Quarterlytics / Financial Services / Asset Management / M&G Plc

M&G Plc

mgci · LSE Financial Services
Claim this profile
Ticker mgci
Exchange LSE
Sector Financial Services
Industry Asset Management
Employees 5001-10,000
← All annual reports
FY2024 Annual Report · M&G Plc
Sign in to download
Loading PDF…
Financial highlights
i
 
Assets Under Management and Administration (AUMA)
£345.9bn
(2023: £343.5bn)
 
Net flows from open business
£1.9bn outflow
(2023: £1.7bn inflow)
 
 
Adjusted operating profit before tax
£837m
(2023: £797m)
 
 
Operating change in Contractual
 Service Margin (CSM)
£294m
(2023: £355m)
 
IFRS result after tax
£(347)m
(2023: £309m)
 
 
Operating capital generation
£933m
(2023: £996m)
 
Total capital generation
£1,108m
(2023: £358m)
 
Shareholder Solvency II coverage ratio
223%
(2023: 203%)
Non-financial highlights
 
Female representation on the Group 
Executive Committee and direct reports 
36%
(2023: 37%)
           Find out more about our gender diversity on pages 41-43
 
Ethnic diversity within the Group 
Executive Committee and direct reports
6.9%
(2023: 7.4%)
             Find out more about our ethnic diversity on pages 41-43
 
Net Promoter Score (Life)
+22
(2023: +15)
            Find out more about our Net Promoter Score on page 15
 
Employee sustainable engagement score
69.0
(2023: 70.7)
         Find out more about our employee engagement on page 40
 
Operational carbon emissions: 
Scope 1, 2 and selected scope 3
ii
9,101 tCO2e
(2023: 7,964 tCO2e restated)
                Find out more about our carbon emissions on page 76
i 
All financial measures are defined in Supplementary Information 
on page 341.
ii
When reporting totals, market-based emissions are used. Note that 
the 2023 figure has been restated, see page 76 for further details. 
Key
KPM
Key performance measure (defined in glossary)
APM
Alternative performance measure (defined in glossary)
REM
Linked to remuneration measures for Executive Directors
 
Performance highlights 
How we performed in 2024

A guide to using this report
For optimal experience, it is recommended that this document 
is viewed in Adobe Acrobat Reader. Interactive functionality 
may not work when viewed in a web browser or other 
PDF readers.
Return to content
Return to previous page
A Dynamic link button:
Navigation buttons:
Read more 
Pages XX-XX
1–85
Strategic Report
2
M&G at a glance
3
Chair’s statement
4
Group Chief Executive Officer’s statement
6
Our business model
9
Market and industry trends
10
Our strategy
12
Asset Management
14
Life
16
Business and financial review
30
Our approach to sustainability
34
Section 172 Statement
37
Our stakeholders
40
Our colleagues
44
Risk management
54
Non-financial and sustainability information statement
60
Our social commitment
64
Climate-related disclosures
82
Responsible business practices
84
Viability statement
85
Basis of preparation
Stay up-to-date with more information at: 
mandg.com
86–160
Governance
87
Chair’s introduction to governance
89
Board of Directors
92
Board leadership and company purpose
94
Division of responsibilities
96
Composition, succession and evaluation
101
Audit, risk and internal controls
102
Nomination and Governance Committee Report
104
Audit Committee Report
110
Risk Committee Report
112
Directors’ Remuneration Report
120
Directors’ Remuneration Policy
129
Remuneration at a glance
138
Annual Report on Remuneration
157
Directors’ Report
160
Statement of Directors’ responsibilities
161–354
Financial information
162
Independent auditors’ report
179
Consolidated financial statements
331
Company financial statements
341
Supplementary information
355–366
Other information
356
Supplementary climate information
360
Shareholder information
361
Glossary
365
Contact us
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Contents 
1

What we do
We are an internationally recognised active asset manager and an 
established life business, with a well capitalised With-Profits Fund. 
We use our strong investment capabilities to help our customers 
and clients invest for the long term. 
Our purpose
To give everyone real confidence 
to put their money to work
Our strategic pillars
Maintain our 
financial strength
Simplify 
our business
Deliver 
profitable growth
Ensuring our clients 
can depend on us, while 
rewarding shareholders.
Becoming more nimble and 
efficient in how we work to 
best serve our customers.
Building on our strengths 
to better anticipate and 
address our clients’ needs.
Our values
 
Care
Integrity
We act with care – treating clients 
and colleagues with the same level of respect 
that we would expect for ourselves. 
We also invest with care, making choices 
for the long term.
We empower our colleagues to do 
the right thing, honouring our commitments 
to others and acting with conviction. 
Our business is built on trust and we don’t 
take that lightly.
Our international reach
Our size
Who we serve
39
6
£345.9bn
4.5m+ 900+
Offices 
worldwide
Continents
Assets under management 
and administration
Individual 
customers
Institutional 
clients
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
M&G at a glance 
Who we are
2
Find out more about our behaviours on page 40
Find out more about our strategy on pages 10-11

Throughout 2024 M&G continued to transform, innovate and deliver 
I am proud of how M&G has continued to support our 
customers and clients during 2024, while delivering strong 
financial results for our shareholders and positively impacting 
our communities. This year saw progress across the whole of 
M&G as we continue to transform the business, including 
developing new innovative propositions such as the Value 
Share bulk purchase annuity and further globalising our 
investment capabilities. 
This success comes from having a balanced and integrated 
business model, solid foundations, clear strategic direction, 
customer focus and an inclusive culture. 
Whether it’s new acquisitions to build our capability, increasing 
the profile of our brand, improving our culture, winning new 
investment management mandates or enhancing our customer 
and client offering, our results show the power of what can be 
achieved by all of our colleagues coming together to deliver on 
our purpose; to give everyone real confidence to put their 
money to work. 
And we want to go further, by improving the way we support 
our clients and customers, transforming their experience and 
continuing to capitalise on opportunities to deliver new 
products and services to meet their needs. We are aiming to 
support more people in more places. 
M&G’s business model is based on investing for the long-term 
and we are well positioned to support economic growth and 
the transition to a sustainable economy. However, we 
recognise that we cannot do this alone. We therefore continue 
to engage actively with a range of stakeholders including 
Government, regulators, shareholders, trade associations and 
Non-Governmental Organisations (NGOs) to ensure we can 
deliver the best outcomes for our customers and clients.
I am privileged to work alongside a dedicated and talented 
management team led by Andrea, and I am continually grateful 
to my Board colleagues for their ongoing contributions and 
support. My personal priority remains to ensure we have a 
diverse set of skills and experiences on the Board to support 
the delivery of our strategy. I was delighted to welcome 
Elisabeth Stheeman and Paul Evans as independent Non-
Executive Directors and to confirm Clare Thompson as Senior 
Independent Director.
Due to our strategic progress, the Board is today announcing a 
refresh of our dividend policy, with the declaration of a second 
interim dividend of 13.5 pence per share resulting in a total 
dividend of 20.1 pence per share for 2024. The Board’s 
intention for the future is to maintain a progressive and 
sustainable dividend policy, reflecting the Group’s expected 
business growth and long-term financial performance. 
Finally, a special thanks also goes to everyone who has 
contributed to M&G’s achievements in 2024. Delivering for our 
shareholders, customers and clients is only possible due to the 
dedication and skill of our 6,000 colleagues. I have confidence 
that with the strength of the business model and the expertise 
of our people, the Group will continue to grow and deliver for 
our shareholders, as well as continuing to best serve the 
interests of our customers, clients and communities. 
Sir Edward Braham
Chair
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Chair’s statement
Delivering for all our stakeholders
3
“
The Board’s intention 
for the future is to 
maintain a progressive 
and sustainable 
dividend policy.”
Sir Edward Braham
Chair

The strength of our business model underpins our progress over 2024 
In 2024 we delivered meaningful progress across our three 
strategic pillars of financial strength, simplification and growth. 
Our balanced and integrated business model, based on 
gathering assets and investing for the long term remains a 
source of competitive advantage, underpinning progress 
across our business and enabling us to thrive together with our 
colleagues, customers, clients, shareholders and communities. 
Financial strength
In September this year we announced an upgrade to our three 
year cumulative operating capital generation target for 2022 to 
2024 to £2.7 billion reflecting our effective capital management. 
I am delighted that we exceeded this upgraded target by 
generating £2.75 billion over the three years and improved our 
Shareholder Solvency II coverage ratio to 223%. We also 
completed our deleveraging actions to reduce our debt by 
£461 million resulting in a lower Solvency II leverage ratio 
of 33%. 
Given our confidence in the outlook of the business we are 
announcing a new three year cumulative operating capital 
generation target of £2.7 billion. This excludes the new 
business strain of the Life business to reflect our strategic 
growth plans over the period.
Simplification
We have continued to simplify our business to provide a better 
level of service to our customers and clients. This is reflected in 
the increase in our Life Net promoter score to +22 over 2024.
Dividend per share (ordinary)
20.1p
(2023: 19.7p)
The Board has agreed to pay a second interim dividend 
of 13.5p per share on 9 May 2025, meaning a total 
dividend of 20.1p per share for the year.
Find out more on page 236
In September, we announced our decision to focus and 
rationalise our Wealth strategy. Our new focus is to continue to 
grow the distribution of our own solutions through our 
restricted advice channel and independent advisers, and make 
our propositions more accessible on third party platforms. We 
have simplified our operating model by bringing together 
Wealth and Life under the leadership of Clive Bolton. 
Underpinning this decision is our ongoing drive to deliver 
improved client outcomes.
Over the course of the year we have moved at pace on our 
transformation efforts, delivering £188 million of savings in the 
first two years of the programme. Given this progress, we are 
upgrading our cost target, again, to £230 million by end 
of 2025.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Group Chief Executive Officer’s statement
A year of transformation and growth
4
“
Our balanced and 
integrated business 
model remains a 
source of competitive 
advantage.”
Andrea Rossi
Group Chief Executive Officer

“
Through innovative 
propositions such as 
the Value Share BPA 
we can offer 
customers a 
compelling product 
range.”
Andrea Rossi
Group Chief Executive Officer
Growth
I am pleased with our adjusted operating profit, up 5% year-on-
year, driven by a strong Asset Management result, which 
improved by 19%. We achieved this improvement in Asset 
Management adjusted operating profit while continuing to 
invest in internationalising the business and expanding our 
private markets capabilities. Through acquiring BauMont Real 
Estate Capital in 2024 and the agreement to purchase a 70% 
controlling stake of P Capital Partners at the start of 2025, we 
are making selective acquisitions that fit with our overall 
strategy of investing in areas with high growth potential for our 
asset management business. 
We continued to deliver strong investment performance with 
63% of our Wholesale funds ranked in the upper two 
performance quartiles over three years and 59% over five years 
as of 31 December 2024. In Institutional asset management, 
over 75% of funds by AUMA outperformed their benchmarks 
on a three and five year basis. 
In Life, we continued to build our presence in the Bulk Purchase 
Annuity (BPA) market. We increased new business volumes for 
BPAs by 50% year-on-year, reached £0.9 billion of premiums, 
and helped to offset the run-off of the in-force book. Through 
propositions such as the innovative Value Share BPA and our 
Fixed Term Annuity recently launched at the start of 2025, we 
can offer customers a compelling product range combining 
guaranteed, smoothed and unsmoothed solutions.
We remain well positioned to address client needs and 
capitalise on key market dynamics to drive growth 
opportunities in a disciplined and controlled way.
To support our growth priority we have set a new financial 
target for the three years 2025-2027 to grow adjusted 
operating profit before tax by 5% or more on average per 
annum. 
Empowering our colleagues 
and making a difference
We continue to build a workplace where everyone can flourish 
in a safe and inclusive environment. A particular focus has been 
the embedding of our new behaviours launched in 2024, 
including through a series of well-attended colleague-wide 
learning experiences offered throughout the year. We have 
also focused on how the Group is fostering opportunity in hiring 
practices, development pathways and increased diversity to 
enhance business performance. Our inclusive culture continues 
to make a positive impact in enabling our colleagues to deliver 
on our priorities and making a real difference to wider society 
through community initiatives. During 2024 we have also 
evolved our sustainability strategy to better align with what 
matters to us as a business, with a particular focus on our 
investment and social impact expertise. 
Employee sustainable engagement score
69.0
(2023: 70.7)
Our colleague OneVoice surveys over 2024 highlighted 
that our culture is a strength, with colleagues treating 
one another with respect and dignity.
Find out more on page 40
After a successful year, I would like to say thank you to our 
M&G colleagues for all their hard work and dedication and to 
my leadership team who continue to drive the business 
forward. We welcomed Shawn Gamble, Group Chief Risk and 
Compliance Officer and Chris Cochrane, Chief Information and 
Technology Officer, to the Group Executive Committee (GEC), 
who are already making a significant contribution. I also want to 
thank Caroline Connellan, who left the business in 2024, and 
wish her the best for the future.
Outlook
As I look ahead to 2025, the environment we operate in 
remains challenging. Increased geopolitical uncertainty and 
market volatility continue to weigh on customer and client 
sentiment and pose a significant challenge to financial 
institutions across the globe. At M&G, we are confident that we 
can navigate this uncertain environment by leveraging the 
strength of our business model which we believe will remain a 
source of competitive advantage.
As we move into the next phase of our transformation we 
remain focused on delivering sustainable, profitable growth for 
our shareholders and attractive outcomes for our customers 
and clients.
Andrea Rossi
Group Chief Executive Officer
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Group Chief Executive Officer’s statement continued
5

What we do
Our business model is to gather assets and invest for the long-term 
to deliver attractive financial outcomes for our customers and clients, 
as well as superior returns for our shareholders.
We leverage our capital strength and investment expertise, allowing us to 
develop innovative savings and investment propositions that meet customer
 and client needs through our Asset Management and Life businesses.
We are an internationally recognised active asset manager with market-
leading expertise in private assets, public fixed income, and multi-asset 
solutions, alongside our expanding range of sustainability-driven thematic 
equity products. 
We are an established Life business with a strongly capitalised
With-Profits Fund. With a heritage of over 170 years and a strong brand, 
through our advice business and distribution network, we’re well-positioned 
to understand and meet the needs of customers and advisors. We have a 
long-standing track record of successfully managing a scaled balance sheet 
to provide security to our customers. 
Our strong investment capabilities underpin all that we do.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Our business model 
Our balanced and integrated business model
6

Attract inflows and invest for the long term
We create value by attracting net client inflows across our business and leveraging 
our strong investment capabilities to invest for the long term.
How do we attract 
net inflows?
Through our expertise 
in Asset Management and 
Life solutions we develop 
innovative propositions to 
meet real needs of customers 
and clients, who can access 
these solutions through our 
wide distribution network. 
Underpinning this is 
our consistently strong 
investment performance. 
How does this create value?
Flows into our business drive 
our earnings and long-term 
capital generation. Flows also 
allow us to scale the business. 
How do we invest 
for the long term?
Using the scale of the business 
including our well capitalised 
With-Profits Fund, combined 
with our expertise across 
public and private markets, we 
are able to make long-term 
investment decisions.
How does this create value? 
By making investment 
decisions for the long-term, 
we can provide our customers 
and clients with guaranteed, 
smoothed and unsmoothed 
solutions. This also allows 
us as a business to support 
the transition to a 
sustainable economy.
Working for everyone
Shareholders
Our strong balance sheet and the diversity 
of our earning streams support our dividends. 
Our strength across two businesses means we 
can deliver growth and attractive returns.
Find out more about our financial 
performance on pages 16-29
Colleagues
We are committed to ensuring our colleagues’ 
working lives are engaging and fulfilling, 
in a safe, inclusive and diverse environment, 
so they can contribute to our success.
Find out more about our 
colleagues on pages 40-43
Customers and clients
Our model allows us to invest for the long-term and deliver 
attractive financial outcomes for our customers and clients. 
Our investment and insurance expertise combine to 
deliver best-in-class propositions.
Find out more about our
customers and clients on pages 12-15
Society
Our long-term horizon allows us to invest 
in what society needs, including real estate, infrastructure 
and technology. Our Group sustainability framework is 
aligned with our purpose.
Find out more about our approach 
to sustainability on pages 30-33
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Our business model continued
How we create value
7
£158.9bn
Third party assets managed 
(2023: £153.2bn)
£156.1bn
Life assets managed by our 
Asset Management business
(2023: £160.3bn)
£29.0bn
Life assets not managed by our 
Asset Management business
(2023: £27.7bn)
Note: Diagram excludes corporate assets of £1.9bn (2023: £2.3bn), 
of which £0.9bn (2023: £1.0bn) is in Asset Management

40 Leadenhall development
The value of our business model is that we can use our 
financial strength and investment expertise together to 
develop long-term investment solutions, and deliver attractive 
financial outcomes. 
Our recently completed office development project in the City 
of London, 40 Leadenhall demonstrates this in action. 
Using capital from the With-Profits Fund, the Life business 
invested £875 million in the development in 2019 in a deal 
structured by M&G Real Estate, our specialist internationally 
recognised property manager. 
M&G Real Estate have successfully managed the development 
through to completion, the largest office project to complete in 
London’s Square Mile in 2024. 
The 900,000 square foot development is over 90% committed 
and achieving above average rents. It showcases M&G’s ability 
to deliver, invest for the long term and create attractive returns 
for customers and shareholders. 
The building is also among the UK’s first buildings to achieve the 
NABERS certification, an energy efficiency standard that measures 
how a building is designed to operate and how it performs in use. 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Our business model continued
Our business model in action
8

We are well placed to support our customers and clients 
and deliver value for all our stakeholders
Client needs are continually 
changing in response to the 
macroeconomic environment
Savings and advice gap 
highlights the need for a 
holistic range of savings 
solutions that can be tailored 
to meet client needs
Financial sector funding is 
required to support growth 
and transition to a 
sustainable economy
Economic uncertainty and geo-political 
tension globally continue to drive 
market volatility, creating 
unpredictable financial conditions for 
savers and investors.
Clients are increasingly demanding 
solutions that deliver reliable returns 
against the evolving macroeconomic 
back drop.
Across most major financial markets 
with an increasingly ageing population, 
people are at risk of making insufficient 
financial preparations for their future 
including in retirement. 
Savings and investment needs evolve 
throughout an individual’s lifetime from 
building wealth through to, and in 
retirement. Therefore they need advice 
and the right savings solutions to help 
them secure their future.
Shortfalls in traditional sources of funding 
are creating opportunities for the 
financial sector including private assets 
and sustainable funds to fill this gap.
There is increasing recognition that 
private sector investment is critical to 
funding infrastructure, investment in the 
real economy, fuelling growth in private 
businesses and to support the significant 
investment required in transitioning to a 
more sustainable economy.
35%
34%
70%
Increase in market volatility in last 
5 years (vs previous 10-year period)
Source: MSCI World Index
of European household wealth is held 
in low return currency and deposits 
Source: Bruegel, April 2024
of the $300tn investment required 
to meet net zero goals by 2050 is 
expected to come from private 
markets investment
Source: Goldman Sachs
M&G positioning
Our business model, broad capabilities 
and expertise enables us to develop 
distinctive investment strategies that 
meet the evolving needs of our 
customers and clients.
Our differentiated offering combines 
Asset Management and Life 
capabilities, including guaranteed and 
smoothed solutions, helping our clients 
and customers manage market 
uncertainty.
M&G positioning
We continue to expand our savings 
and investment proposition to offer a 
wider range of products that support 
our customers' needs throughout their 
lifetime as requirements change.
We are making our savings and 
retirement solutions more accessible 
by refining our distribution channels to 
enable customers to access the 
savings solutions that best meet their 
needs.
M&G positioning
Our private markets business 
leverages our Life balance sheet to 
invest for the long term across 
infrastructure developments and 
private companies, with dedicated 
investment strategies focusing on 
sustainable and impact investments. 
Our balanced and integrated business 
model enables us to optimise our 
capabilities to deliver investment in the 
real economy with sustainable 
outcomes.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Market and industry trends
Opportunities and challenges 
9

We have made progress in delivering our strategy, using the strength 
of our business to meet the needs of our stakeholders 
Our purpose is to give everyone real confidence to put their money to work and the three pillars of our strategy are centred on 
ensuring we meet this clear purpose.
The strength of our business model is helping us to deliver our strategy. By combining our deep understanding of customer and 
client needs, compelling products and services, investment capabilities and expertise, and our growing international footprint, we 
are continuing to transform M&G. As we transform we are targeting good operational and financial performance, and attractive 
financial outcomes for our customers and clients, as well as superior returns for our shareholders.
We take a long-term approach to growth and value creation. This incorporates how we address environmental and social 
challenges through the investments we manage on behalf of our clients, as well as how we run our business operations. Over 2024 
we have reviewed our sustainability strategy, drawing on the strengths of our business model and broad investment capabilities. 
The updated approach focuses on areas that are material to us and where we can make a positive contribution.
Our strategic pillars
 
Maintain 
our financial 
strength
Ensuring our clients 
can depend on us, while 
rewarding shareholders.
Simplify 
our 
business
Becoming more nimble 
and efficient in how we work 
to best serve our customers.
Deliver 
profitable 
growth
Building on our strengths 
to better anticipate and 
address our clients’ needs.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Our strategy
Continued momentum to deliver our strategy
10

Maintain our financial 
strength
Our financial strength gives our 
customers, clients and shareholders 
confidence that we are the right long-
term partner for them. We help our 
customers and clients put their money 
to work and achieve their financial 
goals. For shareholders, we carefully 
allocate capital to invest in high-
potential growth opportunities and 
reward them with attractive, 
dependable dividends.
Our Group priorities
– Proactively manage our financial 
position to create capacity to invest 
in growth.
– Maintain a disciplined approach 
to capital allocation. 
– Build on the strength of our 
business model to grow and 
diversify revenue across our two 
businesses.
2024 Group highlights 
– Exceeded our three-year cumulative 
operating capital generation target of 
£2.7 billion over 2022-2024.
– Completed deleveraging actions to 
reduce our debt by £461 million, 
reducing our leverage ratio by 2%.
– Announcement of new progressive 
and sustainable dividend policy, 
with the declaration of a second 
interim dividend of 13.5 pence per 
share resulting in a 2024 total 
dividend of 20.1 pence per share.
Simplify our 
business
We are transforming the way in which 
we operate, so that we can better serve 
our customers and clients in the UK and 
internationally and deliver our growth 
strategy more efficiently. We want to 
unlock M&G's potential by enabling our 
colleagues and business partners to 
work together more effectively and 
improve the way we engage with 
clients.
Our Group priorities
– Streamline our business model to 
enable us to work more effectively 
across the Group and deliver our 
growth priorities. 
– Simplify and automate our 
processes to make it quicker and 
easier for our customers to do 
business with us.
– Continue to modernise our 
technology estate.
2024 Group highlights 
– We delivered cost savings of £188 
million by the end of 2024 and have 
raised our cost saving target under 
our transformation programme to 
£230 million by the end of 2025. 
– We continued to evolve our 
business model, including the 
decision to combine Life and 
Wealth to improve operating 
effectiveness and make it easier for 
customers to do business with us.
 
Deliver profitable 
growth
Our business model gives us distinct yet 
complementary capabilities that work 
closely together to leverage the 
strengths of our Asset Management 
and Life businesses. This creates a 
competitive advantage as we develop 
solutions and deliver outcomes for our 
clients and advisers, and helps us unlock 
the growth potential of the combined 
M&G group. 
Our Group priorities
– Continue to strengthen our 
presence in our target markets to 
engage more closely with our 
customers and better address their 
needs.
– Expand our range of investment 
solutions to meet a broader range 
of outcomes.
– Strengthen our distribution 
capabilities to enable more 
customers and advisers to access 
our solutions.
2024 Group highlights
– In Asset Management we have 
strengthened our international 
presence by building on our 
distribution channels and 
broadening our investment 
capabilities with over 56% of our 
third party AUMA from non-UK 
clients.
– In Life, we have written £0.9 billion 
in new Bulk Purchase Annuity (BPA) 
business in 2024 and as part of this 
we launched an innovative Value 
Share BPA proposition in the UK 
market - this allows pension 
trustees to insure member benefits 
while enabling corporate sponsors 
to share in the risk and reward.
For detailed updates on 2024 progress and key priorities for 2025
in our Asset Management and Life businesses see pages 12-15
For details on our approach to sustainability please see pages 30-33
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Our strategy continued
11

We continue to expand our range of investment capabilities, providing 
solutions to meet the needs of our Life business and our third party clients
Business overview 
We are an international asset manager focused on active 
management across public and private markets. Our business 
is underpinned by deep and broad investment expertise across 
both fund management and extensive in-house 
research capabilities.
Our Asset Management business manages £315.0 billion 
AUMA, which is over 90% of the Group total. £156.1 billion of 
this is managed on behalf of our largest client, our Life 
business, and £96.1 billion is managed on behalf of over 900 
third-party institutional clients and £62.8 billion on behalf of our 
wholesale clients. 
Our clients are at the heart of everything we do and we have a 
global network of investment and distribution teams, which 
enables us to be a local partner to our clients wherever they are 
in the world. 
We offer a broad range of savings and investment solutions to 
help our clients navigate their investment needs.
We work closely with our Life business to build and deliver end-
to-end investment solutions, ensuring a strong alignment of 
interest and a deep understanding of our clients’ objectives. 
We offer these same solutions to our third-party clients 
enabling us to scale new strategies and attract third party 
flows.
We are leveraging this client insight to develop a suite of 
investment solutions for our target insurance clients 
across Europe.
Wholesale clients have access to a family of UK-domiciled 
mutual funds, as well as a similar range of Luxembourg funds 
for international clients. We also offer access to private assets 
through our European Long Term Investment Fund (ELTIF) and 
sub-advised solutions. 
Asset Management
Joseph Pinto Asset Management CEO
For Institutional clients we provide investment propositions 
covering both private and public assets through a variety of 
formats, from pooled funds to segregated mandates.
We offer clients investment solutions across our two business 
areas:
Public Markets, managing £240.9 billion of assets, focused on 
public fixed income, active equity and sustainability focused 
funds. Within Public Markets, M&G is recognised as one of 
Europe’s leading Fixed Income investors, managing 
£137.8 billion of assets.
Private Markets, managing £74.1 billion of assets, M&G is a 
leading player in Europe, with capabilities focusing on real 
estate, private credit and impact investment.
Sustainability and impact are key focus areas and we have a 
range of capabilities to meet our client demands including 
through responsAbility and our Catalyst strategy.
Expanding our public market capabilities 
through our Sustainable Bond Strategy
In October 2024, through our responsAbility business, we 
launched our Sustainable Solutions Bond Strategy, an SFDR 
Article 9 fund.
This strategy targets sustainable corporate bonds, addressing 
six areas: health, work & education, social inclusion, circular 
economy, environmental solutions, and climate action. 
It aims to align investments with the UN Sustainable 
Development Goals and was designed following active 
engagement with institutional and wholesale investors.
This demonstrates how we can leverage the expertise of our UK 
investment team and responsAbility, to create a diversified 
portfolio of global investment-grade bonds driving positive 
change.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Our businesses
Asset Management
12

Progress against our strategy
The progress we have made in 2024 is aligned to our Group 
strategic objectives (as set out on pages 10-11) delivering 
growth in our international presence and expanding our 
capabilities to meet our client needs while strengthening our 
operating model.
Simplify our business
– Continued to make progress in reducing the Asset 
Management Cost-to-Income ratio from 79% in 2023 to 
76% in 2024. 
– Strengthened our public and private markets leadership teams 
with our three Chief Investment Officers now in place and a 
dedicated Chief Operating Officer model to support our 
leadership teams to grow our business efficiently. 
– Enhanced our global investment model to enable us to more 
efficiently scale internationally, including streamlining our 
middle and back-office functions. 
Deliver profitable growth
– Continued to deliver consistent investment performance 
with overall performance of 63% of wholesale funds 
continuing to be above median over 3 years.
– Continued to strengthen our international presence, with 
56% of our £158.9 billion third-party AUMA from 
non-UK clients.
– Built upon our distribution capabilities including 
strengthening our access to the Singapore wealth market 
and have been actively building our relationships in the 
Middle East.
– Further globalised our investment capabilities, building on 
the success of our Asian equities franchise by launching 
Indian and Chinese equities and developing our Japanese 
Large Cap equities.
– Broadened our capabilities in private markets through the 
acquisition of BauMont Real Estate Capital to expand our 
origination capabilities in Europe while continuing to build 
upon our existing capabilities with success in 
structured credit.
Key priorities for 2025
Improve third party flows across our target markets in the UK 
and internationally and continue to improve client experience:
– Build on our strong momentum in scaling our international 
franchise by continuing to grow in Europe and targeting 
growth in Asia. Globalise our offering by developing our 
public fixed income platform and Asian Equities to broaden 
our client relationships.
– Continuing to broaden our UK proposition and client base 
aligning with structural market trends to deliver the right 
solutions for our clients, including developing run-on 
solutions for pension schemes, leveraging the capabilities of 
our Life business.
– Expand our private asset capabilities by growing our 
presence outside of the UK, taking a selective approach to 
bolt on acquisitions and partnerships. Continue to develop 
our capabilities through externalisation of existing strategies 
and launching new innovative products. 
– Enhance and improve our client experience to ensure we 
deliver consistent, high-quality service as we scale 
internationally.
Expanding our private market origination 
capabilities in Europe 
During 2024, M&G Real Estate acquired a majority stake in 
BauMont Real Estate Capital Limited, a European 
investment manager with €1.5 billion in assets and offices in 
London and Paris. 
This acquisition, focusing on value-add strategies involving 
redevelopment or refurbishment, expands our client 
offerings beyond core real estate, providing our clients with 
the potential for higher returning opportunities. It aligns with 
our strategy to enhance our asset management capabilities 
in Europe and build on our private markets track record. 
Our With-Profits Fund invested €200 million in BauMont’s 
latest closed-ended fund - BauMont Real Estate II.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Our businesses continued
13

We are repositioning the Life business to accelerate the current 
momentum and continue driving profitable growth
Business overview 
We currently serve over 4.5 million customers in the savings 
and pensions market. Our customers are increasingly looking 
for support across a broad range of savings and investment 
needs and our four core markets are aligned to support them 
throughout this journey:
Individual Life & Pensions addresses the needs of UK retail 
clients for investment growth, smoothed returns and 
guaranteed income through a range of solutions, including our 
PruFund proposition, with £64.0 billion of AUMA.
International Life includes our savings businesses in Ireland 
and Poland, with a further focus on international diversification 
of our With-Profits Fund and broadening the distribution of our 
PruFund proposition to new markets.
Corporate Risk Solutions services our corporate clients, with a 
focus on scaling our presence in the UK market through Bulk 
Purchase Annuities (BPAs).
Advice provides holistic financial planning services to help 
retail customers plan and save for the future, with a national 
footprint of over 550 advisers, making us one of the largest 
advice businesses in the UK.
We continue to strengthen the partnership between the 
shareholder and the With-Profits Fund, by drawing on their 
respective capabilities and leveraging the strong capital 
position of the With-Profits Fund to launch new solutions and 
scale our existing business. 
Life
Clive Bolton Life CEO
This will allow us to reposition the With-Profits Fund to be the 
primary writer of new business, helping address customer 
needs, and diversifying our product suite while driving top-line 
growth and stable, fee-like earnings in the Life business.
We have a unique relationship with the Asset Management 
business and work closely together to meet client demands for 
smoothed income and multi-asset investment solutions. This 
relationship continues to provide strong investment returns for 
our customers - our PruFund proposition has had another year 
of resilient net performance, with our flagship PruFund Growth 
Fund returning 4.0% pa over three years, comfortably 
outperforming the ABI Mixed Investment 20-60% shares 
sector.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Our businesses continued
Life
14
20 years of PruFund
– Truly diversified global multi-asset fund, providing clients with access to a 
wide range of investments, including private markets
– Established smoothing mechanism which balances short term market 
fluctuations, providing customers with stable, predictable returns
– 20-year track record of robust investment returns, helping customers grow 
their money while mitigating the unpredictability of investment markets

Progress against our strategy
In 2024 we have made real progress against our Group 
strategic objectives (as set out on pages 10-11). We have 
focused on repositioning for new business growth beyond 
PruFund, by developing new propositions, while evolving our 
business model:
Simplify our business
– We have aligned our Life business model across our four 
core markets, including integrating our Advice business. We 
have established leadership teams in each market with a 
clear focus on growth, facilitating easier interactions for both 
customers and advisers, and enhancing efficiency.
– We have continued to develop our Consumer Duty 
programme to deliver better outcomes for our customers. 
We recognise that delivering great outcomes and service is 
a constantly evolving process and we have refined our 
customer outcome management information and insights to 
identify and improve customer processes.
Deliver profitable growth
– Individual Life & Pensions: we are focused on adding annuity 
products and broadening our distribution network, including 
widening access to PruFund by launching the proposition 
on third party platforms. 
– International Life: we continue to evolve our proposition and 
are exploring opportunities to internationalise PruFund in 
Europe, the Middle East and Asia.
– Corporate Risk Solutions: we have written £0.9 billion of 
new BPA business, focusing on selective cases where our 
capabilities in private assets can make a material difference 
to customers. As part of that, we also launched a ‘first of its 
kind’ Value Share BPA proposition in November 2024.
– Advice: we have generated £0.9 billion in PruFund gross 
inflows through our Advice business in the year.
Net Promoter Score 
+22
(2023:+15)
Net Promoter Score (NPS) is a measure of the willingness 
of a company’s clients to recommend its products or 
services to others. It is measured across a rolling six-month 
period. The Net Promoter Score for our Life business is one 
of the key non-financial performance measures impacting 
Director’s remuneration.
Performance in 2024
We are pleased that the NPS score has improved year on 
year, demonstrating that by continuing to focus on 
simplification, stabilisation and excellent service, it makes it 
easier for customers to do business with us.
Key priorities for 2025 
Continue to reposition our business for growth, generate flows 
and deliver sustainable capital generation:
– Take a targeted approach to developing our investment and 
annuity propositions to meet customer needs including 
continuing to grow BPA volumes and internationalising 
PruFund.
– Broaden the distribution of our recently launched Fixed Term 
Annuity product, underpinning our re-entry into the annuities 
market.
– Build on the partnership between the shareholder and the 
With-Profits Fund to deliver growth, with the With-Profits 
Fund writing the majority of new business, and the 
shareholder balance sheet continuing to selectively 
participate in attractive insurance risk. 
– Continue to enhance our service model across each of our 
core markets including the automation of key processes to 
ensure we are well positioned to meet our growth ambitions 
and service our customers as we scale. 
Launching our Value Share BPA
During 2024, we launched an innovative Value Share Bulk 
Purchase Annuity proposition, allowing trustees to insure 
member benefits while enabling corporate sponsors to 
share in the risk and reward. 
Our first Value Share proposition was a £0.5 billion 
transaction insuring 3,200 members, aligning with M&G’s 
growth ambitions in the UK pension de-risking market and 
showcases our ability to create innovative solutions for our 
clients’ complex needs. 
Since re-entering the market in September 2023, M&G has 
written £1.5 billion of total new bulk annuity business, 
building on its history as a founding member of the BPA 
market. 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Our businesses continued
15

Our results demonstrate further progress across our three strategic pillars 
despite challenges on flows 
I am pleased to present our 2024 results which demonstrate 
further delivery on our strategy. My highlights for the year 
include reducing the leverage ratio to 33% and delivering 
cumulative operating capital generation of £2.75 billion since 
2022, enabling us to beat our upgraded three year target of 
£2.7 billion.
Our transformation programme has continued to move at pace 
as we progress towards our objective of building a stronger, 
simpler and more efficient business. Across the whole business 
we have delivered cumulative cost savings of £188 million to 
date, and we have upgraded our three year cost saving target 
to £230 million savings by end 2025. But our simplification 
journey won't end there. Our Asset Management Cost to 
Income ratio improved to 76% from 79%, benefitting from both 
lower costs, as well as revenue growth. We remain committed 
to achieving a 70% Cost to Income ratio through further 
operational discipline and profitable growth. 
AUMA and net client flows
Total AUMA has increased to £345.9 billion (2023: £343.5 
billion), benefitting from the acquisitions of BauMont Real 
Estate Capital Limited in Asset Management and, in Life, a 
further stake in Continuum, alongside positive market 
movements. 
Following the announcement during the year to combine our 
Life and Wealth segments and recognising the repositioning of 
the Life business to deliver growth, we have revised our flows 
key performance measure to Net flows from open business. 
Net flows from open business, which primarily includes flows 
from asset management, PruFund, shareholder annuities and 
advice, were outflows of £1.9 billion (2023: £1.7 billion inflows). 
Wholesale net flows were neutral (2023: £1.5 billion inflows) 
with strong investment performance helping to counter 
challenges seen in the market over 2024 primarily due to high 
yields. In Institutional, we experienced net outflows of 
£0.9 billion (2023: £0.7 billion), with continuing net inflows in 
our International channels, offset by UK net outflows. Now 
more than half of our third party assets are from clients outside 
of the UK.
In Life, PruFund net outflows of £0.9 billion (2023: £1.0 billion 
inflows) were also impacted by the high interest rate 
environment. Over the second half of 2024 we have started to 
see some positive momentum in PruFund flows. After writing 
three new BPA deals in the year, including our first Value Share 
BPA, a unique proposition, we have now written £1.5 billion of 
new annuity business since we re-entered the market in 2023. 
Earnings
Despite the headwinds I set out in March last year, adjusted 
operating profit before tax (AOP) increased by 5% to 
£837 million (2023: £797 million) reflecting a significant 19% 
increase in AOP from Asset Management and a modest 
decrease in Life AOP. Looking forward we are now targeting 
AOP annual growth of 5% or more on average over the three 
years 2025-2027.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Business and financial review
Demonstrating our financial strength
16
“
Our cumulative 
operating capital 
generation since 
1 January 2022 
exceeded our 
upgraded target 
of £2.7 billion.”
Kathryn McLeland
Chief Financial Officer

Our 2024 IFRS result has been significantly impacted by the 
continued increase in yields over the year, with the unrealised 
fair value losses on the surplus assets in the annuity portfolio 
and the fair value losses on the interest rate hedging we have in 
place to protect our Solvency II capital position leading to a 
significant loss after tax attributable to equity of £347 million 
(2023: £309 million profit). The loss from mismatches arising on 
application of IFRS 17 increased to £333 million (2023: 
£41 million) driven by an reduction in the fair value of the non-
profit annuities in the With-Profits Fund.
Operating Change in Contractual Service Margin (CSM) 
decreased to £294 million (2023: £355 million), benefitting from 
positive longevity assumption changes in shareholder annuities 
partly offset by the impact from lower expected rates of return 
and the rebuild of the prospective with-profits modelling in 
relation to the PruFund and traditional with-profits businesses. 
The CSM was also impacted by positive market movements 
leading to a 10% increase since the start of the year to £6.0 
billion (2023: £5.5 billion). 
Capital and liquidity
As at 31 December 2024, our shareholder Solvency II coverage 
ratio increased to 223% (2023: 203%) including the impact of 
deleveraging actions totaling £461 million taken during the 
year. These actions had the effect of reducing our leverage 
ratio to 33% (2023: 35%). 
Operating capital generation for 2024 remained strong at 
£933 million (2023: £996 million), with an improved result from 
Asset Management partly offsetting a lower contribution from 
Life, meaning our cumulative operating capital generation since 
1 January 2022 exceeded our upgraded target of £2.7 billion 
that we announced in our half year results. 
“
I am confident that 
we are well positioned 
to maintain our capital 
strength and deliver 
profitable growth over the 
long term.”
Kathryn McLeland
Chief Financial Officer
We are now targeting a further £2.7 billion cumulative 
operating capital generation (excluding new business strain) 
for the three years to 2027. Total capital generation of 
£1,108 million (2023: £358 million) benefited from an improved 
result from market movements and the impact of removing the 
eligible own funds restriction in place in 2023.
Dividend
We paid an interim ordinary dividend of £157 million equal to 
6.6 pence per share on 18 October 2024. A second interim 
dividend, under our new progressive dividend policy, of 
£321 million equal to 13.5 pence per share will be paid on 
9 May 2025, which means 20.1 pence per share of total 
dividends will be paid to shareholders in relation to 2024.
I am confident that we are well positioned to navigate the 
uncertain external environment and maintain our capital 
strength and deliver profitable growth over the long term, 
following the momentum seen in Asset Management over 2024 
and the repositioning of the Life business, alongside the actions 
we are taking to simplify the business and increase efficiency. 
Kathryn McLeland
Chief Financial Officer
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Business and financial review continued
17

We use a range of key performance measures to track 
how we are executing against our strategy
Assets under management 
and administration (AUMA)
 
 
 
 
£345.9bn
(2023: £343.5bn)
AUMA is a key indicator of our scale, and 
demonstrates our potential earnings from 
investment return and fee income.
Performance in 2024
AUMA increased by £2.4 billion, predominantly 
from favourable market movements.
Find out more on pages 19-20
Net flows from open 
business
 
 
 
 
£1.9bn outflow
(2023: £1.7bn inflow)
Net flows from open business indicate how our 
business grows, and how successful it is at 
retaining and attracting new clients.
Performance in 2024
International Institutional Asset Management 
and Bulk Purchase Annuity inflows partly offset 
PruFund and Wholesale Asset Management 
outflows driven by challenges in the market.
Find out more on pages 19-20
Adjusted operating 
profit before tax (AOP)
 
 
 
 
£837m
(2023: £797m)
AOP demonstrates our longer-term performance 
to equity holders, as it is less affected by short-
term market volatility and non-recurring items 
than IFRS profit before tax.
Performance in 2024 
AOP increased by 5% on 2023, driven by an 
increase in Asset Management and 
improvement in Corporate Centre with broadly 
stable performance in Life.
Find out more on pages 21-23
Operating change in 
Contractual Service Margin
 
 
 
 
 
£294m
(2023: £355m)
Includes changes from new business, interest 
accretion, experience changes and release of CSM 
but excludes the impact of short-term market 
movements, mismatches and restructuring costs.
Performance in 2024
Operating change in CSM decreased by £61m 
to £294m in 2024, due to reductions in with-
profits partly offset by shareholder annuities 
which benefitted from assumption changes.
Find out more on pages 23-24
IFRS result 
after tax
 
 
 
£(347)m
(2023: £309m)
Profit/(loss) after tax demonstrates our financial 
performance to shareholders during the year on 
an IFRS basis. 
Performance in 2024
Loss in 2024 driven by adverse short-term 
fluctuations in investment returns and an 
increased loss in the mismatch arising on 
application of IFRS 17.
Find out more on page 25 
Operating capital 
generation
 
 
 
 
 
£933m
(2023: £996m)
Operating capital generation demonstrates the 
longer-term view of the movements in our 
surplus capital. It is less affected by short-term 
volatility than total capital generation. 
Performance in 2024
Operating capital generation remains strong 
with lower expected returns partly offset by 
benefits from management actions.
Find out more on pages 26-27
Total capital 
generation
 
 
 
 
 
£1,108m
(2023: £358m)
Capital generation is an integral financial metric 
that measures the change in surplus capital 
during the period, before dividends and capital 
movements.
Performance in 2024
Capital generation has increased from 2023 
reflecting a robust operating performance, 
improved market movements and removal of 
regulatory restriction. 
Find out more on pages 26-27
Shareholder Solvency II 
coverage ratio
 
 
223%
(2023: 203%)
The shareholder view of the Solvency II 
coverage ratio provides a more relevant 
reflection of our capital strength than the 
regulatory Solvency II coverage ratio.
Performance in 2024
Strong operating capital generation and the 
impact from deleveraging activity during the 
year has contributed to an increase in solvency 
ratio. 
Find out more on page 28
Dividend per share 
(ordinary)
 
 
20.1p
(2023: 19.7p)
Dividend per share is the return of value 
to shareholders for each share held.
Performance in 2024
The Board has agreed to pay a second interim 
dividend of 13.5p per share on 9 May 2025, 
meaning a total dividend of 20.1p per share.
Find out more on page 236
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Business and financial review continued
Financial highlights
18

AUMA increased over the year with positive market movements offsetting 
net client outflows
Assets under management and administration (AUMA) increased by £2.4 billion to £345.9 billion (31 December 2023: £343.5 
billion) as a result of favourable market movements which offset total net outflows of £9.5 billion (2023: £4.7 billion). The acquisition 
of a further stake in Continuum in March 2024 increased AUMA by £2.0 billion and a further £1.1 billion was a result of the 
acquisition of BauMont Real Estate Capital (BauMont) in October 2024.
Net flows from open business primarily includes flows from Asset Management, PruFund, Shareholder annuities and advice which 
have fallen to net outflows of £1.9 billion (2023: £1.7 billion inflows) mainly due to challenging market conditions. Net outflows from 
Shareholder annuities have improved following £0.9 billion of bulk purchase annuity (BPA) inflows.
The following table shows an analysis of AUMA and net client flows by segment:
Net client flows
For the year ended 31 December
Net flows 
from open business
Net flows 
other
Total net 
client flows
AUMA
i
As at 31 December
2024
2023
2024
2023
2024
2023
2024
2023
£bn
£bn
£bn
£bn
£bn
£bn
£bn
£bn
Institutional Asset Management
ii
 
(0.9)  
(0.7)  
—  
—  
(0.9)  
(0.7)  
96.1  
98.2 
Wholesale Asset Management
ii
 
—  
1.5  
—  
—  
—  
1.5  
62.8  
55.0 
Other Asset Management
 
—  
—  
—  
—  
—  
—  
0.9  
1.0 
Total Asset Management
 
(0.9)  
0.8  
—  
—  
(0.9)  
0.8  
159.8  
154.2 
With-profits: PruFund
 
(0.9)  
1.0  
—  
—  
(0.9)  
1.0  
64.0  
61.2 
With-profits: traditional
 
—  
—  
(4.8)  
(4.2)  
(4.8)  
(4.2)  
61.6  
65.0 
Shareholder annuities
 
(0.2)  
(0.4)  
—  
—  
(0.2)  
(0.4)  
15.1  
15.8 
Other Life
ii
 
0.1  
0.3  
(2.8)  
(2.2)  
(2.7)  
(1.9)  
44.4  
46.0 
Total Life
iii, iv
 
(1.0)  
0.9  
(7.6)  
(6.4)  
(8.6)  
(5.5)  
185.1  
188.0 
Corporate assets
 
—  
—  
—  
—  
—  
—  
1.0  
1.3 
Total
 
(1.9)  
1.7  
(7.6)  
(6.4)  
(9.5)  
(4.7)  
345.9  
343.5 
i
£18.0 billion (31 December 2023: £14.1 billion) of total AUMA relates to assets under advice. 
ii
£5.7 billion AUMA relates to M&G Direct, transferred from Life to Asset Management and £2.1 billion Group Investment Linked Plan business transferred 
from Asset Management to Life. Both transfers took effect from 31 December 2024. 
iii
£156.1 billion of AUMA of Life is managed internally by the Group’s Asset Management business (31 December 2023: £160.3 billion).
iv
Previous operating segments ‘Life’ and ‘Wealth’ have been replaced with one new operating segment, ‘Life’. Comparatives for 2023 are presented on the 
new segment basis. PruFund includes both UK and non-UK.
Asset Management 
Asset Management remained resilient with net client outflows of £0.9 billion (2023: £0.8 billion net client inflow) reflecting net 
neutral flows in Wholesale despite challenging market conditions and an improvement in net client outflows in UK Institutional as 
we continue to grow the International business.
International Institutional Asset Management net client inflows were £2.9 billion (2023: £5.4 billion). A focus on strengthened 
performance for the international business, particularly in fixed income channels, attracted net client inflows but this was impacted 
by one-off larger redemptions in South Africa and Australia. The net client inflows in International were offset by net client outflows 
from Institutional Asset Management in the UK, which reduced to £3.8 billion compared to £6.1 billion in 2023, with ongoing de-
risking in defined benefit corporate schemes driving continued outflows. Poorer performance in Real Estate across UK and 
International dampened flows with net outflows £0.5 billion (2023: £0.2 billion).
Institutional AUMA reduced £2.1 billion to £96.1 billion as at 31 December 2024. As part of the reorganisation of the business to two 
segments, £2.1 billion of Group Investment Linked Plan business transferred from Asset Management to Life, which combined with 
the net client outflows of £0.9 billion more than offset the increase of £1.1 billion AUMA from the acquisition of BauMont.
Our expertise in private assets, which offers private fixed income, alternatives, real estate and infrastructure equity offerings, is a 
key component of our Institutional investment capability, and represents a resilient, high-margin source of revenues. Our private 
assets under management increased modestly to £74.1 billion of AUMA as at 31 December 2024 (31 December 2023: £73.4 billion) 
strengthened by our acquisition of BauMont.
In Wholesale Asset Management, challenges seen in the market throughout 2024 are reflected in the net nil flows (2023: £1.5 
billion net inflows). We continue to feel the impact of some clients adjusting their investment strategy to low risk alternatives, 
particularly in the UK. This has been offset by growth in our specialised Investment Solutions channel, which secured further 
mandates and net inflows during 2024. 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Business and financial review continued
AUMA and net client flows
19

Our Wholesale funds performance continues to be strong, with 53%, 63% and 59% of our Wholesale funds ranked in the upper 
performance quartiles over one, three and five years as of 31 December 2024 (2023: 51%, 64% and 69% over one, three and 
five years).
Wholesale AUMA increased £7.8 billion to £62.8 billion as at 31 December 2024, benefitting from the transfer of M&G Direct 
business with AUMA of £5.7 billion at 31 December 2024 from Life as part of the reorganisation of the business. Wholesale AUMA 
also benefitted from market and other movements of £2.1 billion due, in particular, to stronger equity markets in the UK, US and 
Europe. 
Life
As we reposition our Life business for continued growth, flows were bolstered by gross client inflows from bulk purchase annuity 
(BPA) transactions in 2024 of £0.9 billion (2023: £0.6 billion) including inflows from our first Value Share BPA transaction, which 
is unique in the market. However, total net client outflows from open business for Life were £1.0 billion (2023: £0.9 billion net 
client inflows) due to outflows from PruFund. Life net client flows from open business includes PruFund, Shareholder annuities 
and advice.
PruFund, our insurance-based smoothing solution offering a blend of public and private investments to clients, had net client 
outflows of £0.9 billion (2023: £1.0 billion net client inflows) with the continued higher interest rate environment contributing to the 
outflows as clients are attracted to cash and guaranteed solutions. Over the second half of 2024, we experienced improvements in 
both gross inflows and outflows to PruFund leading to a narrowing of net outflows.
Shareholder annuities net client outflows of £0.2 billion (2023: £0.4 billion) include the gross client inflows from BPAs offset by the 
expected outflows from annuities in payment of £1.1 billion (2023: £1.0 billion). 
Other Life includes advice net inflows of £0.6 billion (2023: £0.7 billion) including £0.3 billion net inflows following the acquisition of 
a further stake in Continuum in March 2024.
Total net client flows from the Life business were £8.6 billion outflows (2023: £5.5 billion) with expected net outflows for our 
traditional with-profits business and other small closed books of business of £7.6 billion (2023: £6.4 billion) adding to the net client 
outflows from open business. 
Total Life AUMA reduced £2.9 billion to £185.1 billion due to the net client outflows which were partly offset by positive market and 
other movements of £5.7 billion, including £2.0 billion following the acquisition of a further stake in Continuum. 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Business and financial review continued
20

Adjusted operating profit grows 5% with IFRS result impacted 
by high interest rates
Adjusted operating profit before tax
Adjusted operating profit before tax increased by 5% to £837 million for the year ended 31 December 2024 (2023: £797 million), 
an increase of 19% in Asset Management was partly offset by a small reduction in Life.
The following table shows an analysis of adjusted operating profit before tax by segment:
2024
2023
For the year ended 31 December
£m
£m
Asset Management
 
289  
242 
Revenue
i
 
1,008  
995 
Costs
 
(774)  
(791) 
Performance fees
 
35  
30 
Investment income and minority interest
 
20  
8 
Life
ii
 
746  
755 
With-profits: PruFund
 
226  
236 
With-profits: traditional
 
222  
263 
Shareholder annuities
 
308  
331 
Other Life
 
(10)  
(75) 
Corporate Centre
ii
 
(198)  
(200) 
Adjusted operating profit before tax
 
837  
797 
i
£324 million of the revenue is in respect of assets managed on behalf of Life (2023: £309 million).
ii
Previous operating segments ‘Life’ and ‘Wealth’ have been replaced with one new operating segment, ‘Life’. The comparatives for Life and Corporate 
Centre have been restated to reflect the revised segments and the adjustment of some advice-related costs.
Asset Management
Asset Management adjusted operating profit before tax increased to £289 million for the year ended 31 December 2024 (2023: 
£242 million) driven by the combination of a 1% increase in revenue to £1,008 million (2023: £995 million) and a 2% reduction in 
operating costs to £774 million (2023: £791 million). We are starting to see the impact of the actions to grow and simplify the Asset 
Management business as part of our strategy. Cost reductions from the delivery of initiatives that are part of our transformation 
programme more than offset the impact of inflation and demonstrate the continued focus on cost discipline. This is reflected in the 
improvement in the cost/income ratio for the Asset Management business to 76% (2023: 79%). 
Revenue earned by Institutional Asset Management was £594 million (2023: £588 million). This increase primarily reflects higher 
fees earned on public fixed income investments driven by higher average AUMA across the year, partly offset by reductions in 
revenue from the Real Estate business as a result of lower property valuations. In Wholesale Asset Management, revenue 
increased to £414 million (2023: £407 million) due to higher AUMA. 
The average fee margin for Asset Management of 32 bps for 2024 was marginally down from 33 bps for 2023. Average fee margins 
in the Institutional Asset Management business decreased to 38 bps for 2024 from 39 bps for 2023, while Wholesale Asset 
Management fee margins reduced to 56 bps in 2024 from 58 bps in 2023 mainly due to the concentration of new flows in lower 
margin funds.
Asset management adjusted operating profit before tax has also benefited from an increase in investment return of £12 million to 
£36 million (2023: £24 million) reflecting foreign exchange revaluation gains. Investment return relates to returns on seed 
investments, units held to hedge management incentive schemes, interest income on cash balances and any foreign exchange 
revaluation impacts. 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Business and financial review continued
Earnings
21

Life
Adjusted operating profit before tax from our Life business reduced by £9 million to £746 million (2023: £755 million) with 
decreases in with-profits and shareholder annuities, offset by an improvement in the result in Other Life.
With-profits: PruFund
The table below shows a further analysis of the adjusted operating profit before tax from PruFund:
2024
2023
£m
£m
CSM release to adjusted operating profit
 221  
242 
Expected return on excess assets
i
 18  
33 
Other
 (13)  
(39) 
PruFund adjusted operating profit before tax
 226  
236 
i
Excess assets net of financial liabilities.
The Contractual Service Margin (CSM) for PruFund is primarily 
based on the expected value of future shareholder transfers. A 
decrease in the CSM amortisation rate, driven by strengthening 
of persistency assumptions at the end of 2023, results in profit 
being spread over a longer period and is the main driver of the 
reduction in the amount of CSM released to adjusted operating 
profit. The CSM release of £221 million (2023: £242 million) is 
10.8% (2023: 11.6%) of the opening CSM attributable to the 
shareholder for this business.
The expected return on excess assets decreased by £15 million to £18 million (2023: £33 million). As the expected rate of return is 
set at the start of the reporting period, a rise in risk-free rates over 2023 and a reduction in the excess assets allocated to cash 
resulted in a higher expected rate of return in 2024 of 6.8% compared to 6.0% in 2023, which resulted in a £7 million increase in 
the expected return on shareholders’ share of excess assets allocated to PruFund. However, this was more than offset by an 
increase of £22 million to £31 million (2023: £9 million) in the loss from the swap arrangement to monetise a proportion of future 
shareholder transfers entered into between the With-Profits Fund and the shareholder in 2023 due to the timing of the transaction. 
The reduction of other losses by £26 million to £13 million (2023: £39 million) is primarily due to 2023 including a one off loss of £28 
million at the date the swap arrangement between the With-Profits Fund and the shareholder was transacted due to the valuation 
difference between the real world valuation of the swap liability created relative to the IFRS 17 measurement basis.
With-profits: traditional
The table below shows a further analysis of the adjusted operating profit before tax from traditional with-profits business:
2024
2023
£m
£m
CSM release to adjusted operating profit
 198  238 
Expected return on excess assets
 36  35 
Other
 (12)  (10) 
Traditional with-profits adjusted operating 
profit before tax
 222  263 
The CSM for traditional with-profits at the start of 2024 is lower 
than at the start of 2023, largely as a result of negative market 
movements over 2023. There has also been the reduction in the 
CSM amortisation rate for PruFund as outlined above. Both of 
these factors result in a reduction in the amount of CSM released 
to adjusted operating profit to £198 million (2023: £238 million). 
This represents 12.8% (2023: 14.0%) of the opening CSM 
attributable to the shareholder. The amortisation rate of the 
traditional with-profits business is greater than PruFund as this 
business is more mature and is running off faster. 
The expected return on the shareholders' share of excess assets in traditional with-profits has increased by £1 million to £36 million 
(2023: £35 million). The expected rate of return is set at the same rate for all the With-Profits Fund excess assets and therefore, has 
increased for excess assets allocated to traditional with-profits in line with PruFund. The impact from the increase in expected rate 
of return to 6.8% largely offsets the impact from the slight reduction in excess assets allocated to the traditional with-profits 
business due to it being in structural run-off.
The other loss of £12 million (2023: £10 million) primarily relates to expense overruns on group pensions new business.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Business and financial review continued
22

Shareholder annuities
The table below shows a further analysis of the adjusted operating profit before tax from shareholder annuities:
2024
2023
£m
£m
Expected return on excess assets
 147  205 
CSM release
 113  96 
Risk adjustment unwind
 
21  
19 
Asset trading and portfolio management actions
 
—  
2 
Experience variances
 
2  
9 
Other provisions and reserves
 25  
— 
Shareholder annuities adjusted operating 
profit before tax
 308  331 
Shareholder annuities adjusted operating profit before tax has 
decreased by £23 million to £308 million (2023: £331 million). 
The recurring sources of earnings from the annuity book are 
primarily the returns on excess assets over and above the IFRS 
17 insurance liabilities based on long-term expected investment 
returns and the release of the CSM. 
The expected return on excess assets, has decreased by £58 
million to £147 million as a result of a reduction in the expected 
rate of return and in the value of the excess assets. The expected 
rate of return is set at the start of the reporting period and 
reduced from 6.6% for 2023 to 5.6% for 2024, driven by a 
reduction in expected risk premium above the risk-free rate. The 
expected risk premium has reduced due to a move into more 
liquid assets in the annuity portfolio to support writing of BPAs.
The release of the CSM to adjusted operating profit for shareholder annuities was £113 million compared to £96 million in 2023, 
benefitting from a higher CSM. The CSM release is calculated based on the opening CSM adjusted for new business, interest 
accreted and assumption changes during the period. The main driver of the higher CSM arises from changes to our assumptions 
on future mortality improvements which contributed £244 million. The CSM released represents 7.6% of the 2024 CSM before 
amortisation (2023: 7.2%).
Other provisions and reserves of £25 million (2023: £nil) in 2024 relates to a change in persistency assumptions to reflect 
experience on the lifetime mortgages book. The experience shows an overall expected increase in early redemptions however the 
loss has been more than offset by a reduction in the value of the guarantee provided to protect against negative equity on this 
book, resulting in an overall gain of £25 million.
The credit quality of fixed income assets in the annuity portfolio remained strong in 2024. 99% of the debt securities held by the 
shareholder annuity portfolio are investment grade and only 18% are BBB. In addition, over 82% of the shareholder annuity 
portfolio is held in debt securities categorised either as Risk Free or Secured (including cash). The downgrade experience (defined 
as movements in BBB notching and, otherwise, letter downgrades) in 2024 has been relatively light, with less than 3% of bonds in 
the shareholder annuity portfolio subject to a downgrade, and overall a net upgrade in bonds has occurred in 2024.
Other Life
The improvement in Other Life of £65 million to £10 million loss (2023 £75 million loss) is primarily due to a number of differing one-
off items in 2023 and 2024. These include the loss of £24 million in 2023 due to an increase in the provision in 2023 under an 
agreement to reimburse the With-Profits Fund for its contribution to the costs for growing the business written in Poland that did 
not repeat in 2024 and a £4 million benefit in 2024 following the exit of our digital wealth partnership with MoneyFarm at the end of 
2023. Additionally, actions taken to improve profitability of our platform and advice businesses and the cost base in our service 
companies contributed to the reduced loss in 2024.
Corporate Centre
The loss in Corporate Centre has decreased by £2 million to £198 million (2023: £200 million) as a reduction in finance costs on 
subordinated debt, following repurchase and redemption of the subordinated notes in June and July 2024, was partly offset by a 
reduction in interest income and profit from our treasury operations. Underlying Head Office expenses remained broadly flat on 
2023. 
Operating change in Contractual Service Margin (CSM)
Operating change in CSM decreased to £294 million in the year ended 31 December 2024 (2023: £355 million). The reduction in 
contribution from with-profits is driven by a change in the value of projected future shareholder transfers and is partly offset by an 
increase in shareholder annuities, primarily due to a large benefit from longevity assumption changes. The CSM also benefitted 
from positive market movements leading to a 10% increase since the start of the year to £6.0 billion (2023: £5.5 billion).
The following table shows a breakdown of the operating change in CSM:
2024
2023
i
For the year ended 31 December
£m
£m
With-profits: PruFund
 
99  
244 
With-profits: traditional
 
23  
67 
Shareholder annuities
 
172  
36 
Other
 
—  
8 
Operating change in CSM
 
294  
355 
i Previous operating segments ‘Life’ and ‘Wealth’ have been replaced with one new operating segment, ‘Life’. Comparatives for 2023 are presented on the new 
segment basis. PruFund UK and non-UK business were previously presented separately in ‘Wealth’ and ‘Life’ operating segments, respectively.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Business and financial review continued
23

With-profits: PruFund
The following table provides an analysis of the key drivers of the operating change in the CSM for PruFund: 
2024
2023
For the year ended 31 December
£m
£m
Expected real-world return
 320  339 
Release of CSM to adjusted operating profit
 (221)  (242) 
New business
 
71  108 
Assumption changes and variances
 (71)  39 
With-profits: PruFund operating change in CSM
 99  244 
The expected real-world return on the CSM for PruFund 
business more than offset the release of the CSM to adjusted 
operating profit, resulting in a net contribution to operating 
change in CSM of £99 million (2023: £97 million). The expected 
rate of return is determined at the start of the year and is 
applied to the Variable Fee
i. The expected rate of return 
decreased to 8.2% for 2024 (2023: 8.5%), driven by our view of 
long-term excess returns on equities above risk-free rates 
falling. The impact of this on the expected real-world return is 
partly offset by the impact of the increase in the opening 
Variable Fee, reflecting the growth of the business over 2023. 
PruFund new business contribution to the CSM reduced to £71 million (2023: £108 million), the decrease relative to 2023 mainly 
reflects the lower levels of new business consistent with the reduction in inflows for PruFund.
The loss from assumption changes and variances of £71 million (2023: £39 million gain) in 2024 is primarily a result of a reduction in 
projected future shareholder transfers, mainly due to a reduction in expected future investment return assumption changes 
following a full rebuild of our prospective with-profits modelling. The gain in 2023 was driven by a reduction in expected future 
investment management expenses on PruFund business.
With-profits: Traditional
The following table provides an analysis of the key drivers of the operating change in the CSM for traditional with-profits:
2024
2023
For the year ended 31 December
£m
£m
Expected real-world return
 272  309 
Release of CSM to adjusted operating profit
 (198)  (238) 
Assumption changes and variances
 (51)  
(4) 
With-profits: traditional operating change in CSM  23  
67 
The expected real-world return more than offsets the release 
of the CSM to adjusted operating profit, resulting in a net 
contribution to operating CSM of £74 million (2023: £71 million). 
The expected rate of return decreased to 8.2% pa for 2024 
(2023: 8.5% pa), for the same reasons as noted for PruFund. 
However, there was also a reduction in opening Variable Fee 
for traditional with-profits reflecting the structural run-off of the 
business. Both the reduction in expected rate of return and 
lower opening Variable Fee contributed to the fall in the 
expected real-world return to £272 million (2023: £309 million).
The loss from assumption changes and variances was £51 million (2023: £4 million) in 2024. Similar to PruFund this has been 
impacted by the full rebuild of our prospective with-profits modelling, largely explaining the movement. The impact is smaller than 
for PruFund as the traditional book is less sensitive to changes in future investment return. The 2023 loss was primarily due to 
negative persistency experience compared to our long term assumptions.
Shareholder annuities 
The following table provides an analysis of the key drivers of the operating change in the CSM for shareholder annuities:
2024
2023
For the year ended 31 December
£m
£m
Interest accreted on the CSM
 37  30 
Release of CSM to adjusted operating profit
 (113)  (96) 
New business
 
17  42 
Assumption changes and variances
 231  60 
Shareholder annuities operating change in CSM
 172  36 
The increase in the interest accreted on the CSM, new 
business contribution and the benefit from assumption 
changes have more than offset the release of the CSM to 
adjusted operating profit resulting in a net contribution to 
operating change in CSM of £172 million (2023: £36 million).
Assumption changes and variances have increased to £231 
million (2023: £60 million) due to changes to our assumptions 
on future mortality improvements which contributed £244 
million partly offset by an increase in short-term expense 
assumptions. In 2023, the impact from longevity assumption 
changes was lower and also benefitted from favourable 
experience variances.
The contribution from new business to the operating change in CSM includes the bulk purchase annuity transactions completed 
and other top-ups on existing business.
Interest accreted on the CSM is calculated based on the opening CSM including new business and assumption changes. The 
impact of assumption changes has led to a £7 million increase in interest accreted on the CSM. The interest rate is based on the 
forward curve ‘locked in’ at IFRS 17 transition date (1 January 2022) and has remained at 2.3%.
i
The Variable Fee is the amount of the Group’s share of the fair value of the underlying items less fulfilment cash flows that do not vary based on the returns 
on underlying items. Further information is provided in Note 1.5. 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Business and financial review continued
24

IFRS result after tax
The following table shows a reconciliation of adjusted operating profit before tax to IFRS result: 
2024
2023
For the year ended 31 December
£m
£m
Adjusted operating profit before tax
 
837  
797 
Short-term fluctuations in investment returns
 
(643)  
(171) 
Mismatches arising on application of IFRS 17
 
(333)  
(41) 
Amortisation and impairment of intangible assets acquired in business combinations
 
(115)  
(39) 
Profit on disposal of business and corporate transactions
 
11  
— 
Restructuring costs and other
i
 
(106)  
(141) 
IFRS (loss)/profit before tax and non-controlling interests attributable to equity holders
 
(349)  
405 
IFRS profit attributable to non-controlling interests
 
17  
16 
IFRS (loss)/profit before tax attributable to equity holders
 
(332)  
421 
Tax charge attributable to equity holders
 
(15)  
(112) 
IFRS (loss)/profit after tax attributable to equity holders
 
(347)  
309 
i
Restructuring and other costs excluded from adjusted operating profit relate to transformation costs allocated to the shareholder. These differ to 
restructuring costs included in the analysis of administrative and other expenses in Note 7 which include costs allocated to the policyholder. 
The IFRS result after tax attributable to equity holders for the year ended 31 December 2024 is a loss of £347 million (2023: £309 
million profit). Adjusted operating profit before tax has been offset by losses on non-operating items predominately from short-
term fluctuations in investment returns and an increased loss in the mismatches arising on application of IFRS 17. 
Losses from short-term fluctuations in investment returns of £643 million (2023: £171 million) primarily comprise a £247 million loss 
(2023: £121 million loss) from the difference in actual and expected long-term investment return on surplus assets backing the 
shareholder annuity portfolio, which has increased due to a rise in yields during 2024 and a £227 million loss (2023: £4 million gain) 
on interest rate swaps purchased to protect the Solvency II capital position against falls in interest rates driven by rises in risk-free 
rates in 2024. There were also losses of £98 million (2023: £123 million loss) on hedging instruments held to protect the Solvency II 
capital position from falling equity markets, due to rises in equity values during the year. 
Mismatches arising on application of IFRS 17 primarily relates to a mismatch which occurs in relation to non-profit annuity business 
in the With-Profits Fund generating a £239 million loss in 2024 (2023: £18 million loss). This mismatch increased in 2024 due to a 
reduction in the fair value of non-profit annuity business in the With-Profits Fund driven by a revised fair value calibration of the 
business to allow for the UK reforms to Solvency II and longevity assumption changes. Over the expected term of the contracts this 
mismatch is expected to slowly unwind as the profit on non-profit business in the With-Profits Fund is recognised. Additionally, the 
mismatch for annuities due to divergence between locked-in rate used to value the CSM and valuation discount rate of £89 million 
in 2024 (2023: £24 million) increased mainly due to a higher longevity assumption impact in 2024.
Amortisation and impairment of intangibles assets of £115 million (2023: £39 million) includes in 2024, £79 million impairment in 
relation to platform, advice and model portfolio service businesses following the refresh of our Wealth strategy and reassessment 
of growth forecasts in the current macro-economic environment, and £30 million impairment of responsAbility due to changes in 
forecast revenue synergies (see Note 13).
Profit on disposal of business and corporate transactions includes gains resulting from the repurchase of subordinated notes in 
June 2024 (see Note 26) of £29 million, partly offset by the increase in a provision for redress to customers in the platform business 
relating to matters which occurred prior to the Group’s acquisition of the relevant business.
In the year ended 31 December 2024, restructuring costs and other of £106 million (2023: £141 million) mainly relates to £44 million 
in relation to actions taken to reduce our cost base and £21 million of investment spend in building out capacity in our Asset 
Management business.
The equity holders’ tax charge for the year ended 31 December 2024 is £15 million (2023: £112 million tax charge) representing an 
effective tax rate of (4.5)% (2023: 26.6%). Excluding non-recurring items, the equity holders’ effective tax rate is 12.0% (2023: 
28.7%). The equity holders’ effective tax rate of (4.5)% (2023: 26.6%) represents a tax charge on the equity holders’ pre-tax loss. 
This rate diverges from the anticipated tax benefit at the UK statutory effective rate of 25.0% (2023: 23.5%), mainly due to the 
adverse effects of non-deductible expenses and differences in the taxation of the life insurance business.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Business and financial review continued
25

Operating capital generation cumulative 3 year target of £2.7 billion 
exceeded and improved leverage ratio of 33% 
Capital generation
Operating capital generation of £933 million (2023: £996 million) continues to be strong, taking cumulative operating capital 
generation since the start of 2022 to £2.75 billion, and enabling us to beat our three-year cumulative target of £2.7 billion. Total 
capital generation was £1,108 million for the year ended 31 December 2024 (2023: £358 million) with lower operating capital 
generation being more than offset by a much improved result from market movements and the impact of removing the eligible own 
funds restriction.
The following table shows an analysis of total capital generation:
2024
2023
For the year ended 31 December
£m
£m
Asset Management
 
261  
246 
Life
 
616  
726 
Corporate Centre
 
(233)  
(220) 
Underlying capital generation
 
644  
752 
Other operating capital generation
 
289  
244 
Operating capital generation
 
933  
996 
Market movements
 
(59)  
(507) 
Restructuring and other
 
(135)  
49 
Tax
 
153  
36 
Eligible own funds restriction
 
216  
(216) 
Total capital generation
 
1,108  
358 
Underlying capital generation
Underlying capital generation reduced in the year ended 31 December 2024 to £644 million (2023: £752 million), mainly due to a 
£170 million reduction in shareholder annuities which was partly offset by an improved result from Asset Management.
2024
2023
For the year ended 31 December
£m
£m
Asset Management
 261  246 
Life
i
 616  726 
With-profits: PruFund
 239  240 
– In-force
 264  
261 
– New business
 
(25)  
(21) 
With-profits: traditional
 190  
182 
Shareholder annuities
 197  367 
Other life
 
(10)  
(63) 
Corporate Centre
i
 (233)  (220) 
Underlying capital generation
 644  752 
i
Previous operating segments ‘Life’ and ‘Wealth’ have been replaced 
with one new operating segment, ‘Life’. The comparatives for Life and 
Corporate Centre have been restated to reflect the revised segments 
and the adjustment of some advice-related costs.
In Asset Management, the impact of higher adjusted operating 
profit resulted in an improvement in own funds. This is partially 
offset by a reduction in the capital released in 2024.
The contribution to underlying capital generation from PruFund 
remained stable at £239 million (2023: £240 million). In-force 
business generated £264 million (2023: £261 million) reflecting 
the impact of reductions in the expected real-world return on 
shareholder transfers from 8.5% pa in 2023 to 8.2% pa in 2024, 
offset by the reduction in the impact from equity hedging 
following a decrease in exposure over 2023. New business 
strain from the PruFund business has increased to £25 million 
(2023: £21 million) due to a reduction in long-term risk free 
rates over 2023, which reduces the value of shareholder 
transfers, and more than offsets the reduction in new business 
strain from lower sales.
Traditional with-profits business generated underlying capital 
of £190 million, a slight increase on the prior year (2023: £182 
million). The small improvement in underlying capital 
generation is driven by a fall in equity hedges over 2023, 
reflecting lower exposure to equity markets.
Underlying capital generation from shareholder annuities decreased to £197 million (2023: £367 million). A reduction in the surplus 
assets in the annuity portfolio, and a lower expected rate of return on the surplus assets, contributes £53 million of the reduction. A 
one-off reduction in underlying capital generation of £42 million in 2024 is due to the regulatory change at 31 December 2023 to 
remove a restriction that applied in relation to the transition from Solvency I to Solvency II. Underlying capital generation also 
includes the £64 million (2023: £12 million) capital strain of writing new bulk purchase annuities in 2024.
The negative contribution from Other Life has reduced in 2024 to £10 million from £63 million in 2023, mainly reflecting the 
movement in adjusted operating profit.
Corporate Centre negative contribution increased mainly due to higher costs.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Business and financial review continued
Capital and liquidity
26

Operating capital generation
Operating capital generation decreased to £933 million (2023: £996 million). The reduction in underlying capital generation is partly 
offset by an improvement in other operating capital generation.
2024
2023
For the year ended 31 December
£m
£m
Underlying capital generation
 644  752 
Model improvements
 160  
126 
Assumption changes
 
163  
(10) 
Management actions and other 
(incl. experience variances)
 
(34)  
128 
Other operating capital generation
 289  244 
Operating capital generation
 933  996 
Other operating capital generation has increased to £289 
million (2023: £244 million) with model improvements and 
assumption change benefits offsetting reductions in 
management actions and experience variances.
Model improvements of £160 million (2023: £126 million) 
include the impact from the full rebuild of the prospective with-
profits modelling which took place in 2024. This rebuild 
reduces future shareholder transfers offset by a larger 
reduction in capital backing the shareholder transfers. Overall, 
the rebuild reflects that fewer management actions are taken 
to protect the With-Profits Fund which means under the 1-
in-200 scenario shareholder transfers remain higher, reducing 
capital requirements. This has no impact on policyholder 
protection. The model change benefit in 2023 was largely a 
reduction in operational risk capital.
Assumption changes of £163 million (2023: £10 million loss) reflect the positive impact from changes to longevity assumptions 
consistent with the benefit seen in adjusted operating profit, due to lower assumed level of future mortality improvements.
Management actions and other largely reflect the £43 million beneficial impact of changes to the strategic asset allocation of the 
With-Profits Fund and £62 million contribution from distribution of excess surplus from the with-profits inherited estate which 
increases future shareholder transfers. These benefits are more than offset by £54 million increase in capital requirements on 
future new business and £77 million unfavourable non-market experience variances (2023: £55 million loss from experience 
variance). Asset trading in the annuity portfolio contributed £11 million in 2024 (2023: £52 million contribution).
Total capital generation
Total capital generation was £1,108 million for the year ended 31 December 2024 (2023: £358 million). 
Market movements over 2024 have resulted in a negative impact of £59 million (2023: negative £507 million). The main drivers of 
market movements include a loss on interest rate swaps, designed to protect the Solvency II capital position in a falling interest 
rate environment, of £227 million (2023: £4 million gain) and a loss on the value of surplus assets in the annuity portfolio of 
£307 million (2023: £93 million loss). These losses are partly offset by a gain of £142 million (2023: £321 million loss) arising from a 
rise in the present value of shareholder transfers less equity hedges, driven by the increase in interest rates, and gains on other 
assets. Additionally, the reduction in Solvency Capital Requirements and risk margin net of TMTP attributable to market 
movements is a benefit of £254 million compared to £146 million in 2023 driven by the increase in risk-free rates. Market 
movements in 2023 included a negative impact of £264 million in respect of the UK Government’s consultation on ground rents, 
which had £nil impact in 2024.
There are limits, prescribed by the regulator, on the amount of different types of own funds that can be used to demonstrate 
solvency. While the capital remains available to the Group, where the sum of capital classed as Tier 2 and Tier 3 exceeds 50% of 
the regulatory Group Solvency Capital Requirement (SCR), own funds must be restricted by this amount to determine eligible own 
funds. As at 31 December 2023 the restriction was £216 million which was released in the year ended 31 December 2024 following 
the subordinated debt deleveraging actions announced in June 2024.
Restructuring costs and other movements of £135 million (2023: £49 million) includes the impact on the capital position of restructuring 
costs which are relatively stable year on year. These are partly offset by the net benefits from the implementation of the Solvency 
UK reforms in the year which include the removal of the matching adjustment cap on sub-investment grade assets, applying the 
fundamental spread by notched credit rating in the capital calculation and the introduction of fundamental spread additions in the 
matching adjustment. These changes result in a £16 million capital benefit in 2024. In 2023, there was a £177 million benefit from 
the impact of the Solvency UK reforms, comprising a reduction in the risk margin and the removal of a restriction that applied in 
relation to transition from Solvency I to Solvency II. 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Business and financial review continued
27

Capital position
£8.5bn
£8.9bn
£3.8bn
£4.4bn
¢ Own funds
¢ SCR
The Group’s shareholder Solvency II coverage ratio increased 
to 223% (31 December 2023: 203%). Shareholder Solvency II 
surplus increased to £4.7 billion as at 31 December 2024 
(31 December 2023: £4.5 billion), with a reduction in the SCR 
offsetting a decrease in eligible own funds. Eligible own funds 
includes Present Value of future Shareholder Transfers (PVST) 
of £4.3 billion (31 December 2023: £4.0 billion). The increase in 
surplus reflects the total capital generation of £1,108 million, 
partly offset by negative capital movements of £924 million. 
These were mainly the payment of dividends to shareholders 
and the impact of subordinated debt deleveraging actions. The 
reduction in SCR is driven by model changes and rise in yields.
Our With-Profits Fund continues to have a substantial Solvency 
II surplus and a coverage ratio of 284% (2023: 403%). The fall in 
ratio reflects a distribution of excess surplus from the With-
Profits inherited estate and an increase in the SCR. A 
component of the increase in SCR arises from a full rebuild of 
the prospective with-profits modelling.
Reflecting the With-Profits Fund’s strong solvency position, a decision was made to rationalise and simplify the number of 
protective management actions which may be taken in extreme stress scenarios to ensure that management are not unnecessarily 
constrained as regards the actions that they may take in extreme stress and thereby have appropriate freedom to act to protect 
the long-term interests of policyholders. This increases the capital requirements of the With-Profits Fund. The fund retains a 
substantial solvency buffer and there are no changes to policyholder outcomes.
The regulatory Solvency II coverage ratio of the Group as at 31 December 2024 is 168% (31 December 2023: 167%). This view of 
solvency combines the shareholder position and the With-Profits Fund, but excludes all surplus within the With-Profits Fund.
Capital Management 
Framework
The primary focus of our capital 
management framework is to 
maintain financial strength and 
reward shareholders with 
attractive returns. This is achieved 
through actively managing M&G’s 
solvency position and the quality of 
capital held.
When deploying additional capital, 
we prioritise investments that can 
generate long-term sustainable 
earnings growth. Any investment is 
always measured against the 
financial attractiveness of capital 
returns, as well as our Risk 
Appetite Framework.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Business and financial review continued
28
Financial 
strength and 
flexibility
Considers shareholder 
Solvency II coverage ratio, 
Holding Company liquidity, 
and leverage ratio
Capital 
returns
When appropriate 
 
Attractive 
dividends
Progressive dividend policy
Investments 
in the business
Investments in our 
high returning 
growth businesses
Shareholder Solvency II surplus and ratio
2024
2023
223%
203%

Leverage Ratio
2024
2023
As at 31 December
£m
£m
Nominal value of subordinated debt
2,788
3,242
Shareholder Solvency II own funds
8,525
9,143
Leverage ratio
 33% 
 35% 
The leverage ratio is defined as the nominal value of debt as a 
percentage of the shareholder view of M&G plc’s Solvency II 
available own funds, which excludes any eligible own funds 
restriction noted in the capital position section above. Our 
leverage ratio of 33% (31 December 2023: 35%) has decreased 
as a result of the deleveraging actions announced in June 2024. 
The deleveraging actions comprised a repurchase of £161 million of 5.56% Sterling fixed rate subordinated notes for a 
consideration of £150 million on 19 June 2024 and, on 20 July 2024, the redemption of all £300m 3.875% Sterling fixed rate 
subordinated loan notes in issue, as described in Note 26.
Liquidity
The following table shows the movement in cash and liquid assets held by the Group’s holding companies during the period:
2024
2023
For the year ended 31 December
£m
£m
Opening cash and liquid assets at the 
beginning of the period
 
977  
986 
Cash remittances from subsidiaries
 
909  
725 
Corporate costs
 
(121)  
(129) 
Interest paid on core structural 
borrowings
 
(188)  
(189) 
Debt repurchase and redemption
i
 
(450)  
— 
Cash dividends paid to equity holders
 
(468)  
(462) 
Shares purchased by employee benefits 
trust
 
(4)  
(5) 
Acquisition of and capital injections into 
subsidiaries
 
(22)  
(66) 
Interest income on intercompany loans
 
36  
42 
Other
 
61  
75 
Closing cash and liquid assets at the 
end of the period
ii
 
730  
977 
Cash remittances from subsidiaries have increased to £909 
million compared to £725 million in 2023, reflecting the strong 
positions of both The Prudential Assurance Company Limited 
and M&G Group Limited. The increased remittances facilitated, 
in part, the payment of the repurchase and redemption of £450 
million of subordinated notes as part of the deleveraging 
actions announced in June 2024, reflected in the reduced total 
cash and liquid assets balance of £730 million at the end of the 
year. Following these actions, we now expect to operate at the 
level of cash and liquid assets at 31 December 2024.
Other movements in cash and liquid assets held by the holding 
companies represent the dividends and payments that arise in 
the normal course of business, including the interest paid on 
structural borrowings of £188 million.
i
On 19 June 2024 the Group completed a repurchase of £161 million of 5.56% sterling fixed rate subordinated notes for a consideration of £150 million. On 
20 July 2024, the Group redeemed, at par, all £300m 3.875% sterling fixed rate subordinated loan notes. See note 26 for further information.
ii
Closing cash and liquid assets at 31 December 2024 included a £705 million (2023: £940 million) inter-company loan asset with Prudential Capital plc, 
which acts as the Group’s treasury function.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Business and financial review continued
29

We have reviewed our sustainability strategy, focusing on areas that are 
important to M&G and where we can have positive real-world impact
Since 1848, we’ve been supporting customers to navigate 
uncertainties and harness opportunities through our insurance 
products and wider investment capabilities. 
As an asset manager and asset owner, our balanced and 
integrated business model helps us manage risk and 
opportunities on behalf of our customers and clients, investing for 
the longer term, with an active approach. This means identifying 
structural trends, conducting rigorous research, and staying 
innovative in the development of new products and services. 
This focus on delivering for our customers and clients has 
never been more important than in 2024, a year defined by 
significant global events such as major elections, geopolitical 
conflicts, and the average global temperature reaching 1.5°C 
above pre-industrial levels for the first time. 
As we look at our business, and how to adapt to a fast-moving 
external environment, we have four levers we use to manage 
sustainability risks and to drive positive change:
– Our investments 
– Our community impact 
– Our own operations and workforce
– Our advocacy and engagement
Over the last 12 months, we have continued to focus on our 
sustainability priorities of climate change and diversity and 
inclusion, and have used these levers to support the needs of 
our customers, clients, communities, colleagues and 
shareholders. 
Our investments
As stewards of our customers’ and clients’ capital, we need to 
assess and manage a complex range of risks and opportunities. 
Through our broad capabilities, we continue to provide our 
customers and clients with access to a range of sustainable 
investment options. These include products with defined 
sustainability objectives across our public asset fund ranges, 
as well as through our private asset business, including our 
emerging markets impact manager responsAbility, whose 
investment strategies fall under three key themes – climate 
finance, financial inclusion and sustainable food. We also 
support early-stage innovation through Catalyst, our purpose-
led private asset strategy, which invests in pioneering 
responsible enterprises. In 2024, the Catalyst team identified 
opportunities in a number of areas, including data centre 
cooling, low-carbon homes, and electric grid stability. 
Over the year, we have also backed sustainable office 
developments and social housing. 40 Leadenhall, developed and 
managed by M&G’s real estate business on behalf of our With-
Profits Fund was among the UK’s first buildings to target the 
NABERS certification, a reliable sustainability rating for a 
building’s efficiency across energy, water and waste. As one 
of the largest alternative lenders to the social housing sector, 
we have nearly £5 billion invested on behalf of our 
customers and clients.
In 2024, we reviewed our approach to assessing and managing 
climate risks and opportunities through the development of our 
Group Climate Action Framework, which provides a consistent 
approach to the climate transition for our investment and 
stewardship activities, across our business. As part of this 
work, we have expanded our set of interim targets to include 
asset alignment and engagement indicators. For more 
information on our approach to climate, see pages 64-81.
Our community impact
Our community investment programmes focus on providing 
education and skills to increase financial confidence and 
revitalise communities to deliver local, sustainable 
development. 
Through our work with The Talent Foundry, Age UK, and Junior 
Achievement, we have supported projects that give people 
essential skills to build their resilience and financial capability. 
Our work with Habitat for Humanity to turn unused spaces into 
homes and with the Tree Council, who create green spaces in 
urban schools, supports the regeneration of communities.
In total we committed £4.4 million through our community 
investment programmes in 2024 and look forward to 
continuing our support in 2025. For further details on our 
community investment, please see pages 60-63. 
Our operations and workforce
Across our own operations we continued efforts to reduce 
operational emissions against our 2030 targets. While we have 
made significant progress on Scope 1 and 2 emissions and are 
on track to deliver on our commitment to achieve 100% 
renewable energy procurement, we have seen an increase in 
emissions related to business travel. Further information on our 
operational climate activities can be found on pages 74-76.
We remain committed to creating a diverse and inclusive 
workplace where people feel valued and included, and in doing 
so seek to inspire colleagues to do their best for our clients. We 
have achieved 36% women in senior leadership roles, against 
our target of 40% by the end of 2025. The percentage of 
colleagues in senior leadership from minority ethnic 
backgrounds remains broadly consistent at 6.9% and we 
acknowledge that we have a way to go to reach our target of 
20% by the end of 2025. More information on D&I can be found 
on pages 41-43.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Our approach to sustainability
M&G's commitment to sustainability
30
“
We aim to use our 
strengths to manage our 
environmental impacts and 
contribute positively to the 
societies we serve.”
Kathy Ryan
Chief Sustainability Officer

Our advocacy and engagement
We understand the impact we can have through proactive 
engagement and advocating for sustainable business 
practices. In 2024, our asset manager continued to make 
progress on its climate, nature and social engagement 
programmes, reflecting our efforts to support our customers’ 
financial goals, by considering how their investments affect – 
and are affected by – what’s happening in our society and 
environment.
However, no single organisation, government, or individual can 
solve the challenges we face alone, and change is dependent 
on supportive public policy and regulatory frameworks. We 
recognise the complexity of these issues and the need to be 
agile in the evolving landscape. We remain focused on our 
partnerships and industry collaboration with our peers to 
support ambitious public policy to deliver the change we need.
Our new Group sustainability framework
In 2024, we undertook a review of our sustainability strategy to 
ensure we are focused on areas that are important to M&G and 
where we can have the most impact, resulting in the development 
of a new sustainability framework. We have grouped our activities 
under two themes – ‘Resilient planet’ and ‘Resilient societies’ - 
which include the work we do on climate, communities and 
people, with the addition of nature given its growing importance 
for our customers and clients and broader society. 
Our approach to sustainability is aligned with our purpose – to 
give everyone real confidence to put their money to work – and 
supports our broader Group strategy, delivering profitable 
growth where we can capture new opportunities to meet 
evolving client needs.
The resilient planet theme is supported by two pillars – 
‘Financing the climate transition’ and ’Developing our approach 
to nature’. Our work on financing the climate transition seeks to 
address the risks presented by climate change alongside 
capturing new opportunities to meet client needs. In 2025, we 
will use an updated Group Climate Action Framework and 
focus on the alignment of our portfolios with the transition to a 
low-carbon economy, including engagement where more 
progress is required. More details can be found on pages 65-71.
We also recognise the importance of addressing nature loss 
through the investments we own and manage, as well as 
measuring and reducing our operational impact. We are 
working to better understand our investment exposure to 
nature-related impacts, dependencies, risks and opportunities, 
and will share more detail on our approach in due course.
The resilient societies theme also comprises two pillars – 
‘Promoting financial confidence’ and ‘Building communities’, 
both of which build on the work we already do as part of our 
investment and corporate activities. Improved financial 
confidence supports people to access finance and make better 
decisions – something we believe we can influence by helping 
close the investment and advice gap, as well as investing in 
financial inclusion initiatives. Building communities includes 
targeted social infrastructure investments such as affordable 
housing and our community investment programme. 
We recognise we are in the early stages of tackling these 
issues, but believe we have an important role to play. 
During 2025 we will start to track and measure progress against 
our new sustainability framework using an initial set of 
performance indicators. As we monitor these indicators, we will 
develop a set of internal and external targets for each of the pillars.
Group Sustainability Framework
Resilient planet
Resilient societies
Financing the 
climate transition
Developing our 
approach to nature
Promoting 
financial confidence
Building 
communities
Supporting real-economy 
decarbonisation by investing in 
solutions and managing risks 
through the transition
Understanding how our business 
interfaces with nature, to manage 
risks and meet emerging customer 
and client expectations
Enabling informed decision-
making, building trust and 
narrowing the advice gap
Contributing to a more resilient 
society through social and 
community investments
Underpinned by 
responsible business 
practices
Sustainable 
operations
Corporate 
responsibility
Diversity 
& inclusion
Human 
Rights
Strengthening 
operational goals
Supporting the 
resilience and 
regeneration of 
communities
Continuing focus 
on gender 
and ethnicity 
representation
Ongoing 
commitment 
to support 
human rights
Developing our framework 
When developing our sustainability framework, we first conducted a materiality assessment that involved evaluating the most 
relevant issues in terms of impacts on M&G as well as on wider stakeholders. In this initial phase, we carried out a holistic 
review of risks and opportunities, incorporating views from over 100 internal stakeholders, including our long-term 
sustainability goals as a business. The material and emerging topics identified were used as the basis for our framework, 
alongside comprehensive research, customer and client assessment, regulatory and policy development analysis and 
consideration of our existing sustainability strengths. 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Our approach to sustainability continued
31

Financing the climate transition
As a long-term investor, we can enable our customers and 
clients to transition their investments to a low-carbon 
economy by investing in businesses that are driving and 
innovating in sustainable products and services, and using 
our influence as active investors to encourage companies 
to align to net zero carbon business models. By developing 
our climate research and investment strategies, we can 
provide customers and clients with access to companies 
and assets that are profitably navigating the transition to a 
low-carbon economy, leveraging our diversified 
investment capabilities across public and private markets.
Our target to achieve net zero across our operations and 
investments by 2050 remains, but we have refocused our 
investment approach to climate to strengthen its ability to 
deliver real-world impact. Our updated Group Climate 
Action framework is built around three levers - grow, align 
and reallocate - which we will use to manage climate-
related risks and opportunities on behalf of our clients. It is 
based on a more comprehensive assessment of transition 
alignment, including new interim targets, recognising the 
potential disconnect between portfolio decarbonisation 
and real-economy change.
The framework is focused on the investments we manage 
and administer, but we will continue to take action to 
decarbonise our direct operations and engage our supply 
chain. We will share more details when we publish our 
updated Group Climate Transition Plan. 
Developing our approach to nature
Nature is deteriorating globally, and biodiversity declining 
faster than any time in human history. Changes to natural 
systems, which are interconnected - including forests, 
oceans and rivers, soil and nutrient cycles, climate and 
weather patterns - will increase nature-related risks. If left 
unmanaged, they could have disruptive consequences on 
asset valuations, and potentially the stability of financial 
markets.
While developing our approach to nature, we recognise the 
importance of addressing nature loss through our 
investments, where our main risks and opportunities reside, 
as well as to measure and reduce our own impacts and 
dependencies on nature through our operations.
Engagement is an important lever for us, with nature being 
one of our key top-down stewardship programmes as an 
asset manager. M&G Investments is a participant in Nature 
Action 100 (NA100), a global investor-led engagement 
initiative focused on supporting greater corporate ambition 
and action to reverse nature loss. It takes part in working 
groups for five companies, three of which are extending its 
work on Climate Action 100 (CA100).
Together with our peers and industry network, we are looking 
to continue to participate in the evolving dialogue on the 
challenges for investors to effectively take action on nature 
loss. 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Our approach to sustainability continued
Resilient planet
32
Find out more on climate, including details of 
the Climate Action Framework on pages 65-73
Solar power deployment
Last year, Candi Solar, a clean energy company 
specialising in distributed solar power solutions for 
commercial and industrial (C&I) clients in India and 
South Africa, secured additional debt funding from a 
climate fund part managed by our emerging markets 
impact manager responsAbility. Candi Solar has 
pioneered end-to-end customised solar solutions, from 
finance and engineering to performance management 
for the C&I market. The funding will be used to scale its 
renewable energy portfolio in these regions. 
Regenerative agriculture
In 2024, our Catalyst strategy, backed by our With-Profits 
Fund, committed €150 million to the Regenerate European 
Sustainable Agriculture Fund managed by specialist 
climate impact investment managers, Regenerate Asset 
Management. The fund invests directly in agricultural 
businesses growing and supplying regenerative and 
climate-positive produce in Europe. Examples include a 
diversified Portuguese blueberry enterprise - Regen Blue - 
which Regenerate will help grow through a €40 million 
investment. 

Promoting financial confidence
Financial confidence refers to an individual’s ability to 
understand, access and make informed decisions about 
their finances, and directly links to our purpose. Our aim is 
to promote financial confidence for all our clients and the 
communities we interact with.
As well as our community investment programme, where 
we partner with charities to provide people the skills and 
opportunities to build resilience and become financially 
secure, we are enabling existing and new clients to make 
informed financial decisions through our advice business. 
We are already working with our existing advisors through 
the M&G Wealth Advice Academy, our in-house financial 
advice qualification programme, as we seek to narrow the 
investment and advice gap.
We are also supporting financial confidence through the 
investing capabilities of our emerging market impact-
focused manager responsAbility, offering dedicated 
investment products, such as the responsAbility Micro and 
Small-Medium Enterprise (SME) Finance Fund. Financial 
inclusion is one of responsAbility’s key investment themes, 
with the ambition to deliver critical credit and savings 
services to households and small-and-medium enterprises 
traditionally without access to banking. For example, its 
portfolio company BRAC Tanzania provides microcredit 
programmes but also equips women with the essential 
tools to establish their own micro-enterprises, 
complemented by educational and skills training to aid 
their economic independence. 
Building communities
Supporting the resilience and regeneration of communities 
can help growth and economic productivity and help 
alleviate disadvantage. Regeneration programmes can 
revitalise cities and communities, enhance connectivity, 
ensure security of vital resources, and drive local 
sustainable development.
We believe we can have a positive impact on communities 
as well as society more broadly, supporting long-term 
societal and economic well-being, through our investments 
in social infrastructure, our community investment 
programmes and by enhancing our business practices to 
ensure the respect for human rights.
We are supporting community resilience and regeneration 
through investment in social infrastructure to help unlock 
economic productivity and growth, and we also are 
supporting our local communities through our charity 
partnerships.
Our community investment programmes focus on 
providing education and skills to increase financial 
confidence and revitalising communities to deliver local, 
sustainable development. This is delivered with our charity 
partners and support from our colleagues, who volunteer 
their time to make a difference. Over the last twelve 
months they provided 12,031 hours as part of our 
commitment to give every colleague two volunteering days 
per year. 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Our approach to sustainability continued
Resilient societies
33
Find out more about our Community 
investment work on pages 60-63
Gender smart investing
In June last year, M&G’s Impact Financing Fund 
committed an additional US$30 million to the Global 
Gender Smart Fund (GGSF) – one of the world’s largest 
gender-focused investment funds addressing the 
US$1.7 trillion gender gap in access to finance for 
women. The new investment brings our total 
commitment to US$120 million. The GGSF is partly 
managed by our impact manager responsAbility and 
invests in projects that widen access to financial 
services for underserved women in developing markets. 
Supporting social housing
During 2024, M&G Investments provided £60 million to 
The Jersey Homes Trust (JHT), the largest independent 
housing association in Jersey. The funding will allow 
JHT, a not-for-profit organisation, to refinance existing 
debt on more favourable terms, including access to 
long-term funding. M&G has been investing in social 
housing since the 1980s, and is now one of the largest 
alternative lenders to the sector, with an exposure of 
nearly £5 billion on behalf of our pension fund and 
insurance clients. 

Understanding the needs of our stakeholders is essential to help us 
fulfil our purpose and drive value creation over the longer term 
The following pages provide more detail on how the Board has fulfilled its duties as set out in Section 172(1) (a) to (f) 
of the Companies Act 2006 (Section 172) and how it has engaged with and taken account of our stakeholders’ interests over 2024. 
We have also described how the Board considers our key stakeholders and their views when making key decisions.
How the Board fulfils its Section 172 duties
Section 172 requires a company director to act in the way he or she considers, in good faith, would most likely promote the 
success of the company for the benefit of its members as a whole. The following aspects demonstrate how the Board 
establishes a structure to help it fulfil the Section 172 duties. 
Establishing our purpose, strategy, culture and values
The Board sets M&G's purpose, values, and strategy, and monitors our culture to ensure that these are aligned and this sets 
the tone for how we want to do business. Our culture and values inform our purpose, and are an essential underpin for our 
decision-making on strategy and what we want to achieve. Find out more on page 87.
Board skills and stewardship
Having a strong board is essential for successful stewardship at M&G. We seek to recruit and retain directors with diverse 
skills and expertise to govern decision-making. We develop our directors through a comprehensive induction process and 
engagement with management, training, and workshops. This process helps our directors to enhance their skills, so they can 
contribute to sound decision-making and are better placed to help shape proposals and provide constructive challenge. Find 
out more on page 96.
Board information
The Board has guidelines and training for colleagues to ensure that material prepared for the Board is of a high standard and 
considers aspects relevant for Section 172, including long-term impact and how key stakeholder interests have been 
considered. Directors are encouraged to provide feedback to paper preparers to further improve this process.
Board discussion and decision-making
As part of its discussions, the Board provides rigorous evaluation, assessment of risk and challenge to ensure decisions 
promote our long-term sustainable success and balance the needs and interests of our stakeholders. Key themes and issues 
relating to our stakeholders are considered when the Board has discussions, and they influence the Board’s decision-making.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Section 172 Statement 
How the Board fulfils its duties
34

Key decision 1
Life/Wealth strategy
Our transformation programme to support better outcomes for our customers continued into 2024. As part of this programme, 
the Board performed a strategic review of our Wealth business and determined that our competitive position in the wealth 
market was not sufficiently strong to ensure profitable growth without committing significant further resources. As a result, 
the Board agreed to focus and rationalise our Wealth strategy, combining the Life and Wealth businesses. 
This approach will help us grow the distribution of our customer products and services through our restricted advice channel 
and independent advisers, and make our propositions more accessible on third party platforms.
Stakeholders considered
Customers, clients, colleagues, investors and regulators.
Decision-making process
Management recommended the proposal to rationalise the Wealth strategy and refocus the Wealth distribution arm in the Life 
business, focusing on restricted advice and distribution of life insurance products. This aims to increase sales of PruFund and 
annuities, with the additional flows benefitting the Asset Management business, including in private assets. This also ensures 
alignment to the strategy of accelerating growth in private assets.
The restructure makes it more convenient for our clients, and ensures that we continue to focus on customer outcomes, 
service and experience.
The Board discussed the impact on certain colleagues and the steps being taken, which included alternative roles being 
explored for individuals and outplacement support was offered. The Board stressed the importance of communication of this 
change to all stakeholders, including customers, colleagues and investors. Regulators were kept informed of the restructure, 
which included sharing a detailed plan and key messaging prior to announcing the strategy in the half year 2024 results in 
September 2024. The Board took into account feedback received on reducing barriers to execution, simplifying the business, 
and increasing speed of decision making, which our colleagues have said are important to them. 
Key decision 2
Review of Group sustainability strategy
During the year, the Board reviewed the Group sustainability strategy and approved the new framework which groups our 
activities under two themes - ‘Resilient planet’ and ‘Resilient societies’. Further information can be found on pages 30 to 33.
The approach to sustainability is aligned with the Group’s purpose and supports our broader corporate strategy, delivering 
profitable growth where we can capture new opportunities to meet evolving client needs.
Stakeholders considered
Customers, clients, colleagues, investors and regulators.
Decision-making process
Sustainability has been considered by the Board throughout the year (see Our approach to sustainability section and the 
Corporate governance report on page 87). The framework was approved in September 2024, having been challenged by the 
Board at its strategy offsite in June and the Board meeting in July 2024. 
The Board was actively involved in reviewing the strategy and framework, and challenged management on the priority themes 
as well as the importance of clear communication to colleagues and external stakeholders. The Board also challenged 
management to ensure that the overall sustainability strategy was sufficiently stretching and measurable. The Board 
discussed that there should be clear alignment to remuneration incentives once the framework is embedded. Clear articulation 
of the sustainability credentials to customers and clients was also considered by the Board, particularly with regard to those 
customers in the With-Profits Fund.
The framework is underpinned by the Group’s responsible business practices, including diversity and inclusion, human rights, 
corporate responsibility and sustainable operations. 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Section 172 Statement continued
35

Key decision 3
Capital allocation
The Board is responsible for capital allocation across M&G, including its Asset Management and Life businesses. The role of 
the Board includes balancing the needs of stakeholders when making decisions about the allocation of capital. This included 
the following in 2024:
Deleveraging actions
In June 2024, we announced a number of deleveraging actions totalling £450 million. This included the redemption of £300 
million subordinated notes which were callable in July 2024. 
Mergers & Acquisitions (M&A)
The Board reviewed and debated potential M&A activity across the Group during the year. In October, we acquired a majority 
stake in BauMont Real Estate Capital, a fund manager specialising in value-add investment strategies in Western Europe. 
Having identified value-add as a key target addition to our existing capabilities we conducted an extensive scan of potential 
opportunities which resulted in the selection of BauMont as the preferred target. BauMont's expertise is highly complementary 
to our existing team and benefits customers by having access to broader investment strategies. 
Value Share Bulk Purchase Annuity (BPA)
Since agreeing to re-enter the BPA market, the Board reviewed the business case for a BPA deal to share value with the 
corporate sponsor, providing scheme members with the security of a buy-in while the Group shares the financial risk and 
upside with the corporate sponsor. This deal announced in November is believed to be the first of its kind in the market. 
Transformation & change spend 
During the year, we continued to deliver good momentum on our transformation programme initiated in 2023, which is 
focused on simplification and creates capacity to invest. This included migrating 80% of our heritage policies to a single, 
modern platform solution.
Stakeholders considered
Customers, clients, colleagues, investors, regulators, communities, charities, credit rating agencies.
Decision-making process
The Board considered its stakeholders throughout the year when discussing and approving capital allocation matters.
The deleveraging activities were discussed in depth with the Prudential Regulation Authority. The Board ensured that the 
activities would have minimal impact on our solvency position – remaining well above the target operating range – and 
protecting our customers from harm. The Board discussed the impact on credit rating, debt capacity and the impact to 
shareholders. The deleveraging activities that were undertaken in 2024 also demonstrate a continued focus on delivering 
across our three strategic pillars: financial strength, simplification and growth.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Section 172 Statement continued
36

Colleagues
M&G has over 6,000 permanent colleagues in 39 offices globally. 
Our colleagues are core to everything we do and fundamental to 
the success of the Group. The Board believes that ongoing 
engagement and two-way dialogue with colleagues is vital to 
ensuring that their interests and concerns are understood, and 
that we take appropriate action. An engaged workforce is the 
foundation to delivering for our other stakeholder groups.
How we engage
Direct dialogue with colleagues
During 2024, there were a number of formal sessions between Non-Executive Directors and colleagues from across the 
Group. The Non-Executive Directors attended sessions during the year, with colleagues across different geographies and 
seniority, and included colleagues from Asset Management, Asia, European offices, the Mumbai office, the offices in Scotland, 
the Corporate Functions, graduates, and colleague ambassadors. The purpose of these regular sessions is to give our Board 
members the opportunity to engage directly with colleagues, gain insights into M&G's culture and understand colleague views 
and interests. 
Board site visit to Kildean
The Board visited the Kildean, Stirling office in September 2024 and held a variety of colleague events including a Town Hall 
with colleagues and breakout groups with NEDs and colleagues on topics including diversity, equity and inclusion, and 
customer listening. 
Town Halls 
There were Town Halls with Q&As held in both London and Kildean during the year which were attended by members of the 
Board. 
Key themes, issues and matters arising from Board engagement with colleagues
– Positive feedback on people centric culture and 
workforce/people policies
– Need to remove barriers to execution including 
technology (and pace of decision-making)
– Hybrid working and return to office in the context of 
collaboration
– Balance of controlling costs and investing for growth
– Empowerment and desire for increased autonomy
– Importance of learning and development, career 
progression, and pastoral care, including for 
graduates
– Collaboration and prioritisation
– Entity Structures – Target Operating Model
– Communication
Actions and progress
The key themes and issues are taken into account when discussing as a Board and influence the Board’s decision-making. Feedback 
on themes from Board conversations with colleagues are documented and shared for discussion with Non-Executive Directors and 
the Chief People Officer and, where appropriate, senior management.
The Board discussed with the Group CEO the key themes from its direct engagement with colleagues and emphasised to 
management the importance of growing internal talent, people culture, strengthening succession plans, and further improving the 
employee proposition. Themes and issues from colleague engagement feeds into the business plan process and allocation of spend. 
The Board discussed and approved the actions being taken to improve accountability, which included the approach to performance 
and reward to ensure it improved objective setting for senior leaders and strengthened alignment with the purpose. The events for 
senior leaders held during the year were also designed to enhance collaboration, accountability and understanding of the strategic 
direction, as well removing barriers to execution.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Our stakeholders
How we engage
37
Find out more about our colleagues 
on pages 40-43

Customers and clients
M&G distributes investments and savings products to a broad 
range of pension funds, insurance companies, wealth 
managers, financial advisers, and other distribution partners 
across 6 continents. We also offer an end-to-end distribution 
channel for savings products in the UK, through financial 
advisers and directly to individual customers and clients. We 
manage savings for approximately 4.5 million policyholders, 
across all age and wealth brackets.
How we engage
The Board receives management information reporting on client metrics, which are discussed with management. The Board 
considered clients and customers as part of the combination of the Life and Wealth operations.
The Group CEO regularly meets directly with customers and clients to understand their views, discuss ways to further 
enhance our relationships and product offerings, and provides feedback to the Board.
The Board’s visit to the Kildean office in September 2024 included call listening sessions and briefings on other customer 
enhancement initiatives. 
Engagement meetings are held to enable management to understand what matters to our clients and customers and to build 
strategic relationships with them. Management also engages regularly with our customers and clients on a day-to-day basis, in 
meetings, at roundtable events and conferences.
Key themes, issues and matters
The key themes and issues arising from engagement and dialogue with clients and customers included: 
– Product offering
– Product innovation
– Investment returns
– Digitisation and digital transformation
– Client and customer outcomes 
– Client experience and customer service
Actions and progress
The Board provided oversight of the programme of activity regarding Consumer Duty and the focus on delivering good 
customer outcomes.
The Board regularly reviews and discusses a range of management information to ensure we are delivering good customer 
outcomes, and in 2024 questioned management on proposed actions in response to client feedback and other matters, such 
as service and complaints. 
The Board encourages management to improve how they measure feedback and client satisfaction, and it is incorporated into 
scorecards for remuneration purposes.
The Board and management regularly discuss and actively advocate for a customer mindset and consideration of the client in 
everything we do, together with the importance of ensuring that colleagues are spending time understanding their clients’ and 
customers' priorities.
The Board and management discussed the ways M&G can execute on growth opportunities, including from a distribution 
standpoint, and the investment spend required in data and technologies across strategically important areas, including client 
experience.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Our stakeholders continued
38
Find out more about our customers and clients 
on pages 12-15.

Regulators
Maintaining an open and cooperative relationship with regulators and policymakers is critically important. We have a number 
of regulated entities, which are supervised at entity level. We engage with regulators at a Group and subsidiary level.
How we engage
The Chair, Group CEO and other Board and Executive Committee members meet regularly with the supervisory and other 
teams at the Financial Conduct Authority (FCA) and Prudential Regulation Authority (PRA).
Representatives from the PRA attended the July 2024 Board meeting and representatives from the FCA attended the Board 
meeting in February 2025, to discuss business, customer and regulatory priorities.
Key themes and regulatory priorities
– Governance
– Consumer Duty
– Financial Crime
– Strategy
– Operational resilience
– Succession planning
– Risk and Control environment 
– Sustainability Disclosure Requirements / Climate risks
– Outsourcing arrangements
– PAC’s Operating Model Enhancement
Actions and progress
The Board believes that open and regular dialogue promotes transparency between the Group and its regulators and ensures 
that M&G is in a position to reflect the views of our regulators when setting strategy and the business plan. The outcomes of 
our ongoing engagement with our regulators influence the Group’s priorities and focus for the year, including the key areas of 
focus and activity for the Board and its Committees. 
The quantum of industry-wide regulatory driven change continues to impact our businesses and we remain focused on 
adapting to meet the expectations of our regulators. This includes establishing and delivering against our Group-wide 
programmes on Consumer Duty and Financial Crime.
One of the Board’s main priorities is ensuring that the governance, leadership and culture at M&G is of requisite quality and 
facilitates good decision-making, problem solving, and the delivery of good client outcomes.
During the year, the Board’s activities have included consideration of Sustainability risks and opportunities, the Group’s 
compliance with the Consumer Duty regulation, and oversight of the ongoing Financial Crime programme, together with a 
range of matters and decisions relating to strategy and execution. Our Financial Crime programme strengthens and enhances 
processes and controls across all of our products and markets and the Board has engaged with our regulators on the progress 
of this programme.
During the year, the Risk Committee’s activities have included reviewing a range of climate scenarios as part of the ORSA 
process, and review and challenge of matters relating to risk management, internal controls, operational resilience, financial 
crime and outsourcing. The Nomination and Governance Committee’s activities included Board leadership and succession 
planning and Group Executive Committee succession planning.
The Board is also committed to engaging with its other stakeholders in order to ensure that we maintain positive relationships and 
take account of their views and interests. These include communities, charity partnerships, and suppliers.
Communities
Social responsibility is firmly embedded in M&G’s operations around the world as an integral part of the way we do business. Our 
social purpose is to build inclusive and resilient communities through urban regeneration, economic empowerment and community 
building. We want to use our community investment to help break down the barriers that prevent people from living the life they 
want. Our framework for community engagement provides support at a strategic and local level.
Charity partnerships and donations 
We work closely with our charity partners to develop strong, sustainable projects that meet local needs. We nurture spaces and 
places that help people and nature to thrive, giving people skills and opportunities to be financially secure, and building and 
strengthening relationships within and between communities. Find out more about our community engagement on pages 60-63. 
Business partners
Our suppliers are critical to our business and the long-term success of the Group. We are committed to the principles of the 
Prompt Payment Code, and aim to treat suppliers fairly and consistently. The Chief Risk and Compliance Officer’s (CRCO) report to 
the Risk Committee provides a regular assessment of key risks, including any issues regarding third party suppliers and 
outsourcers. The Board oversees the performance of business partners and suppliers through reporting from management and 
the Risk function. Day-to-day oversight is conducted by the operational teams and substantive issues are escalated to the Board 
through the regular management reporting.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Our stakeholders continued
39

We are focused on creating the right capabilities to empower our colleagues, 
enable business change and drive our business performance
What our colleagues mean to us 
Our colleagues are critical to our success. Our people approach 
aligns with M&G’s strategic goals while ensuring a safe, inclusive 
and productive workplace. We are focused on creating an 
exceptional place to work: a positive culture that inspires and 
supports our colleagues to do their best for our customers and 
clients. 
Our people policies and processes are always evolving to support 
colleagues through their employment lifecycle to deliver our 
business strategy. Our five global people workstreams cover 
gender, ethnicity/nationality, life stages, disability/accessibility and 
LGBTQ+, and support our ambition of building a diverse culture.
Our people priorities
Our six key people priorities are aligned to our business 
strategy and help us to deliver growth:
1. Enable business change and simplification by ensuring 
that the people implications of change are well thought 
through and delivered with care and integrity.
2. Build an organisation that is fit for purpose and scalable, 
which supports growth by ensuring we have highly 
engaged people, in the right roles, aligned to deliver our 
business strategy.
3. Attract and develop the capability required to deliver our 
strategy, focusing on the development of our leaders 
and people managers and having a robust approach to 
talent management and succession planning.
4. Protect our licence to operate by continuing to deliver 
our core people services safely and effectively.
5. Drive diversity, well-being and inclusion by building on 
our strengths to drive further progress to help us meet 
our 2025 targets.
6. Build a high-performing culture by aligning colleagues 
behind our purpose, align goals and objectives to our 
strategic pillars, drive engagement, regularly listen to 
and act on colleague feedback.
Engaging with all employees to support growth 
We conduct OneVoice surveys several times throughout the 
year to ensure that M&G colleagues have an active voice. This 
approach helps us understand how colleagues feel about 
working at M&G, and how we can continue to improve the 
experience we’re creating for our customers, clients, 
stakeholders and each other. 
In our November 2024 survey, we received just over 9,800 
comments from more than 2,700 colleagues. Results 
highlighted that our sustainable engagement scores remain 
stable at 69.0 (2023: 70.7) and that our culture is a strength, 
with colleagues treating one another with respect and dignity.
During 2024, we improved our survey approach to provide 
people managers with deeper insights into our colleagues’ 
experience, as well as how our policies and initiatives are 
working. We are making it simpler to understand feedback, 
such as improving ‘action taking’ and ‘barriers to execution’ - 
two of our biggest opportunities. Here, we are reducing 
bureaucracy by cutting unnecessary meetings and 
empowering colleagues to take decisions, which aligns with 
our strategic priority of simplification. 
Colleagues still have an overriding desire to work flexibly and 
we recognise that a more prescriptive approach to when they 
could come into the office could result in lower engagement. 
We aim for colleagues and their managers to have an open and 
honest dialogue about working from home. The challenges we 
face are not unique to M&G and individual circumstances vary 
significantly. We recognise that capacity at M&G is a challenge 
and are continually looking at capacity and working patterns. 
We currently operate a booking system for working in the 
office. 
For more on how we engage 
with our colleagues see page 37
The importance of learning and development 
In January 2024, we launched our new purpose, so everyone at 
M&G can feel that they’re clear, excited and energised by our 
sense of direction and understand the part they play in it. It’s 
the common thread through everything we do so that we can 
work together to give everyone real confidence to put their 
money to work. 
To meet our purpose, we need the right skills and capabilities. 
We aim to create an integrated approach to attracting, 
developing, accelerating and ultimately retaining talented 
people for our future success. We do this through building core 
behavioural, professional, leadership and management 
capabilities to drive high performance and foster a more 
inclusive culture. 
Our behaviours
Our values of care and integrity underpin our behaviours, 
which guide how all our colleagues should act and interact 
with each other, customers, clients and stakeholders. Our 
behaviours are aligned with our culture and values, and 
help us to deliver our purpose and strategy:
Own it now: Putting your name on things with confidence 
to drive progress and results quickly.
Move it forward together: Forming cross-functional teams 
to seize the right opportunities and solve real problems.
Tell it like it is: Respectfully speaking up to create better 
ways forward - both direct and empathetic.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Our colleagues
Creating a positive and diverse culture
40

45.1%
44.6%
7.2%
1.6%
1.5%
54%
46%
Winning behaviours
We’ve also introduced Winning Behaviours, a learning 
experience for all colleagues to build belief and capability to 
shift our behaviours: Own it now, Move it forward together and 
Tell it like it is. Learner experiences have included live events 
with keynote speakers, immersive workshops, team sessions 
led by managers and on-demand digital resources. 
Winning Behaviours demonstrates our commitment to 
supporting and upskilling colleagues. It’s encouraging to see 
colleagues gaining a deeper understanding of our behaviours, 
their importance and how they contribute to growth at M&G, 
together with their feedback that the learning is helping apply 
these behaviours.
In 2024, we invested in our new simplified, personalised, one-
stop shop for digital learning – available to all colleagues. We 
have started to create academies (communities of learners) 
and pathways to develop prioritised capabilities including AI, 
sustainability and data management - democratising access to 
learning and empowering colleagues to own their 
development.
A careful approach to how we work
Our Code of Conduct puts our values and behaviours into 
action every day, and aims to ensure we act in accordance with 
our policies and procedures, global laws and regulation. These 
standards underpin our strong reputation, giving everyone real 
confidence to put their money to work. Our values and 
behaviours allow us to build lasting relationships, based on 
trust, with our customers, clients, shareholders and regulators, 
and to deliver our ambitions for growth.
Our Whistleblowing Policy details whistleblower protections in 
place across M&G, so that anyone who speaks out feels safe and is 
confident in doing so. All reports are taken seriously, with qualifying 
reports independently and confidentiality investigated. All 
investigations are governed by our Speak Out programme. 
 
For more on how we manage 
colleague related risk see page 51
Measuring D&I at M&G 
Diversity in senior leadership: We are aiming to achieve 
40% women and 20% ethnic diversity in senior leadership 
by the end of 2025. In 2024, women in senior leadership 
was 36% (2023: 37%) and ethnicity in senior leadership 
was 6.9% (2023: 7.4%). 
Colleague inclusion index: This continues to be measured 
on a regular basis as part of the OneVoice survey, with an 
average score of 65.3 (2023: 66.7) across three surveys in 
2024. It is based on two questions - ‘Leaders at M&G value 
different perspectives’ and ‘I feel free to speak my mind 
without fear of negative consequences’. While we have 
seen changes in leadership and organisational structure 
across the year, we have broadly maintained our level of 
inclusion, reflecting that care and integrity remain core 
values at M&G. 
Creating a balanced workplace 
M&G has a duty to keep colleagues safe at work, and they also 
need to feel valued for who they are, included in their teams 
and feel that their contributions are welcomed and listened to. 
It’s an important part of our culture. 
We have a five-year Diversity and Inclusion (D&I) plan and 
governance model, which was launched in 2020, with targets 
to build a positive and balanced workplace. Our D&I initiatives 
cover the talent management lifecycle, from sourcing 
candidates through recruitment, development, career 
progression and succession. 
Our people policies and strategies are constantly evolving to 
help colleagues balance work with personal life, responsibilities 
and commitments, while making sure we still do what is best 
for our clients. To help us narrow our gender and ethnicity pay 
gaps, retain a diverse workforce and reach our diversity 
targets, we are focused on creating an inclusive, flexible and 
family-friendly culture, with employee-related policies that 
support work-life balance and well-being for all colleagues. 
Our five employee-led Diversity and Inclusion Networks are a 
source of support for all colleagues. Examples include Embrace 
(promoting racial, ethnic, social, faith and cultural diversity) and 
Enable (for anyone impacted by physical or mental health, 
caring responsibilities, neurodiversity and different abilities).
Reducing the gaps
We are committed to our target of 40% female representation 
in senior leadership by the end of 2025. Over the past year, we 
have made several leadership changes to best align M&G for 
future delivery and growth. While these changes have resulted 
in a 1% drop in the proportion of women to 36%, there is no 
overall decrease in the number of women in this group. Our 
diversity targets are part of our performance scorecard, and 
are tied to leadership performance compensation. Our 
scorecard includes both financial and non-financial metrics, 
with our progress regularly reviewed by M&G’s Executive 
Committee, Board of Directors and Remuneration Committee.
We are signatories and on-going supporters of the UK HM 
Treasury Women in Finance Charter, as well as the Women in 
Finance Charter in Ireland, and the diversity charters in France, 
Italy, Sweden and Luxembourg, showing expanded support for 
this ambition internationally.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Our colleagues continued
41
Diversity
throughout
M&G
White
Women
Men
Undisclosed
Asian
Minority Ethnic
Black

Our mean gender pay gap across the business for 2024 
continued to improve to 23.4% from 28.5% in 2023: this 5.1% 
movement is our single largest year-on-year improvement 
since we began reporting at Group level in 2020. It is due to the 
number of senior women that have been hired and the number 
of long-serving senior men that have left or retired from the 
business. Our average bonus gap improved to 64.7% from 
66.6% in 2023. 
The ethnicity pay gap shows the difference in the average pay 
and bonus between Black, Asian and minority ethnic 
colleagues and White colleagues across an organisation, 
irrespective of role and seniority. Increasing Black, Asian and 
minority ethnic representation in senior leadership is key to 
continuing to address our ethnicity pay gap.
 
To find out more about how we are delivering on our 
D&I targets see our gender and ethnicity pay gap report 
on our website
Employee profile gender diversity
Number of people
6
4
6
4
40
22
Board
Group 
Executive 
Committee 
(GEC)
GEC 
direct 
reports
261
145
1,283
836
1,727
1,817
Other senior 
management
Professionals
All other 
employees
¢ Men ¢ Women
Accreditations
– LGBT Great gold standard for LGBT+ equality to 2025
– Social Mobility Employer Index Top 100 Employer 2024
– Disability Confident Leader – reaccredited January 2024
– National Equality Standard accreditation (reaccreditation 
2023-2026)
Increasing diversity at M&G
We recognise that women and people from Black, Asian and 
minority ethnic backgrounds remain in the minority throughout 
UK financial services and at senior levels in our business. We 
are committed to developing female and minority ethnic talent 
at all levels to redress this imbalance. One of the aims of the 
Life Stages pillar of our diversity and inclusion (D&I) strategy is 
to enable talented colleagues to advance into higher-paying 
positions at M&G, and to build the skills and confidence 
required. We do this by addressing mitigating factors, for 
example increased carer responsibilities, which might 
otherwise cause our colleagues to leave M&G or take lower-
paying roles.
We are proud to announce that M&G has successfully achieved 
re-accreditation for being a Disability Confident Leader, the 
highest level recognised under the Department for Work and 
Pensions Disability Confident Scheme. The Scheme supports 
employers to make the most of the talents disabled people 
bring to the workplace. Since the last accreditation, three years 
ago, we have remained committed to thinking differently about 
disability, welcoming people of all abilities and ensuring that 
everyone has the opportunity to fulfil their potential and realise 
their aspirations. 
Employees who declare as LGBTQ+ has remained at 1%, while 
those at M&G who identify as a person with a disability is 2%.
In addition to our internal diversity-related targets, we use 
external benchmarks to monitor our progress against industry-
wide goals. We are accredited with the National Equality 
Standard (NES) re-accreditation and our score of 145/175 puts 
us above comparable businesses in financial services and 
businesses across all sectors that are a similar size. 
We encourage diversity in our talent pipeline and welcome 
applications regardless of age, gender/gender identity, sexual 
orientation, ethnicity/ nationality, disability or military service, 
as well as those who have taken career breaks. 
By diversifying our candidate pool, we have better access to 
the breadth of talent in the market, while helping us to create a 
more balanced representation of genders and ethnicities at all 
levels of our business, including graduates, interns and 
apprentices.
Under the Companies Act 2006 (the Companies Act), we are required to report on the gender diversity of our employees, our ‘senior managers’ and our Board. 
The gender diversity of our employees and our Board is shown above. ‘Senior managers’ is defined by the Companies Act, as anyone who has responsibility for 
planning, directing or controlling the activities of the Company, or a strategically significant part of the Company, and must include the number of persons of each 
sex who were the directors of the undertakings included in the consolidation. Where such persons hold multiple directorships across the Group they are only 
counted once. For this purpose, ‘senior managers’ includes our GEC members (excluding those on the Board), our GEC direct reports and our ‘Other senior 
management’ from the chart above. On this basis, we have 476 senior managers (306 men, 170 women).
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Our colleagues continued
42

Employee profile ethnic diversity
%
90.0%
10.0%
81.9%
4.2%
0.0%
2.8%
11.1%
44.7%
7.2%
1.6%
1.5%
45.0%
¢ White ¢ Undisclosed ¢ Asian ¢ Black ¢ Minority ethnic
We are committed to gender diversity at M&G with our target 
of 40% of women in senior leadership positions at M&G by the 
end of 2025. Due to structural changes to better align the 
business for growth, women now make up 36% of this group, a 
reduction of 1% since last year. We have appointed a number 
of senior women in 2024, including Shawn Gamble who has 
joined our executive committee as Chief Risk and Compliance 
Officer. Our target is part of our performance scorecard, and is 
tied to leadership performance compensation for the Group 
Executive Committee (GEC) and their direct reports. Our 
progress is regularly reviewed by M&G’s GEC, Board of 
Directors and Remuneration Committee.
Additionally, we are showing positive improvement in building 
diversity in the broader talent pipeline with 56% of GEC direct 
reports (GEC-1) leadership teams (5 of 9) already having 
achieved or exceeded our 40% target and 61% of GEC-2 teams 
(33 of 54) achieving or exceeding 40%. Through continued 
commitment and focus, we aim to reach our goal of 40% 
women in senior leadership positions at M&G by the end of 
2025.
Our ethnic diversity reporting includes a separate category of 
‘undisclosed’. To support our evolution to more granular 
reporting, we have taken a number of measures over the past 
two years to improve our data accuracy and enhance our 
definition of diversity, reporting capabilities and 
competitiveness in attracting a diverse talent pool. 
Our ethnicity percentage for GEC and GEC direct reports has 
decreased slightly to 6.9% at the end of 2024 from 7.4% at the 
end of 2023. However this still represents an increase of almost 
5% from our 2019 baseline of 2% (excluding undisclosed). 
The Board remains fully committed to continuing to increase 
diversity at M&G by attracting the broadest range of leaders. 
We recognise that we need more time to achieve our ambitious 
target of 20% minority ethnic diversity within senior leadership 
by the end of 2025. We have several initiatives in place to 
enhance the overall ethnic diversity of our talent pipeline, 
including increasing our use of job boards targeting diverse 
candidates, such as Black Women in Asset Management and 
Black Professionals UK. We are also building our succession 
pipeline with a greater focus on the broader diversity of 
colleagues joining our early careers schemes, including interns, 
graduates and apprentices.
Early career hires in 2024
17
20
Apprentices
41% women – 42% Black, 
Asian or Minority ethnic
Graduates
55% women – 35%
i Black, 
Asian or Minority ethnic
30
Interns
47% women – 50% Black, 
Asian or Minority ethnic
    i      40% did not declare ethnicity at onboarding
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Our colleagues continued
43
Board
GEC and 
GEC Direct 
Reports
All other 
employees

Our effective risk management approach protects our business as we deliver 
on our strategy 
The external environment, driven by geopolitical events and 
continued economic uncertainty, underlines the importance of 
effective risk management. The Risk and Compliance function 
continues to support the business in the delivery of the 
strategy through oversight of informed risk taking while 
proactively managing the associated risks. We do so by 
applying our Risk Management Framework and the ‘three lines 
of defence’ model. 
Risk management framework
As part of our business, we take on risk on behalf of our 
customers, clients and shareholders. We selectively take risks 
if they are adequately rewarded, and can be appropriately 
quantified and managed. In this way, we safeguard our ability 
to meet client commitments, comply with regulations and 
protect our reputation.
Our Risk Management Framework is designed to manage risk 
within agreed appetite levels, which are set by the Board, 
aligned to delivering our strategy and creating long-term value 
for customers, clients and shareholders.
Our comprehensive approach to risk management includes 
identifying, measuring, managing, monitoring and reporting 
current and emerging risks - the Risk Management Cycle – and 
is supported by our risk culture and strong risk governance.
Risk culture
The Board is responsible for instilling an appropriate risk 
culture and setting the tone from the top through establishing 
our purpose, behaviours and values. Working together with 
management, the Board oversees and promotes risk 
management by emphasising and embedding the importance 
of balancing risk with profitability and growth in decision-
making. It also oversees key internal control processes and 
ensures compliance with regulatory requirements.
Our Risk Management Framework and internal control systems 
are based on the ‘three lines of defence’ model. First line 
business and support functions identify and manage risks and 
are overseen by the second line Risk and Compliance function. 
The second line is independent of the first line, defines the 
overall risk framework by which we manage risk and provides 
oversight, advice and challenge to the first line. The third line 
Internal Audit function is empowered by the Audit Committee 
to audit the design and operating effectiveness of our system 
of internal controls, including governance, risk management 
and control processes.
Our risk framework and ‘three lines of defence’ model
Board
Risk Committee
First line of defence 
(Business and support functions)
Second line of defence 
(Risk and compliance)
Third line of defence 
(Internal Audit)
Risk identification and management:
– Identify, own, manage and report 
risks
– Own specific risk and compliance 
policies
– Execute Business Plan and strategy
– Establish and maintain controls
– Instil conduct requirements and 
individual monitoring
– Stress and scenario modelling
– Operate within systems and controls
– Ongoing self-assessment of control 
environment effectiveness
Oversight, advice and challenge:
– Own risk and compliance framework
– Stress and scenario setting, 
responsible for oversight
– Give proactive and reactive advice and 
guidance
– Monitor risk and compliance and 
assurance activities
– Report on risk and compliance
– Strategy and approach for regulatory 
engagement
Independent assurance:
– Independent assurance of first and 
second lines of defence
– Independent thematic reviews
– Risk and controls assessment
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Risk management
A simpler, stronger Risk and Compliance model
44

Our approach to risk culture requires colleagues to take 
personal responsibility for identifying, assessing, managing and 
reporting risk. In 2024 we launched our ‘colleague behaviours 
for risk and compliance’, articulating what good behaviour 
looks like from both the first and second lines, with the aim of 
achieving better outcomes and a more collaborative approach 
to risk management. Our colleagues are expected to work 
together to do the right thing for our customers, clients, wider 
stakeholders and our business. All colleagues have risk 
management accountabilities as part of their core objectives.
Governance
The Risk Committee is responsible for assisting the Board in 
overseeing risk. 
The Audit Committee assists the Board in meeting its 
responsibilities for the integrity of our financial reporting, 
including the effectiveness of our Risk Management 
Framework and internal control systems.
The Remuneration Committee ensures that our compensation 
structures place appropriate weight on colleagues adopting 
our behaviours and risk culture to align with our long-term 
success. 
Risk appetite and limits
The Board is responsible for the overall risk appetite of the 
Group. Risk appetite is the level and type of risk we are willing 
to accept in pursuing our business objectives. Our risk appetite 
statements and limits, specify our risk appetite and tolerance to 
take on risk. We have established aggregate risk appetite 
statements and limits for capital, liquidity and dividend volatility. 
Our capital risk appetite is supported by a solvency intervention 
ladder, which sets out management actions to consider or 
implement at different levels of regulatory solvency. 
We assess our ability to stay within our risk appetite during the 
annual business planning process, and monitor and manage 
our actual position regularly throughout the year.
Prescribed indicators inform us whether a risk may move out of 
appetite and, together with limit utilisation where relevant, this 
is a core element of our risk reporting to our Board and 
Executive Risk Committees with appropriate management 
actions.
Risk and capital management
Our Group Own Risk and Solvency Assessment (ORSA) is built 
around risk management, strategy and business planning and 
capital management. It covers our processes and procedures 
to identify, measure, manage, monitor and report short-term 
and long-term risks and assess the adequacy of our solvency 
position. 
The Group ORSA process is supported by subsidiary ORSA 
processes for our Solvency II entities and Internal Capital 
Adequacy and Risk Assessment (ICARA) processes for our 
investment firm entities.
Risk management for technology migrations
In 2024, the business has undertaken a series of 
technology migrations to simplify and optimise our 
technology estate as part of our previously announced 
transformation programme. Risk & Compliance perform a 
key role in the migrations through the provision of 
oversight and advice during the programme lifecycle.
We work with the business during the planning and testing 
phase and provide an independent assessment and 
opinion to relevant governance bodies as part of ‘go/no-go’ 
decision making. 
The key focus areas of our assessment are:
– Technical readiness
– Testing and defect resolution
– Operational readiness and associated risk assessment
– Capacity and service performance 
– Contingency
We may identify actions that are required to be 
implemented pre or post go-live. These actions will be 
owned by the business and tracked to closure.
Risk management and internal control 
effectiveness
The Risk and Audit Committees have considered the outcome 
of the annual assessment of risk management and internal 
control effectiveness for 2024. The assessment is performed 
for each business area by the first line, with an independent 
second line opinion. It is driven by Risk and Control Self 
Assessments (RCSAs) conducted over the year, along with 
consideration of issues; notifiable events; compliance with 
policy requirements; risk appetite assessment; and regulatory 
feedback.
The business area assessments are aggregated to provide a 
material subsidiary and an overall M&G plc group-wide 
assessment. Internal Audit also provide an independent 
assessment of the overall control environment.
The 2024 assessment recognises positive progress made 
across M&G plc in building on the risk and control foundations 
previously put in place, but also acknowledges that 
implementation work identified in prior years needs to continue 
into 2025. Management attention and an additional reporting 
cycle is therefore still required to further embed the framework, 
including driving further consistency in group-wide Key Control 
Assessments across the business. The nature of financial crime 
threats are evolving and there are continuing rigorous 
regulatory expectations. In 2024 a dedicated Financial Crime 
programme has been set up to strengthen, mature and 
optimise our financial crime framework, processes and 
controls, as well as implement an enhanced target operating 
model.
The Risk and Audit Committees at M&G plc Group and 
subsidiary level collectively monitor the timeliness with which 
outstanding actions and embedding plans are completed.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Risk management continued
45

1 Business environment and market forces
Principal risk
Management 
and mitigation
Outlook
Strategic 
pillars
Change 
from last year
Changing customer and client 
preferences, together with 
economic and political 
conditions, could adversely 
impact our performance against 
our strategy.
Economic factors may impact 
product demand and our ability to 
generate an appropriate return. 
Increased geopolitical risks and 
conflicts, and policy uncertainty, 
may impact our products, 
investments and operating model.
Our reliance on PruFund for our 
inflows in our advice business and 
our intermediated channel for 
sales heighten our exposure to 
changing economic conditions 
and client preferences.
Our strategic planning is 
overseen by the Risk and 
Compliance function and the 
Board, and considers the 
potential impact of the wider 
business environment and 
economy. 
In 2024 we announced further 
operational simplification of the 
business with the merger of the 
Life and Wealth segments. 
Through this change we will 
better focus our efforts to serve 
the UK retail market, complement 
PruFund with life solutions, 
reduce duplication and improve 
efficiency.
We have re-entered the BPA 
market with a number of 
transactions to support Defined 
Benefit Schemes with 
differentiated solutions. This 
strategy supports our growth and 
diversification from PruFund.
Our risk exposure to business 
environment and market forces is 
expected to increase as we build 
scale in selected markets, while 
managing risks arising from the 
ongoing geopolitical conflicts and 
uncertainty for the global 
economy and financial markets. 
The lead EU countries are 
experiencing political instability 
and economic slowdown, while 
US tariffs with respective 
retaliatory actions may impact 
global economic growth and 
possibly inflation. Within the UK 
market, there are ongoing fiscal 
and legislative risks. Legislative 
risks include potential changes in 
legislation resulting from the 
Government’s stated intent to 
pursue leasehold reform, which 
could adversely impact our senior 
and junior notes backed by 
residual ground rents.
The evolving asset management 
market places competitive 
pressure on fees, requiring 
continued focus on delivering 
good customer outcomes and 
assessing target markets. 
Increased
Key
Maintain our financial strength
Simplify our business
Deliver profitable growth
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Risk management continued
Principal risks and uncertainties
46

2 Sustainability and ESG
Principal risk
Management 
and mitigation
Outlook
Strategic 
pillars
Change 
from last year
A failure to address and embed 
sustainability considerations 
within our strategy, products, 
operating model, and 
communication approach could 
adversely impact on our financial 
performance, reputation and 
future growth. 
We consider and act upon a 
broad range of issues including 
those concerning greenwashing, 
climate and nature impact, 
diversity and inclusion, and 
corporate governance.
We consider ESG Risk in terms of 
sustainability, or by how our 
business impacts on the planet 
and society. We also consider the 
impact of ESG factors on our 
organisation, and our ability to 
meet a range of key stakeholder 
expectations.
Our Group sustainability 
framework sets a clear group-
wide direction across M&G’s 
businesses. This is supported by 
M&G plc’s ESG Risk Policy which 
sets out the key requirements for 
the management of ESG Risk on 
an ongoing basis, supporting the 
delivery of M&G plc’s strategic 
plans and objectives, in a manner 
consistent with M&G plc’s Risk 
Management Framework (RMF), 
Non-Financial Risk Appetite and 
Key Risk Indicators.
We consider ESG risks in our key 
strategic decisions, regular risk 
reporting and Board risk 
assessment papers. We integrate 
climate change risk into our 
scenario analysis process, with 
both top down and bottom up 
considerations, over a range of 
time horizons.
The importance of ESG factors to 
the organisation is expected to 
continue as the physical impacts 
of climate change accelerate, 
nature risks become more 
prominent and new risks emerge. 
Regular assessment of ESG risk 
and review of the risk 
management activities will be 
required to identify any 
enhancements necessary to allow 
the business to manage these 
risks appropriately.
Neutral
3 Investment 
Principal risk
Management 
and mitigation
Outlook
Strategic 
pillars
Change 
from last year
A failure to deliver against fund 
mandate or client investment 
objectives (including sustained 
underperformance of funds), to 
maintain risk profiles that are 
consistent with our clients’ 
expectations, or to ensure that 
fund liquidity profiles are 
appropriate may all lead to poor 
client outcomes and result in 
fund outflows.
If these risks materialise for our 
funds or a range of funds, it may 
impact our profitability, reputation 
and growth plans.
Our fund managers are 
accountable for the performance 
of the funds they manage, and 
management of the risks within 
the funds.
Independent Investment Risk and 
Performance teams oversee fund 
performance, fund liquidity and 
investment risks. Such activities 
feed into established oversight 
and escalation forums to identify, 
measure and oversee investment 
performance, investment risk and 
fund liquidity risks.
Our investment risk exposure is 
expected to increase due to 
ongoing geopolitical and 
economic instability in many parts 
of the world, including more 
recent US tariff actions. Such 
uncertainties increase investment 
risk which is driven by market 
targets, with investment 
performance measured against 
benchmarks and peers. Any 
unforeseen economic downturns 
or escalation in regional conflicts 
could result in repricing of 
markets. Exposures will be 
managed within our existing 
control environment.
Increased
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Risk management continued
47

4 Credit
Principal risk
Management 
and mitigation
Outlook
Strategic 
pillars
Change 
from last year
We are exposed to the risk that a 
counterparty to a financial 
instrument, banking transaction 
or reinsurance contract fails to 
discharge an obligation resulting 
in a financial loss to us.
Our primary exposure to solvency 
is from the change in the value of 
invested assets and collateral 
arising from credit spread 
widening or credit rating 
downgrades.
We also have exposure to credit 
risk through trading, banking or 
reinsurance activities related to 
the risk that the counterparty fails 
to meet their obligations.
Our Credit Risk Policy sets 
standards for assessing, 
measuring and managing credit 
risk, with oversight from a 
dedicated independent team in 
our Risk and Compliance function.
We set and regularly review limits 
for individual counterparties, 
individual issuers, sectors and 
aggregate credit quality, and 
monitor exposures against these 
limits.
Where appropriate, we seek to 
collateralise transactions to 
mitigate credit risk including 
derivatives, securities lending, 
reverse repurchase agreements 
and reinsurance transactions. We 
also manage and control 
reinsurance treaties to enable 
effective risk transfer in line with 
our Reinsurance Policy.
Our credit risk is impacted by our 
bulk purchase annuity growth as 
well as ongoing economic and 
geopolitical uncertainty that may 
trigger volatile markets. Negative 
market developments or industry 
events could impact our credit 
portfolio and counterparty 
exposures. Exposures will be 
managed within our existing 
control environment in line with 
our Credit Risk Policy.
Neutral
5 Market
Principal risk
Management 
and mitigation
Outlook
Strategic 
pillars
Change 
from last year
We are exposed to the risk of 
loss or adverse change in the 
financial health of our business 
resulting, directly or indirectly, 
from fluctuations in the level or 
volatility of market prices of 
assets, currencies, liabilities and 
financial instruments.
Significant market fluctuations 
could have material adverse effects 
on our revenues and returns.
Material falls in interest rates may 
increase the amount we need to 
set aside to meet our future 
obligations.
Exchange rate movements could 
impact valuations, fee and 
investment income denominated 
in foreign currencies.
Material increases in inflation may 
increase our cost base and the 
amount we need to set aside to 
meet future obligations, 
negatively impacting profitability. 
Our market risk appetite is set 
and monitored to limit our 
exposure to key market risks, and 
we have prescribed limits on the 
seed capital provided for new 
funds.
Where appropriate, and subject 
to risk limits and procedures, we 
use derivatives for risk reduction, 
to hedge equities, interest rates 
and currency risks, for example.
We review regularly our hedging 
and investment strategies, 
including asset-liability matching, 
informed by stress testing.
We have procedures to respond 
to significant market events and 
disruptions, bringing together 
colleagues from across M&G to 
provide enhanced monitoring and 
decision-making capability.
Our market risk exposure is 
expected to remain broadly 
unchanged over the near term as 
the run-off of risk from existing 
insurance business is offset by 
expected volumes of new 
business, particularly PruFund 
new business. The outlook 
however remains uncertain due to 
ongoing geopolitical conflicts and 
negative economic trends, 
including uncertain interest rate 
and inflation pathways. Our 
solvency buffers offer significant 
protection against market risks.
Neutral
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Risk management continued
48

6 Corporate liquidity
Principal risk
Management 
and mitigation
Outlook
Strategic 
pillars
Change 
from last year
We are exposed to the risk that 
we do not have, or are unable to 
generate, sufficient cash 
resources to meet our 
obligations, such as claims, 
creditors, debt interest and 
collateral calls, as they fall due. 
Our liquidity risk appetite is set so 
that we maintain adequate liquid 
resources in the normal course of 
events and under a range of 
severe but plausible stress 
scenarios. Our liquidity position is 
regularly monitored and stress 
tested. Our businesses have 
detailed liquidity contingency 
funding plans in place to manage 
a liquidity crisis.
Liquidity, cash and collateral are 
managed by the Group Treasury 
function, which holds liquid, high 
grade assets and has access to 
external funding.
Our corporate liquidity risk 
exposure is expected to remain 
stable. Corporate liquidity is 
driven by subsidiary dividend 
payments and intercompany 
settlement and is therefore 
dependent on the successful 
delivery of our Business Plan.
Neutral
7 Insurance
Principal risk
Management 
and mitigation
Outlook
Strategic 
pillars
Change 
from last year
We are exposed to the risk of 
loss or of adverse change in the 
financial situation of our 
business, or that of our 
customers, resulting from 
changes in the level, trend, or 
volatility of mortality; longevity; 
morbidity; persistency; expense 
and margin pricing experience.
We make assumptions regarding 
the life expectancy (longevity) of 
our customers, the frequency at 
which they lapse (persistency) 
and the level of expenses that 
may be incurred in running the 
business. These assumptions 
determine the amount we need to 
set aside to pay policyholders and 
cover our expenses. Unexpected 
changes to these assumptions 
could have a material adverse 
impact on both our profitability 
and solvency. Longevity risk is our 
most material insurance risk and 
mainly arises from our large 
annuity book.
We conduct annual reviews of 
longevity and other assumptions 
such as persistency and 
expenses, which are supported 
by detailed assessments of actual 
experience. We have a team of 
specialists undertaking longevity 
research.
We perform regular stress and 
scenario testing to understand 
the size of our insurance risk 
exposures.
We have undertaken longevity 
risk transfer transactions, where 
attractive financial terms are 
available from suitable market 
participants.
Our insurance risk exposure is 
expected to increase at a 
managed level over the near term 
due to our growth strategy. 
Exposures will be managed within 
our existing control environment, 
including appropriate controls in 
pricing and reserving processes. 
The uncertain economic outlook 
could also have implications for 
our insurance risk exposures, in 
particular expense and 
persistency risk.
Increased
Key
Maintain our financial strength
Simplify our business
Deliver profitable growth
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Risk management continued
49

8 Operational
Principal risk
Management 
and mitigation
Outlook
Strategic 
pillars
Change 
from last year
A material failure or operational 
disruption in the processes and 
controls supporting our 
activities, including that of our 
third-party suppliers or our 
technology, could result in poor 
client outcomes, reputational 
damage, increased costs and 
regulatory censure.
Our dependence on technology 
means the unavailability of key 
hardware or software, inadequate 
information security 
arrangements and ineffective use 
of digital solutions could impact 
our ability to operate effectively.
Additionally, serious failings in the 
delivery, or persistent under 
performance by our third-party 
suppliers, could impact our client 
service delivery.
Our Risk Management 
Framework defines our approach 
to managing operational risks and 
associated controls, including 
information technology, data and 
outsourcing arrangements.
We have a Data Policy that sets 
out the principles and 
requirements on the use of data 
across the organisation.
We apply business continuity and 
crisis management practices to 
manage Important Business 
Services and Critical Shared 
Services. Strategies are then 
designed, implemented, and 
tested to manage the risk of 
intolerable harm under ‘Severe, 
but plausible’ scenarios.
We have an Information 
Technology Risk Policy in place to 
manage technology risks. We are 
enhancing the existing third-party 
risk management policy 
framework which incorporates 
the selection, on-boarding, 
ongoing management and 
termination of third parties.
We recognize the potential risks 
of artificial intelligence (AI) and 
adopt it in a considered manner, 
supported by an AI framework, 
established governance, and 
mandatory training.
We have seen significant 
improvement in our control 
environment maturity over recent 
years. This includes a shift 
towards focusing more on the 
quality of assessments and 
reporting and how these are 
connected to provide confidence 
that we are in control of our risks 
as well as what has gone wrong. 
This gives us the strong 
foundations needed to further 
enhance our risk and control 
environment and ensure that 
operational risks introduced as a 
result of our growth strategy are 
appropriately managed.
Neutral
Key
Maintain our financial strength
Simplify our business
Deliver profitable growth
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Risk management continued
50

9 Change
Principal risk
Management 
and mitigation
Outlook
Strategic 
pillars
Change 
from last year
Failure to deliver on our 
significant change programmes 
within cost and capacity 
constraints may impact our 
business model and ability to 
deliver against our Business Plan 
and strategy.
Our Group Executive Committee 
advises the Group CEO on 
prioritisation decisions to ensure 
focus is on activities that help to 
achieve our Business Plan, that 
they are delivered in a controlled 
fashion and support compliance 
with new regulatory 
requirements. 
The Change Delivery Board, 
chaired by a Group Executive 
Committee Member, monitors 
and reports on a suite of metrics 
measuring the delivery progress, 
costs and benefits of our 
transformation programmes. The 
Project Standard, to which all 
functions must follow and attest 
compliance, includes reporting 
and escalation of risks to 
management and the Board. 
We continue to manage our 
change risk related to our 
previously announced 
transformation programme, 
however this will be more limited 
than in previous years reflecting 
the progression of the 
programme. Our change risk 
profile will be driven by the 
delivery against our strategic 
pillars and by regulatory change 
in 2025.
Neutral
10 People
Principal risk
Management 
and mitigation
Outlook
Strategic 
pillars
Change 
from last year
The success of our operations is 
highly dependent on our ability 
to attract, retain and develop 
highly qualified people with the 
right mix of skills and 
behaviours, to support our 
positive culture and growth.
As we continue to implement our 
strategy, our people risk is 
heightened in areas including our 
pay practices, workloads and 
morale, the conduct of colleagues 
or groups of colleagues, and 
industrial relations.
Our people approach is designed 
to align colleague objectives and 
remuneration to our business 
strategy and culture. It includes 
policies and standards for 
diversity and inclusion, employee 
relations, remuneration, talent, 
resourcing, performance and 
learning.
Our management and Board 
receive regular reporting on key 
issues and developments, 
including succession planning, 
industrial relations, pay, culture 
and diversity. Key people metrics 
are measured and monitored and 
have remained stable through the 
period.
We conduct colleague surveys to 
better understand their views and 
use the survey findings to 
improve their experience.
We expect the nature of our 
people risk to remain stable in 
2025. The impacts on colleagues 
of our transformation 
programmes and our changes to 
hybrid working are being 
monitored and managed.
Neutral
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Risk management continued
51

11 Regulatory 
Principal risk
Management 
and mitigation
Outlook
Strategic 
pillars
Change 
from last year
We are exposed to the risk from 
potential failure to meet 
regulatory requirements or to 
adequately consider regulatory 
expectations, standards or 
principles. 
We operate in a highly regulated 
environment, interact with 
regulators globally, and are 
subject to a number of regulatory 
initiatives due to changing 
regulatory norms. There are wide-
ranging consequences of 
regulatory non-compliance, 
including client detriment, 
reputational damage, fines and 
restrictions on operations or 
products.
Accountability for compliance 
with regulatory and legal 
requirements sits with our 
management. Our Risk and 
Compliance function provides 
guidance to, and oversight of, the 
business in relation to regulatory 
compliance matters, including 
Financial Crime and carries out 
assurance activities to assess the 
adequacy of systems and controls 
designed to comply with 
regulations and legislation.
We monitor regulatory 
developments and consultations 
and engage with government 
policy teams, industry bodies and 
regulators.
Our regulatory footprint will 
increase in complexity driven by 
both internal growth focused on 
new markets and products; and 
externally driven regulatory 
change. The evolving political and 
regulatory agenda may lead to 
further divergence of rules 
between the UK and Europe as 
the UK government pursues an 
agenda of international 
competitiveness.
We remain focused on adapting 
to meet the evolving expectations 
of our regulators, including on 
consumer duty and operational 
resilience.
We continue to invest in our 
teams across the first and second 
line to ensure that they continue 
to evolve and enable effective risk 
and internal control management 
and oversight.
Neutral
12 Reputational
Principal risk
Management 
and mitigation
Outlook
Strategic 
pillars
Change 
from last year
Our reputation is the sum of our 
stakeholders’ perceptions, 
which are shaped by the nature 
of their expectations and our 
ability to meet them. There is a 
risk that through our activities, 
behaviours or communications, 
we fail to meet stakeholder 
expectations and adversely 
impact trust and reputation in 
M&G or our brands. 
Failure to effectively manage 
reputational risk could result in 
poor stakeholder outcomes and 
impact our revenues and cost 
base, our ability to attract and 
retain the best staff and potential 
regulatory intervention or action.
Our Reputational Risk 
Management framework and 
dedicated Reputational Risk team 
monitor and report on 
reputational risks, using a suite of 
metrics to monitor stakeholder 
groups.
Our Executive Reputational Risk 
Forum enables senior 
management to oversee 
reputational risk management 
across the company and manage 
group-wide considerations.
We have embedded Reputational 
Risk Champions throughout our 
business. They perform an active 
role in identifying and monitoring 
key reputational risks and drivers. 
Our reputational risks will 
continue to be driven by 
geopolitical uncertainty, 
sustainability, meeting the 
evolving needs of our customers, 
clients and distributors and 
ensuring we continue to meet the 
expectations of our regulators. 
Risks will be managed within our 
existing control environment 
including meeting the evolving 
expectations of our stakeholders 
on all material aspects of our 
business.
Neutral
Key
Maintain our financial strength
Simplify our business
Deliver profitable growth
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Risk management continued
52

13 Conduct
Principal risk
Management and mitigation
Outlook
Strategic 
pillars
Change 
from last year
There is a risk that through the 
acts or omissions of individuals 
within M&G, we deliver poor 
outcomes for customers, clients, 
colleagues, or other 
stakeholders, or that we affect 
market integrity.
Observing the proper standards 
of conduct in all its forms is 
essential at M&G. Due to the 
broad nature of conduct risk, 
management is pervasive and 
reflected in policy and processes 
including but not limited to: our 
Code of Conduct and our Conflict 
of Interest, Market Abuse and 
Investment Communications 
Recording policies.
Our Asset Management business 
has a Conduct Management 
Framework to provide a 
consistent process for conduct 
management and our Life and 
Asset Management businesses 
have a mature suite of customer 
outcome management 
information in place in support of 
Consumer Duty.
The FCA is undertaking a cross-
sector review of Consumer Duty 
board reports from FCA regulated 
firms to identify, and share 
publicly, good practices and areas 
for improvement. This will afford 
an opportunity to further refine 
the now well-established 
Consumer Duty programme 
within M&G. 
Neutral
Emerging risks
Emerging risks are potentially significant newly developing or evolving risks, generally characterised by a high degree of 
uncertainty - making them difficult to quantify. 
An annual assessment process identifies our emerging risks, and assesses those that will be subject to management and 
monitoring. The assessment collates input from subject matter experts across our first and second lines of defence, as well as 
external perspectives.
We review the development of emerging risks during the year to update our assessment. We also review our preparedness 
should a risk emerge, incorporating any material developments since the annual assessment.
The emerging risks reviewed by the Executive Risk Committee and the Board Risk Committee during the year include the 
following:
– Political: Geopolitical conflicts, protectionism
– Economic: Global recession, stagflation
– Societal: Failure of critical infrastructure
– Technological: Artificial intelligence, cyber risk
– Legal: Legislation changes
– Environmental: Climate change
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Risk management continued
53

M&G's non-financial and sustainability information statement, produced 
to comply with sections 414CA and 414CB of the Companies Act 2006 
The table below sets out our approach towards the key matters from the legislation, with a guide to where further disclosures are 
located to help our stakeholders understand the impact of our activities. Our climate-related financial disclosures can be found in 
the ‘Climate-related disclosures’ section of the report, with a mapping of the section’s contents to the requirements of section 
414CB (2A) and the recommendations of the Task Force on Climate-related Financial Disclosures (TCFD) provided on page 64.
Our Group Governance Framework sets out the general principles by which we conduct our business and ourselves. It is 
supported by a suite of policies which define our approach to governance and internal controls and also help us meet regulatory 
requirements across the mandated non-financial reporting areas. These undergo an annual refresh and compliance exercise to 
ensure they remain relevant and appropriate. Similarly our investment-related policies are subject to review periodically as 
required. 
Reporting 
requirements
Approach
Supporting disclosures 
in Annual Report
Environment
Scientific evidence indicates that climate change is one of the biggest 
threats to our planet. Financing the climate transition is a pillar of our new 
Group sustainability framework, alongside nature as an important but 
developing priority theme for us, recognising the scale of the global 
biodiversity crisis. Details of our approach can be found on page 32.
– Climate-related disclosures 
(incl. SECR) Pages 64-81
Our employees
We understand that exceptional people need the right environment in 
which to thrive. Our ambition is to create and sustain a safe, inclusive and 
diverse culture where our colleagues enjoy each day and feel inspired to 
do their best for our customers and clients, and the communities in which 
we operate.
– Our colleagues Pages 
40-43
Social matters
We seek to positively contribute to the societies we serve by promoting 
financial confidence, enabling informed financial decision-making and 
access to finance, as well as through social investments, such as 
affordable housing, and our community investment programme. Our 
ambition is reflected in the ‘Resilient societies’ theme of the Group 
sustainability framework, with further information outlined on page 33.
– Our social commitment 
Pages 60-63
Human rights
As an organisation, we do not tolerate any form of slavery, servitude, 
forced or compulsory labour and human trafficking. Our influence also 
extends to the companies and assets in which we invest. More details on 
our approach can be found in our Modern Slavery Transparency 
Statement available on our website.
– Human rights Page 83
Anti-bribery and 
anti-corruption 
matters
Addressing financial crime is integral to protecting and stimulating 
economic growth as well as instilling confidence in consumers within the 
financial services sector. We are committed to preventing, detecting and 
where necessary, reporting instances of criminal conduct. 
– Anti-bribery and anti-
corruption Page 82
– Risk Committee Report 
Pages 110-111
For details on Business model 
see pages 6-8
For Non-Financial KPIs see Inside 
Front Cover
For details on Principal risks 
see pages 46-53
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Sustainability at M&G
Non-financial and sustainability information statement
54

A selection of policies and documents that guide our approach to each of the key matters from the legislation and support delivery 
of related activity are summarised below. These comprise both policies under the Group Governance Framework umbrella, which 
regulate how our business operates, and policies and statements which frame our responsible business and investing approach. 
Additionally, the table presents which elements of the value chain may be considered for each policy or framework
i. The value 
chain labels reflect the scope of application for each policy or standard. The ‘Investments’ label covers assets managed and 
administered through both our Asset Management and Life (primarily asset owner) segments, unless otherwise stated. Certain 
policies are internal standards and guidelines which are not published externally.
Policies, frameworks and 
statements guiding our approach
Reporting 
requirements
Value chain
ESG Risk Policy
 
 
Environment Policy
 
 
People policies
 
Employee Relations Policy
 
Diversity and Inclusion Policy
 
Community Investment Policy
 
Whistleblowing Policy
 
Health and Safety Policy
 
 
Code of Conduct
 
Regulatory Compliance Risk Policy
           
Conflicts of Interest Policy
 
 
Financial Crime Policy
 
 
Modern Slavery Transparency Statement
 
 
M&G Investments Voting Policy
 
 
PAC Voting Standard
 
 
M&G Investments ESG Integration and Sustainable Investing Policy
ii 
 
 
PAC ESG Investment Policy
 
 
Engagement policies (M&G Investments Engagement Policy and PAC 
Shareholder Engagement Policy)
 
 
M&G plc’s position on thermal coal, supported by M&G Investments 
Thermal Coal Investment Policy
ii and PAC's thermal coal approach
 
 
Key
Operations
Supply chain
Investments
M&G's direct business operations
M&G's procurement/supplier 
activities
Assets managed and administered through 
our Asset Management and Life (primarily 
asset owner) segments
i 
Application of policies and frameworks listed may vary for newly acquired businesses where integration with wider group frameworks is ongoing.
ii
Policy scope excludes M&G Investments Southern Africa and responsAbility Investments AG.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Sustainability at M&G continued
55

Our governance framework establishes oversight of our 
sustainability-related risks and opportunities
Our Chief Financial Officer (CFO) acts as executive sponsor for sustainability across the Group. Our Chief Sustainability Officer 
(CSO) supports the CFO by leading on sustainability strategy, policy, commitments and governance. The CSO also chairs the 
Executive Sustainability Committee, where updates on the strategy and other related topics are presented, as well as receiving 
updates on sustainability activity from the business units.
During the year, the CSO has led efforts to strengthen our Group-wide sustainability governance, including:
– Establishing thematic working groups to implement and oversee aspects of the Group sustainability strategy, manage 
associated risks, and enhance oversight of business unit activities.
– Updating our Sustainability Communications Framework, which covers oversight and governance requirements for 
sustainability-related communications across the Group.
– Commencing work on reviewing our sustainability governance model to support effective delivery against our strategy.
Consideration of sustainability within our investment activity is managed at the executive management level in our Asset 
Management and Life segments. This comprises oversight of investment strategy, adherence to responsible investment policies, 
progress against sustainability-related investment objectives, and climate strategy. Regulated entity boards and committees have 
accountability and oversight of sustainability for the investments and products within their remit (including the With-Profits 
Committee). 
The diagram below presents a summary of the Group governance structure as it relates to sustainability. All terms of reference for 
our Board-level governance committees are available on our website.
Board oversight
M&G plc Board 
Ultimate responsibility for Group's sustainability strategy lies with M&G’s Board of Directors. The Board has delegated certain duties 
and responsibilities related to climate change and sustainability to some of its committees.
Risk Committee
Responsible for overseeing and 
advising the Board on the risk 
exposures and profile of the 
Group, including sustainability 
risks
Remuneration Committee
Responsible for establishing, 
approving and maintaining the 
remuneration policies of the 
Group
Nomination and 
Governance Committee 
Supports the Group’s strategy 
through monitoring of the 
Board’s overall composition, 
balance of skills and succession 
planning
Audit Committee
Responsible for 
overseeing Group’s corporate 
reporting which includes 
sustainability-related 
disclosures
Group Executive Committee
Advisory committee to the Group Chief Executive, with remit covering development and implementation of strategy. It is composed of executive 
leaders responsible for business units and corporate functions.
Management’s role
Executive Risk Committee
Responsible for the consideration 
and oversight of risk matters, policies and 
risk appetite including those pertaining to 
sustainability risks
Executive Sustainability Committee
Responsible for supporting the Group 
Executive Committee and Board in providing 
direction and oversight of the Group’s 
sustainability-related activities. The 
committee, chaired by the CSO, meets on a 
monthly basis and includes membership 
from the Asset Management 
and Life segments, allowing 
for representation and interconnectivity 
across the wider business
Management Disclosure Committee
Responsible for the review and challenge of 
external reporting which are of significance 
to the Group including sustainability-related 
disclosures, before submission to the Audit 
Committee and/or Board for approval
Sustainability-focused working groups support delivery of our sustainability ambitions 
across functions and business areas
Various firm-wide teams support in assessing, managing and reporting on sustainability risks, including 
our Central Sustainability Office, Workplace Solutions, Finance, Risk and Compliance, People and Investment teams
Further details on climate-related governance arrangements can be found on page 73
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Sustainability at M&G continued
Sustainability governance
56
Reporting
Delegation

The table below summarises a selection of sustainability-related topics presented to Board governance forums in 2024.
Board /
Committee
Frequency of 
sustainability updates 
Sustainability matters covered in 
the reporting year, inclusive of climate
Board
Updated formally at 
least annually
– Received a briefing regarding sustainability governance best practice 
covering board responsibilities and accountabilities
– Reviewed and approved Group’s updated sustainability framework (see 
more details on page 31)
– Had oversight of ESG risk through the M&G plc business plan
– Attended a workshop on the sustainability landscape across the industry, 
covering aspects such as positioning against peers and industry trends
Audit 
Committee
As required, in line 
with frequency of 
external reporting and 
emerging regulations
Reviewed Group-level TCFD and other external sustainability disclosures. Areas 
of focus included:
– Environmental metrics methodology and judgements
– Scope and progress of assurance work for non-financial metrics
– Updates on the sustainability reporting landscape and upcoming regulation
Risk Committee
At least bi-annually 
– ESG risk updates provided through the Top Risks report which includes 
status against risk appetite 
– The Chief Sustainability Officer provided an update on sustainability risk 
and related plans
– Risk and Compliance updates on ESG risks through the Chief Risk and 
Compliance Officer reports at least bi-annually
Nomination and 
Governance 
Committee
Annually
– Continued consideration of sustainability as part of Board composition and 
skills matrix
Remuneration 
Committee
Annually
– Reviewed and approved performance assessment against the sustainability 
targets included in the incentive scorecard
Executive remuneration
Our Executive Directors’ reward structure is linked to core 
performance management scorecards, which include 
sustainability-related metrics. 
Our executive LTIP arrangements (the M&G Performance 
Share Plan) for 2024-2026 has an overall weighting to 
sustainability-related targets set at 25%, evenly divided 
between our operational emissions reductions, our gender 
diversity target, and ethnicity diversity target. This allocation 
has been set to 15% for the LTIP covering the 2025-2027 target 
period, reflecting the gender and ethnicity targets only. While 
the emissions-based measure will remain a part of the long-
term executive remuneration plans until 2026, it has not been 
included for 2025-2027 period on the basis that good progress 
has been made on operational emissions, and that investment-
related measures for future awards will be carefully considered 
during 2025 following the update to our sustainability strategy.
Objectives and remuneration structures are reviewed annually 
by the Remuneration Committee, including any sustainability-
related targets.
Find out more in the Directors' 
Remuneration Report on pages 112-119
Risk management
Sustainability and ESG has been identified as a principal risk to 
our business. It has the potential to impact our business, 
including from a financial, operational, strategic and 
reputational perspective. 
Our ESG Risk Policy sets out the key requirements for the 
management of ESG Risk on an ongoing basis, supporting the 
delivery of M&G plc’s strategic plans and objectives. In 
particular, the key requirements of the policy relate to the 
identification, measurement, management, monitoring and 
reporting of ESG risk.
Our ESG risk governance is based on a Three Lines of Defence 
model, consistent with the wider Group risk management 
approach. The first line is responsible for the identification and 
management of risk on a day-to-day basis. The second line Risk 
and Compliance functions provide risk advice, oversight and 
challenge. The third line provides independent assurance over 
the design and effectiveness of internal controls, including 
those over sustainability-related policies and processes.
Find out more on Risk management on pages 44-45 
and Climate risks on pages 71-72
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Sustainability at M&G continued
57

As an asset manager and owner we continue to strengthen our integration 
of sustainability, including stewardship and product development
Our Asset Management business manages a significant share 
of the assets of our Life business (see diagram below). This 
integrated business model supports alignment from a 
sustainability perspective, including commitments, policies and 
integration practices, and allows us to pursue opportunities 
using our asset management expertise, with the long-term 
capital of our asset owner. Both businesses continue to 
strengthen the integration of ESG considerations into their 
processes. 
Asset Manager
During 2024, M&G Investments launched their updated ESG 
Integration & Sustainable Investment Policy – providing greater 
clarity and transparency on the approaches and resources in 
place to embed sustainability considerations into the 
investment process. 
ESG integration
Given the breadth of asset classes we invest in, our investment 
managers tailor their approach to ESG integration taking into 
account the specific portfolio construction, research and 
investment processes used by each team. We seek to integrate 
ESG across all investments as far as we are able and where it is 
financially material. We are also applying a sustainable 
investing lens to portfolio construction in a number of our 
funds, offering a range of strategies which can cater for clients’ 
financial objectives alongside their sustainability preferences. 
Enhanced frameworks and tools
We have continued to develop and leverage sustainability 
frameworks to facilitate ESG integration and enable 
sustainable investment approaches across the suite of product 
categories offered in listed markets. Through a combination of 
qualitative and quantitative analysis, investment teams are 
equipped with in-depth, stock-specific insights relating to 
financially material ESG factors to enable better investment 
decision-making, and support execution against both financial 
and sustainability-related objectives. 
Stewardship
The long-term success of a company is supported by effective 
investor stewardship, which in our view includes encouraging 
high standards of corporate governance as well as integration 
of sustainability considerations into a company’s strategy. Our 
preference is to engage issuers rather than divest in order to 
support and, where possible, accelerate the transition on key 
ESG risks and improve their approach to meet customer and 
stakeholder expectations. 
Climate change and nature remain key top-down engagement 
areas for us, and over 2024 we have continued to develop our 
approach to both (see more on page 32). We also have an 
active social engagement programme. In 2022, we published 
our expectations on board diversity, and communicated these 
to over 1,000 companies. 
Since then, there has been clear improvement in our focus list, 
with more than two-thirds of these companies increasing 
female representation and just over half now fully meeting our 
minimum expectations. In 2025, we plan to broaden our social 
engagements to include additional aspects of human capital 
management. For detailed information on our asset manager 
engagement and voting activities see the annual M&G 
Investments Stewardship report, which is available on our 
website.
Evolving product offering
We have continued to work closely with our clients – engaging 
to understand their preferences and priorities and seeking to 
offer tailored solutions to meet their requirements.
Over 2024, we broadened our range of sustainable investing 
options. For example, we launched a sustainable bond strategy 
with our emerging markets impact manager responsAbility, the 
M&G (Lux) responsAbility Sustainable Solutions Bond Fund, 
classified as Article 9 under SFDR. This fund aims to drive 
positive change in six key areas: better health, better work & 
education, social inclusion, circular economy, environmental 
solutions and climate action. During the reporting period, we 
also closed our M&G Climate Solutions fund due to its small 
size. At the same time, we launched the M&G (Lux) Nature and 
Biodiversity Solutions Fund (Article 9 under SFDR), which 
focuses on delivering solutions to the challenges of biodiversity 
loss, climate change, and the degradation of nature. 
Additionally, we continued to build out our Fixed Maturity Bond 
Fund range, with four funds launched in 2024. Classified as 
Article 8 under SFDR, these strategies seek to capture 
opportunities present in credit markets while being suitable for 
investors with sustainability preferences.
Note: Diagram excludes corporate assets of £1.9bn (2023: £2.3bn), 
of which £0.9bn (2023: £1.0bn) is in Asset Management.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Sustainability at M&G continued
Sustainability and investments 
58
£158.9bn
Third party assets managed 
(2023: £153.2bn)
£156.1bn
Life assets managed by our Asset 
Management business
(2023: £160.3bn)
£29.0bn
Life assets not managed by our 
Asset Management business
(2023: £27.7bn)

Asset Owner
As an asset owner, we integrate sustainability considerations 
into key stages of our investment process. We aim to identify 
both sustainability risks and opportunities, in order to enhance 
investment returns for our customers. We consider the impact 
of sustainability considerations on risk and return in our 
strategic asset allocations, appoint investment managers who 
have the skill and expertise to manage and engage on 
investment mandates with sustainability criteria, and construct 
our mandates to reflect our view of risks and opportunities.
Strategic asset allocation
We integrate sustainability considerations into our strategic 
asset allocations by taking into account their effects on our risk 
and return assumptions. This is so that, when we allocate 
capital by asset class and investment jurisdiction, we have 
considered as many investment opportunities and risks as 
possible. For example, we carry out scenario analysis to better 
understand our exposure to physical climate risks via the real 
estate investments in our multi-asset portfolios.
Asset manager selection 
From a sustainability perspective, we consider the purpose of 
manager selection to be to identify an investment manager that 
has the people, processes and expertise in place to meet the 
requirements specified in the investment mandate. To achieve 
this, our selection process includes a comprehensive 
assessment against sustainability-specific criteria, to enable an 
appropriate review of the managers’ alignment with our 
purpose, values and priorities.
We perform investment due diligence to assess managers’ 
ability to deliver the expected investment performance or 
outcome for a fund over the long term. This is informed by our 
bespoke Request for Proposal (RfP) process, which includes 
detailed ESG investment-led questions. In turn, this is 
supported by our ESG due diligence questionnaire, which aims 
to assess a manager’s stance and approaches to key 
sustainability issues and integration, and their alignment with 
our ESG priorities and values.
Manager engagement
Once an investment manager has been selected and 
onboarded, the Manager Oversight team conducts ongoing 
due diligence reviews. This includes regular meetings and site 
visits, with sustainability issues being a standing agenda item at 
quarterly meetings. 
At the issuer level, we have implemented a quarterly ESG 
screening process to give appropriate review of broader ESG 
issues and risks within our investment portfolios. This is 
characterised by reviewing our holdings, where look-through is 
available to us, and monitoring their exposures against ESG-
specific areas. Where appropriate, we will engage with 
managers over any notable issues.
Although issuer engagements are executed by our asset 
managers, we hold them accountable for the interactions they 
have with investee companies, and engage with them to deliver 
our desired results. 
Overall, we expect engagement processes and actions to be 
aligned with the PAC ESG Investment Policy, Shareholder 
Engagement Policy and Voting Standard, as well as the agreed-
upon mandate. Should we feel that there is persistent 
misalignment, we will escalate our engagement.
Engagement process
Among other things, our engagement approach includes 
the following actions:
– Annual letter of priorities: we share an Annual Letter of 
ESG Priorities with our asset managers, which 
communicates our areas of ESG focus for the upcoming 
year, and outlines the support we will require from the 
asset managers in achieving our ESG ambitions and 
goals. 
– Effective monitoring and analysis: our asset managers 
are expected to submit regular ESG due diligence, 
engagement and voting templates, where applicable, to 
provide an update on their stewardship activities and 
approach to sustainability. These are reviewed and 
assessed, with key takeaways escalated to appropriate 
governance forums and action taken where necessary.
– Ad hoc engagement: where engagement activities 
require further due diligence/escalation, changes have 
occurred within the managers’ sustainability activities or 
priorities that are a cause for concern or in response to 
events, the ESG & Regulatory team will aim to discuss 
with managers and assess whether further action should 
be taken. 
See more information in our annual PAC Stewardship 
report, which is available on our website.
Propositional development
Since we launched PruFund Planet in 2021, clients have been 
given the opportunity to access solutions that have 
environmental and societal objectives combined with the same 
smoothing mechanism and risk profiles as our other PruFund 
propositions, such as PruFund Growth. The PruFund Planet 
proposition is a family of five funds differentiated by risk level, 
with an investment strategy and manager selection that 
prioritises sustainability and positive impact. 
We continue to use responsAbility’s impact investing 
capabilities, expanding the number of strategies we invest in. 
We believe these allocations are both diversifying to our 
investment strategies and represent positive sustainability 
outcomes. In addition, our Catalyst investment strategy, 
backed by the With-Profits Fund, invests in early-stage assets 
that contribute to a sustainable economy with three key 
objectives: act to avoid harm, benefit stakeholders and 
contribute to solutions.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Sustainability at M&G continued
59

Creating inclusive, resilient and sustainable communities
We believe that being a socially-sustainable business isn’t just about responsible investing but demonstrating our commitment 
to the communities in which we operate as well. Our work with communities aligns with our updated sustainability strategy and 
underpins the Resilient societies theme of our new framework.
Through the pillars of our Resilient societies theme - ‘Promoting financial confidence’ and ‘Building communities’ - we are 
committed to building better futures. We do this through giving people the skills and opportunities to become financially secure 
and investing in essential needs for communities to have sustainable futures.
We support each of our offices to manage charitable activities using the framework in our Community Investment Policy to ensure 
a consistent, business wide approach. We also work closely with charity partners to develop strong, sustainable programmes to 
support their activities. Our community investment strategy and performance is reviewed by the Executive Committee annually.
M&G in the Community
Building better futures: creating inclusive and resilient communities
Financial confidence
Giving people skills and opportunities 
to become financially secure
Building communities
Regenerating spaces and places that 
help people and nature to thrive
Disaster and emergency response
Financial confidence
The Talent Foundry
M&G worked with the Talent Foundry to 
co-create a series of programmes under 
the Skills for Life banner. These provide 
young people with practical guidance on 
CV writing, interview techniques, and 
money management, equipping them to 
handle real-world financial 
responsibilities like budgeting and 
navigating student loans. For younger 
students, the Enterprise Challenge links 
maths to real-life scenarios, 
encouraging financial capability and 
teamwork.
In 2024, 6,559 young people took part 
in a Skills for Life programme, all 
attending schools with high levels of 
deprivation.
M&G volunteers play a pivotal role, and 
in 2024 colleagues donated 599 hours 
of support. This involved offering 
personalised CV reviews and 
mentorship that boost students’ 
employability and provide valuable 
career insights that many young people 
from disadvantaged backgrounds do 
not typically have access to. 
Our programmes help to equip young 
people in communities across the UK 
with the confidence, skills, and 
connections they need to pursue 
ambitious futures.
In 2024, 
6,559 
young people took part in 
a Skills for Life programme
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Our social commitment
Building better futures
60
“
The experience for the students 
to see a day in the life 
of working in the square mile was
 incredible. The professional 
volunteers were such a big part 
of this for the students. 
They really looked up to 
them, and the volunteers’ input 
to projects and the students' ideas 
were genuinely fantastic. Every 
single student found it inspiring
and I cannot praise the day more.” 
Teacher
The Reach Free School

Skills for Life
The Skills for Life programme is making a real difference for 
young people in Middlesbrough and Rochdale by building their 
confidence, skills, and awareness of career paths in a way that 
fills a crucial gap for these underserved communities. Through 
M&G’s commitment to fostering resilient communities, this 
programme provides students with unique, practical experiences 
that help them feel prepared for the future.
Over four interactive sessions, students in Middlesbrough and 
Rochdale explore self-awareness, career options, and 
professional skills. Volunteers from local industries guide 
students in developing interview techniques, communication, 
and financial skills through engaging activities and personal 
stories. The impact of these experiences has been deeply 
positive: 98% of students now feel more confident about their 
futures and 97% see a clear pathway to an exciting career ahead.
Teachers in both regions have noticed significant 
improvements in student behaviour, attendance, and 
educational engagement. In Middlesbrough, several students 
even secured placements with the Police and Fire Cadets, an 
exciting step towards their career aspirations, and across 
both areas teachers report reductions in suspensions, with 
many citing the programme as being ‘life changing’.
 
Age UK 
Now in its fifth year, M&G’s sole support 
has enabled Age UK to help 7,810 older 
people, respond to 31,820 enquiries to 
Age UK’s Advice Line, as well as 
distribute 7,000 'Looking after your 
money' information guides to help older 
people manage and protect their 
finances.
Age UK's Building Resilience 
programme aims to equip vulnerable, 
older people with the tools, skills and 
opportunities needed to build resilience 
at difficult stages of their lives. The 
holistic support offered includes in-
depth information and advice, support 
and referrals to appropriate services 
through Age UK’s Advice Line.
Jeanette, who is in her 70s, has several 
health issues after suffering a stroke a 
couple of years ago. She has been 
struggling with the rising living and 
energy costs which are a constant 
source of worry to her, especially as the 
cold weather can worsen her health.
Since Building 
Resilience launched in 2020: 
31,820
calls answered by Age UK’s Advice Line
 
Junior Achievement Europe
M&G’s support of the 10X Challenge has 
enabled over 25,000 students to gain 
first-hand entrepreneurial experience as 
they created a business and entered 
competitions along the way.
The 10X Challenge enterprise 
programme and digital platform helps 
young people develop financial 
capability skills with a focus on 
investment and longer-term saving, and 
empowers teachers to be confident 
about teaching financial capability. It is 
run over four weeks and young people 
use a £/€10 pledge to get their business 
ideas off the ground. As a result of 
M&G’s funding, 10X Challenge now 
engages students in schools across 
France, Germany, Italy, Poland, Spain 
and the UK.
In 2024, 10X Challenge supported
25,061 
students across Europe
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Our social commitment continued
61
“
Without Age UK’s support 
and advice I wouldn’t have 
had a chance of getting Attendance 
Allowance. I never thought in 
a million years I'd get it. I’ve bought 
myself a mobility scooter which 
has changed everything.”
Jeanette
“
The best part of 10X is that 
I learnt how to make a business, 
made friends, gained confidence 
and now I have something 
to write on my future CV.”
Student
“
The best thing about taking part 
in 10X was watching the students’ 
confidence grow, take more 
ownership and responsibility.” 
Teacher

Building communities
Habitat for Humanity GB
M&G’s partnership with Habitat for 
Humanity GB focuses on providing safe 
and decent housing globally by 
repurposing empty spaces into homes 
for vulnerable groups. 
Through the Empty Spaces to Homes 
initiative, vacant properties have been 
transformed into homes that meet both 
social and environmental needs. This 
has been achieved by working with 
cities, municipalities and stakeholders 
across Europe. Since 2020, the 
programme has used data to 
understand the scale of the opportunity 
presented by empty buildings; and 
developed a coalition of experts to 
design a toolkit to share this knowledge 
more widely. Our partnership has 
delivered 108 repurposed spaces 
creating new homes across multiple 
countries including Poland, Germany, 
Ireland, and the UK.
108
spaces repurposed 
in 10 countries over 4 years
The Tree Council 
M&G’s partnership with The Tree 
Council supports schools in urban areas 
with high levels of deprivation and 
nature-poor grounds. Over the last four 
years, we have helped towards greening 
1,030 school communities, and this has 
enabled 380,000 students and teachers 
to take part in the programme.
The Young Tree Champions Programme 
is aligned with the National Curriculum 
and our support aims to give young 
people the skills and knowledge to help 
tackle the climate and ecological crises.
Alongside pupil workshops and teacher 
training, more than 56,000 trees have 
been planted in schools across the UK.
Redwood Park Academy Special School 
in Cosham, Portsmouth has been part of 
the Young Tree Champions programme 
since 2021.
Redwood Park transformed their 
grounds for nature through planting 
over 1000 trees, linking up a wildlife 
corridor, helping to shield the school 
from noise and air pollution, and 
transforming the diversity of plant 
species and invertebrates in the 
grounds.
The school continues to grow their 
ambitions and are looking to install a 
community tree nursery to gift on 
saplings to local schools and their 
community.
380,000
students in 1,030 schools and 
youth groups have taken part in 
The Tree Council’s ‘Young Tree 
Champions’ programme since 2020
Supporting communities in times of crisis
We feel it is our responsibility to respond to emergencies and make a meaningful contribution in the most appropriate and prompt 
way and work with national and international charity partners to direct a targeted, humanitarian response.
In response to the flooding in Spain and Poland in 2024 we made emergency corporate donations to support the relief efforts. 
M&G’s donation to the Spanish Red Cross helped to distribute basic aid including food, water, blankets, and hygiene kits, and 
provided first aid and psychosocial support. An emergency childcare team was sent to shelters, to support affected families. In 
Poland, our support of Habitat for Humanity helped to repair damaged homes, and provide essential items such as furniture and 
the equipment to dry out buildings.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Our social commitment continued
62
“
Nationally, there’s a real crisis 
within the social housing sector. 
Habitat for Humanity’s 
Empty Spaces to Home programme 
has been a game changer for 
Barking and Dagenham Council 
and for our care leavers.
It's allowed us to develop spaces 
which we have within the 
community, which are otherwise 
not being put to use at all…
It can’t be underestimated how 
much this project is helping 
to transform lives. It’s allowing 
young people to have dignity, 
security and safety 
in their accommodation”
Andrew Borwick-Fox
Children’s Care and Support 
Services Manager, London Borough 
of Barking and Dagenham
“
We are super proud of what
we have achieved, this project 
means a lot to me, the school, 
the community, and the nature 
with in it.”
Ed Bond
 Lead Teacher at Redwood Park School

Colleague engagement
In 2024, 1,787 M&G colleagues dedicated 12,031 hours to 
supporting charities with activities from skills-based 
volunteering such as mentoring, to tree planting, beach 
cleaning and refurbishment of housing for vulnerable groups. 
Working together with community champions across our 
offices, we direct funding and volunteering through our local 
community grants, giving our colleagues ownership and the 
ability to choose where to focus their support.
Through their support of The Talent Foundry’s Skills for Life 
programme, M&G volunteers provide professional insights and 
employability skills development. This helps schools to offer 
quality careers provisions to their students. 
“
It was so rewarding and an opportunity 
to take a step back and realise how important 
it is to ensure we’re preparing the younger
generations for work.”
Claire F
Volunteer
In our ongoing efforts to provide support to people transitioning 
into our Empty Space transformations, M&G supports Habitat for 
Humanity’s Upcycling Workshop. With a focus on circular 
economy, by upcycling items destined for landfill we are diverting 
them and giving them a new lease of life, transforming them into 
high quality, repaired items. These items are used to furnish our 
Empty Spaces to Homes properties, helping create welcoming 
homes for those in need. M&G colleagues contributed 222 hours to 
upcycle furniture and combat furniture poverty in 2024.
M&G in the Community Fund 
Our M&G in the Community Fund is an annual grant 
programme that supports local charities and projects. The 
Committee includes colleagues across M&G locations and, 
since its launch in September 2019, has awarded 489 
charitable grants globally.
Charitable donations
We calculate our community investment spend using the Business 
for Societal Impact standard (B4SI). This includes cash donations 
to registered charitable organisations, as well as a cash equivalent 
for in-kind contributions. Our total community investment spend in 
2024 was £4.4 million, of which £3.2 million was cash. The balance 
included in-kind donations prepared in accordance with B4SI 
guidelines. Furthermore, £169,116 was donated by our employees 
through our payroll giving scheme.
£4.4m
Total community investment spend in 2024
12,031
Total volunteering hours in 2024
Building better futures
Every year we run a series of roadshows to showcase how 
our flagship Building Better Futures programme is making a 
difference in our communities.
The Mumbai Community team adopt villages in remote rural 
areas and work with several different charity partners to 
provide holistic, wraparound support to maximise the impact 
in a particular area. The 13 hamlets where the charities have 
been working for the last three years to bring about real 
change have impacted over 3,000 villagers and farmers in a 
remote rural area.
As a result of our partnership with the charities Vyakti Vikas 
Kendra India (VVKI), International Association for Human Values 
(IAHV) and Habitat for Humanity India, 6 schools in the Raipur 
area now have new classrooms and sanitation provided through 
M&G’s commitment to building resilient communities. The 
washrooms are the most critical as that deters many girls from 
remaining at school. We have also helped build hygienic kitchen 
facilities so that all the children are guaranteed one hot meal a 
day. School attendance has doubled since the new classrooms, 
kitchens and sanitation were installed.
One of the remote rural villages suffers with flooding each 
year during the monsoon. This means that in the dry season 
there is a severe water shortage which impacts the 
agricultural irrigation, the water wells and prevents the 
villagers from producing a second harvest. The funding from 
M&G has enabled The TNS Foundation to dig out the plain to 
create a deeper river basin and trees have been planted to 
prevent soil erosion. The water pump (pictured) that was 
broken for the last two years has been fixed and improved 
so that it collects rainwater as well.
On top of this The TNS Foundation works with the farmers and 
the women to teach them about organic farming, improving the 
quality of the soil which has helped to ensure a second harvest 
and good quality crops.
A
PwC has provided independent limited assurance over the total community investment spend in 2024 (as indicated by A) in accordance with International 
Standard on Assurance Engagements 3000 (Revised) ‘Assurance Engagements other than Audits or Reviews of Historical Financial Information’, issued 
by the International Auditing and Assurance Standards Board. The assurance statement can be found on our website.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Our social commitment continued
63
A
“
The impact of the improved farming techniques 
and water capture have been transformative to 
the lives of all those living in the villages.”
Deepti Kommera
Lead, Agricultural projects, The TNS Foundation

The climate transition is a key pillar of our sustainability approach and we 
have continued to improve our assessment of what good looks like
At M&G, we manage climate impacts from three key 
perspectives: as an asset owner with long-term liabilities, an 
asset manager looking after both internal and external capital, 
and as an international business with operations across many 
locations. We recognise that climate change is a collective 
challenge and that progress is heavily dependent on ambitious 
public policy. We are committed to engaging with policymakers 
to support the development of effective policy, and at the same 
time we will continue to improve our assessment of climate-
related risks and opportunities using our evolving frameworks 
and tools.
Our climate-related disclosures are prepared to be consistent 
with the four pillars and 11 recommended disclosures of the 
Task Force on Climate-related Financial Disclosures (TCFD), 
per the table below, and take into account both the all-sector 
guidance and supplemental guidance for asset owners and 
asset managers.
Disclosure of our Scope 3 emission metrics are presented 
where availability of source data allows. We continue to gather 
data and refine our methodology for supply chain emissions 
with a view to being able to report on this category in the 
future.
For emissions relating to our investment portfolio (financed 
emissions), we have seen increased coverage in the year, 
mostly driven by the reclassification of some of our public 
assets. We expect further improvements as availability of data 
improves, and industry guidance extends to a broader range of 
asset classes such as private credit and asset-backed 
securities.
As climate is a consideration across a number of areas of the 
business, the table below provides details of where relevant 
disclosures can be found for each of the TCFD 
recommendations.
TCFD pillar and recommendations
Further information
CA 414CB (2A)
Governance
Board’s oversight of 
climate-related risks and opportunities
Sustainability governance – pages 56-57
Climate governance – page 73
(a)
Management’s role in assessing and managing 
risks and opportunities
Sustainability governance – pages 56-57
Climate governance – page 73
(a)
Strategy
Climate-related risks and opportunities the organisation 
has identified
Climate risk management – pages 71-72
Financing the climate transition – pages 67-70
(d)
The impact on the organisation’s businesses, strategy 
and financial planning
Our approach to climate change – page 65
Climate risk management – pages 71-72
Climate governance – page 73
Financing the climate transition – pages 67-70
(e)
Resilience of the organisation’s strategy, based 
on different climate-related scenarios
Climate risk management – pages 71-72 
Forward-looking metrics – pages 80-81
Financial statements – from page 185 
(Notes 1, 13, 15, 17, 31, 37) 
(f)
Risk management
Processes for identifying and assessing climate-related 
risks
Climate risk management – pages 71-72
(b)
Processes for managing climate-related risks
Climate risk management – pages 71-72
Risk management – pages 44-53
(b)
Integration of climate-related risks into the organisation’s 
overall risk management
Risk management – pages 44-53
Sustainability governance – pages 56-57
(c)
Metrics and targets
Metrics used by the organisation to assess climate-related 
risks and opportunities in line with its strategy and risk 
management process
Climate change and our operations – pages 74-76
Climate metrics - investments – pages 77-79
Forward-looking metrics – pages 80-81
(h)
Greenhouse Gas (GHG) emissions
Greenhouse Gas Emissions Statement – page 76
Climate metrics - investments – pages 77-79
(h)
Targets used by the organisation to manage 
climate-related risks and opportunities and 
performance against targets
Our climate targets – page 66
Climate change and our operations – pages 74-76
(g)
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Climate-related disclosures
TCFD compliance summary
64

We recognise the urgency of the climate transition and have developed our 
action framework to strengthen issuer alignment with climate goals
At M&G, we recognise that the returns we provide to our 
clients are dependent on a stable environment and economy. 
Alongside many of our clients, we believe that climate change 
presents material financial risks to the investments we manage. 
We are committed to addressing these risks across our 
business. As part of this, we are supporting and advocating for 
an orderly transition to net zero, in line with the Paris 
Agreement.
The challenge is stark. 2024 has been confirmed as the first 
calendar year with the average global temperature 1.5°C above 
pre-industrial levels, and physical impacts of a hotter and more 
variable climate are intensifying across the world - underlining 
the urgent need for adaptation. Meanwhile, greenhouse gas 
emissions have continued to rise, making the Paris Agreement 
harder to achieve.
Through our wide investment capabilities we will seek to 
support our clients by helping them navigate such volatility and 
uncertainty. The path to net zero is unlikely to be straight. It will 
require unprecedented levels of innovation, as well as a more 
supportive public policy environment. 
We have updated our climate approach across our asset 
manager and asset owner businesses, to focus on how we can 
support companies that are driving action, while also managing 
our exposure to transition risks. Often the companies needing 
to transform the most are involved in the energy system or 
industry and have higher emissions. To better capture actual 
transition efforts, we have expanded our interim climate targets 
to a more comprehensive set of indicators, strengthening the 
link to real-world change.
We will work to increase the share of issuers we invest in that 
are taking meaningful climate action in line with climate goals, 
rather than focusing narrowly on portfolio decarbonisation. 
We have built our approach around three levers – grow, align 
and reallocate – focused on supporting companies across 
sectors and regions to identify transition risks and develop 
plans to manage them. This is the basis of the ‘financing the 
climate transition’ pillar in our updated Group sustainability 
framework.
Alongside our investment-related efforts, we remain 
committed to taking steps towards decarbonising our business 
operations, including engaging with our suppliers to encourage 
them to set science-based targets and take action.
Priorities for 2025
– Implement our Transition Assessment Framework and track 
progress against our asset alignment and engagement 
targets.
– Expand the Transition Assessment Framework across asset 
classes, covering sovereign bonds and infrastructure in the 
first instance, and private equity and private credit thereafter.
– Develop our Climate Solutions Investment Framework to 
enable us to better monitor our allocation to issuers 
providing solutions to climate change.
– Engage at market level with policymakers, standard setters 
and industries to promote the conditions for a successful 
energy transition. 
– Continue to focus on driving energy efficiency and 
decarbonisation of our operational estate, as well as engage 
our supply chain on their climate transition plans.
Our climate action framework
Grow
Align
Reallocate
Seeking to grow funds and assets 
that support climate goals 
by collaborating with our clients 
and working to develop innovative 
strategies and solutions across 
asset classes
Engaging with high-emitting 
companies and assets to seek 
robust transition plans aligned 
with climate goals, in turn supporting 
the decarbonisation of the 
investments we manage
Monitoring the climate risk 
characteristics of assets, undertaking 
scenario analysis and, where 
engagement fails, considering 
reallocating away from those assets 
exposed to elevated risks 
Decarbonise our operations and engage our supply chain
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Climate-related disclosures continued
Our approach to climate change
65
Find more information on pages 67-70
Find more information on pages 74-76

We have updated our existing climate targets with additional 
metrics that reflect the actions we plan to take to support the 
climate transition. In addition to targeting a reduction in 
financed emissions by 2030 and 2050, we have developed a 
new ‘asset alignment’ target to track the proportion of assets 
that are supporting the climate transition and are articulating 
this through robust transition plans. We have also 
strengthened and aligned our engagement metrics and 
approach between our asset owner and asset manager 
businesses, to encourage companies to improve disclosures 
and develop transition plans. 
We believe our asset alignment target, supported by a 
minimum engagement threshold, provides a comprehensive 
way of incentivising and tracking the decarbonisation of the 
assets we invest in. We will prioritise achieving asset alignment 
over our portfolio decarbonisation targets, as we believe this is 
more likely to support real-world climate action. 
Our strengthened climate approach rests on our Transition 
Assessment Framework (TAF), which we use to assess 
corporate climate targets and transition plans. The framework 
is based on the Net Zero Investment Framework guidance 
developed by The Institutional Investors Group on Climate 
Change (IIGCC). It involves assessing several components of a 
company’s transition plan, including whether they have set 
science-based targets, actions to deliver their targets and 
supporting investment. Companies are then assigned an 
overall level: net zero, aligned, aligning, committed, or not 
aligned with the goals of the Paris agreement.
For our asset alignment target, we believe including issuers’ 
Scope 3 emissions in our transition assessment is important, to 
fully capture transition risks across the corporate value chain. 
However, methodologies and data for measuring Scope 3 are 
still evolving, and this could influence movements in this data. 
We will continue to develop our attribution analysis, and may 
have to recalculate and restate figures, including baselines, due 
to factors such as improved data coverage and quality.
Portfolio emissions targets remain important to establish the 
overall ambition of our climate objectives, and provide an 
indicator of progress. However, financed emissions can be 
volatile and require detailed analysis of the multiple drivers of 
change, as they may not relate to changes in absolute real-
world emissions (eg market movements and portfolio activity).
Importantly, there are a range of challenges that may constrain 
our ability to deliver on our targets, notably uncertainty over 
government policy support. This is why public policy 
engagement and advocacy, to create the right incentive 
structures for the climate transition, is a key priority for us. 
Viewed together, our expanded set of targets promotes a more 
balanced approach that aims to support companies innovating 
and reducing emissions in the real economy, and allow us to 
monitor both backward and forward-looking indicators of 
transition risk. As we develop our transition tools and metrics 
we may identify new approaches and targets that support our 
climate ambition. 
Climate targets
Net zero by 2050 across our operations and investment portfolios
Supported by the following interim targets:
Asset manager
Asset owner
Asset 
alignment
(NEW)
– 50-70% of financed emissions (Scope 1, 2 and 3) are assessed to be ‘net zero’, ‘aligned’ or ‘aligning’ by 2030. The assets in 
scope are listed equity and corporate bonds managed by our asset manager on behalf of PAC, where PAC has sufficient 
investment control
i. See page 80 for our assessment of asset alignment as at 31 December 2024.
Engagement
(UPDATED)
– For all listed equity and corporate bond assets, we aim to 
maintain at least 70% of financed emissions (Scope 1, 2 and 
3) as either assessed to be ‘net zero’ or ‘aligned’, or subject 
to climate-related engagement
ii.
– For PAC listed equity and corporate bond assets
i, we aim to 
maintain at least 70% of financed emissions (Scope 1, 2 and 
3) as either assessed to be ‘net zero’ or ‘aligned’, or subject 
to climate-related engagement
ii. 
Portfolio 
decarbonisation
iv
For assets managed by the Group's asset manager on behalf of PAC : 
– 50% reduction in emissions intensity (tCO2e/$m invested) for in-scope
i listed equity and corporate bonds by 2030
iii .
– 36% reduction in emissions intensity (kgCO2/m
2) for in-scope real estate assets by 2030
iii.
Operational
targets
– 46% reduction in Scope 1 and 2 (market-based) emissions from buildings by 2030
iii.
– 46% reduction in business travel emissions by 2030
iii.
– Engaging with suppliers to encourage them to set ambitious carbon reduction targets aligned with climate science, covering 
at least 67% of our operational supply chain emissions by 2030
iii.
i    Assets in scope at the end of 2024 covered £71bn. Investment control refers to where PAC is able to determine investment characteristics. In general, 
PAC does not expect to have investment control over collective vehicles where its assets are invested alongside those of third parties.
ii
     Includes direct climate-related engagements as well as engagements through collaborative initiatives where we are actively involved. For the asset 
owner target, it includes engagement by external managers where this aligns with PAC's stewardship priorities.
iii  Target measured against 2019 baseline. The portfolio decarbonisation targets cover Scope 1 and 2 financed emissions. 
iv  These targets relate to those set under the Net Zero Asset Managers initiative and Net Zero Asset Owner Alliance, respectively. PAC previously 
disclosed an interim target on portfolio decarbonisation for defined sectors. Following the introduction of the new asset alignment target, PAC is 
reviewing the appropriateness of its sectoral decarbonisation targets. 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Climate-related disclosures continued
Our climate targets
66

Grow
We are working to increase the proportion of assets we 
manage that support the achievement of climate goals. By 
increasing the share of funds and assets that are aligned to 
a credible net zero pathway or providing climate solutions, 
we can support companies and assets that are doing the 
hard work of delivering decarbonisation in the real 
economy. Over time, we will also aim to increase the scope 
of our climate goals, for example, as data quality, technical 
guidance and product variety improves, to include 
investments managed in commingled funds, as well as 
across more asset classes. 
We're doing this by:
Developing our climate alignment toolbox
We are developing a range of metrics and methodologies to 
assess the alignment of assets and companies with climate 
goals. Our Transition Assessment Framework (TAF) is one of 
these tools. The TAF is designed to assign portfolio companies 
an ‘alignment level’ based on the robustness and ambition of 
their GHG emissions targets and transition plans. The TAF can 
be used to track the proportion of a fund’s assets that have a 
transition plan consistent with climate goals. 
In parallel, we have been developing our Climate Solutions 
Investment Framework (CSIF), to strengthen our ability to 
identify companies that are providing solutions to climate 
change. We have also developed an emissions glide-path tool 
to model different carbon pathway alignment methodologies. 
These tools can be used in combination to design a range of 
portfolio alignment strategies, to support the climate targets 
we have set.
Strengthening data tools to support fund-level 
assessment of climate alignment
We develop tools to enable investment teams and our asset 
management clients to monitor and understand the climate 
characteristics of their investments. A key example is our asset 
manager's Portfolio Assessment Tool, which models the 
historic and current climate characteristics of investment 
portfolios and of issuers in different asset classes.
Working with our clients to increase the proportion 
of assets managed in line with climate goals
As well as aligning our own investments, many of our asset 
management clients are committed to aligning their portfolios 
with net zero. We seek to engage with them to understand 
their needs and provide options for how they can meet their 
objectives using our climate alignment toolbox. Where our 
institutional clients have opted to align investments with 
climate goals, we can develop climate metrics and may work 
with them to set an interim target, such as an asset alignment 
target using our TAF tool or a decarbonisation goal. 
Offering clients innovative strategies and products 
with better climate outcomes
We also work with existing and prospective asset management 
clients to develop new methodologies and investment 
strategies that enable them to increase their allocation to 
companies and assets that are profitably navigating the net 
zero transition. We have developed a range of strategies that 
support climate goals across asset classes (eg our ‘Sustain 
Paris Aligned Funds’ and responsAbility’s ‘Transition to Net 
Zero Fund’). 
Many of our Life customers also want their investments to 
address some of the world’s pressing environmental and social 
issues, including climate change, while providing potential for 
returns like any other investment product. We created the 
PruFund Planet range of funds to help them do this. The 
sustainability-focused goals of PruFund Planet mean that some 
of the sub-funds invested in have an objective to support 
climate mitigation and adaptation.
These strategies and products across the Asset Management 
and Life business allow us to invest in opportunities that 
support the climate transition, including private assets, where 
there is greater scope for direct impact. 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Climate-related disclosures continued
Financing the climate transition – Grow
67

Align
Many issuers and assets need to improve their 
preparedness for the transition and increasing physical 
risks. We engage with high-emitting companies to 
encourage them to set credible decarbonisation targets 
and to adopt and implement robust transition plans. By 
linking our transition assessments and engagement 
programme, we can increase the alignment of the 
investments we manage with climate goals and deliver on 
our interim targets. We'll also work with stakeholders 
across society to create the right enabling environment for 
climate action. 
We're doing this by:
Engaging with individual assets and companies
Across public markets, we have established an engagement 
threshold target to ensure 70% of in-scope financed emissions 
(see page 66 for more detail) are either the subject of direct or 
collective engagement, or assessed to be ‘net zero’ or ‘aligned’ 
with a net zero pathway using our Transition Assessment 
Framework. By engaging with companies that account for the 
largest proportion of our financed carbon emissions – to set 
science-based climate targets, develop robust transition plans 
and reduce their emissions – we support delivery of our interim 
asset alignment target. 
Our engagement programme follows a six-stage process, 
outlined in the diagram below. For our private assets business, 
engagement is important too. Climate disclosures are generally 
less mature among private companies. We are focused on 
encouraging improved climate-related disclosures, to help us 
track decarbonisation efforts and better understand risk 
exposures. We are also exploring use of our public markets 
assessment tools, like the Transition Assessment Framework, 
to strengthen our approach.
Climate stewardship: Engagement and voting 
To structure and support the development of our engagement 
agendas with the most material portfolio companies and 
assets, we leverage the Transition Assessment Framework. By 
linking this framework, which we use to assess both issuer and 
portfolio alignment, and our stewardship efforts we strengthen 
the connection between engagement and the transition 
alignment of the assets and companies we invest in.
Where companies fail to meet our expectations, or are slow to 
show progress, we may seek to escalate engagement in line 
with our Engagement Policy. Our Voting Policy sets out our 
approach to using our vote when inadequate disclosures have 
been made.
Investment manager engagement and monitoring
As an asset owner, we set clear expectations of investment 
managers (both internal and external), communicating annual 
priorities and meeting on a quarterly or bi-annual basis. We are 
strengthening the link between Transition Assessment 
Framework milestones set for companies with manager 
engagement priorities and will more closely monitor voting and 
shareholder resolution activities of our managers.
Our ESG scorecard informs our manager due diligence and 
selection process. We review the scorecard as part of our 
manager selection process to ensure it reflects updates to our 
climate strategy as well as other ESG priorities. It aims to 
capture the information needed to determine whether a 
manager can contribute positively to meeting the asset owners’ 
climate goals and targets.
In addition to direct engagement with managers, we are active 
participants in the asset manager engagement working group 
of the NZAOA, recognising the value of a common set of 
expectations for managers from their clients, and the power of 
a unified and collective voice of asset owners that have shared 
ambitions in relation to managing risks from the climate 
transition.
Collaborative engagement
Collaboration is critical to accelerate the transition. M&G 
Investments are active participants in the Climate Action 100+ 
(CA100+) initiative, which targets the world’s major corporate 
GHG emitters, as well as the broader Net Zero Engagement 
Initiative (NZEI) which includes companies that are heavy users 
of fossil fuels. 
We are co-leads on three CA100+ engagements, currently 
covering investee companies in the mining, chemicals and 
energy sectors. We also sit on the IIGCC Corporate Programme 
Advisory Group, and are active members of a number of 
additional company-specific working groups.
Engaging with policymakers 
We recognise that individual companies cannot deliver net zero 
alone. The right real-economy policy environment is needed to 
create incentive structures to accelerate decarbonisation and 
investment in climate solutions. Achieving this policy 
environment will require collaboration between the public and 
private sector, to remove barriers and develop shared solutions 
as effectively as possible. 
Engagement programme
Research 
and objective 
setting
Initiation
of requests
Recognition
of requests
Commitment
to act
Interim 
progress 
review
Resolution 
or escalation
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Climate-related disclosures continued
Financing the climate transition – Align
68

We therefore seek to engage with policymakers and regulators 
across a number of jurisdictions, to provide our view on how to 
do this effectively. We work with our peers through groups 
such as the NZAOA and the IIGCC’s European Policy Working 
Group to raise our views with policymakers.
Strengthening assessment methodologies 
and influencing industry
We work with industry peers, data providers and industry 
forums to address gaps in transition metrics and sector-
specific methodologies, particularly in carbon-intensive 
industries where decarbonisation pathways are complex to 
assess. 
For example, through CA100+ we have been working with 
companies and investors to develop a Net Zero Standard for 
evaluating mining company transition plans, while our work 
with NZAOA aims to help develop positions on portfolio 
transition metrics and climate solutions investments.
Hot 100 engagement programme
Although our climate stewardship approach is evolving we 
have continued our asset manager ‘Hot 100’ engagement 
programme, which was established in 2020 and covers listed 
equity and corporate bond issuers. This focus list of high-
emitting companies is updated annually to reflect changing 
holdings, and last year assets managed by M&G Investments 
Southern Africa were included for the first time. As part of the 
2024 refresh, 48 new issuers were added, 10 of which are from 
South Africa. By the end of the year, we had either assessed as 
Paris aligned, or started the engagement process with, 58 of 
the Hot 100, representing 73% of the financed carbon 
emissions of this group of issuers.
To date, the Hot 100 list has been based on Scope 1 and 2 
emissions, but we are planning to incorporate Scope 3 data 
into our assessments. This more comprehensive approach will 
enable us to more accurately measure and manage a broader 
spectrum of emissions associated with our investments and 
therefore improve alignment with climate goals.
 
Public policy advocacy
M&G continues to engage constructively and responsibly 
with UK and international policymakers on a wide range of 
public policy topics. Throughout 2024, our climate 
advocacy involved contributing to the Transition Finance 
Market Review Call for Evidence, which is an independent 
market-led review commissioned by the HM Treasury in 
the UK and the Department for Energy Security and Net 
Zero and hosted by the City of London Corporation.
We continue to call on policymakers to create a 
comprehensive policy framework that provides long term 
clarity for investors and market participants. Such a 
framework would contain, among other things: 
– Ambitious, and mandatory, high quality disclosure 
requirements for both public and private companies, 
creating long-term clarity for investors’ decision-making 
– Proper incentivisation of climate solutions (ensuring 
critical technologies reach competitive 
commercialisation quicker) 
– Support for credible transition activities 
– Meaningful prudential regulation reform and 
– Broader policy action to capture nature and 
biodiversity loss
We also recognise that closing the climate financing gap 
requires direct deployment of capital towards solutions, 
and we have worked with UK policymakers on ways to 
increase institutional investors’ allocation to private assets. 
M&G was a co-founding signatory of the Mansion House 
Compact, which is a voluntary industry-led initiative aiming 
to secure better financial outcomes for Defined 
Contribution (DC) savers by increasing pension investment 
into unlisted equities.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Climate-related disclosures continued
69

Reallocate
There are uncertainties in the transition to net zero that may 
create risk to the investments we manage on behalf of 
clients. While we seek to enhance the ways we monitor and 
manage climate risks, we may consider using reallocation as 
a measure of last resort. Where engagement fails to achieve 
meaningful progress within a defined timeframe, we may 
reallocate away from assets that present elevated climate 
risks. By doing this we can manage our exposure to climate 
risk and support delivery of our interim targets. We also 
know that some investee products and services are 
incompatible with the Paris Agreement goals. This is the 
guiding principle behind our approach to thermal coal. 
We’re doing this by:
Applying climate-sensitive sector screening and exclusions 
We believe companies operating in, or dependent on, climate-
sensitive sectors such as coal, oil and natural gas should 
develop transition plans that ensure they are resilient to 
climate-related financial risks. We are seeking to enhance how 
we monitor and assess the risk exposure of issuers in such 
sectors. We believe some companies are inherently exposed to 
elevated levels of climate risk. A notable example is thermal 
coal, which the International Energy Agency (IEA) has stressed 
must be phased out globally by 2040 at the latest to achieve 
net zero by 2050. Accordingly, we have established a Group 
position on thermal coal, including a time-bound approach to 
phaseout as detailed in our asset manager Thermal Coal 
Investment Policy (see more information on our website). 
Given that our clients and customers’ expectations are varied 
and dynamic, any decision to divest or allocate away from a 
company or asset due to its climate risk profile will be informed 
by and undertaken in the best interest of our customers, in line 
with our fiduciary duties. For further information on how we 
integrate ESG into our investment processes, relevant policies 
for PAC and M&G Investments can be found in the responsible 
investing sections on our website.
Planet+ fund range baseline exclusions
For certain fund ranges, including our Planet+ fund range, as 
well as for some regulatory regimes, we apply additional sector 
baseline exclusions that restrict investments in Arctic oil and oil 
sands activities. Companies that derive business equal to or 
more than 10% of total revenues from the unconventional 
extraction of oil and gas (defined as oil sands and Arctic drilling) 
are excluded. 
Assessing physical and transition risks using scenario analysis 
Scenario analysis is a forward-looking assessment tool we use 
to evaluate the resilience of our equities, corporate and 
sovereign debt, real estate, infrastructure, and private markets 
portfolios under a range of climate scenarios. While subject to 
assumptions and limitations – given the uncertainty and 
complexity of transition and physical climate impacts – this 
analysis helps us to assess portfolio and asset-level risks and 
opportunities as well as the resilience of our balance sheet and 
business planning. 
For more information on our bottom-up climate 
scenario analysis see page 81
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Climate-related disclosures continued
Financing the climate transition – Reallocate
70

Climate-related risks can affect M&G through two key channels
The investments we manage
Our own operations
Transition and physical risks can impact the assets we invest in on 
behalf of our clients, as well as those on our balance sheet. We are 
improving our management of these risks through new 
frameworks and indicators, while recognising that no single 
approach or metric captures the complexities and uncertainties 
brought by climate change.
We are exposed to transition and physical risks in our 
operations and through our supply chain, both of which could 
have an impact on our offices and business continuity. We 
monitor and manage our operational emissions footprint, 
including engagement with our suppliers. 
More details can be found in Financing the climate transition 
on pages 67-70
More details can be found in Climate change and our 
operations on pages 74-76
Identification and assessment
Monitoring and management
Reporting
We combine a range of approaches to 
help us identify climate-related risks, 
informed by academic research, industry-
shared learning, and best practice guides. 
Scenario analysis is one of the tools 
employed to assess our forward-looking 
exposure to climate-related risks across 
our investments, solvency, business 
planning and corporate estate. 
Following a review of climate scenario 
approaches across the Group, a working 
group has been set up in 2024 to 
support a more consistent approach 
across functions, and to monitor 
developments in the climate scenario 
landscape.
Our investment desks have access to 
quantitative data tools, such as our ESG 
Scorecard, to enable measurement and 
assessment of climate risk.
From an investment perspective, our 
first-line risk management approach is 
implemented by integrating ESG 
considerations into our processes, for 
example through our thermal coal 
policies and Transition Assessment 
Framework. Our frameworks and 
quantitative tools provide the 
investment teams with data to assess 
climate risk factors. 
We also manage risk through our 
stewardship activities, engaging with 
companies to push for progress on 
transition plans. In cases where we do 
not see sufficient progress, we may 
consider divestment where necessary.
We also manage climate risk for our 
operations, for example through active 
engagement with our supply chain. 
Internal reporting on risk exposure is 
primarily coordinated via the Executive 
Sustainability Committee, and the 
Executive and Board Risk Committees, 
with reporting and escalation to the 
Group Executive Committee and Board 
as required.
The Executive Sustainability Committee 
receives regular updates on climate-
related work streams from each of the 
business areas. 
Updates on current ESG risk, including 
climate considerations, and assessment 
of key risks against appetite, are 
periodically communicated to the 
Executive and Board Risk Committees 
by the business via Top Risks reports, 
and by the Risk and Compliance 
function via the Chief Risk and 
Compliance Officer’s report.
Climate resilience and our balance sheet
Scenario analysis is an important tool when assessing the wide-ranging financial impacts that could emerge from the physical and 
transition risks associated with climate change. We use our in-house climate modelling expertise in a number of forward-looking 
processes, including our Own Risk and Solvency Assessment (ORSA), asset owner strategic asset allocation and in our business planning.
As part of our annual ORSA we have explored the potential financial impacts of physical and transition risks on our balance sheet 
across a range of different climate scenarios. The scenarios use the most up to date Network for Greening the Financial System 
(NGFS) scenarios as a basis (phase 4 at the time of our most recent analysis), with additional inputs taken from the 2015 Burke et al. 
study on the effects of temperature on economic production, the Emergency Events Database, and the Notre Dame Global Adaptation 
Index to support the modelling of physical risk. 
Our latest ORSA explored the impact of three different transition pathways (based on the NGFS’s ‘Net Zero 2050’, ‘Fragmented 
World’, ‘Sudden Wake-up Call’ pathways) and a ‘Current Policies’ pathway over both the short term, broadly consistent with our 
business planning horizon, and longer term (30+ years). The newly-introduced ‘Sudden Wake-up Call’ scenario assumes a major 
climate event triggers an abrupt policy change, and sets off shock waves through the economy and financial system. This scenario was 
also added to the stress tests used for our business plan.
The results of our latest modelling indicate that a ‘Hot House’ (‘Current Policies’) scenario continues to have the most significant impact on our 
balance sheet, while a disorderly transition is more adverse than an orderly scenario. With the likelihood of an orderly transition appearing to be 
falling, due to the gap between global action and Paris-aligned pathways, we have continued to strengthen our focus on disorderly outcomes. 
We recognise that the scenarios we have considered represent only four potential outcomes from an extremely wide and uncertain spectrum 
and that actual impacts may be significantly different given the number of assumptions required. Overall, our business remains resilient under 
the range of climate scenarios considered, particularly given the management actions available (such as those outlined on pages 67-70). 
We also carry out bottom-up scenario analysis on public and private assets. This analysis is performed to help our investment teams 
identify and manage specific transition and physical risk exposures.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Climate-related disclosures continued
Climate risk management 
71
Find out more on our bottom-up scenario analysis on page 81

Transition and physical impacts
We take a holistic view of climate risks across a range of timeframes (short term: <3 years (consistent with our business planning 
cycle); medium term: 3-10 years; long term: 10+ years).
Both transition and physical risks have the potential to impact the value of the assets we manage on our clients’ behalf (find out 
more about our investment scenario analysis on page 81), which directly influences our revenue and the value of assets held on our 
balance sheet. The main categories of these risks are illustrated in the table below and are applicable across our different legal 
entities and business areas.
We understand that climate-related risks can overlap and interact, creating compound and cascading impacts, and that the precise 
timing and sequence is hard to predict. Given this uncertainty, the transition and physical risks outlined below have potential to 
arise over a range of timeframes. We believe that both transition and physical risks may start to materialise over the short term, 
with the likelihood and potential impact of the risks rising, and continuing to increase over time.
Risk 
name
Risk 
description
Physical/ 
transitional
Time 
horizon
Description 
of impact
Policy and legal
Carbon pricing, climate 
regulation and restrictions on 
carbon intensive activities. 
Increased climate litigation (eg due 
to greenwashing, or failure to meet 
targets).
Transitional 
Asset repricing impacting 
profitability 
Ability to attract and retain 
customers, clients and colleagues
Costs associated with adapting to 
policy change or legal action
Technology
Renewable energy, cleaner 
transport and other low-emission 
products and services replacing 
carbon-intensive technologies, 
causing obsolescence and potential 
stranding of assets.
Transitional
Asset repricing impacting 
profitability
Ability to attract and retain 
customers and clients
Market
Changes in consumer and investor 
preferences (eg avoidance of 
carbon intensive products and 
assets) and related pressure on 
input/raw material prices.
Transitional
Asset repricing impacting 
profitability
Demand for M&G’s products and 
services
Ability to attract and retain 
customers and clients
Reputation
Damage to company’s standing 
among customers, clients, 
shareholders and other 
stakeholders (eg from 
greenwashing, or failure to meet 
climate targets or regulatory 
requirements).
Transitional
Financial impact of fines 
Demand for M&G’s products and 
services
Ability to attract and retain 
customers, clients and colleagues
Acute physical
Increased frequency and severity of 
extreme weather (eg storms, 
wildfires and heatwaves).
Physical 
Asset repricing impacting 
profitability
Operational and supply chain 
disruption
Chronic physical
Longer-term shifts in climate 
patterns (eg sea level rise and 
changes in precipitation patterns) 
and associated impacts on food and 
water security, human health, 
damage to assets, increased 
insurance premiums and 
geopolitical risk.
Physical
Asset repricing impacting 
profitability
Operational and supply chain 
disruption
The climate transition presents major long-term investment opportunities across countries and asset classes, including private 
markets where we have strong capabilities. Our business model and balance sheet allow us to allocate long-term capital to climate 
solutions. Investing in these solutions allows us to offer innovative strategies and products to our customers and clients (see page 
67). We have not defined such opportunities with specific time horizons or impacts for inclusion in the table above. We will share 
more details when we publish our updated Group Climate Transition Plan.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Climate-related disclosures continued
Climate risk management
72
n Short (1 to 3 years)
n Medium (3 to 10 years)
n Long (10+ years)
n Short (1 to 3 years)
n Medium (3 to 10 years)
n Long (10+ years)
n Short (1 to 3 years)
n Medium (3 to 10 years)
n Long (10+ years)
n Short (1 to 3 years)
n Medium (3 to 10 years)
n Long (10+ years)
n Short (1 to 3 years)
n Medium (3 to 10 years)
n Long (10+ years)
n Medium (3 to 10 years)
n Long (10+ years)

Governance of climate risks and opportunities follows our overall sustainability governance model. Further details of how the 
Board and subcommittees discharge their responsibilities in relation to sustainability (including climate) are set out in the 
sustainability governance section of the strategic report (pages 56-57).
A key part of effective governance is having clear and decision-useful reporting of climate information, to enable us to assess 
climate-related risks and opportunities, meet regulatory requirements, as well as monitor progress against our targets and 
commitments. The Executive Sustainability Committee (ESC) oversees implementation of the Group’s sustainability strategy, 
including climate-related matters and delivery and progress against related targets. The ESC receives monthly updates from 
business units on ongoing sustainability activity.
Review of climate scenarios
We have seen increasing levels of attention being given to 
the scenarios used by organisations to model climate risks. 
In response, approaches to climate scenario modelling 
were discussed by the ESC during the year, including:
– Analysis of the external environment on climate change, 
covering themes such as the limitations of industry 
climate change models and developing market trends. 
This was aimed at informing our work on the climate 
transition across the business.
– A deep dive assessment on climate scenario analysis 
used by different parts of the business, focused on 
evolving and harmonising our approach and 
assumptions. The review led to the creation of a working 
group with responsibility for further developing and 
overseeing the Group’s climate change scenario 
framework.
The Board is responsible for approving the Business Plan 
annually. Where we have a reasonable estimate of the income 
or expenditure related to our climate actions, and these are 
expected to materialise over the plan period (three years), we 
capture it in our business planning process. For example, 
change programme spend and anticipated growth in 
sustainability-focused fund propositions are captured in the 
plan. 
In addition, the business plan is subject to stress and scenario 
testing, evaluating the estimated impact of climate and 
economic impacts. In 2024, we introduced a new ‘Sudden 
Wake-up Call’ scenario, where a major climate event leads to 
large economic disruption over a short-term horizon, followed 
by a move to an accelerated transition path. The results of this 
stress test indicated that, although solvency and liquidity would 
be negatively impacted across the Group, the business remains 
resilient under this scenario.
Find out more on sustainability 
governance on pages 56-57
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Climate-related disclosures continued
Climate governance
73

Operational targets
We continue to focus on reducing the carbon emissions related 
to our own operations as a corporate and to improving our 
energy efficiency. Our near-term operational carbon reduction 
targets are: 
– Reducing Scope 1 and 2 (market-based) carbon emissions 
(tCO2e) from our buildings by 46% by 2030 from our 
2019 baseline.
– Reduce business travel carbon emissions (tCO2e) by 46% by 
2030 from our 2019 baseline.
– Engage with suppliers to encourage them to set carbon 
reduction targets aligned with climate science, with an aim to 
cover a minimum of 67% of our Scope 3 supply-chain 
emissions by 2030 (excluding investments).
We have also committed to purchasing 100% renewable 
electricity across our operational estate by the end of 2025.
Building environmental management
We continue to look for ways to improve the environmental 
performance of our offices. Our newly formed Buildings 
Decarbonisation Working Group is set up to look at 
opportunities to improve office energy use and utilise tools 
created to help us quantify the suitability of projects to take 
forward. 
Other actions taken in 2024 include:
– Undertaking operational environmental assessment for 
selected offices internationally to assess opportunities for 
improvement and knowledge sharing 
– Switching to a fully electric kitchen in the restaurant of our 
London office, by removing gas-fired cooking infrastructure
– Integrating environmental considerations into the office 
acquisition and leasing process, including assessment of 
physical climate scenario analysis findings for our corporate 
estate
– Further rationalisation of our UK offices to reflect how our 
colleagues are using the offices
We operate an environmental management system (EMS) 
certified to the internationally recognised ISO 14001 standard 
for five out of our nine UK offices, which covers 56% of our total 
Group floor area at the end of 2024.
Our other international office locations – while not in the formal 
scope of the certification – align with the principles of our EMS 
through adherence to the requirements of our Environment 
Policy. 
Supply chain engagement
Our upstream supply chain carbon emissions form a large part 
of the corporate operations footprint. Each year we engage 
with suppliers in our value chain to share our sustainability 
ambition and to better understand their carbon footprint, its 
impact on our scope 3 emissions, and their ambition and 
approach to managing carbon emissions. In 2024, we assessed 
carbon emissions data and progress against carbon reduction 
targets for more than 150 of our suppliers. 
The gathering of this data allows us to segment suppliers 
according to maturity in carbon management, so we can tailor 
our engagement approach and gain a greater understanding of 
our own risk. Approved and committed science based targets 
cover 43% (2023: 58%) of our calculated supply chain 
emissions
i. The reduction from 2023 relates to changes in 
spend across our supply chain and changes in commitments 
from some suppliers. We continue to review the supply chain 
data and aim to provide more detail in future disclosures. 
Renewable energy
As part of our ongoing global RE100 target to reduce Scope 2 
emissions, we have purchased high-quality REGO-backed 
(Renewable Energy Guarantees of Origin) renewable energy 
across our UK estate, where we have ownership of utilities 
contracts.
Across our remaining offices, we obtain energy from certified 
renewable energy contracts and on-site renewables. Where 
direct renewable energy is not available we purchase energy 
attribute certificates (EACs). In 2024, 99% of our electricity use 
was provided by renewable energy; 1% onsite generation, 88% 
via procurement and 10% via EACs.
Enforcement actions 
No fines or regulatory actions have occurred during the year for 
environmental incidents.
Electrifying our office restaurants
In our continued efforts to reduce the amount of fossil fuels 
used across our corporate operations, we have now removed 
gas from our UK office restaurants. 
Our Kildean colleague restaurant was designed to be fully 
electric when we moved in, and in 2024 we replaced our 
London head office restaurant kitchen equipment with electric 
only devices, potentially saving 60 tCO2e per annum (based on 
2023 consumption). 
i  
Our supply chain emissions are calculated on a cash paid basis and include our UK and Ireland operations.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Climate-related disclosures continued
Climate change and our operations
74

Progress against our interim targets
87%
2030 Target: 46%
21%
2030 Target: 46%
43%
2030 Target: 67%
Buildings Scope 1 and 2 
reduction from baseline
Scope 1, 2, and 3 reported 
business travel reduction 
from baseline
 Supply chain emissions 
from suppliers with validated 
or committed SBTs
Progress against targets
For our corporate operations carbon reduction targets we 
measure progress against our Scope 1 and 2 building 
emissions, and across our business travel emissions, using 
2019 as the baseline year. 
At the end of 2024:
– Scope 1 and 2 market-based emissions from our buildings of 
428 tCO2e (2023: 446 tCO2e) have reduced by 87% from our 
baseline.
– Scope 1, 2 and 3 emissions relating to business travel by air, 
rail, car, transport fuels and other emissions of 8,503 tCO2e 
represents a 21% reduction from our baseline as we have 
continued to utilise virtual collaboration and encourage the 
use of more sustainable modes of travel where possible. 
However these emissions have increased by 15% from 2023 
(7,397 tCO2e) primarily due to increased air travel to India as 
we grow our operations in Mumbai. Consistent with our 
ongoing business transformation activity and strategy to 
grow our international presence, we will review our business 
travel target during 2025.
– 43% of supply chain emissions are covered by suppliers with 
either validated or committed science-based targets (SBTs). 
This reduction from 2023 (58%) relates to changes in spend 
across our supply chain and changes in commitments from 
some suppliers.
Performance in the year
Our year-on-year performance compares 2024 with the 2023 
results as detailed in our GHG Emissions Statement on page 76.
In 2024, our total Scope 1 and 2 market-based GHG emissions 
were 622 tCO2e
A, which is a 12% reduction from 2023 
(703 tCO2e). In 2024, we reduced our total energy consumption 
by 12% compared to 2023. Savings have been achieved 
through the continued rationalisation of occupied space, as 
well as actions such as the removal of gas in the restaurant 
kitchen of our London office. 
Waste emissions were 20 tCO2e (316 tonnes
A of waste) in 
2024. We have restated emissions from waste for 2023 from 
53 tCO2e to 21 tCO2e due to the incorrect treatment in the 
calculation of emissions associated with one of our waste 
streams. Despite an increase in offices reporting waste from 
16 to 19, covering 80% of our total floorspace (2023: 69%), our 
emissions associated with waste have remained stable. In 2024 
our UK operational recycling rate was 66% (2023: 67%).
Water emissions reduced in 2024 to 2 tCO2e (15,458m
3)
A from 
7 tCO2e (37,592m
3) in 2023. The reported reduction in water 
consumption is attributed to improved maintenance at our 
Reading office that reduced water wastage, and improvement 
in water data quality for our UK head office. In 2024, 28 offices 
(80% of our total floorspace) provided water data. 
Land and air travel emissions have increased in 2024, to 
8,310 tCO2e from 7,139 tCO2e in 2023 for Scope 3. The increase 
is primarily driven by an increase in air travel emissions 
following the growth of our operations in Mumbai. 
Car travel emissions have decreased from 309 tCO2e in 2023 to 
235 tCO2e in 2024, with 194 tCO2e relating to Scope 1 and 2 
and 41 tCO2e associated with Scope 3. In 2024 the proportion 
of electric vehicles in our business fleet has increased to 33%, 
(2023: 19%) with efforts ongoing to increase this to 100%, 
alongside continuation of colleague engagement to increase 
adoption.
Approach to carbon credits
We continue to focus our efforts on reducing the emissions 
from our corporate operations, while recognising the 
importance of the voluntary market to provide finance to 
projects to avoid, reduce and store carbon from the 
atmosphere.
In 2024, we took the opportunity to review and update our 
Carbon Credit Principles for sourcing carbon credits. 
Amendments to our internal guidance have focused on 
strengthening the evidence requirements for assessing 
additionality, permanence and leakage. 
Over the year, we purchased Pending Issuance Units (PIUs) 
supporting peatland (Scaliscro Peatland Restoration) and 
woodland restoration (Trossachs Highland Afforestation) 
projects in Scotland, which should sequester carbon for 
years to come as new biomass grows. Additionally, we 
purchased and retired credits from the Orb Solar project in 
India. Our carbon credit purchases are not used to offset 
emissions in our GHG calculations, and should be viewed 
more as contributions to climate action.
Metrics indicated by 
A have been subject to external independent 
limited assurance by PricewaterhouseCoopers LLP (PwC). 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Climate-related disclosures continued
75

Greenhouse Gas Emissions Statement
We have compiled our global greenhouse gas (GHG) emissions statement in accordance with the Companies (Directors’ 
Report) and Limited Liability Partnerships (Energy and Carbon Report) Regulations 2018. 
GHG emissions are broken down into three scopes; we have included full reporting for Scope 1 & 2, and selected Scope 3 
reporting as best practice. Scope 1 emissions are our direct emissions from the combustion of fuel, fugitive emissions and 
company-owned vehicles. Scope 2 emissions cover our indirect emissions from the purchase of electricity (including use of 
company electrical vehicles), heating and cooling. We have reported our Scope 2 emissions using both the location and 
market-based methods in line with the GHG Protocol Scope 2 Guidance. Our Scope 3 footprint currently includes business 
travel (category 6) booked through our travel providers, car travel in colleague-owned cars (category 6), water consumption 
(category 1), waste generation (category 5) from occupied properties (where data is available) and emissions from sub-leased 
property (category 13), where data is available. We do not currently report Investments (category 15) as part of this statement, 
but have reported financed emissions separately on pages 77-79.
Please refer to our Environmental Metrics Basis of Reporting 2024 (Basis of Reporting) for further detail on our methodology. 
Data is presented gross of any carbon credits. Selected metrics reported for 2024 (as indicated by 
A) have been subject to 
external independent limited assurance by PricewaterhouseCoopers LLP (PwC). For the results of that limited assurance, 
see PwC's independent limited assurance report and our Basis of Reporting available on our website.
2024
2023
2019 baseline 
UK
Total
UK
Total
UK
Total
Scope 1 (tCO2e)
Natural gas, oil (generators), vehicle fleet, 
refrigerants
 
307 
543
A
 
446  
595 
 1,936  
2,187 
Scope 2 (tCO2e) 
Location-based
Electricity, purchased heat and steam
 1,407 
2,944
A
 1,592  3,023 
 4,213  
5,948 
Scope 2 (tCO2e) 
Market-based
Electricity, purchased heat and steam
 
15 
79
A
 
25  
108 
 
105  
1,976 
Scope 1&2 (tCO2e)
Total using market-based emissions
 
322 
622
A
 
471  
703 
 2,041  
4,163 
tCO2e per FTE
i (Scope 1 & 2)
0.09
A
 
0.10 
 
0.74 
Energy
EAC volumes (MWh)
 
44  1,084 
 
—  1,073 
 
—  
— 
Energy use (MWh)
 8,460 11,515
A
 9,850  13,017 
 25,745  29,490 
2024
2023 
(restated)
2019
Selected Scope 3 
(tCO2e)
Air travel 
 
8,191 
 7,018 
 
9,764 
Land travel
 
119 
 
121 
 
128 
Water (global where available data)
 
2 
 
7 
 
11 
Waste (global where available data)
 
20 
21
 
19 
Emissions from sub-leased property (market-based)
 
147 
 
94 
 
— 
Total selected Scope 3
8,479
A
 
7,261 
 
9,922 
Global Scope 1, 2 and selected Scope 3 (tCO2e)
9,101
A
 7,964 
 14,085 
Reporting period:
1 January 2024 to 31 December 2024
Baseline year:
2019
Consolidation 
boundary:
Operational control as defined by the Greenhouse Gas Protocol is where the Group has authority to 
introduce and implement its operating policies at the operations.
Accounting 
methodology:
Our GHG emissions and energy consumption are prepared in line with The Greenhouse Gas Protocol 
Corporate Accounting and Reporting Standard. Further details on our calculation methodology, including 
emission factors used can be found in our Basis of Reporting which is available on our website. 
Data 
restatements:
We have restated emissions from waste for 2023 from 53 tCO2e to 21 tCO2e due to the incorrect 
treatment in the calculation of emissions associated with one of our waste streams.
i 
FTE refers to full-time equivalent colleagues.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Climate-related disclosures continued
Climate metrics – operations
76

Across our investment portfolios we produce a range of metrics to identify and assess climate-related risks and opportunities. This 
includes absolute emissions metrics as well as intensity-based indicators that enable comparison across different issuers and 
portfolios. In addition to backward-looking data, which indicate the current emissions profile of an asset or portfolio, we also use 
forward-looking metrics to assess transition alignment and potential impacts on asset values over time. 
The metrics used across our internal and external reporting are financed carbon emissions (FCE), carbon footprint, and weighted 
average carbon intensity (WACI). For example, we assess FCE change at portfolio level to monitor our overall portfolio emissions 
exposure, while we monitor carbon footprint (a measure of emissions intensity based on the ratio of company emissions to their 
enterprise value including cash (EVIC)) to assess progress against our asset manager and asset owner interim targets. WACI is 
used to understand our portfolio exposure to carbon-intensive issuers. We monitor Scope 3 emissions as a proxy for risk exposure 
to inform targeted actions, such as engaging companies on transition plans, however we acknowledge that disclosure of this 
category remains poor, which makes it less reliable for decision-making. 
In preparing our financed emissions metrics we consider the Partnership for Carbon Accounting Financials (PCAF) principles. We 
report data quality scores for our FCE metrics – covering listed equity and corporate bonds with both a known and unknown use of 
proceeds and sovereign debt emissions. The score is based on PCAF methodology and ranges from one to five, where one 
represents the highest data quality and five is the lowest. Details on definitions of metrics reported and limitations of data used can 
be found on page 358, with more information provided in our Environmental Metrics Basis of Reporting 2024 (Basis of Reporting) 
available on our website.
In our analysis, ‘coverage’ refers to the proportion of in-scope AUMA for which we have sufficient environmental, financial, or other 
data required in the calculation of a given metric. Externally managed mandates in which we invest are not included. Metrics 
reported in this section are calculated for M&G plc, subject to asset classes included and coverage within these groups.
Our Basis of Reporting, available on our website, sets out our policy on restatements. Details on any restatements and the impact 
on the previously presented metrics are set out in the relevant section below. All figures presented reflect the annual emissions 
calculated with reference to in-scope AUMA of each asset class as at 31 December for each year.
Selected metrics reported for 2024 (as indicated by 
A) have been subject to external independent limited assurance by 
PricewaterhouseCoopers LLP (PwC). PwC’s independent limited assurance report is available on our website.
Public assets (Listed equity and corporate bonds) 
The table below presents emissions metrics relating to listed equity and corporate bonds managed by our asset management 
business, including on behalf of our asset owner. Corporate bonds with a known use of proceeds are presented separately.
2024
2024 
Coverage
2023 
Restated
i
2023 
Restated 
Coverage
i 
2023 
(previously 
presented)
2023 
Coverage 
(previously 
presented)
AUMA in-scope for metrics presented (£bn)
152.6
A
N/A
153.4
N/A
178.7
N/A
FCE – Scope 1 & 2 (ktCO2e)
11,899
A
 96% 
 
14,765 
 95% 
 
15,758 
 87% 
Data quality score – Scope 1 & 2
2.1
A
N/A
 
2.2 
N/A
2.2
N/A
FCE – Scope 3 (ktCO2e)
 
82,179 
96%
 
78,628 
 91% 
 83,490 
 84% 
Data quality score – Scope 3
 
2.4 
N/A
 
2.2 
N/A
2.2
N/A
Carbon footprint – Scope 1 & 2 (tCO2e/£m invested)
81
A
96%
 
101 
95%
101
 87% 
Carbon footprint – Scope 3 (tCO2e/£m invested)
 
562 
96%
 
562 
91%
558
 84% 
WACI – Scope 1 & 2 (tCO2e/£m sales)
160
A
92%
 
188 
93%
187
 83% 
WACI – Scope 3 (tCO2e/£m sales)
 
937 
 92% 
 
1,097 
 92% 
 
1,088 
 83% 
i
A granular review of asset classification has resulted in a change of in-scope AUMA (see below for details). 
Analysis of 2024 compared with restated 2023 metrics
For 2024, we have seen a reduction in Scope 1 & 2 emissions metrics in part due to the continued reduction of our holdings in a 
high-emission intensity issuer in our M&G Investments Southern Africa (MGSA) portfolio. Other contributing factors to the 
decrease include reductions in reported emissions for some high-emissions intensity issuers and improvements in underlying data. 
The increase in Scope 3 FCE includes a combination of higher coverage and increased emissions for some large contributors to 
this emissions category. We expect Scope 3 emissions to fluctuate in the near-term, reflecting volatility from evolving 
methodologies and improvements in measurement data, as well as from companies reporting across more Scope 3 categories. 
The portfolios managed by our MGSA business continue to make up a significant proportion of our FCE at 2,492 ktCO2e (2023: 
3,073 ktCO2e ) for Scope 1 & 2 and 8,946 ktCO2e (2023: 10,310 ktCO2e) for Scope 3.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Climate-related disclosures continued
Climate metrics – investments
77

Restatement of 2023 metrics previously presented
We have undertaken a review of our approach to asset classification in order to more closely align to PCAF guidance. This review led to 
the removal of some assets from what had previously been included in the scope of our reporting for listed equity and corporate bonds. 
As a result of this change, we have restated the 2023 metrics previously presented. The change in asset classification has resulted in a 
reduction in the value of assets in-scope (14%), however the impact on our reported emissions is smaller (6%) as the majority of assets 
removed did not have emissions data coverage. Of the assets removed from scope, we have presented green, social and sustainability 
bonds (where there is a known use of proceeds) as a separate asset class this year – the emissions relating to these can be found 
below. Further details are set out in our Basis of Reporting, available on our website. 
Green, social and sustainability bonds
The table below presents emissions metrics relating to our listed corporate bonds where there is a known use of proceeds, 
covering green, social and sustainability bonds. 
2024
2024
 Coverage
2023
2023 
Coverage
AUMA in-scope for metrics presented (£bn)
 
9.1 
N/A  
7.8 
N/A
FCE – Scope 1 & 2 (ktCO2e)
 
225 
 96%  
318 
 89% 
Data quality score – Scope 1 & 2
 
2.2 
N/A  
2.4 
N/A
FCE – Scope 3 (ktCO2e)
 
1,792 
 95%  
2,129 
 82% 
Data quality score – Scope 3
 
2.4 
N/A  
2.3 
N/A
Carbon footprint – Scope 1 & 2 (tCO2e/£m invested)
 
26 
 96%  
46 
 89% 
Carbon footprint – Scope 3 (tCO2e/£m invested)
 
207 
 95%  
333 
 82% 
Analysis of 2024 compared with 2023 metrics
This asset class has been separated from listed equity and corporate bonds and presented separately here for the first time as 
explained above. For 2024, despite an increase in both AUMA and coverage, we have seen a reduction in Scope 1 & 2 and Scope 3 
emissions driven by reduced exposures to some higher emitting holdings.
Sovereign debt
In the table below, we have included financed domestic production and consumption emissions, and their respective weighted 
average intensities, showing both including and excluding Land Use, Land Use Change and Forestry (LULUCF). 
2024
i
2023
incl. 
LULUCF
excl. 
LULUCF
Coverage
incl. 
LULUCF
excl. 
LULUCF
Coverage
AUMA in-scope for metrics presented (£bn)
41.3
A
41.3
A
N/A
40.1
40.1
N/A
Financed sovereign production emissions - Scope 1 (ktCO2e)
11,379
A 11,064
A
 99.5% 
 11,123  10,705 
 99.6% 
Data quality score – production emissions
1.9
A
1.9
A
N/A
1.9
1.9
N/A
Financed sovereign consumption emissions - Scope 1,2,3 (ktCO2e) 
11,939
A 11,629
A
 99.5% 
 10,601  10,390 
 95.2% 
Data quality score – consumption emissions
4.0
A
4.0
A
N/A
4.0
4.0
N/A
Weighted average sovereign production intensity - Scope 1 (tCO2e/
PPP-adj. GDP (USDm))
0.2
A
0.2
A
 99.5% 
0.2
0.2
 99.6% 
Weighted average sovereign consumption intensity - Scope 1,2,3 
(tCO2e/ Capita) 
10.4
A
10.6
A
 99.5% 
9.8
10.1
 95.2% 
Analysis of 2024 compared with 2023 metrics
We have updated our process for collecting sovereign debt emissions data this year, sourcing data from a third-party data vendor 
in place of manual sourcing across publicly available data undertaken previously. The impact of this change on production 
emissions is negligible, however where the new data source is applied to consumption emissions for 2023, the recalculated output 
increases by 10% to 11,667 ktCO2e (including LULUCF) driven primarily by the increased coverage provided by the new data 
source. Other smaller impacts come from more recent data being available, and different estimation methodologies being used by 
the data vendor compared to those sourced for 2023 outputs. 
In 2024, once the change in process is considered, sovereign emissions increased largely in line with the increase of in-scope 
AUMA. The increase in in-scope AUMA is largely driven by increased exposure to US sovereign debt.
Similar to listed equity and corporate bonds, our MGSA portfolios make up a significant proportion of our sovereign FCE at 2,065 
ktCO2e (2023: 2,199 ktCO2e) for production emissions and 1,719 ktCO2e (2023: 1,656 ktCO2e) for consumption emissions (both 
including LULUCF).
i 
Selected metrics reported for 2024 (as indicated by 
A) have been subject to external independent limited assurance by PricewaterhouseCoopers LLP (PwC). 
PwC’s independent limited assurance report is available on our website.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Climate-related disclosures continued
78

Private assets (M&G Real Estate and Infracapital)
For private assets, we currently present emissions metrics for our commercial real estate assets managed by M&G Real Estate, and 
assets held within our private infrastructure investment business, Infracapital.
2024
2024 
Coverage
2023 
Restated
i
2023 
Restated 
Coverage
2023
(previously 
presented)
2023 
Coverage 
(previously 
presented)
Real Estate – AUMA in-scope for metrics presented (£bn)
 
32.5 
N/A
 
31.7 
N/A  
31.7 
N/A
Real Estate – FCE Scope 1 & 2 (ktCO2e)
106
 80.4% 
112
 84.7% 
93
 84.7% 
Real Estate – FCE Scope 3 (ktCO2e)
484
 80.4% 
487
 84.7% 
584
 84.7% 
Real Estate – Carbon footprint Scope 1 & 2 (tCO2e/£m)
4.1
 80.4% 
4.2
 84.7% 
3.5
 84.7% 
Real Estate – Carbon footprint Scope 3 (tCO2e/£m)
18.5
 80.4%  
18.2 
 84.7%  
21.8 
 84.7% 
Infracapital – AUMA in-scope for metrics presented (£bn)
 
4.4 
N/A
 
4.4 
N/A
Infracapital – FCE Scope 1 & 2 (ktCO2e)
 
466 
 99.9% 
652
 91.7% 
Infracapital – FCE Scope 3 (ktCO2e)
 
71 
 79.7% 
14
 72.2% 
Infracapital – Carbon footprint Scope 1 & 2 (tCO2e/£m)
105
 99.9% 
162
 91.7% 
Infracapital – Carbon footprint Scope 3 (tCO2e/£m)
20
 79.7% 
4.4
 72.2% 
Analysis of 2024 compared with 2023 metrics
Our real estate assets recorded a decrease in Scope 1 & 2 emissions of 5% compared to restated 2023 figures, primarily due to a 
decrease in coverage, but supported by energy efficiencies implemented by M&G Real Estate’s property managers. Scope 3 
emissions have remained stable compared to restated 2023 emissions.
Infracapital emissions data is based on numbers reported directly from the underlying investee companies
ii. The decrease in Scope 
1 & 2 FCE is mainly reflective of the sale of some high emitting assets. Scope 3 emissions have increased as investee company 
reporting becomes more mature.
i
We have restated 2023 outputs for real estate to reflect actual emissions data obtained after the reporting period where estimated data had been used in 
the 2023 calculations.
ii
This emissions data has not been externally audited.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Climate-related disclosures continued
79

Implied temperature rise 
Outside 
Paris goals
Inside
Paris goals
Portfolio alignment 
Backward-looking data is important to assess decarbonisation 
progress and investment exposures, but analysis of portfolio 
alignment and future scenarios is necessary to gauge the 
credibility of transition plans and how companies and assets 
are likely to fare in a world of growing climate-related risks and 
opportunities. In this section we present the following metrics:
– Asset alignment: this metric is based on our Transition 
Assessment Framework and captures several components 
of a company’s transition plan, including whether they have 
set science-based targets, actions to deliver their targets 
and supporting investment.
– Implied temperature rise (ITR): this metric is an attempt to 
estimate the temperature trajectory an issuer or portfolio is 
on, providing a simple measure of alignment with the Paris 
Agreement goals. 
Transition Assessment Framework (public assets)
This year, we have calculated a new ‘asset alignment’ metric, 
which shows the percentage of public asset financed 
emissions (all GHG scopes) that we have assessed to be ‘not 
aligned’, ‘committed’, ‘aligning’ or ‘aligned’ with climate goals 
based on our Transition Assessment Framework (TAF). 
The proportion of financed emissions from issuers that are 
‘aligning’, ‘aligned’ or ‘net zero’ under the TAF is a new interim 
target for in-scope assets (see page 66 for further details). We 
are targeting a range of 50-70% by 2030. 
At the end of 2024, 39.8% of financed carbon emissions 
associated with in-scope assets (£71 billion) were either aligning 
or aligned. No issuer assessed has reached net zero emissions.
2024
Not aligned (%)
46.2
Committed (%)
14.0
Aligning and aligned (%)
39.8
Implied temperature rise (public assets)
As part of our forward-looking analysis, we also calculate the 
implied temperature rise (ITR) for each public market issuer 
where data is available (covering 95% of in-scope listed 
equities and corporate debt as at 31 December 2024). ITR is an 
intuitive way to assess transition alignment, within and 
between investment portfolios, by translating each issuers 
emissions trajectory into a temperature increase which can be 
weighted and aggregated. In simple terms, it shows what the 
global temperature rise could be if the whole economy 
followed the same emissions pathway (carbon budget over or 
undershoot) as the issuer or portfolio analysed. 
ITRs are inherently limited and we recognise the following:
– There is no commonly accepted approach to temperature 
alignment calculations, which makes comparisons across 
different model outputs problematic.
– The methodology we have used allocates a carbon budget to 
each company, and compares that company’s progress and 
expected future emissions against that budget. 
– The calculation is sensitive to sector emissions assumptions.
– It is based on carbon intensity (emissions per unit of revenue 
for each investee), and on projections of future emissions 
which are subject to significant uncertainties.
– The portfolio ITR is calculated as the weighted average of 
individual company ITRs (based on market value).
– ITR by its nature is a point-in-time metric and therefore does 
not account for likely changes to our portfolios.
We do not use ITR in isolation, due to the limitations mentioned, 
but believe it provides a useful indication of alignment when 
viewed in conjunction with other information. 
The chart below shows the composition of our ITR exposure 
(by market value), with issuers aligned to a broad range of 
temperature outcomes. While the proportion aligned to below 
1.5°C has increased to 43% (2023: 38%), 46% of modelled 
assets still exceed 2°C based on the underlying issuers’ 
transition pathways. The weighted average warming potential 
across modelled issuers (listed equities and corporate debt) is 
2.6°C, which represents an increase from our average 
temperature alignment in 2023 (2.5°C).
While the average across our modelled assets is higher than 
the Paris Agreement goals, this is consistent with the broader 
economy and therefore not surprising at this stage in the 
climate transition.
43%
11%
13%
10%
6%
17%
Fossil fuel and EU Taxonomy-aligned assets
We monitor metrics that track fossil fuel and EU taxonomy-
aligned exposures to assess climate transition risks and 
opportunities. The fossil fuel exposure data is relevant from an 
engagement and voting perspective, as it captures many of the 
target companies in our climate stewardship programme. 
These metrics can be found in our Sustainability Annex 
available on our website.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Climate-related disclosures continued
Portfolio alignment
80
Paris 
Agreement
* The weighted average warming potential across 
investees modelled is 2.6
oC (2023: 2.5
oC)
 
2.6°C
M&G 
Average
>4.0°C
3.0-4.0°C
2.5-3.0°C
2.0-2.5°C
1.5-2.0°C
=<1.5°C

Scenario analysis is a type of forward-looking assessment we 
use to assess the resilience of our listed equity, listed 
corporate debt (with known and unknown use of proceeds), 
sovereign debt, real estate and infrastructure portfolios to 
different future climate scenarios. We conduct the following 
assessments, using models that have sufficient coverage 
across key funds and our largest issuers:
– Climate-adjusted value (CaV): this metric is equivalent to 
value at risk (VaR), but is calculated on a bottom-up basis, by 
assessing the impact of different climate scenarios on a 
company’s financial position and market valuation. The 
adjusted value is calculated separately for physical and 
transition risks as part of the scenario model we use across 
our public portfolios (Aladdin Climate).
– Private asset climate hazard exposure: this data shows 
potential physical climate risk impacts across private fixed 
assets, covering real estate and infrastructure. Physical risk 
exposures assessed include climate-related natural 
disasters, such as storms, flooding and wildfires.
Methodology and limitations
The scenario modelling outputs we produce are based on a 
bottom-up approach, starting at the company and asset level, 
but we also carry out top-down scenario analysis as part of our 
balance sheet stress tests (see page 71). 
Asset-level analysis can help our investment teams identify and 
monitor specific transition and physical risk exposures, to 
inform investment decisions and improve the quality of 
engagement with issuers. In this analysis, the scope of assets 
included for public and private asset portfolios are the same as 
those in our backward-looking metrics unless otherwise stated.
We rely on data modelling partners to provide us with portfolio, 
sector, and asset-level output data, including projected future 
GHG emission, emissions intensity, physical climate damages, 
energy demand and technological capabilities. The data points 
are then aggregated to calculate the climate-adjusted 
valuation.
As with any model, the results are heavily influenced by the 
assumptions made, which significantly influence the outputs. 
We recognise that the climate models are based on simplified 
scenarios, and can’t capture the full complexity and dynamics of 
natural and economic systems. The results are not predictive, 
but rather help us explore a range of potential outcomes. 
It should also be noted that the data underpinning climate-
scenario modelling is reported by companies at a lag relative to 
financial data. We have used up-to-date information where 
available. However, for a subset of our analysis, the GHG 
emissions used in the scenario modelling represents data from 
prior years.
Our scenario modelling outputs should be considered in the 
context of the limitations described above, as well as additional 
detail on limitations described on pages 357-358.
Public assets
As part of our forward-looking analysis we use Aladdin Climate 
to model our public asset portfolios (equities, corporate debt 
and sovereign debt) against the financial impact of climate 
change based on three Network for Greening the Financial 
System (NGFS) scenarios:
– An orderly scenario, predicting a temperature rise below 2°C 
by 2100 as a result of immediate climate action. 
– A disorderly scenario, in which climate action is delayed until 
2030, and the temperature rise is kept below 2°C. 
– A hot house scenario, which predicts an average 
temperature change of over 3°C by 2100, assuming only 
current policies are implemented. 
 
 
 
 
 
 
 
 
 
This analysis provides estimates of the financial impact on all 
issuers modelled, including on asset valuations. Our analysis 
shows that our exposure to energy and materials sectors 
where valuation impacts are higher is relatively small, but we 
have more sizeable exposure to industrials. We continue to 
focus our climate-related stewardship on high-emitting issuers, 
notably through our asset manager Hot 100 engagement 
programme. Further details on the outputs from this analysis, 
which are considered as part of our risk management 
processes (see pages 71-72), can be found on page 356.
Private assets
For the real estate and infrastructure asset modelling, we 
continue to use the global insurance broker and risk adviser 
Marsh to assess our real estate and infrastructure exposure to 
physical climate risk. Our output is limited to Representative 
Concentration Pathway (RCP) 2.6 and 8.5 only, as produced by 
the IPCC. These conceptually align to the public asset orderly 
and hot house scenarios. 
The output of this model is limited to the identification of risk 
level, with the results for assets that have been classified as at 
high risk from climate-related hazards being presented on 
page 357. The analysis shows that this still represents a 
relatively small share of assets across the period covered for 
the two business areas.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Climate-related disclosures continued
Scenario analysis
81
Orderly
Disorderly
Hot House
2020
2025
2030
2035
2040
2045
2050
0
10,000
20,000
30,000
40,000
50,000
Source: Network for Greening the Financial System (NGFS) - Phase 3
Scenario global emission trajectories
Million tons of CO₂e/year

We aim to operate with the highest levels of integrity in the way 
we conduct business and have a no tolerance approach to 
bribery and corruption given its adverse impact on society and 
undermining of economic development. Risk management 
and control failures could lead to criminal prosecution, fines 
or reprimands and/or cause significant damage to 
M&G’s reputation.
Annual mandatory training and contractual clauses help to 
make employees (and associated persons) aware of their 
obligations under relevant anti-financial crime laws and 
regulations, including the UK Bribery Act 2010.
Adherence to policies
Our approach to management of financial crime risk is 
articulated in our Financial Crime Policy and related standards. 
Together, the policy and standards are designed to manage 
M&G’s obligations under applicable laws and regulations. 
We require all our employees across the globe, including 
persons that conduct activity on our behalf (associated 
persons), to adhere to our Financial Crime Policy and 
standards, which include anti-bribery and anti-corruption 
controls, and to carry out their duties with openness and 
transparency. 
Any wrongdoing by M&G, its employees or its other associated 
persons will be reported as necessary to law enforcement and 
our regulators, in accordance with applicable law and under 
policy. In addition, our Gifts and Hospitality Standard and 
associated controls that we operate helps to ensure dealings 
with external parties are managed effectively, limiting the risks 
of improper conduct. 
Our Financial Crime Policy and standards are underpinned by 
legislative and regulatory obligations as well as industry 
guidance issued by bodies such as the UK’s Joint Money 
Laundering Steering Group. They require us to apply Enhanced 
Due Diligence to relationships involving Politically Exposed 
Persons (PEPs) and other high-risk clients and for such 
relationships to be approved by senior management.
Investments
As an investor, we manage financial crime risks for the 
investments that we make. For example, known corrupt 
practices by governments, entities or people, may mean an 
investment target is also subject to economic sanctions by 
applicable regimes. Such target investments are excluded from 
our investment universe through our sanctions compliance.
Our investment teams consider governance factors in their 
investment analysis and decision-making, as far as we are able 
and where it is financially material, including factors such as 
issuer exposure to bribery and corruption risk. For funds and 
mandates applying an exclusion based on global norms (e.g. 
the UN Global Compact Principles, which include anti-
corruption and anti-bribery considerations), our Global Norms 
Committee decides whether we consider companies to be 
responsible for severe, repeated and/or systemic breaches of 
norms (as identified through data providers and/or internal 
research). The Global Norms Committee, which consists of 
representatives from across our business, including our asset 
manager and asset owner, discusses cases to determine if 
exclusion, engagement or monitoring is the most suitable 
course of action.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Responsible business practices
Anti-bribery and anti-corruption
82

We are committed to supporting human rights and we strive to 
uphold the UN Guiding Principles on Business and Human 
Rights, the global standard of conduct that both governments 
and companies are expected to meet. M&G is a signatory to the 
UN Global Compact, and both our asset manager and owner 
are signatories to the Principles for Responsible Investment. 
Both these initiatives set standards and guidance to manage 
human rights issues. 
In 2024, M&G improved our ranking in the Churches, 
Charities and Local Authorities (CCLA) Modern Slavery 
benchmark, going from fourth to second tier (one being the 
highest tier out of five in total). 
Employees
Our values of care and integrity underpin our approach to 
human rights in the workplace. We believe that everyone 
should be treated with respect and we seek to empower our 
employees to do the right thing. With over 6,000 employees in 
six continents, our policies, including our Code of Conduct, 
reiterate our commitment to respect, non-discrimination, 
health and safety and freedom of association. 
In the UK, we have a recognition agreement with the trade 
union, UNITE. The trade union negotiates with 
management on a number of areas including annual salary 
pots, principles around its fair distribution and other terms 
and conditions of employment. 
Our Code of Conduct mandates employees to uphold our 
core values and behaviours. The ‘Speak Out’ whistleblowing 
programme allows confidential reporting of misconduct and 
wrongdoing. M&G’s mandatory e-learning training on modern 
slavery requires all staff to take the session annually, and, in 
doing so, underscores the importance of risk awareness 
among our employees. 
Supply chain
Supply chains have inherent human rights risks. According to 
the Global Slavery Index, G20 countries together import 
US$468 billion worth of goods at risk of forced labour 
per annum.
We assess suppliers with potential exposure to modern slavery 
based on whether they fall into a high-risk procurement 
category such as cleaning suppliers, goods not for resale, office 
equipment and facilities management. For suppliers identified 
as high-risk, we then endeavour to understand their approach 
to managing modern slavery risks through a questionnaire. This 
looks at whether suppliers have appropriate systems in place, 
for example policies, training and other relevant controls. We 
then make recommendations to these suppliers to help 
strengthen their management practices. In 2024, we have been 
progressively closing off actions arising from the questionnaire, 
to confirm suppliers are responsibly addressing exposure to 
risk. We always first seek to work with suppliers to address any 
identified gaps, prioritising issues based on their severity, 
rather than simply exiting from a relationship, as we recognise 
this is a more responsible approach.
Investments
With £345.9 billion of assets under management and 
administration, our influence extends far beyond our direct 
operations or those of our supply chains. We seek to integrate 
ESG across all investments where possible and financially 
material.
Human rights (including modern slavery) is considered within 
our sustainability research, particularly in sectors where risk of 
involvement is material. To support this, we also endeavour to 
screen holdings to identify high-risk companies in relation to 
modern slavery, using internal and external expertise and data 
such as the Corporate Human Rights Benchmark. In 2024, PAC 
engaged with underlying managers who held names flagged 
under this screening and M&G Investments conducted 23 
engagements with 21 companies to address modern slavery 
and human rights concerns. If material human rights issues are 
identified, including modern slavery, this could also be 
considered under the global norms exclusion process, as 
outlined on the previous page.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Responsible business practices
Human rights
83

In accordance with Section 31 of the UK Corporate Governance 
Code, the Board has undertaken a comprehensive and robust 
assessment of the prospects and viability of the Group.
Process for assessing long-term prospects
The Group’s long-term prospects are primarily assessed through 
the strategic and financial planning process. Due to the long 
dated nature of our products, the Board considers the 
sustainability and resilience of the strategy and business model, 
as detailed on pages 10-11 and pages 6-7, over a longer time 
horizon. This includes the consideration of longer term themes 
such as technology, digitalisation, growing need for savings 
products and climate change which are pertinent to the Group. 
The Board have also considered the output of the financial 
planning process reflected in the Business Plan which covers the 
period to December 2027. The Business Plan was approved by the 
Board in March 2025, following a rigorous review and challenge 
process. 
The Business Plan contains detailed financial forecasts, including 
the related risks and mitigating actions over the planning period. 
The forecasts have been prepared based on the business model 
that management is deploying to deliver against our key strategic 
pillars, as explained on pages 10-11. The Business Plan covers all 
the key measures that underpin our Financial Management 
Framework, which includes metrics on capital, liquidity, debt 
and earnings. 
The Business Plan considers the implications of current and 
emerging risks and the resulting uncertainties that these present 
to the achievement of the Business Plan, including the principal 
risks and uncertainties to which the Group is exposed, as 
discussed on pages 46-53. We assess these risks and 
uncertainties through stress and scenario testing as discussed 
below. 
Progress against the Business Plan will be monitored regularly by 
the Board. 
The Board also considered and reviewed the results of the annual 
Own Risk and Solvency Assessment (ORSA), which is an integral 
part of our risk management process. The process assists the 
Board to assess the resilience of the Group’s solvency position to 
various risk and stress scenarios. The Board confirms that it has 
carried out a robust assessment of the Group’s emerging and 
principal risks. 
Period for assessing viability
The Board considers that the three-year period to December 2027 
is appropriate for assessing viability. This aligns with the business 
planning horizon and as such, reflects the period over which key 
strategic initiatives will be delivered, principal risks will be 
managed and results will be monitored.
Assessment of viability
The Board assessed the financial and operational impact of the 
Group’s principal risks on the ability to deliver the Business Plan. 
The Board reviews the principal risks to ensure that they reflect 
current market conditions and any changes to the Group 
risk profile. 
As part of the strategic and financial planning process, we 
considered the resilience of our financial position to various 
combined risk scenarios. 
The combined scenarios are developed by the Risk and Resilience 
team, with input from the Investment Office and Finance. The 
process is overseen by the Group Risk Committee. 
The Business Plan was subjected to the following combined risk 
scenarios based on plausible pathways for the global economy in 
the context of technological developments and geopolitical 
uncertainty, and the resultant impact on investment performance 
and consumer behaviour: 
– Optimistic (Productivity Boom) – AI developments help to spark 
a productivity boom, raising potential growth of the economy 
without raising inflationary pressure.
– Severe Pessimistic (Geo-Political Escalation) – Further 
escalations in one of the main regions of conflict leads to direct 
escalation between major economic blocs, disrupting trade and 
leading to a spike in prices of key commodities and heightened 
risk aversion in capital markets.
– Stagflation (Trade War) – Major economies escalate 
protectionist policies, driving a further supply shock high 
inflation, forcing central banks to remain restrictive in policy 
setting. The elevated nature of inflation and tight credit 
conditions leads to demand destruction in the real economy 
and a recession.
The stated scenarios were translated into impacts on various 
macroeconomic indicators to determine how delivery of the 
Business Plan is affected. 
In addition, as part of its ORSA, the Group undertook reverse 
stress testing to determine scenarios that would result in the 
shareholder solvency coverage ratio falling below 100%. 
The derived scenarios indicated that the Group had the ability to 
withstand severe events while still meeting its capital 
requirements and maintaining sufficient headroom to maintain 
viability over the projection period. 
Climate risk is considered by the Board as part of its strategic 
oversight. It features in the assumptions and modelling performed 
for our Business Plan and is also assessed as part of our ORSA. 
We continue to refine our climate-related scenario testing 
approach and to assess appropriate management actions that 
could mitigate the impacts of climate-related risks. 
For the purpose of the ORSA, the following scenarios 
were assessed: 
– Net zero 2050 – Global warming limited to 1.5ºC by the end of 
the century through stringent climate policies and innovation, 
reaching global net zero CO2 emissions around 2050. 
– Fragmented World – Assumes a delayed and divergent climate 
policy response among countries globally, leading to high 
physical and transition risks. Countries with net zero targets 
achieve them only partially (80% of the target), while other 
countries follow current policies. 
– Current Policies - Only currently implemented policies are 
preserved, leading to high physical risks. Warming exceeds 
2.9ºC by 2100.
– Sudden Wake-Up Call - A major climate event leads to large 
economic disruption over a short-term horizon followed by a 
move to an accelerated transition path.
The results of the stress and scenario testing demonstrated that 
due to the comprehensive risk management process in place and 
the broad range of mitigating actions available, such as access to 
immediate liquidity funding and the ability to reduce dividends, 
the Group is able to withstand the impact in each case with 
regards to meeting all liabilities as they fall due. 
Statement of viability
Based on the results of the procedures outlined above, the Board 
has a reasonable expectation that the Group will be able to 
continue in operation and meet its liabilities as they fall due over 
the three-year period ending 31 December 2027.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Viability statement
84

The Strategic Report presented in our Annual Report and Accounts for the year ended 31 December 2024 has been prepared in 
accordance with the Companies Act 2006 and the Disclosure and Transparency Rules (DTR) issued by the FCA. In accordance with 
Section 414C of the Companies Act 2006, DTR 4.1.8 and DTR 4.1.9, the Group is required to provide a fair, balanced and understandable 
review of the business, including key performance indicators to the extent necessary, and a description of the principal risks and 
uncertainties facing the Group.
The risk management section of the Strategic Report describes the principal risks and uncertainties on pages 46-53. 
In preparing this Strategic Report we have considered the Guidance on the Strategic Report as issued by the Financial Reporting Council 
in June 2022. 
In addition the Board has also considered the guidelines with respect to alternative performance measures (APMs) as issued by the 
European Securities and Markets Authority (ESMA) in October 2015 and the guidance on APMs included in the thematic review published 
by the Financial Reporting Council titled IFRS 17 ‘Insurance Contracts’ Disclosures in the First Year of Application in September 2024.
Our Board believes that the APMs identified within the Strategic Report are useful for management and investors in assessing the 
performance of the business during the year, in conjunction with the relevant IFRS results included within the Group’s consolidated 
financial statements. 
Approved by the Board of Directors and signed on their behalf by
Andrea Rossi 
Group Chief Executive Officer
18 March 2025
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Basis of preparation
85

Governance
87 Chair’s introduction to governance
89 Board of Directors
92 Board leadership and company purpose
94 Division of responsibilities
96 Composition, succession and evaluation
101 Audit, risk and internal controls
102 Nomination and Governance Committee Report
104 Audit Committee Report
110 Risk Committee Report
112 Directors’ Remuneration Report
120 Directors’ Remuneration Policy
129 Remuneration at a glance
138 Annual Report on Remuneration
157 Directors’ Report
160 Statement of Directors’ responsibilities
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
86

The Board is responsible for our long-term sustainable success, generating 
stakeholder value and achieving the Group’s objectives
As Chair of the Board I am pleased to present the key areas of 
governance on which the Board has focused over 2024. We 
have complied with the UK Corporate Governance Code 
throughout the financial year. The table on the next page sets 
out examples of how the Board has done this for each Principle 
and signposts to where you can find more information.
Governance and strategy
The Board is responsible for M&G’s long-term sustainable 
success, generating value for shareholders and contributing to 
wider society.
During 2024 the Board oversaw a strategic review of the 
Wealth segment and concluded that the competitive position in 
the wealth market was not sufficiently strong enough to ensure 
profitable growth without committing significant resources. As 
a result, the Board resolved to refocus and rationalise our 
Wealth strategy, combining the Life and Wealth operations to 
continue to build on our financial strength while driving 
simplification and efficiencies that benefit our clients, and 
deliver growth. I believe that our revised approach will set M&G 
up to achieve our strategic goals and deliver for our customers. 
Culture
Having the right culture at M&G is fundamental to our strategy 
and the Board is committed to ensuring that our colleagues are 
engaged in creating the right work environment and a positive 
culture. The Board continued to monitor and review the actions 
taken to embed the new purpose approved in 2023, together 
with the values and behaviours aligned to our strategy and 
business plan. 
The Board monitors culture in a number of ways and receives 
regular updates on people and culture, as well as insights from 
regular colleague surveys. We also draw on regular formal and 
informal sessions with colleagues to gain deeper insights into 
our culture. The purpose of the sessions is for Board members 
to have the opportunity to directly engage with, and listen to, 
colleagues from different cross sections of the business and to 
ensure we are reflecting feedback into planning and decision-
making. 
The Board and I strongly believe in the value of culture and 
demonstrating the right tone from the top, and key to our 
success is maintaining our positive culture.
Stakeholders
The Board takes active steps to understand the interests, 
needs and concerns of other key stakeholders. Ongoing 
engagement and active listening are vital to ensuring that 
stakeholder views are properly understood and appropriately 
represented. In particular, the Board regularly discusses and 
advocates for a client-focused mindset and delivery of good 
customer outcomes.
Board evaluation review
The Board reflects on its performance and effectiveness 
annually. This year, our evaluation was internally facilitated by 
the Senior Independent Director and the General Counsel and 
Company Secretary. The review included a detailed 
questionnaire and sought the views of Directors on a number of 
topics including Board composition and dynamics, 
stakeholders and culture, strategic and operational oversight, 
Board support, management and focus of meetings, risk 
management and internal controls, and the performance of the 
Board and individual directors. 
Key themes were used to develop an action plan, which was 
reviewed and endorsed by the Board. The Board will continue 
to track the actions through 2025 and progress will be 
reviewed at Board meetings through the year.
More information about the Board evaluation and action plan is 
on pages 99 and 100.
Board composition and succession planning
Board composition and succession planning was a key area of 
focus for the Nomination and Governance Committee during 
2024, helping us ensure we have the appropriate balance of the 
desired skills, experience, independence and knowledge. 
As Chair, I consider each Director’s individual contribution to 
the Board, together with feedback and insights from the 2024 
Board effectiveness review, to confirm that all Directors are 
discharging their roles effectively. The Nomination and 
Governance Committee keeps the skills required by the Board 
under review as part of succession planning.
Appointments to the Board during the year included Elisabeth 
Stheeman and Paul Evans as Non-Executive Directors. Clare 
Thompson was formally appointed to the Senior Independent 
Director (‘SID’) position having been acting SID since May 2023.
Sustainability
During the year the Board approved our refreshed Group 
sustainability strategy, which seeks to support two themes - 
Resilient planet and Resilient societies – as part of a new 
sustainability framework. The refreshed strategy builds on our 
current capabilities and progress made through existing 
targets, business activities and partnerships. We believe that 
the new framework is aligned to our purpose and will support 
the businesses’ plans to drive growth while meeting evolving 
sustainability regulations and client expectations.
Our climate targets have been described interchangeably as 
‘commitments’, ‘targets’ and ‘aims’ in past reporting. To avoid 
ambiguity in climate reporting from this year, we have adopted 
a more consistent approach, labelling all targets in our climate 
strategy as ‘targets’. This change in terminology does not 
necessarily reflect a change in the underlying nature of the 
target.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Chair’s introduction to governance
Governance that supports our business
87

Diversity
The Board is fully committed to 
leveraging the benefits of diversity of 
thought and life experience in our 
discussions. We have committed to and 
are currently achieving the gender and 
ethnic diversity targets contained in FCA 
Listing Rule 6.6.6 (9). I am pleased that 
50% of the senior Board positions 
(Chair, Group CEO, SID and CFO) are 
held by a woman, the gender diversity on 
the Board is 40%, an increase from the 
prior year figure of 37.5% and, the Board 
continues to meet the requirement of at 
least one of its members to be from an 
ethnic minority.
AGM
The Board would like to thank our 
shareholders who participated in our 
AGM in 2024. The Board continues to 
view the AGM as a key point in our 
governance calendar. It is an opportunity 
to listen to views from our shareholders 
and for shareholders to meet and ask 
questions of our Board members, 
including Committee Chairs. We look 
forward to welcoming you again in 2025.
Finally, I would like to thank our 
colleagues for all of their hard work 
during 2024 and the commitment they 
have shown to deliver for our 
stakeholders. 
Sir Edward Braham
Chair
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Chair's introduction to governance continued
88
Code Principle
Read More
Board leadership and company purpose
Long-term value and sustainability
Page 92
Culture
Page 92
Shareholder engagement
Page 92
Other stakeholder engagement
Pages 92-93
Conflicts of interest
Page 103
Role of the Chair
Page 94
Division of responsibilities
Non-Executive Directors
Page 94
Independence
Page 96
Composition, succession and evaluation
Appointments and succession planning
Page 96
Skills, experience and knowledge
Pages 89-91
Length of service
Pages 89-91
Evaluation
Pages 99-100
Diversity
Page 96
Audit, risk and internal control
Audit Committee
Pages 104-109
Integrity of Financial Statements
Pages 104-109
Fair, balanced and understandable
Page 105
Internal controls and risk management
Page 106
External auditor
Page 107
Principal and emerging risks
Pages 46-53
Remuneration
Policies and processes
Pages 120-128
Alignment with purpose, values and long-term strategy
Pages 112-119
Independent judgement and discretion
Pages 120-128
The UK Corporate Governance Code can be found on the FRC website
UK Corporate Governance Code 
The Company has complied with the principles of the UK Corporate Governance Code 
(the Code) throughout the financial year ended 31 December 2024 and to the date of 
this report, and complied with all provisions of the Code. 
The table below sets out examples of how the Board has done this for each principle, 
enabling our shareholders to evaluate our Code compliance. We have also signposted 
to different parts of the Annual Report where you can find more information. 

We have a diverse Board, with a balance of skills, experience and specific 
strengths, providing different perspectives in Board decision making
Sir Edward Braham
Chair
Relevant skills and experience
Sir Edward Braham joined as Chair in March 
2022. Edward was previously the Senior Partner 
of Freshfields, the global law firm, and before 
that, Global Head of its Corporate practice. While 
the Senior Partner, he headed the firm’s 
strategic growth in the US, including establishing 
a new office in Silicon Valley. Edward also led on 
culture, diversity and ESG. Edward was a leading 
international lawyer in mergers and acquisitions, 
with experience in many industries, including 
financial services.
Other appointments
– TheCityUK (Chair of International Trade and 
Investment Group) 
– HM Treasury (Non-Executive member of 
the Board)
– Lord Mayor’s Appeal Advisory Board (Chair) 
– Modern Slavery and Human Trafficking 
Commission (Commissioner) 
– Charities Aid Foundation (Trustee and 
Chair-elect)
Appointment: 14 March 2022
Clare Thompson
Senior Independent Director
Relevant skills and experience
Clare Thompson is an experienced Non-
Executive Director with a deep understanding of 
the insurance sector and extensive financial 
services and audit experience.
Clare spent 23 years as lead audit partner in 
major financial services groups at PwC, 
predominantly in the insurance and investment 
sectors. Since stepping down from her executive 
career, Clare has held several non-executive 
directorships. Her previous non-executive 
director roles include Direct Line Group and The 
British United Provident Association Limited 
(Bupa).
Clare is Chair of Investment Funds Direct 
Limited. Also Clare is a Fellow of the Institute of 
Chartered Accountants in England and Wales.
Other appointments
– Financial Reporting Council (Non-Executive 
Director/Senior Independent Director)
 
 
 
Appointment: 7 May 2019
Andrea Rossi
Group Chief Executive Officer
Relevant skills and experience
Andrea Rossi was appointed Group Chief 
Executive Officer in October 2022. He has more 
than 25 years of experience in financial services, 
in particular in the global asset management and 
insurance sectors. He was CEO of AXA 
Investment Managers and a member of the AXA 
Group Executive Committee for six years. Before 
that Andrea spent five years as CEO of AXA's 
Italian Insurance business. He also held a 
number of senior roles across AXA’s insurance 
businesses in France, the Mediterranean and 
Middle East regions. 
Before joining M&G, Andrea was a Senior 
Adviser to the Boston Consulting Group on 
Insurance and Asset Management within the 
firm’s Financial Institutions practice. 
Andrea graduated from INSEAD with an MBA in 
1994, and holds an MsC in Economics and 
Commerce from the University of Rome, 'La 
Sapienza'.
Other appointments
– REsustain (Non-Executive Director)
– ARRM Capital Limited (Director)
Appointment: 10 October 2022
Kathryn McLeland
Chief Financial Officer 
Relevant skills and experience
Kathryn McLeland was appointed as Chief 
Financial Officer in May 2022. She is responsible 
for managing the financial resources of the 
Group, aligning Group-wide business and 
transformation priorities, and ensuring robust 
governance and compliance with regulatory 
requirements. Kathryn joined M&G from Barclays 
PLC, where she was Group Treasurer from 2018. 
She held several senior roles at Barclays since 
joining there in 2001, including Head of Equity 
Investor Relations and Head of Investor 
Relations. Previously, Kathryn held investment 
banking roles at Merrill Lynch and Salomon 
Brothers International. Kathryn served as a 
member on the FCA Listing Authority 
Advisory Panel. 
Other appointments
– None
Appointment: 3 May 2022
Key
Risk Committee
Audit Committee
Remuneration Committee
Nomination and Governance Committee
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Board of Directors
Experienced leadership
89

Clive Adamson
Independent Non-Executive Director
Relevant skills and experience
Clive Adamson has considerable experience of 
UK and global economic, banking and regulatory 
matters gained from an extensive career in 
banking and financial services regulation, 
including senior executive and advisory positions 
with the FCA and its predecessor, the Financial 
Services Authority. As well as his Board role, he is 
Chair at Ashmore Group PLC and holds a number 
of Board positions within the J.P. Morgan Chase 
Group. Until January 2025, Clive was a Non-
Executive Director and Chair of the PAC Risk 
Committee. He was previously a Non-Executive 
Director and Chair of the Risk Committee at Virgin 
Money and a Senior Adviser at McKinsey & Co.
Other appointments
– Ashmore Group plc (Chair)
– J.P. Morgan Europe Limited (Chair & Audit 
Chair)
– J.P. Morgan Securities Plc (Non- Executive 
Director & Audit Chair)
– Nutmeg Savings and Investment Limited 
(Chair)
 
 
Appointment: 22 March 2019
Clare Chapman
Independent Non-Executive Director
Relevant skills and experience
Clare Chapman is Chair of ACAS, the Advisory, 
Conciliation and Arbitration Service for Great 
Britain, and co-Chair of The Purposeful 
Company, which focuses on transforming UK 
business with purposeful companies that create 
long-term value by serving the needs of society. 
Her executive career includes HR leadership 
roles at BT Group, the UK Department of Health 
and Social Care and Tesco, as well as 
international roles at Pepsi-Cola International, 
covering West and Central Europe, and Quaker 
Oats in Chicago and London. She also has 
experience in the Asian market. 
Clare’s previous non-executive experience 
includes chairing the remuneration committees 
at Kingfisher, G4S and Heidrick & Struggles 
International. She was also a Trustee at 
Reconciliation Leaders Network.
Other appointments
– ACAS (Chair)
– The Purposeful Company (Co-Chair 
and Steering Group Member)
 
Appointment: 15 March 2021
Paul Evans
Independent Non-Executive Director
Relevant skills and experience
Paul is an experienced senior business leader in 
financial services, with deep experience in life 
insurance. He brings international experience of 
regulated risk management and governance 
frameworks. He is currently Chair of Allianz 
Holdings plc and Non-Executive Director and 
Chair of the Audit Committee of Bupa. He spent 
17 years at AXA in a variety of senior roles in life 
insurance, wealth management and asset 
management, including as Group CEO of AXA's 
Global Life, Savings and Health businesses with 
responsibility for global asset management. Prior 
to joining AXA, Paul spent 13 years with PwC as 
a Chartered Accountant.
Other appointments
– Allianz Holdings plc (Chair)
– Bupa (Non-Executive Director and Chair of 
Audit)
 
 
Appointment: 1 October 2024
Dev Sanyal
Independent Non-Executive Director
Relevant skills and experience
Dev Sanyal is the CEO of VARO Energy Group, a 
Swiss-based diversified energy company. He 
has been in this position since 1 January 2022. 
Until 2021, Dev was a member of bp’s Group 
Executive committee for over a decade. His 32-
year career at bp included heading the Gas and 
Low Carbon Energy business globally; Chief 
Executive, Alternative Energy; as well as being 
responsible for bp’s Europe and Asia regions. 
Prior to that, he was Group Treasurer and 
Chairman, bp Investment Management; Chief 
Executive Air bp International and Chief 
Executive, bp Eastern Mediterranean. Dev was 
also an independent Non-Executive Director of 
Man Group between 2013 and 2022.
Other appointments
– VARO Energy Group (Chief Executive Officer)
– Centre for European Reform (Member of 
Advisory Board)
– Tufts University, The Fletcher School of Law 
and Diplomacy (Member of Advisory Board)
 
 
Appointment: 16 May 2022
Elisabeth Stheeman
Independent Non-Executive Director
Relevant skills and experience
Elisabeth has over 30 years’ executive 
experience in global blue chip organisations 
across a range of different sectors, including 
banking, real estate, private equity and 
investment management. She served on the 
Bank of England's Financial Policy Committee 
until February 2024 and the Bank of England's 
Financial Market Infrastructure Board until 
December 2023. Prior to this, Elisabeth was the 
Global Chief Operating Officer for LaSalle 
Investment Management and prior to that 
worked at Morgan Stanley for almost 25 years 
across a variety of sectors including Real Estate 
and the Financial Institutions Group.
Other appointments
– The Edinburgh Investment Trust plc (Chair)
– W. P. Carey Inc, (Non-Executive Director)
– Deloitte’s North & South Europe Board 
(Member)
– Deloitte UK Oversight Board (Member)
– Deloitte’s Audit Governance Board 
(Member) 
– Asian Infrastructure Investment Bank 
(External Member of the Audit and Risk 
Committee)
 
 
Appointment: 1 August 2024
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
90

Massimo Tosato
Independent Non-Executive Director 
Relevant skills and experience
Massimo Tosato has 40 years’ experience as an 
investment banking and international asset 
management entrepreneur and senior manager. 
Massimo’s career has included 21 years at 
Schroders, where he was Chief Executive of 
Schroder Investment Management Limited and 
Executive Vice Chairman of Schroders plc. He 
has also held non-executive Board positions at 
Pictet Asset Management Holding (Geneva) until 
March 2020, Nutmeg, Banca Nazionale del 
Lavoro, and served as Vice President of the 
European Fund and Asset Management 
Association. He was on the Board of Overseers 
of Columbia Business School in New York until 
June 2022. Massimo served as an Advisory 
Board member of Trilantic Europe Capital 
Partners LLP until January 2022.
Other appointments
– Banca Investis SpA (Non-Executive Chair)
– Axyon AI (Member of Advisory Committee)
– TheCityUK (Co-Chair of the Anglo Italian 
Financial Services Dialogue)
– Trinity investments (Advisor)
– Delbycrest Limited (Non-Executive 
Director)
– Montpelier Investimenti srl (Sole Director)
– Tenuta Villa Pinciana società agricola 
simplice (Co-Managing Partner)
Appointment: 1 April 2020
Charlotte Heiss
General Counsel and Company 
Secretary
Relevant skills and experience
Charlotte Heiss has over 20 years' experience 
advising a number of blue-chip companies 
across a range of sectors on legal and 
governance matters. She joined from The Very 
Group, where she was Group General Counsel 
and Company Secretary, responsible for the 
oversight of corporate governance and ESG, as 
well as legal, risk and compliance. Prior to that, 
she spent 11 years at RSA Insurance Group, 
including five years as Group General Counsel 
and Company Secretary leading a global legal 
and company secretarial team. She started her 
career at Linklaters.
Other appointments
– Trustee, Family Action
Appointment: 5 June 2023
Key
Risk Committee
Audit Committee
Remuneration Committee
Nomination Committee
Board diversity
The FCA Listing Rule 6.6.6 (9) sets out a number of requirements for Board diversity based on the following targets:
– At least 40% of M&G’s Board are women (including those self-identifying as a woman).
– At least one of the senior board positions (Chair, Chief Executive Officer (CEO), Senior Independent Director (SID) or Chief 
Financial Officer (CFO)) is a woman (including those self-identifying as a woman).
– At least one member of the Board is from a non-white ethnic minority background (as referenced in categories recommended 
by the Office for National Statistics (ONS)).
The Board continues to meet the requirement for at least one of its members to be from an ethnic minority. Currently, 50% of the 
senior Board positions (Chair, CEO, SID and CFO) are held by a woman and gender diversity on the Board is 40%. M&G therefore 
met the 40% target as at 31 December 2024. See page 103 for further details.
Gender
Number of our 
Board members
Percentage 
of our Board
Number of senior 
positions on 
our Board 
i
Number in 
executive 
management
Percentage of 
executive 
management
Men
6
60
2
6
60
Women
4
40
2
4
40
Ethnic Group
White British
6
60
2
6
60
Other white (including minority-white groups)
3
30
2
3
30
Mixed/multiple ethnic groups
—
—
—
—
—
Asian - Asian British
1
10
—
—
—
Not specified/prefer not to say
—
—
—
1
10
All data in graphs and tables are as at 31 December 2024. Data relating to the gender and ethnic diversity of the Board was collected by way of a 
questionnaire. This questionnaire asked Board members individually to disclose their gender identity and ethnic background, on a voluntary self-
reporting basis, by selecting options aligned with those in the left-hand columns of the table above (and therefore included the option not to specify an 
answer). M&G employees (including executive management) are encouraged to confirm their gender and ethnicity at the onboarding stage, on a 
voluntary self-reporting basis, by selecting options (which include the option not to specify an answer). Data relating to the gender and ethnic diversity 
of executive management was sourced from this existing data, which is held within M&G’s secure HR system. 
i
Chair, CEO, SID and CFO.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Board of Directors continued
91

Board responsibilities 
The M&G Board is collectively responsible for our long-term, 
sustainable success, the delivery of sustainable value to our 
stakeholders, and contributing to wider society.
The responsibilities of the Board include:
– providing leadership, setting the strategy and maintaining 
high standards of governance
– leading the development of our culture, values and 
behaviours
– providing oversight of the execution of our strategy and 
holding management to account for financial and business 
performance
– ensuring the necessary resources are in place for the Group 
to be able to meet its objectives and measure performance 
against these
– being responsible for ensuring there is a framework of 
prudent and effective controls, which enable risk to be 
assessed and managed
– ensuring that its responsibilities to shareholders and 
stakeholders are met, including through effective 
engagement and dialogue with key stakeholders, particularly 
shareholders, customers, colleagues and the regulators.
Culture, values and behaviours 
The Board understands the importance of culture and setting 
the tone of the organisation from the top and embedding it 
throughout M&G. During the year, the Board received updates 
from management on the progress being made to embed the 
new purpose statement and behaviours. Our purpose is aligned 
with our culture and strategy, and positions us to achieve 
against our strategic pillars: profitable growth, simplification, 
and financial strength targets.
The Board has approved the approach to culture 
measurement, which includes consideration of a culture 
insights report at least twice a year, and a culture dashboard as 
a primary method for monitoring culture.
Additionally, the Board assesses culture when reviewing and 
discussing the outputs and themes from regular colleague 
surveys. The culture dashboard includes colleague and culture 
insights on a range of matters including: safe; respectful; 
inclusive; client-centric, accountable; and one team.
In 2024, the Board considered and endorsed the actions 
proposed by management to further improve culture, which 
included:
– additional actions to embed the strategic drivers and 
priorities across M&G
– continued work to address barriers to execution to ensure 
the delivery of good customer outcomes
– ensuring that support and clear communication are provided 
during any transformation projects.
Stakeholder engagement
The Board seeks to understand the interests, needs and 
concerns of shareholders and other key stakeholders 
(including customers, colleagues, and regulators) to enable 
M&G to pursue long-term sustainable success.
For more information on how we engage with our stakeholders 
as well as how the Board has discharged its duties under 
Section 172 of the Companies Act, see pages 34-39 of the 
Strategic Report.
Shareholder engagement
We believe that regular, ongoing engagement with key 
stakeholders and, in particular, our shareholders is central to 
good corporate governance. Our Investor Relations (IR) team, 
reporting to our Chief Financial Officer, is responsible for 
managing institutional shareholder engagement and ensuring it 
is effective and comprehensive.
Throughout 2024, management regularly met and engaged 
with shareholders as part of results roadshows, at investor 
conferences and at sell-side analyst events.
We held a mix of in-person and virtual meetings to maximise 
investor engagement, encourage the participation of overseas 
investors and manage time efficiently. Across 2024, we held 
over 164 engagements with institutional equity and debt 
investors, primarily from the UK. We achieved broad coverage 
of our existing register, meeting with over 43% of our active 
shareholder base.
The Chair, Senior Independent Director and Chairs of each 
Board Committee are always available to engage with major 
investors, typically to discuss corporate governance matters.
In 2024, the Chair engaged with shareholders on matters 
including sustainability, remuneration and Board composition, 
as well as performance against the Group’s strategy. The Chair 
of the Remuneration Committee consulted with major 
shareholders and proxy voting agencies to understand their 
views on the proposed approach for our Remuneration Policy 
and key executive remuneration decisions.
Further details and the outcome of this engagement are 
included within the Directors’ Remuneration Report from page 
112.
The Board receives a report on investor relations matters at 
least quarterly, including feedback from investors, market 
expectations of financial performance and updates on share 
register composition. Our Corporate Brokers also provide the 
Board with advice on market sentiment, input on market 
communications and share register analysis.
In addition to information on strategic, financial, and 
operational performance, the Group engages with 
shareholders and relevant shareholder advisory agencies on 
sustainability matters. The Group produces regular 
sustainability reporting detailing our approach. This can be 
found on our website.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Corporate Governance Report
Board leadership and company purpose
92

Our AGM provides the opportunity for all shareholders to meet 
and to put questions to the Board. We were delighted to host a 
hybrid AGM in 2024. We encourage shareholders to use virtual 
meeting technology to ask questions ‘live’ and to pre-register 
questions in advance. The virtual meeting technology enables 
shareholders to vote on AGM resolutions ‘live’ in the meeting.
Recognising that joining our full year and half year results 
conference calls is not always possible, we ensure that 
recordings of these presentations are accessible to all 
shareholders via our website. We provide additional dedicated 
services to our retail shareholders via the Group Secretariat 
team and our registrar, Equiniti.
Workforce engagement
The Board believes that having a diverse team of colleagues 
makes us more dynamic, fosters innovation and boosts 
performance. The Board continues to support senior 
leadership goals for ethnic and gender diversity. The Board 
regularly tracks progress against these through diversity and 
inclusion (D&I) reporting. 
Information on D&I can be found in Our Colleagues section 
on pages 40-43
To comply with the provision of the Code relating to workforce 
engagement, the Board has determined it would have 
collective responsibility for employee engagement. The Board 
believes that Non-Executive Directors’ regular meetings with 
colleagues across different geographies and seniority, 
supplemented by colleague surveys and culture insight 
reporting, are effective.
These methods facilitate meaningful, two-way dialogue 
between the Board and colleagues to gain insights into culture, 
and to understand colleague views and interests. It also inputs 
into the Board’s decision-making process by ensuring 
meaningful engagement on how feedback is considered and 
acted upon.
Engagement during 2024 included seven sessions between 
Non-Executive Directors and colleagues, together with various 
sessions with colleagues as part of the Board’s site visit to 
Kildean, Stirling in September 2024 and a Town Hall in London 
in June 2024. The engagement sessions in Kildean between 
the Board and colleagues included: a community roadshow; a 
people manager session; a talent session; and a customer call 
centre session where the Non-Executive Directors were able to 
listen in to live customer calls. The Board also held a Townhall 
with colleagues hosted by the Group CEO and General Counsel 
and Company Secretary.
Feedback on themes from direct engagement sessions 
between the Board and colleagues are documented and 
shared with the Non-Executive Directors and the Chief People 
Officer, to ensure appropriate follow-up and action as 
applicable. Management regularly reports to the Board on a 
range of people matters, topics and themes, which the Board 
takes into account when making decisions.
Further information on colleague engagement 
is in the stakeholder engagement section on page 37.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Board leadership and company purpose continued
93

Our governance structure is designed to support delivery of 
our strategy. The Board has responsibility for the oversight, 
governance, direction, long-term sustainability and success of 
the business and affairs of M&G, and is responsible to 
shareholders for creating and delivering sustainable 
shareholder value.
Board
The Board is specifically responsible for a range of matters, 
which include:
– approving M&G’s strategic aims and objectives
– setting our purpose, standards, and culture
– approving the annual Group’s financial budgets and business 
plan
– approval of effective risk management and internal control 
processes
– taking strategic decisions
– the approval of specific matters.
The matters that require Board approval are contained in a 
Schedule of Matters Reserved for the Board.
Chair, Group CEO and Non-Executive Directors
In discharging its responsibilities, the Board is supported by 
management and ensures a clear division of responsibilities 
between the Chair, the Group Chief Executive Officer, the 
Senior Independent Director and the Non-Executive Directors.
Day-to-day management of M&G is delegated to the Group 
Chief Executive Officer. The division of responsibilities between 
the roles of the Chair, Chief Executive Officer and Senior 
Independent Director are documented in accordance with the 
principles and provisions of the Code.
The role of the Non-Executive Directors includes providing 
constructive challenge, strategic guidance, offering specialist 
advice, and holding management to account.
During the year, the Chair of the Board engaged with Directors 
between Board meetings to discuss business and strategic 
issues. The Chair and the Non-Executive Directors met 
regularly during the year without the Executive Directors being 
present.
The Board spent significant time getting to know the new 
members of the Board and executive management team. 
Comprehensive papers, comprising an agenda and formal 
reports and briefing papers are sent to Directors in advance of 
each Board and Committee meeting.
Board Committees
The Board delegates specific responsibilities to Board 
Committees, which operate within clearly defined terms of 
reference approved by the Board. In compliance with the Code, 
the Board has established an Audit Committee, a Nomination 
and Governance Committee and a Remuneration Committee. 
We have also established a separate Risk Committee.
The Terms of Reference for each Board Committee are 
reviewed and approved annually by the Board and are available 
to view on our website.
The Committee Chairs are responsible for reporting to the 
Board on the Committees’ activities and do so following each 
Committee meeting.
Chairs’ Forum
The Chairs’ Forum is composed of the Chairs of M&G Group 
Limited (MGG), The Prudential Assurance Company Limited 
(PAC) and the Group Chair, with the Group CEO being invited 
to meetings as needed. This provides an opportunity to engage 
on common themes, matters of escalation, and other topics of 
interest. During the year, this included: strategic matters; Board 
effectiveness and succession planning; customer outcomes; 
people and culture; regulatory matters; sustainability; and 
financial performance and business plan.
Subsidiaries
Independent Non-Executive Directors are appointed to the 
Boards of MGG and PAC relating to the Asset Management 
and Life businesses respectively.
MGG and PAC both have a Board of Directors led by an 
independent Chair, and Audit and Risk Committees, composed 
entirely of independent Non-Executive Directors. During the 
year, the Board of the Company and the Boards of these 
material subsidiaries had a full day meeting discussing 
strategic topics and priorities.
The Life business also has a With-Profits Committee, which is 
composed of independent non-executives, and an Independent 
Governance Committee, which is composed of a majority of 
independent non-executives.
The Nomination and Governance Committee provides 
oversight of the governance arrangements for the material 
subsidiaries.
Executive governance 
There is an executive governance framework, which includes 
details of how the members of the Group Executive Committee 
discharge their duties and regulatory responsibilities, make 
decisions in adherence with the Delegated Authority 
framework, and how the management committees, in their 
business or function, support their decision-making and 
governance processes.
The members of the Group Executive Committee are:
– Group Chief Executive Officer
– Chief Financial Officer
– M&G Asset Management Chief Executive Officer
– M&G Life Chief Executive Officer
– Corporate Affairs Director
– Chief Risk and Compliance Officer
– Chief Strategy and Transformation Officer
– General Counsel and Company Secretary
– Chief People Officer
– Chief Information Technology Officer
The Chief Auditor is an invitee to all Group Executive 
Committee meetings.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Corporate Governance Report
Division of responsibilities
94

M&G plc Board
The Board sets the purpose, strategic direction, and risk appetite for the Group and is the ultimate decision-making body for 
matters of Group-wide strategic, financial, regulatory or reputational significance. The matters that are reserved for the Board’s 
decision include business strategy and culture, financial reporting and controls, Board and Committee appointments, capital 
expenditure and any major acquisitions, mergers or disposals, communications with shareholders and other stakeholders, risk 
management and internal control matters, and the appointment and removal of the Company Secretary. The Matters Reserved 
for the Board can be found on our website.
The Board has established the following committees to assist in fulfilling its oversight responsibilities:
 
Audit
 Committee
Risk 
Committee
Remuneration 
Committee 
Nomination and 
Governance Committee 
– Financial reporting: 
monitoring the integrity 
of the consolidated 
financial statements, 
related announcements 
and other financial 
information provided to 
shareholders and other 
stakeholders.
– Reviewing the 
framework of internal 
control and risk 
management systems.
– Reviewing and 
approving the internal 
and external audit 
plans.
– Approving the 
whistleblowing 
procedures and policy.
– Sustainability reporting 
oversight and the 
development of 
assurance approach in 
relation to this 
reporting.
– Advising the Board on 
M&G’s overall risk 
appetite, risk 
tolerances and risk 
strategy.
– Reviewing the Risk 
Management 
framework and 
advising the Board on 
its overall effectiveness.
– Providing input to the 
Audit Committee’s 
review of effectiveness 
of the internal control 
framework.
– Reviewing the Group 
Own Risk and Solvency 
Assessment (ORSA) 
and overseeing the 
Internal Capital 
Adequacy and Risk 
Assessment (ICARA) 
and ORSA processes in 
our subsidiaries.
– In conjunction with the 
Audit Committee, 
ensuring compliance 
with regulatory 
requirements and 
advising the 
Remuneration 
Committee on risk and 
control issues that may 
impact remuneration.
– Deciding the 
framework of the 
remuneration policies: 
establishing, approving, 
and maintaining the 
principles and 
framework of the 
remuneration policies 
and arrangements for 
the Group.
– Determining the 
design, 
implementation, and 
operation of 
remuneration 
arrangements for the 
Chair of the Board, the 
Executive Directors, 
Group Executive 
Committee and 
identified staff for all 
remuneration 
regulations that apply 
to the Group and 
overseeing 
remuneration for 
individuals whose total 
remuneration exceeds 
an amount determined 
by the Committee from 
time to time.
– Monitoring the balance 
of skills, knowledge, 
experience, and 
diversity of the Board.
– Making 
recommendations of 
new appointments to 
the Board.
– Overseeing Board and 
Executive succession 
planning.
– When considering 
Board composition and 
succession planning, 
reviewing the gender 
and ethnic diversity on 
the Board.
– Reviewing the 
governance framework 
for the Group including 
approving any policies 
on internal governance.
Delegated authorities
The Board has delegated the day-to-day running of the Group to the Group Chief Executive Officer. The Executive Directors 
make and implement operational decisions to run the business on a day-to-day basis. To support the Group Chief Executive 
Officer in discharging his responsibilities, he is supported by the Group Executive Committee.
Group Executive Committee 
The Group Executive Committee leads on: the development and implementation of strategy; operational plans, policies, 
procedures and budgets; prioritisation and allocation of resources; and promotion of our culture and values.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Division of responsibilities continued
95

We have a well-established corporate governance structure 
to oversee how we run our business
Board composition and diversity 
The Board has 10 Directors: a Non-Executive Chair, a Senior 
Independent Non-Executive Director, six Non-Executive 
Directors, and two Executive Directors (Group Chief Executive 
Officer and Chief Financial Officer).
The Board considers all its Non-Executive Directors to be 
independent and that it has complied with the requirements of 
the Code in relation to the balance of Executive and 
independent Non-Executive Directors on the Board, and the 
composition of the Company’s Board Committees.
Four of the Directors are women, one of the Directors is from a 
minority ethnic background; and two senior positions are held 
by women (Senior Independent Director and Group Chief 
Financial Officer).
The Nomination and Governance Committee regularly reviews 
the Board’s composition to ensure there is a diverse mix of 
skills, knowledge and experience. During the year, this 
Committee also reviewed the Board composition, tenure, mix 
of skills and diversity on a number of principal subsidiary 
boards.
You can find further details on diversity and inclusion, including 
statistical data on gender and ethnic diversity, in our 
Colleagues section on pages 40-43.
Time commitment
The Nomination and Governance Committee at least annually 
considers the time commitment required of the Non-Executive 
Directors to ensure that they have sufficient time to meet their 
board responsibilities, together with reviewing their external 
appointments, potential or actual conflicts of interest, and 
assessing their independence.
Board independence
The Board has evaluated the independence of all the Non-
Executive Directors.
In assessing each Director, the Board considers whether there 
are relationships or circumstances which are likely to affect or 
could appear to affect a Director’s judgement.
The Board has concluded that each of the Non-Executive 
Directors are independent in character and judgement. The 
Chair was independent on appointment. In line with the Code, 
at least half the Board, excluding the Chair, are independent 
Non-Executive Directors. All Directors are subject to annual re-
election at the Company’s AGM.
Succession planning
The Nomination and Governance Committee is responsible for 
succession planning and for making recommendations to the 
Board regarding Board composition. During the year, this 
Committee reviewed and discussed Board composition and 
succession planning, and executive succession planning. You 
can find further details on succession planning in the 
Nomination and Governance Committee report, which starts on 
page 102.
Directors are appointed by the Board and then put forward for 
election or re-election by shareholders at the AGM.
All Non-Executive Directors are appointed for initial terms of 
three years and the appointment may be terminated by either 
party upon six months’ written notice or by shareholder vote at 
the AGM.
The Non-Executive Directors do not have any entitlement to 
compensation if their office is terminated. Find out more about 
the remuneration of the Non-Executive Directors on page 128.
Directors’ inductions, training, 
and development 
All new Board members have a structured induction 
programme on appointment, which includes an overview of our 
business areas and functions.
At each Board meeting, the Directors receive regular updates 
on market and industry activities, and legal and regulatory 
changes relevant to M&G. The Board holds an annual strategy 
offsite.
During 2024, the Board received training and/or undertook 
deep dives on the following areas: sustainability within asset 
management; artificial intelligence; brand; crisis management; 
talent and succession; and the client and adviser experience.
The Audit Committee undertook a deep dive on Solvency II, as 
well as a joint deep-dive with the Risk Committee on 
information technology risk and controls.
All Board members are invited to participate in all sessions, 
regardless of Committee membership. Where appropriate, we 
extend invitations to relevant training sessions to Non-
Executive Directors on our subsidiary boards.
Information to the Board
Board members receive formal papers in advance of each 
Board or Committee meeting, which provides them with the 
opportunity to review and challenge, and facilitates more 
informed decisions on the issues under consideration. The 
Chair and Company Secretary oversee an ongoing programme 
to ensure Board and Committee papers are of high quality and 
meet internal standards and requirements. In addition to formal 
Board meetings, the Chair maintains regular contact 
throughout the year with the Group Chief Executive Officer, 
Chief Financial Officer, and members of the Group Executive 
Committee to discuss specific issues. The Company Secretary 
acts as an adviser to the Board on matters concerning 
governance and ensures compliance with Board procedures. 
All Directors had access to the Company Secretary’s advice 
during the year. Directors may also take independent 
professional advice at M&G’s expense, if required.
Committee terms of reference www.mandgplc.com/
investors/shareholder-information/corporate-governance 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Corporate Governance Report
Composition, succession and evaluation
96

Board and Committee attendance
The table below shows the number of scheduled Board and Board Committee meetings attended by each individual Director 
compared to the total number of meetings each Director was eligible to attend.
Total scheduled meetings
Board
6
Audit 
Committee 
7
Risk 
Committee 
6
Remuneration 
Committee 
6
Nomination & 
Governance 
Committee 
2
Clive Adamson
6/6
6/7
6/6
—
2/2
Sir Edward Braham
6/6
—
—
—
2/2
Clare Chapman
6/6
—
—
6/6
2/2
Paul Evans
2/2
1/2
2/2
1/1
—
Kathryn McLeland
6/6
—
—
—
—
Andrea Rossi
6/6
—
—
—
—
Dev Sanyal
6/6
7/7
6/6
—
—
Elisabeth Stheeman
3/3
2/2
2/2
—
—
Clare Thompson
6/6
7/7
6/6
6/6
2/2
Massimo Tosato
6/6
—
—
6/6
—
Board
There were six scheduled Board meetings held during the year, plus two joint meetings with the Audit Committee to consider our 
full-year and half-year results, and four short ad hoc Board meetings.
Audit Committee
There were seven scheduled Audit Committee meetings held during the year. There were also two joint meetings with the Board, 
and two joint meetings with the Risk Committee.
Risk Committee
There were six scheduled Risk Committee meetings held during the year. There were also two joint meetings held with the Audit 
Committee.
Remuneration Committee
There were six scheduled Remuneration Committee meetings and three ad hoc meetings during the year.
Nomination and Governance Committee
There were two scheduled Nomination and Governance Committee meetings held during the year.
How the Board spends its time
The Chair and Company Secretary ensure that the Board balances its agenda to cover all statutory and regulatory duties, as 
well as dedicating sufficient time to consider matters relating to strategy, execution, financial performance and planning, 
people and culture, key stakeholders, risk management and governance matters. In 2024, the agenda was weighted between 
regular items and specific focus areas. Our typical Board agenda allows time for:
Strategy and execution
Finance, investor 
relations and capital
Business matters 
and stakeholders
Risk, governance 
and regulatory
Approval of the strategy and 
business plan, and oversight of 
progress against targets, 
strategic objectives, 
investment projects and 
transactions, as well as 
approvals needed from the 
Board under M&G’s delegated 
authority framework.
Review and challenge of 
financial performance and 
forecasts, together with 
capital and operational 
expenditure, capital matters, 
capital allocation and 
investment, and investor 
relations.
Discussion and debate on 
reports from Group CEO and 
business CEOs on strategy 
and execution, and key 
projects and programmes. 
Oversight of matters relating 
to people and culture, 
customers, shareholders and 
regulators.
Approval of Risk Appetite 
Statements, consideration of 
matters relating to risk 
management and internal 
and control. Approval of 
Group Governance 
Framework and Delegated 
Authority and Approval 
Limits.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Composition, succession and evaluation continued
97

The Board's year
At each Board meeting, there is a wide-ranging report from the Group Chief Executive Officer and from the Chief Financial Officer 
on the Group’s financial performance, together with reports and/or updates from the Chairs of the material subsidiary boards and 
from the Committee Chairs.
During the year, the key matters considered by the Board included the following:
Key Board activities and areas of focus throughout the year
Area of focus
Key discussions, considerations and activities
Customers and 
clients
– Customer matters, including deep dives on client and adviser experience and as part of the Board 
strategy offsite in Kildean.
– Consideration of customer outcomes when discussing papers on strategy and business proposals.
– Regular updates on customer metrics, client servicing, and key customer initiatives.
– Approved the Consumer Duty Annual Report.
Strategy, execution 
and sustainability
– Regular updates on progress against the strategic objectives, capital expenditure and investment 
projects, and key projects and programmes.
– Reviewed progress against our purpose, together with the behaviours and strategic drivers aligned to 
the Group strategy and Business Plan.
– Approved strategic direction for the Asset Management and Life businesses, including the 
rationalisation of the Wealth business.
– Approved the Business Plan, and the half-year and full-year results.
– Regular updates in relation to achieving the stated targets, customer matters, people and culture, and 
transformation.
– Annual Board strategy day at which the Group’s strategy was considered and debated.
– Approved the Group sustainability strategy.
– Reviewed and approved the Modern Slavery statement.
People and culture
– Received regular updates on employee culture and discussed culture dashboard and insights.
– Regular updates on diversity and inclusion and gender balance against targets.
– Discussed the direct engagement with colleagues across the Group including during the Board site visit 
to Kildean, the conversations between Non-Executive Directors and colleagues as well as Town Hall 
meetings.
– Received and discussed reports on executive talent and succession planning.
– Discussed the results of the employee opinion survey ‘OneVoice’. The Board endorsed the actions 
proposed by management in response to the feedback from the workforce.
Finance, investor 
relations and capital
– Reviewed and approved a detailed assessment of the Group’s financial performance for the year. 
– Approved the annual budget and three-year strategic plan, with particular focus on capital allocation 
and strategic priorities. 
– Received updates from the Investor Relations team on views from shareholders on all aspects of the 
business. 
– Approved the Annual Report and Accounts. Approved the dividends paid to shareholders during the 
year. 
– Approved the deleveraging actions totalling £450m, including the redemption of £300m subordinated 
notes.
Risk management 
and internal controls
– Regular updates from the Chief Risk & Compliance Officer on key risk management and internal control 
matters, and discussion of key risks and, where applicable, risk reduction activities.
– Reviewed and approved of the Group’s Risk Appetite Statements and the Policy Governance 
Framework, which sets the requirements for all policies within the Group.
– Updates on technology and operational resilience.
– Updates at each Board meeting from the Chairs of the Risk and Audit Committees on matters 
considered by these Committees.
Governance and 
regulatory
– The Company Secretary and Chief Risk & Compliance Officer provide regular regulatory trends, policy 
guidelines and governance updates.
– Undertook direct engagement with representatives from the FCA and PRA; both regulators attended a 
Board meeting during the year to discuss regulatory priorities.
– Board changes during the year, including the appointments of Elisabeth Stheeman and Paul Evans to 
the Board in August and October 2024, respectively.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Composition, succession and evaluation continued
98

2024 Board Performance Review
Background
In line with the UK Corporate Governance Code, a Board Performance Review is undertaken annually. An externally facilitated 
review is carried out at least every three years. The 2023 Performance Review was facilitated externally by Dr Tracy Long of 
Boardroom Review, the resulting actions can be found on page 100.
In 2024, the Board carried out an internally facilitated Performance Review, facilitated by the Senior Independent Director and the 
General Counsel and Company Secretary.
Process
The 2024 Performance Review was undertaken internally and included a review of the Board, its Committees, the Chair and 
individual directors. The Review included a detailed questionnaire and sought the views of Directors on a number of topics, 
including Board composition and dynamics, stakeholders and culture, strategic and operational oversight, Board support, 
management and focus of meetings, risk management and internal controls, and the performance of the Board and individual 
Directors. The Senior Independent Director also undertook a review of the performance of the Chair, meeting each Director to 
obtain their feedback. Separately, the Chair met each Director individually to discuss their performance.
Summary of 2024 review findings
The key findings and proposed actions were presented to the Board in December 2024, which prompted an open and constructive 
debate on the insights and findings, and actions were agreed.
The Board continued to make good progress since the previous performance review. Directors were positive about the 
improvements made to the composition of the Board and improved meeting management and a stronger focus on the key issues 
affecting the Company. There was better engagement observed between the Board and management on strategy and key 
decisions.
Key themes emerging from the Board discussion were used to develop a number of agreed action points, which are summarised 
below.
The review found that the Board and its Committees are performing effectively and that the Board has the appropriate skills, 
experience and knowledge to ensure that the Board and its Committees are able to discharge their duties effectively.
Themes
Overview of actions
1. Board and Committee decisions 
Ensure past decisions are reviewed.
– Continue to embed the process for reviewing the effectiveness of past decisions 
and capturing the lessons learned within the Schedule of Business.
2. Strategy and execution
Ensure that products and innovation are 
being considered effectively and at the 
appropriate organisational level.
– Continue to embed the division of responsibilities between key decision-making 
boards and committees.
– Greater insights on competitors, products and innovation and improve the flow of 
information from material subsidiaries.
3. Board and Committee information
Further improve the metrics and information 
relating to key topics. 
– Continue to focus on improving management information relating to matters 
including data and digital, sustainability and greater insight on customer, clients 
and external perspectives.
The Board is fully committed to making the improvements identified. The work will continue through 2025 and progress will be 
updated in next year’s Annual Report.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Composition, succession and evaluation continued
99

2023 review progress
In our last Annual Report, we set out feedback from our 2023 Performance Review and the actions we planned to take over to 2024 
to enhance performance. A summary of the 2023 action points and progress made in 2024 is set out in the table below.
Themes and summary actions
Progress achieved in 2024
1. Board and Committee composition 
and diversity
Ensure composition of the Boards and 
Committees remain appropriate for the business. 
– The Board has been strengthened in the year by the appointments of 
Elisabeth Stheeman and Paul Evans. Key appointments have also been 
made on subsidiary Boards. 
2. Board, Committee and Management 
responsibilities
Validate division of responsibilities to ensure the 
optimum fora for key topics and potential to 
reduce unnecessary duplication.
Continue to focus on Board paper quality and 
improved planning and phasing of meetings.
– A revised delegation of authority for the Group CEO, updated matters 
reserved for the Board and division of responsibilities were approved by the 
Board.
– During 2024, the Boards reviewed the division of responsibility between the 
Company and the material subsidiary companies in the Group to ensure 
that matters were being considered by the right Board or Committee.
– Implemented a consistent approach for categorising Board and Committee 
papers. Progress has been made on further improving the timeliness, 
quality and length of papers.
3. People and culture
Further improve talent development and 
performance management, which should 
facilitate attracting a diverse range of people to 
join M&G and improving internal succession.
– Winning Behaviours have been embedded throughout the year. Enhanced 
Board reporting on people matters have been implemented, including deep 
dives on talent and succession.
– People matters were considered as part of strategic topics, including the 
rationalisation of our Wealth strategy, M&A activity, sustainability strategy, 
and talent and succession planning held with business CEOs.
– Town Halls were held in London and Kildean during the year involving the 
non-executive directors and colleagues. 
– Chris Cochrane was appointed to the Group Executive Committee in 
September 2024, having joined M&G in 2018.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Composition, succession and evaluation continued
100

The Board is responsible for ensuring the Group’s risk 
management framework and internal control system is 
maintained and remains effective.
Our internal control systems ensure the quality and integrity of 
our internal and external financial and sustainability reporting, 
as well as operational, legal and regulatory compliance. It 
prescribes the extent of the principal risks we are willing to 
take as part of our strategy.
The internal control systems are designed to facilitate 
management of the Group and its businesses within the 
Board’s risk appetite, rather than eliminate the risk of failure to 
achieve our objectives, and can only provide reasonable, but 
not absolute, assurance against material misstatements.
M&G currently operates the ‘three lines of defence’ model to 
govern its approach to risk management. In the three lines of 
defence model, the first line is responsible for the ownership 
and day-to-day management of risks and is overseen by the 
second line Risk and Compliance function. The second line is 
independent of the first line, and provides oversight, advice and 
challenge. The third line Internal Audit function is empowered 
by the Audit Committee to audit the design and operating 
effectiveness of our system of internal controls, including 
governance, risk management and control processes.
The Board remains committed to instilling an appropriate risk 
culture and operating within a strong internal control system, 
with a view to continuously maturing, embedding, and 
enhancing risk management throughout the Group. The Board 
delegates some of its responsibilities to the Audit Committee 
and Risk Committee. The Chairs of these committees each sit 
on both committees to ensure that issues relevant to both 
committees are appropriately managed.
The Board is responsible for setting the Group’s risk appetite 
and tolerance, following recommendation from the Risk 
Committee. Details on our Risk Management Framework, risk 
appetite and limits, principal risks and uncertainties, and 
emerging risks are in the Risk Management section on pages 
44-53.
The Audit Committee regularly works alongside the Risk 
Committee to monitor the adequacy and effectiveness of our 
internal control systems and risk management systems. The 
Audit Committee reports regularly to the Board on its activities. 
Details on the Audit Committee’s activities in 2024 are on 
pages 104-109.
The Risk Committee assists the Board in fulfilling its 
responsibilities by advising on risk strategy and overseeing the 
development, implementation, and maintenance of the Group’s 
Risk Management Framework and the Group Risk Appetite 
statements. The Risk Committee reports regularly to the Board 
on its activities. Further details on the activities of the Risk 
Committee can be found on pages 110-111.
The Remuneration Committee ensures that our compensation 
structures place appropriate weighting on colleagues adopting 
our behaviours and risk culture to deliver the Group’s strategy 
and achieve the objectives to deliver long-term, sustainable 
success for the Group. Further details on the activities of the 
Remuneration Committee can be found on pages 112-119.
Remuneration
The Board has established a Remuneration Committee 
composed of independent Non-Executive Directors. Details of 
its responsibilities, activities, and areas of focus are set out in 
the Committee report on pages 112-119.
The Remuneration Committee has determined that our 
Remuneration Policies and practices are designed to support 
M&G’s strategy and promote the Group’s long-term 
sustainable success.
Remuneration for executives is aligned to M&G’s purpose and 
values, and is clearly linked to the successful delivery of M&G’s 
strategy.
Details regarding remuneration policies and practices, together 
with the procedure for developing policy on executive, senior 
management, and workforce remuneration is in the Directors’ 
Remuneration Report, which starts on page 112.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Corporate Governance Report
Audit, risk and internal controls
101

Nomination 
and Governance 
Committee 
Report
Nomination and Governance Committee composition
Sir Edward Braham (Chair)
Clive Adamson
Clare Chapman
Clare Thompson
Priorities for 2025
– Continue to keep Executive Committee succession planning under review 
– Ensure that the balance of skills, knowledge and experience on the Board is 
appropriate to lead the Group
– Refresh Group Governance Framework and subsidiary governance policies
Dear Shareholder
As Committee Chair, I am pleased to report on the key activities 
undertaken by the Committee in 2024. Key matters we 
discussed throughout the year included Board and Committee 
composition, Executive Committee succession planning, 
Diversity & Inclusion goals, and oversight of the Board 
composition of material subsidiaries. 
Committee purpose and responsibilities
The Nomination and Governance Committee is responsible for 
monitoring the balance of skills, knowledge and experience, as 
well as the diversity of the Board. It is also responsible for 
making recommendations of new appointments to the Board 
and overseeing Board and senior management succession 
planning. 
Further details can be found in the Committee’s terms of 
reference, which are reviewed annually and available on our 
website. 
Board composition, succession planning 
and performance
The Committee’s primary responsibilities are to ensure that 
Board composition is appropriate and to keep succession 
planning of both Board and Senior Management roles under 
ongoing review. The Committee refreshed its Skills Map for the 
Board during 2024 and to incorporate the skills and experience 
added to the Board through its appointments of Elisabeth 
Stheeman and Paul Evans. Our Skills Map enables us to 
objectively identify and track the skills required on the Board, 
and to plan for emergency and longer-term succession. 
The 2024 Skills Map review demonstrated the Board has a 
strong blend of skills overall. The highest aggregated scores 
were Strategy, M&A, Regulatory, UK Listed Company, Change & 
Transformation, Risk Management, People and Finance. Areas 
identified for potential further strengthening were Technology, 
Digitisation and Data. The appointments of Ms Stheeman and 
Mr Evans during the year further enhanced the Life and Asset 
Management experience on the Board.
Executive Directors – skills mapping 
and succession
The Committee reviews the skills of the Executive Directors and 
succession plans for these positions on an ongoing basis. This 
process helps to ensure that there are potential internal 
candidates for succession, who are suitably qualified and 
experienced and there is a diverse talent pipeline.
Executive succession planning was a key focus of the 
Committee during the year. The Board recognises the 
importance of ensuring that the business has the appropriate 
people in senior roles to build a strong and diverse senior 
management pipeline for the longer term. The Committee 
received updates on the succession planning for the wider 
senior executive group twice during the year, with deep dives of 
Life and Wealth businesses and the Finance function in 
February 2024 and a deep dive of the Asset Management 
business during February 2025. There will be a continued focus 
during 2025 on the internal succession pipeline by enhancing 
the current talent programme to develop future leaders ready 
for advancement. 
Appointment process
The Committee has a duty to consider, and recommend to the 
Board the appointment of any new member of the M&G plc 
Board. 
The appointment of a new Director begins with the 
identification of a vacancy or skills gap, together with 
consideration of the current gender and ethnic diversity on the 
Board as a whole. The Committee assesses any skills required, 
including the evolving needs of the Board. The Committee then 
works with HR to produce a clear role specification to focus 
recruitment activities.
Areas of focus in 2024
– Executive Committee succession planning.
– Ensuring that the balance of skills, knowledge and 
experience on the Board is appropriate to lead the Group.
– Providing oversight of work to meet our diversity and 
inclusion goals and the targets that we have set to 
measure progress.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Nomination and Governance Committee Report
102

Using the role specification, HR arranges external searches for 
Non-Executive roles and internal and external searches for 
Executive roles. The next stage is interviews, at which 
Committee members (among others) test the candidates’ skills, 
including fit with culture. These are both essential criteria for the 
selection of Board members, since the Board aim to set the right 
tone from the top in how we go about our work and how our 
Directors represent and promote M&G’s culture. 
During 2024, MWM was engaged to undertake an external 
search to identify an additional independent Non-Executive 
Director (iNED) candidate for the Board. MWM has no 
connection with M&G or our individual directors. A short list of 
candidates were considered by the Committee and candidates 
were put forward for interview, with the preferred candidate, 
Elisabeth Stheeman identified and recommended to the Board 
for appointment. 
MWM actively continued their search for an iNED with deep UK 
Life Insurance experience to be appointed to the Board. As with 
Ms Stheeman, a shortlist of candidates were considered by the 
Committee and candidates were put forward for interview, with 
the preferred candidate, Paul Evans, identified and 
recommended to the Board for appointment. 
The Committee had previously confirmed that additional Life, 
Asset Management and diversity considerations should be 
factored in for future appointments. The skills and experience in 
all of these areas has been enhanced by the appointments of Ms 
Stheeman and Mr Evans. 
In April 2024, the Board also formally appointed Clare 
Thompson to the Senior Independent Director (SID) position. 
Ms Thompson had been the acting SID since May 2023. 
Induction process
Structured and tailored induction programmes are prepared 
and, amongst other matters, cover: meeting key members of the 
executive management team and the external and internal 
auditors; an overview of the financial and business plan; 
stakeholder engagement; organisation structure and all relevant 
policies, procedures and other governance material. Both Ms 
Stheeman and Mr Evans had tailored induction plans, which 
were undertaken on announcement of their appointment. 
Board independence and conflicts
The Committee takes into account the independence criteria 
set out in the UK Corporate Governance Code as part of the 
selection process for Non-Executive Directors. 
The Committee, at least annually, assesses the independence of 
each Non-Executive Director to ensure that they can continue to 
fulfil their roles on the Board and provide independent challenge 
to the Executive Directors. In February 2025, the Committee 
reviewed each Non-Executive, taking into account tenure, 
external roles and potential conflicts of interest. The Committee 
determined that all Non-Executive Directors were free from any 
relationship or circumstances that could affect, or appear to 
affect, their independent judgement and therefore all Non-
Executives could properly be recommended for election and re-
election at our 2025 AGM as independent Board members. 
In line with the Code, over half of our Board members, excluding 
the Chair, are independent Non-Executive Directors. 
The Committee reviews potential conflicts for Non-Executive 
Directors on their appointment, at least annually, and in advance 
of taking on any additional external appointment. The Committee 
is supported in this by the Risk and Compliance team.
Time commitment
The Committee maintains oversight of Non-Executive Directors’ 
time commitments, to ensure that each has sufficient time to 
dedicate to their role in order to discharge their responsibilities 
effectively. The Committee at least annually considers the 
number and nature of the Non-Executive Directors’ external 
commitments and how this impacts the time required for their 
Board and Committee responsibilities. The Committee is 
satisfied that each of the Non-Executive Directors has sufficient 
time to undertake their role at M&G plc. 
Board effectiveness
The process, results and agreed areas of focus of the 2024 Board 
and Committee effectiveness review are described on page 99. 
Diversity & inclusion and gender balance
When considering Board composition and succession the 
Committee specifically reviewed the gender and ethnic diversity on 
the Board. The Board has committed and is currently achieving all 
gender and ethnic diversity targets contained in FCA Listing Rule 
6.6.6 (9). At present, 50% of the senior Board positions (Chair, 
Group CEO, SID and CFO) are held by a woman, the gender 
diversity on the Board is 40%, an increase from the prior year figure 
of 37.5% and the Board continues to meet the requirement of at 
least one of its members to be from an ethnic minority. The Board 
also considers gender diversity on the boards of its material 
subsidiaries and reviewed the progress against the Group’s 
diversity commitments for all colleagues at half year and full year.
Governance of material subsidiaries 
The Committee provides oversight of the governance 
arrangements of its material subsidiaries in the Asset 
Management and Life businesses. During the year, the boards 
of key subsidiaries took part in a skills assessment to identify 
the current blend of skills, knowledge and experience and to 
recognise potential areas where they might be enhanced. Both 
material subsidiary boards appointed iNEDs throughout the 
year and Committee members had input into the appointment 
processes.
The Committee considers the current blend of skills, knowledge 
and experience on the material subsidiary boards is appropriate in 
relation to the current business priorities and prospective strategic 
initiatives. The Committee will continue to evaluate the boards of 
the key subsidiaries to ensure that the composition of the boards 
and changes to them, continue to comply with regulatory 
requirements and that appropriate succession plans are in place. 
Sir Edward Braham
Committee Chair
Role and responsibilities of the Nomination 
and Governance Committee
The Committee is responsible for the composition of the Board 
and its Committees, together with succession planning. 
This ensures that the right skills are in place to support our 
strategic priorities, long-term success and future viability. 
The Committee is also responsible for elements of diversity 
and inclusion leadership.
The Nomination and Governance Committee’s terms 
of reference www.mandg.com
Membership and meeting attendance 
page 97
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Nomination and Governance Committee Report continued
103

Audit 
Committee 
Report
Audit Committee composition
Clare Thompson (Chair)
Clive Adamson
Paul Evans
Dev Sanyal
Elisabeth Stheeman
Priorities for 2025
– With the Risk Committee, monitor and oversee planned enhancements to the 
control environment
– Preparation for the implementation of changes to the UK Corporate 
Governance Code
– Ongoing development of sustainability reporting including preparations for 
new requirements expected to be announced
Dear Shareholder
I am pleased to present the Audit Committee Report, which 
outlines the key themes we focused on during the year. 
Our 2024 agenda focused on financial reporting, with an 
increasing spotlight on sustainability reporting as the 
regulatory landscape continues to develop in this area. We also 
continued to focus on our finance transformation plan, which 
we monitor alongside our business as usual activities. 
The Committee has continued to focus on the overall control 
environment and this also encompassed the oversight controls 
over financial reporting processes performed by third parties. 
The Committee engaged with management throughout the 
year on changes to the Financial Reporting Council’s Corporate 
Governance Code, particularly with regard to material controls. 
We held a number of ‘deep-dive’ sessions during the year, 
including on Information Technology key controls and Solvency 
II assumptions and judgements. We also received updates on 
changes related to the Finance function, including offshoring, 
tax strategy and updates on the tax environment.
We continued to spend time with PwC during their third year of 
audit, and we ensured that we met with PwC privately without 
management present. We also held private sessions with the 
Chief Auditor without management present.
Finally, I would like to welcome Elisabeth Stheeman and Paul 
Evans who joined the Committee in August and October 2024, 
respectively. I would also like to extend my thanks to the 
Committee members for their support and dedication over the 
year.
Clare Thompson
Committee Chair
Areas of focus in 2024
– IFRS 17: Reviewing and recommending to the Board the 
full-year 2023 results, the first full-year results produced 
under IFRS 17, and embedding the associated new 
financial reporting processes.
– External financial reporting: Reviewing and 
recommending to the Board other external financial 
reporting, including half-year results, Solvency II Pillar III 
reporting, and approving the associated methodology 
and assumptions for each.
– Regulatory reporting: Reviewing and approving the 
2023 Annual Report and Accounts, which included our 
TCFD reporting. 
– Internal controls: Oversight of the control environment, 
particularly in relation to financial reporting.
Composition and Schedule
The Board considers all Committee members are independent 
and that the Chair has recent and relevant experience. The 
Committee’s overall experience of financial reporting and 
accounting matters has been further strengthened during the 
year through updated membership. Details of Committee 
members’ relevant skills and experience are on pages 89-91. 
In 2024, there were seven scheduled Audit Committee 
meetings held during the year. There were also two joint 
meetings with the Risk Committee and two joint meetings with 
the Board to consider our full-year and half-year results. 
The Chief Auditor and PwC are standing attendees at all Audit 
Committee meetings.
The Audit and Risk Committees continue to work closely 
together, and the cross-membership principles that we follow 
ensure that members of both committees receive information 
in the most efficient way. We also receive regular updates from 
The Prudential Assurance Company Limited (PAC) and M&G 
Group Limited (M&GG) Audit Committees.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Audit Committee Report
104

Role and responsibilities 
of the Audit Committee
The Committee’s responsibilities include, but are not 
limited to, reviewing and monitoring:
– The integrity of the Group’s financial statements, 
climate-related and non-financial disclosures, and 
related announcements and other financial information 
provided to shareholders.
– The assurance processes to verify the financial and non-
financial information included in the Group’s Annual 
Report and Accounts (ARA) and half-year report.
– The effectiveness of the Group’s internal controls and 
risk management systems.
– The effectiveness and objectivity of the internal and 
external audit processes and auditors.
– The effectiveness of the Group’s whistleblowing 
procedures.
– The effectiveness of processes for compliance with laws, 
regulations and ethical codes of practice.
The Audit Committee’s terms of reference 
www.mandg.com
Membership and meeting attendance 
page 97
Annual evaluation of Audit Committee 
performance
The process and results of the 2024 Board and Committee 
effectiveness review are described on page 99 together with 
this year’s results and agreed areas of focus. An update on 
progress on the actions identified in last year’s review is 
provided on page 100. 
Financial Reporting 2024
The Audit Committee reviewed the full-year 2024 consolidated 
and Company financial statements.
The review included:
Fair, balanced and understandable
In assessing whether the 2024 Annual Report and Accounts 
are fair, balanced and understandable and provide the 
information necessary for shareholders to assess M&G’s 
position, we gave regard to whether:
– Information in the Strategic Report, in particular the Business 
and Financial Review, represents a fair reflection of M&G’s 
performance during the year.
– Significant issues identified in this report, including key areas 
of judgement and estimation, as well as any other significant 
issues disclosed within narrative reporting, are consistent 
with the financial statements.
– Alternative Performance Measures (APMs) have been given 
equal prominence to the statutory measures, there is a clear 
description of their calculation and an explanation of their 
use and relevance.
– The treatment and classification of items within the APMs, 
particularly whether items are considered to be operating, is 
in line with the defined methodology and is appropriately 
disclosed. This includes the rationale for the classification of 
insurance related balances following the implementation of 
IFRS 17. 
– The identified key performance measures reflect those used 
by management to manage, monitor and assess the results 
of the business, linking to the strategy.
– Key messages are clear, consistent and easily understood, 
without the use of excessive jargon.
Going concern and viability statements
In early 2025, we reviewed the going concern assessment 
undertaken by management for the purposes of the 2024 
consolidated financial statements. 
This included assessing M&G plc’s solvency, including its 
sensitivity to various economic stresses across various 
plausible scenarios including: a baseline scenario (current 
market conditions), an optimistic scenario (productivity boom), 
a severe pessimistic scenario (geo-political escalation), and a 
stagflation scenario (economic stagnation combined with high 
inflation resulting from a trade war). The liquidity projections 
under these scenarios, including the impact of applying specific 
liquidity stresses, and the ability to access funding sources was 
assessed. Based on the review, we concluded that the going 
concern assumption remains appropriate. 
In addition, we considered the associated assessment of 
longer-term viability to support the Viability Statement. This 
involved consideration of the strategic and financial planning 
process alongside an assessment of M&G plc’s key strategic 
priorities, business model and forecasting undertaken as part 
of the business planning process.
The Board challenged the assumptions underpinning the plan, 
including the impact of various severe, but plausible stresses 
and scenarios on the ability to deliver the business plan, and 
concluded that the positions were both reasonable and 
supportable. Based on this determination, the Committee 
concluded that three years was the most appropriate period for 
longer-term viability in line with the business plan. 
Sustainability reporting
We have a responsibility to review, and challenge as 
appropriate, any sustainability or climate-related reporting in 
material public documents, including but not limited to, climate-
related financial disclosures required by the UK Listing Rules.
As in previous years we received regular updates during 2024 
on our planned sustainability reporting, and have challenged, 
reviewed and approved these accordingly, including the Task 
Force on Climate-related Financial Disclosures (TCFD); within 
the Annual Report and Accounts; and our Sustainability 
Accounting Standards Board (SASB) disclosures.
We apply the same level of rigour to the review and challenge 
of sustainability disclosures as we do to the review of external 
financial reporting.
In relation to climate reporting in this Annual Report and 
Accounts, the Committee also considered the 
following matters and judgements in the year:
– The classification of assets, particularly in respect of Equities 
and Corporate Debt, in the climate metrics disclosure tables 
on pages 77-79 in line with Partnership for Carbon 
Accounting Finance (PCAF) guidance and the subsequent 
restatement of prior year metrics. 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Audit Committee Report continued
105

– Scenario analysis disclosure – our scenario analysis for public 
assets is based on Network for Greening the Financial 
Systems scenarios, and for real estate and infrastructure 
assets based on pathways produced by the 
Intergovernmental Panel on Climate Change (IPCC). We 
recognise the significant limitations of forward-looking 
climate scenario analysis but judge them appropriate for 
continued disclosure while thinking in this area develops 
along with appropriate and transparent caveats. We have 
moved the detailed output of this analysis to the 
supplementary information section this year rather than 
including in the Strategic Report.
In relation to the mandatory TCFD reporting included in this 
Annual Report and Accounts, we have also reviewed and 
approved the Environmental Metrics Basis of Reporting (Basis 
of Reporting) published on our website, which has been 
updated in the year for the methodology updates set out 
above.
Our sustainability reporting continues to improve as our Group-
wide approach has developed and data becomes more 
accurate and accessible. We recognise however that there is 
work to do, and we continue to be reliant upon the accuracy 
and availability of data received from third-party data providers. 
We will continue to work with management as we look to 
develop clear, transparent and accurate disclosures compliant 
with International Sustainability Standards Board requirements 
in the future. 
Audit and Corporate Governance Reform
An updated version of the UK Corporate Governance Code (the 
Code) was published in January 2024. Most of the changes 
made to the Code apply to reporting for financial years starting 
on or after 1 January 2025. However, the most significant 
changes relate to internal controls and these will apply to 
reporting years starting on or after 1 January 2026.
The Committee continues to engage with management on any 
changes required to our processes and procedures in light of 
the updates to the UK Corporate Governance Code and any 
further reforms. 
Internal controls
The Committee has a responsibility, in conjunction with the Risk 
Committee, to review the adequacy and effectiveness of our 
Risk Management Framework and internal control systems. 
During the year the Committee carried out a ‘deep-dive’ on 
information technology risk and controls and has continued to 
support and provide oversight to management’s embedding of 
the control environment.
We receive regular reports from Risk and Compliance, and 
from Internal Audit, regarding the status of the control 
environment, including reviews of the effectiveness of the Risk 
Management Framework, the status and assessment of any 
outstanding control deficiencies and results of Key Control 
Assessments performed by the first Line of Defence and 
independent second Line of Defence testing of Key Controls 
including over Financial Close and Reporting Processes. 
Read more about the annual assessment of risk management 
and internal controls on page 45.
Whistleblowing policy and framework
We are committed to a safe workplace where all colleagues 
can speak out and report concerns of wrongdoing in complete 
confidence, without fear of retaliation. 
The Whistleblowers’ Champion, who is also Chair of the 
Committee, provides governance and oversight of our Speak 
Out programme, which supports our Whistleblowing policy.
Reporting to the Committee on the effectiveness and 
robustness of the Whistleblowing programme occurs twice a 
year, with discussion on any programme enhancements 
including planned communications and awareness. Individual 
cases are not discussed with the Committee. Regular meetings 
are also held between management, including the Group CEO, 
and the Whistleblowers’ Champion. 
We are satisfied that our whistleblowing policies and 
procedures remain robust and adequate.
Internal Audit
The Committee has responsibility for overseeing the work of 
Internal Audit, including the independence and effectiveness of 
the function.
We approved the Internal Audit Charter, setting a clear 
purpose for Internal Audit of helping the Board and Executive 
Management protect the assets, reputation, and sustainability 
of M&G plc by providing independent and objective assurance 
on the effectiveness of M&G’s systems of internal control.
The Committee approved the Internal Audit risk-based plan, 
developed in the context of M&G plc strategy and the Group-
wide coordinated assurance plan. We received regular 
progress updates relating to the outcome of plan delivery, key 
control weaknesses, emerging themes, management’s 
progress in resolving issues identified, and an annual evaluation 
of the overall control environment and risk and control culture. 
The plan was updated accordingly during the period to 
respond to the Group’s evolving risk profile and assurance 
requirements.
Key areas of Internal Audit’s work reported to the Committee 
during the year included: 
– third-party oversight including material outsourcing
– major change/improvement programme
– IT and operational resilience
– financial crime risk management
– FCA’s Consumer Duty regulation
– IT and data security
– data privacy risk management
– Solvency II compliance
– enterprise risk management framework
– sustainability reporting
– international entity regulatory compliance. 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Audit Committee Report continued
106

We conducted an annual review of the Internal Audit function 
to assess its effectiveness, based on regular internal audit 
reporting, private sessions with the Chief Audit Officer and the 
outcome of the Internal Audit Quality Assurance Improvement 
Programme. The Committee is satisfied with the effectiveness 
of the Internal Audit function, its independence, and the 
appropriateness of its resources.
External Audit
Oversight and engagement of external auditor
PwC has been M&G’s external auditor since 1 January 2022, 
following a competitive tender process in 2020. The audit is 
being led for the third year by audit partner Mark Pugh. 
We provide clear guidance to PwC on our expectations and 
hold meetings with PwC, without the presence of 
management, to allow the audit team to raise any concerns and 
remain independent and objective. The external audit plan was 
reviewed and approved by the Committee before the start of 
the 2024 year-end process. 
M&G has complied with the Statutory Audit Services for Large 
Companies Market Investigation (Mandatory Use of 
Competitive Tender Processes and Audit Committee 
Responsibilities) Order 2014 for the year ended 
31 December 2024.
The Committee has considered the Audit Committees and the 
External Audit: Minimum Standard published by the FRC in 
May 2023, and confirm compliance with this Standard. 
External auditor effectiveness
Each year, together with senior management, we assess the 
external auditor’s performance, monitor their independence, 
objectivity, and the effectiveness of the audit process. 
In line with the latest FRC guidance, this year’s review 
comprised:
– a survey of key internal stakeholders who interacted with 
PwC across the Group functions and material subsidiaries, 
seeking feedback on the effectiveness and efficiency of the 
external auditor
– feedback from key external stakeholders who interacted 
with PwC as part of the audit process
– consideration of the challenge provided by the auditors and 
the management response.
Our assessment was carried out in April 2024 and considered 
feedback from key internal and external stakeholders on: 
– quality of resource
– overall plan and approach
– execution of the audit
– quality of communications received
– appropriate level of challenge on management’s 
methodology and assumptions, key accounting policy 
judgements and exercised professional scepticism. 
Based on the feedback received, it was concluded that PwC 
provided an effective, quality audit for M&G plc and its 
subsidiaries, with an appropriate level of challenge. 
PwC also provided regular updates to the Committee 
throughout the year on their Audit Quality Indicators:
– senior team involvement – Partner to Manager
– team continuity
– management deliverables
– audit progress milestones.
A shareholder resolution was recommended to reappoint PwC 
as external auditors at the Annual General Meeting in May 
2024. A further review of effectiveness will be carried out in 
April 2025, and on an annual basis thereafter.
Auditor independence policy
Our Auditor Independence Policy is reviewed at least annually 
and was last reviewed in December 2024. 
The main purpose of this policy is to ensure that M&G and the 
external auditor comply with regulations and ethical standards, 
for example, that they are not engaged in any non-audit 
services that are not permitted, comply with all other relevant 
regulation and ethical guidance relating to relationships with 
the external auditor and that we maintain a sufficient choice of 
appropriately qualified audit firms. 
Certain services need to be approved by the Committee before 
any engagement.
Fees paid to the auditor
Total fees paid to PwC during the year ended 31 December 
2024 amounted to £19.7 million, of which £3.4 million related to 
non-audit services. This compares to £22.3 million paid in 2023, 
of which £3.0 million related to non-audit services.
The main reason for the year-on-year reduction is that the fees 
for the year ended 31 December 2023 included an amount of 
£4.3 million in relation to additional audit work as a result of first 
time adoption of IFRS 17. A breakdown of fees paid to PwC is in 
Note 9 of the consolidated financial statements. 
In line with the Auditor Independence Policy, all non-audit 
services were approved by the Committee. We were satisfied 
that, considering the fees paid and services provided under the 
policy, the objectivity and independence of PwC was 
safeguarded.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Audit Committee Report continued
107

Critical estimates and areas of judgement and how they were addressed
We have assessed whether suitable accounting policies have been adopted in the preparation of the consolidated financial 
statements. We have also considered all critical estimates and key judgements that are material to the preparation of the 
consolidated financial statements. In this regard, we receive regular updates from management and review and challenge 
estimates and judgements accordingly. 
This section outlines the critical estimates and key judgements that have been applied in the preparation of the consolidated 
financial statements and how each of them have been considered and addressed by the Committee.
Critical estimate/
Key judgement
How the Committee addressed the issue
Valuation of 
insurance 
contracts and 
defined benefit 
pension liabilities
We reviewed the key assumptions and judgements presented by management in the estimation and 
valuation of the Group’s insurance contracts and defined benefit pension liabilities. The key assumptions 
reviewed were:
– Policyholder mortality, maintenance expenses and valuation rate of interest (including selection of 
reference portfolio and allowance for credit risk) used in the estimation of insurance contract liabilities for 
annuities.
– Allowance for maintenance expenses, persistency, assumed future investment returns on the backing 
assets, policyholders’ share of historic and future surpluses, and the illiquidity premium in setting the 
discount rate used in the estimation of insurance contract liabilities for with-profits policies.
– The risk adjustment included when measuring insurance contract liabilities. The assessment of the risk 
adjustment requires assumptions about the compensation that the Group requires for bearing uncertainty 
about the amount and timing of the cash flows that arise from non-financial risk, the most significant of 
which is the assumed rates of the policyholder mortality for annuity contracts.
– Mortality, inflation rates and discount rates used in the estimation of the Group's defined benefit pension 
liabilities.
We considered the rationale provided by management for the assumptions used and reviewed any 
benchmarking provided. We also challenged the appropriateness of management’s credit assumptions 
given current market conditions.
We were satisfied that the assumptions adopted by management were appropriate. Further information 
on key assumptions can be found in Notes 24 and 32 of the consolidated financial statements in respect 
of the insurance contract liabilities and in Note 17 of the consolidated financial statements in respect 
of the defined benefit pension liabilities.
Valuation of 
complex and 
illiquid financial 
assets
We received information on the carrying value of investments held on the consolidated statement of financial 
position, and particularly focused on those investments where the determination of their fair value required 
more subjective estimation (classified as Level 3 under the fair value hierarchy).
These assets include investment properties, equity release mortgages, private credit (which includes 
securitised notes backed by residential ground rents) and investments in private equity vehicles. Specifically, 
in relation to the notes backed by residential ground rents, we considered the impact on assumptions of the 
UK Government Draft Leasehold and Commonhold Reform Bill, from which potential future legislation may 
potentially restrict future income.
In addition, we considered the governance arrangements put in place by management to review the 
valuation of these assets (including those held by the defined benefit pension schemes) to ensure that it 
remains appropriate. While reviewing the valuation, we also considered the potential impact of the current 
macroeconomic environment and climate-related risk on relevant asset classes.
 Further information on key assumptions can be found in Note 31 of the consolidated financial statements.
Recoverable 
amount of 
goodwill
We reviewed the results of annual impairment testing carried out in respect of goodwill associated with the 
Group’s cash-generating units. This involved reviewing the key inputs used in the assessment, including the 
discount rate and future cash flow projections used to determine value in use. Appropriate challenge was 
provided to management, particularly around growth rates, discount rates and terminal profit margins.
We considered the results of the work performed and agreed with management’s assessment that the 
responsAbility Investments AG cash-generating unit was impaired by £30m, the M&G Wealth platform 
business was impaired by £25m, and other Wealth businesses were impaired by £51m.
Further information on key assumptions can be found in Note 13 of the consolidated financial statements.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Audit Committee Report continued
108

Critical estimate/
Key judgement
How the Committee addressed the issue
Valuation of 
intangibles 
acquired at 
acquisition
We reviewed the value of the IFA relationship intangible recorded as a result of the acquisition of My Continuum 
Financial Limited. We considered the key assumptions used to determine the value at initial recognition including 
the discount rate and future attrition projection.
Based on the review, we were satisfied that the value of the intangible recorded at the acquisition date was 
appropriate. Further information on intangible assets can be found in Note 13 of the consolidated financial 
statements.
Specific 
accounting 
judgements 
applied in 
accounting for 
insurance 
contracts
Applying IFRS 17 requires the application of judgement in respect of the following areas:
– The judgement with respect to whether contracts issued by M&G plc contain significant insurance risk, 
unless a specific exemption applies (eg equity release mortgages).
– Judgement in respect of certain investment contracts which provide an additional benefit in addition to 
guaranteed benefits to determine whether they meet the criteria to be considered as discretionary 
participation features.
– Judgement required at a contract level as to whether they meet the conditions for having direct 
participation features and consequently require the use of the Variable Fee Approach to measure the 
CSM.
– Judgement required to define underlying items for with-profits contracts that reflect the mutualisation 
between contracts and how to split underlying items between current and future policyholders.
– Judgement required to determine the amount of surplus that should be divided between current and 
future with-profits policyholders as well as with the Group and the amount of surplus attributable solely 
to the Group. 
– Judgement required in determining the relative weighting for the purposes of deriving coverage units where a 
contract provides both insurance and investment services.
As part of the review of IFRS 17 methodology, we review and challenge the judgements made by management in 
applying IFRS 17. Further information can be found on the accounting policies at Note 1.5.2 and on the 
accounting treatment, at Note 24 of the consolidated financial statements.
Other 
significant 
judgements
We reviewed and considered the other significant judgements as disclosed within Note 1.3 of the consolidated 
financial statements:
– Consideration over M&G plc’s interest in structured entities and whether control exists which would 
require their consolidation.
– The judgement exercised to determine the extent to which future taxable profits are expected to emerge and 
the corresponding period over which unused tax credits and unused tax losses will be utilised for recognition 
of deferred tax asset.
Following review of the basis of the above judgements we were satisfied that these were appropriate.
We also considered the following critical estimates and key judgements in respect of the Company financial statements. 
Critical estimate/
Key judgement
How the Committee addressed the issue
Recoverable 
amount of M&G 
Group Regulated 
Entity Holding 
Company 
Limited (M&G 
REH) and 
Prudential 
Financial 
Services Limited 
(PFSL) in the 
financial 
statements
Management performed an impairment assessment at the year end in relation to the Company’s investment in 
M&G REH, which in turn is the holding company for M&G plc’s main regulated entities, including MGG and 
PAC. As a result, the recoverable amount of M&G REH has been determined by reference to the recoverable 
amount of these main operating subsidiaries.
We considered management’s assessment of the recoverable amounts based on a discounted cash flow 
assessment, which was derived from management’s expectations of profits in respect of MGG and application 
of a discounted dividend model in respect of PAC. Where possible, management also considered alternative 
valuation techniques consistent with established valuation principles to determine the recoverable amount. 
Based on the review, we concluded that no impairment should be recognised. Further information is disclosed 
at Note A to the M&G plc Company financials.
Management performed an impairment assessment in relation to the Company's investment in Prudential 
Financial Services Limited (PFSL), which in turn is the holding company for service and advice entities within 
the Group. We considered the results of the work performed and agreed with management’s assessment that 
an impairment of £115m be recognised in relation to the Company's investment in (PFSL) during the year 
ended 31 December 2024 (2023: £nil). The impairment relates to a group restructuring transaction, with 
related dividend income recognised in the Company’s income statement.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Audit Committee Report continued
109

Risk 
Committee 
Report
Risk Committee composition
Clive Adamson (Chair)
Paul Evans
Dev Sanyal
Elisabeth Stheeman
Clare Thompson
Priorities for 2025 
– Continued oversight of the Financial Crime Programme to strengthen, mature 
and optimise our framework, processes and controls
– With the Audit Committee monitor and oversee planned enhancements to the 
control environment
– Monitoring of the embedding of the UK operational resilience regulation and 
Digital Operational Resilience Act (DORA), including oversight of the risks 
relating to our third party and outsource providers 
Dear Shareholder
I am pleased to present the Risk Committee Report, which 
outlines our activities and work during the year.
The economic and geopolitical uncertainty during the year 
continued to require our close attention. As a result, we 
increased our oversight of non-financial and financial risks, 
through risk scenario assessments, deep dives and by 
reviewing a range of stress and scenario testing results 
through the Group ORSA. The output of these tests feed into 
the Viability Statement on page 84.
Oversight of financial crime risks is a top priority for us, and we 
received regular updates in respect of our Group-wide 
programme to strengthen, mature and optimise our framework, 
processes and controls as well as implement an enhanced 
target operating model. 
We received regular updates from our business units and 
functions on the key risks that they face and emerging risks that 
they are seeking to manage. We also received Group-wide risk 
updates, including sessions on Consumer Duty compliance, 
financial crime, concentration risk, and operational resilience. 
We continue to monitor and oversee the M&G transformation 
programme, including the execution and operating model 
impact risks associated with this change. This continues to aid 
our understanding of the impact on the overall risk profile, and 
we have been closely monitoring how these are managed over 
the remainder of the programme, with regular updates.
We continue to work closely with the Audit and Remuneration 
Committees. Our cross-membership principles ensure we 
manage conflicts and all Non-Executive Directors have the right 
information provided in the most efficient way. 
During 2024, I served as Chair of the Risk Committee of PAC 
which allowed me a wider oversight of Group risk issues. I have 
now stepped down from the PAC Board and welcome Alastair 
Barbour as my successor as Chair of the PAC Risk Committee.
I would like to welcome Elisabeth Stheeman and Paul Evans 
who joined the Committee in August and October 2024, 
respectively. I would also like to welcome Shawn Gamble who 
joins M&G as Group Chief Risk and Compliance Officer from 
January 2025 and would like to thank Louise Gelling, who 
served in this position on an interim basis over 2024.
Clive Adamson
Committee Chair
Areas of focus in 2024
– Oversight of risks related to the execution of M&G’s 
business strategy
– Monitoring implementation of new UK operational 
resilience regulation 
– Oversight of the group-wide Financial Crime programme 
to strengthen our processes and controls
– Monitoring our top risks, including third-party and 
sustainability risks
Composition and Schedule
Details of Committee members’ relevant skills and experience are 
on pages 89-91.
In 2024, there were six scheduled Risk Committee meetings. In 
addition, we held two joint meetings with the Audit Committee.
Chief Risk & Compliance Officer
The Chief Risk & Compliance Officer (CRCO) has responsibility 
for the risk function and all compliance matters, and is a 
standing attendee at all our meetings. Our CRCO provides 
written reports to us covering key risk matters and compliance 
reporting, and is available to the Committee for consultation 
regarding any agenda item. 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Risk Committee Report
110

Review of current and emerging risks
We are responsible for reviewing the Risk Management 
Framework, detailed on page 44, together with a list of M&G’s 
principal risks and how those risks are identified, managed and 
mitigated. We’re satisfied that our review, and subsequent 
reporting to the Board, enabled the Board to carry out a robust 
assessment of M&G’s emerging and principal risks.
Risk appetite, tolerance, profile and strategy
We reviewed regular reports from the CRCO, including updates 
on the risk profile, key risks and issues facing M&G, emerging 
risks, our capital and liquidity position against appetite and our 
control environment. We also received regular reports from our 
subsidiary Board Risk Committees.
We regularly reviewed and provided advice to the Board on 
how the assessment and analysis of the top financial and non-
financial risks facing M&G were being managed. We were also 
provided with ‘deep-dive’ reviews and presentations from 
executives on key risks under their management, including 
third-party risk, impact of the transformation programme, 
financial crime and conflicts of interest. We also received 
regular updates on business change activities and key 
programmes.
Sustainability risk remained a key area of focus. We reviewed 
the required scenarios, including climate change scenarios, on 
a full balance sheet basis as part of the ORSA and 
recommended to the Board a range of economic scenarios for 
business planning purposes. 
Risk Management Framework 
and internal controls 
We approved changes to the Risk Management Framework 
and the risk policies as part of our annual review. We also 
recommended updates to M&G’s risk appetite and individual 
risk limits to the Board for approval.
Risk models and measures
We approved the overall methodology and key assumptions for 
the Solvency II valuation in conjunction with the Audit 
Committee, and reviewed the overall effectiveness of M&G’s 
Internal Model by reviewing the results of the annual 
programme of Solvency II Internal Model validation. We also 
approved the Internal Model validation plan for the 
forthcoming year.
Regulatory matters
We reviewed M&G’s ORSA and recommended its approval to 
the Board. In conjunction with the Audit Committee, we also 
reviewed regulatory and public Solvency II disclosures and 
recommended them to the Board for approval. In addition, we 
received updates on emerging regulations, regulatory risks and 
other regulatory matters arising during the year. 
Compliance and fraud
We reviewed and approved updates to a number of policies 
including those relating to regulatory compliance risk, privacy and 
data protection, and market abuse.
Annual evaluation of Risk Committee 
performance
The process and results of the 2024 Board and Committee 
effectiveness review are described on page 99, along with this 
year’s results and agreed areas of focus. 
Role and responsibilities of the Risk 
Committee 
The Committee is responsible for assisting the Board in its 
oversight of risk, including but not limited to:
– Advising the Board on the Group’s overall risk appetite, 
risk tolerances and risk strategy. 
– Reviewing the Group’s Risk Management Framework 
(RMF) and advising the Board on its overall 
effectiveness.
– Approving the Group’s risk and compliance policies and/
or recommending to the Board approval of these 
policies.
– Reviewing current and potential future risks and the 
mitigation strategies for these.
– In conjunction with the Audit Committee reviewing the 
effectiveness of financial and non-financial controls 
across the Group’s internal control framework.
– Reviewing the effectiveness of internal models including 
stress testing.
– Reviewing the ORSA and, in conjunction with the Audit 
Committee as required, compliance with regulatory 
requirements.
– Advising the Remuneration Committee on Risk and 
control issues that may impact remuneration strategy in 
any given year including adjustments to individual 
incentives.
– Receiving information, via its regular risk, compliance, 
regulatory and other reporting on entities that are 
subsidiaries of the Company and form part of the Group. 
The Committee is not the risk committee for those 
entities but has responsibility for oversight of any issues 
escalated to it by Group subsidiaries.
The Risk Committee’s terms of reference 
www.mandg.com
Membership and meeting attendance 
page 97
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Risk Committee Report continued
111

In this section
Directors’ Remuneration Policy
Remuneration at a glance
Single figure remuneration
Directors’ share interests and other payments
Remuneration arrangements throughout the Company
Statement of implementation of the Remuneration Policy in 2025
Other related disclosures
Directors’ 
Remuneration 
Report
Remuneration Committee
i
Clare Chapman (Chair)
Paul Evans
Clare Thompson
Massimo Tosato
Priorities for 2025
– Further incentive scorecard alignment to strategy for 2026 including 
customer, risk and sustainability metrics
– Ensure incentives reinforce continuous improvement in the control 
environment
– Design remuneration solutions to support strategic cost and simplification 
initiatives
– Assess workforce engagement with reward schemes and the implications 
of increasing transparency
Areas of focus in 2024
– Review of the Directors’ Remuneration Policy in relation to 
executive packages and shareholding requirements
– Incentive scorecard review for alignment to strategy, 
growth and long-term value creation
– Remuneration aspects of transformation and change to 
support the achievement of strategic objectives
– Assessment of scheme outcomes for alignment with 
performance and stakeholders and to ensure fairness 
across the wider workforce
Dear Shareholder
On behalf of the Board and its Remuneration Committee, I am 
pleased to present the Directors’ Remuneration Report (DRR) for 
the year ended 31 December 2024. Included are our decisions in 
respect of remuneration outcomes for the 2024 financial year, a 
review of the Directors’ Remuneration Policy (DRP) and our 
proposed implementation of the new DRP in 2025.
I would firstly like to thank shareholders for their valuable 
engagement during a consultation on our proposed changes to 
the DRP. The Committee engaged with 30 of our largest 
shareholders, representing c. 70% of share ownership, and 
also with proxy advisory bodies and regulators. We received 
valuable feedback from the majority of our top shareholders, 
which was broadly supportive of the proposals as well as 
suggestions for further refinement and improvement. I have 
summarised the feedback we received and our final proposals 
for the new DRP and 2025 implementation below.
Directors’ Remuneration Policy Review 
In 2024, the Committee has continued its ongoing assessment 
of the effectiveness of remuneration arrangements and their 
overall alignment to our purpose and strategy. Our objectives in 
this review have been to ensure that our remuneration 
structure and performance measures are fully aligned to our 
strategic priorities and the delivery of longer-term future 
performance and value creation, and that the Executive 
Directors are properly incentivised to lead our growth 
ambitions in the coming years.
Following the successful completion of the first phase of our 
new strategy announced in 2023, the business is transforming 
at pace in challenging market conditions. Our 2024 results and 
strategy update demonstrate the continued progress we are 
making across all strategic pillars. This is a strategic pivot and 
critical point in our transformation journey, therefore a key 
priority of the Committee is to ensure that we incentivise and 
retain our executive team for the next phase of growth. The 
focus of the Committee’s review has therefore been to ensure 
that remuneration packages and performance measures are 
designed to achieve M&G’s ambitions and drive the continued 
delivery of longer-term shareholder value, recognising that any 
additional remuneration opportunity should be dependent on 
that future performance. It is in this context that the Committee 
has determined two primary updates:
– Executive Director package review - an increase in Long-
Term Incentive Plan (LTIP) opportunity and shareholding 
requirement, which require amendments to the DRP and are 
presented for a binding shareholder vote at the 2025 AGM; and
i 
Louise Fowler is a standing attendee as a representative of the Prudential Assurance Company (PAC) Board.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Directors’ Remuneration Report
112

– Incentive plan scorecard review - focus on the Short-Term 
and Long-Term Incentive financial scorecard measures, 
which are presented in Remuneration at a glance and the 
statement of implementation of the remuneration policy in 
2025, and are subject to an advisory shareholder vote at the 
2025 AGM.
The proposed updates to the Executive Director packages for 
2025 are as follows:
– an increase in LTIP opportunity from 250% to 375% of 
salary for the Group CEO, and from 225% to 275% for the 
CFO;
– an increase in shareholding requirement from 300% to 
375% for the Group CEO and from 250% to 275% for the 
CFO); and
– vesting of deferred awards changing from three-year cliff 
vesting to three-year pro-rata vesting in 3 equal tranches 
from 2025 Short Term Incentive awards granted in early 
2026, to align with a policy change across our workforce 
reflecting market practice across many of our peers. 
Base salary and STI opportunity will remain unchanged. 
The Committee was mindful that M&G operates within a 
competitive sector and attracting and retaining executives with 
the requisite knowledge and experience of asset management 
and insurance is very challenging. Peer group market data has 
been carefully considered to ensure that market positioning is 
appropriate in light of the Executive Directors’ experience, 
performance and strong contribution in role, and taking into 
account M&G’s size, complexity and strategic ambition. The 
Committee will be mindful of the impact on total remuneration 
when considering future salary reviews as a result of the 
package rebalancing and intended market positioning.
The proposals have been carefully structured to ensure that 
any increase in overall remuneration will only be realised if 
long-term performance objectives are delivered over time, with 
higher shareholding requirements to further enhance long-
term shareholder alignment. Full details of our approach to 
determining these proposals is provided from page 117.
2025 Incentive Scorecard Review
The proposed incentive scorecard changes for 2025 have been 
focused on further alignment with our purpose and strategy. 
Increased alignment to our growth ambitions and external 
strategic targets was the primary objective for the Committee 
with two principal changes:
– a Net Client Flows measure will be introduced to the financial 
section of the Short-Term Incentive (STI) scorecard; and
– an Adjusted Operating Profit Growth measure will be 
introduced to the financial section of the LTIP scorecard 
alongside the Operating Capital Generation measure.
These changes will provide an improved balance between 
value and growth measures in the financial element of the 
scorecards (with the non-financial elements continuing to focus 
on customer, colleagues, risk and sustainability) and embed 
alignment of the Executive Directors’ remuneration outcomes 
to our longer-term strategic targets through the LTIP 
scorecard:
–  3-year Operating Capital Generation target of £2.7bn aligned 
to our strategic target with significant outperformance 
stretch in the performance range; and
– average growth in adjusted operating profit of 4-8% per 
annum over 3 years, with a midpoint/target outcome 
positioned in excess of our strategic objective to grow by 5% 
or more over the period with further stretch in the 
performance range. 
We have also continued to refine the non-financial measures in 
the LTIP scorecard reducing the weighting for sustainability in 
2025, as it will only incorporate diversity measures. Given the 
significant progress made in respect of own emissions, with the 
2024-26 LTIP scorecard already aligned to achieving the 
external reduction target three years early, the Committee 
considered it more appropriate to remove this metric for 2025 
and focus the scorecard on other measures. Refinement of our 
sustainability strategy is due to be completed during 2025 and 
the Committee will therefore review sustainability measures 
again for 2026 once the wider strategic review is complete. 
Full details of the 2025 incentive scorecard changes and new 
measures are provided in Remuneration at a glance and the 
implementation report for 2025.
Engagement with stakeholders
We were very pleased to be able to engage with the majority of 
our largest shareholders, proxy advisory bodies and regulators 
during the consultation.
Shareholder questions and feedback primarily focused on the 
strategic rationale, timing and benchmark methodology/
positioning for the package review proposals. The proposed 
increase to shareholding requirements was welcomed, with 
very clear feedback from some shareholders and proxy 
advisers that a minimum shareholding requirement must be at 
least as high as the annual LTIP opportunity.
Our proposal to introduce Adjusted Operating Profit growth as 
an additional financial measure to the LTIP scorecard, aligned 
with our strategic growth objectives, was well received by 
shareholders. We subsequently proposed to introduce Net 
Client Flows from open business as a new STI financial 
measure after the initial consultation, as an additional 
growth metric.
Our rationale to revise our use of sustainability measures 
aligned with shareholder feedback on their expectations for the 
structure of non-financial measures. Feedback generally 
reinforced shareholder expectations that measures should 
provide genuine strategic alignment, with meaningful 
weighting to impact behaviours and have stretching targets. 
We received some further observations on the overlap of 
measures between the scorecards. The Committee reviewed 
the STI and LTIP metrics against our Key Performance 
Indicators over both the short and long term, seeking to reduce 
overlap where appropriate. The Committee will keep this under 
review.
Further details of the consultation process, feedback and how 
we have reflected this in our final proposals is provided on 
pages 119 and 134.
Performance delivered in 2024
In 2024, we have continued to deliver progress on our strategy, 
focused on financial strength, simplification, and profitable 
growth. There have been significant achievements, including 
the upgrade and achievement of our 3-year operating capital 
generation target, a reduction in debt and leverage ratio, 
further upgrades to our cost saving target with improvements 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Directors’ Remuneration Report continued
113

in the Asset Management cost-income ratio and achievement 
of 5% growth in Adjusted Operating Profit.
Our capital position remains strong with our shareholder 
Solvency II ratio increasing 20 ppts to 223%, maintaining strong 
momentum from the previous year to outperform our three-
year cumulative operating capital generation target for the 
2022-24 LTIP award and our strategic external target to 
achieve £2.7 billion by the end of 2024, which was upgraded 
from the original target of £2.5 billion in September.
With the continuation of our dividend policy in 2024, 
shareholders realised a total return of 33.5% for the 3-year 
period from 1 January 2022, above the median of the 2022 LTIP 
peer group of FTSE 100 financial services companies. 
2024 Short-term Incentive Plan
The performance measures driving the outcome of the 2024 
Short-Term Incentive (STI) scorecard are summarised below.
Financial performance in 2024
Since 2023, when we moved to a new basis of accounting for 
insurance contracts (IFRS 17), we have adopted an STI profit 
measure taking account of operating change in contractual 
service margin (CSM). Operating change in contractual service 
margin gives a view of economic value generated by including 
the impact of new business written and management actions 
taken in the period. By adding the two metrics together, 
executive remuneration is better linked to strategic actions in 
the performance period in which they have been made. To align 
with our strategic decision to re-enter the de-risking market, 
our operating capital generation measure was refined to 
exclude capital strain on writing new business, which aligns 
with our 3-year strategic target.
AOP plus operating change in CSM of £1,131 million was above 
target in 2024 due to a higher AOP plus operating change in 
CSM from the shareholder annuities in the Life business and 
higher than expected AOP from Other Life, following actions 
taken to reduce costs.
Operating Capital Generation (excluding new business strain) 
of £1,090 million was above the maximum. Performance in 
2024 was driven by higher than planned operating capital 
generation from both the Asset Management and Life 
businesses. 
Non-financial performance in 2024
Non-financial measures focus on our customers and 
colleagues, and ensuring we operate within an effective risk 
and controls environment. The non-financial elements of our 
scorecards ensure there is an appropriate balance between 
performance and how it is delivered, which is critical for M&G’s 
long-term success, sustainable shareholder value creation and 
aligning with our purpose and the principles of the Consumer 
Duty. Progress was made towards a number of our stretching 
measures and an outcome just above target was achieved for 
the non-financial section overall. The Committee was pleased 
to observe stable or improving year-on-year trends across the 
non-financial measures.
Our customer metrics include:
– Our Life Net Promoter Score (NPS), which was +22 for 2024, 
a +5 improvement on prior year and above the maximum of 
the performance range (the 2023 measure included 
additional customer groups so is not directly comparable to 
the 2024 outcome);
– With-Profits Fund investment performance, which 
outperformed the benchmark demonstrating the benefit to 
policyholders of the strength and diversification of the Fund’s 
investment approach; and
– Asset Management investment performance, which is 
measured on a rolling quarterly average basis over one and 
three years. 77.3% of institutional funds outperformed their 
investment benchmark/objective to deliver a maximum 
outcome. 48.3% of wholesale funds outperformed their 
investment benchmark/objective, which was broadly 
consistent with the previous two years, just below the 
threshold of the performance range. 
Employee engagement is the degree to which employees 
invest themselves to drive positive organisational outcomes. 
Colleague inclusion continues to be measured on a regular 
basis. We measure this in our OneVoice survey, asking 
colleagues how happy they are at work and if they would 
recommend M&G as a great place to work. The scorecard 
target and performance is based on an average of the three 
surveys conducted in 2024. Taking into account the level of 
change across the Group in 2024, the relatively stable average 
outcome of 69.0 (2023: 70.7), which is at the threshold of the 
performance range, was a pleasing outcome and demonstrates 
the stretching nature of the target.
As part of our annual assessment of risk management and 
internal control effectiveness, the positive trend of minimising 
the number of overdue high and very high assurance issues 
continued in 2024, with the outcome of 2.2% being above 
target, albeit a slightly higher percentage outcome than 2023 
performance. At 82.1%, the proportion of self-identified issues 
was at target (this measure incorporated new methodology for 
the 2024 performance period). 
A downward risk adjustment of 2.5% has been applied to the 
STI outcome to reflect that, while positive progress has been 
made building on the risk and control framework foundations 
previously put in place, additional implementation work 
continues to be needed to further embed the framework. 
As a result of this performance and independent risk 
assessment, the 2024 STI delivered an outcome of 68.10% of 
maximum opportunity for the Executive Directors (compared to 
an outcome of 79.9% in 2023).
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Directors’ Remuneration Report continued
114

Category
Measure
Performance
Vesting (Max)
Financial 
Measures
– Adjusted operating profit plus operating change in CSM
– Operating Capital Generation excluding new business strain
£1,131m – above target
£1,090m – above maximum
48.58% (60%)
Customer 
Outcomes
– Life – Net Promoter Score
– With-Profits Fund (versus benchmark)
– Wholesale (% of funds above benchmark)
– Institutional (% of funds above benchmark)
22 – above maximum
4.3% – above maximum
48.3% – below threshold
77.3% – above maximum
15.00% (20%)
Colleague 
Measures
– Sustainable engagement index score
69.0 – at threshold
0.00% (10%)
Risk & 
Controls
– % high/very high assurance issues overdue
– Proportion self-identified high/very high issues of total
2.2% – above target
82.1% – at target
6.27% (10%)
Scorecard outcome
69.85%
Risk Adjustment (2.5% of the scorecard outcome)
(1.75)%
Final Outcome
68.10%
2022 Long-Term Incentive Plan
The 2022 LTIP award was granted in April 2022 with performance measures covering the period 2022 to 2024 and has an overall 
outcome of 62% of maximum.
Category
Measure
Performance
Vesting (Max)
Financial 
Measures
– Cumulative operating capital generation including new business 
strain
£2,749m – above target
43.0% (50%)
– Relative total shareholder return ranking
53rd percentile – 
above threshold
8.5% (25%)
Non-Financial 
Measures
– Risk and Conduct
30% – see below
3.0% (10%)
– Diversity (Gender)
36% – at threshold
0.0% (7.5%)
– Climate – own emissions reduction
35% – above maximum
7.5% (7.5%)
Scorecard outcome
62.0%
The primary measure was cumulative operating capital generation including new business strain, which was above the target and 
in excess of our upgraded 3-year strategic target of £2.7 billion by the end of 2024 primarily due to higher than expected yields at 
the start of 2023 and higher contribution than planned from actions taken to manage capital. 
25% of the scorecard was based on our total shareholder return relative to a peer group of FTSE 100 financial services companies 
(excluding investment trusts), with threshold performance set at the median of the peer group and maximum performance at the 
upper quartile. Performance was at the 53
rd percentile of the peer group with a return of 33.5% for the three-year period compared 
to the peer group median of 23.8%. Our share price was broadly flat over the period, with an above median total shareholder return 
achieved, driven by our dividend policy which continued to be at the high end of FTSE 100 levels. 
Performance against the non-financial measures in the scorecard was as follows:
– For Risk and Conduct, the Committee, taking input from the Risk Committee, considered a range of factors in determining the 
outcome of the qualitative Risk and Conduct measure. They observed that over the three-year period the business had generally 
operated within risk appetite and policy limits, and in particular, policy compliance was maintained at a high level. It was 
observed that there had been incremental improvements in the control environment in each of the three years of the 
performance period and that, while implementation work identified in prior years needs to continue into 2025, the positive 
progress was acknowledged. Taking consideration of all of these factors the Committee concluded that an outcome of 30% was 
appropriate.
– We currently have 36% women in senior leadership, which is a slight decrease on our year-end 2023 position of 37%, at the 
threshold of the performance range with zero vesting. The number of women in the leadership category remained steady, with 
performance driven by business realignment and changes in the Group Executive Committee. We remain committed to 
achieving our target of 40% female representation in senior leadership by the end of 2025, which is reflected in the target for the 
2023-25 LTIP scorecard.
– Own emissions reduced by 35% from the 2019 baseline. An upward trend in business travel continued in 2024. Scope 3 business 
travel accounts for 91% of reported emissions, resulting in a 14% increase in total reported emissions versus 2023. The outcome 
still exceeds the progress required (on a straight-line basis) to achieve our near-term target of a 46% reduction by 2030, 
resulting in a maximum outcome for the 2022 LTIP measure. We remain committed to taking steps towards achieving the near-
term target with the objective reflected in the target for the 2024-26 LTIP scorecard, three years ahead of schedule. This 
measure has been removed from the 2025 LTIP in light of the significant progress made and target set in the 2024 LTIP award. 
Climate-related measures will be subject to review in 2025 following the update to our sustainability strategy.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Directors’ Remuneration Report continued
115

Consideration of pay and conditions across 
the wider workforce
The Committee takes great care to consider the pay and 
conditions of the wider workforce with a focus on fairness of 
remuneration outcomes. From 2023 a remuneration-based 
question has been included in the all-colleague OneVoice 
survey to give the Committee additional insight. Workforce 
remuneration is also a key input when determining salary 
reviews and incentive outcomes for the Executive Directors. 
The key indicators considered by the Committee as part of its 
2024 year-end decision making included:
– 2025 salary increases: The actual salary spend increase 
across the UK workforce in 2025 has been 3%, with higher 
increases towards more junior roles and a more limited 
budget available for senior management and executives for 
whom increases applied by exception only;
– 2024 STI outcomes: The average STI outcome for wider 
workforce colleagues, which was 2% lower than it had been 
in 2023; and
– 2024 Total Remuneration outcome: The Chief Executive 
Total Remuneration Ratio, which was 24:1 at median in 2024 
(compared to 28:1 in 2023 and 77:1 in 2022).
The decrease in the ratio between 2023 and 2024 is primarily a 
consequence of the decrease in the Group CEO STI outcome 
relative to the average change across the wider workforce. The 
Committee was satisfied that the decisions taken in respect of 
remuneration outcomes were fair and reasonable when compared 
to the wider workforce experience over the period.
The Committee noted that outputs such as the Group Chief 
Executive Officer pay ratio would continue to be subject to 
some volatility over a period where there have been changes to 
the Executive Directors and transformation activity impacts the 
demographics of our wider workforce.
Diversity and inclusion is a responsible business practice which 
underpins our new Group Sustainability Framework. We are 
proud to have been one of the first companies in our industry to 
publish an ethnicity in leadership target and voluntarily publish 
ethnicity pay gap data.
We believe that transparency is key to driving real change, 
which is why we report our ethnicity pay gap in the same way 
that we report our gender pay gap data. See our Gender and 
Ethnicity Pay Gap Report on our website for more detail.
Both gender and ethnicity are again included in the 2025 LTIP 
scorecard with stretching targets underpinning our 
commitment to increase representation in leadership roles. For 
more information on diversity and inclusion please refer to the 
Colleagues section of this report from pages 40-43. 
Other areas of focus in 2024
Other areas of focus for the Committee during 2024 included 
items related to transformation and change to support our 
strategic objectives, and consideration of performance 
outcomes for the incentive schemes to ensure that these were 
fair across different colleague populations and were 
appropriate taking consideration of all relevant aspects of 
performance across the group.
Implementation in 2025
The Committee approved no salary increase for the Group 
Chief Executive Officer and Chief Financial Officer in 2025. This 
was consistent with the approach taken for the senior 
leadership team and was below the wider workforce salary 
spend of 3% .
There is no change to STI opportunity in 2025. As explained 
earlier, we are proposing to increase the LTIP opportunity and 
shareholding requirements for the Executive Directors from 2025, 
subject to approval of the new DRP at the AGM. Further details on 
these proposed changes are provided from page 117. Changes to 
the incentive plan metrics for 2025 are covered in Remuneration 
at a glance and the implementation report for 2025.
Looking forward
During 2025 we will undertake a further review of the incentive 
scorecards for 2026 considering strategic alignment and the 
balance of value and growth measures across the scorecards. As 
our updated sustainability strategy is embedded, we will assess 
whether any changes are required to the incentive plans to retain 
appropriate alignment. We will also consider if further refinement 
of customer and risk measures is required to improve alignment of 
incentives to our purpose, values and behaviours.
As we look forward to 2025, the Committee will be focused on: 
– Further incentive scorecard alignment to strategy for 2026 
including customer, risk and sustainability metrics.
– Ensure incentives reinforce continuous improvement in the 
control environment.
– Design remuneration solutions to support strategic cost and 
simplification initiatives.
– Assess workforce engagement with reward schemes and 
the implications of increasing transparency.
I would again like to thank shareholders for their engagement 
during the consultation and look forward to your support for 
our revised Directors’ Remuneration Policy and 2024 Directors’ 
Remuneration Report.
Clare Chapman
Remuneration Committee Chair
Role and responsibilities 
of the Remuneration Committee
Deciding the framework of the remuneration policies: 
establishing, approving and maintaining the principles and 
framework of the remuneration policies and arrangements 
for the Group.
Determining the design, implementation and operation of 
remuneration arrangements for the Chair of the Board, the 
Executive Directors, Group Executive Committee and 
identified staff for all remuneration regulations that apply 
to the Group, and overseeing remuneration for individuals 
whose total remuneration exceeds an amount determined 
by the Committee from time to time.
The Remuneration Committee’s terms of reference 
www.mandg.com
Membership and meeting attendance 
page 97
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Directors’ Remuneration Report continued
116

Context for our Directors’ Remuneration Policy review
As outlined in the Chair’s opening statement, the Committee has undertaken a review of our remuneration structure and 
performance measures to ensure they are fully aligned to our strategic priorities and the delivery of long-term future performance 
and value creation. The proposed Policy changes are designed to ensure that the Executive Directors are properly incentivised to 
lead our growth ambitions.
Following the successful completion of the first phase of our new strategy announced in 2023, the business is transforming at pace 
in challenging market conditions with our insurance and asset management business segments both well positioned for 
sustainable growth. This is a critical point in our transformation journey at which the Committee believes these off-cycle policy 
changes are required to reinforce alignment to the delivery of growth in the next phase of the strategy.
The focus of the Committee’s review has therefore been to ensure that remuneration packages and performance measures are 
designed to achieve M&G’s ambitions and drive the continued delivery of long-term shareholder value, recognising that any 
additional remuneration opportunity should be dependent on that future performance over time. It is in this context that the 
Committee has determined two primary proposals:
– Executive Director package review - an increase in LTIP opportunity and shareholding requirement, which require amendments 
to the DRP and are presented for a binding shareholder vote at the 2025 AGM; and
– Incentive plan scorecard review - with focus on the STI and LTIP financial scorecard measures and further refinement of non-
financial measures. All changes are within the parameters defined in the DRP for incentive scorecard structures, so have not 
required the Committee to propose any changes to the DRP. Full details are presented in Remuneration at a glance and the 2025 
implementation sections of the DRR which is subject to an advisory shareholder vote at the 2025 AGM.
The Committee was mindful that M&G operates within a competitive sector and attracting and retaining executives with the 
requisite knowledge and experience of asset management and insurance is very challenging. As part of the review, peer market 
data has been carefully considered to ensure that market positioning is appropriate in light of the Executive Directors’ experience, 
performance and strong contribution in role, taking into account M&G’s size, complexity, and strategic ambition. The proposals 
have been carefully structured to ensure that any increase in overall remuneration will only be realised if long-term performance 
objectives are delivered over time, with higher shareholding requirements to further enhance long-term shareholder alignment. 
The focus on incentive opportunity rather than fixed pay also rebalances the package towards variable remuneration, which is more 
commensurate with asset management peers and aligned to our long-term strategic objective to grow the proportion of Group profits 
contributed by the Asset Management business. We would note that the proposed LTIP opportunity for the Group CEO remains below 
the exceptional limit of 400% of salary that was removed from the DRP in 2023. No increase to base salary for 2025 is proposed.
The proposed package changes for the Executive Directors for 2025 are summarised in the following tables:
Directors’ Remuneration Policy – summary of changes for 2025
Fixed Remuneration
Andrea Rossi, Group CEO
Kathryn McLeland, CFO
Salary - no change
£910,000 (0% increase)
£603,000 (0% increase)
Base salaries will next be subject to the standard annual review process in 2026
Pension - no change
Aligned with wider workforce – 13% of salary
Benefits - no change
No change in provision
Variable Remuneration
Short-Term Incentive (STI) – 
no change
Maximum:
250% of salary
(2024: 250% of salary)
Maximum:
225% of salary
(2024: 225% of salary)
50% of awards are deferred in shares over three years
i
Long-Term Incentive (LTIP) – 
increased opportunity
Maximum:
375% of salary
(2024: 250% of salary)
Maximum:
275% of salary
(2024: 225% of salary)
LTIPs are awarded over M&G plc shares, subject to stretching performance targets over a 
three-year performance period and additional two-year holding period
Shareholding Requirement
Shareholding Requirement – 
increased requirement
375% of salary
(2024: 300% of salary)
275% of salary
(2024: 250% of salary)
The requirement must be achieved within five years of appointment and maintained 
for two years post-employment with M&G
i
 
 In line with a policy change for the wider workforce and in alignment with market practice across many of our peers, vesting of deferred awards is 
changing from three-year cliff vesting to three-year pro-rata vesting in three equal tranches from the 2025 performance year (for deferred STI awards 
granted in 2026).
The impact of these changes on the Executive Directors’ packages (excluding pension and benefits) is illustrated below at target 
package level:
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Directors’ Remuneration Report continued
Our review of the Directors’ Remuneration Policy
117

Andrea Rossi
Group CEO (Current) 
Andrea Rossi
Group CEO (New)
Kathryn McLeland
CFO (Current)
Kathryn McLeland
CFO (New)
   
£0k
£500k
£1,000k
£1,500k
£2,000k
£2,500k
£3,000k
£3,500k
£4,000k
¢ Base salary ¢ Target STI ¢  Target LTI
The overall impact on target and maximum package (excluding pension and benefits) and shareholding requirement on a % 
change basis is further illustrated below: 
UK £’000
Names
Total target compensation
Total maximum compensation
Shareholding requirement
Group CEO (New)
Andrea Rossi
3,860
6,598
 375% 
Group CEO (Current)
3,256
5,460
 300% 
% Change
 18.6% 
 20.8% 
 25.0% 
CFO (New)
Kathryn McLeland
2,163
3,619
 275% 
CFO (Current)
2,003
3,318
 250% 
% Change
 8.0% 
 9.1% 
 10.0% 
In considering the current packages and developing these proposals, the Committee has taken benchmarking data into account to 
ensure the proposals are appropriate and proportionate from an external market perspective. We have updated our benchmarking 
peer group to include the most aligned UK and European peer companies in terms of business scope, recruitment and retention 
risk (e.g. excluding wealth managers and wider investment firms)*. At this point in the strategy some refinement of the peer group 
was considered appropriate in the context of our priority to grow our European business, with the Committee acknowledging that 
a broader international peer group for benchmarking purposes may become more relevant over time.
Remuneration benchmarking peer group
Asset Managers
Life Insurers
– Aberdeen
– Amundi
– DWS
– Jupiter
– Man Group
– Ninety One
– Schroders
– Aviva
– Just Group 
– Legal & General
– Phoenix
* 
Relevant wealth managers and wider investment firms are still represented in our TSR peer group for the purpose of the LTIP, for which a broader set of peers 
is considered appropriate for performance measurement.
The quartile benchmark levels for the peer group are presented below with the market position of current and proposed total 
target remuneration for the Executive Directors. On a market capitalisation basis, M&G is positioned around median within the peer 
group. The proposed changes will position the total remuneration packages at or just above the median of the benchmark, below 
the largest companies in the peer group, but generally above companies of commensurate or smaller market cap with simpler 
asset management or life business structures. The Committee considered this market positioning to be appropriate given the size 
and complexity of our business, particularly when coupled with the increased weighting and dependency on long-term future 
performance and an increased shareholding requirement, which is above median compared to the market:
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Directors’ Remuneration Report continued
118

Total target compensation against our peer group
Note: Peer group data is based on disclosure available as at the end of 2024, excluding pension and benefits.. 
In actual terms the proposals move the Group CEO from c. 40th percentile to c. 60th percentile and the CFO from c. 40th 
percentile to c. 50
th percentile, with similar ranking within the peer groups.
The shareholding requirement is proposed to increase for both Executive Directors by a higher percentage than their respective 
package increases, ensuring that the requirement remains at least as high as the LTIP award opportunity and further embeds long-
term alignment to shareholder value creation and shareholders’ interests. The requirement continues to extend for two years post-
employment and is expected to be achieved within five years of their respective appointment dates.
The final proposed change is in respect of the vesting profile of deferred STI awards, which are currently subject to three-year cliff 
vesting. A shift in STI deferral policy from three-year cliff to three-year pro-rata vesting (in 3 equal instalments on the 1st, 2nd and 
3rd anniversaries of the grant) is being implemented across our workforce to better align our package structures with peers in our 
sector. The Committee proposes to align the Executive Directors with this Policy change from 2025. Given the requirement for 
Executive Directors to build up and maintain their shareholding requirement within five years of appointment, the Committee is 
comfortable that this change is broadly neutral for the current and any future Executive Directors.
Consideration of shareholder views on the Policy
The Committee engaged with 30 of our largest shareholders, representing c. 70% of share ownership, proxy advisory bodies and 
regulators. We received valuable feedback from the majority of our top shareholders and all advisory bodies. Shareholder 
questions and feedback primarily focused on the strategic rationale, timing and benchmark methodology/positioning for the 
package review proposals. Our rationale and supporting evidence was generally considered robust and there was a request for 
transparent disclosure explaining the strategic rationale for the changes, our approach to benchmarking and the implications of 
the proposals on our market position, and why the Committee considers this to be appropriate at this time. 
The proposed increase to shareholding requirements was welcomed, however we received very clear feedback from some 
shareholders and proxy advisers that a minimum shareholding requirement must be at least as high as the annual LTIP opportunity 
which the Committee has fully implemented.
The rationale for the rebalancing of the package was acknowledged and, while base salary should remain competitive, certain 
shareholders highlighted that we should be mindful of the overall increased opportunity of the total package in future salary review 
processes.
The Committee carefully reflected on all feedback received in finalising our proposals. In our disclosures we have sought to be as 
transparent as possible on our rationale for the proposals, benchmarking methodology and the market positioning of the revised 
packages. We acknowledge the feedback on monitoring base salary prudently in light of the rebalancing of the packages. No 
salary increases have been applied in 2025 and this will be carefully considered in future annual reviews.
Shareholder views were also sought on the incentive scorecard review. The feedback on this topic is summarised in Remuneration 
at a glance with full details of the changes to the 2025 scorecards on page 134.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Directors’ Remuneration Report continued
119

Remuneration Policy for Executive Directors
Key principles of the Remuneration Policy for Executive Directors
The Remuneration Policy, which will take effect from the April 2025 AGM subject to shareholder approval, has been designed to 
align with and support our purpose and strategic priorities of financial strength, simplification and growth, resulting in the creation 
of shareholder value and positive customer outcomes within an inclusive and engaging culture for our colleagues. The proposed 
changes are summarised below, followed by the full Policy with updates highlighted.
In determining this Policy, the Committee has followed a fully informed and independent decision-making process, receiving input 
from shareholders, proxy advisers and the Company’s independent remuneration consultants, with conflicts of interest managed 
by ensuring that no individuals participated in the consideration of decisions impacting their own remuneration. The Committee 
comprises independent Non-Executive Directors who do not participate in the Company’s incentive plans.
The proposed changes to the Directors’ Remuneration Policy, which are explained in detail in the previous section of the report, are 
as follows:
– An increase to the Long-Term Incentive Plan limit from 250% to 375% of base salary;
– An increase to the shareholding requirement from 300% to 375% for Andrea Rossi, Group Chief Executive Officer and from 
250% to 275% for Kathryn McLeland, Chief Financial Officer; and
– Vesting of deferred awards under the Short-Term Incentive Plan changing from three-year cliff vesting to three-year pro-rata 
vesting in 3 equal tranches, to align with a policy change across our workforce to reflect market practice across many of our 
peers (noting that the previous policy wording gave sufficient flexibility to implement this change and has therefore only been 
subject to a minor amendment).
In addition, a minor change has been made to the Policy wording to remove the requirement for our Executive Directors to disclose 
external fees. All external appointments and fees remain subject to approval of the Board.
All changes to the Policy have been highlighted in bold italics for ease of reference.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Directors’ Remuneration Policy
Directors’ Remuneration Policy
120

Base salary Base salaries are appropriately positioned to attract 
and retain executives with the required skills and 
experience to deliver our strategic objectives. 
Base salaries are paid in monthly instalments and 
are normally reviewed annually with increases 
normally effective from 1 April each year.
In reviewing base salaries, the Remuneration 
Committee takes into account a number of factors, 
including but not limited to:
– Company and individual performance;
– the scope/size of the roles and the skills and 
experience of the Executive Directors;
– increases among the general workforce and 
affordability; and
– benchmarking information for other firms of a 
similar size and scope to M&G plc.
There are no prescribed 
maximum salary levels, but 
any increase will normally be 
below or in line with increases 
for the general workforce in 
an ordinary year.
The Remuneration Committee 
will retain the discretion to 
award increases at a level 
greater than that applied to 
the general workforce if the 
Remuneration Committee 
deems it appropriate to do so.
The Remuneration Committee 
will consider the impact of 
increasing base salary on 
other elements of 
remuneration to ensure total 
remuneration remains 
appropriate.
Both individual and Company 
performance will be taken into 
consideration when 
determining base salary 
increases.
Benefits
Benefits are provided to ensure our remuneration 
packages are appropriate to attract and retain 
executives with the required skills and experience 
to deliver our strategic objectives.
Benefits are provided to Executive Directors at a 
market competitive level, taking into account 
benefits offered to other employees within M&G.
Benefits currently provided to Executive Directors 
include but are not limited to:
– Life assurance;
– Disability insurance and critical illness 
insurance;
– Private health insurance (including eligibility for 
his or her spouse or civil partner and 
dependent children); and
– Annual health screening.
The Executive Directors are able to participate in 
self-funded voluntary benefits and discounted M&G 
products in line with other employees.
Executive Directors are eligible to participate in UK 
all-employee share plans, which currently 
comprises HMRC-approved Sharesave and SIP 
plans, on the same terms as other employees.
The Company may cover reasonable legal costs and 
certain relocation expenses in accordance with the 
Company’s relocation policy.
Cover levels are defined 
within the terms of each 
benefit with maximum 
opportunity dependent on the 
terms of the insurer and 
individual circumstances.
There are no performance 
measures for benefits.
Pension
Pension contributions as a percentage of salary are 
aligned with the general workforce at a level 
sufficient to ensure our remuneration packages are 
appropriate to attract and retain executives with the 
required skills and experience to deliver our 
strategic objectives.
Executive Directors are eligible for employer 
contributions in respect of the Company’s defined 
contribution pension scheme which may be 
received in part or in full in cash.
The approach to pension arrangements for the 
Executive Directors is in line with the wider 
workforce.
13% of base salary 
per annum.
There are no performance 
measures for pension 
contributions.
Remuneration 
element
Strategic alignment and operation
Maximum opportunity
Performance measures
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Directors’ Remuneration Policy continued
121

Short-
Term 
Incentives 
(STI)
STI awards are designed to provide clear alignment 
of objectives and performance with the delivery of 
our financial and non-financial strategic objectives 
annually. The deferred share component of STI 
provides longer-term alignment with the interests of 
the Company and shareholder value creation.
Executive Directors are eligible to participate in an 
annual STI plan at the discretion of the Committee. 
Performance measures, targets and weightings are 
determined annually and may vary to ensure 
alignment with the Business Plan and strategy.
A threshold, target and maximum performance level 
is set for each measure, with an outcome of 0% for 
threshold performance or below and 50% of 
maximum for on-target performance.
Performance outcomes may be subject to a 
discretionary downward risk adjustment taking 
consideration of an annual report from the Risk 
Committee, including factors such as an 
assessment of risk and compliance events and the 
effectiveness of risk management relative to M&G’s 
risk appetite during the performance period. Any 
adjustments applied will be explained in the relevant 
annual remuneration report.
50% of any STI payable to an Executive Director 
will normally be deferred over three years into an 
award over M&G shares under the Deferred 
Incentive Plan. The rate of deferral may be adjusted 
upwards and a post-vesting holding period may be 
applied to meet remuneration regulatory 
requirements where required. 
Dividend equivalents may accrue on deferred share 
awards, based on dividends paid to shareholders 
during the vesting period. In line with the plan rules, 
dividend equivalents may also accrue during any 
applicable post-vesting holding period. These may 
accrue either in cash or shares on a reinvestment 
basis and are subject to the same terms, including 
vesting date, as the deferred share award.
Adjustments may be made to deferred share 
awards in certain circumstances including rights 
issues, corporate restructuring and special 
dividends, if the Remuneration Committee deems it 
appropriate to do so.
Malus and/or clawback provisions apply to both 
cash and deferred STI awards - see ‘Malus and 
clawback’ for further details.
STI awards are subject to an 
annual limit of 250% of base 
salary for the Executive 
Directors.
The scorecard of performance 
measures will comprise a 
combination of financial and 
non-financial measures, with 
financial measures normally 
comprising at least 50% of 
the scorecard.
Performance measures and 
weightings are determined 
annually to ensure alignment 
with the Business Plan and 
strategy.
The Remuneration Committee 
has discretion to adjust 
formulaic outcomes if they are 
not considered to be 
representative of the overall 
performance of the Company. 
Any adjustments applied will 
be explained in the relevant 
annual remuneration report.
Performance targets and 
ranges will be disclosed with 
the performance outcomes of 
STI awards in the annual 
remuneration report 
published at the end of the 
performance period for the 
STI awards.
Remuneration 
element
Strategic alignment and operation
Maximum opportunity
Performance measures
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Directors’ Remuneration Policy continued
122

Long-Term 
Incentive 
Plan (LTIP)
LTIP awards are designed to provide long-term 
alignment of executive remuneration to sustained 
business performance relative to long-term 
strategic objectives and shareholder value creation.
Executive Directors are eligible to participate in the 
LTIP at the discretion of the Committee. Awards are 
normally granted annually over M&G plc shares.
Awards are subject to performance conditions 
which are measured over a three-year vesting 
period from 1 January of the year of grant with 
vesting occurring on the third anniversary of the 
grant date. Vested awards are subject to an 
additional holding period of two years.
A threshold and maximum performance level is set 
for each measure, with straight-line interpolation for 
performance between these levels. At threshold 
performance, 0% will vest for all metrics with the 
exception of TSR, for which 25% will vest. There is 
zero vesting for performance below the threshold. 
Maximum performance will result in 100% vesting.
Performance outcomes may be subject to a 
discretionary downward risk adjustment taking 
consideration of a report from the Risk Committee, 
including factors such as an assessment of risk and 
compliance events and the effectiveness of risk 
management relative to M&G’s risk appetite during 
the performance period. Any adjustments applied 
will be explained in the relevant annual 
remuneration report.
Dividend equivalents may accrue on LTIP awards, 
based on dividends paid to shareholders during the 
vesting period. In line with the plan rules, dividend 
equivalents may also accrue during any applicable 
post-vesting holding period. These may accrue 
either in cash or shares on a reinvestment basis and 
are subject to the same terms, including vesting 
date, performance conditions and holding period, as 
the LTIP share award.
Adjustments may be made to LTIP awards in certain 
circumstances including rights issues, corporate 
restructuring and special dividends, if the 
Remuneration Committee deems it appropriate 
to do so.
Malus and clawback provisions apply to LTIP 
awards during the vesting and holding periods - see 
'Malus and clawback' for further details.
LTIP awards are subject to a 
limit of 375% of base salary in 
respect of any financial year.
The performance conditions 
may comprise a combination 
of financial (including TSR) 
and non-financial measures, 
with financial measures 
normally comprising at least 
75% of the scorecard. 
Performance measures and 
weightings for the grant of 
new awards are determined 
annually to ensure alignment 
with the Business Plan and 
strategy.
The Remuneration Committee 
has discretion to adjust 
formulaic outcomes if they are 
not considered to be 
representative of the overall 
performance of the Company. 
Any adjustments applied will 
be explained in the relevant 
annual remuneration report.
The Remuneration Committee 
has discretion to amend or 
replace performance 
measures and/or targets 
where it reasonably considers 
it appropriate to do so, 
provided that the amended 
conditions are not materially 
less challenging.
Performance measures, 
targets and ranges will be 
disclosed in the 
implementation section of the 
annual remuneration report 
for the year prior to the grant 
of LTIP awards.
Remuneration 
element
Strategic alignment and operation
Maximum opportunity
Performance measures
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Directors’ Remuneration Policy continued
123

Malus and clawback
All STI and LTIP awards operated by M&G are subject to malus and clawback provisions in the following circumstances:
Application to STI
– Cash STI
– Deferred STI (in shares)
– Clawback for 3 years from the payment date
– Malus for the 3-year vesting period
Application to LTIP
– 3-year vesting period
– 2-year holding period
– Malus for the 3-year vesting period
– Clawback for the 2-year holding period
The circumstances in which the Remuneration Committee may consider the application of malus and/or clawback are defined in 
the plan rules and can be summarised as follows:
– a material misstatement of published accounts;
– an error in the calculation of performance outcomes or such calculation being based on inaccurate information;
– material risk management failures;
– reasonable evidence of individual misconduct or material error;
– breach of an applicable law, regulation or code of practice and/or failure by the individual to meet standards of fitness and 
propriety;
– actions or responsibility for conduct leading to significant loss(es) and/or reputational harm to the company or any Group 
Member;
– material downturn in financial performance; or
– corporate failure.
Malus can be applied to an alternative unvested award to satisfy a clawback event on a vested/released award. The periods that 
malus and clawback apply may be extended if required to meet regulatory requirements.
Legacy arrangements
The Committee reserves the right to make any remuneration payments and/or payments for loss of office, including the exercise of 
any discretions available to it in connection with such payments (notwithstanding that they are not in line with this policy), where 
the terms of payment:
– came into effect before this policy was approved and implemented (including where such payments are in line with a previously 
approved policy); and
– were agreed at a time when the individual was not a Director of the Company and, in the opinion of the Committee, the payment 
is not in consideration for the individual becoming a Director.
Details of any such payments will be set out in the applicable Annual Report on remuneration as they arise.
Remuneration Committee discretion
The Remuneration Committee retains discretion in the operation and administration of the Directors’ Remuneration Policy, noting 
that no material changes will be made to the advantage of the Executive Directors without obtaining shareholder approval. Any use 
of discretion and how it was exercised will be disclosed, where relevant, in the Annual report on remuneration. This includes (but is 
not limited to) the following:
– the Executives’ participation in the Company’s incentive plans;
– the timing of awards including grant, vesting and release dates;
– the size of awards and vesting levels within the limits set out in this policy;
– the performance measures and weighting for STI and LTIP awards within the terms set out in this policy;
– the adjustment of formulaic outcomes of incentive awards for risk management issues or where the outcomes are not reflective 
of overall Company performance or aligned with shareholder and/or wider stakeholder experience;
– the settlement of any share awards in cash in exceptional circumstances;
– the determination of good leaver status and treatment of unvested awards in line with this policy and incentive plan rules;
– the extent to which malus and clawback should apply to any award;
– the adjustment of awards in certain circumstances including rights issue, corporate restructuring, change of control and special 
dividends;
– the amendment or replacement of performance measures and targets where it reasonably considers it appropriate to do so, 
provided that the amended conditions are not materially less challenging; and
– to amend the policy to ensure continued compliance with any applicable remuneration regulations.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Directors’ Remuneration Policy continued
124

Performance measures 
Performance measures and targets for the STI and LTIP will include a balance of financial and non-financial measures aligned with 
the Company’s key short-and long-term strategic priorities:
– stretching financial targets to deliver growth and create financial flexibility for investment opportunities to build capabilities in 
high value-added areas and expand our proposition in the UK and internationally. Financial targets are approved by the Board 
through a rigorous process taking consideration of market conditions, competitor practices and forecasts;
– balancing the interest of policyholders and shareholders;
– creating and maintaining positive experience and outcomes for our clients;
– ensuring alignment with the Company’s strategy, purpose and values;
– creating an inclusive and engaging culture that supports the Company’s diversity and inclusion objectives to provide equality of 
opportunity for all who apply for and perform work for the Company;
– adhering to a robust risk management policy and risk appetite limits;
– aligning with the long-term sustainable success of the Company and value creation for shareholders; and
– ensuring alignment with our objectives relating to environmental, social and governance factors.
Shareholding requirement
Executive Director
Shareholding requirement
Group Chief Executive Officer
375% of base salary
Chief Financial Officer
275% of base salary
The purpose of the shareholding requirement is to align executives with the long-term interests of the Company, clients and 
shareholders through a requirement to hold shares both during and post-employment.
Executive Directors must normally attain the shareholding requirement and maintain this level of holding within five years of 
becoming an Executive Director.
In addition to personally owned shares, unvested shares not subject to performance conditions (deferred STI awards and LTIP 
share awards subject to a holding period) will count towards the requirement on a net-of-tax value basis. Executive Directors must 
hold vested shares until the requirement is met except in exceptional circumstances with the approval of the Chair.
Shareholding levels will be tested annually following completion of the annual grant and vesting of awards, which will be disclosed 
in the annual Remuneration Report.
A post-employment shareholding requirement will be operated for the Executive Directors requiring them to maintain their 
shareholding requirement or actual shareholding, if lower, at the point of departure in full for two years post-employment 
(following the same methodology as set out above).
External appointments
The Executive Directors may take up external directorships and retain the fees for such appointments with the approval of the 
Board
i.
Remuneration regulations
This policy has been designed to ensure compliance with all remuneration regulations applicable to the Company. The 
Remuneration Committee reserves discretion to amend the policy if it is required to do so in order to maintain compliance with any 
new or amended regulations.
Scenario charts 
This policy is designed to ensure that executive remuneration is directly aligned with the delivery of key financial and non-financial 
performance objectives and the creation of shareholder value, achieved in accordance with the Company’s policies and values for 
risk management, conduct, customer and culture. The majority of the remuneration packages are in the form of incentive awards 
with the maximum values only achievable with significant outperformance of business plans and objectives. The LTIP and 50% of 
the STI award are delivered in shares to maintain close alignment with shareholders. The table to the right illustrates the potential 
earnings of each Executive Director in four performance scenarios:
i
Policy wording requiring our Executive Directors to disclose external fees has been removed. All external appointments and fees remain subject to 
approval of the Board.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Directors’ Remuneration Policy continued
125

Group Chief Executive Officer - Andrea Rossi
Below threshold
Target
Maximum
Maximum with 50% 
share price growth
¢ Fixed
¢ STI
¢ LTIP
Chief Financial Officer - Kathryn McLeland
Below threshold
Target
Maximum
Maximum with 50% 
share price growth
¢ Fixed
¢ STI
¢ LTIP
The performance scenarios incorporate the following assumptions:
Fixed remuneration
Comprising the 2025 base salary, benefits (based on the annualised 2024 single figure for the 
Group Chief Executive Officer and Chief Financial Officer) and a 13% pension contribution.
Target remuneration
Fixed remuneration plus the value that would arise from the incentives for achieving on-target 
performance:
STI with a 50% outcome for on-target performance.
LTIP with a 53% outcome for on-target performance (financial/non-financial measures with a 
50% outcome and TSR with a performance scale mid-point of 62.5%).
Maximum remuneration
Fixed remuneration plus the value that would arise from the incentives for achieving maximum 
performance.
Maximum remuneration with 
50% share price growth
Maximum remuneration increased for the assumption that the shares granted under the LTIP 
increase in value by 50% from the share price at grant.
Remuneration Policy for new appointments
Remuneration packages for new Executive Directors (including those promoted internally) will be in line with the requirements of 
this policy, including maximum incentive levels, and will be determined on the principle of delivering remuneration that is 
proportionate and not more than what is necessary to recruit and secure talented individuals with the requisite levels of skills and 
experience, ensuring that the cost to secure the right candidate is appropriate. If required, awards may be granted to replace 
awards or amounts forfeited by a previous employer (buyout awards). Any buyout awards would be limited to what is considered 
to be a fair estimate of the value of remuneration forfeited and with equivalent terms (including vesting dates, performance 
conditions and malus/clawback provisions) to ensure that the cost to secure the right candidate is appropriate. As buyout awards 
may cover multiple years of awards from a previous employer, the grant value is not subject to the maximum limits described in this 
policy.
The Company may cover reasonable legal costs and certain relocation expenses in accordance with the Company’s relocation 
policy for new appointments.
The fees and benefits to be paid to a new Non-Executive Director will be determined in accordance with the terms described in the 
Remuneration Policy for Non-Executive Directors.
Service agreements
All Executive Directors have service agreements of an indefinite duration that can be terminated by either party by serving 12 
months’ notice. Under this policy this is the maximum notice period that may be applied to Executive Directors. The terms of the 
service agreements are considered to be in line with current best practice for Executive Directors. The service contracts are 
available for inspection on request from the Company’s offices.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Directors’ Remuneration Policy continued
126
0
£2,000,000
£4,000,000
£6,000,000
£8,000,000
'000s
£1,047
£3,997
£6,735
£8,441
100%
26%
15%
12%
29%
45%
34%
51%
27%
61%
000s
£692
£2,251
£3,707
£4,536
100%
31%
19%
15%
30%
39%
36%
45%
30%
55%
0
£2,000,000
£4,000,000
£5,000,000

Loss of Office
In the event of the termination of an Executive Director, the terms of the termination will be determined by reference to the service 
agreement, this policy, the rules of the relevant incentive plans, relevant regulatory requirements and the signing of a settlement 
agreement, as detailed in the table below:
Element
Policy
Notice period
– 12 months from either party.
– The Company may require that all or an element of the notice period be taken as gardening leave.
– The Company may elect to pay in lieu of notice for all or a portion of the contractual notice period. 
In this instance payment would be restricted to salary only and may be delivered monthly 
to mitigate loss.
– Any holiday entitlement will be pro-rated to reflect the proportion of the year employed. 
Any outstanding holiday entitlement must be used during the notice period.
– If an executive is dismissed for cause, there will be no notice period or payment made for loss 
of office.
Termination payments
Consistent with other employees, Executive Directors may receive payments to compensate them for 
the loss of employment rights on termination, subject to entering into a satisfactory settlement 
agreement. Payments may include a nominal amount for agreeing to non-solicitation and 
confidentiality clauses, insurance cover for a specified period following the termination date, 
outplacement services, legal fees or repatriation assistance.
In the event of redundancy, a payment may be made in accordance with the Company redundancy 
policy in effect at that time.
STI awards
A good leaver
i will be entitled to a pro-rated STI award for the period worked (excluding garden leave) 
during the year, determined and paid through the normal process and subject to normal terms, 
including deferral.
There is no entitlement to an STI award in the year of termination for a bad leaver.
Treatment of incentive 
awards
Unvested deferred STI awards for good leavers continue to their normal vesting date. Unvested 
awards for bad leavers will lapse.
Unvested LTIP awards for good leavers will continue to their normal vesting date, pro-rated for the 
time worked during the performance period. The Remuneration Committee has discretion to waive the 
pro-ration of LTIP awards, should they deem this to be appropriate. Unvested awards for bad leavers 
will lapse.
Vested LTIP awards subject to a holding period will remain subject to the holding period until the 
original release date.
All awards continue to be subject to their original terms, including malus, clawback and holding 
periods.
The Remuneration Committee has discretion to accelerate the vesting and release of awards for good 
leavers in exceptional circumstances.
Change of control
In the event of a change of control of the Company, the Remuneration Committee may determine that:
– STI awards for the year during which the change of control occurred may either continue to be 
determined on the basis of the whole year or may be pro-rated to the date of the change of control.
– Unvested deferred STI awards are exchanged or replaced with equivalent awards over shares in 
another company, continuing to their normal vesting date, or that the vesting of the awards is 
accelerated to the date of the change of control.
– Unvested LTIP awards are exchanged or replaced with equivalent awards in another company, 
continuing to their normal vesting date and subject to the same or equivalent performance 
conditions, or that the vesting of awards is accelerated to the date of the change of control. If the 
awards are accelerated, they will be subject to pro-ration and an assessment of the extent to which 
the performance conditions have been achieved. The Remuneration Committee has discretion to 
waive the pro-ration of LTIP awards if this is deemed appropriate.
i
Good leaver applies in the event of death, disability, redundancy and sale of the company/business in which an individual works. Other leavers may be 
granted good leaver status at the discretion of the Remuneration Committee (which may include retirement).
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Directors’ Remuneration Policy continued
127

Remuneration Policy for Non-Executive Directors
Element
Policy
Fees
Fees take account of the time commitment and responsibilities of the roles and market reference points 
for comparable FTSE organisations.
The Chair receives a base fee which is reviewed annually by the Remuneration Committee.
Non-Executive Directors receive a base fee and additional fees for other Board roles such as Chairship 
or membership of a Committee, acting as the Senior Independent Director or subsidiary Board roles. 
Fees are reviewed annually by non-conflicted members of the Board.
Benefits
The Chair is eligible to receive private medical insurance.
– The Chair and Non-Executive Directors are not eligible to participate in the Company’s pension or 
incentive arrangements.
– Benefits may be provided in specific circumstances to the Non-Executive Directors that are 
immaterial in nature and value, up to a maximum value of £1,000.
– Reasonable expenses may be reimbursed by the Company. The Company may pay any tax due on 
reimbursed expenses.
Recruitment
Fees for a new Non-Executive Director will normally be aligned with the fee structure applicable to 
other Non-Executive Directors at the time of appointment.
Notice period
– Chair: six months by either party without liability for compensation.
– Non-Executive Director: six months by either party without liability for compensation.
Key terms of 
appointment
The Chair and Non-Executive Directors are subject to annual re-election at the AGM.
Remuneration arrangements throughout the Company
The Committee has taken careful consideration of remuneration arrangements for employees across the Company in determining 
the Remuneration Policy and its implementation, and considers carefully the impact of Board or management decisions on pay on 
the wider employee population. Formal consultation with employees has not taken place on the development of the Policy, but 
insight into arrangements and conditions for the wider workforce is achieved through a combination of management and 
employee feedback and an engagement plan of formal and informal activities.
A Remuneration Policy is in place for establishing standards for the design and operation of remuneration across the Company, 
which has consistent principles to the Directors’ Remuneration Policy. Pension and benefit programmes are in place for all 
employees. Pension entitlement is aligned with that for the Executive Directors. The majority of benefits are also aligned.
All employees are eligible for an STI award annually, determined through a combination of Company and personal performance 
and subject to risk adjustment. LTI awards are used for senior management roles across the Company. Employees are eligible to 
participate in all-employee share schemes and discounted products on the same terms as the Executive Directors. The 
Remuneration Committee received information on remuneration across the Company, including average salary increases, the 
design and outcomes of incentive plans and the Group Chief Executive Officer pay ratio, when determining the proposed changes 
and implementation of the Remuneration Policy for Executive Directors.
Consideration of shareholder views on the Policy
The Committee engaged with 30 of our largest shareholders, representing c. 70% of share ownership, proxy advisory bodies and 
regulators. We received valuable feedback from the majority of our top shareholders and all advisory bodies. The Committee 
carefully reflected on all feedback received in finalising our proposals. Full details of the feedback received is provided on page 119.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Directors’ Remuneration Policy continued
128

This section provides an overview of the Directors' Remuneration Policy, the remuneration outcomes for 2024 and implementation 
decisions for 2025. Through our implementation and operation of the Policy we ensure alignment to the following principles:
Key principles underpinning our Directors’ Remuneration Policy
Sustainable, long term 
success of the Group and 
robust risk framework
– Clear alignment with the long-term interests of the Company through a significant proportion of 
executive packages being delivered in shares for three to five years and through our shareholding 
requirement policy, which includes a requirement to hold shares for two years post-employment.
– Remuneration appropriately balanced, recognising short and long-term performance.
– Financial and non-financial incentive measures that are focused on indicators of sustainable 
performance that position the company strongly for continued success.
– A robust and rigorous risk review of remuneration outcomes to ensure that these properly reflect 
overall Company performance from a financial, key stakeholder, conduct and reputational 
perspective, and within an effective risk management framework and culture.
High performing talent
– Ensuring clarity of our remuneration packages which are appropriately positioned relative to the 
scope and complexity of the roles and relevant market benchmarks, and designed to reflect and 
recognise performance.
Positive, safe and 
collaborative environment 
aligned to our purpose, 
values and culture
– Key focus on positive customer outcomes and quality of customer engagement.
– Strong alignment with our ambitious diversity targets and objectives to maintain a positive and 
engaging culture that provides equality of opportunity for all current and prospective colleagues.
– Promoting a positive culture in which the ‘how’ as well as the ‘what’ is recognised and valued, with 
a focus on colleagues and customers and demonstrable alignment between behaviours and 
remuneration outcomes.
Predictability and 
alignment with 
stakeholders
– Strong alignment of our executives with the experience of shareholders through the delivery of a 
significant proportion of remuneration in shares, with vesting and holding periods over five years 
and a robust shareholding requirement policy.
– Incentive plan measures aligned to customer outcomes and long-term sustainability measures 
that reflect and recognise the Company’s wider role and impact.
Simple and transparent
– Remuneration plans and programmes that are simple to understand and provide clear linkage to 
performance set in line with business strategy.
Compliant and focused 
on best practice
– Arrangements are fully compliant with all applicable regulatory and legal requirements and 
reviewed on a continuous basis to align with best practice as this continues to evolve.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Remuneration at a glance
Remuneration at a glance
129

Overview of the Directors’ Remuneration Policy
The following chart shows the operation of the key elements of our Directors’ Remuneration Policy. Summary details of the Policy 
are provided in the next section (total amounts in £’000). The charts detail the remuneration arrangements proposed for our Group 
Chief Executive Officer, Andrea Rossi, and our Chief Financial Officer, Kathryn McLeland. The target and maximum LTIP 
opportunities are subject to approval at the April 2025 AGM. 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Remuneration at a glance continued
130

Summary of the Directors’ Remuneration Policy and 2025 implementation 
References to the policy in this section and the detailed implementation section of the report align with the Remuneration Policy 
being submitted for approval at the 2025 AGM.
Base Pay
Operation
Normally reviewed annually with any increases 
usually taking effect from 1 April each year.
Opportunity
There are no prescribed maximum salary levels. 
The Committee considers a range of internal and 
external factors to ensure that base salaries are 
appropriate.
Performance
Individual and Company performance will be taken 
into consideration.
Benefits
Operation
Reviewed periodically against market practice 
taking consideration of benefits offered to 
colleagues across the Company.
Opportunity
Cover levels are defined within the terms of each 
benefit with maximum opportunity dependent on 
the terms of the insurer and individual 
circumstances.
Performance
There are no performance measures that apply to 
the provision of benefits.
Benefits provision includes but is not limited to:
– Life, disability and critical illness insurance
– Private health insurance (including partner and 
dependants) and annual health assessment
– Eligibility to participate in the Company 
Sharesave and Share Incentive Plan (SIP)
Pension
Operation
Defined contribution pension participation or cash 
in lieu.
Opportunity
13% of base salary per annum, aligned with the 
wider workforce.
Performance
There are no performance measures that apply to 
the provision of pension participation or cash in lieu.
Remuneration element 
and time horizon
Policy summary
2025 Implementation
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Remuneration at a glance continued
131
Effective 
1 April 
2025
£
Effective 
1 April
2024
£
%
increase
Andrea Rossi
 910,000  
910,000 
 0% 
Kathryn 
McLeland 
 603,000  
603,000 
 0% 
Wider workforce 2025 
(UK annual review 
spend)
3%
‘25 ‘26
‘27
‘28 ‘29
‘25 ‘26
‘27
‘28 ‘29
Contribution
2025
Contribution
2024
Andrea Rossi
 13% 
 13% 
Kathryn McLeland 
 13% 
 13% 
‘25 ‘26
‘27
‘28 ‘29

Short-term 
incentives (STI)
Operation
An annual incentive award subject to performance 
conditions assessed at the end of the calendar year. 
Performance outcomes are subject to a 
discretionary downward risk adjustment. 50% 
of any STI payable will normally be deferred 
into shares with equal pro-rata vesting over a three-
year period. Malus and/or clawback provisions 
apply to cash and deferred STI.
Opportunity
Up to a maximum of 250% of base salary, subject to 
performance. Threshold, target and maximum 
performance levels are established for each award.
Performance
Performance scorecards comprise a combination of 
financial and non-financial measures aligned to the 
Company’s strategic objectives and financial goals. 
Financial measures will normally comprise at least 
50% of the scorecard.
Financial measures comprise 60% and non-
financial measures 40% of the 2025 STI scorecard, 
which can be found on page 149. There are no 
changes to target and maximum STI opportunity as 
a percentage of base salary for 2025:
Long-term 
incentives (LTIP)
Operation
LTIP awards over M&G plc shares are normally 
granted annually subject to performance conditions 
assessed at the end of a three-year performance 
period. Vested shares are subject to an additional 
holding period of two years. Performance outcomes 
may be subject to a discretionary downward risk 
adjustment. Malus and clawback provisions apply 
to the award during the vesting and holding 
periods.
Opportunity
Subject to approval at the 2025 AGM, up to a 
maximum of 375% of base salary, subject to 
performance. Threshold, target and maximum 
performance levels are established for each award.
Performance
Performance scorecards may comprise a 
combination of financial and non-financial 
measures aligned to the Company’s strategic 
objectives and financial goals. Financial measures 
(including TSR) will normally comprise a minimum of 
75% of the scorecard.
Financial measures (including TSR) for 2025 will 
have an 85% financial weighting and 15% non-
financial weighting with sustainability measures 
aligned to diversity. The scorecard can be found on 
page 150.
The maximum LTIP awards for our Executive 
Directors in 2025 are as set out in the table below, 
subject to approval from shareholders at the 2025 
AGM:
Remuneration element 
and time horizon
Policy summary
2025 Implementation
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Remuneration at a glance continued
132
Target
STI %
2025
Maximum
STI %
2025
Andrea Rossi
 125% 
 250% 
Kathryn McLeland 
 112.5% 
 225% 
Deferral period
‘25 ‘26
‘27
‘28 ‘29
Holding
period
‘25 ‘26
‘27
‘28 ‘29
Maximum
LTIP %
2025
Maximum
LTIP %
2024
Andrea Rossi
 375% 
 250% 
Kathryn McLeland 
 275% 
 225% 

Shareholding requirements
The Group Chief Executive Officer and Chief Financial Officer must attain a shareholding requirement, currently set at 300% and 
250% of base salary but due to increase subject to shareholder approval at the 2025 AGM to 375% and 275% respectively, within 
five years of their appointment. Vested shares, after the sale of shares to fund tax liabilities, must be held until the requirement is 
met (unless there are exceptional circumstances). Unvested shares not subject to performance conditions count towards the 
requirement on a net-of-tax basis. In addition, shares subject to the shareholding requirement must be held in full for two years 
post-employment.
The shareholdings for Andrea Rossi and Kathryn McLeland are shown in the table below as at 31 December 2024, set against the 
current shareholding guideline. Having joined the Board in 2022, both are currently in compliance with the shareholding policy.
Name
Guidelines
Shares as a % of salary
Andrea Rossi
300% of base salary
100%
Kathryn McLeland
250% of base salary
 125% 
2024 Performance outcomes
The performance scorecard outcome for the 2024 STI was the same for both Executive Directors at 69.85%. A downward risk 
adjustment of 2.5% has been applied to the STI outcome to reflect that, while positive progress has been made building on the risk 
and control framework foundations previously put in place, further implementation work continues to be needed to further embed 
the framework. The impact of this leads to an effective outcome of 68.1% of maximum opportunity.
Kathryn McLeland has awards vesting under the 2022 LTIP. Performance against the scorecard measures is set out below with a 
vesting outcome of 62%. Further detail is provided on page 140. Andrea Rossi does not have awards vesting under the 2022 LTIP, 
as the first award under the M&G plc LTIP was granted to him in 2023 and is due to vest in 2026.
The component and total outcomes of the scorecards were as follows, including comparison to prior year, where applicable.
2024 STI – % of maximum opportunity
Financial 
Measures
Non-financial 
Measures
 STI scorecard 
Outcome
Outcome post 2.5% 
downward risk 
adjustment
Andrea Rossi
2024
 81.0% 
 53.2% 
 69.85% 
 68.10% 
Andrea Rossi
2023
 98.6% 
 51.9% 
 79.9% 
N/A
Kathryn McLeland
2024
 81.0% 
 53.2% 
 69.85% 
 68.10% 
Kathryn McLeland
2023
 98.6% 
 51.9% 
 79.9% 
N/A
2022 LTI – % of maximum opportunity
Financial 
Measure (excl. TSR)
TSR
 Sustainability 
(Diversity & Climate)
Risk & Conduct
Outcome
Kathryn McLeland
2024
 86.0% 
 33.8% 
 50.0% 
 30.0% 
 62.0% 
Neither Executive Director had LTIP awards vesting in 2024 and Andrea Rossi has no LTIP awards due to vest in 2025.
Remuneration outcomes
The Executive Directors’ 2024 single figure earnings are summarised below:
Fixed Remuneration 
£’000
STI 
£’000
LTIP 
£’000
Total (incl. ‘Other’) 
£’000
Andrea Rossi
2024
1,037
1,549
—
2,586
Andrea Rossi
2023
998  
1,748 
—  
2,745 
Kathryn McLeland
2024
685  
924 
999  
2,608 
Kathryn McLeland
2023
663  
1,043 
—  
1,706 
– Fixed remuneration includes salary, benefits and pension.
– The employer pension entitlement is delivered fully in the form of a cash in lieu allowance for both Executive Directors.
– STI includes both the cash and deferred elements of the STI awarded for the 2024 performance year.
– LTIP for Kathryn McLeland denotes the estimated vesting proceeds from the award granted in 2022 for the performance period 
ending 31 December 2024. 
– Additional details of the single figure methodology and incentive plan scorecards can be found in the Annual Report on 
Remuneration section from page 138.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Remuneration at a glance continued
133

Rationale for measures and link to strategy
The Committee has continued its review of the alignment of incentives to purpose and strategy during 2024. In 2023 we completed 
the first stage as part of the triennial policy review, which had a key focus on incentive scorecard simplification and commencing 
alignment to our refreshed strategy. We also refined the financial measures later in the year to ensure they properly reflected 
management delivery and shareholder value creation under IFRS 17 accounting standards and our strategic decision to re-enter 
the defined benefit pension de-risking market.
In 2024 the Committee has undertaken a further review of the scorecards for alignment to strategy and performance outcomes 
that will deliver long-term growth and shareholder value. We will continue to keep the alignment of incentives under review and 
shareholders should therefore expect further refinements in the performance measures that the Committee may determine for 
future performance periods.
A consultation with our largest shareholders has been conducted seeking feedback on our provisional proposals for the 
scorecards. A summary of the feedback is provided below and was duly considered in helping us to finalise the proposals.
What is changing in the 2025 STI
The Committee is satisfied that the updates made to the STI scorecard in 2023 have been effective and remain appropriate. 
However, following our consultation exercise, we will introduce a third financial measure – Net client flows from open business – to 
the scorecard which is directly aligned with our strategic growth ambitions. 
The weighting and mix of non-financial measures is unchanged, however we have refined the customer and risk measures to 
ensure they continue to drive the intended outcomes and behaviours. The summary table below illustrates the changes with 
further details of the measures provided in the next section:
2024 STI Scorecard
2025 STI Scorecard
Financial
30% - Operating capital generation excluding new 
business strain (OCG excluding NBS)
30% - AOP and Operating change in CSM 
(AOP + CSM)
25% - OCG excluding NBS
25% - AOP + CSM
10% - Net client flows from open business
Non-financial 40% - Customer, Colleagues and Risk
40% - Customer, Colleagues and Risk
What is changing in the 2025 LTIP
The primary change is an increase in the financial weighting in the scorecard to accommodate the addition of one further financial 
measure aligned to growth – a three-year Group Adjusted Operating Profit growth measure. Combined with the existing capital 
generation measure, the addition of an AOP growth measure embeds alignment to the targets underpinning the next phase of the 
strategic objectives for financial strength, simplification and growth:
– Three-year operating capital generation (excluding new business strain) target of £2.7bn, aligned to our strategic target with 
significant outperformance stretch in the performance range; and
– Average growth in adjusted operating profit of 4-8% per annum over three years with a midpoint/target in excess of our 
strategic objective to grow by 5% or more on average over the period, with further stretch in the performance range.
An update to our sustainability strategy is ongoing and scheduled to be completed and communicated in 2025. Given the 
significant progress already made towards our mid-term own emissions reduction target, we have removed this measure from the 
scorecard in 2025. Sustainability will therefore comprise diversity measures only in 2025 and, in light of this, we are applying a 
lower sustainability weighting of 15%. The Committee will review sustainability measures for 2026 as the updated sustainability 
strategy is embedded.
Finally, we have made small amendments to the TSR peer group, removing the two least aligned companies from the current FTSE 
peers, and replacing them with more aligned European peers. The inclusion of these new peers is considered appropriate on the 
basis that they provide materially better alignment to M&G’s business scope and our strategic objective to grow our Asset 
Management business in Europe. We have included further detail on the updated TSR peer group on page 136. 
The summary table below illustrates the changes with further details of the measures provided in the next section:
2024 LTIP Scorecard
2025 LTIP Scorecard
Financial
50% - Cumulative OCG excluding NBS
40% - Cumulative OCG excluding NBS
20% - Adjusted operating profit growth
TSR
25% - Relative TSR against bespoke peer group (TSR)
25% - Relative TSR against bespoke peer group (TSR)
Non-financial
25% - Sustainability (Gender, Ethnicity and Own 
Emissions)
15% - Sustainability (Gender and Ethnicity)
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Remuneration at a glance continued
134

Our incentive scorecards continue to retain an appropriate balance between performance and how it is delivered, which is critical 
for M&G’s long-term success and sustainable shareholder value creation. Key aspects of non-financial performance include risk 
management effectiveness, customer experience and outcomes, conduct, culture and diversity, demonstrating alignment with our 
stakeholders:
Customers
Customer outcome measures embedded in the STI scorecard
Colleagues
Colleague engagement is an established measure in the STI scorecard and Diversity is in our LTIP scorecard
Communities
Diversity measures embedded in the LTIP scorecard
Shareholders
Alignment to the shareholder experience via:
– The relative TSR component within the LTIP scorecard
– Focus on capital generation which underpins our ability to pay a dividend
– Deferral into shares of a significant proportion of annual STI awards with vesting over three years
– Share ownership and post-vesting holding requirements for our senior executives
Consideration of shareholder views
Our proposal to introduce an additional financial measure to the LTIP aligned with our strategic growth objectives was well 
received by major shareholders. The proposal to down-weight sustainability in the scorecard for 2025, with a further review to be 
undertaken during 2025 in light of the updated sustainability strategy, was also supported. We also received very clear feedback 
that non-financial measures should only be included if relevant to strategy and the creation of shareholder value, with transparent 
and stretching targets, which the Committee fully supports. 
We also received additional feedback emphasising the importance of having measures that were dependent on delivering growth 
across all segments of the Group and clearly lead to the creation of shareholder value; continued mixed views on the use of TSR; 
requirement for all measures to have sufficient weighting to have a meaningful impact on behaviours and outcomes; the extent of 
overlap in the financial measures across the STI and LTIP scorecards; the need for LTIP targets to be genuinely stretching; and 
support for the Committee’s intention to incorporate a growth measure into the STI scorecard in 2026.
The feedback received has been taken into account in the final scorecards recommended for implementation in 2025. We have 
adhered to the principles of ensuring that all measures are fully aligned to our strategy, growth ambitions and external targets with 
stretching performance ranges. 
The Committee acknowledges the feedback in respect of the overlap in certain financial measures across the scorecards. The 
changes we are proposing will reduce the extent of this overlap, as the introduction of growth measures result in a lower weighting 
for Operating capital generation in both scorecards. The new LTIP profit measure is also differentiated from the STI profit measure, 
which includes operating change in contractual service margin. Operating capital generation remains a critical KPM for the 
business and shareholders, for which it is important to set targets and measure performance both annually and over the longer 
term. We believe that the scorecards retain an appropriate balance of value and growth measures. We are, however, committed to 
reviewing this annually in order to ensure continued effectiveness.
Performance measures
The 2025 scorecards remain in accordance with the policy, which defines that the performance conditions may comprise a 
combination of financial and non-financial measures, with financial measures comprising at least 50% for STI and at least 75% 
(including TSR) for the LTIP. All measures have transparent, quantifiable targets and performance ranges.
The definitions of the financial measures are provided on page 152.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Remuneration at a glance continued
135

The performance conditions and weightings for 2025 are illustrated in the following tables: 
STI
¢ Financial
 60% 
Operating capital generation excluding NBS
 25% 
Adjusted operating profit before tax plus operating change in CSM
 25% 
Net client flows from open business
 10% 
¢ Non-financial
 40% 
Customers
 20% 
Colleagues
 10% 
Risk and controls
 10% 
LTIP
¢ Financial
 85% 
Cumulative operating capital generation excluding NBS
 40% 
Adjusted operating profit growth
 20% 
Relative total shareholder return
 25% 
¢ Non-financial
 15% 
Diversity (Gender)
 7.5% 
Diversity (Ethnicity)
 7.5% 
2025 Financial measures 
The financial measures in our incentive scorecards are based on the Group’s Alternative Performance Measures, which are aligned 
with M&G’s long-term performance, external financial targets and shareholder experience.
Operating Capital Generation excluding new business strain (STI and LTIP) 
Operating capital generation (defined on page 152) is an alternative performance measure which demonstrates the longer-term view of 
the movements in our capital surplus. Operating capital generation is aligned to our external targets and is reflective of performance that is 
within management’s control to deliver. The Committee decided to adopt an adjusted metric that excludes new business strain in order to 
ensure the measurement of current management’s performance is not impacted by the regulatory requirement to hold additional capital 
against new business written. New business strain is a component of underlying capital generation in the Life segment.
Adjusted operating profit before tax (STI and LTIP)
Adjusted operating profit before tax (defined on page 152) is the Group’s non-GAAP alternative performance measure used to 
demonstrate the longer-term performance of the Group as it is less affected by short-term market volatility and non-recurring 
items than profit before tax.
For the short-term incentive this is combined with operating change in contractual service margin (see below) to create a measure 
aligned to growth and management actions.
For the long-term incentive the measure is defined as the average growth achieved over the three-year performance period.
Operating change in contractual service margin (CSM) (STI)
The Committee previously decided to add the operating change in contractual service margin, our IFRS 17 related alternative 
performance measure for the Life segment (defined on page 152) to adjusted operating profit before tax, to ensure that the 
incentive recognises growth and management actions in the period in which they were taken.
Net client flows from open business (STI)
Net flows from open business is a key performance measure, which consists of net client flows from Asset Management, PruFund, 
Shareholder annuities, and the elements of Other Life which are open to new business. It excludes net flows from our Traditional 
with-profits business, platform and certain elements of Other Life closed to new business. See page 152 for the full definition.
Relative total shareholder return (LTIP)
A long-term measure, which ensures direct alignment of remuneration outcomes to shareholder experience relative to a peer group. Our 
peer group comprises selected FTSE 350 and European peers based on comparable size, business scope and geography. This approach 
ensures close alignment to M&G’s core business activities of asset management and life and geographic coverage. The peer group has 
been updated, replacing Hargreaves Lansdown and 3i Group with Amundi and DWS. The peer group therefore now comprises:
– Amundi – Aberdeen – Ashmore – Aviva – DWS – ICG – Jupiter – Just Group – Legal & General – Man Group
– Ninety One – Phoenix Group – Quilter – Rathbone – Schroders – St James’s Place
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Remuneration at a glance continued
136

2025 Non-financial measures 
Across our STI and LTIP we have non-financial measures aligned with our purpose, strategy and culture. These measures ensure 
that there is an appropriate balance between our performance and how that performance has been delivered. The following 
updates have been applied to non-financial measures in 2025:
– Life customer measures: an adviser satisfaction measure is being added alongside the customer Net Promoter Score (NPS) 
measure to give broader coverage of customer outcomes. Adviser satisfaction is indicative of whether the business is providing 
good service and outcomes for customers;
– Risk measures: the measure for self-identified issues is being replaced with a new measure monitoring the percentage of high/
very high issues reopened at high/very high by assurance providers. Self-identified issues will continue to be monitored as a 
broader control environment indicator, but given sustained performance levels and strong management focus it was not 
considered necessary to retain this measure within the STI scorecard. The new measure is another key indicator of the control 
environment providing additional focus on the quality of closure of high/very high issues.
– Sustainability measures: given the significant progress already made towards our mid-term own emissions reduction target, we 
have removed this measure from the scorecard in 2025. Sustainability will therefore comprise diversity measures only with a 
lower weighting of 15%. The utilisation of climate measures for future awards will be reviewed during 2025 following the update 
to the sustainability strategy.
Customer measures (STI)
Customer measures are key to the successful execution of our strategy, and to understanding and delivering good customer 
outcomes. We include the following measures:
– Life customers: (a) two measures aligned to addressing and improving our customer net promoter and advisor satisfaction 
scores; and (b) With-Profits Fund investment performance relative to benchmark.
– Investment management customers: (a) investment performance of wholesale funds; and (b) investment performance of 
institutional funds, relative to benchmarks and objectives. 
Colleague and risk measures (STI)
– Colleague measure: aligned to the sustainable engagement outcome from an average of the colleague OneVoice surveys, 
aligned with embedding our culture and supporting a safe, respectful and inclusive environment for colleagues.
– Risk and control environment measures: aligned with our commitment to operate within an embedded risk culture and strong 
risk governance framework.
Sustainability measures (LTIP)
Sustainability measures aligned to our strategy and external commitments for diversity.
– Diversity (gender) – aligned to our external commitment to achieve 40% gender representation from the end of 2025 onwards, 
with additional stretch in the target; and
– Diversity (ethnicity) – target aligned to our external commitment to achieve and maintain 20% ethnicity representation from the 
end of 2025 onwards.
Find out more about our scorecard measures on pages 149 and 150
Link to strategy and purpose
The financial measures used for remuneration are primary indicators of M&G’s long-term performance and how we are delivering 
against our strategic pillars of financial strength, simplification and growth. Total shareholder return aligns with our performance in 
delivering value to shareholders through improvements in our financial performance and outlook, driven by the execution across 
our three strategic pillars and how we serve our customers. Non-financial measures ensure there is appropriate balance with how 
we deliver performance and underpin our purpose to give everyone real confidence to put their money to work:
Our strategic pillars
Metric
Maintain our 
financial strength
Simplify 
our business
Deliver 
profitable growth
Purpose
Operating capital generation excluding NBS
û
û
û
Adjusted operating profit before tax 
û
û
û
Operating change in CSM
û
û
û
Net client flows from open business
û
û
û
Relative total shareholder return
û
û
û
û
Customer measures
û
û
Colleague and risk measures
û
û
Sustainability measures
û
Find out more about our strategy on pages 10-11
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Remuneration at a glance continued
137

Single figure remuneration
In this section
Single figure total remuneration table (Audited)
Single figure remuneration – Base salary
Single figure remuneration – Benefits (Audited)
Single figure remuneration – Pension (Audited)
Single figure remuneration – Short-Term Incentives (STI) (Audited)
Single figure remuneration – Long-Term Incentive Plan (LTIP) vesting in year (Audited)
Single figure remuneration – Other (Audited)
Total shareholder return performance graph and Group Chief Executive Officer pay
Non-Executive Director single figure total remuneration table (Audited)
Single figure total remuneration table (Audited)
The following table provides the 2024 single figure remuneration for the Executive Directors, with prior year for comparison where 
applicable.
Year
Executive Director
Base Salary 
£’000
Benefits 
£’000
Pension 
£’000
Total fixed 
remuneration 
£’000
STI £’000
LTIP £’000
Total variable 
remuneration 
£’000
Total £’000
2024
Andrea Rossi
901
19
117
1,037  
1,549 
—  
1,549  
2,586 
2023
Andrea Rossi
875
9
114
998  
1,748 
—  
1,748  
2,745 
2024
Kathryn McLeland
597
10
78
685  
924 
999  
1,923  
2,608 
2023
Kathryn McLeland
580
8
76
663  
1,043 
—  
1,043  
1,706 
Notes to the single figure table
– Fixed remuneration includes salary, benefits and pension.
– The employer pension entitlement is delivered fully in the form of a cash in lieu allowance for both Executive Directors.
– STI includes both the cash and deferred elements of the STI awarded.
– The LTIP for Kathryn McLeland denotes the estimated vesting proceeds from an award granted in 2022 for the performance 
period ending 31 December 2024. This is subject to an additional two-year holding period.
– Andrea Rossi does not have awards vesting under the 2022 LTIP, as the first award under the M&G plc LTIP was granted to him 
in 2023 and is due to vest in 2026.
– The price used to calculate the value of the vesting M&G plc shares for the 2022 LTIP in respect to Kathryn McLeland is £1.9976 
using an average of the closing price for the final three months of 2024. The actual share price and vesting value will be 
determined upon vesting and disclosed in the 2025 Annual Report on Remuneration.
Single figure remuneration – Base salary
A 4% salary increase was awarded to both Andrea Rossi and Kathryn McLeland, taking effect in April 2024. This was the first 
increase to apply since their respective appointments in 2022, and was below the wider workforce increase for 2024 of 4.6%.
Single figure remuneration – Benefits (Audited) 
Benefits include the total value of all benefits provided in respect of the year ended 31 December 2024. For both Executive 
Directors these comprise life, disability and critical illness insurance, private medical cover, eligibility for health assessments, and 
the gross taxable value of expenses relating to travel.
Andrea Rossi
Kathryn McLeland
2024
£’000
2023 
£’000
2024
£’000
2023
£’000
Healthcare and insurances
12
9
9
8
Travel
7
—
1
—
Total
19
9
10
8
Single figure remuneration – Pension (Audited)
Executive Directors receive a 13% employer pension contribution which they may receive in part or in full in cash. The employer 
pension entitlement is delivered fully in the form of a cash in lieu allowance for both Executive Directors. The contribution rate and 
delivery options are in line with other colleagues who participate in the Company’s defined contribution pension plan. Executive 
Directors do not accrue benefits under any legacy company defined benefit pension plans. 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Annual Report on Remuneration
Annual Report on Remuneration
138

Single figure remuneration – Short-Term Incentive (Audited)
For the purpose of determining the 2024 STI outcome, the Remuneration Committee assessed the performance of the Company 
and the individuals by reference to the 2024 STI scorecard, which included a combination of financial and non-financial measures, 
as follows:
2024 Executive Director STI scorecard outcome
2024 STI Scorecard
Weighting
Threshold
 0%
Target 
50%
Maximum 
100%
Actual
Outcome 
% of 
maximum
Weighted 
Outcome 
% of 
maximum
Financial
Adjusted operating profit before tax plus operating change 
in contractual service margin (CSM) 
 30% 
928
1,092
1,256
1,131
 61.9% 
 18.58% 
Operating capital generation, excluding new business 
strain (£m)
 30% 
742
873
1,004 1,090
 100% 
 30.0% 
Non-financial
Customer: Life - Net Promoter Score
 5% 
17
18
21
22
 100% 
 5.0% 
Customer: With-Profits Fund investment performance over 
benchmark (three-year)
 5% 
 0% 
 1% 
 3%  4.3% 
 100% 
 5.0% 
Customer: Investment performance of Wholesale Funds 
relative to benchmark (one and three-year)
 5% 
 50% 
60%
70%  48.3%
 0% 
 0 %
Customer: Investment performance of Institutional Funds 
relative to benchmark (one and three-year)
 5% 
 50% 
60%
70%  77.3% 
 100% 
 5.0% 
Colleague: sustainable engagement index
 10% 
69
72
75
69.0
 0% 
 0% 
Risk and Controls: % high/very high issues overdue 
(average over the year)
 5% 
10%
5%
0%
 2.2% 
 78.0% 
 3.9% 
Risk and Controls: % self-identified of total issues raised
 5% 
75% 82.5%
90%  82.1% 
 47.3% 
 2.37% 
Scorecard outcome
 100% 
 69.85% 
Risk adjustment (2.5% of the scorecard outcome)
 (1.75%) 
Final outcome
 68.10% 
Definitions
Definitions and further details of the above measures can be found on pages 152-153.
Consideration of risk
A downward risk adjustment of 2.5% has been applied to the STI outcome to reflect that, while positive progress has been made 
building on the risk and control framework foundations previously put in place, further implementation work continues to be 
needed to further embed the framework. The impact of this leads to an effective outcome of 68.1% of maximum opportunity.
Consideration of individual performance 
The Committee considered individual performance of the Executive Directors and concluded that the formulaic outcome of the STI 
scorecard, including the downward adjustment as described above, was appropriate in the context of their personal contribution 
over the performance period.
Deferral policy 
50% of any STI amount awarded is deferred for three years in M&G plc shares, subject to continued employment, good leaver and 
malus provisions. Dividend equivalents accrue on a reinvestment basis during the vesting period.
STI opportunity and outcome
The maximum STI opportunity for the Group Chief Executive Officer and Chief Financial Officer roles remained unchanged at 250% 
of base salary and 225% of base salary respectively. The STI amounts in the single figure table reflect awards to be delivered in 
2025 in respect of 2024 performance, inclusive of both cash and deferred elements, as follows:
Executive Director
Maximum STI Opportunity
£’000
Total STI Outcome 
£’000
Cash STI 
£’000
Deferred STI 
£’000
Andrea Rossi
2,275
1,549
774.5
774.5
Kathryn McLeland
1,357
924
462
462
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Annual Report on Remuneration continued
139

Single figure remuneration – LTIP vesting in year (Audited)
The LTIP award granted to Kathryn McLeland in 2022 under the M&G Performance Share Plan will vest on the basis of performance 
measured at the end of 2024. Andrea Rossi has no LTIP awards vesting in respect to the 2024 performance year.
2022 LTIP Scorecard
Weighting
Measure
Period
Threshold
Target
Maximum
Actual
Outcome 
% of 
maximum
Weighted 
outcome 
% of 
maximum
Vesting
 0% 
 50% 
 100% 
Capital
 50% Cumulative operating capital 
generation (£m)
1/1/22–
31/12/24
2,108
2,480
2,852
2,749
 86% 
 43% 
Diversity
 7.5% 
Gender - % of women at the 
senior leadership level
 36% 
 38% 
 40% 
 36% 
0%
0%
Climate
 7.5% 
Own operations carbon 
emissions reduction 
 18.4% 
 21% 
 23.6% 
 35% 
 100% 
 7.5% 
Risk & Conduct
 10% 
Qualitative assessment
30%
30%
3%
Vesting
 25% 
 100% 
Relative TSR
 25% 
Percentile ranking relative 
to peer group
1/1/22–
31/12/24
50th
p’cile
75th
p’cile
53rd
 33.8% 
 8.5% 
Performance outcome
 62% 
Notes to the 2022 LTIP scorecard
Cumulative operating capital generation
See the definitions table on page 152.
Sustainability measures of Diversity and Climate
Details of these measures are set out on page 153.
Risk and Conduct
The Committee considered a range of factors in determining the outcome of the qualitative Risk and Conduct measure. They 
observed that over the three-year period the business had generally operated within risk appetite and policy limits, and in 
particular, policy compliance was maintained at a high level. It was observed that there had been incremental improvements in the 
control environment in each of the three years of the performance period and that, while implementation work identified in 2024 
needs to continue into 2025, the positive progress was acknowledged. Taking consideration of all of these factors, the Committee 
concluded that an outcome of 30% was appropriate.
Relative Total Shareholder Return (TSR) outcome 
For the 2022 LTIP M&G plc TSR was measured against a peer group constituted of FTSE 100 Financial Services companies 
excluding investment trusts. The starting point for TSR was based on a 30-calendar day average of M&G plc and peer group 
companies preceding the performance period. The end point was based on an average of the last 30-calendar days of the 
performance period. 
Vesting of 2022 LTIP award 
The table below shows the following information for the 2022 awards granted under the M&G Performance Share Plan that are due 
to vest in 2025:
– the original grant value of the award and performance outcome;
– the number of shares under award at the vesting date including dividend equivalents that have accrued during the performance 
period and the number of shares vesting based on the performance outcome;
– the estimated value of the vesting shares using the average closing price for the final three months of 2024, £1.9976; and
– the vesting value attributable to the accrual of share price growth and dividend equivalents over the performance period. This 
has been calculated as the difference between the grant value, which was made at a share price of £2.027, adjusted for the 
performance outcome and the estimated vesting value. As the grant price was higher than the estimated vesting price, the value 
attributable to share price growth is negative.
Grant Value £
Performance 
outcome
Shares under 
award at vesting
Shares vesting
Estimated value 
of shares 
vesting £
Value attributable 
to share price 
movement £
Value attributable 
to dividend 
equivalents £
Kathryn McLeland
1,305,000
62%
806,549
500,060
998,921
(11,736)
201,557
Andrea Rossi has no LTIP awards due to vest in 2025.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Annual Report on Remuneration continued
140

Consideration of risk 
The Committee received an independent review of the control environment and key risk and compliance matters from the Chief 
Risk and Compliance Officer, as well as input from the Risk Committee and the subsidiary Risk Committees for PAC and MGG. The 
Committee noted positive progress has been made across M&G plc during 2024 in building on the risk and control framework 
foundations previously put in place. They acknowledged that implementation work identified in 2024 needs to continue into 2025, 
including consistency of Group-wide Key Control Assessments across the business. The review framework considers the 
management of individual risks (for example conflicts of interest risk) and risk outcomes, such as customer outcomes, with specific 
output received in respect of notifiable event impacts; compliance with Group policy requirements; risk appetite assessment; and 
regulatory feedback. Taking into consideration all information from the report, the Committee considered it appropriate to make a 
downward risk adjustment of 2.5% to the formulaic outcome of the 2024 STI, and no risk-related adjustment to the vesting of the 
2022 LTIP.
Total shareholder return performance graph and Group Chief Executive Officer pay 
The performance graph shows the Total Shareholder Return of M&G plc compared to the index constituents of the FTSE 100, 
FTSE 100 financial services companies (excluding investment trusts), and a peer group of FTSE 350 sectoral firms aligned to the 
Group’s core business activities (asset management and life) for the period beginning October 2019 and ending in December 2024. 
The comparator performance data selected reflects M&G plc’s membership of the FTSE 100 index. The FTSE 100 financial services 
sector (excluding investment trusts) is used to measure relative TSR performance in the 2022 LTIP scorecard, and a bespoke FTSE 
350 sectoral peer group is selected for LTIP awards granted in 2023 and 2024, being more closely aligned to M&G’s core business 
activities and geographic coverage.
Total shareholder return performance graph 
M&G 
FTSE 100 
FTSE 100 FS (excluding investment trusts) 
FTSE 350 sectoral peers
21/10/2019
31/12/2019
30/6/2020
31/12/2020
30/6/2021
31/12/2021
30/6/2022
31/12/2022
30/6/2023
31/12/2023
30/6/2024
31/12/2024
20
40
60
80
100
120
140
160
180
The following table sets out a breakdown of Chief Executive remuneration for the performance years 2019 to 2024 inclusive.
2019 
John Foley
2020 
John Foley
2021 
John Foley
2022 
John Foley/
Andrea Rossi
2023
Andrea Rossi
2024
Andrea Rossi
Total remuneration (£’000)
3,281
4,036
4,597  
6,990 
2,745
2,586
STI as % of maximum
64.3%
59.4%
70.15%
50.6%
 79.9% 
68.1%
LTIP as % of maximum
63.5%
59.6%
52.6%
85.5%
N/A
N/A
Andrea Rossi does not have an LTIP award vesting in respect to 2024 (the final vesting outcome of the 2022 LTIP is 62% of 
maximum as set out on page 140 of this report).
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Annual Report on Remuneration continued
141

Non-Executive Director single figure total remuneration table (Audited) 
The total remuneration for the full year ended 31 December 2024 for the Chair and each Non-Executive Director is detailed below:
Fees for 2024 
£’000
Benefits for 2024
£’000
2024 Total 
£’000
Fees for 2023 
£’000
Benefits for 2023
£’000
2023 Total 
£’000
Sir Edward Braham
525.0  
0.3  
525.3 
525.0  
— 
525.0
Clive Adamson
254.8
7.2
262.0
252.5
1.3
253.8
Clare Chapman
117.3
16.4
133.7
115.0
2.6
117.6
Paul Evans
32.4
3.3
35.7  
—  
—  
— 
Dev Sanyal
112.3
21.5
133.8
110.0
28.4
138.4
Elisabeth Stheeman
46.3  
0.4 
46.7  
—  
—  
— 
Clare Thompson
217.3  
0.7 
218.0
203.2  
— 
203.2
Massimo Tosato
344.8
26.3
371.1
342.5
26.6
369.1
Notes to the table: 
– Benefit values comprise the gross taxable value of expenses relating to travel, including international travel to and from the UK, 
accommodation and other expenses incurred while undertaking duties as Non-Executive Directors of the Company. 
– Sir Edward Braham is eligible for private medical insurance but has not taken up this benefit during his tenure.
– Clive Adamson’s fees include £110,000 for his role on the PAC Board during 2024 and 2023.
– Paul Evans joined the Board on 1 October 2024 and Elisabeth Stheeman on 1 August 2024. Fees and benefits reflect values from 
these dates.
– Fees for Clare Thompson include £35,000 in respect of her position as Chair of the IFDL Board.
– Massimo Tosato’s 2024 and 2023 fees include £250,000 for his role of Chair of the MGG, MAGIM and MAGAIM Boards. 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Annual Report on Remuneration continued
142

Directors’ share interests and other payments (Audited)
In this section
Awards granted in 2024 (Audited)
Directors’ share interests (Audited)
Payments to past Directors (Audited)
Payments for loss of office (Audited)
Awards granted in 2024 (Audited)
The following table provides the details of scheme interests awarded to the Executive Directors during 2024:
Plan
Participant
Type of award
Basis of award
Grant date
End of 
performance 
period
Face value 
at grant 
£’000
Number 
of shares 
awarded
% payable 
for threshold 
performance
Deferred Incentive 
Plan (STI)
Andrea 
Rossi
Conditional 
award
Deferred STI: 
50%
28/03/24
31/12/26
873.9  369,986 
N/A
Performance 
Share Plan (LTIP)
Andrea 
Rossi
Nil-cost options
% of salary: 
250%
28/03/24
31/12/26  
2,275.0  963,166 
 6.25% 
Deferred Incentive 
Plan (STI)
Kathryn 
McLeland
Conditional 
award
Deferred STI: 
50%
28/03/24
31/12/26
521.3  220,723 
N/A
Performance 
Share Plan (LTIP)
Kathryn 
McLeland
Nil-cost options
% of salary: 
225%
28/03/24
31/12/26  
1,356.8  574,407 
 6.25% 
Notes on the scheme interests table: 
Andrea Rossi and Kathryn McLeland were granted an LTIP award at 250% and 225% of salary respectively under the M&G 
Performance Share Plan on 28 March 2024, subject to the performance conditions set out in the table below. The awards have a 
vesting date of 28 March 2027 and are subject to a further two-year holding period. 
Andrea Rossi and Kathryn McLeland also received deferred STI awards of M&G plc shares on 28 March 2024, representing the 
50% deferred value of their 2023 STI.
The number of shares granted under deferred STI and LTIP awards was calculated using the average middle-market closing share 
price for the three business days immediately preceding the award date of £2.362. 
Performance conditions for LTIP awards granted in 2024
Weighting
Threshold
Target
Maximum
Vesting
 0% 
 50% 
 100% 
Cumulative operating capital generation excluding new business 
strain (NBS) (£m)
 50% 
2,640
3,106
3,572
Diversity - Gender
 8.33% 
 38% 
 40% 
 42% 
Diversity - Ethnicity 
 8.33% 
 10% 
 20% 
 22% 
Climate – own emissions reduction (from 2019 baseline)
 8.33% 
 43% 
 46% 
 49% 
Vesting
 25% 
 100% 
Relative TSR
 25% 50th p’cile
75th p’cile
Definitions 
Definitions for the above measures are provided on pages 152 and 153.
Measurement and vesting
All performance conditions have straight-line vesting between points and are measured over the three-year period 1 January 2024 
to 31 December 2026.
For all performance conditions other than TSR there is 0% vesting for performance at or below threshold, 50% at target and 100% 
at maximum with straight-line interpolation between these points.
The starting point for TSR is based on a 30-calendar day average of M&G plc and peer group companies preceding the 
performance period. The end point will be based on an average of the last 30-calendar days of the performance period. For this 
metric there is 0% vesting for performance below threshold, 25% for achieving the median (threshold performance) and 100% 
vesting for achieving upper quartile or above, with straight-line interpolation between these points. The peer group consists of a 
selection of FTSE 350 sectoral peers selected on objective criteria in terms of comparable size, business scope and geography and 
aligned to M&G’s core business activities (asset management, life and wealth management), and for 2024 comprises:
3i Group – Aberdeen – Ashmore – Aviva – Hargreaves Lansdown – ICG – Jupiter – Just Group – Legal & General
– Man Group – Ninety One – Phoenix Group – Quilter – Rathbone – Schroders – St James’s Place
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Annual Report on Remuneration continued
143

Directors’ share interests (Audited)
The following table shows the interests that each Director and where applicable their connected persons had in M&G plc shares as 
at 31 December 2024. This comprises personally/legally owned shares, shares purchased and held within the Company’s Share 
Incentive Plan (SIP) and unvested shares under deferred STI and LTIP awards.
Upon vesting, shares awarded under the LTIP are subject to a two-year holding period. Neither Executive Director currently has 
vested shares subject to the holding period. Fully owned shares are included in the ‘Shares owned outright’ column in the table 
below. The value of the shares has been calculated using the average closing M&G plc share price for the final three months of 
2024, which was £1.9976.
Name
Shares 
owned 
outright 
Subject 
to SIP
Deferred STI 
shares 
(Conditional 
awards)
Unvested LTIP 
awards subject 
to performance 
conditions 
(Nil -cost 
options)
Total
Value
Multiple 
of salary 
(all interests)
Andrea Rossi
 200,456  
—  484,756  
2,398,727  3,083,939  £6,160,477 
 677% 
Kathryn McLeland
 
176,620  
—  376,700  
2,237,350  2,790,670  £5,574,642 
 924% 
Edward Braham
 250,050  
—  
—  
—  
250,050  
£499,500 
—
Clive Adamson
 
9,100  
—  
—  
—  
9,100  
£18,178 
—
Clare Chapman
 
—  
—  
—  
—  
—  
— 
—
Paul Evans
 
—  
—  
—  
—  
—  
— 
—
Dev Sanyal
 
—  
—  
—  
—  
—  
— 
—
Elisabeth Stheeman
 
—  
—  
—  
—  
—  
— 
—
Clare Thompson
 
22,100  
—  
—  
—  
22,100  
£44,147 
—
Massimo Tosato
 274,900  
—  
—  
—  
274,900  
£549,140 
—
There were no changes to the Directors’ interests in ordinary shares between 31 December 2024 and 12 March 2025.
Shareholding guidelines
The Executive Directors are required to build up and maintain a shareholding in the Company under the Directors’ Remuneration 
Policy. The holding requirement must be achieved within five years of the introduction of the policy in 2020 (or recruitment date for 
new Executive Directors). Having joined the Board in 2022 both Andrea Rossi and Kathryn McLeland are currently in compliance 
with the shareholding policy. The guideline in the table below is that which applied as at 31 December 2024, and does not take into 
account the increased shareholding guidelines of 375% for the Group CEO and 275% for the CFO within the revised Directors 
Remuneration Policy being proposed for approval at the April 2025 AGM.
Name
Guidelines
Shares as a % of salary
Andrea Rossi
300% of base salary
 100% 
Kathryn McLeland
250% of base salary
 125% 
Holdings as a percentage of salary are shown for Andrea Rossi and Kathryn McLeland as at 31 December 2024. Shares counting 
towards the holding requirement are shares owned outright, vested conditional awards subject to a holding period and unvested 
deferred STI awards that do not have performance conditions on a net-of-tax basis. 
Payments to past directors and for loss of office (Audited)
No fees or payments were made to past directors and there are no payments for loss of office to report.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Annual Report on Remuneration continued
144

Remuneration arrangements throughout the Company
In this section
Workforce remuneration
Group Chief Executive Officer pay ratio
Directors vs average employee pay
Relative importance of spend on pay
Workforce remuneration
A Remuneration Policy is in place for establishing standards for the design and operation of remuneration across the Company, 
and is based on principles consistent with the Directors’ Remuneration Policy. The core components of remuneration and how they 
are operated for colleagues across the Company are explained in the table below.
The Board has an established approach to how it engages with colleagues, including both formal and informal meetings, and takes 
careful consideration of conditions across the wider workforce in reaching its decisions. During 2024, there were a number of 
formal sessions between Non-Executive Directors and colleagues from across the Group. The Non-Executive Directors attended 
sessions during the year, with colleagues across different geographies and seniority. The purpose of these regular sessions is to 
give our Board members the opportunity to engage directly with colleagues, gain insights into M&G’s culture and understand 
colleague views and interests. The Board visited the Kildean, Stirling office in September 2024 and held a variety of colleague 
events including a Town Hall and breakout groups with NEDs and colleagues. In addition other Town Halls with Q&A’s took place in 
both London and Kildean during the year, which were attended by members of the Board.
Executive remuneration was not specifically discussed at these events but colleagues had the opportunity to raise questions and 
issues of importance to them. In addition the Board held discussions on the all-colleague OneVoice survey that tracks engagement 
and feedback and reviewed the key outputs and themes with management. A remuneration-based question is included in the 
survey which provides the Committee with additional insight. 
The Board and management have continued to pay careful attention to the external environment and to conditions across the 
wider workforce, and have held regular discussions with UNITE union representatives and the Colleague Forum to obtain input on 
matters relating to their members and the wider population. For 2024 the overall UK annual workforce salary review increase was 
4.6%, with spend targeted towards junior and middle levels. The salary review budget increase for 2025 is 3.0% and this has been 
focused towards the wider workforce with increases for senior management approved on an exceptional basis only.
Base salary
Base salaries are set at a competitive level taking into account a range of factors including:
– The individual’s skills, performance and experience;
– Internal relativities and wider workforce salary levels;
– External benchmark data; and
– The size, responsibility and geographical scope of the role.
The Company is an accredited Living Wage Employer in the UK.
Salaries are reviewed annually. The annual salary review increase for the UK workforce in 2024 was 4.6%. 
For 2025 the overall UK workforce annual salary increase was 3%, with pay rises for senior management 
and executives managed on an exception basis only. Budgets across our international locations are 
determined on the basis of local market conditions but aligned to global principles and guidelines.
Pension
Across the Company all colleagues are eligible to participate in a pension scheme, or equivalent according 
to local market practice, which is designed to be competitive, but not excessive, in each of the markets in 
which we operate. Our standard defined contribution scheme in the UK offers a core contribution of 8% of 
salary with additional matching to a maximum company contribution of 13%, aligned with arrangements for 
the Executive Directors. Certain UK colleagues have retained the right to accrue benefits under defined 
benefit schemes, which are closed to new entrants (neither of the Executive Directors are accruing benefits 
under a defined benefit scheme).
Remuneration element
Details
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Annual Report on Remuneration continued
145

Benefits
Benefit packages are designed to be competitive, but not excessive, aligning with local market practice for 
businesses with which we compete for talent, and with the culture and values of the Group. Benefits are 
benchmarked periodically to ensure they remain consistent with these principles. A consistent core and 
flexible benefit offering operates across our UK businesses. Standard benefits include life, ill-health and 
critical illness insurances and private medical cover. Colleagues may supplement core benefits with 
additional cover for both themselves and family members on a self-funded basis and have access to a range 
of other voluntary programmes including cycle-to-work, a colleague discounts platform and payroll giving. 
Certain colleagues have entitlement to higher levels of core benefits retained from their employment prior to 
2020. Our health and well-being support is also regularly reviewed; colleagues in all countries have access 
to an employee assistance programme, supplemented by additional initiatives as appropriate to the local 
market as well as to the nature and size of our operations. 
Short-Term 
Incentive 
Plans (STI)
All colleagues are eligible to participate in an STI plan with outcomes closely aligned with business 
performance, customer outcomes and individual objectives, including the effectiveness of risk management, 
conduct, culture and behaviours. Bespoke schemes are operated for Investment Management and 
Distribution colleagues consistent with these principles. Colleagues working within a control function 
participate in a separate STI plan assessed predominantly on own function performance and overseen by 
the Risk and Audit Committee Chairs to ensure independence.
The Company operates a Group-wide deferral policy under which a proportion of STI over a threshold is 
deferred over three years, typically in M&G plc shares, unless regulation requires a higher level of deferral or 
an alternative deferral mechanism.
Long-Term 
Incentive 
Plans (LTIP)
Participation in an LTIP is reserved for senior management colleagues with the highest influence over the 
determination and execution of strategic goals, delivery of business performance and creation of 
shareholder value.
The Group Executive Committee and certain other senior management roles, not including individuals in 
control functions, participate in the performance-based share plan, aligned with that disclosed for the 
Executive Directors. Other senior management and control function roles are eligible to receive time vesting 
awards with no performance conditions. Eligibility to participate is assessed annually.
All-colleague share 
plans
Colleagues are eligible to participate in one or more of our all-employee share plans to drive alignment and 
give the opportunity to share in the overall long-term success of the Company.
In the UK all colleagues have the option to participate in the Company Sharesave (SAYE) and Share 
Incentive Plan (SIP) on the same terms as those applicable to the Executive Directors. Both schemes are 
HMRC tax-advantaged. In addition an International Sharesave is offered in other locations.
Remuneration element
Details
Group Chief Executive Officer pay ratio
The table below sets out the M&G plc Group Chief Executive Officer pay ratio when compared to pay levels at the 25th, 50th and 
75th percentile of M&G’s UK workforce for both base salary and total remuneration. We have used Option B as our method for 
calculating the pay ratio for this report, as this is consistent with our approach and methodology for other publicly reported 
information on the gender pay gap. Individuals are identified using the gender pay gap methodology, with 2024 full year 
remuneration then calculated on a basis consistent with the single figure methodology. 
Year
Method
25th percentile
Median
75th percentile
Single figure total remuneration
2024
B
40:1
24:1
18:1
Single figure total remuneration
2023
B
44:1
28:1
20:1
Single figure total remuneration
2022
B
125:1
77:1
50:1
Single figure total remuneration
2021
B
80:1
52:1
36:1
Single figure total remuneration
2020
B
67:1
45:1
31:1
Single figure total remuneration
2019
B
80:1
58:1
35:1
Salary
2024
B
18:1
12:1
9:1
Salary
2023
B
19:1
12.1
9:1
Salary
2022
B
23:1
15:1
10:1
Salary
2021
B
23:1
16:1
11:1
Salary
2020
B
22:1
15:1
11:1
Salary
2019
B
23:1
16:1
12:1
The Company finalised the identification and calculations for the applicable colleagues at the 25th, 50th and 75th percentiles, 
effective 31 December 2024, following the close of the annual compensation review recommendation period on 25 February 2025. 
The Remuneration Committee is satisfied that using this population and methodology delivers a representative pay ratio relative to 
the Group Chief Executive Officer and that the median ratio is reflective of our pay and progression policies and practices.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Annual Report on Remuneration continued
146

The changes in ratio from 2023 are a result of the following factors:
– The salary ratio has remained flat at median and upper quartile, and shows a slight decrease at the lower quartile. In 2024 
Andrea Rossi received an increase in base salary of 4%, slightly below the overall wider workforce outcome of 4.6%. The 
decrease in the pay ratio at the lower quartile is indicative of the focus on supporting colleagues through the challenging cost of 
living environment that prevailed at the time, and changes in the employee population profile resulting from on-going 
organisational change. 
– The total remuneration pay gap at median is showing a moderate decrease compared to 2023. This is reflective of the decrease 
in the Chief Executive STI award on a year-on-year basis. It is also influenced by changes in workforce demographics and 
variation in individual employee experience (noting that Option B is the selected methodology and therefore is based on selected 
employees at each of the 25th, 50th and 75th percentiles).
– Once LTIP vesting commences for Andrea Rossi with effect from the 2025 performance year onwards the ratio will be likely to 
show a marked corresponding increase. 
For the purpose of comparing annual changes in pay levels and determining the pay ratio at each percentile, the single figure 
methodology was used for total remuneration, as disclosed earlier in this report for the Executive Directors. The salary and total 
remuneration of the representative individuals at each quartile were as follows in the table below. Salary and total remuneration 
figures for the individuals concerned are based on actual remuneration with no estimates or assumptions made and the Company 
is satisfied that the quartile positions below are representative of the overall workforce position.
25th percentile 
£
50th percentile 
£
75th percentile 
£
Total remuneration 2024
 
64,462  
106,067  
147,037 
Total remuneration 2023
 
62,550  
99,317  
137,804 
Total remuneration 2022
 
53,722  
87,789  
135,844 
Total remuneration 2021
 
55,716  
86,789  
124,704 
Total remuneration 2020
 
57,490  
85,410  
124,603 
Total remuneration 2019
 
46,854  
64,707  
105,542 
Salary 2024
 
49,440  
72,622  
104,194 
Salary 2023
 
46,797  
71,016  
101,500 
Salary 2022
 
42,500  
66,818  
97,580 
Salary 2021
 
42,314  
63,047  
92,000 
Salary 2020
 
44,187  
64,500  
90,245 
Salary 2019
 
39,484  
55,750  
77,750 
Directors vs average employee pay 
2024
2023
2022
2021
2020
Change
to base 
salary/
fee
Change 
to 
benefits
Change 
to STI 
outcome
Change
to base 
salary/
fee
Change 
to 
benefits
Change 
to STI 
outcome
Change
to base 
salary/
fee
Change 
to 
benefits
Change 
to STI
outcome
Change
to base
salary/
fee
Change 
to 
benefits
Change 
to STI 
outcome
Change
to base
salary/
fee
Change 
to
benefits
Change 
to STI 
outcome
Andrea Rossi
 3% 
 114% 
 (11%) 
 335% 
 276% 
 586% 
—
—
—
—
—
—
—
—
—
Kathryn McLeland
 3% 
 34% 
 (11%) 
 51% 
 92% 
 138% 
—
—
—
—
—
—
—
—
—
Edward Braham
—
—
—
 24% 
—
—
—
—
—
—
—
—
—
—
—
Clive Adamson
 1% 
 477% 
—
 1% 
 (63%) 
—
—
—
—
 2% 
—
—
 39% 
—
—
Clare Chapman
 2% 
 529% 
—
 (5%) 
 (49%) 
—
 16% 
—
—
—
—
—
—
—
—
Paul Evans
—
—
—
—
—
—
—
—
—
—
—
—
—
—
—
Dev Sanyal
 2% 
 (24%) 
—
 68%  1630% 
—
—
—
—
—
—
—
—
—
—
Elisabeth Stheeman
—
—
—
—
—
—
—
—
—
—
—
—
—
—
—
Clare Thompson
 7% 
—
—
 9% 
 (100%) 
—
 (8%) 
—
—
 32% 
—
—
 13% 
—
—
Massimo Tosato
 1% 
 (1%) 
—
 18% 
 139% 
—
 7% 
—
—
 37% 
—
—
—
—
—
UK workforce
 6% 
 10% 
 (2%) 
 6% 
 9% 
 14% 
 8% 
 7% 
 9% 
 6% 
 3% 
 36% 
 3% 
 13% 
 70% 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Annual Report on Remuneration continued
147

Notes to the 2024 to 2023 figures 
– The percentage changes for the Directors between 2024 and 2023 have been based on the single figure tables on page 138 
and 142.
– The Board fee was increased by 3.3% with effect 1 January 2024 from £75,000 to £77,500.
– Benefits for the Non-Executive Directors comprise the gross taxable value of expenses relating to travel, including 
international travel to and from the UK, accommodation and other expenses incurred while undertaking duties on behalf 
of the Company. Year-on-year changes are a factor of the number and location of meetings attended.
– Paul Evans and Elisabeth Stheeman joined the Board over the course of 2024.
– Only the Executive Directors are employees of M&G plc. As remuneration is set by reference to the UK market and 
regulatory practice the UK workforce is considered the most appropriate employee population for the basis of comparison, 
consistent with that used for calculation of the Group Chief Executive Officer pay ratio.
– The 2024 salary review increase for the UK was 4.6% and was targeted primarily at lower levels of the organisation. The 
increase in average salary of 6% across the UK workforce over the course of 2024 takes into account specific adjustments 
and promotions managed outside the main pay review as well as the annual increases. Calculations have been run on a full 
time equivalent salary basis over a consistent full year population to provide a like-for-like comparison.
– The increase in benefit costs reflects the impact of employee pay increases over the year, as well as increases in the 
premium rates for critical illness and private medical insurance.
– The decrease in the average STI award of 2% is calculated on a consistent population basis and reflects the impact of 
2024 STI funding levels relative to 2023 offset by salary increases and promotions over the year. 
Relative importance of spend on pay
The following table shows the relative importance of spend on pay in 2024 compared to shareholder dividends, adjusted operating 
profit before tax and operating capital generation. These measures have been chosen as they are key performance measures 
for the business, which are linked to the financial measures in the Executive Directors’ STI performance scorecard as defined 
on page 152. 
£m
2024
2023 restated
i
2023 reported
% change
Spend on pay
i
1,026
962
1,003
 6.6% 
Shareholder dividends
468
462
462
 1.3% 
Adjusted operating profit before tax
837
797
797
 5.0% 
Operating capital generation
933
996
996
 (6.3%) 
i 
Spend on pay is calculated as Staff and Employment costs excluding ‘other staff costs’ as presented in Note 8 to the consolidated financial statements on 
page 229. The 2023 comparative has been restated following a change in presentation of these Staff and Employment costs.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Annual Report on Remuneration continued
148

Statement of implementation of Remuneration Policy in 2025
In this section
2025 Salary review
Incentive measure changes in 2025
2025 Short-term incentive
2025 Long-term incentive
2025 Non-Executive Director remuneration
2025 Salary review
The Committee approved no salary increase for the Group Chief Executive Officer and Chief Financial Officer in 2025. In 
determining this outcome the Committee considered external market benchmark data and the experience of the wider workforce, 
for whom an overall salary increase budget of 3% applied in the UK with no increases other than by exception for senior 
management.
Year
Salary £
Salary Increase
Andrea Rossi
 
910,000 
 0% 
Kathryn McLeland
 
603,000 
 0% 
2025 Incentive measures
The 2025 scorecards remain in accordance with the policy requirements for the performance conditions to comprise a 
combination of financial and non-financial measures, with financial measures comprising at least 50% for STI and at least 75% 
(including TSR) for the LTIP. All measures have transparent, quantifiable targets and appropriate performance ranges.
The 2025 STI scorecard will have:
– 60% financial weighting with measures aligned to profit, capital generation and net client flows from open business; and
– 40% non-financial weighting with measures aligned to customer outcomes, colleagues and risk and controls.
The 2025 LTIP scorecard will have:
– 85% financial weighting comprising capital generation, profit growth and relative TSR measures; and
– 15% non-financial weighting with sustainability measures aligned to diversity.
2025 Short-term incentive 
The maximum STI opportunity for our Executive Directors in 2025 is unchanged:
– Group Chief Executive Officer – 250% of salary
– Chief Financial Officer – 225% of salary
Vesting of deferred awards is changing from 3-year cliff vesting to pro-rata vesting in 3 equal tranches.
The following table sets out the 2025 STI scorecard of performance measures and weightings that will apply to both Executive 
Directors. As these measures and targets are reflective of the Company’s annual Business Plan for the year ahead, full details will 
be disclosed retrospectively, along with the performance outcomes, in the 2025 Annual Report on Remuneration, reflecting the 
associated commercial sensitivity. 
Metrics
Weighting
Financial metrics
Adjusted operating profit before tax plus operating change in contractual 
service margin (CSM) 
 25% 
Operating capital generation excluding new business strain
 25% 
Net client flows from open business
 10% 
Non-financial metrics
Customer
 20% 
Colleague
 10% 
Risk and controls
 10% 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Annual Report on Remuneration continued
149

Definitions 
Measure
Additional information
Adjusted operating profit 
before tax plus operating 
change in CSM
CSM stands for Contractual Service Margin. See the definitions section on page 152 for more 
information.
Operating capital generation, 
excluding new business strain
See the definitions section on page 152.
Net client flows from open 
business
See the definitions section on page 152.
Customers
Life customers (10%). Measures covering:
– Net Promoter and Advisor Satisfaction Scores; and
– With-Profits Fund investment performance relative to its benchmark.
Asset Management customers (10%). Two measures, equally weighted:
– Wholesale funds investment performance relative to benchmark/target; and
– Institutional funds investment performance relative to benchmark/target.
Colleagues
The sustainable engagement outcome from the average of the colleague opinion surveys 
(OneVoice) run over the year, relative to a target and performance range.
Risk and Controls
Represents two measures, equally weighted, aligned to assessing the effectiveness of risk 
management culture across the Company. Both measures have quantitative targets and 
performance ranges. For 2025 these are:
– % of high/very high issues overdue; and
– % of high/very high issues reopened at high/very high by assurance providers.
2025 Long-term incentive 
The maximum LTIP awards for our Executive Directors in 2025 will change subject to approval from shareholders at the 2025 AGM:
– Group Chief Executive Officer – 375% of salary (previously 250%)
– Chief Financial Officer – 275% of salary (previously 225%)
The table below shows the 2025 LTIP scorecard of performance measures, weightings, targets and performance ranges that will 
apply to both Executive Directors.
Weighting
Threshold
Target
Maximum
Vesting
0%
50%
100%
Cumulative operating capital generation excluding new business 
strain (£m)
40%
2,295
2,700
3,105
Adjusted operating profit before tax growth
20%
 4% 
 8% 
Diversity - Gender
7.5%
 40% 
 42% 
 44% 
Diversity - Ethnicity
7.5%
 10% 
 20% 
 22% 
Vesting
25%
100%
Relative TSR ranking
25%
50th p’cile
75th p’cile
Definitions for the above measures are provided on pages 152-153. Performance conditions have straight-line vesting between 
points and are measured over the three-year period 1 January 2025 to 31 December 2027.
Relative TSR ranking
The peer group consists of a bespoke selection of FTSE 350 and European peers selected based on objective criteria in terms of 
company size, business scope and geography. The full 2025 award peer group is set out below: 
Amundi – Aberdeen – Ashmore – Aviva – DWS – ICG – Jupiter – Just Group – Legal & General – Man Group
– Ninety One – Phoenix Group – Quilter – Rathbone – Schroders – St James’s Place
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Annual Report on Remuneration continued
150

Non-Executive Director remuneration
The fee structure applicable to the Non-Executive Directors in 2025 is detailed in the table below.
£’000
2025 fees
2024 fees
Chair
525
525
Non-Executive Director basic annual fee
77.25
77.25
Senior Independent Director
30
30
Chair of the Risk Committee
40
40
Chairs of the Audit and Remuneration Committees
30
30
Members of the Audit, Remuneration and Risk Committees
17.5
17.5
Members of the Nomination and Governance Committee
10
10
No increases have been applied to Director fees for 2025.
Directors’ service contracts and letters of appointment
As detailed in the Directors’ Remuneration Policy all Executive Directors have service agreements of an indefinite duration that can 
be terminated by either party by serving 12 months’ notice and each of the Non-Executive Directors has a letter of appointment 
with a mutual notice period of six months.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Annual Report on Remuneration continued
151

Definitions table
Financial
Profit
Adjusted operating profit 
before tax 
Adjusted operating profit before tax (defined on page 341) is the Group’s non-
GAAP alternative performance measure used to demonstrate the longer-term 
performance of the Group as it is less affected by short-term market volatility 
and non-recurring items than profit before tax.
For the short-term incentive this is combined with operating change in 
contractual service margin (see below) to create a measure aligned to growth 
and management actions.
For the long-term incentive the measure is defined as the average growth 
achieved over the 3-year performance period.
Adjusted operating profit 
before tax, plus operating 
change in contractual 
service margin (CSM) 
Adjusted operating profit before tax (defined on page 341) plus operating 
change in contractual service margin (CSM). CSM is a IFRS 17 related alternative 
performance measure for the Life business to ensure recognition of growth and 
management actions in the period.
Capital 
Generation
Operating capital 
generation
Operating capital generation is the total capital generation adjusted to exclude 
tax and market movements relative to those expected under long-term 
assumptions, and to remove other non-operating items, including shareholder, 
restructuring and other costs.
Operating capital 
generation excluding new 
business strain
In order to ensure the measurement of current management’s performance is 
not impacted by the regulatory requirement to hold additional capital against 
new business written, this is an adapted operating capital generation metric that 
excludes new business strain. New business strain is a component of underlying 
capital generation in the Life segment.
Net Client Flows
Net Client Flows from 
open business
Net client flows represent gross inflows less gross outflows and provides useful 
insight into the growth of the business. Gross inflows are new funds from clients. 
Gross outflows are money withdrawn by clients during the period.
Net flows from open business consists of net client flows from Asset 
Management, PruFund, Shareholder annuities and the elements of Other Life 
which are open to new business. It excludes net flows from our Traditional with-
profits business, platform and certain elements of Other Life closed to new 
business.
Net client flows includes flows on assets held on the Group’s consolidated 
statement of financial position for our clients, and external client flows on assets 
belonging to wholesale and institutional clients outside of the Group which are 
not included in the Group’s consolidated statement of financial position and as a 
result, this measure is not directly reconcilable to the financial statements.
Shareholder 
Return
Relative Total Shareholder 
Return (TSR)
TSR represents the growth in the value of a share plus the value of dividends 
paid, assuming that the dividends are reinvested in the Company’s shares on the 
ex-dividend date. Relative TSR compares the performance of the Company with 
the relevant peer group.
Category
Measure
Definition
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Annual Report on Remuneration continued
152

Definitions table (continued)
Category
Measure
Definition
Non-financial
Customer
With-Profits Fund 
investment performance
Performance of the With-Profits Fund, relative to its benchmark, the ABI Mixed 
Investment 20-60% Shares fund.
Investment performance 
of Wholesale and 
Institutional Funds
The investment performance of wholesale and institutional funds on an asset 
weighted basis over one and three years, measured against relevant 
benchmarks/targets, as appropriate.
Adviser Satisfaction score The percentage of advisors satisfied with the service they receive in respect of 
illustrations and valuations for new business and service once new business has 
been written. 
Net Promoter Score
Applies to the Life business: six-month rolling average relative to a target and 
performance range.
Colleague
Engagement
The sustainable engagement score outcome from colleague opinion surveys 
(OneVoice) relative to a target and performance range.
Diversity
Gender and Ethnicity
Percentage of the senior leadership team, defined as the Executive Committee 
and their direct reports, that is female/Black, Asian, or minority ethnic at the end 
of the defined performance period compared to progress against publicly 
disclosed targets.
Climate
Own emissions reduction
The percentage reduction in the Company’s Scope 1, 2 and 3 emissions from the 
disclosed restated baseline position for 31 December 2019 in the 2019 Annual 
Report. Targets are aligned to our objective to achieve a near-term carbon 
emissions reduction of 46% by 2030, and are assessed against the 2019 base 
year.
Risk, Controls and 
Conduct
STI: Measures aligned to assessing the effectiveness of risk management culture across the Company. 
All measures have quantitative targets and performance ranges.
2022 LTIP scorecard: Determined on a qualitative basis by reference to an independent report from the Chief 
Risk and Compliance Officer, approved by the Risk Committee, taking consideration of adherence to risk 
appetite policy and limits, and to conduct/culture/governance policies and standards.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Annual Report on Remuneration continued
153

Other related disclosures
In this section
Remuneration Committee
External advisers to the Committee
Consideration of risk
Operation of the policy
Consideration of shareholder views
Voting outcomes, share dilution and statement on external directorships
Remuneration Committee 
The Remuneration Committee’s terms of reference can be found on the Company’s website.
The Committee’s principal areas of focus are:
– Framework of the remuneration policies: establishing, approving and maintaining the principles and framework of the 
remuneration policies of the Group.
– Remuneration: determining the design, implementation and operation of remuneration arrangements for the Chair of the Board, 
Chairs and Non-Executive Directors of subsidiary boards, the Executive Directors, members of Senior Management, ‘identified 
staff’ for all remuneration regulations that apply to the Group and overseeing remuneration for individuals whose total 
remuneration exceeds an amount determined by the Committee from time to time. 
The Remuneration Committee comprises Clare Chapman (Chair), Paul Evans, Clare Thompson and Massimo Tosato. The 
Committee met 9 times during 2024 and full details of Committee member attendance can be found on page 97 of the Governance 
Report. Other attendees during 2024 comprised: Sir Edward Braham - Chair, Clive Adamson - Board member, Louise Fowler - 
Non-Executive Board member of PAC, Dev Sanyal - Board member and Elisabeth Stheeman - Board member. Where appropriate 
the Group Chief Executive Officer, Chief Financial Officer, Chief People Officer, General Counsel, Chief Risk and Compliance 
Officer, Reward Director and Deputy Reward Director and from time to time other members of senior management also attended 
meetings. No individual was in attendance for decisions in respect of their own remuneration.
A summary of the activities undertaken by the Committee is presented below:
Q1 2024
Q2 2024
– Salary review and incentive outcomes for the executives and 
broader workforce.
– Annual share grants for STI deferrals and LTIP awards.
– Performance outcomes of 2023 STI and 2021 LTIP awards.
– Performance measures and targets for 2024 incentive plans.
– Completion and disclosure of the 2023 Annual Remuneration 
Report.
– 2024 individual performance objectives for the executives.
– AGM
– Review and approval of remuneration arrangements and 
appointment and leaver terms for roles falling under the remit 
of the Committee.
Q3 2024
Q4 2024
– Review of the Directors Remuneration Policy and incentive 
plan design.
– Approval of remuneration arrangements and appointment 
and leaver terms for roles falling under the remit of the 
Committee.
– Review of the Directors Remuneration Policy and incentive 
plan design.
– Engagement with shareholders and regulatory authorities on 
changes under consideration to the Directors Remuneration 
Policy and incentive design.
– Incentive plan forecasts and performance measures and 
targets for 2025 incentive plans.
– Annual review of remuneration governance, including 
regulatory compliance.
– Board Chair and Material Subsidiary Board fees.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Annual Report on Remuneration continued
154

External advisers to the Committee 
Deloitte were appointed as advisers to the Remuneration Committee in December 2020 following a formal tender process to 
provide guidance and advice to the Committee. Deloitte are founding members of the Remuneration Consultants Group and 
provide advice in line with its Code of Conduct. The Committee is satisfied that the advice received from Deloitte is objective and 
independent. The Committee is comfortable that Deloitte do not have any current connections with any individual M&G plc 
Directors that may impair their independence and objectivity. In addition to advice regarding remuneration, separate teams from 
Deloitte also provided other unrelated professional services to the Group during the year including technology consulting, tax 
advisory, finance and accounting and also cyber strategy services.
Key areas of advice provided to the Committee by Deloitte related to the 2024 Directors’ Remuneration Policy review, the 2023 
Directors’ Remuneration Report, 2025 incentive structures and measures, remuneration arrangements for Executive Directors and 
the Executive Committee and regulatory advice.
The total fees for 2024 charged by Deloitte on a time and expenses basis were £148,450.
Consideration of risk 
The design and operation of all remuneration policies and incentive schemes must be aligned with the Company’s risk 
management principles and policies through the appropriate use of performance measures and targets and the discretion to 
adjust outcomes to reflect risk, compliance and conduct events.
The Risk Committee provides independent input to the Remuneration Committee to help with the assessment of scheme design 
and outcomes to ensure that they are consistent with these principles and policies. A formal risk and compliance report, compiled 
by the Chief Risk and Compliance Officer (CRCO) and approved by the Risk Committee, is submitted to the Committee annually to 
provide an assessment of:
– The effectiveness of the risk and control environment, material events and specific conduct and compliance issues over the one 
and three-year performance periods of awards to enable the Remuneration Committee to determine if the outcome of schemes 
are appropriate or if any adjustments should be applied at scheme or individual level, and the appropriateness of scheme design 
for the coming year.
Input from the report is also used to assess whether there have been any events that warrant the consideration of malus and/or 
clawback on previously determined awards. Any adjustments applied to scheme outcomes for the Executive Directors will be 
explained in the relevant Remuneration Report.
Sustainability risk
As a responsible investor we consider the sustainability risks of all our investments and advice by taking into consideration 
sustainability factors that have the potential to have a material financial impact and seek to incorporate them into our general risk 
management framework. The effectiveness of sustainability risk management in investment decisions and advice is a 
consideration in the CRCO Risk and Compliance report and adherence to relevant principles and policies is monitored and 
reported to the Remuneration Committee as part of this report. In accordance with the M&G Remuneration Policy, any failings to 
meet the required standards of these principles and policies will be transparently reflected in the determination of remuneration 
outcomes.
Operation of the policy
The Committee is satisfied that the policy has operated as intended in respect to alignment of remuneration outcomes and 
quantum with company performance and key principles. 
Consideration of shareholder views
As further detailed earlier in the report, the Committee engaged with 30 of our largest shareholders, representing c. 70% of share 
ownership, proxy advisory bodies and regulators on the proposed changes to the Directors’ Remuneration Policy and incentive 
scorecard review, receiving valuable feedback from the majority of our top shareholders and all advisory bodies. The Committee 
carefully reflected on all feedback received in finalising proposals. 
The Committee will continue to monitor trends and changes in best practice guidelines issued by institutional shareholder bodies, 
shareholder governance teams and corporate governance requirements to ensure remuneration at M&G plc remains appropriate. 
The Committee will also continue to engage with shareholders on the effectiveness of the Remuneration Policy, its implementation 
and on matters of importance as and when they arise.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Annual Report on Remuneration continued
155

Voting outcomes at the Annual General Meeting (AGM) 2024
The following table provides the voting outcomes for the Directors’ Remuneration Policy approved at the May 2023 AGM and for 
the 2023 Annual Remuneration Report approved at the May 2024 AGM.
Voting Item
For
Against
Abstain
Remuneration Policy
 96.5% 
 3.5% 
1,368,489,460
50,232,635
223,066,558
2023 Remuneration Report
 96.8% 
 3.2% 
1,535,355,539
50,946,080  
325,010 
i
Votes withheld are not votes in law and therefore have not been counted in the calculation of the proportion of the votes for and against a resolution. 
Share dilution
All share plans operated by M&G plc which permit awards to be satisfied by issuing new shares contain dilution limits that comply 
with the guidelines produced by the Investment Association on 31 December 2018. As at 31 December 2024 M&G plc’s standing 
against these dilution limits was:
– 4.95% (2023: 3.10%) where the guideline is no more than 5% in any 10 years under all discretionary share plans. 
– 6.57% (2023: 4.22%) where the guideline is no more than 10% in any 10 years under all share plans.
Statement on external directorships
Details of external directorships held by the Executive Directors can be found on pages 89-91 of the Annual Report.
The Directors’ Remuneration report was approved by the Board on 18 March 2025.
Clare Chapman
Remuneration Committee Chair
18 March 2025
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Annual Report on Remuneration continued
156

The Directors present their Report for the financial year ended 31 December 2024. The information that fulfils the requirements of 
the Corporate Governance Statement for the purposes of the FCA’s DTRs can be found in the governance section of the Annual 
Report on pages 87-160 (all of which forms part of this Directors’ Report) and in this Directors’ Report.
Directors
The names and details of the current Directors, along with their 
biographical details as at the date of this Report, are set out on 
pages 89-91. 
Details of the Directors’ and executives’ beneficial interests in 
the share capital of the Company can be found in the Directors’ 
Remuneration Report on page 144. 
Powers of the Board
The Board may exercise all powers conferred on it by the 
Company’s Articles and the Companies Act 2006. This includes 
the powers of the Company to borrow money and to mortgage 
or charge any of its assets (subject to the limitations set out in 
the Companies Act 2006 and the Company’s Articles which 
can be found on our website) and to give a guarantee, security 
or indemnity in respect of a debt or other obligation of the 
Company. The Articles of Association also govern the 
appointment and replacement of Directors (so long as the 
number of Directors does not exceed the limit prescribed in the 
Articles). The Board has the power to appoint additional 
Directors or to fill a casual vacancy amongst Directors. Any 
such Director only holds office until the next AGM and may 
offer themselves for election. 
Information included in the Strategic Report
The Company’s Strategic Report on pages 1-85 includes the 
following information that would be otherwise be required to 
be disclosed in this Directors’ Report:
Subject matter
Page 
reference
Corporate responsibility governance
60
Employment practices and engagement
37
Greenhouse gas emissions
76
Charitable donations
63
Assessing and monitoring culture
92
Internal control and risk management objectives 
and policies
44-45
Business review and future developments of the 
business
10-29
Stakeholder engagement with suppliers, 
customers and others
37-39
Events since the end of the financial year
322
In addition, the principal risks set out on pages 46-53, the 
financial instruments set out on pages 250-251, the changes in 
borrowings set out on pages 279-281 and the Shareholder 
Information on page 360 are incorporated by reference into the 
Directors’ Report.
Requirements of FCA Listing Rule 6.6.1R
Information to be included in the Annual Report and Accounts 
under FCA Listing Rule 6.6.1R, where applicable, can be found 
as follows: 
Subject matter
Page 
reference
Details of long-term incentive schemes
115
Shareholder waivers of dividends
158
Shareholder waivers of future dividends
158
Publication of unaudited financial information
341
Share capital
Issued share capital
The issued share capital as at 31 December 2024 consisted of 
2,407,168,284 ordinary shares of 5 pence each, all fully paid up 
and listed on the London Stock Exchange. At 31 December 
2024, the Company held 3,414,030 ordinary shares in Treasury. 
Accordingly, at 31 December 2024, the total number of voting 
rights in the Company was 2,403,754,254.
Rights and obligations
The rights and obligations attaching to the Company’s shares 
are set out in full in the Articles. There are currently no voting 
restrictions on the ordinary shares, all of which are fully paid, 
and each share carries one vote on a poll. If votes are cast on a 
show of hands, each shareholder present in person or by proxy, 
or in the case of a corporation, each of its duly authorised 
corporate representatives, has one vote except that if a proxy is 
appointed by more than one member, the proxy has one vote 
for and one vote against if instructed by one or more members 
to vote for the resolution and by one or more members to vote 
against the resolution. Where, under an employee share 
scheme, participants are the beneficial owners of the shares 
but not the registered owners, the voting rights are normally 
exercisable by Apex Group Fiduciary Services Limited and 
Equiniti Share Plan Trustees Limited (The Trustees) in 
accordance with the relevant plan rules. The Trustees would 
not usually vote any unallocated shares held in trust, but they 
may do so at their discretion provided it would be considered 
to be in the best interests of the beneficiaries of the trust and 
permitted under the relevant trust deed. As at 12 March 2025, 
Trustees held 1.48% of the issued share capital under the 
various plans in operation. Rights to dividends under the 
various schemes are set out in the Directors’ Remuneration 
Report.
Restrictions on transfer
In accordance with English company law, shares may be 
transferred by an instrument of transfer or through an 
electronic system (currently CREST) and any transfer is not 
restricted except that the Directors may, in certain 
circumstances, refuse to register transfers of shares but only if 
such refusal does not prevent dealings in the shares from 
taking place on an open and proper basis. If the Directors make 
use of that power, they must send the transferee notice of the 
refusal within two months. Certain restrictions may be imposed 
from time to time by applicable laws and regulations (for 
example, insider trading laws) and pursuant to the Listing Rules 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Directors’ Report
Directors’ Report
157

of both the Financial Conduct Authority as well as under the 
rules of some of the Group’s employee share plans. All 
Executive Directors are required to hold a minimum number of 
shares under guidelines approved by the Board, described on 
page 125 of the Directors’ Remuneration Report.
Authority to issue shares
The Directors require authority from shareholders in relation to 
the issue of shares. Whenever shares are issued, these must be 
offered to existing shareholders pro-rata to their holdings 
unless the Directors have been given authority by shareholders 
to issue shares without offering them first to existing 
shareholders. M&G plc will seek authority from its shareholders 
on an annual basis to issue shares up to a maximum amount, of 
which a defined number may be issued without pre-emption. 
Dis-application of statutory pre-emption procedures is also 
sought for rights issues. Relevant resolutions to authorise share 
capital issuances will be put to shareholders at the 2025 AGM.
Authority to purchase own shares
The authority for the Company to purchase in the market for up 
to 238,338,500 of its ordinary shares (representing 10% of the 
issued share capital of the Company as at the latest practicable 
date before publication of the Notice of the Company’s last 
AGM) granted at the Company’s last AGM, expires on the date 
of the forthcoming AGM. 
The Company has not utilised the authority obtained at the 
2024 AGM. Shareholders will be asked to give a similar 
authority to purchase shares at the forthcoming 2025 AGM.
Major shareholders
Information provided to the Company by substantial 
shareholders pursuant to the Disclosure Guidance and 
Transparency Rules (DTRs) are published via a Regulatory 
Information Service and is available on the Company’s website.
As at 31 December 2024, the Company had been notified under 
Rule 5 of the DTRs of the following holdings of voting rights in 
its shares. Between 31 December 2024 and 12 March 2025 (the 
latest practicable date for inclusion in this report), the Company 
has not received any additional notification pursuant to Rule 5 
of the DTRs.
The Company is not aware of any agreements between holders 
of securities which may result in restrictions on the transfer of 
securities or on voting rights.
Shareholder
% of total 
voting rights
BlackRock, Inc.
 6.79% 
Kingdom Holding Company
 6.37% 
Norges Bank
 5.05% 
Schroders plc
 4.98% 
Silchester International Investors LLP
 5.05% 
Between 31 December 2024 and 12 March 2025 (the latest 
practicable date for inclusion in this report) there have been no 
changes to the table of major shareholders. 
Dividend information
The Directors have declared a second interim dividend for the 
financial year ended 31 December 2024 of 13.5 pence per 
Ordinary Share which will be paid out of distributable reserves. 
Below is a table of the key dates and further information 
regarding the dividend can be found on our website. 
2024 dividend
Shareholders registered on the 
UK register
Ex-dividend date
27 March 2025
Record date
28 March 2025
Payment date
9 May 2025
A number of dividend waivers are in place and these relate to 
shares issued but not allocated under the Group’s employee 
share plans. These shares are held by the Trustees and will, in 
due course, be used to satisfy requirements under the Group’s 
employee share plans. As at 12 March 2025 (the latest 
practicable date for inclusion in this report), the Company held 
3,414,030 shares in Treasury. Treasury shares are not taken 
into consideration in relation to the payment of dividends.
Cash dividend alternative
The Company operates a Dividend Reinvestment Plan (DRIP). 
Shareholders who have elected for the DRIP will automatically 
receive shares for all future dividends in respect of which a 
DRIP alternative is offered. The election may be cancelled at 
any time by the shareholder. Further details of the DRIP can be 
found on our website. The ability to receive dividend payments 
by cheque was withdrawn during 2021.
Dividends will be paid directly via bank mandate or 
shareholders can join the DRIP to use their dividend to 
purchase further M&G plc shares. Receiving dividends in this 
way, rather than by cheque, means shareholders can receive 
funds more quickly, more securely and in a more 
environmentally friendly way.
Political donations
The Group does not make political donations or incur political 
expenditure within the ordinary meaning of those words and 
nor did it in 2024. However, the definitions of political 
donations, political parties, political organisations, and political 
expenditure used in the UK Companies Act 2006 are broad. As 
a result, they may cover routine activities that form part of the 
normal business activities of the Group and are an accepted 
part of engaging with stakeholders, such as sponsoring events 
or supporting policy reviews where M&G has a legitimate 
business interest in policy development. While the Group 
prohibits political donations, the Group believes it appropriate 
to seek authority from shareholders in making political 
donations at the AGM in order to avoid inadvertent breaches.
Change of control
There are a number of agreements that take effect, alter or 
terminate upon a change of control of the Company, such as 
commercial contracts, bank loan agreements, property lease 
arrangements and employee share plans. In the context of the 
Group as a whole, none of these are deemed to be significant in 
terms of their potential impact except for those listed below.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Directors’ Report continued
158

Credit facilities
Under a £1,286 million multi-currency revolving credit facility 
between the Company and the banks and financial institutions 
named therein as lenders (Lenders) dated 27 March 2019 (the 
Facility), in the event that any person or group of persons acting 
in concert directly or indirectly gains control of the Company and 
its subsidiaries, then any Lender may elect within a prescribed 
time frame to be replaced by a new lender, or to cancel its 
commitment, under the Facility whereupon the Company shall 
be required to repay each loan made to it on the last day of the 
interest period for that loan, and any loan repaid may be re-
borrowed from a new lender, subject to the terms of the Facility. 
Under a £107 million and two £53.6 million revolving loan 
facilities between the Company and the bank named therein as 
lender (Lender) dated 27 March 2019 (the Facility), in the event 
that any person or group of persons acting in concert directly 
or indirectly gains control of the Company and its subsidiaries, 
then the Lender may elect within a prescribed time frame to be 
replaced by a new lender, or to cancel its commitment, under 
the Facility whereupon the Company shall be required to repay 
each loan made to it, together with accrued interest and all 
other amounts accrued under the Facility, which shall in each 
case be immediately due and payable, on the last day of the 
interest period for that loan.
Risk management objectives and policies
Details of the framework which allows M&G to manage risk 
within agreed appetite levels are set out on page 44. In this 
section is information on risk culture and governance, systems 
of internal control, how risks are categorised and how risk 
appetites and levels are set. Specific information around risk 
management objectives, policies (eg hedging) and exposure 
(eg price, credit, liquidity, cash flow risk) is contained in the 
financial statements on pages 294-314.
Environmental, employee and social policies
Policies relating to environmental matters, the Company’s 
employees and social, community and human rights issues can 
be found on page 55 of this Report. 
Equal opportunities and employment 
of disabled persons 
M&G plc’s Global Diversity and Inclusion Policy ensures that equal 
opportunities are afforded to all colleagues, candidates and 
suppliers in an environment in which each is treated with dignity 
and respect. Defined processes are in place to ensure diversity 
and inclusion is embedded in the culture of the workplace and 
that we comply with statutory and regulatory requirements in the 
local labour marker; provide equal opportunity for all who apply 
for and perform work for M&G plc irrespective of sex, race, age, 
ethnic origin, educational, social and cultural background, marital 
or civil partnership status, religion or belief, sexual orientation or 
disability; and allow for reasonable adjustments to support those 
with special requirements. We also encourage the same 
standards of our recruitment and consultant suppliers.
The Company’s targets around women in senior executive 
positions can be found on page 41 and the proportion of women 
on the Board and in senior executive positions can be found on 
page 91. The Company’s ethnicity targets can be found on page 
41. We make reasonable adjustments for colleagues with a 
temporary or permanent disability to ensure that both their 
individual role and M&G more broadly as a workplace remains 
accessible to them. Where reasonable adjustments alone do not 
enable a colleague to continue in their role we aim to provide 
support to colleagues in identifying alternative roles.
Research and Development
In the ordinary course of business, the Group develops new 
products and services in each of its businesses.
Conflicts of interest
The Company’s Articles of Association allow the Board to 
authorise conflicts of interest that may arise and to impose 
such limits or conditions as it thinks fit. The Group has 
established procedures whereby actual and potential conflicts 
of interest are regularly reviewed, appropriate authorisation is 
sought prior to the appointment of any new Director, and new 
conflicts are addressed appropriately. The decision to 
authorise a conflict of interest can only be made by non-
conflicted Directors and, in making such decisions, the 
Directors must act in a way they consider, in good faith, would 
be most likely to promote the Company’s success.
Directors’ indemnities and insurance
The Company maintains Directors and Officers Liability 
insurance cover in respect of legal actions brought against its 
Directors and Officers. Pension Trustee Liability insurance is 
also in place to cover legal actions brought against pension 
trustees of the Group’s pension schemes managed for staff 
pensions. The policies include coverage for M&G plc and its 
subsidiaries. Qualifying third-party indemnity provisions are 
also available for the benefit of the Directors of the Company 
and certain other such persons, including certain Directors of 
the other companies within the Group. Qualifying pension 
scheme indemnity provisions are also in place for the benefit of 
certain pension trustee Directors within the Group.
Branch registrations
The Group has registered branches in Belgium, France, 
Germany, Italy, The Netherlands, Poland, South Korea, Spain, 
Sweden and the UK.
Independent Auditors
The Directors are recommending the reappointment of 
PricewaterhouseCoopers LLP as the Group’s statutory auditor at 
the 2025 AGM.
Statement of disclosure of information 
to the auditor
Each Director of the Company confirms that, as far as each is 
aware, there is no relevant audit information of which the 
Company’s auditor is unaware and that each of the Directors 
has taken all reasonable steps to ascertain any relevant audit 
information and to ensure the Company’s auditor is aware of 
that information.
Signed on behalf of the Board of Directors
Charlotte Heiss
General Counsel and Company Secretary
18 March 2025
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Directors’ Report continued
159

The Directors are responsible for preparing the Annual Report 
and Accounts and the financial statements in accordance with 
applicable law and regulations.
The Board requested that the Audit Committee review the 
Annual Report and provide its opinion on whether the report is 
fair, balanced and understandable. The Audit Committee’s 
opinion is on page 105.
Company law requires the Directors to prepare financial 
statements for each financial year. Under that law the Directors 
have prepared the Group financial statements in accordance 
with UK-adopted international accounting standards and the 
Company financial statements in accordance with United 
Kingdom Generally Accepted Accounting Practice (United 
Kingdom Accounting Standards, comprising FRS 101 ‘Reduced 
Disclosure Framework’, and applicable law).
Under company law, Directors must not approve the financial 
statements unless they are satisfied that they give a true and 
fair view of the state of affairs of the Group and Company and 
of the profit or loss of the Group for that period. In preparing 
the financial statements, the Directors are required to:
– select suitable accounting policies and then apply them 
consistently;
– state whether applicable UK-adopted international 
accounting standards have been followed for the Group 
financial statements and United Kingdom Accounting 
Standards, comprising FRS 101 have been followed for the 
Company financial statements, subject to any material 
departures disclosed and explained in the financial 
statements;
– make judgements and accounting estimates that are 
reasonable and prudent; and
– prepare the financial statements on the going concern basis 
unless it is inappropriate to presume that the Group and 
Company will continue in business.
The Directors are responsible for safeguarding the assets of 
the Group and Company and hence for taking reasonable steps 
for the prevention and detection of fraud and other 
irregularities.
The Directors are also responsible for keeping adequate 
accounting records that are sufficient to show and explain the 
Group’s and Company’s transactions and disclose with 
reasonable accuracy at any time the financial position of the 
Group and Company and enable them to ensure that the 
financial statements and the Directors’ Remuneration Report 
comply with the Companies Act 2006.
The Directors are responsible for the maintenance and integrity 
of the Company’s website. Legislation in the United Kingdom 
governing the preparation and dissemination of financial 
statements may differ from legislation in other jurisdictions.
Directors’ confirmations
The Directors consider that the Annual Report and Accounts, 
taken as a whole, is fair, balanced and understandable and 
provides the information necessary for shareholders to assess 
the Group’s and Company’s position and performance, 
business model and strategy.
Each of the Directors, whose names and functions are listed in 
Directors’ Report confirm that, to the best of their knowledge:
– the Group financial statements, which have been prepared in 
accordance with UK-adopted international accounting 
standards, give a true and fair view of the assets, liabilities, 
financial position and profit of the Group;
– the Company financial statements, which have been 
prepared in accordance with United Kingdom Accounting 
Standards, comprising FRS 101, give a true and fair view of 
the assets, liabilities and financial position of the Company; 
and
– the Strategic Report includes a fair review of the 
development and performance of the business and the 
position of the Group and Company, together with a 
description of the principal risks and uncertainties 
that it faces.
For further information on the comprehensive process followed 
by the Board in order to reach these conclusions please refer to 
the Audit Committee Report on pages 104-109.
Signed on behalf of the Board of Directors
Andrea Rossi
Group Chief Executive Officer
18 March 2025
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Statement of Directors' responsibilities
160

Financial 
information
162 Independent auditors’ report
179 Consolidated financial statements
179 Consolidated income statement
181 Consolidated statement of financial position
180 Consolidated statement of comprehensive income
182 Consolidated statement of changes in equity
184 Consolidated statement of cash flows
331 Company financial statements
341 Supplementary information
185 Notes to the consolidated financial statements
185 Note 1: Basis of preparation and material 
accounting policies 
215
Note 2: Group structure and products
219 Note 3: Segmental analysis
224 Note 4: Insurance Revenue
225 Note 5: Investment income and insurance 
finance expenses
228 Note 6: Fee income
228 Note 7: Administrative and other expenses
229 Note 8: Staff and employment costs
229 Note 9: Fees payable to the auditor
230 Note 10: Tax
235 Note 11: Earnings per share
236 Note 12: Dividends
236 Note 13: Goodwill and intangible assets
239 Note 14: Investments in joint ventures and associates
240 Note 15: Property, plant and equipment
241
Note 16: Investment property
242 Note 17: Defined benefit pension schemes
250 Note 18: Classification of financial instruments
252 Note 19: Accrued investment income and other debtors
252 Note 20: Cash and cash equivalents
253 Note 21: Issued share capital and share premium
253 Note 22: Shares held by employee benefit trusts 
and other treasury shares
254 Note 23: Other reserves
255 Note 24: Insurance liabilities 
279 Note 25: Investment contract liabilities without 
discretionary participation features (DPF)
279 Note 26: Subordinated liabilities and other borrowings
281 Note 27: Leases
282 Note 28: Provisions
282 Note 29: Accruals, deferred income and other liabilities
283 Note 30: Structured entities
283 Note 31: Fair value methodology
294 Note 32: Risk management and sensitivity analysis
315 Note 33: Contingencies and related obligations
317
Note 34: Commitments
317
Note 35: Related party transactions
317
Note 36: Capital management
320 Note 37: Share-based payments
322 Note 38: Post balance sheet events
322 Note 39: Related undertakings
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
161

Report on the audit of the financial statements
Opinion
In our opinion:
– M&G plc’s Group financial statements and Parent Company financial statements (the “financial statements”) give a true and fair 
view of the state of the Group’s and of the Parent Company’s affairs as at 31 December 2024 and of the Group’s loss and the 
Group’s cash flows for the year then ended;
– the Group financial statements have been properly prepared in accordance with UK-adopted international accounting standards 
as applied in accordance with the provisions of the Companies Act 2006;
– the Parent Company financial statements have been properly prepared in accordance with United Kingdom Generally Accepted 
Accounting Practice (United Kingdom Accounting Standards, including FRS 101 “Reduced Disclosure Framework”, and 
applicable law); and
– the financial statements have been prepared in accordance with the requirements of the Companies Act 2006.
We have audited the financial statements, included within the Annual Report, which comprise: the Consolidated and Company 
statements of financial position as at 31 December 2024; the Consolidated income statement, Consolidated statement of 
comprehensive income, the Consolidated and Parent Company statements of changes in equity and the Consolidated statement of 
cash flows for the year then ended; and the notes to the financial statements, comprising material accounting policy information 
and other explanatory information.
Our opinion is consistent with our reporting to the Audit Committee.
Basis for opinion
We conducted our audit in accordance with International Standards on Auditing (UK) (“ISAs (UK)”) and applicable law. Our 
responsibilities under ISAs (UK) are further described in the Auditors’ responsibilities for the audit of the financial statements 
section of our report. We believe that the audit evidence we have obtained is sufficient and appropriate to provide a basis for our 
opinion.
Independence
During the period, a PwC network firm was engaged by a controlled undertaking of the Group to design and build reports to 
support financial reporting. This is a prohibited non-audit service under paragraph 5.40 of the FRC Revised Ethical Standard 2019. 
As soon as the service was identified, it was immediately stopped and no fees were charged.
The entity that the non-audit service was provided to is an immaterial subsidiary and is not a component for the purposes of our 
audit of the Group’s consolidated financial statements. We confirm that, based on our assessment of this breach, the nature and 
scope of the services and the subsequent actions taken, the provision of the services has not affected our professional judgement 
in connection with our audit of the year ended 31 December 2024. Other than the matter referred to above, and to the best of our 
knowledge and belief, we declare that no non-audit services prohibited by the FRC’s Ethical Standard, were provided to the Group. 
Other than those disclosed in Note 9, we have provided no non-audit services to the Parent Company or its controlled 
undertakings in the period under audit.
Context
The group is an international asset manager and insurer. Its operations primarily consist of the legal entity operations in the United 
Kingdom, Europe and Asia. Given the activities of the Group, we have established teams with the relevant industry experience in all 
significant locations in which the Group operates. In addition to forming this opinion, in this report we have also provided 
information on key audit matters we discussed with the Audit Committee, setting out a description of the matter, how we 
approached the audit in these areas, and our conclusion. In designing our audit approach, we have considered the impact that 
climate change could have on the Group, including physical or transitional risks which could arise. In particular, we have assessed 
the impacts on the financial statements of the commitments related to climate change which the Group has made.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Independent auditors’ report
to the members of M&G plc
162

Overview
Audit scope
– Our audit scope has been determined to provide coverage of all material financial statement line items, and as part of designing 
our audit, we determined materiality and assessed the risks of material misstatement in the financial statements.
– The Group has three operating segments, Asset Management, Life and Corporate Centre. Each operating segment includes a 
number of reporting components across different locations and legal entities.
– We tailored our in-scope components based on our assessment of inherent risk and their financial significance to the 
consolidated financial results. In particular, we considered where management made subjective judgements; for example, in 
respect of significant accounting estimates that involved making assumptions and considering future events that are inherently 
uncertain. As in all of our audits, we also addressed the risk of management override of internal controls, including consideration 
of whether there was evidence of bias that represented a risk of material misstatement due to fraud.
– Three components were subject to an audit of their complete financial information. Eighteen other components were subject to 
an audit on certain balances and transactions.
– Our audit scope provided coverage over 83% of IFRS Profit before tax, 72% of Total assets, and 94% of Total liabilities.
Key audit matters
– Valuation of hard to value financial investments (level 3) (Group)
– Valuation of hard to value plan assets (level 3) and Valuation of defined benefit pension obligations (Group)
– Valuation of insurance contract liabilities: Annuitant mortality (Longevity) (Group)
– Valuation of insurance contract liabilities: Credit default allowance for annuity contracts (Group)
– Valuation of insurance contract liabilities: Expenses (Group)
– Valuation of insurance contract liabilities: Persistency for with-profit contracts (Group)
– Valuation of insurance contract liabilities: Division of with-profit assets between policyholders and shareholders (Group)
– Recoverability of the carrying value of investment in subsidiaries (Parent Company)
Materiality
– Overall Group materiality: £60 million (2023: £60 million) equivalent to 7.17% of Adjusted operating profit before tax.
– Overall Parent Company materiality: £104 million (2023: £105 million) based on 1% of Total assets.
– Performance materiality: £39 million (2023: £39 million) (Group) and £67 million (2023: £68 million) (Parent Company).
The scope of our audit
As part of designing our audit, we determined materiality and assessed the risks of material misstatement in the financial 
statements.
Key audit matters
Key audit matters are those matters that, in the auditors’ professional judgement, were of most significance in the audit of the 
financial statements of the current period and include the most significant assessed risks of material misstatement (whether or not 
due to fraud) identified by the auditors, including those which had the greatest effect on: the overall audit strategy; the allocation of 
resources in the audit; and directing the efforts of the engagement team. These matters, and any comments we make on the 
results of our procedures thereon, were addressed in the context of our audit of the financial statements as a whole, and in forming 
our opinion thereon, and we do not provide a separate opinion on these matters.
This is not a complete list of all risks identified by our audit.
Valuation of insurance contract liabilities – division of with-profit assets between policyholders and shareholders is a new key audit 
matter this year. Under IFRS 17, a portion of the with-profit assets are allocated to current and future policyholders and reflected in 
the insurance contracts liabilities with the remainder allocated to shareholders (and reflected in equity). This division of assets 
reflects a significant judgement due to the size of the surplus with-profit assets, and the complexity and subjectivity involved in the 
assessment. In the prior year this was included within the key audit matter - Implementation of IFRS 17: Judgements on transition 
and restatement of comparative information.
Valuation of insurance contract liabilities: Implementation of IFRS 17 - Judgements on transition and restatement of comparative 
information, and Valuation of insurance contract liabilities: Implementation of IFRS 17 - New models and data flows, which were key 
audit matters last year, are no longer included because this is the second year after the adoption of IFRS 17. The illiquidity premium 
for with-profit contracts, which was also a key audit matter last year, is no longer included because the level of judgement in 
setting the assumption is reduced following the implementation of IFRS 17.
Otherwise, the key audit matters below are consistent with last year.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Independent auditors' report continued
163

Valuation of hard to value financial investments (Level 3) (Group)
Refer to notes 1.5.5, 31.3.1 & 31.4 to the consolidated financial statements for disclosures of related accounting policies, valuation 
methodologies and balances.
The Group’s financial investments are held to back the Group 
insurance contract liabilities and investment contracts within its 
Life business, and to meet regulatory capital requirements, as 
well as providing returns on shareholder assets.
Most of the Group’s financial investments are valued by 
reference to prices on active markets. However, some are 
priced by reference to market data and/or valuation models.
Investments that require the use of significant judgement and 
inputs that are not market observable have a higher level of 
inherent estimation uncertainty. These investments are 
classified as Level 3 under the fair value hierarchy and include:
– Equity release mortgages;
– Unlisted equity investments;
– Private credit and other illiquid debt securities; and
– Investment property.
The valuation of hard to value financial investments was a key 
area of focus given the magnitude and the inherent uncertainty 
involved in the estimation. Changes in estimates could result in 
material changes in the valuation.
Equity release mortgages (ERMs)
The valuation of the Group’s ERM portfolio is inherently 
subjective. There are significant unobservable inputs relating to 
the No Negative Equity Guarantee. The valuation uses an 
internal discounted cash flow model with assumptions based 
on the current property value, net property growth rate and the 
discount rate (including spread assumptions to estimate an 
illiquidity premium above the risk free discount rate).
Unlisted equity investments
Unlisted equity investments are held through funds managed 
by internal and external fund managers. The investments are 
valued in line with the requirements of The International Private 
Equity and Venture Capital Valuation (IPEV) Guidelines. Given 
their magnitude, the external valuations are an area of focus. 
Valuations are performed periodically by the fund managers. 
The investments are included at the most recent Net Asset 
Value (NAV) provided by the fund manager adjusted for cash 
movements, where applicable.
We performed the following audit procedures to test the 
valuation of the investments classified as Level 3:
– Understood and evaluated the design effectiveness of key 
controls related to the valuation of investments; and
– Assessed both the methodology and assumptions used in 
the calculation of the year end valuation, including 
understanding the governance controls that are in place to 
monitor these processes.
For Equity release mortgages, we:
– Applied our industry knowledge and experience (using our 
actuarial specialists) to assess the appropriateness of the 
methodology, models and assumptions used against 
recognised actuarial practices;
– Tested data inputs used in the valuation models to underlying 
documentation on a sample basis;
– Evaluated the appropriateness of significant economic 
assumptions (including the spread applied above the risk free 
rate) that are used within the valuation process, with 
reference to market data and industry benchmarks where 
available;
– Evaluated the appropriateness of the mortality and morbidity 
assumptions used in the valuation, based on available 
experience data and industry expectations of future mortality 
improvements; and
– Performed testing over the model calculations relating to the 
No Negative Equity Guarantee and future cash flows included 
within the ERMs fair value calculation, and tested the analysis 
of change in modelled results, to assess whether the model 
continues to operate as expected. 
For Unlisted equity investments, we:
– Assessed the methodology used for the valuation of these 
investments and whether this is consistent with the 
International Private Equity and Venture Capital Valuation 
(‘IPEV’) guidelines;
– Where possible, independently obtained the most recent 
NAV statements from fund managers and agreed the 
valuation to underlying books and records;
– For a sample of positions, where the most recent NAV 
statements are not conterminous with the balance sheet, 
verified any adjustments made to the valuation for 
subsequent capital movements; 
– For sample positions, performed look back testing on the 
NAV statements provided by fund managers against their 
equivalent audited financial statements; and
– Where applicable, for sample positions, reviewed the fund 
manager’s service organisation controls report to assess the 
effectiveness of relevant controls.
Key audit matter
How our audit addressed the key audit matter
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Independent auditors' report continued
164

Private credit and other illiquid debt securities
Private credit and other illiquid debt are predominantly valued 
using discounted cash flow models. A key assumption applied 
in determining the discount rate used to calculate the fair value 
of these securities is the credit rating and the associated credit 
spread. The credit rating is determined by assessing the credit 
quality of the counterparty and security structure and assigning 
an internal credit rating, which is unobservable. The credit 
spread is then determined by reference to a comparable 
security or basket of securities. Determining the internal credit 
rating and the associated comparables requires expert 
judgement.
For assets backed by residential ground rents, the Leasehold 
and Freehold Reform Act was passed in 2024. There remains 
legislative risk and valuation uncertainty with the inclusion of 
the ‘Draft Leasehold and Commonhold Reform Bill’ in the King’s 
Speech in July 2024, noting there have been no explicit 
proposals to date.
Investment property
The Group holds investment property (directly and indirectly) 
within the UK, Europe and Asia. The valuation of the Group’s 
portfolio is inherently subjective due to, among other factors, 
the individual nature of each property, its location and the 
expected future rentals for that particular property.  There 
continues to be uncertainty facing the real estate sector as a 
result of the current economic environment and the impact of 
climate change. Valuations of investment properties are carried 
out by third party valuers engaged by the Group, who perform 
their work in accordance with the Royal Institution of Chartered 
Surveyors (‘RICS’) Valuation – Professional Standards or 
equivalent local standards. The valuations take into account the 
property-specific information including the current tenancy 
agreements and rental income, condition and location of the 
property, and future rental prospects, as well as prevailing 
market yields and market transactions.
For Private credit and other illiquid debt securities, we:
– Tested inputs into the valuation model to external sources, 
where possible, and contractual data;
– Engaged our valuation experts to assess the appropriateness 
of the methodology used to determine internal credit ratings;
– For example positions, assessed the application of the 
internal credit rating methodology, including challenging the 
assumptions used in setting the internal credit rating;
– For example positions, reperformed the valuation using our 
independently selected internal credit ratings and 
comparable securities; and
– Where a management expert has been used to corroborate 
management’s Level 3 valuations, we have assessed their 
competence, capabilities and objectivity by discussing the 
scope of their work and reviewing the terms of their 
engagement for unusual terms or fee arrangements.
In response to the continued uncertainty associated with assets 
backed by residential ground rents, and in conjunction with our 
valuation experts, we have:
– Assessed the appropriateness of the judgements made in 
determining the impact on the valuation of the assets backed 
by residential ground rent assets;
– Assessed the consideration given to a range of likely 
outcomes;
– Assessed and challenged management on the changes in 
credit ratings and associated credit spread applied; and
– Assessed and challenged the associated disclosure given the 
continued inherent uncertainty.
For Investment property, we:
– Engaged our own valuation experts (who are qualified 
chartered surveyors with relevant market knowledge) to 
support us in our audit of the property valuations;
– Assessed the competence, capabilities and objectivity of the 
third party valuers and verified their qualifications. We 
discussed the scope of their work and reviewed the terms of 
their engagement for unusual terms or fee arrangements;
– Obtained and read the external valuation reports and held 
separate meetings with the third party valuers to discuss the 
key assumptions; and
– To verify that the valuation approach was suitable for use in 
determining the carrying value for investment properties in 
the financial statements, we:
– Confirmed that the valuation approach was in accordance 
with RICS standards or equivalent local standards;
– Performed sample testing on the standing data in the 
Group’s information systems used in the valuation process 
to verify the accuracy of the property information supplied 
to the third party valuers;
– Obtained valuation details of properties held by the Group 
and set an expected range for yield and capital value 
movement, determined by reference to published 
benchmarks and using our experience and knowledge of 
the market;
Key audit matter
How our audit addressed the key audit matter
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Independent auditors' report continued
165

– Compared the investment yields used by the third party 
valuers with our expected range of yields and the year on 
year capital movement to our expected range. Where key 
assumptions were outside the expected range or otherwise 
appeared unusual, and/or valuations showed unexpected 
movements, we undertook further investigations;
– Challenged the third party valuers on the extent to which the 
valuations have taken into account the impact of climate 
change and related ESG considerations; and
– For properties under development valued using the residual 
valuation method, obtained the development appraisal and 
assessed the reasonableness of the third party valuers’ key 
assumptions. This included comparing the yield to 
comparable market benchmarks, comparing the estimated 
costs to complete, to development plans and contracts, and 
considering the reasonableness of other assumptions that 
are not so readily comparable with published benchmarks, 
such as estimated rental value and developers’ profit.
For all asset classes we assessed the adequacy of the 
disclosures in the financial statements.
Based on the work performed and the evidence obtained, we 
consider the valuations for hard to value financial investments 
to be appropriate.
Key audit matter
How our audit addressed the key audit matter
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Independent auditors' report continued
166

Valuation of defined benefit pension obligations and Valuation of hard to value plan assets (Level 3) (Group)
Refer to notes 1.5.13 and 17 to the consolidated financial statements for disclosures of related accounting policies and balances.
The Group has three key defined benefit schemes which are all 
closed to new entrants. The schemes are run by Trustees on 
behalf of the beneficiaries. The defined benefit surplus or deficit 
presented is the net of the defined benefit obligation and the 
scheme plan assets, and a restriction on the surplus to the 
Prudential Staff Pension Scheme (“PSPS”) scheme. The key 
areas of focus are the valuation of the defined benefit 
obligations and the valuation of the level 3 plan assets which 
are complex and judgemental.
The valuation of the defined benefit obligations (“DBO”) for the 
Group is performed by third party actuaries with key 
assumptions initially set through the triennial valuation process 
and reassessed annually by the Group.
The estimate of the DBO is dependent on a number of 
assumptions, including the discount rate, inflation rate and 
mortality rates. Small changes in these assumptions can have a 
material impact on the valuation due to the size and the 
duration of the pension obligations. Management performs a 
review of the DBO valuation methodology and assumptions 
each year with the assistance of external experts. Since last 
year, new mortality studies were carried out as part of the 
funding valuation process for two of the three schemes, and the 
base tables have been updated accordingly. The longevity 
improvements for all three schemes have been updated based 
on annuity book data.
The valuation of complex plan assets includes a longevity swap 
and illiquid private credit assets. 
The valuation of the longevity swap has been performed by an 
external expert. The swap has been valued under the 
requirements of Fair Value, IFRS 13, which is consistent with 
assuming the swap had nil value at outset. This effectively 
means that there is an implicit loading for expenses within the 
floating leg of the swap.
The underlying model used to value the longevity swap has 
been updated from a collateral-based approach to a 
replacement cost approach this year. 
The financial assumptions, including discount rate and inflation 
rate, are updated in line with market conditions at the reporting 
date. Other assumptions, such as mortality and the fee 
collateral have been set in line with the assumptions set out in 
the longevity swap contract. 
The surplus recognised in the Prudential Staff Pension Scheme 
is limited to the amount which is recoverable through reduced 
future contributions.
For the pension schemes, we have:
– Understood and, evaluated the design effectiveness of key 
controls in place in respect of the DBO;
– Reviewed management expert’s IAS 19 report and 
challenged the methods adopted to determine the valuation 
of the obligations;
– Engaged our actuarial specialists to evaluate the judgements 
made by management in determining the key financial and 
mortality assumptions used in the calculation of the liability;
– Assessed the reasonableness of the methodologies and 
assumptions adopted using our knowledge of market 
practice and industry developments, including use of 
benchmarks and external market data. We also used 
sensitivity analysis to determine the impact of alternative 
assumptions;
– Assessed the competence, capabilities and objectivity of 
management’s actuarial experts by their qualifications and by 
discussing the scope of their work; and
– Reperformed calculations of pension liabilities and compared 
these with the expert’s calculations.
For the valuation of the level 3 plan assets, our work focused on:
– For the illiquid private credit assets, we assessed the 
methods and assumptions used to value the assets (as set 
out above), and
– For the longevity swap, we reviewed the assumptions used 
to calculate the value of the longevity swap, assessed the 
appropriateness of the change in valuation methodology in 
the year and assessed the magnitude of the change in value 
of the longevity swap since the previous year end.
For the surplus recognised in the schemes, we assessed the 
availability of the pension surplus to the Group and recalculated 
the available surplus in the PSPS scheme.
We read and assessed the disclosures made in the financial 
statements, including disclosure of the assumptions. 
Based on the evidence obtained, we found the valuation of the 
Scheme’s defined benefit obligations and hard to value plan 
assets to be appropriate.
Key audit matter
How our audit addressed the key audit matter
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Independent auditors' report continued
167

Valuation of insurance contract liabilities: Annuitant mortality (Longevity) (Group)
Refer to note 1.4, 1.5.2, 24 and 32.7 to the consolidated financial statements for disclosures of related accounting policies 
and balances.
Annuitant mortality (longevity) assumptions are an area of 
significant management judgement, due to the inherent 
uncertainty involved. We consider these assumptions 
underpinning the insurance contract liabilities to be a key audit 
matter given the Group’s exposure to a large volume of annuity 
business. The annuitant mortality assumption has two main 
components as set out below.
Base mortality assumptions
This component of the assumption is mainly driven by internal 
experience analyses. It requires expert judgement that includes 
determining the most appropriate level at which to carry out the 
analysis; the period used for historic experience (considering 
COVID-19 in recent periods); the choice of base table / rates; 
and adjustments made within the process of fitting rates to past 
experience using management’s Prudential Retirement 
Mortality (PRM) model.
Rate of future mortality improvements
This component of the assumption is more subjective given the 
lack of data and the uncertainty over how life expectancy will 
change in the future. The allowance for future mortality 
improvements is inherently subjective, as improvements 
develop over long timescales and cannot be captured by 
analysis of internal experience data, with additional uncertainty 
around the longer term impact of COVID-19 and other trends in 
the UK on future mortality rates. The areas of judgement also 
include the selection of the mortality projection model, its 
calibration as well as re-expressing this in terms of the 
Continuous Mortality Investigation (CMI) Bureau industry 
standard model.
In addition, an allowance for risk in excess of the best estimate 
is held and represents the view of compensation for non-
financial risk that management requires (known as the risk 
adjustment). The primary component of the risk adjustment is 
longevity risk and the selection of the distribution and 
associated stresses is a matter of judgement.
We have performed the following procedures:
– Understood and evaluated the design effectiveness of key 
controls over the determination of the longevity assumptions, 
including the longevity stresses used for the risk adjustment 
component of the insurance contract liabilities;
– Assessed the appropriateness of the methodology for 
analysing experience and setting assumptions for longevity 
with reference to relevant requirements, actuarial guidance 
and by applying our industry knowledge and experience;
– Tested the design and operation of the controls in place to 
validate the assumptions and data used in the experience 
analysis and model calibration, including controls over the 
accuracy of the PRM model used to calculate actual and 
expected deaths;
– Examined the results of management’s experience analysis 
and the resulting base mortality rates;
– Assessed the appropriateness of areas of expert judgement 
used in the future mortality improvement rates and the 
consistency of these with observed experience from the 
Group’s own annuity portfolio and market data;
– Tested and challenged significant judgements made in the 
determination of longevity assumptions, including assessing 
the implications of COVID-19 and other mortality trends 
in the UK;
– Tested the re-expression of the projection basis in terms of 
CMI models and their parameterisation;
– Compared the longevity assumptions selected by 
management against those adopted by peers using our 
annual benchmarking survey of the market;
– Tested the appropriateness of the results of the longevity 
contribution to the risk adjustment by comparing to Solvency 
II stresses and using our expert knowledge; 
– Examined management’s calculation of the financial impact 
of changes to the longevity assumptions, to ensure that these 
are in line with our expectations; and
– Assessed the disclosure of the longevity assumptions and 
the commentary to support the profit (or CSM deferral) 
arising from any changes for 2024 reporting in the financial 
statements.
Based on the work performed and the evidence obtained, 
we consider the assumptions used for annuitant mortality to 
be appropriate.
Key audit matter
How our audit addressed the key audit matter
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Independent auditors' report continued
168

Valuation of insurance contract liabilities: Credit default allowance for annuity contracts (Group)
Refer to note 1.4, 1.5.2, 24, 32.7 to the consolidated financial statements for disclosures of related accounting policies 
and balances.
The discount rate for calculating the annuity in payment and 
deferment liabilities (future cash flows and risk adjustment) is 
determined in IFRS using a ‘top-down’ approach. In this 
approach the discount rate is set using the yield on a reference 
portfolio of assets (based on the actual assets held) with explicit 
deductions for both expected and unexpected credit 
default risk. 
The credit default assumptions are also used to determine the 
locked-in discount rate based on the target asset mix for new 
business written in the period (to calculate the contractual 
service margin). 
The allowance for expected and unexpected credit default risk 
is based on the credit rating of the reference portfolio of assets 
and consists of various components. The components include:
– A mechanical long-term allowance for expected defaults and 
downgrades (based on historical data);
– A credit risk premium; and
– A short-term overlay reflecting a prospective outlook on 
future potential experience.
Significant management judgement is required to set the 
internal credit ratings, particularly for illiquid level 3 assets (such 
as private credit assets and equity release mortgages). Once 
the credit rating has been established there is further 
judgement in selecting the short-term overlay to allow for risks 
not captured in the long-term credit default allowance.
Changes to the valuation and internal credit rating of residential 
ground rent assets (see ‘Valuation of hard to value assets’ 
above) that back annuity liabilities will impact the credit default 
allowances.
The allowance for credit risk can have a significant impact on 
the annuity liabilities, with small changes having a large financial 
impact.
We have performed the following procedures:
– Understood and evaluated the design effectiveness of key 
controls in place in respect of the credit default assumptions 
used to value the insurance contract liabilities;
– Assessed the methodology used to derive the credit default 
assumptions with reference to relevant requirements of IFRS, 
actuarial guidance and by applying our industry knowledge 
and experience;
– Obtained an understanding and challenged management 
over the analysis performed to assess internal credit ratings 
for illiquid assets such as equity release mortgages;
– Tested the approach, the ratings ascribed and the resulting 
default allowances;
– Tested the internal credit ratings were based on the correct 
inputs and that the calculations were in line with intended 
methodology and are appropriate;
– Tested and challenged key management judgements 
including the short-term overlay, referencing industry data, 
market benchmarking where available and our industry 
knowledge. In particular, consideration has been given to the 
appropriateness of management’s proposals in the context of 
the current economic climate;
– Assessed the legislative risk and valuation uncertainty 
relating to residential ground rents and ensured this was 
reflected in credit default risk assumptions; 
– Examined management’s calculation of the financial impact 
of changes to the credit default assumptions on the liability, 
to ensure that these are in line with our expectations; and
– Assessed the disclosure of the credit default risk 
assumptions and the commentary to support the impact of 
any changes for 2024 reporting in the financial statements.
Based on the work performed and the evidence obtained, 
we consider the assumptions used for credit default risk 
to be appropriate.
Key audit matter
How our audit addressed the key audit matter
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Independent auditors' report continued
169

Valuation of insurance contract liabilities: Expenses assumptions (Group)
Refer to note 1.4, 1.5.2, 24 and 32.7 to the consolidated financial statements for disclosures of related accounting policies 
and balances.
Future maintenance expenses, investment expenses and 
expense inflation assumptions (or collectively the expenses 
assumptions) are used in the measurement of the insurance 
contract liabilities. The assumptions reflect the expected future 
expenses that will be required to maintain the in-force policies 
at the balance sheet date, including an allowance for 
unavoidable project costs and investment costs.
For IFRS, only those expenses which are directly attributable to 
each group of contracts are included in the valuation of 
insurance contract liabilities.
Significant management judgement is required to determine 
the expense assumptions, including the allocation of costs 
between acquisition, maintenance, investment management 
and other expenses; the treatment of project costs, the 
allocation between with-profits and other policyholders and 
down to individual products; and any short term allowances. 
Judgement is also required over the long-term costs and 
policies in-force to spread fixed costs over.
In addition, when calculating the liabilities, an assumption is also 
needed to reflect how these costs will change in future as a 
result of inflation rates or renewal of administration contracts. 
This assumption is set with reference to industry and market 
data; and management’s view of how their cost base will inflate 
in future.
The projection of these costs forward over the duration of the 
policies means that small changes in the expense assumptions 
can lead to significant changes in the liabilities.
We have performed the following procedures:
– Understood and evaluated the design effectiveness of key 
controls over the expense assumptions used in the valuation 
of insurance contract liabilities;
– Examined and assessed the methodology applied in the cost 
model, choice of approach and cost drivers to confirm that 
these are reasonable and supportable;
– Tested the input data used in the cost allocation model, 
including the completeness and accuracy of the total cost 
base and allocation of expenses to the appropriate cost 
centres;
– Compared the allocations in the cost allocation model to prior 
year and understood the rationale for changes;
– Tested the allocation of investment-related expenses to 
validate the completeness and accuracy of those included in 
the insurance contract liabilities are appropriate;
– Assessed the methodology used by management to derive 
the assumptions with reference to relevant requirements, 
actuarial guidance and by applying our industry knowledge 
and experience;
– Assessed and challenged the appropriateness of significant 
judgements in the application of the methodology, including 
excluded costs, allocations between acquisition, 
maintenance, investment, and other costs and the treatment 
on consolidation of look-through costs;
– Tested the calculation of any components of the expense 
assumptions that are not based on the cost allocation model 
(for example, short-term expense allowances), by performing 
a combination of controls and substantive testing;
– Tested the assumption derived for expense inflation by 
assessing the use of industry data, current economic 
conditions and challenging the judgements used within the 
calculations to ensure that they are reasonable;
– Examined management’s calculation of the financial impact 
of changes to the expense assumptions, to ensure that these 
are in line with our expectations; and
– Assessed the disclosure of the expense assumptions and 
commentary to support the profit (or CSM deferral) arising 
from any changes for 2024 reporting in the financial 
statements.
Based on the work performed and the evidence obtained, we 
consider the assumptions used for expenses, both renewal and 
investment, to be appropriate.
Key audit matter
How our audit addressed the key audit matter
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Independent auditors' report continued
170

Valuation of insurance contract liabilities: Persistency for with-profit contracts (Group)
Refer to note 1.4, 1.5.2, 24 and 32.7 to the consolidated financial statements for disclosures of related accounting policies 
and balances.
Persistency risk can cover a wide range of policyholder actions 
including lapse, retirement (normal, early, late), rate of ceasing 
regular contributions (paying up), level of premium increments, 
and option take-up rates. However the main persistency risk 
relates to lapse and retirement assumptions. 
For these assumptions:
– Significant judgement is required to set the persistency 
assumptions including: the choice of predictive parameters, 
applicability of historic experience to the future, the impact of 
one-off or short-term events on the data (for example COVID 
19) and potential changes in the economic and regulatory 
environment going forward;
– In some areas, there is limited historic experience on which to 
base the assumptions, for example, retirement assumptions 
for certain products beyond the initial selected retirement 
age; and
– The current economic conditions, trends and volatility which 
may increase the levels of uncertainty about future 
persistency.
We have performed the following procedures:
– Understood and evaluated the design effectiveness of key 
controls over the persistency assumptions used to value the 
with-profit contract liabilities;
– Examined the methodology for analysing the historic 
experience and then setting the assumptions for persistency 
and assessed whether these are reasonable and in line with 
our expectations and market practice;
– Tested the operation of controls to validate the assumptions 
and the data used in the experience analysis calculations;
– Examined the results of management's experience analysis 
and the resulting persistency assumption;
– Assessed the appropriateness and justification for significant 
judgements applied, including:
– Whether the data used is an appropriate representation of 
likely future experience or whether changes are needed;
– The potential impact on persistency of changes in 
regulation and the current economic environment which 
may change the perceived value of products, ability to 
invest or retirement habits;
– Examined the judgments applied where there is a lack of 
credible historical data to set the assumptions;
– Where available and applicable, compared the persistency 
assumptions selected by management against those 
adopted by peers using our annual benchmarking survey of 
the market;
– Examined management’s calculation of the financial impact 
of changes to the persistency assumptions, to ensure that 
these are in line with our expectations; and
– Assessed the disclosure of the persistency assumptions and 
the commentary to support the profit (or CSM deferral) 
arising from any changes for 2024 reporting in the financial 
statements.
Based on the work performed and the evidence obtained, we 
consider the persistency assumptions used to be appropriate.
Key audit matter
How our audit addressed the key audit matter
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Independent auditors' report continued
171

Valuation of insurance contract liabilities: Division of with-profit assets between policyholders and shareholders (Group)
Refer to note 1.3, 1.4 1.5.2, 24 and 32.7.3 to the consolidated financial statements for disclosures of related accounting policies 
and balances.
In order to prepare IFRS results a portion of the with-profits 
assets are allocated between current and future policyholders 
(reflected in the with-profit insurance contract liabilities) and 
shareholders (reflected in equity). This division of assets 
represents a significant judgement due to the size of the 
surplus assets in the with-profit fund, and the complexity and 
subjectivity involved in the assessment. Management assesses 
the policyholders’ share of these assets on a prospective basis 
and since the effective date of IFRS 17 (1 January 2022) this has 
been assumed to be 90%.
The proportion of with-profit assets allocated to with-profits 
policyholders is defined by the Articles of Association of the 
with-profit fund as being at least 90%.  There are a number of 
considerations in assessing the appropriate allocation including 
how the sharing relationship has changed in the past or is 
expected to change in future, expectations for future estate 
distribution and contribution to the tax payable on the future 
shareholder transfers.
We have performed the following procedures:
– Obtained an understanding of, and challenged the 
methodologies and judgements used, in determining the 
division of assets relative to the requirements of IFRS and our 
understanding of the operations of the with-profits fund as 
determined by the Articles of Association, Principles and its 
Practices of Financial Management and other past 
precedents;
– Assessed the factors that will impact the division of assets, 
including, the expected sharing relationship for recent and 
future new with-profit contracts, shareholder tax on future 
distributions, the expectations for estate distributions, and 
looking-through internal service arrangements to underlying 
cost within the Group;
– Examined and assessed any simplifications applied in 
determining the division of assets between policyholders and 
shareholders; and
– Assessed the disclosure of the division of assets and the 
commentary to support the profit or loss (or CSM deferral) 
arising from any changes for 2024 reporting in the financial 
statements.
Based on the work performed and the evidence obtained, we 
consider the division of the with-profits assets between 
policyholders and shareholders to be appropriate.
Key audit matter
How our audit addressed the key audit matter
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Independent auditors' report continued
172

Recoverability/carrying value of investment in subsidiaries (Parent Company)
Refer to note A to the Parent Company financial statements for disclosures of related accounting policies and balances.
In the Parent Company’s financial statements, investments in 
subsidiaries are reported at cost less impairment.
This balance is material to the Parent Company being the 
largest asset on the Parent Company’s statement of financial 
position. 
During the year impairment indicators have been noted, due to 
higher discount rates and the current economic environment, 
for the investments in subsidiaries and a full impairment 
assessment has been undertaken.
Management has compared the carrying value of investments 
in subsidiaries to their recoverable value which is assessed as 
the higher of value in use and fair value less costs of disposal. 
This includes, but is not limited to, judgement regarding 
discount rates, forecasted cash flows, comparable peer 
companies and long-term growth rates.
Our procedures in relation to management’s assessment 
of the carrying value of investments in subsidiaries as at 
31 December 2024 included the following:
– Obtained and assessed the completeness of impairment 
indicators noted by management;
– Assessed investment in subsidiaries for any indication of 
impairment based on our understanding of the business and 
current market environment; and
– Where an impairment assessment was necessary, we:
– engaged our valuation experts to assist us in the audit;
– obtained the value in use and fair value less costs of 
disposal assessments completed by management;
– challenged the methodology and assumptions used, 
including the discount rate, the cash flows, the long-term 
growth rate, and selection of appropriate peer companies;
– tested the inputs back to source documents; 
– recalculated the mathematical accuracy of the value in use 
and fair value less cost of disposal calculations; and
– Assessed the disclosures in the financial statements.
Based on the work performed and evidence obtained, we 
consider the carrying value of investments in subsidiaries to be 
appropriate.
Key audit matter
How our audit addressed the key audit matter
How we tailored the audit scope
We tailored the scope of our audit to ensure that we performed enough work to be able to give an opinion on the financial 
statements as a whole, taking into account the structure of the Group and the Parent Company, the accounting processes and 
controls, and the industry in which they operate.
The Group is a global asset manager and insurer, and its operations primarily consist of the legal entity operations in the United 
Kingdom, Europe and Asia. We performed a full scope audit over the following three components:
i) the Parent Company, M&G plc; ii) Prudential Assurance Company (the key contributor to the Life operating segment); and iii) 
M&G Group (the key contributor to the Asset Management operating segment).
For eighteen other components, we identified account balances which were considered to be significant in size or audit risk at the 
financial statement line item level in relation to the consolidated financial statements, and performed financial statement line item 
audit procedures over these specified balances. Analytical procedures over the remaining components that were not 
inconsequential were performed by the Group engagement team. We also performed audit procedures over the consolidation 
process.
As the Group audit team, we determined the level of involvement required at those components to be able to conclude whether 
sufficient and appropriate audit evidence had been obtained as a basis for our opinion on the consolidated financial statements as 
a whole. In our role as Group auditors, we exercised oversight of the work performed by auditors of the components including 
performing the following procedures:
– Issued Group instructions outlining areas requiring additional audit focus, including the key audit matters included above;
– Evaluated the competence and capabilities of component auditors;
– Maintained an active dialogue with reporting component audit teams throughout the year;
– Attended meetings with local management in person or via video conference;
– Attended Audit Committee meetings for certain in-scope components;
– Reviewed reporting requested from component teams, including those areas determined to be of heightened audit risk; and
– Reviewed selected working papers on component audit files, where considered relevant.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Independent auditors' report continued
173

The impact of climate risk on our audit
As part of our audit we have made enquiries of management (both within and outside of the Group’s finance functions) to 
understand the governance and process adopted to assess the extent of the potential impact of climate risk on the Group’s 
financial statements and support for the disclosures made within the Annual Report and Accounts.
In addition to enquiries with management, we also read the Group’s climate risk assessment documentation, reviewed Board 
minutes and considered disclosures in the Annual Report and Accounts in relation to climate change (including those 
recommended by the Task Force on Climate-related Financial Disclosures “TCFD”) in order to assess the completeness of 
management’s climate risk assessment.
We have also made enquiries to understand the commitments made by the Group and how these may affect the financial 
statements and the audit procedures that we perform.
Our procedures did not identify any material impact in the context of our audit of the financial statements as a whole, or our key 
audit matters for the year ended 31 December 2024.
Materiality
The scope of our audit was influenced by our application of materiality. We set certain quantitative thresholds for materiality. 
These, together with qualitative considerations, helped us to determine the scope of our audit and the nature, timing and extent of 
our audit procedures on the individual financial statement line items and disclosures and in evaluating the effect of misstatements, 
both individually and in aggregate on the financial statements as a whole.
Based on our professional judgement, we determined materiality for the financial statements as a whole as follows:
 
Financial statements - Group
Financial statements - Parent Company
Overall materiality
£60 million (2023: £60 million).
£104 million (2023: £105 million).
 Materiality benchmark
The materiality amount was selected judgementally and is 
equivalent to 7.17% (2023: 8% of 3-year average) of the 
Adjusted operating profit before tax.
1% (2023: 1%) of Total assets.
How we determined it
In determining our materiality we have considered financial 
metrics and benchmarks which we believe to be relevant to 
the primary users of the consolidated financial statements. 
Due to the disparate size of the Income Statement and 
Statement of Financial Position, the materiality amount was 
selected judgmentally by the Group audit team having 
considered a range of relevant benchmarks including 
Adjusted Operating Profit before tax, Profit before tax, 
Operational Capital Generation before tax, Total assets, 
Shareholder Solvency II coverage ratio, Net Assets plus 
CSM and Total Assets.
Total assets has been used as the 
benchmark given the Parent 
Company's primary purpose is to act as 
a holding company and not to generate 
operating profits. Accordingly, a profit 
based measure is not relevant.
For each component in the scope of our Group audit, we allocated a materiality that is less than our overall Group materiality. The 
range of materiality allocated across components was between £10 million and £55 million. Certain components were audited to a 
local statutory audit materiality that was also less than our overall Group materiality.
We use performance materiality to reduce to an appropriately low level the probability that the aggregate of uncorrected and 
undetected misstatements exceeds overall materiality. Specifically, we use performance materiality in determining the scope of 
our audit and the nature and extent of our testing of account balances, classes of transactions and disclosures, for example in 
determining sample sizes. Our performance materiality was 65% (2023: 65%) of overall materiality, amounting to £39 million (2023: 
£39 million) for the Group financial statements and £67 million (2023: £68 million) for the Parent Company financial statements.
In determining the performance materiality, we considered a number of factors - the history of misstatements, risk assessment and 
aggregation risk and the effectiveness of controls - and concluded that an amount in the middle of our normal range was 
appropriate.
We agreed with the Audit Committee that we would report to them misstatements identified during our audit above £3 million 
(Group audit) (2023: £3 million) and £5.20 million (Parent Company audit) (2023: £5.25 million) as well as misstatements below 
those amounts that, in our view, warranted reporting for qualitative reasons.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Independent auditors' report continued
174

Conclusions relating to going concern
Our evaluation of the directors’ assessment of the Group’s and the Parent Company’s ability to continue to adopt the going 
concern basis of accounting included:
– Obtained the Directors’ going concern assessment and challenged the rationale for the downside scenarios adopted and 
material assumptions made using our knowledge of the Group’s business performance, review of regulatory correspondence 
and obtaining further corroborating evidence;
– Considered management’s assessment of the regulatory solvency coverage and liquidity position in the forward looking 
scenarios which have been driven from the Group’s Own Risk and Solvency Assessment (ORSA);
– Agreed the Group Solvency II information to the draft unaudited Group Solvency II schedules prepared by management;
– Considered information obtained during the course of the audit and publicly available market information to identify any 
evidence that would contradict management’s assessment of going concern; and
– Reviewed the disclosures included in the financial statements in relation to going concern, including the Basis of Preparation.
Based on the work we have performed, we have not identified any material uncertainties relating to events or conditions that, 
individually or collectively, may cast significant doubt on the Group’s and the Parent Company’s ability to continue as a going 
concern for a period of at least twelve months from when the financial statements are authorised for issue.
In auditing the financial statements, we have concluded that the directors’ use of the going concern basis of accounting in the 
preparation of the financial statements is appropriate.
However, because not all future events or conditions can be predicted, this conclusion is not a guarantee as to the Group’s and the 
Parent Company’s ability to continue as a going concern.
In relation to the directors’ reporting on how they have applied the UK Corporate Governance Code, we have nothing material to 
add or draw attention to in relation to the directors’ statement in the financial statements about whether the directors considered it 
appropriate to adopt the going concern basis of accounting.
Our responsibilities and the responsibilities of the directors with respect to going concern are described in the relevant sections of 
this report.
Reporting on other information
The other information comprises all of the information in the Annual Report other than the financial statements and our auditors’ 
report thereon. The directors are responsible for the other information. Our opinion on the financial statements does not cover the 
other information and, accordingly, we do not express an audit opinion or, except to the extent otherwise explicitly stated in this 
report, any form of assurance thereon.
In connection with our audit of the financial statements, our responsibility is to read the other information and, in doing so, consider 
whether the other information is materially inconsistent with the financial statements or our knowledge obtained in the audit, or 
otherwise appears to be materially misstated. If we identify an apparent material inconsistency or material misstatement, we are 
required to perform procedures to conclude whether there is a material misstatement of the financial statements or a material 
misstatement of the other information. If, based on the work we have performed, we conclude that there is a material misstatement 
of this other information, we are required to report that fact. We have nothing to report based on these responsibilities.
With respect to the Strategic Report and Directors’ Report, we also considered whether the disclosures required by the UK 
Companies Act 2006 have been included.
Based on our work undertaken in the course of the audit, the Companies Act 2006 requires us also to report certain opinions and 
matters as described below.
Strategic Report and Directors’ Report
In our opinion, based on the work undertaken in the course of the audit, the information given in the Strategic Report and Directors’ 
Report for the year ended 31 December 2024 is consistent with the financial statements and has been prepared in accordance with 
applicable legal requirements.
In light of the knowledge and understanding of the Group and Parent Company and their environment obtained in the course of the 
audit, we did not identify any material misstatements in the Strategic Report and Directors’ Report.
Directors’ Remuneration
In our opinion, the part of the Directors’ Remuneration Report to be audited has been properly prepared in accordance with the 
Companies Act 2006.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Independent auditors' report continued
175

Corporate governance statement
The Listing Rules require us to review the directors’ statements in relation to going concern, longer-term viability and that part of 
the corporate governance statement relating to the Parent Company’s compliance with the provisions of the UK Corporate 
Governance Code specified for our review. Our additional responsibilities with respect to the corporate governance statement as 
other information are described in the Reporting on other information section of this report.
Based on the work undertaken as part of our audit, we have concluded that each of the following elements of the corporate 
governance statement, included within the Directors’ Report is materially consistent with the financial statements and our 
knowledge obtained during the audit, and we have nothing material to add or draw attention to in relation to:
– The directors’ confirmation that they have carried out a robust assessment of the emerging and principal risks;
– The disclosures in the Annual Report that describe those principal risks, what procedures are in place to identify emerging risks 
and an explanation of how these are being managed or mitigated;
– The directors’ statement in the financial statements about whether they considered it appropriate to adopt the going concern 
basis of accounting in preparing them, and their identification of any material uncertainties to the Group’s and Parent company’s 
ability to continue to do so over a period of at least twelve months from the date of approval of the financial statements;
– The directors’ explanation as to their assessment of the Group’s and Parent Company’s prospects, the period this assessment 
covers and why the period is appropriate; and
– The directors’ statement as to whether they have a reasonable expectation that the Parent Company will be able to continue in 
operation and meet its liabilities as they fall due over the period of its assessment, including any related disclosures drawing 
attention to any necessary qualifications or assumptions.
Our review of the directors’ statement regarding the longer-term viability of the Group and Parent Company was substantially less 
in scope than an audit and only consisted of making inquiries and considering the directors’ process supporting their statement; 
checking that the statement is in alignment with the relevant provisions of the UK Corporate Governance Code; and considering 
whether the statement is consistent with the financial statements and our knowledge and understanding of the Group and Parent 
Company and their environment obtained in the course of the audit.
In addition, based on the work undertaken as part of our audit, we have concluded that each of the following elements of the 
corporate governance statement is materially consistent with the financial statements and our knowledge obtained during 
the audit:
– The directors’ statement that they consider the Annual Report, taken as a whole, is fair, balanced and understandable, and 
provides the information necessary for the members to assess the Group’s and Parent Company’s position, performance, 
business model and strategy;
– The section of the Annual Report that describes the review of effectiveness of risk management and internal control systems; 
and
– The section of the Annual Report describing the work of the Audit Committee.
We have nothing to report in respect of our responsibility to report when the directors’ statement relating to the Parent Company’s 
compliance with the Code does not properly disclose a departure from a relevant provision of the Code specified under the Listing 
Rules for review by the auditors.
Responsibilities for the financial statements and the audit
Responsibilities of the directors for the financial statements
As explained more fully in the Statement of Directors’ Responsibilities, the directors are responsible for the preparation of the 
financial statements in accordance with the applicable framework and for being satisfied that they give a true and fair view. The 
directors are also responsible for such internal control as they determine is necessary to enable the preparation of financial 
statements that are free from material misstatement, whether due to fraud or error.
In preparing the financial statements, the directors are responsible for assessing the Group’s and the Parent Company’s ability to 
continue as a going concern, disclosing, as applicable, matters related to going concern and using the going concern basis of 
accounting unless the directors either intend to liquidate the Group or the Parent Company or to cease operations, or have no 
realistic alternative but to do so.
Auditors’ responsibilities for the audit of the financial statements
Our objectives are to obtain reasonable assurance about whether the financial statements as a whole are free from material 
misstatement, whether due to fraud or error, and to issue an auditors’ report that includes our opinion. Reasonable assurance is a 
high level of assurance, but is not a guarantee that an audit conducted in accordance with ISAs (UK) will always detect a material 
misstatement when it exists. Misstatements can arise from fraud or error and are considered material if, individually or in the 
aggregate, they could reasonably be expected to influence the economic decisions of users taken on the basis of these financial 
statements.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Independent auditors' report continued
176

Irregularities, including fraud, are instances of non-compliance with laws and regulations. We design procedures in line with our 
responsibilities, outlined above, to detect material misstatements in respect of irregularities, including fraud. The extent to which 
our procedures are capable of detecting irregularities, including fraud, is detailed below.
Based on our understanding of the Group and industry, we identified that the principal risks of non-compliance with laws and 
regulations related to UK and European regulatory principles, such as those governed by the Prudential Regulation Authority (PRA) 
and the Financial Conduct Authority (FCA), and we considered the extent to which non-compliance might have a material effect on 
the financial statements. We also considered those laws and regulations that have a direct impact on the financial statements such 
as Companies Act 2006. We evaluated management’s incentives and opportunities for fraudulent manipulation of the financial 
statements (including the risk of override of controls), and determined that the principal risks were related to management bias in 
accounting estimates and judgmental areas of the financial statements as shown in our ‘Key audit matters’. The Group 
engagement team shared this risk assessment with the component auditors so that they could include appropriate audit 
procedures in response to such risks in their work. Audit procedures performed by the Group engagement team and/or 
component auditors included:
– Attendance at Audit Committee and Joint Audit and Risk Committee meetings;
– Discussions with the Board, management, Internal Audit, management involved in the Risk and Compliance functions and Group 
and Parent Company’s legal function, including consideration of known or suspected instances of non-compliance with laws and 
regulation and fraud;
– Reviewing relevant meeting minutes including those of the Board of Directors, Audit, Risk, Remuneration and Disclosure 
Committees;
– Meeting with the PRA periodically and reading key correspondence with the PRA and the FCA, including those in relation to 
compliance with laws and regulations;
– Reviewing the Group’s register of litigation and claims, Internal Audit reports, and compliance reports in so far as they related to 
non-compliance with laws and regulations and fraud; 
– Assessment of matters reported on the Group and Parent Company’s whistleblowing helpline and fraud register and the results 
of management’s investigation of such matters;
– Evaluation and testing of the operating effectiveness of management’s key controls designed to prevent and detect 
irregularities;
– Identifying and testing journal entries based on risk criteria;
– Testing of judgements and assumptions in subjective areas as set out in the key audit matters; and
– Designing audit procedures to incorporate unpredictability around the nature, timing or extent of our testing.
There are inherent limitations in the audit procedures described above. We are less likely to become aware of instances of non-
compliance with laws and regulations that are not closely related to events and transactions reflected in the financial statements. 
Also, the risk of not detecting a material misstatement due to fraud is higher than the risk of not detecting one resulting from error, 
as fraud may involve deliberate concealment by, for example, forgery or intentional misrepresentations, or through collusion.
Our audit testing might include testing complete populations of certain transactions and balances, possibly using data auditing 
techniques. However, it typically involves selecting a limited number of items for testing, rather than testing complete populations. 
We will often seek to target particular items for testing based on their size or risk characteristics. In other cases, we will use audit 
sampling to enable us to draw a conclusion about the population from which the sample is selected.
A further description of our responsibilities for the audit of the financial statements is located on the FRC’s website at: 
www.frc.org.uk/auditorsresponsibilities. This description forms part of our auditors’ report.
Use of this report
This report, including the opinions, has been prepared for and only for the Parent Company’s members as a body in accordance 
with Chapter 3 of Part 16 of the Companies Act 2006 and for no other purpose. We do not, in giving these opinions, accept or 
assume responsibility for any other purpose or to any other person to whom this report is shown or into whose hands it may come 
save where expressly agreed by our prior consent in writing.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Independent auditors' report continued
177

Other required reporting
Companies Act 2006 exception reporting
Under the Companies Act 2006 we are required to report to you if, in our opinion:
– we have not obtained all the information and explanations we require for our audit; or
– adequate accounting records have not been kept by the Parent Company, or returns adequate for our audit have not been 
received from branches not visited by us; or
– certain disclosures of directors’ remuneration specified by law are not made; or
– the Parent Company financial statements and the part of the Directors’ Remuneration Report to be audited are not in agreement 
with the accounting records and returns.
We have no exceptions to report arising from this responsibility.
Appointment
Following the recommendation of the Audit Committee, we were appointed by the members on 25 May 2022 to audit the financial 
statements for the year ended 31 December 2022 and subsequent financial periods. The period of total uninterrupted engagement 
is three years, covering the years ended 31 December 2022 to 31 December 2024.
Other matter
The company is required by the Financial Conduct Authority Disclosure Guidance and Transparency Rules to include these 
financial statements in an annual financial report prepared under the structured digital format required by DTR 4.1.15R - 4.1.18R 
and filed on the National Storage Mechanism of the Financial Conduct Authority. This auditors’ report provides no assurance over 
whether the structured digital format annual financial report has been prepared in accordance with those requirements.
Mark Pugh (Senior Statutory Auditor)
for and on behalf of PricewaterhouseCoopers LLP
Chartered Accountants and Statutory Auditors
London
18 March 2025
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Independent auditors' report continued
178

2024
2023
For the year ended 31 December
Note
£m
£m
Insurance revenue
 
4  
4,095  
3,887 
Insurance service expenses
24.3.1  
(2,971)  
(2,834) 
Net expenses from reinsurance contracts held
24.3.1  
(28)  
(95) 
Insurance service result
 
1,096  
958 
Interest revenue from financial assets not measured at fair value through profit or loss (FVTPL)
 
5  
683  
672 
Interest revenue from financial assets measured at FVTPL
 
5  
2,666  
2,446 
Net change in investment contract liabilities without discretionary participation features
 
5  
(461)  
(700) 
Net credit impairment (losses)/reversal
 
5  
(15)  
2 
Other investment return
 
5  
5,813  
6,214 
Investment return
 
8,686  
8,634 
Finance expenses from insurance contracts issued
 
5  
(8,426)  
(7,318) 
Finance (expenses)/income from reinsurance contracts held
 
5  
(10)  
39 
Net insurance finance expenses
 
(8,436)  
(7,279) 
Net insurance and investment result
 
1,346  
2,313 
Fee income
 
6  
1,029  
1,003 
Other income
 
70  
37 
Administrative and other expenses
 
7  
(2,566)  
(2,241) 
Finance costs
 
7  
(121)  
(160) 
Movements in third party interest in consolidated funds
 
363  
(226) 
Share of profit from joint ventures and associates
 
14  
24  
23 
Profit before tax
i
 
145  
749 
Tax charge attributable to policyholders’ returns
 
10  
(477)  
(328) 
(Loss)/profit before tax attributable to equity holders
 
(332)  
421 
Total tax charge
 
(492)  
(440) 
Less tax charge attributable to policyholders’ returns
 
10  
477  
328 
Tax charge attributable to equity holders 
 
10  
(15)  
(112) 
(Loss)/profit for the year
 
(347)  
309 
 
(Loss)/profit for the year:
Attributable to equity holders of M&G plc
 
(360)  
297 
Attributable to non-controlling interests
 
13  
12 
Total (loss)/profit for the year
 
(347)  
309 
 
Earnings per share:
Basic (pence per share)
 
11  
(15.1)  
12.7 
Diluted (pence per share)
 
11  
(15.1)  
12.4 
i
The profit before tax comprises the pre-tax result attributable to equity holders and an amount equal and opposite to the tax charge attributable to 
policyholders’ returns. This is the formal measure of profit or loss before tax under IFRS, but it is not the result attributable to equity holders. This is 
principally because the corporate taxes of the Group include taxes borne by policyholders. These amounts are required to be included in the tax charge of 
the Company under IFRS. The tax charge attributable to policyholders’ returns is removed from the Group’s total profit before tax in arriving at the Group’s 
(loss)/profit before tax attributable to equity holders. As the net of tax profits attributable to policyholders is zero, the Group’s pre-tax profit attributable to 
policyholders is an amount equal and opposite to the tax charge attributable to policyholders included in the total tax charge.
The Notes on pages 185 to 330 are an integral part of these consolidated financial statements.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Consolidated financial statements
Consolidated income statement
179

2024
2023
For the year ended 31 December
Note
£m
£m
(Loss)/profit for the year
 
(347)  
309 
 
Items that may be reclassified subsequently to profit or loss:
Exchange movements arising on foreign operations
i
 
(16)  
(12) 
Other comprehensive loss on items that may be reclassified subsequently to profit or loss
 
(16)  
(12) 
Items that will not be reclassified to profit or loss:
Gain/(loss) on remeasurement of defined benefit pension scheme
 
17  
52  
(124) 
Tax on remeasurement of defined benefit pension scheme
 
10  
(13)  
28 
Other comprehensive income/(loss) on items that will not be reclassified to profit or loss
 
39  
(96) 
 
Other comprehensive income/(loss) for the year, net of related tax 
 
23  
(108) 
 
Total comprehensive (loss)/income for the year
 
(324)  
201 
 
 Attributable to equity holders of M&G plc
 
(336)  
193 
 Attributable to non-controlling interests
 
12  
8 
Total comprehensive (loss)/income for the year
 
(324)  
201 
i
Of the exchange movements arising on foreign operations, £15m loss is attributable to equity holders of M&G plc (2023: £8m loss) and £1m loss is 
attributable to non-controlling interests (2023: £4m loss). 
The Notes on pages 185 to 330 are an integral part of these consolidated financial statements.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Consolidated financial statements continued
Consolidated statement of comprehensive income
180

Restated
 i
31 December 
2024
31 December 
2023
Note
£m
£m
Assets
Goodwill and intangible assets
13  
1,714  
1,815 
Deferred acquisition costs 
 
19  
23 
Defined benefit pension asset
17  
45  
19 
Investment in joint ventures and associates accounted for using the equity method
14  
284  
287 
Property, plant and equipment
15  
1,654  
2,065 
Investment property
16  
14,385  
15,422 
Deferred tax assets
10  
487  
443 
Insurance contract assets
24  
39  
44 
Reinsurance contract assets
24  
1,043  
1,099 
Equity securities and pooled investment funds
18  
64,890  
66,248 
Loans
 
18  
4,135  
3,908 
Debt securities
18  
69,775  
70,683 
Derivative assets
18  
1,085  
1,693 
Deposits
18  
15,794  
16,324 
Current tax assets
10  
65  
67 
Accrued investment income and other debtors
19  
2,506  
2,536 
Assets held for sale
ii
 
1,466  
1,356 
Cash and cash equivalents
 
20  
4,838  
5,148 
Total assets
 
184,224  
189,180 
Equity
Share capital
21  
120  
119 
Share premium reserve
 
21  
383  
379 
Shares held by employee benefit trust
 
22  
(9)  
(26) 
Treasury shares
22  
(6)  
(21) 
Retained earnings
 
14,435  
15,223 
Other reserves
 
23  
(11,642)  
(11,633) 
Equity attributable to equity holders of M&G plc
 
3,281  
4,041 
Non-controlling interests
 
42  
43 
Total equity
 
3,323  
4,084 
Liabilities
Insurance contract liabilities
 
24  
141,264  
142,135 
Reinsurance contract liabilities
 
24  
280  
357 
Investment contract liabilities without discretionary participation features
 
25  
12,144  
12,535 
Third party interest in consolidated funds
 
9,484  
9,893 
Subordinated liabilities and other borrowings
 
26  
6,486  
7,647 
Defined benefit pension liability
 
17  
258  
294 
Deferred tax liabilities
 
10  
705  
682 
Lease liabilities
 
27  
425  
387 
Current tax liabilities
 
10  
81  
97 
Derivative liabilities
 
18  
3,202  
2,910 
Other financial liabilities
 
18  
1,018  
1,186 
Provisions
 
28  
114  
82 
Accruals, deferred income and other liabilities
 
29  
4,367  
6,226 
Liabilities held for sale
ii
 
1,073  
665 
Total liabilities
 
180,901  
185,096 
Total equity and liabilities
 
184,224  
189,180 
i
Following a review of the Group’s presentation of cash and borrowings in certain consolidated investment funds, comparative amounts have been restated from 
those previously reported. The restatement has had no impact on the consolidated income statement or net assets. See Note 1.1 for further information.
ii
Assets held for sale as at 31 December 2024 includes £92m (31 December 2023: £138m) of seed capital classified as held for sale as it is expected to be divested 
within 12 months and £468m of investment property (31 December 2023: £211m). Additionally £906m (31 December 2023: £1,007m) of assets held for sale and 
£1,073m (31 December 2023: £665m) of liabilities held for sale are in relation to the Group’s consolidated infrastructure capital private equity vehicles.
The Notes on pages 185 to 330 are an integral part of these consolidated financial statements.
The consolidated financial statements on pages 179 to 330 were approved by the Board and signed on its behalf by the following Directors 
on 18 March 2025:
Andrea Rossi  
 
 
 
 
 
Kathryn McLeland 
Group Chief Executive Officer 
 
 
 
 
Chief Financial Officer
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Consolidated financial statements continued
Consolidated statement of financial position
181

Share 
capital
Share 
premium
Shares 
held by 
employee 
benefit 
trust
Treasury 
shares
Retained 
earnings
Other 
reserves
Total equity 
attributable 
to equity 
holders of 
M&G plc
Non-
controlling 
interests
Total 
equity
Note
£m
£m
£m
£m
£m
£m
£m
£m
£m
As at 1 January 2024
 
119  
379  
(26)  
(21)  15,223  (11,633)  
4,041  
43  4,084 
Loss for the year 
 
—  
—  
—  
—  
(360)  
—  
(360)  
13  
(347) 
Other comprehensive income 
for the year
 
23  
—  
—  
—  
—  
39  
(15)  
24  
(1)  
23 
Total comprehensive loss 
for the year
 
—  
—  
—  
—  
(321)  
(15)  
(336)  
12  
(324) 
Dividends paid to equity holders 
of M&G plc
 
12  
—  
—  
—  
—  
(468)  
—  
(468)  
—  
(468) 
Dividends paid to non-controlling 
interests
 
—  
—  
—  
—  
—  
—  
—  
(13)  
(13) 
Proceeds from shares issued to 
settle employee share option 
schemes
 
21  
—  
4  
—  
—  
—  
—  
4  
—  
4 
Shares distributed by employee 
trusts or from treasury shares
 
22  
—  
—  
37  
—  
(37)  
—  
—  
—  
— 
Vested employee share-based 
payments
 
23  
—  
—  
—  
—  
33  
(33)  
—  
—  
— 
Expense recognised in respect of 
share-based payments
 
23  
—  
—  
—  
—  
—  
40  
40  
—  
40 
Shares issued to, acquired by or 
transferred to employee trusts
 
22  
1  
—  
(20)  
15  
—  
—  
(4)  
—  
(4) 
Tax effect of items recognised 
directly in equity
 
23  
—  
—  
—  
—  
5  
(1)  
4  
—  
4 
Net increase/(decrease) in equity
 
1  
4  
17  
15  
(788)  
(9)  
(760)  
(1)  
(761) 
As at 31 December 2024
 
120  
383  
(9)  
(6)  14,435  (11,642)  
3,281  
42  
3,323 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Consolidated financial statements continued
Consolidated statement of changes in equity
182

Share 
capital
Share 
premium
Shares 
held by 
employee 
benefit 
trust
Treasury 
shares
Retained 
earnings
Other 
reserves
Total equity 
attributable 
to equity 
holders of 
M&G plc
Non-
controlling 
interests
Total 
equity
Note
£m
£m
£m
£m
£m
£m
£m
£m
£m
As at 1 January 2023
 
119  
370  
(70)  
(47)  15,504  (11,613)  
4,263  
48  
4,311 
Profit for the year
 
—  
—  
—  
—  
297  
—  
297  
12  
309 
Other comprehensive loss for the 
year
 
23  
—  
—  
—  
—  
(96)  
(8)  
(104)  
(4)  
(108) 
Total comprehensive income 
for the year
 
—  
—  
—  
—  
201  
(8)  
193  
8  
201 
Dividends paid to equity holders 
of M&G plc
 
12  
—  
—  
—  
—  
(462)  
—  
(462)  
—  
(462) 
Dividends paid to non-controlling 
interests
 
—  
—  
—  
—  
—  
—  
—  
(13)  
(13) 
Proceeds from shares issued to 
settle employee share option 
schemes
 
21  
—  
9  
—  
—  
—  
—  
9  
—  
9 
Shares distributed by employee 
trusts or from treasury shares
 
22  
—  
—  
71  
4  
(71)  
—  
4  
—  
4 
Vested employee share-based 
payments
 
23  
—  
—  
—  
—  
42  
(42)  
—  
—  
— 
Expense recognised in respect 
of share-based payments
 
23  
—  
—  
—  
—  
—  
32  
32  
—  
32 
Shares acquired by and 
transferred to employee trusts
 
22  
—  
—  
(27)  
22  
—  
—  
(5)  
—  
(5) 
Tax effect of items recognised 
directly in equity
 
23  
—  
—  
—  
—  
9  
(2)  
7  
—  
7 
Net increase/(decrease) 
in equity
 
—  
9  
44  
26  
(281)  
(20)  
(222)  
(5)  
(227) 
As at 31 December 2023
 
119  
379  
(26)  
(21)  15,223  (11,633)  
4,041  
43  4,084 
The Notes on pages 185 to 330 are an integral part of these consolidated financial statements.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Consolidated financial statements continued
Consolidated statement of changes in equity (continued)
183

Restated 
i
2024
2023
For the year ended 31 December
Note
£m
£m
Cash flows from operating activities:
Profit before tax
 
145  
749 
Non-cash and other movements in operating assets and liabilities included in profit before tax:
Investments
 
4,167  
852 
Other non-investment and non-cash assets
 
837  
509 
Insurance and reinsurance contract liabilities
 
(930)  
167 
Investment contract liabilities
 
(370)  
671 
Other liabilities (including operational borrowings)
 
(3,041)  
(976) 
Interest income and expense and dividend income included in profit before tax
 
(4,773)  
(5,149) 
Other non-cash items
 
286  
(100) 
Operating cash items:
Interest receipts
 
3,312  
3,086 
Interest payments
 
(359)  
(204) 
Dividend receipts
 
1,917  
2,364 
Tax paid
ii
 
(514)  
(250) 
Net cash flows from operating activities
iii
 
677  
1,719 
Cash flows from investing activities:
Purchases of property, plant and equipment
 
(289)  
(496) 
Proceeds from disposal of property, plant and equipment
 
21  
1 
Net cash paid on acquisition of subsidiaries, joint ventures and associates
iv
 
(31)  
(103) 
Divestment of subsidiaries by consolidated private equity vehicles
v
 
451  
105 
Investment in subsidiaries by consolidated private equity vehicles
v
 
—  
(110) 
Net cash flows from investing activities
 
152  
(603) 
Cash flows from financing activities:
Interest paid
 
(188)  
(189) 
Lease capital repayments
 
(28)  
(25) 
Repurchase of subordinated debt
 
(450)  
— 
Proceeds from shares issued
 
21  
5  
9 
Dividends paid to equity holders of M&G plc
 
12  
(468)  
(462) 
Dividends paid to non-controlling interests
 
(13)  
(13) 
Net cash flows from financing activities
 
(1,142)  
(680) 
Net (decrease)/increase in cash and cash equivalents
 
(313)  
436 
Cash and cash equivalents at 1 January
 
5,148  
4,739 
Effect of exchange rate changes on cash and cash equivalents
 
3  
(27) 
Cash and cash equivalents at end of period
 
20  
4,838  
5,148 
i
Following a review of the Group’s presentation of cash and borrowings in certain consolidated investment funds, comparative amounts have been 
restated from those previously reported. The restatement has had no impact on the consolidated income statement or profit for the year ended 31 
December 2023 or total equity attributable to shareholders as at 31 December 2023. See Note 1.1 for further information.
ii
Tax paid for the year ended 31 December 2024 includes £299m (2023: £99m) paid on profits taxable at policyholder rather than equity holder rates.
iii
Cash flows in respect of other borrowings of the With-Profits Fund, which principally relate to consolidated investment funds, are included within cash 
flows from operating activities.
iv
Net cash paid on acquisition of subsidiaries, joint ventures and associates consists of £25m (2023: £22m) of cash paid, net of £4m (2023: £nil) cash 
acquired. Refer to Note 2.2 for further information on shareholder acquisitions made in the period. An additional £14m (2023: £81m) of cash paid, net of 
£4m (2023: £nil) relates to the acquisition of subsidiaries, joint ventures and associates held by the With-Profits Fund.
v
Divestment/(investment) in subsidiaries by consolidated private equity vehicles represents the amount paid or received in relation to the purchase or sale 
of underlying investee companies held by the Group’s consolidated private equity vehicles. As at 31 December 2024, £nil (2023: £110m) relates to 
investments in these vehicles and £451m (2023: £105m) relates to divestment in these vehicles.
The Notes on pages 185 to 330 are an integral part of these consolidated financial statements.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Consolidated financial statements continued
Consolidated statement of cash flows
184

1 Basis of preparation and material accounting policies 
1.1 Basis of preparation 
The consolidated financial statements for the year ended 31 December 2024 comprise the financial statements of M&G plc (‘the 
Company’) and its subsidiaries (together referred to as ‘the Group’). The consolidated financial statements have been prepared in 
accordance with UK-adopted international accounting standards (IAS) and the legal requirements of the Companies Act 2006. The 
consolidated financial statements have been prepared under the historical cost basis except for investment property measured at 
fair value, certain financial assets and financial liabilities (including derivative instruments) that are measured at fair value through 
profit and loss (FVTPL), insurance contract liabilities that are measured in accordance with the requirements of IFRS 17: Insurance 
contracts, and defined benefit assets and liabilities, measured at the fair value of plan assets less the present value of the defined 
benefit obligations. Assets and disposal groups held for sale are stated at the lower of the previous carrying amount and fair value 
less costs to sell.
The consolidated financial statements are stated in million pounds sterling, the Group’s presentation currency. 
Restatement of prior period information
The comparative consolidated statement of financial position as at 31 December 2023 has been restated following a presentational 
change in cash and borrowings in certain consolidated investment funds which were disclosed incorrectly in the prior period. 
Negative cash balances in these funds were disclosed as overdraft positions, however it has been determined that this was 
notional in nature and should have been offset with positive cash balances in the same funds.
The restatement has had no impact on the consolidated income statement or profit for the year ended 31 December 2023 or total 
equity attributable to shareholders as at 31 December 2023.
The impact of the restatement on the consolidated statement of financial position is set out in the table below:
As at 31 
December 
2023 as 
previously 
reported
Adjustments
As at 31 
December 
2023 
restated
1 January 
2023 as 
previously 
reported
Adjustments
1 January 
2023 
restated
Note
£m
£m
£m
£m
£m
£m
Consolidated statement of financial position:
Assets:
Cash and cash equivalents
 20  
5,590  
(442)  
5,148  
4,884  
(145)  
4,739 
Other
 184,032  
—  184,032  186,274  
—  186,274 
Total assets
 189,622  
(442)  189,180  191,158  
(145)  191,013 
Liabilities:
Subordinated liabilities and other borrowings
 26  
8,089  
(442)  
7,647  
7,537  
(145)  
7,392 
Other
 177,449  
—  177,449  179,310  
—  179,310 
Total liabilities
 185,538  
(442)  185,096  186,847  
(145)  186,702 
In the consolidated statement of cash flows, Cash and cash equivalents at 1 January 2023 has been reduced by £145m and at 31 
December 2023 by £442m. The movement in other liabilities, net cash flows from operating activities and net (decrease)/increase 
in cash and cash equivalents have been adjusted by £297m. 
Comparatives in the impacted notes to the consolidated financial statements have also been restated.
Going concern
The Directors have a reasonable expectation that the Group as a whole has adequate resources to continue in operational 
existence for the foreseeable future and for a period of at least 12 months from the date of approval of the consolidated financial 
statements. 
To satisfy themselves of the appropriateness of the use of the going concern assumption in relation to the consolidated financial 
statements, the Directors have considered the liquidity projections of the Group, including the impact of applying specific liquidity 
stresses. The Directors also considered the ability of the Group to access external funding sources and the management actions 
that could be used to manage liquidity.
In addition, the Directors also gave particular attention to the solvency projections of the Group under a base scenario and its 
sensitivity to various individual economic stresses and tested the resilience of the balance sheet to adverse scenarios using 
reverse stress testing.
The impact of the following individual stresses on solvency were considered as part of the assessment: 
– 20% fall in equity prices; 
– 20% fall in property prices; 
– (50bps) parallel shift in nominal yields; 
– 20% of the credit portfolio downgrading by one full letter; and 
– +100bps spread widening (A-rated assets). 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements
185

1 Basis of preparation and material accounting policies (continued)
1.1 Basis of preparation (continued)
The scenarios considered as part of the assessment included a range of different scenarios (base, optimistic and severe 
pessimistic) taking into account the plausible pathways that the global economy would take, its impact on consumer demand and 
actions that central banks could take. We have also assessed the resilience of our financial position and the economic implications 
resulting from a high inflationary and low growth environment (stagflation scenario) and the aftermath of a major climate event 
(climate scenario). 
The results of the assessment demonstrated the ability of the Group to meet all obligations, including payments to shareholders 
and debt holders, and future business requirements for the foreseeable future. In addition, the assessment demonstrated that the 
Group was able to remain above its regulatory solvency requirements in a stressed scenario.
For this reason, the Directors continue to adopt the going concern basis in preparing the consolidated financial statements.
Presentation of risk and capital management disclosures
We have provided additional disclosures relating to the nature and extent of certain financial risks and capital management in the 
Supplementary Information section of this report.
1.2 New accounting pronouncements
1.2.1 New accounting pronouncements adopted by the Group
The Group has adopted the following amendments to standards which became effective from 1 January 2024:
– Classification of Liabilities as Current or Non-current (Amendments to IAS 1), issued in January 2020;
– Lease Liability in a Sale and Leaseback (Amendments to IFRS 16), issued in September 2022;
– Non-current Liabilities with Covenants (Amendments to IAS 1), issued in October 2022; and
– Supplier Finance Arrangements (Amendments to IAS 7 and IFRS 7), issued in May 2023.
The above amendments to standards do not have a material effect on these consolidated financial statements. 
1.2.2 New accounting pronouncements not yet effective 
The following new accounting pronouncements have also been issued but are not yet effective or have not yet been adopted for 
use in the UK:
IFRS 18 Presentation and Disclosure in Financial Statements (IFRS 18) – Issued in April 2024 and effective from 1 January 2027 
IFRS 18 will replace IAS 1 Presentation of Financial Statements and introduces new requirements around: 
– categories and subtotals to be used in the statement of profit or loss; 
– specific disclosures for management-defined performance measures (MPMs); and 
– location, aggregation and disaggregation of financial information. 
IFRS 18 will require an entity to classify all income and expenses within its statement of profit or loss into one of five categories: 
operating; investing; financing; income taxes; and discontinued operations. Entities will also be required to present subtotals and 
totals for ‘operating profit or loss’, ‘profit or loss before financing and income taxes’ and ‘profit or loss’. 
IFRS 18 introduces the concept of MPMs which are metrics defined from the statement of profit or loss and are used to 
communicate management’s views on financial performance externally. In the context of the Group, this would apply to our 
adjusted operating profit metric. IFRS 18 requires disclosure of information about all of an entity’s MPMs within a single note to the 
financial statements and requires further disclosures on how the measure is calculated and a reconciliation to the most 
comparable subtotal specified by IFRS 18. 
IFRS 18 also provides guidance on the location of information in the primary financial statements and the notes. It also requires 
aggregation and disaggregation of information to be performed with reference to similar and dissimilar characteristics. 
The adoption of IFRS 18 will have a significant impact on how the Group’s income statement is presented and may potentially 
impact disclosures on our alternative performance measures. The Group is currently assessing the impact of adopting this 
standard. 
IFRS 19 Subsidiaries without Public Accountability: Disclosures (IFRS 19) – Issued in May 2024 and effective from 1 January 2027 
IFRS 19 allows eligible entities to elect to apply reduced disclosure requirements while still applying the recognition, measurement 
and presentation requirements in other IFRS accounting standards. This standard does not have any impact on the Group's 
consolidated financial statements. 
Other amendments
Furthermore, the following amendments have been issued and are not yet effective:
– Amendments to the classification and measurement of financial instruments (Amendments to IFRS 9 and IFRS 7), issued in May 
2024 and effective from 1 January 2026; and
– Lack of exchangeability (Amendments to IAS 21), issued in August 2023 and effective from 1 January 2025.
These amendments are not expected to have a material impact on the Group.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
186

1 Basis of preparation and material accounting policies (continued)
1.3 Judgements in applying accounting policies and sources of estimation uncertainty
A full list of the Group’s material accounting policies is provided in Note 1.5. The accounting policies adopted by the Group have not 
changed materially from those applied in the Group’s Annual Report and Accounts for the year ended 31 December 2023. In 
applying these accounting policies, the Group has made a number of key judgements which have a significant effect on the 
amounts recognised in the consolidated financial statements. The impact of climate change has been considered when preparing 
these consolidated financial statements, particularly in the context of our climate-related disclosures included on pages 64 to 81. 
While climate change is a source of uncertainty, management has considered the potential impacts on these financial statements, 
concluding that there is no significant risk of material adjustment to the carrying amounts of assets and liabilities within the next 
financial year.
The following table sets out the basis of the accounting policy judgements, and references the associated accounting policy and 
related note which both give further detail on the specific application.
Financial statement area
Key judgement
Accounting 
policy
Note
Consolidation of 
structured entities
IFRS 10 requires entities that the Group controls to be consolidated in the 
consolidated financial statements. Structured entities are entities that have been 
designed so that voting or similar rights are not the dominant factor in deciding 
who controls the entity. Due to the nature of structured entities, judgement is 
required to determine whether the Group controls and therefore consolidates 
structured entities. Judgement is also required where certain seed capital 
investments in structured entities are classified as held for sale investments, and 
therefore not consolidated on a line-by-line basis.
1.5.1
30
Classification of 
insurance and 
investment contracts
IFRS 17 requires that contracts that transfer significant insurance risk are 
accounted for as insurance contracts. Judgement is required to determine 
whether contracts written by the Group transfer significant insurance risk, unless a 
specific scope exception applies (eg equity release mortgages). 
Judgement is also required in the case of certain investment contracts which 
provide an additional benefit in addition to guaranteed benefits to determine 
whether they meet the criteria to be considered as discretionary participation 
features, and therefore accounted for under IFRS 17.
1.5.2
24
Contractual Service 
Margin (CSM) 
measurement model
IFRS 17 requires an assessment of whether contracts meet the conditions for 
having direct participation features and when this is the case such contracts must 
use the Variable Fee Approach to measure the CSM. For with-profit and unit-linked 
contracts, judgement is required to assess whether the Group expects to pay to 
the policyholder an amount equal to a substantial share of the fair value returns on 
the underlying items; and whether the entity expects a substantial proportion of 
any change in the amounts to be paid to the policyholder to vary with the change in 
fair value of the underlying items. The assessment is carried out at the contract 
level and judgement is also applied to determine the extent to which mutualisation 
between contracts is allowed for.
1.5.2
24
Underlying items
Underlying items are items that determine some of the amounts payable to a 
policyholder as part of their with-profit or unit-linked contract and therefore are a 
component of the insurance contract or investment contracts with discretionary 
participation features (DPF) liabilities. Judgement is required to define underlying 
items for with-profits contracts that reflect the mutualisation between contracts 
and how to split underlying items between current and future policyholders.
1.5.2
24
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
187

1 Basis of preparation and material accounting policies (continued)
1.3 Judgements in applying accounting policies and sources of estimation uncertainty (continued)
Financial statement area
Key judgement
Accounting 
policy
Note
Division of surplus 
relating to the 
With-Profits Fund
Judgement is required to determine the amount of surplus that should be divided 
between current and future with-profits policyholders as well as with the Group 
and the amount of surplus attributable solely to the Group.
1.5.2
24
Provision of insurance 
contract services
The amount of CSM recognised in profit or loss in each reporting period is 
determined by reference to coverage units, which represent the insurance 
contract services provided in that period. Judgement is required to define the 
services provided, and the relative weighting if these include both insurance and 
investment services.
1.5.2
24
1.4 Sources of estimation uncertainty
The preparation of these consolidated financial statements requires the Group to make estimates and assumptions that affect the 
reported amounts of assets, liabilities, revenues and expenses, and the related disclosure of contingent assets and liabilities.
The following table sets out the estimates and assumptions which have a significant risk of resulting in a material adjustment to 
carrying value within the next financial year. Details of the nature of the estimate is provided in the related accounting policy and 
details of the assumptions applied at the statement of financial position date are provided in the related note.
Financial statement asset 
or liability
Key estimate and assumptions
Accounting 
policy
Note
Insurance contract 
liabilities
When measuring the insurance contract liabilities, a number of assumptions are 
applied to estimate future amounts due to the policyholder. The areas where the 
assumptions could have a material impact are: 
– for with-profits contracts, the assumed future investment returns on the 
backing assets, the assumptions used in determining the allowance for 
persistency and maintenance expenses, the policyholders’ share of historic 
and future surpluses, and the illiquidity premium in setting the discount rate; 
and 
– for annuity contracts, the assumed rates of policyholder mortality, 
maintenance expenses, and the selection of the reference portfolio and 
allowance for credit risk in setting the discount rate.
In addition, when measuring the insurance contract liabilities, a risk adjustment is 
included. The assessment of the risk adjustment requires assumptions about the 
compensation that the Group requires for bearing uncertainty about the amount 
and timing of the cash flows that arises from non-financial risk, the most significant 
of which is the assumed rates of the policyholder mortality for annuity contracts. 
1.5.2
24, 32
Assets classified as 
level 3 under the fair 
value hierarchy
Determination of the fair value of financial assets classified as level 3 in the fair 
value hierarchy involves the use of inputs which are not observable in the market 
and hence require a high degree of estimation which could result in a significant 
change in the valuation. This includes the determination of the internal credit rating 
and the spread above risk free rate applied to value residential ground rent notes 
that are impacted by the ongoing legislative uncertainty which may potentially 
restricts future income on these assets.
1.5.5, 1.5.12
18, 31
Determination of 
recoverable amount of 
goodwill
Goodwill is assessed for impairment at least on an annual basis by comparing the 
recoverable amount of each cash-generating unit or group of cash-generating 
units to which goodwill has been allocated with its carrying value. Recoverable 
amount is defined as the higher of fair value less costs to sell and the value in use 
where the value in use is based on the present value of future cash flows. The 
determination of the value in use requires the use of various assumptions around 
future cash flows, future growth rates and appropriate discount rates based on the 
risks associated with the cash-generating-unit or group of cash-generating units 
which can have a material impact on the calculation.
1.5.15
13
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
188

1 Basis of preparation and material accounting policies (continued)
1.4 Sources of estimation uncertainty (continued)
Financial statement asset 
or liability
Key estimate and assumptions
Accounting 
policy
Note
Defined benefit 
pension liability
The defined benefit pension scheme liability is calculated using actuarial valuations 
which incorporate a number of assumptions including discount rates, inflation 
rates, and expected future mortality. Due to the long-term nature of the schemes, 
the value of the pension scheme obligation is sensitive to these assumptions.
1.5.13
17
Valuation of intangibles 
acquired at acquisition 
Valuation of intangibles acquired as part of a business combination are based on 
various assumptions around acquired business value and appropriate discount 
rates which can have a material impact on the valuation. 
1.5.16
13
Recognition of deferred 
tax asset
IAS 12 requires deferred tax assets to be recognised to the extent that it is 
probable that sufficient taxable profit will be available against which the deductible 
temporary differences, and the carry-forward of unused tax credits and unused tax 
losses can be utilised. Judgement is required to determine the extent to which 
future taxable profits emerge and the corresponding period over which unused tax 
credits and unused tax losses will be utilised.
1.5.14
10.2
1.5 Accounting policies
1.5.1 Basis of consolidation
The Group has control over an investee if all three of the following conditions are met: 
– it has power over an investee; 
– it is exposed to, or has rights to, variable returns from its involvement with the investee; and 
– it has the ability to use its power over the investee to affect its own returns.
(i) Subsidiaries
Subsidiaries are those investees that the Group controls. Where the Group is deemed to control an entity, the entity is treated as a 
subsidiary and its results, assets and liabilities are consolidated. Where the Group holds a minority share in an entity but does not 
have control, joint control or significant influence over the entity, the investments are carried at FVTPL within financial investments 
on the consolidated statement of financial position.
The Group performs a reassessment of consolidation whenever there is a change in the substance of the relationship between the 
Group and an investee.
(ii) Joint ventures and associates
Joint ventures are joint arrangements arising from a contractual agreement whereby the Group and other investors have joint 
control of the net assets of the arrangement. In these arrangements, the Group’s share of the underlying net assets may be lower 
or higher than 50% but the terms of the relevant agreement make it clear that control is jointly exercised between the Group and 
the third party, for example, where significant decisions required unanimous approval of all parties, or where all parties have equal 
voting rights.
Associates are entities over which the Group has significant influence, but which it does not control. Generally, it is presumed that 
the Group has significant influence if it holds between 20% and 50% of the voting rights of the entity.
Investments in associates and joint ventures held by the With-Profits Fund through investments, including venture capital 
business, mutual funds and unit trusts, and certain directly held investments are accounted for at FVTPL. All other investments in 
joint ventures and associates are accounted for using the equity method of accounting. Under the equity method, the Group’s 
share of profit or loss of its joint ventures and associates is recognised in the income statement and its share of movements in 
other comprehensive income is recognised in other comprehensive income.
(iii) Structured entities
Structured entities are those that have been designed so that voting or similar rights are not the dominant factor in deciding who 
controls the entity. Voting rights relate to administrative tasks. Relevant activities are directed by means of contractual 
arrangements. The Group invests in structured entities such as:
– Collective investment vehicles including Open-Ended Investment Companies (OEICs), Authorised Contractual Schemes (ACSs), 
Luxembourg-domiciled Sociétés d’Investissement à Capital Variable (SICAVs) and unit trusts;
– Limited partnerships;
– Collateralised debt obligations;
– Mortgage-backed securities; and
– Similar asset-backed securities.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
189

1 Basis of preparation and material accounting policies (continued)
1.5 Accounting policies (continued)
1.5.1 Basis of consolidation (continued)
Collective investment vehicles
The Group invests in OEICs, ACSs, SICAVs and unit trusts, which invest mainly in equities, bonds, cash and cash equivalents, and 
properties. 
The assessment of control over OEICs, ACSs, SICAVs and unit trusts requires judgement. In assessing control, the Group 
determines whether it is acting as principal or agent. This includes an assessment of the scope of its decision-making authority, 
including rights held by third parties, which may provide these parties substantive removal rights that may affect the Group’s ability 
to direct the relevant activities and indicate that the Group does not have power. 
In addition, the assessment considers the aggregate economic interest of the Group, which includes both direct holding and 
expected management fees if the fund manager is a Group company, however, management fees in most cases forms an 
immaterial part of the aggregate economic interest of the Group. 
Holdings in such investments can fluctuate on a daily basis according to the participation of the Group and other investors in them. 
As a result, in determining control, the Group looks at the trend of ownership over a longer period (rather than at a point in time) to 
mitigate the impact of daily fluctuations which do not reflect the wider facts and circumstances of the Group’s involvement. 
Consolidation assessment is performed in line with the following principles having taken into account substantial removal rights:
– where the Group manages the assets of the entity, and the aggregate of the Group’s ownership holding in the entity exceeds 
50%, the Group is judged to have control over the entity;
– where the Group manages the assets of the entity, and the aggregate of the Group’s ownership holding in the entity is between 
20% and 50%, the facts and circumstances of the Group’s involvement in the entity are considered, including the rights to any 
fees earned by the asset manager from the entity, in forming a judgement as to whether the Group has control over the entity;
– where the Group manages the assets of the entity, and the aggregate of the Group’s ownership holding in the entity is less than 
20%, the Group is judged to not have control over the entity; or
– where the assets of the entity are managed externally, an assessment is made of whether the Group has existing rights that give 
it the ability to direct the current activities of the entity and therefore control the entity. In assessing the Group’s ability to direct 
an entity, the Group considers its ability relative to other investors. The Group has a limited number of investments in externally 
managed OEICs and unit trusts where it considers it has such ability.
Where the Group is deemed to control these entities, they are treated as subsidiaries and are consolidated, with the interests of 
investors other than entities within the Group being classified as liabilities, presented as third party interest in consolidated funds. 
Where the Group does not control these entities (as it is deemed to be acting as an agent), and they do not meet the definition of 
associates, they are carried at FVTPL within equity securities and pooled investment funds on the consolidated statement of 
financial position.
Where the Group initially sets up OEICs, ACSs, SICAVs and unit trusts as part of its operations through its investment management 
business, and invests the initial seed capital which results in a significant holding resulting in control of the fund, the Group 
assesses whether there is a formal plan in place to divest its holding to below the threshold triggering control within 12 months. 
In this situation, the vehicle is not consolidated, but classified as held for sale and carried at FVTPL.
Limited partnerships
The Group invests in a number of limited partnerships, either directly or through unit trusts, through a mix of capital and loans. 
These limited partnerships are managed by general partners, in which the Group holds equity. 
Such interests in general partners and limited partnerships provide the Group with voting and similar rights to participate in the 
governance framework of the relevant activities which the limited partnerships are engaged in. Accounting for the limited 
partnerships (including underlying investees) as subsidiaries, joint ventures, associates or other financial investments depends on 
the terms of each partnership agreement and the level of shareholdings in the general partners.
Other structured entities
The Group holds investments in mortgage-backed securities, collateralised debt obligations and similar asset-backed securities. 
The Group consolidates the vehicles that hold the investments where the Group is deemed to control the vehicles. When assessing 
control over the vehicles, the factors considered include the purpose and design of the vehicle, the Group’s exposure to the 
variability of returns and the scope of the Group’s ability to direct the relevant activities of the vehicle, including any kick-out or 
removal rights that are held by third parties. The outcome of the control assessment is dependent on the terms and conditions of 
the respective individual arrangements, taking into account aggregate economic interest where relevant.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
190

1 Basis of preparation and material accounting policies (continued)
1.5 Accounting policies (continued)
1.5.1 Basis of consolidation (continued)
(iv) Qualifying partnerships
Entities consolidated by the Group include Qualifying Partnerships as defined under the UK Partnerships (Accounts) Regulations 
2008 (the ‘Partnership Act’). Some of these limited partnerships have taken advantage of the exemption under regulation 7 of the 
Partnerships Act from the financial statements requirements. This is under regulations 4 to 6, on the basis that these limited 
partnerships are dealt with on a consolidated basis in these financial statements.
(v) Third party interests 
Interests of parties other than the Group in entities which the Group controls are assessed to determine whether they should be 
classified as financial liabilities or as non-controlling interests in equity on the consolidated statement of financial position. Puttable 
third party interests such as units held by external investors in unit trusts are classified as financial liabilities. Third party interests in 
private equity vehicles set up with finite lives are also classified as financial liabilities.
1.5.2 Insurance contracts 
(i) Contracts within the scope of IFRS 17
An entity must apply IFRS 17 to determine the requirements for recognition, measurement, presentation and disclosure of: 
– Insurance contracts (including reinsurance contracts issued); 
– Reinsurance contracts held; and 
– Investment contracts with discretionary participation features (DPF) issued, provided the entity also issues insurance contracts. 
IFRS 17 defines insurance contracts as contracts under which one party (the issuer) accepts significant insurance risk from another 
party (the policyholder) by agreeing to compensate the policyholder if a specified uncertain future event (the insured event) 
adversely affects the policyholder.
Reinsurance contracts are insurance contracts issued by one entity (the reinsurer) to compensate another entity for claims arising 
from one or more insurance contracts issued by that other entity (underlying contracts).
The Group judges that a contract transfers significant insurance risk if there is at least one scenario where the amounts that could 
be payable under the contract represent 10% or more than the amounts payable if the insured event does not occur.
In addition to accepting insurance risk from the insurance contracts issued, the Group is exposed to financial risk from the 
insurance and investment contracts it issues and reinsurance contracts it holds. 
The Group’s reinsurance contracts are predominantly contracts held under which risks are transferred to an external third party. 
The Group has one reinsurance contract under which it accepts risks from with-profits contracts issued by another insurer. 
Insurance contracts can be issued and reinsurance contracts can be initiated by the Group, or they can be acquired in a business 
combination or in a transfer of contracts that do not form a business. All references in these accounting policies to ‘insurance 
contracts’ and ‘reinsurance contracts’ include contracts issued, initiated or acquired by the Group, unless otherwise stated. 
Investment contracts with DPF have the legal form of insurance contracts, but do not transfer significant insurance risk and so are 
classified as financial instruments. Nevertheless such contracts fall within the scope of IFRS 17.
An investment contract with DPF is a financial instrument that provides a particular investor with the contractual right to receive, as 
a supplement to an amount not subject to the discretion of the issuer, additional amounts:
– that are expected to be a significant portion of the total contractual benefits;
– the timing or amount of which are contractually at the discretion of the issuer; and
– that are contractually based on:
– the returns on a specified pool of contracts or a specified type of contract;
– realised and/or unrealised investment returns on a specified pool of assets held by the issuer; or
– the profit or loss of the entity or fund that issues the contract.
The Group judges that the additional discretionary benefits are significant when they are expected to be at least 5% of the total 
contractual benefits.
The Group’s investment contracts with DPF comprise the with-profits business that do not transfer significant insurance risk. This 
includes investments in the PruFund range of funds available to individual investors.
Investment contracts without DPF are not accounted for under IFRS 17 but instead fall within the scope of IFRS 9. For the Group 
these primarily comprise unit-linked contracts that do not transfer significant insurance risk. Also within the scope of IFRS 9 are 
contracts issued to corporate bodies to facilitate investment in PruFund, which as a result of cancellation rights included in those 
contracts, are judged by the Group to not provide significant discretionary benefits.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
191

1 Basis of preparation and material accounting policies (continued)
1.5 Accounting policies (continued)
1.5.2 Insurance contracts (continued)
(i) Contracts within the scope of IFRS 17 (continued)
If several insurance contracts are transacted with the same or a related counterparty and the Group assesses that the contracts 
are designed to achieve an overall commercial effect, the contracts are combined in order to report the substance of the 
transactions. This includes instances where certain non-standard benefits covered by a bulk purchase annuity may be executed 
through a separate legal contract for regulatory purposes but are accounted for as a single contract under IFRS 17.
Some investment contracts issued by the Group provide policyholders with the option to invest their premiums in both unit-linked 
funds and with-profits funds (including access to PruFund). The Group accounts for such contracts as two separate in substance 
contracts enabling the investment in with-profits and PruFund to be accounted for under IFRS 17 and the investment in unit-linked 
funds to be accounted for under IFRS 9.
The Group has previously issued and still holds a book of equity release mortgages. These contracts contain a no negative equity 
guarantee which ensures that, should the policyholder pass away or move into residential care during the term of the instrument 
and the accrued loan value is in excess of the sale proceeds of the mortgaged property, then the policyholder’s beneficiaries would 
not have to repay any excess. This feature has been assessed to consider whether it gives rise to insurance risk. The Group judges 
that the equity release mortgages meet the definition of an insurance contract, but the compensation for insured events is limited 
to the amount otherwise required to settle the policyholder’s obligation created by the contract. In this circumstance IFRS 17 
permits the issuer of contracts to choose whether to account for these contracts under IFRS 17 or IFRS 9. The Group has opted to 
account for these contracts under IFRS 9.
(ii) Separating components
At inception, the Group must identify and separate the following components from contracts within the scope of IFRS 17 and 
account for the components as if they were stand-alone financial instruments:
– derivatives embedded in the contract whose economic characteristics and risks are not closely related to those of the host 
contract, and where the component issued as a standalone contract is not itself a contract that falls within the scope of IFRS 17; 
and
– distinct investment components other than investment components with DPF: ie investment components that are not highly 
inter-related with the insurance components and for which contracts with equivalent terms are sold, or could be sold, separately 
in the same market or the same jurisdiction. 
After separating any financial instrument components, the Group must separate any promises to transfer to policyholders distinct 
goods or services other than insurance coverage and investment services and account for them as separate contracts with 
customers (ie these are accounted for under IFRS 15). A good or service is distinct if the policyholder can benefit from it either on 
its own or with other resources that are readily available to the policyholder. A good or service is not distinct and is accounted for 
together with the insurance component if the cash flows and risks associated with the good or service are highly inter-related with 
the cash flows and risks associated with the insurance component, and the Group provides a significant level of service by 
integrating the good or service with the insurance component.
The Group has assessed the contracts it has issued and no contracts were identified as containing embedded derivatives, distinct 
investment components or distinct goods and non-insurance services that must be separated and accounted for under other IFRS 
standards.
Certain contracts have been determined to contain non-distinct investment components, rights to a refund of premiums, and other 
non-insurance components (ie amounts payable to a policyholder that are not contingent on the occurrence of an insured event) 
which are not required to be separated from the host insurance contract but do require specific treatment under IFRS 17. These 
payments are excluded from the value of insurance revenue and insurance service expenses presented in profit and loss.
Non-distinct investment components, rights to a refund of premiums, and other non-insurance components typically arise in 
contracts where there is some form of surrender benefit payable at any time of the policyholder’s choosing. The Group has opted 
as an accounting policy choice to consistently define the surrender value to be net of surrender charges or penalties when 
determining the amounts to exclude from insurance revenue and insurance service expenses.
(iii) Level of aggregation
Insurance contracts
Insurance contracts issued are aggregated into groups for measurement purposes. Groups of insurance contracts are first 
determined by identifying portfolios of insurance contracts, each comprising contracts subject to similar risks and managed 
together.
The Group interprets that, when aggregating contracts by similar risk, all risks must be considered but ‘similar risks’ is not 
interpreted to mean ‘identical risks’. The Group judges that an appropriate method is to aggregate contracts according to which of 
the three risk categories of protection, longevity and investment is the dominant risk which the Group is exposed to from writing 
the contract. These three categories have been chosen as they best represent the risks that the Group is exposed to without 
unnecessary granularity and subdivision.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
192

1 Basis of preparation and material accounting policies (continued)
1.5 Accounting policies (continued)
1.5.2 Insurance contracts (continued)
(iii) Level of aggregation (continued)
Insurance contracts (continued)
In aggregating contracts that are managed together, the Group considers the following factors:
– the existence of a common pool of assets backing the contracts;
– the approach to risk management, for example hedging strategies or the existence of reinsurance arrangements;
– for business in a with-profits fund, the approach to risk-bearing, profit-sharing and the application of discretion;
– the source of the business, eg UK or overseas; and
– the categorisation of contracts for the segmental reporting reported in the accounts or for internal management information. 
Each portfolio is divided into a minimum of: 
– a group of contracts that are onerous on initial recognition, if any; 
– a group of contracts that at initial recognition have no significant possibility of becoming onerous subsequently, if any; and 
– a group of the remaining contracts in the portfolio, if any.
The Group does not currently have any groups of contracts that fall into the category that on initial recognition have no significant 
possibility of becoming onerous subsequently.
Each of these groups must then be further subdivided, if necessary to ensure that each group does not contain contracts that have 
been issued more than one year apart. 
For annuities, unisex pricing may be required under gender neutral pricing regulations, and may, for example, result in policies sold 
to females being onerous and policies sold to males being non-onerous. As the other elements of the pricing basis are identical, the 
difference in onerousness is solely due to the legal constraint. IFRS 17 permits such contracts to be included in the same group.
Reinsurance contracts held
Reinsurance contracts held are similarly aggregated into groups for measurement purposes by first identifying portfolios. 
However, rather than dividing the portfolios into three groups based on profitability, the contracts are grouped according to 
whether or not there is a net gain at initial recognition for a group, that is into a minimum of:
– a group of contracts for which there is a net gain on initial recognition, if any; 
– a group of contracts for which, on initial recognition, there is no significant possibility of there being a net gain subsequently, if 
any; and 
– a group of the remaining contracts in the portfolio, if any.
As for groups of contracts issued, no group may contain contracts that have been issued more than one year apart and so the 
groups must be further subdivided to meet this requirement as necessary.
The Group does not currently have any groups of contracts that fall into the category of, on initial recognition, having no significant 
possibility of there being a net gain subsequently.
Some reinsurance contracts provide cover for underlying contracts that are included in different groups. However, the Group 
concludes that the reinsurance contract’s legal form of a single contract reflects the substance of the Group’s contractual rights 
and obligations, considering that the different covers lapse together and are not sold separately. As a result, the reinsurance 
contract is not separated into multiple insurance components that relate to different underlying groups.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
193

1 Basis of preparation and material accounting policies (continued)
1.5 Accounting policies (continued)
1.5.2 Insurance contracts (continued)
(iv) Recognition
A group of contracts issued by the Group is recognised from the earliest of: 
– the beginning of the coverage period of the group (ie the period during which the Group provides services in respect of any 
premiums within the boundaries of the contracts); 
– when the first payment from a policyholder in the group becomes due or, if there is no contractual due date, when it is received 
from a policyholder; and 
– for a group of onerous contracts, when the group becomes onerous. 
The Group is required to determine whether any contracts form a group of onerous contracts before the earlier of the first two 
dates above if facts and circumstances indicate there is such a group.
An insurance contract acquired in a transfer of contracts or a business combination is recognised on the date of acquisition. 
When the contract is recognised, it is added to an existing group of contracts or, if the contract does not qualify for inclusion in an 
existing group, it forms a new group to which future contracts are added. Groups of contracts are established on initial recognition 
and their composition is not revised once all contracts have been added to the group.
The recognition date of an investment contract with DPF is the date that the entity becomes party to the contract.
A group of reinsurance contracts held is recognised from the earlier of the following:
– the beginning of the coverage period of the group of reinsurance contracts held; and
– the date the Group recognises an onerous group of underlying insurance contracts, if the Group entered into the related 
reinsurance contract held in the group of reinsurance contracts held at or before that date.
For groups of reinsurance contracts held that provide proportionate coverage, which for the Group consists of quota share 
reinsurance contracts, recognition is delayed until the date that any underlying insurance contract is initially recognised, if that date 
is later than the beginning of the coverage period of the group of reinsurance contracts held.
Reinsurance contracts that are acquired are recognised from the date of acquisition.
(v) Onerous groups of contracts 
The Group considers the following factors to identify if a group of contracts is onerous: 
– the Group’s pricing frameworks; 
– profit testing results; and
– calculations for individual contracts.
(vi) Contract boundary
The measurement of a group of contracts includes all of the future cash flows within the boundary of each contract in the group, 
determined as follows:
Insurance contracts 
Cash flows are within the contract boundary if they arise from substantive rights and obligations that exist during the reporting 
period in which the Group can compel the policyholder to pay premiums or has a substantive obligation to provide services 
(including insurance coverage and any investment services).
A substantive obligation to provide services ends when:
– the Group has the practical ability to reassess the risks of the particular policyholder and can set a price or level of benefits that 
fully reflects those reassessed risks; or
– the Group has the practical ability to reassess the risks of the portfolio that contains the contract and can set a price or level of 
benefits that fully reflects the risks of that portfolio, and the pricing of the premiums up to the reassessment date does not take 
into account risks that relate to periods after the reassessment date.
The reassessment of risks considers only risks transferred from policyholders to the Group, which may include both insurance and 
financial risks, but exclude lapse and expense risks.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
194

1 Basis of preparation and material accounting policies (continued)
1.5 Accounting policies (continued)
1.5.2 Insurance contracts (continued)
(vi) Contract boundary (continued)
Investment contracts with DPF
Cash flows are within the contract boundary of an investment contract with DPF if they result from a substantive obligation of the 
entity to deliver cash at a present or future date. The entity has no substantive obligation to deliver cash if it has the practical ability 
to reassess the risk and, as a result, can set a price for the promise to deliver the cash that fully reflects the related risks.
Reinsurance contracts 
Cash flows are within the contract boundary of a reinsurance contract if they arise from substantive rights and obligations that 
exist during the reporting period in which the Group is compelled to pay amounts to the reinsurer or has a substantive right to 
receive services from the reinsurer. A substantive right to receive services from the reinsurer ends when the reinsurer:
– has the practical ability to reassess the risks transferred to it and can set a price or level of benefits that fully reflects those 
reassessed risks; or
– has a substantive right to terminate the coverage.
In assessing contract boundaries for insurance, investment with DPF and reinsurance contracts the Group makes the following 
judgements:
Granularity of contract boundary assessment
The contract boundary is assessed at an individual contract level.
Practical ability to set a price or level of benefits that fully reflect the risks
Only policyholder risks (the insurance and financial risks that the insurance contract transfers from the policyholder to the Group) 
are considered when assessing the Group’s ability to set a price or level of benefits that fully reflects the risks. Individual 
components of a single insurance contract are assessed separately, and the full insurance contract is subject to the same single 
boundary which is the longest of the individual components.
The Group considers the practical ability to set a price or level of benefits that fully reflects the risks only exists where the Group is 
not prevented from setting the same price it would for a new contract with the same characteristics. In addition to the constraints 
that apply in relation to new business, constraints on the Group’s ability to set a price or level of benefits that fully reflects the risks 
also include wider market competitiveness and commercial considerations and contractual, legal or regulatory restrictions.
The constraints must have commercial substance to bind the Group, where commercial substance is defined as having a 
‘discernible effect on the economics of the transaction’.
Right to terminate the contract
Policyholder behaviour is not relevant in assessing whether a contract binds the Group. The Group includes, within the fulfilment 
cash flows, the probability-weighted expectation of contract terminations, including allowance for policyholder behaviour. 
Adding insurance coverage
Where there is an option to add insurance coverage to the same contract at a future date, then the cash flows arising from the 
option will only fall outside the contract boundary if the Group has the practical ability to fully reassess the risks for the entire 
contract (including the option) at the point the option is exercised.
Frequency of assessment
The assessment of the contract boundary is performed and reassessed to include the effect of changes in circumstances on the 
entity’s substantive rights and obligations. 
Treatment of non-contractual premium top-ups for accumulating with-profits and PruFund range of funds
The Group judges that, on initial recognition of an accumulating with-profits contract or PruFund range of funds contract, it has no 
substantive right to any profits associated with future non-contractual premiums and no substantive obligations. Therefore future 
non-contractual premiums are considered to be outside the contract boundary of the original contract. Non-contractual top-up 
premiums for these contracts are recognised from the date of payment and are reported as new business in the year of payment.
(vii) Measurement - insurance contracts (initial measurement)
On initial recognition, the Group measures a group of insurance contracts as the total of:
– the fulfilment cash flows, which comprise estimates of future cash flows, adjusted to reflect the time value of money and the 
associated financial risks, and a risk adjustment for non-financial risk; and 
– the Contractual Service Margin (CSM). 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
195

1 Basis of preparation and material accounting policies (continued)
1.5 Accounting policies (continued)
1.5.2 Insurance contracts (continued)
(vii) Measurement - insurance contracts (initial measurement) (continued)
Estimates of future cash flows
The estimated future cash flows are an explicit, unbiased and probability-weighted estimate (ie expected value) of the present 
value of the future cash outflows minus the present value of the future cash inflows that will arise as the entity fulfils insurance 
contracts. For most contracts the cash inflows and outflows primarily consist of premiums, claims and costs relating to the 
fulfilment of the contracts.
The With-Profits Fund contains surplus assets that have accumulated from a number of sources over a long period. Surpluses may 
continue to arise, for example if the amounts charged to policies exceed the costs they are intended to cover. These surpluses 
accrue to the With-Profits Fund and can be utilised to meet deficits arising on other with-profits contracts or to enhance the 
benefits payable to current or future policyholders. The expression ‘mutualisation’ is used to refer to the feature whereby the cash 
flows of some contracts may affect or be affected by the cash flows of other contracts. 
This feature of the With-Profits Fund is recognised under IFRS 17 through:
– Adjustments to the estimated future cash flows of each with-profits group of insurance contracts to reflect the policyholders’ 
share of the future surpluses/deficits that are expected to emerge from that group of insurance contracts.
– A liability that is separate to the liabilities for the groups of insurance contracts that reflects the additional amounts expected to 
be paid to current or future policyholders (in accordance with paragraph B71 of IFRS 17).
Estimating the policyholders’ share of the surplus assets is an area requiring significant judgement.
IFRS 17 requires that only costs that are directly attributable to fulfilling the insurance contracts are included in the cash flows. 
Management considers that the majority of the expenses incurred in relation to contracts within the scope of IFRS 17 meet this 
requirement. Examples of costs that would typically be excluded are those relating to corporate restructuring, brand marketing, 
and regulatory failings.
IFRS 17 requires that cash flows within the contract boundary include costs that the entity will incur in providing an investment 
activity to enhance benefits for the policyholder. The Group’s interpretation is that the Investment Management Expenses (IMEs) 
incurred on assets backing the fulfilment cash flows are included in the fulfilment cash flows for the majority of business, with the 
exception of non-profit protection contracts. This is on the basis of the effect of the Group’s investment activities and expected 
investment returns on the benefits payable, even if the benefits are contractually fixed at inception (as for annuity contracts). If the 
Group were to invest the premiums received for annuity contracts in less risky asset classes, a lower level of benefits would then 
be offered for the same premiums. Therefore, the benefits to the policyholder if an insured event occurs are enhanced by the 
investment activities performed, and so the associated expenses are included within the fulfilment cash flows.
Where there are cash flows between different components of the reporting entity (such as policyholder funds and shareholder 
funds) IFRS 17 requires that these are not included when estimating the cash flows that will arise as the entity fulfils an existing 
insurance contract, provided these cash flows do not change the amount that will be paid to the policyholders. 
The Group’s interpretation is that expenses will reflect the costs incurred by the Group, which may differ from the internal charges 
to companies within the Group.
The cash flows of a group of insurance contracts do not reflect the Group’s non-performance risk.
Discount rates
Cash flows are discounted using risk-free yield curves adjusted to reflect the liquidity characteristics of the contracts.
The Group determines the adjustment for illiquidity using either a top-down or a bottom-up approach. 
Under the top-down approach a yield curve that reflects the current market rates of return implicit in a fair value measurement of a 
reference portfolio of assets is adjusted to eliminate any factors that are not relevant to the insurance contracts, such as cash flow 
mismatching and credit risk. There is no requirement to adjust the yield curve for differences in the liquidity characteristics of the 
insurance contracts and the reference portfolio. Judgement is required to choose an appropriate reference portfolio and to 
determine the element of the yield on the portfolio that is attributable to factors not relevant to the insurance contracts. 
Under the bottom-up approach a liquid risk-free yield curve is increased to reflect the differences between the liquidity 
characteristics of the financial instruments that underlie the risk-free rates observed in the market and the liquidity characteristics 
of the insurance contracts. Judgement is required to determine the illiquidity premium. 
The Group applies the top-down approach for non-profit annuity contracts and the bottom-up approach for all other contracts, 
including with-profits.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
196

1 Basis of preparation and material accounting policies (continued)
1.5 Accounting policies (continued)
1.5.2 Insurance contracts (continued)
(vii) Measurement - insurance contracts (initial measurement) (continued)
Discount rates (continued)
The reference portfolios chosen for non-profit annuities are the Assigned Portfolios used for the Solvency II Matching Adjustment. 
These are considered to be suitable as reference portfolios for IFRS 17 reporting because their objective is to closely match the 
liability cash flows and there is strong governance around their management.
The largest adjustment made to reference portfolio yield is in relation to credit risk. IFRS 17 is not prescriptive as to how the 
adjustment for credit risk is determined other than that it should reflect market risk premiums for credit risk. The Group continues 
to calculate the credit risk adjustment using the same approach previously used for IFRS 4 reporting. This methodology is 
considered appropriate for IFRS 17 reporting as it incorporates allowances for expected and unexpected credit events, including 
internal and external views on the outlook for credit risk, and considers the relationship between credit risk and yield spreads.
For with-profits contracts the illiquidity premium is derived from a portfolio of fixed interest assets, comprising highly liquid 
government bonds and less liquid corporate bonds, that have similar characteristics and duration to the liabilities. The illiquidity 
premium for this portfolio is determined as the spread over risk-free rates less an allowance for credit risk. A weighting is then 
applied to this premium to reflect the relative liquidity characteristics of the with-profits contracts.
Risk adjustment for non-financial risk
The risk adjustment for non-financial risk for a group of insurance contracts, determined separately from the other estimates, is the 
compensation that the Group requires for bearing uncertainty about the amount and timing of the cash flows that arises from non-
financial risk, such as insurance risk, expense risk and lapse risk.
For all lines of business, the Group uses a confidence level technique under which the target confidence level is determined by 
consideration of the Group’s pricing framework for insurance contracts issued and the prices at which the Group has previously 
transacted reinsurance contracts held. The target confidence level is translated into product-specific non-financial assumptions by 
reference to the Group’s view of the likely risk distributions of non-financial risk events, which have a time horizon of one year. The 
risk adjustment for non-financial risk is determined as the increase in the discounted value of the future cash flows from using 
these assumptions instead of unbiased non-financial assumptions.
There is significant overlap in the risks considered between IFRS 17 and Solvency II reporting. The IFRS 17 risk adjustment does not 
include financial risks or non-financial risks that do not arise from insurance contracts. The majority of the risk adjustment relates to 
the assumed rates of policyholder mortality for annuity contracts. Lapse risk is also a significant risk factor.
The risk adjustment reflects the impact of diversification of non-financial risks within each entity in the Group but not diversification 
of risks between entities. The risk adjustment is calculated separately gross of reinsurance and for reinsurance contracts held.
For reinsurance contracts held, the risk adjustment represents the amount of risk being transferred by the Group to the reinsurer. 
The same approach is used to determine the risk adjustment, ie as the difference in the discounted value of future cash flows 
between using best estimate assumptions and assumptions calibrated to the required confidence level.
CSM
The CSM of a group of insurance contracts represents the unearned profit that the Group will recognise as it provides services 
under those contracts. On initial recognition of a group of insurance contracts, if the total of (a) the fulfilment cash flows, (b) any 
cash flows arising at that date and (c) any amount arising from the derecognition of any assets or liabilities previously recognised 
for cash flows related to the group is a net inflow, then the group is not onerous. In this case, the CSM is measured as the value of 
the net inflow, which results in no income or expenses arising on initial recognition. 
For groups of contracts acquired in a transfer of contracts or a business combination, the consideration received for the contracts 
is included in the fulfilment cash flows as a proxy for the premiums received at the date of acquisition. In a business combination, 
the consideration received is the fair value of the contracts at that date. 
If the total is a net outflow, then the group is onerous. In this case, the net outflow is recognised as a loss in profit or loss, or as an 
adjustment to goodwill or a gain on a bargain purchase if the contracts are acquired in a business combination. A loss component 
is created to depict the amount of the net outflow, which determines the amounts that are subsequently presented in profit or loss 
as reversals of losses on onerous contracts and are excluded from insurance revenue.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
197

1 Basis of preparation and material accounting policies (continued)
1.5 Accounting policies (continued)
1.5.2 Insurance contracts (continued)
(vii) Measurement - insurance contracts (subsequent measurement)
The carrying amount of a group of insurance contracts at each reporting date is the sum of the liability for remaining coverage and 
the liability for incurred claims. The liability for remaining coverage comprises (a) the fulfilment cash flows that relate to services 
that will be provided under the contracts in future periods and (b) any remaining CSM at that date. The liability for incurred claims 
includes the fulfilment cash flows for incurred claims and expenses that have not yet been paid, including claims that have been 
incurred but not yet reported.
The fulfilment cash flows of groups of insurance contracts are measured at the reporting date using current estimates of future 
cash flows, current discount rates and current estimates of the risk adjustment for non-financial risk.
The method for calculating the CSM for a group of contracts subsequent to initial recognition of the group depends on whether the 
group consists of contracts that are with or without direct participation features.
A contract within the scope of IFRS 17 is considered to have direct participation features if at inception:
a. the contractual terms specify that the policyholder participates in a share of a clearly identified pool of underlying items;
b. the entity expects to pay to the policyholder an amount equal to a substantial share of the fair value returns on the underlying 
items; and
c. the entity expects a substantial proportion of any change in the amounts to be paid to the policyholder to vary with the change in 
fair value of the underlying items.
Conversely all contracts that do not meet the definition of being with direct participation features at inception are contracts 
without direct participation features.
Contracts must be individually assessed to determine whether they are with direct participation features and once classified they 
are not reassessed unless the contract is modified.
Where contracts are subject to mutualisation, criteria (b) and (c) are assessed allowing for the impact of mutualisation. 
The Group’s contracts with direct participation features comprise all of the with-profits business and unit-linked contracts 
accounted for under IFRS 17.
All of the Group’s other business that is within the scope of IFRS 17 are contracts without direct participation features. In particular 
IFRS 17 prescribes that reinsurance contracts, held or issued, can only be contracts without direct participation features.
Underlying items
The underlying items are items that determine some of the amounts payable to a policyholder. Underlying items can comprise any 
items, for example, a reference portfolio of assets, the net assets of the entity, or a specified subset of the net assets of the entity.
For in-force with-profits contracts the Group defines the underlying items to be the assets backing asset shares (which are the 
accumulated value of all items of income and charges for various costs) and, where applicable, the assets backing the amounts 
expected to be added to asset shares in the future, for example to reflect miscellaneous surplus that has arisen (such as from some 
non-profit business written in the With-Profits Fund).
A liability, that is separate to the liabilities for the in-force with-profits contracts (in accordance with paragraph B71 of IFRS 17), is 
held in the With-Profits Fund that reflects the additional amounts expected to be paid to current or future policyholders. The Group 
defines the underlying items for these benefits to be:
– the entirety of the assets in the With-Profits Fund;
– less: the underlying items of the in-force with-profits contracts;
– less: the assets held to meet other liabilities of the With-Profits Fund, for example for non-profit contracts.
For unit-linked contracts the Group defines the underlying items to be the assets backing the units allocated to all contracts in the 
unit of account (the ‘unit fund’). For contracts where actuarial funding is used the underlying items are defined as the funded value 
of units, that is the face value of units multiplied by the actuarial funding factor.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
198

1 Basis of preparation and material accounting policies (continued)
1.5 Accounting policies (continued)
1.5.2 Insurance contracts (continued)
(vii) Measurement - insurance contracts (subsequent measurement) (continued)
Insurance contracts without direct participation features
For insurance contracts without direct participation features, the carrying amount of the CSM subsequent to initial recognition is 
calculated using the General Measurement Model (GMM). Applying GMM, the carrying amount of the CSM at each reporting date 
is the carrying amount at the start of the reporting period, adjusted for:
– the effect of any new contracts that are added to the group in the reporting period;
– interest accreted on the carrying amount of the CSM during the reporting period, measured at the discount rates determined on 
initial recognition;
– changes in fulfilment cash flows that relate to future service, except to the extent that:
– any increases in the fulfilment cash flows exceed the carrying amount of the CSM, in which case the excess is recognised as a 
loss in profit or loss and creates a loss component; or
– any decreases in the fulfilment cash flows are allocated to the loss component;
– the effect of any currency exchange differences on the CSM; and
– the amount recognised as insurance revenue because of the services provided in the reporting period.
Changes in fulfilment cash flows that relate to future service comprise:
– experience adjustments arising from premiums received in the reporting period that relate to future services and related cash 
flows, measured at the discount rates determined on initial recognition;
– changes in estimates of the present value of future cash flows in the liability for remaining coverage, measured at the discount 
rates determined on initial recognition, except for changes that arise from the effects of the time value of money, financial risk 
and changes therein;
– differences between (a) any investment component expected to become payable in the reporting period, determined as the 
payment expected at the start of the reporting period plus any insurance finance income or expenses related to that expected 
payment before it becomes payable; and (b) the actual amount that becomes payable in the reporting period; and
– changes in the risk adjustment for non-financial risk that relate to future services.
A key aspect of GMM is that adjustments to the CSM resulting from changes to the present value of future cash flows must be 
measured using the discount rate that applied at inception of the group of contracts. However, the standard does not explicitly 
state whether this is intended to extend to all financial assumptions. The Group’s interpretation is that all financial assumptions 
must be set at inception but are only ‘locked-in’ for future years, therefore the estimates of cash flows up to the measurement date 
reflect the effect of actual historical financial risk experience. For example, for index-linked annuities the estimated future cash 
flows reflect the actual inflationary increases that have been added to benefits since inception rather than the locked-in assumed 
inflationary increases.
After recognising a loss on an onerous group of insurance contracts, specified fulfilment cash flows must be allocated on a 
systematic basis between the loss component of the liability for remaining coverage and the liability for remaining coverage 
excluding the loss component. For this purpose, the proportion allocated to the loss component is determined as the ratio of the 
amount of the loss component to the discounted value of the future cash outflows plus the risk adjustment for non-financial risk.
Insurance contracts with direct participation features
Direct participating contracts are contracts under which the Group’s obligation to the policyholder is the net of:
– the obligation to pay the policyholder an amount equal to the fair value of the underlying items; and
– a variable fee in exchange for future services provided by the contracts, being the amount of the Group’s share of the fair value of 
the underlying items less fulfilment cash flows that do not vary based on the returns on underlying items. The Group provides 
investment services under these contracts by promising an investment return based on underlying items, in addition to 
insurance coverage.
In respect of the variable fee for the Group’s in-force with-profits contracts, the Group’s share of the fair value of the underlying 
items consists of:
– shareholder transfers, gross of tax; and
– the Group’s share of the excess of charges and deductions taken from the asset share (such as annual management charges or 
surrender penalties) over shareholder transfers, gross of tax, and costs that vary directly with the underlying items. 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
199

1 Basis of preparation and material accounting policies (continued)
1.5 Accounting policies (continued)
1.5.2 Insurance contracts (continued)
(vii) Measurement - insurance contracts (subsequent measurement) (continued)
Insurance contracts with direct participation features (continued)
The fulfilment cash flows that do not vary based on the returns of the underlying items are:
– the Group’s share of amounts that are expressed as a monetary amount, such as administration expenses, policy fees and the 
risk adjustment for non-financial risk. For certain types of cost, such as investment management expenses and additional death 
benefits in excess of the asset share, some costs vary directly with the underlying items and others do not. Despite this 
difference, the whole amount of these types of cost is included in the fulfilment cash flows that do not vary based on the returns 
of the underlying items.
– less the fee margin charged by the Group’s asset managers for managing the investments backing the with-profits contracts.
There is no variable fee or CSM in relation to the additional amounts expected to be paid to current or future policyholders (that are 
recognised in accordance with paragraph B71 of IFRS 17).
In respect of the variable fee for the Group’s unit-linked contracts, the Group’s share of the fair value of the underlying items 
consists of charges and deductions taken from the unit fund (such as annual management charges or surrender penalties), less 
costs that vary directly with the underlying items. The fulfilment cash flows that do not vary based on the returns of the underlying 
items are amounts that are expressed as a monetary amount, such as administration expenses, policy fees and the risk adjustment 
for non-financial risk. For certain types of cost, such as investment management expenses and additional death benefits in excess 
of the unit fund, some costs vary directly with the underlying items and others do not. The whole amount of these types of cost is 
included in the fulfilment cash flows that do not vary based on the returns of the underlying items.
For insurance contracts with direct participation features, the carrying amount of the CSM subsequent to initial recognition is 
calculated using the Variable Fee Approach (VFA). When measuring a group of direct participating contracts, the Group adjusts 
the fulfilment cash flows by the whole of the change in the obligation to pay policyholders an amount equal to the fair value of the 
underlying items. These changes do not relate to future services and are recognised in profit or loss. The Group then adjusts any 
CSM for changes in the amount of the Group’s share of the fair value of the underlying items, which relate to future services, as 
explained below.
The carrying amount of the CSM at each reporting date is the carrying amount at the start of the reporting period, adjusted for:
– the CSM of any new contracts that are added to the group in the reporting period;
– the change in the amount of the Group’s share of the fair value of the underlying items and changes in fulfilment cash flows that 
relate to future services, except to the extent that:
– a decrease in the amount of the Group's share of the fair value of the underlying items, or an increase in the fulfilment cash 
flows that relate to future services, exceeds the carrying amount of the CSM, giving rise to a loss in profit or loss (included in 
insurance service expenses) and creating a loss component; or
– an increase in the amount of the Group’s share of the fair value of the underlying items, or a decrease in the fulfilment cash 
flows that relate to future services, is allocated to the loss component;
– the effect of any currency exchange differences on the CSM; and
– the amount recognised as insurance revenue because of the services provided in the reporting period.
Changes in fulfilment cash flows that relate to future services include the changes relating to future services specified above for 
contracts without direct participation features (measured at current discount rates) and changes in the effect of the time value of 
money and financial risks that do not arise from underlying items eg the effect of financial guarantees.
In determining the change in CSM attributable to the effect of the time value of money and financial risk on the Group’s share of the 
fair value of the underlying items and the fulfilment cash flows, the Group has chosen not to use the risk mitigation option whereby 
the changes would be adjusted to reflect the use of derivatives, non-derivative financial instruments or reinsurance contracts held 
to mitigate the effect of financial risk.
After recognising a loss on an onerous group of insurance contracts, specified fulfilment cash flows must be allocated on a 
systematic basis between the loss component of the liability for remaining coverage and the liability for remaining coverage 
excluding the loss component. For this purpose, the proportion allocated to the loss component is determined as the ratio of the 
amount of the loss component to the discounted value of the future cash outflows plus the risk adjustment for non-financial risk.
(vii) Measurement - reinsurance contracts
To measure a group of reinsurance contracts, the Group applies the same accounting policies as are applied to insurance contracts 
without direct participation features, with the following modifications.
The carrying amount of a group of reinsurance contracts at each reporting date is the sum of the asset or liability for remaining 
coverage and the asset or liability for incurred claims. The asset or liability for remaining coverage comprises: (a) the fulfilment cash 
flows that relate to services that will be received under the contracts in future periods; and (b) any remaining CSM at that date.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
200

1 Basis of preparation and material accounting policies (continued)
1.5 Accounting policies (continued)
1.5.2 Insurance contracts (continued)
(vii) Measurement - reinsurance contracts (continued)
The Group measures the estimates of the present value of future cash flows using assumptions that are consistent with those used 
to measure the estimates of the present value of future cash flows for the underlying insurance contracts. The present value of the 
future cash flows for reinsurance contracts held is also adjusted for any risk of non-performance by the reinsurer. The effect of the 
non-performance risk of the reinsurer is assessed at each reporting date and the effect of changes in the non-performance risk is 
recognised in profit or loss.
The risk adjustment for non-financial risk is the amount of risk being transferred by the Group to the reinsurer. 
On initial recognition, the CSM of a group of reinsurance contracts represents a net cost or net gain on purchasing reinsurance. It is 
measured as the amount of the total of: (a) the fulfilment cash flows; (b) any amount arising from the derecognition of any assets or 
liabilities previously recognised for cash flows related to the group; (c) any cash flows arising at that date; and (d) any income 
recognised in profit or loss because of onerous underlying contracts recognised at that date.
However, if any net cost on purchasing reinsurance coverage relates to insured events that occurred before the purchase of the 
reinsurance, then the Group recognises the cost immediately in profit or loss as an expense.
The carrying amount of the CSM at each reporting date is the carrying amount at the start of the reporting period, adjusted for:
– the effect of any new contracts that are added to the group in the reporting period;
– interest accreted on the carrying amount of the CSM during the reporting period, measured at the discount rates determined on 
initial recognition;
– income recognised in profit or loss in the reporting period on initial recognition of an onerous group of underlying contracts;
– reversals of a loss-recovery component to the extent that they are not changes in the fulfilment cash flows of the group of 
reinsurance contracts;
– changes in fulfilment cash flows that relate to future services, measured at the discount rates determined on initial recognition, 
unless they result from changes in fulfilment cash flows allocated to a group of underlying contracts that do not adjust the CSM 
for the group of underlying insurance contracts;
– the effect of any currency exchange differences on the CSM; and
– the amount recognised in profit or loss because of the services received in the reporting period.
Reinsurance of onerous underlying insurance contracts
The Group adjusts the CSM of the group to which a reinsurance contract belongs and as a result recognises income when it 
recognises a loss on initial recognition of an onerous group of underlying contracts, if the reinsurance contract is entered into 
before or at the same time as the onerous underlying contracts are recognised. The adjustment to the CSM is determined by 
multiplying:
– the amount of the loss that relates to the underlying contracts; and
– the percentage of claims on the underlying contracts that the Group expects to recover from the reinsurance contracts.
If the reinsurance contract covers only some of the insurance contracts included in an onerous group of contracts, then the Group 
determines the portion of losses recognised on the onerous group of contracts that relates to underlying contracts covered by the 
reinsurance contract.
A loss-recovery component is created or adjusted for the group of reinsurance contracts to depict the adjustment to the CSM, 
which determines the amounts that are subsequently presented in profit or loss as reversals of recoveries of losses from the 
reinsurance contracts and are excluded from the allocation of reinsurance premiums paid.
(viii) Derecognition and contract modification
The Group derecognises a contract when it is extinguished – ie when the specified obligations in the contract expire or are 
discharged or cancelled.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
201

1 Basis of preparation and material accounting policies (continued)
1.5 Accounting policies (continued)
1.5.2 Insurance contracts (continued)
(viii) Derecognition and contract modification (continued)
The Group also derecognises a contract if its terms are modified in a way that would have significantly changed the accounting for 
the contract had the new terms always existed, in which case a new contract based on the modified terms is recognised. If a 
contract modification does not result in derecognition, then the Group treats the changes in cash flows caused by the modification 
as changes in estimates of fulfilment cash flows.
On derecognition of a contract from within a group of contracts:
– the fulfilment cash flows allocated to the group are adjusted to eliminate those that relate to the rights and obligations 
derecognised;
– the CSM of the group is adjusted for the change in the fulfilment cash flows, except where such changes are allocated to a loss 
component; and
– the number of coverage units for the expected remaining services is adjusted to reflect the coverage units derecognised from 
the group (see ‘Release of the CSM’ below).
If a contract is derecognised because it is transferred to a third party, then the CSM is also adjusted for the premium charged by 
the third party, unless the group is onerous.
If a contract is derecognised because its terms are modified, then the CSM is also adjusted for the premium that would have been 
charged had the Group entered into a contract with the new contract’s terms at the date of modification, less any additional 
premium charged for the modification. The new contract recognised is measured assuming that, at the date of modification, the 
Group received the premium that it would have charged less any additional premium charged for the modification.
(ix) Value Share
During 2024, the Group completed its first Value Share transaction which comprises a traditional bulk purchase annuity (BPA) buy-
in arrangement and a separate reinsurance contract with a captive reinsurer that transfers some of the insurance and investment 
risk back to the sponsor of the originating pension scheme. The reinsurance arrangement is collateralised to reduce the risk of 
default. The Value Share arrangement is described further in Note 2.3.3.
The accounting policies for the BPA arrangement are the same as for other BPAs transacted by the Group and are set out in the 
earlier sections in Note 1.5.2.
Application of the Group’s accounting policies to the reinsurance arrangement results in the following outcomes:
– the reinsurance contract contains significant insurance risk and so is classified as an insurance contract within the scope of IFRS 
17. An insured event occurs when the value of the liabilities determined in accordance with a specified basis exceeds the value of 
the assets backing the BPA liabilities. Such an event would trigger a claim payment from the reinsurer to the Group;
– the reinsurance contract is measured separately from the BPA contract; and
– the reinsurance contract is subject to different risks and is managed separately from other insurance and reinsurance contracts 
and so is in a different portfolio of insurance contracts.
(x) Presentation
Portfolios of insurance contracts that are assets and those that are liabilities, and portfolios of reinsurance contracts that are assets 
and those that are liabilities, are presented separately in the consolidated statement of financial position. Any assets or liabilities 
recognised for cash flows arising before the recognition of the related group of contracts are included in the carrying amount of the 
related portfolios of contracts.
The Group disaggregates amounts recognised in the statement of profit or loss into: (a) an insurance service result, comprising 
insurance revenue and insurance service expenses; and (b) insurance finance income or expenses. The Group has elected to 
disaggregate the change in the risk adjustment for non-financial risk between the insurance service result and insurance finance 
income or expenses.
Income and expenses from reinsurance contracts are presented separately from income and expenses from insurance contracts. 
Income and expenses from reinsurance contracts, other than insurance finance income or expenses, are presented on a net basis 
as ‘net expenses from reinsurance contracts’ in the insurance service result.
The Group excludes from both insurance revenue and insurance service expenses any non-distinct investment components, 
refunds of premiums and other non-insurance components. The Group has made the accounting policy choice that accounting 
estimates made in interim financial statements are changed when applying IFRS 17 in the subsequent annual reporting period.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
202

1 Basis of preparation and material accounting policies (continued)
1.5 Accounting policies (continued)
1.5.2 Insurance contracts (continued)
(x) Presentation (continued)
Insurance revenue 
The Group recognises insurance revenue as it satisfies its performance obligations (ie as it provides services to groups of 
insurance contracts). The insurance revenue relating to the services provided for each reporting period represents the total of the 
changes in the liability for remaining coverage that relate to services for which the Group expects to receive consideration, and 
comprises the following items:
– A release of the CSM, measured based on coverage units provided (see ‘Release of the CSM’ below);
– Changes in the risk adjustment for non-financial risk relating to current services;
– Policyholder tax; and
– Claims and other insurance service expenses incurred in the reporting period, measured as the amounts expected at the 
beginning of the reporting period. 
In addition, the Group allocates a portion of premiums that relate to recovering any insurance acquisition cash flows to each period 
in a systematic way based on the passage of time. The Group recognises the allocated amount, adjusted for interest accretion at 
the discount rates determined on initial recognition in relation to GMM business and current discount rate in relation to VFA 
business, as insurance revenue and an equal amount as insurance service expenses.
Release of the CSM
The amount of the CSM of a group of insurance contracts that is recognised as insurance revenue in the reporting period is 
determined by identifying the coverage units in the group, allocating the CSM remaining at the end of the reporting period (before 
any allocation) equally to each coverage unit provided in the current reporting period and expected to be provided in future 
reporting periods, and recognising in profit or loss the amount of the CSM allocated to coverage units provided in the current 
reporting period. The number of coverage units is the quantity of services provided by the contracts in the group, determined by 
considering for each contract the quantity of benefits provided and its expected coverage period. The coverage units are reviewed 
and updated at each reporting date.
Services provided to insurance contracts include insurance coverage and, for all direct participating contracts, investment services 
for managing underlying items on behalf of policyholders (investment-related services). In addition, insurance contracts without 
direct participation features may also provide investment services for generating an investment return for the policyholder 
(investment-return service), but only if:
– an investment component exists or the policyholder has a right to withdraw an amount (eg the policyholder’s right to receive a 
surrender value on cancellation of a contract);
– the investment component or withdrawal amount is expected to include an investment return; and
– the Group expects to perform investment activities to generate that investment return.
The Group defines the coverage units for its contracts as follows:
– Insurance coverage (where the benefit is a single lump sum payment, eg term assurances): the sum assured.
– Insurance coverage (where the benefit is a regular income, eg annuities and income protection): the annualised amount of 
income, as confirmed by the IFRS Interpretation Committee (IFRIC) in 2022.
– Investment-related service (with-profits and unit-linked): the asset share or unit fund value.
– Investment-return service (eg annuities): the transfer amount (for deferred annuities in the accumulation phase) or the payment 
of annuity benefits within a guaranteed payment period.
The expected coverage period reflects expectations of lapses and cancellations of contracts, as well as the likelihood of insured 
events occurring to the extent that they would affect the expected coverage period. The period of investment services ends no 
later than the date on which all amounts due to current policyholders relating to those services have been paid.
Where a contract provides both insurance coverage and investment services, the Group must apply judgement to determine 
appropriate weightings to assign to the two types of service in order to calculate the coverage units for each reporting period. The 
weights are not locked-in at inception of the group of contracts and instead are reviewed and updated at each reporting date, 
consistent with the treatment of the coverage units.
With-profits and unit-linked contracts are predominantly investment contracts but may additionally provide insurance coverage if 
the contract provides a death benefit in excess of the underlying items. For these contracts weighted coverage units are 
determined as the maximum of the asset share or unit fund and the amount payable on death.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
203

1 Basis of preparation and material accounting policies (continued)
1.5 Accounting policies (continued)
1.5.2 Insurance contracts (continued)
(x) Presentation (continued)
Release of the CSM (continued)
IFRS 17 does not provide explicit guidance as to whether the assumptions used to project the expected coverage units for future 
reporting periods should be current or locked-in (ie those that applied at inception of the group of contracts). In addition, the 
standard does not provide guidance as to whether the future coverage units should be discounted when determining the amount 
of CSM to be released in the current reporting period.
The Group judges that in regards to the assumptions used for both GMM and VFA CSM it is appropriate to use current 
assumptions to calculate the coverage units expected to be provided in the future. This is on the basis that it results in the most 
accurate estimate of the service that will be provided in future.
In respect of discounting, the Group judges that it is appropriate to discount the future coverage units as that is consistent with the 
CSM calculation allowing for the time value of money. The discounting approach follows the method applied in the CSM 
calculation, namely coverage units for GMM CSM are discounted using the rates that applied at inception and coverage units for 
VFA CSM are discounted using current rates.
Insurance service expenses
Insurance service expenses arising from insurance contracts are recognised in profit or loss as they are incurred. They exclude 
repayments of non-distinct investment components, rights to a refund of premiums, and other non-insurance components, and 
comprise the following items:
– Incurred claims and other insurance service expenses;
– Amortisation of insurance acquisition cash flows: This is equal to the amount of insurance revenue recognised in the reporting 
period that relates to recovering insurance acquisition cash flows; 
– Losses on onerous contracts and reversals of such losses;
– Adjustments to the liabilities for incurred claims that do not arise from the effects of the time value of money, financial risk and 
changes therein; and 
– Impairment losses on assets for insurance acquisition cash flows and reversals of such impairment losses.
Net expenses from reinsurance contracts
Net expenses from reinsurance contracts comprise an allocation of reinsurance premiums paid less amounts recovered from reinsurers.
The Group recognises an allocation of reinsurance premiums paid in profit or loss as it receives services under groups of 
reinsurance contracts. The allocation of reinsurance premiums paid relating to services received for each period represents the 
total of the changes in the asset for remaining coverage.
Coverage units for reinsurance contracts held are typically consistent with the underlying insurance contracts, adjusted for 
differences in the services received from the reinsurer. For reinsurance contracts held that provide reinsurance of mortality or 
morbidity risk, the coverage units are typically defined as the sum at risk reinsured. For longevity swap reinsurance arrangements 
in relation to non-profit annuity business, the coverage units are based on the proportion of the actual annuity payments made on 
the underlying contracts that the Group recovers from the reinsurer.
For a group of reinsurance contracts covering onerous underlying contracts, the Group establishes a loss-recovery component of 
the asset for remaining coverage to depict the recovery of losses recognised:
– on recognition of onerous underlying contracts, if the reinsurance contract covering those contracts is entered into before or at 
the same time as those contracts are recognised; and
– for changes in fulfilment cash flows of the group of reinsurance contracts relating to future services that result from changes in 
fulfilment cash flows of the onerous underlying contracts.
The loss-recovery component determines the amounts that are subsequently presented in profit or loss as reversals of recoveries 
of losses from the reinsurance contracts and are excluded from the allocation of reinsurance premiums paid. It is adjusted to reflect 
changes in the loss component of the onerous group of underlying contracts, but it cannot exceed the portion of the loss 
component of the onerous group of underlying contracts that the Group expects to recover from the reinsurance contracts.
Insurance finance income and expenses
Insurance finance income and expenses comprise changes in the carrying amounts of groups of insurance and reinsurance 
contracts arising from the effects of the time value of money, financial risk and changes therein, unless any such changes for 
groups of direct participating contracts are allocated to a loss component and included in insurance service expenses. They 
include changes in the measurement of groups of contracts caused by changes in the value of underlying items (excluding 
additions and withdrawals). 
The Group has opted as an accounting policy choice to recognise all insurance finance income or expenses for the reporting period 
in profit or loss and to not recognise any part of that income or expenses in other comprehensive income (OCI).
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
204

1 Basis of preparation and material accounting policies (continued)
1.5 Accounting policies (continued)
1.5.3 Investment contracts without discretionary participation features (DPF)
(i) Investment contracts without DPF
Investment contracts without DPF, such as unit-linked savings and similar contracts, are accounted for as financial instruments. 
This treatment reflects the deposit nature of the arrangement, with premiums and claims reflected as deposits and withdrawals 
and recognised directly on the consolidated statement of financial position as movements in the financial liability. These investment 
contracts are classified as financial instruments and designated as FVTPL because the resulting liabilities are managed, and their 
performance is evaluated on a fair value basis. For unit-linked contracts, the fair value of the liability is equal to the unit value 
obligation. 
(ii) Reinsurance
The Group enters into various reinsurance arrangements in relation to unit-linked savings contracts where there is no transfer of 
significant insurance risk to the reinsurer (fund reinsurance). Such contracts are classified as a financial instruments and measured 
at FVTPL and included with Equity securities and pooled investment funds in the consolidated statement of financial position.
(iii) Deferred acquisition costs
The Group incurs various costs in acquiring new investment contracts without DPF. The incremental, directly attributable 
acquisition costs relating to these contracts are capitalised and amortised in line with the related revenue. If the contracts involve 
upfront charges, this income is also deferred and amortised through the consolidated income statement, as the service is provided 
in accordance with IFRS 15.
The recoverability of any deferred acquisition costs is reviewed at each reporting date, and to the extent that these are no longer 
deemed recoverable from future revenue, the carrying value is written down to the recoverable amount and the related impairment 
charge recorded in the consolidated income statement.
1.5.4 Business acquisitions
Business acquisitions are accounted for by applying the acquisition method of accounting, where the identifiable assets and 
liabilities of the acquired business are recorded at fair value on the date of acquisition. The excess of the fair value of acquisition 
consideration over the recorded value of the assets and liabilities of the acquired entity is recorded on the consolidated statement 
of financial position as goodwill. Expenses related to acquiring new business are charged to the consolidated income statement in 
the year in which they are incurred. Income and expenses of acquired entities are included in the consolidated income statement 
from the date of acquisition.
Acquisitions of entities under common control are accounted for under merger accounting principles. Under merger accounting, 
the results and statement of financial position for entities acquired are presented as if they had always been combined. Assets and 
liabilities of the entities acquired are recorded at their carrying values and a fair value measurement is not undertaken. No new 
goodwill is recognised and the differences between the cost of investment, which is its fair value, and the carrying value of assets 
and liabilities acquired is recorded within equity. 
1.5.5 Financial instruments
(i) Initial recognition 
The classification of financial instruments at initial recognition depends on their contractual terms and the business model for 
managing the instruments. Financial instruments are initially recognised on the trade date measured at their fair value.
(ii) Measurement categories
The Group classifies all of its financial assets based on the business model for managing the assets and the asset’s contractual 
terms. The categories include the following:
– Amortised cost 
– FVTPL
(iii) Financial instruments measured at amortised cost 
Financial instruments are held at amortised cost if both of the following conditions are met: 
– The instruments are held within a business model with the objective of holding the instrument to collect the contractual cash 
flows; and
– The contractual terms of the debt instrument give rise on specified dates to cash flows that are Solely Payments of Principal and 
Interest (SPPI) on the principal amount outstanding.
The details of these conditions are outlined below. 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
205

1 Basis of preparation and material accounting policies (continued)
1.5 Accounting policies (continued)
1.5.5 Financial instruments (continued)
(iv) Business model assessment 
The Group determines its business model at the level that best reflects how it manages groups of financial assets to achieve its 
business objective.
The Group holds financial assets to generate returns and provide a capital base to provide for settlement of claims as they arise. 
The Group considers the timing, amount and volatility of cash flow requirements to support insurance liability portfolios in 
determining the business model for the assets as well as the potential to maximise return for shareholders and future business 
development. 
The Group’s business model is not assessed on an instrument-by-instrument basis, but at a higher level of aggregated portfolios 
that is based on observable factors such as: 
– How the performance of the business model and the financial assets held within that business model are evaluated and reported 
to the Group’s key management personnel;
– The risks that affect the performance of the business model (and the financial assets held within that business model) and, in 
particular, the way those risks are managed; and
– How managers of the business are compensated (for example, whether the compensation is based on the fair value of the assets 
managed or on the contractual cash flows collected). 
The expected frequency, value and timing of asset sales are also important aspects of the Group’s assessment. 
The business model assessment is based on reasonably expected scenarios without taking ‘worst case’ or ‘stress case’ scenarios 
into account. If cash flows after initial recognition are realised in a way that is different from the Group’s original expectations, the 
Group does not change the classification of the remaining financial assets held in that business.
(v) The SPPI test 
As a second step of its classification process the Group assesses the contractual terms to identify whether they meet the SPPI test. 
‘Principal’ for the purpose of this test is defined as the fair value of the financial asset at initial recognition and may change over the 
life of the financial asset (for example, if there are repayments of principal or amortisation of the premium/discount). 
The most significant elements of interest within a debt arrangement are typically the consideration for the time value of money and 
credit risk. To make the SPPI assessment, the Group applies judgement and considers relevant factors such as the currency in 
which the financial asset is denominated, and the period for which the interest rate is set. 
(vi) Financial assets measured at FVTPL
Financial assets in this category are those that are managed in a fair value business model, or that have been designated by 
management upon initial recognition, or are mandatorily required to be measured at fair value under IFRS 9. This category includes 
debt instruments whose cash flow characteristics fail the SPPI criterion or are not held within a business model whose objective is 
to collect contractual cash flows.
(vii) Subsequent measurement 
After initial measurement, deposits, cash and accrued investment income and other debtors are measured at amortised cost, using 
the Effective Interest Rate (EIR) method, less allowance for impairment. Amortised cost is calculated by taking into account any 
discount or premium on acquisition and fees or costs that are an integral part of the EIR. An allowance for Expected Credit Loss 
(ECL) is recognised in investment return in the consolidated income statement when the investments are impaired. 
Financial assets at FVTPL are recorded in the consolidated statement of financial position at fair value. Changes in fair value are 
recorded in investment return in the consolidated income statement. Interest earned on assets mandatorily required to be 
measured at FVTPL is recorded using contractual interest rates. Dividend income from equity instruments measured at FVTPL is 
recorded in investment return in the consolidated income statement when the right to receive the payment has been established. 
(viii) Reclassification of financial assets and liabilities 
The Group does not reclassify its financial assets subsequent to their initial recognition, apart from the exceptional circumstances 
in which there has been a change in business model.
(ix) Derecognition other than for substantial modification 
A financial asset (or, where applicable, a part of a financial asset or part of a group of similar financial assets) is derecognised when: 
– The rights to receive cash flows from the asset have expired; or 
– The Group has transferred its right to receive cash flows from the asset or has assumed an obligation to pay the received cash 
flows in full without material delay to a third party under a ‘pass-through’ arrangement; and either: (a) the Group has transferred 
substantially all the risks and rewards of the asset; or (b) the Group has neither transferred nor retained substantially all the risks 
and rewards of the asset, but has transferred control of the asset.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
206

1 Basis of preparation and material accounting policies (continued)
1.5 Accounting policies (continued)
1.5.5 Financial instruments (continued)
(ix) Derecognition other than for substantial modification (continued)
The Group considers control to be transferred if, and only if, the transferee has the practical ability to sell the asset in its entirety to 
an unrelated third party and is able to exercise that ability unilaterally and without imposing additional restrictions on the transfer. 
When the Group has neither transferred nor retained substantially all the risks and rewards and has retained control of the asset, 
the asset continues to be recognised only to the extent of the Group’s continuing involvement, in which case, the Group also 
recognises an associated liability. The transferred asset and the associated liability are measured on a basis that reflects the rights 
and obligations that the Group has retained. 
Continuing involvement that takes the form of a guarantee over the transferred asset is measured at the lower of the original 
carrying amount of the asset and the maximum amount of consideration the Group could be required to pay.
(x) Derecognition due to substantial modification of terms and conditions 
The Group derecognises a financial asset when the terms and conditions have been renegotiated to the extent that, substantially, it 
becomes a new instrument, with the difference recognised as a derecognition gain or loss. 
When assessing whether or not to derecognise an instrument, among others, the Group considers the following factors: 
– Change in currency of the debt instrument;
– Introduction of an equity feature;
– Change in counterparty; and
– If the modification is such that the instrument would no longer meet the SPPI criterion.
If the modification does not result in cash flows that are substantially different, the modification does not result in derecognition. 
Based on the change in cash flows discounted at the original EIR, the Group records a modification gain or loss. 
(xi) Impairment of financial assets 
The Group recognises an allowance for ECLs for all debt instruments not held at FVTPL. ECLs are based on the difference between 
the contractual cash flows due in accordance with the contract and all the cash flows that the Group expects to receive, 
discounted at the appropriate EIR. 
ECLs are recognised in two stages. For credit exposures for which there has not been a significant increase in credit risk since 
initial recognition, ECLs are provided for credit losses that result from default events that are possible within the next 12 months 
(12-month ECL). For those credit exposures for which there has been a significant increase in credit risk since initial recognition, a 
loss allowance is required for credit losses expected over the remaining life of the exposure, irrespective of the timing of the 
default (a lifetime ECL). 
For certain instruments with an investment grade rating, the Group uses the low credit simplification and consequently, a 
determination of significant increase in credit risk will not be required and the impairment loss would always be calculated based 
on a 12-month ECL.
The Group also makes use of a simplified impairment approach for trade receivables and contract assets as allowed under IFRS 9. 
Under this approach, impairment is calculated using a provisioning matrix that is based on days past due.
(xii) Write-offs 
Financial assets are written off either partially or in their entirety only when the Group has stopped pursuing the recovery. If the 
amount to be written off is greater than the accumulated loss allowance, the difference is first treated as an addition to the 
allowance that is then applied against the gross carrying amount. Any subsequent recoveries are credited to credit loss expense. 
(xiii) Recognition of interest income 
Under IFRS 9, interest income is recorded using the EIR method for all financial assets measured at amortised cost. The EIR is the 
rate that exactly discounts estimated future cash receipts through the expected life of the financial asset or, when appropriate, a 
shorter period, to the gross carrying amount of the financial asset. 
The EIR (and therefore, the amortised cost of the financial asset) is calculated by taking into account transaction costs and any 
discount or premium on acquisition of the financial asset as well as fees and costs that are an integral part of the EIR. The Group 
recognises interest income using a rate of return that represents the best estimate of a constant rate of return over the expected 
life of the debt instrument. 
If expectations of fixed rate financial assets’ cash flows are revised for reasons other than credit risk, the changes to future 
contractual cash flows are discounted at the original EIR with a consequential adjustment to the carrying amount. The difference to 
the previous carrying amount is booked as a positive or negative adjustment to the carrying amount of the financial asset in the 
balance sheet with a corresponding increase or decrease in interest income. 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
207

1 Basis of preparation and material accounting policies (continued)
1.5 Accounting policies (continued)
1.5.5 Financial instruments (continued)
(xiv) Interest and similar income 
Interest income comprises amounts calculated using the EIR method for assets measured at amortised cost. 
Other interest income includes interest on all financial assets measured at FVTPL, using the contractual interest rate.
The Group calculates interest income on financial assets, other than those considered credit-impaired, by applying the EIR to the 
gross carrying amount of the financial asset.
(xv) Determination of fair value 
The Group uses current bid prices to value its investments with quoted prices. Actively traded investments without quoted prices 
are valued using prices provided by third parties. Financial assets measured at fair value are classified into a three-level hierarchy 
as described in Note 31.
If the market for a financial investment of the Group is not active, the fair value is determined using valuation techniques. The Group 
establishes fair value for these financial investments by using quotations from independent third parties, such as brokers or pricing 
services, or by using internally developed pricing models. Priority is given to publicly available prices from independent sources 
when available, but overall the source of pricing and/or the valuation technique is chosen with the objective of arriving at a fair 
value measurement, which reflects the price at which an orderly transaction would take place between market participants on the 
measurement date. 
The valuation techniques include the use of recent arm’s length transactions, reference to other instruments that are substantially 
the same, discounted cash flow analysis, option-adjusted spread models and, if applicable, enterprise valuation and may include a 
number of assumptions relating to variables such as credit risk and interest rates. Changes in assumptions relating to these 
variables could positively or negatively impact the reported fair value of these financial investments. Details of the financial 
investments classified as ‘level 3’ to which valuation techniques are applied, and the sensitivity of profit before tax to a change in 
these items’ valuation, are presented in Note 31.
1.5.6 Fee Income
Revenue arising from contracts with customers consists of investment management and performance fee income from the Group's 
asset management business, investment management fee income from investment contracts without DPF, platform fee and other 
fees and commissions.
Management fee income is based on investment assets under management and is only recognised when the Group satisfies its 
performance obligation to provide the asset management services. It is recognised in the year in which the services are rendered 
and is recognised net of rebates. Since the asset management service the Group provides is a continuous service, it satisfies its 
performance obligation over time. Therefore, the Group meets the criteria for its revenue to be recognised over time as the client 
benefits from the asset management services received from the Group. 
Performance fee income is based on the achievement of prescribed performance hurdles. It is only recognised when the 
performance obligations are satisfied or upon the crystallisation event occurring and when it is highly probable that a significant 
reversal will not occur.
Fees from investment contracts without DPF are recognised over time as the services are provided, which is the point at which the 
cash is received. Other fees and commissions such as from the provision of financial advice to customers are recognised when 
performance obligations are satisfied or upon the crystallisation of an event. The price is determined based on the agreed initial or 
ongoing adviser charge.
Platform fees are recognised as the related services are provided to the customer.
No significant judgements are applied on the timing or transaction price or the determination of the costs incurred to obtain or fulfil 
a contract.
1.5.7 Investment return
Investment return included in the consolidated income statement comprises interest income, rental income, dividends, foreign 
exchange gains and losses, realised and unrealised gains and losses on investments designated as FVTPL, and realised gains and 
losses (including impairment) on items held at amortised cost. Interest income is recognised as it accrues on an effective interest 
basis. Dividends on equity securities are recognised on the ex-dividend date and rental income is recognised on an accruals basis.
1.5.8 Derivatives and hedge accounting
The primary areas of the Group’s operations where derivative instruments are held are in the With-Profits Fund and annuity 
business. Management designates derivatives on inception and those that are not designated as hedging instruments are carried 
at fair value, with movements in fair value being recorded within investment return in the consolidated income statement.
The Group does not regularly seek to apply fair value or cash flow hedging treatment under IFRS 9 and has had no fair value or 
cash flow hedges for the years ended 31 December 2024 and 31 December 2023.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
208

1 Basis of preparation and material accounting policies (continued)
1.5 Accounting policies (continued)
1.5.9 Derecognition of financial assets and liabilities
The Group’s policy is to derecognise financial assets when it is deemed that substantially all the risks and rewards of ownership 
have been transferred. Gains and losses on disposal are determined as the difference between the net disposal proceeds and the 
carrying amount of the asset, and are recognised in the consolidated income statement. 
The Group derecognises financial liabilities only when the obligation specified in the contract is discharged, cancelled or has 
expired.
1.5.10 Securities lending and reverse repurchase agreements
The Group is party to various securities lending agreements and repurchase agreements under which securities are transferred to 
third parties on a short-term basis. The transferred securities are not derecognised; rather, they continue to be recognised within 
the appropriate investment classification. The Group’s policy is that collateral in excess of 100% of the fair value of securities 
loaned is required from all securities’ borrowers and typically consists of cash, debt securities, equity securities or letters of credit.
In cases where the Group takes possession of the collateral under its securities lending programme, including cash collateral which 
is not legally separated from the Group, the collateral and corresponding obligation to return such collateral is recognised as a 
financial liability on the consolidated statement of financial position. 
The Group is also party to various reverse repurchase agreements under which securities are purchased from third parties with an 
obligation to resell the securities. The securities are not recognised as investments on the consolidated statement of financial 
position. The right to receive the return of any cash paid as purchase consideration plus interest is recognised as a financial asset 
on the consolidated statement of financial position.
1.5.11 Subordinated liabilities and other borrowings
Subordinated liabilities include loan notes issued by the Group which are classified as financial liabilities as they have a fixed 
repayment date and do not represent a residual interest in the net assets of the Company on liquidation. The notes rank junior to all 
other liabilities of the Group in the event of liquidation, but above share capital.
Borrowings include operational borrowings attributable to shareholder-financed operations and other borrowings attributable to 
the With-Profits Fund.
Subordinated liabilities and other borrowings are initially recognised at fair value, net of transaction costs. Borrowings, excluding 
those backing buy-to-let mortgages, which are managed on a fair value basis and designated at FVTPL in line with the underlying 
loan assets, are subsequently accounted for on an amortised cost basis using the EIR method. Under the EIR method, the 
difference between the redemption value of the borrowing and the initial proceeds (net of related issue costs) is amortised through 
the consolidated income statement to the date of maturity, or for hybrid debt, over the expected life of the instrument.
1.5.12 Investment property
Investments in leasehold and freehold properties not for occupation by the Group, including properties under development for 
future use as investment property, are carried at fair value, with changes in fair value included in the consolidated income 
statement. Properties are valued annually either by the Group’s qualified surveyors or by taking into consideration the advice of 
professional external valuers using the Royal Institution of Chartered Surveyors (RICS) valuation standards. Each property is 
externally valued at least once every three years. 
1.5.13 Defined benefit pension schemes
For the Group’s defined benefit schemes, if the present value of the defined benefit obligation for the relevant scheme exceeds the 
fair value of the scheme assets, then a liability is recorded on the Group’s consolidated statement of financial position in respect of 
that scheme. By contrast, if the fair value of the assets of the relevant scheme exceeds the present value of the defined benefit 
obligation then the surplus in respect of that scheme will only be recognised if the nature of the arrangements under the trust 
deed, and funding arrangements between the Trustee and the employing entity, support the availability of refunds or recoverability 
through agreed reductions in future contributions. In addition, if there is a constructive obligation for the employing entity to pay 
deficit funding in respect of schemes where there is no unconditional right to a refund to any surplus, this is also recognised such 
that the financial position recorded for the scheme reflects the higher of any underlying IAS 19 Employee Benefits deficit and the 
obligation for deficit funding.
The Group utilises the projected unit credit method to calculate the defined benefit obligation. This method sees each year of 
service as giving rise to an additional unit of benefit entitlement and measures each unit separately to build up the final obligation. 
Estimated future cash flows are then discounted at a high-quality corporate bond rate, adjusted to allow for the difference in 
duration between the bond index and the pension liabilities where appropriate, to determine its present value. These calculations 
are performed by independent actuaries.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
209

1 Basis of preparation and material accounting policies (continued)
1.5 Accounting policies (continued)
1.5.13 Defined benefit pension schemes (continued)
The plan assets of the Group’s pension schemes may include insurance contracts that have been issued by other entities in the 
Group. These assets are excluded from plan assets in determining the pension surplus or deficit recognised on the consolidated 
statement of financial position. The plan assets also exclude any reimbursement right assets resulting from buy-in of the scheme 
liabilities from other entities in the Group. The aggregate of the actuarially determined service costs of the currently employed 
personnel, and the net interest on the net defined benefit obligation at the start of the year, is charged to the consolidated income 
statement. Actuarial and other gains and losses as a result of changes in assumptions or experience variances are recognised as 
other comprehensive income. 
Contributions to the Group’s defined contribution pension schemes are expensed when due.
1.5.14 Tax 
The Group applies IAS 12 Income Taxes in accounting for taxes on income. Income tax comprises current tax and deferred tax. 
Income tax is recognised in the consolidated income statement except to the extent that it relates to items recognised in other 
comprehensive income or directly in equity, in which case the tax is recognised in the same statement as the related item appears. 
Current tax expense is charged or credited based upon amounts estimated to be payable or recoverable as a result of taxable 
amounts for the current year and adjustments made in relation to prior years. Income tax recoverable on tax allowable losses is 
recognised as a current tax asset only to the extent that it is regarded as recoverable by offsetting against taxable profits arising in 
the current or prior periods. Current tax is measured using tax rates and tax laws that have been enacted or substantively enacted 
at the balance sheet date.
Deferred taxes are provided under the liability method for all relevant temporary differences. IAS 12 Income Taxes does not require 
all temporary differences to be provided for, in particular, the Group does not provide for deferred tax on undistributed earnings of 
subsidiaries where the Group is able to control the timing of the distribution and the temporary difference created is not expected 
to reverse in the foreseeable future. Deferred tax is also not recognised on temporary differences that arise from initial recognition 
of an asset or a liability in a transaction (other than a business combination) that at the time of the transaction affects neither 
accounting nor taxable profit or loss. Deferred tax assets are recognised to the extent that it is probable that sufficient taxable 
profit will be available against which the deductible temporary differences, and the carry forward of unused tax credits and unused 
tax losses can be utilised.
Deferred tax is measured at the tax rates that are expected to apply to the period when the asset is realised or the liability settled, 
based on tax rates (and laws) that have been enacted or are substantively enacted at the end of the reporting period. Deferred tax 
assets and liabilities are only offset when there is both a legal right to set-off and an intention to settle on a net basis.
The total tax recorded in the consolidated income statement includes tax attributable to both policyholders and shareholders. The 
tax attributable to policyholders comprises the tax on the income of the consolidated with-profits and unit-linked funds. In certain 
jurisdictions, such as the UK, life insurance companies are taxed on both their shareholders’ profits and on their policyholders’ 
investment returns on certain insurance and investment products. Although both types of tax are included in the total tax charge in 
the Group’s consolidated income statement, they are presented separately in the consolidated income statement to provide the 
most relevant information about tax that the Group pays on its profits. 
The Group is subject to tax in numerous jurisdictions and the calculation of the total tax charge inherently involves a degree of 
estimation and judgement. The positions taken in tax returns, where applicable tax regulation is subject to interpretation, are 
recognised in full in the determination of the tax charge in the financial statements if the Group considers that it is probable that the 
taxation authority will accept those positions. Otherwise, the Group considers an uncertain tax position to exist and a provision is 
recognised to reflect that a taxation authority, upon review of the positions, could alter the tax returns. From recognition, the 
provision is measured based on management’s judgement and estimate of the likely amount of the liability, or recovery by 
providing for the single best estimate of the most likely outcome or the weighted average expected value where there are multiple 
possible outcomes, taking into account external advice where appropriate. Each uncertain tax treatment is considered separately 
or together as a group, depending on management’s judgement as to which approach better predicts the resolution of the 
uncertainty. It is assumed that tax authorities will examine the uncertain tax treatments and they have full knowledge of all related 
information. 
The judgements and estimates made to recognise and measure the effect of uncertain tax positions are reassessed whenever 
circumstances change or when there is new information that affects those judgements.
1.5.15 Goodwill
Goodwill arises when the Group acquires a business and the fair value consideration paid exceeds the fair value of the net assets 
acquired. Goodwill arising on acquisitions of subsidiaries and businesses is capitalised and carried on the consolidated statement 
of financial position at initial value less any accumulated impairment losses. Goodwill impairment testing is conducted annually 
and/or when there is an indication of impairment. For the purposes of impairment testing, goodwill is allocated to a group of cash-
generating units. Goodwill impairment charges are recognised immediately in the consolidated income statement. 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
210

1 Basis of preparation and material accounting policies (continued)
1.5 Accounting policies (continued)
1.5.16 Intangible assets
Intangible assets acquired through business combinations are measured at fair value on acquisition. Separately acquired intangible 
assets such as licences and software, are recognised at the price paid to acquire them. Intangible assets arising from development 
costs are capitalised when it has been established that the project is technically and financially feasible and the Group has both the 
intention and ability to use the completed asset.
Intangible assets are subsequently carried at cost less amortisation and any accumulated impairment losses. 
Intangible assets are amortised on a basis to reflect the pattern in which the future economic benefits are expected to be 
consumed by reference to new business production levels unless the pattern cannot be determined reliably, in which case a 
straight-line method is applied. Impairment testing is conducted when there is an indication of impairment. If an impairment has 
occurred, an impairment charge is recognised for the difference between the carrying value and recoverable amount of the asset. 
The recoverable amount is the greater of fair value less costs to sell and value in use. Value in use is calculated as the present value 
of future expected cash flows from the asset, cash-generating unit or group of cash-generating units to which it is allocated.
Amortisation and impairment of intangible assets is charged to the consolidated income statement. 
1.5.17 Cash and cash equivalents
Cash and cash equivalents consist of cash at bank and in hand, deposits held at call with banks, debt securities and money market 
funds with less than 90 days’ maturity from the date of acquisition as these instruments are considered to be readily convertible to 
known amounts of cash and which are subject to an insignificant risk of changes in value.
1.5.18 Dividends
Dividends are recognised when the obligation becomes certain, ie when the dividend is no longer at the discretion of the Company. 
In the case of interim dividends, this occurs when the dividends are paid. For final dividends, this occurs when they are 
recommended by the Board and approved by shareholders.
1.5.19 Share capital and share premium
An equity instrument is any contract that evidences a residual interest in the assets of the Group, after deducting all of its liabilities. 
Shares are classified as equity when their terms do not create an obligation to transfer assets. The nominal value of shares issued 
is recorded in share capital.
Where the consideration received from the issue or sale of existing shares exceeds the nominal value recorded in share capital, the 
difference is recorded in share premium. Share premium is recorded net of share issue costs. 
1.5.20 Treasury shares
Where any of the Group entities purchase the Company’s share capital, the consideration paid, including any attributable 
transaction costs, is shown as a deduction from total shareholders’ equity. Any gains and losses arising on treasury shares are 
included within equity.
1.5.21 Merger reserve
The merger reserve arises from the application of merger accounting principles to acquisitions of entities under common control. It 
represents the difference between the aggregate capital reserves and value of the entities acquired, which is recognised directly in 
equity. On disposal of the relevant entity, the related merger reserve is released directly to retained earnings.
1.5.22 Share-based payments
All share-based payments made to employees for services rendered are measured based on the fair value of the equity instrument 
granted. The fair value takes into account the impact of market-based vesting conditions and non-vesting conditions, but excludes 
any impact of non-market-based vesting conditions. The related share-based payment expense is recognised over the vesting 
period. The fair value is determined using an option pricing model such as Black-Scholes or a Monte Carlo simulation where 
appropriate, taking into account the terms and conditions of the award. 
For equity-settled share-based payments, the fair value of service rendered is based on the fair value of the equity instrument at 
grant date, which is not remeasured subsequently. The share-based payment expense is recognised over the vesting period and is 
based on the number of equity instruments expected to vest, with the corresponding entry to equity.
For cash-settled share-based payments, the fair value of service rendered is based on the fair value of the liability related to the 
equity instrument granted. The fair value of the equity instrument granted is remeasured at each reporting date with any changes 
recognised in the share-based payment expense in the consolidated income statement for the period.
A cancellation of an award without the grant of a replacement equity instrument is accounted for as an acceleration of vesting. 
Accordingly, any share-based expense that would have been recognised over the remaining vesting period is recognised immediately.
On vesting or exercise, the difference between the expense charged to the consolidated income statement and the actual cost to 
the Group is transferred to retained earnings.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
211

1 Basis of preparation and material accounting policies (continued)
1.5 Accounting policies (continued)
1.5.23 Earnings per share (EPS)
Basic EPS is calculated by dividing the profit or loss for the year attributable to ordinary shareholders by the weighted average 
number of ordinary shares outstanding, excluding treasury shares and shares held by the employee benefit trust.
Diluted EPS is calculated by dividing the profit or loss for the year attributable to ordinary shareholders by the weighted average 
number of ordinary shares, excluding treasury shares and shares held by the employee benefit trust, adjusted to take into account 
the effect of any dilutive potential ordinary shares. The Group’s only class of potentially dilutive ordinary shares are share options 
and awards granted to employees. Potential ordinary shares are treated as dilutive when their conversion to ordinary shares 
results in a decrease in EPS. 
1.5.24 Foreign exchange
The Group’s consolidated financial statements are presented in million pounds sterling, the Group’s presentation currency. 
Accordingly, the results and financial position of foreign subsidiaries are translated into the presentation currency of the Group 
from their functional currencies. All assets and liabilities of foreign subsidiaries are converted at year-end exchange rates while all 
income and expenses are converted at average exchange rates where this is a reasonable approximation of the rates prevailing on 
transaction dates. 
Foreign currency monetary assets and liabilities are translated at the spot exchange rate for the functional currency at the 
reporting date. Changes resulting from exchange rates are recognised in the consolidated income statement.
Foreign currency transactions are translated into functional currencies at the spot rate prevailing on the date of transactions. 
Non-monetary assets and liabilities that are measured at fair value in a foreign currency are translated into the functional currency 
at the spot exchange rate at the date on which the fair value is determined. Non-monetary items that are measured based on 
historical cost in a foreign currency are translated using the spot exchange rate at the date of the transaction.
Exchange differences arising on the translation of foreign subsidiaries are recognised in other comprehensive income and taken to 
other reserves within equity. On disposal of the foreign subsidiary, the related exchange differences are transferred out of this 
reserve and are recognised in the consolidated income statement as part of the gain or loss on disposal. 
The income statements and cash flows, and statements of financial position of Group entities that have a different functional 
currency from the Group’s presentation currency, have been translated using the following principal exchange rates.
2024
2023
Income statement and cash 
flows (average rate)
Statement of financial 
position (closing rate)
Income statement and cash 
flows (average rate)
Statement of financial 
position (closing rate)
Euro (EUR)
1.18
1.21
 
1.15  
1.15 
Indian Rupee (INR)
106.95
107.22
 
102.70  
106.08 
Polish Złoty (PLN)
5.09
5.17
 
5.22  
5.01 
South African Rand (ZAR)
23.42
23.63
 
21.02  
23.31 
Swiss Franc (CHF)
 
1.13  
1.14 
 
1.12  
1.07 
US Dollar (USD)
1.28
1.25
 
1.24  
1.27 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
212

1 Basis of preparation and material accounting policies (continued)
1.5 Accounting policies (continued)
1.5.25 Leases 
The Group leases office property to conduct its business. At the inception of a contract, the Group assesses whether a contract is, 
or contains, a lease. In simple terms this applies if the contract conveys the right to control the use of an identified asset for a period 
of time in exchange for consideration. At inception, the Group allocates the consideration in a contract to each lease component. 
However, for the leases of land and buildings, in which the Group acts as lessee, the Group has elected to account for the lease and 
non-lease components as a single lease component. 
Where the Group acts as a lessee, it recognises a ‘right of use’ asset and a corresponding lease liability, representing the obligation 
to make lease payments at the lease commencement date. The Group applies the cost model to the right of use assets, except for 
those that meet the definition of an investment property, to which the fair value model is applied.
The asset is initially measured at cost which comprises the amount of the lease liability, and lease payments made at or before the 
commencement date, any initial direct costs incurred and an estimate of the costs related to the dilapidation of the asset that 
would be incurred, less any lease incentives received. Subsequently, the asset is depreciated using the straight-line method from 
the commencement date to the earlier of: (i) the end of the right of use asset’s useful life; and (ii) the end of the lease term. 
The lease liability is initially measured at the present value of lease payments that are not yet paid at the commencement date, 
discounted using the interest rate implicit in the lease or, if that rate cannot be readily determined, the Group’s own incremental 
borrowing rate. Subsequently, the lease liability is measured at amortised cost, using the EIR method. From time to time, the lease 
liability is remeasured where there is a change in future lease payments for example, where the Group reassesses whether it will 
exercise a purchase, extension or termination option. Where this happens, a corresponding adjustment is made to the carrying 
amount of the right of use asset or an amount is recognised in the consolidated income statement if the carrying amount of the 
right of use asset has been reduced to zero.
The Group presents the right of use assets that do not meet the definition of investment property in ‘Property, plant and 
equipment’ on the consolidated statement of financial position. The corresponding lease liabilities are presented in ‘Lease 
liabilities’. 
Where the Group acts as lessor, it classifies and accounts for its leases as operating or finance leases. Where the Group acts as an 
intermediate lessor, as it does with some of its property leases, it accounts for its interests in the head lease and the sub-lease 
separately. The Group assesses the lease classification of a sub-lease with reference to the right of use asset arising from the head 
lease, not with reference to the underlying asset. Where substantially all the risks and rewards of ownership are transferred to the 
lessee, the Group recognises a receivable asset on the consolidated statement of financial position, equal to the present value of 
the lease payments, within ‘Accrued investment income and other debtors’. The Group recognises finance income over the lease 
term to reflect the rate of return on the net investment in the lease, within ‘Other income’. The Group recognises lease payments 
received under operating leases as income on a straight-line basis over the lease term as part of ‘Investment return’. 
1.5.26 Property, plant and equipment (PPE) 
PPE includes Group occupied properties and other tangible assets, such as computer equipment, motor vehicles, leasehold 
improvements and fixtures and fittings. PPE including owner-occupied property is measured at cost, which represents the original 
purchase price less any expenses incurred in bringing it to its working conditions, and subsequently measured using the cost 
model.
Depreciation is charged to the consolidated income statement on a straight-line basis over the assets estimated useful lives* as 
follows:
Type of asset
Estimated useful life
Group occupied property
20–50 years
Right of use asset 
2–50 years
Other tangible assets
2–40 years
* 
Note that the useful lives stated are inclusive of PPE held by consolidated infrastructure private equity vehicles which typically have longer useful lives than 
other assets of the Group. 
Management determines useful lives and residual values for assets when they are acquired. The Group assesses the useful life, 
residual value and depreciation method for PPE on an annual basis and any adjustments are made where required. 
An impairment review of PPE is carried out whenever events or changes in circumstances indicate that the carrying amount may 
not be recoverable. Management assesses impairment at the lowest level for which there are separately identifiable cash flows. 
Where the carrying amount of an asset is greater than its estimated recoverable amount, which is the higher of the assets fair value 
less costs of disposal and value in use, it is written down immediately to its recoverable amount and an impairment loss is 
recognised in the consolidated income statement. 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
213

1 Basis of preparation and material accounting policies (continued)
1.5 Accounting policies (continued)
1.5.27 Assets and liabilities held for sale 
The Group classifies assets and liabilities as held for sale when the carrying amount is expected to be recovered through a sale 
transaction, usually within one year, and management is committed to the sale. 
Assets and liabilities held for sale are shown separately on the consolidated statement of financial position and are measured at the 
lower of their carrying amount and their fair value less costs to sell. No depreciation or amortisation is charged on an asset which is 
classified as held for sale. 
When the Group is committed to a sale of a subsidiary, all of the assets and liabilities of that subsidiary are classified as held for sale 
when the criteria described above are met, regardless of whether the Group retains a non-controlling interest in its former 
subsidiary after the sale.
Income and expenses of subsidiaries sold during the year are included in the consolidated income statement up to the date of 
disposal. The gain or loss on disposal is calculated as the difference between sale proceeds net of selling costs, less the net assets 
of the entity at the date of disposal, adjusted for foreign exchange movements attaching to the sold entity that are required to be 
recycled to the consolidated income statement under IAS 21 ‘The Effects of Changes in Foreign Exchange Rates’.
1.5.28 Provisions and contingent assets and liabilities
Provisions are recognised in the consolidated statement of financial position when the Group has a present legal or constructive 
obligation resulting from a past event, it is more probable than not that a loss will be made in settling the obligation and the 
amounts can be estimated reliably.
Provisions are measured based on management’s best estimate of the expenditure required to settle the obligation at the 
reporting date. Provisions are discounted and represent the present value of the expected expenditure where the effect of the 
time value of money is material. 
Contingent liabilities are possible obligations of the Group where the timing and amount are subject to significant uncertainty. 
Contingent liabilities are not recognised in the consolidated statement of financial position, unless they are assumed by the Group 
as part of a business combination. Contingent liabilities are however disclosed, unless they are considered to be remote. If a 
contingent liability becomes probable and the amount can be reliably measured, it is no longer treated as contingent and 
recognised as a liability. 
Contingent assets which are possible benefits to the Group are only disclosed if it is probable that the Group will receive the 
benefit. If such a benefit becomes virtually certain, it is no longer considered contingent and is recognised on the consolidated 
statement of financial position as an asset.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
214

2 Group structure and products
2.1 Group composition
The following diagram is an extract of the Group structure as at 31 December 2024 and gives an overview of the composition of the 
Group. M&G plc is the holding company of the Group.
A list of the Group’s related undertakings comprising subsidiaries, joint ventures, associates and other significant holdings is 
contained within Note 39.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
215

2 Group structure and products (continued)
2.2 Corporate transactions
My Continuum Financial Limited acquisition
On 8 March 2023, M&G Wealth Advice Limited (MGWAL), a wholly owned subsidiary of the Group, acquired a 49.9% holding in My 
Continuum Financial Limited (MCFL), the holding company of Continuum (Financial Services) LLP (CFSL), My Continuum Wealth 
(MCW), and My Continuum Financial Nominee Limited (MCFNL), collectively referred to as ‘Continuum’, for a purchase 
consideration of £22m, including an adjustment for capital. The Group acquired a further 25% stake on 19 March 2024, for a 
purchase consideration of £12m, including an adjustment for capital. Subsequently, as part of a group reorganisation, Continuum 
has been sold from MGWAL to M&G Wealth Holding Company Limited (MGWHCL), another subsidiary of the Group, in the year.
Continuum is now part of our Life segment, allowing us to further grow and build our advisory capability across the UK, providing a 
wider range of investment solutions to more clients, including through its central investment offering, and a fast growing in-house 
discretionary Model Portfolio Service. Continuum is based in Plymouth and has more than 70 self-employed advisers operating 
nationally. 
The Group retained call options and the seller retained put options over the final holding where the exercise price was fixed based 
on historical financial performance. For accounting purposes, the Group has accounted for the transaction on the basis it controls 
100% of Continuum from the date of acquisition of the additional 25% stake on 19 March 2024. A liability of £14m has been 
recognised in respect of the Group’s obligation under the call option arrangement as at the balance sheet date. The Group 
acquired the remaining shares on the 10 March 2025 extinguishing the liability.
The total consideration includes the fair value of the 49.9% equity interest held immediately before the acquisition date of 19 March 
2024. A gain of £3m recognised as a result of remeasuring the 49.9% equity interest to fair value, is presented in the Other 
investment return line of the consolidated income statement. As at the acquisition date, the consideration and net assets acquired 
and resulting Goodwill and intangible assets were as follows:
£m
Total consideration
 
51 
Net assets acquired:
Accrued investment income and other debtors
 
1 
Cash and cash equivalents
 
3 
Total assets
 
4 
Accruals, deferred income and other liabilities
 
(1) 
Total liabilities 
 
(1) 
Intangible assets and related deferred tax liability arising on acquisition:
Independent financial adviser (IFA) relationships
 
4 
Brand name
 
3 
Deferred tax liability
 
(2) 
Goodwill
 
43 
The goodwill of £43m represents the synergies to be achieved through the growth of our advisory capabilities, alongside 
Sandringham Financial Partners Limited and The Advice Partnership. The acquisition was also expected to result in revenue 
synergies from the M&G Wealth platform business and model portfolio services business, as referred to at Note 13.1. Goodwill and 
intangible assets - impairment assessment.
An independent financial adviser (IFA) relationship asset was also recognised at a fair value of £4m. The valuation was based on 
the multi-period excess earnings method and the key assumptions used in measuring the fair value were the discount rate and 
advisor attrition rates.
The Continuum brand name was recognised on acquisition at a fair value of £3m. The valuation was based on the relief from royalty 
rate method, with the key assumptions used in measuring the fair value being the discount rate and royalty rates.
The revenue and profit before tax included in the consolidated income statement in respect of Continuum were £13m and £1m 
respectively. The revenue and profit before tax for the year ended 31 December 2024 for Continuum were £17m and £1m 
respectively. 
BauMont Real Estate Capital Limited acquisition
On 29 October 2024, M&G Real Estate Limited (MGRE), a wholly owned subsidiary of the Group, acquired 65% of the entire issued 
share capital of BauMont Real Estate Capital Limited (BauMont), for a purchase consideration of £13m. 
BauMont is now part of the Group’s Asset Management segment, bolstering M&G’s value-add capability, enabling us to drive 
growth through the expansion of our real estate client proposition, beyond core, residential and debt strategies. BauMont is based 
in Paris and London, and manages €1.5 billion of assets in European value-add real estate.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
216

2 Group structure and products (continued)
2.2 Corporate transactions (continued)
BauMont Real Estate Capital Limited acquisition (continued)
The Group retains call options over the remaining 35% holding where the exercise price has a fixed and variable element based on 
fair value at the exercise date. The Group has accounted for the transaction on the basis it controls 100% of BauMont from the date 
of acquisition of the initial 65% stake on 29 October 2024. A liability of £7m has been recognised in respect of the Group’s 
obligation under the call option arrangement.
The full purchase price allocation has yet to be finalised and will be disclosed in the consolidated financial statements for the year 
ended 31 December 2025. An amount of £20m is presented as goodwill within Goodwill and intangible assets on the consolidated 
statement of financial position, in relation to the acquisition of BauMont.
As at the acquisition date, the consideration and net assets acquired and resulting Goodwill and intangible assets were as follows:
£m
Total consideration
 
20 
Net assets acquired:
Accrued investment income and other debtors
 
3 
Cash and cash equivalents
 
1 
Total assets
 
4 
Accruals, deferred income and other liabilities
 
(4) 
Total liabilities 
 
(4) 
Goodwill and intangible assets 
 
20 
The revenue and profit before tax included in the consolidated income statement in respect of BauMont were £1m and £nil 
respectively. The revenue and profit before tax for the year ended 31 December 2024 for BauMont were £7m and £nil respectively. 
2.3 Insurance and investment contracts written by the Group’s insurance entities
A description of the main contract types written by the Group’s insurance entities is provided below. 
The Group’s with-profits contracts are written in the With-Profits Fund in which policyholders share in the profit of the fund; there 
are two with-profits sub-funds: the With-Profits Sub-Fund (WPSF), the Defined Charge Participating Sub-Fund (DCPSF).
Shareholder-backed business represents all insurance and investment contracts in the Group other than contracts written in the 
With-Profits Fund. The profit on these contracts accrues directly to the Group’s shareholders. 
2.3.1 With-profits contracts 
With-profits contracts provide returns to policyholders through bonuses that are smoothed to reduce the impact of volatility of the 
investment performance of the assets in the fund. 
2.3.1.1 Conventional and accumulating with-profits contracts written in WPSF and DCPSF
Conventional and accumulating with-profits policyholders receive their share of profit by way of regular and final bonuses. 
Regular bonus rates are determined for each type of policy primarily by targeting the bonus level at a prudent proportion of the 
long-term expected future investment return on underlying assets, reduced as appropriate for each type of policy to allow for items 
such as expenses, charges, tax and shareholder transfers.
In normal investment conditions, the Group expects changes in regular bonus rates to be gradual over time. However, the Group 
retains the discretion whether or not to declare a regular bonus each year, and there is no limit on the amount by which regular 
bonus rates can change. 
A final bonus, which is normally declared annually, may be added when a claim is paid. The rates of final bonus usually vary by type 
of policy and by reference to the period, usually a year, in which the policy commences or each premium is paid. These rates are 
determined by reference to the asset shares of representative sample policies and are subject to smoothing. 
Regular bonuses are typically declared once a year, and once credited are guaranteed in accordance with the terms of the 
particular product. Final bonus rates are guaranteed only until the next bonus declaration. 
Contracts are predominantly written in the WPSF, where the shareholders are entitled to an amount up to one-ninth of the bonus 
declared, which is payable as a cash transfer from the With-Profits Fund. For the business written in the DCPSF, the charges 
accrue to shareholders who also meet the corresponding expenses. Profits arising in the DCPSF are attributed wholly to DCPSF 
policyholders. The shareholders’ profit arises as the difference between charges and expenses. 
2.3.1.2 With-profits contracts with a PruFund investment option (‘PruFund contracts’)
These are a range of with-profits contracts offering policyholders a choice of investment profiles (PruFund funds). Unlike the with-
profits contracts described above, no regular or final bonuses are declared. Instead, policyholders participate in profits by means of 
an increase in their investment, which grows in line with an Expected Growth Rate (EGR). The EGR is adjusted for significant 
market movements. 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
217

2 Group structure and products (continued)
2.3 Insurance and investment contracts written by the Group’s insurance entities (continued)
2.3.1 With-profits contracts (continued)
2.3.1.2 With-profits contracts with a PruFund investment option (‘PruFund contracts’) (continued)
The EGR may be applied for each of the different PruFund funds within the range, varying depending on the individual asset mix of 
that fund. The applicable EGR, net of the relevant charges, is applied to calculate the ‘smoothed unit value’ of policyholder funds. 
The EGRs are reviewed and updated quarterly, with the smoothed unit value calculated daily. In normal investment conditions, the 
EGR is expected to reflect our view of how the funds will perform over the longer term. 
Policyholders are protected from some of the extreme short-term ups and downs of direct investments by using an established 
smoothing process. Prescribed adjustments are made to the smoothed unit value if it moves outside a specified range relative to 
the value of the underlying assets. 
PruFund contracts are predominantly written in the WPSF, where the shareholder is entitled to an amount up to one-ninth of the 
difference between the smoothed unit value on withdrawal and the initial investment. The DCPSF also contains PruFund contracts, 
and for these contracts the shareholders receive profits or losses arising from the difference between the charges and expenses 
on this business.
2.3.2 Unit-linked contracts
Unit-linked contracts are contracts where the value of the policy is linked to the value of underlying investments (such as collective 
investment schemes, internal investment pools or other property) or fluctuations in the value of underlying investments or indices. 
Investment risk associated with the product is primarily borne by the policyholder. Some unit-linked contracts provide an element 
of insurance coverage, such as a benefit payable on death in excess of the value of the units, and these contracts are classified as 
insurance contracts and accounted for under IFRS 17 (see Note 24.2.5).
Charges are deducted from the unit-linked funds for investment and administration services and, for certain contracts, insurance 
coverage. Benefits payable will depend on the price of the units prevailing at the time of surrender, death or the maturity of the 
product.
2.3.3 Annuities
Annuities are contracts which offer policyholders a regular income over the policyholder’s life, in exchange for an upfront premium, 
and may be immediate or deferred. For immediate annuities, the regular income starts immediately after the premium payment 
but, for deferred annuities, the regular income is delayed until a specified date in the future. There are various types of annuity 
contracts written across the Group: level, fixed increase, inflation-linked (all referred to as ‘non-profit annuities’) and with-profits 
annuities. 
– Level annuities: provide a regular (for example, monthly) fixed annuity payment over the policyholder’s life.
– Fixed increase annuities: provide a regular annuity payment which incorporates automatic increases in annuity payments by 
either fixed percentages or fixed amounts over the policyholder’s life.
– Inflation-linked annuities: provide a regular annuity payment to which an additional amount is added periodically based on the 
increase in an inflation index. 
– With-profits annuities: are written in the With-Profits Fund. These combine the income features of annuity contracts with the 
investment smoothing features of with-profits products and enable policyholders to obtain exposure to investment returns on 
the With-Profits Fund. In addition, some non-profit annuities are written in the With-Profits Fund, and profits relating to this 
business accrue to the With-Profits Fund.
During 2023, the Group re-entered the bulk purchase annuity (BPA) market where it transacted with certain pension schemes to 
secure the annuitant benefits of the immediate and deferred members.
During 2024, the Group completed its first Value Share transaction which comprises a traditional BPA buy-in arrangement, while 
also allowing corporate sponsors to participate in the risk and reward generated from the transaction through a separate 
reinsurance contract with a captive reinsurer that transfers some of the insurance and investment risk back to the sponsor of the 
originating pension scheme. 
The benefits payable under the BPA arrangement are similar to those under other BPAs transacted by M&G.
Under the reinsurance arrangement, the Group manages the assets backing the BPA liabilities and deducts from these assets 
amounts in relation to the BPA annuity payments and other benefits and specified expenses. In return for an annual intermediary 
fee, the Group pays to the reinsurer assets in excess of the value of the liabilities determined in accordance with a specified basis. 
Conversely, the reinsurer would top-up any shortfall in the assets relative to the value of the liabilities.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
218

3 Segmental analysis
The Group’s operating segments are defined and presented in accordance with IFRS 8: Operating Segments on the basis of the 
Group’s management reporting structure and its financial management information. The Group’s primary reporting format is by 
product type. The Chief Operating Decision Maker for the Group is the Group Executive Committee.
The Group’s operating segments have been revised during the year to reflect a change in management structure. Our previous 
operating segments, ‘Life’ and ‘Wealth’ have been replaced with one new operating segment: ‘Life’. Comparatives for 2023 are re-
presented on the new segment basis. 
3.1 Operating segments 
The Group’s operating segments are:
Asset Management
The Group’s investment management capability is offered to both wholesale and institutional clients. The Group’s wholesale clients 
invest through either UK domiciled OEICs or Luxembourg domiciled SICAVs and have access to a broad range of actively managed 
investment products, including Equities, Fixed Income and Multi-Asset. The Group serves these clients through its many business-
to-business relationships both in the UK and overseas, which include independent financial advisers, high-street banks and wealth 
managers. The Group’s institutional investors, include pension funds, insurance companies and banks from around the world, who 
invest through segregated mandates and pooled funds into a diverse range of Equities, Fixed Income and Real Estate investment 
products and services. 
The Asset Management segment generates revenues by charging fees which are typically based on the level of assets under 
management. The Asset Management segment also earns investment management revenues from the management of a 
significant proportion of Life assets it manages.
Life
The Life business operates in the savings and pensions market and includes corporate risk solutions, individual life and pensions, 
international solutions and advice. 
During 2023, the Life business re-entered the bulk purchase annuity (BPA) market and transacted with certain schemes to secure 
the annuity benefits of immediate and deferred annuity members. This activity continued in 2024 and included the completion of 
our first Value Share BPA deal in November. The BPAs, along with workplace pensions, make up our corporate risk solutions.
Individual products include annuity contracts: level annuities, which provide a fixed annuity payment; fixed increase annuities, 
which incorporate a periodic automatic fixed increase in annuity payments; and inflation-linked annuities, which incorporate a 
periodic increase based on a defined inflation index. Some inflation-linked annuities have minimum and/or maximum increases 
relative to the corresponding inflation index. The life products are primarily whole of life assurance, endowment assurances, term 
assurance contracts, equity release mortgages, income protection, and critical illness products. Investment products include unit-
linked contracts and the Prudential bond offering, which mainly consists of single-premium-invested whole of life policies, where 
the client has the option of taking ad hoc withdrawals, regular income or the option of fully surrendering their bond. 
All of the Group’s products that give access to the PruFund investment proposition are included in Life. The PruFund investment 
proposition gives customers access to savings contracts with smoothed investment returns and a wide choice of investment 
profiles. Unlike the conventional and accumulating with-profits contracts, no regular or final bonuses are declared. Instead, 
policyholders participate in profits by means of an increase in their investment, which grows in line with an expected growth rate.
International solutions include our savings businesses based in Ireland and Poland (Prudential International Assurance plc). The 
Group’s products which give non-UK clients access to the PruFund investment proposition are also included. 
Advice provides access to a range of retirement, savings and investment management solutions to its clients. These products are 
distributed to clients through intermediaries and advisers, and include the Retirement Account (a combined individual pension and 
income drawdown product), individual pensions, ISAs, collective investments and a range of on-shore and off-shore bonds. 
Some of the Group’s products written through conventional and accumulating with-profits contracts, in the PAC with-profits sub-
funds, provide returns to policyholders through ‘regular’ and ‘final’ bonuses that reflect a smoothed investment return.
Corporate Centre
Corporate Centre includes central corporate costs and debt costs.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
219

3 Segmental analysis (continued)
3.2 Adjusted operating profit before tax methodology
Adjusted operating profit before tax is one of the Group’s non-GAAP alternative performance measures, which complements IFRS 
GAAP measures and is key to decision-making and the internal performance management of operating segments.
Details of the methodology are presented below:
Fee based business
For the Group’s fee based business written by Asset Management and Life segments, adjusted operating profit before tax includes 
fees received from clients and operating costs for the business including overheads, expenses required to meet regulatory 
requirements and regular business development/restructuring and other costs. Costs associated with fundamental Group-wide 
restructuring and transformation are not included in adjusted operating profit before tax.
Business written in the With-Profits Fund
For the Group’s business written in the With-Profits Fund in the Life segment, adjusted operating profit before tax includes the 
release of the risk adjustment and the expected release of the CSM for the period. The expected CSM release for the period is 
calculated as the CSM at the start of the period updated to reflect long-term expected investment returns multiplied by the 
expected amortisation factor for the period.
– The long-term expected investment returns are calculated on the assumption of real-world investment returns, which are 
determined by reference to the risk-free rate plus a risk premium based on the mix of assets held to back the asset shares. In the 
calculation of the expected CSM release for with-profits business, the long-term expected investment returns for the year ended 
31 December 2024 were 8.2% pa (8.5% pa for the year ended 31 December 2023).
– The expected amortisation factor for the period reflects the expected pattern of release of the CSM for the with-profits business 
over the life of the contracts. The expected amortisation factor used for the year ended 31 December 2024 was 11.7% pa (12.7% 
pa for the year ended 31 December 2023).
Adjusted operating profit before tax for the Group’s business written in the With-Profits Fund also includes the expected 
investment return for the shareholder’s share of the IFRS value of the excess assets in the Fund. For the year ended 31 December 
2024, the return was 6.8% pa (6.0% pa for the year ended 31 December 2023).
Adjusted operating profit for the Life segment does not include the impact of any margins on investment management fee earned 
by other Group entities. These are recognised in the Asset Management segment as they emerge.
The application of IFRS 17 to non-profit contracts in the With-Profits Fund results in a mismatch due to the difference between 
their value under the IFRS 17 General Measurement Model (GMM) accounting for these contracts (primarily annuities) and how 
these contracts are treated in determining their fair value when assessing current and future with-profits contracts under the 
Variable Fee Approach (VFA). Although the impact of this mismatch balances over the life of the current and future with-profit 
contracts as the CSM under the VFA is set up and released, results for the period do not reflect the long-term economics of the 
transaction. Therefore, the impact of the mismatch has been excluded from adjusted operating profit before tax.
Shareholder annuity business
For the Group’s shareholder annuity products written by the Life segment, adjusted operating profit before tax includes the release 
of the CSM and the risk adjustment for the period. Adjusted operating profit before tax also includes the returns on surplus assets 
in excess of IFRS 17 liabilities based on long-term expected investment returns, which are determined by reference to the risk-free 
rate plus a risk premium based on the mix of assets. For the year ended 31 December 2024 the long-term expected investment 
returns for shareholder annuities were 5.6% pa (6.6% pa for the year ended 31 December 2023). The net effect of changes to the 
valuation rate of interest due to asset trading and portfolio rebalancing, and experience variances are also included in adjusted 
operating profit before tax.
The results of the intercompany buy-in transaction executed between the trustees of M&G Group Pension Scheme (M&GGPS) and 
PAC in 2023 are included in adjusted operating profit before tax as this generates economic value for the Group. 
Adjusted operating profit before tax for shareholder annuities excludes the impact of the mismatch resulting from the 
measurement of fulfilment cash flows using current interest rates and any changes to CSM being measured using locked-in rates.
For Value Share BPAs, the adjusted operating profit before tax reflects the net results of the underlying BPA and the reinsurance 
arrangement after removing the impact of any mismatches that arise on the accounting for these transactions as stated below. The 
resulting impact mainly represents the contribution of the intermediary fee earned on this arrangement.
Corporate Centre
For the Corporate Centre adjusted operating profit before tax is the expense incurred to run the head office and the actual 
investment return on treasury activities and debt costs.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
220

3 Segmental analysis (continued)
3.2 Adjusted operating profit before tax methodology (continued)
Key adjusting items between IFRS profit before tax and adjusted operating profit before tax
Certain adjustments that are considered to be non-recurring or strategic, or due to short-term movements not reflective of longer-
term performance are made to IFRS profit or loss before tax to determine adjusted operating profit before tax. Adjustments are in 
respect of short-term fluctuations in investment returns, mismatches arising on the application of IFRS 17, impairment and 
amortisation in respect of acquired intangibles, costs associated with fundamental Group-wide restructuring and transformation, 
profit or loss arising on business and corporate transactions and profit or loss before tax from any discontinued operations.
Short-term fluctuations in investment returns
The adjustment for short-term fluctuations in investment returns represents:
– Difference between actual CSM release for the period and expected CSM release for the period for with-profit contracts and 
CSM release for non-profit business in the With-Profits Fund; 
– Movements in the fair value of instruments held to manage equity risk in the future with-profits shareholder transfer and to 
mitigate interest rate risk for the optimisation of the Group’s capital position on a Solvency II basis;
– Difference between actual and long-term expected investment return on surplus assets backing the shareholder annuity capital 
and shareholders’ share of excess assets in the With-Profits Fund measured on an IFRS basis;
– Foreign exchange movements on the US dollar subordinated debt held in the Corporate Centre;
– Fair value movements on strategic investments;
– Impact of short-term credit risk provisioning and experience variances on the measurement of best estimate liabilities, 
specifically:
– The impact of credit risk provisioning for short-term adverse credit risk experience;
– The impact of credit risk provisioning for actual upgrade and downgrade experience during the year. This is calculated by 
reference to current interest rates;
– Credit experience variance relative to long-term assumptions, reflecting the impact of defaults and other similar experience, 
such as asset exchanges arising from debt restructuring; and
– The impact of market movements on bond portfolio weightings and the subsequent impact on credit provisions.
Mismatches arising on the application of IFRS 17
The application of IFRS 17 results in the following mismatches in valuation basis being recognised in total profit/loss before tax. For 
the purposes of calculating adjusted operating profit before tax the impact of these mismatches has been excluded.
– Difference between the value under IFRS 17 GMM for non-profit contracts (primarily annuities) written in the With-Profits Fund 
and how these contracts are treated in determining their fair value when assessing current and future with-profits contracts 
under the VFA; 
– Mismatch resulting from measurement of fulfilment cash flows for shareholder non-profit business (primarily annuities) using 
current interest rates while related changes to the CSM are measured using locked-in rates; and
– Mismatches resulting from measurement differences arising on the accounting for Value Share BPAs related to the definition of 
the insurance service for the annuity contracts compared to the reinsurance contract and the discount rate used for each type of 
contract. 
Amortisation and impairment of intangible assets acquired in business combinations
Amortisation and impairment of intangible assets (including goodwill) acquired in business combinations are excluded from 
adjusted operating profit before tax.
Profit/(loss) on disposal of businesses and corporate transactions
Certain additional items are excluded from adjusted operating profit before tax where those items are considered to be non-
recurring or strategic, or considered to be one-off, due to their size or nature, and therefore not indicative of the long-term 
operating performance of the Group, including profits or losses arising on corporate transactions (including any liabilities that arise 
from matters that arose prior to any acquisition by the Group) and profits or losses on discontinued operations.
Restructuring costs and other
Restructuring costs and other primarily reflect the shareholder allocation of costs associated with the transformation of our 
business. These costs represent fundamental Group-wide restructuring and transformation and are therefore excluded from 
adjusted operating profit before tax.
This also includes the elimination on consolidation of the results of the intercompany buy-in transaction executed between the 
trustees of M&GGPS and PAC in 2023.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
221

3 Segmental analysis (continued)
3.3 Analysis of Group adjusted operating profit before tax by segment 
Analysis of Group adjusted operating profit/(loss) before tax by segment:
 
2024 
2023
i
For the year ended 31 December
£m
£m
Asset Management
 
289  
242 
Life
 
746  
755 
Corporate Centre
 
(198)  
(200) 
Total segmented adjusted operating profit before tax
 
837  
797 
Short-term fluctuations in investment returns
ii
 
(643)  
(171) 
Mismatches arising on application of IFRS 17
iii
 
(333)  
(41) 
Amortisation and impairment of intangible assets acquired in business combinations
 
(115)  
(39) 
Profit on disposal of business and corporate transactions
iv
 
11  
— 
Restructuring costs and other
v
 
(106)  
(141) 
IFRS (loss)/profit before tax and non-controlling interests attributable to equity holders
 
(349)  
405 
IFRS profit before tax attributable to non-controlling interests
vi
 
17  
16 
IFRS (loss)/profit before tax attributable to equity holders
vii
 
(332)  
421 
i
The comparatives for Life and Corporate Centre have been restated to reflect the revised segments and the adjustment of some advice-related costs.
ii
Losses from short-term fluctuations in investment returns continued in year ended 31 December 2024. These losses primarily comprise a £247m loss 
(2023: £121m loss) from the difference in actual and expected long-term investment return on surplus assets backing the annuity portfolio. A £227m loss 
(2023: £4m gain) on interest rate swaps purchased to protect PAC’s Solvency II capital position against falls in interest rates driven by rises in risk-free 
rates in the year ended 31 December 2024. There were also losses of £98m (2023: £123m loss) on the hedging instruments held to protect the Solvency II 
capital position from falling equity markets, due to rises in equity values during the year.
iii
Mismatches arising on application of IFRS 17 loss of £333m (2023: £41m) relate mainly to loss from mismatch in relation to non-profit business in the With-
Profits Fund of £239m (2023: £18m loss) and £89m loss (2023: £24m loss) from mismatch for annuities due to divergence between locked-in rate used to 
value the CSM and valuation discount rate.
iv
Profit on disposal of business and corporate transactions for the year ended 31 December 2024 includes gains resulting from the repurchase of 
subordinated notes in June 2024 (see Note 26) of £29m, partly offset by the increase in a provision for redress to customers in Life, which occurred prior to 
the Group’s acquisition of the relevant business.
v
Restructuring costs and other excluded from adjusted operating profit includes costs that relate to the transformation of our business which are allocated 
to the shareholder. These differ to Restructuring costs presented in the analysis of administrative and other expenses in Note 7 which include costs 
allocated to the Policyholder. In the year ended 31 December 2024, restructuring costs and other of £106m (2023: £141m) mainly relate to £44m (2023: 
£73m) in relation to actions taken to reduce our cost base, £21m (2023: £30m) of investment spend in building out capability in our Asset Management 
business and £17m (2023: £8m) on transformation within the finance function.
vi
Excludes non-controlling interests in relation to amortisation of intangible assets acquired in business combinations which is presented net within 
amortisation and impairment of intangible assets acquired in business combinations.
vii
The tax charge attributable to equity holders of £15m (2023: £112m) results in an IFRS loss for the year of £347m (2023: £309m profit) as presented in 
consolidated income statement.
3.4 Analysis of Group revenue by segment
The following table shows revenue by segment for the Group:
 
2024 
2023
i
For the year ended 31 December
£m
£m
Life
 
4,095  
3,887 
Total segmented insurance revenue
 
4,095  
3,887 
Asset Management
 
12  
11 
Life
 
3,292  
3,054 
Corporate Centre
 
45  
53 
Total segmented interest revenue
 
3,349  
3,118 
Asset Management
ii
 
1,043  
1,025 
Life
 
165  
143 
Total segmented fee income
 
1,208  
1,168 
i
Previous operating segments ‘Life’ and ‘Wealth’ have been replaced with one new operating segment, ‘Life’. Comparatives for 2023 presented on new 
segment basis.
ii
The Asset Management segmented fee income differs from the fee income in Note 6 due to the netting of certain items that have no profit impact in 
adjusted operating profit. Asset management fee income includes net inter-segment fee income of £179m (2023: £165m).
The Group has a widely diversified client base. There are no clients whose revenue represents greater than 10% of fee income.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
222

3 Segmental analysis (continued)
3.5 Total external revenue by geography
The following table provides a geographical segmentation of insurance revenue and other income (includes fee income and other 
income), as presented in the consolidated income statement:
 
2024 
2023
For the year ended 31 December
£m
£m
United Kingdom:
Insurance revenue
 
3,965  
3,765 
Fee and other income
 
493  
450 
Total United Kingdom
 
4,458  
4,215 
Rest of the World:
Insurance revenue
 
130  
122 
Fee and other income
 
606  
590 
Total Rest of the World
 
736  
712 
Total:
Insurance revenue
 
4,095  
3,887 
Fee and other income
 
1,099  
1,040 
Total
 
5,194  
4,927 
The geographical analyses of revenue from long-term business are based on the territory of the operating unit assuming the risk. 
Other income from external asset management clients reflect the domicile of where revenues are generated. The following table 
provides a segmentation of non-current, non-financial assets as presented in the consolidated statement of financial position:
Total non-current, non-financial assets by geographical location 
 
2024 
2023
As at 31 December
£m
£m
UK
 12,503  
13,356 
Rest of the World
 
5,553  
6,256 
Total
 18,056  
19,612 
Non-current, non-financial assets for this purpose consist of goodwill and intangible assets, deferred acquisition costs, property, 
plant and equipment, investment property, and investment in joint ventures and associates accounted for using the equity method.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
223

4 Insurance revenue
The Group’s exposure to risks arising from insurance assets and liabilities is different for each component of the Group’s business. 
The Group’s Insurance revenue is presented below for the different components of business:
2024
With-profits
Unit-linked 
liabilities
Annuity and 
other long-
term 
business
Total 
For the year ended 31 December
£m
£m
£m
£m
Amounts relating to the changes in the liability for remaining coverage:
Expected incurred claims and other expenses
 
1,623  
34  
1,196  
2,853 
Change in the risk adjustment for non-financial risk for the risk expired
 
25  
1  
36  
62 
CSM recognised in profit or loss for the services provided
 
568  
8  
169  
745 
Revenue recognised for incurred policyholder tax
 
356  
4  
—  
360 
Amounts relating to the recovery of insurance acquisition cash flows:
Allocation of premium
 
43  
—  
32  
75 
Total insurance revenue
 
2,615  
47  
1,433  
4,095 
2023
With-profits
Unit-linked 
liabilities
Annuity and 
other long-
term 
business
Total
For the year ended 31 December
£m
£m
£m
£m
Amounts relating to the changes in the liability for remaining coverage:
Expected incurred claims and other expenses
 
1,609  
36  
1,226  
2,871 
Change in the risk adjustment for non-financial risk for the risk expired
 
24  
1  
32  
57 
CSM recognised in profit or loss for the services provided
 
499  
9  
141  
649 
Revenue recognised for incurred policyholder tax
 
249  
6  
—  
255 
Amounts relating to the recovery of insurance acquisition cash flows:
Allocation of premium
 
26  
—  
29  
55 
Total insurance revenue
 
2,407  
52  
1,428  
3,887 
Insurance revenue is recognised as services under the group of insurance contracts are provided to policyholders. This is at an 
amount that reflects the consideration to which the Group expects to be entitled in exchange for those services but excludes 
investment components.
The amount of CSM recognised in the profit or loss in the period is based on coverage units provided during the current period. 
The number of coverage units is the quantity of services provided by the contracts in the group, determined by considering for 
each contract the quantity of benefits provided and its expected coverage period.
Services provided to insurance contracts include insurance coverage and, for all direct participating contracts, investment services 
for managing underlying items on behalf of policyholders (investment-related services). In addition, insurance contracts without 
direct participation features may also provide investment services for generating an investment return for the policyholder 
(investment-return service). The number of coverage units is a quantification of services provided under the contracts in the group. 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
224

5 Investment income and insurance finance expenses
An analysis of net investment income and net insurance finance expenses by each component of the Group’s business is 
presented below:
2024
With-profits
Unit-linked 
liabilities
Annuity and 
other long-
term 
business
Other
Total
For the year ended 31 December
£m
£m
£m
£m
£m
Interest revenue from financial assets not measured at FVTPL
 
471  
82  
96  
34  
683 
Interest revenue from financial assets measured at FVTPL
 
1,892  
168  
577  
29  
2,666 
Net change in investments contract liabilities without DPF
 
(73)  
(315)  
(73)  
—  
(461) 
Net credit impairment losses
 
(15)  
—  
—  
—  
(15) 
Other investment return:
Dividend income
 
1,572  
350  
1  
—  
1,923 
Net gains/(losses) on financial assets measured at FVTPL
 
4,095  
262  
(1,055)  
34  
3,336 
Rental income from investment properties
 
862  
20  
65  
—  
947 
Net losses on investment properties
 
(273)  
(36)  
(31)  
—  
(340) 
Foreign exchange losses
 
(41)  
—  
(1)  
(11)  
(53) 
Total other investment return
 
6,215  
596  
(1,021)  
23  
5,813 
Total investment return
 
8,490  
531  
(421)  
86  
8,686 
Insurance finance income/(expenses) from insurance 
contracts issued:
Due to changes in the value of underlying assets of contracts 
measured under the VFA
 
(7,893)  
(255)  
(22)  
—  
(8,170) 
Interest accreted to insurance contracts measured under GMM
 
(361)  
—  
(654)  
—  
(1,015) 
Due to changes in interest rates and other financial assumptions
 
226  
—  
526  
—  
752 
Net foreign exchange income/(losses)
 
9  
—  
(2)  
—  
7 
Total insurance finance income/(expenses) from insurance 
contracts issued
 
(8,019)  
(255)  
(152)  
—  
(8,426) 
Reinsurance finance income/(expenses) from reinsurance 
contracts held:
Interest accreted to reinsurance contracts measured under GMM
 
—  
(2)  
(42)  
—  
(44) 
Due to changes in interest rates and other financial assumptions
 
—  
2  
32  
—  
34 
Total reinsurance finance income/(expenses) from reinsurance 
contracts held
 
—  
—  
(10)  
—  
(10) 
Total net investment return and insurance finance income/
(expenses)
 
471  
276  
(583)  
86  
250 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
225

5 Investment income and insurance finance expenses (continued)
2023
With-
profits
Unit-linked 
liabilities
Annuity and 
other long-
term 
business
Other
Total
For the year ended 31 December
£m
£m
£m
£m
£m
Interest revenue from financial assets not measured at FVTPL
 
488  
69  
77  
38  
672 
Interest revenue from financial assets measured at FVTPL
 
1,675  
167  
570  
34  
2,446 
Net change in investments contract liabilities without DPF
 
(122)  
(521)  
(57)  
—  
(700) 
Net credit impairment (losses)/reversal
 
2  
1  
—  
(1)  
2 
Other investment return:
Dividend income
 
2,041  
333  
1  
—  
2,375 
Net gains on financial assets measured at FVTPL
 
3,222  
449  
336  
55  
4,062 
Rental income from investment properties
 
849  
35  
72  
—  
956 
Net losses on investment properties
 
(951)  
(33)  
(69)  
—  
(1,053) 
Foreign exchange (losses)/gains
 
(137)  
(1)  
1  
11  
(126) 
Total other investment return
 
5,024  
783  
341  
66  
6,214 
Total investment return
 
7,067  
499  
931  
137  
8,634 
Insurance finance income/(expenses) from insurance contracts issued:
Due to changes in the value of underlying assets of contracts measured 
under the VFA
 
(5,761)  
(239)  
(22)  
—  
(6,022) 
Interest accreted to insurance contracts measured under GMM
 
(395)  
—  
(780)  
—  
(1,175) 
Due to changes in interest rates and other financial assumptions
 
24  
—  
(145)  
—  
(121) 
Total insurance finance income/(expenses) from insurance 
contracts issued
 
(6,132)  
(239)  
(947)  
—  
(7,318) 
Reinsurance finance income/(expenses) from reinsurance 
contracts held:
Interest accreted to reinsurance contracts measured under GMM
 
—  
(2)  
40  
—  
38 
Due to changes in interest rates and other financial assumptions
 
(1)  
(1)  
3  
—  
1 
Total reinsurance finance income/(expenses) from reinsurance 
contracts held
 
(1)  
(3)  
43  
—  
39 
Total net investment return and insurance finance income/(expenses)
 
934  
257  
27  
137  
1,355 
In relation to the business in scope of IFRS 17, the table above provides detail of the total investment income and detail of the 
resulting or corresponding changes in liabilities included in insurance and reinsurance finance income/(expenses). The key 
offsetting movements in liabilities are:
– the offsetting change in liabilities due to changes in the value of the underlying items of contracts measured under the VFA;
– the offsetting changes in liabilities due to changes in interest rates and other financial assumptions; and
– the interest accreted to contracts measured under the GMM.
There are also certain items that contribute to investment income but do not have a corresponding off set within insurance and 
reinsurance finance income/(expenses). These include:
– Investment returns on surplus assets that back the annuity portfolio;
– Investment returns on excess assets in the with-profits fund that do not form part of the asset share for policyholders;
– Gains and losses on financial instruments that are used to hedge the capital position of the Group; and
– Investment returns on other assets not relating to the Life business.
As a result, although there is some offset between investment income and insurance and reinsurance finance income/(expenses), 
these items do not offset perfectly.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
226

5 Investment income and insurance finance expenses (continued)
The interest revenue, dividend income, net gains or losses at FVTPL and other investment income for each class of financial asset 
are as follows:
2024
Fair value through 
profit or loss
Amortised 
cost
Total
Designated
Mandatory
For the year ended 31 December
£m
£m
£m
£m
Total interest revenue from financial assets not measured at FVTPL:
Cash and cash equivalents
 
—  
—  
105  
105 
Deposits with credit institutions
 
—  
—  
578  
578 
 
—  
—  
683  
683 
Total interest revenue from financial assets measured at FVTPL:
Loans
 
—  
288  
—  
288 
Debt securities
 
—  
2,378  
—  
2,378 
 
—  
2,666  
—  
2,666 
Net change in investment contract liabilities without DPF
 
(461)  
—  
—  
(461) 
Net credit impairment losses
 
—  
—  
(15)  
(15) 
Dividend income 
 
—  
1,923  
—  
1,923 
Total net gains/(losses) from financial assets measured at FVTPL:
Equity securities and pooled investment funds
 
—  
4,942  
—  
4,942 
Loans
 
—  
(57)  
—  
(57) 
Debt securities
 
—  
(1,495)  
—  
(1,495) 
Derivatives
 
—  
(54)  
—  
(54) 
 
—  
3,336  
—  
3,336 
Foreign exchange losses
 
—  
—  
(53)  
(53) 
Total interest revenue and investment income from financial assets and liabilities
 
(461)  
7,925  
615  
8,079 
 
2023
Fair value through 
profit or loss
Amortised 
cost
Total
Designated
Mandatory
For the year ended 31 December
£m
£m
£m
£m
Total interest revenue from financial assets not measured at FVTPL:
Cash and cash equivalents
 
—  
—  
76  
76 
Deposits with credit institutions
 
—  
—  
596  
596 
 
—  
—  
672  
672 
Total interest revenue from financial assets measured at FVTPL:
Loans
 
—  
272  
—  
272 
Debt securities
 
—  
2,174  
—  
2,174 
 
—  
2,446  
—  
2,446 
Net change in investment contract liabilities without DPF
 
(700)  
—  
—  
(700) 
Reversal of net credit impairment losses
 
—  
—  
2  
2 
Dividend income
 
—  
2,375  
—  
2,375 
Total net gains from financial assets measured at FVTPL:
Equity securities and pooled investment funds
 
—  
1,779  
—  
1,779 
Loans
 
—  
64  
—  
64 
Debt securities
 
—  
955  
—  
955 
Derivatives
 
—  
1,264  
—  
1,264 
 
—  
4,062  
—  
4,062 
Foreign exchange losses
 
—  
—  
(126)  
(126) 
Total interest revenue and investment income from financial assets and liabilities
 
(700)  
8,883  
548  
8,731 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
227

6 Fee income
The following table disaggregates management fee revenue by segment:
 
2024 
2023
i
For the year ended 31 December
£m
£m
Management fees
 
876  
870 
Rebates
 
(18)  
(19) 
Performance fees and carried interest
 
6  
9 
Total Asset Management fee income
 
864  
860 
Investment contracts without DPF
 
37  
37 
Platform fees
 
32  
30 
Advice fees
 
96  
76 
Total Life fee income
 
165  
143 
Total fee income
 
1,029  
1,003 
i
Previous operating segments ‘Life’ and ‘Wealth’ have been replaced with one new operating segment, ‘Life’. Comparatives for 2023 presented on new 
segment basis.
7 Administrative and other expenses
2024
2023
For the year ended 31 December
Note 
£m
£m
Staff and employment costs
i
 
8  
939  
887 
Acquisition costs incurred:
Investment contracts without DPF
 
16  
14 
Other contracts
 
151  
144 
Acquisition costs deferred:
Other contracts
 
(7)  
(2) 
Amortisation of deferred acquisition costs:
Investment contracts without DPF
 
4  
5 
Other contracts
 
7  
5 
Depreciation of property, plant and equipment
 
15  
164  
143 
Impairment of property, plant and equipment
ii
 
15  
76  
65 
Amortisation of intangible assets
 
13  
26  
33 
Impairment of goodwill and intangible assets
iii
 
13  
149  
17 
Restructuring costs
 
180  
226 
Interest expense
 
298  
206 
Commission expense
 
149  
159 
Investment management fees
 
141  
128 
Property related costs
 
222  
201 
Other expenses
i
 
852  
789 
 
3,367  
3,020 
Less amounts directly attributable to insurance results:
Expenses attributed to insurance acquisition cash flows incurred during the year
 
(140)  
(142) 
Other directly attributable expenses
 
(661)  
(637) 
Total administrative and other expenses
 
2,566  
2,241 
i
Following a review of presentation an amount of £13m for the year ended 31 December 2023 included in other expenses is now presented in staff and 
employment costs. See Note 8 Staff and employment costs.
ii
Net amount includes impairment of certain property, plant and equipment held by the Group’s infrastructure capital private equity vehicles of £76m (2023: 
£75m). These assets are classified as held for sale at 31 December 2024 and so the values differ to amounts in Note 15 Property, plant and equipment. Also 
includes impairment recognised in respect of our future ways of working of £nil (2023: £11m impairment) included in ‘restructuring costs and other’ in the 
Segmental analysis in Note 3.
iii
Includes impairment of certain intangible assets held by the Group’s infrastructure capital private equity vehicles of £38m. These assets are classified as 
held for sale at 31 December 2024 and so the value differs to the amounts in Notes 13 Goodwill and intangible assets.
In addition to the interest expense shown above of £298m (2023: £206m), the interest expense incurred in respect of subordinated 
liabilities for the year ended 31 December 2024 was £150m (2023: £160m). For the year ended 31 December 2024 there was a 
£29m gain attributable to the cancellation of the 5.56% subordinated notes in June 2024. This is shown as finance costs in the 
consolidated income statement.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
228

8 Staff and employment costs
The average number of staff employed by the Group during the year was:
For the year ended 31 December
 
2024 
2023
Average staff headcount
i
 
8,454  
8,145 
i
The headcount includes employees of the operating entities held in the Group’s consolidated infrastructure and private equity funds.
The following table shows the staff costs and specific other employee-related costs:
2024
2023
For the year ended 31 December
Note
£m
£m
Wages and salaries
i
 
792  
766 
Social security costs
i
 
90  
87 
Share-based payments
 
37  
40  
32 
Pension costs:
Defined benefit schemes
 
17  
31  
13 
Defined contribution schemes
 
73  
64 
Other staff costs
i
 
57  
54 
Total staff and employment costs
i
 
1,083  
1,016 
The table below provides a breakdown of staff and employment costs charged within administrative and other expenses:
 
2024 
2023
For the year ended 31 December
£m
£m
Staff and employment costs
i
 
939  
887 
Acquisition costs
 
68  
57 
Restructuring costs
 
66  
61 
Other expenses
 
10  
11 
Total staff and employment costs
i
 
1,083  
1,016 
i
Following a review of presentation, total staff and employment costs for the year ended 31 December 2023 have been revised and now include other staff 
costs, including an amount of £13m previously included in other expenses in Note 7, resulting in a revised total of £1,016m rather than the previously 
reported £1,003m. The review also resulted in a reclassification of some amounts previously included in wages and salaries and social security costs.
Information in respect of Directors’ remuneration is provided in the Directors’ remuneration report on pages 112 to 119.
9 Fees payable to the auditor
The following table shows the auditor remuneration, excluding VAT:
 
2024  
2023 
For the year ended 31 December
£m
£m
Fees payable to the Company’s auditor and its associates for audit and assurance services:
Fees payable to the Company’s auditor for the audit of the Company’s individual and consolidated financial 
statements 
 
4.1  
8.7 
Audit of subsidiaries pursuant to legislation
 
12.2  
10.6 
Audit-related assurance services
 
2.4  
2.1 
Other assurance services
 
1.0  
0.9 
Total fees payable to the auditor
 
19.7  
22.3 
Fees payable to the auditor disclosed above exclude audit and non-audit fees payable to the Group’s principal auditor by funds 
managed by the Group, but which are not controlled by the Group, and therefore are not consolidated in the Group financial 
statements.
For the year ended 31 December 2023 fees payable to the Company’s auditor for the audit of the Company’s individual and 
consolidated financial statement included an amount of £4.3m in relation to additional audit work as a result of first time adoption 
of IFRS 17.
For more information on non-audit services, refer to the Audit Committee Report on page 107.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
229

10 Tax
10.1 Tax charged/(credited) to the consolidated income statement
2024
2023
For the year ended 31 December
£m
£m
The total tax charge comprises:
Current tax:
Current year
 
458  
491 
Adjustments in respect of prior years 
 
46  
7 
Total current tax charge
 
504  
498 
Deferred tax:
Origination and reversal of temporary differences in the year
 
12  
(44) 
Adjustments in respect of prior years
 
(24)  
(14) 
Total deferred tax credit
 
(12)  
(58) 
Total tax charge
 
492  
440 
The tax charge above, comprising current and deferred tax, can be analysed as follows:
2024
Restated
i 
2023
For the year ended 31 December
£m
£m
UK tax
 
336  
276 
Overseas tax
 
156  
164 
Total tax charge
 
492  
440 
i
Following a review of the Group’s presentation of UK and overseas tax charges, comparatives have been restated from those previously reported. For 
2023 the UK tax charge has been reduced by £222 million, and the overseas tax charge has been increased by £222 million. There was no impact on total 
tax charge for 2023.
10.1.1 Allocation of (loss)/profit before tax and tax charge between equity holders and policyholders
The profit before tax reflected in the consolidated income statement for the year ended 31 December 2024 of £145m (2023: £749m 
profit before tax) comprises the pre-tax result attributable to equity holders and an amount equal and opposite to the tax charge 
attributable to policyholder returns. This is the formal measure of (loss)/profit before tax under IFRS but it is not the result 
attributable to equity holders. 
This is principally because the corporate taxes of the Group include those on the income of consolidated with-profits and unit-
linked funds that, through adjustments to benefits, are borne by policyholders. These amounts are required to be included in the 
tax charge of the Company under IAS 12. Consequently, this measure of profit before all taxes is not representative of pre-tax 
profits attributable to equity holders. 
The tax charge attributable to policyholder returns is removed from the Group’s total profit before tax in arriving at the Group’s 
profit before tax attributable to equity holders. As the net of tax profits attributable to policyholders is zero, the Group’s pre-tax 
profit attributable to policyholders is an amount equal and opposite to the tax charge attributable to policyholders included in the 
total tax charge/(credit).
2024
2023
Equity 
holders
Policyholders
Total
Equity 
holders
Policyholders
Total
For the year ended 31 December
£m
£m
£m
£m
£m
£m
(Loss)/profit before tax
 
(332)  
477  
145 
 
421  
328  
749 
Tax charge
 
(15)  
(477)  
(492) 
 
(112)  
(328)  
(440) 
(Loss)/profit for the year
 
(347)  
—  
(347) 
 
309  
—  
309 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
230

10 Tax (continued)
10.1 Tax charged/(credited) to the consolidated income statement (continued)
10.1.2 Tax reconciliation
2024
2023
Equity 
holders
Policyholders
Total
Equity 
holders
Policyholders
Total
For the year ended 31 December
£m
£m
£m
£m
£m
£m
(Loss)/profit before tax
 
(332)  
477  
145 
 
421  
328  
749 
Tax (credit)/charge based on the standard UK corporation 
tax rate of 25.0% (2023: 23.5%)
 
(83)  
119  
36 
 
99  
77  
176 
Impact of losses earned in jurisdictions with different 
statutory rates to the UK
 
(2)  
—  
(2) 
 
(2)  
—  
(2) 
Recurring items:
Different basis of taxation - policyholders
 
—  
365  
365 
 
—  
243  
243 
Deductions not allowable for tax purposes
i
 
22  
—  
22 
 
39  
—  
39 
Differences arising on rate of deferred tax compared to 
standard UK corporation tax rate
ii
 
32  
—  
32 
 
(16)  
—  
(16) 
Income and gains not taxable or taxable at concessionary 
rates
iii
 
(5)  
—  
(5) 
 
(1)  
—  
(1) 
Items related to taxation of life insurance business
iv
 
10  
—  
10 
 
—  
—  
— 
Changes in recognition of deferred tax and effect of 
unrecognised tax losses
v
 
(11)  
—  
(11) 
 
(3)  
—  
(3) 
Other
 
(3)  
—  
(3) 
 
5  
—  
5 
Non-recurring items:
Adjustments in relation to prior periods
vi
 
29  
(7)  
22 
 
(15)  
8  
(7) 
Impairment of goodwill
 
26  
—  
26 
 
6  
—  
6 
Tax charge
 
15  
477  
492 
 
112  
328  
440 
i
Deductions not allowable for tax purposes of £22m (2023: £39m), include £16m (2023: £33m) relating to non-taxable adjustments in relation to the Life 
business. The remaining amount relates to expenses that are not deductible for tax purposes, primarily in the UK.
ii
This represents deferred tax recognised during the period at a rate that differs to the standard UK Corporation tax rate. It primarily represents deferred tax 
recognised on accounting differences between IFRS and local GAAP which is used for the purposes of preparing statutory corporation tax returns.
iii
Predominantly relates to non-taxable dividend income in the UK.
iv
This represents profits/losses within the life insurance business taxable at different rates.
v
Other recurring items of £(11)m (2023: £(3)m), include £(6)m (2023: £(10)m) related to the utilisation of capital losses on which no deferred tax asset was 
recognised and £(4)m (2023: £7m) in relation to the remeasurement of deferred tax assets on capital losses carried forward.
vi
The equity holders impact of £29m (2023: £(15)m) and policyholder impact of £(7)m (2023: £8m) relate to changes in estimates of prior year positions.
The Group’s profits are taxed at different rates depending on the country or territory in which the profits arise. The key applicable 
tax rate for 2024 is the UK Corporation tax rate of 25.0% (effective from 1 April 2023) (2023: 23.5%) as the majority of the Group’s 
profits are earned and taxed in the UK.
10.1.3 Factors that may impact the future tax rate
The majority of the Group’s profits are generated in the UK. Taking into account recurring tax adjusting items, the underlying effective 
tax rate for equity holders’ portion of profits is expected to be marginally higher than the statutory rate in the UK of 25% (effective 
from 1 April 2023).
The Group has unused tax losses carried forward in relation to UK capital losses £646m (2023: £548m), on which no deferred tax is 
recognised. Should appropriate taxable profits arise in future periods it will result in tax benefits thereby reducing the future effective 
tax rate in the relevant periods.
The Group is subject to the global minimum top-up tax under Pillar Two legislation enacted in the UK and effective for the year 
ended 31 December 2024. The Group has completed an assessment to estimate the top-up tax that would be due for 2024, 
resulting in top-up tax of £1m (2023: £nil) being provided for. The Group has applied a temporary mandatory exclusion from 
deferred tax accounting for the impacts of top-up tax.
As the compliance, reporting and/or notification obligations become clear in the UK or other relevant countries where M&G plc is the 
relevant taxpayer, M&G plc shall take appropriate steps to ensure compliance with any consequent relevant obligations under Pillar 
Two as enacted in the UK.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
231

10 Tax (continued)
10.1 Tax charged/(credited) to the consolidated income statement (continued)
10.1.4 Use of accounting estimates and judgements
The calculation of the Group’s tax charge involves a degree of estimation and judgement. The two principal areas of judgement that 
could impact the reported tax position are the recognition and measurement of deferred tax assets and the level of provisioning for 
uncertain tax positions.
The recognition of a deferred tax asset relies on an assessment of the probability of future taxable profits, future reversals of existing 
taxable temporary differences and ongoing tax planning strategies. 
Deferred tax assets are reviewed at each reporting date. In considering their recoverability, the Group assesses the likelihood of their 
being recovered within the expiry of losses and/or while operating as a going concern. This takes into account the future expected 
profit profile and business model of each relevant company or country, and any potential legislative restrictions on use. Short-term 
timing differences are generally recognised ahead of losses and other tax attributes as being likely to reverse more quickly.
The provisions for uncertain tax positions cover a wide range of issues, only a fraction of these are expected to be subject to challenge 
by a tax authority at any point in time. The Group engages constructively and transparently with tax authorities with a view to early 
resolution of uncertain tax matters. Estimated positions are based on the probability of potential challenge within certain jurisdictions 
and the possible outcome based on relevant facts and circumstances. The judgements and estimates made to recognise and 
measure the effect of uncertain tax positions are reassessed whenever circumstances change or when there is new information that 
affects those judgements.
10.1.5 Tax charged/(credited) to other comprehensive income
2024
2023
For the year ended 31 December
£m
£m
The tax charge/(credit) booked to other comprehensive income, current and deferred tax, comprises:
Actuarial gains/(losses) on defined benefit pension schemes
 
13  
(28) 
Total tax charge/(credit) to other comprehensive income
 
13  
(28) 
10.1.6 Tax credited to equity
2024
2023
For the year ended 31 December
£m
£m
The tax credit booked to shareholders’ equity, current and deferred tax, comprises:
Share-based payments
 
(4)  
(7) 
Total tax credit to equity
 
(4)  
(7) 
10.2 Deferred tax
10.2.1 Deferred tax assets and liabilities
Under IAS 12, deferred tax is measured at the tax rates that are expected to apply to the period when the asset is realised or the 
liability settled, based on tax rates (and laws) that have been enacted or are substantively enacted at the end of the reporting 
period. Deferred tax assets are recognised as recoverable to the extent that, on the basis of all available evidence, it is regarded as 
probable there will be suitable taxable profits from which the future reversal of the underlying temporary differences can be 
deducted or tax losses utilised. Deferred tax assets and liabilities are only offset when there is both a legal right to set-off and an 
intention to settle on a net basis.
10.2.2 Deferred tax in the statement of financial position
The following table shows movements on deferred tax assets and liabilities during the year. The amounts are different from those 
disclosed in the consolidated statement of financial position as the below amounts are presented before offsetting asset and 
liability balances where there is a legal right to set-off and an intention to settle on a net basis.
Changes in tax laws and rates may affect recorded deferred tax assets and liabilities as the carrying values of our deferred tax 
assets and liabilities will be revalued based on current tax rates. The majority of the UK deferred tax balances are measured at a 
policyholder rate of tax and remaining UK balances are held at the UK corporation tax rate of 25%.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
232

10 Tax (continued)
10.2 Deferred tax (continued)
10.2.2 Deferred tax in the statement of financial position (continued)
2024
For the year ended 31 December
Unrealised 
gains
/(losses) on
 investments
i 
Other short-
term timing 
differences
ii
Deferred 
acquisition 
costs
iii
Defined 
benefit 
pensions
Capital 
allowances
Tax 
losses 
carried 
forward
iv
Share-based 
payments and 
deferred 
compensation
Balances 
relating to 
insurance 
and 
investment 
contracts
v
Total
£m
£m
£m
£m
£m
£m
£m
£m
£m
Assets
 
2  
158  
27  
—  
21  
505  
23  
263  
999 
Liabilities
 
(675)  
(35)  
(1)  
(21)  
—  
—  
—  
(506)  (1,238) 
As at 1 January 2024
 
(673)  
123  
26  
(21)  
21  
505  
23  
(243)  (239) 
Income statement
 
(39)  
(53)  
(8)  
6  
(3)  
11  
2  
96  
12 
Equity and other comprehensive 
income
 
—  
—  
—  
(13)  
—  
—  
(1)  
—  
(14) 
Other movements/foreign exchange
 
15  
9  
—  
—  
—  
—  
(1)  
—  
23 
As at 31 December 2024
 
(697)  
79  
18  
(28)  
18  
516  
23  
(147)  
(218) 
Assets
 
2  
108  
18  
—  
18  
516  
23  
313  
998 
Liabilities
 
(699)  
(29)  
—  
(28)  
—  
—  
—  
(460)  (1,216) 
As at 31 December 2024
 
(697)  
79  
18  
(28)  
18  
516  
23  
(147)  
(218) 
2023
For the year ended 31 December
Unrealised 
gains
/(losses) on
 investments
i 
Other short-
term timing 
differences
ii
Deferred 
acquisition 
costs
iii
Defined 
benefit 
pensions
Capital 
allowances
Tax 
losses 
carried 
forward
iv
Share-based 
payments and 
deferred 
compensation
Balances 
relating to 
insurance 
and 
investment 
contracts
v
Total
£m
£m
£m
£m
£m
£m
£m
£m
£m
Assets
 
5  
163  
38  
—  
28  
528  
26  
351  1,139 
Liabilities
 
(825)  
(37)  
(1)  
(39)  
(15)  
—  
—  
(572)  (1,489) 
As at 1 January 2023
 
(820)  
126  
37  
(39)  
13  
528  
26  
(221)  (350) 
Income statement
 
138  
(8)  
(11)  
(10)  
(5)  
(23)  
(1)  
(22)  
58 
Equity and other comprehensive 
income
 
—  
—  
—  
28  
—  
—  
(2)  
—  
26 
Other movements/foreign exchange
 
9  
5  
—  
—  
13  
—  
—  
—  
27 
As at 31 December 2023
 
(673)  
123  
26  
(21)  
21  
505  
23  
(243)  (239) 
Assets
 
2  
158  
27  
—  
21  
505  
23  
263  
999 
Liabilities
 
(675)  
(35)  
(1)  
(21)  
—  
—  
—  
(506)  (1,238) 
As at 31 December 2023
 
(673)  
123  
26  
(21)  
21  
505  
23  
(243)  (239) 
i
Deferred tax on unrealised gains/(losses) on investments primarily arise on two key components. The largest component relates to gains/(losses) on 
certain investments which are only taxed when realised, ie when an asset is sold. The second component relates to gains/(losses) on certain investments 
held by life insurance companies, which for UK corporation tax purposes are deemed to have been disposed of and immediately reacquired at market 
value at the end of each accounting period. Any gain/(loss) arising on the deemed disposal is required to be spread over a seven year period.
ii
The closing balance at 31 December 2024 primarily comprises £69m (2023: £77m) of deferred tax assets on subordinated debt together with a £19m 
(2023: £27m) of deferred tax liability in relation to intangible assets arising on acquisitions. The remaining balance primarily relates to deferred tax assets 
on employee related compensation. 
iii
The Group incurs various incremental, directly attributable acquisition costs in obtaining new contracts. For UK corporation tax purposes, acquisition 
expenses incurred until 31 December 2022 in respect of certain life insurance business were required to be spread over a seven year period. A deferred 
tax asset was recognised for the expected future tax deductions.
iv
The tax losses carried forward at 31 December 2024 relate to £1,998m of UK tax losses (2023: £1,970m) and £66m (2023: £52m) of UK capital losses.
v
Deferred tax recognised in relation to differences arising on accounting for insurance contracts between IFRS 17 and FRS 103 - Insurance Contracts (used 
for the preparation of the statutory accounts of one of the Group’s subsidiaries, The Prudential Assurance Company Limited).
The Group’s net deferred tax liability at 31 December 2024 of £218m reduced from the net deferred tax liability at 31 December 
2023 of £239m representing an overall net movement of £21m. The movement is predominantly due to a decrease of deferred 
tax liability (DTL) arising on balances relating to insurance and investment contracts partially offset by an increase in the DTL on 
unrealised gains/losses on investments and a decrease in the deferred tax asset (DTA) on short-term timing differences.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
233

10 Tax (continued)
10.2 Deferred tax (continued)
10.2.2 Deferred tax in the statement of financial position (continued)
The recognition of a DTA relies on an assessment of the probability of future taxable profits. The Group’s expectations of future UK 
taxable profits require management judgement, and take into account the Group’s long-term financial and strategic plans and 
projected future shareholder transfers. 
The DTA on tax losses carried forward at 31 December 2024 of £516m (2023: £505m) comprises of £499m in relation to UK income 
tax losses (2023: £492m) and £17m (2023: £13m) in respect of UK capital losses. The DTA on UK income tax losses has been 
recognised in full based upon sufficient future taxable profits arising from shareholder transfers. These transfers are considered a 
reliable source of profit and are a consistent measure used in the Group’s Business Plans and Solvency II calculations. The DTA on 
UK capital losses has been partially recognised and is based upon expected reversal of the taxable temporary differences 
recognised on unrealised gains on investments, only a proportion of which are expected to be available for offset against the UK 
capital losses.
Modelling was undertaken to review the recovery period of the DTA on both the income and capital losses. Under current UK tax 
legislation, there is no time limit on utilisation of both the income and capital losses, however, these tax losses can only be used 
against 50% of taxable income profits and capital gains in future periods. These restrictions in utilisation mean that the value of the 
DTA in respect of income tax losses is only expected to be fully recovered by 2035 in the base case forecast. An impaired scenario 
was also modelled which reflected a 10% reduction of forecast shareholder transfer in each period, this extended the recovery to 
2038. The income tax losses arising in 2024 are not expected to be recurring in future periods and given the forecast of future 
profitability and the Group’s commitment to the UK market, in management’s judgement it is probable that the value of the DTA on 
losses will be recovered by the Group while still operating as a going concern. The modelling of future capital gains arising on 
investments show that the recognised DTA on capital losses is expected to be recovered by 2030.
It is possible that future tax law changes could materially affect the timing of recovery and the value of these losses ultimately 
realised by the Group. 
The deferred tax balances arise in the following parts of the Group:
Deferred tax assets
Deferred tax liabilities
 
2024 
2023
 
2024 
2023
For the year ended 31 December
£m
£m
£m
£m
UK
 
477  
430 
 
(413)  
(362) 
Overseas
 
10  
13 
 
(292)  
(320) 
As at 31 December
 
487  
443 
 
(705)  
(682) 
10.2.3 Unrecognised deferred tax
Tax losses and temporary differences
At the end of the reporting period, the Group has unused tax losses of £644m (2023: £548m) for which no deferred tax asset is 
being recognised. The Group’s unused tax losses primarily relate to capital losses in the UK of £636m (2023: £540m). No deferred 
tax asset is recognised on these losses as it is considered not probable that future taxable UK capital gains or other appropriate 
profits will be available against which they can be utilised. Under UK law, capital losses and trade losses can be carried forward 
indefinitely.
Group investments in subsidiaries, branches and investments
Retained earnings of overseas subsidiaries are expected to be re-invested indefinitely or remitted to the UK free from further 
taxation by virtue of Parent Company exemptions on dividends from subsidiaries and on capital gains on disposal. Consequentially, 
the Group does not consider there to be any significant taxable temporary differences associated with investments in subsidiaries, 
branches, associates and joint arrangements.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
234

10 Tax (continued)
10.3 Current tax assets and liabilities
Movements on corporation tax current tax assets and liabilities were as follows:
 
2024 
2023
For the year ended 31 December
£m
£m
Net corporation tax (liability)/asset as at 1 January
 
(30)  
197 
Income statement
 
(504)  
(498) 
Reserves movement for the period
 
5  
9 
Corporation tax paid
 
514  
250 
Other movements
 
(1)  
12 
Net corporation tax liability as at 31 December
 
(16)  
(30) 
Corporation tax assets:
UK
 
6  
16 
Overseas
 
59  
51 
Corporation tax liabilities:
UK
 
(34)  
(57) 
Overseas
 
(47)  
(40) 
Net corporation tax liability as at 31 December
 
(16)  
(30) 
The net corporation tax liability consists of £65m current tax assets (2023: £67m) and £81m current tax liabilities (2023: £97m). All 
corporation tax assets and liabilities are expected to be settled within 12 months.
One of the Group’s subsidiaries, The Prudential Assurance Company Limited (PAC), is the lead litigant in a combined group action 
against HM Revenue and Customs (HMRC) concerning the correct historical tax treatment applying to dividends received from 
overseas portfolio investments of its With-Profits Fund. 
In February 2018, the Supreme Court heard HMRC’s appeal against the earlier Court of Appeal decision in PAC’s favour. The 
decision of the Supreme Court, released in July 2018, upheld the main point of dispute in PAC’s favour but reversed the decisions 
of the lower courts on some practical points of how to apply that principle. The Supreme Court issued its order giving effect to its 
decision in October 2019, stating any remaining issues of computation be remitted back to the High Court. PAC and HMRC are 
working through the mechanics of implementing the Supreme Court decisions. To date, this work has led to a reduction in the 
estimate for policyholder tax credit recoverable, and the associated estimate of interest receivable. 
As at 31 December 2024, PAC has recognised a total policyholder tax credit of £114m (2023: £114m) in respect of its claim against 
HMRC. Of this amount, £40m (2023: £40m) has been paid by HMRC leaving a tax recoverable balance of £74m (2023: £74m) 
recorded as an amount of tax due from HMRC. PAC will be entitled to interest on the tax repaid. Discussions with HMRC are 
continuing to determine a mechanism for repayment and this is expected to be finalised during 2025 at which point PAC should 
receive full and final payment.
11 Earnings per share
Basic earnings per share (EPS) for the year ended 31 December 2024 was (15.1)p (2023: 12.7p) and diluted EPS was (15.1)p (2023: 
12.4p). Basic EPS is based on the weighted average ordinary shares outstanding after deducting treasury shares and shares held 
by the employee benefit trust. Diluted EPS is based on the potential future shares outstanding resulting from exercise of options 
under the various share-based payment schemes in addition to the weighted average ordinary shares outstanding. The following 
tables shows details of basic and diluted earnings per share:
2024
2023
For the year ended 31 December
£m
£m
(Loss)/profit attributable to equity holders of M&G plc
 
(360)  
297 
2024
2023
For the year ended 31 December
Millions
Millions
Weighted average number of ordinary shares outstanding
 
2,388  
2,350 
Dilutive effect of share options and awards
 
—  
46 
Weighted average number of diluted ordinary shares outstanding
 
2,388  
2,396 
2024
2023
For the year ended 31 December
Pence 
per share
Pence 
per share
Basic (loss)/earnings per share
 
(15.1)  
12.7 
Diluted (loss)/earnings per share
 
(15.1)  
12.4 
As the Group has made a loss attributable to equity holders of the Company for the year ended 31 December 2024, the diluted 
earnings per share is the same as the basic earnings per share as it is not permissible for the diluted earnings per share to be 
greater than the basic earnings per share.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
235

12 Dividends
2024
2023
For the year ended 31 December
Pence 
per share
£m
Pence 
per share
£m
Dividends relating to reporting period:
First interim dividend - Ordinary
 
6.6  
157 
 
6.5  
152 
Second interim dividend - Ordinary
 
13.5  
321 
 
13.2  
311 
Total
 
20.1  
478 
 
19.7  
463 
Dividends paid in reporting period:
Prior year’s interim dividend - Ordinary
 
13.2  
311 
 
13.4  
310 
First interim dividend - Ordinary
 
6.6  
157 
 
6.5  
152 
Total
 
19.8  
468 
 
19.9  
462 
Subsequent to 31 December 2024, the Board has declared a second interim dividend for 2024 of 13.5 pence per ordinary share 
and, an estimated £321m in total. The dividend is expected to be paid on 9 May 2025 and will be recorded as an appropriation of 
retained earnings in the Parent Company’s financial statements at the time that it is paid.
13 Goodwill and intangible assets
2024
2023
Goodwill
Other 
Intangibles
Total
Goodwill
Other 
Intangibles
Total
For the year ended 31 December
£m
£m
£m
£m
£m
£m
Cost
At 1 January
 
1,589  
397  
1,986 
 
1,580  
490  
2,070 
Transfer to held for sale
 
(51)  
(77)  
(128) 
 
(1)  
(111)  
(112) 
Reclassification from/(to) other item in statement of 
financial position
 
22  
(34)  
(12) 
 
—  
—  
— 
Additions:
Arising on acquisitions
 
62  
8  
70 
 
—  
—  
— 
Other purchases
 
16  
94  
110 
 
11  
36  
47 
Disposals and transfers
 
—  
(2)  
(2) 
 
—  
(1)  
(1) 
Foreign exchange differences
 
(6)  
—  
(6) 
 
(1)  
(17)  
(18) 
At 31 December
 
1,632  
386  
2,018 
 
1,589  
397  
1,986 
Accumulated amortisation and impairment
At 1 January
 
(70)  
(101)  
(171) 
 
(45)  
(148)  
(193) 
Transfer (from)/to held for sale
 
—  
(1)  
(1) 
 
—  
68  
68 
Reclassification from other item in statement of financial 
position
 
—  
(1)  
(1) 
 
—  
—  
— 
Amortisation
 
—  
(26)  
(26) 
 
—  
(33)  
(33) 
(Impairment)/reversal of impairment
 
(106)  
(5)  
(111) 
 
(24)  
8  
(16) 
Disposals and transfers
 
—  
2  
2 
 
—  
1  
1 
Foreign exchange differences
 
2  
2  
4 
 
(1)  
3  
2 
At 31 December
 
(174)  
(130)  
(304) 
 
(70)  
(101)  
(171) 
Net book amount
 
1,458  
256  
1,714 
 
1,519  
296  
1,815 
 
2024  
2023 
For the year ended 31 December
£m
£m
Goodwill comprises:
Asset Management
 
1,269  
1,262 
M&G Wealth Platform
 
—  
13 
Other
 
21  
42 
Subsidiaries held by the With-Profits Fund
 
168  
202 
 
1,458  
1,519 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
236

13 Goodwill and intangible assets (continued)
13.1 Impairment assessment 
Goodwill does not generate cash flows independently of other groups of assets and thus is assigned to a group of cash-generating 
units (CGUs) for the purposes of impairment testing. 
The group of CGUs are based upon how management monitors the business and represent the lowest level to which goodwill can 
be allocated on a reasonable basis. 
Goodwill is tested annually for impairment, and where there is an indication of impairment, by comparing the carrying amount of 
the group of CGUs, including any goodwill, with its recoverable amount. 
None of the goodwill recognised is expected to be deductible for income tax purposes. 
Asset Management cash-generating units
The carrying value of Asset Management goodwill predominantly relates to that arising on the acquisition of M&G Group Limited, 
split between the Wholesale Asset Management CGU (excluding MandG Investments Southern Africa (Pty) Limited), the 
Institutional Asset Management CGU (excluding responsAbility Investments AG and BauMont Real Estate Capital Limited), and the 
Internal Asset Management CGU. Goodwill arising on the acquisition of the MandG Investments Southern Africa (Pty) Limited CGU, 
the responsAbility Investments AG CGU and the BauMont Real Estate Capital Limited CGU is also recognised. 
M&G Group Limited 
An impairment assessment has been undertaken, which resulted in no impairment charge being recognised.
The recoverable amount of the group of CGUs was determined by calculating the value in use. The value in use represents the 
present value of future cash flows based on the business plan to 2027 approved by management, and relevant assumptions for 
cash flows for later years. 
The future cash flows used in the value in use calculation are based on a set of economic, market and business assumptions. 
These include the direct and secondary effects of recent developments, such as changes in global equity markets and trends in 
fund flows, which are considered by management in arriving at the expectations for the final projections for the business plan. 
The business plan considers anticipated growth in sustainability-focused fund propositions, including those aimed at managing 
and addressing climate risk, and its impact on projected AUMA flows based on our strategy. M&G Group Limited being an asset 
manager does not hold material investments on its balance sheet which would directly be impacted by climate risk. Given this is an 
emerging area, and given the current available data and the sophistication of the models, forecast cash flows may not fully reflect 
the potential impact of climate risk.
Based on the assessment, the value in use of the group of CGUs was higher than the carrying value and no impairment has been 
recognised as at 31 December 2024 in respect of goodwill arising on the acquisition of M&G Group Limited.
The value in use is particularly sensitive to a number of key assumptions as follows:
– The cash flow forecast has been extrapolated beyond the business plan period to incorporate a five-year value in use 
assessment, estimating growth rates for 2028 and 2029, tapering the growth expected in 2027 down over the two-year period, 
to the long-term growth rate (based on long-term inflation and nominal gross domestic product rates for the UK).
– The pre-tax discount rate as at 31 December 2024 was 11% (2023: 11%) and is based on the weighted average cost of capital for 
M&G Group Limited derived using an estimated cost of equity, under the capital asset pricing model and cost of debt. A 50bps 
increase in the discount rate would result in the value in use decreasing by £145m (2023: £175m). This would not result in any 
impairment charge being recorded for goodwill.
– The terminal value was calculated using a standard growth model, using a discount rate of 11% (2023: 11%) as stated above, and 
a long-term growth rate of 2% (2023: 2%). A 50bps decrease in the long-term growth rate would result in the value in use 
decreasing by £100m (2023: £127m). This would not result in any impairment charge being recorded for goodwill.
– That asset management contracts continue on similar terms.
No reasonable change in assumptions stated above would result in any impairment being recorded. Furthermore, there would be 
no impairment recorded even if the individual stresses to assumptions stated above were to apply concurrently which 
demonstrates the significant headroom available on the carrying value. 
responsAbility Investments AG
During the year to 31 December 2024 an impairment of £30m (2023: £25m) has been recognised in respect of the responsAbility 
Investments AG CGU to bring the carrying value down to its recoverable amount which is its value in use of £94m (2023: £132m). 
The change primarily reflects a revised view of the delivery of the revenue synergies expected through use of the Group’s 
distribution capabilities as anticipated at the date of acquisition. The responsAbility Investments AG CGU consists of the net assets 
and goodwill and other intangibles arising from the acquisition of responsAbility Investments AG in May 2022. All of the impairment 
has been allocated against goodwill with the expense recorded in administrative expenses in the consolidated income statement. 
The key assumptions in determining the value in use were a discount rate of 9.8% (2023: 10.5%), a long-term growth rate of 1.4% 
(2023: 1.6%) and a terminal value earnings before interest, taxation, depreciation and amortisation (EBITDA) margin of 23.9% 
(2023: 31.6%). 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
237

13 Goodwill and intangible assets (continued)
13.1 Impairment assessment (continued)
Wealth platform and advice businesses
During the year, the Group announced a refresh of the strategy for the Wealth business which included the decision to review the 
future of the platform business, M&G Wealth Platform, and the merger of the Life and Wealth segments under joint leadership.
The refresh to strategy has had a material impact on the recoverable amount of M&G Wealth Platform and accordingly, an 
impairment of £28m (2023: £nil) was recorded against the goodwill and intangible recognised in respect of the business. Goodwill 
allocated to the business also included the portion related to the revenue synergies that were expected to be realised from the 
acquisition of Continuum, the independent advice entity acquired during the year that will now not crystallise. The recoverable 
amount was derived using the fair value less cost to sell approach.
The ongoing macro-economic volatility, including the sustained higher interest rate environment, along with the enhanced 
regulatory scrutiny in the sector have led to a reassessment of the growth forecasts relating to our model portfolio services and 
independent financial advice businesses. Furthermore, the restriction within IAS 36: Impairment of assets in recording expected 
cost synergies over the projection period in full has resulted in a fall in the recoverable amount of these businesses using the value 
in use approach. These factors have led to an impairment of £51m recorded in respect of these businesses during the year. The key 
assumptions in determining the value in use was a discount rate of 11.5% (2023: 10.5% - 11.5%) and a long-term growth rate of 
2.0% (2023: 2.0%).
Acquisition of subsidiaries held by the With-Profits Fund
This balance relates to goodwill arising on acquisition of subsidiaries held within consolidated infrastructure private equity vehicles 
which are held by the With-Profits Fund. Management have undertaken an impairment assessment by comparing the fair value of 
the subsidiaries with their carrying value. During the year £38m (2023: £nil) of impairments, were recognised in respect of goodwill 
and other intangibles held by the Group’s infrastructure capital private equity vehicles that are related to assets classified as held 
for sale. These impairments are therefore not shown in the impairment movement line in the above movement table.
13.2 Intangible assets
Intangible assets comprise customer relationships acquired through business combinations, software, service concessions, 
royalties and licences. All intangibles are amortised on a straight-line basis.
Independent financial adviser relationships and trade name arising on acquisitions in the year
During the year, independent financial adviser relationships and a trade name have been recognised by the Group as part of the 
acquisition of My Continuum Financial Limited in March 2024. Further details are set out in Note 2.2.
The description of the separate intangible assets acquired, including their estimated useful life, is as follows:
Intangible asset type
Average useful life at 
acquisition date
Acquisition date
Fair value on 
acquisition date
£m
Carrying value
£m
Independent financial adviser relationships
9 years
19 March 2024  
4  
4 
Brand name
9 years
19 March 2024  
3  
3 
All intangibles will be amortised on a straight-line basis.
In arriving at the fair value of intangible assets acquired in business combinations, a number of assumptions and judgements are 
applied. Any reasonable change in the assumptions and judgements made would have a minimal impact on the valuation.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
238

14 Investments in joint ventures and associates
14.1 Investments in joint ventures and associates accounted for using the equity method
 
2024  
2023 
As at 31 December
£m
£m
Interests in joint ventures
 
284  
265 
Interests in associates
 
—  
22 
Investments in joint ventures and associates accounted for using the equity method
 
284  
287 
 
2024  
2023 
For the year ended 31 December
£m
£m
Share of profit from joint ventures
 
24  
23 
Share of profit from joint ventures and associates accounted for using the equity method
 
24  
23 
There is no share of other comprehensive income from joint ventures or associates.
14.1.1 Investment in joint ventures accounted for using the equity method
All of the Group’s investments in joint ventures which are accounted for using the equity method are property vehicles held in the 
With-Profits Fund. 
No joint ventures are considered to be material individually or in aggregate to the Group for the years ended 31 December 2024 
and 31 December 2023. None of the Group’s joint ventures are listed and financial information of these investments covering 
the same reporting period as that of the Group has been used for accounting for these investments using the equity method.
14.1.2 Investment in associates accounted for using the equity method
The Group acquired two further 25% stakes in Continuum on 19 March 2024 and 10 March 2025. The Group has accounted for the 
transaction on the basis it controls 100% of Continuum from the date of acquisition of the additional 25% stake on 19 March 2024. 
As at 31 December 2023 this investment was classified as an associate accounted for using the equity method, further details are 
set out in Note 2.2.
14.2 Interests in joint ventures and associates accounted for at fair value through profit or loss (FVTPL)
The Group has investments in OEICs, unit trusts, property unit trusts and venture capital investments of the With-Profits Fund 
where the Group has significant influence or joint control. These investments are accounted for on a FVTPL basis and are included 
within equity securities and pooled investment funds in the consolidated statement of financial position. 
14.2.1 Associates accounted for at FVTPL
As at 31 December 2024, the Group held 29.2% of M&G European Property Fund (MEP) (2023: 29.4%) with a fair value of £958m 
(2023: £1,008m). No other associates accounted for at FVTPL are considered individually material to the Group for the years ended 
31 December 2024 and 31 December 2023.
The aggregate fair value of associates accounted for at FVTPL, including MEP, at 31 December 2024 was £2,611m (2023: £2,004m).
14.2.2 Joint ventures accounted for at FVTPL
The aggregate fair value of joint ventures accounted for at FVTPL at 31 December 2024 was £465m (2023: £209m). None of the 
joint ventures accounted for at FVTPL are considered individually material to the Group for the years ended 31 December 2024 
and 31 December 2023.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
239

15 Property, plant and equipment
Property, plant and equipment (PPE) comprises right of use assets, properties and land occupied by the Group and other tangible 
assets. A reconciliation of the carrying amount of these items from the beginning to the end of the year is as follows:
2024
2023
Right of use 
assets
Group 
occupied 
property
Other 
tangible 
assets
Total
Right of use 
assets
Group 
occupied 
property
Other 
tangible 
assets
Total
For the year ended 31 December
£m
£m
£m
£m
£m
£m
£m
£m
Cost
At 1 January
 
294  
12  
2,545  
2,851 
 
346  
106  
2,140  
2,592 
Transfer from/(to) held for sale
 
82  
40  
(219)  
(97) 
 
(11)  
(102)  
(73)  
(186) 
Additions
 
16  
—  
289  
305 
 
13  
8  
488  
509 
Disposals and transfers
 
(73)  
(7)  
(59)  
(139) 
 
(53)  
—  
(13)  
(66) 
Foreign exchange differences
 
(5)  
(2)  
(57)  
(64) 
 
(1)  
—  
3  
2 
At 31 December
 
314  
43  
2,499  
2,856 
 
294  
12  
2,545  
2,851 
Accumulated depreciation and 
impairment
At 1 January
 
(124)  
—  
(662)  
(786) 
 
(105)  
(23)  
(511)  
(639) 
Transfer (from)/to held for sale
 
(16)  
(33)  
(353)  
(402) 
 
2  
25  
17  
44 
Depreciation charge for the year
 
(25)  
(1)  
(138)  
(164) 
 
(24)  
(2)  
(117)  
(143) 
Impairment
 
—  
—  
—  
— 
 
(4)  
—  
(61)  
(65) 
Disposals and transfers
 
73  
1  
46  
120 
 
6  
—  
11  
17 
Foreign exchange differences
 
3  
1  
26  
30 
 
1  
—  
(1)  
— 
At 31 December
 
(89)  
(32)  
(1,081)  
(1,202) 
 
(124)  
—  
(662)  
(786) 
Net book amount
 
225  
11  
1,418  
1,654 
 
170  
12  
1,883  
2,065 
15.1 Right of use assets
The Group recognises right of use assets for leases of land and buildings which are used as office space across various locations. 
Some leases include lease break options that are exercisable at the option of the Group. 
As at 31 December 2024, £88m (2023: £23m) of right of use assets were held by the With-Profits Fund.
15.2 Other tangible assets
As at 31 December 2024, other tangible assets with a net book value of £1,327m (2023: £1,784m) were held by the With-Profits 
Fund, of which £63m (2023: £174m) are assets under construction. The other tangible assets within the With-Profits Fund are held 
by the Group’s infrastructure capital and private equity vehicles which are consolidated by the Group. 
During the year £76m (2023: £54m) of impairments, net of reversals, were recognised in respect of other tangible assets held by 
the Group’s infrastructure capital private equity vehicles. In the current year, the impairments related to assets classified as held for 
sale and therefore are not shown in the above property, plant and equipment disclosure. 
Within the context of scenario analysis disclosed in our climate-related disclosures on page 81, consideration was given to the 
potential impact of climate risk on certain infrastructure assets which are consolidated in the Group statement of financial position. 
The assessment of assets identified as being located in high-risk areas, concluded that no impairment indicator is present due to 
adaptation and mitigation measures in place for each asset. 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
240

16 Investment property
Investment property is primarily held by the With-Profits Fund and is carried at fair value. A reconciliation of the carrying amount of 
investment property from the beginning of the year to the end of the year is set out below:
2024
2023
For the year ended 31 December
£m
£m
At 1 January
 15,422  
16,505 
Transfer to held for sale 
 
(482)  
(172) 
Additions:
Resulting from property acquisitions
 
705  
746 
Resulting from expenditure capitalised
 
272  
215 
Arising on acquisition of subsidiaries
 
106  
76 
Disposals and other
 
(1,320)  
(530) 
Net fair value losses
 
(340)  
(1,053) 
Foreign exchange differences
 
22  
(365) 
At 31 December
 14,385  
15,422 
For the year ended 31 December 2024 rental income from investment property was £947m (2023: £956m). Direct operating 
expenses, including repairs and maintenance arising from these properties for the year ended 31 December 2024 were 
£220m (2023: £191m). Direct operating expenses on investment property not generating rental income for the year ended 
31 December 2024 was £5m (2023: £9m).
The Group’s policy is to let investment property to tenants through operating leases. The leases typically include clauses to enable 
periodic rent reviews according to prevailing market conditions. In some agreements, the rents might be variable and linked 
to an index. Certain leases contain options to break before the end of the lease term by either party.
Minimum future rental income to be received on non-cancellable leases of the Group’s freehold and leasehold investment property 
are receivable in the following periods:
 
2024  
2023 
As at 31 December
£m
£m
Less than 1 year
 
496  
461 
After 1 year to 2 years
 
416  
407 
After 2 years to 3 years
 
363  
375 
After 3 years to 4 years
 
330  
332 
After 4 years to 5 years
 
299  
298 
Over 5 years
 
2,461  
2,100 
Total minimum future rental income
 
4,365  
3,973 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
241

17 Defined benefit pension schemes
17.1 Background and summary economic and IAS 19 financial positions
The Group operates three defined benefit pension schemes, which historically have been funded by the Group. The largest defined 
benefit scheme as at 31 December 2024 is the Prudential Staff Pension Scheme (PSPS), which accounts for 83% (2023: 83%) of 
the present value of the defined benefit pension obligation.
The Group also operates two smaller defined benefit pension schemes that were originally established by the M&G Group Limited 
(M&GGPS) and Scottish Amicable (SASPS) businesses.
On 18 September 2023, M&GGPS Trustees executed a buy-in transaction with PAC covering all deferred and pensioner member 
liabilities. A premium of £329m was transferred to PAC as part of the transaction. The assets transferred to PAC as premium are 
recognised in the relevant line within financial assets in the consolidated statement of financial position. As a result of the buy-in 
the relevant plan assets transferred were replaced with a single line insurance policy reimbursement right asset which is 
eliminated on consolidation. This reimbursement right asset, although available to the Scheme does not constitute a plan asset 
under IAS 19. The value of this insurance policy at 31 December 2024 was £261m (2023: £298m).
In addition, on 30 September 2023, M&GGPS agreed to transfer the liability related to all active members to the PSPS scheme. 
This resulted in a premium of £50m and related liability £29m being transferred to PSPS. This is accounted for as a settlement and 
accordingly, M&GGPS recorded a loss of £21m on derecognition and PSPS recorded a corresponding gain which was eliminated in 
the consolidated financial statements for the year 31 December 2023.
Subsequent to the transfer of active members from M&GGPS to PSPS, transacted at the same time as the buy-in, a portion (13% 
and 23% as at 31 December 2024 and 31 December 2023 respectively) of the net economic pension surplus of PSPS is attributable 
to M&G FA Limited, a subsidiary of the Group, and is attributable to the shareholders. The remainder is then attributed 70% to the 
With-Profits Fund and 30% to the Group’s shareholders.
Under IAS 19: Employee Benefits and IFRIC 14: IAS 19 – The Limit on a Defined Benefit Asset, Minimum Funding Requirements 
and their Interaction, the Group can only recognise a surplus to the extent that it is able to access the surplus either through an 
unconditional right of refund or through reduced future contributions relating to ongoing service of active members. The Group has 
no unconditional right of refund to any surplus in PSPS. Accordingly, PSPS’s net economic pension surplus is restricted up to the 
present value of the Group’s economic benefit, which is calculated as the difference between the estimated future cost of service 
for active members and the estimated future ongoing contributions. The level of the restriction is set out in the tables that follow. 
In contrast, the Group is able to access the surplus of SASPS and M&GGPS through an unconditional right of refund. Therefore, the 
surplus resulting from the schemes (if any) would be recognised in full. As at 31 December 2024 and 31 December 2023 the SASPS 
scheme is in surplus and the M&GGPS schemes is in deficit based on the IAS 19 valuation.
M&GGPS is in a net economic surplus position but in deficit on an IAS 19 basis as a result of the elimination of the reimbursement 
right asset recognised in respect of the buy-in of the Scheme by PAC as explained above. The Scheme also has investments in 
insurance policies issued by Prudential Pensions Limited (PPL), a subsidiary of the Group, through which it invests in certain pooled 
funds. Under IAS 19, non-transferable insurance policies issued by a related party do not qualify as plan assets and these are 
eliminated.
The gross economic position of M&GGPS which includes the PPL policies and reimbursement is reflected in the financial 
statements of M&G FA Limited. 
The SASPS net economic pension surplus is attributed 40% to the With-Profits Fund and 60% to the Group’s shareholders. Both 
the policyholder and shareholder allocation of SASPS is reflected in the financial statements of PAC.
In June 2023, the UK High Court passed a judgment in the Virgin Media Limited v NTL Pension Trustees II Limited case which 
stated that certain historical amendments in respect of contracted-out defined benefit schemes in the period from 6 April 1997 to
5 April 2016 would be invalid if not accompanied at the time by a relevant actuarial confirmation. The judgment was subject to an 
appeal in July 2024 where the Court of Appeal upheld the decision of the High Court and concluded that the initial judgment 
applied to amendments to both future and past service. 
The Group has undertaken an impact assessment which includes the review of available historical records and relevant enquiries. 
Based on the Group’s assessment, no adjustments are expected to be required to the defined benefit obligations of the Group’s 
pension schemes in respect of the case as at the reporting date. The Group will continue to monitor developments in relation to the 
matter. 
We recognise climate change has potential to affect the value of investments within the Schemes. Both PSPS and M&GGPS 
incorporate climate-related factors when executing their strategic objectives.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
242

17 Defined benefit pension schemes (continued)
17.1 Background and summary economic and IAS 19 financial positions (continued)
The pension assets and liabilities for the defined benefit pension schemes are as follows:
2024
PSPS
SASPS
M&GGPS
Total
As at 31 December
£m
£m
£m
£m
Fair value of plan assets
 
4,034  
524  
274  
4,832 
Present value of defined benefit obligation
 
(3,725)  
(486)  
(261)  
(4,472) 
Effect of restriction on surplus
 
(302)  
—  
—  
(302) 
Net economic pension surplus
i
 
7  
38  
13  
58 
Non-qualifying insurance policies
 
—  
—  
(10)  
(10) 
Elimination of reimbursement right asset on consolidation
 
—  
—  
(261)  
(261) 
Net total pension surplus/(deficit)
 
7  
38  
(258)  
(213) 
2024
PSPS
SASPS
M&GGPS
Total
As at 31 December
£m
£m
£m
£m
Attributable to:
Shareholder‑backed business
 
3  
23  
(258)  
(232) 
With-Profits Fund
 
4  
15  
—  
19 
Net total pension surplus/(deficit)
 
7  
38  
(258)  
(213) 
2023
PSPS
SASPS
M&GGPS
Total
As at 31 December
£m
£m
£m
£m
Fair value of plan assets
 
4,611  
583  
314  
5,508 
Present value of defined benefit obligation
 
(4,260)  
(576)  
(298)  
(5,134) 
Effect of restriction on surplus
 
(339)  
—  
—  
(339) 
Net economic pension surplus
i
 
12  
7  
16  
35 
Non-qualifying insurance policies
 
—  
—  
(12)  
(12) 
Elimination of reimbursement right asset on consolidation
 
—  
—  
(298)  
(298) 
Net total pension surplus/(deficit)
 
12  
7  
(294)  
(275) 
2023
PSPS
SASPS
M&GGPS
Total
As at 31 December
£m
£m
£m
£m
Attributable to:
Shareholder‑backed business
 
6  
4  
(294)  
(284) 
With‑Profits Fund
 
6  
3  
—  
9 
Net total pension surplus/(deficit)
 
12  
7  
(294)  
(275) 
i
The economic basis reflects the position of the defined benefit schemes from the perspective of the pension schemes, adjusted for the effect of IFRIC 14 
for the derecognition of PSPS’s unrecognisable surplus and before adjusting for any non-qualifying assets.
17.1.1 Triennial actuarial valuations
A full actuarial valuation is required for defined benefit pension schemes every three years in order to assess the appropriate level 
of funding for schemes in relation to their commitments. These valuations include assessments of the likely rate of return on the 
assets held within the separate trustee administered funds. The actuarial valuation differs from the IAS 19 accounting basis 
valuation in a number of respects, including the discount rate assumption where IAS 19 prescribes a rate based on high-quality 
corporate bonds while a more prudent assumption is typically used for the actuarial valuation.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
243

17 Defined benefit pension schemes (continued)
17.1 Background and summary economic and IAS 19 financial positions (continued)
17.1.1 Triennial actuarial valuations (continued)
Summary information on the latest completed actuarial valuation for each of the schemes, as at 31 December 2024, is shown 
in the table below.
PSPS
SASPS
M&GGPS
Last completed actuarial 
valuation date
05 April 2023
31 March 2023
31 December 2023
Funding level at the last 
valuation
108%
101%
100%
Deficit funding arrangement 
agreed with the Trustees 
based on the last completed 
valuation
No deficit funding required
No deficit funding required
No deficit funding required
Current level of employer 
contributions for active 
members
Are at the minimum level 
required under the scheme 
rules (approximately £2m per 
annum)
i
Approximately £3m per annum
Zero contribution: 
no active members remaining 
post-buy-in
Contributions to cover 
ongoing administration 
and other expenses
Approximately £7.6m per 
annum
Approximately £1.8m per annum
Approximately £1.5m 
per annum
i 
Note that this includes the estimate amount in respect of PSPS members at the last triennial valuation plus the expected contribution at the minimum level 
in respect of members transferred from M&GGPS.
The contributions detailed above broadly represent the Group’s current expectation of amounts that will be paid to each respective 
plan in the next annual reporting period.
17.1.2 Risks to which the defined benefit schemes expose the Group
The plans are subject to the statutory funding objective requirements of the Pensions Act 2004, which require that plans be funded 
to at least the level of their technical provisions (an actuarial estimate of the assets needed to provide for the benefits already built 
up under the plan). Where there is a deficit, the employers of the schemes would agree a deficit recovery plan. Accordingly, the 
pension schemes expose the Group to a number of risks, the most significant of which are interest rate risk, equity risk, inflation 
risk, credit risk and mortality risk.
17.1.3 Corporate governance
The Group’s pension schemes are established under trust and are subject to UK legal requirements; this includes being subject to 
regulation by the Pensions Regulator in accordance with the Pensions Act 2021. Each scheme has a corporate trustee to which 
some Directors are appointed by Group employers with the remaining Directors nominated by members in accordance with UK 
legal requirements. The Trustees have the ultimate responsibility to ensure that each scheme is managed in accordance with its 
Trust Deed and Rules. The Trustees act in the best interests of the schemes’ beneficiaries; this includes taking appropriate account 
of each employer’s legal obligation and financial ability to support the schemes when setting investment strategy and when 
agreeing funding with the employers. The employers’ contribution commitments are formally updated at each triennial valuation; 
between valuations funding levels and employer strength continue to be monitored, with the Trustees being able to bring forward 
the next triennial valuation if they consider it appropriate to do so.
All of the Group’s defined benefit pension schemes are final salary schemes, which are closed to new entrants. The pensionable 
salaries for most members are capped at the levels as at 30 September 2019. The Trustee of each scheme sets the general 
investment policy and specifies any restrictions on types of investment and the degrees of divergence permitted from the 
benchmark, but delegates the responsibility for selection and realisation of specific investments to the investment managers. 
The Trustees consult with the principal employer for each scheme on the investment principles, but the ultimate responsibility for 
the investment of the assets of the schemes lies with the Trustees.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
244

17 Defined benefit pension schemes (continued)
17.1 Background and summary economic and IAS 19 financial positions (continued)
17.1.3 Corporate governance (continued)
The Trustees of each of the schemes manage the investment strategy of the scheme to achieve an acceptable balance between 
investing in the assets that most closely match the expected benefit payments and assets that are expected to achieve a greater 
return in the expectation of reducing the contributions required or providing additional benefits to members. For PSPS and SASPS, 
a significant portion of the scheme assets are invested in liability matching assets such as bonds and gilts, including index-linked 
gilts, to partially hedge against inflation. In addition, the schemes maintain portfolios of interest rate and inflation swaps to match 
more closely the duration and inflation profiles of their assets to their liabilities.
As noted above, the Trustees of M&GGPS executed a buy-in transaction with PAC in 2023, whereby the longevity and investment 
risk in respect of all deferred and pensioner members was transferred to PAC. Furthermore, liabilities relating to all active members 
of the scheme were transferred to PSPS during 2023 which further de-risks the scheme.
PSPS and SASPS have invested in a mix of both return-seeking assets, such as equities and property, and matching assets, 
including leveraged liability-driven investment portfolios to reflect the liability profile of the scheme. They manage the risks of the 
return-seeking exposure by investing in a diversified mix of investments. 
During 2020 PSPS entered into a longevity swap transaction with Pacific Life Re Limited. This arrangement provides long-term 
protection for PSPS against costs that could result from unexpected increases in life expectancy relating to the pensions that were 
in payment on 6 April 2019, excluding any future discretionary increases. As at 31 December 2024, the longevity swap covered 
£1.8bn (2023: £2.0bn) of current pensioner scheme liabilities, on an IAS 19 basis.
17.2 Assumptions
17.2.1 Demographic assumptions
Post-retirement mortality
The calculation of the defined benefit obligation for the Group’s schemes requires assumptions to be set for both current mortality 
and the allowance for future mortality improvements. The table below sets out the mortality tables and mortality improvement 
model used for the Group’s schemes, along with the associated life expectancies.
As at
Scheme
Mortality tables (with scaling factors applied 
to reflect experience)
Mortality 
improvements 
model
i
Expectation of life from retirement at aged 60
Male 
currently 
aged 60
Male 
currently 
aged 40
Female 
currently 
aged 60
Female 
currently 
aged 40
31 December 2024 PSPS
S3PMA/S3PFA Middle for males/
females
CMI 2022
26.3
28.6
27.9
30.2
SASPS
S3PMA/S3PFA for males/females
CMI 2022
27.2
28.9
28.9
30.7
M&GGPS
S3PMA/S3PFA Light for males/
females
CMI 2022
28.1
30.2
29.9  
31.9 
31 December 2023
PSPS
S2PMA/S2PFA for males/females
CMI 2021
 
26.5  
28.6  
28.3  
30.3 
SASPS
S1PMA/S1PFA for males/females
CMI 2021
 
27.4  
29.4  
29.9  
31.8 
M&GGPS
SAPS2 Light
CMI 2021
 
28.5  
30.6  
30.4  
32.4 
i
The mortality assumptions are adjusted to make allowance for future improvements in longevity. As at 31 December 2024, this allowance was based on 
the CMI 2022 mortality improvements model, with a long-term improvement rate of 1.60% per annum for males (smoothing parameter (Sk) = 7.25 and A 
parameter varies by age) and 1.60% per annum for females (Sk = 7.25 and A parameter varies by age) (2023: this allowance was based on the CMI 2021 
mortality improvements model, with a long-term improvement rate of 1.60% per annum for males (Sk = 7.25 and A parameter varies by age) and 1.60% per 
annum for females (Sk = 7.75)). The weighting parameter has been set at 15% at 31 December 2024. This parameter does not apply to the CMI 2021 model 
used at 31 December 2023.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
245

17 Defined benefit pension schemes (continued)
17.2 Assumptions (continued)
17.2.2 Economic assumptions
The actuarial assumptions used in determining defined benefit obligations and the net periodic benefit costs for each of the 
Group’s defined benefit pension schemes are as follows:
2024
2023
For the year ended 31 December
PSPS
SASPS
M&GGPS
PSPS
SASPS
M&GGPS
Discount rate
i
5.4%
5.5%
5.5%
4.6%
4.6%
4.6%
Salary inflation
ii
3.5%
3.2%
N/A
3.4%
3.2%
N/A
Retail prices index (RPI)
3.1%
3.0%
2.9%
3.0%
2.9%
2.9%
Consumer prices index (CPI)
2.8%
2.7%
2.7%
2.7%
2.7%
2.7%
Rate of increase of pensions in payment for inflation
iii
CPI (maximum 5%)
2.8%
N/A
N/A
2.8%
N/A
N/A
CPI (maximum 2.5%)
2.5%
N/A
N/A
2.5%
N/A
N/A
Discretionary
2.8%
N/A
N/A
2.9%
N/A
N/A
RPI (maximum 5%)
N/A
3.0%
2.9%
N/A
2.9%
2.9%
RPI (maximum 2.5%)
N/A
2.5%
2.5%
N/A
2.5%
2.5%
i
The discount rate has been determined using a cash flow matching approach based on an ‘AA’ corporate bond index. The single equivalent rates in the 
table above are illustrative as the full yield curve is used in the calculation of the liability.
ii
Due to the scheme changes during 2019, a cap to future pensionable salary increase came into effect and, as a result, salary growth inflation is only applied 
for certain levels of pensionable salary which represent a very small proportion of the total liability.
iii
The long-term margin between RPI and CPI reflects expected changes in RPI from 2030 as a result of the UK Statistics Authority stated intention to align 
RPI with CPI including owner occupiers’ housing costs (CPIH). The rate of inflation used reflects the long-term assumption for UK RPI or CPI, depending on 
the particular tranche of scheme benefits, with caps and floors applied in accordance with the scheme rules. Certain tranches of scheme benefits within 
PSPS have statutory pension increases in line with the higher of CPI up to a maximum level, or a discretionary level determined by the employer. Other 
tranches are not guaranteed and determined by the employer on a discretionary basis. The single equivalent rates in the table above are illustrative as the 
full yield curve is used in the calculation of the liability.
17.2.3 Other assumptions
In October 2018, the High Court ruled that pension schemes are required to equalise benefits for the effect of guaranteed minimum 
pensions (GMPs). GMPs are a minimum benefit that schemes that were contracted-out on a salary-related basis between 1978 and 
1997 are required to provide. There was a further Court ruling in November 2020 which required benefits in respect of past 
transfers out of the schemes to also be equalised. In light of these Court rulings, at 31 December 2024 and 31 December 2023, the 
Group has recognised an estimated allowance for GMP equalisation within the IAS 19 valuation for all the UK schemes - comprising 
£29m for PSPS, £10m for SASPS, and £3m for M&GGPS as at 31 December 2024 (2023: £32m for PSPS, £11m for SASPS and £3m 
for M&GGPS).
17.2.4 Sensitivity of the pension scheme liabilities to key variables
The sensitivity information below is based on the core scheme liabilities and assumptions at the balance sheet date. 
The sensitivities are calculated based on a change in one assumption with all other assumptions being held constant. As such, 
interdependencies between the assumptions are excluded. The impact of the rate of inflation assumption sensitivity includes the 
impact of inflation on the rate of increase in salaries, where applicable, and on the rate of increase of pensions in payment.
The sensitivities of the underlying pension scheme liabilities as shown below do not directly equate to the impact on the Group’s 
comprehensive income due to the effect of restriction on surplus for PSPS and the allocation of a share of the interest in the 
financial position of PSPS and SASPS to the With-Profits Fund as described above. In addition, the sensitivities shown do not 
include the impact on assets, which for PSPS and SASPS would significantly offset the impact of the discount rate and inflation 
sensitivities on the IAS 19 surplus or deficit. For M&GGPS the reimbursement asset would fully offset the impacts on the defined 
benefit obligation. For the PSPS scheme, the mortality rate sensitivity impact would also be partially mitigated by the longevity 
swap asset held.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
246

17 Defined benefit pension schemes (continued)
17.2 Assumptions (continued)
17.2.4 Sensitivity of the pension scheme liabilities to key variables (continued)
2024
Increase/(decrease) in the present value 
of the scheme’s defined benefit obligation
PSPS
SASPS
M&GGPS
Total
As at 31 December
Sensitivity of the change in assumptions
£m
£m
£m
£m
Base position
N/A
 
3,725  
486  
261  
4,472 
Discount rate
i
Decrease by 0.5%
 
203  
36  
21  
260 
Increase by 0.5%
 
(188)  
(32)  
(19)  
(239) 
Rate of inflation with consequent reduction 
in salary increases (where applicable)
Decrease by 0.2% (with consequent 
reduction in salary increases)
 
(50)  
(7)  
(6)  
(63) 
Mortality rate
Increase in life expectancy by 1 year
 
120  
13  
6  
139 
2023
Increase/(decrease) in the present value 
of the scheme’s defined benefit obligation
PSPS
SASPS
M&GGPS
Total
As at 31 December
Sensitivity of the change in assumptions
£m
£m
£m
£m
Base position
N/A
 
4,260  
576  
298  
5,134 
Discount rate
i
Decrease by 0.5%
 
259  
51  
26  
336 
Increase by 0.5%
 
(234)  
(45)  
(24)  
(303) 
Rate of inflation with consequent reduction 
in salary increases (where applicable)
Decrease by 0.2% (with consequent 
reduction in salary increases)
 
(55)  
(9)  
(7)  
(71) 
Mortality rate
Increase in life expectancy by 1 year
 
146  
15  
7  
168 
i
The discount rate sensitivity has been revised to 0.5% from 0.2% for consistency with the discount rate sensitivities on insurance contracts.
17.3 Plan assets and other assets of the scheme
As at 31 December 2024 80% of the total value of the scheme assets, excluding the reimbursement asset, were derived from 
quoted prices in an active market (2023: 81%), while the value of the remaining assets is derived from the use of various observable 
and unobservable inputs. None of the scheme assets included property occupied by the Group. The IAS 19 basis plan assets as at 
31 December 2024 of £4,822m (2023: £5,496m) is different from the economic basis plan assets of £4,832m (2023: £5,508m) as 
shown below due to the exclusion of investment in Group insurance policies by M&GGPS as described in 17.1. 
2024
2023
PSPS
Other 
schemes
Total
PSPS
Other 
schemes
Total
As at 31 December
£m
£m
£m
%
£m
£m
£m
%
Equities:
UK
 
26  
—  
26 
1%
 
29  
—  
29 
1%
Overseas
 
13  
38  
51 
1%
 
10  
37  
47 
1%
Bonds
i:
Government
 
2,824  
423  
3,247 
67%
 
3,124  
559  
3,683 
67%
Corporate
 
1,037  
2  
1,039 
22%
 
1,145  
3  
1,148 
21%
Asset-backed securities
 
332  
81  
413 
9%
 
344  
81  
425 
8%
Derivatives
ii
 
(689)  
(128)  
(817) 
(17)%
 
(526)  
(202)  
(728) 
(13)%
Properties
 
233  
119  
352 
7%
 
238  
118  
356 
6%
Other assets
 
258  
2  
260 
5%
 
247  
3  
250 
4%
Reimbursement right asset
iii
 
—  
261  
261 
5%
 
—  
298  
298 
5%
Total value of assets
 
4,034  
798  
4,832 
100%
 
4,611  
897  
5,508 
100%
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
247

17 Defined benefit pension schemes (continued)
17.3 Plan assets and other assets of the scheme (continued)
2024
2023
Quoted in an 
active market
Other 
Total
Quoted in an 
active market
Other
Total
As at 31 December
£m
£m
£m
%
£m
£m
£m
%
Equities:
UK
 
—  
26  
26 
1%
 
—  
29  
29 
1%
Overseas
 
—  
51  
51 
1%
 
—  
47  
47 
1%
Bonds
i:
Government
 
3,242  
5  
3,247 
67%
 
3,678  
5  
3,683 
67%
Corporate
 
799  
240  
1,039 
22%
 
889  
259  
1,148 
21%
Asset-backed securities
 
316  
97  
413 
9%
 
315  
110  
425 
8%
Derivatives
ii
 
(755)  
(62)  
(817) 
(17)%
 
(720)  
(8)  
(728) 
(13)%
Properties
 
—  
352  
352 
7%
 
—  
356  
356 
6%
Other assets
 
66  
194  
260 
5%
 
60  
190  
250 
4%
Reimbursement right asset
iii
 
—  
261  
261 
5%
 
—  
298  
298 
5%
Total value of assets
 
3,668  
1,164  
4,832 
100%
 
4,222  
1,286  
5,508 
100%
i
As at 31 December 2024 90% of the bonds were investment grade (2023: 90%).
ii
Included within derivatives is a £64m liability in respect of the longevity swap transaction with Pacific Life Re Limited (2023: £3m), valued at fair value as 
per IAS 19 and based on the principles of IFRS 13.
iii
Although available to the scheme, under IAS 19 the reimbursement right asset does not constitute part of the plan assets.
17.4 Reconciliation in movement of schemes’ surplus/deficit
Economic basis
Fair value 
of plan 
and other 
assets
Present 
value of 
benefit 
obligation
Restriction 
on surplus
Net 
economic 
pension 
surplus/ 
(deficit)
Other 
adjustments
Net pension 
surplus/
(deficit)
£m
£m
£m
£m
£m
£m
Net defined benefit pension asset/(liability) at 1 January 2024
 5,508  (5,134)  
(339)  
35  
(310)  
(275) 
Total income/(expense) recognised in the income statement
i
Current service cost
 
—  
(7)  
—  
(7)  
—  
(7) 
Net interest income/(expense)
 
245  
(228)  
(15)  
2  
(17)  
(15) 
Administration expenses
 
(9)  
—  
—  
(9)  
—  
(9) 
 
236  
(235)  
(15)  
(14)  
(17)  
(31) 
Remeasurement (losses)/gains
ii
Return on the scheme assets less amount included in interest 
income
 
(658)  
—  
—  
(658)  
43  
(615) 
Gains on changes in demographic assumptions
 
—  
126  
—  
126  
—  
126 
Gains on changes in financial assumptions
 
—  
501  
—  
501  
—  
501 
Losses on scheme liabilities
 
—  
(12)  
—  
(12)  
—  
(12) 
Unrecognisable surplus
 
—  
—  
52  
52  
—  
52 
 
(658)  
615  
52  
9  
43  
52 
Benefit payments
 
(282)  
282  
—  
—  
11  
11 
Employers’ contributions
 
28  
—  
—  
28  
—  
28 
Disinvestment from non-qualifying insurance policies
 
—  
—  
—  
—  
2  
2 
Net defined benefit pension asset/(liability) at 31 December 2024
 4,832  (4,472)  
(302)  
58  
(271)  
(213) 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
248

17 Defined benefit pension schemes (continued)
17.4 Reconciliation in movement of schemes’ surplus/deficit (continued)
 
Economic basis
Fair value 
of plan 
and other 
assets
Present 
value of 
benefit 
obligation
Restriction 
on surplus
Net 
economic 
pension 
surplus/ 
(deficit)
Other 
adjustments
Net 
pension 
surplus/
(deficit)
£m
£m
£m
£m
£m
£m
Net defined benefit pension asset/(liability) at 1 January 2023
 5,665  (4,929)  
(581)  
155  
—  
155 
Total income/(expense) recognised in the income statement
i
Current service cost
 
—  
(8)  
—  
(8)  
—  
(8) 
Net interest
 
267  
(233)  
(28)  
6  
—  
6 
Administration expenses
 
(11)  
—  
—  
(11)  
—  
(11) 
 
256  
(241)  
(28)  
(13)  
—  
(13) 
Remeasurement (losses)/gains
ii
Return on the scheme assets less amount included in interest 
income
 
(185)  
—  
—  
(185)  
26  
(159) 
Gains on changes in demographic assumptions
 
—  
27  
—  
27  
—  
27 
Losses on changes in financial assumptions
 
—  
(233)  
—  
(233)  
—  
(233) 
Experience losses on scheme liabilities
 
—  
(29)  
—  
(29)  
—  
(29) 
Unrecognisable surplus
 
—  
270  
270  
—  
270 
 
(185)  
(235)  
270  
(150)  
26  
(124) 
Benefit payments
 
(271)  
271  
—  
—  
—  
— 
Employers’ contributions
 
43  
—  
—  
43  
—  
43 
Disinvestment from the Group’s insurance policies
 
—  
—  
—  
—  
(11)  
(11) 
Reimbursement right asset
iii
 
—  
—  
—  
—  
(325)  
(325) 
Net defined benefit pension asset/(liability) at 31 December 2023  5,508  
(5,134)  
(339)  
35  
(310)  
(275) 
i
An expense of £6m is included in the total amount recognised in the consolidated income statement attributable to the Group for the year ended 
31 December 2024 relating to the With-Profits Fund (2023: expense of £11m).
ii
Included in the share of remeasurement gains and losses recognised in other comprehensive income for the year ended 31 December 2024, are gains 
attributable to the Group totalling £49m (2023: losses of £109m) and gains attributable to the With-Profits Fund of £3m (2023: losses of £15m).
iii 
As noted above, M&GGPS executed a buy-in transaction with PAC (a Group entity) in 2023. The reimbursement right asset resulting from the transaction 
is eliminated on consolidation. However, due to different measurement bases applied for determining the value of this asset and the related liability by 
PAC for accounting purposes, the premium paid by the scheme exceeded the valuation of the scheme asset recognised by £79m. In the comparative table 
above, this has been recognised as a loss in the actual return on assets.
17.5 Maturity analysis of benefit obligations
The following table provides an expected maturity analysis of the undiscounted defined benefit obligations:
All schemes
1 year or less 
After 1 year 
to 5 years
After 5 years 
to 10 years
After 10 
years to 15 
years
After 15 
years to 20 
years
Over 20 
years
Total
£m
£m
£m
£m
£m
£m
£m
As at 31 December 2024
 
275  
1,168  
1,506  
1,473  
1,350  
4,125  
9,897 
As at 31 December 2023
 
281  
1,163  
1,538  
1,519  
1,412  
4,531  
10,444 
The weighted average duration of each scheme’s defined benefit obligations (in years) are as follows:
PSPS
SASPS
M&GGPS
As at 31 December 2024
11
14
15
As at 31 December 2023
 
12  
17  
17 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
249

18 Classification of financial instruments
18.1 Financial assets
2024
Fair value through 
profit or loss
Amortised 
cost
Designated
Mandatory
Total
As at 31 December
Note
£m
£m
£m
£m
Equity securities and pooled investment funds
31  
—  64,890  
—  64,890 
Loans
ii
 
—  
4,135  
—  
4,135 
Debt securities
 
31  
—  69,775  
—  69,775 
Derivative assets
 
31  
—  
1,085  
—  
1,085 
Deposits
32  
—  
—  15,794  15,794 
Accrued investment income and other debtors
19  
—  
—  
2,428  
2,428 
Cash and cash equivalents
 
20  
—  
—  
4,838  
4,838 
Total financial assets
 
—  139,885  23,060  162,945 
Restated
 i
2023
Fair value through 
profit or loss
Amortised 
cost
Designated
Mandatory
Total
As at 31 December
Note
£m
£m
£m
£m
Equity securities and pooled investment funds
31  
—  66,248  
—  66,248 
Loans
ii
 
—  
3,908  
—  
3,908 
Debt securities
 
31  
—  70,683  
—  70,683 
Derivative assets
 
31  
—  
1,693  
—  
1,693 
Deposits
32  
—  
—  
16,324  
16,324 
Accrued investment income and other debtors
19  
—  
—  
2,536  
2,536 
Cash and cash equivalents
 
20  
—  
—  
5,148  
5,148 
Total financial assets
 
—  142,532  24,008  166,540 
i
Following a review of the Group’s presentation of cash and borrowings in certain consolidated investment funds, the comparative amount for cash and 
cash equivalents has been restated from those previously reported. The restatement has had no impact on the consolidated income statement or net 
assets. See Note 1.1 for further information.
ii
Loans primarily consist of mortgage loans of £1,891m (2023: £1,861m) and other loans of £2,243m (2023: £2,046m).
As at 31 December 2024, total mortgage loans were £1,891m (2023: £1,861m) of which £1,222m (2023: £1,258m) were held by the 
shareholder-backed business. Of the mortgage loans held by the shareholder backed business 78% (2023: 74%) related to equity 
release mortgage business which had an average loan to property value of 41% (2023: 39%). The equity release mortgages are 
carried at fair value through profit or loss. Sensitivities in relation to the valuation of the equity release mortgages are provided in 
Note 31.8.
Other loans mainly comprise collateralised loan obligations and other private debt instruments held by funds that are consolidated 
by the Group.
Accrued investment income and other debtors exclude items which do not meet the definition of a financial asset.
Financial assets expected to be recovered after one year as at 31 December 2024 are £70,383m (2023: £72,033m).
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
250

18 Classification of financial instruments (continued)
18.2 Financial liabilities
2024
Fair value through 
profit or loss
Amortised 
cost
Designated
Mandatory
Total
As at 31 December
Note
£m
£m
£m
£m
Investment contract liabilities without DPF
 
25  
12,144  
—  
—  
12,144 
Third party interest in consolidated funds
 
31  
9,484  
—  
—  
9,484 
Subordinated liabilities and other borrowings
26  
—  
—  
6,486  
6,486 
Derivative liabilities
31  
—  
3,202  
—  
3,202 
Other financial liabilities
 
—  
—  
1,018  
1,018 
Accruals, deferred income and other liabilities
 
221  
—  
4,002  
4,223 
Total financial liabilities
 21,849  
3,202  11,506  36,557 
Restated
 i
2023
Fair value through 
profit or loss
Amortised 
cost
Designated
Mandatory
Total
As at 31 December
Note
£m
£m
£m
£m
Investment contract liabilities without DPF
 
25  
12,535  
—  
—  
12,535 
Third party interest in consolidated funds
 
31  
9,893  
—  
—  
9,893 
Subordinated liabilities and other borrowings
26  
—  
—  
7,647  
7,647 
Derivative liabilities
31  
—  
2,910  
—  
2,910 
Other financial liabilities
 
—  
—  
1,186  
1,186 
Accruals, deferred income and other liabilities
 
239  
—  
5,844  
6,083 
Total financial liabilities
 
22,667  
2,910  
14,677  40,254 
i
Following a review of the Group’s presentation of cash and borrowings in certain consolidated investment funds, the comparative amount for 
subordinated liabilities and other borrowings have been restated from those previously reported. 
Other financial liabilities relate to obligations under funding, securities lending and sale and repurchase agreements. 
Accruals, deferred income and other liabilities exclude items which do not meet the definition of a financial liability.
Financial liabilities expected to be settled in more than one year as at 31 December 2024 were £10,326m (2023: £11,689m).
For financial liabilities designated at FVTPL there was no material impact from movement in credit risk in 2024 and 2023. 
18.3 Fair value of underlying items for contracts measured under the Variable Fee Approach (VFA)
The fair value of the assets held by the With-Profits Fund for contracts measured under the Variable Fee Approach (VFA) are as 
follows:
 
2024 
2023
With-Profits Fund
With-Profits Fund
As at 31 December
£m
£m
Investment properties
 
4,979 
 
5,664 
Equity securities and pooled investment funds
 
81,194 
 
80,996 
Loans
 
456 
 
568 
Debt securities
 
41,437 
 
42,322 
Derivative assets
 
603 
 
1,169 
Derivative liabilities
 
(1,272) 
 
(1,058) 
Cash and cash equivalents
 
1,488 
 
1,309 
Total assets
 
128,885 
 
130,970 
Non-profit business in the With-Profits Fund
 
(6,223) 
 
(6,856) 
Other liabilities
 
(5,610) 
 
(7,032) 
Total fair value of VFA underlying items
 
117,052 
 
117,082 
In addition to the participating business underlying items detailed above, there are £3,848m of underlying items (unit-linked fund 
assets) for unit-linked insurance contracts measured under the VFA (2023: £4,081m).
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
251

19 Accrued investment income and other debtors
2024
2023
As at 31 December
£m
£m
Interest receivable
 
907  
893 
Other accrued investment income and prepayments
 
314  
376 
Total interest receivable, accrued investment income and prepayments
 
1,221  
1,269 
Other debtors:
Outstanding sales of investment securities
 
117  
170 
Investment management fee debtors
 
124  
127 
Property related debtors
 
283  
272 
Cancellation of units awaiting settlement
 
18  
19 
Finance leases
 
183  
176 
Other
 
560  
503 
Total accrued investment income and other debtors
 
2,506  
2,536 
Analysed as:
Expected to be settled within one year
 
1,973  
2,303 
Expected to be settled after one year
 
533  
233 
Total accrued investment income and other debtors
 
2,506  
2,536 
Finance income from the net investment in all finance leases amounted to £14m (2023: £8m). Income from subleasing right-of-use 
assets amounted to £4m (2023: £3m).
The table below presents a maturity analysis of undiscounted lease receipts due on these leases:
 
2024  
2023 
As at 31 December
£m
£m
Less than 1 year
 
8  
9 
After 1 year to 2 years
 
15  
12 
After 2 years to 3 years
 
14  
17 
After 3 years to 4 years
 
15  
17 
After 4 years to 5 years
 
15  
18 
Over 5 years
 
475  
502 
 
542  
575 
Unearned finance income
 
(359)  
(399) 
Net investment in finance leases
 
183  
176 
20 Cash and cash equivalents
Restated 
i
2024
2023
As at 31 December
£m
£m
Cash
 
3,220  
3,642 
Cash equivalents
 
1,618  
1,506 
Total cash and cash equivalents
 
4,838  
5,148 
i
Following a review of the Group’s presentation of cash and borrowings in certain consolidated investment funds, comparative amount for cash has been 
restated from those previously reported. The restatement has had no impact on the consolidated income statement or net assets. See Note 1.1 for further 
information.
Cash equivalents consist of short-term, highly liquid investments that are readily convertible into known amounts of cash subject to 
insignificant risk of changes in value.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
252

21 Issued share capital and share premium
2024
2023
Issued shares of 5p fully paid
Number of 
ordinary shares
Share capital
Share premium
Number of 
ordinary shares
Share capital
Share premium
£m
£m
£m
£m
At 1 January
 2,382,058,117  
119  
379 
 2,374,712,121  
119  
370 
Shares issued to settle employee 
share option schemes 
 
3,110,167  
—  
4 
 
7,345,996  
—  
9 
Shares issued to employee 
benefit trusts
 22,000,000  
1  
— 
 
—  
—  
— 
At 31 December
 2,407,168,284  
120  
383 
 2,382,058,117  
119  
379 
Amounts recorded in share capital represent the nominal value of shares issued with any difference between proceeds received 
on issue of shares, net of issue costs, and the nominal value of shares issued being credited to the share premium account. 
In 2024, 3,110,167 (2023: 7,345,996) newly issued shares and no (2023: 2,253,878) treasury shares were used to satisfy obligations 
under the SAYE scheme. Further details are outlined in Note 37.2. The newly issued shares resulted in an increase in share capital 
of £0.2m (2023: £0.4m) and share premium of £4.4m (2023: £9.1m).
An additional 22,000,000 (2023: none) newly issued shares were acquired by the employee benefit trust. The newly issued shares 
resulted in an increase in share capital of £1.1m (2023: £nil). Further details are outlined in Note 22.1.
22 Shares held by employee benefit trusts and other treasury shares
The Group buys and sells its own shares in relation to its employee share schemes or via transactions that may be undertaken by 
authorised investment funds that the Group is deemed to control. These authorised investment funds undertake transactions in 
the Group’s shares as part of their investment decisions. 
22.1 Shares held by employee benefit trust
The M&G Employee Share Trust (the Trust) was created on 20 September 2019 to facilitate the procurement, holding and 
distribution of M&G plc shares under the various employee incentive schemes in operation. The Trust is funded by M&G plc. In 
addition, there is a separate trust that holds shares in respect of Share Incentive Plan (SIP) schemes. 
The movement in the M&G plc shares held in employee benefit trusts are detailed below:
2024
2023
For the year ended 31 December
Number of shares
Number of shares
At 1 January
 
21,496,591  
46,767,653 
Shares acquired and transferred from treasury shares during the period
 
15,281,422  
16,635,485 
Newly issued shares acquired
 
22,000,000  
— 
Shares awarded during the period
 
(22,180,066)  
(41,906,547) 
At 31 December
 
36,597,947  
21,496,591 
The Trust holds 26,072,739 shares at 31 December 2024 (2023: 12,016,528) while a further 10,525,208 shares are held by the 
trustee of the SIP scheme at 31 December 2024 (2023: 9,480,063).
During 2024, the Trust acquired 22,000,000 (2023: nil) newly issued shares. This resulted in an increase in share capital of £1m and 
a corresponding increase in the value of shares held by employee benefit trust of £1.1m. 
The cost of shares held in the employee benefit trusts of £9m as at 31 December 2024 (2023: £26m) is deducted from equity.
22.2 Other treasury shares
During 2024, no shares (2023: 2,253,878 shares with a carrying value of £4m) have been distributed in relation to employee share 
schemes. An additional 10,000,000 shares (2023: 11,200,000) with a carrying value of £15m (2023: £22m) were transferred to the 
employee benefit trust. As at 31 December 2024, the remaining 3,414,030 treasury shares (2023: 13,414,030 treasury shares) with 
a carrying value of £6m (2023: £21m) are disclosed as a deduction to Shareholders equity within the Treasury shares reserve.
All share transactions were made on an exchange. 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
253

23 Other reserves
Equity-settled 
share-based 
payment reserve
Merger reserve
Foreign currency 
translation 
reserve
Capital 
redemption 
reserve
Total Other 
reserves
£m
£m
£m
£m
£m
As at 1 January 2024
 
89  
(11,732)  
(1)  
11  
(11,633) 
Exchange movements arising on foreign 
operations
 
—  
—  
(15)  
—  
(15) 
Total items recognised in comprehensive income
 
—  
—  
(15)  
—  
(15) 
Vested employee share-based payments
 
(33)  
—  
—  
—  
(33) 
Expense recognised in respect of share-based 
payments
 
40  
—  
—  
—  
40 
Tax effect of items recognised directly in equity
 
(1)  
—  
—  
—  
(1) 
Net increase/(decrease) in equity
 
6  
—  
(15)  
—  
(9) 
As at 31 December 2024
 
95  
(11,732)  
(16)  
11  
(11,642) 
Equity-settled 
share-based 
payment reserve
Merger reserve
Foreign currency 
translation 
reserve
Capital 
redemption 
reserve
Total other 
reserves
£m
£m
£m
£m
£m
As at 1 January 2023
 
101  
(11,732)  
7  
11  
(11,613) 
Exchange movements arising on foreign 
operations
 
—  
—  
(8)  
—  
(8) 
Total items recognised in comprehensive income
 
—  
—  
(8)  
—  
(8) 
Vested employee share-based payments
 
(42)  
—  
—  
—  
(42) 
Expense recognised in respect of share-based 
payments
 
32  
—  
—  
—  
32 
Tax effect of items recognised directly in equity
 
(2)  
—  
—  
—  
(2) 
Net decrease in equity
 
(12)  
—  
(8)  
—  
(20) 
As at 31 December 2023
 
89  
(11,732)  
(1)  
11  
(11,633) 
The merger reserve arises from the application of merger accounting principles to the acquisition of entities under common 
control. It represents the difference between the aggregate capital reserves and the value of the entities acquired. On disposal of 
the relevant entity, the related merger reserve is released directly to retained earnings.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
254

24 Insurance liabilities
24.1 Insurance, investment with discretionary participation features and reinsurance contracts
The breakdown of groups of insurance, investment with DPF and reinsurance contracts issued, and reinsurance contracts held, 
that are in an asset position and those in a liability position is set out in the table below:
2024
Shareholder-backed funds
With-profits 
sub-funds
i
Unit-linked liabilities
Annuity and other 
long-term business
Total
As at 31 December
£m
£m
£m
£m
Insurance contract liabilities
Insurance contract liabilities
 
28,777  
4,108  
13,686  
46,571 
Investment contracts with DPF liabilities
 
94,467  
—  
226  
94,693 
 
123,244  
4,108  
13,912  
141,264 
Insurance contract assets
Insurance contract assets
 
—  
—  
39  
39 
 
—  
—  
39  
39 
Reinsurance contracts
Reinsurance contract assets
 
15  
4  
1,024  
1,043 
Reinsurance contract liabilities
 
1  
22  
257  
280 
2023
Shareholder-backed funds
With-profits 
sub-funds
i, ii
Unit-linked liabilities
Annuity and other 
long-term business
Total
As at 31 December
£m
£m
£m
£m
Insurance contract liabilities
Insurance contract liabilities
 
30,461  
4,404  
13,892  
48,757 
Investment contracts with DPF liabilities
 
93,135  
—  
243  
93,378 
 
123,596  
4,404  
14,135  
142,135 
Insurance contract assets
Insurance contract assets
 
—  
—  
44  
44 
 
—  
—  
44  
44 
Reinsurance contracts
Reinsurance contract assets
 
11  
7  
1,081  
1,099 
Reinsurance contract liabilities
 
1  
21  
335  
357 
i
Includes the With-Profits Sub-Fund (WPSF) and the Defined Charge Participating Sub-Fund (DCPSF), including the non-profit business written within 
these funds. 
ii
With-profits sub-funds insurance contract liabilities and investment contract with DPF liabilities balances at 31 December 2023 have been restated from 
those previously reported following a review of presentation. The restatement results in an increase of £556m in Investment contract with DPF liabilities 
and corresponding decrease in Insurance contract liabilities and no impact on total Insurance contract liabilities or the consolidated primary statements or 
any impact on other reporting periods.
The IFRS 17 disclosures have been disaggregated based on the following lines of business:
– With-profits business
– Unit linked business
– Annuities and other business
This reflects the level of granularity at which the assumptions are set and the insurance contract liabilities calculated.
All lines of business mentioned below form part of the Life segment and further information on the nature of the products written in 
each line of business is presented in Note 2.3.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
255

24 Insurance liabilities (continued)
24.2 Determination of insurance, investment with DPF and reinsurance contract balances for different components of 
business
Note 2.3 describes the different types of insurance and investment contracts across the business. The contracts are disclosed 
according to management’s view of the business. A description relating to the determination of the policyholder and reinsurance 
contract balances with the key assumptions for each component of business is set out in the notes below. The sensitivity of IFRS 
profit/(loss) after tax to the key economic and non-economic assumptions is shown in Note 32.7.
24.2.1 Discount rates
Cash flows relating to insurance and reinsurance contracts issued and reinsurance contracts held are discounted using risk-free 
yield curves adjusted to reflect the liquidity characteristics of the contracts. As described in Note 1.5, the Group determines the 
adjustment for illiquidity using either a top-down approach (for non-profit annuity contracts) or a bottom-up approach (for all other 
contracts, including with-profits).
For with-profits contracts, the illiquidity premium is determined at each reporting date by applying a weighting of 75% to the 
illiquidity premium for the reference portfolio of fixed interest assets. The illiquidity premium included in the discount rate as at 
31 December 2024 was 39bps (2023: 47bps). The assumed investment returns are consistent with the discount rates applied to 
the cash flows. The volatility of investment returns is set with reference to implied volatility data on traded market instruments, 
where available, or on a best estimate basis where not.
The unit-linked contracts are considered to be highly liquid as they can be surrendered at any time by the policyholder for a 
surrender value which is the value of the units less any surrender charge. Therefore the cash flows are discounted using rates 
derived from the risk-free yield curve without addition of an illiquidity premium. The assumed unit fund growth rates are consistent 
with the discount rates applied to the cash flows.
For non-profit annuity contracts, the illiquidity premium is derived from the yield of a reference portfolio of assets which is adjusted 
to eliminate any factors that are not relevant to the annuity contracts. The implied illiquidity premium at 31 December 2024 was 
149bps (2023: 168bps) for shareholder-backed annuities and 143bps (2023: 161bps) for annuities in the With-Profits Fund. There is 
no requirement to adjust the yield curve for any differences in the liquidity characteristics of the insurance contracts and the 
reference portfolio. The reference portfolios chosen for in-force annuities are the assigned portfolios used to determine the 
Solvency II matching adjustment. These are considered to be suitable as reference portfolios for IFRS 17 reporting because their 
objective is to closely match the liability cash flows and there is strong governance around their management. The discount rates at 
the inception of each contract are based on the yields within a reference portfolio of assets which the Group expects to acquire to 
back the portfolio of new insurance contracts (the ‘target portfolio’). A weighted average of these discount rate curves is 
determined for the purpose of locking-in and calculating movements in the CSM relating to each group of contracts. The point of 
sale discount rate curves are weighted by the premiums in each group. On subsequent measurement of the fulfilment cash flows 
the yield at the valuation date on the reference portfolio is adjusted, where necessary, in respect of new contracts incepting in the 
period to allow for a period of transition from the actual asset holdings to the target portfolio. Typically, this period of transition can 
be up to 12 months but may be dependent on the volume of new business. For the Value Share transaction written in 2024 the 
period of transition can be up to 24 months.
The largest adjustment made to reference portfolio yield is in relation to credit risk. IFRS 17 is not prescriptive as to how the 
adjustment for credit risk should be determined other than that it should reflect market risk premiums for credit risk. The credit risk 
allowance comprises an amount for long-term best estimate defaults and downgrades, a provision for credit risk premium and, 
where appropriate, an additional short-term overlay to reflect the prospective outlook for experience over the coming period, 
including uncertainty in the outlook. It incorporates allowances for expected and unexpected credit events, including internal and 
external views on the outlook for credit risk, and considers the relationship between credit risk and yield spreads. The allowance 
for credit risk within the discount rate for shareholder-backed annuities as at 31 December 2024 was 53bps (2023: 56bps). The 
allowance for credit risk within the discount rate for annuities in the With-Profits Fund as at 31 December 2024 was 56bps (2023: 
57bps). 
The derivation of the discount rates include consideration of any potential future legislative change in respect of residential ground 
rents (further explained in Note 31.8.1) and the resulting impact on the portfolio yield.
The derivation of the discount rates for the Value Share BPA insurance contract is as described above. The derivation of the 
discount rates for the Value Share reinsurance arrangement is as described above except that the reference portfolio of assets is 
the pool of assets that backs the Value Share BPA liabilities.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
256

24 Insurance liabilities (continued)
24.2 Determination of insurance, investment with DPF and reinsurance contract balances for different components of 
business (continued)
24.2.1 Discount rates (continued)
The tables below show the discount rates used as at 31 December 2024 and 31 December 2023.
Discount rates as at 31 December 2024
1 year
5 years
10 years
15 years
20 years
25 years
30 years
With-profits contracts
 4.85% 
 4.43% 
 4.46% 
 4.62% 
 4.70% 
 4.69% 
 4.62% 
Unit-linked contracts
 4.46% 
 4.04% 
 4.07% 
 4.23% 
 4.30% 
 4.30% 
 4.23% 
Non-profit annuities – shareholder-backed
 5.95% 
 5.53% 
 5.56% 
 5.72% 
 5.79% 
 5.79% 
 5.72% 
Non-profit annuities – in the With-Profits Fund
 5.89% 
 5.47% 
 5.50% 
 5.66% 
 5.73% 
 5.72% 
 5.66% 
Discount rates as at 31 December 2023
1 year
5 years
10 years
15 years
20 years
25 years
30 years
With-profits contracts
 5.20% 
 3.82% 
 3.75% 
 3.86% 
 3.90% 
 3.88% 
 3.82% 
Unit-linked contracts
 4.74% 
 3.35% 
 3.28% 
 3.40% 
 3.43% 
 3.41% 
 3.35% 
Non-profit annuities – shareholder-backed
 6.41% 
 5.03% 
 4.96% 
 5.08% 
 5.11% 
 5.09% 
 5.03% 
Non-profit annuities – in the With-Profits Fund
 6.34% 
 4.96% 
 4.89% 
 5.00% 
 5.04% 
 5.02% 
 4.96% 
The tables below show the credit risk allowances for annuity business as at 31 December 2024 and 31 December 2023.
Credit risk allowances as at 31 December 2024
Shareholder-backed annuities
Annuities in the With-Profits Fund
Credit risk allowance
53 bps
56 bps
Credit risk allowance as proportion of spread over swaps
 25.67% 
 25.56% 
Net of reinsurance credit reserve (£m)
454
157
Credit risk allowances as at 31 December 2023
Shareholder-backed annuities
Annuities in the With-Profits Fund
Credit risk allowance
56 bps
57 bps
Credit risk allowance as proportion of spread over swaps
 24.57% 
 24.73% 
Net of reinsurance credit reserve (£m)
516
199
24.2.2 Persistency and expense assumptions
The table below summarises the range of lapse rate assumptions used as at 31 December 2024 and 31 December 2023. 
These exclude assumptions related to retirement rates for pension contracts, which may be as high as 100% at certain ages.
Lapse rate assumptions
31 December 2024
31 December 2023
With-profits contracts
0% - 30%
0% - 30%
Unit-linked contracts
0% - 16%
0% - 16%
Non-profit annuities – shareholder-backed
N/A
N/A
Non-profit annuities – in the With-Profits Fund
N/A
N/A
The table below summarises the range of maintenance expense assumptions used as at 31 December 2024 and 
31 December 2023, before allowance for future inflationary increases. 
Maintenance expense assumptions (per policy)
31 December 2024
31 December 2023
 £ pa
 £ pa
With-profits contracts
8 - 199
7 - 239
Unit-linked contracts
i
44 - 186
43 - 239
Non-profit annuities – shareholder-backed
36 - 68
35 - 57
Non-profit annuities – in the With-Profits Fund
37
36
i
For Prudential International Assurance plc, maintenance expenses assumptions are modelled as a percentage of assets under management and not 
included in the range for 31 December 2024. For 31 December 2024, the range was 0.12% - 0.13% of assets under management.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
257

24 Insurance liabilities (continued)
24.2 Determination of insurance, investment with DPF and reinsurance contract balances for different components of 
business (continued)
24.2.3 Risk adjustment
Risk adjustment for non-financial risk
The risk adjustment for non-financial risk is determined as the increase in the discounted value of the future cash flows derived 
from non-financial assumptions set at the target confidence level instead of unbiased non-financial assumptions. The table below 
shows the confidence level used to determine the risk adjustment for with-profits contracts, unit-linked contracts, annuities and 
other long-term business:
As at 31 December
 
2024  
2023 
Confidence level (percentile of the Group’s one year risk distributions)
75th
75th
Confidence level (percentile of the risk distributions over the remaining lifetime)
60th
60th
24.2.4 With-profits business
The With-Profits Fund mainly contains with-profits contracts but also contains some non-profit business (annuities, unit-linked, 
and term assurances). 
The with-profits contracts are a combination of insurance contracts, investment contracts with discretionary participation features 
(DPF) and investment contracts without DPF. The investment contracts without DPF are within the scope of IFRS 9 and are 
presented in Note 25.
For the with-profits contracts the insurance contract liability is the sum of the liability for incurred claims and the liability for 
remaining coverage, which comprises: 
– the fair value of the underlying items for in-force contracts, ie the value of the asset shares and the expected future additions to 
asset shares, plus the present value of future costs less charges;
– the allowance for ‘mutualisation’ on in-force business;
– the risk adjustment for non-financial risk;
– the CSM; and
– the historical allowance for ‘mutualisation’ (based on the underlying items for the additional amounts expected to be paid to 
current or future policyholders).
These items are described further below.
Future costs less charges
The future costs include a market-consistent valuation of the costs of guarantees, options and smoothing and this amount is 
determined using stochastic modelling techniques. The main assumptions used to value the future costs less charges are listed 
below:
– assumptions relating to persistency (see Note 24.2.2) and the take-up of options offered on certain with-profits contracts are set 
based on the results of the most recent experience analysis looking at the experience over recent years of the relevant business, 
and supplemented by expert judgement within the business. In line with legislative changes, including pension freedoms, the 
Group expects all policyholders of pension contracts to choose alternative post-vesting options;
– management actions under which the With-Profits Fund is managed in different scenarios. During 2024 the modelling of the 
fund has been fully reviewed and updated. As part of the rebuild, changes have been made to the modelling of policyholder 
taxation within prospective investment returns with other less significant changes in relation to Insurance contract liabilities. The 
impact is a reduction in CSM of £106m offset by an increase in present value of future cashflows, with no overall impact on 
Insurance contract liabilities;
– maintenance and, for some classes of business, termination expense assumptions are expressed as per policy amounts (see 
Note 24.2.2). They are set based on forecast expense levels, including an allowance for ongoing investment management 
expenses, and are allocated between entities and product groups in accordance with the Group’s internal cost allocation model. 
They reflect the costs incurred by the Group which may differ from the internal charges to companies within the Group;
– expense inflation assumptions are set consistent with the economic basis and based on the inflation swap spot curve;
– the contract liabilities for with-profits business also require assumptions for mortality. These are set based on the results of 
recent experience analysis. Mortality experience over 2020 and 2021 was significantly higher than previous years as a result of 
the COVID-19 pandemic. In line with broader industry approach, no weight has been given to pandemic experience; and
– future investment return assumptions and discount rates are set at a risk-free yield curve plus an illiquidity premium (as set out in 
Notes 1.5 and 24.2.1).
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
258

24 Insurance liabilities (continued)
24.2 Determination of insurance, investment with DPF and reinsurance contract balances for different components of 
business (continued)
24.2.4 With-profits business (continued)
Allowances for mutualisation
The allowance for mutualisation on in-force business is the policyholders’ share, which is assumed to be 90% (consistent with the 
division of profits permitted by the Articles of Association), of the expected future surpluses arising from with-profits contracts, 
which are determined as:
– the discounted value of the amounts that will be charged to policies;
– less: the discounted value of future shareholder transfers, gross of tax;
– less: the discounted value of other costs directly attributable to the group of insurance contracts; and
– less: the amount of any additional tax attributable to the above items.
The allowance for mutualisation on in-force business is included in the liabilities of the groups of insurance contracts.
The historical allowance for mutualisation is the policyholders’ share of the surpluses that have arisen in the past, which are 
determined as the policyholders’ share of the fair value of the underlying items for the additional amounts expected to be paid to 
current or future policyholders less, if required, an allowance for any further tax balances that should be apportioned between 
policyholders and shareholders. The policyholders’ share is assessed on a prospective basis and is assumed to be 90%, consistent 
with the division of profits permitted by the Articles of Association. The fair value of the underlying items reflects, among other 
things, the fair value of the non-profit contracts in the With-Profits Fund. The fair value is measured as the sum of the best estimate 
of the liability, determined using a discounted cash flow technique and assumptions used for Solvency II reporting; and the 
compensation a market participant would require for taking on the obligation, over and above the best estimate liability, 
determined using a cost of capital approach.
The historical allowance for mutualisation is separate from the liabilities of the groups of insurance contracts (in accordance with 
IFRS 17 paragraph B71) and the Group has chosen to present this as part of the liability for remaining coverage.
With-profits options and guarantees
Certain policies written in the Group’s With-Profits Fund give potentially valuable guarantees to policyholders, or options to change 
policy benefits which can be exercised at the policyholders’ discretion. 
Most with-profits contracts give a guaranteed minimum payment on a specified date or range of dates or on death if before that 
date or dates. For pensions products, the specified date is the policyholder’s chosen retirement date or a range of dates around 
that date. For endowment contracts, guarantees apply at the maturity date of the contract. For with-profits bonds it is often a 
specified anniversary of commencement, in some cases with further dates thereafter.
The main types of options and guarantees offered for with-profits contracts are as follows: 
– for conventional with-profits contracts, including endowment assurance contracts and whole of-life assurance contracts, 
payouts are guaranteed at the sum assured together with any declared regular bonus;
– conventional with-profits deferred annuity contracts have a basic annuity per annum to which bonuses are added. At maturity, 
the cash claim value will reflect the current cost of providing the deferred annuity. Regular bonuses when added to with-profits 
contracts usually increase the guaranteed amount;
– for unitised with-profits contracts and cash accumulation contracts the guaranteed payout is the initial investment (adjusted for 
any withdrawals, where appropriate), less charges, plus any regular bonuses declared. If benefits are taken at a date other than 
when the guarantee applies, a market value reduction may be applied to reflect the difference between the accumulated value of 
the units and the market value of the underlying assets;
– for certain unitised with-profits contracts and cash accumulation contracts, policyholders have the option to defer their 
retirement date when they reach maturity, and the terminal bonus granted at that point is guaranteed;
– for with-profits annuity contracts, there is a guaranteed minimum annuity payment below which benefit payments cannot fall 
over the lifetime of the policies; and
– certain pensions products have guaranteed annuity options at retirement, where the policyholder has the option to take the 
benefit in the form of an annuity at a guaranteed conversion rate.
CSM
The Variable Fee Approach (VFA) is used to measure the CSM for with-profits business.
For contracts that provide both insurance coverage and investment-related services the amount of the services provided in any 
given period is measured as the greater of the asset shares and the amounts payable on death during that period.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
259

24 Insurance liabilities (continued)
24.2 Determination of insurance, investment with DPF and reinsurance contract balances for different components of 
business (continued)
24.2.5 Unit-linked business
Only unit-linked contracts that transfer significant insurance risk are within the scope of IFRS 17. For these contracts the insurance 
contract liability is the sum of the liability for incurred claims and the liability for remaining coverage, which comprises: 
– the fair value of the underlying items, ie the value of the unit funds, plus the present value of future costs less charges;
– the risk adjustment for non-financial risk; and
– the CSM.
Future cash flows
The present value of future costs less charges is determined using best estimate assumptions for the non-financial risks of 
mortality, on a basis that is appropriate for the policyholder profile, expenses and persistency (see Note 24.2.2). The assumed unit 
fund growth rates are consistent with the discount rates applied to the cash flows (see Note 24.2.1). 
Certain parts of the unit-linked business are reinsured externally by way of fund reinsurance. Where this is the case, the fair value 
of the underlying asset and liability is equal to the unit value obligation.
CSM
The VFA is used to measure the CSM for unit-linked business.
The amount of the services provided in any given period is measured as the greater of the unit funds and the amounts payable on 
death during that period.
24.2.6 Annuities and other long-term business
The majority of the policyholder liabilities in the ‘annuities and other long-term business’ component relate to annuity contracts, for 
which some of the risk has been reinsured to external third parties. The annuity insurance contract liabilities are calculated as the 
sum of the liability for incurred claims and the liability for remaining coverage, which comprises:
– the expected value of future annuity payments and expenses;
– the risk adjustment for non-financial risk; and
– the CSM.
Future cash flows
The key assumptions used to value the future cash flows for annuity contracts, both insurance contracts issued and reinsurance 
contracts held, are described below.
Mortality
Mortality assumptions for annuity business are set in light of recent population and internal experience, with an allowance for 
expected future mortality improvements. Given the long-term nature of annuity business, annuitant mortality remains a significant 
assumption in determining insurance liabilities. The assumptions used reference recent England & Wales population mortality data, 
consistent with the CMI mortality projections model with specific risk factors applied on a per policy basis to reflect the features of 
the Group’s portfolio. 
An increase in mortality rates was observed over 2020 and 2021 due to the COVID-19 pandemic, however over 2022 and 2023 
rates were observed to be more consistent with pre-pandemic levels. There remains significant uncertainty following the 
pandemic and the longer-term implications for mortality rates among the annuitant population will continue to be monitored by the 
Group. 
For current mortality, the longevity model has been recalibrated to account for updated population data following the 2021 Census 
and to include mortality experience data from 2022 and 2023, while continuing to place zero weight on 2020 and 2021 data. This 
has resulted in a slight weakening of assumptions and a reduction in future cash outflows.
The mortality improvements assumption was fully reviewed in 2022 following the COVID-19 pandemic and drivers which could 
impact future mortality have been continually monitored. Best-estimate assumptions have been updated for 2024 to reflect new 
data and information on the key drivers of changes in future mortality. This update results in lower levels of future improvements 
than the previous year and a reduction in future cash outflows.
The 2024 mortality improvements assumption is expressed in terms of the CMI 2022 model, updated from the CMI 2021 used in 
2023. Zero weight has been given to 2020 and 2021 experience, in line with the broader industry approach, however some 
allowance has been made for 2022 data (15% in line with the CMI model calibration) as 2022 mortality is likely to be partially 
reflective of future mortality. 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
260

24 Insurance liabilities (continued)
24.2 Determination of insurance, investment with DPF and reinsurance contract balances for different components of 
business (continued)
24.2.6 Annuities and other long-term business (continued)
The mortality improvement assumptions used are summarised in the table below, with all other assumptions reflecting the core 
CMI projection:
Period ended
Model version
i, ii
Long-term improvement rate
iii
Smoothing parameter (Sk)
iv
31 December 2024
CMI 2022
For males: 1.60% pa
For females: 1.60% pa
For males: 7.25
For females: 7.25
31 December 2023
CMI 2021
For males: 1.60% pa
For females: 1.60% pa
For males: 7.25
For females: 7.75
i
A parameter in the model to reflect socio-economic differences between the portfolio and population experience is also utilised. This adjusts initial 
mortality improvement rates, varying by age and gender. This is unchanged at all ages relative to 31 December 2024. 
ii
The weighting parameter has been set at 15% at 31 December 2024. This parameter does not apply to the CMI 2021 model used at 31 December 2023.
iii
The tapering of improvements to zero is set to occur between ages 90-110 at 31 December 2024 which is unchanged from 31 December 2023.
iv
The smoothing parameter controls the amount of smoothing by calendar year when determining the level of initial mortality improvements.
The mortality assumptions for in-force vested annuities also cover annuities in deferment.
Discount rates
See Note 24.2.1. The same approach is also used to derive the discount rates applied to reinsurance cash flows.
Expenses
Maintenance expense assumptions are expressed as per policy amounts (see Note 24.2.2). They are set based on forecast 
expense levels, including an allowance for ongoing investment management expenses and are allocated between entities and 
product groups in accordance with the Group’s internal cost allocation model. They reflect the costs incurred by the Group which 
may differ from the internal charges to companies within the Group. Expense inflation assumptions are set consistent with the 
economic basis and based on the inflation swap spot curve. These assumptions therefore take recent increases in inflation into 
account, and allow for the market-driven long-term view of future inflation. Increases in costs that are expected to follow an 
inflation index are considered by the Group to relate to financial risk.
Value Share reinsurance cash flows
Payments made to or received from the reinsurer are dependent on the relationship between the value of the assets backing the 
BPA liabilities and the value of the liabilities determined in accordance with a specified basis. These cash flows are estimated by 
projecting the assets and liabilities and comparing their values on the calculation dates prescribed in the reinsurance contract. The 
assumed investment returns on the assets are the same as the discount rates used for the Value Share reinsurance arrangement 
(see Note 24.2.1).
CSM
The General Measurement Model (GMM) is used to measure the CSM for annuities and other long-term business. For annuities in 
payment the amount of the services provided in any given period is the annualised amount of income.
24.3 Insurance, investment with DPF and reinsurance contract balances 
The following reconciliations show how the net carrying amounts of insurance, investment with DPF and reinsurance contracts in 
each group of insurance contracts issued, and reinsurance contracts held, changed during the year as a result of cash flows and 
amounts recognised in the statement of profit or loss. 
For insurance contracts issued and reinsurance contracts held, tables are presented that analyse changes in the estimates of 
the present value of future cash flows, the risk adjustment for non-financial risk and the CSM and separate tables that analyse 
movements in the liabilities for remaining coverage and liabilities for incurred claims, reconciling these movements to the line items 
in the statement of profit or loss.
For insurance contracts issued, these analysis tables are then presented for each line of business. For reinsurance contracts held 
98% (2023: 98%) relates to annuity and other long-term business contracts and so separate tables for each line of business are not 
presented. 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
261

24 Insurance liabilities (continued)
24.3 Insurance, investment with DPF and reinsurance contract balances (continued)
24.3.1 Total insurance contract liabilities
Insurance contracts
Analysis by remaining coverage and incurred claims
2024
2023
Liabilities for remaining 
coverage
Liabilities for remaining 
coverage
Excluding 
loss 
component
Loss 
component
Liabilities 
for incurred 
claims
Total
Excluding 
loss 
component
Loss 
component
Liabilities 
for incurred 
claims
Total
For the year ended 31 December
£m
£m
£m
£m
£m
£m
£m
£m
Opening insurance contract liabilities
 141,007  
80  
1,048  142,135 
 140,841  
106  
1,029  141,976 
Opening insurance contract assets
 
(50)  
—  
6  
(44) 
 
(43)  
—  
4  
(39) 
Net opening balance
 140,957  
80  
1,054  142,091 
 140,798  
106  
1,033  141,937 
Insurance revenue
Contracts under the modified 
retrospective transition approach
 
(692)  
—  
—  
(692) 
 
(337)  
—  
—  
(337) 
Contracts under the fair value transition 
approach
 
(3,216)  
—  
—  
(3,216) 
 
(3,239)  
—  
—  
(3,239) 
New contracts and contracts under the 
fully retrospective transition approach
 
(187)  
—  
—  
(187) 
 
(311)  
—  
—  
(311) 
 (4,095)  
—  
—  (4,095) 
 
(3,887)  
—  
—  
(3,887) 
Insurance service expenses
Incurred claims and other insurance 
service expenses
 
—  
(5)  
2,862  
2,857 
 
—  
(7)  
2,859  
2,852 
Amortisation of insurance acquisition 
cash flows
 
73  
—  
—  
73 
 
56  
—  
—  
56 
Adjustments to liability for incurred 
claims
 
—  
—  
3  
3 
 
—  
—  
(54)  
(54) 
Losses and reversals of losses on 
onerous contracts
 
—  
38  
—  
38 
 
—  
(20)  
—  
(20) 
 
73  
33  
2,865  
2,971 
 
56  
(27)  
2,805  
2,834 
Insurance service result
 (4,022)  
33  
2,865  
(1,124) 
 
(3,831)  
(27)  
2,805  
(1,053) 
Finance expense/(income) from 
insurance contracts issued
 
8,432  
(6)  
—  
8,426 
 
7,329  
1  
(12)  
7,318 
Total changes in income statement
 
4,410  
27  
2,865  
7,302 
 
3,498  
(26)  
2,793  
6,265 
Investment components and premium 
refunds
 (12,023)  
—  12,023  
— 
 (10,924)  
—  10,924  
— 
Cash flows
Premiums received
 
6,988  
—  
—  
6,988 
 
7,748  
—  
—  
7,748 
Incurred claims paid and other 
insurance service expenses paid 
including investment component
 
—  
—  (14,991)  (14,991) 
 
—  
—  (13,696)  (13,696) 
Insurance acquisition cash flows
 
(165)  
—  
—  
(165) 
 
(163)  
—  
—  
(163) 
Total cash flows
 
6,823  
—  (14,991)  
(8,168) 
 
7,585  
—  (13,696)  
(6,111) 
Net closing balance
 140,167  
107  
951  141,225 
 140,957  
80  
1,054  142,091 
Closing insurance contract liabilities
 140,213  
107  
944  141,264 
 141,007  
80  
1,048  142,135 
Closing insurance contract assets
 
(46)  
—  
7  
(39) 
 
(50)  
—  
6  
(44) 
Net closing balance
 140,167  
107  
951  141,225 
 140,957  
80  
1,054  142,091 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
262

24 Insurance liabilities (continued)
24.3 Insurance, investment with DPF and reinsurance contract balances (continued)
24.3.1 Total insurance contract liabilities (continued)
Insurance contracts
Analysis by measurement component 
2024
Contractual service margin
Estimates 
of present 
value of 
future cash 
flows
Risk 
adjustment 
for non-
financial 
risk
Contracts 
under 
modified 
retrospective 
transition 
approach
Contracts 
under the 
fair value 
transition 
approach
Other 
contracts
Total 
CSM
Total
For the year ended 31 December
£m
£m
£m
£m
£m
£m
£m
Opening insurance contract liabilities
 135,738  
632  
1,747  
3,609  
409  5,765  142,135 
Opening insurance contract assets
 
(93)  
4  
—  
12  
33  
45  
(44) 
Net opening balance
 135,645  
636  
1,747  
3,621  
442  5,810  142,091 
Changes that relate to current services
CSM recognised in profit or loss for the services 
provided
 
—  
—  
(241)  
(441)  
(63)  
(745)  
(745) 
Change in the risk adjustment for non-financial risk for 
the risk expired
 
—  
(62)  
—  
—  
—  
—  
(62) 
Revenue recognised for incurred policyholder tax
 
(360)  
—  
—  
—  
—  
—  
(360) 
Experience adjustments
 
3  
—  
—  
—  
—  
—  
3 
 
(357)  
(62)  
(241)  
(441)  
(63)  
(745)  (1,164) 
Changes that relate to future services
Contracts initially recognised in the period
 
(186)  
31  
—  
—  
155  
155  
— 
Changes in estimates reflected in the CSM
 
(897)  
(19)  
289  
582  
45  
916  
— 
Changes in estimates that result in onerous contract 
losses or reversal of those losses
 
39  
(2)  
—  
—  
—  
—  
37 
 (1,044)  
10  
289  
582  
200  1,071  
37 
Changes that relate to past services
Adjustments to liabilities for incurred claims
 
3  
—  
—  
—  
—  
—  
3 
 
3  
—  
—  
—  
—  
—  
3 
Insurance service result
 (1,398)  
(52)  
48  
141  
137  
326  
(1,124) 
Finance expense/(income) from insurance contracts 
issued
 
8,043  
33  
113  
195  
42  
350  
8,426 
Total changes in income statement
 
6,645  
(19)  
161  
336  
179  
676  
7,302 
Cash flows
Premiums received
 
6,988  
—  
—  
—  
—  
—  
6,988 
Incurred claims paid and other insurance service 
expenses paid including investment component
 (14,991)  
—  
—  
—  
—  
—  (14,991) 
Insurance acquisition cash flows
 
(165)  
—  
—  
—  
—  
—  
(165) 
Total cash flows
 (8,168)  
—  
—  
—  
—  
—  (8,168) 
Net closing balance
 134,122  
617  
1,908  
3,957  
621  6,486  141,225 
Closing insurance contract liabilities
 134,216  
613  
1,908  
3,943  
584  6,435  141,264 
Closing insurance contract assets
 
(94)  
4  
—  
14  
37  
51  
(39) 
Net closing balance
 134,122  
617  
1,908  
3,957  
621  6,486  141,225 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
263

24 Insurance liabilities (continued)
24.3 Insurance, investment with DPF and reinsurance contract balances (continued)
24.3.1 Total insurance contract liabilities (continued)
Insurance contracts (continued)
Analysis by measurement component (continued)
2023
Contractual service margin
Estimates 
of present 
value of 
future cash 
flows
Risk 
adjustment 
for non-
financial 
risk
Contracts under 
modified 
retrospective 
transition 
approach
Contracts 
under the 
fair value 
transition 
approach
Other 
contracts
Total CSM
Total
For the year ended 31 December
£m
£m
£m
£m
£m
£m
£m
Opening insurance contract liabilities
 135,373  
624  
2,041  3,694  
244  
5,979  141,976 
Opening insurance contract assets
 
(76)  
3  
—  
11  
23  
34  
(39) 
Net opening balance
 135,297  
627  
2,041  3,705  
267  
6,013  141,937 
Changes that relate to current services
CSM recognised in profit or loss for the services 
provided
 
—  
—  
(221)  
(383)  
(45)  
(649)  
(649) 
Change in the risk adjustment for non-financial risk 
for the risk expired
 
—  
(57)  
—  
—  
—  
—  
(57) 
Revenue recognised for incurred policyholder tax
 
(255)  
—  
—  
—  
—  
—  
(255) 
Experience adjustments
 
(18)  
—  
—  
—  
—  
—  
(18) 
 
(273)  
(57)  
(221)  
(383)  
(45)  
(649)  
(979) 
Changes that relate to future services
Contracts initially recognised in the period
 
(181)  
16  
—  
—  
165  
165  
— 
Changes in estimates reflected in the CSM
 
46  
31  
(194)  
93  
24  
(77)  
— 
Changes in estimates that result in onerous contract 
losses or reversal of those losses
 
(20)  
—  
—  
—  
—  
—  
(20) 
 
(155)  
47  
(194)  
93  
189  
88  
(20) 
Changes that relate to past services
Adjustments to liabilities for incurred claims
 
(54)  
—  
—  
—  
—  
—  
(54) 
 
(54)  
—  
—  
—  
—  
—  
(54) 
Insurance service result
 
(482)  
(10)  
(415)  
(290)  
144  
(561)  
(1,053) 
Finance expense/(income) from insurance contracts 
issued
i
 
6,941  
19  
121  
206  
31  
358  
7,318 
Total changes in income statement
 
6,459  
9  
(294)  
(84)  
175  
(203)  
6,265 
Cash flows
Premiums received
 
7,748  
—  
—  
—  
—  
—  
7,748 
Incurred claims paid and other insurance service 
expenses paid including investment component
 (13,696)  
—  
—  
—  
—  
—  (13,696) 
Insurance acquisition cash flows
 
(163)  
—  
—  
—  
—  
—  
(163) 
Total cash flows
 
(6,111)  
—  
—  
—  
—  
—  
(6,111) 
Net closing balance
 135,645  
636  
1,747  3,621  
442  
5,810  142,091 
Closing insurance contract liabilities
 135,738  
632  
1,747  3,609  
409  
5,765  142,135 
Closing insurance contract assets
 
(93)  
4  
—  
12  
33  
45  
(44) 
Net closing balance
 135,645  
636  
1,747  3,621  
442  
5,810  142,091 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
264

24 Insurance liabilities (continued)
24.3 Insurance, investment with DPF and reinsurance contract balances (continued)
24.3.1 Total insurance contract liabilities (continued)
Reinsurance contracts 
Analysis by remaining coverage and incurred claims
2024
2023
Assets for remaining 
coverage 
Assets for remaining 
coverage
Excluding 
loss recovery 
component
Loss 
recovery 
component
Recoverable 
for incurred 
claims
Total
Excluding 
loss recovery 
component
Loss 
recovery 
component
Recoverable 
for incurred 
claims
Total
For the year ended 31 December
£m
£m
£m
£m
£m
£m
£m
£m
Opening reinsurance contract liabilities
 
369  
—  
(12)  
357 
 
363  
—  
(15)  
348 
Opening reinsurance contract assets
 
(999)  
(41)  
(59)  (1,099)  
(931)  
(52)  
(99)  (1,082) 
Net opening balance
 
(630)  
(41)  
(71)  
(742)  
(568)  
(52)  
(114)  
(734) 
Net expenses from reinsurance 
contracts held
Allocation of reinsurance premiums 
paid
 
516  
—  
—  
516 
 
493  
—  
—  
493 
Amounts recoverable from 
reinsurers:
Recoveries of incurred claims and 
other insurance service expenses
 
—  
—  
(466)  
(466)  
—  
—  
(463)  
(463) 
Recoveries and reversals of recoveries 
of losses on onerous underlying 
contracts
 
—  
(19)  
—  
(19)  
—  
11  
—  
11 
Adjustments to assets for incurred 
claims
 
—  
—  
(3)  
(3)  
—  
—  
54  
54 
 
—  
(19)  
(469)  
(488)  
—  
11  
(409)  
(398) 
Effect of changes in the risk of 
reinsurers non-performance
 
—  
—  
—  
— 
 
—  
—  
—  
— 
 
516  
(19)  
(469)  
28 
 
493  
11  
(409)  
95 
Finance expenses/(income) from 
reinsurance contracts held
 
10  
—  
—  
10 
 
(39)  
—  
—  
(39) 
Total changes in income statement
 
526  
(19)  
(469)  
38 
 
454  
11  
(409)  
56 
Cash flows
Premiums and similar expenses paid
 
(528)  
—  
—  
(528)  
(516)  
—  
—  
(516) 
Amounts recovered
 
—  
—  
469  
469 
 
—  
—  
452  
452 
Total cash flows
 
(528)  
—  
469  
(59)  
(516)  
—  
452  
(64) 
Net closing balance
 
(632)  
(60)  
(71)  
(763)  
(630)  
(41)  
(71)  
(742) 
Closing reinsurance contract liabilities
 
290  
—  
(10)  
280 
 
369  
—  
(12)  
357 
Closing reinsurance contract assets
 
(922)  
(60)  
(61)  (1,043)  
(999)  
(41)  
(59)  (1,099) 
Net closing balance
 
(632)  
(60)  
(71)  
(763)  
(630)  
(41)  
(71)  
(742) 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
265

24 Insurance liabilities (continued)
24.3 Insurance, investment with DPF and reinsurance contract balances (continued)
24.3.1 Total insurance contract liabilities (continued)
Reinsurance contracts (continued)
Analysis by measurement component
2024
Contractual service margin
Estimates 
of present 
value of 
future cash 
flows
Risk 
adjustment 
for non-
financial 
risk
Contracts under 
modified 
retrospective 
transition 
approach
Contracts 
under the 
fair value 
transition 
approach
Other 
contracts
Total CSM
Total
For the year ended 31 December
£m
£m
£m
£m
£m
£m
£m
Opening reinsurance contract liabilities
 
581  
(94)  
—  
(129)  
(1)  
(130)  
357 
Opening reinsurance contract assets
 
(847)  
(55)  
(5)  
(8)  
(184)  
(197)  (1,099) 
Net opening balance
 
(266)  
(149)  
(5)  
(137)  
(185)  
(327)  
(742) 
Changes that relate to current services
CSM recognised in profit or loss for the services 
received
 
—  
—  
—  
22  
6  
28  
28 
Change in the risk adjustment for non-financial risk 
for the risk expired
 
—  
14  
—  
—  
—  
—  
14 
Experience adjustments
 
14  
—  
—  
—  
—  
—  
14 
 
14  
14  
—  
22  
6  
28  
56 
Changes that relate to future services
Contracts initially recognised in the period
 
26  
(11)  
—  
—  
(15)  
(15)  
— 
Changes in estimates reflected in the CSM
 
125  
4  
—  
(125)  
(4)  
(129)  
— 
Changes in the fulfilment cash flows that do not 
adjust the CSM for the group of underlying contracts  
(25)  
—  
—  
—  
—  
—  
(25) 
 
126  
(7)  
—  
(125)  
(19)  
(144)  
(25) 
Changes that relate to past services
Asset for incurred claims
 
(3)  
—  
—  
—  
—  
—  
(3) 
 
(3)  
—  
—  
—  
—  
—  
(3) 
Insurance service result
 
137  
7  
—  
(103)  
(13)  
(116)  
28 
Net finance income from reinsurance contracts
 
16  
4  
—  
(6)  
(4)  
(10)  
10 
Total changes in the income statement
 
153  
11  
—  
(109)  
(17)  
(126)  
38 
Cash flows
Premiums and similar expenses paid
 
(528)  
—  
—  
—  
—  
—  
(528) 
Amounts recovered
 
469  
—  
—  
—  
—  
—  
469 
Total cash flows
 
(59)  
—  
—  
—  
—  
—  
(59) 
Net closing balance
 
(172)  
(138)  
(5)  
(246)  
(202)  
(453)  
(763) 
Closing reinsurance contract liabilities
 
621  
(94)  
—  
(232)  
(15)  
(247)  
280 
Closing reinsurance contract assets
 
(793)  
(44)  
(5)  
(14)  
(187)  
(206)  
(1,043) 
Net closing balance
 
(172)  
(138)  
(5)  
(246)  
(202)  
(453)  
(763) 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
266

24 Insurance liabilities (continued)
24.3 Insurance, investment with DPF and reinsurance contract balances (continued)
24.3.1 Total insurance contract liabilities (continued)
Reinsurance contracts (continued)
Analysis by measurement component (continued)
2023
Contractual service margin
Estimates 
of present 
value of 
future cash 
flows
Risk 
adjustment 
for non-
financial 
risk
Contracts under 
modified 
retrospective 
transition 
approach
Contracts 
under the 
fair value 
transition 
approach
Other 
contracts
Total CSM
Total
For the year ended 31 December
£m
£m
£m
£m
£m
£m
£m
Opening reinsurance contract liabilities
 
567  
(95)  
—  
(123)  
(1)  
(124)  
348 
Opening reinsurance contract assets
 
(855)  
(54)  
(6)  
(5)  
(162)  
(173)  
(1,082) 
Net opening balance
 
(288)  
(149)  
(6)  
(128)  
(163)  
(297)  
(734) 
Changes that relate to current services
CSM recognised in profit or loss for the services 
received
 
—  
—  
1  
11  
4  
16  
16 
Change in the risk adjustment for non-financial risk 
for the risk expired
 
—  
10  
—  
—  
—  
—  
10 
Experience adjustments
 
4  
—  
—  
—  
—  
—  
4 
 
4  
10  
1  
11  
4  
16  
30 
Changes that relate to future services
Changes in estimates reflected in the CSM
 
44  
(4)  
—  
(17)  
(22)  
(39)  
1 
Changes in the fulfilment cash flows that do not 
adjust the CSM for the group of underlying contracts  
10  
—  
—  
—  
—  
—  
10 
 
54  
(4)  
—  
(17)  
(22)  
(39)  
11 
Changes that relate to past services
Asset for incurred claims
 
54  
—  
—  
—  
—  
—  
54 
 
54  
—  
—  
—  
—  
—  
54 
Insurance service result
 
112  
6  
1  
(6)  
(18)  
(23)  
95 
Net finance income from reinsurance contracts
 
(26)  
(6)  
—  
(3)  
(4)  
(7)  
(39) 
Total changes in the income statement
 
86  
—  
1  
(9)  
(22)  
(30)  
56 
Cash flows
Premiums and similar expenses paid
 
(516)  
—  
—  
—  
—  
—  
(516) 
Amounts recovered
 
452  
—  
—  
—  
—  
—  
452 
Total cash flows
 
(64)  
—  
—  
—  
—  
—  
(64) 
Net closing balance
 
(266)  
(149)  
(5)  
(137)  
(185)  
(327)  
(742) 
Closing reinsurance contract liabilities
 
581  
(94)  
—  
(129)  
(1)  
(130)  
357 
Closing reinsurance contract assets
 
(847)  
(55)  
(5)  
(8)  
(184)  
(197)  
(1,099) 
Net closing balance
 
(266)  
(149)  
(5)  
(137)  
(185)  
(327)  
(742) 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
267

24 Insurance liabilities (continued)
24.3 Insurance, investment with DPF and reinsurance contract balances (continued)
24.3.2 With-profits sub-funds
Insurance contracts
Analysis by remaining coverage and incurred claims
2024
2023
Liabilities for remaining 
coverage
Liabilities for remaining 
coverage
Excluding 
loss 
component 
and liability 
for incurred 
claims
Loss 
component
Liabilities 
for incurred 
claims
Total
Excluding 
loss 
component 
and liability 
for incurred 
claims
Loss 
component
Liabilities 
for incurred 
claims
Total
For the year ended 31 December
£m
£m
£m
£m
£m
£m
£m
£m
Opening insurance contract liabilities
 123,197  
11  
388  123,596 
 122,807  
7  
363  123,177 
Opening insurance contract assets
 
—  
—  
—  
— 
 
—  
—  
—  
— 
Net opening balance
 123,197  
11  
388  123,596 
 122,807  
7  
363  123,177 
Insurance revenue
Contracts under the modified 
retrospective transition approach
 
(686)  
—  
—  
(686) 
 
(331)  
—  
—  
(331) 
Contracts under the fair value transition 
approach
 
(1,866)  
—  
—  (1,866) 
 
(1,863)  
—  
—  
(1,863) 
New contracts and contracts under the 
fully retrospective transition approach
 
(63)  
—  
—  
(63) 
 
(213)  
—  
—  
(213) 
 
(2,615)  
—  
—  (2,615) 
 
(2,407)  
—  
—  (2,407) 
Insurance service expenses
Incurred claims and other insurance 
service expenses
 
—  
(1)  
1,630  
1,629 
 
—  
—  
1,597  
1,597 
Amortisation of insurance acquisition 
cash flows
 
43  
—  
—  
43 
 
26  
—  
—  
26 
Adjustments to liability for incurred 
claims
 
—  
—  
—  
— 
 
—  
—  
—  
— 
Losses and reversals of losses on 
onerous contracts
 
—  
(1)  
—  
(1) 
 
—  
4  
—  
4 
 
43  
(2)  
1,630  
1,671 
 
26  
4  
1,597  
1,627 
Insurance service result
 
(2,572)  
(2)  
1,630  
(944) 
 
(2,381)  
4  
1,597  
(780) 
Finance expense/(income) from 
insurance contracts issued
 
8,019  
—  
—  
8,019 
 
6,144  
—  
(12)  
6,132 
Total changes in income statement
 
5,447  
(2)  
1,630  
7,075 
 
3,763  
4  
1,585  
5,352 
Investment components and premium 
refunds
 (11,459)  
—  
11,459  
— 
 (10,391)  
—  
10,391  
— 
Cash flows
Premiums received
 
5,803  
—  
—  
5,803 
 
7,157  
—  
—  
7,157 
Incurred claims paid and other 
insurance service expenses paid 
including investment component
 
—  
—  (13,101)  (13,101) 
 
—  
—  
(11,951)  (11,951) 
Insurance acquisition cash flows
 
(129)  
—  
—  
(129) 
 
(139)  
—  
—  
(139) 
Total cash flows
 
5,674  
—  (13,101)  (7,427) 
 
7,018  
—  
(11,951)  (4,933) 
Net closing balance
 122,859  
9  
376  123,244 
 123,197  
11  
388  123,596 
Closing insurance contract liabilities
 122,859  
9  
376  123,244 
 123,197  
11  
388  123,596 
Closing insurance contract assets
 
—  
—  
—  
— 
 
—  
—  
—  
— 
Net closing balance
 122,859  
9  
376  123,244 
 123,197  
11  
388  123,596 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
268

24 Insurance liabilities (continued)
24.3 Insurance, investment with DPF and reinsurance contract balances (continued)
24.3.2 With-profits sub-funds (continued)
Insurance contracts (continued)
Analysis by measurement component 
2024
Contractual service margin
Estimates of 
present value 
of future cash 
flows
Risk 
adjustment for 
non-financial 
risk
Contracts 
under 
modified 
retrospective 
transition 
approach
Contracts 
under the fair 
value 
transition 
approach
Other 
contracts
Total CSM
Total
For the year ended 31 December
£m
£m
£m
£m
£m
£m
£m
Opening insurance contract liabilities
 
119,435  
222  
1,747  
1,877  
315  
3,939  123,596 
Opening insurance contract assets
 
—  
—  
—  
—  
—  
—  
— 
Net opening balance
 
119,435  
222  
1,747  
1,877  
315  
3,939  123,596 
Changes that relate to current services
CSM recognised in profit or loss for the 
services provided
 
—  
—  
(241)  
(277)  
(50)  
(568)  
(568) 
Change in the risk adjustment for non-
financial risk for the risk expired
 
—  
(25)  
—  
—  
—  
—  
(25) 
Revenue recognised for incurred 
policyholder tax
 
(356)  
—  
—  
—  
—  
—  
(356) 
Experience adjustments
 
6  
—  
—  
—  
—  
—  
6 
 
(350)  
(25)  
(241)  
(277)  
(50)  
(568)  
(943) 
Changes that relate to future services
Contracts initially recognised in the period  
(96)  
4  
—  
—  
92  
92  
— 
Changes in estimates reflected in the CSM  
(583)  
(12)  
289  
252  
54  
595  
— 
Changes in estimates that result in 
onerous contract losses or reversal of 
those losses
 
(1)  
—  
—  
—  
—  
—  
(1) 
 
(680)  
(8)  
289  
252  
146  
687  
(1) 
Changes that relate to past services
Adjustments to liabilities for incurred 
claims
 
—  
—  
—  
—  
—  
—  
— 
 
—  
—  
—  
—  
—  
—  
— 
Insurance service result
 
(1,030)  
(33)  
48  
(25)  
96  
119  
(944) 
Finance expense/(income) from insurance 
contracts issued
 
7,708  
29  
113  
138  
31  
282  
8,019 
Total changes in income statement
 
6,678  
(4)  
161  
113  
127  
401  
7,075 
Cash flows
Premiums received
 
5,803  
—  
—  
—  
—  
—  
5,803 
Incurred claims paid and other insurance 
service expenses paid including 
investment component
 
(13,101)  
—  
—  
—  
—  
—  (13,101) 
Insurance acquisition cash flows
 
(129)  
—  
—  
—  
—  
—  
(129) 
Total cash flows
 
(7,427)  
—  
—  
—  
—  
—  
(7,427) 
Net closing balance
 
118,686  
218  
1,908  
1,990  
442  
4,340  123,244 
Closing insurance contract liabilities
 
118,686  
218  
1,908  
1,990  
442  
4,340  123,244 
Closing insurance contract assets
 
—  
—  
—  
—  
—  
—  
— 
Net closing balance
 
118,686  
218  
1,908  
1,990  
442  
4,340  123,244 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
269

24 Insurance liabilities (continued)
24.3 Insurance, investment with DPF and reinsurance contract balances (continued)
24.3.2 With-profits sub-funds (continued)
Insurance contracts (continued)
Analysis by measurement component (continued)
2023
Contractual service margin
Estimates of 
present value 
of future cash 
flows
Risk 
adjustment for 
non-financial 
risk
Contracts 
under modified 
retrospective 
transition 
approach
Contracts 
under the fair 
value 
transition 
approach
Other 
contracts
Total CSM
Total
For the year ended 31 December
£m
£m
£m
£m
£m
£m
£m
Opening insurance contract liabilities
 
118,740  
221  
2,041  
1,986  
189  
4,216  123,177 
Opening insurance contract assets
 
—  
—  
—  
—  
—  
—  
— 
Net opening balance
 
118,740  
221  
2,041  
1,986  
189  
4,216  123,177 
Changes that relate to current services
CSM recognised in profit or loss for the 
services provided
 
—  
—  
(221)  
(244)  
(34)  
(499)  
(499) 
Change in the risk adjustment for non-
financial risk for the risk expired
 
—  
(24)  
—  
—  
—  
—  
(24) 
Revenue recognised for incurred 
policyholder tax
 
(249)  
—  
—  
—  
—  
—  
(249) 
Experience adjustments
 
(12)  
—  
—  
—  
—  
—  
(12) 
 
(261)  
(24)  
(221)  
(244)  
(34)  
(499)  
(784) 
Changes that relate to future services
Contracts initially recognised in the period  
(124)  
5  
—  
—  
119  
119  
— 
Changes in estimates reflected in the CSM
 
177  
19  
(194)  
(19)  
17  
(196)  
— 
Changes in estimates that result in onerous 
contract losses or reversal of those losses
 
4  
—  
—  
—  
—  
—  
4 
 
57  
24  
(194)  
(19)  
136  
(77)  
4 
Changes that relate to past services
Adjustments to liabilities for incurred 
claims
 
—  
—  
—  
—  
—  
—  
— 
 
—  
—  
—  
—  
—  
—  
— 
Insurance service result
 
(204)  
—  
(415)  
(263)  
102  
(576)  
(780) 
Finance expense/(income) from insurance 
contracts issued
 
5,832  
1  
121  
154  
24  
299  
6,132 
Total changes in income statement
 
5,628  
1  
(294)  
(109)  
126  
(277)  
5,352 
Cash flows
Premiums received
 
7,157  
—  
—  
—  
—  
—  
7,157 
Incurred claims paid and other 
insurance service expenses paid 
including investment component
 
(11,951)  
—  
—  
—  
—  
—  
(11,951) 
Insurance acquisition cash flows
 
(139)  
—  
—  
—  
—  
—  
(139) 
Total cash flows
 
(4,933)  
—  
—  
—  
—  
—  
(4,933) 
Net closing balance
 
119,435  
222  
1,747  
1,877  
315  
3,939  123,596 
Closing insurance contract liabilities
 
119,435  
222  
1,747  
1,877  
315  
3,939  123,596 
Closing insurance contract assets
 
—  
—  
—  
—  
—  
—  
— 
Net closing balance
 
119,435  
222  
1,747  
1,877  
315  
3,939  123,596 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
270

24 Insurance liabilities (continued)
24.3 Insurance, investment with DPF and reinsurance contract balances (continued)
24.3.3 Unit-linked liabilities
Insurance contracts 
Analysis by remaining coverage and incurred claims
2024
2023
Liabilities for remaining 
coverage
Liabilities for remaining 
coverage
Excluding 
loss 
component
Loss 
component
Liabilities 
for incurred 
claims
Total
Excluding 
loss 
component
Loss 
component
Liabilities for 
incurred 
claims
Total
For the year ended 31 December
£m
£m
£m
£m
£m
£m
£m
£m
Opening insurance contract liabilities  
3,909  
—  
495  
4,404 
 
4,139  
13  
446  
4,598 
Opening insurance contract assets  
—  
—  
—  
— 
 
—  
—  
—  
— 
Net opening balance
 
3,909  
—  
495  
4,404 
 
4,139  
13  
446  
4,598 
Insurance revenue
Contracts under the modified 
retrospective transition approach
 
—  
—  
—  
— 
 
—  
—  
—  
— 
Contracts under the fair value 
transition approach
 
(49)  
—  
—  
(49)  
(52)  
—  
—  
(52) 
New contracts and contracts 
under the fully retrospective 
transition approach
 
1  
—  
—  
1 
 
—  
—  
—  
— 
 
(48)  
—  
—  
(48)  
(52)  
—  
—  
(52) 
Insurance service expenses
Incurred claims and other 
insurance service expenses
 
—  
—  
52  
52 
 
—  
(2)  
66  
64 
Amortisation of insurance 
acquisition cash flows
 
(1)  
—  
—  
(1)  
1  
—  
—  
1 
Adjustments to liability for 
incurred claims
 
—  
—  
—  
— 
 
—  
—  
—  
— 
Losses and reversals of losses on 
onerous contracts
 
—  
(1)  
—  
(1)  
—  
(11)  
—  
(11) 
 
(1)  
(1)  
52  
50 
 
1  
(13)  
66  
54 
Insurance service result
 
(49)  
(1)  
52  
2 
 
(51)  
(13)  
66  
2 
Finance expense/(income) from 
insurance contracts issued
 
255  
—  
—  
255 
 
239  
—  
—  
239 
Total changes in income 
statement
 
206  
(1)  
52  
257 
 
188  
(13)  
66  
241 
Investment components and 
premium refunds
 
(489)  
—  
489  
— 
 
(456)  
—  
456  
— 
Cash flows
Premiums received
 
68  
—  
—  
68 
 
38  
—  
—  
38 
Incurred claims paid and other 
insurance service expenses paid 
including investment component
 
—  
—  
(621)  
(621)  
—  
—  
(473)  
(473) 
Insurance acquisition cash flows
 
—  
—  
—  
— 
 
—  
—  
—  
— 
Total cash flows
 
68  
—  
(621)  
(553)  
38  
—  
(473)  
(435) 
Net closing balance
 
3,694  
(1)  
415  
4,108 
 
3,909  
—  
495  
4,404 
Closing insurance contract liabilities  
3,694  
(1)  
415  
4,108 
 
3,909  
—  
495  
4,404 
Closing insurance contract assets
 
—  
—  
—  
— 
 
—  
—  
—  
— 
Net closing balance
 
3,694  
(1)  
415  
4,108 
 
3,909  
—  
495  
4,404 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
271

24 Insurance liabilities (continued)
24.3 Insurance, investment with DPF and reinsurance contract balances (continued)
24.3.3 Unit-linked liabilities (continued)
Insurance contracts (continued)
Analysis by measurement component
2024
Contractual service margin
Estimates of 
present value 
of future cash 
flows
Risk 
adjustment 
for non-
financial risk
Contracts 
under 
modified 
retrospective 
transition 
approach
Contracts 
under the fair 
value 
transition 
approach
Other 
contracts
Total CSM
Total
For the year ended 31 December
£m
£m
£m
£m
£m
£m
£m
Opening insurance contract liabilities
 
4,349  
6  
—  
49  
—  
49  
4,404 
Opening insurance contract assets
 
—  
—  
—  
—  
—  
—  
— 
Net opening balance
 
4,349  
6  
—  
49  
—  
49  
4,404 
Changes that relate to current 
services
CSM recognised in profit or loss for 
the services provided
 
—  
—  
—  
(8)  
—  
(8)  
(8) 
Change in the risk adjustment for non-
financial risk for the risk expired
 
—  
(1)  
—  
—  
—  
—  
(1) 
Revenue recognised for incurred 
policyholder tax
 
(4)  
—  
—  
—  
—  
—  
(4) 
Experience adjustments
 
17  
—  
—  
—  
—  
—  
17 
 
13  
(1)  
—  
(8)  
—  
(8)  
4 
Changes that relate to future 
services
Contracts initially recognised in the 
period
 
—  
—  
—  
—  
—  
—  
— 
Changes in estimates reflected in the 
CSM
 
(9)  
5  
—  
4  
—  
4  
— 
Changes in estimates that result in 
onerous contract losses or reversal of 
those losses
 
(2)  
—  
—  
—  
—  
—  
(2) 
 
(11)  
5  
—  
4  
—  
4  
(2) 
Changes that relate to past services
Adjustments to liabilities for incurred 
claims
 
—  
—  
—  
—  
—  
—  
— 
 
—  
—  
—  
—  
—  
—  
— 
Insurance service result
 
2  
4  
—  
(4)  
—  
(4)  
2 
Finance expense/(income) from 
insurance contracts issued
 
251  
2  
—  
2  
—  
2  
255 
Total changes in income statement
 
253  
6  
—  
(2)  
—  
(2)  
257 
Cash flows
Premiums received
 
68  
—  
—  
—  
—  
—  
68 
Incurred claims paid and other 
insurance service expenses paid 
including investment component
 
(621)  
—  
—  
—  
—  
—  
(621) 
Insurance acquisition cash flows
 
—  
—  
—  
—  
—  
—  
— 
Total cash flows
 
(553)  
—  
—  
—  
—  
—  
(553) 
Net closing balance
 
4,049  
12  
—  
47  
—  
47  
4,108 
Closing insurance contract liabilities
 
4,049  
12  
—  
47  
—  
47  
4,108 
Closing insurance contract assets
 
—  
—  
—  
—  
—  
—  
— 
Net closing balance
 
4,049  
12  
—  
47  
—  
47  
4,108 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
272

24 Insurance liabilities (continued)
24.3 Insurance, investment with DPF and reinsurance contract balances (continued)
24.3.3 Unit-linked liabilities (continued)
Insurance contracts (continued)
Analysis by measurement component (continued)
2023
Contractual service margin
Estimates of 
present value 
of future cash 
flows
Risk 
adjustment 
for non-
financial risk
Contracts 
under 
modified 
retrospective 
transition 
approach
Contracts 
under the fair 
value 
transition 
approach
Other 
contracts
Total CSM
Total
For the year ended 31 December
£m
£m
£m
£m
£m
£m
£m
Opening insurance contract liabilities
 
4,557  
6  
—  
35  
—  
35  
4,598 
Opening insurance contract assets
 
—  
—  
—  
—  
—  
—  
— 
Net opening balance
 
4,557  
6  
—  
35  
—  
35  
4,598 
Changes that relate to current 
services
CSM recognised in profit or loss for 
the services provided
 
—  
—  
—  
(9)  
—  
(9)  
(9) 
Change in the risk adjustment for non-
financial risk for the risk expired
 
—  
(1)  
—  
—  
—  
—  
(1) 
Revenue recognised for incurred 
policyholder tax
 
(6)  
—  
—  
—  
—  
—  
(6) 
Experience adjustments
 
29  
—  
—  
—  
—  
—  
29 
 
23  
(1)  
—  
(9)  
—  
(9)  
13 
Changes that relate to future 
services
Contracts initially recognised in the 
period
 
—  
—  
—  
—  
—  
—  
— 
Changes in estimates reflected in the 
CSM
 
(19)  
1  
—  
18  
—  
18  
— 
Changes in estimates that result in 
onerous contract losses or reversal of 
those losses
 
(11)  
—  
—  
—  
—  
—  
(11) 
 
(30)  
1  
—  
18  
—  
18  
(11) 
Changes that relate to past services
Adjustments to liabilities for incurred 
claims
 
—  
—  
—  
—  
—  
—  
— 
 
—  
—  
—  
—  
—  
—  
— 
Insurance service result
 
(7)  
—  
—  
9  
—  
9  
2 
Finance expense/(income) from 
insurance contracts issued
 
234  
—  
—  
5  
—  
5  
239 
Total changes in income statement
 
227  
—  
—  
14  
—  
14  
241 
Cash flows
Premiums received
 
38  
—  
—  
—  
—  
—  
38 
Incurred claims paid and other 
insurance service expenses paid 
including investment component
 
(473)  
—  
—  
—  
—  
—  
(473) 
Insurance acquisition cash flows
 
—  
—  
—  
—  
—  
—  
— 
Total cash flows
 
(435)  
—  
—  
—  
—  
—  
(435) 
Net closing balance
 
4,349  
6  
—  
49  
—  
49  
4,404 
Closing insurance contract liabilities
 
4,349  
6  
—  
49  
—  
49  
4,404 
Closing insurance contract assets
 
—  
—  
—  
—  
—  
—  
— 
Net closing balance
 
4,349  
6  
—  
49  
—  
49  
4,404 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
273

24 Insurance liabilities (continued)
24.3 Insurance, investment with DPF and reinsurance contract balances (continued)
24.3.4 Annuity and other long-term business
Insurance contracts
Analysis by remaining coverage and incurred claims
2024
2023
Liabilities for remaining 
coverage
Liability for remaining 
coverage
Excluding 
loss 
component
Loss 
component
Liabilities for 
incurred 
claims
Total
Excluding 
loss 
component
Loss 
component
Liabilities for 
incurred 
claims
Total
For the year ended 31 December
£m
£m
£m
£m
£m
£m
£m
£m
Opening insurance contract liabilities  
13,901  
69  
165  14,135 
 
13,895  
86  
220  
14,201 
Opening insurance contract assets  
(50)  
—  
6  
(44)  
(43)  
—  
4  
(39) 
Net opening balance
 
13,851  
69  
171  14,091 
 
13,852  
86  
224  
14,162 
Insurance revenue
Contracts under the modified 
retrospective transition approach
 
(6)  
—  
—  
(6)  
(6)  
—  
—  
(6) 
Contracts under the fair value 
transition approach
 
(1,301)  
—  
—  
(1,301)  
(1,324)  
—  
—  
(1,324) 
New contracts and contracts 
under the fully retrospective 
transition approach
 
(125)  
—  
—  
(125)  
(98)  
—  
—  
(98) 
 
(1,432)  
—  
—  
(1,432)  
(1,428)  
—  
—  
(1,428) 
Insurance service expenses
Incurred claims and other 
insurance service expenses
 
—  
(4)  
1,180  
1,176 
 
—  
(5)  
1,196  
1,191 
Amortisation of insurance 
acquisition cash flows
 
31  
—  
—  
31 
 
29  
—  
—  
29 
Adjustments to liability for incurred 
claims
 
—  
—  
3  
3 
 
—  
—  
(54)  
(54) 
Losses and reversals of losses on 
onerous contracts
 
—  
40  
—  
40 
 
—  
(13)  
—  
(13) 
 
31  
36  
1,183  
1,250 
 
29  
(18)  
1,142  
1,153 
Insurance service result
 
(1,401)  
36  
1,183  
(182)  
(1,399)  
(18)  
1,142  
(275) 
Finance expense/(income) from 
insurance contracts issued
 
158  
(6)  
—  
152 
 
946  
1  
—  
947 
Total changes in income 
statement
 
(1,243)  
30  
1,183  
(30)  
(453)  
(17)  
1,142  
672 
Investment components and 
premium refunds
 
(75)  
—  
75  
— 
 
(77)  
—  
77  
— 
Cash flows
Premiums received
 
1,117  
—  
—  
1,117 
 
553  
—  
—  
553 
Incurred claims paid and other 
insurance service expenses paid 
including investment component
 
—  
—  
(1,269)  
(1,269)  
—  
—  
(1,272)  
(1,272) 
Insurance acquisition cash flows
 
(36)  
—  
—  
(36)  
(24)  
—  
—  
(24) 
Total cash flows
 
1,081  
—  
(1,269)  
(188)  
529  
—  
(1,272)  
(743) 
Net closing balance
 
13,614  
99  
160  13,873 
 
13,851  
69  
171  
14,091 
Closing insurance contract liabilities  
13,660  
99  
153  13,912 
 
13,901  
69  
165  
14,135 
Closing insurance contract assets
 
(46)  
—  
7  
(39)  
(50)  
—  
6  
(44) 
Net closing balance
 
13,614  
99  
160  13,873 
 
13,851  
69  
171  
14,091 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
274

24 Insurance liabilities (continued)
24.3 Insurance, investment with DPF and reinsurance contract balances (continued)
24.3.4 Annuity and other long-term business (continued)
Insurance contracts (continued)
Analysis by measurement component
2024
Contractual service margin
Estimates 
of present 
value of 
future cash 
flows
Risk 
adjustment 
for non-
financial 
risk
Contracts under 
modified 
retrospective 
transition 
approach
Contracts 
under the 
fair value 
transition 
approach
Other 
contracts
Total CSM
Total
For the year ended 31 December
£m
£m
£m
£m
£m
£m
£m
Opening insurance contract liabilities
 11,954  
404  
—  
1,683  
94  
1,777  14,135 
Opening insurance contract assets
 
(93)  
4  
—  
12  
33  
45  
(44) 
Net opening balance
 
11,861  
408  
—  
1,695  
127  
1,822  14,091 
Changes that relate to current services
CSM recognised in profit or loss for the services 
provided
 
—  
—  
—  
(156)  
(13)  
(169)  
(169) 
Change in the risk adjustment for non-financial risk 
for the risk expired
 
—  
(36)  
—  
—  
—  
—  
(36) 
Experience adjustments
 
(20)  
—  
—  
—  
—  
—  
(20) 
 
(20)  
(36)  
—  
(156)  
(13)  
(169)  
(225) 
Changes that relate to future services
Contracts initially recognised in the period
 
(90)  
27  
—  
—  
63  
63  
— 
Changes in estimates reflected in the CSM
 
(305)  
(12)  
—  
326  
(9)  
317  
— 
Changes in estimates that result in onerous 
contract losses or reversal of those losses
 
42  
(2)  
—  
—  
—  
—  
40 
 
(353)  
13  
—  
326  
54  
380  
40 
Changes that relate to past services
Adjustments to liabilities for incurred claims
 
3  
—  
—  
—  
—  
—  
3 
 
3  
—  
—  
—  
—  
—  
3 
Insurance service result
 
(370)  
(23)  
—  
170  
41  
211  
(182) 
Finance expense/(income) from insurance 
contracts issued
 
84  
2  
—  
55  
11  
66  
152 
Total changes in income statement
 
(286)  
(21)  
—  
225  
52  
277  
(30) 
Cash flows
Premiums received
 
1,117  
—  
—  
—  
—  
—  
1,117 
Incurred claims paid and other insurance service 
expenses paid including investment component
 
(1,269)  
—  
—  
—  
—  
—  (1,269) 
Insurance acquisition cash flows
 
(36)  
—  
—  
—  
—  
—  
(36) 
Total cash flows
 
(188)  
—  
—  
—  
—  
—  
(188) 
Net closing balance
 
11,387  
387  
—  
1,920  
179  
2,099  13,873 
Closing insurance contract liabilities
 
11,481  
383  
—  
1,906  
142  
2,048  13,912 
Closing insurance contract assets
 
(94)  
4  
—  
14  
37  
51  
(39) 
Net closing balance
 
11,387  
387  
—  
1,920  
179  
2,099  13,873 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
275

24 Insurance liabilities (continued)
24.3 Insurance, investment with DPF and reinsurance contract balances (continued)
24.3.4 Annuity and other long-term business (continued)
Insurance contracts (continued)
Analysis by measurement component (continued)
2023
Contractual service margin
Estimates 
of present 
value of 
future cash 
flows
Risk 
adjustment 
for non-
financial 
risk
Contracts 
under 
modified 
retrospective 
transition 
approach
Contracts 
under the 
fair value 
transition 
approach
Other 
contracts
Total 
CSM
Total
For the year ended 31 December
£m
£m
£m
£m
£m
£m
£m
Opening insurance contract liabilities
 12,076  
397  
—  
1,673  
55  1,728  14,201 
Opening insurance contract assets
 
(76)  
3  
—  
11  
23  
34  
(39) 
Net opening balance
 12,000  
400  
—  
1,684  
78  1,762  14,162 
Changes that relate to current services
CSM recognised in profit or loss for the services provided  
—  
—  
—  
(130)  
(11)  
(141)  
(141) 
Change in the risk adjustment for non-financial risk for 
the risk expired
 
—  
(32)  
—  
—  
—  
—  
(32) 
Experience adjustments
 
(35)  
—  
—  
—  
—  
—  
(35) 
 
(35)  
(32)  
—  
(130)  
(11)  
(141)  
(208) 
Changes that relate to future services
Contracts initially recognised in the period
 
(57)  
11  
—  
—  
46  
46  
— 
Changes in estimates reflected in the CSM
 
(112)  
11  
—  
94  
7  
101  
— 
Changes in estimates that result in onerous contract 
losses or reversal of those losses
 
(13)  
—  
—  
—  
—  
—  
(13) 
 
(182)  
22  
—  
94  
53  
147  
(13) 
Changes that relate to past services
Adjustments to liabilities for incurred claims
 
(54)  
—  
—  
—  
—  
—  
(54) 
 
(54)  
—  
—  
—  
—  
—  
(54) 
Insurance service result
 
(271)  
(10)  
—  
(36)  
42  
6  
(275) 
Finance expense/(income) from insurance contracts 
issued
 
875  
18  
—  
47  
7  
54  
947 
Total changes in income statement
 
604  
8  
—  
11  
49  
60  
672 
Cash flows
Premiums received
 
553  
—  
—  
—  
—  
—  
553 
Incurred claims paid and other insurance service 
expenses paid including investment component
 
(1,272)  
—  
—  
—  
—  
—  (1,272) 
Insurance acquisition cash flows
 
(24)  
—  
—  
—  
—  
—  
(24) 
Total cash flows
 
(743)  
—  
—  
—  
—  
—  
(743) 
Net closing balance
 
11,861  
408  
—  
1,695  
127  1,822  14,091 
Closing insurance contract liabilities
 11,954  
404  
—  
1,683  
94  1,777  14,135 
Closing insurance contract assets
 
(93)  
4  
—  
12  
33  
45  
(44) 
Net closing balance
 
11,861  
408  
—  
1,695  
127  1,822  14,091 
24.3.5 Maturity analysis
The following table sets out the carrying amounts of insurance, investment with DPF and reinsurance contracts expected to be 
recovered or settled more than 12 months after the reporting date.
2024
2023
i
As at 31 December
£m
£m
Insurance contract assets
 
46  
50 
Insurance contract liabilities
 (40,986)  (43,575) 
Investment contracts with DPF liabilities
 (85,132)  (83,969) 
Reinsurance contract assets
 
1,008  
1,053 
Reinsurance contract liabilities
 
(312)  
(371) 
i
Insurance contract liabilities and investment contracts with DPF liability balances at 31 December 2023 have been restated from those previously reported 
following a review of presentation. See Note 24.1.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
276

24 Insurance liabilities (continued)
24.4 Effect of contracts initially recognised in the year
The following tables summarise the effect on the measurement components arising from the initial recognition of insurance 
contracts in the year. 
2024
2023
Profitable 
contracts
Profitable 
contracts
Issued
Issued
For the year ended 31 December
£m
£m
With-profits sub-funds:
Contracts initially recognised in current year
Claims and other insurance service expenses payable
 
4,896 
 
6,223 
Insurance acquisition cash flows
 
129 
 
137 
Estimates of the present value of future cash outflows
 
5,025 
 
6,360 
Estimates of the present value of future cash inflows
 
(5,121) 
 
(6,484) 
Risk adjustment for non-financial risk
 
4 
 
5 
CSM
 
92 
 
119 
Losses recognised on initial recognition
 
— 
 
— 
Unit-linked liabilities:
Contracts initially recognised in current year
Claims and other insurance service expenses payable
 
— 
 
— 
Insurance acquisition cash flows
 
— 
 
— 
Estimates of the present value of future cash outflows
 
— 
 
— 
Estimates of the present value of future cash inflows
 
— 
 
— 
Risk adjustment for non-financial risk
 
— 
 
— 
CSM
 
— 
 
— 
Losses recognised on initial recognition
 
— 
 
— 
Annuity and other long-term business:
Contracts initially recognised in current year
Claims and other insurance service expenses payable
 
888 
 
303 
Insurance acquisition cash flows
 
14 
 
25 
Estimates of the present value of future cash outflows
 
902 
 
328 
Estimates of the present value of future cash inflows
 
(992) 
 
(385) 
Risk adjustment for non-financial risk
 
27 
 
11 
CSM
 
63 
 
46 
Losses recognised on initial recognition
 
— 
 
— 
Total:
Contracts initially recognised in current year
Claims and other insurance service expenses payable
 
5,784 
 
6,526 
Insurance acquisition cash flows
 
143 
 
162 
Estimates of the present value of future cash outflows
 
5,927 
 
6,688 
Estimates of the present value of future cash inflows
 
(6,113) 
 
(6,869) 
Risk adjustment for non-financial risk
 
31 
 
16 
CSM
 
155 
 
165 
Losses recognised on initial recognition
 
— 
 
— 
In the year ended 31 December 2024 in relation to reinsurance contracts there was £37m of new claims and other reinsurance 
service expenses payable offset by £11m of estimates of the present value of future cash inflows, £11m risk adjustment for non-
financial risk and £15m of CSM. In the year ended 31 December 2023 there were no new reinsurance contracts recognised.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
277

24 Insurance liabilities (continued)
24.5 Expected recognition of the Contractual Service Margin
2024
2023
Insurance contracts issued
Insurance contracts issued
With-profits 
sub-funds
Unit-linked 
liabilities
Annuity and 
other long-
term 
business
Total
With-profits 
sub-funds
Unit-linked 
liabilities
Annuity and 
other long-
term 
business
Total
As at 31 December
£m
£m
£m
£m
£m
£m
£m
£m
Number of years until expected to be recognised:
0 to 1 year
 
502  
7  
133  
642 
 
428  
8  
114  
550 
1 to 2 years
 
441  
6  
129  
576 
 
379  
6  
110  
495 
2 to 3 years
 
398  
5  
125  
528 
 
343  
5  
106  
454 
3 to 4 years
 
357  
5  
120  
482 
 
309  
5  
103  
417 
4 to 5 years
 
319  
4  
116  
439 
 
279  
4  
99  
382 
5 to 10 years
 
1,135  
12  
505  
1,652 
 
1,019  
13  
435  
1,467 
10 to 15 years
 
602  
5  
377  
984 
 
570  
5  
331  
906 
15 to 20 years
 
300  
2  
252  
554 
 
301  
2  
227  
530 
20 to 25 years
 
146  
1  
152  
299 
 
155  
1  
138  
294 
Over 25 years
 
140  
—  
190  
330 
 
156  
—  
159  
315 
Total
 
4,340  
47  
2,099  
6,486 
 
3,939  
49  
1,822  
5,810 
The insurance contracts issued represents the run off of the net of insurance assets and insurance liabilities CSM. The amounts 
presented in the table represent the current discounted value of the CSM amortisation expected to be recognised in the insurance 
service result in future periods. The actual CSM amortisation in future periods will differ from that presented due to the impacts of 
future new business, recalibrations of the CSM, changes in estimates reflected in the CSMs and changes in the future coverage 
units.
2024
2023
Reinsurance 
contracts 
held
Reinsurance 
contracts 
held
As at 31 December
£m
£m
Number of years until expected to be recognised:
0 to 1 year
 
(25) 
 
(9) 
1 to 2 years
 
(24) 
 
(9) 
2 to 3 years
 
(23) 
 
(9) 
3 to 4 years
 
(23) 
 
(10) 
4 to 5 years
 
(22) 
 
(10) 
5 to 10 years
 
(100) 
 
(55) 
10 to 15 years
 
(79) 
 
(56) 
15 to 20 years
 
(57) 
 
(50) 
20 to 25 years
 
(38) 
 
(40) 
Over 25 years
 
(62) 
 
(79) 
Total
 
(453) 
 
(327) 
For reinsurance contracts held 96% (2023: 98%) relates to annuity and other long-term business contracts. The reinsurance 
contracts held represents the run off of the net of reinsurance assets and reinsurance liabilities CSM.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
278

25 Investment contract liabilities without discretionary participation features (DPF)
Investment contract liabilities without DPF comprise unit-linked contracts that contain little or no insurance risk and certain 
contracts invested in PruFund with a low level of discretion (detailed below). For the former, the assets and liabilities arising 
under the contracts are distinguished between those that relate to the financial instrument liability, and the deferred 
acquisition costs and deferred income that relate to the component of the contract that relates to investment management. 
Deferred acquisition costs and deferred income are recognised in line with the level of service provision.
Certain contracts invested in PruFund which are sold via wholesale distribution agreements with certain European financial 
institutions and that are not considered to have DPF are also included in investment contract liabilities without DPF. Accordingly, 
the contracts are measured at FVTPL under IFRS 9. The carrying value of these liabilities as at 31 December 2024 is £316m 
(31 December 2023: £294m). 
The table below presents the analysis of change in investment contract liabilities without DPF:
 
2024  
2023 
£m
£m
As at 1 January
 12,535  
11,937 
Premiums
 
382  
695 
Surrenders
 
(1,144)  
(770) 
Maturities/deaths
 
(138)  
(133) 
Total net flows
 
(900)  
(208) 
Switches
 
11  
19 
Investment-related items and other movements
i
 
519  
859 
Foreign exchange differences
 
(21)  
(72) 
As at 31 December
 
12,144  
12,535 
i
Investment-related items and other movements and foreign exchange differences closely align to the net change in investment contract liabilities without 
DPF income statement amount. The difference between the values relates to policyholder tax, reclassifications and annual management charges.
Certain parts of the unit-linked business are reinsured externally by way of fund reinsurance. Where this is the case, the fair value 
of the underlying asset and liability is equal to the unit value obligation.
26 Subordinated liabilities and other borrowings
Restated 
i
2024
2023
As at 31 December
£m
£m
Subordinated liabilities
 
3,176  
3,676 
Operational borrowings
 
2  
1 
Borrowings attributable to the With-Profits Fund
 
3,308  
3,970 
Total subordinated liabilities and other borrowings
 
6,486  
7,647 
i
Following a review of the Group’s presentation of cash and borrowings in certain consolidated investment funds, comparative amount for operational 
borrowings and borrowings attributable to the With-Profits Fund have been restated from those previously reported. The restatement has had no impact 
on the consolidated income statement or net assets. See Note 1.1 for further information.
26.1 Subordinated liabilities
The Group’s subordinated liabilities consist of subordinated notes which were transferred from Prudential plc on 18 October 2019 
and were recorded at fair value on initial recognition. The transfer of the subordinated liabilities was achieved by substituting the 
Company in place of Prudential plc as issuer of the debt, as permitted under the terms and conditions of each applicable 
instrument. All costs related to the transaction were borne by Prudential plc.
2024
2023
Principal 
amount
Carrying 
value
Principal 
amount
Carrying 
value
As at 31 December
£m
£m
5.625% sterling fixed rate due 20 October 2051
£750m  
823 
£750m  
831 
6.25% sterling fixed rate due 20 October 2068
£500m  
600 
£500m  
602 
6.50% US dollar fixed rate due 20 October 2048
$500m  
433 
$500m  
434 
6.34% sterling fixed rate due 19 December 2063
£700m  
836 
£700m  
841 
5.56% sterling fixed rate due 20 July 2055
£439m  
484 
£600m  
667 
3.875% sterling fixed rate due 20 July 2049
 
—  
— 
£300m  
301 
Total subordinated liabilities
 
3,176 
 
3,676 
Subordinated notes issued by the Company rank below its senior obligations and ahead of its preference shares and ordinary 
share capital.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
279

26 Subordinated liabilities and other borrowings (continued)
26.1 Subordinated liabilities (continued)
A description of the key features of each of the Group’s subordinated notes as at 31 December 2024 is as follows:
5.625% sterling 
fixed rate
6.25% sterling 
fixed rate
6.50% US dollar 
fixed rate
6.34% sterling 
fixed rate
5.56% sterling 
fixed rate
Principal amount
£750m
£500m
$500m
£700m
£439m
i
Issue date
ii
3 October 2018
3 October 2018
3 October 2018 16 December 2013 
(amended 10 June 
2019)
9 June 2015 
(amended 10 
June 2019)
Maturity date
20 October 2051
20 October 2068
20 October 2048 19 December 2063
20 July 2055
Callable at par at the option of 
the Company from
20 October 2031 
(and each semi-
annual interest 
payment date 
thereafter)
20 October 2048 
(and each semi-
annual interest 
payment date 
thereafter)
20 October 2028 
(and each semi-
annual interest 
payment date 
thereafter)
19 December 2043 
(and each semi-
annual interest 
payment date 
thereafter)
20 July 2035 
(and each semi-
annual interest 
payment date 
thereafter)
Solvency II own funds 
treatment
Tier 2
Tier 2
Tier 2
Tier 2
Tier 2
i
On 19 June 2024 the Group completed a repurchase of £161m of 5.56% sterling fixed rate subordinated notes for a consideration of £150m.
ii
The subordinated notes were originally issued by Prudential plc rather than by the Company. 
As at 31 December 2024, the principal amount of all subordinated liabilities has a contractual maturity of more than 12 months and 
accrued interest of £33m (2023: £42m) is expected to be settled within 12 months.
26.1.1 Movement in subordinated liabilities
The following table reconciles the movement in subordinated liabilities in the year:
2024
2023
For the year ended 31 December
£m
£m
At 1 January
 
3,676  
3,729 
Amortisation
i
 
(58)  
(29) 
Foreign exchange movements
 
8  
(24) 
Repurchases and redemptions
 
(450)  
— 
At 31 December
 
3,176  
3,676 
i
Included within amortisation is £29m (2023: £nil) attributable to the cancellation of the £161m of 5.56% sterling fixed rate subordinated notes repurchased 
on 19 June 2024 for a consideration of £150m.
On 19 June 2024 the Group completed a repurchase of £161m of 5.56% sterling fixed rate subordinated notes for a consideration 
of £150m. On 20 July 2024, the Group redeemed, at par, all £300m 3.875% sterling fixed rate subordinated loan notes. These notes 
were issued 10 July 2019 with a maturity date of 20 July 2049. 
The amortisation of premium on the subordinated notes based on an EIR and the foreign exchange movement on the translation of 
the subordinated liabilities denominated in US dollar are both non-cash items.
26.2 Other borrowings
26.2.1 Operational borrowings attributable to shareholder-financed operations
In March 2019, the Group entered into revolving credit facilities of £1.5bn with several banks and financial institutions, and these 
are due to mature in 2026. As at 31 December 2024, these remain undrawn.
26.2.2 Borrowings attributable to the With-Profits Fund
Restated
 i 
2024
2023
As at 31 December
£m
£m
Non-recourse borrowings of consolidated investment funds
ii
 
3,300  
3,950 
Bank loans and overdrafts
 
8  
20 
Total
 
3,308  
3,970 
i
Following a review of the Group’s presentation of cash and borrowings in certain consolidated investment funds, the comparative amount for bank loans 
and overdrafts has been restated from those previously reported. The restatement has had no impact on the consolidated income statement or net assets. 
ii
In all instances, the holders of the debt instruments issued by these subsidiaries and funds do not have recourse beyond the assets of these subsidiaries 
and funds. 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
280

26 Subordinated liabilities and other borrowings (continued)
26.3 Maturity analysis
The following table sets out the remaining contractual maturity analysis of the Group’s other borrowings as recognised in the 
consolidated statement of financial position:
Borrowings attributable to the With-Profits Fund
Less than 
1 year
1 to 2 years
2 to 3 years
3 to 4 years
4 to 5 years
Over 5 
years
No stated 
maturity
Total
£m
£m
£m
£m
£m
£m
£m
£m
As at 31 December 2024
 
617  
312  
463  
354  
388  
1,173  
1  
3,308 
As at 31 December 2023
 i
 
532  
601  
267  
1,219  
531  
820  
—  
3,970 
i
Following a review of the Group’s presentation of cash and borrowings in certain consolidated investment funds, the comparative amount for less than 
one year has been restated from that previously reported. The restatement has had no impact on the consolidated income statement or net assets. 
Operational borrowings of £2m (2023: £1m restated) have no stated maturity.
27 Lease liabilities
The Group leases various land and buildings which it utilises as office space and also sublets to other organisations. Information 
about leases for which the Group is a lessee is presented below.
2024
2023
For the year ended 31 December
£m
£m
At 1 January
 
387  
420 
Transfers
i
 
64  
(8) 
Additions
 
14  
8 
Disposals
 
(5)  
(8) 
Interest expense
 
15  
13 
Foreign exchange differences
 
(5)  
— 
Lease repayments
 
(45)  
(38) 
At 31 December
 
425  
387 
i
For the year ended 31 December 2024, transfers in of £64m relate to lease liabilities held for sale in relation to the Group’s consolidated infrastructure 
capital private equity vehicles (2023: transfers out of £8m).
As at 31 December 2024, £126m (2023: £73m) of the lease liabilities are attributable to the With-Profits Fund. 
The table below presents a maturity analysis of lease liabilities:
2024
2023
As at 31 December
£m
£m
Expected to be settled within one year
 
50  
29 
Expected to be settled after one year
 
375  
358 
Total lease liabilities
 
425  
387 
The table below presents a maturity analysis of lease payments showing the undiscounted lease payments to be paid on an annual 
basis on these leases:
2024
2023
As at 31 December
£m
£m
Future minimum lease payments falling due in:
Less than 1 year
 
51  
46 
1 to 5 years
 
178  
139 
Over 5 years
 
705  
939 
For the year ended 31 December 2024 there are no lease break options exercisable by the Group (2023: none).
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
281

28 Provisions
2024
2023
£m
£m
Regulatory 
 
10  
1 
Staff benefits 
 
53  
52 
Restructuring 
 
—  
4 
Other 
 
51  
25 
Total provisions
 
114  
82 
2024
2023
For the year ended 31 December
£m
£m
At 1 January
 
82  
90 
Charged to consolidated income statement:
Additional provisions
 
29  
13 
Unused amounts released
 
(1)  
(7) 
Used during the year
 
(6)  
(13) 
Foreign exchange difference
 
—  
(1) 
Transfer from held for sale
 
10  
— 
At 31 December
 
114  
82 
Regulatory 
The regulatory provision primarily relates to a regulatory provision held within one of the Group’s consolidated private equity 
infrastructure vehicles. 
Staff benefits
Staff benefits primarily relates to performance-related bonuses expected to be paid to staff over the next three years.
Restructuring 
The restructuring provisions as at 31 December 2023 were in relation to transformation costs. 
Other
Other provisions includes amounts related to redress to customers in the platform business which occurred prior to the Group’s 
acquisition of the relevant business.
29 Accruals, deferred income and other liabilities
2024
2023
As at 31 December
£m
£m
Outstanding purchases of investment securities
 
2,409  
3,943 
Accruals and deferred income
 
929  
1,230 
Deferred consideration
 
221  
239 
Interest payable
 
50  
97 
Creation of units awaiting settlement
 
35  
40 
Property related creditors
 
26  
20 
Other
 
697  
657 
Total accruals, deferred income and other liabilities
 
4,367  
6,226 
Analysed as:
Expected to be settled within one year
 
4,153  
5,993 
Expected to be settled after one year
 
214  
233 
Total accruals, deferred income and other liabilities
 
4,367  
6,226 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
282

30 Structured entities
Structured entities are those that have been designed so that voting or similar rights are not the dominant factor in deciding 
who controls the entity. The Group invests in structured entities such as:
– Pooled investment vehicles, including OEICs, unit trusts, SICAVs and limited partnerships. 
– Debt securitisation vehicles, including collateralised debt obligations, mortgage-backed securities and other similar 
asset-backed securities.
Structured entities which the Group is deemed to control are consolidated in the consolidated financial statements. 
As at 31 December 2024 and 31 December 2023, the Group has not provided, and has no intention to provide, non-contractual 
financial or other support to consolidated or unconsolidated structured entities that could expose the Group to a loss.
30.1 Investments in unconsolidated structured entities
The table below shows aggregate carrying amounts of the investments in unconsolidated structured entities reported in the 
consolidated statement of financial position:
 
2024  
2023 
As at 31 December
£m
£m
Statement of financial position line item:
Equity securities and pooled investment funds
 10,284  
12,146 
Debt securities
 
2,132  
2,174 
Total
 
12,416  
14,320 
The Group generates returns and retains the ownership risks in these investments commensurate to its participation and does not 
have any further exposure to the residual risks or losses of the investments or the vehicles in which it holds investments. Further 
details on risks associated with financial assets and how they are managed are provided in Note 32.
Included in equity securities and pooled investment funds as at 31 December 2024 were £3,703m (2023: £4,170m) of investments 
in structured entities managed by the Group. Investment management fees for the year end 31 December 2024 of £431m (2023: 
£414m) were recognised from managing these entities.
The maximum exposure to loss for unconsolidated structured entities in which the Group holds an investment is the carrying value 
of the Group’s investment and the loss of future fees.
The Group also has interests in structured entities managed by the Group in which it holds no investment, through the collection of 
investment management fees. The maximum exposure to loss for these interests is loss of future fees.
Investment management fees recognised for the year end 31 December 2024 from managing these entities were £232m 
(2023: £151m). 
31 Fair value methodology
31.1 Determination of fair value hierarchy
The fair values of assets and liabilities for which fair valuation is required under IFRS are determined by the use of current market 
bid prices for exchange-quoted investments, by using quotations from independent third parties such as brokers and pricing 
services, or by using appropriate valuation techniques. Fair value is the amount for which an asset could be exchanged or a liability 
settled in an arm’s length transaction.
To provide further information on the approach used to determine and measure the fair value of certain assets and liabilities, the 
following fair value hierarchy categorisation has been used. This hierarchy is based on the inputs to the fair value measurement and 
reflects the lowest level input that is significant to that measurement.
Level 1 - quoted prices (unadjusted) in active markets for identical assets and liabilities
Level 1 principally includes exchange-listed equities, mutual funds with quoted prices, exchange-traded derivatives such as futures 
and options, and national government bonds, unless there is evidence that trading in a given instrument is so infrequent that the 
market could not be considered active. It also includes other financial instruments where there is clear evidence that the year-end 
valuation is based on a traded price in an active market.
Level 2 - inputs other than quoted prices included within level 1 that are observable either directly (ie as prices) or indirectly (ie 
derived from prices)
Level 2 principally includes corporate bonds and other national and non-national government debt securities which are valued 
using observable inputs, together with over-the-counter derivatives such as forward exchange contracts and non-quoted 
investment funds valued with observable inputs. It also includes investment contract liabilities without DPF valued with observable 
inputs.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
283

31 Fair value methodology (continued)
31.1 Determination of fair value hierarchy (continued)
Level 3 - significant inputs for the asset or liability are not based on observable market data (unobservable inputs)
Level 3 principally includes investments in private equity funds, directly held investment properties and investments in property 
funds which are exposed to bespoke properties or risks and investments which are internally valued or subject to a significant 
number of unobservable assumptions. It also includes debt securities which are rarely traded or traded only in privately negotiated 
transactions and hence where it is difficult to assert that their valuations have been based on observable market data.
Restatement of prior period information
Comparative figures within Note 31 have been restated following a presentational change in the levelling of equity securities and 
pooled investment funds and third party interest in consolidated funds. Equity securities and pooled investment funds of £941m 
have been restated as at 31 December 2023 (1 January 2023: £1,308m) from level 2 to level 3. Third party interest in consolidated 
funds of £2,110m have been restated as at 31 December 2023 (1 January 2023: £2,085m) from level 1 to level 3.
31.2 Valuation approach for level 2 assets and liabilities
A significant proportion of the Group’s level 2 assets are corporate bonds, structured securities and other national and non-
national government debt securities. These assets, in line with market practice, are generally valued using independent pricing 
services or quotes from third party brokers. These valuations are subject to a number of monitoring controls, such as monthly price 
variances, stale price reviews and variance analysis on prices achieved on subsequent trades.
Pricing services, where available, are used to obtain third party broker quotes. When prices are not available from pricing services, 
quotes are sourced directly from brokers. The Group seeks to obtain a number of quotes from different brokers so as to obtain the 
most comprehensive information available on their executability. 
Where quotes are sourced directly from brokers, the price used in the valuation is normally selected from one of the quotes based 
on a number of factors, including the timeliness and regularity of the quotes and the accuracy of the quotes considering the 
spreads provided. The selected quote is the one which best represents an executable quote for the security at the measurement 
date.
31.3 Level 3 assets and liabilities
31.3.1 Valuation approach for level 3
Investments valued using valuation techniques include financial investments which by nature do not have an externally quoted 
price based on regular trades, and financial investments for which markets are no longer active as a result of market conditions 
eg market illiquidity. The valuation techniques used include comparison to recent arm’s length transactions, reference to other 
instruments that are substantially the same, discounted cash flow analysis, option-adjusted spread models and, if applicable, 
enterprise valuation. These techniques may include a number of assumptions relating to variables such as credit risk and interest 
rates. Changes in assumptions relating to these variables could positively or negatively impact the reported fair value of these 
instruments. When determining the inputs into the valuation techniques used, priority is given to publicly available prices from 
independent sources when available, but overall the source of pricing is chosen with the objective of arriving at a fair value 
measurement that reflects the price at which an orderly transaction would take place between market participants on the 
measurement date.
Where certain debt securities are valued using broker quotes, adjustments may be required in limited circumstances. This is 
generally where it is determined that the third-party valuations obtained do not reflect fair value (eg either because the value is 
stale and/or the values are extremely diverse in range). These are usually securities which are distressed or that could be subject 
to a debt restructure, or where reliable market prices are no longer available due to an inactive market or market dislocation. In 
these instances, prices are derived using internal valuation techniques including those described below with the objective of 
arriving at a fair value measurement that reflects the price at which an orderly transaction would take place between market 
participants on the measurement date. The techniques used require a number of assumptions relating to variables such as credit 
risk and interest rates. Examples of such variables include credit spreads taken from appropriate public comparables. The input 
assumptions are determined based on the best available information at the measurement dates. Securities valued in such manner 
are classified as level 3 where these significant inputs are not based on observable market data.
Certain debt securities and commercial loans were valued based on the credit quality of the underlying borrower and allocating an 
internal credit rating which is unobservable. These debt securities are priced by taking the credit spreads on comparable quoted 
public debt securities and applying these to the equivalent debt securities, factoring in a specified liquidity premium. The selection 
of comparable quoted public debt securities used to determine the credit spread takes into account the internal credit rating, 
maturity, sector and currency of the debt security. 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
284

31 Fair value methodology (continued)
31.3 Level 3 assets and liabilities (continued)
31.3.1 Valuation approach for level 3 (continued)
The fair value estimates are made at a specific point in time, based upon any available market information and judgements about 
the financial instruments, including estimates of the timing and amount of expected future cash flows and the credit standing of 
counterparties. Such estimates do not reflect any premium or discount that could result from offering for sale at one time a 
significant volume of a particular financial instrument, nor do they consider the tax impact of the realisation of unrealised gains or 
losses from selling the financial instrument being fair valued. In some cases, the disclosed value cannot be realised in immediate 
settlement of the financial instrument. In accordance with the Group Risk Framework, the estimated fair value of derivative financial 
instruments valued internally using standard market practices are subject to assessment against external counterparties’ 
valuations.
The Group’s investment properties are valued by professionally qualified external valuers, in accordance with RICS valuation 
standards, which also reflect considerations within the RICS Guidance Note “Sustainability and ESG in commercial property 
valuation and strategic advice”. An income capitalisation technique is predominantly applied, which calculates the value through 
the yield and rental value depending on factors such as the lease length, building quality, covenants and location. Typically, the 
variables used by the external valuers in the valuation are compared to recent transactions with similar features to those being 
valued, and effectively represent proxies for a range of factors which includes climate risk. For example, the trend is towards 
greener buildings achieving better rents and yields than comparable buildings, all other factors being equal.
31.3.2 Analysis of internally valued level 3 financial instruments
Level 3 financial assets, net of financial liabilities, which were internally valued as at 31 December 2024 were £6,510m 
(2023: £6,709m restated), representing 5.0% of the total fair-valued financial assets net of financial liabilities (2023: 5.1% restated).
Internal valuations are inherently more subjective than external valuations. These internally valued assets and liabilities primarily 
consist of the following items:
– Debt securities of £7,085m as at 31 December 2024 (2023: £7,278m), of which £5,205m (2023: £5,746m) were valued using 
discounted cash flow models with an internally developed discount rate. These include senior and junior notes backed by 
residential ground rents with a carrying value of £1,077m (2023: £1,241m). Please see Notes 31.8.1 and 31.8.2 for more 
information on these assets. The remaining debt securities were valued using other valuation methodologies such as enterprise 
valuation and estimated recovery. 
– Private equity investments in both debt and equity securities of £275m as at 31 December 2024 (2023: £325m) were valued 
internally using a discounted cash flow model. The most significant inputs to the valuation are the forecast cash flows of the 
underlying business, internally derived discount rate, and terminal value assumption, all of which involve significant judgement. 
The valuation is performed in accordance with International Private Equity and Venture Capital Association valuation guidelines. 
These investments are held by the Group’s consolidated private equity infrastructure funds. 
– Equity release mortgage loans of £952m as at 31 December 2024 (2023: £928m) and a corresponding liability of £221m 
(2023: £239m), which were valued internally using discounted cash flow models. The inputs that are most significant to the 
valuation of these loans are the internally derived discount rate, the current property value, the assumed future property growth 
and the assumed future annual property rental yields. 
– Other commercial loans of £1,644m as at 31 December 2024 (2023: £1,417m) were valued using discounted cash flow models 
with an internally developed discount rate.
– Liabilities of £4,707m as at 31 December 2024 (2023: £4,855m restated), for the third party interest in consolidated funds in 
respect of the consolidated investment funds, which are non-recourse to the Group. These liabilities were valued by reference to 
the underlying assets.
31.3.3 Governance of level 3
The Group’s valuation policies, procedures and analyses for instruments categorised as level 3 are overseen by management 
committees as part of the Group’s wider financial reporting governance processes. The procedures undertaken include approval of 
valuation methodologies, verification processes, and resolution of significant or complex valuation issues. In undertaking these 
activities, the Group makes use of the extensive expertise of its asset management function. In addition, the Group has minimum 
standards for independent price verification to ensure valuation accuracy is regularly independently verified. 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
285

31 Fair value methodology (continued)
31.4 Fair value hierarchy for assets measured at fair value in the consolidated statement of financial position
The tables below present the Group’s assets measured at fair value by level of the fair value hierarchy for each component of 
business as set out in Note 32.
2024
Level 1
Level 2
Level 3
Total
As at 31 December
Note
£m
£m
£m
£m
With-profits:
Investment property
 
—  
—  13,738  13,738 
Equity securities and pooled investment funds
 35,666  
1,373  16,343  53,382 
Loans
 
—  
713  
2,160  
2,873 
Debt securities
 22,606  25,057  
4,484  
52,147 
Derivative assets
 
47  
707  
—  
754 
Total with-profits
 58,319  27,850  36,725  122,894 
Unit-linked:
Investment property
 
—  
—  
—  
— 
Equity securities and pooled investment funds
 10,552  
430  
61  11,043 
Debt securities
 
1,915  
2,685  
9  
4,609 
Derivative assets
 
—  
—  
—  
— 
Total unit-linked
 
12,467  
3,115  
70  15,652 
Annuity and other long-term business:
Investment property
 
—  
—  
647  
647 
Equity securities and pooled investment funds
 
180  
91  
3  
274 
Loans
 
—  
—  
1,262  
1,262 
Debt securities
 
3,723  
4,629  
3,827  
12,179 
Derivative assets
 
—  
172  
26  
198 
Total annuity and other long-term business
 
3,903  
4,892  
5,765  14,560 
Other:
Equity securities and pooled investment funds
 
128  
—  
63  
191 
Debt securities
 
587  
253  
—  
840 
Derivative assets
 
—  
133  
—  
133 
Total other
 
715  
386  
63  
1,164 
Group:
Investment property
 
32  
—  
—  14,385  14,385 
Equity securities and pooled investment funds
 
32  46,526  
1,894  16,470  64,890 
Loans
 
32  
—  
713  
3,422  
4,135 
Debt securities
 
32  28,831  32,624  
8,320  69,775 
Derivative assets
 
32  
47  
1,012  
26  
1,085 
Total assets at fair value
 75,404  36,243  42,623  154,270 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
286

31 Fair value methodology (continued)
31.4 Fair value hierarchy for assets measured at fair value in the consolidated statement of financial position (continued)
Restated
 i
2023
Level 1
Level 2
Level 3
Total
As at 31 December
Note
£m
£m
£m
£m
With-profits:
Investment property
 
—  
—  
14,423  
14,423 
Equity securities and pooled investment funds
 38,863  
719  
15,021  54,603 
Loans
 
—  
747  
1,860  
2,607 
Debt securities
 
17,966  
29,837  
4,436  
52,239 
Derivative assets
 
222  
1,082  
—  
1,304 
Total with-profits
 
57,051  32,385  35,740  125,176 
Unit-linked:
Investment property
 
—  
—  
310  
310 
Equity securities and pooled investment funds
 
10,642  
473  
43  
11,158 
Debt securities
 
1,796  
2,841  
14  
4,651 
Derivative assets
 
18  
12  
—  
30 
Total unit-linked
 
12,456  
3,326  
367  
16,149 
Annuity and other long-term business:
Investment property
 
—  
—  
689  
689 
Equity securities and pooled investment funds
 
177  
88  
4  
269 
Loans
 
—  
—  
1,301  
1,301 
Debt securities
 
2,631  
5,851  
4,275  
12,757 
Derivative assets
 
—  
195  
32  
227 
Total annuity and other long-term business
 
2,808  
6,134  
6,301  
15,243 
Other:
Equity securities and pooled investment funds
 
151  
—  
67  
218 
Debt securities
 
678  
358  
—  
1,036 
Derivative assets
 
—  
132  
—  
132 
Total other
 
829  
490  
67  
1,386 
Group:
Investment property
 
32  
—  
—  
15,422  
15,422 
Equity securities and pooled investment funds
 
32  49,833  
1,280  
15,135  66,248 
Loans
 
32  
—  
747  
3,161  
3,908 
Debt securities
 
32  
23,071  38,887  
8,725  70,683 
Derivative assets
 
32  
240  
1,421  
32  
1,693 
Total assets at fair value
 
73,144  42,335  
42,475  157,954 
i
Following a review of the Group’s presentation of the levelling of equity securities and pooled investment funds and third party interest in consolidated 
funds, comparative amounts have been restated from those previously reported. See Note 31.1 for further information.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
287

31 Fair value methodology (continued)
31.5 Fair value hierarchy for liabilities measured at fair value in the consolidated statement of financial position
The tables below present the Group’s liabilities measured at fair value by level of the fair value hierarchy:
2024
Level 1
Level 2
Level 3
Total
As at 31 December
£m
£m
£m
£m
Investment contract liabilities without DPF
 
—  
12,144  
—  
12,144 
Third party interest in consolidated funds
 
4,272  
199  
5,013  
9,484 
Derivative liabilities
 
151  
3,039  
12  
3,202 
Accruals, deferred income and other liabilities
 
—  
—  
221  
221 
Total liabilities at fair value
 
4,423  15,382  
5,246  25,051 
Restated
 i
2023
Level 1
Level 2
Level 3
Total
As at 31 December
£m
£m
£m
£m
Investment contract liabilities without DPF
 
—  
12,535  
—  
12,535 
Third party interest in consolidated funds
 
4,474  
342  
5,077  
9,893 
Derivative liabilities
 
76  
2,821  
13  
2,910 
Accruals, deferred income and other liabilities
 
—  
—  
239  
239 
Total liabilities at fair value
 
4,550  
15,698  
5,329  
25,577 
i
Following a review of the Group’s presentation of the levelling of equity securities and pooled investment funds and third party interest in consolidated 
funds, comparative amounts have been restated from those previously reported. See Note 31.1 for further information.
31.6 Transfers between levels
The Group’s policy is to recognise transfers into and transfers out of levels as at the end of each half-year reporting period, except 
for material transfers, which are recognised as of the date of the event or change in circumstances that caused the transfer. 
Transfers are deemed to have occurred when there is a material change in the observed valuation inputs or a change in the level of 
trading activities of the securities.
2024
Transfers between levels
Equity securities and 
pooled investment 
funds
Loans
Debt 
securities
Derivatives
Total
For the year ended 31 December
£m
£m
£m
£m
£m
From level 1 to level 2
i, iii
 
70  
—  
3,652  
—  
3,722 
From level 1 to level 3
i
 
15  
—  
90  
—  
105 
From level 2 to level 1
i, iii
 
148  
—  10,136  
—  10,284 
From level 2 to level 3
i
 
85  
5  
606  
—  
696 
From level 3 to level 1
 
—  
—  
—  
—  
— 
From level 3 to level 2
i
 
2  
26  
768  
—  
796 
2023
Transfers between levels
Equity securities and 
pooled investment 
funds
Loans
Debt 
securities
Derivatives
Total
For the year ended 31 December
£m
£m
£m
£m
£m
From level 1 to level 2
i, iii
 
—  
—  
3,127  
—  
3,127 
From level 1 to level 3
i
 
39  
—  
45  
—  
84 
From level 2 to level 1
i, iii
 
—  
—  
3,301  
—  
3,301 
From level 2 to level 3
i, ii
 
632  
50  
310  
3  
995 
From level 3 to level 1
i
 
—  
—  
5  
—  
5 
From level 3 to level 2
i
 
—  
1  
171  
—  
172 
i
The transfers in debt securities are in line with the Group’s levelling policy during the year ended 31 December 2024 and 31 December 2023.
ii
During the year ended 31 December 2023, additional information was identified in relation to a number of collective investment holdings (within equity 
securities and pooled investment funds) with a value of £658m now reflected within level 3.
iii
The transfers in debt securities from level 2 to 1 and level 1 to 2 are primarily driven by movements in liquidity in the bond markets towards the end of the 
financial year.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
288

31 Fair value methodology (continued)
31.7 Reconciliation of movements in level 3 assets and liabilities
The movements during the year of level 3 assets and liabilities held at fair value (excluding those held for sale) are analysed in the 
tables below:
2024
At 1 Jan
Total 
gains/
(losses) 
recorded 
in income 
statement
Foreign 
exchange
Purchases
/other
Sales
/other
Transfer 
to held 
for sale
Settled
Issued
Transfers 
into 
level 3
Transfers 
out of 
level 3
At 31 Dec
£m
£m
£m
£m
£m
£m
£m
£m
£m
£m
£m
Level 3 assets:
Investment property
 15,422  
(340)  
22  
1,083  (1,320)  (482)  
—  
—  
—  
—  14,385 
Equity securities and 
pooled investment funds  15,135  
(25)  
67  
1,567  (372)  
—  
—  
—  
100  
(2)  16,470 
Loans
 3,161  
(71)  
12  
826  (485)  
—  
—  
—  
5  
(26)  3,422 
Debt securities
 8,725  
(445)  
10  
1,630  (1,528)  
—  
—  
—  
696  
(768)  8,320 
Derivative assets
 
32  
(3)  
—  
—  
—  
—  
(3)  
—  
—  
—  
26 
Total level 3 assets
 42,475  
(884)  
111  
5,106  (3,705)  (482)  
(3)  
—  
801  
(796)  42,623 
Level 3 liabilities:
Third party interest in 
consolidated funds
 5,077  
(375)  
(145)  
—  
(6)  
—  (522)  
691  
293  
—  5,013 
Derivative liabilities
 
13  
(1)  
—  
—  
—  
—  
—  
—  
—  
—  
12 
Other financial liabilities
 
239  
(5)  
—  
—  
—  
—  
(13)  
—  
—  
—  
221 
Total level 3 liabilities
 5,329  
(381)  
(145)  
—  
(6)  
—  (535)  
691  
293  
—  5,246 
Restated
 i
2023
At 1 Jan
Total 
gains/
(losses) 
recorded 
in income 
statement
Foreign 
exchange
Purchases
/other
Sales
/other
Transfer 
to held 
for sale
Settled
Issued
Transfers 
into 
level 3
Transfers 
out of 
level 3
At 31 Dec
£m
£m
£m
£m
£m
£m
£m
£m
£m
£m
£m
Level 3 assets:
Investment property
 16,505  (1,053)  
(365)  
1,037  (530)  
(172)  
—  
—  
—  
—  15,422 
Equity securities and 
pooled investment funds  14,488  
(841)  
(240)  
2,671  (1,463)  
(151)  
—  
—  
671  
—  15,135 
Loans
 2,727  
21  
(19)  
968  (585)  
—  
—  
—  
50  
(1)  
3,161 
Debt securities
 8,950  
107  
(20)  
853  (1,280)  
(64)  
—  
—  
355  
(176)  8,725 
Derivative assets
 
26  
8  
—  
—  
—  
—  
(5)  
—  
3  
—  
32 
Total level 3 assets
 42,696  (1,758)  
(644)  
5,529  (3,858)  
(387)  
(5)  
—  1,079  
(177)  42,475 
Level 3 liabilities:
Third party interest in 
consolidated funds
 3,773  
(210)  
(127)  
—  
—  
—  
(110)  
839  
949  
(37)  5,077 
Derivative liabilities
 
9  
4  
—  
—  
—  
—  
—  
—  
—  
—  
13 
Other financial liabilities
 
246  
—  
—  
—  
—  
—  
(7)  
—  
—  
—  
239 
Total level 3 liabilities
 4,028  
(206)  
(127)  
—  
—  
—  
(117)  
839  
949  
(37)  5,329 
i
Following a review of the Group’s presentation of the levelling of equity securities and pooled investment funds and third party interest in consolidated 
funds, comparative amounts have been restated from those previously reported. See Note 31.1 for further information.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
289

31 Fair value methodology (continued)
31.8 Sensitivity of the fair value of level 3 instruments to changes in significant inputs
31.8.1 Level 3 assets inputs
Where possible, the Group assesses the sensitivity of the fair value of level 3 assets to reasonably possible changes in the most 
significant unobservable inputs. 
The most significant unobservable inputs in determining the fair value of level 3 assets are presented within the tables below. 
Real estate:
Geographical 
location
Estimated rental value range
i
Equivalent yield range
As at 31 December
Property type
2024
2023
ii
2024
2023
ii
Investment 
property
Industrial
UK
£4 to £29
£3 to £29
4.67% to 10.64%
4.70% to 9.70%
Asia/Pacific
$68 to $284
$93 to $292
3.08% to 7.50%
3.00% to 7.50%
Office
UK
£10 to £64
£12 to £64
4.73% to 10.52%
4.72% to 11.19%
Asia/Pacific
$396 to $1,096 $400 to $1,144
2.87% to 7.50%
3.70% to 6.75%
North America
$48
$50
 8.00% 
 7.75% 
Residential
UK
£8 to £97
£12 to £91
4.25% to 8.00%
4.15% to 6.98%
Europe
€209 to €329
€186 to €279
3.65% to 4.90%
3.61% to 8.42%
Asia/Pacific
$197 to $266
$220 to $297
3.46% to 4.55%
4.18% to 4.79%
Retail
UK
£10 to £55
£15 to £47
4.73% to 10.52% 4.00% to 10.61%
Asia/Pacific
$328 to $1,808 $398 to $1,782
6.75% to 8.5%
6.75% to 8.00%
Other
iii
UK
£8 to £168
£14 to £168
5.49% to 6.50%
5.63% to 6.70%
Asia/Pacific
$180 to $194
$194 to $200
 8.00% 
 8.50% 
i
The average estimated rental value for the UK and North America is quoted per square foot, while the average estimated rental value for Europe 
and Asia/Pacific is quoted per square metre in line with local practice.
ii
The estimated rental value and equivalent yield are now shown as ranges instead of an average as previously reported following a review of presentation. 
This provides a better representation due to the limited populations of properties in each type. 
iii
Property type other represents hotels and student accommodation.
Other assets:
As at 31 December
Unobservable input
2024
2023
Retail income strips
Discount rate
2.11% to 6.41%
1.10% to 5.94%
Equity release mortgages
Discount rate
 2.76% 
 2.76% 
Total portfolio property value
 £2.8bn 
£3.0bn
Assumed property growth rate
Risk free + 1.10%
Risk free + 0.70%
Private placement loans
i
Credit risk premium:
AAA to A
0.32% to 3.07%
0.58% to 5.87%
BBB to BB
0.45% to 6.11%
1.09% to 6.65%
Infrastructure fund investments
Discount rate
9.3% to 12.00%
8.5% to 12.00%
i
Note on residential ground rent assets.
Included within private placement loans are senior and junior notes backed by residential ground rents with a carrying value of £1,077m (2023: 
£1,241m), of which £743m are held in the shareholder-backed fund (2023: £859m). 
As noted in the Draft Leasehold and Commonhold Reform Bill included in the King’s Speech on 17 July 2024, potential future legislative change may 
result in a significant reduction in the cash flows that can be generated from these assets, although the eventual outcome is still uncertain. 
Furthermore, there is ongoing legislative and legal uncertainty around the abolition of marriage values (the linking of ground rents to increase in 
property values).
These uncertainties have been captured in the valuation through the application of probability weightings to plausible scenarios relevant to the matter 
and during the period credit ratings of certain senior notes have been downgraded. The range of the credit ratings of the portfolio ranges between A+ 
and BBB (2023: A+ and A). In addition, an incremental illiquidity spread of 0.30% (2023: 0.60%) above the comparable spread implied by the rating has 
been applied to reflect the compensation that a market participant would require at reporting date due to the uncertainty in future values. The 
reduction on the illiquidity premium reflects the impact of the uncertainty partly captured already through the probability weighting and the ratings 
downgrade.
The sensitivities of the valuation of the private placement loan portfolio to a change in discount rate is presented in the tables below.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
290

31 Fair value methodology (continued)
31.8 Sensitivity of the fair value of level 3 instruments to changes in significant inputs (continued)
31.8.2 Level 3 asset sensitivities
The table below provides a breakdown of assets within the level 3 fair value hierarchy by investment type, the sensitivity of the fair 
value to the possible changes in the most significant unobservable inputs, and the impact on IFRS profit/(loss) after tax and 
shareholders’ equity for those held within the shareholder-backed funds. 
2024
Fair 
value
Held in 
shareholder-
backed fund
Valuation 
technique
Most significant 
unobservable input
Sensitivity
Change in 
fair value
Impact on 
IFRS profit 
after tax and 
shareholders’ 
equity
viii
As at 31 December
£m
£m
£m
£m
Investment property
Property in use
 13,859  
647 
Income 
capitalisation
Equivalent yield
Increase by 50bps
 (1,227)  
(43) 
Decrease by 50bps
 1,489  
52 
Estimated rental 
value
Increase by 10%
 1,141  
40 
Decrease by 10%
 (1,107)  
(39) 
Property under 
development
 
526  
— 
Development cost
Increase by 10%
 
53  
— 
Decrease by 10%
 
(53)  
— 
Loans
Equity release 
mortgages
ii
 
952  
952 Discounted cash 
flow
iii
Illiquidity premium
Increase by 50bps
 
(49)  
(36) 
Decrease by 50bps
 
52  
39 
Current property 
value
Increase by 10%
 
31  
24 
Decrease by 10%
 
(41)  
(30) 
Assumed annual 
property growth rate
Increase by 100bps
 
65  
49 
Decrease by 100bps  
(95)  
(71) 
Assumed annual 
property rental yield
Increase by 100bps
 
(53)  
(39) 
Decrease by 100bps  
46  
35 
Other mortgages and 
retail loans
 
826  
— Broker quotes
iv
Broker quotes
Increase by 10%
 
83  
— 
Decrease by 10%
 
(83)  
— 
Other commercial loans
 1,644  
311 Broker quotes
iv
Broker quotes
Increase by 10%
 
164  
23 
Decrease by 10%
 
(164)  
(23) 
Equity securities and 
pooled investment fund
i
 16,359  
127 Net asset 
statements
Net asset value
Increase by 10%
 1,636  
10 
Decrease by 10%
 (1,636)  
(10) 
Infrastructure fund 
investments
v
 
275  
— Discounted cash 
flow
vi
Discount rate
Increase by 10%
 
(26)  
— 
Decrease by 10%
 
31  
— 
Debt securities
Private placement loans
ix
 4,942  
2,912 Discounted cash 
flow
vii
Discount rate
Increase by 50bps
 
(242)  
(107) 
Decrease by 50bps
 
302  
133 
Retail income strips
 
263  
227 Discounted cash 
flow
vii
Discount rate
Increase by 50bps
 
(12)  
(8) 
Decrease by 50bps
 
14  
9 
Unquoted corporate 
bonds
 2,951  
696 
Broker quotes
iv, 
enterprise 
valuation, 
estimated 
recovery
Broker quotes
Increase by 10%
 
295  
52 
Decrease by 10%
 
(295)  
(52) 
Derivative assets
 
26  
26 Discounted cash 
flow
Discount rate
Increase by 50bps
 
—  
— 
Decrease by 50bps
 
—  
— 
Total level 3
 42,623  
5,898 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
291

31 Fair value methodology (continued)
31.8 Sensitivity of the fair value of level 3 instruments to changes in significant inputs (continued)
31.8.2 Level 3 asset sensitivities (continued)
Restated 
i
2023
Fair 
value
Held in 
shareholder-
backed fund
Valuation 
technique
Most significant 
unobservable input
Sensitivity
Change in 
fair value
Impact on 
IFRS profit 
after tax and 
shareholders’ 
equity
viii
As at 31 December
£m
£m
£m
£m
Investment property:
Property in use
 14,414  
994 Income 
capitalisation
Equivalent yield
Increase by 50bps
 
(1,277)  
(67) 
Decrease by 50bps
 
1,535  
81 
Estimated rental 
value
Increase by 10%
 
1,286  
68 
Decrease by 10%
 (1,240)  
(65) 
Property under 
development
 1,008  
5 
Development cost Increase by 10%
 
101  
— 
Decrease by 10%
 
(101)  
— 
Loans
Equity release 
mortgages
ii
 928  
928 Discounted cash 
flow
iii
Illiquidity premium Increase by 50bps
 
(61)  
(47) 
Decrease by 50bps
 
66  
51 
Current property 
value
Increase by 10%
 
44  
33 
Decrease by 10%
 
(54)  
(41) 
Assumed annual 
property growth 
rate
Increase by 100bps
 
109  
84 
Decrease by 100bps  
(154)  
(118) 
Assumed annual 
property rental yield
Increase by 100bps
 
(77)  
(59) 
Decrease by 100bps  
72  
55 
Other mortgages and 
retail loans
 
816  
— Broker quotes
iv
Broker quotes
Increase by 10%
 
82  
— 
Decrease by 10%
 
(82)  
— 
Other Commercial loans
 1,417  
373 Broker quotes
iv
Broker quotes
Increase by 10%
 
142  
29 
Decrease by 10%
 
(142)  
(29) 
Equity securities and 
pooled investment funds
i
 15,031  
104 Net asset 
statements
Net asset value
Increase by 10%
 
1,503  
8 
Decrease by 10%
 (1,503)  
(8) 
Infrastructure fund 
investments
v
 
325  
— Discounted cash 
flow
vi
Discount rate
Increase by 10%
 
(62)  
— 
Decrease by 10%
 
72  
— 
Debt securities
Private placement loans
ix
 5,523  
3,242 Discounted cash 
flow
vii
Discount rate
Increase by 50bps
 
(293)  
(129) 
Decrease by 50bps
 
325  
143 
Retail income strips
 
224  
188 Discounted cash 
flow
vii
Discount rate
Increase by 50bps
 
(12)  
(7) 
Decrease by 50bps
 
13  
9 
Unquoted corporate 
bonds
 2,757  
859 
Broker quotes
iv, 
enterprise 
valuation, 
estimated 
recovery
Broker quotes
Increase by 10%
 
276  
66 
Decrease by 10%
 
(276)  
(66) 
Derivative assets
 
32  
32 Discounted cash 
flow
Discount rate
Increase by 50bps
 
—  
— 
Decrease by 50bps
 
—  
— 
Total level 3
 42,475  
6,725 
i
Following a review of the Group’s presentation of the levelling of equity securities and pooled investment funds and third party interest in consolidated 
funds, comparative amounts have been restated from those previously reported. See Note 31.1 for further information.
ii
The equity release mortgages have a no-negative equity guarantee (NNEG) that caps the loan repayment in the event of death, or entry into long-term 
care, to be no greater than the proceeds from the sale of the property that the loans are secured against. The value of the NNEG, which is recognised as a 
deduction from the value of the loans, is based on a Black-Scholes option pricing valuation utilising a real-world approach and is estimated using 
assumptions, including future property growth rate and property price volatility.
iii
The equity release mortgage loans of £952m as at 31 December 2024 (2023: £928m) and a corresponding liability of £221m (2023: £239m) were valued 
internally using discounted cash flow models. Future cash flows are estimated based on assumptions, including prepayment, death and entry into long-
term care, and discounted using an appropriate discount rate, which references market rates for equity release mortgage loans.
iv
Quotes received from an external pricing service.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
292

31 Fair value methodology (continued)
31.8 Sensitivity of the fair value of level 3 instruments to changes in significant inputs (continued)
31.8.2 Level 3 asset sensitivities (continued)
v
Infrastructure fund investments comprises £111m (2023: £104m) of equity securities and pooled investment funds and £164m (2023: £221m) of debt 
securities. These investments are valued in accordance with the International Private Equity and Venture Association valuation guidelines (latest edition 
December 2022). Valuations are also benchmarked against comparable infrastructure fund transactions. The discount rate is made up of cash flows from 
dividends due in respect of the equity investments and principal and interest from loan notes in respect of debt investments.
vi
These investments are valued in accordance with the International Private Equity and Venture Association valuation guidelines (latest edition December 
2022). Valuations are also benchmarked against comparable infrastructure transactions. The discount rate is made up of cash flows from dividends due in 
respect of the equity investments and principal and interest from loan notes in respect of debt investments.
vii
The discount rate is made up of a risk-free rate and a credit spread. The risk-free rate is taken from an appropriate gilt of comparable duration and the 
spread is taken from a basket of comparable securities.
viii
Of the £5,898m (31 December 2023: £6,725m) of level 3 assets held in shareholder-backed funds, £70m (2023: £367m) is held by unit-linked business. 
These assets are included in the analysis presented however, as the investment risk is borne by the unit-linked policyholders, there is no impact on IFRS 
profit/(loss) after tax and shareholder’s equity. 
ix
Included within private placement loans is senior and junior notes backed by residential ground rent assets with a carrying value of £1,077m of which 
£743m were held in the shareholder-backed fund (2023: £1,241m of which £859m in the shareholder-backed fund) which may be impacted by potential 
future legislative change as mentioned in Note 31.8.1. 
31.9 Unrealised gains and losses in respect of level 3 assets and liabilities
Unrealised gains and losses recognised in the consolidated income statement in respect of assets and liabilities classified as level 3 
that are held at the end of the year are analysed as follows:
Restated
 i
2024
2023
As at 31 December
£m
£m
Investment property
 
(317)  
(1,124) 
Equity securities and pooled investment funds
 
219  
(662) 
Loans
 
(70)  
11 
Debt securities
 
(581)  
(106) 
Third party interest in consolidated funds
 
371  
236 
Derivatives
 
(5)  
— 
Other financial liabilities
 
5  
— 
Total
 
(378)  
(1,645) 
i
Following a review of the Group’s presentation of the levelling of equity securities and pooled investment funds and third party interest in consolidated 
funds, comparative amounts have been restated from those previously reported. See Note 31.1 for further information.
31.10 Fair value of assets and liabilities at amortised cost
The tables below show the fair value of assets and liabilities carried at amortised cost on the consolidated statement of financial 
position where the fair value does not approximate the carrying value:
2024
Level 1
Level 2
Level 3
Total fair 
value
Total carrying 
value
As at 31 December
£m
£m
£m
£m
£m
Liabilities:
Subordinated liabilities and other borrowings
 
—  
5,608  
339  
5,947  
6,486 
Restated
 i
2023
Level 1
Level 2
Level 3
Total fair 
value
Total carrying 
value
As at 31 December
£m
£m
£m
£m
£m
Liabilities:
Subordinated liabilities and other borrowings
 
—  
6,822  
260  
7,082  
7,647 
i
Following a review of the Group’s presentation of cash and borrowings in certain consolidated investment funds, comparative amounts have been 
restated from those previously reported. The restatement has had no impact on the consolidated income statement or net assets. See Note 1.1 for further 
information.
The estimated fair value of subordinated liabilities are based on the quoted market offer price. The fair value of the other liabilities 
in the tables above have been estimated from the discounted cash flows expected to be received or paid. Where appropriate, an 
observable market interest rate has been used and the assets and liabilities are classified within level 2. Otherwise, they are 
included as level 3.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
293

32 Risk management and sensitivity analysis
32.1 Risk overview
The Group’s business involves the acceptance and management of risk. The Group’s risk management process is governed by the 
Risk Management Framework (RMF). The RMF is designed to manage risk within agreed appropriate levels, aligned to delivering its 
strategy and creating long-term value for clients and shareholders. Risk management is the process of identifying, assessing, 
managing and reporting current and emerging risks, supported by embedded risk culture and strong governance. Effective risk 
management enables better decision-making and safeguards the Group’s ability to meet commitments to its shareholders, 
customers and clients, comply with regulation, manage disruption and protects its reputation. For more information on the RMF, 
please refer to page 44.
Risk appetite is the amount and type of risk that the Group is willing to accept in pursuit of its business objectives, and is approved 
by the Board. The risk appetite statements and limits specify the risk appetite and tolerance to take on risk. The statements and 
limits are aligned to the business model and strategy and cover significant financial and non-financial risks. For more information 
on risk appetite and limits please refer to page 45.
A number of risk factors affect the Group’s results and financial position. The financial risk categories affecting the Group’s 
financial instruments, insurance assets and liabilities are set out below:
Risk type
Definition
Market risk
The risk of loss or adverse change in the financial health of the business resulting, directly or indirectly, from 
fluctuations in the level or volatility of market prices of assets, currencies liabilities and financial instruments.
Credit risk
The risk of loss or adverse change in the financial situation of the business, or that of the Group’s customers 
and clients, resulting from fluctuations in the credit standing of issuers of securities, counterparties and any 
debtors in the form of default or other significant credit event (eg downgrade or spread widening).
Insurance risk
The risk of loss or adverse change in the financial situation of the business, or that of the Group’s customers 
and clients, resulting from changes in the level, trend or volatility of the following:
– Morbidity/mortality/longevity risk: the risk of loss, the inability to meet contractual or other liabilities, 
and/or profit volatility resulting from adverse mortality and/or morbidity and/or longevity experience 
than estimated within pricing, underwriting and valuation.
– Persistency risk: the risk of loss, the inability to meet contractual or other liabilities, and/or profit 
volatility resulting from adverse persistency experience than estimated within pricing and valuation.
– Expenses and margin pricing: the risk of loss, the inability to meet contractual or other liabilities, 
and/or profit volatility resulting from adverse experience in expenses from those estimated in pricing 
and valuation when considering insurance contracts.
Liquidity risk
The risk that the Group and/or its business are unable to meet financial obligations (eg claims, creditors debt 
interest and collateral calls) as they fall due because they do not have or are unable to generate sufficient 
liquid assets. Fund liquidity risk is the risk of being unable to meet financial obligations as they fall due 
because of a mismatch in liquidity of the underlying assets and the frequency of liability requirements of the 
fund.
These risks are described in more detail in the following sections.
The Group’s exposure to risks arising from financial instruments, insurance assets and liabilities is different for each component of 
the Group’s business. The Group’s consolidated statement of financial position is presented below for the different components of 
business.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
294

32 Risk management and sensitivity analysis (continued)
32.1 Risk overview (continued)
Analysis of consolidated statement of financial position by component of business
2024
Shareholder-backed funds
With-
profits
Unit-linked
Annuity and 
other long-
term 
business
Other
Total
As at 31 December
£m
£m
£m
£m
£m
Assets:
Goodwill and intangible assets
 
326  
—  
4  
1,384  
1,714 
Deferred acquisition costs
 
—  
1  
3  
15  
19 
Defined benefit pension asset
 
19  
—  
23  
3  
45 
Investment in joint ventures and associates accounted for using 
the equity method
 
284  
—  
—  
—  
284 
Property, plant and equipment
 
1,432  
—  
11  
211  
1,654 
Investment property
 13,738  
—  
647  
—  14,385 
Deferred tax assets
 
29  
2  
289  
167  
487 
Insurance contract assets
 
—  
—  
39  
—  
39 
Reinsurance contract assets
 
15  
4  
1,024  
—  
1,043 
Equity securities and pooled investment funds
 53,382  11,043  
274  
191  64,890 
Loans
 
2,873  
—  
1,262  
—  
4,135 
Debt securities
 
52,147  
4,609  
12,179  
840  69,775 
Derivative assets
 
754  
—  
198  
133  
1,085 
Deposits
 
11,918  
1,827  
2,044  
5  15,794 
Current tax assets
 
31  
5  
16  
13  
65 
Accrued investment income and other debtors
 
1,563  
195  
274  
474  
2,506 
Assets held for sale
 
1,117  
256  
1  
92  
1,466 
Cash and cash equivalents
 
3,176  
365  
488  
809  
4,838 
Total assets
 142,804  18,307  
18,776  
4,337  184,224 
Liabilities:
Insurance contract liabilities
 123,244  
4,108  
13,912  
—  141,264 
Reinsurance contract liabilities
 
1  
22  
257  
—  
280 
Investment contract liabilities without DPF
 
1,886  10,252  
6  
—  
12,144 
Third party interest in consolidated funds
 
7,032  
2,449  
3  
—  
9,484 
Subordinated liabilities and other borrowings
 
3,308  
1  
1  
3,176  
6,486 
Defined benefit pension liability
 
—  
—  
—  
258  
258 
Deferred tax liabilities
 
629  
27  
41  
8  
705 
Lease liabilities
 
126  
—  
10  
289  
425 
Current tax liabilities
 
33  
2  
43  
3  
81 
Derivative liabilities
 
1,352  
14  
1,619  
217  
3,202 
Other financial liabilities
 
822  
—  
86  
110  
1,018 
Provisions
 
10  
4  
11  
89  
114 
Accruals, deferred income and other liabilities
 
2,308  
359  
1,149  
551  
4,367 
Liabilities held for sale
 
1,058  
15  
—  
—  
1,073 
Total liabilities
 141,809  
17,253  
17,138  
4,701  180,901 
Total equity
 
3,323 
Total equity and liabilities
 184,224 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
295

32 Risk management and sensitivity analysis (continued)
32.1 Risk overview (continued)
Analysis of consolidated statement of financial position by component of business (continued)
Restated
 i
2023
Shareholder-backed funds
With-
profits
Unit-linked
Annuity and 
other long-
term 
business
Other
Total
As at 31 December
£m
£m
£m
£m
£m
Assets:
Goodwill and intangible assets
 
360  
—  
11  
1,444  
1,815 
Deferred acquisition costs
 
—  
5  
4  
14  
23 
Defined benefit pension asset
 
9  
—  
4  
6  
19 
Investment in joint ventures and associates accounted for using 
the equity method
 
265  
—  
—  
22  
287 
Property, plant and equipment
 
1,826  
—  
13  
226  
2,065 
Investment property
 
14,423  
310  
689  
—  
15,422 
Deferred tax assets
 
79  
3  
193  
168  
443 
Insurance contract assets
 
—  
—  
44  
—  
44 
Reinsurance contract assets
 
11  
7  
1,081  
—  
1,099 
Equity securities and pooled investment funds
 54,603  
11,158  
269  
218  66,248 
Loans
 
2,607  
—  
1,301  
—  
3,908 
Debt securities
 
52,239  
4,651  
12,757  
1,036  70,683 
Derivative assets
 
1,304  
30  
227  
132  
1,693 
Deposits
 
12,253  
1,808  
2,255  
8  
16,324 
Current tax assets
 
9  
15  
41  
2  
67 
Accrued investment income and other debtors
 
1,620  
206  
290  
420  
2,536 
Assets held for sale
 
1,112  
105  
1  
138  
1,356 
Cash and cash equivalents
 
3,043  
501  
555  
1,049  
5,148 
Total assets
 145,763  
18,799  
19,735  
4,883  189,180 
Liabilities:
Insurance contract liabilities
 123,596  
4,404  
14,135  
—  142,135 
Reinsurance contract liabilities
 
1  
21  
335  
—  
357 
Investment contract liabilities without DPF
 
1,805  
10,723  
7  
—  
12,535 
Third party interest in consolidated funds
 
7,617  
2,271  
5  
—  
9,893 
Subordinated liabilities and other borrowings
 
3,970  
—  
1  
3,676  
7,647 
Defined benefit pension liability
 
—  
—  
—  
294  
294 
Deferred tax liabilities
 
619  
11  
38  
14  
682 
Lease liabilities
 
73  
—  
11  
303  
387 
Current tax liabilities
 
51  
7  
37  
2  
97 
Derivative liabilities
 
1,129  
4  
1,514  
263  
2,910 
Other financial liabilities
 
961  
—  
30  
195  
1,186 
Provisions
 
—  
—  
12  
70  
82 
Accruals, deferred income and other liabilities
 
4,371  
495  
792  
568  
6,226 
Liabilities held for sale
 
665  
—  
—  
—  
665 
Total liabilities
 144,858  
17,936  
16,917  
5,385  185,096 
Total equity
 
4,084 
Total equity and liabilities
 189,180 
i
Following a review of the Group’s presentation of cash and borrowings in certain consolidated investment funds, comparative amounts for cash and cash 
equivalents and subordinated liabilities and other borrowings have been restated from those previously reported. The restatement has had no impact on 
the consolidated income statement or net assets. See Note 1.1 for further information.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
296

32 Risk management and sensitivity analysis (continued)
32.2 Market risk
Market risk is risk of loss or adverse change in the financial health of the business resulting, directly or indirectly, from fluctuations 
in the level or volatility of market prices of assets, currencies liabilities and financial instruments.
Market risk comprises six types of risk, namely:
– Interest rate risk: fluctuations in the level and volatility of interest rates or the shape or curvature of the yield curve or spread 
relationship.
– Inflation risk: fluctuations in actual or implied inflation rates.
– Equity risk: fluctuations in the level or volatility of equity investments.
– Property risk: fluctuations in the level or volatility of property investments.
– Currency risk: fluctuations, including translation risk, in the level or volatility of currency exposures.
– Alternative investments risk: fluctuations in the level or volatility of alternative investment exposures.
The primary market risks that the Group faces are equity risk, property risk and interest rate risk. Most assets the Group holds are 
investments that are either equity or property-type investments and subject to equity or property price risk, or bonds, mortgages 
and cash deposits, the values of which are subject to interest rate risk. Additionally, the Group holds alternative investments which 
may exhibit some or all of these risks depending on the type of investment. The amount of risk borne by the Group’s shareholders 
depends on the extent to which its customers share the investment risk through the structure of the Group’s products.
The split of the Group’s investments between equity investments and interest-sensitive instruments depends principally on the 
type of liabilities supported by those investments and the amount of capital the Group has available. This mix of liabilities allows the 
Group to invest a substantial portion of its investment funds in equity and property investments that the Group believes produce 
greater returns over the long term. 
Market risk is managed through a robust market risk framework which includes: policies, risk appetite statements and risk limits 
and triggers covering key market risk exposures; asset and liability management programmes; a quality of capital framework; 
strategic asset allocations; investment and hedging strategies; and the use of investment constraints and the limits for asset 
portfolios.
Procedures are in place to respond to significant market events and disruptions, bringing together colleagues from across the 
business to provide enhanced monitoring and decision-making capability.
32.2.1 Interest rate risk and inflation risk
The majority of the Group’s interest rate exposure arises from shareholder-backed annuities. The value of the liabilities are 
exposed to interest rate movements, but these are closely matched with assets of an appropriate duration to manage interest rate 
risk in accordance with regulatory capital reporting requirements. The assets held in excess of the liabilities, which back the capital 
requirements of the annuity business, result in an exposure to interest rate risk.
Exposure to interest rate risk also arises on the shareholders' share of the excess assets in the With-Profits Fund.
The assets and liabilities for the with-profits and unit-linked components of business are sensitive to interest rates, but the 
shareholder is not directly exposed to changes in the value of these assets and liabilities. The shareholder is indirectly exposed to 
interest rate risk through the value of future shareholder transfers from with-profits business and charges levied on unit-linked and 
asset management business.
The Group manages its exposure to interest rate risk within defined constraints via hedging strategies.
Material increases in inflation may increase the Group’s cost base and the amount that it needs to set aside to meet future 
obligations, negatively impacting profitability. Inflation risk primarily arises from certain annuity contracts that have benefit 
escalation linked to a price index. The Group manages this exposure by matching inflation-linked annuity liabilities with 
corresponding inflation-linked assets.
32.2.2 Equity and property risk 
While the Group holds significant amounts of equity and property assets on its consolidated statement of financial position, the 
shareholders’ exposure to equity and property risk for the with-profits and unit-linked business is limited as the risk is 
predominantly borne by the policyholder. For with-profits business, the impact of equity and property risk on shareholder transfers 
is reduced over the short-term due to the PruFund smoothing process and the prudent approach taken to regular bonuses 
declarations on traditional with-profits business. However, the impact of equity and property risk on long-term investment 
performance may affect future shareholder transfers. The Group has entered into a partial equity hedge of the shareholder 
transfers expected to emerge from the WPSF in order to mitigate this risk. 
The Group’s direct exposure to this risk arises from the ‘annuities and other long-term business’ component’s holdings in equity 
securities and property, which are not hedged or matched by corresponding liabilities.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
297

32 Risk management and sensitivity analysis (continued)
32.2 Market risk (continued)
32.2.3 Currency risk
The Group invests significant amounts of policyholder funds in overseas assets as part of its investment strategy. The direct 
currency risk exposure to the shareholder from the with-profits and unit-linked components of business is minimal, although the 
shareholder is indirectly exposed to currency risk in relation to the future value of shareholder transfers from with-profits business 
and charges levied on unit-linked and asset management business. Currency risk exposure arising from overseas assets held by 
the shareholder-backed annuity and other long-term business is mitigated through the use of derivatives. The currency risk 
exposure arising from unit-linked business is low. 
As at 31 December 2024, the Group held 53% (2023: 50%) and 44% (2023: 38%) of its financial assets and financial liabilities 
respectively, in currencies other than pounds sterling, the presentation currency of the Group. The non-sterling currencies are 
primarily US dollar and euro. 
Of these financial assets, as at 31 December 2024, 93% (2023: 92%) are held by the With-Profits Fund, allowing the fund to obtain 
exposure to foreign equity markets. Of these financial liabilities, as at 31 December 2024, 74% (2023: 74%) are held by the With-
Profits Fund, mainly relating to foreign currency borrowings. The exchange risks inherent in these exposures are mitigated through 
the use of derivatives, mainly forward currency contracts.
For the year ended 31 December 2024, exchange losses of £53m (2023: losses of £126m) were recognised within the total net 
insurance and investment result in the consolidated income statement; mainly arising on assets held by the With-Profits Fund, the 
majority of which are offset by changes in with-profits and unit-linked liabilities. This excludes exchange gains and losses arising on 
foreign currency investments measured at FVTPL, which are included as part of gains and losses included in investment return, 
which is shown in Note 5.
The Group is also exposed to structural currency translation risk as a result of overseas operations which contribute to equity. The 
assets and liabilities of foreign operations are translated into the Group’s presentational currency, pounds sterling. Foreign 
exchange differences arising from this translation of foreign operations are reported as an item of other comprehensive income 
and accumulated in the translation reserve.
32.3 Credit risk
The Group’s exposure to credit risk primarily arises from the annuity funds, which hold substantial volumes of public and private 
fixed income investments on which a certain level of defaults and downgrades are expected. 
Exposure to credit risk also arises on the shareholders’ share of the excess assets in the With-Profits Fund.
While the with-profits and unit-linked funds have large holdings of assets subject to credit risk, the shareholder results of the 
Group are not directly exposed to credit defaults on assets held in these components of business. However, the shareholder is 
indirectly exposed to credit risk from these components of business in relation to the future value of shareholder transfers from 
with-profits business and charges levied on unit-linked and asset management business. The direct exposure of the Group’s 
shareholders’ equity to credit default risk in the ‘other’ component is small in the context of the Group.
Credit risk is managed through a robust credit and counterparty framework which includes: policies, standards, appetite 
statements, limits and triggers (including relevant governance and controls); investment constraints and limits on the asset 
portfolios (in particular, in relation to credit rating, seniority, sector and issuer), and counterparties in particular for derivatives, 
reinsurance and cash; and a robust credit rating process.
32.3.1 Financial assets
The following tables provide an analysis of the quality of financial assets which are exposed to credit risk. The financial assets 
below are analysed according to external credit ratings issued, with equivalent ratings issued by different ratings agencies 
grouped together. Standard & Poor’s ratings have been used where available. For securities where Standard & Poor’s ratings are 
not immediately available, those produced by Moody’s and then Fitch have been used as an alternative.
2024
AAA
AA+ to AA-
A+ to A-
BBB+ 
to BBB-
Below BBB-
Other
Total
As at 31 December
£m
£m
£m
£m
£m
£m
£m
Reinsurance contract assets
 
—  
70  
874  
—  
—  
99  
1,043 
Loans
 
—  
—  
159  
6  
1,416  
2,554  
4,135 
Debt securities
 
5,461  18,786  13,770  
15,618  
6,276  
9,864  69,775 
Deposits
 
53  
3,006  10,520  
373  
65  
1,777  15,794 
Accrued investment income and other debtors
 
44  
145  
170  
176  
84  
1,887  
2,506 
Cash and cash equivalents
 
576  
761  
3,345  
25  
31  
100  
4,838 
Total financial assets
 
6,134  22,768  28,838  
16,198  
7,872  
16,281  98,091 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
298

32 Risk management and sensitivity analysis (continued)
32.3 Credit risk (continued)
32.3.1 Financial assets (continued)
Restated
 i 
2023
AAA
AA+ to AA-
A+ to A-
BBB+ 
to BBB-
Below BBB-
Other
Total
As at 31 December
£m
£m
£m
£m
£m
£m
£m
Reinsurance contract assets
 
—  
74  
923  
—  
—  
102  
1,099 
Loans
 
—  
—  
783  
4  
370  
2,751  
3,908 
Debt securities
 
6,604  
17,340  
16,919  
14,213  
4,930  
10,677  70,683 
Deposits
 
9  
4,667  
8,526  
1,427  
—  
1,695  
16,324 
Accrued investment income and other debtors
 
38  
117  
297  
126  
49  
1,909  
2,536 
Cash and cash equivalents
 
826  
1,058  
3,202  
18  
17  
27  
5,148 
Total financial assets
 
7,477  
23,256  30,650  
15,788  
5,366  
17,161  99,698 
i
Following a review of the Group’s presentation of cash and borrowings in certain consolidated investment funds, comparative amounts for cash and cash 
equivalents have been restated from those previously reported. The restatement has had no impact on the consolidated income statement or net assets. 
See Note 1.1 for further information.
The credit ratings, information or data contained in this report which are attributed and specifically provided by Standard & Poor’s, 
Moody’s and Fitch Solutions and their respective affiliates and suppliers (‘Content Providers’) is referred to here as the ‘Content’. 
Reproduction of any content in any form is prohibited except with the prior written permission of the relevant party. The Content 
Providers do not guarantee the accuracy, adequacy, completeness, timeliness or availability of any Content and are not responsible 
for any errors or omissions (negligent or otherwise), regardless of the cause, or for the results obtained from the use of such 
Content. The Content Providers expressly disclaim liability for any damages, costs, expenses, legal fees, or losses (including lost 
income or lost profit and opportunity costs) in connection with any use of the Content. A reference to a particular investment or 
security, a rating or any observation concerning an investment that is part of the Content is not a recommendation to buy, sell or 
hold any such investment or security, nor does it address the suitability of an investment or security and should not be relied on as 
investment advice.
In the table above, AAA is the highest possible rating. Investment grade financial assets are classified within the range of AAA to 
BBB- ratings. Financial assets which fall outside this range are classified as below BBB- and are non-investment grade.
The Group is exposed to the risk of counterparty default on its reinsurance assets. The Group evaluates the financial condition of 
its reinsurers and monitors concentration of credit risk to minimise its exposure from reinsurer insolvencies. The split of the 
reinsurance asset by credit rating is shown above.
Loans that were impaired are not significant to the Group. Further information on the loans portfolio is provided in Note 18.
Debt securities with no external credit rating are classified as ‘other’. The following table shows the majority of debt securities 
shown as ‘other’ are allocated an internal rating and are considered to be of investment grade quality:
2024
2023
As at 31 December
£m
£m
AAA
 
100  
188 
AA+ to AA-
 
900  
841 
A+ to A-
 
3,626  
4,721 
BBB+ to BBB-
 
2,391  
1,944 
Below BBB-
 
1,096  
1,138 
Unrated
 
1,751  
1,845 
Total
 
9,864  
10,677 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
299

32 Risk management and sensitivity analysis (continued)
32.3 Credit risk (continued)
32.3.2 Debt securities
The table below presents the Group’s debt securities by asset category and external credit rating issued for each component of 
business as set out in Note 32.1.
2024
AAA
AA+ to AA-
A+ to A-
BBB+ 
to BBB-
Below BBB-
Other
Total
As at 31 December
£m
£m
£m
£m
£m
£m
£m
Government Sovereign debt
 
3,971  
13,747  
1,924  
2,794  
1,727  
102  
24,265 
With-profits
 
2,729  
10,479  
1,853  
2,680  
1,706  
3  
19,450 
Unit-linked
 
115  
1,353  
54  
88  
21  
99  
1,730 
Annuity and other long-term business
 
604  
1,866  
17  
26  
—  
—  
2,513 
Other
 
523  
49  
—  
—  
—  
—  
572 
Quasi-sovereign and Public sector debt
 
196  
1,568  
240  
381  
873  
288  
3,546 
With-profits
 
152  
780  
183  
373  
866  
206  
2,560 
Unit-linked
 
8  
116  
12  
8  
7  
2  
153 
Annuity and other long-term business
 
36  
672  
45  
—  
—  
80  
833 
Corporate debt
 
1,093  
3,277  
11,220  
12,149  
3,541  
7,835  
39,115 
With-profits
 
631  
2,101  
8,543  
9,278  
3,216  
4,113  
27,882 
Unit-linked
 
80  
213  
877  
1,212  
254  
38  
2,674 
Annuity and other long-term business
 
239  
920  
1,782  
1,635  
68  
3,673  
8,317 
Other
 
143  
43  
18  
24  
3  
11  
242 
Asset-backed securities
 
201  
194  
386  
294  
135  
1,639  
2,849 
With-profits
 
86  
122  
186  
208  
135  
1,518  
2,255 
Unit-linked
 
10  
16  
9  
14  
—  
3  
52 
Annuity and other long-term business
 
79  
56  
191  
72  
—  
118  
516 
Other
 
26  
—  
—  
—  
—  
—  
26 
Total debt securities
 
5,461  
18,786  
13,770  
15,618  
6,276  
9,864  
69,775 
With-profits
 
3,598  
13,482  
10,765  
12,539  
5,923  
5,840  
52,147 
Unit-linked
 
213  
1,698  
952  
1,322  
282  
142  
4,609 
Annuity and other long-term business
 
958  
3,514  
2,035  
1,733  
68  
3,871  
12,179 
Other
 
692  
92  
18  
24  
3  
11  
840 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
300

32 Risk management and sensitivity analysis (continued)
32.3 Credit risk (continued)
32.3.2 Debt securities (continued)
2023
AAA
AA+ to AA-
A+ to A-
BBB+ 
to BBB-
Below BBB-
Other
Total
As at 31 December
£m
£m
£m
£m
£m
£m
£m
Government Sovereign debt
4,790  
12,650  
1,699  
2,295  
1,213  
187  
22,834 
With-profits
3,365  
9,297  
1,670  
2,220  
1,213  
80  
17,845 
Unit-linked
109  
1,354  
15  
47  
—  
107  
1,632 
Annuity and other long-term business
715  
1,934  
14  
27  
—  
—  
2,690 
Other
601  
65  
—  
1  
—  
—  
667 
Quasi-sovereign and Public sector debt
202  
1,572  
204  
397  
873  
300  
3,548 
With-profits
157  
821  
145  
377  
873  
238  
2,611 
Unit-linked
1  
58  
13  
2  
—  
1  
75 
Annuity and other long-term business
44  
693  
46  
18  
—  
61  
862 
Corporate debt
1,242  
2,875  
14,587  
11,268  
2,755  
8,544  
41,271 
With-profits
745  
1,789  
11,670  
8,332  
2,423  
4,462  
29,421 
Unit-linked
27  
110  
1,239  
1,209  
257  
23  
2,865 
Annuity and other long-term business
283  
904  
1,644  
1,707  
72  
4,057  
8,667 
Other
187  
72  
34  
20  
3  
2  
318 
Asset-backed securities
370  
243  
429  
253  
89  
1,646  
3,030 
With-profits
217  
161  
203  
153  
89  
1,539  
2,362 
Unit-linked
17  
22  
17  
23  
—  
—  
79 
Annuity and other long-term business
85  
60  
209  
77  
—  
107  
538 
Other
51  
—  
—  
—  
—  
—  
51 
Total Debt Securities
6,604  
17,340  
16,919  
14,213  
4,930  
10,677  
70,683 
With-profits
4,484  
12,068  
13,688  
11,082  
4,598  
6,319  
52,239 
Unit-linked
154  
1,544  
1,284  
1,281  
257  
131  
4,651 
Annuity and other long-term business
1,127  
3,591  
1,913  
1,829  
72  
4,225  
12,757 
Other
839  
137  
34  
21  
3  
2  
1,036 
As at 31 December 2024 corporate debt exposure to banks amounted to £7,051m (2023: £8,884m).
The Group has holdings in asset-backed securities (ABS) which are presented within debt securities on the consolidated 
statement of financial position. The Group’s holdings in ABS, which comprise residential mortgage-backed securities (RMBS), 
commercial mortgage-backed securities (CMBS), collateralised debt obligations (CDO) funds and other asset-backed securities 
are shown within the table above.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
301

32 Risk management and sensitivity analysis (continued)
32.3 Credit risk (continued)
32.3.2 Debt securities (continued)
The Group’s exposure to sovereign debt is analysed by issuer as follows:
2024
With-profits
Unit-linked
Annuity
and other 
long-term
business
Other
Total
As at 31 December
£m
£m
£m
£m
£m
Government Sovereign debt securities by country:
UK
 
5,966  
1,300  
1,834  
519  
9,619 
Germany
 
556  
22  
128  
—  
706 
Other European countries
 
1,146  
22  
499  
—  
1,667 
Total Europe
 
7,668  
1,344  
2,461  
519  
11,992 
United States
 
3,552  
65  
—  
2  
3,619 
Latin America countries
 
673  
25  
26  
—  
724 
South Africa
 
961  
101  
—  
—  
1,062 
South Korea
 
905  
27  
—  
—  
932 
Indonesia
 
840  
24  
—  
—  
864 
Malaysia
 
894  
25  
—  
—  
919 
Singapore
 
364  
10  
—  
—  
374 
Philippines
 
575  
17  
—  
—  
592 
Thailand
 
512  
15  
—  
—  
527 
India
 
711  
22  
—  
—  
733 
Other
 
1,795  
55  
26  
51  
1,927 
Total
 19,450  
1,730  
2,513  
572  24,265 
2023
With-profits
Unit-linked
Annuity
and other 
long-term
business
Other
Total
As at 31 December
£m
£m
£m
£m
£m
Government Sovereign debt securities by country:
UK
 
5,195  
1,338  
1,910  
606  
9,049 
Germany
 
601  
16  
140  
—  
757 
Other European countries
 
1,235  
1  
436  
—  
1,672 
Total Europe
 
7,031  
1,355  
2,486  
606  
11,478 
United States
 
3,328  
5  
—  
10  
3,343 
Latin America countries
 
425  
19  
27  
—  
471 
South Africa
 
922  
105  
—  
—  
1,027 
South Korea
 
1,047  
12  
—  
—  
1,059 
Indonesia
 
858  
9  
—  
—  
867 
Malaysia
 
810  
8  
—  
—  
818 
Singapore
 
491  
5  
—  
—  
496 
Philippines
 
522  
6  
—  
—  
528 
Thailand
 
499  
6  
—  
—  
505 
India
 
450  
5  
—  
—  
455 
Other
 
1,462  
97  
177  
51  
1,787 
Total
 
17,845  
1,632  
2,690  
667  
22,834 
As at 31 December 2024 other European countries included £1,248m (2023: £1,232m) and other included £1,144m (2023: £1,342m) 
of Supranational Government bonds.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
302

32 Risk management and sensitivity analysis (continued)
32.3 Credit risk (continued)
32.3.3 Derecognition, collateral and offsetting
Securities lending and repurchase agreements
The Group has entered into securities lending and repurchase agreements whereby blocks of securities are transferred to third 
parties, primarily major brokerage firms, in exchange for collateral. Typically, the value of collateral assets pledged to the Group in 
these transactions is in excess of the value of securities transferred, with the excess determined by the quality of the collateral 
assets granted. Collateral requirements are calculated on a daily basis. The securities lent and securities subject to repurchase 
agreements are not derecognised from the Group’s consolidated statement of financial position. Collateral typically consists of 
cash, debt securities, equity securities and letters of credit. Cash collateral received is recognised on the consolidated statement of 
financial position and a financial liability for the obligation for the Group to repay the cash is also recognised. Non-cash collateral 
received is not recognised on the consolidated statement of financial position. Collateral pledged by the Group under reverse 
repurchase arrangements, aside from cash, is not derecognised from the consolidated statement of financial position as the risks 
and rewards are still retained by the Group. Cash collateral pledged is derecognised as it is pledged under right to use by the 
counterparty and a financial asset is recognised for the obligation for the counterparty to repay the cash to the Group. 
As at 31 December 2024, the Group had £5,847m (2023: £7,308m) of collateral pledged under securities lending and repurchase 
agreements, primarily relating to the With-Profits Fund. The cash and securities collateral accepted under securities lending 
agreements was £5,627m (2023: £6,961m). As at 31 December 2024, the Group had entered into reverse repurchase transactions 
under which it purchased securities and had taken on the obligation to resell the securities. The fair value of the collateral held in 
respect of these transactions was £10,355m (2023: £10,165m).
Collateral and pledges under derivative transactions
At 31 December 2024, the Group had pledged £2,712m (2023: £2,116m) for liabilities and held collateral of £403m (2023: £468m) in 
respect of over-the-counter derivative transactions. 
These transactions are conducted under terms that are usual and customary to collateralised transactions including, where 
relevant, standard securities lending and repurchase agreements.
Other collateral
At 31 December 2024, the Group had pledged collateral of £570m (2023: £635m) in respect of other transactions. This primarily 
arises from collateral pledged in relation to deferred purchase consideration on equity release mortgages and reinsurance 
exposures.
Offsetting assets and liabilities
The Group’s derivative instruments, repurchase agreements and securities lending agreements are subject to master netting 
arrangements and collateral arrangements. A master netting arrangement with a counterparty creates a right of offset for amounts 
due to and due from that same counterparty that is enforceable in the event of a default or bankruptcy. The Group recognises 
amounts subject to master netting arrangements on a gross basis on the consolidated statement of financial position. 
The following tables present the gross and net information about the Group’s financial instruments subject to master netting 
arrangements:
2024
Related amounts not offset on the consolidated 
statement of financial position
Gross amount 
included on the 
consolidated 
statement of 
financial position
Financial 
instruments
Cash collateral
Securities 
collateral
Net amount
As at 31 December
£m
£m
£m
£m
£m
Financial assets:
Derivative assets
 
840  
(754)  
(77)  
(4)  
5 
Reverse repurchase agreements 
 
11,973  
—  
—  
(10,333)  
1,640 
Total financial assets
 
12,813  
(754)  
(77)  
(10,337)  
1,645 
Financial liabilities:
Derivative liabilities
 
2,737  
(754)  
(13)  
(1,898)  
72 
Securities lending and repurchase 
agreements
 
617  
—  
—  
(617)  
— 
Total financial liabilities
 
3,354  
(754)  
(13)  
(2,515)  
72 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
303

32 Risk management and sensitivity analysis (continued)
32.3 Credit risk (continued)
32.3.3 Derecognition, collateral and offsetting (continued)
2023
Related amounts not offset on the consolidated 
statement of financial position
Gross amount 
included on the 
consolidated 
statement of 
financial position
Financial 
instruments
Cash collateral
Securities 
collateral
Net amount
As at 31 December
£m
£m
£m
£m
£m
Financial assets:
Derivative assets
 
1,280  
(884)  
(387)  
(6)  
3 
Reverse repurchase agreements 
 
13,615  
—  
—  
(10,141)  
3,474 
Total financial assets
 
14,895  
(884)  
(387)  
(10,147)  
3,477 
Financial liabilities:
Derivative liabilities
 
2,520  
(884)  
(29)  
(1,548)  
59 
Securities lending and repurchase 
agreements
 
726  
—  
—  
(730)  
(4) 
Total financial liabilities
 
3,246  
(884)  
(29)  
(2,278)  
55 
In the tables above, the amounts of assets or liabilities included on the consolidated statement of financial position would be offset 
first by financial instruments that have the right of offset under master netting or similar arrangements, with any remaining amount 
reduced by the amount of cash and securities collateral. The actual amount of collateral may be greater than the amounts 
presented in the tables. Reverse repurchase agreements shown in the tables above are included within deposits on the 
consolidated statement of financial position.
32.3.4 Impairment of financial assets
Significant increase in credit risk
When determining whether the credit risk (ie risk of default) on a financial instrument has increased significantly since initial 
recognition, the Group considers reasonable and supportable information that is relevant and available without undue cost or 
effort. This includes both qualitative and quantitative information and analysis based on the Group’s experience, expert credit 
assessment and forward-looking information.
The Group primarily identifies whether a significant increase in credit risk has occurred for an exposure by comparing:
– the remaining lifetime probability of default (PD) as at the reporting date; with
– the remaining lifetime PD for this point in time that was estimated on initial recognition of the exposure.
The Group considers that a significant increase in credit risk occurs no later than when an asset is more than 30 days past due. 
Days past due are determined by counting the number of days since the earliest elapsed due date in respect of which full payment 
has not been received. Due dates are determined without considering any grace period that might be available to the debtor.
Some qualitative indicators of an increase in credit risk, such as delinquency or forbearance, may be indicative of an increased risk 
of default that persists after the indicator itself has ceased to exist. In these cases, the Group determines a probation period during 
which the financial asset is required to show a period of good payment behaviour.
If there is evidence that there is no longer a significant increase in credit risk relative to initial recognition, then the loss allowance 
on an instrument returns to being measured as 12-month Expected Credit Losses (ECL).
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
304

32 Risk management and sensitivity analysis (continued)
32.3 Credit risk (continued)
32.3.4 Impairment of financial assets (continued)
Low credit risk debt instruments
The Group has used the low credit risk exemption for financial instruments when they meet the following conditions:
– the financial instrument has a low risk of default;
– the borrower is considered to have a strong capacity to meet its obligations in the near term; and
– the Group expects, in the longer term, that adverse changes in economic and business conditions might, but will not necessarily, 
reduce the ability of the borrower to fulfil its obligations.
The Group considers a financial asset to have low credit risk when its credit risk rating is equivalent to the globally understood 
definition of ‘investment grade’. The Group considers this to be BBB- or higher based on Moody’s (or equivalent) ratings. The 
Group defines low credit risk financial assets as financial assets that are BBB- investment grade at the reporting date, based on the 
Group’s credit grading policies. For such instruments, the significant increase in credit risk is not assessed, and the impairment 
allowance is calculated and the financial asset is measured using the 12-month ECL, as long as the financial asset meets the criteria 
above.
Definition of default
The Group considers any exposure to financial assets in default to be credit impaired. 
The impact of any collateral received will not be considered for the assessment of whether an asset is credit impaired. The 
collateral is considered for the estimate of the related ECLs.
Write-off
Financial assets are written off either partially or in their entirety only when the Group has stopped pursuing the recovery. If the 
amount to be written off is greater than the accumulated loss allowance, the difference is first treated as an addition to the 
allowance that is then applied against the gross carrying amount. Any subsequent recoveries are credited to credit loss expense.
Modified financial assets
The contractual terms of a financial asset may be modified for a number of reasons, including changing market conditions and 
other factors not related to a current or potential credit deterioration of the debtor. An existing financial asset whose terms have 
been modified may be derecognised and the renegotiated asset recognised as a new financial asset at fair value plus eligible 
transaction costs. The new asset is allocated to Stage 1 under IFRS 9 (assuming that it is not credit-impaired at the date of 
modification). 
When the terms of a financial asset are modified and the modification does not result in derecognition, the determination of 
whether the asset’s credit risk has increased significantly reflects a comparison of: 
– its remaining lifetime PD as at the reporting date based on the modified terms; with 
– the remaining lifetime PD estimated based on data on initial recognition and the original contractual terms.
Measurement of ECL
Where modelling of a parameter is carried out on a collective basis, the financial instruments are grouped on the basis of shared 
risk characteristics, which include: 
– instrument type;
– credit risk grade;
– collateral type;
– date of initial recognition;
– remaining term to maturity;
– industry; and 
– geographic location of the borrower.
The groupings are subject to regular review to ensure that exposures within a particular group remain appropriately homogeneous.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
305

32 Risk management and sensitivity analysis (continued)
32.3 Credit risk (continued)
32.3.4 Impairment of financial assets (continued)
Loss allowance
The Group has used the low credit risk exemption for deposits and accrued investment income and other debtors and calculates 
the loss allowance based on 12-month ECL. The carrying amounts and ECL allowances are shown in the following table:
2024
2023
12-month ECL
12-month ECL
Carrying amount
Related ECL 
allowance
Carrying amount
Related ECL 
allowance
Balance as at 31 December
£m
£m
£m
£m
Deposits
 
15,794  
2 
 
16,324  
8 
Accrued investment income and other debtors
 
2,506  
31 
 
2,536  
2 
There were no financial assets that were still subject to enforcement activity as at 31 December 2024 and 31 December 2023.
The table presenting an analysis of the credit risk exposure of financial instruments for which an ECL allowance is recognised is 
included in Note 32.3.1. The carrying amount of financial assets above also represents the Group’s maximum exposure to credit risk 
on these assets.
32.4 Demographic and expense risk
The Group is exposed to significant levels of demographic risk. This arises mainly from the annuity business in the form of longevity 
risk, which is the risk of unexpected changes in the life expectancy (longevity) of policyholders. If mortality improvement rates 
significantly exceed the level assumed, the Group’s results are particularly sensitive to the assumptions made in relation to future 
longevity experience. For example, a major medical breakthrough impacting the treatment of cancer or other life-threatening 
diseases would require the Group to strengthen its longevity assumptions, increasing the value of liabilities and requiring additional 
assets to be set aside to meet these liabilities. The Group’s annuity business results are also sensitive to changes in the level of 
expenses incurred on the business.
Longevity risk for both shareholder-backed business and policyholder-backed business has been predominantly managed 
through:
– Annual reviews of best estimate assumptions, supported by detailed assessments of actual mortality experience versus best 
estimate assumptions;
– Regular monitoring of longevity exposure;
– Longevity research; and
– Longevity risk transfer transactions, assessed against principles and guidance provided in internal standards.
The Group is also exposed to expense risk in relation to maintenance expense levels from the shareholder-backed annuity 
business.
For with-profits business, mortality and other demographic risks are relatively minor factors in the determination of the 
policyholder bonus rates. Adverse persistency experience can affect the level of profitability from with-profits contracts, but in any 
given year the shareholders’ share of cost of bonus may only be marginally affected. However, altered persistency trends may 
affect future expected shareholder transfers.
For unit-linked business, by virtue of the design features of most of the contracts which provide low levels of mortality cover, profit 
is relatively insensitive to changes in mortality experience. Persistency experience variances can affect the level of profit in the 
year. The shareholder is also exposed to variances in expenses relative to the charges levied on these products. 
The risk arising from the other long-term business is not significant in the context of the Group’s overall liabilities.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
306

32 Risk management and sensitivity analysis (continued)
32.4 Demographic and expense risk (continued)
32.4.1 Concentration of insurance risk 
The geographical concentration of the insurance contract assets and liabilities (both gross and net of reinsurance) is shown below. 
The disclosure is based on the carrying amounts of insurance contract assets and liabilities and reinsurance contract assets and 
liabilities disaggregated to countries where the business is written.
2024
2023
United 
Kingdom
Europe
Total
United 
Kingdom
Europe
Total
As at 31 December
£m
£m
£m
£m
£m
£m
With-profits:
Insurance contract assets and liabilities
 (115,559)  
(7,685)  (123,244) 
 (116,135)  
(7,461)  (123,596) 
Reinsurance
 
14  
—  
14 
 
10  
—  
10 
Net
 (115,545)  
(7,685)  (123,230) 
 (116,125)  
(7,461)  (123,586) 
Unit-linked:
Insurance contract assets and liabilities
 
(3,664)  
(444)  
(4,108) 
 
(3,964)  
(440)  
(4,404) 
Reinsurance
 
4  
(22)  
(18) 
 
7  
(21)  
(14) 
Net
 (3,660)  
(466)  
(4,126) 
 
(3,957)  
(461)  
(4,418) 
Annuity and other long-term business:
Insurance contract assets and liabilities
 (13,689)  
(184)  (13,873) 
 (13,892)  
(199)  (14,091) 
Reinsurance
 
766  
1  
767 
 
746  
—  
746 
Net
 (12,923)  
(183)  (13,106) 
 (13,146)  
(199)  (13,345) 
Total:
Insurance contract assets and liabilities
 (132,912)  
(8,313)  (141,225) 
 (133,991)  
(8,100)  (142,091) 
Reinsurance
 
784  
(21)  
763 
 
763  
(21)  
742 
Net
 (132,128)  
(8,334)  (140,462)  (133,228)  
(8,121)  (141,349) 
32.5 Liquidity risk
Liquidity risk is the risk that the Group and/or its business are unable to meet financial obligations (eg claims, creditors debt 
interest and collateral calls) as they fall due because they do not have or are unable to generate sufficient liquid assets. 
Fund liquidity risk is the risk of being unable to meet financial obligations as they fall due because of a mismatch in liquidity of the 
underlying assets and the frequency of liability requirements of the fund.
The Group’s IFRS results are indirectly exposed to fund liquidity risk, for example, through reputational damage leading to lower 
funds under management and lower revenue through charges collected. However, as the effect on the Group’s IFRS results is 
indirect, this risk is not discussed further and the remainder of this section refers to liquidity risk. 
Liquidity management in the Group seeks to ensure that, even under adverse conditions, the Group has access to the funds 
necessary to cover surrenders, withdrawals and maturing liabilities.
Liquidity risk is carefully managed, in particular in relation to: bank balances, cash flow forecasting, appropriate fund management 
(to ensure that assets are not unduly concentrated in less liquid investments) and detailed cash flow matching for the annuity 
business. Specific arrangements are also in place to manage liquidity in the unit-linked funds, particularly property funds where the 
underlying assets are relatively illiquid.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
307

32 Risk management and sensitivity analysis (continued)
32.5 Liquidity risk (continued)
32.5.1 Contractual maturities of financial liabilities on an undiscounted cash flow basis
The following table sets out the contractual maturities for applicable classes of financial liabilities, excluding derivative liabilities 
that are separately presented in section 32.5.2. The financial liabilities are included in the column relating to the contractual 
maturities at the undiscounted cash flows (including contractual interest payments and expected benefit payments) due to be 
paid, assuming conditions are consistent with those at the year end.
2024
Total 
carrying 
value
1 year or 
less
After 
1 year to 
5 years
After 
5 years 
to 10 years
After 
10 years 
to 15 years
After 
15 years to 
20 years
Over 
20 years
No stated 
maturity
Total 
undiscounted 
value
As at 31 December
£m
£m
£m
£m
£m
£m
£m
£m
£m
Financial liabilities:
Investment contracts 
without DPF
 
12,144  
12,144  
—  
—  
—  
—  
—  
—  
12,144 
Third party interest in 
consolidated funds
 
9,484  
95  
368  
176  
22  
—  
2  
8,821  
9,484 
Subordinated liabilities and 
other borrowings
 
6,486  
835  
2,240  
2,014  
841  
841  
5,049  
—  
11,820 
Other financial liabilities
 
1,018  
870  
—  
—  
—  
—  
—  
148  
1,018 
Accruals, deferred income 
and other liabilities
 
4,223  
4,253  
61  
95  
117  
104  
151  
—  
4,781 
Total
 33,355  
18,197  
2,669  
2,285  
980  
945  
5,202  
8,969  
39,247 
Restated 
i
2023
Total 
carrying 
value
1 year or 
less
After 
1 year to 
5 years
After 
5 years 
to 10 years
After 
10 years 
to 15 years
After 
15 years to 
20 years
Over 
20 years
No stated 
maturity
Total 
undiscounted 
value
As at 31 December
£m
£m
£m
£m
£m
£m
£m
£m
£m
Financial liabilities:
Investment contracts 
without DPF
 
12,535  
12,535  
—  
—  
—  
—  
—  
—  
12,535 
Third party interest in 
consolidated funds
 
9,893  
521  
463  
190  
—  
—  
13  
8,706  
9,893 
Subordinated liabilities and 
other borrowings
 
7,647  
868  
3,427  
1,321  
941  
1,345  
5,846  
—  
13,748 
Other financial liabilities
 
1,186  
1,092  
—  
—  
—  
—  
—  
94  
1,186 
Accruals, deferred income 
and other liabilities
 
6,083  
6,563  
43  
90  
116  
107  
170  
—  
7,089 
Total
 
37,344  
21,579  
3,933  
1,601  
1,057  
1,452  
6,029  
8,800  
44,451 
i
Following a review of the Group’s presentation of cash and borrowings in certain consolidated investment funds, comparative amounts for subordinated 
liabilities and other borrowings have been restated from those previously reported. The restatement has had no impact on the consolidated income 
statement or net assets. See Note 1.1 for further information.
Most investment contracts have options to surrender early, often subject to surrender or other penalties. Therefore, most 
contracts can be said to have a contractual maturity of less than one year, but the additional charges and term of the contracts 
mean surrenders are unlikely to be exercised in practice.
The vast majority of the Group’s financial assets are held to back the Group’s policyholder liabilities. Although asset/liability 
matching is an important component of managing policyholder liabilities (both those classified as insurance and those classified as 
investments), this profile is mainly relevant for managing market risk rather than liquidity risk. Within each business unit this asset/
liability matching is performed on a portfolio-by-portfolio basis.
In terms of liquidity risk, a large proportion of the policyholder liabilities contain discretionary surrender values or surrender 
charges, meaning that many of the Group’s liabilities are expected to be held for the long term. Many of the Group’s investment 
portfolios are in marketable securities, which can therefore be converted quickly to liquid assets. As a result, an analysis of the 
Group’s assets by contractual maturity is not considered appropriate to evaluate the nature and extent of the Group’s liquidity risk.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
308

32 Risk management and sensitivity analysis (continued)
32.5 Liquidity risk (continued)
32.5.2 Maturity analysis of derivatives
The following table shows the gross and net derivative positions together with the maturity profile of the contractual undiscounted 
cash flows:
2024
Total 
carrying 
value
1 year or 
less
After 
1 year to 
5 years
After 
5 years 
to 10 years
After 
10 years 
to 15 years
After 
15 years to 
20 years
Over 
20 years
No stated 
maturity
Total 
undiscounted 
value
As at 31 December
£m
£m
£m
£m
£m
£m
£m
£m
£m
Derivative assets
 
1,085  
300  
485  
271  
145  
169  
320  
—  
1,690 
Derivative liabilities
 
3,202  
852  
911  
1,042  
990  
709  
1,195  
—  
5,699 
Net derivative position
 
(2,117)  
(552)  
(426)  
(771)  
(845)  
(540)  
(875)  
—  
(4,009) 
2023
Total 
carrying 
value
1 year or 
less
After 
1 year to 
5 years
After 
5 years 
to 10 years
After 
10 years 
to 15 years
After 
15 years to 
20 years
Over 
20 years
No stated 
maturity
Total 
undiscounted 
value
As at 31 December
£m
£m
£m
£m
£m
£m
£m
£m
£m
Derivative assets
 
1,693  
740  
534  
284  
76  
115  
461  
—  
2,210 
Derivative liabilities
 
2,910  
561  
841  
1,052  
187  
757  
2,160  
—  
5,558 
Net derivative position
 
(1,217)  
179  
(307)  
(768)  
(111)  
(642)  
(1,699)  
—  
(3,348) 
32.5.3 Maturity analysis of insurance contracts
The following tables provide a maturity analysis of the Group’s insurance and reinsurance contract liabilities, which reflects the 
dates on which the cash flows are expected to occur. The Group has elected to analyse the estimates of the present value of the 
future cash flows by estimated timing. It excludes the release of the CSM which is in Note 24.5. 
For reinsurance contracts held 95% (2023: 98%) relates to annuity and other long-term business contracts and so analysis by each 
line of business are not presented.
Insurance contracts
i
2024
As at 31 December
 With-profits
 Unit-linked 
insurance 
 Annuity and 
other long-
term business 
 Total 
0 to 1 year
 11% 
 14% 
 10% 
 11% 
1 to 2 years
 9% 
 12% 
 9% 
 9% 
2 to 3 years
 8% 
 10% 
 8% 
 8% 
3 to 4 years
 8% 
 9% 
 8% 
 8% 
4 to 5 years
 7% 
 8% 
 7% 
 7% 
5 to 10 years
 26% 
 27% 
 26% 
 26% 
10 to 15 years
 15% 
 12% 
 16% 
 15% 
15 to 20 years
 8% 
 5% 
 8% 
 8% 
20 to 25 years
 4% 
 2% 
 4% 
 4% 
Over 25 years
 4% 
 1% 
 4% 
 4% 
Total
 100% 
 100% 
 100% 
 100% 
 
Insurance contracts
i
2023
As at 31 December
With-profits
Unit-linked 
insurance
Annuity and 
other long-
term business
Total
0 to 1 year
 11% 
 15% 
 9% 
 11% 
1 to 2 years
 9% 
 12% 
 9% 
 9% 
2 to 3 years
 8% 
 10% 
 8% 
 8% 
3 to 4 years
 7% 
 9% 
 7% 
 7% 
4 to 5 years
 7% 
 8% 
 7% 
 7% 
5 to 10 years
 24% 
 26% 
 27% 
 25% 
10 to 15 years
 15% 
 12% 
 17% 
 15% 
15 to 20 years
 9% 
 5% 
 9% 
 9% 
20 to 25 years
 5% 
 2% 
 4% 
 5% 
Over 25 years
 5% 
 1% 
 3% 
 4% 
Total
 100% 
 100% 
 100% 
 100% 
i
There is no current plan for distribution of the policyholders’ share of excess assets in the With-Profits Fund and so this is not included in the analysis. 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
309

32 Risk management and sensitivity analysis (continued)
32.5 Liquidity risk (continued)
32.5.3 Maturity analysis of insurance contracts (continued)
Reinsurance contracts
2024
2023
As at 31 December
 Total 
Total
0 to 1 year
 11% 
 10% 
1 to 2 years
 10% 
 9% 
2 to 3 years
 9% 
 9% 
3 to 4 years
 8% 
 8% 
4 to 5 years
 7% 
 7% 
5 to 10 years
 28% 
 29% 
10 to 15 years
 15% 
 16% 
15 to 20 years
 7% 
 8% 
20 to 25 years
 3% 
 3% 
Over 25 years
 2% 
 1% 
Total
 100% 
 100% 
32.6 Derivatives and hedging
The Group uses derivatives for the purpose of efficient portfolio management or the reduction in investment risk. In doing so, the 
Group obtains cost-effective and efficient exposure to various markets and manages exposure to equity, interest rate, currency, 
credit and other business risks. The Group has opted not to apply hedge accounting to derivatives.
The Group uses various interest rate derivative instruments such as interest rate swaps and swap options to reduce exposure to 
interest rate volatility. The Group also uses various currency derivatives in order to limit volatility due to foreign currency exchange 
rate fluctuations arising on securities denominated in currencies other than pounds sterling.
All over-the-counter (OTC) derivative transactions are conducted under standardised International Swaps and Derivatives 
Association Inc (ISDA) master agreements and Credit Support Annexes (CSA). The Group has collateral agreements between the 
individual entities in the Group, of which the Parent Company is one, and relevant counterparties in place under each of these 
market master agreements. The Group also has the ability to enter into cleared derivative positions under UK European Market 
Infrastructure Regulation (UK EMIR).
The total fair value balances of derivative assets and liabilities are shown in Note 18.
There are hedging arrangements in place for the with-profits liabilities, including some product-specific arrangements. The actual 
and required hedging positions are monitored at least monthly and rebalanced if required.
Under Article 11 of the UK European Market Infrastructure Regulation (EU) no 648/2012, OTC derivatives, central counterparties 
and trade repositories (UK EMIR and Commission Delegated Regulation (EU) 2016/2251 supplementing UK EMIR), market 
participants transacting in non-cleared OTC derivatives are required to exchange collateral to cover variation and initial margin. 
However, trades between counterparties belonging to the same group are exempt from these margin requirements subject to 
certain criteria. 
Prudential Capital Plc (Legal Entity Identifier reference CHW8NHK268SFPTV63Z64) has entered into such derivative agreements 
with the following group entities. This counterparty pairing meets the criteria to be eligible for intra-group exemptions to the 
margin requirements: 
As at 31 December
2024
2023
Counterparty
Legal Entity Identifier
Relationship between parties
Type of 
exemption
Aggregate notional 
of OTC derivatives 
contract
Aggregate notional 
of OTC derivatives 
contract
£m
£m
M&G FA Limited
213800TFNC2ZYHSGTN11
M&G plc is the ultimate Parent 
Company for both parties
Full
 
315 
 
392 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
310

32 Risk management and sensitivity analysis (continued)
32.6 Derivatives and hedging (continued)
32.6.1 Hedges in respect of shareholder transfers arising from the with-profits business
The shareholders’ exposure to market risk from with-profits business arises from the shareholder transfers which depend on 
investment return of the funds. These shareholder transfers, while smoothed, are particularly exposed to equity risk. 
The Group has entered into a partial equity hedge of the shareholder transfers expected to emerge from the WPSF in order to 
mitigate this risk. The effect for the year ended 31 December 2024 was an unrealised loss of £27m (2023: £8m) and a realised loss 
of £82m (2023: £109m).
PAC’s shareholder fund had also previously entered into a risk management arrangement with the WPSF in relation to the 
shareholder transfers expected to emerge from the WPSF, specifically with regard to the PruFund new business written during 
2018 to 2020. This arrangement was designed to protect the shareholders against extremely weak market returns. This 
arrangement was terminated in 2023 and resulted in a £9m realised loss for the year ended 31 December 2023.
In 2023, PAC’s shareholder fund entered into a further arrangement with the WPSF in relation to the shareholder transfers 
expected to emerge from PruFund business written to 31 December 2022. The shareholder fund accepted a one-off cash 
payment in lieu of 20% of future shareholder transfers. This arrangement is mutually beneficial since it generates certainty and 
cash for the shareholder while reducing the WPSF exposure to a potential mismatch between the value of the shareholder 
transfers and the fixed charges taken to cover those transfers. In addition, under the arrangement the shareholder paid the WPSF 
for a higher share of future surplus from certain cohorts of business. For the year ended 31 December 2024 this arrangement 
resulted in a net loss of £46m (2023: loss of £36m).
32.6.2 Other shareholder hedging arrangements
The Group’s shareholder fund has purchased interest rate swap instruments to protect the capital position against interest rate 
movements. For the year ended 31 December 2024, these instruments resulted in an unrealised loss of £117m (2023: unrealised 
gain of £116m) and a £nil realised gain/loss (2023: realised loss of £36m).
32.7 IFRS profit and liability sensitivity analysis
The Group uses a wide ranging stress and scenario testing approach to, among other things, understand the potential volatility of 
earnings, and capital requirements and for the purposes of efficient capital management. Results of the IFRS profit and liability 
sensitivity analysis for the long-term business to reasonable possible movements in key economic and non-economic risk factors 
are summarised below (sensitivity of the capital position is detailed separately in the supplementary notes). For sensitivities arising 
from financial assets refer to Note 31.8.
The risks are described in further detail throughout this note. For each sensitivity test the impact of a reasonably possible change in 
a single factor is shown, with other assumptions left unchanged. The sensitivities applied are described below. The sensitivities 
capture the immediate effects of an event occurring, as opposed to the longer-term or second-order effects which may impact 
future years’ profits, and do not reflect management actions which could be taken to mitigate the impacts of these events 
occurring. The results shown include the impacts on both the with-profits business and the non-profit annuity business.
Sensitivity factor
Sensitivity applied
Economic scenario:
+/- 50bps interest rates
The impact of a parallel increase/(decrease) in the market interest rates. The scenario allows 
for the impact on both the changes to future yields and investment returns and the market 
values of the fixed interest securities.
+/- 10% change in equity & 
property market values
The impact of an increase/(decrease) in equity and property market values.
+ 5 bps increase in the with-profits 
illiquidity premium
The impact of an increase in the illiquidity premium on with-profits business of 5 bps.
+ 5 bps increase in annuity credit 
default/downgrade assumption
The impact on non-profit annuity liabilities from a 5 bps strengthening of the credit default/
downgrade assumptions.
Non-economic scenario:
+/- 5% renewal expenses
The impact of a permanent increase/(decrease) in future maintenance expense 
assumptions across all lines of business.
+/- 10% persistency assumptions
The impact of a permanent increase/(decrease) in the lapse rates for the business.
+/- 1% base mortality rates
The impact of a permanent increase/(decrease) in the base mortality rates at all ages.
+ 0.25% increase in mortality 
improvements
The impact of an increase in the annual rate of mortality improvements at all ages.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
311

32 Risk management and sensitivity analysis (continued)
32.7 IFRS profit and liability sensitivity analysis (continued)
32.7.1 Sensitivity - Profit/loss after tax/equity
The sensitivity of IFRS profit/(loss) after tax to the key economic and non-economic risks is summarised below. The impact on 
equity is expected to be consistent with the impact on IFRS profit/(loss) after tax. The change in net of reinsurance CSM is also 
shown.
2024
2023
Profit
CSM
Profit
CSM
£m
£m
£m
£m
Economic sensitivities
50bps increase in interest rates
 
(154)  
83 
 
(152)  
129 
50bps decrease in interest rates
 
164  
(89) 
 
160  
(138) 
10% fall in equity and property markets 
 
(5)  
(587) 
 
(26)  
(595) 
10% rise in equity and property markets
 
(3)  
584 
 
15  
592 
5bps increase in with-profits illiquidity premium
 
1  
16 
 
2  
20 
5bps increase in annuity credit default/downgrade assumptions 
 
(34)  
— 
 
(39)  
— 
Non-economic sensitivities
5% increase in renewal expense assumptions
 
9  
(41) 
 
9  
(42) 
5% decrease in renewal expense assumptions
 
(9)  
41 
 
(9)  
42 
10% increase in persistency assumptions
 
(5)  
(76) 
 
(4)  
(69) 
10% decrease in persistency assumptions
 
6  
83 
 
5  
76 
1% increase in base mortality assumptions
 
(39)  
73 
 
(40)  
75 
1% decrease in base mortality assumptions
 
39  
(74) 
 
40  
(79) 
0.25% increase in mortality improvements
 
102  
(197) 
 
107  
(208) 
The interest rate stresses reflect a parallel shift in the nominal rate of interest at all durations. As described in Note 32.2.1, the 
impact on IFRS profit/(loss) after tax predominantly arises from assets held in excess of the IFRS liabilities. These assets are held to 
back the regulatory capital requirements.
The main impact to the Group of changes in equity and property asset values is through the entity’s share of the returns in the with-
profits fund through future shareholder transfers. Under IFRS reporting, the change in expected future profits adjusts the CSM and 
is released over the remaining lifetime of the business. The key impact to post-tax profit arises from the change in the level of CSM 
amortised in the current reporting period.
The impact of the non-economic sensitivities to expenses, mortality and mortality improvements are the opposite of the result that 
may be expected, and which may be seen in other financial metrics (eg in general we would expect an increase in mortality rates 
would result in an increase in IFRS profits, whereas a reduction is observed in the stress scenario). As detailed in Note 3.2, the 
application of IFRS 17 results in mismatches due to the use of locked-in rates for the CSM for annuities under GMM and in relation 
to the measurement of the non-profit business in the With-Profits Fund. This results in the sensitivity analysis reflecting an increase 
in IFRS profit when there is a strengthening of mortality assumptions, whereas the opposite effect might have been expected. The 
primary reasons for this are:
– interest rates at the time of recognising most of the in-force annuity business were substantially lower than current rates, 
resulting in a larger reduction in the CSM (from discounting the change in future cash flows at locked-in rates) than the increase 
in the fulfilment cash flows (from discounting the change in future cash flows at current rates); and
– the fair value of non-profit business written in the With-Profits Fund is reflected in the liabilities for with-profits policyholders, 
resulting in a mismatch in the timing of when the change in mortality assumptions impacts the with-profits liabilities and when 
the IFRS 17 CSM for non-profit business is recognised as insurance revenue.
As described above, the main impacts of the sensitivities on profit arise through either short-term fluctuations in investment 
returns or through mismatches arising on the application of IFRS 17. As a result there is limited impact on adjusted operating profit 
(in line with the methodology detailed in Note 3.2).
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
312

32 Risk management and sensitivity analysis (continued)
32.7 IFRS profit and liability sensitivity analysis (continued)
32.7.2 Sensitivity – Insurance and investment contract liabilities
The sensitivity of insurance and investment contract liabilities (detailed in Note 24) to the same key economic and non-economic 
sensitivities are summarised below:
Insurance contracts
Reinsurance contracts
Estimates of 
present value 
of future cash 
flows and risk 
adjustment
Contractual 
Service 
Margin
Total
Estimates of 
present value 
of future cash 
flows and risk 
adjustment
Contractual 
Service 
Margin
Total
As at 31 December 2024
£m
£m
£m
£m
£m
£m
Economic sensitivities
50 bps increase in interest rates
 
(1,627)  
83  
(1,544) 
 
(10)  
—  
(10) 
50 bps decrease in interest rates
 
1,751  
(89)  
1,662 
 
12  
—  
12 
10% fall in equity and property markets 
 
(6,460)  
(587)  
(7,047) 
 
—  
—  
— 
10% rise in equity and property markets
 
6,461  
584  
7,045 
 
—  
—  
— 
5 bps increase in with-profits illiquidity premium
 
(18)  
16  
(2) 
 
—  
—  
— 
5 bps increase in annuity credit default/downgrade 
assumptions 
 
46  
—  
46 
 
1  
—  
1 
Non-economic sensitivities
5% increase in renewal expense assumptions
 
29  
(41)  
(12) 
 
—  
—  
— 
5% decrease in renewal expense assumptions
 
(29)  
41  
12 
 
—  
—  
— 
10% increase in persistency assumptions
 
83  
(76)  
7 
 
—  
—  
— 
10% decrease in persistency assumptions
 
(90)  
83  
(7) 
 
—  
—  
— 
1% increase in base mortality assumptions
 
(39)  
96  
57 
 
(14)  
23  
9 
1% decrease in base mortality assumptions
 
39  
(97)  
(58) 
 
14  
(23)  
(9) 
0.25% increase in mortality improvements
 
99  
(260)  
(161) 
 
31  
(63)  
(32) 
Insurance contracts
Reinsurance contracts
Estimates of 
present value 
of future cash 
flows and risk 
adjustment
Contractual 
Service 
Margin
Total
Estimates of 
present value 
of future cash 
flows and risk 
adjustment
Contractual 
Service 
Margin
Total
As at 31 December 2023
£m
£m
£m
£m
£m
£m
Economic sensitivities
50 bps increase in interest rates
 
(1,831)  
129  
(1,702) 
 
(19)  
—  
(19) 
50 bps decrease in interest rates
 
1,973  
(138)  
1,835 
 
22  
—  
22 
10% fall in equity and property markets
 
(6,369)  
(595)  
(6,964) 
 
—  
—  
— 
10% rise in equity and property markets
 
6,370  
592  
6,962 
 
—  
—  
— 
5 bps increase in with-profits illiquidity premium
 
(22)  
20  
(2) 
 
—  
—  
— 
5 bps increase in annuity credit default/downgrade 
assumptions
 
54  
—  
54 
 
2  
—  
2 
Non-economic sensitivities
5% increase in renewal expense assumptions
 
31  
(42)  
(11) 
 
—  
—  
— 
5% decrease in renewal expense assumptions
 
(31)  
42  
11 
 
—  
—  
— 
10% increase in persistency assumptions
 
75  
(69)  
6 
 
—  
—  
— 
10% decrease in persistency assumptions
 
(82)  
76  
(6) 
 
—  
—  
— 
1% increase in base mortality assumptions
 
(42)  
99  
57 
 
(16)  
24  
8 
1% decrease in base mortality assumptions
 
46  
(103)  
(57) 
 
16  
(24)  
(8) 
0.25% increase in mortality improvements
 
112  
(277)  
(165) 
 
38  
(69)  
(31) 
The presentation above reflects a change in insurance contracts or reinsurance contracts where insurance contracts are 
expressed as a positive liability amount and reinsurance contracts are a positive asset amount. 
Insurance contracts are insurance contract liabilities net of insurance contract assets. 
Reinsurance contracts are reinsurance contract assets net of reinsurance contract liabilities.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
313

32 Risk management and sensitivity analysis (continued)
32.7 IFRS profit and liability sensitivity analysis (continued)
32.7.2 Sensitivity – Insurance and investment contract liabilities (continued)
The vast majority of the Group’s financial assets are held to back the Group’s policyholder liabilities. Consistent with this, the 
changes in the insurance and investment contract liabilities in the economic sensitivities are offset by corresponding changes in 
the value of the assets, with only the changes in the surplus assets contributing to changes in profit/(loss) after tax (as detailed in 
Note 32.7.1).
32.7.3 Other estimates in measurement of insurance contract liabilities
As a consequence of applying the mutualisation requirements of IFRS 17, a portion of the with-profits surplus assets are allocated 
to policyholders and a portion to shareholders. The portion of the with-profits surplus assets allocated to policyholders and 
shareholders under IFRS 17 reflects a judgement on the division of surplus in the With-Profits Fund. The policyholders’ share is 
assessed on a prospective basis and is assumed to be 90%, consistent with the division of profits permitted by the Articles of 
Association. The portion of the surplus assets allocated to shareholders, £944m (after tax) at 31 December 2024 (2023: £1,037m) is 
not easily or practicably fungible to shareholders in the short-term. 
IFRS 17 liabilities include an explicit risk adjustment, covering the Group’s assessment of the margin required to cover non-financial 
risks. The assessment of the risk adjustment requires assumptions about the compensation that the Group requires for bearing 
uncertainty about the amount and timing of the cash flows that arise from non-financial risk, the most significant of which is the 
assumed rates of policyholder mortality for annuity contracts. The Group has calibrated the risk adjustment at the 75th percentile 
of its internal calibrations of the risk distributions (which have a time horizon of one year) and amounts to £479m (2023: £488m) net 
of reinsurance. Increasing the calibration to the 80th percentile (over a one year time horizon) would increase the risk adjustment 
(net of reinsurance) at 31 December 2024 by around £96m (2023: £90m). The increase would be offset by a corresponding 
reduction in CSM, but with the CSM impact being assessed at locked-in rates as described above.
Potential future legislative action in relation to residential ground rents (as disclosed in Note 31.8.1) may result in an impact on the 
valuation of the notes backing these assets and the insurance contract liabilities. An increase of 50bps to the illiquidity premium 
would result in the fair value of the notes backing residential ground rents to decrease by £80m of which £56m would relate to the 
shareholder-backed fund (2023: £100m of which £70m relates to the shareholder-backed fund). Application of this sensitivity 
would result in the carrying value of the insurance contract liabilities to decrease by £37m, of which £15m would relate to the 
annuities which are shareholder-backed (2023: £50m of which £23m relates to the shareholder-backed fund).
The net asset and liability impact of an increase in illiquidity premium of 50bps would be to reduce the profit/(loss) after tax by 
£32m (2023: £38m).
In the event that the Government implements the ‘peppercorn cap’, the value of the insurance contract liabilities would be 
impacted due to a change in the overall portfolio yield on the writing down of the underlying residential ground rent assets. The 
impact would be dependent on replacement assets that are used to rebalance the portfolio.
32.7.4 Limitations
The sensitivity results demonstrate the effect of an instantaneous change in a key assumption while other assumptions remain 
unchanged. In reality, changes may occur over a period of time and there may be a correlation between the risks. The sensitivity 
analysis does not take into consideration active management of the Group’s assets and liabilities, and that this may change the 
impact of an emerging risk scenario. It should also be noted that these sensitivities are non-linear, and larger or smaller impacts 
should not be interpolated or extrapolated from these results. 
The sensitivity analysis includes the use of ‘hypothetical’ market movements to demonstrate potential risk exposures, for example:
– The sensitivity analysis assumes a parallel shift in interest rates at all terms. These results cannot be used to calculate the impact 
of non-parallel yield movements.
– The sensitivity analysis assumes equivalent assumption changes across all markets, eg all equity and property assets rise (fall) by 
10%. The actual impact on the Group’s assets may not be identical to the observed changes in market indices and so actual 
impacts on the Group cannot be inferred by applying the sensitivities to observed changes in key indices.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
314

33 Contingencies and related obligations
33.1 Litigation, tax and regulatory matters
In addition to the matters set out in Note 10.3 regarding the portfolio dividend tax litigation, the Group is involved in various 
litigation and regulatory issues. While the outcome of such litigation and regulatory issues cannot be predicted with certainty, the 
Directors believe that their ultimate outcome will not have a material adverse effect on the Group’s financial condition, results of 
operations, or cash flows.
33.2 Guarantees
Guarantee funds provide for payments to be made to policyholders on behalf of insolvent life insurance companies and are 
financed by payments levied on solvent insurance companies based on location, volume and types of business. The estimated 
reserve for future guarantee fund assessments is not significant, and adequate reserves are available for all anticipated payments 
for known insolvencies.
M&G plc acts as guarantor for certain property leases where a Group company is a lessee. The most material of these is the 
guarantee provided in respect of the 10 Fenchurch Avenue lease between Saxon Land B.V. and M&G Corporate Services Limited.
The Group has also received guarantees in respect of subleasing arrangements, entered into in the normal course of business.
On acquisition of a controlling interest in MandG Investments Southern Africa (Pty) Limited (MGSA), M&G Group Limited provided 
a guarantee in respect of an existing loan facility between Thesele, the seller of MGSA, and Nedbank, a third party bank amounting 
to ZAR 220m. The guarantee is secured on 7% of the shares that Thesele retains in MGSA.
M&G Group Regulated Entity Holding Company Limited is guarantor for the obligations of M&G Corporate Services Limited to 
make payments under the Scottish Amicable Staff Pension Scheme.
The Group has also provided other guarantees and commitments to third parties entered into in the normal course of business, but 
the Group does not consider that these would result in a significant unprovisioned loss.
33.3 Support for the With-Profits Fund by shareholders
PAC is liable to meet its obligations to with-profits policyholders even if the assets of the with-profits sub-funds are insufficient to 
do so. The assets in excess of amounts expected to be paid for future terminal bonuses and related shareholder transfers (‘the 
excess assets’) in the with-profits sub-funds could be materially depleted over time by, for example, a significant or sustained 
equity market downturn. In the unlikely circumstance that the depletion of the excess assets within the with-profits sub-funds was 
such that the Group’s ability to satisfy policyholders’ reasonable expectations was adversely affected, it might become necessary 
to restrict the annual distribution to shareholders or to contribute shareholders’ funds to the with-profits sub-funds to provide 
financial support.
There are a number of additional arrangements between the shareholder and the With-Profits Fund as follows:
– The With-Profits Fund contributed to the costs of establishing the Polish branch of PAC, and receives repayment through 
income from charges levied on the business. There is an obligation on the shareholders to ensure that the With-Profits Fund will 
be repaid in full with interest, and an amount is recognised for the estimated cost to the shareholder of any shortfall at the end of 
the term of the agreement. The policyholders’ share of the impact is included in the insurance contract liabilities for the With-
Profits Fund, with changes in value recognised in finance expenses from insurance contracts issued in the consolidated income 
statement. The amount held within insurance contract liabilities is £55m as at 31 December 2024 (2023: £56m).
– Part of the acquisition costs incurred in the early years of M&G Wealth Advice Limited were funded by the With-Profits Fund. In 
return, M&G Wealth Advice Limited is required to deliver cost savings to the With-Profits Fund. In the event of closure of M&G 
Wealth Advice Limited or, the cost savings not being delivered and M&G Wealth Advice Limited stops writing new business, the 
shareholder will reimburse the With-Profits Fund for any remaining shortfall. The time period for repayment is not defined.
– Transformation costs associated with with-profits new business will be recovered in the pricing of future new business (subject 
to a shareholder underpin whereby the shareholder will compensate the With-Profits Fund if any of these costs are not fully 
recovered at the end of the term of the agreement). The policyholders’ share of the impact is included in the insurance contract 
liabilities for the With-Profits Fund, with changes in value recognised in finance income or expenses from insurance contracts 
issued in the consolidated income statement. The amount held within insurance contract liabilities is £15m as at 31 December 
2024 (2023: £6m).
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
315

33 Contingencies and related obligations (continued)
33.3 Support for the With-Profits Fund by shareholders (continued)
– PAC undertook a project to rationalise fund structures (The Target Investment Model programme) by combining existing, smaller 
funds with the main With-Profits Asset Share Fund in a fund umbrella structure. This initiative was expected to yield withholding 
tax benefits for the business over time. If the expected benefits did not materialise to the With-Profits Fund, the shareholder was 
committed to compensating the fund for any implementation costs borne that were not fully recouped. The assessment period 
for the underpin arrangement was five years, running to the end of 2025. As at 31 December 2024, the underpin ceased as the 
benefits have now materialised, however a review will be required until the end of 2028 to determine if the recognised tax 
benefits have been reversed, potentially necessitating the reactivation of the underpin. 
– PAC has priced new with-profits business on a basis that is expected to be financially self-supporting or, where this has not been 
the case, the shareholder is required to cover the cost (known as the New Business Supportability Test (NBST)). The 
policyholders’ share of the impact is included in the insurance contract liabilities, with changes in value recognised in finance 
expenses from insurance contracts issued in the consolidated income statement. The amount held within insurance contract 
liabilities is £13m as at 31 December 2024 (2023: £15m).
The following matters are of relevance with respect to the With-Profits Fund: 
33.3.1 Pension mis-selling review
The Pensions mis-selling review covers customers who were sold personal pensions between 29 April 1988 and 30 June 1994, and 
who were advised to transfer out, not join, or opt out of their employer’s Defined Benefit Pension Scheme. During the initial review 
some customers were issued with guarantees that redress will be calculated on retirement or transfer of their policies. The 
provision continues to cover these clients. The expense to cover these customers continues to be recognised within insurance 
contract liabilities.
While PAC believed it met the requirements of the FSA (the UK insurance regulator at that time) to issue offers of redress to all 
impacted customers by 30 June 2002, there is a population of customers who, while an attempt was made at the time to invite 
them to participate in the review, may not have received their invitation. These customers have been re-engaged, to ensure they 
have the opportunity to take part in the review. The liability also covers this population. Currently, an expense amounting to £122m 
as at 31 December 2024 (2023: £140m) is being held in relation to this within insurance contract liabilities.
The key assumptions underlying the liability are:
– average cost of redress per customer; and
– proportion of liability (reserve rate) held for soft close cases (where all reasonable steps have been taken to contact the 
customer but the customer has not engaged with the review).
Sensitivities of the value of the liability to a change in assumptions are as follows:
Change in assumption
2024
2023
Assumption
£m
£m
Average cost of redress
increase/decrease by 10%
+/-5
+/-5
Reserve rate for soft closed cases
increase/decrease by 10%
+/-31
+/-31
Changes in the value of the pension mis-selling liability would not immediately impact profit or loss as the changes would be offset 
by changes in the allowance for mutualisation and the CSM.
Costs arising from this review are met by the excess assets of the WPSF and hence have not been charged to the asset shares 
used in the determination of policyholder bonus rates. An assurance was given that these deductions from excess assets would 
not impact PAC's bonus or investment policy for policies within the WPSF that were in force at 31 December 2003. This assurance 
does not apply to new business since 1 January 2004. In the unlikely event that such deductions would affect the bonus or 
investment policy for the relevant policies, the assurance provides that support would be made available to the sub-fund from 
PAC’s shareholder resources for as long as the situation continued, so as to ensure that PAC’s policyholders were not 
disadvantaged. PAC’s comfort in its ability to make such support available was supported by related intra-group arrangements 
between Prudential plc and PAC, which formalised the circumstances in which capital support would be made available to PAC by 
Prudential plc. These intra-group arrangements terminated on 21 October 2019, following the demerger of M&G plc from 
Prudential plc, at which time intra-group arrangements formalising the circumstances in which M&G plc would make capital 
support available to PAC became effective. 
33.3.2 With-profits options and guarantees
Certain policies within the With-Profits Fund give potentially valuable guarantees to policyholders, or options to change policy 
benefits which can be exercised at the policyholders’ discretion. These options and guarantees are valued as part of the 
policyholder liabilities. Please refer to Note 24 for further details on these options and guarantees.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
316

34 Commitments
The Group leases various offices to conduct its business. In line with the requirements of IFRS 16, the Group has recognised a lease 
liability in respect of these leases representing the obligation to make future lease payments. For further information on the lease 
liability see Note 27.
In addition, the Group has provided, from time to time, certain guarantees and commitments to third parties including funding the 
purchase or development of land and buildings and other related matters. The contractual obligations to purchase or develop 
investment property as at 31 December 2024 were £451m (2023: £711m). Commitments also arise in relation to the refurbishment 
of investment properties, however these would not be material to the financial statements, either individually or in aggregate.
As at 31 December 2024, the Group had undrawn commitments of £4,079m to third parties (2023: £3,773m) of which £3,268m 
(2023: £2,618m) was committed by its private equity infrastructure vehicles. These commitments were entered into in the normal 
course of business and no material adverse impact on the operations is expected to arise.
35 Related party transactions
The Group and its related parties comprise members of the M&G plc Group, as well as the Group’s joint ventures and associates, 
and any entity controlled by those parties. 
35.1 Transactions with the Group’s joint ventures and associates 
The Group received dividends of £7m for the year ended 31 December 2024 (2023: £89m) from joint ventures or associates 
accounted for using the equity method. In addition, the Group had balances due from joint ventures or associates accounted for 
using the equity method of £46m as at 31 December 2024 (2023: £43m). There were no balances due to joint ventures or 
associates accounted for using the equity method at 31 December 2024 or 31 December 2023.
Furthermore, in the normal course of business a number of investments into and divestment from investment vehicles managed by 
the Group were made. This includes investment vehicles which are classified as investments in associates and joint ventures 
measured at FVTPL. The Group entities paid amounts for the issue of shares or units and received amounts for the cancellation of 
shares or units. These transactions are not considered to be material to the Group.
During the year to 31 December 2024, the Group acquired a further 25% stake in My Continuum Financial Limited. This resulted in 
the Group holding a controlling interest in the entity and so it is considered a subsidiary at 31 December 2024. It was previously 
classified as an associate at 31 December 2023. See Note 2.2 for further information.
35.2 Compensation of key management personnel
The members of the Board and the Group Executive Committee are deemed to have power to influence the direction, planning and 
control the activities of the Group, and hence are also considered to be key management personnel.
Key management personnel of the Company may from time to time purchase insurance, asset management or annuity products 
marketed by the Group companies in the ordinary course of business on substantially the same terms as those prevailing at the 
time for comparable transactions with other persons. 
Other transactions with key management personnel are not deemed to be significant either by virtue of their size or in the context 
of the key management personnel’s respective financial positions. All of these transactions are on terms broadly equivalent to 
those that prevail in arm’s length transactions.
The summary of compensation of key management personnel is as follows:
2024
2023
For the year ended 31 December
£m
£m
Salaries and short-term benefits
 
11.8  
13.2 
Post-employment benefits
 
0.5  
0.5 
Share-based payments
 
1.5  
3.2 
Total
 
13.8  
16.9 
Information concerning individual Directors’ emoluments, interests and transactions are provided in the single figure tables in the 
Remuneration Report on pages 138 to 142.
36 Capital management
36.1 Capital regulations of entities within the Group
The Group is regulated under Solvency II and supervised as an insurance group by the Prudential Regulation Authority (PRA). The 
Group manages Solvency II own funds as its measure of capital. As at 31 December 2024 estimated and unaudited Group Solvency 
II own funds are £11.6bn (2023: £11.3bn).
The Solvency II surplus represents the aggregated capital (own funds) held by the Group less the solvency capital requirement 
(SCR). Own funds is the Solvency II measure of capital available to meet losses, and is based on the assets less liabilities of the 
Group, subject to certain restrictions and adjustments. The SCR is calculated using the Group’s Internal Model, which calculates 
the SCR as the 99.5th percentile (or 1-in-200) worst outcome over the coming year, out of 100,000 equally likely scenarios, 
allowing for the dependency between the risks the business is exposed to.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
317

36 Capital management (continued)
36.1 Capital regulations of entities within the Group (continued)
The regulated entities within the Group are also subject to local capital regulations. Capital is actively managed to ensure that local 
regulatory requirements are met. The main regulated entities in the Group and the regulatory frameworks to which they must 
adhere are listed below:
Entity
Main activity
Regulatory framework
M&G plc
Insurance
Solvency II
The Prudential Assurance Company Limited
Insurance
Solvency II
Prudential International Assurance plc
Insurance
Solvency II
i
Prudential Pensions Limited
Insurance
Solvency II
M&G Group Limited (including subsidiaries)
Investment management
IFPR
ii
Investment Funds Direct Limited 
Investment services
IFPR
ii
i
Prudential International Assurance plc is included in the Group’s result on the basis of the Group’s internal model under Solvency II modified by UK, but is 
subject to local Solvency II in the EU.
ii
Investment Firms Prudential Regime under MIFIDPRU – Prudential Sourcebook for MiFID Investment Firms.
All Group entities that were subject to externally imposed regulatory capital requirements complied with them throughout the year.
36.2 Group capital position
In 2020, the Government announced that it would undertake a review of the Solvency II regime. Following a consultation process, 
His Majesty’s Treasury (HMT) has published the final proposed Solvency II reform package and plans for implementing the changes 
to the UK’s prudential regime. The final changes were implemented during 2024. The reforms have impacted a number of areas 
including the calculation of the risk margin and transitional measures; reporting requirements and the matching adjustment.
The matching adjustment reforms include enhanced investment flexibility, wider liability eligibility, and require enhanced reporting 
and senior manager attestations going forward. The impact in the current period from the matching adjustment reforms included 
changes to the granularity of the credit risk (fundamental spread) allowances and the inclusion of additions to the basic credit risk 
allowance where the company believes these are appropriate to ensure full coverage of retained risks. Overall the changes had a 
£16m (unaudited) impact on the regulatory surplus capital. 
As a result of these reforms the transitional measures on technical provisions (TMTP) has been recalculated as at 31 December 
2024 in line with the approach taken at 31 December 2023, with no Financial Resources Requirement (FRR) restriction. From 1 
January 2025 the new TMTP calculation methodology will be introduced. The new TMTP calculation methodology is simpler, 
removing the need to recalculate liabilities under the previous Solvency I regime to calculate the TMTP. Other changes include the 
removal of recalculation triggers in relation to the TMTP; with permission to recalculate at any date.
During the year, a full rebuild of the prospective with-profits modelling took place. Reflecting the With-Profits Fund's strong 
solvency position, a decision was made to rationalise and simplify the number of protective management actions which may be 
taken in extreme stress scenarios to ensure that management are not unnecessarily constrained as regards the actions that they 
may take in extreme stress and thereby have appropriate freedom to act to protect the long-term interests of policyholders. In 
isolation, this increases the capital requirements of the With-Profits Fund and reduces the regulatory coverage ratio by 
8% (unaudited). Shareholder and regulatory solvency improve by £86m (unaudited) after allowing for the ring-fenced fund 
restriction. The With-Profits Fund retains a substantial solvency buffer and there are no changes to policyholder outcomes.
The impact of uncertainties associated with the potential future value of notes backed by residential ground rents (further 
explained in Note 31.8.1) has been reflected in the capital position. The overall impact is a decrease in own funds due to the fall in 
the valuation of the underlying assets which is offset partly by a fall in the value of the technical provisions. In addition, incremental 
capital has been held in the SCR which reflects the possible outcomes resulting from future legislative action, the most extreme of 
which effectively results in total loss of future ground rent income (‘peppercorn cap’). This has resulted in a reduction in surplus of 
£230m (2023: £264m) (unaudited).
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
318

36 Capital management (continued)
36.2 Group capital position (continued)
36.2.1 Regulatory capital position
The regulatory capital position of the Group takes into account all Group exposures, including that of the With-Profits Fund. This 
view of capital recognises the ring-fenced nature of the With-Profits Fund, and on consolidation, surplus in the fund can only be 
recognised to the level of associated SCR with any excess surplus being eliminated as a ring-fenced fund restriction, effectively 
restricting the solvency coverage ratio of the With-Profits Fund to 100%. As such, the combined ‘regulatory’ solvency coverage 
ratio is highly resilient to movements in the With-Profits Fund’s own funds.
The estimated and unaudited Solvency II capital position for the Group as at 31 December 2024 and 31 December 2023 is shown below:
2024
2023
As at 31 December
£bn
£bn
Solvency II eligible own funds
11.6
11.3
Solvency II SCR
(6.9)
(6.8)
Solvency II surplus
4.7
4.5
Solvency II coverage ratio
i
 168% 
 167% 
i
Solvency II coverage ratio has been calculated using unrounded figures.
The results include transitional measures, which are presented assuming a recalculation as at the valuation date, using 
management’s estimate of the impact of operating and market conditions. As at 31 December 2024, the recalculation has been 
performed and the positions are aligned, reflecting changes to the UK’s prudential regime allowing recalculation of the transitional 
measures at each reporting date. As at 31 December 2023, the recalculation has been approved for the reporting date and the 
positions were aligned.
36.2.2 Shareholder capital position 
The Group focuses on a shareholder view of the Solvency II capital position, which is considered to provide a more relevant 
reflection of the capital strength of the Group. The Group’s shareholder Solvency II capital position excludes the contribution to 
own funds and SCR from the ring-fenced With-Profits Fund. Further information on the ring-fenced With-Profits Fund’s capital 
position is provided in Section 1.5 of Supplementary Information. Shareholder Solvency II own funds also assume TMTP which have 
been recalculated using management’s estimate of the impact of operating and market conditions at the reporting date 
(regardless as to whether the recalculation was approved for the reporting date).
The estimated and unaudited shareholder Solvency II capital position for the Group is shown below. 
2024
2023
As at 31 December
£bn
£bn
Shareholder Solvency II eligible own funds
8.5
8.9
Shareholder Solvency II SCR
(3.8)
(4.4)
Solvency II surplus
4.7
4.5
Shareholder Solvency II coverage ratio
i
 223% 
 203% 
i
Shareholder Solvency II coverage ratio has been calculated using unrounded figures.
36.3 Meeting of capital management objectives
The Group manages its capital on a Solvency II basis to ensure that sufficient own funds are available on an ongoing basis to meet 
regulatory capital requirements. This is achieved by targeting a capital buffer significantly in excess of regulatory capital 
requirements. This buffer is intended to absorb the impact of stressed market conditions and thus make the Solvency II balance 
sheet under the regulatory view resilient to stresses that affect the Group’s business. 
A range of stress and scenario testing is carried out across the business, including certain scenarios mandated by the regulator. 
The sensitivity of liabilities and other components of total capital vary, depending upon the type of business concerned, and this 
influences the approach to asset/liability management.
In addition, projections are performed to understand how the own funds and capital position is expected to develop and how this 
might be affected by adverse events taking place. Informed by the results of these projections there are a number of actions 
available to management to strengthen the own funds position. 
As well as holding sufficient capital to meet regulatory requirements, the Group also closely manages the cash it holds so that it can:
– maintain flexibility, fund new opportunities and absorb shock events;
– meet liabilities to policyholders and other obligations;
– fund dividends; and
– cover central costs and debt payments.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
319

37 Share-based payments
The Group operates various share-based payment schemes that award M&G plc shares to participants upon meeting the required 
vesting conditions. Details of those schemes are stated below:
37.1 Description of the plans
Discretionary schemes:
Scheme
Description
Performance 
Share Plan (PSP)
The PSP is a conditional share plan: the shares awarded will ordinarily be released to participants after a 
predetermined period, usually three years, to the extent that performance conditions have been met. 
If performance conditions are not achieved in full, the unvested portion of any award lapses. The 
performance conditions attached to PSP awards include market performance conditions; Relative Total 
Shareholder Return (TSR); and other non-market conditions, including measures linked to profit as well as 
sustainability related measures. The performance conditions attached to each award are dependent on the 
role of the participants. Threshold and maximum achievement levels will be set at the beginning of the 
performance periods in line with the business plan.
Deferred Incentive 
Plan (DIP)
Under these plans, part of the participant’s Annual Bonus is paid in the form of a share award that vests 
after three or four years. Other than the service condition, there are no other performance conditions 
associated with this plan.
Approved schemes:
Share scheme
Description
Save As You Earn 
(SAYE) plans
The Group operates SAYE plans, which allow eligible employees the opportunity to save a monthly amount 
from their salaries, over either a three or five-year period, which can be used to purchase shares in M&G plc 
at a predetermined price subject to the employee remaining in employment for three years after the grant 
date of the options and satisfying the monthly savings requirement. 
Share Incentive 
Plan (SIP)
The Group operates SIPs, which allow eligible employees to invest a monthly or annual amount from their 
salaries in M&G plc shares; M&G plc will then contribute a share for every two the employee purchases. 
All approved and discretionary schemes are accounted for as equity-settled as the awards would be settled in M&G plc shares.
37.2 Outstanding options and awards
Movements in outstanding options and awards under the Group’s share-based compensation are as follows:
2024
Outstanding options under 
SAYE schemes
Awards outstanding under 
discretionary schemes
Awards outstanding under 
share incentive plans
Outstanding as at 1 January
 
19,575,949  
72,295,345  
9,496,234 
Granted
 
4,498,505  
28,881,073  
2,819,879 
Exercised
 
(3,926,385)  
(19,565,104)  
(1,722,460) 
Forfeited/Expired
 
(1,461,578)  
(3,796,787)  
(68,445) 
Outstanding at 31 December
 
18,686,491  
77,814,527  
10,525,208 
Awards immediately exercisable 
at 31 December
 
933,937  
335,712  
7,051,162 
2023
Outstanding options under 
SAYE schemes
Awards outstanding under 
discretionary schemes 
(restated)
i, ii
Awards outstanding under 
share incentive plans 
(restated)
ii
Outstanding as at 1 January
 
23,265,327  
85,242,726  
8,287,223 
Granted
 
7,266,101  
34,246,494  
2,404,701 
Exercised
 
(9,599,874)  
(40,767,440)  
(1,126,136) 
Forfeited/Expired
 
(1,355,605)  
(6,426,435)  
(69,554) 
Outstanding at 31 December
 
19,575,949  
72,295,345  
9,496,234 
Awards immediately exercisable 
at 31 December
 
2,181,057  
403,251  
6,415,871 
i
Immediately exercisable awards under discretionary schemes have been restated to remove options which have vested but are in a holding period.
ii
Restated to include, and present separately, all SIP shares.
Options are exercised throughout the year; the weighted average share price over 2024 was £2.09 (2023: £2.00).
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
320

37 Share-based payments (continued)
37.2 Outstanding options and awards (continued)
The following tables provide a summary of the range of exercise prices and average remaining contractual life for the SAYE options 
and discretionary option awards. 
2024
i
As at 31 December
Exercise price
Number outstanding
Weighted average 
remaining contractual life 
(years)
Weighted average 
exercise price (£)
Number exercisable
SAYE options
Between £1 and £2  
18,686,491  
1.86  
1.58  
933,937 
Discretionary option 
awards
£nil  
77,814,527  
1.04 
£nil  
335,712 
2023
i
As at 31 December
Exercise Price
Number outstanding
ii
Weighted average 
remaining contractual life 
(years)
Weighted average 
exercise price (£)
Number exercisable
iii
SAYE options
Between £1 and £2  
19,575,949  
2.02  
1.52  
2,181,057 
Discretionary option 
awards
£nil  
72,295,345  
1.15 
£nil  
403,251 
i 
SIP awards have been excluded as it is not possible to calculate the contractual life of the partnership awards.
ii 
Outstanding discretionary option awards have been restated to include Deferred Incentive Plan (DIP).
iii 
Exercisable discretionary option awards have been restated to remove vested options which are in a holding period.
37.3 Fair value of options and awards
The fair value of all discretionary awards is equal to the share price of M&G plc (as the exercise price and dividend yield are nil) 
except for PSP awards with performance conditions based on the Total Shareholder Returns (PSP TSR awards). The weighted 
average M&G plc share price at the date of grant was £2.21 for 2024 (2023: £1.98).
The Group uses the Black-Scholes model to value the SAYE options. The implied volatility of the M&G plc share price was used in 
determining the fair value of options granted, with no reliance on historical volatility.
The determination of the fair value of PSP TSR and SAYE awards requires the use of various assumptions which are disclosed 
below:
Awards granted in
2024
2023
As at 31 December
PSP TSR 
award
SAYE 
options
PSP TSR 
award
SAYE 
options
Dividend yield (%)
N/A
9.67
N/A
9.88
Expected pay-off (%)
41.67
N/A
41.67
N/A
Expected volatility (%)
N/A
19.33
N/A
20.97
Risk-free interest rate (%)
N/A
3.92
N/A
4.40
Expected option life (years)
N/A
3.53
N/A
3.25
Weighted average exercise price (£)
N/A
1.67
N/A
1.63
Weighted average share price at grant date (£)
2.35
2.05
1.88
2.01
Weighted average fair value at grant date (£)
1.89
0.22
1.69
0.25
37.4 Share-based payment expense charged to the consolidated income statement
Total expenses recognised in the year in the consolidated financial statements relating to equity-settled share-based 
compensation as at 31 December 2024 was £40m (2023: £32m). The Group has no outstanding liabilities at the year end relating to 
awards which are settled in cash.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
321

38 Post-balance sheet events  
On 4 February 2025, the Group, agreed to acquire a 70% controlling stake in P Capital Partners AB, a Sweden based alternative 
investment fund manager which provides private credit solutions to European entrepreneur and family-owned companies, and 
developers of sustainable infrastructure. The transaction is expected to complete later in the year, subject to all conditions 
necessary for execution to be met and the receipt of the necessary regulatory approvals. The Group will consolidate the results of 
the acquiree from the date of completion.
On 28 February 2025, the With-Profits Fund declared a bonus distribution of £2.3bn to the with-profits policyholders.
On 10 March 2025, the Group, via M&G Wealth Holding Company Limited, a wholly-owned subsidiary of the Group, acquired the 
final 25.05% stake in Continuum. Full details of this can be found in Note 2.2.
39 Related undertakings
In accordance with Section 409 of the Companies Act 2006, a list of the Group’s subsidiaries, joint ventures, associates and 
significant holdings (being holdings of more than 20%), along with the classes of shares held, the registered office address, the 
country of incorporation and the effective percentage of equity owned at 31 December 2024 is disclosed below.
The definitions of a subsidiary undertaking, joint venture and associate in accordance with the Companies Act 2006 are different 
from the definition under IFRS. As a result, the related undertakings included within the list below may not be the same as the 
undertakings consolidated in the Group IFRS statements. The Group’s consolidation policy is described in Note 1.5.
Direct subsidiary undertakings of the Parent Company, M&G plc (shares held directly or via nominees)
Key to classes of shares held: Limited by guarantee (LBG), Limited partnership interest (LPI), Ordinary shares (OS), Preference 
shares (PS), Units (U). 
Name of entity
Share 
class
% held
10 Fenchurch Avenue, London, EC3M 5AG, UK
M&G Group Regulated Entity Holding 
Company Limited
OS
 100% 
M&G Corporate Holdings Limited
OS
 100% 
Prudential Capital Holding Company 
Limited (In liquidation)
OS
 100% 
Name of entity
Share 
class
% held
Prudential Capital Public Limited 
Company
OS
 100% 
Prudential Financial Services Limited
OS
 100% 
Other subsidiaries, joint ventures, associates and significant holdings of the Group (no shares held directly by the Parent 
Company, M&G plc, or its nominees)
Name of entity
Share 
class
% held
Australia
Level 6, 60 Martin Place, Sydney NSW 2000
M&G Investments (Australia) Pty Limited
OS
 100% 
Suite 201, Level 2, 5 Berry Street, North Sydney NSW 2060
PAP Trusty Pty Limited 
OS
 100% 
Canada
22 Adelaide Street West, Suite 2600, Toronto, Ontario, M5H 4E3
GTA W21 GP Inc.
OS
 50% 
GTA W21 Inc.
OS
 50% 
GTA W21 LP
LPI
 90% 
180 Dundas Street West, Toronto, M5G 1Z8
Canada Property (Trustee) No 1 Limited
OS
 100% 
CJPT Real Estate Inc.
OS
 100% 
CJPT Real Estate No. 1 Trust
U
 100% 
CJPT Real Estate No. 2 Trust
U
 100% 
Name of entity
Share 
class
% held
Cayman Islands
190 Elgin Avenue, George Town, Grand Cayman, KYI-9005
M&G General Partner Inc.
OS
 100% 
NB Gemini Fund LP
LPI
 99% 
StepStone Scorpio Infrastructure 
Opportunities Fund LP
LPI
 100% 
France
8 Avenue Hoche, 75008, Paris
M&G Real Estate France SAS
OS
 100% 
West Station 1 SCI
OS
 100% 
West Station 2 SCI
OS
 100% 
West Station SAS
OS
 100% 
8 Rue Lamennais, Paris, Département de Paris, IDF, 75008
responsAbility France SAS
OS
 100% 
11 Av. Myron Herrick 75008, Paris
BauMont Real Estate France SAS
OS
 100% 
Georgia
4 Tamar Chovelidze Street, Tbilisi, 0108
responsAbility Georgia LLC
OS
 100% 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
322

39 Related undertakings (continued)
Other subsidiaries, joint ventures, associates and significant holdings of the Group 
(no shares held directly by the Parent Company, M&G plc or its nominees) (continued)
Guernsey
1 Royal Plaza, Royal Avenue, St Peter Port, GY1 2HT
M&G RED II GP Limited (In liquidation)
OS
 100% 
M&G RED II SLP GP Limited (In liquidation)
OS
 100% 
M&G RED III Employee Feeder GP Limited 
(In liquidation)
OS
 100% 
M&G RED III GP Limited (In liquidation)
OS
 100% 
Silverfleet Capital 2004 LP
LPI
 100% 
Silverfleet Capital 2009 LP
LPI
 100% 
Silverfleet Capital 2011/12 LP
LPI
 100% 
Dorey Court, Admiral Park, St Peter Port, GY1 2HT
M&G (Guernsey) Limited
OS
 100% 
The Car Auction Unit Trust
U
 50% 
PO Box 155, Mill Court, La, Charroterie, St Peter Port, GY1 4ET
M&G Group PCC Limited
OS
 100% 
Hong Kong
6th Floor, Alexander House, 18 Chater Road, Central
M&G Investments (Hong Kong) Limited
OS
 100% 
13/F, One International Finance Centre, 1 Harbour View 
Street, Central
PPM Ventures (Asia) Limited (In liquidation)
OS
 100% 
India
First floor Prudential House, Central Avenue, Hiranandani 
Business Park, Mumbai-400076
M&G Global Services Private Limited
OS
 100% 
31 Green Acre, Union Park Road Number 5, Mumbai, Mumbai 
Suburban, MH, 400052
responsAbility India Business Advisors Pvt 
Limited
OS
 100% 
Ireland
Fitzwilliam Court, Leeson CI, Dublin 2, Dublin, D02 TC95
Prudential International Assurance plc
OS
 100% 
Prudential International Management 
Services Limited
OS
 100% 
Fourth floor, 35 Shelbourne Road, Ballsbridge, Dublin D04 A4EO
Lion Credit Opportunity Fund plc - Credit 
Opportunity Fund XV
U
 100% 
Lion Credit Opportunity Fund Public Limited 
Company - M&G SRT Fund II
U
 37% 
M&G Sustainable Loan Fund
OS
 62% 
M&G (South Africa) Global Funds ICAV - 
M&G Worldwide Managed Fund
U
 22% 
Specialist Investment Funds (2) ICAV - M&G 
Real Impact Fund
U
 100% 
Name of entity
Share 
class
% held
IPC House, 35 Shelbourne Road, Dublin, D04 A4E0
M&G SIF Management Company (Ireland) 
Limited
OS
 100% 
Second Floor, Block 5 Irish Life Centre, Abbey Street Lower, 
Dublin 1, D01 P767
Folios III Designated Activity Company
U
 49% 
Folios IV Designated Activity Company
U
 65% 
Fourth Floor, 76 Baggot Street Lower, Dublin, D02 EK81
Debt Investments Opportunities IV
U
 25% 
Italy
Via Alessandro Manzoni 38, Milan, 20121
Elle 14 S.à r.l. Company
OS
 50% 
MCF S.r.l.
OS
 50% 
Japan
Tokyo Toranomon Global Square 13F, 1-3-1 Toranomon, 
Minatoku, Tokyo 105-0001
M&G Investments Japan Co Limited
OS
 100% 
M&G Real Estate Japan Co Limited
OS
 67% 
Jersey
Level 1 LFC1, Esplanade, St Helier, JE2 3BX
Two Rivers One Limited
OS
 100% 
Two Rivers Two Limited
OS
 100% 
28 Esplanade, St Helier, JE2 3QA
The Strand Property Unit Trust
U
 50% 
IFC 5, St Helier, JE1 1ST
Belside Limited
OS
 100% 
Carraway Guildford (Nominee A) Limited
OS
 100% 
Carraway Guildford (Nominee B) Limited
OS
 100% 
Leadenhall Unit Trust
U
 100% 
Vanquish I Unit Trust
U
 100% 
Vanquish II Unit Trust
U
 100% 
Vanquish Properties GP Limited
OS
 100% 
Vanquish Properties GP Nominee 1 Limited
OS
 100% 
Vanquish Properties GP Nominee 2 Limited
OS
 100% 
Vanquish Properties GP Nominee 3 Limited
OS
 100% 
Vanquish Properties GP Nominee 4 Limited
OS
 100% 
Vanquish Properties GP Nominee A Limited
OS
 100% 
Vanquish Properties LP Limited
OS
 100% 
Liberte House, 19-23 La Motte Street, St Helier, JE1 4BP
The Two Rivers Trust
U
 100% 
Kenya
Merchant Square, Block D, 5th Floor, Riverside Drive, 
Westlands, P.O. 29300623 Nairobi
responsAbility Africa Limited
OS
 100% 
Name of entity
Share 
class
% held
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
323

39 Related undertakings (continued)
Other subsidiaries, joint ventures, associates and significant holdings of the Group 
(no shares held directly by the Parent Company, M&G plc or its nominees) (continued)
Luxembourg
1, Rue Hildegard von Bingen L-1282
Prudential Loan Investments 1 S.à r.l.
OS
 100% 
3, Rue Gabriel Lippmann, L-5365 Munsbach
M&G Real Estate Debt Fund SCSp, SICAV-
RAIF – REDF 8
LPI
 71% 
M&G REDF 8 S.à.r.l 
OS
 100% 
M&G REDF 9 S.à.r.l 
OS
 100% 
M&G Specialty Finance Fund 2 GBP SCSp
LPI
 47% 
Prudential Loan Investments SCSp
LPI
 100% 
Two Snowhill Birmingham S.à r.l.
OS
 100% 
5, Heienhaff, Nidderaanwen, 1736
Infracapital Partners IV G.P S.à r.l.
OS
 100% 
Infracapital Partners IV SCSp 
LPI
 51% 
M&G Real Estate Debt Carried Interest GP 
S.à r.l
OS
 100% 
M&G REDF 7 S.à.r.l 
OS
 100% 
M&G SFF (CIP GP) S.à r.l.
OS
 100% 
M&G SFF (GP) S.à r.l.
OS
 100% 
M&G SFF 2 (CIP GP) S.à r.l.
OS
 100% 
M&G SFF 2 (GP) S.à r.l.
OS
 100% 
Prudential Loan Investments GP S.à r.l.
OS
 100% 
responsAbility BOP S.à r.l.
OS
 100% 
Three Snowhill Birmingham S.à r.l.
OS
 100% 
5, Rue Jean Monnet, L-2180
responsAbility Asia Climate Fund, SICAV-RAIF
OS
 48% 
responsAbility Global Micro and SME 
Finance Fund
U
 29% 
6, Rue Eugène Ruppert, L-2453
Infracapital Greenfield Partners II GP S.à r.l
OS
 100% 
Infracapital Partners III GP S.à r.l
OS
 100% 
8, Rue Lou Hemmer, 1748 Senningerberg Niederanven
M&G Alternatives CV SCSp
LPI
 100% 
M&G Alternatives GP S.à r.l.
OS
 100% 
15, Boulevard F.W. Raiffeisen, L-2411
responsAbility Agriculture Partners SLP
LPI
 61% 
responsAbility Sustainable Food - Asia II (GP), 
S.à r.l.
OS
 100% 
responsAbility Sustainable Food - Asia II, SLP
LPI
 85% 
responsAbility Sustainable Food - Latam I (GP), 
S.à r.l.
OS
 100% 
responsAbility Sustainable Food - Latam I, SLP
LPI
 73% 
responsAbility Sustainable Food Asia - II 
Partners, SLP
LPI
 94% 
responsAbility Sustainable Food Latam - I 
Partners, SLP
LPI
 94% 
responsAbility Agriculture (GP), S.à r.l.
OS
 100% 
Name of entity
Share 
class
% held
16, Boulevard Royal, L-2449
Luxembourg Specialist Investment Funds (2) 
FCP - M&G Real Assets Fund
U
 100% 
Luxembourg Specialist Investment Funds (2) 
FCP - M&G Private Equity Opportunities Fund
U
 100% 
M&G (Lux) Asian Bond Allocation EUR Fund 
U
 100% 
M&G (Lux) Asian Bond Allocation GBP Fund 
U
 100% 
M&G (Lux) Asian Bond Allocation USD Fund 
U
 100% 
M&G (Lux) Emerging Markets Corporate 
ESG Bond Fund
U
 57% 
M&G (Lux) Blackrock Europe ex UK Equity 
Fund
U
 99% 
M&G (Lux) Europe ex UK Equity Fund
U
 100% 
M&G (Lux) Global Enhanced Equity Premia 
Fund
U
 99% 
M&G (Lux) Investment Funds 1 - M&G (Lux) 
Better Health Solutions Fund
U
 100% 
M&G (Lux) Investment Funds 1 - M&G (Lux) 
Diversity and Inclusion Fund
U
 68% 
M&G (Lux) Investment Funds 1 - M&G (Lux) 
Emerging Markets Hard Currency Bond Fund
U
 85% 
M&G (Lux) Investment Funds 1 - M&G (Lux) 
Global Artificial Intelligence Fund
U
 97% 
M&G (Lux) Investment Funds 1 - M&G (Lux) 
Nature and Biodiversity Solutions Fund
U
 96% 
M&G (Lux) Investment Funds 1 - M&G (Lux) 
US Corporate Bond Fund
U
 100% 
M&G (Lux) Investment Funds 1 - M&G (Lux) US 
High Yield Bond Fund
U
 100% 
M&G (Lux) Investment Funds 1 - M&G (Lux) 
Emerging Markets Bond Fund
U
 63% 
M&G (Lux) Managed Cautious (Euro) Fund
U
 100% 
M&G (Lux) Managed Growth (Euro) Fund
U
 100% 
M&G (Lux) Pan European Smaller Comp Fund
U
 98% 
M&G (Lux) Reserved Investment Fund (2), 
SCA SICAV-RAIF
U
 100% 
M&G (Lux) Reserved Investment Funds (2) 
GP S.à r.l.
OS
 100% 
M&G (Lux) Sterling Liquidity Fund
U
 83% 
M&G (Lux) Sustainable Emerging Markets 
Corporate Bond Fund
U
 21% 
M&G (Lux) Sustainable Optimal Income Bond 
Fund
U
 98% 
M&G Asia Living Property Fund
LPI
 100% 
M&G Asia Property Fund
U
 43% 
M&G Catalyst Capital Fund
U
 100% 
Name of entity
Share 
class
% held
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
324

39 Related undertakings (continued)
Other subsidiaries, joint ventures, associates and significant holdings of the Group 
(no shares held directly by the Parent Company, M&G plc or its nominees) (continued)
M&G Catalyst Credit Fund
U
 100% 
M&G Corporate Credit Opportunities ELTIF 
U
 100% 
M&G European Living Property Fund (GP) 
S.à.r.l 
OS
 100% 
M&G European Living Property Fund SCSp, 
SICAV-RAIF
LPI
 45% 
M&G European Property Fund SICAV-FIS
U
 29% 
M&G European Secured Property Income 
Fund FCP-FIS
OS
 100% 
M&G European Value Add GP S.à r.l.
OS
 100% 
M&G Funds (1) GSAM Global Emerging 
Market Equity Fund
U
 99% 
M&G Luxembourg S.A.
OS
 100% 
M&G Private Credit GP S.à.r.l.
OS
 100% 
M&G Private Credit SCSp SICAV-RAIF
U
 100% 
M&G Real Estate Debt GP S.à r.l.
OS
 100% 
M&G Real Estate Funds GP S.à r.l.
OS
 100% 
M&G Real Estate Funds Management S.à r.l.
OS
 100% 
M&G Real Estate Funds SCSp, SICAV-RAIF
U
 99% 
M&G Secure Income S.à r.l.
OS
 100% 
M&G UK Mortgage Income Fund
U
 64% 
M&G UK Property Fund
U
 98% 
M&G UK Residential Property Fund
U
 30% 
M&G Corporate Credit Opportunities S.à r.l.
OS
 100% 
M&G Real Estate Debt Carried Interest 
GP S.à r.l.
OS
 100% 
20, Rue de la Poste , 2346 Ville-Haute
EUREV CI GP S.à r.l.
OS
 100% 
M&G European Value Add Hold Co S.à r.l.
OS
 100% 
M&G European Value Add Partnership SCSp
LPI
 100% 
Prudential Investment (Luxembourg) 2 S.à.r.l.
OS
 100% 
Schoolhill S.à r.l.
OS
 100% 
26, Boulevard Royal, L-2449
Eastspring Investments SICAV-FIS Africa 
Equity Fund
U
 100% 
39, Avenue John F. Kennedy, L-1855
responsAbility Management Company S.A. 
(In liquidation)
OS
 80% 
42-44, Avenue de la Gare L - 1610
BauMont General Partner S.à r.l.
OS
 65% 
BauMont General Partner Two S.à r.l.
OS
 100% 
BauMont Real Estate Two SCSp 
(Luxembourg) SICAV-RAIF
U
 44% 
Namibia
Unit 3, 2nd Floor, Ausspann Plaza, Dr Agostinho Neto Road, 
Private Bag 12012, Ausspannplatz, Windhoek
MandG Investments (Namibia) (Pty) Limited
OS
 75% 
MandG Investments Unit Trusts (Namibia) 
Limited
OS
 75% 
Name of entity
Share 
class
% held
Peru
Av. 28 de Julio 753, Miraflores, Provincia de Lima, 15074
responsAbility America Latina SAC
OS
 100% 
Portugal
Rua Latino Coelho, 87 1050-134, Lisbon
Regen Blue, Unipessoal LDA
OS
 89% 
Rua Do Paco, No 37 - Pacos dos Negros, 2080-500 Fazendas 
de Almeirim
AG-Horti-Investments-Investimentos EM 
Portugal, LDA
OS
 100% 
AG-Management, LDA
OS
 99% 
Poland
02-670 Warszawa, Pulawska 182
Prudential Polska sp. z.o.o
OS
 100% 
Republic of Korea
Jongno 1-ga, Kyobo Building, Seoul
M&G Real Estate Korea Co Limited
OS
 67% 
Twentieth floor, 136, Sejong-daero, Jung-gu, Seoul
LB Professional Investors Private Real 
Estate Fund No. 10 (Centropolis)
U
 34% 
Singapore
9 Raffles Place, #26-01 Republic Plaza, 048619
responsAbility Singapore Pte Limited
OS
 100% 
138 Market Street, CapitaGreen #35-01, 048946
M&G Investments (Singapore) Pte Limited
OS
 100% 
M&G Real Estate Asia Holding Company Pte 
Limited
OS
 67% 
M&G Real Estate Asia Pte Limited
OS
 67% 
South Africa
PO Box 44813, Claremont, Western Cape, Cape Town, 7735
M&G Pan African Bond Fund
U
 100% 
M&G SA Equity Fund
U
 94% 
Protea Place, 40 Dreyer Street, Claremont, 7708
MandG Investment Managers (Pty) Limited
OS
 100% 
MandG Investments Life South Africa (RF) 
Limited
OS
 100% 
MandG Investments Southern Africa (Pty) 
Limited
OS
 50% 
MandG Investments Unit Trusts South 
Africa (RF) Limited
OS
 100% 
Spain
Calle Fortuny, 6 - 4 A, 28010, Madrid
M&G RE Espana, 2016, S.L.
OS
 100% 
Switzerland
Zollstrasse 17, Zürich, ZH, 8005
M&G International Investments Switzerland AG
OS
 100% 
responsAbility Investments AG
OS
 100% 
responsAbility Ventures I Services AG
OS
 100% 
Name of entity
Share 
class
% held
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
325

39 Related undertakings (continued)
Other subsidiaries, joint ventures, associates and significant holdings of the Group 
(no shares held directly by the Parent Company, M&G plc or its nominees) (continued)
Taiwan
Floor.33 (Unit B-1), No.7, Sec.5, Road.Xinyi,110, Taipei
M&G Investments (Taiwan) Limited
OS
 100% 
Thailand
62 Thaniya BTS Building, Silom Road, Suriyawongse, Bangrak, 
Bangkok, 10500
responsAbility Thailand Limited
OS
 100% 
United Kingdom
1 Carter Lane, London, EC4V 5ER
Silverfleet Capital II WPLF LP
LPI
 100% 
10 Fenchurch Avenue, London, EC3M 5AG
Active Growth Logistics Partnership LP
LPI
 50% 
AGLP GP Limited
OS
 50% 
BWAT Retail Nominee (1) Limited
OS
 50% 
BWAT Retail Nominee (2) Limited
OS
 50% 
Canada Property Holdings Limited
OS
 100% 
Capacity (Dartford) Management Company 
Limited
OS
 100% 
Carraway Guildford General Partner Limited
OS
 100% 
Carraway Guildford Limited Partnership
LPI
 100% 
Cribbs Causeway JV Limited
OS
 100% 
Cribbs Mall Nominee (1) Limited
OS
 100% 
Cribbs Mall Nominee (2) Limited
OS
 100% 
Edger Investments Limited
OS
 100% 
EF IV Schoolhill GP Limited
OS
 100% 
Embankment GP Limited
OS
 100% 
Embankment Nominee 1 Limited
OS
 100% 
Embankment Nominee 2 Limited
OS
 100% 
Fundsdirect ISA Nominees Limited
OS
 100% 
Fundsdirect Nominees Limited
OS
 100% 
IFDL Personal Pensions Limited
OS
 100% 
Investment Funds Direct Group Limited
OS
 100% 
Investment Funds Direct Holdings Limited
OS
 100% 
Investment Funds Direct Limited
OS
 100% 
M&G (ACS) BlackRock Japan Equity Fund
U
 100% 
M&G (ACS) BlackRock UK All Share Equity 
Fund
U
 100% 
M&G (ACS) Blackrock US Equity (2) Fund
U
 99% 
M&G (ACS) BlackRock US Equity Fund
U
 99% 
M&G (ACS) Value Partners China Equity Fund
U
 100% 
M&G (ACS) China Fund
U
 98% 
M&G (ACS) Earnest Partners US Small Cap 
Value Fund
U
 99% 
M&G (ACS) Granahan US Small Cap Growth 
Fund
U
 99% 
M&G (ACS) Japan Equity Fund
U
 99% 
Name of entity
Share 
class
% held
M&G (ACS) Japan Smaller Companies Fund
U
 98% 
M&G (ACS) Manulife US Equity Fund
U
 99% 
M&G (ACS) Matthews China Equity Fund
U
 98% 
M&G (ACS) MFS US Large Cap Equity Fund
U
 99% 
M&G (ACS) UK Listed Equity Fund
U
 97% 
M&G (ACS) UK Listed Mid Cap Equity Fund
U
 98% 
M&G (ACS) William Blair US Large Cap Equity 
Fund
U
 99% 
M&G Alternatives GP1 Limited
OS
 100% 
M&G Alternatives GP2 Limited
OS
 100% 
M&G Alternatives Investment Management 
Limited
OS
 100% 
M&G BlackRock Canada Equity Fund
U
 98% 
M&G BlackRock UK 200 Equity Fund
U
 99% 
M&G Corporate Services Limited
OS
 100% 
M&G Emerging Markets Monthly Income Fund
U
 93% 
M&G FA Limited
OS
 100% 
M&G Feeder of Property Portfolio
U
 69% 
M&G Financial Services Limited
OS
 100% 
M&G Fitzrovia GP Limited
OS
 50% 
M&G Fitzrovia Limited
OS
 100% 
M&G Fitzrovia Limited Partnership
LPI
 50% 
M&G Fitzrovia Nominee 1 Limited
OS
 50% 
M&G Fitzrovia Nominee 2 Limited
OS
 50% 
M&G Founders 1 Limited
OS
 100% 
M&G Funds (1) Artisan Part Emerging Market 
Debt Fund
U
 98% 
M&G Funds (1) Asia Pacific (ex Japan) Equity 
Fund
U
 96% 
M&G Funds (1) Blackrock Asia Pacific (ex 
Japan) Equity Fund
U
 100% 
M&G Funds (1) Blackrock Emerging Markets 
Equity Fund
U
 100% 
M&G Funds (1) Franklin Temp India Equity 
Fund
U
 98% 
M&G Funds (1) India Equity Fund
U
 74% 
M&G Funds (1) Lazard Emerging Market Debt 
Fund
U
 97% 
M&G Funds (1) Lazard Global Emerging 
Markets Equity Fund
U
 99% 
M&G Funds (1) Manulife China Bond Fund
U
 100% 
M&G Funds (1) MFS Global Emerging Markets 
Equity Fund
U
 99% 
M&G Funds (1) Sterling Investment Grade 
Corporate Bond Fund
U
 84% 
M&G Funds (1) UK Gilt
U
 100% 
Name of entity
Share 
class
% held
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
326

39 Related undertakings (continued)
Other subsidiaries, joint ventures, associates and significant holdings of the Group 
(no shares held directly by the Parent Company, M&G plc or its nominees) (continued)
M&G Funds (1) US Corporate Bond Fund
U
 99% 
M&G Funds (1) US Short Duration Corporate 
Bond Fund
U
 88% 
M&G Funds (1) Wellington Impact Bond Fund
U
 100% 
M&G Group Limited
OS
 100% 
M&G IMPPP 1 Limited
OS
 100% 
M&G International Investments Nominees 
Limited
OS
 100% 
M&G Investment Funds (1) - M&G European 
Sustain Paris Aligned Fund
U
 55% 
M&G Investment Funds (10) - M&G China Fund
U
 95% 
M&G Investment Funds (10) - M&G Global AI 
Themes Fund
U
 90% 
M&G Investment Funds (10) - M&G Global 
High Yield ESG Bond Fund
U
 61% 
M&G Investment Funds (10) - M&G Positive 
Impact Fund
U
 32% 
M&G Investment Funds (2) - M&G Gilt & Fixed 
Interest Income Fund
U
 52% 
M&G Investment Funds (2) - M&G Global High 
Yield Bond
U
 50% 
M&G Investment Funds (3) - M&G Dividend 
Fund
U
 48% 
M&G Investment Funds (4) - M&G Sustainable 
Multi Asset Balanced Fund
U
 31% 
M&G Investment Funds (4) - M&G Sustainable 
Multi Asset Cautious Fund
U
 49% 
M&G Investment Funds (4) - M&G Sustainable 
Multi Asset Growth Fund
U
 67% 
M&G Investment Funds (7) - M&G Global 
Convertibles Fund
U
 83% 
M&G Investment Management Limited
OS
 100% 
M&G Managed Growth Fund
U
 21% 
M&G Management Services Limited
OS
 100% 
M&G Nominees Limited
OS
 100% 
M&G PFI 2018 GP1 Limited
OS
 100% 
M&G PFI 2018 GP2 Limited
OS
 100% 
M&G Platform Nominees Limited
OS
 100% 
M&G Property Portfolio
U
 89% 
M&G RE UKEV (GP1) LLP
LPI
 100% 
M&G RE UKEV 1 Limited
OS
 100% 
M&G RE UKEV 1-A LP
LPI
 50% 
M&G Real Estate Limited
OS
 100% 
M&G Real Estate UKEV (GP) LLP
LPI
 100% 
M&G RPF GP Limited
OS
 100% 
M&G RPF Nominee 1 Limited
OS
 100% 
Name of entity
Share 
class
% held
M&G RPF Nominee 2 Limited
OS
 100% 
M&G Securities Limited
OS
 100% 
M&G Shared Ownership LP
LPI
 48% 
M&G Social Investment GP1 Limited
OS
 100% 
M&G Social Investment GP2 Limited
OS
 100% 
M&G Trustee Company Limited
OS
 100% 
M&G UK Property GP Limited
OS
 100% 
M&G UK Property Limited Partnership
LPI
 100% 
M&G UK Property Nominee 1 Limited
OS
 100% 
M&G UK Property Nominee 2 Limited
OS
 100% 
M&G UK Shared Ownership Limited
OS
 100% 
M&G UK Social Investment GP LLP
LPI
 100% 
M&G UKEV (SLP) General Partner LLP
LPI
 100% 
M&G Wealth Advice Limited
OS
 100% 
M&G Wealth Holding Company Limited
OS
 100% 
M&G Social Investment GP1 Limited
OS
 100% 
M&G UK Social Investment InfraCap Limited
OS
 100% 
M&G UK Social Investment Partners LP
LPI
 100% 
M&G Wealth Investments LLP
LPI
 100% 
M&G Wealth Solutions Limited
OS
 100% 
Manchester JV Limited
OS
 50% 
Manchester Nominee (1) Limited
OS
 100% 
MEVA UK Propco 1 Limited
OS
 100% 
Minster Court Estate Management Limited
OS
 56% 
Pacus (UK) Limited
OS
 100% 
PGDS (UK One) Limited
OS
 100% 
PPM Capital (Holdings) Limited
OS
 100% 
PPMC First Nominees Limited
OS
 100% 
Property Partners (Two Rivers) Limited
OS
 100% 
Pru Limited
OS
 100% 
Prudence Limited
OS
 100% 
Prudential Corporate Pensions Trustee Limited
OS
 100% 
Prudential Equity Release Mortgages Limited
OS
 100% 
Prudential Financial Planning Limited
OS
 100% 
Prudential Pensions Limited
OS
 100% 
Prudential Portfolio Management Group 
Limited
OS
 100% 
Prudential Real Estate Investments 1 Limited
OS
 100% 
Prudential Real Estate Investments 2 Limited
OS
 100% 
Prudential Real Estate Investments 3 Limited
OS
 100% 
Prudential Staff Pensions Limited
OS
 100% 
Prudential UK Real Estate General Partner 
Limited
OS
 100% 
Prudential UK Real Estate Limited Partnership
LPI
 100% 
Name of entity
Share 
class
% held
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
327

39 Related undertakings (continued)
Other subsidiaries, joint ventures, associates and significant holdings of the Group 
(no shares held directly by the Parent Company, M&G plc or its nominees) (continued)
Prudential UK Real Estate Nominee 1 Limited
OS
 100% 
Prudential UK Real Estate Nominee 2 Limited
OS
 100% 
Prudential Unit Trusts Limited
OS
 100% 
Prutec Limited
OS
 100% 
PVM Partnerships Limited
OS
 100% 
RD Park (Hoddesdon Phase 1) Management 
Company Limited
OS
 64% 
Selly Oak Shopping Park (General Partner) 
Limited
OS
 100% 
Selly Oak Shopping Park (Nominee 1) Limited
OS
 100% 
Selly Oak Shopping Park (Nominee 2) Limited
OS
 100% 
Selly Oak Shopping Park Limited Partnership
LPI
 63% 
Smithfield Limited
OS
 100% 
Stableview Limited
OS
 100% 
The First British Fixed Trust Company Limited
OS
 100% 
The Project Hoxton LP
LPI
 100% 
The Prudential Assurance Company Limited
OS
 100% 
Vanquish Properties (UK) Limited Partnership
LPI
 100% 
Wessex Gate Limited
OS
 100% 
Westwacker Limited
OS
 100% 
Wrap IFA Services Limited
OS
 100% 
12 Conduit Street, London, W1S 2XH
BauMont Real Estate Capital Limited
OS
 65% 
BREO Neptune GP LLP
LPI
 100% 
Pilot Peak Capital Limited
OS
 100% 
19 Canning Street, Edinburgh, EH3 8EH
BauMont Co-Invest General Partner Limited
OS
 100% 
BauMont Core Plus General Partner One LLP
LPI
 100% 
29 Wellington Street, Leeds, LS1 4DL
M&G Credit Income Investment Trust plc
OS
 22% 
36-38 Botolph Lane, London, EC3R 8DE
Global Futures and Options Holdings Limited
OS
 23% 
5 Central Way, Kildean Business Park, Stirling, FK8 1FT
Prudential Distribution Limited
OS
 100% 
Prudential GP Limited
OS
 100% 
Prudential Lifetime Mortgages Limited
OS
 100% 
Prudential UK Services Limited
OS
 100% 
ScotAm Pension Trustees Limited
OS
 100% 
5 Westgate, North Cave, Brough, HU15 2NG
Regenerate European Sustainable 
Agriculture LP
LPI
 100% 
50 Lothian Road, Festival Square, Edinburgh, EH3 9WJ
Name of entity
Share 
class
% held
Condor F3 GP LLP
LPI
 100% 
Digital Infrastructure Investment Partners SLP 
GP LLP
LPI
 100% 
Genny GP 2 Limited
OS
 100% 
Genny GP Limited
OS
 100% 
George Digital GP 1 LLP
LPI
 100% 
George Digital GP 2 Limited
OS
 100% 
George Digital GP Limited
OS
 100% 
GGE GP Limited
OS
 100% 
Green GP Limited
OS
 100% 
Infracapital (AIRI) GP Limited
OS
 100% 
Infracapital (Belmond) GP Limited
OS
 100% 
Infracapital (GC) GP Limited
OS
 100% 
Infracapital (Gigaclear) GP 1 Limited
OS
 100% 
Infracapital (Gigaclear) GP 2 Limited
OS
 100% 
Infracapital (Gigaclear) GP LLP
LPI
 100% 
Infracapital (IT PPP) GP Limited
OS
 100% 
Infracapital (Leo) GP Limited
OS
 100% 
Infracapital (Novos) GP Limited
OS
 100% 
Infracapital (Sense) GP Limited
OS
 100% 
Infracapital (TLSB) GP Limited
OS
 100% 
Infracapital DF II GP LLP
LPI
 100% 
Infracapital DF II Limited
OS
 100% 
Infracapital Employee Feeder GP 1 LLP
LPI
 100% 
Infracapital Employee Feeder GP Limited
OS
 100% 
Infracapital Greenfield DF GP LLP
LPI
 100% 
Infracapital Greenfield Partners 1 SLP GP1 
Limited
OS
 100% 
Infracapital Greenfield Partners 1 SLP GP2 
Limited
OS
 100% 
Infracapital Greenfield Partners I Employee 
Feeder LP
LPI
 76% 
Infracapital Greenfield Partners I SLP EF GP 
LLP
LPI
 100% 
Infracapital Greenfield Partners I SLP LP
LPI
 36% 
Infracapital Greenfield Partners I SLP2 LP
LPI
 100% 
Infracapital Greenfield Partners I Subholdings 
GP Limited
OS
 100% 
Infracapital Partners II Subholdings GP Limited
OS
 100% 
Infracapital Partners IV Subholdings GP LLP
LPI
 100% 
Infracapital Partners IV Subholdings GP1 
Limited
OS
 100% 
Infracapital Partners IV Subholdings GP2 
Limited
OS
 100% 
Infracapital Partners IV Subholdings Nominee 
Limited
OS
 100% 
Infracapital Partners IV Subholdings SLP LP
LPI
 100% 
Infracapital SLP II LP
LPI
 40% 
Kestrel F4 GP LLP
LPI
 100% 
London Fenchurch Employee Feeder F4 SP LP
LPI
 100% 
Name of entity
Share 
class
% held
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
328

39 Related undertakings (continued)
Other subsidiaries, joint ventures, associates and significant holdings of the Group 
(no shares held directly by the Parent Company, M&G plc or its nominees) (continued)
London Fenchurch F4 Employee Feeder SP 
GP LLP
LPI
 100% 
London Fenchurch GP1 Limited
OS
 100% 
London Fenchurch GP2 Limited
OS
 100% 
London Fenchurch SLP LP
LPI
 100% 
London Green Investments II SLP GP1 Limited
OS
 100% 
London Green Investments II SLP GP2 Limited
OS
 100% 
London Green Investments II SLP1 Employee 
Feeder GP LLP
LPI
 100% 
London Green Investments II SLP2 GP Limited
OS
 100% 
London Green Investments II SLP GP1 Limited
OS
 100% 
London Green Investments SLP GP2 Limited
OS
 100% 
London Stone Investments F3 Employee 
Feeder GP LLP
LPI
 100% 
London Stone Investments F3 I Limited
OS
 100% 
London Stone Investments F3 II Limited
OS
 100% 
London Stone Investments F3 SP GP LLP
LPI
 100% 
London Fenchurch F4 
Employee Feeder SP GP LLP
LPI
 100% 
M&G Alternatives GP LLP
LPI
 100% 
M&G Black Seed GP LLP
LPI
 100% 
M&G Catalyst Sustainable Agriculture GP LLP
LPI
 100% 
M&G PFI 2018 GP LLP
LPI
 100% 
M&G PFI Carry Partnership 2016 LP
LPI
 100% 
M&G Real Estate UK Enhanced Value LP
LPI
 50% 
M&G RED II Employee Feeder GP Limited (In 
liquidation)
OS
 100% 
M&G RED III SLP GP Limited (In liquidation)
OS
 100% 
M&G UKEV (SLP) LP
LPI
 80% 
M&G Black Seed GP LLP
LPI
 100% 
M&G Catalyst Sustainable Agriculture GP LLP
LPI
 100% 
M&G Catalyst Sustainable Agriculture GP Mem
ber No.1 Limited
OS
 100% 
M&G Catalyst Sustainable Agriculture GP Mem
ber No.2 Limited
OS
 100% 
M&G Catalyst Sustainable Agriculture LP
LPI
 100% 
Marble SLP LP
LPI
 100% 
Merlin D5 GP LLP
LPI
 100% 
Mole GP1 Limited
OS
 100% 
Mole GP2 Limited
OS
 100% 
Ox GP1 Limited
OS
 100% 
Ox GP LLP
LPI
 100% 
PPM Managers GP Limited
OS
 100% 
PPM Managers Partnership CI VII (A) LP
LPI
 100% 
Rads Omega Limited
OS
 100% 
Rads Gamma Limited
OS
 100% 
Stein LP
LPI
 100% 
Name of entity
Share 
class
% held
7 Albemarle Street, London, W1S 4HQ
Cathedral Approach Estate Management 
Company Limited
OS
 50% 
Barratt House, Cartwright Way, Bardon Hill, Coalville, LE67 1UF
Optimus Point Management Company Limited
OS
 52% 
Berkeley House, 19 Portsmouth Road, Surrey, KT11 1JG
St Edward Homes Limited
OS
 50% 
St Edward Homes Partnership
LPI
 50% 
St Edward Strand Partnership
LPI
 50% 
Bow Bells House, 1 Bread Street, London, EC4M 9HH
Two Rivers LP
LPI
 100% 
Buckingham Corporate Services Limited, First Floor, 85 Great 
Portland Street, London, W1W 7LT
Prudential Greenfield GP LLP
LPI
 100% 
Prudential Greenfield GP1 Limited
OS
 100% 
Prudential Greenfield GP2 Limited
OS
 100% 
Clearwater Court, Vastern Road, Reading, RG1 8DB
Foudry Properties Limited
OS
 50% 
C/O Regenerate Group, 2nd Floor Marshalls Mill, Marshall Street, 
Leeds, LS11 9YJ
RESA Holdings (UK) Ltd
OS
 100% 
First Floor, 85 Great Portland Street, London, W1W 7LT
Aqua GP LLP
LPI
 100% 
Digital Infrastructure Investment Partners GP 
LLP
LPI
 65% 
Digital Infrastructure Investment Partners GP1 
Limited
OS
 100% 
Digital Infrastructure Investment Partners SLP 
GP1 Limited
OS
 100% 
Digital Infrastructure Investment Partners SLP 
GP2 Limited
OS
 100% 
Dudok GP LLP
LPI
 100% 
Dudok GP1 Limited
OS
 100% 
Dudok GP2 Limited
OS
 100% 
Genny GP 1 LLP
LPI
 100% 
ICP (Finch) GP 1 Limited
OS
 100% 
ICP (Finch) GP 2 Limited
OS
 100% 
ICP (Finch) GP LLP
LPI
 100% 
Infracapital (Churchill) GP 1 Limited
OS
 100% 
Infracapital (Churchill) GP LLP
LPI
 100% 
Infracapital F1 GP2 Limited
OS
 100% 
Infracapital F2 GP Limited
OS
 100% 
Infracapital F2 GP1 Limited
OS
 100% 
Infracapital GP 1 LLP
LPI
 100% 
Name of entity
Share 
class
% held
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
329

39 Related undertakings (continued)
Other subsidiaries, joint ventures, associates and significant holdings of the Group 
(no shares held directly by the Parent Company, M&G plc or its nominees) (continued)
Infracapital GP Limited
OS
 100% 
Infracapital Greenfield Partners I GP Limited
OS
 100% 
Infracapital Greenfield Partners I LP
LPI
 22% 
Infracapital Greenfield Partners II 
Subholdings (Euro) GP LLP
LPI
 100% 
Infracapital Greenfield Partners II 
Subholdings (Sterling) GP LLP
LPI
 100% 
Infracapital Greenfield Partners II 
Subholdings GP1 Limited
OS
 100% 
Infracapital Greenfield Partners II 
Subholdings GP2 Limited
OS
 100% 
Infracapital Partners II LP
LPI
 26% 
Infracapital Partners III Subholdings (Euro) 
GP LLP
LPI
 100% 
Infracapital Partners III Subholdings 
(Sterling) GP LLP
LPI
 100% 
Infracapital Partners III Subholdings GP1 
Limited
OS
 100% 
Infracapital Partners III Subholdings GP2 
Limited
OS
 100% 
Infracapital Partners LP
LPI
 33% 
Infracapital SLP Limited
OS
 100% 
Pesca GP LLP
LPI
 100% 
Prudential Greenfield LP
LPI
 100% 
Radler GP LLP
LPI
 100% 
Radler GP1 Limited (In liquidation)
OS
 100% 
Radler GP2 Limited (In liquidation)
OS
 100% 
First Floor, Boundary House, 91-93 Charterhouse Street, 
London, EC1M 6HR
Innisfree M&G PPP LLP 
LPI
 35% 
Falcon House, Eagle Road, Plymouth, Devon, PL7 5JY
My Continuum Wealth Limited
OS
 100% 
Continuum (Financial Services) LLP
LPI
 100% 
Management Offices, The Mall at Cribbs Causeway, Bristol, 
BS34 5DG
Cribbs Causeway Merchants Association 
Limited
OS
 20% 
Marble Arch House, 66 Seymour Street, London, W1H 5BX
Highcross Leicester (GP) Limited
OS
 50% 
Prydis Accounts Ltd, The Parade, Liskeard, Cornwall, England, 
PL14 6AF
My Continuum Financial Limited
OS
 75% 
My Continuum Financial Nominee Limited
OS
 100% 
Name of entity
Share 
class
% held
Sixth Floor, 65, Gresham Street, London, EC2V 7NQ
WS Prudential Risk Managed Active 2
U
 21% 
WS Prudential Risk Managed Active 3
U
 23% 
WS Prudential Risk Managed Active 4
U
 32% 
WS Prudential Risk Managed Active 5
U
 30% 
WS Prudential Risk Managed Passive Fund 1
U
 41% 
The Media Centre, 7 Northumberland Street, Huddersfield, 
HD1 1RL
Sandringham Financial Partners Limited
OS
 100% 
Sandringham Financial Partners Limited
PS
 39% 
York House, 45 Seymour Street, London, W1H 7LX
Fort Kinnaird GP Limited
OS
 50% 
Fort Kinnaird Limited Partnership
LPI
 50% 
100 Victoria Street, London, SW1E 5JL
Bluewater REIT
U
 25% 
United States of America
14006 Riverside Dr Ste 17 Sherman Oaks, CA, 91423-1944 
Sherman Oaks Fashion Associates LP
LPI 
 50% 
559 Pacific Avenue, San Francisco, CA 94133
Sky Fund V Onshore LP
LPI
 26% 
300 Atlantic Street, Suite 600, Stamford, CT 06901
HCR Canary Fund LP
LPI
 99% 
1209 Orange Street, Wilmington, DE 19801
Fashion Square ECO LP
LPI
 50% 
Westland Garden State Plaza Sponsor 1 LP
LPI
 50% 
251 Little Falls Drive, Wilmington, DE 19801
M&G Investments (Americas) Inc.
OS
 100% 
M&G Investments (USA) Inc.
OS
 100% 
2711 Centerville Road, Suite 400, Wilmington, DE 19808
Aldwych LP
LPI
 100% 
Old Kingsway LP
LPI
 100% 
Randolph Street LP
LPI
 100% 
SMLLC
LPI
 100% 
SOFA Holding LP
LPI
 100% 
874 Walker Road, Suite C, Dover, DE 19904
PPM America Private Equity Fund III LP 
LPI
 50% 
PPM America Private Equity Fund IV LP
LPI
 50% 
PPM America Private Equity Fund V LP
LPI
 50% 
PPM America Private Equity Fund VI LP
LPI
 40% 
PPM America Private Equity Fund VII LP
LPI
 46% 
300 E Lombard Street, Baltimore, MD 21202
NAPI REIT, Inc.
OS
 99% 
Garden State Plz Mall, Routes 4 &17, Paramus, NJ 07652
Westland Garden State Plaza LP
LPI
 50% 
Name of entity
Share 
class
% held
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the consolidated financial statements continued
330

 
 
2024 
Restated
i
2023
As at 31 December 
Notes
£m
£m
Assets
Non-current assets
Investments in subsidiaries
A  
9,678  
9,623 
Deferred tax assets
B  
136  
138 
Total non-current assets
 
9,814  
9,761 
Current assets
Loans
C  
519  
804 
Current tax assets
B  
8  
2 
Accrued investment income and other debtors
D  
19  
3 
Cash and cash equivalents
E  
12  
27 
Total current assets
 
558  
836 
Total assets
 10,372  
10,597 
Equity
Share capital
F  
120  
119 
Share premium
F  
383  
379 
Capital redemption reserve
 
11  
11 
Shares held by employee benefit trust
G  
(9)  
(26) 
Treasury shares
G  
(6)  
(21) 
Equity-settled share-based payment reserve
 
88  
81 
Retained earnings
Brought forward retained earnings
 
6,285  
7,252 
Profit/(Loss) for the year
 
714  
(480) 
Other movements in retained earnings
 
(472)  
(487) 
Total retained earnings
 
6,527  
6,285 
Total equity
 
7,114  
6,828 
Liabilities
Non-current liabilities
Subordinated liabilities and other borrowings
H  
3,176  
3,676 
Provisions
I  
7  
7 
Accruals, deferred income and other liabilities
J  
1  
1 
Total non-current liabilities
 
3,184  
3,684 
Current liabilities
Accruals, deferred income and other liabilities
J  
74  
85 
Total current liabilities
 
74  
85 
Total liabilities
 
3,258  
3,769 
Total equity and liabilities
 10,372  
10,597 
i  
The format of the statement of financial position has been changed to align to the requirements of IAS 1 to present subtotals for current and non-current 
assets and for current and non-current liabilities. In the financial statements for the year ended 31 December 2023, Provisions were presented within 
Accruals, deferred income and other liabilities but are now presented separately on the face of the statement of financial position. 
The Notes on pages 333 to 340 are an integral part of these financial statements.
The financial statements on pages 331 to 340 were approved by the Board and signed on its behalf, by the following Directors 
on 18 March 2025:
Andrea Rossi  
 
 
 
 
 
Kathryn McLeland
Group Chief Executive Officer 
 
 
 
 
 Chief Financial Officer
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Company financial statements
Company statement of financial position
331

Share 
capital
Share 
premium
Capital 
redemption 
reserve
Shares 
held by 
employee 
benefit 
trust
Treasury 
shares
Equity-
settled 
share-
based 
payment 
reserve
Retained 
earnings
Total 
equity
£m
£m
£m
£m
£m
£m
£m
£m
As at 1 January 2024
 
119  
379  
11  
(26)  
(21)  
81  6,285  6,828 
Profit for the year
 
—  
—  
—  
—  
—  
—  
714  
714 
Total comprehensive income for the year
 
—  
—  
—  
—  
—  
—  
714  
714 
Dividends paid to equity holders of M&G plc
 
—  
—  
—  
—  
—  
—  
(468)  
(468) 
Proceeds from shares issued to settle 
employee share option schemes
 
—  
4  
—  
—  
—  
—  
—  
4 
Shares distributed by employee trusts or from 
treasury shares
 
—  
—  
—  
37  
—  
—  
(37)  
— 
Vested employee share-based payments
 
—  
—  
—  
—  
—  
(33)  
33  
— 
Expense recognised in respect of share-based 
payments
 
—  
—  
—  
—  
—  
40  
—  
40 
Shares issued to, acquired by or transferred to 
employee trusts
 
1  
—  
—  
(20)  
15  
—  
—  
(4) 
Net increase in equity
 
1  
4  
—  
17  
15  
7  
242  
286 
As at 31 December 2024
 
120  
383  
11  
(9)  
(6)  
88  
6,527  
7,114 
Share 
capital
Share 
premium
Capital 
redemption 
reserve
Shares 
held by 
employee 
benefit 
trust
Treasury 
shares
Equity-
settled 
share-
based 
payment 
reserve
Retained 
earnings
Total 
equity
£m
£m
£m
£m
£m
£m
£m
£m
As at 1 January 2023
 
119  
370  
11  
(70)  
(47)  
91  
7,252  
7,726 
Loss for the year
 
—  
—  
—  
—  
—  
—  
(480)  
(480) 
Total comprehensive loss for the year
 
—  
—  
—  
—  
—  
—  
(480)  
(480) 
Dividends paid to equity holders of M&G plc
 
—  
—  
—  
—  
—  
—  
(462)  
(462) 
Proceeds from shares issued to settle employee 
share option schemes
 
—  
9  
—  
—  
—  
—  
—  
9 
Shares distributed by employee trusts or from 
treasury shares
 
—  
—  
—  
71  
4  
—  
(71)  
4 
Vested employee share-based payments
 
—  
—  
—  
—  
—  
(42)  
42  
— 
Expense recognised in respect of share-based 
payments
 
—  
—  
—  
—  
—  
32  
—  
32 
Shares issued to, acquired by and transferred to 
employee trusts
 
—  
—  
—  
(27)  
22  
—  
—  
(5) 
Tax effect of items recognised directly in equity
 
—  
—  
—  
—  
—  
—  
1  
1 
Other movements
 
—  
—  
—  
—  
—  
—  
3  
3 
Net increase/(decrease) in equity
 
—  
9  
—  
44  
26  
(10)  
(967)  
(898) 
As at 31 December 2023
 
119  
379  
11  
(26)  
(21)  
81  
6,285  
6,828 
The Notes on pages 333 to 340 are an integral part of these financial statements.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Company financial statements continued
Company statement of changes in equity 
332

Basis of preparation and accounting policies
(a) Basis of preparation
These separate financial statements for the year ended 31 December 2024 have been prepared in accordance with UK Generally 
Accepted Accounting Practice, including Financial Reporting Standard 101 Reduced Disclosure Framework (FRS 101) and Part 15 
of the Companies Act 2006.
In preparing these financial statements, the Company applies the recognition, measurement and disclosure requirements of UK-
adopted international accounting standards, but makes amendments where necessary in order to comply with the Companies Act 
2006 and has set out below where advantage of the FRS 101 disclosure exemptions has been taken. 
The financial statements have been prepared on a going concern basis under the historical cost basis and are presented rounded 
to the nearest million pounds sterling, see Note 1 of the Group financial statements for information of the Directors’ assessment of 
the going concern basis.
The format of the statement of financial position has been changed for the year ended 31 December 2024 to present subtotals for 
current and non-current assets and for current and non-current liabilities. This change has been made in order to provide 
additional information within the primary statements and comply with Schedule 1 of the Regulations. The prior year figures in 
respect of the year ended 31 December 2023 have been re-presented in the new format to ensure comparability.
The following exemptions from the requirements of IFRS have been applied in the preparation of these financial statements, in 
accordance with FRS 101:
– Statement of compliance with IFRS
– Outstanding shares comparative
– Requirement for minimum of two primary statements, including statement of cash flows
– Additional comparative information
– Capital management disclosures
– Statement of cash flows
– Financial instruments disclosure
– Effect of IFRSs issued but not effective
– Related party transactions with wholly-owned subsidiaries
– Presentation of a third statement of financial position
The Company has taken advantage of the exemption in Section 408 of the Companies Act 2006 not to present its own income 
statement in these financial statements. The auditors' remuneration for audit and other services is disclosed in Note 9 of the Group 
financial statements. During the year, the Company had two (2023: two) employees.
(b) Judgements in applying accounting policies and sources of estimation uncertainty
A full list of the Company’s material accounting policies is provided in Section (c) of this Note below. 
The preparation of these financial statements require management to apply judgement in relation to certain accounting policies. In 
addition, management have to make estimates and assumptions that affect the reported amounts of assets and liabilities at the 
date of the financial statements and the reported amounts of revenues and expenses arising during the year. Estimates are 
continually evaluated and are based on historical experience and other factors, including expectations of future events that are 
believed to be reasonable under the circumstances. 
The area which required management to apply critical accounting estimates and assumptions which were material to the financial 
statements is as follows:
Financial statement area
Key estimate and assumptions
Accounting 
policy
Note
Impairment of 
investment in 
subsidiaries
When assessing impairment of subsidiaries where indicators of impairment exist the 
carrying value is compared to the recoverable amount, which is the higher of fair 
value less cost of disposal and value in use. The determination of the recoverable 
amount, especially in relation to the value in use calculation requires the use of 
various assumptions that can have a material impact on the calculation.
(c) (ii)
A
(c) Material accounting policies 
(i) Dividend income
Dividend income from investments is recognised when the right to receive payments has been established.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the Company financial statements
333

Basis of preparation and accounting policies (continued)
(c) Material accounting policies (continued)
(ii) Investment in subsidiaries
Investment in subsidiaries is stated at cost less, where appropriate, allowances for impairment. Investments are reviewed annually 
to assess whether there are indicators of impairment. Where indicators of impairment exist, the carrying value of the investment in 
the subsidiary is compared against its recoverable amount, which is the higher of the fair value less cost to sell or the value in use, 
with any resulting impairment recorded in the income statement.
Investment in subsidiaries under common control transactions which are acquired as part of a group reorganisation are recorded 
at fair value of the consideration received, which is deemed to be the cost at the point of initial recognition. Any gains and losses 
arising on disposal of subsidiaries are recorded in profit or loss.
(iii) Financial instruments
Initial recognition
The classification of financial instruments at initial recognition depends on their contractual terms and the business model for 
managing the instruments. Financial instruments are initially measured at fair value plus, for financial instruments not measured at 
fair value through profit or loss (FVTPL), transaction costs that are directly attributable to its acquisition or issue.
Classification and measurement
Financial instruments are classified and measured at either amortised cost or FVTPL.
Financial instruments measured at amortised cost
Financial instruments are held at amortised cost if both of the following conditions are met:
– The instruments are held within a business model with the objective of holding the instrument to collect the contractual cash 
flows; and;
– The contractual terms of the instrument give rise on specified dates to cash flows that are Solely Payments of Principal and 
Interest (SPPI) on the principal amount outstanding.
Note 1.5.5 of the Group financial statements provides further details on these conditions.
Financial instruments measured at FVTPL
All financial instruments held by the Company that do not meet the criteria for being measured at amortised cost, or are 
mandatorily required to be measured at fair value under IFRS 9, are measured at FVTPL. This includes instruments that are held for 
trading or are part of a portfolio that is managed on a fair value basis. 
Subsequent measurement
After initial measurement, loans, cash and cash equivalents, accrued investment income and other debtors and subordinated 
liabilities and other borrowings are all measured at amortised cost, using the Effective Interest Rate (EIR) method, less allowance 
for impairment. Amortised cost is calculated by taking into account any discount or premium on acquisition and fees or costs that 
are an integral part of the EIR. Interest income, foreign exchange gains and losses and impairment are recognised in profit or loss. 
Any gain or loss on derecognition is recognised in profit or loss.
Financial instruments at FVTPL are subsequently measured at fair value. Net gains and losses, including any interest or dividend 
income, are recognised in the income statement.
Reclassification of financial assets and liabilities
The Company does not reclassify its financial instruments subsequent to their initial recognition, apart from the exceptional 
circumstances in which there has been a change in business model. The Company’s accounting policy for derecognition mirrors 
the Group's which is outlined in Notes 1.5.5(ix)-(x) of the Group financial statements. 
Impairment of financial assets
Impairment losses on financial assets measured at amortised cost are measured using an expected credit loss impairment model. 
Impairment losses representing the expected credit loss in the next 12 months are recognised unless there has been a significant 
increase in credit risk from initial recognition, in which case, lifetime expected losses are recognised. Where relevant, the Company 
makes use of the exemption available for financial instruments with low credit risk, for which, an assessment of a significant 
increase in credit risk is not required. 
Further detail on the Company's accounting policies for cash and cash equivalents and subordinated liabilities and other 
borrowings are provided in (iv) and (x). 
(iv) Cash and cash equivalents
Cash and cash equivalents consist of cash at bank and in hand with an original maturity date of 90 days or less. Cash and cash 
equivalents are initially recognised at fair value and subsequently carried at amortised cost using the Effective Interest Rate (EIR) 
method and are subject to the impairment requirements of IFRS 9.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the Company financial statements continued
334

Basis of preparation and accounting policies (continued)
(c) Material accounting policies (continued)
(v) Tax
Current tax
Current tax is the expected tax payable on the taxable income for the year, using tax rates enacted or substantively enacted at the 
reporting date and any adjustment to income tax payable in respect of previous years. Current tax is charged or credited to the 
income statement, except when it relates to items recognised directly in equity or other comprehensive income.
Deferred tax
Deferred taxes are provided under the liability method for all relevant temporary differences. IAS 12 ‘Income Taxes’ does not 
require all temporary differences to be provided for, in particular, the Company does not provide for deferred tax on undistributed 
earnings of subsidiaries where the Company is able to control the timing of the distribution and the temporary difference created is 
not expected to reverse in the foreseeable future. Deferred tax assets are only recognised when it is more likely than not that 
future taxable profits will be available against which these losses can be utilised. 
Deferred tax is measured at the tax rates that are expected to apply to the period when the asset is realised or the liability settled, 
based on tax rates (and laws) that have been enacted or substantively enacted at the end of the reporting period.
(vi) Share capital and share premium
An equity instrument is any contract that evidences a residual interest in the assets of the Company after deducting all of its 
liabilities. Shares are classified as equity when their terms do not create an obligation to transfer assets. The nominal value of 
shares issued is recorded in share capital.
Where the consideration received from the issue or sale of existing shares exceeds the nominal value recorded in share capital, the 
difference is recorded in share premium. Share premium is recorded net of share issue costs. 
(vii) Treasury shares
Where the Company purchases its own share capital , the consideration paid, including any attributable transaction costs, is shown 
as a deduction from total shareholders’ equity.
(viii) Capital redemption reserve
The capital redemption reserve arises from the cancellation of shares following the Company’ share buy-back programme in 2022. 
(ix) Dividends
Dividends are recognised when the obligation becomes certain, i.e., when the dividend is no longer at the discretion of the 
Company. In the case of interim dividends, this occurs when the dividends are paid. For final dividends, this occurs when they are 
recommended by the Board and approved by shareholders.
(x) Subordinated liabilities and other borrowings
Subordinated liabilities include loan notes issued by the Company which are classified as financial liabilities as they have a fixed 
repayment date and do not represent a residual interest in the net assets of the Company on liquidation. The notes rank junior to all 
other liabilities of the Company in the event of liquidation, but above share capital.
Subordinated liabilities are initially recognised at fair value, net of transaction costs and are subsequently accounted for on an 
amortised cost basis using the effective interest method. Under the effective interest method, the difference between the 
redemption value and the initial value at recognition is amortised through the income statement to the expected date of maturity.
(xi) Share-based payments
All share-based payments made to employees for services rendered are measured based on the fair value of the equity instrument 
granted. The fair value takes into account the impact of market-based vesting conditions and non-vesting conditions, but excludes 
any impact of non-market-based vesting conditions. The related share-based payment expense is recognised over the vesting 
period. The fair value may be determined using an option pricing model such as Black-Scholes, where appropriate, taking into 
account the terms and conditions of the award. 
For equity-settled share-based payments, the fair value of service rendered is based on the fair value of the equity instrument at 
grant date which is not remeasured subsequently. The share-based payment expense is based on the number of equity 
instruments expected to vest over the vesting period, with the corresponding entry to equity.
For cash-settled share-based payments, the fair value of service rendered is based on the fair value of the related liability to the 
equity instrument granted. The fair value equity instrument granted is remeasured at each reporting date with any changes 
recognised in the share-based payment expense for the period.
A cancellation of an award without the grant of a replacement equity instrument is accounted for as an acceleration of vesting. 
Accordingly, any share-based payment expense that would have been recognised over the remaining vesting period is recognised 
immediately.
On vesting or exercise, the difference between the expense charged to the income statement and the actual cost to the Company 
is transferred to retained earnings.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the Company financial statements continued
335

Basis of preparation and accounting policies (continued)
(c) Material accounting policies (continued)
(xii) Provisions and contingent assets and liabilities
Provisions are recognised on the statement of financial position when the Company has a present legal or constructive obligation 
resulting from a past event, it is probable that a loss will be made in settling the obligation and the amounts can be estimated 
reliably.
Provisions are measured based on management’s best estimate of the expenditure required to settle the obligation at the 
reporting date. Provisions are discounted and represent the present value of the expected expenditure where the effect of the 
time value of money is material. 
Contingent liabilities are possible obligations of the Company where the timing and amount are subject to significant uncertainty. 
Contingent liabilities are not recognised on the statement of financial position, unless they are assumed by the Company as part of 
a business combination. Contingent liabilities are however disclosed, unless they are considered to be remote. If a contingent 
liability becomes probable and the amount can be reliably measured it is no longer treated as contingent and is recognised as a 
liability. 
Contingent assets which are possible benefits to the Company are only disclosed if it is probable that the Company will receive the 
benefit. If such a benefit becomes virtually certain, it is no longer considered contingent and is recognised on the statement of 
financial position as an asset.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the Company financial statements continued
336

A. Investment in subsidiaries 
 
2024  
2023 
As at 31 December
£m
£m
Cost at 1 January
 
11,779  
11,759 
Capital contribution into subsidiaries
 
173  
30 
Disposal of subsidiaries
 
(1)  
(10) 
Return of capital
 
(3)  
— 
Cost at 31 December
 
11,948  
11,779 
 
 
 
Impairment at 1 January
 
(2,156)  
(1,223) 
Impairment of subsidiaries 
 
(115)  
(933) 
Disposal of impaired subsidiaries
 
1  
— 
Impairment at 31 December
 
(2,270)  
(2,156) 
 
 
 
Investment in subsidiaries at 31 December
 
9,678  
9,623 
(i) Direct subsidiaries
The direct subsidiaries of the Company as at 31 December 2024 are listed below:
Company name
Country of incorporation 
or registration
Nature of business
% held
M&G Corporate Holdings Limited
United Kingdom
Holding company
 100% 
M&G Group Regulated Entity Holding Company Limited
United Kingdom
Holding company
 100% 
Prudential Capital Holding Company Limited (In Liquidation)
United Kingdom
Holding company
 100% 
Prudential Capital Public Limited Company
United Kingdom
Service company
 100% 
Prudential Financial Services Limited
United Kingdom
Holding company
 100% 
Details of the Company’s related undertakings are given in Note 39 of the Group financial statements.
(ii) Capital contributions
On 14 March 2024 the Company increased its investment in Prudential Financial Services Limited through the purchase of 
172,000,000 £1 ordinary shares for cash consideration of £172m. The additional £1m relates to capital contributions arising from 
share-based payments to employees of subsidiaries.
On 1 March 2023 the Company increased its investment in Prudential Financial Services Limited through the purchase of 
22,500,000 £1 ordinary shares for cash consideration of £23m. The additional £7m relates to capital contributions arising from 
share-based payments to employees of subsidiaries.
(iii) Disposals and return of capital
On 25 May 2024 the Company derecognised its fully impaired investment in Prudential Property Services Limited following the 
winding up of the company. 
On 19 December 2024 the Company received a £3m return of capital from its subsidiary M&G Corporate Holdings Limited. 
On 18 September 2023 the Company redeemed £10m of equity capital in its subsidiary Prudential Capital Holding Company 
Limited through the cancellation of 9,999,000 £1 ordinary shares.
(iv) Impairment
As at 31 December 2024, indicators of impairment existed for two of the Company’s direct subsidiaries, M&G Group Regulated 
Entity Holding Company Limited (M&GGREH) and Prudential Financial Services Limited (PFSL). 
M&GGREH
M&GGREH is the main subsidiary of the Company and acts as the main holding entity for the Group’s regulated businesses. The 
continued adverse impacts of market volatility on the global economy and its resulting implications on the Company’s market 
capitalisation and potential future business performance were considered an impairment indicator by management in the years 
ended 31 December 2024 and 31 December 2023. 
During the year ended 31 December 2023, an impairment of £933m was recognised in relation to the Company’s investment in 
M&G Group Regulated Entity Holding Company Limited (M&GGREH). No impairment was recognised during the year ended 
31 December 2024. 
An impairment assessment was undertaken in relation to the subsidiary by comparing its recoverable amount with the carrying 
value. The recoverable amount of the subsidiary was based on its value in use. As the subsidiary acts as a holding company with no 
operations, the value in use was determined as the sum of the values in use of the underlying subsidiaries in which the subsidiary 
has investment in. At 31 December 2024, the M&G Group Limited (MGG) and The Prudential Assurance Company Limited (PAC) 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the Company financial statements continued
337

A. Investment in subsidiaries (continued)
(iv) Impairment (continued)
collectively represented 97% (2023: 96%) of the carrying value of M&GGREH. The values in use of these material indirect 
subsidiaries were determined based on discounted cash flows and standard growth models based on management forecasts.
The value in use calculation of the underlying subsidiaries is based on a set of economic, market and business assumptions used to 
derive the cash flow forecasts. The calculation is particularly sensitive to a number of key assumptions as follows:
– In respect of MGG, the value in use was calculated using a standard growth model, using a discount rate of 11%, based on a 
weighted average cost of capital approach, and a long-term growth rate of 2%. At 31 December 2024, a simultaneous increase 
of 50bps in the discount rate and 50bps decrease in the growth rate would result in the carrying value of MGG reducing by 
£235m. This would result in an impairment of £235m recorded by the Company in respect of M&GGREH.
– In respect of PAC, the value in use was calculated using a dividend discount model, using a discount rate of 10.4%, based on a 
cost of equity approach, and a long-term growth rate of 2.5% to determine the terminal value. At 31 December 2024, a 
simultaneous increase of 50bps in the discount rate and a 50bps decrease in the growth rate would result in the carrying value 
of PAC reducing by £644m. This would result in an impairment of £644m recorded by the Company in respect of M&GGREH. 
The impairment recorded at 31 December 2023 reflected a reduction in the valuation of PAC in combination with the impact of 
write-downs in the value of the asset management and platform businesses, MGG and Investment Funds Direct Limited (IFDL) 
respectively, recorded in previous years. As the headroom on the valuation of PAC had been eroded, the impairment losses 
previously recognised in respect of the investment in MGG and IFDL crystallised. 
PFSL
PFSL is a direct subsidiary of the Company and acts as an intermediate holding company within the Group. In 2024, the Company 
injected £172m into PFSL to aid PFSL in complying with regulatory capital requirements arising from the inclusion of My Continuum 
(Financial Services) LLP as PFSL’s indirect subsidiary. Following the sale of Continuum from M&G Wealth Advice Limited to M&G 
Wealth Holding Company Limited (as detailed in Note 2.2 of the Group financial statements), PFSL received dividends from its 
subsidiaries. PFSL subsequently paid a dividend of £195m to the Company, recognised as dividend income on the Company’s 
income statement. The resultant Company carrying value of PFSL being greater than the net asset value of PFSL was considered 
an indicator of impairment. An impairment of £115m was recognised in relation to the Company’s investment in PFSL for the year 
ended 31 December 2024 (2023: £nil). 
No impairment was recognised in relation to any other of the Company’s subsidiaries (2023: none).
B. Tax 
(i) Deferred tax assets and liabilities
Under IAS 12, deferred tax is measured at the tax rates that are expected to apply to the period when the asset is realised or the 
liability settled, based on tax rates (and laws) that have been enacted or substantively enacted at the end of the reporting period 
Deferred tax assets are recognised to the extent that they are regarded as recoverable, that is to the extent that, on the basis of all 
available evidence, it can be regarded as probable that there will be suitable taxable profits from which the future reversal of the 
underlying temporary differences can be deducted or tax losses utilised. Deferred tax assets and liabilities are only offset when 
there is both a legal right to set off and an intention to settle on a net basis.
Deferred tax in the statement of financial position
The table below shows movements on deferred tax assets during the year:
 
2024  
2023 
For the year ended 31 December
£m
£m
As at 1 January
 
138  
141 
Income statement 
 
(1)  
(4) 
Equity and other comprehensive income
 
(1)  
1 
As at 31 December
 
136  
138 
Of the £136m (2023: £138m) deferred tax assets at 31 December 2024, £69m (2023: £77m) relates to short-term timing differences 
arising on the subordinated notes and £63m (2023: £56m) on tax losses carried forward. The remaining £4m (2023: £5m) relates to 
the deferred tax asset on share-based compensation. 
Unrecognised deferred tax
Retained earnings of overseas subsidiaries are expected to be re-invested indefinitely or remitted to the UK free from further 
taxation by virtue of Parent Company exemptions on dividends from subsidiaries and on capital gains on disposal. Consequently, 
the Company does not consider there to be any significant taxable temporary differences associated with investments in 
subsidiaries, branches, associates and joint arrangements.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the Company financial statements continued
338

B. Tax (continued)
(ii) Current tax
 
2024  
2023 
For the year ended 31 December
£m
£m
Net corporation tax asset as at 1 January
 
2  
8 
Income statement
 
62  
57 
Corporation tax paid
 
(56)  
(63) 
Net corporation tax asset as at 31 December
 
8  
2 
Net current tax assets at 31 December 2024 were £8m (2023: £2m) and are expected to be settled within 12 months.
C. Loans 
As at 31 December 2024 the Company had provided loans to Prudential Capital plc, a direct subsidiary of the Company, of £519m 
(2023: £804m) which are repayable on demand. Accrued interest as at 31 December 2024 was £1m (2023: £1m) and is presented 
within Accrued investment income and other debtors.
D. Accrued investment income and other debtors 
 
2024  
2023 
As at 31 December
£m
£m
Amounts owed by Group undertakings
 
17  
2 
Other
 
2  
1 
Total accrued investment income and other debtors
 
19  
3 
Analysed as:
Expected to be settled within one year
 
2  
1 
No contractual maturity
 
17  
2 
Total accrued investment income and other debtors
 
19  
3 
Amounts owed by Group undertakings are unsecured, interest free and are repayable upon demand with no fixed date of 
repayment, with the exception of accrued interest due on loans provided to Prudential Capital plc totalling £1m (2023: £1m).
E. Cash and cash equivalents 
 
2024  
2023 
As at 31 December
£m
£m
Cash
 
12  
27 
Total cash and cash equivalents
 
12  
27 
F. Share capital and share premium 
Details of the Company’s share capital and share premium are given in Note 21 of the Group financial statements.
Details of the dividends paid on the ordinary shares by the Company are provided in Note 12 of the Group financial statements. 
Note 12 in the Group financial statements also includes information regarding the second interim dividend proposed by the 
Directors for the year ended 31 December 2024.
G. Shares held by employee benefit trusts and other treasury shares 
Details of the Company’s shares held by trusts and other treasury shares are given in Note 22 of the Group financial statements.
H. Subordinated liabilities and other borrowings 
Details of the Company’s subordinated liabilities are given in Note 26.1 of the Group financial statements. The Company has access 
to revolving credit facilities totalling £1.5bn which remained undrawn as at 31 December 2024 and 31 December 2023. Further 
details are given in Note 26.2 of the Group financial statements.
I. Provisions
 
2024 
Restated
i
2023
As at 31 December
£m
£m
Staff benefits
 
7  
7 
Total provisions
 
7  
7 
i  
In the financial statements for the year ended 31 December 2023, Provisions were presented within Accruals, deferred income and other liabilities on the 
face of the statement of financial position. Provisions are now presented separately on the face of the statement of financial position.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the Company financial statements continued
339

J. Accruals, deferred income and other liabilities 
 
2024 
Restated
i
2023
As at 31 December
£m
£m
Amounts owed to Group undertakings
 
32  
35 
Accrued interest on subordinated debt
 
33  
42 
Other
 
10  
9 
Total accruals, deferred income and other liabilities
 
75  
86 
Analysed as:
Expected to be settled within one year
 
42  
50 
Expected to be settled after one year
 
1  
1 
No contractual maturity
 
32  
35 
Total accruals, deferred income and other liabilities
 
75  
86 
i
This note has been restated to exclude balances which were reported within Accruals, deferred income and other liabilities in the financial statements for 
the year ended 31 December 2023 but which have subsequently been presented as Provisions on the face of the statement of financial position.
Amounts owed to Group undertakings are unsecured, interest free and are repayable upon demand with no fixed date of 
repayment.
K. Related party transactions 
The Directors and key management personnel of the Company are considered to be the same as for the Group. See Note 35 of the 
Group financial statements for further information.
There were no other related party transactions in the years ended 31 December 2024 and 31 December 2023 other than those 
noted in Note A, Note C, Note D and Note J of the Company financial statements.
L. Contingencies and related obligations 
Details of the Company’s contingencies and related obligations are given in Note 33 of the Group financial statements.
Intra-group capital support arrangements 
The Company and PAC have put in place intra-group arrangements to formalise circumstances in which capital support would be 
made available by the Company. While the Company considers it unlikely that such support will be required, the arrangements are 
intended to provide additional comfort to PAC and its policyholders.
M. Share-based payments 
Details of the Company’s share-based payments are given in Note 37 of the Group financial statements.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Notes to the Company financial statements continued
340

S.1 Alternative performance measures
Overview of the Group’s key performance measures
The Group measures its financial performance using a number of key performance measures (KPM). The Group also uses a number 
of alternative performance measures (APM), which are most commonly derived from the financial statements prepared in 
accordance with the IFRS financial reporting framework or the Solvency II requirements, but are not defined under IFRS or 
Solvency II. The APMs are used to complement and not to substitute the disclosures prepared in accordance with IFRS and 
Solvency II, and provide additional information on the long-term performance of the Group. 
A list of the APMs used by the Group along with their definitions and how they can be reconciled to the nearest IFRS or Solvency II 
measure, where applicable, is provided in the table below.
All information included in this section does not form part of the independent audit performed by the external auditor.
The Group’s KPMs are summarised below, along with which of these measures are considered APMs by the Group. 
Assets under 
management and 
administration 
(AUMA)
APM,
KPM
Closing AUMA represents the total market value of all assets managed, administered or advised on 
behalf of clients at the end of each financial period and is a key indicator of the scale of the business. 
Assets managed by the Group include those managed on behalf of our institutional and wholesale 
clients.
Assets administered by the Group include assets for which we provide investment management 
services, in addition to assets we administer where the client has elected to invest in a third party 
investment manager. 
Assets under advice are advisory portfolios where clients receive investment recommendations such 
as Strategic Asset Allocation & model portfolios but retain discretion over executing the advice.
AUMA includes assets recognised on the consolidated statement of financial position, together with 
certain assets managed and/or administered by the Group belonging to external clients not included 
within the consolidated statement of financial position and, as a result, this measure is not directly 
reconcilable to the financial statements.
Net flows from 
open business
APM,
KPM
Net flows from open business consists of net client flows from Asset Management, PruFund, 
Shareholder annuities and the elements of Other Life which are open to new business. It excludes net 
flows from our Traditional with-profits business, platform and certain elements of Other Life closed to 
new business.
Adjusted 
operating profit 
before tax 
APM, 
KPM
Adjusted operating profit (AOP) before tax is the Group’s non-GAAP alternative performance 
measure, which complements the IFRS GAAP measures and is useful as it allows a deeper 
understanding of the Group's performance over time. It is therefore key to decision-making and the 
internal performance management of our operating segments.
Certain adjustments that are considered to be non-recurring or strategic, or due to short-term 
movements not reflective of longer-term performance are made to the IFRS result before tax to 
determine adjusted operating profit before tax. Adjustments are in respect of short-term fluctuations 
in investment returns, mismatches arising on the application of IFRS 17, costs associated with 
fundamental Group-wide restructuring and transformation, profits or losses arising on business and 
corporate transactions, impairment and amortisation in respect of acquired intangible assets, and, 
where relevant, profit/(loss) from discontinued operations. Included in AOP before tax are the results 
of the intercompany buy-in transaction executed between the trustees of M&G Group Pension 
Scheme (M&GGPS) and PAC which are eliminated from the IFRS results before tax on consolidation. 
AOP before tax for the Life segment does not include the impact of any margins on investment 
management fee earned by other Group entities and these are recognised in the Asset Management 
segment as they emerge.
The AOP methodology is described in Note 3.2, along with a reconciliation of AOP before tax to IFRS 
result after tax.
Key performance 
measure
Type
Definition
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Supplementary information
341

S.1 Alternative performance measures (continued)
Overview of the Group’s key performance measures (continued)
Key performance 
measure
Type
Definition
Operating 
change in 
Contractual 
Service Margin
APM, 
KPM
Operating change in Contractual Service Margin (CSM) is an APM introduced on the adoption of IFRS 
17 in 2023 and supplements the AOP metric for the Life segment.
Operating change in CSM represents changes resulting from new business, interest accretion, 
experience changes and release of CSM but excludes the impact of short-term market movements, 
mismatches arising on the adoption of IFRS 17 and restructuring costs. The impact on these items 
also includes the intercompany buy-in transaction, consistent with AOP.
For the Variable Fee Approach business, operating change in CSM does not include the variance 
between long-term expected returns and actual returns and the impact of the mismatch arising on 
the application of the General Measurement Model to the non-profit business written in the With-
Profits Fund, similar to the methodology for AOP. 
The APM is a useful measure of economic value generated as it includes the impact of new business 
and management actions taken during the year, which are not included in AOP.
IFRS result after 
tax
KPM
IFRS result after tax demonstrates to our shareholders the financial performance of the Group during 
the relevant period on an IFRS basis.
Underlying 
capital 
generation
APM
For insurance entities and their underlying subsidiaries, underlying capital generation includes the 
expected Solvency II surplus capital generated from in-force business and the impact of writing new 
life insurance business. For non-insurance entities, underlying capital generation is equal to adjusted 
operating profit before tax, with certain adjustments made in respect of items that do not reflect the 
underlying result. It also includes other items such as head office expenses and debt interest costs 
that contribute to the underlying capital position of the business.
Operating capital 
generation
APM,
KPM
Operating capital generation is the total capital generation before tax, adjusted to exclude market 
movements relative to those expected under long-term assumptions and to remove other non-
operating items, including shareholder restructuring and other costs. Management use this as an 
indicator on the longer-term components of the movements in the Group’s surplus capital as it is less 
affected by short-term market volatility and non-recurring items as total capital generation.
Total capital 
generation
APM,
KPM
Total capital generation measures the change in surplus capital during the period, before dividends 
and capital movements. Management consider it to be integral to the running and monitoring of the 
business, our decisions on capital allocation and investment, and ultimately our dividend policy. 
Surplus capital is the amount by which eligible own funds exceed SCR under Solvency II.
Shareholder 
Solvency II 
coverage ratio 
APM, 
KPM
Management focuses on a shareholder view of the Solvency II coverage ratio, which is considered to 
provide a more useful reflection of the capital strength of the Group. The shareholder view includes 
future with-profits shareholder transfers, but excludes the shareholders’ share of the ring-fenced 
with-profits estate.
The regulatory Solvency II capital position considers the Group’s overall own funds and solvency 
capital requirement (SCR).
The shareholder Solvency II coverage ratio is the ratio of own funds to SCR, excluding the 
contribution to own funds and SCR from the Group’s ring-fenced With-Profits Fund. Own funds 
assume transitional measures on technical provisions which have been recalculated using 
management’s estimate of the impact of operating and market conditions at the valuation date. Both 
the shareholder view and the regulatory view reflect eligible own funds, in line with the thresholds set 
by the regulator that set out how much capital of each tier can be used to demonstrate solvency.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Supplementary information continued 
342

S.2 Adjusted operating profit before tax 
(i) Reconciliation of adjusted operating profit/(loss) before tax by segment to IFRS (loss)/profit before tax
2024
2023
i
For the year ended 31 December
£m
£m
Asset Management
 
289  
242 
Life
 
746  
755 
Corporate Centre
 
(198)  
(200) 
Total segmented adjusted operating profit before tax
 
837  
797 
Short-term fluctuations in investment returns
 
(643)  
(171) 
Mismatches arising on application of IFRS 17
 
(333)  
(41) 
Amortisation of intangible assets acquired in business combinations
 
(115)  
(39) 
Profit on disposal of business and corporate transactions
 
11  
— 
Restructuring costs and other
 
(106)  
(141) 
IFRS (loss)/profit before tax and non-controlling interests attributable to equity holders
 
(349)  
405 
IFRS profit before tax attributable to non-controlling interests
 
17  
16 
IFRS (loss)/profit before tax attributable to equity holders
 
(332)  
421 
i
Previous operating segments ‘Life’ and ‘Wealth’ have been replaced with one new operating segment, ‘Life’. The comparatives for Life and Corporate 
Centre have been restated to reflect the revised segments and the adjustment of some advice-related costs.
(ii) Adjusted operating profit/(loss) before tax by segment and source
 
2024 
2023
i
For the year ended 31 December
£m
£m
Core Asset Management
 
218  
188 
Performance fees (including carried interest) and investment return
 
71  
54 
Total Asset Management
 
289  
242 
With-profits: PruFund
 
226  
236 
With-profits: traditional
 
222  
263 
Shareholder annuities
 
308  
331 
Other Life
 
(10)  
(75) 
Total Life
 
746  
755 
Corporate Centre
 
(198)  
(200) 
Adjusted operating profit before tax
 
837  
797 
i
Previous operating segments ‘Life’ and ‘Wealth’ have been replaced with one new operating segment, ‘Life’. The comparatives for Life and Corporate 
Centre have been restated to reflect the revised segments and the adjustment of some advice-related costs.
Adjusted operating profit before tax arising from the Asset Management segment is further analysed in the table below:
 
2024  
2023 
For the year ended 31 December
£m
£m
Fee-based revenue
 
1,043  
1,025 
Asset Management operating expenses
 
(774)  
(791) 
Investment return
 
36  
24 
Adjusted operating profit attributable to non-controlling interests
 
(16)  
(16) 
Adjusted operating profit before tax
 
289  
242 
Adjusted operating profit/(loss) before tax arising from with-profits business is further analysed below:
2024
2023
Traditional
PruFund
Traditional
PruFund
For the year ended 31 December
£m
£m
£m
£m
CSM release
i
 
198  
221 
 
238  
242 
Expected return on excess assets
 
36  
18 
 
35  
33 
Other
 
(12)  
(13) 
 
(10)  
(39) 
With-profits
 
222  
226 
 
263  
236 
i
The CSM release for the with-profits business is included on an expected basis, calculated as the CSM at start of the period updated to reflect long-term 
expected investment returns multiplied by the expected amortisation factor for the period.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Supplementary information continued 
343

S.2 Adjusted operating profit before tax (continued)
(ii) Adjusted operating profit/(loss) before tax by segment and source (continued)
Adjusted operating profit/(loss) before tax arising from shareholder annuities is further analysed in the table below:
 
2024  
2023 
For the year ended 31 December
£m
£m
Expected return on excess assets
 
147  
205 
CSM release
 
113  
96 
Risk adjustment unwind
 
21  
19 
Asset trading and portfolio management actions
 
—  
2 
Experience variances
 
2  
9 
Other provisions and reserves
 
25  
— 
Shareholder annuities
 
308  
331 
S.3 Operating change in Contractual Service Margin (CSM)
The CSM balances split by line of business disclosed in Note 24 include the CSM attributable to policyholders arising from non-
profit annuities written in the With-Profits Fund and the CSM in respect of M&G Group Limited (MGG) future profits from the 
management of PAC assets that arises on consolidation of the Group entities. The change during the year in the CSM attributable 
to policyholders and the CSM from the MGG future profits from the management of PAC assets is not included in operating change 
in CSM and is included in non-operating and other changes in the CSM. 
The CSM arising on the underlying products based on the actual investment management charges applied to the policies and 
excluding the CSM attributable to policyholders is shown in the tables below. 
The amortisation factor for the CSM each year is based on the CSM in the table. Operating change in CSM and reconciliation to 
total CSM is further analysed in the tables below:
With-
profits: 
PruFund
With-
profits: 
Traditional
Shareholder 
annuities
Other Life
Total (before 
policyholder 
and group 
adjustments)
Policyholder 
and group 
adjustments
Total
2024
2024
2024
2024
2024
2024
2024
For the year ended 31 December
£m
£m
£m
£m
£m
£m
£m
Opening CSM
 
1,721  
1,342  
1,221  
187  
4,471 
 
1,012 
 
5,483 
Interest accreted on the CSM
 
143  
140  
37  
7  
327 
 
— 
 
327 
Expected return in excess of risk-free on CSM
 
177  
132  
—  
—  
309 
 
— 
 
309 
Release of CSM to adjusted operating profit
 
(221)  
(198)  
(113)  
(17)  
(549)  
— 
 
(549) 
New business
 
71  
—  
17  
12  
100 
 
— 
 
100 
Assumption changes and variances
 
(71)  
(51)  
231  
(2)  
107 
 
— 
 
107 
Operating change in CSM
 
99  
23  
172  
—  
294 
 
— 
 
294 
Market and other impacts
i
 
(32)  
244  
(13)  
(6)  
193 
 
231 
 
424 
Release of CSM to non-operating
 
(17)  
(21)  
—  
(6)  
(44)  
(124)  
(168) 
Non-operating and other changes in CSM
 
(49)  
223  
(13)  
(12)  
149 
 
107 
 
256 
Closing CSM
 
1,771  
1,588  
1,380  
175  
4,914 
 
1,119 
 
6,033 
i
Market and other impacts includes measurement mismatches relating to accounting for reinsurance contracts. Note, 2024 also includes £144m 
reallocation from With-profits PruFund to Traditional due to a refinement of the CSM across the two sub-segments.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Supplementary information continued 
344

S.3 Operating change in Contractual Service Margin (CSM) (continued)
With-
profits: 
PruFund
iii
With-
profits: 
Traditional
Shareholder 
annuities
Other Life
Total (before 
policyholder 
and group 
adjustments)
Policyholder 
and group 
adjustments
Total
2023
2023
2023
2023
2023
2023
2023
For the year ended 31 December
£m
£m
£m
£m
£m
£m
£m
Opening CSM
 
1,757  
1,466  
1,206  
170  
4,599 
 
1,117 
 
5,716 
Interest accreted on the CSM
 
137  
142  
30  
7  
316 
 
— 
 
316 
Expected return in excess of risk-free on CSM
 
202  
167  
—  
—  
369 
 
— 
 
369 
Release of CSM to adjusted operating profit
 
(242)  
(238)  
(96)  
(14)  
(590)  
— 
 
(590) 
New business
ii
 
108  
—  
42  
12  
162 
 
— 
 
162 
Assumption changes and variances
 
39  
(4)  
60  
3  
98 
 
— 
 
98 
Operating change in CSM
 
244  
67  
36  
8  
355 
 
— 
 
355 
Market and other impacts
i, ii
 
(307)  
(239)  
(21)  
17  
(550)  
5 
 
(545) 
Release of CSM to non-operating
 
27  
48  
—  
(8)  
67 
 
(110)  
(43) 
Non-operating and other changes in CSM
 
(280)  
(191)  
(21)  
9  
(483)  
(105)  
(588) 
Closing CSM
 
1,721  
1,342  
1,221  
187  
4,471 
 
1,012 
 
5,483 
i
Market and other impacts includes measurement mismatches relating to accounting for reinsurance contracts. 
ii
New business includes £22m in relation to the intercompany buy-in transaction that occurred in September 2023 which is eliminated on consolidation for 
IFRS purposes in 2023 and appears as reconciling item in Market and other impacts in the table above. Furthermore, as noted above, the margins on 
investment management fee earned by Group entities are excluded. Therefore, the numbers above for New business differ to the values for contracts 
initially recognised in the period in Note 24.3 analysis by measurement component.
iii
Previous operating segments ‘Life’ and ‘Wealth’ have been replaced with one new operating segment, ‘Life’. Comparatives for 2023 are presented on the 
new segment basis. PruFund UK and non-UK business were previously presented separately in ‘Wealth’ and ‘Life’ operating segments respectively.
S.4 Assets under management and administration (AUMA) and net client flows
(i) Net client flows 
Net flows 
from open business
Net flows 
other
Total net 
client flows
2024
2023
2024
2023
2024
2023
For the year ended 31 December
£bn
£bn
£bn
£bn
£bn
£bn
Institutional Asset Management
ii
 
(0.9)  
(0.7)  
—  
—  
(0.9)  
(0.7) 
Wholesale Asset Management
ii
 
—  
1.5  
—  
—  
—  
1.5 
Other Asset Management
 
—  
—  
—  
—  
—  
— 
Total Asset Management
 
(0.9)  
0.8  
—  
—  
(0.9)  
0.8 
With-profits: PruFund
 
(0.9)  
1.0  
—  
—  
(0.9)  
1.0 
With-profits: traditional
 
–  
–  
(4.8)  
(4.2)  
(4.8)  
(4.2) 
Shareholder annuities
 
(0.2)  
(0.4)  
–  
–  
(0.2)  
(0.4) 
Other Life
ii
 
0.1  
0.3  
(2.8)  
(2.2)  
(2.7)  
(1.9) 
Total Life
iii, iv
 
(1.0)  
0.9  
(7.6)  
(6.4)  
(8.6)  
(5.5) 
Corporate assets
 
—  
—  
—  
—  
—  
— 
Total
 
(1.9)  
1.7  
(7.6)  
(6.4)  
(9.5)  
(4.7) 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Supplementary information continued 
345

S.4 Assets under management and administration (AUMA) and net client flows (continued)
(ii) Detailed AUMA and net client flows
2024
As at 1 
January
Gross 
inflows
Gross 
outflows
Net client 
flows
Market / 
Other 
movements
As at 31 
December
For the year ended 31 December
£bn
£bn
£bn
£bn
£bn
£bn
Asset Management
 
154.2  
30.4  
(31.3)  
(0.9)  
6.5  
159.8 
Institutional Asset Management
 
98.2  
12.7  
(13.6)  
(0.9)  
(1.2)  
96.1 
Wholesale Asset Management
 
55.0  
17.7  
(17.7)  
—  
7.8  
62.8 
Other Asset Management
 
1.0  
—  
—  
—  
(0.1)  
0.9 
Life
i
 
188.0  
10.3  
(18.9)  
(8.6)  
5.7  
185.1 
With-profits: PruFund
 
61.2  
5.6  
(6.5)  
(0.9)  
3.7  
64.0 
With-profits: traditional
 
65.0  
0.2  
(5.0)  
(4.8)  
1.4  
61.6 
Shareholder annuities
 
15.8  
0.9  
(1.1)  
(0.2)  
(0.5)  
15.1 
Other Life
 
46.0  
3.6  
(6.3)  
(2.7)  
1.1  
44.4 
Corporate assets
 
1.3  
—  
—  
—  
(0.3)  
1.0 
Total
ii
 
343.5  
40.7  
(50.2)  
(9.5)  
11.9  
345.9 
2023
As at 1 
January
Gross 
inflows
Gross 
outflows
Net client 
flows
Market / 
Other 
movements
As at 31 
December
For the year ended 31 December
£bn
£bn
£bn
£bn
£bn
£bn
Asset Management
 
154.2  
33.1  
(32.3)  
0.8  
(0.8)  
154.2 
Institutional Asset Management
 
99.2  
14.8  
(15.5)  
(0.7)  
(0.3)  
98.2 
Wholesale Asset Management
 
53.9  
18.3  
(16.8)  
1.5  
(0.4)  
55.0 
Other Asset Management
 
1.1  
—  
—  
—  
(0.1)  
1.0 
Life
i, iii
 
186.4  
11.2  
(16.7)  
(5.5)  
7.1  
188.0 
With-profits: PruFund
 
58.3  
7.0  
(6.0)  
1.0  
1.9  
61.2 
With-profits: traditional
 
67.5  
0.3  
(4.5)  
(4.2)  
1.7  
65.0 
Shareholder annuities
 
15.4  
0.7  
(1.1)  
(0.4)  
0.8  
15.8 
Other Life
 
45.2  
3.2  
(5.1)  
(1.9)  
2.7  
46.0 
Corporate assets
 
1.4  
—  
—  
—  
(0.1)  
1.3 
Total
ii
 
342.0  
44.3  
(49.0)  
(4.7)  
6.2  
343.5 
i
£156.1bn of AUMA of Life is managed internally by the Group’s Asset Management business (31 December 2023: £160.3bn), includes the net transfers to 
Asset Management of £3.6bn at 31 December 2024. 
ii
£18.0bn of total AUMA relates to assets under advice (31 December 2023: £14.1bn).
iii
Previous operating segments ‘Life’ and ‘Wealth’ have been replaced with one new operating segment, ‘Life’. Comparatives for 2023 are presented on the 
new segment basis. PruFund includes both UK and non-UK.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Supplementary information continued 
346

S.4 Assets under management and administration (AUMA) and net client flows (continued)
(iii) AUMA by asset class
2024
On-balance sheet AUMA
i 
External AUMA
Total
For the year ended 31 December
With-
profits
Unit-
linked
Shareholder 
backed 
annuities & 
other long-
term business
Corporate 
assets
Total on-
balance 
sheet
Other 
Life
ii
Wholesale
Institutional
Total 
external
Total 
AUMA
£bn
£bn
£bn
£bn
£bn
£bn
£bn
£bn
£bn
£bn
Investment property
8.7
—  
0.6  
— 
9.3
—
0.1
15.0
15.1
24.4
Reinsurance contract 
assets
—
0.1
1.2
—
1.3
—
—
—
—
1.3
Equity securities and 
pooled investment funds
77.8
11.4
0.1
0.1
89.4
—
34.9
13.2
48.1
137.5
Loans
0.5
—
1.2
—
1.7
—
—
8.4
8.4
10.1
Debt securities
31.9
2.5
12.1  
0.8 
47.3
—
26.4
55.4
81.8
129.1
of which Corporate
19.0  
1.5 
8.4  
0.8 
29.7
—  
14.2 
34.6
48.8
78.5
of which Government
12.1  
1.0 
3.2  
— 
16.3
—  
12.9 
9.3
22.2
38.5
of which ABS
0.8  
— 
0.5  
— 
1.3
—  
(0.7) 
11.5
10.8
12.1
Derivatives
iii
(0.7)
—
(1.4)
(0.1)
(2.2)
—
(0.1)
(0.6)
(0.7)
(2.9)
Deposits
iv
8.2  
1.2 
1.5  
— 
10.9
—
—
—
—
10.9
Cash and cash 
equivalents
0.8  
0.1 
0.5  
0.8 
2.2
—  
1.5 
4.7
6.2
8.4
Other
1.1
0.1
0.2
0.3
1.7
—
—
—
—
1.7
Other AUMA
 
25.4 
Total
v
128.3
15.4
16.0
1.9
161.6
—
62.8
96.1
158.9
345.9
2023
On-balance sheet AUMA
i
External AUMA
Total
For the year ended 31 December
With-
profits
Unit-
linked
Shareholder 
backed 
annuities & 
other long-
term business
Corporate 
assets
Total on-
balance 
sheet
Other Life
Wholesale
Institutional
Total 
external
Total 
AUMA
£bn
£bn
£bn
£bn
£bn
£bn
£bn
£bn
£bn
£bn
Investment property
8.8
—  
0.6  
— 
9.4
—
0.1
14.4
14.5
23.9
Reinsurance contract 
assets
—
0.1
1.2
—
1.3
—
—
—
—
1.3
Equity securities and 
pooled investment funds
78.1
9.9
—
0.2
88.2
4.4
27.7
14.4
46.5
134.7
Loans
0.6
—
1.3
—
1.9
—
—
8.9
8.9
10.8
Debt Securities
31.8
2.0
12.7  
1.0 
47.5
1.2
25.8
56.7
83.7
131.2
of which: Corporate
20.5  
1.3 
8.7  
1.0 
31.5
1.2  
16.6 
37.5
55.3
86.8
of which: Government
10.3  
0.7 
3.4  
— 
14.4
—  
10.7 
8.7
19.4
33.8
of which: ABS
1.0  
— 
0.6  
— 
1.6
—  
(1.5) 
10.5
9.0
10.6
Derivatives
iii
0.1
—
(1.3)
(0.1)
(1.3)
—
0.3
(0.4)
(0.1)
(1.4)
Deposits
iv
7.8  
1.2 
1.5  
— 
10.5
—
—
—
—
10.5
Cash and cash 
equivalents
0.9  
0.2 
0.6  
0.8 
2.5
0.1  
1.1 
4.2
5.4
7.9
Other
1.0
0.1
0.3
0.4
1.8
—
—
—
—
1.8
Other AUMA
 
22.8 
Total
v
129.1
13.5
16.9
2.3
161.8
5.7
55.0
98.2
158.9
343.5
i
On-balance sheet AUMA does not include consolidated funds included in the segmented statement of financial position by business type in Note 32.1.
ii
Further to the revision of the Group’s segments, as disclosed in Note 3, balances previously included in Other Life are now in External Wholesale AUMA.
iii
Derivative assets are shown net of derivative liabilities.
iv
Deposits are shown net of unsettled reverse repos.
v
Included in total AUMA of £345.9bn (2023: £343.5bn) is £18.0bn (2023: £14.1bn) of assets under advice.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Supplementary information continued 
347

S.4 Assets under management and administration (AUMA) and net client flows (continued)
(iv) AUMA by geography
 
2024 
2023
For the year ended 31 December
£bn
£bn
UK
i
 
250.2  
254.2 
Rest of Europe
i
 
67.9  
63.2 
Asia-Pacific
 
14.1  
12.5 
Middle East and Africa
 
11.0  
11.4 
Americas
 
2.7  
2.2 
Total AUMA
ii
 
345.9  
343.5 
i
Rest of Europe at 31 December 2023 includes £6.4bn of non-UK PruFund business previously presented in UK and now restated. 
ii
£18.0bn of total AUMA relates to assets under advice (31 December 2023: £14.1bn).
S.5 Solvency II capital position
Solvency II overview
The Group is supervised as an insurance group by the Prudential Regulation Authority (PRA). Individual insurance undertakings 
within the Group are also subject to the supervision of the PRA (or other supervisory authorities) on a solo basis under the Solvency 
II regime.
The Solvency II surplus represents the aggregated capital (own funds) held by the Group less the Solvency Capital Requirement 
(SCR). Own funds is the Solvency II measure of capital available to meet losses, and is based on the assets less liabilities of the 
Group, subject to certain restrictions and adjustments. Available own funds reflect all capital available to the Group and eligible 
own funds are net of restrictions applied in line with the thresholds set by the regulator that limit the amount of each tier of capital 
that can be used to demonstrate solvency. The SCR is calculated using the Group’s Internal Model, which calculates the SCR as the 
99.5th percentile (or 1-in-200) worst outcome over the coming year, out of 100,000 equally likely scenarios, allowing for the 
dependency between the risks the business is exposed to.
Estimated reconciliation of IFRS shareholders’ equity to Group Solvency II own funds
2024
2023
As at 31 December
£bn
£bn
IFRS shareholders’ equity
 
3.3  
4.1 
Deduct goodwill and intangible assets
 
(1.4)  
(1.5) 
Net impact of valuing policyholder liabilities and reinsurance assets on Solvency II basis
 
12.4  
12.2 
Impact of introducing Solvency II risk margin (net of transitional measures)
 
(0.3)  
(0.3) 
Impact of measuring assets and liabilities in line with Solvency II principles
 
1.0  
1.0 
Recognise own shares
 
—  
0.1 
Other
 
(0.1)  
0.1 
Solvency II excess of assets over liabilities
 
14.9  
15.7 
Subordinated debt capital
 
2.5  
3.1 
Ring-fenced fund restrictions
 
(5.8)  
(7.2) 
Deduct own shares
 
—  
(0.1) 
Eligible own funds restriction
 
—  
(0.2) 
Solvency II eligible own funds
 
11.6  
11.3 
The key items in the reconciliation are explained below:
– Goodwill and intangible assets: these assets are not recognised under Solvency II as they are not readily available to meet 
emerging losses.
– Policyholder liability and reinsurance asset valuation differences: there are significant differences in the valuation of technical 
provisions between IFRS 17 and Solvency II. One of the key drivers of the increase in equity moving from IFRS 17 to Solvency II is 
the requirement to hold a CSM and risk adjustment under IFRS 17; these are removed under Solvency II. In addition, IFRS 17 
captures the shareholder share of surplus assets on the With-Profits Fund in shareholder equity whereas 100% of with-profits 
surplus assets are captured in Solvency II excess of assets over liabilities, however this is subsequently restricted by the ring-
fenced fund restrictions. This increase in equity is partially offset by differences in the liability discount rate; the IFRS 17 discount 
rate includes an illiquidity premium whereas Solvency II uses a risk-free rate for with-profits business and applies a matching 
adjustment for annuity business. This results in an increase in with-profits and shareholder-backed annuity liabilities on moving 
from IFRS 17 to Solvency II.
– Solvency II risk margin (net of transitional measures): the risk margin is a significant component of technical provisions required 
to be held under Solvency II. These additional requirements are partially mitigated by transitional measures which allow the 
impact to be gradually introduced over a period of 16 years from the introduction of Solvency II on 1 January 2016.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Supplementary information continued 
348

S.5 Solvency II capital position (continued)
Estimated reconciliation of IFRS shareholders’ equity to Group Solvency II own funds (continued)
– Subordinated debt capital: subordinated debt is treated as a liability in the IFRS financial statements and in determining the 
excess of assets over liabilities in the Solvency II balance sheet. However, for Solvency II own funds, the debt can be treated as 
capital.
– Ring-fenced fund restrictions: any excess of the own funds over the solvency capital requirement from the With-Profits Fund is 
restricted as these amounts are not available to meet losses elsewhere in the Group. 
– There are limits, prescribed by the regulator, on the amount of different types of own funds that can be used to demonstrate 
solvency. While the capital remains available to the Group, where the sum of capital classed as Tier 2 and Tier 3 exceeds 50% of 
the regulatory Group Solvency Capital Requirement, own funds must be restricted by this amount to determine eligible own 
funds. At 31 December 2023, the sum of capital classed as Tier 2 and Tier 3 exceeded 50% of the regulatory Group Solvency 
Capital requirements by £216m. At 31 December 2024 the sum of capital classed as Tier 2 and Tier 3 has not breached the limit 
and there is no eligible own funds restriction.
Composition of own funds
The Group’s total estimated own funds are analysed by Tier as follows: 
2024
2023
As at 31 December
£bn
£bn
Tier 1 (unrestricted)
 
8.6 
7.9
Tier 2
 
2.5  
3.1 
Tier 3
 
0.5  
0.5 
Eligible own funds restriction
—  
(0.2) 
Total eligible own funds
 
11.6  
11.3 
The Group’s Tier 2 capital consists of subordinated debt instruments. The terms of these instruments allow them to be treated as 
capital for the purposes of Solvency II. The instruments were originally issued by Prudential plc, and subsequently substituted to 
the Parent Company, as permitted under the terms and conditions of each applicable instrument, prior to demerger. The details of 
the Group’s subordinated liabilities are shown in Note 26. The Solvency II value of the debt differs to the IFRS carrying value due to 
a different basis of measurement on the respective balance sheets. 
The Group's Tier 3 capital of £0.5bn (2023: £0.5bn) relates to deferred tax asset balances.
As stated above, the eligible own funds restriction at 31 December 2023 reflects the fact that the sum of Tier 2 and Tier 3 capital 
exceeds the threshold set by the regulator for the purpose of demonstrating solvency, although the capital above this threshold 
remains available to the Group. At 31 December 2024 the sum of capital classed as Tier 2 and Tier 3 has not breached the limit and 
there is no eligible own funds restriction.
Estimated shareholder view of the Solvency II capital position
The Group focuses on a shareholder view of the Solvency II capital position, which is considered to provide a more relevant 
reflection of the capital strength of the Group. 
The estimated shareholder Solvency II capital position for the Group is shown below:
2024
2023
As at 31 December
£bn
£bn
Shareholder Solvency II eligible own funds
8.5
8.9
Shareholder Solvency II SCR
i
(3.8)
(4.4)
Solvency II surplus
4.7
4.5
Shareholder Solvency II coverage ratio
 ii
 223% 
 203% 
i
Included in the SCR at 31 December 2024 is an amount of £175m (2023: £175m) held in respect of any potential future legislative change which would 
impact our residential ground rent portfolio.
ii
Shareholder Solvency II coverage ratio has been calculated using unrounded figures.
The Group’s shareholder Solvency II capital position excludes the contribution to own funds and SCR from the ring-fenced With-
Profits Fund. Further information on the ring-fenced With-Profits Fund’s capital position is provided in the ‘Estimated With-Profits 
Fund view of the Solvency II capital position’ section below. In accordance with the Solvency II requirements, these results include:
– A Solvency Capital Requirement which has been calculated using the Group’s Internal Model. 
– Transitional measures, which are presented assuming a recalculation as at the valuation date, using management’s estimate of 
the impact of operating and market conditions. 
– A matching adjustment for non-profit annuities, based on approval from the PRA.
– M&G Group Limited and other undertakings carrying out financial activities consolidated under local sectoral or notional sectoral 
capital requirements.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Supplementary information continued 
349

S.5 Solvency II capital position (continued)
Estimated shareholder view of the Solvency II capital position (continued)
Breakdown of the shareholder Solvency II SCR by risk type
The shareholder undiversified capital requirement is presented by risk type below. 
2024
2023
i
As at December
£bn
£bn
Equity
 
1.6  
1.8 
Property
 
0.7  
0.8 
Interest rate
 
0.3  
0.4 
Credit
 
1.3 
1.5
Currency
 
1.0  
1.1 
Longevity
 
1.0  
1.2 
Lapse
 
0.5  
0.5 
Operational and expense
 
2.1  
2.2 
Sectoral
ii
 
0.5  
0.6 
Total undiversified
 
9.0  
10.1 
Diversification, deferred tax and other 
 
(5.2)  
(5.7) 
Shareholder SCR
 
3.8  
4.4 
i
Diversification, deferred tax and other includes adjustments to the SCR for expected changes in own funds over the next year; the inclusion of this 
component is a presentational change at 31 December 2024, and the results at 31 December 2023 have been restated on a consistent basis.
ii
Includes entities included within the Group’s Solvency II capital position on a sectoral or notional sectoral basis, the most material of which is M&G Group 
Limited.
Sensitivity analysis of the Group’s Solvency II surplus and shareholder Solvency II coverage ratio
The estimated sensitivity of the Group’s shareholder Solvency II coverage ratio to significant changes in market conditions are 
shown below. All sensitivities are presented after an assumed recalculation of transitional measures on technical provisions and 
recalculation of the eligible own funds restriction. The sensitivity results demonstrate the effect of an instantaneous change in a 
key assumption while other assumptions remain unchanged. In reality, changes may occur over a period of time and there may be a 
correlation between the risks.
2024
2023
For the year ended 31 December
Surplus
£bn
Shareholder 
coverage ratio
%
Surplus
£bn
Shareholder 
coverage ratio
%
Base (as reported)
 
4.7 
 223% 
 
4.5 
 203% 
20% instantaneous fall in equity markets
 
4.1 
 212% 
 
3.9 
 189% 
20% instantaneous fall in property markets
 
4.3 
 214% 
 
4.1 
 193% 
50 bps reduction in interest rates 
 
4.7 
 219% 
 
4.4 
 196% 
100 bps widening in credit spreads
 
4.6 
 220% 
 
4.3 
 200% 
20% credit asset downgrade
 i
 
4.6 
 219% 
 
4.3 
 198% 
i
Average impact of one full letter downgrade across 20% of assets exposed to credit risk.
Estimated With-Profits Fund view of the Solvency II capital position
The With-Profits Fund view of the Solvency II capital position represents the standalone capital strength of the Group’s ring-fenced 
With-Profits Fund. This view of Solvency II capital takes into account the assets, liabilities, and risk exposures within the ring-
fenced With-Profits Fund, which includes the With-Profits Sub-Fund (WPSF) and Defined Charge Participating Sub-Fund (DCPSF).
The estimated Solvency II capital position for the Group under the With-Profits Fund view is shown below: 
2024
2023
As at 31 December
£bn
£bn
With-Profits Fund Solvency II own funds
8.9
9.6
With-Profits Fund Solvency II SCR
(3.1)
(2.4)
With-Profits Fund Solvency II surplus
5.8
7.2
With-Profits Fund Solvency II coverage ratio
 i
 284% 
 403% 
i
With-Profits Fund Solvency II coverage ratio has been calculated using unrounded figures.
The fall in ratio reflects a distribution of excess surplus from the With-Profits inherited estate and an increase in the SCR. A 
component of the increase in SCR arises from a full rebuild of the prospective with-profits modelling.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Supplementary information continued 
350

S.5 Solvency II capital position (continued)
Estimated regulatory view of the Solvency II capital position
The estimated Solvency II capital position for the Group under the regulatory view is shown below:
2024
2023
As at 31 December
£bn
£bn
Solvency II eligible own funds
11.6
11.3
Solvency II SCR
(6.9)
(6.8)
Solvency II surplus
4.7
4.5
Solvency II coverage ratio
 i
 168% 
 167% 
i
Solvency II coverage ratio has been calculated using unrounded figures. 
The results include transitional measures, which are presented assuming a recalculation as at the valuation date, using 
management’s estimate of the impact of operating and market conditions. As at 31 December 2024, the recalculation has been 
performed and the positions are aligned, reflecting changes to the UK’ prudential regime allowing recalculation of the transitional 
measures at each reporting date. As at 31 December 2023, the recalculation has been approved for the reporting date and the 
positions were aligned. 
S.6 Capital generation 
The level of surplus capital is an important financial consideration for the Group. Capital generation measures the change in surplus 
capital during the reporting period, and is therefore considered a key measure for the Group. It is integral to the running and 
monitoring of the business, capital allocation and investment decisions, and ultimately the Group’s dividend policy. 
The overall change in Solvency II surplus capital over the period is analysed as follows: 
Total capital generation is the total change in Solvency II surplus capital before dividends and capital movements, and capital 
generated from discontinued operations. As set out in the overview of the Solvency II capital position, as at 31 December 2024 
there is no restriction to eligible own funds (2023: £216m restriction) as the sum of Tier 2 and Tier 3 capital does not exceed the 
threshold set by the regulator. 
Operating capital generation is total capital generation before tax, adjusted to exclude market movements relative to those 
expected under long-term assumptions and to remove other non-operating items, including shareholder restructuring and other 
costs as defined under adjusted operating profit before tax. It has two components: 
i Underlying capital generation, which includes: the underlying expected surplus capital from the in-force life insurance business; 
the change in surplus capital as a result of writing new life insurance business; the adjusted operating profit before tax and 
associated regulatory capital movements from Asset Management; and other items, including head office expenses and debt 
interest costs. 
ii Other operating capital generation, which includes non-market related experience variances, assumption changes, modelling 
changes and other movements. 
Dividends and capital movements primarily represent external dividends paid to shareholders, the impact of any share buy-back 
programme and changes to the capital structure of the Group, such as issuing or repaying debt instruments. Also included within 
capital movements are the Solvency II impact of the Group’s share-based payment awards over and above the amount expensed in 
respect of those awards, and the surplus utilised or generated from transactions relating to the acquisition of business as defined 
by IFRS.
The expected surplus capital from the in-force life insurance business is calculated on the assumption of real-world investment 
returns, which are determined by reference to the risk-free rate plus a risk premium based on the mix of assets held for the 
relevant business. For with-profits business, the assumed average return was 6.8% for the year ended 31 December 2024 
(2023: 6.0%). For annuity business, the assumed average return on assets backing capital was 5.6% for the year ended 
31 December 2024 (2023: 6.6%).
The Group’s capital generation results in respect of the years ended 31 December 2024 and 31 December 2023 are shown below 
alongside a reconciliation of the total movement in the Group’s Solvency II surplus. The reconciliation is presented showing the 
impact on the shareholder Solvency II own funds and SCR, which excludes the contribution to own funds and SCR from the 
Group’s ring-fenced With-Profits Fund. The shareholder Solvency II capital position, and how this reconciles to the regulatory 
capital position, is described in detail in the previous section of this supplementary information.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Supplementary information continued 
351

S.6 Capital generation (continued)
For the year ended 31 December
Asset Management
Life
Corporate Centre
Total
2024
2023
2024
2023
i
2024
2023
i
2024
2023
£m
£m
£m
£m
£m
£m
£m
£m
Underlying capital generation
 
261  
246  
616  
726  
(233)  
(220)  
644  
752 
Other operating capital generation
 
51  
50  
233  
229  
5  
(35)  
289  
244 
Operating capital generation
 
312  
296  
849  
955  
(228)  
(255)  
933  
996 
Market movements
 
(59)  
(507) 
Restructuring and other
 
(135)  
49 
Tax
 
153  
36 
Eligible own funds restriction reversal/
(restriction)
 
216  
(216) 
Total capital generation
 
1,108  
358 
2024
2023
Own funds
ii
SCR
ii
Surplus
Own funds
ii
SCR
ii
Surplus
For the year ended 31 December
£m
£m
£m
£m
£m
£m
Underlying capital generation
Asset Management
Asset Management
 
254  
7  
261 
 
215  
31  
246 
Asset Management 
underlying capital 
generation
 
254  
7  
261 
 
215  
31  
246 
Life
i
With-profits: PruFund
 
292  
(53)  
239 
 
337  
(97)  
240 
In-force
 
217  
47  
264 
 
247  
14  
261 
New business
 
75  
(100)  
(25) 
 
90  
(111)  
(21) 
With-profits: traditional
 
158  
32  
190 
 
165  
17  
182 
Shareholder annuities
 
215  
(18)  
197 
 
349  
18  
367 
Other
 
(8)  
(2)  
(10) 
 
(54)  
(9)  
(63) 
Life underlying capital 
generation
 
657  
(41)  
616 
 
797  
(71)  
726 
Corporate Centre
i
Interest & head office cost
 
(235)  
2  
(233) 
 
(226)  
6  
(220) 
Underlying capital generation
 
676  
(32)  
644 
 
786  
(34)  
752 
Other operating capital generation
Asset Management
 
21  
30  
51 
 
15  
35  
50 
Life
 
12  
221  
233 
 
(23)  
252  
229 
Corporate Centre
 
(7)  
12  
5 
 
(17)  
(18)  
(35) 
Operating capital generation
 
702  
231  
933 
 
761  
235  
996 
Market movements
 
(281)  
222  
(59) 
 
(417)  
(90)  
(507) 
Restructuring and other
 
(160)  
25  
(135) 
 
16  
33  
49 
Tax
 
44  
109  
153 
 
(46)  
82  
36 
Eligible own funds restriction
 
216  
—  
216 
 
(216)  
—  
(216) 
Total capital generation
 
521  
587  
1,108 
 
98  
260  
358 
Dividends and capital movements
 
(924)  
—  
(924) 
 
(440)  
(1)  
(441) 
Total (decrease)/increase in Solvency II surplus
 
(403)  
587  
184 
 
(342)  
259  
(83) 
i
Previous operating segments ‘Life’ and ‘Wealth’ have been replaced with one new operating segment, ‘Life’. The comparatives for Life and Corporate 
Centre have been restated to reflect the revised segments and the adjustment of some advice-related costs.
ii
Own funds and SCR movements shown as per the shareholder Solvency II capital position, and do not include the own funds and SCR in respect of the 
ring-fenced With-Profits Fund.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Supplementary information continued 
352

S.7 Financial ratios 
Included in this section are details of how some of the financial ratios used to help analyse the performance of the Asset 
Management business are calculated. 
(i) Cost/income ratio 
Cost/income ratio is a measure of cost efficiency which analyses costs as a percentage of revenue.
2024
2023
For the year ended 31 December
£m
£m
Total Asset Management operating expenses
774
791
Adjustment for revaluations
i
(4)
(5)
Total Asset Management adjusted costs
770
786
Total Asset Management fee-based revenue
1,043
1,025
Less: Performance fees and carried interest
(35)
(30)
Total Asset Management underlying fee-based revenues
1,008
995
Cost/income ratio
 76% 
 79% 
i
Reflects the revaluation of provisions relating to performance based awards that are linked to underlying fund performance. M&G Group hold units in the 
underlying funds to hedge the exposure on these awards.
(ii) Average fee margin
This represents the average fee revenue yield on fee business and demonstrates the margin being earned on the assets we 
manage or administer.
2024
2023
Average 
AUMA
i
Revenue
Revenue 
margin
ii
Average 
AUMA
i
Revenue
Revenue 
margin
ii
For the year ended 31 December
£bn
£m
bps
£bn
£m
bps
Wholesale Asset Management
 
57  
316  
56 
 
54  
310  
58 
Institutional Asset Management
 
97  
368  
38 
 
96  
376  
39 
Internal
 
160  
324  
20 
 
155  
309  
20 
Total Asset Management
 
314  
1,008  
32 
 
305  
995  
33 
i
Average AUMA represents the average total market value of all financial assets managed and administered on behalf of clients during the financial period. 
Average AUMA is calculated using a 13-point average of monthly closing AUMA for full-year periods.
ii
Fee margin is calculated by annualising underlying fee-based revenues earned, which excludes performance fees, in the period divided by average AUMA 
for the period. Fee margin relates to the total margin for internal and external revenue.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Supplementary information continued 
353

S.8 Credit risk 
The Group’s exposure to credit risk primarily arises from the annuity portfolio, which hold substantial volumes of public and private 
fixed income investments on which a certain level of defaults and downgrades are expected.
While the with-profits and unit-linked funds have large holdings of assets subject to credit risk, the shareholder results of the 
Group are not directly exposed to credit defaults on assets held in these components of business. However, the shareholder is 
indirectly exposed to credit risk from these components of business in relation to the future value of shareholder transfers from 
with-profits business and charges levied on unit-linked and asset management business. The direct exposure of the Group’s 
shareholders’ equity to credit default risk in the Other component is small in the context of the Group.
Credit risk is managed through a robust credit and counterparty framework which includes: policies, standards, appetite 
statements, limits and triggers (including relevant governance and controls); investment constraints and limits on the asset 
portfolios, in relation to credit rating, seniority, sector and issuer, and counterparties in particular for derivatives, reinsurance and 
cash; and a robust credit rating process.
The credit ratings, information or data contained in this report which are attributed and specifically provided by Standard & Poor’s, 
Moody’s and Fitch and their respective affiliates and suppliers (Content Providers) is referred to here as the Content. Reproduction 
of any Content in any form is prohibited except with the prior written permission of the relevant party. The Content Providers do 
not guarantee the accuracy, adequacy, completeness, timeliness or availability of any Content and are not responsible for any 
errors or omissions (negligent or otherwise), regardless of the cause, or for the results obtained from the use of such Content. The 
Content Providers expressly disclaim liability for any damages, costs, expenses, legal fees, or losses (including lost income or lost 
profit and opportunity costs) in connection with any use of the Content. A reference to a particular investment or security, a rating 
or any observation concerning an investment that is part of the Content is not a recommendation to buy, sell or hold any such 
investment or security, nor does it address the suitability of an investment or security and should not be relied on as investment 
advice.
Exposure of debt securities by sector
The exposure of annuities and other long-term business to debt securities is analysed below by sector:
 
2024 
2023
As at 31 December
£m
£m
Government
 
3,311  
3,470 
Real Estate
 
2,805  
2,906 
of which residential
 
1,634  
1,735 
of which commercial
 
1,171  
1,171 
Financial
 
2,627  
2,852 
Utilities
 
1,551  
1,772 
Industrial
 
424  
370 
Consumer
 
414  
387 
Communications
 
312  
315 
Other
 
735  
685 
Total
 
12,179  
12,757 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Supplementary information continued 
354

Other 
information
356 Supplementary climate metric and modelling information
360 Shareholder information
361
Glossary
365 Contact us
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
355

Scenario modelling results (public assets) 
As part of our forward-looking analysis we use Aladdin Climate 
to model our public asset portfolios (equities, corporate debt 
and sovereign debt) against three scenarios to help us to 
assess the relative financial impacts of climate change across 
different global decarbonisation outcomes. This analysis is 
based on a bottom-up approach, and provides estimates of the 
financial impact on all issuers modelled, including on asset 
valuations. This year we have added exposure data, to show 
the proportion of modelled assets invested in each sector. We 
have also split out corporate bonds with known use of 
proceeds (UoP), where debt is tied to specific sustainability 
objectives. As last year, the orderly and disorderly scenarios 
show transition impacts only, and hot house physical effects.
Unlike our top-down ORSA scenario modelling, which is about 
testing the resilience of our balance sheet, this exercise is more 
focused on interrogating our portfolios, to understand potential 
risk exposures and outliers, including so-called asset stranding 
where issuers could experience a significant deterioration in 
their financial strength and prospects. There are a few high-
level observations from our modelling for 2024:
– Equity valuations are affected the most across all three 
scenarios, with the corporate debt transition-related impacts 
concentrated in a few sectors. The valuation effects on known 
use of proceeds are more muted, reflecting smaller transition 
and physical risk exposure of this group of assets.
– Looking at the sectoral breakdown it is clear that the orderly and 
disorderly scenario impact is most pronounced in the energy 
sector (excluding listed corporate debt with known use of 
proceeds), with downside risk in other resource-intensive 
sectors such as materials and industrials – where significant 
change is required align with the transition. Our exposure to 
energy and materials is relatively small, but we have more 
sizeable holdings in industrials. We continue to focus our 
climate-related stewardship on high-emitting issuers, notably 
through our asset manager Hot 100 engagement programme. 
Consumer discretionary issuers are also impacted more severely 
by transition effects, and we have fairly large exposure to this 
sector. 
– The results continue to indicate that the negative impacts on 
asset values will be felt more evenly across all sectors in the 
hot house scenario given that the model only considers 
physical risk impacts (with weak global efforts to transition). 
We acknowledge that the model very likely understates the 
risks in this scenario, including potential climate system 
tipping points and second-order impacts on economies.
We are very wary of ‘false precision’, given significant 
complexity and uncertainties involved in modelling climate 
impacts, so these results need to be viewed alongside other 
qualitative and quantitative information. Further details on 
limitations of the modelling can be found on page 359.
Climate adjusted value impact by sector (current to 2050)
i
Sector
Exposure 
ii 
Orderly
Disorderly
Hot house
Real Estate
£7.8bn 
(5.2%) 
% change 
in value as 
a result of 
scenario 
conditions
Consumer Discretionary
£14.1bn 
(9.3%) 
Consumer Staples
£8.6bn 
(5.7%) 
> 0%
Health Care
£8.1bn 
(5.3%) 
0% -2%
Financials
£51.9bn 
(34.1%) 
 -2% -5%
Communication Services
£9.6bn 
(6.3%) 
 -5% -15%
Materials
£7.6bn 
(5.0%) 
 -15% 
-35%
Utilities
£11.1bn 
(7.3%) 
 < -35%
Information Technology
£9.4bn 
(6.2%) 
Industrials
£16.0bn 
(10.6%) 
Energy
£6.1bn 
(4.0%) 
Sovereign debt
£40.6bn 
N/A
N/A
N/A
N/A
N/A
N/A
Debt
UoP
iii
Equity
Debt
UoP
iii
Equity
Debt
UoP
iii
Equity
i
The orderly and disorderly scenarios presented in this heatmap reflect transition risk impacts only with a coverage of 95%, and the hot house 
scenario reflects physical risk impacts only having a coverage of 95%. Further details on methodology and limitations can be found on page 359.
ii
Exposure refers to the proportion of modelled listed equity and listed corporate bonds with known and unknown use of proceeds AUMA (£151.9bn) 
invested in each sector. Issuers with no sector designation (£1.6bn, 1% of AUMA) are not included in the heatmap. 
iii
Known use of proceeds (UoP) refers to green, sustainability and social bonds, where the debt funding is tied to specific sustainability-related objectives. 
For sovereign debt the results do not differentiate between known and unknown use of proceeds. 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Supplementary climate information
Climate metric and modelling information
356

Scenario modelling results (Private assets)
We continue to use the global insurance broker and risk adviser Marsh to assess our real estate and infrastructure exposure to 
physical climate risk. Marsh uses XDI which quantifies the cost of extreme weather and climate change impacts to physical assets, 
taking into account asset-specific information – how different types of assets in a specific location will perform in different physical 
conditions. The scenarios used in this model are based on Representative Concentration Pathway (RCP) 2.6 and 8.5, as produced 
by the IPCC. These broadly align to the public asset orderly and hot house scenarios. Importantly, the modelling does not consider 
transition and second-order impacts which could affect asset values. Further details on limitations can be found on page 359.
Real estate
For our directly owned real estate equity portfolio, the physical risk exposure has increased slightly from last year’s levels, although 
it is still a relatively small share of assets that are at high risk from climate-related hazards. Under each scenario, assets were rated 
low, medium or high risk (high risk meaning at least 1% of an asset’s value being at risk of damage per year). 
The key findings of our real estate analysis are: 
– under an orderly scenario (RCP 2.6) between 7.0% (2023: 5.9%) and 10.0% (2023: 8.8%) of assets will be rated high risk by 2050 
and 2100 respectively; and 
– under a hot house scenario (RCP 8.5) these percentages increase to 7.8% (2023: 6.5%) and 12.4% (2023: 11.3%).
For real estate assets, the physical risk is driven by exposure to hydro-meteorological hazards such as floods (eg as a result of their 
proximity to the coast). The outputs presented here are limited to the aggregate risk level per scenario, but in our analysis we also 
look at reinstatement value, which refers to the estimated cost of rebuilding an asset after complete destruction. 
Infracapital
Model results were analysed for asset locations that were identified as medium or high risk. Compared with last year the results 
have fallen across the two scenarios, partly due to the disposal of assets that were categorised as high risk. The key findings from 
our Infracapital assessment are: 
– under an orderly scenario (RCP 2.6) between 6.0% (2023: 8.3%) and 8.1% (2023: 10.3%) of assets will be rated high risk by 2050 
and 2100 respectively; and 
– under a hot house scenario (RCP 8.5) these percentages increase to 6.4% (2023: 8.6%) and 9.9% (2023: 11.6%).
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Supplementary climate information continued
357

Metric definitions
Financed Carbon Emissions (FCE) represent the absolute 
greenhouse gas emissions associated with a portfolio of 
investments where there is available reported data or 
estimates. Financed emissions can be influenced by factors 
such as market movements, coverage and portfolio 
transactions, which are unrelated to real-world emissions.
Carbon footprint refers to FCE normalised by the market value 
of a portfolio (GHG emissions per million pounds of 
investment). This indicator is useful for comparative purposes, 
but similar to FCE is sensitive to financial factors that do not 
relate to decarbonisation, including changes in market value. 
Carbon footprint is used to monitor progress against our net 
zero interim targets.
Weighted Average Carbon Intensity (WACI) provides a single 
metric summing the individual emissions intensities of issuers 
in a portfolio based on their weightings, indicating our portfolio 
exposure to carbon-intensive issuers.
For both carbon footprint and WACI the current portfolio value 
is based on market value and is limited to assets for which all 
data necessary for the calculation of financed carbon emissions 
is available. For private assets, the emissions-related metrics 
reported are FCE and carbon footprint only.
We use data sourced from third-party data providers (eg MSCI 
and Bloomberg) to calculate the emissions metrics. While we 
perform high-level checks on the data received, we are reliant 
on the accuracy of the source data received from these third-
party vendors.
Details on the calculation methodology, data sources and 
limitations of each metric produced are available in our 
Environmental Metrics Basis of Reporting 2024 available on our 
website.
High-level methodology 
We have licensed two different climate models from third-party 
providers to undertake scenario analysis at the asset/issuer 
level: Aladdin Climate for financial assets (the ‘equities and 
bonds model’ covering public listed equities, corporate and 
sovereign public debt) and Marsh for assessing the private 
portfolio’s real estate and infrastructure exposure to physical 
climate risk. Physical climate risk of the private portfolio is 
modelled by Marsh using XDI, which quantifies the cost of 
extreme weather and climate change impacts to physical 
assets, taking into account asset-specific information – how 
different types of assets in a specific location will perform in 
different physical conditions.
Both models are leveraging the extensive expertise and 
experience from third-party providers with strong capabilities 
in climate scenario modelling, and were selected following 
extensive proof-of-concept exercises. However, climate 
change scenario modelling is an inherently complex area, so 
the results presented on pages 80-81 and 356-357 need to be 
interpreted with assumptions, judgements and limitations in 
mind. 
These include the nature of scenario modelling itself, data 
limitations and specific model limitations from our modelling 
counterparties.
The models provide outputs based on the following scenarios: 
– An orderly scenario, which is aligned with Representative 
Concentration Pathway (RCP) 2.6 and predicts a temperature 
rise below 2°C by the end of the century, aligned with the 
Paris Agreement. Important context for this scenario is that 
the world currently remains significantly off target in 
restricting the temperature rise to below 2°C, yet the 
industry often refers to this as a ‘best case’ and it provides a 
valuable reference point against other scenarios. 
– A disorderly scenario, which is aligned with RCP 2.6 and 
predicts a temperature rise lower than 2°C by the end of 
century. However, climate action to achieve this is not taken 
until 2030, which delays transition impacts and makes them 
more drastic. This scenario is limited in that it assumes 
coordinated policy action at a global level by 2030. This 
scenario is useful to explore disruptive transition risk 
dynamics, and is only applicable to the equities and bonds 
model. 
– A hot house scenario, which is aligned with RCP 8.5 and 
predicts an average temperature change above 3°C by the 
end of the century, assuming no global response to climate 
change beyond what has already been committed to. This 
scenario is widely used in industry to represent a ‘worst-
case’ outcome and provides a valuable comparison with the 
RCP 2.6 scenario as a high-risk future. 
Key assumptions: transition risk
As countries around the world increase energy demand and 
transition to greener energy sources, a key assumption is the 
energy requirements and mix in each region under each of the 
three scenarios. Projections include both energy reduction and 
change in the energy mix, and show the high-level requirement 
of a complete phase-out of coal in the transition assumptions, 
as well as significant reductions in gas, replaced primarily by 
renewables such as solar, wind and hydro energy. 
These impacts – notably emissions trajectories, energy 
demand and supply mix, carbon prices and electrification 
assumptions – drive major model results.
Key assumptions: physical risk
For the equities and debt modelling, macro-level assumptions 
about how physical risks will impact GDP pathways are applied 
across all sectors, essentially allowing for implicit estimation of 
second-order impacts (eg supply chain impact). By contrast, for 
the real estate and infrastructure model, physical risk data from 
Marsh, using XDI, is used to calculate direct impacts at specific 
location, meaning that outputs of the model represent the 
projected impact due to direct physical damage to each asset, 
and do not take into account second-order financial impacts 
(eg business interruption and rising insurance premiums).
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Supplementary climate information continued
358

Data limitations of scenario analysis
There are a number of limitations impacting our scenario 
analysis, reflecting the current industry-wide challenges of 
climate modelling. 
The scenarios adopted do not account for non-linear change 
and the possible crossing of climate system tipping points. As a 
result, there are financial impacts, including at a regional level, 
that are not fully captured, leading to a likely underestimation of 
risk. 
An important aspect is the input data, since for most assets 
modelled we have used company-specific data sourced from 
third parties such as Aladdin, Evora or Bloomberg. Many 
publicly-listed companies are measuring and reporting their 
emissions, which is a required data point for the calculation of 
climate-related metrics. However, among smaller and privately 
owned companies, this data is not commonly reported. 
Another area of data limitation relates to lack of high-quality, 
comprehensive and reliable data upon which the model 
assumptions are based. Models are developed using proxies 
where data gaps are present, to ensure we obtain the widest 
coverage possible. 
Another aspect of data limitations relates to the lack of 
historical data points to calibrate and validate the model 
outputs. In particular, the lack of historical data on the 
relationship between climate risks and financial outcomes 
makes it difficult to interpret modelled outcomes far into the 
scenario horizon with confidence. 
Despite these limitations, scenario analysis provides us with 
useful information that can inform investment decision-making. 
Limitations of the public assets climate 
change model
At the counterparty and portfolio level, the model assumes no 
change to the composition of investment portfolios. While such 
assumptions are necessary for model feasibility, they do impact 
on the reliability of the results. One of the other limitations of 
the equities and debt model is the timeline. The scenario 
analysis provides outputs up to 30 years in the future, and while 
this helps to provide an estimate of the adjustment in valuation 
by 2050, there are aspects of the scenario interplay beyond 
2050 that are not explored. Importantly, the current version of 
the equities and bonds model provides separate assessments 
of physical and transition risks, which reduces our ability to 
assess the interdependencies across those climate risk 
transmission mechanisms.
This transition module in particular only takes into account 
Scope 1 & 2 GHG emissions. There are some industries, such as 
automotive, that are known to be significant climate 
contributors owing to high Scope 3 emissions, yet these 
impacts are not explicitly explored. Measurement and reporting 
of Scope 3 emissions is expected to improve and will be 
incorporated into the analysis in future as scenario analysis 
matures.
When assessing physical risk, the geographic distribution of a 
company’s financial activity and dependencies is crucial. In the 
absence of such information, the model follows a top-down 
approach in determining climate shocks at sectoral level 
through macroeconomic pathways. 
As a result of these limitations, the model results need to be 
interpreted taking the following caveats into consideration:
– Being a static asset portfolio, we have not modelled likely 
investment or asset allocation actions to mitigate against 
climate-related impacts. For example, in a disorderly 
scenario we would likely have to carry out significant 
reallocation across both asset classes and geographies to 
align with rapidly changing policies.
– We recognise the transmission pathway interdependencies 
across physical and transition risks, so the model results 
need to be interpreted taking this limitation into 
consideration. 
Limitations of the private assets climate 
change model
The real estate and infrastructure model uses climate peril data 
to model the direct impact of physical climate impacts globally. 
In some geographies there is limited data, and the model uses a 
range of underlying source data at various resolutions to 
provide the necessary coverage for the projected perils. Similar 
to the equities and debt securities climate change model, the 
outputs provided by the real estate and infrastructure 
modelling assumes a number of key factors remain constant, in 
particular the current level of regional physical defence actions 
is assumed to remain unchanged. Although national defences 
may be upgraded in the future this is not considered within the 
physical climate risk projections.
Importantly, the scenario analysis for private assets only 
assesses direct physical risk and does not capture other 
potential climate-related impacts for those assets. It is 
important to bear this in mind when interpreting the results and 
also consider possible second-order impacts of physical risk 
(eg business disruption) as well as the impacts from transition 
modelling (eg asset valuation change due to a deterioration in 
economic conditions). 
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Supplementary climate information continued
359

M&G plc maintains a corporate website containing a wide range 
of information relevant for private and institutional investors, 
including the Company’s financial calendar: www.mandg.com
Annual General Meeting
M&G plc’s Annual General Meeting (AGM) is expected to be 
held at our offices at 10 Fenchurch Avenue, London EC3M 5AG 
on 30 April 2025 at 10:30am. A poll will be called on all 
resolutions and the voting results, including all proxies lodged 
prior to the meeting, will be displayed at the meeting and 
subsequently published on the Company’s website. Full details 
will be included in the AGM Notice.
In accordance with relevant legislation, shareholders holding 
5% or more of the fully paid up issued share capital are able to 
require the Directors to hold a general meeting. Written 
shareholder requests should be addressed to the General 
Counsel and Company Secretary at the registered office.
Documents on display
The terms and conditions of all Directors’ appointments are 
available for inspection at the Company’s registered office 
during normal business hours and at the AGM. Inspection of 
these documents may also be undertaken virtually. Please 
email Group Secretariat at GroupSecretariat@mandg.com if 
you wish to view any of these documents and arrangements 
will be made with you.
Company constitution
M&G plc is governed by the Companies Act 2006, other 
applicable legislation and regulations, and provisions in its 
Articles of Association (Articles) which are available on the 
Company’s website. The Company’s Articles state that the 
Board may appoint Directors but that those Directors are 
required to offer themselves up for re-election annually at the 
AGM. The Articles can only be amended with shareholder 
approval.
Electronic communications
Shareholders are encouraged to elect to receive shareholder 
documents electronically by registering with Shareview at 
www.shareview.co.uk. Shareholders who have registered will 
be sent an email notification whenever shareholder documents 
are available on the Company’s website and a link will be 
provided to that information. When registering, shareholders 
will need their shareholder reference number which can be 
found on their share certificate or other correspondence from 
the Company.
Please contact Equiniti if you require any assistance or further 
information.
Share dealing services
The Company’s registrar, Equiniti, offer a postal dealing facility 
for buying and selling M&G plc ordinary shares; please see the 
Equiniti address below. They also offer a telephone and 
internet dealing service, Shareview, which provides a simple 
and convenient way of selling M&G plc shares. For telephone 
sales, call +44 (0)345 603 7037 between 08:00 and 16:30, 
Monday to Friday, and for internet sales log on to: 
www.shareview.co.uk/dealing.
ShareGift
Shareholders who have only a small number of shares, the 
value of which makes them uneconomic to sell, may wish to 
consider donating them to ShareGift (Registered Charity 
1052686).
The relevant share transfer form may be obtained from Equiniti.
Further information about ShareGift may be obtained on +44 
(0)20 7930 3737 or from www.ShareGift.org.
Shareholder enquiries
For enquiries about shareholdings, including dividends and lost 
share certificates, please contact the Company’s registrar:
Registrar
M&G plc’s share register is managed and administered by 
Equiniti.
Online
www.shareview.co.uk
By post
Equiniti Limited, Highdown House, Yeoman Way, Worthing, 
West Sussex, BN99 3HH UK
By telephone
Tel +44 (0)371 384 2543
Lines are open from 08:30 to 17:30 (UK), Monday to Friday.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Shareholder information
360

Adjusted operating profit 
before tax (AOP)
Is one of the Group’s non-GAAP alternative performance measures, which complements the 
IFRS GAAP measures and is useful as it allows a deeper understanding of the Group's 
performance over time. It is defined in the alternative performance measures section on page 
341.
Alternative performance 
measure (APM)
Is a financial measure of historic or future financial performance, financial position or cash flows, 
other than a financial measure defined under IFRS or under Solvency II regulations.
Asset-backed security 
(ABS)
A security whose value and income payments are derived from and collateralised (or backed) by 
a specified pool of underlying assets. The pool of assets is typically a group of small and illiquid 
assets that are unable to be sold individually.
Asset Management cost/
income ratio
Represents total operating expenses, excluding revaluation of provisions for employee 
performance awards divided by total fee-based revenues, excluding performance fees.
Assets under management 
and administration (AUMA)
Represents the total market value of all financial assets managed, administered or advised on 
behalf of clients.
Asset Management average 
fee margin
Is calculated from fee-based revenues earned in the period, excluding performance fees, divided 
by average AUMA for the period. It demonstrates the revenue margin that was earned on the 
assets we manage and administer.
Board
The Board of Directors of the Company.
Bonuses
Bonuses refer to the non-guaranteed benefit added to participating life insurance policies and 
are the way in which policyholders receive their share of the profits of the policies. There are 
normally two types of bonus:
– Regular bonus: expected to be added every year during the term of the policy. It is not 
guaranteed that a regular bonus will be added each year, but once it is added, it cannot be 
reversed, also known as annual or reversionary bonus.
– Final bonus: an additional bonus expected to be paid when policyholders take money from the 
policies. If investment return has been low over the lifetime of the policy, a final bonus may not 
be paid. Final bonuses may vary and are not guaranteed.
Business Plan
A written document that describes our business, containing objectives, strategies, sales, 
marketing and financial forecasts.
Chief Operating Decision 
Maker
The Group Executive Committee.
Climate Action 100+ 
(CA100+)
CA100+ is an investor-led initiative to ensure the world’s largest corporate greenhouse gas 
emitters take necessary action on climate change.
Company/Parent Company
M&G plc, a public limited company incorporated in England and Wales with registered number 
11444019 whose registered office is 10 Fenchurch Avenue, London EC3M 5AG, United Kingdom.
Contractual Service Margin 
(CSM)
Represents unearned profit on contracts, recognised in profit or loss as the service is provided 
over the life of the contracts.
Demerger
The demerger from the Prudential Group in October 2019.
Director
A Director of the Company.
Earnings per share (EPS)
Refer to accounting policy 1.5.23 on page 212.
Employee benefit trust 
(EBT)
Is a trust set up to enable its Trustees to purchase and hold shares to satisfy employee share-
based incentive plan awards.
Energy Attribute 
Certificates (EAC)
EACs allow businesses to track the origin of electricity, prove the consumption of renewables, 
and meet clean energy targets.
Enterprise Value Including 
Cash (EVIC)
Is the sum of a company’ market capitalisation and total debt, without deduction of cash and 
cash equivalents.
ESG
ESG stands for Environmental, Social, and Governance. ESG is a framework that helps 
stakeholders understand how an organisation is managing risks and opportunities related to 
environmental, social and governance criteria.
Expected Credit Loss (ECL)
Expected credit loss impairment loss being the present value of the difference between 
contractual cash flows due and expected to be received, based on the lifetime probability of 
default. It applies to all credit exposures not measured at fair value through profit or loss.
Fair value through profit or 
loss (FVTPL)
Is an IFRS measurement basis permitted for assets and liabilities which meet certain criteria. 
Gains or losses on assets or liabilities measured at FVTPL are recognised directly in the income 
statement.
Financial Conduct Authority 
(FCA)
The body responsible for supervising the conduct of all financial services firms and for the 
prudential regulation of those financial services firms not supervised by the Prudential Regulation 
Authority (PRA), such as asset managers and independent financial advisers.
Term
Definition
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Glossary 
361

FRC Stewardship Code
The UK Stewardship Code sets high stewardship standards for those investing money on behalf 
of UK savers and pensioners, and those that support them. It comprises a set of 12 ‘apply and 
explain’ principles for asset managers and asset owners, and a separate set of six principles for 
service providers.
Group
The Company and its subsidiaries.
Group Executive Committee 
(GEC)
Is composed of board officers and senior-level executive management. It is the Group’s most 
senior executive decision-making forum.
Institutional Investor Group 
on Climate Change (IIGCC)
Works with business, policy makers and fellow investors to help define the investment practices, 
policies and corporate behaviours required to address climate change.
International Financial 
Reporting Standards (IFRS)
Are accounting standards issued by the International Accounting Standards Board (IASB). Our 
consolidated financial statements are prepared in accordance with UK-adopted International 
Accounting Standards (IAS). Any reference to IFRS refers to those which have been adopted for 
use in the UK unless specified otherwise.
Intergovernmental Panel on 
Climate Change (IPCC)
Created to provide policymakers with regular scientific assessments on climate change, its 
implications and potential future risks, as well as to put forward adaptation and mitigation 
options.
International Sustainability 
Standards Board (ISSB)
The IFRS Foundation announced the formation of the ISSB in November 2021 at COP26; the 
intention is for the ISSB to deliver a comprehensive global baseline of sustainability-related 
disclosure standards that provide investors and other capital market participants with 
information about companies’ sustainability-related risks and opportunities to help them make 
informed decisions.
Key performance measure 
(KPM)
The Group measures its financial performance using the following key performance measures: 
IFRS result after tax, adjusted operating profit before tax, operating change in CSM, net flows 
from open business, AUMA, shareholder Solvency II coverage ratio, total capital generation and 
operating capital generation.
Leverage ratio
The leverage ratio is calculated as the nominal value of debt as a percentage of the Group’s 
shareholder Solvency II available own funds.
Long-Term Incentive Plan 
(LTIP)
The part of an executive’s remuneration designed to incentivise long-term value for shareholders 
through an award of shares, with vesting contingent on employment and the satisfaction of 
stretching performance conditions linked to the Group's strategy.
M&G Group Limited (MGG)
MGG is a private limited company incorporated in England and Wales with registered number 
00633480 whose registered office is 10 Fenchurch Avenue, London EC3M 5AG, United 
Kingdom.
MGG is the holding company of the Group’s asset management business, M&G Investments.
Net client flows
Represents gross inflows less gross outflows. Gross inflows are new funds from clients. Gross 
outflows are withdrawals made by clients during the period.
Net flows from open 
business
Net flows from open business consists of net client flows from Asset Management, PruFund, 
Shareholder annuities and the elements of Other Life which are open to new business. It 
excludes net flows from our Traditional with-profits business, platform and certain elements of 
Other Life closed to new business.
Net promoter score (NPS)
Net promoter score is a measure of the willingness of a company’s clients to recommend its 
products or services to others.
Network for Greening the 
Financial System (NGFS)
Is a group of central banks and supervisors committed to sharing best practices, contributing to 
the development of climate and environment-related risk management in the financial sector and 
mobilising mainstream finance to support the transition toward a sustainable economy.
Net-Zero Asset Owner 
Alliance (NZAOA)
Is a member-led initiative of institutional investors committed to transitioning their investment 
portfolios to net-zero GHG emissions by 2050 – consistent with a maximum temperature rise of 
1.5°C.
Non-profit business
Contracts where the policyholders are not entitled to a share of the company’s profits and 
surplus, but are entitled to other contractual benefits. Examples include pure risk policies (such 
as fixed annuities) and unit-linked policies.
Operating capital 
generation
Is the total capital generation before tax, adjusted to exclude market movements relative to those 
expected under long-term assumptions and to remove other non-operating items, including 
shareholder restructuring costs.
Operating change in 
Contractual Service Margin 
(CSM)
Is one of the Group’ key alternative performance measures and represents changes resulting 
from new business, interest accretion, experience changes and release of CSM but excludes the 
impact of short-term market movements, mismatches arising on the adoption of IFRS 17 and 
restructuring costs.
Term
Definition
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Glossary continued 
362

Own Risk and Solvency 
Assessment (ORSA)
The ORSA is the Group’ ongoing processes for identifying, assessing, controlling, monitoring and 
reporting the risks to which the business is exposed, and of assessing the own funds necessary 
to ensure that the Group's solvency needs are met at all times.
Own funds
Own funds refers to the Solvency II measure of capital available to meet losses, and is based on 
the assets less liabilities of the Group, subject to certain restrictions and adjustments. Available 
own funds reflect all capital available to the Group. Eligible own funds are net of restrictions 
applied in line with the thresholds set by the regulator that limit the amount of each tier of capital 
that can be used to demonstrate solvency.
Paris Agreement
Is an agreement within the United Nations Framework Convention on climate change, dealing 
with greenhouse gas emissions mitigation, adaptation, and finance, agreed in 2015.
Partnership for Carbon 
Accounting Financials 
(PCAF)
Is a global partnership of financial institutions that work together to develop and implement a 
harmonised approach to assess and disclose the greenhouse gas emissions (GHG) associated 
with their loans and investments.
Principles for Responsible 
Investment (PRI)
PRI is a United Nations-supported international network of financial institutions. It works together 
to understand the investment implications of ESG factors and support its network of investor 
signatories in incorporating these factors into their investment and ownership decisions.
Prudential Regulation 
Authority (PRA)
Is the body responsible for the prudential regulation and supervision of banks, building societies, 
credit unions, insurers and major investment firms in the UK.
Prudential Assurance 
Company (PAC)
The Prudential Assurance Company Limited (PAC) is a private limited company incorporated in 
England and Wales with registered number 00015454 whose registered office is 10 Fenchurch 
Avenue, London EC3M 5AG, United Kingdom.
PruFund
Our PruFund proposition provides our retail customers with access to smoothed savings 
contracts with a wide choice of investment profiles.
Renewable Energy 
Guarantees of Origin 
(REGO)
The REGO scheme provides transparency to consumers about the proportion of electricity that 
suppliers source from renewable generation.
Sustainability Accounting 
Standards Board (SASB)
Is a framework that sets standards for the disclosure of financially material sustainability 
information by companies to their investors.
Science Based Targets 
initiative (SBTi)
The SBTi defines and promotes best practice in science-based target setting. Targets are 
considered ‘science-based’ if they are in line with what the latest climate science deems 
necessary to meet the goals of the Paris Agreement – limiting global warming to well-below 2°C 
above pre-industrial levels and pursuing efforts to limit warming to 1.5°C. Science-based targets 
show organisations how much and how quickly they need to reduce their greenhouse gas (GHG) 
emissions to prevent the worst effects of climate change.
Scope 1 emissions
Emissions from: fuel combustion; company vehicles; fugitive emissions.
Scope 2 emissions
Emissions from: purchased electricity, heat and steam.
Scope 3 emissions
Emissions from: purchased goods and services; business travel; employee commuting; waste 
disposal; use of sold products; transportation and distribution (up and downstream); 
investments; leased assets; and franchises.
Sustainable Finance 
Disclosure Regulation 
(SFDR)
The EU’s SFDR is a regulation designed to make it easier for investors to distinguish and 
compare between the many sustainable investment strategies that are now available within the 
European Union; the framework classifies asset managers’ funds as either an article 6, 8, or 9 
funds depending on their level of sustainability, and regardless if they are promoting their fund as 
an ESG investment.
Shareholder Solvency II 
coverage ratio
Is the ratio of eligible own funds to solvency capital requirement (SCR), excluding the 
contribution to own funds and SCR from our ring-fenced With-Profits Fund.
Société d’investissement à 
Capital Variable (SICAV)
A SICAV is an open-ended investment fund offered by European financial companies, similar to 
the UK’s unit trust. SICAVs are effectively share companies aimed at collectively investing the 
assets collected through the public offering of shares, whose value amounts to the net worth of 
capital account divided by their number.
Solvency capital 
requirement (SCR)
SCR represents the 99.5th percentile (or 1-in-200) worst outcome over the coming year, out of 
100,000 equally likely scenarios, allowing for the dependency between the risks the business is 
exposed to. The SCR is calculated using our Solvency II Internal Model.
Solvency II
A regime for the prudential regulation of insurance companies that was introduced by the EU on 
1 January 2016, now modified by the PRA’s 2024 reforms.
Solvency II surplus
Solvency II surplus represents the eligible Own Funds that we hold less the solvency capital 
requirement.
Term
Definition
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Glossary continued 
363

Taskforce on Nature-
Related Financial 
Disclosures (TNFD)
Is an international initiative that builds on a model developed by the TCFD. Its mission is to 
provide a framework for how organisations can address nature-related risks and opportunities 
with the ultimate goal of channelling capital flows into positive action.
Task Force on Climate-
Related Financial 
Disclosures (TCFD)
Created by the Financial Stability Board (FSB) to develop consistent climate-related financial risk 
disclosures. The FCA require all premium listed companies to disclose, on a comply or explain 
basis, against the recommendations of the TCFD. The TCFD has now been disbanded with the 
IFRS Foundation (ISSB) taking over the monitoring of companies climate-related disclosures 
from the FSB.
Total capital generation
Is the total change in Solvency II surplus capital, on an eligible own funds basis, before dividends 
and capital movements, and capital generated from discontinued operations.
Total Shareholder Return 
(TSR)
TSR represents the growth in the value of a share plus the value of dividends paid, assuming that 
the dividends are reinvested in the Company’s shares on the ex-dividend date.
Transitional Measures on 
Technical Provisions 
(TMTP)
Transitional measures on technical provisions are an adjustment to Solvency II technical 
provisions, to smooth the impact of the change in the regulatory regime on 1 January 2016. This 
decreases linearly over 16 years following the implementation of Solvency II, but may be 
recalculated in certain cases, subject to agreement with the PRA.
UK Corporate Governance 
Code (The Code)
Corporate Governance is the system of rules, practices and processes that are put in place to 
manage and control a company. It is underpinned by the UK Corporate Governance Code issued 
in 2018.
Unit-linked policy
A policy where the benefits are determined by the investment performance of the underlying 
assets in the unit-linked fund.
Value Share BPA
A transaction which comprises a traditional BPA buy-in arrangement and a separate reinsurance 
contract with a captive reinsurer that transfers some of the insurance and investment risk back to 
the sponsor of the originating pension scheme, thereby allowing the sponsor to participate in the 
risk and reward generated from the transaction.
With-profits business
Contracts where the policyholders have a contractual right to receive, at the discretion of the 
Company, additional benefits based on the profits of the fund, as a supplement to any 
guaranteed benefits.
With-Profits Fund
The Prudential Assurance Company Limited’s fund where policyholders are entitled to a share of 
the profits of the fund. Normally, policyholders receive their share of the profits through bonuses. 
It is also known as a participating fund as policyholders have a participating interest in the With-
Profits Fund and any declared bonuses.
Term
Definition
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Glossary continued 
364

Registered office
M&G plc 
10 Fenchurch Avenue 
London 
EC3M 5AG 
United Kingdom
Website
www.mandg.com
Telephone
+44 (0)207 626 4588
Registered number
11444019
M&G plc is incorporated and registered 
in England and Wales. M&G plc is a holding 
company, some of whose subsidiaries 
are authorised and regulated, as applicable, 
by the Prudential Regulation Authority and
the Financial Conduct Authority.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
Contact us
365

Disclaimer on forward-looking statements
This document may contain certain ‘forward-looking statements’ with 
respect to M&G plc (M&G) and its affiliates (the Group), its plans, its current 
goals and expectations relating to future financial condition, performance, 
results, operating environment, strategy and objectives. Statements that are 
not historical facts, including statements about M&G’s beliefs and 
expectations and including, without limitation, statements containing the 
words ‘may’, ‘will’, ‘could’, ‘should’, ‘continue’, ‘aims’, ‘estimates’, ‘projects’, 
‘believes’, ‘intends’, ‘expects’, ‘plans’, ‘seeks’, ‘outlook’ and ‘anticipates’, and 
words of similar meaning, are forward-looking statements. These statements 
are based on plans, estimates and projections which are current as at the 
time they are made, and therefore persons reading this announcement are 
cautioned against placing undue reliance on forward-looking statements. By 
their nature, forward-looking statements involve inherent assumptions, risk 
and uncertainty, as they generally relate to future events and circumstances 
that may not be entirely within M&G’s control. A number of factors could 
cause M&G’s actual future financial condition or performance or other 
indicated results to differ materially from those indicated in any forward-
looking statement. Such factors include, but are not limited to: changes in 
domestic and global political, economic and business conditions; market-
related conditions and risk, including fluctuations in interest rates and 
exchange rates, the potential for a sustained low-interest rate environment, 
corporate liquidity risk and the future trading value of the shares of M&G; 
investment portfolio-related risks, such as the performance of financial 
markets generally; legal, regulatory and policy developments, such as, for 
example, new government initiatives and regulatory measures, including 
those addressing climate change and broader sustainability-related issues, 
and broader development of reporting standards; the impact of competition, 
economic uncertainty, inflation and deflation; the effect on M&G’s business 
and results from, in particular, mortality and morbidity trends, longevity 
assumptions, lapse rates and policy renewal rates; the timing, impact and 
other uncertainties of future acquisitions or combinations within relevant 
industries; the impact of internal projects and other strategic actions, such as 
transformation programmes, failing to meet their objectives; changes in 
environmental, social and geopolitical risks and incidents, pandemics and 
similar events beyond the Group’s control; the Group’s ability along with 
governments and other stakeholders to measure, manage and mitigate the 
impacts of climate change and broader sustainability-related issues 
effectively; the impact of operational risks, including risk associated with 
third-party arrangements, reliance on third-party distribution channels and 
disruption to the availability, confidentiality or integrity of M&G’s IT systems 
(or those of its suppliers); the impact of changes in capital, solvency 
standards, accounting standards or relevant regulatory frameworks, and tax 
and other legislation and regulations in the jurisdictions in which the Group 
operates; and the impact of legal and regulatory actions, investigations 
and disputes. These and other important factors may, for example, result 
in changes to assumptions used for determining results of operations or 
re-estimations of reserves for future policy benefits. Any forward-looking 
statements contained in this document speak only as of the date on which 
they are made. M&G expressly disclaims any obligation to update any of the 
forward-looking statements contained in this document or any other 
forward-looking statements it may make, whether as a result of future 
events, new information or otherwise except as required pursuant to the UK 
Prospectus Rules, the UK Listing Rules, the UK Disclosure and Transparency 
Rules, or other applicable laws and regulations. This report has been 
prepared for, and only for, the members of M&G, as a body, and no other 
persons. M&G, its Directors, employees, agents or advisers do not accept or 
assume responsibility to any other person to whom this document is shown 
or into whose hands it may come, and any such responsibility or liability is 
expressly disclaimed. Nothing in this report should be construed as a profit 
forecast. The information contained in this document does not constitute an 
offer to sell or otherwise dispose of or an invitation or solicitation of any offer 
to purchase or subscribe for any securities in the Group.
Information provided in climate and sustainability disclosures
Climate and sustainability-related disclosures are subject to greater 
uncertainty than other disclosures, given challenges with current data 
availability and reliability, the nascent and evolving nature of relevant models 
and methodologies and other factors, such as the developing regulatory 
landscape and market practice. As such, the disclosures included in this 
Annual Report and Accounts may be amended and updated, as market 
practice and data quality and availability develop, and underlying 
judgements, assumptions and estimates change. These factors could also 
lead to actual achievements, results, performance or other future events or 
conditions differing from those stated, implied and/or reflected in any 
forward-looking statements or metrics included in our climate and 
sustainability disclosures. 
Disclaimer
In preparing the climate and sustainability content included within the 
Group’s Annual Report and Accounts, we have:
– made key judgements, estimations and assumptions, for example in 
relation to financed emissions, measurement of climate risk and 
scenario analysis.
– used climate and sustainability models, methodologies and data most 
appropriate and suitable as at the date on which they were used, but 
which are subject to certain limitations. These limitations relate to (but 
are not limited to): the nascent and evolving nature of methodologies 
in this area which results in limited availability of reliable climate and 
sustainability-related data; data gaps; limited ability to rely on 
historical data; the limited standardisation of climate and 
sustainability-related data; and future uncertainty (due to, amongst 
other factors, changing projections arising from technological 
development and legal, regulatory and policy change). 
– used climate and sustainability models, methodologies and data in this 
Annual Report and Accounts that may have been made available by 
third parties or other public sources – The methodologies, 
interpretations or assumptions underpinning that information may not 
be capable of being independently verified and may therefore be 
inaccurate. While the Group bears primary responsibility for the 
information included in this annual report, it does not accept 
responsibility for the external input provided by any third parties for 
the purposes of developing the information included in this Annual 
Report and Accounts; 
– noted that there are external factors which are outside of our control, 
such as changes in accounting and/or reporting standards, 
improvements in data quality and data availability, or updates to 
methodologies and models and/ or updates or restatements of data 
by third parties, which could affect the climate and sustainability 
content within the Annual Report and Accounts. In particular, we note 
that, as climate and sustainability-related models, methodologies and 
data, market principles and reporting standards evolve and mature, 
and data quality and availability in this area improves, this may impact 
the metrics, data, and targets included in the climate and sustainability 
content within this Annual Report and Accounts. As such, we may look 
to review and further develop our approach accordingly to reflect such 
developments. In future reports, we may present some or all of the 
information for this reporting period, using updated or more granular 
data or improved models or methodologies. We may also need to re-
baseline, restate, revise, or recalculate information included in our 
climate and sustainability-related data on the basis of such updated 
information.
M&G plc Annual Report and Accounts 2024
Strategic Report
Governance
Financial information
Other information
366

Designed and produced by 
Radley Yeldar | ry.com
This Report is printed on UPM Fine 
Offset which has been independently 
certified according to the rules of the 
Forest Stewardship Council® (FSC).
The manufacturing paper mill is 
registered to the Environmental 
Management System ISO 
14001:2004 and is Forest 
Stewardship Council® (FSC) 
chain-of-custody certified.
Printed by Paragon Customer 
Communications Ltd.
Paragon Customer Communications 
has the following certifications: 
ISO 9001, ISO 14001, ISO 50001, 
ISO 27001 and ISO 22301.

M&G plc 
10 Fenchurch Avenue 
London 
EC3M 5AG 
United Kingdom
+44 (0)207 626 4588
mandg.com