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Nine Entertainment Co Holdings Ltd

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FY2021 Annual Report · Nine Entertainment Co Holdings Ltd
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Annual Report 2021

i

Nine Annual Report 2021AUSTRALIA’S 
WEALTHIEST
PEOPLE

FOOD & DRINKS ISSUE 

JUNE 5, 2021

TREVOR LEE AND 
KERI CR AIG-LEE
No. 102  |  $1.17 billion
At home in Ascot, Brisbane

Inside

52 TOP 

WINERIES

BY 

HUON HOOKE

Chris Lucas, 
Vicki Wild and 
Martin Benn at 
Collins Street’s 
Society

“We went to the cliff  face 

many times and looked 

over the edge”  

From an audacious plan for a restaurant that would rewrite the rules of contemporary dining 

to the pandemic that nearly derailed it – one trio’s travails towards opening night

BY Paul Best

THE BOOZE-FREE BEVERAGE BOOM plus FARMING’S TECH-LED CHANGE

Nine Annual Report 2021FOOD & DRINKS ISSUE 

JUNE 5, 2021

Inside
52 TOP 
WINERIES

BY 
HUON HOOKE

Chris Lucas, 
Vicki Wild and 
Martin Benn at 
Collins Street’s 
Society

“We went to the cliff  face 
many times and looked 
over the edge”  

From an audacious plan for a restaurant that would rewrite the rules of contemporary dining 
to the pandemic that nearly derailed it – one trio’s travails towards opening night

BY Paul Best

THE BOOZE-FREE BEVERAGE BOOM plus FARMING’S TECH-LED CHANGE

Australia’s 
Media
Company

As the home of some of 
Australia’s most trusted and 
loved brands, spanning news, 
business and finance, lifestyle, 
entertainment and sports, 
Nine prides itself on creating 
and curating quality content, 
accessed by consumers, when 
and how they want.

Overview 
Operational Highlights 2021 
Chairman’s address 
CEO’s address 
Broadcast 
Stan 
Publishing 
Domain 
Corporate Responsibility  
Nine Cares  
Board of Directors  
Corporate Governance Statement 
Financial Report 
Directors’ Report  
Auditor’s Independence Declaration  
Remuneration Report – Audited 
Operating and Financial Review  
Financial Statements 
Directors’ Declaration  
Independent Auditor’s Report 
Shareholder Information  
Corporate Directory   

2
4
6
8
10
16
18
22
24
27
30
32
42
44
50
51
75
81
144
145
150
153

1

Nine Annual Report 2021Overview

In FY21, notwithstanding a difficult first 
quarter, Nine recorded a 43% increase 
in EBITDA, with growth across all key 
television and publishing businesses. 
Content is the key to Nine, and across 
the Group’s television platforms, publishing 
and radio, Nine recorded strong 
audience performance, underpinning 
growth in both advertising and 
subscription revenues. 

Nine remains focused on accelerating 
the move to a more digital base. In 
FY21, Stan, 9Now, digital Publishing and 
Domain (59%), contributed 39% of Group 
Revenue and 44% of EBITDA, with growth 
of 19% and 41% respectively. 

The year marked two significant 
inflexion points for Nine – the scale and 
growth in 9Now expected to result in a 
Television Combined business which is 
in long term, top-line growth. Secondly, 
digital accounted for 56% of Publishing 
revenue, and with digital subscription 
revenue growing by 20% to more than 
$100 million, this growth outpaced the 
circulation declines associated with print.

Result in brief 
For the year to June 2021, on revenue of 
$2.3 billion (+8%), Nine reported Group 
EBITDA of $565 million, with growth in 
each core business underpinning this 
43% improvement on FY20. EBIT of 
$416 million, equated to 67% growth. 
Net Profit after Tax and Minorities was 
$261 million, which was up 83% on 
FY20. After Specific Items of $94 million, 
the majority of which were non-cash, 
a Statutory Profit of $184 million was 
reported. 

Earnings per share of 15.3c, was 
83% up on FY20, and fully franked 
dividends of 10.5c per share were 
declared across the year, and have 
subsequently been paid. 

$2,332m
Revenue

10.5c
Dividend per Share 

$565m
Group EBITDA

Strong growth in EBITDA across all businesses, $m

+76%

+48%

+27%

+28%

+19%

+27%

Broadcast
(ex 9Now)

9Now

Stan

Publishing

Domain

Corporate

 FY20     FY21

300

250

200

150

100

50

0

-50

2

Nine Annual Report 2021Lego Masters was the #1 light 
entertainment series of 2021, 
with an average cross-platform 
audience of almost 1.7m viewers 
per episode

Operating cash flow for the year, before 
Specific Items, Interest and Tax was 
$443 million, calculated on a wholly owned 
basis, which equated to cash conversion of 
96%. During the year, $119 million was paid 
in dividends to shareholders and capital 
expenditure totalled $76 million, of which 
$25 million related to the new premises in 
North Sydney. Net Debt on a wholly owned 
basis at 30 June 2021 was $171 million, 
compared with $291 million, 12 months earlier. 
On the same basis, Nine’s leverage at the 
end of June 2021 was 0.4x EBITDA, down 
from 0.9x 12 months earlier.

30 June 2021

30 June 2020

variance

171.1

0.4x

291.1

 0.9x

 -120.0

-0.5x

Revenue split1 – FY21 

8%

22%

$2,332m

51%

Broadcast
9Now
Stan
Publishing
Domain

14%

5%

1.  Reflects split based on economic share of revenue, excluding 

corporate.

FY21

FY20 Variance

2,331.5

2,155.3

564.7

394.8

415.6

261.0

184.0

15.3

10.5

249.1

142.4

(507.8)

8.3

7.0

+8%

+43%

+67%

+83%

NM

+83%

+50%

3

Reported, as at 

Net Debt, wholly owned, $m

Net Leverage

Yr to June, $m

Revenue

Group EBITDA

EBIT

NPAT, after Minorities, before Specific Items

Statutory Net Profit, including Specific Items

Earnings per Share – cents

Dividend per Share – cents

NM  Not meaningful.

Nine Annual Report 2021Operational Highlights 2021

TELEVISION COMBINED 

TOTAL MARKET

NINE’S REVENUE 

$2.9b, +14%

$1.2b, +12%

THINK TV, 12 MONTHS TO 
JUNE 

40.1% SHARE

Leading 
audience 
share

Highest 
FTA margin 

FOR >10 YEARS

BOTH NINE AND 9NOW

FTA – Free To Air

STAN

9NOW

46% 

REVENUE GROWTH 

9% 

~2.4m

OF TOTAL TV 
COMBINED REVENUE

ACTIVE SUBSCRIBERS 
(AS AT AUGUST 2021) 

7% growth

IN AVERAGE REVENUE PER 
USER (JUNE QTR 2021/JUNE 
QTR 2020)

13%

GROWTH IN DAILY 
ACTIVE USERS

39%

GROWTH IN LIVE 
STREAMS

29% 

GROWTH IN STAN REVENUES
•  Successful launch of Stan Sport
•  Major output deal completed with Comcast NBC Universal 

(incl. Peacock and Sky Originals)

•  Increased commitment to Stan Originals

4

Nine Annual Report 2021PUBLISHING

RADIO

20% 

GROWTH IN DIGITAL 
SUBSCRIPTION REVENUE
TO >$100M

56% 

11%

+3pt

OF TOTAL REVENUE 
NOW DIGITAL

AUDIENCE GROWTH 
ACROSS FY21

GROWTH IN 
AGENCY SHARE

$18m

COSTS DOWN 
OVER 2 YEARS

•  Growth in digital subscription revenues outpacing 

decline in print

THE SECRET I CAN NEVER TELL  /  GO GLAM AT HOME  /  THE NEW WINTER SKIRT

Alexa Chung

HOW A GEEK WITH CHIC 
BECAME FASHION’S IT GIRL

June 6, 2021

S P E C I A L

I N S I D E

 18   19    JUNE  2021

•  Completion of content licensing deals with 

Google and Facebook

DOMAIN

11% 

31% 

INCREASE IN 
CONTROLLABLE YIELD

GROWTH IN DIGITAL 
EBITDA

•  9M-plus Record unique digital audience 
•  Continued rollout of Marketplaces strategy

The Big Read

THE  UPGRADING  BOOM

Neighbourhoods

VAUCLUSE

Coast & Country

TREE-CHANGE  DELIGHTS

Strong Group cash 
flows & low leverage

Memories of home

Annandale’s  Italian-style  villa

5

Nine Annual Report 2021Chairman’s address

Last year, I warned about the market power of the global 
digital platforms and the way they were using our creative 
content without fair recompense for the cost involved in 
producing it. I am very pleased to now report that, during 
the year, we were able to negotiate landmark content deals 
with Facebook and Google that will secure payment to the 
Company for use of our original content. This would not 
have been possible without the Government’s News Media 
and Digital Platforms Mandatory Bargaining Code. This was 
enacted with bi-partisan political support for which we are 
grateful. The reaction by Facebook at first, to close its usual 
services to Australia, was disproportionate and counter-
productive. However, when negotiations resumed, although 
they were tough, they did, we believe, lead to an outcome 
of mutual interest and in the national interest. We are pleased 
with the outcome. These agreements are essential to properly 
recompense the cost of employing creators to produce 
the work which will ensure the long-term vibrancy of our 
Publishing business as we continue to produce quality and 
challenging journalism.

In March, Nine was subject of a significant cyber-attack which, 
as a result, took down our corporate and broadcast systems. 
Sadly, these attacks are becoming very common and are 
a key risk for all businesses these days. The Nine team did 
a remarkable job at identifying the threat early, limiting the 
damage, and assessing and remediating it. At the Board and 
Company level, we had identified the threat of a cyber-attack 
as a major risk and proactively planned our response well 
before this event. This helped and enabled us to keep the cost 
to our business to a minimum. To most of our audiences, it 
was business as usual throughout, with our content effectively 
airing uninterrupted, while the disruption to our advertisers was 
remarkably minimal.

We have significantly upgraded our defensive systems as 
a result. Of course, we know hostile actors are continually 
upgrading their offensive systems as well. Nine has made cyber 
security a key priority. 

After more than 5 years in the role, in November, Hugh Marks 
announced his intention to stand down as Company CEO. 
Under Hugh’s leadership the Company was transformed. 
I would like to thank Hugh for his dedication to Nine, 
and acknowledge the significant success it enjoyed under 
his management.

The Board established an exhaustive selection process, 
interviewing candidates both here and overseas, internal and 
external, which in March, concluded in the appointment of Mike 
Sneesby as Nine’s Chief Executive Officer. Mike had established 
and overseen the growth of our premium streaming service, 
Stan, and he commenced as CEO in April 2021. It is a testament 
to all of our team, that the Company didn’t miss a beat through 
this process, and the transition to Mike has been seamless. 
Mike’s digital background and experience in new forms of 
media will be extremely valuable as we take the Company 
through its next phase of development.

In FY21, Nine staged a remarkable recovery. 
The outcome, which is a tribute to the 
efforts of our employees, customers, and 
management, produced a good result for 
our shareholders. 

The year began in the turbulence of COVID, which heavily 
reduced revenue in our advertising businesses across television, 
radio, and publishing. In the wake of a sudden and significant 
downturn across these businesses, Nine kept its head and kept 
its focus. We continued to work to our long-term objectives, to 
move the Company further into its digital future. As the recovery 
took hold, our traditional advertising revenues came back and 
complemented our digital initiatives, giving us strong profitability 
overall and growth in new businesses. We are now in a better 
position than we were at the start of the pandemic. 

The advertising market, which had turned down so sharply 
in March 2020, rebounded through October, November and 
December and we now believe it will settle at, if not above, 
the trajectory it had pre-COVID. Our core advertising business 
generates the strong revenue that supports new investment. The 
revenues are not merely a reflection of the underlying economy, 
they also reflect the relative strength of the Nine assets. Across 
the year, Nine’s television business, through both the Network 
and 9Now, talk-radio stations and metro mastheads, attracted 
the leading audiences in their respective markets. 

As a result, Nine reported strong profit growth for FY21 with 
Group EBITDA up 43% and Net Profit After Tax up 83% on 
FY20. All television and publishing businesses reported growth 
and we are immensely proud of their results. We further tilted 
our business towards the future, with digital earnings growing 
by 41% and now accounting for 44% of Group EBITDA, and 
subscription contributing 19% of revenues. In respect of the 
financial year, Nine announced dividends of 10.5 cents per 
share, up 50% on last year and consistent with our stated 
policy of a 60-80% payout. 

We are excited about our business. We have growing assets 
in streaming, which will be a big part of media’s future, and 
key investments in marketplaces, another area of growth 
opportunity for us, especially when coupled with our unique, 
wholly-owned suite of media assets. Our competitive position 
continues to improve, driven by our premium content, and 
underpinned by our proprietary platforms. 

6

Nine Annual Report 2021Our competitive position continues to 
improve, driven by our premium content, and 
underpinned by our proprietary platforms

The demands on the Board were heavy this year and I thank 
my fellow Directors for their commitment and focus. In April, 
Patrick Allaway resigned from the Board to devote more time 
to his other commitments, and I thank him for his service to 
Nine and previously to Fairfax. In April, we appointed Andrew 
Lancaster to the Board. Andrew’s experience in television, 
including regional television, and his understanding of sales is a 
valuable addition to your Board. We have a broad diversity of 
skills and experience across the Directors on the Board, which 
has been a great support to the management team throughout 
this testing period. 

We are in an exciting stage for the business. Sometimes, all of 
our businesses swing up at the same time, and the last year 
was a good one in that respect. But outside each operating 
business, we believe we can still harness improvement from 
the overall Group – through maximisation of advertising yields, 
utilisation of our vast data pool and optimisation of our 
operating structure. Our longer-term digital targets remain, and 
we are well on our way to achieving them. Our business is at 
the forefront of digital disruption and we are determined to 
adapt to, and benefit from, it. 

Thank you

PETER COSTELLO, AC
Chairman 

7

Nine Annual Report 2021CEO’s address

Through Nine’s 
leading content 
brands and unrivalled 
platforms, we are 
best-placed to reach 
audiences, deliver 
for advertisers and 
commercialise our 
content.

Australians are watching more television than ever before. 
Through Nine’s leading content brands and unrivalled platforms, 
we are best-placed to reach audiences, deliver for advertisers 
and commercialise our content. Our combination of established 
and profitable assets gives Nine Australia’s only scale platform 
across Free to Air and Subscription television.

In Nine and 9Now, the acceleration of live streaming and our 
focus on content gives us an opportunity to expand our core 
audiences, as well as our Television Combined revenues, now 
expected to be in longer term growth. Through the continued 
expansion of 9Now to an increasing footprint of internet-
enabled devices and further development of our product, 
supported by the consumer tech cycle, we are well placed 
to take an increasing share of the overall digital video market, 
which we estimate is currently more than $2.3 billion.

For Stan, we will ensure our long-term success through content. 
Whilst international studio content has been instrumental in 
Stan’s success to date, we will continue to focus on expanding 
our ownership and control of content – doubling the volume of 
Stan Originals in FY22, combined with continued growth in live 
streaming and Stan Sport. 

I am equally excited about the opportunities for our Publishing 
business. The further growth in reader revenue, and more 
particularly digital subscription and licensing revenue, is key. And 
this will be achieved by focusing on the content that resonates 
most strongly with our current and potential subscriber base – 
as well as ensuring an optimal consumer experience through 
continued enhancement and features available in our apps. 
Coupled with the licensing revenues from the digital platforms, 
Nine Publishing has significant critical mass, with broad 
opportunities to grow and reach an even greater audience. 

As someone who has spent the majority of 
their media career in and around Nine, it’s 
an honour to be given the opportunity to 
lead this fantastic company. Over the past 
few years, Nine has successfully evolved 
from a Free To Air broadcaster, to a 
diversified Media Company, with a unique 
suite of well-positioned and complementary 
assets across Broadcast, Publishing, Streaming 
and Marketplaces. 

In a local media landscape that is increasingly occupied by 
global platforms, Nine’s role has never been more important – 
we are the source of truth, information, entertainment, comfort, 
excitement, hope – from the hearts and minds of Australia’s 
best journalists and content creators – we are Australia’s Media 
Company. Across our mastheads at The Sydney Morning 
Herald, The Age and The Australian Financial Review to Nine 
News and our current affairs programs, to local reality, scripted 
comedy, drama and sport – content is what Nine does best. 
And in 2021, the strength of Nine’s business continues to reflect 
our understanding of our audiences and their requirements. 
Strong growth in audience share across our linear platforms of 
FTA television and radio and similarly strong growth in audience 
metrics across our streaming and publishing businesses 
underpins our positive revenue trajectory.

Since the merger with Fairfax, we have focused on re-aligning 
our cost base particularly across our traditional businesses 
which is reflected in our increased profitability, with almost 
6 pts of growth in Group EBITDA margins in FY21 to c24%. 
Cost efficiencies will always be in the DNA of our business, 
but we are also focused on longer term growth. We have the 
key foundations for this – Streaming, whether it is subscription 
or advertising based, Digital Publishing and Market-places are 
all growth sectors where Nine is well positioned to build further 
on our strong market positions.

The pandemic has had a material impact on consumer 
behaviour, shifting more and more activity on-line, and 
within the home. We expect that these trends will have a 
lasting impact beyond the current period, having effectively 
accelerated the change in the way people consume content. 
These changes enable Nine to expedite the transition of our 
businesses into digital businesses, while managing costs to 
establish strong margin profiles and investing in opportunities 
to accelerate the digital shift. 

8

Nine Annual Report 2021We are committed to our investments in Domain and Drive, and 
will continue to find new ways to support and grow value through 
their Marketplace expansions. We have recently bought out the 
minorities in Drive to give us the ability to realise that potential, 
while we also continue to support Domain’s growth strategy.

2021 has again shown us how resilient our people are, and 
how they rise to the challenges that are thrown at them. In late 
March, Nine was impacted by a cyber-attack that resulted in 
the virtual shut-down of our company-wide IT systems for a 
period of time. I remain in awe of our people, and how they 
responded. Without exception, all of our employees stepped up, 
to contribute where they could, supporting others around them. 
Our technology team worked around the clock to identify and 
isolate the issue, and subsequently, in time, return our operating 
systems to their full strength. To the outside world, the business 
barely missed a beat, with our television content available 
as expected, and our major mastheads delivered every day 
throughout. I am immensely proud of the team at Nine – their 
commitment, their attitude and their resolve is without compare.

In closing, I want to acknowledge my predecessor Hugh Marks, 
for tirelessly leading Nine over the past five years, for constantly 
encouraging the team to push boundaries and for supporting 
and challenging me personally. Nine evolved enormously under 
Hugh’s watch but there remains much to do. From here, the 
business has a real opportunity to further grow its position 
and importance as Australia’s Media Company.

Thank you

MIKE SNEESBY
CEO

9

Nine Annual Report 2021Broadcast

Nine’s Broadcast division, which 
comprises Television Combined 
(Nine Network + 9Now) as well as 
Nine Radio, reported EBITDA of 
$333 million (+69%) on revenues 
of $1.2 billion (+10%) for the year.

TV Combined – Nine Network + 9Now
Nine Network and 9Now are the primary distribution 
platforms for Nine’s free television content, with Nine Network 
the traditional broadcast delivery platform, and 9Now 
Nine’s internet-delivered television and catch-up service. 
Nine continues to produce the premium content consumers 
want to watch, in News, Sports and Entertainment across 
both platforms, offering convenience and choice for both 
consumers and advertisers.

In FY21, the Combined television market grew by 14% to 
$2.9 billion, with Nine attracting a market leading share, 
resulting in revenue growth of 12%. The cyclical recovery of 
the advertising market, the underlying growth in streaming 
and further overall cost reductions resulted in EBITDA growth 
of 73% for Nine’s Television Combined business. 

Nine’s TV Combined business has also reached a key inflexion 
point in FY21, with 9Now at a scale and on a trajectory such 
that Nine now expects to maintain positive growth across the 
TV Combined revenue stream through the cycle.

EBITDA1 contribution – FY21 

Broadcast results, $m

1,400

1,200

1,000

800

600

400

200

0

$333m

46%

Broadcast
9Now
Stan
Publishing
Domain

13%

1.  Reflects split based on economic share of revenue, excluding 

corporate.

10

Married at First 
Sight – Australia’s #1 
reality show of the 
year with an average 
cross-platform 
audience of more 
than 2.1m viewers

350

300

250

200

150

100

50

0

FY20

FY21

●  TV Revenue (LHS)  ●  9Now Revenue (LHS)  ●  Radio Revenue (LHS) 
― EBITDA (RHS)

Nine Annual Report 2021Free To Air Television
Nine continued to lead the Free To Air market in both ratings and 
revenue share across FY21. 

The power of Free To Air television (FTA) as an advertising 
medium, was in evidence in late 2020 as FTA clearly led the post-
COVID advertising recovery. From September, brand advertisers 
particularly turned to television, as the primary medium to 
communicate with mass audiences. 

The Metro FTA market grew by 12% across the year, 
notwithstanding a 14% decline in the September quarter. 
Segments such as retail, household goods and motor vehicles 
led the recovery, which proved quicker and steeper than 
earlier expectations. Nine recorded Television revenue growth 
of 10% across the year, with a market-leading share of Metro 
revenues for the year of 39.4%.

In FY21, Nine recorded a 2% decline in its FTA cost base, or 
$20 million, notwithstanding the impact of the strong market 
on revenue-related costs. Nine benefitted from a one-off 
reduction to both spectrum charges and tennis rights costs, 
both of which will return in FY22. The result was also impacted 
by the costs associated with the return of the normal NRL 
schedule in the second half offset by some broad savings 
across local and international content. This reflected Nine’s 
long-term focus on the efficiency of its cost base, with 
programming decisions made on a Group profitability, rather 
than short-term ratings, basis. 

EBITDA from Nine’s FTA business grew to $251 million in FY21, 
up by 82% against the COVID-lows of FY20 and was also 
comfortably above FY19 levels.

The finale of The Block was the No. 1 
entertainment program of 2020 with 
an average national audience of 
almost 2.4m viewers 

11

Nine Annual Report 2021 
Broadcast

Ash Barty in action at 
The Australian Open 2021. 
Photo: Eddie Jim, The Age

FY21 was a strong ratings year for Nine. For the year to 
June, Nine was the #1 Free To Air Network in all of the key 
demographics.

#1 Free To Air Ratings 

#1

#1

#1

Total People

37.9% commercial share

25-54s

16-39s

37.3% commercial share

35.3% commercial share

#1 GB + CH

38.5% commercial share

OzTAM data, 12 months to end of June 2021, 6am – midnight.

Nine’s free television business is built around News, Sports and 
Entertainment – premium content that is primarily viewed live 
and is the core of the television business.

News is central to Nine, across both Broadcast and Publishing. 
Only the Australian media commits the energy and resources 
to cover the breaking news in Australia, for all Australians. 
During 2021, COVID and the impact on Australians’ lives 
was front of mind to all, and Nine’s news teams were there 
to report, analyse and educate. Nine’s team also includes 
correspondents around the world offering relevant coverage 
of global news stories.

Across the year, Nine broadcast more than 60 hours of television 
news and current affairs each and every week. Nine’s 6pm news 
service attracted a National Free To Air audience of almost 
1.2 million people each night, with the weeknightly A Current 
Affair (ACA) averaging audiences of close to a million people, 
each night. After 42 years, Nine’s 60 Minutes continues to 
dominate its Sunday night slot with average audiences of almost 
900,000 nationally. The re-vamped Today Show recorded growth 
across all key demographics and now leads in the coveted 
25-54s, 16-39s and Grocery Buyers with Children.

12

During the year, Nine News also participated in seven 
major joint investigations between 60 Minutes, The Age and 
The Sydney Morning Herald which highlighted the strength of 
Nine’s journalism, and the power of the cross-platform approach. 
The continuation of Nine’s Crown Unmasked series, and the 
ongoing investigation into war crimes were two that gripped 
the Australian public and led to further investigations by the 
relevant authorities. 

Sport remains a core part of Nine’s programming strategy. 
In the COVID-interrupted FY21 year, Nine broadcast 
1,100 hours of premium sport across the year, in addition 
to around 500 hours of other sports-related content. 

Nine Annual Report 2021David Campbell and Belinda Russell from 
Today Extra – 9am each weekday – offering 
a fresh, light-hearted look at social issues, 
fashion and entertainment

Once again, Nine’s teams demonstrated high 
agility and flexibility as the sporting calendar 
was amended and re-amended across the year. 
Season 2020 for the NRL, was interrupted, 
shortened and delayed but Nine’s broadcasts 
continued to attract an average audience of 
around 1.6 million of league supporters each 
week, a fertile audience for advertisers chasing a 
tight demographic. 

Nine’s 2021 Summer of Tennis encountered similar disruptions, with the 
Australian Open (AO) pushed back by two weeks, and played both with and 
without live spectators. Notwithstanding, tennis on Nine reached a national 
audience of 12.4 million people. Tennis also attracted a significant digital 
audience. The majority of the 242 million AO live minutes were streamed via 
simulcast (Nine, GEM, Go!), with around a quarter viewed via one of the 
16 additional, exclusive 9Now channels. Simulcast broadcast was up around 
10% year-on-year, with growth across all key demographics.

Together with Stan, Nine added coverage of two other Grand Slams during 
the year, Roland-Garros and Wimbledon.

In 2021, Rugby Union was added to the schedule, in co-operation with Stan, 
exploiting Nine’s unique combination of Free To Air and subscription television. 
Nine Network broadcast one Super Rugby game each week, as well as the 
domestic Wallabies games, with the remaining games available on Stan.

The delayed start to the tennis in 2021 pushed back the start of Nine’s 
entertainment schedule. Nonetheless, Nine once again dominated the March 
quarter in terms of ratings and revenue share, as Nine’s dating juggernaut, 
Married At First Sight, delivered an average national audience of almost 
2 million viewers per episode, across linear and streaming platforms. The 
season finale was the most watched show of the year with more than 
1.8 million tuning in on linear TV and another 91,000 live streaming. 

Notwithstanding the COVID interruption that resulted in ‘Tools Down’ for five 
weeks mid-filming, Season 16 of The Block, in late 2020, attracted average 
cross-platform audiences of 1.4 million per episode. The Block’s unique 
format, coupled with Australians’ obsession with their homes, continued to 
resonate with audiences and advertisers alike, with the integration of around 
30 advertising partners within the show, more than half of whom have been 
with the show for more than 3 seasons. 

Lego Masters also had an excellent return season 2021. The smash-hit 
program dominated its timeslot in all the key demographics, including Total 
People across every broadcast of the 11 episode series, recording an average 
cross-platform audience of 1.5 million per episode.

Nine took the decision in 2021 to refresh some elements of its schedule with 
Celebrity Apprentice premiering in May with an audience of more than 
800,000 and Beauty and the Geek following later in 2021. Content decisions 
will continue to be focused on Nine’s targeted 25-54 demographics, as well 
as content that works on both linear (Nine) and streaming (9Now) distribution. 

Nine will continue to invest in the three key pillars of News, Sports and 
Entertainment with a focus on Australian content that is viewed live. 
Nine’s strong and consistent schedule of premium entertainment content 
across the full calendar year creates an unrivalled proposition for advertisers 
with consistent and proven product and clear demographic strengths.

The all-new, reimagined Celebrity Apprentice Australia was a hit 
for Nine, launching in May and achieving a national average 
cross-platform audience of around 1.1m viewers per episode

13

Nine Annual Report 2021Broadcast

Broadcast Video On Demand – 9Now 

9Now, Nine’s advertiser supported live streaming and 
catch-up service, continued to grow and evolve in 2021. 
Notwithstanding Nine’s interrupted programming schedule 
throughout the year, 9Now recorded strong growth in all 
metrics – audiences, engagement, revenue and profitability.

In FY21, 9Now reported revenue growth of 46%, and a 48% 
increase in EBITDA to $73 million. The opportunity for 9Now 
in Australia is broader than the Broadcast Video On Demand 
(BVOD) market, which in FY21 totalled $252 million. BVOD is a 
narrow sub-set of the digital video market, which is currently 
estimated at c$2.3 billion, and is dominated by YouTube. 
9Now’s natural competitive advantages over the global 
video platforms are clear – the brand-safe environment, 
unskippable ads and a third-party auditable measuring 
system will be keys to the future growth of 9Now. 

9Now’s success has been primarily driven by the broad 
performance of Nine’s schedule. In particular, the popularity 
of Married At First Sight, Lego Masters, Travel Guides and 
The Block helped to underpin a 22% increase in total minutes 
streamed for the year. And that was without 9Now’s favourite 
Love Island, which was paused during COVID but has 
returned in the second half of calendar 2021. 

9Now recorded particularly strong growth in live streaming 
across the year. Interestingly, growth in live streams of more 
than 39% has out-paced catch-up, and now accounts for 
around 30% of total streams. Game 1 of the State of Origin 
was a key example of the growth and opportunity of live 
streaming with 56% growth in live streams over 2020, and 
more than 300% over 2019, resulting in live streaming now 
accounting for almost 10% of the national audience. 

Through the expansion of 9Now to the full suite of internet-
enabled devices and further development of product, Nine is 
well placed to take an increasing share of the overall digital 
video market.

14

11 million registered users

Digital Video advertising 
market estimated at $2.3b, of 
which BVOD accounts for c10%

9Now results, $m

120

100

80

60

40

20

0

FY20

FY21

●  Revenue (LHS)  ― EBITDA (RHS)

80

70

60

50

40

30

20

10

0

Nine Annual Report 2021Nine Radio

Nine Radio operates Australia’s leading Talk Radio Network 
through 3AW (Melbourne), 2GB (Sydney), 4BC (Brisbane) and 
6PR (Perth) – with 3AW and 2GB being the clear #1 rating 
stations in their respective markets. Nine also operates music 
stations in the same markets, through the heritage brands of 
Magic 1278, 2UE, 4BH and 6GT. 

In FY21, Nine’s audience performance was strong with overall 
Talk Network audience growth of 11%, and particularly strong 
growth in the 25-54s (+14%)1. Nine’s share of agency revenues 
performed well across the year with growth of 3 percentage 
points, however, this was offset by a reduction in direct share. 

Reflecting the COVID-related absence of ratings data, 
and advertising demand that lagged the broader market, 
Metro radio market revenues declined by 3%2 across the 
year, albeit with the market beginning to improve through the 
June quarter. Nine Radio recorded a 4% decline in advertising 
revenue, broadly in line with the market.

Costs for the year were down by 11%, or more than $10 million, 
reflecting benefits of a full year of consolidation, including 
the impact of on-air talent changes.

For the year, Radio EBITDA dropped marginally to 
$8 million, with momentum clearly returning in the second half.

Survey results were strong across the year, with 2GB and 
3AW retaining number one status in Sydney and Melbourne 
for the key Breakfast and Morning slots. Programming 
changes to live and local in Brisbane and Perth are also 
yielding positive results. 

Reflecting on these changes, the continued strength of the 
Nine Group agency sales relationship and augmented by 

some incremental investment in our local sales team, Nine is 
confident of improved radio returns as ad market conditions 
continue to improve. 

From an industry perspective, the move to digital has been more 
gradual for Radio than other medias, however, with around 15% 
of audience already streaming Nine Radio, Nine is well-placed to 
build and execute their digital audio strategy from FY22 onwards.

Nine’s audience grew by 
11% in FY21 across its core 
Talk Network (All People, 
10+, 2GB, 3AW, 4BC, 6PR)

1.  All People, 10+ , All Talk stations (2GB, 3AW, 4BC, 6PR).

2. Commercial Radio Australia data, 12 months to June 2021, 4-city.

15

Nine Annual Report 2021Stan

In FY21, Stan reported EBITDA 
of $40 million (+27%) on 
revenues of $312 million (+29%) 
for the year.

Stan is Nine’s Subscription Video On Demand (SVOD) platform. 
With more than 6 million unique subscribers added in the 6 years 
since launch, and a current active subscriber base of 2.4 million, 
Stan is the lead local player in what continues to be a rapidly 
expanding market. In FY21, Stan’s growth was underpinned by 
growth in both active subscribers and ARPU (average revenue 
per user), ending the year with a revenue run-rate in excess of 
$340 million. This resulted in profit of around $40 million.

Australians continue to consume more video content across 
more platforms than ever before. Through Nine’s Total Television 
approach, the traditional Nine Network is complemented by 
streaming services, 9Now (advertiser-supported) and Stan 
(subscription). Stan has positioned itself as a key aggregator 
of premium exclusive and library content from studios and 
production houses from around the world, as well as a growing 
creator of key local franchises. In FY21, Stan sourced more than 
80 first-run exclusive shows, the key ones that drive subscriber 
uptake, from 19 different distributors from around the world, as 
well as an increasing number of Stan Originals – six in FY21, all 
of which have been sold or distributed into overseas markets. 
During the year, Stan announced a major output deal with 
Comcast NBCUniversal, including Peacock and Sky Originals, 
and also renewed the Starz/Lionsgate output deal.

EBITDA1 contribution – FY21 

Stan results, $m

$40m

7%

Broadcast
9Now
Stan
Publishing
Domain

350

300

250

200

150

100

50

0

1.  Reflects split based on economic share of revenue, excluding 

corporate.

FY20

FY21

●  Revenue (LHS)  ― EBITDA (RHS)

16

45

40

35

30

25

20

15

10

5

0

Nine Annual Report 2021Stan Original, Bump, was released 
in January and remains the most 
successful launch of any title to 
premier on Stan

The early signs are promising. Within four months, Stan Sport 
passed the milestone of 250,000 subscribers, many of whom 
had never subscribed to Stan before, subscribers who are 
proving stickier and more engaged than Entertainment-
only subscribers.

Just as Stan Sport is expected to drive incremental revenue, 
Nine’s increased commitment to Stan Originals will also help 
to differentiate Australia’s leading streaming service from its 
international competitors. During the year, Stan announced 
its intention to lift its commitment to Stan Originals from the 
current run-rate of 5-6 each year, to around 30% of premium 
first run titles within four years. These originals are often 
co-productions with major international studios – for example, 
The Tourist which has been filmed in South Australia during 
the year, A Stan Original co-production with BBC ONE and 
HBO Max. Broadly, Stan Originals have been well-received 
by audiences, with the January release of Bump, proving to 
be Stan’s most successful first-run exclusive launch in its history. 

Video On Demand, and specifically Subscription Video On 
Demand, continues to be a key growth sector for media, 
globally. Many of the major US production houses have 
announced plans to extend internationally, and some of 
these are likely to launch in Australia. Stan, however, has a 
clear advantage – it has an established brand and profitable 
subscriber base, an extensive database of subscribers and 
viewing preferences and patterns, as well as a focus on local 
content, both entertainment and sports. The overall market 
is expected to evolve markedly over the next few years, and 
Stan will be a strong participant in that evolution and longer-
term growth.

17

In February, Stan lead the SVOD market into live streaming, 
with the launch of Stan Sport – making Stan Australia’s largest 
subscription streaming platform to deliver live content. For an 
incremental $10 per month, Stan subscribers can also subscribe 
to Stan Sport – the launch of Stan Sport effectively enabled 
by the positioning and scale of Stan’s Entertainment business. 
It puts Nine in a unique position in the Australian television 
market, as the only business that can deliver the full depth of 
coverage through subscription on Stan Sport, combined with 
broad exposure across Free To Air, maximising both reach 
and revenue. 

During FY21, Stan secured long-term rights for Rugby Union 
(including rights to all Wallabies and Wallaroos test matches, 
the premier domestic and trans-Tasman competitions, 
international matches featuring New Zealand, South Africa and 
Argentina, and the New Zealand and South African domestic 
competitions); Grand Slam tennis and the UEFA (Union of 
European Football Associations) club competitions, including 
the Champions League.

Nine Annual Report 2021Publishing

Nine’s Publishing division 
includes Metro Media 
(The Sydney Morning Herald, 
The Age and The Australian 
Financial Review) and Nine’s 
other Digital Publishing titles 
including Pedestrian, Drive 
and nine.com.au. Together, 
Publishing reported revenue 
of $505 million and 28% growth 
in EBITDA to $117 million.

Publishing is driven by a combination of circulation, subscription 
and licensing revenues, and advertising. The dynamics of the 
business have changed markedly over the past 5 years, from a 
business which was almost entirely reliant on advertising, to one 
where subscription and licensing revenues contribute a growing 
share of the total. Moreover, in FY21, Nine’s Publishing business 
generated around 56% of its revenues from Digital sources, 
comfortably exceeding the contribution from Print.

Nine Publishing reported a revenue decline of 3% which, 
coupled with a 9% decrease in costs, resulted in EBITDA 
growth of 28% to $117 million. There was growth at every key 
digital line, most particularly subscription which grew by 20% 
to more than $100 million, while print continues to be affected 
by the fall-out from the COVID-19 pandemic, and the resulting 
impact on work and travel patterns.

Schoolies from Ballina Coast High School 
celebrate finishing their school year in 
Byron Bay, NSW on November, 2020
Photo: Elise Derwin, The Sydney Morning Herald

Good Food is the most trusted food brand in Australia.
Now in its 42nd year, The Good Food Guide is 
Australia’s home to the coveted chef’s hat awards. 
Despite the interruption of lockdowns, the Good 
Food team has covered and supported the food and 
restaurant industry through its print and digital content 
including a new magazine called 101 Good Things

18

Nine Annual Report 2021The Good Food Guide returns this year. PAGE 4MAY 25, 2021THE HAT  IS BACK!W I N T E R   R E A D I N G   S P E C I A L

W I N T E R   R E A D I N G   S P E C I A L

June 27, 2021

June 27, 2021

Alice Pung
Alice Pung

“WRITING WAS MY WAY OF VENTING”

“WRITING WAS MY WAY OF VENTING”

ART QUANDAMOOKA STAR RISING TRAVEL TORRES STRAIT AND ARNHEM LAND WINE CUSTODIANS OF COUNTRY

● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ●

HILARY MANTEL 
ON FAME AND
HILARY MANTEL 
 THE FUTURE
ON FAME AND
LISA TADDEO 
 THE FUTURE
ON STYLE 
LISA TADDEO 
WHY READING
ON STYLE 
 IS GOOD FOR 
WHY READING
YOUR HEALTH
 IS GOOD FOR 
OUR MUST-READ 
YOUR HEALTH
BOOKS LIST
OUR MUST-READ 
BOOKS LIST

Life &
LeısureAFR

2-4 July 2021
The Australian Financial Review | www.afr.com

Publishing has reached a similar inflexion point to Television 
Combined, with digital subscription growth in FY21 outpacing 
the print decline. The very different cost structure of digital also 
means that the profitability of each incremental digital subscriber 
dollar is markedly higher than a print dollar.

In the year to June, Nine’s portfolio of metro mastheads reached 
a total de-duplicated audience of 12.4 million1 people across 
print and digital platforms, with The Sydney Morning Herald the 
nation’s leading masthead and The Age a clear leader in the 
Victorian market. 

As the broader advertising market began to recover through the 
year, Publishing generally lagged. Notwithstanding the conclusion 
of Nine’s sales agreement with Google in February, digital 
advertising revenues grew by 9% while the print advertising 
decline of 10% was impacted by Nine’s reliance on travel as 
a key category. 

1.  Source: Asteroid Roy Morgan, People 14+, 12 months ending June 2021.

CELEBRATING
NAIDOC WEEK

IT’S ONLY NATURAL
THE NEXT WAVE
OF AUSTRALIAN
SWIMWEAR DESIGNERS

Liandra Swim two-piece, modelled by Shakira
Cooper. PHOTO: LEICOLHN MCKELLAR

Nurse takes a swab test at the Summer Hill COVID-19 clinic 
on Saturday, June 27
Photo: Cole Bennetts, The Sydney Morning Herald

EBITDA1 contribution – FY21 

Publishing results, $m

21%

$117m

Broadcast
9Now
Stan
Publishing
Domain

600

AFRGA1 L001

500

400

300

200

100

0

1.  Reflects split based on economic share of revenue, excluding 

corporate.

FY20

FY21

●  Revenue (LHS)  ― EBITDA (RHS)

140

120

100

80

60

40

20

0

19

Nine Annual Report 2021Publishing

Locals cleaning up floating 
debris in their backyard, 
Thompson square, Windsor. 
Hawkesbury River flooding, 
March 2021
Photo: Louise Kennerley, 
The Sydney Morning Herald

The Australian Ballet returns 
after a COVID-affected year
Photo: Jason South, The Age

Publishing’s strong history on costs continued in FY21, with 
total costs declining by a further 9%. Printing and distribution 
accounted for the major component of cost reductions, the bulk 
of which related to renegotiated arrangements.

190 years of The Sydney Morning Herald
The Sydney Morning Herald celebrated its 190th anniversary 
in April, making it one of the oldest continuously printed 
metropolitan newspapers in the world. The first edition rolled off 
the presses on April 18, 1831 when King William IV was ruling the 
British Empire and 70 years before Federation. Re-named The 
Sydney Morning Herald shortly after John Fairfax bought the 
publication in 1841, the Herald has become an indelible part of 
Sydney’s DNA over the course of nearly two centuries.

Whilst the business model may have changed, with more than 
60% of revenues now sourced directly from its readers, the one 
thing that has stayed consistent over 190 years of delivering news 
has been the Herald’s unwavering dedication to journalism – in 
pursuit of the truth and what is right. With countless investigations 
that have resulted in Royal Commissions, inquiries, ICAC cases 

20

1HERSA1 K001

Black Lives Matter protesters pause near Sydney Town Hall, 
watched by the media
Photo: James Brickwood, The Sydney Morning Herald 

Nine Annual Report 2021A swimmer jumps into the shallow waters at 
Clovelly Beach as temperatures push 30 degrees 
in Sydney, September, 2020
Photo: Brook Mitchell, The Sydney Morning Herald 

Tech savvy | Solving skills gap with data mindset | Christelle Young, L’Oreal

Accounting p34

www.afr.com | Wednesday 7 July 2021 $4 INCLUDES GST

FINANCIAL REVIEW
RBA tapers off slowly

(cid:31) Cash rate likely to remain at 0.1pc until 2024 (cid:31) QE bond buying cut from $5b to $4b a week

Lockdown
extended
in Sydney

● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ●

● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ●

Ronald Mizen
Economics correspondent

The Reserve Bank of Australia has
taken a first baby step towards unwind-
ing its extraordinary $237 billion mon-
etary stimulus, but signalled it will lag
other central banks in lifting interest
rates and that a move remains unlikely
before 2024.

Governor Philip Lowe said the RBA
was largely unconcerned by the eco-
nomic effects of recent COVID-19
lockdowns across the country because
once restrictions eased the rebound
was expected to be quick.

The RBA kept the cash rate at a
record low 0.1 per cent at its board
meeting yesterday, but announced a
move to a ‘‘flexible’’, scaled-back bond-
buying program to reflect the growing
strength of the economic recovery.

At the end of the current six-month,
$100 billion bond buy-up, the RBA will
transition to more flexible quantitative
easing of $4 billion a week, down from
$5 billion, which will be reviewed in
November.

Dr Lowe said the bank was respond-
ing to the stronger-than-expected eco-
nomic recovery and improved outlook
but emphasised the lower rate did not
‘‘represent a withdrawal of support’’
and the bank would keep buying bonds
until
there was material progress
towards its inflation target.

‘‘Because the inflation and wage out-
comes have been lower than other
places, we’re going to keep stimulus
going longer than other countries,’’ he
said.

The market expectation was for a
shift to flexible bond purchases, which
the bank had previously flagged, but
the smaller size came as a surprise.

‘‘The first review is somewhat earlier
than we expected. If the data remain
robust, as we expect, then the market

Behind the curve

Despite the
economy roaring
back, the RBA feels
it is at a much
weaker starting

point on wages and inflation.
John Kehoe p4

● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ●

The RBA will follow
the US Federal
Reserve and other
central banks in
winding back bond

purchases before thinking
about hiking interest rates.
Karen Maley p26

● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ●

(cid:31) Jennifer Hewett An uncertain balance p2
(cid:31) News More reports on RBA p4-p5
(cid:31) Markets plus David Bassanese p24, p25
(cid:31) AFR View Exit extreme settings p38
(cid:31) Stephen Grenville Blame the Fed p39
(cid:31) Chanticleer Money printing quest p40

will factor in another tapering at that
point,’’ ANZ head of Australian eco-
nomics David Plank said.

‘‘All up a little more hawkish than we
expected, but there is still a lot of bond
purchases to come (most likely around
$100 billion give or take) and a rate hike
is still a long way off.’’

Markets took a hawkish interpreta-
tion of the announcement, pricing the
cash rate at 0.53 per cent by June 2023,
up from 0.44 per cent, and 0.78 per cent
in December 2023, up from 0.72 per
cent.

Those moves followed a shift after
May’s strong jobless rate when the
market brought forward expectations
for the first rate hike to late next year.

In a rare press conference after the

Continued p4

‘We will

continue
buying bonds,
until there is
further
material
progress
towards our
goals for
employment
and inflation.

Philip Lowe,
RBA Governor

Philip Lowe after the Sydney board meeting yesterday. PHOTO: JAMES BRICKWOOD

Lew increases stake, rips into ‘disastrous’ Myer

● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ●

Sue Mitchell

Billionaire retailer Solomon Lew has
launched a new attack on Myer, calling
on the entire board to resign after con-
firming he spent $16.4 million this
week increasing his stake in the
embattled department store group to at
least 15.8 per cent.

Mr Lew, the chairman of Premier
Investments, said he would work with
other shareholders to reconstitute the
Myer board, appointing directors who
had expertise in retail, property, logist-

ics and e-commerce to
help Myer reverse its
decline.

‘‘We remain bitterly
by
disappointed
Myer’s
performance
which continues to be
disastrous for Myer’s
many
shareholders,
employees, suppliers and customers,’’
Mr Lew said yesterday.

Solomon Lew

He confirmed that Premier Invest-
ments, his listed investment company,
had bought 41.1 million shares on Mon-

day for $16.4 million, or 40¢ a share,
increasing its stake to 15.77 per cent.

Premier is also believed to have
bought another 19 million shares yes-
terday for $7.6 million, which would
increase its stake to 18 per cent, close to
the 19.9 per cent takeover threshold.

Myer shares soared 15 per cent to
42.5¢, the highest level since February
2020, amid speculation the Financial
Review Rich Lister would make
another tilt for board representation or
launch a takeover offer.

Mr Lew has been seeking as many as

three seats on the board since buying
an initial 10.8 per cent stake in Myer in
2017 at $1.15 a share.

His previous ‘‘dream team’’ consisted
of former Myer Grace Bros managing
director Terry McCartney and former
UBS banker Tim Antonie – both of
whom are Premier Investments non-
executive directors – as well as Stephen
Sewell, the former CEO of shopping
centre owner Federation Centres.

Last year, Mr Lew forced Myer chair-
man Garry Hounsell to fall on his
Continued p16

Finbar O’Mallon

Sydney’s lockdown will be extended for
another week beyond Friday as NSW
Premier Gladys Berejiklian signals a
tougher approach to restrictions,
warning life will not return to the way it
was pre-lockdown due to the infectious
nature of the delta variant.

NSW has been a stand-alone in its
approach to controlling the virus, res-
isting snap lockdowns and other
restrictions.

But Ms Berejiklian warned: ‘‘When
we do come out of the lockdown it
won’t be what life looked like necessar-
ily before we went into lockdown.’’

She blamed the highly infectious
nature of the delta variant for a change
in government thinking.

‘‘[It] is likely to be the dominant
strain of the virus until we have further
information, and we also appreciate
that we need to vaccinate more of our
population before we can live as freely
as we would like,’’ she said.

Ms Berejiklian promised Sydney-
siders they would get ‘‘certainty’’ on the
future of the lockdown in an announce-
ment this morning, remarking that she
wanted to make the current lockdown
the last before the population was suffi-
ciently vaccinated.

It’s understood the government’s cri-
sis cabinet decided to extend the
lockdown until midnight on Friday,
July 16, as the outbreak hit 330 cases
yesterday.

Restrictions will remain the same in

greater Sydney and regional NSW.

Students will return to classrooms
across regional NSW. Remote learning
will be in place for greater Sydney but
parents can still take their kids to
school if they are essential workers.

The state government is also likely to
detail Sydney’s exit plan out of
Continued p6

High gas prices prompt
calls for cut in exports

Manufacturers are sounding the alarm
as east coast gas prices surge to levels
not seen since 2016, thanks to cold win-
ter weather and gas having to be diver-
ted to generate electricity after the
breakdown of coal-fired generators.
The spike in domestic gas to as much as
$10 a gigajoule above export prices has
triggered renewed calls from industrial
gas users for the federal government to
step in and redirect exported gas from
Queensland to force prices lower.
(cid:31) News p3, Price gap a deals trigger p12
(cid:31) Fortescue vindicated on hydrogen p14
(cid:31) Carnarvon: it’s green diesel not oil p14

and police/AFP charges, the Herald has ensured its 
thorough and exclusive journalism is key to growing 
subscribers and keeping Sydney informed. The Herald 
is committed to continuing to drive and inform the 
future of Sydney, the direction of Australia and its 
place on the world’s stage.

AFRGA1 A001

Digital Platforms
During 2021, Parliament passed the News Media 
Bargaining Code, enabling local Australian news 
publishers to negotiate with the digital platforms, to 
ensure they receive fair remuneration for their content. 
Nine prides itself on the quality of its journalism and 
depth of its coverage but in a world where distribution 
is proliferating, Nine needs to be able to monetise its 
content across all available platforms. 

Subsequently, Nine reached long-term agreements 
with both Google and Facebook, resulting in 
material annual payments to Nine from the 
platforms for access to Nine’s content, beginning 
in FY22. These agreements are crucial in enabling 
the long term vibrancy of our publishing business, 
as Nine continues to produce quality and 
challenging journalism.

Digital contributes more than 55% of Publishing revenue

Print

Digital

Digital 
● Subscription
  and licensing
● Advertising
● Other

Print
● Subscription
● Retail
● Advertising

21

Nine Annual Report 2021Domain

One of Australia’s 
leading property 
technology and 
services businesses

22

Nine Annual Report 2021EBITDA1 contribution – FY21

Domain results, $m

11%

$101m

Broadcast
9Now
Stan
Publishing
Domain

350

300

250

200

150

100

50

0

120

100

80

60

40

20

0

1.  Reflects split based on economic share of revenue, 

excluding corporate.

FY20

FY21

●  Core Digital Revenue (LHS)  ●  Consumer Solutions Revenue (LHS)
●  Print Revenue (LHS)  ●  Corporate Revenue (LHS)  ― EBITDA (RHS)

In FY21, Domain reported EBITDA of $101 million (+21%) on 
revenues of $290 million (+11%) for the year.

Nine holds a 59% stake in separately ASX-listed Domain Group, 
one of Australia’s leading property technology and services 
businesses. Through the year, Domain continued the evolution 
of its business, through its unique Marketplaces model, as with 
Nine, this evolution being expedited by changing consumer 
requirements and preferences. This in turn acts to maximise 
Domain’s leverage to the property market recovery, whilst 
continuing to build out long term growth opportunities. 

Domain continues to focus on delivering a superior value 
proposition for vendors and agents, utilising its evolving 
data and analytics as well as a market-specific approach. 
The success of this strategy is reflected in growth of 23% in 
unique digital audience to 9.6 million1, across print and digital, as 
well as 25% growth in listing views2 and 55% growth in enquiries2. 

In FY21, Domain’s operating performance benefitted from the 
strong recovery in property listing volumes through the second 
half of the year. In Domain’s core residential business, which 
accounts for 68% of revenues, Domain reported revenue growth 
of 21%, a function of national listings market growth of 11%, 
coupled with an 11% increase in controllable yield. This strong 
yield performance was driven primarily by growth in depth 
listings, as consumers and agents recognise the increasing 
value of the Domain product - offering agents and consumers 
support across every stage of their property journey, as well 
as the benefits of Domain’s innovative, variable pricing model.

The stronger second half property market also benefitted 
Domain’s Media, Developers and Commercial operations, 
which recorded 7% growth in revenues, to 16% of Domain’s 
revenues. Media, which delivers digital display solutions for 
advertisers, was the strongest performer with the strength of 
Domain’s audiences and content, coupled with a strengthening 
advertising market, driving growth in ad revenues. 

1.  emmaCMV conducted by IPSOS Australia, People 14+, P14+ Digital 

Panel, 12 mths to March 2021 on pcp.

2. Domain (plus Allhomes) internal FY21 on pcp.

During the year, Domain continued to focus on providing 
agents with enhanced tools and solutions for their businesses. 
Revenue from Agent and Property Data Solutions increased 
by 8% in FY21 as Domain continues to invest in products 
to differentiate and enrich both the agent and consumer 
experience. Pricefinder and Australian Property Monitors deliver 
data, insights and reporting tools, while Real Time Agent 
provides enhanced digital tools for the property transaction 
process, increasingly important through this period of lockdowns 
and social distancing. Homepass provides a registration tool 
for Open For Inspections, while MarketNow provides flexible 
payment options for vendor marketing campaigns. 

Domain‘s fledgling Consumer Solutions business recorded 
revenues of $6 million with products like Domain Home Loans 
and Domain Insure, furthering the Domain’s ambition to offer all 
solutions in the property journey through the Marketplaces model. 

Domain’s print revenues declined by 33% to $18 million, 
through a period which reflected just 68% of Domain’s usual 
publication schedule. As the market recovered through the 
second half, so too did Domain’s print revenues. Print continues 
to deliver strategic value to Domain, from both an agent and 
consumer perspective. 

Total costs increased by 6%, reflecting a continuation of 
Domain’s multi-year strategy to drive cost discipline, partially 
offset by investment in growth initiatives. 

During the year, Domain maintained its momentum delivering 
innovative solutions, as COVID continued to accelerate the 
digital take-up and evolution of both agents and consumers. 
As a result, Domain is well-positioned to continue to maximise 
its leverage to the recovery in the property market, whilst 
building on longer-term growth opportunities.

23

Nine Annual Report 2021Corporate Responsibility

CORPORATE RESPONSIBILITY

People

Community

Governance

Environment

Nine’s Corporate Responsibility strategy is based on the four key pillars illustrated above – People, Community, Governance and 
Environment. Corporate Responsibility is an ongoing focus and Nine will continue to evolve and improve its practices over time.

People

People and Culture
FY21 was a year where we saw the passion, creativity and 
ambition of our people shine through and drive our outstanding 
results. Despite the challenges presented through COVID, we 
came out of the pandemic strong and capitalised on the 
changes we made to create an environment for our people 
to thrive, drive high performance and be recognised and 
rewarded for success.

Our People and Culture strategy remained anchored in our 
organisational strategy to Create, Distribute and Engage, 
whilst evolving to meet the dynamic nature of the industry 
and business requirements:
•  Create competitive advantage through attracting, retaining 

and developing the best talent in the industry;

•  Distribute efficiencies across our business through strong, 
enabling infrastructure to drive high performance, building 
strong collaboration and leveraging our scale;

•  Engage our people through evolving our workspaces, 
creating an environment that allows for efficiency, 
productivity and flexibility, while allowing our employees 
to bring their whole self to work.

Investing in our People
At Nine, we recognise that our people are our source of 
competitive advantage. It is their energy, passion, creativity 
and ambition that drives our content, our reach and our 
results. We track and measure the engagement of our people 
through our annual NineConnect survey, with a goal of meeting 
benchmarks in Australia, but also globally in the media industry. 
Proactively seeking feedback from our people allows us to 
be fully informed and not make assumptions on what people 
are thinking and feeling about Nine. This information informs 
the People and Culture strategy and initiatives. For example, 
feedback from previous surveys have led to company-wide 
initiatives such as: 
•  ‘Take the Lead‘ leadership program 
•  Increased internal communications (Inside Nine, Nine @ Nine, 

Employee Business Updates) 

•  Ability to work flexibly, anywhere, anytime on any device 

(including rolling out new devices) 

Over 70% of our employees participated in our survey in 
October – an outstanding result considering many of our 
employees were working remotely at that time. This survey 
also provided our first opportunity to get a whole of business 
baseline, with the inclusion of Nine Radio. Our overall 
engagement increased from the last survey and is now hitting 
global media industry benchmarks. Pleasingly, our strongest 
results came in company confidence, teamwork and ownership 
and pride in working for Nine. 

Over the year, as COVID restrictions began to lift, we 
conducted a ‘Return to Workplace’ survey to gauge people’s 
level of comfort to return to the workplace. Additionally, this 
gave us insights about our people’s views on working remotely 
and flexibly as a more permanent arrangement. This insight 
provided the foundation for updates to ‘The Way we Work 
at Nine’, a toolkit for employees and managers to support 
the changes we have embraced, such as remote working, 
whilst balancing the needs of the individual, team and the 
overall business. We have encouraged our people to discuss 
with their leaders how they will work ongoing, whilst recognising 
the importance of shared workplaces to create, collaborate 
and connect. 

Investing in our Leaders
Following the successful pilot of our face-to-face Leadership 
Program, Take the Lead, we recognised the need to continue 
investment in our leaders, albeit in a virtual way. Adjusting 
the content to be modularised, and particularly relevant to 
the needs of our leaders managing through uncertain times, 
we created Take the Lead Bite Size, two-hour programs that 
delivered our leaders quality content in a virtual, yet interactive 
and collaborative way. 50 sessions were held, with over 
500 leaders participating in modules covering topics such 
as Leading in Uncertainty, Providing Quality Feedback and 
How to Lead @ Nine. Feedback from participants on the 
approach, including the short modules, was so strong that the 
modularised approach will continue to be the foundation for 
development over FY22.

24

Nine Annual Report 2021NEC Board

NEC Management

NEC Total Employees

43%

7

57%

42% 728

58%

45% 5,100

55%

Female

Male

Female

Male

Female

Male

25

Nine Annual Report 2021Corporate Responsibility

Investing in Diversity and Inclusion
As Australia’s Media Company, we know the importance of 
informing and entertaining our diverse audience. Our diverse 
audiences turn to our different platforms to engage with us in 
different ways, and our reporting, tone of voice, and stories 
must speak to all of them in a way that connects. To do this, 
we acknowledge the need to continuously challenge ourselves 
on creating an environment where the diversity of our audience 
is reflected, and our people feel supported to bring their whole 
selves to work.

Recognising the importance of this to our people, our October 
NineConnect survey asked diversity and inclusion questions 
for the first time. These optional questions were introduced to 
provide a baseline set of data to support the creation of a 
sustainable diversity and inclusion strategy. The Survey asked 
employees to provide further demographic detail relating to 
gender, sexual orientation, ancestry, disability and caregiving 
responsibilities. These questions were completely voluntary and 
non-identifiable and were positioned to help us to get a more 
holistic view of the people who make up Nine. Of those who 
responded to these questions we found 51% of our people 
with ancestry other than Australian, although 73% were born 
in Australia. 

In addition to the demographic questions above, we asked our 
people a number of questions regarding inclusion, including their 
sense of belonging to Nine. We were pleased that 73% of our 
people felt comfortable expressing their true selves.

In order to accelerate progress on our strategy, in March we 
engaged Diversity Partners, one of Australia’s leading diversity 
and inclusion consulting firms. In partnership with them, we 
conducted workshops, interviews and review of policies and 
processes with the outcome a three year diversity and inclusion 
strategy, to commence in FY22.

Nine was also included in the 2021 Bloomberg Gender-Equality 
Index (‘BGEI’), a voluntary disclosure of gender-related metrics 
providing a comprehensive review of investment in workplace 
gender equality. Nine was one of 380 companies globally, 
and one of ten in Australia, to be included in the index. 
The reference index measures gender equality against five 
areas: female leadership and talent pipeline, equal pay and 
gender pay parity, inclusive culture, sexual harassment policies 
and pro-women brand. 

Against these new activities, we also continued to build on 
our existing initiatives, including iterating our Women Leading @ 
Nine program to partner with Future Women. Seven outstanding 
leaders commenced the Platinum + program in March 2021, 
and we anticipate growing our partnership with Future Women 
further in 2022. Our partnership with KidsCo to provide onsite 
vacation care grew stronger, particularly following the relocation 
of our Sydney based employees into 1 Denison St. We also built 
on our paid parental leave, harmonising our policy across the 
business and providing 16 weeks paid primary parental leave.

Investing in Health, Safety and Wellbeing

Moving from the peak of the COVID pandemic, the ongoing 
management of health protocols, mental health and wellbeing, 
and balancing COVID outbreaks with returning people to the 

26

workplace was a focus of FY21. The Nine Work Health and 
Safety (‘WHS’) strategy was endorsed by the People and 
Remuneration Committee in July 2020 with three main areas of 
focus over the coming few years. Firstly, in the strategic pillar 
of Governance our WHS Framework will be reviewed and re-
written to be reflective of the needs and demands for WHS 
thinking and practices in a multi-faceted media organisation. 
Building on this foundation, the second strategic focus is on 
WHS leadership and culture and an opportunity to educate our 
people leaders on the core elements of WHS and how it forms 
part of decision making and risk management. 

Within our third pillar, Health and Wellbeing, there have been 
significant achievements made, namely the creation of our 
wellbeing strategy ‘Thrive at Nine’. We have streamlined our 
Employee Assistance Program offerings across Nine and 
appointed Converge International as our preferred Group-wide 
provider. To enable our leaders, a four-hour education session 
was piloted to give our leaders the understanding of mental 
health in our community, our people and how to support them 
in the workplace. This program will continue rolling out across 
the next few years. In addition, we continued our support of 
Mental Health First Aid and trained an additional 25 people 
this year based in NSW. 

Safety Stats

Total injury numbers

Lost time injury

Lost time injury frequency rate

Total recordable injury frequency rate

Hazards Identified

FY21

FY20

30

15

2.09

4.19

55

29

15

1.84

3.56

74

EAP (Employee Assistance program) 
usage

5.9%

4.7%

The Fairfax Foundation
The Fairfax Foundation, established in 1959 with an independent 
charter, provides assistance to current and former employees 
and their dependants through a range of grants and other 
benefits. Grants can assist individuals who are in financial 
hardship, facing significant out-of-pocket medical costs, or 
seeking support for education costs or personal development 
activities. The Foundation provided almost $800,000 in financial 
grants and other benefits to eligible beneficiaries during the 
2021 financial year. This included a special program of small 
grants for staff in Melbourne who were impacted by the 
extended lockdown, and emergency grants for staff in NSW 
affected by floods and in WA affected by bushfires.

Nine Annual Report 2021Nine is committed to 
delivering support 
to charities and 
communities in need. 

Community
As Australia’s largest locally-owned media company, Nine is committed to its 
Nine Cares program, delivering support to charities and communities in need. 
Nine has leveraged its unique suite of assets including media, marketing, 
telethons, talent, publicity and employees to deliver coverage and scale across 
the country and bring some of Australia’s largest issues and most deserving 
charities to the forefront.

Over the last 12 months, Nine Cares has provided more than $75 million in 
value for our partner charities, which include vital causes such as mental 
health, child bereavement, disability and special needs and domestic violence.

Nine talent support local 
telethons, with Tim Davies 
(Today Show) and Belinda 
Russell (Today Extra)

Initiatives across the year included:

Children’s Hospital Telethons

Over the year, Nine ran telethons for the 
Children’s Hospital Foundation, with one 
broadcast in Brisbane and two in Sydney. 
Together, these telethons raised over $17.5 million 
and brought the awareness of sick children 
and their families to the forefront. Nine used 
talent, broadcast airtime, editorial support and 
production to support this worthwhile cause.

Partnership Of Purpose

In March 2021, The Australian Financial Review 
and Smith Family announced a partnership 
with a focus on providing financial assistance 
from sponsors to help fund education, and 
support from dedicated co-ordinators within 
the community of Smith Family themselves. The 
goal is to use the scale of the AFR to promote 
opportunity and prosperity to disadvantaged 
children, with 1 in 6 living in poverty in Australia. 
The AFR will work with the Smith Family to 
provide corporate giving, volunteering and work 
experience for students.

Australian Red Cross – Connecting

On Saturday 24 April, Nine broadcast Australian 
Red Cross Connecting on the 9Network hosted 
by Today’s Brooke Boney and Alex Cullen. 
Throughout the special broadcast, remarkable 
stories of inspiration and hope were told 
including: 
•  The four siblings who fled a country riddled 
by conflict and found refuge in Albury, NSW 
– welcomed on arrival by Red Cross workers 
helping them settle into their new home.
•  A 63-year-old woman who lost everything 
in the bushfires that ravaged Kangaroo 
Island, South Australia in 2020 and received 
a life-changing sum of money via Red Cross 
bushfire grants to start rebuilding.

•  An Indigenous elder who lives alone and has 
a rare autoimmune condition that keeps her 
wheelchair-bound. Each morning she receives 
a call from a Red Cross volunteer who makes 
sure she feels connected to her community. 

The entire project was supported across Nine’s 
Radio, Print, TV and Digital assets.

Mark Hughes Foundation

Nine continues to support the Mark Hughes 
Foundation, through its Beanies for Brain Cancer 
initiative. With donations (and beanie purchases) 
from staff and on-air support of the campaign, 
most notably in the Today Show and NRL 
broadcasts through Beanies Round, more than 
$4 million was raised for brain cancer research.

27

Nine Annual Report 2021FY21 Total

$75.2m

●   Television CSAs  ●   Radio CSAs  ●   Publishing
●   Digital – nine.com.au  ●   Telethons/appeals  ●   Publicity/editorial

CSA:  community service announcement

Corporate Responsibility

3AW Alfred Appeal 

For the past two decades, 3AW has broadcast live from 
The Alfred Hospital in the week of the Father’s Day Appeal. 
The objective was to raise awareness and encourage donations 
to The Alfred’s Critical Care Appeal. 

3AW supported The Alfred Hospital Critical Care Appeal via:
•  CSA airtime in lead up to the event
•  Promotional pointers in the week of event
•  Live/recorded credits hour from 5:30am – 6:00pm (BMAD)
•  Article page on 3AW.com.au with links to donate
•  Interview opportunities throughout the day 
More than $300k worth of support was delivered by 3AW, whilst 
the appeal raised more than $500k for the Alfred Hospital.

Look Good, Feel Better Workshop

In September 2020, Nine opened its doors to the brand-new 
make-up studio at Nine Sydney for the first time to facilitate 
a Look Good, Feel Better workshop. The aim was to deliver a 
make-up and styling session for women recovering from cancer 
treatment. Nine provided the space for the day, and organised 
limousine transfers for each participant, morning tea and a 
welcome pack.

Willoughby Relocation To Nine Sydney (1 Denison)

The relocation to Nine’s new HQ at 1 Denison Street, 
North Sydney provided an opportunity to gather resources 
from the Willoughby office, which were no longer required, and 
distribute them to charities in need. As a result, Nine was able to 
donate furniture, commercial kitchen equipment and kitchenware, 
clothes, and technology. 

Two Good: Nine provided an entire commercial kitchen from the 
Willoughby bistro. This will be used to provide work for women 
currently seeking accommodation and support from a women’s 
refuge. Two Good provides a program for these women to learn 
how to cook, cater and eventually find long-term employment.

Kids Cancer Project: To support their move to their new 
HQ in Rosebery, Nine donated tables and chairs to help offset 
substantial set up costs. This will be utilised for staff and guests 
visiting the centre. 

Bill Crews Exodus Foundation: Nine provided desks, chairs, 
monitors and furniture to build an entire training facility for 
20 participants. This facility will be used to provide training and 
professional development in hospitality for disadvantaged people. 

COVID Campaign

In June, Nine, together with key on-air talent, launched its own 
ad campaign, encouraging Australians to line up for the COVID 
jab. This campaign has continued to evolve including messages 
from Public Health and authorities from around the country, 
encouraging our community to get vaccinated, to protect 
themselves, their families, community and their work-places.

28

Nine Annual Report 2021Corporate Governance
Nine’s Corporate Governance Statement, which starts on 
page 32, demonstrates the extent to which Nine has complied 
with the ASX’s Corporate Governance Council Principles and 
Recommendations and corporate governance best practice.

The Charters which Nine has adopted and related corporate 
governance policies are available on Nine’s website 
(https://www.nineforbrands.com.au/investors/).

Nine’s Metro Publishing business is a member of the Press 
Council of Australia. The Press Council has issued a Statement 
of General Principles, a Statement of Privacy Principles, Specific 
Principles covering matters such as the reporting of suicides, 
and Advisory Guidelines on matters such as reporting elections, 
which guide the publication of content by Nine. As a member of 
the Press Council, Nine must cooperate with the Press Council’s 
consideration of complaints against it and publish any decisions 
by the Press Council following a complaint to Nine.

Media Ethics and Content Regulation
Nine aims to be a good corporate citizen, by maintaining 
the trust of the communities which we are a part of, through 
responsible journalism and providing high quality content. 

As a commercial television licence holder, Nine is bound by the 
Commercial Television Code of Practice, which prohibits certain 
types of programs and advertisements, requires classification 
of program material and broadcasts in suitable time slots, 
and puts limits on the amount of advertising and other non-
programming matter which can be broadcast. It also promotes 
editorial accuracy, fairness and protection of privacy for 
individuals in relation to news and current affairs. 

The Commercial Television Code of Practice requires Nine to 
ensure advertisers comply with the AANA Advertiser Code 
of Ethics and the AANA Code of Advertising and Marketing 
Communications to Children. In respect of its radio business, 
Nine is bound by the Commercial Radio Code of Practice and 
the Commercial Radio Guidelines which also promote editorial 
accuracy and guide reporting on sensitive topics such as 
mental illness. 

Further, Nine’s commercial television licences issued under the 
Broadcasting Services Act are subject to conditions around 
specific matters such as advertising of tobacco and interactive 
gambling, obligations to broadcast matters of national interest, 
and prohibitions on the broadcast of material with certain 
classifications. There are similar restrictions on Nine’s commercial 
radio licences. 

Nine provides regular training for employees on our obligations 
as a broadcaster and publisher and compliance with other 
applicable laws, relating to matter such as defamation and 
contempt of court.

Environment
With the move to 1 Denison Street, Nine has effectively 
consolidated 7 active sites to 4 in Sydney (1D, Pyrmont (Radio), 
Wharf 10 and Stan) which has had a marked impact on the 
Group’s overall energy efficiency. Pre this move, Nine qualified 
as a reporting entity under the National Greenhouse and 
Energy Reporting Act (NGER, 2007) meaning the Group was 
required to file annual returns with the Clean Energy Regulator 
(CER). In order to be required to report, businesses have to 
exceed a number of emission thresholds, relating primarily to 
greenhouse gas emissions and energy consumption.

Since FY19, with site consolidation around the 5 Star Green 
Star rated 1 Denison Street, Nine’s energy consumption and 
CO2 gas emissions have both dropped to levels below the 
thresholds required for reporting, as shown in the chart below. 
Notwithstanding, Nine remains committed to ensuring this 
improved performance is maintained across all of its sites. 
The slight increase in metrics in FY21 reflects a full 12 months 
of the Macquarie Media acquisition as well as the impact of 
a general return to the office, post the initial impact of COVID. 

Nine’s Energy & Emissions Profile – FY19-21

70,000

60,000

50,000

40,000

30,000

20,000

10,000

0

NGERs corporate group threshold

FY19

FY20

FY21 est

● Electricity (MWh, LHS)  ― Total tCO2 emissions (RHS)

70,000

60,000

50,000

40,000

30,000

20,000

10,000

0

29

Nine Annual Report 2021Board of Directors

Peter Costello, AC
Independent 
Non-Executive Chairman

Nick Falloon
Independent 
Non-Executive Deputy Chairman

Mike Sneesby
Chief Executive Officer and 
Director

Peter Costello was appointed to 
the Board in February 2013 as an 
independent, Non-Executive Director 
and in March 2016 became Chairman of 
the Board. He is also a member of the 
Audit & Risk Management Committee.

Mr Costello is currently Chairman of 
the Board of Guardians of Australia’s 
Future Fund and serves on a number 
of domestic and international advisory 
boards. He commenced his career as a 
solicitor, and then a barrister. Mr Costello 
was a member of the Australian House 
of Representatives from 1990 to 2009 
and Treasurer of the Commonwealth 
of Australia from March 1996 to 
December 2007. From 2009, Mr Costello 
has worked as a corporate advisor in 
the field of mergers, acquisitions and 
foreign investment.

He has a Bachelor of Arts and a 
Bachelor of Laws LLB (Hons) and a 
Doctorate of Laws (Honoris Causa) from 
Monash University. In 2011, Mr Costello 
was appointed a Companion of the 
Order of Australia.

Prior to the merger of Nine and 
Fairfax, Mr Falloon was Chairman of 
the Fairfax Board before taking up the 
role of Deputy Chairman of Nine in 
December 2018. He is also Chairman of 
Domain Holdings Australia. Mr Falloon 
has had 30 years’ experience in the 
media industry, 19 years working for 
the Packer-owned media interests from 
1982 until 2001.

Mr Falloon served as CEO of Publishing 
and Broadcasting Limited (PBL) from 
1998 to 2001 and before that as Chief 
Executive Officer of PBL Enterprises 
and Group Financial Director of PBL. 
The PBL experiences provided a strong 
background in the television, pay TV, 
magazine, radio and digital industries.

From 2002, Mr Falloon spent nine years 
as Executive Chairman and CEO of Ten 
Network Holdings. He holds a Bachelor 
of Management Studies (BMS) from 
Waikato University in New Zealand.

Mr Sneesby was appointed Chief 
Executive, and Director of Nine in March 
2021. Prior to this, Mike was the CEO of 
Nine’s Subscription Video On Demand 
business, Stan, since its inception in 2013. 

Mike is an experienced media executive 
with a depth of local and international 
experience. He was formerly the CEO 
of the Microsoft/Nine e-commerce joint 
venture, Cudo, up until its sale in 2013. 
Prior to that, Mike set up the Invision 
IPTV service in Dubai as Vice President 
of IPTV for the Saudi Telecom/Astra 
Malaysia joint venture lntigral. Before 
joining lntigral, he headed Corporate 
Strategy and Business Development 
at ninemsn ( joint venture between 
Nine and Microsoft) where he led the 
Company’s corporate strategy function 
and established a portfolio of high 
growth digital media businesses including 
the start-up of MSN New Zealand and 
management of the EPG and listings 
business HWW. Prior to ninemsn, Mike 
led a company-wide program for Optus 
rolling out and launching their national 
ADSL broadband network. 

Mike spent his earlier career in leadership 
and consulting positions gaining broad 
experience in digital media, technology 
and telecommunications in Australia, 
Asia and the USA. He holds an Honours 
Degree in Electrical Engineering from 
the University of Wollongong and a 
Masters of Business Administration from 
the Macquarie Graduate School of 
Management. 

30

Nine Annual Report 2021 
 
 
Andrew Lancaster
Non-Executive  
Director

Sam Lewis
Independent 
Non-Executive Director

Mickie Rosen
Independent 
Non-Executive Director

Catherine West
Independent 
Non-Executive Director

Andrew Lancaster is CEO 
of the WIN Corporation 
and Birketu Pty Ltd, Nine 
Entertainment Co’s largest 
individual shareholder. 

After more than 27 years 
working in the media sector, 
Andrew has extensive 
experience in both 
metropolitan, and regional 
television and radio. He 
has a broad knowledge 
of strategic, structural, 
operational, financial and 
resource management as well 
as a proven history of driving 
strong revenue growth across 
all areas of these businesses.

He is currently a Director of 
Free TV Australia, Broadcast 
Transmission Services and 
NRL team St. George 
Illawarra Dragons.

Andrew holds a Master 
of Commerce Human 
Resource Management and 
a Bachelor of Economics and 
Management, both from the 
University of Wollongong. 

Samantha Lewis joined the 
Board in March 2017 as an 
independent, Non-Executive 
Director and is Chair of the 
Audit & Risk Management 
Committee and a member of 
the People & Remuneration 
Committee.

Ms Lewis is a Chartered 
Accountant, with extensive 
experience in accounting, 
finance, auditing, risk 
management, corporate 
governance, capital markets 
and due diligence. Ms Lewis 
has been a Non-Executive 
Director since 2014, 
and in addition to Nine 
Entertainment, serves on the 
Boards of ASX-listed Orora 
Ltd and Aurizon Holdings 
Ltd and is also the Chair 
of the Audit Committee of 
the Australian Prudential 
Regulatory Authority.

Prior to becoming a Non-
Executive Director, Ms Lewis 
spent 20 years at Deloitte 
Touche Tohmatsu including 
14 years as a Partner. In that 
role, she led the audit of a 
number of major Australian 
listed companies, in the 
retail/fast moving consumer 
goods (FMCG) and industrial 
sectors. During her time 
at Deloitte, Ms Lewis also 
provided accounting advice 
and transactional advisory 
services, including due 
diligence, IPOs and debt/
equity raisings.

Mickie Rosen served on the 
Fairfax Board from March 
2017, before moving on to the 
Nine Board when Nine and 
Fairfax merged in December 
2018. Ms Rosen has three 
decades of strategy, 
operating, and advisory 
experience at the intersection 
of media, technology, and 
e-commerce. She has built 
and led businesses for iconic 
global brands such as Yahoo, 
Fox, and Disney, as well as 
early stage companies such 
as Hulu and Fandango.

Ms Rosen currently serves 
on public, private, and non-
profit boards, including Bank 
of Queensland, Ascendant 
Digital Acquisition Company 
and TechStyle Fashion Group, 
and she advises early to 
growth stage companies. 
Until recently, she served on 
the board of Pandora Media, 
and was the President of 
Tribune Interactive, the digital 
arm of Tribune Publishing, 
and concurrently the President 
of the Los Angeles Times. 
Ms Rosen also served as a 
Senior Advisor to the Boston 
Consulting Group, and was 
a co-founder and partner of 
a boutique strategic advisory 
firm, Whisper Advisors.

Prior, Ms Rosen served as 
Senior Vice President of 
Global Media & Commerce 
for Yahoo, where she led 
Yahoo’s media division 
worldwide. The foundation of 
Ms Rosen’s career was built 
with McKinsey & Company, 
and she holds an MBA from 
Harvard Business School.

Cath West was appointed to 
the Board in May 2016 as an 
independent, Non-Executive 
Director and is the Chair of 
the People & Remuneration 
Committee and a member of 
the Audit & Risk Management 
Committee. 

Ms West has more than 
25 years of business and 
legal affairs experience in 
the media industry, both 
in Australia and the UK. 
Her most recent executive 
role was Director of Legal 
– Content Commercial and 
Joint Ventures for Sky Plc 
in the UK. In this role, she 
was responsible for all of 
Sky’s content relationships, 
distribution, commercial 
activities and joint ventures. 

Ms West has been a Non-
Executive Director since 2016 
and in addition to Nine, 
serves on the Boards of 
ASX listed Monash IVF Group, 
Peter Warren Automotive 
and the Endeavour Group. 
She is also Vice-President of 
the Sydney Breast Cancer 
Foundation at Chris O’Brien 
Lifehouse, a Director of NIDA 
and the NIDA Foundation 
Trust, and a Governor 
of Wenona School. She 
is a consultant to media 
companies internationally 
and to the healthcare sector.

Ms West is a Graduate 
Member of the Australian 
Institute of Company Directors 
and holds a Bachelor of 
Laws (Hons) and Bachelor 
of Economics degree from 
the University of Sydney.

31

Nine Annual Report 2021 
 
Corporate Governance Statement 2021

This Corporate Governance Statement provides an outline of the corporate governance framework for Nine Entertainment Co. 
Holdings Limited (Nine or the Company) for the year to 30 June 2021 (Reporting Period), demonstrating the extent to which Nine 
has complied with the ASX’s Corporate Governance Council’s Corporate Governance Principles and Recommendations (4th edition). 

This statement was approved by the Board. 

1. Board and Management 

1.1 Role of the Board 
The role and responsibilities of Nine’s Board, as set out in the Board Charter1 include: 

i)  defining Nine’s purpose and strategic objectives; 

ii)  approving Nine’s budgets and business plans; 

iii)  approving Nine’s annual report including the financial statements, directors’ report, remuneration report and this Corporate 

Governance Statement; 

iv)  approving major borrowing and debt arrangements, the acquisition, establishment, disposal or cessation of any significant 

business of the company, any significant capital expenditure and the issue of any shares, options, equity instruments or other 
securities in Nine;

v)  assessing performance against strategies to monitor both the performance of the Chief Executive Officer and other executives 

as determined from time to time by the People & Remuneration Committee;

vi)  ensuring that Nine acts legally and responsibly on all matters and that the highest ethical standards are maintained;

vii) maintaining a constructive and ongoing relationship with the Australian Securities Exchange and other regulators, and 

overseeing implementation of policies regarding disclosure and communications with the market and Nine’s shareholders; and 

viii) monitoring and approving changes to internal governance including delegated authorities, and monitoring resources available 

to senior management.

Further, with the guidance of the Board’s People & Remuneration Committee, the Board is responsible for: 

i)  ensuring Nine’s remuneration framework and policies are aligned with its purpose, values, strategic objectives and risk appetite; 

ii)  evaluating and approving the remuneration packages of the Chief Executive Officer and other members of senior management; 

iii)  monitoring compliance with the Non-Executive Director remuneration pool and recommending any changes to the pool;

iv)  administering short- and long-term incentive plans and engaging external remuneration consultants, as appropriate; and

v)  appointing, evaluating or removing the Chief Executive Officer, and approving appointments or removal of all other members of 

senior management. 

With the guidance of the Audit & Risk Management Committee, the Board is ultimately responsible for: 

i)  preparing and presenting Nine’s financial statements and reports; 

ii)  overseeing Nine’s financial reporting, including reviewing the integrity and suitability of Nine’s accounting policies and principles 

and how they are applied, and ensuring they are used in accordance with the statutory financial reporting framework; 

iii)  assessing information from external auditors to ensure the quality of financial reports; 

iv)  overseeing the adequacy of Nine’s financial controls and systems;

v)  reviewing, monitoring and approving Nine’s risk management framework, policies, procedures and systems for managing 

financial and non-financial risks; and 

vi)  managing internal and external audit arrangements and auditor independence. 

1.  Copies of the Board Charter, Committee Charters and governance policies referred to in this Corporate Governance Statement are all 

available on Nine’s website – https://www.nineforbrands.com.au/investors/

32

Nine Annual Report 20211.2 Delegation to Management 
The responsibility for the operation and administration of Nine and its wholly owned subsidiaries (the Group) is delegated, by 
the Board, to the Chief Executive Officer and senior management within levels of authority specified by the Board from time 
to time. The Board ensures that this team is appropriately qualified and experienced to discharge its responsibilities and has in 
place procedures to assess the performance of the senior management team.  

The Chief Executive Officer’s role includes:

i)  responsibility for the effective leadership of the management team; 

ii)  the development of strategic objectives for the business; and 

iii)  the day-to-day management of Nine’s operations.

The Chief Executive Officer may delegate aspects of his authority and power but remains accountable to the Board for 
Nine’s performance and is required to report regularly to the Board on the conduct and performance of Nine’s business units. 

1.3 Board composition 
The Board consisted of a majority of independent directors during the Reporting Period. 

At all times during the Reporting Period, the Chairman was an independent director and not the same person as the Chief 
Executive Officer. 

During the Reporting Period, the Board and its committees consisted of the following individuals: 

Name

Tenure 

Independent

Committee membership

Peter Costello

From 6 February 2013

Michael Sneesby

From 1 April 2021

Hugh Marks

Patrick Allaway

From 6 February 2013 
to 31 March 2021

From 7 December 2018 
to 1 April 2021

Nicholas Falloon 

From 7 December 2018

Andrew Lancaster

From 1 April 2021

Samantha Lewis

From 20 March 2017

Yes

No

No

Yes

Yes

No

Yes

Member of the Audit & Risk Management Committee 

None

None

Member of the Audit & Risk Management Committee 
from 24 January 2019 to 31 March 2021

Member of the People & Remuneration Committee 

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Chair of the Audit & Risk Management Committee 
Member of the People & Remuneration Committee

Mickie Rosen

From 7 December 2018

Yes 

None 

Catherine West

From 9 May 2016

Yes

Member of the Audit & Risk Management Committee 
Chair of the People & Remuneration Committee 

Details of directors’ skills, experience and expertise and their attendances at Board and Committee meetings are contained 
elsewhere in the Annual Report. 

1.4 Company Secretary 
The Board appoints and removes the Company Secretary. All Directors have direct access to the Company Secretary who 
supports the effectiveness of the Board by monitoring that Board policy and procedures are followed, and co-ordinates the 
completion and despatch of Board agendas and papers. The Company Secretary is accountable to the Board through the 
Chair, on all corporate governance matters.

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33

Nine Annual Report 2021 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Corporate Governance Statement 2021

2. Board appointment and reviews 

2.1 Board appointment and induction 
The processes to address succession of directors and ensuring that the Board is comprised of an appropriate mix of skills, 
knowledge, diversity, independence and experience are managed by the Board, rather than by a separate Nominations Committee. 
Those processes are described in this section and section 2.3. 

The process for nomination of new directors is managed by the Board, under the leadership of the Chairman. During the financial 
year, Mr Allaway and Mr Marks left the Board, and Mr Lancaster and Mr Sneesby were appointed to the Board. 

Where a casual vacancy is to be filled, the Board typically considers the skills and expertise which it would be beneficial to add to 
the Board, then identifies suitable candidates (using an external search adviser if necessary). A review process is carried out by the 
Chairman, before a candidate is proposed to the whole Board for approval. Such a review, and external checks, were conducted 
when Mr Lancaster and Mr Sneesby were appointed to the Board during the year.

When directors are proposed to shareholders for election or re-election, detailed information about the director, their professional 
background and areas of expertise are provided to shareholders, so that the shareholders have all material information relevant to 
a decision whether or not to elect or re-elect that director. 

All Directors are issued with a letter of appointment that sets out the key terms of their appointment and the Company’s 
expectations regarding involvement with Nine. Nine provides briefings to new Directors on its business and strategy and the 
Directors’ roles and responsibilities and access to previous board papers, as part of the induction. Directors may meet with the 
Company’s auditors to receive a detailed briefing on Nine’s financial reporting and audit issues. 

All directors are expected and encouraged to engage in professional development activities to develop and maintain the skills 
and knowledge needed to perform their roles as directors. In addition, ongoing engagement with senior management across the 
business provides the Directors with development of their knowledge of industry issues.

Directors may obtain independent professional advice at Nine’s expense on matters arising in the course of their Board and 
committee duties, after obtaining the Chairman’s approval. The other Directors must be advised if the Chairman’s approval is withheld.

2.2 Remuneration 
The Remuneration Report sets out Nine’s policies and practices regarding the remuneration of non-executive directors, executive 
directors and other senior management of the group. It also provides details of the remuneration paid to directors and certain 
other senior management of Nine in the Reporting Period. 

Nine has a written employment agreement with each senior executive, setting out the terms on which she or he is engaged by the 
company, including the components of fixed and variable or at risk remuneration payable to the senior executive. 

2.3 Board skills matrix

The Board has adopted a skills matrix which is used, together with a consideration of the diversity present among the Board, in 
assessing the composition of the Board from time to time. The skills identified are:

Media Industry 

Working in or with the media industry in a significant capacity

Content 

Digital/New Media

Direct to consumer

Working in or with businesses that acquire, create or exploit content. 

Working in or with digital/online businesses and emerging forms of media and technology

Working in or with businesses that are consumer facing

General business expertise

Gained in a substantial business, as a senior executive or director 

Strategy 

Developing and implementing the strategic direction of an organisation

Managing Risk

Managing People 
& Change

Political/regulatory

Developing, implementing and overseeing risk management policies and procedures for a 
substantial organisation

Expertise in human resource management, particularly through periods of change in a business or 
industry 

Managing and influencing the political and regulatory environment

Mergers & Acquisitions

Expertise in undertaking corporate mergers or acquisitions activities

Financial Markets

Expertise in debt and capital markets 

ASX Governance

Legal 

Knowledge of the corporate governance and regulatory framework that applies to an ASX 
listed company 

Experience practising as a lawyer in a relevant field or exposure to legal issues relevant to 
Nine’s business

34

Nine Annual Report 2021The Board considers that the current members, taken as a whole, satisfy the mix of skills identified in the skills matrix, as 
a majority of directors have a high level of expertise across each of the skills identified in the skills matrix. The Board also 
demonstrates diversity in terms of gender and international work experience. 

The chart below shows the degree to which Board members, considered as a group, demonstrate a high level of the skills 
which form part of Nine’s skills matrix (with a score of 100% indicating that all directors have the skill to a high degree). 

Skills Matrix

Strategy

Media industry

Content

Digital business

Direct to consumer business

Political/regulatory

M&A

Financial markets

General business expertise

Managing risk

Managing people and change

ASX Governance

Legal

71.4%

76.2%

76.2%

66.7%

90.5%

90.5%

90.5%

76.2%

76.2%

100.0%

81.0%

90.5%

0

10

20

30

40

50

60

70

80

90

100

57.1%

2.4 Review processes
The Board carries out a review of the performance of the Board and directors and each committee reviews its performance. 
The Chairman discussed performance of the board with each director in respect of the Reporting Period. Each Committee 
Chair also reviewed the performance of that committee.

Nine has an employee performance review process which operates throughout the company. In addition, the People & 
Remuneration Committee reviews performance of the Chief Executive Officer and other senior management, in the context of 
determining incentives and remuneration. This took place in respect of the Reporting Period. 

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35

Nine Annual Report 2021 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Corporate Governance Statement 2021

3. Committees 

3.1 People & Remuneration Committee 
The People & Remuneration Committee Charter sets out the terms of reference for the People & Remuneration Committee. 
The Committee’s key responsibilities and functions are to assist the Board in discharging its responsibilities in connection with:

i)  Remuneration framework and policies (including approving remuneration arrangements for the Chief Executive Officer, directors 

and senior management); 

ii)  Short- and long-term incentive plans; 

iii)  Succession and development plans for the Chief Executive Officer and senior management; 

iv)  Setting objectives for achieving diversity and monitoring progress in meeting those objectives; and

v)  Overseeing Nine’s strategy and framework for complying with workplace health and safety obligations.

At all times during the Reporting Period, the People & Remuneration Committee comprised a majority of independent directors and 
was chaired by an independent director. 

At all times during the year, the Committee was comprised of three members. 

3.2 Audit & Risk Management Committee 
The Audit & Risk Management Committee Charter sets out the terms of reference for the Audit & Risk Management Committee. The 
Committee’s key responsibilities and functions are to assist the Board in discharging its responsibilities: 

i)  to prepare and present Nine’s financial statements and reports; 

ii)  in relation to Nine’s financial reporting, including reviewing the integrity and suitability of accounting policies and principles, 

assessing significant estimates and judgements in financial reports and assessing information from internal and external auditors 
to ensure the quality of financial reports;

iii)  in relation to the entry into, approval, or disclosure, of related party transactions (if any); 

iv)  in overseeing the adequacy of Nine’s financial controls and systems; 

v)  to review, monitor and approve Nine’s risk management framework, policies, procedures and systems for financial and non-

financial risks; and 

vi)  to manage audit arrangements and auditor independence.

At all times during the Reporting Period, the Audit & Risk Management Committee comprised a majority of independent directors 
and was chaired by an independent director. It has had at least three members throughout the Reporting Period. 

36

Nine Annual Report 20214. Reporting and Risk

4.1 Risk management 
Nine recognises that risk is an accepted part of doing business, enabling it to create long-term shareholder value. Nine is 
committed to the identification, monitoring and management of material risks, to protect and enhance shareholder interests.

Responsibility for risk management is shared across the organisation:

i)  The Board is responsible for approving Nine’s Risk Management Policy and for determining Nine’s approach to risk, taking 

into account Nine’s strategic objectives and other factors including stakeholder expectations.

ii)  The Board has delegated to the Audit & Risk Management Committee responsibility for: 

a)  identifying major risk areas; 

b)  reviewing, monitoring and approving Nine’s risk management framework, policies, procedures and systems (at least 
annually) to provide assurance that major business risks are identified, consistently assessed and appropriately 
addressed; 

c)  ensuring that risk considerations are incorporated into strategic and business planning; 

d)  providing risk management updates to the Board and any supplementary information required to provide the Board with 
confidence that key risks are being appropriately managed and making recommendations on changes to Nine’s risk 
management framework;

e)  reviewing reports from management concerning compliance with key laws, regulations, licences and standards which 

Nine is required to satisfy in order to operate; 

f)  overseeing the effectiveness of Nine’s financial controls and systems

g)  overseeing tax compliance and tax risk management; 

h)  reviewing any significant findings of any examinations by regulatory agencies; 

i)  reviewing any material incident involving a fraud or a breakdown of Nine’s risk controls; and

j)  evaluating the structure and adequacy of the Group’s insurance coverage. 

iii)  Nine management is responsible for establishing operational processes and policies to support Nine’s risk management 
framework, including identifying major risk areas and effectively identifying, monitoring, reporting on and managing key 
business risks. 

iv)  Each employee and contractor is expected to understand and manage the risks within their responsibility and boundaries of 

authority, as set out in Nine’s internal policies, when making decisions and undertaking day-to-day activities.

Nine has processes in place to identify and assess major risks, whether at an enterprise level or a project level, and to manage 
those risks. Nine’s Risk and Assurance function, with oversight from the Audit & Risk Management Committee, implements a 
continuous process of communication with internal stakeholders to understand and influence the risk environment affecting Nine. 
It also conducts annual examinations of Nine’s external and internal environments, to establish the parameters within which risks 
must be managed. 

During the Reporting Period, Nine continued to review its risk management framework, including enhancing the internal 
resourcing and reporting structure on risk management, improving reporting to the board on risk management, and reviewing 
the internal audit plan to better align with key risk areas. 

Nine’s internal processes for risk management include establishing operating plans and budgets, periodic reforecasting and 
monitoring of progress against the approved plans and budgets. There are controls in place in relation to matters such as 
approval of payments and approval of contracts, which are designed to ensure that levels of delegated authority are adhered 
to. Staff and business units have both financial and non-financial KPIs, which are monitored. 

Nine has a thorough system for managing workplace safety, including regular reviews of policies and standard operating 
procedures, training for staff, consultation with staff through WHS committees at each site and regular site inspections to identify 
any changes in risks. 

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37

Nine Annual Report 2021 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Corporate Governance Statement 2021

4.2 Internal Audit
During the Reporting Period, Nine appointed a new Director of Risk, with a direct reporting line to the Chair of the Audit & Risk 
Management Committee. Responsibility for internal audit is part of the broader Risk and Assurance function, managed by the 
Director of Risk. 

The internal audit function’s goal is to bring a systematic, disciplined approach to evaluating and improving the effectiveness of risk 
management, control and governance over business processes, through independent, objective assurance.

The internal audit plan is agreed with the Audit & Risk Management Committee annually however is able to be adapted as the 
need arises following consultation with the Committee.. During the year, Nine moved towards a co-sourced internal audit model to 
improve the overall effectiveness of the function, using independent internal resources supported by an external service provider to 
provide specialist skills and capacity. 

4.3 Reporting by CEO and CFO
The Chief Executive Officer and Chief Financial Officer are each responsible for reporting to the Audit & Risk Management 
Committee any proposed changes to the risk management framework. Any exposures or breaches of key policies or incidence of 
risks, where significant, must be reported to the Audit & Risk Management Committee and the Board.

The Chief Executive Officer and Chief Financial Officer are required to provide to the Board declarations in accordance with 
section 295A of the Corporations Act which confirm: 

i)  that the financial records of Nine have been properly maintained and that the financial statements comply with the appropriate 

accounting standards and give a true and fair view of Nine’s financial position and performance; 

ii)  their view that the Company’s financial reporting is founded on the basis of a sound system of risk management and internal 

compliance and control which implements the financial policies adopted by the Board; and

iii)  that the Company’s risk management and internal compliance and control system is operating effectively in all material 

respects.

These declarations were provided before the half year accounts to 31 December 2020 and the full year accounts to 30 June 2021 
were approved by the Board. 

4.4 Verification of the integrity of unaudited corporate reports
Nine periodically releases reports which have not been audited or reviewed by the auditors, such as the directors’ report and 
operating review which accompanies the financial statements, this Corporate Governance Statement and other elements of the 
Annual Report. 

Nine has a process to ensure that those reports are complete and accurate before they are released, which includes:
•  Preparation of drafts by experienced staff of Nine, who consult with relevant colleagues to ensure information is collected from 

necessary departments within Nine and consult with advisers as required;

•  Review of the drafts by relevant stakeholders who will have knowledge of the matters covered in the report, which may include 
the General Counsel, Head of Investor Relations, Chief Financial Officer, Deputy Chief Financial Officer, Group Financial Controller 
and Director of Risk; and

•  Where necessary or appropriate, approval by the Board or by the Company’s Disclosure Committee (which consists of the Chief 

Executive Officer, General Counsel & Company Secretary and Chief Financial Officer). 

4.5 Material exposure to risks 
Nine has exposure to specific risks that could impact on its ability to create value for its shareholders, including:
•  Changes in the competitive landscape for media businesses, including changes in the advertising market; 
•  Cyber security and systems security more generally. 
•  Loss of key programming rights;
•  Nine’s products ceasing to be competitive in their markets; 
•  The timeline for recovery of the economy from the Covid 19 pandemic;
•  Changes in the way in which consumers find and access content; and
•  Changes in the regulatory environment. 
The above mentioned risks are not set out in any particular order and exclude general risks that could have a material effect on 
most businesses in Australia under normal operating conditions. Further discussion regarding the key risks affecting Nine’s business 
and the way in which Nine manages those risks are outlined in the Operating and Financial Review in Nine’s Annual Report. 

38

Nine Annual Report 2021Nine does not have any material exposure to environmental risks, given the nature of its business and operations. 

While Nine does not have any material exposure to social risks above those of a similar organisation, Nine takes its role as a 
community participant seriously, and undertakes a number of initiatives to support the communities it operates in, including:
•  providing free airtime and advertising space to community service organisations and charities for community service 

announcements;

•  actively supporting a number of charities including the Sydney Children’s Hospital Gold Telethon and the Mark Hughes 

Foundation; and

•  compliance with the Broadcasting Services Act 1992 (Cth), Commercial Television Code of Practice, Commercial Radio Code 
of Practice, the Press Council’s Statement of General Principles and other regulatory obligations which affect the material 
which Nine can broadcast and publish, and the manner in which it conducts its operations. 

5. Diversity 

5.1 Diversity Policy 
Nine has adopted a Diversity & Inclusion Policy, to recognise the value of creating a workplace that is inclusive and respectful 
of diversity. This was revised in the Reporting Period following wide consultation with staff across the Group. Nine acknowledges 
the positive outcomes that can be achieved from a diverse workforce, and recognises the contribution of diverse skills 
and talent from its Directors and employees. In the context of the policy, diversity includes gender, age, ethnicity, cultural 
background, religion, sexual orientation, disability and mental impairment. 

The Diversity Policy requires the Board to set and monitor on an annual basis Nine’s performance against measurable 
objectives in relation to gender diversity, and other aspects of diversity. 

5.2 Female representation 
As at 30 June 2021, the proportion of men and women employed by Nine was as follows: 

Board of directors

Senior Executives

Total Nine workforce

Women

43%

46%

44%

Men

57%

54%

56%

For this purpose, “Senior Executives” are the Chief Executive Officer and his direct reports. 

5.3 Objectives for FY21
Nine’s performance against the objectives for achieving gender diversity which were adopted for the Reporting Period is as 
follows: 

Objective

Performance

At least 30% of board positions to be held by women and at 
least 30% of such positions to be held by men

This was satisfied. Four out of seven (57%) board members are 
men and three out of seven (43%) are women. 

At least 40% of senior executive positions (CEO and direct 
reports) to be held by women

At least 40% of management positions to be held by women

Gender balance in leadership and talent development

This was satisfied. Five out of 11 of these positions are held by 
women. This is an increase on the previous year, as a result of 
the appointment of Maria Phillips as Chief Financial Officer. 

This was satisfied. Representation of women in management 
has remained stable at 41.5%

This was satisfied. Representation in our leadership program 
was 63% female and talent development was balanced.

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39

Nine Annual Report 2021 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Corporate Governance Statement 2021

5.4 Objectives for FY22 
The Board has adopted the following measurable objectives for FY22 for achieving gender diversity: 
•  At least 30% of board positions to be held by women and at least 30% of such positions to be held by men;
•  At least 40% of senior executive positions (CEO and direct reports) to be held by women;
•  At least 40% of management positions to be held by women; 
•  Gender balance in leadership and talent development.
•  Monitor and review initiatives that drive equity across the business such as pay equity review and flexible working. 

6. Corporate Governance Policies 

6.1 Values 
Nine’s identity serves as a guide that informs how we do business and sets an expectation for the way we behave with each other. 
At the heart of our identity are passion, creativity and ambition. These three values are the DNA of Nine:
•  We are passionate – We believe in Nine and celebrate our history and our future equally. We show it through our commitment, 

dedication and enthusiasm in everything we do.

•  We are creative – We challenge the status quo seeking the new, the different, the innovative, the ground-breaking. We make the 

impossible possible.

•  We are ambitious – We are the best at what we do. We push boundaries, are bold and unwavering. We are fearless, always 

with integrity.

6.2 Code of Conduct
Nine has a Code of Conduct which applies to all directors and employees of Nine and its subsidiaries. The Code of Conduct: 
•  sets the ethical standards required in relation to conduct of Nine’s business;
•  provides clear guidance on Nine’s values and expectations of staff, in relation to matters such as protecting confidential 
information, receipt of gifts, compliance with laws, protecting Company assets and outside interests of employees; 

•  prohibits giving or taking any bribes or improper payments in connection with doing business with Nine; and
•  offers guidance to shareholders and other stakeholders on our values, standards and expectations and what it means to work 

for or with Nine. 

Any material breaches of the Code of Conduct would be reported to the People & Remuneration Committee or, if any such 
breaches involved fraud or other financial misconduct, would be reported to the Audit & Risk Management Committee. Nine is not 
aware of any material breaches of the Code of Conduct during the Reporting Period. 

6.3 Securities Trading Policy
Nine’s Securities Trading Policy has been developed to educate the Board and employees of the Group about their obligations 
under the Corporations Act in relation to trading in securities. The policy sets black out periods in which shares cannot be traded 
by directors and employees to whom the policy applies. It requires those individuals to obtain consent before any trading outside 
a black out period is undertaken. 

The Securities Trading Policy prohibits employees from entering derivative or other transactions which limit economic risk in respect 
of any Nine securities which are unvested or subject to a holding lock. 

Nine is not aware of any breaches of the Securities Trading Policy during the Reporting Period.

40

Nine Annual Report 20216.4 Disclosure Policy 
Nine has a Disclosure Policy which sets out the processes which are followed to ensure that it complies with the ASX 
Listing Rules in relation to continuous disclosure. Nine has a Disclosure Committee which is tasked with determining whether 
announcements on potentially price sensitive matters are required, the content of announcements and ensuring that 
announcements are made within the time frame required by the ASX Listing Rules. 

Nine’s Disclosure Policy requires that any briefing and presentation materials containing previously undisclosed information will 
be disclosed to the market through the ASX and Nine’s corporate website. 

Nine is not aware of any breaches of the Disclosure Policy during the Reporting Period.

Directors are on an email distribution list which ensures they receive copies of all material market announcements promptly after 
they are released to the ASX. 

Nine ensures that any new and substantive investor or analyst presentation, such as the Annual General Meeting presentation 
and results presentations, is provided to the ASX Markets Announcement Platform before the presentation is provided to any 
third parties. 

6.5 Shareholder Communications and participation
Nine has a Shareholder Communications Policy which promotes effective two way communications with shareholders and other 
stakeholders and encourages effective participation at Nine’s general meetings. Nine’s website (www.nineforbrands.com.au) 
provides ready access for shareholders to key corporate governance documents, ASX releases, financial reports and other 
information of relevance to shareholders. The website is updated as soon as possible after documents are released to the 
ASX under Nine’s continuous disclosure obligations. The policy was complied with during the Reporting Period. 

Nine provides a webcast/teleconference facility for its results announcements, so that all shareholders can attend the 
presentation of the results, and its annual general meeting. In 2020, Nine amended its constitution to allow direct voting. 
This allows shareholders a greater ability to participate directly in voting at the Annual General Meeting, if they are unable 
to attend the meeting. 

Nine and its share registry encourage shareholders to receive communications from Nine and its share registry electronically. 
The websites of Nine and its share registry both provide contact points for shareholders to communicate with Nine and the 
registry electronically. 

Shareholders are invited to submit questions ahead of the Annual General Meeting, so that any issues raised by shareholders in 
advance can be responded to. There is also an opportunity for shareholders to ask questions or comment on matters relevant 
to Nine at the Annual General Meeting. The Company’s auditor is always present at Annual General Meetings to answer 
questions about the conduct of the audit and the audit report. 

For some years, Nine has put all resolutions at its Annual General Meeting to shareholders by a poll, rather than by a show of 
hands. This is to support the principle of “one share, one vote” which is captured by the ASX Listing Rules, and ensures that the 
outcome of resolutions reflects the will of the shareholders. 

6.6 Whistleblower Policy 
Nine has a Whistleblower Policy which applies to all directors and employees of Nine and its subsidiaries and has appointed 
a third party service provider to provide a confidential, anonymous means for notifications to be provided under the 
Whistleblower Policy. Any material incidents reported under that policy will be reported to the People & Remuneration 
Committee or, if the incident relates to fraud or other financial misconduct, to the Audit & Risk Management Committee. 

A copy of the policy is available on Nine’s website. 

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41

Nine Annual Report 2021 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Nine Entertainment Co. Holdings Limited
ABN 60 122 203 892

Financial Report 
for the year ended 30 June 2021

Contents
Directors’ Report 

Auditor’s Independence Declaration 

Remuneration Report — Audited 

Operating and Financial Review 

Consolidated Statement of Profit or Loss and Other Comprehensive Income 

Consolidated Statement of Financial Position 

Consolidated Statement of Changes in Equity 

Consolidated Statement of Cash Flows 

Notes to the Consolidated Financial Statements 

Directors’ Declaration 

Independent Auditor’s Report 

Shareholder information 

Corporate Directory 

44

50

51

75

82

83

84

85

86

144

145

150

153

The financial report is provided to the Australian Securities Exchange (ASX) under ASX Listing Rule 4.2A.3.

42

Nine Annual Report 2021 
Financial Highlights

$2,332m 
Revenue
increase of 8%

$416m
EBIT
increase of 67%

$565m
EBITDA
increase of 43%

$278m
NPAT
increase of 76%

15.3 cents 
EPS 
increase of 83%

0.4x 
Net Leverage1 
improvement of 60%

Before specific items (Note 2.4). 

1. Net debt, excluding lease liabilities.

43

Nine Annual Report 2021 
Directors’ Report

The Directors present the financial report for the year ended 30 June 2021. The financial report includes the results of 
Nine Entertainment Co. Holdings Limited (the “Company”) and the entities that it controlled during the period (the “Group”).

Directors

The Directors of the Company at any time during the year or up to the date of this report were as follows:

Name

Title

Date Appointed

Date Resigned

Peter Costello

Independent Non-Executive Chairman

6 February 2013

Nick Falloon

Hugh Marks

Independent Non-Executive Deputy Chairman

7 December 2018

Chief Executive Officer

6 February 2013

31 March 2021

Mike Sneesby

Chief Executive Officer

1 April 2021

Patrick Allaway

Independent Non-Executive Director

7 December 2018

1 April 2021

Andrew Lancaster

Non-Executive Director

Samantha Lewis

Independent Non-Executive Director

1 April 2021

20 March 2017

Mickie Rosen

Independent Non-Executive Director

7 December 2018

Catherine West

Independent Non-Executive Director

9 May 2016

Peter Costello (Independent Non-Executive Chairman)

Mr Costello was appointed to the Board in February 2013 as an independent, Non-Executive Director and in March 2016 became 
Chairman of the Board. He is also a member of the Audit & Risk Management Committee. Mr Costello is currently Chairman 
of the Board of Guardians of Australia’s Future Fund and serves on a number of domestic and international advisory boards. 
He commenced his career as a solicitor and then a barrister. Mr Costello was a member of the Australian House of Representatives 
from 1990 to 2009 and was Treasurer of the Commonwealth of Australia from March 1996 to December 2007. From 2009, 
Mr Costello has worked as a corporate adviser in the fields of mergers, acquisitions and foreign investment.

He has a Bachelor of Arts and a Bachelor of Laws (Hons) and a Doctorate of Laws (Honoris Causa) from Monash University. 
In 2011, Mr Costello was appointed a Companion of the Order of Australia.

Nick Falloon (Independent Non-Executive Deputy Chairman)

Mr Falloon was appointed to the Board in 7 December 2018 as an independent, Non-Executive Director. Prior to the merger 
of Nine and Fairfax, Mr Falloon was chairman of the Fairfax Board before taking up the role of deputy chairman of Nine in 
December 2018. He is also chairman of Domain Holdings Australia (since November 2017). Mr Falloon has had 30 years’ experience 
in the media industry, 19 years working for the Packer-owned media interests from 1982 until 2001.

Mr Falloon served as CEO of Publishing and Broadcasting Limited (PBL) from 1998 to 2001 and before that as Chief Executive 
Officer of PBL Enterprises and Group Financial Director of PBL. PBL provided a strong background in the television, pay TV, 
magazine, radio and digital industries. From 2002, Mr Falloon spent nine years as Executive Chairman and CEO of Ten Network 
Holdings. He holds a Bachelor of Management Studies (BMS) from Waikato University in New Zealand.

Mike Sneesby (Director and Chief Executive Officer)

Mr Sneesby was appointed as a Director and Chief Executive Officer of Nine with effect from 1 April 2021. He was the CEO of 
Stan Entertainment since its inception in 2013, until his appointment as CEO of Nine. He is also a director of Domain Holdings 
Australia Ltd (since 21 April 2021).

Mr Sneesby is an experienced media executive with a depth of local and international experience. He was formerly the CEO of the 
Microsoft/Nine e-commerce joint venture, Cudo, up until its sale in 2013. Prior to that, Mr Sneesby set up the invision IPTV service 
in Dubai as Vice President of IPTV for the Saudi Telecom/Astra Malaysia joint venture, lntigral. Before joining lntigral, he headed 
Corporate Strategy and Business Development at ninemsn where he established a portfolio of high growth digital media businesses 
including the start-up of MSN New Zealand and management of the EPG and listings business HWW. Prior to ninemsn, Mr Sneesby 
led a company-wide program for Optus rolling out and launching their national ADSL broadband network.

Mr Sneesby spent his earlier career in leadership and consulting positions gaining broad experience in digital media, technology 
and telecommunications in Australia, Asia and the USA. He holds an Honours Degree in Electrical Engineering from the University 
of Wollongong and a Masters of Business Administration from the Macquarie Graduate School of Management.

44

Nine Annual Report 2021Andrew Lancaster (Non-Executive Director)

Mr Lancaster joined the Board on 1 April 2021 as a Non-Executive Director. Mr Lancaster is CEO of the WIN Corporation and 
Birketu Pty Ltd, Nine Entertainment Co’s largest individual shareholder (so is not an independent director). After more than 27 
years working in the media sector, Mr Lancaster has extensive experience in both metropolitan, and regional television and 
radio. He has a broad knowledge of strategic, structural, operational, financial and resource management as well as a proven 
history of driving strong revenue growth across all areas of these businesses.

Mr Lancaster is currently a Director of Free TV Australia, Broadcast Transmission Services and NRL team St George 
Illawarra Dragons.

Mr Lancaster holds a Master of Commerce Human Resource Management and a Bachelor of Economics and Management, 
both from the University of Wollongong.

Samantha Lewis (Independent Non-Executive Director)

Ms Lewis joined the Board in March 2017 as an independent, Non-Executive Director and is Chair of the Audit & Risk 
Management Committee and a member of the People & Remuneration Committee. Ms Lewis is a chartered accountant with 
extensive experience in accounting, finance, auditing, risk management, corporate governance, capital markets and due 
diligence. Ms Lewis has been a non-executive director since 2014, and in addition to Nine Entertainment, serves on the Boards 
of ASX-listed Orora Ltd (since March 2014) and Aurizon Holdings Ltd (since February 2015) and is also the Chair of the Audit 
and Risk Committee of the Australian Prudential Regulatory Authority. Prior to becoming a non-executive director, Ms Lewis 
spent 20 years at Deloitte including 14 years as a Partner. In that role, she led the audit of a number of major Australian listed 
companies, in the retail/FMCG and industrial sectors. During her time at Deloitte, Ms Lewis also provided accounting advice 
and transactional advisory services, including due diligence, IPOs and debt/equity raising. Ms Lewis holds a Bachelor of Arts, 
Economics from the University of Liverpool.

Mickie Rosen (Independent Non-Executive Director)

Ms Rosen served on the Fairfax Board from March 2017, before moving on to the new board when Nine and Fairfax merged 
in December 2018. Ms Rosen has nearly three decades of strategy, operating, advisory, and investment experience at the 
intersection of media, technology and e-commerce. She has built and led businesses for iconic global brands such as Yahoo, 
Fox, and Disney, and early stage start-ups such as Hulu and Fandango.

Ms Rosen currently serves on public, private, and non-profit boards including Bank of Queensland (since March 2021), 
Ascendant Digital Acquisition Company and TechStyle Fashion Group, and she advises early to growth stage companies. Until 
recently, she served on the board of Pandora Media, and was the President of Tribune Interactive, the digital arm of Tribune 
Publishing, and concurrently the President of the Los Angeles Times. Ms Rosen has also served as a Senior Advisor to the 
Boston Consulting Group and was a co-founder and partner of a boutique strategic advisory firm, Whisper Advisors.

Prior, Ms Rosen served as Senior Vice President of Global Media & Commerce for Yahoo, where she led Yahoo’s media division 
worldwide. Prior to Yahoo, she was a partner with Fuse Capital, a consumer Internet focused venture capital firm, investing 
in early stage video, publishing, advertising technology, and e-commerce companies. She was also an executive with Fox 
Interactive Media, Fandango, and The Walt Disney Company.

The foundation of Ms Rosen’s career was built with McKinsey & Company, and she holds an MBA from Harvard Business 
School.

Catherine West (Independent Non-Executive Director)

Ms West was appointed to the Board in May 2016 as an Independent, Non-Executive Director and is the Chair of the People 
& Remuneration Committee and a member of the Audit & Risk Management Committee. Ms West has more than 25 years of 
business and legal affairs experience in the media industry, both in Australia and the UK. Her most recent executive role was 
Director of Legal – Content Commercial and Joint Ventures for Sky Plc in the UK. In this role, Ms West was responsible for all 
of Sky’s content relationships, distribution, commercial activities and joint ventures. Ms West has been a non-executive director 
since 2016 and in addition to Nine serves on the Boards of ASX listed Monash IVF group (since September 2020), Peter Warren 
Automotive (since April 2021) and the Endeavour Group (since June 2021). Ms West is Vice President of the Sydney Breast 
Cancer Foundation at Chris O’Brien Lifehouse, a director of NIDA and the NIDA Foundation Trust and a Governor of Wenona 
School. She is a consultant to media companies internationally and to the healthcare sector.

Ms West is a Graduate Member of the Australian Institute of Company Directors and holds both a Bachelor of Laws (Hons) and 
Bachelor of Economics degree from the University of Sydney.

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Nine Annual Report 2021 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Directors’ Report

Patrick Allaway (Former Independent Non-Executive Director)

Mr Allaway served on the Fairfax Board from April 2016, before moving on to the new board when Nine and Fairfax merged in 
December 2018. He has had 30 years’ experience in the global financial industry across capital markets and corporate advisory; 
and 17 years Non- Executive Director experience across property, retail, media, and finance.

Mr Allaway commenced his executive career with Citibank in Sydney, London and New York and with Swiss Bank Corporation 
in Zurich and London. He was previously a Director of Macquarie Goodman, Metcash, Fairfax, Domain Holdings Australia, 
Woolworths South Africa, and Chairman of Saltbush Capital Markets. In May 2019, he was appointed Non-Executive Director 
of the Bank of Queensland, and as Chairman of the Bank in October 2019. He is also a Non-Executive Director of Dexus Funds 
Management (since February 2020) and Allianz Australia (since July 2020). Mr Allaway has a Bachelor of Arts/Law degree from 
the University of Sydney.

Hugh Marks (Former Director and Chief Executive Officer)

Mr Marks was appointed Chief Executive Officer of Nine Entertainment Co. in November 2015 and ceased to hold that role and 
be a director on 31 March 2021. Prior to his appointment as CEO, Mr Marks had been an independent, Non-Executive Director 
since February 2013. Mr Marks has over 20 years’ experience as a senior executive in content production and broadcasting in 
Australia and overseas. Prior to his appointment as CEO, he had ownership and management interests in a number of independent 
companies producing content for broadcast and pay TV, talent management and digital production. Before joining the Board, 
Mr Marks was an authority member for the Australian Communications and Media Authority for over two years. Previously, 
Mr Marks was Chief Executive Officer of the Southern Star Group. Mr Marks has also worked with the Nine Network as legal 
counsel and then as Director of Nine Films & Television for seven years. Mr Marks was a director of Domain Holdings Australia 
(from February 2020 to 31 March 2021).

Mr Marks received a Bachelor of Commerce and Bachelor of Laws from the University of New South Wales.

Remuneration Report
The Remuneration Report is set out on the pages that follow and forms part of this Directors’ Report.

Directors’ Interests
The relevant interests of each Director in the equity of the Company and related bodies corporate as at the date of this report are 
disclosed in the Remuneration Report.

Directors’ Meetings
The number of meetings of Directors (including meetings of committees of Directors) held during the year, and the number of 
meetings attended by each Director, were as follows:

Board

Audit & Risk Management 
Committee

People & Remuneration
Committee

Meetings held

Meetings 
attended

Meetings held

Meetings 
attended

Meetings held

Meetings 
attended

16

16

12

4

12

4

16

16

16

16

15

8

4

11

4

16

16

16

5

—

—

—

4

—

5

—

5

5

—

—

—

4

—

5

—

5

—

5

—

—

—

—

5

—

5

—

5

—

—

—

—

5

—

5

Peter Costello

Nick Falloon

Hugh Marks

Mike Sneesby

Patrick Allaway

Andrew Lancaster

Samantha Lewis

Mickie Rosen

Catherine West

46

Nine Annual Report 2021Company Secretary

Rachel Launders (General Counsel and Company Secretary)

Ms Launders was appointed joint Company Secretary on 4 February 2015 and became sole Company Secretary on 
29 February 2016. Ms Launders holds the role of General Counsel and Company Secretary at the Group. Prior to joining the 
Group in January 2015, Ms Launders was a partner at Gilbert + Tobin for over 13 years where she specialised in mergers and 
acquisitions, corporate governance and compliance.

Ms Launders holds a Bachelor of Arts and Bachelor of Laws (Hons) from the University of Sydney. She also completed the 
Graduate Diploma of Applied Finance and Investment at the Financial Services Institute of Australasia and is a Fellow of the 
Financial Services Institute of Australasia and a graduate of the Australian Institute of Company Directors.

Principal Activities
The principal activities of the entities within the Group during the year were:
•  Broadcasting and program production across Free to Air television, Broadcast video on demand and metropolitan radio 

networks in Australia;

•  Publishing across digital platforms and newspapers;
•  Real estate media and technology services; and
•  Subscription video on demand.
There have been no significant changes in the nature of activities during the financial year.

Dividends
Nine Entertainment Co. Holdings Limited paid an interim dividend of 5.0 cents per share, fully franked, in respect of the half 
year ended 31 December 2020 amounting to $85,269,663 on 20 April 2021. Since the year end, the Company has proposed a 
dividend in respect of the year ended 30 June 2021 of 5.5 cents per share, fully franked, amounting to $93,796,629.

The Company paid a dividend of 2.0 cents per share, fully franked, in respect of the year ended 30 June 2020 amounting to 
$34,107,865 during the current year.

Corporate Information
Nine Entertainment Co. Holdings Limited is a company limited by shares that is incorporated and domiciled in Australia. It is the 
parent entity of the Group.

The registered office of Nine Entertainment Co. Holdings Limited is Level 9, 1 Denison Street, North Sydney NSW 2060.

Review of Operations
For the year to 30 June 2021, the Group reported a consolidated net profit after income tax of $183,961,000 
(2020: loss $573,940,000). There was no profit or loss from discontinued operations (2020: loss $66,189,000). 

The Group’s revenues from continuing operations for the year to 30 June 2021 increased by $170,118,000 (8%) to $2,342,178,000 
(2020: $2,172,060,000).

The Group’s earnings before interest, tax, depreciation and amortisation (EBITDA) and before specific items (Note 2.4) for 
continuing operations for the year ended 30 June 2021 was a profit of $564,696,000 (2020: restated profit of $394,826,000).

The Group’s cash flows generated in operations for the year to 30 June 2021 were $398,161,000 (2020 restated: $374,501,000). 
Further information is provided in the Operating and Financial Review on pages 75 to 80.

COVID-19
Following continued disruption to certain businesses within the Group as a result of the COVID-19 pandemic, the Group 
has benefited from Government funding available to the regional publishing industry in the form of a Public Interest News 
Gathering (PING) grant (P&L benefit of $3.1 million in the period). In addition, spectrum fees which would have been payable 
by broadcasters were waived by the Australian Government, resulting in a P&L benefit of $9.4 million (2020: $1.3 million) in the 
period.

The Group results also include a net P&L benefit of $8.2 million (2020: $6.1 million) relating to JobKeeper allowance received by 
significantly impacted businesses which met the relevant criteria, the most significant of which relates to Domain ($8.3 million). 
This benefit is net of $2.3 million of repayments made for amounts received by wholly owned subsidiaries since the inception 
of the scheme in March 2020. Following the year end, Domain Group announced its intention to repay JobKeeper allowance 
received during the year ended 30 June 2021, totalling $6.5 million.

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Nine Annual Report 2021 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Directors’ Report

Significant Changes in the State of Affairs

Cyber-Attack
During the year, the Group was subject to a cyber-attack which caused disruption to operations for a short period of time. No 
sensitive data was compromised in relation to this attempted breach and the financial impact on the business was not material.

Relocation of the Group headquarters to 1 Denison Street, North Sydney
During the year, the Group relocated its headquarters to 1 Denison Street, North Sydney and commenced a long-term lease with 
a non-cancellable period of 12 years and two additional 5 year option periods, with market reviews at the time of each option 
commencement. As a result, a Right of Use asset totalling $156.5 million was recognised within Property, Plant and Equipment, 
with a related lease liability totalling $189.8 million recognised within financial liabilities. 

Significant Events after the Balance Sheet Date

On 16 August 2021, the Domain Board made the decision to repay benefits of $6.5 million received during the year ended 30 June 
2021 from the Federal Government’s JobKeeper scheme. This will impact the Domain Group’s result in the year ended 30 June 2022.

In the time between 30 June 2021 and the date of this report there has not arisen any other item, transaction or event of a material 
and unusual nature, in the opinion of the Directors of the Company, to affect significantly the operations, results or the state of 
affairs of the Group, currently or in future financial years.

Likely Developments and Expected Results
Other than the developments described in this report, the Directors are of the opinion that no other matters or circumstance will 
significantly affect the operations and expected results of the Group.

Unissued Shares and Options
As at the date of this report, there were no unissued ordinary shares or options. There have not been any share options issued 
during the year or subsequent to the year end.

Indemnification and Insurance of Directors and Officers
During or since the financial year, Nine Entertainment Co. Holdings Limited has paid premiums in respect of a contract insuring 
all the Directors and officers of the parent entity and its controlled entities against costs incurred by them in defending any legal 
proceedings arising out of their conduct while acting in their capacity as Director or officer of Nine Entertainment Co. Holdings 
Limited or its controlled entities. The insurance contract specifically prohibits disclosure of the nature of the insurance cover, the limit 
of the aggregate liability and the premiums paid.

Auditor’s Independence Declaration
The Directors have received the Auditor’s Independence Declaration, a copy of which is included on page 50.

Indemnification of Auditors
To the extent permitted by law, the Company has agreed to indemnify its auditors, Ernst & Young, as part of the terms of its audit 
engagement agreement against claims by third parties arising from the audit (for an unspecified amount). No payment has been 
made to indemnify Ernst & Young during or since the financial year.

48

Nine Annual Report 2021Non-audit Services
Details of amounts paid or payable to the auditor for non-audit services provided by the auditor during the year are set out in 
Note 7.3 of the financial statements.

The Directors are satisfied that the provision of non-audit services is compatible with the general standard of independence for 
auditors imposed by the Corporations Act 2001. The nature and scope of each type of non-audit service provided means that 
auditor independence was not compromised.

Rounding
The amounts contained in the financial statements have been rounded off to the nearest thousand dollars (where rounding 
is applicable) under the option available to the Group under ASIC Corporations (Rounding in Financial/Directors’ Reports) 
Instrument 2016/191. Nine Entertainment Co. Holdings Limited is an entity to which the Instrument applies.

Signed on behalf of the Directors in accordance with a resolution of the Directors.

Peter Costello 
Chairman 

Sydney, 25 August 2021

Mike Sneesby
Chief Executive Officer and Director

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Nine Annual Report 2021 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Auditor’s Independence Declaration

Ernst  & Young
200 George Street
Sydney  NSW  2000 Aust ralia
GPO Box 2646 Sydney  NSW  2001

Tel: +61 2 9248 5555
Fax: +61 2 9248 5959
ey.com/au

Audit or’s independence declarat ion t o t he direct ors of Nine Ent er t ainment
Co. Holdings Limit ed

As lead auditor for the audit of the financial report of Nine Entertainment Co. Holdings Limited for the
financial year ended 30 June 2021, I declare to the best of my knowledge and belief, there have been:

Tel: +61 2 9248 5555
Fax: +61 2 9248 5959
ey.com/au

Ernst  & Young
200 George Street
Sydney  NSW  2000 Aust ralia
GPO Box 2646 Sydney  NSW  2001

a. No contraventions of the auditor independence requirements of the Corporations Act  2001 in

relation to the audit; and

b. No contraventions of any applicable code of professional conduct in relation to the audit.

This declaration is in respect of Nine Entertainment Co. Holdings Limited and the entities it  controlled
Audit or’s independence declarat ion t o t he direct ors of Nine Ent er t ainment
during the financial year.
Co. Holdings Limit ed

As lead auditor for the audit of the financial report of Nine Entertainment Co. Holdings Limited for the
financial year ended 30 June 2021, I declare to the best of my knowledge and belief, there have been:

a. No contraventions of the auditor independence requirements of the Corporations Act  2001 in

Ernst & Young

relation to the audit; and

b. No contraventions of any applicable code of professional conduct in relation to the audit.

This declaration is in respect of Nine Entertainment Co. Holdings Limited and the entities it  controlled
during the financial year.

Christopher George
Partner
25 August 2021

Ernst & Young

Christopher George
Partner
25 August 2021

A member firm of Ernst & Young Global Limited
Liability limited by a scheme approved under Professional Standards Legislat ion

50

A member firm of Ernst & Young Global Limited

Liability limited by a scheme approved under Professional Standards Legislat ion

Nine Annual Report 2021Remuneration Report — Audited

Contents

1.  Key Management Personnel  

2.  Executive Summary 

2.1 Summary of Executive Remuneration outcomes  

3.  Executive Remuneration  

3.1 Remuneration Principles  

3.2 Approach to Setting Remuneration  

3.3 Remuneration Mix (at target)  

3.4 Fixed Remuneration 

3.5 Short Term Incentive (STI) Plan 

3.6 Long Term Incentive (LTI) Plan  

4.  Linking Pay to Performance 

4.1 Link Between Remuneration and Company Performance 

4.2 Short Term Incentives (STI) Outcomes  

4.3 Long Term Incentives (LTI) Outcomes  

5.  Executive Agreements  

6.  Remuneration Governance  

6.1 The Board  

6.2 The People and Remuneration Committee (PRC) 

6.3 Management 

6.4 Use of Remuneration Consultants 

6.5 Associated Policies 

7.  Detailed disclosure of executive remuneration  

7.1 Non-statutory remuneration disclosures  

7.2 Statutory remuneration disclosures 

7.3 Performance Rights and Share Interests of Key Management Personnel  

8. 

 Non-Executive Director (NED) Remuneration Arrangements and detailed disclosures of NED remuneration  

9.  Loans to Key Management Personnel and their related parties 

10.  Other transactions and balances with Key Management personnel and their related parties 

54

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Nine Annual Report 2021 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Remuneration Report — Audited

Letter from Committee Chair 

On behalf of the Board, I am pleased to present the Company’s Remuneration Report for financial year ended 30 June 2021 (FY21).

FY21 was a challenging year and Nine’s Executive team responded to the challenges and continued to adapt and transform 
the business and achieved a strong financial result. For FY21, on a pre-specific item basis, Nine delivered 43% EBITDA growth to 
$564.7 million and a Group EBIT of $415.6 million, up 67% on FY20. Net Profit After Tax and Minorities before Specific Items was 
$261.0 million for the year, up 83%. Nine’s digital transformation continued with digital EBITDA growing and now accounting for 44% 
of Group EBITDA.

Nine successfully completed transformational deals with Google and Facebook and its audiences strengthened across Free to 
air, BVOD, Publishing, Radio and Stan. 9Now has continued to thrive and consolidate its leadership position in BVOD. Stan has 
continued to grow and successfully launched Stan Sport. The Executive team has maintained tight cost control and a strong 
balance sheet with low leverage.

In November 2020, Hugh Marks announced his intention to stand down as CEO. Hugh expertly led the successful transformation of 
Nine for over 5 years and he leaves Nine in a strong and enviable position to continue its success. I would like to thank Hugh for 
his huge contribution to Nine and welcome our new CEO Mike Sneesby. Mike’s broad media experience ideally equips him to lead 
Nine in its next phase of growth and development. Mike’s background and experience was invaluable in facing his first challenge in 
successfully leading Nine through the cyber-attack during the second half of this year.

Nine’s remuneration structure awards short and long term incentives to Nine’s Key Executive Management Personnel based on 
metrics which are aligned with the creation of shareholder value. 

Short-Term Incentives outcomes 

The Short Term Incentive plan for FY21 (FY21 STI) was structured with 50% allocated to achievement of the Group EBIT target and 
50% allocated to individual objectives which were made up of financial and strategic objectives aligned to our strategy.

Setting a Group financial target in the midst of the pandemic in 2020 was difficult. As positive signs emerged during the first 
half of the year, the Board re-visited the original Group EBIT target which had been set, and determined that 5% growth on the 
FY20 Group EBIT outcome of $249.1 million (before restatement $246.8 million) for continuing operations and pre significant items, 
would be an appropriate target. 

The Executive team delivered a Group EBIT of $415.6 million (continuing operations and pre significant items), and therefore the 
Group financial target was achieved at maximum performance. The individual measures were assessed by the Board and were 
mainly achieved at above target performance resulting in overall STI outcomes for Executive KMP above target opportunity 
reflecting the strong company performance during the year. 

Long-Term Incentives outcome

The FY19 Long Term Incentive Plan grant (FY19 LTI) was tested at the conclusion of FY21. The required targets for the FY19 LTI grant 
were Total Shareholder Return (TSR) and Earnings Per Share Growth (EPSG) measured over a three-year performance period.

The EPSG target was not achieved, resulting in no vesting of this portion of the grant (50% of the total grant). The TSR performance 
was achieved at the 50th percentile, resulting in vesting of 50% of the rights attributable to that hurdle (50% of the total grant). This 
resulted in LTI participants receiving a total of 25% of the maximum possible benefits under the FY19 LTI. The remainder of the FY19 
LTI Rights lapsed. 

Changes for FY22 STI and LTI arrangements

The People and Remuneration Committee and the Board review the Executive Remuneration Framework on an annual basis and 
made some changes to the STI and LTI Plans for FY22.

For the FY22 STI plan, the Group financial target will revert to Group EBITDA. The Board considers that EBITDA provides a more 
direct measurement of business and our Executives’ performance for the year than EBIT and aligns with the company’s in year 
strategy and targets.

In the FY21 LTI plan, to remove the volatility and uncertainty around the recovery of COVID, the Earnings Per Share Growth (EPSG) 
performance hurdle was changed to a point-to-point measure. Given the stabilisation of our markets, for the FY22 LTI plan the 
EPSG performance hurdle will revert back to measuring EPSG on a cumulative annual growth rate. 

52

Nine Annual Report 2021In addition, for the FY22 LTI plan, the Strategic hurdle (digital transformation) introduced for the CEO’s LTI plan in FY20 and 
FY21 will be expanded to include all Executive KMP and participants of the FY22 LTI plan. The target and maximum opportunity 
for Executive KMP will not change, and the hurdles and their weighting will be 40% for the existing Relative Total Shareholder 
Return (TSR) performance hurdle, 40% for the existing the Earnings Per Share Growth (EPSG) performance hurdle and 20% for 
the Strategic hurdle, which will continue to focus on transformation of Nine into a digital focused business.

Otherwise the STI and LTI structures for FY22 remain the same as FY21.

It has been another extraordinary year for Nine and the whole of Australia. On behalf of the Board I would like to extend my 
thanks to every member of the Nine team for their exceptional work, in informing, engaging and entertaining the nation whilst 
it continues to experience unprecedented times. The whole of the Nine team has risen to the challenges presented and excelled, 
executing on the strategic priorities of the business and driving long term performance for shareholders. 

I trust you will find this report informative. I encourage you to vote in favour of the report and welcome any questions at the 
Annual General Meeting. 

Yours faithfully,

Catherine West 
Chair of the People and Remuneration Committee

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53

Nine Annual Report 2021 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Remuneration Report — Audited

1. Key Management Personnel 
The Remuneration Report details the remuneration framework and arrangements for Key Management Personnel (KMP), as set 
out below for the year ended 30 June 2021. KMP are those persons having authority and responsibility for planning, directing and 
controlling the major activities of the Group, directly or indirectly, including any Director (whether Executive or otherwise) of the 
Company. The table details movements during the 2021 financial year and current KMP and Directors. 

Key Management Personnel 

Name

Position

Term 2021

Non-Executive Directors (NEDs)

Peter Costello

Nick Falloon

Patrick Allaway1

Chairman (independent, Non-Executive) 

Full year

Deputy Chairman (independent Non-Executive)

Full year

Director (independent Non-Executive)

Up to 1 April 2021

Andrew Lancaster2

Director (Non-Executive)

From 1 April 2021

Samantha Lewis

Mickie Rosen

Catherine West

Executive Director

Mike Sneesby3

Other Executive KMP

Director (independent Non-Executive)

Director (independent Non-Executive)

Director (independent Non-Executive)

Full year

Full year

Full year

Chief Executive Officer

From 1 April 2021

Maria Phillips4

Chief Financial Officer

From 31 August 2020

Michael Stephenson

Chief Sales Officer

Full year

Former Executive KMP

Hugh Marks5

Paul Koppelman6

Chief Executive Officer

Chief Financial Officer

Up to 31 March 2021

Up to 10 July 2020

1.  Mr Allaway retired from the Board on 1 April 2021.

2. Mr Lancaster joined the Board on 1 April 2021.

3. Mr Sneesby was appointed Chief Executive Officer effective 1 April 2021.

4. Ms Phillips commenced as Chief Financial Officer on 31 August 2020.

5. Mr Marks ceased to be Chief Executive Officer and therefore ceased to be a KMP of the Company effective 31 March 2021.

6. Mr Koppelman was the Chief Financial Officer from 2 September 2019 until his resignation and ceased being an employee of the Company on 

10 July 2020.

2. Executive Summary
The table below outlines each component of the remuneration framework, metrics and the link to Group strategic objectives.

Component

Fixed remuneration

Salary, non-monetary 
benefits and statutory 
superannuation.

Further detail in 
Section 3.4.

Performance 
Measure

Performance and 
delivery of key 
responsibilities as set 
out in the position 
description. 

At risk portion

Not applicable

Link to Strategic Objective

Fixed remuneration is set at competitive 
levels to attract and retain high 
performance individuals. 

Other considerations include:
•  Scope of role and responsibility;
•  Capability, experience and 

competency; and 

•  Internal and external benchmarks.

54

Nine Annual Report 2021Component

Annual short-term 
incentive (STI) 

Cash payments and 
deferred shares.

Further detail in 
Section 3.5.

Performance 
Measure

Group Financial 
measure:

50% – Group Earnings 
Before Interest and 
Tax (EBIT) before 
specific items. 

Individual measures:

50% – Individual 
objectives related 
to the Executive 
KMP’s role and 
responsibilities.

Long-term incentive 
(LTI) 

Performance rights 
used to align the 
reward of executives 
to the returns 
generated for Nine 
shareholders. 

Further detail in 
Section 3.6.

50% – Total 
Shareholder Return 
(TSR) – relative to 
S&P/ASX 200 Index 
companies.

50% – Earnings Per 
Share Growth (EPSG). 

Additional 25% CEO 
only – Strategic 
and Transformation 
Objectives.

Hurdles measured 
over a three-year 
performance period. 
No retesting. 

At risk portion

Link to Strategic Objective

Chief Executive Officer:
Target 100% of fixed 
remuneration, 

Maximum 125% of fixed 
remuneration (previous 
CEO, Mr Marks, had a 
maximum of 150% of 
fixed remuneration). 

Other Executive KMP:
Target 50% of fixed 
remuneration, 

Maximum 75% of fixed 
remuneration.

Chief Executive Officer: 

125% of fixed 
remuneration.

Other Executive KMP: 

50% of fixed 
remuneration.

The group financial measure rewards 
Group performance. 

Individual measures reflect individuals’ 
performance and contribution to the 
achievement of both business unit and 
Group short and long term objectives. 
This year’s focus was on a successful 
transition through the impacts of 
COVID-19, driving performance on 
revenues and audience targets, meeting 
targets for Stan, data commercialisation 
and meeting targets across various 
strategic initiatives including finance 
and enterprise transformation. For the 
new CEO, Mr Sneesby, measures were 
focused on a successful first 100 days in 
the role. 

A portion is paid in cash (67%) and a 
portion (33%) delivered as Nine shares 
deferred for up to two years to ensure 
continued alignment to shareholder 
outcomes.

Creates a strong link with the creation of 
shareholder value.

Relative TSR was chosen as it provides 
an external market performance 
measure having regard to S&P/ASX 
200 Index companies representing 
Consumer Discretionary, Consumer 
Staples, Information Technology 
and Communication Services.

EPSG was chosen as it aligns with 
shareholder dividends over time. 

Strategic and transformation objectives 
are chosen to focus on key initiatives 
to position Nine for medium to long 
term growth and sustainability. The 
CEO’s objectives for the FY21 grant 
focus on transformation of Nine into a 
digital focused business, demonstrated 
by increasing digital audience and 
engagement and growth in digital 
revenue and subscription revenue.

Total
Remuneration

The remuneration mix is designed to align Executive remuneration and rewards to the creation of long 
term shareholder value. The remuneration of Executive KMP is set on appointment and then reviewed 
annually. We set both fixed remuneration and the total remuneration opportunity by considering factors 
such as experience, competence and performance in the role, competitive market pressures and internal 
equity with peers.

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55

Nine Annual Report 2021 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Remuneration Report — Audited

2.1 Summary of Executive Remuneration outcomes 
The table below is a summary of remuneration outcomes for financial year 2021. 

Fixed remuneration

•  Mr Sneesby commenced as Nine CEO on 1 April 2021 at a fixed remuneration of $1,400,000 per 

Short-term incentive 
(STI)

Long-term Incentive (LTI)

Award vesting

annum which is less than his predecessor.

•  Ms Phillips commenced in the role of CFO on 31 August 2020 at a fixed remuneration of 

$700,000 per annum which is less than her predecessor.

•  During FY21 there was no increase to Mr Stephenson’s fixed remuneration.
•  Setting a Group financial target in the midst of the pandemic was difficult. As positive signs 

emerged during the first half of the year, the Board re-visited the original target which had been 
set, and determined that 5% growth on the FY20 Group EBIT outcome of $249.1 million (before 
restatement $246.8 million) for continuing operations and pre significant items, would be an 
appropriate target.

•  The reported FY21 Group EBIT for continuing operations (before specific items) was $415.6 million, 
resulting in the Group Financial target being achieved at maximum performance. This represents 
50% of the STI opportunity. 

•  The individual measures were assessed against specific targets and awarded where achieved. 

This represents 50% of the STI opportunity. 

•  FY21 short-term incentive payments to Executive KMP were consequently above target levels at 

payouts of between 112.5% and 140% of target opportunity.

•  LTI grants were made in line with plan rules for Executive KMP in financial year 2021.
•  LTI grants made in financial year 2019 were tested at 30 June 2021 in line with the plan rules. 
•  TSR requirements were achieved at the threshold level of performance, resulting in 50% vesting 

of this portion of the grant (50% of total grant). 

•  The EPSG target was not achieved, resulting in no vesting of this portion of the grant (50% of 

total grant). 

•  Overall participants received a total of 25% of the possible benefits under the FY19 LTI plan. 

The remainder of the FY19 Rights lapsed. 

Non-executive director 
fees

•  The total amount paid by Nine to Non-Executive Directors in financial year 2021 was $1,101,250. 
This is well below the aggregate fee pool of $3 million approved by shareholders at the AGM 
on 21 October 2013.

3. Executive Remuneration 

3.1 Remuneration Principles 
The remuneration framework is designed to attract and retain high performing individuals, align executive reward to Nine’s business 
objectives and to create shareholder value. The remuneration framework reflects the Company’s remuneration approach and 
considers industry and market practices and advice from independent external advisers.

The Company’s Executive reward structure is designed to:
•  Align rewards to the creation of shareholder value, implementation of business strategy and delivery of results;
•  Implement targeted goals that encourage high performance and establish a clear link between executive remuneration and 

performance, both at Company and individual business unit levels;

•  Attract, retain and motivate high calibre executives for key business roles;
•  Provide a balance between fixed remuneration and at-risk elements and short-term and long-term outcomes that encourages 

appropriate behaviour to provide reward for short-term delivery and long-term sustainability; and

•  Implement an industry competitive remuneration structure.

56

Nine Annual Report 20213.2 Approach to Setting Remuneration 
Our Executive KMP reward is designed to support and reinforce the Nine strategy, reward delivery against our objectives and 
align to returns to shareholders. The Group aims to reward the Chief Executive Officer and other Executive KMP (Executive 
KMP) with competitive remuneration and benefits based on consideration of all the relevant inputs and provides a mix of 
remuneration (comprising fixed remuneration, short and long-term incentives) appropriate to their position, responsibilities and 
performance within the Group and aligned with industry and market practice. 

The key components of the remuneration framework for Executive KMP detailed in this remuneration report include fixed 
remuneration and at-risk remuneration: 
•  Fixed remuneration is made up of base salary, non-monetary benefits and superannuation; and
•  At-Risk remuneration is made up of short-term and long-term incentives which form the at-risk component of Executive 

KMP remuneration.

The Company reviews remuneration on a periodic and case-by-case basis taking into consideration market data, performance 
of the Company and individual and market conditions. The policy is to position remuneration for Executive KMP principally 
within a competitive range of direct industry peers in light of the small pool of executive talent with appropriate media and 
entertainment industry experience and skills. There is also consideration of other Australian listed companies of a similar size, 
complexity and prominence. 

The tables in section 3.3 summarises the Executive KMP remuneration structure and mix under the Company’s Remuneration 
Framework. 

3.3 Remuneration Mix (at target) 

Chief Executive Officer 

Fixed Remuneration

Short-Term Incentive

Long-Term Incentive

30.8%

30.8%

38.4%

Cash – 67%

Deferred Shares – 33%

Other Executive KMP

Fixed Remuneration

Short-Term Incentive

Long-Term Incentive

50%

25%

25%

Cash – 67%

Deferred Shares – 33%

Total at Risk
69.2%

Total at Risk
50%

Longer term focus through incentive deferral

The remuneration mix is structured so that a substantial portion of remuneration is delivered through Deferred STI or LTI. The 
table below shows that remuneration awards to Executive KMPs are earned over a period of up to three years. This ensures 
that the interests of executives are aligned with shareholders and the delivery of the long-term business strategy. 

Year 1

Fixed remuneration

STI – cash (67%)

LTI – 3 year performance period

Year 2

Year 3

STI – deferred shares (16.5%)

STI – deferred shares (16.5%)

3.4 Fixed Remuneration
Fixed remuneration represents the amount comprising base salary, non-monetary benefits and superannuation appropriate to 
the Executive KMP’s role. Fixed remuneration is set at a competitive level to attract and retain talent and considers the scope of 
the role, knowledge and experience of the individual and the internal and external market.

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57

Nine Annual Report 2021 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Remuneration Report — Audited

3.5 Short Term Incentive (STI) Plan

Purpose and overview

•  The STI plan is the annual incentive plan that is used for the Executive KMPs and other 

Executives. The STI plan is designed to align individual performance to the achievement of the 
business strategy and increased shareholder value. 

•  Awards are made annually and are aligned to the attainment of clearly defined Group, business 

unit and individual targets.

•  The STI plan is subject to annual review by the People and Remuneration Committee (PRC). 
The structure, performance measures and weightings may therefore vary from year to year. 

STI funding

•  The pool to fund STI rewards is determined by the Group’s financial performance before 

significant items. 

Weighting of STI Measures  •  The STI is weighted 50% to a Group financial measure and 50% to individual objectives.

STI Opportunity (at target)

CEO

Other Executive KMP

% of fixed remuneration

100*

50

* Mr Sneesby’s STI opportunity as an Executive KMP for the FY21 STI plan is pro-rata from 1 April 2021.

Group Financial Measures 
(50% of the STI)

•  Following changes to the accounting standards for leases, the financial measure changed to 

Group EBIT for continuing operations, before specific items, for the FY21 STI plan. 

•  Group EBIT was chosen to align executive performance with the key drivers of shareholder 

value and reflect the short-term performance of the business. 

•  Group financial performance measures for future years will be determined annually. 
•  Payouts based on financial measures are detailed below (pro-rata between bands).

Performance against target

Current CEO

Other Executive KMP

% Payout (of Group Financial Component)

<95%

95%

100%

105%

110%

>115%

Subject to Board consideration

Subject to Board consideration

50%

100%

105%

112.5%

125%

50%

100%

110%

125%

150%

•  Executive KMPs are assigned individual objectives based on their specific area of responsibility. 
These objectives are set annually and are directly aligned to the Board approved financial, 
operational and strategic objectives and include quantitative measures where appropriate. 
At least one objective will be a non-financial measure. Weightings are assigned to each 
objective to reflect their relative importance to delivery of the strategy and required focus. 
•  Individual objectives in FY21 were focused on a successful transition through the impacts of 
COVID-19, driving performance on revenues and audience targets, meeting targets for Stan, 
data commercialisation and meeting targets across various strategic initiatives including finance 
and enterprise transformation. For the new CEO, Mr Sneesby, measures were focused on a 
successful first 100 days in the role. 

Individual Objectives 
(50% of the STI)

58

Nine Annual Report 2021Individual Objectives 
(50% of the STI)
continued

Performance Assessment based 
on delivery of Individual KPIs

Unsatisfactory

Performance Requires Development

Valued Contribution

Superior Contribution

Exceptional Contribution

% Payout (of Individual Component)

Current CEO

Other Executive KMP

Nil

25 – 75%

75 – 100%

100 – 110%

110 – 125%

Nil

25 – 75%

75 – 110%

110 – 130%

130 – 150%

Deferred STI Payment

•  33% of any STI outcome is deferred into Nine shares (Shares) that vest in two tranches and 

cannot be traded until after they have vested.

•  Any unvested Shares may be forfeited if the executive ceases to be an employee before a 

vesting date.

The following allocation of any STI payment between cash and Shares applies for financial 
year 2021:

Cash

Deferred Shares

Date Payable/of 
Vesting

Following results 
release

1 year following end 
of performance period

2 years following end
of performance period

Percentage

67%

16.5%

16.5%

•  The number of Shares subject to deferral is determined by dividing the deferred STI amount 
(being 33% of the STI payable) by the volume weighted average price (VWAP). VWAP is 
calculated over the period commencing 5 trading days before and ending 4 trading days 
after the performance period results release (i.e. over a total period of 10 trading days).

•  The Executive KMP will receive all benefits of holding the Shares in the period before vesting, 

including dividends, capital returns and voting rights. 

•  Shares which have vested can only be traded, within specified trading windows, consistent with 
Nine’s Securities Trading Policy or any applicable laws (such as the insider trading provisions).
•  The Board has determined that Shares will be acquired on-market to satisfy any awards under 

this component of the STI Plan.

Assessment and Board 
discretion

•  Actual performance against Group financial and individual measures is assessed at the end 

of the financial year. 

•  In assessing the achievement of Group financial and individual measures, the People and 

Remuneration Committee (PRC) may exercise its discretion to adjust outcomes for significant 
factors that are considered outside the control of management that contribute positively 
or negatively to results. Adjustments are by exception and are not intended to be regular. 
Any adjustment will require the judgement of the PRC and should balance fair outcomes that 
reflect management’s delivery of financial performance, with the outcomes experienced by 
Nine’s shareholders. 

•  The Board determines the amount, if any, of the short-term incentive to be paid to each 

Executive KMP, seeking recommendations from the PRC and CEO as appropriate, as well as 
the Chair of the Audit and Risk Committee.

•  For significant outperformance of financial measures and individual objectives, executives may 
be awarded an STI payment of up to 125% for the CEO, and 150% for other executives, of the 
target STI. 

•  The Board has the discretion to clawback awards made under the Short Term Incentive Plan to 
ensure that participants do not unfairly benefit, including in the event of fraud, dishonesty or a 
breach of obligation to the Company. In addition, the Board may also clawback awards in the 
case of material risk issues arising or where any information becomes available after awards 
are granted, which suggests that the outcome was not justified.

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59

Nine Annual Report 2021 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Remuneration Report — Audited

3.6 Long Term Incentive (LTI) Plan 
The LTI plan involves the annual granting of conditional rights to participants.

Overview

Grant Date 

The Long Term Incentive Plan is an equity incentive plan used to align the Executive KMPs’ remuneration 
to the returns generated for Nine shareholders. 

The FY21 grant was issued on the 1 December 2020 and remains on foot (or subject to testing against 
vesting conditions at the end of the performance period).

Consideration

Nil 

Performance Rights

Performance rights are awarded based on the fixed amount to which the individual is entitled divided 
by the VWAP. The VWAP is calculated over the period commencing 5 trading days before and ending 4 
trading days after the results release immediately following the start of the performance period (i.e. over 
a total period of 10 trading days).

Upon satisfaction of Vesting Conditions, each Performance Right will, at the Company’s election, convert 
to a Share on a one-for-one basis or, at the Board’s discretion, entitle the Participant to receive cash to 
the value of a Share. No amount is payable on conversion.

LTI Opportunity (at 
target)

CEO

Other Executive KMP

% of fixed remuneration

125*

50

*  Mr Sneesby’s LTI opportunity, as an Executive KMP, for the FY21 LTI grant is pro-rata based on his commencement 

date of 1 April 2021 to the value of $437,500 (representing 25% of an annual allocation). Allocation of any 
performance rights is subject to shareholder approval at the 2021 Nine Annual General Meeting in November 2021.

Performance Period

For the FY21 grant, the performance period is the three year period from 1 July 2020 to 30 June 2023 
(Vesting Date).

Vesting Dates

Subject to the Vesting Conditions and Employment Conditions described below, Performance Rights held 
by each Participant will vest on the Vesting Date (with no opportunity to retest).

Vesting Conditions

Performance Rights granted for the FY21 allocation will vest on performance of the following hurdles:
•  Total Shareholder Return (TSR) Hurdle:
40% for the CEO, and 50% for other Executive KMP, is subject to the Company’s TSR performance against 
S&P/ASX 200 Index companies representing Consumer Discretionary, Consumer Staples, Information 
Technology and Communication Services. TSR was chosen as it provides a relative, external market 
performance measure.

TSR Vesting Schedule

Outcome

Ranked at the 75th percentile or higher

Ranked at the 50th percentile (Threshold)

Ranked below the 50th percentile

Vesting

50%

25%

0%

Vesting is pro-rated if the outcome is between the Threshold and Maximum band. 
•  Earnings Per Share Growth (ESPG) Hurdle:
40% for the CEO, and 50% for other Executive KMP, is subject to the achievement of fully diluted Earnings 
Per Share Growth (EPSG) targets as set by the Board over the Performance Period. EPSG was chosen 
as it aligns with shareholder dividends over time and provides a clear focus on meeting the earnings 
expectations delivered to the market. For the FY21 grant, the EPSG hurdle requires growth in earnings per 
share on a point to point basis, over the 3 year performance period, from a pre COVID-19 starting point, 
for any vesting to occur. This change for the FY21 grant removes the volatility and uncertainty around the 
recovery of COVID-19. If the Executive team achieves the EPS point-to-point target at the end of FY23, 
Nine will have come out of the COVID-impacted period in a strong financial position.

60

Nine Annual Report 2021Vesting Conditions

EPSG vesting schedule:

continued

Outcome

The EPSG hurdle requires growth in earnings per share on a point to point basis, 
over the performance period from a pre COVID-19 starting point, for any vesting 
to occur. 

Vesting occurs when:

Growth over the period that exceeds the Maximum Vesting Target

Growth over the period that meets or exceeds the Threshold 

Growth over the period of less than the Threshold 

Vesting

50%

16.5%

0%

Vesting is pro-rated if the outcome is between the Threshold and Maximum band.

EPSG hurdles are determined at the issue of each grant having regard to factors including:

•  Internal forecasting estimates taking into account the outlook for the industry;
•  Market expectations, including reference to sell-side equity analyst forecasts;
•  Recent actual performance; and
•  Market practice and competitor benchmarking.

Due to the competitively sensitive nature of these hurdles and the implied outlook for Nine earnings, 
the PRC and Nine Board has determined to disclose these EPSG targets upon vesting of any 
performance rights.

•  Strategic Hurdle – Digital strategy (CEO only):
20% (for only the CEO) is subject to a strategic or transformation hurdle. For the FY21 grant, 
performance will be based on targets supporting our digital strategy, including targets relating to: 

•  Digital audience growth in reach and engagement; 
•  Digital revenue growth; and
•  Subscription revenue growth.

The number of rights that vest will be based on the Board’s assessment of performance, on an 
aggregated level, across a group of quantitative measures. 

Due to the competitively sensitive nature of these digital measures and the implied outlook for Nine 
earnings, the PRC and Nine Board has determined to disclose their assessment upon vesting of any 
performance rights.

The Board may vary the Vesting Conditions for each Plan issue. 

The PRC undertakes reviews of the targets on LTI grants on-foot to ensure they remain relevant in 
light of any Company transactions and external or legislative impacts. 

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61

Nine Annual Report 2021 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Remuneration Report — Audited

Cessation of 
employment 
(Employment Conditions)

If the Participant is not employed by Nine or any Nine Group member on a particular Vesting Date due 
to the Participant: 
•  having been summarily dismissed; 
•  resigning (subject to the Board exercising discretion to allow rights to be retained); or
•  having terminated his/her employment agreement otherwise than in accordance with the terms of that 

agreement, 

any unvested Performance Rights held on or after the date of termination will lapse.

If the Participant has ceased to be employed by Nine in any other circumstances (e.g. redundancy, 
retirement, ill health), the Participant will retain a time based, pro-rated number of unvested Performance 
Rights determined on a tranche-by-tranche basis (where the time based proportion of each tranche 
is determined as the length of time from the start of the performance period to the date on which 
employment ceases divided by the total performance period of a particular tranche). 

Any unvested Performance Rights that do not lapse in accordance with the above, remain on-foot until 
the relevant Vesting Date. Any vesting at that time will be determined based on Vesting Conditions for 
those Performance Rights being met.

Where vesting occurs during a trading blackout period under the Company’s Securities Trading Policy, any 
Shares issued or transferred to the Participant upon vesting of any Performance Rights will be subject to 
restrictions on disposal from the date of issue (or transfer) of the Shares until the commencement of the 
business day following the end of that blackout period, or such later date that the Board may determine 
under the Company’s Securities Trading Policy.

A Participant may not enter into any arrangement for the purpose of hedging, or otherwise affecting their 
economic exposure to their Performance Rights.

Disposal restrictions

Clawback provision

The Board has the discretion to clawback awards made under the Long Term Incentive plans to ensure 
that participants do not unfairly benefit, including in the event of fraud, dishonesty or a breach of 
obligation to the Company. 

Change of control 

Amendments

Capital Initiatives

In addition, the Board may also clawback awards in the case of material risk issues arising or where any 
information becomes available after awards are granted (whether vested or unvested), which suggests 
that the initial grant or result was not justified.

The Board has the discretion to accelerate vesting of some or all of a Participant’s Performance Rights 
in the event of certain transactions which may result in a change of control of Nine Entertainment Co. 
Holdings Ltd. The discretion will be exercised having regard to all relevant circumstances at the time. 
Unvested Performance Rights will remain in place unless the Board determines to exercise that discretion.

To the extent permitted by the ASX Listing Rules, the Board retains the discretion to vary the terms and 
conditions of the Performance Rights Plan. This includes varying the number of Performance Rights or the 
number of Shares to which a Participant is entitled upon a reorganisation of capital of Nine.

The Board will endeavour to amend the terms of any Performance Rights on issue to equitably deal with 
any capital return, share consolidation or share split, such that the value of those rights is not prejudiced. 
The Board’s actions here will be at their sole discretion.

62

Nine Annual Report 20214. Linking Pay to Performance

4.1 Link Between Remuneration and Company Performance
A key principle of the Nine remuneration framework is to align Executive remuneration outcomes with Company Performance. 
The People & Remuneration Committee makes recommendations to the Board on performance objectives, both financial and 
non-financial, for Executive KMP which are intended to be strongly linked between remuneration outcomes and shareholder 
value. 

The Company performance and remuneration outcomes link is demonstrated in the STI plan with 50% linked to the Group’s 
Financial target (Group EBIT for FY21) and the remaining 50% related to Individual Objectives made up of both a financial and 
non-financial nature. 

In the LTI plan, Company performance and remuneration outcomes are linked with key shareholder value measures of Earnings 
Per Share and relative TSR hurdles required to be achieved for any vesting to occur for all LTI participants. There is a separate 
strategic hurdle for the CEO which is based on digital transformation.

Set out in the following table is a summary of the Group financial performance over the last five years and the link to Executive 
KMP remuneration outcomes over this period. 

30 June 211
$m

30 June 20 1
Restated 2
$m

30 June 19 3
Pro-Forma
$m

30 June 18 3
Pro-Forma
$m

30 June 19 4
$m

30 June 18 1
$m

30 June 17 1
$m

Revenue 

2,331.5

2,155.3

2,341.7

2,364.0

564.7

24%

394.8

18%

423.8

18%

385.1

16%

1,965.1

349.9

18%

1,403.9

1,244.9

257.2

18%

205.6

17%

Group EBITDA

Group EBITDA %

Net Profit after Tax 
and Minorities 
(pre specific items)

Earnings per share
– cents

Opening share price

Closing share price

Dividend

Executive KMP STI 
Payments

Awarded

Forfeited (at target)

261.0

142.4

224.8

170.6

187.1

156.7

123.6

15.3 cents

8.3 cents

11.6 cents

10.0 cents

13.0 cents

18.0 cents

14.0 cents

30 June 21
Cents/Share

30 June 20
Cents/Share

30 June 19
Cents/Share

30 June 18
Cents/Share

30 June 19
Cents/Share

30 June 18
Cents/Share

30 June 17
Cents/Share

138

291

10.5

188

138

7

248

188

10

138

248

10

248

188

10

138

248

10

105

138

9.5

30 June 21

30 June 20

30 June 19

30 June 18

30 June 19

30 June 18

30 June 17

131%

—

0%

100%

69%

31%

129%

—

69%

31%

129% 

—

94%

6%

1.  Results are presented pre specific items on a continuing operations basis. 

2. Details of the restatements in relation to the year ended 30 June 2020 are provided in the financial statements.

3. FY19 Pro-forma results aggregate the results for the former Nine and Fairfax businesses for the full 12 months to 30 June 2019, including 
100% of Stan. They are presented pre specific items and purchase price accounting adjustments and on a continuing operations basis. 
These figures are unaudited.

4. FY19 includes the contribution from the former Fairfax businesses since the merger implementation date of 7 December 2018 and are from 

continuing operations only. They are presented pre specific items but inclusive of purchase price accounting adjustments.

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63

Nine Annual Report 2021 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Remuneration Report — Audited

4.2 Short Term Incentives (STI) Outcomes 
The Short Term Incentive Plan for Executive KMP in FY21 was allocated 50% towards the achievement of the Group EBIT target and 
the remaining 50% for individual measures that reflect the individuals’ performance and contribution to the achievement of both 
business unit and Group objectives.

Setting a Group financial target in the midst of the pandemic was difficult. As positive signs emerged during the first half of 
the year, the Board re-visited the original target which had been set, and determined that 5% growth on the FY20 Group EBIT 
outcome of $249.1 million (before restatement $246.8 million) for continuing operations and pre significant items, would be an 
appropriate target.

The Executive team delivered a Group EBIT of $415.6 million (continuing operations and pre significant items), and therefore the 
Group financial target was achieved at maximum performance. 

For each Executive KMP, clear targets for the Individual Objectives that were important to the delivery of the company’s strategic 
goals were agreed. For FY21, these measures were targeted on a successful transition through the impacts of COVID, driving 
performance on revenues and audience targets, meeting targets for Stan, data commercialisation, and meeting targets across 
various strategic initiatives including finance and enterprise transformation. For the new CEO, Mr Sneesby, measures were focused 
on a successful first 100 days in the role. The Individual measures were assessed by the PRC and the Board and were mainly 
achieved at above target performance. 

The PRC and Board believe that the performance in FY21 has been appropriately reflected in the STI outcomes.

The proportions of target and maximum STI that were awarded and forfeited by each Executive KMP in relation to the current 
financial year and last year are set out below. 

Executive KMP

Mike Sneesby1

Maria Phillips2

Michael Stephenson

Former Executive KMP

Hugh Marks3

Paul Koppelman4

Proportion of Target STI (%)

Proportion of Maximum STI (%)

Awarded %

Forfeited %

Awarded %

Forfeited %

112.5%

—

123%

—

140%

0%

135%

0%

0%

0%

0%

—

0%

—

0%

100%

0%

100%

100%

100%

90%

—

82%

—

93%

0%

90%

0%

0%

0%

10%

—

18%

—

7%

100%

10%

100%

100%

100%

FY21

FY20

FY21

FY20

FY21

FY20

FY21

FY20

FY21

FY20

1.  Mr Sneesby became an Executive KMP following his appointment as Chief Executive Officer on 1 April 2021. His STI was awarded on a 

pro-rata basis.

2. Ms Phillips commenced as Chief Financial Officer on 31 August 2020. Her STI was awarded on a pro-rata basis.

3. Mr Marks ceased to be CEO and therefore ceased to be an Executive KMP of the Company effective 31 March 2021.

4. Mr Koppelman was the Chief Financial Officer from 2 September 2019 until his resignation and ceased being an employee of the Company 

on 10 July 2020. 

64

Nine Annual Report 2021 
 
4.3 Long Term Incentives (LTI) Outcomes 

Plan

Grant Date

Test Date

FY17 LTI

1 December 2016

30 June 2019

FY18 LTI

1 December 2017

30 June 2020

FY19 LTI

26 November 2018

30 June 2021

1 December 2019

30 June 2022

FY20 LTI

1 December 2020

30 June 2022

FY21 LTI

1 December 2020

30 June 2023

Performance Hurdles
•  50% – Total Shareholder Return 
•  50% – Earnings Per Share Growth
•  50% – Total Shareholder Return 
•  50% – Earnings Per Share Growth
•  50% – Total Shareholder Return 
•  50% – Earnings Per Share Growth
•  50% – Total Shareholder Return 
•  50% – Earnings Per Share Growth 
•  25% – Digital Transformation Measures (CEO only) 
•  50% – Total Shareholder Return 
•  50% – Earnings Per Share Growth
•  25% – Digital Transformation Measures (CEO only) 

Vesting outcome 
(%)

100%

37%

25%

N/A

N/A

N/A

The performance period of the FY19 Long Term Incentive Plan (granted 26 November 2018) commenced on 1 July 2018 and 
concluded on 30 June 2021. Performance was assessed at the conclusion of the FY21 year, and as a result of performance 
over the three year period, 25% vesting was achieved. 

The Total Shareholder Return (TSR) hurdle was achieved at the threshold level of performance. The TSR result was at the 
50th percentile compared to the comparator group, resulting in 50% vesting of this portion of the grant (50% of total grant). 

The cumulative EPSG performance was tested using statutory results, pre-specific items and prior to the purchase price 
accounting amortisation as a consequence of the Nine and Fairfax merger. That is, EPSG was calculated by applying legacy 
Nine up to the merger date (7 December 2018) and the merged entity thereafter. The EPSG targets for the FY19 LTI plan were 
2% per annum for threshold performance and 5% per annum for stretch performance. The EPSG targets were not achieved, 
resulting in no vesting of this portion of the grant (50% of total grant). 

The portion of rights (75% of total FY19 grant) that did not meet the required performance hurdles were forfeited and lapsed. 
There is no retesting of the hurdles. 

5. Executive Agreements 
Each Executive KMP has a formal employment agreement. Each of these employment agreements, which are of a continuing 
nature and have no fixed term, provide for the payment of fixed and performance-based remuneration, superannuation and 
other benefits such as statutory leave entitlements.

The key terms of current Executive KMP contracts at 30 June 2021 were as follows: 

Mike Sneesby

Maria Phillips

Fixed 
Remuneration1

Target 
STI

Target 
LTI

Notice Period
by Executive

Notice Period 
by Company

Restraint

$1,400,000

$1,400,000

$1,750,000

12 months

12 months

12 months

$700,000

$350,000

$350,000

12 months

12 months

12 months

Michael Stephenson

$840,000

$420,000

$420,000

12 months

12 months

12 months

1.  Fixed remuneration comprises of base cash remuneration, superannuation and other non-monetary benefits. 

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65

Nine Annual Report 2021 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Remuneration Report — Audited

6. Remuneration Governance 

6.1 The Board 
The Board approves the remuneration arrangements of the Chief Executive Officer (CEO) and other key executives and awards 
made under short-term incentive (STI) and long-term incentive (LTI) plans, following recommendations from the PRC. The Board also 
sets the remuneration levels of Non-Executive Directors (NEDs), subject to the aggregate pool limit approved by shareholders. 

6.2 The People and Remuneration Committee (PRC)
The PRC assists the Board in fulfilling its responsibilities for corporate governance and oversight of Nine’s human resources policies 
and practices and workplace health and safety (WHS) management. The PRC’s goal is to ensure that Nine attracts the industry’s 
best talent, appropriately aligns their interests with those of key stakeholders, complies with WHS obligations and effectively 
manages WHS risks. 

The PRC makes recommendations to the Board on CEO and Non-Executive Director remuneration. The PRC approves the executive 
reward strategy, and incentive plans and provides oversight of management’s implementation of approved arrangements. 

Details of the membership, number and attendance at meetings held by the PRC are set out on page 46 of the Directors’ Report. 

Further information on the PRC’s role, responsibilities and membership is included in the committee charter which is available at 
www.nineforbrands.com.au

6.3 Management
Management prepares recommendations and information for the PRC’s consideration and approval. Management also implements 
the approved remuneration arrangements. 

6.4 Use of Remuneration Consultants
From time to time, the PRC seeks external independent remuneration advice. Remuneration consultants are engaged by, and 
report directly to, the Committee. In selecting a remuneration consultant, the Committee considers potential conflicts of interest and 
requires the consultant’s independence from management as part of their terms of engagement.

Where the consultant’s engagement requires a remuneration recommendation, the recommendation is provided to the Chair of the 
PRC to ensure management cannot unduly influence the outcome.

The Company has engaged the services of PwC as the Company’s remuneration advisor during the 2021 financial year. There were 
no remuneration recommendations provided to the Committee by PwC or any other consultants in the 2021 financial year. 

6.5 Associated Policies
The Company has established a number of policies to support reward and governance, including the Code of Conduct, Disclosure 
Policy and Securities Trading Policy. These policies have been implemented to promote ethical behaviour and responsible decision 
making. These policies are available on Nine’s website (www.nineforbrands.com.au).

66

Nine Annual Report 20217. Detailed disclosure of executive remuneration 

7.1 Non-statutory remuneration disclosures 
The actual remuneration awarded to current Executive KMPs in the year ended 30 June 2021 (FY21) is set out in the table below. 
This information is considered to be relevant as it provides details of the remuneration actually receivable by the Company’s 
Executive KMPs in regards to FY21. STI amounts include both the cash and deferred shares elements awarded for the respective 
financial year. Only LTIs which were tested and have vested during the year are included. The table differs from the statutory 
disclosure in section 7.2 principally because the table in section 7.2 includes a value for LTI which may or may not vest in 
future years.

Salary and 
fees
$

Cash 
Bonus
$

Fixed 
salary and 
allowance 
and cash 
bonus

Other 
Remuneration1

Deferred 
STI2

Long-term 
incentives3

Remuneration 
for FY21

344,576

 263,813 

608,389

131,449

 129,937 

—

—

—

—

—

567,946

 240,042 

807,988

37,496

 118,229 

— 

— 

— 

— 

— 

— 

—

— 

— 

869,775

—

963,713

— 

818,306

 393,960 

1,212,266

16,748

 194,040 

121,489

1,544,543

 818,998 

— 

 818,998 

 37,414 

— 

 125,800 

 982,212 

Executive Director

Mike
Sneesby4

FY21

FY20

Other Executive KMP

Maria Phillips5

Michael 
Stephenson

FY21

FY20

FY21

FY20

Former Executive KMP

Hugh
Marks6

Total Executive 
KMP

FY21

1,528,305

 1,401,975 

2,930,280

109,029

 690,525 

404,968

4,134,802

FY20

 1,528,997 

— 

 1,528,997 

 149,745 

— 

 482,521 

 2,161,263 

FY21

3,259,133

2,299,790

5,558,923

294,722

 1,132,731 

526,457

7,512,833

FY20

 2,347,995 

— 

 2,347,995 

 187,159 

— 

 608,321 

 3,143,475 

1.  Other remuneration relates to superannuation and movement in annual leave and long service leave balances. 

2. Deferred STI relates to STI awarded in relation to the financial year but deferred in Nine shares. This is settled in two equal tranches over 

the following two years.

3. Rights which vested subsequent to 30 June 2021 but which were measured based on performance up to 30 June 2021. The value attributed 

to these Rights has been calculated based on the share price as at 2 August 2021 as an approximation of the cash value on vesting.

4. Mr Sneesby became an Executive KMP following his appointment as Chief Executive Officer (CEO) on 1 April 2021.

5. Ms Phillips commenced as Chief Financial Officer on 31 August 2020.

6. Mr Marks ceased to be CEO and therefore ceased to be a KMP of the Company on 31 March 2021, however his full year earnings in 

accordance with his contract of employment are shown in the table.

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67

Nine Annual Report 2021 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Remuneration Report — Audited

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Nine Annual Report 2021 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
1.  Represents a relocation and rent allowance for Mr Koppelman.

2.  Amounts may be negative where the KMP’s annual leave taken in the year exceeds that accrued.

3.  As a result of the Fairfax merger, Management adjusted the LSL provision methodology during the 2020 financial year to ensure 

consistency across the Group.

4.  Deferred STI relates to STI awarded in relation to the financial year but deferred in Nine shares. This will be settled in two equal tranches 

over the next two years.

5.  Details of the Long Term Incentive Plans are outlined in sections 3.6. 

6.  Mr Sneesby became an Executive KMP following his appointment as Chief Executive Officer (CEO) on 1 April 2021. No LTI has been 
recorded as the FY21 grant of rights is subject to approval by shareholders at the FY21 AGM in November 2021. Mr Sneesby’s LTI 
opportunity for the FY21 LTI grant, pro-rata based on his commencement date of 1 April 2021, is $437,500 (representing 25% of an annual 
allocation).

7.  Ms Phillips commenced as Chief Financial Officer on 31 August 2020.

8.  Mr Marks ceased to be CEO and a KMP on 31 March 2021, and will cease to be an employee of Nine on 31 August 2021. Mr Marks will 

receive his contractual entitlements according to his contract of employment on the ending of his employment. The statutory remuneration 
expense is comprised of the following:
• Salary and Fees and Superannuation: These amounts shown are for the 9 months to 31 March 2021, during which time Mr Marks was a 

KMP. Mr Marks’ annual fixed remuneration is $1,550,000.

• Cash Bonus and Deferred STI: Mr Marks was eligible to receive a Short Term Incentive (STI) payment for FY21. The Cash Bonus and 

Deferred STI amounts shown are for the 9 months to 31 March 2021, during which time he was a KMP.

•  Mr Marks was eligible to receive an annual allocation of performance rights as part of the Long Term Incentive plan. In accordance with 
the terms of issue of the performance rights and the terms of his employment contract, on cessation of employment Mr Marks will only 
retain a pro-rata proportion of his LTI rights under the FY20 and FY21 LTI plans; see note 3 to the table in Section 7.3 for further details. 
Those rights have been accounted for in this table under Long Term Incentives and Termination Benefits as set out below:

• Long Term Incentives: The amounts shown under the Long Term Incentives column is the cost for the 9 months to 31 March 2021 of the 

FY19, FY20 and FY21 performance rights which Mr Marks will retain under the terms of his contract. This amount is made up of:
•  $46,857 which is the cost to 31 March 2021 of LTI rights to be tested against TSR (TSR rights) awarded under the FY19 LTI plan (vested 

and unvested), calculated at the fair value on award of TSR rights of $0.641;

•  $2,210,893 which is the cost to 31 March 2021 of the FY20 LTI Rights and the FY21 LTI Rights (as defined in note 3 to the table in 

Section 7.3), calculated at the share price at 30 June 2021 ($2.91), to recognise that any rights granted in FY20 and FY21 which vest in 
future years, following testing of the performance hurdles, will be cash settled in accordance with the terms of issue. These rights will be 
tested against existing performance criteria under those plans in July 2022 and July 2023 respectively to determine whether any rights 
vest. Whilst the Group has recognised an expense based on the assumption these rights vest in full, as these rights will be tested against 
their performance hurdles, there is no certainty that these amounts will actually become payable.

• Termination Benefits amounts shown comprises:

•  salary and STI payments for the period of the FY21 financial year between 1 April 2021 and 30 June 2021 totalling $910,625 (salary and 

superannuation of $387,500 and STI payment of $523,125, of which $350,494 is a cash bonus and $172,631 is Deferred STI);

•  a payment of $1,047,842 representing the balance of the 12 months’ notice period payable to Mr Marks under his existing employment 

agreement;

•  $15,619 which is the cost from 1 April 2021 to 30 June 2021 of TSR rights awarded under the FY19 LTI plan (vested and unvested), 

calculated at the fair value on award of TSR Rights of $0.641; and

•  an amount of $882,569 which is the cost from 1 April 2021 until 31 August 2021 of the FY20 LTI Rights and the FY21 LTI Rights (as defined 
in note 3 to the table in Section 7.3) calculated at the share price at 30 June 2021 ($2.91), to recognise that any rights granted in FY20 
and FY21 which vest in future years, following testing of the performance hurdles, will be cash settled in accordance with the terms 
of issue. These rights will be tested against existing performance criteria under those plans in July 2022 and July 2023 respectively to 
determine whether any rights vest. Whilst the Group has recognised an expense based on the assumption these rights vest in full, as 
these rights will be tested against their performance hurdles, there is no certainty that these amounts will actually become payable.

9.  Mr Koppelman was the Chief Financial Officer from 2 September 2019 until his resignation and ceased being an employee of the 

Company on the 10 July 2020. 

10. Mr Barnes ceased to be an employee of the Company on 31 August 2019. Mr Barnes was paid notice of one year’s salary, which was his 

contractual entitlement to notice.

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69

Nine Annual Report 2021 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Remuneration Report — Audited

7.3 Performance Rights and Share Interests of Key Management Personnel 

2021 Rights over shares held by Executive KMP 

The number of Performance Rights granted to Executive KMP as remuneration, the number vested and lapsed during the year and 
the number outstanding at the end of the year are shown below. 

Performance Rights do not carry any voting or dividend rights and can be exercised once the vesting conditions have been met.

Share Rights 
Outstanding 
at Start of 
Year
No.

Share 
Rights 
granted 
in year
No.

Fair Value 
per Share 
Right at 
award date
$

Award
date

Vesting
Date

Vested 1
No.

Lapsed 
during 
the year
No.

Share Rights 
Outstanding 
at End 
of Year
No.

Executive Director

Mike Sneesby2

Other Executive KMP

Maria Phillips

Michael
Stephenson

Former Executive KMP

Hugh Marks3

 175,439 

 228,260 

 584,795 

 760,869 

—

 208,830 

1 Dec 20

1.940

1 Jul 23

 208,830 

26 Nov 18

1.065

1 Jul 21

 43,859 

 131,580 

— 

1 Dec 19

1.163

1 Jul 22

 250,596 

1 Dec 20

1.940

1 Jul 23

 228,260 

 250,596 

26 Nov 18

1.065

1 Jul 21

 146,198 

 438,597 

— 

1 Dec 19

 292,118 

1 Dec 20

1.163

1.163

1 Jul 22

1 Jul 22

 210,542 

 550,327 

 80,833 

 211,285 

 1,156,026 

1 Dec 20

1.940

1 Jul 23

 705,229 

 450,797 

Paul Koppelman4

 230,978

1 Dec 19

1.163

1 Jul 22

 230,978 

— 

1.  Rights which vested subsequent to 30 June 2021 but which were measured based on performance up to 30 June 2021. 

2. Mr Sneesby was appointed as Chief Executive Officer effective 1 April 2021. As part of his remuneration arrangement Mr Sneesby will be 

offered a right to participate in the NEC Long Term Incentive Plan for the 2021 financial year, on a pro-rata basis from his appointment to the 
CEO role, to the value of $437,500 (25% of his annual LTI opportunity) subject to shareholder approval which will be sought at the FY21 AGM 
held in November 2021.

3. In accordance with the terms of issue of the performance rights and the terms of his employment contract, on cessation of employment 

Mr Marks will only retain a pro-rata proportion of his LTI rights under the FY20 and FY21 LTI plans, as follows: 
• For the FY20 LTI plan 291,375 rights will lapse. Mr Marks will retain 761,612 performance rights in respect of the FY20 LTI plan (FY20 LTI Rights) 

which will be tested against existing performance criteria under that plan in July 2022 to determine whether any rights vest. As these LTI rights will 
be tested against their performance hurdles in July 2022 there is no certainty that these amounts will actually become payable. Any performance 
rights which vest will be satisfied by payment of cash, in accordance with the terms of issue.

• For the FY21 plan, 705,229 rights will lapse. Mr Marks will retain 450,797 performance rights in respect of the FY21 LTI plan (FY21 LTI Rights) which 
will be tested against existing performance criteria in July 2023 to determine whether any rights vest. As these LTI rights will be tested against 
their performance hurdles in July 2023 there is no certainty that these amounts will actually become payable. Any performance rights which 
vest will be satisfied by payment of cash, in accordance with the terms of issue.

4. Mr Koppelman resigned and ceased to be an employee of the Company on 10 July 2020. The rights granted to Mr Koppelman on 

1 December 2019 were forfeited and lapsed on resignation.

70

Nine Annual Report 2021 
2021 Shareholding of Key Management Personnel 
The Board has a policy of encouraging directors to acquire shares to the value of one year’s base fees, to be acquired within 
five years of appointment. 

Nine Entertainment Co. Holdings Limited shares held by KMP and their related parties are as follows:

As at
1 July 2020
Ord

Granted on 
conversion of 
Share Rights
Ord

Granted
as STI
Ord

Other Net 
Changes
Ord

Held directly 
as at 
30 June 2021
Ord

Held nominally 
as at 
30 June 2021
Ord

Non-Executive Directors

Peter Costello 

Nick Falloon 

Andrew Lancaster1

Catherine West 

Mickie Rosen

Patrick Allaway2

Samantha Lewis 

Executive Director 

 301,786 

 396,222 

— 

 40,000 

 80,000 

 73,542 

 60,000 

Mike Sneesby

 81,083 

Other Executive KMP

Maria Phillips

— 

— 

— 

— 

— 

— 

— 

— 

— 

— 

Michael Stephenson 

 519,087 

 92,500 

Former Executive KMP

Hugh Marks3

 2,316,644 

 354,794 

Paul Koppelman4

 105,000 

— 

Total 

 3,973,364 

 447,294 

— 

— 

— 

— 

— 

— 

— 

— 

— 

— 

— 

— 

— 

— 

— 

— 

 60,000 

— 

— 

— 

— 

— 

— 

 301,786 

 51,142 

 345,080 

— 

— 

— 

— 

— 

— 

— 

— 

 100,000 

 80,000 

 73,542 

 60,000 

 81,083 

— 

 (527,070)

 64,174 

 20,343 

— 

— 

 2,389,158 

 282,280 

— 

 105,000 

 (467,070)

 2,504,474 

 1,449,114 

1.  Mr Lancaster joined the Board on 1 April 2021. The number of shares provided in the table was held at the commencement of his term as 

a Director and KMP and at the end of the financial year. 

2. Mr Allaway retired from the Board on 1 April 2021. The number of shares provided in the table is as at the start of the financial year and 

as at the end of his term as KMP.

3. Mr Marks ceased to be Chief Executive Officer on 31 March 2021 and therefore ceased to be a KMP of the company. The number of 

shares provided in the table is as at the start of the financial year and at the end of his term as KMP.

4. Mr Koppelman ceased to be employed by Nine and a KMP of the company on 10 July 2020 and held 105,000 shares at the end of his 

term as KMP.

Related Body Corporate – Domain Holdings Australia Limited (Domain) equity holdings of Directors

The following table represent the number of Domain ordinary shares and Domain rights over shares held by Directors of Nine 
and their related parties.

Director

Related Body Corporate

Relevant Interest as at 1 July 2020 Relevant Interest as at 30 June 2021

Nick Falloon1

Domain Holdings Australia Limited

101,239 ordinary shares

101,239 ordinary shares

31,105 share rights

31,105 share rights

1.  Domain ran a program (Project Zipline) where employees and Directors could voluntarily sacrifice a portion of their cash salary for a 

6 month period, and in return would be granted an allocation of share rights to this value. The period of the arrangement is from 4 May 
to 1 November 2020. Mr Falloon took up the offer and sacrificed 50% in cash fees and received 31,105 share rights which are anticipated 
to vest on 7 November 2021. Further details of the Domain program can be found in the Domain Annual Report. 

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71

Nine Annual Report 2021 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Remuneration Report — Audited

8.  Non-Executive Director (NED) Remuneration Arrangements and detailed 

disclosures of NED remuneration 

Remuneration Policy
The Board seeks to set aggregate Non-Executive remuneration at a level that provides the Company with the ability to attract and 
retain Directors of the highest calibre, at a cost that is acceptable to shareholders.

The shareholders of Nine approved an aggregate fee pool of $3 million at the AGM on 21 October 2013. The Board will not seek 
any increase to the NED fee pool at the 2021 AGM. 

Structure
The remuneration of NEDs consists of Directors’ fees and committee fees. The payment of additional fees for serving on a 
committee recognises the additional time commitment required by NEDs who serve on committees. The Chairman of the Board 
does not receive any additional fees in addition to Board fees for being a member of any committee. All Board fees include any 
superannuation entitlements, as applicable. These arrangements are set out in the written engagement letters with each Director. 

The NED fees are set out below: 

Role

Chairman

Directors

Audit & Risk Committee chair

Audit & Risk Committee member

People & Remuneration Committee chair

People & Remuneration Committee member

Fees

$340,000

$135,000

$30,000

$20,000

$25,000

$15,000

NEDs do not receive retirement benefits, nor do they participate in any incentive programs. No Share Rights or other share-based 
payments were issued to NEDs during the 2021 financial year. The statutory table below includes fees for the period, when they 
held the position of NEDs.

Directors Fees Paid By Domain Holdings Australia Limited 
In the following statutory table representing fees paid to Nine NEDs for financial years 2020 and 2021, Mr Falloon and Mr Allaway 
(until 1 February 2020) are Board members of Domain Holdings Australia Limited (Domain). The fees paid to Mr Falloon and 
Mr Allaway in these years are included as controlled entity transactions. The fees are paid by Domain. 

Mr Falloon is the Chairman of the Domain Board and a member of the Domain People and Culture Committee, and the Audit and 
Risk Committee from 1 February 2020 (replacing Mr Allaway). In FY21, the Chairman’s fee on the Domain Board was $250,000 per 
annum. The Chairman does not receive any additional fees for being a member of Committees at Domain.

Mr Allaway retired from the Domain board on 1 February 2020 and was a member of the Domain Audit and Risk Committee. 

Mr Marks, who was Nine’s CEO until 31 March 2021, joined the Domain Board on 1 February 2020 as a Non-Executive Director until 
his resignation from the Domain Board effective 31 March 2021. Mr Marks received no fees for his services on the Domain Board. 

Mr Sneesby, Nine’s CEO, joined the Domain Board on 21 April 2021 as a Non-Executive Director. Mr Sneesby receives no fees for his 
services on the Domain Board.

72

Nine Annual Report 2021NED Remuneration for years ended 30 June 2021 and 2020

Nine

Domain (Controlled Entity)

Nine
Non-Executive 
Director Fees
$

Superannua-
tion paid by 
Nine
$

Domain
Non-Executive 
Director Fees
$

Superannua-
tion paid by 
Domain
$

Financial 
year

Fair Value 
of Domain’s 
Project Zipline 
Share Rights
$

Total
$

Non-Executive Directors

Peter 
Costello 

Nick
Falloon1

Andrew 
Lancaster2

Catherine 
West 

Mickie 
Rosen

Samantha 
Lewis 

2021

2020

2021

2020

2021

2020

2021

2020

2021

2020

2021

2020

Former Non-Executive Directors

Patrick 
Allaway3

Total NED

2021

2020

2021

2020

 340,000 

 329,499 

 146,747 

 143,493 

— 

— 

 164,384 

 164,384 

 123,288 

 123,288 

 176,096 

 164,384 

— 

 10,501 

 3,253 

 6,507 

— 

— 

 15,616 

 15,616 

 11,712 

 11,712 

 3,904 

 15,616 

 106,164 

 141,552 

 10,086 

 13,448 

— 

— 

 189,234 

 211,626 

— 

— 

 17,977 

 20,104 

— 

— 

 340,000 

 340,000 

 49,889 

 407,100 

 6,342 

 388,072 

— 

— 

— 

— 

— 

— 

— 

— 

— 

 69,687 

— 

— 

— 

— 

— 

— 

— 

— 

— 

 6,620 

 17,977 

— 

— 

— 

— 

— 

— 

— 

— 

— 

— 

— 

— 

 180,000 

 180,000 

 135,000 

 135,000 

 180,000 

 180,000 

 116,250 

 231,307 

 49,889 

 1,358,350 

 1,056,679 

 44,571 

 189,234 

 1,066,600 

 73,400 

 281,313 

 26,724 

 6,342 

 1,454,379 

1.  Mr Falloon received Director fees from a controlled entity, Domain Holdings Australia Limited (Domain), in respect of his services as 

Chairman of Domain. This amount is disclosed separately and was paid by Domain. In response to the impact of COVID-19, Domain ran 
a program (Project Zipline) where employees and Directors could voluntarily sacrifice a portion of their cash salary for a 6 month period, 
and in return would be granted an allocation of share rights to this value. The period of the arrangement was from 4 May to 7 November 
2020. Mr Falloon took up the offer and sacrificed in total 50% in cash fees and received 31,105 share rights which are anticipated to vest 
on 7 November 2021. For the purpose of FY21 this equated to a fair value amount of $49,889 (FY20: $6,342). Further details of the Domain 
program can be found in the Domain Annual Report. 

2. Mr Lancaster joined the Board on 1 April 2021 and has agreed that he will not be paid any Director’s fees for serving on the Board or any 

Committees to which he may be appointed.

3. Mr Allaway retired from the Nine Board on 1 April 2021. Mr Allaway received Director and Committee fees in FY20 from Domain, in 

respect of his services as a non-executive director of Domain and as a member of the Audit & Risk Committee. This amount is disclosed 
separately and was paid by Domain. Mr Allaway retired from the Domain Board on 1 February 2020.

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73

Nine Annual Report 2021 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Remuneration Report — Audited

9. Loans to Key Management Personnel and their related parties
No loans have been made to KMP or their related parties.

10.  Other transactions and balances with Key Management personnel and their 

related parties

The following related party arrangement has been entered into by a Nine Group member: 
•  Sebastian Costello, the son of Peter Costello, is employed on a full time basis as a journalist and presenter on commercial, arm’s 

length terms. 

•  Nick Falloon’s son had access to a corporate golf membership for part of the year up until 14 April 2021, which was paid for by 

the Group. The estimated value of this in the year to 30 June 2021 was $3,676 (30 June 2020; $4,521).

74

Nine Annual Report 2021Operating and Financial Review

Review of Operations

Revenue from Continuing Operations (before specific items)

2021
$m

2,331.5

Group EBITDA from Continuing Operations (before specific items) 1

 564.7 

Depreciation and Amortisation from Continuing operations

Group EBIT from Continuing Operations (before specific items)

Net Finance Costs from Continuing Operations

Profit after tax before specific items from Continuing Operations

Specific items from Continuing Operations (after income tax)

Profit/(loss) from Continuing Operations after Income Tax

Net Cash Flows generated from operating activities

Net Debt 2

Leverage 3

 (149.1)

 415.6 

 (27.5)

 277.5 

 (93.6)

 184.0 

398.2

 249.9 

 0.4X 

2020
Restated4
$m

Variance 
$m

Variance
%

2,155.3

 394.8 

 (145.7)

249.1

 (26.3)

 157.7 

 (665.4)

(507.8)

 374.5 

 396.9 

 1.0X 

176.2

 169.9 

 (3.4)

166.5

 (1.2)

 119.8 

 571.8 

691.8

23.7

 (147.0)

8%

43%

2%

67%

5%

76%

(86%)

(136%)

6%

(37%)

1.  EBITDA plus share of associates.

2. Bank facilities unsecured, less cash at bank.

3. Net Debt (excluding lease liabilities)/EBITDA (before Specific Items).

4. Refer to Note 1.2 for details of restatement to 30 June 2020 comparative financial information.

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Revenue from Continuing Operations before Specific items increased by 8% to $2,331.5 million driven by continued audience 
strength across all key platforms and a marked recovery in ad markets with particularly strong growth for Television Combined 
(FTA + BVOD).

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Group EBITDA before Specific Items (from Continuing Operations) increased by $169.9 million (43%) to $564.7 million with the 
revenue increase flowing to EBITDA. Depreciation and Amortisation increased from $145.7 million to $149.1 million and Net 
Finance Costs increased from $26.3 million in the prior year to $27.5 million in the current year. 

Specific Items of $108.5 million pre-tax (refer to note 2.4) relate principally to the impact of COVID-19 on the Radio advertising 
market and an associated review of carrying value, as well as group restructuring costs. These include: $61.5 million in intangible 
impairments for Radio; $30.5 million in restructuring costs; $18.7 million in provisions relating to onerous production contracts and 
other provisions; as well as net $2.2 million of other Specific Items reported. 

Operating Cash Flow increased $23.7 million to $398.2 million year on year due to the cash conversion of the EBITDA increase 
offset by the market recovery impact on working capital. In addition, capital expenditure during the period decreased from 
$136.0 million to $93.8 million, primarily reflecting the completion of Nine’s new Sydney headquarters at 1 Denison Street, 
North Sydney. The Group made dividend payments of $119.4 million or 7.0 cents per share, to shareholders during the year. 
Net Debt of the wholly owned Group at 30 June 2020 was $171.0 million (excluding lease liabilities) which, based on wholly-
owned EBITDA, resulted in net leverage of 0.4x, well within bank covenants.

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75

Nine Annual Report 2021 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Operating and Financial Review

Segmental Results
The results of the continuing operations are set out below:

2021
$m

2020
Restated
 $m

Variance
$m

Revenue 1 2

Broadcasting

Digital and Publishing

Domain Group

Stan

Corporate

 1,242.6 

 1,127.5 

 504.5 

 286.6 

 311.8 

 2.3 

 518.5 

 267.8 

 242.1 

 14.2 

Total Revenue from Continuing Operations 1

 2,347.8 

 2,170.2 

EBITDA 2

Broadcasting

Digital and Publishing

Domain Group

Stan

Corporate

Share of Associates

 332.5 

 117.2 

 100.6 

 39.5 

 (26.1)

 1.0 

 197.3 

 91.5 

 84.7 

 31.0 

 (10.6)

 0.9 

Group EBITDA from Continuing Operations

 564.7 

 394.8 

1.  Before the elimination of inter-segment revenue and excluding interest income.

2. Pre specific items.

A summary of each division’s performance is set out below.

115.1

 (14.0)

18.8

69.7

 (11.9)

 177.6 

135.2

 25.7 

 15.9 

8.5

 (15.5)

 0.1 

 169.9 

%

10%

(3%)

7%

29%

(84%)

8%

69%

28%

19%

27%

146%

11%

43%

Broadcasting

Revenue 

EBITDA

Margin 

2021
$m 

1,242.6

332.5

27%

2020
$m 

1,127.5

197.3

17%

Variance 2021 to 2020

$m 

115.1

135.2

%

10%

69%

10 pts

Nine’s Broadcasting division, which comprises Nine Network, 9Now and Nine Radio, reported EBITDA of $332.5 million on revenues 
of $1,242.6 million for the year.

Nine Network reported a revenue increase from $951.8 million to $1,044.7 million, growth of 10% for the year, primarily as a result 
of 24% growth in the second half against COVID affected comparatives. The FTA advertising market was up 11.5%1 across the year, 
and 25.8% in the second half with Nine’s FTA revenue share broadly flat on FY20.

Costs improved by 2% or $19.9 million for the year. Second half costs reflected the prior period COVID affected comparatives with 
$36 million of the H2 increase NRL-related. 

76

Nine Annual Report 2021In a BVOD market which grew by 55%2 for the year to $252 million, 9Now consolidated its leadership position with revenue 
growth of 46% to $107.1 million. Users and engagement continued to grow, with Daily Active Users recording double digit 
growth and live streaming minutes up 39%, notwithstanding COVID disrupted content plans. Overall, 9Now increased its EBITDA 
contribution from $49.7 million to $73.4 million.

Nine Radio reported EBITDA of $8.4 million (2020: $9.8 million) on revenue of $90.8 million (2020: $102.6 million). The 11% decline 
in revenue was driven by discontinued businesses such as Map and Page and a Metro radio market which declined by 3%3, 
coupled with a lower market share. Radio costs declined by 11% or $10.4 million.

Digital and Publishing

Revenue

EBITDA

Margin

2021
$m 

504.5

117.2

23%

2020
$m 

518.5

91.5

18%

Variance 2021 to 2020

$m 

(14.0)

25.7

%

(3%)

28%

5 pts

Nine’s Digital and Publishing division includes Metro Media, as well as Nine’s other Digital Publishing titles, including Pedestrian 
Group, Drive (formerly “CarAdvice”) and nine.com.au. Digital and Publishing reported revenue of $504.5 million and a combined 
EBITDA of $117.2 million.

Metro Media contributed revenue of $402.0 million (2020: $426.3 million) and EBITDA of $98.9 million (2020: $88.2 million) for 
the year to 30 June 2021. The 6% decline in revenue was primarily attributable to print with a decline in both retail sales and 
advertising. Retail sales declined 18% or $15.8 million, as the tail of COVID continued to impact on the hotel, airport and CBD 
segments. Audiences grew strongly across each of The Sydney Morning Herald, The Age and the Financial Review, albeit with 
accelerating growth in digital subscriptions and flat print subscription revenue (total subscription revenue up 12% or $16.5 million). 
Advertising revenue was down 8% or $13.9 million, with print advertising declining but stabilising across the year, partially offset 
by growth in digital advertising of 11% across the year. There was a sharp decline in other revenue of $11.1 million reflecting the 
sale of Weatherzone and the reduced Events activity in the period.

Costs at Metro Media declined by $35.1 million with more than half related to production and distribution, driven both by 
reduced print volumes and Nine’s revised printing arrangements. For the full year to June 2021, EBITDA grew by $10.7 million or 
12% to $98.9 million.

Other key components of Digital and Publishing together contributed revenue of $102.5 million, and EBITDA of $18.3 million 
representing a $15.0 million increase for the full year to June 2021.

Domain Group

Revenue

EBITDA

Margin

2021
$m 

286.6

100.6

35%

2020
$m 

267.8

84.7

32%

Variance 2021 to 2020

$m 

18.8

15.9

%

7%

19%

3 pts

The property market, particularly in Sydney and Melbourne, rebounded strongly through the first half of FY21 which broadly 
benefited Domain. Across the year, Domain’s new listings recovered from FY20 lows, recording growth of 11%. Notwithstanding 
the absence of an across-the-board price increase, Domain recorded an 11% growth in controllable yield. Together, this resulted 
in revenue growth of 7% or $18.8 million.

Operating costs increased by 2% or $2.9 million across the year with higher staff and insurance costs offset by efficiencies in 
promotions, production and software.

In the year to 30 June 2021, full-year EBITDA was up by 19% from $84.7 million in 2020 to $100.6 million in 2021. During the year, 
Domain continued to grow its audiences, broaden its geographical exposure and focused on providing innovative solutions for 
both agents and consumers.

2. Source: Think TV, BVOD revenue, 12 months to June 2021.
3. Source: Commercial Radio Australia, 12 months to June 2021, 4 city basis.

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77

Nine Annual Report 2021 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Operating and Financial Review

Stan

Revenue

EBITDA

Margin

2021
$m 

311.8

39.5

13%

2020
$m 

242.1

31.0

13%

Variance 2021 to 2020

$m 

69.7

8.5

%

29%

27%

—

During FY21, Stan consolidated the strong FY20 subscriber growth with current active subscribers now at 2.4 million, and focused 
on its long term strategic plan. The launch of Stan Sport, confirmation of a major output deal with NBCUniversal and increased 
programming commitments for Stan Originals, were the key initiatives, all enabled by Stan’s established scale and market position.

The combination of the strong subscriber growth and 7% growth in ARPU increased Stan’s revenue by 29% across the full year to 
30 June 2021 and resulted in EBITDA of $39.5 million for the year, an improvement of $8.5 million on the previous year.

Share of Associates profit
Share of Associates profit increased from a profit after tax of $928,000 to a profit after tax of $5,991,000, largely reflecting a 
one- off gain of $4,979,000 on an associates’ asset sale.

Review of Financial Position
At 30 June 2021, the Net Assets of the Group were $1,959.6 million which is $78.0 million higher than as at 30 June 2020 reflecting 
current year profitability after dividends paid to shareholders.

Underlying Drivers of Performance
The Group operates across four key businesses and industries, each of which has their own underlying drivers of performance. 
These are summarised below:
•  Broadcasting — size of the advertising market and the share attributed to FTA, Broadcast Video on Demand (BVOD) and 

Radio, Nine’s share of those advertising sectors, the regulatory environment and the ability to secure key programming contracts. 
Nine’s ability to control costs, particularly associated with content.

•  Digital and Publishing — size of the advertising market and the share attributed to Online, Nine’s share of those advertising 

sectors, the ability of Nine to engage with audiences across print media and digital platforms with their content. Nine’s ability 
to control costs, particularly associated with printing and distribution.

•  Real Estate Media and Technology Services — size of the real estate classifieds market largely driven by new property listings 
and Domain’s share of that market, as well as Domain’s ability to sell premium services to agents and users (often referred to 
as “depth penetration”).

•  Subscription Video on Demand (SVOD) — size of the SVOD market, Nine’s share of the SVOD market and the ability to secure 

key programming contracts.

The impacts of changes in underlying drivers of performance on the current year result are set out in the Review of Operations, 
as applicable.

Business Strategies and Future Prospects
The Group is focusing on the following business growth strategies:

•  Consolidation of position as leading distributor of video content

The Group intends to build on Nine’s position as a leading supplier of premium video content, through its FTA, Broadcast Video On 
Demand (9Now) and Subscription (Stan) businesses. The Group plans to expand its audience by investing in content that appeals 
to them, and by increasing the ways customers find and access this content, including via mobile devices. Through growth in 
audiences, the Group’s goal is to increase its revenue via both subscriptions and advertising. The Group is committed to supporting 
the continued growth of Stan and 9Now, particularly through cross-promotion across Nine’s multi-platform ecosystem.

In addition, the Group intends to make use of its data assets to improve yields and the effectiveness of advertising.

78

Nine Annual Report 2021•  Growth of digital businesses

The Group intends to continue to migrate its audiences across both Broadcasting and Publishing onto its digital platforms. 
This will drive the Group’s ability to offer a broader range of advertising and subscription options. Continued migration to digital 
platforms also builds the Group’s data asset which enables it to enhance the effectiveness of its advertising and support the 
growth of its own businesses.

•  Growth of Domain businesses

The Group is focused on growing Domain, with a clear operational focus on the roll-out of the Group’s marketplace strategy. 
Domain’s core residential listings business remains the largest contributor, with residential revenue growth expected to come via 
both yield and depth, as well as geographical expansion (growth in the business outside of Sydney and central Melbourne), 
expedited by the relationship with, and access to, other Nine assets, most notably FTA television and digital. Group wide 
initiatives are underway to augment the growth of Domain primarily via increased brand recognition and enhanced traffic to 
Domain.com.au. Domain remains focussed on broadening its business base through the creation of a property marketplace, 
offering consumer, agent and data solutions.

•  Optimisation of performance of the Group’s traditional media assets

As Nine focuses on growing its digital assets, the Group will continue to focus on optimising the performance of its traditional 
media assets. Nine has restructured much of its Radio business since acquisition and continues to achieve cost efficiencies 
across its print publishing assets. Content investment will also be more targeted towards content that works across multiple 
platforms, and exclusivity of content.

•  Optimise the returns and opportunities associated with the Group’s content and audience reach

Across its assets, Nine’s strengths lie in the production and broad distribution of its premium content. The Group will continue 
to identify and pursue opportunities where it can increase its rights to use content and drive premium revenue, and broaden 
the utilisation of this content across its well-established distribution platforms, as well as the monetisation of the Group’s content 
across other platforms.

The Group remains committed to optimising its cost base and will also assess targeted investment in aligned growth 
opportunities, focused on driving long term returns for the business.

The Group believes that the successful execution of these business strategies will enable the Group to grow in the future.

Material business risks
The following section outlines the material business risks that may impact on the Group achieving its strategic objectives and 
business operations, including the mitigating factors put in place to address those risks. The material risks are not set out in 
any particular order and exclude general risks that could have a material effect on most businesses in Australia under normal 
operating conditions.

These risks are managed on an ongoing basis as part of our risk management framework. Mitigations and strategies to 
address them are maintained and regularly reviewed, including via regular reporting to the Board.

Revenue — the major risks which could affect the revenue of the Group are:
•  Longer term impact of COVID-19, including the timing and extent of recovery and potential for future outbreaks;
•  A significant change to advertising market conditions that leads to a prolonged decline in the advertising market or an 

adverse shift in FTA television, Print or Digital publishing relative shares of the broader advertising market;

•  Nine’s share of the FTA market itself;
•  A change in the way content is viewed or consumed by audiences;
•  Declines in property market conditions;
•  Difficulty securing access to premium content; and
•  Impact of competitor strategies or new market entrants.
A key contributor to these risks is a change in audience behaviours and preferences. Peak-time programming performance or 
loss of key programming rights may also contribute to these risks materialising. The continued development of alternative forms 
of media may lead to increased competition for advertising revenue. Nine’s strategies are focused on ensuring we effectively 
anticipate and respond to the potential risks through having the best platforms, creating and securing the content audiences 
want to consume and delivering it to them when and where they want it. Our digital strategy enables us to maximise our 
revenue opportunities across all of our platforms.

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79

Nine Annual Report 2021 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Operating and Financial Review

Operational — from an operational perspective, the business is subject to operational risks of various kinds, including transmission 
failure, systems failure, data loss, inaccurate reporting, industrial action (such as at film and television production studios, and in 
sporting competitions broadcast by Nine), defamation and other execution risks, including those that significantly impact production 
(such as COVID-19 in FY21). These risks could have a negative effect on Nine’s reputation and its ability to conduct its business 
without disruption or at the budgeted level of cost in various ways.

Technology, cyber security and data privacy — Nine’s strategy to leverage all our digital assets requires us to ensure our 
technology and infrastructure is able to deliver our content when, and where, our audiences choose to consume it. We invest in 
the latest technologies to ensure we remain at the forefront of industry developments, deliver the best experience for our audiences 
and maximise operating efficiencies. Whilst the threat of cyber attacks exists in all businesses, Nine’s reliance on technology and 
key partners to deliver our products and services increases the potential impact of cyber risks. During the year we demonstrated 
our preparedness to address these risks following a cyber attack in March 2021. Whilst the attack did cause some disruption, we 
were able to respond to limit the impacts. Despite the success of our response, we continue to invest in ensuring our cyber security 
practices and infrastructure respond to the ever-evolving cyber threats we face.

Regulation and Legislation — Nine’s businesses are subject to changes in regulation at Federal, State and local level as well as 
changes in government policy and decisions by the courts. These risks include changes to: the regulatory environment under which 
the FTA industry operates; anti-siphoning legislation; the licence conditions under which Nine operates (including the granting of 
a fourth licence in the major markets in which Nine operates); regulation of content; advertising restrictions in relation to certain 
types of products; and interpretation of privacy and defamation laws. These risks could adversely impact Nine’s reputation and/or 
Nine’s revenues, costs or financial performance. The Group’s internal processes are regularly assessed and tested as part of robust 
risk and assurance programs. Further to this, Nine manages the costs of compliance to ensure our costs of doing business are 
not significantly impacted. We do this by ensuring we pro-actively manage changes to regulatory requirements and respond with 
effective programs to ensure compliance.

People and culture — The increasingly competitive landscape and the ongoing need for media organisations to remain agile in 
order to anticipate and respond to changing audience preferences, continues to place pressure on the competition for talent. 
The ability to attract and retain talent with the necessary skills and capabilities to operate in a challenging market whilst being 
able to continue to adapt is critical to Nine’s success. We continue to be an employer of choice by being Australia’s best Media 
Company, investing in our people through training and development opportunities, by promoting diversity and workplace flexibility 
and maintaining succession planning.

Domain — Domain is a separate company which has minority investors and is listed on the ASX. As such, decisions by the board 
and the actions of the company must be made having regard to their best interests. This may mean that if their interests diverge 
from those of Nine, Domain may adopt an approach contrary to the preferences of Nine.

80

Nine Annual Report 2021 
Nine Entertainment Co. Holdings Limited
ABN 60 122 203 892

Financial Statements 
30 June 2021

Contents

Financial Statements  

Consolidated Statement of Profit or Loss and Other Comprehensive Income 

Consolidated Statement of Financial Position 

Consolidated Statement of Changes in Equity 

Consolidated Statement of Cash Flows 

Notes to the Consolidated Financial Statements 

Directors’ Declaration 

Independent Auditor’s Report 

81

82

83

84

85

86

144

145

Financial Statement Note Index

1. About this 

2. Group 

report

Performance

3. Operating 
Assets and 
Liabilities

4. Capital 

Structure and 
Management

5. Taxation 

6. Group 

Structure

7. Other

1.1  Significant 

2.1  Segment 

3.1  Cash 

events during 
the period

information

and cash 
equivalents

4.1  Financial 
liabilities

5.1  Income tax 
expense

6.1  Business 

7.1  Other financial 

combinations

assets

1.2  Basis of 

preparation 

2.2 Revenue and 
other income 
from continuing 
operations

3.2 Trade 

4.2 Share capital

and other 
receivables

5.2 Deferred tax 
assets and 
liabilities 

6.2 Investments 
accounted 
for using the 
equity method

7.2 Defined 

benefit plan

1.3  Notes to 

the Financial 
Statements

2.3 Expenses from 
continuing 
operations

3.3 Program 

rights and 
inventories

4.3 Dividends paid 
and proposed

4.4 Share-based 
payments 

4.5 Financial 

instruments 

2.4 Specific items

3.4 Trade 

2.5 Earnings 
per share

and other 
payables

3.5 Property, 
plant and 
equipment

3.6 Intangible 
assets

3.7 Provisions

3.8 Commitments

6.3 Investment 

7.3 Auditors’ 

in controlled 
entities

remuneration

6.4 Deed of cross 
guarantee

7.4 Contingent 

liabilities and 
related matters

6.5 Parent entity 
disclosures

7.5 Events after the 
balance sheet 
date

6.6 Transactions 
with related 
parties

7.6 Other significant 
accounting 
policies

6.7 Discontinued 
operations

81

Nine Annual Report 2021 
Consolidated Statement of Profit or Loss 
and Other Comprehensive Income
for the year ended 30 June 2021

Continuing operations 

Revenues 

Expenses

Finance costs 

2021
$’000

2020
Restated1
$’000

 2,342,178 

 2,172,060 

 (2,039,575)

 (2,625,378)

 (29,002)

 (27,793)

Note

2.1

2.3

2.3

Share of profits of associate entities

6.2(c)

 5,991 

 928 

Net profit/(loss) from continuing operations before income tax expense

 279,592 

 (480,183)

Income tax expense

5.1

 (95,631)

 (27,568)

Net profit from continuing operations after income tax expense

 183,961 

 (507,751)

Discontinued operations 

Profit/(Loss) after tax from discontinued operations 

6.7

—

 (66,189)

Net profit/(loss) for the period 

Net profit/(loss) for the period attributable to:

Owners of the parent

Non-controlling interest

Net profit/(loss) for the period

Other comprehensive income

Items that may be reclassified subsequently to profit or loss:

Foreign currency translation

Other

Items that will not be reclassified subsequently to profit or loss:

Fair value movement in investment in listed equities

Actuarial gain/(loss) on defined benefit plan (net of tax)

Other comprehensive income/(loss) for the period

 183,961 

 (573,940)

 169,364 

 (589,198)

 14,597 

 15,258 

 183,961 

 (573,940)

 (525)

—

 1,230 

 3,674 

 4,379 

 (168)

 145 

 (489)

 (4,176)

 (4,688)

7.1

7.2

Total comprehensive income/(loss) attributable to equity holders

 188,340 

 (578,628)

Total comprehensive income/(loss) attributable to:

Owners of the parent

Non-controlling interest

Total comprehensive income/(loss) for the period

Earnings per share

Basic earnings attributable to ordinary equity holders of the parent 

Diluted earnings attributable to ordinary equity holders of the parent 

Earnings per share for continuing operations 

Basic and diluted earnings attributable to ordinary equity holders of the parent

1.  Refer to Note 1.2 for details of restatement to 30 June 2020 comparative financial information. 

 173,743 

 (593,886)

 14,597 

 15,258 

 188,340 

 (578,628)

2.5

2.5

2.5

$0.10

$0.10

($0.35)

($0.34)

$0.10

($0.31)

The above consolidated statement of profit or loss and other comprehensive income should be read in conjunction with the 
accompanying notes. 

82

Nine Annual Report 2021Consolidated Statement of Financial Position
as at 30 June 2021

Current assets

Cash and cash equivalents

Trade and other receivables

Program rights and inventories

Prepayments

Other assets

Assets held for sale

Total current assets

Non-current assets

Receivables

Program rights and inventories

Investments accounted for using the equity method

Other financial assets

Property, plant and equipment

Intangible assets

Prepayments

Defined benefit plan

Total non-current assets

Total assets

Current liabilities

Trade and other payables

Financial Liabilities

Current income tax liabilities

Provisions

Derivative financial instruments

Total current liabilities

Non-current liabilities

Payables

Financial liabilities

Deferred tax liabilities

Provisions

Derivative financial instruments

Total non-current liabilities

Total liabilities

Net assets

Equity

Contributed equity

Reserves

Retained earnings

Total equity attributable to equity holders of the parent

Non-controlling interest

Total equity

Note

30 June 2021
$’000

30 June 2020
Restated1
$’000

3.1

3.2

3.3

3.2

3.3

6.2

7.1

3.5

3.6

7.2

3.4

4.1

3.7

4.5

3.4

4.1

5.2

3.7

4.5

4.2

171,927

380,997

256,617

32,744

3,934

3,622

849,841

12,473

140,939

31,181

6,690

573,936

2,266,441

4,150

25,533

3,061,343

3,911,184

475,026

123,492

56,052

180,028

2,772

837,370

100,035

726,938

257,002

30,238

—

1,114,213

1,951,583

1,959,601

2,122,146

(42,670)

(264,925)

1,814,551

145,050

1,959,601

187,394

258,061

225,744

25,377

10,978

3,622

711,176

13,511

122,585

25,766

5,460

415,172

2,352,896

12,449

14,805

2,962,644

3,673,820

380,587

103,429

9,983

153,739

—

647,738

74,096

749,192

298,741

19,761

2,700

1,144,490

1,792,228

1,881,592

2,123,146

(61,531)

(314,965)

1,746,650

134,942

1,881,592

1.  Refer to Note 1.2 for details of restatement to 30 June 2020 comparative financial information. 

The above consolidated statement of financial position should be read in conjunction with the accompanying notes. 

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83

Nine Annual Report 2021 
 
 
 
 
 
 
 
 
Consolidated Statement of Changes in Equity
for the year ended 30 June 2021

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84

Nine Annual Report 2021 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Consolidated Statement of Cash Flows
for the year ended 30 June 2021

Cash flows from operating activities

Receipts from customers

Payments to suppliers and employees

Dividends received — associates

Government grants

Interest received

Interest and other costs of finance paid

Income tax paid

Net cash flows generated from operating activities

Cash flows from investing activities

Purchase of property, plant and equipment

Purchase of intangible assets

Proceeds on disposal of property, plant and equipment

Disposal/(acquisition) of subsidiaries, net of cash acquired

Proceeds from disposal of investments and assets held for sale

Funding to associates

Net cash flows used in investing activities

Cash flows from financing activities

Proceeds from borrowings

Repayments of borrowings

Purchase of rights plan shares

Payment of the principal portion of leases

Dividends paid to and other transactions with non-controlling interest

Note

30 June 2021
$’000

30 June 2020
Restated 1
$’000

2,482,841

2,764,062

(1,978,030)

(2,285,341)

50

11,809

1,520

(28,713) 

(91,316) 

398,161

(42,633) 

(51,130)

—

4,470

6,000

(939) 

5,467

4,552

1,619

(27,330)

(88,528)

374,501

(85,310)

(50,647)

807

(132,864)

(6,454)

382

(84,232)

(274,086)

229,960

(395,000)

(2,293)

(40,010)

(2,675)

761,442

(691,473)

(5,800)

(42,389)

(20,383)

Dividends paid to shareholders of the Group

4.3

(119,378)

(170,539)

Net cash flows used in financing activities

Net decrease in cash and cash equivalents

Cash and cash equivalents at the beginning of the financial period

Cash and cash equivalents at the end of the period

(329,396)

(15,467)

187,394

171,927

(169,142)

(68,727)

256,121

187,394

1.  Refer to Note 1.2 for details of restatement to 30 June 2020 comparative financial information.

The above consolidated statement of cash flows should be read in conjunction with the accompanying notes.

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85

Nine Annual Report 2021 
 
 
 
 
 
 
 
 
Notes to the Consolidated 
Financial Statements
for the year ended 30 June 2021

1. About this Report

The financial report includes the consolidated entity consisting of Nine Entertainment Co. Holdings Limited (the “Company” or 
“Parent Entity”) and its controlled entities (collectively, the “Group”) for the year ended 30 June 2021.

Nine Entertainment Co. Holdings Limited is a for-profit company limited by shares incorporated in Australia whose shares are 
publicly traded on the Australian Securities Exchange.

The nature of the operations and principal activities of the Group are described in the Directors’ Report. Information on the Group’s 
structure is provided in Note 6. Information on other related party relationships is provided in Note 6.6.

The consolidated general purpose financial report of the Group for the year ended 30 June 2021 was authorised for issue in 
accordance with a resolution of the Directors on 25th August 2021. The Directors have the power to amend and reissue the 
financial report.

1.1 Significant events during the period

Cyber-Attack

During the year, the Group was subject to a cyber-attack which caused disruption to operations for a short period of time. No 
sensitive data was compromised in relation to this attempted breach and the financial impact on the business was not material.

Relocation of the Group headquarters to 1 Denison Street, North Sydney

During the period, the Group relocated its headquarters to 1 Denison Street, North Sydney and commenced a long-term lease 
with an initial term of 12 years. As a result, a Right of Use asset totalling $156.5 million was recognised within Property, Plant and 
Equipment, with a related finance lease liability totalling $189.8 million recognised within financial liabilities. This lease represents a cash 
commitment of the Group in FY22 of $17.4 million, FY23 — FY27 a total of $97.2 million and FY28 onwards a total of $95.3 million.

1.2 Basis of preparation
This financial report is a general-purpose financial report, which has been prepared in accordance with the requirements of the 
Corporations Act 2001 and Australian Accounting Standards and other authoritative pronouncements of the Australian Accounting 
Standards Board. The financial report has been prepared using the going concern basis of accounting and the historical cost 
convention, except for derivative financial instruments and investments in listed equities which have been measured at fair value 
and investments in joint ventures and associates which have been accounted for using the equity method.

The financial report is presented in Australian dollars and all values are rounded to the nearest thousand dollars ($’000) unless 
otherwise stated under the option available to the Company under ASIC Corporations (Rounding in Financial/Directors’ Reports) 
Instrument 2016/191. The Company is an entity to which the instrument applies.

The accounting policies adopted in the preparation of the financial report are consistent with those applied and disclosed in the 
2020 annual report except as set out below and in Note 7.6. The consolidated financial statements provide comparative information 
in respect of the previous period, which is reclassified where necessary in order to provide consistency with the current financial year.

Statement of compliance

The financial report complies with Australian Accounting Standards. The financial report also complies with International Financial 
Reporting Standards (IFRS) as issued by the International Accounting Standards Board.

Key Judgements and Estimates

In the process of applying the Group’s accounting policies, management has made a number of judgements and applied estimates 
of future events. Judgements and estimates which are material to the financial report are found in the following notes:

Note 3.3 Program rights and inventories

Note 3.6 Intangible assets

Note 3.7 Provisions

Note 6.1 Business combinations

86

Nine Annual Report 2021Restatements to comparative financial information for the year-ended 30 June 2020

The comparative financial information for the year ended 30 June 2020 has been restated as a result of an accounting policy 
change and a restatement to the deferred tax liability. Details of these restatements, including the related impact on the 
comparative financial information, is set out below: 

1.2(a) Accounting Policy Change — Configuration or Customisation Costs in a Cloud Computing Arrangement

In April 2021, the IFRS Interpretations Committee (IFRIC) published an agenda decision for configuration and customisation 
costs incurred related to a Software as a Service (SaaS) arrangement. Following this clarification, the Group has changed its 
accounting policy in relation to configuration and customisation costs incurred in implementing SaaS arrangements. The nature 
and effect of the adjustment as a result of changing this policy is described below.

The Group’s accounting policy has historically been to capitalise costs related to the configuration of SaaS arrangements as 
intangible assets in the Statement of Financial Position, where they meet the relevant definition. The adoption of the above 
agenda decision resulted in a de-recognition of these intangible assets and the recognition of an expense in the Consolidated 
Statement of Profit or Loss and Other Comprehensive Income, impacting both the current and prior periods presented.

This change in policy has resulted in an increased expense in the current financial year related to the implementation of 
financial systems across the Group that would have previously been capitalised. Refer to Note 2.4 for details.

The change in policy has been retrospectively applied and comparative financial information has been restated, as detailed 
below.

1.2(b) Deferred Tax Liability Restatement

In the current year, the Group identified that the tax base applied to certain assets for the calculation of deferred tax assets 
and liabilities was overstated. This arose from the finalisation of purchase price accounting in respect of the 2018 merger with 
Fairfax Group and resulted in a $33.6 million understatement of the Group’s deferred tax liability.

Accordingly, the Group has increased its deferred tax liability by $33.6 million and recognised a commensurate increase in 
goodwill as of 30 June 2020. There was no earnings impact to the 2021 or 2020 financial years as a result of this adjustment or 
any adjustments to income tax paid or payable.

The impact of this adjustment on comparative financial information is detailed below.

1.2(c) Summary of Comparative Period Restatements

Consolidated Statement of Financial Position

30 June 2020
$’000

Intangible assets

Total non-current assets

Total assets

Deferred tax liabilities

Total non-current liabilities

Total liabilities

Net assets

Retained earnings

Total equity attributable to equity holders 
of the parent

Non-controlling interest

Total equity

As Previously
Reported 1

SaaS 
Adjustment 
(Note 1.2(a))

DTL 
Restatement 
(Note 1.2(b))

As Restated

 2,325,244 

 2,934,992 

 3,646,168 

 266,814 

 1,112,563 

 1,760,301 

1,885,868

(311,613)

1,750,004

135,864

1,885,868

(5,920)

(5,920)

(5,920)

(1,645)

(1,645)

(1,645)

(4,275)

(3,352)

(3,352)

(922)

(4,275)

 33,572 

 2,352,896 

 33,572 

 2,962,644 

 33,572 

 3,673,820 

 33,572 

 298,741 

 33,572 

 1,144,490 

 33,572 

 1,792,228 

 — 

 — 

 — 

 — 

 — 

 1,881,592 

 (314,965)

 1,746,650 

 134,942 

 1,881,592 

1.  Comparative information in respect of the year ended 30 June 2020, reclassified where necessary in order to provide consistency with the 

current financial year. 

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87
87

Nine Annual Report 2021 
 
 
 
 
 
 
 
 
Notes to the Consolidated 
Financial Statements
for the year ended 30 June 2021

1. About this Report continued

1.2 Basis of preparation continued

1 July 2019
$’000

Intangible assets

Total non-current assets

Total assets

Deferred tax liabilities

Total non-current liabilities

Total liabilities

Net assets

Retained earnings

As Previously
Reported

SaaS 
Adjustment 
(Note 1.2(a))

DTL 
Restatement 
(Note 1.2(b))

As Restated

2,958,405

3,329,341

4,409,058

314,380

770,374

1,635,735

2,773,323

448,811

192,644

(7,233)

(7,233)

(7,233)

(1,930)

(1,930)

(1,930)

(5,303)

(4,189)

(4,189)

(1,114)

 — 

 — 

 — 

 — 

 — 

 — 

 — 

 — 

 — 

 — 

—

Total equity attributable to equity holders of the parent

2,580,679

Non-controlling interest

Total equity

2,773,323

 (5,303)

Consolidated Statement of Profit or Loss and Other Comprehensive Income

30 June 2020
$’000

Expenses from operations excluding impairment, 
depreciation, 
amortisation and finance costs

Depreciation and amortisation

Net profit/(loss) from continuing operations before 
income tax expense

Income tax expense

Net profit from continuing operations after income tax 
expense

Net profit/(loss) for the period attributable to:

Owners of the parent

Non-controlling interest

Earnings per share

Basic earnings attributable to ordinary equity holders of 
the parent

Diluted earnings attributable to ordinary equity holders of 
the parent

As Previously
Reported

SaaS 
Adjustment 
(Note 1.2(a))

DTL 
Restatement 
(Note 1.2(b))

(1,772,443)

(2,910)

(149,932)

(481,495)

(27,283)

(508,778)

(590,033)

15,066

($0.35)

($0.34)

4,222

1,312

(285)

1,027

835

192

$0.00

$0.00

 — 

 — 

 — 

 — 

 — 

 — 

 — 

—

—

88
88

2,951,172

3,322,108

4,401,825

312,450

768,444

1,633,805

2,768,020

444,622

2,576,490

191,530

 2,768,020

As Restated

(1,775,353)

(145,710)

(480,183)

(27,568)

(507,751)

(589,198)

15,258

($0.35)

($0.34)

Nine Annual Report 2021Consolidated Statement of Cash Flows

30 June 2020
$’000

As Previously
Reported

SaaS 
Adjustment 
(Note 1.2(a))

DTL 
Restatement 
(Note 1.2(b))

Payments to suppliers and employees

Net cash flows generated from operating activities

Purchase of intangible assets

Net cash flows (used in)/from investing activities

(2,282,431)

377,411

(53,557)

(276,996)

(2,910)

(2,910)

2,910

2,910

 —

 —

 —

 —

As Restated

(2,285,341)

374,501

(50,647)

(274,086)

1.3 Notes to the Financial Statements
The notes include information which is required to understand the financial statements and is material and relevant to the 
operations, financial position and performance of the Group. Information is considered material and relevant if, for example:
•  the amount in question is significant because of its size or nature;
•  it is important for understanding the results of the Group;
•  it helps to explain the impact of significant changes in the Group’s business or it relates to an aspect of the Group’s 

operations that is important to its future performance.

The notes are organised into the following sections:
1.  About this report: provides an introduction to the structure and preparation of the report;
2.  Group performance: provides a breakdown of individual line items in the statement of profit or loss and other comprehensive 

income that the directors consider most relevant and the accounting policies, judgements and estimates relevant to 
understanding these line items;

3.  Operating assets and liabilities: provides a breakdown of the key assets and liabilities and the accounting policies, 

judgements and estimates relevant to understanding these line items;

4.  Capital structure and management: provides information about the capital management practices of the Group, shareholders’ 

return and the Group’s exposure to various financial risks, how they affect the Group’s performance and are managed;

5.  Taxation: discusses the tax position of the Group;
6.  Group structure: explains aspects of the Group structure and how changes have affected the financial position and 

performance of the Group; and

7.  Other: provides information on items which require disclosure to comply with Australian Accounting Standards and other 

regulatory pronouncements. However, these are not considered critical in understanding the historical financial performance 
or position of the Group.

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89
89

Nine Annual Report 2021 
 
 
 
 
 
 
 
 
Notes to the Consolidated 
Financial Statements
for the year ended 30 June 2021

2. Group Performance

2.1 Segment information 

Segment revenue 1

EBITDA before
specific items

Depreciation and 
amortisation

EBIT before
specific items

30 June 
2021
$’000

30 June 
2020
$’000

30 June 
2021
$’000

30 June 
2020
Restated
$’000

30 June 
2021
$’000

30 June 
2020
Restated
$’000

30 June 
2021
$’000

30 June 
2020
Restated
$’000

Broadcasting

1,242,643

1,127,478

332,519

197,263

(56,644)

(48,733)

275,875

148,530

Digital and Publishing

504,522

518,530

117,189

91,503

(39,795)

(41,863)

77,394

49,640

Domain Group

286,587

267,844

100,580

84,686

(38,636)

(41,428)

61,944

43,258

Stan 

311,761

242,113

39,471

31,028

(14,009)

(13,152)

25,462

17,876

Segment total

2,345,513

2,155,965

589,759

404,480

(149,084)

(145,176)

440,675

259,304

Corporate

Associates

2,274

14,214

(26,075)

(10,582)

—

—

1,012

928

—

—

(534)

(26,075)

(11,116)

—

1,012

928

Total Group

2,347,787

2,170,179

564,696

394,826

(149,084)

(145,710)

415,612

249,116

1.  Includes inter-segment revenue of $16,309,000 (2020: $14,855,000).

Following a change in internal reporting, the results of 9Now, which was previously reported under the Digital and Publishing 
segment, are reported under the Broadcasting segment. Comparative financial information has been restated accordingly to reflect 
this change.

Reconciliation of total Group revenue from continuing operations on the 
Consolidated Statement of Profit or Loss and Other Comprehensive Income

Total Group revenue (per above)

Inter-segment eliminations

Total Group revenue

Interest income

Specific item – Net gain on contingent consideration payable and sale of financial assets

30 June 2021
$’000

30 June 2020
Restated
$’000

2,347,787

2,170,179

(16,309)

(14,855)

2,331,478

2,155,324

1,506

9,194

1,461

15,275

Revenue per the Consolidated Statement of Profit or Loss and Other Comprehensive Income

2,342,178

2,172,060

90
90

Nine Annual Report 2021Reconciliation of EBIT before specific items 
to profit after tax from continuing operations

Notes

30 June 2021
$’000

30 June 2020
Restated
$’000

EBIT before specific items

Interest income

Finance costs

Income tax expense

Profit before specific items

Specific items

Income tax benefit/(expense) on specific items

Net profit/(loss) from continuing operations after income tax expense

2.3

5.1

2.4

5.1

415,612

1,506

(29,002)

(110,586)

277,530

249,116

1,461

(27,793)

(65,089)

 157,695 

(108,524)

 (702,967)

14,955

183,961

37,521

(507,751)

Geographic Information

A majority of the Group’s external revenues arise out of sales to customers within Australia.

Major customers

The Group did not have any customers which accounted for more than 10% of operating revenue for the year (2020: none).

Accounting Policy
For the financial report for the year ended 30 June 2021, management have reviewed the segments to reflect how the 
Chief Operating Decision Makers (determined to be the Board of Directors) review and manage the business.

The reportable segments for continuing operations for the period ended 30 June 2021 are:
•  Broadcasting — includes free to air television activities, 9Now and metropolitan radio networks in Australia.
•  Digital and Publishing — includes Nine Digital (Nine.com.au and other digital activities) and Metropolitan Media 

(metropolitan news, sport, lifestyle and business media across various platforms).

•  Domain Group — real estate media and services businesses.
•  Stan — subscription video on demand service.
Segment performance is evaluated based on continuing operations segment earnings before interest, tax, depreciation 
and amortisation (EBITDA), before specific items. Specific items are items that by size and nature or incidence are relevant 
in explaining the financial performance of the Group and are excluded when assessing the underlying performance of the 
business. These are detailed in Note 2.4.

Group finance costs on bank facilities, interest income and income taxes are managed on a Group basis and are not 
allocated to operating segments.

Transfer prices between operating segments are on an arm’s length basis in a manner similar to transactions with third 
parties and are eliminated on consolidation.

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91
91

Nine Annual Report 2021 
 
 
 
 
 
 
 
 
Notes to the Consolidated 
Financial Statements
for the year ended 30 June 2021

2. Group Performance continued

2.2 Revenue and other income from continuing operations
In the following table, revenue is disaggregated by major products/service lines. The table also includes a reconciliation of the 
disaggregated revenue with the Group’s reportable segments (see Note 2.1).

Broadcasting 2
$’000

Digital and 
Publishing 2
$’000

Domain Group 
$’000

Stan
$’000

Corporate
$’000

Total
$’000

Period ended 30 June 2021

Advertising revenue

1,141,827

246,668

269,780

—

Subscription revenue

Affiliate revenue

Circulation revenue

Program Sales

Other revenue

—

148,538

505

311,252

59,293

—

20,409

21,114

—

72,215

—

37,101

—

—

—

16,302

—

—

509

—

Total segment revenue (Note 2.1) 1

1,242,643

504,522

286,587

311,761

—

—

—

—

—

2,274

2,274

1,658,275

460,295

59,293

72,215

20,918

76,791

2,347,787

1.  Includes inter-segment revenue of $16,309,000.

2. During the year, the classification of certain rebates has been aligned across the Group, resulting in a decrease in revenue and expenses in 
the Digital and Publishing segment by $6.7 million and the Broadcasting segment by $8.5 million. The 2020 comparative financial information 
has been adjusted in line with this change, resulting in a reclassification of $15.2 million from expenses to revenue. This change has no impact 
on EBITDA or EBIT of the segment.

Broadcasting
$’000

Digital and 
Publishing
$’000

Domain
Group 
$’000

Stan
$’000

Corporate
$’000

Total
$’000

—

—

—

—

—

14,214

14,214

1,532,522

374,175

54,833

87,990

16,098

104,561

2,170,179

Period ended 30 June 2020

Advertising revenue

Subscription revenue

Affiliate revenue

Circulation revenue

Program Sales

Other revenue

1,030,791

—

54,833

259,406

132,062

—

—

87,990

16,098

25,756

—

39,072

25,519

242,325

—

—

—

—

—

242,113

—

—

—

—

Total segment revenue (Note 2.1) 1

1,127,478

518,530

267,844

242,113

1.  Includes inter-segment revenue of $14,855,000.

92
92

Nine Annual Report 2021Accounting Policy

Revenue

The Group recognises revenue only when the performance obligation is satisfied and the control of goods or services 
is transferred, typically at the point of being published, broadcast or streamed. Amounts disclosed as revenue are 
net of commissions, rebates, discounts and returns which are recognised when they can be reliably measured. All 
performance obligations are expected to be recognised within one year. The Group determined that the estimates of 
variable consideration are not constrained based on its historical experience, business forecast and the current economic 
conditions. In addition, the uncertainty on the variable consideration is generally resolved within a short time frame.

The following specific recognition criteria must also be met before revenue is recognised:

Type of sales revenue

Advertising revenue

Recognition Criteria
•  Broadcasting — Recognised by reference to when an advertisement has been broadcast 
and specific viewer metrics contained in the agreement with the customer have been met.

Publishing and Domain:
•  Revenue from advertising for newspapers, magazines and other publications is recognised 

on the publication date.

•  Revenue from the provision of advertising on websites is recognised over the period the 

advertisements are placed.

•  Revenue from the provision of property listings is accounted for as a single performance 
obligation, the provision of a listing being a distinct service. Revenue is recognised over 
the listing period.

Subscription revenue

•  Revenue from subscriptions for newspapers, magazines, other publications is recognised 

Affiliate revenue

on the publication date.

•  Revenue for digital subscriptions and Stan subscriptions is recognised over time.
•  Revenue from affiliates is recognised on a monthly basis based on a percentage of 

revenue generated by the affiliate. Affiliate revenue relates to the Group’s entitlement to a 
percentage of advertising revenue derived by broadcast partners, payable to the Group 
as consideration for use of the Group’s program inventory.

Circulation revenue

•  Revenue from circulation for newspapers, magazines and other publications is recognised 

on the publication date.

Program sales revenue

•  Revenue from program sales and recoveries, including syndicated programming content, is 
recognised in the month that it is broadcast or as the program content is distributed.

Other revenue includes:

a) Transactional revenue

Recognised when the services are performed.

b) Non-trading revenue

Recognised when the services are performed. 

Type of other income

Recognition Criteria

Other income includes:

a) Dividends

b) Interest

Recognised when the right to receive payment has been established.

Recognised as the interest accrues using the effective interest method (which is the rate that 
exactly discounts estimated future cash receipts through the expected life of the financial 
instrument to the net carrying amount of the financial asset).

c)  Sublease income

Recognised on a straight-line basis over the term of the lease.

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93
93

Nine Annual Report 2021 
 
 
 
 
 
 
 
 
Notes to the Consolidated 
Financial Statements
for the year ended 30 June 2021

2. Group Performance continued

2.3 Expenses from continuing operations

Expenses

Broadcasting 1 4

Digital and Publishing 1

Domain Group

Stan

Other2

Total expenses from continuing operations

Included in the expenses above are the following:

Depreciation and amortisation (excluding program rights)

Salary and employee benefit expenses 3

Program rights

Total depreciation, salary and program rights

Finance Costs

Interest on debt facilities

Interest on lease liabilities

Amortisation of debt facility establishment costs

Total finance costs

30 June 2021
$’000

30 June 2020
Restated
$’000

1,049,073

1,357,278

437,399

236,168

286,299

30,636

577,736

420,276

224,238

45,850

2,039,575

2,625,378

157,425

686,961

507,608

146,293

645,600

486,632

1,351,994

1,278,525

12,970

15,321

711

29,002

15,279

11,561

953

27,793

1.  During the year, the classification of certain rebates has been aligned across the Group, resulting in a decrease in revenue and expenses in 
the Digital and Publishing segment by $6.7 million and the Broadcasting segment by $8.5 million. The 2020 comparative financial information 
has been adjusted in line with this change, resulting in a reclassification of $15.2 million from expenses to revenue. This change has no impact 
on EBITDA or EBIT of the segment.

2. Includes corporate costs and specific items not allocated to segments, offset by inter-segment revenue of $16.3 million (2020: $14.9 million).

3. Government grants of $10.5 million (2020: $4.5 million) have been received by the Group during the current year, $8.3 million of which are 
attributable to Domain (2020: $3.6 million). During the year, the Group has repaid $2.3 million of grants received since inception of the 
JobKeeper scheme. Total expenses from continuing operations therefore include $8.2 million (2020: $4.5 million) of net grants received.

4. Expenses include Specific Items, including impairment, for Broadcasting ($61.5 million). Refer to Note 2.4 for details. (2020: Broadcasting 

($310.8 million); Digital and Publishing ($92.7 million); Domain Group ($188.2 million).

Accounting Policy

Borrowing costs

Interest is recognised as an expense when it is incurred. Debt establishment costs are recognised as a reduction of the 
financial liability on initial recognition, and amortised using the effective interest method.

94
94

Nine Annual Report 20212.4 Specific items
The net profit after tax includes the following specific items, which by size and nature or incidence are relevant in explaining the 
financial performance of the Group:

Impairment of goodwill and other intangibles

Impairment of other assets

Restructuring costs

Net profit on sale of investments and assets held for sale

Net gain on contingent consideration payable

Other specific provisions

Acquisition related costs

Net specific items loss before tax from continuing operations

Income tax benefit on specific items from continuing operations

Net specific items loss after tax from continuing operations

Impairment of goodwill and other intangibles

30 June 2021
$’000

30 June 2020
Restated
$’000

(61,500)

(8,233)

(30,519)

8,846

1,576

(18,694)

—

(591,776)

(61,412)

(49,420)

1,930

15,455

(8,574)

 (9,170)

(108,524)

 (702,967)

14,955

37,521

(93,569)

(665,446)

An impairment charge of $61.5 million has been recognised in respect of the Nine Radio cash generating unit. The decrease in 
the estimated recoverable amount of this business compared to prior year is a result of the continued impact of the COVID-19 
pandemic on this market. Refer to Note 3.6 for details. In the year ended 30 June 2020, the charge relates to impairment of the 
Nine Network ($310.8 million), Other Digital ($40.9 million), CarAdvice ($46.8 million, inclusive of $3.0 million of specific software 
impairments), Pedestrian TV ($5.0 million) and Domain ($188.2 million) cash generating units.

Impairment of other assets

The impairment of other assets includes:
•  $7.7 million (2020: $36.4 million) of program inventory, principally related to the change in FTA license requirements; and
•  $1.7 million (2020: $17.2 million) of right of use assets relating to surplus property leases and other asset impairments no 
longer considered recoverable due to the relocation of the Group’s headquarters to 1 Denison Street, North Sydney.

•  Offset by a $1.1 million reversal of previous debtor write-offs.
Restructuring costs 

Restructuring costs include:
•  $15.2 million related to the implementation of new financial systems across the Group, of which $5.5 million relates to Domain 
Group. This expense, in large part, would have been capitalised before the current year accounting policy change related to 
configuration or customisation costs in a cloud computing arrangement;
•  $11.5 million of redundancy and restructuring costs incurred during the period;
•  $2.3 million of onerous short-term property leases excess to requirements as a result of the relocation of the Group’s 

headquarters to 1 Denison Street, North Sydney; and

•  $1.5 million of other expenses incurred for one-off projects in the current year.
The prior year includes redundancy costs in relation to the Fairfax merger, Macquarie Radio acquisition and other restructuring 
and termination costs for the Group, including $11.5 million relating to onerous short-term property leases excess to requirements 
as a result of the Fairfax merger and relocation of the Group’s headquarters to 1 Denison Street, North Sydney.

Net profit on sale of investments and assets held for sale

Gain on sale of RateCity ($3.5 million) and RSVP ($1.0 million) investments and the Group’s share of the gain on sale of assets 
by an associate ($5.0 million), offset by final expenses in respect of the sale of ACM.

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95
95

Nine Annual Report 2021 
 
 
 
 
 
 
 
 
Notes to the Consolidated 
Financial Statements
for the year ended 30 June 2021

2. Group Performance continued

2.4 Specific items continued

Net gain on contingent consideration payable
Revaluation on contingent and deferred consideration relates to an increase in the deferred consideration receivable for Commerce 
Australia Pty Ltd and a reduction in the deferred consideration payable for Bidtracker Holdings Pty Ltd Tranche 3 (combined gain 
of $4.6 million) and the revaluation of contingent consideration payable for Commercialview.com.au Pty Limited Tranches 3A and 3B 
(expense of $3.0 million).

Other specific provisions
Includes onerous production contracts related to future commitments and other provisions related to prior financial periods. 
In the year ended 30 June 2020, includes provision for defamation and other provisions related to prior financial periods.

Acquisition related costs
In the year ended 30 June 2020, costs related to the acquisition of Macquarie Media Limited (excluding redundancies) and the 
merger of Fairfax (excluding redundancies).

2.5 Earnings per share

From continuing and discontinued operations (in cents)

Basic and diluted earnings per share before specific items 1

Basic earnings/(loss) per share after specific items

Diluted earnings/(loss) per share after specific items1

Profit/(loss) attributable to the ordinary equity holders of the parent used in calculating the 
basic and diluted earnings per share ($’000) from continuing and discontinued operations

From continuing operations (in cents)

Basic and diluted earnings per share before specific items 1

Basic and diluted earnings/(loss) per share after specific items 1

Profit/(loss) attributable to the ordinary equity holders of the parent used in calculating 
the basic and diluted earnings per share ($’000) from continuing operations

30 June 2021

30 June 2020
Restated

$0.15

$0.10

$0.10

$0.08

($0.35)

($0.34)

169,364

(589,198)

$0.15

$0.10

$0.08

($0.31)

169,364

(523,009)

Weighted average number of ordinary shares used as denominator for basic earnings 
per share (‘000)

1,704,355

1,703,446

Effect of dilution:

Rights Plan shares under the performance rights plan (Note 4.4) (‘000)

3,930

4,827

Weighted average number of ordinary shares adjusted for the effect of dilution (‘000)

1,708,285

1,708,273

1.  Diluted earnings per share assumes that the executive long term incentive plan (Refer Note 4.4) is satisfied by issuing new shares. The Group’s 
practice to date has been to purchase the shares on the open market and if this practice continues there will be no difference between basic 
and diluted earnings per share.

Accounting Policy

Basic Earnings Per Share
Basic earnings per share amounts are calculated by dividing the net profit/(loss) for the year attributable to ordinary equity 
holders of the parent by the weighted average number of ordinary shares outstanding during the year, as adjusted for shares 
held in Trust (refer Note 4.4).

Diluted Earnings Per Share
Diluted earnings per share amounts are calculated by dividing the net profit/(loss) attributable to ordinary equity holders of 
the parent by the sum of the weighted average number of ordinary shares outstanding during the year plus the number of 
ordinary shares that would be issued on conversion of all the dilutive potential ordinary shares (such as performance rights) 
into ordinary shares.

96
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Nine Annual Report 20213. Operating Assets and Liabilities

3.1 Cash and cash equivalents

Cash balances representing continuing operations:

(a)   For the purpose of the statement of cash flows, cash and cash equivalents  

comprise the following at 30 June:

— Cash on hand and at bank

Total cash and cash equivalents

(b) Reconciliation of profit/(loss) after tax to net cash flows from operations:

Profit/(Loss) after tax from continuing operations

Loss after tax from discontinuing operations

(Loss)/profit on sale of properties and other assets

Depreciation and amortisation

Impairment of assets

Impairment of Intangibles

Share-based payment expense

Share of associates net profit

Derivative interest unwinding

Other non-cash items

Changes in assets and liabilities

Trade and other receivables

Program rights and inventories

Prepayments and other assets

Trade and other payables

Provision for income tax

Provision for employee entitlements

Other provisions

Deferred income tax liability

Foreign currency movements in assets and liabilities of overseas controlled entities

Net cash flows from operating activities

30 June 2021
$’000

30 June 2020
Restated
$’000

171,927 

171,927

187,394 

187,394 

183,961

—

(3,483)

157,425

9,454

61,500

10,785

(5,991)

—

1,322

(121,676)

(56,900)

4,112

117,585

46,070

27,273

9,494

(42,225)

(545)

398,161

(507,751) 

(66,189) 

71,989 

146,293 

42,358 

591,776 

2,768 

(928) 

365 

23,106 

146,851 

14,097 

38,186 

(54,927) 

(37,456) 

(6,567) 

19,601 

(48,912) 

(159) 

374,501

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Nine Annual Report 2021 
 
 
 
 
 
 
 
 
Notes to the Consolidated 
Financial Statements
for the year ended 30 June 2021

3. Operating Assets and Liabilities continued

3.1 Cash and cash equivalents continued

3.1.1 Changes in liabilities from financing activities — bank facilities

At 1 July 2020

Net cash flows

Other changes (liability related)

At 30 June 2021

At 1 July 2019

Net cash flows

Other changes (liability related)

At 30 June 2020

Accounting Policy

Bank Facilities 
$’000

 584,316 

 (165,040)

 2,574 

421,850 

 511,953 

 69,969 

 2,394 

 584,316 

Cash and cash equivalents in the Statement of Financial Position comprise cash at bank and in hand, deposits held at call 
with financial institutions and other short-term investments with original maturities of three months or less that are readily 
convertible to cash and subject to insignificant risk of changes in value. Bank overdrafts are shown within interest bearing 
liabilities in current liabilities on the Consolidated Statement of Financial Position.

3.2 Trade and other receivables

Current

Trade receivables

Allowance for expected credit loss

Related party receivables (Note 6.6)

Allowance for expected credit loss

Other receivables

Total current trade and other receivables

Non-Current

Loans to related parties (Note 6.6)

Other

Total non-current trade and other receivables

98
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30 June 2021
$’000

30 June 2020
$’000

 356,853 

 251,328 

 (7,219)

 (7,390)

 349,634 

 243,938 

 4,074 

 (2,910)

 30,199 

 6,302 

 (2,910)

 10,731 

 380,997 

 258,061 

 4,146 

 8,327 

 12,473 

 4,021 

 9,490 

 13,511 

Nine Annual Report 2021The ageing analysis of trade receivables not considered impaired is as follows: 

2021

2020

Total

Not past due

<30 days

31-60 days

>61 days

 349,634 

 323,508 

 243,938 

 222,430 

 23,481 

 17,058 

 2,135

 1,134 

 510 

 3,316 

Past due but not impaired

Accounting Policy
Trade receivables are recognised and carried at original invoice amount less an allowance for expected credit loss. They 
are non-interest bearing and are generally on 30 to 60 day terms.

Key judgements, estimates and assumptions

Expected credit losses for trade receivables are initially recognised based on the Group’s historical observed default rates. 
If appropriate, the Group will adjust the historical credit loss with forward-looking information. For instance, if forecast 
economic conditions are expected to materially deteriorate over the next year, which could lead to an increased number 
of defaults in debtors, the historical default rates are adjusted. At every reporting date, the historical observed default 
rates are updated and changes in the forward-looking estimates are analysed.

Expected credit losses for individual trade receivables are recognised when there is an expectation that the Group will not 
be able to collect all amounts due according to the original trade terms. Collectability of trade receivables is reviewed on 
an ongoing basis. Individual debts that are known to be uncollectible are written off when identified. Factors considered 
as objective evidence of impairment include ageing and timing of expected receipts and the creditworthiness of counter-
parties. The amount of the impairment loss is the receivable carrying amount compared to the present value of estimated 
future cash flows.

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Current

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30 June 2020 
$’000

Program rights — cost less accumulated amortisation and impairment

 244,354 

 210,080 

Inventories

Total current program rights and inventories

Non-Current

 12,263 

 15,664 

 256,617 

 225,744 

Program rights — cost less accumulated amortisation and impairment

Total non-current program rights and inventories

 140,939 

 140,939 

 122,585 

 122,585

During the year, $7.7 million of program inventory and sports rights were impaired, principally related to the change in FTA 
license requirements. In the prior year $36.4 million of program inventory and sports rights were impaired as a result of the 
COVID-19 pandemic. These have been classified as Specific items — refer to Note 2.4 for details.

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Nine Annual Report 2021 
 
 
 
 
 
 
 
 
Notes to the Consolidated 
Financial Statements
for the year ended 30 June 2021

3. Operating Assets and Liabilities continued

3.3 Program rights and inventories continued

Accounting Policy

Program Rights

The Group recognises program rights which are available for use. Programs which are available for use, including those 
acquired overseas, are recorded at cost less amounts charged to the Statement of Profit or Loss and Other Comprehensive 
Income based on the useful life of the content and management’s assessment of the future years of benefit, which is regularly 
reviewed with additional write-downs made as considered necessary. Program rights are classified as current or non-current 
based on the expected realisation of economic benefits flowing from their use.

Inventories

Inventories are carried at lower of cost or net realisable value (“NRV”). The NRV is the estimated future net cash inflows in 
the ordinary course of business less the estimated costs of completion and the estimated costs necessary to make the sale.

Key judgements, estimates and assumptions

The assessment of the appropriate carrying value of program rights and inventories requires estimation by management of 
the forecast future cash flows which will be derived from that content. This estimate is based on a combination of market 
conditions and the value generated from the broadcast of comparable programs.

3.4 Trade and other payables

Current — unsecured

Trade and other payables

Program contract payables

Deferred income

Total current trade and other payable

Non-current — unsecured

Program contract payables

Other creditor

Deferred income

Total non-current trade and other payables

30 June 2021
$’000

30 June 2020
$’000

250,688

 158,733 

 65,605

475,026

 193,770 

 128,709 

 58,108 

 380,587 

 92,489 

 67,806 

 3,533 

 4,013 

 1,095 

 5,195 

 100,035 

 74,096 

Accounting Policy
Trade and other payables are carried at amortised cost. Liabilities are brought to account for amounts payable in relation 
to goods received and services rendered, whether or not billed to the Group at reporting date. The Group operates in a 
number of diverse markets, and accordingly the terms of trade vary by business. Terms of trade in relation to trade payables 
are, on average, 30 to 60 days from the date of invoice. Program contract payables are settled according to the contract 
negotiated with the program supplier.

Deferred income represents the fair value of cash received for revenue relating to future periods.

100
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Nine Annual Report 2021Depreciation expense

 (961)

 (10,544)

 (26,032)

 (39,832)

 (4,047)

 (81,416)

Freehold 
land and 
buildings
$’000

Leasehold 
improve 
-ments
$’000

Plant and 
equipment
$’000

Work in 
progress1
$’000

ROU 
property
$’000

ROU 
plant and 
equipment
$’000

Total 
property, 
plant and 
equipment
$’000

 23,930 

 21,638 

 65,958 

 77,797 

 216,540 

 9,309 

 415,172 

  —

  —

  —

  —

 3,691 

 9,597 

62,668

 171,557 

 165 

247,678

 72,917 

 63,314 

 (136,231)

  —

 (149)

 (379)

  —

  —

 (5,265)

 (1,705)

—

  —

  —

  —

  —

  —

  —

(5,793)

 (1,705)

 22,969 

 87,553 

 112,458 

 4,234 

 341,295 

 5,427 

 573,936 

 16,484 

 33,375 

 95,107 

 20,356 

  —

  —

 165,322 

  —

 (13,794)

  —

  —

 (13,794)

  —

 194 

  —

  —

 270,324 

 13,660 

 283,984 

 16,865 

 67,940 

 2,465 

 983 

 97,306 

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3.5 Property, Plant and Equipment

Year ended 30 June 2021

At 1 July 2020, net of accumulated 
amortisation and impairment 

Additions

Transfers

Disposals

Impairment

At 30 June 2021, net of 
accumulated depreciation 
and impairment

Year ended 30 June 2020

At 1 July 2019, net of accumulated 
depreciation and impairment 

Opening reclassification to 
intangibles2

AASB16 initial recognition

Additions

Finalisation of purchase price 
accounting (Note 6.1)

Transfers

Disposals

Impairment

  —

  —

 8,859 

 365 

 (44)

  —

  —

  —

 (8,877)

  —

 (169)

 9,571 

 (9,767)

 (3,383)

 (3,423)

 (732)

 (8,913)

 (2,931)

 (6,195)

 (10,236)

  —

  —

  —

  —

  —

  —

  —

  —

 (8,877)

  —

 (16,495)

 (19,362)

Depreciation expense

 (1,734)

 (5,448)

 (23,296)

 (37,100)

 (5,334)

 (72,912)

At 30 June 2020, net of 
accumulated depreciation 
and impairment

 23,930 

 21,638 

 65,958 

 77,797 

 216,540 

 9,309 

 415,172 

At 30 June 2021, net of accumulated depreciation and impairment

Cost (gross carrying amount)

 31,998 

 136,740 

 538,469 

 4,234 

 430,168 

 14,808 

 1,156,417 

Accumulated amortisation and 
impairment

 (9,029)

 (49,187)

 (426,011)

  —

 (88,873)

 (9,381)

 (582,481)

Net carrying amount 

 22,969 

 87,553 

 112,458 

 4,234 

 341,295 

 5,427 

 573,936 

At 30 June 2020, net of accumulated depreciation and impairment

Cost (gross carrying amount)

 31,998 

 60,281 

 465,937 

 77,797 

 263,876 

 14,643 

 914,532 

Accumulated amortisation and 
impairment

 (8,068)

 (38,643)

 (399,979)

  —

 (47,336)

 (5,334)

 (499,360)

Net carrying amount 

 23,930 

 21,638 

 65,958 

 77,797 

 216,540 

 9,309 

 415,172 

1.  Work in progress additions and transfers primarily relate to the Group’s new headquarters of 1 Denison Street, North Sydney.

2. An opening balance reclassification of $13.8 million from property, plant and equipment to other intangible assets has been undertaken in 

relation to software to ensure consistency of classification across the Group.

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Nine Annual Report 2021 
 
 
 
 
 
 
 
 
Notes to the Consolidated 
Financial Statements
for the year ended 30 June 2021

3. Operating Assets and Liabilities continued

3.5 Property, Plant and Equipment continued

Accounting Policy

Property, plant and equipment are stated at cost less accumulated depreciation and any accumulated impairment losses.

Depreciation and amortisation is calculated on a straight-line basis over the estimated useful life of the asset as follows:
•  freehold buildings — 20 to 60 years;
•  other production equipment — up to 15 years;
•  leasehold improvements — lease term;
•  right-of-use property — lease term;
•  right-of-use plant and equipment — up to 6 years;
•  plant and equipment — 2 to 15 years; and
•  computer equipment — up to 6 years.
The assets’ residual values, useful lives and amortisation methods are reviewed and adjusted as appropriate each year end.

Impairment

The carrying values of property, plant and equipment are reviewed for impairment when events or changes in circumstances 
indicate the carrying value may not be recoverable. The recoverable amount is the greater of fair value less costs to sell and 
value in use. The recoverable amounts are based on the present value of expected future cash flows. For an asset that does 
not generate largely independent cash inflows, the recoverable amount is determined for the cash-generating unit to which 
the asset belongs. If any such indication exists and where the carrying values exceed the estimated recoverable amount, 
the assets or cash-generating units are written down to their recoverable amount. Refer to Note 3.6 for details of CGU 
recoverable amount assessment.

Disposal

An item of property, plant and equipment is derecognised upon disposal or when no further future economic benefits are 
expected to arise from the continued use or disposal of the asset. Any gain or loss arising on de-recognition of the asset 
(calculated as the difference between the net disposal proceeds and the carrying amount of the item) is included in the 
Statement of Profit or Loss and Other Comprehensive Income in the year the item is derecognised.

Assets held for sale

The Group classifies non-current assets and disposal groups as held for sale or for distribution to equity holders of the 
parent if their carrying amounts will be recovered principally through sale or a distribution rather than through continuing use. 
Such non-current assets and disposals are measured at the lower of their carrying amount and fair value less costs to sell or 
to distribute. Costs to sell or distribute are the incremental costs directly attributable to the sale or distribution, excluding the 
finance costs and income tax expense.

The criteria for held for sale or for distribution classification is regarded as met only when the sale or distribution is highly 
probable and the asset or disposal group is available for immediate sale or distribution in its present condition. Management 
must be committed to the sale or distribution expected within one year from the date of the classification.

Property, plant and equipment and intangible assets are not depreciated or amortised once classified as held for sale or distribution.

Key judgements, estimates and assumptions

The Group has applied certain judgements including which contractual arrangements represent a lease, the period over 
which the lease exists, the variability of future cash flows and the applicable incremental borrowing rates used to calculate 
the lease liability.

102
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Nine Annual Report 20213.6 Intangible assets

Year ended 30 June 2021

At 1 July 2020, net of accumulated 
amortisation and impairment (restated)

Goodwill 
$’000

Licences
$’000

Mastheads 
and Brand 
Names
$’000

Customer 
relationships 
$’000

Software 1
$’000

Total
$’000

933,738

615,182

563,118

156,625

84,233

2,352,896

Purchases

Impairment

—

—

(44,789)

(16,711)

—

—

—

—

51,130

51,130

(76)

(61,576)

Amortisation expense

—

—

(379)

(22,254)

(53,376)

(76,009)

At 30 June 2021, net of accumulated 
amortisation and impairment

Year ended 30 June 2020 (restated)

At 1 July 2019, net of accumulated 
amortisation and impairment

888,949

598,471

562,739

134,371

81,911

2,266,441

1,516,748

624,082

562,893

176,316

78,366

2,958,405

Opening reclassification from Property, 
plant and equipment

—

Finalisation of purchase price accounting 2

15,904

Net effect of change in accounting policy 
(Note 1)

Acquisition of subsidiaries

Purchases

Disposals

Impairment

Amortisation expense

At 30 June 2020, net of accumulated 
amortisation and impairment (restated)

—

—

—

—

—

—

—

20,782

—

(39,849)

(579,847)

(8,900)

—

—

—

—

—

225

—

—

—

—

—

—

—

—

13,794

13,794

2,186

18,090

(5,920)

(5,920)

5,190

26,197

2,805

50,752

53,557

—

—

(1,999)

(41,848)

(3,029)

(591,776)

(22,496)

(55,107)

(77,603)

933,738

615,182

563,118

156,625

84,233

2,352,896

1.  Capitalised development costs of software being, in part, an internally generated intangible asset.

2. In the current year, the Group identified a $33.6 million understatement in goodwill which has been adjusted as of 30 June 2020. Refer to 

Note 1.2 for further details. 

At 30 June 2021, net of accumulated amortisation and impairment

Goodwill 
$’000

Licences
$’000

Mastheads 
and Brand 
Names
$’000

Customer 
relationships 
$’000

Software1
$’000

Total
$’000

Cost (gross carrying amount)

2,639,656

1,596,651

563,906

191,760

256,506

5,248,479

Accumulated amortisation and impairment

(1,750,707)

(998,180)

(1,167)

(57,389)

(174,595)

(2,982,038)

Net carrying amount

888,949

598,471

562,739

134,371

81,911

2,266,441

At 30 June 2020, net of accumulated amortisation and impairment (restated)

Cost (gross carrying amount)

2,639,656

1,596,651

563,906

191,760

205,376

5,197,349

Accumulated amortisation and impairment

(1,705,918)

(981,469)

(788)

(35,135)

(121,143)

(2,844,453)

Net carrying amount

933,738

615,182

563,118

156,625

84,233

2,352,896

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Nine Annual Report 2021 
 
 
 
 
 
 
 
 
Notes to the Consolidated 
Financial Statements
for the year ended 30 June 2021

3. Operating Assets and Liabilities continued

3.6 Intangible assets continued

During the year an impairment charge was recognised against goodwill in respect of Nine Radio of $44.8 million (2020: Nine 
Network ($301.9 million), Nine.com.au ($40.9 million), Drive ($43.8 million), Pedestrian TV ($5.0 million) and Domain ($188.2 million)). 
Radio licenses were also impaired by $16.7 million (2020: TV licenses $8.9 million and $3.0 million of obsolete software intangible 
assets). These impairments have been classified as Specific Items — refer to Note 2.4 for details.

3.6(a) Allocation of non-amortising intangibles and goodwill

The Group has allocated non-amortising intangibles and goodwill to the following cash generating units (“CGUs”):

Year ended 30 June 2021

TV Broadcast

NBN

Stan

Domain

Metropolitan Media

Nine Radio

Other1

Total licences and goodwill as at 30 June 2021

Year ended 30 June 2020

TV Broadcast

NBN

Stan

Domain

Metropolitan Media

Nine Radio

Other 1

Total licences and goodwill as at 30 June 2020

—

129,587

Goodwill
$’000

—

3,300

315,302

444,319

105,052

20,976

888,949

—

3,300

315,302

444,319

105,052

44,789

20,976

933,738

Licences
$’000

Mastheads and 
Brand Names
$’000

457,884

11,000

—

—

—

—

—

—

71,452

406,874

84,413

—

—

598,471

562,739

457,884

11,000

—

—

—

146,298

—

615,182

—

—

71,452

407,253

84,413

—

—

563,118

1.  Other goodwill is made up of Nine.com.au $6.7 million (June 2020: $6.7 million) and PedestrianTV $14.3 million (June 2020: $14.3 million).

3.6(b) Determination of recoverable amount

The recoverable amount of the CGUs is determined based on Value-in-use calculations using discounted cash flow projections 
based on financial forecasts covering a five-year period with a terminal growth rate applied thereafter, with the exception of the 
Domain CGU which is based on fair value less cost of disposal calculations (and which is classified within Level 3 of the fair value 
hierarchy) using cash flow projections for up to ten years and a terminal growth rate applied thereafter.

As at 30 June 2020, the Group adjusted the composition of Group CGUs by moving the 9Now business from the Nine.com.au CGU 
to the Nine Network CGU. This adjustment was undertaken following an assessment of cash inflows and other relevant factors in 
accordance with accounting standards. Following this change, the CGU formerly known as “Nine Network” and the 9Now business 
have been tested as the TV Broadcast CGU.

The Group determined TV Broadcast, NBN, Domain, Nine Radio, Metropolitan Media, Stan and each of the components of Other 
(Nine.com.au and Pedestrian TV) to be CGUs subject to an annual impairment test.

104
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Nine Annual Report 2021The Group performed its annual impairment test in June 2021 for each CGU. The cash flow projections which are used in 
determining any impairment require management to make significant estimates and judgements. Each of the assumptions is 
subject to significant judgement about future economic conditions and the ongoing structure of markets in which the CGUs 
operate. Forecasted cash flows are risk-adjusted allowing for estimated changes in the business, the competitive trading 
environment and potential changes in customer behaviour.

During the year to 30 June 2021, there has been a marked improvement in the Australian economy, including the majority of 
the markets in which NEC operates, following the recovery from the impact of the COVID-19 pandemic. This recovery has been 
significantly quicker than previously forecasted, with the majority of the markets in which the Group operate returning to, or 
above, pre-COVID levels.

3.6(c) Impairment losses recognised

As a result of impairment analysis performed at 30 June 2021, management identified an impairment in the Nine Radio CGU 
($61.5 million). There is headroom in the Group’s remaining CGUs.

The COVID-19 pandemic has significantly impacted the radio advertising market in the year to 30 June 2021, with a slower 
recovery evident in this market compared to other markets in which the Group operates. Given the uncertain timing and extent 
of recovery in this market, as well as the ongoing disruption from digital mediums, management has adjusted longer-term growth 
assumptions of this CGU. As a result, goodwill and other intangible assets totalling $61.5 million have been impaired and this 
impairment is included within Expenses in the Statement of Profit and Loss and Other Comprehensive Income. This impairment has 
been disclosed as a specific item in Note 2.4.

3.6(d) Key assumptions

Operating cash flow projections have been determined based on expectations of future performance, considering recent 
trading. Significant assumptions used in the impairment testing are inherently subjective and in times of economic uncertainty 
the degree of subjectivity is higher than it might otherwise be. Changes in certain assumptions can lead to significant changes 
in the recoverable amount of these assets. In the context of this uncertain environment, the Group has based its impairment 
testing upon conditions existing at 30 June 2021 and what the Directors believe can reasonably be expected at that date. 
Key assumptions in the cash flows include revenue growth, cost of sales and operating expenses. These assumptions take into 
account management’s expectations of market demand and operational performance.

The key assumptions on which management has based its cash flow projections when determining the value in use calculations 
for each CGU are set out below. Management has applied its best estimates to each of these variables but cannot warrant 
their outcome.

TV Broadcast
•  The advertising market for metro FTA television reflects management’s expectation of single-digit decline in the short term 

to medium term in line with market maturity and management’s expectations of market development. The advertising market 
for broadcast video-on-demand is expected to exhibit double-digit growth over the short to medium term consistent with 
industry market participant expectations.

•  Nine Network’s share of the Metro Free-To-Air, and 9Now’s share of the broadcast video-on-demand, advertising markets 
in future years is estimated after consideration of recent audience performance in key demographics, revenue share 
performance and the impact of investment in content.

•  Expenditure is assumed to increase over the life of the model, to support the forecast growth in revenue.
•  The pre-tax discount rate applied to the cash flow projections was 13.03% (30 June 2020: 15.97%) which reflects current 

market assessment of the time value of money and the risks specific to the relevant segments in which the CGU operates.

•  Terminal growth rate of 1.00% (30 June 2020: 1.20%).

Metropolitan Media:
•  Revenue is forecast to show strong growth in the short term following the commencement News Media Bargaining Code 

agreements. A flat market is then assumed in the medium term based on market maturity and is in line with industry trends 
and management’s expectation of market development.

•  Expenditure is assumed to increase in FY22 to support the forecast growth in revenue, after which it remains relatively flat 

over the life of the model.

•  The pre-tax discount rate applied to the cash flow projections was 14.30% (30 June 2020: 14.25%) which reflects current 

market assessment of the time value of money and the risks specific to the relevant segments in which the CGU operates.

•  Terminal growth rate of 0.0% (30 June 2020: 0.0%) consistent with industry forecasts specific to the CGU.

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Nine Annual Report 2021 
 
 
 
 
 
 
 
 
Notes to the Consolidated 
Financial Statements
for the year ended 30 June 2021

3. Operating Assets and Liabilities continued

3.6 Intangible assets continued

Nine Radio:
•  Revenue is based on assumptions around market growth and market share by station, considering past performance and trends, 

and reflects management’s expectation of single-digit growth in the short to medium.

•  Expenditure is assumed to remain relatively flat over the life of the model.
•  The pre-tax discount rate applied to the cash flow projections was 14.59% (30 June 2020: 16.61%) which reflects management’s 

best estimate of the time value of money and the specific risk within the cash flow projections applicable to the relevant licence.

•  Terminal growth rate of 1.5% (2020: 2.0%) consistent with industry forecasts specific to the CGU.

Stan:
•  Revenue growth is in line with subscription video-on-demand business industry trends, taking account of recent investment in the 

diversification of content.

•  Expenditure is assumed to increase over the life of the model, to support the forecast growth in revenue.
•  The pre-tax discount rate applied to the cash flow projections was 14.04% (30 June 2020: 15.41%) which reflects current market 
assessment of the time value of money and the risks specific risk to the Australian subscription video-on-demand market.

•  Terminal growth rate of 3.5% (2020: 3.5%) consistent with industry forecasts specific to the CGU.

Domain:

The key assumptions on which management has based its cash flow projections when determining the fair value less cost of 
disposal calculations for Domain are as follows:
•  Revenue growth is in line with digital business industry trends, market maturity and management’s expectations of market 

development.

•  Expenditure is assumed to increase over the life of the model, to support the forecast growth in revenue.
•  The pre-tax discount rate applied to the cash flow projections was 13.14% (30 June 2020: 13.30%) which reflects current market 

assessment of the time value of money and the risks specific to the relevant market in which the CGU operates.

•  Terminal growth rate of 2.5% (2020: 2.5%) consistent with industry forecasts specific to the CGU.

NBN:
•  The advertising market for Regional FTA television shows single-digit decline over the short to medium term.
•  Expenditure is assumed to remain relatively flat over the life of the model.
•  The pre-tax discount rate applied to the cash flow projections was 14.07% (30 June 2020: 14.70%) which reflects management’s 

best estimate of the time value of money and the risks specific to the regional free-to-air television market.

•  Terminal growth rate of 0.0% (30 June 2020: 0.0%).

Nine.com.au:
•  The digital platforms within this CGU are forecasted to be challenged in line with market maturity and management’s 

expectations of market development.

•  Expenditure is assumed to decline in line with revenue over the life of the model.
•  The pre-tax discount rate applied to the cash flow projections was 15.84% (30 June 2020: 20.60%) which reflects management’s 

best estimate of the time value of money and the risks specific to the digital display market.

•  Terminal growth rate of 0.0% (30 June 2020: 0.0%).

Pedestrian TV:
•  The digital advertising market shows single-digit growth over the short to medium term in line with digital business industry trends, 

market maturity and management’s expectations of market development.

•  Expenditure is assumed to increase over the life of the model, to support the forecast growth in revenue.
•  The pre-tax discount rate applied to the cash flow projections was 14.90% (30 June 2020: 16.67%) which reflects management’s 

best estimate of the time value of money and the risks specific to the digital display market.

•  Terminal growth rate of 2.0% (30 June 2020: 2.0%).
For the purpose of impairment testing, intangible assets with indefinite lives, including goodwill, are allocated to the Group’s operating 
divisions which represent the lowest level within the Group at which the assets are monitored for internal management purposes.

106
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Nine Annual Report 20213.6(e) Sensitivity
The estimated recoverable amounts of the CGUs represent Management’s assessment of future performance based on historical 
performance and expected future economic and industry conditions.
•  The recoverable amount of the TV Broadcast and NBN CGUs are in excess of the carrying amounts of intangible and 

tangible assets of the respective CGUs. The excess is deemed to relate to previously impaired goodwill, which cannot be 
reversed according to Australian Accounting Standards. Any reasonable adverse change in key assumptions would not lead 
to impairment.

•  The recoverable amount of the Metropolitan Media, Nine.com.au, PedestrianTV, Stan and Domain CGUs are in excess of 
the carrying amounts of intangible and tangible assets of the respective CGUs. Any reasonable adverse change in key 
assumptions would not lead to impairment.

•  The estimated recoverable amount of the Nine Radio CGU is equal to the carrying value, following the impairment charge 
previously discussed. Any future event that results in adverse changes to forward assumptions would accordingly result 
in further impairment. The following changes to the impairment assessment of this CGU are considered to be reasonably 
possible and would increase the impairment charge, assuming all other assumptions are held constant, by the following 
amounts:

Assumption ($ million)

1.0% reduction in forecasted revenue growth per annum

0.50% increase in the pre-tax discount rate

0.25% reduction in the terminal growth rates

Nine Radio

(8.0)

(5.4)

(1.8)

Together any adverse changes in the key assumptions would cumulatively result in a more significant additional impairment 
impact.

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Accounting Policy

Goodwill

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Goodwill on acquisition is initially measured at cost being the excess of the cost of the business combination over 
the Group’s interest in the net fair value of the identifiable assets and liabilities. Following initial recognition, goodwill is 
measured at cost less any accumulated impairment losses. Goodwill is not amortised.

As at the acquisition date, any goodwill acquired is allocated to each of the cash-generating units expected to benefit 
from the combination’s synergies.

Goodwill is reviewed for impairment, annually or more frequently if events or changes in circumstances indicate that the 
carrying value may be impaired. Impairment is determined by assessing the recoverable amount of the cash-generating 
unit to which the goodwill relates. Where the recoverable amount of the cash-generating unit is less than the carrying 
amount, an impairment loss is recognised.

Licences

Licences are carried at cost less any accumulated impairment losses. The Directors regularly assess the carrying value of 
licences to ensure they are not carried at a value greater than their recoverable amount.

No amortisation is provided against these assets as the Directors consider that the licences are indefinite life intangible 
assets.

Mastheads and Brand Names

The Group’s mastheads and brand names operate in established markets with limited licence conditions and are expected 
to continue to complement the Group’s new media initiatives. On this basis, the Directors have determined that the 
majority of mastheads and brand names have indefinite useful lives as there is no foreseeable limit to the period over 
which the assets are expected to generate net cash inflows for the Group. These assets are not amortised but are tested 
for impairment annually.

Customer Relationships

Customer relationships purchased in a business combination are amortised on a straight-line basis over their useful lives, 
which are between two and twelve years.

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107

Nine Annual Report 2021 
 
 
 
 
 
 
 
 
Notes to the Consolidated 
Financial Statements
for the year ended 30 June 2021

3. Operating Assets and Liabilities continued

3.6 Intangible assets continued

Other intangible assets

Intangible assets acquired separately are capitalised at cost, and from a business combination are capitalised at fair value 
as at the date of acquisition. Following initial recognition, the cost model is applied to the class of intangible assets.

Costs incurred to develop software for internal use, and websites are capitalised and amortised over the estimated useful life 
of the software or website. Costs related to design or maintenance of software for internal use and websites are expensed 
as incurred.

Where expenditure relates to Software-as-a-Service (SaaS) arrangements, an assessment is undertaken to determine if this 
can be capitalised. Refer to Note 7.6 for details of the Group’s accounting policy.

Intangible assets, excluding development costs, created within the business are expensed in the year in which the expenditure 
is incurred.

Only intangible assets with a finite life are amortised.

Intangible assets are tested for impairment where an indicator of impairment exists, and annually in the case of indefinite 
life intangibles, either individually or at the cash generating unit level. Useful lives are also examined on an annual basis 
and adjustments, where applicable, are made on a prospective basis.

Gains or losses arising from de-recognition of an intangible asset are measured as the difference between the net 
disposal proceeds and the carrying amount of the asset and are recognised in the Statement of Profit or Loss and 
Other Comprehensive Income when the asset is derecognised.

Key judgements, estimates and assumptions

The Group determines whether goodwill, and other identifiable intangible assets with indefinite useful lives are impaired at 
least on an annual basis. Other intangible assets are reviewed at least annually to determine whether any indicators of 
impairment exist, and if necessary an impairment analysis is performed. Impairment testing requires an estimation of the 
recoverable amount of the cash generating units to which the goodwill and other intangible assets with indefinite useful 
lives are allocated. Refer above for key assumptions used.

108
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Nine Annual Report 20213.7 Provisions

At 1 July 2020

Amounts provided/(utilised) during the period

At 30 June 2021

Represented by:

Current 

Non-current 

At 30 June 2021

Employee 
entitlements 
$’000

 106,624 

27,273

133,897

121,442

 12,455 

133,897

Onerous 
contracts
$’000

 15,026 

 1,883 

 16,909 

 5,025 

 11,884 

16,909

Other 1
$’000

 51,849 

7,611

59,460

53,561

 5,899 

59,460

Total
$’000

 173,499 

36,767

210,266

180,028

 30,238 

210,266

1.  Included in other provisions are defamation provisions $28.0 million, content and royalties provisions $20.6 million, disposal related 

provisions $5.0 million and provisions for property $5.9 million. (2020: defamation provisions $23.5 million, content and royalties provisions 
$12.0 million, disposal related provisions $10.5 million and provisions for property $5.8 million).

Employee 
entitlements 
$’000

 113,191 

 (6,567)

 106,624 

 95,824 

 10,800 

 106,624 

Onerous 
contracts
$’000

 22,788 

 (7,762)

 15,026 

 12,762 

 2,264 

 15,026 

Other 1
$’000

Total
$’000

 49,454 

 185,433 

 2,395 

 51,849 

 45,152 

 6,697 

 (11,934)

 173,499 

 153,739 

19,761

 51,849 

 173,499 

At 1 July 2019

Amounts provided/(utilised) during the period

At 30 June 2020

Represented by:

Current 

Non-current 

At 30 June 2020

Accounting Policy

Provisions

Provisions are recognised when the Group has a legal or constructive obligation to make a future sacrifice of economic 
benefits to other entities as a result of past transactions or other events, it is probable that a future sacrifice of economic 
benefit will be required and a reliable estimate can be made of the amount of the obligation.

If the effect of the time value of money is material, provisions are discounted using a current pre-tax rate that reflects 
the risks specific to the liability. When discounting is used, the increase in the provision due to the passage of time is 
recognised as a borrowing cost.

Employee benefits

Provision is made for employee benefits accumulated as a result of employees rendering services up to balance date 
including related on-costs. The benefits include wages and salaries, incentives, compensated absences and other benefits, 
which are charged against profits in their respective expense categories when services are provided or benefits vest with 
the employee.

The provision for employee benefits is measured at the remuneration rates expected to be paid when the liability is 
settled. Benefits expected to be settled after 12 months from the reporting date are measured at the present value of the 
estimated future cash outflows to be made in respect of services provided by employees up to the reporting date.

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109

Nine Annual Report 2021 
 
 
 
 
 
 
 
 
Notes to the Consolidated 
Financial Statements
for the year ended 30 June 2021

3. Operating Assets and Liabilities continued

3.7 Provisions continued

The liability for long service leave is recognised in the provision for employee benefits and measured as the present value 
of expected future payments to be made in respect of services provided by employees up to the reporting date using the 
projected unit credit method.

Consideration is given to expected future wage and salary levels, experience of employee departures, and years of service. 
Expected future payments are discounted using market yields at the reporting date on government bonds with terms to 
maturity and currencies that match, as closely as possible, the estimated future cash outflows.

Onerous contracts

The Group is carrying provision for onerous contracts (other than property contracts) where, due to changes in market 
conditions, the expected benefit derived from the contract is lower than the committed contractual terms.

Other

Other provisions include:
•  Defamation, content and royalties’ provisions, estimated based on the expected costs to be incurred.
•  Disposal related provisions, including Events contra advertising, based on related disposal agreements.
•  Property leases, other than those accounted for in accordance with AASB 16, are considered to be an onerous contract 
if the unavoidable costs of meeting the obligations under the contract exceed the economic benefits expected to be 
received under it. Where a decision has been made to vacate the premises or there is excess capacity and the lease is 
considered to be onerous, a provision is recorded. 

•  Amounts payable in connection with restructuring, including termination benefits, on-costs, outplacement and consultancy 
services. Termination benefits are payable when employment is terminated before the normal retirement date, or when 
an employee accepts voluntary redundancy in exchange for these benefits. The Group recognises termination benefits 
when it is demonstrably committed to either terminating the employment of current employees according to a detailed 
formal plan without possibility of withdrawal or providing termination benefits as a result of an offer made to encourage 
voluntary redundancy.

Key judgements, estimates and assumptions 

Onerous contract provisions

The Group has recognised onerous contract provisions in relation to various content contracts where the cost exceeds the 
economic benefit derived from the contract. 

Defamation Provision

The Group has recognised a defamation provision related to a number of ongoing claims and proceedings against the 
Group. This provision is calculated based on Management’s best estimate of the costs expected to be incurred.

110
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Nine Annual Report 20213.8 Commitments

Year ended 30 June 2021

Capital expenditure

Lease commitments — Group as lessee

Lease commitments — Group as lessor1

Television and Subscription Video on Demand 
program and sporting broadcast rights

<1 year
$’000

1-5 years
$’000

>5 years
$’000

Total
$’000

 6,796 

 13,271 

 (10,651)

 747 

 34,974 

 (13,773)

 316,994 

 383,932 

 — 

 40,918 

 — 

 — 

 7,543 

 89,163 

 (24,424)

 700,926 

Total Commitments

 326,410 

 405,880 

 40,918 

773,208

<1 year
$’000

1-5 years
$’000

>5 years
$’000

Total
$’000

Year ended 30 June 2020

Capital expenditure 

Lease commitments — Group as lessee2

Lease commitments — Group as lessor1

 39,769 

 16,476 

 (10,159)

 4,386 

 93,777 

 (24,263)

Television program and sporting broadcast rights

 276,677 

 426,133 

 — 

 44,155 

 176,785 

 287,038 

 — 

 — 

 (34,422)

 702,810 

Total Commitments 

 322,763 

 500,033 

 176,785 

999,581

1.  The Group has commercial subleases on office premises and amounts disclosed above represent the future minimum rentals receivable 

under non-cancellable operating leases at 30 June 2021. 

2. 30 June 2020: Includes leasing commitments of the group’s new headquarters of 1 Denison Street North Sydney, within one year $12.7 

million, within 5 years $76.9 million, and after 5 years of $159.9 million which were not accounted for under AASB 16 Leases in the year 
ended 30 June 2020. This lease has been accounted for under AASB 16 Leases in the year ended 30 June 2021.

Lease commitments include lease of land and buildings where the lease term has not yet commenced and outgoings where the 
application of AASB 16 is not applicable. Renewal terms are included in certain contracts, whereby renewal is at the option of 
the specific entity that holds the lease. On renewal, the terms of the leases are usually renegotiated. There are no restrictions 
placed upon the lessee by entering into these leases.

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Nine Annual Report 2021 
 
 
 
 
 
 
 
 
Notes to the Consolidated 
Financial Statements
for the year ended 30 June 2021

4. Capital Structure and Management 

4.1 Financial Liabilities

Current

Lease liabilities 1

Bank facilities unsecured

Total current financial liabilities

Non-current

Lease liabilities1

Bank facilities unsecured

Total non-current financial liabilities

30 June 2021
$’000

30 June 2020
$’000

43,897

79,595

123,492

384,683

342,255

726,938

23,803

79,626

103,429

244,502

504,690

749,192

1.  During the period, the Group relocated its headquarters to 1 Denison Street, North Sydney and commenced a long-term lease with a non-
cancellable period of 12 years and two additional 5 year option periods, with market reviews at the time of each option commencement, 
recognising a lease liability totalling $189.8 million on commencement.

100% Owned Facilities
The Group is party to syndicated bank facilities with limits totalling $625.0 million which comprise two revolving cash advance 
facilities ($272.5 million in each facility), maturing in February 2023 and February 2024, and a one year $80.0 million working capital 
facility expiring in February 2022, following an extension executed in January 2021. At 30 June 2021, $250.0 million (30 June 2020: 
$415.0 million) of the syndicated facilities was drawn.

In light of the economic uncertainty caused by the COVID-19 pandemic, the Group entered a 1 year debt facility of $47.5 million at 
30 June 2020 which was not utilised during the period and expired on 30 June 2021.

A $33.2 million bank guarantee facility is also available to the Group’s 100% owned subsidiaries on a rolling annual basis. As of 
30 June 2021, $26.6 million was drawn (30 June 2020: $24.0 million).

The corporate facilities available to the Group for its 100% owned subsidiaries are provided by a syndicate of banks and financial 
institutions. The interest rate for drawings under these facilities is the applicable bank bill rate plus a credit margin.

These facilities are supported by guarantees from most of the Company’s wholly-owned subsidiaries (refer to note 6.3) but are 
otherwise provided on an unsecured basis. These facilities impose various affirmative and negative covenants on the Company 
and the Group, including restrictions on encumbrances, and customary events of default, including a payment default, breach of 
covenants, cross-default and insolvency events.

As part of the corporate facilities, the Group is subject to certain customary financial covenants measured on a six monthly basis. 
The Group has been in compliance with its financial covenant requirements to date including the period ended 30 June 2021.

Domain
The Group has exposure to a $225.0 million syndicated bank facility which is available to a controlled entity, Domain Holdings 
Australia Limited (Domain), with tranches maturing in November 2022 ($125.0 million) and November 2023 ($100.0 million). 
At 30 June 2021, $173.0 million (30 June 2020: $173.0 million) was drawn. The interest rate for drawings under this facility is the 
applicable bank bill rate plus a credit margin.

In March 2021, Domain cancelled the additional debt facility of $80.0 million obtained as part of its response to COVID-19. 
Domain has not utilised this additional facility during the period and are not forecasting the need for this additional facility given 
the ongoing improvement in property market conditions.

A $5.0 million bank guarantee facility is also available to Domain Holdings Group on a rolling annual basis. As of 30 June 2021, 
$975,296 was drawn (30 June 2020: $975,296).

Accounting Policy
All loans and borrowings are initially recognised at cost, being the fair value of the consideration received net of issue costs 
associated with the borrowing. After initial recognition, interest bearing loans and borrowings are subsequently measured at 
amortised costs using the effective interest method.

112
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Nine Annual Report 20214.2 Share capital

Issued share capital

Ordinary shares authorised and fully paid

Movements in issued share capital — ordinary shares

Carrying amount at the beginning of the financial period 

Purchase of rights plan shares

Vesting of Rights Plan shares (Note 4.4)

Carrying amount at the end of the financial period 

Balance at beginning of the financial period 

Issue of ordinary shares fully paid

Balance at the end of the financial period 

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30 June 2020
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2,122,146

2,122,146

2,123,146

2,123,146

 2,123,146 

 2,126,216 

 (2,293)

 1,293 

 (5,800)

 2,730 

 2,122,146 

 2,123,146 

30 June 2021
No. of shares

30 June 2020
No. of shares

 1,705,393,253 

 1,705,393,253 

 — 

—

 1,705,393,253 

 1,705,393,253 

At 30 June 2021, a trust controlled by the Company held 1,605,869 (30 June 2020: 2,011,252) ordinary fully paid shares in the 
Company. During the period, 800,000 shares (2020: 3,140,000 shares) were acquired by the Trust. The shares were purchased for 
the purpose of allowing the Group to satisfy performance rights obligations to certain senior management of the Group.

Terms and Conditions of Contributed Equity
Ordinary shares entitle the holder to participate in dividends and the proceeds on winding up or sale of the Company in 
proportion to the number of shares held.

Accounting Policy
Ordinary shares are classified as equity. Issued capital is recognised at the fair value of the consideration received by 
the Group, less transaction costs. The Group provides remuneration to senior management in the form of share-based 
payments, whereby employees render services as consideration for equity instruments. In the Group’s financial statements 
the transactions of these share-based payments are settled through a plan trust and are treated as being executed by 
the Group (an external third party acts as the Group’s agent). Where shares to satisfy the Rights Plan are purchased by 
the plan trust, the consideration paid is deducted from total shareholders’ equity and the shares are treated as treasury 
shares until they are subsequently vested, sold, reissued or cancelled. Where such shares are vested, sold or reissued, any 
consideration received is included in shareholders’ equity.

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Nine Annual Report 2021 
 
 
 
 
 
 
 
 
Notes to the Consolidated 
Financial Statements
for the year ended 30 June 2021

4. Capital Structure and Management continued

4.3 Dividends paid and proposed

4.3(a) Dividends appropriated during the financial year

During the year Nine Entertainment Co. Holdings Limited (“Nine”) paid an interim dividend of 5.0 cents per share, fully franked 
(amounting to $85,269,663) in respect of the half year ended 31 December 2020 and a dividend of 2.0 cents per share, fully 
franked (amounting to $34,107,865) in respect of the year ended 30 June 2020.

4.3(b) Proposed Dividends on Ordinary Shares not recognised as a liability

Since the year end, the Directors have proposed a dividend, fully franked of 5.5 cents per share amounting to $93,796,629 to be 
paid in October 2021 (2020: fully franked dividend of 2.0 cents per share amounting to $34,107,865).

4.3(c) Franking credits available for subsequent years

The franking credits available for subsequent years as at 30 June 2021 was $42,999,675 (2020: $35,980,358). This balance represents 
the franking account balance as at 30 June 2021. After adjusting for franking credits which arise from the payment of income tax 
payable balances as at the end of the financial year, the franking account balance is $89,872,324.

Nine had an exempting account balance of $41,069,000 for the year ended 30 June 2021 (2020: $41,069,000). Nine became a 
former exempting entity as a consequence of the IPO in December 2013. As a result, Nine’s franking account balance at that time 
was transferred to an exempting account. Exempting credits will generally only be of benefit to certain foreign resident shareholders 
by providing an exemption from Australian dividend withholding tax. The exempting credits will generally not give rise to a tax 
offset for Australian resident shareholders.

Accounting Policy
A provision for dividends is not recognised as a liability unless the dividends are declared, determined or publicly 
recommended on or before the reporting date.

114
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Nine Annual Report 20214.4 Share-based payments
Under the executive long-term incentive plan for Nine Entertainment Co. Holdings Limited (“parent entity” or “NEC”), 
performance rights (“Rights” or “NEC Rights”) have been granted to executives and other senior management who have an 
impact on the Group’s performance. On satisfaction of vesting conditions, each NEC Right will convert to a share in the parent 
entity on a one-for-one basis or entitle the Participant to receive cash to the value of a share. Details of the plan are included 
in the Remuneration Report on pages 51 to 74. In addition, there are long-term incentive plans in Domain Group; further details 
of Domain Group’s employee share plans are detailed in the Domain Group annual report for the year ended 30 June 2021.

The total expense (pre tax) recognised for share based payments during the financial period for the Group was $10,236,643 
(2020: $2,767,844), of which $8,016,217 (2020: $2,659,816) relates to Domain Group.

Movement during the period

The following table sets out the number of NEC Rights outstanding as at 30 June:

Outstanding at 1 July

Granted during the year

Forfeited during the year 1

Vested 2

Lapsed during the year

Outstanding at 30 June 3

30 June 2021
Number

30 June 2020
Number

 7,699,571 

 9,267,322 

 3,290,321 

 5,014,005 

 (1,929,311)

 (326,444)

 (1,133,069)

 (3,950,809)

 (1,313,380)

 (2,304,503)

 6,614,132 

 7,699,571 

1.  These Rights were forfeited by executives that left during the period.

2. 1,358,069 rights vested during the period which had been accounted as at and were measured based on performance up to 30 June 

2021. This includes 159,926 (2020: 341,095) NEC Rights in relation to executives that left in prior years which were cash settled.

3. This includes 1,500,634 (2020: 565,978) NEC Rights in relation to executives that left in prior years which may be cash settled if they vest at 

the end of the testing period. 2,209,013 of the Rights have been issued with approval under ASX Listing Rule 10.14.

During the year ended 30 June 2021, the Group awarded 225,000 shares to a number of employees in recognition of additional 
performance in response to COVID-19 related matters.

Accounting Policy
The Group provides remuneration to senior management in the form of share-based payments, whereby employees 
render services as consideration for equity instruments (equity-settled transactions).

The cost for equity-settled transactions is determined by the fair value at the date when the grant is made using an 
appropriate valuation model. That cost is recognised in employee benefit expense, together with a corresponding increase 
in share-based payment reserves, over the period in which the performance and/or service conditions are fulfilled. 
The cumulative expense recognised at each reporting date, until vesting date, reflects the extent to which the vesting 
period has expired. The share-based payments can be settled with either cash or equity at the election of the Group.

Where terms of an individual’s share-based payment is modified to settle in cash, the cumulative expense is transferred 
from the share-based payment reserve to Payables in the Statement of Financial Position.

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Nine Annual Report 2021 
 
 
 
 
 
 
 
 
Notes to the Consolidated 
Financial Statements
for the year ended 30 June 2021

4. Capital Structure and Management continued

4.5 Financial instruments 

4.5(a) Financial risk management

The Group’s principal financial instruments, other than derivatives, comprise cash and short-term deposits and credit facilities 
(refer to Notes 3.1 and 4.1). The main purpose of these financial instruments is to manage liquidity and to raise finance for the 
Group’s operations. The Group has various other financial instruments, such as trade and other receivables and trade and other 
payables, which arise directly from its operations.

The Group uses derivatives in accordance with Board approved policies to reduce the Group’s exposure to adverse fluctuations 
in interest rates and foreign exchange rates. Derivative instruments that the Group uses to hedge risks such as interest rate, 
foreign currency, and commodity price movements include:
•  interest rate swaps; and
•  forward foreign currency contracts.
The Group’s risk management activities are carried out centrally, under policies approved by the Board, in cooperation with the 
Group’s operating units so as to maximise the benefits associated with centralised management of Group risk factors.

4.5(b) Capital risk management

The Group manages its capital to ensure that entities in the Group will be able to continue as going concerns while maximising the 
return to shareholders through the optimisation of net debt and total equity balances.

Capital risk management focuses on the maturity profile and stability of debt facilities. The Group’s capital structure is reviewed to 
maintain:
•  sufficient finance for the business at a reasonable cost;
•  sufficient funds available to the business to implement its capital expenditure and business acquisition strategies; and
•  compliance with all financial covenants.
Where excess funds arise with respect to the funds required to enact the Group’s business strategies, consideration is given to 
repayment of debt, increased dividends or buy back of shareholder equity.

4.5(b)(i) Carrying value and Fair Values of Financial Assets and Financial Liabilities

The carrying value of a financial asset or liability will approximate its fair value where the balances are predominantly short-term in 
nature, can be traded in highly liquid markets, and incur little or no transaction costs. The carrying values of the following accounts 
approximate their fair value:

Account

Cash and cash equivalents

Trade and other receivables

Trade and other payables

Note

3.1

3.2

3.4

116
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Nine Annual Report 2021The Group uses various methods in estimating the fair value of a financial asset or liability. The different methods have been 
defined as follows:

Level 1:  The fair value is calculated using quoted prices in active markets.

Level 2:  The fair value is estimated using inputs other than quoted prices included in Level 1 that are observable for the 

asset or liability, through valuation techniques including forward pricing and swap models and using present value 
calculations. The models incorporate various inputs including credit quality of counter-parties and foreign exchange 
spot rates, forward rates and listed share prices. Fair values of the Group’s financial liabilities are determined by using 
a DCF method using a discount rate that reflects the issuer’s borrowing rate as at the end of the reporting period.

Level 3:  Valuation techniques for which the lowest level input that is significant to the fair value measurement is unobservable. 

The fair value of the option over the controlled entity is determined based on a multiple of the controlled entity’s 
EBITDA. As such, the fair value of the financial liability moves based on the EBITDA of the controlled entity and a 
significant increase/(decrease) in the EBITDA of the controlled entity would result in higher/(lower) fair value of the 
financial liability.

Fair values hierarchy has been determined as follows for financial assets and financial liabilities of the Group at 30 June 2021:

Level 1: Investment in listed equities (refer to Note 7.1).

Level 2: Forward foreign exchange contracts, interest rate swaps and financial liabilities and options over listed equities.

Level 3: Unlisted shares, options over controlled entities and CGU recoverable amount for Domain.

There were no transfers between the Level 1, Level 2 and Level 3 fair value measurements during the year.

The following table lists the carrying values and fair values of the Group’s financial assets and financial liabilities at 
balance date:

2021

Carrying 
Amount
$’000

Fair Value
$’000

2020

Carrying 
Amount
$’000

Fair Value
$’000

Note

2,772

 — 

 2,772 

2,772

 — 

 2,772 

—

 2,700 

 2,700 

—

 2,700 

 2,700 

Derivative financial liabilities

Option over controlled entity — current

Option over controlled entity — non-current

Total derivative financial instruments — liabilities

Bank facilities — current

Syndicated facility unsecured — at amortised cost

 4.1 

 79,595 

 79,595 

 79,626 

 79,626 

Bank facilities — non-current

Syndicated facility unsecured — at amortised cost

 4.1 

 342,255 

 342,255 

 504,690 

 504,690 

Total bank facilities

 421,850 

 421,850 

 584,316 

 584,316

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Nine Annual Report 2021 
 
 
 
 
 
 
 
 
Notes to the Consolidated 
Financial Statements
for the year ended 30 June 2021

4. Capital Structure and Management continued

4.5 Financial instruments continued

4.5(b)(ii) Market risk factors

The key risk factors that arise from the Group’s activities, including the Group’s policies for managing these risks, are outlined below. 
Market risk is the risk that the fair value of future cash flows of the Group’s financial instruments will fluctuate because of changes 
in market prices. The market risk factors to which the Group is exposed are discussed in further detail below.

Liquidity risk

Liquidity risk is the risk that the Group cannot meet its financial commitments as and when they fall due. To help reduce this risk, the 
Group ensures it has readily accessible funding arrangements available.

The contractual maturity of the Group’s financial assets and other financial liabilities are shown in the following tables. The amounts 
presented represent the future undiscounted principal and interest cash flows and therefore do not equate to the values shown in 
the Statement of Financial Position.

Contractual maturity (nominal cash flows)

2021

2020

Less than 
1 year
$’000

1 to 2 
years 
$’000

2 to 5 
years
$’000

Over 5 
years
$’000

Less than 
1 year
$’000

1 to 2 
years
$’000

2 to 5 
years
$’000

Over 5 
years
$’000

Derivative — outflows

Option over controlled entity 
(Note 6.3) — current

Option over controlled entity 
(Note 6.3) — non-current

Other financial assets1

2,772

 — 

 — 

 — 

 — 

 — 

 — 

 — 

 — 

 — 

 — 

 2,700 

 — 

 — 

Cash assets

 171,927 

 — 

 — 

 — 

 187,394 

 — 

 — 

Trade and other receivables

 380,997 

 1,366 

 10,001 

 1,106 

 258,061 

 5,101 

 8,410 

Other financial liabilities 1

 — 

 — 

 — 

 — 

Trade and other payables

 470,857

 71,255 

 27,089 

 191 

 379,007

 52,204

 19,248 

 — 

Lease liabilities 

 56,954 

 55,517 

 141,077 

 278,636 

 24,803 

 34,587 

 89,427 

 175,935 

Contingent consideration

 4,169 

 1,500 

 — 

Bank facilities (including interest) 2

 85,681 

 291,095 

 55,375 

 — 

 — 

 1,580 

 2,644 

 — 

 88,682 

 8,082 

 512,210 

 — 

 — 

1.  For floating rate instruments, the amount disclosed is determined by reference to the interest rate at the last repricing date.

2. This assumes the amount drawn down at 30 June 2021 remains drawn until the facilities mature.

118
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Nine Annual Report 2021Interest rate risk

Interest rate risk refers to the risks that the value of a financial instrument or cash flows associated with the instrument will 
fluctuate due to changes in market interest rates. Interest rate risk arises from interest-bearing financial assets and liabilities that 
the Group utilises. Non-derivative interest bearing assets are predominantly cash. The Group’s debt facilities are all floating rate 
liabilities, which gives rise to cash flow interest rate risks.

The Group’s risk management policy for interest rate risk seeks to minimise the effects of interest rate movements on its asset 
and liability portfolio through active management of the exposures.

The Group maintains a mix of long-term and short-term debt to manage these risks as deemed appropriate. The Group 
designates which of its financial assets and financial liabilities are exposed to a fair value or cash flow interest rate risk, such as 
financial assets and liabilities with a fixed rate or financial assets and liabilities with a floating rate that is reset as market rates 
change.

At balance date, the Group had the following mix of financial assets and financial liabilities exposed to Australian floating 
interest rate risk that were not designated as cash flow hedges.

2021

2020

Average 
interest 
rate
p.a. %

Floating 
rate
$’000

Non-
interest 
bearing
$’000

Average 
interest 
rate
p.a. %

Floating 
rate
$’000

Non-
interest 
bearing
$’000

Total
$’000

Total
$’000

Financial assets

Cash and cash equivalents

 0.59 

 171,927 

 — 

 171,927 

 1.15 

 187,394 

 — 

 187,394 

Trade and other receivables

 N/A 

 N/A 

 393,470 

 393,470 

 N/A 

 N/A 

 271,572 

 271,572 

Financial liabilities

Trade and other payables

 N/A 

 N/A 

 588,955 

 588,955 

 N/A 

 N/A 

 454,683 

 454,683 

Lease liabilities 

3.66

 428,580 

 — 

 428,580 

 3.86 

 268,305 

 — 

 268,305 

Syndicated facilities 
— at amortised cost

 1.42 

 421,850 

 — 

 421,850 

 1.54 

 584,316 

 — 

 584,316 

Interest rate sensitivity analysis

There will be no material impact on net profit after tax if interest rates were higher or lower by 1% with all other variables held 
constant. A sensitivity of 1% was selected as it is considered reasonable given the current level of both the short-term and long- 
term Australian financial market.

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Nine Annual Report 2021 
 
 
 
 
 
 
 
 
Notes to the Consolidated 
Financial Statements
for the year ended 30 June 2021

4. Capital Structure and Management continued

4.5 Financial instruments continued

4.5(c) Credit risk exposures

Credit risk is the risk that a contracting entity will not complete its obligations under a financial instrument and cause the Group to 
make a financial loss. The Group has exposure to credit risk on all financial assets included in the Group’s Statement of Financial 
Position. To help manage this risk, the Group:
•  has a policy for establishing credit limits; and
•  manages exposures to individual entities it either transacts with or with which it enters into derivative contracts (through a system 

of credit limits).

The Group’s credit risk is mainly concentrated across a number of customers and financial institutions. The Group does not have any 
significant credit risk exposure to a single customer or group of customers, or individual institutions. Refer to Note 3.2 for details on 
the Group’s policy on impairment, its ageing analysis of trade receivables and the allowance for expected credit losses.

4.5(c)(i) Credit risk

The maximum exposure to credit risk is the carrying amount of current receivables. For those non-current receivables, the maximum 
exposure to credit risk at the reporting date is the carrying amount of each class of receivables. Collateral is not held as security.

4.5(c)(ii) Foreign currency risk

Foreign currency risk is the risk that the fair value of future cash flows of a financial instrument will fluctuate because of changes in 
foreign exchange rates. The Group’s exposure to the risk of changes in foreign exchange rates relates primarily to trade payables 
and receivables from contractual payments.

The Group manages this foreign currency risk by entering into cross-currency hedges. As at 30 June 2021, the Group does not have 
any material cross-currency hedges.

Accounting Policy
The Group uses derivative financial instruments, such as interest rate swaps and foreign currency contracts, to economically 
hedge its risks associated with interest rate and foreign currency fluctuations. Such derivative financial instruments are stated 
at fair value.

The fair value of forward exchange contracts is calculated by reference to current forward exchange rates for contracts with 
similar maturity profiles.

For the purposes of hedge accounting, hedges are classified as fair value hedges when they hedge the exposure to changes 
in the fair value of a recognised asset or liability, or cash flow hedges where they hedge exposure to variability in cash flows 
that is either attributable to a particular risk associated with a recognised asset or liability or a forecasted transaction.

In relation to fair value hedges, any gain or loss from remeasuring the hedging instrument at fair value is recognised 
immediately in profit or loss as a finance cost. Any gain or loss attributable to the hedged risk on re-measurement of the 
hedged item is adjusted against the carrying amount of the hedged item and recognised in profit and loss. Any adjustment 
to the carrying amount of a hedged interest-bearing financial instrument is recognised over the remaining term of the 
hedging relationship using the Effective Interest Rate method.

For derivatives that do not qualify for hedge accounting, any gains or losses arising from changes in fair value are taken 
directly to profit or loss for the year.

120
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Nine Annual Report 20215. Taxation

5.1 Income tax expense

Current tax expense

Deferred tax (benefit)/expense relating to the origination and reversal of temporary differences

Income tax expense

Reconciliation of tax expense to prima facie tax payable

Profit/(loss) from continuing operations

Prima facie income tax/(benefit)expense at the Australian rate of 30% 

Tax effect of:

Share of associates’ net (profit)/loss

Difference between tax and accounting profit from disposal of properties 

30 June 2021
$’000

30 June 2020 
Restated
$’000

137,384

 (41,753)

 95,631 

 49,947 

 (22,379)

 27,568 

 279,592 

 (480,183)

83,878

 (144,055)

 (304)

 (353)

 (214)

 (442)

Impairments, write down of investments and revaluation of derivative financial instruments

 18,453 

 175,026 

Adjustments in respect of current income tax of previous years

Research and development tax offset

Other items — net

Income tax expense

5.2 Deferred tax assets and liabilities
Deferred tax relates to the following:

 (1,795)

 (3,961)

(287)

 (676)

 (1,855)

 (216)

 95,631 

 27,568 

Consolidated statement
of financial position 

Consolidated statement of 
profit or loss and other 
comprehensive income

30 June 2021
$’000

30 June 2020 
Restated
$’000

30 June 2021
$’000

30 June 2020 
Restated
$’000

Employee benefits provision 

Other provisions and accruals

Property, plant and equipment1

Intangible assets

Tax losses

Business related costs deductible over five years

 33,311 

 45,188 

 11,916 

 30,373 

 31,376 

 4,056 

 2,938 

 13,812 

 7,860 

 (389,604)

 (403,853)

 14,249 

 44,179 

 16,119 

 64,501 

 9,568 

Accelerated depreciation — program stock 

 (48,108)

 (50,783)

AASB16 Leases

Other

 23,931 

6,066 

 11,460 

 4,561 

Net deferred income tax liabilities

 (257,002)

 (298,741)

 (20,322)

 6,551 

 2,675 

 12,471 

1,505

41,7392

 (3,411)

 3,653 

 13,408 

 (17,037)

 (9,945)

 (5,694)

 27,930 

 11,460 

 2,015 

 22,379 

1.  In the current year, the Group identified a $33.6 million understatement in the Group’s deferred tax liability which has been adjusted as 

of 30 June 2020. Refer to Note 1.2 for further details. There was no earnings impact to the 2021 or 2020 financial years as a result of this 
adjustment, or any adjustments to income tax paid or payable. 

2. Consists of $41,753,000 of deferred tax benefit to the Consolidated Statement of Profit or Loss and deferred tax expense through equity 

reserves, mainly consisting of a defined benefit plan deferred tax expense of $7,659,000 offset by a share based payment reserve 
deferred tax benefit of $7,174,000 and other movements of $471,000.

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Nine Annual Report 2021 
 
 
 
 
 
 
 
 
Notes to the Consolidated 
Financial Statements
for the year ended 30 June 2021

5. Taxation continued

Accounting Policy
Current tax liabilities are measured at the amount expected to be paid to the taxation authorities based on the current year’s 
taxable income. The tax rules and tax laws used to compute the amount are those that are enacted at the balance date.

Deferred income tax is provided on all temporary differences at the reporting date between the tax bases of assets and 
liabilities and their carrying amounts for financial reporting purposes.

Deferred income tax liabilities are recognised for all taxable temporary differences:
•  except where the deferred income tax liability arises from the initial recognition of an asset or liability in a transaction that is 
not a business combination and, at the time of the transaction, affects neither the accounting profit nor taxable profit or loss; or

•  in respect of taxable temporary differences associated with investments in subsidiaries, associates and interests in joint 

ventures, except where the timing of the reversal of the temporary differences can be controlled and it is probable that 
the temporary differences will not reverse in the foreseeable future.

Deferred income tax assets are recognised for all deductible temporary differences, carry-forward of unused tax assets and 
unused tax losses, to the extent that it is probable that taxable profit will be available against which the deductible temporary 
differences, and the carry-forward of unused tax assets and unused tax losses, can be utilised except:
•  where the deferred income tax asset relating to the deductible temporary difference arises from the initial recognition of 
an asset or liability in a transaction that is not a business combination and, at the time of the transaction, affects neither 
the accounting profit not taxable profit or loss; or

•  in respect of deductible temporary differences associated with investments in subsidiaries, associates and interests in joint 

ventures, deferred tax assets are only recognised to the extent that it is probable that the temporary differences will reverse 
in the foreseeable future and taxable profit will be available against which the temporary differences can be utilised.

The carrying amount of deferred income tax assets is reviewed at each reporting date and reduced to the extent that it is no 
longer probable that sufficient taxable profit will be available to allow all or part of the deferred income tax asset to be utilised.

Deferred income tax assets and liabilities are measured at the tax rates that are expected to apply to the year when the 
asset is realised or the liability is settled, based on tax rates (and tax laws) that have been enacted or substantively enacted 
at the reporting date.

Income taxes relating to items recognised directly in equity are recognised in other comprehensive income and not in the 
profit or loss for the year.

Tax consolidation

Nine Entertainment Co. Holdings Limited (“Nine”) and its 100% owned Australian subsidiaries are part of a tax consolidated 
group. As a result, members of the group have entered into a tax sharing arrangement in order to allocate income tax 
expense to the wholly-owned subsidiaries on a pro-rata basis. In addition, the agreement provides for the allocation of 
income tax liabilities between the entities should the head entity default on its tax obligations. At the balance date, the 
possibility of default is remote. The head entity of the tax consolidated group is Nine.

Nine has recognised the current tax liability of the tax consolidated group.

Members of the tax consolidated group are part of a tax funding agreement. The tax funding agreement provides for 
the allocation of current and deferred taxes to members of the tax consolidated group in accordance with their taxable 
income for the year. The allocation of taxes under the tax funding agreement is recognised as an increase/decrease in the 
subsidiaries’ intercompany accounts with the head entity. The Group has applied the group allocation approach to determine 
the appropriate amount of current and deferred tax to allocate to each member of the tax consolidated group.

Other taxes

Revenues, expenses and assets are recognised net of the amount of GST except:
•  where the GST incurred on a purchase of goods and services is not recoverable from the taxation authority, in which case 
the GST is recognised as part of the cost of acquisition of the asset or as part of the expense item as applicable; and

•  receivables and payables are stated with the amount of GST included.
The net amount of GST recoverable from, or payable to, the taxation authority is included as part of receivables or payables 
in the statement of financial position.

Cash flows are included in the Statement of Cash Flows on a gross basis and the GST components of cash flows arising from 
investing and financing activities, which are recoverable from, or payable to, the taxation authority, are classified as operating cash 
flows. Commitments and contingencies are disclosed net of the amount of GST recoverable from, or payable to, the taxation authority.

122
122

Nine Annual Report 20216. Group Structure

6.1 Business combinations

Acquisitions for the year ended 30 June 2021

There were no acquisitions for the year ended 30 June 2021.

Acquisitions for the year ended 30 June 2020

Acquisition of remaining 45.6% interest in Macquarie Media Limited

During the period, the Group acquired the remaining 45.6% stake in Macquarie Media Limited which it did not already own, for 
a total consideration of $113.9 million, with the acquisition completed on 21 November 2019. The Group acquired the remainder 
of Macquarie Media Limited to consolidate its position as a supplier of news and current affairs across all of the Group’s key 
platforms. Macquarie Media Limited was previously consolidated into the Group’s results as a result of the Fairfax merger on 
7 December 2018 and therefore there was no change to the net assets recorded in relation to this entity as a result of the 
acquisition of the remaining 45.6% stake.

Bidtracker Group

On 27 November 2019, the Group (through Domain) acquired 100% of the share capital in the Bidtracker Group which operates 
the business Real Time Agent. The consideration of the acquisition is to be paid in three tranches, with two of the three being 
contingent on defined targets over FY20 and FY21.

The first tranche included payment of $19.4 million which was settled in cash on 27 November 2019 and $0.5 million cash 
effective settlement of the intercompany loan. The second tranche of 1.5 million was settled in cash on 21 October 2020. Tranche 
three is anticipated to be settled in October 2021 based on the performance against defined revenue targets in FY21. An 
additional amount between nil and $9.1 million in cash is payable; the maximum consideration for the transaction across the 
three tranches is $30.0 million, the expected total consideration for the transaction as at 30 June 2021 is $22.4 million.

The contingent consideration for tranche three is recognised as a financial liability on the Consolidated Balance Sheet and 
is measured at fair value through the profit and loss. Goodwill of $20.6 million was recognised at the time of acquisition. The 
goodwill comprises expected synergies arising from the acquisition.

AASB 3 Business Combinations allows a measurement period after a business combination to provide the acquirer a reasonable 
time to obtain the information necessary to identify and measure all of the various components of the business combination as 
of the acquisition date. The period cannot exceed one year from the acquisition date.

Disposals for the year ended 30 June 2021

There were no disposals for the year ended 30 June 2021.

Disposals for the year ended 30 June 2020

Stuff NZ

On 31 May 2020, the Group disposed of its 100% interest in Stuff Limited (“Stuff NZ”) for consideration of $1 resulting in a loss 
on disposal of $44.0 million. Since the Fairfax merger in December 2018, Stuff New Zealand was held for sale and recognised 
as a discontinued operation in accordance with AASB 5 Non-current Assets Held for Sale and Discontinued Operations. 
Following the disposal, a loss on disposal was recognised within the Discontinued Operations line of the Group’s Consolidated 
Statement of Profit or Loss and Other Comprehensive Income.

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Nine Annual Report 2021 
 
 
 
 
 
 
 
 
Notes to the Consolidated 
Financial Statements
for the year ended 30 June 2021

6. Group Structure continued

6.1 Business combinations continued

Disposal of The Weather Company Pty Ltd

On 30 September 2019, the Group disposed of its 75% stake in The Weather Company Pty Ltd (“Weatherzone”) for $30 million. 
The transaction did not create any profit or loss on disposal as it was sold at fair value recognised under purchase price 
accounting on the Fairfax merger.

Commerce Australia Pty Limited

On 13 March 2020, the Group (through Domain) completed the disposal of its 100% share in Commerce Australia Pty Limited 
(MyDesktop) for a total maximum cash consideration of $14.4 million, of which $7.0 million is contingent on achieving a number of 
conditions in. The expected consideration for this transaction is $14.3 million. The sale was part of Domain’s strategy to simplify and 
optimise and work in alignment with all agents. A net gain on disposal of $0.6 million being $1.3 million revenue and $0.7 million 
disposal costs was recognised through Other Revenue and Income in the Group’s Consolidated Statement of Profit or Loss and 
Other Comprehensive Income.

Accounting Policy
The acquisition method of accounting is used to account for all business combinations regardless of whether equity 
instruments or other assets are acquired. Consideration is measured as the fair value of the assets given, shares issued or 
liabilities incurred or assumed at the acquisition date. Where equity instruments are issued in a business combination, the fair 
value of the instruments is their published price at the acquisition date unless, in rare circumstances, it can be demonstrated 
that the published price at the acquisition date is an unreliable indicator of fair value and that other evidence and valuation 
methods provide a more reliable measure of fair value. Transaction costs arising on the issue of equity instruments are 
recognised directly in equity.

Except for non-current assets or disposal groups classified as held for sale (which are measured at fair value less costs to 
sell), all identifiable assets acquired and liabilities assumed in a business combination are measured initially at their fair values 
at the acquisition date, irrespective of the extent of any Non-Controlling interest. The excess of the cost of the business 
combination over the net fair value of the Group’s share of the identifiable net assets acquired is recognised as goodwill. 
If the cost of acquisition is less than the Group’s share of the net fair value of the identifiable net assets of the subsidiary, 
the difference is recognised as a gain in the Statement of Comprehensive Income, but only after a reassessment of the 
identification and measurement of the net assets acquired.

Where settlement of any part of the consideration is deferred, the amounts payable in the future are discounted to their 
present value as at the acquisition date at the original effective interest rate.

124
124

Nine Annual Report 20216.2 Investments accounted for using the equity method

6.2(a) Investments at equity accounted amount

Associated entities — unlisted shares

30 June 2021
$’000

30 June 2020
$’000

 31,181 

 25,766 

6.2(b) Investments in Associates and Joint Ventures

Interests in associates and joint ventures are accounted for using the equity method of accounting. Information relating to 
associates is set out below:

Principal Activity

Country of 
Incorporation

 30 June 2021   30 June 2020 

% Interest 1

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Adventure TV Channel Pty Ltd

Television channel providers

Australian Money Channel Pty Ltd 2

Television channel providers

CopyCo Pty Ltd

Content licensing

Darwin Digital Television Pty Ltd

Television broadcast

Future Women Pty Ltd

Online content provider

Homebush Transmitters Pty Ltd

Transmission services

Intrepica Pty Ltd

NPC Media Pty Ltd

Oztam Pty Ltd

RateCity Pty Ltd 3

Online learning service

Television playout services

Television audience measurement  Australia

Operator of a financial product 
comparison service

Australia

The Premium Content Alliance

Media research and promotion

Australia

TX Australia Pty Ltd

Television transmission

Digital Radio Broadcasting Sydney Pty Ltd Digital audio broadcasting

Australia

Australia

Digital Radio Broadcasting 
Melbourne Pty Ltd

Digital audio broadcasting

Australia

Digital Radio Broadcasting Brisbane Pty Ltd Digital audio broadcasting

Digital Radio Broadcasting Perth Pty Ltd

Digital audio broadcasting

Mediality Pty Ltd

Newsagency and information 
service

Oneflare Pty Ltd

Home services marketplace

RSVP.com.au Pty Limited 4

Online dating services

Australia

Australia

Australia

Australia

Australia

Skoolbo Pte Ltd

Online learning service

Singapore

1.  The proportion of ownership is equal to the proportion of voting power held, except where stated.

2. This entity was deregistered on 12 August 2020.

3. This entity was disposed on 29 April 2021.

4. This entity was disposed on 22 January 2021.

 50 

 — 

 20 

 50 

 50 

 50 

 15 

 50 

 33 

—

 25 

 50 

 12 

 18 

 25 

 17 

 47 

 21 

—

 19 

 50 

 50 

 20 

 50 

 50 

 50 

 15 

 50 

 33 

 50 

 25 

 50 

 12 

 18 

 25 

 17 

 47 

 21 

 58 

 19 

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Nine Annual Report 2021 
 
 
 
 
 
 
 
 
Notes to the Consolidated 
Financial Statements
for the year ended 30 June 2021

6. Group Structure continued

6.2 Investments accounted for using the equity method continued

6.2(c) Carrying amount of investments in associates

Balance at the beginning of the financial year

Funding to associates

Acquired during the year

Impairments

Disposals

Share of associates’ net profit/(loss) for the year 1

Dividends received or receivable

Carrying amount of investments in associates at the end of the financial year

30 June 2021
$’000

30 June 2020
$’000

 25,766 

 26,145 

 939 

—

—

 (1,465)

 5,991 

 (50)

 31,181 

—

 6,743 

 (778)

 (1,805)

 928 

 (5,467)

 25,766 

1.  Includes a one-off gain of $5.0 million relating to the Group’s share of an associates’ asset sale. This has been disclosed as a specific item — 

refer to Note 2.4.

6.2(d) Share of associates and joint ventures net profit/(loss)

The following table illustrates the Group’s aggregate share of net profit/(loss) after income tax from associates and joint ventures.

Net profit after income tax from continuing operations

30 June 2021
$’000

30 June 2020 
$’000

 5,991 

 928 

The Group’s current year share of losses of associates and joint ventures not recognised is nil (2020: $nil). The Group’s cumulative 
share of losses of associates and joint ventures not recognised is nil (2020: $nil)

6.2(e) Share of associates and joint ventures assets and liabilities

Current assets

Non-current assets

Total assets 

Current liabilities

Non-current liabilities

Total liabilities

6.2(f) Impairment

There was no impairment recorded during the current financial year (2020: $778,000).

30 June 2021
$’000

30 June 2020
$’000

 15,839 

 28,635 

 44,474 

 12,104 

 10,503 

 22,607 

 17,148 

 60,576 

 77,724 

 15,078 

 15,626 

 30,704 

126
126

Nine Annual Report 2021Accounting Policy
Associates are entities over which the Group has significant influence and which are not subsidiaries. Significant influence 
is the power to participate in the financial and operating policy decisions of the entity but is not control or joint control 
over those policies.

A joint venture is a type of joint arrangement whereby the parties that have joint control of the arrangement have rights 
to the net assets of the joint venture. Joint control is the contractually agreed sharing of control of an arrangement, which 
exists only when decisions about the relevant activities require unanimous consent of the parties sharing control.

The investments in the associate or joint venture are accounted for using the equity method. They are carried in the 
Consolidated Statement of Financial Position at cost plus post-acquisition changes in the Group’s share of net assets 
of the associates, less any impairment. Goodwill relating to the associate or joint venture is included in the carrying 
amount of the investment and is neither amortised nor individually tested for impairment. The consolidated Statement of 
Consolidated Profit or Loss and Other Comprehensive Income reflects the Group’s share of the results of operations of 
the associates or joint ventures. Dividends received from associates and joint ventures are recognised in the Consolidated 
Statement of Financial Position as a reduction in the carrying amount of the investment.

When the Group’s share of losses in the associate or joint venture equals or exceeds its investment in the associate or 
joint venture, the Group does not recognise further losses, unless it has incurred obligations or made payments on behalf 
of the associate or joint venture.

The financial statements of the associate or joint venture are prepared for the same reporting period as the Group. When 
necessary, adjustments are made to bring the accounting policies in line with those of the Group.

Impairment

After application of the equity method, the Group determines whether it is necessary to recognise an impairment loss 
on its investment in its associate or joint venture. At each reporting date, the Group performs an impairment test to 
determine whether there is objective evidence that the investment in the associate or joint venture is impaired. If there 
is such evidence, the Group calculates the amount of impairment as the difference between the recoverable amount of 
the associate or joint venture and its carrying value, then recognises the loss as “Share of profit of an associate” in the 
Statement of Consolidated Profit or Loss and Other Comprehensive Income.

6.3 Investment in controlled entities
The consolidated financial statements include the financial statements of Nine Entertainment Co. Holdings Limited and its 
controlled entities. Significant controlled entities and those included in an ASIC instrument with the parent entity are:

Footnote

Place of 
incorporation

Nine Entertainment Co. Holdings Ltd

Channel 9 South Australia Pty Ltd

CarAdvice.com Pty Ltd 1

Ecorp Pty Ltd

General Television Corporation Pty Limited

Mi9 New Zealand Limited

Micjoy Pty Ltd

NBN Enterprises Pty Limited

NBN Pty Ltd

Nine Films & Television Pty Ltd

Nine Films & Television Distribution Pty Ltd

Nine Network Australia Pty Ltd

A, B

A, B

A, B

A, B

A, B

A, B

A, B

A, B

A, B

A, B

A, B

Australia

Australia

Australia

Australia

Australia

New Zealand

Australia

Australia

Australia

Australia

Australia

Australia

Ownership 
interest

June 2021
%

Ownership 
interest

June 2020
%

Parent Entity

Parent Entity

100

88

100

100

100

 100 

 100 

 100 

 100 

100

100

100

88

100

100

100

100

100

100

100

100

100

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127
127

Nine Annual Report 2021 
 
 
 
 
 
 
 
 
Notes to the Consolidated 
Financial Statements
for the year ended 30 June 2021

6. Group Structure continued

6.3 Investment in controlled entities continued

Footnote

Place of 
incorporation

Ownership 
interest

June 2021
%

Ownership 
interest

June 2020
%

Nine Network Australia Holdings Pty Ltd

Nine Network Marketing Pty Ltd

Nine Network Productions Pty Limited

Nine Entertainment Group Pty Limited

NEC Mastheads Pty Ltd

Nine Entertainment Co. Pty Limited

Nine Digital Pty Ltd

Pay TV Holdings Pty Limited

Petelex Pty Limited

Pedestrian Corporation Holdings Pty Limited

Pedestrian Group Pty Limited

Pink Platypus Pty Ltd

Queensland Television Holdings Pty Ltd

Queensland Television Pty Ltd

Shertip Pty Ltd

Stan Entertainment Pty Ltd

Swan Broadcasters Pty Ltd

TCN Channel Nine Pty Ltd

Television Holdings Darwin Pty Limited

Territory Television Pty Ltd

White Whale Pty Ltd

2GTHR Pty Ltd

All Homes Pty Limited

ACT Real Estate Media Pty Ltd

Alldata Australia Pty Ltd

Allure Media Pty Ltd

Associated Newspapers Pty Ltd

Australian Openair Cinema Pty Limited

Australian Property Monitors Pty Limited

Bidtracker Holdings Pty Ltd

Bodypass Trading Pty Ltd

Buyradio Pty Ltd

Commercial Real Estate Holdings Pty Ltd

128
128

A, B

A, B

A, B

A, B

A, B

A, B

A, B

A, B

A, B

A, B

A, B

A, B

A, B

A, B

A, B

A, B

A, B

A, B

A, B

A, B

A, B

A, B

A, B

A, B

B

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

100

100

100

100

100

100

 100 

 100 

 100 

 100 

100

100

100

100

100

100

100

100

100

100

100

100

59

59

59

100

100

100

59

59

100

100

59

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

100

59

59

59

100

100

100

59

59

100

100

59

Nine Annual Report 2021Footnote

Place of 
incorporation

Ownership 
interest

June 2021
%

Ownership 
interest

June 2020
%

Commercial Real Estate Media Pty Limited 2

Commercialview.com.au Ltd 2

David Syme & Co Pty Limited

A, B

Digital Home Loans Pty Limited 2

Domain Group Finance Pty Limited

Domain Holdings Australia Limited

Domain Insure Pty Ltd 2

Domain Operations Pty Limited 

Fairfax Corporation Pty Limited

A, B

Fairfax Digital Australia & New Zealand Pty Limited

A, B

A, B

A, B

B

A, B

A, B

A, B

A, B

A, B

A, B

A, B

A, B

A, B

A, B

A, B

B

A, B

A, B

Fairfax Digital Pty Limited

Fairfax Entertainment Pty Limited

Fairfax Event Sub Pty Ltd

Fairfax Media Limited

Fairfax Media Events Pty Ltd

Fairfax Media Group Finance Pty Ltd

Fairfax Media Management Pty Limited

Fairfax Media Publications Pty Limited

Fairfax News Network Pty Ltd

Find a Babysitter Pty Ltd

Radio 2GB Sydney Pty Ltd 

Homepass Australia Pty Ltd 2, 3

Homepass Pty Ltd 2, 3

John Fairfax & Sons Pty Limited

John Fairfax Pty Limited

Nine Radio Pty Limited

Macquarie Media Network Pty Limited

Nine Radio Operations Pty Limited

Nine Radio Syndication Pty Limited

Map and Page Pty Ltd

Metro Media Publishing Pty Ltd

Metro Media Services Pty Ltd

MarketNow Payments Pty Ltd 2, 4

MMP Community Network Pty Ltd

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

40

40

100

36

59

59

41

59

100

 100 

 100 

 100 

 100 

100

100

100

100

100

100

100

100

59

59

100

100

100

100

100

100

100

55

59

35

59

40

40

100

36

59

59

41

59

100

100

100

100

100

100

100

100

100

100

100

100

100

40

40

100

100

100

100

100

100

100

55

59

—

59

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129

Nine Annual Report 2021 
 
 
 
 
 
 
 
 
Notes to the Consolidated 
Financial Statements
for the year ended 30 June 2021

6. Group Structure continued

6.3 Investment in controlled entities continued

Footnote

Place of 
incorporation

Ownership 
interest

June 2021
%

Ownership 
interest

June 2020
%

MMP (DVH) Pty Ltd 2

MMP (Melbourne Times) Pty Ltd 2

MMP Bayside Pty Ltd 2

MMP Eastern Pty Ltd 2

MMP Greater Geelong Pty Ltd 2

MMP Holdings Pty Ltd 2

MMP Moonee Valley Pty Ltd 2

National Real Estate Media Pty Limited

National Real Estate Nominees Pty Ltd

New South Wales Real Estate Media Pty Limited 2

Northern Territory Real Estate Media Pty Ltd 2

Property Data Solutions Pty Ltd

Queensland Real Estate Media Pty Ltd 2

Radio 1278 Melbourne Pty Limited

Radio 2UE Sydney Pty Ltd

Radio 3AW Melbourne Pty Limited

Radio 4BC Brisbane Pty Limited

Radio 6PR Perth Pty Limited

Radio Magic 882 Brisbane Pty Limited

Review Property Pty Ltd

South Australia Real Estate Media Pty Ltd 2

Tasmania Real Estate Media Pty Ltd 2

A, B

A, B

A, B

A, B

A, B

A, B

The Age Company Pty Limited

A, B

Western Australia Real Estate Media Pty Ltd 2

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

Australia

37

41

46

41

28

59

 41 

 59 

 59 

 30 

30

59

30

100

100

100

100

100

100

59

30

30

100

30

37

41

46

41

28

59

41

59

59

30

30

59

30

100

100

100

100

100

100

59

30

30

100

30

A. These controlled entities have entered into a deed of cross guarantee with the parent entity under ASIC Corporations (Wholly-owned 

Companies) instrument 2016/785 - the “Closed Group” (refer to Note 6.4).

B. Members of the “Extended Closed Group” (refer to Notes 4.1 and 6.4 for further detail). 

1.  The Group currently owns 88% of the shares in CarAdvice.com Pty Ltd, however it is 100% consolidated in accordance with accounting 

standards.

2. This represents the Group’s effective interest in the entity which is partially owned (yet controlled) by a non-wholly owned subsidiary.

3. On 1 March 2021, Domain Group acquired the remaining share capital in Homepass Pty Ltd. Total consideration was $2.3 million for the 

remaining 31.5% with $1.15 million contingent on future performance.

4. On 9 November 2020, MarketNow Payments Pty Ltd was incorporated with 10 shares issued to Domain Holdings Australia Limited at $1 each. 

On 13 November 2020, a further 209,990 shares were issued to Domain Holdings Australia Ltd and 140,000 shares were issued to non-
controlling interest Limepay Pty Ltd for $1 each; ownership interest for Domain after the issue is 60% equating to 35% for Nine.

130
130

Nine Annual Report 2021Accounting Policy

Basis of consolidation

The consolidated financial statements comprise the financial statements of the parent entity and its subsidiaries as at 
30 June 2021. Control is achieved when the Group is exposed, or has rights, to variable returns from its involvement 
with the investee and has the ability to affect those returns through its power over the investee. Controlled entities are 
de-consolidated from the date control ceases.

Subsidiary acquisitions are accounted for using the acquisition method of accounting. The financial statements of 
subsidiaries are prepared for the same reporting year as the parent entity, using consistent accounting policies. 
Adjustments are made to bring into line any dissimilar accounting policies that may exist. All intercompany balances 
and transactions, including unrealised profits arising from intra-group transactions, have been eliminated in full. 
Unrealised losses are eliminated unless costs cannot be recovered.

Non-controlling interests in the results and equity of subsidiaries are shown separately in the Consolidated Profit or 
Loss and Other Comprehensive Income, Consolidated Statement of Changes in Equity and Consolidated Statement 
of Financial Position respectively.

6.4 Deed of cross guarantee
Pursuant to ASIC Corporations (Wholly-owned Companies) Instrument 2016/785 and various deeds of cross guarantee entered 
into with the parent entity, certain controlled entities of Nine Entertainment Co. Holdings Limited have been granted relief from 
the Corporations Act 2001 requirements for preparation, audit and publication of accounts. The Statement of Consolidated Profit 
or Loss and Other Comprehensive Income of the entities which are members of the “Closed Group” and the “Extended Closed 
Group” for the year ended 30 June 2021 is as follows:

Closed Group 1

Extended Closed Group 2

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Restated
$’000

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$’000

2020
Restated
$’000

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Consolidated Statement of Profit or Loss 
and Other Comprehensive Income

Profit/(loss) from continuing operations before income tax

 224,956 

 (446,190)

 224,956 

 (469,974)

Income tax expense

(80,402)

 (19,251)

(80,402)

 (27,890)

Net profit/(loss) after income tax from operations

144,554

 (465,441)

144,554

 (497,864)

Dividends paid during the period

 (119,378)

 (170,539)

 (119,378)

 (170,539)

Adjustment for Entities which joined the closed 
Group during the year

Adjustments to reserves

(25,570)

 54 

—

—

—

 54 

—

—

Accumulated profits at the beginning of the financial year

 (205,531)

 431,567 

 (231,101)

 438,420 

Accumulated profits at the end of the financial year

(205,871)

(204,413)

(205,871)

(229,983)

1.  Closed Group are those entities party to the Deed of Cross Guarantee.

2. Refer to Note 6.3 for details.

The debt facilities for the 100% owned group (refer to Note 4.1) are supported by guarantees from most of the Company’s 
wholly owned subsidiaries, these guarantors are referred to as the “Extended Closed Group”.

On 22 January 2021, Mi9 New Zealand Limited, 2GTHR Pty Ltd, 2GTHR Pty Ltd, Associated Newspapers Pty Ltd, Australian 
Openair Cinemas Pty Limited, Fairfax Media Group Finance Pty Ltd, Fairfax News Network Pty Ltd, Find a Babysitter Pty Ltd, 
Nine Network Marketing Pty Ltd, Nine Radio Syndication Pty Limited, Pedestrian Group Pty Limited, Pink Platypus Pty Ltd, Radio 
1278 Melbourne Pty Limited, Radio 2UE Sydney Pty Ltd, Radio 4BC Brisbane Pty Limited, Radio 6PR Perth Pty Limited, Radio 
Magic 882 Brisbane Pty Limited were added as parties to the Deed of Cross-Guarantee.

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131

Nine Annual Report 2021 
 
 
 
 
 
 
 
 
Notes to the Consolidated 
Financial Statements
for the year ended 30 June 2021

6. Group Structure continued

6.4 Deed of cross guarantee continued

The Consolidated Statement of Financial Position of the entities which are members of the “Closed Group” and the “Extended 
Closed Group” for the year ended 30 June 2021 is as follows:

Current assets

Cash and cash equivalents

Trade and other receivables

Program rights and inventories

Property, plant and equipment held for sale

Other assets

Total current assets

Non-current assets

Receivables

Program rights 

Investment in associates accounted 
for using the equity method

Investment in Group entities

Other financial assets

Property, plant and equipment 

Intangible assets

Other assets

Total non-current assets

Total assets

Current liabilities

Trade and other payables

Financial liabilities

Income tax liabilities

Provisions

Derivatives

Total current liabilities

Non-current liabilities

Payables

Financial liabilities

Deferred tax liabilities

Provisions

Total non-current liabilities

Total liabilities

Net assets

Closed Group 1

Extended Closed Group 2

2021
$’000

 70,949 

 322,192 

 256,617 

 3,622 

34,679

2020
Restated
$’000

 112,831 

 229,150 

 229,758 

 3,622 

 28,342 

2021
$’000

 70,949 

 322,192 

 256,617 

 3,622 

34,679

 688,059 

 603,703 

 688,059 

 8,021 

 140,939 

 4,443 

 118,571 

 8,021 

 140,939 

2020
Restated
$’000

 114,978 

 235,279 

 229,758 

 3,622 

 28,676 

 612,313 

 4,443 

 118,571 

 31,181 

 25,517 

 31,181 

 25,766 

 832,528 

 832,528 

 6,690 

 529,492 

1,274,733

29,683

 2,853,267 

 3,541,326 

428,158

 112,412 

47,499

158,824

 2,772 

749,665

 88,503 

 520,172 

 195,921 

26,496

 831,092 

 1,580,757 

1,960,569

 2,269 

 335,819 

1,353,590

27,255

2,699,992

3,303,695

 255,721 

 94,965 

 5,566 

 149,393 

—

 505,645 

 252,438 

 526,827 

299,349

 14,439 

1,093,053

1,598,698

1,704,997

835,424

 6,690 

 529,492 

1,274,733

29,683

2,856,163

3,544,222

428,158

 112,412 

47,499

158,824

 2,772 

749,665

 89,923 

 520,172 

 195,921 

26,496

 832,512

1,582,177

1,962,045

 835,424 

 5,460 

 366,245 

1,353,590

27,255

2,736,754

3,349,067

 335,364 

 96,067 

 6,014 

 149,666 

—

 587,111 

 265,436 

 538,872 

287,726

 19,220 

1,111,254

1,698,365

1,650,702

1.  Closed Group are those entities party to the Deed of Cross Guarantee.

2. Refer to Note 6.3 for details.

132
132

Nine Annual Report 20216.5 Parent entity disclosures

(a) Financial Position

Current assets

Non-current assets

Total assets

Current liabilities

Non-current liabilities

Total liabilities

Net assets

Contributed equity

Reserves

Retained earnings

Total Equity

(b) Comprehensive income/(loss)

Net profit/(loss) for the year

Total comprehensive income/(loss) for the year

Parent entity

2021
$’000

2020
$’000

77,168

 58,610 

2,389,395

2,375,065

2,466,563

2,433,675

1,078

684,507

685,585

 869 

 580,510 

 581,379 

1,780,978

1,852,296

2,134,803

 2,134,803 

6,703

 5,829 

(360,528)

(288,336)

1,780,978

1,852,296

13,560

13,560

 (714,290)

 (714,290) 

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Nine Annual Report 2021 
 
 
 
 
 
 
 
 
Notes to the Consolidated 
Financial Statements
for the year ended 30 June 2021

6. Group Structure continued

6.6(a) Transactions with related parties
The following table provides the total value of transactions that were entered into with related parties for the relevant financial year.

2021
$’000

2020
$’000

Rendering of services to and other revenue from:

Associates of Nine Entertainment Co:

Future Women Pty Ltd

Adventure TV Channel Pty Ltd

Ratecity Pty Ltd1

Darwin Digital Television Pty Ltd

NPC Media Pty Ltd

Receiving of services from related parties:

Associates of Nine Entertainment Co:

Mediality Pty Ltd

Digital Radio Broadcasting Sydney Pty Ltd

Dividends received from:

Associates of Nine Entertainment Co:

Digital Radio Broadcast Sydney Pty Ltd

Combined Translator Facilities Pty Ltd

TX Australia Pty Ltd

Oztam Pty Ltd

Amounts owed by related parties:

Adventure TV Channel Pty Ltd

NPC Media Pty Ltd

Ratecity Pty Ltd1

Future Women Pty Ltd

Homebush Transmitters Pty Ltd

Darwin Digital Television Pty Ltd

Amounts owed to related parties:

Adventure TV Channel Pty Ltd

Oztam Pty Ltd

NPC Media Pty Ltd

Loans to related parties:2

Darwin Digital Television Pty Ltd

NPC Media Pty Ltd

Darwin Digital Television Pty Ltd

Other

1.  Investment disposed during the period — refer to Note 6.2(b) for details.

2. The loans granted to these related parties are non-interest bearing.

134
134

 9 

 6,034 

—

 6 

 74 

 7 

 671 

—

 50 

—

—

 820 

 95 

—

 112 

 118 

 18 

 6,521 

 402 

 241 

 2,910 

 4,000 

 125 

 21 

 11 

 421 

 26 

 77 

 57 

 300 

 574 

 267 

 100 

 4,500 

 600 

 2,750 

 433 

 148 

—

 54 

 7 

 2,747 

—

 2,055 

 2,910 

 4,000 

—

 21 

Nine Annual Report 2021Terms and conditions of transactions with related parties

All of the above transactions, other than non-interest bearing loans, were conducted under normal commercial terms and 
conditions. Outstanding balances at the year end in relation to these transactions, disclosed under “amounts owed by related 
parties”, are made on terms equivalent to those that prevail on arm’s length transactions, are interest free and settlement occurs 
in cash.

For the year ended 30 June 2021, the Group has made an allowance for expected credit losses relating to amounts owed by 
related parties of $2.9 million (2020: $2.9 million). An impairment assessment is undertaken each financial year by examining 
the financial position of the related party and the market in which the related party operates to determine whether there is 
objective evidence that a related party receivable is impaired. When such objective evidence exists, the Group recognises an 
allowance for the impairment loss.

6.6(b) Parent entity
Nine Entertainment Co. Holdings Limited is the ultimate parent entity of the Group incorporated within Australia and is the most 
senior parent in the Group which produces financial statements available for public use.

6.6(c) Controlled entities, associates and joint arrangements
Investments in associates and joint arrangements are set out in Note 6.2.

Interests in significant controlled entities are set out in Note 6.3.

6.6(d) Key management personnel

6.6(d)(i) Transactions with key management personnel

All transactions between the Group and its key management personnel and their personally related entities are conducted 
under normal commercial terms and conditions unless otherwise noted.

6.6(d)(ii) Compensation of key management personnel

Remuneration by category

Short-term employee benefits

Termination payments

Post-employment benefits

Long-term benefits

Share-based payments

Total remuneration of key management personnel

The table includes current and former key management personnel.

Detailed remuneration disclosures are provided in the Remuneration Report on pages 51 to 74.

6.7 Discontinued operations

Year ended 30 June 2021

There are no discontinued operations in the current year. 

Year ended 30 June 2020

2021
$’000

2020
$’000

 6,141,332 

 4,587,831

 2,856,656 

 880,251 

 133,054 

 184,633 

 1,220,182 

 178,381 

 2,711,201 

 928,864 

 13,062,425 

 6,759,960 

Following the acquisition of Fairfax on 7 December 2018, the Board agreed to sell Stuff NZ, a wholly owned businesses of 
Fairfax. Consequently, the Group classified that business as a discontinued operation. 

Stuff NZ was sold on 31 May 2020. Refer to Note 6.1 for details. During the year to disposal, Stuff generated a profit before tax 
of $12.3 million, including $4.5 million of net income classified as a Specific Item. Furthermore, during this period NZ$4.2 million in 
government subsidies was received from the New Zealand government related to the NZ Government’s Wage Subsidy program 
in response to COVID-19.

Profit after tax from discontinued operations includes the loss on disposal of Stuff NZ ($44.0 million) and finalisation of the ACM 
disposal including working capital adjustments ($6.7 million), and the termination of a related printing operations agreement 
($14.0 million).

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135

Nine Annual Report 2021 
 
 
 
 
 
 
 
 
Notes to the Consolidated 
Financial Statements
for the year ended 30 June 2021

7. Other

7.1 Other financial assets 

Non-current

Investments in listed entities

Closing balance at 30 June

2021
$’000

 6,690 

 6,690 

2020
$’000

 5,460 

 5,460 

Investments in Yellow Brick Road (ASX: YBR) and Sports Entertainment Group Limited (ASX: SEG). These investments are carried at 
fair value through other comprehensive income in order to avoid volatility in the profit and loss.

Non-current

As at 1 July

Movement in fair value

Closing balance at 30 June

2021
$’000

 5,460 

 1,230 

 6,690 

2020
$’000

 5,949 

 (489)

 5,460 

Accounting Policy
Certain of the Group’s investments are categorised as investments in listed equities under AASB 9 — Financial Instruments. 
When financial assets are recognised initially, they are measured at fair value plus, in the case of assets not recorded at fair 
value through profit or loss, directly attributable transaction costs.

The investment in listed equities is classified as a Level 1 instrument as described in Note 4.5(b). Fair value was determined 
with reference to a quoted market price with a mark to market gain of $1,230,000 adjusted against the investment for the 
year ended 30 June 2021 (2020: $489,000 loss).

Recognition and derecognition

All regular way purchases and sales of financial assets are recognised on the trade date i.e. the date that the Group 
commits to purchase or sell the asset. Regular way purchases or sales are purchases or sales of financial assets under 
contracts that require delivery of the assets within the period established generally by regulation or convention in the market 
place. Financial assets are derecognised when the right to receive cash flows from the financial assets has expired or when 
the entity transfers substantially all the risks and rewards of the financial assets. If the entity neither retains nor transfers 
substantially all of the risks and rewards, it derecognises the asset if it has transferred control of the assets.

Subsequent measurement

Investments in listed equities are non-derivative financial assets, principally equity securities, which meet the definition of equity 
instruments. Upon initial recognition under AASB 9, the Group made an irrevocable election, on an instrument by instrument 
basis, to present subsequent changes in the fair value of its investments in listed equities in a separate component of equity. 
Dividends from investments in listed equities are recognised in profit or loss unless the dividend clearly represents a recovery 
of part of the cost of the investment.

The fair values of investments that are actively traded in organised financial markets are determined by reference to quoted 
market bid prices at the close of business on the reporting date. For investments with no active market, fair values are 
determined using valuation techniques. Such techniques include: using recent arm’s length market transactions; reference to 
the current market value of another instrument that is substantially the same and discounted cash flow analysis, making as 
much use of available and supportable market data as possible and keeping judgemental inputs to a minimum.

136
136

Nine Annual Report 20217.2 Defined benefit plan

Non-current

Defined benefits plan 1

Closing balance at 30 June

2021
$’000

2020
$’000

 25,533 

 25,533 

 14,805 

 14,805 

1.  30 June 2021 balance consists of Fairfax Media Super defined benefit plan (2021: $2,258,000; 2020: $1,934,000), Macquarie Media Ltd 
(MML) Super defined benefit plan (2021: $360,000; 2020: $277,000) and Nine Network Superannuation Plan (2021: $22,915,000; 2020: 
$12,594,000).

Plan information

Defined benefit members receive lump sum benefits on retirement, death, disablement and withdrawal. The defined benefit 
section of the Plan is closed to new members. All new members receive accumulation only benefits.

Regulatory framework

The Superannuation Industry (Supervision) (SIS) legislation governs the superannuation industry and provides the framework 
within which superannuation plans operate. The SIS Regulations require an actuarial valuation to be performed for each defined 
benefit superannuation plan every three years, or every year if the plan pays defined benefit pensions unless an exemption has 
been obtained.

Responsibilities for the governance of the Plans

The Plan’s Trustees are responsible for the governance of the Plans. The Trustees have a legal obligation to act solely in the 
best interests of Plan beneficiaries. The Trustee has the following roles:
•  administration of the Plan and payment to the beneficiaries from Plan assets when required in accordance with Plan rules;
•  management and investment of the Plan assets; and
•  compliance with superannuation law and other applicable regulations.
The prudential regulator, the Australian Prudential Regulation Authority (APRA), licenses and supervises regulated superannuation 
plans.

Risks

There are a number of risks to which the Plans expose the Company. The more significant risks relating to the defined benefits 
are:
•  Investment risk — the risk that investment returns will be lower than assumed and the Company will need to increase 

contributions to offset this shortfall;

•  Salary growth risk — the risk that wages or salaries (on which future benefit amounts will be based) will rise more rapidly 

than assumed, increasing defined benefit amounts and thereby requiring additional employer contributions; and

•  Legislative risk — the risk that legislative changes could be made which could increase the cost of providing the defined 

benefits.

The defined benefit assets of the Nine Network superannuation plan are invested in the AMP Future Directions Balanced 
investment option. The assets have a 55% weighting to equities and therefore the Plan has a significant concentration of equity 
market risk. However, within the equity investments, the allocation both globally and across the sectors is diversified. The assets 
held to support accumulated benefits, including the accumulation accounts in respect of defined benefit members, are held in 
the investment options selected by the member.

Significant events

There were no plan amendments affecting the defined benefits payable, curtailments or settlements during the year.

Valuation

The actuarial valuations of the defined benefits funds for the year ended 30 June 2021 were performed by Mercer Investment 
Nominees Limited for the purpose of satisfying accounting requirements.

The details of the plan disclosed throughout relates to the Nine Network Superannuation Plan and excludes the Fairfax Media 
and MML Plans, on the basis that they are not considered material to the Group.

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137

Nine Annual Report 2021 
 
 
 
 
 
 
 
 
Notes to the Consolidated 
Financial Statements
for the year ended 30 June 2021

7. Other continued

7.2 Defined benefit plan continued

Reconciliation of the Net Defined Benefit Asset

Financial year ended

Net defined benefit asset at start of year

Current service cost

Net interest

Actual return on Plan assets less interest income

Actuarial gains arising from changes in financial assumptions

Actuarial gains arising from liability experience

Employer contributions

Contributions to accumulation section

Net defined benefit asset at end of year

Reconciliation of the Fair Value of Plan Assets

Financial year ended

Fair value of Plan assets at beginning of the year

Interest income

Actual return on Plan assets less interest income

Employer contributions

Contributions by Plan participants

Benefits paid

Taxes, premiums and expenses (paid)/received

Contributions to accumulation section

Fair value of planned assets at 30 June

Reconciliation of the Present Value of the Defined Benefit Obligation

Financial year ended

Present value of defined benefit obligations at beginning of year

Current service cost

Interest cost

Contributions by Plan participants

Actuarial losses arising from changes in financial assumptions

Actuarial (gain)/losses arising from liability experience

Benefits paid

Taxes, premiums and expenses (paid)/received

Present value of defined benefit obligations at 30 June

30 June 2021 
$’000

30 June 2020
$’000

 12,594 

 (782)

 176 

 9,445 

 (398)

 1,861 

 19 

—

 22,915 

 21,161 

 (1,401)

 402 

 (1,921)

 (1,393)

 (544)

 25 

 (3,735)

 12,594

30 June 2021 
$’000

30 June 2020 
$’000

 52,498 

 58,519 

 791 

 9,445 

 19 

 703 

 (2,865)

 (71)

 — 

 60,520 

 1,215 

 (1,921)

 25 

 731 

 (2,925)

 589 

 (3,735)

 52,498 

30 June 2021 
$’000

30 June 2020 
$’000

 39,904 

 37,358 

 782 

 615 

 703 

 398 

 (1,861)

 (2,865)

 (71)

 37,605 

 1,401 

 813 

 731 

 1,393 

 544 

 (2,925)

 589 

 39,904 

The defined benefit obligation consists entirely of amounts from Plans that are wholly or partly funded.

138
138

Nine Annual Report 2021Fair value of Plan assets

As at 30 June 2021 total Plan assets of $60,520,000 are held in AMP Future Directions Balanced investment option. These assets 
are fair valued using Level 2 inputs.

The percentage invested in each asset class at the reporting date is:

As at 

Australian Equity

International Equity

Fixed Income

Property

Alternatives/Other

Cash

1.  Asset allocation as at 31 May 2021.

The fair value of Plan assets includes no amounts relating to:
•  any of the Company’s own financial instruments; or
•  any property occupied by, or other assets used by, the Company.
Significant Actuarial Assumptions

As at

Assumptions to Determine Benefit Cost

Discount rate

Expected salary increase rate

Assumptions to Determine Benefit Obligation

Discount rate

Expected salary increase rate

Sensitivity Analysis

30 June 2021 1
%

30 June 2020
%

24%

31%

21%

11%

9%

4%

23%

33%

20%

6%

15%

3%

30 June 2021

30 June 2020

 1.6% pa 

 2.0% pa 

2.2% pa

2.0% pa

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 1.4% pa 

 2.0% pa 

1.6% pa

2.0% pa

The defined benefit obligation as at 30 June 2021 under several scenarios is presented below:

Scenarios A and B relate to discount rate sensitivity. Scenarios C and D relate to salary increase rate sensitivity.
•  Scenario A: 0.5% pa lower discount rate assumption.
•  Scenario B: 0.5% pa higher discount rate assumption.
•  Scenario C: 0.5% pa lower salary increase rate assumption.
•  Scenario D: 0.5% pa higher salary increase rate assumption.

% pa

Discount rate

Salary increase rate

Defined benefit obligation ($’000s) 1

Scenario A
-0.5% pa
discount rate

Scenario B
+0.5% pa
discount rate

Scenario C
-0.5% pa
salary 
increase rate

Scenario D
+0.5% pa
salary 
increase rate

 0.9% pa 

 1.9% pa 

 1.4% pa 

 2.0% pa 

 2.0% pa 

 1.5% pa 

1.4% pa

2.5% pa

 38,671 

 36,653 

 36,822 

 38,456 

Base case

1.4% pa

2.0% pa

37,605

1.  Includes defined benefit contributions tax provision.

The defined benefit obligation has been recalculated by changing the assumptions as outlined above, whilst retaining all other 
assumptions.

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139

Nine Annual Report 2021 
 
 
 
 
 
 
 
 
Notes to the Consolidated 
Financial Statements
for the year ended 30 June 2021

7. Other continued

7.2 Defined benefit plan continued

Asset-liability matching strategies

No asset and liability matching strategies have been adopted by the Plan.

Funding arrangements

The financing objective adopted at the 1 July 2018 actuarial investigation of the Plan, in a report dated 21 December 2018, is to 
maintain the value of the Plan’s assets at least equal to: 
•  100% of accumulation account balances (including additional accumulation accounts of defined benefit members); plus
•  110% of defined benefit Vested Benefits. 
In that valuation, it was recommended that the Company contributes to the Plan as follows:
•  Defined Benefit members:

Category

A

A1

Employer Contributions Rate
(% of Salaries)

 nil 

 nil 

Plus any compulsory or voluntary member pre-tax (salary sacrifice) contributions.
•  For A1 members, the employer should also make the relevant Superannuation Guarantee contributions to members’ chosen funds.
•  Accumulations members:

•  the Superannuation Guarantee rate of ordinary Time Earnings (or such lesser amount as required to meet the Employer’s 

obligations under Superannuation Guarantee legislation or employment agreements);

•  except that one year of required Employer SG Contributions (not exceeding $1 million per month or $12 million in aggregate, 
gross of tax) will be financed from Defined Benefit Assets from 1 April 2019 to 31 March 2020 (or starting at a date as agreed 
between the Trustee and the Employer but no later than 1 July 2019). During the year to 30 June 2021, contributions of $nil 
(2020: $3.7 million (net of tax)) were financed from defined benefit assets; and

•  any additional employer contributions agreed between the Employer and a member (e.g. additional salary sacrifice 

contributions).

Expected Contributions

Financial year, ending

Expected employer contributions

30 June 2022

—

Maturity profile of defined benefit obligation

The weighted average duration of the defined benefit obligation as at 30 June 2021 is five years (30 June 2020: six years).

Expected benefit payments for the financial year ending on:

30 June 22

30 June 23

30 June 24

30 June 25

30 June 26

Following five years

140
140

$’000

 5,034 

 4,948 

 4,391 

 4,466 

 7,740 

 16,514 

Nine Annual Report 2021Accounting Policy
The Group contributes to defined benefit superannuation funds which require contributions to be made to separately 
administered funds.

The cost of providing benefits under the defined benefit plans is determined separately for each plan using the projected 
unit credit actuarial valuation method.

Re-measurements, comprising actuarial gains and losses, the effect of the asset ceiling (excluding net interest) and the 
return on plan assets (excluding net interest), are recognised immediately in the statement of financial position with a 
corresponding debit or credit to a separate component of equity in the period in which they occur. Re-measurements are 
not reclassified to profit or loss in subsequent periods.

Past service costs are recognised in the Statement of Comprehensive Income on the earlier of the date of the plan 
amendment or curtailment, and the date that the Group recognises restructuring-related costs.

Net interest is calculated by applying the discount rate to the net defined benefit liability or asset. The Group recognises 
the following changes in the net defined benefit obligation under “expenses” in the Statement of Comprehensive Income 
(by function):
•  service costs comprising current service costs, past-service costs, gains and losses on curtailments and non-routine 

settlements; and

•  net interest expense or income.

7.3 Auditors’ remuneration

Amounts to Ernst & Young (Australia):

2021
$

2020
$

Fees for auditing the statutory financial report of the parent covering the Group and 
auditing the statutory financial reports of any controlled entities 1

 2,693,518 

 2,980,455 

Fees for other assurance and agreed-upon-procedures services under other legislation or 
contractual arrangements where there is discretion as to whether the service is provided by 
the auditor or another firm

Fees for other services — Tax compliance and advisory

Total auditors’ remuneration

63,460

 99,550 

303,145

 370,383 

 3,060,123 

 3,450,388 

1.  Comprised of the audit and review of the consolidated group ($1,527,500) and the audit and review of other related entities ($1,166,018). 

(2020: consolidated group ($2,144,987) and the audit and review of other related entities ($835,468)).

7.4 Contingent liabilities and related matters
The consolidated entity has made certain guarantees regarding contractual leases, performance and other commitments of 
$27,577,141 (2020: $24,975,789). All contingent liabilities are unsecured. The probability of having to meet these commitments is 
remote and there are uncertainties relating to the amount and the timing of any outflows.

Certain entities in the Group are party to various legal actions and exposures that have arisen in the ordinary course of 
business. Appropriate provisions have been recorded, however the outcomes cannot be predicted with certainty.

The parent entity is a party to the Deed of Cross Guarantee entered into with various Group companies. Refer to Note 6.4 for 
further details. Refer to Note 3.8 for disclosure of the Group’s commitments. The operation of the Deed of Cross Guarantee has 
the effect of joining the parent entity as a guarantor to the Group’s commitments and contingencies.

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141

Nine Annual Report 2021 
 
 
 
 
 
 
 
 
Notes to the Consolidated 
Financial Statements
for the year ended 30 June 2021

7. Other continued

7.5 Events after the balance sheet date
Following the year end, Domain Group announced its intention to repay JobKeeper allowance received during the year ended 
30 June 2021, totalling $6.5 million. 

There has not arisen in the interval between the end of the financial period and the date of this report any other item, transaction 
or event of a material and unusual nature, to affect significantly the operations of the consolidated entity, the results of those 
operations, or the state of affairs of the consolidated entity, in future years.

7.6 Other significant accounting policies

Accounting Policy

7.6(a) Changes in accounting policies and disclosures

Year ended 30 June 2021

Changes in accounting policies — IFRIC agenda decision — Configuration or Customisation Costs in a Cloud 
Computing Arrangement 

In April 2021, the IFRS Interpretations Committee (IFRIC) published an agenda decision for configuration and customisation 
costs incurred related to a Software-as-a-Service (SaaS) arrangement. As a result, the Group has changed its accounting 
policy in relation to configuration and customisation costs incurred in implementing SaaS arrangements. The nature and 
effect of the changes as a result of changing this policy is described in Note 1.2 and the Group’s new accounting policy is 
detailed below:

Accounting policy — Software-as-a-Service (SaaS) arrangements 

SaaS arrangements are arrangements in which the Group does not currently control the underlying software used in the 
arrangement. 

Where costs incurred to configure or customise SaaS arrangements result in the creation of a resource which is identifiable, 
and where the company has the power to obtain the future economic benefits flowing from the underlying resource and 
to restrict the access of others to those benefits, such costs are recognised as a separate intangible software asset and 
amortised over the useful life of the software on a straight-line basis. The amortisation is reviewed at least at the end of 
each reporting period and any changes are treated as changes in accounting estimates.

Where costs incurred to configure or customise do not result in the recognition of an intangible software asset, then those 
costs that provide the Group with a distinct service (in addition to the SaaS access) are now recognised as expenses when 
the supplier provides the services. When such costs incurred do not provide a distinct service, the costs are now recognised 
as expenses over the duration of the SaaS contract. Previously some costs had been capitalised and amortised over its 
useful life.

The Group has early adopted the following standards, interpretations or amendments that have been issued but are not 
yet effective.

Significant accounting judgements, estimates and assumptions

In the process of applying the Group’s accounting policy, Management has made following judgements which have the most 
significant effect on the amounts recognised in the consolidated financial statements.

•  Determining whether cloud computing arrangements contain a software licence intangible asset

The Group evaluates cloud computing arrangements to determine if it provides a resource that the Group can control. 
The Group determines that a software licence intangible asset exists in a cloud computing arrangement when both of 
the following are met at the inception of the arrangement: 
•  It is feasible for the Group to run the software on its own hardware or contract with another party unrelated to the 

supplier to host the software.

142
142

Nine Annual Report 2021•  Capitalisation of configuration and customisation costs in SaaS arrangements 

Where the Group incurs costs to configure or customise SaaS arrangements and such costs are considered to 
enhance current on-premise software or provide code that can be used by the Group in other arrangements, the 
Group applies judgement to assess whether such costs result in the creation of an intangible asset that meets the 
definition and recognition criteria in AASB 138 Intangible Assets. 

•  Determination whether configuration and customisation costs provide a distinct service to access to 

the SaaS 

The Group applies judgement in determining whether costs incurred provide a distinct service, aside from access to 
the SaaS. Where it is determined that no distinct service is identifiable, the related costs are recognised as expenses 
over the duration of the service contract.

•  IFRS Interpretations Committee (IFRIC) Agenda Decision - Costs Necessary to Sell Inventories  

(IAS 2 Inventories)

In June 2021, IFRIC published an agenda decision in relation to the accounting treatment when determining net realisable 
value (NRV) of inventories, in particular what costs are necessary to sell inventories under AASB 102 Inventories. The 
Group is currently assessing the impact the agenda decision will have on its current accounting policy and whether an 
adjustment to inventory may be necessary. Accordingly, a reliable estimate of the impact of the IFRIC agenda decision on 
the Group cannot be made at the date of this report. The Group expects to complete the implementation of the above 
IFRIC agenda decision as part of its interim report for the period ending 31 December 2021.   
•  AASB 2020-3 Amendments to AASB 137 Onerous Contracts — Cost of Fulfilling a Contract 

(effective date 1 January 2022)

AASB 137 defines an onerous contract as a contract in which the unavoidable costs of meeting the obligations under the 
contract exceed the economic benefits expected to be received under it. Unavoidable cost is the lower of the cost of 
fulfilling the contract and any compensation or penalties arising from failure to fulfil it.

AASB 137 does not specify which costs to include in determining the cost of fulfilling a contract. Consequently, AASB 137 
was amended to clarify that when assessing whether a contract is onerous, the cost of fulfilling the contract comprises all 
costs that relate directly to the contract, which includes both the:
•  incremental costs of fulfilling that contract (e.g., materials and labour); and
•  an allocation of other costs that relate directly to fulfilling contracts (e.g., depreciation of property, plant and 

equipment).

An entity shall apply these amendments to contracts for which it has not yet fulfilled all its obligations at the beginning 
of the annual reporting period in which it first applies the amendments (the date of initial application). Comparative 
information is not restated. Instead, the cumulative effect of initially applying the amendments is recognised as an 
adjustment to the opening balance of retained earnings or other component of equity, as appropriate, at the date of 
initial application. This has not had a material impact on the Group.
•  Other
Certain new accounting standards, amendments and interpretations have been issued that are not yet effective for the 
financial year ended 30 June 2021. However, the Group intends to adopt the following new or amended standards and 
interpretations, if applicable, when they become effective with no significant impact being expected on the Consolidated 
Financial Statements of the Group:
•  AASB 2020-3 Amendments to AASB 3 — Reference to the Conceptual Framework

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143

Nine Annual Report 2021 
 
 
 
 
 
 
 
 
 
 
 
Directors’ Declaration

The Directors of Nine Entertainment Co. Holdings Limited have declared that:

1.  the Directors have received the declarations required by section 295A of the Corporations Act 2001 from the Chief Executive 

Officer and the Chief Financial Officer for the year ended 30 June 2021.

2.  in the opinion of the Directors, the consolidated financial statements and notes that are set out on pages 81 to 143 and the 
Remuneration Report in pages 51 to 74 in the Directors’ Report, are in accordance with the Corporations Act 2001, including.

i) giving a true and fair view of the consolidated entity’s financial position as at 30 June 2021 and of its performance for the 

financial year ended on that date; and

ii) complying with Australian Accounting Standards and the Corporations Act 2001

3.  in the opinion of the Directors, there are reasonable grounds to believe that the Company will be able to pay its debts as and 

when they become due and payable.

4.  a statement of compliance with International Financial Reporting Standards has been included on page 86 of the financial 

statements; and

5.  in the opinion of the Directors, at the date of this declaration, there are reasonable grounds to believe that the members of the 
Closed Group identified in Note 6.3 will be able to meet any obligations or liabilities which they are or may become subject to, 
by virtue of the Deed of Cross Guarantee.

The Directors’ Declaration is made in accordance with a resolution of the Board of Nine Entertainment Co. Holdings Limited.

Peter Costello 
Chairman 

Sydney, 25 August 2021

Mike Sneesby
Chief Executive Officer and Director

144

Nine Annual Report 2021 
Independent Auditor’s Report

Ernst  & Young
200 George Street
Sydney  NSW  2000 Aust ralia
GPO Box 2646 Sydney  NSW  2001

Tel: +61 2 9248 5555
Fax: +61 2 9248 5959
ey.com/au

Independent  audit or’s report  t o t he members of Nine Ent ert ainment  Co.
Holdings Limit ed

Report  on t he audit  of t he financial report

Opinion
We have audited the financial report of Nine Entertainment Co. Holdings Limited (the Company) and
its subsidiaries (collectively the Group), which comprises the consolidated statement of financial
position as at 30 June 2021, the consolidated statement  of profit or loss and comprehensive income,
consolidated statement of changes in equity and consolidated statement of cash flows for the year
then ended, notes to the financial statements, including a summary of significant accounting policies,
and the directors’ declaration.

In our opinion, the accompanying financial report of the Group is in accordance with the Corporations
Act 2001, including:

a. Giving a true and fair view of the consolidated financial position of the Group as at 30 June 2021

and of its consolidated financial performance for the year ended on that date; and

b. Complying with Australian Accounting Standards and the Corporations Regulations 2001.

Basis f or opinion
We conducted our audit  in accordance with Australian Auditing Standards. Our responsibilities under
those standards are further described in the Auditor’s responsibilities for the audit of the financial
report section of our report. We are independent of the Group in accordance with the auditor
independence requirements of the Corporations Act  2001 and the ethical requirements of the
Accounting Professional and Ethical Standards Board’s APES 110 Code of Ethics for Professional
Accountants (including Independence Standards) (t he Code) that  are relevant to our audit of the
financial report in Australia. We have also fulfilled our other et hical responsibilities in accordance with
the Code.

We believe that the audit evidence we have obtained is sufficient and appropriate to provide a basis
for our opinion.

Key audit  mat t ers
Key audit matters are those matters that , in our professional judgment, were of most significance in
our audit of the financial report of the current year. These matters were addressed in the context of
our audit of the financial report as a whole, and in forming our opinion thereon, but we do not provide
a separate opinion on these matters. For each matter below, our description of how our audit
addressed the matter is provided in that context.

We have fulfilled the responsibilities described in the Auditor’s responsibilities for the audit of the
financial report  section of our report, including in relation to these matters. Accordingly, our audit
included the performance of procedures designed to respond to our assessment of the risks of
material misstatement of the financial report. The results of our audit procedures, including the
procedures performed to address the matters below, provide the basis for our audit opinion on the
accompanying financial report.

A member firm of Ernst & Young Global Limited
Liability limited by a scheme approved under Professional Standards Legislat ion

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Nine Annual Report 2021 
 
 
 
 
 
 
 
 
Independent Auditor’s Report

Impairment  t est ing of int angible asset s

Why significant

How our audit  addr essed t he key audit  mat t er

At  30 June 2021, the Group’s consolidated
statement of financial position included goodwill
and other intangible assets amounting to
$2,266m, representing 57.9% of total assets.

As disclosed in Note 3.6 to the financial
statements, the Directors have assessed
goodwill and other intangible assets for
impairment and recorded an impairment charge
of $61.5 million for the year.

This assessment involved critical accounting
estimates and assumptions, based upon
conditions existing as at 30 June 2021,
specifically concerning factors such as forecast
cashflows, discount rates and terminal growth
rates. The estimates and assumptions relate to
future performance, market and economic
conditions which are inherently subjective and in
times of economic uncertaint y the degree of
subjectivit y is higher than it might otherwise be.
Changes in certain assumptions can lead to
significant changes in the recoverable amount of
these assets.

As a result, we consider the impairment testing
of goodwill and ot her intangible assets to be a
key audit  matter.

Our audit procedures included the following:
•

Assessment as to whether the models used
by the Directors in their impairment testing
of the carrying values of intangible assets
met the requirements of Australian
Accounting Standards.

•

•

Evaluation of the determination of each
Cash Generating Unit  (“ CGU” ) based on
whether independent cash inflows are
generated by the CGU and other factors.

Testing of the mathematical accuracy of the
models.

• Consideration of the underlying assumptions
regarding future cash flows used in the
models by comparing these to the Board
approved five-year business plans and long-
term capital and content investment plans.

• Consideration of the historical accuracy of

the Group’s cash flow forecasting.

•

Assessment of the discount rates and
growth rates (including terminal growth
rates) applied in the models, with
involvement from our valuation specialists
and with reference to external data such as
broker forecasts and valuations.

• Consideration of the sensitivity analysis
performed by the Group, focusing on the
areas in the models where a reasonably
possible change in assumptions could cause
the carrying amount to differ from its
recoverable amount and therefore indicate
impairment or a reversal of prior year
impairment.

• Consideration of the adequacy of the

disclosures relating to intangible assets in
the financial statements, including those
made with respect to judgements and
estimates.

A member firm of Ernst & Young Global Limited
Liability limited by a scheme approved under Professional Standards Legislat ion

146

Nine Annual Report 2021Cyber Incident

Why significant

During the period the Group was affected by a
significant cyber incident, affecting systems,
processes and causing disruption to the Group.

The cyber incident required significant auditor
attention in considering its impact and the
response by management on financial reporting
processes and on our planned audit approach.
This necessitated the involvement of our cyber
security experts. Accordingly, this was
considered to be a key audit  matter.

How our audit  addr essed t he key audit  mat t er

Our audit procedures included the following:
Inquiries wit h senior management to
•
understand the Group’s assessment of the
cyber incident and the steps taken to
respond to the incident, including alternate
transaction processing procedures
implemented during the affected period.
This focused on the key financial systems
used in the preparation of the Group
financial statements.

• Reviewed management’s assessment of the
impact of the cyber incident on the key
financial systems used across the Group and
in the preparation of the Group financial
statements.

• Reviewed, with the assistance of our cyber
security specialists, the investigative report
prepared by the Group’s third party experts
to assess whether the key financial systems
had been compromised.

• Considered where our audit  plan needed to
be modified as a result of incident and
management’s response to it.

•

Evaluated the design and tested the
operating effectiveness of the Group’s
alternate processes during the effected
period.

Informat ion ot her t han t he financial report  and audit or’s report  t hereon

The directors are responsible for the other information. The other information comprises the
information included in the Company’s 2021 annual report other than the financial report and our
auditor’s report thereon. We obtained the directors’ report that  is to be included in the annual report
prior to the date of this auditor’s report, and we expect to obtain the remaining sections of the annual
report after the date of this auditor’s report.

Our opinion on the financial report does not cover the other information and we do not and will not
express any form of assurance conclusion thereon, with the exception of the Remuneration Report
and our related assurance opinion.

In connection wit h our audit of the financial report, our responsibility is to read the other information
and, in doing so, consider whether the other information is materially inconsistent with the financial
report or our knowledge obtained in the audit  or otherwise appears to be materially misstated.

A member firm of Ernst & Young Global Limited
Liability limited by a scheme approved under Professional Standards Legislat ion

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Nine Annual Report 2021 
 
 
 
 
 
 
 
 
Independent Auditor’s Report

If, based on the work we have performed on the other information obtained prior to the date of this
auditor’s report, we conclude that there is a material misstatement of this other information, we are
required to report that  fact. We have nothing to report in this regard.

Responsibilit ies of t he direct ors for t he financial report
The directors of the Company are responsible for the preparation of the financial report that gives a
true and fair view in accordance with Australian Accounting Standards and the Corporations Act 2001
and for such internal cont rol as the directors determine is necessary to enable the preparation of the
financial report that gives a true and fair view and is free from material misstatement, whether due to
fraud or error.

In preparing the financial report, the directors are responsible for assessing the Group’s ability to
continue as a going concern, disclosing, as applicable, matters relating to going concern and using the
going concern basis of accounting unless the directors either intend to liquidate the Group or to cease
operations, or have no realistic alternative but to do so.

Audit or’s responsibilit ies for t he audit  of t he financial report
Our objectives are to obtain reasonable assurance about whether the financial report as a whole is
free from material misstatement, whether due to fraud or error, and to issue an auditor’s report that
includes our opinion. Reasonable assurance is a high level of assurance, but is not a guarantee that an
audit conducted in accordance with the Australian Auditing Standards will always detect a material
misstatement when it exists. Misstatements can arise from fraud or error and are considered material
if, individually or in the aggregate, they could reasonably be expected to influence the economic
decisions of users taken on the basis of this financial report.

As part of an audit in accordance wit h the Australian Auditing Standards, we exercise professional
judgment  and maintain professional scepticism throughout the audit. We also:

► Identify and assess the risks of material misstatement of the financial report, whether due to

fraud or error, design and perform audit procedures responsive to those risks, and obtain audit
evidence that is sufficient and appropriate to provide a basis for our opinion. The risk of not
detecting a material misstatement resulting from fraud is higher than for one resulting from
error, as fraud may involve collusion, forgery, intentional omissions, misrepresentations, or the
override of internal control.

► Obtain an understanding of internal control relevant to t he audit in order to design audit

procedures that are appropriate in the circumstances, but not  for the purpose of expressing an
opinion on the effectiveness of the Group’s internal control.

► Evaluate the appropriateness of accounting policies used and the reasonableness of accounting

estimates and related disclosures made by the directors.

► Conclude on the appropriateness of the directors’ use of the going concern basis of accounting
and, based on the audit evidence obtained, whether a material uncertainty exists related to
events or conditions that may cast significant doubt on the Group’s ability to continue as a going
concern. If we conclude that a material uncertainty exists, we are required to draw attention in
our auditor’s report to the related disclosures in the financial report or, if such disclosures are
inadequate, to modify our opinion. Our conclusions are based on the audit evidence obtained up
to the date of our auditor’s report. However, future events or conditions may cause the Group to
cease to continue as a going concern.

► Evaluate the overall presentation, st ructure and content of the financial report, including the

disclosures, and whether the financial report represents the underlying transactions and events
in a manner that  achieves fair presentation.

A member fir m of Ernst & Young Global Limited
Liability limited by a scheme approved under Professional Standards Legislat ion

148

Nine Annual Report 2021► Obtain sufficient appropriate audit evidence regarding the financial information of the entities or 

business activities within the Group to express an opinion on the financial report. We are
responsible for the direction, supervision and performance of the Group audit . We remain solely 
responsible for our audit  opinion.

We communicate wit h the directors regarding, among other matters, the planned scope and timing of 
the audit  and significant audit findings, including any significant deficiencies in internal control that we
identify during our audit.

We also provide the directors with a statement that we have complied with relevant ethical 
requirements regarding independence, and to communicate with them all relationships and other 
matters that may reasonably be thought to bear on our independence, and where applicable, actions 
taken to eliminate threats or safeguards applied.

From the matters communicated to the directors, we determine those matters that were of most 
significance in the audit of the financial report of the current year and are therefore the key audit 
matters. We describe these matters in our auditor’s report unless law or regulation precludes public 
disclosure about the matter or when, in extremely rare circumstances, we determine that  a matter 
should not be communicated in our report because the adverse consequences of doing so would 
reasonably be expected to outweigh the public interest benefits of such communication.

Report  on t he audit  of t he Remunerat ion Report

Opinion on t he Remunerat ion Report
We have audited the Remuneration Report included in pages 51 to 74 of the directors’ report for the 
year ended 30 June 2021.

In our opinion, the Remuneration Report of Nine Entertainment Co. Holdings Limited for the year 
ended 30 June 2021 complies with section 300A of the Corporations Act 2001.

Responsibilit ies
The directors of the Company are responsible for the preparation and presentation of the 
Remuneration Report in accordance wit h section 300A of the Corporations Act 2001. Our 
responsibility is to express an opinion on the Remuneration Report, based on our audit conducted in 
accordance with Australian Auditing Standards.

Ernst & Young

Christopher George
Partner
Sydney
25 August 2021

A member fir m of Ernst & Young Global Limited
Liability limited by a scheme approved under Professional Standards Legislat ion

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Nine Annual Report 2021 
 
 
 
 
 
 
 
 
Shareholder information

Twenty largest shareholders as at 3 September 2021

Rank Name

1

2

3

4

5

6

7

8

9

10

11

12

13

14

15

16

17

18

19

HSBC CUSTODY NOMINEES (AUSTRALIA) LIMITED

J P MORGAN NOMINEES AUSTRALIA PTY LIMITED

BIRKETU PTY LTD

CITICORP NOMINEES PTY LIMITED

NATIONAL NOMINEES LIMITED

BNP PARIBAS NOMINEES PTY LTD

BNP PARIBAS NOMS PTY LTD

HSBC CUSTODY NOMINEES (AUSTRALIA) LIMITED

CITICORP NOMINEES PTY LIMITED

UBS NOMINEES PTY LTD

MUTUAL TRUST PTY LTD

BOND STREET CUSTODIANS LIMITED

BNP PARIBAS NOMINEES PTY LTD SIX SIS LTD

NETWEALTH INVESTMENTS LIMITED

PACIFIC CUSTODIANS PTY LIMITED

HSBC CUSTODY NOMINEES (AUSTRALIA) LIMITED - A/C 2

POWERWRAP LIMITED

UBS NOMINEES PTY LTD

BNP PARIBAS NOMS(NZ) LTD

20

NAVIGATOR AUSTRALIA LTD

Options
There were no options exercisable at the end of the financial year.

Escrowed shares
There were no shares in escrow at the end of the financial year.

03 Sep 2021

564,841,499

279,657,218

254,760,442

209,089,741

113,658,536

23,892,055

20,551,773

14,668,230

13,202,625

5,320,147

5,138,872

4,987,850

4,008,809

3,941,138

3,543,930

3,457,769

2,433,756

2,166,711

2,027,197

2,000,893

%IC

33.12

16.40

14.94

12.26

6.66

1.40

1.21

0.86

0.77

0.31

0.30

0.29

0.24

0.23

0.21

0.20

0.14

0.13

0.12

0.12

150

Nine Annual Report 2021Substantial shareholders
Substantial shareholders as shown in substantial shareholding notices received by the Company as at 3 September 2021 are:

Name

Bruce Gordon/Birketu/WIN1

Pendal Group

Fidelity Worldwide Investment (FIL)

1.  In addition, Birketu has economic interests in 37,000,000 shares pursuant to swaps.

Range (3 September)

1 to 1,000

1,001 to 5,000

5,001 to 10,000

10,001 to 100,000

100,001 and Over

Total

Unmarketable Parcels

Total shares

254,760,442

151,262,076

85,522,155

No. of holders

8,501

8,817

2,658

3,026

187

23,189

495

%

14.94%

8.87%

5.01%

%

36.66

38.02

11.46

13.05

0.81

100.00

2.13

Voting rights
On a show of hands, every member present, in person or by proxy shall have one vote and upon a poll, each share shall have 
one vote.

Buy-back
There is no current on market buy-back.

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152

Nine Annual Report 2021Corporate Directory

Nine Entertainment Co. Holdings Limited 
ABN 60 122 203 892

Annual General Meeting

The Annual General Meeting will be held at 10:00am 
AEST on Thursday, 11 November 2021, and will be a 
virtual meeting.  Information on how to join will be 
available with the Notice of Meeting. 

Financial Calendar 2022

Interim Result  

24 February 2022

Preliminary Final Result 

25 August 2022

Annual General Meeting 

17 November 2022

Company Secretary

Rachel Launders

Registered Office

Nine Entertainment Co. Holdings Limited
Level 9, 1 Denison Street,
North Sydney NSW 2060
Ph:   +61 2 9906 9999

Share Registry

Link Market Services Limited
Level 12, 680 George Street
Sydney NSW 2000

1300 888 062 (toll free within Australia)
Ph: 
Ph: 
+61 2 8280 7670
Fax:  +61 2 9287 0303

Email: 

registrars@linkmarketservices.com.au

Website:  www.linkmarketservices.com.au

Securities Exchange Listing

The Company’s ordinary shares are listed 
on the Australian Securities Exchange as NEC.

Auditors

Ernst & Young
200 George Street
Sydney NSW 2000

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Nine Annual Report 2021