the factors to be 
considered for analyzing and recognizing the monopolistic conducts in the internet platform industry. For example, whether the business operator 
compulsorily collects unnecessary user information may be considered to analyze whether there is a bundled sale or additional unreasonable trading 
condition, which is one of the behaviors constituting the abuse of dominant market position. In addition, the factors including, among other things, based 
on the big data and algorithms, whether differentiated transaction prices or other transaction conditions are implemented for consumers with different 
payment ability, consumption preferences and usage habits, may be used to analyze whether there is a differentiated treatment, which is also one of the 
behaviors constituting abuse of dominant market position. Furthermore, whether the business operators are required to “choose one” among the internet 
platform and its competitive platforms may be considered to analyze whether such internet platform operator with dominant market position abuses its 
dominant market position and excludes or restricts market competition.

M&A Rules and Overseas Listing

On August 8, 2006, six PRC governmental and regulatory agencies, including the Ministry of Commerce and the China Securities Regulatory 

Commission, or the CSRC, promulgated the Regulations on Mergers and Acquisitions of Domestic Enterprises by Foreign Investors, governing the 
mergers and acquisitions of domestic enterprises by foreign investors that took effect on September 8, 2006 and was revised on June 22, 2009. The 
regulations, among other things, requires that if an overseas company established or controlled by mainland China companies or individuals, or mainland 
China Citizens, intends to acquire equity interests or assets of any other mainland China domestic company affiliated with the mainland China Citizens, 
such acquisition must be submitted to the Ministry of Commerce for approval. The regulations also requires that an offshore SPV formed for overseas 
listing purposes and controlled directly or indirectly by the mainland China Citizens shall obtain the approval of the CSRC prior to overseas listing and 
trading of such SPV’s securities on an overseas stock exchange. On July 6, 2021, the General Office of the Central Committee of the Communist Party of 
China and the General Office of the State Council jointly promulgated the Opinions on Strictly Cracking Down on Illegal Securities Activities in 
Accordance with the Law. The opinions emphasized the need to strengthen the administration over illegal securities activities, and the need to strengthen 
the supervision over overseas listings by Chinese companies. Effective measures, such as promoting the construction of regulatory systems will be taken to 
deal with the risks and incidents of China-based overseas listed companies, and cybersecurity and data privacy protection requirements and other regulatory 
requirements. The opinions and any related implementing rules to be enacted may subject us to compliance requirement in the future.

Furthermore, on February 17, 2023, the CSRC published the Interim Administrative Measures on Overseas Securities Offering and Listing by the 

Domestic Enterprises, or the Overseas Listing Measures, which took effect on March 31, 2023. Under the Overseas Listing Measures, a filing-based 
regulatory system will be applied to “indirect overseas offerings and listings” of PRC domestic companies, which refers to securities offerings and listings 
in an overseas market made under the name of an offshore entity but based on the underlying equity, assets, earnings or other similar rights of a domestic 
company that operates its main business domestically in mainland China. The Overseas Listing Measures state that, any overseas offering of securities, 
including issuance of shares, convertible notes and other similar securities, by a PRC domestic company, and listing by a PRC domestic company in an 
overseas market, shall be subject to filing requirement within three business days after the completion of such offering or listing. On February 17, 2023 the 
CSRC also published the Notice on the Administrative Arrangements for the Filing of Overseas Securities Offering and Listing by the Domestic 
Enterprises, which provides that issuers who have already been listed in an overseas market by March 31, 2023, the date on which the Overseas Listing 
Measures took effect, such as our company, are not required to make any immediate filing. However, such issuers will be required to comply with the filing 
requirements under Overseas Listing Measures if and when they pursue any future securities offerings and listings outside of mainland China, including but 
not limited to follow-on offerings, secondary listings and going private transactions.

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C.

ORGANIZATIONAL STRUCTURE

The following diagram illustrates our current corporate structure, which identifies our major subsidiaries, including our significant subsidiaries, and 

the variable interest entities, as of the date of this annual report:

For details of contractual arrangements, see “Item 4. Information on the Company—C. Organizational Structure—Contractual 
Arrangements with the Variable Interest Entities and Their Respective Shareholders.”
Equity interest.

Notes

(1)

(2)

(3)

(4)

(5)

(6)

The shareholders of Shanghai iQIYI are Dr. Yu Gong and Mr. Xiaohua Geng, our senior vice president, each holding 50% of equity interest.

The shareholder of Beijing iQIYI is Mr. Xiaohua Geng, holding 100% of equity interest.

The shareholder of Shanghai Zhong Yuan is Dr. Yu Gong, holding 100% of equity interest.

The shareholders of Intelligent Entertainment are Dr. Yu Gong and Mr. Xianghua Yang, our senior vice president, each holding 50% of equity 
interest.

The shareholders of iQIYI Pictures are Dr. Yu Gong and Mr. Ning Ya, president of iQIYI Pictures, each holding 50% of equity interest.

The shareholders of iQIYI Yinhua are Dr. Yu Gong and Mr. Xiaohui Wang, our chief content officer, each holding 50% of equity interest.

107

 
 
 
 
 
 
 
Contractual Arrangements with the Variable Interest Entities and Their Respective Shareholders

Current PRC laws and regulations impose certain restrictions or prohibitions on foreign ownership of companies that engage in certain value -added 

telecommunication services, internet audio-video program services and certain other businesses. We are an exempted company with limited liability 
incorporated in the Cayman Islands. Beijing QIYI Century, our mainland China subsidiary, is considered a foreign-invested enterprise. To comply with 
PRC laws and regulations, we primarily conduct our business in mainland China through Beijing iQIYI, Shanghai iQIYI and Shanghai Zhong Yuan, the 
variable interest entities in mainland China, and their subsidiaries, based on a series of contractual arrangements by and among Beijing QIYI Century, the 
variable interest entities and their shareholders.

Such contractual arrangements enable us to direct activities that most significantly affect the economic performance of the variable interest entities, 

receive economic benefits of and absorb losses that potentially could be significant to the variable interest entities, and have an exclusive option to purchase 
all or part of the equity interest and assets in the variable interest entities when and to the extent permitted by PRC law, and as a result, iQIYI, Inc. is 
considered as the primary beneficiary of the variable interest entities in mainland China and consolidate the financial results of the variable interest entities 
as required by ASC topic 810, Consolidation. Accordingly, we treat the variable interest entities as our consolidated entities under U.S. GAAP, and we 
consolidate the financial results of the variable interest entities in our consolidated financial statements under U.S. GAAP for accounting purposes.

The following is a summary of the currently effective contractual arrangements among Beijing QIYI Century, Beijing iQIYI, Beijing iQIYI’s 

shareholder and iQIYI, Inc.

Loan Agreement

Pursuant to the amended and restated loan agreement dated January 30, 2013 between Beijing QIYI Century and Mr. Xiaohua Geng, the sole 

shareholder of Beijing iQIYI, Beijing QIYI Century made loans in an aggregate amount of RMB27 million to Mr. Geng for the acquisition and 
capitalization of Beijing iQIYI. Pursuant to the amended and restated loan agreement, Mr. Geng can only repay the loans by the sale of all his equity 
interest in Beijing iQIYI to iQIYI, Inc. insofar as permitted under PRC law and pay all of the proceeds from sale of such equity interests to iQIYI, Inc. In 
the event that Mr. Geng sells his equity interests in Beijing iQIYI to iQIYI, Inc. with a price equivalent to or less than the amount of the principal, the loans 
will be interest free. If the price is higher than the amount of the principal, the excess amount will be paid to Beijing QIYI Century as the loan interest to or 
cost for capital occupancy to the extent allowed under PRC law. The initial loan maturity date is June 23, 2021 unless otherwise decided by Beijing QIYI 
Century, and can be extended upon the written notification from Beijing QIYI Century. On December 21, 2020, Beijing QIYI Century executed a 
confirmation letter to extend the term of the loan agreement to June 23, 2031.

Share Pledge Agreement

Pursuant to the amended and restated share pledge agreement dated January 30, 2013, Mr. Xiaohua Geng has pledged all of his equity interest in 

Beijing iQIYI to guarantee his and Beijing iQIYI’s performance of his obligations under, where applicable, the amended and restated exclusive technology 
consulting and services agreement and the amended and restated loan agreement. If Beijing iQIYI or Mr. Geng breach their contractual obligations under 
these agreements, Beijing QIYI Century, as pledgee, will have the right to dispose of the pledged equity interests. Mr. Geng agrees that, during the term of 
the share pledge agreements, he will not dispose of the pledged equity interests or create or allow any encumbrance on the pledged equity interests, and he 
also agrees that Beijing QIYI Century’s rights relating to the equity pledge should not be prejudiced by the legal actions of Mr. Geng, his successor or his 
assignee. During the term of the amended and restated share pledge agreement, Beijing QIYI Century has the right to receive all of the dividends and 
profits distributed on the pledged equity. The amended and restated share pledge agreement will terminate on the date when Beijing iQIYI and Mr. Geng 
have completed all their obligations under the amended and restated exclusive technology consulting and services agreement and the amended and restated 
loan agreement unless otherwise unilaterally terminated by Beijing QIYI Century.

108

 
Exclusive Purchase Option Agreement

Pursuant to the amended and restated exclusive purchase option agreement dated January 30, 2013 by and among iQIYI, Inc., Beijing QIYI Century, 

Beijing iQIYI, and Mr. Xiaohua Geng, Mr. Geng irrevocably grants iQIYI, Inc. or its designee an exclusive option to purchase at its discretion, to the 
extent permitted under PRC law, all or part of his equity interests in Beijing iQIYI. In addition, the purchase price should equal the amount that Mr. Geng 
contributed to Beijing iQIYI as registered capital for the equity interest to be purchased, or be the lowest price permitted by applicable PRC law. If any 
dividends or assets of other form were distributed, such dividends or distributions, including the purchase consideration received if the exclusive purchase 
option is exercised, will have to be repaid by Mr. Geng to iQIYI, Inc. Without the prior written consent of iQIYI, Inc., Beijing iQIYI may not amend its 
articles of associate, increase or decrease the registered capital, sell or otherwise dispose of its assets or beneficial interest, create or allow any encumbrance 
on its assets or other beneficial interests, provide any loans to any third parties, enter into any material contract with a value of more than RMB300,000 
(except those contracts entered into in the ordinary course of business), merge with or acquire any other persons or make any investments, or distribute 
dividends to the shareholders. Mr. Geng agrees that, without the prior written consent of iQIYI, Inc., he will not dispose of his equity interests in Beijing 
iQIYI or create or allow any encumbrance on the equity interests, and will not cause Beijing iQIYI to provide any persons with any loans. The initial term 
of the amended and restated exclusive purchase option agreement is ten years and can be renewed at the discretion of iQIYI, Inc. On December 21, 2020, 
iQIYI, Inc. executed a confirmation letter to extend the term of the amended and restated exclusive purchase option agreement to November 22, 2032.

Business Operation Agreement

Pursuant to the amended and restated business operation agreement dated January 30, 2013 by and among Beijing QIYI Century, Beijing iQIYI and 

Mr. Xiaohua Geng, Beijing QIYI Century agrees to provide Beijing iQIYI with performance guarantees with respect to any contracts, agreements and 
transactions Beijing iQIYI entered into in connection with its business. As a counter-guarantee, Beijing iQIYI agrees to offer all its account receivables and 
assets as collateral. The initial term of the business operation agreement is ten years and can be renewed at the discretion of Beijing QIYI Century. On 
December 21, 2020, Beijing QIYI Century executed a confirmation letter to extend the term of the business operation agreement to January 30, 2033.

Business Cooperation Agreement

Pursuant to the business cooperation agreement, which took effect on November 23, 2011 by and between Beijing QIYI Century and Beijing iQIYI, 

Beijing iQIYI agrees to provide Beijing QIYI Century with services, including internet information services, online advertising and other services 
reasonably necessary within the scope of Beijing QIYI Century’s business. Beijing iQIYI agrees to use, on the website it operates, technology services 
provided by Beijing QIYI Century, including but not limited to, P2P download and video on-demand system. As consideration for the internet information 
services and other services provided by Beijing iQIYI, Beijing QIYI Century agrees to pay specified service fees to Beijing iQIYI. Beijing iQIYI has the 
right to waive the service fees. The initial term of the business cooperation agreement is ten years and can be renewed at the discretion of Beijing QIYI 
Century. On December 21, 2020, Beijing QIYI Century executed a confirmation letter to extend the term of the business cooperation agreement to 
November 23, 2031.

Commitment Letter

Pursuant to the commitment letter dated January 30, 2013, under the condition that Beijing iQIYI remains as an entity of which the financial 
statements are consolidated by iQIYI, Inc. and Beijing QIYI Century under U.S. GAAP and the contractual arrangements remain in effect, iQIYI, Inc. and 
Beijing QIYI Century undertake to provide financial support to Beijing iQIYI for any financial loss that might affect its business operation occurred before 
and after the execution of the commitment letter as permitted by the law. Such financial support shall be forgiven by iQIYI, Inc. and Beijing QIYI Century. 
As of December 31, 2023, iQIYI has provided RMB785.8 million (US$110.7 million) in financial support to Beijing iQIYI under this commitment letter, 
all of which has been forgiven.

109

 
Shareholder Voting Rights Trust Agreement

Pursuant to the amended and restated shareholder voting rights trust agreement dated January 30, 2013 by and between Beijing QIYI Century and 

Mr. Xiaohua Geng, Mr. Geng has agreed to irrevocably entrust a person designated by Beijing QIYI Century to represent him to exercise all the voting 
rights and other shareholders’ rights to which he is entitled as the shareholder of Beijing iQIYI. The agreement will remain effective for as long as Mr. 
Geng remains the shareholder of Beijing iQIYI unless Beijing QIYI Century unilaterally terminates the agreement by written notice.

Exclusive Technology Consulting and Services Agreement

Pursuant to the exclusive technology consulting and services agreement, which took effect on November 23, 2011 by and between Beijing QIYI 
Century and Beijing iQIYI, Beijing QIYI Century has the sole and exclusive right to provide specified technology consulting and services to Beijing iQIYI. 
Beijing iQIYI agrees to accept such services and, without the prior written consent of Beijing QIYI Century, may not accept the same or similar technology 
consulting and services provided by any third-party during the term of the agreement. Beijing iQIYI agrees to pay specified service fees to Beijing QIYI 
Century on a quarterly basis. Beijing QIYI Century has the right to adjust the calculation basis and payment method through written confirmation, without 
the prior consent of Beijing iQIYI. All the benefits and interests generated from the agreement, including but not limited to software copyrights, intellectual 
property rights, know-how and trade secrets, will be Beijing QIYI Century’s sole and exclusive rights. The initial term of the exclusive technology 
consulting and services agreement is ten years and can be renewed at the discretion of Beijing QIYI Century.

On December 21, 2020, Beijing QIYI Century executed a confirmation letter to extend the term of the exclusive technology consulting and services 

agreement to November 23, 2031.

Trademark License Agreement

Pursuant to the trademark license agreement, which took effect on November 23, 2011 by and between Beijing QIYI Century and Beijing iQIYI, 

Beijing QIYI Century grants Beijing iQIYI trademark licenses to use the trademarks held by Beijing QIYI Century in specified areas. Beijing QIYI 
Century may not grant trademark licenses to third parties. Beijing iQIYI agrees to pay specified usage fees to Beijing QIYI Century. The initial term of this 
trademark license agreement is five years and is afterwards automatically renewed for one additional year each year, unless terminated by Beijing QIYI 
Century by written notice.

Software Usage License Agreement

Pursuant to the software usage license agreement, which took effect on November 23, 2011 by and between Beijing QIYI Century and Beijing 
iQIYI, Beijing QIYI Century grants Beijing iQIYI non-exclusive rights to use specified software in mainland China. Beijing iQIYI agrees not to sublicense 
such software usage rights, and agrees to pay specified usage fees to Beijing QIYI Century. The initial term of this software usage license agreement is five 
years and can be renewed at the discretion of Beijing QIYI Century. On December 2, 2016, Beijing QIYI Century executed a confirmation letter to extend 
the term of the software usage license agreement for five years. On December 21, 2020, Beijing QIYI Century executed another confirmation letter to 
extend the term of the software usage license agreement to December 1, 2031.

Power of Attorney

On January 30, 2013, Beijing QIYI Century granted iQIYI, Inc. irrevocable power of attorney under the amended and restated shareholder voting 
rights trust agreement. Pursuant to the irrevocable power of attorney, iQIYI, Inc. may exercise all shareholder rights during the term of the amended and 
restated shareholder voting rights trust agreement and may transfer such rights to a designated third-party without written notice to Beijing QIYI Century.

110

 
Spousal Consent Letter

The spouse of the shareholder of Beijing iQIYI signed a spousal consent letter. Under the spousal consent letter, the signing spouse unconditionally 

and irrevocably agreed that the spouse is aware of the above-mentioned loan agreement, share pledge agreement, exclusive purchase option agreement, 
business operation agreement, and shareholder voting rights trust agreement, and has no objection regarding the contractual arrangements aforesaid. The 
signing spouse committed not to impose any adverse assertions upon the validity of such contractual arrangement based on the existence or termination of 
the marital relationship with the shareholder, or exert any impediment or adverse influence over the shareholder’s performance of any contractual 
arrangement or claim rights on Beijing iQIYI.

The contractual arrangements by and among iQIYI, Inc., Beijing QIYI Century, Shanghai iQIYI, and the shareholders of Shanghai iQIYI, including 
loan agreement, share pledge agreement, exclusive purchase option agreement, business operation agreement, commitment letter, shareholder voting rights 
trust agreement, spousal consent letter and exclusive technology consulting and services agreement, are substantially the same as the corresponding 
contractual arrangements discussed above. The loan agreements, exclusive purchase option agreement, business operation agreement and exclusive 
technology consulting and services agreement were extended by Beijing QIYI Century and iQIYI, Inc. before their respective expiration dates to October 
25, 2033, and can be further renewed at the discretion of Beijing QIYI Century and iQIYI, Inc.

The contractual arrangements by and among iQIYI, Inc., Beijing QIYI Century, Shanghai Zhong Yuan, and the shareholder of Shanghai Zhong 

Yuan, including loan agreement, share pledge agreement, exclusive purchase option agreement, business operation agreement, commitment letter, 
shareholder voting rights trust agreement, spousal consent letter and exclusive technology consulting and services agreement, are substantially the same as 
the corresponding contractual arrangements discussed above. The loan agreement, exclusive purchase option agreement, business operation agreement and 
exclusive technology consulting and services agreement were extended by Beijing QIYI Century and iQIYI, Inc. before their respective expiration dates to 
January 14, 2034, and can be further renewed at the discretion of Beijing QIYI Century and iQIYI, Inc.

The contractual arrangements by and among iQIYI, Inc., iQIYI New Media, Intelligent Entertainment, and the shareholders of Intelligent 
Entertainment, including loan agreements, share pledge agreements, exclusive share purchase agreement, exclusive management consulting and business 
cooperation agreement, commitment letter, power of attorney and spousal consent letters, are substantially the same as the corresponding contractual 
arrangements discussed above.

The contractual arrangements by and among iQIYI, Inc., iQIYI New Media, iQIYI Pictures, and the shareholders of iQIYI Pictures, including loan 

agreements, share pledge agreements, exclusive share purchase agreement, exclusive management consulting and business cooperation agreement, 
commitment letter, power of attorney and spousal consent letter, are substantially the same as the corresponding contractual arrangements discussed above.

The contractual arrangements by and among iQIYI, Inc., Optical Era, iQIYI Yinhua, and the shareholders of iQIYI Yinhua, including loan 

agreements, share pledge agreements, exclusive share purchase agreement, exclusive management consulting and business cooperation agreement, 
commitment letter, power of attorney and spousal consent letters, are substantially the same as the corresponding contractual arrangements discussed 
above.

In the opinion of Jingtian & Gongcheng, our PRC legal counsel:

•

the ownership structure of the variable interest entities and our wholly-foreign owned subsidiaries are in compliance with PRC laws or 
regulations currently in effect; and the contractual arrangements among our wholly-foreign owned subsidiaries, variable interest entities and 
their respective shareholder(s), either individually or taken as a whole, are valid and legally binding upon each party to such arrangement and 
are enforceable against each party thereto in accordance with their terms, and do not contravene any PRC laws or regulations currently in 
effect.

111

 
However, there are substantial uncertainties regarding the interpretation and application of current and future PRC laws, regulations and rules. 

Accordingly, the PRC regulatory authorities may in the future take a view that is contrary to the above opinion of our PRC legal counsel. We have been 
further advised by our PRC counsel that if the PRC government finds that the agreements that establish the structure for operating our internet video 
streaming business and related business do not comply with PRC government restrictions on foreign investment in internet video streaming and related 
businesses, we could be subject to severe penalties including being prohibited from continuing operations. See “Item 3. Key Information—D. Risk Factors
—Risks Related to Our Corporate Structure—If the PRC government finds that the agreements that establish the structure for operating certain of our 
operations in mainland China do not comply with PRC regulations relating to the relevant industries, or if these regulations or the interpretation of existing 
regulations change in the future, we could be subject to severe penalties or be forced to relinquish our interests in those operations” and “Item 3. Key 
Information—D. Risk Factors—Risks Related to Doing Business in Mainland China—Uncertainties with respect to the legal systems in the jurisdictions 
where we operate could adversely affect us.”

D.

PROPERTY, PLANTS AND EQUIPMENT

Our principal executive offices are located in Beijing, China, where we lease premises of approximately 30,074 square meters. We own office 
premises of approximately 17,570 square meters in Shanghai and land of approximately 101,722 square meters in Zhejiang Province. We also lease offices 
in Shanghai, Chongqing and various other cities, with an aggregate area of approximately 27,567 square meters. We lease our premises from unrelated third 
parties. Below is a summary of the term of each of our current leases, and we plan to renew most of these leases when they expire: 

Leased properties
Beijing
Shanghai
Chongqing
Others
Total

Term
1, 2, 3, 4 and 6 years
1, 3 and 5 years
1 year
1, 2, 3, 4, 5 and 10 years

Area (square meters)

30,074  
4,914  
6,760  
15,893  
58,114  

Our main IT infrastructure include internet data centers (IDC) and content delivery networks (CDN). We lease IDC facilities from China Telecom, 

China Unicom and China Mobile. Our bandwidth provider includes self-built CDN, cooperating bandwidth, commercial CDN and Internet Exchange. 

ITEM 4A. UNRESOLVED STAFF COMMENTS

Not applicable.

ITEM 5. OPERATING AND FINANCIAL REVIEW AND PROSPECTS 

The following discussion of our financial condition and results of operations is based upon and should be read in conjunction with our consolidated 

financial statements and the related notes included in this annual report. This report contains forward-looking statements. See “Forward-Looking 
Information.” In evaluating our business, you should carefully consider the information provided under the caption “Item 3. Key Information—D. Risk 
Factors” in this annual report. We caution you that our businesses and financial performance are subject to substantial risks and uncertainties.

A.

OPERATING RESULTS

Overview

iQIYI is a leading provider of online entertainment video services in mainland China. We remain focused on high-quality content and user 

experience. We provide our users with a variety of products and services encompassing online video, online games, online literature, animations and others. 
As of December 31, 2023, we had over 40,000 professionally produced content titles in our comprehensive and diversified video content library, comprised 
of drama series, variety shows, films and others.

112

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
We have developed multiple monetization methods to capture entertainment market opportunities in mainland China. Our membership services 

contribute a significant portion of our revenues. Membership services revenue is driven by multiple factors, including monthly average revenue per 
membership, or monthly ARM, and subscriber base. Our monthly ARM has continued to grow in 2023, reaching RMB15.13, as compared to RMB14.31 in 
2022, representing a year-over-year increase of 5.7%. In addition, we have one of the largest subscribing member bases among all internet video streaming 
services in mainland China. In 2023, we achieved an average daily number of total subscribing members of 111.9 million, or 111.2 million excluding 
individuals with trial memberships.

In 2023, we generated a net income of RMB1,952.6 million (US$275.0 million), marking a turnaround from the net losses recorded in 2021 and 

2022. This achievement was underpinned by our strategic focus on enhancing the quality and diversity of our content offerings, with a particular emphasis 
on producing high-quality, popular original content that resonated with our audience. Moreover, we have made substantial improvements in our operating 
efficiency over recent years, which has been instrumental in our achievement of profitability and positive cash flow. We have been generating positive cash 
flows since the second quarter of 2022. In 2023, we had a net cash inflow from operating activities of RMB3,351.6 million (US$472.1 million). 

Selected Income Statement Items

Total Revenues

We derive our revenues from (i) membership services, (ii) online advertising services, (iii) content distribution and (iv) others. The following table 

presents our revenue lines and as percentages of our total revenues for the periods presented.

Revenues:
Membership services

Online advertising services
Content distribution

Others

Total revenues

2021

2022

RMB

%

RMB

%

RMB

2023

US$

(in thousands, except for percentages)

For the year ended December 31,

16,713,664  

7,066,751  
3,007,828  
3,766,116  

54.7  

23.1  
9.8 
12.4 

17,710,830      

61.1      

20,314,216       

2,861,197       

5,331,697      
2,562,412      
3,392,609      

18.4      
8.8      
11.7      

6,223,903       
2,458,610       
2,875,922       

876,618       
346,288       
405,066       

30,554,359  

100.0  

28,997,548      

100.0      

31,872,651       

4,489,169       

%

63.7   
19.5   
7.7   
9.1   
100.0   

Membership services. We offer membership packages primarily to provide our members with (i) access to streaming of a library of premium 

content, (ii) certain commercial skipping and other viewing privilege, and (iii) merchandise selection and privilege. We also offer a broader selection of 
paid services with innovative privileges. We generate a small portion of our membership services revenue from on-demand content purchase by our users 
and the sale of the right to membership services through the cooperation with other parties, where we recognize revenue on a net basis when we do not 
control the specified services before they are transferred to the customer. Our users’ willingness to pay continued to increase along with our efforts in 
premium content production. In November 2020, we increased the pricing of our monthly, quarterly and annual membership packages on non-iOS channels 
to the same level as iOS channels. In December 2021 and December 2022, we further increased the pricing of certain membership packages.

Online advertising services. Our advertising revenues are recognized net of advertising agency rebates in 2021, 2022 and 2023. Our online 

advertising services are in the form of brand advertising and performance-based advertising. 

Content distribution. We distribute video content by sub-licensing such content to other third-party internet video streaming platforms, and as 
consideration, receive either cash or the right to broadcast certain licensed content from such platforms on our platform. We also distribute selected content 
to regions outside of mainland China and/or to TV stations in mainland China, as well as from the release of feature films for exhibition in theaters.

113

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
       
       
       
       
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Others. We generate revenues from various other channels, such as online games, and talent agency business. We generate revenues from online 

games both by distributing third-party online games and sharing revenues with them, and offering online games we develop ourselves. We launched several 
new games we developed ourselves and new licensed games following our acquisition of Skymoons in July 2018, and plan to further broaden our offerings, 
especially games we develop ourselves that fully leverage the IP value in our content. We generate revenues from talent agency services, primarily from 
celebrity endorsement contracts for the artists we represent. In addition, we generate revenues from IP licensing, online literature and other business lines. 
We also generate revenue from other licensing, granting rights to certain customers to re-create short-form videos for selected content assets from our 
existing content library over a fixed license period.

Operating Costs and Expenses

Our operating costs and expenses consist of (i) cost of revenues, (ii) selling, general and administrative expenses and (iii) research and development 

expenses.

Cost of revenues. Our cost of revenues mainly consists of content costs and others. Content costs mainly consist of costs for original content, which 
includes amortization and impairment of capitalized produced content and expenses recorded when production costs exceed the total revenues to be earned; 
licensed content, which includes amortization and impairment of licensed copyrights; and revenue sharing cost for content uploaded by partners. Our cost 
of revenues may increase in the foreseeable future as we are committed to enhancing and diversifying our original content offerings and to supporting our 
overseas expansion. 

Selling, general and administrative expenses. Our selling expenses primarily consist of promotional and marketing expenses and compensation for 

our sales and marketing personnel. We expect our selling and marketing expenses as a percentage of total revenues to remain largely stable in the 
foreseeable future.

Our general and administrative expenses primarily consist of salaries and benefits for our general and administrative personnel and fees and 

expenses for legal, accounting and other professional services. We expect our general and administrative expenses as a percentage of total revenues to 
remain largely stable in the foreseeable future. 

Research and development expenses. Research and development expenses primarily consist of salaries and benefits for our research and 
development personnel. We expect our research and development expenses as a percentage of total revenues to remain largely stable in the foreseeable 
future.

Taxation

We had income tax expense of RMB96.5 million and RMB84.0 million and RMB80.0 million (US$11.3 million) in 2021, 2022 and 2023, 
respectively. We are subject to various rates of income tax under different jurisdictions. The following summarizes major factors affecting our applicable 
tax rates in the Cayman Islands, Hong Kong, Singapore and mainland China.

Cayman Islands

We are an exempted company incorporated in the Cayman Islands. The Cayman Islands currently levies no taxes on individuals or corporations 
based upon profits, income, gains or appreciation and there is no taxation in the nature of estate duty or inheritance tax. There are no other taxes likely to be 
material to us levied by the government of the Cayman Islands except for stamp duties which may be applicable on instruments executed in, or after 
execution brought within the jurisdiction of the Cayman Islands. The Cayman Islands is not party to any double tax treaties that are applicable to any 
payments made to or by our company. There are no exchange control regulations or currency restrictions in the Cayman Islands. In addition, the Cayman 
Islands does not impose withholding tax on dividend payments.

114

 
Hong Kong

Our subsidiaries in Hong Kong are subject to the uniform tax rate of 16.5%. Under the Hong Kong tax laws, we are exempted from the Hong Kong 

income tax on our foreign-derived income. Hong Kong does not impose a withholding tax on dividends.

Singapore 

Generally, entities in Singapore are subject to a unified 17% tax rate. Under the Singapore tax laws, certain entities may be entitled to preferential 

tax treatments. Our primary subsidiary in Singapore was granted a five-year Development and Expansion Incentive commencing from July 1, 2023, which 
awards a concessionary tax rate of 10% on qualifying income, subject to certain terms and conditions imposed. Singapore does not impose a withholding 
tax on dividends.

Mainland China 

Generally, our mainland China subsidiaries, the variable interest entities and their subsidiaries are subject to enterprise income tax on their taxable 

income in mainland China at a rate of 25%. The enterprise income tax is calculated based on the entity’s global income as determined under mainland 
China tax laws and accounting standards.

An enterprise may benefit from a preferential tax rate of 15% under the Enterprise Income Tax Law if it qualifies as a High and New Technology 

Enterprise. A High and New Technology Enterprise certificate is normally effective for a period of three years. Certain of our mainland China subsidiaries 
and variable interest entities, including Beijing QIYI Century, Shanghai Zhong Yuan and Beijing iQIYI, are qualified as High and New Technology 
Enterprises. The related tax benefits for our entities will expire in 2024 and 2025. 

Our mainland China subsidiaries, the variable interest entities and their subsidiaries are generally subject to VAT at a rate of 3%, 6%, 9% or 13% 

and related surcharges.

If our holding company in the Cayman Islands or our subsidiary outside of mainland China were deemed to be a “resident enterprise” under the 
Enterprise Income Tax Law, it would be subject to enterprise income tax on its worldwide income at a rate of 25%. See “Item 3. Key Information—D. Risk 
Factors—Risks Related to Doing Business in Mainland China—If we are classified as a mainland China resident enterprise for mainland China income tax 
purposes, such classification could result in unfavorable tax consequences to us and our non-mainland China shareholders or ADS holders.”

115

 
Results of Operations

Despite the lack of equity ownership, our Cayman Island holding company is considered as the primary beneficiary of the variable interest entities 
and consolidates the financial results of the variable interest entities and their subsidiaries as required by ASC topic 810, Consolidation. Accordingly, we 
treat the variable interest entities as our consolidated entities under U.S. GAAP and we consolidate the financial results of the variable interest entities in 
our consolidated financial statements in accordance with U.S. GAAP. The following table summarizes our consolidated results of operations in absolute 
amounts and as percentages of our total revenues for the years presented.

Revenues:

Membership services
Online advertising services
Content distribution
Others

Total revenues
Operating costs and 
expenses:

(1)
Cost of revenues  
(1)
Selling, general and administrative  
Research and development

(1) 

Total operating costs and expenses
Operating (loss)/income

Total other expenses, net

(Loss)/income before income taxes

Income tax expenses

Net (loss)/income

Note:

2021

RMB

  %  

16,713,664    
7,066,751    
3,007,828 
3,766,116 
30,554,359    

(27,513,497 )  
(4,725,142 )  
(2,794,927 )  
(35,033,566 )  
(4,479,207 )  
(1,532,781 )  
(6,011,988 )  
(96,545 )  
(6,108,533 )  

54.7    
23.1    
9.8 
12.4 
100.0    

(90.0 )
(15.5 )
(9.1 )
(114.6 )
(14.6 )
(5.0 )
(19.6 )
(0.3 )
(19.9 )

For the year ended December 31,

2022

RMB
(in thousands, except for percentages)

  %  

RMB

17,710,830  
5,331,697  
2,562,412 
3,392,609 
28,997,548  

(22,319,315 )  
(3,466,579 )  
(1,899,233 )  
(27,685,127 )  
1,312,421  
(1,346,197 )  
(33,776 )  
(84,000 )  
(117,776 )  

61.1  
18.4  
8.8 
11.7 
100.0  

(77.0 )
(12.0 )
(6.5 )
(95.5 )
4.5  
(4.6 )
(0.1 )
(0.3 )
(0.4 )

20,314,216 
6,223,903 
2,458,610 
2,875,922 
31,872,651 

(23,102,492 )
(4,014,070 )
(1,766,610 )
(28,883,172 )
2,989,479   
(956,878 )
2,032,601   
(80,047 )
1,952,554   

2023

US$

  %  

2,861,197 
876,618 
346,288 
405,066 
4,489,169 

63.7 
19.5 
7.7 
9.1 
  100.0 

(3,253,918 )  
(565,370 )  
(248,822 )  
(4,068,110 )  
421,059   
(134,773 )  
286,286   
(11,274 )  
275,012   

(72.5 )
(12.6 )
(5.5 )
(90.6 )
9.4   
(3.0 )
6.4   
(0.3 )
6.1 

(1)

Share-based compensation expense was allocated as follows:

Cost of revenues
Selling, general and administrative
Research and development

Total

For the year ended December 31,

2021
RMB

173,263      
718,377      
327,523      
1,219,163      

2022
RMB

147,045  
425,209  
239,187  
811,441  

2023

RMB

US$

133,160 
314,788 
188,784 
636,732 

18,755 
44,337 
26,590 
89,682 

Year Ended December 31, 2023 Compared with Year Ended December 31, 2022 

Our revenues increased by 9.9% from RMB28,997.5 million in 2022 to RMB31,872.7 million (US$4,489.2 million) in 2023.

Membership services. Our membership services revenue increased by 14.7% from RMB17,710.8 million in 2022 to RMB20,314.2 million 

(US$2,861.2 million) in 2023, primarily driven by the growth in monthly ARM, the average daily number of total subscribing members of the year, and our 
continuous efforts in refining operations to improve user experience and monetization capabilities. Our monthly ARM in 2023 increased by 5.7% to 
RMB15.13 in 2023, as compared to RMB14.31 in 2022. In addition, the average daily number of total subscribing members in 2023 was 111.9 million, as 
compared to 103.1 million in 2022. The average daily number of subscribing members excluding individuals with trial memberships was 111.2 million in 
2023, as compared to 102.4 million in 2022. We track monthly ARM and average daily number of total subscribing members as key indicators for 
membership revenue growth. 

116

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
   
 
   
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
   
 
   
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
   
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
 
 
 
 
   
   
 
 
 
 
   
   
 
 
 
 
   
   
 
 
 
Online advertising services. Our online advertising services revenue increased by 16.7% from RMB5,331.7 million to RMB6,223.9 million 

(US$876.6 million) in 2023, primarily driven by the growth of performance-based advertising business and, to a lesser extent, the growth in the brand 
advertising business. Average brand advertising revenue per brand advertiser increased by 13.7% from RMB3.8 million in 2022 to RMB4.3 million 
(US$0.6 million) in 2023. We track the average brand advertising revenue per brand advertiser as a key indicator to evaluate our advertising services 
business and adapt our sales strategy, advertisement solutions and content scheduling accordingly.

Content distribution. Our content distribution revenue decreased by 4.1% from RMB2,562.4 million in 2022 to RMB2,458.6 million (US$346.3 

million) in 2023, primarily attributable to the decrease in barter transactions, partially offset by the increase in cash transactions and revenue from 
distribution of theatrical movies we invested in during the year.

Others. Other revenues decreased by 15.2% from RMB3,392.6 million in 2022 to RMB2,875.9 million (US$405.1 million) in 2023, primarily due 

to the deconsolidation of live broadcasting business. 

Cost of revenues

Our cost of revenues increased by 3.5% from RMB22,319.3 million in 2022 to RMB23,102.5 million (US$3,253.9 million) in 2023.

Content cost. Content cost decreased by 1.8% from RMB16,533.8 million in 2022 to RMB16,242.8 million (US$2,287.7 million) in 2023. 

Gross profit

As a result of the foregoing, our gross profit increased by 31.3% from RMB6,678.2 million in 2022 to RMB8,770.2 million (US$1,235.3 million) in 

2023. Our gross profit as a percentage of total revenues improved from 23.0% in 2022 to 27.5% in 2023, primarily due to the increase in membership 
services revenue.

Selling, general and administrative expenses

Selling expenses increased by 27.5% from RMB2,662.0 million in 2022 to RMB3,393.4 million (US$477.9 million) in 2023, primarily due to the 

increase in marketing and promotional expenses. Our marketing and promotional expenses increased by 45.5% from RMB1,809.1 million in 2022 to 
RMB2,632.7 million (US$370.8 million) in 2023 due to the higher spending on user acquisition channels and content promotions.

General and administrative expenses decreased by 22.9% from RMB804.6 million in 2022 to RMB620.7 million (US$87.5 million) in 2023, 

primarily due to decreases in professional fees and personnel compensation expenses. Our general and administrative personnel compensation expenses 
decreased by 14.3% from RMB484.4 million in 2022 to RMB415.1 million (US$58.5 million) in 2023, primarily due to the decrease in share-based 
compensation expenses.

Research and development expenses

Our research and development expenses decreased by 7.0% from RMB1,899.2 million to RMB1,766.6 million (US$248.8 million) in 2023, which 

was primarily due to decreased personnel compensation expenses.

Income tax expense

In 2023, we recognized RMB80.0 million (US$11.3 million) of income tax expense, which resulted from RMB81.0 million (US$11.4 million) 

current year income tax and RMB1.0 million (US$0.1 million) deferred income tax income. In comparison, in 2022, we recognized RMB84.0 million of 
income tax expense, which resulted from RMB53.9 million current year income tax and RMB30.1 million deferred income tax expense.

117

 
Net (loss)/income

As a result of the foregoing, we had net losses of RMB117.8 million in 2022 and net income of RMB1,952.6 million (US$275.0 million) in 2023. 
For specific factors that may constrain our ability to reverse our net loss, see “Item 3. Key Information—D. Risk Factors—Risks Related to Our Business 
and Industry—We had historically incurred net losses, and may incur losses again in the future.”

Year Ended December 31, 2022 Compared with Year Ended December 31, 2021

For a detailed description of the comparison of our operating results for the year ended December 31, 2022 to the year ended December 31, 2021, 
see “Item 5. Operating and Financial Review and Prospects—A. Operating Results—Results of Operation—Year Ended December 31, 2022 Compared 
with Year Ended December 31, 2021” of our Annual Report on Form 20-F filed with the Securities and Exchange Commission on March 22, 2023.

Inflation

To date, inflation in mainland China has not materially impacted our results of operations. According to the National Bureau of Statistics of China, 

the year-over-year percent changes in the consumer price index for December 2021, 2022 and 2023 were an increase of 1.5%, an increase of 1.8% and a 
decrease of 0.3%, respectively. Although we have not been materially affected by inflation in the past, we can provide no assurance that we will not be 
affected in the future by higher rates of inflation in mainland China. For example, certain operating costs and expenses, such as employee compensation 
and office operating expenses may increase as a result of higher inflation. Additionally, because a substantial portion of our assets consists of cash and cash 
equivalents and short-term investments, high inflation could significantly reduce the value and purchasing power of these assets. We are not able to hedge 
our exposure to higher inflation in mainland China.

Impact of Foreign Currency Fluctuation

See “Item 3. Key Information—D. Risk Factors—Risks Related to Doing Business in Mainland China—Fluctuations in exchange rates could have a 

material and adverse effect on our results of operations and the value of your investment” and “Item 11. Quantitative and Qualitative Disclosures About 
Market Risk—Foreign Exchange Risk.”

Impact of Governmental Policies

See “Item 3. Key Information—D. Risk Factors—Risks Related to Doing Business in Mainland China” and “Item 4. Information on the Company—

B. Business Overview—Government Regulations.”

B.

LIQUIDITY AND CAPITAL RESOURCES 

As of December 31, 2023, we had RMB4,434.5 million (US$624.6 million) and RMB6.1 million (US$0.9 million) in cash and cash equivalents and 

restricted cash, respectively. Our cash and cash equivalents primarily consist of cash on hand and highly liquid investments, which are unrestricted from 
withdrawal or use, or which have original maturities of three months or less when purchased. Our restricted cash mainly represents restricted deposits. As 
of December 31, 2023, we had RMB941.7 million (US$132.6 million) in short-term investments. Our short-term investments consisted of available-for-
sale debt securities with maturities of less than one year purchased from commercial banks and other financial institutions. Our total current liabilities were 
RMB22.3 billion (US$3.1 billion) as of December 31, 2023, which primarily included RMB2,802.4 million (US$394.7 million) in convertible senior notes, 
current portion, RMB5,671.1 million (US$798.8 million) in accounts and notes payable, RMB4,373.2 million (US$616.0 million) in customer advances 
and deferred revenue, and RMB3,571.6 million (US$503.1 million) in short-term loans. As of December 31, 2023, we had unused credit lines of RMB2.2 
billion (US$0.3 billion) and a working capital deficit of RMB9.7 billion (US$1.4 billion).

We generated a net income of RMB1,952.6 million (US$275.0 million) in 2023. We had only been able to generate positive net cash flows in some 
of the financial years, in which case the positive net cash flows were mainly attributable to the net proceeds we received in our initial public offering, our 
convertible notes offerings and 

118

 
our ADSs offering. Accounts and notes payable amounted to RMB5,993.4 million and RMB5,671.1 million (US$798.8 million) as of December 31, 2022 
and 2023, respectively. A substantial majority of our accounts and notes payable are due to content providers. The decrease in accounts and notes payable 
in 2023 was primarily due to a decrease in content acquisition related payables. To finance our operations, we have incurred a significant amount of 
indebtedness and other liabilities in relation to our convertible senior notes and other financing arrangements. We cannot assure you that we will be able to 
generate sufficient cash flow from our operations or secure additional financing to support the repayment of our indebtedness when our payments become 
due.

Historically, we have issued convertible senior notes, which are senior, unsecured obligations of our company. Upon the occurrence of an event of 

default, the trustee or the holders of at least 25% in aggregate principal amount of our convertible senior notes may declare the whole principal of, and 
accrued and unpaid interest on, all the notes to be due and payable immediately, subject to certain exceptions and conditions under the respective indenture. 
Furthermore, upon the occurrence of a fundamental change, holders of the notes will have the right, at their option, to require us to repurchase all of their 
notes or any portion of the principal amount and accrued and unpaid interests. In the event of a fundamental change, we may also be required to issue 
additional ADSs upon conversion of the notes. 

Our current cash and cash equivalents, restricted cash, short-term investments and proceeds and lines of credit/financing available to us and our 

anticipated cash flows from operations will be sufficient to meet our anticipated working capital requirements and capital expenditures for at least the next 
12 months. We prudently manage our working capital to support our business and operations. We have been exploring and executing plans to reduce 
discretionary capital expenditures and operational expenses and secure additional financing, including, but not limited to, obtaining additional credit 
facilities from banks in the normal course of business, re-financing certain existing loans and credit facilities, and raising funds through additional 
issuances of equity and/or debt in public and/or private capital market transactions.

We have conducted the below debt and equity financing activities in the last three fiscal years:

•

•

•

•

In March 2022, we entered into subscription agreements with Baidu and a consortium of financial investors that include Oasis Management 
Company Ltd., pursuant to which these parties purchased from us, through a private placement, a total of 164,705,882 newly issued Class B 
ordinary shares and 304,705,874 newly issued Class A ordinary shares of our company, for a total purchase price of US$285 million in cash. 
In accordance with the subscription agreements, Baidu subscribed for Class B ordinary shares, and the financial investors subscribed for 
Class A ordinary shares.

In December 2022, we issued an aggregate amount of US$500 million convertible notes due January 2028, to PAG. In February 2023, we 
issued to PAG an additional US$50 million principal amount of the PAG Notes upon its exercise to subscribe for additional notes in full. The 
PAG Notes bear an interest rate of 6% per annum and will mature on December 30, 2027. Holders of the PAG Notes have the right to require 
us to repurchase all or part of their notes at a price equal to 120% of the principal amount of the PAG Notes during the three-month period 
commencing on December 30, 2025. On December 30, 2027, the maturity date of the PAG Notes, we are obligated to pay a premium at 30% 
of the principal amount of the PAG Notes, in addition to repaying the principal amount itself. 

In January 2023, we completed a registered follow-on public offering of 76,500,000 ADSs at a public offering price of US$5.90 per ADS. 
The underwriters exercised their option to purchase 9,975,000 additional ADSs at the price of US$5.90 per ADS in January 2023. We 
received net proceeds of US$500.0 million from the follow-on offering, including the exercise of the underwriters’ option to purchase 
additional ADSs, after deducting the underwriters’ discounts and commissions.

In March 2023, we completed an offering of US$600 million in aggregate principal amount of 6.50% convertible senior notes due March 
2028. Holders of the 2028 Notes may require us to repurchase all or a portion of their notes for cash on March 16, 2026 or in the event of 
certain fundamental changes at a repurchase price equal to 100% of the principal amount, plus accrued and unpaid interest. 

119

 
We have also conducted the following structured payable arrangements in the last three fiscal years: 

•

Since 2020, we have entered into structured payable arrangements with banks or other financial institutions, pursuant to which the suppliers’ 
receivables collection process was accelerated through selling their receivables from us to the banks or other financial institutions at a 
discount. We were legally obligated to pay the banks or other financial institutions in the amount totaling RMB1,058.6 million, RMB1,497.4 
million and RMB1,771.1 million (US$249.5 million) for the year ended December 31, 2021, 2022 and 2023, respectively. As of December 
31, 2023, the outstanding borrowings from the factoring arrangements was RMB1,055.8 million (US$148.7 million), which is repayable 
within one year. 

In terms of business and operational initiatives, we will continue to (i) pursue diversified monetization models, including membership services, 
online advertising services, content distribution, online games, IP licensing, talent agency, and online literature, (ii) work closely with our advertising 
customers and suppliers to optimize our payment terms, and (iii) strengthen our content production capabilities and improve production efficiency to 
enhance content quality, increase return on investment, and manage our cost and operating expenses, in particular content costs.

As we will continue to invest in both original and licensed content and technology to support our growth, we may not be able to improve our 
working capital or liquidity position or to generate or maintain positive net cash flows beyond the next 12 months. We have taken a series of measures to 
mitigate such risks, including stepping up efforts in accounts receivable collection as well as actively controlling spending through careful budget 
formulation, stringent budge implementation and payment arrangements with longer payment period. We are also exploring opportunities to obtain 
additional financing, including financing from new and/or existing shareholders, and financing generated through capital market transactions and 
commercial banks. The issuance and sale of additional equity would result in further dilution to our shareholders. The incurrence of indebtedness would 
result in increased fixed obligations and could result in operating covenants that would restrict our operations. See “Item 3. Key Information—D. Risk 
Factors—Risks Related to Our Business and Industry—We have substantial indebtedness and we may continue to incur substantial additional indebtedness 
in the future, which could adversely affect our financial health and our ability to generate sufficient cash to satisfy our outstanding and future debt 
obligations on a timely manner. Deterioration of our cash flow position could materially and adversely affect our ability to service our indebtedness and 
continue our operations” and “Item 3. Key Information—D. Risk Factors—Risks Related to Our Business and Industry—We have significant working 
capital requirements and have in the past experienced working capital deficits. If we experience such working capital deficits in the future, our business, 
liquidity, financial condition and results of operations may be materially and adversely affected.” Despite our efforts to pursue our fund raising plans and 
business initiatives, the successful completion of these plans is dependent on factors outside of our control and there can be no assurances that new 
financings or other transactions will be available to us on commercially acceptable terms, or at all. In addition, the deterioration in global economic 
conditions or escalation of geopolitical conflicts and other adverse changes in macro-economic conditions may adversely impact our ability to secure 
additional financing.

As of December 31, 2023, 88.5% of our cash and cash equivalents, restricted cash and short-term investments were held in mainland China, while 

58.9% of our cash and cash equivalents, restricted cash and short-term investments were held by the variable interest entities and their subsidiaries.

Although we consolidate the results of the variable interest entities and their subsidiaries, we only have access to the assets or earnings of the 

variable interest entities and their subsidiaries through our contractual arrangements with the variable interest entities and their shareholders.

120

 
See “Item 4. Information on the Company—C. Organizational Structure” For restrictions and limitations on liquidity and capital resources as a 
result of our corporate structure, see “Item 5. Operating and Financial Review and Prospects—B. Liquidity and Capital Resources—Holding company 
structure.” We may make additional capital contributions to our mainland China subsidiaries, establish new mainland China subsidiaries and make capital 
contributions to these new mainland China subsidiaries, make loans to our mainland China subsidiaries, or acquire offshore entities with business 
operations in mainland China in offshore transactions. However, most of these uses are subject to PRC regulations and approvals. For example: 

•

•

capital contributions to our mainland China subsidiaries must be registered with the SAMR or its local counterparts, and reported to the 
competent commerce authorities through the enterprise registration system and the National Enterprise Credit Information Publicity System; 
and 

loans by our company to our mainland China subsidiaries to finance their activities cannot exceed the difference between its registered 
capital and its total investment amount as recorded in the foreign investment comprehensive management information system or, as an 
alternative, only procure loans subject to the Risk-Weighted Approach and the Net Asset Limits and must be registered with SAFE or its 
local branches or filed with SAFE in its information system. Any loan to be provided by our company to our mainland China subsidiaries, 
variable interest entities and their subsidiaries with a term of more than one year must be recorded and registered by the NDRC or its local 
branches.

See “Item 4. Information on the Company—B. Business Overview—Government Regulations—Regulations on Foreign Exchange.” There is, in 
effect, no statutory limit on the amount of capital contribution that we can make to our mainland China subsidiaries. This is because there is no statutory 
limit on the amount of registered capital for our mainland China subsidiaries, and we are allowed to make capital contributions to our mainland China 
subsidiaries by subscribing for their initial registered capital and increased registered capital, provided that the mainland China subsidiaries complete the 
filing and registration procedures. With respect to loans to the mainland China subsidiaries by our company, (i) if the mainland China subsidiaries 
determine to adopt the traditional foreign exchange administration mechanism, or the Current Foreign Debt mechanism, the outstanding amount of the 
loans shall not exceed the difference between the total investment and the registered capital of the mainland China subsidiaries and there is, in effect, no 
statutory limit on the amount of loans that we can make to our mainland China subsidiaries under this circumstance since we can increase the registered 
capital of our mainland China subsidiaries by making capital contributions to them, subject to the completion of registration, and the difference between the 
total investment and the registered capital will increase accordingly; and (ii) if the mainland China subsidiaries determine to adopt the foreign exchange 
administration mechanism as provided in PBOC Notice No. 9, or the Notice No. 9 Foreign Debt mechanism, the risk-weighted outstanding amount of the 
loans, which shall be calculated based on the formula provided in PBOC Notice No. 9, shall not exceed 200% of the net asset of the mainland China 
subsidiary. According to PBOC Notice No. 9, after a transition period of one year since the promulgation of PBOC Notice No. 9, the People’s Bank of 
China and SAFE will determine the cross-border financing administration mechanism for the foreign-invested enterprises after evaluating the overall 
implementation of PBOC Notice No. 9. As of the date hereof, neither the People’s Bank of China nor SAFE has promulgated and made public any further 
rules, regulations, notices or circulars in this regard. It is uncertain which mechanism will be adopted by the People’s Bank of China and SAFE in the future 
and what statutory limits will be imposed on us when providing loans to our mainland China subsidiaries. 

We have in place a centralized cash management policy and established stringent controls and procedures for cash flows within our organization. 

Under our cash management policy, cash is managed by the centralized treasury department of our company, and each transfer of cash between our 
Cayman Islands holding company and a subsidiary, the variable interest entities or the subsidiaries of the variable interest entities is subject to internal 
approval. All such transfers are reviewed and approved by the authorities where required, including SAFE. We only allow the treasury department 
personnel to have access to our funds, and we also segregate duties between personnel involved in funds management. The cash management policy is our 
management policy and adheres to the applicable laws and regulations. In addition, our board of directors has complete discretion on whether to distribute 
dividends to the shareholders. Even if our board of directors decides to pay dividends, the form, frequency and amount will depend upon our future 
operations and earnings, capital requirements and surplus, general financial condition, contractual restrictions and other factors that the board of directors 
may deem relevant. If we pay any dividends, we will pay our ADS holders to the same extent as holders of our Class A ordinary shares, subject to the 
terms of the deposit agreement, including the fees and expenses payable thereunder. See “Item 8. Financial Information—A. Consolidated Statements and 
other Financial Information—Dividend Policy.”

121

 
A majority of our future revenues are likely to continue to be in the form of Renminbi. Under existing PRC foreign exchange regulations, Renminbi 

may be converted into foreign exchange for current account items, including profit distributions, interest payments and trade and service related foreign 
exchange transactions.

Our mainland China subsidiaries may convert Renminbi amounts that they generate in their own business activities, including technical consulting 

and related service fees pursuant to their contracts with the variable interest entities, as well as dividends they receive from their own subsidiaries, into 
foreign exchange and pay them to their non-mainland China parent companies in the form of dividends. However, current PRC regulations permit our 
mainland China subsidiaries to pay dividends to us only out of their accumulated profits, if any, determined in accordance with PRC accounting standards 
and regulations. Each of our mainland China subsidiaries is required to set aside at least 10% of its after-tax profits after making up previous years’ 
accumulated losses each year, if any, to fund certain reserve funds until the total amount set aside reaches 50% of its registered capital. These reserves are 
not distributable as cash dividends.

The following table sets forth a summary of our cash flows for the periods indicated.

Summary Consolidated Cash
   Flows Data:
Net cash (used for)/provided by
   operating activities
Net cash provided by/(used for)
   investing activities
Net cash (used for)/provided by
   financing activities
Effect of exchange rate changes on cash,
   cash equivalents and restricted cash
Net (decrease)/increase in cash, cash
   equivalents and restricted cash
Cash, cash equivalents and restricted
   cash at the beginning of the year
Cash, cash equivalents and restricted
   cash at the end of the year

For the year ended December 31,

2021

RMB

2022

RMB

2023

RMB

US$

(in thousands)

(5,951,847 )  

(70,569 )

3,351,600  

472,063  

1,262,350  

265,980    

(1,739,515 )

(245,005 )

(2,959,455 )  

4,468,863    

(4,285,072 )

(603,541 )

(216,696 )  

122,418    

92,039   

12,964   

(7,865,648 )  

4,786,692    

(2,580,948 )

(363,519 )

10,940,512    

3,074,864    

7,861,556   

1,107,277   

3,074,864    

7,861,556    

5,280,608   

743,758   

Net cash (used for)/provided by operating activities

Net cash provided by operating activities was RMB3,351.6 million (US$472.1 million) in 2023, primarily attributable to net income of RMB1,952.6 

million (US$275.0 million), adjusted by non-cash items of RMB14,757.5 million (US$2,078.6 million) and cash outflow from changes in operating assets 
and liabilities of RMB13,358.5 million (US$1,881.5 million). The increase in non-cash items compared with 2022 was primarily due to an increase of 
amortization and impairment of produced content, which was offset by a decrease of amortization of licensed copyright. The decrease of cash outflow from 
changes in operating assets and liabilities compared with 2022 was primarily due to a decrease in accounts payable, which was offset by increase in other 
non-current liabilities. 

Net cash used for operating activities was RMB70.6 million in 2022, primarily attributable to net loss of RMB117.8 million, adjusted by non-cash 
items of RMB14,540.4 million and cash outflow from changes in operating assets and liabilities of RMB14,493.2 million. The decrease in non-cash items 
compared with 2021 was primarily due to decreases of amortization and impairment of licensed copyrights and produced content. The decrease of cash 
outflow from changes in operating assets and liabilities compared with 2021 was primarily due to decreased licensed copyrights and produced content, 
which was offset by increased accounts payable. 

122

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
   
 
 
 
 
 
 
   
 
 
 
   
   
 
 
 
   
   
 
 
   
   
 
 
   
   
 
 
   
   
 
 
   
   
 
 
   
 
Net cash used for operating activities was RMB5,951.8 million in 2021, primary attributable to net loss of RMB6,108.5 million, adjusted by non-

cash items of RMB17,742.9 million and cash outflow for operating assets and liabilities of RMB17,586.2 million. The decrease in non-cash items 
compared with 2020 was primarily due to decreases of amortization and impairment of licensed copyrights, decreases of provision for credit loss, which 
was offset by increases of amortization and impairment of produced content, driven by business expansion to maintain our market leadership. The increase 
of cash outflow for operating assets and liabilities compared with 2020 was primarily due to increased licensed copyrights and produced content, which 
was offset by increased accounts payable.

Net cash provided by/(used for) investing activities

Net cash used for investing activities was RMB1,739.5 million (US$245.0 million) in 2023, primarily due to (i) cash inflow from maturities of debt 
securities of RMB1,769.3 million (US$249.2 million), (ii) cash outflow from loans provided to related parties of RMB1,472.6 million (US$207.4 million), 
(iii) cash outflow from purchasing of debt securities of RMB1,890.5 million (US$266.3 million).

Net cash provided by investing activities was RMB266.0 million in 2022, primarily due to (i) cash outflow from purchasing of debt securities of 

RMB4,459.5 million, (ii) cash inflow from maturities of debt securities of RMB5,030.6 million, and (iii) cash outflow from purchase of long-lived assets of 
RMB348.1 million.

Net cash provided by investing activities was RMB1,262.4 million in 2021, primary due to (i) cash outflow from purchasing of debt securities of 

RMB19,975.1 million, and (ii) cash inflow from maturities of debt securities of RMB21,987.1 million, and (iii) purchase of long-term investments of 
RMB386.4 million.

Net cash (used for)/provided by financing activities

Net cash used for financing activities was RMB4,285.1 million (US$603.5 million) in 2023, primarily due to (i) cash outflow used for repayments 
or redemption of convertible senior notes of RMB11,736.0 million (US$1,653.0 million), (ii) net cash inflow from issuance of convertible senior notes of 
RMB4,415.4 million (US$621.9 million), and (iii) net cash inflow from follow-up offering of RMB3,391.3 million (US$477.7 million).

Net cash provided by financing activities was RMB4,468.9 million in 2022, primarily due to (i) net cash inflow from issuance of convertible senior 

notes of RMB3,448.6 million, and (ii) net cash inflow from issuance of ordinary shares upon private placement of RMB1,807.2 million.

Net cash used for financing activities was RMB2,959.5 million in 2021, primarily due to (i) net cash inflow of issuance of convertible senior notes 

and follow-on offering of RMB1,132.7 million, and (ii) repayments of convertible senior notes, which was RMB4,751.0 million in 2021.

Material Cash Requirements 

Our material cash requirements as of December 31, 2023 and any subsequent period primarily include our capital expenditures, long-term debt 

obligations, capital lease obligations, operating lease obligations, and purchase obligations. 

Our capital expenditures are incurred primarily in connection with leasehold improvements, computers and servers, and construction in process. Our 
capital expenditures were RMB261.5 million, RMB174.3 million and RMB37.0 million (US$5.2 million) in the years ended December 31, 2021, 2022 and 
2023, respectively. Our capital expenditures decreased significantly in 2023 because we further enhanced our overall cost control initiative. 

Our capital expenditures may increase in the future as our business continues to grow. We currently plan to fund these expenditures with our current 

cash and cash equivalents, short-term investments and anticipated cash flow generated from our operating activities.

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We intend to fund our existing and future material cash requirements with our cash provided by operating activities, existing cash and cash 

equivalents, restricted cash, short-term investments and other financing alternatives. We will continue to make cash commitments, including capital 
expenditures, to support the growth of our business. 

The following table sets forth our contractual obligations by specified categories as of December 31, 2023. 

Total

2024

Payment due by period
2025

(in RMB thousands)

2026

2027

  2028 and after

Long-Term Debt
   and Convertible
   Senior Notes
(1)
   Obligations
Capital Lease
   Obligations
Operating Lease
(3)
   Obligations
Purchase
   Obligations

(4)

(2)

Total

Notes:

(1)

14,485,895 

618,218 

730,172 

3,420,315 

499,194 

9,217,996 

19,005 

19,005 

—      

—      

—      

—  

777,776 

103,100 

97,008 

91,165 

87,597 

398,906 

14,825,716 
30,108,392 

8,634,138 
9,374,461 

3,794,639 
4,621,819 

1,335,126 
4,846,606 

735,464 
1,322,255 

326,349 
9,943,251 

On March 29, 2019, we issued US$1,200 million convertible senior notes (the “2025 Notes”). The 2025 Notes are senior, unsecured obligations of us, and interest is payable semi-
annually in cash at a rate of 2.00% per annum on October 1 and April 1 of each year, beginning on October 1, 2019. The 2025 Notes will mature on April 1, 2025 unless redeemed, 
repurchased or converted prior to such date. The holders may require us to repurchase all or a portion of the 2025 Notes for cash on April 1, 2023, which may result in a material cash 
outlay of our company. The holders of the 2025 Notes may also require us to repurchase all or a portion of the 2025 Notes for cash upon a fundamental change. In 2023, we redeemed 
US$1,197.6 million aggregate principal amount of the 2025 Notes as requested by the holders.

On December 21, 2020, we issued US$800 million convertible senior notes and offered an additional US$100 million principal amount simultaneously, issuable pursuant to the 
underwriters’ exercise of option to purchase additional notes. On January 8, 2021, the additional US$100 million principal amount was issued pursuant to the underwriters’ exercise of 
their option. The convertible senior notes issued on December 21, 2020 and January 8, 2021 (collectively, the “2026 Notes”) are senior, unsecured obligations of us, and interest is 
payable semi-annually in cash at a rate of 4.00% per annum on June 15 and December 15 of each year, beginning on June 15, 2021. The 2026 Notes will mature on December 15, 2026, 
unless repurchased, redeemed or converted prior to such date. The holders may require us to repurchase all or a portion of the 2026 Notes for cash on August 1, 2024, or upon a 
fundamental change.

On December 30, 2022, we issued an aggregate amount of US$500 million convertible senior notes due January 2028, which we refer to as the PAG Notes, to PAG. In February 2023, 
we issued to PAG an additional US$50 million principal amount of the PAG Notes upon its exercise to subscribe for additional notes in full. The PAG Notes, secured by certain collateral 
arrangements, bear an interest rate of 6% per annum and will mature on December 30, 2027. Holders of the PAG Notes have the right to require us to repurchase all or part of their notes 
at a price equal to 120% of the principal amount of the PAG Notes during the three-month period commencing on December 30, 2025. On December 30, 2027, the maturity date of the 
PAG Notes, we are obligated to pay a premium at 30% of the principal amount of the PAG Notes, in addition to repaying the principal amount itself. Holders of the PAG Notes also have 
the right to require us to repurchase for cash all or part of their notes in the event of certain fundamental changes and events of default. For further information, please see “Loans 
Payable” under Note 13 and “Convertible Senior Notes” under Note 14 to our consolidated financial statements included elsewhere in this annual report.

On March 7, 2023, we issued US$600 million convertible senior notes, which we refer to as the 2028 Notes. The 2028 Notes are senior, unsecured obligations of us, and interest is 
payable quarterly in cash at a rate of 6.50% per annum on March 15, June 15, September 15 and December 15 of each year, beginning on June 15, 2023. The 2028 Notes will mature on 
March 15, 2028 unless redeemed, repurchased or converted prior to such date. The holders may require us to repurchase all or a portion of the 2028 Notes for cash on March 16, 2026, or 
upon a fundamental change, at a repurchase price equal to 100% of the principal amount, plus accrued and unpaid interest.

(2)

(3)

Capital lease obligations represent our obligations for the finance leases of fixed assets.

Operating lease obligations represent our obligations for leasing office premises and internet data center facilities.

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(4)

Purchase obligations represent our future minimum payments under non-cancelable agreements for licensed copyrights, produced content and property management fees.

Other than the contractual obligations set forth above, we do not have any contractual obligations that are long-term debt obligations, 
capital/operating lease obligations, purchase obligations or other long-term liabilities reflected on our balance sheet as of December 31, 2023.

Holding Company Structure 

iQIYI, Inc. is a holding company with no material operations of its own. We conduct our operations primarily through our mainland China 

subsidiaries, the variable interest entities and their subsidiaries in mainland China. As a result, iQIYI, Inc.’s ability to pay dividends to the shareholders and 
investors of the ADSs depends upon dividends paid by our mainland China subsidiaries. If our existing mainland China subsidiaries or any newly formed 
ones incur debt on their own behalf in the future, the instruments governing their debt may restrict their ability to pay dividends to us. In addition, our 
wholly foreign-owned subsidiaries in mainland China are permitted to pay dividends to us only out of their retained earnings, if any, as determined in 
accordance with PRC accounting standards and regulations. Under PRC law, each of our subsidiaries and the variable interest entities in mainland China is 
required to set aside at least 10% of its after-tax profits each year, if any, to fund certain statutory reserve funds until such reserve funds reach 50% of its 
registered capital. In addition, each of our wholly foreign-owned subsidiaries in mainland China may allocate a portion of its after-tax profits based on PRC 
accounting standards to enterprise expansion funds and staff bonus and welfare funds at its discretion, and the variable interest entities may allocate a 
portion of their after-tax profits based on PRC accounting standards to a discretionary surplus fund at its discretion. The statutory reserve funds and the 
discretionary funds are not distributable as cash dividends. Remittance of dividends by a wholly foreign-owned company out of mainland China is subject 
to examination by the banks designated by SAFE. Our mainland China subsidiaries have not paid dividends and will not be able to pay dividends until they 
generate accumulated profits and meet the requirements for statutory reserve funds.

The table below sets forth the respective revenue contribution and assets of iQIYI, Inc. and our wholly-owned subsidiaries and the variable interest 

entities as of the dates and for the periods indicated: 

iQIYI, Inc. and its wholly-owned subsidiaries
Variable interest entities

Total

Notes:

Total revenues
For the year ended December 31,

(1)

2021

5.9%      
94.1%      
100.0%      

2022

7.6%      
92.4%      
100.0%      

2023

7.7%  
92.3%  
100.0%  

(1)

The percentages exclude the inter-company transactions and balances between iQIYI, Inc. and our wholly-owned subsidiaries and the variable interest entities.

iQIYI, Inc. and its wholly-owned subsidiaries
Variable interest entities

Total

Total assets
As of December 31,

2021

35.7%      
64.3%      
100.0%      

2022

38.4%      
61.6%      
100.0%      

2023
36.2%  
63.8%  
100.0%  

C.

RESEARCH AND DEVELOPMENT, PATENTS AND LICENSES, ETC. 

Technology

Technology is the bedrock of our products and services. More than 40% of our employees are engineers dedicated to technological innovation and 

breakthrough. We utilize AI technology to drive our entire business, including video content creation, purchase, production, tagging, distribution, 
monetization and customer service, to achieve automation and intelligence in the entire business process. Our advanced technologies facilitate better 

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content production, enhanced operation efficiency and superior user experience. To maintain our industry-leading position, we have established extensive 
cooperation with many industry-leading research institutes.

Technologies to Enhance Content Production and Operation Efficiency

We empower content production and monetization cycle by applying various technologies. We have developed and put into use an integral set of 

technology infrastructures and tools, comprising of: (i) intelligent integrated production systems that improve digital workflow by integrating and 
streamlining the elements of video production; (ii) production business intelligence systems and integrated production tool sets that empower content 
producers with AI-powered decision-making, and (iii) other tools that support the facilitation of the content production process.

Leveraging our massive user data and big data analytics, we have developed a comprehensive system for script evaluation and casting. Our holistic 

data analysis supports content investment strategy through advanced algorithms that forecast video views and film box office, which result in more 
monetization opportunities and higher user value. Promising monetization capabilities then encourage the generation and distribution of more high-quality 
content on iQIYI platform, creating a virtuous cycle.

Our technologies also enhance our efficiency. We have leveraged AI, big data, and cloud computing technologies to distribute our massive content 

to targeted users accurately. Our user and content tagging system precisely analyzes user profile and conduct content recommendation. We provide 
personalized content distribution by intelligent recommendations. We balance user experience with video monetization by utilizing personalized and 
automatic advertising customized to video scenarios, video-in, video-out and other ad-marketing technology. We provide timely response and feedback 
service through AI-based autonomous service robots and online customer service center.

Technologies to Enhance User Experience

We apply advanced deep learning technology to areas such as advanced content tagging, user profiling, developing knowledge graph and content 

recommendation. Users are given recommendations based on automatic classification of their tags.

In addition to content recommendations catering to users’ interests, our advanced video, audio and AI technologies provide users with superior 
viewing experience in a cost-effective manner. We are one of a few streaming entertainment service providers in mainland China providing concurrent 
4K/8K high-definition video quality, HDR (High Dynamic Range) video, Dolby Atmos® audio effect and ultimate cinematic like immersive experience via 
eXave Max. Leveraging our big data analytics, features such as AI Radar and Watch Me Only support real-time recognition and search of information from 
video images, or allow users to view only the segments featuring particular artists. We have one of the world’s largest P2P and CDN-based HCDN (hybrid 
content delivery network), which seamlessly distributes and transmits massive internet video with high quality and low bandwidth cost.

In the years ended December 31, 2021, 2022 and 2023, our research and development expenditures, including share-based compensation expenses 

for research and development staff, were RMB2,794.9 million, RMB1,899.2 million and RMB1,766.6 million (US$248.8 million), respectively, 
representing 9.1%, 6.5% and 5.5% of our total revenues for the years ended December 31, 2021, 2022 and 2023, respectively. Our research and 
development expenses consist primarily of personnel-related costs (including share-based compensation expenses).

D.

TREND INFORMATION

Other than as disclosed elsewhere in this annual report, we are not aware of any trends, uncertainties, demands, commitments or events for the 

period from January 1, 2021 to December 31, 2023 that are reasonably likely to have a material effect on our net revenues, income, profitability, liquidity 
or capital resources, or that would cause the disclosed financial information to be not necessarily indicative of future operating results or financial 
conditions.

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E.

CRITICAL ACCOUNTING ESTIMATES 

We prepare our financial statements in conformity with U.S. GAAP, which requires us to make estimates and assumptions that affect our reporting 

of, among other things, assets and liabilities, contingent assets and liabilities and total revenues and expenses. On an on-going basis, we evaluate our 
estimates based on historical experience and on various other assumptions that are believed to be reasonable under the circumstances, the results of which 
form the basis for making judgments about the carrying values of assets and liabilities that are not readily apparent from other sources. Since our financial 
reporting process inherently relies on the use of estimates and assumptions, our actual results could differ from what we expect.

We consider an accounting estimate to be critical if: (i) the accounting estimate requires us to make assumptions about matters that were highly 

uncertain at the time the accounting estimate was made, and (ii) changes in the estimate that are reasonably likely to occur from period to period or use of 
different estimates that we reasonably could have used in the current period, would have a material impact on our financial condition or results of 
operations. Such critical estimates are discussed below. For further information on our other significant accounting estimates, see Note 2 to our 
consolidated financial statements included elsewhere in this annual report.

Amortization of content assets

Based on factors including historical and estimated future viewership consumption patterns, our content assets (licensed copyrights and produced 

content) are amortized using an accelerated method by content categories over the shorter of each content’s contractual period or estimated useful lives 
within ten years, beginning with the month of first availability. We review factors that impact the amortization of the content assets on a regular basis, such 
as the estimates of future viewership consumption patterns and estimated useful lives. Our estimates related to these factors require complex and subjective 
management judgment and any changes in our estimates of future viewership consumption patterns and estimated useful lives may cause us to realize 
different amounts of amortization in future periods.

Critical Accounting Policies and Judgments

The selection of critical accounting policies, the judgments and other uncertainties affecting application of those policies and the sensitivity of 
reported results to changes in conditions and assumptions are factors that should be considered when reviewing our financial statements. For further 
information on our significant accounting policies, see Note 2 to our consolidated financial statements included elsewhere in this annual report.

Consolidation of Affiliated Entities

In order to comply with PRC laws and regulations limiting foreign ownership of or imposing conditions on value-added telecommunication 
services, internet, value-added telecommunication-based online advertising, online audio and video services and mobile application distribution businesses, 
we operate our internet platform and conduct our value-added telecommunication-based online advertising, online audio and video services and mobile 
application distribution businesses through our affiliated entities in mainland China by means of contractual arrangements. We have entered into certain 
exclusive agreements with the affiliated entities through our subsidiaries, which obligate us to absorb losses of the affiliated entities that could potentially 
be significant to them or entitle us to receive economic benefits from the affiliated entities that could potentially be significant to them. In addition, we have 
entered into certain agreements with the affiliated entities and the nominee shareholders of affiliated entities, which enable us to direct the activities that 
most significantly affect the economic performance of the affiliated entities. Based on these contractual arrangements, we consolidate the affiliated entities 
as required by ASC topic 810, Consolidation, because we hold all the variable interests of the variable interest entities directly or through our subsidiaries, 
which are considered as the primary beneficiaries of the variable interest entities. We will reconsider the initial determination of whether a legal entity is a 
variable interest entity upon certain events listed in ASC 810-10-35-4 occurred. We will also continuously reconsider whether we are considered as the 
primary beneficiary of our affiliated entities as facts and circumstances change. See “Item 3. Key Information—D. Risk Factors—Risks Related to Our 
Corporate Structure.”

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Revenue Recognition

Our revenues are derived principally from membership services, online advertising services and content distribution. Revenue is recognized when 

control of promised goods or services is transferred to our customers in an amount of consideration to which an entity expects to be entitled to in exchange 
for those goods or services. Value added taxes (“VAT”) are presented as a reduction of revenues. Our revenue recognition policies are set forth as follows.

Membership services

We offer membership services to subscribing members with various privileges, which primarily include access to exclusive and ad-free streaming of 

premium content 1080P/4K high-definition video, eXave Max, Dolby Audio, and accelerated downloads and others.

When the receipt of membership fees is for services to be delivered over a period of time, the receipt is initially recorded as “Customer advances and 

deferred revenue” on the consolidated balance sheets and revenue is recognized ratably over the membership period as services are rendered. Membership 
services revenue also includes fees earned from subscribing members for on-demand content purchases and early access to premium content. We are the 
principal in our relationships where partners, including consumer electronics manufacturers (TVs and cell phones), mobile operators, internet service 
providers and online payment agencies, provide access to the membership services or payment processing services as we retain control over our service 
delivery to our subscribing members. Typically, payments made to the partners, are recorded as cost of revenues. For the sale of the right to other 
membership services, through strategic cooperation with other parties, we recognize revenue on a net basis when we do not control the specified services 
before they are transferred to the customer.

Online advertising services

We sell advertising services by delivering both brand advertising and performance-based advertising, primarily to third-party advertising agencies 
and a small portion is sold directly to advertisers. Advertising contracts are signed to establish the price and advertising services to be provided. For brand 
advertising, we provide advertisement placements on our platforms in different formats, including but not limited to video, banners, links, logos, brand 
placement and buttons. For contracts where we provide customers with multiple performance obligations, consideration is allocated to each performance 
obligation based on its relative standalone selling price and revenue is recognized as each performance obligation is satisfied through our display of the 
advertisements in accordance with the advertising contracts. 

For performance-based advertising, we distribute our customers sponsored links or advertisements by leveraging the traffic of our own and other 
partners’ online properties in the same way. As the principal, we recognize revenue from performance-based advertising on a gross basis and payments 
made to our partners are recorded as cost of revenues in the consolidated statements of comprehensive (loss)/income.

We provide various sales incentives to our customers for meeting certain cumulative purchase volume requirements, including cash rebates to 

certain third-party advertising agencies and non-cash credits which can be used to acquire future online advertising services in certain bundled 
arrangements, which are negotiated on a contract by contract basis with customers. We account for cash rebates granted to customers as variable 
consideration which is measured based on the most likely amount of incentive to be provided to customers. Non-cash credits granted to customers are 
considered options to acquire additional services that provide customers with a material right. The contract consideration related to these customer options 
to acquire additional services are deferred and recognized as revenue when future services are transferred or when the options expire.

Content distribution

We generate revenues from sub-licensing content assets within authorized scope for cash or through nonmonetary exchanges mainly with other 
online video broadcasting companies, as well as from the release of feature films for exhibition in theaters. For cash sub-licensing transactions, we are 
entitled to receive the sub-license fee under the sub-licensing arrangements and do not have any future obligation once we have provided the 

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underlying content to the sub-licensee (which is provided at or before the beginning of the sub-license period). The sub-licensing of content assets 
represents a license of functional intellectual property which grants a right to use our content assets and is recognized at the point in time when the content 
asset is made available for the customer’s use and benefit.

We also enter into nonmonetary transactions to exchange online broadcasting rights of content assets with other online video broadcasting 
companies from time to time. The exchanged content assets provide rights for each party to broadcast the content assets received on its own platform only. 
Each transferring party retains the right to continue broadcasting the exclusive content on its own platform and/or sublicense the rights to the content it 
surrendered in the exchange. We account for these nonmonetary exchanges based on the fair value of the asset received. Barter revenues are recognized in 
accordance with the same revenue recognition criteria above. We estimate the fair value of the content assets received using a market approach based on 
various factors, including the purchase price of similar non-exclusive and/or exclusive contents, broadcasting schedule, cast and crew, theme, popularity 
and box office. The transaction price of barter transaction is calculated on the individual content asset basis. For a significant barter transaction, we further 
review the fair value by analyzing against the cost of the content assets bartered out and/or engage a third-party valuation firm to assess the reasonableness 
of its fair value. The attributable cost of sublicensing transactions, whether for cash or through nonmonetary exchanges, is recognized as cost of revenues 
through the amortization of the sublicensing right component of the exclusive content asset.

Long-term investments

Our long-term investments consist of equity securities without readily determinable fair values, equity method investments, available-for-sale debt 

securities accounted for at fair value and equity securities with readily determinable fair value.

Equity investments, except for those accounted for under the equity method, and those that result in consolidation of the investee and certain other 

investments, are measured at fair value in accordance with ASC topic 321, Investments-Equity Securities (“ASC 321”) and any changes in fair value are 
recognized in earnings. For equity securities without readily determinable fair values and do not qualify for the existing practical expedient in ASC topic 
820, Fair Value Measurements and Disclosures (“ASC 820”) to estimate fair value using the net asset value per share (or its equivalent) of the investment, 
we elected to use the measurement alternative to measure those investments at cost, less any impairment, plus or minus changes resulting from observable 
price changes in orderly transactions for identical or similar investments of the same issuer, if any. Equity securities with readily determinable fair values 
are measured at fair value, and any changes in fair value are recognized in earnings.

Investments in entities in which we can exercise significant influence and hold an investment in voting common stock or in-substance common 

stock (or both) of the investee but do not own a majority equity interest or control are accounted for using the equity method of accounting in accordance 
with ASC topic 323, Investments-Equity Method and Joint Ventures (“ASC 323”). Under the equity method, we initially record our investments at cost and 
the difference between the cost of the equity investee and the amount of the underlying equity in the net assets of the equity investee is accounted for as if 
the investee was a consolidated subsidiary. We subsequently adjust the carrying amount of the investments to recognize our proportionate share of each 
equity investee’s net income or loss into earnings after the date of investment. When calculating its proportionate share of each equity investee’s net income 
or loss, we adjust the net income or loss of equity investee to include accretion of preferred stock that is classified in temporary equity in the equity 
investee’s financial statements. Intra-entity profits and losses shall be eliminated until realized by us or the investee as if the investee was consolidated. We 
will discontinue applying the equity method if an investment (plus additional financial support provided to the investee, if any) has been reduced to zero. 
When we have other investments in our equity-method investee and are not required to advance additional funds to the investee, we would continue to 
report our share of equity method losses in our consolidated statements of comprehensive (loss)/income after our equity-method investment in ordinary 
shares has been reduced to zero, to the extent of and as an adjustment to the adjusted basis of our other investments in the investee. We evaluate the equity 
method investments for impairment under ASC 323. An impairment loss on the equity method investments is recognized in the consolidated statements of 
comprehensive (loss)/income when the decline in value is determined to be other-than-temporary.

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Available-for-sale debt securities are convertible debt instruments issued by private companies and investments in equity securities that are 

redeemable at our option, which are measured at fair value, with interest income recorded in earnings and unrealized gains or losses recorded in 
accumulated other comprehensive income.

Produced content, net

We produce original content in-house and in collaboration with external parties. Produced content primarily consists of films, episodic series, variety 

shows and animations. The costs incurred in the physical production of original content include direct production costs, production overhead and 
acquisition costs. Produced content also includes cash expenditures made to acquire a proportionate share of certain rights to films including profit sharing, 
distribution and/or other rights. Exploitation costs are expensed as incurred. Participation costs are accrued using the individual-film-forecast-computation 
method, which recognizes the costs in the same ratio as the associated ultimate revenue. Production costs for original content that are predominantly 
monetized in a film group are capitalized. Production costs for original content that are predominantly monetized on its own are capitalized to the extent 
that they are recoverable from total revenues expected to be earned (“ultimate revenue”); otherwise, they are expensed as cost of revenues.

Ultimate revenue estimates include revenue expected to be earned from all sources, including exhibition, licensing, or exploitation of produced 
content if we have demonstrated a history of earning such revenue. We estimate ultimate revenue to be earned during the estimated useful lives of produced 
content based on anticipated release patterns and historical results of similar produced content, which are identified based on various factors, including cast 
and crew, target audience and popularity. The capitalized production costs are reported separately as noncurrent assets with caption of “Produced content, 
net” on the consolidated balance sheets.

Based on factors including historical and estimated future viewership consumption patterns, we amortize produced content that is predominantly 

monetized in a film group. For produced content that is monetized on its own, we consider historical and estimated usage patterns to determine the pattern 
of amortization. Based on the estimated patterns, we amortize produced content using an accelerated method over its estimated useful lives within ten 
years, beginning with the month of first availability and such costs are included in “Cost of revenues” in the consolidated statements of comprehensive 
(loss)/income.

Licensed copyrights, net

Licensed copyrights consist of professionally produced content, such as films, drama series, variety shows and other video content acquired from 

external parties. The license fees are capitalized and, unless prepaid, a corresponding liability is recorded when the cost of the content is known, the content 
is accepted by our company in accordance with the conditions of the license agreement and the content is available for its first showing on our platforms. 
Licensed copyrights are presented on the consolidated balance sheets as current and non-current based on estimated time of usage.

The licensed copyrights include the right to broadcast and, in some instances, the right to sublicense. The broadcasting right, refers to the right to 
broadcast the content on our own platforms and the sublicensing right, refers to the right to sublicense the underlying content to external parties. When 
licensed copyrights include both broadcasting and sublicensing rights, the content costs are allocated to these two rights upon initial recognition, based on 
the relative proportion of the estimated total revenues that will be generated from each right over its estimated useful lives.

For the right to broadcast the contents on our own platforms that generates online advertising and membership services revenues, the content costs 

are amortized based on factors including historical and estimated future viewership patterns, using an accelerated method by content categories over the 
shorter of each content’s contractual period or estimated useful lives within ten years, beginning with the month of first availability. Content categories 
accounting for most of our content include newly released drama series, newly released films, animations, library drama series and library films. Estimates 
of future viewership consumption patterns and estimated useful lives are reviewed periodically, at least on an annual basis and revised, if necessary. 
Revisions to the amortization patterns are accounted for as a change in accounting estimate prospectively in accordance with ASC topic 250, Accounting 
Changes and Error Corrections. For the right to sublicense the content to external parties that generates direct content distribution revenues, the content 
costs are amortized based on its estimated usage pattern and recorded as cost of revenues.

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Impairment of licensed copyrights and produced content

Our business model is mainly subscription and advertising based, as such the majority of the content assets (licensed copyrights and produced 
content) are predominantly monetized with other content assets. A smaller portion of the content assets are predominantly monetized at a specific title level 
such as variety shows and investments in a proportionate share of certain film rights including profit sharing, distribution and/or other rights. Because the 
identifiable cash flows related to content launched on the mainland China platform are largely independent of the cash flows of other content launched on 
the overseas platform, we have identified two separate film groups. We review our film groups and individual content for impairment when there are events 
or changes in circumstances that indicate the fair value of a film group or individual content may be less than its unamortized costs. Examples of such 
events or changes in circumstances include, a significant adverse change in technological, regulatory, legal, economic, or social factors that could affect the 
fair value of the film group or the public’s perception of a film or the availability of a film for future showings, a significant decrease in the number of 
subscribers or forecasted subscribers, or the loss of a major distributor, a change in the predominant monetization strategy of a film that is currently 
monetized on its own, actual costs substantially in excess of budgeted costs, substantial delays in completion or release schedules, or actual performance 
subsequent to release failing to meet expectations set before release such as a significant decrease in the amount of ultimate revenue expected to be 
recognized.

When such events or changes in circumstances are identified, we assess whether the fair value of an individual content (or film group) is less than its 
unamortized film costs, determines the fair value of an individual content (or film group) and recognizes an impairment charge for the amount by which the 
unamortized capitalized costs exceed the individual content’s (or film group’s) fair value. We mainly use a discounted cash flow approach to determine the 
fair value of an individual content or film group, of which the most significant inputs include the forecasted future revenues, costs and operating expenses 
attributable to an individual content or the film group and the discount rate. An impairment loss attributable to a film group is allocated to individual 
licensed copyrights and produced content within the film group on a pro rata basis using the relative carrying values of those assets as we cannot estimate 
the fair value of individual contents in the film group without undue cost and effort.

ITEM 6. DIRECTORS, SENIOR MANAGEMENT AND EMPLOYEES

A.

DIRECTORS AND SENIOR MANAGEMENT

The following table sets forth information regarding our executive officers and directors as of the date of this annual report.

Directors and Executive Officers
Junjie He
Yu Gong
Dou Shen
Fei Qi
Shanshan Cui
Weijian Shan
Sam Hanhui Sun
Conor Chia-hung Yang
Jun Wang
Xiaohui Wang
Wenfeng Liu
Youqiao Duan
Xianghua Yang

Age
39
55
44
42
48
70
51
61
45
55
45
54
47

Position/Title

  Chairman of the Board
  Chief Executive Officer and Director
  Director
  Director
  Director
  Director
  Independent Director
  Independent Director
  Chief Financial Officer
  Chief Content Officer
  Chief Technology Officer
  Senior Vice President
  Senior Vice President

Junjie He has served as our director since March 2021 and chairman of our board of directors since November 2022. Mr. He joined Baidu (Nasdaq: 
BIDU; SEHK: 9888) in June 2019. Currently serving as a senior vice president of Baidu, Mr. He was appointed as the leader, and be in full charge, of the 
Mobile Ecosystem Group (MEG) in May 2022. Prior to his current position, Mr. He oversaw Baidu’s M&A (Mergers & Acquisition), SIM (Strategic 
Investment Management), SOM (Sales Operation and Management), and FP&A (Financial Planning & Analysis) departments. Prior to joining Baidu, he 
had rich working experience with investment firms, including China 

131

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
International Capital Corporation (CICC), CITIC Private Equity, Warburg Pincus and Tibet Langrun Capital. Mr. He currently also serves on the board of 
directors of Trip.com Group Limited (Nasdaq: TCOM; SEHK: 9961). Mr. He obtained his bachelor’s degree from the Guanghua School of Management, 
Peking University in 2007.

Yu Gong is the founder, chief executive officer and director of our company, and oversees our overall strategy and business operations. Prior to 
founding iQIYI, Dr. Gong was the president and chief operating officer of umessage.com, a top mobile internet services solution provider in mainland 
China. Prior to that, Dr. Gong served in the roles of vice president, senior vice president, and chief operating officer at Sohu.com, a Nasdaq-listed company 
(Nasdaq: SOHU), from 2003 to 2008. From 1999 to 2003, Dr. Gong was the founder and chief executive officer of focus.cn, the then largest real estate 
search website in mainland China, which was sold to Sohu.com. Dr. Gong received a bachelor’s degree, a master’s degree and a doctorate degree in 
automation control from Tsinghua University.

Dr. Dou Shen has served as our director since September 2019. Dr. Shen received a Ph.D. from the Hong Kong University of Science and 

Technology, and currently serves as executive vice president of Baidu (Nasdaq: BIDU; SEHK: 9888) and the president of Baidu AI Cloud Group. Dr. Shen 
currently also serves as a director of COSCO Shipping Holdings Co., Ltd. (SHA: 601919) and China United Network Communications Limited (SHA: 
600050). Dr. Shen joined Baidu in 2012 and has served various management roles, including web search, display advertising, the financial services group 
and mobile products. Dr. Shen has published more than 40 papers in international conferences and journals, and held multiple patents on internet search 
and computational advertising. Currently, he serves as the vice president of SIGKDD China Chapter.

Fei Qi has served as our director since December 2022. Mr. Qi joined Baidu (Nasdaq: BIDU; SEHK: 9888) in March 2021, and currently serves as 

vice president of Baidu, chief of staff to CEO, and head of corporate strategic department. Prior to joining Baidu, Mr. Qi served as managing director at 
China International Capital Corporation (CICC), where he had over 15 years of experience in the investment banking division with a focus in the TMT 
sector. Mr. Qi obtained his bachelor’s degree in management information systems from Tsinghua University in 2003.

Shanshan Cui has served as our director since August 2023. Ms. Cui has been serving as senior vice president in charge of human resources and 

administrative functions of Baidu (Nasdaq: BIDU; SEHK: 9888) since May 2019. Ms. Cui joined Baidu in January 2000 overseeing the search technology 
group, and is a founding member of Baidu. Ms. Cui left Baidu in July 2010 to pursue personal interests and rejoined Baidu in December 2017, initially 
serving as Secretary General to the Organizational Culture Committee of Baidu. In this capacity, Ms. Cui oversaw employee culture and organization 
effectiveness, implementing initiatives, such as OKR (objectives and key results) management, throughout Baidu. Ms. Cui received a bachelor’s degree in 
computer science from Beijing Institute of Technology and a master’s degree in computer science from the University of Chinese Academy of Sciences.

Weijian Shan has served as our director since December 2022. Mr. Shan is the executive chairman and co-founder of PAG—one of Asia’s leading 

investment management groups. Between 1998 and 2010, Mr. Shan was co-managing partner of the private equity firm Newbridge Capital (now known as 
TPG Asia) and a partner of TPG. Before Newbridge, Mr. Shan was a managing director at J.P. Morgan where he worked for five years. Mr. Shan was an 
assistant professor at the Wharton School, the University of Pennsylvania for six years. Mr. Shan also worked at the World Bank in 1987. Mr. Shan is a 
Trustee of the British Museum. Mr. Shan is also member of the International Advisory Council of Hong Kong Exchanges and Clearing Limited, and an 
independent director of Alibaba Group. Mr. Shan is the author of three books: Out of the Gobi, Money Games and Money Machine. Mr. Shan holds an 
M.A. and a Ph.D. from the University of California, Berkeley, and an M.B.A. from the University of San Francisco. Mr. Shan graduated with a major in 
English from the Beijing University of International Business and Economics.

Sam Hanhui Sun has served as our independent director since March 2018. Mr. Sun has been the Chairman of VSP Private Fund Management 

(Zhuhai) Co., Limited since 2021. From 2016 to 2020, Mr. Sun was a venture partner at Blue Lake Capital. From 2010 to 2015, Mr. Sun served various 
positions at Qunar Cayman Islands Limited, a Nasdaq-listed company, including Qunar’s president in 2015 and its chief financial officer from 2010 to 
2015. From 2007 to 2009, Mr. Sun was the chief financial officer of KongZhong Corporation, a Nasdaq-listed company. From 2004 to 2007, Mr. Sun 
served in several financial controller positions at Microsoft China R&D Group, Maersk China Co. Ltd., and SouFun.com. From 1995 to 2004, Mr. Sun 
worked in KPMG’s auditing practice 

132

 
group. Mr. Sun currently serves as a director on the boards of Zhihu Inc. (NYSE: ZH) and Yiren Digital Ltd. (NYSE: YRD) and YSB Inc. (SEHK: 9885). 
Mr. Sun served as an independent director of Fang Holdings Limited (NYSE: SFUN) from September 2010 to May 2019, Sunlands Technology Group 
(NYSE: STG) from March 2018 to July 2019 and CAR Inc. (formerly SEHK: 699) from August 2014 to July 2021, when CAR Inc. was privatized. Mr. 
Sun received a bachelor’s degree in business administration from Beijing Institute of Technology. He is a Certified Public Accountant in mainland China.

Conor Chia-hung Yang has served as our independent director since April 2022. Mr. Yang has been the chief financial officer of Ehang Holdings 

Limited (Nasdaq: EH) since September 2023. From 2007 to 2023, Mr. Yang served in several chief financial officer positions, including Tuniu Corporation 
(Nasdaq: TOUR), E-Commerce China Dangdang Inc., and AirMedia Group Inc. Mr. Yang was the chief executive officer of Rock Mobile Corporation 
from 2004 to 2007, and the chief financial officer of the Asia Pacific region for CellStar Asia Corporation from 1999 to 2004. Prior to that, Mr. Yang was a 
senior banker at Goldman Sachs (Asia) L.L.C., Lehman Brothers Asia Limited and Morgan Stanley Asia Limited from 1992 to 1999. Mr. Yang currently 
also serves as an independent director of I-Mab (Nasdaq: IMAB), Tongcheng Travel Holdings Limited (HKSE: 0780), UP Fintech Holding Ltd (Nasdaq: 
TIGR), Smart Share Global Limited (Nasdaq: EM) and DDC Enterprise Limited (Nasdaq: DDC). Mr. Yang received his master’s degree in business 
administration from the University of California, Los Angeles.

Jun Wang has served as our chief financial officer since February 2022. Mr. Wang has been engaged with us in January 2018 and has been 
responsible for advising on major capital market transactions since then. Prior to joining us, he served as a partner of Waterwood Group Limited, a private 
equity firm, from December 2015 to October 2017. From June 2014 to August 2015, he served as a managing director of TBP Consulting (Hong Kong) 
Limited. From July 2008 to June 2014, he worked at J.P. Morgan Securities (Asia Pacific) Limited with his last position being the vice president of 
investment banking. Mr. Wang obtained a bachelor’s degree in English from Tsinghua University in July 2000 and a master’s degree in business 
administration from the University of Chicago in June 2008.

Xiaohui Wang joined us in 2016 as our chief content officer. Mr. Wang is responsible for the procurement, production and operations of content 
business. From 2019, Mr. Wang also serves as president of our Professional Content Business Group (PCG). Prior to joining iQIYI, Mr. Wang was vice 
president of China National Radio, where he served in various positions from 1990 to 2016, including director of news center from 2002 to 2003, vice 
president of Voice of China from 2003 to 2006, director of finance office from 2006 to 2007, and vice president from 2007 to 2016. Mr. Wang currently 
serves on the board of directors of Strawbear Entertainment Group (SEHK: 2125). Mr. Wang holds a bachelor’s degree in journalism from Jilin University, 
a master’s degree in business administration from Cheong Kong Graduate School of Business and a Ph.D. in literature from the Communication University 
of China.

Wenfeng Liu joined us in 2012 and is our chief technology officer. From 2019, Mr. Liu also serves as president of our Infrastructure and Intelligent 

Content Distribution Business Group (IIG). Mr. Liu served as our vice president of technology, IT operation, product marketing and business development. 
Prior to joining us, Mr. Liu served as research and development manager from 2011 to 2012 at VMware China Research Center, where he led the research, 
development and distribution of various update and maintenance releases of Vmware vSphere projects. From 2003 to 2011, Mr. Liu served in various 
senior positions at Intel China Research Center, including the role of research and development manager between 2007 to 2011, in which position he 
spearheaded Intel’s various global R&D initiatives. Mr. Liu holds a bachelor’s degree and a master’s degree in computer science from Zhejiang University.

Youqiao Duan joined us in 2012 and is our senior vice president responsible for membership business and intelligent device business. Prior to 

joining us, Mr. Duan was senior director responsible for investment business at Skyworth Group, where he worked from 2008 to 2012. Mr. Duan holds a 
bachelor’s degree in automation control from Tsinghua University.

Xianghua Yang joined us in 2010 and is our senior vice president responsible for oversea business and motion picture business. Mr. Yang led iQIYI 
Pictures from 2014 to 2016 and led our mobile business department from 2010 to 2014. Prior to joining us, Mr. Yang served as deputy general manager of 
wireless business department at Sohu.com, responsible for R&D, marketing and mobile business. Mr. Yang holds both bachelor’s and master’s degrees in 
hydraulic and hydroelectric engineering from Tsinghua University.

133

 
B.

COMPENSATION

For the fiscal year ended December 31, 2023, we paid an aggregate of RMB35.5 million (US$5.0 million) in cash to our executive officers and 

directors. We have not set aside or accrued any amount to provide pension, retirement or other similar benefits to our executive officers and directors. Our 
mainland China subsidiaries and variable interest entities are required by law to make contributions equal to certain percentages of each employee’s salary 
for his or her pension insurance, medical insurance, unemployment insurance and other statutory benefits and a housing provident fund. For share incentive 
grants to our officers and directors, see “—Share Incentive Plans.”

Employment Agreements and Indemnification Agreements

We have entered into an employment agreement with each of our executive officers. Under these agreements, each of our executive officers is 
employed at will. We may terminate employment for cause. We may also terminate an executive officer’s employment without cause upon 60-day advance 
written notice. In such case of termination by our company, we will provide severance payments to the executive officer as agreed by our company and the 
executive officer. The executive officer may resign at any time with a 60-day advance written notice.

Each executive officer has agreed to hold, both during and after the termination or expiry of his or her employment agreement, in strict confidence 

and not to use, except as required in the performance of his or her duties in connection with the employment or pursuant to applicable law, any of our 
confidential information or trade secrets, any confidential information or trade secrets of our customers or prospective customers, or the confidential or 
proprietary information of any third-party received by our company and for which we have confidential obligations. The executive officers have also 
agreed to disclose in confidence to us all inventions, designs and trade secrets which they conceive, develop or reduce to practice during the executive 
officer’s employment with us and to assign all right, title and interest in them to us, and assist us in obtaining and enforcing patents, copyrights and other 
legal rights for these inventions, designs and trade secrets.

In addition, each executive officer has agreed to be bound by non-competition and non-solicitation restrictions during the term of his or her 

employment and typically for one year following the last date of employment. Specifically, each executive officer has agreed not to (i) approach our 
suppliers, clients, direct or end customers or contacts or other persons or entities introduced to the executive officer in his or her capacity as a representative 
of us for the purpose of doing business with such persons or entities that will harm our business relationships with these persons or entities; (ii) assume 
employment with or provide services to any of our competitors, or engage, whether as principal, partner, licensor or otherwise, any of our competitors, 
without our express consent; or (iii) seek directly or indirectly, to solicit the services of, or hire or engage, any person who is known to be employed or 
engaged by our company; or (iv) otherwise interfere with our business or accounts.

We have also entered into indemnification agreements with each of our directors and executive officers. Under these agreements, we agree to 
indemnify our directors and executive officers against liabilities and expenses incurred by such persons in connection with claims made by reason of their 
being a director or officer of our company.

Share Incentive Plans

2010 Equity Incentive Plan

We adopted the 2010 Equity Incentive Plan, which we refer to as the 2010 Plan, on October 18, 2010, which was subsequently amended and restated 

on November 3, 2014, August 6, 2016 and September 15, 2020, for the purpose of granting share-based compensation awards either through a proprietary 
interest in our long-term success, or compensation based on fulfilling certain performance goals to employees, officers, directors and consultants to 
incentivize their performance and promote the success of our business. Under the 2010 Plan, the maximum aggregate number of shares which may be 
issued pursuant to all awards is 589,729,714 shares. As of February 29, 2024, options to purchase a total of 338,225,582 Class A ordinary shares were 
outstanding under the 2010 Plan.

134

 
The following paragraphs summarize the terms of the 2010 Plan.

Types of Awards. The Plan permits the awards of options, share appreciation rights, share grants and restricted share units.

Plan Administration. A committee consisting of at least two individuals determined by our board acts as the plan administrator. The plan 
administrator will determine the participants who are to receive awards, the number of awards to be granted, and the terms and conditions of each award 
grant. The plan administrator can amend outstanding awards and interpret the terms of the 2010 Plan and any award agreement.

Award Agreement. Options to purchase ordinary shares granted under the 2010 Plan are evidenced by an award agreement that sets forth the terms 

and conditions for each grant.

Exercise Price. The excises price of an option or a share appreciation right will be determined by the plan administrator. In certain circumstances, 
such as a recapitalization, a spin-off, reorganization, merger, separation and split-up, the plan administrator may adjust the exercise price of outstanding 
options and share appreciation rights.

Eligibility. We may grant awards to our employees, directors or consultants or employees, directors or consultants or our affiliates.

Term of the Awards. Unless otherwise determined by the board of directors, the term of each option or share appreciation right granted under the 

2010 Plan shall not exceed ten years from date of the grant.

Vesting Schedule. In general, the plan administrator determines the vesting schedule, which is set forth in the award agreement.

Acceleration of Awards upon Change in Control. The plan administrator may determine, at the time of grant or thereafter, that an award shall 

become vested and exercisable, in full or in part, in the event that a change in control of our company occurs.

Transfer Restrictions. Awards may not be transferred in any manner by the recipient other than by will or the laws of descent and distribution, 

except as otherwise provided by the plan administrator.

Termination. The plan shall terminate on October 17, 2030 provided that our board may terminate the plan at any time and for any reason.

2017 Share Incentive Plan

We adopted the 2017 Share Incentive Plan, which we refer to as the 2017 Plan on November 30, 2017, which was further amended on December 7, 

2017, for the purpose of promoting the success and enhance the value of iQIYI, Inc., by linking the personal interests of the members of the board, 
employees, consultants and other individuals to those of our shareholders and, by providing an incentive for outstanding performance, to generate superior 
returns for our shareholders. Under the 2017 Plan, the maximum aggregate number of ordinary shares which may be issued pursuant to all awards was 
720,000 ordinary shares, all of which have been granted in the form of restricted share units. As of February 29, 2024, the amount of ordinary shares which 
may be issued pursuant to all awards under the 2017 had been used up, with 369,500 of the granted restricted share units forfeited due to the departure of 
certain grantees, and the remaining 350,500 restricted share units vested and exercised. As such, as of February 29, 2024, no awards were outstanding 
under the 2017 Plan.

135

 
2021 Share Incentive Plan

We also adopted the 2021 Share Incentive Plan, which we refer to as the 2021 Plan, on December 2, 2021, as amended and restated on November 2, 

2022, for the purpose of promoting the success and enhance the value of iQIYI, Inc., by linking the personal interests of the directors, employees and 
consultants to those of our shareholders and, by providing an incentive for outstanding performance, to generate superior returns for our shareholders. 
Under the 2021 Plan, the maximum aggregate number of ordinary shares which may be issued pursuant to all awards is initially 364,000,000 Class A 
ordinary shares, which we refer to as the 2021 Plan Award Pool, provided that if restricted share units are granted, each restricted share unit (that entitles 
the holder to one share) granted shall reduce the number of shares in the 2021 Plan Award Pool available for future grants by 1.3 Class A ordinary shares; 
any option with nil exercise price shall have the same effect of reducing the number of shares in the 2021 Plan Award Pool as the restricted share units. As 
of February 29, 2024, options with nil exercise price to purchase a total of 191,449,720 ordinary shares were outstanding under the 2021 Plan.

The following paragraphs summarize the terms of the 2021 Plan.

Types of Awards. The Plan permits the awards of options and restricted share units.

Plan Administration. A committee of one or more members of the board acts as the plan administrator, and the board shall conduct the general 

administration of the plan if required by applicable laws, and with respect to awards granted to members of the committee that acts as the plan 
administrator. The plan administrator will determine the participants who are to receive awards, the type or types of awards to be granted, the number of 
awards to be granted, and the terms and conditions of each award grant. The plan administrator can amend outstanding awards and interpret the terms of 
the 2021 Plan and any award agreement.

Award Agreement. Awards granted under the 2021 Plan are evidenced by an award agreement that sets forth the terms and conditions for each grant.

Exercise Price. The excises price of an option will be determined by the plan administrator. In certain circumstances, such as a recapitalization, a 

spin-off, reorganization, merger, separation and split-up, the plan administrator may adjust the exercise price of outstanding options and share appreciation 
rights.

Eligibility. We may grant awards to our directors, employees and consultants.

Term of the Awards. The term of each option or share appreciation right granted under the 2021 Plan shall not exceed ten years from date of the 

grant unless otherwise determined by the shareholders or the board under the condition that our company decides to follow home country practice.

Vesting Schedule. In general, the plan administrator determines the vesting schedule, which is set forth in the award agreement.

Transfer Restrictions. Awards may not be transferred in any manner by the recipient other than by will or the laws of descent and distribution, 

except as otherwise provided by the plan administrator.

Termination. The plan shall terminate on December 2, 2031, provided that our board may terminate the plan at any time and for any reason.

The shares reserved and to be issued under the 2010 Plan and the 2021 Plan have been registered on the Form S-8 filed on May 24, 2018 and the 

Form S-8 filed on March 28, 2022, respectively.

136

 
The following table summarizes, as of February 29, 2024, the outstanding options that we granted to our directors and executive officers:

Name

Yu Gong

Jun Wang

Xiaohui Wang

Wenfeng Liu

Youqiao Duan

Xianghua Yang

Total

Class A Ordinary
Shares Underlying
Options Awarded

152,298,401

*

*

*

*

*
249,044,059

Exercise Price
(US$/Share)

0 to 0.51

0 to 0.51

0 to 0.51

0 to 0.51

0 to 0.51

0 to 0.5

Date of Grant
Various dates from 

2010/10/18 to 2023/6/3  

Various dates from 
2018/2/28 to 2023/6/3
Various dates from 
2016/8/5 to 2023/6/3
Various dates from 

2014/12/15 to 2023/6/3  

Various dates from 

2014/12/25 to 2023/6/3  

Various dates from 

2014/12/25 to 2023/6/3  

Date of 
Expiration
Various dates from 
2024/12/15 to 2033/6/3
Various dates from 
2028/2/28 to 2033/6/3
Various dates from 
2026/8/5 to 2033/6/3
Various dates from 
2024/12/15 to 2033/6/3
Various dates from 
2024/12/25 to 2033/6/3
Various dates from 
2024/12/25 to 2033/6/3

Notes:

* The aggregate number of ordinary shares exercisable from all options granted is less than 1% of our total issued and outstanding ordinary shares.

As of February 29, 2024, other grantees as a group held options to purchase 280,631,243 Class A ordinary shares of our company, with exercise 

prices ranging from US$0 to US$0.51 per share.

C.

BOARD PRACTICES

Board of Directors

Our board of directors consists of eight directors. Baidu has the right to appoint a majority of our directors as long as it holds no less than 50% of the 

voting power of our Company. In addition, some of our directors are also senior management of Baidu. See “Item 3. Key Information—D. Risk Factors—
Risks Related to Our Relationship with Baidu—We may have conflicts of interest with Baidu and, because of Baidu’s controlling ownership interest in our 
company, we may not be able to resolve such conflicts on terms favorable to us.” In addition, PAG Asia has the right to appoint, remove and replace one 
director, who should be elected as a non-voting member of the audit committee and a voting member of the compensation committee of the board of 
directors, so long as the PAG Notes or Class A ordinary shares issued upon conversion of the PAG Notes beneficially owned by PAG Asia and its affiliates 
represents no less than 50% of the aggregate principal amount of the notes. A director is not required to hold any shares in our company by way of 
qualification. A director may vote with respect to any contract, proposed contract or arrangement in which he is materially interested provided (i) such 
director, if his interest in such contract or arrangement is material, has declared the nature of his interest at the earliest meeting of the board at which it is 
practicable for him to do so, either specifically or by way of a general notice and (ii) if such contract or arrangement is a transaction with a related party, 
such transaction has been approved by the audit committee. The directors may exercise all the powers of the company to borrow money, mortgage its 
undertaking, property and uncalled capital, and issue debentures or other securities whenever money is borrowed or as security for any obligation of the 
company or of any third-party. None of our non-executive directors has a service contract with us that provides for benefits upon termination of service.

137

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Committees of the Board of Directors

We have established an audit committee and a compensation committee under the board of directors. We have adopted a charter for each of the two 

committees. Each committee’s members and functions are described below.

Audit Committee. Our audit committee consists of Sam Hanhui Sun, Conor Chia-hung Yang, Fei Qi and Weijian Shan, and is chaired by Mr. Sam 

Hanhui Sun. We have determined that Sam Hanhui Sun and Conor Chia-hung Yang satisfy the “independence” requirements of Rule 5605(a)(2) of the 
Listing Rules of the Nasdaq Stock Market and meet the independence standards under Rule 10A-3 under the Exchange Act. We have determined that 
members including Sam Hanhui Sun and Conor Chia-hung Yang qualify as “audit committee financial experts.” Fei Qi and Weijian Shan are non-voting 
members of the audit committee. The audit committee oversees our accounting and financial reporting processes and the audits of the financial statements 
of our company. The audit committee is responsible for, among other things:

•

•

•

•

•

•

•

selecting the independent registered public accounting firm and pre-approving all auditing and non-auditing services permitted to be 
performed by the independent registered public accounting firm;

reviewing with the independent registered public accounting firm any audit problems or difficulties and management’s response;

reviewing and approving all proposed related party transactions, as defined in Item 404 of Regulation S-K under the Securities Act;

discussing the annual audited financial statements with management and the independent registered public accounting firm;

reviewing major issues as to the adequacy of our internal controls and any special audit steps adopted in light of material control deficiencies;

annually reviewing and reassessing the adequacy of our audit committee charter;

meeting separately and periodically with management and the independent registered public accounting firm; and reporting regularly to the 
board.

Compensation Committee. Our compensation committee consists of Junjie He, Shanshan Cui, Weijian Shan and Sam Hanhui Sun, and is chaired by 
Mr. Junjie He. We have determined that Sam Hanhui Sun satisfies the “independence” requirements of Rule 5605(a)(2) of the Listing Rules of the Nasdaq 
Stock Market. The compensation committee assists the board in reviewing and approving the compensation structure, including all forms of compensation, 
relating to our directors and executive officers. Our chief executive officer may not be present at any committee meeting during which their compensation 
is deliberated upon. The compensation committee is responsible for, among other things:

•

•

•

reviewing the total compensation package for our executive officers and making recommendations to the board with respect to it;

approving and overseeing the total compensation package for our executives other than the three most senior executives;

reviewing the compensation of our directors and making recommendations to the board with respect to it; and periodically reviewing and 
approving any long-term incentive compensation or equity plans, programs or similar arrangements, annual bonuses, and employee pension 
and welfare benefit plans.

Duties of Directors

Under Cayman Islands law, our directors owe fiduciary duties to our company, including a duty of loyalty, a duty to act honestly and a duty to act in 
what they consider in good faith to be in our best interests. Our directors must also exercise their powers only for a proper purpose. Our directors also owe 
to our company a duty to act with skill and care. It was previously considered that a director need not exhibit in the performance of his duties a greater 
degree of skill than may reasonably be expected from a person of his knowledge and experience. However, English and Commonwealth courts have moved 
towards an objective standard with regard to the required skill and care and 

138

 
these authorities are likely to be followed in the Cayman Islands. In fulfilling their duty of care to us, our directors must ensure compliance with our 
memorandum and articles of association. Our company has the right to seek damages if a duty owed by our directors is breached. In limited exceptional 
circumstances, a shareholder may have the right to seek damages in our name if a duty owed by our directors is breached.

Terms of Directors and Officers

Our officers are appointed by and serve at the discretion of the shareholders. Our directors are not subject to a term of office and hold office until 

such time as they are removed from office by the shareholders or by the board. A director will be removed from office automatically if, among other things, 
the director (i) becomes bankrupt or makes any arrangement or composition with his creditors; (ii) dies or is found to be or becomes of unsound mind; (iii) 
resigns his office by notice in writing to our company; (iv) without special leave of absence from the Board, is absent from meetings of the Board for three 
consecutive meetings and the Board resolves that his office be vacated; or (v) is removed from office pursuant to any other provision of our current 
memorandum and articles of association.

Board Diversity Matrix

Board Diversity Matrix

Country of Principal Executive Offices
Foreign Private Issuer
Disclosure Prohibited Under Home Country Law

  Mainland China

Yes
No

Total Number of Directors

Gender Identity
Directors
Demographic Background
Underrepresented Individual in
   Home Country Jurisdiction
LGBTQ+
Did Not Disclose Demographic
   Background

D.

EMPLOYEES

As of February 28, 2023
8

As of February 29, 2024
8

Female
1

Male
7

Non-
Binary
0

Did Not
Disclose
Gender
0

  Female
1

  Male

7

Non-
Binary
0

Did Not
Disclose
Gender
0

0
0

0

0
0

0

We had 5,856, 4,981 and 4,788 employees as of December 31, 2021, 2022 and 2023, respectively. As of December 31, 2023, we had 2,691 
employees in Beijing and 2,097 employees in other cities in mainland China and overseas. Our number of employees decreased over the past three years 
because we implemented an efficiency enhancement initiative aimed at optimizing resource utilization and maximizing productivity. The following table 
sets forth the number of our employees by function as of December 31, 2023:

Research and development
Content production and operation
Sales and marketing
General and administrative
Total

1,983
1,531
875
399
4,788

Our success depends on our ability to attract, retain and motivate qualified employees. We offer employees competitive salaries, performance-based 
cash bonuses and other incentives. We believe that we maintain a good working relationship with our employees, and we have not experienced any material 
labor disputes. None of our employees are represented by labor unions.

139

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
As required by laws and regulations in mainland China, we participate in various employee social benefits plans that are organized by municipal and 

provincial governments, including housing funds, pension, medical insurance, job-related injury insurance, maternity insurance and unemployment 
insurance. We are required under PRC law to make contributions to employee benefit plans at specified percentages of the salaries, bonuses and certain 
allowances of our employees, up to a maximum amount specified by the local government from time to time.

We typically enter into standard confidentiality and employment agreements with our employees. These contracts include a standard non-compete 

covenant that prohibits the employee from competing with us, directly or indirectly, during his or her employment as well as certain period of time after 
employment is terminated.

E.

SHARE OWNERSHIP

Except as specifically noted, the following table sets forth information with respect to the beneficial ownership of our ordinary shares as of February 

29, 2024:

•

•

each of our directors and executive officers; and 

each person known to us to own beneficially 5% or more of our ordinary shares.

The calculations in the table below are based on 6,717,641,643 ordinary shares outstanding as of February 29, 2024, comprising of 3,676,544,365 

Class A ordinary shares (excluding 177,276,292 Class A ordinary shares issued to our depositary bank for bulk issuance of ADSs reserved for future 
issuances upon the exercise or vesting of awards under our share incentive plans) and 3,041,097,278 Class B ordinary shares.

Beneficial ownership is determined in accordance with the rules and regulations of the SEC. In computing the number of shares beneficially owned 
by a person and the percentage ownership of that person, we have included shares that the person has the right to acquire within 60 days, including through 
the exercise of any option, warrant, or other right or the conversion of any other security. These shares, however, are not included in the computation of the 
percentage ownership of any other person.

(1)

(2) 

(3) 

(4) 

Directors and Executive Officers:**
Junjie He
Yu Gong
Dou Shen
Fei Qi
Shanshan Cui
Weijian Shan
Sam Hanhui Sun
Conor Chia-hung Yang
Jun Wang
Xiaohui Wang
Wenfeng Liu
Youqiao Duan
Xianghua Yang
All directors and executive officers as a group
Principal Shareholders:
Baidu
(6) 
PAG
Best Ventures Limited

(5) 

(7)

Ordinary Shares Beneficially Owned

Class A Ordinary Shares
Beneficially Owned (†)

Number

%

Class B Ordinary Shares
Beneficially Owned (††)
%

Number

Voting Power
(†††)
%

—  
148,633,833  
*  
—  
—  
—  
—  
—  
*  
*  
*  
*  
*  
213,322,887  

7,933,331  
801,666,502  
341,874,885  

—  
3.9  
*  
—  
—  
—  
—  
—  
*  
*  
*  
*  
*  
5.5  

*  
17.8  
9.3  

—  
—  
—  
—  
—  
—  
—  
—  
—  
—  
—  
—  
—  
—  

—  
—  
—  
—  
—  
—  
—  
—  
—  
—  
—  
—  
—  
—  

3,041,097,278  
—  
—  

100.0  
—  
—  

—
*
*
—
—
—
—
—
—
*
*
*
*
*

89.2
2.3
1.0

Notes:

* Less than 1%.

* * Except for Junjie He, Dou Shen, Fei Qi and Shanshan Cui, and as indicated otherwise below, the business address of our directors and executive officers is 4/F, iQIYI Youth Center, Yoolee 
Plaza, No. 21, North Road of Workers’ Stadium, Chaoyang District, Beijing, 100027, China. The business address of Junjie He, Dou Shen, Fei Qi, and Shanshan Cui is Baidu Campus, No. 10 
Shangdi 10th Street, Haidian District, Beijing 100085, China.

140

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
†   For  each  person  and  group  included  in  this  column,  percentage  ownership  is  calculated  by  dividing  the  number  of  Class  A  ordinary  shares  beneficially  owned  by  such  person  or  group, 
including Class A ordinary shares that such person or group has the right to acquire within 60 days of February 29, 2024, by the sum of the total number of Class A ordinary shares outstanding as 
of February 29, 2024 and the number of Class A ordinary shares underlying the options or other right held by such person or group that are exercisable to acquire Class A ordinary shares within 
60 days of February 29, 2024.

† †   For  each  person  and  group  included  in  this  column,  percentage  ownership  is  calculated  by  dividing  the  number  of  Class  B  ordinary  shares  beneficially  owned  by  such  person  or  group, 
including Class B ordinary shares that such person or group has the right to acquire within 60 days of February 29, 2024, by the sum of the total number of Class B ordinary shares outstanding as 
of February 29, 2024 and the number of Class B ordinary shares underlying the options or other right held by such person or group that are exercisable to acquire Class B ordinary shares within 
60 days of February 29, 2024.

††† For each person or group included in this column, percentage of total voting power represents voting power based on both Class A and Class B ordinary shares held by such person or group, 
including Class A and Class B ordinary shares that such person or group has the right to acquire within 60 days of February 29, 2024, with respect to all outstanding shares of our Class A and 
Class B ordinary shares as a single class. Each holder of Class A ordinary shares is entitled to one vote per Class A ordinary share. Each holder of our Class B ordinary shares is entitled to ten 
votes per Class B ordinary share. Our Class B ordinary shares are convertible at any time by the holder into Class A ordinary shares on a share-for-share basis.

(1)

(2)

(3)

(4)

(5)

(6)

Representing (i) 140,446,944 Class A ordinary shares that Dr. Gong may purchase upon exercise of options within 60 days of February 29, 2024, and (ii) 8,186,889 Class A ordinary 
shares held by Cannes Ventures Limited, a company incorporated in the Cayman Islands. Cannes Ventures Limited is wholly-owned by Dr. Gong. The registered address of Cannes 
Ventures Limited is 190 Elgin Avenue, George Town, Grand Cayman, Cayman Islands.

The address of Weijian Shan is 33/F, Three Pacific Place, 1 Queen’s Road East, Hong Kong.

The address of Sam Hanhui Sun is 64 Donggong Street, Dongcheng District, Beijing 100009, China.

The address of Conor Chia-hung Yang is 12/F, No. 1217 Dongfang Road, Pudong, Shanghai 200122, China.

Representing (i) 7,933,331 Class A ordinary shares, in the form of ADSs, and (ii) 2,876,391,396 Class B ordinary shares held by Baidu Holdings Limited, a company incorporated in 
British Virgin Islands, and (iii) 164,705,882 Class B ordinary shares held by Baidu (Hong Kong) Limited, a company incorporated in Hong Kong. Baidu (Hong Kong) Limited is wholly-
owned by Baidu Holding Limited, which in turn is wholly-owned by Baidu. The business address of each of Baidu Holdings Limited and Baidu (Hong Kong) Limited is No. 10 Shangdi 
10th Street, Haidian District, Beijing 100085, China.

Representing 489,802,551 Class A ordinary shares issuable upon conversion of the PAG Notes held by PAGAC IV-1 (Cayman) Limited, 303,753,520 Class A ordinary shares issuable 
upon conversion of the PAG Notes held by PAGAC IV-4 (Cayman) Limited, 210,000 Class A ordinary shares held by Pacific Alliance Asia Opportunity Fund L.P., and 7,900,431 Class 
A ordinary shares held by Polymer Asia Fund LP, as reported in the Amendment No. 2 to the Schedule 13D filed jointly by PAGAC IV-1 (Cayman) Limited, PAGAC IV-2 (Cayman) 
Limited, PAGAC IV-4 (Cayman) Limited, PAGAC IV-6 (Cayman) Limited, PAG Asia IV LP, PAG Asia Capital GP IV Limited, PAG Capital Limited, Pacific Alliance Group Limited 
and PAG on October 19, 2023. PAGAC IV-1 (Cayman) Limited is controlled by PAGAC IV-2 (Cayman) Limited. PAGAC IV-4 (Cayman) Limited is controlled by PAGAC IV-6 
(Cayman) Limited. PAGAC IV-2 (Cayman) Limited and PAGAC IV-6 (Cayman) Limited are controlled by PAG Asia IV LP and PAG Asia Capital GP IV Limited is the general partner 
of PAG Asia IV LP. PAG Asia Capital GP IV Limited is controlled by PAG Capital Limited which in turn is controlled by Pacific Alliance Group Limited. Pacific Alliance Group 
Limited is controlled by PAG. Pacific Alliance Asia Opportunity Fund L.P. and Polymer Asia Fund LP are indirectly controlled by PAG. PAGAC IV-1 (Cayman) Limited is an exempted 
company incorporated in the Cayman Islands. PAGAC IV-4 (Cayman) Limited is an exempted company incorporated in the Cayman Islands. Pacific Alliance Asia Opportunity Fund L.P. 
is a partnership established and registered in the Cayman Islands. Polymer Asia Fund LP is a partnership established and registered in the Cayman Islands. The address of each of 
PAGAC IV-1 (Cayman) Limited, Pacific Alliance Asia Opportunity Fund L.P. and Polymer Asia Fund LP is P.O. Box 472, Harbour Place, 2nd Floor, 103 South Church Street, George 
Town, Grand Cayman KY1-1106 Cayman Islands.

(7)

Representing 341,874,885 Class A ordinary shares held by Best Ventures Limited (formerly known as Xiaomi Ventures Limited) as of December 31, 2018, as reported in a Schedule 13G 
filed by Xiaomi Ventures Limited on February 1, 2019. Best Ventures Limited is a company incorporated in British Virgin Islands. Best Ventures Limited is beneficially owned and 
controlled by Xiaomi Corporation. The registered address of Best Ventures Limited is c/o P.O. Box 2221, Road Town, Tortola, British Virgin Islands. 

Our ordinary shares are divided into Class A ordinary shares and Class B ordinary shares. Holders of Class A ordinary shares are entitled to one vote

per share, while holders of Class B ordinary shares are entitled to ten votes per share. We issued Class A ordinary shares represented by our ADSs in our 
initial public offering in April 2018. Holders of our Class B ordinary shares may choose to convert their Class B ordinary shares into the same number of 
Class A ordinary shares at any time. Class A ordinary shares are not convertible into Class B ordinary shares under any circumstance.

We are not aware of any arrangement that may, at a subsequent date, result in a change of control of our company. To our knowledge, as of February 

29, 2024, 3,495,489,090 of our Class A ordinary shares were held by three record holders in the United States, representing 95.0% of our total issued and 
outstanding Class A ordinary shares as of such date (excluding 177,276,292 Class A ordinary shares reserved for future issuances upon the exercising or 
vesting of awards granted under the issuer’s share incentive plans). As of February 29, 2024, none of our Class B ordinary shares are held by record holders 
in the United States.

141

 
For options and restricted share units granted to our officers, directors and employees, see “—B. Compensation—Share Incentive Plans.”

Enforceability of Civil Liabilities

Our business operations are primarily conducted in mainland China, and substantially all of our assets are located in mainland China. All of our 

directors and executive officers are located in mainland China or Hong Kong as of the date of this annual report. As a result, it may be difficult for a 
shareholder to effect service of process within the United States upon these individuals, to bring an action against us or these individuals in the United 
States, or to enforce against us or them judgments obtained in United States courts, including judgments predicated upon the civil liability provisions of the 
securities laws of the United States or any state in the United States.

We have been informed by Walkers (Hong Kong), our Cayman Islands legal counsel, that the United States and the Cayman Islands do not have a 

treaty providing for reciprocal recognition and enforcement of judgments of U.S. courts in civil and commercial matters and the courts of the Cayman 
Islands and that there is uncertainty as to whether a final judgment for the payment of money rendered by any federal or state court in the United States 
based on civil liability provisions, whether or not predicated solely upon the U.S. federal securities laws, would be enforceable against us or our directors 
or officers in the Cayman Islands. This uncertainty relates to whether such a judgment would be determined by the courts of the Cayman Islands to be 
fiscal, penal or punitive in nature or contrary to Cayman Islands public policy.

We have also been advised by our Cayman Islands legal counsel that, notwithstanding the above, a final and conclusive judgment obtained in U.S. 

federal or state courts under which a definite sum of money is payable as compensatory damages and not in respect of laws that are fiscal or penal in nature 
(i.e., not being a sum claimed by a revenue authority for taxes or other charges of a similar nature by a governmental authority, or in respect of a fine or 
penalty or multiple or punitive damages or contrary to Cayman Islands public policy) will be recognized and enforced in the courts of the Cayman Islands 
at common law, without any re-examination of the merits of the underlying dispute, by an action commenced on the foreign judgment debt in the Grand 
Court of the Cayman Islands, provided that:

•

•

•

•

•

the court that gave the judgment was competent to hear the action in accordance with private international law principles as applied by the 
courts in the Cayman Islands and the parties subject to such judgment either submitted to such jurisdiction or were resident or carrying on 
business within such jurisdiction and were duly served with process;

the judgment given by the foreign court was not in respect of penalties, taxes, fines or similar fiscal or revenue obligations;

the judgment was final and conclusive and for a liquidated sum;

the judgment was not obtained by fraud; and

the judgment was not obtained in a manner and is not of a kind the enforcement of which is contrary to natural justice or public policy in the 
Cayman Islands.

A Cayman Islands court may impose civil liability on us or our directors or officers in a suit brought in the Grand Court of the Cayman Islands 

against us or these persons with respect to a violation of U.S. federal securities laws, provided that the facts surrounding any violation constitute or give 
rise to a cause of action under Cayman Islands law.

142

 
Our PRC legal counsel, Jingtian & Gongcheng, has advised us that there is uncertainty as to whether the courts of mainland China would:

•

•

recognize or enforce judgments of United States courts obtained against us or our directors or officers predicated upon the civil liability 
provisions of the securities laws of the United States or any state in the United States; or

entertain original actions brought in each respective jurisdiction against us or our directors or officers predicated upon the securities laws of 
the United States or any state in the United States.

Our PRC legal counsel has further advised us that the recognition and enforcement of foreign judgments are provided for under the PRC Civil 
Procedures Law. Courts of mainland China may recognize and enforce foreign judgments in accordance with the requirements of the PRC Civil Procedures 
Law and other applicable laws and regulations based either on treaties between mainland China and the country where the judgment is made or on 
principles of reciprocity between jurisdictions. Mainland China does not have any treaties or other form of reciprocity with the United States or the 
Cayman Islands that provide for the reciprocal recognition and enforcement of foreign judgments. As such, the courts of mainland China will review and 
determine the applicability of the reciprocity principle on a case-by-case basis and the length of the procedure is uncertain. In addition, according to the 
PRC Civil Procedures Law, courts in mainland China will not enforce a foreign judgment against us or our directors and officers if they decide that the 
judgment violates the basic principles of PRC law or national sovereignty, security or public interest. As a result, it is uncertain whether and on what basis a 
court of mainland China would enforce a judgment rendered by a court in the United States or in the Cayman Islands. Under the PRC Civil Procedures 
Law, foreign shareholders may originate actions based on PRC law against a company in mainland China for disputes if they can establish sufficient nexus 
to mainland China for a court of mainland China to have jurisdiction, and meet other procedural requirements. It will be, however, difficult for U.S. 
shareholders to originate actions against us in mainland China in accordance with PRC laws because we are incorporated under the laws of the Cayman 
Islands and it will be difficult for U.S. shareholders, by virtue only of holding the ADSs or ordinary shares, to establish a connection to mainland China for 
a court of mainland China to have jurisdiction as required under the PRC Civil Procedures Law.

Furthermore, the United States and Hong Kong do not have a bilateral treaty or multilateral convention in force on reciprocal recognition and 

enforcement of judgments. As a result, any United States judgment is enforceable in Hong Kong pursuant to the common law regime in Hong Kong for 
recognizing and enforcing foreign judgments, which provides that a foreign judgment is enforceable if (i) it is final and conclusive on the merits, (ii) the 
judgment has been rendered by a court of competent jurisdiction, (iii) the judgment must be for a fixed sum of money, (iv) the judgment must be between 
the same parties as those before the Hong Kong court, and (v) enforcement of the judgment is not a breach of natural justice or against public policy.

F.

DISCLOSURE OF A REGISTRANT’S ACTION TO RECOVER ERRONEOUSLY AWARDED COMPENSATION

Not applicable.

ITEM 7. MAJOR SHAREHOLDERS AND RELATED PARTY TRANSACTIONS

A. MAJOR SHAREHOLDERS

See “Item 6. Directors, Senior Management and Employees—E. Share Ownership.”

B.

RELATED PARTY TRANSACTIONS

Contractual Arrangements with the Variable Interest Entities and Their Respective Shareholders

See “Item 4. Information on the Company—C. Organizational Structure—Contractual Arrangements with the Variable Interest Entities and Their 

Respective Shareholders.”

143

 
Transactions with Shareholders and Affiliates 

Baidu

We enjoy significant business synergies with Baidu primarily in the form of complementary content offerings for users and cross-sale of each 

other’s services.

Master Business Cooperation Agreement

We have entered into a master business cooperation agreement with Baidu on January 19, 2018.

Under the master business cooperation agreement, we and Baidu agree to cooperate with each other in areas including but not limited to AI 
technology, smart devices/DuerOS (the dialog-type AI system and open platform developed by Baidu), cloud services, online advertising, internet traffic, 
data and content, and to treat each other as the most preferred strategic partner in our areas of cooperation.

Specifically, (i) Baidu agrees to cooperate with us on leveraging AI technology to further improve our user experience; (ii) we and Baidu agree to 

share sales channel resources to promote smart devices/DuerOS and increase iQIYI’s market share in its industry; (iii) Baidu agrees to provide support for 
our cloud computing infrastructure and provide us with cloud computing infrastructure services on Baidu’s most favored terms; (iv) we and Baidu agree to 
cross sell our respective advertising services, and Baidu agrees to grant us priority to advertise on its platform; (v) we and Baidu agree to leverage our 
respective services to increase user traffic; and (vi) we and Baidu agree to allow our respective registered users and content providers to log onto each 
other’s platforms.

Under this agreement, (i) Baidu agrees not to compete with us in providing video content services that are the same as or substantially similar to our 
long-form video businesses (with the exception of existing business activities conducted by Baidu and its affiliates and of the business activities conducted 
by the entity that currently operates Baidu’s online video business), and (ii) we agree not to compete with Baidu in any business that is the same as or 
substantially similar to Baidu’s core businesses (with the exception of existing business activities conducted by our company or our affiliates). Long-form 
video business means long-form video content services currently provided by iQIYI, such long-form video content includes, but is not limited to, movies, 
TV series, network series, cartoons, variety shows and documentaries. Whether any service is Baidu’s core business or is the same as or substantially 
similar to Baidu’s core business shall be determined by Baidu and us in a commercially reasonable manner.

The master business cooperation agreement will expire on January 19, 2026, extendable for a term of eight years upon agreement by both parties. In 

the event we are no longer controlled by Baidu, either we or Baidu may terminate this agreement.

Loan Agreement

Under the master business cooperation agreement, Baidu would provide us with a RMB650.0 million (US$91.6 million) loan, which mature on the 
fifth anniversary of the grant date. We entered into an interest-free loan agreement with Baidu with respect to such loan on January 19, 2018. The loan was 
repaid in full in March 2023.

Share Subscription by Baidu

In March 2022, we entered into subscription agreements with Baidu and a consortium of financial investors who agreed to subscribe for and 
purchase from us, through a private placement, a total of 164,705,882 newly issued Class B ordinary shares and 304,705,874 newly issued Class A 
ordinary shares of our company, for a total purchase price of US$285 million in cash. In accordance with the subscription agreements, Baidu subscribed for 
Class B ordinary shares.

Other Transactions with Baidu 

For the years ended December 31, 2021, 2022 and 2023, we generated membership services revenue of nil, RMB54.4 million and RMB92.9 million 

(US$13.1 million), respectively, and advertising services revenue of 

144

 
RMB122.9 million, RMB55.7 million and RMB17.7 million (US$2.5 million), respectively, from Baidu. Transactions other than membership and 
advertising services revenue were insignificant for the years ended December 31, 2021, 2022 and 2023.

We incurred cost of revenues for license fees in the amount of RMB13.9 million, RMB8.2 million and RMB20.4 million (US$2.9 million) for the 

years ended December 31, 2021, 2022 and 2023, respectively. We incurred cost of revenues for bandwidth services and cloud services in the amount of 
RMB918.8 million, RMB653.0 million and RMB550.7 million (US$77.6 million) for the years ended December 31, 2021, 2022 and 2023, respectively. We 
incurred selling, general and administrative expenses for advertising services provided by Baidu in the amount of RMB13.4 million, RMB47.6 million and 
RMB116.1 million (US$16.3 million) for the years ended December 31, 2021, 2022 and 2023, respectively. 

As of December 31, 2021, 2022 and 2023, we had RMB34.9 million, RMB20.0 million and RMB4.4 million (US$0.6 million), respectively, due 

from Baidu. The balance mainly represents amounts due from Baidu for advertising, membership and other services.

As of December 31, 2021, 2022 and 2023, we had RMB1,405.5 million, RMB1,879.1 million and RMB2,030.4 million (US$286.0 million), 
respectively, due to Baidu. The related party balances mainly represented accrued expenses for bandwidth services and cloud services provided by Baidu. 
As of December 31, 2021, 2022 and 2023, we had RMB700.0 million, RMB700.0 million and RMB50.0 million (US$7.0 million), respectively, in loans 
due to Baidu. As of December 31, 2021, 2022 and 2023, the total outstanding balance represents an interest-free loan of RMB50.0 million that is due on 
demand, and an interest-free loan of RMB650.0 million provided by Baidu in January 2018. The RMB650.0 million interest-free loan was repaid in full in 
March 2023.

PAG

We issued an aggregate amount of US$550 million convertible senior notes due January 2028 to PAG. The PAG Notes are secured by certain 

collateral arrangements. 

In September 2023, our subsidiary, iQIYI HK Limited (“iQIYI HK”), entered into a facility agreement with PAGAC IV-4 (Cayman) Limited 
(“PAGAC IV-4”), an entity affiliated with PAG. Pursuant to the facility agreement, iQIYI HK agreed to provide to PAGAC IV-4 a loan facility in an 
aggregate amount of US$200.0 million, with an interest rate of 6% per annum. iQIYI HK has a right to require PAGAC IV-4 to repay all or part of the 
outstanding loan on the early redemption date, or July 1, 2024. Otherwise, the facility can be utilized so long as the PAG Notes remain outstanding. At each 
draw down, PAG shall release certain collateral secured by our company under the PAG Notes and pledge to iQIYI HK the PAG Notes, each in an amount 
equivalent to the amount of the draw down. As of December 31, 2023, we had RMB1,437.0 million (US$202.4 million) due from PAGAC IV-4. 

Other Transactions with Related Parties

For the years ended December 31, 2021, 2022 and 2023, we generated content distribution revenue of RMB297.3 million, RMB190.4 million and 
RMB260.1 million (US$36.6 million), respectively, from equity investees. For the years ended December 31, 2021, 2022 and 2023, we purchased content 
from equity investees in the amount of RMB2,358.7 million, RMB1,513.7 million and RMB1,602.5 million (US$225.7 million), respectively. Other related 
party transactions, including services provided by/to equity investees which we or Baidu has significant influence over in the ordinary course of business, 
were insignificant for each of the years presented. 

As of December 31, 2021, 2022 and 2023, we had RMB201.6 million, RMB144.0 million and RMB424.2 million (US$59.7 million), respectively, 

due from other related parties. The balance mainly represents amounts due from our equity investees for content distribution services or paid in advance by 
our company for licensed copyrights acquisition.

145

 
As of December 31, 2021, 2022 and 2023, we had RMB1,309.2 million, RMB1,043.5 million and RMB953.8 million (US$134.4 million), 

respectively, due to other related parties. The related party balances mainly represented, (i) deferred revenues in relation to content distribution, IP licensing 
and advertising services to be provided to one of our equity investees; (ii) amounts owed to our equity investees for contents assets; and (iii) advances made 
by one of our equity investees for online advertising services. 

Shareholders Agreement

Other than provisions with respect to registration rights, the description of which is set forth below, all provisions and rights under our sixth 

amended and restated shareholders agreement terminated upon consummation of our initial public offering.

Demand Registration Rights. At any time after the earlier of (i) the four-year period following the date of the shareholders agreement or (ii) 180 

days after the effective date of the registration statement for a public offering, holders of at least 30% of the registrable securities then outstanding, or 
Existing Initiating Holders, holders of at least 30% of the registrable securities issued or issuable upon conversion of the Series F preferred shares then 
outstanding, or Series F Initiating Holders, and holders of at least 30% of the registrable securities issued or issuable upon conversion of the Series G 
preferred shares then outstanding, or Series G Initiating Holders, have the right to demand that we file a registration statement covering the registration of 
any registrable securities of such holders. We have the right to defer filing of a registration statement for a period of not more than 90 days after the receipt 
of the request of the initiating holders under certain conditions, but we cannot exercise the deferral right more than once in any twelve-month period and we 
cannot register any other share during such twelve-month period. We are not obligated to effect a demand registration if we have, within the six-month 
period prior to the date of a demand registration request, already effected a registration. We are not obligated to effect more than four demand registrations 
initiated by the Existing Initiating Holders, more than two demand registrations initiated by the Series F Initiating Holders, or more than two demand 
registrations initiated by the Series G Initiating Holders, other than demand registration to be effected pursuant to registration statement on Form F-3, for 
which an unlimited number of demand registrations shall be permitted.

Piggyback Registration Rights. If we propose to file a registration statement for a public offering of our securities, we must offer holders of our 
registrable securities an opportunity to include in the registration the number of registrable securities of the same class or series as those proposed to be 
registered. If the managing underwriters of any underwritten offering determine in its view the number of registrable securities exceeds the maximum 
offering size, the registrable securities shall allocate first to us, second to each of holders requesting for the inclusion of their registrable securities pursuant 
to the piggyback registration, and third to holders of our other securities with such priorities among them as we shall determine.

Form F-3 Registration Rights. Any of the Existing Initiating Holders, Series F Initiating Holders and Series G Initiating Holders may request us in 

writing to file an unlimited number of registration statements on Form F-3. Promptly after receiving such request, we shall give written notice of the 
proposed registration and within 20 days of such notice, we shall effect the registration of the securities on Form F-3.

Expenses of Registration. We will bear all registration expenses, other than underwriting discounts and selling commissions incurred in connection 

with any demand, piggyback or F-3 registration.

Employment Agreements and Indemnification Agreements

See “Item 6. Directors, Senior Management and Employees—B. Compensation—Employment Agreements and Indemnification Agreements.”

Share Option Grants

See “Item 6. Directors, Senior Management and Employees—B. Compensation—Share Incentive Plans.”

C.

INTERESTS OF EXPERTS AND COUNSEL

Not applicable.

146

 
ITEM 8. FINANCIAL INFORMATION

A.

CONSOLIDATED STATEMENTS AND OTHER FINANCIAL INFORMATION

We have appended consolidated financial statements filed as part of this annual report.

Legal Proceedings 

Following the publication in April 2020 of a short seller report by Wolfpack Research, the SEC asked us to produce certain financial, operating, and 

other documents and records. We also engaged professional advisers, including a Big Four accounting firm that is not our auditor, to conduct an internal 
review into certain of the key allegations in the Wolfpack short seller report and to report their findings to our audit committee. The SEC also sought the 
production of certain documents and records from us related to such internal review and other related information. We cooperated with the SEC. Our 
internal review within the agreed scope was substantially complete and did not uncover any evidence that would substantiate the allegations.

Furthermore, starting in April 2020, we and certain of our current and former officers and directors were named as defendants in several putative 

securities class actions filed in federal court, which were purportedly brought on behalf of a class of persons who allegedly suffered damages as a result of 
alleged misstatements and omissions in our company’s public disclosure documents. In May 2021, these actions were consolidated under the caption In re 
iQIYI, Inc. Securities Litigation, No. 1:20-CV-1830 (U.S. District Court for the Eastern District of New York). In June 2021, lead plaintiffs filed the 
operative amended complaint. In July 2021, defendants filed motion to dismiss the case. Briefing on the motion to dismiss was completed on September 
29, 2021. However, in light of the common questions of law and fact at issue in this case and a related action under the caption In re Baidu Inc. Securities 
Litigation, 20-cv-03794 (U.S. District Court for the Eastern District of New York), the Court terminated the motion to dismiss without prejudice and 
ordered motion-to-dismiss briefing for the two cases under a new coordinated briefing schedule. The coordinated motion-to-dismiss briefing was 
completed on March 3, 2023. On February 26, 2024, following oral argument on the motions to dismiss, the Court held Defendants’ motions in abeyance, 
granted Plaintiffs leave to file amended consolidated complaints, and ordered the supplemental briefing on the amended consolidated complaints to be 
completed by April 22, 2024. 

We will have to defend against these putative securities class action lawsuits, as applicable, including any appeals of such lawsuits should our initial 
defense be unsuccessful. We are currently unable to estimate the possible outcome or loss or possible range of loss, if any, associated with the resolution of 
these lawsuits. In the event that our initial defense of these lawsuits is unsuccessful, we cannot assure you that we will prevail in any appeal. Any adverse 
outcome of these cases, including any plaintiff’s appeal of a judgment in these lawsuits, could have a material adverse effect on our business, financial 
condition, results of operation, cash flows, and reputation. Although no further information has been requested from us since early 2021, we are currently 
unable to predict the duration, outcome, or impact of the SEC investigation of iQIYI, or from the SEC’s review of the documents and records requested 
from us. The litigation or SEC investigation process may utilize a significant portion of our resources and divert management’s attention from the day-to-
day operations, all of which could harm our business.

As of December 31, 2023, there were 168 cases against us that were pending before various courts in mainland China. The aggregate amount of 
damages sought under these pending cases is approximately RMB416.1 million (US$58.6 million). We are currently unable to estimate the reasonably 
possible loss or a range of reasonably possible loss as the proceedings are in the early stages, or there is a lack of clear or consistent interpretation of laws. 
As a result, there is considerable uncertainty regarding the timing or ultimate resolution of such proceedings, which includes eventual loss, fine, penalty or 
business impact, if any, and therefore, an estimate for the reasonably possible loss or a range of reasonably possible loss cannot be made. With respect to 
the limited number of proceedings for which we are able to estimate the reasonably possible loss or the range of reasonably possible loss, such estimates 
are immaterial.

In addition, as of December 31, 2023, there were 628 cases we brought against others for copyright and trademark infringement, unfair competition 

and other commercial disputes that were pending before various courts in mainland China. The aggregate amount of damages we are seeking under these 
pending cases is approximately RMB995.4 million.

147

 
Dividend Policy

Our board of directors has complete discretion on whether to distribute dividends. Even if our board of directors decides to pay dividends, the form, 

frequency and amount will depend upon our future operations and earnings, capital requirements and surplus, general financial condition, contractual 
restrictions and other factors that the board of directors may deem relevant.

We do not have any present plan to pay any cash dividends on our ordinary shares in the foreseeable future. We currently intend to retain most, if not 

all, of our available funds and any future earnings to operate and expand our business.

We are a holding company incorporated in the Cayman Islands. We may rely on dividends from our subsidiaries in mainland China for our cash 

requirements, including any payment of dividends to our shareholders. PRC regulations may restrict the ability of our mainland China subsidiaries to pay 
dividends to us. See “Item 3. Key Information—D. Risk Factors—Risks Related to Doing Business in Mainland China—We may rely on dividends and 
other distributions on equity paid by our mainland China subsidiaries to fund any cash and financing requirements we may have, and any limitation on the 
ability of our mainland China subsidiaries to make payments to us and any tax we are required to pay could have a material and adverse effect on our 
ability to conduct our business.” If we pay any dividends, we will pay our ADS holders to the same extent as holders of our Class A ordinary shares, 
subject to the terms of the deposit agreement, including the fees and expenses payable thereunder.

B.

SIGNIFICANT CHANGES

Except as disclosed elsewhere in this annual report, we have not experienced any significant changes since the date of our audited consolidated 

financial statements included in this annual report.

ITEM 9. THE OFFER AND LISTING

A.

OFFERING AND LISTING DETAILS.

See “—C. Markets.”

B.

PLAN OF DISTRIBUTION 

Not applicable.

C. MARKETS

Our ADSs have been listed on the Nasdaq Global Select Market under the symbol “IQ” since March 29, 2018.

D.

SELLING SHAREHOLDERS

Not applicable.

E.

DILUTION

Not applicable.

F.

EXPENSES OF THE ISSUE

Not applicable.

ITEM 10. ADDITIONAL INFORMATION

A.

SHARE CAPITAL

Not applicable.

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B.

MEMORANDUM AND ARTICLES OF ASSOCIATION

The following are summaries of material provisions of our currently effective ninth amended and restated memorandum and articles of association, 

as well as the Companies Act (as revised) insofar as they relate to the material terms of our ordinary shares.

Board of Directors

See “Item 6. Directors, Senior Management and Employees—C. Board Practices.” 

Ordinary Shares

General. All of our issued and outstanding ordinary shares are fully paid and non-assessable. Certificates representing the ordinary shares are issued 

in registered form. Our shareholders who are non-residents of the Cayman Islands may freely hold and vote their ordinary shares. Our company will issue 
only non-negotiable shares, and will not issue bearer or negotiable shares.

Register of Members. Under Cayman Islands law, we must keep a register of members and there should be entered therein:

•

•

•

the names and addresses of the members, a statement of the shares held by each member, of the amount paid or agreed to be considered as 
paid, on the shares of each member and whether each relevant category of shares held by a member carries voting rights under the articles of 
association of the company, and if so, whether such voting rights are conditional;

the date on which the name of any person was entered on the register as a member; and

the date on which any person ceased to be a member.

Under Cayman Islands law, the register of members of our company is prima facie evidence of the matters set out therein (i.e. the register of 
members will raise a presumption of fact on the matters referred to above unless rebutted) and a member registered in the register of members is deemed as 
a matter of Cayman Islands law to have legal title to the shares as set against its name in the register of members. Once our register of members has been 
updated, the shareholders recorded in the register of members should be deemed to have legal title to the shares set against their name in the register of 
members.

If the name of any person is incorrectly entered in or omitted from our register of members, or if there is any default or unnecessary delay in 

entering on the register the fact of any person having ceased to be a member of our company, the person or member aggrieved (or any member of our 
company or our company itself) may apply to the Cayman Islands Grand Court for an order that the register be rectified, and the Court may either refuse 
such application or it may, if satisfied of the justice of the case, make an order for the rectification of the register.

Dividends. The holders of our ordinary shares are entitled to such dividends as may be declared by our board of directors (provided always that 
dividends may be declared and paid only out of funds of the Company lawfully available therefor, namely out of either profit, retained earnings or our share 
premium account, and provided further that a dividend may not be paid if this would result in our company being unable to pay its debts as they fall due in 
the ordinary course of business).

Classes of Ordinary Shares. Our ordinary shares are divided into Class A ordinary shares and Class B ordinary shares (and a further class of 

authorized but undesignated shares). Except for conversion rights and voting rights, the Class A ordinary shares and Class B ordinary shares shall carry 
equal rights and rank pari passu with one another, including but not limited to the rights to dividends (subject to the ability of the board of directors, under 
our current memorandum and articles of association, to determine that a dividend shall be paid wholly or partly by the distribution of specific assets (which 
may consist of the shares or securities of any other company) and to settle all questions concerning such distribution (including fixing the value of such 
assets, determining that cash payment shall be made to some shareholders in lieu of specific assets and vesting any such specific assets in trustees on such 
terms as the directors think fit)) and other capital distributions.

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Conversion. Class B ordinary shares may be converted into the same number of Class A ordinary shares by the holders thereof at any time, while 

Class A ordinary shares cannot be converted into Class B ordinary shares under any circumstances.

Voting Rights. Holders of Class A ordinary shares and Class B ordinary shares shall, at all times, vote together as one class on all matters submitted 

to a vote by the members at any general meeting of our company. Each Class A ordinary share shall be entitled to one vote on all matters subject to the vote 
at general meetings of our company, and each Class B ordinary share shall be entitled to ten votes on all matters subject to the vote at general meetings of 
our company. Voting at any meeting of shareholders is by show of hands unless a poll is demanded. A poll may be demanded by the chairman of such 
meeting or any one shareholder present in person or by proxy.

Walkers (Hong Kong), our counsel as to Cayman Islands law, has advised that such voting structure is in compliance with current Cayman Islands 

law as in general terms, a company and its shareholders are free to provide in the articles of association for such rights as they consider appropriate, subject 
to such rights not being contrary to any provision of the Companies Act and not inconsistent with common law.

An ordinary resolution to be passed by the shareholders requires the affirmative vote of a simple majority of the votes attached to the ordinary shares 
cast by those shareholders entitled to vote who are present in person or by proxy (or, in the case of corporations, by their duly authorized representatives) at 
a general meeting, while a special resolution requires the affirmative vote of a majority of no less than two-thirds of the votes attached to the ordinary 
shares cast by those shareholders who are present in person or by proxy (or, in the case of corporations, by their duly authorized representatives) at a 
general meeting. Both ordinary resolutions and special resolutions may also be passed by a unanimous written resolution signed by all the shareholders of 
our company, as permitted by the Companies Act and our memorandum and articles of association. A special resolution will be required for important 
matters such as a change of name or making changes to our memorandum and articles of association.

Transfer of Ordinary Shares. Any of our shareholders may transfer all or any of his or her ordinary shares by an instrument of transfer in the usual or 

common form or any other form approved by our board of directors.

However, our board of directors may, in its absolute discretion, decline to register any transfer of any ordinary share which is not fully paid up or on 

which our company has a lien. Our board of directors may also decline to register any transfer of any ordinary share unless:

•

•

•

•

•

the instrument of transfer is lodged with us, accompanied by the certificate for the ordinary shares to which it relates and such other evidence 
as our board of directors may reasonably require to show the right of the transferor to make the transfer;

the instrument of transfer is in respect of only one class of shares;

the instrument of transfer is properly stamped, if required;

a fee of such maximum sum as the Nasdaq Global Select Market may determine to be payable, or such lesser sum as the board of directors 
may from time to time require, is paid to our company in respect thereof; and 

in the case of a transfer to joint holders, the transfer is not to more than four joint holders.

If our directors refuse to register a transfer they are required, within three months after the date on which the instrument of transfer was lodged, to 

send to each of the transferor and the transferee notice of such refusal.

Liquidation. On a return of capital on winding up or otherwise (other than on conversion, redemption or purchase of ordinary shares or, on a 

winding up, with the sanction of a special resolution of our company and any other sanction required by the Companies Act), assets available for 
distribution among the holders of ordinary shares will be distributed among the holders of the ordinary shares in proportion to the par value of the shares 
held by them (subject to, on a winding up where the assets available for distribution amongst the shareholders of our company shall be more than sufficient 
to repay the whole of the share capital at the commencement of the winding up, a deduction from ordinary shares in respect of which there are monies due 
of all monies payable to our company for unpaid calls or otherwise). If our assets available for distribution are insufficient to repay all of the paid-up 
capital, 

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the assets will be distributed so that, as nearly as may be, the losses are borne by our shareholders in proportion to the par value of the shares held by them. 
We are a “limited liability” company registered under the Companies Act, and under the Companies Act, the liability of our members is limited to the 
amount, if any, unpaid on the shares respectively held by them. Our current memorandum of association contains a declaration that the liability of our 
members is so limited.

Calls on Ordinary Shares and Forfeiture of Ordinary shares. Our board of directors may from time to time make calls upon shareholders for any 

amounts unpaid on their ordinary shares (together with any interests which may have accrued). The ordinary shares that have been called upon and remain 
unpaid are subject to forfeiture.

Redemption. Repurchase and Surrender of Ordinary Shares. We may issue shares on terms that such shares are subject to redemption, at our option 

or at the option of the holders thereof, on such terms and in such manner as may be determined, before the issue of such shares, by our board of directors or 
by an ordinary resolution of our shareholders. Our company may also repurchase any of our shares provided that the manner and terms of such purchase 
have been approved by our board of directors or by ordinary resolution of our shareholders, or are otherwise authorized by our memorandum and articles of 
association. Under the Companies Act, the redemption or repurchase of any share may be paid out of our company’s profits or out of the proceeds of a 
fresh issue of shares made for the purpose of such redemption or repurchase, or out of capital (including share premium account and capital redemption 
reserve) if our company can, immediately following such payment, pay its debts as they fall due in the ordinary course of business. In addition, under the 
Companies Act no such share may be redeemed or repurchased (a) unless it is fully paid up, (b) if such redemption or repurchase would result in there 
being no shares outstanding other than shares held as treasury shares, or (c) if the company has commenced liquidation. In addition, our company may 
accept the surrender of any fully paid share for no consideration.

Variations of Rights of Shares. If at any time, our share capital is divided into different classes of shares, all or any of the rights attached to any such 

class may (subject to any rights or restrictions for the time being attached to any class of share) only be materially adversely varied with the consent in 
writing of the holders of two-thirds of the issued shares of that class or with the sanction of a resolution passed at a separate meeting of the holders of the 
shares of that class by the holders of two-thirds of the issued shares of that class. The rights conferred upon the holders of the shares of any class issued 
with preferred or other rights will not, unless otherwise expressly provided by the terms of issue of the shares of that class, be deemed to be materially 
adversely varied by the creation or issue of further shares ranking pari passu with or subsequent to such existing class of shares or the redemption or 
purchase of any shares of any class by our company. The rights of the holders of shares shall not be deemed to be materially adversely varied by the 
creation or issue of shares with preferred or other rights including, without limitation, the creation of shares with enhanced or weighted voting rights.

General Meetings of Shareholders and Shareholder Proposals. As a Cayman Islands exempted company, we are not obliged by the Companies Act 

to call shareholders’ annual general meetings. Our current memorandum and articles of association provide that we may (but are not obliged to) in each 
year hold a general meeting as our annual general meeting in which case we shall specify the meeting as such in the notices calling it, and the annual 
general meeting shall be held at such time and place as may be determined by our directors.

Shareholders’ annual general meetings and any other general meetings of our shareholders may be convened by a majority of our board of directors 

or our chairman. Advance notice of at least seven calendar days is required for the convening of our annual general shareholders’ meeting and any other 
general meeting of our shareholders. A quorum required for a general meeting of shareholders consists of one or more shareholders holding shares in our 
Company which carry in aggregate (or representing by proxy) not less than one-third of all votes attaching to all shares in our Company in issue and 
entitled to vote at such general meeting, present in person or by proxy or, if a corporation or other non-natural person, by its duly authorized representative.

Cayman Islands law provides shareholders with only limited rights to requisition a general meeting, and does not provide shareholders with any 
right to put any proposal before a general meeting. However, these rights may be provided in a company’s articles of association. Our current memorandum 
and articles of association allow our shareholders holding shares representing in aggregate not less than one-third of all votes attaching to all issued and 
outstanding shares of our company that as at the date of the deposit of such requisition carry the right to vote at general meetings of our company, to 
requisition an extraordinary general meeting of the shareholders, in which case 

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our directors are obliged to call such meeting and to put the resolutions so requisitioned to a vote at such meeting; however, our current memorandum and 
articles of association do not provide our shareholders with any right to put any proposals before annual general meetings or extraordinary general meetings 
not called by such shareholders.

Inspection of Books and Records. Holders of our ordinary shares have no general right under Cayman Islands law to inspect or obtain copies of our 
list of shareholders or our corporate records (other than the memorandum and articles of association, the register of mortgages and charges and any special 
resolutions passed by shareholders). Under Cayman Islands law, the names of our current directors can be obtained from a search conducted at the 
Registrar of Companies of the Cayman Islands.

Changes in Capital. Our shareholders may from time to time by ordinary resolution:

•

•

•

•

increase our share capital by such sum, to be divided into shares of such classes and amount, as the resolution shall prescribe;

consolidate and divide all or any of our share capital into shares of a larger amount than our existing shares;

sub-divide our existing shares, or any of them into shares of a smaller amount, provided that in the subdivision the proportion between the 
amount paid and the amount, if any, unpaid on each reduced share shall be the same as it was in case of the share from which the reduced 
share is derived; or 

cancel any shares which, at the date of the passing of the resolution, have not been taken or agreed to be taken by any person and diminish 
the amount of our share capital by the amount of the shares so canceled.

Our shareholders may by special resolution, subject to confirmation by the Grand Court of the Cayman Islands on an application by our company 

for an order confirming such reduction, reduce our share capital or any capital redemption reserve in any manner permitted by law.

Exempted Company. We are an exempted company with limited liability under the Companies Act of the Cayman Islands. The Companies Act in 
the Cayman Islands distinguishes between ordinary resident companies and exempted companies. Any company that is registered in the Cayman Islands 
but conducts business mainly outside of the Cayman Islands may apply to be registered as an exempted company. The requirements for an exempted 
company are essentially the same as for an ordinary company except for the exemptions and privileges listed below:

•

•

•

•

•

•

•

•

an exempted company does not have to file an annual return of its shareholders with the Registrar of Companies;

an exempted company’s register of members is not required to be open to inspection;

an exempted company does not have to hold an annual general meeting;

an exempted company may issue no par value shares;

an exempted company may obtain an undertaking against the imposition of any future taxation (such undertakings are usually given for 30 
years in the first instance);

an exempted company may register by way of continuation in another jurisdiction and be deregistered in the Cayman Islands;

an exempted company may register as a limited duration company; and 

an exempted company may register as a segregated portfolio company.

“Limited liability” means that the liability of each shareholder is limited to the amount unpaid by the shareholder on that shareholder’s shares of the 

company (except in exceptional circumstances, such as involving fraud, the establishment of an agency relationship or an illegal or improper purpose or 
other circumstances in which a court may be prepared to pierce or lift the corporate veil).

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Registered Office and Objects

Our registered office in the Cayman Islands is located at PO Box 309, Ugland House, Grand Cayman, KY1-1104, Cayman Islands, or at such other 

location within the Cayman Islands as our directors may from time to time decide. The objects for which our company is established are unrestricted and 
we have full power and authority to carry out any object not prohibited by the Companies Act or any other law of the Cayman Islands.

Differences in Corporate Law

The Companies Act is derived, to a large extent, from the older Companies Acts of England but does not follow recent United Kingdom statutory 

enactments, and accordingly there are significant differences between the Companies Act and the current Companies Act of England. In addition, the 
Companies Act differs from laws applicable to United States corporations and their shareholders. Set forth below is a summary of the significant 
differences between the provisions of the Companies Act applicable to us and the comparable provisions of the laws applicable to companies incorporated 
in Delaware and their shareholders.

Mergers and Similar Arrangements. The Companies Act permits mergers and consolidations between Cayman Islands companies and between 

Cayman Islands companies and non-Cayman Islands companies. For these purposes, (a) “merger” means the merging of two or more constituent 
companies and the vesting of their undertaking, property and liabilities in one of such companies as the surviving company and (b) a “consolidation” means 
the combination of two or more constituent companies into a combined company and the vesting of the undertaking, property and liabilities of such 
companies to the consolidated company. In order to effect such a merger or consolidation, the directors of each constituent company must approve a written 
plan of merger or consolidation, which must then be authorized by (a) a special resolution of the shareholders of each constituent company, and (b) such 
other authorization, if any, as may be specified in such constituent company’s articles of association. The written plan of merger or consolidation must be 
filed with the Registrar of Companies together with a declaration as to (amongst other matters) the solvency of the consolidated or surviving company, a 
statement of the assets and liabilities of each constituent company and an undertaking that a copy of the certificate of merger or consolidation will be given 
to the members and creditors of each constituent company and that notification of the merger or consolidation will be published in the Cayman Islands 
Gazette. Dissenting shareholders have the right to be paid the fair value of their shares (which, if not agreed between the parties, will be determined by the 
Cayman Islands court) if they follow the required procedures, subject to certain exceptions. Court approval is not required for a merger or consolidation 
which is effected in compliance with these statutory procedures.

In addition, there are statutory provisions that facilitate, compromises or arrangements between a Cayman Islands company and its members (or any 

class of them).

Following amendments to the Companies Act that took effect on August 31, 2022, the majority-in-number “headcount test” in relation to the 
approval of members’ schemes of arrangement has been abolished. Section 86(2A) of the Companies Act provides that, if 75% in value of the members (or 
class of members) of a Cayman Islands company agree to any compromise or arrangement, such compromise or arrangement shall, if sanctioned by the 
Cayman Court, be binding on all members (or class of members) of such company and on the company itself. Where a Cayman Islands company is in the 
course of being wound up, such compromise or arrangement would be binding on the liquidator and contributories of the company. In contrast, section 
86(2) of the Companies Act continues to require (a) approval by a majority in number representing 75% in value; and (b) the sanction of the Grand Court 
of the Cayman Islands, in relation to any compromise or arrangement between a company and its creditors (or any class of them). At the initial directions 
hearing, the Cayman Islands court will make orders for (amongst other things) the convening of the meetings of creditors or members (or classes of them, 
as applicable). While a dissenting shareholder or creditor has the right to express to the court the view that the transaction ought not to be approved, the 
court would nevertheless be likely to approve the arrangement if it determines that:

•

•

the company has complied with the directions set down by the Cayman Islands court;

the meeting was properly held and the statutory provisions as to the required majority vote have been met;

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•

•

the shareholders have been fairly represented at the meeting in question and the statutory majority are acting bona fide without coercion of 
the minority to promote interests adverse to those of the class; and 

the arrangement is such that may be reasonably approved by an intelligent and honest man of that class acting in respect of his/her interest.

If a compromise or arrangement of a Cayman Islands company is approved by the members in the context of a members’ scheme and the Cayman 
Islands court subsequently sanctions such scheme (as described above), a dissenting shareholder would have no rights comparable to the appraisal rights 
which it would have if the company in question were a Delaware corporation (being the right to receive payment in cash for the judicially determined value 
of its shares). This is because such scheme will be binding on all members (or class of members), regardless of whether all the members (or class of 
members) approved the scheme, upon the sanction order being made. Having said that, a dissenting shareholder would have the right to appeal the making 
of the sanction order to the Cayman Islands Court of Appeal, if there were grounds for doing so.

Shareholders’ Suits. In principle, we will normally be the proper plaintiff to sue for a wrong done to us as a company, and as a general rule a 

derivative action may not be brought by a minority shareholder. However, based on English authorities, which would in all likelihood be of persuasive 
authority in the Cayman Islands, the Cayman Islands court can be expected to follow and apply the common law principles (namely the rule in Foss v. 
Harbottle and the exceptions thereto) which permit a minority shareholder to commence a class action against or derivative actions in the name of the 
company to challenge actions where:

•

•

•

a company acts or proposes to act illegally or ultra vires;

the act complained of, although not ultra vires, could only be effected duly if authorized by more than a simple majority vote that has not 
been obtained; and

those who control the company are perpetrating a “fraud on the minority.”

Indemnification of Directors and Executive Officers and Limitation of Liability. The ability of Cayman Islands companies to provide in their articles 

of association for indemnification of officers and directors is limited, insofar as it is not permissible for the directors to contract out of the core fiduciary 
duties they owe to the company, nor would any indemnity be effective if it were held by the Cayman Islands courts to be contrary to public policy, which 
would include any attempt to provide indemnification against civil fraud or the consequences of committing a crime. Our current memorandum and articles 
of association provide that our directors and officers shall be indemnified against all actions, proceedings, costs, charges, expenses, losses, damages or 
liabilities incurred or sustained by such director or officer, other than by reason of such person’s own dishonesty, willful default or fraud, in or about the 
conduct of our company’s business or affairs (including as a result of any mistake of judgment) or in the execution or discharge of his duties, powers, 
authorities or discretions, including without prejudice to the generality of the foregoing, any costs, expenses, losses or liabilities incurred by such director 
or officer in defending (whether successfully or otherwise) any civil proceedings concerning our company or its affairs in any court whether in the Cayman 
Islands or elsewhere. This standard of conduct is generally the same as permitted under the Delaware General Corporation Law for a Delaware corporation. 
In addition, we have entered into indemnification agreements with each of our directors and executive officers that will provide such persons with 
additional indemnification beyond that provided in our current memorandum and articles of association.

Insofar as indemnification for liabilities arising under the Securities Act may be permitted to our directors, officers or persons controlling us under 

the foregoing provisions, we have been informed that, in the opinion of the SEC, such indemnification is against public policy as expressed in the 
Securities Act and is therefore unenforceable.

Anti-Takeover Provisions in the Memorandum and Articles of Association. Some provisions of our current memorandum and articles of association 
may discourage, delay or prevent a change in control of our company or management that shareholders may consider favorable, including provisions that 
authorize our board of directors to issue preferred shares in one or more series and to designate the price, rights, preferences, privileges and restrictions of 
such preferred shares without any further vote or action by our shareholders.

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However, under Cayman Islands law, our directors may only exercise the rights and powers granted to them under our memorandum and articles of 

association, as amended and restated from time to time, for a proper purpose and for what they believe in good faith to be in the best interests of our 
company.

Directors’ Fiduciary Duties. Under Delaware corporate law, a director of a Delaware corporation has a fiduciary duty to the corporation and its 
shareholders. This duty has two components: the duty of care and the duty of loyalty. The duty of care requires that a director act in good faith, with the 
care that an ordinarily prudent person would exercise under similar circumstances. Under this duty, a director must inform himself of and disclose to 
shareholders, all material information reasonably available regarding a significant transaction. The duty of loyalty requires that a director act in a manner he 
or she reasonably believes to be in the best interests of the corporation. He or she must not use his or her corporate position for personal gain or advantage. 
This duty prohibits self-dealing by a director and mandates that the best interest of the corporation and its shareholders take precedence over any interest 
possessed by a director, officer or controlling shareholder and not shared by the shareholders generally. In general, actions of a director are presumed to 
have been made on an informed basis, in good faith and in the honest belief that the action taken was in the best interests of the corporation. However, this 
presumption may be rebutted by evidence of a breach of one of the fiduciary duties. Should such evidence be presented concerning a transaction by a 
director, a director must prove the procedural fairness of the transaction and that the transaction was of fair value to the corporation.

As a matter of Cayman Islands law, a director of a Cayman Islands company owes duties to the company including the following—a duty to act in 

good faith in the best interests of the company, a duty not to make a personal profit based on his or her position as director (unless the company permits him 
to do so), a duty not to put himself in a position where the interests of the company conflict with his or her personal interest or his or her duty to a third-
party and a duty to exercise powers for the purpose for which such powers were intended. A director of a Cayman Islands company owes to the company a 
duty to act with skill and care. In fulfilling their duty of care to us, our directors must ensure compliance with our memorandum and articles of association, 
as amended and restated from time to time.

Shareholder Proposals. Under the Delaware General Corporation Law, a shareholder has the right to put any proposal before the annual meeting of 

shareholders, provided it complies with the notice provisions in the governing documents. The Delaware General Corporation Law does not provide 
shareholders an express right to put any proposal before the annual meeting of shareholders, but in keeping with common law, Delaware corporations 
generally afford shareholders an opportunity to make proposals and nominations provided that they comply with the notice provisions in the certificate of 
incorporation or bylaws. A special meeting may be called by the board of directors or any other person authorized to do so in the governing documents, but 
shareholders may be precluded from calling special meetings.

Cayman Islands law provides shareholders with only limited rights to requisition a general meeting, and does not provide shareholders with any 

right to table resolutions at a general meeting. However, these rights may be provided in a company’s articles of association. Our current memorandum and 
articles of association provides that, on the requisition of shareholders holding shares representing in aggregate not less than one-third (1/3) of all votes 
attaching to all issued and outstanding shares of our company that as at the date of the deposit of such requisition carry the right to vote at general meetings 
of our company, the board shall convene an extraordinary general meeting. However, our current memorandum and articles of association do not provide 
our shareholders with any right to put any proposals before annual general meetings or extraordinary general meetings not called by such shareholders. As 
an exempted Cayman Islands company, we are not obliged by law to call shareholders’ annual general meetings.

Cumulative Voting. Under the Delaware General Corporation Law, cumulative voting for elections of directors is not permitted unless the 

corporation’s certificate of incorporation specifically provides for it. Cumulative voting potentially facilitates the representation of minority shareholders on 
a board of directors since it permits the minority shareholder to cast all the votes to which the shareholder is entitled on a single director, which increases 
the shareholder’s voting power with respect to electing such director. Cayman Islands law does not prohibit cumulative voting, but our current articles of 
association do not provide for cumulative voting. As a result, our shareholders are not afforded any less protections or rights on this issue than shareholders 
of a Delaware corporation.

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Appointment of Directors. For so long as Baidu Holdings and its affiliates collectively hold no less than 50% of the voting power of our company, 

Baidu shall be entitled to appoint, remove and replace a majority of the directors.

The board of directors may, by the affirmative vote of a simple majority of the remaining directors present and voting at a meeting of the board of 

directors, appoint any person as a director, to fill a casual vacancy on the board of directors that is not a Baidu Holdings appointed director or as an addition 
to the existing board of directors. A vacancy on the board of directors created by the removal of a non-Baidu Holdings appointed director may be filled by 
way of an ordinary resolution of our company’s shareholders or by the affirmative vote of a simple majority of the remaining directors present and voting at 
a meeting of the board of directors.

Each director whose term of office expires shall be eligible for re-election at a meeting of our company’s shareholders or re-appointment by the 

board of directors.

Removal of Directors. Under the Delaware General Corporation Law, a director of a corporation with a classified board may be removed only for 

cause with the approval of a majority of the outstanding shares entitled to vote, unless the certificate of incorporation provides otherwise. Under our current 
memorandum and articles of association, directors not appointed by Baidu Holdings may be removed by ordinary resolution of our shareholders or 
pursuant to an existing written agreement between the director and our company.

Transactions with Interested Shareholders. The Delaware General Corporation Law contains a business combination statute applicable to Delaware 

public corporations whereby, unless the corporation has specifically elected not to be governed by such statute by amendment to its certificate of 
incorporation or bylaws that is approved by its shareholders, it is prohibited from engaging in certain business combinations with an “interested 
shareholder” for three years following the date that such person becomes an interested shareholder. An interested shareholder generally is a person or a 
group who or which owns or owned 15% or more of the target’s outstanding voting stock or who or which is an affiliate or associate of the corporation and 
owned 15% or more of the corporation’s outstanding voting stock within the past three years. This has the effect of limiting the ability of a potential 
acquirer to make a two-tiered bid for the target in which all shareholders would not be treated equally. The statute does not apply if, among other things, 
prior to the date on which such shareholder becomes an interested shareholder, the board of directors approves either the business combination or the 
transaction which resulted in the person becoming an interested shareholder. This encourages any potential acquirer of a Delaware corporation to negotiate 
the terms of any acquisition transaction with the target’s board of directors.

Cayman Islands law has no comparable statute. As a result, we cannot avail ourselves of the types of protections afforded by the Delaware business 

combination statute. However, although Cayman Islands law does not regulate transactions between a company and its significant shareholders, it does 
provide that such transactions must be entered into bona fide in the best interests of the company and for a proper corporate purpose and not with the effect 
of constituting a fraud on the minority shareholders.

Dissolution; Winding Up. Under the Delaware General Corporation Law, unless the board of directors approves the proposal to dissolve, dissolution 

must be approved by shareholders holding 100% of the total voting power of the corporation. Only if the dissolution is initiated by the board of directors 
may it be approved by a simple majority of the corporation’s outstanding shares. Delaware law allows a Delaware corporation to include in its certificate of 
incorporation a supermajority voting requirement in connection with dissolutions initiated by the board.

Under Cayman Islands law, a company may be wound up either voluntarily or compulsorily. A company may be wound up by the Grand Court of 

the Cayman Islands for a number of reasons, including: (i) the company has passed a special resolution requiring the company to be wound up by the 
Grand Court; (ii) the company is unable to pay its debts; and (iii) the Grand Court is of opinion that it is just and equitable that the company should be 
wound up.

Variation of Rights of Shares. Under the Delaware General Corporation Law, a corporation may vary the rights of a class of shares with the approval 
of a majority of the outstanding shares of such class, unless the certificate of incorporation provides otherwise. Under our current articles of association, we 
may only materially 

156

 
adversely vary the rights attached to any class of shares (subject to any rights or restrictions for the time being attached to any class of share) with the 
consent in writing of the holders of two-thirds of the issued shares of that class or with the sanction of a resolution passed at a separate meeting of the 
holders of the shares of that class by the holders of two-thirds of the issued shares of that class.

Amendment of Governing Documents. Under the Delaware General Corporation Law, a corporation’s certificate of incorporation may be amended 
only if adopted and declared advisable by the board of directors and approved by a majority of the outstanding shares entitled to vote and the bylaws may 
be amended with the approval of a majority of the outstanding shares entitled to vote and may, if so provided in the certificate of incorporation, also be 
amended by the board of directors. Under the Companies Act, our memorandum and articles of association may only be amended by special resolution of 
our shareholders.

Rights of Non-Resident or Foreign Shareholders. There are no limitations imposed by our current memorandum and articles of association on the 

rights of non-resident or foreign shareholders to hold or exercise voting rights on our shares. In addition, there are no provisions in our current 
memorandum and articles of association governing the ownership threshold above which shareholder ownership must be disclosed.

Directors’ Power to Issue Shares. Under our current memorandum and articles of association, our board of directors is empowered to issue or allot 

shares or grant options and warrants with or without preferred, deferred, qualified or other special rights or restrictions.

C. MATERIAL CONTRACTS

We have not entered into any material contracts other than in the ordinary course of business and other than those described in “Item 4. Information 

on the Company” or elsewhere in this annual report on Form 20-F.

D.

EXCHANGE CONTROLS

See “Item 4. Information on the Company—B. Business Overview—Government Regulations—Regulations on Foreign Exchange” and “Item 4. 

Information on the Company—B. Business Overview—Government Regulations—Regulations on Dividend Distribution.”

E.

TAXATION

The following summary of Cayman Islands, People’s Republic of China and U. S. federal income tax considerations generally applicable to an 

investment in our ADSs or Class A ordinary shares is based upon laws and interpretations thereof in effect as of the date of this annual report, all of which 
are subject to change. This summary does not deal with all possible tax consequences relating to an investment in our ADSs or Class A ordinary shares, 
such as tax consequences under state, local and other tax laws. To the extent that the discussion relates to matters of Cayman Islands tax law, it represents 
the opinion of Walkers (Hong Kong), our Cayman Islands counsel. To the extent that the discussion relates to matters of PRC tax law, it represents the 
opinion of Jingtian & Gongcheng, our PRC counsel.

Cayman Islands Taxation

The Cayman Islands currently levies no taxes on individuals or corporations based upon profits, income, gains or appreciation and there is no 

taxation in the nature of inheritance tax or estate duty. There are no other taxes likely to be material to shareholders or ADS holders levied by the 
government of the Cayman Islands except for stamp duties which may be applicable on instruments executed in, or after execution brought within the 
jurisdiction of the Cayman Islands. The Cayman Islands is not party to any double tax treaties that are applicable to any payments made to or by our 
company. There are no exchange control regulations or currency restrictions in the Cayman Islands.

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Payments of dividends and capital in respect of the shares will not be subject to taxation in the Cayman Islands and no withholding tax will be 
required on the payment of dividends or capital to any holder of our ADSs or ordinary shares, nor will gains derived from the disposal of our ADSs or 
ordinary shares be subject to Cayman Islands income or corporation tax.

Mainland China Taxation

The Enterprise Income Tax Law provides that an enterprise established under the laws of a foreign country or region but whose “de facto 
management body” is located in mainland China is treated as a mainland China resident enterprise for mainland China tax purposes and consequently 
subject to mainland China income tax at the rate of 25% on its global income. The implementing rules of the Enterprise Income Tax Law merely define the 
location of the “de facto management body” as an “organizational body which effectively manages and controls the production and business operation, 
personnel, accounting, properties and other aspects of operations of an enterprise.” Based on a review of surrounding facts and circumstances, we do not 
believe that we should be considered a mainland China resident enterprise for mainland China tax purposes. However, there is limited guidance and 
implementation history of the Enterprise Income Tax Law, and if we are treated as a mainland China resident enterprise for mainland China tax purposes, 
we will be subject to mainland China tax on our global income at a uniform tax rate of 25%.

Mainland China income tax at the rate of 10% will be withheld from payments of interest or dividends we make to investors that are “non-resident 

enterprises” of mainland China, if such investors do not have an establishment or place of business in mainland China, or if they have such establishment or 
place of business in mainland China but the income is not effectively connected with such establishment or place of business, to the extent such interest or 
dividends are deemed to be sourced within mainland China.

Furthermore, any gain realized on the transfer of the ADSs or shares by such investors would also be subject to mainland China income tax at 10% 

if such gain is regarded as income derived from sources within mainland China.

Furthermore, if we are considered a mainland China resident enterprise and mainland China tax authorities consider the interest or dividends we pay 

or any gains realized from the transfer of our ADSs or shares to be income derived from sources within mainland China, such interest or dividends and 
gains earned by non-resident individuals would be subject to the 20% mainland China individual income tax (which may be withheld at source).

These rates could be reduced by applicable tax treaties or similar arrangements between China and the jurisdiction of the investor. For example, for 

investors in Hong Kong, the tax rate is reduced to 7% for interest payments and 5% for dividends. However, it is unclear whether non-mainland China 
shareholders would be able to claim the benefits of any tax treaties between their country of tax residence and mainland China in the event that we are 
treated as a mainland China resident enterprise.

U.S. Federal Income Tax Considerations

The following discussion is a summary of U.S. federal income tax considerations under present law of the ownership and disposition of the ADSs or 

Class A ordinary shares. This summary applies only to investors that are U.S. Holders (as defined below) and that hold the ADSs or Class A ordinary 
shares as capital assets for U.S. federal income tax purposes. This discussion is based on the applicable provisions of the Internal Revenue Code of 1986, as 
amended, or the Code, the Treasury Regulations promulgated thereunder, pertinent judicial decisions, interpretive rulings of the IRS and such other 
authorities as we have considered relevant. All of the foregoing authorities are subject to change, which change could apply retroactively and could affect 
the tax considerations described below.

The following discussion does not deal with all the tax considerations to any particular investor or to persons that may be subject to special 

treatment under U.S. federal income tax laws, including:

•

•

•

banks;

financial institutions;

insurance companies;

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•

•

•

•

•

•

•

•

•

•

•

broker dealers;

persons that elect to mark their securities to market;

tax-exempt entities;

persons liable for the alternative minimum tax;

regulated investment companies;

certain expatriates or former long-term residents of the United States;

governments or agencies or instrumentalities thereof;

persons holding the ADSs or Class A ordinary shares as part of a straddle, hedging, conversion or integrated transaction;

persons that actually or constructively own ADSs or ordinary shares representing 10% or more of our voting power or value;

persons whose functional currency is other than the U.S. dollar; or 

persons who acquired ADSs or Class A ordinary shares pursuant to the exercise of any employee share option or otherwise as compensation 
or in connection with services.

U.S. Holders are urged to consult their tax advisors about the application of the U.S. federal tax rules to their particular circumstances as well as the 

state, local and foreign tax consequences to them of ownership and disposition of ADSs or Class A ordinary shares.

The discussion below of the U.S. federal income tax considerations will apply if you are a “U.S. Holder.” You are a “U.S. Holder” if you are the 

beneficial owner of the ADSs or Class A ordinary shares and you are, for U.S. federal income tax purposes:

•

•

•

•

an individual citizen or resident of the United States;

a corporation (or other entity subject to tax as a corporation for U.S. federal income tax purposes) that is created or organized in or under the 
laws of the United States, any State thereof or the District of Columbia;

an estate whose income is subject to U.S. federal income taxation regardless of its source; or 

a trust that (i) is subject to the supervision of a court within the United States and one or more U.S. persons has or have the authority to 
control all substantial decisions of the trust or (ii) has a valid election in effect under applicable Treasury Regulations to be treated as a U.S. 
person.

This discussion does not consider the tax treatment of partnerships or other pass-through entities that hold the ADSs or Class A ordinary shares, or 
of persons who hold the ADSs or Class A ordinary shares through such entities. If a partnership (or other entity classified as a partnership for U.S. federal 
income tax purposes) is the beneficial owner of the ADSs or Class A ordinary shares, the U.S. federal income tax treatment of a partner in the partnership 
will generally depend on the status of the partner and the activities of the partnership.

The discussion below assumes that the representations contained in the deposit agreement are true and that the obligations in the deposit agreement 

and any related agreement will be complied with in accordance with their terms. If you hold ADSs, you will be treated as the holder of the underlying Class 
A ordinary shares represented by those ADSs for U.S. federal income tax purposes.

This discussion does not address any aspect of U.S. federal non-income tax laws, such as gift or estate tax laws, or state, local or foreign tax laws or 

the Medicare tax on certain net investment income. We have not sought, and will not seek, a ruling from the IRS or an opinion as to any U.S. federal 
income tax consequence described herein. The IRS may disagree with the discussion herein, and its determination may be upheld by a court.

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Taxation of Dividends or Other Distributions on the ADSs or Class A Ordinary Shares

Subject to the discussion under “—Passive Foreign Investment Company Considerations” below, the gross amount of all our distributions to you 

with respect to the ADSs or Class A ordinary shares will be included in your gross income as dividend income on the day actually or constructively 
received by the depositary, in the case of ADSs, or by you, in the case of Class A ordinary shares, but only to the extent that the distribution is paid out of 
our current or accumulated earnings and profits (computed under U.S. federal income tax principles). Because we do not intend to calculate our earnings 
and profits on the basis of U.S. federal income tax principles, you should expect to treat the full amount of the distribution as a dividend for U.S. federal 
income tax purposes. Dividends we pay will not be eligible for the dividends-received deduction allowed to corporations in respect of dividends received 
from U.S. corporations.

With respect to individuals and certain other non-corporate holders, dividends paid on our ADSs may be subject to reduced rates of taxation 
provided that (1) our ADSs are readily tradeable on an established securities market in the United States, or otherwise, in the event we are deemed to be a 
mainland China “resident enterprise” under the PRC tax law, we are eligible for the benefit of the income tax treaty between the United States and the PRC, 
or the Treaty, (2) we are not a PFIC (as discussed below) for either the taxable year in which the dividend is paid or the preceding taxable year and (3) 
certain holding period and other requirements are met. Because our ADSs are listed on the Nasdaq Global Select Market and will accordingly be 
considered to be readily tradable on an established securities market in the United States, and we believe that we were not a PFIC for U.S. federal income 
tax purposes for our taxable year ended December 31, 2023 and we do not expect to be a PFIC in the foreseeable future, we believe that we are a qualified 
foreign corporation with respect to dividends paid on the ADSs, but not with respect to dividends paid on our ordinary shares. In the event that we are 
deemed to be a mainland China resident enterprise under PRC tax law, we may be eligible for the benefits of the Treaty. If we are eligible for such benefits, 
dividends we pay on our ordinary shares, regardless of whether such shares are represented by our ADSs, would be eligible for the reduced rates of taxation 
applicable to qualified dividend income, as discussed above. You should consult your tax advisor regarding the availability of the lower rate for dividends 
paid with respect to our ADSs or Class A ordinary shares.

Dividends will generally be treated as income from foreign sources for U.S. foreign tax credit purposes and will generally constitute passive 

category income. In the event that we are deemed to be a mainland China resident enterprise under the PRC tax law and dividends paid on our ADSs or 
Class A ordinary shares are subject to mainland China withholding taxes, depending on your particular facts and circumstances, you may be eligible, 
subject to a number of complex limitations, to claim a foreign tax credit in respect of any foreign withholding taxes imposed (at a rate not exceeding the 
applicable Treaty rate) on dividends received on the ADSs or Class A ordinary shares. If you do not elect to claim a foreign tax credit for foreign taxes 
withheld, you may instead, subject to applicable limitations, claim a deduction, for U.S. federal income tax purposes, in respect of such withholdings, but 
only for a year in which you elect to do so for all creditable foreign income taxes. The rules governing the foreign tax credit are complex. You are advised 
to consult your tax advisor regarding the availability of the foreign tax credit under your particular circumstances.

Sale or Other Taxable Disposition of the ADSs or Class A Ordinary Shares

Subject to the discussion under “—Passive Foreign Investment Company Considerations” below, you will recognize gain or loss on any sale, 

exchange or other taxable disposition of an ADS or Class A ordinary share equal to the difference between the amount realized for the ADS or Class A 
ordinary share and your tax basis in the ADS or Class A ordinary share. The gain or loss will generally be capital gain or loss, which will be long-term 
capital gain or loss if your holding period for the shares exceeds one year at the time of disposition. Long-term capital gains are generally eligible for a 
preferential rate of taxation for individuals and certain other non-corporate U.S. Holders. The deductibility of capital losses is subject to limitations. Any 
such gain or loss that you recognize will generally be treated as U.S.-source income or loss for foreign tax credit limitation purposes, in which event you 
may not be able to use the foreign tax credit arising from any mainland China tax imposed on the disposition of the ADSs or Class A ordinary shares unless 
such credit can be applied (subject to applicable limitations) against tax due on other income derived from foreign sources in the same category. However, 
in the event we are deemed to be a mainland China resident enterprise under PRC tax law, we may be eligible for the benefits of the Treaty. In such event, 
if PRC tax were to be imposed on any gain from the disposition of the ADSs or Class A ordinary shares, a U.S. Holder that 

160

 
is eligible for the benefits of the Treaty may elect to treat such gain as mainland China-source income for foreign tax credit purposes. You should consult 
your tax advisor regarding the tax consequences in case any mainland China tax is imposed on gain on a disposition of the ADSs or Class A ordinary 
shares, including the availability of the foreign tax credit and the election to treat any gain as mainland China-source, under your particular circumstances.

Passive Foreign Investment Company Considerations

A non-U.S. corporation, such as our company, is considered a PFIC for any taxable year if either (i) at least 75% of its gross income is passive 
income, or (ii) at least 50% of the value of its assets (based on an average of the quarterly values of the assets during a taxable year) is attributable to assets 
that produce or are held for the production of passive income. We will be treated as owning our proportionate share of the assets and earning our 
proportionate share of the income of any other corporation in which we own, directly or indirectly, more than 25% (by value) of the shares. Although the 
law in this regard is not entirely clear, we treat the variable interest entities as being owned by us for U.S. federal income tax purposes because we direct 
activities that most significantly affect the economic performance of them and we are entitled to their economic benefits through contractual arrangements 
and, as a result, we consolidate the financial results of the variable interest entities in our combined and consolidated financial statement in accordance with 
U.S. GAAP. If it were determined, however, that we are not the owner of the variable interest entities for U.S. federal income tax purposes, we would likely 
be treated as a PFIC for our taxable year ended December 31, 2023 and for subsequent taxable years.

Assuming we are the owner of the variable interest entities in mainland China for U.S. federal income tax purposes, based on our income and assets 
and the market value of our ADSs, we believe that we were not a PFIC for our taxable year ended December 31, 2023, and do not presently expect to be a 
PFIC for the 2024 taxable year or the foreseeable future. However, given the lack of authority applying the PFIC rules to our particular circumstances, and 
the highly factual nature of the analysis, no assurance can be given. The determination as to whether we are a PFIC must be made annually after the end of 
each taxable year based on that year’s composition of income and assets, and consequently, our PFIC status may change. While we do not anticipate 
becoming a PFIC, changes in the nature of our income or assets or the value of our ADSs may cause us to become a PFIC for the current or any subsequent 
taxable year. In particular, because the value of certain of our assets for purposes of the asset test is generally determined by reference to the market price of 
the ADSs, our PFIC status may depend in part on the market price of the ADSs, which may fluctuate considerably. The composition of our income and 
assets may also be affected by how, and how quickly, we use our liquid assets. In addition, there are uncertainties in the application of the PFIC rules to our 
particular circumstances. It is possible that the IRS may challenge our classification of certain income and assets or our valuation of our tangible and 
intangible assets, each of which may result in our becoming a PFIC for the current or subsequent taxable years.

If we are a PFIC for any year during which you hold the ADSs or the Class A ordinary shares we will generally continue to be treated as a PFIC for 
all succeeding years during which you hold such ADSs or Class A ordinary shares. However, if we cease to be a PFIC, provided that you have not made a 
mark-to-market election, as described below, you may avoid some of the adverse effects of the PFIC regime by making a purging election with respect to 
such ADSs or Class A ordinary shares, as applicable. One type of purging election creates a deemed sale of such shares at their fair market value. Any gain 
recognized in this deemed sale will be subject to tax as an excess distribution, as described below. As a result of this election, you will have additional basis 
(to the extent of any gain recognized on the deemed sale) and, solely for purposes of the PFIC rules, a new holding period in your shares.

If we are a PFIC for any taxable year during which you hold the ADSs or the Class A ordinary shares you will be subject to special tax rules with 

respect to any “excess distribution” that you receive and any gain you realize from a sale or other disposition (including a pledge) of the ADSs or Class A 
ordinary shares, unless you make a mark-to-market election as discussed below. Distributions you receive in a taxable year that are greater than 125% of 
the average annual distributions you received during the shorter of the three preceding taxable years or your holding period for the ADSs or Class A 
ordinary shares will be treated as an excess distribution. Under these special tax rules:

•

the excess distribution or gain would be allocated ratably over your holding period for the ADSs or Class A ordinary shares;

161

 
•

•

the amount allocated to the current taxable year, and any taxable year prior to the first taxable year in which we became a PFIC, would be 
treated as ordinary income; and

the amount allocated to each of the other taxable years would be subject to tax at the highest rate of tax in effect for you for such year and 
would be increased by an additional tax equal to interest on the resulting tax deemed deferred with respect to each such other taxable year.

The tax liability for amounts allocated to years prior to the year of disposition or “excess distribution” cannot be offset by any net operating losses 

for such years, and gains (but not losses) realized on the sale of the ADSs or Class A ordinary shares cannot be treated as capital, even if you hold the 
ADSs or Class A ordinary shares as capital assets.

Alternatively, a U.S. Holder of “marketable stock” (as defined below) in a PFIC may make a mark-to-market election for such stock of a PFIC to 
elect out of the tax treatment discussed in the two preceding paragraphs. The mark-to-market election is available only for “marketable stock,” which is 
stock that is traded in other than de minimis quantities on at least 15 days during each calendar quarter, or “regularly traded,” on a qualified exchange or 
other market, as defined in applicable Treasury Regulations. We expect that the ADSs will continue to be listed on the Nasdaq Global Select Market which 
is a qualified exchange for these purposes.

Consequently, assuming that the ADSs are regularly traded, if you are a holder of ADSs, it is expected that the mark-to-market election would be 

available to you were we to become a PFIC. However, a mark-to-market election may not be made with respect to our Class A ordinary shares as they are 
not marketable stock. If you make a valid mark-to-market election for the ADSs, you will include in income each year an amount equal to the excess, if 
any, of the fair market value of the ADSs as of the close of your taxable year over your adjusted basis in such ADSs. You are allowed a deduction for the 
excess, if any, of the adjusted basis of the ADSs over their fair market value as of the close of the taxable year. Such deductions, however, are allowable 
only to the extent of any net mark-to-market gains on the ADSs included in your income for prior taxable years. Amounts included in your income under a 
mark-to-market election, as well as gain on the actual sale or other disposition of the ADSs in a year in which we are a PFIC, are treated as ordinary 
income. Ordinary loss treatment also applies to the deductible portion of any mark-to-market loss on the ADSs, as well as to any loss realized on the actual 
sale or disposition of the ADSs, to the extent that the amount of such loss does not exceed the net mark-to-market gains previously included for such ADSs. 
Your basis in the ADSs will be adjusted to reflect any such income or loss amounts. If you make such a mark-to-market election, tax rules that apply to 
distributions by corporations which are not PFICs would apply to distributions by us (except that the lower applicable capital gains rate would not apply).

Because, as a technical matter, a mark-to-market election cannot be made for any lower-tier PFICs that we may own, a U.S. Holder may continue to 
be subject to the general PFIC rules described above with respect to such U.S. Holder’s indirect interest in certain investments held by us that are treated as 
an equity interest in a PFIC for U.S. federal income tax purposes.

Alternatively, a U.S. Holder may avoid the PFIC tax consequences described above in respect to its ADSs and Class A ordinary shares by making a 
timely “qualified electing fund,” or QEF, election. To comply with the requirements of a QEF election, a U.S. Holder must receive certain information from 
us. Because we do not intend to provide such information, however, such election will not be available to you with respect to the ADSs or Class A ordinary 
shares.

If you hold ADSs or Class A ordinary shares in any year in which we are a PFIC, you will generally be required to file an annual information report 

containing such information as the U.S. Treasury may require.

You are urged to consult your tax advisor regarding the application of the PFIC rules to your investment in the ADSs or Class A ordinary shares.

F.

DIVIDENDS AND PAYING AGENTS 

Not applicable.

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G.

STATEMENT BY EXPERTS

Not applicable.

H.

DOCUMENTS ON DISPLAY

We previously filed with the SEC our registration statement on Form F-1 (Registration No. 333-223263), as amended, including the prospectus 
contained therein, to register our Class A ordinary shares in relation to our initial public offering. We have also filed with the SEC a related registration 
statement on F-6 (Registration No. 333-223709) to register the ADSs.

We are subject to the periodic reporting and other informational requirements of the Exchange Act. Under the Exchange Act, we are required to file 
reports and other information with the SEC. Specifically, we are required to file annually a Form 20-F within four months after the end of each fiscal year, 
which is December 31. Copies of reports and other information, when so filed, may be inspected without charge and may be obtained at prescribed rates at 
the public reference facilities maintained by the Securities and Exchange Commission at 100 F Street, N.E., Room 1580, Washington, D.C. 20549. The 
public may obtain information regarding the Washington, D.C. Public Reference Room by calling the Commission at 1 -800-SEC-0330. The SEC also 
maintains a website at www.sec.gov that contains reports, proxy and information statements, and other information regarding registrants that make 
electronic filings with the SEC using its EDGAR system. As a foreign private issuer, we are exempt from the rules under the Exchange Act prescribing the 
furnishing and content of quarterly reports and proxy statements, and officers, directors and principal shareholders are exempt from the reporting and short-
swing profit recovery provisions contained in Section 16 of the Exchange Act.

We will furnish JPMorgan Chase Bank, N.A., the depositary of our ADSs, with our annual reports, which will include a review of operations and 
annual audited consolidated financial statements prepared in conformity with U.S. GAAP, and all notices of shareholders’ meetings and other reports and 
communications that are made generally available to our shareholders. The depositary will make such notices, reports and communications available to 
holders of ADSs and, upon our request, will mail to all record holders of ADSs the information contained in any notice of a shareholders’ meeting received 
by the depositary from us.

In accordance with Nasdaq Stock Market Rule 5250(d), we will post this annual report on our website ir.iqiyi.com. In addition, we will provide 

hardcopies of our annual report to shareholders, including ADS holders, free of charge upon request.

I.

SUBSIDIARY INFORMATION

Not applicable.

J.

ANNUAL REPORT TO SECURITY HOLDERS 

Not applicable.

ITEM 11. QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK

Foreign Exchange Risk

Our revenues and expenses are mainly denominated in Renminbi. As of December 31, 2023, we had U.S. dollar-denominated cash and cash 
equivalents of US$48.6 million, as compared to US$1,542.4 million of U.S. dollar-denominated convertible senior notes outstanding, of which US$395.6 
million will mature on December 15, 2026, US$550.0 million will mature on January 1, 2028 and US$574.0 million will mature on March 15, 2028. To the 
extent that the holders of the convertible senior notes do not convert them and we cannot refinance or choose not to refinance our outstanding debt, we will 
need to change Renminbi into U.S. dollars to meet these obligations. Changes in the exchange rate between the Renminbi and the U.S. dollar could 
significantly impact the amount of Renminbi we would need to use. A hypothetical 10% increase in the exchange rate of the U.S. dollar against the RMB 
would have resulted in an increase of RMB1,095.1 million (US$154.2 million) in the value of our U.S. dollar-denominated convertible senior notes as of 
December 31, 2023.

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In addition, the value of your investment in our ADSs will be affected by the exchange rate between U.S. dollar and Renminbi because the value of 

our business is effectively denominated in RMB, while our ADSs will be traded in U.S. dollars.

The conversion of Renminbi into foreign currencies, including U.S. dollars, is based on rates set by the People’s Bank of China. The Renminbi has 

fluctuated against the U.S. dollar, at times significantly and unpredictably. The value of the Renminbi against the U.S. dollar and other currencies is 
affected by changes in mainland China’s political and economic conditions and by China’s foreign exchange policies, among other things. It is difficult to 
predict how market forces or PRC or U.S. government policy may impact the exchange rate between the Renminbi and the U.S. dollar in the future.

To date, we have not entered into any material hedging transactions in an effort to reduce our exposure to foreign currency exchange risk. To the 

extent that we need to convert U.S. dollars into Renminbi for our operations or capital expenditures, appreciation of the Renminbi against the U.S. dollar 
would have an adverse effect on the Renminbi amount we would receive from the conversion. Conversely, if we decide to convert our Renminbi into U.S. 
dollars for the purpose of making payments for dividends on our ordinary shares or ADSs or for other business purposes, appreciation of the U.S. dollar 
against the Renminbi would have a negative effect on the U.S. dollar amount available to us.

The RMB depreciated by 2.94% against the U.S. dollar in 2023. As of December 31, 2023, we had RMB-denominated cash and cash equivalents, 

restricted cash, short-term investments and long-term restricted cash included in prepayments and other assets of RMB5,761.5 million, and U.S. dollar-
denominated cash and cash equivalents of US$48.6 million. Assuming we had converted RMB5,761.5 million into U.S. dollars at the exchange rate of 
RMB7.0999 for US$1.00 as of the end of 2023, our U.S. dollar cash balance would have been US$860.1 million. If the RMB had depreciated by 10% 
against the U.S. dollar, our U.S. dollar cash balance would have been US$786.3 million instead. Assuming we had converted US$48.6 million into RMB at 
the exchange rate of RMB7.0999 for US$1.00 as of the end of 2023, our RMB cash balance would have been RMB6,106.6 million. If the RMB had 
appreciated by 10% against the U.S. dollar, our RMB cash balance would have been RMB6,072.0 million instead. 

Interest Rate Risk

We have exposure to interest rate risk relating to the interest income generated by our excess cash, which is mostly held in interest-bearing bank 

deposits. Interest-earning instruments carry a degree of interest rate risk. We have not been exposed to material risks due to changes in interest rates, and 
we have not used any derivative financial instruments to manage our interest risk exposure. However, our future interest income may fall short of 
expectations due to changes in market interest rates.

ITEM 12. DESCRIPTION OF SECURITIES OTHER THAN EQUITY SECURITIES

A.

DEBT SECURITIES

Not applicable.

B. WARRANTS AND RIGHTS

Not applicable.

C.

OTHER SECURITIES

Not applicable.

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D.

AMERICAN DEPOSITARY SHARES

Fees and Charges Our ADS holders May Have to Pay

The depositary may charge each person to whom ADSs are issued, including, without limitation, issuances against deposits of shares, issuances in 

respect of share distributions, rights and other distributions, issuances pursuant to a stock dividend or stock split we declare or issuances pursuant to a 
merger, exchange of securities or any other transaction or event affecting the ADSs or deposited securities, and each person surrendering ADSs for 
withdrawal of deposited securities or whose ADRs are canceled or reduced for any other reason, US$5.00 for each 100 ADSs (or any portion thereof) 
issued, delivered, reduced, canceled or surrendered, as the case may be. The depositary may sell (by public or private sale) sufficient securities and property 
received in respect of a share distribution, rights and/or other distribution prior to such deposit to pay such charge.

The following additional charges shall be incurred by the ADR holders, by any party depositing or withdrawing shares or by any party surrendering 

ADSs and/or to whom ADSs are issued (including, without limitation, issuance pursuant to a stock dividend or stock split we declare or an exchange of 
stock regarding the ADRs or the deposited securities or a distribution of ADSs), whichever is applicable:

•

•

•

•

•

•

•

•

•

a fee of up to US$0.05 per ADS for any cash distribution made pursuant to the deposit agreement;

an aggregate fee of US$0.05 per ADS per calendar year (or portion thereof) for services performed by the depositary in administering the 
ADRs (which fee may be charged on a periodic basis during each calendar year and shall be assessed against holders of ADRs as of the 
record date or record dates set by the depositary during each calendar year and shall be payable in the manner described in the next 
succeeding provision);

a fee for reimbursement of such fees, charges and expenses as are incurred by the depositary and/or any of the depositary’s agents (including, 
without limitation, the custodian and expenses incurred on behalf of holders in connection with compliance with foreign exchange control 
regulations or any law or regulation relating to foreign investment) in connection with the servicing of the shares or other deposited 
securities, the sale of securities (including, without limitation, deposited securities), the delivery of deposited securities or otherwise in 
connection with the depositary’s or its custodian’s compliance with applicable law, rule or regulation (which fees and charge shall be assessed 
on a proportionate basis against holders as of the record date or dates set by the depositary and shall be payable at the sole discretion of the 
depositary by billing such holders or by deducting such charge from one or more cash dividends or other cash distributions);

a fee for the distribution of securities (or the sale of securities in connection with a distribution), such fee being in an amount equal to the fee 
for the execution and delivery of ADSs which would have been charged as a result of the deposit of such securities (treating all such 
securities as if they were shares) but which securities or the net cash proceeds from the sale thereof are instead distributed by the depositary 
to those holders entitled thereto;

stock transfer or other taxes and other governmental charges;

SWIFT, cable, telex and facsimile transmission and delivery charges incurred at your request in connection with the deposit or delivery of 
shares, ADRs or deposited securities;

transfer or registration fees for the registration of transfer of deposited securities on any applicable register in connection with the deposit or 
withdrawal of deposited securities;

in connection with the conversion of foreign currency into U.S. dollars, JPMorgan Chase Bank, N.A. shall deduct out of such foreign 
currency the fees, expenses and other charges charged by it and/or its agent (which may be a division, branch or affiliate) so appointed in 
connection with such conversion; and 

fees of any division, branch or affiliate of the depositary utilized by the depositary to direct, manage and/or execute any public and/or private 
sale of securities under the deposit agreement.

165

 
JPMorgan Chase Bank, N.A. and/or its agent may act as principal for such conversion of foreign currency.

We will pay all other charges and expenses of the depositary and any agent of the depositary (except the custodian) pursuant to agreements from 

time to time between us and the depositary. The charges described above may be amended from time to time by agreement between us and the depositary.

Fees and Other Payments Made by the Depositary to Us

The depositary has agreed to reimburse us for certain expenses we incur that are related to establishment and maintenance of the ADS program upon 

such terms and conditions as we and the depositary may agree from time to time. In 2023, we received US$4.8 million from the depository for expenses 
incurred in connection with the establishment and maintenance of the ADS program.

166

 
ITEM 13. DEFAULTS, DIVIDEND ARREARAGES AND DELINQUENCIES 

None.

PART II.

ITEM 14. MATERIAL MODIFICATIONS TO THE RIGHTS OF SECURITY HOLDERS AND USE OF PROCEEDS 

Material Modifications to the Rights of Security Holders

See “Item 10. Additional Information—B. Memorandum and Articles of Association—Ordinary Shares” for a description of the rights of securities 

holders, which remain unchanged.

Use of Proceeds

Not applicable.

ITEM 15. CONTROLS AND PROCEDURES

Evaluation of Disclosure Controls and Procedures

Our management, with the participation of our chief executive officer and chief financial officer, has performed an evaluation of the effectiveness of 

our disclosure controls and procedures (as defined in Rule 13a-15(e) under the Exchange Act) as of the end of the period covered by this annual report.

Based upon that evaluation, our management has concluded that, as of December 31, 2023, our disclosure controls and procedures were effective in 

ensuring that the information required to be disclosed by us in the reports that we file and furnish under the Exchange Act was recorded, processed, 
summarized and reported, within the time periods specified in the SEC’s rules and forms, and that the information required to be disclosed by us in the 
reports that we file or submit under the Exchange Act is accumulated and communicated to our management, including our chief executive officer and 
chief financial officer, to allow timely decisions regarding required disclosure.

Management’s Annual Report on Internal Control over Financial Reporting

Our management is responsible for establishing and maintaining adequate internal control over financial reporting as defined in Rules 13a-15 (f) and 

15d-15(f) under the Securities Exchange Act of 1934, as amended.

Our internal control over financial reporting is a process designed to provide reasonable assurance regarding the reliability of our financial reporting 

and the preparation of financial statements for external purposes in accordance with Generally Accepted Accounting Principles (GAAP) in the United 
States of America and includes those policies and procedures that (1) pertain to the maintenance of records that, in reasonable detail, accurately and fairly 
reflect the transactions and dispositions of the assets of our company; (2) provide reasonable assurance that transactions are recorded as necessary to permit 
preparation of consolidated financial statements in accordance with GAAP, and that receipts and expenditures of our company are being made only in 
accordance with authorizations of our management and directors; and (3) provide reasonable assurance regarding prevention or timely detection of the 
unauthorized acquisition, use or disposition of our company’s assets that could have a material effect on the consolidated financial statements.

Because of its inherent limitations, internal control over financial reporting may not prevent or detect misstatements. Also, projections of any 

evaluation of effectiveness to future periods are subject to the risks that controls may become inadequate because of changes in conditions, or that the 
degree of compliance with the policies or procedures may deteriorate.

As required by Section 404 of the Sarbanes-Oxley Act of 2002 and related rules as promulgated by the Securities and Exchange Commission, our 

management including our Chief Executive Officer and Chief Financial Officer assessed the effectiveness of internal control over financial reporting as of 
December 31, 2023 using the 

167

 
criteria set forth in the report “Internal Control-Integrated Framework (2013)” published by the Committee of Sponsoring Organizations of the Treadway 
Commission. Based on this evaluation, management concluded that our internal control over financial reporting was effective as of December 31, 2023.

Attestation Report of the Independent Registered Public Accounting Firm

Our independent registered public accounting firm, Ernst & Young Hua Ming LLP, has audited the effectiveness of our company’s internal control 

over financial reporting as of December 31, 2023, as stated in its report, which appears on page F-4 of this annual report on Form 20-F.

Changes in Internal Control over Financial Reporting

There were no changes in our internal control over financial reporting during the year ended December 31, 2023 that have materially affected, or are 

reasonably likely to materially affect, our internal control over financial reporting.

ITEM 16. [RESERVED]

ITEM 16A. AUDIT COMMITTEE FINANCIAL EXPERT

Our board of directors has determined that Sam Hanhui Sun and Conor Chia-hung Yang, independent directors and member of our audit committee, 

are audit committee financial experts.

ITEM 16B. CODE OF ETHICS

Our board of directors has adopted a code of ethics that applies to all of the directors, officers and employees of us and our subsidiaries, whether 

they work for us on a full-time, part-time, consultative, or temporary basis. Certain provisions of the code apply specifically to our chief executive officer, 
chief financial officer, senior finance officer, controller, senior vice presidents, vice presidents and any other persons who perform similar functions for us. 
We have posted a copy of our code of business conduct and ethics on our website at http://ir.iqiyi.com.

ITEM 16C. PRINCIPAL ACCOUNTANT FEES AND SERVICES

The following table sets forth the aggregate fees by the categories specified below in connection with certain professional services rendered by Ernst 
& Young Hua Ming LLP, our independent registered public accounting firm, for the periods indicated. We did not pay any other fees to our auditors during 
the periods indicated below.

(1)

Audit fees
Audit related fees

(2)

2022
RMB

2023
RMB

(in thousands)
16,068  
6,139  

17,155
3,630

Notes:

(1)

(2)

“Audit fees” means the aggregate fees billed for professional services rendered by Ernst & Young Hua Ming LLP for the audit of our annual financial statements.

“Audit-related fees” means, for the years ended December 31, 2022 and 2023, the aggregate fees billed for professional services in connection with the offering of the ADSs/Notes and 
review of interim financial statements, respectively.

The policy of our audit committee is to pre-approve all audit and non-audit services provided by Ernst & Young Hua Ming LLP, including audit 
services and audit-related services as described above, other than those for de minimis services which are approved by the Audit Committee prior to the 
completion of the audit.

168

 
 
 
 
 
 
 
 
 
 
 
 
 
ITEM 16D. EXEMPTIONS FROM THE LISTING STANDARDS FOR AUDIT COMMITTEES

We rely on the exemption provided by Rule 10A-3(b)(1)(iv)(D) under the Exchange Act. Fei Qi and Weijian Shan are non-voting members of our 

audit committee and only have observer status on our audit committee. Based on our assessment, such reliances do not materially adversely affect the 
ability of the audit committee to act independently or to satisfy the other requirements of Rule 10A-3 under the Exchange Act.

ITEM 16E. PURCHASES OF EQUITY SECURITIES BY THE ISSUER AND AFFILIATED PURCHASERS

None.

ITEM 16F. CHANGE IN REGISTRANT’S CERTIFYING ACCOUNTANT 

Not applicable.

ITEM 16G. CORPORATE GOVERNANCE

As a Cayman Islands company listed on the Nasdaq Global Select Market, we are subject to the Nasdaq Stock Market Rules corporate governance 

listing standards. However, Nasdaq Stock Market Rules permit a foreign private issuer like us to follow the corporate governance practices of its home 
country. Certain corporate governance practices in the Cayman Islands, which is our home country, may differ significantly from the Nasdaq Stock Market 
Rules. We rely on the exemption available to foreign private issuers for the requirement under Nasdaq Rule 5605(c)(2)(A)(i) that each member of the audit 
committee must be an independent director as defined under Nasdaq Rule 5605(a)(2). Fei Qi and Weijian Shan, who are non-voting members of our audit 
committee, are not independent directors as defined under Nasdaq Rule 5605(a)(2).

In addition, Nasdaq Rule 5620 requires each issuer to hold an annual meeting of shareholders no later than one year after the end of the issuer’s 
fiscal year-end. However, Nasdaq Rule 5615(a)(3) permits foreign private issuers like us to follow “home country practice” in certain corporate governance 
matters. We followed home country practice and did not hold an annual meeting of shareholders in 2023. If we continue to rely on these and other 
exemptions available to foreign private issuers in the future, our shareholders may be afforded less protection than they otherwise would under the Nasdaq 
corporate governance listing standards applicable to U.S. domestic issuers. Furthermore, Nasdaq Rule 5635(c) requires shareholder approval prior to the 
issuance of securities when a stock option or purchase plan is to be established or materially amended or other equity compensation arrangement made or 
materially amended, pursuant to which stock may be acquired by officers, directors, employees, or consultants. We elected to follow our home country 
practice and did not obtain shareholder approval the amendment to our 2021 Plan in 2022. We may, however, hold annual shareholders meetings in the 
future.

We also rely on exemptions afforded to controlled companies. We are a “controlled company” as defined under the Nasdaq Stock Market Rules 
because Baidu beneficially owns more than 50% of our total voting power. For so long as we remain a controlled company under that definition, we are 
permitted to elect to rely, and currently rely, on certain exemptions from corporate governance rules, including:

•

•

•

an exemption from the rule that a majority of our board of directors must be independent directors;

an exemption from the rule that the compensation of our chief executive officer must be determined or recommended solely by independent 
directors; and

an exemption from the rule that our director nominees must be selected or recommended solely by independent directors.

A majority of the members of our board of directors are not independent directors. Not all members of our compensation committee are independent 

directors, and we do not have a nomination and corporate governance committee. As a result, you will not have the same protection afforded to 
shareholders of companies that are subject to these corporate governance requirements.

169

 
ITEM 16H. MINE SAFETY DISCLOSURE 

Not applicable.

ITEM 16I. DISCLOSURE REGARDING FOREIGN JURISDICTIONS THAT PREVENT INSPECTIONS

Not applicable.

ITEM 16J. INSIDER TRADING POLICIES

Not applicable.

ITEM 16K. CYBERSECURITY

Risk Management and Strategy

We have implemented robust processes for assessing, identifying and managing material risks from cybersecurity threats and monitoring the 

prevention, detection, mitigation and remediation of material cybersecurity incident. We have also integrated cybersecurity risk management into our 
overall enterprise risk management system. 

We have established a dynamic and multi-layered cybersecurity defense system to effectively mitigate both internal and external cybersecurity 
threats. This comprehensive system spans multiple security domains, including network, host, and application layers. It integrates a range of security 
capabilities such as threat defense, continuous monitoring, in-depth analysis and rapid response. Our approach to managing cybersecurity risks and 
safeguarding sensitive data is multi-faceted, involving technological safeguards, procedural protocols, a rigorous program of surveillance on our corporate 
network, ongoing internal and external evaluations of our security measures, a solid incident response framework, and regular cybersecurity training 
sessions for our employees. Our cybersecurity department is actively engaged in continuous monitoring of our applications, platforms and infrastructure to 
ensure prompt identification and response to potential issues, including emerging cybersecurity threats. 

As part of the aforementioned processes, we regularly engage third parties to assess our internal cybersecurity programs and compliance with 
applicable practices and standards. The bug bounty program we have established enables independent security researchers to aid us in identifying potential 
vulnerabilities and further mitigating risks. We have implemented a set of procedures to ensure effective management of the cybersecurity risks associated 
with the use of third-party service providers. These procedures include, but are not limited to, conducting cybersecurity assessments and tracking the 
capabilities and qualifications of third-party security service providers through our supplier assessment process. Additionally, for independent security 
researchers, we require adherence to the security-related agreement when submitting vulnerabilities. 

As of the date of this annual report, we have not experienced any material cybersecurity incidents or identified any material cybersecurity threats 

that have affected or are reasonably likely to materially affect us, our business strategy, results of operations or financial condition. 

Governance

Our board of directors is responsible for overseeing our cybersecurity risk management. Our board of directors shall (i) maintain oversight of the 

disclosure related to cybersecurity matters in current reports or periodic reports of our company, (ii) review updates to the status of any material 
cybersecurity incidents or material risks from cybersecurity threats to our company, and the disclosure issues, if any, presented by our cybersecurity officer 
on a quarterly basis, and (iii) review disclosure concerning cybersecurity matters in our annual report on Form 20-F presented by our cybersecurity officer.

170

 
At management level, our cybersecurity committee is responsible for overseeing the process of assessing, identifying and managing material risks 

from cybersecurity threats to our company and monitoring the prevention, detection, mitigation and remediation of material cybersecurity incident. Our 
cybersecurity officer, as the management representative of our cybersecurity committee, reports to our board of directors on (i) a quarterly basis on updates 
to the status of any material cybersecurity incidents or material risks from cybersecurity threats to our company, and the disclosure issues, if any, and (ii) on 
disclosure concerning cybersecurity matters in our annual report on Form 20-F.

If a cybersecurity incident occurs, our cybersecurity department will promptly organize personnel for internal assessment and report to our 

cybersecurity committee. If it is further determined that the incident could potentially be a material cybersecurity event, our cybersecurity officer will 
promptly report the incident and assessment results to our disclosure committee and external legal counsel to the extent appropriate. Our cybersecurity 
officer shall prepare disclosure material on the cybersecurity incident for review and approval by our disclosure committee and board of directors, before it 
is disseminated to the public. 

171

 
ITEM 17. FINANCIAL STATEMENTS

We have elected to provide financial statements pursuant to Item 18.

ITEM 18. FINANCIAL STATEMENTS

PART III 

The consolidated financial statements of iQIYI, Inc. and its subsidiaries are included at the end of this annual report.

ITEM 19. EXHIBITS

Exhibit 
Number
1.1

2.1
2.2

2.3

2.4

2.5

4.1

4.2

4.3

4.4

4.5

4.6

4.7

Description
  Ninth Amended and Restated Memorandum and Articles of Association of the Registrant (incorporated herein by reference to Exhibit 3.2 

to the registration statement on Form F-1 (File No. 333-223263), as amended, initially filed with the SEC on February 27, 2018)

  Registrant’s Specimen American Depositary Receipt (included in Exhibit 2.3)
  Registrant’s Specimen Certificate for Class A ordinary shares (incorporated herein by reference to Exhibit 4.2 to the registration statement 

on Form F-1 (File No. 333-223263), as amended, initially filed with the SEC on February 27, 2018)

  Deposit Agreement, among the Registrant, the depositary and holder of the American Depositary Receipts (incorporated herein by 

reference to Exhibit 4.3 to the registration statement on Form S-8 (File No. 333-225165) filed with the SEC on May 24, 2018)

  Shareholders Agreement between the Registrant and other parties thereto dated October 26, 2017 (incorporated herein by reference to 
Exhibit 4.4 to the registration statement on Form F-1 (File No. 333-223263), as amended, initially filed with the SEC on February 27, 
2018)

  Description of Securities (incorporated herein by reference to Exhibit 2.5 to the annual report on Form 20-F (File No. 001-38431) filed 

with the SEC on March 12, 2020)

  Third Amended and Restated 2010 Equity Incentive Plan (incorporated herein by reference to Exhibit 10.1 to the registration statement on

Form F-3 (File No. 333-251359), filed with the SEC on December 16, 2020)

  2017 Share Incentive Plan (incorporated herein by reference to Exhibit 10.2 to the registration statement on Form F-1 (File No. 333-

223263), as amended, initially filed with the SEC on February 27, 2018)

  Form of Indemnification Agreement between the Registrant and its directors and executive officers (incorporated herein by reference to 
Exhibit 10.3 to the registration statement on Form F-1(File No. 333-223263), as amended, initially filed with the SEC on February 27, 
2018) 

  Form of Employment Agreement between the Registrant and its executive officers (incorporated herein by reference to Exhibit 10.4 to the 

registration statement on Form F-1 (File No. 333-223263), as amended, initially filed with the SEC on February 27, 2018)

  Master Business Cooperation Agreement between Baidu Holdings and iQIYI, Inc. dated January 19, 2018 (incorporated herein by 

reference to Exhibit 10.5 to the registration statement on Form F-1 (File No. 333-223263), as amended, initially filed with the SEC on 
February 27, 2018)

  English translation of the amended and restated Shareholder Voting Rights Trust Agreement between Beijing QIYI Century and Mr. 

Xiaohua Geng dated January 30, 2013 (incorporated herein by reference to Exhibit 10.7 to the registration statement on Form F-1 (File 
No. 333-223263), as amended, initially filed with the SEC on February 27, 2018)

  English translation of the amended and restated Share Pledge Agreement between Beijing QIYI Century and Mr. Xiaohua Geng dated 
January 30, 2013 (incorporated herein by reference to Exhibit 10.8 to the registration statement on Form F-1 (File No. 333-223263), as 
amended, initially filed with the SEC on February 27, 2018)

172

 
 
 
4.8

4.9

4.10

  English translation of the Commitment Letter from iQIYI, Inc. and Beijing QIYI Century to Beijing iQIYI dated January 30, 2013 

(incorporated herein by reference to Exhibit 10.9 to the registration statement on Form F-1 (File No. 333223263), as amended, initially 
filed with the SEC on February 27, 2018)

  English translation of the amended and restated Exclusive Purchase Option Agreement among iQIYI, Inc., Beijing QIYI Century, Beijing 
iQIYI and Mr. Xiaohua Geng dated January 30, 2013 (incorporated herein by reference to Exhibit 10.10 to the registration statement on 
Form F-1 (File No. 333-223263), as amended, initially filed with the SEC on February 27, 2018)

  English translation of the amended and restated Loan Agreement between Beijing QIYI Century and Mr. Xiaohua Geng dated January 30, 
2013 (incorporated herein by reference to Exhibit 10.11 to the registration statement on Form F-1 (File No. 333-223263), as amended, 
initially filed with the SEC on February 27, 2018)

4.11

  English translation of the amended and restated Business Operation Agreement among Beijing QIYI Century, Beijing iQIYI and Mr. 

Xiaohua Geng dated January 30, 2013 (incorporated herein by reference to Exhibit 10.12 to the registration statement on Form F-1 (File 
No. 333-223263), as amended, initially filed with the SEC on February 27, 2018)

4.12

  English translation of Power of Attorney by Beijing QIYI Century to iQIYI, Inc. dated January 30, 2013 (incorporated herein by 

4.13

4.14

reference to Exhibit 10.13 to the registration statement on Form F-1 (File No. 333-223263), as amended, initially filed with the SEC on 
February 27, 2018)

  English translation of Spousal Consent Letter of Ms. Ying Zhang dated September 26, 2016 (incorporated herein by reference to Exhibit 
10.14 to the registration statement on Form F-1 (File No. 333-223263), as amended, initially filed with the SEC on February 27, 2018)

  English translation of Loan Agreement among Beijing QIYI Century, Mr. Xiaohua Geng and Dr. Yu Gong dated October 25, 2013 

(incorporated herein by reference to Exhibit 10.15 to the registration statement on Form F-1 (File No. 333-223263), as amended, filed 
with the SEC on February 27, 2018)

4.15

  English translation of Exclusive Purchase Option Agreement among iQIYI, Inc., Beijing QIYI Century, Shanghai iQIYI, Mr. Xiaohua 

Geng and Dr. Yu Gong dated October 25, 2013 (incorporated herein by reference to Exhibit 10.16 to the registration statement on Form F-
1 (File No. 333-223263), as amended, filed with the SEC on February 27, 2018)

4.16

  English translation of Share Pledge Agreement among Beijing QIYI Century, Mr. Xiaohua Geng and Dr. Yu Gong dated October 25, 2013 

(incorporated herein by reference to Exhibit 10.17 to the registration statement on Form F-1 (File No. 333-223263), as amended, filed 
with the SEC on February 27, 2018)

4.17

  English translation of Shareholder Voting Rights Trust Agreement among Mr. Xiaohua Geng, Dr. Yu Gong and Beijing QIYI Century 
dated October 25, 2013 (incorporated herein by reference to Exhibit 10.18 to the registration statement on Form F-1 (File No. 333-
223263), as amended, filed with the SEC on February 27, 2018)

4.18

  English translation of Business Operation Agreement among Beijing QIYI Century, Shanghai iQIYI, Mr. Xiaohua Geng and Dr. Yu Gong 

dated October 25, 2013 (incorporated herein by reference to Exhibit 10.19 to the registration statement on Form F-1 (File No. 333-
223263), as amended, filed with the SEC on February 27, 2018)

4.19

  English translation of Exclusive Technology Consulting and Service Agreement among Beijing QIYI Century and Shanghai iQIYI dated 
October 25, 2013 (incorporated herein by reference to Exhibit 10.20 to the registration statement on Form F-1 (File No. 333-223263), as 
amended, filed with the SEC on February 27, 2018)

4.20

  English translation of Commitment Letter between iQIYI, Inc. and Shanghai iQIYI dated October 25, 2013 (incorporated herein by 

4.21

4.22

reference to Exhibit 10.21 to the registration statement on Form F-1 (File No. 333-223263), as amended, filed with the SEC on February 
27, 2018)

  English translation of Spousal Consent Letter of Ms. Yihong Mou dated September 26, 2016 (incorporated herein by reference to Exhibit 
10.22 to the registration statement on Form F-1 (File No. 333-223263), as amended, initially filed with the SEC on February 27, 2018)
  English translation of Spousal Consent Letter of Ms. Ying Zhang dated September 26, 2016 (incorporated herein by reference to Exhibit 
10.23 to the registration statement on Form F-1 (File No. 333-223263), as amended, initially filed with the SEC on February 27, 2018)

173

 
4.23

  English translation of Business Operation Agreement among Beijing QIYI Century, Shanghai Zhong Yuan and Dr. Yu Gong dated 

January 14, 2014 (incorporated herein by reference to Exhibit 10.24 to the registration statement on Form F-1 (File No. 333-223263) filed 
with the SEC on February 27, 2018)

4.24

  English translation of Loan Agreement between Beijing QIYI Century and Dr. Yu Gong dated January 14, 2014 (incorporated herein by 
reference to Exhibit 10.25 to the registration statement on Form F-1 (File No. 333-223263), as amended, filed with the SEC on February 
27, 2018)

4.25

  English translation of Commitment Letter from iQIYI, Inc. to Shanghai Zhong Yuan dated January 14, 2014 (incorporated herein by 

reference to Exhibit 10.26 to the registration statement on Form F-1 (File No. 333-223263), as amended, filed with the SEC on February 
27, 2018)

4.26

  English translation of Exclusive Technology Consulting and Service Agreement between Beijing QIYI Century and Shanghai Zhong 

4.27

4.28

Yuan dated January 14, 2014 (incorporated herein by reference to Exhibit 10.27 to the registration statement on Form F-1 (File No. 333-
223263), as amended, filed with the SEC on February 27, 2018)

  English translation of Exclusive Purchase Option Agreement among iQIYI, Inc., Beijing QIYI Century, Dr. Yu Gong and Shanghai Zhong 
Yuan dated January 14, 2014 (incorporated herein by reference to Exhibit 10.28 to the registration statement on Form F-1 (File No. 333-
223263), as amended, filed with the SEC on February 27, 2018)

  English translation of Shareholder Voting Rights Trust Agreement between Beijing QIYI Century and Dr. Yu Gong dated January 14, 
2014 (incorporated herein by reference to Exhibit 10.29 to the registration statement on Form F-1 (File No. 333-223263), as amended, 
filed with the SEC on February 27, 2018)

4.29

  English translation of Share Pledge Agreement between Beijing QIYI Century and Dr. Yu Gong dated January 14, 2014 (incorporated 

4.30

4.31

herein by reference to Exhibit 10.30 to the registration statement on Form F-1 (File No. 333-223263), as amended, filed with the SEC on 
February 27, 2018)

  English translation of Spousal Consent Letter of Ms. Yihong Mou dated September 26, 2016 (incorporated herein by reference to Exhibit 
10.31 to the registration statement on Form F-1 (File No. 333-223263), as amended, initially filed with the SEC on February 27, 2018)
  English translation of Exclusive Management Consulting and Business Cooperation Agreement among iQIYI New Media, Beijing iQIYI 
Cinema, Dr. Yu Gong and Mr. Xianghua Yang dated July 27, 2017 (incorporated herein by reference to Exhibit 10.32 to the registration 
statement on Form F-1 (File No. 333-223263), as amended, filed with the SEC on February 27, 2018)

4.32

  English translation of Exclusive Share Purchase Agreement among iQIYI New Media, Dr. Yu Gong, Mr. Xianghua Yang and Beijing 

iQIYI Cinema dated July 27, 2017 (incorporated herein by reference to Exhibit 10.33 to the registration statement on Form F-1 (File No. 
333-223263), as amended, filed with the SEC on February 27, 2018)

4.33

  English translation of Loan Agreement between iQIYI New Media and Mr. Xianghua Yang dated July 27, 2017 (incorporated herein by 
reference to Exhibit 10.34 to the registration statement on Form F-1 (File No. 333-223263), as amended, filed with the SEC on February 
27, 2018)

4.34

  English translation of Loan Agreement between iQIYI New Media and Dr. Yu Gong dated July 27, 2017 (incorporated herein by 

4.35

4.36

reference to Exhibit 10.35 to the registration statement on Form F-1 (File No. 333-223263), as amended, filed with the SEC on February 
27, 2018)

  English translation of Share Pledge Agreement among iQIYI New Media, Dr. Yu Gong and Beijing iQIYI Cinema dated July 27, 2017 
(incorporated herein by reference to Exhibit 10.36 to the registration statement on Form F-1 (File No. 333-223263), as amended, filed 
with the SEC on February 27, 2018)

  English translation of Share Pledge Agreement among iQIYI New Media, Mr. Xianghua Yang and Beijing iQIYI Cinema dated July 27, 
2017 (incorporated herein by reference to Exhibit 10.37 to the registration statement on Form F-1 (File No. 333-223263) filed with the 
SEC on February 27, 2018)

4.37

  English translation of Power of Attorney by Mr. Xianghua Yang to iQIYI New Media dated July 27, 2017 (incorporated herein by 

reference to Exhibit 10.38 to the registration statement on Form F-1 (File No. 333-223263), as amended, filed with the SEC on February 
27, 2018)

4.38

4.39

  English translation of Power of Attorney by Dr. Yu Gong to iQIYI New Media dated July 27, 2017 (incorporated herein by reference to 
Exhibit 10.39 to the registration statement on Form F-1 (File No. 333-223263), as amended, filed with the SEC on February 27, 2018)
  English translation of Spousal Consent Letter of Ms. Congyu Lin dated July 27, 2017 (incorporated herein by reference to Exhibit 10.40 

to the registration statement on Form F-1 (File No. 333-223263), as amended, filed with the SEC on February 27, 2018)

174

 
4.40

4.41

4.42

4.43

4.44

  English translation of Spousal Consent Letter of Ms. Yihong Mou dated July 27, 2017 (incorporated herein by reference to Exhibit 10.41 

to the registration statement on Form F-1 (File No. 333-223263), as amended, filed with the SEC on February 27, 2018)

  English translation of Power of Attorney by iQIYI New Media to QIYI, Inc. dated July 27, 2017 (incorporated herein by reference to 
Exhibit 10.42 to the registration statement on Form F-1 (File No. 333-223263), as amended, filed with the SEC on February 27, 2018)

  English translation of Commitment Letter by QIYI, Inc. to Beijing iQIYI Cinema dated July 27, 2017 (incorporated herein by reference to 

Exhibit 10.43 to the registration statement on Form F-1 (File No. 333-223263), as amended, filed with the SEC on February 27, 2018)

  English translation of Exclusive Management Consulting and Business Cooperation Agreement among iQIYI New Media, iQIYI 

Pictures, Dr. Yu Gong and Mr. Ning Ya dated August 30, 2017 (incorporated herein by reference to Exhibit 10.44 to the registration 
statement on Form F-1 (File No. 333-223263), as amended, filed with the SEC on February 27, 2018)

  English translation of Exclusive Share Purchase Agreement among iQIYI New Media, iQIYI Pictures, Dr. Yu Gong and Mr. Ning Ya 
dated August 30, 2017 (incorporated herein by reference to Exhibit 10.45 to the registration statement on Form F-1 (File No. 333-
223263), as amended, filed with the SEC on February 27, 2018)

4.45

  English translation of Loan Agreement between iQIYI New Media and Mr. Ning Ya dated August 30, 2017 (incorporated herein by 

reference to Exhibit 10.46 to the registration statement on Form F-1 (File No. 333-223263), as amended, filed with the SEC on February 
27, 2018)

4.46

  English translation of Loan Agreement between iQIYI New Media and Dr. Yu Gong dated August 30, 2017 (incorporated herein by 

reference to Exhibit 10.47 to the registration statement on Form F-1 (File No. 333-223263), as amended, filed with the SEC on February 
27, 2018)

4.47

  English translation of Share Pledge Agreement among iQIYI New Media, Mr. Ning Ya and iQIYI Pictures dated August 30, 2017 

(incorporated herein by reference to Exhibit 10.48 to the registration statement on Form F-1 (File No. 333-223263), as amended, filed 
with the SEC on February 27, 2018)

4.48

  English translation of Share Pledge Agreement among iQIYI New Media, Dr. Yu Gong and iQIYI Pictures dated August 30, 2017 

4.49

4.50

4.51

4.52

(incorporated herein by reference to Exhibit 10.49 to the registration statement on Form F-1 (File No. 333-223263), as amended, filed 
with the SEC on February 27, 2018)

  English translation of Power of Attorney by Mr. Ning Ya to iQIYI New Media dated August 30, 2017 (incorporated herein by reference to 

Exhibit 10.50 to the registration statement on Form F-1 (File No. 333-223263), as amended, filed with the SEC on February 27, 2018)
  English translation of Power of Attorney by Dr. Yu Gong to iQIYI New Media dated August 30, 2017 (incorporated herein by reference 
to Exhibit 10.51 of the registration statement on Form F-1 (File No. 333-223263), as amended, filed with the SEC on February 27, 2018)

  English translation of Spousal Consent Letter of Ms. Yihong Mou dated August 30, 2017 (incorporated herein by reference to Exhibit 

10.52 to the registration statement on Form F-1 (File No. 333-223263), as amended, filed with the SEC on February 27, 2018)

  English translation of Exclusive Technology Consulting and Service Agreement between Beijing QIYI Century and Beijing Xinlian 
Xinde Advertisement Media Co., Ltd. dated December 1, 2011 (incorporated herein by reference to Exhibit 10.53 to the registration 
statement on Form F-1 (File No. 333-223263), as amended, filed with the SEC on February 27, 2018)

4.53

  English translation of Software Licensing Agreement between Beijing QIYI Century and Beijing Xinlian Xinde Advertisement Media 

4.54

4.55

Co., Ltd. dated December 1, 2011 (incorporated herein by reference to Exhibit 10.54 to the registration statement on Form F-1 (File No. 
333-223263), as amended, filed with the SEC on February 27, 2018)

  English translation of Trademark Licensing Agreement between Beijing QIYI Century and Beijing Xinlian Xinde Advertisement Media 
Co., Ltd. dated December 1, 2011 (incorporated herein by reference to Exhibit 10.55 to the registration statement on Form F-1 (File No. 
333-223263), as amended, filed with the SEC on February 27, 2018)

  English translation of Business Cooperation Agreement between Beijing QIYI Century and Beijing Xinlian Xinde Advertisement Media 
Co., Ltd. dated December 1, 2011 (incorporated herein by reference to Exhibit 10.56 to the registration statement on Form F-1 (File No. 
333-223263), as amended, filed with the SEC on February 27, 2018)

175

 
4.56

4.57

4.58

  English translation of Loan Agreement between Baidu Online Network Technology (Beijing) Co., Ltd. and Beijing QIYI Century dated 
January 19, 2018 (incorporated herein by reference to Exhibit 10.67 to the registration statement on Form F-1 (File No. 333-223263), as 
amended, filed with the SEC on February 27, 2018)

  Share Purchase Agreement dated February 12, 2018 by and between iQIYI, Inc. and Baidu Holdings (incorporated herein by reference to 
Exhibit 10.68 to the registration statement on Form F-1 (File No. 333-223263), as amended, filed with the SEC on February 27, 2018)
  English translation of Ticket Business Cooperation Agreement dated February 12, 2018 by and between Baidu Holdings and iQIYI, Inc. 
(incorporated herein by reference to Exhibit 10.69 to the registration statement on Form F-1 (File No. 333-223263), as amended, filed 
with the SEC on February 27, 2018)

4.59

  English translation of Share Purchase Agreement among Beijing iQIYI Technology Co., Ltd., iQIYI, Inc., Yunpeng He, Pu Zhang, 

4.60

4.61

4.62

4.63

4.64

4.65

4.66

4.67

4.68

4.69

4.70

4.71

4.72

Xingyou Zhou, Wei Du, Kun Meng, Skymoons (BVI) Group Limited, Chengdu Skymoons Digital Entertainment Co., Ltd. and Skymoons 
Inc., dated July 10, 2018 (incorporated herein by reference to Exhibit 4.66 to the annual report on Form 20-F (File No. 001-38431) filed 
with the SEC on March 15, 2019)

  English translation of form Confirmation Letter executed by Beijing QIYI Century, dated December 21, 2020 (incorporated herein by 

reference to Exhibit 4.60 to the annual report on Form 20-F (File No. 001-38431) filed with the SEC on March 9, 2021)

  English translation of Confirmation Letter executed by the Registrant, dated December 21, 2020 (incorporated herein by reference to 

Exhibit 4.61 to the annual report on Form 20-F (File No. 001-38431) filed with the SEC on March 9, 2021)

  Indenture, dated December 4, 2018 constituting $750 million 3.75% Convertible Senior Notes due 2023 (incorporated herein by reference 

to Exhibit 4.67 to the annual report on Form 20-F (File No. 001-38431) filed with the SEC on March 15, 2019)

  Indenture, dated March 29, 2019 constituting $1.2 billion 2.00% Convertible Senior Notes due 2025 (incorporated herein by reference to 

Exhibit 4.61 to the annual report on Form 20-F (File No. 001-38431) filed with the SEC on March 12, 2020)

  Indenture, dated December 21, 2020, between the Registrant and Citibank, N.A., as trustee (incorporated herein by reference to Exhibit 

4.64 to the annual report on Form 20-F (File No. 001-38431) filed with the SEC on March 9, 2021)

  First Supplemental Indenture, dated December 21, 2020, between the Registrant and Citibank, N.A., as trustee (incorporated herein by 

reference to Exhibit 4.65 to the annual report on Form 20-F (File No. 001-38431) filed with the SEC on March 9, 2021)

  Amended and Restated 2021 Share Incentive Plan (incorporated herein by reference to Exhibit 4.66 to the annual report on Form 20-F 

(File No. 001-38431) filed with the SEC on March 22, 2023)

  Investment Agreement, dated August 30, 2022, between the Registrant, PAGAC IV-1 (Cayman) Limited and PAG Pegasus Fund LP 

(incorporated herein by reference to Exhibit 4.67 to the annual report on Form 20-F (File No. 001-38431) filed with the SEC on March 
22, 2023)

  Deed of Amendment to the Investment Agreement, by and among the Registrant, PAGAC IV-1 (Cayman) Limited, and PAG Pegasus 
Fund LP, dated as of December 30, 2022 (incorporated herein by reference to Exhibit 4.68 to the annual report on Form 20-F (File No. 
001-38431) filed with the SEC on March 22, 2023)

  Indenture, dated December 30, 2022, between the Registrant and Citicorp International Limited, as trustee (incorporated herein by 

reference to Exhibit 4.69 to the annual report on Form 20-F (File No. 001-38431) filed with the SEC on March 22, 2023)

  English translation of form Confirmation Letters executed by Beijing QIYI Century, dated February 10, 2023 (incorporated herein by 

reference to Exhibit 4.70 to the annual report on Form 20-F (File No. 001-38431) filed with the SEC on March 22, 2023)

  English translation of form Confirmation Letters executed by the Registrant, dated February 10, 2023 (incorporated herein by reference to 

Exhibit 4.71 to the annual report on Form 20-F (File No. 001-38431) filed with the SEC on March 22, 2023)

  English translation of Supplementary Agreement to the Trademark Licensing Agreement between Beijing QIYI Century and Beijing 
iQIYI (formerly known as “Beijing Xinlian Xinde Advertisement Media Co., Ltd.”) dated February 10, 2023 (incorporated herein by 
reference to Exhibit 4.72 to the annual report on Form 20-F (File No. 001-38431) filed with the SEC on March 22, 2023)

176

 
4.73

4.74*

4.75*

4.76*

4.77*
4.78*
4.79*
4.80*
4.81*
4.82*
4.83*
4.84*
4.85*
4.86*
8.1*
11.1

  Indenture, dated March 7, 2023, between the Registrant and Citicorp International Limited, as trustee (incorporated herein by reference to 

Exhibit 4.73 to the annual report on Form 20-F (File No. 001-38431) filed with the SEC on March 22, 2023)

  Facility Agreement by and among the registrant, iQIYI HK Limited, PAGAC IV-4 (Cayman) Limited and PAGAC IV-1 (Cayman) 

Limited, dated September 27, 2023

  English translation of Exclusive Management Consulting and Business Cooperation Agreement among Optical Era, iQIYI Yinhua, Dr. Yu 

Gong and Mr. Xiaohui Wang dated January 29, 2024

  English translation of Exclusive Share Purchase Agreement among Optical Era, Dr. Yu Gong, Mr. Xiaohui Wang and iQIYI Yinhua dated 

January 29, 2024

  English translation of Loan Agreement between Optical Era and Dr. Yu Gong dated January 29, 2024
  English translation of Loan Agreement between Optical Era and Mr. Xiaohui Wang dated January 29, 2024
  English translation of Share Pledge Agreement among Optical Era, Dr. Yu Gong and iQIYI Yinhua dated January 29, 2024
  English translation of Share Pledge Agreement among Optical Era, Mr. Xiaohui Wang and iQIYI Yinhua dated January 29, 2024
  English translation of Power of Attorney by Dr. Yu Gong to Optical Era dated January 29, 2024
  English translation of Power of Attorney by Mr. Xiaohui Wang to Optical Era dated January 29, 2024
  English translation of Spousal Consent Letter of Ms. Yihong Mou dated January 29, 2024
  English translation of Spousal Consent Letter of Ms. Hua Li dated January 29, 2024
  English translation of Power of Attorney by Optical Era to iQIYI, Inc. dated January 29, 2024
  English translation of Commitment Letter by iQIYI, Inc. to iQIYI Yinhua dated January 29, 2024
  Principal Subsidiaries and Variable Interest Entities of the Registrant
  Code of Business Conduct and Ethics of the Registrant (incorporated herein by reference to Exhibit 99.1 to the registration statement on 

Form F-1 (File No. 333-223263), as amended, filed with the SEC on February 27, 2018)

12.1*
12.2*
13.1**
13.2**
15.1*
15.2*
15.3*
97.1*
101.INS* 

  CEO Certification Pursuant to Section 302 of the Sarbanes-Oxley Act of 2002.
  CFO Certification Pursuant to Section 302 of the Sarbanes-Oxley Act of 2002.
  CEO Certification Pursuant to Section 906 of the Sarbanes-Oxley Act of 2002.
  CFO Certification Pursuant to Section 906 of the Sarbanes-Oxley Act of 2002.
  Consent of Walkers (Hong Kong)
  Consent of Jingtian & Gongcheng
  Consent of Ernst & Young Hua Ming LLP, Independent Registered Public Accounting Firm
  Clawback Policy of the Registrant
  Inline XBRL Instance Document - the instance document does not appear in the Interactive Data File because its XBRL tags are 

embedded within the Inline XBRL document

101.SCH* 
104* 

  Inline XBRL Taxonomy Extension Schema With Embedded Linkbase Documents
  Cover page formatted as Inline XBRL and contained in Exhibit 101

* Filed herewith.
** Furnished herewith.

177

 
 
The registrant hereby certifies that it meets all of the requirements for filing its annual report on Form 20-F and that it has duly caused and 

authorized the undersigned to sign this annual report on its behalf.

SIGNATURES

Date: March 14, 2024

iQIYI, INC.

  By:

  /s/ Yu Gong
  Name:
  Title:

Yu Gong
Director and Chief Executive Officer

178

 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
   
 
 
iQIYI, INC.

INDEX TO CONSOLIDATED FINANCIAL STATEMENTS

Report of Independent Registered Public Accounting Firm (PCAOB ID:1408)
Consolidated Balance Sheets as of December 31, 2022 and 2023
Consolidated Statements of Comprehensive (Loss)/Income for the Years Ended December 31, 2021, 2022 and 2023
Consolidated Statements of Changes in Shareholders' Equity for the Years Ended December 31, 2021, 2022 and 2023
Consolidated Statements of Cash Flows for the Years Ended December 31, 2021, 2022 and 2023
Notes to Consolidated Financial Statements

  page
F-2
F-5
F-8
F-9
F-10
F-12

F-1

 
 
 
 
 
 
 
 
 
 
REPORT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM

To the Shareholders and the Board of Directors of iQIYI, Inc.

Opinion on the Financial Statements

We have audited the accompanying consolidated balance sheets of iQIYI, Inc. (the Company) as of December 31, 2023 and 2022, the related consolidated 
statements of comprehensive (loss)/income, changes in shareholders' equity and cash flows for each of the three years in the period ended December 31, 
2023, and the related notes (collectively referred to as the “consolidated financial statements”). In our opinion, the consolidated financial statements present 
fairly, in all material respects, the financial position of the Company at December 31, 2023 and 2022, and the results of its operations and its cash flows for 
each of the three years in the period ended December 31, 2023, in conformity with U.S. generally accepted accounting principles.

We also have audited, in accordance with the standards of the Public Company Accounting Oversight Board (United States) (PCAOB), the Company's 
internal control over financial reporting as of December 31, 2023, based on criteria established in Internal Control-Integrated Framework issued by the 
Committee of Sponsoring Organizations of the Treadway Commission (2013 framework) and our report dated March 14, 2024 expressed an unqualified 
opinion thereon.

Basis for Opinion

These financial statements are the responsibility of the Company's management. Our responsibility is to express an opinion on the Company’s financial 
statements based on our audits. We are a public accounting firm registered with the PCAOB and are required to be independent with respect to the 
Company in accordance with the U.S. federal securities laws and the applicable rules and regulations of the Securities and Exchange Commission and the 
PCAOB.

We conducted our audits in accordance with the standards of the PCAOB. Those standards require that we plan and perform the audit to obtain reasonable 
assurance about whether the financial statements are free of material misstatement, whether due to error or fraud. Our audits included performing 
procedures to assess the risks of material misstatement of the financial statements, whether due to error or fraud, and performing procedures that respond to 
those risks. Such procedures included examining, on a test basis, evidence regarding the amounts and disclosures in the financial statements. Our audits 
also included evaluating the accounting principles used and significant estimates made by management, as well as evaluating the overall presentation of the 
financial statements. We believe that our audits provide a reasonable basis for our opinion.

Critical Audit Matter

The critical audit matter communicated below is a matter arising from the current period audit of the financial statements that was communicated or 
required to be communicated to the audit committee and that: (1) relates to accounts or disclosures that are material to the financial statements and (2) 
involved our especially challenging, subjective or complex judgments. The communication of critical audit matter does not alter in any way our opinion on 
the consolidated financial statements, taken as a whole, and we are not, by communicating the critical audit matter below, providing a separate opinion on 
the critical audit matter or on the accounts or disclosures to which it relates.

Amortization of content assets

Description of the Matter

For the year ended December 31, 2023, amortization expenses related to licensed copyrights and produced content 
were RMB7,087,769 thousands (US$998,291 thousands) and RMB6,295,786 thousands (US$886,743 thousands), 
respectively. As discussed in Note 2 to the consolidated financial statements, based on factors including historical 
and estimated future viewership consumption patterns, the Company’s content assets are amortized using an 
accelerated method by content categories over the shorter of their respective contractual periods or estimated 
useful lives within ten years, beginning with the month of first availability.

F-2

 
 
 
 
 
Auditing the amortization of the Company’s content assets required complex and subjective auditor judgment due 
to the judgment required by management in estimating future viewership consumption patterns for different 
content categories.  If actual viewership consumption patterns differ from these estimates, the pattern and/or period 
of amortization would be changed and could materially affect the timing of recognition of content amortization. 
These assumptions are forward looking and can be affected by changes in user traffic on the Company’s platform 
and changes in viewership trends of its content.

How We Addressed the Matter 
in Our Audit

We obtained an understanding, evaluated the design and tested the operating effectiveness of controls over the 
Company’s content assets amortization assessment process. For example, we tested controls over management’s 
review of the amortization method and the significant assumptions, including the historical and forecasted 
viewership used to develop its estimated future viewership consumption patterns by content categories.

To test the amortization of content assets, we performed audit procedures that included, among others, evaluating 
the amortization method and the significant assumptions, and testing the completeness and accuracy of the 
underlying data from the systems used in determining estimated viewership consumption patterns. We assessed 
management’s estimated viewership consumption patterns by considering historical and current viewing trends, 
including comparing previous estimates of consumption patterns to latest available data.

/s/ Ernst & Young Hua Ming LLP

We have served as the Company’s auditor since 2017.
Beijing, The People’s Republic of China
March 14, 2024

F-3

 
 
 
 
 
 
 
REPORT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM

To the Shareholders and the Board of Directors of iQIYI, Inc.

Opinion on Internal Control Over Financial Reporting

We have audited iQIYI, Inc.’s internal control over financial reporting as of December 31, 2023, based on criteria established in Internal Control—
Integrated Framework issued by the Committee of Sponsoring Organizations of the Treadway Commission (2013 framework) (the COSO criteria). In our 
opinion, iQIYI, Inc. (the Company) maintained, in all material respects, effective internal control over financial reporting as of December 31, 2023, based 
on the COSO criteria.

We also have audited, in accordance with the standards of the Public Company Accounting Oversight Board (United States) (PCAOB), the consolidated 
balance sheets of the Company as of December 31, 2023 and 2022, the related consolidated statements of comprehensive (loss)/income, changes in 
shareholders' equity and cash flows for each of the three years in the period ended December 31, 2023, and the related notes and our report dated March 14, 
2024 expressed an unqualified opinion thereon.

Basis for Opinion

The Company’s management is responsible for maintaining effective internal control over financial reporting and for its assessment of the effectiveness of 
internal control over financial reporting included in the accompanying Management’s Annual Report on Internal Control over Financial Reporting. Our 
responsibility is to express an opinion on the Company’s internal control over financial reporting based on our audit. We are a public accounting firm 
registered with the PCAOB and are required to be independent with respect to the Company in accordance with the U.S. federal securities laws and the 
applicable rules and regulations of the Securities and Exchange Commission and the PCAOB.

We conducted our audit in accordance with the standards of the PCAOB. Those standards require that we plan and perform the audit to obtain reasonable 
assurance about whether effective internal control over financial reporting was maintained in all material respects.

Our audit included obtaining an understanding of internal control over financial reporting, assessing the risk that a material weakness exists, testing and 
evaluating the design and operating effectiveness of internal control based on the assessed risk, and performing such other procedures as we considered 
necessary in the circumstances. We believe that our audit provides a reasonable basis for our opinion.

Definition and Limitations of Internal Control Over Financial Reporting

A company’s internal control over financial reporting is a process designed to provide reasonable assurance regarding the reliability of financial reporting 
and the preparation of financial statements for external purposes in accordance with generally accepted accounting principles. A company’s internal control 
over financial reporting includes those policies and procedures that (1) pertain to the maintenance of records that, in reasonable detail, accurately and fairly 
reflect the transactions and dispositions of the assets of the company; (2) provide reasonable assurance that transactions are recorded as necessary to permit 
preparation of financial statements in accordance with generally accepted accounting principles, and that receipts and expenditures of the company are 
being made only in accordance with authorizations of management and directors of the company; and (3) provide reasonable assurance regarding 
prevention or timely detection of unauthorized acquisition, use, or disposition of the company’s assets that could have a material effect on the financial 
statements.

Because of its inherent limitations, internal control over financial reporting may not prevent or detect misstatements. Also, projections of any evaluation of 
effectiveness to future periods are subject to the risk that controls may become inadequate because of changes in conditions, or that the degree of 
compliance with the policies or procedures may deteriorate.

/s/ Ernst & Young Hua Ming LLP

Beijing, The People’s Republic of China
March 14, 2024

F-4

 
 
 
 
 
iQIYI, INC.

CONSOLIDATED BALANCE SHEETS

AS OF DECEMBER 31, 2022 AND 2023
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares and per share data)

ASSETS

Current assets:

Cash and cash equivalents
Restricted cash
Short-term investments
Accounts receivable, net of allowance of RMB130,148
      and RMB147,495 (US$20,774) as of 
      December 31, 2022 and 2023, respectively
Prepayments and other assets
Amounts due from related parties
Licensed copyrights, net

Total current assets
Non-current assets:
Fixed assets, net
Long-term investments
Licensed copyrights, net
Intangible assets, net
Produced content, net
Prepayments and other assets
Operating lease assets
Goodwill
Amounts due from related parties

Total non-current assets

Total assets

  Note

2022
RMB

As of December 31,

2023
RMB

2023
US$

3      

5      
6      
22      
7      

11      
4      
7      
8      
9      
6      
12      
10      
22      

7,097,938      
13,618      
818,265      

4,434,525      
6,120      
941,738      

2,402,675      
2,602,927      
104,154      
746,058      
13,785,635      

1,104,721      
2,453,644      
6,840,629      
436,685      
13,001,904      
3,865,133      
673,971      
3,826,147      
59,880      
32,262,714      
46,048,349      

2,169,042      
2,794,259      
1,707,024      
582,521      
12,635,229      

863,813      
2,260,785      
6,966,508      
309,534      
13,376,985      
3,518,210      
683,897      
3,820,823      
158,590      
31,959,145      
44,594,374      

624,590  
862  
132,641  

305,503  
393,563  
240,429  
82,047  
1,779,635  

121,666  
318,425  
981,212  
43,597  
1,884,109  
495,529  
96,325  
538,152  
22,336  
4,501,351  
6,280,986  

F-5

 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
   
 
 
     
     
     
   
 
     
     
     
   
 
       
 
       
   
   
   
   
   
 
       
 
     
     
     
   
   
   
   
   
   
   
   
   
   
 
       
 
       
 
iQIYI, INC.

CONSOLIDATED BALANCE SHEETS
AS OF DECEMBER 31, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares and per share data)

  Note

2022
RMB

As of December 31,
2023
RMB

2023
US$

LIABILITIES AND SHAREHOLDERS’ EQUITY
Current liabilities (including current liabilities of the
      consolidated VIEs without recourse to the primary
      beneficiary of RMB12,234,786 and RMB12,450,389
      (US$1,753,600) as of December 31, 2022 and 2023,
      respectively):

Accounts and notes payable
Amounts due to related parties
Customer advances and deferred revenue
Short-term loans
Convertible senior notes, current portion
Operating lease liabilities, current portion
Accrued expenses
Other liabilities

Total current liabilities
Non-current liabilities (including non-current liabilities
      of the consolidated VIEs without recourse to the
      primary beneficiary of RMB1,750,258 and
      RMB1,522,773 (US$214,478) as of
      December 31, 2022 and 2023, respectively):

Long-term loans
Convertible senior notes
Deferred tax liabilities
Amounts due to related parties
Operating lease liabilities
Other non-current liabilities
Total non-current liabilities

Total liabilities

Commitments and contingencies

5,993,416      
3,521,646      
4,232,110      
3,347,638      
8,305,447      
103,517      
1,839,671      
786,573      
28,130,018      

5,671,074      
2,953,658      
4,373,208      
3,571,637      
2,802,442      
100,883      
1,910,191      
958,441      
22,341,534      

798,754  
416,014  
615,953  
503,055  
394,716  
14,209  
269,045  
134,993  
3,146,739  

—      
9,568,279      
1,832      
100,941      
508,571      
1,395,269      
11,574,892      
39,704,910      

97,990      
8,143,994      
824      
80,566      
523,747      
1,220,804      
10,067,925      
32,409,459      

13,802  
1,147,058  
116  
11,347  
73,768  
171,947  
1,418,038  
4,564,777  

22      

13      
14      
12      

13      
14      
15      
22      
12      

17    

F-6

 
 
 
 
 
   
 
 
   
   
   
 
 
 
 
   
   
   
 
 
 
   
     
     
   
 
 
   
     
     
   
 
 
     
   
 
 
     
   
   
   
 
 
     
 
 
     
 
 
     
 
 
   
     
     
   
   
   
   
   
   
 
 
     
 
 
     
 
 
     
   
     
     
   
 
iQIYI, INC.

CONSOLIDATED BALANCE SHEETS
AS OF DECEMBER 31, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares and per share data)

  Note

2022
RMB

As of December 31,
2023
RMB

2023
US$

Shareholders’ equity:
Class A ordinary shares (US$0.00001 par value; 94,000,000,000 
      shares authorized as of December 31, 2022 and 2023, 
      respectively; 3,246,481,443 and 3,853,820,658 shares 
      issued as of December 31, 2022 and 2023, respectively;
      3,047,568,900 and 3,675,039,807 shares outstanding 
      as of December 31, 2022 and 2023, respectively)
Class B ordinary shares (US$0.00001 par value; 5,000,000,000 
      shares authorized as of December 31, 2022 and 2023; 
      3,041,097,278 shares issued and outstanding 
      as of December 31, 2022 and 2023)
Additional paid-in capital
Accumulated deficit
Accumulated other comprehensive income
Noncontrolling interests

Total shareholders’ equity

Total liabilities and shareholders' equity

18  

18  

19  
24  

194      

237      

34  

193      
50,885,688      
(46,498,897 )    
1,863,454      
92,807      
6,343,439      
46,048,349      

193      
54,971,469      
(44,573,428 )    
1,688,047      
98,397      
12,184,915      
44,594,374      

27  
7,742,569  
(6,278,036 )
237,756  
13,859  

1,716,209  

6,280,986  

The accompanying notes are an integral part of the consolidated financial statements.

F-7

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
     
     
   
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
   
 
 
 
   
 
 
iQIYI, INC.

CONSOLIDATED STATEMENTS OF COMPREHENSIVE (LOSS)/INCOME
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS), and per share (or ADS) data)

  Note

2021
RMB

Year ended December 31,

2022
RMB

2023
RMB

2023
US$

Revenues:

Membership services
Online advertising services
Content distribution
Others

Total revenues
Operating costs and expenses:

Cost of revenues
Selling, general and administrative
Research and development

Total operating costs and expenses
Operating (loss)/income
Other income/(expenses):

Interest income
Interest expenses
Foreign exchange gain/(loss), net
Share of losses from equity method investments
Others, net

Total other expenses, net
(Loss)/Income before income taxes

Income tax expense

Net (loss)/income
Less: Net income attributable to noncontrolling interests
Net (loss)/income attributable to iQIYI, Inc.

Accretion of redeemable noncontrolling interests

Net (loss)/income attributable to ordinary shareholders

15  

Net (loss)/income per Class A and Class B ordinary share:

20  

Basic
Diluted

Net (loss)/income per ADS (1 ADS equals 7 Class A ordinary
   shares):
Basic
Diluted

Shares used in net (loss)/income per Class A and Class B
   ordinary share computation:

Basic
Diluted

Other comprehensive income/(loss):

Foreign currency translation adjustments
Unrealized losses on available-for-sale debt securities

Total other comprehensive income/(loss), net of tax
Comprehensive (loss)/income
Less: Comprehensive income attributable to noncontrolling
   interests
Comprehensive (loss)/income attributable to iQIYI, Inc.

16,713,664  
7,066,751  
3,007,828  
3,766,116  
30,554,359  

(27,513,497 )  
(4,725,142 )  
(2,794,927 )  
(35,033,566 )  
(4,479,207 )  

118,615  
(1,349,544 )  
54,555  
(446,323 )  
89,916  
(1,532,781 )  
(6,011,988 )  
(96,545 )  
(6,108,533 )  
61,051  
(6,169,584 )  
(20,336 )  
(6,189,920 )  

(1.11 )  
(1.11 )  

(7.77 )  
(7.77 )  

17,710,830  
5,331,697  
2,562,412  
3,392,609  
28,997,548  

(22,319,315 )  
(3,466,579 )  
(1,899,233 )  
(27,685,127 )  
1,312,421  

69,577  
(715,081 )  
(167,857 )  
(213,409 )  
(319,427 )  
(1,346,197 )  
(33,776 )  
(84,000 )  
(117,776 )  
18,436  
(136,212 )  

—  

(136,212 )  

(0.02 )  
(0.02 )  

(0.16 )  
(0.16 )  

20,314,216  
6,223,903  
2,458,610  
2,875,922  
31,872,651  

(23,102,492 )  
(4,014,070 )  
(1,766,610 )  
(28,883,172 )  
2,989,479  

257,499  
(1,130,314 )  
(105,434 )  
(51,249 )  
72,620  
(956,878 )  
2,032,601  

(80,047 )  

1,952,554  
27,085  
1,925,469  
—  
1,925,469  

0.29  
0.28  

2.02  
1.98  

2,861,197  
876,618  
346,288  
405,066  
4,489,169  

(3,253,918 )
(565,370 )
(248,822 )
(4,068,110 )
421,059  

36,268  
(159,201 )
(14,850 )
(7,218 )
10,228  
(134,773 )
286,286  
(11,274 )
275,012  
3,815  
271,197  
—  
271,197  

0.04  
0.04  

0.28  
0.28  

20  

24  
24  
24  

5,570,736,706  
5,570,736,706  

5,988,021,425  
5,988,021,425  

6,675,522,809  
6,823,628,066  

6,675,522,809  
6,823,628,066  

168,079  

(2,851 )  

165,228  
(5,943,305 )  

59,957  
(6,003,262 )  

(844,725 )  
(21,091 )  
(865,816 )  
(983,592 )  

23,106  
(1,006,698 )  

(163,983 )  
(11,367 )  
(175,350 )  
1,777,204  

27,142  
1,750,062  

(23,097 )
(1,601 )
(24,698 )
250,314  

3,823  
246,491  

The accompanying notes are an integral part of the consolidated financial statement.

F-8

 
 
 
 
 
   
 
 
   
   
   
   
 
 
 
 
   
   
   
   
 
 
 
   
 
   
 
   
 
   
 
 
 
 
   
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
   
 
   
 
   
 
   
 
 
 
 
   
 
 
 
 
 
 
   
 
 
 
 
 
 
   
 
 
 
 
 
 
   
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
   
 
   
 
   
 
   
 
 
 
 
   
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
   
 
 
 
 
 
 
 
   
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
   
 
   
 
   
 
 
 
 
   
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
   
 
   
 
   
 
   
 
 
 
 
   
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
   
 
   
 
   
 
 
 
 
   
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
   
 
   
 
   
 
   
 
 
 
 
   
 
   
 
   
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
iQIYI, INC.

CONSOLIDATED STATEMENTS OF CHANGES IN SHAREHOLDERS’ EQUITY
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares)

Balances as of January 1, 2021
Net loss
Issuance of ordinary shares upon follow-on offering,
   net of issuance costs
Equity component of convertible senior notes,
   net of issuance costs
Exercise of share-based awards
Other comprehensive income
Issuance of subsidiaries' shares to noncontrolling
   interest holders
Accretion of redeemable noncontrolling interests
Dividends paid and payable to noncontrolling interest holders
Share-based compensation
Balances as of December 31, 2021
Cumulative effect of adopting ASU 2020-06
Reversal of accretion of redeemable 
    noncontrolling interests upon deconsolidation 
    of subsidiaries
Net loss
Issuance of ordinary shares to third parties upon
   private placement
Issuance of Class B ordinary shares to Baidu 
   upon private placement
Exercise of share-based awards
Other comprehensive loss
Issuance of subsidiaries' shares to noncontrolling
   interest holders
Dividends paid and payable to noncontrolling interest holders
Share-based compensation
Acquisition of noncontrolling interests in subsidiaries

Balances as of December 31, 2022
Net income
Issuance of ordinary shares upon follow-on offering,
   net of issuance costs
Exercise of share-based awards
Other comprehensive loss
Dividends paid and payable to noncontrolling interest holders
Share-based compensation
Balances as of December 31, 2023

Balances as of December 31, 2023, in US$

Attributable to iQIYI, INC.

Ordinary shares

Number of
shares

Amount
RMB

Additional
paid-in
capital
RMB

5,486,200,941  

—    

32,163,292  

—    

80,388,622  

—    

—    
—    
—    
—    

5,598,752,855  
—  

—  
—  

304,705,874  

164,705,882  
20,501,567  
—  

—  
—  
—  
—  

6,088,666,178  
—  

605,325,000  
22,145,907  
—  
—  
—  

6,716,137,085  

348  
—    

2  

—    
6  
—    

—    
—    
—    
—    
356  
—  

—  
—  

20  

10  
1  
—  

—  
—  
—  
—  

387  
—  

41  
2  
—  
—  
—  
430  

61  

47,687,483  

—    

505,416  

48,793  
181,159  

—    

—    
—    
—    

1,219,163  
49,642,014  
(1,432,986 )

—  
—  

1,170,070  

634,460  
63,229  
—  

—  
—  
811,441  
(2,540 )

50,885,688  
—  

3,395,149  
53,900  
—  
—  
636,732  
54,971,469  

7,742,569  

Accumulated
other
comprehensive
income
RMB

2,542,680  

—    

—    

—    
—    

166,322  

—    
—    
—    
—    

2,709,002  
24,938  

—  
—  

—  

—  
—  
(870,486 )

—  
—  
—  
—  

1,863,454  
—  

—  
—  
(175,407 )
—  
—  
1,688,047  

237,756  

Accumulated
deficit
RMB

(40,973,853 )
(6,169,584 )

—    

—    
—    
—    

—    

(20,336 )

—    
—    

(47,163,773 )
772,123  

28,965  
(136,212 )

—  

—  
—  
—  

—  
—  
—  
—  

(46,498,897 )
1,925,469  

—  
—  
—  
—  
—  
(44,573,428 )

(6,278,036 )

Noncontrolling
interests
RMB

79,011  
61,051  

—    

—    
—    

(1,094 )

37  
—    

(50,876 )

—    

88,129  
—  

—  
18,436  

—  

—  
—  
4,670  

1,000  
(16,878 )
—  
(2,550 )

92,807  
27,085  

—  
—  
57  
(21,552 )
—  
98,397  

13,859  

Total
shareholders' 
equity
RMB

9,335,669  
(6,108,533 )

505,418  

48,793  
181,165  
165,228  

37  
(20,336 )
(50,876 )
1,219,163  
5,275,728  
(635,925 )

28,965  
(117,776 )

1,170,090  

634,470  
63,230  
(865,816 )

1,000  
(16,878 )
811,441  
(5,090 )

6,343,439  
1,952,554  

3,395,190  
53,902  
(175,350 )
(21,552 )
636,732  
12,184,915  

1,716,209  

The accompanying notes are an integral part of the consolidated financial statements.

F-9

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
iQIYI, INC.

CONSOLIDATED STATEMENTS OF CASH FLOWS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”))

Cash flows from operating activities:
Net (loss)/income
Adjustments to reconcile net (loss)/income to net cash
   (used for)/provided by operating activities
Depreciation of fixed assets
Amortization of intangible assets
Amortization of licensed copyrights
Amortization and impairment of produced content
(Reversal)/provision of credit losses
Unrealized foreign exchange loss
Gain on disposal of fixed assets
Gain on disposal of subsidiaries or business
Accretion on convertible senior notes and others
Barter transaction revenue
Share-based compensation
Share of losses from equity method investments
Fair value change and impairment of long-term investments
Deferred income tax expense/(benefit)
Other non-cash (income)/expenses
Changes in operating assets and liabilities
Accounts receivable
Amounts due from related parties
Licensed copyrights
Produced content
Prepayments and other assets
Accounts payable
Amounts due to related parties
Customer advances and deferred revenue
Accrued expenses and other liabilities
Other non-current liabilities
Net cash (used for)/provided by operating activities
Cash flows from investing activities:
Acquisition of fixed assets
Acquisition of intangible assets
Purchase of long-term investments
Proceeds from disposal of long-term investments
Film investments made as passive investor
Proceeds from film investments as passive investor
Loans provided to related parties
Loans provided to third parties
Repayment of loans provided to related parties
Repayment of loans provided to third parties
Purchases of held-to-maturity debt securities
Maturities of held-to-maturity debt securities
Purchases of available-for-sale debt securities
Maturities of available-for-sale debt securities
Other investing activities
Net cash provided by/(used for) investing activities

2021
RMB

2022
RMB

2023
RMB

2023
US$

Year ended December 31,

(6,108,533 )  

(117,776 )    

1,952,554      

275,012  

337,423  
177,019  
7,780,928  
5,359,648  
25,855  
107,595  
(34,901 )    
(367,717 )    
146,079  
(876,109 )    
811,441  
213,409  
823,806  
30,056  
5,888  

312,776  
49,434  
(6,143,075 )
(7,387,666 )    
222,399  
(2,911,022 )    
204,774  
750,799  
(615,479 )    
1,023,847  

(70,569 )    

(174,263 )    
(95,506 )    
(78,273 )    
20,145  
(59,650 )    
30,200  
—  
—  
—  
3,182  
(727,943 )    
769,766  
(3,731,634 )    
4,260,759  
49,197  
265,980  

275,155      
179,380      
7,087,769      
6,548,911      
30,225      
28,025      
(16,361 )    
(89,571 )    
331,967      
(417,630 )    
636,732      
51,249      
340,042      
(1,008 )    
(227,353 )    

193,305      
(280,042 )    
(6,381,628 )    
(6,901,691 )    
(34,876 )    
(288,128 )    
37,841      
141,098      
173,550      
(17,915 )    
3,351,600      

(36,971 )    
(67,937 )    
(178,522 )    
109,791      
(17,600 )    
20,689      
(1,472,600 )    

—  
—  
—      
—      
—      
(1,890,450 )    
1,769,297      
24,788  
(1,739,515 )    

38,755  
25,265  
998,291  
922,395  
4,257  
3,947  
(2,304 )
(12,616 )
46,757  
(58,822 )
89,682  
7,218  
47,894  
(142 )
(32,022 )

27,226  
(39,443 )
(898,834 )
(972,083 )
(4,912 )
(40,582 )
5,330  
19,873  
24,444  
(2,523 )
472,063  

(5,207 )
(9,569 )
(25,144 )
15,464  
(2,479 )
2,914  
(207,411 )
—  
—  
—  
—  
—  
(266,264 )
249,200  
3,491  
(245,005 )

400,241  
162,182  
10,082,541  
6,121,035  

(45,228 )  
15,534  
(25,611 )  
(44,861 )  
618,393  
(1,243,562 )  
1,219,163  
446,323  
82,447  
18,535  
(64,208 )  

644,924  
(56,029 )  

(9,731,462 )
(10,491,647 )  

96,000  
1,438,676  
658,173  
39,592  
(216,064 )  
31,599  
(5,951,847 )  

(261,536 )  
(139,199 )  
(386,383 )  

—  

(21,850 )  
3,600  
(1,000 )  
(813,000 )  
1,000  
813,030  
(6,419,905 )  
8,518,768  
(13,555,195 )  
13,468,301  
55,719  
1,262,350  

F-10

 
 
 
 
 
 
 
   
   
   
 
 
 
   
   
   
 
 
 
   
 
   
     
   
 
 
 
 
 
   
 
   
     
   
 
 
 
 
   
 
 
 
 
   
 
 
 
 
   
 
 
 
 
   
 
 
 
   
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
   
 
 
 
 
   
 
 
 
 
   
 
 
 
 
   
 
 
 
   
 
 
   
 
   
     
   
 
 
 
 
   
 
 
 
   
 
 
   
   
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
   
 
 
 
 
   
 
 
 
 
 
 
 
   
 
 
 
 
 
   
 
   
     
   
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
   
 
 
 
   
 
 
 
   
   
 
 
 
 
   
   
 
 
 
 
   
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
   
 
 
   
   
   
 
 
 
 
   
 
iQIYI, INC.

CONSOLIDATED STATEMENTS OF CASH FLOWS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”))

Cash flows from financing activities:
Repayments of loans from related parties
Proceeds from short-term loans
Repayments of short-term loans
Proceeds from long-term loans
Repayments of long-term loans and borrowings from third
   party investors
Proceeds from issuance of convertible senior notes, net
   of issuance costs
Repayments or redemption of convertible senior notes
Proceeds from issuance of subsidiaries' shares
Proceeds from issuance of ordinary shares in the follow-on offering, net of 
issuance costs
Proceeds from issuance of ordinary shares to third parties upon 
   private placement
Proceeds from issuance of Class B ordinary shares to Baidu upon private 
placement
Proceeds from exercise of share options
Finance lease payments
Dividends paid to noncontrolling interest shareholders
Other financing activities
Net cash (used for)/provided by financing activities
Effect of exchange rate changes on cash, cash
   equivalents and restricted cash
Net (decrease)/increase in cash, cash equivalents
   and restricted cash
Cash, cash equivalents and restricted cash at the
   beginning of the year
Cash, cash equivalents and restricted cash
   at the end of the year
Supplemental disclosures of cash flow information:
Cash paid for interest
Cash paid for income taxes
Acquisition of fixed assets included in accounts payable

Reconciliation of cash and cash equivalents and restricted cash:
Cash and cash equivalents
Restricted cash
Long-term restricted cash

2021
RMB

Year ended December 31,

2022
RMB

2023
RMB

—  
4,437,033  
(3,296,979 )    

—  

—      
4,277,653      
(5,033,931 )    
—      

(650,000 )    
4,633,238      
(4,412,667 )    
99,990  

(880,861 )    

—      

—  

632,369  
(4,751,022 )    
268,457  

3,448,551      
—      
1,000      

4,415,401      
(11,735,964 )    
—      

2023
US$

(91,551 )
652,578  
(621,511 )
14,083  

—  

621,896  
(1,652,976 )
—  

500,380  

—  

3,391,277      

477,651  

—  

1,172,732  

—      

—  

—  
180,002  
(14,473 )    
(27,827 )    
(6,534 )    
(2,959,455 )    

634,470  

51,850      
(38,132 )    
(64,240 )    
18,910      
4,468,863      

—      
69,844      
(27,666 )    
(44,525 )    
(24,000 )    
(4,285,072 )    

(216,696 )    

122,418      

92,039      

—  
9,837  
(3,897 )
(6,271 )
(3,380 )
(603,541 )

12,964  

(7,865,648 )    

4,786,692      

(2,580,948 )    

(363,519 )

10,940,512  

3,074,864  

670,916  
108,436  
68,110  

2,997,212  
77,652  
—  

3,074,864      

7,861,556      

1,107,277  

7,861,556      

5,280,608      

524,484      
56,153      
3,751      

784,242      
34,719      
6,869      

7,097,938      
13,618      
750,000      

4,434,525      
6,120      
839,963      

743,758  

110,458  
4,890  
967  

624,590  
862  
118,306  

Total cash and cash equivalents and restricted cash shown in the 
statements of cash flows

3,074,864  

7,861,556      

5,280,608      

743,758  

The accompanying notes are an integral part of the consolidated financial statements.

F-11

 
 
 
 
 
 
 
   
   
   
 
 
 
   
   
   
 
 
 
   
     
     
   
 
 
   
 
 
   
 
 
 
 
   
   
 
 
   
 
 
   
 
 
 
 
   
 
 
   
   
 
 
   
   
 
 
   
   
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
   
 
 
   
     
     
   
 
 
   
 
 
   
 
 
   
 
 
 
   
     
     
   
 
 
   
     
     
   
 
 
   
 
 
   
 
 
   
 
   
     
     
     
 
 
 
   
 
Table of Contents

iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

1.

ORGANIZATION

iQIYI, Inc. (the “Company”) was incorporated under the laws of the Cayman Islands on November 27, 2009. 

The Company, its wholly-owned subsidiaries, variable interest entities (“VIEs”) and VIEs’ subsidiaries are hereinafter collectively referred to as the 

“Group”. The Group is an innovative platform in China offering a diverse collection of high-quality internet video content, including professionally 
produced content licensed from professional content providers and self-produced content, on its platform. The Group provides membership services, online 
advertising services, content distribution services, live broadcasting services and online games services. The Group’s principal geographic market is in 
mainland China. The Company does not conduct any substantive operations of its own but conducts its primary business operations through its wholly-
owned subsidiaries, VIEs and VIEs’ subsidiaries in mainland China.

As of December 31, 2023, the Company’s major subsidiaries, VIEs and VIEs’ subsidiaries are as follows:

Place of
Incorporation

Date of
Establishment/Acquisition

Effective

interest held  

Subsidiaries:
Beijing QIYI Century Science & Technology Co., Ltd.
   (“Beijing QIYI Century”)
iQIYI HK Limited 
   (“iQIYI HK”, formerly known as Qiyi.com HK Limited)
iQIYI Media Limited
iQIYI Film Group HK Limited
Beijing iQIYI Interactive Technology Co., Ltd.
iQIYI International Singapore Pte, Ltd.

VIEs and VIEs’ subsidiaries:
Beijing iQIYI Science & Technology Co., Ltd.
   (“Beijing iQIYI”, formerly known as Beijing
   Xinlian Xinde Advertisement Media Co., Ltd.)
Shanghai iQIYI Culture Media Co., Ltd.
   (“Shanghai iQIYI”)
Shanghai Zhong Yuan Network Co., Ltd.
   (“Shanghai Zhong Yuan”)
Hainan iQIYI Culture Media Co., Ltd.

  Mainland China  

March 8, 2010

Hong Kong
Cayman
Hong Kong
  Mainland China  
Singapore

April 14, 2011
May 26, 2017
June 12, 2017
January 31, 2019
February 11, 2020

  Mainland China   Acquired on November 23, 2011  

  Mainland China  

December 19, 2012

  Mainland China  
  Mainland China  

Acquired on May 11, 2013
February 17, 2017

100 %

100 %
100 %
100 %
100 %
100 %

Nil  

Nil  

Nil  
Nil  

PRC laws and regulations prohibit or restrict foreign ownership of companies that engage in internet audio-video program services, value-added 

telecommunication services, radio and television program production and operation services, and certain other services. To comply with these foreign 
ownership restrictions, the Group operates its platforms and primarily conducts its business in the PRC through the VIEs. The paid-in capital of the VIEs 
was mainly funded by the Company or its subsidiaries through loans extended to the authorized individuals who were the shareholders of the VIEs. The 
Company has entered into certain agreements with the shareholders of the VIEs through the Company or its wholly-owned subsidiaries in the PRC, 
including loan agreements for the paid-in capital of the VIEs and share pledge agreements for the equity interests in the VIEs held by the shareholders of 
the VIEs. In addition, the Company or its wholly-owned subsidiaries have entered into shareholder voting rights trust agreements, powers of attorney and 
exclusive purchase option agreements with the VIEs and nominee shareholders of the VIEs, which give the Company or its wholly-owned subsidiaries the 
power to direct the activities that most significantly affect the economic performance of the VIEs and to acquire the equity interests in the VIEs when 
permitted by the PRC laws, respectively. Commitment letters have been entered into which obligate the Company to absorb losses of the VIEs that could 
potentially be significant to the VIEs and certain exclusive 

F-12

 
 
 
 
 
 
 
 
 
 
 
   
   
 
 
   
 
 
   
 
 
   
   
 
 
   
 
 
 
 
 
 
   
 
 
 
 
 
   
 
 
 
Table of Contents

iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

agreements have been entered into that entitle the Company or its wholly-owned subsidiaries to receive economic benefits from the VIEs that potentially 
could be significant to the VIEs. 

Despite the lack of equity ownership, as a result of a series of contractual arrangements (the “Contractual Arrangements”), the shareholders of the 

VIEs effectively assigned all of their voting rights underlying their equity interests in the VIEs to the Company, which gives the Company the power to 
direct the activities that most significantly impact the VIEs’ economic performance. In addition, through the other exclusive agreements, which consist of 
the business operation agreements/exclusive management consulting and business cooperation agreements, exclusive technology consulting and services 
agreements, trademark license agreements and software usage license agreements and business cooperation agreement, the Company, through its wholly-
owned subsidiaries in the PRC, has the right to receive economic benefits from the VIEs that potentially could be significant to the VIEs. Lastly, through 
the commitment letters, the Company has the obligation to absorb losses of the VIEs that could potentially be significant to the VIEs. Therefore, the 
Company is considered the primary beneficiary of the VIEs and consolidates the VIEs and their subsidiaries as required by Accounting Standards 
Codification (“ASC”) topic 810 (“ASC 810”), Consolidation.

The principal terms of the Contractual Arrangements are further described below:

Loan Agreements

Pursuant to the loan agreement amongst Beijing QIYI Century and the shareholder of Beijing iQIYI, amended and restated on January 30, 2013, 

Beijing QIYI Century provided a RMB27 million interest-free loan to the shareholder of Beijing iQIYI solely for funds necessary for the capital injection 
to Beijing iQIYI. The loan can be repaid only with the proceeds from the sale of all of the equity interests in Beijing iQIYI to the Company or its 
designated representative(s) if permitted under PRC laws. The original  term of the loan agreement expired on June 23, 2021, which was extended for 
another ten years to June 23, 2031, and can be further extended upon the written notification from Beijing QIYI Century.

The loan agreement entered into between Beijing QIYI Century and the shareholders of Shanghai iQIYI dated October 25, 2013, contains terms 

similar to the terms described above, except that the total amount of loans extended to the shareholders of Shanghai iQIYI is RMB10 million. The original 
term of the loan agreement expired on October 25, 2023, which was extended for another ten years to October 25, 2033 and can be further extended upon 
the written notification from Beijing QIYI Century. 

The loan agreement entered into between Beijing QIYI Century and the shareholder of Shanghai Zhong Yuan, amended on January 14, 2014, 
contains terms similar to the terms described above, except that the total amount of the loan to the shareholder of Shanghai Zhong Yuan is RMB20 million. 
The original term of the loan agreement expired on January 14, 2024, which was extended for another ten years to January 14, 2034 and can be further 
extended upon the written notification from Beijing QIYI Century.

Each of the loan agreements amongst Beijing QIYI Century or other subsidiaries and the respective shareholders of Beijing iQIYI or other VIEs 

contains substantially the same terms as those described above, except that the amount of the loans and the contract expiration date vary.

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iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

Exclusive Purchase Option Agreements

Pursuant to the exclusive purchase option agreement amongst the Company, Beijing QIYI Century, Beijing iQIYI and its shareholder, amended and 
restated on January 30, 2013, the shareholder granted the Company an exclusive irrevocable option to purchase, all or part of the equity interests held by its 
shareholder, when and to the extent permitted under PRC law, at an amount equal to the cost of the initial contributions to the registered capital or the 
minimum amount of consideration permitted by applicable PRC law. In addition, Beijing iQIYI’s shareholder granted the Company an exclusive right to 
designate one or more persons to purchase all the equity interests in Beijing iQIYI. Without the prior written consent of the Company, Beijing iQIYI may 
not: (i) amend its articles of association, (ii) increase or decrease the registered capital, (iii) sell or otherwise dispose of its assets or beneficial interest, (iv) 
create or allow any encumbrance on its assets or other beneficial interests, (v) extend any loans to third parties, (vi) enter into any material contract with a 
value of more than RMB300 (except those contracts entered into in the ordinary course of business), (vii) merge with or acquire any other persons or make 
any investments, or (viii) distribute dividends to its shareholders. Beijing iQIYI’s shareholder also agrees that he will not dispose of the equity interests in 
Beijing iQIYI nor create or allow any encumbrance on the equity interests and extend any loans to individuals without the prior written consent of the 
Company. The shareholder should remit to the Company any amount that is paid by the Company or its designated person(s) in connection with the 
purchased equity interest. Any and all dividends and other capital distributions from Beijing iQIYI to its shareholders should be repaid to the Company. 
The agreement will terminate when Beijing iQIYI’s shareholder transfers all of his equity interests in Beijing iQIYI to the Company or its designated 
person(s) or upon expiration of the term of business of the Company or Beijing iQIYI. The original term of the agreement is ten years, which was extended 
for another ten years to November 22, 2032 and may be further renewed at the discretion of the Company.

The exclusive purchase option agreement amongst the Company, Beijing QIYI Century, Shanghai iQIYI and its shareholders dated October 25, 

2013, the exclusive purchase option agreement amongst the Company, Beijing QIYI Century, Shanghai Zhong Yuan and its shareholder, amended on 
January 14, 2014, and each of the exclusive purchase option agreements amongst the Company, Beijing QIYI Century or other subsidiaries, Beijing iQIYI 
or other VIEs and the respective shareholders, contain terms similar to the terms described above. The original terms of the exclusive purchase option 
agreement of Shanghai iQIYI and Shanghai Zhong Yuan expired on October 25, 2023 and January 14, 2024, respectively, which were extended to October 
25, 2033 and January 14, 2034, respectively, and may be further renewed at the discretion of the Company. 

Commitment Letters

Pursuant to the commitment letter dated January 30, 2013, under the condition that Beijing iQIYI remains as a variable interest entity of the 

Company under United States generally accepted accounting principles (“U.S. GAAP”) and the relevant contractual arrangements remain in effect, the 
Company commits to provide unlimited financial support to Beijing iQIYI, if Beijing iQIYI requires any form of reasonable financial support for its 
normal business operations. If Beijing iQIYI incurs any losses and as a result cannot repay its loans from the Company and Beijing QIYI Century, the 
Company and Beijing QIYI Century would unconditionally forgive their loans to Beijing iQIYI, if Beijing iQIYI provides sufficient proof for its loss and 
incapacity to repay.

The commitment letters executed by the Company for other VIEs including Shanghai iQIYI and Shanghai Zhong Yuan, contain terms similar to the 

terms described above.

Shareholder Voting Rights Trust Agreements and Powers of Attorney

Pursuant to the shareholder voting rights trust agreement amongst Beijing QIYI Century and Beijing iQIYI’s shareholder, amended and restated on 

January 30, 2013, Beijing iQIYI’s shareholder agreed to entrust all the rights to exercise its voting power and any other rights as Beijing iQIYI’s 
shareholder to the person(s) designated by Beijing QIYI Century. Beijing iQIYI’s shareholder agreed to irrevocably appoint the person(s) designated by 
Beijing QIYI Century as his attorney-in-fact to represent him to exercise all the voting rights and other shareholders’ rights on his behalf on all matters 
requiring shareholder approval. The agreement will remain effective for as long as the shareholder remains the shareholder of Beijing iQIYI unless Beijing 
QIYI Century unilaterally terminates the agreement by written notice. Pursuant to an irrevocable power of attorney, Beijing QIYI Century granted all of its 
rights under the shareholder voting rights trust agreement to the Company.

F-14

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iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

The shareholder voting rights trust agreement amongst Beijing QIYI Century and Shanghai iQIYI’s shareholders dated October 25, 2013, and the 
shareholder voting rights trust agreement amongst Beijing QIYI Century and Shanghai Zhong Yuan’s shareholder, amended on January 14, 2014, contain 
terms similar to the terms described above except under the shareholder voting rights trust agreement, the person designated by Beijing QIYI Century as 
the attorney-in-fact to represent the shareholders of Shanghai iQIYI and Shanghai Zhong Yuan must be approved by the Company. 

Each of the shareholder voting rights trust agreements amongst Beijing QIYI Century or other subsidiaries and the respective shareholders of 
Beijing iQIYI or other VIEs contains substantially the same terms as those described above. Each of the powers of attorney amongst the Company, Beijing 
QIYI Century or other subsidiaries and the respective shareholders of Beijing iQIYI or other VIEs are substantially the same as terms discussed above.

Exclusive Technology Consulting and Services Agreements

Pursuant to the exclusive technology consulting and services agreement amongst Beijing QIYI Century and Beijing iQIYI effective November 23, 
2011, Beijing QIYI Century has the sole and exclusive right to provide to Beijing iQIYI specified technology consulting and services in return for service 
fees. Beijing iQIYI agrees to accept such services and, without the prior written consent of Beijing QIYI Century, may not accept the same or similar 
technology consulting and services provided by any third party during the term of the agreement. Beijing iQIYI agrees to pay specified service fees to 
Beijing QIYI Century on a quarterly basis. Beijing QIYI Century has the right to unilaterally adjust the amount of the service fee through written 
confirmation, without prior consent from Beijing iQIYI. All the benefits and interests generated from the agreement, including but not limited to software 
copyrights, intellectual property rights, know-how and trade secrets, become the sole and exclusive rights of Beijing QIYI Century. The agreement has a 
term of ten years originally, which was extended for another ten years to November 23, 2031, unless Beijing QIYI Century unilaterally terminates the 
agreement by giving written notification at least thirty days prior to the expiration of the agreement. The agreement can also be further renewed at the 
discretion of Beijing QIYI Century. 

The exclusive technology consulting and services agreement amongst Beijing QIYI Century and Shanghai iQIYI on October 25, 2013, the exclusive 

technology consulting and services agreement amongst Beijing QIYI Century and Shanghai Zhong Yuan, amended on January 14, 2014, and each of the 
exclusive technology consulting and service agreements amongst Beijing QIYI Century or other subsidiaries and Beijing iQIYI or other VIEs, contain 
terms similar to the terms described above. The original terms of the exclusive technology consulting and services agreement of Shanghai iQIYI and 
Shanghai Zhong Yuan expired on October 25, 2023 and January 14, 2024, respectively, which were extended to October 25, 2033 and January 14, 2034, 
respectively, and may be further renewed at the discretion of Beijing QIYI Century.

Share Pledge Agreements

Pursuant to the share pledge agreement amongst Beijing QIYI Century and Beijing iQIYI’s shareholder, amended and restated on January 30, 2013, 

Beijing iQIYI’s shareholder has pledged all of his equity interests in Beijing iQIYI to guarantee his and Beijing iQIYI’s performance of their obligations 
under, the exclusive technology consulting and services agreement and the amended and restated loan agreement. During the term of the share pledge 
agreement, Beijing QIYI Century has the right to receive all of the dividends and profits distributed on the pledged equity. If Beijing iQIYI or its 
shareholder breaches its respective contractual obligations, Beijing QIYI Century, as the pledgee, will be entitled to certain rights, including the right to sell 
the pledged equity interests. The shareholder of Beijing iQIYI agrees not to dispose of the pledged equity interests, create or allow any encumbrance on the 
pledged equity interests or take any actions that would prejudice Beijing QIYI Century’s interest. The share pledge agreement will expire after Beijing 
iQIYI and its shareholder has completed all their obligations under the exclusive technology consulting and services agreement and the amended and 
restated loan agreement unless otherwise unilaterally terminated by Beijing QIYI Century.

The share pledge agreement amongst Beijing QIYI Century and Shanghai iQIYI’s shareholders dated October 25, 2013, the share pledge agreement 
amongst Beijing QIYI Century and Shanghai Zhong Yuan’s shareholder, amended on January 14, 2014, and the share pledge agreements amongst Beijing 
QIYI Century or other subsidiaries and Beijing iQIYI or other VIEs, contain terms similar to the terms described above except that the pledged equity 
interest is only to guarantee performance of their obligations under the loan agreements.

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iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

Business Operation Agreements / Exclusive Management Consulting and Business Cooperation Agreements

Pursuant to the business operation agreement amongst Beijing QIYI Century, Beijing iQIYI and its shareholder, amended and restated on January 

30, 2013, Beijing iQIYI agrees to accept the proposal provided by Beijing QIYI Century from time to time relating to employment, daily business and 
financial management. This agreement can only be unilaterally revoked/amended by Beijing QIYI Century. The agreement has an original term of ten 
years, which was extended for another ten years to January 30, 2033 and is further renewable at the discretion of Beijing QIYI Century.

The business operation agreement amongst Beijing QIYI Century and Shanghai iQIYI’s shareholders dated October 25, 2013, the business operation 

agreement amongst Beijing QIYI Century and Shanghai Zhong Yuan’s shareholder, amended on January 14, 2014, and the business operation agreements 
or the exclusive management consulting and business cooperation agreements amongst Beijing QIYI Century or other subsidiaries and Beijing iQIYI or 
other VIEs, contain terms similar to the terms described above. The original term of the business operation agreement of Shanghai iQIYI and Shanghai 
Zhong Yuan expired on October 25, 2023 and January 14, 2024, which were extended to October 25, 2033 and January 14, 2034, respectively, and may be 
further renewed at the discretion of Beijing QIYI Century.

Trademark License Agreement and Software Usage License Agreement

Pursuant to the trademark license agreement and the software usage license agreement amongst Beijing QIYI Century and Beijing iQIYI effective 

November 23, 2011, Beijing QIYI Century granted a non-exclusive and non-transferable license, without sublicensing rights, to Beijing iQIYI to use its 
trademarks and software. Beijing iQIYI may only use the licenses in its own business operations. Beijing QIYI Century has the right to adjust the service 
fees at its sole discretion. The initial term of the two agreements is five years and the software usage license agreement may be extended upon the written 
consent of Beijing QIYI Century. The trademark license agreement is automatically extended for successive one-year periods after its expiration unless 
Beijing QIYI Century early terminates the agreement in accordance with the provisions of the agreement. The software usage license agreement was 
extended for another five years after its initial term, and was extended for another ten years to December 1, 2031 and is further renewable at the discretion 
of Beijing QIYI Century.

Business Cooperation Agreement

Pursuant to the business cooperation agreement amongst Beijing QIYI Century and Beijing iQIYI effective November 23, 2011, Beijing iQIYI 

agrees to provide Beijing QIYI Century with services, including internet information services, online advertising and other services reasonably necessary 
within the scope of Beijing QIYI Century’s business. Beijing iQIYI agrees to use technology services provided by Beijing QIYI Century on its platform, 
including but not limited to, P2P download and video on-demand systems. Beijing QIYI Century agrees to pay specified service fees to Beijing iQIYI as 
consideration for the internet information services and other services provided by Beijing iQIYI. Beijing iQIYI has the right to waive the service fees at its 
discretion. The original term of this agreement is ten years, which was extended for another ten years to November 23, 2031 and can be further renewed at 
Beijing QIYI Century’s discretion.

          In the opinion of the Company’s legal counsel, (i) the ownership structure relating to the VIEs of the Company is in compliance with existing PRC 
laws and regulations; (ii) each of the contractual arrangements with the VIEs and their shareholders are valid and legally binding upon each party to such 
agreement  under  PRC  laws;  and  (iii)  the  execution,  delivery  and  performance  of  the  contractual  arrangements  do  not  result  in  any  violation  of  the 
provisions  of  the  articles  of  association  and  business  licenses  of  the  VIEs,  and  any  violation  of  any  explicit  provisions  of  the  current  PRC  laws  and 
regulations.

       On January 1, 2020, the Foreign Investment Law came into effect and became the principal laws and regulations governing foreign investment in the 
PRC. The Foreign Investment Law requires compliance with a negative industry catalog (“Negative List”), which sets forth the business that are restricted 
and prohibited from foreign investment. The Foreign Investment Law does not explicitly classify contractual arrangements as a form of foreign investment, 
but it contains a catch-all provision which includes investments made by foreign investors through means stipulated in laws or administrative regulations or 
other  methods  prescribed  by  the  State  Council.  There  are  uncertainties  regarding  the  interpretation  of  the  Foreign  Investment  Law  with  respect  to  the 
contractual arrangements as a form of foreign investment. The VIEs’ internet audio-video program services, value-added telecommunication services, radio 
and  television  program  production  and  operation  services,  and  certain  other  services  are  included  in  the  Negative  List.  If  any  of  the  contractual 
arrangements would be deemed as a foreign investment that is prohibited by the Foreign Investment Law or any other current or future laws, regulations or 
interpretations, the Company’s ability, through its wholly- owned subsidiaries in the PRC, to enforce its rights under these contractual arrangements with 
the VIEs and the Company’s ability to conduct business through the VIEs could be severely limited.

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iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

         In addition, if the current organizational structure or any of the contractual arrangements were found to be in violation of any existing and/or future 
PRC  laws  or  regulations,  the  Company  may  be  subject  to  penalties,  which  may  include  but  not  be  limited  to:  the  cancellation  or  revocation  of  the 
Company’s business and operating licenses, being required to restructure the Company’s operations or discontinue the Company’s operating activities. The 
imposition of any of these or other penalties may cause the Company to lose its right to direct the activities that most significantly impact the VIEs and/or 
the  right  to  receive  economic  benefits  that  could  potentially  be  significant  to  the  VIEs  based  on  the  contractual  arrangements,  which  may  result  in  the 
Company no longer being able to consolidate the financial results of the VIEs in the consolidated financial statements.

          Furthermore, shareholders of the VIEs may have interests that are different with those of the Company, which could potentially increase the risk that 
they would seek to breach the existing terms of the aforementioned agreements. 

The carrying amounts of the assets, liabilities and the results of operations of the VIEs and VIEs’ subsidiaries included in the Company’s 

consolidated balance sheets and statements of comprehensive (loss)/income are as follows:

ASSETS

Current assets:

Cash and cash equivalents

Short-term investments

Accounts receivable, net

Licensed copyrights, net

Prepayments and other assets

Total current assets

Non-current assets:

Fixed assets, net

Long-term investments

Licensed copyrights, net

Produced content, net

Operating lease assets

Goodwill

Others

Total non-current assets

Total assets

LIABILITIES

Third-party liabilities

Current liabilities:

Accounts and notes payable

Customer advances and deferred revenue

Short-term loans

Operating lease liabilities, current portion

Accrued expenses and other liabilities

Total current liabilities

Non-current liabilities:

Operating lease liabilities

Other non-current liabilities

Total non-current liabilities

Amounts due to the Company and its subsidiaries

Total liabilities

2022
RMB

As of December 31,
2023
RMB

2023
US$

1,882,877      
529,411      
2,316,961      
527,792      
2,366,445      
7,623,486      

649,690      
1,941,014      
1,952,497      
12,534,227      
578,937      
2,350,790      
712,697      
20,719,852      
28,343,338      

3,315,976      
4,125,789      
2,381,846      
95,603      
2,315,572      
12,234,786      

502,687      
1,247,571      
1,750,258      
22,808,971      
36,794,015      

2,832,913      
333,191      
2,061,497      
361,225      
2,603,639      
8,192,465      

600,586      
1,712,915      
1,951,329      
12,349,284      
545,894      
2,345,466      
745,107      
20,250,581      
28,443,046      

3,197,634      
4,234,384      
2,292,845      
83,575      
2,641,951      
12,450,389      

485,139      
1,037,634      
1,522,773      
21,712,172      
35,685,334      

399,007  
46,929  
290,356  
50,877  
366,715  
1,153,884  

84,591  
241,259  
274,839  
1,739,360  
76,888  
330,352  
104,946  
2,852,235  
4,006,119  

450,377  
596,401  
322,940  
11,771  
372,111  
1,753,600  

68,330  
146,148  
214,478  
3,058,095  
5,026,173  

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iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

Total revenues
    Third-party revenues
    Inter-Group revenues
Cost of revenues
   Third-party cost of revenues
   Inter-Group cost of revenues
Net (loss)/income
Net cash provided by operating activities
Net cash (used for)/provided by investing activities
Net cash provided by/(used for)  financing activities

2021
RMB
28,947,480      
28,739,929      
207,551      
(25,916,423 )    
(17,636,223 )    
(8,280,200 )    
(1,688,711 )    
160,904      
(540,018 )    
515,423      

For the year ended December 31,

2022
RMB
26,966,013      
26,781,187      
184,826      
(22,989,890 )    
(15,746,144 )    
(7,243,746 )    
334,414      
275,422      
547,231      
79,733      

2023
RMB
29,783,468      
29,432,773      
350,695      
(24,439,915 )    
(16,776,185 )    
(7,663,730 )    
824,015      
831,956      
251,794      
(141,212 )    

2023
US$
4,194,913  
4,145,519  
49,394  
(3,442,290 )
(2,362,876 )
(1,079,414 )
116,060  
117,179  
35,464  
(19,889 )

The carrying amounts of the assets, liabilities and the results of operations of the VIEs and their subsidiaries are presented in aggregate due to the 

similarity of the purpose and design of the VIEs and their subsidiaries, the nature of the assets in these VIEs and their subsidiaries and the type of the 
involvement of the Company in these VIEs and their subsidiaries.

Unrecognized revenue-producing assets held by the VIEs include certain internet content provisions and other licenses, domain names and 
trademarks. The internet content provisions and other licenses, which are held by the VIEs that provide the relevant services, are required under relevant 
PRC laws, rules and regulations for the operation of Internet businesses in the PRC, and therefore are integral to the Company’s operations. The VIEs and 
VIEs’ subsidiaries contributed an aggregate of 94%, 92% and 92% of the Group’s consolidated revenues for the years ended December 31, 2021, 2022 and 
2023, respectively, after elimination of inter-company transactions. As of December 31, 2022 and 2023, there was no pledge or collateralization of the VIEs 
and VIEs’ subsidiaries’ assets that can only be used to settled obligations of the VIEs and VIEs’ subsidiaries, other than the aforementioned in the share 
pledge agreements, business operation agreements and collateralization of a VIE’s office building as described in Note 13.

The VIEs’ third-party creditors did not have recourse to the general credit of the Company in the normal course of business. The Company did not 
provide or intend to provide financial or other support not previously contractually required to the VIEs and VIEs’ subsidiaries during the years presented.

2.

SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES

Basis of presentation and principles of consolidation

The consolidated financial statements have been prepared in accordance with U.S. GAAP. The consolidated financial statements of the Group 
include the financial statements of the Company, its subsidiaries, VIEs and VIEs’ subsidiaries in which the Company is the primary beneficiary. The results 
of the subsidiaries are consolidated from the date on which the Group obtains control and continues to be consolidated until the date that such control 
ceases. A controlling financial interest is typically determined when a company holds a majority of the voting equity interest in an entity. However, if the 
Company demonstrates its ability to control the VIEs through power to govern the activities which most significantly impact its economic performance and 
is obligated to absorb losses of the VIEs that could potentially be significant to the VIEs or the right to receive benefits from the VIEs that could potentially 
be significant to the VIEs, then the entity is consolidated. All intercompany balances and transactions between the Company, its subsidiaries, VIEs and 
VIEs’ subsidiaries have been eliminated on consolidation.

Use of estimates

The preparation of the consolidated financial statements in conformity with U.S. GAAP requires management to make estimates and assumptions 

that affect the reported amounts of assets and liabilities, disclosures of contingent assets and liabilities at the date of the financial statements and the 
reported amounts of revenues and expenses during the period. Management evaluates estimates, including those related to the standalone selling prices of 
performance obligations of revenue contracts, accrued sales rebates for online advertising revenues, the allowance for credit losses, liabilities associated 
with financial guarantees, future viewership consumption patterns and useful lives of licensed copyrights and produced content, future revenues generated 
by the broadcasting and 

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iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

sublicensing rights of content assets (licensed and produced), useful lives of certain finite-lived intangible assets, fair values of certain debt and equity 
investments, recoverability and useful lives of long-lived assets, recoverability of goodwill, ultimate revenue of produced content predominantly monetized 
on its own, fair values of licensed copyrights and produced content monetized as a film group or individually, fair value of share options to purchase the 
Company’s ordinary shares, fair value of nonmonetary content exchanges, fair value of financial instruments, forfeiture rates for share options granted, 
valuation allowances on deferred tax assets and income tax uncertainties, among others. Management bases these estimates on its historical experience and 
on various other assumptions that are believed to be reasonable, the results of which form the basis for making judgments about the carrying values of 
assets and liabilities. Actual results could differ from these estimates.

Comparative Information

Revenue from the release of feature films for exhibition in theaters is classified under "content distribution revenue" rather than "other revenues" for 

the year ended December 31, 2023. This reclassification has been retrospectively applied to all prior periods presented. Certain produced content related 
disclosures presented in Note 9 have been adjusted to conform with the current year’s presentation to facilitate comparison. 

Convenience translation

Translations of amounts from RMB into US$ for the convenience of the readers have been calculated at the exchange rate of RMB7.0999 per 

US$1.00 on December 29, 2023, the last business day in fiscal year 2023, as published on the website of the United States Federal Reserve Board. No 
representation is made that the RMB amounts could have been, or could be, converted into U.S. dollars at such rate.

Foreign currency translation and transactions

The Company’s functional currency is the US$ and its reporting currency is the RMB. The Company’s subsidiaries, VIEs and subsidiaries of the 

VIEs determine their functional currencies based on the criteria of ASC topic 830, Foreign Currency Matters (“ASC 830”). The functional currency of the 
subsidiaries in the Cayman Islands and Hong Kong is the U.S. dollar. The functional currencies of the subsidiaries, VIEs and VIEs’ subsidiaries in 
Mainland China are the RMB. The Company uses the monthly average exchange rate and the exchange rate at the balance sheet date to translate the 
operating results and financial position to its reporting currency, respectively. Translation differences are recorded in accumulated other comprehensive 
income, a component of shareholders’ equity.

Transactions denominated in foreign currencies are re-measured into the functional currency at the exchange rates prevailing on the transaction 

dates. Financial assets and liabilities denominated in foreign currencies are re-measured into the functional currency at the exchange rates prevailing at the 
balance sheet date.

Cash and cash equivalents

Cash and cash equivalents primarily consist of cash, money market funds, investments in interest bearing demand deposit accounts, time deposits, 

and highly liquid investments with original maturities of three months or less from the date of purchase and are stated at cost which approximates their fair 
value.

Restricted Cash

Cash that is restricted as to withdrawal or for use or pledged as security is reported as restricted cash. The Group’s restricted cash mainly represents 

restricted deposits used as security against convertible senior notes and certain lawsuits. 

In the event that the obligation to maintain such deposits is expected to be terminated within the next twelve months, these deposits are classified as 

current assets, included in "Restricted cash" in the consolidated balance sheets. Otherwise, they are classified as non-current assets, included in 
"Prepayments and other assets" in the consolidated balance sheets.

Short-term investments

All highly liquid investments with maturities of greater than three months, but less than twelve months, are classified as short-term investments.

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iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

Investments that are expected to be realized in cash during the next twelve months are also included in short-term investments. The Group accounts 
for short-term investments in accordance with ASC topic 320, Investments—Debt and Equity Securities (“ASC 320”). The Group classifies the short-term 
investments in debt securities as “held-to-maturity”, “trading” or “available-for-sale”, whose classification determines the respective accounting methods 
stipulated by ASC 320. Interest income, including amortization of the premium and discount arising at acquisition, for all categories of investments in 
securities are included in earnings. Any realized gains or losses on the sale of short-term investments are determined on a specific identification method, 
and such gains or losses are reflected in earnings when realized.

The securities that the Group has the positive intent and the ability to hold to maturity are classified as held-to-maturity securities and stated at 

amortized cost. 

The securities that are bought and held principally for the purpose of selling them in the near term are classified as trading securities and measured 

at fair value. Unrealized holding gains and losses for trading securities are included in earnings.

Investments not classified as trading or as held-to-maturity are classified as available-for-sale securities. Available-for-sale securities are reported at 

fair value, with unrealized gains and losses recorded in accumulated other comprehensive income.

Measurement of credit losses

The Group maintains an allowance for credit losses for accounts receivable, contract assets and other receivables, which is recorded as an offset to 

accounts receivable, contract assets and other receivables, respectively, and the estimated credit losses charged to the allowance is classified as “Selling, 
general and administrative” in the consolidated statements of comprehensive (loss)/income. When similar risk characteristics exist, the Group assesses 
collectability and measure expected credit losses on a collective basis for a pool of assets, whereas if similar risk characteristics do not exist, the Group 
assesses collectability and measures expected credit losses on an individual asset basis. In determining the amount of the allowance for credit losses, the 
Group considers historic collection experience, the age of the accounts receivable, contract assets balances and other receivables, credit quality of the 
Group’s customers, current economic conditions, reasonable and supportable forecasts of future economic conditions, and other factors that may affect the 
customer’s ability to pay.

          For debt securities, the allowance for credit losses reflects the Group's estimated expected losses over the contractual lives of the debt securities and 
is recorded as a charge to “Others, net” in the consolidated statements of comprehensive (loss)/income. Estimated allowances of credit losses are 
determined by considering reasonable and supportable forecasts of future economic conditions in addition to information about past events and current 
conditions.

Accounts Receivable, net

Accounts receivable are recognized and carried at the original invoiced amount less an allowance for credit losses. An estimate for the allowance for 
credit losses is discussed above in “Measurement of credit losses”. The receivable balances are written off when they are deemed uncollectible. The Group 
generally does not require collateral from its customers.

Receivables from Online Payment Agencies, net

Receivables from online payment agencies are cash due from the third-party online payment service providers for clearing transactions and are 

included in “Prepayments and other assets” on the consolidated balance sheets. The cash was paid or deposited by customers or users through these online 
payment agencies for services provided by the Group. The Group carefully considers and monitors the credit worthiness of the third-party payment service 
providers used and provides an allowance for credit losses as discussed in “Measurement of credit losses”. Receivable balances are written off when they 
are deemed uncollectible. As of December 31, 2022 and 2023, allowance for credit losses provided for the receivables from online payment agencies were 
insignificant.

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iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

Fixed assets, net

Fixed assets are stated at cost and are depreciated using the straight-line method over the shorter of the estimated useful lives of the assets or the 

term of the related lease, as follows:

Computer equipment

   3 to 5 years

Office furniture and equipment

   3 to 5 years

Leasehold improvements

   over the shorter of lease terms or estimated useful lives of the assets

Office building

Others

   43 years

   5 years

Repair and maintenance costs are expensed as incurred, whereas the cost of renewals and betterments that extend the useful lives of the assets are 

capitalized as additions to the related assets. Retirements, sales and disposals of assets are recorded by removing the cost and accumulated depreciation 
from the asset and accumulated depreciation accounts with any resulting gain or loss reflected in the consolidated statements of comprehensive 
(loss)/income.

    All direct and indirect costs that are related to the construction of fixed assets and incurred before the assets are ready for their intended use are 
capitalized as construction in progress. Construction in progress is transferred to specific fixed assets items and depreciation of these assets commences 
when ready for their intended use.

Long-term investments

The Group’s long-term investments consist of equity securities without readily determinable fair values, equity method investments, available-for-

sale debt securities accounted for at fair value and equity securities with readily determinable fair value.

Equity investments, except for those accounted for under the equity method, and those that result in consolidation of the investee and certain other 
investments, are measured at fair value in accordance with ASC topic 321, Investments—Equity Securities (“ASC 321”) and any changes in fair value are 
recognized in earnings. For equity securities without readily determinable fair values and do not qualify for the existing practical expedient in ASC topic 
820, Fair Value Measurements and Disclosures (“ASC 820”) to estimate fair value using the net asset value per share (or its equivalent) of the investment, 
the Group elected to use the measurement alternative to measure those investments at cost, less any impairment, plus or minus changes resulting from 
observable price changes in orderly transactions for identical or similar investments of the same issuer, if any. Equity securities with readily determinable 
fair values are measured at fair value, and any changes in fair value are recognized in earnings.

Investments in entities in which the Group can exercise significant influence and holds an investment in voting common stock or in-substance 

common stock (or both) of the investee but does not own a majority equity interest or control are accounted for using the equity method of accounting in 
accordance with ASC topic 323, Investments—Equity Method and Joint Ventures (“ASC 323”). Under the equity method, the Group initially records its 
investment at cost and the difference between the cost of the equity investee and the amount of the underlying equity in the net assets of the equity investee 
is accounted for as if the investee was a consolidated subsidiary. The Group subsequently adjusts the carrying amount of the investments to recognize the 
Group’s proportionate share of each equity investee’s net income or loss into earnings after the date of investment. When calculating its proportionate share 
of each equity investee’s net income or loss, the Group adjusts the net income or loss of equity investee to include accretion of preferred stock that is 
classified in temporary equity in the equity investee’s financial statements. Intra-entity profits and losses shall be eliminated until realized by the Group or 
investee as if the investee was consolidated. The Group will discontinue applying the equity method if an investment (plus additional financial support 
provided to the investee, if any) has been reduced to zero. When the Group has other investments in its equity-method investee and is not required to 
advance additional funds to the investee, the Group would continue to report its share of equity method losses in its consolidated statements of 
comprehensive (loss)/income after its equity-method investment in ordinary shares has been reduced to zero, to the extent of and as an adjustment to the 
adjusted basis of the Group’s other investments in the investee. The Group evaluates the equity method investments for impairment under ASC 323. An 
impairment loss on the equity method investments is recognized in the consolidated statements of comprehensive (loss)/income when the decline in value 
is determined to be other-than-temporary.

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iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

Available-for-sale debt securities represent convertible debt instruments issued by private companies and investments in equity securities that are 

redeemable at the Company’s option, which are measured at fair value, with interest income recorded in earnings and unrealized gains or losses recorded in 
accumulated other comprehensive income. 

Produced content, net

  The Group produces original content in-house and in collaboration with external parties. Produced content primarily consists of films, episodic 

series, variety shows and animations. The costs incurred in the physical production of original content include direct production costs, production overhead 
and acquisition costs. Produced content also includes cash expenditures made to acquire a proportionate share of certain rights to films including profit 
sharing, distribution and/or other rights. Exploitation costs are expensed as incurred. Participation costs are accrued using the individual-film-forecast-
computation method, which recognizes the costs in the same ratio as the associated ultimate revenue. Production costs for original content that are 
predominantly monetized in a film group are capitalized. Production costs for original content that are predominantly monetized on its own are capitalized 
to the extent that they are recoverable from total revenues expected to be earned (“ultimate revenue”); otherwise, they are expensed as cost of revenues. 
Ultimate revenue estimates include revenue expected to be earned from all sources, including exhibition, licensing, or exploitation of produced content if 
the Group has demonstrated a history of earning such revenue. The Group estimates ultimate revenue to be earned during the estimated useful lives of 
produced content based on anticipated release patterns and historical results of similar produced content, which are identified based on various factors, 
including cast and crew, target audience and popularity. The capitalized production costs are reported separately as noncurrent assets with caption of 
“Produced content, net” on the consolidated balance sheets.  

Based on factors including historical and estimated future viewership consumption patterns, the Group amortizes produced content that is 

predominantly monetized in a film group. For produced content that is monetized on its own, the Group considers historical and estimated usage patterns to 
determine the pattern of amortization. Based on the estimated patterns, the Group amortizes produced content using an accelerated method over its 
estimated useful lives within ten years, beginning with the month of first availability and such costs are included in “Cost of revenues” in the consolidated 
statements of comprehensive (loss)/income. 

Licensed copyrights, net

Licensed copyrights consist of professionally produced content such as films, drama series, variety shows and other video content acquired from 

external parties. The license fees are capitalized and, unless prepaid, a corresponding liability is recorded when the cost of the content is known, the content 
is accepted by the Group in accordance with the conditions of the license agreement and the content is available for its first showing on the Group’s 
platforms. Licensed copyrights are presented on the consolidated balance sheets as current and non-current based on estimated time of usage.

The Group’s licensed copyrights include the right to broadcast and, in some instances, the right to sublicense. The broadcasting right, refers to the 

right to broadcast the content on its own platforms and the sublicensing right, refers to the right to sublicense the underlying content to external parties. 
When licensed copyrights include both broadcasting and sublicensing rights, the content costs are allocated to these two rights upon initial recognition, 
based on the relative proportion of the estimated total revenues that will be generated from each right over its estimated useful lives.

For the right to broadcast the contents on its own platforms that generates online advertising and membership services revenues,  the content costs 

are amortized based on factors including historical and estimated future viewership patterns, using an accelerated method by content categories over the 
shorter of each content's contractual period or estimated useful lives within ten years, beginning with the month of first availability. Content categories 
accounting for most of the Group’s content include newly released drama series, newly released films, animations, library drama series and library films. 
Estimates of future viewership consumption patterns and estimated useful lives are reviewed periodically, at least on an annual basis and revised, if 
necessary. Revisions to the amortization patterns are accounted for as a change in accounting estimate prospectively in accordance with ASC topic 250, 
Accounting Changes and Error Corrections (“ASC 250”). For the right to sublicense the content to external parties that generates direct content distribution 
revenues, the content costs are amortized based on its estimated usage pattern and recorded as cost of revenues. 

Impairment of licensed copyrights and produced content

The Group’s business model is mainly subscription and advertising based, as such, the majority of the Group’s content assets (licensed copyrights 

and produced content) are predominantly monetized with other content assets. A smaller portion of the Group’s content assets are predominantly monetized 
at a specific title level such as variety shows and investments in a proportionate share of 

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iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

certain film rights including profit sharing, distribution and/or other rights. Because the identifiable cash flows related to content launched on the Group’s 
Mainland China platform are largely independent of the cash flows of other content launched on the Group’s overseas platform, the Group has identified 
two separate film groups. The Group reviews its film groups and individual content for impairment when there are events or changes in circumstances that 
indicate the fair value of a film group or individual content may be less than its unamortized costs. Examples of such events or changes in circumstances 
include, a significant adverse change in technological, regulatory, legal, economic, or social factors that could affect the fair value of the film group or the 
public's perception of a film or the availability of a film for future showings, a significant decrease in the number of subscribers or forecasted subscribers, 
or the loss of a major distributor, a change in the predominant monetization strategy of a film that is currently monetized on its own, actual costs 
substantially in excess of budgeted costs, substantial delays in completion or release schedules, or actual performance subsequent to release failing to meet 
expectations set before release such as a significant decrease in the amount of ultimate revenue expected to be recognized.

When such events or changes in circumstances are identified, the Group assesses whether the fair value of an individual content (or film group) is 

less than its unamortized film costs, determines the fair value of an individual content (or film group) and recognizes an impairment charge for the amount 
by which the unamortized capitalized costs exceed the individual content’s (or film group’s) fair value. The Group mainly uses a discounted cash flow 
approach to determine the fair value of an individual content or film group, of which the most significant inputs include the forecasted future revenues, 
costs and operating expenses attributable to an individual content or the film group and the discount rate. An impairment loss attributable to a film group is 
allocated to individual licensed copyrights and produced content within the film group on a pro rata basis using the relative carrying values of those assets 
as the Group cannot estimate the fair value of individual contents in the film group without undue cost and effort.

Partner-generated content (“PGC”)

The Group collaborates with a large number of selected partners to supplement its video content portfolio with PGC, and incentivizes them to 
submit high-quality content through the Group’s revenue-sharing mechanism. Under such arrangements, the Group shares with the partners a portion of the 
revenues derived from either online advertising services or membership services based on various factors agreed upon. As the Group is the primary obligor 
of online advertising services and membership services, such revenues are recorded on a gross basis. Revenue sharing costs incurred and payable to 
partners are recognized as cost of revenues when the criteria of those pre-agreed conditions are met.

Goodwill and intangible assets

Goodwill

Goodwill represents the excess of the purchase price over the fair value of the identifiable net assets acquired in a business combination. The Group 
assesses goodwill for impairment in accordance with ASC subtopic 350-20, Intangibles—Goodwill and Other: Goodwill (“ASC 350-20”), which requires 
that goodwill be tested for impairment at the reporting unit level at least annually and more frequently upon the occurrence of certain events, as defined by 
ASC 350-20.

A reporting unit is defined as an operating segment or one level below an operating segment referred to as a component. The Group determines its 
reporting units by first identifying its operating segments, and then assesses whether any components of these segments constituted a business for which 
discrete financial information is available and where the Company’s segment manager regularly reviews the operating results of that component. The 
Group determined that it has one reporting unit because components below the consolidated level either did not have discrete financial information or their 
operating results were not regularly reviewed by the segment manager.

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iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

The Group has the option to first assess qualitative factors to determine whether it is necessary to perform the quantitative impairment test in 
accordance with ASC 350-20. If the Group believes, as a result of the qualitative assessment, that it is more-likely-than-not that the fair value of the 
reporting unit is less than its carrying amount, the quantitative impairment test described above is required. Otherwise, no further testing is required. In the 
qualitative assessment, the Group considers primary factors such as industry and market considerations, overall financial performance of the reporting unit, 
and other specific information related to the operations. The quantitative goodwill impairment test, used to identify both the existence of impairment and 
the amount of impairment loss, compares the fair value of a reporting unit with its carrying amount, including goodwill. If the carrying amount of a 
reporting unit is greater than zero and its fair value exceeds its carrying amount, goodwill of the reporting unit is considered not impaired.

The attributable amount of goodwill is included in the determination of the amount of gain or loss recognized upon disposal of a portion of reporting 
unit that constitutes a business. When the Group disposes of a business within the reporting unit, the amount of goodwill disposed is measured on the basis 
of the relative fair value of the business disposed and the portion of the reporting unit retained. This relative fair value approach is not used when the 
business to be disposed was not integrated into the reporting unit after its acquisition, in which case the current carrying amount of the acquired goodwill 
should be included in the carrying amount of the business to be disposed.

Intangible assets

Intangible assets with finite lives are carried at cost less accumulated amortization and impairment loss, if any. Intangible assets with finite lives are 

amortized using the straight-line method over the estimated economic lives.

Intangible assets have estimated economic lives as follows:

Intellectual property rights
Online literature 
Trademarks
Domain names
Published mobile games
Technology
Others

  1-10 years
  1-10 years
   10-22 years
   10-22 years
  2-4 years
  5 years
   2 to 20 years

Impairment of Long-Lived Assets Other Than Goodwill

The Group evaluates long-lived assets, such as fixed assets and purchased or acquired intangible assets with finite lives other than licensed 
copyrights and produced content, for impairment whenever events or changes in circumstances indicate the carrying value of an asset may not be 
recoverable in accordance with ASC subtopic 360-10, Property, Plant and Equipment: Overall (“ASC 360-10”). When such events occur, the Group 
assesses the recoverability of the long-lived assets based on the undiscounted future cash flows the long-lived assets are expected to generate at the lowest 
level of identifiable cash flows. The Group recognizes an impairment loss when the estimated undiscounted future cash flow expected to result from the use
of the long-lived assets plus net proceeds expected from the eventual disposition of the long-lived assets, if any, is less than their carrying values. If the 
Group identifies an impairment, the Group reduces the carrying value of the long-lived assets to its estimated fair value based on a discounted cash flow 
approach or, when available and appropriate, to comparable market values. The Group uses estimates and judgments in its impairment tests and if different 
estimates or judgments had been utilized, the timing or the amount of any impairment charges could be different.

Revenue Recognition

The Group’s revenues are derived principally from membership services, online advertising services and content distribution. Revenue is recognized 

when control of promised goods or services is transferred to the Group’s customers in an amount of consideration to which an entity expects to be entitled 
to in exchange for those goods or services. Value added taxes (“VAT”) are presented as a reduction of revenues. 

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iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

The Group’s revenue recognition policies are set forth as follows:

Membership services

The Group offers membership services to subscribing members with various privileges, which primarily include access to exclusive and ad-free 
streaming of premium content 1080P/4K high-definition video, eXave Max, Dolby Audio, and accelerated downloads and others. When the receipt of 
membership fees is for services to be delivered over a period of time, the receipt is initially recorded as “Customer advances and deferred revenue” on the 
consolidated balance sheets and revenue is recognized ratably over the membership period as services are rendered. Membership services revenue also 
includes fees earned from subscribing members for on-demand content purchases and early access to premium content. The Group is the principal in its 
relationships where partners, including consumer electronics manufacturers (TVs and cell phones), mobile operators, internet service providers and online 
payment agencies, provide access to the membership services or payment processing services as the Group retains control over its service delivery to its 
subscribing members. Typically, payments made to the partners are recorded as cost of revenues. For the sale of the right to other membership services 
through strategic cooperation with other parties, the Group recognizes revenue on a net basis when the Group does not control the specified services before 
they are transferred to the customer.

Online advertising services

The Group sells advertising services by delivering both brand advertising and performance-based advertising, primarily to third-party advertising 
agencies and a small portion is sold directly to advertisers. Advertising contracts are signed to establish the price and advertising services to be provided. 
For brand advertising, the Group provides advertisement placements on its platforms in different formats, including but not limited to video, banners, links, 
logos, brand placement and buttons. For contracts where the Group provides customers with multiple performance obligations, consideration is allocated to 
each performance obligation based on its relative standalone selling price and revenue is recognized as each performance obligation is satisfied through the 
Group’s display of the advertisements in accordance with the advertising contracts.

For performance-based advertising, the Group distributes its customers sponsored links or advertisements by leveraging the traffic of its own and 

other partners’ online properties in the same way. As the principal, the Group recognizes revenue from performance-based advertising on a gross basis and 
payments made to its partners are recorded as “Cost of revenues” in the consolidated statements of comprehensive (loss)/income.

The Group provides various sales incentives to its customers for meeting certain cumulative purchase volume requirements, including cash rebates 

to certain third-party advertising agencies and non-cash credits which can be used to acquire future online advertising services in certain bundled 
arrangements, which are negotiated on a contract-by-contract basis with customers. The Group accounts for cash rebates granted to customers as variable 
consideration which is measured based on the most likely amount of incentive to be provided to customers. Non-cash credits granted to customers are 
considered options to acquire additional services that provide customers with a material right. The contract consideration related to these customer options 
to acquire additional services are deferred and recognized as revenue when future services are transferred or when the options expire.

Content distribution

The Group generates revenues from sub-licensing content assets within its authorized scope for cash or through nonmonetary exchanges mainly 

with other online video broadcasting companies, as well as from the release of feature films for exhibition in theaters. For cash sub-licensing transactions, 
the Group is entitled to receive the sub-license fee under the sub-licensing arrangements and does not have any future obligation once it has provided the 
underlying content to the sub-licensee (which is provided at or before the beginning of the sub-license period). The sub-licensing of content assets 
represents a license of functional intellectual property which grants a right to use the Group’s content assets and is recognized at the point in time when the 
content asset is made available for the customer’s use and benefit.

The Group also enters into nonmonetary transactions to exchange online broadcasting rights of content assets with other online video broadcasting 
companies from time to time. The exchanged content assets provide rights for each party to broadcast the content assets received on its own platform only. 
Each transferring party retains the right to continue broadcasting the exclusive content on its own platform and/or sublicense the rights to the content it 
surrendered in the exchange. The Group accounts for these nonmonetary exchanges based on the fair value of the asset received. Barter revenues are 
recognized in accordance with the same revenue recognition criteria above. The Group estimates the fair value of the content assets received using a market 
approach based on various factors, including the purchase price of similar non-exclusive and/or exclusive contents, broadcasting schedule, cast and crew, 
theme, popularity and box office. The transaction price of barter transaction is calculated on the individual content asset basis. For a 

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iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

significant barter transaction, the Company further reviews the fair value by analyzing against the cost of the content assets bartered out and/or engages a 
third-party valuation firm to assess the reasonableness of its fair value. The attributable cost of sublicensing transactions, whether for cash or through 
nonmonetary exchanges, is recognized as cost of revenues through the amortization of the sublicensing right component of the exclusive content asset.

Others

Other revenues mainly include revenues from online games, live broadcasting and other licensing.  

Online games

The Group operates mobile games including both self-developed and licensed mobile games and generates mobile game revenues from the sale of 

in-game virtual items, including items, avatars, skills, privileges or other in-game consumables, features or functionality.

The Group records revenue generated from mobile games on a gross basis if the Group acts as the principal in the mobile game arrangements under 

which the Group controls the specified services before they are provided to the customer. In addition, when the Group acts as the principal, it is primarily 
responsible for fulfilling the promise to provide maintenance services and has discretion in setting the price for the services to the customer. Otherwise, the 
Group records revenue on a net basis based on the ratios pre-determined with the online game developers when all the revenue recognition criteria set forth 
in ASC topic 606, Revenue from Contracts with Customers (“ASC 606”) are met, which is generally when the user purchases virtual currencies issued by 
the game developers.

For transactions where the Group is the principal, the Group determines that the in-game virtual items are identified as performance obligations. The 
Group provides on-going services to the end-users who purchase virtual items to gain an enhanced game-playing experience. For the sale of durable virtual 
items, the Group recognizes revenues ratably over the estimated average playing period of these paying players, starting from the point in time when 
durable virtual items are delivered to the players’ accounts. For the sale of consumable virtual items, the Group recognizes revenue as the items are 
consumed.

Live broadcasting

The Group operates a live broadcasting platform, iQIYI Show, whereby users can follow their favorite hosts and shows in real time through live 
broadcasting. Users can purchase virtual currency for usage in iQIYI Show to acquire consumable virtual gifts, which are simultaneously presented to hosts 
to show their support or time-based virtual items, which enables users to enjoy additional functions and privileges for a specified time period. 

The Group operates the live broadcasting platform and determines the price of virtual items sold. Therefore, revenues derived from the sale of 
virtual items are recorded on a gross basis as the Group acts as the principal in the transaction. Costs incurred from services provided by the hosts are 
recognized as cost of revenues. To facilitate the sale of virtual items, the Group bundles special privileges and virtual items as a package at a discounted 
price and the Group allocates the arrangement consideration to each performance obligation based on their relative standalone selling prices. Revenue from 
the sale of consumable virtual gifts is recognized when consumed by the user, or, in the case of time-based virtual items, recognized ratably over the period 
each virtual item is made available to the user. Virtual currency sold but not yet consumed by the purchasers is recorded as “Customer advances and 
deferred revenue” on the consolidated balance sheets.

Other licensing

The Group grants rights to its customers to re-create short-form videos for selected content assets from its existing content library over a fixed 
license period. The transaction price is allocated based on the estimated standalone selling prices of the identified performance obligations, which consists 
of (i) the licensing of rights related to selected content assets in the existing content library; and (ii) future unspecified updates to the existing content 
library during the license period. The Group records revenue when the customer obtains the rights for the selected content assets from its existing content 
library at the commencement of the license period and as the updated contents are made available to the customer over the license period.

Contract balances

Payment terms and conditions vary by customer and are based on the billing schedule established in the Group’s contracts with customers, but the 

Group generally provides credit terms to customers within one year; therefore, the Group has determined that its contracts do not include a significant 
financing component.

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iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

When either party to a revenue contract has performed, the Group presents the contract in the consolidated balance sheets as a contract asset or a 

contract liability, depending on the relationship between the entity’s performance and the customer’s payment.

Contract assets mainly represent unbilled amounts related to the Group's rights to consideration for advertising services delivered and are included 

in “Prepayments and other assets” on the consolidated balance sheets. As of December 31, 2022 and 2023, contract assets were RMB1,490,656 and 
RMB1,598,059 (US$225,082), respectively, net of an allowance for credit losses of RMB12,409 and RMB17,832 (US$2,512), respectively. The increase in 
the balance of contract assets was primarily due to more outstanding advertising contracts as of December 31, 2023 compared to the prior year for which 
the Group had commenced to provide advertisement placements but had not completed all specified advertising services in the contract, which corresponds 
to when the Group has the right to bill its customers. 

Contract liabilities are the Group’s obligation to transfer goods or services to customers for which the Group has received consideration from 

customers, which are comprised of: i) payments received for membership fees and other services; ii) virtual currency sold for which the corresponding 
services have not yet been provided to customers; and iii) non-cash credits granted to customers. Contract liabilities are primarily presented as “Customer 
advances and deferred revenue” on the consolidated balance sheets. Balances of contract liabilities were RMB5,053,031 and RMB5,219,837 (US$735,199) 
as of December 31, 2022 and December 31, 2023, respectively. The increase in contract liabilities is a result of the increase in consideration received from 
the Group’s customers. Revenue recognized for the year ended December 31, 2023 that was included in contract liabilities as of January 1, 2023 was 
RMB4,015,718 (US$565,602).

As of December 31, 2023, total transaction price allocated to performance obligations that were unsatisfied or partially unsatisfied for contracts with 

an original expected length of more than one year was RMB2,266,341 (US$319,207), which is expected to be recognized over the next two years.

Practical Expedients and Exemptions

The Group does not disclose the value of unsatisfied performance obligations for (i) contracts with an original expected length of one year or less 

and (ii) contracts for which the Group recognizes revenue at the amount to which it has the right to invoice for services performed.

Cost of Revenues

Cost of revenues consists primarily of content costs and others.

Advertising expenses

Advertising expenses, primarily marketing spend in channel coverage and content related promotion are included in “Selling, general and 
administrative” and are expensed when incurred. Advertising expenses for the years ended December 31, 2021, 2022 and 2023 were RMB2,383,257, 
RMB1,809,118 and RMB2,632,727 (US$370,812), respectively.

Research and development expenses

Research and development expenses consist primarily of personnel-related expenses (including share-based compensation cost) incurred for the 

development and enhancement to the Group’s platforms as well as costs associated with new product development and enhancement. Depreciation 
expenses and other operating costs are also included in research and development expenses. The Group recognizes research and development costs as 
expenses when incurred.

Government subsidies

Government subsidies primarily consist of financial subsidies received from provincial and local governments for operating a business in their 
jurisdictions and compliance with specific policies promoted by the local governments. The government subsidies with certain conditions are initially 
recorded as “Other liabilities” or “Other non-current liabilities” when received and will be recognized as income in “Others, net” or as a reduction of 
specific operating costs and expenses when the conditions are met. The 

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iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

government subsidies with no further conditions to be met are recognized when received as income in “Others, net” or as a reduction of specific operating 
costs and expenses for which the grants are intended to subsidize. If the government subsidies are related to an asset, it is recognized as a deduction of the 
carrying amount of the asset when the conditions are met and then recognized ratably over the expected useful life of the related asset as a reduction to the 
related amortization or depreciation in the consolidated statements of comprehensive (loss)/income.

Leases

The Group has lease agreements with lease and non-lease components, which are generally accounted for separately. For leases of IDC facilities, the 

Group accounts for the lease and non-lease components as a single lease component. Lastly, the Group elected the short-term lease exemption for all 
contracts with lease terms of 12 months or less.

The Group determines if an arrangement is a lease or contains a lease at lease inception in accordance with ASC topic 842, Leases (“ASC 842”). For 

operating leases, the Group recognizes a right-of-use asset (“ROU asset”) and a lease liability based on the present value of the lease payments over the 
lease term in the consolidated balance sheets at commencement date. For finance leases, assets are included in “Fixed assets, net” in the consolidated 
balance sheets. Finance lease liabilities are included in "Other liabilities" and "Other non-current liabilities" in the consolidated balance sheets. As the 
implicit rate of most of the Company’s leases are not readily determinable, the Company estimates its incremental borrowing rate based on the information 
available at the commencement date in determining the present value of lease payments. The incremental borrowing rate is estimated to approximate the 
interest rate on a collateralized basis with similar terms and payments, and in the economic environment where the leased asset is located. Renewal options 
are included in the lease term if the Group is reasonably certain to exercise those options while options to terminate the lease are only included in the lease 
term if the Group is reasonably certain not to exercise those options. Lease expense is recorded on a straight-line basis over the lease term. 

Income Taxes

The Group follows the liability method of accounting for income taxes. Under this method, deferred tax assets and liabilities are determined based 
on the difference between the financial reporting and tax bases of assets and liabilities using enacted tax rates that will be in effect in the period in which 
the differences are expected to reverse. The Group records a valuation allowance to offset deferred tax assets if, based on the weight of available evidence, 
it is more-likely-than-not that some portions, or all, of the deferred tax assets will not be realized. The effect of a change in tax rate is recognized in tax 
expense  in  the  period  that  includes  the  enactment  date  of  the  change  in  tax  rate.  The  Group  has  elected  to  classify  interest  and  penalties  related  to  an 
uncertain tax position, if and when required, as part of income tax expense in the consolidated statements of comprehensive (loss)/income.

The Group applies the provisions of ASC topic 740, Accounting for Income Taxes (“ASC 740”), to account for uncertainty in income taxes. ASC 
740  prescribes  a  recognition  threshold  that  a  tax  position  is  required  to  meet  before  being  recognized  in  the  financial  statements.  The  Group  elects  to 
classify interest and penalties related to an uncertain tax position, if and when required, as part of income tax expense in the consolidated statements of 
comprehensive (loss)/income.  In  general,  the  PRC  tax  authorities  have  up  to  five years  to  conduct  examinations  of  the  tax  filings  of  the  Group’s  PRC 
subsidiaries.  Accordingly,  the  PRC  subsidiaries’  tax  filings  from  2018  through  2023  remain  open  to  examination  by  the  respective  tax  authorities.  The 
Group may also be subject to the examinations of the tax filings in other jurisdictions, which are not material to the consolidated financial statements.

(Loss)/earnings per share

The Company computes (loss)/earnings per Class A and Class B ordinary shares in accordance with ASC topic 260, Earnings per Share (“ASC 

260”) using the two-class method. Under the two-class method, net income is allocated between ordinary shares and participating securities based on 
dividends declared (or accumulated) and participating rights in undistributed earnings as if all the earnings for the reporting period had been distributed. 
The Company adjusts for the accretion of the redeemable noncontrolling interests in the calculation of income available to ordinary shareholders of the 
Company used in the (loss)/earnings per share calculation. The participating rights (liquidation and dividend rights) of the holders of the Company’s Class 
A and Class B ordinary shares are identical, except with respect to voting and conversion (Note 18). As a result, and in accordance with ASC 260, the 
undistributed (loss)/income is allocated based on the contractual participation rights of the Class A and Class B ordinary shares, respectively. As the 
liquidation and dividend rights are identical, the undistributed (loss)/income is allocated on a proportionate basis.

Diluted (loss)/earnings per share is computed using the weighted average number of ordinary shares and, if dilutive, potential ordinary shares 

outstanding during the period. Potential ordinary shares consist of ordinary shares issuable upon the conversion of 

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iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

convertible senior notes using the if-converted method and ordinary shares issuable upon the exercise of share options and vesting of restricted share units, 
using the treasury stock method. Potential ordinary shares are excluded from the computation of diluted (loss)/earnings per share if their effects are anti-
dilutive. The computation of the diluted (loss)/earnings per Class A ordinary share assumes the conversion of Class B ordinary shares to Class A ordinary 
shares, while diluted (loss)/earnings per Class B ordinary share does not assume the conversion of such shares. The Company adjusts for the securities 
issued by subsidiaries and equity method investees in the calculation of (loss)/income available to ordinary shareholders of the Company used in the diluted 
(loss)/earnings per share calculation.

Share-based compensation

The Company accounts for share-based compensation in accordance with ASC topic 718, Compensation-Stock Compensation (“ASC 718”).

The Company has elected to recognize share-based compensation using the straight-line method for all share-based awards granted with graded 

vesting based on service conditions. For awards with performance conditions, compensation cost is recognized on an accelerated basis if it is probable that 
the performance condition will be achieved. If required vesting conditions are not met and the share-based awards are forfeited, previously recognized 
compensation expenses relating to those awards are reversed. The Company elects to estimate forfeitures at the time of grant and revised, if necessary, in 
the subsequent period if actual forfeitures differ from initial estimates. Forfeiture rates are estimated based on historical experience and future expectations 
of employee turnover rates and are periodically reviewed. To the extent the Company revises these estimates in the future, the share-based payments could 
be materially impacted in the period of revision, as well as in following periods. Share-based compensation expense was recorded net of estimated 
forfeitures such that expense was recorded only for those share-based awards that are expected to vest.   

The Company, with the assistance of an independent third-party valuation firm, determined the fair value of share-based awards granted to 

employees and non-employees, if applicable.

Fair Value Measurements

Accounting guidance defines fair value as the price that would be received from selling an asset or paid to transfer a liability in an orderly 

transaction between market participants at the measurement date. When determining the fair value measurements for assets and liabilities required or 
permitted to be recorded at fair value, the Group considers the principal or most advantageous market in which it would transact and it considers 
assumptions that market participants would use when pricing the asset or liability.

Accounting guidance establishes a fair value hierarchy that requires an entity to maximize the use of observable inputs and minimize the use of 

unobservable inputs when measuring fair value. A financial instrument’s categorization within the fair value hierarchy is based upon the lowest level of 
input that is significant to the fair value measurement. Accounting guidance establishes three levels of inputs that may be used to measure fair value:

Level 1—Observable inputs that reflect quoted prices (unadjusted) for identical assets or liabilities in active markets

Level 2—Include other inputs that are directly or indirectly observable in the marketplace

Level 3—Unobservable inputs which are supported by little or no market activity

Accounting guidance also describes three main approaches to measuring the fair value of assets and liabilities: (1) market approach; (2) income 

approach and (3) cost approach. The market approach uses prices and other relevant information generated from market transactions involving identical or 
comparable assets or liabilities. The income approach uses valuation techniques to convert future amounts to a single present value amount. The 
measurement is based on the value indicated by current market expectations about those future amounts. The cost approach is based on the amount that 
would currently be required to replace an asset.

Financial assets and liabilities of the Group primarily consist of cash and cash equivalents, restricted cash, short-term investments, receivables from 

online payment agencies, amounts due from related parties, long-term investments, short-term loans, income tax payable, amounts due to related parties, 
accrued expenses, other liabilities and convertible senior notes. The carrying amounts of these financial instruments, except for long-term available-for-sale 
debt security and convertible senior notes, approximate their fair values because of their generally short maturities. 

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iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

Commitments and contingencies

In the normal course of business, the Group is subject to contingencies, such as legal proceedings and claims arising out of its business, which cover 

a wide range of matters. Liabilities for contingencies are recorded when it is probable that a liability has been incurred and the amount of the assessment 
can be reasonably estimated.

If the assessment of a contingency indicates that it is probable that a loss is incurred and the amount of the liability can be estimated, then the 
estimated liability is accrued in the Group’s consolidated financial statements. If the assessment indicates that a potential loss contingency is not probable, 
but is reasonably possible, or is probable but cannot be estimated, then the nature of the contingent liability, together with an estimate of the range of 
possible loss, if determinable and material, would be disclosed.

Loss contingencies considered remote are generally not disclosed unless they involve guarantees, in which case the nature of the guarantee would be 

disclosed.

Concentration of risks

Concentration of credit risks

Financial instruments that potentially subject the Group to significant concentration of credit risk primarily consist of cash and cash equivalents, 

restricted cash, short-term investments, accounts receivable, contract assets, amounts due from related parties, receivables from online payment agencies 
and long-term restricted cash included in prepayments and other assets. The carrying amounts of these assets represent the Group’s maximum exposure to 
credit risk. As of December 31, 2023, the Group has RMB5,280,608 (US$743,758) in cash, cash equivalents, restricted cash and long-term restricted cash 
included in prepayments and other assets, which is held in cash and demand deposits with several financial institutions in the PRC and international 
financial institutions outside of the PRC, respectively. In the event of bankruptcy of one of these financial institutions, the Group may not be able to claim 
its cash and demand deposits back in full. The Group continues to monitor the financial strength of the financial institutions.

Accounts receivable, contract assets, amounts due from related parties and receivables from online payment agencies are typically unsecured and 
denominated in RMB, derived from revenue earned from customers and agencies in the PRC, which are exposed to credit risk. The risk is mitigated by 
credit evaluations the Group performs on its customers and its ongoing monitoring process of outstanding balances. The Group maintains an allowance for 
credit losses and the Group had no single customer with a balance exceeding 10% of the total accounts receivable and contract asset balance as of 
December 31, 2022 and 2023.

Business and economic risks

The Group participates in a dynamic high technology industry and believes that changes in any of the following areas could have a material adverse 

effect on the Group’s future financial position, results of operations or cash flows: changes in the overall demand for services and products; changes in 
business offerings; competitive pressures due to new entrants; advances and new trends in new technologies and industry standards; changes in bandwidth 
suppliers; changes in certain strategic relationships or customer relationships; regulatory considerations; copyright regulations; cybersecurity regulations; 
risks associated with the Group’s ability to anticipate user preferences and provide high-quality content in a cost-effective manner; and risks associated 
with the Group’s ability to attract and retain employees necessary to support its growth. The Group’s operations could be adversely affected by significant 
political, economic and social uncertainties in the PRC.

Currency convertibility risk

Substantially all of the Group’s operating activities are transacted in RMB, which is not freely convertible into foreign currencies. All foreign 

exchange transactions take place either through the People’s Bank of China or other banks authorized to buy and sell foreign currencies at the exchange 
rates quoted by the People’s Bank of China. Approval of foreign currency payments by the People’s Bank of China or other regulatory institutions requires 
submitting a payment application form together with suppliers’ invoices, shipping documents and signed contracts.

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iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

Foreign currency exchange rate risk

The functional currency and the reporting currency of the Company are the US$ and the RMB, respectively. The Company’s exposure to foreign 

currency exchange rate risk primarily relates to cash and cash equivalents, restricted cash, short-term investments, long-term held-to-maturity debt 
securities, convertible senior notes and accounts and notes payable denominated in U.S. dollars. The appreciation of the US$ against RMB was 
approximately 2.94% in 2023. Most of the Company’s revenues and costs are denominated in RMB, while a portion of cash and cash equivalents, restricted 
cash, short-term investments, long-term held-to-maturity debt securities, accounts and notes payable and all the amount of convertible senior notes are 
denominated in U.S. dollars. Any significant fluctuation of RMB may materially and adversely affect the Company’s cash flows, revenues, earnings and 
financial position in U.S. dollars.

Segment reporting

In accordance with ASC subtopic 280-10, Segment Reporting: Overall, the Group’s chief operating decision maker (“CODM”) has been identified 

as the Chief Executive Officer, who reviews the consolidated results of operations when making decisions about allocating resources and assessing 
performance of the Group as a whole; hence, the Group has only one operating segment. The Group does not distinguish between markets or segments for 
the purpose of internal reporting. Because substantially all of the Group’s long-lived assets and revenues are located in and derived from the PRC, 
geographical segments are not presented. 

Comprehensive (loss)/income

Comprehensive (loss)/income is defined as the changes in equity of the Group during a period from transactions and other events and circumstances 

excluding transactions resulting from investments by owners and distributions to owners. Among other disclosures, ASC topic 220, Comprehensive 
Income, requires that all items that are required to be recognized under current accounting standards as components of comprehensive (loss)/income be 
reported in a financial statement that is displayed with the same prominence as other financial statements. For each of the years presented, the Company’s 
comprehensive (loss)/income includes net (loss)/income, foreign currency translation adjustments and unrealized losses on available-for-sale debt securities 
and is presented in the consolidated statements of comprehensive (loss)/income.

Recent accounting pronouncements

In November 2023, the Financial Accounting Standards Board (“FASB”) issued Accounting Standards Update (“ASU”) No. 2023-07, Segment 

Reporting: Improvements to Reportable Segment Disclosures (“ASU 2023-07”), which focuses on improving reportable segment disclosure requirements, 
primarily through enhanced disclosures about significant segment expenses. A public entity shall disclose for each reportable segment the significant 
expense categories and amounts that are regularly provided to the CODM and included in reported segment profit or loss. ASU 2023-07 also requires 
public entities to provide in interim periods all disclosures about a reportable segment’s profit or loss and assets that are currently required annually. Public 
entities with a single reportable segment have to provide all the disclosures required by ASC topic 280, including the significant segment expense 
disclosures. Entities are permitted to disclose more than one measure of a segment’s profit or loss if such measures are used by the CODM to allocate 
resources and assess performance, as long as at least one of those measures is determined in a way that is most consistent with the measurement principles 
used to measure the corresponding amounts in the consolidated financial statements.

ASU 2023-07 is applied retrospectively to all periods presented in financial statements, unless it is impracticable. This update will be effective for 
the Group’s fiscal years beginning after December 15, 2023, and interim periods within fiscal years beginning after December 15, 2024. Early adoption is 
permitted. The Group is currently in the process of evaluating the disclosure impact of adopting ASU 2023-07.

F-31

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iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

3.

SHORT-TERM INVESTMENTS

As of December 31, 2022 and 2023, the Group’s short-term investments consist of available-for-sale debt securities with maturities of less than one 

year purchased from commercial banks and other financial institutions.

4.

LONG-TERM INVESTMENTS

The Group’s long-term investments primarily consist of equity investments without readily determinable fair value, equity method investments and 

available-for-sale debt investments.

Equity investments without readily determinable fair value

As of December 31, 2022 and 2023, the carrying amounts of the Group’s equity investments without readily determinable fair value were as 

follows:

Initial cost basis
Cumulative unrealized gains
Cumulative unrealized losses (including impairment)

Total carrying amount

As of December 31,

2022
RMB
2,286,171    
87,226    
(710,476 )  

2023
RMB
2,474,037    
82,746    
(970,194 )  

2023
US$
348,461  
11,655  
(136,649 )

1,662,921    

1,586,589    

223,467  

Impairment charges recognized on equity investments measured using the measurement alternative were RMB168,079, RMB458,559 and 

RMB280,611 (US$39,523) for the years ended December 31, 2021, 2022 and 2023, respectively.

Total realized and unrealized gains and losses for equity securities without readily determinable fair values for the years ended December 31, 2021, 

2022 and 2023 are as follows:

Gross unrealized gains (upward adjustments)
Gross unrealized losses (downward adjustments excluding impairment)

Net unrealized gains/(losses) on equity securities held
Net realized gains on equity securities sold

Total net gains/(losses) recognized

Equity method investments 

2021
RMB

For the year ended December 31,

2022
RMB

2023
RMB

2023
US$

94,510      
—      

31,295      
—      

4,184      
(8,211 )    

589  
(1,156 )

94,510      
—      

31,295      
—      

(4,027 )    
—      

94,510      

31,295      

(4,027 )    

(567 )
—  

(567 )

In July 2018, the Group acquired a 32% outstanding equity interest amounting to RMB796,000 in Beijing Xin’ai Sports Media Technology Co., Ltd 
(or “Xin’ai”) that is engaged in the operation of a sports content platform. The Group has significant influence over the investee and therefore accounts for 
its equity interest as an equity method investment. The excess of the carrying value of the investment over the proportionate share of Xin’ai’s net assets of 
RMB609,502 was recognized as basis differences and investment goodwill. As of December 31, 2022 and 2023, the Group’s equity interest in Xin’ai was 
diluted to 23%, due to subsequent rounds of equity financing.

Strawbear Entertainment Group (or “Strawbear”), a company listed on the Hong Kong Stock Exchange (“HKSE”), is a major drama series producer 

and distributor in the PRC, covering the investment, development, production and distribution of TV series and web series. In November 2018 and May 
2020, the Group acquired a total of 19.57% equity interest for a total cash consideration of US$55,139 in Strawbear and accounted for the investment using 
the measurement alternative as the shares held by the Group are not 

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iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

considered in-substance common stock. Upon the completion of the initial public offering of Strawbear on January 15, 2021, the shares held by the Group 
were automatically converted to common stock, and the Group’s equity interest in Strawbear was diluted to 14.68%. The Group can actively participate in 
the significant operation and financing decisions of Strawbear through its two seats on Strawbear’s board of directors with a total of nine members. 
Accordingly, the Group is considered to have significant influence over Strawbear and accounts for such investment as an equity method investment with 
an initial carrying value amounting to RMB443,670. The excess of the carrying value of the investment over the proportionate share of Strawbear’s net 
assets of RMB225,336 was recognized as basis differences and investment goodwill. In 2022 and 2023, the market value of Strawbear had significantly 
declined and remained below the carrying value of the investment for a prolonged period of time. Therefore, the Group concluded that the decline in 
market value of the investment in Strawbear was other-than-temporary and impairment charges of RMB382,715 and RMB55,615 (US$7,833) were 
recorded for the years ended December 31, 2022 and 2023. As of December 31, 2022 and 2023, the Group’s equity interest in Strawbear was 13.97% and 
13.90%, respectively. As of December 31, 2023, the Group’s investments in Strawbear had a fair value of RMB43,343 (US$6,105) based on the closing 
share price.

In January 2022, the Group entered into an amended shareholder agreement with other investors of Beijing Dreamagic Science and Technology Co., 

Ltd. (or “Dreamagic”), a subsidiary of the Group in the business of producing virtual reality equipment for which the Group held an 81.95% interest in 
Dreamagic’s common stock while other investors hold preferred stock (44.6% on a fully diluted basis). The amended shareholder agreement included 
substantive changes to (i) increase the number of votes to 60% of the outstanding voting interests for significant decisions of Dreamagic that are made in 
the ordinary course of business; and (ii) reduce the number of seats on Dreamagic's board of directors to three seats with a total of seven members. As a 
result, the Group lost control and deconsolidated Dreamagic but can still participate in the significant operation and financing decisions of Dreamagic, and 
is considered to have significant influence over Dreamagic and accounts for its common stock investment as an equity method investment with an initial 
carrying value amounting to RMB250,502. The excess of the carrying value of the investment over the proportionate share of Dreamagic's net assets of 
RMB208,084 was recognized as basis differences and investment goodwill. In addition, the preferred stock investment of 7.28% held by the Group, on a 
fully diluted basis, contains substantive liquidation and redemption preference and is not considered in-substance common stock and accounted for using 
the measurement alternative. The Group recognized a total gain of RMB367,717 from the transaction in "Others, net" in the consolidated statement of 
comprehensive loss for the year ended December 31, 2022, of which substantially all of the gain relates to the re-measurement of the Group's retained 
investment in Dreamagic. The fair value of the retained investment was determined by estimating the total equity value of Dreamagic using an option 
pricing model based on the observable transaction price of a recent round of financing and then allocating the total estimated equity value to each class of 
equity based on their different rights and obligations. Dreamagic is considered a related party after deconsolidation. Upon deconsolidation, a financial 
liability with a maximum potential amount of RMB140,044 was recognized for the Group’s obligation to guarantee payments to certain guaranteed 
preferred shareholders if Dreamagic is unable to pay the redemption price of the preferred shares in full upon the occurrence of redemption or liquidation 
event, which partially offset the disposal gain. As of December 31, 2022 and 2023, the Group’s equity interests of common stock were diluted to 42.66% 
on a fully diluted basis, due to a subsequent issuance of preferred equity financing.

As of December 31, 2022 and 2023, the Group also held several other equity method investments through its subsidiaries or VIEs, all of which the 
Group can exercise significant influence but does not own a majority equity interest in or has control over. The other equity method investments were not 
significant. The carrying amounts of the Group’s equity method investments including Xin’ai, Strawbear and Dreamagic were RMB279,095 and 
RMB183,375 (US$25,828) as of December 31, 2022 and 2023, respectively.

F-33

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iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

Available-for-sale debt investments

 Available-for-sale debt investments are measured at fair value and consist of convertible debt instruments issued by private companies and 

investments in equity securities that are redeemable at the Company’s option with no contractual maturity date.

Cost or Amortized cost
Gross unrealized gains
Gross unrealized losses

Fair value

5.

ACCOUNTS RECEIVABLE, NET

Accounts receivable
Allowance for credit losses
Accounts receivable, net

December 31,

2022
RMB

As of

December 31,

2023
RMB

319,975    
176,219    
(10,870 )  

485,324    

December 31,

2023
US$

44,380  
23,804  
(2,548 )

65,636  

315,087    
169,008    
(18,089 )  

466,006    

2022
RMB

2,532,823    
(130,148 )  
2,402,675    

As of December 31,
2023
RMB

2,316,537    
(147,495 )  
2,169,042    

2023
US$

326,277  
(20,774 )
305,503  

The following table presents movement of the allowance for credit losses: 

Balance at the beginning of the year
(Reversal) /Provisions
Write-offs
Balance at the end of the year

2021
RMB

360,299      
(62,267 )    
(57,706 )    
240,326      

As of December 31,

2022
RMB

2023
RMB

240,326      
(41,943 )    
(68,235 )    
130,148      

130,148      
40,328      
(22,981 )    
147,495      

2023
US$

18,331  
5,680  
(3,237 )
20,774  

6.

PREPAYMENTS AND OTHER ASSETS

The current and non-current portions of prepayments and other assets consist of the following:

Current portion:
Contract assets (i)
VAT prepayments
Prepaid licensed copyrights
Receivables from online payment agencies
Advances to suppliers
Others (ii)

2022

RMB

As of December 31,

2023

RMB

2023

US$

1,490,656      
335,350      
136,656      
369,734      
128,065      
142,466      
2,602,927      

1,598,059      
430,902      
19,406      
534,720      
111,770      
99,402      
2,794,259      

225,082  
60,691  
2,733  
75,314  
15,742  
14,001  
393,563  

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iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

Non-current portion:
Prepaid licensed copyrights
Licensed copyrights prepaid assets (iii)
Long-term restricted cash (iv)
Others (ii)

2022

RMB

As of December 31,

2023

RMB

2023

US$

2,525,282      
469,259      
750,000      
120,592      
3,865,133      

2,382,540      
237,030      
839,963      
58,677      
3,518,210      

335,574  
33,385  
118,306  
8,264  
495,529  

(i)

(ii)

The allowance for credit losses on contract assets was RMB12,409 and RMB17,832 (US$2,512) as of December 31, 2022 and 2023, respectively. 
The reversals charged against the allowance was RMB2,311 for the year ended December 31, 2022. The provision charged against the allowance 
were RMB5,446 and RMB5,423 (US$764) for the years ended December 31, 2021 and 2023, respectively. No write-offs were charged against the 
allowance for the years ended December 31, 2021, 2022 and 2023. 

The allowance for credit losses on other current and non-current assets were RMB133,644 and RMB85,965 (US$12,108) as of December 31, 2022 
and 2023, respectively. The provisions charged against the allowance were RMB19,529 and RMB57,115 for the years ended December 31, 2021 
and 2022, respectively. The reversals charged against the allowance were RMB31,150 (US$4,387) for the year ended December 31, 2023. The 
write-offs charged against the allowance were nil, RMB16,688 and RMB16,529 (US$2,382) for the years ended December 31, 2021, 2022 and 
2023, respectively.

(iii)

Licensed copyrights prepaid assets are recognized when the Group has yet to receive the content copyrights from the counterparty under 
nonmonetary exchanges but the counterparty has already received the content copyrights from the Group.

(iv)

Long-term restricted cash represents collateral to repayments of PAG Notes (Note 14).

7.

LICENSED COPYRIGHTS, NET

Licensed copyrights
—Broadcasting rights
—Sublicensing rights

Less: current portion
—Broadcasting rights
—Sublicensing rights

Licensed copyrights—non-current
—Broadcasting rights
—Sublicensing rights

Gross carrying
value
RMB

Accumulated
amortization
RMB

Impairment
amount
RMB

As of December 31, 2022

Net carrying value
RMB

(35,369,335 )    
(7,399,172 )    
(42,768,507 )    

(7,448,077 )    
(7,399,172 )    
(14,847,249 )    

(27,921,258 )    
—      
(27,921,258 )    

(261,256 )
—  
(261,256 )

(19,299 )  
—    
(19,299 )  

(241,957 )  
—    
(241,957 )  

43,217,278  
7,399,172  
50,616,450  

8,213,434    
7,399,172    
15,612,606    

35,003,844    
—    
35,003,844    

F-35

7,586,687  
—  
7,586,687  

746,058  
—  
746,058  

6,840,629  
—  
6,840,629  

 
 
 
 
 
 
   
   
 
 
 
   
   
 
 
     
     
   
   
   
   
   
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
       
   
   
 
 
   
   
 
 
   
   
 
 
 
   
   
 
     
     
     
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
     
     
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Table of Contents

iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

Licensed copyrights
—Broadcasting rights
—Sublicensing rights

Less: current portion
—Broadcasting rights
—Sublicensing rights

Licensed copyrights—non-current
—Broadcasting rights
—Sublicensing rights

Gross carrying
value
RMB

Accumulated
amortization
RMB

As of December 31, 2023
Impairment
amount
RMB

44,838,191  
7,667,525  
52,505,716  

7,773,805    
7,667,525    
15,441,330    

37,064,386    
—    
37,064,386    

(37,060,309 )
(7,667,525 )
(44,727,834 )

(7,177,844 )  
(7,667,525 )  
(14,845,369 )  

(29,882,465 )  
—    
(29,882,465 )  

(228,853 )
—  
(228,853 )

(13,440 )  
—    
(13,440 )  

(215,413 )  
—    
(215,413 )  

Net carrying value

RMB

US$

7,549,029  
—  
7,549,029  

1,063,259  
—  
1,063,259  

582,521    
—    
582,521    

6,966,508    
—    
6,966,508    

82,047  
—  
82,047  

981,212  
—  
981,212  

Amortization expense of RMB10,082,541, RMB7,780,928 and RMB7,087,769 (US$998,291) was recognized as cost of revenues for the years 

ended December 31, 2021, 2022 and 2023, respectively.  

Estimated amortization expense relating to the existing licensed copyrights for each of the next three years is as follows:

Within 1 year
Between 1 and 2 years
Between 2 and 3 years

8.

INTANGIBLE ASSETS, NET

Finite-lived intangible assets

Intellectual property rights (i)
Published mobile games
Trademarks
Online literature
Domain names
Technology
Others

RMB

US$

3,087,223    
1,571,707    
1,051,621    

434,826  
221,370  
148,118  

Gross carrying
value
RMB

As of December 31, 2022
Accumulated amortization 
and  impairment
RMB

Net carrying
value
RMB

532,184      
514,664      
165,404      
141,758      
185,558      
101,730      
17,738      
1,659,036      

(252,647 )  
(514,664 )  
(120,809 )  
(110,109 )  
(123,491 )  
(90,688 )  
(9,943 )  
(1,222,351 )  

279,537  
—  
44,595  
31,649  
62,067  
11,042  
7,795  
436,685  

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Table of Contents

iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

Intellectual property rights (i)
Published mobile games
Trademarks
Online literature
Domain names
Technology
Others

As of December 31, 2023

Gross carrying
value
RMB

Accumulated
amortization
   and impairment
RMB

Net carrying
value
RMB

Net carrying
value
US$

510,697      
396,888      
165,262      
116,837      
185,558      
101,000      
16,829      
1,493,071      

(328,218 )  
(396,888 )  
(123,378 )  
(92,751 )  
(130,956 )  
(101,000 )  
(10,346 )  
(1,183,537 )  

182,479    
—    
41,884    
24,086    
54,602    
—    
6,483    
309,534    

25,702  
—  
5,899  
3,392  
7,691  
—  
913  
43,597  

(i)

Intellectual property rights include various rights the Company acquires either individually or in a bundle to broadcast, operate, publish, translate, 
distribute and/or adapt various forms of media, including but not limited to online games, literature and films.

Amortization expense was RMB162,182, RMB177,019 and RMB179,380 (US$25,265) for the years ended December 31, 2021, 2022 and 2023, 

respectively. Estimated amortization expense relating to the existing intangible assets for each of the next five years is as follows:

Within 1 year
Between 1 and 2 years
Between 2 and 3 years
Between 3 and 4 years
Between 4 and 5 years

9.

PRODUCED CONTENT, NET

Released, less amortization and impairment
— Predominantly monetized with other contents
— Predominantly monetized on its own

In production, less impairment
— Predominantly monetized with other contents
— Predominantly monetized on its own

In development, less impairment
— Predominantly monetized with other contents
— Predominantly monetized on its own

RMB

US$

71,158    
62,958    
53,483    
48,398    
36,764    

10,022  
8,867  
7,533  
6,817  
5,178  

2022
RMB

As of December 31,
2023
RMB

2023
US$

3,725,252  
89,987  
3,815,239  

7,675,787  
660,197  
8,335,984  

815,863  
34,818  
850,681  
13,001,904  

4,444,887  
61,516  
4,506,403  

7,630,099  
244,787  
7,874,886  

946,586  
49,110  
995,696  
13,376,985  

626,049  
8,664  
634,713  

1,074,677  
34,478  
1,109,155  

133,324  
6,917  
140,241  
1,884,109  

Amortization expense of RMB4,641,353, RMB4,556,960, RMB5,207,542 (US$733,467) and RMB1,318,693, RMB735,169, RMB1,088,244 

(US$153,276) was recognized as “Cost of revenues” in the consolidated statements of comprehensive (loss)/income for the years ended December 31, 
2021, 2022 and 2023, for produced content predominantly monetized with other content assets and for produced content predominantly monetized on its 
own, respectively. As of December 31, 2023, approximately RMB286,074 (US$40,293) of accrued participation cost liabilities will be paid during the 
upcoming operating cycle.

F-37

 
 
 
 
 
 
   
   
   
 
 
 
   
   
   
 
   
 
 
   
 
 
   
 
 
   
 
 
   
 
 
   
 
 
   
 
 
 
   
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
 
 
 
   
   
 
 
 
   
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Table of Contents

iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

Estimated amortization expense relating to the existing produced content for each of the next three years is as follows:

Within 1 year
Between 1 and 2 years
Between 2 and 3 years

10.

GOODWILL

RMB

US$

1,390,410  
738,061  
556,740  

195,835  
103,954  
78,415  

The Company has one reporting unit and the changes in the carrying amount of goodwill from 2022 to 2023 was as follows:

Balance as of January 1
Disposal of subsidiaries or business
Balance as of December 31

2022
RMB

3,888,346  

(62,199 )  

3,826,147  

2023
RMB

3,826,147    
(5,324 )  
3,820,823    

2023
US$

538,902  
(750 )
538,152  

The fair value of the Group exceeded its carrying value as of December 31, 2022 and 2023, respectively, and therefore the Group’s goodwill was not 

impaired.

11.

FIXED ASSETS, NET

Fixed assets consist of the following:

Computer equipment
Office building
Leasehold improvements
Office furniture and equipment
Others

Less: Accumulated depreciation
Construction in progress

2022
RMB

1,960,884    
588,685    
162,653    
147,766    
29,211    
2,889,199    
(1,793,614 )  
9,136    
1,104,721    

As of December 31,
2023
RMB

2023
US$

1,651,836    
588,685    
164,556    
148,268    
23,226    
2,576,571    
(1,736,299 )  
23,541    
863,813    

232,657  
82,915  
23,177  
20,883  
3,271  
362,903  
(244,553 )
3,316  
121,666  

Depreciation expense was RMB400,241, RMB337,423 and RMB275,155 (US$38,755) for the years ended December 31, 2021, 2022 and 2023, 

respectively.

12.

LEASES

The Group’s operating leases mainly related to office facilities, land use rights and IDC facilities.

As of December 31, 2022 and 2023, the weighted average remaining lease term for the Group’s operating leases were 9.4 years and 8.3 years, 

respectively, and the corresponding weighted average discount rates were 5.59% and 5.58%, respectively. As of 

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Table of Contents

iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

December 31, 2022 and 2023, the weighted average remaining lease term for the Group’s finance leases were 1.2 years and 0.7 year, respectively, and the 
corresponding weighted average discount rates were 5.50% and 5.50%, respectively.

Finance lease
Computer equipment
Accumulated depreciation
Computer equipment, net

Finance lease liabilities, current portion
Finance lease liabilities
Total finance lease liabilities

The components of lease costs were as follows:

Operating lease costs

(i)

Finance lease costs
Amortization of finance lease assets
Interest on lease liabilities
Total finance lease costs

2022
RMB

As of December 31,
2023
RMB

2023
US$

118,997    
(46,127 )  
72,870    
30,862    
16,507    
47,369    

118,997    
(69,040 )  
49,957    
18,586    
—    
18,586    

16,760  
(9,724 )
7,036  

2,618  
—  
2,618  

2021
RMB

For the year ended December 31,
2023
RMB

2022
RMB

2023
US$

202,862    

155,408    

117,641    

16,569  

12,856    
1,866    
14,722    

22,912    
3,463    
26,375    

22,912    
1,761    
24,673    

3,227  
248  
3,475  

(i)

Excludes short-term lease contract costs of RMB328 million, RMB310 million and RMB274 million (US$39 million) for the years ended December 
31, 2021, 2022 and 2023, respectively.

Finance lease costs were recorded as cost of revenues and interest expenses. Variable lease costs were immaterial for the years ended December 31, 

2021, 2022 and 2023. For the years ended December 31, 2021, 2022 and 2023, no lease costs for operating and finance leases were capitalized.

Cash paid for amounts included in the measurement of lease liabilities:

Operating cash payments for operating leases
Operating cash payments for finance leases
Financing cash payments for finance leases

Lease assets obtained in exchange for lease obligations:

Operating leases
Finance leases

For the year ended December 31,

2021
RMB

190,407    
1,004    
14,473    

2022
RMB
129,803    
3,872    
38,132    

2023
RMB

110,206    
2,878    
27,666    

2023
US$

15,522  
405  
3,897  

For the year ended December 31,

2022
RMB

6,868    
—    

2023
RMB

91,025    
—    

2023
US$

12,821  
—  

36,515    
75,693    

2021
RMB

F-39

 
 
 
 
 
 
   
   
 
 
 
   
   
 
 
     
     
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
   
 
 
 
   
   
   
 
 
 
 
 
 
 
 
   
 
   
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
   
 
 
 
   
   
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
   
 
 
 
   
   
   
 
 
 
 
 
 
 
 
 
 
 
 
Table of Contents

iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

Future lease payments under lease liabilities as of December 31, 2023 were as follows:

Year ending December 31,
2024
2025
2026
2027
2028
Thereafter
Total future lease payments
Less: Imputed interest

Total lease liability balance

13.

LOANS PAYABLE

Short-term Loans

Operating leases

Finance leases

RMB

US$

RMB

US$

103,100    
97,008    
91,165    
87,597    
85,904    
313,002    
777,776    
(153,146 )  
624,630    

14,521    
13,663  
12,840    
12,338  
12,099    
44,086  
109,547    
(21,570 )
87,977    

19,005    
—    
—    
—    
—    
—    
19,005    
(419 )  
18,586    

2,677  
—  
—  
—  
—  
—  
2,677  
(59 )
2,618  

Short-term loans as of December 31, 2022 and 2023 amounted to RMB3,347,638 and RMB3,571,637 (US$503,055), respectively, which primarily 

consisted of secured RMB denominated borrowings from financial institutions in the PRC that are repayable within one year. As of December 31, 2022 and 
2023, the repayments of primarily all of the short-term loans are guaranteed by subsidiaries within the Group and collateralized by an office building of one 
of the Group’s VIEs with a carrying amount of RMB522,390 and RMB509,348 (US$71,740), respectively.

Structured payable arrangements

In 2021, 2022 and 2023, the Group entered into structured payable arrangements with banks or other financial institutions (“factoring 

arrangements”). Under the factoring arrangements, the suppliers’ receivables collection process was accelerated through selling its receivables from the 
Group to the banks or other financial institutions at a discount. For the years ended December 31, 2021, 2022 and 2023, the Group was legally obligated to 
pay the banks or other financial institutions in the amount totaling RMB1,058,619, RMB1,497,423 and RMB1,771,139 (US$249,460), respectively, which 
will mature within one year.

As a result of the factoring arrangements, the payment terms of the Group’s original accounts payables were substantially modified and considered 

extinguished as the nature of the original liability has changed from accounts payables to loan borrowings from banks or other financial institutions. The 
proceeds from borrowings from banks or other financial institutions is a financing activity and is reported as “Proceeds from short-term loans” on the 
consolidated statements of cash flows. As of December 31, 2022 and 2023, the outstanding borrowings from the factoring arrangements were RMB754,581 
and RMB1,055,806 (US$148,707), respectively, which are repayable within one year and are included in “Short-term loans” on the consolidated balance 
sheets.   

The weighted average interest rate for all of the outstanding short-term borrowings mentioned above as of December 31, 2022 and 2023 was 3.95% 
and 3.95%, respectively. As of December 31, 2022 and 2023, the aggregate amounts of unused lines of credit for short-term loans were RMB1,635,644 and 
RMB2,176,120 (US$306,500), respectively.

F-40

 
 
 
   
 
 
 
   
   
   
 
 
     
   
 
     
   
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
Table of Contents

iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

14.

CONVERTIBLE SENIOR NOTES

2023 Convertible Senior Notes

On December 4, 2018, the Company issued US$750 million convertible senior notes (the “2023 Notes”). The 2023 Notes are senior, unsecured 

obligations of the Company, and interest is payable semi-annually in cash at a rate of 3.75% per annum on June 1 and December 1 of each year, beginning 
on June 1, 2019. The 2023 Notes will mature on December 1, 2023 unless redeemed, repurchased or converted prior to such date. 

The initial conversion rate of the 2023 Notes is 37.1830 of the Company’s ADS per US$1,000 principal amount of the 2023 Notes (which is 
equivalent to an initial conversion price of approximately US$26.89 per ADS). Prior to June 1, 2023, the 2023 Notes will be convertible at the option of the 
holders only upon the following circumstances: (1) during any calendar quarter commencing after the calendar quarter ending on March 31, 2019, if the 
last reported sale price of ADSs for at least 20 trading days (whether or not consecutive) during a period of 30 consecutive trading days ending on, and 
including, the last trading day of the immediately preceding calendar quarter is greater than or equal to 130% of the conversion price; (2) during the five 
business day period after any ten consecutive trading day period in which the trading price per US$1,000 principal amount of notes was less than 98% of 
the product of the last reported sale price of the ADSs and the conversion rate on each such trading day; (3) if the Company calls the notes for a tax 
redemption; or (4) upon the occurrence of specified corporate events. Thereafter, the 2023 Notes will be convertible at the option of the holders at any time 
until the close of business on the second scheduled trading day immediately preceding the maturity date. The conversion rate is subject to adjustment in 
some events but is not adjusted for any accrued and unpaid interest. In addition, following a make-whole fundamental change that occurs prior to the 
maturity date or following the Company’s delivery of a notice of a tax redemption, the Company will increase the conversion rate for a holder who elects to 
convert its notes in connection with such a corporate event or such tax redemption. Upon conversion, the Company will pay or deliver to such converting 
holders, as the case may be, cash, ADSs, or a combination of cash and ADSs, at its election.

The holders may require the Company to repurchase all or a portion of the 2023 Notes for cash on December 1, 2021, or upon a fundamental 

change, at a repurchase price equal to 100% of the principal amount, plus accrued and unpaid interest.

In connection with the issuance of the 2023 Notes, the Company purchased capped call options (the “2023 Capped Call”) on the Company’s ADS 

with certain counterparties at a price of US$67.5 million. The counterparties agreed to sell to the Company up to approximately 27.9 million of the 
Company’s ADSs upon the Company’s exercise of the 2023 Capped Call. The exercise price is equal to the 2023 Notes’ initial conversion price and the cap 
price is US$38.42 per ADS, subject to certain adjustments under the terms of the capped call transactions. The capped call transactions are expected to 
reduce potential dilution to existing holders of the ordinary shares and ADSs of the Company upon conversion of the 2023 Notes and/or offset any potential 
cash payments that the Company is required to make in excess of the principal amount of any converted notes, as the case may be, with such reduction 
and/or offset subject to a cap.

2025 Convertible Senior Notes

On March 29, 2019, the Company issued US$1,200 million convertible senior notes (the “2025 Notes”). The 2025 Notes are senior, unsecured 
obligations of the Company, and interest is payable semi-annually in cash at a rate of 2.00% per annum on October 1 and April 1 of each year, beginning on 
October 1, 2019. The 2025 Notes will mature on April 1, 2025 unless redeemed, repurchased or converted prior to such date.

The initial conversion rate of the 2025 Notes is 33.0003 of the Company’s ADS per US$1,000 principal amount of the 2025 Notes (which is 
equivalent to an initial conversion price of approximately US$30.30 per ADS). Prior to October 1, 2024, the 2025 Notes will be convertible at the option of 
the holders only upon the following circumstances: (1) during any calendar quarter commencing after the calendar quarter ending on June 30, 2019, if the 
last reported sale price of ADSs for at least 20 trading days (whether or not consecutive) during a period of 30 consecutive trading days ending on, and 
including, the last trading day of the immediately preceding calendar quarter is greater than or equal to 130% of the conversion price; (2) during the five 
business day period after any ten consecutive trading day period in which the trading price per US$1,000 principal amount of notes was less than 98% of 
the product of the last reported sale price of the ADSs and the conversion rate on each such trading day; (3) if the Company calls the notes for a tax 
redemption; or (4) upon the occurrence of specified corporate events. Thereafter, the 2025 Notes will be convertible at the option of the holders at any time 
until the close of business on the second scheduled trading day immediately preceding the maturity date. The conversion rate is subject to adjustment in 
some events but is not adjusted for any accrued and unpaid interest. In addition, following a make-whole fundamental change that occurs prior to the 
maturity date or following the Company’s 

F-41

Table of Contents

iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

delivery of a notice of a tax redemption, the Company will increase the conversion rate for a holder who elects to convert its notes in connection with such 
a corporate event or such tax redemption. Upon conversion, the Company will pay or deliver to such converting holders, as the case may be, cash, ADSs, 
or a combination of cash and ADSs, at its election.

The holders may require the Company to repurchase all or a portion of the 2025 Notes for cash on April 1, 2023, or upon a fundamental change, at a 

repurchase price equal to 100% of the principal amount, plus accrued and unpaid interest.

In connection with the issuance of the 2025 Notes, the Company purchased capped call options (the “2025 Capped Call”) on the Company’s ADS 

with certain counterparties at a price of US$84.5 million. The counterparties agreed to sell to the Company up to approximately 39.6 million of the 
Company’s ADSs upon the Company’s exercise of the 2025 Capped Call. The exercise price is equal to the 2025 Notes’ initial conversion price and the cap 
price is US$40.02 per ADS, subject to certain adjustments under the terms of the capped call transactions. The capped call transactions are expected to 
reduce potential dilution to existing holders of the ordinary shares and ADSs of the Company upon conversion of the 2025 Notes and/or offset any potential 
cash payments that the Company is required to make in excess of the principal amount of any converted notes, as the case may be, with such reduction 
and/or offset subject to a cap.

2026 Convertible Senior Notes

On December 21, 2020, the Company issued US$800 million convertible senior notes and offered an additional US$100 million principal amount 

simultaneously, pursuant to the underwriters’ option to purchase additional notes. On January 8, 2021, the additional US$100 million principal amount was 
issued pursuant to the underwriters’ exercise of their option. The convertible senior notes issued on December 21, 2020 and January 8, 2021 (collectively 
referred to as the “2026 Notes”) are senior, unsecured obligations of the Company, and interest is payable semi-annually in cash at a rate of 4.00% per 
annum on June 15 and December 15 of each year, beginning on June 15, 2021. The 2026 Notes will mature on December 15, 2026 unless redeemed, 
repurchased or converted prior to such date.

The initial conversion rate of the 2026 Notes is 44.8179 of the Company’s ADS per US$1,000 principal amount of the 2026 Notes (which is 
equivalent to an initial conversion price of approximately US$22.31 per ADS). Prior to June 15, 2026, the 2026 Notes will be convertible at the option of 
the holders only upon the following circumstances: (1) during any calendar quarter commencing after the calendar quarter ending on March 31, 2021, if the 
last reported sale price of ADSs for at least 20 trading days (whether or not consecutive) during a period of 30 consecutive trading days ending on, and 
including, the last trading day of the immediately preceding calendar quarter is greater than or equal to 130% of the conversion price; (2) during the five 
business day period after any ten consecutive trading day period in which the trading price per US$1,000 principal amount of notes was less than 98% of 
the product of the last reported sale price of the ADSs and the conversion rate on each such trading day; (3) if the Company calls the notes for a tax 
redemption; or (4) upon the occurrence of specified corporate events. Thereafter, the 2026 Notes will be convertible at the option of the holders at any time 
until the close of business on the second scheduled trading day immediately preceding the maturity date. The conversion rate is subject to adjustment in 
some events but is not adjusted for any accrued and unpaid interest. In addition, following a make-whole fundamental change that occurs prior to the 
maturity date or following the Company’s delivery of a notice of a tax redemption, the Company will increase the conversion rate for a holder who elects to 
convert its notes in connection with such a corporate event or such tax redemption. Upon conversion, the Company will pay or deliver to such converting 
holders, as the case may be, cash, ADSs, or a combination of cash and ADSs, at its election.

The holders may require the Company to repurchase all or a portion of the 2026 Notes for cash on August 1, 2024, or upon a fundamental change, at 

a repurchase price equal to 100% of the principal amount, plus accrued and unpaid interest.

PAG Convertible Senior Notes

On December 30, 2022, the Company issued US$500 million convertible senior notes, pursuant to the definitive agreements entered into with 
PAGAC IV-1 (Cayman) Limited, PAG Pegasus Fund LP and/or their affiliates (collectively, the "Investors") in August 2022. The Company also offered an 
additional US$50 million principal amount simultaneously, pursuant to the Investors' option to purchase additional notes. On February 24, 2023, the 
additional US$50 million principal amount was issued pursuant to the Investors' exercise of their option. The convertible senior notes issued on December 
30, 2022 and February 24, 2023 (collectively referred to as the “PAG Notes”) are senior, secured obligations of the Company by certain collateral 
arrangements, and interest is payable quarterly in cash at a rate of 6.00% per annum on January 1, April 1, July 1 and October 1 of each year, beginning on 
April 1, 2023. The PAG Notes will mature on the fifth anniversary of the issuance date unless redeemed, repurchased or converted prior to such date.

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iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

The PAG Notes will be convertible at the holder's option at any time prior to the close of business on the second scheduled trading day immediately 
preceding the maturity date and subject to the terms of the PAG Notes, at an initial conversion rate of 216.9668 ADS per US$ 1,000 principal amount of the 
PAG Notes (which is equivalent to an initial conversion price of approximately US$4.61 per ADS). Following a make-whole fundamental change that 
occurs prior to the maturity date, the Company will increase the conversion rate for a holder who elects to convert its notes in connection with such make-
whole fundamental change.  

Holders of the PAG Notes have the right to require the Company to repurchase for cash all or part of their Notes, at a repurchase price equal to 
120% and 130% of the principal amount of the PAG Notes on or shortly after the third anniversary of the issuance date and the fifth anniversary of the 
issuance date, respectively. Upon the closing of the transaction, the Investors have appointed the executive chairman of PAG, as a member to the board of 
directors, a member of the compensation committee and a non-voting member of the audit committee of the Company pursuant to their rights in the 
definitive agreements. As a result, the Investors are considered related parties since then (Note 22). For the year ended December 31, 2023, the amount of 
interest cost recognized of the PAG Notes was RMB472,756 (US$66,586). The repayments of PAG Notes are guaranteed by equity interests of certain 
subsidiaries within the Group and collateralized by partial cash consideration related to certain contracts for which RMB839,963 (US$118,306) cash 
consideration has been charged as of December 31, 2023 and recorded as long-term restricted cash (Note 6).

2028 Convertible Senior Notes

On March 7, 2023, the Company issued US$600 million convertible senior notes (the “2028 Notes”). The 2028 Notes are senior, unsecured 
obligations of the Company, and interest is payable quarterly in cash at a rate of 6.50% per annum on March 15, June 15 September 15 and December 15 of 
each year, beginning on June 15, 2023. The 2028 Notes will mature on March 15, 2028 unless redeemed, repurchased or converted prior to such date.

The initial conversion rate of the 2028 Notes is 101.4636 of the Company’s ADS per US$1,000 principal amount of the 2028 Notes (which is 
equivalent to an initial conversion price of approximately US$9.86 per ADS). Prior to September 15, 2027, the 2028 Notes will be convertible at the option 
of the holders only upon the following circumstances: (1) during any calendar quarter commencing after the calendar quarter ending on June 30, 2023 (and 
only during such calendar quarter), if the last reported sale price of ADSs for at least 20 trading days (whether or not consecutive) during a period of 30 
consecutive trading days ending on, and including, the last trading day of the immediately preceding calendar quarter is greater than or equal to 130% of 
the conversion price; (2) during the five business day period after any ten consecutive trading day period in which the trading price per US$1,000 principal 
amount of notes was less than 98% of the product of the last reported sale price of the ADSs and the conversion rate on each such trading day; (3) if the 
Company calls the notes for a tax redemption or an optional redemption; or (4) upon the occurrence of specified corporate events. Thereafter, the 2028 
Notes will be convertible at the option of the holders at any time until the close of business on the second scheduled trading day immediately preceding the 
maturity date. The conversion rate is subject to adjustment in some events but is not adjusted for any accrued and unpaid interest. In addition, following a 
make-whole fundamental change that occurs prior to the maturity date or following the Company’s delivery of a notice of a tax redemption, the Company 
will increase the conversion rate for a holder who elects to convert its notes in connection with such a corporate event or such tax redemption. Upon 
conversion, the Company will pay or deliver to such converting holders, as the case may be, cash, ADSs, or a combination of cash and ADSs, at its 
election.

The holders may require the Company to repurchase all or a portion of the 2028 Notes for cash on March 16, 2026, or upon a fundamental change, 
at a repurchase price equal to 100% of the principal amount, plus accrued and unpaid interest. On or after March 20, 2026, the Company may redeem for 
cash all or part of the 2028 Notes, at its option, if the last reported sale price of the ADSs has been at least 130% of the conversion price then in effect on (i) 
each of at least 20 trading days (whether or not consecutive) during the period of 30 consecutive trading days ending on, and including, the trading day 
immediately prior to the date the Company provides the optional redemption notice and (ii) the trading day immediately preceding the date the Company 
provides the optional redemption notice.

If any event of default are to take place, the trustee or the holders of at least 25% in aggregate principal amount may declare the whole principal of 

(or, in the case of the PAG Notes, 120% or 130% of the principal amount for such notes, as the case may be, depending on the date of occurrence of the 
event of default), and accrued and unpaid interest on, all the outstanding convertible senior notes to be due and payable immediately, subject to certain 
exceptions and conditions under the respective indenture. The Company may also be required to pay additional interest. If any fundamental change are to 
take place, holders of the notes will have the right, at their option, to require the Company to repurchase all of their notes or any portion of the principal 
amount (or, in the case of the PAG Notes, 120% or 130% of the principal amount for such notes, as the case may be, depending on the date of occurrence of 
the 

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iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

fundamental change), and accrued and unpaid interests. In the event of a fundamental change, the Company may also be required to issue additional ADSs 
upon conversion of its convertible notes. As of December 31, 2023, there was no such event of default or fundamental change.

Accounting for Convertible Senior Notes

The Group adopted ASU No. 2020-06, Accounting for Convertible Instruments and Contracts in an Entity’s Own Equity (“ASU 2020-06”) by using 

a modified retrospective transition method through a cumulative-effect adjustment on January 1, 2022. After the adoption of ASU 2020-06, as the 2023 
Notes, the 2025 Notes, the 2026 Notes, the 2028 Notes and the PAG Notes (collectively as the “Notes”) were not issued at a substantial premium, all of the 
proceeds received from the issuance of the Notes are recorded as a liability on the consolidated balance sheet in accordance with ASC 470-20. That is, no 
portion of the proceeds from issuing the Notes are attributed to the conversion option at inception. The difference between the principal amount of each of 
the Notes and net proceeds from the issuance is considered debt discount and is amortized at their respective effective interest rates to accrete the carrying 
value of the Notes to its face value (120% of the principal amount for PAG Notes) on the respective put dates of the Notes. For the year ended December 
31, 2023, the effective interest rates of the 2026 Notes, the PAG Notes and the 2028 Notes were 4.53%, 12.05%, 7.15%, respectively.

The cost of the 2023 Capped Call and 2025 Capped Call of US$67.5 million and US$84.5 million were recorded as a reduction of the Company’s 

additional paid-in capital on the consolidated balance sheets with no subsequent changes in fair value recorded.

In 2023, the net proceeds from the issuance of the 2028 Notes was US$589.5 million, after deducting underwriting discounts and offering expenses 

of US$10.5 million from the initial proceeds of US$600 million. 

In 2021 and 2023, the Company repurchased the 2023 Notes and the 2025 Notes with aggregate principal amount of US$746.8 million and 
US$1,197.6 million (equivalent to RMB8,503.0 million), respectively, as requested by the holders. In 2023, the Company repurchased the 2026 Notes and 
the 2028 Notes with the aggregate principal amount of US$504.4 million (equivalent to RMB3,581.1 million) and US$26.0 million (equivalent to 
RMB184.6 million), respectively, upon separate and individually privately negotiated agreements with certain holders. Following settlement of the 
repurchase, a difference between the net carrying amount of the repurchased notes and the repurchased price was recognized as extinguishment gain and 
reported in "Others, net" in the consolidated statements of comprehensive (loss)/income. 

The carrying amount of the Notes as of December 31, 2022 and 2023 were as follows:

Principal
Less: unamortized discount and debt issuance costs
Net carrying amount

As of December 31, 2022
RMB

As of December 31, 2023

RMB

17,985,817    
112,091    

17,873,726  

10,801,658    
(144,778 )  

10,946,436  

US$
1,521,382  
(20,392 )
1,541,774  

For the years ended December 31, 2021, 2022 and 2023, the amounts of interest cost recognized were as follows:

Contractual interest expense
Amortization of the discount and issuance costs
Total

2021

RMB

556,382  
559,332  
1,115,714  

For the years ended December 31,

2022

RMB

2023

RMB

404,120      
65,475      
469,595      

644,143      
292,238      
936,381      

2023

US$

90,726  
41,161  
131,887  

As of December 31, 2023, the 2026 Notes, the PAG Notes and the 2028 Notes will be accreted up to the principal amount of US$395.6 million, 

US$660 million (120% of the principal amount of PAG Notes) and US$574 million over a remaining period of 0.59 year, 2.00 years and 2.21 years, 
respectively. The amount repayable within the next twelve months are classified as “Convertible senior notes, current portion” on the consolidated balance 
sheets. 

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iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

The aggregate amounts upon scheduled maturities of US$2.4 million, US$395.6 million and US$1,289.0 million (equivalent to RMB16.9 million, 

RMB2,808.8 million and RMB9,151.8 million, respectively) of the Notes will be repaid when they become due in 2025, 2026 and 2028, respectively, 
assuming there is no conversion of the Notes, no redemption of the Notes prior to their maturities, the convertible senior notes bondholders hold the Notes 
until their maturities and the Company elects to fully settle the Notes in cash.

15.

INCOME TAXES

Cayman Islands

Under the current laws of the Cayman Islands, the Company is not subject to tax on income or capital gains. Additionally, upon payment of 

dividends by the Company to its shareholders, no Cayman Islands withholding tax will be imposed.

Hong Kong

Under the Hong Kong tax laws, subsidiaries in Hong Kong are subject to the Hong Kong profits tax rate at 16.5% and they may be exempted from 

income tax on their foreign-derived income and there are no withholding taxes in Hong Kong on remittance of dividends.

Singapore

Under the Singapore tax laws, subsidiaries in Singapore are subject to a unified 17% tax rate, except for certain entities that are entitled to 

preferential tax treatments, and there are no withholding taxes in Singapore on remittance of dividends. iQIYI International Singapore Pte, Ltd. was granted 
a five-year Development and Expansion Incentive (“DEI”) commencing from July 1,2023, which awards a concessionary tax rate of 10% on qualifying 
income, subject to certain terms and conditions imposed. An entity could re-apply for DEI upon the expiry of prior one, subject to the terms and conditions 
and amendments thereof. 

Mainland China

Effective from January 1, 2008, the statutory Enterprise Income Tax (“EIT”) rate in Mainland China is 25%. In accordance with the implementation 

rules of EIT Law, a qualified “High and New Technology Enterprise” (“HNTE”) is eligible for a preferential tax rate of 15% with HNTE certificate 
effective for a period of three years. An entity must file required supporting documents with the tax authority and ensure fulfillment of the relevant HNTE 
criteria before using the preferential rate. An entity could re-apply for the HNTE certificate when the prior certificate expires.

Certain PRC subsidiaries and VIEs, including Beijing QIYI Century, Shanghai Zhong Yuan and Beijing iQIYI are qualified HNTEs and enjoy a 

reduced tax rate of 15% for the years presented, which will expire in 2024 and 2025. 

The other subsidiaries and consolidated VIEs and VIE’s subsidiaries in Mainland China are subject to the 25% EIT rate.

According to the current EIT Law and its implementation rules, foreign enterprises, which have no establishment or place in Mainland China but 

derive dividends, interest, rents, royalties and other income (including capital gains) from sources in Mainland China or which has an establishment or 
place in Mainland China but the aforementioned incomes are not connected with the establishment or place shall be subject to withholding tax (“WHT”) at 
10% (a further reduced WHT rate may be available according to the applicable double tax treaty or arrangement provided that the foreign enterprise is the 
tax resident of the jurisdiction where it is located and it is the beneficial owner of the dividends, interest and royalties income).

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iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

The Group’s (loss) /income before income taxes consists of:

Non-Mainland China
Mainland China

For the year ended December 31,

2021
RMB
(2,024,738 )  
(3,987,250 )  
(6,011,988 )  

2022
RMB
(505,068 )  
471,292    
(33,776 )  

2023
RMB
(366,657 )    
2,399,258  
2,032,601  

2023
US$

(51,643 )
337,929  
286,286  

Income tax expense for the years ended December 31, 2021, 2022 and 2023 consists of:

Current income tax expense
Deferred income tax expense/(benefit)

2021
RMB

78,010    
18,535    
96,545    

For the year ended December 31,

2022
RMB

2023
RMB

53,944    
30,056    
84,000    

81,055    
(1,008 )  
80,047    

2023
US$

11,416  
(142 )
11,274  

The reconciliation of total tax expense computed by applying the respective statutory income tax rate to pre-tax loss or income is as follows:

Income tax (benefit)/expense at PRC statutory rate
Effect of differing tax rates in different jurisdictions
Non-taxable item
Research and development super-deduction
Effect of PRC preferential tax rates and tax holiday
Other adjustments
Change in valuation allowance
Income tax expense

2021
RMB
(1,502,997 )  
377,604    
181,972    
(162,103 )  
269,585    
(2,151 )  
934,635    
96,545    

For the year ended December 31,

2022
RMB

2023
RMB

(8,444 )  
184,999    
(119,094 )  
(115,975 )  
23,564    
(41,940 )  
160,890    
84,000    

508,150    
98,963    
119,442    
(141,454 )  
(169,264 )  
14,692    
(350,482 )  
80,047    

2023
US$

71,571  
13,939  
16,823  
(19,923 )
(23,840 )
2,068  
(49,364 )
11,274  

The tax effects of temporary differences that give rise to the deferred tax balances at December 31, 2022 and 2023 are as follows:

Deferred tax assets:

Accrued expenses and others
Bad debt provision
Net operating losses carried forward
Recorded cost relating to capitalized assets
Fixed assets depreciation
Valuation allowance
Deferred tax assets, net

Deferred tax liabilities:

Long term investment fair value change

2022
RMB

As of December 31,
2023
RMB

2023
US$

455,724      
71,811      
1,737,385      
3,799,494      
15,979      
(6,037,351 )    
43,042      

545,144      
75,942      
1,565,134      
3,527,191      
13,578      
(5,686,869 )    
40,120      

76,783  
10,696  
220,445  
496,794  
1,912  
(800,979 )
5,651  

44,874      

40,944      

5,767  

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iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

Classification in the consolidated balance sheets:

Deferred tax assets, net

Deferred tax liabilities

2022
RMB

As of December 31,
2023
RMB

2023
US$

—      
1,832      

—      
824      

—  

116  

Valuation allowances have been provided on the net deferred tax assets where, based on all available evidence, it was considered more likely than 

not that some portion or all of the recorded deferred tax assets will not be realized in future periods.

Realization of the net deferred tax assets is dependent on factors including future reversals of existing taxable temporary differences and adequate 
future  taxable  income,  exclusive  of  reversing  deductible  temporary  differences  and  tax  loss  or  credit  carry  forwards.  The  Group  evaluates  the  potential 
realization of deferred tax assets on an entity-by-entity basis. As of December 31, 2022 and 2023, valuation allowances were provided against deferred tax 
assets in entities where it was determined it was more likely than not that the benefits of the deferred tax assets will not be realized.

As  of  December  31,  2022  and  2023,  the  Group  had  tax  losses  of  RMB11,252,629 and RMB9,992,905 (US$1,407,471) deriving  from  entities  in 
Mainland China, Hong Kong and Singapore. The tax losses in the Mainland China can be carried forward for five years to offset future taxable income and 
the period was extended to ten years for entities qualified as HNTE in 2023 and thereafter. The tax losses in Hong Kong and Singapore can be carried 
forward without an expiration date.

The  Group  did  not  record  any  dividend  withholding  tax,  as  there  were  no  taxable  outside  basis  differences  noted  as  of  the  end  of  the  periods 
presented.  As  of  and  for  the  years  ended  December  31,  2021,  2022  and  2023,  there  was  no  significant  impact  from  tax  uncertainties  on  the  Group’s 
financial position and result of operations. And the Group did not record any interest and penalties related to an uncertain tax position for each of the years 
ended December 31, 2021, 2022 and 2023. The Group does not expect the amount of unrecognized tax benefits would increase significantly in the next 12 
months.

16.

EMPLOYEE DEFINED CONTRIBUTION PLAN AND EMPLOYEE OPTIMIZATION PROGRAM

Full-time employees of the Company’s subsidiaries, VIEs and VIE’s subsidiaries in the PRC participate in a government mandated defined 
contribution plan pursuant to which certain pension benefits, medical care, unemployment insurance, employee housing fund and other welfare benefits are 
provided to employees. Chinese labor regulations require that the subsidiaries, VIEs and VIE’s subsidiaries of the Company make contributions to the 
government for these benefits based on certain percentages of the employees’ salaries. The Group has no legal obligation for the benefits beyond the 
contributions made. The total amount for such employee benefits which are expensed as incurred were RMB668,457, RMB482,988 and RMB482,083 
(US$67,900) for the years ended December 31, 2021, 2022 and 2023, respectively.

In 2021, the Company initiated an Employee Optimization Program, which took on certain performance improvement actions which included 
downsizing its workforce to further enhance its cost structure and improve efficiency. The recognition of employee severance costs requires that the 
Company make certain judgments and estimates regarding the nature, timing and amount of costs associated with the initiative. To the extent the 
Company’s actual results differ from the estimates and assumptions, the Company may be required to revise the estimated liabilities, requiring the 
recognition of additional severance costs or the reduction of liabilities already recognized. 

Severance payments made under a one-time benefit arrangement are generally recorded upon communication to the affected employees. As for 
statutorily required minimum benefits for involuntary terminations, the Company recognizes the liability for these arrangements when it is probable that the 
employee would be entitled to the benefits and the amounts can be reasonably estimated. 

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iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

Total employee severance costs expected to be incurred in connection with the Employee Optimization Program was RMB178,732 in 2021, for 

which RMB25,709, RMB54,334, RMB98,689 were recognized as cost of revenues, selling, general and administrative expenses and research and 
developments expenses for the year ended December 31, 2021, respectively. As of December 31, 2021, the Employee Optimization Program was 
substantially completed and the Company has paid out substantially all of the severance costs to the affected employees. The remaining accrued severance 
liabilities as of December 31, 2021 was immaterial and paid in 2022. 

17.

COMMITMENTS AND CONTINGENCIES

Commitments for property management fees

Future minimum payments under non-cancelable agreements for property management fees consist of the following as of December 31, 2023:

Commitments for property management fees
2024
2025
2026
2027
2028 and thereafter

RMB

US$

7,072    
7,248    
5,577    
4,787    
22,538    
47,222    

996  
1,021  
786  
674  
3,174  
6,651  

Commitments for Licensed Copyrights and Produced Content

Future minimum payments under non-cancelable agreements for licensed copyrights and produced content consist of the following as of December 

31, 2023:

Commitments for Licensed Copyrights and Produced Content
2024
2025
2026
2027
2028 and thereafter

RMB
8,627,066      
3,787,391      
1,329,549      
730,677      
303,811      
14,778,494      

US$
1,215,097  
533,443  
187,263  
102,914  
42,790  
2,081,507  

Capital commitment

As of December 31, 2023, commitments for the purchase of fixed assets are immaterial.

Litigation, claims and assessments

The Group is involved in a number of claims pending in various courts, in arbitration, or otherwise unresolved as of December 31, 2023. These 

claims are substantially related to alleged copyright infringement as well as routine and incidental matters to its business, with certain restricted deposits 
used as security against certain lawsuits, among others. Adverse results in these claims may include awards of damages and may also result in, or even 
compel, a change in the Group’s business practices, which could impact the Group’s future financial results. The Group has accrued RMB31,511 and 
RMB38,605 (US$5,437) in “Accrued expenses” in the consolidated balance sheets as of December 31, 2022 and 2023.    

Starting in April 2020, the Group and certain of its current and former officers and directors were named as defendants in several putative securities 

class actions filed in federal court, which were purportedly brought on behalf of a class of persons who allegedly suffered damages as a result of alleged 
misstatements and omissions in the Group’s public disclosure documents. In May 2021, these actions were consolidated under one case. In June 2021, lead 
plaintiffs filed the operative amended complaint. In July 2021, defendants filed motion to dismiss the case. Briefing on the motion to dismiss was 
completed on September 29, 2021. However, in 

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iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

light of the common questions of law and fact at issue in this case and a related action against Baidu, the Court terminated the motion to dismiss without 
prejudice and ordered a motion-to-dismiss briefing for the two cases under a new coordinated briefing schedule. The coordinated motion-to-dismiss 
briefing was completed on March 3, 2023. The Group await a decision from the court on the supplemental briefing on the amended consolidated 
complaints. As the case remain in its preliminary stages, the likelihood of any unfavorable outcome or the amount or range of any potential loss cannot be 
reasonably estimated at the issuance date of the consolidated financial statements. As a result, as of December 31, 2023, the Group did not record any 
liabilities for the loss contingencies pertaining to the cases described above.

The Group is unable to estimate the reasonably possible loss or a range of reasonably possible losses for proceedings in the early stages or where 

there is a lack of clear or consistent interpretation of laws specific to the industry-specific complaints among different jurisdictions. Although the results of 
unsettled litigations and claims cannot be predicted with certainty, the Group does not believe that, as of December 31, 2023, there was at least a reasonable 
possibility that the Group may have incurred a material loss, or a material loss in excess of the accrued expenses, with respect to such loss contingencies. 
The losses accrued include judgments made by the court and out-of-court settlements after December 31, 2023, but related to cases arising on or before 
December 31, 2023. The Group is in the process of appealing certain judgments for which losses have been accrued.

18.

ORDINARY SHARES

The authorized share capital of the Company was 100,000,000,000 shares comprising of (i) 94,000,000,000 Class A ordinary shares; (ii) 

5,000,000,000 Class B ordinary shares; and (iii)1,000,000,000 reserved shares at par value of US$0.00001 per share. The rights of the holders of Class A 
and Class B ordinary shares are identical, except with respect to voting and conversion rights. Each share of Class A ordinary shares is entitled to one vote 
per share and is not convertible into Class B ordinary shares under any circumstances. Each share of Class B ordinary shares is entitled to ten votes per 
share and is convertible into one Class A ordinary share at any time by the holder thereof. Upon any transfer of Class B ordinary shares by the holder 
thereof to any person or entity that is not an affiliate of such holder, such Class B ordinary shares would be automatically converted into an equal number of 
Class A ordinary shares. 

On October 27, 2022, 971,042 Class A ordinary shares were issued to certain key employees in relation to the acquisition of Skymoons Inc, 

Chengdu Skymoons Digital Entertainment Co., Ltd. and their subsidiaries. 

280,000,000 Class A ordinary shares (40,000,000 ADS equivalent) were issued on December 21, 2020, and 32,163,292 Class A ordinary shares 
(4,594,756 ADS equivalent) were issued on January 8, 2021 pursuant to the underwriters’ partial exercise of their option to purchase additional ADSs.

164,705,882 Class B ordinary shares and 304,705,874 Class A ordinary shares were issued in March 2022 pursuant to the subscription agreements 

with Baidu and a consortium of financial investors, respectively.

535,500,000 Class A ordinary shares (76,500,000 ADS equivalent) were issued on January 19, 2023 and 69,825,000 Class A ordinary shares 

(9,975,000 ADS equivalent) were issued on January 26, 2023 pursuant to the underwriters’ partial exercise of their option to purchase additional ADSs.

As of December 31, 2023, there were 3,675,039,807 and 3,041,097,278 Class A and Class B ordinary shares outstanding, and 178,780,851 Class A 

ordinary shares are deemed issued but not outstanding as they have not been transferred to grantees.

19.

PROFIT APPROPRIATION AND RESTRICTED NET ASSETS

The Company’s subsidiaries, VIEs and the VIEs’ subsidiaries in China are required to make appropriations to certain non-distributable reserve 
funds. In accordance with the laws applicable to China’s WFOE, its subsidiaries have to make appropriations from its after-tax profit (as determined under 
Generally Accepted Accounting Principles in the PRC (“PRC GAAP”) to non-distributable reserve funds including (i) general reserve fund, (ii) enterprise 
expansion fund, and (iii) staff bonus and welfare fund. General reserve fund is at least 10% of the after-tax profits calculated in accordance with PRC 
GAAP.

F-49

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iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

Appropriation is not required if the general reserve fund has reached 50% of the registered capital of the respective company. The appropriations of 
the enterprise expansion fund and staff bonus and welfare fund are at the Company’s discretion. At the same time, the Company’s VIEs, in accordance with 
the China Company Laws, must make appropriations from its after-tax profit (as determined under PRC GAAP) to non-distributable reserve funds 
including (i) statutory surplus fund, and (ii) discretionary surplus fund. Statutory surplus fund is at least 10% of the after-tax profits calculated in 
accordance with PRC GAAP.  

General reserve fund and statutory surplus fund are restricted for set off against losses, expansion of production and operation or increase in register 
capital of the respective company. These reserves are not transferable to the Company in the form of cash dividends, loans or advances. These reserves are 
therefore not available for distribution except in liquidation.

As of December 31, 2022 and 2023, the Company's PRC subsidiaries, VIEs and VIEs’ subsidiaries had appropriated RMB 49,061 and RMB43,787 

(US$6,167), respectively, in its statutory reserves.

Under the PRC laws and regulations, the subsidiaries, VIEs and the VIEs’ subsidiaries incorporated in the PRC are restricted in their ability to 
transfer a portion of their net assets to the Group either in the form of dividends, loans or advances of the combined and consolidated net assets as of 
December 31, 2023. Even though the Group currently does not require any such dividends, loans or advances from the PRC subsidiaries, VIEs and VIEs’ 
subsidiaries for working capital and other funding purposes, the Company may in the future require additional cash resources from its PRC subsidiaries, 
VIEs and VIEs’ subsidiaries due to changes in business conditions, to fund future acquisitions and development, or merely declare and pay dividends to or 
distribution to its shareholders. Amounts of net assets restricted include paid-in capital of the Company’s PRC subsidiaries and the net assets of the VIEs 
and VIEs’ subsidiaries in which the Company has no legal ownership, totaling RMB19,502,611 (US$2,746,885) as of December 31, 2023.

20.

(LOSS)/EARNINGS PER SHARE

Basic (loss)/earnings per share is computed using the weighted average number of the ordinary shares outstanding during the period. Diluted 

(loss)/earnings per share is computed using the weighted average number of ordinary shares and potential ordinary shares outstanding during the period 
under the if-converted method and the treasury stock method. The effect of the convertible senior notes was excluded from the computation of diluted net 
(loss)/earnings per share for the years ended December 31, 2021, 2022 and 2023, as its effect would be anti-dilutive. The effect of share options was 
excluded from the computation of diluted net loss per share for the years ended December 31, 2021 and 2022, as its effect would be anti-dilutive.

F-50

Table of Contents

iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

Basic and diluted loss per Class A and Class B ordinary share for the years ended December 31, 2021, 2022 and 2023 are calculated as follows:

2021

2022

Class A
RMB

Class B
RMB

Class A
RMB

Class B
RMB

2023
Class A

2023
Class B

RMB

US$

RMB

US$

Year ended December 31,

(Loss)/earnings per share—basic:
Numerator

Net (loss)/income attributable 
   to iQIYI, Inc.
Accretion of redeemable
   noncontrolling interests
Numerator used for basic
   (loss)/earnings per share

Denominator

Weighted average number of
   ordinary shares outstanding
Denominator used for basic 
   (loss)/earnings per share
(Loss)/earnings per share—basic

(Loss)/earnings per share—diluted:
Numerator

Allocation of net (loss)/income available 
   to iQIYI, Inc.'s ordinary shareholders
Reallocation of net (loss)/income available
   to iQIYI, Inc.'s ordinary shareholders 
   as a result of conversion of Class B 
   to Class A shares
Numerator used for diluted 
   (loss)/earnings per share

Denominator

Weighted average number of ordinary
    shares outstanding
Conversion of Class B to Class A 
    ordinary shares
Share-based awards
Denominator used for diluted
    (loss)/earnings per share
(Loss)/earnings per share—diluted

(2,983,984 )

(3,185,600 )

(67,733 )

(68,479 )

1,048,303  

147,651  

877,166  

123,546  

(9,836 )

(10,500 )

—  

—  

—  

—  

—  

—  

(2,993,820 )

(3,196,100 )

(67,733 )

(68,479 )

1,048,303  

147,651  

877,166  

123,546  

2,694,345,310  

2,876,391,396  

2,977,609,078  

3,010,412,347  

3,634,425,531  

3,634,425,531  

3,041,097,278  

3,041,097,278  

2,694,345,310  
(1.11 )

2,876,391,396  
(1.11 )

2,977,609,078  
(0.02 )

3,010,412,347  
(0.02 )

3,634,425,531  
0.29  

3,634,425,531  
0.04  

3,041,097,278  
0.29  

3,041,097,278  
0.04  

(2,993,820 )

(3,196,100 )

(67,733 )

(68,479 )

1,067,342  

150,332  

858,127  

120,865  

(3,196,100 )

—  

(68,479 )

—  

858,127  

(6,189,920 )

(3,196,100 )

(136,212 )

(68,479 )

1,925,469  

120,865  

271,197  

—  

—  

858,127  

120,865  

2,694,345,310  

2,876,391,396  

2,977,609,078  

3,010,412,347  

3,634,425,531  

3,634,425,531  

3,041,097,278  

3,041,097,278  

2,876,391,396  
—  

—  
—  

3,010,412,347  
—  

—  
—  

3,041,097,278  
148,105,257  

3,041,097,278  
148,105,257  

—  
—  

—  
—  

5,570,736,706  
(1.11 )

2,876,391,396  
(1.11 )

5,988,021,425  
(0.02 )

3,010,412,347  
(0.02 )

6,823,628,066  
0.28  

6,823,628,066  
0.04  

3,041,097,278  
0.28  

3,041,097,278  
0.04  

21.

SHARE-BASED COMPENSATION

2010 Equity Incentive Plan

On October 18, 2010, the Company adopted its 2010 Equity Incentive Plan (the “2010 Plan”), which permits the grant of restricted shares, options 

and share appreciation rights to the employees, directors, officers and consultants of the Company. Under the plan, a total of 58,875,478 ordinary shares 
were initially reserved for issuance and subsequently increased to 589,729,714 ordinary shares. The 2010 Plan is valid and effective for an original term of 
ten years, and further extended to twenty years on September 15, 2020 commencing from its adoption. Except for service conditions, there were no other 
vesting conditions for all the awards under the 2010 Plan. Any unvested portion of the options will be forfeited upon the termination of the grantee’s 
service for any reason. In the event the grantee’s service is terminated for cause other than death or permanent disability, the vested portion of the options 
will  expire upon 90 days following such termination.

The Company has granted share options under the 2010 Plan to its employees and directors. Options granted to employees and directors vest over a 

four-year period.

2021 Equity Incentive Plan

On December 2, 2021, the Company adopted its 2021 Equity Incentive Plan (the “2021 Plan”), which permits the grant of restricted shares units and 

options to the directors, employees, consultants and other individuals of the Company. Under the 2021 Plan, the maximum aggregate number of ordinary 
shares which may be issued pursuant to all awards shall initially be 364,000,000 ordinary shares, provided that if restricted share units or options with 
US$0 exercise price are granted, each restricted share unit and option with US$0 exercise price (that entitles the holder to one ordinary share) granted shall 
reduce the number of ordinary shares under the 2021 Plan available for future grants by 1.3 ordinary shares. The 2021 Plan is valid and effective for a term 
of ten years commencing from its adoption. Except for service conditions, there were no other vesting conditions for all the awards under the 2021 Plan. 
Any 

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Table of Contents

iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

unvested portion of the restricted shares units and options will be forfeited upon the termination of the grantee’s service for any reason. In the event the 
grantee’s service is terminated for cause other than death or permanent disability, the vested portion of the options will be expired upon 90 days following 
such termination. 

The Company has granted options under the 2021 Plan to its employees and directors. All options vest over a four-year period. 

The following table sets forth the summary of option activity for the year ended December 31, 2023:

Outstanding, December 31, 2022
Granted (i)
Forfeited/Expired
Exercised
Outstanding, December 31, 2023
Vested and expected to vest as of December 31, 2023
Exercisable as of December 31, 2023

Options
Outstanding

Weighted
Average
Exercise Price

Weighted
Average
Remaining

Contractual Life    

(US$)

(In years)

Aggregate
Intrinsic Value
(US$ in 
thousands)

479,471,102      
90,174,000      
(15,212,381 )    
(22,145,907 )    
532,286,814      
512,532,464      
321,994,786      

0.35    
0.08    
0.22    
0.35    
0.31      
0.32      
0.44      

6.28      
6.19      
4.84      

205,497  
192,936  
81,522  

(i)

It consists a total of 76,524,000 options granted with an exercise price of US$0 each that will reduce the number of ordinary shares under the 
2021 Plan available for future grants by 1.3 ordinary shares.

As of December 31, 2023, the unrecognized compensation cost, adjusted for estimated forfeitures, related to non-vested share options granted to the 

Group’s employees and directors was RMB877,742 (US$123,627). Total unrecognized compensation cost is expected to be recognized over a weighted-
average period of 2.47 years and may be adjusted for future changes in estimated forfeitures.

The weighted average grant date fair value of the share options granted during the years ended December 31, 2021, 2022 and 2023 were US$1.88, 

US$0.60 and US$0.87, respectively. The total fair value of options vested during the years ended December 31, 2021, 2022 and 2023 were RMB1,072,572, 
RMB765,284 and RMB558,864 (US$78,714), respectively. Total intrinsic value of options exercised during the years ended December 31, 2021, 2022 and 
2023 were RMB95,024, RMB36,011 and RMB54,998 (US$7,746), respectively.

The Company uses the binomial tree option pricing model to estimate the fair value of share options with the assistance of an independent third-

party valuation firm. The assumptions used to value the share options granted to employees and non-employees were as follows:

Fair value of ordinary shares (US$)
Risk-free interest rate (%)
Expected volatility (%)
Expected dividend yield
Expected exercise multiple

2021

Year Ended December 31,
2022
0.40~0.72      
1.72~2.00      
51.1~51.2      
—      
2.2~2.8      

2.14~3.13    
0.93~1.57    
47.2~48.0    

—      

2.2~2.8    

2023

0.64  
3.70  
79.2  
—  
2.8  

The estimated fair value of the Company’s ordinary shares is based on the Company’s share price. The risk-free interest rate for periods within the 

contractual life of the options is based on the U.S. treasury yield curve in effect at the time of grant for a term consistent with the contractual term of the 
awards. Expected volatility is estimated based on the historical volatility of the Company’s share price. The dividend yield is estimated based on our 
expected dividend policy over the expected term of the options. The expected exercise multiple is based on management’s estimation, which the Company 
believes is representative of the future.

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Table of Contents

iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

The following table sets forth the amount of share-based compensation expense included in each of the relevant financial statement line items:

Cost of revenues
Selling, general and administrative
Research and development

2021
RMB

173,263  
718,377  
327,523  
1,219,163  

Year ended December 31,
2023
2022
RMB
RMB

147,045  
425,209  
239,187  
811,441  

133,160  
314,788  
188,784  
636,732  

2023
US$

18,755  
44,337  
26,590  
89,682  

22.

a)

RELATED PARTY TRANSACTIONS

The table below sets forth the major related parties and their relationships with the Group:

Name of related parties
Baidu and its subsidiaries (“Baidu Group”)
PAGAC IV-4 (Cayman) Limited ("PAG")
Others

Relationship with the Group

Controlling shareholder of the Company
An entity, of which the co-founder and executive chairman is the director of the Company
Equity investees that the Group or Baidu Group has significant influence over

b)

The Group had the following related party transactions with the major related parties:

Membership services

Membership services revenue earned from
   memberships sold to Baidu Group

Online advertising revenues

Advertising services provided to Baidu Group
Advertising services provided to Others

Content distribution revenues

Content licensed to Others (i)

Other revenues

Others

Interest income

Loan due from PAG

Cost of revenues

License fees to Baidu Group
Bandwidth and cloud services fee to Baidu Group
Others (ii)

Selling, general and administrative

Advertising services provided by Baidu Group
Others

2021
RMB

For the year ended December 31,

2022
RMB

2023
RMB

2023
US$

—      

54,401      

92,900  

13,085  

122,919      
174,001      

55,664      
224,110      

17,696  
178,913  

2,492  
25,199  

297,304      

190,398      

260,086  

36,632  

45,189      

53,521      

91,970  

12,954  

—      

—      

17,624  

2,482  

13,894      
918,758      
306,392      

8,183      
653,001      
223,149      

13,354      
10,989      

47,617      
22,011      

20,416  
550,748  
326,927  

116,068  
24,642  

2,876  
77,571  
46,047  

16,348  
3,471  

(i)

(ii)

The transactions mainly represent revenues derived from content distributed to Investee A and Investee B.

The transactions mainly represent revenue sharing arrangements with various equity investees, pursuant to which the Group incurred revenue 
sharing cost for content uploaded or provided by the equity investees.

For the years ended December 31, 2021, 2022 and 2023, the Group purchased content and others from equity investees in an amount of 
RMB2,358,680, RMB1,513,683 and RMB1,602,510 (US$225,709), respectively. Except for the transaction disclosed above, other related party 
transactions were insignificant for each of the years presented.

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Table of Contents

iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

c)

The Group had the following related party balances with the major related parties:

Except for the non-trade balances disclosed below, amounts due from/due to related parties as of December 31, 2022 and 2023 relate to transactions 

arising from the ordinary and usual course of business of the Group and were trade in nature.

Amounts due from related parties, current:
Due from Baidu Group (i)
Loan due from PAG (ii)
Due from Others (iii)

Amounts due from related parties, non-current:
Due from Others (iv)

Amounts due to related parties, current:
Loans due to Baidu Group (v)
Due to Baidu Group (vi)
Deferred revenue in relation to services to be provided 
   to an equity investee (vii)
Due to Others (viii)

Amounts due to related parties, non-current:
Due to Baidu Group (vi)
Deferred revenue in relation to services to be provided 
   to an equity investee (vii)
Due to Others

2022
RMB

As of December 31,
2023
RMB

2023
US$

19,986      
—      
84,168      
104,154      

59,880      
59,880      

4,389      
1,437,044      
265,591      
1,707,024      

158,590      
158,590      

618  
202,403  
37,408  
240,429  

22,336  
22,336  

2022
RMB

As of December 31,
2023
RMB

2023
US$

700,000  
1,877,298  

21,186  
923,162  
3,521,646  

1,828  

97,715  
1,398  
100,941  

50,000  
2,027,194  

21,186  
855,278  
2,953,658  

3,231  

76,433  
902  
80,566  

7,042  
285,524  

2,984  
120,464  
416,014  

455  

10,765  
127  
11,347  

(i)

(ii)

(iii)

(iv)

(v)

The balance mainly represents amounts due from Baidu Group for membership services, online advertising services and other services.

The balance represents a non-trade loan and interest receivables due from PAG with the principal of US$200 million (equivalent to RMB1,419.4 
million) and interest rate of 6%, which will due on July 1, 2024 if the Company requires repayment, or otherwise will due on the date which PAG 
and its affiliates cease to hold any portion of the PAG Notes. PAG released certain collateral secured by the Company under the PAG Notes (Note 
14) and pledged to the Company a portion of the PAG Notes, each in an amount equivalent to the amount of this non-trade loan.

The balance mainly represents amounts due from or advances made to equity investees for content distribution services and other services.

The balance mainly represents prepayments for licensed copyrights to be received from the Group’s equity investees.

The total outstanding balance represents a non-trade interest-free loan of RMB50,000, which is due on demand and a non-trade interest-free loan of 
RMB650,000 which was provided by Baidu in January 2018 and fully repaid in March 2023.

(vi)

The balance mainly represents amounts owed to Baidu for bandwidth and cloud services provided to the Group.

(vii) The balance represents deferred revenue in relation to licenses of intellectual property to be provided to Investee A.

(viii) The balance mainly represents amounts owed to the Group’s equity investees for acquisition of contents assets and advances made for online 

advertising services.

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Table of Contents

iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

23.

FAIR VALUE MEASUREMENTS

The following table sets forth the financial instruments measured or disclosed at fair value on a recurring basis by level within the fair value 

hierarchy as of December 31, 2022 and 2023 and non-recurring fair value measurements as of December 31, 2022 and 2023:

Fair Value Measurements

Quoted Prices
in Active Market
for Identical 
Assets
(Level 1)

RMB

Significant 
Other
Observable
Inputs
(Level 2)

RMB

Significant
Unobservable 
Inputs
(Level 3)

Total Gain/ (Losses)

RMB

RMB

US$

Recurring
As of December 31, 2022:
Cash equivalents

Time deposits (i)

Short-term investments

Available-for-sale debt securities (i)

Long-term investments

Available-for-sale debt securities (ii)

Equity investments at fair value with readily 
determinable fair value

Convertible senior notes, current portion (iii)

Convertible senior notes, non-current portion (iii)

As of December 31, 2023:
Cash equivalents

Time deposits (i)

Short-term investments

Available-for-sale debt securities (i)

Long-term investments

Available-for-sale debt securities (ii)

Equity investments at fair value with readily 
determinable fair value

Convertible senior notes, current portion (iii)

Convertible senior notes, non-current portion (iii)

Non-recurring
As of December 31, 2022:

Produced content monetized on its own (iv)

485,324  

26,303  

470,568  

818,265  

6,755,975  

7,253,289  

32,292  

941,738  

466,006  

24,815  

2,727,147  

3,756,945  

5,123,936  

Long-term investments (v)

98,807  

Equity investments without readily determinable fair 
value (vi)

As of December 31, 2023:

Produced content monetized on its own (iv)

Long-term investments (v)

43,343  

Equity investments without readily determinable fair 
value (vi)

F-55

85,466  

669,007  

(67,519 )  
(841,489 )  

216,308  

31,295  

25,238  

228,259  

269,415  

(253,125 )    
(336,226 )    

(4,027 )    

(35,652 )

(47,356 )

(567 )

 
 
 
   
 
   
 
 
 
 
 
 
   
   
 
 
 
 
 
   
   
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
     
     
   
 
 
 
   
 
     
     
   
 
 
 
 
     
     
     
   
 
 
 
   
 
     
     
   
 
 
 
 
     
     
     
   
 
 
 
 
       
 
     
   
 
 
 
     
     
     
   
 
 
 
   
 
     
     
   
 
 
 
   
 
     
     
   
 
 
 
 
 
     
     
     
   
 
 
 
 
     
     
     
   
 
 
 
 
     
     
     
   
 
 
 
   
 
     
     
   
 
 
 
 
     
     
     
   
 
 
 
   
 
     
     
   
 
 
 
 
     
     
     
   
 
 
 
 
       
 
     
   
 
 
 
     
     
     
   
 
 
 
   
 
     
     
   
 
 
 
   
   
 
     
   
 
 
 
 
 
     
     
     
   
 
 
 
 
     
     
     
   
 
 
 
 
     
     
     
   
 
 
 
 
       
   
   
 
 
 
       
   
   
 
 
 
 
       
   
 
   
 
 
 
 
 
 
     
     
     
 
 
 
 
 
     
     
     
   
 
 
 
 
       
   
 
 
 
       
   
 
 
 
 
       
   
 
Table of Contents

Recurring

iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

(i)

(ii)

The fair value of time deposits is determined based on the prevailing interest rates in the market. Due to maturities of less than one year, the carrying 
values of short-term investments approximate their fair values.

Long-term available-for-sale debt securities are convertible debt instruments issued by private companies and investments in equity securities that 
are redeemable at the Company’s option, which do not have readily determinable market values. The fair values of these investments were 
categorized as Level 3 in the fair value hierarchy. The Group uses a combination of valuation methodologies, including market and income 
approaches based on the Group’s best estimate, which is determined by using information including but not limited to the pricing of recent rounds of 
financing, future cash flow forecasts and liquidity factors.

Balance as of January 1,

Addition
Disposals
Reclassification
Accrued interest
Net unrealized fair value change recognized in other comprehensive income

Balance as of December 31

2022
RMB

2023
RMB

2023
US$

77,855  
10,000  
—  
413,863  
4,697  
(21,091 )
485,324  

485,324  
—  
(17,596 )
6,509  
3,136  
(11,367 )
466,006  

68,356  
—  
(2,478 )
917  
442  
(1,601 )
65,636  

(iii)

The Company carries the convertible senior notes at face value less unamortized debt discount and issuance costs on its consolidated balance sheets, 
and presents the fair value for disclosure purposes only. The fair values of the convertible senior notes are classified as Level 2 or Level 3 in the fair 
value hierarchy. For further information on the convertible senior notes, see Note 14. 

Non-recurring

(iv) Due to adverse changes in the expected performance of certain produced content and the reduced amount of ultimate revenue expected to be 

recognized, the Group performed an assessment to determine whether the fair value was less than unamortized content costs. The Group uses a 
discounted cash flow approach to estimate the fair value of the produced content titles predominantly monetized on its own. The significant 
unobservable inputs (level 3) include forecasted future revenues, production costs required to complete the content and exploitation and 
participation costs. The Group considers the historical performance of similar content, the forecasted performance and/or preliminary actual 
performance subsequent to the release of the produced content in estimating the fair value. Based on the above assessment, certain produced content 
predominantly monetized on its own were determined to be impaired and re-measured to the fair value as of each quarter end. Impairment charges 
of RMB160,989, RMB67,519 and RMB253,125 (US$35,652) were recognized for produced content predominantly monetized on its own and was 
recognized as cost of revenues in the consolidated statements of comprehensive (loss)/income for the years ended December 31, 2021, 2022 and 
2023, respectively. 

(v)

The Group measures certain financial assets, including equity method investments at fair value on a non-recurring basis only if an impairment 
charge recognized. The fair values of the Group’s investments in publicly listed companies are measured using quoted market prices. For estimating 
the fair value of investments without observable market prices, the Group uses valuation methodologies, primarily the market approach, which 
requires management to use unobservable inputs (Level 3) such as selection of comparable companies and multiples, expected volatility, discount 
for lack of marketability and probability of exit events as it relates to liquidation and redemption preferences when applicable. When there is 
impairment of equity securities accounted for under the measurement alternative and equity method investments, the non-recurring fair value 
measurements are measured at the date of impairment. As a result of the above assessment, certain long-term investments were determined to be 
impaired, and the impairment charges were recognized in the consolidated statements of comprehensive (loss)/income during the years ended 
December 31, 2021, 2022 and 2023. 

(vi)

For equity investments accounted for under the measurement alternative, the equity investment is measured at fair value on a non-recurring basis 
when there is an orderly transaction for identical or similar investments of the same issuer. The fair values of these investments were categorized as 
Level 3 in the fair value hierarchy. The fair values of the Group’s privately held investments as disclosed are determined based on the observable 
transaction price of recent rounds of financing and a price adjustment for the different rights and obligations between a similar instrument of the 
same issuer with an observable price 

F-56

 
 
 
   
   
 
 
 
   
   
 
 
 
 
 
 
 
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
 
Table of Contents

iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

change in an orderly transaction and the investment held by the Group. These non-recurring fair value measurements were measured as of the 
observable transaction dates. As a result of the above assessment, certain equity investments accounted for under the measurement alternative were 
re-measured to their fair values, and the total net unrealized gains/(losses)  (Note 4) were recognized in "Others, net" in the consolidated statements 
of comprehensive (loss)/income for the years ended December 31, 2021, 2022 and 2023.

24.

ACCUMULATED OTHER COMPREHENSIVE INCOME

The changes in accumulated other comprehensive income by component, net of tax, were as follows:

Balance at December 31, 2020
Other comprehensive income/(loss) before reclassification
Amounts reclassified from accumulated other 
   comprehensive income
Net current-period other comprehensive income/(loss)
Other comprehensive loss attributable to 
   noncontrolling interests and redeemable noncontrolling interests
Balance at December 31, 2021
Other comprehensive loss before reclassification
Amounts reclassified from accumulated other 
   comprehensive income
Net current-period other comprehensive loss
Cumulative effect of adopting ASU 2020-06
Other comprehensive income attributable to 
   noncontrolling interests
Balance at December 31, 2022
Other comprehensive loss before reclassification
Amounts reclassified from accumulated other 
   comprehensive income
Net current-period other comprehensive loss
Other comprehensive income attributable to 
   noncontrolling interests
Balance at December 31, 2023

Balance at December 31, 2023 in US$

Foreign currency
translation
adjustments
RMB

Unrealized gains/(losses) on
available-for-sale
debt securities
RMB

Total
RMB

2,542,287  
168,079  

—  
168,079  

1,062  
2,711,428  
(844,725 )    

—  

(844,725 )    
24,938  

(4,670 )    

1,886,971  
(163,983 )    

—  

(163,983 )    

(57 )    

1,722,931  

242,669  

393      
(2,426 )    

(425 )    
(2,851 )    

32      
(2,426 )    
(21,091 )    

—  
(21,091 )    
—  

—  
(23,517 )    
(11,367 )    

—  
(11,367 )    

—  
(34,884 )    
(4,913 )    

2,542,680  
165,653  

(425 )
165,228  

1,094  
2,709,002  
(865,816 )

—  
(865,816 )
24,938  

(4,670 )
1,863,454  
(175,350 )

—  
(175,350 )

(57 )
1,688,047  

237,756  

The amounts reclassified out of accumulated other comprehensive income represent realized gains on the available-for-sale debt securities upon 

their maturity. The amounts reclassified were determined on the basis of specific identification.

Losses in the amount of RMB536,924, gains in the amount of RMB2,054,601 and RMB687,370 (US$96,814) on intracompany foreign currency 

transactions that are of a long-term-investment nature are included in the foreign currency translation adjustments for the years ended December 31, 2021, 
2022 and 2023, respectively.

F-57

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
 
Table of Contents

iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

25.

CONDENSED FINANCIAL INFORMATION OF THE PARENT COMPANY

Condensed Balance Sheets

ASSETS
Current assets:
Cash and cash equivalents
Prepayments and other assets
Amounts due from entities within the Group

Total current assets

Total non-current assets

Total assets

LIABILITIES AND SHAREHOLDERS’ EQUITY
Current liabilities
Convertible senior notes
Accrued expenses and other liabilities

Total current liabilities

Non-current liabilities
Convertible senior notes

Total non-current liabilities

Total liabilities

Commitments and contingencies
Shareholders’ equity:
Class A ordinary shares (US$0.00001 par value; 94,000,000,000 
      shares authorized as of December 31, 2022 and 2023, 
      respectively; 3,246,481,443 and 3,853,820,658 shares 
      issued as of December 31, 2022 and 2023, respectively;
      3,047,568,900 and 3,675,039,807 shares outstanding 
      as of December 31, 2022 and 2023, respectively)
Class B ordinary shares (US$0.00001 par value; 5,000,000,000 
      shares authorized as of December 31, 2022 and 2023; 
      3,041,097,278 shares issued and outstanding
      as of December 31, 2022 and 2023)
Additional paid-in capital
Accumulated deficit
Accumulated other comprehensive income

Total shareholders’ equity

Total liabilities and shareholders’ equity

Note

2022
RMB

As of December 31,
2023
RMB

2023
US$

4,334,968  
20,751  
19,925,446  

401,002  
4,725  
22,653,118  

56,480  
666  
3,190,625  

24,281,165  

23,058,845  

3,247,771  

—  

—  

—  

24,281,165  

23,058,845  

3,247,771  

8,305,447  
156,807  

2,802,442  
25,891  

8,462,254  

2,828,333  

394,716  
3,647  

398,363  

14  

9,568,279  

8,143,994  

1,147,058  

9,568,279  

8,143,994  

1,147,058  

18,030,533  

10,972,327  

1,545,421  

17  

18  

18  

19  
24  

F-58

194  

237  

34  

193  
50,885,688  
(46,498,897 )
1,863,454  

193  
54,971,469  
(44,573,428 )
1,688,047  

27  
7,742,569  
(6,278,036 )
237,756  

6,250,632  

12,086,518  

1,702,350  

24,281,165  

23,058,845  

3,247,771  

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
   
 
 
 
   
   
   
 
 
 
   
   
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
   
 
 
 
   
   
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
   
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
   
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
   
   
   
   
   
   
 
 
 
   
   
   
   
   
   
   
   
   
   
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
   
 
Table of Contents

iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

Condensed Statements of Comprehensive (Loss)/Income

Operating costs and expenses:

Selling, general and administrative

Operating loss

2021
RMB

Year ended December 31,
2022
RMB

2023
RMB

2023
US$

(26,658 )    

(66,883 )    

(11,397 )    

(1,605 )

Share of (losses)/income of subsidiaries, VIEs and VIEs’ subsidiaries
Interest income
Interest expenses
Foreign exchange gain/(loss), net
Others, net

(5,807,189 )    
19,026  
(889,263 )    
496,669  
37,831  

2,076,676  
12,845  
(234,870 )    
(1,954,314 )    
30,334  

2,975,000  
115,209  
(726,487 )    
(665,335 )    
238,479  

419,020  
16,227  
(102,324 )
(93,710 )
33,589  

Net (loss)/income

(6,169,584 )    

(136,212 )    

1,925,469  

271,197  

Accretion of redeemable noncontrolling interests

(20,336 )    

—  

—  

—  

Net (loss)/income attributable to ordinary shareholders

(6,189,920 )    

(136,212 )    

1,925,469  

271,197  

Other comprehensive income/(loss):

Foreign currency translation adjustments
Unrealized losses on available-for-sale debt securities

169,141  

(2,819 )    

(849,395 )    
(21,091 )    

(164,040 )    
(11,367 )    

(23,105 )
(1,601 )

Total other comprehensive income/(loss), net of tax

166,322  

(870,486 )    

(175,407 )    

(24,706 )

Comprehensive (loss)/income

(6,003,262 )    

(1,006,698 )    

1,750,062  

246,491  

F-59

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
   
 
   
 
   
   
 
 
     
   
 
   
 
   
 
     
   
 
   
 
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
 
 
     
   
 
   
 
   
   
   
 
 
     
   
 
   
 
   
   
   
   
 
 
     
   
 
   
 
   
   
   
 
 
     
   
 
   
 
   
 
     
   
 
   
 
   
   
   
   
 
 
     
   
 
   
 
   
   
   
 
 
     
   
 
   
 
   
   
   
 
Table of Contents

iQIYI, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE YEARS ENDED DECEMBER 31, 2021, 2022 AND 2023—continued
(Amounts in thousands of Renminbi (“RMB”) and U.S. dollars (“US$”),
except for number of shares (or ADS) and per share (or ADS) data)

Condensed Statements of Cash Flows

Net cash used for operating activities
Net cash provided by/(used for) investing activities
Net cash (used for)/provided by financing activities
Effect of exchange rate changes on cash and cash equivalents

Net (decrease)/increase in cash and cash equivalents
Cash and cash equivalents at the beginning of the year
Cash and cash equivalents at the end of the year

Basis of presentation

2021
RMB

Year ended December 31,
2023
2022
RMB
RMB

(360,187 )    
483,685  
(3,441,602 )    
(167,636 )    

(157,273 )    
(2,462,807 )    
5,307,603  
31,492  

(3,485,740 )    
5,101,693  
1,615,953  

2,719,015  
1,615,953  
4,334,968  

(370,682 )    
238,001  
(3,859,442 )    
58,157  

(3,933,966 )    
4,334,968  
401,002  

2023
US$

(52,209 )
33,522  
(543,591 )
8,191  

(554,087 )
610,567  
56,480  

For the presentation of the parent company only condensed financial information, the Company records its investments in subsidiaries and VIEs 

under the equity method of accounting as prescribed in ASC 323. The subsidiaries, VIEs and VIEs’ subsidiaries losses are reported as “Share of 
(losses)/income of subsidiaries, VIEs and VIEs’ subsidiaries” on the condensed statements of comprehensive (loss)/income. Under the equity method of 
accounting, the Company’s carrying amount of its investment in subsidiaries, VIEs and VIEs’ subsidiaries was reduced to nil as of December 31, 2022 and 
2023, and the carrying amount of “Amounts due from entities within the Group” was further adjusted as the Company committed to provide financial 
support to its VIEs as disclosed in Note 1.

The subsidiaries did not pay any dividends to the Company for the periods presented.

The Company does not have significant commitments or long-term obligations as of the period end other than those presented.

The parent company only financial statements should be read in conjunction with the Company’s consolidated financial statements.

F-60

 
 
 
 
 
 
   
   
   
 
 
 
   
   
   
 
   
   
   
   
   
   
   
   
   
 
 
     
     
     
   
   
   
   
   
   
   
   
   
   
   
 
Exhibit 4.74

CONFIDENTIAL

EXECUTION VERSION

FACILITY AGREEMENT

dated September 27 , 2023

for

PAGAC IV-4 (CAYMAN) LIMITED

as Borrower

and

iQIYI HK Limited

as Lender

and, for the purposes of Clause 18 (Definition of Secured Obligations)

PAGAC IV-1 (Cayman) Limited

and

iQIYI, Inc.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
CLAUSE

PAGE

CONTENTS

1.

2.

3.

4.

5.

6.

7.

8.

9.

10.

11.

12.

13.

14.

15.

16.

17.

18.

19.

20.

21.

22.

23.

24.

25.

Definitions and interpretation

The Facility

Purpose

Conditions of Utilization

Utilization

Repayment and prepayment

Borrower’s right to disposal and redemption

Interest

Interest Periods

Grace Period

Non-Business Days

Costs and expenses

Representations and warranties

General undertakings

Events of Default

Assignments and transfers

Payment mechanics

Definition of Secured Obligations

Notices

Remedies and waivers

Amendments and waivers

Governing law

Enforcement

Other provisions

Security

THE SCHEDULES

SCHEDULE 

SCHEDULE 1 Conditions Precedent

SCHEDULE 2 Utilization Request

SCHEDULE 3 Form of Partial Release Agreement of Security

SCHEDULE 4 Form of Early Repayment Notice

SCHEDULE 5 Form of Prepayment Notice

SCHEDULE 6 Form of Disposal Notice

SCHEDULE 7 Form of UoB Acknowledgement Letter

1

5

5

5

6

7

8

9

9

10

10

10

10

11

13

15

15

15

16

16

16

16

17

17

17

PAGE

18

19

20

21

22

23

24

 
 
 
 
 
 
 
THIS AGREEMENT is dated September 27, 2023 and made between:

(1)

(2)

(3)

(4)

PAGAC IV-4 (Cayman) Limited, an exempted company incorporated in Cayman Islands, as borrower (the "Borrower"); and

iQIYI HK Limited, a company incorporated in Hong Kong, as Lender (the “Lender”).The Lender is a subsidiary of IQ; and

for the purposes of Clause 18 (Definition of Secured Obligations):

PAGAC IV-1 (Cayman) Limited, an exempted company incorporated in Cayman Islands; and

iQIYI, Inc., a company listed on NASDAQ under the ticker IQ (“IQ”).

IT IS AGREED as follows:

1.

DEFINITIONS AND INTERPRETATION

1.1. Definitions

In this Agreement:

"Account Bank" means Industrial Bank Co., Ltd. Beijing Dongcheng Branch.

"Account Charge Agreement" means the account charge agreement dated December 30, 2022 entered into between the WFOE as 
chargor and the CN Holder as chargee.

"Account Control Agreement" means the account control agreement dated December 30, 2022 entered into between the WFOE and 
the CN Holder as prin cipals and the Account Bank as trustee.

"ADS" has the meaning given to it in the Investment Agreement.

"Affiliate" has the meaning given to it in the Investment Agreement.

"Authorisation" means:

(a)

(b)

an authorisation, consent, approval, resolution, licence, exemption, filing, notarisation, lodgement or registration; and

in  relation  to  anything  which  will  be  fully  or  partly  prohibited  or  restricted  by  law  or  regulation  if  a  Governmental  Agency 
intervenes or acts in any way within a specified period after lodgement, filing, registration or notification, the expiry of that period 
without intervention or action.

"Availability Period" means the period from and including the date of this Agreement to and including the date which is 6 months after 
the date of this Agreement, which may be extended by a written agreement/confirmation among the parties hereto.

"Beijing iQIYI" means Beijing iQIYI Science & Technology Co., Ltd.

"Borrower Debenture" means the first ranking debenture between the Borrower as chargor and the Lender as chargee with respect to 
the UoB Account and all of the Transferred Convertible Notes and cash credited to the UoB Account.

"Business Day" means any day other than a Saturday, Sunday or a day on which banking institutions in New York, the PRC or Hong 
Kong are authorized or obligated by law or executive order to remain closed.

1

 
"RMB Charged Account" has the meaning given to the term Charged Account in the Account Charge Agreement.

"Charged Asset" has the meaning given to the term Charged Asset in the Account Charge Agreement.

"CN Holder" means PAGAC IV-1 (Cayman) Limited, an exempted company incorporated in Cayman Islands, as the holder of a certain 
portion of the Convertible Notes.

"Collateral Ratio" has the meaning given to it under Clause 6.5 (Collateral Ratio).

"Commitment" means US$200,000,000, to the extent not cancelled, reduced, increased or transferred in accordance with the terms of 
this Agreement.

“Convertible Note(s)” means the 6.00% convertible senior notes due 2028 issued by IQ pursuant to the Investment Agreement, in an 
aggregate principal amount of US$550,000,000.

“Disposal” has the meaning given to it under Clause 7.1 (Borrower’s disposal right).

“Disposal Notice” has the meaning given to it under Clause 7.1 (Borrower’s disposal right).

“Disposal Proceeds” has the meaning given to it under Clause 7.1 (Borrower’s disposal right).

“Disposal Triggered Payment Date”  shall  mean  each  of  the  dates  on  or  prior  to  which  the  Borrower  shall  make  repayment  of  the 
outstanding Loans in the applicable amounts pursuant to the provisions in Clause 7 (Borrower’s right to disposal and redemption).

“Dispose” has the meaning given to it under Clause 7.1 (Borrower’s disposal right). 

"Early Repayment Date” means July 1, 2024.

"Event  of  Default"  means  any  event  or  circumstance  specified  as  such  in  Clauses  15.1  (Non-payment)  through  15.10  (Borrower’s 
Debenture).

“Excessive CN Amount” has the meaning given to it under Clause 6.3 (Release of Security).

"Facility" means the term loan facility made available under this Agreement as described in Clause 2 (The Facility).

"Governmental  Agency"  means  any  government  or  any  governmental  agency,  semi-governmental  or  judicial  entity  or  authority 
(including, without limitation, any stock exchange or any self-regulatory organisation established under statute).

“Grace Period” has the meaning given to it under Clause 10 (Grace Period). 

“Indenture” has the meaning given to it in the Investment Agreement. 

“Initial Utilization Date” means the date on which the Facility is first utilized.

"Interest Payment Date"  means,  for  a  particular  Loan,  each  January  15,  April  15,  July  15  and  October  15  of  each  year,  beginning 
from the Utilization Date in respect of that Loan.

"Interest Period" means, in relation to a Loan, each period determined in accordance with Clause 9 (Interest Periods).

“Interest Rate” has the meaning given to it under Clause 8.1 (Calculation of Interest).

2

 
"Investment Agreement" means the investment agreement dated August 30, 2022 entered into between IQ, the CN Holder and PAG 
Pegasus  Fund  LP,  as  amended  by  a  deed  of  amendment  entered  into  by  the  same  parties  dated  December  30,  2022  and  further 
amended by a supplemental agreement entered into by IQ and the CN Holder dated February 22, 2023.

"JunHe" means JunHe LLP located at 20/F, China Resources Building, 8 Jianguomenbei Avenue, Beijing.

"Loan(s)" means a loan or loans made or to be made under the Facility or the principal amount outstanding from time to time of that 
loan (or loans).

"Material Adverse Effect" means a material adverse effect on or material adverse change in:

(a)

(b)

the ability of the Borrower to perform and comply with its payment obligations or other obligations under this Agreement; or

the validity, legality or enforceability of this Agreement.

"Maturity Date" means the date which is the earlier of (i) the date of repayment in full of all amounts due under the Convertible Notes; 
(ii) the date of the conversion of all of the Convertible Notes held by the CN Holder and its Affiliates to the Shares of IQ (including in 
the  form  of  ADSs);  (iii)  the  date  on  which  the  CN  Holder  and  its  Affiliates  otherwise  ceasing  to  hold  any  portion  of  the  Convertible 
Notes; and (iv) January 1, 2028.

"Minimum Collateral Ratio" has the meaning given to it under Clause 6.5 (Collateral Ratio).

“Official  Exchange  Rate”  means  the  mid-rate  of  exchange  as  announced  by  the  P  RC  Foreign  Exchange  Trading  Centre  with 
authorization from the People’s Bank of China.

"Party" means each of the Lender and the Borrower, and for the purpose of Clause 18 (Definition of Secured Obligations), including 
each of IQ and the CN Holder.

"PRC"  means  the  People's  Republic  of  China  (for  the  purpose  of  this  Agreement  only,  excluding  Hong  Kong  Special  Administrative 
Region, Macau Special Administrative Region and Taiwan).

“Prepayment Amount” has the meaning given to it under Clause 6.2 (Voluntary prepayment of Loans).

“Prepayment Notice” has the meaning given to it under Clause 6.2 (Voluntary prepayment of Loans).

“Prepayment Date” has the meaning given to it under Clause 6.2 (Voluntary prepayment of Loans).

“Released  Cash  Collateral”  means  the  RMB  amount  equivalent  to  the  amount  of  the  Loan  that  has  been  drawn  by  the  Borrower 
under  a  Utilization  calculated  by  reference  to  the  average  of  the  Official  Exchange  Rates  of  the  five  (5)  consecutive  Business  Days 
prior to the date of the Utilization Request for that Utilization.

“Repayment Amount” has the meaning given to it under Clause 6.1 (Repayment of Loans).

“Royalties Receivables Assignment” means a royalties receivables assignment agreement dated December 30, 2022 entered into 
between Beijing iQIYI and the WFOE, and as amended, supplemented or otherwise modified from time to time.

“Security”  means  a  mortgage,  charge,  pledge,  lien  or  other  security  interest  securing  any  obligation  of  any  person  or  any  other 
agreement or arrangement having a similar effect.

3

 
“Security Documents” has the meaning given to it in the Investment Agreement, and “Security Document” means each and any one 
of them.

“Share” means ordinary shares in issued share capital of IQ from time to time.

"Subject Convertible Notes” has the meaning given to it under Clause 7.1 (Borrower’s disposal right).

“Transferred Convertible Notes” means the Convertible Notes that are held by the Borrower from time to time and credited to the 
UoB Account.

"Unpaid Sum" means any sum due and payable but unpaid by the Borrower under this Agreement.

“UoB” means UOB Kay Hian (Hong Kong) Limited.

“UoB  Account”  means  the  securities  account  of  the  Borrower  established  at  UoB  with  account  name  PAGAC  IV-4  (CAYMAN) 
LIMITED and account number 602067- 001 which is also the cash collection account for the Transferred Convertible Notes.

“UoB  Acknowledgement  Letter”  means  a  letter  from  the  Borrower  to  UoB,  which  is  acknowledged  and  signed  by  UoB  on     
, 2023, which is substantially in the form attached hereto as Schedule 7 (Form of UoB Acknowledgement Letter).

“US$ Charged Account” has the meaning given to it under Clause 6.5 (Collateral Ratio).

"Utilization" means a utilization of the Facility.

"Utilization Date" means the date of any Utilization, being the date on which the relevant Loan is to be made.

"Utilization Request" means a notice substantially in the form set out in Schedule 2 (Utilization Request).

"WFOE" means Beijing iQIYI Shijie Enterprise Management Co., Ltd.

1.2. Construction

(a)

Unless a contrary indication appears, any reference in this Agreement to:

(i)

(ii)

(iii)

the "Lender", the "Borrower" or any "Party" shall be construed so as to include its successors in title, permitted assigns and 
permitted transferees;

an "authorised signatory" means a person that has been duly authorised by another person (the "other person") to execute or 
sign this Agreement (or other document or notice to be executed or signed by the other person under or in connection with this 
Agreement) on behalf of that other person;

an "agreement"  or  any  other  agreement  or  instrument  is  a  reference  to  that  document  as  amended,  novated,  supplemented, 
extended, restated (however fundamentally and whether or not more onerously) or replaced from time to time and includes any 
change in the purpose of, any extension of or any increase in any facility or the addition of any new facility under that document 
and including any waiver or consent granted in respect of any term of that document from time to time;

(iv)

a "person" includes any individual, firm, company, corporation, government, state or agency of a state or any association, trust, 
joint venture, consortium or partnership (whether or not having separate legal personality);

4

 
(v)

a "regulation" includes any regulation, rule, official directive, request or guideline (whether or not having the force of law) of any 
governmental,  intergovernmental  or  supranational  body,  agency,  department  or  of  any  regulatory,  self-regulatory  or  other 
authority or organisation;

(vi)

a provision of law is a reference to that provision as amended or re-enacted; and

(vii)

a time of day, unless otherwise specified, is a reference to Hong Kong time.

Any reference in this Agreement to “United States Dollars” or “US$”  is  to  the  lawful  currency  of  the  United  States  of  America;  any 
reference in this Agreement to “RMB” is to the lawful currency of the PRC.

Clause and Schedule headings are for ease of reference only.

A default is "continuing" if it has not been remedied or waived.

(b)

(c)

(d)

2.

THE FACILITY

Subject to the terms of this Agreement, the Lender makes available to the Borrower during the Availability Period a term loan facility in 
United States Dollars in an amount equal to the Commitment.

3.

PURPOSE

The Borrower shall apply all amounts borrowed by it under the Facility towards the general corporate and working capital purposes.

4.

CONDITIONS OF UTILIZATION

4.1. Conditions precedent

For the first Utilization of the Commitment, the Borrower may deliver the Utilization Request after (i) the Lender has received all of the 
documents or evidence listed in items 1, 3, 4, and 5, Schedule 1 (Conditions precedent) and (ii) the Borrower has received all of the 
documents or evidence listed in item 2, Schedule 1 (Conditions precedent). The Lender shall notify the Borrower promptly upon receipt 
of such documents and evidence. Upon receipt by the Lender (or the Borrower, as the case may be) of the documents and evidence 
under this Clause 4.1, the Lender shall make available to the Borrower a Loan in accordance with the Utilization Request.

For each subsequent Utilization after the Initial Utilization Date, the Borrower may deliver a Utilization Request after the Lender has 
received the document proof listed in items 1(c) and 5, Schedule 1 (Conditions precedent) for that Utilization. The Lender shall notify 
the  Borrower  promptly  upon  receipt  of  such  document  proof  and  make  available  to  the  Borrower  a  Loan  in  accordance  with  such 
Utilization Request.

4.2. Conditions subsequent for each Utilization

After the amount requested in a Utilization Request has been made available to the Borrower, the Borrower, the Lender and IQ (as 
applicable) shall, by the date falling three (3) Business Days after that Utilization Date, execute or procure to provide or procure the 
execution of:

(a)

a  partial  security  release  agreement  for  the  partial  release  of  the  Charged  Asset  in  the  form  set  out  in  Schedule  3  (Form  of  Partial 
Release Agreement of Security) duly executed by the CN Holder and the WFOE for approving the partial release of the Charged Asset 
in an amount equivalent to the Released Cash Collateral for that Utilization;

5

 
(b)

(c)

a security confirmation letter duly executed by the WFOE in the form set out in schedule 2 of the partial security release agreement 
executed by the CN Holder and the WFOE according to paragraph (a) of this Clause 4.2 pursuant to Clause 4(b) thereunder; and

the document proof evidencing that the amount equivalent to the Released Cash Collateral for that Utilization has been wired into the 
designated account of Beijing iQIYI.

Without limiting the above, the Borrower, the Lender and IQ shall execute any other document and do all such acts and things as may 
reasonably  be  required  to  give  effect  to  the  relevant  partial  release  of  the  Charged  Asset  in  an  amount  equivalent  to  the  Released 
Cash  Collateral  for  that  Utilization  in  accordance  with  this  Agreement.  The  security  over  the  Charged  Asset  that  has  not  been 
expressly released pursuant to the partial security release agreement executed in accordance with paragraph (a) of this Clause 4.2 
shall remain in full effect and shall not be affected by this Agreement.

Upon  the  amount  requested  in  a  Utilization  Request  has  been  made  available  to  the  Borrower,  the  Borrower  shall  promptly  notify 
JunHe of such fact in writing. Each of the Borrower (and it shall procure the CN Holder to) and the Lender (and it shall procure the 
WFOE  to)  hereby  authorizes  JunHe  to  affix  the  applicable  company  chop  of  the  WFOE  (as  designated  in  the  Account  Control 
Agreement) under JunHe’s custody at the signature block of the WFOE on the payment application approval form for that Utilization, 
which has been duly signed by the CN Holder pursuant to it em 5, Schedule 1 (Conditions precedent), on behalf of the WFOE and to 
provide such executed form to the Account Bank within one(1) Business Day after the applicable Utilization Date.

5.

UTILIZATION

5.1. Delivery of the Utilization Request

Multiple Utilizations are permitted in respect of the Facility. The Borrower may utilize the Facility by delivery to the Lender of a duly 
completed Utilization Request not later than 11:00 a.m., three (3) Business Days prior to the proposed Utilization Date (or such shorter 
time that the Lender may otherwise agree).

5.2. Completion of the Utilization Request

A Utilization Request is irrevocable and will not be regarded as having been duly completed unless:

(a)

(b)

(c)

the proposed Utilization Date is a Business Day within the Availability Period;

the currency of that Utilization complies with Clause 5.3 (Currency); and

it specifies the account and bank to which the proceeds of that Utilization are to be credited.

5.3. Currency

The currency specified in a Utilization Request must be United States Dollars.

5.4. Availability of Loan

If the conditions set out in this Agreement have been met, the Lender shall make the applicable Loan available by the relevant 
Utilization Date.

5.5. Cancellation of Commitment

The Commitment which, at that time, is unutilised shall be immediately cancelled at the end of the Availability Period.

6

 
5.6. Disbursement

The proceeds of the Loans under the Facility will be disbursed by the Lender directly to the Borrower’s account specified in the 
relevant Utilization Request.

6.

REPAYMENT AND PREPAYMENT

6.1. Repayment of Loans

(a)

(b)

Unless otherwise provided under this Clause 6, the Borrower shall repay all outstanding Loans under the Facility in full on the Maturity 
Date.

The Lender has the right to require early repayment of all or part of the outstanding Loans on the Early Repayment Date, by sending 
an early repayment notice (the “Early Repayment Notice”) in the form set out in Schedule 4 (Form of Early Repayment Notice) to the 
Borrower, at least twenty one (21) days prior to the Early Repayment Date. The Lender shall further provide evidence and documents 
reasonably satisfactory to the Borrower that the Collateral Ratio is not less than the Minimum Collateral Ratio on the date that is five 
(5) days prior to the Early Repayment Date, taking into account the Repayment Amount to be paid by the Borrower to the US$ 
Charged Account on the Early Repayment Date (the “Collateral Ratio Condition”).

(c)

The Borrower shall repay the outstanding Loans as requested to be repaid in the Early Repayment Notice together with accrued but 
unpaid interest thereon (the “Repayment Amount”) on or before the Early Repayment Date after the satisfaction of the Collateral 
Ratio Condition.

(d)

The Borrower shall repay the Loans if so required by relevant provisions under Clause 7.

6.2. Voluntary prepayment of Loans

The Borrower may, if it gives the Lender not less than twenty one (21) days’ prior notice (the “Prepayment Notice”) in the form set out 
in Schedule 5 (Form of Prepayment Notice), prepay any part or the whole amount of the Loans together with the accrued but unpaid 
interest  thereon.  The  Prepayment  Notice  given  by  the  Borrower  under  this  Clause  6  shall  specify  the  date  upon  which  the  relevant 
prepayment is to be made (the “Prepayment Date”) and the amount of that prepayment (the “Prepayment Amount”). The Loans may 
be prepaid any time after the Initial Utilization Date. The Lender agrees that it shall (i) ensure that the Collateral Ratio shall not be less 
than  the  Minimum  Collateral  Ratio  no  later  than  five  (5)  days  prior  to  the  proposed  Prepayment  Date  (which  shall  be  calculated  in 
accordance with the formula under the definition of “Collateral Ratio” as provided under Clause 6.5 (Collateral Ratio) below and also 
after giving effect to such prepayment amount to be made by the Borrower to the US$ Charged Account on the proposed Prepayment 
Date). If the Lender fails to maintain the Minimum Collateral Ratio as provided in the previous sentence, the Borrower shall have no 
obligation to make the Prepayment Amount.

6.3. Release of Transferred Convertible Notes

If the principal amount of the Transferred Convertible Notes and the cash credited to the UoB Account are in the aggregate greater 
than  the  outstanding  amount  of  the  Loans  under  this  Agreement  (the  difference  between  these  two  numbers  referred  to  as  the 
“Excessive  CN  Amount”)  after  the  Repayment  Amount  or  Prepayment  Amount  is  made  in  accordance  with  this  Clause  6  and  the 
prepayment  of  the  Loans  in  accordance  with  Clause  7,  upon  written  request  from  the  Borrower,  the  Lender  shall  give  instruction  to 
UoB  in  accordance  with  the  UoB  Acknowledgement  Letter  and  enter  into  documents  as  requested  by  the  Borrower  in  order  to 
effectuate  a  release  of  certain  Transferred  Convertible  Notes  and/or  the  cash  credited  to  the  UoB  Account  (as  requested  by  the 
Borrower) in an aggregate amount equal to the Excessive CN Amount from the UoB Account within ten (10) Business Days after such 
repayment or prepayment; provided that, after giving effect to such release, an aggregate principal amount of Transferred Convertible 
Notes equal to at least the outstanding amount of the Loans under this Agreement shall remain in the UoB Account.

7

 
6.4. Restriction

Any  prepayment  in  accordance  with  this  Agreement  may  be  made  without  the  Borrower  incurring  any  premium  or  penalty  or  other 
fees. The Borrower may not reborrow any part of the Facility which is repaid.

6.5. Collateral Ratio

“Collateral Ratio” means, at any date, the ratio of:

(a)

The aggregate amount in US$ of (i) the cash deposited in an escrow account opened by the Lender, IQ or any other subsidiaries of IQ 
with an international bank or PRC bank’s offshore branch agreed by the Borrower (the “US$ Charged Account”) which is subject to 
an  account  control  and  account  charge  arrangement  in  favor  of  the  Borrower  (or  the  CN  Holder,  as  agreed  by  the  Borrower) 
substantively similar to arrangement applicable to the RMB Charged Account (subject to changes based on the use of Hong Kong law 
as  governing  law  and  comments  from  the  account  bank),  (ii)  the  cash  deposited  in  the  RMB  Charged  Account  under  the  Account 
Charge Agreement (which shall be calculated at by reference to the average of the Official Exchange Rates of the consecutive five (5) 
Business  Days  prior  to  the  date  of  calculation),  and  (iii)  the  outstanding  amount  under  the  Royalties  Receivables  Assignment  to  be 
paid to the WFOE in cash into the RMB Charged Account (which shall be recognized as WFOE’s account receivables and calculated 
at  by  reference  to  the  average  of  the  Official  Exchange  Rates  of  the  consecutive  five  (5)  Business  Days  prior  to  the  date  of 
calculation); to

(b)

the aggregate outstanding principal amount of all Convertible Notes held by the CN Holder, the Borrower and their Affiliates.

“Minimum Collateral Ratio” shall be 1.2.

7.

BORROWER’S RIGHT TO DISPOSAL AND REDEMPTION

7.1. Borrower’s disposal right

(a)

(b)

(c)

The Borrower has the right to sell, transfer or otherwise dispose (collectively “Dispose”) of any of the Transferred Convertible Notes 
(the “Disposal”, and the proceeds derived from such Disposal referred to as the “Disposal Proceeds”), by serving a disposal notice in 
the  form  set  out  in  Schedule  6  (Form of Disposal Notice)  (the  “Disposal Notice”)  to  the  Lender  at  any  time  during  the  term  of  the 
Loans,  which  shall  specify  the  principal  amount  of  Transferred  Convertible  Notes  it  plans  to  Dispose  (the  “Subject  Convertible 
Notes”) and that the Disposal Proceeds from such Disposal will be credited into the UoB Account; provided that the Borrower shall 
obtain the Lender’s prior written consent to a Disposal of Subject Convertible Notes if the amount of the Disposal Proceeds from such 
Disposal will be less than the principal amount of the Subject Convertible Notes.

If the amount of the Disposal Proceeds from such Disposal will not be less than the principal amount of the Subject Convertible Notes, 
the  Lender  shall,  within  three  (3)  Business  Days  after  receiving  such  Disposal  Notice  and  any  transaction  document  or  relevant 
evidence  confirming  that  the  Disposal  Proceeds  from  such  Disposal  will  not  be  less  than  the  principal  amount  of  the  Subject 
Convertible Notes, enter into documents and do all such acts and things as requested by the Borrower (including to give instruction to 
UoB in accordance with the UoB Acknowledgement Letter) in order to give effect to the release of the Subject Convertible Notes from 
the  UoB  Account  and  the  Security  granted  over  the  Subject  Convertible  Notes  under  the  Borrower  Debenture  for  purposes  of 
consummating the Disposal.

The  Borrower  shall  ensure  that  (i)  the  Disposal  of  the  Subject  Convertible  Notes  in  exchange  for  the  Disposal  Proceeds  will  be 
conducted in accordance with the customary procedures of the DTC (as defined in the Indenture) and (ii) the Disposal Proceeds will be 
credited to the UoB Account and promptly (and within five (5) Business Days after receipt of the Disposal Proceeds) applied towards 
prepayment of the outstanding Loans (plus the accrued but unpaid interests of the Loans so repaid) in an amount equivalent to the 
principal amount of the Subject Convertible Notes so released under 

8

 
paragraph (b) above. For the avoidance of doubt, the Borrower shall have the right to retain the rest of such Disposal Proceeds after 
deducting such prepayment amount.

7.2. Borrower’s right to repurchase

The Lender shall enter into documents and do all such acts and things as reasonably requested by the Borrower (including to give 
instruction  to  UoB  in  accordance  with  the  UoB  Acknowledgement  Letter)  to  facilitate  the  Borrower’s  exercise  of  various  rights  or 
options  to  require  IQ  to  repurchase  the  Transferred  Convertible  Notes  under  article  15  of  the  Indenture  provided  that  the  Borrower 
shall (i) designate the UoB Account to receive the “Third Anniversary Repurchase Price” or “Fundamental Change Repurchase Price” 
(each as defined in the Indenture) in its relevant instructions to the “Depositary” and/or “Trustee” (each as defined in the Indenture) and 
(ii) make repayment of the outstanding Loans in an amount equivalent to the principal amount of the Transferred Convertible Notes 
(plus the accrued but unpaid interests of the Loans so repaid) under such repurchase request, as soon as practicable and within five 
(5) Business Days after the Borrower receives the “Third Anniversary Repurchase Price” or “Fundamental Change Repurchase Price,” 
as applicable. For the avoidance of doubt, the Borrower shall have the right to retain the rest of the “Third Anniversary Repurchase 
Price” or “Fundamental Change Repurchase Price” after deducting such prepayment amount.

8.

INTEREST

8.1. Calculation of interest

The  rate  of  interest  on  the  Loans  (the  “Interest Rate”)  for  the  applicable  Interest  Period  shall  be  simple  interest  rate,  which  is  six 
percent (6%) per annum. Interest shall accrue on a day-to-day basis from each applicable Utilization Date with a 360- day year and for 
the actual number of days elapsed.

8.2. Payment of interest

The Borrower shall pay accrued interest on the Loans on each applicable Interest Payment Date.

8.3. Default interest

If  the  Borrower  fails  to  pay  any  amount  payable  by  it  under  this  Agreement  on  its  due  date,  interest  shall  accrue  on  such  overdue 
amount from the due date up to the date of actual payment (both before and after judgment) at a simple default interest rate of thirteen 
percent (13%) per annum. Such default interest (if unpaid) arising on any Unpaid Sum will be compounded with that Unpaid Sum at 
the end of each Interest Period applicable to that Unpaid Sum but will remain immediately due and payable.

9.

INTEREST PERIODS

The first Interest Period for a Loan shall start on the Utilization Date in respect of that Loan and end on the first Interest Payment Date 
falling after the Utilization Date in respect of that Loan, and each subsequent Interest Period of that Loan shall start on the last day of 
the preceding Interest Period relating to such Loan and end on the immediately following Interest Payment Date, provided that the last 
Interest Period shall end on the Maturity Date (or the Early Repayment Date or the Disposal Triggered Payment Date, as applicable).

9

 
10. GRACE PERIOD

Notwithstanding any other provisions of this Agreement to the contrary, the Borrower is entitled to a thirty (30) days’ grace period (the 
“Grace Period”) for fulfilling any of its payment obligations under this Agreement. However, the 6% interest shall keep accruing on any 
outstanding Loan during the Grace Period.

11.

NON-BUSINESS DAYS

If  an  Interest  Period  would  otherwise  end  on  a  day  which  is  not  a  Business  Day,  that  Interest  Period  will  instead  end  on  the  next 
Business Day in that calendar month (if there is one) or the preceding Business Day (if there is not).

12. COSTS AND EXPENSES

Each  Party  shall  pay  its  respective  portions  of  the  costs  and  expenses  (including  legal  fees)  incurred  by  it  in  connection  with  the 
negotiation, preparation, execution and enforcement of this Agreement and any other documents referred to in this Agreement.

13. REPRESENTATIONS AND WARRANTIES

Unless otherwise specified hereunder, the Borrower and the Lender, each in its respective capacity and in respect of itself only, makes 
the representations and warranties set out in this Clause 13 to each other on the date of this Agreement.

13.1. Status

(a)

(b)

It is duly incorporated and validly existing under the law of the Cayman Islands.

(In respect of the Lender only) the Lender has the power to own its assets and provide the Facility to the Borrower. The Facility is 
provided by the Lender from its legitimate funds.

(c)

(In respect of the Borrower only) the Borrower has or will have sufficient funds to repay the Loans.

13.2. Binding obligations

The obligations expressed to be assumed by it in this Agreement are legal, valid, binding and enforceable.

13.3. Non-conflict with other obligations

The entry into and performance by it of, and the transactions contemplated by, this Agreement do not and will not conflict with:

(a)

(b)

(c)

any law or regulation applicable to it;

its constitutional documents; or

any agreement or instrument binding upon it or its assets.

13.4. Power and authority

It  has  the  power  to  enter  into,  perform  and  deliver,  and  has  taken  all  necessary  action  to  authorise  its  entry  into,  performance  and 
delivery of, this Agreement and the transactions contemplated by this Agreement.

10

 
13.5. No proceedings pending or threatened

No litigation, arbitration or administrative proceedings of or before any court, arbitral body or agency which, if adversely determined, 
might reasonably be expected to have a Material Adverse Effect (in respect of the Lender, the reference to “Borrower” in the definition 
of “Material Adverse Effect” shall be deemed to be a reference to “Lender”) have been started or threatened against it or any of its 
Subsidiaries.

13.6. Solvency

It  is  not  insolvent  or  unable  to  pay  its  debts  and  no  action,  legal  proceeding  or  other  procedure  or  step  described  in  Clause  15.6 
(Insolvency) has been taken or threatened in relation to it.

13.7. Authorised signatories

Any  person  specified  as  its  authorised  signatory  in  this  Agreement  or  in  the  documents  delivered  pursuant  to  this  Agreement  is 
authorised to sign this Agreement and any other related documents and other notices for the transactions under this Agreement on its 
behalf.

13.8. Additional warranties from the Borrower

(a)

(b)

(c)

(d)

(e)

Affiliates. The Borrower is an Affiliate of the CN Holder.

Convertible  Notes  Position.  The  Borrower  holds  or  will  acquire  prior  to  the  applicable  Utilization  Date  and  will  continue  holding 
Convertible Notes in the UoB Account with a principal amount no less than the principal amount of the Loans outstanding at any given 
time, except that the Borrower may dispose of such Convertible Notes pursuant to the terms of this Agreement.

No default. No Event of Default is continuing or might reasonably be expected to occur after making a Utilization.

Pari passu ranking. The Borrower’s payment obligations under this Agreement rank at least pari passu with the claims of all its other 
unsecured and unsubordinated creditors, except for obligations mandatorily preferred by law applying to companies generally.

The Borrower further warrants to and undertakes with the Lender that its warranties in this Clause 13 will be true and accurate till there 
is no amount outstanding under the Loans with reference to the facts and circumstances subsisting from time to time.

No prior liens. Borrower has not made nor consented to, nor is aware of, any registrations, filings or recordations in any jurisdiction 
evidencing  a  security  interest  in  the  Security  Assets  (as  defined  in  the  Borrower  Debenture),  including  the  filing  of  a  register  of 
mortgages,  charges  and  other  encumbrances  or  filings  of  UCC-1  financing  statements,  other  than  with  respect  to  liens  granted  to 
Lender under the Borrower Debenture.

14. GENERAL UNDERTAKINGS

The undertakings in this Clause 14 remain in force from the date of this Agreement for so long as any Loan and the accrued interests 
of the Loans is outstanding under this Agreement.

14.1. Authorisations

Each of the Borrower and the Lender shall promptly:

(i)

(ii)

obtain, comply with and do all that is necessary to maintain in full force and effect; and

if requested, supply certified copies to each other,

11

 
any Authorisation required to enable it to perform its obligations under this Agreement and to ensure the legality, validity, enforceability 
or admissibility in evidence in its jurisdiction of incorporation of this Agreement.

14.2. Compliance with laws

Each of the Borrower and the Lender shall comply in all respects with all laws which it may be subject to, if failure so to comply would 
materially impair its ability to perform its obligations under this Agreement.

14.3. Affiliate relationship

To the extent there is any outstanding amount payable by the Borrower under this Agreement, the Borrower shall take all necessary 
actions to remain an Affiliate of the CN Holder and shall refrain from taking any action that will result in the Borrower ceasing to be an 
Affiliate of the CN Holder.

14.4. Release of Security

The Lender shall, at the request of the Borrower, execute release document and do all such acts and things as may reasonably be 
required  to  give  effect  to  the  release  of  applicable  principal  amount  of  the  Transferred  Convertible  Notes  and  applicable  amount  of 
cash credited to the UoB Account, and the Security granted over such Transferred Convertible Notes and cash under the Borrower 
Debenture (as the case may be) in the relevant events as permitted in this Agreement, including but not limited to (i) giving instruction 
(if such instruction is required in such circumstances) to UoB to facilitate such release, Disposal and payment from the UoB Account 
and (ii) surrendering, delivering or returning any relevant certificate or document relating to any asset subject to such Security (which 
certificate or document has been previously provided to the Lender by the Borrower) to the Borrower or as the Borrower directs and 
(iii) providing such assistance as may otherwise be required to facilitate such release.

For the avoidance of doubt, the Security granted under the Borrower Debenture shall be irrevocably and unconditionally discharged 
and  released  in  full  on  the  date  when  the  outstanding  amount  of  the  Loans  and  the  accrued  interests  of  the  Loans  have  been  fully 
repaid.

14.5. The UoB Account

The Borrower shall ensure that, so long as any Loan and the accrued interests of the Loans is outstanding under this Agreement and 
unless otherwise required in accordance with this Agreement or as separately agreed between the Borrower and the Lender:

(i)

(ii)

the UoB Account will be the only account it uses for holding all the Transferred Convertible Notes and the Disposal Proceeds;

any  movements  instruction  with  respect  to  the  Transferred  Convertible  Notes  and  cash  in  the  UoB  Account  (including  any 
transfer  of  the  Transferred  Convertible  Notes  for  purposes  of  a  sale  of  such  Transferred  Convertible  Notes  or  tendering  such 
Transferred  Convertible  Notes  for  a  repurchase  by  IQ,  transfer  of  Disposal  Proceeds  and  any  other  type  of  fund  movements 
from the UoB Account) will require instruction of the authorized signatory appointed by the Lender in accordance with the UoB 
Acknowledgement Letter; and

(iii)

any amendment, replacement or termination of the authorized signatory appointed by the Lender under the UoB Acknowledge 
Letter will require prior written consent of the Lender.

The  Borrower  shall,  if  requested  by  the  Lender,  provide  account  statements  issued  by  UOB  showing  the  holding  of  the  Convertible 
Notes and the cash balance in the UOB Account within five (5) Business Days after such request.

12

 
14.6. UOB instruction.

Lender shall at the request of the Borrower, execute relevant document and do all such acts and things as may reasonably be required 
to  give  effect  to  a  Disposal  of  the  Transferred  Convertible  Notes  or  a  payment  from  the  UoB  Account  which  is  permitted  in  this 
Agreement (including give instruction to UoB in accordance with the UoB Acknowledgement Letter for such Disposal or payment).

On the date when the outstanding amount of the Loans and the accrued interests of the Loans have been fully repaid, the Lender shall 
do  all  such  acts  and  things  as  may  reasonably  be  required  by  UoB  and  the  Borrower  to  remove  its  authorized  signatories  from  the 
signatory list under the UoB Acknowledge Letter and terminate the co-signatory arrangement provided thereunder.

14.7. No other liens.

Borrower shall not create, incur, assume or suffer to exist any lien upon the Security Assets (as defined in the Borrower Debenture), 
other than the liens created under the Borrower Debenture.

15.

EVENTS OF DEFAULT

Each of the events or circumstances set out in this Clause 15 is an “Event of Default” (save for Clause 15.11 (Acceleration)).

15.1. Non-payment

The Borrower does not pay within thirty (30) days when due any interest payable by the Borrower pursuant to this Agreement in the 
currency in which it is expressed to be payable or the Borrower, subject to the Grace Period, does not pay the Repayment Amount on
or prior to the Early Repayment Date in violation of Clause 6.1 (Repayment of Loans) or does not repay the Loans on or prior to the 
Disposal Triggered Payment Date in violation of Clause 7 (Borrower’s right to disposal and redemption), unless the Borrower’s failure 
to pay is caused by administrative or technical error or Lender’s failure to give instruction to UoB in accordance with this Agreement 
and the UoB Acknowledgement Letter for such payment.

15.2. Conditions subsequent not satisfied

Any of the conditions set forth in paragraphs (a) and (c) of Clause 4.2 (Conditions subsequent) is not satisfied within five (5) Business 
Days  after  the  applicable  Utilization  Date  due  to  any  failure  of  the  Borrower  to  perform  its  obligations  under  Clause  4.2  (Conditions 
subsequent).

15.3. Breach of certain covenants

(a)

(b)

(c)

(d)

The Borrower fails to comply with Clause 14.3 (Affiliate relationship) and 14.5 (The UoB Account).

UoB  fails  to  comply  with  the  provisions  in  the  UoB  Acknowledgement  Letter  or  the  Borrower’s  Debenture  unless  such  failure  was 
caused by the Lender.

The Borrower modifies, amends, revokes, invalidates, terminates or otherwise renders ineffective, the UoB Acknowledgement Letter, 
in each case, without the prior written consent of the Lender.

None of the breach or fact under this Clause 15.3 constitutes any Event of Default if the Lender's written consent on such breach or 
fact has been obtained.

15.4. Misrepresentation, failure to comply with other obligations

Any representation, warranty or statement made by the Borrower in this Agreement is or proves to have been incorrect or misleading 
when made or deemed to be made and where such misrepresentation or misstatement has a Material Adverse Effect, or the Borrower 
does not comply with any provision of this Agreement (other than those referred to in Clauses 15.1 (Non-payment) to 15.3 (Breach of
certain covenants)), unless the misrepresentation or non-compliance: (i) is capable 

13

 
of  remedy;  and  (ii)  is  remedied  within  fifteen  (15)  Business  Days  of  the  earlier  of  (A)  the  Borrower  becoming  aware  of  the  relevant 
event or circumstance and (B) the Borrower being given notice of the same by the Lender.

15.5. Cross-default

The  Borrower  defaults  with  respect  to  any  mortgage,  agreement  or  other  instrument,  under  which  there  may  be  outstanding,  or  by 
which there may be secured or evidenced, any indebtedness for money borrowed in excess of US$5,000,000 (or the foreign currency 
equivalent thereof) in the aggregate by the Borrower, whether such indebtedness now exists or shall hereafter be created, (i) resulting 
in such indebtedness becoming or being declared due and payable prior to its stated maturity or (ii) constituting a failure to pay the 
principal  or  interest  of  any  such  debt  when  due  and  payable  at  its  stated  maturity,  upon  required  repurchase,  upon  declaration  of 
acceleration  or  otherwise  and  in  each  case,  such  indebtedness  is  not  discharged,  or  such  acceleration  is  not  otherwise  cured  or 
rescinded, within thirty (30) days.

15.6.

Insolvency

The Borrower is unable or admits inability to pay its debts as they fall due or a petition is presented or a proceeding is commenced or 
an  order  is  made  or  an  effective  resolution  is  passed  or  any  other  step  is  taken  by  any  person  for  the  winding-up,  insolvency, 
dissolution or bankruptcy of the Borrower or for the appointment of a liquidator, receiver, administrator, trustee or similar officer of the 
Borrower or of all or any part of their respective business or assets.

15.7. Unlawfulness

It is or becomes unlawful for the Borrower to perform any of its obligations under this Agreement.

15.8. Effectiveness

This Agreement is not effective in accordance with its terms or is alleged by the Borrower to be ineffective in accordance with its terms 
for any reason.

15.9. Repudiation

The Borrower repudiates this Agreement.

15.10.Borrower Debenture

(a)

(b)

(c)

The  Borrower  defaults  on  any  of  its  obligations  under  the  Borrower  Debenture,  which  materially  and  adversely  affects  the 
enforceability, validity or priority of the applicable security interest in the Security Assets (as defined in the Borrower Debenture), which 
default is either not curable or has not been remedied within thirty (30) days after written notice from the Lender.

The Borrower asserts in any pleading in any court of competent jurisdiction that the security interest under the Borrower Debenture is 
invalid or unenforceable.

(i) The Borrower Debenture shall for any reason fail to create a valid and perfected first priority lien in the Security Assets (as defined 
in the Borrower Debenture) or (ii) the Borrower Debenture shall fail to remain in full force or effect.

15.11. Acceleration

On and at any time after the occurrence of an Event of Default, the Lender may by notice to the Borrower:

(a)

declare  that  all  or  part  of  the  Loans  then  outstanding,  together  with  accrued  interests  be  immediately  due  and  payable,  whereupon 
they shall become immediately due and payable;

14

 
(b)

(c)

cancel the Commitment and reduce it to zero whereupon the Commitment shall immediately be cancelled and reduced to zero; and

exercise any or all of its rights, remedies, powers or discretions under the Borrower Debenture.

16. ASSIGNMENTS AND TRANSFERS

The Parties may not assign any of its rights or transfer any of its rights or obligations under this Agreement without prior approval of 
the counter party.

17.

PAYMENT MECHANICS

17.1. Business Days

(a)

(b)

Any  payment  which  is  due  to  be  made  on  a  day  that  is  not  a  Business  Day  shall  be  made  on  the  next  Business  Day  in  the  same 
calendar month (if there is one) or the preceding Business Day (if there is not).

During  any  extension  of  the  due  date  for  payment  of  any  principal  or  Unpaid  Sum  under  this  Agreement  interest  is  payable  on  the 
principal or Unpaid Sum at the rate payable on the original due date.

17.2. Currency of account

Unless otherwise agreed by the Parties, United States Dollars are the currency of account and payment for any sum due under this 
Agreement.

18. DEFINITION OF SECURED OBLIGATIONS

The amount of the outstanding principal and unpaid accrued interest of the Loanss hall be deducted from the Secured Obligations (as 
applicable)  (as  such  term  is  def  ined  and  used  in  the  Security  Documents)  for  the  purposes  of  the  Security  Documents  and  the 
definition of “Secured Obligations ( as applicable)” in the Security Documents shall be deemed modified to add the following provision 
(with  all  references  to  relevant  terms  to  be  further  construed  andall  changes  to  be  further  made  to  the  extent  necessary  and 
appropriate to fit thecontext under each relevant Security Document as if this had been set out in fulltherein mutatis mutandis) to the 
end:

for Security Documents in English: “provided further that the Secured Obligations shall be reduced by the amount of the outstanding 
principal and unpaid interest accrued of the Loans made by the iQIYI HK Limited or its Affiliates to PAGAC IV-1 (Cayman) Limited or 
any  of  its  Affiliates  pursuant  to  that  certain  Loan  Agreement  by  and  between iQIYI  HK  Limited,  and  PAGAC  IV-4  (Cayman)  Limited 
dated  as  of      September  27    ,  2023  (for  the  avoidance  of  doubt,  the  amount  that  has  been  deducted  in  accordance  with  the 
aforementioned  shall  be  resumed  and  added  back  to  the  Secured  Obligations  if  the  amount  of  the  principal  and  unpaid  interest 
accrued of the Loans have been fully repaid).”

for Security Documents in Chinese:

"Provided that the Secured Obligations should deduct the outstanding principal and cumulative unpaid interest of the loan extended by 
iQIYI HK Limited or its affiliates to PAGACIV-4 (Cayman) Limited or its affiliates pursuant to the Loan Agreement entered into between 
iQIYI HK Limited and PAGACIV-4 (Cayman) Limited on September 27, 2023. For the avoidance of doubt, if the deducted loan principal 
and unpaid interest under the above provisions are subsequently fully repaid, such deducted amounts should be reinstated and added 
back to the scope of the Secured Obligations."

15

 
19. NOTICES

All  notices  and  other  communications  hereunder  shall  be  in  writing  and  shall  be  deemed  to  have  been  duly  given  if  delivered 
personally, by facsimile, sent by overnight courier or sent via email (with receipt confirmed) as follows:

(a)

If to the Borrower, to:

Address: 33/F, Three Pacific Place, 1 Queen’s Road East,

Admiralty, Hong Kong

Contact: ***

If to the Lender, to:

(b)

Address: 3/F, iQIYI Youth Center Yoolee Plaza,

No.21, North Road of Workers’ Stadium, Chaoyang District

Beijing, 100027, People’s Republic of China

Contact: ***

20. REMEDIES AND WAIVERS

No  failure  of  a  Party  to  exercise,  and  no  delay  or  forbearance  in  exercising,  any  right  or  remedy  in  respect  of  any  provision  of  this 
Agreement shall operate as a waiver of any such right or remedy. A single or partial exercise of a right, power or remedy does not 
prevent another or further exercise of that or another right, power or remedy. A waiver of a right, power or remedy shall be in writing 
and signed by the Party giving the waiver. A Party that waives a right or remedy provided under this Agreement or by law in relation to 
another Party,or takes or fails to take any actions against such Party, does not affect its right in relation to any other Party.

21. AMENDMENTS AND WAIVERS

Any term of this Agreement may be amended or otherwise modified only with the written consent of all the parties hereto.

Unless  otherwise  expressly  provided  in  this  Agreement,  a  party  hereto  may,  in  its  discretion,  give  conditionally  or  unconditionally  or 
withhold any approval or consent under this Agreement.

22. GOVERNING LAW

This Agreement shall be governed by and its provisions construed and enforced in accordance with the laws of Hong Kong without 
regard to the conflict of laws principles thereof.

16

 
23.

ENFORCEMENT

23.1. Arbitration

(a)

(b)

Any  dispute,  controversy,  difference  or  claim  arising  out  of  or  relating  solely  to  this  Agreement,  including  any  question  regarding  its
existence, validity, interpretation, performance, breach or termination or any dispute regarding non-contractual obligations arising out 
of or relating to it, shall be referred to and finally resolved by arbitration administered by the Hong Kong International Arbitration Centre 
(“HKIAC”) in accordance with the Hong Kong International Arbitration Centre Administered Arbitration Rules then in force. There shall 
be three arbitrators. Each of the Parties has the right to appoint one arbitrator and the third arbitrator shall be appointed by the HKIAC. 
The language to be used in the arbitration proceedings shall be English. The seat of arbitration shall be in Hong Kong.

Each  of  the  Parties  irrevocably  waives  any  immunity  to  jurisdiction  to  which  it  may  be  entitled  or  become  entitled  (including  without 
limitation sovereign immunity, immunity to pre-award attachment, immunity to post-award attachment or otherwise) in any arbitration 
proceedings  and/or  enforcement  proceedings  against  it  arising  out  of  or  based  on  this  Agreement  or  the  transactions  contemplated 
hereby.

24. OTHER PROVISIONS

Sections 7.6 (Counterparts), 7.7 (Confidentiality;  Public  Announcements),  7.11  (Severability) and 7.12 (Specific Performance)  of  the 
Investment Agreement shall apply to this Agreement as if they had been set out in full herein mutatis mutandis.

25.

SECURITY

The performance by the Borrower of its obligations under this Agreement shall be secured by the Security granted under the Borrower 
Debenture.

This Agreement has been entered into on the date stated at the beginning of this Agreement.

17

 
SCHEDULE 1 

CONDITIONS PRECEDENT

18

 
 
 
 
 
SCHEDULE 2 

UTILIZATION REQUEST

19

 
 
 
 
 
 
 
 
 
SCHEDULE 3

FORM OF PARTIAL RELEASE AGREEMENT OF SECURITY

20

 
 
 
 
 
 
 
 
 
 
SCHEDULE 4

FORM OF EARLY REPAYMENT NOTICE

21

 
 
 
 
 
 
 
 
 
 
SCHEDULE 5

FORM OF PREPAYMENT NOTICE

22

 
 
 
SCHEDULE 6

FORM OF DISPOSAL NOTICE

23

 
 
 
 
 
 
 
 
 
 
SCHEDULE 7

FORM OF UOB ACKNOWLEDGEMENT LETTER

24

 
 
SIGNATURE PAGE

The Borrower

PAGAC IV-4 (Cayman) Limited

/s/ Lincoln Lin Feng Pan
Name: Lincoln Lin Feng Pan

Title: Director

Address: 33/F Three Pacific Place, 1 Queen's Road East, Hong Kong

Email: ***

Attention:

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
For the purposes of Clause 18 (Definition of Secured Obligations):

SIGNATURE PAGE

PAGAC IV-1 (Cayman) Limited, in its capacity as a holder of Convertible Notes and the Security Agent under the Security 
Documents

For and on behalf of
PAGAC4 Secretaries  Limited

/s/ Lincoln Lin Feng Pan

Name: Lincoln Lin Feng Pan

Title: Director of PAGAC4 Secretaries Limited

Address: 33/F Three Pacific Place, 1 Queen's Road East, Hong Kong

Email: ***

Attention:

 
 
 
 
 
 
 
 
 
 
 
 
 
 
SIGNATURE PAGE

For the purposes of Clause 18 (Definition of Secured Obligations):

iQIYI, Inc., on behalf of itself and its Subsidiaries that are parties to the Security Documents

For and on behalf of
iQIYI, Inc.

/s/ YU GONG

Name: YU GONG

Title: Director

Address: PO Box 309, Ugland House, Grand Cayman, KY1-1104, Cayman Islands

Email: ***

Attention: ***

 
 
 
 
 
 
 
 
 
 
 
 
 
 
SIGNATURE PAGE

The Lender

iQIYI HK Limited

For and on behalf of
iQIYI HK Limited

/s/ YU GONG

Name: YU GONG

Title: Director

Address: ROOM 1901, 19/F, LEE GARDEN ONE 33 HYSAN AVENUE, CAUSEWAY BAY, HONG KONG

Email: ***

Attention: ***

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Exclusive Management Consulting and Business Cooperation Agreement

This exclusive management consulting and business cooperation agreement (this “Agreement”) is made by the following parties in the People’s Republic 
of China (“China”) on January 29, 2024: 

Exhibit 4.75

Party A: Beijing iQIYI Optical Era Technology Co., Ltd.

Party B: Beijing iQIYI Yinhua Media Co., Ltd.

Party C: 
Party C1: GONG Yu, with the ID Card No. ***; 
Party C2: WANG Xiaohui, with the ID Card No. ***; 

Each of Party A, Party B and Party C are individually referred to as a “Party”, and collectively as the “Parties”. 

Whereas, 

(1)

(2)

Party A is a wholly foreign owned enterprise duly established and validly existing according to the laws of China, whose principal business is 
technology development, technology services, intellectual property agency, etc. and who owns the resources necessary for providing services of 
system software technical support, technology service, intellectual property agency service and relevant consulting and research services; 

Party B is a limited liability company duly incorporated and validly existing according to the laws of China, whose principal business is making and 
publication of radio and television programs, creation and performance of art works, graphic design and production, and/or through Party B’s 
Subordinate Entities, conducting relevant businesses; 

(3) GONG Yu and WANG Xiaohui are shareholders of Party B, and hold 50% and 50% equity in Party B respectively and 100% equity in Party B in 

aggregate; 

(4)

Party A agrees to use its advantage of technology, personnel and information to provide enterprise management consulting, licensing, technology 
and business support to Party B and its Subordinate Entities (refers to entities invested in and controlled by Party B, including but not limited to 
companies and relevant entities of which 50% or more of the shares are owned by Party B directly or indirectly) on an exclusive basis. The Parties 
agree to the above cooperation and desire to execute this Agreement to specify the main terms and conditions of cooperation. 

Therefore, the Parties reach the following agreement upon consensus through negotiation: 

1.

Provision of Services 

1.1

1.2

According to the terms and conditions hereof, Party B and Party C hereby entrust Party A to provide, as the exclusive service provider 
of Party B during the term of this Agreement, Party B and Party B’s Subordinate Entities with comprehensive technology 
development, technology support, intellectual property agency and other relevant services, as detailed in Schedule 1 hereto. 

Party B shall and shall procure its Subordinate Entities to determine the services with Party A or any entity designated by Party A 
within the business scope set forth in Schedule 1 based on its business needs.

Party B (also representing Party B’s Subordinate Entities, the same applies below) and Party C further agree that except with prior 
written consent of Party A, during the term hereof, Party B, Party B’s Subordinate Entities and Party C shall not, and shall procure 
their relevant entities not to, directly or indirectly obtain any service same as or similar to the services and supports set forth herein 
from any third party, or establish any similar cooperation relation with any third party with respect to the subject matter hereof. 

 
 
 
 
 
 
 
 
 
 
 
 
1.3

1.4

Notwithstanding any other provisions hereof, Party A has the right to designate any third party to provide any or all services hereof, or 
perform any obligation hereunder for Party A. Party B and its Subordinate Entities hereby agree that Party A has the right to assign its 
rights and obligations hereunder to any third party. 

To ensure normal operation of the daily business of Party B and its Subordinate Entities, Party A may (but not obligated to), on its own 
judgment and as permitted by laws and regulations of China, act as a securing party or guarantor under any other contracts or 
agreements entered into by Party B and its Subordinate Entities with any third party relating to their business, and provide security for 
performance of such contracts and agreements. Party B and its Subordinate Entities and Party C hereby agree and acknowledge that if 
any security is required for the performance by Party B and its Subordinate Entities of any contract or loan in the business course, they 
shall first request Party A to act as the securing party and/or guarantor. 

2.

Service Price and Payment Method 

2.1

2.2

Based on the content and recipient of the services, relevant Parties shall negotiate fair service price and appropriate payment method 
by reference to the revenue of the service recipient in a specified period. The specific calculation and payment methods of service 
price are set forth in Schedule 2. 

If Party A believes that the mechanism to determine the service price specified herein cannot be applied and requires adjustment for 
certain reason, Party A has the right to adjust the calculation and payment method of Schedule 2 at any time. The adjustment of Party 
A shall be bona fide and reasonable; such adjustment shall take effect upon the written notification from Party A to Party B without 
the consent of Party B. 

3.

Intellectual Property Rights 

3.1

3.2

The intellectual property rights in any results obtained from performance of this Agreement, including but not limited to copyrights, 
patents and claims of patent application, know-how, and business secrets, shall be owned by Party A. Party B or its Subordinate 
Entities or Party C may not enjoy any other rights than those specified herein, except under Party A’s licensing, and shall actively 
cooperate with Party A to take all necessary measures to ensure Party A or Party A’s oversea affiliates to obtain such intellectual 
property rights. The Parties agree that this Article 3.1 shall survive the modification, rescission or termination of this Agreement. For 
the avoidance of any doubt, in respect of the intellectual property rights held by Party B or its Subordinate Entities and in application 
by Party B or its Subordinate Entities to relevant authorities as of execution date hereof, other than those required for normal operation 
of business of Party B or its Subordinate Entities upon Party A’s confirmation or required by relevant domestic laws and regulations to 
be held by Party B and its Subordinate Entities, the holders or applicants shall transfer such intellectual property rights to Party A or its 
oversea affiliates at the request of Party A, and Party B or its Subordinate Entities shall enter into relevant intellectual property rights 
transfer agreement with Party A or its oversea affiliates. 

If any development is made by Party A based on any intellectual property rights owned by Party B or its Subordinate Entities, Party B 
or its Subordinate Entities shall warrant that such intellectual property rights are free of any defect, and, if any loss is caused to Party A 
from any defect in such intellectual property rights, shall compensate for such loss. If Party A is therefore liable to compensation to 
any third party, Party A, after making such compensation, has the right to recover such loss against Party B and/or its Subordinate 
Entities. 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
4.

Control and Management by Party A over Party B and Its Affiliated Entities 

4.1

In connection with the provisions of Article 1 hereof, to specify the rights and obligations of the Parties and guarantee Party A’s 
performance of the management consulting services to Party B and its Subordinate Entities, and to guarantee performance of various 
business service agreements between Party A and Party B or its Subordinate Entities and payment of various amounts owed by Party B 
or its Subordinate Entities to Party A, Party B, its Subordinate Entities and Party C hereby agree that Party B and its Subordinate 
Entities shall not, without Party A’s prior written consent, carry out any transaction that may materially affect their respective assets, 
obligations, rights or operation, including but not limited to: 

(1)

any activity outside of their normal business scopes, or any business inconsistent with the past practice and way of operation; 

(2)

change or dismissal of any directors, or removal of any officers; 

(3)

borrowing from or assuming debts to any third party; 

(4)

selling, acquiring or otherwise disposing of any asset or right in an amount more than RMB 100,000 to or from any third party, 
including but not limited to any intellectual property rights and any business contracts; 

(5)

providing security or guarantee in favor of any third party, including any security created over their assets or interests; 

(6)

increasing or decreasing the registered capitals, amending the articles of association or changing the business scopes; 

(7)

changing the normal business procedures, or amending any major internal rule and regulation; 

(8) material adjustment to its business operation mode, marketing strategy, operation policy or customer relations; 

(9)

distribution of dividends or profits in whatever forms; 

(10)

liquidating and distributing the residual assets; 

(11) assigning any rights or obligations hereunder to any third party; 

(12) actions and / or omissions that have a material adverse effect on the assets, business, responsibilities and financial position of 
Party C, including but not limited to the creation of a mortgage, pledge or other encumbrance on any of Party C’s assets, 
businesses, income or income interests. 

Further, when any circumstance occurs which has or may have material adverse effect upon the business, operation or 
production of Party B and/or Party B’s Subordinate Entities, Party B and Party C shall promptly notify Party A thereof and use 
their best efforts to prevent occurrence of and/or mitigate the loss of such circumstances.

4.2

To guarantee performance of various management consulting services between Party A and Party B or its Subordinate Entities, and 
payment of various amounts owed by Party B and its Subordinate Entities to Party A, 

(1)

Party B and its Subordinate Entities and Party C hereby agree to accept any advice or requirement made by Party A to Party B 
and its Subordinate Entities with respect to employment and dismissal of employees, daily operation and management and 
financial management system, and shall strictly comply with and implement such advice or requirement; 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
(2)

(3)

Party B and its affiliates and Party C hereby agree that they shall elect the persons designated by Party A as directors of Party B 
and its Subordinate Entities according to laws, regulations and articles of association, and procure such elected directors to elect 
the persons recommended by Party A as the chairmen of the boards of directors, and appoint the persons designated by Party A 
as the general managers, financial controllers, and other officers (including but not limited to the heads of various businesses, 
the financial managers, the financial and supervisory personnel and the accounting personnel). Party A shall bona fide 
recommend qualified persons pursuant to applicable laws to Party B and its Subordinate Entities. If the above officers 
recommended by Party A resign from Party A or its shareholders (whether direct or indirect) (as applicable), whether voluntarily 
or dismissed by Party A, they shall lose the qualification to take any office in Party B and its Subordinate Entities. In such case, 
Party B and its Subordinate Entities shall appoint other officers employed by Party A or its shareholders (whether direct or 
indirect) (as applicable), to take such office. Party C and Party B and its Subordinate Entities shall take all necessary internal and 
external procedures to complete the above termination and appointment according to laws, articles of association and this 
Agreement.

Party A has the right to inspect the accounts of Party B and its Subordinate Entities periodically and at any time. Party B and its 
Subordinate Entities shall keep accounts promptly and accurately, and provide the accounts at the request of Party A. During the 
term hereof, subject to any applicable laws, Party B and its Subordinate Entities agree to cooperate with any audit (including but 
not limited to related transaction audit and other audits) carried out by Party A and its (whether indirect or indirect) 
shareholders, and provide Party A, Party A’s shareholders and/or the auditor entrusted by Party A with relevant information and 
documents relating to the operations, businesses, clients, finance and employees of Party B and its Subordinate Entities, and 
agree that Party A’s shareholders may disclose such information and documents to meet any requirement of the securities 
regulation of the jurisdiction where the listing occurs. 

(4)

Party B and its Subordinate Entities and Party C hereby agree that once Party A requests in writing, they shall use all of their 
accounts receivable and/or other assets they legally own and may dispose of to secure payment of the service fees set forth in 
Article 2.1 hereof in any way permitted by laws then in effect. 

4.3

4.4

4.5

4.6

Party B and its Subordinate Entities and Party C hereby agree that Party B and its Subordinate Entities shall maintain all the business 
licenses required for their operation during the term hereof, and the rights and qualifications required for its conducting of the business 
it operates now in China. 

Party B and its Subordinate Entities may not carry out any contracting operation, lease operation, merger, division, association, 
shareholding reform or other change of operation method and arrangement of ownership structure, or dispose of all or substantial part 
of assets or interests of Party B or its Subordinate Entities by transfer, sale, conversion into equity in others, or other means, without 
prior written consent of Party A. 

When Party B or its Subordinate Entities become liquidated or dissolved for any reason, Party C, Party B and its Subordinate Entities 
shall appoint the persons recommended by Party A to constitute the liquidation group to the extent permitted by the laws of China to 
manage the properties of Party B and its Subordinate Entities. Party C and Party B acknowledge that when Party B or its Subordinate 
Entities become liquidated or dissolved, whether or not the provision above in this Article 4.5 is performed, Party C and Party B agree 
to deliver all residue properties obtained from liquidation of Party B or its Subordinate Entities to Party A, pursuant to the laws and 
regulations of China. 

Party C hereby agrees to issue Party A the Power of Attorney in the substance and form satisfactory to Party A on the execution date 
of this Agreement, and to fully, properly and completely perform the provisions of such Power of Attorney, including but not limited 
to unconditionally and irrevocably authorizing Party A or any person designated by Party A (“Agent”) according to the Power of 
Attorney to exercise the shareholder’s rights of Party B and its Subordinate Entities on behalf of Party C in its sole discretion. Any 
resolution or document 

 
 
 
 
 
 
 
 
 
 
 
 
 
requiring Party B’s signature as a shareholder due to industrial and commerce registration, etc. shall be signed only with Party A’s 
consent and authorization and following Party A’s instruction. 

4.7

Party C acknowledges that it has had full and clear understanding of the obligations of Party B and its Subordinate Entities hereunder 
when it enters into this Agreement, and agrees to pledge the 100% shares in Party B it owns with Party A to secure performance of 
obligations of Party B and its Subordinate Entities hereunder. The Parties shall enter into agreement separately with respect to the 
equity pledge. 

4.8

Party B and its Subordinate Entities and Party C hereby agree that without Party A’s written consent they shall not enter into any 
agreement or arrangement that conflict with this Agreement or may infringe Party A’s interests hereunder. 

5.

Term 

5.1

This Agreement is executed and effective on the date first written above. 

5.2

Unless the Parties agree to terminate this Agreement early, this Agreement shall remain effective during the business terms (including 
extended terms) of Party A, Party B and Party B’s Subordinate Entities (including successors of their respective rights and 
obligations). In the event that the business terms (including extended terms) of Party B or any of Party B’s Subordinate Entities expires 
before Party A’s business term expires, the legal effects of this Agreement on Party B and its other Subordinate Entities shall not be 
affected. 

6.

Confidentiality 

6.1

All provisions of this Agreement and this Agreement itself are confidential information, and the Parties shall not disclosed them to any 
third party other than any officers, directors, employees, agents or professional consultants relating to this project who assume the 
obligation of confidentiality to the disclosing Party, except that the Parties disclose any information relating to this Agreement to any 
government, the public or the shareholders as required by law, or file this Agreement to any authority for recording. 

6.2

This Article 6 shall survive the modification, termination or rescission of this Agreement. 

7.

Breaching Liabilities 

If any Party fails to perform any obligation hereunder, or if such Party’s representation or warranty hereunder is untrue or inaccurate, such 
Party breaches this Agreement, and shall compensate for all losses of the other Parties or pay liquidated damages to the other Parties 
according to the agreement otherwise reached by relevant Parties. 

8.

Force Majeure 

If the performance of this Agreement is affected by any force majeure event, the affected Party shall immediately notify the other Parties by 
telegraph, fax or other electronic means, and provide written proof of the force majeure within fifteen (15) working days. The parties shall 
decide whether to rescind this Agreement, exempt performance of this Agreement in part, or delay the performance of this Agreement, 
depending on the effect of the force majeure event on the performance. 

9.

Addition and Change of the Parties 

9.1

Party B’s Subordinate Entities. At the same time as or before executing this agreement, Party B and Party C shall procure Party B’s 
Subordinate Entities to sign any letter of assumption of rights and obligations or other legal documents permitted or required by any 
other law of China to make the Party B’s Subordinate Entities acknowledge this Agreement, and fully assume the obligations on Party 
B’s Subordinated Entities hereunder, and the Party B’s such Subordinate Entities shall be deemed parties to this Agreement. The other 
Parties hereby agree to fully accept the above arrangement. 

9.2

Addition of Party B’s Subordinate Entities. If Party B comes to have any new affiliated entity at any time after this Agreement 
becomes effective, Party B and Party C shall procure such new 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
affiliated entity to immediately sign any letter of assumption of rights and obligations or other legal documents permitted or required 
by any other laws of China to make the new affiliated entity acknowledge this Agreement, and fully assume the obligations on Party 
B’s Subordinated Entities hereunder. From execution of such letter of assumption and other legal documents, the new affiliated entity 
shall be deemed a party to this Agreement. The other Parties hereby agree to fully accept the above arrangement. 

Without Party A’s prior written consent, Party B and Party B’s Subordinate Entities shall not assign their rights and obligations under 
this Agreement to any third party. In addition, Party B agrees that, after Party A’s notifying Party B in writing in advance, Party A may, 
at necessary times, assign its rights and obligations under this Agreement to its bona fide selected third party, and need not obtain Party 
B’s consent in respect of such transfer. 

The rights and obligations hereunder shall have binding force upon the Parties’ assignees of rights and obligations and successors 
(regardless whether such assignments of rights and obligations are caused by acquisition, reorganization, succession, assignment or 
other reasons). 

9.3

9.4

10. Miscellaneous 

10.1

This Agreement is governed by the laws of China. Any dispute arising from the performance hereof shall be resolved by the Parties 
through amicable negotiation. If negotiation fails, the dispute shall be submitted to China International Economic and Trade 
Arbitration Commission for arbitration according to the arbitration rules of the Commission then in effect. The place of arbitration 
shall be Beijing, the language of arbitration shall be Chinese, and the arbitration award shall be final and shall have binding force upon 
the Parties. Except for the part submitted to arbitration, the other parts of this Agreement shall remain effective. Subject to the 
provisions of the laws of China, the arbitrator or arbitrators may issue injunction orders over the shares, interests or assets of Party B 
and Party B’s Subordinate Entities (such as conducting of business or mandatory transfer of assets) or order other temporary remedies, 
or order the conduction of liquidation of Party B and Party B’s Subordinate Entities through arbitration. The Parties agree that, subject 
to the laws of China, when waiting for the composition of the arbitral tribunal or in appropriate circumstances, courts with jurisdiction 
(including the courts in Hong Kong, at the place of registration and establishment of the company affiliated to Party A and proposed to 
be listed, at the place of registration of Party B, and at the places where the main assets of the company proposed to be listed or Party 
C are located) has the power to issue temporary measures to support the arbitral proceeding. This Article 10.1 shall survive the 
modification, rescission or termination of this Agreement. 

10.2

The Parties acknowledge that this Agreement shall be enforced to the extent permitted by law. If any provision hereof or if any part of 
any provision is decided by any competent authority or court to be illegal, invalid or unenforceable, such illegality, invalidity or 
unenforceability shall not affect other provisions hereof or other parts of the provision. Such other provisions or other parts of the 
provision shall remain completely effective. The Parties shall use their best efforts to amend such illegal, invalid or unenforceable 
provisions to effect the purpose of the original provisions. 

10.4

The schedules hereto constitute an integral part hereof, and have the same legal force as other parts of this Agreement. 

10.5

This Agreement is made in Chinese. The copies of this Agreement shall be corresponding to the number of the Parties hereto. Each of 
the signatories holds one copy and each has the same legal effect. 

(signature page for the Exclusive Management Consulting and Business Cooperation Agreement) 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Party A: Beijing iQIYI Optical Era Technology Co., Ltd. (seal) 

[Company seal is affixed] 

Signature by Legal Representative / Authorized Representative: /s/ Authorized Signatory 

Party B: Beijing iQIYI Yinhua Media Co., Ltd. (seal) 

[Company seal is affixed] 

Signature by Legal Representative / Authorized Representative: /s/ Authorized Signatory 

Party C: 

Party C1: GONG Yu

Signature: /s/ GONG Yu                

Party C2: WANG Xiaohui

Signature: /s/ WANG Xiaohui                   

 
 
 
 
 
 
 
Schedule 1 Service Contents 

Providing advice and suggestion on assets and business operation; 

Providing advice and suggestion on disposal of creditor’s rights and debts; 

Providing advice and suggestion on negotiation, execution and performance of material contracts; 

Providing advice and suggestion on merger and acquisition; 

Providing services on software development and research; 

Providing pre-job and in-service management training; 

Providing the services of technology development, technology transfer and technology consulting; 

Providing public relation services; 

Providing market survey, research and consulting services; 

1.

2.

3.

4.

5.

6.

7.

8.

9.

10.

Providing short-and-medium-term market development and market planning services; 

11.

Providing human resources management and internal information management services; 

12.

Providing the service of development, upgrade and daily maintenance of website; 

13.

Providing the service of sale of self-made products; 

14.

License of software, trademark, domain, know-how and other intellectual property rights; and/or 

15.

Other services negotiated and specified by Party A and the service recipient based on the business needs and the capability of 
providing services. 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Schedule 2 Calculation and Payment Methods of Service Fees

1.

2.

The amount of service fee shall be determined by Party A according to the actual conditions of the service provided, and by service fee 
bills to the service recipients, expense details or other ways in writing. The service recipients shall pay according to the service fee 
amount notified by Party A. 

Party A shall summarize the service fees regularly (the specified period to be determined by Party A) and send service fee bills to the 
recipients on a regular basis and notify the recipients. The service recipients shall pay such service fee to the bank account designated 
by Party A according to the time and amount required by Party A. 

 
 
 
 
 
This Exclusive Share Purchase Agreement (this “Agreement”) is signed by the following parties on January 29, 2024: 

Party A: Beijing iQIYI Optical Era Technology Co., Ltd.

Exclusive Share Purchase Agreement

Exhibit 4.76

Party B: 

Party B1: GONG Yu 
ID No.: *** 

Party B2: WANG Xiaohui
ID No.: *** 

Party C: Beijing iQIYI Yinhua Media Co., Ltd. 

The parties above, upon friendly negotiation, with respect to the matter that Party A or any third party designated by Party A purchase the shareholdings 
held by Party B in Party C, reach an agreement as follows, for the parties to observe: 

1. Exclusive Share Option 

1.1.

From the execution date of this Agreement, Party A has the right to demand Party B (subject to the specific requirements imposed by Party A) to 
transfer all or part of the 100% shares in Party C held by Party B (hereinafter referred to as the “Target Shares”) at any time under the following 
circumstances. Party B shall transfer the Target Shares to Party A or any third party designated by Party A according to Party A’s requirements: 

(1)

(2)

The laws and regulations of PRC permit Party A or a third party designated by Party A to hold all or part of the Target Shares; or 

Other circumstances which are permitted by Chinese laws and regulations and are deemed by Party A as appropriate or necessary. 

The share option obtained by Party A hereunder is exclusive, unconditional and irrevocable. 

1.2. All the parties agree that, subject to the terms and conditions herein, and provided that laws of PRC are not violated, Party A shall have the right, at 
its own discretion, to exercise the entire or part of the exclusive share option, and obtain all or part of the Target Shares. All the parties further agree 
that the time, manner, amount and frequency of Party A’s exercise of the exclusive share option shall not be subject to any limitation. 

1.3. All parties agree that, subject to the terms and conditions herein, and provided that laws of PRC are not violated, Party A may designate any third 

party to be transferred all or part of the Target Shares. Except in the circumstances expressly prohibited by laws of PRC, Party B shall not refuse to 
transfer all or part of the Target Shares to such designated third party. 

1.4.

1.5.

Prior to the transfer of all the Target Shares to Party A or the third party designated by Party A in accordance with the provisions of this Agreement, 
i.e. prior to the time that Party B no longer holds any share in Party C, without prior written consent of Party A, Party B shall not transfer the Target 
Shares to any third party, and shall not pledge the Target Shares with any third party or create any encumbrance thereupon, except under the Share 
Pledge Agreement otherwise entered into by Party A and Party C. 

Party B agrees that, as a shareholder of Party C, prior to transfer of the Target Shares in Party C owned by Party B to Party A, in the events that 
Party B receives dividend, bonus or residue asset, provided that relevant laws and regulations of PRC are complied with and after the taxes and 
expenses required by relevant laws and regulations are paid, Party B shall deliver all the proceeds to Party A or the third party designated by Party A 
immediately upon obtaining such proceeds. 

2. Procedure 

2.1.

2.2.

2.3.

2.4.

In the event that Party A decides to exercise the exclusive share option pursuant to the provision of the Article 1.1 above, Party A shall send to Party 
B a written notice (see Schedule III of this Agreement for the format), and shall state in the notice the proportion or amount, and the name of 
identity of the transferee. Party B and Party C shall provide all the necessary materials and documents for the share transfer within seven (7) days 
from the date of notice by Party A, including the Share Transfer Contract and the Letter of Consent executed in the format prescribed by the 
appendixes to this Agreement. 

Except the notice provided in the Article 2.1 above herein, no other condition exists prerequisite or incidental to the exercise by Party A to purchase 
the Target Shares. 

Party B shall provide Party C necessary and timely cooperation to assist Party C in completing the review and approval procedures at the review and 
approval authorities (as required by law) and completing share transfer procedures at the industrial and commerce administrative bureaus. 

The date on which the transfer formalities of the entire 100% shares in Party C are completed in accordance with this Exclusive Share Purchase 
Agreement shall be the date on which the exercise of the exclusive share option is completed. 

3. Transfer Price 

3.1. All parties confirm that, subject to compliance with the laws and regulations of PRC, the Target Shares shall be transferred for free or at the lowest 
price permitted by the laws and regulations of PRC. If the Target Shares are transferred in installments, the correspondence transfer prices and 
amounts shall be determined according to the specific transfer time and the proportion of the Target Shares transferred. 

3.2.

The parties shall assume, pursuant to law, their respective portions of the taxes and expenses arising from the transfer of the Target Shares. 

3.3.

In the event that the Target Shares are not transferred for free, Party B agrees that, when Party A or the third party designated by Party A exercises 
the exclusive share option, subject to laws and regulations of PRC, Party B shall refund all the proceeds it therefore received to Party A or the third 
party designated by Party A, for repayment of the loan principal, interest, or capital occupation expenses which Party A provides to Party B. 

4. Warranties and Undertakings 

4.1.

Each party hereby represents and warrants to the other parties as follows: 

(1)

(2)

(3)

The party has all the necessary rights, capabilities and authorizations to execute this Agreement and perform all the duties and obligation 
under this Agreement; 

The party has passed all the necessary internal procedures for executing this Agreement, and has obtained all the necessary internal and 
external authorizations and approvals; and 

The execution and performance of this Agreement do not breach any material contract or agreement which binds such party or restricts its 
assets. 

4.2.

Party B and Party C further jointly and severally represent, warrant and undertake to Party A as follows: 

(1)

On the date this Agreement becomes effective, both GONG Yu ( 
shares in Party C, and have complete and valid disposition rights over such shares. Party C’s registered capital has been fully paid. Except the 
pledge created in accordance with the Share Pledge Agreement executed by all the parties and other rights Party A agrees to in writing, no 
mortgage, pledge, guarantee or other third party rights have been created upon the shares in Party C owned by Party B, and such shares are 
free from recourse by third parties; No third party shall have the rights to demand allotment, issuance, sale, transfer or conversion of any 
share in Party C pursuant to any option, conversion option, preemptive right or other agreement. 

) are Chinese citizens, legally hold all the 

) and WANG Xiaohui ( 

(2)

(3)

(4)

(5)

(6)

(7)

During the term of this Agreement, except according to the pledge created in accordance with the Share Pledge Agreement executed by all 
the parties, without prior written consent by Party A, Party B shall not transfer, sell, assign as gift or dispose by other ways any share in Party 
C to any third party, or create any mortgage, pledge or security interest in other forms or other third party right thereupon, and warrant no 
recourse from the third parties. 

During the term of this Agreement, without prior written consent by Party A, Party B shall not cause Party C to merge or consolidate with 
any person, divide, dissolve, change the company form, or decrease the registered capital, or make any other act with material effect on the 
existence or existence status of Party C, and shall not change Party C’s registered capital structure in other manner. 

Subject to relevant laws and regulations of PRC, Party B and Party C shall, according to the term during which Party A is permitted to 
operate, extend Party C’s business term at the appropriate time, and therefore make it equal to Party A’s business term, or determine and 
adjust Party C’s business term according to Party A’s requirement and pursuant to the provisions of the laws of PRC. 

During the term of this Agreement, Party B and Party C shall take their best endeavor to maintain and increase the value of Party C’s assets, 
shall not carry out any act or omission which may have material adverse effect on Party B’s assets and business. Except with the prior written 
consent by Party A, Party B and Party C shall not transfer or dispose in other manners Party C’s assets terminate any material contract for 
which Party C is a party, or enter into any agreement which would affect Party C’s assets and financial position. 

In the event Party C is liquidated or dissolved for any reason out of Party B’s control during the term of this Agreement, subject to the 
permission by the laws and regulations of PRC, Party B and Party C shall appoint persons recommended by Party A to form a liquidation 
team to manage Party C’s assets. Party B confirms, in the event that Party C is liquidated or dissolved, whether the above provision of this 
Article 4(6) is performed or not, Party B agrees to deliver to Party A or the third party designated by Party A all the remaining assets Party B 
receives in the liquidation of Party C pursuant to laws and regulations of PRC. 

All the parties understand and confirm that, with the occurrence of the circumstances provided by Article 1.1 herein as the premise, Party A’s 
exercise of the exclusive share option hereunder may also be effected by the way that Party B and Party C transfer the 100% shares they then 
hold in Party C’s subsidiaries to Party A or the third party designated by Party A, and Party B and Party C unconditionally cooperate in the 
execution of relevant legal documents by Party A or the third party designated by Party A, and completion of the relevant procedures for the 
change of shareholdings of Party C’s subsidiaries. 

5. Appendixes 

The appendixes shall form an integral part of this Agreement and have the same legal force as the other parts of this Agreement. 

6. Confidentiality 

All provisions hereof and this Agreement itself are confidential information. Each party shall not disclose the confidential information to any third party 
other than the senior staff members, directors, employees, agents and professional consultants relating to this project who assume the obligation of 
confidentiality; except the circumstances that the parties, pursuant to the provisions of law, are required to disclose the information relevant to this 
document to governments, the public or shareholders or submit this document to relevant authorities for record. 

This Article 6 shall survive the modification, termination or rescission of this Agreement. 

7. Breaching Liabilities 

In the event that one party fails to perform any obligation hereunder, or any representation or warranty of the Party hereunder is materially untrue or 
inaccurate, the party breaches this Agreement, and shall compensate for all losses of the other parties. 

8. Force Majeure 

An force majeure event refers to any event unforeseeable by anyone of the parties and the occurrence of such event is unavoidable, uncontrollable and 
insurmountable to such party at the execution date of this Agreement (including but not limited to earthquake, typhoon, flood, fire, strike, war or riot). 

Where a force majeure event affects the performance of the Agreement, the party which encounters the force majeure shall immediately: (i) notify the other 
parties by way of telegraph, fax or other electronic means, and provide a written proof of the force majeure within fifteen (15) working days; (ii) take all 
reasonable and possible measures to eliminate or mitigate the impact of the force majeure event, and resume the performance of its relevant obligations 
upon elimination or mitigation of the impact of the force majeure event. Depending on the extent of the impact on the performance of this Agreement, all 
parties shall, by consultation, decide whether to terminate the Agreement or whether to partially exempt the performance obligations of this Agreement or 
whether to delay the performance of the Agreement. 

9. Supplementary Provisions 

9.1.

9.2.

9.3.

This Agreement shall be governed by the laws of PRC. The parties shall resolve through amicable negotiation all disputes arising from the 
performance of this Agreement; in the event that the negotiation fails, the disputes shall be submitted to China International Economic and Trade 
Arbitration Commission for arbitration pursuant to the arbitral rules then effective of such arbitration institution. The place of arbitration shall be 
Beijing, the language of arbitration shall be Chinese, and the arbitration award shall be final and shall have binding force upon all the parties. Except 
for the part submitted to arbitration, the other parts of this Agreement shall remain effective. Subject to the provisions of the laws of PRC, the 
arbitrator or arbitrators may issue injunction orders over the shares in or assets of Party C (such as conducting of business or mandatory transfer of 
assets) or order other temporary remedies, or order the conduction of liquidation of Party C through arbitration. The parties agree that, subject to the 
laws of PRC, when waiting for the composition of the arbitral tribunal or in appropriate circumstances, courts with jurisdiction (including the courts 
in Hong Kong, at the place of registration and establishment of the company affiliated to Party A and proposed to be listed, at the place of 
registration of Party C, and at the places where the main assets of the company proposed to be listed or Party C are located) has the power to issue 
temporary measures to support the arbitral proceeding. 

This Agreement shall become effective at the date all the parties execute this Agreement, and terminate at the time either when Party A or the third 
party designated by Party A exercise the option in accordance with the provisions hereof and acquire the 100% shares in Party C, or when all the 
parties reach any agreement to terminate this Agreement. Except as otherwise agreed, the rights and obligations hereunder shall have binding force 
upon the parties’ assignees of rights and obligations and successors (regardless whether such assignments of rights and obligations are caused by 
acquisition, reorganization, succession, assignment or other reasons). 

The parties acknowledge that this Agreement shall be enforced to the extent permitted by law. If any provision hereof or if any part of any provision 
is decided by any competent authority or court to be illegal, invalid or unenforceable, such illegality, invalidity or unenforceability shall not affect 
other provisions hereof or other parts of the provision. Such other provisions or other parts of the provision shall remain completely effective. The 
Parties shall use their best efforts to amend such illegal, invalid or unenforceable provisions to effect the purpose of the original provisions. 

9.4.

This Agreement is written in Chinese and in four (4) original copies with Party A, GONG Yu, WANG Xiaohui and Party C respectively holding one. 

9.5.

This Agreement and its appendixes constitute the entire agreement for the transaction under this Agreement and shall replace any and all oral or 
written communications, undertakings, memoranda or any other discussions previously made by the parties with respect to the subject matter of this 
Agreement. 

9.6. Any modification or supplement to this Agreement shall be made in writing and shall take effect only after all parties to this Agreement duly sign it. 

(The remainder of this page is intentionally left blank) 

(signature page for the Exclusive Share Purchase Agreement) 

Party A: 
Beijing iQIYI Optical Era Technology Co., Ltd. (Seal) 

[Company seal is affixed] 

Signature by Legal Representative / Authorized Representative:

/s/ Authorized Signatory

Party B:

Party B1: GONG Yu

Signature: 

/s/ GONG Yu

Party B2: WANG Xiaohui

Signature:

/s/ WANG Xiaohui

Party C: 
Beijing iQIYI Yinhua Media Co., Ltd. (Seal) 

[Company seal is affixed] 

Signature by Legal Representative / Authorized Representative:

/s/ Authorized Signatory

 
 
 
 
 
 
 
 
 
 
 
 
Appendix I: 

This Share Transfer Contract (hereinafter referred to as this “Contract”) was entered into by the following two parties in [         ], China on [ dd/mm/yy ]. 

Share Transfer Contract 

Transferor: [    ], ID No. [                ] 

Transferee: [    ] 

The above two parties reach by friendly negotiation an agreement on share transfer as follows: 

1.

2.

3.

4.

5.

The Transferor agrees to transfer [    ]% shares held by him/her/it in Beijing iQIYI Yinhua Media Co., Ltd. (the “Target Shares”) to the 
Transferee for RMB [    ]. The Transferee agrees to accept such Target Shares. 

After completion of the transfer of the Target Shares, the Transferor no longer enjoys the shareholders’ rights or undertakes the shareholders’ 
obligations attached to the Target Shares. The Transferee shall enjoy the shareholders’ rights and undertake the shareholders’ obligations 
attached to the Target Shares. 

Both parties may sign supplementary agreements regarding the matters not covered by this Contract. 

This Contract shall come into effect from the date of executing this Contract by both parties. 

This Contract is made in quadruplicate, with each party holding one and others for registration of alteration with industry and commerce 
administrative authorities. 

Transferor: [                ] 

Signature:     

Transferee: [                ] 

Signature:     

Appendix II 

Letter of Consent 

To: Beijing iQIYI Optical Era Technology Co., Ltd.

As a shareholder of Beijing iQIYI Yinhua Media Co., Ltd. (the “Company”), I hereby agree and confirm as follows: 

1.

2.

3.

I agree and accept all the terms and conditions of the Exclusive Share Purchase Agreement executed by me and the Company and Beijing 
iQIYI Optical Era Technology Co., Ltd. (the “WFOE”) on [ dd/mm/yy ], and will take every action to assist the WFOE in handling the 
transfer procedures for relevant shares in accordance with the provisions of this Agreement when exercising its exclusive option to purchase 
the shares in the Company. 

I agree that when other shareholders of the Company transfer their shares to Beijing iQIYI Optical Era Technology Co., Ltd. Company or its 
designated third party, I will give up the preemptive right. 

I agree to execute or provide necessary documents for handling the transfer procedures for relevant shares when other shareholders transfer 
their shares in the Company to Beijing iQIYI Optical Era Technology Co., Ltd. Company or its designated third party. 

GONG Yu /WANG Xiaohui 
Signature: 

Appendix III: 

Exercise Notice 

To:

All shareholders of Beijing iQIYI Yinhua Media Co., Ltd.; and / or 

Beijing iQIYI Yinhua Media Co., Ltd. 

Whereas our company executed the Exclusive Share Purchase Agreement with you on [ dd/mm/yy ] and agreed that you shall, according to our company’s 
requirement, sell to our company or the transferee designated by our company the shares you hold in Beijing iQIYI Yinhua Media Co., Ltd., subject to the 
conditions permitted by relevant laws and regulations of PRC. 

Therefore, our company hereby gives you this notice as follows: 

We hereby demand the exercise of the option under the Exclusive Share Purchase Agreement through the purchase of the shares you hold, which represents 
[ ]% of the registered capital of Beijing iQIYI Yinhua Media Co., Ltd. (“Shares to Be Transferred”), by our company or the transferee designated by our 
company, for the price of RMB[ ]. Please, upon receipt of this Notice, immediately handle necessary formalities for selling all the Shares to Be Transferred 
to our company / the transferee designated by our company in accordance with the Exclusive Share Purchase Agreement. 

Beijing iQIYI Optical Era Technology Co., Ltd. (Seal) 

By:
Name:
Position:
Date:

 
 
 
 
 
 
 
 
This Loan Agreement (this “Agreement”) is executed by and between the following parties in Beijing, the People’s Republic of China (“China”) on 
January 29, 2024: 

Loan Agreement

Exhibit 4.77

Party A (the “Lender”): Beijing iQIYI Optical Era Technology Co., Ltd.; and 

Party B (the “Borrower”): GONG Yu, ID Card No. *** 

Whereas, 

1.

2.

The Lender is a wholly foreign owned enterprise legally established and validly existing in China according to the laws of China; 

The Borrower is a citizen of China, and as a shareholder of Beijing iQIYI Yinhua Media Co., Ltd. (the “iQIYI Yinhua”), holds 50% of the shares in 
the iQIYI Yinhua in total. 

3.

The Lender agrees to lend RMB 50 million (RMB 50,000,000.00) interest-free to the Borrower. 

Therefore, the two Parties reach the following agreement through friendly negotiation to specify their rights and obligations: 

1. Loan 

In accordance with the terms and conditions provided in this Agreement, the Lender agrees to lend the Borrower with an interest-free loan amounting 
to RMB 50 million (RMB 25,000,000.00), and the Borrower agrees to accept the aforesaid loan. 

2. Term of the Loan 

2.1. The term of the loan under this Agreement shall begin from January 29, 2024 until the Lender demand for repayment in written (“Term of the 

Loan”); the Term of the Loan is indefinite, until the Lender send a written repayment notice to the Borrower. 

2.2. During the Term of the Loan, in the event that any of the following events occur as to any of the Borrowers, the lender shall be entitled (but not 

obliged) to decide, in the manner of written notice, that the loan hereunder becomes due immediately, and demand the Borrower to repay the loan 
in the manner provided by the provisions hereof: 

(1)

the Borrower resigns from or is dismissed by the Lender or its affiliated company (refers to all the companies which have affiliated relations 
with the Lender during the term of this Agreement); 

(2)

the Borrower dies or loses capacity for civil conduct, or his/her capacity for civil conduct becomes limited; 

(3)

the Borrower commits or is involved in any crime; 

(4)

any third party claims against the Borrower damages exceeding one hundred thousand (RMB 100,000.00); 

(5)

(6)

 any representation or warranty by the Borrower herein is proven to be untrue or inaccurate in any material aspect at the time when it is 
made; or the Borrower breaches any obligation hereof; 

 to the extent permitted by the laws of China, in the event that the Lender or its designated person may invest in the iQIYI Yinhua’s 
businesses and the Lender, in accordance with the provisions of the Exclusive Share Purchase Agreement executed by the Lender and the 
Borrower on January 29, 2024 (the “Exclusive Share Purchase Agreement”), has issued a written notice to the Borrower to purchase the 
shares in the iQIYI Yinhua held by the Borrower and has exercised such option (such acts are not deemed to be completed until relevant 
registrations with the industry and commerce administrative authorities are completed). 

3. Repayment of the Loan 

3.1. Both Parties hereby agree and confirm that the Borrower must and may only repay the loan in the manner as follows: when the loan hereof 

becomes due or any event under Article 2.2 of this Agreement occurs, the Borrower (or his/her successors, heirs or assigns) shall at the request of 
the written notice by the Lender, subject to the provisions of the laws of China, transfer all his/her shares in the iQIYI Yinhua to the Lender 
and/or its designated entities, and repay the loan hereunder by the proceeds received from the transfer. 

3.2. The Borrower may not repay the loan in whole or in part without prior written consent of Party A. 

3.3. Both Parties agree that the share transfer hereunder shall be deemed completed when the formalities for the change of shareholder with the 

relevant market regulation authorities are completed and the Lender or its designated entities have become the legal holders of the 
aforementioned target shares. 

4.

Interest of the Loan 

Both Parties hereby agree and acknowledge that unless this Agreement provides otherwise, the loan hereunder shall bear no interest. However, when 
the loan becomes due and the Borrower transfers his/her shares to the Lender or its designated entities in the manner of repayment provided by this 
Agreement, if the actual price for share transfer is higher than the principal of the loan to the Borrower because of the requirements of the laws or 
other reasons, the difference between the transfer price and the principal shall be deemed interest or capital occupation expense, and shall be paid to 
the Lender together with the principal. 

5. Representations, Warranties and Undertakings of the Borrower 

5.1.

the Borrower shall provide copy of his/her capital contribution certificate as to 50% of the shares in the iQIYI Yinhua to the Lender. 

5.2. To secure repayment of the loan, the Borrower agrees to pledge all his/her shares in the iQIYI Yinhua with the Lender, and grant an option to 
purchase the abovementioned shares to the Lender. The Borrower agrees to execute the Share Pledge Agreement at the Lender’s request. 

5.3.

the Borrower undertakes not to request the iQIYI Yinhua to distribute dividend or profit to him/her, and not to pass any resolution as the 
shareholder of the iQIYI Yinhua to distribute dividend or profit to shareholders. 

5.4.

the Borrower shall maintain the iQIYI Yinhua’s existence and prudentially and validly operate the business and handle the matters of the iQIYI 
Yinhua, following sound financial and business standards and practices. Upon the Lender’s request, the Borrower shall provide the Lender with 
all the materials relating to operation and financial condition of the iQIYI Yinhua. The Borrower shall operate all businesses of the iQIYI Yinhua 
in the normal course of business to maintain the value of the iQIYI Yinhua’s assets. 

5.5. To keep his/her title of the shares in the iQIYI Yinhua, he/she shall execute all the necessary or appropriate documents, take all the necessary or 
appropriate actions, make all the necessary or appropriate accusations, and raise all necessary or appropriate defenses against all claims; the 
Borrower shall immediately notify the Lender of any litigation, arbitration or administrative procedure that has occurred or may occur with 
respect to the iQIYI Yinhua. 

5.6.

the Borrower shall strictly comply with the provisions hereof and duly perform his/her obligations hereunder, and shall not conduct any act or 
omission that may affect the validity and enforceability of this Agreement. 

6. Taxes and Expenses 

Unless this Agreement provides otherwise, both Parties shall respectively pay their respective taxes and expenses regarding this Agreement pursuant 
to relevant laws and regulations. All the other taxes and reasonable expenses relating to the loan shall be borne by the Lender. 

7. Effectiveness and Termination of this Agreement 

7.1. Both Parties agree and confirm that this Agreement shall become effective from January 29, 2024. 

7.2. Both Parties agree and confirm that this Agreement shall terminate when both Parties fully perform their respective obligations hereunder. Both 
Parties agree and confirm that the Borrower’s obligations hereunder shall only be deemed fully performed when all of the following conditions 
are met: 

(1)

the Borrower has transferred all his/her shares in the iQIYI Yinhua to the Lender and/or its designated entities; and 

(2)

the Borrower has repaid all the proceeds received from the transfer hereunder to the Lender according to the provisions hereof and of the 
Exclusive Share Purchase Agreement. 

7.3. Unless (1) the Lender commits gross negligence, fraud or other serious illegal acts; or (2) the Lender is terminated for bankruptcy, dissolution or 

order to close, the Borrower shall not unilaterally revoke or terminate this Agreement in any circumstance. 

8. Breaching Liabilities 

8.1. In the event that either Party (“Breaching Party”) breaches any provision hereof, and thus causes any damage to the other Party (“Non-

breaching Party”), the Non-breaching Party may send a written notice to the Breaching Party, requesting the Breaching Party to immediately 
correct and remedy its breach. If the Breaching Party fails to take measures satisfactory to the Non-breaching Party to remedy and correct its 
breach within fifteen (15) days after the Non-breaching Party receives the abovementioned written notice, the Non-breaching Party may 
immediately take other remedial measures according to the provision hereof or through legal means. 

8.2. In the event that the Borrower fails to repay the loan to the Lender according hereto, the Borrower shall pay to the Lender the liquidated damages 
for late payment at the daily rate of 0.02% over the outstanding amount (counted from the date requested by the Lender for repayment of the 
loan), and shall compensate the Lender for any direct economic loss caused by the Borrower’s breach (including but not limited to the market 
value of the shares held by the Borrower in the iQIYI Yinhua which is not transferred, or the outstanding loan amount, whichever is higher). 

9. Confidentiality 

9.1. Both Parties acknowledge and confirm that any oral or written information communicated with each other regarding this Agreement is 

confidential information. The Parties shall keep such information confidential, and may not disclose such information to any third party without 
written consent by the other Party, except: 

(1) Any information that has been known or will be known to the public (not through any disclosure by the receiving Party to the public 

without the other Party’s consent); 

(2) Any information disclosed according to the requirements of applicable laws and stock exchange rules; or 

(3)

In case that any information is disclosed to either Party’s legal or financial consultant with respect to the transaction contemplated 
hereunder, such legal or financial consultant is obliged to perform similar obligations of confidentiality to those specified herein. Any 
disclosure by any employee of or institution engaged by either Party shall be deemed disclosure by such Party, and such Party shall be liable 
for breach of contract according to this Agreement. This Article 9 shall survive the invalidity, rescission, termination or unenforceability of 
this Agreement for whatever reasons. 

10. Notice 

Any notice or other communication sent by either Party hereunder shall be made in writing, and sent by personal delivery, letter or fax to the 
following address of the other Party or to other addresses designated by the other Party by notice from time to time. The notice shall be deemed 
serviced (a) in case of personal delivery, when it is delivered; (b) in case of letter, on the seventh (7th) day after it is mailed by the airmail with 
postage paid, or on the fourth (4th) day after it is posted with the express delivery recognized internationally; and (c) in case of fax, at the time 
shown on the transmission confirmation of relevant documents. 

the Lender: Beijing iQIYI Optical Era Technology Co., Ltd. 
Address: 3/F, iQIYI Youth Center Yoolee Plaza, No.21, North Road of Workers’ Stadium, Chaoyang District Beijing 
Postal code: 100027 
Tel: ***
Fax: ***

the Borrower: GONG Yu
Address: *** 
Postal code: *** 
Tel: ***
Fax: ***

11. Applicable Law and Dispute Resolution 

The execution, validity, performance and interpretation of and the dispute resolution regarding this Agreement shall be governed by the laws of China. 
Any dispute arising from performance hereof or relating to this Agreement shall be resolved by the Parties through friendly negotiation. If the dispute 
fails to be resolved through negotiation, either Party may submit the dispute to China International Economic and Trade Arbitration Commission for 
arbitration pursuant to the arbitral rules then effective of such arbitration institution. The place of arbitration shall be Beijing, the language of 
arbitration shall be Chinese, and the arbitration award shall be final and shall have binding force upon all the parties. Except for the part submitted to 
arbitration, the other parts of this Agreement shall remain effective. The effectiveness of this article is not affected by any change, rescission or 
termination of this Agreement. 

12. Miscellaneous 

12.1.Both Parties agree and confirm that the Lender’s “written consent” mentioned in this Agreement means that the matter is subject to the approval 
of the Lender’s board of directors. If such matter is only approved by the Borrower, the approval shall not constitute the Lender’s “written 
consent”. 

12.2.The headings herein are for convenience only, and may not be used to interpret, explain or affect in other aspects the meaning of any provisions 

hereof. 

12.3.Both Parties confirm that this Agreement once effective shall constitute the entire agreement and consensus between them with respect to the 

subject matters hereof, and shall replace all the oral and/or written agreements and consensuses reached by the Parties with respect to the subject 
matters hereof. 

12.4.This Agreement shall be binding upon and inure to the benefit of both Parties and their respective successors, heirs or permitted assigns, and be 
executed only for the benefit of the above persons. The Borrower may not assign, pledge or otherwise transfer in other manners any right, 
interest or obligation hereunder to others without prior written consent of the Lender. 

12.5.the Borrower hereby agrees that (i) if the Borrower dies, the Borrower agrees to immediately assign the rights and obligations hereunder to the 
entity designated by the Lender; (ii) the Lender may assign its rights and obligations hereunder to any third party when necessary. The Lender 
only needs to send a written notice to the Borrower when such assignment occurs, and is not required to obtain the Borrower’s consent on such 
assignment. 

12.6.Either Party’s failure to exercise promptly any right hereunder shall not be deemed waiver of such right, nor shall it affect the Party’s future 

exercise thereof. 

12.7.If any provision hereof is decided by any competent court or arbitral institution as invalid, void or unenforceable, it shall not affect or impair the 
validity or enforceability of other provisions hereof. The Parties shall stop performance of such invalid, void or unenforceable provision, and 
shall amend it so that the original intention will be achieved as much as possible and the provision becomes valid and effective only to the extent 
of relevant fact and circumstance. 

12.8.The Parties shall negotiate to decide any matter not covered herein. The Parties shall amend or supplement this Agreement through written 

agreements. The written amendments and supplemental agreements duly signed by both Parties are an integral part hereof, and have same legal 
force as this Agreement. 

12.9.This Agreement is made in four (4) counterparts, and each Party holds one (1), the remaining copies are held by the Lender. All counterparts 

have equal legal force. 

In witness whereof, this Agreement is entered into by both Parties or their legal representatives or authorized representatives on the date first written above. 

[The remainder of this page is intentionally left blank.] 

[Signature page for the Loan Agreement] 

Party A: Beijing iQIYI Optical Era Technology Co., Ltd. (seal) 

[Company seal is affixed] 

Signature by Legal Representative / Authorized Representative: /s/ Authorized Signatory

Party B: GONG Yu

Signature:

  /s/ GONG Yu

 
 
   
 
 
 
This Loan Agreement (this “Agreement”) is executed by and between the following parties in Beijing, the People’s Republic of China (“China”) on 
January 29, 2024: 

Loan Agreement

Exhibit 4.78

Party A (the “Lender”): Beijing iQIYI Optical Era Technology Co., Ltd.; and 

Party B (the “Borrower”): WANG Xiaohui, ID Card No. *** 

Whereas, 

1.

2.

The Lender is a wholly foreign owned enterprise legally established and validly existing in China according to the laws of China;  

The Borrower is a citizen of China, and as a shareholder of Beijing iQIYI Yinhua Media Co., Ltd. (the “iQIYI Yinhua”), holds 50% of the shares in 
the iQIYI Yinhua in total. 

3.

The Lender agrees to lend RMB 50 million (RMB 50,000,000.00) interest-free to the Borrower. 

Therefore, the two Parties reach the following agreement through friendly negotiation to specify their rights and obligations: 

1. Loan 

In accordance with the terms and conditions provided in this Agreement, the Lender agrees to lend the Borrower with an interest-free loan amounting 
to RMB 50 million (RMB 25,000,000.00), and the Borrower agrees to accept the aforesaid loan. 

2. Term of the Loan 

2.1. The term of the loan under this Agreement shall begin from January 29, 2024 until the Lender demand for repayment in written (“Term of the 

Loan”); the Term of the Loan is indefinite, until the Lender send a written repayment notice to the Borrower. 

2.2. During the Term of the Loan, in the event that any of the following events occur as to any of the Borrowers, the lender shall be entitled (but not 

obliged) to decide, in the manner of written notice, that the loan hereunder becomes due immediately, and demand the Borrower to repay the loan 
in the manner provided by the provisions hereof: 

(1)

the Borrower resigns from or is dismissed by the Lender or its affiliated company (refers to all the companies which have affiliated relations 
with the Lender during the term of this Agreement); 

(2)

the Borrower dies or loses capacity for civil conduct, or his/her capacity for civil conduct becomes limited; 

(3)

the Borrower commits or is involved in any crime; 

(4)

any third party claims against the Borrower damages exceeding one hundred thousand (RMB 100,000.00); 

(5)

(6)

any representation or warranty by the Borrower herein is proven to be untrue or inaccurate in any material aspect at the time when it is 
made; or the Borrower breaches any obligation hereof; 

to the extent permitted by the laws of China, in the event that the Lender or its designated person may invest in the iQIYI Yinhua’s 
businesses and the Lender, in accordance with the provisions of the Exclusive Share Purchase Agreement executed by the Lender and the 
Borrower on January 29, 2024 (the “Exclusive Share Purchase Agreement”), has issued a written notice to the Borrower to purchase the 
shares in the iQIYI Yinhua held by the Borrower and has exercised such option (such acts are not deemed to be completed until relevant 
registrations with the industry and commerce administrative authorities are completed). 

3. Repayment of the Loan 

3.1. Both Parties hereby agree and confirm that the Borrower must and may only repay the loan in the manner as follows: when the loan hereof 

becomes due or any event under Article 2.2 of this Agreement occurs, the Borrower (or his/her successors, heirs or assigns) shall at the request of 
the written notice by the Lender, subject to the provisions of the laws of China, transfer all his/her shares in the iQIYI Yinhua to the Lender 
and/or its designated entities, and repay the loan hereunder by the proceeds received from the transfer. 

3.2. The Borrower may not repay the loan in whole or in part without prior written consent of Party A. 

3.3. Both Parties agree that the share transfer hereunder shall be deemed completed when the formalities for the change of shareholder with the 

relevant market regulation authorities are completed and the Lender or its designated entities have become the legal holders of the 
aforementioned target shares. 

4.

Interest of the Loan 

Both Parties hereby agree and acknowledge that unless this Agreement provides otherwise, the loan hereunder shall bear no interest. However, when 
the loan becomes due and the Borrower transfers his/her shares to the Lender or its designated entities in the manner of repayment provided by this 
Agreement, if the actual price for share transfer is higher than the principal of the loan to the Borrower because of the requirements of the laws or 
other reasons, the difference between the transfer price and the principal shall be deemed interest or capital occupation expense, and shall be paid to 
the Lender together with the principal. 

5. Representations, Warranties and Undertakings of the Borrower 

5.1.

the Borrower shall provide copy of his/her capital contribution certificate as to 50% of the shares in the iQIYI Yinhua to the Lender. 

5.2. To secure repayment of the loan, the Borrower agrees to pledge all his/her shares in the iQIYI Yinhua with the Lender, and grant an option to 
purchase the abovementioned shares to the Lender. The Borrower agrees to execute the Share Pledge Agreement at the Lender’s request. 

5.3.

the Borrower undertakes not to request the iQIYI Yinhua to distribute dividend or profit to him/her, and not to pass any resolution as the 
shareholder of the iQIYI Yinhua to distribute dividend or profit to shareholders. 

5.4.

the Borrower shall maintain the iQIYI Yinhua’s existence and prudentially and validly operate the business and handle the matters of the iQIYI 
Yinhua, following sound financial and business standards and practices. Upon the Lender’s request, the Borrower shall provide the Lender with 
all the materials relating to operation and financial condition of the iQIYI Yinhua. The Borrower shall operate all businesses of the iQIYI Yinhua 
in the normal course of business to maintain the value of the iQIYI Yinhua’s assets. 

5.5. To keep his/her title of the shares in the iQIYI Yinhua, he/she shall execute all the necessary or appropriate documents, take all the necessary or 
appropriate actions, make all the necessary or appropriate accusations, and raise all necessary or appropriate defenses against all claims; the 
Borrower shall immediately notify the Lender of any litigation, arbitration or administrative procedure that has occurred or may occur with 
respect to the iQIYI Yinhua. 

5.6.

the Borrower shall strictly comply with the provisions hereof and duly perform his/her obligations hereunder, and shall not conduct any act or 
omission that may affect the validity and enforceability of this Agreement. 

6. Taxes and Expenses 

Unless this Agreement provides otherwise, both Parties shall respectively pay their respective taxes and expenses regarding this Agreement pursuant 
to relevant laws and regulations. All the other taxes and reasonable expenses relating to the loan shall be borne by the Lender. 

7. Effectiveness and Termination of this Agreement 

7.1. Both Parties agree and confirm that this Agreement shall become effective from January 29, 2024. 

7.2. Both Parties agree and confirm that this Agreement shall terminate when both Parties fully perform their respective obligations hereunder. Both 
Parties agree and confirm that the Borrower’s obligations hereunder shall only be deemed fully performed when all of the following conditions 
are met: 

(1)

the Borrower has transferred all his/her shares in the iQIYI Yinhua to the Lender and/or its designated entities; and 

(2)

the Borrower has repaid all the proceeds received from the transfer hereunder to the Lender according to the provisions hereof and of the 
Exclusive Share Purchase Agreement. 

7.3. Unless (1) the Lender commits gross negligence, fraud or other serious illegal acts; or (2) the Lender is terminated for bankruptcy, dissolution or 

order to close, the Borrower shall not unilaterally revoke or terminate this Agreement in any circumstance. 

8. Breaching Liabilities 

8.1. In the event that either Party (“Breaching Party”) breaches any provision hereof, and thus causes any damage to the other Party (“Non-

breaching Party”), the Non-breaching Party may send a written notice to the Breaching Party, requesting the Breaching Party to immediately 
correct and remedy its breach. If the Breaching Party fails to take measures satisfactory to the Non-breaching Party to remedy and correct its 
breach within fifteen (15) days after the Non-breaching Party receives the abovementioned written notice, the Non-breaching Party may 
immediately take other remedial measures according to the provision hereof or through legal means. 

8.2. In the event that the Borrower fails to repay the loan to the Lender according hereto, the Borrower shall pay to the Lender the liquidated damages 
for late payment at the daily rate of 0.02% over the outstanding amount (counted from the date requested by the Lender for repayment of the 
loan), and shall compensate the Lender for any direct economic loss caused by the Borrower’s breach (including but not limited to the market 
value of the shares held by the Borrower in the iQIYI Yinhua which is not transferred, or the outstanding loan amount, whichever is higher). 

9. Confidentiality 

9.1. Both Parties acknowledge and confirm that any oral or written information communicated with each other regarding this Agreement is 

confidential information. The Parties shall keep such information confidential, and may not disclose such information to any third party without 
written consent by the other Party, except: 

(1) Any information that has been known or will be known to the public (not through any disclosure by the receiving Party to the public 

without the other Party’s consent); 

(2) Any information disclosed according to the requirements of applicable laws and stock exchange rules; or 

(3)

In case that any information is disclosed to either Party’s legal or financial consultant with respect to the transaction contemplated 
hereunder, such legal or financial consultant is obliged to perform similar obligations of confidentiality to those specified herein. Any 
disclosure by any employee of or institution engaged by either Party shall be deemed disclosure by such Party, and such Party shall be liable 
for breach of contract according to this Agreement. This Article 9 shall survive the invalidity, rescission, termination or unenforceability of 
this Agreement for whatever reasons. 

10. Notice 

Any notice or other communication sent by either Party hereunder shall be made in writing, and sent by personal delivery, letter or fax to the 
following address of the other Party or to other addresses designated by the other Party by notice from time to time. The notice shall be deemed 
serviced (a) in case of personal delivery, when it is delivered; (b) in case of letter, on the seventh (7th) day after it is mailed by the airmail with postage 
paid, or on the fourth (4th) day after it is posted with the express delivery recognized internationally; and (c) in case of fax, at the time shown on the 
transmission confirmation of relevant documents. 

the Lender: Beijing iQIYI Optical Era Technology Co., Ltd. 
Address: 3/F, iQIYI Youth Center Yoolee Plaza, No.21, North Road of Workers’ Stadium, Chaoyang District Beijing 
Postal code: 100027 
Tel: *** 
Fax: ***

the Borrower: WANG Xiaohui
Address: *** 
Postal code: *** 
Tel: ***
Fax: ***

11. Applicable Law and Dispute Resolution 

The execution, validity, performance and interpretation of and the dispute resolution regarding this Agreement shall be governed by the laws of China. 
Any dispute arising from performance hereof or relating to this Agreement shall be resolved by the Parties through friendly negotiation. If the dispute 
fails to be resolved through negotiation, either Party may submit the dispute to China International Economic and Trade Arbitration Commission for 
arbitration pursuant to the arbitral rules then effective of such arbitration institution. The place of arbitration shall be Beijing, the language of 
arbitration shall be Chinese, and the arbitration award shall be final and shall have binding force upon all the parties. Except for the part submitted to 
arbitration, the other parts of this Agreement shall remain effective. The effectiveness of this article is not affected by any change, rescission or 
termination of this Agreement. 

12. Miscellaneous 

12.1.Both Parties agree and confirm that the Lender’s “written consent” mentioned in this Agreement means that the matter is subject to the approval 
of the Lender’s board of directors. If such matter is only approved by the Borrower, the approval shall not constitute the Lender’s “written 
consent”. 

12.2.The headings herein are for convenience only, and may not be used to interpret, explain or affect in other aspects the meaning of any provisions 

hereof. 

12.3.Both Parties confirm that this Agreement once effective shall constitute the entire agreement and consensus between them with respect to the 

subject matters hereof, and shall replace all the oral and/or written agreements and consensuses reached by the Parties with respect to the subject 
matters hereof. 

12.4.This Agreement shall be binding upon and inure to the benefit of both Parties and their respective successors, heirs or permitted assigns, and be 
executed only for the benefit of the above persons. The Borrower may not assign, pledge or otherwise transfer in other manners any right, 
interest or obligation hereunder to others without prior written consent of the Lender. 

12.5.the Borrower hereby agrees that (i) if the Borrower dies, the Borrower agrees to immediately assign the rights and obligations hereunder to the 
entity designated by the Lender; (ii) the Lender may assign its rights and obligations hereunder to any third party when necessary. The Lender 
only needs to send a written notice to the Borrower when such assignment occurs, and is not required to obtain the Borrower’s consent on such 
assignment. 

12.6.Either Party’s failure to exercise promptly any right hereunder shall not be deemed waiver of such right, nor shall it affect the Party’s future 

exercise thereof. 

12.7.If any provision hereof is decided by any competent court or arbitral institution as invalid, void or unenforceable, it shall not affect or impair the 
validity or enforceability of other provisions hereof. The Parties shall stop performance of such invalid, void or unenforceable provision, and 
shall amend it so that the original intention will be achieved as much as possible and the provision becomes valid and effective only to the extent 
of relevant fact and circumstance. 

12.8.The Parties shall negotiate to decide any matter not covered herein. The Parties shall amend or supplement this Agreement through written 

agreements. The written amendments and supplemental agreements duly signed by both Parties are an integral part hereof, and have same legal 
force as this Agreement. 

12.9.This Agreement is made in four (4) counterparts, and each Party holds one (1), the remaining copies are held by the Lender. All counterparts 

have equal legal force. 

In witness whereof, this Agreement is entered into by both Parties or their legal representatives or authorized representatives on the date first written above. 

[The remainder of this page is intentionally left blank.] 

[Signature page for the Loan Agreement] 

Party A: Beijing iQIYI Optical Era Technology Co., Ltd. (seal) 

[Company seal is affixed] 

Signature by Legal Representative / Authorized Representative: /s/ Authorized Signatory

Party B: WANG Xiaohui

Signature:

  /s/ WANG Xiaohui

 
 
   
 
 
 
This Share Pledge Agreement (this “Agreement”) is made by and between the following parties in Beijing, China on January 29, 2024: 

Share Pledge Agreement 

Exhibit 4.79

Party A (“Pledgee”): Beijing iQIYI Optical Era Technology Co., Ltd. 

Party B (“Pledgor”): GONG Yu (ID Card No.: ***) 

Party C: Beijing iQIYI Yinhua Media Co., Ltd.

Whereas, 

(1)

(2)

Party A, Party B and Party C and Party C’s subordinate companies and entities (“Subordinate Entities”) have respectively executed the agreements 
set forth in Schedule 1 hereto (collectively referred to as “Principal Contracts”); 

Party B holds 50% shares in Party C. Party B intends to pledge such shares it holds in Party C with Party A to secure the performance of all the 
obligations under the Principal Contracts by Party B, Party C and Party C’s Subordinate Entities; Party A agrees to accept the above security 
interest. 

Therefore, Party A, Party B and Party C reach the agreement as follows upon friendly negotiation for all the parties to observe: 

1.

Pledge 

Party B agrees to unconditionally and irrevocably pledge the 50% shares in Party C it holds (the “Pledged Shares”) with Party A, to secure the 
performance of all the obligations under the Principal Contracts by Party B, Party C and Party C’s Subordinate Entities. 

2.

Scope of Security 

The scope of security of the Pledged Shares hereunder covers all obligations or debts of Party B and/or Party C and Party C’s Subordinate Entities arising 
out of the Principal Contracts, including but not limited to the management and consulting service fees, interests, damages, compensation, costs for 
realizing the creditors’ rights, and damages and all the other payable incurred by Party A because of breaches by Party B and/or Party C and Party C’s 
Subordinate Entities, which arise out of the Principal Contracts and shall be paid to Party A by Party B and/or Party C and Party C’s Subordinate Entities. 
The scope of security hereunder shall be limited to the above creditors’ rights secured. 

The parties confirm that, in the event that relevant market regulation authority requires clarification of the amount of creditors’ rights covered by the scope 
of security during the process of share pledge registration, only for the purpose of such registration, the parties agree to register the amount of the creditors’ 
rights hereunder as composed of the principal of RMB 50 million and the amount of all and any default liability and the amount of damages under relevant 
contracts. 

The parties further confirm that the clarification of the above clarification for purpose of share pledge registration shall not impair or limit Party A’s rights 
or interests enjoyed as guarantee in accordance with relevant Principal Contracts and this Agreement. 

3.

Share Pledge Period and Pledge Rights 

The share pledge under this Agreement shall become effective upon registration with the market regulation administrative authority of Party C, and remain 
effective until all the Principal Contracts are completely performed, expire or are terminated (whichever is later). During the term of the Pledge, in the 
event that Party B, Party C or any Subordinate Entity fails to perform any obligation under any Principal Contract, Party A has the right to dispose of the 
Pledged Shares in accordance with this Agreement. 

4.

Share Pledge Registration 

Party B and Party C undertake to Party A that they shall record the share pledge on Party C’s register of members on the execution date of this Agreement. 
Party B and Party C shall deliver the share capital contribution certificate of Party B in Party C and the register of members to Party A for custody on the 
execution date of this Agreement. Party B and Party C further undertake to Party A that they shall complete the registration of the share pledge hereunder 
with the corresponding market regulation administrative authority and provide Party A with correspondence proof documents within thirty (30) days (or as 
soon as practicable) from the execution date of this Agreement (or the date when the relevant market regulation administrative authority begins to formally 
process the application for the share pledge registration, whichever is later). 

5.

Exercise and Enforcement of Pledge 

5.1.

If any of the following events (“Exercise Events”) occurs, Party A may elect to demand Party B or Party C to immediately and fully perform 
all the obligations hereunder, and the Pledge created hereunder may be exercised immediately: 

(1)

(2)

Any representations, warranties or statements made by Party B, Party C or any Subordinate Entity hereunder or under any Principal 
Contracts are inconsistent, incorrect, untrue, or no longer correct or true; or Party B, Party C or any Subordinate Entity breaches or 
fails to comply with any obligation assumed or any undertaking or warranty made hereunder or under any Principal Contract; or 

One or more obligations of Party B, Party C or any Subordinate Entity hereunder or under any Principal Contract are deemed illegal 
or invalid transaction; or 

(3)

Party B or Party C materially breaches its obligations hereunder. 

5.2.

If any of the above Exercise Events occurs, Party A or the third party designated by Party A may exercise the Pledge through purchasing at a 
discount, designating other parties to purchase at a discount, auction of or sale of the Pledged Shares. Party A may exercise the Pledge 
hereunder without first exercising other security or rights, or taking other measures or procedures against Party B and/or Party C or any other 
person.

6.

Undertaking and Warranties of Party B and Party C 

6.1. During the term of this Agreement, Party B and Party C hereby undertake and warrant to Party A jointly and severally that: 

(1)

(2)

(3)

(4)

Party B is the legal owner of the Pledged Shares which are free of any ownership dispute that has occurred or is likely to occur. Party 
B is entitled to dispose of the Pledged Shares or any part of them, and such disposal right is not under any third party restriction. 
Except by the provisions hereof, Party B has not created any other pledge or third party interest over the Pledged Shares. 

Unless with Party A’s prior written consent, Party B and Party C shall not transfer the Pledged Shares, or create or allow the existence 
of any security interest over the Pledged Shares, except that otherwise agreed by all the parties. 

Party B and Party C shall comply with and follow the provisions of all the laws and regulations relating to pledge of rights, shall 
within five (5) days after receiving notice, direction or suggestion about the Pledge from relevant supervisory authorities, present 
Party A such notice, direction or suggestion. They shall follow such notice, direction or suggestion, or make objections and 
statements regarding the above matters according to Party A’s reasonable demand or with Party A’s consent. 

Before having Party A’s prior written consent, Party B and Party C will not conduct, and will not cause or allow the Subordinate 
Entities to conduct, acts that may impair or harm or in other manners prejudice the value of the Pledged Shares or Party A’s Pledge, 
including: 

(i)

Providing loans to any third party or assuming any debt; 

(ii)

Transferring, selling or otherwise disposing of any asset or right to any third party, or appropriating or transferring any asset 
or fund of Party C or the Subordinate Entities; 

(iii)

Providing security over their assets in favor of any third party; 

(iv) Assigning any right or obligation under any agreement they have or will have entered into to any third party; 

(v)

Leasing, renting or disposing of any business license they have or will have obtained. 

Party B and Party C shall notify Party A in writing of any event or act that may affect the value of the Pledged Shares or Party A’s Pledge 
within five (5) working days after they know such events or acts. Party A shall not be responsible for the reduction of value of the Pledged 
Shares, and Party B and Party C shall not make any claim or request against Party A for such reduction of value. 

6.2.

6.3.

6.4.

6.5.

Subject to the provisions of relevant laws and regulations of PRC, the share pledge hereunder is continuous and shall remain effective during 
the term of this Agreement. Even in the event that Party B or Party C becomes insolvent, is liquidated, loses capacity for conduct, or 
undergoes any change of organization or status, or any capital offset occurs among the parties, or any other event occurs, the share pledge 
hereunder shall not be affected. 

Party B agrees that, for the performance of this Agreement Party, Party A is entitled to dispose of the Pledge in the manner prescribed herein, 
and the exercise of Party A’s right over the Pledge in accordance with the provisions hereof shall not be interrupted or interfered with, 
through any legal procedure, by Party B or through Party B’s successors or principals or any other person. 

Party B and Party C warrant to Party A that, to protect or perfect the security hereunder for the debts under the Principal Contracts, they will 
honestly execute and cause other parties interested in the Pledge to execute all the rights certificates and deeds relating to the performance of 
this agreement, and/or cause other interested parties to conduct the acts demanded by Party A and relevant to the performance of this 
Agreement, and provide convenience for the exercise of the rights and authorities granted by this Agreement to Party A. 

Party B and Party C warrant to Party A that, to protect Party A’s interest, Party B shall comply with and perform all the warranties, 
undertakings, agreements, representations and conditions. In the event that Party B and/or Party C fail to perform their respective warranties, 
undertakings, agreements, representations and conditions, Party B and/or Party C shall indemnify all the losses therefore suffered by Party A. 

6.6. During the term of this Agreement, in the event that Party B subscribes for any new registered capital in Party C (including the increased 

registered capital converted from the reserved or undistributed profits) (the “New Shares”), such New Shares shall automatically become the 
Pledged Shares hereunder, and Party B shall complete or cause to complete, within ten (10) working days after obtaining such New Shares, 
all the formalities necessary for creating pledge over such New Shares. In the event that Party B fail to complete the relevant formalities 
according to the preceding provisions, Party A shall have the right to immediately exercise the relevant pledge pursuant to the provisions of 
Article 5 herein. 

7.

Assignment 

7.1.

Party B has no right to gift or assign any right or obligation hereunder without Party A’s prior written consent. 

7.2.

This Agreement shall be binding upon Party B and its successors, and shall be effective to Party A and its successors and assigns. 

7.3.

Party A may assign all or any rights and obligations under the provisions of the Principal Contracts to any person (natural person/legal 
person) designated by it at any time. In such case, the assignee shall enjoy and assume such rights and obligations enjoyed and assumed by 
Party A hereunder, as if 

the assignee shall enjoy and assume as a party to this Agreement. When Party A assigns the rights and obligations under the provisions of the 
Principal Contracts, upon Party A’s request, Party B shall execute relevant agreements and/or documents regarding such assignment. 

7.4. When Party A is changed because of any assignment, the new parties to the Pledge shall execute a new pledge agreement, and conduct 

registration with the corresponding market regulation administrative authorities. 

8.

Confidentiality 

All provisions hereof and this Agreement itself are confidential information. Each party shall not disclose the confidential information to any third party 
other than the senior staff members, directors, employees, agents and professional consultants relating to this project; except the circumstances that the 
parties, pursuant to the provisions of law, are required to disclose the information relevant to this document to governments, the public or shareholders or 
submit this document to relevant authorities for record. 

This Article 6 shall survive the modification, termination or rescission of this Agreement. 

9.

Breaching Liabilities 

In the event that one party fails to perform any obligation hereunder, or any representation or warranty of the Party hereunder is materially untrue or 
inaccurate, the party breaches this Agreement, and shall compensate for all losses of the other parties. 

10.

Force Majeure 

Where a force majeure event affects the performance of the Agreement, the party which encounters the force majeure shall immediately notify the other 
parties by way of telegraph, fax or other electronic means, and provide a written proof of the force majeure within fifteen (15) working days. Depending on 
the extent of the impact on the performance of this Agreement, all parties shall, by consultation, decide whether to terminate the Agreement or whether to 
partially exempt the performance obligations of this Agreement or whether to delay the performance of the Agreement. 

11. Miscellaneous 

11.1. This Agreement shall be governed by the laws of PRC. The parties shall resolve through amicable negotiation all disputes arising from the 
performance of this Agreement; in the event that the negotiation fails, the disputes shall be submitted to China International Economic and 
Trade Arbitration Commission for arbitration pursuant to the arbitral rules then effective of such arbitration institution. The place of 
arbitration shall be Beijing, the language of arbitration shall be Chinese, and the arbitration award shall be final and shall have binding force 
upon all the parties. Except for the part submitted to arbitration, the other parts of this Agreement shall remain effective. Subject to the 
provisions of the laws of PRC, the arbitrator or arbitrators may issue injunction orders over the shares in or assets of Party C (such as 
conducting of business or mandatory transfer of assets) or order other temporary remedies, or order the conduction of liquidation of Party C 
through arbitration. The parties agree that, subject to the laws of PRC, when waiting for the composition of the arbitral tribunal or in 
appropriate circumstances, courts with jurisdiction (including the courts in Hong Kong, at the place of registration and establishment of the 
company affiliated to Party A and proposed to be listed, at the place of registration of Party C, and at the places where the main assets of the 
company proposed to be listed or Party C are located) has the power to issue temporary measures to support the arbitral proceeding. 

11.2. This Agreement shall become effective when the parties sign and seal on the date first written above, and terminate when the obligations 

under the Principal Contracts are fully performed or discharged for whatever reason. 

11.3. This Agreement is made in Chinese. The number of copies is determined according to the number of the parties. Each party shall hold one 

copy, and the remaining copy shall be used for registration with the market regulation administrative authorities. 

(signature page for the Share Pledge Agreement) 

Party A: Beijing iQIYI Optical Era Technology Co., Ltd. (seal) 
[Company seal is affixed] 
/s/ Beijing iQIYI Optical Era Technology Co., Ltd.

Party B: GONG Yu

Signature: /s/ GONG Yu

Party C: Beijing iQIYI Yinhua Media Co., Ltd. (seal)
[Company seal is affixed] 
/s/ Beijing iQIYI Yinhua Media Co., Ltd. 

 
 
 
 
 
Schedule 1 

List of Principal Contracts 

1.

2.

3.

4.

The Exclusive Management Consulting and Business Cooperation Agreement entered into by Party A, Party B, Party C and Party C’s Subordinate 
Entities on January 29, 2024. 

The Exclusive Share Purchase Agreement entered into by Party A, Party B, and Party C on January 29, 2024. 

The Power of Attorney executed by Party B on January 29, 2024. 

The Loan Agreement entered into by Party A and Party B on January 29, 2024. 

 
This Share Pledge Agreement (this “Agreement”) is made by and between the following parties in Beijing, China on January 29, 2024: 

Share Pledge Agreement 

Exhibit 4.80

Party A (“Pledgee”): Beijing iQIYI Optical Era Technology Co., Ltd. 

Party B (“Pledgor”): WANG Xiaohui (ID Card No.: ***) 

Party C: Beijing iQIYI Yinhua Media Co., Ltd.

Whereas, 

(1)

(2)

Party A, Party B and Party C and Party C’s subordinate companies and entities (“Subordinate Entities”) have respectively executed the agreements 
set forth in Schedule 1 hereto (collectively referred to as “Principal Contracts”); 

Party B holds 50% shares in Party C. Party B intends to pledge such shares it holds in Party C with Party A to secure the performance of all the 
obligations under the Principal Contracts by Party B, Party C and Party C’s Subordinate Entities; Party A agrees to accept the above security interest. 

Therefore, Party A, Party B and Party C reach the agreement as follows upon friendly negotiation for all the parties to observe: 

1.

Pledge 

Party B agrees to unconditionally and irrevocably pledge the 50% shares in Party C it holds (the “Pledged Shares”) with Party A, to secure the 
performance of all the obligations under the Principal Contracts by Party B, Party C and Party C’s Subordinate Entities. 

2.

Scope of Security 

The scope of security of the Pledged Shares hereunder covers all obligations or debts of Party B and/or Party C and Party C’s Subordinate Entities arising 
out of the Principal Contracts, including but not limited to the management and consulting service fees, interests, damages, compensation, costs for 
realizing the creditors’ rights, and damages and all the other payable incurred by Party A because of breaches by Party B and/or Party C and Party C’s 
Subordinate Entities, which arise out of the Principal Contracts and shall be paid to Party A by Party B and/or Party C and Party C’s Subordinate Entities. 
The scope of security hereunder shall be limited to the above creditors’ rights secured. 

The parties confirm that, in the event that relevant market regulation authority requires clarification of the amount of creditors’ rights covered by the scope 
of security during the process of share pledge registration, only for the purpose of such registration, the parties agree to register the amount of the creditors’ 
rights hereunder as composed of the principal of RMB 50 million and the amount of all and any default liability and the amount of damages under relevant 
contracts. 

The parties further confirm that the clarification of the above clarification for purpose of share pledge registration shall not impair or limit Party A’s rights 
or interests enjoyed as guarantee in accordance with relevant Principal Contracts and this Agreement. 

3.

Share Pledge Period and Pledge Rights 

The share pledge under this Agreement shall become effective upon registration with the market regulation administrative authority of Party C, and remain 
effective until all the Principal Contracts are completely performed, expire or are terminated (whichever is later). During the term of the Pledge, in the 
event that Party B, Party C or any Subordinate Entity fails to perform any obligation under any Principal Contract, Party A has the right to dispose of the 
Pledged Shares in accordance with this Agreement. 

 
 
 
 
 
 
 
4.

Share Pledge Registration 

Party B and Party C undertake to Party A that they shall record the share pledge on Party C’s register of members on the execution date of this Agreement. 
Party B and Party C shall deliver the share capital contribution certificate of Party B in Party C and the register of members to Party A for custody on the 
execution date of this Agreement. Party B and Party C further undertake to Party A that they shall complete the registration of the share pledge hereunder 
with the corresponding market regulation administrative authority and provide Party A with correspondence proof documents within thirty (30) days (or as 
soon as practicable) from the execution date of this Agreement (or the date when the relevant market regulation administrative authority begins to formally 
process the application for the share pledge registration, whichever is later). 

5.

Exercise and Enforcement of Pledge 

5.1

If any of the following events (“Exercise Events”) occurs, Party A may elect to demand Party B or Party C to immediately and fully perform 
all the obligations hereunder, and the Pledge created hereunder may be exercised immediately: 

(1)

(2)

Any representations, warranties or statements made by Party B, Party C or any Subordinate Entity hereunder or under any Principal 
Contracts are inconsistent, incorrect, untrue, or no longer correct or true; or Party B, Party C or any Subordinate Entity breaches or 
fails to comply with any obligation assumed or any undertaking or warranty made hereunder or under any Principal Contract; or 

One or more obligations of Party B, Party C or any Subordinate Entity hereunder or under any Principal Contract are deemed illegal or 
invalid transaction; or 

(3)

Party B or Party C materially breaches its obligations hereunder. 

5.2

If any of the above Exercise Events occurs, Party A or the third party designated by Party A may exercise the Pledge through purchasing at a 
discount, designating other parties to purchase at a discount, auction of or sale of the Pledged Shares. Party A may exercise the Pledge 
hereunder without first exercising other security or rights, or taking other measures or procedures against Party B and/or Party C or any other 
person. 

6.

Undertaking and Warranties of Party B and Party C 

6.1 During the term of this Agreement, Party B and Party C hereby undertake and warrant to Party A jointly and severally that: 

(1)

(2)

(3)

(4)

Party B is the legal owner of the Pledged Shares which are free of any ownership dispute that has occurred or is likely to occur. Party 
B is entitled to dispose of the Pledged Shares or any part of them, and such disposal right is not under any third party restriction. 
Except by the provisions hereof, Party B has not created any other pledge or third party interest over the Pledged Shares. 

Unless with Party A’s prior written consent, Party B and Party C shall not transfer the Pledged Shares, or create or allow the existence 
of any security interest over the Pledged Shares, except that otherwise agreed by all the parties. 

Party B and Party C shall comply with and follow the provisions of all the laws and regulations relating to pledge of rights, shall 
within five (5) days after receiving notice, direction or suggestion about the Pledge from relevant supervisory authorities, present Party 
A such notice, direction or suggestion. They shall follow such notice, direction or suggestion, or make objections and statements 
regarding the above matters according to Party A’s reasonable demand or with Party A’s consent. 

Before having Party A’s prior written consent, Party B and Party C will not conduct, and will not cause or allow the Subordinate 
Entities to conduct, acts that may impair or harm or in other manners prejudice the value of the Pledged Shares or Party A’s Pledge, 
including: 

(i)

Providing loans to any third party or assuming any debt; 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
(ii)

Transferring, selling or otherwise disposing of any asset or right to any third party, or appropriating or transferring any 
asset or fund of Party C or the Subordinate Entities; 

(iii)

Providing security over their assets in favor of any third party; 

(iv)
(v)

Assigning any right or obligation under any agreement they have or will have entered into to any third party; 
Leasing, renting or disposing of any business license they have or will have obtained. 

Party B and Party C shall notify Party A in writing of any event or act that may affect the value of the Pledged Shares or Party A’s Pledge 
within five (5) working days after they know such events or acts. Party A shall not be responsible for the reduction of value of the Pledged 
Shares, and Party B and Party C shall not make any claim or request against Party A for such reduction of value. 

Subject to the provisions of relevant laws and regulations of PRC, the share pledge hereunder is continuous and shall remain effective during 
the term of this Agreement. Even in the event that Party B or Party C becomes insolvent, is liquidated, loses capacity for conduct, or 
undergoes any change of organization or status, or any capital offset occurs among the parties, or any other event occurs, the share pledge 
hereunder shall not be affected. 

Party B agrees that, for the performance of this Agreement Party, Party A is entitled to dispose of the Pledge in the manner prescribed herein, 
and the exercise of Party A’s right over the Pledge in accordance with the provisions hereof shall not be interrupted or interfered with, through 
any legal procedure, by Party B or through Party B’s successors or principals or any other person. 

Party B and Party C warrant to Party A that, to protect or perfect the security hereunder for the debts under the Principal Contracts, they will 
honestly execute and cause other parties interested in the Pledge to execute all the rights certificates and deeds relating to the performance of 
this agreement, and/or cause other interested parties to conduct the acts demanded by Party A and relevant to the performance of this 
Agreement, and provide convenience for the exercise of the rights and authorities granted by this Agreement to Party A. 

Party B and Party C warrant to Party A that, to protect Party A’s interest, Party B shall comply with and perform all the warranties, 
undertakings, agreements, representations and conditions. In the event that Party B and/or Party C fail to perform their respective warranties, 
undertakings, agreements, representations and conditions, Party B and/or Party C shall indemnify all the losses therefore suffered by Party A. 

6.2

6.3

6.4

6.5

6.6 During the term of this Agreement, in the event that Party B subscribes for any new registered capital in Party C (including the increased 

registered capital converted from the reserved or undistributed profits) (the “New Shares”), such New Shares shall automatically become the 
Pledged Shares hereunder, and Party B shall complete or cause to complete, within ten (10) working days after obtaining such New Shares, all 
the formalities necessary for creating pledge over such New Shares. In the event that Party B fail to complete the relevant formalities 
according to the preceding provisions, Party A shall have the right to immediately exercise the relevant pledge pursuant to the provisions of 
Article 5 herein. 

7.

Assignment 

7.1

Party B has no right to gift or assign any right or obligation hereunder without Party A’s prior written consent. 

7.2

This Agreement shall be binding upon Party B and its successors, and shall be effective to Party A and its successors and assigns. 

7.3

Party A may assign all or any rights and obligations under the provisions of the Principal Contracts to any person (natural person/legal person) 
designated by it at any time. In such case, the assignee shall enjoy and assume such rights and obligations enjoyed and assumed by Party A 
hereunder, as if the assignee shall enjoy and assume as a party to this Agreement. When Party A assigns the rights and obligations under the 
provisions of the Principal Contracts, upon Party A’s request, Party B shall execute relevant agreements and/or documents regarding such 
assignment. 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
7.4 When Party A is changed because of any assignment, the new parties to the Pledge shall execute a new pledge agreement, and conduct 

registration with the corresponding market regulation administrative authorities. 

8.

Confidentiality 

All provisions hereof and this Agreement itself are confidential information. Each party shall not disclose the confidential information to any third party 
other than the senior staff members, directors, employees, agents and professional consultants relating to this project; except the circumstances that the 
parties, pursuant to the provisions of law, are required to disclose the information relevant to this document to governments, the public or shareholders or 
submit this document to relevant authorities for record. 

This Article 6 shall survive the modification, termination or rescission of this Agreement. 

9.

Breaching Liabilities 

In the event that one party fails to perform any obligation hereunder, or any representation or warranty of the Party hereunder is materially untrue or 
inaccurate, the party breaches this Agreement, and shall compensate for all losses of the other parties. 

10.

Force Majeure 

Where a force majeure event affects the performance of the Agreement, the party which encounters the force majeure shall immediately notify the other 
parties by way of telegraph, fax or other electronic means, and provide a written proof of the force majeure within fifteen (15) working days. Depending on 
the extent of the impact on the performance of this Agreement, all parties shall, by consultation, decide whether to terminate the Agreement or whether to 
partially exempt the performance obligations of this Agreement or whether to delay the performance of the Agreement. 

11. Miscellaneous 

11.1 This Agreement shall be governed by the laws of PRC. The parties shall resolve through amicable negotiation all disputes arising from the 
performance of this Agreement; in the event that the negotiation fails, the disputes shall be submitted to China International Economic and 
Trade Arbitration Commission for arbitration pursuant to the arbitral rules then effective of such arbitration institution. The place of arbitration 
shall be Beijing, the language of arbitration shall be Chinese, and the arbitration award shall be final and shall have binding force upon all the 
parties. Except for the part submitted to arbitration, the other parts of this Agreement shall remain effective. Subject to the provisions of the 
laws of PRC, the arbitrator or arbitrators may issue injunction orders over the shares in or assets of Party C (such as conducting of business or 
mandatory transfer of assets) or order other temporary remedies, or order the conduction of liquidation of Party C through arbitration. The 
parties agree that, subject to the laws of PRC, when waiting for the composition of the arbitral tribunal or in appropriate circumstances, courts 
with jurisdiction (including the courts in Hong Kong, at the place of registration and establishment of the company affiliated to Party A and 
proposed to be listed, at the place of registration of Party C, and at the places where the main assets of the company proposed to be listed or 
Party C are located) has the power to issue temporary measures to support the arbitral proceeding. 

11.2 This Agreement shall become effective when the parties sign and seal on the date first written above, and terminate when the obligations under 

the Principal Contracts are fully performed or discharged for whatever reason. 

11.3 This Agreement is made in Chinese. The number of copies is determined according to the number of the parties. Each party shall hold one 

copy, and the remaining copy shall be used for registration with the market regulation administrative authorities. 

 
 
 
 
 
 
 
 
 
 
 
 
 
(signature page for the Share Pledge Agreement) 

Party A: Beijing iQIYI Optical Era Technology Co., Ltd. (seal) 
[Company seal is affixed] 
/s/ Beijing iQIYI Optical Era Technology Co., Ltd. 

Party B: WANG Xiaohui

Signature: /s/ WANG Xiaohui                

Party C: Beijing iQIYI Yinhua Media Co., Ltd. (seal) 
[Company seal is affixed] 
/s/ Beijing iQIYI Yinhua Media Co., Ltd. 

 
 
 
 
Schedule 1 

List of Principal Contracts 

1.

2.

3.

4.

The Exclusive Management Consulting and Business Cooperation Agreement entered into by Party A, Party B, Party C and Party C’s Subordinate 
Entities on January 29, 2024. 

The Exclusive Share Purchase Agreement entered into by Party A, Party B, and Party C on January 29, 2024. 

The Power of Attorney executed by Party B on January 29, 2024. 

The Loan Agreement entered into by Party A and Party B on January 29, 2024. 

 
 
 
 
 
 
Power of Attorney

Exhibit 4.81

I, GONG Yu, a citizen of the People’s Republic of China, with ID Card No. ***, hold 50% shares in Beijing iQIYI Yinhua Media Co., Ltd. (the 
“Company”) at present. Subject to the laws and regulations of PRC, I hereby irrevocably authorize Beijing iQIYI Optical Era Technology Co., Ltd. (the 
“WFOE”) to exercise the following rights regarding the above aforementioned shares during the term of this Power of Attorney: 

The WFOE or any person(s) designated by the WFOE (the “Agent(s)”) are exclusively authorized to exercise on behalf of me and in its own name the 
rights including but not limited to the follows: 

(1)

(2)

(3)

(4)

Proposing to convene a shareholders’ meeting according to the articles of association of the Company, and attend the meeting and execute relevant 
resolutions of the meeting; 

Exercising at the shareholders’ meetings of the Company all the shareholder rights I have under the law and the articles of association of the 
Company, including but not limited to voting rights, nomination rights and appointment rights; 

Submitting to relevant government supervisory authorities any documents the Company’s shareholders are required to submit; 

Exercising the right to dividend, the right to sell, transfer, pledge or dispose of the shares in the Company I hold in whole or in part, or the right to 
distribution of the residual assets after liquidation of the Company under the law and the articles of association of the Company; 

(5) When the Company is liquidated or dissolved, forming the liquidation group and exercising the group’s powers during the liquidation according to 

the law, including but not limited to management of the Company’s assets; and 

(6)

Other rights enjoyed by me as a shareholder of the Company. 

Without restricting the authorization herein, the Agent(s) has the right to, within the scope of my authorization and on my behalf, execute and perform the 
Share Transfer Contract contemplated in the Exclusive Share Purchase Agreement to which I am a party, and execute and perform on time the Share Pledge 
Agreement and the Exclusive Share Purchase Agreement and the supplemental agreements thereto to which I am a party. 

During the term of this Power of Attorney and subject to the laws of PRC, I undertake that, as soon as possible and within three (3) days after receiving any 
dividend, bonus or asset distributed by the Company, I will deliver such dividend, bonus or asset free of charge to the WFOE or its designated third party. 

During the period I am the Company’s shareholder, regardless of any change of the percentage of the shares in the Company I hold, this Power of Attorney 
shall be irrevocable and continuously effective since the date of execution; when and only when the WFOE sends a written notice to me requesting 
replacement of the Agent(s), I shall immediately appoint another person(s) designated by the WFOE to exercise the entrusted rights under this Power of 
Attorney, and the new authorization and entrustment once made shall immediately replace the original; except for this, I will not revoke the entrustment 
and authorization made to the Agent(s). During the term of this Power of Attorney, I hereby waive all the rights entrusted to the Agent(s) through this 
Power of Attorney, and will no longer exercise such rights by myself. When I become a person with no or limited capacity for civil conduct owing to death 
or illness, my successor, guardian or administrator may not succeed or manage the rights I have as a shareholder of the Company until he/she/it undertake 
to continue to comply with this Power of Attorney. 

I will acknowledge and assume the corresponding liabilities from any legal consequence arising out of the exercise of the entrusted rights above by the 
Agent(s). I hereby confirm that, under any circumstance, the Agent(s) shall not be required to assume any liability or make any economic compensation 
regarding the exercise of the entrusted rights above. I agree to indemnify the WFOE for all the losses it suffers or may suffer because of the designation of 
the Agent(s) to exercise the entrusted rights and hold the WFOE harmless, including but not limited to any loss arising out of any litigation, recovery, 
arbitration or claim of damages brought by any third party against the WFOE, or any administrative investigation or penalty. 

I will provide sufficient assistance for the Agent(s) to exercise the entrusted rights above, and cause the Company to provide sufficient assistance, including 
prompt execution of the resolutions of shareholders’ 

meetings made by the Agent(s) or any other relevant legal documents and granting the Agent(s) the access to various relevant information about the 
Company’s operation, business, clients, finance and employees, etc. and enabling the Agent(s) to consult the Company’s relevant documents, when 
necessary (for example, to meet the requirements by governmental authorities for review and approval, registration and filing). 

In the event that the grant or exercise of the entrusted rights above become impossible for any reason (except for my breach of the provisions of this Power 
of Attorney) at any time during the term of this Power of Attorney, all the parties shall immediately seek for the alternative solution closest to the 
unrealizable provision, and when necessary, execute supplemental agreements and amend or adjust the provisions of this Power of Attorney, to ensure the 
continuance of realization of the purpose of this Power of Attorney. 

This Power of Attorney becomes effective upon execution. Upon execution, this Power of Attorney shall replace any undertaking, memorandum of 
understanding, agreement or any other document (if applicable) previously made regarding the subject matter of this Power of Attorney, and shall remain 
effective during the term of the Agreement on Exclusive Management Consulting and Business Cooperation entered into by the WFOE, the Company, me 
and other relevant party. 

GONG Yu

Signature:
Date:

  /s/ GONG Yu
  January 29, 2024

 
 
   
 
Power of Attorney

Exhibit 4.82

I, WANG Xiaohui, a citizen of the People’s Republic of China, with ID Card No. ***, hold 50% shares in Beijing iQIYI Yinhua Media Co., Ltd. (the 
“Company”) at present. Subject to the laws and regulations of PRC, I hereby irrevocably authorize Beijing iQIYI Optical Era Technology Co., Ltd. (the 
“WFOE”) to exercise the following rights regarding the above aforementioned shares during the term of this Power of Attorney: 

The WFOE or any person(s) designated by the WFOE (the “Agent(s)”) are exclusively authorized to exercise on behalf of me and in its own name the 
rights including but not limited to the follows: 

(1) Proposing to convene a shareholders’ meeting according to the articles of association of the Company, and attend the meeting and execute relevant 

resolutions of the meeting; 

(2) Exercising at the shareholders’ meetings of the Company all the shareholder rights I have under the law and the articles of association of the 

Company, including but not limited to voting rights, nomination rights and appointment rights; 

(3) Submitting to relevant government supervisory authorities any documents the Company’s shareholders are required to submit; 

(4) Exercising the right to dividend, the right to sell, transfer, pledge or dispose of the shares in the Company I hold in whole or in part, or the right to 

distribution of the residual assets after liquidation of the Company under the law and the articles of association of the Company; 

(5) When the Company is liquidated or dissolved, forming the liquidation group and exercising the group’s powers during the liquidation according to the 

law, including but not limited to management of the Company’s assets; and 

(6) Other rights enjoyed by me as a shareholder of the Company. 

Without restricting the authorization herein, the Agent(s) has the right to, within the scope of my authorization and on my behalf, execute and perform the 
Share Transfer Contract contemplated in the Exclusive Share Purchase Agreement to which I am a party, and execute and perform on time the Share Pledge 
Agreement and the Exclusive Share Purchase Agreement and the supplemental agreements thereto to which I am a party. 

During the term of this Power of Attorney and subject to the laws of PRC, I undertake that, as soon as possible and within three (3) days after receiving any 
dividend, bonus or asset distributed by the Company, I will deliver such dividend, bonus or asset free of charge to the WFOE or its designated third party. 

During the period I am the Company’s shareholder, regardless of any change of the percentage of the shares in the Company I hold, this Power of Attorney 
shall be irrevocable and continuously effective since the date of execution; when and only when the WFOE sends a written notice to me requesting 
replacement of the Agent(s), I shall immediately appoint another person(s) designated by the WFOE to exercise the entrusted rights under this Power of 
Attorney, and the new authorization and entrustment once made shall immediately replace the original; except for this, I will not revoke the entrustment 
and authorization made to the Agent(s). During the term of this Power of Attorney, I hereby waive all the rights entrusted to the Agent(s) through this 
Power of Attorney, and will no longer exercise such rights by myself. When I become a person with no or limited capacity for civil conduct owing to death 
or illness, my successor, guardian or administrator may not succeed or manage the rights I have as a shareholder of the Company until he/she/it undertake 
to continue to comply with this Power of Attorney. 

I will acknowledge and assume the corresponding liabilities from any legal consequence arising out of the exercise of the entrusted rights above by the 
Agent(s). I hereby confirm that, under any circumstance, the Agent(s) shall not be required to assume any liability or make any economic compensation 
regarding the exercise of the entrusted rights above. I agree to indemnify the WFOE for all the losses it suffers or may suffer because of the designation of 
the Agent(s) to exercise the entrusted rights and hold the WFOE harmless, including but not limited to any loss arising out of any litigation, recovery, 
arbitration or claim of damages brought by any third party against the WFOE, or any administrative investigation or penalty. 

I will provide sufficient assistance for the Agent(s) to exercise the entrusted rights above, and cause the Company to provide sufficient assistance, including 
prompt execution of the resolutions of shareholders’ meetings made by the Agent(s) or any other relevant legal documents and granting the Agent(s) the 
access to various relevant information about the Company’s operation, business, clients, finance and employees, etc. and enabling the Agent(s) to consult 
the Company’s relevant documents, when necessary (for example, to meet the requirements by governmental authorities for review and approval, 
registration and filing). 

In the event that the grant or exercise of the entrusted rights above become impossible for any reason (except for my breach of the provisions of this Power 
of Attorney) at any time during the term of this Power of Attorney, all the parties shall immediately seek for the alternative solution closest to the 
unrealizable provision, and when necessary, execute supplemental agreements and amend or adjust the provisions of this Power of Attorney, to ensure the 
continuance of realization of the purpose of this Power of Attorney. 

This Power of Attorney becomes effective upon execution. Upon execution, this Power of Attorney shall replace any undertaking, memorandum of 
understanding, agreement or any other document (if applicable) previously made regarding the subject matter of this Power of Attorney, and shall remain 
effective during the term of the Agreement on Exclusive Management Consulting and Business Cooperation entered into by the WFOE, the Company, me 
and other relevant party. 

WANG Xiaohui

Signature:
Date:

/s/ WANG Xiaohui
January 29, 2024

 
 
 
 
Spousal Consent Letter

Exhibit 4.83

I, MOU Yihong (ID Card No.:***), spouse of GONG Yu (ID Card No.:***), hereby issue this consent letter unconditionally and irrevocably with 

respect to the shares held by GONG Yu in Beijing iQIYI Yinhua Media Co., Ltd. (the “iQIYI Yinhua”) as follows: 

I understand that: 

(1)

(2)

(3)

(4)

(5)

All the shares held by GONG Yu in the iQIYI Yinhua shall be disposed of according to the Exclusive Share Purchase Agreement entered into by and 
between GONG Yu and Beijing iQIYI Optical Era Technology Co., Ltd. (“WFOE”) on January 29, 2024, and the shares are under control by 
WFOE and/or its subsidiaries through a series of agreements; 

GONG Yu and WFOE executed the Loan Agreement on January 29, 2024, the entire loan WFOE provides to GONG Yu pursuant to the Loan 
Agreement will be used by GONG Yu to pay for the amount of contribution to iQIYI Yinhua; 

All the shares GONG Yu holds in the iQIYI Yinhua will be disposed of pursuant to the Share Pledge Agreement executed by GONG Yu, WFOE and 
the iQIYI Yinhua on January 29, 2024; 

All the shares GONG Yu holds in the iQIYI Yinhua will be disposed of pursuant to the Exclusive Management Consulting and Business 
Cooperation Agreement executed by GONG Yu, WFOE and the iQIYI Yinhua on January 29, 2024; 

All the shares GONG Yu holds in the iQIYI Yinhua will be disposed of pursuant to the Power of Attorney issued by GONG Yu to WFOE on 
January 29, 2024. 

I confirm that I know and agree with GONG Yu’s execution of the abovementioned Exclusive Share Purchase Agreement, Loan Agreement, Share 

Pledge Agreement, Exclusive Management Consulting and Business Cooperation Agreement, and Power of Attorney (collectively referred to as 
“Transaction Documents” hereinafter), and his disposal of the relevant shares in the iQIYI Yinhua pursuant to the provisions of the Transaction 
Documents. I will not, at any time, take conduct any act to interfere with the disposal of the abovementioned shares or claim any right or interest over them, 
including but not limited to claiming that the abovementioned shares in the iQIYI Yinhua belong to the matrimonial community property jointly owned by 
me and GONG Yu. I further confirm that, my separate authorization and consent are not needed for GONG Yu’s performance of the abovementioned 
Transaction Documents and further amendment or termination of any of the Transaction Documents. 

I undertake to execute all the necessary documents, and conduct all the necessary acts, to ensure the proper performance of the Transaction 

Documents (as amended from time to time). 

I hereby further acknowledge, confirm and unconditionally and irrevocably agree that, if the marital relation between GONG Yu and me is 
dissolved, then (1) to the extent permitted by applicable laws, the shares GONG Yu holds in the iQIYI Yinhua is personal property of exclusive nature and 
such property shall not be determined as the matrimonial community property and shall not be divided; (2) in the event that the first provision of this 
paragraph contravenes applicable laws and I acquire any of the abovementioned shares (“Spousal Interests”) in the form of matrimonial community 
property or other matrimonial property rights, GONG Yu shall be entitled to purchase from me the shares in whole or in part (“Special Option”). A written 
notice shall be delivered to me when exercising the Special Option (“Exercise Notice”). The Exercise Notice shall state the fair value of the Spousal 
Interests to be purchased. If I object the fair value of the Spousal Interests stated in the Exercise Notice, I shall inform GONG Yu in writing on the same 
date I receive the Exercise Notice. In the case I send a written notice, the fair value of such Spousal Interests shall be determined by a qualified appraiser 
jointly selected by GONG Yu and me. In the event that GONG Yu and I fail to reach an agreement on selection of the appraiser within ten (10) days after 
the execution date of the Exercise Notice, the two parties shall each select a qualified appraiser and the two appraisers shall a qualified third-party appraiser 
to determine the final fair value. The costs of the appraisers shall be borne by me. The closing shall occur on the tenth (10th) day after the appraisal 
completes. 

I agree and undertake that, in the event I acquire any share in the iQIYI Yinhua for whatever reason (including reasons such as that GONG Yu does 
not exercise the Special Option), I shall be subject to the restrictions by the Transaction Documents (as amended from time to time) and shall comply with 
the obligations of a shareholder of the iQIYI Yinhua under the Transaction Documents (as amended from time to time). For this 

purpose, once WFOE requests, I will execute a series of documents of which the formats and contents are fundamentally the same as the Transaction 
Documents (as amended from time to time). 

I further agree and undertake that, I will not in any circumstance conduct any act, bring any claim or initiate any litigation for any purpose in conflict 

with the arrangements above, whether directly or indirectly, and whether actively or passively. 

This Spousal Consent Letter is governed by and interpreted according to the laws of PRC, and the principles in conflicts of laws shall not be 
considered. I hereby agree to keep confidential the existence and content of this Spousal Content Letter. I acknowledge that I have been advised to engage 
an independent consultant for preparation of this Spousal Consent Letter and have expressly rejected that advice. 

Signature:

  /s/ MOU Yihong

January 29, 2024

 
 
   
 
 
Spousal Consent Letter 

Exhibit 4.84

I, LI Hua (ID Card No.:***), spouse of WANG Xiaohui (ID Card No.:***), hereby issue this consent letter unconditionally and irrevocably with 

respect to the shares held by WANG Xiaohui in Beijing iQIYI Yinhua Media Co., Ltd. (the “iQIYI Yinhua”) as follows: 

I understand that: 

(1)

All the shares held by WANG Xiaohui in the iQIYI Yinhua shall be disposed of according to the Exclusive Share Purchase Agreement entered into 
by and between WANG Xiaohui and Beijing iQIYI Optical Era Technology Co., Ltd. (“WFOE”) on January 29, 2024, and the shares are under 
control by WFOE and/or its subsidiaries through a series of agreements; 

(2) WANG Xiaohui and WFOE executed the Loan Agreement on January 29, 2024, the entire loan WFOE provides to WANG Xiaohui pursuant to the 

Loan Agreement will be used by WANG Xiaohui to pay for the amount of contribution to iQIYI Yinhua; 

(3)

(4)

(5)

All the shares WANG Xiaohui holds in the iQIYI Yinhua will be disposed of pursuant to the Share Pledge Agreement executed by WANG Xiaohui, 
WFOE and the iQIYI Yinhua on January 29, 2024; 

All the shares WANG Xiaohui holds in the iQIYI Yinhua will be disposed of pursuant to the Exclusive Management Consulting and Business 
Cooperation Agreement executed by WANG Xiaohui, WFOE and the iQIYI Yinhua on January 29, 2024; 

All the shares WANG Xiaohui holds in the iQIYI Yinhua will be disposed of pursuant to the Power of Attorney issued by WANG Xiaohui to WFOE 
on January 29, 2024. 

I confirm that I know and agree with WANG Xiaohui’s execution of the abovementioned Exclusive Share Purchase Agreement, Loan Agreement, 

Share Pledge Agreement, Exclusive Management Consulting and Business Cooperation Agreement, and Power of Attorney (collectively referred to as 
“Transaction Documents” hereinafter), and his disposal of the relevant shares in the iQIYI Yinhua pursuant to the provisions of the Transaction 
Documents. I will not, at any time, take conduct any act to interfere with the disposal of the abovementioned shares or claim any right or interest over them, 
including but not limited to claiming that the abovementioned shares in the iQIYI Yinhua belong to the matrimonial community property jointly owned by 
me and WANG Xiaohui. I further confirm that, my separate authorization and consent are not needed for WANG Xiaohui’s performance of the 
abovementioned Transaction Documents and further amendment or termination of any of the Transaction Documents. 

I undertake to execute all the necessary documents, and conduct all the necessary acts, to ensure the proper performance of the Transaction 

Documents (as amended from time to time). 

I hereby further acknowledge, confirm and unconditionally and irrevocably agree that, if the marital relation between WANG Xiaohui and me is 

dissolved, then (1) to the extent permitted by applicable laws, the shares WANG Xiaohui holds in the iQIYI Yinhua is personal property of exclusive nature 
and such property shall not be determined as the matrimonial community property and shall not be divided; (2) in the event that the first provision of this 
paragraph contravenes applicable laws and I acquire any of the abovementioned shares (“Spousal Interests”) in the form of matrimonial community 
property or other matrimonial property rights, WANG Xiaohui shall be entitled to purchase from me the shares in whole or in part (“Special Option”). A 
written notice shall be delivered to me when exercising the Special Option (“Exercise Notice”). The Exercise Notice shall state the fair value of the 
Spousal Interests to be purchased. If I object the fair value of the Spousal Interests stated in the Exercise Notice, I shall inform WANG Xiaohui in writing 
on the same date I receive the Exercise Notice. In the case I send a written notice, the fair value of such Spousal Interests shall be determined by a qualified 
appraiser jointly selected by WANG Xiaohui and me. In the event that WANG Xiaohui and I fail to reach an agreement on selection of the appraiser within 
ten (10) days after the execution date of the Exercise Notice, the two parties shall each select a qualified appraiser and the two appraisers shall a qualified 
third-party appraiser to determine the final fair value. The costs of the appraisers shall be borne by me. The closing shall occur on the tenth (10th) day after 
the appraisal completes. 

I agree and undertake that, in the event I acquire any share in the iQIYI Yinhua for whatever reason (including reasons such as that WANG Xiaohui 
does not exercise the Special Option), I shall be subject to the restrictions by the Transaction Documents (as amended from time to time) and shall comply 
with the obligations 

of a shareholder of the iQIYI Yinhua under the Transaction Documents (as amended from time to time). For this purpose, once WFOE requests, I will 
execute a series of documents of which the formats and contents are fundamentally the same as the Transaction Documents (as amended from time to 
time). 

I further agree and undertake that, I will not in any circumstance conduct any act, bring any claim or initiate any litigation for any purpose in conflict 

with the arrangements above, whether directly or indirectly, and whether actively or passively. 

This Spousal Consent Letter is governed by and interpreted according to the laws of PRC, and the principles in conflicts of laws shall not be 
considered. I hereby agree to keep confidential the existence and content of this Spousal Content Letter. I acknowledge that I have been advised to engage 
an independent consultant for preparation of this Spousal Consent Letter and have expressly rejected that advice. 

Signature:

/s/ LI Hua

January 29, 2024

 
 
 
 
Power of Attorney

Exhibit 4.85

Pursuant to the Power of Attorney (“POA”) entered into by GONG Yu and WANG Xiaohui on January 29, 2024, Our Company, i.e. Beijing iQIYI Optical 
Era Technology Co., Ltd., enjoys all the shareholder voting rights at shareholders’ meetings of Beijing iQIYI Yinhua Media Co., Ltd. according to the law 
and the articles of association (“Target Company Voting Rights”). 

With respect to the Target Company Voting Rights, Our Company hereby irrevocably authorizes iQIYI, Inc. (“Qiyi Cayman”) or any company or 
individual it designated within the extent permitted by the law to exercise the Target Company Voting Rights during the term of this Power of Attorney. 
Qiyi Cayman may delegate such voting rights to any third party it designates, without any requirement of prior written notice to Our Company. 

This Power of Attorney shall become effective from January 29, 2024 and expires when the Voting Right Entrustment Agreement terminates. During the 
term hereof, Our Company hereby waives all the rights granted to Qiyi Cayman according hereto, and will no longer exercise such rights on ourselves. This 
Power of Attorney is irrevocable, and may be amended by Qiyi Cayman unilaterally. 

Beijing iQIYI Optical Era Technology Co., Ltd.

[Company seal is affixed]
/s/ Beijing iQIYI Optical Era Technology Co., Ltd.

January 29, 2024

 
 
 
 
 
Exhibit 4.86

To: Beijing iQIYI Yinhua Media Co., Ltd. 

Commitment Letter 

To ensure your normal operation and to facilitate the development of your business, iQIYI, Inc. (“Qiyi Cayman”) hereby undertakes as follows: 

If you incur any loss before the issuance of this undertaking letter, in case that Qiyi Cayman holds 100% equity interests in Beijing iQIYI Optical Era 
Technology Co., Ltd. (“Optical Era”), Qiyi Cayman undertakes to provide financial aid free of charge to you to the extent permitted by law through 
Optical Era. The amount of such financial aid shall not be less than your loss, so that your operation will not be affected by such financial loss. You are not 
required to repay the financial aid provided by Qiyi Cayman through Optical Era according to this letter. 

If you suffer any loss in any year after the issuance of this letter, in case that Qiyi Cayman holds 100% equity interests in Optical Era, Qiyi Cayman will 
provide financial aid free of charge to you to the extent permitted by law through Optical Era in the next year. The amount of such financial aid shall not be 
less than your loss, so that your operation will not be affected by such financial loss. You are not required to repay the financial aid provided by Qiyi 
Cayman through Optical Era according to this letter. 

The abovementioned undertakings are conditioned on that: the Exclusive Consulting and Business Cooperation Agreement, the Exclusive Share Purchase 
Agreement, the Loan Agreement, the Share Pledge Agreement, the Power of Attorney entered into by and between you, your shareholders and relevant 
entities, and any amendments to the above documents with consents of the signing parties all remain effective. 

For and on behalf of

iQIYI, Inc.

/s/ GONG Yu
January 29, 2024

 
 
 
 
List of Significant Subsidiaries and Significant Variable Interest Entities of iQIYI, Inc.

Significant Subsidiaries

Place of Incorporation

Exhibit 8.1

Beijing QIYI Century Science & Technology Co., Ltd.
Beijing iQIYI Interactive Technology Co., Ltd.
iQIYI Film Group HK Limited
iQIYI HK Limited
iQIYI International Singapore Pte, Ltd.
iQIYI Media Limited

Mainland China
Mainland China
Hong Kong
Hong Kong
Singapore
Cayman Islands

Significant Variable Interest Entities and their Subsidiaries

Place of Incorporation

Beijing iQIYI Science & Technology Co., Ltd.
Shanghai iQIYI Culture Media Co., Ltd.
Shanghai Zhong Yuan Network Co., Ltd.
Hainan iQIYI Culture Media Co., Ltd.

Mainland China
Mainland China
Mainland China
Mainland China

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Exhibit 12.1

I, Yu Gong, certify that:

Certification by the Principal Executive Officer
Pursuant to Section 302 of the Sarbanes-Oxley Act of 2002

1.

2.

3.

4.

I have reviewed this annual report on Form 20-F of iQIYI, Inc.; 

Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to make the 
statements made, in light of the circumstances under which such statements were made, not misleading with respect to the period covered by this 
report; 

Based on my knowledge, the financial statements, and other financial information included in this report, fairly present in all material respects 
the financial condition, results of operations and cash flows of the company as of, and for, the periods presented in this report; 

The company's other certifying officer and I are responsible for establishing and maintaining disclosure controls and procedures (as defined in 
Exchange Act Rules 13a-15(e) and 15d-15(e)) and internal control over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 15d-
15(f)) for the company and have: 

(a)

(b)

(c)

(d)

Designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under our 
supervision, to ensure that material information relating to the company, including its consolidated subsidiaries, is made known to us 
by others within those entities, particularly during the period in which this report is being prepared; 

Designed such internal control over financial reporting, or caused such internal control over financial reporting to be designed under 
our supervision, to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial 
statements for external purposes in accordance with generally accepted accounting principles; 

Evaluated the effectiveness of the company's disclosure controls and procedures and presented in this report our conclusions about the 
effectiveness of the disclosure controls and procedures, as of the end of the period covered by this report based on such evaluation; and 

Disclosed in this report any change in the company's internal control over financial reporting that occurred during the period covered 
by the annual report that has materially affected, or is reasonably likely to materially affect, the company's internal control over 
financial reporting; and 

5.

The company's other certifying officer and I have disclosed, based on our most recent evaluation of internal control over financial reporting, to 
the company's auditors and the audit committee of the company's board of directors (or persons performing the equivalent functions): 

(a)

(b)

All significant deficiencies and material weaknesses in the design or operation of internal control over financial reporting which are 
reasonably likely to adversely affect the company's ability to record, process, summarize and report financial information; and 

Any fraud, whether or not material, that involves management or other employees who have a significant role in the company's 
internal control over financial reporting. 

Date:

  March 14, 2024

By:

Name:
Title:

  /s/ Yu Gong

  Yu Gong
  Chief Executive Officer

 
 
   
 
Exhibit 12.2 

I, Jun Wang, certify that: 

Certification by the Principal Financial Officer
Pursuant to Section 302 of the Sarbanes-Oxley Act of 2002 

1.

2.

3.

4.

I have reviewed this annual report on Form 20-F of iQIYI, Inc.; 

Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to make the 
statements made, in light of the circumstances under which such statements were made, not misleading with respect to the period covered by this 
report; 

Based on my knowledge, the financial statements, and other financial information included in this report, fairly present in all material respects 
the financial condition, results of operations and cash flows of the company as of, and for, the periods presented in this report; 

The company's other certifying officer and I are responsible for establishing and maintaining disclosure controls and procedures (as defined in 
Exchange Act Rules 13a-15(e) and 15d-15(e)) and internal control over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 15d-
15(f)) for the company and have: 

(a)

(b)

(c)

(d)

Designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under our 
supervision, to ensure that material information relating to the company, including its consolidated subsidiaries, is made known to us 
by others within those entities, particularly during the period in which this report is being prepared; 

Designed such internal control over financial reporting, or caused such internal control over financial reporting to be designed under 
our supervision, to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial 
statements for external purposes in accordance with generally accepted accounting principles; 

Evaluated the effectiveness of the company's disclosure controls and procedures and presented in this report our conclusions about the 
effectiveness of the disclosure controls and procedures, as of the end of the period covered by this report based on such evaluation; and 

Disclosed in this report any change in the company's internal control over financial reporting that occurred during the period covered 
by the annual report that has materially affected, or is reasonably likely to materially affect, the company's internal control over 
financial reporting; and 

5.

The company's other certifying officer and I have disclosed, based on our most recent evaluation of internal control over financial reporting, to 
the company's auditors and the audit committee of the company's board of directors (or persons performing the equivalent functions): 

(a)

(b)

All significant deficiencies and material weaknesses in the design or operation of internal control over financial reporting which are 
reasonably likely to adversely affect the company's ability to record, process, summarize and report financial information; and 

Any fraud, whether or not material, that involves management or other employees who have a significant role in the company's 
internal control over financial reporting. 

Date:

  March 14, 2024

By:

Name:
Title:

  /s/ Jun Wang

  Jun Wang
  Chief Financial Officer

 
 
   
 
Certification by the Principal Executive Officer
Pursuant to Section 906 of the Sarbanes-Oxley Act of 2002 

Exhibit 13.1 

In connection with the Annual Report of iQIYI, Inc. (the “Company”) on Form 20-F for the year ended December 31, 2023 as filed with the Securities and 
Exchange Commission on the date hereof (the “Report”), I, Yu Gong, Chief Executive Officer of the Company, certify, pursuant to 18 U.S.C. Section 1350, 
as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002, that to my knowledge: 

(1) The Report fully complies with the requirements of Section 13(a) or 15(d) of the Securities Exchange Act of 1934; and 

(2) The information contained in the Report fairly presents, in all material respects, the financial condition and results of operations of the Company. 

Date:

March 14, 2024

By:
Name:
Title:

/s/ Yu Gong
Yu Gong
Chief Executive Officer

 
 
 
 
Certification by the Principal Financial Officer
Pursuant to Section 906 of the Sarbanes-Oxley Act of 2002

Exhibit 13.2 

In connection with the Annual Report of iQIYI, Inc. (the “Company”) on Form 20-F for the year ended December 31, 2023 as filed with the Securities and 
Exchange Commission on the date hereof (the “Report”), I, Jun Wang, Chief Financial Officer of the Company, certify, pursuant to 18 U.S.C. Section 1350, 
as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002, that to my knowledge: 

(1) The Report fully complies with the requirements of Section 13(a) or 15(d) of the Securities Exchange Act of 1934; and 

(2) The information contained in the Report fairly presents, in all material respects, the financial condition and results of operations of the Company. 

Date:

March 14, 2024

By:
Name:
Title:

/s/ Jun Wang
Jun Wang
Chief Financial Officer

 
 
 
 
EXHIBIT 15.1

Partners:  

Brett Basdeo ***

John Cartwright *

Audrey Coker *

Joanne Collett *

John Crook *

  WPTL/BYTL/Q0149-H26206

14 March 2024

iQIYI, Inc. 
PO Box 309 Ugland House 
Grand Cayman, KY1-1104
Cayman Islands

Mark Cummings *****

James Gaden ****

Dear Sirs 

Thomas Granger **

iQIYI, Inc. 

Kristen Kwok **

Wing Lam *

William Lee *

Thomas Pugh *****

Andrew Randall **

Victoria Raymond *

Rupen Shah *****

Colette Wilkins KC
Denise Wong

***
**

We  consent  to  the  reference  to  our  firm  under  the  heading  “Item  6.E.  Directors,  Senior  Management  and 
Employees—Share  Ownership—Enforceability  of  Civil  Liabilities,”  “Item  10.B.  Additional  Information—
Memorandum and Articles of Association” and “Item 10.E. Additional Information—Taxation—Cayman Islands 
Taxation”  in  iQIYI,  Inc.’s  Annual  Report  on  Form  20-F  for  the  year  ended  31  December  2023  (the  “Annual
Report”), which will be filed with the Securities and Exchange Commission (the “SEC”) in the month of March 
2024. We further consent to the incorporation by reference of the summary of our opinion under the heading 
“Item  6.E.  Directors,  Senior  Management  and  Employees—Share  Ownership—Enforceability  of  Civil 
Liabilities”,  “Item  10.B.  Additional  Information—Memorandum  and  Articles  of  Association”  and  “Item  10.E. 
Additional  Information—Taxation—Cayman  Islands  Taxation”  in  the  Annual  Report,  into  (a)  iQIYI,  Inc.’s 
Registration Statement on Form S-8 (No.333-225165) pertaining to iQIYI, Inc.’s 2010 Equity Incentive Plan and 
2017  Share  Incentive  Plan,  and  (b)  iQIYI,  Inc.’s  Registration  Statement  on  Form  S-8  (No.333-263891) 
pertaining to iQIYI, Inc.’s 2010 Equity Incentive Plan and 2021 Share Incentive Plan.

  We also consent to the filing with the SEC of this consent letter as an exhibit to the Annual Report.

In giving such consent, we do not thereby admit that we come within the category of persons whose consent is 
required under Section 7 of the Securities Act of 1933, or under the Securities Exchange Act of 1934, in each 
case, as amended, or the regulations promulgated thereunder. 

Yours faithfully, 

/s/ Walkers (Hong Kong)
Walkers (Hong Kong)

Walkers (Hong Kong)

滙嘉律師事務所 (香港)

15th Floor, Alexandra House, 18 Chater Road, Central, Hong Kong

T  +852 2284 4566  F  +852 2284 4560

Bermuda | British Virgin Islands | Cayman Islands | Dubai | Guernsey | Hong Kong | Ireland | Jersey | London | Singapore

*
England and Wales; 

**

***

BVI; 

Cayman Islands; 

New South Wales (Australia); 

****

*****

Bermuda

 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
Exhibit 15.2

34/F, Tower 3, China Central Place, 77 Jianguo Road, Beijing 100025, China
Telephone: (86-10) 5809-1000 Facsimile: (86-10) 5809-1100 

To: iQIYI, Inc. 
PO Box 309, Ugland House
Grand Cayman KY1-1104
Cayman Islands

March 14, 2024

Dear Sir/Madam:

We hereby consent to the reference of our name under the heading “Item 3. Key Information,” “Item 4.C. Information on the Company—Organizational 
Structure,” “Item 6.E. Directors, Senior Management and Employees—Share Ownership—Enforceability of Civil Liabilities” and “Item 10.E. Additional 
Information—Taxation” in iQIYI, Inc.’s Annual Report on Form 20-F for the year ended December 31, 2023 (the “Annual Report”), which will be filed 
with the Securities and Exchange Commission (the “SEC”) in the month of March 2024, and further consent to the incorporation by reference into the 
Registration Statement (Form S-8 No. 333-225165) pertaining to iQIYI, Inc.’s 2010 Equity Incentive Plan and 2017 Share Incentive Plan, as well as the 
Registration Statement (Form S-8 No. 333-263891) pertaining to iQIYI, Inc.’s 2010 Equity Incentive Plan and 2021 Share Incentive Plan of the summary 
of our opinion under the heading “Item 3. Key Information,” “Item 4.C. Information on the Company—Organizational Structure,” “Item 6.E. Directors, 
Senior Management and Employees—Share Ownership—Enforceability of Civil Liabilities” and “Item 10.E. Additional Information—Taxation” in the 
Annual Report. We also consent to the filing of this consent letter with the SEC as an exhibit to the Annual Report.

In giving such consent, we do not thereby admit that we come within the category of persons whose consent is required under Section 7 of the Securities 
Act of 1933, or under the Securities Exchange Act of 1934, in each case, as amended, or the regulations promulgated thereunder.

Very truly yours,

/s/ Jingtian & Gongcheng

Jingtian & Gongcheng

 
 
 
 
We consent to the incorporation by reference in the following Registration Statements:

Consent of Independent Registered Public Accounting Firm

(1) Registration Statement (Form S-8 No. 333-225165) pertaining to the 2010 Equity Incentive Plan and 2017 Share Incentive Plan of iQIYI, Inc., and

(2) Registration Statement (Form S-8 No. 333-263891) pertaining to the 2010 Equity Incentive Plan and 2021 Share Incentive Plan of iQIYI, Inc.;

of our reports dated March 14, 2024, with respect to the consolidated financial statements of iQIYI, Inc. and the effectiveness of internal control over 
financial reporting of iQIYI, Inc. included in this Annual Report (Form 20-F) of iQIYI, Inc. for the year ended December 31, 2023.

Exhibit 15.3

/s/ Ernst & Young Hua Ming LLP
Beijing, The People’s Republic of China
March 14, 2024

 
 
IQIYI, INC.

CLAWBACK POLICY

Exhibit 97.1

The Compensation Committee (the “Committee”) of the Board of Directors (the “Board”) of iQIYI, Inc. (the “Company”) 

believes that it is appropriate for the Company to adopt this Clawback Policy (the “Policy”) to be applied to the Executive 
Officers of the Company and adopts this Policy to be effective as of the Effective Date.

1. Definitions

For purposes of this Policy, the following definitions shall apply:

a)

“Company Group” means the Company and each of its subsidiaries or consolidated affiliated entities, as applicable.

b)

“Covered Compensation” means any Incentive-Based Compensation granted, vested or paid to a person who served 
as an Executive Officer at any time during the performance period for the Incentive-Based Compensation and that 
was Received (i) on or after October 2, 2023 (the effective date of the Nasdaq listing standards), (ii) after the person 
became an Executive Officer and (iii) at a time that the Company had a class of securities listed on a national 
securities exchange or a national securities association, such as Nasdaq.

c)

“Effective Date” means December     1    , 2023.

d)

“Erroneously Awarded Compensation” means the amount of Covered Compensation granted, vested or paid to a 
person during the fiscal period when the applicable Financial Reporting Measure relating to such Covered 
Compensation was attained that exceeds the amount of Covered Compensation that otherwise would have been 
granted, vested or paid to the person had such amount been determined based on the applicable Restatement, 
computed without regard to any taxes paid (i.e., on a pre-tax basis). For Covered Compensation based on stock price 
or total shareholder return, where the amount of Erroneously Awarded Compensation is not subject to mathematical 
recalculation directly from the information in a Restatement, the Committee will determine the amount of such 
Covered Compensation that constitutes Erroneously Awarded Compensation, if any, based on a reasonable estimate 
of the effect of the Restatement on the stock price or total shareholder return upon which the Covered Compensation 
was granted, vested or paid and the Committee shall maintain documentation of such determination and provide 
such documentation to Nasdaq.

e)

“Exchange Act” means the U.S. Securities Exchange Act of 1934.

f)

“Executive Officer” means the Company’s president, principal financial officer, principal accounting officer (or if 
there is no such accounting officer, the controller), 

1

 
any vice- president of the Company in charge of a principal business unit, division, or function (such as sales, 
administration, or finance), any other officer who performs a policy-making function, or any other person (whether 
or not an officer or employee of the Company) who performs similar policy-making functions for the Company. 
“Policy-making function” does not include policy-making functions that are not significant. Both current and former 
Executive Officers are subject to the Policy in accordance with its terms.

g)

“Financial Reporting Measure” means (i) any measure that is determined and presented in accordance with the 
accounting principles used in preparing the Company’s financial statements, and any measures derived wholly or in 
part from such measures and may consist of IFRS/U.S.GAAP or non-IFRS/non-U.S. GAAP financial measures (as 
defined under Regulation G of the Exchange Act and Item 10 of Regulation S-K under the Exchange Act), (ii) stock 
price or (iii) total shareholder return. Financial Reporting Measures need not be presented within the Company’s 
financial statements or included in a filing with the SEC.

h)

“Home Country” means the Company’s jurisdiction of incorporation, i.e., the Cayman Islands.

i)

j)

“Incentive-Based Compensation” means any compensation that is granted, earned or vested based wholly or in part 
upon the attainment of a Financial Reporting Measure.

“Lookback Period” means the three completed fiscal years (plus any transition period of less than nine months that 
is within or immediately following the three completed fiscal years and that results from a change in the Company’s 
fiscal year) immediately preceding the date on which the Company is required to prepare a Restatement for a given 
reporting period, with such date being the earlier of: (i) the date the Board, a committee of the Board, or the officer 
or officers of the Company authorized to take such action if Board action is not required, concludes, or reasonably 
should have concluded, that the Company is required to prepare a Restatement, or (ii) the date a court, regulator or 
other legally authorized body directs the Company to prepare a Restatement. Recovery of any Erroneously Awarded 
Compensation under the Policy is not dependent on whether or when the Restatement is actually filed.

k)

“Nasdaq” means the Nasdaq Stock Market.

l)

“Received”: Incentive-Based Compensation is deemed “Received” in the Company’s fiscal period during which the 
Financial Reporting Measure specified in or otherwise relating to the Incentive-Based Compensation award is 
attained, even if the grant, vesting or payment of the Incentive-Based Compensation occurs after the end of that 
period.

m) “Restatement” means a required accounting restatement of any Company financial statement due to the material 

noncompliance of the Company with any financial reporting requirement under the securities laws, including (i) to 
correct an error in 

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previously issued financial statements that is material to the previously issued financial statements (commonly 
referred to as a “Big R” restatement) or (ii) to correct an error in previously issued financial statements that is not 
material to the previously issued financial statements but that would result in a material misstatement if the error 
were corrected in the current period or left uncorrected in the current period (commonly referred to as a “little r” 
restatement). Changes to the Company’s financial statements that do not represent error corrections under the then-
current relevant accounting standards will not constitute Restatements. Recovery of any Erroneously Awarded 
Compensation under the Policy is not dependent on fraud or misconduct by any person in connection with the 
Restatement.

n)

“SEC” means the U.S. Securities and Exchange Commission.

2. Recovery of Erroneously Awarded Compensation

In the event of a Restatement, any Erroneously Awarded Compensation Received during the Lookback Period prior to the 
Restatement (a) that is then-outstanding but has not yet been paid shall be automatically and immediately forfeited and (b) that 
has been paid to any person shall be subject to reasonably prompt repayment to the Company Group in accordance with Section 3 
of this Policy. The Committee must pursue (and shall not have the discretion to waive) the forfeiture and/or repayment of such 
Erroneously Awarded Compensation in accordance with Section 3 of this Policy, except as provided below.

Notwithstanding the foregoing, the Committee (or, if the Committee is not a committee of the Board responsible for the 
Company’s executive compensation decisions and composed entirely of independent directors, a majority of the independent 
directors serving on the Board) may determine not to pursue the forfeiture and/or recovery of Erroneously Awarded 
Compensation from any person if the Committee determines that such forfeiture and/or recovery would be impracticable due to 
any of the following circumstances: (i) the direct expense paid to a third party (for example, reasonable legal expenses and 
consulting fees) to assist in enforcing the Policy would exceed the amount to be recovered, including the costs that could be 
incurred if pursuing such recovery would violate local laws other than the Company’s Home Country laws (following reasonable 
attempts by the Company Group to recover such Erroneously Awarded Compensation, the documentation of such attempts, and 
the provision of such documentation to Nasdaq), (ii) pursuing such recovery would violate the Company’s Home Country laws 
adopted prior to November 28, 2022 (provided that the Company obtains an opinion of Home Country counsel acceptable to 
Nasdaq that recovery would result in such a violation and provides such opinion to Nasdaq), or (iii) recovery would likely cause 
any otherwise tax-qualified retirement plan, under which benefits are broadly available to employees of the Company Group, to 
fail to meet the requirements of 26 U.S.C. 401(a)(13) or 26 U.S.C. 411(a) and regulations thereunder.

3. Means of Repayment

In the event that the Committee determines that any person shall repay any Erroneously Awarded Compensation, the 

Committee shall provide written notice to such person by email or certified mail to the physical address on file with the Company 
Group for such person, and the 

3

 
person shall satisfy such repayment in a manner and on such terms as required by the Committee, and the Company Group shall 
be entitled to set off the repayment amount against any amount owed to the person by the Company Group, to require the 
forfeiture of any award granted by the Company Group to the person, or to take any and all necessary actions to reasonably 
promptly recover the repayment amount from the person, in each case, to the fullest extent permitted under applicable law, 
including without limitation, Section 409A of the U.S. Internal Revenue Code and the regulations and guidance thereunder. If the 
Committee does not specify a repayment timing in the written notice described above, the applicable person shall be required to 
repay the Erroneously Awarded Compensation to the Company Group by wire, cash, cashier’s check or other means as agreed by 
the Committee no later than thirty (30) days after receipt of such notice.

4. No Indemnification

No person shall be indemnified, insured or reimbursed by the Company Group in respect of any loss of compensation by 
such person in accordance with this Policy, nor shall any person receive any advancement of expenses for disputes related to any 
loss of compensation by such person in accordance with this Policy, and no person shall be paid or reimbursed by the Company 
Group for any premiums paid by such person for any third-party insurance policy covering potential recovery obligations under 
this Policy. For this purpose, “indemnification” includes any modification to current compensation arrangements or other means 
that would amount to de facto indemnification (for example, providing the person a new cash award which would be cancelled to 
effect the recovery of any Erroneously Awarded Compensation). In no event shall the Company Group be required to award any 
person an additional payment if any Restatement would result in a higher incentive compensation payment.

5. Miscellaneous

This Policy generally will be administered and interpreted by the Committee, provided that the Board may, from time to 
time, exercise discretion to administer and interpret this Policy, in which case, all references herein to “Committee” shall be 
deemed to refer to the Board. Any determination by the Committee with respect to this Policy shall be final, conclusive and 
binding on all interested parties.

Any discretionary determinations of the Committee under this Policy, if any, need not be uniform with respect to all persons, 

and may be made selectively amongst persons, whether or not such persons are similarly situated.

This Policy is intended to satisfy the requirements of Section 954 of the Dodd-Frank Wall Street Reform and Consumer 
Protection Act, as it may be amended from time to time, and any related rules or regulations promulgated by the SEC or the 
Nasdaq, including any additional or new requirements that become effective after the Effective Date which upon effectiveness 
shall be deemed to automatically amend this Policy to the extent necessary to comply with such additional or new requirements.

4

 
The provisions in this Policy are intended to be applied to the fullest extent of the law. To the extent that any provision of this 

Policy is found to be unenforceable or invalid under any applicable law, such provision will be applied to the maximum extent 
permitted and shall automatically be deemed amended in a manner consistent with its objectives to the extent necessary to 
conform to applicable law. The invalidity or unenforceability of any provision of this Policy shall not affect the validity or 
enforceability of any other provision of this Policy. Recovery of Erroneously Awarded Compensation under this Policy is not 
dependent upon the Company Group satisfying any conditions in this Policy, including any requirements to provide applicable 
documentation to the Nasdaq.

The rights of the Company Group under this Policy to seek forfeiture or reimbursement are in addition to, and not in lieu of, 

any rights of recovery, or remedies or rights other than recovery, that may be available to the Company Group pursuant to the 
terms of any law, government regulation or stock exchange listing requirement or any other policy, code of conduct, employee 
handbook, employment agreement, equity award agreement, or other plan or agreement of the Company Group.

6. Amendment and Termination

To the extent permitted by, and in a manner consistent with applicable law, including SEC and Nasdaq rules, the Committee 

may terminate, suspend or amend this Policy at any time in its discretion.

7. Successors

This Policy shall be binding and enforceable against all persons and their respective beneficiaries, heirs, executors, 

administrators or other legal representatives with respect to any Covered Compensation granted, vested or paid to or administered 
by such persons or entities.

5

 
IQIYI, INC.

CLAWBACK POLICY

ACKNOWLEDGMENT, CONSENT AND AGREEMENT

I acknowledge that I have received and reviewed a copy of the iQIYI, Inc. Clawback Policy (as may be amended from time 

to time, the “Policy”) and I have been given an opportunity to ask questions about the Policy and review it with my counsel. I 
knowingly, voluntarily and irrevocably consent to and agree to be bound by and subject to the Policy’s terms and conditions, 
including that I will return any Erroneously Awarded Compensation that is required to be repaid in accordance with the Policy. I 
further acknowledge, understand and agree that (i) the compensation that I receive, have received or may become entitled to 
receive from the Company Group is subject to the Policy, and the Policy may affect such compensation and (ii) I have no right to 
indemnification, insurance payments or other reimbursement by or from the Company Group for any compensation that is subject 
to recovery and / or forfeiture under the Policy. Capitalized terms used but not defined herein have the meanings set forth in the 
Policy.

Signed:

Print Name:

Date: