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LifeVantage Corporation

lfvn · NASDAQ Consumer Defensive
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Industry Packaged Foods
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FY2020 Annual Report · LifeVantage Corporation
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UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C. 20549
________________________________________________________________________________

FORM 10-K

(Mark One)

☒

☐

ANNUAL REPORT UNDER SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934.

        For the fiscal year ended June 30, 2020

TRANSITION REPORT UNDER SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934.

For the transition period from __________ to __________

Commission file number: 001-35647
________________________________________________________________________________

LIFEVANTAGE CORPORATION

(Exact name of registrant as specified in its charter)

Delaware
(State or other jurisdiction of
incorporation or organization)

90-0224471
(IRS Employer
Identification No.)

9785 S Monroe Street, Suite 400
Sandy, Utah 84070
(Address of principal executive offices, including zip code)

(801) 432-9000
Registrant's telephone number

Securities registered pursuant to Section 12(b) of the Act:

Common Stock, par value $0.0001

Title of each class

LFVN

Trading Symbol(s)

The Nasdaq Stock Market LLC

Name of each exchange on which registered

Securities registered pursuant to Section 12(g) of the Act: None
________________________________________________________________________________

Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act. Yes  ☐    No  ☒

Indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or Section 15(d) of the Act. Yes  ☐    No  ☒

Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934
during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing
requirements for the past 90 days.    Yes  ☒    No  ☐

Indicate by check mark whether the registrant has submitted electronically every Interactive Data File required to be submitted pursuant to Rule 405 of
Regulation S-T during the preceding 12 months (or for such shorter period that the registrant was required to submit such files).    Yes  ☒    No  ☐

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, a smaller reporting company, or an
emerging growth company. See the definitions of “large accelerated filer,” “accelerated filer,” “smaller reporting company,” and "emerging growth
company" in Rule 12b-2 of the Exchange Act.

Large accelerated filer

Non-accelerated filer

Emerging growth company

☐

☐

☐

Accelerated filer

Smaller reporting company

☒

☒

If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new
or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act. ☐

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Act).    Yes  ☐    No  ☒

The aggregate market value of the registrant's common stock held by non-affiliates as of December 31, 2019, the end of the registrant's second fiscal
quarter, was approximately $223.1 million, based on a closing market price of $15.61 per share.

The number of shares of common stock (par value $0.0001) outstanding as of August 14, 2020 was 14,354,085 shares.

________________________________________________________________________________

DOCUMENTS INCORPORATED BY REFERENCE

                    
Portions of the registrant’s definitive proxy statement to be filed subsequent to the date hereof with the Securities and Exchange Commission pursuant to
Regulation 14A in connection with the registrant’s fiscal year 2021 annual meeting of stockholders are incorporated by reference into Part III of this report.
Such definitive proxy statement will be filed with the Commission not later than 120 days after the end of the registrant’s fiscal year ended June 30, 2020.

CAUTIONARY NOTE REGARDING FORWARD-LOOKING STATEMENTS

Certain statements contained in this report and the information incorporated by reference herein may contain “forward-looking statements” (as such

term is defined in Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended (the
"Exchange Act")). These statements, which involve risks and uncertainties, reflect our current expectations, intentions, or strategies regarding our possible
future results of operations, performance, and achievements. Forward-looking statements include, without limitation: statements regarding future products
or product development; statements regarding future selling, general and administrative costs and research and development spending; statements regarding
the future performance of our network marketing efforts; statements regarding our expectations regarding ongoing litigation; statements regarding
international growth; and statements regarding future financial performance, results of operations, capital expenditures and sufficiency of capital resources
to fund our operating requirements. These forward-looking statements are made pursuant to the safe harbor provisions of the Private Securities Litigation
Reform Act of 1995 and applicable rules of the Securities and Exchange Commission and common law.

These forward-looking statements may be identified in this report and the information incorporated by reference by words such as “anticipate,”
“believe,” “could,” “estimate,” “expect,” “intend,” “plan,” “predict,” “project,” “should” and similar terms and expressions, including references to
assumptions and strategies. These statements reflect our current beliefs and are based on information currently available to us. Accordingly, these
statements are subject to certain risks, uncertainties, and contingencies, which could cause our actual results, performance, or achievements to differ
materially from those expressed in, or implied by, such statements.

The following factors are among those that may cause actual results to differ materially from our forward-looking statements:

•

•

•

The COVID-19 pandemic or the widespread outbreak of any other illness or communicable disease or any other public health crisis, could
adversely affect our business, results of operations and financial condition;

Inability to properly manage, motivate and retain our independent distributors or to attract new customers and independent distributors on an
ongoing basis;

Inability to manage existing markets, open new international markets or expand our operations;

• Non-compliance by our independent distributors with applicable legal requirements or our policies and procedures, including making improper

and/or illegal claims about our products or earnings opportunity;

•

•

•

•

Inability of new products and technological innovations to gain customer or independent distributor or market acceptance;

Inability to execute our product launch process due to increased pressure on our supply chain, information systems and management;

Inability to appropriately manage our inventory;

Potential adverse effects on our business and stock price due to ineffective internal controls;

• Disruptions in our information technology systems;

•

•

•

•

Inability to protect against cyber security risks and to maintain the integrity of data;

Inability to comply with financial covenants imposed by our credit facility and the impact of debt service obligations and restrictive debt
covenants;

International trade or foreign exchange restrictions, increased tariffs, foreign currency exchange fluctuations;

Inability to raise additional capital or complete desired acquisitions;

• Dependence upon a few products for revenue;

• High quality materials for our products may become difficult to obtain or expensive;

• Dependence on third parties to manufacture our products;

• Disruptions to the transportation channels used to distribute our products;

• We may be subject to a product recall;

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• Unfavorable publicity on our business or products;

• Our direct selling program could be found to not be in compliance with current or newly adopted laws or regulations in various markets;

•

•

•

•

Legal proceedings may be expensive and time consuming;

Strict government regulations on our business;

Regulations governing the production or marketing of our products;

Risk of investigatory and enforcement action;

• Government authorities may question our tax positions or transfer pricing policies or change their laws in a manner that could increase our

effective tax rate or otherwise harm our business;

•

•

Failure to comply with anti-corruption laws;

Loss of, or inability to attract, key personnel;

• We may be held responsible for certain taxes or assessments and other obligations relating to the activity of our independent distributors;

•

Competition in the dietary supplement and personal care markets;

• Our inability to protect our intellectual property rights;

•

•

•

•

Third party claims that we infringe on their intellectual property;

Product liability claims against us;

Economic, political, foreign exchange and other risks associated with international operations;

Potential delisting of our common stock due to non-compliance with Nasdaq's continued listing requirements;

• Volatility of the market price of our common stock;

•

Substantial sales of shares may negatively impact the market price of our common stock; and

• Dilution of outstanding common shares may occur if holders of our existing options exercise their securities or upon future vesting of restricted

stock units.

When considering these forward-looking statements, you should keep in mind the cautionary statements in this report and the documents incorporated

by reference. Except as required by law, we have no obligation and do not undertake to update or revise any such forward-looking statements to reflect
events or circumstances after the date of this report.

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Item 1. Business
Item 1A. Risk Factors
Item 1B. Unresolved Staff Comments
Item 2. Properties
Item 3. Legal Proceedings
Item 4. Mine Safety Disclosures

TABLE OF CONTENTS

PART I

PART II

Item 5. Market for Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases of Equity Securities
Item 6. Selected Financial Data
Item 7. Management’s Discussion and Analysis of Financial Condition and Results of Operations
Item 7A. Quantitative and Qualitative Disclosures About Market Risk
Item 8. Financial Statements and Supplementary Data
Item 9. Changes in and Disagreements with Accountants on Accounting and Financial Disclosure
Item 9A. Controls and Procedures
Item 9B. Other Information

Item 10. Directors, Executive Officers and Corporate Governance
Item 11. Executive Compensation
Item 12. Security Ownership of Certain Beneficial Owners and Management and Related Stockholder Matters
Item 13. Certain Relationships and Related Transactions, and Director Independence
Item 14. Principal Accountant Fees and Services

PART III

Item 15. Exhibits, Financial Statement Schedules
Signatures

PART IV

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ITEM 1 — BUSINESS

Overview

PART I

LifeVantage Corporation (sometimes used herein, the "Company," "we," "us," "our," and similar terms) is a company focused on biohacking the aging
code through nutrigenomics, the study of how nutrition and naturally occurring compounds affect human genes to support good health. We are dedicated to
helping people achieve their health, wellness and financial goals. We provide quality, scientifically-validated products and a financially rewarding direct
sales opportunity to customers and independent distributors. We sell our products in the United States, Mexico, Japan, Australia, Hong Kong, Canada,
Thailand, the United Kingdom, the Netherlands, Germany, Taiwan, Austria, Spain, Ireland, Belgium and New Zealand. We also sell our products in a
number of countries to customers for personal consumption only. In addition, we sell our products in China through our e-commerce business model.

We engage in the identification, research, development and distribution of advanced nutrigenomic activators, dietary supplements, nootropics, pre- and

pro-biotics, weight management, and skin and hair care products. Our line of scientifically-validated dietary supplements include our flagship Protandim®
family of products, LifeVantage® Omega+ and ProBio dietary supplements, TrueScience® skin and hair care products, Petandim® for Dogs, our companion
pet supplement formulated to combat oxidative stress in dogs, Axio®, our nootropic energy drink mixes, and PhysIQ™, our smart weight management
system.

We were incorporated in Colorado in June 1988 under the name Andraplex Corporation. We changed our corporate name to Yaak River Resources,
Inc. in January 1992, and subsequently changed it again in October 2004 to Lifeline Therapeutics, Inc. In October 2004 and March 2005, we acquired all of
the outstanding common stock of Lifeline Nutraceuticals Corporation. In November 2006, we changed our name to LifeVantage Corporation. From our
fiscal year 2005 until our fiscal year 2009, we marketed and sold a single product, Protandim®, through traditional retail stores. In October 2008, we
announced that we were transitioning our business model from a traditional retail model to a direct sales model in which Protandim® would be sold
primarily through our network of independent distributors. Since entering direct sales, we have increased our geographic reach by entering new
international markets and increased our product offering by introducing additional scientifically-validated products.

On March 9, 2018, following approval by our stockholders at our 2018 Annual Meeting of Stockholders, we changed our state of incorporation from

the State of Colorado to the State of Delaware pursuant to a plan of conversion. All outstanding shares of common stock, options and share units of the
Colorado corporation were converted into an equivalent share, option or share unit of the Delaware corporation and the par value of our common stock was
adjusted to $0.0001. All directors and officers of the Colorado corporation held the same position within the Delaware corporation on the date of
reincorporation.

Fiscal Year 2020 Highlights

COVID-19 Response

During fiscal year 2020, we pivoted our business operations to overcome a variety of challenges related to the COVID-19 pandemic. We continue to
provide successful virtual events and trainings, including twice-weekly online training events, and have seen a high level of engagement and attendance
from our distributor and customer base, with hundreds of attendees on average and over 2,000 attendees at some meetings. We invested in incentives and
promotions designed to build and maintain engagement with our independent distributors and customers in lieu of in-person events. In addition, we
successfully adapted in other ways, including shifting all our employees to work from home and accelerating our adoption of technology. We are focused
on being digital first and committed to increasing our investments into digital technologies and tools for distributors and employees to function effectively
in the current environment. We were able to pivot and modify our priorities mid-year with minimal disruption to our business and the businesses of our
distributor base. Further, we completed a full evaluation of our supply chain and identified and mitigated risks resulting from the pandemic and, to date,
have experienced only minimal impact across our supply chain.

New Product Offering

In fiscal year 2020, we launched an innovative new product. The Protandim® NAD Synergizer™, which debuted in October 2019, was specifically

formulated to target cell signaling pathways involved in the synthesis and recycling of a specific molecule called NAD (nicotinamide adenine
dinucleotide), and has been shown to double sirtuin activity, supporting increased health, focus, energy, mental clarity and mood.

Global Expansion

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To further support our global expansion initiative, we expanded our business operations to New Zealand in November 2019. Our plans to also expand

into Singapore and Malaysia were delayed due to COVID-19; however, we intend to open these markets as soon as practicable, and look forward to
continuing to expand globally.

Compensation Plan Enhancements

In fiscal year 2020, we introduced several enhancements to our distributor Sales Compensation Plan, including the launch of our Daily Bonus program

and changes to the structure of commission calculations related to initial product purchases made by customers and distributors in several of our
international markets. Under our new Daily Bonus program, commissions and bonuses related to the initial product purchases by new customers and
distributors are calculated each business day and paid either daily or weekly to qualified distributors in eligible markets. Daily Bonuses may be disbursed
as soon as three business days after the Daily Bonus calculation date if distributors are qualified. Distributors who are not qualified for daily disbursement
are paid their Daily Bonus earnings weekly. In several of our international markets, we introduced refinements to the Daily Bonus commission structure,
which includes commissions earned by distributors upon the initial sale of products to newly enrolled customers or independent distributors. We believe
these changes will better align the commission plan structure with the way that our distributor leaders build their businesses in their respective markets and
further encourage distributors to focus upon recurring sales and excellent customer service to their customers.

Technology Innovation

We continued to develop, enhance and improve the LifeVantage app, which is available for download on iTunes and Google Play stores. This custom-

developed platform is pioneering new ways for us to interact with our distributors and customers and gives us and our distributor leadership valuable
insight into the activities of our distributor base. The app provides distributors with tools and communications that help simplify business activities, provide
new distributors with step-by-step instruction for starting their business, improve prospecting and close new customers and distributors. Beginning in fiscal
year 2020, our internal digital team assumed responsibility for all programming and maintenance of the LifeVantage app.

Biohacking Culture

We have continued to develop our nutrigenomic story and the biohacking culture we have been building with distributors and customers. Biohacking is

becoming the underlying message for our independent distributors, leveraging our core competencies and existing products, and is supporting our unique
position in the market. We are focused on capitalizing on this trend by highlighting it across our communications with our independent distributors and in
our marketing materials, and have additional marketing and media assets in development to promote this story.

Red Carpet Program

We continued to grow through our Red Carpet program, which is designed to attract and incentivize experienced direct selling sales leaders who are in

transition to join LifeVantage. We have seen a strong positive response to our Red Carpet program as evidenced by an increase in revenue. We have
significantly increased leadership enrollments and hope to see improved retention and active distributor counts as a result of this program.

Our Competitive Advantages

We believe we have a competitive advantage in several key areas:

• Our Compensation: We believe our distributor compensation plan is one of the more financially rewarding in the direct selling industry. Our

percentage of sales paid to independent distributors as compensation and incentives is one of the highest percentages reported in the direct selling
industry. Our compensation plan also enables independent distributors to earn compensation early and often as they sell our products. Some
elements of our compensation plan are paid daily to eligible distributors and others are paid weekly, allowing new independent distributors to
receive compensation quickly. We believe more frequent payments of compensation helps us retain new independent distributors by allowing them
to experience success soon after enrolling. We also offer a variety of incentive programs to our independent distributors for achieving specified
sales goals. We believe our compensation plan and incentive programs help motivate our independent distributors to achieve success.

• Our Products: We have a focus in nutrigenomics,the study of how nutrition and naturally occurring compounds affect human genes to support
good health. We have developed quality, scientifically-validated nutrigenomics products focused on helping individuals look, feel and perform
better. Our products are the Protandim® line of scientifically-validated dietary supplements, LifeVantage® Omega+ and ProBio dietary
supplements, TrueScience®, our line of skin and hair care products, Petandim® for Dogs, our companion pet supplement formulated to combat
oxidative stress in dogs, Axio®, our nootropic energy drink mixes, and PhysIQ™, our smart weight management system. The Protandim® product
line includes Protandim® NRF1 Synergizer®, Protandim® Nrf2 Synergizer®, and Protandim® NAD

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Synergizer™. The Protandim® NRF1 Synergizer® is formulated to increase cellular energy and performance by boosting mitochondria production
to improve cellular repair and slow cellular aging. The Protandim® Nrf2 Synergizer® contains a proprietary blend of ingredients and has been
shown to combat oxidative stress and enhance energy production by increasing the body’s natural antioxidant protection at the genetic level,
inducing the production of naturally-occurring protective antioxidant enzymes, including superoxide dismutase, catalase, and glutathione synthase.
The Protandim® NAD Synergizer™ was specifically formulated to target cell signaling pathways involved in the synthesis and recycling of a
specific molecule called NAD (nicotinamide adenine dinucleotide), and has been shown to double sirtuin activity, supporting increased health,
focus, energy, mental clarity and mood. LifeVantage® Omega+ is a dietary supplement that combines DHA and EPA Omega-3 fatty acids, Omega-
7 fatty acids, and Vitamin D3 to support cognitive health, cardiovascular health, skin health, and the immune system. LifeVantage® ProBio is a
dietary supplement designed to support optimal digestion and immune system function. Our TrueScience® line of anti-aging skin and hair care
products includes TrueScience® Facial Cleanser, TrueScience® Perfecting Lotion, TrueScience® Eye Serum, TrueScience® Anti-Aging Cream,
TrueScience® Hand Cream, TrueScience® Invigorating Shampoo, TrueScience® Nourishing Conditioner and TrueScience® Scalp Serum.
Petandim® for Dogs is a supplement specially formulated to combat oxidative stress in dogs through Nrf2 activation. Axio® is our line of our
nootropic energy drink mixes formulated to promote alertness and support mental performance. PhysIQ™ is our smart weight management system,
which includes PhysIQ™ Fat Burn, PhysIQ™ Prebiotic and PhysIQ™ Whey Protein, all formulated to aid in weight management. We believe our
significant number of customers who regularly purchase our products without the intention of becoming independent distributors is a strong
indicator of the benefits of our products.

•

Technology-Enabled Distributor Training and Resources: We are committed to providing our independent distributors with resources and training
designed to increase their productivity and potential for success. We are dedicated to using technology to facilitate a streamlined approach for
independent distributors to manage their businesses and sell our products. The LifeVantage app, which is available for download on iTunes and
Google Play stores, is a custom-developed platform that provides new ways for us to interact with our distributors and customers and gives us and
our distributor leadership valuable insight into the activities of our distributor base. The LifeVantage app was designed to allow users to conduct
any aspect of their business on a single platform from anywhere in the world. Ultimately, through artificial intelligence and machine learning, we
expect that the app will be able to guide users on what to share, when to share it, and with whom. In addition, we provide training materials and
we encourage our independent distributors to participate in company-sponsored events, including conventions, promotions and incentives.

• Our Culture: We are committed to creating a culture for our independent distributors, customers and employees that focuses on ethical, legal and
transparent business practices. At enrollment, our independent distributors agree to abide by our policies and procedures. Our policies and
procedures, when followed, are designed to ensure that our independent distributors comply with applicable laws and regulations. Our compliance
department monitors the activities of our independent distributors as part of our effort to enforce our policies and procedures. Similarly, our code
of business conduct and ethics sets forth guidelines and expectations for our employees. We believe our ethical, legal and transparent culture
attracts highly qualified employees and independent distributors who share our commitment to these principles.

•

Customer Acquisition: We introduced our global customer acquisition program in April 2018 to expand the number of countries where customers
can purchase and use our products for personal consumption only. This program allows us to enter additional markets at low incremental cost and
enables our distributors to leverage their international relationships outside of their home countries. The program initially launched in eight
markets, many of which subsequently became fully open for business on-the-ground through our network of independent distributors. We plan to
continue exploring additional potential markets. To further drive customer acquisition, we launched our Auto-Assigned Customer Program, which
allows new customers to order directly through www.lifevantage.com without being required to go through a distributor on their initial order.
After the initial order, these new customers are then assigned to distributors for ongoing support. This program provides consumers easier access
to our innovative products while providing referrals to our distributor force.

• Our Employees: We believe that our employees are an essential asset. We have a dedicated team of professionals that support our system of

independent distributors, work to generate long-term value for our shareholders and contribute to the broader public through charitable programs,
including LifeVantage Legacy. In turn, we offer competitive compensation and direct their focus on the long-term goals of our independent
distributors and shareholders. We have been named one of the Best Places to Work by the Direct Selling News for four years in a row, which
reflects our commitment to create a great work environment for our employees.

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Scientific Background

The Normal Aging Process

Aging in humans is a complex process driven by diverse changes in genetic, molecular, biochemical, and cellular events. This multifactorial process is
ultimately characterized by a gradual decline in physiological functions and in the effectiveness of the intricate network of internal cellular communication
referred to as cellular signaling. Theories as to why humans age include the oxidative stress theory, the mitochondrial theory, and the sirtuin theory.

Oxidative Stress Theory of Aging and the Nrf2 Pathway

The oxidative stress theory of aging states that as humans age we accumulate free radicals and other oxidants. If left unchecked, this oxidative stress

can lead to serious consequences to the cell. Oxidative stress can ultimately lead to oxidative damage by attacking and damaging essential biological
structures of the cell and compromised cellular function.

Antioxidants are the cell’s primary defense against free radicals and other oxidants. There are two major classes of antioxidants: 1) dietary antioxidants

obtained through food and nutritional supplements and 2) endogenous antioxidants produced by the body. A 2013 review of the scientific literature led by
the United States National Institutes of Health’s National Center for Complementary and Integrative Health concluded that “rigorous trials of antioxidant
supplements in large numbers of people have not found that high doses of antioxidant supplements prevent disease.” Thus, much attention has shifted to the
body’s endogenous antioxidant and detoxification systems. Endogenous antioxidants are antioxidants made by the body and are the primary line of defense
against oxidative stress. In general, endogenous antioxidants either prevent oxidants from being formed, or remove them from the body. Endogenous
antioxidants form a complex network of antioxidant metabolites and enzymes. These networks work together, throughout the cell, to neutralize oxidants
and protect important biological structures from oxidative damage.

Endogenous antioxidants can also be upregulated in times of increasing oxidative stress. The Nrf2 cellular signaling pathway is the primary pathway
for upregulating endogenous antioxidant and other detoxification pathways. With age, the activity of this Nrf2 cellular signaling pathway has been shown
to decrease – both in its ability to sense oxidative threats and ultimately upregulate its target genes.

Mitochondrial Theory of Aging and the NRF1 Pathway

Mitochondria are membrane-bound cellular organelles that generate most of the chemical energy needed to power the cell's biochemical reactions. The

mitochondria produce energy by breaking down food that has been ingested and capturing high-energy electrons in the process. When mitochondria are
functioning properly, they harness the energy of these electrons to produce energy for the cell. At the end of this process, the mitochondria attach these
electrons to molecular oxygen that ultimately get detoxified to water. However, this process is not perfectly efficient and, even in young, healthy
mitochondria, electrons can escape, potentially forming free radicals and other oxidants.

The mitochondrial theory of aging states that as humans age, mitochondria function less efficiently, producing less energy and more free radicals and

other oxidants. The reduction in energy production compromises cellular function. The increase in free radicals and other oxidants in turn damage
structures of the cell, including the mitochondria. This mitochondrial damage goes on to further compromise mitochondrial function leading to a downward
spiral of decreased mitochondrial efficiency and increased production of free radicals and other oxidants. This process ultimately contributes to an increase
in the overall cellular burden of oxidative stress and otherwise compromises cellular function through decreased energy production.

A major cellular signaling pathway believed to be involved in mitochondrial health is NRF1 (nuclear factor erythroid 2-related factor 1). The NRF1
cellular signaling pathway, directly or indirectly, regulates a number of genes involved in mitochondrial health, turnover, and biogenesis. Nrf1 (Nuclear
Respiratory Factor-1) is a protein believed to activate the expression of key genes involved in metabolism, cellular growth, energy production, and
mitochondrial DNA transcription and replication. Together with Nrf2, Nrf1 also provides the essential function of coordinating gene expression between
nuclear and mitochondrial genomes. An additional protein shown to support mitochondrial health is PGC1-alpha (peroxisome proliferator-activated
receptor gamma coactivator-1-alpha). PGC1-alpha has been shown to regulate energy metabolism and is the master regulator of mitochondrial biogenesis
and turnover.

Sirtuin Theory of Aging and the NAD Pathway

The sirtuin theory of aging developed from studies examining the health benefits of caloric restriction. Caloric restriction is the process whereby
caloric intake is restricted by as much as 40 to 60 percent. In numerous experimental models, animals put on calorically restricted diets experienced
significant increases in maximum lifespan. Numerous studies have concluded that a family of proteins called the “sirtuins” are required for the increase in
lifespan brought on by caloric restriction.

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When the physiology of humans undergoing caloric restriction was examined, a number of health benefits were discovered. As researchers began to

understand the molecular biology of these sirtuins, they found that the enzymatic activity for most of them required the molecule NAD+ (nicotinamide
adenine dinucleotide). NAD+ is an essential molecule for many biochemical reactions, most notably metabolism of food for energy in the mitochondria.

Taken together, these findings are intriguing because now there is a direct link between metabolism and healthy longevity. When energy intake is

normal, the primary role of NAD+ is for energy production. However, when NAD+ levels increase, either due to restricting calories or increasing the
cellular production of NAD+, it becomes a signaling molecule to activate sirtuins and other health promoting mechanisms within the cell.

Research and Development

Historically, we have focused our research and development efforts on creating and supporting scientifically-validated products under the Protandim®,
LifeVantage®, TrueScience®, Petandim®, Axio®, and PhysIQ™ federation of brands. We anticipate that our future research and development efforts will be
focused on creating, developing and evaluating new products that are consistent with our commitment to provide quality, scientifically-validated products.
We intend to build on our foundation of combating oxidative stress and targeting specific benefit areas through biohacking that help individuals feel, look
and perform better. We also plan to continue sponsoring additional studies on our current products in an effort to further validate the benefits they provide.

Product Overview

Protandim® Nrf2 Synergizer®

Protandim® Nrf2 Synergizer® is a patented dietary supplement that has been shown in a clinical trial to reduce the age-dependent increase in markers

of oxidative stress, and has also been shown to provide substantial benefits to combat the variety of negative health effects linked to oxidative stress.

Protandim® Nrf2 Synergizer® combats oxidative stress by increasing the body’s natural antioxidant protection at the gene level. The unique blend of

phytonutrients in Protandim® Nrf2 Synergizer® signals the activation of Nrf2 to increase production of antioxidant enzymes, specifically superoxide
dismutase and catalase, and other cell-protective gene products. The body's internally produced antioxidant enzymes provide a better defense against
oxidative stress than externally derived sources of antioxidants such as Vitamin C and Vitamin E. Unlike externally derived sources of antioxidants, these
enzymes are “catalytic,” which means these enzymes are not used up upon neutralizing free radicals.

We hold multiple U.S. patents relating to Protandim® Nrf2 Synergizer®. We believe these patents set Protandim® apart from other dietary supplements
and protect the original formula as well as certain formula modifications we could create to extend our Protandim® product line. We sell Protandim® Nrf2
Synergizer® in three formulas.

Protandim® Nrf2 Synergizer® has been, and is expected to continue to be, the subject of numerous independent scientific studies at various universities

and research facilities including Ohio State University, Louisiana State University, University of Colorado Denver, Virginia Commonwealth University,
Colorado State University, Texas Tech University and the National Institute on Aging. The results of these studies have been published in a variety of peer-
reviewed scientific journals, including Free Radical Biology & Medicine, Enzyme Research, Circulation-the scientific journal of the American Heart
Association, American Journal of Physiology-Lung Cellular and Molecular Physiology, PLoS One, Journal of Dietary Supplements, Molecular Aspects of
Medicine, Oxidative Medicine and Cell Longevity, Exercise & Sports Science Reviews, Clinical Pharmacology, the FASEB Journal, and the Journal of
Applied Physiology.

Protandim® NRF1 Synergizer®

Protandim® NRF1 Synergizer® is a dietary supplement which was formulated to strengthen the mitochondria, the powerhouse of all cells, for better
cellular health. It is designed to work in tandem with our flagship Protandim® Nrf2 Synergizer® and further enhance the body's internal ability to naturally
produce antioxidants and reduce the effects of cellular stress. Protandim® NRF1 Synergizer® activates NRF1, a protein that regulates the expression of
genes involved in mitochondrial DNA transcription, translation and repair. The unique blend of ingredients in Protandim® NRF1 Synergizer® supports the
mitochondria to slow cellular aging and increase cellular energy.

Protandim® NAD Synergizer™

Sirtuin activity naturally declines by as much as 60 percent as humans age. Research has long shown that sirtuin activity can be increased by as much

as 94 percent through drastic caloric restriction. Protandim® NAD Synergizer™ is a dietary supplement which was specifically formulated to target the
biochemical pathways involved in the synthesis and recycling of a specific molecule called NAD (nicotinamide adenine dinucleotide) and has been shown
to double sirtuin activity in just 24

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hours. Sirtuin activity has been linked to multiple health benefits. In addition to being responsible for cellular autophagy (cellular cleanup and renewal
process), sirtuins help improve mental focus and concentration, support positive mood and motivation, boost mental and physical energy, support the
body’s healthy inflammation response, aid in maintaining cholesterol levels already in a healthy range, support a healthy vascular system, and promote
healthy longevity.

The Protandim® Family of Products and Nutrigenomics

Nutrigenomics is the study of how foods and individual nutrients can affect gene expression and how genes can also affect how humans metabolize
food. Specific combinations of nutrients that engage cellular signaling and biochemical pathways are believed to unlock specific health mechanisms in
human cells, tissues, and organs. Specifically, by looking at the cellular signaling and biochemical pathways known to be implicated in the aging process,
we have formulated products to address various effects of aging utilizing nutrigenomics. This is the rationale behind the Protandim® family of products,
which were formulated from specific combinations of nutrients to support natural cellular functions by targeting specific cellular signaling and biochemical
pathways related to oxidative stress, optimal mitochondrial function, and activation of the sirtuin family of proteins.

LifeVantage® Omega+

LifeVantage® Omega+ is a dietary supplement that combines DHA and EPA Omega-3 fatty acids, Omega-7 fatty acids, and Vitamin D3 to support

cognitive health, cardiovascular health, skin health, and the immune system.

LifeVantage® ProBio

LifeVantage® ProBio is a dietary supplement designed to support long-term gut health by restoring healthy gut bacteria to support digestive system

health.

PhysIQ™

We sell a full line of weight management products under our PhysIQ™ brand, which consists of:

•

•

•

PhysIQ™ Fat Burn: a supplement containing naturally derived active ingredients to stimulate the breakdown of abdominal fat, increase energy
and support long-term weight management.

PhysIQ™ Prebiotic: a supplement designed to support the “good” bacteria in the gut and a healthy microbiome, resulting in a healthier digestive
tract and a healthier metabolism.

PhysIQ™ Whey Protein: a combination of fast and slow release proteins designed to satisfy hunger and deliver amino acids to support quick
recovery and improved muscle synthesis.

TrueScience® Skin Care

We sell a full line of anti-aging skin care products under our LifeVantage TrueScience® brand, which consists of:

•

•

•

•

•

TrueScience® Facial Cleanser: a concentrated, ultra-rich cleanser used to remove impurities and light make-up without drying or stripping
natural oils in the skin.

TrueScience® Perfecting Lotion: a hybrid lotion formulated for smoother, radiant and brighter looking skin.

TrueScience® Eye Serum: a serum that noticeably improves the visible signs of fine lines, creases and wrinkles around the entire eye area,
diminishes puffiness above and below the eye, firms and tightens the upper eyelid area and evens skin tone and dark circles that are visible signs
of aging.

TrueScience® Anti-Aging Cream: a cream that deeply moisturizes and helps to combat the appearance of fine lines and wrinkles.

TrueScience® Hand Cream: a cream formulated with Nrf2 ingredients to moisturize skin and improve the visible signs of premature aging on the
hands.

Our TrueScience® Beauty System includes the following products in a TSA-compliant set: TrueScience® Facial Cleanser, TrueScience® Perfecting

Lotion, TrueScience® Eye Serum, and TrueScience® Anti-Aging Cream.

We received two composition patents for our LifeVantage TrueScience® skin care products, which were tested in an independent third-party clinical
study and shown to reduce the visible signs of aging by utilizing Nrf2 technology to mitigate the visible effects of skin damage caused by oxidative stress.
Our LifeVantage TrueScience® skin care products leverage our research on Nrf2 activation and oxidative stress.

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TrueScience® Hair Care

We sell a full line of hair care products under our LifeVantage TrueScience® brand, which consists of:

•

•

•

TrueScience® Invigorating Shampoo: Mild surfactant and added amino acid blend cleans hair without drying out the scalp.

TrueScience® Nourishing Conditioner: Deeply nourishing weightless conditioner helps hair feel soft and smooth and look fuller and thicker.

TrueScience® Scalp Serum: Nourishes scalp to support normal hair growth while soothing all scalp types.

Petandim® for Dogs

Petandim® for Dogs is a supplement specially formulated to combat oxidative stress in dogs through Nrf2 activation. Petandim® for Dogs builds upon
the active ingredients in Protandim® Nrf2 Synergizer® to reduce oxidative stress and support joint function, mobility and flexibility in dogs. Petandim® for
Dogs received the Quality Seal from the National Animal Supplement Council.

Axio®

Axio® is our line of energy drink mixes, formulated as a nootropic to promote alertness and support mental performance. These energy drink powders

deliver sustained energy, as well as improved mental focus and promote a positive mood. Axio® is derived from a unique combination of scientifically-
validated ingredients.

Product Stacking

A stack consists of multiple products bundled together that are designed to achieve a specific result. By studying the effects of nutrients and natural

compounds, we have developed scientifically-backed nutrigenomics products that promote healthy aging on the cellular level. By stacking these products
together, we have created a foundation for biohacking a healthier life.

The Vitality Stack™ includes four of our nutrigenomics products — Protandim® NRF1 Synergizer®, Protandim® Nrf2 Synergizer®, LifeVantage®
Omega+ and LifeVantage® ProBio. This product stack was designed to provide a foundation for wellness, supporting healthy organs, including the brain,
heart, eyes, and other vitals. With the Ultimate Stack™, we added Protandim® NAD Synergizer™ and PhysIQ™ Prebiotic to our Vitality Stack™ to support
gut health and increase sirtuin activity, supporting increased health, focus, energy, mental clarity and mood. The Protandim® Tri-Synergizer™ consists of
our Protandim® NRF1 Synergizer®, Protandim® Nrf2 Synergizer® and Protandim® NAD Synergizer™, and was designed to effectively reduce oxidative
stress, support mitochondria function, increase sirtuin activity, and target cell signaling pathways to fight the effects of aging. We also offer stacks for our
PhysIQ™ and TrueScience® product lines.

Distribution of Products

We believe our products are well suited for person-to-person sales through our direct selling model. This model allows our independent distributors to
educate our customers regarding the benefits of our unique products more thoroughly than other business models. Our direct selling model also allows our
independent distributors to offer personalized customer service to our customers and encourage regular use of our products.

Product Return Policy

All products purchased directly from us include a product guarantee. Subject to some exceptions based on local regulations, we will accept returns of

opened and unopened product within 30 days of purchase for a full refund of the purchase price less shipping and handling. In addition, our inventory
repurchase program allows independent distributors to return certain unopened, unexpired product for a refund of the purchase price less a 10% restocking
fee. The amount of inventory we will repurchase from an independent distributor is subject to specified consumption limitations.

Accounts

We generally categorize our accounts as independent distributors and customers, both of which are consumers of our products.

Independent Distributors

An independent distributor in our company is someone who participates in our direct sales opportunity by purchasing our products at wholesale prices

and selling our products to others. We believe our independent distributors are typically entrepreneurs who believe in our products and desire to earn
income by building a business of their own. Many of our

11

independent distributors are attracted by the opportunity to sell unique, scientifically-validated products without incurring significant start-up costs.
Independent distributors sign a contract with us that includes a requirement that they adhere to strict policies and procedures. Independent distributors
purchase product from us for individual consumption, but also purchase small quantities of product from us to use for demonstrations and one-off, person-
to-person retailing opportunities. They also encourage others to purchase our products, either for personal consumption or resale.

While we provide support, product samples, brochures, magazines, and other sales and marketing materials, independent distributors are primarily

responsible for attracting, enrolling and educating new independent distributors with respect to our products and compensation plan. An independent
distributor creates multiple levels of compensation by selling our products and enrolling new independent distributors who sell our products. These newly
enrolled independent distributors form a “downline” for the independent distributor who enrolled them. If downline independent distributors enroll new
independent distributors who purchase our products, they create additional levels of compensation and their downline independent distributors remain in
the same downline network as the original enrolling independent distributor. We pay commissions only upon the sale of our products. We do not pay
commissions for enrolling independent distributors.

We define “active independent distributors” as those independent distributors who have purchased product from us for retail or personal consumption

during the prior three months. As of June 30, 2020 and 2019, we had approximately 73,000 and 66,000 active independent distributors, respectively.

Independent Distributor Compensation

We believe our distributor compensation plan is one of the more financially rewarding in the direct selling industry. Our percentage of sales paid to

independent distributors as compensation and incentives is one of the highest percentages reported in the direct selling industry. Some elements of our
compensation plan are paid daily, to eligible distributors, and weekly to others. We believe this gives us a competitive advantage and helps retain new
distributors by allowing them to experience success quickly from their efforts. Our compensation plan is intended to appeal to a broad cross-section of
people, particularly those seeking to supplement family income, start a home-based business or pursue entrepreneurial opportunities full- or part-time. Our
independent distributors earn compensation on their product sales and product sales made by independent distributors within their sales organization, or
"downline." Our independent distributors can also earn money by purchasing product from us at our wholesale cost and selling that product to others at the
retail cost. We generally pay commissions in the local currency of the independent distributor’s home country.

Independent Distributor Motivation and Training

Our revenue depends in part on the success and productivity of our independent distributors. We provide tools, training and technology designed to
increase our independent distributors' productivity and increase their potential for success. We offer training and business development opportunities to our
independent distributors, including the following:

•

Blueprint: Professionally-designed training materials independent distributors can utilize in their sales efforts;

• Digital Training: Our digital audio series presented by our independent distributor leaders provides training and tips on becoming more productive

independent distributors;

•

•

Elite Academy, Global Convention, and Other Company-Sponsored Virtual Training: We hold regularly occurring live and virtual company-
sponsored events intended to provide training and motivation to our independent distributors, in addition to twice-weekly virtual distributor
trainings;

Promotions and Incentive Trips: We hold special promotions and incentive trips from time to time in order to motivate our independent
distributors to accomplish specific sales goals; and

• Mobile Application: The LifeVantage app was designed to allow users to conduct any aspect of their business on a single platform from anywhere

in the world. Ultimately, through artificial intelligence and machine learning, we expect that the app will be able to guide users on what to share,
when to share it, and with whom.

We are continuing to evaluate new ways in which to incorporate new technology and training opportunities to improve distributor success.

Distributor Compliance Activities

Given that our independent distributors are independent contractors, we do not control or direct their promotional efforts. We do, however, require that

our independent distributors abide by policies and procedures that require them to act in an ethical manner and in compliance with applicable laws and
regulations. As a member of the United States Direct Selling Association

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and similar organizations in many of the markets where we do business, we are also subject to the ethical business practices and consumer service
standards required by the industry's code of ethics.

Independent distributors must represent to us that their receipt of commissions is based on retail sales and substantial personal sales efforts. We must
produce or pre-approve all sales aids used by distributors such as brochures and online materials. Products may be promoted only by personal contact or by
collateral materials produced or approved by us. Independent distributors may not use our trademarks or other intellectual property without our consent.

We monitor and systematically review alleged independent distributor misbehavior through our internal compliance department. If we determine one

of our independent distributors has violated any of our policies and procedures, we may discipline the independent distributor and may terminate the
independent distributor’s rights to distribute our products. When necessary, we have brought legal action against independent distributors, or former
independent distributors, to enforce our policies and procedures. Short of termination or legal action, we may impose sanctions against independent
distributors whose actions are in violation of our policies and procedures. Such sanctions may include warnings, probation, withdrawal or denial of an
award, suspension of privileges of a distributorship, fines and/or withholding of commissions until specified conditions are satisfied, or other appropriate
injunctive relief.

Customers

Customers purchase products directly from us at our wholesale price on a monthly subscription basis for personal consumption, without the intent to
resell or earn commissions from the sale of products. A customer may enroll as an independent distributor at any time if he or she becomes interested in
reselling the product. We believe our customers are a great source of word-of-mouth advertising for our products. We also believe our large base of
customers validates the benefits of our products, separate from the direct selling opportunity.

We define an “active customer” as a customer who has purchased product from us within the prior three months. As of June 30, 2020 and 2019, we had

approximately 106,000 and 119,000 active customers, respectively.

Sales of Our Products

We accept orders for our products through our own website at www.lifevantage.com and through personalized websites we provide to our independent

distributors, which we refer to as “Virtual Offices”. Orders placed through Virtual Offices and through our website are processed daily at our fulfillment
centers, where orders are shipped directly to the consumer.

We offer toll-free numbers for our independent distributors and other customers to order product or ask questions. Our customer service representatives

assist customers in placing orders through our web order processing system, answering questions, tracking packages, and initiating refunds. The customer
service representatives receive extensive training about our products and our direct selling business model. Independent distributors and customers
generally pay for products by credit card, prior to shipment, and as a result, we carry minimal accounts receivable.

Seasonality

In addition to general economic factors, we are impacted by seasonal factors and trends such as major cultural events and vacation patterns. We believe

that direct selling in Japan and the United States is also generally negatively impacted during our first fiscal quarter, from July 1 through September 30,
when many individuals, including our independent distributors, traditionally take vacations. The timing and size of our training events and incentive trips
can also cause revenue and expense to fluctuate in the periods that they are held.

Although our product launch process may vary by market, we may introduce new products to our independent distributors and customers through

limited-time offers and promotions. The limited-time offers and promotions typically generate significant activity and a high level of purchasing, which
may result in a higher than normal increase in revenue during the quarter of the limited-time offer and skew year-over-year and sequential comparisons.
Similarly, company events typically generate a higher than normal increase in revenue. The timing of these events can also skew year-over-year and
sequential comparisons.

Geographic Information

We sell our products in the United States, Mexico, Japan, Australia, Hong Kong, Canada, Thailand, the United Kingdom, the Netherlands, Germany,
Taiwan, Austria, Spain, Ireland, Belgium and New Zealand. We also sell our products in a number of countries to customers for personal consumption only.
In addition, we sell our products in China through our e-commerce business model. In fiscal year 2020, revenue generated in the United States accounted
for approximately 67% of our total revenue and revenue generated from Japan accounted for approximately 18% of our total revenue. For reporting
purposes, we generally divide our markets into two geographic regions: the Americas region and the Asia/Pacific & Europe region. The

13

following table sets forth net revenue information by region for the periods indicated (in thousands):

Americas

Asia/Pacific & Europe

Total

2020

2019

2018

For the fiscal years ended June 30,

$

$

166,336   

66,579   

232,915   

71.4  % $

163,236   

72.2  % $

151,609   

28.6  %

62,722   

27.8  %

51,595   

100.0  % $

225,958   

100.0  % $

203,204   

74.6  %

25.4  %

100.0  %

Additional comparative revenue and related financial information is presented in the section captioned "Segment Information" in Note 2 to our

consolidated financial statements.

Marketing

We have a sales, marketing, public relations and customer service group consisting of 145 full-time employees as of June 30, 2020. We utilize our
network of independent distributors located throughout the United States, Mexico, Japan, Australia, Hong Kong, Canada, Thailand, the United Kingdom,
the Netherlands, Germany, Taiwan, Austria, Spain, Ireland, Belgium and New Zealand to market and sell our products. We also market our products in a
number of countries to customers for personal consumption only. In addition, we utilize our network of in-country social marketers to market and sell our
products in China through our e-commerce business model.

Raw Materials and Manufacturing

We outsource the primary manufacturing, fulfillment, and shipping components of our business to companies we believe possess a high degree of
expertise. We believe outsourcing provides us access to advanced manufacturing process capabilities and expertise without incurring fixed costs associated
with manufacturing our own products.

We currently outsource the manufacture of our products to multiple contract manufacturers. Our contract manufacturers have a legal obligation to

comply with the current Good Manufacturing Practices regulations that are applicable to those who manufacture, package, label and hold dietary
supplements. Additionally, we are subject to regulations that, among other things, obligate us to know what and how manufacturing activities are
performed so that we can make decisions related to whether the packaged and labeled product conforms to our established specifications and whether to
approve and release product for distribution. We maintain and qualify alternative manufacturing options in order to keep our costs low, maintain the quality
of our products, and be prepared for unanticipated spikes in demand or manufacturing failure. Our contract manufacturers deliver products to our
fulfillment centers based on our purchase orders.

We acquire raw materials for our products from third-party suppliers. Although we generally have good relationships with our suppliers, we believe we
could replace any of our current suppliers without great difficulty or significant increase to our cost of goods sold. We also have ongoing relationships with
secondary and tertiary suppliers. Please refer to "Risk Factors - High quality material for our products may be difficult to obtain or expensive" for a
discussion of the risks and uncertainties associated with our sourcing of raw materials.

Product Liability and Other Insurance

We have product liability insurance coverage for our products that we believe is adequate for our needs. We also maintain commercial property and

liability coverage and directors’ and officers’ liability insurance.

Intellectual Property

We use commercially reasonable efforts to protect our intellectual property through patent protection, trademarks and trade secrets, licensed rights and

contractual protections, and intend to continue to develop a strong brand identity for our company and our products.

Protandim® Nrf2 Synergizer® is a proprietary, patented dietary supplement formulation for enhancing antioxidant enzymes including superoxide
dismutase and catalase. The patents and patent applications protecting its formulations are held by our wholly-owned subsidiary, Lifeline Nutraceuticals
Corporation. Our intellectual property is covered, in part, by many issued U.S. patents. Our patents and patent applications claim the benefit of priority of
multiple U.S. provisional patent applications, the earliest of which was filed on March 23, 2004, and relate to compositions, methods of use, and methods
of manufacture of various compositions, including those embodied by the Protandim® Nrf2 Synergizer® formulation. The expected duration of our patent
protection via granted patents for Protandim® Nrf2 Synergizer® is at least through approximately March 2025 and we continue to research and file new
composition and method patents in the U.S. for enhanced and improved product formulations that will extend our patent protection for a variety of product
formulations and methods. During fiscal 2018, we received

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another composition patent for additional products within our LifeVantage TrueScience® line of skin care products. This patent expires in approximately
February 2036. In fiscal 2020, we filed a provisional U.S. patent that, if granted, will protect the combined effects and synergistic benefits of the
Protandim® Nrf1 Synergizer®; Protandim® Nrf2 Synergizer® and Protandim® NAD Synergizer® products when these three products (also called the Tri-
Synergizer™ pack) are used together.

We continue to protect our products and brands using trademarks. We have filed and successfully procured registered trademarks for our key brands
consisting of Protandim®, LifeVantage®, and TrueScience® in many countries around the world, and we have pending trademark applications for these and
other marks in many other countries. We anticipate seeking protection in other countries as we deem appropriate.

In order to protect the confidentiality of our intellectual property, including trade secrets, know-how and other proprietary technical and business
information, it is our policy to limit access to such information to those who require access in order to perform their functions and to enter into agreements
with employees, consultants and vendors to contractually protect such information.

Competition

Direct Selling Companies

We compete with other direct selling companies, many of which have longer operating histories and greater visibility, name recognition and financial
resources than we do. We also compete with newer direct selling companies that attempt to solicit our independent distributors by offering the possibility of
a more financially rewarding opportunity by being among the Company's early distributor base. We compete for new independent distributors with these
companies on the basis of our business opportunity, product offerings, compensation plan, management and our operations. In order to successfully
compete in the direct selling industry and attract and retain independent distributors, we must maintain the attractiveness of our business opportunity,
product offerings and compensation plan.

Dietary Supplement Market

We compete with other companies that sell dietary supplements. We believe the dietary supplement market is highly fragmented and competitive. We

believe competition in the dietary supplement market is based primarily on quality, price, efficacy of products, brand name and recognition of product
benefits. In the dietary supplement industry, our competition includes numerous nutritional supplement companies, pharmaceutical companies and
packaged food and beverage companies. Many of these companies have broader product lines, larger sales volumes and greater financial resources than we
do. Additionally, some of these companies are able to compete more effectively due to greater vertical integration. Increased competition in the dietary
supplement market could have a material adverse effect on our results of operations and financial condition.

Nrf2 Activators

In the last few years we have seen the number of products marketed as Nrf2 activators increase. We anticipate the number of products that claim to

activate Nrf2 will continue to increase as the technology becomes more popular and more broadly accepted.

Direct Antioxidants

Vitamin C, Vitamin E, other vitamin/mineral antioxidants, and other sources of externally derived antioxidants may be considered competitors of
Protandim® Nrf2 Synergizer® but they are mechanistically distinct from Protandim® Nrf2 Synergizer®. These other sources of antioxidants do not increase
the body’s elimination of oxidants using internal antioxidant enzymes. Our research indicates that Protandim® Nrf2 Synergizer® increases production of
hundreds of stress-related anti-inflammatory, and anti-fibrotic gene products including antioxidant enzymes, such as superoxide dismutase and catalase,
within the cells of the body. We believe that the body’s internally produced antioxidant enzymes provide a better defense against oxidative stress than
externally derived sources of antioxidants.

Oral Superoxide Dismutase and Catalase

There are many companies performing research into antioxidants. Several companies sell oral forms of superoxide dismutase and catalase. Although

we believe Protandim® Nrf2 Synergizer® is a superior alternative to oral forms of superoxide dismutase and catalase, these products do compete with
Protandim® Nrf2 Synergizer® in the marketplace. We anticipate additional companies will likely develop, purchase or in-license products that are
competitive with Protandim® Nrf2 Synergizer®.

15

Omega Fatty Acid Products

There are many companies that market Omega supplements, including Omega-3. Although LifeVantage® Omega+ contains a unique combination of

DHA and EPA Omega-3 fatty acids, Omega-7 fatty acids, and Vitamin D3, we anticipate additional companies will likely develop products that are
competitive with LifeVantage® Omega+.

Probiotic Products

There are many companies that market probiotic supplements and we anticipate additional companies will likely continue to develop products that are

competitive with our LifeVantage® ProBio supplement.

Personal Skin Care Market

In the personal skin care market, we compete principally with large, well-known cosmetics companies that manufacture and sell broad product lines
through retail establishments. Many of these competitors have greater financial resources and brand recognition than we do. We believe, however, we can
compete with these larger companies by leveraging our direct selling model and emphasizing our unique, science-based skin care products.

Personal Hair Care Market

In the personal hair care market, we compete principally with large, well-known hair care companies that manufacture and sell broad product lines
through retail establishments. Many of these competitors have greater financial resources and brand recognition than we do. We believe, however, we can
compete with these larger companies by leveraging our direct selling model and emphasizing our unique, science-based hair care products.

Animal Supplement Market

We compete principally with large, well-known companies in the animal supplement market. Most of the companies we compete with in the animal

supplement market have broad distribution channels that include retail establishments. Many of these competitors have greater financial resources and
brand recognition than we do. We believe, however, we can compete with these larger companies by leveraging our direct selling model and emphasizing
our unique, science-based animal supplement product.

Energy Drink Market

We compete with large, well-known companies in the energy drink market. Most of the companies we compete with in the energy drink market have

broad distribution channels that include big box retail establishments. Many of these competitors have greater financial resources and brand recognition
than we do. We intend to compete with these larger companies by leveraging our direct selling model and emphasizing our unique, science-based energy
drink product. Axio® is a no sugar, low-carbohydrate and low calorie energy drink that is also non-GMO, gluten-free and vegan.

Weight Management Market

We compete with large, well-known companies in the weight management market. Most of the companies we compete with in the weight management

market have broad distribution channels that include big box retail establishments. Many of these competitors have greater financial resources and brand
recognition than we do. We intend to compete with these larger companies by leveraging our direct selling model and emphasizing our unique, science-
based weight management products.

Regulatory Environment

The formulation, manufacturing, packaging, labeling, and advertising of our products in the United States are subject to regulation by the Food and

Drug Administration, or FDA, and the Federal Trade Commission, or FTC, as well as comparable state laws.

FDA Regulations and DSHEA

We market our Protandim® products as “dietary supplements” as defined in the Dietary Supplement Health and Education Act of 1994, or DSHEA.

DSHEA is intended to promote access to safe, quality dietary supplements, and information about dietary supplements. DSHEA established a new
framework governing the composition and labeling of dietary supplements. DSHEA does not apply to animal supplements like Petandim® for Dogs. We are
not required to obtain FDA pre-market approval to sell our products in the United States under current laws.

DSHEA permits statements of nutritional support, called “structure-function” statements, to be included in labeling for dietary supplements without
FDA marketing approval. Such statements may claim a benefit related to a classical nutrient deficiency disease and disclose the prevalence of such disease
in the United States, describe the role of a nutrient or dietary

16

ingredient intended to affect the structure or function in humans, characterize the documented mechanism by which a nutrient or dietary ingredient acts to
maintain such structure or function, or describe general well-being from consumption of a nutrient or dietary ingredient. Such statements may not expressly
or impliedly claim that a dietary supplement is intended to diagnose, cure, mitigate, treat, or prevent a disease. A company that uses a structure-function
statement in labeling must possess evidence substantiating that the statement is truthful and not misleading and is supported by competent and reliable
scientific evidence.

The FDA may assert that a particular structure-function statement that a company is using is an illegal claim; that assertion, normally, is in the form of
a warning letter to that company. We have a duty to send to the FDA a notice that lists each new structure-function statement made by us; we are obligated
to send that notice within 30 days after the first marketing of a supplement with such a statement.

DSHEA also permits certain scientific literature, for example a reprint of a peer-reviewed scientific publication, to be used in connection with the sale

of a dietary supplement to consumers without the literature being subject to regulation as labeling. However, such literature must not be false or misleading,
the literature may not promote a particular manufacturer or brand of dietary supplement and it must include a balanced view of the available scientific
information on the subject matter, among other requirements.

The FDA's Center for Veterinary Medicine, or CVM, is responsible for enforcing the portion of the Federal Food, Drug, and Cosmetic Act, or the Act,

that relates to animal supplements, like our Petandim® for Dogs product. CVM's primary responsibility in enforcing the Act is to ensure that animal
supplements are safe, effective, and can be manufactured to a consistent standard. CVM has taken the position that DSHEA does not apply to products
intended for animals, but it is clear that products like Petandim® for Dogs are under FDA jurisdiction.

Our Petandim® for Dogs product follows the labeling rules of the National Animal Supplement Council (NASC) of which LifeVantage is a member.

Under the NASC rules, Petandim® for Dogs is classified as a dosage form animal health product.

While we exercise care in our formulation, manufacturing, packaging, labeling, and advertising of our products, we cannot guarantee the FDA will

never inform us that the FDA believes some violation of law has occurred either by us or by our independent distributors. Any allegations of our non-
compliance may result in time-consuming and expensive defense of our activities. The FDA’s normal course of action is to issue a warning letter if it
believes that a product is misbranded or adulterated. The responsive action requested by the FDA differs depending upon the nature of the product and
claims in question. Typically, the FDA expects a written response within 15 working days of the receipt of a warning letter. The warning letter is public
information posted on the FDA’s web site. That information could affect our relationships with our investors, independent distributors, vendors, and
consumers. Warning letters also often spark private class action litigation under state consumer protection statutes. The FDA could also order compliance
activities, such as an inspection of our facilities and products, and could file a civil lawsuit in which an arrest warrant (seizure) could be issued as to some
or all of our products. In extraordinary cases, we could be named a defendant and sued for declaratory and injunctive relief.

FTC Regulations

Advertising and marketing of our products in the United States are also subject to regulation by the FTC under the Federal Trade Commission Act, or

FTC Act. Among other things, the FTC Act prohibits unfair methods of competition and unfair false or deceptive acts or practices in or affecting
commerce. The FTC Act also makes it illegal to disseminate or cause to be disseminated any false advertisement for “food, drugs, devices, services, or
cosmetics." The FTC Act provides that disseminating any false advertisement pertaining to foods, which would include dietary supplements, is an unfair or
deceptive act or practice. An advertiser is required to have competent and reliable scientific evidence for all express and implied health-related product
claims at the time the claims are first made. We are required to have adequate scientific substantiation for all material advertising claims made for our
products in the United States. The FTC routinely reviews websites to identify questionable advertising claims and practices. Competitors sometimes inform
the FTC when they believe other competitors are violating the FTC Act and consumers also notify the FTC of what they believe may be wrongful
advertising. The FTC may initiate a non-public investigation that focuses on our advertising claims, which usually involves non-public pre-lawsuit
extensive formal discovery. Such an investigation may be very expensive to defend, be lengthy, and result in a publicly disclosed Consent Decree, which is
a settlement agreement. If no settlement can be reached, the FTC may start an administrative proceeding or a federal court lawsuit against us or our
principal officers. The FTC often seeks to recover from the defendants, whether in a Consent Decree or a proceeding, any or all of the following:
(i) consumer redress in the form of monetary relief or disgorgement of profits; (ii) significant reporting requirements for several years; and (iii) injunctive
relief. In addition, most, if not all, states have statutes prohibiting deceptive and unfair acts and practices. The requirements under these state statutes are
similar to those of the FTC Act.

The National Advertising Division, or NAD, of the national Better Business Bureau, a non-governmental not-for-profit organization through its

Advertising Self-Regulatory Council, or ASRC, is also actively engaged in conducting investigations,

17

called inquiries, which are focused on determining whether the requisite claim substantiation standard exists for advertising claims, including specific
structure-function claims. Although the results of each inquiry or proceeding are not binding on the recipient, they are posted on NAD’s website, and the
NAD often refers cases to the FTC if the advertisers do not agree to modify their advertising in conformance with the NAD decision. We have been the
subject of a NAD proceeding in 2008 and 2009, which was concluded in 2009.

In January 2019, the Direct Selling Self-regulatory Council (DSSRC) was introduced. This program monitors the entire direct selling channel—

including Direct Selling Association member companies and non-members. The DSSRC provides impartial monitoring, enforcement, and dispute
resolution regarding product claims or income representations (including lifestyle claims) disseminated by direct selling companies and their sales force
members. The failure of a company to resolve DSSRC complaints will ultimately result in the DSSRC reporting the matter to the FTC, which may or may
not pursue enforcement action in any given case.

Regulation of Direct Selling Activities

Direct selling activities are regulated by the FTC, as well as various federal, state and local governmental agencies in the United States and foreign
countries. These laws and regulations are generally intended to prevent fraudulent or deceptive schemes, often referred to as “pyramid” schemes, which
compensate participants primarily for recruiting additional participants without significant emphasis on product sales. The laws and regulations often:

•

•

•

•

require us or our distributors to register with governmental agencies;

impose caps on the amount of commission we can pay;

impose reporting requirements; and

require that we ensure, among other things, that our distributors maintain levels of product sales to qualify to receive commissions and that our
distributors are being compensated primarily for sales of products and not primarily for recruiting additional participants.

The laws and regulations governing direct selling are modified from time to time, and, like other direct selling companies, we may be subject from

time to time to government investigations related to our direct selling activities. This may require us to make changes to our business model and our
compensation plan.

State Regulations

In addition to United States federal regulation, each state has enacted its own food and drug laws. We may receive requests to supply information
regarding our sales or advertising to state regulatory agencies. We remain subject to the risk that, in one or more of our present or future markets, our
products, sales, and advertising could be found non-compliant with state laws and regulations. If we fail to comply with these laws and regulations, it could
have a material adverse effect on our business in a particular market or in general. In addition, these laws and regulations could affect our ability to enter
new markets.

The FDA Food Safety Modernization Act

The FDA Food Safety Modernization Act, or FSMA, was enacted in 2011 and is now part of the Federal Food, Drug and Cosmetic Act, or FFDCA.

The FSMA is a comprehensive set of laws that gives the FDA considerable authority with respect to the prevention of food contamination and the serious
problems associated with such contamination. Among other things, it does the following:

•

•

•

gives the FDA explicit authority to compel a recall if the FDA believes there is a reasonable probability of serious adverse health consequences or
death;

places strict obligations on food and dietary supplement importers to verify that food from foreign suppliers is not adulterated or misbranded; and

provides whistle blower protection for employees of conventional food or dietary supplement companies who provide information to
governmental authorities about violations of the FFDCA.

International Regulations

In addition to the regulations applicable to our activities in the United States, all other markets in which we operate our business regulate our products
under a variety of statutory and regulatory schemes. We typically market our Protandim® line of products in international markets as foods, health foods or
dietary supplements under applicable regulatory regimes. However, because of varied regulations, some products or ingredients that are recognized as a
“food” in certain markets may be treated as

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a “pharmaceutical” or equivalent in other markets. In the event a product, or an ingredient in a product, is classified as a drug or pharmaceutical product in
any market, we will generally not be able to distribute that product through our distribution channel because of pre-marketing approval requirements and
strict regulations applicable to drug and pharmaceutical products. In Japan, for example, ashwagandha was determined to be inappropriate for inclusion in
food products. Ashwagandha is one of the ingredients in Protandim® Nrf2 Synergizer®. While we disagree with the assessment of ashwagandha by
Japanese regulatory authorities, we are restricted from selling a formulation of Protandim® Nrf2 Synergizer® that contains ashwagandha in Japan. As such,
we reformulated Protandim® Nrf2 Synergizer® for the Japan market to exclude ashwagandha. This reformulated Protandim® Nrf2 Synergizer® was
introduced in Japan in fiscal year 2013.

Similarly, our other markets outside the United States regulate advertising and product claims regarding the efficacy of our products and require

adequate substantiation of claims. As such, we are unable to claim that any of our products will diagnose, cure, mitigate, treat or prevent diseases. For
example, in Japan, Protandim® Nrf2 Synergizer® is considered a food product, which significantly limits our ability to make claims regarding the product.
If marketing materials make claims that exceed the scope of allowed claims for dietary supplements, regulatory authorities could deem our products to be
unapproved drugs and we could experience substantial harm.

Our business model is also subject to regulatory frameworks that may limit or significantly alter the way business is done in foreign markets vis-à-vis

the United States. For example, our marketing of products or business opportunity as a distributor in the United Kingdom differs significantly from
marketing to United States customers and distributors. Consequently, we may experience additional costs and delays in entering or continuing to do
business in foreign markets in order to comply with local regulations.

Potential FDA and Other Regulation

We could become subject to additional laws or regulations administered by the FDA, FTC, or other federal, state, local or international regulatory

authorities, to the repeal of laws or regulations that we consider favorable, such as DSHEA, or to more stringent interpretations of current laws or
regulations. Because of negative publicity associated with some adulterated or misbranded supplements, including pharmaceutical drugs marketed as
dietary supplements, there has been an increased movement in the United States and other markets to expand the regulation of dietary supplements, which
could impose additional restrictions or requirements in the future. In recent years, there also has been increased pressure in the United States to enhance
regulation of cosmetics. In general, the regulatory environment is becoming more complex with increasingly strict regulations.

The Dietary Supplement and Nonprescription Drug Consumer Protection Act requires us to report to the FDA all serious adverse events and to
maintain for six years records of all adverse events, whether or not serious. An adverse event is defined as any health-related event associated with the use
of a dietary supplement that is adverse. In addition, this law requires the label of each dietary supplement, including our Protandim® products, to include a
domestic address or telephone number by which the company selling the product may receive a report of a serious adverse event associated with such
product. The labels of our Protandim® products comply with that statutory provision.

Employees

As of June 30, 2020 and 2019, we had 247 and 227 full-time employees, respectively. As of June 30, 2020, 189 of our full-time employees were based
in the United States, 31 were based in Japan and 27 were based in Thailand, Taiwan, Hong Kong, Mexico and Australia. We do not include our independent
distributors in our number of employees because our independent distributors are independent contractors and not employees. We outsource our
manufacturing and distribution operations.

Corporate Responsibility and Sustainability

We understand that long-term value creation for stockholders is our core responsibility. We are investing in a number of sustainability initiatives,
including reducing the environmental impact of our business activities and products, improving the global human condition, and providing a positive
working environment.

Employees: We believe that our employees are an essential asset. We have a dedicated team of professionals that support our system of independent

distributors and customers, work to generate long-term value for our stockholders and contribute to the broader public through charitable programs,
including LifeVantage Legacy. In turn, we offer competitive compensation and direct their focus on the long-term goals of our independent distributors and
stockholders. We have been named one of the Best Places to Work by the Direct Selling News for four years in a row, which reflects our commitment to
create a great work environment for our employees.

Environment: LifeVantage is committed to reducing its impact on the environment and creating awareness about sustainability. We will strive to

improve our environmental performance over time and to initiate additional projects and

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activities that will further reduce our impacts on the environment. Our commitment to the environment extends to our customers, our staff, and the global
communities in which we operate. We comply with applicable environmental regulations and strive to prevent pollution whenever possible. We are
increasing our efforts to train our staff on our environmental program and empower them to contribute and participate. We are committed to continually
improve over time by striving to measure our environmental impacts and by setting goals to reduce these impacts each year. Some examples of our efforts
include:

• Created a digital starter kit to replace the prior hard copy version in an effort to reduce the use of materials like paper and plastic;

• Designed our corporate office with furniture sourced from U.S. Green Building Council and LEED Platinum certified vendor;

• Included sustainability as one of our corporate core values, and committed to continually look for ways to minimize our impact on the

environment;

• Established a more flexible work from home structure for corporate employees, including positions that are now permanently work from home,

reducing our impact on the environment with fewer vehicles on the road, commuting to and from the office.

Social/Community: Our legacy isn’t the past, it’s the future we create. LifeVantage Legacy helps the leaders of tomorrow by touching a million lives

across the world today. From simply helping a child in need to supporting initiatives that uplift entire communities, our goal is simple - give future
generations the support and resources they need to live happier, healthier lives. ONE child at a time. One of the best parts of LifeVantage is our
commitment to leaving places better than we find them.

• For the past 6 years, during the holidays, we traveled to Puerto Penasco, Mexico, and built over 25 homes for families in need;

• At our company-sponsored incentive trips, we make sure to take time and give back to the local communities. Some examples include:

◦ Donated school supplies, food and personalized shirts to a local orphanage in the Bahamas;

◦ Made improvements to local schools in Puerto Vallarta and Cancun, including cleaning, painting, and repairs;

◦

Created Disney-inspired wigs from yarn to leave for children fighting cancer in Ireland.

• In response to the COVID-19 pandemic, we worked with our manufactures to produce hand sanitizer which we donated to the Utah Food bank

and distributed throughout Utah.

Governance: We endeavor to continue to strengthen and improve our corporate governance and executive compensation practices. We adopted an
equity ownership policy to reinforce our belief that executives and directors who believe in the future of the Company should have meaningful equity
holdings in LifeVantage. In addition, we adopted majority standard for election of directors.

Available Information

Our principal offices are located at 9785 S. Monroe Street, Suite 400, Sandy, UT 84070. Our telephone number is (801) 432-9000 and our fax number

is (801) 880-0699. Our website address is www.lifevantage.com; however, information found on our website is not incorporated by reference into this
report. Our website address is included in this annual report as an inactive textual reference only.

The reports filed with the Securities and Exchange Commission, or SEC, by us and by our officers, directors, and significant shareholders are available

for review on the SEC’s website at www.sec.gov. Such reports are also available free of charge through the investor relations section of our website at
www.lifevantage.com and are accessible as soon as reasonably practicable after being electronically filed with or furnished to the SEC.

ITEM 1A — RISK FACTORS

Because of the following risks, as well as other risks affecting our financial condition and operating results, past financial performance should not be
considered to be a reliable indicator of future performance, and investors should not use historical trends to anticipate results or trends in future periods.
The risks described below are those we currently believe could materially affect us. The following risks are not necessarily all of the important factors that
could cause our actual results of operations to differ materially from those expressed in the forward-looking statements in this report.

Risks Relating to Our Company

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The COVID-19 pandemic or the widespread outbreak of any other illness or communicable disease, or any other public health crisis, could adversely
affect our business, results of operations and financial condition.

We could be negatively impacted by the widespread outbreak of an illness or any other communicable disease, or any other public health crisis that

results in economic and trade disruptions, including the disruption of global supply chains. In December 2019, an outbreak of COVID-19 began in China
and in March 2020, the World Health Organization declared COVID-19 a pandemic. The COVID-19 pandemic has negatively impacted the global
economy, disrupted global supply chains and created significant volatility and disruption of financial markets. This pandemic has resulted, and is likely to
continue to result, in significant national and global economic disruption and may adversely affect our business. Uncertainty exists concerning the
magnitude of the impact and duration of the COVID-19 pandemic.

As of the date of this filing, we have experienced multiple disruptions at the corporate level as we have transitioned our corporate workforce to a
remote working environment, closed some of our showrooms and will call locations in international markets and cancelled multiple planned events in order
to comply with group meeting restrictions. Our independent distributors have also experienced disruptions. Specifically, in Japan, independent distributors
are required to provide a hard-copy introductory packet (gaiyoshomen) in person to each person they approach to sponsor as an independent distributor
before presenting our products and business opportunity. This requirement inhibits distributors from connecting with potential new distributors virtually or
through social media. Accordingly, quarantines, avoidance of public places and general concerns about physical distancing related to COVID-19 or
otherwise can significantly reduce the ability for independent distributors to meet people in person and commence the enrollment process. Elsewhere, our
independent distributors have begun to adapt their approach for customer outreach and enrollment, including transitioning to a stronger social media
presence, in an effort to sustain their sales volume. Our business may, in the future, experience additional disruptions and be negatively impacted by the
COVID-19 pandemic, including as a result of limitations on the ability of our suppliers to manufacture, or procure from manufacturers, the products we sell
or any of the raw materials or components required in the production process, or to meet delivery requirements and commitments; limitations on the ability
of our employees to perform their work due to illness caused by the pandemic or local, state, or federal orders requiring employees to remain at home;
limitations on the ability of carriers to deliver our products to customers; limitations on the ability of our independent distributors to conduct their
businesses and purchase our products; and limitations on the ability of our independent distributors or customers to continue to purchase our products due
to decreased disposable income.

The extent of the impact of the COVID-19 pandemic on our operational and financial performance, including our ability to execute our business
strategies and initiatives in the expected time frame, will depend on future developments, including the duration and spread of the pandemic and related
restrictions on travel and transports, all of which are uncertain and cannot be predicted. An extended period of global supply chain and economic disruption
could have a material adverse effect on our business, results of operations, access to sources of liquidity and financial condition.

An inability to properly motivate and manage our independent distributors could harm our business.

Motivating our independent distributors and providing them with appropriate resources, including technology, tools and training, are important to the
growth and success of our business. From time to time, we face challenges in motivating and managing our independent distributors. For example, as we
previously disclosed in Item 9A of our Annual Report on Form 10-K for the year ended June 30, 2016, the audit committee of our board of directors
conducted an independent review related to the distribution of our products into countries outside the U.S. in which those products were not registered or
that otherwise imposed stringent restrictions on our direct selling model, and the associated revenue and tax and other accruals associated with such sales.
This independent review was initiated following internal reviews conducted by Company personnel and was further informed by the content of employee
complaints. Actions we take from time to time to enforce our policies and procedures, may cause discord among some of our independent distributors. The
loss of key distributors due to various factors including, but not limited to, voluntary termination or involuntary termination or suspension resulting from
non-compliance with our policies and procedures, could distract our distributors and disrupt our business. For example, in the past, we have experienced
discord among our leading independent distributors in Japan, which is a significant part of our business. If we fail to properly manage any discord among
our leading independent distributors in Japan and other markets, we could lose additional leaders, including to competing direct selling companies, which
could have a significant negative impact on our revenue. Further, from time to time, we are involved in legal proceedings with former distributors. Such
legal proceedings can be a distraction to our active independent distributors and can be expensive, time-consuming and cause a disruption to our business.
Our inability to properly manage these and other distractions may have a negative impact on our business.

We may not be successful in expanding our operations.

We may not be successful in expanding our operations. Although we began to sell our products through our direct selling network in fiscal year 2009,
we still have limited experience in selling our products through direct selling compared to other companies in our industry. As such, we may have limited
insight into trends, disruptions and other factors that may emerge and

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affect our business. For example, from time to time, we are compelled to terminate one or more of our independent distributors for actions contrary to their
contractual obligations with us. In the past, some of these terminations have caused disruption among our independent distributors, and such terminations
or resulting disruption in the future may slow our growth. Additionally, we may not be successful in keeping our leading independent distributors focused
and motivated or in aligning their goals with the goals of our company. We also have limited experience expanding into new geographic markets. This
limited experience was a contributing factor to the conduct that led to the independent review conducted by our audit committee in 2016. Although we are
seeking to continue our expansion, if we fail to effectively expand our operations into additional markets, we may be unable to generate consistent
operating profit growth in future periods.

If we are able to expand our operations, we may be unable to successfully manage our future growth.

Our business has grown significantly since we initiated our direct selling model in fiscal 2009. This growth placed substantial strain on our

management, operational, financial and other resources. If we are able to continue expanding our operations in the United States and in other countries
where we believe our products will be successful, such expansion could place increased strain on our management, operational, financial and other
resources. In addition, an inability to leverage our current resources in an efficient manner could have a material adverse effect on our business, operating
margins and results of operations.

We may not succeed in growing existing markets or opening new markets.

We sell our products in the United States, Mexico, Japan, Australia, Hong Kong, Canada, Thailand, the United Kingdom, the Netherlands, Germany,
Taiwan, Austria, Spain, Ireland, Belgium and New Zealand. We also sell our products in a number of countries to customers for personal consumption only.
In addition, we sell our products in China through our e-commerce business model. In fiscal 2020, we generated approximately 33% of our revenue from
our international operations, a majority of which was generated in Japan. We believe that our ability to achieve future growth is dependent in part on our
ability to effectively expand into new international markets. In some of our international markets, we have experienced unexpected difficulties which have
resulted in adverse consequences to our business and financial results, including slower than anticipated growth, the closure of one of our markets (the
Philippines) and disruption to our business as we implemented changes to our systems and distributor enrollment requirements as a result of the
independent review conducted by our audit committee in 2016. In addition, the COVID-19 pandemic delayed our plans to also expand into Singapore and
Malaysia and it may adversely impact our plans to expand into other markets. Our business and financial results may also be negatively impacted if a
particular market or new business model, such as our China e-commerce business model, is not widely accepted and adopted. We must overcome
significant regulatory and legal barriers before we can begin marketing in any international market. Also, before marketing commences in a new country or
market, it is difficult to assess the extent to which our products and sales techniques will be accepted or successful. In addition to significant regulatory
barriers, we may also encounter problems conducting operations in new markets with different cultures and legal systems from those encountered
elsewhere. We may be required to reformulate one or more of our products before commencing sales of that product in a given country. Once we have
entered a market, we must adhere to the regulatory and legal requirements of that market. We may not be able to obtain and retain necessary permits and
approvals in new markets, or we may have insufficient capital to finance our expansion efforts in a timely manner.

Our independent distributors could fail to comply with applicable legal requirements or our distributor policies and procedures, which could result in
claims against us that could harm our business.

Our independent distributors are independent contractors and, accordingly, we are not in a position to directly provide the same oversight, direction

and motivation as we would if they were our employees. As a result, there can be no assurance that our independent distributors will comply with
applicable laws or regulations or our distributor policies and procedures, participate in our marketing strategies or plans, or accept our introduction of new
products.

Extensive federal, state, local and international laws regulate our business, products and direct selling activities. Because we have expanded into
foreign countries, our policies and procedures for our independent distributors differ slightly in some countries due to the different legal requirements of
each country in which we do business. In addition, as we have expanded internationally, some of our distributors have carried or shipped our products into
countries in which such products are not registered or that otherwise impose stringent restrictions on our direct selling model. While we have taken steps to
stop or restrict these sales from occurring, including through our distributor policies and procedures, it can be difficult to enforce these policies and
procedures because of the large number of distributors and their independent status. If relevant regulatory authorities determined that any such activities are
not compliant with all regulatory requirements, we could be subject to related fines, penalties and other assessments. Activities by our independent
distributors that violate applicable laws or regulations could result in government or third-party actions against us, which could harm our business. In
addition, violations by our independent distributors of our policies and procedures could reflect negatively on our products and operations and harm our
business reputation. Further, it is possible that a court could hold us civilly or criminally accountable based on vicarious

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liability because of the actions of our independent distributors. In the past, we have had independent distributors investigated by government agencies for
conduct violating the law and our policies. This type of investigation can have an adverse effect on us even if we are not involved in the independent
distributor's activities.

Inability of new products and technological innovations to gain distributor or market acceptance could harm our business.

We believe our ability to introduce new products that gain acceptance among our distributors and customers is an important part of our ability to grow

our revenue in future periods. However, any new products we introduce may not gain distributor and market acceptance to the extent we anticipate or
project. Factors that could affect our ability to introduce new products include, among others, government regulations, the inability to attract and retain
qualified research and development staff, the termination of third-party research and collaborative arrangements, proprietary protections of competitors that
may limit our ability to offer comparable products and the difficulties in anticipating changes in consumer tastes and buying preferences. In addition, new
products we introduce may not be successful or generate substantial revenue. The introduction of a new product could also negatively impact other product
lines to the extent our distributor leaders focus their efforts on the new product instead of an existing product. If any of our products fails to gain distributor
acceptance, we could see an increase in product returns.

In addition, we believe our ability to introduce new technologies that gain acceptance among our distributors and customers is an important part of our
ability to grow our revenue in future periods. However, these or other new technologies that we introduce may not gain distributor acceptance to the extent
we anticipate or project.

Our business and stock price may be adversely affected if our internal control over financial reporting is not effective.

As a public company, we are required to maintain internal controls over financial reporting and to report any material weaknesses in such internal
controls. Section 404 of the Sarbanes-Oxley Act of 2002 (the Sarbanes-Oxley Act) requires that we evaluate and determine the effectiveness of our internal
controls over financial reporting and provide a management report on the internal controls over financial reporting, which must be attested to by our
independent registered public accounting firm.

In September 2016, our audit committee, with the assistance of outside legal counsel, commenced an independent review related to the distribution of

our products into countries outside the U.S. in which such products are not registered or that otherwise impose stringent restrictions on our direct selling
model, and the associated revenue and tax and other accruals associated with such sales. Based on its review, the audit committee determined that we had
sold our products to independent distributors who carried or shipped such products primarily into four countries outside the U.S. in which those products
are not registered or that otherwise impose stringent restrictions on our direct selling model and that we had allowed individuals who were resident in
countries that impose stringent restrictions on our direct selling model to enroll as our independent distributors. Accordingly, we concluded that we had a
material weakness in our internal control over financial reporting related to our business policies, practices, monitoring and training governing our
international business operations, including the sale and distribution of our products in international markets. A “material weakness” is a deficiency, or a
combination of deficiencies, in internal control over financial reporting such that there is a reasonable possibility that a material misstatement of our annual
or interim financial statements will not be prevented or detected on a timely basis. We also evaluated the effectiveness of the design and operation of our
disclosure controls and procedures as of June 30, 2016 and concluded that our disclosure controls and procedures were not effective as of that date, because
of the material weakness in our internal control over financial reporting.

We adopted various measures that were designed to remediate the material weakness in our internal control over financial reporting, including the
development and implementation of new control policies and procedures regarding the international business policies, practices, monitoring and training
for each country outside the U.S. in which we do business. However, we cannot assure you that significant deficiencies or material weaknesses in our
internal control over financial reporting will not exist in the future. Any failure to maintain or implement required new or improved controls, or any
difficulties we encounter in their implementation, could result in significant deficiencies or material weaknesses, cause us to fail to timely meet our periodic
reporting obligations, or result in material misstatements in our financial statements. Any such failure could also adversely affect the results of periodic
management evaluations and annual auditor attestation reports regarding disclosure controls and the effectiveness of our internal control over financial
reporting required under Section 404 of the Sarbanes-Oxley Act of 2002 and the rules promulgated thereunder. The existence of a material weakness could
result in errors in our financial statements that could result in a restatement of financial statements, cause us to fail to timely meet our reporting obligations
and cause investors to lose confidence in our reported financial information, leading to a decline in our stock price.

Our business could be negatively impacted if we fail to execute our product launch process due to increased pressure on our supply chain, information
systems and management.

Although our product launch process may vary by market, we generally introduce new products to our independent distributors and customers through

live events or cyber launches, limited-time offers and promotions. The limited-time offers

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typically generate significant activity and a high level of purchasing, which may result in a higher than normal increase in revenue during the quarter of the
limited-time offer and skew year-over-year and sequential comparisons. We may experience difficulty effectively managing growth associated with these
limited-time offers. In addition, the size and condensed schedule of these product launches increases pressure on our supply chain. If we are unable to
accurately forecast sales levels in each market, obtain sufficient ingredients or produce a sufficient supply to meet demand, we may incur higher expedited
shipping costs and we may temporarily run out of stock of certain products, which could negatively impact the enthusiasm of our independent distributors
and customers. Conversely, if demand does not meet our expectations for a product launch, we could incur increased inventory write-offs. Any inventory
write-off would negatively impact our gross margins. In addition, our order processing systems could have difficulties handling the high volume of orders
generated by limited-time offers. Although our previous limited-time offers have not materially affected our product return rate, these events may increase
our product return rate in the future.

Our business may be harmed if we are unable to appropriately manage our inventory.

In the past, we have experienced difficulties in appropriately managing our inventory. For example, when we launched our PhysIQ™ product line in
December 2015, we experienced higher than expected demand and did not have sufficient inventory to meet demand. Subsequently, our inventory balances
increased significantly, causing us to engage in a deliberate effort to manage our inventory balances down to levels we view as appropriate. We review all
inventory items quarterly for obsolescence, and when items become obsolete or are expired we write down our inventory accordingly. If we are unable to
sell our inventory in a timely manner, we may experience additional inventory obsolescence charges, including for finished products in inventory that have
expired. If we are unable to appropriately manage our inventory balances, our business may be harmed.

We rely on our information technology systems to manage numerous aspects of our business, and a disruption in these systems could adversely affect
our business.

We depend on our information technology, or IT, systems to manage numerous aspects of our business, including our finance and accounting
transactions, to manage our independent distributor compensation plan and to provide analytical information to management. Our IT systems are an
essential component of our business and growth strategies, and a serious disruption to our IT systems could significantly limit our ability to manage and
operate our business efficiently. These systems are vulnerable to, among other things, damage and interruption from power loss or natural disasters,
computer system and network failures, loss of telecommunications services, physical and electronic loss of data, security breaches and computer viruses.
Any disruption could cause our business and competitive position to suffer and adversely affect our business and operating results. In addition, if we
experience future growth, we will need to scale or change some of our systems to accommodate the increasing number of independent distributors and
other customers.

Cyber security risks and the failure to maintain the integrity of data belonging to our company, employees, independent distributors and customers
could expose us to data loss, litigation and liability, and our reputation could be significantly harmed.

We collect and retain large volumes of data relating to our business and from our employees, independent distributors and customers for business
purposes, including for transactional and promotional purposes, and our various information technology systems enter, process, summarize and report such
data. The integrity and protection of this data is critical to our business. We are subject to significant security and privacy regulations, as well as
requirements imposed by the credit card industry. Maintaining compliance with these evolving regulations and requirements could be difficult and may
increase our expenses. In addition, a penetrated or compromised data system or the intentional, inadvertent or negligent release or disclosure of data could
result in theft, loss or fraudulent or unlawful use of data relating to our company or our employees, independent distributors or customers, which could
harm our brand and reputation, disrupt our operations, or result in remedial and other costs, fines or lawsuits, all of which would substantially harm our
business and operating results.

Further, we are subject to changes in the regulatory environment regarding privacy and data protection. Our growth and expansion into a variety of
new markets may potentially involve new regulatory issues and requirements. For example, many countries, such as European Union member countries as
a result of the General Data Protection Regulation (GDPR), are introducing, or have already introduced into local law some form of traffic and user data
retention requirements. Compliance with these retention requirements can be difficult and costly from a legal, operational and technical perspective and
could harm our business and operational results.

Inability to comply with financial covenants imposed by our credit facility and the impact of debt service obligations and restrictive covenants could
impede our operations and flexibility.

We entered into a Financing Agreement in March 2016, which was subsequently amended in May 2018 and February 2019, that provides for a credit

facility consisting of a term loan in an aggregate principal amount of $10 million and a

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revolving loan facility in an aggregate principal amount not to exceed $5 million. During the fiscal year ended June 30, 2020, we repaid, in full, the
remaining balance of the 2016 Term Loan and as of June 30, 2020, there is no outstanding balance on the revolving loan facility. The principal amount of
any borrowings under the credit facility is repayable in consecutive quarterly installments. We expect to generate the cash necessary to pay any future
principal and interest on the credit facility from our cash flows provided by operating activities. However, our ability to meet our debt service obligations
will depend on our future performance, which may be affected by financial, business, economic, demographic and other factors. If we do not have enough
money to pay our debt service obligations, we may be required to refinance all or part of our debt, sell assets, borrow more money or raise cash through the
sale of equity. In such an event, we may not be able to refinance our debt, sell assets, borrow more money or raise cash through the sale of equity on terms
acceptable to us or at all. Also, our ability to carry out any of these activities on favorable terms, if at all, may be further impacted by any financial or credit
crisis which may limit access to the credit markets and increase the cost of capital.

The credit facility is secured by a lien on substantially all of our assets, and the assets of our subsidiaries, and contains customary covenants, including

affirmative and negative covenants, that restrict our ability to incur or guarantee additional indebtedness, declare or pay dividends on or redeem capital
stock, make other payments to holders of our equity interests, make certain investments, purchase or otherwise acquire all or substantially all the assets or
equity interests of other companies, sell our assets and enter into consolidations, mergers or transfers of all or substantially all of our assets. The credit
facility requires that we maintain specified financial ratios and satisfy certain financial condition tests and meet certain informational requirements in order
to draw on the revolving loan facility, if needed. Our ability to meet these financial ratios and tests and informational requirements can be affected by
events beyond our control and we may be unable to meet these ratios and tests and informational requirements. A breach of any of the covenants, ratios,
tests or restrictions imposed by the credit facility would result in an event of default and the lender could declare any and all amounts outstanding under the
credit facility to be immediately due and payable or limit our ability to draw on the revolving loan facility. Our assets may not be sufficient to repay the
indebtedness if the lenders accelerate our repayment of the indebtedness under the credit facility.

A substantial portion of our business is conducted in foreign markets, exposing us to the risks of trade or foreign exchange restrictions, increased
tariffs, foreign currency fluctuations, disruptions or conflicts with our third-party importers and similar risks associated with foreign operations.

Global economic conditions continue to be challenging and unpredictable. A substantial portion of our sales are generated outside the United States. If

we are successful in entering additional foreign markets, we anticipate that the percentage of our sales generated outside the United States will increase.
There are substantial risks associated with foreign operations. For example, a foreign government may impose trade or foreign exchange restrictions,
increased tariffs or other legal, tax, customs or other financial burdens on us or our independent distributors, due, for example, to the structure of our
operations in various markets. Any such actions could negatively impact our operations and financial results. We are also exposed to risks associated with
foreign currency fluctuations. For instance, in preparing our financial statements, we translate revenue and expenses in our markets outside the United
States from their local currencies into U.S. Dollars using weighted average exchange rates. If the U.S. Dollar strengthens relative to local currencies, our
reported revenue, gross profit and net income will likely be reduced. Foreign currency fluctuations can also result in losses and gains resulting from
translation of foreign currency denominated balances on our balance sheet. Additionally, purchases from suppliers are generally made in U.S. Dollars while
sales to distributors are generally made in local currencies. Accordingly, strengthening of the U.S. Dollar versus a foreign currency could have a negative
impact on us. Specifically, because a significant percentage of our revenue is generated in Japan, strengthening of the U.S. Dollar versus the Japanese yen
has had and, in the future, could have an adverse impact on our financial results. Although we may engage in transactions intended to reduce our exposure
to foreign currency fluctuations, there can be no assurance that these transactions will be effective. Given the complex global political and economic
dynamics that affect exchange rate fluctuations, it is difficult to predict future fluctuations and the effect these fluctuations may have upon future reported
results or our overall financial condition.

Additionally, we may be negatively impacted by conflicts with or disruptions caused or faced by third party importers, as well as conflicts between
such importers and local governments or regulatory agencies. Our operations in some markets also may be adversely affected by political, economic and
social instability in foreign countries.

If we are to expand our product offerings, we may need to raise additional capital.

We intend to continue our efforts to expand our product portfolio and may seek to do so by acquiring products by license or through product or
company acquisitions. If cash generated from operations is insufficient to satisfy our requirements in this regard, we may need to raise additional capital,
which may be dilutive to our existing shareholders. If we are unable to raise additional required capital in a timely manner, we could be forced to reduce
our growth plans.

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Risks Relating to Our Business and Industry

We primarily depend on a few products for our revenue.

Although we generate revenue through the sale of other products, we primarily rely on our Protandim® and TrueScience® product lines for our revenue,
which collectively represent approximately 77.3% of our total revenue. We do not currently have a diversified portfolio of other products that we could rely
on to support our operations if we were to experience any difficulty with the manufacture, marketing, sale or distribution of these product lines. If we are
unable to sustain or increase the price or sales levels for the Protandim® and TrueScience® product lines, our business could be harmed.

If we are unable to retain our existing independent distributors or attract additional independent distributors, our revenue will not increase and may
even decline.

Our independent distributors may terminate their services at any time, and we can and have in the past terminated distributors for conduct violative of

our policies and procedures. As such, like most direct selling companies, we have experienced and are likely to continue to experience turnover among
independent distributors. The departure for any reason of one of our leading independent distributors can be a major disruption to other independent
distributors and can have a significant negative impact on our operating results. Independent distributors who join our company to purchase our products
for personal consumption or for short-term income goals may only stay with us for a short time. While we take steps to help train, motivate, and retain
independent distributors, we cannot accurately predict the number or productivity of our independent distributors.

Our operating results will be harmed if we and our independent distributor leaders do not generate sufficient interest in our business to retain existing

independent distributors and attract new independent distributors. The number and productivity of our independent distributors could be harmed by several
factors, including:

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any adverse publicity regarding us, our products, our distribution channel, or our competitors;

non-compliance by our independent distributors with applicable legal requirements or our policies and procedures;

lack of interest in existing or new products or their failure to achieve desired results;

lack of a compelling business opportunity sufficient to generate the interest and commitment of new independent distributors;

any changes we might make to our independent distributor compensation plan;

any negative public perception of our company or our products or their ingredients;

any negative public perception of our independent distributors and direct selling business in general;

our actions to enforce our policies and procedures;

any efforts to sell our products through competitive channels;

any regulatory actions or charges against us or others in our industry;

challenges resulting from the COVID-19 pandemic, including illness among our distributor base and their families; and

general economic and business conditions.

High quality materials for our products may be difficult to obtain or expensive.

Raw materials account for a significant portion of our manufacturing costs and we rely on third-party suppliers to provide raw materials. Suppliers may

be unable or unwilling to provide the raw materials our manufacturers need in the quantities requested, at a price we are willing to pay, or that meet our
quality standards. We are also subject to potential delays in the delivery of raw materials caused by events beyond our control, including the COVID-19
pandemic, labor disputes, transportation interruptions and changes in government regulations. Our business could be adversely affected if we are unable to
obtain a reliable source of any of the raw materials used in the manufacturing of our products that meets our quality standards. Additionally, if demand for
our products exceeds our forecasts, we may have difficulties in obtaining additional raw materials in time to meet the excess demand. Any significant delay
in or disruption of the supply of raw materials could, among other things, substantially increase the cost of such materials, require reformulation or
repackaging of products, require the qualification of new suppliers, or result in our inability to meet customer demands.

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Although our independent distributors are independent contractors, improper distributor actions that violate laws or regulations could harm our
business.

Our independent distributors are not employees and act independent of us. However, activities by our independent distributors that violate applicable
laws or regulations could result in government or third-party actions against us, which could harm our business. Our independent distributors agree to abide
by our strict policies and procedures designed to ensure our independent distributors will comply with legal requirements. We have a compliance
department that addresses violations of our independent distributors when they become known to us. However, given the size of our independent distributor
network, we experience problems with independent distributors violating our policies and procedures from time to time and are not always able to discover
or remedy such violations.

One of our most significant areas of risk with respect to independent distributor activities relates to improper product claims and claims regarding the

business opportunity of being an independent distributor. Any determination by the Federal Trade Commission, any state agency or other similar
governmental agency outside the United States that we or our independent distributors are not in compliance with applicable laws could materially harm
our business. Even if governmental actions do not result in rulings or orders against us, they could create negative publicity that could detrimentally affect
our efforts to recruit or motivate independent distributors and attract customers or lead to consumer lawsuits against us. As we experience growth in the
number of our independent distributors, we have seen an increase in sales aids and promotional material being produced by distributors and distributor
groups in some markets. This places an increased burden on us to monitor compliance of such materials and increases the risk that such materials could
contain problematic product or marketing claims in violation of our policies and applicable regulations. As we expand internationally, our distributors
sometimes attempt to anticipate additional new markets that we may enter in the future and begin marketing and sponsoring activities in markets where we
are not qualified to conduct business. For example, some of our independent distributors have carried or shipped our products into countries in which such
products are not registered or that otherwise impose stringent restrictions on our direct selling model. These or other activities by our independent
distributors that violate applicable laws or regulations could subject us to legal or regulatory claims or actions, which could result in fines, penalties or
negative publicity, any of which could have an adverse impact on our business.

We are dependent upon third parties to manufacture our products.

We currently rely on third parties to manufacture the products we sell. We are dependent on the uninterrupted and efficient operation of third party
manufacturers’ facilities. We currently use multiple third-party manufacturers for our products. If any of our current manufacturers are unable or unwilling,
including as a result of the COVID-19 pandemic, to fulfill our manufacturing requirements or seek to impose unfavorable terms, we will likely have to seek
out other manufacturers, which could disrupt our operations and we may not be successful in finding alternative manufacturing resources. In addition,
competitors who perform their own manufacturing may have an advantage over us with respect to pricing, availability of product, and in other areas
through their control of the manufacturing process.

Disruptions to transportation and other distribution channels for our products may adversely affect our margins and profitability.

We generally rely on the uninterrupted and efficient operation of third-party logistics companies to transport and deliver our products. These third-
party logistics companies may experience disruptions to the transportation channels used to distribute our products, including disruptions caused by the
COVID-19 pandemic, increased airport and shipping port congestion, a lack of transportation capacity, increased fuel expenses, and a shortage of
manpower. Disruptions to the transportation channels experienced by our third-party logistics companies may result in increased costs, including the
additional use of airfreight to meet demand. In addition, for our China e-commerce business model, we rely on a third party to process transactions, fulfill
orders, and manage logistic and money flows. Disruptions to the business model or our relationship with the third party if, for example, performance fails
to meet our expectations, could harm our business.

We are subject to risks related to product recalls.

We have implemented measures in our manufacturing process that are designed to prevent and detect defects in our products, including contaminants.

However, such measures may not prevent or reveal defects or detect contaminants in our products and such defects and contaminants may not become
apparent until after our products have been sold into the market. Accordingly, there is a risk that product defects will occur, or that our products will contain
foreign contaminants, and that such defects and contaminants will require a product recall. We do not maintain product recall insurance. In December 2012,
we commenced a voluntary recall of certain lots of Protandim® Nrf2 Synergizer® to alleviate concerns that some tablets may have included small metal
fragments. We discovered these small metal fragments in certain batches of turmeric extract, an ingredient in Protandim® Nrf2 Synergizer® we purchase
from third-party suppliers. Product recalls and subsequent remedial actions can be expensive to implement and could have a material adverse effect on our
business, results of operations and financial condition.

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In addition, product recalls could result in negative publicity and public concerns regarding the safety of our products, either of which could harm the
reputation of our products and our business and could cause the market value of our common stock to decline.

The events that lead to and followed our voluntary product recall in December 2012 strained our relationships with some of our third-party
manufacturers. Additionally, following the voluntary recall we implemented more stringent measures, including several redundant measures, in our
manufacturing process to detect contaminants. Third-party manufacturers may be reluctant to implement these redundant measures, may refuse to
manufacture our products, and these additional measures may increase our cost of goods sold and further strain our relationships with manufacturers.

Laws and regulations may prohibit or severely restrict direct selling and cause our revenue and profitability to decline, and regulators could adopt new
regulations that negatively impact our business.

Various government agencies throughout the world regulate direct selling practices. The laws and regulations applicable to us and our independent
distributors in Japan are particularly stringent. These laws and regulations are generally intended to prevent fraudulent or deceptive schemes, often referred
to as “pyramid” schemes, which compensate participants primarily for recruiting additional participants without significant emphasis on the sale of product
to end consumers. The laws and regulations in some of our markets impose cancellations, product returns, inventory buy-backs and cooling-off rights for
our independent distributors and customers. Excessive refunds and/or product returns pursuant to local laws and regulations could have a negative impact
on our operating results. Complying with these rules and regulations can be difficult and requires the devotion of significant resources on our part. We may
not be able to continue business in existing markets or commence operations in new markets if we are unable to comply with these laws or adjust to
changes in these laws.

Unfavorable publicity could materially harm our business.

We are highly dependent upon consumers' perceptions of the safety, quality, and efficacy of our products, as well as competitive products distributed
by other companies. In the past, we have experienced negative publicity that has harmed our business. Critics of our industry and other individuals whose
interests are not aligned with our interests, have in the past and may in the future utilize the Internet, the press and other means to publish criticism of the
industry, our company, our products and our competitors, or make allegations regarding our business and operations, or the business and operations of our
competitors. For instance, several prominent companies in our industry have been targeted by short sellers who profit if a company's stock price decreases.
One such company was targeted by a short seller who, after taking a significant short position, publicly made allegations regarding the legality of the
company's direct selling model. Short sellers have an incentive to publicly criticize our industry and business model and any such criticism may adversely
affect our stock price.

Future scientific research or publicity may not be favorable to our industry or any particular product. Because of our dependence upon consumer
perceptions, adverse publicity associated with illness or other adverse effects resulting or claimed to have resulted from the consumption or use of our
products or any similar products distributed by other companies could have a material adverse impact on us. Such adverse publicity could arise even if the
claims are unsubstantiated or if the adverse effects associated with such products resulted from failure to consume or use such products as directed.
Adverse publicity could also increase our product liability exposure, result in increased regulatory scrutiny and lead to the initiation of private lawsuits.

Our direct selling program could be found to be not in compliance with current or newly adopted laws or regulations in one or more markets, which
could prevent us from conducting our business in these markets and harm our financial condition and operating results.

Some of the legal and regulatory requirements concerning the direct selling business model are ambiguous and subject to interpretation. As a result,

regulators and courts have discretion in their application of these laws and regulations, and the enforcement or interpretation of these laws and regulations
by governmental agencies or courts can change. Recent allegations by short sellers regarding the legality of multi-level marketing companies generally
have also created intense public scrutiny of our industry and could cause governmental agencies to change their enforcement and interpretation of
applicable laws and regulations. The failure of our business to comply with current or newly adopted regulations or interpretations could negatively impact
our business in a particular market or in general and may adversely affect our stock price.

We may become involved in legal proceedings that are expensive, time consuming and, if adversely adjudicated or settled, could adversely affect our
financial results.

Litigation claims can be expensive and time consuming to bring or defend against and could result in settlements or damages that could significantly

affect our financial results. It is not possible to predict the final resolution of litigation to which we may become a party, and the impact of litigation
proceedings on our business, results of operations and financial condition could be material.

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We are currently involved in various legal matters, both as a plaintiff and as defendant. While we believe the suits against us are without merit, they are
costly to defend and we cannot be assured that we will ultimately prevail. If we do not prevail and are required to pay damages, it could harm our business.

Our business is subject to strict government regulations.

The manufacturing, packaging, labeling, advertising, sale and distribution of our products are subject to federal laws and regulations by one or more

federal agencies, including, in the United States, the Food and Drug Administration, or FDA, the Federal Trade Commission, or FTC, the Consumer
Product Safety Commission, and the United States Department of Agriculture. These activities are also regulated by various state, local, and international
laws and agencies of the states, localities and countries in which our products are sold. For instance, the FDA regulates, among other things, the
composition, safety, labeling, and marketing of dietary supplements (including vitamins, minerals, herbs and other dietary ingredients for human use).
Government regulations may prevent or delay the introduction of our products, or require us to reformulate our products or change the claims we make
about them, which could result in lost revenue, increased costs and delay our expansion into new international markets.

The FDA may determine that a particular dietary supplement or ingredient is adulterated or misbranded or both, and may determine that a particular

claim or statement of nutritional support that we make to support the marketing of a dietary supplement is an impermissible drug claim, or is an
unauthorized version of a “health claim.” The FDA, the FTC, or state attorneys general may also determine that a particular claim we make for our
products is not substantiated. Determining whether a claim is improper frequently involves a degree of subjectivity by the regulatory agency or individual
regulator. Any of these determinations by the FDA or other regulators could prevent us from marketing that particular dietary supplement product, or
making certain claims for that product. The FDA could also require us to remove a particular product from the market. Any future recall or removal would
result in additional costs to us, including lost revenue from any product that we are required to remove from the market, which could be material. Any
product recalls or removals could also lead to liability, substantial costs, and reduced growth prospects.

In April 2017, we received a warning letter from the FDA alleging that information on our website contained impermissible drug claims relating to our

Protandim® Nrf2 Synergizer® product. We believe the letter from the FDA contained factual inaccuracies and we responded promptly to the FDA. The
FDA subsequently concluded that the issues set forth in the warning letter have been fully resolved. We believe we do not claim that any of our products
prevent, diagnose, treat or cure any disease in any of our marketing materials or labeling and we proactively and consistently engage distinguished experts
in FDA law and regulation to ensure our promotional materials and websites adhere to applicable requirements and restrictions. Nevertheless, in the future,
we may receive similar warning letters from the FDA if it believes some violation of law has occurred either by us or by our independent distributors. Any
allegations of our non-compliance may result in time-consuming and expensive defense of our activities. FDA warning letters are available to the public on
the FDA’s website. That information could negatively affect our relationships with our investors, independent distributors, vendors, and consumers.
Warning letters may also spark private class action litigation under state consumer protection statutes. The FDA could also order compliance activities,
such as an inspection of our facilities and products, and could file a civil lawsuit in which an arrest warrant (seizure) could be issued as to some or all of our
products. In extraordinary cases, we could be named a defendant and sued for declaratory and injunctive relief.

Additional or more stringent regulations of dietary supplements and other products have been considered from time to time. In recent years, there has

been increased pressure in the United States and other markets to increase regulation of dietary supplements. New regulations, or new interpretations of
those regulations, could impose additional restrictions, including requiring reformulation of some products to meet new standards, recalls or discontinuance
of some products not able to be reformulated, additional record-keeping requirements, increased documentation of the properties of some products,
additional or different labeling, additional scientific substantiation, additional adverse event reporting, or other new requirements. Any of these
developments could increase our costs significantly.

In the United States, for example, some legislators and industry critics continue to push for increased regulatory authority by the FDA over dietary
supplements, and in early 2019 FDA announced its plan to strengthen the regulation of dietary supplements by modernizing its oversight of supplements,
though concrete action has not yet been taken. Our business could be harmed if more restrictive legislation or regulation is successfully introduced and
adopted in the future. In the United States, the FTC’s Guides Concerning the Use of Endorsements and Testimonials in Advertising, or Guides, require
disclosure of material connections between an endorser and the company they are endorsing and generally do not allow marketing using atypical results.
Our independent distributors have historically used testimonials to market and sell our products. Producing marketing materials that conform to the
requirements and restrictions of the Guides may diminish the impact of our marketing efforts and negatively impact our sales results. If we or our
distributors fail to comply with these Guides, the FTC could bring an enforcement action against us and we could be forced to alter our marketing materials
and/or refund or disgorge funds. Our operations also could be harmed if new laws or regulations are enacted that restrict our ability to market or distribute
dietary

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supplements or impose additional burdens or requirements on dietary supplement companies or require us to reformulate our products.

In addition, the Dietary Supplement and Nonprescription Drug Consumer Protection Act imposes significant regulatory requirements on dietary
supplement manufacturers, packers and distributors including the reporting of “serious adverse events” to the FDA and record keeping requirements.
Complying with this legislation could raise our costs and negatively impact our business. We and our suppliers are also required to comply with FDA
regulations with respect to current Good Manufacturing Practices in manufacturing, packaging, or holding dietary ingredients and dietary supplements.
These regulations require dietary supplements to be prepared, packaged, and held in compliance with procedures that we and our subcontractors must
develop and make available for inspection by the FDA. These regulations could raise our costs and negatively impact our business. Additionally, our third-
party suppliers or vendors may not be able to comply with these rules without incurring substantial expenses. If our third-party suppliers or vendors are not
able to comply with these rules, we may experience increased cost or delays in obtaining certain raw materials and third-party products.

In 2016, the FDA published an updated draft guidance which is intended, among other things, to help manufacturers and distributors of dietary
supplement products determine when they are required to file with the FDA a New Dietary Ingredient, or NDI, notification with respect to a dietary
supplement product. In this draft guidance, the FDA highlighted the necessity for marketers of dietary supplements to submit NDI notifications as an
important preventive control to ensure that consumers are not exposed to potential unnecessary public health risks in the form of new ingredients with
unknown safety profiles. Although we do not believe that any of our products contain an NDI, if the FDA were to conclude that we should have filed an
NDI notification for any of our products, then we could be subject to enforcement actions by the FDA. Such enforcement actions could include product
seizures and injunctive relief being granted against us, any of which would harm our business.

In May 2016, the FDA released a final rule updating the Nutrition Facts label for packaged foods and the Supplement Facts label for dietary

supplements, with the objective to help consumers make better informed decisions. While the original compliance deadline for manufacturers of food and
dietary supplements to use the new label was July 26, 2018, FDA subsequently extended the compliance deadline to January 1, 2020, and later announced
it would exercise enforcement discretion (i.e., not enforce the new label requirements) until January 1, 2021. Further, in December 2018, the U.S.
Department of Agriculture promulgated regulations requiring that, by January 1, 2022, the labels of certain bioengineered foods, including dietary
supplements, must include a disclosure that the food is bioengineered. Implementation of the new label requirements may result in additional costs to our
business.

Regulations governing the production and marketing of our products could harm our business.

We are subject to various domestic and foreign laws and regulations that regulate the production and marketing of our products. If, for example, a
determination that our dietary supplement products are used to diagnose, treat, cure, or prevent any disease or illness, including due to improper marketing
claims by our independent distributors, it may lead to a determination that the LifeVantage® supplements require pre-market approval as a drug. Such
regulations in any given market can limit our ability to import products and can delay product launches as we go through the registration and approval
process for those products. Furthermore, if we fail to comply with these regulations, we could face enforcement action against us and we could be fined,
forced to alter or stop selling our products and/or be required to adjust our operations. Our operations also could be harmed if new laws or regulations are
enacted that restrict our ability to market or distribute our products or impose additional burdens or requirements on the contents of our products or require
us to reformulate our products.

We are subject to the risk of investigatory and enforcement action.

We are subject to the risk of investigatory and enforcement action by various government agencies, both domestic and international. For instance, the

FTC and state attorneys general may open an investigation or bring an enforcement action against us based on our advertising claims and marketing
practices. The FTC routinely reviews product advertising, including websites, to identify significant questionable advertising claims and practices. The
FTC has brought many actions against dietary supplement companies, including some actions that were brought jointly with state attorneys general, based
upon allegations that applicable advertising claims or practices were deceptive or not substantiated. If the FTC initiates an investigation, the FTC can
initiate pre-complaint discovery that may be nonpublic in nature. In addition, we are subject to the risk of investigatory and enforcement action by other
agencies including, but not limited to, the FDA, including warning letters and other sanctions, enforcement actions by the SEC and by other international
regulatory agencies. Any investigation may be very expensive to defend and may result in an adverse ruling or in a consent decree.

Government authorities may question our tax positions or transfer pricing policies or change their laws in a manner that could increase our effective
tax rate or otherwise harm our business.

As a U.S. company doing business in international markets through subsidiaries, we are subject to various tax and intercompany pricing laws,

including those relating to the flow of funds between our company and our subsidiaries. From time

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to time, we are audited by tax regulators in the United States and in our foreign markets. If regulators challenge our tax positions, corporate structure,
transfer pricing mechanisms or intercompany transfers, we may be subject to fines and payment of back taxes, our effective tax rate may increase and our
operations may be harmed. Tax rates vary from country to country, and, if tax authorities determine that our profits in one jurisdiction may need to be
increased, we may not be able to fully utilize all foreign tax credits that are generated, which will increase our effective tax rate. The various customs,
exchange control and transfer pricing laws are continually changing and are subject to the interpretation of government agencies. We may experience
increased efforts by customs authorities in foreign countries to reclassify our products or otherwise increase the level of duties we pay on our products.
Despite our efforts to be aware of and comply with such laws, and changes to and interpretations thereof, there is a risk that we may not continue to operate
in compliance with such laws. We may need to adjust our operating procedures in response to such changes and, as a result, our business may suffer. In
addition, due to the international nature of our business, from time to time, we are subject to reviews and audits by taxing authorities of other jurisdictions
in which we conduct business throughout the world.

Non-compliance with anti-corruption laws could harm our business.

Our international operations are subject to anti-corruption laws, including the Foreign Corrupt Practices Act, also known as the FCPA. Any allegations
that we are not in compliance with anti-corruption laws may require us to dedicate time and resources to an internal investigation of the allegations or may
result in a government investigation. Any determination that our operations or activities are not in compliance with existing anti-corruption laws or
regulations could result in the imposition of substantial fines, and other penalties. Although we have implemented anti-corruption policies and controls to
protect against violation of these laws, we cannot be certain that these efforts will be effective.

The loss of or inability to attract key personnel could negatively impact our business.

Our future performance will depend upon our ability to attract, retain, and motivate our executive and senior management team and scientific staff. Our

success depends to a significant extent both upon the continued services of our current executive and senior management team and scientific staff, as well
as our ability to attract, hire, motivate, and retain additional qualified management and scientific staff in the future. Specifically, competition for executive
and senior staff in the direct selling and dietary supplement markets is intense, and our operations could be adversely affected if we cannot attract and retain
qualified personnel. Additionally, former members of our executive and senior management team have in the past, and could in the future join or form
companies that compete against us in the direct selling industry.

All of our employees are “at will” employees, which means any employee may quit at any time and we may terminate any employee at any time. We

do not carry “key person” insurance covering members of senior management or our employees.

We may be held responsible for certain taxes or assessments and other obligations relating to the activities of our independent distributors, which could
harm our financial condition and operating results.

Our distributors are subject to taxation, and in some instances, legislation or governmental agencies impose an obligation on us to collect or withhold
taxes, such as value added taxes or income taxes, and to maintain appropriate records. In the event that local laws and regulations or the interpretation of
local laws and regulations change to require us to treat our independent distributors as employees, or that our distributors are deemed by local regulatory
authorities in one or more of the jurisdictions in which we operate to be our employees rather than independent contractors under existing laws and
interpretations, or our independent distributors are deemed to be conducting business in countries outside of the country in which they are authorized to do
business, we may be held responsible for social security, income, and other related taxes in those jurisdictions, plus any related assessments and penalties,
which could harm our financial condition and operating results. If our independent distributors were deemed to be employees rather than independent
contractors, we may be obligated to pay certain employee benefits, such as workers compensation and unemployment insurance. Further, if our
independent distributors are misclassified as employees, we would also face the threat of increased vicarious liability for their actions.

The dietary supplement market is highly competitive.

Our flagship product line, Protandim®, competes in the dietary supplements market, which is large, highly competitive and fragmented. Participants
include specialty retailers, supermarkets, drugstores, mass merchants, multi-level marketing organizations, on-line merchants, mail-order companies, and a
variety of other smaller participants. Many of our competitors have greater financial and other resources available to them and possess better
manufacturing, independent distribution and marketing capabilities than we do. We believe some of these competitors with greater resources are currently
working on developing and releasing products that will compete directly with the Protandim® product line and be marketed as NRF1 and Nrf2 activators.
One or more of these products could significantly reduce the demand for the Protandim® product line and have a material adverse effect on our revenue.
We believe that the market is also highly sensitive to the introduction of new products, including various prescription drugs, which may rapidly capture a
significant share of the market. Moreover, because of regulatory restrictions concerning claims about the efficacy of dietary supplements, we may have
difficulty differentiating our

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products from our competitors’ products, and competing products entering the dietary supplements market could harm our revenue. In the United States
and Japan, we also compete for sales with heavily advertised national brands manufactured by large pharmaceutical and food companies, as well as other
retailers. In addition, as some products become more mainstream, we experience increased competition for those products as more participants enter the
market. Our international competitors include large international pharmacy chains, major international supermarket chains, and other large U.S.-based
companies with international operations. We may not be able to compete effectively and our attempt to do so may result in increased pricing pressure,
which may result in lower margins and have a material adverse effect on our results of operations and financial condition.

Our intellectual property rights are valuable, and any inability to protect them could reduce the value of our products and brand.

The loss of our intellectual property rights in our products could permit our competitors to manufacture their own version of our products. We have

attempted to protect our intellectual property rights in our products through a combination of patents, patent applications, trademarks, confidentiality
agreements, non-compete agreements and other contractual protection mechanisms, and we will continue to do so. While we intend to defend against any
threats to our intellectual property, our patents or various contractual protections may not adequately protect our intellectual property. In addition, we could
be required to expend significant resources to defend our rights to proprietary information, and may not be successful in such defense.

Moreover, our intellectual property rights are more limited outside of the United States than they are in the United States. As such, we may not be

successful in preventing third parties from copying or misappropriating our intellectual property. There can also be no assurance that pending patent
applications owned by us will result in patents being issued to us, that patents issued to or licensed by us in the past or in the future will not be challenged
or circumvented by competitors or that such patents will be found to be valid or sufficiently broad to protect our products or to provide us with any
competitive advantage. Third parties could also obtain patents that may require us to negotiate to obtain licenses to conduct our business, and any required
licenses may not be available on reasonable terms or at all. We also rely on confidentiality and non-compete agreements with certain employees,
independent distributors, consultants and other parties to protect, in part, trade secrets and other proprietary rights. There can be no assurance that these
agreements will not be breached, that we will have adequate remedies for any breach, that others will not independently develop substantially equivalent
proprietary information or that third parties will not otherwise gain access to our trade secrets or proprietary knowledge.

Third parties might claim that we infringe on their intellectual property rights.

Although the dietary supplement industry has historically been characterized by products with naturally occurring ingredients, recently it is becoming

more common for suppliers and competitors to apply for patents or develop proprietary technologies and processes. Third parties may assert intellectual
property infringement claims against us despite our efforts to avoid such infringement. Such claims could prevent us from offering competitive products or
result in litigation or threatened litigation.

Our business is susceptible to product liability claims.

The manufacture and sale of any product for human consumption raises the risk of product liability claims. These claims may derive from the product
itself or a contaminant found in the product from the manufacturing, packaging, sales process or even due to tampering by unauthorized third parties. Our
products consist of vitamins, minerals, herbs, and other ingredients that are classified as foods or dietary supplements and are not subject to pre-market
regulatory approval in the United States. Our products could contain contaminated substances, and some of our products contain ingredients that do not
have long histories of human consumption. Previously unknown adverse reactions resulting from human consumption of these ingredients could occur. In
addition, third-party manufacturers produce all of the products we sell. As a distributor of products manufactured by third parties, we may also be liable for
various product liability claims for these products despite not manufacturing them. We may be subject to various product liability claims, including, among
others, that our products include inadequate instructions for use or inadequate warnings concerning possible side effects and interactions with other
substances. Any product liability claim against us could result in increased costs and could adversely affect our reputation with our customers, which in
turn could adversely affect our revenue and operating income. Although we maintain insurance coverage, there is a risk that our insurance will not cover
our potential exposure completely or would fail to cover a particular claim, in which case we may not have the financial resources to satisfy such claim. In
addition, certain types of damages, such as punitive damages, are not covered by our insurance policy.

32

Economic, political, and other risks associated with our international operations could adversely affect our revenue and international growth prospects.

As part of our business strategy, we intend to continue to expand our international presence. Our international operations are subject to a number of

risks inherent to operating in foreign countries, and any expansion of our international operations will increase the effects of these risks. These risks
include, among others:

•

•

•

•

•

•

•

•

•

•

political and economic instability of foreign markets;

foreign governments’ restrictive trade policies;

lack of well-established or reliable legal systems in certain areas in which we operate;

inconsistent product regulation or sudden policy changes by foreign agencies or governments;

the imposition of, or increase in, duties, taxes, government royalties, or non-tariff trade barriers;

difficulty in collecting international accounts receivable and potentially longer payment cycles;

the possibility that a foreign government may limit our ability to repatriate cash;

increased costs in maintaining international marketing efforts;

problems entering international markets with different cultural bases and consumer preferences; and

fluctuations in foreign currency exchange rates.

Any of these risks could have a material adverse effect on our international operations and our growth strategy.

Risks Related to Ownership of Our Common Stock

If we are unable to maintain compliance with Nasdaq requirements for continued listing, our common stock could be delisted from trading.

As previously disclosed, in fiscal 2016, we were delinquent in the filing of our periodic reports with the SEC and, as a result, were not in compliance

with the continued listing requirements of the Nasdaq Stock Market. Accordingly, we were subject to having our stock delisted from trading on Nasdaq
though we later were successful in regaining compliance with the Nasdaq continued listing requirements. However, there can be no assurance that our
common stock will not be subject to delisting by Nasdaq in the future. If our common stock were to be delisted, there can be no assurance whether or when
it would again be listed for trading on Nasdaq or any other exchange. In addition, if our common stock were to be delisted, the market price of our shares
will likely decline and become more volatile, and our stockholders may find that their ability to trade in our stock will be adversely affected. Furthermore,
institutions whose charters do not allow them to hold securities in unlisted companies might sell our shares, which could have a further adverse effect on
the price of our stock.

Our stock price may experience future volatility.

The trading price of our common stock has historically been subject to wide fluctuations. The price of our common stock may fluctuate in the future in

response to quarter-to-quarter variations in operating results, material announcements by us or competitors, governmental regulatory action, conditions in
the dietary supplement industry, or other events or factors, many of which are beyond our control, and some of which do not have a strong correlation to
our operating performance.

Substantial sales of shares may impact the market price of our common stock.

If our shareholders sell substantial amounts of our common stock, the market price of our common stock may decline. These sales also might make it

more difficult for us to sell equity or equity-related securities in the future at a time and price that we consider appropriate.

Additional shares that may be issued upon the exercise of currently outstanding options or upon future vesting of performance restricted stock units,
would dilute the voting power of our currently outstanding common stock and could cause our stock price to decline.

As of June 30, 2020, we had 14.3 million shares of common stock outstanding. As of June 30, 2020, we also had stock options outstanding for an
aggregate of 0.5 million shares of common stock. Additionally, the future vesting of time-based and performance restricted stock units will further increase
our outstanding shares of common stock. The issuance of these shares will dilute the voting power of our currently outstanding common stock and could
cause our stock price to decline.

33

We have never paid dividends on our capital stock, and we do not currently anticipate paying any cash dividends in the foreseeable future.

We have paid no cash dividends on any of our classes of capital stock to date. We currently intend to retain our future earnings, if any, to fund the
development and growth of our business. Additionally, the Credit Facility we entered into in March 2016, as amended, contains a customary covenant that
restricts our ability to pay dividends. As a result, capital appreciation, if any, of our common stock is likely to be the sole source of gain for the foreseeable
future.

ITEM 1B — UNRESOLVED STAFF COMMENTS

None.

ITEM 2 — PROPERTIES

Corporate Offices

The lease for our current corporate headquarters is for a term of ten years commencing on February 10, 2014, with an option for us to terminate the

lease in our discretion after seven years. The lease includes approximately 44,353 square feet with options to occupy additional space in the future if
needed. During fiscal year 2020, we exercised the option to terminate the lease after seven years. The lease for our corporate headquarters expires in
February 2021.

On November 14, 2019, we entered into a lease agreement with Traverse Ridge Center III LLC, a Utah limited liability company, for our new

corporate headquarters to be located at 3300 N. Triumph Blvd., Suite 700, Lehi, Utah 84043. The lease is for approximately 51,674 square feet with a right
of first refusal to lease certain additional space in the building when such space becomes available. The term of the lease will begin January 1, 2021 and
will continue for a period of eleven years.

Our subsidiary, LifeVantage Japan K.K., leases approximately 10,400 square feet of office space in Tokyo, Japan. The lease for the Tokyo, Japan

property expires in July 2023.

Warehouse Facilities

Since fiscal year 2010, Visible Supply Chain Management (formerly IntegraCore, LLC) has provided fulfillment services to us, including services
relating to procurement, warehousing, ordering, processing and shipping. We have also entered into arrangements to receive similar services in some of our
international markets.

ITEM 3 — LEGAL PROCEEDINGS

See Note 12 of the Notes to the Consolidated Financial Statements contained within this Annual Report on Form 10-K for a discussion of the

Company's legal proceedings.

ITEM 4 — MINE SAFETY DISCLOSURES

Not applicable.

PART II

ITEM 5 — MARKET FOR REGISTRANT’S COMMON EQUITY, RELATED STOCKHOLDER MATTERS AND ISSUER PURCHASES OF
EQUITY SECURITIES

Market Information and Holders

Our common stock began trading on the Nasdaq Capital Market under the symbol "LFVN" in September 2012. Our common stock was previously

quoted on the OTC Bulletin Board under the symbol “LFVN.” On October 19, 2015, the Company effected a one-for-seven reverse stock split.

Our common stock is issued in registered form and the following information is taken from the records of our current transfer agent, Computershare
Trust Company, Inc. As of June 30, 2020, we had 86 shareholders of record and 14.3 million shares of common stock outstanding. This does not include an
unknown number of persons who hold shares in street name through brokers and dealers and who are not listed on our shareholder records.

Stock Performance Graph

The following line graph and table compares the cumulative total shareholder return on our common stock with the cumulative total return of (i) the
Nasdaq Composite Index and (ii) a market-weighted index of publicly-traded peer companies (the "Peer Group") for the period from June 30, 2015 through
June 30, 2020. The data shown assumes an investment on June 30, 2015 of $100 and reinvestment of all dividends into additional shares of the same class
of equity, if applicable, to the

34

stock or index. There is no expectation that the rate of return achieved in the prior 5 years will be achievable in the upcoming years.

The Peer Group consists of the following companies, which compete in our industry and product categories: Nature's Sunshine Products, Inc.; Nu

Skin Enterprises, Inc.; Mannatech, Incorporated; Herbalife LTD.; Reliv International, Inc.; Avon Products, Inc.; USANA Health Sciences, Inc. and
Tupperware Brands Corporation.

Measured Period

June 30, 2015

June 30, 2016

June 30, 2017

June 30, 2018

June 30, 2019

June 30, 2020

Dividends

LFVN

Nasdaq Composite

Peer Group

100.00    $

366.58    $

116.71    $

171.70    $

349.87    $

364.42    $

100.00    $

98.32    $

126.14    $

155.91    $

168.04    $

213.32    $

100.00   

91.61   

113.47   

134.32   

104.08   

101.92   

$

$

$

$

$

$

We have not declared any dividends on any class of our equity securities since incorporation, and we do not currently anticipate declaring any

dividends. Additionally, the 2016 Credit Facility, as amended, contains customary covenants that, among other things, restrict our ability to pay dividends.

Purchases of Equity Securities

On November 27, 2017, our board of directors approved a stock repurchase plan, which was subsequently amended on February 1, 2019. Under the
plan, we are authorized to repurchase up to $15.0 million of our outstanding shares through November 27, 2020. The repurchase program permits us to
purchase shares from time to time through a variety of methods, including in the open market, through privately negotiated transactions or other means as
determined by our management, in accordance with applicable securities laws. As part of the repurchase program, we may enter into a pre-arranged stock
repurchase plan which operates in accordance with guidelines specified under Rule 10b5-1 of the Exchange Act. Accordingly,

35

any transactions under such stock repurchase plan would be completed in accordance with the terms of the plan, including specified price, volume and
timing conditions. The authorization may be suspended or discontinued at any time and expires on November 27, 2020. During the three months ended
June 30, 2020, we did not repurchase shares of our common stock under this repurchase plan.

Recent Sale of Unregistered Securities

None.

Equity Compensation Plan Information

This information is incorporated by reference to Part III, Item 12 of this report.

ITEM 6 — SELECTED FINANCIAL DATA

The following table summarizes certain historical financial information at the dates and for the periods indicated prepared in accordance with GAAP.

The consolidated statement of operations data for each of the fiscal years ended June 30, 2020, 2019 and 2018, and the consolidated balance sheet data

as of June 30, 2020 and 2019, have been derived from our consolidated financial statements audited by WSRP, LLC, an independent registered public
accounting firm, included elsewhere in this annual report on Form 10-K. The consolidated statement of operations data for each of the fiscal years
ended June 30, 2017 and 2016, and the consolidated balance sheet data as of June 30, 2018, 2017 and 2016, have been derived from our financial
statements not included herein. The selected consolidated financial data should be read in conjunction with “Management's Discussion and Analysis of
Financial Condition and Results of Operations” and the consolidated financial statements and notes thereto, which are included elsewhere in this annual
report on Form 10-K. Our historical results are not necessarily indicative of operating results to be expected in the future.

(In thousands, except per share data)

Statement of Operations Data:

Revenue, net

Cost of sales

          Gross profit

Operating expenses:

          Commissions and incentives

          Selling, general and administrative

                    Total operating expenses

Operating income

Other expense:

          Interest expense

          Other expense, net

                    Total other expense

Income before income taxes

          Income tax expense

Net income

Net income per share:

Basic

Diluted

Weighed-average shares outstanding:

Basic

Diluted

2020

2019

2018

2017

2016

Years Ended June 30,

$

232,915    $

225,958    $

203,204    $

199,489    $

206,540   

37,964   

37,973   

34,848   

33,456   

33,932   

194,951   

187,985   

168,356   

166,033   

172,608   

111,571   

67,914   

179,485   

15,466   

(120)  

(685)  

(805)  

14,661   

(3,112)  

108,620   

69,551   

178,171   

98,193   

59,840   

96,662   

64,922   

158,033   

161,584   

9,814   

10,323   

4,449   

(323)  

(261)  

(584)  

9,230   

(1,801)  

(456)  

(319)  

(775)  

9,548   

(3,787)  

(570)  

(969)  

(1,539)  

2,910   

(1,302)  

103,120   

56,074   

159,194   

13,414   

(3,321)  

(1,409)  

(4,730)  

8,684   

(2,578)  

11,549    $

7,429    $

5,761    $

1,608    $

6,106   

0.82    $

0.79    $

0.53    $

0.50    $

0.41    $

0.41    $

0.12    $

0.11    $

0.44   

0.42   

14,105   

14,599   

14,055   

14,980   

13,992   

14,136   

13,881   

14,118   

13,730   

14,531   

$

$

$

36

(In thousands)

Balance Sheet Data:

Cash and cash equivalents

Working capital

Total assets

Current liabilities

Long-term debt, net of unamortized discount

Total liabilities

Total stockholders' equity

2020

2019

2018

2017

2016

As of June 30,

$

22,138    $

18,824    $

16,652    $

11,458    $

18,849   

58,877   

25,019   

—   

25,623   

33,254   

16,993   

55,273   

26,195   

—   

28,074   

27,199   

15,133   

51,142   

23,805   

3,412   

29,195   

21,947   

12,191   

45,249   

23,355   

5,440   

30,722   

14,527   

7,883   

12,484   

50,855   

30,628   

7,409   

40,206   

10,649   

ITEM 7 — MANAGEMENT’S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

The following discussion and analysis of our financial condition and results of operations should be read in conjunction with the consolidated financial
statements and related notes, which are included in this Annual Report on Form 10-K.

Overview

We are a company focused on biohacking the aging code through nutrigenomics, the study of how nutrition and naturally occurring compounds affect

human genes to support good health. We are dedicated to helping people achieve their health, wellness and financial goals. We provide quality,
scientifically-validated products and a financially rewarding direct sales opportunity to customers and independent distributors. We engage in the
identification, research, development and distribution of advanced nutrigenomic activators, dietary supplements, nootropics, pre- and pro-biotics, weight
management, and skin and hair care products. We currently sell our products to customers and independent distributors in two geographic regions that we
have classified as the Americas region and the Asia/Pacific & Europe region.

The success and growth of our business is primarily based on the effectiveness of our independent distributors to attract and retain customers in order

to sell our products and our ability to attract and retain independent distributors. When we are successful in attracting and retaining independent distributors
and customers, it is largely because of:

• Our products, including Protandim®, our line of scientifically-validated dietary supplements, LifeVantage® Omega+ and ProBio dietary

supplements, TrueScience®, our line of skin and hair care products, Petandim® for Dogs, our companion pet supplement formulated to combat
oxidative stress in dogs, Axio®, our nootropic energy drink mixes, and PhysIQ™, our smart weight management system;

• Our compensation plan and other sales initiatives; and

• Our delivery of superior customer service.

As a result, it is vital to our success that we leverage our product development resources to develop and introduce compelling and innovative products
and provide opportunities for our independent distributors to sell these products in a variety of markets. We sell our products in the United States, Mexico,
Japan, Australia, Hong Kong, Canada, Thailand, the United Kingdom, the Netherlands, Germany, Taiwan, Austria, Spain, Ireland, Belgium and New
Zealand. We also sell our products in a number of countries to customers for personal consumption only. In addition, we sell our products in China through
our cross-border e-commerce business model. Entering a new market requires a considerable amount of time, resources and continued support. If we are
unable to properly support an existing or new market, our revenue growth may be negatively impacted.

Impact of COVID-19 on Our Business

The pandemic caused by an outbreak of a new strain of coronavirus (“COVID-19”) has resulted, and is likely to continue to result, in significant
national and global economic disruption and may adversely affect our business. Uncertainty exists concerning the magnitude of the impact and duration of
the COVID-19 pandemic. As of the date of this filing, we have experienced multiple disruptions at the corporate level as we have transitioned our corporate
workforce to a remote working environment, closed some of our showrooms and will call locations in international markets and cancelled multiple planned
events in order to comply with group meeting restrictions. Our independent distributors have also experienced disruptions. Specifically, in Japan,
independent distributors are required to provide a hard-copy introductory packet (gaiyoshomen) in person to each person they approach to sponsor as an
independent distributor before presenting our products and business opportunity. This requirement inhibits distributors from connecting with potential new
distributors virtually or through social

37

media. Accordingly, quarantines, avoidance of public places and general concerns about physical distancing related to COVID-19 or otherwise can
significantly reduce the ability for independent distributors to meet people in person and commence the enrollment process. Elsewhere, our independent
distributors have begun to adapt their approach for customer outreach and enrollment, including transitioning to a stronger social media presence, in an
effort to sustain their sales volume. Our business may, in the future, experience additional disruptions and be negatively impacted by the COVID-19
pandemic, including as a result of limitations on the ability of our suppliers to manufacture, or procure from manufacturers, the products we sell or any of
the raw materials or components required in the production process, or to meet delivery requirements and commitments; limitations on the ability of our
employees to perform their work due to illness caused by the pandemic or local, state, or federal orders requiring employees to remain at home; limitations
on the ability of carriers to deliver our products to customers; limitations on the ability of our independent distributors to conduct their businesses and
purchase our products; and limitations on the ability of our independent distributors or customers to continue to purchase our products due to decreased
disposable income.

We have made modifications, and are evaluating additional potential modifications that may be needed, to protect our supply chain and preserve

adequate liquidity to ensure that our business can continue to operate during this uncertain time. Some states have issued executive orders requiring all
workers to remain at home, unless their work is critical, essential, or life-sustaining. We have transitioned all of our corporate employees to a work from
home model and, to date, our employees are performing well in the new environment. With respect to liquidity, we are evaluating and taking actions to
ensure that we continue to responsibly manage expenses across our organization.

While we are unable to determine or predict the nature, duration or scope of the overall impact that the COVID-19 pandemic will have on our business,

results of operations, liquidity or capital resources, we will continue to actively monitor the situation and may take further actions that alter our business
operations as may be required by federal, state or local authorities or that we determine are in the best interests of our employees, independent distributors,
customers, and stockholders.

Our Products

Our line of scientifically-validated dietary supplements includes Protandim® NRF1 Synergizer®, Protandim® Nrf2 Synergizer®, Protandim® NAD

Synergizer™, LifeVantage® Omega+ and LifeVantage® ProBio. The Protandim® NRF1 Synergizer® is formulated to increase cellular energy and
performance by boosting mitochondria production to improve cellular repair and slow cellular aging. The Protandim® Nrf2 Synergizer® contains a
proprietary blend of ingredients and has been shown to combat oxidative stress and enhance energy production by increasing the body’s natural antioxidant
protection at the genetic level, inducing the production of naturally-occurring protective antioxidant enzymes including superoxide dismutase, catalase, and
glutathione synthase. The Protandim® NAD Synergizer™ was specifically formulated to target cell signaling pathways involved in the synthesis and
recycling of a specific molecule called NAD (nicotinamide adenine dinucleotide), and has been shown to double sirtuin activity, supporting increased
health, focus, energy, mental clarity and mood. LifeVantage® Omega+ is a dietary supplement that combines DHA and EPA Omega-3 fatty acids, Omega-7
fatty acids, and Vitamin D3 to support cognitive health, cardiovascular health, skin health, and the immune system. LifeVantage® ProBio is a dietary
supplement designed to support optimal digestion and immune system function. Our TrueScience® line of anti-aging skin and hair care products includes
TrueScience® Facial Cleanser, TrueScience® Perfecting Lotion, TrueScience® Eye Serum, TrueScience® Anti-Aging Cream, TrueScience® Hand Cream,
TrueScience® Invigorating Shampoo, TrueScience® Nourishing Conditioner and TrueScience® Scalp Serum. Petandim® for Dogs is a supplement specially
formulated to combat oxidative stress in dogs through Nrf2 activation. Axio® is our line of nootropic energy drink mixes formulated to promote alertness
and support mental performance. PhysIQ™ is our smart weight management system which includes PhysIQ™ Fat Burn, PhysIQ™ Prebiotic and PhysIQ™
Whey Protein, all formulated to aid in weight management. The following table shows revenues by major product line for the fiscal years ended June 30,
2020, 2019 and 2018(1):

Protandim® product line
TrueScience® product line
Other

Total

2020

Years ended June 30,

2019

2018

$

156,335   

67.1  % $

144,100   

63.8  % $

130,094   

23,739   

52,841   

10.2  %

22.7  %

24,853   

57,005   

11.0  %

25.2  %

20,881   

52,229   

64.0  %

10.3  %

25.7  %

$

232,915   

100.0  % $

225,958   

100.0  % $

203,204   

100.0  %

(1) Certain prior year numbers have been updated to reflect current year product line classification.

Our revenue is largely attributed to two product lines, Protandim® and TrueScience®, which each accounted for more than 10% of total revenue for
each of the fiscal years ended June 30, 2020 and 2018. For the fiscal year ended June 30, 2019, Protandim® was the only product line that accounted for
more than 10% of total revenue. On a combined basis, these products

38

represent approximately 77.3%, 74.8% and 74.3% of our total net revenue for the fiscal years ended June 30, 2020, 2019 and 2018, respectively.

We currently have additional products in development. Any delays or difficulties in introducing compelling products or attractive initiatives or tools

into our markets may have a negative impact on our revenue and our ability to attract new independent distributors and customers.

Accounts

Because we primarily utilize a direct selling model for the distribution of a majority of our products, the success and growth of our business depends in
large part on the effectiveness of our independent distributors to attract and retain customers to sell our products to, and our ability to attract new and retain
existing independent distributors. Changes in our product sales are typically the result of variations in product sales volume relating to fluctuations in the
number of active independent distributors and customers purchasing our products. The number of active independent distributors and customers is,
therefore, used by management as a key non-financial measure.

The following tables summarize the changes in our active accounts by geographic region. These numbers have been rounded to the nearest thousand as

of the dates indicated. For purposes of this report, we define "Active Accounts" as only those independent distributors and customers who have purchased
from us at any time during the most recent three-month period, either for personal use or for resale.

As of June 30,

2020

2019

Change from
Prior Year

Percent Change

Active Independent Distributors

    Americas

    Asia/Pacific & Europe

        Total Active Independent Distributors

49,000   

24,000   

73,000   

67.1  %

32.9  %

100.0  %

44,000   

22,000   

66,000   

Active Customers

    Americas

    Asia/Pacific & Europe

        Total Active Customers

Active Accounts

    Americas

    Asia/Pacific & Europe

        Total Active Accounts

Income Statement Presentation

83,000   

23,000   

106,000   

132,000   

47,000   

179,000   

78.3  %

21.7  %

95,000   

24,000   

100.0  %

119,000   

73.7  %

26.3  %

100.0  %

139,000   

46,000   

185,000   

66.7  %

33.3  %

100.0  %

79.8  %

20.2  %

100.0  %

75.1  %

24.9  %

100.0  %

5,000   

2,000   

7,000   

(12,000)  

(1,000)  

(13,000)  

(7,000)  

1,000   

(6,000)  

11.4  %

9.1  %

10.6  %

(12.6) %

(4.2) %

(10.9) %

(5.0) %

2.2  %

(3.2) %

We report revenue in two geographic regions and we translate revenue from each market's local currency into U.S. Dollars using weighted-average
exchange rates. Revenue consists primarily of product sales, fee revenue, and shipping and handling fees, net of applicable sales discounts. Revenue is
recognized at the time of shipment, which is when the passage of title and risk of loss to customers occurs. Also reflected in revenue is a provision for
product returns and allowances, which is estimated based on our historical experience. The following table sets forth net revenue information by region for
the years indicated. The following table should be reviewed in connection with the tables presented under "Results of Operations" (in thousands):

Americas

Asia/Pacific & Europe

Total

2020

2019

2018

For the fiscal years ended June 30,

$

$

166,336   

66,579   

232,915   

71.4  % $

163,236   

72.2  % $

151,609   

28.6  %

62,722   

27.8  %

51,595   

100.0  % $

225,958   

100.0  % $

203,204   

74.6  %

25.4  %

100.0  %

39

Cost of sales primarily consists of costs of products purchased from and manufactured by third-party vendors, costs of adjustments to inventory

carrying value, and costs of marketing materials which we sell to our independent distributor sales force, as well as freight, duties and taxes associated with
the import and export of our products. As our international revenue increases as a percentage of total revenue, cost of sales as a percentage of revenue
likely will increase as a result of additional duties, freight, and other factors, such as changes in currency exchange rates.

Commissions and incentives expenses are our most significant expenses and are classified as operating expenses. Commissions and incentives
expenses include sales commissions paid to our independent distributors, special incentives and costs for incentive trips and other rewards. Commissions
and incentives expenses do not include any amounts we pay to our independent distributors related to their personal purchases. Commissions paid to
independent distributors on personal purchases are considered a sales discount and are reported as a reduction to net revenue. Our global sales
compensation plan, which we employ in all our markets, is an important factor in our ability to attract and retain our independent distributors. Under our
global sales compensation plan, independent distributors can earn commissions for product sales to their customers as well as the product sales made
through the sales networks they have developed and trained. We do not pay commissions on marketing materials that are sold to our independent
distributors. Commissions and incentives expenses, as a percentage of net revenue, may be impacted by the timing and magnitude of non-commissionable
revenue derived from the sales of marketing materials, event tickets, and promotional items, investment in our Red Carpet program, limited-time offers and
the timing, magnitude and number of incentive trips and other promotional activities. From time to time, we make modifications and enhancements to our
global sales compensation plan in an effort to help motivate our sales force and develop leadership characteristics, which can have an impact on
commissions and incentives expenses.

Selling, general and administrative expenses include wages and benefits, stock compensation expenses, marketing and event costs, professional fees,

rents and utilities, depreciation and amortization, research and development, travel costs and other operating expenses. Wages and benefits and stock
compensation expenses represent the largest component of selling, general and administrative expenses. Marketing and event costs include costs of
distributor conventions and events held in various markets worldwide, which we expense in the period in which they are incurred. Marketing and event
costs also include expenses associated with our sponsorship of the Major League Soccer team, Real Salt Lake.

Sales to customers outside the United States are transacted in the respective local currencies and are translated to U.S. Dollars at weighted-average

currency exchange rates for each monthly accounting period to which they relate. Consequently, our net sales and earnings are affected by changes in
currency exchange rates. In general, sales and gross profit are affected positively by a weakening U.S. Dollar and negatively by a strengthening U.S. Dollar.
Currency fluctuations, however, have the opposite effect on our commissions paid to independent distributors and selling, and general and administrative
expenses. In our revenue discussions that follow, we approximate the impact of currency fluctuations on revenue by translating current year revenue at the
average exchange rates in effect during the comparable prior year periods.

Results of Operations

For the fiscal years ended June 30, 2020, 2019 and 2018, we generated net revenue of $232.9 million, $226.0 million and $203.2 million, respectively,

recognized operating profit of $15.5 million, $9.8 million and $10.3 million, respectively, and recognized net income of $11.5 million, $7.4 million and
$5.8 million, respectively.

40

The following table presents certain consolidated earnings data as a percentage of net revenue for the years indicated(1):

Revenue, net

Cost of sales

Gross profit

Operating expenses:

Commissions and incentives

Selling, general and administrative

Total operating expenses

Operating income

Other expense:

Interest expense

Other expense, net

Total other expense

Income before income taxes

Income tax expense

Net income

For the fiscal years ended June 30,

2020

2019

2018

100.0  %

100.0  %

100.0  %

16.3 

83.7 

47.9 

29.2 

77.1 

6.6 

(0.1)

(0.3)

(0.3)

6.3 

(1.3)

16.8 

83.2 

48.1 

30.8 

78.9 

4.3 

(0.2)

(0.1)

(0.3)

4.0 

(0.8)

17.1 

82.9 

48.3 

29.4 

77.7 

5.2 

(0.2)

(0.2)

(0.4)

4.8 

(1.9)

5.0  %

3.2  %

2.9  %

      (1) Certain percentages may not add due to rounding.

Comparison of Fiscal Years Ended June 30, 2020 and 2019

Revenue, net. We generated net revenue of $232.9 million and $226.0 million during the fiscal years ended June 30, 2020 and 2019, respectively.
Foreign currency fluctuations positively impacted our net revenue $0.4 million or 0.2%. During fiscal 2020, Australia and New Zealand generated a strong
year over year revenue increase of 54.9%, due in part to the successful on the ground launch of New Zealand in November 2019. Revenue in the United
States, Japan, Canada and Thailand grew steadily, while revenue declined on a year over year basis in our Greater China region and Mexico. We launched
our new Protandim® NAD Synergizer in October 2019 and have seen encouraging initial sales. We rolled out a free shipping program and pricing update,
beginning in January 2020. All of these activities helped contribute to increased average order sizes as compared to the prior fiscal year.

Americas. The following table sets forth revenue for the fiscal years ended June 30, 2020 and 2019 for the Americas region (in thousands):

United States

Other

Americas Total

For the fiscal years ended June 30,

2020

2019

% change

$

$

155,480    $

10,856   

166,336    $

151,966   

11,270   

163,236   

2.3  %

(3.7) %

1.9  %

Revenue in the Americas region for the fiscal year ended June 30, 2020 increased $3.1 million, or 1.9%, compared to the prior year. Revenue in the
Americas increased due to the continued investment in our red carpet program, the introduction of our new Protandim® NAD Synergizer and the roll out of
our free shipping program and pricing updates in January 2020.

41

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Asia/Pacific & Europe. The following table sets forth revenue for the fiscal years ended June 30, 2020 and 2019 for the Asia/Pacific & Europe region

and its principal markets (in thousands):

Japan

Australia & New Zealand

Greater China

Other

Asia/Pacific & Europe Total

For the fiscal years ended June 30,

2020

2019

% change

$

$

42,343    $

9,065   

6,682   

8,489   

66,579    $

40,796   

5,851   

7,924   

8,151   

62,722   

3.8  %

54.9  %

(15.7) %

4.1  %

6.1  %

Revenue in the region for the fiscal year ended June 30, 2020 was positively impacted approximately $0.7 million, or 1.1%, by foreign currency

exchange rate fluctuations.

We saw encouraging revenue growth in Japan, which increased 3.8% year over year on a U.S. Dollar basis and 1.1% on a constant currency basis.
During the fiscal year ended June 30, 2020, the Japanese yen, on average, strengthened against the U.S. Dollar, positively impacting our revenue in this
market by $1.1 million or 2.8%. Revenue in our Australia and New Zealand markets grew significantly during fiscal 2020. We successfully completed our
full on the ground launch of New Zealand in November 2019. The launch of New Zealand created synergies between our Australian and New Zealand
distributor organizations and customer bases, further driving the growth within the region. Active accounts in the region increased slightly by 2.2% on a
year over year basis also contributing to the growth.

Revenue in our Greater China region decreased by 15.7% year over year as we experienced continued weakening in our Hong Kong market, due, in
part, to the global pandemic and other geopolitical events occurring in the region during the current year. We continue to work on refining our mainland
China cross-border e-commerce business model and to date have not recognized significant revenues through this channel. Revenue in Thailand grew
steadily during the period, while Europe remained stable.

Globally, our sales and marketing efforts continue to be directed toward strengthening our core business through our fiscal year initiatives and building

our worldwide sales. We successfully launched our Protandim® NAD Synergizer, completed a full on the ground launch of New Zealand, and have plans
for future market expansion. In February 2020, we held our first ever Destination Elite Academy in Cancun, Mexico which drove distributor excitement.
We have plans for additional events designed to further engage and motivate our distributor base and provide additional tools and trainings to help them be
successful in their businesses. Throughout the year, we continued the refinement and expansion of our product offerings internationally and have plans for
continued product expansion in the future. We expect this expansion will continue to drive revenue growth globally through increased average order size
and increased ability to attract and retain new independent distributors and customers with a compelling product lineup. We continued investing in our red
carpet program, which we believe has increased our ability to attract and retain strong distributor leadership and drive revenue growth throughout our
markets. We remain committed to further refining and developing our Greater China market, including our cross-border e-commerce business model to
take advantage of the growth opportunities in that region.

Gross Margin. Cost of sales were $38.0 million for the fiscal year ended June 30, 2020, and $38.0 million for the fiscal year ended June 30, 2019,

resulting in a gross margin of $195.0 million, or 83.7%, and $188.0 million, or 83.2%, respectively. The increase in gross margin as a percentage of
revenue is primarily due to benefits of a price update during the second half of fiscal 2020 and decreased inventory obsolescence and handling costs,
partially offset by changes to our geographic and product sales mix related to the revenue growth and product expansion outside of the United States.

Commissions and Incentives. Commissions and incentives expenses for the fiscal year ended June 30, 2020 were $111.6 million or 47.9% of revenue
compared to $108.6 million or 48.1% of revenue for the fiscal year ended June 30, 2019. The increase of $3.0 million in fiscal 2020 was due to the increase
in revenue. Commissions and incentives expenses as a percentage of revenue decreased slightly during the comparable periods due, in part, to continued
refinement of our various promotional and incentive programs during the year.

Commissions and incentives expenses, as a percentage of revenue, may fluctuate in future periods based on the timing and magnitude of

compensation, incentive and promotional programs.

Selling, General and Administrative. Selling, general and administrative expenses for the fiscal year ended June 30, 2020 were $67.9 million or 29.2%

of revenue compared to $69.6 million or 30.8% of revenue for the fiscal year ended June 30, 2019. The decrease of $1.6 million during the current period
primarily was due to decreased expenses associated with employee

42

compensation costs, including both cash and stock incentive compensation, and decreased events expenses as a result of changes to our event schedule and
due to the cancellation of events as a result of meeting restrictions related to the COVID-19 pandemic. The decreases were partially offset by increased
depreciation expenses due to digital assets placed in service and the acceleration of depreciation on various leasehold assets as well as increased bank fees
due to our increased revenues during the year.

Primary factors that may cause our selling, general and administrative expenses to fluctuate in the future include changes in the number of employees,

the timing and number of events we hold, marketing and branding initiatives and costs related to legal matters, if and as they arise. A fluctuation in our
stock price may also impact our share-based compensation expense recorded for equity awards made in future years.

Other Expense. We recognized other expense for the fiscal year ended June 30, 2020 of $0.8 million as compared to $0.6 million for the fiscal year
ended June 30, 2019. The increase of $0.2 million was due to increased foreign exchange losses associated with the settlement of foreign transactions and
net losses in currency hedges, both due to an increase in foreign exchange rate fluctuation during fiscal 2020. These losses were partially offset by a
decrease in interest expense related to our term loan that was repaid in full during the year.

The following table sets forth interest expense for the fiscal years ended June 30, 2020 and 2019 (in thousands):

Contractual interest expense:

2016 Term Loan

Amortization of deferred financing fees:

2016 Term Loan

Amortization of debt discount:

2016 Term Loan

Other

Total interest expense

For the fiscal years ended June 30,

2020

2019

$

$

44    $

7   

39   

30   

120    $

227   

6   

36   

54   

323   

Income Tax Expense. Our income tax expense for the fiscal year ended June 30, 2020 was $3.1 million as compared to income tax expense of $1.8

million for the fiscal year ended June 30, 2019.

The effective tax rate was 21.2% of pre-tax income for the fiscal year ended June 30, 2020, compared to 19.5% for the fiscal year ended June 30, 2019.

The tax rates for both fiscal 2020 and fiscal 2019 were favorably benefited by discrete book to tax differences resulting from the vesting of performance
restricted stock units and favorable return to provision adjustments that occurred during the periods. The effective tax rates for both periods reflect the
federal tax reform legislation enacted during December 2017 that reduced the federal corporate tax rate to 21%.

Our provision for income taxes for the fiscal year ended June 30, 2020 consisted primarily of federal, state, and foreign tax on anticipated fiscal 2020

income which was partially offset by tax benefits. We expect our effective rate to fluctuate in future periods based on the impact of permanent items in
relation to pre-tax income.

Net Income. As a result of the foregoing factors, net income for the fiscal year ended June 30, 2020 increased to $11.5 million compared to $7.4

million for the fiscal year ended June 30, 2019.

Comparison of Fiscal Years Ended June 30, 2019 and 2018

For a discussion of our results of operations for the fiscal 2019 compared with fiscal 2018, refer to “Part II. Item 7. Management's Discussion and

Analysis of Financial Condition and Results of Operations" in our annual report on Form 10-K for the fiscal year ended June 30, 2019, as filed with the
SEC on August 14, 2019.

Liquidity and Capital Resources

Liquidity

Our primary liquidity and capital resource requirements are to service our debt, which includes any outstanding balances under the 2016 Credit
Facility, and finance the cost of our planned operating expenses and working capital (principally inventory purchases), as well as capital expenditures. We
have generally relied on cash flow from operations to fund operating activities and we have, at times, incurred long-term debt in order to fund stock
repurchases and strategic transactions.

43

 
 
At June 30, 2020, our cash and cash equivalents were $22.1 million. This represented an increase of $3.3 million from the $18.8 million in cash and

cash equivalents as of June 30, 2019.

During the fiscal year ended June 30, 2020, our net cash provided by operating activities was $18.3 million as compared to net cash provided by
operating activities of $17.8 million during the fiscal year ended June 30, 2019. The increase in cash provided by operating activities during the fiscal year
ended June 30, 2020 primarily was due to increases in net income and depreciation expense, partially offset by an increase in cash used for prepaid
expenses and other long-term assets and cash used for operating payables.

During the fiscal year ended June 30, 2020, our net cash used in investing activities was $2.7 million, as a result of the purchase of fixed assets. During
the fiscal year ended June 30, 2019, our net cash used in investing activities was $4.5 million, as a result of the purchase of fixed assets and investments in
convertible notes receivable.

Cash used in financing activities during the fiscal year ended June 30, 2020 was $12.4 million, as a result of our quarterly principal payments on the
2016 Term Loan, which was repaid in full during fiscal 2020, shares purchased as payment of tax withholding upon vesting of employee equity awards and
the repurchase of company stock, partially offset by proceeds from stock option exercises and proceeds from purchases of company stock under our
employee stock purchase plan. Cash used in financing activities during the fiscal year ended June 30, 2019 was $11.1 million, as a result of principal
payments on the 2016 Term Loan, repurchases of company stock and shares purchased as payment of tax withholding upon vesting of employee equity
awards.

At June 30, 2020 and 2019, the total amount of our foreign subsidiary cash was $6.8 million and $6.3 million, respectively. The December 2017 tax
reform previously mentioned enacted a 100% dividend deduction for > 10% owned foreign corporations. Therefore, in the future, if needed, we expect to
be able to repatriate cash from foreign subsidiaries without paying additional U.S. taxes.

At June 30, 2020, we had working capital (current assets minus current liabilities) of $18.8 million compared to working capital of $17.0 million at

June 30, 2019. The increase in working capital primarily was due to increases in cash and decreases in accounts payable, partially offset by an increase in
commissions payable. Also, the notes receivable balance was converted to non-current equity securities. We believe that our cash and cash equivalents
balances and our ongoing cash flow from operations will be sufficient to satisfy our cash requirements for at least the next 12 months. The majority of our
historical expenses have been variable in nature and as such, a potential reduction in the level of revenue would reduce our cash flow needs. In the event
that our current cash balances and future cash flow from operations are not sufficient to meet our obligations or strategic needs, we would consider raising
additional funds, which may not be available on terms that are acceptable to us, or at all. Our credit facility, however, contains covenants that restrict our
ability to raise additional funds in the debt markets and repurchase our equity securities without prior approval from the lender. Additionally, our credit
facility provides for a revolving loan facility in an aggregate principal amount up to $5.0 million. We would also consider realigning our strategic plans
including a reduction in capital spending and expenses.

Capital Resources

Shelf Registration Statement

On March 24, 2020, we filed a shelf registration statement (the "Shelf Registration") on Form S-3 with the SEC that was declared effective April 3,

2020, which permits us to offer up to $75 million of common stock, preferred stock, debt securities and warrants in one or more offerings and in any
combination, including in units from time to time. Our Shelf Registration is intended to provide us with additional flexibility to access capital markets for
general corporate purposes, which may include, among other purposes, working capital, capital expenditures, other corporate expenses and acquisitions of
assets, licenses, products, technologies or businesses.

2016 Credit Facility

On March 30, 2016, we entered into a loan agreement (the "2016 Loan Agreement") to refinance our outstanding debt. In connection with the 2016
Loan Agreement and on the same date, we entered into a security agreement (the "Security Agreement"). The 2016 Loan Agreement provides for a term
loan in an aggregate principal amount of $10.0 million (the "2016 Term Loan") and a revolving loan facility in an aggregate principal amount not to exceed
$2.0 million (the "2016 Revolving Loan," and collectively with the 2016 Term Loan, the 2016 Loan Agreement and the Security Agreement, the "2016
Credit Facility").

The principal amount of the 2016 Term Loan is payable in consecutive quarterly installments in the amount of $0.5 million plus accrued interest
beginning with the fiscal quarter ended June 30, 2016. If we borrow under the 2016 Revolving Loan, interest will be payable quarterly in arrears on the last
day of each fiscal quarter.

44

On May 4, 2018, we entered into a loan modification agreement, which amended the 2016 Credit Facility (“Amendment No. 1”). Amendment No. 1
revised the maturity date from March 30, 2019 to March 31, 2021 and increased the fixed interest rate for the term loan from 4.93% to 5.68%. Amendment
No. 1 also revised certain financial covenants. The minimum fixed charge coverage ratio (as defined in Amendment No. 1) was revised from a minimum
of 1.50 to 1.00 to 1.25 to 1.00, measured on a trailing twelve-month basis, at the end of each fiscal quarter. The minimum working capital was increased
from $5.0 million to $8.0 million. The funded debt to EBITDA ratio was replaced with the total liabilities to tangible net worth ratio (as defined in
Amendment No. 1) of not greater than 3.00 to 1.00 at the end of each quarter. The minimum tangible net worth measure was removed from the financial
covenants.

Loans outstanding under the 2016 Credit Facility, as amended, may be prepaid in whole or in part at any time without premium or penalty. In addition,
if, at any time, the aggregate principal amount outstanding under the 2016 Revolving Loan, as amended, exceeds $2.0 million, we must prepay an amount
equal to such excess. Any principal amount of the 2016 Term Loan, as amended, which is prepaid or repaid may not be re-borrowed.

On February 1, 2019, we entered into a loan modification agreement, which amended the 2016 Credit Facility, as amended ("Amendment No. 2").

Under Amendment No. 2, we made a principal payment of $2.0 million and increased the revolving loan facility from $2.0 million to $5.0 million.
Amendment No. 2 also revised certain financial covenants. The minimum fixed charge coverage ratio (as defined in Amendment No. 2) was revised from a
minimum of 1.25 to 1.00 to 1.10 to 1.00, measured on a trailing twelve-month basis, at the end of each fiscal quarter. The minimum working capital was
decreased from $8.0 million to $6.0 million.

The 2016 Credit Facility, as amended, contains customary covenants, including affirmative and negative covenants that, among other things, restrict

our ability to create certain types of liens, incur additional indebtedness, declare or pay dividends on or redeem capital stock, make other payments to
holders of our equity interests, make certain investments, purchase or otherwise acquire all or substantially all the assets or equity interests of other
companies, sell assets or enter into consolidations, mergers or transfers of all or any substantial part of our assets. As of June 30, 2020, we were in
compliance with all applicable non-financial and restrictive covenants under the 2016 Credit Facility, as amended.

The 2016 Credit Facility, as amended, also contains various financial covenants that require us to maintain certain consolidated working capital

amounts, total liabilities to tangible net worth ratios and fixed charge coverage ratios. Specifically, we must:

• Maintain a minimum fixed charge coverage ratio (as defined in the 2016 Loan Agreement, as amended) of at least 1.10 to 1.00 at the end of each

fiscal quarter, measured on a trailing twelve month basis;

• Maintain minimum consolidated working capital (as defined in the 2016 Loan Agreement, as amended) at the end of each fiscal quarter of at

least $6.0 million; and

• Maintain a ratio of total liabilities to tangible net worth (as defined in the 2016 Loan Agreement, as amended) of not greater than 3.00 to 1.00 at

the end of each quarter, measured on a trailing twelve month basis.

During the fiscal year ended June 30, 2020, we repaid, in full, the remaining balance of the 2016 Term Loan in accordance with the terms of the 2016

Credit Facility, as amended.

Commitments and Obligations

The following table summarizes our contractual payment obligations and commitments as of June 30, 2020 (in thousands):

Contractual Obligations

Operating lease obligations (1)
Other operating obligations (2)

Total

Payments due by period

Total

Less than
1 year

1-3 years

3-5 years

Thereafter

$

$

22,614    $

2,549    $

5,310    $

3,298    $

11,457   

20,981   

13,231   

6,272   

1,478   

—   

43,595    $

15,780    $

11,582    $

4,776    $

11,457   

(1)

(2)

Operating lease obligations include current and future obligations associated with corporate office leases.

Other operating obligations represent contractual obligations primarily related to marketing and sponsorship commitments and purchases of inventory.

Off-Balance Sheet Arrangements

At June 30, 2020 and 2019, we had no off-balance sheet arrangements.

45

Critical Accounting Policies

We prepare our financial statements in conformity with accounting principles generally accepted in the United States of America. As such, we are
required to make certain estimates, judgments, and assumptions that we believe are reasonable based upon the information available. These estimates and
assumptions affect the reported amounts of assets and liabilities at the date of the financial statements and the reported amounts of revenue and expenses
during the periods presented. Actual results could differ from these estimates. Our significant accounting policies are described in Note 2 to our
consolidated financial statements. Certain of these significant accounting policies require us to make difficult, subjective, or complex judgments or
estimates. We consider an accounting estimate to be critical if (1) the accounting estimate requires us to make assumptions about matters that were highly
uncertain at the time the accounting estimate was made and (2) changes in the estimate that are reasonably likely to occur from period to period, or use of
different estimates that we reasonably could have used in the current period, would have a material impact on our financial condition or results of
operations.

There are other items within our financial statements that require estimation, but are not deemed critical as defined above. Changes in estimates used in

these and other items could have a material impact on our financial statements. Management has discussed the development and selection of these critical
accounting estimates with our board of directors, and the audit committee has reviewed the disclosures noted below.

Allowances for Product Returns

We record allowances for product returns at the time we ship the product based on estimated return rates. Subject to some exceptions based on local

regulations, our return policy is to provide a full refund for product returned within 30 days. After 30 days of purchase, only unopened product that is in a
resalable and restockable condition may be returned within twelve months of purchase and shall receive a 100% refund, less a 10% handling and restocking
fee and any shipping and handling costs. As of June 30, 2020, our shipments of products sold totaling approximately $21.7 million were subject to our
return policy.

We monitor our product returns estimate on an ongoing basis and revise the allowances to reflect our experience. Our allowance for product returns

was $0.3 million at June 30, 2020, compared with $0.4 million at June 30, 2019. To date, product expiration dates have not played any role in product
returns, and we do not expect they will in the future as it is unlikely that we will ship product with an expiration date earlier than the latest allowable
product return date.

Inventory Valuation

We value our inventory at the lower of cost or net realizable value on a first-in, first-out basis. Accordingly, we reduce our inventories for the
diminution of value resulting from product obsolescence, damage or other issues affecting marketability equal to the difference between the cost of the
inventory and its estimated net realizable value. Factors utilized in the determination of estimated net realizable value include (i) current sales data and
historical return rates, (ii) estimates of future demand, (iii) competitive pricing pressures, (iv) new production introductions, (v) product expiration dates,
and (vi) component and packaging obsolescence.

During the fiscal years ended June 30, 2020 and 2019, we recognized expenses of $0.4 million and $0.8 million, respectively, related to obsolete and

slow-moving inventory.

Revenue Recognition

Revenue is recognized when control of the promised goods or services are transferred to the customer, in an amount that reflects the consideration we

expect to be entitled to in exchange for those goods or services. Sales, value add, and other taxes that we collect concurrent with revenue-producing
activities are excluded from revenue.

Stock-Based Compensation

We use the fair value approach to account for stock-based compensation in accordance with current accounting guidance. We recognize compensation

costs for awards with performance conditions when we conclude it is probable that the performance conditions will be achieved. We reassess the
probability of vesting at each balance sheet date and adjust compensation costs based on our probability assessment. For awards with market-based
performance conditions, the cost of the awards is recognized as the requisite service is rendered by the employees, regardless of when, if ever, the market-
based performance conditions are satisfied.

Research and Development Costs

We expense all of our costs related to research and development activities as incurred.

Legal Accruals

46

We are occasionally involved in lawsuits and disputes arising in the normal course of business. Management regularly reviews all pending litigation
matters in which we are involved and establishes accruals as we deem appropriate for these litigation matters when a probable loss estimate can be made.
Estimated accruals require management judgment about future events. The results of lawsuits are inherently unpredictable and unfavorable resolutions
could occur. As such, the amount of loss may differ from management estimates.

Recently Issued Accounting Standards

Refer to “Item 8. Financial Statements and Supplementary Data” and Note 2 to our consolidated financial statements included in Part IV, Item 15 of

this report for discussion regarding the impact of accounting standards that were recently issued but not yet effective, on our consolidated financial
statements.

ITEM 7A — QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK

We conduct business in several countries and intend to continue to grow our international operations. Net revenue, operating income, and net income

are affected by fluctuations in currency exchange rates and other uncertainties in doing business and selling products in more than one currency. In
addition, our operations are exposed to risks associated with changes in social, political and economic conditions inherent in international operations,
including changes in the laws and policies that govern international investment in countries where we have operations, as well as, to a lesser extent,
changes in U.S. laws and regulations relating to international trade and investment.

Foreign Currency Risk

During the fiscal year ended June 30, 2020, approximately 33% of our net revenue was realized outside of the United States. The local currency of

each international subsidiary is generally the functional currency. All revenue and expenses are translated at weighted average exchange rates for the
periods reported. Therefore, our reported revenue and earnings will be positively impacted by a weakening of the U.S. Dollar and will be negatively
impacted by a strengthening of the U.S. Dollar. Currency fluctuations, however, have the opposite effect on our expenses incurred outside the United
States. Given the large portion of our business derived from Japan, any weakening of the Japanese Yen will negatively impact our reported revenue and
profits, whereas a strengthening of the Japanese Yen will positively impact our reported revenue and profits. Because of the uncertainty of exchange rate
fluctuations, it is difficult to predict the effect of these fluctuations on our future business, product pricing and results of operations or financial condition.
Changes in various currency exchange rates affect the relative prices at which we sell our products. We regularly monitor our foreign currency risks and
periodically take measures to reduce the risk of foreign exchange rate fluctuations on our operating results. Additionally, we may seek to reduce our
exposure to fluctuations in foreign currency exchange rates through the use of foreign currency exchange contracts. We do not use derivative financial
instruments for trading or speculative purposes. At June 30, 2020, we did not have any derivative instruments. A 10% strengthening of the U.S. Dollar
compared to all of the foreign currencies in which we transact business would have resulted in a 3.0% decrease of our 2020 fiscal year revenue, in the
amount of $7.0 million.

Following are the average currency exchange rates of U.S. $1 into local currency for each of our international or foreign markets:

Japan
Australia
Hong Kong
Mexico
Canada
Thailand

Europe

Taiwan

Year ended June 30, 2020

Year ended June 30, 2019

1st Quarter

107.31   

2nd Quarter
108.73   

3rd Quarter

4th Quarter

1st Quarter

108.97   

107.58   

111.49   

2nd Quarter
112.76   

3rd Quarter

4th Quarter

110.16   

109.94   

1.46   

7.83   

19.44   

1.32   

30.79   

0.90   

31.20   

1.46   

7.83   

19.24   

1.32   

30.33   

0.90   

30.48   

1.52   

7.77   

19.98   

1.34   

31.33   

0.91   

30.13   

1.53   

7.75   

23.36   

1.39   

32.02   

0.91   

29.90   

1.37   

7.85   

18.97   

1.31   

33.08   

0.86   

30.68   

1.40   

7.83   

19.83   

1.32   

32.90   

0.88   

30.86   

1.40   

7.85   

19.22   

1.33   

31.70   

0.88   

30.85   

1.43   

7.84   

19.12   

1.34   

31.67   

0.89   

31.13   

ITEM 8 — FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA

The information required by this Item 8 is set forth in the consolidated financial statements included in Part IV, Item 15 of this report and is

incorporated into this Item 8 by reference.

47

ITEM 9 — CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING AND FINANCIAL DISCLOSURE

None.

ITEM 9A — CONTROLS AND PROCEDURES

Disclosure Controls and Procedures

We maintain disclosure controls and procedures (as defined in Rules 13a-15(e) and 15d-15(e) of the Exchange Act) that are designed to ensure that the
information required to be disclosed in the reports we file or submit under the Exchange Act is (a) recorded, processed, summarized and reported within the
time periods specified in the rules and forms of the SEC and (b) accumulated and communicated to management, including our Chief Executive Officer
and Chief Financial Officer, as appropriate, to allow timely decisions regarding required disclosure. As of June 30, 2020, we carried out an evaluation,
under the supervision and with the participation of our management, including our Chief Executive Officer and Chief Financial Officer, of the effectiveness
and design and operation of such disclosure controls and procedures, as defined in Rules 13a-15(e) and 15d-15(e) under the Exchange. Based on that
evaluation, our Chief Executive Officer and Chief Financial Officer concluded that our disclosure controls and procedures were designed and operating
effectively as of June 30, 2020.

Management’s Report on Internal Control Over Financial Reporting

Our management is responsible for establishing and maintaining adequate internal control over financial reporting, as defined in Exchange Act Rules
13a-15(f) and 15d-15(f). Our system of internal control over financial reporting is designed to provide reasonable assurance to our management and board
of directors regarding the preparation and fair presentation of our consolidated and combined financial statements for external purposes in accordance with
GAAP.

Our management, under the supervision of our Chief Executive Officer and our Chief Financial Officer, assessed the effectiveness of our internal

control over financial reporting as of June 30, 2020. In making this assessment, we used the framework included in Internal Control - Integrated
Framework published by the Committee of Sponsoring Organizations of the Treadway Commission 2013 (COSO). Based on that evaluation, our
management has concluded that internal control over financing reporting was effective as of June 30, 2020.

Auditor’s Attestation Report on Internal Control Over Financial Reporting

WSRP, LLC, our independent registered public accounting firm, has audited our consolidated financial statements included in this annual report on
Form 10-K and has issued an attestation report, included herein, on the effectiveness of our internal control over financial reporting as of June 30, 2020.

Changes in Internal Control over Financial Reporting

There were no changes in our internal control over financial reporting during the quarter ended June 30, 2020 that have materially affected or are

reasonably likely to materially affect our internal control over financial reporting.

Inherent Limitations on Effectiveness of Controls

Our management, including our Chief Executive Officer and our Chief Financial Officer, cannot provide absolute assurance that our disclosure
controls or our internal control over financial reporting will prevent or detect all error and all fraud. A control system, no matter how well designed and
operated, can provide only reasonable, not absolute, assurance that the control system’s objectives will be met. The design of a control system must reflect
the fact that there are resource constraints, and the benefits of controls must be considered relative to their costs. Further, because of the inherent limitations
in all control systems, no evaluation of controls can provide absolute assurance that misstatements due to error or fraud will not occur or that all control
issues and instances of fraud, if any, have been detected. These inherent limitations include the realities that judgments in decision-making can be faulty
and that breakdowns can occur because of simple error or mistake. Controls can also be circumvented by the individual acts of some persons, by collusion
of two or more people, or by management override of the controls. The design of any system of controls is based in part on certain assumptions about the
likelihood of future events, and there can be no assurance that any design will succeed in achieving its stated goals under all potential future conditions.
Projections of any evaluation of controls effectiveness to future periods are subject to risks. Over time, controls may become inadequate because of changes
in conditions or deterioration in the degree of compliance with policies or procedures.

ITEM 9B — OTHER INFORMATION

None.

48

Certain information required by Part III of this report is omitted from this report pursuant to General Instruction G(3) of Form 10-K because we will file a
definitive proxy statement pursuant to Regulation 14A for our fiscal 2021 annual meeting of stockholders (the “Proxy Statement”) not later than 120 days
after the end of the fiscal year covered by this report, and the information included in the Proxy Statement that is required by Part III of this report is
incorporated herein by reference.

PART III

ITEM 10 — DIRECTORS, EXECUTIVE OFFICERS AND CORPORATE GOVERNANCE

Incorporated herein by reference to the information to be set forth in the Proxy Statement.

ITEM 11 — EXECUTIVE COMPENSATION

Incorporated herein by reference to the information to be set forth in the Proxy Statement.

ITEM 12 — SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT AND RELATED STOCKHOLDER
MATTERS.

Incorporated herein by reference to the information to be set forth in the Proxy Statement.

ITEM 13 — CERTAIN RELATIONSHIP AND RELATED TRANSACTIONS, AND DIRECTORS INDEPENDENCE

Incorporated herein by reference to the information to be set forth in the Proxy Statement.

ITEM 14 — PRINCIPAL ACCOUNTING FEES AND SERVICES

Incorporated herein by reference to the information to be set forth in the Proxy Statement.

PART IV

ITEM 15 — EXHIBITS, FINANCIAL STATEMENT SCHEDULES

The following documents are being filed as part of this report:

Financial Statements

(a)(1) Financial Statements. The following consolidated financial statements of LifeVantage Corporation and Report of Independent Registered

Public Accounting Firm are included in a separate section of this Annual Report on Form 10-K.

(a)(2) All schedules for which provision is made in the applicable accounting regulations of the SEC are not required under the related instructions or

are inapplicable and therefore have been omitted.

Exhibits

(a)(3) The following exhibits are filed as part of, or incorporated by reference into, the Annual Report on Form 10-K.

Exhibit
No.

3.1

3.2

4.1

4.2

10.1

Document Description

Filed Herewith or Incorporated by Reference From

Certificate of Incorporation

Amended and Restated Bylaws

Exhibit to 3.1 to Form 8-K filed on March 13, 2018.

Exhibit to 3.2 to Form 8-K filed on March 13, 2018.

Form of Common Stock Certificate

Exhibit to 4.1 to Form 8-K filed on March 13, 2018.

Description of Capital Stock

Filed herewith.

Manufacturing and Supply Agreement dated July 1, 2008 between
Cornerstone Research and Development and LifeVantage
Corporation

Exhibit 10.21 to Form 10-K/A for the fiscal year ended June 30,
2009 filed October 28, 2009.

10.2#

LifeVantage Distributor Compensation Plan

Exhibit 10.14 to Form 10-K for the fiscal year ended June 30, 2010
filed on September 15, 2010.

49

Exhibit
No.

10.3#

Document Description

Filed Herewith or Incorporated by Reference From

LifeVantage Corporation 2007 Long-Term Incentive Plan

Appendix B to Proxy Statement on Schedule 14A filed on
October 20, 2006.

10.4(a)#

LifeVantage Corporation 2010 Long-Term Incentive Plan effective
as of September 27, 2010 and as amended as of August 21, 2014

Annex A to Proxy Statement on Schedule A filed on October 6,
2014.

10.4(b)#

Form of Nonstatutory Stock Option Agreement for the LifeVantage
Corporation 2010 Long-Term Incentive Plan

Exhibit 4.4 to Registration Statement on Form S-8 (File No. 333-
175104) filed on June 23, 2011.

10.4(c)#

Form of Incentive Stock Option Agreement for the LifeVantage
Corporation 2010 Long-Term Incentive Plan

Exhibit 4.5 to Registration Statement on Form S-8 (File No. 333-
175104) filed on June 23, 2011.

10.4(d)#

Form of Amended and Restated Stock Unit Agreement for the
LifeVantage Corporation 2010 Long-Term Incentive Plan

Exhibit 10.3 to Form 10-Q for the fiscal quarter ended March 31,
2016 filed on May 4, 2016.

10.5#

LifeVantage Corporation Performance Incentive Plan

Exhibit 10.15 to Form 10-K for the fiscal year ended June 30, 2015
filed on September 1, 2015.

10.6#

LifeVantage Corporation Cash Settled Performance-Based Long
Term Incentive Plan

Exhibit 10.14 to Form 10-K for the fiscal year ended June 30, 2013
filed on September 12, 2013.

10.7#

Form of Performance Unit Agreement

10.8#

10.9#

Form of Performance Unit Agreement - FY2016 through FY2018

Form of Performance Unit Agreement - FY2017 through FY2019

Exhibit 10.15 to Form 10-K for the fiscal year ended June 30, 2013
filed on September 12, 2013.

Exhibit 10.19 to Form 10-K for the fiscal year ended June 30, 2015
filed on September 1, 2015.

Exhibit 10.21 to the Form 10-K for the fiscal year ended June 30,
2016 filed on December 12, 2016.

10.10#

Employment Agreement by and between Darren Jensen and
LifeVantage Corporation dated April 26, 2015

Exhibit 10.1 to Form 8-K filed on April 29, 2015.

10.11

10.12

10.13

10.14*

10.15*

10.16*

Lease dated September 22, 2011 between Sandy Park I L.L.C. and
LifeVantage Corporation

Exhibit 10.3 to Form 10-Q for the fiscal quarter ended
September 30, 2011 filed on November 14, 2011.

Lease dated September 20, 2012 between Sandy Park II L.L.C. and
LifeVantage Corporation

Exhibit 10.1 to Form 10-Q for the fiscal quarter ended September
30, 2012 filed on November 8, 2012.

First Amendment to Lease entered into as of March 24, 2014
between Sandy Park II L.L.C. and LifeVantage Corporation

Exhibit 10.3 to Form 10-Q for the fiscal quarter ended March 31,
2014 filed on May 6, 2014.

Commercial Supply Agreement dated January 31, 2014 between
LifeVantage Corporation and Deseret Laboratories, Inc.

Exhibit 10.1 to Form 10-Q for the fiscal quarter ended March 31,
2014 filed on May 6, 2014.

Software Service Agreement with JIA, Inc. dated September 28,
2012

Exhibit 10.1 to Form 10-Q/A for the fiscal quarter ended March 31,
2013 filed on May 24, 2013.

Software License Agreement with JIA, Inc. dated September 28,
2012

Exhibit 10.2 to Form 10-Q/A for the fiscal quarter ended March 31,
2013 filed on May 24, 2013.

50

Exhibit
No.
10.17*

Document Description

Service Agreement entered into as of June 1, 2014 between
IntegraCore, LLC and LifeVantage

Filed Herewith or Incorporated by Reference From
Exhibit 10.29 to Form 10-K for the fiscal year ended June 30, 2014
filed on September 10, 2014.

10.18*

10.19#

10.20#

10.21

10.22

10.23

10.24

10.25#

10.26#

10.27#

10.28#

10.29#

10.30#

10.31#

Commercial Supply Agreement entered into as of May 30, 2014
between LifeVantage Corporation and Wasatch Product
Development

Exhibit 10.30 to Form 10-K for the fiscal year ended June 30, 2014
filed on September 10, 2014.

Financing Agreement, dated October 18, 2013, by and among
LifeVantage Corporation, the Guarantors and Lenders party thereto
and TCW Special Situations, LLC as Collateral Agent and
Administrative Agent

Amendment No. 1 to Financing Agreement, dated May 1, 2015, by
and between LifeVantage Corporation, the Guarantors and lenders
party thereto and TCW Special Situations, LLC as Collateral Agent
and Administrative Agent

Amendment No. 2 to Financing Agreement, dated August 27, 2015
by and between LifeVantage Corporation, the Guarantors and
lenders party thereto and TCW Special Situations, LLC as Collateral
Agent and Administrative Agent

Exhibit (b) to the Schedule TO-I/A filed on October 18, 2013.

Exhibit 10.1 to Form 10-Q for the quarter ended March 31, 2015
filed on May 6, 2015.

Exhibit 10.39 to Form 10-K for the fiscal year ended June 30, 2015
filed on September 1, 2015.

Form of Director and Officer Indemnification Agreement

Exhibit to 99.1 to Form 8-K filed on March 13, 2018.

Loan Agreement, dated March 30, 2016, by and between Z.B., N.A.,
LifeVantage Corporation and Lifeline Nutraceuticals Corporation

Exhibit 10.1 to Form 8-K filed on April 4, 2016.

Security Agreement, dated March 30, 2016, by and between Z.B.,
N.A., LifeVantage Corporation and Lifeline Nutraceuticals
Corporation

Exhibit 10.2 to Form 8-K filed on April 4, 2016.

Amended and Restated Employment Agreement, dated December 6,
2016, by and between Darren Jensen and LifeVantage Corporation

Exhibit 99.2 to Form 8-K filed on December 12, 2016.

Service Agreement, dated January 18, 2017, by and between Cerius
Interim Executive Solutions and LifeVantage Corporation

Exhibit 10.1 to Form 8-K filed on January 18, 2017.

Key Employee Benefits Package by and between Charles J. Wach
and LifeVantage Corporation dated February 27, 2017

Exhibit 10.2 to Form 8-K filed on March 9, 2017.

Key Employee Benefits Package by and between Steven R. Fife and
LifeVantage Corporation dated March 6, 2017

Exhibit 10.6 to Form 10-Q filed for the fiscal quarter ended March
31, 2017 filed on May 10, 2017.

Amended and Restated LifeVantage Corporation 2017 Long-Term
Incentive Plan

Exhibit 10.1 to the Form 8-K filed on November 19, 2018

Form of Restricted Stock Grant Agreement for the 2017 Long-Term
Incentive Plan

Exhibit 99.2 to the Registration Statement on Form S-8 filed on
March 27, 2017

Form of Stock Unit Agreement for the 2017 Long-Term Incentive
Plan

Exhibit 99.3 to the Registration Statement on Form S-8 filed on
March 27, 2017

51

Exhibit
No.

10.32

10.33

10.34#

10.35

21.1

23.1

24.1

31.1

31.2

32.1

32.2

101

104

#

*

Document Description

Amended No.1 to Loan Agreement, dated May 4, 2018, by and
between Z.B., N.A., LifeVantage Corporation and Lifeline
Nutraceuticals Corporation

Filed Herewith or Incorporated by Reference From
Exhibit 10.1 to Form 10-Q filed for the fiscal quarter ended March
31, 2018 filed on May 9, 2018.

Second Loan Modification Agreement dated February 1, 2019 by
and between Zions Bank and the Company

Exhibit 10.1 to the Form 8-K filed on February 4, 2019

LifeVantage Corporation 2019 Employee Stock Purchase Plan

Exhibit 10.2 to the Form 8-K filed on November 19, 2018

Lease Agreement between Traverse Ridge Center III and
LifeVantage Corporation dated November 14, 2019

Exhibit 10.1 to Form 10-Q on January 28, 2020

List of Subsidiaries

Consent of WSRP, LLC

Power of Attorney

Filed herewith.

Filed herewith.

Signature page to this report.

Certification of Chief Executive Officer pursuant to Section 302 of
the Sarbanes-Oxley Act of 2002.

Filed herewith.

Certification of Chief Financial Officer pursuant to Section 302 of
the Sarbanes-Oxley Act of 2002.

Filed herewith.

Certification of Chief Executive Officer pursuant to Section 906 of
the Sarbanes-Oxley Act of 2002.

Furnished herewith.

Certification of Chief Financial Officer pursuant to Section 906 of
the Sarbanes-Oxley Act of 2002.

Furnished herewith.

The following financial information from the registrant’s Annual
Report on Form 10-K for the year ended June 30, 2020 formatted in
Inline XBRL (eXtensible Business Reporting Language):
(i) Consolidated Balance Sheets; (ii) Consolidated Statements of
Operations and Other Comprehensive Income; (iii) Consolidated
Statement of Stockholders’ Deficit; (iv) Consolidated Statements of
Cash Flows; and (v) Notes to Consolidated Financial Statements,
tagged as blocks of text.

Filed herewith.

Cover Page Interactive Data File (formatted as Inline XBRL and
contained in Exhibit 101)

Filed herewith.

Management contract or compensatory plan.

The Company has been granted confidential treatment for portions of this agreement. Accordingly, certain portions of this agreement have
been omitted in the version filed with this report and such confidential portions have been filed with the SEC.

Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, the registrant duly caused this report to be signed on its

behalf by the undersigned, thereunto duly authorized.

SIGNATURES

52

LIFEVANTAGE CORPORATION

By: /s/    Darren Jensen

Darren Jensen

President and Chief Executive Officer

Date: August 18, 2020

Each person whose individual signature appears below hereby constitutes and appoints Darren Jensen and Steven Fife, and each of them, with full
power of substitution and resubstitution and full power to act without the other, as his or her true and lawful attorney-in-fact and agent to act in his or her
name, place and stead and to execute in the name and on behalf of each person, individually and in each capacity stated below, and to file any and all
amendments to this report, and to file the same, with all exhibits thereto, and other documents in connection therewith, with the Securities and Exchange
Commission, granting unto said attorneys-in-fact and agents, and each of them, full power and authority to do and perform each and every act and thing,
ratifying and confirming all that said attorneys-in-fact and agents or any of them or their or his substitute or substitutes may lawfully do or cause to be done
by virtue thereof.

Pursuant to the requirements of the Securities Exchange Act of 1934, this report has been signed below by the following persons on behalf of the

registrant and in the capacities and on the dates indicated.

Signature

Date

Title

/s/    Darren Jensen

Darren Jensen

/s/    Steven R. Fife

Steven R. Fife

/s/    Garry Mauro

Garry Mauro

/s/    Michael A. Beindorff

Michael A. Beindorff

/s/    Erin Brockovich

Erin Brockovich

/s/    Raymond B. Greer

Raymond B. Greer

/s/    Vinayak R. Hegde

Vinayak R. Hegde

/s/    Darwin K. Lewis

Darwin K. Lewis

August 18, 2020

President and Chief Executive Officer
(Principal Executive Officer)

August 18, 2020

Chief Financial Officer
(Principal Financial Officer and
Principal Accounting Officer)

August 18, 2020

Chairman of the Board

Director

Director

Director

Director

Director

August 18, 2020

August 18, 2020

August 18, 2020

August 18, 2020

August 18, 2020

53

LIFEVANTAGE CORPORATION

Index to Consolidated Financial Statements

Reports of Independent Registered Public Accounting Firm
Consolidated Financial Statements:
Consolidated Balance Sheets
Consolidated Statements of Operations and Comprehensive Income
Consolidated Statements of Stockholders’ Equity
Consolidated Statements of Cash Flows
Notes to Consolidated Financial Statements

54

55

57
58
59
60
61

REPORT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM

The Board of Directors and Stockholders
LifeVantage Corporation
Sandy, Utah

Opinion on the Consolidated Financial Statements

We have audited the accompanying consolidated balance sheets of LifeVantage Corporation and subsidiaries (the Company) as of June 30, 2020 and 2019,
and the related consolidated statements of operations and comprehensive income, stockholders’ equity, and cash flows for each of the years in the three-
year period ended June 30, 2020, and the related notes (collectively referred to as the financial statements). In our opinion, the consolidated financial
statements present fairly, in all material respects, the financial position of the Company as of June 30, 2020 and 2019, and the results of its operations and
its cash flows for each of the years in the three-year period ended June 30, 2020, in conformity with accounting principles generally accepted in the United
States of America.

We also have audited, in accordance with the standards of the Public Company Accounting Oversight Board (United States) (PCAOB), the Company’s
internal control over financial reporting as of June 30, 2020, based on criteria established in Internal Control-Integrated Framework (2013) issued by the
Committee of Sponsoring Organizations of the Treadway Commission (COSO), and our report dated August 18, 2020, expressed an unqualified opinion.

Basis for Opinion

These consolidated financial statements are the responsibility of the Company’s management. Our responsibility is to express an opinion on the Company’s
consolidated financial statements based on our audits. We are a public accounting firm registered with the PCAOB and are required to be independent with
respect to the Company in accordance with the U.S. federal securities laws and the applicable rules and regulations of the Securities and Exchange
Commission and the PCAOB.

We conducted our audits in accordance with the standards of the PCAOB. Those standards require that we plan and perform the audit to obtain reasonable
assurance about whether the financial statements are free of material misstatement, whether due to error or fraud. Our audits included performing
procedures to assess the risks of material misstatement of the financial statements, whether due to error or fraud, and performing procedures that respond to
those risks. Such procedures included examining, on a test basis, evidence regarding the amounts and disclosures in the financial statements. Our audits
also included evaluating the accounting principles used and significant estimates made by management, as well as evaluating the overall presentation of the
financial statements. We believe that our audits provide a reasonable basis for our opinion.

/s/ WSRP, LLC

We have served as the Company's auditor since 2016.
Salt Lake City, Utah
August 18, 2020

55

REPORT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM

The Board of Directors and Stockholders
LifeVantage Corporation
Sandy, Utah

Opinion on Internal Control over Financial Reporting

We have audited LifeVantage Corporation and subsidiaries’ (the Company’s) internal control over financial reporting as of June 30, 2020, based on criteria
established in Internal Control-Integrated Framework (2013) issued by the Committee of Sponsoring Organizations of the Treadway Commission (COSO).
In our opinion, the Company maintained, in all material respects, effective internal control over financial reporting as of June 30, 2020, based on criteria
established in Internal Control-Integrated Framework (2013) issued by COSO.

We also have audited, in accordance with the standards of the Public Company Accounting Oversight Board (United States) (PCAOB), the consolidated
balance sheets and the related consolidated statements of operations and comprehensive income, stockholders’ equity, and cash flows of the Company, and
our report dated August 18, 2020, expressed an unqualified opinion.

Basis for Opinion

The Company’s management is responsible for maintaining effective internal control over financial reporting, and for its assessment of the effectiveness of
internal control over financial reporting, included in the accompanying Item 9A. Our responsibility is to express an opinion on the Company’s internal
control over financial reporting based on our audit. We are a public accounting firm registered with the PCAOB and are required to be independent with
respect to the Company in accordance with the U.S. federal securities laws and the applicable rules and regulations of the Securities and Exchange
Commission and the PCAOB.

We conducted our audit in accordance with the standards of the PCAOB. Those standards require that we plan and perform the audit to obtain reasonable
assurance about whether effective internal control over financial reporting was maintained in all material respects. Our audit of internal control over
financial reporting included obtaining an understanding of internal control over financial reporting, assessing the risk that a material weakness exists, and
testing and evaluating the design and operating effectiveness of internal control based on the assessed risk. Our audit also included performing such other
procedures as we considered necessary in the circumstances. We believe that our audit provides a reasonable basis for our opinion.

Definition and Limitations of Internal Control over Financial Reporting

A company’s internal control over financial reporting is a process designed to provide reasonable assurance regarding the reliability of financial reporting
and the preparation of financial statements for external purposes in accordance with generally accepted accounting principles. A company’s internal control
over financial reporting includes those policies and procedures that (1) pertain to the maintenance of records that, in reasonable detail, accurately and fairly
reflect the transactions and dispositions of the assets of the company; (2) provide reasonable assurance that transactions are recorded as necessary to permit
preparation of financial statements in accordance with generally accepted accounting principles, and that receipts and expenditures of the company are
being made only in accordance with authorizations of management and directors of the company; and (3) provide reasonable assurance regarding
prevention or timely detection of unauthorized acquisition, use, or disposition of the company’s assets that could have a material effect on the financial
statements.

Because of its inherent limitations, internal control over financial reporting may not prevent or detect misstatements. Also, projections of any evaluation of
effectiveness  to  future  periods  are  subject  to  the  risk  that  controls  may  become  inadequate  because  of  changes  in  conditions,  or  that  the  degree  of
compliance with the policies or procedures may deteriorate.

/s/ WSRP, LLC

Salt Lake City, Utah
August 18, 2020

56

LIFEVANTAGE CORPORATION AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS

(In thousands, except per share data)

ASSETS

Current assets

Cash and cash equivalents

Accounts receivable

Income tax receivable

Inventory, net

Prepaid expenses and other

Total current assets

Property and equipment, net

Right-of-use assets

Intangible assets, net

Deferred income tax asset

Equity securities

Other long-term assets

TOTAL ASSETS

LIABILITIES AND STOCKHOLDERS’ EQUITY

Current liabilities

Accounts payable

Commissions payable

Income tax payable

Lease liabilities

Other accrued expenses

Current portion of long-term debt, net

Total current liabilities

Other long-term liabilities

Total liabilities

Commitments and contingencies — Note 14

Stockholders’ equity

Preferred stock — par value $0.0001 per share, 5,000 shares authorized, no shares issued or

outstanding

Common stock — par value $0.0001 per share, 40,000 shares authorized and 14,313 and

14,114 issued and outstanding as of June 30, 2020 and 2019, respectively

Additional paid-in capital

Accumulated deficit

Accumulated other comprehensive income

Total stockholders’ equity

June 30,

2020

2019

$

22,138    $

$

$

2,610   

—   

13,888   

5,232   

43,868   

7,170   

956   

851   

2,164   

2,205   

1,663   

58,877    $

3,521    $

9,219   

784   

1,184   

10,311   

—   

25,019   

604   

25,623   

—   

1   

126,416   

(93,307)  

144   

33,254   

TOTAL LIABILITIES AND STOCKHOLDERS’ EQUITY

$

58,877    $

The accompanying notes are an integral part of these consolidated financial statements.

57

18,824   

2,066   

1,236   

13,753   

7,309   

43,188   

7,131   

—   

983   

2,693   

—   

1,278   

55,273   

5,180   

7,916   

592   

—   

11,053   

1,454   

26,195   

1,879   

28,074   

—   

1   

127,096   

(99,960)  

62   

27,199   

55,273   

LIFEVANTAGE CORPORATION AND SUBSIDIARIES
CONSOLIDATED STATEMENTS OF OPERATIONS AND COMPREHENSIVE INCOME

For the years ended June 30,

2020

2019

2018

(In thousands, except per share data)

Revenue, net

Cost of sales

Gross profit

Operating expenses:

Commissions and incentives

Selling, general and administrative

Total operating expenses

Operating income

Other expense:

Interest expense

Other expense, net

Total other expense

Income before income taxes

Income tax expense

Net income

Net income per share:

Basic

Diluted

Weighted-average shares outstanding:

Basic

Diluted

Other comprehensive income, net of tax:

Foreign currency translation adjustment

Other comprehensive income, net of tax:

Comprehensive income

$

232,915    $

225,958    $

37,964   

194,951   

111,571   

67,914   

179,485   

15,466   

(120)  

(685)  

(805)  

14,661   

(3,112)  

37,973   

187,985   

108,620   

69,551   

178,171   

9,814   

(323)  

(261)  

(584)  

9,230   

(1,801)  

$

$

$

11,549    $

7,429    $

0.82    $

0.79    $

0.53    $

0.50    $

14,105   

14,599   

82   

82   

14,055   

14,980   

48   

48   

$

11,631    $

7,477    $

203,204   

34,848   

168,356   

98,193   

59,840   

158,033   

10,323   

(456)  

(319)  

(775)  

9,548   

(3,787)  

5,761   

0.41   

0.41   

13,992   

14,136   

108   

108   

5,869   

The accompanying notes are an integral part of these consolidated financial statements.

58

 
 
LIFEVANTAGE CORPORATION AND SUBSIDIARIES
CONSOLIDATED STATEMENTS OF STOCKHOLDERS’ EQUITY
For the years ended June 30, 2020, 2019 and 2018

(In thousands)

Balances, June 30, 2017

Stock-based compensation

Exercise of options and warrants

Common stock issued under equity award plans

Shares canceled or surrendered as payment of tax
withholding

Repurchase of company stock

Change in par value of common stock

Currency translation adjustment

Net income

Balances, June 30, 2018

Common Stock

Shares

Amount

Additional
Paid-In Capital

Accumulated
Deficit

Accumulated
Other
Comprehensive
Income (Loss)

Total

14,232    $

14    $

121,599    $

(106,992)   $

(94)   $

—   

21   

190   

(66)  

(304)  

—   

—   

—   

—   

—   

—   

—   

—   

(13)  

—   

—   

2,990   

61   

—   

—   

—   

13   

—   

—   

—   

—   

—   

—   

(1,500)  

—   

—   

5,761   

—   

—   

—   

—   

—   

—   

108   

—   

14,527   

2,990   

61   

—   

—   

(1,500)  

—   

108   

5,761   

14,073    $

1    $

124,663    $

(102,731)   $

14    $

21,947   

Cumulative effect of adoption of accounting principle

—   

—   

—   

(3)  

Cumulative effect of adoption of accounting principle

—   

—   

—   

508   

14,114    $

1    $

127,096    $

(99,960)   $

62    $

27,199   

Balances, July 1, 2018

Stock-based compensation

Exercise of options

Common stock issued under equity award plans

Shares canceled or surrendered as payment of tax
withholding

Repurchase of company stock

Currency translation adjustment

Net income

Balances, June 30, 2019

Balances, July 1, 2019

Stock-based compensation

Common stock issued under employee stock purchase
plan

Exercise of options

Common stock issued under equity award plans

Shares canceled or surrendered as payment of tax
withholding

Repurchase of company stock

Currency translation adjustment

Net income

Balances, June 30, 2020

14,073    $

1    $

124,663    $

(102,734)   $

—   

155   

515   

(240)  

(389)  

—   

—   

—   

—   

—   

—   

—   

—   

—   

4,899   

701   

—   

(3,167)  

—   

—   

—   

—   

—   

—   

—   

(4,655)  

—   

7,429   

14,114    $

1    $

127,096    $

(99,452)   $

—   

64   

25   

910   

(413)  

(387)  

—   

—   

—   

4,837   

—   

—   

—   

—   

—   

—   

—   

653   

76   

—   

(6,246)  

—   

—   

—   

—   

—   

—   

(5,404)  

—   

11,549   

—   

14    $

—   

—   

—   

—   

—   

48   

—   

(3)  

21,944   

4,899   

701   

—   

(3,167)  

(4,655)  

48   

7,429   

—   

62    $

—   

508   

27,707   

4,837   

—   

—   

—   

—   

82   

—   

653   

76   

—   

(6,246)  

(5,404)  

82   

11,549   

33,254   

14,313    $

1    $

126,416    $

(93,307)   $

144    $

The accompanying notes are an integral part of these consolidated financial statements.

59

 
 
LIFEVANTAGE CORPORATION AND SUBSIDIARIES
CONSOLIDATED STATEMENTS OF CASH FLOWS

(In thousands)
Cash Flows from Operating Activities:

Net income

Adjustments to reconcile net income to net cash provided by operating activities:

For the years ended June 30,

2020

2019

2018

$

11,549    $

7,429    $

5,761   

Depreciation and amortization

Stock-based compensation

Amortization of right-of-use assets

Amortization of deferred financing fees

Amortization of debt discount

Deferred income tax

Changes in operating assets and liabilities:

Accounts receivable

Income tax receivable

Inventory, net

Prepaid expenses and other

Other long-term assets

Accounts payable

Income tax payable

Other accrued expenses

Lease liabilities

Other long-term liabilities

Net Cash Provided by Operating Activities

Cash Flows from Investing Activities:

Investments in convertible note receivable

Purchase of equipment

Net Cash Used in Investing Activities

Cash Flows from Financing Activities:

Payment of deferred financing fees

Repurchase of company stock

Payment on term loan

Shares purchased as payment of tax withholding

Proceeds from common stock issued under employee stock purchase plan

Exercise of options and warrants

Net Cash Used in Financing Activities

Foreign Currency Effect on Cash

Increase in Cash and Cash Equivalents

Cash and Cash Equivalents — beginning of period

Cash and Cash Equivalents — end of period

Non Cash Investing and Financing Activities

Conversion of convertible notes receivable to equity securities

SUPPLEMENTAL DISCLOSURE OF CASH FLOW INFORMATION

Cash paid for interest

Cash paid for income taxes

$

$

$

$

2,777   

4,919   

2,323   

7   

39   

364   

(539)  

1,237   

(152)  

(29)  

(483)  

(1,648)  

193   

432   

(2,698)  

35   

18,326   

—   

(2,681)  

(2,681)  

—   

(5,405)  

(1,500)  

(6,246)  

653   

76   

(12,422)  

91   

3,314   

18,824   

1,895   

5,525   

—   

6   

36   

563   

14   

(785)  

(64)  

1,029   

7   

1,369   

552   

545   

—   

(332)  

17,789   

(2,000)  

(2,506)  

(4,506)  

—   

(4,655)  

(4,000)  

(3,167)  

—   

701   

(11,121)  

10   

2,172   

16,652   

22,138    $

18,824    $

1,325   

3,196   

—   

11   

21   

831   

(730)  

462   

2,953   

(993)  

109   

(1,024)  

(175)  

1,935   

—   

(426)  

13,256   

—   

(4,649)  

(4,649)  

(60)  

(1,500)  

(2,000)  

—   

—   

61   

(3,499)  

86   

5,194   

11,458   

16,652   

2,205    $

—    $

—   

44    $

1,623    $

227    $

1,286    $

345   

2,865   

The accompanying notes are an integral part of these consolidated financial statements.

60

LIFEVANTAGE CORPORATION AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

Note 1 — The Company

LifeVantage Corporation (the "Company") is a company focused on biohacking the aging code through nutrigenomics, the study of how nutrition and
naturally occurring compounds affect human genes to support good health. The Company is dedicated to helping people achieve their health, wellness and
financial goals. The Company provides quality, scientifically-validated products and a financially rewarding direct sales opportunity to customers and
independent distributors. LifeVantage sells its products in the United States, Mexico, Japan, Australia, Hong Kong, Canada, Thailand, the United Kingdom,
the Netherlands, Germany, Taiwan, Austria, Spain, Ireland, Belgium and New Zealand. The Company also sells its products in a number of countries to
customers for personal consumption only. In addition, the Company sells its products in China through its e-commerce business model.

The Company engages in the identification, research, development and distribution of advanced nutrigenomic activators, dietary supplements,
nootropics, pre- and pro-biotics, weight management, and skin and hair care products. The Company’s line of scientifically-validated dietary supplements
includes its flagship Protandim® family of products, LifeVantage® Omega+ and ProBio dietary supplements, TrueScience® skin and hair care products,
Petandim® for Dogs, its companion pet supplement formulated to combat oxidative stress in dogs, Axio® its nootropic energy drink mixes, and PhysIQ™,
its smart weight management system.

The Company was incorporated in Colorado in June 1988 under the name Andraplex Corporation. The Company changed its corporate name to Yaak
River Resources, Inc. in January 1992, and subsequently changed it again in October 2004 to Lifeline Therapeutics, Inc. In October 2004 and March 2005,
the Company acquired all of the outstanding common stock of Lifeline Nutraceuticals Corporation. In November 2006, the Company changed its name to
LifeVantage Corporation.

In March 2018, following approval by the Company's stockholders at its fiscal 2018 Annual Meeting of Stockholders, the Company changed its state

of incorporation from Colorado to Delaware pursuant to a plan of conversion. All outstanding shares of common stock, options and share units of the
Colorado corporation were converted into an equivalent share, option or share unit of the Delaware corporation and the par value of the Company's
common stock was adjusted to $0.0001. All directors and officers of the Colorado corporation held the same position within the Delaware corporation on
the date of reincorporation.

Note 2 — Summary of Significant Accounting Policies

Consolidation

The consolidated financial statements include the accounts of the Company and its wholly-owned subsidiaries. All significant intercompany accounts

and transactions are eliminated in consolidation. Certain other prior period balances have also been reclassified to conform to the current period
presentation.

Use of Estimates

The Company prepares the consolidated financial statements and related disclosures in conformity with accounting principles generally accepted in

the United States of America (GAAP). In preparing these statements, the Company is required to use estimates and assumptions that affect the reported
amounts of assets and liabilities, the disclosure of contingent assets and liabilities at the date of the financial statements and the reported amounts of
revenue and expenses during the reporting period. Actual results could differ materially from those estimates and assumptions. On an ongoing basis, the
Company reviews its estimates, including, but not limited to, those related to inventory valuation and obsolescence, sales returns, income taxes and tax
valuation reserves, transfer pricing methodology and positions, impairment of assets, share-based compensation, and loss contingencies.

Foreign Currency Translation

A portion of the Company’s business operations occurs outside the United States. The local currency of each of the Company’s subsidiaries generally

is its functional currency. All assets and liabilities are translated into U.S. Dollars at exchange rates existing at the balance sheet dates, revenue and
expenses are translated at weighted-average exchange rates and stockholders’ equity is recorded at historical exchange rates. The resulting foreign currency
translation adjustments are recorded as a separate component of stockholders’ equity in the consolidated balance sheets and as a component of
comprehensive income. Transaction gains and losses are included in other expense, net in the consolidated statements of operations and comprehensive
income.

61

Fair Value of Financial Instruments

The Company accounts for assets and liabilities using a hierarchy of valuation techniques based on whether the inputs to those valuation techniques

are observable or unobservable. Observable inputs reflect market data obtained from independent sources, while unobservable inputs reflect the Company's
market assumptions. These two types of inputs have created the fair-value hierarchy below. This hierarchy requires the Company to minimize the use of
unobservable inputs and to use observable market data, if available, when determining fair value.

•

•

•

Level 1—Quoted prices for identical instruments in active markets;

Level 2—Quoted prices for similar instruments in active markets, quoted prices for identical or similar instruments in markets that are not active,
and model-derived valuations in which all significant inputs and significant value drivers are observable in active markets; and

Level 3—Valuations derived from valuation techniques in which one or more significant inputs or significant value drivers are unobservable.

Equity securities held by the Company are measured at fair value on a nonrecurring basis; that is, the assets are not measured at fair value on an

ongoing basis, but are subject to fair value adjustments using fair value measurements with unobservable inputs (level 3), in certain circumstances (e.g.,
when there is evidence of impairment).

Cash and Cash Equivalents

The Company considers only its monetary liquid assets with original maturities of three months or less to be cash and cash equivalents.

Accounts Receivable

The Company’s accounts receivable for the fiscal years ended June 30, 2020 and 2019 consist primarily of credit card receivables. Based on the
Company’s verification process for customer credit cards and historical information available, management has determined that an allowance for doubtful
accounts on credit card sales related to its customer sales as of June 30, 2020 or 2019 is not necessary. No bad debt expense was recorded for the fiscal
years ended June 30, 2020, 2019 and 2018.

Inventory

As of June 30, 2020 and 2019, inventory consisted of (in thousands):

Finished goods

Raw materials

Total inventory

As of June 30,

2020

2019

$

$

10,164   

3,724   

13,888   

73.2  % $

26.8  %

9,903   

3,850   

100.0  % $

13,753   

72.0  %

28.0  %

100.0  %

Inventories are carried at the lower of cost or net realizable value, using the first-in, first-out method, which includes a reduction in inventory values

of $0.2 million and $0.2 million at June 30, 2020 and 2019, respectively, related to obsolete and slow-moving inventory.

Property and Equipment

Property and equipment are recorded at cost and depreciated using the straight-line method over the following useful lives:

Equipment (includes computer hardware and software)

Furniture and fixtures

Vehicles

Leasehold improvements are depreciated over the shorter of estimated useful life of the related asset or the lease term.

Years

3 - 5
5

5

62

 
 
The cost of normal maintenance and repairs is charged to expense as incurred. When an asset is sold or otherwise disposed of, the cost and associated

accumulated depreciation are removed from the accounts and the resulting gain or loss is recognized in the consolidated statements of operations and
comprehensive income in other expense, net. Significant expenditures that increase the useful life of an asset are capitalized and depreciated over the
estimated useful life of the asset. Property and equipment are reviewed for impairment whenever events or changes in circumstances indicate that the
carrying amount of such assets may not be recoverable.

Intangible Assets

Intangible assets are stated at cost less accumulated amortization. Definite-lived intangible assets are amortized over their related useful lives, using a

straight-line method, consistent with the underlying expected future cash flows related to the specific intangible asset. Definite-lived intangible assets are
reviewed for impairment whenever events or changes in circumstances exist that indicate the carrying amount of an asset may not be recoverable. When
indicators of impairment exist, an estimate of undiscounted net cash flows is used in measuring whether the carrying amount of the asset or related asset
group is recoverable. Measurement of the amount of impairment, if any, is based upon the difference between the asset’s carrying value and estimated fair
value.

Indefinite-lived intangible assets are not amortized; however, they are tested at least annually for impairment or more frequently if events or changes

in circumstances exist that may indicate impairment. An impairment loss is recognized if the carrying amount of the asset exceeds its fair value. Annual
impairment tests on intangible assets were completed for the fiscal years ended June 30, 2020 and 2019, resulting in no impairment charges.

Impairment of Long-Lived Assets

Pursuant to guidance established for impairment or disposal of assets, the Company assesses impairment whenever events or changes in

circumstances indicate that the carrying amount of a long-lived asset may not be recoverable. When an assessment for impairment of long-lived assets,
long-lived assets to be disposed of, and certain identifiable intangibles related to those assets is performed, the Company is required to compare the net
carrying value of long-lived assets on the lowest level at which cash flows can be determined on a consistent basis to the related estimates of future
undiscounted net cash flows for such assets. If the net carrying value exceeds the net cash flows, then an impairment is recognized to reduce the carrying
value to the estimated fair value, generally equal to the future discounted net cash flow. For the fiscal years ended June 30, 2020 and 2019, management has
concluded that there are no indications of impairment.

Concentration of Credit Risk

Accounting guidance for financial instruments requires disclosure of significant concentrations of credit risk regardless of the degree of such risk.

Financial instruments with significant credit risk include cash and cash equivalents. At June 30, 2020, the Company had $17.8 million in cash accounts at
one financial institution and $4.3 million in other financial institutions. As of June 30, 2020 and 2019, and during the years then ended, the Company’s cash
balances exceeded federally insured limits.

Commissions and Incentives

Commissions and incentives expenses are the Company’s most significant expenses and are classified as operating expenses. Commissions and
incentives expenses include sales commissions paid to the Company's independent distributors, special incentives, costs for incentive trips and other
rewards. Commissions and incentives expenses do not include any amounts the Company pays to its independent distributors for personal purchases.
Commissions paid to independent distributors on personal purchases are considered a sales discount and are reported as a reduction to net revenue.

Shipping and Handling

Shipping and handling costs associated with inbound freight and freight out to customers, including independent distributors, are included in cost of

sales. Shipping and handling fees charged to all customers are included in sales.

Research and Development Costs

The Company expenses all costs related to research and development activities as incurred. Research and development expenses for the fiscal years

ended June 30, 2020, 2019 and 2018 were $0.9 million, $1.1 million and $1.2 million, respectively.

Leases

The Company accounts for leases in accordance with Accounting Standards Codification ("ASC") 842. The Company reviews all contracts and
determines if the arrangement is or contains a lease, at inception. Operating leases are included in right-of-use (“ROU”) assets, current lease liabilities and
long-term lease liabilities on the condensed consolidated balance sheets. The Company does not have any finance leases.

63

Operating lease ROU assets represent the Company’s right to use an underlying asset for the lease term and lease liabilities represent the Company’s

obligation to make lease payments arising from the lease. ROU assets and lease liabilities are recognized at the lease commencement date based on the
estimated present value of lease payments over the lease term. The Company uses its estimated incremental borrowing rate based on the information
available at commencement date in determining the present value of future payments. The operating lease ROU asset also includes any upfront lease
payments made and excludes lease incentives and initial direct costs incurred. The Company’s lease terms may include options to extend or terminate the
lease when it is reasonably certain that the Company will exercise that option. Lease expense for minimum lease payments is recognized on a straight-line
basis over the lease term. Leases with a term of 12 months or less are not recorded on the balance sheet. The Company’s lease agreements do not contain
any residual value guarantees.

Stock-Based Compensation

The Company recognizes stock-based compensation by measuring the cost of services to be rendered based on the grant date fair value of the equity
award. The Company recognizes stock-based compensation, net of any estimated forfeitures, over the period an employee is required to provide service in
exchange for the award, generally referred to as the requisite service period. The Company estimates forfeitures based on historical information and other
management assumptions. For awards with market-based performance conditions, the cost of the awards is recognized as the requisite service is rendered
by employees, regardless of when, if ever, the market-based performance conditions are satisfied.

The Black-Scholes option pricing model is used to estimate the fair value of stock options and options under the Company's 2019 Employee Stock
Purchase Plan. The determination of the fair value of options is affected by the Company's stock price and a number of assumptions, including expected
volatility, expected life, risk-free interest rate and expected dividends. The Company uses historical data for estimating the expected volatility and expected
life of stock options required in the Black-Scholes model. The risk-free interest rate assumption is based on observed interest rates appropriate for the
expected terms of the stock options.

The fair value of restricted stock grants, including performance restricted stock units that include non-market based performance conditions, is based

on the closing market price of the Company's stock on the date of grant less the Company's expected dividend yield. The fair value of cash-settled
performance-based awards, accounted for as liabilities, is remeasured at the end of each reporting period and is based on the closing market price of the
Company’s stock on the last day of the reporting period. The Company recognizes compensation costs for awards with performance conditions when it
concludes it is probable that the performance conditions will be achieved. The Company reassesses the probability of vesting at each balance sheet date and
adjusts compensation costs accordingly.

Income Taxes

Income taxes are accounted for under the asset and liability method. Deferred tax assets and liabilities are recognized for the future tax consequences

attributable to differences between the financial statement carrying amounts of existing assets and liabilities and their respective tax bases and operating
loss and tax credit carry-forwards. Deferred tax assets and liabilities are measured using statutory tax rates expected to apply to taxable income in the years
in which those temporary differences are expected to be recovered or settled, updated as needed for changes in corporate tax rates. The effect on deferred
tax assets and liabilities from a change in tax rates is recognized in income in the period that includes the effective date of the change. The Company
recognizes tax liabilities or benefits from an uncertain position only if it is more likely than not that the position will be sustained upon examination by
taxing authorities based on the technical merits of the issue. The amount recognized would be the largest liability or benefit that the Company believes has
greater than a 50% likelihood of being realized upon settlement.

Income Per Share

Basic income per common share is computed by dividing net income by the weighted-average number of common shares outstanding during the
period, less unvested restricted stock awards. Diluted income per common share is computed by dividing net income by the weighted-average common
shares and potentially dilutive common share equivalents using the treasury stock method.

For the fiscal years ended June 30, 2020, 2019 and 2018, the effects of approximately 0.1 million, 0.2 million and 0.4 million common shares,

respectively, issuable upon exercise of options and non-vested shares of restricted stock, are not included in the computations as their effect was anti-
dilutive.

64

The following is a reconciliation of net income per share and the weighted-average common shares outstanding for purposes of computing basic and

diluted net income per share (in thousands, except per share amounts):

Numerator:

Net income

Denominator:

Basic weighted-average common shares outstanding

Effect of dilutive securities:

Stock awards and options

Diluted weighted-average common shares outstanding

Net income per share, basic

Net income per share, diluted

Segment Information

2020

2019

2018

Years ended June 30,

$

$

$

11,549    $

7,429    $

5,761   

14,105   

14,055   

13,992   

494   

14,599   

0.82    $

0.79    $

925   

14,980   

0.53    $

0.50    $

144   

14,136   

0.41   

0.41   

The Company operates in a single operating segment by selling products directly to customers through an international network of independent

distributors that operates in an integrated manner from market to market. Commissions and incentives expenses are the Company’s largest expense
comprised of the commissions paid to its independent distributors. The Company manages its business primarily by managing its international network of
independent distributors. The Company disaggregates revenue in two geographic regions: the Americas region and the Asia/Pacific & Europe region. See
disaggregated revenue in Note 3.

The following table presents the Company's long-lived assets for its most significant geographic markets (in thousands):

United States

Japan

New Accounting Pronouncements

June 30,

2020

2019

$

$

10,126    $

1,070    $

9,772   

955   

In February 2016, the Financial Accounting Standards Board (“FASB”) issued Accounting Standards Update (“ASU”) 2016-02, Leases (Topic 842),

which requires all lessees to recognize both a right-of-use asset and lease liability on its balance sheet, representing the obligation to make payments and
the right to use or control the use of a specified asset for the lease term. The Company adopted Topic 842 on July 1, 2019, using the modified retrospective
transition method. The Company elected the practical expedients available under the provisions of the new standard, including: not reassessing whether
expired or existing contracts are or contain leases; not reassessing the classification of expired or existing leases; not reassessing the initial direct cost for
any existing leases; and using hindsight in determining the lease term. Upon adoption, the Company recognized cumulative operating lease liabilities of
$3.9 million and operating right-of-use assets of $3.3 million. Additionally, a one-time beginning balance adjustment of $0.5 million was recognized in the
condensed consolidated statement of stockholders’ equity due to an update to the expected term of an operating lease.

Note 3 — Revenue

Revenue is recognized when control of the promised goods or services are transferred to the customer, in an amount that reflects the consideration the
Company expects to be entitled to in exchange for those goods or services. Sales, value add, and other taxes the Company collects concurrent with revenue-
producing activities are excluded from revenue.

The Company generates the majority of its revenue through product sales to customers. These products include the Protandim® line of dietary

supplements, LifeVantage® Omega+ and ProBio dietary supplements, TrueScience® skin and hair care products, Petandim® for Dogs, Axio® nootropic
energy drink mixes, and the PhysIQ™ smart weight management system. The Company ships most of its product directly to the consumer and receives
substantially all payment for product sales in the form of credit card receipts. Revenue from direct product sales to customers is recognized upon shipment,
which is when passage of title and risk of loss occurs. For items sold in packs and bundles, the Company determines the standalone selling price at contract
inception for each distinct good, and then allocates the transaction price on a relative standalone selling price

65

 
 
 
 
basis. Any discounts are accounted for as a direct reduction to the transaction price. Shipping and handling revenue is recognized upon shipment when the
performance obligation is completed.

The Company also charges amounts to independent distributors to attend events that it holds. Tickets to events are sold as standalone items or
included within packs. For event tickets sold in packs, the Company allocates a portion of the transaction price to the ticket on a relative standalone selling
price basis, adjusted for the probability of the tickets being redeemed for attendance at a future event. Any discounts are accounted for as a direct reduction
to the transaction price. Fee revenue associated with ticket sales is recorded in the month that the event is held, which is when the Company has performed
its obligations under the contract.

Deferred Revenue

The Company records deferred revenue when cash payments are received or due in advance of performance, including amounts which are
refundable. Deferred revenue is included in accrued expenses in the condensed consolidated balance sheets and includes pre-sell tickets to events and
obligations related to the Company’s loyalty points program. The Company pre-sells tickets to its events. When cash payments are received in advance of
events, the cash received is recorded to deferred revenue until the event is held, at which time the Company has performed its obligations under the contract
and the revenue is recognized. Historically, the Company has offered a loyalty points program for its customers that allows the customers to earn points
from ongoing purchases that can be redeemed for products. As of December 31, 2018, the Company discontinued its loyalty points program and all
revenue previously deferred under the program has been recognized. The Company accounted for these points prior to the discontinuance of the program as
a reduction to the transaction price based on estimated usage.

Sales Returns and Allowances

Estimated returns are recorded when product is shipped. Subject to some exceptions based on local regulations, the Company’s return policy is to

provide a full refund for product returned within 30 days. After 30 days of purchase, only unopened product that is in a resalable and restockable condition
may be returned within twelve months of purchase and shall receive a 100% refund, less a 10% handling and restocking fee and any shipping and handling
costs. The Company establishes a refund liability reserve, and an asset reserve for its right to recover products, based on historical experience. The returns
asset reserve and returns liability reserve are evaluated on a quarterly basis. As of June 30, 2020 and 2019, the Company’s return liability reserve, net was
$0.3 million and $0.4 million, respectively.

Geographic Information

The Company reports revenue in two geographic regions: the Americas region and the Asia/Pacific & Europe region. The following table presents

the Company's revenue disaggregated by these two geographic regions (in thousands):

Americas

Asia/Pacific & Europe

Total revenue

2020

2019

2018

Years ended June 30,

$

$

166,336    $

66,579   

232,915    $

163,236    $

62,722   

225,958    $

151,609   

51,595   

203,204   

Additional information as to the Company’s revenue from operations in the most significant geographical areas is set forth below (in thousands):

United States

Japan

Major Products

Years ended June 30,

2020

2019

2018

$

$

155,480    $

42,343    $

151,966    $

40,796    $

142,452   

41,843   

The Company's revenue is largely attributed to two product lines, Protandim® and TrueScience®, which each accounted for more than 10% of total

revenue for each of the fiscal years ended June 30, 2020 and 2018. For the fiscal year ended June 30, 2019, Protandim® was the only product line that
accounted for more than 10% of total revenue. On a combined basis, the Protandim® and TrueScience® product lines represent approximately 77.3%,
74.8% and 74.3% of the Company's total revenue for the fiscal years ended June 30, 2020, 2019 and 2018, respectively. The following table shows revenue
by major product line for the fiscal years ended June 30, 2020, 2019 and 2018(1):

66

 
 
 
 
Protandim® product line
TrueScience® product line
Other

Total

2020

Years ended June 30,

2019

2018

$

156,335   

67.1  % $

144,100   

63.8  % $

130,094   

23,739   

52,841   

10.2  %

22.7  %

24,853   

57,005   

11.0  %

25.2  %

20,881   

52,229   

64.0  %

10.3  %

25.7  %

$

232,915   

100.0  % $

225,958   

100.0  % $

203,204   

100.0  %

(1) Certain prior year numbers have been updated to reflect current year product line classification.

Note 4 — Property and Equipment, Net

Property and equipment, net consist of (in thousands):

Equipment (includes computer hardware and software)

Furniture and fixtures

Leasehold improvements

Vehicles

Accumulated depreciation

Total property and equipment, net

June 30,

2020

2019

$

$

15,297    $

1,622   

3,981   

51   

(13,781)  

7,170    $

12,625   

1,611   

3,975   

51   

(11,131)  

7,131   

Depreciation expense totaled $2.6 million, $1.8 million and $1.2 million for the fiscal years ended June 30, 2020, 2019 and 2018, respectively.

Note 5 — Intangible Assets, Net

Intangible assets, net consist of (in thousands):

Patent costs

Accumulated amortization

Total definite-lived intangible assets, net

Trademarks and other indefinite-lived intangible assets

Total intangible assets, net

June 30,

2020

2019

$

$

2,330    $

(1,724)  

606   

245   

851    $

2,330   

(1,592)  

738   

245   

983   

Amortization expense totaled $0.1 million, $0.1 million and $0.1 million for the fiscal years ended June 30, 2020, 2019 and 2018, respectively. As of

June 30, 2020, the remaining weighted-average amortization period for definite-lived intangible assets was 4.75 years. Annual estimated amortization
expense is expected to approximate $0.1 million for each of the five succeeding fiscal years.

Note 6 — Gig Economy Group Investment

Convertible Note Receivable

The Company entered into a convertible promissory note agreement with Gig Economy Group, Inc. ("GEG") pursuant to which the Company agreed

to loan to GEG up to an aggregate of $2.0 million in a series of loan installments, evidenced by a convertible promissory note having a maturity date of
May 31, 2019 ("Convertible Note"). The Convertible Note accrued interest at a rate of 8% per annum, compounded annually. On May 17, 2019, the
Company and GEG entered into an amendment agreement to extend the maturity date of the Convertible Note to December 31, 2019. In all other aspects,
the Convertible Note remained unchanged from the original agreement. Pursuant to a Common Stock Purchase Agreement between the Company and GEG
dated December 16, 2019, GEG issued to the Company 1,000,000 shares of GEG’s common stock, par

67

 
 
 
 
value $0.0001 per share, in consideration for conversion and cancellation of all principal, interest and other amounts due under the Convertible Note
(representing $2.2 million in aggregate consideration).

Equity Securities under ASC 321

At December 31, 2019, the Company held a minority interest (less than 20%) in GEG, accounted for under ASC 321, Investments - Equity Securities
("ASC 321"), which is included in equity securities in the condensed consolidated balance sheets. Dividends received are reported in earnings if and when
received. The Company reviews securities individually for impairment by evaluating if events or circumstances have occurred that may indicate the fair
value of the investment is less than its carrying value. If such events or circumstances have occurred, the Company estimates the fair value of the
investment and recognizes an impairment loss in other expense, net on the condensed consolidated statements of operations and comprehensive income
equal to the difference between the fair value of the investment and its carrying value. The estimated fair value of the investment is determined using
unobservable inputs including assumptions by GEG's management and quantitative information such as lower valuations in recently completed or proposed
financings. These inputs are classified as Level 3. Because GEG is in the early startup stage, GEG is subject to potential changes in cash flows and
valuation, and may be unable to raise additional capital necessary to support its ongoing operations.

Equity securities held by the Company lack readily determinable fair values and therefore the securities are measured at cost minus impairment, if
any, plus or minus changes resulting from observable price changes in orderly transactions for the identical or similar equity securities of the same issuer.
The carrying amount of equity securities held by the Company without readily determinable fair values was $2.2 million at June 30, 2020. During the fiscal
year ended June 30, 2020, there were no price changes or impairments recognized.

Note 7 — Other Accrued Expenses

Other accrued expenses consist of (in thousands):

Accrued incentive compensation

Other taxes payable

Accrued other expenses

Accrued payable to vendors

Deferred revenue

Accrued incentives and promotions to distributors

Total other accrued expenses

Note 8 — Long-Term Debt

June 30,

2020

2019

$

$

4,552    $

2,041   

1,108   

1,090   

792   

728   

10,311    $

5,726   

1,733   

1,850   

558   

998   

188   

11,053   

On March 30, 2016, the Company entered into a loan agreement (the "2016 Loan Agreement") to refinance its outstanding debt. In connection with

the 2016 Loan Agreement and on the same date, the Company entered into a security agreement (the "Security Agreement"). The 2016 Loan Agreement
provides for a term loan in an aggregate principal amount of $10.0 million (the "2016 Term Loan") and a revolving loan facility in an aggregate principal
amount not to exceed $2.0 million (the "2016 Revolving Loan," and collectively with the 2016 Term Loan, the 2016 Loan Agreement and the Security
Agreement, the "2016 Credit Facility").

The principal amount of the 2016 Term Loan is payable in consecutive quarterly installments in the amount of $0.5 million plus accrued interest
beginning with the fiscal quarter ended June 30, 2016. If the Company borrows under the 2016 Revolving Loan, interest will be payable quarterly in arrears
on the last day of each fiscal quarter.

On May 4, 2018, the Company entered into a loan modification agreement, which amended the 2016 Credit Facility (“Amendment No. 1”).

Amendment No. 1 revised the maturity date from March 30, 2019 to March 31, 2021 and increased the fixed interest rate for the term loan
from 4.93% to 5.68%. Amendment No. 1 also revised certain financial covenants. The minimum fixed charge coverage ratio (as defined in Amendment
No. 1) was revised from a minimum of 1.50 to 1.00 to 1.25 to 1.00, measured on a trailing twelve-month basis, at the end of each fiscal quarter. The
minimum working capital was increased from $5.0 million to $8.0 million. The funded debt to EBITDA ratio was replaced with the total liabilities to
tangible net worth ratio (as defined in Amendment No. 1) of not greater than 3.00 to 1.00 at the end of each quarter. The minimum tangible net worth
measure was removed from the financial covenants.

68

The Company’s obligations under the 2016 Credit Facility, as amended, are secured by a security interest in substantially all of the Company’s assets.
Loans outstanding under the 2016 Credit Facility, as amended, may be prepaid in whole or in part at any time without premium or penalty. In addition, if, at
any time, the aggregate principal amount outstanding under the 2016 Revolving Loan, as amended, exceeds $2.0 million, the Company must prepay an
amount equal to such excess. Any principal amount of the 2016 Term Loan, as amended, which is prepaid or repaid may not be re-borrowed.

On February 1, 2019, the Company entered into a loan modification agreement, which amended the 2016 Credit Facility, as amended ("Amendment

No. 2"). Under Amendment No. 2, the Company made a principal payment of $2.0 million and increased the revolving loan facility from $2.0
million to $5.0 million. Amendment No. 2 also revised certain financial covenants. The minimum fixed charge coverage ratio (as defined in Amendment
No. 2) was revised from a minimum of 1.25 to 1.00 to 1.10 to 1.00, measured on a trailing twelve-month basis, at the end of each fiscal quarter. The
minimum working capital was decreased from $8.0 million to $6.0 million.

The 2016 Credit Facility, as amended, contains customary covenants, including affirmative and negative covenants that, among other things, restrict

the Company's ability to create certain types of liens, incur additional indebtedness, declare or pay dividends on or redeem capital stock, make other
payments to holders of equity interests in the Company, make certain investments, purchase or otherwise acquire all or substantially all the assets or equity
interests of other companies, sell assets or enter into consolidations, mergers or transfers of all or any substantial part of the Company's assets. The 2016
Credit Facility, as amended, also contains various financial covenants that require the Company to maintain a certain consolidated working capital amounts,
total liabilities to tangible net worth ratios and fixed charge coverage ratios. Additionally, the 2016 Credit Facility, as amended, contains cross-default
provisions, whereby a default under the terms of certain indebtedness or an uncured default of a payment or other material obligation of the Company
under a material contract of the Company will cause a default on the remaining indebtedness under the 2016 Credit Facility, as amended. As of June 30,
2020, the Company was in compliance with all applicable covenants under the 2016 Credit Facility, as amended.

The Company’s book value for the 2016 Credit Facility, as amended, approximates the fair value. During the fiscal year ended June 30, 2020, the

Company repaid, in full, the remaining balance of the 2016 Term Loan in accordance with the terms of the 2016 Credit Facility, as amended.

Note 9 — Stockholders’ Equity

During the fiscal years ended June 30, 2020, 2019 and 2018, the Company issued 25,000, 0.2 million and 21,000 shares, respectively, of common

stock as a result of the exercise of options and warrants. During the fiscal years ended June 30, 2020, 2019 and 2018, the Company issued 0.9 million, 0.5
million and 0.2 million shares, respectively, under the Company's equity incentive plans. During the fiscal years ended June 30, 2020, 2019 and 2018, 0.4
million, 0.2 million and 0.1 million shares, respectively, of restricted stock were canceled or surrendered as payment of tax withholding upon vesting.
During the fiscal year ended June 30, 2020, the Company sold 0.1 million shares under its 2019 Employee Stock Purchase Plan. No shares were sold under
this plan during the fiscal years ended June 30, 2019 and 2018.

On November 27, 2017, the Company's board of directors approved a stock repurchase plan, which was subsequently amended on February 1, 2019.

Under the plan, the Company is authorized to repurchase up to $15.0 million of its outstanding shares through November 27, 2020. The repurchase
program permits the Company to purchase shares from time to time through a variety of methods, including in the open market, through privately
negotiated transactions or other means as determined by the Company's management, in accordance with applicable securities laws. As part of the
repurchase program, the Company may enter into a pre-arranged stock repurchase plan which operates in accordance with guidelines specified under Rule
10b5-1 of the Securities Exchange Act of 1934, as amended. Accordingly, any transactions under such stock repurchase plan would be completed in
accordance with the terms of the plan, including specified price, volume and timing conditions. The authorization may be suspended or discontinued at any
time and expires on November 27, 2020. During year ended June 30, 2020, the Company purchased 0.4 million shares of its common stock on the open
market at an aggregate purchase price of $5.4 million under this repurchase program. At June 30, 2020, there is $3.4 million remaining under this
repurchase program.

The Company’s Certificate of Incorporation authorizes the designation and issuance shares of preferred stock. However, as of June 30, 2020, none

have been issued nor have any rights or preferences been assigned to the preferred stock by the Company’s board of directors.

Note 10 — Share-Based Compensation

Long-Term Incentive Plans

Equity-Settled Plans

69

The Company adopted, and the shareholders approved, the 2007 Long-Term Incentive Plan (the “2007 Plan”), effective November 21, 2006, to
provide incentives to certain eligible employees, directors and consultants. A maximum of 1.4 million shares of the Company’s common stock can be
issued under the 2007 Plan in connection with the grant of awards. Awards to purchase common stock have been granted pursuant to the 2007 Plan and are
outstanding to various employees, officers, directors, Scientific Advisory Board members and independent distributors at prices between $3.36 and $10.50
per share, with initial vesting periods of one to three years. Awards expire in accordance with the terms of each award and the shares subject to the award
are added back to the 2007 Plan upon expiration of the award. The contractual term of stock options granted is generally ten years. No new awards can be
granted under the 2007 Plan. As of June 30, 2020, under the 2007 Plan, there were stock option awards outstanding, net of awards expired, for the purchase
in aggregate of 20,000 shares of the Company’s common stock.

The Company adopted, and the shareholders approved, the 2010 Long-Term Incentive Plan (the “2010 Plan”), effective September 27, 2010, as
amended on August 21, 2014, to provide incentives to certain eligible employees, directors and consultants. A maximum of 1.0 million shares of the
Company’s common stock can be issued under the 2010 Plan in connection with the grant of awards. Awards to purchase common stock have been granted
pursuant to the 2010 Plan and are outstanding to various employees, officers and directors. Outstanding stock options awarded under the 2010 Plan have
exercise prices between $5.60 and $20.09 per share, and vest over one to four year vesting periods. Awards expire in accordance with the terms of each
award. The contractual term of stock options granted is generally ten years. No new awards will be granted under the 2010 Plan and forfeited or terminated
shares may be added to the 2017 Plan pool as described below. As of June 30, 2020, under the 2010 Plan, there were stock option awards outstanding, net
of awards expired, for an aggregate of 0.1 million shares of the Company’s common stock.

The Company adopted, and the shareholders approved, the 2017 Long-Term Incentive Plan (the “2017 Plan”), effective February 16, 2017 to provide
incentives to certain eligible employees, directors and consultants. On February 2, 2018 and November 15, 2018, the shareholders approved amendments to
the 2017 Plan to increase by 425,000 shares and 715,000 shares, respectively, the number of shares of the Company's common stock that are available for
issuance under the 2017 Plan. The maximum number of shares that can be issued under the 2017 Plan is not to exceed 2,265,000 shares, calculated as the
sum of (i) 1,790,000 shares and (ii) up to 475,000 shares previously reserved for issuance under the 2010 Plan, including shares returned upon cancellation,
termination or forfeiture of awards that were previously granted under that plan. As of June 30, 2020, a maximum of 2.3 million shares of the Company's
common stock can be issued under the 2017 Plan in connection with the grant of awards. Outstanding stock options awarded under the 2017 Plan have
exercise prices of $4.44 per share, and vest over a three year vesting period. Awards expire in accordance with the terms of each award and, upon
expiration of the award, the shares subject to the award are added back to the 2017 Plan. The contractual term of stock options granted are substantially the
same as described above for the 2007 Plan and 2010 Plan. As of June 30, 2020, under the 2017 Plan, there were stock option awards outstanding, net of
awards expired, for an aggregate of 0.4 million shares of the Company’s common stock.

Cash-Settled Plans

Performance Units

The Company adopted a performance incentive plan effective July 1, 2017 (the "Fiscal 2018 Performance Plan"). The Fiscal 2018 Performance Plan

is intended to provide selected employees an opportunity to earn performance-based cash bonuses whose value is based upon the Company’s stock value
and to encourage such employees to provide services to the Company and to attract new individuals with outstanding qualifications. The Fiscal 2018
Performance Plan seeks to achieve this purpose by providing for awards in the form of performance share units (the “Units”). No shares will be issued
under the Fiscal 2018 Performance Plan. Awards may be settled only with cash and will be paid subsequent to award vesting. The fair value of share-based
compensation awards, that include performance shares, are accounted for as liabilities. Vesting for the Units is subject to achievement of both service-based
and performance-based vesting requirements. Performance-based vesting occurs in three installments if the Company meets certain performance criteria
generally set for each year of a three-year performance period. The service-based vesting criteria occurs in a single installment at the end of the third fiscal
year after the awards are granted if the participant has continuously remained in service from the date of award through the end of the third fiscal year. The
fair value of these awards is based on the trading price of the Company's common stock and is remeasured at each reporting period date until settlement.

Phantom Units

During the fiscal year ended June 30, 2018, the Company awarded phantom units to its executive officers and senior management. The vesting date

for the phantom units was December 31, 2018, at which time the units would be settled in cash equal to (i) the number of vested units multiplied by (ii) the
positive difference (if any) between the value at December 31, 2018 and $4.76, the closing price of the Company's common stock on the start date. The
start date is December 29, 2017, the last

70

business day of calendar year 2017. The fair value of these awards is based on the Black Scholes valuation model and is remeasured at each reporting
period date until settlement.

Upon vesting of the phantom units, the awards were partially settled in cash and partially settled with the issuance of restricted stock units. The
restricted stock units were issued on January 8, 2019 and vest in a single installment after a one-year vesting period, subject to continued service through
the vesting date. On January 8, 2020, the restricted stock units were fully vested. As of June 30, 2020, there were no restricted stock units outstanding
related to the phantom units.

Employee Stock Purchase Plan

General.   The Company’s 2019 Employee Stock Purchase Plan ("ESPP") was adopted by its board of directors in September 2018 and its

stockholders approved it in November 2018. The ESPP is intended to qualify under Section 423 of the Internal Revenue Code.

Share Reserve.   The Company has reserved 0.4 million shares of its common stock for issuance under the ESPP. As of June 30, 2020, 0.3 million

shares were available for issuance. The number of shares reserved under the ESPP will automatically be adjusted in the event of a stock split, stock
dividend or a reverse stock split (including an adjustment to the per-purchase period share limit).

Purchase Price.   Employees may purchase each share of common stock under the ESPP at a price equal to 85% of the lower of the fair market values

of the stock as of the beginning or the end of the six-month offering periods. An employee’s contributions to the ESPP are limited to 15% of the
compensation, and up to a maximum of 3,000 shares may be purchased by an employee during any offering period. A participant shall not be granted an
option under the ESPP if such option would permit the participant’s rights to purchase stock to accrue at a rate exceeding $25,000 fair market value of
stock for each calendar year in which such option is outstanding at any time. 

Offering Periods.   Unless otherwise determined by the compensation committee, the ESPP will be operated through a series of successive six-month

offering periods, which will begin each year on March 1 and September 1.

During the fiscal year ended June 30, 2020, 0.1 million shares of common stock were purchased under the ESPP. During the fiscal years ended June

30, 2019 and 2018, no shares of common stock were purchased under the ESPP.

Stock-Based Compensation

In accordance with accounting guidance for stock-based compensation, payments in equity instruments for goods or services are accounted for by the

fair value method. For the fiscal years ended June 30, 2020, 2019 and 2018, stock-based compensation of $4.8 million, $4.9 million and $3.0 million,
respectively, was reflected as an increase to additional paid in capital and $0.1 million, $0.6 million and $0.2 million, respectively, was reflected as an
increase to other accrued expenses, all of which was employee related.

At June 30, 2020, there was $3.1 million of unrecognized compensation cost related to nonvested share-based compensation arrangements under the

2010 and 2017 Plans, based on management's estimate of the shares that will ultimately vest. The Company expects to recognize such costs over a
weighted-average period of 1.34 years.

Stock Options

During the fiscal year ended June 30, 2018, the Company awarded stock options ("FY 2018 Stock Options") to its executive officers and senior
management. The vesting period for the FY 2018 Stock Options is three years and occurs as follows, subject to continued service through the applicable
vesting dates: one-third of the total number of shares awarded vests on January 1, 2019; and one-twelfth of the total number of shares awarded vests on the
last day of each fiscal quarter following January 1, 2019. The fair value of the stock options will be recognized on a straight-line basis over the requisite
service period of the awards.

There were no stock option grants during the fiscal years ended June 30, 2020 and June 30, 2019.

The fair value of stock option awards was estimated using the Black-Scholes option-pricing model with the following assumptions and weighted-

average fair value:

Weighted-average grant date fair value

Risk-free interest rate

Expected volatility

Expected life (years)

June 30, 2018

$

2.25 

2.3  %

59.0  %

4.8

71

 
The following is a summary of stock option activity for the fiscal years ended June 30, 2020, 2019 and 2018:

Options (in thousands)

Weighted
Average
Exercise Price

Weighted
Average Remaining
Contractual Term (in
years)

Aggregate Intrinsic Value
(in thousands)

Outstanding at June 30, 2017

Granted

Exercised

Forfeited

Expired or Canceled

Outstanding at June 30, 2018

Granted

Exercised

Forfeited

Expired or Canceled

Outstanding at June 30, 2019

Granted

Exercised

Forfeited

Expired or Canceled

Outstanding at June 30, 2020

Exercisable at June 30, 2020

Restricted Stock Awards

310    $

461    $

(21)  

(20)  

—   

730   

—    $

(155)  

(19)  

(29)  

527   

—    $

(25)  

(1)  

(5)  

496   

424    $

6.35   

4.44   

2.96   

16.26   

—   

4.96   

—   

4.52   

4.58   

4.64   

5.12   

—   

3.00   

20.09   

4.11   

5.23   

5.36   

$

$

$

6.60 $

6.43 $

33   

1,328   

283   

4,171   

3,515   

The following is a summary of restricted stock awards granted during the fiscal years ended June 30, 2020, 2019 and 2018:

Shares
(in thousands)

Weighted Average Grant Date
Fair Value

Nonvested at June 30, 2017

Granted

Vested

Forfeited

Nonvested at June 30, 2018

Vested at June 30, 2018

Granted

Vested

Forfeited

Nonvested at June 30, 2019

Vested at June 30, 2019

Granted

Vested

Forfeited

Nonvested at June 30, 2020

Vested at June 30, 2020

277    $

190    $

(355)  

(3)  

109   

—   

37    $

(56)  

—   

90   

—   

30    $

(80)  

—   

40   

—    $

4.98   

4.57   

4.62   

5.22   

5.43   

—   

11.59   

5.55   

—   

7.87   

—   

15.20   

8.19   

—   

12.74   

—   

The total vesting date fair value of restricted shares that vested during the fiscal years ended June 30, 2020, 2019 and 2018 was $1.0 million, $0.7

million and $1.6 million, respectively.

72

Restricted Stock Units

The following is a summary of restricted stock units granted during the fiscal years ended June 30, 2020 and 2019:

Nonvested at June 30, 2018

Granted

Vested

Forfeited

Nonvested at June 30, 2019

Vested at June 30, 2019

Granted

Vested

Forfeited

Nonvested at June 30, 2020

Vested at June 30, 2020

Number of Units (in thousands)

Weighted Average Grant Date
Fair Value

—    $

347    $

—   

(7)  

340   

—   

122   

(221)  

(2)  

239   

—   

—   

13.81   

—   

13.51   

13.81   

—   

13.64   

13.87   

12.92   

13.68   

—   

The total vesting date fair value of restricted stock units that vested during the fiscal year ended June 30, 2020 was $3.3 million. No restricted stock

units were granted or outstanding during the fiscal year ended June 30, 2018 and no restricted stock units vested during the fiscal years ended June 30,
2019 and 2018.

Performance Restricted Stock Units

During the fiscal year ended June 30, 2019, the Company awarded performance restricted stock units ("FY 2019 Performance Restricted Stock
Units") to certain employees (the "FY 2019 Recipients"). Each FY 2019 Performance Restricted Stock Unit represents a contingent right for the FY 2019
Recipients to receive a distribution of shares of common stock of the Company equal to 0% to 200% of the target number of performance restricted stock
units subject to the award. The actual number of shares distributed will be based on the Company's achievement of specified financial performance metrics.
The performance period for the FY 2019 Performance Restricted Stock Units ended June 30, 2019. The FY 2019 Performance Restricted Stock Units will
vest only to the extent the specified financial performance criteria are achieved and subject to the FY 2019 Recipient’s continued service with the
Company, as follows: (i) a portion of the earned award will vest on the first anniversary of the grant date and (ii) an additional portion of the earned award
will vest thereafter in a series of quarterly installments. The fair values of the FY 2019 Performance Restricted Stock Units were based on the grant date
fair value which is the closing price of the Company's common stock on the date of grant. During the fiscal year ended June 30, 2020, the Company
awarded performance restricted stock units ("FY 2020 Performance Restricted Stock Units") to certain employees. The FY 2020 Performance Restricted
Stock Units include terms that are substantially the same as described above for the FY 2019 Performance Restricted Stock Units.

No performance restricted stock units were granted during the fiscal year ended June 30, 2018.

The following is a summary of performance restricted stock units granted during the fiscal years ended June 30, 2020, 2019 and 2018:

73

Nonvested at June 30, 2017

Granted

Vested

Forfeited

Nonvested at June 30, 2018

Granted(1)
Vested(1)
Forfeited

Nonvested at June 30, 2019

Granted(1)
Vested(1)
Forfeited

Nonvested at June 30, 2020

Vested at June 30, 2020

Number of Units (in thousands)

Weighted Average Grant Date
Fair Value

762    $

—    $

—   

(132)  

630   

348    $

(479)  

(49)  

450   

357    $

(658)  

(40)  

109   

—    $

8.51   

—   

—   

7.02   

8.82   

12.98   

13.28   

4.99   

7.71   

6.96   

5.88   

15.02   

13.61   

—   

Includes shares added based on achievement of performance goals in excess of target.

(1)

The total vesting date fair value of performance restricted stock units that vested during the fiscal years ended June 30, 2020 and 2019 was $10.1

million and $6.3 million, respectively. No performance restricted stock units vested during the fiscal year ended June 30, 2018.

Cash-Settled Performance Units

The following is a summary of cash-settled performance units granted during the fiscal years ended June 30, 2020, 2019 and 2018:

Outstanding at June 30, 2017, nonvested

Granted

Vested

Forfeited

Outstanding at June 30, 2018, nonvested

Granted

Vested

Forfeited

Outstanding at June 30, 2019, nonvested

Granted

Vested

Forfeited

Outstanding at June 30, 2020, nonvested

Number of Units (in thousands)
32   

Weighted Average Grant Date
Fair Value

87    $

(32)  

(29)   $

58   

42    $

(32)  

(18)   $

50   

—    $

(42)  

(8)   $

—   

4.65   

—   

6.48   

11.27   

—   

9.07   

—   

—   

7.68   

The fair value of vested awards under the cash-settled performance plan for the fiscal years ended June 30, 2020, 2019 and 2018 was $0.4 million,
$0.4 million and $0.2 million, respectively. Payments of $0.3 million, $0.3 million and $0.2 million were made to settle vested cash-settled performance
units during the fiscal years ended June 30, 2020, 2019 and 2018, respectively.

Cash-Settled Phantom Units

74

The fair value of phantom unit awards was estimated using the Black-Scholes option-pricing model with the following assumptions and weighted-

average fair value as follows:

Weighted-average grant date fair value

Risk-free interest rate

Expected volatility

Expected life (years)

$

June 30, 2018

0.40   

2.1% -2.3%

56.2% - 57.0%

0.5 - 0.8

The following is a summary of cash-settled phantom units granted during the fiscal years ended June 30, 2020, 2019 and 2018:

Outstanding at June 30, 2017, nonvested

Number of Units (in thousands)
—   

Weighted Average Remaining
Contractual Term (in years)

Aggregate Intrinsic Value (in
thousands)

Granted

Vested

Forfeited

Outstanding at June 30, 2018, nonvested

Granted

Vested

Forfeited

Outstanding at June 30, 2019, nonvested

Granted

Vested

Forfeited

Outstanding at June 30, 2020, nonvested

170   

—   

—   

170   

—   

(170)  

—   

—   

—   

—   

—   

—   

68   

273   

1,619   

—    $

—   

—   

0.50 $

—   

—    $

—   

—   

—   

—   

—   

—   

No phantom units were outstanding as of June 30, 2020 and 2019.

Note 11 — Other Expense, Net

Other expense, net consists of the following (in thousands):

Foreign currency transaction loss, net

Loss on settlement of forward contract

Gain (loss) on disposal of fixed assets

Other income (expense), net

  Total other expense, net

2020

Year ended June 30,

2019

2018

$

$

(434)   $

(368)  

3   

114   

(685)   $

(121)   $

(287)  

—   

147   

(261)   $

(92)  

(175)  

(6)  

(46)  

(319)  

75

Note 12 — Income Taxes

The income tax expense for the fiscal years ended June 30, 2020, 2019 and 2018 consists of the following (in thousands):

Income Before Income Taxes:

Domestic

International

Current Taxes:

Federal

State

Foreign

Total Current Income Tax Provision

Deferred Taxes:

Federal

State

Foreign

Total Deferred Income Tax Provision

Net Income Tax Provision

2020

Year ended June 30,

2019

2018

$

$

$

$

$

$

$

12,817    $

1,844   

14,661    $

1,297    $

332   

1,113   

2,742    $

316    $

71   

(17)  

370    $

3,112    $

6,596    $

2,634   

9,230    $

222    $

176   

833   

1,231    $

502    $

109   

(41)  

570    $

1,801    $

8,234   

1,315   

9,549   

2,413   

407   

150   

2,970   

377   

59   

381   

817   

3,787   

The effective income tax rate for the fiscal years ended June 30, 2020, 2019 and 2018 differs from the U.S. Federal statutory income tax rate due to

the following:

2020

Year ended June 30,

2019

2018

Federal statutory income tax rate

State income taxes, net of federal benefit

Foreign tax rate difference

Tax return to provision true-up

Limit on future stock compensation due to 162(m)

Foreign withholding tax

Other differences

Revalue of deferred for change in federal tax rate

Permanent differences:

— stock based compensation

— current year section 162(m) limitation

— foreign derived intangible income deduction

— domestic production activities deduction

— tax credits

— meals and entertainment

— other permanent differences

Change in valuation allowance

Net income tax provision

21.0  %

3.1  %

4.5  %

(1.1) %

2.6  %

0.0  %

(0.1) %

(0.6) %

(7.7) %

0.0  %

(0.1) %

0.0  %

(3.7) %

0.7  %

1.7  %

(0.8) %

19.5  %

28.0  %

2.5  %

1.6  %

(7.4) %

0.0  %

0.0  %

0.2  %

14.9  %

0.7  %

0.0  %

0.0  %

(1.5) %

(1.3) %

0.9  %

1.0  %

0.1  %

39.7  %

21.0  %

3.8  %

1.4  %

0.0  %

2.3  %

3.3  %

1.9  %

(0.1) %

(13.6) %

1.6  %

(0.5) %

0.0  %

(2.3) %

0.4  %

1.8  %

0.2  %

21.2  %

76

The components of the deferred tax assets and liabilities as of June 30, 2020 and 2019 are as follows (in thousands):

Deferred tax assets:

Federal, state, and foreign net operating loss carryovers

Stock option compensation

Accrued vacation, allowance for returns, bonuses & other

Gross deferred tax asset

Deferred tax liabilities:

Patents and trademarks

Property & equipment

Other

Gross deferred tax liabilities

Less: valuation allowance

Deferred tax assets, net

June 30,

2020

2019

501    $

824   

2,067   

3,392    $

(117)   $

(801)  

(59)  

(977)  

(251)  

2,164    $

448   

1,262   

2,672   

4,382   

(132)  

(1,194)  

(104)  

(1,430)  

(259)  

2,693   

$

$

$

$

The Company has adopted accounting guidance for uncertain tax positions which provides that in order to recognize an uncertain tax benefit, the
taxpayer must be more likely than not of sustaining the position. The measurement of the benefit is calculated as the largest amount that is more than 50%
likely to be realized upon recognition of the benefit. Currently, the Company has one uncertain tax position for which it has accrued a liability under ASC
740. Taiwan law specifies that service fees charged for services performed entirely outside of Taiwan do not require the 20% withholding tax typically
imposed on service charges. However, in practice the government often asserts that it is not possible to perform the services without any local assistance
and assesses the 20% withholding tax on the entire charge. LifeVantage Taiwan pays these types of charges to LifeVantage US in the form of management
fees and other expense allocations. LifeVantage US had not previously accrued the taxes on these charges as LifeVantage Taiwan had not actually made the
payments. During fiscal 2020, the payments were made, and accordingly, the taxes should now be accrued.

The Company is working with local tax advisors to determine if there are ways to lessen or eliminate the withholding exposure in Taiwan. However,
the Company still believes it is more likely than not that it will owe these taxes. The Company has not recorded a corresponding foreign tax credit because
under the Tax Cuts and Jobs Act of 2017, the Company's foreign source general basket income has been all but eliminated, so the foreign tax credit
limitation is zero or close to zero. The Company is investigating various tax planning strategies to create foreign source income in order to utilize a foreign
tax credit against these withholding taxes. As of year-end, the Company has not committed to any mitigation strategies, but if and when in the future the
Company does, it will create a deferred tax asset for a foreign tax credit carryforward for these withholding taxes. The Company expects to determine
whether it needs to pay these taxes during fiscal 2021, and if it determines it does, it will pay them immediately. Therefore, no additional reserves have
been created for interest or penalties at this time.

There were no liabilities for uncertain tax positions for the years ending June 30, 2019 and June 30, 2018. The beginning balance, ending balance, and

changes to the liability for uncertain tax positions for the year ending June 30, 2020 are as follows (in thousands):

Unrecognized tax benefits, July 1

Gross increases - tax positions in prior period

Gross decreases - tax positions in prior period

Gross increases - tax positions in current period

Settlement

Lapse of statute of limitations

Currency adjustment

Unrecognized tax benefits, June 30

77

$

$

2020

—   

—   

—   

480   

—   

—   

—   

480   

The tax years open for examination by the Internal Revenue Service (“IRS”) include returns for fiscal years June 30, 2017 through present and the

open tax years by state tax authorities include returns for fiscal years June 30, 2016 through present. In addition, the IRS and state tax authorities may
examine NOL’s for any previous years if utilized by the Company.

As of June 30, 2020, the Company had utilized all of its Federal net operating loss (“NOL”) carry-forwards. The net operating losses were to expire
by June 30, 2024 and are subject to review by the Internal Revenue Service, and are subject to U.S. Internal Revenue Code Section 382 limitations. As of
June 30, 2020, state NOLs were $7.5 million and foreign NOLs were $0.6 million.

The total recognized tax benefit from settlement of stock based awards for the period ending June 30, 2020 was $2.0 million.

The Company conducts its business globally. As a result, the Company and its subsidiaries file income tax returns in the U.S. federal jurisdiction and

various state and foreign jurisdictions, and are subject to examination for the open tax years of June 30, 2016 through June 30, 2020.

Note 13 — Leases

The Company has operating leases for current corporate offices and certain equipment. These leases have remaining terms of approximately one
year. The Company has entered into multiple new lease arrangements and renewals that have not yet commenced but will create significant rights and
obligations. These leases will commence during fiscal 2021 with lease terms ranging from three to eleven years. As of June 30, 2020, the weighted average
remaining lease term and weighted average discount rate for operating leases was 0.62 years and 4.95%, respectively.

For the fiscal year ended June 30, 2020, operating lease expense was $2.7 million.

For the fiscal year ended June 30, 2020, supplemental cash flow information related to operating leases was as follows (in thousands):

Operating cash outflows from operating leases

Right-of-use assets obtained in exchange for lease obligations

Maturity of lease liabilities at June 30, 2020 are as follows (in thousands):

Year ended June 30,
2021

Less: imputed interest

Present value of lease liabilities

Under ASC 840, minimum future operating lease obligations at June 30, 2019 were as follows (in thousands):

Year ending June 30,
2020

2021

Total

June 30, 2020

2,886   

—   

1,201   

(17)  

1,184   

2,872   

1,140   

4,012   

Amount

Amount

$

$

$

$

$

$

Rent expense totaled $2.7 million and $2.7 million for the fiscal years ended June 30, 2019 and 2018, respectively.

Note 14 — Commitments and Contingencies

Contingencies

The Company accounts for contingent liabilities in accordance with ASC 450, Contingencies. This guidance requires management to assess potential
contingent liabilities that may exist as of the date of the financial statements to determine the probability and amount of loss that may have occurred, which
inherently involves an exercise of judgment. If the assessment of a contingency indicates that it is probable that a material loss has been incurred and the
amount of the liability can be estimated, then the estimated liability would be accrued in the Company’s financial statements. If the assessment indicates
that a potential material loss contingency is not probable but is reasonably possible, or is probable but cannot be estimated, then the nature of the contingent
liability, and an estimate of the range of possible losses, if determinable and material, would be disclosed. For loss contingencies considered remote, no
accrual or disclosures are generally made. Management has assessed potential

78

contingent liabilities as of June 30, 2020, and based on the assessment there are no probable loss contingencies requiring accrual or disclosures within its
financial statements.

Legal Accruals

In addition to commitments and obligations in the ordinary course of business, from time to time, the Company is subject to various claims, pending
and potential legal actions, investigations relating to governmental laws and regulations and other matters arising out of the Company's normal conduct of
business. Management assesses contingencies to determine the degree of probability and range of possible loss for potential accrual in the consolidated
financial statements. An estimated loss contingency is accrued in the consolidated financial statements if it is probable that a liability has been incurred and
the amount of the loss can be reasonably estimated. Because evaluating legal claims and litigation results are inherently unpredictable and unfavorable
results could occur, assessing contingencies is highly subjective and requires judgments about future events. When evaluating contingencies, management
may be unable to provide a meaningful estimate due to a number of factors, including the procedural status of the matter in question, the presence of
complex or novel legal theories, and/or the ongoing discovery and development of information important to the matters. In addition, damage amounts
claimed or asserted against the Company may be unsupported, exaggerated or unrelated to possible outcomes, and as such are not meaningful indicators of
a potential liability. Management regularly reviews contingencies to determine the adequacy of financial statement accruals and related disclosures. The
amount of ultimate loss may differ from these estimates. It is possible that cash flows or results of operations could be materially affected in any particular
period by the unfavorable resolution of one or more of these contingencies. Whether any losses finally determined in any claim, action, investigation or
proceeding could reasonably have a material effect on the Company's business, financial condition, results of operations or cash flows will depend on a
number of variables, including: the timing and amount of such losses; the structure and type of any remedies; the significance of the impact any such
losses, damages or remedies may have on the consolidated financial statements; and the unique facts and circumstances of the particular matter that may
give rise to additional factors.

Class Action Lawsuit (Smith v. LifeVantage Corp.): On January 24, 2018, a purported class action was filed in the United States District Court for

the District of Connecticut, entitled Smith v. LifeVantage Corp., Case No. 3:18-cv-a35 (D. Connecticut filed Jan. 24, 2018). In this action, Plaintiffs alleged
that the Company, its Chief Executive Officer, Chief Sales Officer and Chief Marketing Officer operated a pyramid scheme in violation of a variety of
federal and state statutes, including RICO and the Connecticut Unfair Trade Practices Act. On April 16, 2018, the Company filed motions with the court to
dismiss the complaint against LifeVantage, dismiss the complaint against the Company's executives, transfer the venue of the case from the State of
Connecticut to the State of Utah, and contest class certification. On July 23, 2018, the parties filed a stipulation with the Court agreeing to transfer the case
to the Federal District Court for Utah. On September 20, 2018, Plaintiffs filed an amended complaint in Utah. As per the parties stipulated agreement,
Plaintiff's amended complaint dropped the RICO and Connecticut state law claims and removed the Company's Chief Sales Officer and Chief Marketing
Officer as individual defendants (the Chief Executive Officer remains a defendant in the case). The Plaintiffs' amended complaint added an antitrust claim,
alleging that the Company fraudulently obtained patents for its products and is attempting to use those patents in an anti-competitive manner. The Company
filed a Motion to Dismiss the amended complaint on November 5, 2018, Plaintiffs filed a response to the Company’s Motion to Dismiss on December 17,
2018, and the Company filed a reply brief on January 10, 2019. The Court ruled on the motion on December 5, 2019, dismissing three of the Plaintiff's four
claims, including the antitrust claim, unjust enrichment claim, and the securities claim for the sale of unregistered securities. On December 19, 2019,
Plaintiffs filed a second amended complaint which included three causes of action, including a 10(b)(5) securities fraud claim, and renewed claims relating
to the sale of unregistered securities and unjust enrichment. The Company filed a Motion to Dismiss the Second Amended Complaint on January 28, 2020,
and as of March 17, 2020, the Motion was fully briefed by the parties. The parties are now waiting for the court to schedule oral argument, or the court may
decide the matter on the parties’ briefs only. On May 6, 2020, the court issued a formal scheduling order to confirm the parties’ agreement on a schedule for
discovery and other litigation matters, and initial discovery has begun and will continue per the order. The Company has not established a loss contingency
accrual for this lawsuit as it believes liability is not probable or estimable, and the Company plans to vigorously defend against this lawsuit. Nonetheless,
an unfavorable resolution of this matter could have a material adverse effect on the Company's business, results of operations or financial condition.

Other Matters. In addition to the matters described above, the Company also may become involved in other litigation and regulatory matters
incidental to its business and the matters disclosed in this Annual Report on Form 10-K, including, but not limited to, product liability claims, regulatory
actions, employment matters and commercial disputes. The Company intends to defend itself in any such matters and does not currently believe that the
outcome of any such matters will have a material adverse effect on the Company's business, financial condition, results of operations and cash flows.

Note 15 — Related Party Transactions

The Company has entered into a series of agreements with GEG for outsourced software application development services. The Company and GEG

have also entered into a common stock purchase agreement. For discussion related to the common

79

stock purchase agreement, see Note 6. Two members of the Company's board of directors serve on the GEG board of directors. During the fiscal year ended
June 30, 2020, the Company paid $1.2 million to GEG for software application development services.

Note 16 — Interim Financial Results (Unaudited)

The following summarizes selected quarterly financial information for quarterly periods during the fiscal years ended June 30, 2020 and 2019:

Revenue, net

Gross profit

Net income

Per common share:

Income per share, basic

Income per share, diluted

Revenue, net

Gross profit

Net income

Per common share:

Income per share, basic

Income per share, diluted

$

$

$

$

$

$

$

$

LIFEVANTAGE CORPORATION AND SUBSIDIARIES
CONDENSED CONSOLIDATED QUARTERLY RESULTS

(in thousands except per share data)

First

Second

Third

Fourth

Fiscal Quarter

Year ended June 30,
2020
232,915   

56,228    $

61,242    $

56,077    $

59,368    $

47,038   

51,012   

46,982   

49,919   

1,761    $

4,303    $

1,661    $

3,824    $

194,951   

11,549   

0.13    $

0.12    $

0.31    $

0.30    $

0.12    $

0.11    $

0.27    $

0.26    $

0.82   

0.79   

First

Second

Third

Fourth

Fiscal Quarter

55,609    $

58,167    $

56,012    $

56,170    $

Year ended June 30,
2019
225,958   

46,410   

48,373   

46,742   

46,460   

911    $

829    $

1,782    $

3,907    $

187,985   

7,429   

0.07    $

0.06    $

0.06    $

0.06    $

0.13    $

0.12    $

0.27    $

0.26    $

0.53   

0.50   

80

Exhibit 4.2

General

DESCRIPTION OF CAPITAL STOCK

LifeVantage Corporation (“we,” “us,” and “our”) has one class of securities registered under Section 12 of the Securities Exchange Act of 1934, as

amended - our common stock, $0.0001 par value per share.

The following information describes our capital stock, as well as certain provisions of our certificate of incorporation and amended and restated
bylaws. The summary does not purport to be complete and is qualified in its entirety by reference to our certificate of incorporation and amended and
restated bylaws, copies of which have been filed as exhibits to our public filings with the Securities and Exchange Commission.

Our authorized capital stock consists of 40,000,000 shares of common stock and 5,000,000 shares of preferred stock with a $0.0001 par value per

share, all of which shares of preferred stock are undesignated. Our board of directors may establish the rights and preferences of the preferred stock from
time to time. As of August 14, 2020, there were 14,354,085 shares of common stock issued and outstanding, held of record by 84 stockholders, although
we believe that there may be a significantly larger number of beneficial owners of our common stock. We derived the number of stockholders by reviewing
the listing of outstanding common stock recorded by our transfer agent as of August 14, 2020.

Common Stock

The holders of common stock are entitled to one vote per share on all matters to be voted upon by the stockholders. The holders of common stock are

entitled to receive ratably such dividends, if any, as may be declared from time to time by the board of directors out of funds legally available, subject to
preferences that may be applicable to preferred stock, if any, then outstanding. In the event of a liquidation, dissolution or winding up of our company, the
holders of common stock are entitled to share ratably in all assets remaining after payment of liabilities, subject to prior distribution rights of preferred
stock, if any, then outstanding. The common stock has no preemptive or conversion rights or other subscription rights. There are no redemption or sinking
fund provisions applicable to the common stock. All outstanding shares of common stock are fully paid and non-assessable.

The rights, preferences and privileges of the holders of our common stock are subject to, and may be adversely affected by, the rights of the holders of

shares of any series of preferred stock that we may designate and issue in the future.

Our common stock is listed on the Nasdaq Capital Market under the symbol “LFVN.” The transfer agent and registrar for the common stock is

Computershare Trust Company, Inc. Its address is P.O. Box 505000, Louisville, KY 40233, and its telephone number is 1-800-962-4284.

Preferred Stock

Our board of directors is authorized, subject to limitations prescribed by Delaware law, to issue preferred stock in one or more series, to establish
from time to time the number of shares to be included in each series, and to fix the designation, powers, preferences, and rights of the shares of each series
and any of its qualifications, limitations, or restrictions, in each case without further vote or action by our stockholders. Our board of directors may
authorize the issuance of preferred stock with voting or conversion rights that could adversely affect the voting power or other rights of the holders of our
common stock. The issuance of preferred stock, while providing flexibility in connection with possible acquisitions and other corporate purposes, could,
among other things, have the effect of delaying, deferring, or preventing a change in our control and might adversely affect the market price of our common
stock and the voting and other rights of the holders of our common stock. We have no current plan to issue any shares of preferred stock.

Effect of Certain Provisions of our Certificate of Incorporation and Amended and Restated Bylaws

Provisions of our certificate of incorporation and our amended and restated bylaws could have the effect of delaying, deferring or discouraging
another party from acquiring control of us. These provisions, which are summarized below, may have the effect of discouraging takeover bids. These
provisions are also designed, in part, to encourage persons seeking to acquire control of us to first negotiate with our board of directors. We believe that the
benefits of increased protection of our potential ability to negotiate with an unfriendly or unsolicited acquirer outweigh the disadvantages of discouraging a
proposal to acquire us because negotiation of these proposals could result in an improvement of their terms.

Undesignated preferred stock. Our board of directors has the ability to issue preferred stock with voting or other rights or preferences that could

impede the success of any attempt to change control of us. These and other provisions may have the effect of deferring hostile takeovers or delaying
changes in control or management of our company.

Limits on ability of stockholders to act by written consent or call a special meeting. Except in the case of holders of our preferred stock, if any, which
are entitled to take action by written consent as provided in an applicable certificate of designation, our stockholders may not act by written consent, which
may lengthen the amount of time required to take stockholder actions. As a result, a holder controlling a majority of our capital stock would not be able to
amend our amended and restated bylaws or remove directors without holding a meeting of our stockholders called in accordance with our amended and
restated bylaws.

In addition, our amended and restated bylaws provide that special meetings of the stockholders may be called only by the chairperson of our board of
directors, our Chief Executive Officer, our board of directors or by stockholders holding at least ten percent (10%) of the outstanding shares entitled to vote
as such special meeting. Other than as set forth in the preceding sentence, our amended and restated bylaws prohibit a stockholder from calling a special
meeting, which may delay the ability of our stockholders to force consideration of a proposal.

Requirements for advance notification of stockholder nominations and proposals. Our amended and restated bylaws establish advance notice

procedures with respect to stockholder proposals and the nomination of candidates for election as directors, other than nominations made by or at the
direction of our board of directors or a committee of our board of directors. However, our amended and restated bylaws may have the effect of precluding
the conduct of certain business at a meeting if the proper procedures are not followed. These provisions may also discourage or deter a potential acquirer
from conducting a solicitation of proxies to elect the acquirer’s own slate of directors or otherwise attempting to obtain control of our company.

Board vacancies filled only by majority of directors then in office. Subject to the rights of the holders of any series of outstanding preferred stock, if
any, vacancies and newly created seats on our board of directors may be filled only by our board of directors. Only our board of directors may determine
the number of directors on our board of directors. The inability of stockholders to determine the number of directors or to fill vacancies or newly created
seats on our board of directors makes it more difficult to change the composition of our board of directors, but these provisions promote a continuity of
existing management.

No cumulative voting. The Delaware General Corporation Law provides that stockholders are not entitled to the right to cumulate votes in the election

of directors unless our certificate of incorporation provides otherwise. Our certificate of incorporation and amended and restated bylaws do not expressly
provide for cumulative voting.

Amendment of charter provisions. The amendment of the above provisions in our certificate of incorporation requires approval by holders of at least a

majority of our outstanding common stock.

Delaware Anti-Takeover Statute

We are subject to the provisions of Section 203 of the Delaware General Corporation Law regulating corporate takeovers. In general, Section 203
generally prohibits a publicly-held Delaware corporation from engaging in a business combination with an interested stockholder for a period of three years
following the date on which the person became an interested stockholder unless:

•

•

•

•

•

•

•

•

prior to the date of the transaction, the board of directors of the corporation approved either the business combination or the transaction which
resulted in the stockholder becoming an interested stockholder;

upon completion of the transaction that resulted in the stockholder becoming an interested stockholder, the interested stockholder owned at least
85% of the voting stock of the corporation outstanding at the time the transaction commenced, excluding for purposes of determining the voting
stock outstanding, but not the outstanding voting stock owned by the interested stockholder, (1) shares owned by persons who are directors and
also officers and (2) shares owned by employee stock plans in which employee participants do not have the right to determine confidentially
whether shares held subject to the plan will be tendered in a tender or exchange offer; or

at or subsequent to the date of the transaction, the business combination is approved by the board of directors of the corporation and authorized at
an annual or special meeting of stockholders, and not by written consent, by the affirmative vote of at least 662/3% of the outstanding voting stock
that is not owned by the interested stockholder.

In general, Section 203 defines business combination to include the following:

any merger or consolidation involving the corporation and the interested stockholder;

any sale, lease, exchange, mortgage, transfer, pledge or other disposition of 10% or more of either the assets or outstanding stock of the
corporation involving the interested stockholder;

subject to certain exceptions, any transaction that results in the issuance or transfer by the corporation of any stock of the corporation to the
interested stockholder;

any transaction involving the corporation that has the effect of increasing the proportionate share of the stock of any class or series of the
corporation beneficially owned by the interested stockholder; or

the receipt by the interested stockholder of the benefit of any loans, advances, guarantees, pledges or other financial benefits by or through the
corporation.

In general, Section 203 defines interested stockholder as an entity or person who, together with affiliates and associates, beneficially owns, or within

three years prior to the determination of interested stockholder status did own, 15% or more of the outstanding voting stock of the corporation.

The provisions of Delaware law and our certificate of incorporation and our amended and restated bylaws could have the effect of discouraging others

from attempting hostile takeovers and, as a consequence, they may also inhibit temporary fluctuations in the market price of our common stock that often
result from actual or rumored hostile takeover attempts. These provisions may also have the effect of preventing changes in our management. It is possible
that these provisions may make it more difficult to accomplish transactions that stockholders may otherwise deem to be in their best interests.

Set forth below is a list of all subsidiaries of LifeVantage Corporation, a Delaware corporation, and the state or country of incorporation of each as of June
30, 2020.

SUBSIDIARIES OF LIFEVANTAGE CORPORATION

Exhibit 21.1

Name

Dinng Creative, Inc.

Importadora LifeVantage S. de R.L. de C.V.

LFVN Malaysia SDN. BHD.

LifeLine Nutraceuticals Corporation

LifeVantage Asia Pte. Ltd.

LifeVantage Australia Pty. Ltd.

LifeVantage Canada Ltd.

LifeVantage de Mexico S. de R.L. de C.V.

LifeVantage Hong Kong Limited

LifeVantage Japan Kabushiki Kaisha (KK)

LifeVantage Netherlands B.V.

LifeVantage New Zealand Limited

LifeVantage (Shanghai) Trading Co. Ltd.

LifeVantage Singapore Pte. Ltd.

LifeVantage Taiwan Pte. Ltd.

LifeVantage Thailand Company Limited

Puyoujian (Guangzhou) Technology Co., Ltd.

State or Country of Incorporation

Utah

Mexico

Malaysia

Colorado

Singapore

Australia

Canada

Mexico

Hong Kong

Japan

Netherlands

New Zealand

China

Singapore

Taiwan

Thailand

China

Exhibit 23.1

CONSENT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM

We consent to the incorporation by reference in this Registration Statement on Form S-8 (No. 333-200363) of LifeVantage Corporation and subsidiaries
(the “Company”) of our report dated August 18, 2020 with respect to the consolidated balance sheets of the Company as of June 30, 2020 and 2019, and
the related consolidated statements of operations and comprehensive income, changes in stockholders' equity, and cash flows for the three-year period
ended June 30, 2020, which report appears in the Company's annual report on Form 10-K filed with the Securities and Exchange Commission on
August 18, 2020, and the effectiveness of internal control over financial reporting as of June 30, 2020, which report appears in the June 30, 2020 annual
report on Form 10-K of the Company.

WSRP, LLC
Salt Lake City, Utah
August 18, 2020

CERTIFICATION OF PRINCIPAL EXECUTIVE OFFICER
PURSUANT TO SECURITIES EXCHANGE ACT RULES 13a-14(a) AND 15(d)-14(a)
AS ADOPTED PURSUANT TO SECTION 302 OF THE SARBANES-OXLEY ACT OF 2002

EXHIBIT 31.1

I, Darren Jensen, certify that:

1.

2.

3.

4.

I have reviewed this Annual Report on Form 10-K of LifeVantage Corporation;

Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to make the
statements made, in light of the circumstances under which such statements were made, not misleading with respect to the period covered by this
report;

Based on my knowledge, the financial statements, and other financial information included in this report, fairly present in all material respects the
financial condition, results of operations and cash flows of the registrant as of, and for, the periods presented in this report;

The registrant’s other certifying officer(s) and I are responsible for establishing and maintaining disclosure controls and procedures (as defined in
Exchange Act Rules 13a-15(e) and 15d-15(e)) and internal control over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 15d-
15(f)) for the registrant and have:

a. Designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under our supervision, to
ensure that material information relating to the registrant, including its consolidated subsidiaries, is made known to us by others within those
entities, particularly during the period in which this report is being prepared;

b. Designed such internal control over financial reporting, or caused such internal control over financial reporting to be designed under our

supervision, to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for external
purposes in accordance with generally accepted accounting principles;

c. Evaluated the effectiveness of the registrant’s disclosure controls and procedures and presented in this report our conclusions about the
effectiveness of the disclosure controls and procedures, as of the end of the period covered by this report based on such evaluation; and

d. Disclosed in this report any change in the registrant’s internal control over financial reporting that occurred during the registrant’s most recent

fiscal quarter (the registrant’s fourth fiscal quarter in the case of an annual report) that has materially affected, or is reasonably likely to materially
affect, the registrant’s internal control over financial reporting; and

5.

The registrant’s other certifying officer(s) and I have disclosed, based on our most recent evaluation of internal control over financial reporting, to the
registrant’s auditors and the audit committee of the registrant’s board of directors (or persons performing the equivalent functions):

a. All significant deficiencies and material weaknesses in the design or operation of internal control over financial reporting which are reasonably

likely to adversely affect the registrant’s ability to record, process, summarize and report financial information; and

b. Any fraud, whether or not material, that involves management or other employees who have a significant role in the registrant’s internal control

over financial reporting.

August 18, 2020

/s/ Darren Jensen

Darren Jensen

President & Chief Executive Officer
(Principal Executive Officer)

CERTIFICATION OF PRINCIPAL FINANCIAL OFFICER
PURSUANT TO SECURITIES EXCHANGE ACT RULES 13a-14(a) AND 15(d)-14(a)
AS ADOPTED PURSUANT TO SECTION 302 OF THE SARBANES-OXLEY ACT OF 2002

EXHIBIT 31.2

I, Steven R. Fife, certify that:

1.

2.

3.

4.

I have reviewed this Annual Report on Form 10-K of LifeVantage Corporation;

Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to make the
statements made, in light of the circumstances under which such statements were made, not misleading with respect to the period covered by this
report;

Based on my knowledge, the financial statements, and other financial information included in this report, fairly present in all material respects the
financial condition, results of operations and cash flows of the registrant as of, and for, the periods presented in this report;

The registrant’s other certifying officer(s) and I are responsible for establishing and maintaining disclosure controls and procedures (as defined in
Exchange Act Rules 13a-15(e) and 15d-15(e)) and internal control over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 15d-
15(f)) for the registrant and have:

a. Designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under our supervision, to
ensure that material information relating to the registrant, including its consolidated subsidiaries, is made known to us by others within those
entities, particularly during the period in which this report is being prepared;

b. Designed such internal control over financial reporting, or caused such internal control over financial reporting to be designed under our
supervision, to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for
external purposes in accordance with generally accepted accounting principles;

c. Evaluated the effectiveness of the registrant’s disclosure controls and procedures and presented in this report our conclusions about the
effectiveness of the disclosure controls and procedures, as of the end of the period covered by this report based on such evaluation; and

d. Disclosed in this report any change in the registrant’s internal control over financial reporting that occurred during the registrant’s most recent

fiscal quarter (the registrant’s fourth fiscal quarter in the case of an annual report) that has materially affected, or is reasonably likely to materially
affect, the registrant’s internal control over financial reporting; and

5.

The registrant’s other certifying officer(s) and I have disclosed, based on our most recent evaluation of internal control over financial reporting, to the
registrant’s auditors and the audit committee of the registrant’s board of directors (or persons performing the equivalent functions):

a.

b.

All significant deficiencies and material weaknesses in the design or operation of internal control over financial reporting which are
reasonably likely to adversely affect the registrant’s ability to record, process, summarize and report financial information; and

Any fraud, whether or not material, that involves management or other employees who have a significant role in the registrant’s internal
control over financial reporting.

August 18, 2020

/s/ Steven R. Fife

Steven R. Fife
Chief Financial Officer
(Principal Financial Officer and Principal
Accounting Officer)

 
CERTIFICATION PURSUANT TO 18 U.S.C. SECTION 1350, AS ADOPTED
PURSUANT TO SECTION 906 OF THE SARBANES-OXLEY ACT OF 2002

EXHIBIT 32.1

In connection with the filing of this annual report on Form 10-K of LifeVantage Corporation (the “Company”) for the period ended June 30, 2020,

with the Securities and Exchange Commission on the date hereof (the “Report”), I, Darren Jensen, President and Chief Executive Officer of the Company,
certify, pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002, that:

1. The Report fully complies with the requirements of Section 13(a) or 15(d) of the Securities Exchange Act of 1934; and

2. The information contained in the Report fairly presents, in all material respects, the financial condition and results of operations of the Company.

August 18, 2020

/s/ Darren Jensen

Darren Jensen
President & Chief Executive Officer
(Principal Executive Officer)

CERTIFICATION PURSUANT TO 18 U.S.C. SECTION 1350, AS ADOPTED
PURSUANT TO SECTION 906 OF THE SARBANES-OXLEY ACT OF 2002

EXHIBIT 32.2

In connection with the filing of this annual report on Form 10-K of LifeVantage Corporation (the “Company”) for the period ended June 30, 2020,

with the Securities and Exchange Commission on the date hereof (the “Report”), I, Steven R. Fife, Chief Financial Officer of the Company, certify,
pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002, that:

1. The Report fully complies with the requirements of Section 13(a) or 15(d) of the Securities Exchange Act of 1934; and

2. The information contained in the Report fairly presents, in all material respects, the financial condition and results of operations of the Company. 

August 18, 2020

/s/ Steven R. Fife

Steven R. Fife
Chief Financial Officer
(Principal Financial Officer and Principal
Accounting Officer)