999 WEST BIG BEAVER ROAD
TROY, MICHIGAN 48084-4782
(248) 362-4444
www.kellyservices.com
growing profit
growing profit
growing profit
workforce solutions
leading talent
2 0 1 0 A n n u A l R e p oR t
corporate profile
K elly Services® was established in 1946 by the
founder of the temporary staffing industry,
William Russell Kelly. Since then, the company has
progressed from our widely recognized “Kelly Girl®”
brand to become a leading provider of innovative
solutions for almost any workforce need.
Our values are built on a tradition of integrity,
quality, and service excellence—keys to the
longstanding relationships we create with both
customers and employees alike.
Kelly operates in three geographic regions: The
Americas; Asia-Pacific (APAC); and Europe, the
Middle East, and Africa (EMEA). In each region, we
offer both commercial and professional/technical
staffing. Through our Outsourcing and Consulting
Group (KellyOCG), we feature a comprehensive
range of workforce solutions, from global
recruitment to human resource management,
vendor management, and outplacement services.
Kelly also excels in search-based recruitment
as well as traditional staffing on a temporary,
temporary-to-hire, or direct-hire basis.
Today, our 530,000 employees are working
in positions at all levels of finance, healthcare,
engineering, law, education, accounting,
information technology, science, creative
services, office, and light industrial. In 2010, our
revenue totaled $5 billion. More information can
be found at www.kellyservices.com.
999 WEST BIG BEAVER ROAD
TROY, MICHIGAN 48084-4782
(248) 362-4444
www.kellyservices.com
growing profit
growing profit
growing profit
workforce solutions
leading talent
2 0 1 0 A n n u A l R e p oR t
corporate profile
K elly Services® was established in 1946 by the
founder of the temporary staffing industry,
William Russell Kelly. Since then, the company has
progressed from our widely recognized “Kelly Girl®”
brand to become a leading provider of innovative
solutions for almost any workforce need.
Our values are built on a tradition of integrity,
quality, and service excellence—keys to the
longstanding relationships we create with both
customers and employees alike.
Kelly operates in three geographic regions: The
Americas; Asia-Pacific (APAC); and Europe, the
Middle East, and Africa (EMEA). In each region, we
offer both commercial and professional/technical
staffing. Through our Outsourcing and Consulting
Group (KellyOCG), we feature a comprehensive
range of workforce solutions, from global
recruitment to human resource management,
vendor management, and outplacement services.
Kelly also excels in search-based recruitment
as well as traditional staffing on a temporary,
temporary-to-hire, or direct-hire basis.
Today, our 530,000 employees are working
in positions at all levels of finance, healthcare,
engineering, law, education, accounting,
information technology, science, creative
services, office, and light industrial. In 2010, our
revenue totaled $5 billion. More information can
be found at www.kellyservices.com.
to our stockholders
I f a single word can be used to sum up 2010, it
would be this: Progress.
After so many challenging months, the
year began with hopeful signs of labor market
stabilization and—finally—economic recovery.
As 2010 unfolded, we struck a positive course,
moving forward at a quickened pace, and with
increased confidence.
The result? 2010 was a year in which Kelly
returned to profitability.
groWing profits
Our earnings from operations for 2010 totaled
$38.1 million, compared with a loss of $146.1
million in 2009. Included in this year’s results were
$7.2 million of restructuring charges. For the year,
we increased revenue by 15 percent. Earnings
from continuing operations were $0.71 per share,
against 2009 losses of $3.01 per share. Taken
together, restructuring charges totaled $0.15 per
share in 2010. Most significantly, we held costs in
check and maintained stable margins.
While the economic rebound certainly helped,
there is no doubt that the restructuring we
completed in 2009 set the stage, fueled our
performance, and boosted our momentum.
energizing our Company
As you remember, during the recession we
reassessed nearly everything about our company.
We reshaped the organization, refined our
strategy, and sharpened our focus. Across every
business segment, throughout every region, we
took decisive steps to streamline operations.
With that difficult but necessary process
behind us, we entered 2010 a leaner, more agile
organization.
Strengthened by renewed goals,
a refreshed strategic plan, and a
reduced footprint aligned with new
market realities, Kelly emerged as
an energized company, poised to
deliver competitive returns.
supplying WorkforCe solutions
Trends are with us: GDP is picking up, global markets
are accelerating, and employment growth is slowly
following.
Yet a return to full employment may take several
years. And, until hiring picks up and confidence is
restored, this environment actually favors our industry.
After a prolonged recession, businesses have
dramatically changed the way in which they operate.
Seeking greater flexibility, they are turning to new
workforce models that engage free agents and
contingent employees. At the same time, they face a
global talent deficit.
Kelly is in an excellent position to apply our
expertise and leverage our experience to capitalize on
this new customer demand.
targeting our sigHts
With the global economic recovery underway, 2011
provides the opportunity for increased focus on
professional/technical staffing, fee-based services,
and customized outsourcing. And our strategic
initiatives set the foundation for aggressive growth in
these higher-margin specialty businesses.
We have now substantially completed the global
infrastructure for Kelly Outsourcing and Consulting
Group. Designed to respond to complex customer
needs, KellyOCG is the platform for delivering a wide
range of services that help customers manage their
workforce and maintain their suppliers across multiple
disciplines—and multiple geographies.
To date, Kelly has already won several significant
global contracts through KellyOCG, which is key to our
future success. At the same time, we are witnessing
growth in all our business segments, retaining accounts,
and earning high marks in customer satisfaction.
engaging exCeptional talent
Even the smartest business plans don’t execute
themselves. It all comes down to talent. The current
landscape offers a paradox: persistent unemployment
coupled with unmet demand.
Kelly is well prepared to provide our customers
access to hard-to-find, high-caliber talent. We are
aggressively growing our pipelines and building
Kelly has emerged as an energized
company. With renewed goals and
a recharged strategic plan in
place, we’re poised to deliver
competitive returns.
innovative supplier networks that can be scaled to
serve local or global operations.
At the center of these networks is our team of
internal experts—engaged, passionate professionals
who deliver customer-focused solutions with a
commitment to service excellence.
moving aHead
As we reflect on our structural changes and the
progress we’ve made in the past year, we are confident
that Kelly is ready to meet the labor market demands
that lie ahead.
We are committed to returning a competitive profit by:
• Emphasizing higher-margin specialty staffing,
expanding fee-based businesses, and building on our
reputation for excellent service to broaden customer
relationships
• Delivering customer-focused workforce solutions
across a wide spectrum of services; and
• Engaging the best talent by attracting and retaining
an exceptional team of employees, free agents, and
suppliers
I want to thank our stockholders for the confidence
you have placed in us, and our directors for their
steady guidance. I’m especially grateful to all our
employees for their efforts during the year. They did
an exceptional job of upholding customer service,
controlling expenses, and working smart to help us
deliver solid results. All of us are proud to be part of the
Kelly team, and eager to succeed together.
Carl t. Camden
President and Chief Executive Officer
M a r c h 2 0 11
board of direCtors
terenCe e. adderley
Chairman
Carol m. adderley
Writer and Researcher
in the Humanities
Carl t. Camden
President and
Chief Executive Officer
Jane e. dutton
Robert L. Kahn, Distinguished
University Professor of Business
Administration and Psychology
University of Michigan
maureen a. fay, o.p.
President Emeritus
University of Detroit Mercy
terrenCe b. larkin
Senior Vice President,
General Counsel and
Corporate Secretary
Lear Corporation
Conrad l. mallet, Jr.
President and Chief
Executive Officer
Sinai-Grace Hospital
leslie a. murpHy, Cpa
President and
Chief Executive Officer
Murphy Consulting, Inc.
donald r. parfet
Lead Director
Managing Director
Apjohn Group, LLC
tosHio saburi
Executive Director
Temp Holdings Co., Ltd.
b. JosepH WHite
President Emeritus and
James F. Towey Professor
of Business and Leadership
University of Illinois
corporate information
exeCutive offiCers
Carl t. Camden
President and
Chief Executive Officer
george s. Corona
Executive Vice President and
Chief Operating Officer
patriCia a. little
Executive Vice President and
Chief Financial Officer
miCHael s. Webster
Executive Vice President and
General Manager, Americas
leif agnéus
Senior Vice President and
General Manager, EMEA
miCHael e. debs
Senior Vice President, Controller,
and Chief Accounting Officer
rolf e. kleiner
Senior Vice President and
General Manager,
Outsourcing and Consulting Group
daniel t. lis
Senior Vice President,
General Counsel, and
Corporate Secretary
antonina m. ramsey
Senior Vice President,
Global Human Resources
dHirendra sHantilal
Senior Vice President and
General Manager, APAC
stoCkHolder information
Corporate Headquarters
999 West Big Beaver Road
Troy, Michigan 48084-4782
(248) 362-4444
www.kellyservices.com
transfer agent and registrar
BNY Mellon
480 Washington Boulevard
Jersey City, New Jersey 07310-1900
Toll Free (U.S. and Canada)
(866) 249-2607
TDD for Hearing Impaired
(800) 231-5469
Foreign Stockholders
(201) 680-6578
TDD Foreign Stockholders
(201) 680-6610
Web site:
www.bnymellon.com/shareowner/
equityaccess
independent registered
publiC aCCounting firm
PricewaterhouseCoopers LLP
1900 St. Antoine Street
Detroit, Michigan 48226
annual meeting
The Annual Meeting of Stockholders
will be held on May 11, 2011, at 11:00 a.m.
Eastern Daylight Time, at the Corporate
Headquarters of the Company.
dividend reinvestment
and direCt stoCk purCHase plan
Registered stockholders of Kelly’s Class A
common stock can purchase additional
shares through the Dividend Reinvestment
and Direct Stock Purchase Plan. For more
information about the plan or to enroll, visit
www.kellyservices.com.
additional information
For more information, including financial
documents such as annual reports, Form
10-Ks, and copies of the Company’s Code
of Business Conduct and Ethics, contact:
James M. Polehna
Vice President, Investor and Public
Relations & Assistant Secretary
Kelly Services, Inc.
999 West Big Beaver Road
Troy, Michigan 48084-4782
(248) 244-4586
stoCk listings
Kelly Services Class A and Class B
common stock trade on the NASDAq Global
Select MarketSM under the symbols: KELYA
and KELYB.
soCial responsibility
Since our founding in 1946, Kelly has
embodied the true spirit of corporate and
social responsibility. Our key principles
resonate through our culture and the
values we share as an organization.
Inherently—through our core business
focus—we seek to improve the quality of
life for our employees, their families, their
communities, and society at large. We
welcome every opportunity to advance
the common good.
Now as much as ever, we consider the
world’s citizens our true stakeholders.
We embrace public accountability, the
part we play, and the value we contribute
to society—whether ensuring equal
opportunity to employment, promoting
safer workplace conditions, advocating
for health care reform, or adhering to
sustainable business practices.
To learn more about our collective
respect for human rights, labor rights,
and protection of the environment, visit
www.kellyservices.com in the section
titled “About Us.”
Recyclable
© 2011 Kelly Services, Inc.
to our stockholders
I f a single word can be used to sum up 2010, it
would be this: Progress.
After so many challenging months, the
year began with hopeful signs of labor market
stabilization and—finally—economic recovery.
As 2010 unfolded, we struck a positive course,
moving forward at a quickened pace, and with
increased confidence.
The result? 2010 was a year in which Kelly
returned to profitability.
groWing profits
Our earnings from operations for 2010 totaled
$38.1 million, compared with a loss of $146.1
million in 2009. Included in this year’s results were
$7.2 million of restructuring charges. For the year,
we increased revenue by 15 percent. Earnings
from continuing operations were $0.71 per share,
against 2009 losses of $3.01 per share. Taken
together, restructuring charges totaled $0.15 per
share in 2010. Most significantly, we held costs in
check and maintained stable margins.
While the economic rebound certainly helped,
there is no doubt that the restructuring we
completed in 2009 set the stage, fueled our
performance, and boosted our momentum.
energizing our Company
As you remember, during the recession we
reassessed nearly everything about our company.
We reshaped the organization, refined our
strategy, and sharpened our focus. Across every
business segment, throughout every region, we
took decisive steps to streamline operations.
With that difficult but necessary process
behind us, we entered 2010 a leaner, more agile
organization.
Strengthened by renewed goals,
a refreshed strategic plan, and a
reduced footprint aligned with new
market realities, Kelly emerged as
an energized company, poised to
deliver competitive returns.
supplying WorkforCe solutions
Trends are with us: GDP is picking up, global markets
are accelerating, and employment growth is slowly
following.
Yet a return to full employment may take several
years. And, until hiring picks up and confidence is
restored, this environment actually favors our industry.
After a prolonged recession, businesses have
dramatically changed the way in which they operate.
Seeking greater flexibility, they are turning to new
workforce models that engage free agents and
contingent employees. At the same time, they face a
global talent deficit.
Kelly is in an excellent position to apply our
expertise and leverage our experience to capitalize on
this new customer demand.
targeting our sigHts
With the global economic recovery underway, 2011
provides the opportunity for increased focus on
professional/technical staffing, fee-based services,
and customized outsourcing. And our strategic
initiatives set the foundation for aggressive growth in
these higher-margin specialty businesses.
We have now substantially completed the global
infrastructure for Kelly Outsourcing and Consulting
Group. Designed to respond to complex customer
needs, KellyOCG is the platform for delivering a wide
range of services that help customers manage their
workforce and maintain their suppliers across multiple
disciplines—and multiple geographies.
To date, Kelly has already won several significant
global contracts through KellyOCG, which is key to our
future success. At the same time, we are witnessing
growth in all our business segments, retaining accounts,
and earning high marks in customer satisfaction.
engaging exCeptional talent
Even the smartest business plans don’t execute
themselves. It all comes down to talent. The current
landscape offers a paradox: persistent unemployment
coupled with unmet demand.
Kelly is well prepared to provide our customers
access to hard-to-find, high-caliber talent. We are
aggressively growing our pipelines and building
Kelly has emerged as an energized
company. With renewed goals and
a recharged strategic plan in
place, we’re poised to deliver
competitive returns.
innovative supplier networks that can be scaled to
serve local or global operations.
At the center of these networks is our team of
internal experts—engaged, passionate professionals
who deliver customer-focused solutions with a
commitment to service excellence.
moving aHead
As we reflect on our structural changes and the
progress we’ve made in the past year, we are confident
that Kelly is ready to meet the labor market demands
that lie ahead.
We are committed to returning a competitive profit by:
• Emphasizing higher-margin specialty staffing,
expanding fee-based businesses, and building on our
reputation for excellent service to broaden customer
relationships
• Delivering customer-focused workforce solutions
across a wide spectrum of services; and
• Engaging the best talent by attracting and retaining
an exceptional team of employees, free agents, and
suppliers
I want to thank our stockholders for the confidence
you have placed in us, and our directors for their
steady guidance. I’m especially grateful to all our
employees for their efforts during the year. They did
an exceptional job of upholding customer service,
controlling expenses, and working smart to help us
deliver solid results. All of us are proud to be part of the
Kelly team, and eager to succeed together.
Carl t. Camden
President and Chief Executive Officer
M a r c h 2 0 11
board of direCtors
terenCe e. adderley
Chairman
Carol m. adderley
Writer and Researcher
in the Humanities
Carl t. Camden
President and
Chief Executive Officer
Jane e. dutton
Robert L. Kahn, Distinguished
University Professor of Business
Administration and Psychology
University of Michigan
maureen a. fay, o.p.
President Emeritus
University of Detroit Mercy
terrenCe b. larkin
Senior Vice President,
General Counsel and
Corporate Secretary
Lear Corporation
Conrad l. mallet, Jr.
President and Chief
Executive Officer
Sinai-Grace Hospital
leslie a. murpHy, Cpa
President and
Chief Executive Officer
Murphy Consulting, Inc.
donald r. parfet
Lead Director
Managing Director
Apjohn Group, LLC
tosHio saburi
Executive Director
Temp Holdings Co., Ltd.
b. JosepH WHite
President Emeritus and
James F. Towey Professor
of Business and Leadership
University of Illinois
corporate information
exeCutive offiCers
Carl t. Camden
President and
Chief Executive Officer
george s. Corona
Executive Vice President and
Chief Operating Officer
patriCia a. little
Executive Vice President and
Chief Financial Officer
miCHael s. Webster
Executive Vice President and
General Manager, Americas
leif agnéus
Senior Vice President and
General Manager, EMEA
miCHael e. debs
Senior Vice President, Controller,
and Chief Accounting Officer
rolf e. kleiner
Senior Vice President and
General Manager,
Outsourcing and Consulting Group
daniel t. lis
Senior Vice President,
General Counsel, and
Corporate Secretary
antonina m. ramsey
Senior Vice President,
Global Human Resources
dHirendra sHantilal
Senior Vice President and
General Manager, APAC
stoCkHolder information
Corporate Headquarters
999 West Big Beaver Road
Troy, Michigan 48084-4782
(248) 362-4444
www.kellyservices.com
transfer agent and registrar
BNY Mellon
480 Washington Boulevard
Jersey City, New Jersey 07310-1900
Toll Free (U.S. and Canada)
(866) 249-2607
TDD for Hearing Impaired
(800) 231-5469
Foreign Stockholders
(201) 680-6578
TDD Foreign Stockholders
(201) 680-6610
Web site:
www.bnymellon.com/shareowner/
equityaccess
independent registered
publiC aCCounting firm
PricewaterhouseCoopers LLP
1900 St. Antoine Street
Detroit, Michigan 48226
annual meeting
The Annual Meeting of Stockholders
will be held on May 11, 2011, at 11:00 a.m.
Eastern Daylight Time, at the Corporate
Headquarters of the Company.
dividend reinvestment
and direCt stoCk purCHase plan
Registered stockholders of Kelly’s Class A
common stock can purchase additional
shares through the Dividend Reinvestment
and Direct Stock Purchase Plan. For more
information about the plan or to enroll, visit
www.kellyservices.com.
additional information
For more information, including financial
documents such as annual reports, Form
10-Ks, and copies of the Company’s Code
of Business Conduct and Ethics, contact:
James M. Polehna
Vice President, Investor and Public
Relations & Assistant Secretary
Kelly Services, Inc.
999 West Big Beaver Road
Troy, Michigan 48084-4782
(248) 244-4586
stoCk listings
Kelly Services Class A and Class B
common stock trade on the NASDAq Global
Select MarketSM under the symbols: KELYA
and KELYB.
soCial responsibility
Since our founding in 1946, Kelly has
embodied the true spirit of corporate and
social responsibility. Our key principles
resonate through our culture and the
values we share as an organization.
Inherently—through our core business
focus—we seek to improve the quality of
life for our employees, their families, their
communities, and society at large. We
welcome every opportunity to advance
the common good.
Now as much as ever, we consider the
world’s citizens our true stakeholders.
We embrace public accountability, the
part we play, and the value we contribute
to society—whether ensuring equal
opportunity to employment, promoting
safer workplace conditions, advocating
for health care reform, or adhering to
sustainable business practices.
To learn more about our collective
respect for human rights, labor rights,
and protection of the environment, visit
www.kellyservices.com in the section
titled “About Us.”
Recyclable
© 2011 Kelly Services, Inc.
UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
FORM 10-K
[X] ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES
EXCHANGE ACT OF 1934 For the fiscal year ended January 2, 2011
OR
[ ] TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES
EXCHANGE ACT OF 1934
For the transition period from to
--------------- ----------------
Commission file number 0-1088
KELLY SERVICES, INC.
-----------------------------------------------------------------------
(Exact Name of Registrant as specified in its Charter)
Delaware 38-1510762
------------------------------- -------------------------------------------------
(State or other jurisdiction of (IRS Employer Identification Number)
incorporation or organization)
999 West Big Beaver Road, Troy, Michigan 48084
---------------------------------------------------------------- ----------------
(Address of Principal Executive Office) (Zip Code)
(248) 362-4444
--------------------------------------------------------------------------
(Registrant's Telephone Number, Including Area Code)
Securities Registered Pursuant to Section 12(b) of the Act:
Title of each class Name of each exchange on which registered
Class A Common NASDAQ Global Market
Class B Common NASDAQ Global Market
Securities Registered Pursuant to Section 12(g) of the Act: None
Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the
Securities Act. Yes [ ] No [X]
Indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or Section 15(d)
of the Act. Yes [ ] No [X]
Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section
13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such
shorter period that the registrant was required to file such reports), and (2) has been subject to
such filing requirements for the past 90 days. Yes [X] No[ ]
Indicate by check mark whether the registrant has submitted electronically and posted on its
corporate Web site, if any, every Interactive Data File required to be submitted and posted pursuant
to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for
shorter period that the registrant was required to submit and post such files). Yes [ ] No [ ]
Indicate by check mark if disclosure of delinquent filers pursuant to Item 405 of Regulation S-K is
not contained herein, and will not be contained, to the best of registrant's knowledge, in definitive
proxy or information statements incorporated by reference in Part III of this Form 10-K or any
amendment to this Form 10-K. [X]
Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a
non-accelerated filer, or a smaller reporting company. See the definitions of ―large accelerated
filer,‖ ―accelerated filer‖ and ―smaller reporting company‖ in Rule 12b-2 of the Exchange Act.
Large accelerated filer [ ]
Non-accelerated filer [ ] (Do not check if a smaller reporting company) Smaller reporting company [ ]
Accelerated filer [X]
Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the
Act). Yes [ ] No [X]
The aggregate market value of the voting and non-voting common equity held by non-affiliates
computed by reference to the price at which the common equity was last sold, or the average bid
and asked price of such common equity, as of the last business day of the registrant’s most
recently completed second fiscal quarter, was approximately $390,606,685.
Registrant had 33,252,100 shares of Class A and 3,459,885 of Class B common stock, par value
$1.00, outstanding as of February 7, 2011.
Documents Incorporated by Reference
The proxy statement of the registrant with respect to its 2011 Annual Meeting of Stockholders is
incorporated by reference in Part III.
1
Unless the context otherwise requires, throughout this Annual Report on Form 10-K the words ―Kelly,‖ ―Kelly
Services,‖ ―the Company,‖ ―we,‖ ―us‖ and ―our‖ refer to Kelly Services, Inc. and its consolidated subsidiaries.
PART I
ITEM 1. BUSINESS.
History and Development of Business
Founded by William R. Kelly in 1946, Kelly Services has developed innovative workforce solutions for customers in a
variety of industries throughout our 64-year history. Our range of solutions and geographic coverage has grown
steadily over the years to match the expanding needs of our customers.
We have evolved from a United States-based company concentrating primarily on traditional office staffing into a
global workforce solutions leader with a breadth of specialty businesses. We currently assign professional and
technical employees in the fields of creative services, education, legal and health care—while ranking as one of the
world’s largest scientific staffing providers, and among the leaders in information technology, engineering and
financial staffing. These specialty service lines complement our expertise in office services, contact center, light
industrial and electronic assembly staffing. In addition to staffing, we offer innovative talent management solutions for
our customers including outsourcing, consulting, recruitment, career transition and vendor management services.
Geographic Breadth of Services
Headquartered in Troy, Michigan, we provide temporary employment for approximately 530,000 employees annually
to a variety of customers around the globe -- including more than 90 percent of the Fortune 500 companies.
Kelly’s workforce solutions are provided to a diversified group of customers through offices in three regions: the
Americas, Europe, the Middle East, and Africa (“EMEA”) and Asia Pacific (“APAC”).
Description of Business Segments
Our operations are divided into seven principal business segments: Americas Commercial, Americas Professional
and Technical (“Americas PT”), EMEA Commercial, EMEA Professional and Technical (“EMEA PT”), APAC
Commercial, APAC Professional and Technical (“APAC PT”) and the Outsourcing and Consulting Group (“OCG”).
Americas Commercial
Our Americas Commercial segment includes: Kelly Office Services, offering trained employees who work in word
processing, data entry and as administrative support staff; KellyConnect, providing staff for contact centers, technical
support hotlines and telemarketing units; Kelly Educational Staffing, the first nationwide program supplying qualified
substitute teachers; Kelly Marketing Services, including support staff for seminars, sales and trade shows; Kelly
Electronic Assembly Services, providing technicians to serve the technology, aerospace and pharmaceutical
industries; Kelly Light Industrial Services, placing maintenance workers, material handlers and assemblers;
KellySelect, a temporary to full-time service that provides both customers and temporary staff the opportunity to
evaluate their relationship before making a full-time employment decision; and KellyDirect, a permanent placement
service used across all staffing business units.
2
Americas PT
Our Americas PT segment includes a number of industry-specific services: CGR/seven, placing employees in
creative services positions; Kelly Engineering Resources, supplying engineering professionals across all disciplines
including aeronautical, chemical, civil/structural, electrical/instrumentation, environmental, industrial, mechanical,
petroleum, pharmaceutical, quality and telecommunications; Kelly Financial Resources, serving the needs of
corporate finance departments, accounting firms and financial institutions with professional personnel; Kelly
Government Solutions, providing a full spectrum of talent management solutions to the U.S. federal government;
Kelly Healthcare Resources, providing all levels of healthcare specialists and professionals for work in hospitals,
ambulatory care centers, HMOs and other health insurance companies; Kelly IT Resources, placing information
technology specialists across all IT disciplines; Kelly Law Registry, placing legal professionals including attorneys,
paralegals, contract administrators, compliance specialists and legal administrators; and Kelly Scientific Resources,
providing entry-level to Ph.D. professionals to a broad spectrum of scientific and clinical research industries. Our
temporary-to-hire service, KellySelect, and permanent placement service, KellyDirect, are also offered in this
segment.
EMEA Commercial
Our EMEA Commercial segment provides a similar range of commercial staffing services as described for our
Americas Commercial segment above, including: Kelly Office Services, KellyConnect, Kelly Educational Staffing,
Kelly Light Industrial Services and KellySelect. Additional service areas of focus include Kelly Catering and
Hospitality, providing chefs, porters and hospitality representatives; and Kelly Industrial, supplying manual workers to
semi-skilled professionals in a variety of trade, non-trade and operational positions.
EMEA PT
Our EMEA PT segment provides many of the same services as described for our Americas PT segment, including:
Kelly Engineering Resources, Kelly Financial Resources, Kelly Healthcare Resources, Kelly IT Resources and Kelly
Scientific Resources.
APAC Commercial
Our APAC Commercial segment offers a similar range of commercial staffing services as described for our Americas
and EMEA Commercial segments above, through staffing solutions that include permanent placement, temporary
staffing, temporary to full-time staffing and vendor on-site.
APAC PT
Our APAC PT segment provides many of the same services as described for our Americas and EMEA PT segments,
including: Kelly Engineering Resources, Kelly IT Resources and Kelly Scientific Resources. Additional service areas
include Kelly Selection and Kelly Executive (Australia and New Zealand only) which offer mid- to senior-level search
and selection to identify leaders who help organizations grow, in core practice areas such as HR, Sales and
Marketing, Finance, Procurement and General Management.
OCG
Our Outsourcing and Consulting Group segment delivers integrated talent management solutions configured to
satisfy our customers’ needs across multiple regions, skill sets and the entire spectrum of human resources. Services
in this segment include: Recruitment Process Outsourcing (“RPO”), offering end-to-end talent acquisition solutions,
including customized recruitment projects; Contingent Workforce Outsourcing (“CWO”), providing globally managed
service solutions that integrate supplier and vendor management technology partners to optimize contingent
workforce spend; Independent Contractor Solutions, delivering evaluation, classification and risk management
services that enable safe access to this critical talent pool; Payroll Process Outsourcing (“PPO”), providing
centralized payroll processing solutions globally for our customers; Business Process Outsourcing (“BPO”), offering
full staffing and operational management of non-core functions or departments; Career Transition & Organizational
Effectiveness, offering a range of custom solutions to maintain effective operations and maximize employee
motivation and performance in the wake of corporate restructurings; and Executive Search, providing leadership in
executive placement worldwide.
Financial information regarding our industry segments is included in the Segment Disclosures note to our
consolidated financial statements presented in Part II, Item 8 of this report.
3
Business Objectives
Kelly’s philosophy is rooted in our conviction that we can and do make a difference on a daily basis— for our
customers, in the lives of our employees, in the local communities we serve and in our industry. Our vision is ―To
provide the world’s best workforce solutions.‖ We aspire to be a strategic business partner to our customers, and
strive to assist them in running efficient, profitable organizations. Our consultative approach to customer
relationships leverages a collective expertise spanning more than 60 years of thought leadership, while Kelly
solutions are customizable to benefit them on any scope or scale required.
For most of our customers, navigating the human capital arena has never been more complex. As the use of
contingent labor, consultants, and independent contractors becomes more prevalent and critical to the ongoing
success of our customer base—our core competencies are refined to help them realize their respective business
objectives. Kelly offers a comprehensive array of outsourcing and consulting services, as well as world-class staffing
on a temporary, temp-to-hire and permanent placement basis. Kelly will continue to deliver the strategic expertise
our customers need to transform their workforce management challenges into opportunities.
Service Marks
Business Operations
We own numerous service marks that are registered with the United States Patent and Trademark
Office, the European Union Community Trademark Office and numerous individual country trademark offices.
Seasonality
Our quarterly operating results are affected by the seasonality of our customers’ businesses. Demand for staffing
services historically has been lower during the first and fourth quarters, in part as a result of holidays, and typically
increases during the second and third quarters of the year.
Working Capital
Our working capital requirements are primarily generated from temporary employee payroll and customer accounts
receivable. Since receipts from customers generally lag payroll to temporary employees, working capital
requirements increase substantially in periods of growth.
Customers
We are not dependent on any single customer, or a limited segment of customers. Our largest single customer
accounted for approximately three percent of total revenue in 2010.
Government Contracts
Although we conduct business under various federal, state, and local government contracts, they do not account for a
significant portion of our business.
Competition
The worldwide temporary staffing industry is competitive and highly fragmented. In the United States, approximately
100 competitors operate nationally, and approximately 10,000 smaller companies compete in varying degrees at local
levels. Additionally, several similar staffing companies compete globally. In 2010, our largest competitors were
Allegis Group, Adecco S.A, Manpower Inc., Robert Half International, Inc., Randstad Holding N.V. and SFN Group,
Inc.
Key factors that influence our success are geographic coverage, breadth of service, quality of service, and price.
Geographic presence is important, as temporary employees are generally unwilling to travel great distances for
assignment, and customers prefer working with companies in their local market. Breadth of service, or ability to
manage staffing suppliers, has become more critical as customers seek ―one-stop shopping‖ for all their staffing
needs.
4
Quality of service is highly dependent on the availability of qualified, competent temporary employees, and our ability
to recruit, screen, train, retain, and manage a pool of employees who match the skills required by particular
customers. During an economic downturn, we must balance competitive pricing pressures with the need to retain a
qualified workforce. Price competition in the staffing industry is intense—particularly for office clerical and light
industrial personnel—and pricing pressure from customers and competitors continues to be significant.
Environmental Concerns
Because we are involved in a service business, federal, state or local laws that regulate the discharge of materials
into the environment do not materially impact us.
Employees
We employ approximately 1,100 people at our corporate headquarters in Troy, Michigan, and approximately 6,900
staff members in our international network of branch offices. In 2010, we assigned approximately 530,000 temporary
employees with a variety of customers around the globe.
While services may be provided inside the facilities of customers, we remain the employer of record for our temporary
employees. We retain responsibility for employee assignments, the employer’s share of all applicable payroll taxes
and the administration of the employee’s share of these taxes.
Foreign Operations
For information regarding sales, earnings from operations and long-lived assets by domestic and foreign operations,
please refer to the information presented in the Segment Disclosures note to our consolidated financial statements,
presented in Part II, Item 8 of this report.
Access to Company Information
We electronically file our annual report on Form 10-K, quarterly reports on Form 10-Q, current reports on Form 8-K
and all amendments to those reports with the Securities and Exchange Commission (―SEC‖). The public may read
and copy any of the reports that are filed with the SEC at the SEC’s Public Reference Room at 100 F. Street, NE,
Washington, DC 20549. The public may obtain information on the operation of the Public Reference Room by calling
the SEC at 1-800-SEC-0330. The SEC also maintains an Internet website at www.sec.gov that contains reports,
proxy and information statements and other information regarding issuers that file electronically.
We make available, free of charge, through our Internet website, and by responding to requests addressed to our
vice president of investor relations, our annual report on Form 10-K, quarterly reports on Form 10-Q, current reports
on Form 8-K and all amendments to those reports. These reports are available as soon as reasonably practicable
after such material is electronically filed with or furnished to the SEC. Our website address is:
www.kellyservices.com. The information contained on our website, or on other websites linked to our website, is not
part of this report.
ITEM 1A. RISK FACTORS.
We operate in a highly competitive industry with low barriers to entry, and may be unable to compete
successfully against existing or new competitors.
The worldwide staffing services market is highly competitive with limited barriers to entry. We compete in global,
national, regional and local markets with full-service and specialized temporary staffing companies. While the
majority of our competitors are significantly smaller than us, several competitors, including Allegis Group, Adecco
S.A, Manpower Inc., Robert Half International, Inc., Randstad Holding N.V. and SFN Group, Inc., have substantial
marketing and financial resources. In particular, Adecco S.A, Manpower Inc. and Randstad Holding N.V. are
considerably larger than we are and, thus, have significantly more marketing and financial resources than we do.
Price competition in the staffing industry is intense, particularly for the provision of office clerical and light industrial
personnel. We expect that the level of competition will remain high, which could limit our ability to maintain or
increase our market share or profitability.
5
The number of customers consolidating their staffing services purchases with a single provider or small group of
providers continues to increase which, in some cases, may make it more difficult for us to obtain or retain customers.
We also face the risk that our current or prospective customers may decide to provide similar services internally. As a
result, there can be no assurance that we will not encounter increased competition in the future.
Our business is significantly affected by fluctuations in general economic conditions.
Demand for staffing services is significantly affected by the general level of economic activity and employment in the
United States and the other countries in which we operate. When economic activity increases, temporary employees
are often added before full-time employees are hired. As economic activity slows, however, many companies reduce
their use of temporary employees before laying off full-time employees. We may also experience more competitive
pricing pressure during periods of economic downturn. A substantial portion of our revenues and earnings are
generated by our business operations in the United States. Any significant economic downturn in the United States or
certain other countries in which we operate has a material adverse effect on our business, financial condition and
results of operations.
In 2009, the already-weak economic conditions and employment trends present at the start of the year worsened as
the year progressed. The weakened global economy significantly affected our earnings performance in 2009. While
our earnings performance improved during 2010, we cannot be certain that the global economy will continue to
recover and that the conditions affecting the temporary staffing industry will continue to improve. We also cannot
ensure that the actions we have taken or may take in the future in response to these challenges will continue to be
successful or that our business, financial condition or results of operations will not continue to be adversely impacted
by these conditions.
We may not achieve the intended effects of our business strategy.
Our business strategy focuses on improving profitability through scale and specialization, particularly with our
professional and technical and OCG businesses. We have implemented steps to increase our presence in the
commercial staffing markets, grow our higher margin specialty staffing and grow our outsourcing and consulting
business. We plan to implement cost-efficient service delivery models to enable local teams to focus on profit-
generating activities and relationships. If we are not successful in achieving these objectives, our revenues, costs
and overall profitability could be negatively affected. If we are unable to execute our business strategy effectively, our
productivity and cost competitiveness could be negatively affected.
Our loss of major customers or the deterioration of their financial condition or prospects could have a
material adverse effect on our business.
Our business strategy is focused on serving large corporate customers through high volume global service
agreements. While our strategy is intended to enable us to increase our revenues and earnings from our major
corporate customers, the strategy also exposes us to increased risks arising from the possible loss of major customer
accounts. In addition, some of our customers are in industries, such as the automotive and manufacturing industries,
that have experienced adverse business and financial conditions in recent years. The deterioration of the financial
condition or business prospects of these customers could reduce their need for temporary employment services, and
result in a significant decrease in the revenues and earnings we derive from these customers.
Impairment charges relating to our goodwill and long-lived assets could adversely affect our results of
operations.
We regularly monitor our goodwill and long-lived assets for impairment indicators. In conducting our goodwill
impairment testing, we compare the fair value of each of our reporting units to the related net book value. In
conducting our impairment analysis of long-lived assets, we compare the undiscounted cash flows expected to be
generated from the long-lived assets to the related net book values. Changes in economic or operating conditions
impacting our estimates and assumptions could result in the impairment of our goodwill or long-lived assets. In the
event that we determine that our goodwill or long-lived assets are impaired, we may be required to record a
significant charge to earnings that could adversely affect our results of operations.
6
Our customer contracts contain termination provisions that could decrease our future revenues and
earnings.
Most of our customer contracts can be terminated by the customer on short notice without penalty. Our customers
are, therefore, not contractually obligated to continue to do business with us in the future. This creates uncertainty
with respect to the revenues and earnings we may recognize with respect to our customer contracts.
We depend on our ability to attract and retain qualified temporary personnel (employed directly by us or
through a third-party supplier).
We depend on our ability to attract qualified temporary personnel who possess the skills and experience necessary to
meet the staffing requirements of our customers. We must continually evaluate our base of available qualified
personnel to keep pace with changing customer needs. Competition for individuals with proven professional skills is
intense, and demand for these individuals is expected to remain strong for the foreseeable future. There can be no
assurance that qualified personnel will continue to be available in sufficient numbers and on terms of employment
acceptable to us. Our success is substantially dependent on our ability to recruit and retain qualified temporary
personnel.
We may be exposed to employment-related claims and losses, including class action lawsuits, which could
have a material adverse effect on our business.
Temporary staffing services providers employ and assign personnel in the workplaces of other businesses. The risks
of these activities include possible claims relating to:
discrimination and harassment;
wrongful termination or denial of employment;
violations of employment rights related to employment screening or privacy issues;
classification of employees including independent contractors;
employment of illegal aliens;
violations of wage and hour requirements;
retroactive entitlement to employee benefits; and
errors and omissions by our temporary employees, particularly for the actions of professionals such as
attorneys, accountants and scientists.
We are also subject to potential risks relating to misuse of customer proprietary information, misappropriation of
funds, damage to customer facilities due to negligence of temporary employees, criminal activity and other similar
claims. We may incur fines and other losses or negative publicity with respect to these problems. In addition, these
claims may give rise to litigation, which could be time-consuming and expensive. In the U.S. and certain other
countries in which we operate, new employment and labor laws and regulations have been proposed or adopted that
may increase the potential exposure of employers to employment-related claims and litigation. There can be no
assurance that the corporate policies we have in place to help reduce our exposure to these risks will be effective or
that we will not experience losses as a result of these risks. There can also be no assurance that the insurance
policies we have purchased to insure against certain risks will be adequate or that insurance coverage will remain
available on reasonable terms or be sufficient in amount or scope of coverage.
Unexpected changes in claim trends on our workers’ compensation and benefit plans may negatively impact
our financial condition.
We self-insure, or otherwise bear financial responsibility for, a significant portion of expected losses under our
workers’ compensation program and medical benefits claims. Unexpected changes in claim trends, including the
severity and frequency of claims, actuarial estimates and medical cost inflation could result in costs that are
significantly different than initially reported. If future claims-related liabilities increase due to unforeseen
circumstances, our costs could increase significantly. There can be no assurance that we will be able to increase the
fees charged to our customers in a timely manner and in a sufficient amount to cover increased costs as a result of
any changes in claims-related liabilities.
7
Failure to maintain specified financial covenants in our bank credit facilities, or credit market events beyond
our control, could adversely restrict our financial and operating flexibility and subject us to other risks,
including inadequate access to liquidity.
Our Bank Credit Facilities contain covenants that require us to maintain specified financial ratios and satisfy other
financial conditions. During 2010, we met all of the covenant requirements. Our ability to continue to meet these
financial covenants, particularly with respect to interest coverage (see Debt note in the footnotes to the consolidated
financial statements), may not be assured. If we default under this or any other of these requirements, the lenders
could declare all outstanding borrowings, accrued interest and fees to be due and payable or significantly increase
the cost of the facility. In these circumstances, there can be no assurance that we would have sufficient liquidity to
repay or refinance this indebtedness at favorable rates or at all. Events beyond our control could result in the failure
of one or more of our banks, reducing our access to liquidity and potentially resulting in reduced financial and
operating flexibility. If broader credit markets were to experience dislocation, our potential access to other funding
sources would be limited.
Damage to our key data centers could affect our ability to sustain critical business applications.
Many business processes critical to our continued operation are housed in our data center situated within the
corporate headquarters complex as well as regional data centers in Asia-Pacific and Europe. Those processes
include, but are not limited to, payroll, customer reporting and order management. While we have taken steps to
protect these operations, the loss of a data center would create a substantial risk of business interruption.
Our investment in our PeopleSoft payroll, billing and accounts receivable project may not yield its intended
results.
In the fourth quarter of 2004, we commenced our PeopleSoft project to replace our payroll, billing and accounts
receivable information systems in the United States, Canada, Puerto Rico, the United Kingdom and Ireland. To date
we have several modules in production including accounts receivable in all locations, payroll in Canada, payroll and
billing in the United Kingdom and Ireland and general ledger in the U.S., Puerto Rico and Canada. We anticipate
spending approximately $25 to $30 million from 2011 through 2014 to complete the PeopleSoft project. Although the
technology is intended to increase productivity and operating efficiencies, the PeopleSoft project may not yield its
intended results. Any delays in completing, or an inability to successfully complete, this technology initiative or an
inability to achieve the anticipated efficiencies could adversely affect our operations, liquidity and financial condition.
There is also a risk that if the remaining modules are not completed or the cost of completion is prohibitive, an
impairment charge relating to all or a portion of the $5.5 million capitalized cost of the in-process modules as of
January 2, 2011 could be required.
We are highly dependent on our senior management and the continued performance and productivity of our
local management and field personnel.
We are highly dependent on the continued efforts of the members of our senior management. We are also highly
dependent on the performance and productivity of our local management and field personnel. The loss of any of the
members of our senior management may cause a significant disruption in our business. In addition, the loss of any of
our local managers or field personnel may jeopardize existing customer relationships with businesses that use our
services based on relationships with these individuals. The loss of the services of members of our senior
management could have a material adverse effect on our business.
8
Our business is subject to extensive government regulation, which may restrict the types of employment
services we are permitted to offer or result in additional or increased taxes, including payroll taxes, or other
costs that reduce our revenues and earnings.
The temporary employment industry is heavily regulated in many of the countries in which we operate. Changes in
laws or government regulations may result in prohibition or restriction of certain types of employment services we are
permitted to offer or the imposition of new or additional benefit, licensing or tax requirements that could reduce our
revenues and earnings. In particular, we are subject to state unemployment taxes in the U.S. which typically increase
during periods of increased levels of unemployment. There can be no assurance that we will be able to increase the
fees charged to our customers in a timely manner and in a sufficient amount to cover increased costs as a result of
any changes in laws or government regulations. Any future changes in laws or government regulations, or
interpretations thereof, may make it more difficult or expensive for us to provide staffing services and could have a
material adverse effect on our business, financial condition and results of operations.
The net financial impact of recent U.S. healthcare legislation on our results of operations could be
significant.
In March 2010, the Patient Protection and Affordable Care Act and the Health Care and Education Reconciliation Act
of 2010 (collectively, the ―Acts‖) were signed into U.S. law. The Acts represent comprehensive healthcare reform
legislation that, in addition to other provisions, will require that we provide healthcare coverage to our temporary
employees in the United States or incur penalties. Although we intend to bill these costs to our customers, there can
be no assurance that we will be able to increase the fees charged to our customers in a sufficient amount to cover the
increased costs. Additionally, since significant provisions of the Acts will not become effective until 2014, possible
future changes to the Acts could significantly impact any estimates we develop during that period. While we are
unable at this time to estimate the net impact of the Acts, we believe the net financial impact on our results of
operations could be significant.
We conduct a significant portion of our operations outside of the United States and we are subject to risks
relating to our international business activities, including fluctuations in currency exchange rates.
We conduct our business in all major staffing markets throughout the world. Our operations outside the United States
are subject to risks inherent in international business activities, including:
fluctuations in currency exchange rates;
varying economic and political conditions;
differences in cultures and business practices;
differences in tax laws and regulations;
differences in accounting and reporting requirements;
changing and, in some cases, complex or ambiguous laws and regulations; and
litigation and claims.
Our operations outside the United States are reported in the applicable local currencies and then translated into U.S.
dollars at the applicable currency exchange rates for inclusion in our consolidated financial statements. Exchange
rates for currencies of these countries may fluctuate in relation to the U.S. dollar and these fluctuations may have an
adverse or favorable effect on our operating results when translating foreign currencies into U.S. dollars.
Our controlling stockholder exercises voting control over our company and has the ability to elect or remove
from office all of our directors.
Terence E. Adderley, the Chairman of our board of directors, and certain trusts with respect to which he acts as
trustee or co-trustee, control approximately 93% of the outstanding shares of Kelly Class B common stock, which is
the only class of our common stock entitled to voting rights. Mr. Adderley is therefore able to exercise voting control
with respect to all matters requiring stockholder approval, including the election or removal from office of all of our
directors.
9
We are not subject to most of the listing standards that normally apply to companies whose shares are
quoted on the NASDAQ Global Market.
Our Class A and Class B common stock are quoted on the NASDAQ Global Market. Under the listing standards of
the NASDAQ Global Market, we are deemed to be a ―controlled company‖ by virtue of the fact that Terence E.
Adderley, the Chairman of our board of directors, and certain trusts of which he acts as trustee or co-trustee have
voting power with respect to more than fifty percent of our outstanding voting stock. A controlled company is not
required to have a majority of its board of directors comprised of independent directors. Director nominees are not
required to be selected or recommended for the board’s selection by a majority of independent directors or a
nominations committee comprised solely of independent directors, nor do the NASDAQ Global Market listing
standards require a controlled company to certify the adoption of a formal written charter or board resolution, as
applicable, addressing the nominations process. A controlled company is also exempt from NASDAQ Global
Market’s requirements regarding the determination of officer compensation by a majority of independent directors or a
compensation committee comprised solely of independent directors. A controlled company is required to have an
audit committee composed of at least three directors, who are independent as defined under the rules of both the
Securities and Exchange Commission and the NASDAQ Global Market. The NASDAQ Global Market further
requires that all members of the audit committee have the ability to read and understand fundamental financial
statements and that at least one member of the audit committee possess financial sophistication. The independent
directors must also meet at least twice a year in meetings at which only they are present.
We currently comply with certain of the listing standards of the NASDAQ Global Market that do not apply to controlled
companies. Our compliance is voluntary, however, and there can be no assurance that we will continue to comply
with these standards in the future.
Provisions in our certificate of incorporation and bylaws and Delaware law may delay or prevent an
acquisition of our company.
Our restated certificate of incorporation and bylaws contain provisions that could make it harder for a third party to
acquire us without the consent of our board of directors. For example, if a potential acquirer were to make a hostile
bid for us, the acquirer would not be able to call a special meeting of stockholders to remove our board of directors or
act by written consent without a meeting. The acquirer would also be required to provide advance notice of its
proposal to replace directors at any annual meeting, and would not be able to cumulate votes at a meeting, which
would require the acquirer to hold more shares to gain representation on the board of directors than if cumulative
voting were permitted.
Our board of directors also has the ability to issue additional shares of common stock that could significantly dilute
the ownership of a hostile acquirer. In addition, Section 203 of the Delaware General Corporation Law limits mergers
and other business combination transactions involving 15 percent or greater stockholders of Delaware corporations
unless certain board or stockholder approval requirements are satisfied. These provisions and other similar
provisions make it more difficult for a third party to acquire us without negotiation.
Our board of directors could choose not to negotiate with an acquirer that it did not believe was in our strategic
interests. If an acquirer is discouraged from offering to acquire us or prevented from successfully completing a hostile
acquisition by these or other measures, our shareholders could lose the opportunity to sell their shares at a favorable
price.
The holders of shares of our Class A common stock are not entitled to voting rights.
Under our certificate of incorporation, the holders of shares of our Class A common stock are not entitled to voting
rights, except as otherwise required by Delaware law. As a result, Class A common stock holders do not have the
right to vote for the election of directors or in connection with most other matters submitted for the vote of our
stockholders.
10
Our stock price may be subject to significant volatility and could suffer a decline in value.
The market price of our common stock may be subject to significant volatility. We believe that many factors, including
several which are beyond our control, have a significant effect on the market price of our common stock. These
include:
actual or anticipated variations in our quarterly operating results;
announcements of new services by us or our competitors;
announcements relating to strategic relationships or acquisitions;
changes in financial estimates by securities analysts;
changes in general economic conditions;
actual or anticipated changes in laws and government regulations;
changes in industry trends or conditions; and
sales of significant amounts of our common stock or other securities in the market.
In addition, the stock market in general, and the NASDAQ Global Market in particular, have experienced significant
price and volume fluctuations that have often been unrelated or disproportionate to the operating performance of
listed companies. These broad market and industry factors may seriously harm the market price of our common
stock, regardless of our operating performance. In the past, securities class action litigation has often been instituted
following periods of volatility in the market price of a company’s securities. A securities class action suit against us
could result in substantial costs, potential liabilities and the diversion of our management’s attention and resources.
Further, our operating results may be below the expectations of securities analysts or investors. In such event, the
price of our common stock may decline.
ITEM 1B. UNRESOLVED STAFF COMMENTS.
None.
ITEM 2. PROPERTIES.
We own our headquarters in Troy, Michigan, where corporate, subsidiary and divisional offices are currently located.
The original headquarters building was purchased in 1977. Headquarters operations were expanded into additional
buildings purchased in 1991, 1997 and 2001.
The combined usable floor space in the headquarters complex is approximately 350,000 square feet. Our buildings
are in good condition and are currently adequate for their intended purpose and use. We also own undeveloped land
in Troy and northern Oakland County, Michigan.
Branch office business is conducted in leased premises with the majority of leases being fixed for terms of generally
five years in the United States and Canada and 5 to 10 years outside the United States and Canada. We own
virtually all of the office furniture and the equipment used in our corporate headquarters and branch offices.
11
ITEM 3. LEGAL PROCEEDINGS.
The Company is the subject of two pending class action lawsuits. The two lawsuits, Fuller v. Kelly Services, Inc. and
Kelly Home Care Services, Inc., pending in the Superior Court of California, Los Angeles, and Sullivan v. Kelly
Services, Inc., pending in the U.S. District Court Southern District of California, both involve claims for monetary
damages by current and former temporary employees working in the State of California.
The Fuller matter involves claims relating to alleged misclassification of personal attendants as exempt and not
entitled to overtime compensation under state law and to alleged technical violations of a state law governing the
content of employee pay stubs. On April 30, 2007, the Court in the Fuller case certified both plaintiff classes involved
in the suit. In the third quarter of 2008, Kelly was granted a hearing date for its motions related to summary judgment
on both certified claims. On March 13, 2009, the Court granted Kelly’s motion for decertification of the classes.
Plaintiffs filed a petition for review on April 3, 2009 requesting the decertification ruling be overturned. Plaintiffs’
request was granted on May 17, 2010 and the suit was recertified as a class action. The Sullivan matter relates to
claims by temporary workers for compensation while interviewing for assignments. On April 27, 2010, the Court in
the Sullivan matter certified the lawsuit as a class action. The Company believes it has meritorious defenses in both
lawsuits and will continue to vigorously defend itself during the litigation process.
The Company is also involved in a number of other lawsuits arising in the ordinary course of its business, typically
employment discrimination and wage and hour matters. While management does not expect any of these other
matters to have a material adverse effect on the Company’s results of operations, financial position or cash flows,
litigation is subject to inherent uncertainties and the Company is not at this time able to predict the outcome of these
matters. It is reasonably possible that some matters could be decided unfavorably to the Company and, if so, could
have a material adverse impact on our consolidated financial statements. During 2010 and 2009, the Company
reassessed its potential exposure from pending litigation and established additional reserves of $3.5 million and $4.4
million, respectively.
Disclosure of Certain IRS Penalties
None.
12
PART II
ITEM 5. MARKET FOR THE REGISTRANT'S COMMON EQUITY, RELATED STOCKHOLDER MATTERS AND
ISSUER PURCHASES OF EQUITY SECURITIES.
Market Information and Dividends
Our Class A and Class B common stock is traded on the NASDAQ Global Market under the symbols ―KELYA‖ and
―KELYB,‖ respectively. The high and low selling prices for our Class A common stock and Class B common stock as
quoted by the NASDAQ Global Market and the dividends paid on the common stock for each quarterly period in the
last two fiscal years are reported in the table below. Payments of dividends are restricted by the financial covenants
contained in our short- and long-term debt facilities, as described in the Debt footnote to the consolidated financial
statements.
Holders
The number of holders of record of our Class A and Class B common stock were 5,400 and 410, respectively, as of
February 7, 2011.
Recent Sales of Unregistered Securities
None.
13
FirstSecondThirdFourthQuarterQuarterQuarterQuarterYear 2010 Class A common High$18.02$18.93$16.28$20.29$20.29 Low 11.8012.8010.0711.7010.07 Class B common High17.5618.5414.4020.9020.90 Low10.6613.1610.4510.5110.45 Dividends - - - - - 2009 Class A common High$14.13$12.99$14.10$13.69$14.13 Low 6.117.6810.3910.016.11 Class B common High14.5011.6514.1214.9914.99 Low9.2110.0010.7411.189.21 Dividends - - - - - Per share amounts (in dollars)
Issuer Purchases of Equity Securities
We may reacquire shares to cover taxes due upon the vesting of restricted stock held by employees. Accordingly,
7,237 shares were reacquired during the Company’s fourth quarter.
14
Maximum Number Total Number(or Approximateof Shares (orDollar Value) of Total NumberAverage Units) PurchasedShares (or Units) of SharesPrice Paid as Part of PubliclyThat May Yet Be(or Units)per ShareAnnounced PlansPurchased Under thePeriodPurchased(or Unit)or ProgramsPlans or Programs(in millions of dollars)October 4, 2010 through November 7, 2010276 $14.24 - -$ November 8, 2010 through December 5, 2010- - - - December 6, 2010 through January 2, 20116,961 18.80 - - Total7,237 $18.63 -
Performance Graph
The following graph compares the cumulative total return of our Class A common stock with that of the S&P 600
SmallCap Index and the S&P 1500 Human Resources and Employment Services Index for the five years ended
December 31, 2010. The graph assumes an investment of $100 on December 31, 2005 and that all dividends were
reinvested.
COMPARISON OF 5 YEAR CUMULATIVE TOTAL RETURN
Assumes Initial Investment of $100
December 31, 2005 – December 31, 2010
15
0.0020.0040.0060.0080.00100.00120.00140.00200520062007200820092010Kelly Services Inc. AS&P 1500 Human Resources and Employment Services IndexS&P Smallcap 600 Index - Total Returns200520062007200820092010Kelly Services, Inc.$100.00$112.20$73.91$53.20$48.78$76.87S&P SmallCap 600 Index$100.00$115.11$114.77$79.10$99.32$125.45S&P 1500 Human Resources and Employment Services Index$100.00$119.59$91.28$58.72$81.15$93.87
ITEM 6. SELECTED FINANCIAL DATA.
The following table summarizes selected financial information of Kelly Services, Inc. and its subsidiaries for each of
the most recent five fiscal years. This table should be read in conjunction with the other financial information,
including "Management's Discussion and Analysis of Financial Condition and Results of Operations" and the
consolidated financial statements included elsewhere in this report.
16
(In millions except per share amounts)2010 (2)2009 (1,2)2008 (2)20072006Revenue from services$4,950.3$4,314.8$5,517.3$5,667.6$5,546.8Earnings (loss) from continuing operations26.1(105.1)(81.7)53.756.8Earnings (loss) from discontinued operations, net of tax (3)- 0.6(0.5)7.36.7Net earnings (loss)26.1(104.5)(82.2)61.063.5Basic earnings (loss) per share:Earnings (loss) from continuing operations0.71(3.01)(2.35)1.461.56Earnings (loss) from discontinued operations- 0.02(0.02)0.200.18Net earnings (loss)0.71(3.00)(2.37)1.651.74Diluted earnings (loss) per share:Earnings (loss) from continuing operations0.71(3.01)(2.35)1.451.55Earnings (loss) from discontinued operations- 0.02(0.02)0.200.18Net earnings (loss)0.71(3.00)(2.37)1.651.73Dividends per shareClasses A and B common- - 0.540.520.45Working capital367.6357.6427.4478.6463.3Total assets1,368.41,312.51,457.31,574.01,469.4Total noncurrent liabilities153.6205.3203.8200.5142.6(1) Fiscal year included 53 weeks.(2) Included in results of continuing operations are asset impairments of $2.0 million in 2010, $53.1 million in 2009 and $80.5 million in 2008.(3) Kelly Home Care ("KHC") was sold effective March 31, 2007 for an after-tax gain of $6.2 million. Additionally, Kelly Staff Leasing ("KSL") was sold effective December 31, 2006 for an after-tax gain of $2.3 million. In accordance with the Discontinued Operations Subtopic of the Financial Accounting Standards Board ("FASB") Accounting Standards Codification, the gains on the sales as well as KHC's and KSL's results of operations for the current and prior periods have been reported as discontinued operations in the Company's consolidated statements of earnings.
ITEM 7. MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF
OPERATIONS.
Executive Overview
The U.S. and global economies exhibited signs of slowly strengthening throughout 2010. Economic growth, coupled
with the emergence of positive labor market trends, was favorable to the staffing industry. In the U.S., the temporary
employment penetration rate increased for the 15th consecutive month in December to 1.7%, the highest level in over
2 ½ years. More than 300,000 temporary jobs were added in the U.S. during 2010, a growth of nearly 30% since the
low point in September, 2009. While still short of pre-recession levels, the current environment is encouraging for the
staffing industry as employers seek more flexible labor models. However, it will likely take several years for the
overall labor market to fully recover.
For Kelly, the strengthening economic trends are reflected in our 2010 fiscal year results. We reported net earnings
from continuing operations of $0.71 per diluted share, compared to a net loss of $3.01 per diluted share in 2009.
Revenue, which declined significantly in 2009, increased by 15% during 2010, and our expense base continues to
reflect the benefit from restructuring initiatives we undertook in 2009. However, our gross profit rate declined to
16.0% in 2010 from 16.3% in the prior year, reflecting changing business mix and related pressure on temporary
margins.
While the continued pace of the global economic recovery is expected to remain slow, we believe that the strategic
and restructuring actions we have taken will enable us to leverage our experience and expertise as we help our
customers adapt to the changing marketplace. We remain focused on emphasizing higher-margin specialty-staffing,
expanding fee-based business and delivering customer-focused workforce solutions, from traditional staffing to
professional and technical offerings and outsourcing and consulting services.
Results of Operations
2010 versus 2009
Revenue from services for 2010 totaled $5.0 billion, an increase of 14.7% from 2009. This was the result of an
increase in hours worked of 16.8%, partially offset by a decrease in average hourly bill rates of 2.7% on a constant
currency basis. Fee-based income, which is included in revenue from services, totaled $99.0 million, or 2.0% of total
revenue, for 2010, an increase of 15.0% (12.6% on a constant currency basis) as compared to $86.1 million for 2009.
On a constant currency basis, revenue for 2010 increased in all seven business segments, with the exception of
EMEA Commercial.
Compared to 2009, the U.S. dollar was weaker against many foreign currencies, including the Australian dollar and
Canadian dollar, and stronger against the euro. As a result, on a net basis, our consolidated U.S. dollar translated
revenue was higher than would have otherwise been reported. On a constant currency basis, revenue for 2010
increased 13.7% as compared with the prior year. When we use the term ―constant currency,‖ it means that we have
translated financial data for 2010 into U.S. dollars using the same foreign currency exchange rates that we used to
translate financial data for 2009. We believe that constant currency measurements are an important analytical tool to
aid in understanding underlying operating trends without distortion due to currency fluctuations. The table below
summarizes the impact of foreign exchange adjustments on revenue from services for 2010 on a 53-week reported
basis for 2009:
17
The 2009 fiscal year included a 53rd week. This fiscal leap year occurs every five or six years and is necessary to
align the fiscal and calendar periods. The 53rd week added approximately 1% to 2009 revenue.
Gross profit of $794.5 million was 13.2% higher than the gross profit of $701.7 million for the prior year. The gross
profit rate for 2010 was 16.0%, versus 16.3% for 2009. Compared to the prior year, the gross profit rate decreased or
remained flat in all business segments, with the exception of EMEA Commercial and APAC PT. The decrease in the
gross profit rate was caused by a reduction in our temporary margins, primarily within the Americas and OCG
businesses. Our average temporary margin continues to be impacted by shifts to a higher proportion of light
industrial business compared to clerical, to large corporate customers compared to retail and, within OCG, to a higher
proportion of the lower-margin PPO business. In addition, our temporary margins were impacted by higher state
unemployment taxes in the Americas to the extent not recovered through pricing. All of these items negatively
impacting the gross profit rate were partially offset by the favorable impact from the HIRE Act. The Hiring Incentives
to Restore Employment (―HIRE‖) Act, which allows employers to receive tax incentives to hire and retain previously
unemployed individuals, resulted in a benefit of $21 million in 2010. The HIRE Act expired at the end of 2010.
Selling, general and administrative (―SG&A‖) expenses totaled $754.4 million and decreased year over year by $40.3
million, or 5.1% (5.9% on a constant currency basis), due to the impact of expense reduction initiatives implemented
in 2009 and lower restructuring costs, partially offset by an increase in incentive compensation. Included in SG&A
expenses are pretax charges for restructuring costs of $7.2 million in 2010 and $29.9 million in 2009.
Restructuring costs in 2010 relate primarily to severance and lease termination costs for branches in the EMEA
Commercial and APAC Commercial segments that were in the process of closure at the end of 2009, as well as
severance costs related to the corporate headquarters. Restructuring costs in 2009 relate primarily to global
severance, lease terminations, asset write-offs and other miscellaneous costs incurred in connection with the
reduction in the number of permanent employees and the consolidation, sale or closure of branch locations.
We recorded asset impairment charges of $2.0 million in 2010 and $53.1 million in 2009. Asset impairment charges
in 2010 represent the write-off of incomplete software projects in Europe and the U.S. Asset impairment charges in
2009 represent goodwill impairment losses related to Americas Commercial, EMEA PT and APAC Commercial, and
impairment of long-lived assets and intangible assets in Japan and Europe.
As a result of the above, we reported earnings from operations for 2010 totaling $38.1 million, compared to a loss of
$146.1 million reported for 2009.
18
20102009(52 Weeks)(53 Weeks)% ChangeRevenue from Services - Constant Currency:Americas Commercial $2,404.0$1,980.321.4%Americas PT887.3792.612.0 Total Americas Commercial and PT - Constant Currency3,291.32,772.918.7EMEA Commercial 886.9895.2(0.9)EMEA PT 151.4141.96.7 Total EMEA Commercial and PT - Constant Currency1,038.31,037.10.1APAC Commercial321.7284.912.9APAC PT29.625.416.8 Total APAC Commercial and PT - Constant Currency351.3310.313.2OCG - Constant Currency254.2219.915.6Less: Intersegment revenue(29.0) (25.4) 14.2 Total Revenue from Services - Constant Currency4,906.1 4,314.8 13.7Foreign Currency Impact 44.2 Revenue from Services$4,950.3$4,314.814.7%Revenue from Services(In millions of dollars)
We recorded income tax expense for 2010 at an effective rate of 20.2%, compared to an income tax benefit at an
effective rate of 29.1% in 2009. The 2010 rate was positively impacted by nontaxable income from the cash
surrender value of life insurance policies used to fund the Company’s deferred compensation plan, and by work
opportunity tax credits. The 2009 rate was positively impacted by these items, but was also negatively impacted by
non-deductible asset impairment charges and valuation allowances on operating losses and restructuring charges in
certain foreign countries. See the Income Taxes footnote in the notes to consolidated financial statements.
Earnings from continuing operations were $26.1 million in 2010, compared to a loss of $105.1 million in 2009.
Included in earnings from continuing operations for 2010 was $5.4 million, net of tax, of restructuring charges and
$1.5 million, net of tax, of asset impairment charges. Included in loss from continuing operations in 2009 were $24.0
million, net of tax, of restructuring charges and $50.0 million, net of tax, of asset impairment charges.
Net earnings for 2010 totaled $26.1 million, compared to a loss of $104.5 million in 2009. Diluted earnings from
continuing operations per share for 2010 was $0.71, as compared to diluted loss from continuing operations per
share of $3.01 for 2009.
Americas Commercial
The change in Americas Commercial revenue from services reflected an increase in hours worked of 22%. Americas
Commercial represented 49.1% of total Company revenue for 2010 and 45.9% for 2009.
The decrease in the gross profit rate was primarily due to an increase in the proportion of lower-margin light industrial
business to higher-margin clerical business and higher state unemployment taxes to the extent not recovered through
pricing, partially offset by the impact of HIRE Act benefits. The HIRE Act benefits impacted the gross profit rate by 60
basis points. SG&A expenses excluding restructuring were essentially flat as lower facilities costs, depreciation and
corporate allocation offset higher performance-based compensation.
19
Constant 20102009Currency(52 Weeks)(53 Weeks)ChangeChangeRevenue from Services$2,428.2$1,980.322.6%21.4%Fee-based income8.86.631.829.0Gross profit354.9290.722.021.0SG&A expenses excluding restructuring charges275.3273.20.7Restructuring charges0.37.2(95.0)Total SG&A expenses275.6280.4(1.7)(2.6)Earnings from Operations79.310.3NMGross profit rate14.6%14.7%(0.1)pts.Expense rates (excluding restructuring charges):% of revenue11.313.8(2.5)% of gross profit77.593.9(16.4)Operating margin3.30.52.8(In millions of dollars)
Americas PT
The change in Americas PT revenue from services reflected an increase in hours worked of 8.7%, combined with an
increase in average billing rates of 3.2% on a constant currency basis. Americas PT revenue represented 18.0% of
total Company revenue in 2010 and 18.4% in 2009.
The Americas PT gross profit rate was unchanged, as higher state unemployment taxes to the extent not recovered
through pricing were offset by the impact of HIRE Act benefits. The HIRE Act benefits impacted the gross profit rate
by 60 basis points. The decrease in SG&A expenses was primarily due to lower salary expense related to reductions
in personnel.
EMEA Commercial
The change in revenue from services in EMEA Commercial resulted from a decrease in average hourly bill rates of
5.8% on a constant currency basis, partially offset by a 4.8% increase in hours worked. The decrease in the constant
currency average hourly bill rates for EMEA Commercial was due to a change in the mix from countries with higher
average bill rates to those with lower average bill rates, such as Russia and Portugal. During 2009, EMEA
Commercial completed a significant restructuring within the United Kingdom and exited the staffing business in Spain,
Turkey, Ukraine and Finland, and in 2010 exited the staffing business in the Czech Republic. Exiting these locations
accounted for approximately 4 percentage points of the 2010 constant currency decline. EMEA Commercial revenue
represented 17.6% of total Company revenue in 2010 and 20.7% in 2009.
20
Constant 20102009Currency(52 Weeks)(53 Weeks)ChangeChangeRevenue from Services$889.0$792.612.2%12.0%Fee-based income9.09.4(4.5)(4.9)Gross profit140.0125.112.011.8SG&A expenses excluding restructuring charges93.7100.9(7.0)Restructuring charges- 1.0(100.0)Total SG&A expenses93.7101.9(8.0)(8.2)Earnings from Operations46.323.2100.1Gross profit rate15.8%15.8%- pts.Expense rates (excluding restructuring charges):% of revenue10.512.7(2.2)% of gross profit67.080.7(13.7)Operating margin5.22.92.3(In millions of dollars)Constant 20102009Currency(52 Weeks)(53 Weeks)ChangeChangeRevenue from Services$872.0$895.2(2.6)%(0.9)%Fee-based income19.116.615.916.0Gross profit141.0140.20.62.3SG&A expenses excluding restructuring charges130.5150.3(13.2)Restructuring charges2.715.6(82.8)Total SG&A expenses133.2165.9(19.7)(18.9)Asset impairments1.5- NMEarnings from Operations6.3(25.7)NMGross profit rate16.2%15.7%0.5pts.Expense rates (excluding restructuring charges):% of revenue15.016.8(1.8)% of gross profit92.6107.2(14.6)Operating margin0.7(2.9)3.6(In millions of dollars)
The change in the gross profit rate is due to higher fee-based income, as well as higher temporary margins as a
result of business and customer mix. Fee-based income has a significant impact on gross profit rates. There are
very low direct costs of services associated with fee-based recruitment income. Therefore, increases or decreases
can have a disproportionate impact on gross profit rates. The restructuring actions and other continuing cost-savings
initiatives, partially offset by higher incentive-based compensation, resulted in the decrease in SG&A expenses.
EMEA PT
The change in revenue from services in EMEA PT resulted from a 7% increase in hours worked. EMEA PT revenue
represented 3.0% of total Company revenue in 2010 and 3.3% in 2009.
The decrease in the EMEA PT gross profit rate was primarily due to decreases in fee-based income. SG&A
expenses declined due to reductions in personnel.
APAC Commercial
The change in revenue from services in APAC Commercial resulted from an increase in hours worked of 18.5%,
partially offset by a decrease in average hourly bill rates of 4.5% on a constant currency basis. The decrease in the
constant currency average hourly bill rates for APAC Commercial was primarily due to the decision to exit the staffing
market in Japan. Excluding Japan, the average bill rate increased by 0.6% on a constant currency basis. APAC
Commercial revenue represented 7.2% of total Company revenue in 2010 and 6.6% in 2009.
21
Constant 20102009Currency(52 Weeks)(53 Weeks)ChangeChangeRevenue from Services$147.6$141.94.0%6.7%Fee-based income15.015.7(4.3)(4.1)Gross profit38.737.82.94.8SG&A expenses36.940.6(9.3)(8.2)Earnings from Operations1.8(2.8)NMGross profit rate26.3%26.6%(0.3)pts.Expense rates:% of revenue25.028.6(3.6)% of gross profit94.8107.6(12.8)Operating margin1.4(2.0)3.4(In millions of dollars)Constant 20102009Currency(52 Weeks)(53 Weeks)ChangeChangeRevenue from Services$355.3$284.924.7%12.9%Fee-based income11.49.716.65.6Gross profit48.441.616.24.6SG&A expenses excluding restructuring charges45.144.61.3Restructuring charges0.51.6(66.5)Total SG&A expenses45.646.2(1.0)(10.7)Earnings from Operations2.8(4.6)NMGross profit rate13.6%14.6%(1.0)pts.Expense rates (excluding restructuring charges):% of revenue12.715.6(2.9)% of gross profit93.3107.0(13.7)Operating margin0.8(1.6)2.4(In millions of dollars)
The decrease in the APAC Commercial gross profit rate was due to a decrease in temporary gross profit rates due to
growth in lower margin business, primarily in Australia and Malaysia, as well as our decision to exit the staffing
business in Japan. The decision to exit the staffing business in Japan impacted constant currency revenue and
SG&A expense comparisons by approximately 8 percentage points and 11 percentage points, respectively.
APAC PT
The change in revenue from services in APAC PT resulted from an increase in fee-based income and an increase in
hours worked of 5.8%, partially offset by a decrease in average hourly bill rates of 13.0% on a constant currency
basis. The decrease in the constant currency average hourly bill rates for APAC PT was due to a change in mix from
countries with higher average bill rates to those with lower average bill rates, such as India, as well as the decision to
exit the staffing market in Japan. APAC PT revenue represented 0.7% of total Company revenue in 2010 and 0.6%
in 2009.
The change in the APAC PT gross profit rate was due primarily to increases in fee-based income. SG&A expenses
increased, due primarily to hiring of permanent placement recruiters.
OCG
Revenue from services in the OCG segment for 2010 increased in the Americas, EMEA and APAC regions, due
primarily to growth in our PPO and RPO practices. OCG revenue represented 5.1% of total Company revenue in
2010 and 2009.
22
Constant 20102009Currency(52 Weeks)(53 Weeks)ChangeChangeRevenue from Services$32.5$25.428.2%16.8%Fee-based income10.53.8172.1156.3Gross profit13.97.781.368.3SG&A expenses17.09.285.172.0Earnings from Operations(3.1)(1.5)(104.5)Gross profit rate42.7%30.2%12.5pts.Expense rates:% of revenue52.236.216.0% of gross profit122.3119.82.5Operating margin(9.5)(6.0)(3.5)(In millions of dollars)Constant 20102009Currency(52 Weeks)(53 Weeks)ChangeChangeRevenue from Services$254.8$219.915.8%15.6%Fee-based income25.624.44.93.9Gross profit60.059.70.2(0.1)SG&A expenses excluding restructuring charges77.569.611.3Restructuring charges0.11.9(96.0)Total SG&A expenses77.671.58.58.1Earnings from Operations(17.6)(11.8)(50.8)Gross profit rate23.5%27.2%(3.7)pts.Expense rates (excluding restructuring charges):% of revenue30.431.7(1.3)% of gross profit129.5116.612.9Operating margin(7.0)(5.3)(1.7)(In millions of dollars)
The OCG gross profit rate decreased primarily due to the growth in our lower-margin PPO practice and training costs
associated with our BPO Kellyconnect unit. The decline was mitigated somewhat from increased revenues in our
higher margin RPO, CWO and executive placement practice areas during 2010. SG&A expenses increased, due to
increased investments in implementation and travel costs for new customer business, as well as higher technology
costs in our CWO practice area.
During 2010, OCG had positive growth in our PPO, RPO and CWO practice areas. However, earnings from
operations were negatively impacted by decreased operating earnings in our outplacement business unit, as well as
the aforementioned investments for new customer programs and the upfront Kellyconnect BPO training costs, where
the revenue stream tends to lag our investment.
Results of Operations
2009 versus 2008
Revenue from services for 2009 totaled $4.31 billion, a decrease of 21.8% from 2008. This was the result of a
decrease in hours worked of 18.7% combined with a decrease in average hourly bill rates of 5.0% (1.2% on a
constant currency basis). Fee-based income, which is included in revenue from services, totaled $86.1 million, or
2.0% of total revenue, for 2009, a decrease of 43.1% as compared to $151.3 million for 2008. Revenue for 2009
decreased in all seven business segments, reflecting the global economic slowdown.
Compared to 2008, the U.S. dollar was stronger against many foreign currencies, including the euro, British pound,
Australian dollar and Canadian dollar. As a result, our consolidated U.S. dollar translated revenue was lower than
would have otherwise been reported. On a constant currency basis, revenue for 2009 decreased 19.2% as
compared with 2008. The table below summarizes the impact of foreign exchange adjustments on revenue for 2009
on a 53-week reported basis:
Gross profit of $701.7 million for 2009 was 28.2% lower than the gross profit of $977.6 million for 2008. The gross
profit rate for 2009 was 16.3%, versus 17.7% for 2008. Compared to 2008, the gross profit rate decreased in all
business segments, with the exception of APAC PT. The decrease in the gross profit rate was primarily due to
decreases in fee-based income, lower margins as a result of business and customer mix and a lower level of
favorable workers’ compensation adjustments in the Americas. Our average mark-up was impacted by shifts to a
higher proportion of light industrial business compared to clerical, and to large corporate customers compared to
retail.
23
20092008(53 Weeks)(52 Weeks)% ChangeRevenue from Services - Constant Currency:Americas Commercial $2,006.1$2,516.7(20.3)%Americas PT793.4938.2(15.4) Total Americas Commercial and PT - Constant Currency2,799.53,454.9(19.0)EMEA Commercial 984.31,310.5(24.9)EMEA PT 154.0172.5(10.7) Total EMEA Commercial and PT - Constant Currency1,138.31,483.0(23.2)APAC Commercial299.2336.0(11.0)APAC PT26.034.3(24.3) Total APAC Commercial and PT - Constant Currency325.2370.3(12.2)OCG - Constant Currency222.3233.3(4.7)Less: Intersegment revenue(25.3) (24.2) 5.0 Total Revenue from Services - Constant Currency4,460.0 5,517.3 (19.2)Foreign Currency Impact (145.2) Revenue from Services$4,314.8$5,517.3(21.8)%Revenue from Services(In millions of dollars)
As more fully described in Critical Accounting Estimates, we regularly update our estimates of the ultimate costs of
open workers’ compensation claims. As a result, we reduced the estimated cost of prior year workers’ compensation
claims by $2.8 million for 2009. This compares to an adjustment reducing prior year workers’ compensation claims
by $12.7 million for 2008.
SG&A expenses totaled $794.7 million, a year-over-year decrease of $172.7 million, or 17.9% (14.8% on a constant
currency basis). Included in SG&A expenses for 2009 are litigation costs of $5.3 million and restructuring charges of
$29.9 million, of which $14.4 million related to severance, $7.9 million related to lease termination costs and $7.6
million related to asset write-offs and other costs. Included in SG&A expenses for 2008 are litigation costs of $22.5
million and restructuring costs of $6.5 million.
Starting in the third quarter of 2008, we began taking selected cost savings actions, including employee headcount
reductions and branch closings. In January, 2009, we initiated a more significant restructuring plan for our U.K.
operations, and completed it during 2009. Throughout 2009, we continued to expand our focus to achieve further
cost savings and related efficiencies by assessing the scale of our global branch network, along with permanent
employee headcount levels. By the 2009 year end, our restructuring actions encompassed a global reach beyond
that originally anticipated. Accordingly, we included all related costs, including severance and lease terminations, in
connection with these actions taken around the world, in our reported restructuring charges for 2009 and 2008. Refer
to the segment discussions for more detail of the restructuring actions.
The largest components of the $172.7 million year-over-year decrease in SG&A expenses were approximately $110
million of structural changes, $55 million of compensation and other discretionary savings and the $17 million
decrease in year-over-year litigation costs, partially offset by restructuring charges and incremental costs related to
acquisitions and investments in 2008. Structural changes represented the restructuring actions we took around the
world since June 2008 to reduce expenses, including a reduction of approximately 1,900 full-time employees and the
closing, sale or consolidation of approximately 240 branches, some of which were still in process at year-end 2009.
Compensation and other discretionary savings represented the impact of expense-reduction initiatives implemented
during the first quarter of 2009, including suspension of headquarters and field-based incentive compensation and
retirement matching contribution, along with a reduction in discretionary spending on travel and general expenses.
During 2009, asset impairment charges of $53.1 million were also recorded. Due to significantly worse than
anticipated economic conditions and the impacts to our business in the second quarter of 2009, we revised our
internal forecasts for all of our segments, which we deemed to be a triggering event for purposes of assessing
goodwill for impairment. Accordingly, goodwill at all of our reporting units was tested for impairment in the second
quarter of 2009. This resulted in the recognition of a goodwill impairment loss of $50.5 million in total, of which $16.4
million related to the Americas Commercial segment, $22.0 million related to the EMEA PT segment and $12.1
million related to the APAC Commercial segment.
Additionally, we evaluate long-lived assets for impairment whenever events or changes in circumstances indicate that
the carrying value of an asset may not be recoverable. When estimated undiscounted future cash flows will not be
sufficient to recover an asset’s carrying amount, the asset is written down to its fair value, determined by estimated
future discounted cash flows. The Company’s estimates as of June 28, 2009 resulted in a $2.1 million reduction in
the carrying value of long-lived assets and intangible assets in Japan. The Company’s estimates as of September
27, 2009 resulted in a $0.5 million reduction in the carrying value of long-lived assets and intangible assets in Europe.
During 2008, we recorded goodwill impairment charges of $50.4 million related to the EMEA Commercial segment,
long-lived asset impairment charges of $11.4 million related to U.K. and an other-than-temporary impairment of $18.7
million related to our investment in Temp Holdings Co., Ltd. (―Temp Holdings‖), a leading integrated human resources
services company in Japan.
As a result of the above, we reported a loss from operations for 2009 totaling $146.1 million, compared to $70.3
million reported for 2008.
Income tax benefit on continuing operations for 2009 was $43.2 million, compared to expense of $8.0 million for
2008. Income taxes were negatively impacted in 2009 and 2008 by non-deductible impairment charges and
valuation allowances on operating losses and restructuring charges in certain foreign countries, offset by work
opportunity tax credits in the U.S. 2009 income taxes also benefited from investments in life insurance policies used
to fund the Company's deferred compensation plan, which generated non-taxable income in 2009, and non-
deductible losses in 2008.
24
Loss from continuing operations was $105.1 million in 2009, compared to $81.7 million in 2008. Included in loss from
continuing operations in 2009 were $50.0 million, net of tax, of asset impairment charges, $24.0 million, net of tax, of
restructuring charges and $3.3 million, net of tax, related to litigation expenses. Included in loss from continuing
operations in 2008 were $77.2 million, net of tax, of impairment charges, $13.9 million, net of tax, of litigation
expenses and $5.3 million, net of tax, of restructuring charges.
Discontinued operations include the operating results of Kelly Home Care, which was sold in 2007 and Kelly Staff
Leasing, which was sold in 2006. Earnings from discontinued operations totaled $0.6 million for 2009, compared to a
loss of $0.5 million for 2008. These amounts represent adjustments to assets and liabilities retained as part of the
sale agreements.
Net loss for 2009 totaled $104.5 million, compared to $82.2 million in 2008. Diluted loss from continuing operations
per share for 2009 was $3.01, as compared to diluted loss from continuing operations per share of $2.35 for 2008.
Effective with the first quarter of 2009, we adopted the provisions of Financial Accounting Standards Board guidance
which clarifies that share-based payment awards that entitle their holders to receive nonforfeitable dividends before
vesting should be considered participating securities and, therefore, included in the calculation of earnings per share
using the two-class method in accordance with generally accepted accounting principles. Accordingly, all prior period
earnings per share data presented were adjusted retrospectively to conform to the provisions of this guidance.
Adopting these provisions had no effect on previously reported basic or diluted earnings per share for the year ended
December 28, 2008.
Americas Commercial
The change in Americas Commercial revenue from services reflected a decrease in hours worked of 20.3%,
combined with a decrease in average hourly bill rates of 0.9% (an increase of 0.3% on a constant currency basis).
Americas Commercial represented 45.9% of total Company revenue for 2009 and 45.6% for 2008.
The decrease in the gross profit rate was due to lower fee-based income, an increase in the proportion of lower-
margin light industrial business to higher-margin clerical business, as well as the impact of lower favorable workers’
compensation adjustments from prior years. Of the total $2.8 million adjustment in 2009 noted above, $2.4 million
was reflected in the results of Americas Commercial. This compares to an adjustment of $10.5 million in 2008.
The decrease in SG&A expenses reflected reduced salaries and incentive compensation related to expense control
initiatives. Restructuring charges in 2009 and 2008 included severance, lease termination and other costs to close or
consolidate approximately 115 branches.
25
Constant 20092008Currency(53 Weeks)(52 Weeks)ChangeChangeRevenue from Services$1,980.3$2,516.7(21.3)%(20.3)%Fee-based income6.615.7(58.4)(56.8)Gross profit290.7399.0(27.1)(26.3)SG&A expenses excluding restructuring charges273.2328.2(16.7)Restructuring charges7.20.9NMTotal SG&A expenses280.4329.1(14.8)(13.8)Earnings from Operations10.369.9(85.1)Gross profit rate14.7%15.9%(1.2)pts.Expense rates (excluding restructuring charges):% of revenue13.813.00.8% of gross profit93.982.211.7Operating margin0.52.8(2.3)(In millions of dollars)
Americas PT
The change in Americas PT revenue from services reflected a decrease in hours worked of 15.3%, partially offset by
an increase in average billing rates of 0.7% (0.8% on a constant currency basis). Americas PT revenue represented
18.4% of total Company revenue for 2009 and 17.0% for 2008.
The Americas PT gross profit rate decreased, due primarily to lower fee-based income, changes in customer mix and
higher growth in certain lower-margin customer accounts.
The decrease in SG&A expenses was primarily due to lower incentive compensation, combined with reduced
recruiting and retention, travel and other costs as a result of lower volume and cost-savings initiatives.
EMEA Commercial
The change in revenue from services in EMEA Commercial resulted from a 28.8% decrease in hours worked and a
decrease in fee-based income, combined with a decrease in average hourly bill rates of 7.6% (an increase of 1.9%
on a constant currency basis). EMEA Commercial revenue represented 20.7% of total Company revenue for 2009
and 23.8% for 2008.
26
Constant 20092008Currency(53 Weeks)(52 Weeks)ChangeChangeRevenue from Services$792.6$938.2(15.5)%(15.4)%Fee-based income9.419.4(51.5)(51.4)Gross profit125.1161.7(22.6)(22.5)SG&A expenses excluding restructuring charges100.9113.3(10.9)Restructuring charges1.0- NMTotal SG&A expenses101.9113.3(10.0)(9.8)Earnings from Operations23.248.4(52.2)Gross profit rate15.8%17.2%(1.4)pts.Expense rates (excluding restructuring charges):% of revenue12.712.10.6% of gross profit80.770.110.6Operating margin2.95.2(2.3)(In millions of dollars)Constant 20092008Currency(53 Weeks)(52 Weeks)ChangeChangeRevenue from Services$895.2$1,310.5(31.7)%(24.9)%Fee-based income16.639.5(58.0)(52.6)Gross profit140.2227.3(38.4)(32.5)SG&A expenses excluding restructuring charges150.3226.5(33.7)Restructuring charges15.63.9301.4Total SG&A expenses165.9230.4(28.0)(20.2)Earnings from Operations(25.7)(3.1)NMGross profit rate15.7%17.4%(1.7)pts.Expense rates (excluding restructuring charges):% of revenue16.817.3(0.5)% of gross profit107.299.67.6Operating margin(2.9)(0.2)(2.7)(In millions of dollars)
The decrease in the gross profit rate was due primarily to decreases in fee-based income, a decline in temporary
margins due to pricing pressure and shift in customer mix to corporate accounts, along with the effect of French
payroll tax credits recorded in 2008, which contributed approximately 30 basis points to the EMEA Commercial gross
profit rate.
Restructuring actions taken during 2009 resulted in the closure of approximately 85 branches and reduction of
approximately 525 permanent employees for EMEA Commercial. Total restructuring costs for EMEA Commercial in
2009 included $5.0 million of severance, $4.4 million of lease termination costs and $6.2 million of asset write-offs
and other costs. These actions and other cost-savings initiatives resulted in the decrease in SG&A expenses.
EMEA PT
The change in revenue from services in EMEA PT resulted from the decrease in fee-based income, a decrease in
hours worked of 10.7%, combined with a 3.7% decrease in average hourly bill rates (an increase of 3.9% on a
constant currency basis). EMEA PT revenue represented 3.3% of total Company revenue for 2009 and 3.1% for
2008.
The decrease in the EMEA PT gross profit rate was primarily due to decreases in fee-based income. SG&A
expenses declined, due to reductions in personnel and incentive compensation.
27
Constant 20092008Currency(53 Weeks)(52 Weeks)ChangeChangeRevenue from Services$141.9$172.5(17.8)%(10.7)%Fee-based income15.726.8(41.2)(33.2)Gross profit37.851.2(26.2)(18.8)SG&A expenses40.648.9(16.9)(8.5)Earnings from Operations(2.8)2.3NMGross profit rate26.6%29.7%(3.1)pts.Expense rates:% of revenue28.628.30.3% of gross profit107.695.512.1Operating margin(2.0)1.3(3.3)(In millions of dollars)
APAC Commercial
The change in revenue from services in APAC Commercial resulted from a decrease in average hourly bill rates of
11.6% (7.1% on a constant currency basis), combined with the decrease in fee-based income and a decrease in
hours worked of 2.6%. The decrease in the average hourly bill rates for APAC Commercial was due to a change in
mix from countries with higher average bill rates to those with lower average bill rates, such as India and Malaysia.
APAC Commercial revenue represented 6.6% of total Company revenue for 2009 and 6.1% for 2008.
The decrease in the APAC Commercial gross profit rate was primarily due to decreases in fee-based income. SG&A
expenses declined, due to reductions in personnel and incentive compensation.
APAC PT
The change in translated U.S. dollar revenue from services in APAC PT resulted from a decrease in the translated
U.S. dollar average hourly bill rates of 13.4% (11.8% on a constant currency basis), combined with a decrease in
hours worked of 14.8% and the decrease in fee-based income. The decrease in the average hourly bill rates for
APAC PT was due to a change in mix from countries with higher average bill rates to those with lower average bill
rates, such as India. APAC PT revenue represented 0.6% of total Company revenue for 2009 and 2008.
SG&A expenses declined, due to reductions in personnel and incentive compensation.
28
Constant 20092008Currency(53 Weeks)(52 Weeks)ChangeChangeRevenue from Services$284.9$336.0(15.2)%(11.0)%Fee-based income9.717.0(43.0)(40.6)Gross profit41.656.3(26.1)(22.6)SG&A expenses excluding restructuring charges44.656.6(21.3)Restructuring charges1.6- NMTotal SG&A expenses46.256.6(18.5)(14.8)Earnings from Operations(4.6)(0.3) NMGross profit rate14.6%16.8%(2.2)pts.Expense rates (excluding restructuring charges):% of revenue15.616.8(1.2)% of gross profit107.0100.56.5Operating margin(1.6)(0.1)(1.5)(In millions of dollars)Constant 20092008Currency(53 Weeks)(52 Weeks)ChangeChangeRevenue from Services$25.4$34.3(26.0)%(24.3)%Fee-based income3.85.1(25.0)(21.0)Gross profit7.710.2(25.1)(22.6)SG&A expenses9.210.7(14.2)(9.9)Earnings from Operations(1.5)(0.5)(224.9)Gross profit rate30.2%29.8%0.4pts.Expense rates:% of revenue36.231.25.0% of gross profit119.8104.615.2Operating margin(6.0)(1.4)(4.6)(In millions of dollars)
OCG
Revenue from services in the OCG segment for 2009 decreased in all three regions – Americas, Europe and Asia-
Pacific. OCG revenue represented 5.1% of total Company revenue for 2009 and 4.2% for 2008.
The OCG gross profit rate decreased primarily due to a shift in revenue mix among the OCG business units.
Revenue in the higher-margin RPO and CWO units declined, while revenue in our lower-margin BPO unit grew
modestly during 2009. This change in business mix, coupled with a decrease in the gross profit rates in our RPO
practice as compared to 2008, resulted in the overall gross profit decline.
Total SG&A expenses were relatively unchanged from the prior year. Continuing costs related to investments to build
out implementation and operations infrastructure from the second and third quarters of 2008, and continued
investment in new initiatives, were partially offset by a reduction in salary costs in our RPO and executive placement
business units, as well as an overall decrease in discretionary spending on business travel and general staffing
expenses.
Results of Operations
Financial Condition
Historically, we have financed our operations through cash generated by operating activities and access to credit
markets. Our working capital requirements are primarily generated from temporary employee payroll and customer
accounts receivable. Since receipts from customers generally lag payroll to temporary employees, working capital
requirements increase substantially in periods of growth. As highlighted in the consolidated statements of cash flows,
our liquidity and available capital resources are impacted by four key components: cash and equivalents, operating
activities, investing activities and financing activities.
Cash and Equivalents
Cash and equivalents totaled $80.5 million at the end of 2010, a decrease of $8.4 million from the $88.9 million at
year-end 2009. As further described below, during 2010, we generated $41.8 million of cash from operating
activities, used $11.3 million of cash in investing activities and used $35.3 million in financing activities.
29
Constant 20092008Currency(53 Weeks)(52 Weeks)ChangeChangeRevenue from Services$219.9$233.3(5.7)%(4.7)%Fee-based income24.427.8(12.3)(9.4)Gross profit59.772.9(18.0)(16.1)SG&A expenses excluding restructuring charges69.669.50.0Restructuring charges1.90.5328.4Total SG&A expenses71.570.02.04.3Earnings from Operations(11.8)2.9NMGross profit rate27.2%31.2%(4.0)pts.Expense rates (excluding restructuring charges):% of revenue31.729.81.9% of gross profit116.695.621.0Operating margin(5.3)1.2(6.5)(In millions of dollars)
Operating Activities
In 2010, we generated $41.8 million in cash from our operating activities, as compared to using $27.4 million in 2009
and generating $111.4 million in 2008. The increase from 2009 to 2010 was primarily due to improved earnings in
2010. The decrease from 2008 to 2009 was primarily due to the decline in operating earnings, after adjustment for
non-cash asset impairments and non-cash changes in deferred tax assets.
Trade accounts receivable totaled $810.9 million at the end of 2010. Global days sales outstanding for the fourth
quarter were 49 days for 2010, compared to 51 days for 2009.
Our working capital position was $367.6 million at the end of 2010, an increase of $10.0 million from year-end 2009.
The current ratio was 1.6 at year-end 2010 and 1.7 at year-end 2009. The year-over-year decrease in book
overdrafts of $10.2 million in 2009 and increase of $9.8 million in 2008 was reclassified from financing to operating
activities in the consolidated statement of cash flows.
Investing Activities
In 2010, we used $11.3 million in cash for investing activities, compared to $23.4 million in 2009 and $64.0 million in
2008. Capital expenditures, which totaled $11.0 million in 2010, $13.1 million in 2009 and $31.1 million in 2008,
primarily related to the Company’s information technology programs. In 2008, capital expenditures included costs for
the implementation of the PeopleSoft payroll, billing and accounts receivable project.
The PeopleSoft payroll, billing and accounts receivable project, which commenced in the fourth quarter of 2004, is
intended to cover the U.S., Canada, Puerto Rico, U.K. and Ireland. Through 2010, the Company implemented
accounts receivable in all locations, payroll and billing in the U.K. and Ireland, payroll in Canada and general ledger in
the U.S., Puerto Rico and Canada. The total cost of the project to date is $79 million, of which $56 million was capital
expenditures and $23 million was selling, general and administrative expenses. We anticipate spending
approximately $25 to $30 million to complete the PeopleSoft project by the end of 2014. Included in the consolidated
balance sheet at year-end 2010 was $5.5 million of capitalized costs related to unimplemented PeopleSoft modules.
During 2009, we made the following payments related to acquisitions: $5.7 million earnout payment related to the
2007 acquisition of access AG, $1.0 million related to the 2007 acquisition of CGR/seven LLC, $0.6 million earnout
payment related to the 2006 acquisition of The Ayers Group and $0.2 million earnout payment related to the 2008
acquisition of Toner Graham.
During 2008, we made the following net cash payments related to acquisitions: $13.0 million related to the acquisition
of the Portuguese subsidiaries of Randstad Holding N.V., $9.1 million related to the acquisition of Toner Graham,
$7.6 million related primarily to the acquisition of access AG and $3.0 million related to the acquisition of CGR/seven
LLC.
As of January 2, 2011, there are no remaining contingent earnout payments related to any acquisitions from previous
years.
Financing Activities
In 2010, we used $35.3 million in cash from financing activities, as compared to generating $19.6 million in 2009 and
using $18.6 million in 2008. Debt totaled $78.8 million at year-end 2010 compared to $137.1 million at year-end
2009. Debt-to-total capital is a common ratio to measure the relative capital structure and leverage of the Company.
Our ratio of debt-to-total capital (total debt reported on the balance sheet divided by total debt plus stockholders’
equity) was 11.2% at the end of 2010 and 19.5% at the end of 2009.
Effective September 28, 2009, we negotiated a new secured revolving credit facility, with a total capacity of $90
million and carrying a term of three years, maturing in September of 2012. Effective December 4, 2009, we
established a 364-day, $100 million securitization facility. In 2010, the net change in short-term borrowings included
$38 million related to payments on the securitization facility. In 2009, the net change in short-term borrowings
included $55 million related to borrowings on the securitization facility.
30
During 2010, we paid $14.9 million due on our yen-denominated credit facility. During 2009, we repaid short-term
debt of $22.9 million, and $7.6 million due on our yen-denominated credit facility. On October 10, 2008, we closed
and funded a three-year syndicated term loan facility comprised of 9 million euros and 5 million U.K. pounds. The
facility was used to refinance the short-term borrowings related to the Portugal and Toner Graham acquisitions.
As of year-end 2010, we had $127.3 million of committed unused credit facilities. At year-end 2010, we had
additional uncommitted one-year credit facilities totaling $11.2 million, under which we had borrowed $0.1 million.
Details of our debt facilities as of the 2010 year end are contained in the Liquidity section and Debt footnote to our
consolidated financial statements.
Included in financing activities during 2010 was $24.3 million related to the sale of 1,576,169 shares of Kelly’s Class
A common stock to Temp Holdings. The shares were sold in a private transaction at $15.42 per share, which was
the average of the closing prices of the Class A common stock for the five days from May 3, 2010 through May 7,
2010, and represented 4.8 percent of the outstanding Class A shares after the completion of the sale.
During 2008, we repurchased 436,697 Class A shares for $8.0 million under the $50 million Class A share
repurchase program authorized by the board of directors in August, 2007. No shares were repurchased during 2009
under the share repurchase program, which expired in August, 2009.
Dividends paid per common share were $0.54 in 2008. No dividends were paid in 2009 or 2010. Payments of
dividends are restricted by the financial covenants contained in our debt facilities. Details of this restriction are
contained in the Debt footnote to our consolidated financial statements.
Contractual Obligations and Commercial Commitments
Summarized below are our obligations and commitments to make future payments as of year-end 2010:
The table above excludes interest payments and, in certain cases, payment streams are estimated. Purchase
obligations above represent unconditional commitments relating primarily to voice and data communications services
which we expect to utilize generally within the next three fiscal years, in the ordinary course of business. We have no
material, unrecorded commitments, losses, contingencies or guarantees associated with any related parties or
unconsolidated entities.
31
Less thanMore thanTotal1 year1-3 Years3-5 Years5 yearsOperating leases$115.8 $44.0$51.4$13.2$7.2Short-term borrowingsand current portion of long-term debt78.878.8- - - Accrued insurance84.931.326.412.814.4Accrued retirement benefits92.47.214.114.157.0Other long-term liabilities4.2 0.81.61.60.2Uncertain income tax positions, interestand penalties6.1 0.25.80.1- Purchase obligations25.4 12.812.50.1- Total$407.6$175.1$111.8$41.9$78.8(In millions of dollars)Payment due by period
Liquidity
We expect to meet our ongoing short- and long-term cash requirements principally through cash generated from
operations, available cash and equivalents, securitization and committed unused credit facilities. Additional funding
sources could include public or private bonds, asset-based lending, additional bank facilities or other sources. We
expect these same sources of liquidity to fund the $61.7 million of our debt which matures on October 3, 2011.
We utilize intercompany loans, dividends, capital contributions and redemptions, and a notional cash pool to
effectively manage our cash on a global basis. At the present time, we do not have specific plans to repatriate the
majority of our international excess cash balances. As our business recovers, we expect this international cash will
be needed to fund working capital growth in our local operations. The majority of our international cash was invested
in our cash pool and was available to fund general corporate needs both at our headquarters and at other
international affiliates. There are no significant restrictions on our ability to utilize the cash pool, and we did so
throughout the year. As our global cash position improved in December, funds from the cash pool were used to help
finance reductions of debt.
We manage our cash and debt very closely to minimize outstanding debt balances. As our cash balances build, we
tend to pay down debt as appropriate. Conversely, when working capital needs grow, we tend to use corporate cash
and cash available in the cash pool first, and then we access our borrowing facilities.
As of January 2, 2011, we had $90.0 million of available capacity on our $90 million revolving credit facility and $37.3
million of available capacity on our $100 million securitization facility. The securitization facility carried $17.0 million
of short-term borrowings and $45.7 million of standby letters of credit related to workers’ compensation. Together,
the revolving credit and securitization facilities provide the Company with committed funding capacity that may be
used for general corporate purposes. While we believe these facilities will cover our working capital needs over the
short term, if economic conditions or operating results change significantly, we may need to seek additional sources
of funds. During the first quarter of 2011, we expect to refinance the revolving credit facility and the securitization
facility to increase capacity and improve pricing, terms, and conditions. Once this process is complete, it is our
intention to prepay our term loans and move the debt onto the revolving credit facility and the securitization facility.
We monitor the credit ratings of our major banking partners on a regular basis. We also have regular discussions
with them. Based on our reviews and communications, we believe the risk of one or more of our banks not being
able to honor their commitments is insignificant. We also review the ratings and holdings of our money market funds
and other investment vehicles regularly to ensure high credit quality and access to our invested cash.
Critical Accounting Estimates
We prepare our consolidated financial statements in conformity with accounting principles generally accepted in the
United States. In this process, it is necessary for us to make certain assumptions and related estimates affecting the
amounts reported in the consolidated financial statements and the attached notes. Actual results can differ from
assumed and estimated amounts.
Critical accounting estimates are those that we believe require the most difficult, subjective or complex judgments,
often as a result of the need to make estimates about the effect of matters that are inherently uncertain. We base our
estimates on historical experience and on various other assumptions that we believe to be reasonable under the
circumstances, the results of which form the basis for making judgments about the carrying value of assets and
liabilities that are not readily apparent from other sources. Judgments and uncertainties affecting the application of
those estimates may result in materially different amounts being reported under different conditions or using different
assumptions. We consider the following estimates to be most critical in understanding the judgments involved in
preparing our consolidated financial statements.
32
Allowance for Uncollectible Accounts Receivable
We make ongoing estimates relating to the collectibility of our accounts receivable and maintain an allowance for
estimated losses resulting from the inability of our customers to make required payments. In determining the amount
of the allowance, we consider our historical level of credit losses and apply percentages to certain aged receivable
categories. We also make judgments about the creditworthiness of significant customers based on ongoing credit
evaluations, and we monitor historical trends that might impact the level of credit losses in the future. Historically,
losses from uncollectible accounts have not exceeded our allowance. Since we cannot predict with certainty future
changes in the financial stability of our customers, actual future losses from uncollectible accounts may differ from our
estimates. If the financial condition of our customers were to deteriorate, resulting in their inability to make payments,
a larger allowance may be required. In the event we determined that a smaller or larger allowance was appropriate,
we would record a credit or a charge to SG&A expense in the period in which we made such a determination. In
addition, we also include a provision for sales allowances, based on our historical experience, in our allowance for
uncollectible accounts receivable. If sales allowances vary from our historical experience, an adjustment to the
allowance may be required. As of year-end 2010 and 2009, the allowance for uncollectible accounts receivable was
$12.3 million and $15.0 million, respectively.
Workers’ Compensation
We have a combination of insurance and self-insurance contracts under which we effectively bear the first $500,000
of risk per single accident, except in the state of California, where we bear the first $750,000 of risk per single
accident. We establish accruals for workers’ compensation utilizing actuarial methods to estimate the undiscounted
future cash payments that will be made to satisfy the claims, including an allowance for incurred-but-not-reported
claims. This process includes establishing loss development factors, based on our historical claims experience, as
well as industry experience, and applying those factors to current claims information to derive an estimate of our
ultimate claims liability. In preparing the estimates, we also consider the nature, frequency and severity of the claims,
analyses provided by third party claims administrators, performance of our medical cost management programs,
changes in our territory and business line mix and current legal, economic and regulatory factors. Where appropriate,
multiple generally-accepted actuarial techniques are applied and tested in the course of preparing our estimates.
We evaluate the accrual, and the underlying assumptions, regularly throughout the year and make adjustments as
needed. The ultimate cost of these claims may be greater than or less than the established accrual. While we
believe that the recorded amounts are adequate, there can be no assurance that changes to our estimates will not
occur due to limitations inherent in the estimation process. In the event we determine that a smaller or larger accrual
is appropriate, we would record a credit or a charge to cost of services in the period in which we made such a
determination. The accrual for workers’ compensation, net of related receivables which are included in other assets
in the consolidated balance sheet, was $70.5 million and $67.0 million at year-end 2010 and 2009, respectively.
Goodwill
We test goodwill for impairment annually and whenever events or circumstances make it more likely than not that an
impairment may have occurred. Generally accepted accounting principles require that goodwill be tested for
impairment at a reporting unit level. We have determined that our reporting units are the same as our operating and
reportable segments. Goodwill is tested for impairment using a two-step process. In the first step, the estimated fair
value of a reporting unit is compared to its carrying value. If the estimated fair value of a reporting unit exceeds the
carrying value of the net assets assigned to a reporting unit, goodwill is not considered impaired and no further
testing is required. To derive the estimated fair value of reporting units, we primarily relied on an income approach.
Under the income approach, estimated fair value is determined based on estimated future cash flows discounted by
an estimated weighted-average cost of capital, which reflects the overall level of inherent risk of the reporting unit
being measured. Estimated future cash flows are based on our internal projection model. Assumptions and
estimates about future cash flows and discount rates are complex and often subjective. They can be affected by a
variety of factors, including external factors such as industry and economic trends, and internal factors such as
changes in our business strategy and our internal forecasts.
33
If the carrying value of the net assets assigned to a reporting unit exceeds the estimated fair value of a reporting unit,
a second step of the impairment test is performed in order to determine the implied fair value of a reporting unit’s
goodwill. Determining the implied fair value of goodwill requires valuation of a reporting unit’s tangible and intangible
assets and liabilities in a manner similar to the allocation of purchase price in a business combination. If the carrying
value of a reporting unit’s goodwill exceeds its implied fair value, goodwill is deemed impaired and is written down to
the extent of the difference.
Continuing operating losses in the Company’s OCG reporting unit were deemed to be a triggering event for purposes
of assessing goodwill for impairment during the second quarter of 2010. Accordingly, we tested goodwill related to
OCG and determined that OCG goodwill was not impaired. Additionally, we completed our annual impairment test for
all reporting units in the fourth quarter for the year ended January 2, 2011 and January 3, 2010 and determined that
goodwill was not impaired.
The goodwill impairment loss of $50.5 million recognized in the second quarter of 2009 related to the Americas
Commercial, EMEA PT and APAC Commercial reporting units. The goodwill impairment loss of $50.4 million
recognized in 2008 related to the EMEA Commercial reporting unit. These expenses have been recorded in the
asset impairments line on the consolidated statement of earnings.
Although we believe the assumptions and estimates we have made are reasonable and appropriate, different
assumptions and estimates could materially impact our reported financial results. Different assumptions of the
anticipated future results and growth from these businesses could result in an impairment charge, which would
decrease operating income and result in lower asset values on our consolidated balance sheet. At year-end 2010
and 2009, total goodwill amounted to $67.3 million. (See the Goodwill footnote in the notes to consolidated financial
statements).
Income Taxes
Income tax expense is based on expected income and statutory tax rates in the various jurisdictions in which we
operate. Judgment is required in determining our income tax expense. We establish accruals for uncertain tax
positions under generally accepted accounting principles, which require that a position taken or expected to be taken
in a tax return be recognized in the consolidated financial statements when it is more likely than not (i.e., a likelihood
of more than fifty percent) that the position would be sustained upon examination by tax authorities that have full
knowledge of all relevant information. A recognized tax position is then measured at the largest amount of benefit
that is greater than fifty percent likely of being realized upon ultimate settlement. Our effective tax rate includes the
impact of accrual provisions and changes to accruals that we consider appropriate, as well as related interest and
penalties. A number of years may elapse before a particular matter, for which we have or have not established an
accrual, is audited and finally resolved. While it is often difficult to predict the final outcome or the timing of resolution
of any particular tax matter, we believe that our accruals are appropriate under generally accepted accounting
principles. Favorable or unfavorable adjustment of the accrual for any particular issue would be recognized as an
increase or decrease to our income tax expense in the period of a change in facts and circumstances. Our current
tax accruals are presented in the consolidated balance sheet within income and other taxes and long-term tax
accruals are presented in the consolidated balance sheet within other long-term liabilities.
Tax laws require items to be included in the tax return at different times than the items are reflected in the
consolidated financial statements. As a result, the income tax expense reflected in our consolidated financial
statements is different than the liability reported in our tax return. Some of these differences are permanent, which
are not deductible on our tax return, and some are temporary differences, which give rise to deferred tax assets and
liabilities. Deferred tax assets generally represent items that can be used as a tax deduction or credit in our tax
return in future years for which we have already recorded the tax benefit in our consolidated income statement. We
establish valuation allowances for our deferred tax assets when the amount of expected future taxable income is not
likely to support the use of the deduction or credit. Deferred tax liabilities generally represent items for which we have
already taken a deduction on our tax return, but have not yet recognized as expense in our consolidated financial
statements.
34
Litigation
Kelly is subject to legal proceedings and claims arising out of the normal course of business. Kelly routinely
assesses the likelihood of any adverse judgments or outcomes to these matters, as well as ranges of probable
losses. A determination of the amount of the accruals required, if any, for these contingencies is made after analysis
of each known issue. Development of the analysis includes consideration of many factors including: potential
exposure, the status of proceedings, negotiations, results of similar litigation and participation rates. The required
accruals may change in the future due to new developments in each matter. For further discussion, see the
Contingencies footnote in the notes to consolidated financial statements of this Annual Report on Form 10-K. At
year-end 2010 and 2009, the accrual for litigation costs amounted to $3.6 million and $2.3 million, respectively, and is
included in accounts payable and accrued liabilities on the consolidated balance sheet.
CAUTIONARY NOTE REGARDING FORWARD-LOOKING STATEMENTS
Certain statements contained in this report are "forward-looking" statements within the meaning of the Private
Securities Litigation Reform Act of 1995. Forward-looking statements include statements which are predictive in
nature, which depend upon or refer to future events or conditions, or which include words such as "expects,‖
"anticipates,‖ "intends,‖ ―plans,‖ "believes,‖ ―estimates,‖ or variations or negatives thereof or by similar or comparable
words or phrases. In addition, any statements concerning future financial performance (including future revenues,
earnings or growth rates), ongoing business strategies or prospects, and possible future actions by us that may be
provided by management are also forward-looking statements. Forward-looking statements are based on current
expectations and projections about future events and are subject to risks, uncertainties, and assumptions about our
company and economic and market factors in the countries in which we do business, among other things. These
statements are not guarantees of future performance, and we have no specific intention to update these statements.
Actual events and results may differ materially from those expressed or forecasted in forward-looking statements due
to a number of factors. The principal important risk factors that could cause our actual performance and future events
and actions to differ materially from such forward-looking statements include, but are not limited to, competitive
market pressures including pricing, changing market and economic conditions, our ability to achieve our business
strategy, including our ability to successfully expand into new markets and service lines, material changes in demand
from or loss of large corporate customers, further impairment charges initiated by adverse industry or market
developments, unexpected termination of customer contracts, availability of temporary workers with appropriate skills
required by customers, liabilities for employment-related claims and losses, including class action lawsuits,
unexpected changes in claim trends on workers’ compensation and benefit plans, our ability to maintain specified
financial covenants in our bank facilities, our ability to access credit markets and continued availability of financing for
funding working capital, our ability to sustain critical business applications through our key data centers, our ability to
effectively implement and manage our information technology programs, our ability to retain the services of our senior
management, local management and field personnel, the impact of changes in laws and regulations (including
federal, state and international tax laws), the net financial impact of recent U.S. healthcare legislation on our
business, and risks associated with conducting business in foreign countries, including foreign currency fluctuations.
Certain risk factors are discussed more fully under ―Risk Factors‖ in Part I, Item 1A of this report.
35
ITEM 7A. QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK.
We are exposed to foreign currency risk primarily due to our net investment in foreign subsidiaries, which conduct
business in their local currencies, as well as our local currency-denominated borrowings. With the exception of our
yen-denominated debt, the local currency-denominated debt offsets the exchange rate risk resulting from foreign
currency-denominated net investments fluctuating in relation to the U.S. dollar.
During the second quarter of 2010, we entered into forward foreign currency exchange contracts to offset the
variability in exchange rates on our yen-denominated debt. By using these derivative instruments to hedge
exposures to foreign exchange risk, we expose ourselves to credit risk and market risk. To mitigate the credit risk,
which is the failure of the counterparty to perform under the terms of the contract, we place hedging instruments with
different investment grade-rated counterparties that we believe are minimal credit risk. To manage market risk, which
is the change in the value of the contract that results from a change in foreign exchange rate, we match the contract
and maturity with the yen-denominated debt repayment schedule. We do not hold or issue derivative financial
instruments for speculative or trading purposes.
In addition, we are exposed to interest rate risks through our use of the multi-currency line of credit and other
borrowings. A hypothetical fluctuation of 10% of market interest rates would not have a material impact on 2010
earnings.
Marketable equity investments, representing our investment in Temp Holdings, are stated at fair value and marked to
market through stockholders’ equity, net of tax. Impairments in value below historical cost, if any, deemed to be other
than temporary, would be expensed in the consolidated statement of earnings. See Fair Value Measurements
footnote in the notes to consolidated financial statements of this Annual Report on Form 10-K for further discussion.
We are exposed to market risk as a result of our obligation to pay benefits under our nonqualified deferred
compensation plan and our related investments in company-owned variable universal life insurance policies. The
obligation to employees increases and decreases based on movements in the equity and debt markets. The
investments in mutual funds, as part of the company-owned variable universal life insurance policies, are designed to
mitigate, but not eliminate, this risk with offsetting gains and losses.
Overall, our holdings and positions in market risk-sensitive instruments do not subject us to material risk.
36
ITEM 8. FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA.
The financial statements and supplementary data required by this Item are set forth in the accompanying index on
page 43 of this filing and are presented in pages 44-73.
ITEM 9. CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING AND FINANCIAL
DISCLOSURE.
None.
ITEM 9A. CONTROLS AND PROCEDURES.
Conclusion Regarding the Effectiveness of Disclosure Controls and Procedures
Based on their evaluation as of the end of the period covered by this report, our Chief Executive Officer and Chief
Financial Officer have concluded that our disclosure controls and procedures (as defined in Rules 13a-15(e) and 15d-
15(e) under the Securities Exchange Act of 1934) are effective.
Management’s Report on Internal Control Over Financial Reporting
Management’s report on internal control over financial reporting is presented preceding the consolidated financial
statements on page 44 of this report.
Attestation Report of Independent Registered Public Accounting Firm
PricewaterhouseCoopers LLP, independent registered public accounting firm, has audited the effectiveness of our
internal control over financial reporting as of January 2, 2011 as stated in their report which appears herein.
Changes in Internal Control Over Financial Reporting
There were no changes in our internal control over financial reporting that occurred during our fourth fiscal quarter
that have materially affected, or are reasonably likely to materially affect, our internal control over financial reporting.
ITEM 9B. OTHER INFORMATION
None.
37
PART III
Information required by Part III with respect to Directors, Executive Officers and Corporate Governance (Item 10),
Executive Compensation (Item 11), Security Ownership of Certain Beneficial Owners and Management and Related
Stockholder Matters (Item 12), Certain Relationships and Related Transactions, and Director Independence (Item 13)
and Principal Accounting Fees and Services (Item 14), except as set forth under the titles "Executive Officers of the
Registrant", which is included on page 38, and ―Code of Business Conduct and Ethics,‖ which is included on page 39,
(Item 10), and except as set forth under the title ―Equity Compensation Plan Information,‖ which is included on page
39, (Item 12), is to be included in a definitive proxy statement filed not later than 120 days after the close of our fiscal
year and the proxy statement, when filed, is incorporated in this report by reference.
ITEM 10. EXECUTIVE OFFICERS OF THE REGISTRANT.
Name/Office
------------------
Carl T. Camden
President and
Chief Executive Officer
George S. Corona
Executive Vice President and
Chief Operating Officer
Age
------
56
Served as an
Officer Since
------------------
1995
Business Experience
During Last 5 Years
-----------------------------
Served as officer of the Company.
52
2000
Served as officer of the Company.
Patricia Little
Executive Vice President and
Chief Financial Officer
2008
50
Served as officer of the Company since
July 2008. Served in various key
finance positions at Ford Motor
Company from 1984 to 2008, most
recently as general auditor (2006 –
2008) and director of global accounting
(2002 – 2006).
Michael S. Webster
Executive Vice President
Leif Agneus
Senior Vice President and
General Manager, EMEA
55
47
1996
Served as officer of the Company.
2002
Served as officer of the Company.
Michael E. Debs
Senior Vice President, Controller
and Chief Accounting Officer
53
2000
Served as officer of the Company.
Rolf E. Kleiner
Senior Vice President
Daniel T. Lis
Senior Vice President,
General Counsel and
Corporate Secretary
Antonina M. Ramsey
Senior Vice President
Dhirendra Shantilal
Senior Vice President and
General Manager, APAC
56
64
56
54
1995
Served as officer of the Company.
2003
Served as officer of the Company.
1992
Served as officer of the Company.
2000
Served as officer of the Company.
38
CODE OF BUSINESS CONDUCT AND ETHICS.
We have adopted a Code of Business Conduct and Ethics that applies to our directors, officers and employees,
including our principal executive officer, principal financial officer, principal accounting officer or controller or persons
performing similar functions. The Code of Business Conduct and Ethics is included as Exhibit 14 in the Index to
Exhibits on page 75. We have posted our Code of Business Conduct and Ethics on our website at
www.kellyservices.com. We intend to post any changes in or waivers from our Code of Business Conduct and Ethics
applicable to any of these officers on our website.
ITEM 12. SECURITIES AUTHORIZED FOR ISSUANCE UNDER EQUITY COMPENSATION PLANS.
Equity Compensation Plan Information
The following table shows the number of shares of our common stock that may be issued upon the exercise of
outstanding options, warrants and rights, the weighted-average exercise price of outstanding options, warrants and
rights, and the number of securities remaining available for future issuance under our equity compensation plans as
of the fiscal year end for 2010.
(1) The equity compensation plans approved by our stockholders include our Equity Incentive Plan, Non-Employee
Director Stock Option Plan and Non-Employee Director Stock Award Plan.
The number of shares to be issued upon exercise of outstanding options, warrants and rights excludes 708,405
of restricted stock awards granted to employees and not yet vested at January 2, 2011.
(2) The Equity Incentive Plan provides that the maximum number of shares available for grants, including
stock options and restricted stock awards, is 10 percent of the outstanding Class A common stock, adjusted for
plan activity over the preceding five years.
The Non-Employee Director Stock Option Plan provides that the maximum number of shares available for
settlement of options is 250,000 shares of Class A common stock.
The Non-Employee Director Stock Award Plan provides that the maximum number of shares available for
awards is one-quarter of one percent of the outstanding Class A common stock.
(3) We have no equity compensation plans that have not been approved by our stockholders.
39
Number of securitiesremaining availablefor future issuanceNumber of securitiesunder equity to be issued uponWeighted-average compensation plansexercise of outstandingexercise price of (excluding securitiesoptions, warrantsoutstanding options,reflected in the firstand rightswarrants and rightscolumn) (2)Equity compensation plans approved by security holders (1)645,036$25.322,143,304Equity compensation plans not approved by securityholders (3)- - - Total645,036$25.322,143,304
PART IV
ITEM 15. EXHIBITS, FINANCIAL STATEMENT SCHEDULES.
(a) The following documents are filed as part of this report:
(1) Financial statements:
Management’s Report on Internal Control Over Financial Reporting
Report of Independent Registered Public Accounting Firm
Consolidated Statements of Earnings for the three fiscal years ended January 2, 2011
Consolidated Balance Sheets at January 2, 2011 and January 3, 2010
Consolidated Statements of Stockholders' Equity for the three fiscal years ended January 2, 2011
Consolidated Statements of Cash Flows for the three fiscal years ended January 2, 2011
Notes to Consolidated Financial Statements
(2) Financial Statement Schedule -
For the three fiscal years ended January 2, 2011:
Schedule II - Valuation Reserves
All other schedules are omitted because they are not applicable or the required information is shown in the
financial statements or notes thereto.
(3) The Exhibits are listed in the Index to Exhibits included beginning at page 74, which is incorporated herein
by reference.
(b) The Index to Exhibits and required Exhibits are included following the Financial Statement Schedule beginning at
page 74 of this filing.
(c) None.
40
SIGNATURES
Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, registrant has duly
caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.
Date: February 17, 2011
KELLY SERVICES, INC.
Registrant
By
/s/ P. Little
---------------------------------------------------------------------
P. Little
Executive Vice President and
Chief Financial Officer
Pursuant to the requirements of the Securities Exchange Act of 1934, this report has been signed below by the
following persons on behalf of the registrant and in the capacities and on the dates indicated.
Date: February 17, 2011
* T. E. Adderley
T. E. Adderley
Chairman and Director
Date: February 17, 2011
* C. T. Camden
C. T. Camden
President, Chief Executive Officer and Director
(Principal Executive Officer)
Date: February 17, 2011
* C. M. Adderley
C. M. Adderley
Director
Date: February 17, 2011
* J. E. Dutton
J. E. Dutton
Director
Date: February 17, 2011
* M. A. Fay, O.P.
Date: February 17, 2011
Date: February 17, 2011
M. A. Fay, O.P.
Director
* T. B. Larkin
T. B. Larkin
Director
* L. A. Murphy
L. A. Murphy
Director
Date: February 17, 2011
* D. R. Parfet
Director
D. R. Parfet
Date: February 17, 2011
* T. Saburi
Director
T. Saburi
Date: February 17, 2011
* B. J. White
B. J. White
Director
41
SIGNATURES (continued)
Date: February 17, 2011
/s/ P. Little
---------------------------------------------------------------------
P. Little
Executive Vice President and Chief Financial Officer
(Principal Financial Officer)
Date: February 17, 2011
/s/ M. E. Debs
---------------------------------------------------------------------
M. E. Debs
Senior Vice President, Controller and Chief
Accounting Officer
(Principal Accounting Officer)
Date: February 17, 2011
*By
/s/ P. Little
---------------------------------------------------------------------
P. Little
Attorney-in-Fact
42
INDEX TO FINANCIAL STATEMENTS AND
SUPPLEMENTAL SCHEDULE
Kelly Services, Inc. and Subsidiaries
Page Reference
in Report on
Form 10-K
------------------------
Management’s Report on Internal Control Over Financial Reporting
Report of Independent Registered Public Accounting Firm
Consolidated Statements of Earnings for the three fiscal years ended January 2, 2011
Consolidated Balance Sheets at January 2, 2011 and January 3, 2010
Consolidated Statements of Stockholders' Equity for the three fiscal years ended January 2, 2011
Consolidated Statements of Cash Flows for the three fiscal years ended January 2, 2011
44
45
46
47
48
49
Notes to Consolidated Financial Statements
Financial Statement Schedule - Schedule II - Valuation Reserves
50 - 72
73
43
Management’s Report on Internal Control Over Financial Reporting
The management of Kelly Services, Inc. (the ―Company‖), is responsible for establishing and maintaining adequate
internal control over financial reporting. Internal control over financial reporting is defined in Rules 13a-15(f) and 15d-
15(f) promulgated under the Securities Exchange Act of 1934 as a process designed by, or under the supervision of,
the Company’s principal executive and principal financial officers and effected by the Company’s board of directors,
management and other personnel, to provide reasonable assurance regarding the reliability of financial reporting and
the preparation of financial statements for external purposes in accordance with generally accepted accounting
principles and includes those policies and procedures that:
Pertain to the maintenance of records that in reasonable detail accurately and fairly reflect the transactions and
dispositions of the assets of the Company;
Provide reasonable assurance that transactions are recorded as necessary to permit preparation of financial
statements in accordance with generally accepted accounting principles, and that receipts and expenditures of
the Company are being made only in accordance with authorizations of management and directors of the
Company;
Provide reasonable assurance regarding prevention or timely detection of unauthorized acquisition, use or
disposition of the Company’s assets that could have a material effect on the financial statements.
Because of its inherent limitations, internal control over financial reporting may not prevent or detect misstatements.
Also, projections of any evaluation of effectiveness to future periods are subject to the risk that controls may become
inadequate because of changes in conditions, or that the degree of compliance with the policies or procedures may
change.
The Company’s management assessed the effectiveness of the Company’s internal control over financial reporting
as of January 2, 2011. In making this assessment, the Company’s management used the criteria set forth by the
Committee of Sponsoring Organizations of the Treadway Commission (COSO) in Internal Control-Integrated
Framework.
Based on our assessment, management determined that, as of January 2, 2011, the Company’s internal control over
financial reporting was effective based on those criteria.
The effectiveness of the Company’s internal control over financial reporting as of January 2, 2011 has been audited
by PricewaterhouseCoopers LLP, an independent registered public accounting firm, as stated in their report which
appears on page 45.
44
Report of Independent Registered Public Accounting Firm
To the Stockholders and Board of Directors of Kelly Services, Inc.:
In our opinion, the consolidated financial statements listed in the index appearing under Item 15(a)(1) present fairly, in
all material respects, the financial position of Kelly Services, Inc. and its subsidiaries at January 2, 2011 and January
3, 2010, and the results of their operations and their cash flows for each of the three fiscal years in the period ended
January 2, 2011 in conformity with accounting principles generally accepted in the United States of America. In
addition, in our opinion, the financial statement schedule listed in the index appearing under Item 15(a)(2) presents
fairly, in all material respects, the information set forth therein when read in conjunction with the related consolidated
financial statements. Also in our opinion, the Company maintained, in all material respects, effective internal control
over financial reporting as of January 2, 2011, based on criteria established in Internal Control - Integrated
Framework issued by the Committee of Sponsoring Organizations of the Treadway Commission (COSO). The
Company's management is responsible for these financial statements and financial statement schedule, for
maintaining effective internal control over financial reporting and for its assessment of the effectiveness of internal
control over financial reporting, included in Management's Report on Internal Control over Financial Reporting. Our
responsibility is to express opinions on these financial statements, on the financial statement schedule, and on the
Company's internal control over financial reporting based on our integrated audits. We conducted our audits in
accordance with the standards of the Public Company Accounting Oversight Board (United States). Those standards
require that we plan and perform the audits to obtain reasonable assurance about whether the financial statements
are free of material misstatement and whether effective internal control over financial reporting was maintained in all
material respects. Our audits of the financial statements included examining, on a test basis, evidence supporting the
amounts and disclosures in the financial statements, assessing the accounting principles used and significant
estimates made by management, and evaluating the overall financial statement presentation. Our audit of internal
control over financial reporting included obtaining an understanding of internal control over financial reporting,
assessing the risk that a material weakness exists, and testing and evaluating the design and operating effectiveness
of internal control based on the assessed risk. Our audits also included performing such other procedures as we
considered necessary in the circumstances. We believe that our audits provide a reasonable basis for our opinions.
A company’s internal control over financial reporting is a process designed to provide reasonable assurance
regarding the reliability of financial reporting and the preparation of financial statements for external purposes in
accordance with generally accepted accounting principles. A company’s internal control over financial reporting
includes those policies and procedures that (i) pertain to the maintenance of records that, in reasonable detail,
accurately and fairly reflect the transactions and dispositions of the assets of the company; (ii) provide reasonable
assurance that transactions are recorded as necessary to permit preparation of financial statements in accordance
with generally accepted accounting principles, and that receipts and expenditures of the company are being made
only in accordance with authorizations of management and directors of the company; and (iii) provide reasonable
assurance regarding prevention or timely detection of unauthorized acquisition, use, or disposition of the company’s
assets that could have a material effect on the financial statements.
Because of its inherent limitations, internal control over financial reporting may not prevent or detect misstatements.
Also, projections of any evaluation of effectiveness to future periods are subject to the risk that controls may become
inadequate because of changes in conditions, or that the degree of compliance with the policies or procedures may
deteriorate.
/s/ PricewaterhouseCoopers LLP
PricewaterhouseCoopers LLP
Detroit, MI
February 17, 2011
45
46
CONSOLIDATED STATEMENTS OF EARNINGSKelly Services, Inc. and Subsidiaries(1) 2010 2009 2008 Revenue from services $4,950.3 $4,314.8 $5,517.3 Cost of services 4,155.83,613.14,539.7 Gross profit794.5701.7977.6 Selling, general and administrative expenses754.4794.7967.4Asset impairments2.053.180.5 Earnings (loss) from operations38.1(146.1)(70.3)Other expense, net(5.4)(2.2)(3.4)Earnings (loss) from continuing operations before taxes32.7(148.3)(73.7)Income taxes6.6(43.2)8.0Earnings (loss) from continuing operations26.1(105.1)(81.7)Earnings (loss) from discontinued operations, net of tax- 0.6(0.5)Net earnings (loss) $26.1 $(104.5) $(82.2)Basic earnings (loss) per share Earnings (loss) from continuing operations $0.71 $(3.01) $(2.35) Earnings (loss) from discontinued operations- 0.02 (0.02) Net earnings (loss)$0.71 $(3.00) $(2.37) Diluted (loss) earnings per share Earnings (loss) from continuing operations $0.71 $(3.01) $(2.35) Earnings (loss) from discontinued operations- 0.02 (0.02) Net earnings (loss) $0.71 $(3.00) $(2.37) Dividends per share $- $- $0.54 Average shares outstanding (millions): Basic 36.134.934.8 Diluted 36.134.934.8(1) Fiscal year included 53 weeks.See accompanying Notes to Consolidated Financial Statements.(In millions of dollars except per share items)
47
20102009ASSETSCurrent Assets Cash and equivalents$80.5$88.9 Trade accounts receivable, less allowances of $12.3 million and $15.0 million, respectively810.9717.9 Prepaid expenses and other current assets44.870.6 Deferred taxes22.421.0 Total current assets958.6898.4Property and Equipment Land and buildings59.058.8 Computer hardware, software and other260.3264.0 Accumulated depreciation(215.3)(195.7) Net property and equipment104.0127.1Noncurrent Deferred Taxes84.077.5Goodwill, net67.367.3Other Assets154.5142.2 Total Assets$1,368.4$1,312.5LIABILITIES AND STOCKHOLDERS' EQUITYCurrent Liabilities Short-term borrowings and current portion of long-term debt$78.8$79.6 Accounts payable and accrued liabilities181.6182.6 Accrued payroll and related taxes243.3208.3 Accrued insurance31.322.9 Income and other taxes56.047.4 Total current liabilities591.0540.8Noncurrent Liabilities Long-term debt- 57.5 Accrued insurance53.654.9 Accrued retirement benefits85.476.9 Other long-term liabilities14.616.0 Total noncurrent liabilities153.6205.3Stockholders' Equity Capital stock, $1.00 par value Class A common stock, shares issued 36.6 million at 2010 and 200936.636.6 Class B common stock, shares issued 3.5 million at 2010 and 20093.53.5 Treasury stock, at cost Class A common stock, 3.4 million shares at 2010 and 5.1 million at 2009(70.3)(106.6) Class B common stock(0.6)(0.6) Paid-in capital28.036.9 Earnings invested in the business597.6571.5 Accumulated other comprehensive income29.025.1 Total stockholders' equity623.8566.4Total Liabilities and Stockholders' Equity$1,368.4$1,312.5See accompanying Notes to Consolidated Financial Statements.CONSOLIDATED BALANCE SHEETSKelly Services, Inc. and Subsidiaries(In millions of dollars)
48
CONSOLIDATED STATEMENTS OF STOCKHOLDERS' EQUITYKelly Services, Inc. and Subsidiaries(1)201020092008Capital Stock Class A common stock Balance at beginning of year$36.6$36.6$36.6 Conversions from Class B- - - Balance at end of year 36.6 36.6 36.6 Class B common stock Balance at beginning of year3.53.53.5 Conversions to Class A- - - Balance at end of year3.53.53.5Treasury Stock Class A common stock Balance at beginning of year(106.6)(110.6)(105.7) Sale of stock, exercise of stock options, restricted stock awards and other36.3 4.0 3.1 Purchase of treasury stock- - (8.0) Balance at end of year(70.3)(106.6)(110.6) Class B common stock Balance at beginning of year(0.6)(0.6)(0.6) Exercise of stock options, restricted stock awards and other- - - Balance at end of year(0.6)(0.6)(0.6)Paid-in Capital Balance at beginning of year36.935.834.5 Sale of stock, exercise of stock options, restricted stock awards and other(8.9)1.11.3 Balance at end of year28.036.935.8Earnings Invested in the Business Balance at beginning of year571.5676.0777.3 Net earnings (loss)26.1(104.5)(82.2) Dividends- - (19.1) Balance at end of year597.6571.5676.0Accumulated Other Comprehensive Income Balance at beginning of year25.112.242.6 Foreign currency translation adjustments, net of tax3.612.3(29.7) Unrealized gains on investments, net of tax1.01.6- Reclassification of unrealized losses on investments, net of tax to net earnings (loss)- - 0.1 Pension liability adjustments, net of tax(0.7) (1.0) (0.8) Balance at end of year29.025.112.2Stockholders' Equity at end of year$623.8$566.4$652.9Comprehensive Income Net earnings (loss)$26.1$(104.5)$(82.2) Foreign currency translation adjustments, net of tax3.912.3(29.7) Unrealized gains (losses) on investments, net of tax1.01.6(10.8) Pension liability adjustments, net of tax(0.8)(1.0)(0.8) Reclassification adjustments included in net earnings (loss)(0.2) - 10.9 Comprehensive Income$30.0$(91.6)$(112.6)(1) Fiscal year included 53 weeks.See accompanying Notes to Consolidated Financial Statements.(In millions of dollars)
49
(1)201020092008Cash flows from operating activities Net earnings (loss) $26.1 $(104.5) $(82.2) Noncash adjustments: Impairment of assets2.053.180.5 Depreciation and amortization34.940.946.0 Provision for bad debts2.12.26.7 Stock-based compensation3.25.14.4 Deferred income taxes(9.3)(31.0) 7.5 Other, net0.5(2.2)3.7 Changes in operating assets and liabilities(17.7) 9.0 44.8 Net cash from operating activities41.8(27.4)111.4 Cash flows from investing activities Capital expenditures(11.0)(13.1)(31.1) Acquisition of companies, net of cash received- (7.5) (32.7) Other investing activities(0.3) (2.8) (0.2) Net cash from investing activities(11.3)(23.4)(64.0) Cash flows from financing activities Net change in short-term borrowings(44.8)52.7(34.2) Proceeds from debt- - 42.5 Repayment of debt(14.9) (30.5) - Dividend payments- - (19.1) Purchase of treasury stock- - (8.0) Sale of stock and other financing activities24.4(2.6)0.2 Net cash from financing activities(35.3)19.6(18.6)Effect of exchange rates on cash and equivalents(3.6)1.8(3.3) Net change in cash and equivalents(8.4)(29.4)25.5Cash and equivalents at beginning of year88.9118.392.8 Cash and equivalents at end of year $80.5 $88.9 $118.3 (1) Fiscal year included 53 weeks.See accompanying Notes to Consolidated Financial Statements.CONSOLIDATED STATEMENTS OF CASH FLOWSKelly Services, Inc. and Subsidiaries(In millions of dollars)
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
Kelly Services, Inc. and Subsidiaries
1. Summary of Significant Accounting Policies
Nature of Operations Kelly Services, Inc. is a global workforce solutions provider operating throughout the world.
Fiscal Year The Company's fiscal year ends on the Sunday nearest to December 31. The three most recent years
ended on January 2, 2011 (2010, which contained 52 weeks), January 3, 2010 (2009, which contained 53 weeks)
and December 28, 2008 (2008, which contained 52 weeks). Period costs included in selling, general and
administrative (―SG&A‖) expenses are recorded on a calendar-year basis.
Principles of Consolidation The consolidated financial statements include the accounts and operations of the
Company and its wholly owned subsidiaries. All significant intercompany accounts and transactions have been
eliminated.
Available-For-Sale Investment Available-for-sale investments are carried at fair value with the unrealized gains or
losses, net of tax, included as a component of accumulated other comprehensive income (loss) in stockholders’
equity. Realized gains and losses and declines in value below cost judged to be other-than-temporary on such
securities are included as a component of asset impairments expense in the consolidated statement of earnings. The
fair values of available-for-sale investments are based on quoted market prices.
Foreign Currency Translation All of the Company’s international subsidiaries use their local currency as their
functional currency. Revenue and expense accounts of foreign subsidiaries are translated to U.S. dollars at average
exchange rates, while assets and liabilities are translated to U.S. dollars at year-end exchange rates. Resulting
translation adjustments, net of deferred taxes, where applicable, are reported as accumulated foreign currency
adjustments in stockholders’ equity and are recorded as a component of accumulated other comprehensive income.
Revenue Recognition Revenue from services is recognized as services are provided by the temporary or contract
employees. Revenue from permanent placement services is recognized at the time the permanent placement
candidate begins full-time employment. Revenue from other fee-based consulting services is recognized when the
services are provided. Provisions for sales allowances, based on historical experience, are recognized at the time
the related sale is recognized as a reduction in revenue from services.
Allowance for Uncollectible Accounts Receivable The Company records an allowance for uncollectible accounts
receivable based on historical loss experience, customer payment patterns and current economic trends. The
reserve for sales allowances, as discussed above, is also included in the allowance for uncollectible accounts
receivable. The Company reviews the adequacy of the allowance for uncollectible accounts receivable on a quarterly
basis and, if necessary, increases or decreases the balance by recording a charge or credit to SG&A expenses.
Cost of Services Cost of services are those costs directly associated with the earning of revenue. The primary
examples of these types of costs are temporary employee wages, along with associated payroll taxes, temporary
employee benefits, such as service bonus and holiday pay, and workers’ compensation costs. These costs differ
fundamentally from SG&A expenses in that they arise specifically from the action of providing our services to
customers whereas SG&A costs are incurred regardless of whether or not we place temporary employees with our
customers.
Advertising Expenses Advertising expenses from continuing operations, which are expensed as incurred and are
included in SG&A expenses, were $7.0 million in 2010, $7.1 million in 2009 and $11.1 million in 2008.
Use of Estimates The preparation of financial statements in conformity with generally accepted accounting
principles requires management to make estimates and assumptions that affect the reported amounts in the
consolidated financial statements and accompanying notes. Estimates are used for, but not limited to, the accounting
for the allowance for uncollectible accounts receivable, workers’ compensation, goodwill and long-lived asset
impairment, litigation costs and income taxes. Actual results could differ materially from those estimates.
50
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (continued)
Kelly Services, Inc. and Subsidiaries
Cash and Equivalents Cash and equivalents are stated at fair value. The Company considers securities with
original maturities of three months or less to be cash and equivalents.
Property and Equipment Property and equipment are stated at cost and are depreciated over their estimated
useful lives, principally by the straight-line method. Cost and estimated useful lives of property and equipment by
function are as follows:
The Company capitalizes external costs and internal payroll costs incurred in the development of software for internal
use as required by the Internal-Use Software Subtopic of the Financial Accounting Standards Board (―FASB‖)
Accounting Standards Codification (―ASC‖). Work in process represents capitalized costs for internal use software
not yet in service and is included with computer hardware, software and other on the consolidated balance sheet.
Depreciation expense from continuing operations was $31.3 million for 2010, $36.0 million for 2009 and $41.4 million
for 2008.
Operating Leases The Company recognizes rent expense on a straight-line basis over the lease term. This
includes the impact of both scheduled rent increases and free or reduced rents (commonly referred to as ―rent
holidays‖). The Company records allowances provided by landlords for leasehold improvements as deferred rent in
the consolidated balance sheet and as operating cash flows in the consolidated statement of cash flows.
Goodwill and Other Intangible Assets Goodwill represents the excess of the purchase price over the fair value of
net assets acquired. Purchased intangible assets with definite lives are recorded at estimated fair value at the date of
acquisition and are amortized over their respective useful lives (from 3 to 15 years) on an accelerated basis
commensurate with the related cash flows.
Impairment of Long-Lived Assets and Intangible Assets The Company evaluates long-lived assets and
intangible assets with definite lives for impairment whenever events or changes in circumstances indicate that the
carrying amount of an asset may not be recoverable. When estimated undiscounted future cash flows will not be
sufficient to recover an asset’s carrying amount, the asset is written down to its estimated fair value. Assets to be
disposed of by sale, if any, are reported at the lower of the carrying amount or estimated fair value less cost to sell.
We test goodwill for impairment at the reporting unit level annually and whenever events or circumstances make it
more likely than not that an impairment may have occurred. We have determined that our reporting units are the
same as our operating and reportable segments based on our organizational structure and the financial information
that is provided to and reviewed by management. Goodwill is tested for impairment using a two-step process. In the
first step, the estimated fair value of a reporting unit is compared to its carrying value. If the estimated fair value of a
reporting unit exceeds the carrying value of the net assets assigned to a reporting unit, goodwill is not considered
impaired and no further testing is required.
If the carrying value of the net assets assigned to a reporting unit exceeds the estimated fair value of a reporting unit,
a second step of the impairment test is performed in order to determine the implied fair value of a reporting unit’s
goodwill. If the carrying value of a reporting unit’s goodwill exceeds its implied fair value, goodwill is deemed
impaired and is written down to the extent of the difference.
51
Category20102009LifeLand $3.8$3.8-Work in process7.08.2-Buildings and improvements55.255.015 to 45 yearsComputer hardware and software183.4181.03 to 12 yearsEquipment, furniture and fixtures33.936.95 yearsLeasehold improvements36.037.9The lesser of the life of the lease or 5 years.Total property and equipment$319.3$322.8(In millions of dollars)
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (continued)
Kelly Services, Inc. and Subsidiaries
Accounts Payable Included in accounts payable are outstanding checks in excess of funds on deposit. Such
amounts totaled $10.2 million and $21.7 million at year-end 2010 and 2009, respectively.
Accrued Payroll and Related Taxes Included in accrued payroll and related taxes are outstanding checks in
excess of funds on deposit. Such amounts totaled $6.4 million and $6.3 million at year-end 2010 and 2009,
respectively. Payroll taxes are recognized proportionately to direct wages for interim periods based on expected full-
year amounts.
Income Taxes The Company accounts for income taxes using the liability method. Under this method, deferred tax
assets and liabilities are recognized for the expected tax consequences of temporary differences between the tax
bases of assets and liabilities and their reported amounts. Valuation allowances are provided against deferred tax
assets when it is more likely than not that some portion or all of the deferred tax asset will not be realized.
Uncertain tax positions that are taken or expected to be taken in a tax return are recognized in the financial
statements when it is more likely than not (i.e., a likelihood of more than fifty percent) that the position would be
sustained upon examination by tax authorities that have full knowledge of all relevant information. A recognized tax
position is then measured at the largest amount of benefit that is greater than fifty percent likely of being realized
upon ultimate settlement.
Interest and penalties related to income taxes are accounted for as income tax expense.
Stock-Based Compensation The Company may grant restricted stock awards, stock options (both incentive and
nonqualified), stock appreciation rights and performance awards to key employees utilizing the Company’s Class A
stock. The Company utilizes the market price on the date of grant as the fair market value for restricted stock awards
and estimates the fair value of stock option awards on the date of grant using an option-pricing model. The value of
awards that are ultimately expected to vest is recognized as expense over the requisite service periods in SG&A
expense in the Company’s consolidated statements of earnings.
Earnings Per Share Restricted stock awards that entitle their holders to receive nonforfeitable dividends before
vesting are considered participating securities and, therefore, included in the calculation of earnings per share using
the two-class method. The two-class method is an earnings allocation formula that determines earnings per share for
each class of common stock and participating security according to dividends declared and participation rights in
undistributed earnings. Under this method, earnings from continuing operations (or net earnings) is reduced by the
amount of dividends declared, and the remaining undistributed earnings is allocated to common stock and
participating securities based on the proportion of each class’s weighted average shares outstanding to the total
weighted average shares outstanding. The calculation of diluted earnings per share includes the effect of potential
common shares outstanding in the average weighted shares outstanding.
Workers’ Compensation The Company establishes accruals for workers’ compensation claims utilizing actuarial
methods to estimate the undiscounted future cash payments that will be made to satisfy the claims. The estimates
are based both on historical experience as well as current legal, economic and regulatory factors. The Company
regularly updates its estimates, and the ultimate cost of these claims may be greater than or less than the established
accrual. During 2010, the Company revised its estimate of the cost of outstanding workers’ compensation claims
and, accordingly, reduced expense by $5.2 million. This compares to adjustments reducing prior year workers’
compensation claims by $2.8 million in 2009 and $12.7 million in 2008.
Reclassifications Certain prior year amounts have been reclassified to conform with the current presentation,
including the reclassification of the year-to-date decrease in book overdrafts of $10.2 million in 2009 and increase of
$9.8 million in 2008 from financing to operating activities in the statement of cash flows, and the reclassification of
$3.2 million and $7.6 million in workers’ compensation receivables in 2009 from current accrued insurance and
noncurrent accrued insurance, respectively, to other assets on the consolidated balance sheet.
52
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (continued)
Kelly Services, Inc. and Subsidiaries
2. Fair Value Measurements
Trade accounts receivable, accounts payable, accrued liabilities and short-term borrowings approximate their fair
values due to the short-term maturities of these assets and liabilities. As of January 2, 2011 and January 3, 2010, the
carrying value of long-term debt (see Debt footnote), approximates the fair value. All long-term debt is classified as
current as of January 2, 2011.
Assets Measured at Fair Value on a Recurring Basis
The following tables present the assets carried at fair value as of January 2, 2011 and January 3, 2010 on the
consolidated balance sheet by fair value hierarchy level, as described below. The Company carried no liabilities at
fair value as of January 2, 2011 and January 3, 2010.
Level 1 measurements consist of quoted prices in active markets for identical assets or liabilities. Level 2
measurements include quoted prices in markets that are not active or model inputs that are observable either directly
or indirectly for substantially the full term of the asset or liability. Level 3 measurements include significant
unobservable inputs.
Money market funds as of January 2, 2011 represent investments in money market accounts, of which $2.9 million is
included in cash and equivalents and $1.2 million of restricted cash is included in prepaid expenses and other current
assets on the consolidated balance sheet. Money market funds as of January 3, 2010 represent investments in
money market accounts, all of which are restricted cash and are included in prepaid expenses and other current
assets on the consolidated balance sheet. The valuations were based on quoted market prices of those accounts as
of the respective period end.
Available-for-sale investment represents the Company’s investment in Temp Holdings Co., Ltd. and is included in
other assets on the consolidated balance sheet. The valuation is based on the quoted market price of Temp
Holdings stock on the Tokyo Stock Exchange as of the period end. The unrealized gain of $1.0 million pretax and net
of tax for the year ended January 2, 2011 and $1.6 million pretax and net of tax for the year ended January 3, 2010
was recorded in other comprehensive income, as well as in accumulated other comprehensive income, a component
of stockholders’ equity.
53
DescriptionTotalLevel 1Level 2Level 3Money market funds$4.1 $4.1 $- $- Available-for-sale investment27.8 27.8 - - Forward exchange contracts, net0.7 - 0.7 - Total assets at fair value$32.6 $31.9 $0.7 $- DescriptionTotalLevel 1Level 2Level 3Money market funds$1.0 $1.0 $- $- Available-for-sale investment23.6 23.6 - - Total assets at fair value$24.6 $24.6 $- $- (In millions of dollars)Fair Value Measurements on a Recurring BasisAs of January 2, 2011Fair Value Measurements on a Recurring BasisAs of January 3, 2010(In millions of dollars)
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (continued)
Kelly Services, Inc. and Subsidiaries
2. Fair Value Measurements (continued)
During 2010, the Company entered into two forward foreign currency exchange contracts to offset the variability in
exchange rates on its yen-denominated debt. These contracts, which are included on a net basis in prepaid
expenses and other current assets on the consolidated balance sheet, are valued using market exchange rates and
are not designated as hedging instruments. Accordingly, gains and losses resulting from recording the foreign
exchange contracts at fair value are reported in other expense, net on the consolidated statement of earnings, and
amounted to a gain of $1.6 million for the year ended January 2, 2011. At January 2, 2011, the Company had an
open forward foreign currency exchange contract with an expiration date of less than one year to buy foreign
currencies with a U.S. dollar equivalent of $6.1 million. The Company does not use financial instruments for trading
or speculative purposes.
During 2008, the Company recorded in the asset impairments line of the consolidated statement of earnings an other-
than-temporary impairment of $18.7 million related to the investment in Temp Holdings.
Assets Measured at Fair Value on a Nonrecurring Basis
The Company may be required, from time to time, to measure certain assets at fair value on a nonrecurring basis,
such as when there is evidence of impairment. In 2010, management assessed the viability of certain incomplete
software projects in Europe and the U.S. Based on the estimated costs to complete, management terminated the
projects and recorded impairment charges of $2.0 million. After the impairment charges, the remaining balance
related to these software projects was zero, which represented the fair value at January 2, 2011.
Continuing operating losses in the Company’s OCG reporting unit were deemed to be a triggering event for purposes
of assessing goodwill for impairment during the second quarter of 2010. Accordingly, we tested goodwill related to
OCG and determined that OCG goodwill was not impaired. Additionally, we completed our annual impairment test for
all reporting units in the fourth quarter for the year ended January 2, 2011 and determined that goodwill was not
impaired. The estimated fair value of each reporting unit significantly exceeded its related carrying value.
Our analysis used significant assumptions by segment, including: expected future revenue and expense growth rates,
profit margins, cost of capital, discount rate and forecasted capital expenditures. Assumptions and estimates about
future cash flows and discount rates are complex and subjective. They can be affected by a variety of factors,
including external factors such as industry and economic trends, and internal factors such as changes in our business
strategy and internal forecasts. Our revenue projections assumed a moderate recovery in the near term, followed by
long-term modest growth.
In the second quarter of 2009, due to significantly worse than anticipated economic conditions and the impacts to our
business, we revised our internal forecasts for all of our segments, which we deemed to be a triggering event for
purposes of assessing goodwill for impairment. Accordingly, goodwill at all of our reporting units was tested for
impairment in the second quarter of 2009. As a result, we recorded a goodwill impairment loss of $50.5 million, of
which $16.4 million related to the Americas Commercial reporting unit, $22.0 million related to the EMEA PT reporting
unit and $12.1 million related to the APAC Commercial reporting unit. The expense was recorded in the asset
impairments line on the consolidated statement of earnings.
We evaluate long-lived assets, including intangible assets, for impairment whenever events or changes in
circumstances indicate that the carrying value of an asset may not be recoverable, based on estimated undiscounted
future cash flows. The Company’s estimates as of June 28, 2009 resulted in a $2.1 million reduction in the carrying
value of long-lived assets and intangible assets in Japan. Additionally, the Company’s estimates as of September 27,
2009 resulted in a $0.5 million reduction in the carrying value of long-lived assets and intangible assets in Europe.
54
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (continued)
Kelly Services, Inc. and Subsidiaries
2. Fair Value Measurements (continued)
During 2008, we determined that the fair value of our EMEA Commercial reporting unit was less than its carrying
value. As a result, we recognized a goodwill impairment loss of $50.4 million in the EMEA Commercial reporting unit
during the fourth quarter of 2008. This expense was recorded in the asset impairments line on the consolidated
statement of earnings. Additionally, the Company tested its long-lived assets in the U.K. for impairment as of
December 28, 2008, resulting in an impairment charge of $11.4 million, which was recorded in the asset impairments
line of the Company’s consolidated statement of earnings. The impairment primarily included computer software and
leasehold improvements.
3. Acquisitions
During 2009, we made the following payments: $5.7 million earnout payment related to the 2007 acquisition of
access AG, $1.0 million related to the 2007 acquisition of CGR/seven LLC, $0.6 million earnout payment related to
the 2006 acquisition of The Ayers Group and $0.2 million earnout payment related to the 2008 acquisition of Toner
Graham.
During 2008, we made the following net cash payments: $13.0 million related to the acquisition of the Portuguese
subsidiaries of Randstad Holding N.V., $9.1 million related to the acquisition of Toner Graham, $7.6 million related
primarily to the acquisition of access AG and $3.0 million related to the acquisition of CGR/seven LLC.
As of January 2, 2011, there are no remaining contingent earnout payments related to any acquisitions from previous
years.
4. Restructuring
Restructuring costs incurred in 2010 totaled $7.2 million and primarily related to severance costs for the corporate
headquarters and severance and lease termination costs for branches in the EMEA Commercial and APAC
Commercial segments that were in the process of closure at the end of 2009. Restructuring costs totaled $29.9
million in 2009 and $6.5 million in 2008, and primarily related to global severance, lease terminations, asset write-offs
and other miscellaneous costs incurred in connection with the reduction of approximately 1,900 permanent
employees and the consolidation, sale or closure of approximately 240 branch locations. These costs were reported
as a component of SG&A expenses. Total costs incurred since July 2008 for the restructuring program amounted to
$43.6 million.
A summary of our balance sheet accrual related to the global restructuring costs follows (in millions of dollars):
The remaining balance of $4.7 million as of January 2, 2011 represents primarily severance and future lease
payments and is expected to be paid by 2016.
55
Balance as of December 28, 2008$4.1 Additions charged to operations29.9 Noncash charges(1.6) Reductions for cash payments(19.7) Balance as of January 3, 2010$12.7 Additions charged to operations7.2 Noncash charges(0.1) Reductions for cash payments(15.1) Balance as of January 2, 2011$4.7
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (continued)
Kelly Services, Inc. and Subsidiaries
5. Goodwill
There were no changes in the net carrying amount of goodwill for the fiscal year 2010. The changes in the net
carrying amount of goodwill for the fiscal year 2009 were as follows:
Goodwill excluding impairment losses as of January 2, 2011 and January 3, 2010 was $168.2 million.
6. Other Assets
Included in other assets are the following:
Intangible amortization expense was $3.6 million, $4.9 million and $4.6 million in 2010, 2009 and 2008, respectively.
Included in accumulated amortization as of year-end 2009 is $2.2 million related to the impairment of intangible
assets in Japan and Europe.
Included in the Other line item is a $3.4 million note receivable from a staffing entity in Brazil. The terms of the note
will allow us to convert the principal amount of the note into a 40% ownership interest in the entity. If we were to
convert the note, we also have the right to exercise, for consideration, options to increase our interest in that entity to
51% or 100%.
56
Balance BalanceBalance Balanceas ofImpairment as ofas of Impairment as ofDec. 28, 2008LossesJan. 3, 2010Dec. 28, 2008LossesJan. 3, 2010AmericasAmericas Commercial$16.4 $(16.4) $- $- $(16.4) $(16.4) Americas PT39.2 - 39.2 - - - Total Americas55.6 (16.4) 39.2 - (16.4) (16.4) EMEAEMEA Commercial- - - (50.4) - (50.4) EMEA PT22.0 (22.0) - - (22.0) (22.0) Total EMEA22.0 (22.0) - (50.4) (22.0) (72.4) APACAPAC Commercial12.1 (12.1) - - (12.1) (12.1) APAC PT1.8 - 1.8 - - - Total APAC13.9 (12.1) 1.8 - (12.1) (12.1) OCG26.3 - 26.3 - - - Consolidated Total$117.8$(50.5) $67.3$(50.4)$(50.5) $(100.9)Goodwill, NetAccumulated Impairment Losses(In millions of dollars)(In millions of dollars)20102009Deferred compensation plan (See Retirement Benefits footnote)$87.8$78.3Available-for-sale investment (See Fair Value Measurements footnote)27.823.6Workers' compensation receivable14.310.8Intangibles, net of accumulated amortization of $18.1 million and $15.3 million, respectively9.113.0Other15.516.5Other assets$154.5$142.2(In millions of dollars)
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (continued)
Kelly Services, Inc. and Subsidiaries
7. Debt
Short-Term Debt
The Company has a $90 million revolving credit facility (―facility‖) that is secured by the assets of the Company and
has a three-year term, maturing on September 28, 2012. The facility allows for borrowings in various currencies, and
is used to fund working capital, acquisitions and for general corporate purposes. The interest rate applicable to
borrowings under the facility at year-end 2010 and 2009 was 310 basis points over the London InterBank Offering
Rate (―LIBOR‖) in addition to a 40 bps facility fee. LIBOR rates vary by currency. Borrowings under the facility were
zero at year-end 2010, and $9.0 million at year-end 2009, which carried an interest rate of 5.35%. The facility
contained financial covenants and certain restrictions, described below, all of which were met at January 2, 2011.
As long as any loan is outstanding under the facility, the Company must maintain a level of earnings before
interest, taxes, depreciation, amortization and certain cash and non-cash charges that are non-recurring in
nature (―EBITDA‖) for the last twelve months of not less than negative $30 million as of the end of Q3 2009
and Q4 2009, negative $20 million as of the end of Q1 2010 and negative $7.5 million as of the end of Q2
2010. This covenant expired after Q2 2010.
The Company must not allow its ratio of EBITDA to interest expense (―Interest Coverage Ratio‖) for the last
twelve months to be below 1.5 to 1.0 as of the end of Q3 2010, 3.0 to 1.0 as of the end of Q4 2010, and 3.5
to 1.0 as of the end of Q1 2011 and thereafter.
The Company must keep its ratio of total indebtedness to the sum of net worth and total indebtedness below
0.4 to 1.0 at all times.
Dividends, stock buybacks and similar transactions are restricted when the Interest Coverage Ratio is less
than 3.0 to 1.0. When the Interest Coverage Ratio is above 3.0 to 1.0, the Company may pay up to $20
million annually, and when the Interest Coverage Ratio is above 5.0 to 1.0, the Company may pay up to $30
million annually.
The Company must adhere to other operating restrictions relating to the conduct of business, such as
certain limitations on asset sales and the type and scope of investments.
On December 4, 2009, the Company and Kelly Receivables Funding, LLC, a wholly owned bankruptcy remote
special purpose subsidiary of the Company (the ―Receivables Entity‖) entered into a Receivables Purchase
Agreement to establish a 364-day, $100 million securitization facility (―Securitization Facility‖). The Receivables
Purchase Agreement will terminate in five years, after the date of the agreement, unless terminated earlier pursuant
to its terms. Under the Securitization Facility, the Company will sell certain trade receivables and related rights
(―Receivables‖), on a revolving basis, to the Receivables Entity. The Receivables Entity may from time to time sell an
undivided variable percentage ownership interest in the Receivables. The Securitization Facility also allows for the
issuance of standby letters of credit (―SBLC‖). The Securitization Facility contains a cross-default clause that could
result in a termination of the facility if defaults occur under our other loan agreements. The Securitization Facility also
contains certain restrictions based on the performance of the Receivables.
As of January 2, 2011, the Securitization Facility carried $17.0 million of short-term borrowings at a rate of 1.57%. As
of January 3, 2010, the Securitization Facility carried $55.0 million of short-term borrowings at a rate of 1.87%. The
cost of borrowings on this facility varies on a daily basis. At year-end 2010 and 2009, the Securitization Facility also
contained $45.7 million and $44.3 million, respectively, of SBLCs related to workers’ compensation. The remaining
capacity on the facility was $37.3 million at year-end 2010 and $0.7 million at year-end 2009.
57
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (continued)
Kelly Services, Inc. and Subsidiaries
7. Debt (continued)
The Receivables Entity’s sole business consists of the purchase or acceptance through capital contributions of trade
accounts receivable and related rights from the Company. As described above, the Receivables Entity may
retransfer these receivables or grant a security interest in those receivables under the terms and conditions of the
Receivables Purchase Agreement. The Receivables Entity is a separate legal entity with its own creditors who would
be entitled, if it were ever liquidated, to be satisfied out of its assets prior to any assets or value in the Receivables
Entity becoming available to its equity holders. The assets of the Receivables Entity are not available to pay creditors
of the Company or any of its other subsidiaries. The assets and liabilities of the Receivables Entity are included in
the consolidated financial statements of the Company.
The Company has additional uncommitted one-year local credit facilities that total $11.2 million as of January 2,
2011. Borrowings under these lines totaled $0.1 million and $1.0 million at year-end 2010 and 2009, respectively.
The interest rate for these borrowings was 5.0% at January 2, 2011 and 2.2% at January 3, 2010.
Long-Term Debt
The Company has a three-year syndicated term loan facility comprised of 9.0 million euros and 5.0 million U.K.
pounds, dated October 10, 2008 and maturing October 3, 2011. The facility was used to refinance short-term
borrowings related to the Portugal and Toner Graham acquisitions. On September 28, 2009, the Company amended
this term loan to conform to the pricing, terms, and conditions of the $90 million revolving credit facility. The maturity
date of the term loan remained unchanged. As of year end, the loan bore interest at the LIBOR rate applicable to
each currency plus a spread of 350 basis points. The entire principal amount is due upon maturity with interest
payments due at intervals of one, two, three, or six months, as elected by the Company. The interest rate on the
amount outstanding under the loan agreement varied by currency and ranged from 4.24% to 4.44% at the end of
2010 and 3.95% to 4.02% at the end of 2009. The U.S. dollar amount outstanding, which fluctuates based on foreign
exchange rates, totaled approximately $19.7 million at January 2, 2011, all of which is classified as current, and $20.9
million at January 3, 2010.
In November, 2007, the Company entered into a five-year 5.5 billion yen-denominated loan agreement, the proceeds
of which were used to repay all of the Company’s outstanding short-term yen-denominated borrowings. On
September 28, 2009, the Company amended this term loan to conform to the pricing, terms, and conditions of the
$90 million revolving credit facility. As of the 2010 and 2009 year end, the loan bore interest at JPY LIBOR plus 350
basis points. The interest rate on the outstanding debt was 3.70% at the end of 2010 and 4.03% at the end of 2009.
As a result of the amendment, the Company is required to make principal payments equal to 12.5% of the original 5.5
billion yen-denominated loan balance, as well as the related interest payments, on November 17, 2009, May 13,
2010, November 13, 2010, May 13, 2011, and the remaining 50% due on October 3, 2011. The U.S. dollar amount
outstanding, which fluctuates based on foreign exchange rates, totaled approximately $42.0 million at January 2,
2011, all of which is classified as current, and $51.2 million at January 3, 2010, of which $14.6 million was classified
as current.
The Company’s long-term debt is secured by the general assets of the Company. All the long-term loans carry the
same financial covenants and restrictions as described above for the $90 million revolving credit facility, all of which
were met as of January 2, 2011.
58
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (continued)
Kelly Services, Inc. and Subsidiaries
8. Retirement Benefits
The Company provides a qualified defined contribution plan covering substantially all U.S.-based full-time employees,
except officers and certain other management employees. Upon approval by the Board of Directors, a discretionary
contribution based on eligible wages may be funded annually. Discretionary contributions, which were suspended in
2008 and 2009, were reinstated in 2010. The plan also offers a savings feature with Company matching
contributions. Company matching contributions were suspended as of October, 2009, and have been reinstated
effective January, 2011. Assets of this plan are held by an independent trustee for the sole benefit of participating
employees.
A nonqualified deferred compensation plan is provided for officers and certain other management employees. Upon
approval by the Board of Directors, a discretionary contribution based on eligible wages may be made annually.
Discretionary contributions, which were suspended in 2008 and 2009, were reinstated in 2010. This plan also
includes provisions for salary deferrals and Company matching contributions. Company matching contributions were
suspended as of February, 2009 and have been reinstated effective January, 2011.
The liability for the nonqualified plan was $88.0 million and $80.5 million as of year-end 2010 and 2009, respectively,
and is included in current accrued payroll and related taxes and noncurrent accrued retirement benefits. The cost of
participants’ earnings on this liability, which were charged to SG&A expenses, were $9.0 million in 2010 and $13.6
million in 2009, and losses of $25.3 million in 2008. In connection with the administration of this plan, the Company
has purchased company-owned variable universal life insurance policies insuring the lives of certain officers and key
employees. The cash surrender value of these policies, which is based primarily on investments in mutual funds and
can only be used for payment of the Company’s obligations related to the non-qualified deferred compensation plan
noted above, was $87.8 million and $78.3 million at year-end 2010 and 2009, respectively. These investments are
included in other assets and are restricted for the use of funding this plan. Earnings on these assets, which were
included in SG&A expenses, were $10.1 million in 2010 and $13.8 million in 2009, and losses of $24.3 million in
2008.
The net expense from continuing operations for retirement benefits for both the qualified and nonqualified deferred
compensation plans totaled $0.6 million in 2010, $0.6 million in 2009 and $3.7 million in 2008.
In addition, the Company also has several defined benefit pension plans in locations outside of the United States.
The total projected benefit obligation, assets and unfunded liability for these plans, as of January 2, 2011, were $11.9
million, $7.6 million and $4.3 million, respectively. The total projected benefit obligation, assets and unfunded liability
for these plans, as of January 3, 2010, were $10.5 million, $6.9 million and $3.6 million, respectively. Total pension
expense for these plans was $0.8 million, $1.0 million and $0.5 million in 2010, 2009 and 2008, respectively. Pension
contributions and the amount of accumulated other comprehensive income expected to be recognized in 2011 are
not significant.
59
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (continued)
Kelly Services, Inc. and Subsidiaries
9. Stockholders’ Equity
Common Stock
The authorized capital stock of the Company is 100,000,000 shares of Class A common stock and 10,000,000 shares
of Class B common stock. Class A shares have no voting rights and are not convertible. Class B shares have voting
rights and are convertible into Class A shares on a share-for-share basis at any time. Both classes of stock have
identical rights in the event of liquidation.
Class A shares and Class B shares are both entitled to receive dividends, subject to the limitation that no cash
dividend on the Class B shares may be declared unless the Board of Directors declares an equal or larger cash
dividend on the Class A shares. As a result, a cash dividend may be declared on the Class A shares without
declaring a cash dividend on the Class B shares.
On May 11, 2010, the Company sold 1,576,169 shares of Kelly’s Class A common stock to Temp Holdings. The
shares were sold in a private transaction at $15.42 per share, which was the average of the closing prices of the
Class A common stock for the five days from May 3, 2010 through May 7, 2010, and represented 4.8 percent of the
outstanding Class A shares after the completion of the sale. As part of this transaction, Kelly added a representative
of Temp Holdings to Kelly’s Board of Directors.
On August 8, 2007, the Board of Directors authorized the repurchase of up to $50 million of the Company’s
outstanding Class A common shares. In connection with this program, which expired in August, 2009, the Company
repurchased a total of 2,116,570 shares for $42.7 million in the open market during 2007 and 2008.
Accumulated Other Comprehensive Income
The components of accumulated other comprehensive income at year-end 2010 and 2009 were as follows:
60
20102009Cumulative translation adjustments, net of tax benefit of $2.1 million in 2010 and $1.6 million in 2009$28.9$25.3Unrealized gain on marketable securities2.61.6Pension liability, net of tax benefit of $0.2 million in2010 and $0.5 million in 2009(2.5)(1.8)$29.0$25.1(in millions of dollars)
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (continued)
Kelly Services, Inc. and Subsidiaries
10. Earnings Per Share
The reconciliation of basic earnings per share on common stock for the year ended January 2, 2011 follows (in
millions of dollars except per share data). Reconciliations for 2009 and 2008 are not applicable, since an allocation of
the net loss in those years to participating securities would have an anti-dilutive effect on basic and diluted per share
amounts.
Due to the fact that there were no potentially dilutive common shares outstanding during the period, the computations
of basic and diluted earnings per share on common stock are the same for 2010, 2009 and 2008. Stock options
representing 0.7 million, 0.9 million and 1.1 million shares for 2010, 2009 and 2008, respectively, were excluded from
the computation of diluted earnings (loss) per share due to their anti-dilutive effect.
We have presented earnings per share for our two classes of common stock on a combined basis. This presentation
is consistent with the earnings per share computations that result for each class of common stock utilizing the two-
class method as described in ASC Topic 260, ―Earnings Per Share‖. The two-class method is an earnings allocation
formula which determines earnings per share for each class of common stock according to the dividends declared (or
accumulated) and participation rights in the undistributed earnings.
In applying the two class method, we have determined that the undistributed earnings should be allocated to each
class on a pro rata basis after consideration of all of the participation rights of the Class B shares (including voting
and conversion rights) and our history of paying dividends equally to each class of common stock on a per share
basis.
The Company’s Restated Certificate of Incorporation allows the Board of Directors to declare a cash dividend to
Class A shares without declaring equal dividends to the Class B shares. Class B shares’ voting and conversion
rights, however, effectively allow the Class B shares to participate in dividends equally with Class A shares on a per
share basis.
The Class B shares are the only shares with voting rights. The Class B shareholders are therefore able to exercise
voting control with respect to all matters requiring stockholder approval, including the election of or removal of
directors. The Board of Directors has historically declared and the Company historically has paid equal per share
dividends on both the Class A and Class B shares. Each class has participated equally in all dividends declared
since 1987.
In addition, Class B shares are convertible, at the option of the holder, into Class A shares on a one for one basis. As
a result, Class B shares can participate equally in any dividends declared on the Class A shares by exercising their
conversion rights.
61
2010Net earnings $26.1 Less: Earnings allocated to participating securities(0.3) Net earnings available to common shareholders$25.8 Earnings per share on common stock:Basic$0.71Diluted0.71Average common shares outstanding (millions)Basic36.1Diluted36.1
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (continued)
Kelly Services, Inc. and Subsidiaries
11. Stock-Based Compensation
Under the Equity Incentive Plan (the ―Plan‖), the Company may grant stock options (both incentive and nonqualified),
stock appreciation rights, restricted stock awards and performance awards to key employees utilizing the Company’s
Class A stock. The Plan provides that the maximum number of shares available for grants is 10 percent of the
outstanding Class A stock, adjusted for Plan activity over the preceding five years. Shares available for future grants
at January 2, 2011 under the Equity Incentive Plan were 1,888,532. The Company issues shares out of treasury
stock to satisfy stock-based awards. The Company has no intent to repurchase additional shares for the purpose of
satisfying stock-based awards.
In 2010, 2009 and 2008, the Company recognized stock-based compensation cost of $4.2 million, $6.0 million and
$5.6 million, respectively, as well as related tax benefits of $1.6 million, $2.3 million and $2.2 million, respectively.
Restricted Stock Awards
Restricted stock awards, which typically vest over a period of 3 to 5 years, are issued to certain key employees and
are subject to forfeiture until the end of an established restriction period. The Company utilizes the market price on
the date of grant as the fair market value of restricted stock awards and expenses the fair value on a straight-line
basis over the vesting period.
A summary of the status of nonvested restricted stock awards under the Plan as of the year ended January 2, 2011
and changes during this period is presented as follows:
As of January 2, 2011, unrecognized compensation cost related to unvested restricted shares totaled $11.0 million.
The weighted average period over which this cost is expected to be recognized is approximately two years. The
weighted average grant date fair value of restricted stock awards granted during 2010, 2009 and 2008 was $18.08,
$12.82 and $20.61, respectively. The total fair market value of restricted shares vested during 2010, 2009 and 2008
was $3.4 million, $2.8 million and $3.7 million, respectively.
62
Weighted AverageRestrictedGrant DateStockFair ValueNonvested at January 3, 2010519,070$21.92Granted449,900 18.08Vested(226,640)23.78Forfeited(33,925) 22.54Nonvested at January 2, 2011708,405$18.85
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (continued)
Kelly Services, Inc. and Subsidiaries
11. Stock-Based Compensation (continued)
Stock Options
Under the terms of the Plan, stock options may not be granted at prices less than the fair market value on the date of
grant, nor for a term exceeding 10 years, and typically vest over 3 years. The Company expenses the fair value of
stock option grants on a straight-line basis over the vesting period. No stock options were granted in 2010, 2009 and
2008.
A summary of the status of stock option grants under the Plan as of the year ended January 2, 2011 and changes
during this period is presented as follows:
The table above includes 55,500 of non-employee director shares outstanding at January 2, 2011.
As of January 2, 2011, there was no unrecognized compensation cost related to unvested stock options. No stock
options were exercised in 2010, 2009 and 2008.
In 2010 and 2009, windfall tax benefits arising from stock-based compensation were insignificant. In 2008, windfall
tax benefits totaled $0.1 million and were included in the ―Sale of stock and other financing activities‖ component of
net cash from financing activities in the consolidated statement of cash flows.
12. Other Expense, Net
Included in other expense, net are the following:
Dividend income includes dividends earned on the Company’s investment in Temp Holdings (see Fair Value
Measurements footnote). Foreign exchange losses in 2008 related to yen-denominated net debt for the Temp
Holdings investment and ruble-denominated intercompany balances in Russia.
63
WeightedWeightedAverageAverageRemainingAggregateExercise ContractualIntrinsicOptionsPriceTerm (Years)ValueOutstanding at January 3, 2010851,306$25.09Granted- - Exercised- - Forfeited- - Expired(206,270)24.36Outstanding at January 2, 2011645,036$25.322.29$- Options exercisable at January 2, 2011645,036$25.322.29$- 201020092008Interest income$0.8$1.3$3.8Interest expense(5.7)(4.1)(4.1)Dividend income0.40.60.7Foreign exchange losses(1.2)(0.5)(3.7)Other0.30.5(0.1)Other expense, net$(5.4)$(2.2)$(3.4)(In millions of dollars)
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (continued)
Kelly Services, Inc. and Subsidiaries
13. Income Taxes
Earnings (loss) from continuing operations before taxes for the years 2010, 2009 and 2008 were taxed under the
following jurisdictions:
The provision for income taxes from continuing operations was as follows:
Deferred taxes are comprised of the following:
64
201020092008Domestic$27.3$(56.8)$8.7Foreign5.4(91.5)(82.4)Total$32.7$(148.3)$(73.7)(in million of dollars)201020092008Current tax expense: U.S. federal$6.2$(14.0)$(6.9) U.S. state and local 0.60.90.1 Foreign 9.10.98.2 Total current 15.9(12.2)1.4Deferred tax expense: U.S. federal(11.3)(21.6)5.5 U.S. state and local(0.3)(3.3)1.3 Foreign2.3(6.1)(0.2)Total deferred (9.3)(31.0)6.6Total provision$6.6$(43.2)$8.0(in millions of dollars)20102009Depreciation and amortization$(5.0)$(7.7)Employee compensation and benefit plans49.441.1Workers' compensation26.925.7Unrealized loss on securities7.77.0Loss carryforwards41.045.8Credit Carryforwards39.536.2Other, net(4.8)(1.2)Valuation allowance(52.5)(52.7)Net deferred tax assets$102.2$94.2(in millions of dollars)
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (continued)
Kelly Services, Inc. and Subsidiaries
13. Income Taxes (continued)
The deferred tax balance is classified in the consolidated balance sheet as:
The differences between income taxes from continuing operations for financial reporting purposes and the U.S.
statutory rate of 35% are as follows:
General business credits primarily represent work opportunity credits in the United States. Foreign business taxes
are taxes based on revenue less certain expenses and are classified as income taxes under ASC 740. The increase
in 2010 is primarily due to the French business tax, which had been classified as a component of SG&A prior to 2010.
The French government changed the business tax from an asset-based tax to an income-based tax, thereby
requiring the classification of this tax as an income tax for 2010.
The Company has U.S. general business credit carryforwards of $37.8 million which expire from 2028 to 2030 and
foreign tax credit carryforwards of $1.7 million which expire in 2019 and 2020. The net tax effect of foreign loss
carryforwards at January 2, 2011 totaled $41.0 million which expire as follows (in millions of dollars):
65
20102009Current assets, deferred tax$22.4$21.0Noncurrent deferred tax asset84.077.5Current liabilities, income and other taxes(1.5)(0.9)Noncurrent liabilities, other long-term liabilities(2.7)(3.4)$102.2$94.2(in millions of dollars)201020092008Income tax based on statutory rate$11.4$(51.9)$(25.8)State income taxes, net of federal benefit0.2(1.6)0.9General business credits (11.7)(11.8)(11.3)Life insurance cash surrender value(3.3)(4.6)8.7Impairment0.215.625.1Restructuring0.84.91.2Foreign items0.85.77.9Foreign business taxes 4.50.41.3Worthless stock benefit(0.9)(3.6)- Stock-based compensation0.71.1- Change in deferred tax realizability3.0- (0.7) Other, net0.92.60.7Total$6.6$(43.2)$8.0(in millions of dollars)YearAmount2011-2013$0.92014-20163.12017-20202.8No expiration34.2Total$41.0
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (continued)
Kelly Services, Inc. and Subsidiaries
13. Income Taxes (continued)
The Company has established a valuation allowance for loss carryforwards and future deductible items in certain
foreign jurisdictions. The valuation allowance is determined in accordance with the provisions of ASC Topic 740
(―ASC 740‖), Income Taxes, which requires an assessment of both negative and positive evidence when measuring
the need for a valuation allowance. The Company’s foreign losses in recent periods in these jurisdictions
represented sufficient negative evidence to require a valuation allowance under ASC 740. The Company intends to
maintain a valuation allowance until sufficient positive evidence exists to support realization of the foreign deferred
tax assets.
Provision has not been made for U.S. or additional foreign income taxes on an estimated $26.2 million of
undistributed earnings of foreign subsidiaries, which are permanently reinvested. If such earnings were to be
remitted, management believes that U.S. foreign tax credits would largely eliminate any such U.S. and foreign income
taxes.
Deferred income taxes recorded in other comprehensive income include:
In the fourth quarter of 2009, an adjustment was made to deferred taxes to correct an immaterial error related to
years prior to 2007. This caused the income tax benefit to be reduced by $1.7 million, and other comprehensive
income to be reduced by $1.5 million.
A reconciliation of the beginning and ending amount of unrecognized tax benefits is as follows:
If the $6.4 million in 2010, $6.8 million in 2009 and $2.5 million in 2008 of unrecognized tax benefits were recognized,
they would have a favorable effect of $6.0 million in 2010, $6.2 million in 2009 and $2.0 million in 2008 on the
effective tax rate.
66
201020092008Cumulative translation adjustments$(0.3)$(3.5)$5.9Pension liability(0.3) 0.10.3Total$(0.6)$(3.4)$6.2(in millions of dollars)201020092008Balance at beginning of the year$6.8$2.5$3.7Additions based on tax positions related to the current year- 4.80.4Additions for prior years' tax positions0.10.40.5Reductions for prior years' tax positions(0.3)(0.4)(0.9)Reductions for settlements- (0.2)(0.9)Reductions for expiration of statutes(0.2)(0.3)(0.3)Balance at end of the year$6.4$6.8$2.5(in millions of dollars)
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (continued)
Kelly Services, Inc. and Subsidiaries
13. Income Taxes (continued)
The Company recognizes both interest and penalties as part of the income tax provision. The Company recognized
expense of $0.1 million in 2010 and a benefit of $0.2 million in 2009 and $0.5 million in 2008 for interest and
penalties. At year end, accrued interest and penalties were $0.6 million in 2010 and $0.5 million in 2009.
The Company files income tax returns in the U.S. and in various states and foreign countries. In the major
jurisdictions where the Company operates, it is generally no longer subject to income tax examinations by tax
authorities for years before 2003.
The Company and its subsidiaries have various other income tax returns in the process of examination,
administrative appeals or litigation. The unrecognized tax benefit and related interest and penalty balances include
approximately $1.6 million for 2010 and $1.3 million for 2009 related to tax positions which are reasonably possible to
change within the next twelve months due to income tax audits, settlements and statute expirations.
14. Supplemental Cash Flow Information
Changes in operating assets and liabilities, net of acquisitions, as disclosed in the statements of cash flows, for the
fiscal years 2010, 2009 and 2008, respectively, were as follows:
The Company paid interest of $6.1 million, $4.2 million and $3.7 million in 2010, 2009 and 2008, respectively. The
Company received a refund of income taxes of $7.8 million in 2010 and $9.4 million in 2009, and paid income taxes
of $26.9 million in 2008.
67
201020092008(Increase) decrease in trade accounts receivable$(95.5)$116.6$28.9Decrease (increase) in prepaid expenses and other current assets25.0(9.2)(19.7)Increase (decrease) in accounts payable and accrued liabilities0.4(59.0)72.3Increase (decrease) in accrued payroll and related taxes36.0(41.9)(12.7)Increase (decrease) in accrued insurance7.04.5(10.9)Increase (decrease) in income and other taxes9.4(2.0)(13.1)Total changes in operating assets and liabilities $(17.7)$9.0$44.8(in millions of dollars)
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (continued)
Kelly Services, Inc. and Subsidiaries
15. Commitments
The Company conducts its field operations primarily from leased facilities. The following is a schedule by fiscal year
of future minimum commitments under operating leases as of January 2, 2011 (in millions of dollars):
Lease expense from continuing operations for fiscal 2010, 2009 and 2008 amounted to $50.1 million, $56.8 million
and $61.8 million, respectively.
In addition to operating lease agreements, the Company has entered into unconditional purchase obligations totaling
$25.4 million. These obligations relate primarily to voice and data communications services which the Company
expects to utilize generally within the next three fiscal years, in the ordinary course of business. The Company has
no material unrecorded commitments, losses, contingencies or guarantees associated with any related parties or
unconsolidated entities.
16. Contingencies
The Company is the subject of two pending class action lawsuits. The two lawsuits, Fuller v. Kelly Services, Inc. and
Kelly Home Care Services, Inc., pending in the Superior Court of California, Los Angeles, and Sullivan v. Kelly
Services, Inc., pending in the U.S. District Court Southern District of California, both involve claims for monetary
damages by current and former temporary employees working in the State of California.
The Fuller matter involves claims relating to alleged misclassification of personal attendants as exempt and not
entitled to overtime compensation under state law and to alleged technical violations of a state law governing the
content of employee pay stubs. On April 30, 2007, the Court in the Fuller case certified both plaintiff classes involved
in the suit. In the third quarter of 2008, Kelly was granted a hearing date for its motions related to summary judgment
on both certified claims. On March 13, 2009, the Court granted Kelly’s motion for decertification of the classes.
Plaintiffs filed a petition for review on April 3, 2009 requesting the decertification ruling be overturned. Plaintiffs’
request was granted on May 17, 2010 and the suit was recertified as a class action. The Sullivan matter relates to
claims by temporary workers for compensation while interviewing for assignments. On April 27, 2010, the Court in
the Sullivan matter certified the lawsuit as a class action. The Company believes it has meritorious defenses in both
lawsuits and will continue to vigorously defend itself during the litigation process.
The Company is also involved in a number of other lawsuits arising in the ordinary course of its business, typically
employment discrimination and wage and hour matters. While management does not expect any of these other
matters to have a material adverse effect on the Company’s results of operations, financial position or cash flows,
litigation is subject to inherent uncertainties and the Company is not at this time able to predict the outcome of these
matters. It is reasonably possible that some matters could be decided unfavorably to the Company and, if so, could
have a material adverse impact on our consolidated financial statements. During 2010 and 2009, the Company
reassessed its potential exposure from pending litigation and established additional reserves of $3.5 million and $4.4
million, respectively. The accrual for litigation costs at year-end 2010 and 2009 amounted to $3.6 million and $2.3
million, respectively, and is included in accounts payable and accrued liabilities on the consolidated balance sheet.
68
Fiscal year: 2011$44.0 201231.6 201319.8 20148.6 20154.6 Later years7.2 Total$115.8
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (continued)
Kelly Services, Inc. and Subsidiaries
17. Segment Disclosures
The Company’s segments are based on the organizational structure for which financial results are regularly evaluated
by the Company’s chief operating decision maker to determine resource allocation and assess performance. The
Company’s seven reporting segments are: (1) Americas Commercial, (2) Americas Professional and Technical
(―Americas PT‖), (3) Europe, Middle East and Africa Commercial (―EMEA Commercial‖), (4) Europe, Middle East and
Africa Professional and Technical (―EMEA PT‖), (5) Asia Pacific Commercial (―APAC Commercial‖), (6) Asia Pacific
Professional and Technical (―APAC PT‖) and (7) Outsourcing and Consulting Group (―OCG‖).
The Commercial business segments within the Americas, EMEA and APAC regions represent traditional office
services, contact-center staffing, marketing, electronic assembly, light industrial and substitute teachers. The PT
segments encompass a wide range of highly skilled temporary employees, including scientists, financial
professionals, attorneys, engineers, IT specialists and healthcare workers. OCG includes recruitment process
outsourcing (―RPO‖), contingent workforce outsourcing (―CWO‖), business process outsourcing (―BPO‖), payroll
process outsourcing (―PPO‖), executive placement and career transition/outplacement services. Corporate expenses
that directly support the operating units have been allocated to the seven segments based on a work effort, volume
or, in the absence of an available measurement process, proportionately based on revenue from services. Included in
Corporate is $0.5 million in 2010, $53.1 million in 2009 and $80.5 million in 2008 related to asset impairment charges
(see Fair Value Measurements and Goodwill footnotes) and $5.3 million in 2009 and $22.5 million in 2008 related to
litigation costs.
69
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (continued)
Kelly Services, Inc. and Subsidiaries
17. Segment Disclosures (continued)
The following table presents information about the reported operating income of the Company for the fiscal years
2010, 2009 and 2008. Asset information by reportable segment is not reported, since the Company does not
produce such information internally nor does it use such data to manage its business.
70
201020092008Revenue from Services:Americas Commercial$2,428.2 $1,980.3 $2,516.7 Americas PT889.0 792.6 938.2 Total Americas Commercial and PT3,317.2 2,772.9 3,454.9 EMEA Commercial872.0 895.2 1,310.5 EMEA PT147.6 141.9 172.5 Total EMEA Commercial and PT1,019.6 1,037.1 1,483.0 APAC Commercial355.3 284.9 336.0 APAC PT32.5 25.4 34.3 Total APAC Commercial and PT387.8 310.3 370.3 OCG254.8 219.9 233.3 Less: Intersegment revenue (29.1) (25.4) (24.2) Consolidated Total$4,950.3 $4,314.8 $5,517.3 Earnings (Loss) from Operations:Americas Commercial$79.3 $10.3 $69.9 Americas PT46.3 23.2 48.4 Total Americas Commercial and PT125.6 33.5 118.3 EMEA Commercial6.3 (25.7) (3.1) EMEA PT1.8 (2.8) 2.3 Total EMEA Commercial and PT8.1 (28.5) (0.8) APAC Commercial2.8 (4.6) (0.3) APAC PT(3.1) (1.5) (0.5) Total APAC Commercial and PT(0.3) (6.1) (0.8) OCG(17.6) (11.8) 2.9 Corporate(77.7) (133.2) (189.9) Consolidated Total$38.1 $(146.1) $(70.3) (In millions of dollars)
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (continued)
Kelly Services, Inc. and Subsidiaries
17. Segment Disclosures (continued)
A summary of revenue from services by geographic area for 2010, 2009 and 2008 follows:
Foreign revenue is based on the country in which the legal subsidiary is domiciled. No single foreign country’s
revenue was material to the consolidated revenues of the Company.
A summary of long-lived assets information by geographic area as of the years ended 2010 and 2009 follows:
Long-lived assets include primarily property and equipment and intangible assets. No single foreign country’s long-
lived assets were material to the consolidated long-lived assets of the Company.
71
201020092008Revenue From Services:Domestic$3,121.9$2,634.3$3,237.1International1,828.41,680.52,280.2 Total$4,950.3$4,314.8$5,517.3(In millions of dollars)20102009Long-Lived Assets:Domestic$90.6$110.5International22.429.6 Total$113.0$140.1(In millions of dollars)
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (continued)
Kelly Services, Inc. and Subsidiaries
72
SELECTED QUARTERLY FINANCIAL DATA (unaudited)FirstSecondThirdFourthQuarterQuarterQuarterQuarterYearRevenue from services$1,130.4 $1,209.4 $1,284.7 $1,325.8 $4,950.3 Gross profit180.0 190.9 207.2 216.4 794.5 SG&A expenses181.6 180.9 192.9 199.0 754.4 Restructuring charges (included in SG&A)4.4 - 2.8 - 7.2 Asset impairments- 1.5 - 0.5 2.0 (Loss) earnings from continuing operations (2.0) 3.9 9.6 14.6 26.1 Earnings from discontinued operations, net of tax- - - - - Net (loss) earnings(2.0) 3.9 9.6 14.6 26.1 Basic (loss) earnings per share (1) (Loss) earnings from continuing operations(0.06) 0.11 0.26 0.39 0.71 Earnings from discontinued operations- - - - - Net (loss) earnings(0.06) 0.11 0.26 0.39 0.71 Diluted (loss) earnings per share (1) (Loss) earnings from continuing operations(0.06) 0.11 0.26 0.39 0.71 Earnings from discontinued operations- - - - - Net (loss) earnings(0.06) 0.11 0.26 0.39 0.71 Dividends per share- - - - - FirstSecondThirdFourthQuarterQuarterQuarterQuarterYear Revenue from services$1,042.6 $1,028.9 $1,049.2 $1,194.1 $4,314.8 Gross profit175.5 171.7 166.2 188.3 701.7 SG&A expenses206.1 193.6 193.7 201.3 794.7 Restructuring charges (included in SG&A)7.2 4.7 4.6 13.4 29.9 Asset impairments- 52.6 0.5 - 53.1 Loss from continuing operations (16.1) (66.0) (14.8) (8.2) (105.1) Earnings from discontinued operations, net of tax0.6 - - - 0.6 Net loss(15.5) (66.0) (14.8) (8.2) (104.5) Basic (loss) earnings per share (1) Loss from continuing operations(0.46) (1.89) (0.43) (0.23) (3.01) Earnings from discontinued operations0.02 - - - 0.02 Net loss(0.45) (1.89) (0.43) (0.23) (3.00) Diluted (loss) earnings per share (1) Loss from continuing operations(0.46) (1.89) (0.43) (0.23) (3.01) Earnings from discontinued operations0.02 - - - 0.02 Net loss(0.45) (1.89) (0.43) (0.23) (3.00) Dividends per share- - - - - (1) Earnings (loss) per share amounts for each quarter are required to be computed independently and may not equal the amountscomputed for the total year.Fiscal Year 2010Fiscal Year 2009(In millions of dollars except per share data)(In millions of dollars except per share data)
SCHEDULE II - VALUATION RESERVES
Kelly Services, Inc. and Subsidiaries
January 2, 2011
(In millions of dollars)
73
Balance at beginning of yearCharged to costs and expensesCharged to other accounts *Currency exchange effectsDeductions from reservesBalance at end of yearDescriptionFiscal year ended January 2, 2011:Reserve deducted in the balance sheet from the assets to which it applies -Allowance for doubtful accounts$15.0 2.1 - (0.2) (4.6) $12.3 Deferred tax assets valuation allowance$52.7 6.1 - (1.0) (5.3) $52.5 Fiscal year ended January 3, 2010:Reserve deducted in the balance sheet from the assets to which it applies -Allowance for doubtful accounts$17.0 2.2 - 0.6 (4.8) $15.0 Deferred tax assets valuation allowance$44.2 7.5 - 2.3 (1.3) $52.7 Fiscal year ended December 28, 2008:Reserve deducted in the balance sheet from the assets to which it applies -Allowance for doubtful accounts$18.2 6.7 0.9 (1.4) (7.4) $17.0 Deferred tax assets valuation allowance$28.7 24.9 - (6.2) (3.2) $44.2 *Allowance of companies acquired.Additions
INDEX TO EXHIBITS
REQUIRED BY ITEM 601,
REGULATION S-K
Exhibit No.
Description
Page
3.1 Restated Certificate of Incorporation, effective May 6, 2009 (Reference is made
to Exhibit 3.1 to the Form 8-K filed with the Commission on May 8, 2009 which
is incorporated herein by reference).
3.2 By-laws, effective May 6, 2009 (Reference is made to Exhibit 3.2 to the Form
8-K filed with the Commission on May 8, 2009, which is incorporated herein
by reference).
10.1
Short-Term Incentive Plan, as amended and restated on March 23, 1998 and
further amended on February 6, 2003 and November 8, 2007 (Reference is
made to Exhibit 10.1 to the Form 8-K filed with the Commission on November
14, 2007, which is incorporated herein by reference).
10.2
Kelly Services, Inc. Equity Incentive Plan (Reference is made to Exhibit 10.2 to
the Form 8-K filed with the Commission on May 14, 2010, which is incorporated
herein by reference).
10.3
Kelly Services, Inc. Executive Severance Plan, as amended November 8, 2007
(Reference is made to Exhibit 10.3 to the Form 8-K filed with the Commission
on November 14, 2007, which is incorporated herein by reference).
10.4 Kelly Services, Inc. 1999 Non-Employee Directors Stock Option Plan (Reference
is made to Appendix B to the Definitive Proxy Statement furnished in connection with
the solicitation of proxies on behalf of the Board of Directors for use at the
Annual Meeting of Stockholders of the Company held on May 10, 2006 filed
with the Commission on April 10, 2006, which is incorporated herein by reference).
10.5 Kelly Services, Inc. Non-Employee Director Stock Award Plan, as amended and
Restated effective February 12, 2008 (Reference is made to Appendix A to the
Definitive Proxy Statement furnished in connection with the solicitation of proxies
on behalf of the Board of Directors for use at the Annual Meeting of Stockholders
of the Company held May 6, 2008 filed with the Commission on April 4, 2008, which
is incorporated herein by reference).
10.6
Three-year, secured, revolving credit agreement, dated September 28, 2009
(Reference is made to Exhibit 10.6 to the Form 8-K filed with the Commission on
September 29, 2009, which is incorporated herein by reference).
10.7
Kelly Services, Inc. Performance Incentive Plan, as amended and restated on
March 29, 1996 and April 14, 2000 (Reference is made to Exhibit 10 to the Form 10-Q
for the quarterly period ended April 1, 2001, filed with the Commission on May 14, 2001,
which is incorporated herein by reference).
10.8
Form of Amendment to Performance Incentive Plan (Reference is made to Exhibit 10.1
to the Form 8-K filed with the Commission on November 9, 2006, which is incorporated
herein by reference).
74
INDEX TO EXHIBITS
REQUIRED BY ITEM 601,
REGULATION S-K (continued)
Exhibit No.
Description
Page
10.10 Form of Amendment to 1999 Non-Employee Directors Stock Option Plan
(Reference is made to Exhibit 10.4 to the Form 8-K filed with the Commission on
November 9, 2006, which is incorporated herein by reference).
10.12 2008 Management Retirement Plan (Reference is made to Exhibit 10.12 to the
Form 8-K filed with the Commission on November 14, 2007, which is incorporated
herein by reference).
10.14
10.15
Pledge and Security Agreement, dated September 28, 2009 (Reference is made to
Exhibit 10.14 to the Form 8-K filed with the Commission on September 29, 2009,
which is incorporated herein by reference).
Receivables Purchase Agreement, dated December 4, 2009 (Reference is made to
Exhibit 10.17 to the Form 8-K filed with the Commission on December 9, 2009,
which is incorporated herein by reference).
14 Code of Business Conduct and Ethics, adopted February 9, 2004, as amended
on November 9, 2010.
21 Subsidiaries of Registrant.
23 Consent of Independent Registered Public Accounting Firm.
24
Power of Attorney.
31.1 Certification Pursuant to Rule 13a-14(a)/15d-14(a).
31.2 Certification Pursuant to Rule 13a-14(a)/15d-14(a).
32.1 Certification Pursuant to 18 U.S.C. Section 1350, as Adopted
Pursuant to Section 906 of the Sarbanes-Oxley Act of 2002.
32.2 Certification Pursuant to 18 U.S.C. Section 1350, as Adopted
Pursuant to Section 906 of the Sarbanes-Oxley Act of 2002.
76
79
83
84
85
86
87
88
75
Exhibit 14
Code of Business Conduct and Ethics
The Board of Directors (the "Board") of Kelly Services, Inc. (―the Company") has adopted the following Code of
Business Conduct and Ethics (the ―Code‖) for itself and the officers and employees of the Company and its
subsidiaries.
The Code is intended to help us recognize and deal with ethical issues, deter wrongdoing, provide mechanisms to
report and prevent dishonest or unethical conduct and foster a culture of honesty and accountability as we collectively
work to achieve our Vision, demonstrate our Character and adhere to our Values.
Each of us has a personal responsibility to conduct ourselves, and ensure that our suppliers, agents and
representatives are aware of their obligation to conduct themselves, in a legal, ethical way and to comply with both
the letter and the spirit of this Code.
No code or policy can anticipate every situation that may arise. This Code is intended to serve as a guide.
Employees are encouraged to ask their manager questions about particular circumstances that may involve the
provisions of this Code. Employees also may present their questions to the Vice President, Internal Audit or the
General Counsel.
Conflict of Interest
A "conflict of interest" occurs when our individual private interests interfere, or appear to interfere, in any way with the
interests of the Company. Each of us must avoid conflicts of interest with the Company.
This Code does not attempt to describe all possible conflicts of interest which could develop. Some of the more
common conflicts from which we should refrain, are:
an employee or a family member receiving an improper personal benefit as a result of the employee’s position
with the Company. A ―family member‖ means a spouse, parents, children and siblings, whether by blood,
marriage or adoption, or anyone who resides in an employee’s home;
knowingly engaging in any conduct or activity that is inconsistent with the Company's best interests or that
disrupts or impairs the Company's relationship with any person or entity with which the Company has or
proposes to enter into a business or contractual relationship;
accepting compensation, in any form, from any source other than the Company, which affects job performance in
any way;
offering, giving or receiving gifts to or from anyone who deals with the Company in cases where the gift is being
made to influence our actions in our position with the Company, or where acceptance of the gifts could create the
appearance of an impropriety.
Any situation that involves, or may reasonably be expected to involve, a conflict of interest with the Company must be
disclosed immediately to the Vice President, Internal Audit or the General Counsel.
Anti-Bribery/Anti-Corruption
Each of us has an obligation to comply with the U.S. Foreign Corrupt Practices Act (―FCPA‖) as well as all other
country specific anti-bribery and anti-corruption laws. You may not give, promise or offer anything of value, no matter
how small, to any customer, government employee or other person for the purpose of improperly influencing a
decision, securing an advantage, avoiding a disadvantage or obtaining or retaining business. If you engage in such
behavior, you expose yourself and the company to civil and/or criminal liability, significant reputational harm and
undermine the trust that our customers, shareholders and communities have placed in us. Each of us is required to
take the FCPA and anti-bribery training provided by the Company and to certify compliance with the principles
outlined in the training and this Code yearly. Any suspected violation should be reported immediately through Kelly
Services’ Business Conduct & Ethics Reporting Program at 877.978.0049 or https://www.integrity-
helpline.com/kellyservices.jsp or for Europe, https://www.financial-integrity.com/kellyserviceseu.jsp or to the Vice
President, Internal Audit.
76
Corporate Opportunities
Each of us has a responsibility to the Company to advance its legitimate interests.
We must not:
personally take for ourselves or divert to others opportunities that are discovered through the use of Company
property, information or our respective position;
use Company employees, property, information or our respective positions for personal gain; or
compete with the Company, directly or indirectly, for business opportunities.
Confidentiality and Privacy
Each of us must maintain the confidentiality and privacy of information and personal data entrusted to us by the
Company, employees and our customers and comply with Kelly’s global Privacy Statement which is found at
http://www.kellyservices.com.
Protection and Proper Use of Company Assets
We must each protect the Company's assets and ensure their efficient use. No one is to use Company assets for
personal benefit.
Fair Dealing
We have a responsibility to deal fairly with each other and our customers, candidates and suppliers. No one must
take unfair advantage of anyone else through manipulation, concealment, abuse of confidential information,
misrepresentation of material facts or any other unfair dealing practices.
Behavior in the Workplace
Kelly is committed to maintaining a work environment which promotes individual dignity and mutual respect.
Inappropriate behavior in the workplace, which extends to business travel and after-hour Company sponsored
events, will result in disciplinary action, up to and including termination.
Any hostile conduct directed at an employee based on his or her gender, ethnicity, national origin, religion, disability,
age or sexual orientation is expressly prohibited. Sexual advances, requests for sexual favors, and other unwanted
verbal or physical conduct or communication of a sexual nature is considered inappropriate behavior in the workplace
and will not be tolerated.
Compliance with Laws, Rules and Regulations
Each of us shall, and shall ensure that our suppliers, agents and representatives are aware of their obligation to,
comply with all laws, rules, regulations applicable to the Company including the Foreign Corrupt Practices Act and
other anti-corruption and anti-bribery laws, labor and employment laws, antitrust laws and insider trading laws,
applicable health, safety and environmental laws, applicable data privacy and protection laws and all policies
established by the Company.
Waivers of the Code of Business Conduct and Ethics
Any waiver of this Code as it applies to individual Directors or Executive Officers must be made by the Board of
Directors and will be disclosed in accordance with applicable federal law and the NASDAQ Market Place Rules.
Requests for waivers of the Code as it applies to officers and employees must be made in writing to the Vice
President, Internal Audit or the General Counsel and must be confirmed in writing.
77
Reporting Dishonest or Unethical Behavior
When in doubt about the best course of action in a particular situation, employees should talk to their managers or
other appropriate personnel. Known or suspected violations of laws, rules and regulations applicable to the
Company, of this Code or any Company policy must be promptly reported to Kelly Services’ Business Conduct &
Ethics Reporting Program at 877.978.0049 or https://www.integrity-helpline.com/kellyservices.jsp or
https://www.financial-integrity.com/kellyserviceseu.jsp for Europe. Subject to applicable laws, anonymous reporting
will be permitted through Kelly’s Business Code and Ethics Reporting Program. Retaliation of any kind against any
Director, officer or employee for reports made in good faith is expressly prohibited and will result in corrective action,
including termination of employment.
It is the Company’s responsibility to conduct a prompt investigation of any complaint of a violation or alleged violation
of this Code. If an employee does not feel that a reported violation has been addressed, he or she should follow up
through the Kelly Business Code and Ethics Reporting Program described above or directly with the Vice President,
Internal Audit, or the General Counsel.
Public Company Reporting
The Chief Executive Officer and the Chief Financial Officer, the Corporate Controller and their designees (the ―senior
financial officers‖) have the additional responsibility to file with the U.S. Securities and Exchange Commission full,
fair, timely and understandable reports and documents; these same disclosure requirements apply to all of the
Company’s public communications. In addition to the reporting requirements set forth elsewhere in this Code the
senior financial officers must report any known or suspected violations of the Code to the Audit Committee.
Failure to Comply; Compliance Procedures
The failure by any Director, officer or employee to comply with the laws, rules or regulations governing the Company's
business, this Code or any Company policy will constitute grounds for corrective action, up to and including
termination of employment or engagement. Reports of known or suspected violations will be promptly investigated by
the appropriate function, which may include Audit, Human Resources or Law.
Adopted by Board of Directors
February 9, 2004, as amended on November 9, 2010
78
Subsidiary
-----------------------------------------------------------------------------------
Kelly Services (Canada), Ltd.
State/Jurisdiction
of Incorporation
--------------------------------
Canada
SUBSIDIARIES OF REGISTRANT
Kelly Services, Inc.
Exhibit 21
Business Name
-----------------------------------------
Kelly Services
Kelly Properties
Kelly Receivables Funding
Kelly Receivables Services
Delaware
Delaware
Delaware
Delaware
Kelly Services
Kelly Properties, LLC
Kelly Receivables Funding, LLC
Kelly Receivables Services, LLC
(a subsidiary of Kelly Properties, LLC)
Kelly Services (Ireland), Ltd.
(a subsidiary of Kelly Properties, LLC)
Kelly Services (UK) Ltd.
(a subsidiary of Kelly Services Management S.a.r.l.)
United Kingdom
Kelly Services, Ltd.
Kelly Payroll Services Limited
(a subsidiary of Kelly Services (UK) Ltd.)
Kelly Services (Australia), Ltd.
Kelly Services (New Zealand), Ltd.
Kelly Services of Denmark, Inc.
United Kingdom
Kelly Services, Ltd.
Delaware
Delaware
Delaware
Kelly Services
Kelly Services
Kelly Services
Kelly Services (Nederland), B.V.
Netherlands
Kelly Services
Kelly Administratiekantoor, B.V.
(a subsidiary of Kelly Services (Nederland) B.V.)
Kelly Managed Services (Nederland) B.V.
(a subsidiary of Kelly Services (Nederland) B.V.)
Netherlands
Kelly Services
Netherlands
Kelly Services
Kelly Services Norge AS
(a subsidiary of Kelly Services Management S.a.r.l.)
Norway
Kelly Services
Kelly Services Management AS
(a subsidiary of Kelly Services Norge AS)
Kelly Services Finland AB
(a subsidiary of Kelly Services Norge AS)
Kelly Services Mexico, S.A. de C. V.
(a subsidiary of Kelly Services, Inc. and Kelly
Properties, LLC)
Outsourcing de Servicios y Manufactura, S.A.
(a subsidiary of Kelly Services Mexico, S.A. de C.V.
and Kelly Properties, LLC)
QSM, S.A. de C.V.
(a subsidiary of Kelly Services Mexico, S.A. de C.V.
and Kelly Properties, LLC)
Norway
Kelly Services
Finland
Kelly Services
Mexico
Kelly Services
Mexico
Kelly Services
Mexico
Kelly Services
79
SUBSIDIARIES OF REGISTRANT
Kelly Services, Inc.
Subsidiary
-----------------------------------------------------------------------------------
Kelly Services (Suisse), SA
State/Jurisdiction
of Incorporation
--------------------------------
Switzerland
Business Name
-----------------------------------------
Kelly Services
Kelly Services Management S.a.r.l.
(a subsidiary of Kelly Services, Inc. and Kelly Properties, LLC)
Switzerland
Kelly Services
Kelly Services Management SCS
(a subsidiary Kelly Services Management S.a.r.l. and
Kelly Services (Suisse), SA)
Kelly Services France, S.A.S.
(a subsidiary of Kelly Services Management SCS)
Kelly Services, S.A.S.
(a subsidiary of Kelly Services France, S.A.S.)
Competences RH, S.a.r.l.
(a subsidiary of Kelly Services France, S.A.S.)
France
Kelly Services
France
France
France
Kelly Services
Kelly Services
Competences RH
Kelly Services Luxembourg, S.a.r.l.
Luxembourg
Kelly Services
Kelly Outsourcing & Consulting Group, S.a.r.l.
(a subsidiary of Kelly Services Luxembourg, S.a.r.l.)
Luxembourg
Kelly Services
Kelly Services S.p.A.
(a subsidiary of Kelly Services, Inc. and Kelly Properties LLC)
Italy
Kelly Services
Kelly Management Services, S.r.l.
(a subsidiary of Kelly Services S.p.A.)
Kelly Services Seleccion y Formacion, S.L.
Kelly Services Empleo Empresa de Trabajo Temporal, S.L.
(a subsidiary of Kelly Services Seleccion y Formacion, S.L.)
Kelly Services CIS, Inc.
LLC Kelly Services CIS, Inc.
Kelly Services Deutschland GmbH
Kelly Services GmbH
(a subsidiary of Kelly Services Deutschland GmbH)
Italy
Spain
Spain
Delaware
Russia
Germany
Germany
Kelly Management Services
Kelly Services
Kelly Services
Kelly Services
Kelly Services
Kelly Services
Kelly Services
access KellyOCG GmbH
(a subsidiary of Kelly Services Deutschland GmbH)
Germany
access
access Recruiting Services GmbH
(a subsidiary of access KellyOCG GmbH)
Kelly Services Interim (Belgium) SPRL
(a subsidiary of Kelly Services, Inc. and Kelly
Properties, LLC)
Austria
access
Belgium
Kelly Services
80
SUBSIDIARIES OF REGISTRANT
Kelly Services, Inc.
Subsidiary
-----------------------------------------------------------------------------------
Kelly Services Outsourcing and Consulting Group S.A., N.V.
(a subsidiary of Kelly Services, Inc. and Kelly
Properties, LLC)
State/Jurisdiction
of Incorporation
--------------------------------
Belgium
Business Name
-----------------------------------------
Kelly Services
Kelly Services Sverige AB
Kelly Services AB
(a subsidiary of Kelly Services Sverige AB)
Sweden
Sweden
Kelly Services
Kelly Services
Kelly Services – Empressa De Trabalho Temporario,
Unipessoal, Lda.
Portugal
Kelly Services
Kelly Services – Gestao De Processos, Lda.
(a subsidiary of Kelly Services – Empressa De Trabalho
Temporario, Unipessoal, Lda. and Kelly Services, Inc.)
Portugal
Kelly Services
Kelly Services Hungary Staffing, LLC
(a subsidiary of Kelly Services, Inc. and Kelly
Properties, LLC)
Hungary
Kelly Services
LLC Kelly Services Ukraine
Ukraine
Kelly Services
Kelly Services Czech Republic, s.r.o.
Czech Republic
Kelly Services Poland Sp.zo.o.
Poland
Talents
Talents
Kelly Services Outsourcing and Consulting Group FZ-LLC
United Arab Emirates
Kelly Services
Toner Graham Limited
(a subsidiary of Kelly Services (UK) Ltd.)
Kelly Services (Singapore) Pte. Ltd.
BTI Consultants Pte. Ltd.
(a subsidiary of Kelly Services (Singapore) Pte. Ltd.)
United Kingdom
Toner Graham
Singapore
Singapore
Kelly Services
BTI Consultants
P-Serv Pte. Ltd.
(a subsidiary of Kelly Services (Singapore) Pte. Ltd.)
Singapore
P-Serv
Shanghai Kelly Services Human Resource Co., Ltd.
(a subsidiary of P-Serv Pte. Ltd. and Shanghai Changning
Personnel Co. Ltd.)
China
P-Serv
P-Serv (Hong Kong) Ltd.
(a subsidiary of P-Serv Pte. Ltd.)
Hong Kong
Kelly Services
Nanchang Kelly Services Human Resources Co., Ltd.
(a subsidiary of P-Serv (Hong Kong) Ltd. and Nanchang)
Personnel Co. Ltd.)
China
P-Serv
Eradekad SDN. BHD.
Kelly Services (Malaysia), SDN. BHD.
(a subsidiary of Eradekad SDN. BHD. and
Kelly Services, Inc.)
Malaysia
Malaysia
Kelly Services
Kelly Services
81
SUBSIDIARIES OF REGISTRANT
Kelly Services, Inc.
Subsidiary
-----------------------------------------------------------------------------------
Business Trends Staffing Services, SDN. BHD
(a subsidiary of Kelly Services (Malaysia), SDN. BHD
State/Jurisdiction
of Incorporation
--------------------------------
Malaysia
Business Name
-----------------------------------------
Kelly Services
Agensi Pekerjaan BTI Consultants SDN. BHD.
(a subsidiary of Eradekad SDN. BHD. and
Kelly Services, Inc.)
Era Tenage Sdn. Bhd
Agensi Pekerjaan Kerjaya Sukses Sdn. Bhd
BTI Consultants (India) Private Limited
(a subsidiary of Kelly Services, Inc. and Kelly
Properties, LLC)
Malaysia
BTI Consultants
Malaysia
Malaysia
India
Kelly Services
Kelly Services
BTI Consultants
Kelly Services (India) Pvt. Ltd.
(a subsidiary of BTI Consultants (India) Pvt. Ltd.)
India
Kelly Services
BTI Consultants Hong Kong Limited
Hong Kong
BTI Consultants
Kelly Services Hong Kong Limited
(a subsidiary of Kelly Services, Inc. and Kelly
Properties, LLC)
Kelly Services Holding (Thailand) Co. Ltd.
(a subsidiary of Kelly Services, Inc., Kelly Properties, LLC,
Kelly Services Denmark, Inc., Kelly Services (New Zealand),
Ltd., Kelly Services (Ireland), Ltd., Kelly Services (Australia),
Ltd., and Chayamitra Capital Company Limited)
BTI Executive Placement (Thailand) Co. Ltd.
(a subsidiary of Kelly Services Holding (Thailand) Co. Ltd.,
Kelly Services, Inc., Kelly Properties, LLC, Kelly Services of
Denmark, Inc., Kelly Services (New Zealand), Ltd., Kelly
Services (Ireland), Ltd., and Kelly Services (Australia), Ltd.)
Kelly Services Staffing & Recruitment (Thailand) Co., Ltd.
(a subsidiary of Kelly Services Holding (Thailand) Co. Ltd.,
Kelly Services, Inc., Kelly Properties, LLC, Kelly Services of
Denmark, Inc., Kelly Services (New Zealand), Ltd., Kelly
Services (Ireland), Ltd., and Kelly Services (Australia), Ltd.)
PT Kelly Services Indonesia Ltd.
(a subsidiary of Kelly Services, Inc. and Kelly
Properties, LLC)
Kelly Services Japan, Inc.
BTI Consultants Korea, Ltd.
Kelly Investment and Consulting (Shanghai) Co., Ltd.
Hong Kong
Kelly Services
Thailand
Kelly Services
Thailand
BTI Consultants
Thailand
Kelly Services
Indonesia
BTI Consultants
Kelly Services
BTI Consultants
Kelly Investment and Consulting
Japan
Korea
China
82
Exhibit 23
CONSENT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM
We hereby consent to the incorporation by reference in the Registration Statements on Form S-3 (Nos. 333-162215
and 333-140196) and Form S-8 (Nos. 333-114837, 333-125091 and 333-166798) of Kelly Services, Inc. of our report
dated February 17, 2011 relating to the financial statements, financial statement schedule and the effectiveness of
internal control over financial reporting, which appears in this Form 10-K.
/s/ PricewaterhouseCoopers LLP
--------------------------------------------
PricewaterhouseCoopers LLP
Detroit, Michigan
February 17, 2011
83
POWER OF ATTORNEY
Exhibit 24
Each of the undersigned directors of Kelly Services, Inc. does hereby appoint Patricia Little and Daniel T.
Lis, signing singly, his or her true and lawful attorneys, to execute for and on behalf of the undersigned Form 10-K
Annual Report pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 for the fiscal year ending
January 2, 2011, to be filed with the Securities and Exchange Commission in Washington, D.C. under the provisions
of the Securities Exchange Act of 1934, as amended, and any and all amendments to said Form 10-K whether said
amendments add to, delete from, or otherwise alter the Form 10-K, or add to or withdraw any exhibit or exhibits,
schedule or schedules to be filed therewith, and any and all instruments necessary or incidental in connection
therewith, hereby granting unto said attorneys and each of them full power and authority to do and perform in the
name and on behalf of each of the undersigned, and in any and all capacities, every act and thing whatsoever
required or necessary to be done in the exercise of any of the rights and powers herein granted, as fully and to all
intents and purposes as each of the undersigned might or could do in person, hereby ratifying and approving the acts
of said attorneys and each of them.
IN WITNESS WHEREOF the undersigned have caused this Power of Attorney to be executed as of this 17th
day of February, 2011.
/s/ Terence E. Adderley
--------------------------------
Terence E. Adderley
/s/ Carl T. Camden
--------------------------------
Carl T. Camden
/s/ Carol M. Adderley
--------------------------------
Carol M. Adderley
/s/ Jane E. Dutton
--------------------------------
Jane E. Dutton
/s/ Maureen A. Fay, O.P.
--------------------------------
Maureen A. Fay, O.P.
/s/ Terrence B. Larkin
--------------------------------
Terrence B. Larkin
/s/ Leslie A. Murphy
--------------------------------
Leslie A. Murphy
/s/ Donald R. Parfet
--------------------------------
Donald R. Parfet
/s/ Toshio Saburi
--------------------------------
Toshio Saburi
/s/ B. Joseph White
--------------------------------
B. Joseph White
84
CERTIFICATIONS
Exhibit 31.1
I, Carl T. Camden, certify that:
1.
2.
3.
4.
I have reviewed this annual report on Form 10-K of Kelly Services, Inc.;
Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state
a material fact necessary to make the statements made, in light of the circumstances under which such
statements were made, not misleading with respect to the period covered by this report;
Based on my knowledge, the financial statements, and other financial information included in this report,
fairly present in all material respects the financial condition, results of operations and cash flows of the
registrant as of, and for, the periods presented in this report;
The registrant's other certifying officer(s) and I are responsible for establishing and maintaining disclosure
controls and procedures (as defined in Exchange Act Rules 13a-15(e) and 15d-15(e)) and internal control
over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 15d-15(f)) for the registrant and
have:
(a) Designed such disclosure controls and procedures, or caused such disclosure controls and procedures
to be designed under our supervision, to ensure that material information relating to the registrant, including
its consolidated subsidiaries, is made known to us by others within those entities, particularly during the
period in which this report is being prepared;
(b) Designed such internal control over financial reporting, or caused such internal control over financial
reporting to be designed under our supervision, to provide reasonable assurance regarding the reliability of
financial reporting and the preparation of financial statements for external purposes in accordance with
generally accepted accounting principles;
(c) Evaluated the effectiveness of the registrant's disclosure controls and procedures and presented in this
report our conclusions about the effectiveness of the disclosure controls and procedures, as of the end of
the period covered by this report based on such evaluation; and
(d) Disclosed in this report any change in the registrant’s internal control over financial reporting that
occurred during the registrant’s most recent fiscal quarter (the registrant’s fourth fiscal quarter in the case of
an annual report) that has materially affected, or is reasonably likely to materially affect, the registrant’s
internal control over financial reporting; and
5.
The registrant's other certifying officer(s) and I have disclosed, based on our most recent evaluation of
internal control over financial reporting, to the registrant's auditors and the audit committee of registrant's
board of directors (or persons performing the equivalent functions):
(a) All significant deficiencies and material weaknesses in the design or operation of internal control over
financial reporting which are reasonably likely to adversely affect the registrant's ability to record, process,
summarize and report financial information; and
(b) Any fraud, whether or not material, that involves management or other employees who have a
significant role in the registrant's internal control over financial reporting.
Date: February 17, 2011
/s/ Carl T. Camden
Carl T. Camden
President and
Chief Executive Officer
85
CERTIFICATIONS
Exhibit 31.2
I, Patricia Little, certify that:
1.
2.
3.
4.
I have reviewed this annual report on Form 10-K of Kelly Services, Inc.;
Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state
a material fact necessary to make the statements made, in light of the circumstances under which such
statements were made, not misleading with respect to the period covered by this report;
Based on my knowledge, the financial statements, and other financial information included in this report,
fairly present in all material respects the financial condition, results of operations and cash flows of the
registrant as of, and for, the periods presented in this report;
The registrant's other certifying officer(s) and I are responsible for establishing and maintaining disclosure
controls and procedures (as defined in Exchange Act Rules 13a-15(e) and 15d-15(e)) and internal control
over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 15d-15(f)) for the registrant and
have:
(a) Designed such disclosure controls and procedures, or caused such disclosure controls and procedures
to be designed under our supervision, to ensure that material information relating to the registrant, including
its consolidated subsidiaries, is made known to us by others within those entities, particularly during the
period in which this report is being prepared;
(b) Designed such internal control over financial reporting, or caused such internal control over financial
reporting to be designed under our supervision, to provide reasonable assurance regarding the reliability of
financial reporting and the preparation of financial statements for external purposes in accordance with
generally accepted accounting principles;
(c) Evaluated the effectiveness of the registrant's disclosure controls and procedures and presented in this
report our conclusions about the effectiveness of the disclosure controls and procedures, as of the end of
the period covered by this report based on such evaluation; and
(d) Disclosed in this report any change in the registrant’s internal control over financial reporting that
occurred during the registrant’s most recent fiscal quarter (the registrant’s fourth fiscal quarter in the case of
an annual report) that has materially affected, or is reasonably likely to materially affect, the registrant’s
internal control over financial reporting; and
5.
The registrant's other certifying officer(s) and I have disclosed, based on our most recent evaluation of
internal control over financial reporting, to the registrant's auditors and the audit committee of registrant's
board of directors (or persons performing the equivalent functions):
(a) All significant deficiencies and material weaknesses in the design or operation of internal control over
financial reporting which are reasonably likely to adversely affect the registrant's ability to record, process,
summarize and report financial information; and
(b) Any fraud, whether or not material, that involves management or other employees who have a
significant role in the registrant's internal control over financial reporting.
Date: February 17, 2011
/s/ Patricia Little
Patricia Little
Executive Vice President and
Chief Financial Officer
86
Exhibit 32.1
CERTIFICATION PURSUANT TO 18 U.S.C. SECTION 1350, AS ADOPTED PURSUANT TO
SECTION 906 OF THE SARBANES-OXLEY ACT OF 2002
In connection with the Annual Report of Kelly Services, Inc. (the ―Company‖) on Form 10-K for the period
ended January 2, 2011 as filed with the Securities and Exchange Commission on the date hereof (the
―Report‖), I, Carl T. Camden, Chief Executive Officer of the Company, certify, pursuant to 18 U.S.C. Section
1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002, that:
(1)
(2)
The Report fully complies with the requirements of Section 13(a) or 15(d) of the Securities
Exchange Act of 1934; and
The information contained in the Report fairly presents, in all material respects, the financial
condition and results of operations of the Company.
Date: February 17, 2011
/s/ Carl T. Camden
Carl T. Camden
President and
Chief Executive Officer
A signed original of this written statement required by Section 906 has been provided to Kelly Services, Inc.
and will be retained by Kelly Services, Inc. and furnished to the Securities and Exchange Commission or its
staff upon request.
87
Exhibit 32.2
CERTIFICATION PURSUANT TO 18 U.S.C. SECTION 1350, AS ADOPTED PURSUANT TO
SECTION 906 OF THE SARBANES-OXLEY ACT OF 2002
In connection with the Annual Report of Kelly Services, Inc. (the ―Company‖) on Form 10-K for the period
ended January 2, 2011 as filed with the Securities and Exchange Commission on the date hereof (the
―Report‖), I, Patricia Little, Chief Financial Officer of the Company, certify, pursuant to 18 U.S.C. Section
1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002, that:
(1)
(2)
The Report fully complies with the requirements of Section 13(a) or 15(d) of the Securities
Exchange Act of 1934; and
The information contained in the Report fairly presents, in all material respects, the financial
condition and results of operations of the Company.
Date: February 17, 2011
/s/ Patricia Little
Patricia Little
Executive Vice President and
Chief Financial Officer
A signed original of this written statement required by Section 906 has been provided to Kelly Services, Inc. and will
be retained by Kelly Services, Inc. and furnished to the Securities and Exchange Commission or its staff upon
request.
88
to our stockholders
I f a single word can be used to sum up 2010, it
would be this: Progress.
After so many challenging months, the
year began with hopeful signs of labor market
stabilization and—finally—economic recovery.
As 2010 unfolded, we struck a positive course,
moving forward at a quickened pace, and with
increased confidence.
The result? 2010 was a year in which Kelly
returned to profitability.
groWing profits
Our earnings from operations for 2010 totaled
$38.1 million, compared with a loss of $146.1
million in 2009. Included in this year’s results were
$7.2 million of restructuring charges. For the year,
we increased revenue by 15 percent. Earnings
from continuing operations were $0.71 per share,
against 2009 losses of $3.01 per share. Taken
together, restructuring charges totaled $0.15 per
share in 2010. Most significantly, we held costs in
check and maintained stable margins.
While the economic rebound certainly helped,
there is no doubt that the restructuring we
completed in 2009 set the stage, fueled our
performance, and boosted our momentum.
energizing our Company
As you remember, during the recession we
reassessed nearly everything about our company.
We reshaped the organization, refined our
strategy, and sharpened our focus. Across every
business segment, throughout every region, we
took decisive steps to streamline operations.
With that difficult but necessary process
behind us, we entered 2010 a leaner, more agile
organization.
Strengthened by renewed goals,
a refreshed strategic plan, and a
reduced footprint aligned with new
market realities, Kelly emerged as
an energized company, poised to
deliver competitive returns.
supplying WorkforCe solutions
Trends are with us: GDP is picking up, global markets
are accelerating, and employment growth is slowly
following.
Yet a return to full employment may take several
years. And, until hiring picks up and confidence is
restored, this environment actually favors our industry.
After a prolonged recession, businesses have
dramatically changed the way in which they operate.
Seeking greater flexibility, they are turning to new
workforce models that engage free agents and
contingent employees. At the same time, they face a
global talent deficit.
Kelly is in an excellent position to apply our
expertise and leverage our experience to capitalize on
this new customer demand.
targeting our sigHts
With the global economic recovery underway, 2011
provides the opportunity for increased focus on
professional/technical staffing, fee-based services,
and customized outsourcing. And our strategic
initiatives set the foundation for aggressive growth in
these higher-margin specialty businesses.
We have now substantially completed the global
infrastructure for Kelly Outsourcing and Consulting
Group. Designed to respond to complex customer
needs, KellyOCG is the platform for delivering a wide
range of services that help customers manage their
workforce and maintain their suppliers across multiple
disciplines—and multiple geographies.
To date, Kelly has already won several significant
global contracts through KellyOCG, which is key to our
future success. At the same time, we are witnessing
growth in all our business segments, retaining accounts,
and earning high marks in customer satisfaction.
engaging exCeptional talent
Even the smartest business plans don’t execute
themselves. It all comes down to talent. The current
landscape offers a paradox: persistent unemployment
coupled with unmet demand.
Kelly is well prepared to provide our customers
access to hard-to-find, high-caliber talent. We are
aggressively growing our pipelines and building
Kelly has emerged as an energized
company. With renewed goals and
a recharged strategic plan in
place, we’re poised to deliver
competitive returns.
innovative supplier networks that can be scaled to
serve local or global operations.
At the center of these networks is our team of
internal experts—engaged, passionate professionals
who deliver customer-focused solutions with a
commitment to service excellence.
moving aHead
As we reflect on our structural changes and the
progress we’ve made in the past year, we are confident
that Kelly is ready to meet the labor market demands
that lie ahead.
We are committed to returning a competitive profit by:
• Emphasizing higher-margin specialty staffing,
expanding fee-based businesses, and building on our
reputation for excellent service to broaden customer
relationships
• Delivering customer-focused workforce solutions
across a wide spectrum of services; and
• Engaging the best talent by attracting and retaining
an exceptional team of employees, free agents, and
suppliers
I want to thank our stockholders for the confidence
you have placed in us, and our directors for their
steady guidance. I’m especially grateful to all our
employees for their efforts during the year. They did
an exceptional job of upholding customer service,
controlling expenses, and working smart to help us
deliver solid results. All of us are proud to be part of the
Kelly team, and eager to succeed together.
Carl t. Camden
President and Chief Executive Officer
M a r c h 2 0 11
board of direCtors
terenCe e. adderley
Chairman
Carol m. adderley
Writer and Researcher
in the Humanities
Carl t. Camden
President and
Chief Executive Officer
Jane e. dutton
Robert L. Kahn, Distinguished
University Professor of Business
Administration and Psychology
University of Michigan
maureen a. fay, o.p.
President Emeritus
University of Detroit Mercy
terrenCe b. larkin
Senior Vice President,
General Counsel and
Corporate Secretary
Lear Corporation
Conrad l. mallet, Jr.
President and Chief
Executive Officer
Sinai-Grace Hospital
leslie a. murpHy, Cpa
President and
Chief Executive Officer
Murphy Consulting, Inc.
donald r. parfet
Lead Director
Managing Director
Apjohn Group, LLC
tosHio saburi
Executive Director
Temp Holdings Co., Ltd.
b. JosepH WHite
President Emeritus and
James F. Towey Professor
of Business and Leadership
University of Illinois
corporate information
exeCutive offiCers
Carl t. Camden
President and
Chief Executive Officer
george s. Corona
Executive Vice President and
Chief Operating Officer
patriCia a. little
Executive Vice President and
Chief Financial Officer
miCHael s. Webster
Executive Vice President and
General Manager, Americas
leif agnéus
Senior Vice President and
General Manager, EMEA
miCHael e. debs
Senior Vice President, Controller,
and Chief Accounting Officer
rolf e. kleiner
Senior Vice President and
General Manager,
Outsourcing and Consulting Group
daniel t. lis
Senior Vice President,
General Counsel, and
Corporate Secretary
antonina m. ramsey
Senior Vice President,
Global Human Resources
dHirendra sHantilal
Senior Vice President and
General Manager, APAC
stoCkHolder information
Corporate Headquarters
999 West Big Beaver Road
Troy, Michigan 48084-4782
(248) 362-4444
www.kellyservices.com
transfer agent and registrar
BNY Mellon
480 Washington Boulevard
Jersey City, New Jersey 07310-1900
Toll Free (U.S. and Canada)
(866) 249-2607
TDD for Hearing Impaired
(800) 231-5469
Foreign Stockholders
(201) 680-6578
TDD Foreign Stockholders
(201) 680-6610
Web site:
www.bnymellon.com/shareowner/
equityaccess
independent registered
publiC aCCounting firm
PricewaterhouseCoopers LLP
1900 St. Antoine Street
Detroit, Michigan 48226
annual meeting
The Annual Meeting of Stockholders
will be held on May 11, 2011, at 11:00 a.m.
Eastern Daylight Time, at the Corporate
Headquarters of the Company.
dividend reinvestment
and direCt stoCk purCHase plan
Registered stockholders of Kelly’s Class A
common stock can purchase additional
shares through the Dividend Reinvestment
and Direct Stock Purchase Plan. For more
information about the plan or to enroll, visit
www.kellyservices.com.
additional information
For more information, including financial
documents such as annual reports, Form
10-Ks, and copies of the Company’s Code
of Business Conduct and Ethics, contact:
James M. Polehna
Vice President, Investor and Public
Relations & Assistant Secretary
Kelly Services, Inc.
999 West Big Beaver Road
Troy, Michigan 48084-4782
(248) 244-4586
stoCk listings
Kelly Services Class A and Class B
common stock trade on the NASDAq Global
Select MarketSM under the symbols: KELYA
and KELYB.
soCial responsibility
Since our founding in 1946, Kelly has
embodied the true spirit of corporate and
social responsibility. Our key principles
resonate through our culture and the
values we share as an organization.
Inherently—through our core business
focus—we seek to improve the quality of
life for our employees, their families, their
communities, and society at large. We
welcome every opportunity to advance
the common good.
Now as much as ever, we consider the
world’s citizens our true stakeholders.
We embrace public accountability, the
part we play, and the value we contribute
to society—whether ensuring equal
opportunity to employment, promoting
safer workplace conditions, advocating
for health care reform, or adhering to
sustainable business practices.
To learn more about our collective
respect for human rights, labor rights,
and protection of the environment, visit
www.kellyservices.com in the section
titled “About Us.”
Recyclable
© 2011 Kelly Services, Inc.
999 WEST BIG BEAVER ROAD
TROY, MICHIGAN 48084-4782
(248) 362-4444
www.kellyservices.com
growing profit
growing profit
growing profit
leading talent
2 0 1 0 A n n u A l R e p oR t
corporate profile
K elly Services® was established in 1946 by the
founder of the temporary staffing industry,
William Russell Kelly. Since then, the company has
progressed from our widely recognized “Kelly Girl®”
brand to become a leading provider of innovative
solutions for almost any workforce need.
Our values are built on a tradition of integrity,
quality, and service excellence—keys to the
longstanding relationships we create with both
customers and employees alike.
Kelly operates in three geographic regions: The
Americas; Asia-Pacific (APAC); and Europe, the
Middle East, and Africa (EMEA). In each region, we
offer both commercial and professional/technical
staffing. Through our Outsourcing and Consulting
Group (KellyOCG), we feature a comprehensive
range of workforce solutions, from global
recruitment to human resource management,
vendor management, and outplacement services.
Kelly also excels in search-based recruitment
as well as traditional staffing on a temporary,
temporary-to-hire, or direct-hire basis.
Today, our 530,000 employees are working
in positions at all levels of finance, healthcare,
engineering, law, education, accounting,
information technology, science, creative
services, office, and light industrial. In 2010, our
revenue totaled $5 billion. More information can
be found at www.kellyservices.com.