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Outfront Media

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FY2015 Annual Report · Outfront Media
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UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
FORM 10-K

(Mark One)

ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

For the fiscal year ended December 31, 2015 

or

TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF
1934

For the transition period from

to

Commission File Number: 001-36367
OUTFRONT Media Inc.
(Exact name of registrant as specified in its charter)

Maryland
(State or other jurisdiction of
incorporation or organization)

405 Lexington Avenue, 17th Floor
New York, NY

(Address of principal executive offices)

46-4494703
(I.R.S. Employer
Identification No.)

10174
(Zip Code)

(212) 297-6400
(Registrant’s telephone number, including area code)

Securities registered pursuant to section 12(b) of the Act:

Title of Each Class
Common Stock, $0.01 par value

Name of each exchange on which registered
New York Stock Exchange

Securities registered pursuant to section 12(g) of the Act:
None
(Title of class)

Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act. 

Yes   

No

Indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or Section 15(d) of the Act.  

Yes   

No

Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange 
Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been 
subject to such filing requirements for the past 90 days. 
Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Website, if any, every Interactive Data 
File required to be submitted and posted pursuant to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months 
(or for such shorter period that the registrant was required to submit and post such files).   
Indicate by check mark if disclosure of delinquent filers pursuant to Item 405 of Regulation S-K (§232.405 of this chapter) is not contained 
herein, and will not be contained, to the best of registrant’s knowledge, in definitive proxy or information statements incorporated by 
reference in Part III of this Form 10-K or any amendment to this Form 10-K. 
Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or a smaller reporting 
company. See the definitions of “large accelerated filer,” “accelerated filer” and “smaller reporting company” in Rule 12b-2 of the Exchange 
Act.

Yes   

Yes 

No

No

Large accelerated filer

Accelerated filer

Non-accelerated filer

(Do not check if a smaller reporting company)

Smaller reporting company

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Act). 

Yes 

No

The aggregate market value of the voting and non-voting stock held by non-affiliates of the registrant as of June 30, 2015, the last business 
day of the registrant's most recently completed second fiscal quarter, was $3.5 billion based upon the closing price reported for such date on 
the New York Stock Exchange. 

As of February 25, 2016, the number of shares outstanding of the registrant’s common stock was 137,583,927.

DOCUMENTS INCORPORATED BY REFERENCE
Portions of the registrant's Proxy Statement for the 2016 Annual Meeting of Stockholders are incorporated herein by reference into Part III of 
this Annual Report on Form 10-K where indicated. Such proxy statement will be filed with the Securities and Exchange Commission within 
120 days after the end of the registrant's fiscal year ended December 31, 2015.

 
 
 
  
OUTFRONT Media Inc.
Table of Contents

Cautionary Statement Regarding Forward-Looking Statements
PART I
Item 1. Business
Item 1A. Risk Factors
Item 1B. Unresolved Staff Comments
Item 2. Properties
Item 3. Legal Proceedings
Item 4. Mine Safety Disclosures

PART II

Item 5. Market for Registrant's Common Equity, Related Stockholder Matters and Issuer Purchases of 

Equity Securities

Item 6. Selected Financial Data
Item 7. Management's Discussion and Analysis of Financial Condition and Results of Operations
Item 7A. Quantitative and Qualitative Disclosures About Market Risk

Item 8. Financial Statements and Supplementary Data
Item 9. Changes in and Disagreements with Accountants on Accounting and Financial Disclosure

Item 9A. Controls and Procedures
Item 9B. Other Information

PART III

Item 10. Directors, Executive Officers and Corporate Governance
Item 11. Executive Compensation

Item 12. Security Ownership of Certain Beneficial Owners and Management and Related Stockholder 

Matters

Item 13. Certain Relationship and Related Transactions, and Director Independence
Item 14. Principal Accounting Fees and Services

PART IV

Item 15. Exhibits, Financial Statement Schedules

SIGNATURES

Exhibit Index

3

5
14
28
28
28
28

29
32
36
59

61
105

105
105

106
106

106

106
106

106
111

112

Except as otherwise indicated or unless the context otherwise requires, all references in this Annual Report on Form 10-K to (i) 
“the Company,” “we,” “our,” “us” and “our company” mean OUTFRONT Media Inc. (formerly known as CBS Outdoor 
Americas Inc.), a Maryland corporation, and unless the context requires otherwise, its consolidated subsidiaries, and (ii) the 
“25 largest markets” in the United States, the “180 markets in the United States, Canada and Latin America” and “Nielson 
Designated Market Areas” are based, in whole or in part, on Nielsen Media Research’s Designated Market Area rankings as of 
January 1, 2016. 

CAUTIONARY STATEMENT REGARDING FORWARD-LOOKING STATEMENTS 

We have made statements in this Annual Report on Form 10-K that are forward-looking statements within the meaning of the 
federal securities laws, including the Private Securities Litigation Reform Act of 1995. You can identify forward-looking 
statements by the use of forward-looking terminology such as “believes,” “expects,” “could,” “would,” “may,” “might,” “will,” 
“should,” “seeks,” “likely,” “intends,” “plans,” “projects,” “predicts,” “estimates,” “forecast” or “anticipates” or the negative of 
these words and phrases or similar words or phrases that are predictions of or indicate future events or trends and that do not 
relate solely to historical matters. You can also identify forward-looking statements by discussions of strategy, plans or 
intentions related to our capital resources, portfolio performance and results of operations. 

Forward-looking statements involve numerous risks and uncertainties and you should not rely on them as predictions of future 
events. Forward-looking statements depend on assumptions, data or methods that may be incorrect or imprecise and may not be 
able to be realized. We do not guarantee that the transactions and events described will happen as described (or that they will 
happen at all). The following factors, among others, could cause actual results and future events to differ materially from those 
set forth or contemplated in the forward-looking statements:

Seasonal variations;

•  Declines in advertising and general economic conditions;
•  Competition;
•  Government regulation;
•  Our inability to increase the number of digital advertising displays in our portfolio;
•  Taxes, fees and registration requirements;
•  Our ability to obtain and renew key municipal contracts on favorable terms;
•  Decreased government compensation for the removal of lawful billboards;
•  Content-based restrictions on outdoor advertising;
•  Environmental, health and safety laws and regulations;
• 
•  Acquisitions and other strategic transactions that we may pursue could have a negative effect on our results of operations;
•  Dependence on our management team and advertising executives;
•  The ability of our board of directors to cause us to issue additional shares of stock without stockholder approval;
•  Certain provisions of Maryland law may limit the ability of a third party to acquire control of us; 
•  Our rights and the rights of our stockholders to take action against our directors and officers are limited; 
•  Our substantial indebtedness;
•  Restrictions in the agreements governing our indebtedness;
• 
• 
•  Our ability to generate cash to service our indebtedness;
•  Cash available for distributions;
•  Hedging transactions;
•  Diverse risks in our international business;
•  A breach of our security measures;
• 
•  The financial information included in our filings with the Securities and Exchange Commission (the “SEC”) may not be a 

Incurrence of additional debt;
Interest rate risk exposure from our variable-rate indebtedness;

Failure to comply with regulations regarding privacy and data protection;

reliable indicator of our future results;

•  Asset impairment charges for goodwill;
•  Our failure to remain qualified to be taxed as a real estate investment trusts (“REIT”);
•  REIT distribution requirements;
•  Availability of external sources of capital;
•  We may face other tax liabilities even if we remain qualified to be taxed as a REIT;
•  Complying with REIT requirements may cause us to liquidate investments or forgo otherwise attractive opportunities;
•  Our ability to contribute certain contracts to a taxable REIT subsidiary (“TRS”);
•  Our planned use of TRSs may cause us to fail to remain qualified to be taxed as a REIT;
•  REIT ownership limits; 

3

•  Complying with REIT requirements may limit our ability to hedge effectively;
• 
•  Even if we remain qualified to be taxed as a REIT, and we sell assets, we could be subject to tax on any unrealized net 

Failure to meet the REIT income tests as a result of receiving non-qualifying income;

built-in gains in the assets held before electing to be treated as a REIT;

•  The Internal Revenue Service (the “IRS”) may deem the gains from sales of our outdoor advertising assets to be subject to 

a 100% prohibited transaction tax;

•  Establishing an operating partnership as part of our REIT structure; 
•  Our limited operating history as a REIT; and
•  We may not be able to engage in desirable strategic or capital-raising transactions as a result of the Separation (as defined 
herein), and we could be liable for adverse tax consequences resulting from engaging in significant strategic or capital-
raising transactions.

While forward-looking statements reflect our good-faith beliefs, they are not guarantees of future performance. All forward-
looking statements in this Annual Report on Form 10-K apply as of the date of this report or as of the date they were made and, 
except as required by applicable law, we disclaim any obligation to publicly update or revise any forward-looking statement to 
reflect changes in underlying assumptions or factors of new information, data or methods, future events or other changes. For a 
further discussion of these and other factors that could impact our future results, performance or transactions, see “Item 1A. 
Risk Factors” in this Annual Report on Form 10-K.  You should understand that it is not possible to predict or identify all such 
factors. Consequently, you should not consider any such list to be a complete set of all potential risks or uncertainties.

4

Table of Contents

Item 1. Business.

Overview 

PART I

We are one of the largest providers of advertising space on out-of-home advertising structures and sites across the United 
States, Canada and Latin America. Our inventory consists of billboard displays, which are primarily located on the most 
heavily traveled highways and roadways in top Nielsen Designated Marketing Areas, and transit advertising displays with 
exclusive multi-year contracts with municipalities in large cities across the United States. In total, we have displays in all of the 
25 largest markets in the United States and over 180 markets in the United States, Canada and Latin America. Our top market, 
high profile location focused portfolio includes sites such as the Bay Bridge in San Francisco, various locations along Sunset 
Boulevard in Los Angeles, and various sites in and around both Grand Central Station and Times Square in New York. With 
TAB Out of Home Ratings, we are able to provide advertisers with the size and demographic composition of the audience that 
is exposed to individual displays. The combination of location and audience delivery is a selling proposition for the out-of-
home industry. The breadth and depth of our portfolio provides our customers with a multitude of options to address a wide 
range of marketing objectives from national, brand-building campaigns to hyper-local businesses that want to drive customers 
to their retail location “one mile down the road.” 

We believe that out-of-home advertising is an attractive form of advertising as our displays are ALWAYS ON™, are always 
viewable and cannot be turned off, skipped or fast-forwarded, providing our customers with a differentiated advertising 
solution at an attractive price point relative to other forms of advertising. We also believe that out-of-home is effective as a 
“stand-alone” medium, and as an integral part of a multi-media campaign, where it can reinforce digital and online ad 
messaging and/or extend the reach and frequency of traditional media (television, radio and print). In addition to leasing 
displays, we provide other value-added services to our customers, such as pre-campaign category research, consumer insights, 
creative design support, vinyl production and post-campaign tracking and analytics. We use a real-time mobile operations 
reporting system that facilitates proof of performance to customers for the majority of our business. We have a diversified base 
of customers across various industries.

We generally (i) own the physical billboard structures on which we display advertising copy for our customers, (ii) hold the 
legal permits to display advertising thereon and (iii) lease the underlying sites. These lease agreements have terms varying 
between one month and multiple years, and usually provide renewal options. We estimate that approximately 75% of our 
billboard structures in the United States are “legal nonconforming” billboards, meaning they were legally constructed under 
laws in effect at the time they were built, but could not be constructed under current laws. These structures are often located in 
areas where it is difficult or not permitted to build additional billboards under current laws, which enhances the value of our 
portfolio. We have a highly diversified portfolio of advertising sites. As of December 31, 2015, we had approximately 23,000 
lease agreements with approximately 18,500 different landlords in the United States. A substantial number of these lease 
agreements allow us to abate rent and/or terminate the lease agreement in certain circumstances, which may include where the 
structure is obstructed, where there is a change in traffic flow and/or where the advertising value of the sign structure is 
otherwise impaired, providing us with flexibility in renegotiating the terms of our leases with landlords in those circumstances. 

We manage our business through the following two segments: 

United States.  As of December 31, 2015, we had the largest number of advertising displays of any out-of-home advertising 
company operating in the 25 largest markets in the United States. Our U.S. segment generated 27% of its revenues in the New 
York City metropolitan area in 2015, and 22% in 2014 and 20% in 2013, and generated 14% in the Los Angeles metropolitan 
area in 2015, and 13% in each of 2014 and 2013. Our U.S. segment generated Revenues of $1.38 billion in 2015, $1.20 
billion in 2014 and $1.13 billion in 2013, and Operating income before Depreciation, Amortization, Net (gain) loss on 
dispositions, Stock-based compensation, Restructuring charges, Loss on real estate assets held for sale and Acquisition costs 
(“Adjusted OIBDA”) of $459.6 million in 2015, $416.2 million in 2014 and $406.4 million in 2013. 

International.  Our International segment includes our operations in Canada and Latin America, including Mexico, Argentina, 
Brazil, Chile and Uruguay. Our International segment generated revenues of $133.5 million in 2015, $155.0 million in 2014 
and $163.9 million in 2013, and Adjusted OIBDA of $15.8 million in 2015, $24.3 million in 2014, and $29.1 million in 2013.  

On October 31, 2015, we entered into an agreement to sell our outdoor advertising business in Latin America.  See “—
Acquisition and Disposition Activity.”

5

For additional information regarding our revenues, profits and assets by segment and by geographic area, see “Item 7.  
Management’s Discussion and Analysis of Financial Condition and Results of Operations” and “Item 8. “Financial Statements 
and Supplementary Data.” 

History 

Our corporate history can be traced back to companies that helped to pioneer the growth of out-of-home advertising in the 
United States, such as Outdoor Systems, Inc., 3M National, Gannett Outdoor and TDI Worldwide Inc. In 1996, a predecessor of 
CBS Corporation (“CBS”) acquired TDI Worldwide Inc., which specialized in transit advertising. Three years later, a 
predecessor of CBS acquired Outdoor Systems, Inc., which represented the consolidation of the outdoor advertising assets of 
large national operators such as 3M National, Gannett Outdoor (and its Canadian assets held in the name Mediacom) and 
Vendor (a Mexican outdoor advertising company) and many local operators in the United States, Canada and Mexico. In 2008, 
we expanded our business into South America through the acquisition of International Outdoor Advertising Holdings Co., 
which operated in Argentina, Brazil, Chile and Uruguay. The company that we are today represents the hard-to-replicate 
combination of the assets of all of these businesses, as well as other acquisitions and internally developed assets.

On April 2, 2014, we completed an initial public offering (the “IPO”) of our common stock. On July 16, 2014, CBS completed 
a registered offer to exchange 97,000,000 shares of our common stock that were owned by CBS for outstanding shares of CBS 
Class B common stock (“the Exchange Offer”).  In connection with the Exchange Offer, CBS disposed of all of its shares of 
our common stock and as of July 16, 2014, we were separated from CBS (the “Separation”) and were no longer a subsidiary of 
CBS. On July 16, 2014, in connection with the Separation, we ceased to be a member of the CBS consolidated tax group, and 
on July 17, 2014, we began operating as a REIT for U.S. federal income tax purposes.

On November 20, 2014, the Company changed its legal name to “OUTFRONT Media Inc.”, and its common stock began 
trading on the New York Stock Exchange under its new ticker symbol “OUT.”

Acquisition and Disposition Activity

We regularly evaluate potential acquisitions, ranging from small transactions to larger acquisitions. On October 1, 2014, we 
completed the acquisition of certain outdoor advertising businesses (the “Acquired Business”) of Van Wagner Communications, 
LLC, for $690.0 million in cash, plus working capital adjustments (the “Acquisition”). 

On October 31, 2015, we entered into an agreement with JCDecaux SA (“JCDecaux”), JCDecaux Latin America Investments 
Holding SL Unipersonal, a wholly-owned subsidiary of JCDecaux, and Corporacion Americana de Equipamientos Urbanos, 
S.L., a majority-owned subsidiary of JCDecaux, to sell all of our equity interests in certain of our subsidiaries (the 
“Transaction”), which hold all of the assets of our outdoor advertising business in Latin America, for $82.0 million in cash, 
subject to working capital and indebtedness adjustments. The consummation of the Transaction is expected to occur in the first 
half of 2016, subject to customary closing conditions, including regulatory approval.

For additional information regarding our acquisition activity, see “Item 7. Management’s Discussion and Analysis of Financial 
Condition and Results of Operations—Liquidity and Capital Resources” and “Item 8. “Financial Statements and 
Supplementary Data.” 

Tax Status 

Our qualification to be taxed as a REIT is dependent on our ability to meet various complex requirements under the Internal 
Revenue Code of 1986, as amended (the “Code”), related to, among other things, the sources of our gross income, the 
composition and values of our assets and the diversity of ownership of our shares. See “Item 1A. Risk Factors—Risks Related 
to Our Status as a REIT.” As long as we remain qualified to be taxed as a REIT, we generally will not be subject to U.S. federal 
income tax on REIT taxable income that we distribute to stockholders.  To maintain REIT status, we must meet a number of 
organizational and operational requirements, including a requirement that we annually distribute to our stockholders at least 
90% of our REIT taxable income, determined without regard to the dividends-paid deduction and excluding any net capital 
gains. To the extent that we satisfy this distribution requirement and qualify for taxation as a REIT but distribute less than 
100% of our REIT taxable income, determined with the above modifications, we will be subject to U.S. federal income tax on 
our undistributed net taxable income. In addition, we will be subject to a nondeductible 4% excise tax if the amount that we 
actually distribute to our stockholders in a calendar year is less than a minimum amount specified under U.S. federal tax laws. 
We intend to pay regular quarterly distributions to our stockholders in an amount not less than 100% of our REIT taxable 
income (determined before the deduction for dividends paid).

6

We believe we are organized in conformity with the requirements for qualification and taxation as a REIT under the Code and 
that our manner of operation will enable us to continue to meet those requirements. If we fail to qualify to be taxed as a REIT in 
any taxable year and do not qualify for certain statutory relief provisions, we will be subject to U.S. federal income tax at 
regular corporate rates and will be precluded from re-electing REIT status for the subsequent four taxable years. Despite our 
status as a REIT, we will be subject to certain U.S. federal, state and local taxes on our income or property and the income of 
our taxable REIT subsidiaries (“TRSs”) will be subject to taxation at regular corporate rates. 

In order to comply with certain REIT qualification requirements, on October 29, 2014, our board of directors approved a 
special dividend of $547.7 million, or $4.56 per share, to distribute our accumulated earnings and profits as of July 17, 2014, 
the date we began operating as a REIT for U.S. federal income tax purposes, including any earnings and profits allocated to the 
Company by CBS in connection with the Separation (the “E&P Purge”). The special dividend was paid on December 31, 2014, 
to stockholders of record on November 20, 2014. In connection with the special dividend, we paid $109.5 million in cash, and 
issued 16.5 million new shares of our common stock based on the volume weighted average price of our common stock for the 
three trading days commencing on December 16, 2014, or $26.4974 per share. A portion ($100.0 million) of the IPO proceeds 
was retained by us and was applied to the cash portion of the E&P Purge. CBS transferred the balance of the cash portion of the 
E&P Purge (approximately $9.5 million) to us prior to the payment of the special dividend to stockholders.

Prior to the Separation, we were a member of CBS’s consolidated tax group and were taxable as a regular domestic C 
corporation for U.S. federal income tax purposes (i.e., we were subject to taxation at regular corporate rates). Pursuant to the 
tax matters agreement that we entered into with CBS, we are liable to pay CBS for any taxes imposed on or related to us while 
we were a member of the CBS consolidated tax group. In addition, CBS is liable to pay us for any reductions in taxes paid 
related to us while we were a member of the CBS consolidated tax group. The tax matters agreement also separately allocates 
among the parties any tax liability arising as a result of any failure of the Separation to qualify as a tax-free transaction based 
on actions taken during the two-year period following the Separation. After the Separation, CBS ceased to own at least 80% of 
our outstanding common stock, and as a result, we were no longer a member of CBS’s consolidated tax group.

Growth Strategy

Continued Conversion to Digital Billboard Displays. The majority of our digital billboard displays have been converted from 
traditional static billboard displays. Increasing the number of digital billboard displays in our most heavily trafficked locations 
is an important element of our organic growth strategy, as digital billboard displays have the potential to attract additional 
business from both new and existing customers. We believe digital billboard displays are attractive to our customers because 
they allow for the development of richer and more visually engaging messages, provide our customers with the flexibility both 
to target audiences by time of day and to quickly launch new advertising campaigns, and eliminate or greatly reduce production 
costs.  In addition, digital billboard displays enable us to run multiple advertisements on each display (up to eight per minute).  
As a result, digital billboard displays generate approximately four times more revenue per display on average than traditional 
static billboard displays, and digital billboard displays generate higher profits and cash flows than traditional static billboard 
displays.  See “—Renovation, Improvement and Development.” We intend to spend a significant portion of our capital 
expenditures in the coming years to continue to increase the number of digital billboard displays in our portfolio. 

Drive Enhanced Revenue Management. We focus heavily on inventory management and advertising rate pricing to improve 
revenue yield over time across our portfolio of advertising structures and sites. By carefully managing our pricing on a market-
by-market and display-by-display basis, we aim to improve profitability. We believe that closely monitoring pricing and 
improving pricing discipline will provide strong potential revenue enhancement. We also explore alternative uses of our 
billboard locations as they arise to drive site profitability. On July 30, 2015, we reached an agreement with Diamond 
Communications LLC to market and manage wireless attachment placement opportunities on our leased and owned assets.

Increased Use of Social Media and Mobile Technology Engagement. We believe there is potential for growth in the reach and 
effectiveness of out-of-home advertising through increased use of social media and mobile technology engagement. In 2015, 
we launched the OUTFRONT Mobile Network to create additional opportunities for advertisers to reach their target audience 
through interactive mobile advertising. We intend to continue to pursue these opportunities, including possible strategic 
alliances and partnerships with social media and mobile technology companies.

Consider Selected Acquisition Opportunities. As part of our growth strategy, we frequently evaluate strategic opportunities to 
acquire new businesses and assets. Consistent with this strategy, we regularly evaluate potential acquisitions, ranging from 
small transactions to larger acquisitions. See “—Acquisition and Disposition Activity.” There can be no assurances that any 
transactions currently being evaluated will be consummated or, if consummated, that such transactions would prove beneficial 
to us. Further, our national footprint in the United States and significant presence in Canada provide us with an attractive 
platform on which to add additional advertising structures and sites. Our scale gives us advantages in driving additional 

7

revenues and reducing operating costs from acquired billboards. We believe that there is significant opportunity for additional 
industry consolidation, and we will evaluate opportunities to acquire additional advertising businesses and structures and sites 
on a case-by-case basis.

Continued Adoption & Refinement of Audience Measurement Systems; Utilization of Data/Analytics. We believe the continued 
adoption and refinement of the out-of-home advertising industry’s audience measurement system, the “TAB Out of Home 
Ratings,” will enhance the value of the out-of-home medium by providing customers with improved audience measurement and 
the ability to target by gender, age, ethnicity and income. New refinements, including the impact of speed (i.e. how quickly a 
vehicle passes an individual billboard unit), and the recent inclusion of transit metrics, are making the measurement system 
more robust. Additionally, we are developing a platform to enable us to utilize audience data and analytics for more effective ad 
targeting, which will factor location and time in addition to a more granular audience profile of our locations. By providing a 
consistent and standardized audience measurement metric, and overlaying increasingly available and reliable third-party data, 
we will be able to help advertisers impact increasingly mobile audiences with effective media plans in the out-of-home 
environment for both static and digital displays.

Our Portfolio of Outdoor Advertising Structures and Sites 

Diversification by Customer 

For the year ended December 31, 2015, no individual customer represented more than 2.2% of our revenues in the United 
States. Therefore, we do not consider detailed information about any individual customer to be meaningful. 

Diversification by Industry 

The following table sets forth information regarding the diversification of revenues earned in the United States among different 
industries for 2015, 2014 and 2013.  For 2015, as a result of our diverse base of customers in the United States, no single 
industry contributed more than 10% of our revenues in the United States. 

Industry
Retail
Television

Healthcare/Pharmaceuticals
Entertainment

Professional Services
Restaurants/Fast Food

Telecom/Utilities
Computers/Internet
Financial Services
Automotive
Movies
Casinos/Lottery
Travel/Leisure
Education
Beer/Liquor
Food/Non-Alcoholic Beverages
Real Estate Brokerage
Other(a)
Total

(a)  No single industry in “Other” individually represents more than 2% of total revenues.

8

Percentage of Total United States Revenues for the 
Year Ended December 31,

2015

2014

2013

10%
8

10%
8

10%
8

7
7

6
6

6
5
5
5
5
4
4
4
4
3
2

9

100%

8
7

6
6

5
4
5
5
4
5
4
4
4
3
2

10

100%

7
7

6
7

6
3
5
5
4
5
4
5
5
3
1

9

100%

Diversification by Geography

Our advertising structures and sites are geographically diversified across 36 states and seven countries, as well as Washington 
D.C. The following table sets forth information regarding the geographic diversification of our advertising structures and sites, 
which are listed in order of contributions to total revenue.  

Location (Metropolitan Area)
New York, NY
Los Angeles, CA
Miami, FL
State of New Jersey
Houston, TX
Detroit, MI
Washington D.C.
San Francisco, CA

Atlanta, GA
Chicago, IL

Dallas, TX
Tampa, FL

Phoenix, AZ
Orlando, FL

St. Louis, MO
All other United States

Total United States

Canada

Mexico
South America

Total International

Total

Percentage of  Total Revenues for the 
Year Ended 
December 31, 2015

Billboard
Displays

Transit
and Other
Displays

Total
Displays

13%
14
5
5
4
3
<1
4

3
3

3
3

2
2

2
24

90
5

3
2

53%
11
4
—
—
<1
10
<1

3
<1

<1
—

2
—

—
10

95
4

<1
1

24%
13
5
3
3
3
3
3

3
3

2
2

2
1

1
20

91
5

2
2

10
100%

5
100%

9
100%

Number of Displays as of December 31, 2015

Billboard
Displays
466
4,710
1,057
3,991
1,161
2,313
25
1,441

2,324
1,070

727
1,628

1,824
1,546

1,440
19,245

44,968
5,833

4,329
2,141

12,303
57,271

Transit
and Other
Displays
179,127
40,598
14,760
—
—
12,953
34,694
768

16,549
744

294
—

3,191
—

—
3,411

307,089
4,054

74
4,658

Total
Displays
179,593
45,308
15,817
3,991
1,161
15,266
34,719
2,209

18,873
1,814

1,021
1,628

5,015
1,546

1,440
22,656

352,057
9,887

4,403
6,799

Percentage
of Total
Displays

48%
12
4
1
<1
4
9
<1

5
<1

<1
<1

1
<1

<1
6

94
3

1
2

8,786
315,875

21,089
373,146

6
100%

Total revenues (in millions)

$1,084.3

$ 429.5

$1,513.8

The New York and Los Angeles metropolitan areas contributed 54% and 12%, respectively, of total transit and other revenues 
in 2014. The New York and Los Angeles metropolitan areas contributed 52% and 13%, respectively, of total transit and other 
revenues in 2013. Los Angeles contributed 11% of total billboard revenues in 2014 and 10% of total billboard revenues in 
2013. New York contributed less than 10% of total billboard revenues in both 2014 and 2013.

For additional information regarding revenues for our billboard displays and transit and other displays, by segment, for the 
years ended December 31, 2015, 2014 and 2013, see “Item 7.  Management’s Discussion and Analysis of Financial Condition 
and Results of Operations” and “Item 8. Financial Statements and Supplementary Data.” 

Renovation, Improvement and Development 

Most of our non-maintenance capital expenditures are directed towards new revenue-generating projects, such as the 
conversion of traditional static billboard displays to digital.  As of December 31, 2015, we had 604 digital billboard displays in 
the United States, representing approximately 1% of our total billboard displays in the United States. As of December 31, 2015, 
we had 73 digital billboards internationally, representing less than 1% of our total billboard displays outside of the United 
States. This compares to approximately 511 digital billboard displays in the United States and 48 outside of the United States as 
of December 31, 2014, and 373 digital billboards in the United States and 19 outside of the United States as of December 31, 

9

2013. As the costs to convert traditional static billboard displays to digital billboard displays and construct new digital billboard 
displays have declined, we have added 100 new digital billboard displays in the United States and 25 outside of the United 
States in 2015, compared to 111 digital billboard displays added in the United States and 29 added outside of the United States 
in 2014, and 102 digital billboard displays added in the United States and 16 digital billboard displays added outside of the 
United States in 2013. Revenues related to digital billboards in the United States were $127.6 million and outside of the United 
States were $6.4 million in 2015, $93.6 million and $3.8 million in 2014 and $71.9 million and $1.0 million in 2013, 
respectively. As of December 31, 2015, our average initial investment required for a digital billboard display is approximately 
$250,000.  Digital billboard displays generate approximately four times more revenue per display on average than traditional 
static billboard displays. Digital billboard displays also incur, on average, approximately two to three times more costs, 
including higher variable costs associated with the increase in revenue, than traditional static billboard displays. As a result, 
digital billboard displays generate higher profits and cash flows than traditional static billboard displays.  We intend to spend a 
significant portion of our capital expenditures in the coming years to continue increasing the number of digital billboard 
displays in our portfolio. 

In 2016, we initiated a multi-year project to improve the quality of the illumination of our static billboard displays and to 
reduce our utility costs through the use of the most current LED lighting technology.

We routinely invest capital in the maintenance and repair of our billboard and transit structures. This includes safety initiatives 
and replaced displays, as well as new billboard components such as panels, sections, catwalks, lighting and ladders. Our 
maintenance capital expenditures were $25.6 million in 2015, $23.3 million in 2014 and $23.7 million in 2013. 

In the opinion of management, our outdoor advertising sites and structures are adequately covered by insurance.

Contract Expirations 

We derive revenues primarily from providing advertising space to customers on our advertising structures and sites. Our 
contracts with customers generally cover periods ranging from four weeks to one year and are generally billed every four 
weeks. Since contract terms are short-term in nature, revenues by year of contract expiration are not considered meaningful. 

For information about the property lease contracts relating to our advertising structures and sites, see “Item 2. Properties.”

Competition

The outdoor advertising industry is fragmented, consisting of a large number of companies operating on a national basis, 
including, among others, our company, Clear Channel Outdoor, Lamar and JCDecaux, as well as hundreds of smaller regional 
and local companies operating a limited number of displays in a single or a few local geographic markets. We compete with 
these companies for both customers and structure and display locations.  We also compete with other media, including online, 
mobile and social media advertising platforms and traditional platforms such as broadcast and cable television, radio, print 
media and direct mail marketers. In addition, we compete with a wide variety of out-of-home media, including advertising in 
shopping centers, airports, movie theaters, supermarkets and taxis. Advertisers compare relative costs of available media, 
including average cost per thousand impressions or “CPMs”, particularly when delivering a message to customers with distinct 
demographic characteristics. In competing with other media, the outdoor advertising industry relies on its relative cost 
efficiency and its ability to reach specific markets, geographic areas and/or demographics.

Seasonality 

Our revenues and profits may fluctuate due to seasonal advertising patterns and influences on advertising markets. Typically, 
our revenues and profits are highest in the fourth quarter, during the holiday shopping season, and lowest in the first quarter, as 
advertisers cut back on spending following the holiday shopping season. We expect this trend to continue in the future.

Employees

As of December 31, 2015, we had 2,581 employees, of which 669 were sales personnel in our U.S. segment and 171 were sales 
personnel in our International segment. As of December 31, 2015, 2,534 of our employees were full-time employees and 47 
were part-time employees. Some of these employees are represented by labor unions and are subject to collective bargaining 
agreements.

10

Regulation

The outdoor advertising industry is subject to governmental regulation and enforcement at the federal, state and local levels in 
the United States and to national, regional and local laws and regulations in foreign countries. These regulations have a 
significant impact on the outdoor advertising industry and our business. The descriptions that follow are summaries and should 
be read in conjunction with the texts of the regulations described herein, which are subject to change. The descriptions do not 
purport to describe all present and proposed regulations affecting our businesses.

In the United States, the federal Highway Beautification Act of 1965 (the “HBA”) establishes a framework for the regulation of 
outdoor advertising on primary and interstate highways built with federal financial assistance. As a condition to federal 
highway assistance, the HBA requires states to restrict billboards on such highways to commercial and industrial areas, and 
imposes certain size, spacing and other requirements associated with the installation and operation of billboards. The HBA 
requires the development of state standards, promotes the expeditious removal of illegal signs and requires just compensation 
for takings, on affected roadways.

Municipal and county governments generally also have sign controls as part of their zoning laws and building codes, and many 
have adopted standards more restrictive than the federal requirements. Some state and local government regulations prohibit 
construction of new billboards and some allow new construction only to replace existing structures. Other state and local 
regulations and national, regional and local laws and regulations in foreign countries prohibit the relocation or modification of 
existing billboards, limit the ability to rebuild, replace, repair, maintain and upgrade “legal nonconforming” structures 
(billboards which conformed with applicable zoning regulations when built but which no longer conform to current zoning 
regulations), and impose restrictions on the construction, repair, maintenance, lighting, operation, upgrading, height, size, 
spacing and location of outdoor structures, and the use of new technologies such as digital signs. In addition, from time to time, 
third parties or local governments commence proceedings in which they assert that we own or operate structures that are not 
properly permitted or otherwise in strict compliance with applicable law.

Governmental regulation of advertising displays also limits our installation of additional advertising displays, restricts 
advertising displays to governmentally controlled sites or permits the installation of advertising displays in a manner that 
benefits our competitors disproportionately, any of which could have an adverse effect on our business, financial condition and 
results of operations.

Although state and local government authorities from time to time use the power of eminent domain to remove billboards, U.S. 
law requires payment of compensation if a state or political subdivision compels the removal of a lawful billboard along a 
primary or interstate highway that was built with federal financial assistance. Additionally, many states require similar 
compensation (or relocation) with regard to compelled removals of lawful billboards in other locations, although the 
methodology used to determine such compensation varies by jurisdiction. Some local governments have attempted to force 
removal of billboards after a period of years under a concept called amortization. Under this concept the governmental body 
asserts that just compensation has been earned by continued operation of the billboard over a period of time. Thus far, we have 
generally been able to obtain satisfactory compensation for our billboards purchased or removed as a result of governmental 
action, although there is no assurance that this will continue to be the case in the future.

From time to time, legislation has been introduced in both the United States and foreign jurisdictions attempting to impose 
taxes on revenue from outdoor advertising or for the right to use outdoor advertising assets. Several jurisdictions have already 
imposed such taxes based on a percentage of our outdoor advertising revenue in that jurisdiction. In addition, some 
jurisdictions have taxed our personal property and leasehold interests in outdoor advertising locations using various other 
valuation methodologies. We expect U.S. and foreign jurisdictions to continue to try to impose such taxes as a way of 
increasing their revenue. In recent years, outdoor advertising also has become the subject of other targeted taxes and fees. 
These laws may affect prevailing competitive conditions in our markets in a variety of ways. Such laws may reduce our 
expansion opportunities or may increase or reduce competitive pressure from other members of the outdoor advertising 
industry. No assurance can be given that existing or future laws or regulations, and the enforcement thereof, will not materially 
and adversely affect the outdoor advertising industry. However, we contest laws and regulations that we believe unlawfully 
restrict our constitutional or other legal rights and may adversely impact the growth of our outdoor advertising business.

A number of foreign, state and local governments have implemented or initiated taxes (including taxes on revenues from 
outdoor advertising or for the right to use outdoor advertising assets), fees and registration requirements in an effort to decrease 
or restrict the number of outdoor advertising structures and sites or raise revenues, or both. Restrictions on outdoor advertising 
of certain products and services are or may be imposed by federal, state and local laws and regulations. For example, tobacco 
products have been effectively banned from outdoor advertising in all of the jurisdictions in which we currently do business.

11

As the owner or operator of various real properties and facilities, we must comply with various foreign, federal, state and local 
environmental, health and safety laws and regulations. We and our properties are subject to such laws and regulations related to 
the use, storage, disposal, emission and release of hazardous and nonhazardous substances and employee health and safety. 
Historically, with the exception of safety upgrades, we have not incurred significant expenditures to comply with these laws.

We intend to expand the deployment of digital billboards that display static digital advertising copy from various advertisers 
that change up to several times per minute. We have encountered some existing regulations in the United States and across 
some international jurisdictions that restrict or prohibit these types of digital displays. Furthermore, as digital advertising 
displays are introduced into the market on a large scale, existing regulations that currently do not apply to digital advertising 
displays by their terms could be revised to impose specific restrictions on digital advertising displays due to alleged concerns 
over, among other things, aesthetics or driver safety. 

Policies with Respect to Certain Activities

The following is a discussion of certain of our investment, financing and other policies. We intend to conduct our business in a 
manner such that we are not treated as an “investment company” under the Investment Company Act of 1940, as amended. In 
addition, we intend to conduct our business in a manner that is consistent with maintaining our qualification to be taxed as a 
REIT. These policies may be amended or revised from time to time at the discretion of our board of directors without a vote of 
our stockholders.

Investment Policies

Investment in Real Estate or Interests in Real Estate. Our investment objective is to maximize income. We intend to achieve 
this objective by developing our existing advertising structures and sites, including through the digital modernization of such 
advertising structures and sites, and by acquiring new advertising structures and sites. We currently intend to invest in 
advertising structures and sites located primarily in major metropolitan areas. Future development or investment activities will 
not be limited to any specific percentage of our assets or to any geographic area or type of advertising structure or site. While 
we may diversify in terms of location, size and market, we do not have any limit on the amount or percentage of our assets that 
may be invested in any one property or any one geographic area. In addition, we may purchase or lease properties for long-term 
investment, improve the properties we presently own or other acquired properties, or lease such properties, in whole or in part, 
when circumstances warrant.

We may also enter into multiyear contracts with municipalities and transit operators for the exclusive right to display 
advertising copy on the interior and exterior of rail and subway cars, buses, benches, trams, trains, transit shelters, street kiosks 
and transit platforms. In addition, we may participate with third parties in property ownership through joint ventures or other 
types of co-ownership. We will not, however, enter into a joint venture or other partnership arrangement to make an investment 
that would not otherwise meet our investment policies.

Investments in acquired advertising structures and sites may be subject to existing mortgage financing and other indebtedness 
or to new indebtedness that may be incurred in connection with acquiring or refinancing these properties. We do not currently 
have any restrictions on the number or amount of mortgages that may be placed on any one advertising site or structure. Debt 
service on such financing or indebtedness will have a priority over any distributions with respect to our common stock.

Securities of or Interests in Persons Primarily Engaged in Real Estate Activities and Other Issuers.  We may in the future 
invest in securities of other issuers, including REITs and entities engaged in real estate activities and including for the purpose 
of exercising control over such entities, although we have not done so during the past three years. However, because we must 
comply with various requirements under the Internal Revenue Code of 1986, as amended (the “Code”) in order to maintain our 
qualification to be taxed as a REIT, including restrictions on the types of assets we may hold, the sources of our income and 
accumulation of earnings and profits, our ability to engage in certain acquisitions, such as acquisitions of C corporations, may 
be limited.

Investments in Other Securities. We may in the future invest in additional securities such as bonds, preferred stock and common 
stock. We have no present intention to make any such investments, except for investments in cash equivalents in the ordinary 
course of business. Future investment activities in additional securities will not be limited to any specific percentage of our 
assets or to any specific type of securities or industry group.

Acquisitions and Dispositions.  From time to time in the ordinary course of business, we have both acquired and disposed of 
advertising structures and sites in order to optimize our portfolio, and we intend to continue to do so in the future.  See “—
Acquisition and Disposition Activity” and “—Growth Strategy.”
12

Investments in Real Estate Mortgages.  We have not invested in, nor do we have any present intention to invest in, real estate 
mortgages, although we are not prohibited from doing so.

Financing and Leverage Policy

We may, when appropriate, employ leverage and use debt as a means to refinance existing debt, to provide additional funds to 
distribute to stockholders, and/or for corporate purposes, including asset acquisitions. On January 31, 2014, our subsidiaries, 
Outfront Media Capital LLC (“Finance LLC”) and Outfront Media Capital Corporation (“Finance Corp.” and together with 
Finance LLC, the “Borrowers”) borrowed $800.0 million under a term loan due in 2021 (the “Term Loan”), and entered into 
a $425.0 million revolving credit facility maturing in 2019 (the “Revolving Credit Facility” and, together with the Term Loan, 
the “Senior Credit Facilities”). On January 31, 2014, the Borrowers also issued $400.0 million aggregate principal amount of 
5.250% Senior Unsecured Notes due 2022 and $400.0 million aggregate principal amount of 5.625% Senior Unsecured Notes 
due 2024 (together, the “Formation Notes”; we refer to the issuance of the Formation Notes and the borrowings under the Term 
Loan as the “Formation Borrowings”) in a private placement.  In addition, on October 1, 2014, the Borrowers issued $150.0 
million aggregate principal amount of additional 5.250% Senior Unsecured Notes due 2022 and $450.0 million aggregate 
principal amount of 5.875% Senior Unsecured Notes due 2025 (together, the “Acquisition Notes”; we refer to the issuance of 
the Acquisition Notes to finance a portion of the consideration for the Acquisition as the “Acquisition Borrowings”) in a private 
placement. On March 30, 2015, the Borrowers issued $100.0 million aggregate principal amount of additional 5.625% Senior 
Unsecured Notes due 2024 (the “Add-on Notes” and, collectively, with the Formation Notes and Acquisition Notes, the 
“Notes”) in a private placement.  We have, and from time to time we may, draw funds from the Revolving Credit Facility for 
specific or general corporate purposes.  See “Item 7. Management’s Discussion and Analysis of Financial Condition and 
Results of Operations—Liquidity and Capital Resources.” Other than as described above, we have not borrowed any money 
from third parties during the past three years. 

Our charter and bylaws do not limit the amount or percentage of indebtedness that we may incur, nor have we adopted any 
policies addressing this.  The credit agreement, dated as of January 31, 2014 (the “Credit Agreement”), governing the Senior 
Credit Facilities, and the indentures governing the Notes contain, and any future debt agreements may contain, covenants that 
place restrictions on us and our subsidiaries. Our board of directors may limit our debt incurrence to be more restrictive than 
our debt covenants allow and from time to time may modify these restrictions in light of then-current economic conditions, 
relative costs of debt and equity capital, market values of our properties, general conditions in the market for debt and equity 
securities, fluctuations in the market price of our common stock, growth and acquisition opportunities and other factors. If these 
restrictions are relaxed, we could become more highly leveraged, resulting in an increased risk of default on our obligations and 
a related increase in debt service requirements.  See Item 1A. “Risk Factors—Risks Related to Our Business and Operations.”

Lending Policies

We do not intend to engage in significant lending activities, although we do not have a policy limiting our ability to make loans 
to third parties. We may consider offering purchase money financing in connection with the sale of properties. Other than loans 
to joint ventures in which we participate, loans to joint venture partners, and loans to our employees, subject to applicable laws, 
which we have made, and may continue to make, we have not made any loans to third parties in the past three years.

Company Securities Policies

In the future, we may issue debt securities, including senior securities, offer common stock, preferred stock or options to 
purchase stock in exchange for property and to repurchase or otherwise reacquire our common stock or other securities in the 
open market or otherwise. Except in connection with the IPO, the Exchange Offer, the Formation Borrowings, the Acquisition 
Borrowings, the Add-on Notes, the E&P Purge, exchanges of publicly registered notes for privately issued notes, equity private 
placements relating to a license and development agreement and stock-based employee compensation, in the past three years, 
we have not issued debt securities, common stock, preferred stock, options to purchase stock or any other securities in 
exchange for property or any other purpose. Our board of directors has the authority, without further stockholder approval, to 
amend our charter to increase the number of authorized shares of our common stock or preferred stock and to authorize us to 
issue additional shares of common stock or preferred stock, in one or more series, including senior securities, in any manner, 
and on the terms and for the consideration it deems appropriate, subject to applicable laws and regulations. We have not 
engaged in trading, underwriting or agency distribution or sale of securities of other issuers and do not intend to do so.

We make available to our stockholders our Annual Report on Form 10-K, including our audited financial statements, and other 
required periodic reports filed with the SEC. See “—Available Information.”

13

Conflict of Interest Policies

Policies Applicable to All Directors and Officers. The Company has adopted a Code of Conduct that applies to all executive 
officers, employees and directors of the Company.  In addition, the Company has adopted a Supplemental Code of Ethics 
applicable to our principal executive officer, principal financial officer and principal accounting officer and controller or 
persons performing similar functions. The Code of Conduct and Supplemental Code of Ethics are designed to promote honest 
and ethical conduct, including the ethical handling of actual or apparent conflicts of interest between our employees, officers 
and directors and us. However, there can be no assurance that these policies or provisions of law will always be successful in 
eliminating the influence of such conflicts.

Interested Director and Officer Transactions. Pursuant to the Maryland General Corporation Law (the “MGCL”), a contract or 
other transaction between us and any of our directors or between us and any other corporation or other entity in which any of 
our directors is a director or has a material financial interest is not void or voidable solely on the grounds of such common 
directorship or interest, the presence of such director at the meeting of the board of directors or committee of the board of 
directors at which the contract or transaction is authorized, approved or ratified or the counting of the director’s vote in favor 
thereof, provided that: (1) the fact of the common directorship or interest is disclosed or known to our board of directors or a 
committee of our board, and our board or committee authorizes, approves or ratifies the transaction or contract by the 
affirmative vote of a majority of disinterested directors, even if the disinterested directors constitute less than a quorum; (2) the 
fact of the common directorship or interest is disclosed or known to our stockholders entitled to vote thereon, and the 
transaction or contract is authorized, approved or ratified by a majority of the votes cast by the stockholders entitled to vote 
other than the votes of shares owned of record or beneficially owned by the interested director or corporation, firm or other 
entity; or (3) the transaction or contract is fair and reasonable to us.

Available Information

Our website address is www.outfrontmedia.com. We are subject to the informational requirements of the Securities Exchange 
Act of 1934, as amended (the “Exchange Act”), and file or furnish reports, proxy statements, and other information with the 
SEC, including Annual Reports on Form 10-K, Quarterly Reports on Form 10-Q and Current Reports on Form 8-K and 
amendments to those reports filed or furnished pursuant to Section 13(a) or 15(d) of the Exchange Act. Such reports and other 
information filed by the Company with the SEC are available free of charge in the Investor Relations section of our website as 
soon as reasonably practicable after we electronically file such material with, or furnish it to, the SEC.  The public may read 
and copy any materials we file with the SEC at the SEC’s Public Reference Room at 100 F Street, NE, Room 1580, 
Washington, DC 20549. The public may obtain information on the operation of the Public Reference Room by calling the SEC 
at 1-800-SEC-0330. The SEC maintains an Internet site that contains reports, proxy and information statements and other 
information regarding issuers that file electronically with the SEC at www.sec.gov. The contents of the websites referred to 
above are not incorporated into this filing. 

Item 1A. Risk Factors.

You should carefully consider the following risks, together with all of the other information in this Annual Report on Form 10-
K, including “Item 7. Management’s Discussion and Analysis of Financial Condition and Results of Operations” and our 
consolidated financial statements and the notes thereto in “Item 8. Financial Statements and Supplementary Data,” before 
investing in the Company. The occurrence of any of the following risks might cause you to lose all or a part of your investment. 
Certain statements in the following risk factors constitute forward-looking statements. See “Cautionary Statement Regarding 
Forward-Looking Statements.” 

Risks Related to Our Business and Operations 

Our business is sensitive to a decline in advertising expenditures, general economic conditions and other external events 
beyond our control.

We derive our revenues from providing advertising space to customers on out-of-home advertising structures and sites. Our 
contracts with our customers generally cover periods ranging from four weeks to one year. A decline in the economic prospects 
of advertisers, the economy in general or the economy of any individual geographic market or industry, particularly a market or 
industry in which we conduct substantial business, such as the New York City, Los Angeles and New Jersey metropolitan areas, 
and the retail, television and healthcare/pharmaceuticals industries, could alter current or prospective advertisers’ spending 
priorities. Disasters, acts of terrorism, political uncertainty, extraordinary weather events, hostilities and power outages could 
interrupt our ability to display advertising on our advertising structures and sites and lead to a reduction in economic certainty 
and advertising expenditures. Any reduction in advertising expenditures could harm our business, financial condition or results 
14

of operations. In addition, advertising expenditures by companies in certain sectors of the economy represent a significant 
portion of our revenues. See “Item 1. Business—Our Portfolio of Outdoor Advertising Structures and Sites.” Any political, 
economic, social or technological change resulting in a reduction in these sectors’ advertising expenditures could adversely 
affect our business, financial condition and results of operations. Further, advertising expenditure patterns may be impacted by 
any of these factors; for example, advertisers’ expenditures may be made with less advance notice and may become difficult to 
forecast from period to period.

We operate in a highly competitive industry.

The outdoor advertising industry is fragmented, consisting of a large number of companies operating on a national basis, such 
as our company, Clear Channel Outdoor, Lamar and JCDecaux, as well as hundreds of smaller regional and local companies 
operating a limited number of displays in a single or a few local geographic markets. We compete with these companies for 
both customers and display locations. If our competitors offer advertising displays at rates below the rates we charge our 
customers, we could lose potential customers and could be pressured to reduce our rates below those currently charged to retain 
customers, which could have an adverse effect on our business, financial condition and results of operations. A majority of our 
display locations are leased, and a significant portion of those leases are month-to-month or have a short remaining term. If our 
competitors offer to lease display locations at rental rates higher than the rental rates we offer, we could lose display locations 
and could be pressured to increase rental rates above those we currently pay to site landlords, which could have an adverse 
effect on our business, financial condition and results of operations.

We also compete with other media, including online, mobile and social media advertising platforms and traditional platforms, 
such as broadcast and cable television, radio, print media and direct mail marketers. In addition, we compete with a wide 
variety of out-of-home media, including advertising in shopping centers, airports, movie theaters, supermarkets and taxis. 
Advertisers compare relative costs of available media, including the average cost per thousand impressions or “CPM,” 
particularly when delivering a message to customers with distinct demographic characteristics. In competing with other media, 
the outdoor advertising industry relies on its relative cost efficiency and its ability to reach specific markets, geographic areas 
and/or demographics. If we are unable to compete on these terms, we could lose potential customers and could be pressured to 
reduce rates below those we currently charge to retain customers, which could have an adverse effect on our business, financial 
condition and results of operations.

Government regulation of outdoor advertising may restrict our outdoor advertising operations. 

The outdoor advertising industry is subject to governmental regulation and enforcement at the federal, state and local levels in 
the United States and to national, regional and local restrictions in foreign countries. These regulations have a significant 
impact on the outdoor advertising industry and our business. See “Item 1. Business—Regulation.” Regulations and proceedings 
have made it increasingly difficult to develop new outdoor advertising structures and sites. If there are changes in laws and 
regulations affecting outdoor advertising at any level of government, if there is an increase in the enforcement of regulations or 
allegations of noncompliance or if we are unable to resolve allegations, our structures and sites could be subject to removal or 
modification. If we are unable to obtain acceptable arrangements or compensation in circumstances in which our structures and 
sites are subject to removal or modification, it could have an adverse effect on our business, financial condition and results of 
operations. In addition, governmental regulation of advertising displays could limit our installation of additional advertising 
displays, restrict advertising displays to governmentally controlled sites or permit the installation of advertising displays in a 
manner that benefits our competitors disproportionately, any of which could have an adverse effect on our business, financial 
condition and results of operations.

Our inability to increase the number of digital advertising displays in our portfolio could have an adverse effect on our 
business, financial condition and results of operations. 

Our ability to increase the number of digital advertising displays in our portfolio is subject to governmental laws and 
regulations. For example, in 2013 a California court ruled in favor of a competitor who challenged the validity of our digital 
display permits in the City of Los Angeles and held that such permits should be invalidated. As another example, in January 
2013, Scenic America, Inc., a nonprofit membership organization, filed a lawsuit against the U.S. Department of Transportation 
and the Federal Highway Administration alleging, among other things, that the Federal Highway Administration exceeded its 
authority when, in 2007, the Federal Highway Administration issued guidance to assist its division offices in evaluating state 
regulations that authorize the construction and operation of digital billboards. The case was dismissed in June 2014, but Scenic 
America filed a notice of appeal in August 2014, and the case is pending before a federal appellate court. If the Federal 
Highway Administration guidance is vacated, the Federal Highway Administration could then elect to undertake rulemaking or 
other new administrative action with respect to digital billboard displays that, if enacted in a way that places additional 

15

 
restrictions on digital billboards, could also have an adverse effect on our business, financial condition and results of 
operations.

Any new governmental restrictions on digital advertising displays could limit our installation of additional digital advertising 
displays, restrict digital advertising displays to governmentally controlled sites or permit the installation of digital advertising 
displays in a manner that benefits our competitors disproportionately, any of which could have an adverse effect on our 
business, financial condition and results of operations. Furthermore, as digital advertising displays are introduced into the 
market on a large scale, existing regulations that currently do not apply to digital advertising displays by their terms could be 
revised to impose specific restrictions on digital advertising displays. See “Item 1. Business—Regulation.” 

In addition, implementation of digital advertising displays by us or our competitors at a rate that exceeds the ability of the 
market to derive new revenues from those displays could also have an adverse effect on our business, financial condition and 
results of operations.

Taxes, fees and registration requirements may reduce our profits or expansion opportunities.

A number of foreign, state and local governments have implemented or initiated taxes (including taxes on revenue from 
outdoor advertising or for the right to use outdoor advertising assets), fees and registration requirements in an effort to decrease 
or restrict the number of outdoor advertising structures and sites or raise revenue, or both. For example, a tax was imposed on 
the outdoor advertising industry in Toronto. These efforts may continue, and, if we are unable to pass on the cost of these items 
to our customers, the increased imposition of these measures could have an adverse effect on our business, financial condition 
and results of operations.

The success of our transit advertising business is dependent on obtaining and renewing key municipal contracts on 
favorable terms.

Our transit shelter and transit systems businesses require us to obtain and renew contracts with municipalities and other 
governmental entities. All of these contracts have fixed terms and generally provide for payments to the governmental entity of 
a revenue share and/or a fixed payment amount. When these contracts expire, we generally must participate in highly 
competitive bidding processes in order to obtain a new contract. Our inability to successfully obtain or renew these contracts on 
favorable economic terms or at all could have an adverse effect on our financial condition and results of operations. See “Item 
7. Management’s Discussion and Analysis of Financial Condition and Results of Operations—Overview—Business 
Environment.” In addition, the loss of a key municipal contract in one location could adversely affect our ability to compete in 
other locations by reducing our scale and ability to offer customers multiregional and national advertising campaigns. These 
factors could have an adverse effect on our business, financial condition and results of operations.  

Government compensation for the removal of lawful billboards could decrease.

Although federal, state and local government authorities from time to time use the power of eminent domain to remove 
billboards, U.S. law requires payment of compensation if a government authority compels the removal of a lawful billboard 
along a primary or interstate highway that was built with federal financial assistance. Additionally, many states require similar 
compensation (or relocation) with regard to compelled removals of lawful billboards in other locations, although the 
methodology used to determine such compensation varies by jurisdiction. Some local governments have attempted to force 
removal of billboards after a period of years under a concept called amortization. Under this concept, the governmental body 
asserts that just compensation has been earned by continued operation of the billboard over a period of time. Thus far, we have 
generally been able to obtain satisfactory compensation for our billboards purchased or removed as a result of governmental 
action, although there is no assurance that this will continue to be the case in the future, and, if it does not continue to be the 
case, there could be an adverse effect on our business, financial condition and results of operations.

Content-based restrictions on outdoor advertising may further restrict the categories of customers that can advertise using 
our structures and sites.

Restrictions on outdoor advertising of certain products and services are or may be imposed by federal, state and local laws and 
regulations. For example, tobacco products have been effectively banned from outdoor advertising in all of the jurisdictions in 
which we currently do business. In addition, state and local governments in some cases limit outdoor advertising of alcohol, 
which represented 4% of our U.S. revenues in 2015 and 2014, and 5% of our U.S. revenues in 2013. Legislation regulating out-
of-home advertising due to content-based restrictions could cause a reduction in our revenues from leasing advertising space on 
outdoor advertising displays that display such advertisements and a simultaneous increase in the available space on the existing 

16

 
inventory of billboards in the outdoor advertising industry, which could have an adverse effect on our business, financial 
condition and results of operations.

Environmental, health and safety laws and regulations may limit or restrict some of our operations.

As the owner or operator of various real properties and facilities, we must comply with various foreign, federal, state and local 
environmental, health and safety laws and regulations. We and our properties are subject to such laws and regulations related to 
the use, storage, disposal, emission and release of hazardous and nonhazardous substances and employee health and safety. 
Historically, with the exception of safety upgrades, we have not incurred significant expenditures to comply with these laws. 
However, additional laws that may be passed in the future, or a finding of a violation of or liability under existing laws, could 
require us to make significant expenditures and otherwise limit or restrict some of our operations, which could have an adverse 
effect on our business, financial condition and results of operations.

Our operating results are subject to seasonal variations and other factors.

Our business has experienced and is expected to continue to experience seasonality due to, among other things, seasonal 
advertising patterns and seasonal influences on advertising markets. Typically, our revenues and profits are highest in the fourth 
quarter, during the holiday shopping season, and lowest in the first quarter, as advertisers cut back on spending following the 
holiday shopping season. The effects of such seasonality make it difficult to estimate future operating results based on the 
previous results of any specific quarter, which may make it difficult to plan capital expenditures and expansion, could affect 
operating results and could have an adverse effect on our business, financial condition and results of operations.

Acquisitions and other strategic transactions that we may pursue could have a negative effect on our results of operations.

We frequently evaluate strategic opportunities both within and outside our existing lines of business. We expect from time to 
time to pursue additional acquisitions of business and/or assets and other strategic transactions, including technology 
investments and/or the disposition of certain businesses and/or assets. These acquisitions or transactions could be material, and 
involve numerous risks, including:

• 

• 

acquisitions or other strategic transactions may prove unprofitable and fail to generate anticipated cash flows or gains;

integrating acquired businesses and/or assets may be more difficult, costly or time consuming than expected and the 
anticipated benefits and costs savings of such acquisitions or transactions may not be fully realized, for example:

we may need to recruit additional senior management, as we cannot be assured that senior management of 
acquired businesses and/or assets will continue to work for us, and we cannot be certain that our recruiting efforts 
will succeed;

unforeseen difficulties could divert significant time, attention and effort from management that could otherwise be 
directed at developing existing business;

we may encounter difficulties expanding corporate infrastructure to facilitate the integration of our operations and 
systems with those of acquired businesses and/or assets, which may cause us to lose the benefits of any 
expansion; and/or

we may lose billboard leases, franchises or advertisers in connection with such acquisitions or transactions, which 
could disrupt our ongoing businesses;

•  we may not be aware of all of the risks associated with any acquired businesses and/or assets and certain of our 

assumptions with respect to these acquired businesses and/or assets may prove to be inaccurate, which could result in 
unexpected litigation or regulatory exposure, unfavorable accounting treatment, unexpected increases in taxes due, a 
loss of anticipated tax benefits or other adverse effects on our business, operating results or financial condition;

•  we may not be able to obtain financing necessary to fund potential acquisitions or strategic transactions;

•  we may face increased competition for acquisitions of businesses and assets from other outdoor advertising 

companies, some of which may have greater financial resources than we do, which may result in higher prices for 
those businesses and assets;

17

 
•  we may enter into markets and geographic areas where we have limited or no experience; and

• 

because we must comply with various requirements under the Code in order to maintain our qualification to be taxed 
as a REIT, including restrictions on the types of assets we may hold, the sources of our income and accumulation of 
earnings and profits, our ability to engage in certain acquisitions or strategic transactions, such as acquisitions of C 
corporations, may be limited. See “—Risks Related to Our Status as a REIT—Complying with REIT requirements 
may cause us to liquidate investments or forgo otherwise attractive opportunities.”

Further, acquisitions and dispositions by us may require antitrust review by U.S. federal antitrust agencies and may require 
review by foreign antitrust agencies under the antitrust laws of foreign jurisdictions. We can give no assurances that the U.S. 
Department of Justice, the U.S. Federal Trade Commission or foreign antitrust agencies will not seek to bar us from the 
acquisition or disposition of additional advertising businesses in any market.

We are dependent on our management team, and the loss of senior executive officers or other key employees could have an 
adverse effect on our business, financial condition and results of operations.

We believe our future success depends on the continued service and skills of our existing management team and other key 
employees with experience and business relationships within their respective roles, including landlord and customer 
relationships. The loss of one or more of these key personnel could have an adverse effect on our business, financial condition 
and results of operations because of their skills, knowledge of the market, years of industry experience and the difficulty of 
finding qualified replacement personnel. If any of these personnel were to leave and compete with us, it could have an adverse 
effect on our business, financial condition and results of operations.

Our board of directors has the power to cause us to issue additional shares of stock without stockholder approval.

Our charter authorizes us to issue additional authorized but unissued shares of common or preferred stock. In addition, our 
charter permits a majority of our entire board of directors to, without stockholder approval, amend our charter to increase or 
decrease the aggregate number of shares of stock or the number of shares of stock of any class or series that we have authority 
to issue. Our charter also permits our board of directors to classify or reclassify any unissued shares of common or preferred 
stock and set the preferences, rights and other terms of the classified or reclassified shares. As a result, our board of directors 
will be able to establish a series of shares of common or preferred stock that could delay or prevent a transaction or a change in 
control that might involve a premium price for outstanding shares of stock or otherwise be in the best interests of our 
stockholders.

Certain provisions of Maryland law may limit the ability of a third party to acquire control of us.

Certain provisions of the MGCL may have the effect of delaying or preventing a transaction or a change in control of us that 
might involve a premium price for shares of our stock or otherwise be in the best interests of our stockholders, including:

• 

• 

“business combination” provisions that, subject to certain exceptions, prohibit certain business combinations between 
a Maryland corporation and an “interested stockholder” (defined generally as any person who beneficially owns, 
directly or indirectly, 10% or more of the voting power of a corporation’s outstanding voting stock or an affiliate or 
associate of a corporation who, at any time during the two-year period immediately prior to the date in question, was 
the beneficial owner of 10% or more of the voting power of the then-outstanding stock of the corporation) or an 
affiliate of such an interested stockholder for five years after the most recent date on which the stockholder becomes 
an interested stockholder, and thereafter imposes two super-majority stockholder voting requirements on these 
combinations; and

“control share” provisions that provide that, subject to certain exceptions, holders of “control shares” of a Maryland 
corporation (defined as voting shares of stock that, if aggregated with all other shares of stock owned or controlled by 
the acquirer, would entitle the acquirer to exercise voting power in the election of directors within one of three 
increasing ranges) acquired in a “control share acquisition” (defined as the direct or indirect acquisition of issued and 
outstanding “control shares,” subject to certain exceptions) have no voting rights except to the extent approved by its 
stockholders by the affirmative vote of at least two-thirds of all of the votes entitled to be cast on the matter, excluding 
all interested shares.

Additionally, under Title 3, Subtitle 8 of the MGCL, our board of directors is permitted, without stockholder approval and 
regardless of what is provided in our charter or bylaws, to implement certain takeover defenses.

18

 
Our board of directors has by resolution exempted from the provisions of the Maryland Business Combination Act, as 
described above, all business combinations between us and any other person, provided that such business combination is first 
approved by our board of directors (including a majority of our directors who are not affiliates or associates of such person). In 
addition, our bylaws contain a provision opting out of the Maryland Control Share Acquisition Act, as described above. 
Moreover, our charter provides that vacancies on our board may be filled only by a majority of the remaining directors, and that 
any directors elected by the board to fill vacancies will serve for the remainder of the full term of the class of directors in which 
the vacancy occurred and until a successor is elected and qualifies. Our charter provides that, subject to the rights, if any, of 
holders of any class or series of preferred stock to elect or remove one or more directors, members of our board of directors 
may be removed only for cause (as defined in our charter), and then only by the affirmative vote of at least two-thirds of the 
votes entitled to be cast generally in the election of directors. Our bylaws provide that our board of directors has the exclusive 
power to adopt, alter or repeal any provision of our bylaws and to make new bylaws. There can be no assurance that these 
exemptions or provisions will not be amended or eliminated at any time in the future.

Our rights and the rights of our stockholders to take action against our directors and officers are limited.

Our charter contains a provision that eliminates the liability of our directors and officers to the maximum extent permitted by 
Maryland law. In addition, our charter authorizes us, and our bylaws obligate us, to the maximum extent permitted by Maryland 
law in effect from time to time, to indemnify and, without requiring a preliminary determination of the ultimate entitlement to 
indemnification, pay or reimburse reasonable expenses in advance of final disposition of a proceeding to:

• 

• 

any present or former director or officer who is made or threatened to be made a party to, or witness in, a proceeding 
by reason of his or her service in that capacity; and

any individual who, while a director or officer of our company and at our request, serves or has served as a director, 
officer, trustee or manager of another corporation, real estate investment trust, limited liability company, partnership, 
joint venture, trust, employee benefit plan or any other enterprise and who is made or threatened to be made a party to, 
or witness in, the proceeding by reason of his or her service in that capacity.

Our charter and bylaws also permit us to indemnify and advance expenses to any person who served a predecessor of ours in 
any of the capacities described above and to any employee of our company or a predecessor of our company.

The indemnification and payment or reimbursement of expenses provided by the indemnification provisions of our charter and 
bylaws shall not be deemed exclusive of or limit in any way other rights to which any person seeking indemnification, or 
payment or reimbursement of expenses may be or may become entitled under any statute, bylaw, resolution, insurance, 
agreement, vote of stockholders or disinterested directors or otherwise.

In addition, we have entered into separate indemnification agreements with each of our directors. Each indemnification 
agreement provides, among other things, for indemnification as provided in the agreement and otherwise to the fullest extent 
permitted by law and our charter and bylaws against judgments, fines, penalties, amounts paid in settlement and reasonable 
expenses, including attorneys’ fees. The indemnification agreements provide for the advancement or payment of expenses to 
the indemnitee and for reimbursement to us if it is found that such indemnitee is not entitled to such advancement.

Accordingly, in the event that any of our directors or officers are exculpated from, or indemnified against, liability but whose 
actions impede our performance, we and our stockholders’ ability to recover damages from that director or officer will be 
limited.

We have substantial indebtedness that could adversely affect our financial condition.

As of December 31, 2015, we had total indebtedness of approximately $2.3 billion (consisting of the $750.0 million Term Loan 
and $1.5 billion of Notes) and undrawn commitments under the Revolving Credit Facility of $425.0 million, excluding $31.2 
million of letters of credit issued against the Revolving Credit Facility.  See “Item 7. Management’s Discussion and Analysis of 
Financial Condition and Results of Operations—Liquidity and Capital Resources.” 

Our level of debt could have important consequences, including:

•  making it more difficult for us to satisfy our obligations with respect to the Notes and our other debt;

19

 
• 

• 

• 

• 

• 

• 

requiring us to dedicate a substantial portion of our cash flow from operations to payments on indebtedness, thereby 
reducing the availability of cash flow to fund acquisitions, working capital, capital expenditures, research and 
development efforts and other corporate purposes;

increasing our vulnerability to and limiting our flexibility in planning for, or reacting to, changes in the business, the 
industries in which we operate, the economy and governmental regulations;

restricting us from making strategic acquisitions or causing us to make non-strategic divestitures;

exposing us to the risk of increased interest rates as borrowings under the Senior Credit Facilities are expected to be 
subject to variable rates of interest;

placing us at a competitive disadvantage compared to our competitors that have less debt; and

limiting our ability to borrow additional funds.

The terms of the Credit Agreement and the indentures governing the Notes restrict our current and future operations, 
particularly our ability to incur debt that we may need to fund initiatives in response to changes in our business, the 
industries in which we operate, the economy and governmental regulations.

The Credit Agreement and the indentures governing the Notes contain a number of restrictive covenants that impose significant 
operating and financial restrictions on us and our subsidiaries and limit our ability to engage in actions that may be in our long-
term best interests, including restrictions on our and our subsidiaries’ ability to:

• 

• 

incur additional indebtedness;

pay dividends on, repurchase or make distributions in respect of our capital stock (other than dividends or distributions 
necessary for us to maintain our REIT status, subject to certain conditions);

•  make investments or acquisitions;

• 

• 

• 

• 

• 

• 

• 

• 

• 

• 

sell, transfer or otherwise convey certain assets;

change our accounting methods;

create liens;

enter into sale/leaseback transactions;

enter into agreements restricting the ability to pay dividends or make other intercompany transfers;

consolidate, merge, sell or otherwise dispose of all or substantially all of our or our subsidiaries’ assets;

enter into transactions with affiliates;

prepay certain kinds of indebtedness;

issue or sell stock of our subsidiaries; and

change the nature of our business.

In addition, the Credit Agreement has a financial covenant that requires us to maintain a Consolidated Net Secured Leverage 
Ratio (as described herein). Our ability to meet this financial covenant may be affected by events beyond our control.

As a result of all of these restrictions, we may be:

• 

• 

limited in how we conduct our business;

unable to raise additional debt or equity financing to operate during general economic or business downturns; or
20

 
• 

unable to compete effectively or to take advantage of new business opportunities.

These restrictions could hinder our ability to grow in accordance with our strategy or inhibit our ability to adhere to our 
intended distribution policy and, accordingly, may cause us to incur additional U.S. federal income tax liability beyond current 
expectations.

A breach of the covenants under the Credit Agreement or either of the indentures governing the Notes could result in an event 
of default under the applicable agreement. Such a default would allow the lenders under the Senior Credit Facilities and holders 
of the Notes to accelerate the repayment of such debt and may result in the acceleration of the repayment of any other debt to 
which a cross-acceleration or cross-default provision applies. In addition, an event of default under the Credit Agreement would 
also permit the lenders under the Senior Credit Facilities to terminate all other commitments to extend additional credit under 
the Senior Credit Facilities.

Furthermore, if we were unable to repay the amounts due and payable under the Senior Credit Facilities, those lenders could 
proceed against the collateral that secures such indebtedness. In the event our creditors accelerate the repayment of our 
borrowings, we and our subsidiaries may not have sufficient assets to repay that indebtedness.

Despite our substantial indebtedness level, we and our subsidiaries may be able to incur substantially more indebtedness, 
including secured indebtedness. This could further exacerbate the risks to our financial condition described above.

We and our subsidiaries may incur significant additional indebtedness in the future, including secured indebtedness. Although 
the indentures governing the Notes and the Credit Agreement contain restrictions on the incurrence of additional indebtedness 
and additional liens, these restrictions will be subject to a number of qualifications and exceptions, and the additional 
indebtedness, including secured indebtedness, incurred in compliance with these restrictions could be substantial. If we incur 
any additional indebtedness that ranks equally with the Notes, subject to collateral arrangements, the holders of that debt will 
be entitled to share ratably with you in any proceeds distributed in connection with any insolvency, liquidation, reorganization, 
dissolution or other winding up of our business. This may have the effect of reducing the amount of proceeds paid to you. 
These restrictions also will not prevent us from incurring obligations that do not constitute indebtedness. If new debt is added to 
our current debt levels, the related risks that we now face would increase.

Our variable rate indebtedness subjects us to interest rate risk, which could cause our debt service obligations to increase 
significantly.

Borrowings under the Senior Credit Facilities are at variable rates of interest and expose us to interest rate risk. If interest rates 
increase, our debt service obligations on the variable rate indebtedness will increase even though the amount borrowed remains 
the same, and our net income and cash flows will correspondingly decrease. At our level of indebtedness, as of December 31, 
2015, each 1/8% change in interest rates on our variable rate indebtedness would have resulted in a $0.9 million change in 
annual estimated interest expense. This amount will increase due to any borrowings we make under our Revolving Credit 
Facility. In the future, we may enter into interest rate swaps that involve the exchange of floating for fixed rate interest 
payments in order to reduce future interest rate volatility. However, we may not elect to maintain such interest rate swaps with 
respect to any of our variable rate indebtedness, and any swaps we enter into may not fully mitigate our interest rate risk.

To service our indebtedness, we require a significant amount of cash and our ability to generate cash depends on many 
factors beyond our control.

Our ability to make cash payments on and to refinance our indebtedness, including the Notes, and to fund planned capital 
expenditures will depend on our ability to generate significant operating cash flow in the future. Our ability to generate such 
cash flow is subject to general economic, financial, competitive, legislative, regulatory and other factors that are beyond our 
control. In addition, our ability to generate cash flow may be affected by our REIT compliance obligations and any 
consequences of failing to remain qualified as a REIT. See “—Risks Related to Our Status as a REIT.”

Our business may not generate cash flow from operations in an amount sufficient to enable us to pay our indebtedness, 
including the Notes, or to fund our other liquidity needs. If we cannot service our indebtedness, we may have to take actions 
such as refinancing or restructuring our indebtedness, selling assets or reducing or delaying capital expenditures, strategic 
acquisitions and investments. Such actions, if necessary, may not be effected on commercially reasonable terms or at all. Our 
ability to refinance or restructure our debt will depend on the condition of the capital markets and our financial condition at the 
applicable time. Any refinancing of our debt could be at higher interest rates and may require us to comply with more onerous 

21

 
covenants, which could further restrict our business operations. Further, the Credit Agreement and the indentures governing the 
Notes restrict our ability to undertake or use the proceeds from such measures.

Our cash available for distribution to stockholders may not be sufficient to make distributions at expected levels, and we 
may need to borrow in order to make such distributions or may not be able to make such distributions in full.

Distributions that we make will be authorized and determined by our board of directors in its sole discretion out of funds 
legally available therefor. While we anticipate maintaining relatively stable distribution(s) during each year, the amount, timing 
and frequency of distributions will be at the sole discretion of our board of directors and will be declared based upon various 
factors, including, but not limited to: future taxable income, limitations contained in our debt instruments (such as restrictions 
on distributions in excess of the minimum amount required to maintain our status as a REIT and on the ability of our 
subsidiaries to distribute cash to the Company), debt service requirements, our results of operations, our financial condition, our 
operating cash inflows and outflows, including capital expenditures and acquisitions, limitations on our ability to use cash 
generated in the TRSs to fund distributions and applicable law. We may need to increase our borrowings in order to fund our 
intended distributions. See “Item 5. Market for Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases 
of Equity Securities—Dividend Policy” and “—Despite our substantial indebtedness level, we and our subsidiaries may be able 
to incur substantially more indebtedness, including secured indebtedness. This could further exacerbate the risks to our 
financial condition described above.” 

Hedging transactions could have a negative effect on our results of operations.

We may enter into hedging transactions, including without limitation, with respect to interest rate exposure and foreign 
currency exchange rates and on one or more of our assets or liabilities. The use of hedging transactions involves certain risks, 
including: (1) the possibility that the market will move in a manner or direction that would have resulted in a gain for us had a 
hedging transaction not been utilized, in which case our performance would have been better had we not engaged in the 
hedging transaction; (2) the risk of an imperfect correlation between the risk sought to be hedged and the hedging transaction 
used; (3) the potential illiquidity for the hedging instrument used, which may make it difficult for us to close out or unwind a 
hedging transaction; (4) the possibility that our counterparty fails to honor its obligations; and (5) the possibility that we may 
have to post collateral to enter into hedging transactions, which we may lose if we are unable to honor our obligations. In 
addition, as a REIT, we have limitations on our income sources, and the hedging strategies available to us will be more limited 
than those available to companies that are not REITs. See “—Risks Related to Our Status as a REIT—Complying with REIT 
requirements may limit our ability to hedge effectively and may cause us to incur tax liabilities.”

We face diverse risks in our international business, which could adversely affect our business, financial condition and 
results of operations.

Our International segment contributed approximately 9% to total revenues in 2015, approximately 11% to total revenues in 
2014 and approximately 13% to total revenues in 2013. Inherent risks in our international business activities could decrease our 
International sales and have an adverse effect on our business, financial condition and results of operations. These risks include 
potentially unfavorable foreign economic conditions, political conditions or national priorities, foreign government regulation 
and changes in such regulation, violations of applicable anti-corruption laws or regulations, potential expropriation of assets by 
foreign governments, the failure to bridge cultural differences and limited or prohibited access to our foreign operations and the 
support they provide. We may also have difficulty repatriating profits or be adversely affected by exchange rate fluctuations in 
our international business.

On October 31, 2015, we entered into an agreement to sell our outdoor advertising business in Latin America, for $82.0 million 
in cash, subject to working capital and indebtedness adjustments.  See “Item 1. Business—Acquisition and Disposition 
Activity.”  The consummation of the Transaction is expected to occur in the first half of 2016, subject to customary closing 
conditions, including regulatory approval.  Consummating the Transaction may be more difficult, costly or time consuming 
than expected, and the anticipated benefits of the Transaction may not be fully realized by us. 

If our security measures are breached, we may face liability, and public perception of our services could be diminished, 
which would negatively impact our ability to attract business partners and advertisers.

Although we have implemented physical and electronic security measures to protect against the loss, misuse and alteration of 
our websites, digital assets and proprietary business information as well as consumer, business partner and advertiser personally 
identifiable information, no security measures are perfect and impenetrable and we may be unable to anticipate or prevent 
unauthorized access. A security breach could occur due to the actions of outside parties, employee error, malfeasance or a 
combination of these or other actions. If an actual or perceived breach of our security occurs, we could lose competitively 

22

sensitive business information or suffer disruptions to our business operations. In addition, the public perception of the 
effectiveness of our security measures or services could be harmed, we could lose business partners and advertisers, and we 
could suffer financial exposure in connection with remediation efforts, investigations and legal proceedings and changes in our 
security and system protection measures.

Regulations and consumer concerns regarding privacy and data protection, or any failure to comply with these regulations, 
could negatively impact our business.

We collect and utilize demographic and other information, including personally identifiable information, from and about 
consumers, business partners, advertisers and website users. We are subject to numerous federal, state, local and foreign laws, 
rules and regulations as well as industry standards and regulations regarding consumer protection, information security, data 
protection and privacy, among other things. Many of these laws and industry standards and regulations are still evolving and 
changes in the ways that data is permitted to be collected, stored, used and/or disclosed may negatively impact the way that we 
are able to conduct business. In addition, changes in consumer expectations and demands regarding privacy, information 
security and data protection may result in further restrictions on the way we collect, use, disclose and derive economic value 
from data that we purchase and/or collect, and may limit our ability to offer targeted advertising opportunities to our business 
partners and advertisers. Although we have implemented policies and procedures designed to comply with all applicable laws, 
rules, industry standards and regulations, any failure or perceived failure by us to comply with our policies or applicable 
regulatory requirements related to consumer protection, information security, data protection and/or privacy could result in a 
loss of confidence, a loss of goodwill, damage to our brand, loss of business partners and advertisers, adverse regulatory 
proceedings and/or civil litigation, which could negatively impact our business.

A portion of the historical financial data that we have included in this report may not be representative of the results we 
would have achieved as a stand-alone public company and may not be a reliable indicator of our future results.

The historical consolidated financial data for the years ended December 31, 2013, 2012 and 2011 has been presented on a 
“carve-out” basis from CBS’s consolidated financial statements using the historical results of operations, cash flows, assets and 
liabilities attributable to CBS’s Outdoor Americas operating segment and include allocations of expenses from CBS. As a 
result, this historical financial data may not necessarily reflect what our financial condition, results of operations or cash flows 
would have been had we been an independent, stand-alone entity during the periods presented or what they will be in the 
future. For additional information, see “Item 6. Selected Financial Data,” “Item 7. Management’s Discussion and Analysis of 
Financial Condition and Results of Operations” and “Item 8. Financial Statements and Supplementary Data.”

We could suffer losses due to asset impairment charges for goodwill.

A significant portion of our assets consists of goodwill. We test goodwill for impairment during the fourth quarter of each year 
and between annual tests if events or circumstances require an interim impairment assessment. A downward revision in the 
estimated fair value of a reporting unit could result in a non-cash impairment charge. Any such impairment charge could have a 
material adverse effect on our reported net income. See “Item 7. Management’s Discussion and Analysis of Financial Condition 
and Results of Operations.”

Risks Related to Our Status as a REIT

If we fail to remain qualified as a REIT, we will be subject to U.S. federal income tax as a regular corporation and could 
face a substantial tax liability, which would reduce the amount of cash available for distribution to our stockholders.

Qualification to be taxed as a REIT involves the application of highly technical and complex Code provisions for which only 
limited judicial and administrative authorities exist. Even a technical or inadvertent failure to comply with these provisions 
could jeopardize our REIT qualification. Our ability to remain qualified to be taxed as a REIT will depend on our satisfaction 
of certain asset, income, organizational, distribution, stockholder ownership and other requirements on a continuing basis. In 
addition, our ability to satisfy the requirements to remain qualified to be taxed as a REIT may depend in part on the actions of 
third parties over which we have no control or only limited influence.

In addition, the rules dealing with U.S. federal income taxation are continually under review by persons involved in the 
legislative process and by the IRS and the U.S. Department of the Treasury (the “Treasury”). Although the IRS has issued a 
private letter ruling with respect to certain issues relevant to our ability to qualify to be taxed as a REIT, no assurance can be 
given that the IRS will not challenge our qualification to be taxed as a REIT in the future.  Changes to the tax laws or 
interpretations thereof, or the IRS’s position with respect to our private letter ruling, with or without retroactive application, 
could materially and negatively affect our ability to qualify to be taxed as a REIT. 

23

If we were to fail to remain qualified to be taxed as a REIT in any taxable year, we would be subject to U.S. federal income tax, 
including any applicable alternative minimum tax, on our taxable income at regular corporate rates, and dividends paid to our 
stockholders would not be deductible by us in computing our taxable income. Any resulting corporate tax liability could be 
substantial and would reduce the amount of cash available for distribution to holders of our common stock, which in turn could 
have an adverse impact on the value of our common stock and may require us to incur indebtedness or liquidate certain 
investments in order to pay such tax liability. Unless we were entitled to relief under certain Code provisions, we would also be 
disqualified from re-electing to be taxed as a REIT for the four taxable years following the year in which we failed to qualify to 
be taxed as a REIT.

REIT distribution requirements could adversely affect our ability to execute our business plan.

To maintain REIT status, we must meet a number of organizational and operational requirements, including a requirement that 
we annually distribute to our stockholders at least 90% of our REIT taxable income, determined without regard to the 
dividends-paid deduction and excluding any net capital gains. To the extent that we satisfy this distribution requirement and 
qualify for taxation as a REIT but distribute less than 100% of our REIT taxable income, determined without regard to the 
dividends-paid deduction and including any net capital gains, we will be subject to U.S. federal income tax on our undistributed 
net taxable income. In addition, we will be subject to a nondeductible 4% excise tax if the amount that we actually distribute to 
our stockholders in a calendar year is less than a minimum amount specified under U.S. federal tax laws. We intend to pay 
regular quarterly distributions to our stockholders in an amount not less than 100% of our REIT taxable income (determined 
before the deduction for dividends paid). 

From time to time, we may generate taxable income greater than our cash flow as a result of differences in timing between the 
recognition of taxable income and the actual receipt of cash or the effect of nondeductible capital expenditures, the creation of 
reserves or required debt or amortization payments. If we do not have other funds available in these situations, we could be 
required to borrow funds on unfavorable terms, sell assets at disadvantageous prices or distribute amounts that would otherwise 
be invested in future acquisitions to make distributions sufficient to enable us to pay out enough of our taxable income to 
satisfy the REIT distribution requirement and to avoid corporate income tax and the 4% excise tax in a particular year. These 
alternatives could increase our costs or reduce our equity. Thus, compliance with the REIT requirements may impact our ability 
to grow, which could adversely affect the value of our common stock.

To fund our growth strategy and refinance our indebtedness, we may depend on external sources of capital, which may not 
be available to us on commercially reasonable terms or at all.

To maintain REIT status, we must meet a number of organizational and operational requirements, including a requirement that 
we annually distribute to our stockholders at least 90% of our REIT taxable income, determined without regard to the 
dividends-paid deduction and excluding any net capital gains. As a result of these requirements, we may not be able to fund 
future capital needs, including any necessary acquisition financing, solely from operating cash flows. Consequently, we expect 
to rely on third-party capital market sources for debt or equity financing to fund our business strategy. In addition, we will 
likely need third-party capital market sources to refinance our indebtedness at maturity. Continued or increased turbulence in 
the United States or international financial markets and economies could adversely impact our ability to replace or renew 
maturing liabilities on a timely basis or access the capital markets to meet liquidity and capital expenditure requirements and 
may result in adverse effects on our business, financial condition and results of operations. As such, we may not be able to 
obtain financing on favorable terms or at all. Our access to third-party sources of capital also depends, in part, on:

• 

• 

• 

• 

the market’s perception of our growth potential;

our then-current levels of indebtedness;

our historical and expected future earnings, cash flows and cash distributions; and

the market price per share of our common stock.

In addition, our ability to access additional capital may be limited by the terms of our outstanding indebtedness, which may 
restrict our incurrence of additional debt. See “—Risks Related to Our Business and Operations—Despite our substantial 
indebtedness level, we and our subsidiaries may be able to incur substantially more indebtedness, including secured 
indebtedness. This could further exacerbate the risks to our financial condition described above.” If we cannot obtain capital 
when needed, we may not be able to acquire or develop properties when strategic opportunities arise or refinance our debt, 
which could have an adverse effect on our business, financial condition and results of operations.

24

 
Even if we remain qualified to be taxed as a REIT, we may face other tax liabilities that reduce our cash flow.

Even if we remain qualified for taxation as a REIT, we may be subject to certain U.S. federal, state and local taxes on our 
income and assets, including taxes on any undistributed income and state or local income, property and transfer taxes. For 
example, in order to meet the REIT qualification requirements, we may hold some of our assets or conduct certain of our 
activities through one or more TRSs or other subsidiary corporations that will be subject to foreign, federal, state and local 
corporate-level income taxes as regular C corporations. In addition, we may incur a 100% excise tax on transactions with a 
TRS if the transactions are not conducted on an arm’s-length basis. Any of these taxes would decrease cash available for 
distribution to holders of our common stock.

Complying with REIT requirements may cause us to liquidate investments or forgo otherwise attractive opportunities.

To remain qualified to be taxed as a REIT for U.S. federal income tax purposes, we must ensure that, at the end of each 
calendar quarter, at least 75% of the value of our assets consists of cash, cash items, government securities and “real estate 
assets” (as defined in the Code), including certain mortgage loans and securities. The remainder of our investments (other than 
government securities, qualified real estate assets and securities issued by a TRS) generally cannot include more than 10% of 
the outstanding voting securities of any one issuer or more than 10% of the total value of the outstanding securities of any one 
issuer. In addition, in general, no more than 5% of the value of our total assets (other than government securities, qualified real 
estate assets and securities issued by a TRS) can consist of the securities of any one issuer, and no more than 25% (20% 
effective in taxable years beginning after December 31, 2017) of the value of our total assets can be represented by securities of 
one or more TRSs. If we fail to comply with these requirements at the end of any calendar quarter, we must correct the failure 
within 30 days after the end of the calendar quarter or qualify for certain statutory relief provisions to avoid losing our REIT 
qualification and suffering adverse tax consequences. As a result, we may be required to liquidate or forgo otherwise attractive 
investments. These actions could have the effect of reducing our income and amounts available for distribution to holders of 
our common stock.

In addition to the assets tests set forth above, to remain qualified to be taxed as a REIT for U.S. federal income tax purposes, 
we must continually satisfy tests concerning, among other things, the sources of our income, the amounts we distribute to our 
stockholders and the ownership of our stock. We may be unable to pursue investments that would be otherwise advantageous to 
us in order to satisfy the source-of-income or asset-diversification requirements for qualifying to be taxed as a REIT. Thus, 
compliance with the REIT requirements may hinder our ability to make certain attractive investments.

Complying with REIT requirements may depend on our ability to contribute certain contracts to a taxable REIT subsidiary.

Our ability to satisfy certain REIT requirements may depend on us contributing to a TRS certain contracts, or portions of 
certain contracts, with respect to outdoor advertising assets that do not qualify as real property for purposes of the REIT asset 
tests. Moreover, our ability to satisfy the REIT requirements may depend on us properly allocating between us and our TRS the 
revenue or cost, as applicable, associated with the portion of any such contract contributed to the TRS. There can be no 
assurance that the IRS will not determine that such contribution was not a true contribution as between us and our TRS or that 
we did not properly allocate the applicable revenues or costs. Were the IRS successful in such a challenge, it could adversely 
impact our ability to qualify to be taxed as a REIT or our effective tax rate and tax liability.

Our planned use of taxable REIT subsidiaries may cause us to fail to qualify to be taxed as a REIT.

The net income of our TRSs is not required to be distributed to us, and income that is not distributed to us generally will not be 
subject to the REIT income distribution requirement. However, there may be limitations on our ability to accumulate earnings 
in our TRSs and the accumulation or reinvestment of significant earnings in our TRSs could result in adverse tax treatment. In 
particular, if the accumulation of cash in our TRSs causes the fair market value of our securities in our TRSs and certain other 
non-qualifying assets to exceed 25% (20% effective in taxable years beginning after December 31, 2017) of the fair market 
value of our assets, we would fail to remain qualified to be taxed as a REIT for U.S. federal income tax purposes.

25

 
The ownership limitations that apply to REITs, as prescribed by the Code and by our charter, may inhibit market activity in 
the shares of our common stock and restrict our business combination opportunities.

In order for us to qualify to be taxed as a REIT, not more than 50% in value of the outstanding shares of our stock may be 
owned, beneficially or constructively, by five or fewer individuals, as defined in the Code to include certain entities, at any time 
during the last half of each taxable year after the first year for which we elect to qualify to be taxed as a REIT. Additionally, at 
least 100 persons must beneficially own our stock during at least 335 days of a taxable year (other than the first taxable year for 
which we elect to be taxed as a REIT). Subject to certain exceptions, our charter authorizes our board of directors to take such 
actions as are necessary and desirable to preserve our qualification to be taxed as a REIT. Our charter also provides that, unless 
exempted by the board of directors, no person may own more than 9.8% in value or in number, whichever is more restrictive, 
of the outstanding shares of our common stock or 9.8% in value of the aggregate outstanding shares of all classes and series of 
our stock. A person that did not acquire more than 9.8% of our outstanding stock may nonetheless become subject to our 
charter restrictions in certain circumstances, including if repurchases by us cause a person’s holdings to exceed such 
limitations. The constructive ownership rules are complex and may cause shares of stock owned directly or constructively by a 
group of related individuals to be constructively owned by one individual or entity. These ownership limits could delay or 
prevent a transaction or a change in control of our company that might involve a premium price for shares of our stock or 
otherwise be in the best interests of our stockholders.

Complying with REIT requirements may limit our ability to hedge effectively and may cause us to incur tax liabilities.

The REIT provisions of the Code substantially limit our ability to hedge our assets and liabilities. Any income from a hedging 
transaction that we enter into primarily to manage risk of interest rate changes or to manage risk of currency fluctuations with 
respect to borrowings made or to be made or to acquire or carry real estate assets does not constitute “gross income” for 
purposes of the 75% or 95% gross income tests that apply to REITs, provided that certain identification requirements are met. 
To the extent that we enter into other types of hedging transactions or fail to properly identify such a transaction as a hedge, the 
income is likely to be treated as non-qualifying income for purposes of both of the gross income tests. As a result of these rules, 
we may be required to limit our use of advantageous hedging techniques or implement those hedges through a TRS. This could 
increase the cost of our hedging activities because our TRS may be subject to tax on gains or expose us to greater risks 
associated with changes in interest rates that we would otherwise choose to bear. In addition, losses in our TRS will generally 
not provide any tax benefit, except that such losses could theoretically be carried back or forward against past or future taxable 
income in the TRS.

If we fail to meet the REIT income tests as a result of receiving non-qualifying rental income, we would be required to pay a 
penalty tax in order to retain our REIT status.

Certain income we receive could be treated as non-qualifying income for purposes of the REIT requirements. Even if we have 
reasonable cause for a failure to meet the REIT income tests as a result of receiving non-qualifying income, we would 
nonetheless be required to pay a penalty tax in order to retain our REIT status.

Even if we remain qualified to be taxed as a REIT, we could be subject to tax on any unrealized net built-in gains in the 
assets held before electing to be treated as a REIT.

Following our REIT election, we owned appreciated assets that were held by a C corporation and were acquired by us in a 
transaction in which the adjusted tax basis of the assets in our hands was determined by reference to the adjusted tax basis of 
the assets in the hands of the C corporation. If we dispose of any such appreciated assets in a taxable transaction during the 5-
year period following our acquisition of the assets from the C corporation (i.e., during the 5-year period following our 
qualification to be taxed as a REIT), we will be subject to tax at the highest corporate tax rates on any gain from such assets to 
the extent of the excess of the fair market value of the assets on the date that they were acquired by us (i.e., at the time that we 
became a REIT) over the adjusted tax basis of such assets on such date, which are referred to as built-in gains. We would be 
subject to this tax liability even if we maintain our status as a REIT. Any recognized built-in gain will retain its character as 
ordinary income or capital gain and will be taken into account in determining REIT taxable income and our distribution 
requirement for the year such gain is recognized. Any tax on the recognized built-in gain will reduce REIT taxable income. We 
may choose not to sell in a taxable transaction appreciated assets that we might otherwise sell during the 5-year period in which 
the built-in gain tax applies in order to avoid the built-in gain tax. However, there can be no assurances that such a taxable 
transaction will not occur. If we sell such assets in a taxable transaction, the amount of corporate tax that we will pay will vary 
depending on the actual amount of net built-in gain present in those assets as of the time we became a REIT. The amount of tax 
could be significant.

26

The IRS may deem the gains from sales of our outdoor advertising assets to be subject to a 100% prohibited transaction tax.

From time to time, we may sell outdoor advertising assets. The IRS may deem one or more sales of our outdoor advertising 
assets to be “prohibited transactions” (generally, sales or other dispositions of property that is held as inventory or primarily for 
sale to customers in the ordinary course of a trade or business). If the IRS takes the position that we have engaged in a 
“prohibited transaction,” the gain we recognize from such sale would be subject to a 100% tax. We do not intend to hold 
outdoor advertising assets as inventory or for sale in the ordinary course of business; however, whether property is held as 
inventory or “primarily for sale to customers in the ordinary course of a trade or business” depends on the particular facts and 
circumstances and there is no assurance that our position will not be challenged by the IRS especially if we make frequent sales 
or sales of outdoor advertising assets in which we have short holding periods.

We may establish an operating partnership as part of our REIT structure, which could result in conflicts of interests 
between our stockholders and holders of our operating partnership units and could limit our liquidity or flexibility.

In the future, we may establish an operating partnership as part of our REIT structure. If we establish an operating partnership, 
persons holding operating partnership units may have the right to vote on certain amendments to the partnership agreement of 
our operating partnership, as well as on certain other matters. Unitholders holding these voting rights may be able to exercise 
them in a manner that conflicts with the interests of our stockholders. Circumstances may arise in the future when the interests 
of unitholders in our operating partnership conflict with the interests of our stockholders. As the sole member of the general 
partner of the operating partnership or as the managing member, we would have fiduciary duties to the unitholders of the 
operating partnership that may conflict with duties that our officers and directors owe to us.

In addition, if we establish an operating partnership as part of our REIT structure, we may acquire certain assets by issuing 
units in our operating partnership in exchange for an asset owner contributing such assets to the partnership or a subsidiary. If 
we enter into such transactions, in order to induce the contributors of such assets to accept units in our operating partnership, 
rather than cash, in exchange for their assets, it may be necessary for us to provide them additional incentives. For instance, our 
operating partnership’s limited partnership or limited liability company agreement may provide that any unitholder of our 
operating partnership may exchange units for cash equal to the value of an equivalent number of shares of our common stock 
or, at our option, for shares of our common stock on a one-for-one basis. We may also enter into additional contractual 
arrangements with asset contributors under which we would agree to repurchase a contributor’s units for shares of our common 
stock or cash, at the option of the contributor, at set times. If the contributor required us to repurchase units for cash pursuant to 
such a provision, it would limit our liquidity and thus our ability to use cash to make other investments, satisfy other 
obligations or make distributions to stockholders. Moreover, if we were required to repurchase units for cash at a time when we 
did not have sufficient cash to fund the repurchase, we might be required to sell one or more assets to raise funds to satisfy this 
obligation. Furthermore, we might agree that if distributions the contributor received as a unitholder in our operating 
partnership did not provide the contributor with a defined return, then upon redemption of the contributor’s units we would pay 
the contributor an additional amount necessary to achieve that return. Such a provision could further negatively impact our 
liquidity and flexibility. Finally, in order to allow a contributor of assets to defer taxable gain on the contribution of assets to 
our operating partnership, we might agree not to sell a contributed asset for a defined period of time or until the contributor 
exchanged the contributor’s units for cash or shares. Such an agreement would prevent us from selling those properties, even if 
market conditions made such a sale favorable to us.

We have limited operating history as a REIT, and our inexperience may impede our ability to successfully manage our 
business.

We have limited operating history as a REIT. We cannot assure you that our past experience will be sufficient to successfully 
operate our company as a REIT. If we are unable to successfully operate our company as a REIT, it could have an adverse   
effect on our financial condition and results of operations.

We may not be able to engage in desirable strategic or capital-raising transactions as a result of the Separation, and we 
could be liable for adverse tax consequences resulting from engaging in significant strategic or capital-raising transactions.

Under the tax matters agreement that we have entered into with CBS, for two years following the Separation, we generally will 
be required to indemnify CBS against any tax resulting from the Separation to the extent that such tax resulted from, among 
other things, the Company (1) entering into any transaction pursuant to which all or a portion of our common stock would be 
acquired, whether by merger or otherwise, (2) issuing equity securities beyond certain thresholds, (3) repurchasing our common 
stock, (4) ceasing to actively conduct the U.S. portion of the outdoor business, or (5) taking or failing to take any other action 
that prevents the Separation and related transactions from being tax-free. Our indemnification obligations to CBS and its 
subsidiaries, officers and directors are not limited by any maximum amount. If we are required to indemnify CBS

27

or such other persons under the circumstances set forth in the tax matters agreement, we may be subject to substantial 
liabilities. We could also be liable to CBS for consolidated group losses used by us even if we do not owe any amount to a 
governmental authority. These potential liabilities may limit our ability to pursue strategic or capital-raising transactions that 
may maximize the value of our business.

Item 1B. Unresolved Staff Comments.

None.

Item 2. Properties.

Our principal executive offices, which we lease, are located at 405 Lexington Avenue, 17th Floor, New York, NY 10174. We 
and our subsidiaries also own and lease office and warehouse space throughout the United States, Canada and several other 
foreign countries. We consider our properties adequate for our present needs, and adequately covered by insurance.  

Each of our United States and International segments primarily leases our outdoor advertising sites, but, in a few cases, we own 
or hold permanent easements on our outdoor advertising sites. These lease agreements have terms varying between one month 
and multiple years, with an average term of eight years, and usually provide renewal options. Our lease agreements generally 
allow us to use the land for the construction, repair and relocation of outdoor advertising structures, including all rights 
necessary to access and maintain the site. Approximately 68% of our leases will expire or be subject to renewal in the next 5 
years, 20% will expire or be subject to renewal in 6 to 10 years and 12% will expire or be subject to renewal in more than 10 
years. There is no significant concentration of outdoor advertising sites under any one lease or with any one landlord. An 
important part of our business activity is to manage our lease portfolio and negotiate suitable lease renewals and extensions. 
For further information regarding our outdoor advertising sites and structures, see “Item 1. Business—Our Portfolio of Outdoor 
Advertising Structures and Sites” and “Item 1. Business—Renovation, Improvement and Development.”

Item 3. Legal Proceedings.

On an ongoing basis, we are engaged in lawsuits and governmental proceedings and respond to various investigations, 
inquiries, notices and claims from national, state and local governmental and other authorities (collectively, “litigation”). 
Litigation is inherently uncertain and always difficult to predict. Although it is not possible to predict with certainty the 
eventual outcome of any litigation, in our opinion, none of our current litigation is expected to have a material adverse effect on 
our results of operations, financial position or cash flows. 

Item 4. Mine Safety Disclosures.

Not applicable.

28

Table of Contents

PART II

Item 5. Market for Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases of Equity 
Securities.

Market Information 

Shares of our common stock began trading on the New York Stock Exchange (“NYSE”) on March 28, 2014 under the ticker 
symbol “CBSO.” On November 20, 2014, in connection with our rebranding, shares of our common stock began trading on 
the NYSE under the ticker symbol “OUT”.  Prior to March 28, 2014, there was no public market for our common stock.  

The following table sets forth the historical high and low sales prices per share of our common stock as reported on the NYSE 
during the periods indicated, and the amount of dividends declared per share. 

(per share)
2015:

First Quarter

Second Quarter
Third Quarter

Fourth Quarter

2014:

High

Low

Dividends
Declared

$

31.49

$

25.71

$

30.13
28.38

24.44

30.47
35.69

34.75
31.64

$

25.21
20.63

20.42

28.95
27.88

29.16
25.70

$

0.40 (a)
0.34
0.34

0.34

—
0.37

0.37
4.93 (b)

First Quarter (March 28, 2014 to March 31, 2014)
Second Quarter

$

Third Quarter
Fourth Quarter

(a) 

(b) 

Includes a quarterly cash dividend and a special cash dividend. On February 26, 2015, our board of directors approved a quarterly cash dividend of 
$0.34 per share on our common stock and a special cash dividend of $0.06 per share on our common stock, comprised of a “top-up” of the 2014 annual 
dividend for REIT-distributable income (the “top-up dividend”). The quarterly cash dividend and the top-up dividend were paid on March 31, 2015, to 
stockholders of record on March 11, 2015.
Includes a quarterly cash dividend and a special dividend. On October 29, 2014, our board of directors approved a quarterly cash dividend of $0.37 per 
share on our common stock, and approved the E&P Purge, comprised of a special dividend of approximately $547.7 million, or $4.56 per share of 
common stock outstanding on the record date. The quarterly cash dividend was paid on December 15, 2014, to stockholders of record on November 18, 
2014, and the special dividend was paid on December 31, 2014, to stockholders of record on November 20, 2014. Stockholders had the right to elect to 
receive the special dividend in the form of either cash or shares of our common stock. However, the aggregate amount of cash to be distributed was 
$109.5 million, or 20% of the special dividend, with the balance of the special dividend payable in the form of common stock. Those electing cash 
received $1.34 in cash, plus 0.1216 shares of our common stock, per share of common stock held on the record date, which together represents $4.56 
per share of common stock. Those electing stock, or not making an election, received 0.1722 shares of our common stock per share of common stock 
held on the record date, which represents $4.56 per share of common stock. See “—Dividend Policy.”

The following table sets forth the high and low sales prices per share of our common stock as reported on the NYSE during 
the periods indicated, as adjusted for the special dividend paid on December 31, 2014, and the amount of dividends declared 
per share (excluding the special dividend). 

(per share)
2014:

High

Low

Dividends
Declared

First Quarter (March 28, 2014 to March 31, 2014)
Second Quarter
Third Quarter

Fourth Quarter

$

$

25.91
31.13
30.19

27.08

$

24.39
23.32
24.60

25.70

—
0.37
0.37

0.37

On February 25, 2016, the closing price of our common stock on the NYSE was $20.37 per share.

29

Holders

As of February 25, 2016, we had 272 holders of record of our common stock. 

Dividend Policy

To maintain REIT status, we must annually distribute to our stockholders at least 90% of our REIT taxable income, determined 
without regard to the dividends-paid deduction and excluding any net capital gains.  To the extent that we satisfy this 
distribution requirement and qualify for taxation as a REIT but distribute less than 100% of our REIT taxable income, 
determined with the above modifications, we will be subject to U.S. federal income tax on our undistributed net taxable 
income. In addition, we will be subject to a nondeductible 4% excise tax if the amount that we actually distribute to our 
stockholders in a calendar year is less than a minimum amount specified under U.S. federal tax laws. We intend to pay regular 
quarterly distributions to our stockholders in an amount not less than 100% of our REIT taxable income (determined before the 
deduction for dividends paid). See “Item 1. Business—Tax Status.”

Distributions that we make will be authorized and determined by our board of directors in its sole discretion out of assets 
legally available therefor. While we anticipate maintaining relatively stable distribution(s) during each year, the amount, timing 
and frequency of distributions will be at the sole discretion of the board of directors, and distributions will be declared based 
upon various factors, including but not limited to: future taxable income, limitations contained in our debt instruments (such as  
restrictions on distributions in excess of the minimum amount required to maintain our status as a REIT and on the ability of 
our subsidiaries to distribute cash to the Company), debt service requirements, our results of operations, our financial condition, 
our operating cash inflows and outflows, including capital expenditures and acquisitions, limitations on our ability to use cash 
generated in the TRSs to fund distributions and applicable law.  See “Item 1A. Risk Factors,” “Item 7. Management’s 
Discussion and Analysis of Financial Condition and Results of Operations—Liquidity and Capital Resources” and “Item 8. 
Financial Statements and Supplementary Data.” We may need to increase our borrowings in order to fund our intended 
distributions. We expect that, at least initially, our distributions may exceed our net income under Generally Accepted 
Accounting Policies in the United States, due, in part, to noncash expenses included in net income (loss).

We anticipate that our distributions generally will be taxable as ordinary income to our stockholders, although we may 
designate a portion of the distributions as qualified dividend income or capital gain dividends or a portion of the distributions 
may constitute a return of capital or be taxable as capital gain. We furnish annually to each of our stockholders a statement 
setting forth distributions paid during the preceding year and their characterization as ordinary income dividends, return of 
capital, qualified dividends, income or capital gain dividends or non-dividend distributions. Approximately 95% of the 
dividends we distributed in 2015 should be considered ordinary income by our stockholders for tax purposes and approximately 
5% should be considered a return of capital.

On February 26, 2015, we announced that our board of directors had authorized a quarterly cash dividend of $0.34 per share on 
our common stock, and a special cash dividend of $0.06 per share on our common stock, comprised of a top-up dividend. The 
quarterly cash dividend and the top-up dividend were paid on March 31, 2015, to stockholders of record at the close of business 
on March 11, 2015.

On April 30, 2015, we announced that our board of directors had authorized a quarterly cash dividend of $0.34 per share on our 
common stock, which was paid on June 30, 2015, to stockholders of record at the close of business on June 11, 2015. 

On July 30, 2015, we announced that our board of directors had authorized a quarterly cash dividend of $0.34 per share on our 
common stock, which was paid on September 30, 2015, to stockholders of record at the close of business on September 10, 
2015. 

On October 28, 2015, we announced that our board of directors had authorized a quarterly cash dividend of $0.34 per share on 
our common stock, which was paid on December 31, 2015, to stockholders of record at the close of business on December 10, 
2015. 

On February 25, 2016, we announced that our board of directors approved a quarterly cash dividend of $0.34 per share on our 
common stock, payable on March 31, 2016, to stockholders of record at the close of business on March 10, 2016.

30

Performance Graph 

The information in this section, including the performance graph, shall not be deemed “soliciting material” or to be “filed” 
with the SEC for purposes of Section 18 of the Exchange Act, or otherwise subject to the liabilities under that Section, and shall 
not be deemed to be incorporated by reference into any filing of the Company under the Securities Act of 1933, as amended, or 
the Exchange Act.

The following graph compares the cumulative total stockholder return on OUTFRONT Media Inc.’s common stock to the 
cumulative total return of Lamar Advertising Company, Clear Channel Outdoor Holdings, Inc., the Standard & Poor’s 500 
Stock Index (“S&P 500”), the S&P 500 Media Industry Index, and the FTSE National Association of Real Estate Investment 
Trusts (“NAREIT”) All Equity REITs Index. 

The performance graph assumes $100 invested on March 28, 2014, in OUTFRONT Media Inc.’s common stock, Lamar 
Advertising Company’s common stock, Clear Channel Outdoor Holdings, Inc.’s common stock, the S&P 500, the S&P 500 
Media Industry Index, and the FTSE NAREIT All Equity REITs Index, including the reinvestment of dividends, through the 
calendar year ended December 31, 2015. 

Mar. 28,
2014

Mar. 31,
2014

Jun. 30,
2014

Sept. 30,
2014

Dec. 31,
2014

Mar. 31,
2015

Jun. 30,
2015

Sept. 30,
2015

Dec. 31,
2015

OUTFRONT Media Inc.

$ 100.00

$

99.15

$ 112.06

$ 103.81

$ 110.12

$ 124.43

$ 106.30

$

88.93

$

94.82

Lamar Advertising Company

100.00

98.74

104.32

98.53

108.99

121.84

119.56

109.96

127.89

Clear Channel Outdoor

Holdings, Inc.

S&P 500

S&P 500 Media Industry

Index(a)

FTSE NAREIT All Equity

REITs Index

100.00

100.00

99.67

100.80

89.50

106.07

78.80

107.27

123.81

112.56

118.32

113.63

118.44

113.95

83.36

106.61

65.36

114.12

100.00

101.02

108.15

108.01

115.65

116.32

122.09

108.07

110.68

100.00

100.67

107.84

105.16

118.77

123.50

122.30

113.41

112.12

(a)  The S&P 500 Media Industry Index consists of the following companies: Cablevision Systems Corporation; Time Warner Cable Inc.; Interpublic Group 

of Companies, Inc.; Walt Disney Company; Omnicom Group Inc.; Time Warner Inc.; Comcast Corporation; Scripps Networks Interactive, Inc.; 
Discovery Communications, Inc.; CBS Corporation; Viacom Inc.; Twenty-first Century Fox, Inc.; News Corporation; TEGNA Inc.; and Viacom Inc.

31

Unregistered Sales of Equity Securities

On October 27, 2015, we issued 9,266 shares of our common stock to J&M Holding Enterprises, Inc. (“J&M”), an affiliate of 
Videri Inc. (“Videri”), and we issued 59,304 shares of our common stock to Videri, each in connection with licenses and 
services received under a development and license agreement with Videri and J&M. The shares were issued without 
registration in reliance on the exemption afforded by Rule 506 of Regulation D and Section 4(a)(2) of the Securities Act of 
1933, as amended, as a transaction not involving a public offering or general solicitation to accredited investors, with adequate 
Company information available. 

Purchases of Equity Securities by the Issuer

Total Number of 
Shares 
Purchased

— $
—
—
—

Average Price
Paid Per Share
—
—
—
—

Total Number of
Shares Purchased
as Part of
Publicly
Announced
Programs

Remaining
Authorizations

—
—
—
—

—
—
—
—

October 1, 2015 through October 31, 2015
November 1, 2015 through November 30, 2015
December 1, 2015 through December 31, 2015
Total

Item 6. Selected Financial Data.

The following table sets forth our selected historical consolidated financial data for the periods presented. The selected 
historical consolidated statements of operations and cash flow data for each of the years ended December 31, 2015, 2014 and 
2013 and the selected historical consolidated balance sheet data as of December 31, 2015 and 2014, have been derived from 
our audited consolidated financial statements for such years, which are included in this Annual Report on Form 10-K. The 
selected historical consolidated statements of operations and cash flow data for the years ended December 31, 2012 and 2011 
and the selected historical consolidated balance sheet information as of December 31, 2013, 2012 and 2011 have been derived 
from our audited historical consolidated financial statements, which are not included in this Annual Report on Form 10-K. 

Our historical consolidated financial data for 2013, 2012 and 2011 have been presented on a “carve-out” basis from CBS’s 
consolidated financial statements using the historical results of operations, cash flows, assets and liabilities attributable to 
CBS’s Outdoor Americas operating segment and include allocations of expenses from CBS. These allocations reflect 
significant assumptions, and the selected historical consolidated financial information set forth below and the financial 
statements included elsewhere in this Annual Report on Form 10-K do not necessarily reflect what our results of operations, 
financial condition or cash flows would have been if we had operated as a stand-alone company during the periods presented, 
and, accordingly, such information should not be relied upon as an indicator of our future performance, financial condition or 
liquidity. 

You should read the following information together with “Item 1A. Risk Factors,” “Item 7. Management’s Discussion and 
Analysis of Financial Condition and Results of Operations” and “Item 8. Financial Statements and Supplementary Data.” 

32

2015

2014

2013

2012

2011

Year Ended December 31,

$

$

1,294.0

414.8

$

$

1,284.6

408.4

$

$

1,277.1

414.3

(in millions, except per share amounts)
Statement of Operations data:

Revenues

Adjusted OIBDA(b)
Less:
Stock-based compensation(c)
Restructuring charges
Acquisition costs
Loss on real estate assets held for 

sale(a)

Net (gain) loss on disposition
Depreciation
Amortization
Operating income
Interest expense, net

Benefit (provision) for income taxes
Net income (loss)

Net income (loss) per weighted 
average shares outstanding(d):
Basic

Diluted

Dividends declared per common

share

Funds from operations (“FFO”)(e)
Adjusted FFO (“AFFO”)(e)

Balance sheet data (at period end):
Property and equipment, net

Total assets
Current liabilities

Long-term debt
Total stockholders’ equity/invested

equity
Cash flow data:

Cash flow provided by operating

activities

Capital expenditures:

Growth
Maintenance

Total capital expenditures

$

$

$
$

$
$

$

$

$

$
$

$

$
$

$

$

$

$

$

$

$

1,513.8

437.6

15.2
2.6
—

103.6
0.7
113.7
115.4
$
86.4
(114.8) $

(5.4) $
(29.4) $

(0.21) $

(0.21) $

1.42

272.2
266.8

701.7

3,845.2
265.6

2,251.7

1,212.6

293.1

33.6
25.6
59.2

$

$
$

$

$
$

$

$

$

$

$

1,353.8

413.4

10.4
9.8
10.4

—
(2.5)
107.2
95.0
$
183.1
(84.8) $
$
206.0
$
306.9

2.69

2.67

5.67

483.9
245.2

782.9

4,023.6
255.2

2,198.3

1,445.5

262.8

40.9
23.3
64.2

$

$

$

$
$

$

$
$

$

$

$

$

$

7.5
—
—

—
(27.3)
104.5
91.3
238.8

$
— $
(96.6) $
$
143.5

5.7
2.5
—

—
2.2
105.9
90.9
201.2

$
— $
(89.0) $
$
113.4

1.26

1.25

$

$

0.99

0.99

$

$

— $

— $

299.5
259.9

755.4

3,355.5
212.2

$
$

$

$
$

288.0
271.2

807.9

3,464.9
205.6

$
$

$

$
$

— $

— $

5.0
3.0
—

—
2.0
109.0
102.9
192.4
—
(87.8)
107.1

0.94

0.93

—

296.1
316.2

858.2

3,603.0
196.7

—

2,754.4

$

2,843.9

$

2,990.6

281.1

37.2
23.7
60.9

$

$

$

305.9

34.2
14.0
48.2

$

$

$

340.1

28.2
15.4
43.6

(a)  In 2015, we recorded a non-cash loss on real estate assets held for sale. This non-cash loss is primarily comprised of the impact of 

including unrecognized foreign currency translation adjustment losses in the carrying value of assets held for sale. (See Item 8., Note 12. 
Acquisitions and Dispositions: Dispositions to the Consolidated Financial Statements).

(b)  Adjusted OIBDA is a non-GAAP financial measure. We calculate “Adjusted OIBDA” as Operating income before Depreciation, 

Amortization, Net (gains) losses on dispositions, Stock-based compensation, Restructuring charges, Loss on real estate assets held for 
sale and Acquisition costs. We use Adjusted OIBDA to evaluate our operating performance. Adjusted OIBDA is among the primary 
measures we use for managing our business, evaluating our operating performance and planning and forecasting future periods, as it is 
an important indicator of our operational strength and business performance. Our management believes users of our financial data are 
best served if the information that is made available to them allows them to align their analysis and evaluation of our operating results 
along the same lines that our management uses in managing, planning and executing our business strategy. Our management also 
33

believes that the presentation of Adjusted OIBDA, as a supplemental measure, is useful in evaluating our business because eliminating 
certain non-comparable items highlight operational trends in our business that may not otherwise be apparent when relying solely on 
GAAP financial measures. It is management’s opinion that this supplemental measure provides users of our financial data with an 
important perspective on our operating performance and also makes it easier for users of our financial data to compare our results with 
other companies that have different financing and capital structures or tax rates. See “Item 7. Management’s Discussion and Analysis of 
Financial Condition and Results of Operations,” for further information about Adjusted OIBDA.

(c)  Stock-based compensation in 2014, excludes $5.6 million recorded as Restructuring charges.
(d)  Net income per weighted average share outstanding for 2014, 2013, 2012 and 2011 was calculated based on weighted average shares 

outstanding for 2014 of 114.3 million for basic EPS and 114.8 million for diluted EPS.

(e)  We calculate FFO in accordance with the definition established by NAREIT. FFO reflects net income (loss) adjusted to exclude gains 

and losses from the sale of real estate assets, depreciation and amortization of real estate assets, amortization of direct lease acquisition 
costs and loss on real estate assets held for sale, as well as the same adjustments for our equity-based investments, as applicable. We 
calculate AFFO as FFO adjusted to include cash paid for direct lease acquisition costs as such costs are generally amortized over a 
period ranging from four weeks to one year and therefore are incurred on a regular basis. AFFO also includes cash paid for maintenance 
capital expenditures since these are routine uses of cash that are necessary for our operations. In addition, AFFO excludes costs related 
to the Acquisition and restructuring charges, as well as certain non-cash items, including non-real estate depreciation and amortization, 
deferred income taxes, stock-based compensation expense, accretion expense, the non-cash effect of straight-line rent and amortization 
of deferred financing costs. We use FFO and AFFO measures for managing our business and for planning and forecasting future periods, 
and each is an important indicator of our operational strength and business performance, especially compared to other REITs. Our 
management believes users of our financial data are best served if the information that is made available to them allows them to align 
their analysis and evaluation of our operating results along the same lines that our management uses in managing, planning and 
executing our business strategy. Our management also believes that the presentations of FFO and AFFO, as supplemental measures, are 
useful in evaluating our business because adjusting results to reflect items that have more bearing on the operating performance of 
REITs highlight trends in our business that may not otherwise be apparent when relying solely on GAAP financial measures. It is 
management’s opinion that these supplemental measures provide users of our financial data with an important perspective on our 
operating performance and also make it easier to compare our results to other companies in our industry, as well as to REITs. See “Item 
7. Management’s Discussion and Analysis of Financial Condition and Results of Operations,” for further information about FFO and 
AFFO.

34

The following table presents a reconciliation of Net income (loss) to FFO and AFFO:

Year Ended December 31,

2015

2014

2013

2012

2011

$

(29.4) $

306.9

$

143.5

$

113.4

$

107.1

(in millions)
Net income (loss)(1)
Depreciation of billboard
advertising structures

Amortization of real estate-related

intangible assets

Amortization of direct lease
acquisition costs
Loss on real estate assets held for

sale

Net (gain) loss on disposition of

billboard advertising structures,
net of tax

Adjustment related to equity-

based investments
FFO

Adjustment for deferred income

taxes

Cash paid for direct lease

acquisition costs

Maintenance capital expenditures
Restructuring charges -
severance, net of tax

Acquisition costs, net of tax

Other depreciation
Other amortization

Stock-based compensation
Non-cash effect of straight-line

rent

Accretion expense

Amortization of deferred

financing costs
AFFO

99.6

44.9

33.8

—

97.5

43.2

30.9

—

(2.1)

(16.4)

104.9

55.8

36.3

103.6

0.3

0.7

272.2

0.8

483.9

(1.7)

(249.5)

(35.9)

(25.6)

2.0
—

8.8
23.3

15.2

(0.3)
2.5

6.3

(32.8)
(23.3)

3.7
9.1

7.6
16.3

16.0

(0.2)
2.3

12.1

0.8

299.5

(19.4)

(31.6)
(23.7)

—
—

7.0
17.2

7.5

1.2
2.2

—

98.8

42.5

31.1

—

1.3

0.9

288.0

(5.7)

(30.9)
(14.0)

—
—

7.1
17.3

5.7

1.2
2.5

—

101.3

53.5

32.1

—

1.2

0.9

296.1

33.6

(31.8)
(15.4)

—
—

7.7
17.3

5.0

1.0
2.7

—

$

266.8

$

245.2

$

259.9

$

271.2

$

316.2

(1)  Our net income (loss) reflects our tax status as a regular domestic C corporation for U.S. federal income tax purposes through July 
16, 2014. On July 17, 2014, we began operating as a REIT for U.S. federal income tax purposes. We incurred an income tax 
expense of $5.4 million in 2015, realized an income tax benefit of $206.0 million in 2014, and incurred an income tax expense of 
$96.6 million in 2013, $89.0 million in 2012 and $87.8 million in 2011. Our cash paid for taxes during these periods were $5.8 
million in 2015, $53.0 million in 2014, $112.8 million in 2013, $96.5 million in 2012 and $50.9 million in 2011. (See “Item 7. 
Management’s Discussion and Analysis of Financial Condition and Results of Operations—Liquidity and Capital Resources—Cash 
Flows.”)

35

 
Table of Contents

Item 7. Management’s Discussion and Analysis of Financial Condition and Results of Operations.

The following Management’s Discussion and Analysis of Financial Condition and Results of Operations (“MD&A”) should be 
read in conjunction with our historical consolidated financial statements and the notes thereto in “Item 8. Financial Statements 
and Supplementary Data.”  This MD&A contains forward-looking statements that involve numerous risks and uncertainties. 
The forward-looking statements are subject to a number of important factors, including, but not limited to, those factors 
discussed in “Item 1A. Risk Factors” and the “Cautionary Statement Regarding Forward-Looking Statements” section of this 
Annual Report on Form 10-K, that could cause our actual results to differ materially from the results described herein or 
implied by such forward-looking statements. 

Our 2013 financial statements and the notes thereto, included in “Item 8. Financial Statements and Supplementary Data,” 
were presented on a “carve-out” basis from the consolidated financial statements of CBS using the historical results of 
operations, cash flows, assets and liabilities attributable to CBS’s Outdoor Americas operating segment and include 
allocations of expenses from CBS. These allocations reflect significant assumptions, and the financial statements do not 
necessarily reflect what our financial position, results of operations or cash flows would have been had we been a stand-alone 
company during the periods presented. As a result, historical financial information is not necessarily indicative of our future 
results of operations, financial position or cash flows. 

Overview

We provide advertising space (“displays”) on out-of-home advertising structures and sites in the United States (the “U.S.”), 
Canada and Latin America. We manage our business through two segments - U.S. and International. 

On July 17, 2014, we began operating as a real estate investment trust (“REIT”) for U.S. federal income tax purposes. (See 
“Item 1. Business—Tax Status”).

Business

We are one of the largest providers of advertising space on out-of-home advertising structures and sites across the U.S., Canada 
and Latin America. Our inventory consists of billboard displays, which are primarily located on the most heavily traveled 
highways and roadways in top Nielsen Designated Marketing Areas, and transit advertising displays with exclusive multi-year 
contracts with municipalities in large cities across the U.S. In total, we have displays in all of the 25 largest markets in the U.S. 
and over 180 markets in the U.S., Canada and Latin America. Our top market, high profile location focused portfolio includes 
sites such as the Bay Bridge in San Francisco, various locations along Sunset Boulevard in Los Angeles, and various sites in 
and around both Grand Central Station and Times Square in New York. With TAB Out of Home Ratings, we provide 
advertisers with the size and demographic composition of the audience that is exposed to individual displays. The combination 
of location and audience delivery is a selling proposition for the out-of-home industry. The breadth and depth of our portfolio 
provides our customers with a multitude of options to address a wide range of marketing objectives from national, brand-
building campaigns to hyper-local businesses that want to drive customers to their retail location “one mile down the road.”  

We believe that out-of-home advertising is an attractive form of advertising as our displays are ALWAYS ON™, are always 
viewable and cannot be turned off, skipped or fast-forwarded, providing our customers with a differentiated advertising 
solution at an attractive price point relative to other forms of advertising. We also believe that out-of-home is effective as a 
“stand-alone” medium, and as an integral part of a multi-media campaign, where it can reinforce digital and online ad 
messaging and/or extend the reach and frequency of traditional media (television, radio and print). In addition to leasing 
displays, we provide other value-added services to our customers, such as pre-campaign category research, consumer 
insights, creative design support, vinyl production and post-campaign tracking and analytics. We use a real-time mobile 
operations reporting system that facilitates proof of performance to customers for the majority of our business. We have a 
diversified base of customers across various industries. During 2015, our largest categories of advertisers were retail, 
television and healthcare/pharmaceuticals, which represented 10%, 8% and 7% of our total U.S. revenues, respectively. 
During 2014, our largest categories of advertisers were retail, television and healthcare/pharmaceuticals, which represented 
10%, 8% and 8% of our total U.S. revenues, respectively. During 2013, our largest categories of advertisers were retail, 
television and entertainment, which represented 10%, 8% and 7% of our total U.S. revenues, respectively. 

36

We manage our business through the following two segments: 

United States.  As of December 31, 2015, we had the largest number of advertising displays of any out-of-home advertising 
company operating in the 25 largest markets in the U.S. Our U.S. segment generated 27% of its revenues in the New York 
City metropolitan area in 2015, and 22% in 2014 and 20% in 2013, and generated 14% in the Los Angeles metropolitan area 
in 2015, and 13% in each of 2014 and 2013. Our U.S. segment generated Revenues of $1.38 billion in 2015, $1.20 billion in 
2014 and $1.13 billion in 2013, and Operating income before Depreciation, Amortization, Net (gain) loss on dispositions, 
Stock-based compensation, Restructuring charges, Loss on real estate assets held for sale and Acquisition costs (“Adjusted 
OIBDA”) of $459.6 million in 2015, $416.2 million in 2014 and $406.4 million in 2013. (See the “Segment Results of 
Operations” section of this MD&A.)

International.  Our International segment includes our operations in Canada and Latin America, including Mexico, Argentina, 
Brazil, Chile and Uruguay. Our International segment generated Revenues of $133.5 million in 2015, $155.0 million in 2014 
and $163.9 million in 2013, and Adjusted OIBDA of $15.8 million in 2015, $24.3 million in 2014, and $29.1 million in 2013.

On October 31, 2015, we entered into an agreement with JCDecaux SA (“JCDecaux”), JCDecaux Latin America Investments 
Holding SL Unipersonal, a wholly-owned subsidiary of JCDecaux, and Corporacion Americana de Equipamientos Urbanos, 
S.L., a majority-owned subsidiary of JCDecaux, to sell all of our equity interests in certain of our subsidiaries (the 
“Transaction”), which hold all of the assets of our outdoor advertising business in Latin America for $82.0 million in cash, 
subject to working capital and indebtedness adjustments. The consummation of the Transaction is expected to occur in the first 
half of 2016, subject to customary closing conditions, including regulatory approval.

Economic Environment

Our revenues and operating results are sensitive to fluctuations in advertising expenditures, general economic conditions and 
other external events beyond our control. 

Business Environment

The outdoor advertising industry is fragmented, consisting of a large number of companies operating on a national basis, as 
well as hundreds of smaller regional and local companies operating a limited number of displays in a single or a few local 
geographic markets. We compete with these companies for both customers and structure and display locations. We also 
compete with other media, including online, mobile and social media advertising platforms and traditional platforms such as, 
broadcast and cable television, radio, print media and direct mail marketers. Increasing the number of digital billboard displays 
in our most heavily trafficked locations is an important element of our organic growth strategy, as digital billboard displays 
have the potential to attract additional business from both new and existing customers. We believe digital billboard displays are 
attractive to our customers because they allow for the development of richer and more visually engaging messages, provide our 
customers with the flexibility both to target audiences by time of day and to quickly launch new advertising campaigns, and 
eliminate or greatly reduce production costs. In addition, digital billboard displays enable us to run multiple advertisements on 
each display (up to eight per minute). As a result, digital billboard displays generate approximately four times more revenue per 
display on average than traditional static billboard displays, and digital billboard displays generate higher profits and cash 
flows than traditional static billboard displays. 

We believe the continued adoption and refinement of the out-of-home advertising industry’s audience measurement system, the 
“TAB Out of Home Ratings,” will enhance the value of the out-of-home medium by providing customers with improved 
audience measurement and the ability to target by gender, age, ethnicity and income. New refinements, including the impact of 
speed (i.e., how quickly a vehicle passes an individual billboard unit), and the recent inclusion of transit metrics, are making the 
measurement system more robust.  Additionally, we are developing a platform to enable us to utilize audience data and 
analytics for more effective ad targeting, which will factor location and time in addition to a more granular audience profile of 
our locations. By providing a consistent and standardized audience measurement metric, and increasingly available and reliable 
third-party data, we will be able to help advertisers impact increasingly mobile audiences with effective media plans in the out-
of-home environment for both static and digital displays.

Our revenues and profits may fluctuate due to seasonal advertising patterns and influences on advertising markets. Typically, 
our revenues and profits are highest in the fourth quarter, during the holiday shopping season, and lowest in the first quarter, as 
advertisers cut back on spending following the holiday shopping season. 

Our large-scale portfolio allows our customers to reach a national audience and also provides the flexibility to tailor campaigns 
to specific regions or markets. In 2015, we generated approximately 46% of our U.S. revenues from national advertising 

37

 
campaigns, compared to 41% in 2014 and 42% in 2013.The increase in revenues from national advertising campaigns in 2015 
compared to 2014 and 2013 is primarily due to the impact of the acquisition of certain outdoor advertising businesses of Van 
Wagner Communications, LLC (the “Acquisition”) on October 1, 2014.

Our transit businesses require us to obtain and renew contracts with municipalities and other governmental entities. When these 
contracts expire, we generally must participate in highly competitive bidding processes in order to obtain a new contract. In 
November 2014, we were informed that we were not successful in the renewal of the New York City phone kiosk contract 
which we obtained as part of the Acquisition and our operation of these kiosks ceased during the first quarter of 2015.  In 2015, 
we generated revenue of $1.6 million related to these operations. On July 22, 2015, we entered into an agreement with the 
Metropolitan Transportation Authority (the “MTA”) to extend our existing transit contract for providing advertising services 
throughout the New York City subway system from December 31, 2015, to December 31, 2016, unless earlier terminated by 
the MTA on or after July 1, 2016. On July 22, 2015, we also entered into an agreement with the MTA to modify our existing 
bus and commuter rail advertising contract to change the MTA’s right to terminate the contract at any time, to a right to 
terminate at any time on or after July 1, 2016, and the right to exclude billboards on the MTA’s properties from any 
termination. The December 31, 2016, expiration date of the bus and commuter rail advertising contract remains unchanged. 
Our transit contract with the MTA represents $226.3 million in revenues, representing 55% of our U.S. transit and other 
revenues or 18% of our total U.S. revenues in 2015. We expect that a request for proposal will be issued by the MTA in 2016. 
(See “Item 1A. Risk Factors—Risks Related to Our Business and Operations—The success of our transit advertising business 
is dependent on obtaining and renewing key municipal contracts on favorable terms.”)

Key Performance Indicators

Our management reviews our performance by focusing on the indicators described below.

Several of our key performance indicators are not prepared in conformity with Generally Accepted Accounting Principles in the 
United States of America (“GAAP”). We believe these non-GAAP performance indicators are meaningful supplemental 
measures of our operating performance and should not be considered in isolation of, or as a substitute for, their most directly 
comparable GAAP financial measures.

In 2015, we incurred $32.6 million of costs associated with operating as a stand-alone public company ($6.3 million 
incrementally over 2014). 

In an effort to help users of our financial data evaluate our operating performance for 2015 and 2014, where indicated, we 
present Adjusted OIBDA, Funds from Operations (“FFO”) and Adjusted FFO (“AFFO”) and related per adjusted weighted 
average share amounts, on a REIT-comparable basis. 

(in millions, except percentages)
Revenues
Constant dollar revenues(a)
Operating income
Adjusted OIBDA(b):

Reported
On a REIT-comparable basis

FFO(b):

Reported
On a REIT-comparable basis

AFFO(b):

Reported

On a REIT-comparable basis

Net income (loss)

Year Ended December 31,

2015

2014

$

$

1,513.8
1,513.8
86.4

1,353.8
1,330.4
183.1

% Change

2015 vs.

2014

12%
14
(53)

437.6
437.6

272.2
274.2

266.8

266.8
(29.4)

413.4
407.1

483.9
287.0

245.2

274.5

306.9

6
7

(44)
(4)

9
(3)
*

* Calculation not meaningful.
(a)  Revenues on a constant dollar basis are calculated as reported revenues excluding the impact of foreign currency exchange rates between years. We 

provide constant dollar revenues to understand the underlying growth rate of revenue excluding the impact of changes in foreign currency exchange rates 

38

between years, which are not under management’s direct control. Our management believes constant dollar revenues are useful to users of our financial 
data because it enables them to better understand the level of growth of our business year to year. Since constant dollar revenues are not calculated in 
accordance with GAAP, they should not be considered in isolation of, or as a substitute for, revenues as an indicator of operating performance. Constant 
dollar revenues, as we calculate them, may not be comparable to similarly titled measures employed by other companies. 

(b)  See the “Reconciliation of Non-GAAP Financial Measures” section of this MD&A for a reconciliation of Operating income to Adjusted OIBDA, Net 

income (loss) to FFO and AFFO, and results on a REIT-comparable basis. 

Adjusted OIBDA

We calculate Adjusted OIBDA as Operating income before Depreciation, Amortization, Net (gains) losses on dispositions, 
Stock-based compensation, Restructuring charges, Loss on real estate assets held for sale and Acquisition costs. We calculate 
Adjusted OIBDA margin by dividing Adjusted OIBDA by total revenues. Adjusted OIBDA and Adjusted OIBDA margin are 
among the primary measures we use for managing our business, evaluating our operating performance and planning and 
forecasting future periods, as each is an important indicator of our operational strength and business performance. Our 
management believes users of our financial data are best served if the information that is made available to them allows them to 
align their analysis and evaluation of our operating results along the same lines that our management uses in managing, 
planning and executing our business strategy. Our management also believes that the presentations of Adjusted OIBDA and 
Adjusted OIBDA margin, as supplemental measures, are useful in evaluating our business because eliminating certain non-
comparable items highlight operational trends in our business that may not otherwise be apparent when relying solely on 
GAAP financial measures. It is management’s opinion that these supplemental measures provide users of our financial data 
with an important perspective on our operating performance and also make it easier for users of our financial data to compare 
our results with other companies that have different financing and capital structures or tax rates. 

FFO and AFFO

We calculate FFO in accordance with the definition established by the National Association of Real Estate Investment Trusts 
(“NAREIT”). FFO reflects net income (loss) adjusted to exclude gains and losses from the sale of real estate assets, 
depreciation and amortization of real estate assets, amortization of direct lease acquisition costs and the non-cash effect of loss 
on real estate assets held for sale, as well as the same adjustments for our equity-based investments, as applicable. We calculate 
AFFO as FFO adjusted to include cash paid for direct lease acquisition costs as such costs are generally amortized over a 
period ranging from four weeks to one year and therefore are incurred on a regular basis.  AFFO also includes cash paid for 
maintenance capital expenditures since these are routine uses of cash that are necessary for our operations. In addition, AFFO 
excludes costs related to the Acquisition and restructuring charges, as well as certain non-cash items, including non-real estate 
depreciation and amortization, deferred income taxes, stock-based compensation expense, accretion expense, the non-cash 
effect of straight-line rent and amortization of deferred financing costs. We use FFO and AFFO measures for managing our 
business and for planning and forecasting future periods, and each is an important indicator of our operational strength and 
business performance, especially compared to other REITs. Our management believes users of our financial data are best 
served if the information that is made available to them allows them to align their analysis and evaluation of our operating 
results along the same lines that our management uses in managing, planning and executing our business strategy. Our 
management also believes that the presentations of FFO, AFFO, and related per weighted average share and per adjusted 
weighted average share amounts, as supplemental measures, are useful in evaluating our business because adjusting results to 
reflect items that have more bearing on the operating performance of REITs highlight trends in our business that may not 
otherwise be apparent when relying solely on GAAP financial measures. It is management’s opinion that these supplemental 
measures provide users of our financial data with an important perspective on our operating performance and also make it 
easier to compare our results to other companies in our industry, as well as to REITs. 

Adjusted Weighted Average Shares

For 2014, we present weighted average shares on an adjusted basis for basic earnings per share (“EPS”) to give effect to the 
23,000,000 shares issued on April 2, 2014, in connection with the initial public offering (“IPO”), the 97,000,000 shares 
outstanding after our stock split and 16,536,001 shares issued in connection with the distribution of accumulated earnings and 
profits as of July 17, 2014, the date we began operating as a REIT for U.S. federal income tax purposes (the “E&P Purge”), and 
on an adjusted basis for diluted EPS to also give effect to dilutive potential shares from grants of restricted share units 
(“RSUs”), performance-based RSUs (“PRSUs”) and stock options, as applicable. Our management believes that these 
presentations are useful in evaluating our business because they allow users of our financial data to evaluate our basic and 
diluted per share results after giving effect to the issuance of shares of our common stock in connection with our IPO and the 
E&P Purge, which increased our outstanding shares of common stock. 

39

REIT-Comparable Basis Adjustments

We calculate Adjusted OIBDA, on a REIT-comparable basis, for 2015 and 2014, by adjusting 2014 to include incremental costs 
associated with operating as a stand-alone public company of $6.3 million, which were incurred in 2015. We calculate FFO, 
AFFO and related per adjusted weighted average share amounts, on a REIT-comparable basis, for 2015 and 2014, by adjusting 
(1) 2014 to include incremental costs associated with operating as a stand-alone public company, net of tax, incurred in 2015, 
one month of interest expense, net of tax, incurred in 2015, relating to our entry into the term loan due in 2021 (the “Term 
Loan”), the $425.0 million revolving credit facility (the “Revolving Credit Facility,” together with the Term Loan, the “Senior 
Credit Facilities”) and the issuance of $800.0 million of senior unsecured notes on January 31, 2014, and to exclude interest 
expense incurred 2014 related to an unused lender commitment to provide a senior unsecured bridge term loan facility 
associated with the Acquisition, income taxes that would not have been incurred had we been operating as a REIT throughout 
2014, and with respect to FFO and related per adjusted weighted average share amounts only, an income tax benefit from the 
reversal of deferred tax liabilities due to our REIT conversion, Restructuring charges, net of tax, incurred in 2014, and 
Acquisition costs, net of tax, incurred in 2014, (2) 2015, with respect to FFO and related per adjusted weighted average share 
amounts only, to exclude Restructuring charges, net of tax, and Loss on real estate assets held for sale incurred in 2015, and (3) 
2014, with respect to AFFO and related per adjusted weighted average share amounts only, to include one month of 
amortization of deferred financing costs incurred in 2015 relating to our entry into the Term Loan, the Revolving Credit 
Facility, and the issuance of $800.0 million of senior unsecured notes on January 31, 2014, and amortization of deferred 
financing costs incurred in 2014, related to an unused lender commitment to provide a senior unsecured bridge term loan 
facility associated with the Acquisition. Our management believes these adjusted presentations are useful in evaluating our 
business because they allow users of our financial data to compare our operating performance for 2015, against the operating 
performance for 2014, taking into account certain significant costs arising as a result of our separation from CBS Corporation 
(“CBS”) on July 16, 2014 (the “Separation”), the Acquisition and the Transaction, as well as the REIT tax treatment that would 
have applied had we been operating as a REIT for the full years presented.

Since adjusted weighted average shares for basic and diluted EPS, Adjusted OIBDA, Adjusted OIBDA margin, FFO and 
AFFO, and, on a REIT-comparable basis, Adjusted OIBDA, FFO and AFFO and, in each case, as applicable, related per 
weighted average share and per adjusted weighted average share amounts, are not measures calculated in accordance with 
GAAP, they should not be considered in isolation of, or as a substitute for, weighted average shares outstanding for basic and 
diluted EPS, Operating income (loss), Net income (loss), Revenues and Net income (loss) per common share for basic and 
diluted EPS, the most directly comparable GAAP financial measures, as indicators of operating performance. These measures, 
as we calculate them, may not be comparable to similarly titled measures employed by other companies. In addition, these 
measures do not necessarily represent funds available for discretionary use and are not necessarily a measure of our ability to 
fund our cash needs. 

40

Reconciliation of Non-GAAP Financial Measures

The following table reconciles Operating income to Adjusted OIBDA, and Net income (loss) to FFO and AFFO. The table also 
reconciles Adjusted OIBDA, FFO and AFFO to Adjusted OIBDA, FFO and AFFO, and related per adjusted weighted average 
share amounts, on a REIT-comparable basis.

(in millions, except per share amounts)
Operating income

Restructuring charges(a)
Acquisition costs(b)
Loss on real estate assets held for sale
Net (gain) loss on dispositions
Depreciation
Amortization
Stock-based compensation(a)

Adjusted OIBDA

Incremental stand-alone costs(c)

Adjusted OIBDA, on a REIT-comparable basis

Net income (loss)

Depreciation of billboard advertising structures
Amortization of real estate-related intangible assets
Amortization of direct lease acquisition costs
Loss on real estate assets held for sale
Net (gain) loss on disposition of billboard advertising structures, net of tax
Adjustment related to equity-based investments

FFO

Restructuring charges, net of tax
Acquisition costs, net of tax(b)
Income tax benefit from reversal of deferred tax liabilities due to REIT conversion
Incremental stand-alone costs, net of tax(c)
Adjustment to Interest expense, net of tax(d)
REIT tax adjustment(e)

FFO on a REIT-comparable basis

FFO per weighted average shares outstanding:

Basic
Diluted

FFO on a REIT-comparable basis, per adjusted weighted average share(f):

Basic
Diluted

Year Ended December 31,

2015

2014

86.4
2.6
—
103.6
0.7
113.7
115.4
15.2
437.6
—
437.6

$

$

(29.4) $
104.9
55.8
36.3
103.6
0.3
0.7
272.2
2.0
—
—
—
—
—
274.2

$

1.98
1.98

2.00
2.00

$
$

$
$

183.1
9.8
10.4
—
(2.5)
107.2
95.0
10.4
413.4
(6.3)
407.1

306.9
99.6
44.9
33.8
—
(2.1)
0.8
483.9
8.6
9.1
(235.6)
(5.7)
1.4
25.3
287.0

4.23
4.22

2.10
2.09

$

$

$

$

$
$

$
$

41

(in millions, except per share amounts)
FFO

Adjustment for deferred income taxes
Cash paid for direct lease acquisition costs
Maintenance capital expenditures
Restructuring charges - severance, net of tax(a)
Acquisition costs, net of tax(b)
Other depreciation
Other amortization
Stock-based compensation

Non-cash effect of straight-line rent
Accretion expense
Amortization of deferred financing costs

AFFO

Incremental stand-alone costs, net of tax(c)
Adjustment to Interest expense, net of tax(d)
Incremental amortization of deferred financing costs
REIT tax adjustment(e)

AFFO on a REIT-comparable basis

AFFO per weighted average shares outstanding:

Basic

Diluted

Weighted average shares outstanding:

Basic

Diluted

AFFO on a REIT-comparable basis, per adjusted weighted average share(f):

Basic
Diluted

Adjusted weighted average shares(f):

Basic
Diluted

$

$

$

$

$

$

Year Ended December 31,

2015

2014

$

272.2
(1.7)
(35.9)
(25.6)
2.0
—
8.8
23.3
15.2
(0.3)
2.5
6.3

266.8
—

—

—
—

266.8

$

1.94

1.94

$

$

137.3

137.3

1.94

1.94

$

$

137.3
137.3

483.9
(249.5)
(32.8)
(23.3)
3.7
9.1
7.6
16.3
16.0
(0.2)
2.3
12.1

245.2
(5.7)
1.4
(7.2)
40.8

274.5

2.15

2.14

114.3

114.8

2.01

2.00

136.5
137.0

In 2014, Restructuring charges relate to the severance of two executives and includes stock-based compensation expenses of $5.6 million.

(a) 
(b)  Adjustment to reflect costs related to the Acquisition.
(c)  Adjustment to reflect incremental costs to operate as a stand-alone company at the same level as 2015.
(d)  Adjustment to reflect Interest expense, net of tax, to include one month of amortization of deferred financing costs incurred in 2015 relating to our entry 

into the Senior Credit Facilities and the issuance of $800.0 million of senior unsecured notes on January 31, 2014, and amortization of deferred financing 
costs incurred in 2014, related to an unused lender commitment to provide a senior unsecured bridge term loan facility associated with the Acquisition.

(e)  Adjustment to reflect tax balances as if we had been operating as a REIT throughout 2014.
(f)  Adjusted weighted average shares includes the 23,000,000 shares issued on April 2, 2014, in connection with the IPO, the 97,000,000 shares outstanding 
after our stock split(g) and the 16,536,001 shares issued in connection with the E&P Purge for basic EPS. Adjusted weighted average shares for diluted 
EPS also includes dilutive potential shares from grants of RSUs, PRSUs and stock options, as applicable.

(g)  On March 14, 2014, our board of directors declared a 970,000 to 1 stock split. As a result of the stock split, the 100 shares of our common stock then 
outstanding were converted into 97,000,000 shares of our common stock. The effects of the stock split have been applied retroactively to all reported 
periods for EPS purposes. 

42

FFO in 2015 of $272.2 million decreased 44% compared to 2014, primarily due to the reversal in 2014 of $235.6 million of 
deferred income taxes due to our change in tax status to that of a REIT, higher interest costs and increased strategic business 
development expenses, higher legal expenses (the majority of which are expected to be non-recurring) and incremental stand-
alone costs, net of tax, of $5.7 million in 2015, partially offset by the impact of the Acquisition and lower tax expense 
(excluding the one-time reversal of deferred taxes). AFFO in 2015 was $266.8 million, an increase of 9% compared to 2014. 
On a REIT-comparable basis, FFO decreased 4% and AFFO decreased 3% in 2015 compared to 2014. AFFO on a REIT-
comparable basis per adjusted weighted average share was $1.94 per share for basic and diluted EPS in 2015. AFFO on a 
REIT-comparable basis per adjusted weighted average share was $2.01 for basic EPS and $2.00 for diluted EPS in 2014. The 
decrease in FFO and FFO per adjusted weighted average share, on a REIT-comparable basis, for 2015 compared to 2014, was 
primarily due to higher interest costs associated with the Acquisition, increased strategic business development expenses and 
one-time legal expenses, partially offset by the impact of the Acquisition. AFFO and AFFO per adjusted weighted average 
share for 2015, on a REIT-comparable basis, decreased compared to 2014, due primarily to higher interest costs associated with 
the Acquisition, increased strategic business development expenses, higher legal expenses (the majority of which are expected 
to be non-recurring), higher maintenance capital expenditures and higher cash paid for direct lease acquisition costs, partially 
offset by the impact of the Acquisition.

Analysis of Results of Operations

Revenues

We derive Revenues primarily from providing advertising space to customers on our advertising structures and sites. Our 
contracts with customers generally cover periods ranging from four weeks to one year. Revenues from billboard displays are 
recognized as rental income on a straight-line basis over the contract term. Transit and other revenues are recognized as earned 
over the contract period. For space provided to advertisers through the use of an advertising agency whose commission is 
calculated based on a stated percentage of gross advertising spending, our Revenues are reported net of agency commissions.

Year Ended December 31,

% Change

Year Ended December 31,

% Change

2015

2014

2013

2015 vs.
2014

2014 vs.
2013

2014

2013

2015 vs.
2014

2014 vs.
2013

(in constant dollars)(b)

$

$

1,084.3

429.5

1,513.8

$

$

971.5

382.3

1,353.8

$

$

920.9

373.1

1,294.0

12%

5% $

951.2

379.2

$

$

889.8

368.3

1,258.1

$

1,330.4

(in millions, except
percentages)

Revenues:

Billboard

Transit and other

Total revenues

Organic

 revenues(a):
Billboard

12

12

—

12

4

153

24

129

12

2

5

2

3

2

85

(15)

53

5

$

900.5

$

366.8

882.6

354.8

1,267.3

1,237.4

50.7

12.4

63.1

7.2

13.5

20.7

$

1,330.4

$

1,258.1

14%

7%

13

14

—

12

4

*

55

*

14

3

6

2

3

2

*

(8)

*

6

$

905.0

$

900.5

$

Transit and other

410.3

366.8

882.6

354.8

Total organic 
revenues(a)
Non-organic
revenues:

Billboard

Transit and other

Total non-organic

revenues

1,315.3

1,267.3

1,237.4

179.3

19.2

198.5

71.0

15.5

86.5

38.3

18.3

56.6

Total revenues

$

1,513.8

$

1,353.8

$

1,294.0

* Calculation not meaningful.
(a)  Organic revenues exclude revenues associated with significant acquisitions and divestitures, revenues associated with business lines we no longer operate, 
and the impact of foreign currency exchange rates (“non-organic revenues”). We provide organic revenues to understand the underlying growth rate of 
revenue excluding the impact of non-organic revenue items. Our management believes organic revenues are useful to users of our financial data because 
it enables them to better understand the level of growth of our business year to year. Since organic revenues are not calculated in accordance with GAAP, 
it should not be considered in isolation of, or as a substitute for, revenues as an indicator of operating performance. Organic revenues, as we calculate it, 
may not be comparable to similarly titled measures employed by other companies. 

(b)  Revenues on a constant dollar basis are calculated as reported revenues excluding the impact of foreign currency exchange rates between years. 

43

Total revenues increased $160.0 million, or 12%, and organic revenues increased $48.0 million, or 4%, in 2015 compared to 
2014. In constant dollars, revenues increased $183.4 million, or 14%, and organic revenues increased $48.0 million, or 4%, in 
2015 compared to 2014. 

Total revenues increased $59.8 million, or 5%, and organic revenues increased $29.9 million, or 2%, in 2014 compared to 
2013. In constant dollars, revenues increased $72.3 million in 2014, or 6%, compared to 2013. 

Non-organic revenues primarily reflect the Acquisition ($194.7 million in 2015 and $55.2 million in 2014), the discontinuation 
of a business line in April 2014, the November 2013 sale of our transit shelter operations in the greater Los Angeles area and 
other acquisitions and dispositions.

Total billboard revenues increased $112.8 million, or 12%, in 2015 compared to 2014, principally driven by the impact of the 
Acquisition, the conversion of traditional static billboard displays to digital billboard displays and an increase in production and 
installation revenues, partially offset by a decline in average revenue per display (yield) and the unfavorable foreign currency 
exchange impact of $20.3 million. In constant dollars, billboard revenues increased $133.1 million, or 14%, in 2015 compared 
to 2014. Total billboard revenues increased $50.6 million, or 5%, in 2014 compared to 2013, principally driven by the impact 
of the Acquisition, stronger local advertising sales and the conversion of traditional static billboard displays to digital billboard 
displays, partially offset by the unfavorable foreign currency exchange impact of $31.1 million. In constant dollars, billboard 
revenues increased $61.4 million, or 7%, in 2014 compared to 2013, due primarily to the Acquisition. 

Total transit and other revenues increased $47.2 million, or 12%, in 2015 compared to 2014, driven by the impact of the 
Acquisition and stronger market conditions in local and national advertising that increased yield. Total transit and other 
revenues increased $9.2 million, or 2%, in 2014 compared to 2013, driven by revenues from the impact of the Acquisition, 
partially offset by the sale of our transit shelter operations in the greater Los Angeles area, the discontinuation of a business line 
in April 2014 and softer market conditions in national advertising.

Expenses

(in millions, except percentages)
Expenses:

Operating

Selling, general and administrative
Restructuring charges

Loss on real estate assets held for sale
Acquisition costs

Net (gain) loss on dispositions
Depreciation
Amortization
Total expenses

* 

Calculation is not meaningful.

Operating Expenses

Year Ended December 31,

2015

2014

2013

$

833.1

$

726.5

$

258.3
2.6

103.6
—

0.7
113.7
115.4
1,427.4

$

224.3
9.8

—
10.4
(2.5)
107.2
95.0
1,170.7

$

$

686.9

199.8
—

—
—
(27.3)
104.5
91.3
1,055.2

% Change

2015 vs.
2014

2014 vs.
2013

15%

6%

15
(73)
*
*

*
6
21
22

12
*

*
*
(91)
3
4
11

Our operating expenses are composed of the following:

Billboard property lease expenses. These expenses reflect the cost of leasing the real property on which our billboards are 
mounted. These lease agreements have terms varying between one month and multiple years, and usually provide renewal 
options. Rental expenses are comprised of a fixed monthly amount and under certain agreements, also include contingent rent, 
which varies based on the revenues we generate from the leased site. Property leases are generally paid in advance for periods 
ranging from one to twelve months. The fixed rent is expensed evenly over the contract term and the contingent rent is 
expensed as incurred when the related revenues are recognized.

Transit franchise expenses. These expenses reflect costs charged by municipalities and transit operators under transit 
advertising contracts and are generally calculated based on a percentage of the revenues we generate under the contract, with a 

44

 
minimum guarantee. The costs that are determined based on a percentage of revenues are expensed as incurred when the related 
revenues are recognized, and the minimum guarantee is expensed over the contract term.

Posting, maintenance and other site-related expenses. These expenses primarily reflect costs associated with posting and 
rotation, materials, repairs and maintenance, utilities and property taxes.

(in millions, except percentages)
Operating expenses:

Billboard property lease
Transit franchise
Posting, maintenance and other

Total operating expenses

Year Ended December 31,

2015

2014

2013

% Change

2015 vs.
2014

2014 vs.
2013

$

$

369.5
227.3
236.3
833.1

$

$

291.9
203.9
230.7
726.5

$

$

266.5
197.1
223.3
686.9

27%
11
2
15

10%
3
3
6

Billboard property lease expenses represented 34% of billboard revenues in 2015 and 30% in 2014 and 29% in 2013. Transit 
franchise expenses represented 63% of transit revenues in 2015, 62% in 2014 and 64% in 2013. Billboard property lease and 
transit franchise expenses increased by $101.0 million in 2015 over 2014. The increase in billboard property lease expenses in 
2015 compared to 2014 was primarily due to the impact of the Acquisition. The increase in transit franchise expenses in 2015 
compared to 2014 was primarily due to the increase in transit revenues. Billboard property lease and transit franchise expenses 
increased by $32.2 million in 2014 over 2013, primarily due to the impact of the Acquisition.

Posting, maintenance and other expenses as a percentage of Revenues were 16% in 2015 and 17% in each of 2014 and 2013. 
Posting, maintenance and other expenses increased $5.6 million, or 2%, in 2015 compared to 2014, principally due to the 
impact of the Acquisition and higher production and installation costs, which are typically billed to the advertiser and recorded 
as Revenues, partially offset by a decrease in taxes, posting, materials and utilities expenses, and a favorable impact from 
foreign currency exchange rates. Posting, maintenance and other expenses increased $7.4 million, or 3%, in 2014 compared to 
2013, principally due to impact of the Acquisition and higher production and installation costs, which are typically billed to the 
advertiser and recorded as Revenues.

Selling, General and Administrative Expenses (“SG&A”)

SG&A expenses represented 17% of Revenues in each of 2015 and 2014 and 15% of Revenues in 2013. SG&A expenses 
increased $34.0 million, or 15%, in 2015 compared to 2014, primarily due to the impact of the Acquisition, increased strategic 
business development expenses of $9.8 million, incremental stand-alone costs of $6.3 million and higher legal expenses of $5.2 
million, the majority of which are expected to be non-recurring. SG&A expenses increased $24.5 million, or 12%, in 2014 
compared to 2013, primarily due to incremental stand-alone costs of $19.6 million and increased compensation-related 
expenses, partially offset by the impact of foreign exchange. 

Restructuring Charges

In 2014, we recorded restructuring charges of $9.8 million associated with the reorganization of management, resulting in the 
departures of two executive officers. The restructuring charge is comprised of severance charges, including stock-based 
compensation of $5.6 million.

Loss on Real Estate Assets Held for Sale

In connection with the Transaction, the assets of our outdoor advertising business in Latin America has been classified as Assets 
held for sale on the Consolidated Statement of Financial Position. It is required that we measure assets held for sale at the lower 
of their carrying value (including unrecognized foreign currency translation adjustment losses) or fair value less cost to sell. 
The impact of including unrecognized foreign currency translation adjustment losses in the carrying value of assets held for 
sale resulted in a non-cash loss on real estate assets held for sale of approximately $103.6 million. This unrecognized foreign 
currency translation adjustment loss is currently included within Accumulated other comprehensive loss on the Consolidated 
Statement of Financial Position and will be reclassified into earnings when the Transaction is completed.

45

Net (Gain) Loss on Dispositions

Net loss on dispositions was $0.7 million in 2015. Net gain on dispositions in 2014 was $2.5 million, and includes a gain of 
$0.6 million related to the divestiture of a transit shelter operation in the greater Los Angeles area. Net gain on dispositions in 
2013 was $27.3 million, which included a gain of $9.8 million from the disposition of most of our billboards in Salt Lake City 
in exchange for billboards in New Jersey and a gain of $17.5 million associated with the disposition of our transit shelter 
operations in Los Angeles. During 2013, we sold 50% of our transit shelter operations in Los Angeles, and we and the buyer 
each subsequently contributed our respective 50% interests in these operations to a 50/50 joint venture we own together.

Depreciation

Depreciation increased $6.5 million, or 6%, in 2015 compared to 2014, due primarily to the impact of the Acquisition and 
higher depreciation associated with the increased number of digital billboards. Both digital and static billboards are depreciated 
over an estimated useful life of 5 years to 20 years. Depreciation increased $2.7 million, or 3%, in 2014 compared to 2013, due 
primarily to depreciation associated with the Acquisition and higher depreciation due to the increased number of digital 
billboards.

Amortization

Amortization increased $20.4 million in 2015 compared to 2014, principally driven by amortization related to the intangible 
assets associated with the Acquisition. Amortization increased $3.7 million in 2014 compared to 2013, principally driven by 
amortization related to the intangible assets associated with the Acquisition. Amortization expense includes the amortization of 
direct lease acquisition costs of $36.3 million in 2015, $33.8 million in 2014 and $30.9 million in 2013. Capitalized direct lease 
acquisition costs were $36.3 million in 2015, $33.8 million in 2014 and $30.8 million in 2013. 

Interest Expense

Interest expense, net, was $114.8 million (including $6.3 million of deferred financing costs) in 2015 and $84.8 million 
(including $12.1 million of deferred financing costs) in 2014. We incurred $1.6 billion of indebtedness on January 31, 2014, 
$600.0 million of indebtedness on October 1, 2014 and $100.0 million of indebtedness on March 30, 2015 (see the “Liquidity 
and Capital Resources” section of this MD&A). 

Benefit (Provision) for Income Taxes

Prior to the Separation, we were a member of CBS’s consolidated tax group and were taxable as a regular domestic C 
corporation for U.S. federal income tax purposes (i.e., we were subject to taxation at regular corporate rates). Pursuant to the 
tax matters agreement that we entered into with CBS, we are liable to pay CBS for any taxes imposed on or related to us while 
we were a member of the CBS consolidated tax group. In addition, CBS is liable to pay us for any reductions in taxes paid 
related to us while we were a member of the CBS consolidated tax group. The tax matters agreement also separately allocates 
among the parties any tax liability arising as a result of any failure of the Separation to qualify as a tax-free transaction based 
on actions taken during the two-year period following the Separation. After the Separation, CBS ceased to own at least 80% of 
our outstanding common stock, and as a result, we were no longer a member of CBS’s consolidated tax group.

In 2014, as a result of our REIT conversion, substantially all Deferred income tax liabilities, net, was reversed into Net income 
via a non-cash benefit of approximately $235.6 million. As a result of our REIT conversion, our effective tax rate for the 
second half of 2014 was substantially lower than previous periods. Prior to the Separation, our income tax provisions were 
calculated on a separate tax return basis, with us as the taxpayer, even though our U.S. operating results were included in the 
consolidated federal, and certain state and local income tax returns of CBS. We believe that the assumptions and estimates used 
to determine these tax amounts were reasonable. However, the consolidated financial statements included in this Annual Report 
on Form 10-K may not necessarily reflect our income tax expense or tax payments, or what our tax amounts would have been 
if we had been a stand-alone company operating as a REIT during the periods prior to the Separation.

46

The provision for income taxes in 2015 was $5.4 million, the benefit for income taxes in 2014 was $206.0 million, including 
the reversal of $235.6 million, representing substantially all Deferred income tax liabilities, net, as a result of our REIT 
conversion, and the provision for income taxes in 2013 was $96.6 million. Excluding the Loss on real estate assets held for sale 
of $103.6 million in 2015 and the non-cash benefit recorded as a result of our REIT conversion in 2014, the effective income 
tax rate was 7.2% for 2015, 30.3% for 2014 and 40.7% for 2013. As a result of our REIT conversion, our 2015 tax rate is 
substantially lower than prior years.

Net Income (Loss) 

In 2015, Net loss was $29.4 million compared to Net income of $306.9 million in 2014, primarily due to Loss on real estate 
assets held for sale, the write-off of deferred taxes in 2014 in connection with our conversion to a REIT, the impact of the 
Acquisition on Revenues, Total expenses and Interest expense, net, increased stand-alone costs, strategic business development 
expenses and legal expenses, the majority of which are expected to be non-recurring, and increased interest expenses related to 
the Term Loan and the issuance of $800.0 million of senior unsecured notes on January 31, 2014, partially offset by a lower 
provision for income taxes as a result of our REIT conversion. In 2014, Net income was $306.9 million, an increase of $163.4 
million compared to 2013, primarily due to the write-off of deferred taxes in connection with our conversion to a REIT and 
higher revenues, partially offset by the incurrence of after-tax interest expense, after-tax incremental stand-alone costs, 
restructuring charges and costs related to the Acquisition in 2014, and an after-tax gain on the disposition of most of our 
billboards in Salt Lake City in 2013. 

47

Segment Results of Operations

We present Adjusted OIBDA as the primary measure of profit and loss for our operating segments in accordance with Financial 
Accounting Standards Board (the “FASB”) guidance for segment reporting. (See the “Key Performance Indicators” section of 
this MD&A.)

The following table presents our Revenues, Adjusted OIBDA, Operating income and Depreciation and Amortization by 
segment in 2015, 2014 and 2013. 

(in millions)
Revenues:

United States
International
Total revenues

Foreign currency exchange impact

Constant dollar revenues(a)

Operating income

Restructuring charges(b)(c)
Acquisition costs(b)
Loss on real estate assets held for sale
Net (gain) loss on dispositions
Depreciation
Amortization
Stock-based compensation(b)

Adjusted OIBDA

Adjusted OIBDA:
United States
International
Corporate

Total Adjusted OIBDA

Operating income (loss):

United States
International
Corporate

Total operating income

Year Ended December 31,
2014

2013

2015

1,380.3
133.5
1,513.8
—
1,513.8

86.4
2.6
—
103.6
0.7
113.7
115.4
15.2
437.6

459.6
15.8
(37.8)
437.6

251.3
(111.9)
(53.0)
86.4

$

$

$

$

$

$

$

$

1,198.8
155.0
1,353.8
23.4
1,330.4

183.1
9.8
10.4
—
(2.5)
107.2
95.0
10.4
413.4

416.2
24.3
(27.1)
413.4

244.3
(3.5)
(57.7)
183.1

$

$

$

$

$

$

$

$

1,130.1
163.9
1,294.0
35.9
1,258.1

238.8
—
—
—
(27.3)
104.5
91.3
7.5
414.8

406.4
29.1
(20.7)
414.8

267.1
(0.1)
(28.2)
238.8

$

$

$

$

$

$

$

$

(a)  Revenues on a constant dollar basis are calculated as reported revenues excluding the impact of foreign currency exchange rates between years. 
(b)  Restructuring charges, costs related to the Acquisition and stock-based compensation are classified as Corporate expenses.
(c)  Restructuring charges for 2014 includes stock-based compensation expenses of $5.6 million.

48

United States

(in millions, except percentages)
Revenues:

Billboard
Transit and other

Total revenues

Organic revenues(a):

Billboard
Transit and other
Total organic revenues(a)

Non-organic revenues:

Billboard
Transit and other
Total non-organic revenues

Total revenues

Operating expenses
SG&A expenses

Adjusted OIBDA

Operating income
Restructuring charges
Net (gain) loss on dispositions
Depreciation and amortization
Adjusted OIBDA

Year Ended December 31,

2015

2014

2013

% Change

2015 vs.
2014

2014 vs.
2013

$

$

$

$

$

$

969.8
410.5
1,380.3

790.5
391.3
1,181.8

179.3
19.2
198.5
1,380.3
(743.9)
(176.8)
459.6

251.3
2.6
0.6
205.1
459.6

$

$

$

$

$

$

838.4
360.4
1,198.8

787.7
348.0
1,135.7

50.7
12.4
63.1
1,198.8
(626.1)
(156.5)
416.2

244.3
—
(2.5)
174.4
416.2

$

$

$

$

$

$

780.0
350.1
1,130.1

16%
14
15

7%
3
6

772.8
336.6
1,109.4

7.2
13.5
20.7
1,130.1
(584.2)
(139.5)
406.4

267.1
—
(27.5)
166.8
406.4

—
12
4

*
55
*
15
19
13
10

3
*
*
18
10

2
3
2

*
(8)
*
6
7
12
2

(9)
*
*
5
2

Calculation not meaningful.

* 
(a)  Organic revenues exclude revenues associated with significant acquisitions and divestitures, and revenues associated with business lines we no longer 

operate (“non-organic revenues”).

Total U.S. revenues increased $181.5 million, or 15%, and U.S. organic revenues increased $46.1 million, or 4%, in 2015 
compared to 2014. Non-organic revenues primarily reflect the Acquisition in 2014, the discontinuation of a business line in 
April 2014 and other acquisitions and dispositions.

Total U.S. revenue growth in 2015 compared to 2014, reflecting the impact of the Acquisition ($194.7 million), strong local and 
national revenues in transit, and growth attributable to the conversion of traditional static billboard displays to digital billboard 
displays, partially offset by a decline in average revenue per display (yield) in billboards. Total U.S. revenues increased $68.7 
million, or 6%, and U.S. organic revenues increased $26.3 million, or 2%, in 2014 compared to 2013, reflecting growth 
attributable to the conversion of traditional static billboard displays to digital billboard displays. Total revenue growth in 2014 
compared to 2013 was led by growth attributable to the conversion of traditional static billboard displays to digital billboard 
displays. We generated approximately 46% in 2015, 41% in 2014 and 42% in 2013 of our U.S. revenues from national 
advertising campaigns. The increase in the percentages of revenues from national advertising campaigns in 2015 compared to 
2014 is primarily due to the impact of the Acquisition.

Revenues from U.S. billboards increased $131.4 million, or 16%, in 2015 compared to 2014, primarily reflecting the impact of 
the Acquisition, the conversion of traditional static billboard displays to digital billboard displays and an increase in production 
and installation revenues, partially offset by a decline in average revenue per display (yield). Revenues from U.S. billboards 
increased $58.4 million, or 7%, in 2014 compared to 2013, reflecting the impact of the Acquisition.

Organic revenues from U.S. billboards increased $2.8 million in 2015 compared to 2014, primarily due to the conversion of 
traditional static billboard displays to digital billboard displays and production and installation revenues, partially offset by a 
decline in average revenue per display (yield). Sales performance in 2015 compared to 2014 was negatively impacted by 

49

proactive organizational changes in certain markets. Organic revenues from U.S. billboards increased $14.9 million, or 2%, in 
2014 compared to 2013.

Transit and other revenues in the U.S. increased $50.1 million, or 14%, in 2015 compared to 2014,  reflecting the impact of the 
Acquisition and stronger market conditions in local and national advertising for transit that increased yield. Transit and other 
revenues in the U.S. increased $10.3 million, or 3%, in 2014 compared to 2013, reflecting the impact of the Acquisition and 
local sales in the New York metropolitan area, partially offset by the sale of our transit shelter operations in the greater Los 
Angeles area, the discontinuation of a business line and softer market conditions in national advertising.

Organic revenues from U.S. transit and other increased $43.3 million, or 12%, in 2015 compared to 2014.  This increase was 
driven by increased advertiser demand for transit displays as reflected by an increase in average revenue per display (yield). 
Organic revenues from U.S. transit and other increased $11.4 million, or 3%, in 2014 compared to 2013.

U.S. operating and SG&A expenses increased $117.8 million and $20.3 million, or 19% and 13%, respectively, in 2015 
compared to 2014, primarily due to the impact of the Acquisition, higher transit franchise expenses due to the increase in transit 
revenues compared to the corresponding prior-year period, increased compensation-related expenses and increased strategic 
business development expenses. U.S. operating and SG&A expenses increased $41.9 million and $17.0 million, or 7% and 
12%, respectively, in 2014 compared to 2013, primarily due to $38.9 million of expenses related to the properties acquired in 
connection with the Acquisition. In the United States, billboard property lease expenses represented 34% of billboard revenues 
in 2015, 30% of billboard revenues in 2014 and 27% of billboard revenues in 2013, and transit franchise expenses represented 
63% of transit revenues in 2015 and 64% of transit revenues in each of 2014 and 2013.

U.S. Adjusted OIBDA increased $43.4 million in 2015 compared to 2014, primarily due to the impact of the Acquisition. 
Adjusted OIBDA margin decreased to 33% in 2015 from 35% in 2014. U.S. Adjusted OIBDA increased $9.8 million in 2014 
compared to 2013, primarily due to the impact of the Acquisition, partially offset by $9.2 million of incremental stand-alone 
costs included in 2014. Adjusted OIBDA margin decreased to 35% in 2014 from 36% in 2013. Net gain on dispositions in 2013 
was $27.5 million, which included a gain of $9.8 million from the disposition of most of our billboards in Salt Lake City in 
exchange for billboards in New Jersey and $17.5 million associated with the disposition of our transit shelter operations in Los 
Angeles. During 2013, we sold 50% of our transit shelter operations in Los Angeles, and we and the buyer each subsequently 
contributed our respective 50% interests in these operations to a 50/50 joint venture we own together.

50

 
Year Ended December 31,

% Change

Year Ended December 31,

% Change

2015

2014

2013

2015 vs.
2014

2014 vs.
2013

2014

2013

2015 vs.
2014

2014 vs.
2013

(in constant dollars)(b)

$

$

114.5

19.0

133.5

$

$

133.1

21.9

155.0

$

$

140.9

23.0

163.9

(14)%

(6)% $

(13)

(14)

(5)

(5)

$

112.8

18.8

131.6

$

$

109.8

18.2

128.0

International

(in millions, except
percentages)

Revenues:

Billboard

Transit and other

Total revenues

Organic 

revenues(a):
Billboard

Total organic 
revenues(a)

Non-organic
revenues:

Billboard

Transit and other

Total non-organic

revenues

Total revenues

Canada

Latin America

Total revenues

Operating expenses

SG&A expenses

Adjusted OIBDA

Operating loss

Loss on real estate

assets held for sale

Net loss on

dispositions

Depreciation and
amortization

$

$

$

$

Adjusted OIBDA

$

$

114.5

$

112.8

$

Transit and other

19.0

18.8

109.8

18.2

128.0

31.1

4.8

35.9

163.9

84.7

79.2

163.9

(102.7)

(32.1)

29.1

133.5

131.6

—

—

—

20.3

3.1

23.4

133.5

$

155.0

$

71.7

61.8

133.5

(89.2)

(28.5)

$

$

82.5

72.5

155.0

(100.4)

(30.3)

15.8

$

24.3

$

(111.9) $

(3.5) $

(0.1)

103.6

0.1

24.0

15.8

—

—

27.8

24.3

$

$

—

0.2

29.0

29.1

2

1

1

*

*

*

(14)

(13)

(15)

(14)

(11)

(6)

(35)

*

*

*

3

3

3

(35)

(35)

(35)
(5)

(3)

(8)

(5)

(2)

(6)

$

112.8

$

18.8

131.6

—

—

—

109.8

18.2

128.0

—

—

—

131.6

$

128.0

$

$

$

71.2

60.4

131.6

(85.4)

(25.7)

68.2

59.8

128.0

(80.7)

(23.0)

24.3

(16)

$

20.5

$

*

*

*

(14)

(35)

(4)

(16)

2%

3%

1

1

2

1

1

*

*

*

1

1

2

1

4

3

3

3

3

3

*

*

*

3

4

1

3

6

11

(23)

12

(16)

Calculation is not meaningful.

* 
(a)  Organic revenues exclude revenues associated with significant acquisitions and divestitures, business lines we no longer operate, and the impact of 

foreign exchange rates (“non-organic revenues”).

(b)  Revenues on a constant dollar basis are calculated as reported revenues excluding the impact of foreign currency exchange rates between years. 

Total International revenues decreased $21.5 million, or 14%, in 2015 compared to 2014, reflecting the unfavorable impact of 
foreign currency exchange rates. In constant dollars, total International revenues in 2015 increased 1% compared to 2014, 
driven by an increase in Canada of 1% and in Latin America of 2%. Total International revenues decreased $8.9 million, or 5%, 
in 2014 compared to 2013, reflecting the negative impact of foreign exchange rates. In constant dollars, total International 
revenues increased 3% in 2014 compared to 2013, driven by an increase in Canada of 4% and Latin America of 1%. 

International operating expenses decreased $11.2 million, or 11%, in 2015 compared to 2014, driven by the favorable impact of 
foreign currency exchange rates, partially offset by an increase in billboard property lease costs and higher posting, 
maintenance and other expenses in Latin America. International SG&A expenses decreased $1.8 million, or 6%, in 2015 
compared to 2014, primarily driven by the favorable impact of foreign currency exchange rates, partially offset by higher 
compensation-related expenses and professional fees. International operating expenses decreased $2.3 million, or 2%, in 2014 

51

compared to 2013, aided by the impact of foreign exchange rates, partially offset by an increase in billboard property and 
transit franchise lease costs in Canada and South America. International SG&A expenses decreased $1.8 million, or 6%, in 
2014 compared to 2013, primarily driven by the impact of foreign exchange rate changes, partially offset by higher 
compensation-related expenses and commissions.

International Adjusted OIBDA decreased $8.5 million, or 35%, in 2015 compared to 2014, driven by higher expenses. In 
constant dollars, International Adjusted OIBDA decreased $4.7 million, or 23%, in 2015 compared to 2014. International 
Adjusted OIBDA decreased $4.8 million, or 16%, in 2014 compared to 2013, driven by higher expenses. In constant dollars, 
International Adjusted OIBDA decreased $3.8 million, or 16%, in 2014 compared to 2013. 

On October 31, 2015, we entered into the Transaction for $82.0 million in cash, subject to working capital and indebtedness 
adjustments. The consummation of the Transaction is expected to occur in the first half of 2016, subject to customary closing 
conditions, including regulatory approval. In the fourth quarter of 2015, in connection with the Transaction, we recorded a non-
cash loss on real estate assets held for sale of $103.6 million associated with the related assets held for sale and recorded Assets 
held for sale of $5.2 million and Liabilities held for sale of $25.0 million on the Consolidated Statement of Financial Position. 

Corporate

Corporate expenses primarily include expenses associated with employees who provide centralized services. Corporate 
expenses, excluding restructuring charges, costs related to the Acquisition and stock-based compensation, were $37.8 million in 
2015, $27.1 million in 2014 and $20.7 million in 2013. The increase in corporate expenses in 2015 reflect incremental stand-
alone costs of $6.3 million, higher legal expenses of $5.2 million, the majority of which are expected to be non-recurring, and 
increased strategic business development expenses of $4.1 million, partially offset by decreases in compensation expense. The 
increase in corporate expenses in 2014 was primarily due to incremental stand-alone costs of $10.4 million, partially offset by 
lower costs associated with our conversion to a REIT. 

Liquidity and Capital Resources

(in millions, except percentages)
Assets:

Cash and cash equivalents
Receivables, less allowance ($8.9 in 2015 and $14.2 in 2014)
Deferred income tax assets, net
Prepaid lease and transit franchise costs
Other prepaid expenses
Assets held for sale
Other current assets

Total current assets

Liabilities:

Accounts payable
Accrued compensation
Accrued interest
Accrued lease costs
Other accrued expenses
Deferred revenues
Liabilities held for sale
Other current liabilities

Total current liabilities

Working capital

* 

Calculation is not meaningful.

As of

December 31,
2015

December 31,
2014

%
Change

$

$

101.6
209.5
1.6
61.5
21.9
5.2
15.3
416.6

83.6
39.4
19.5
28.8
35.3
20.7
25.0
13.3
265.6
151.0

$

$

28.5
217.5
2.3
68.2
26.1
—
12.7
355.3

75.2
34.6
18.0
34.4
47.4
18.6
—
27.0
255.2
100.1

*%
(4)
(30)
(10)
(16)
*
20
17

11
14
8
(16)
(26)
11
*
(51)
4
51

We continually project anticipated cash requirements for our operating, investing and financing needs as well as cash flows 
generated from operating activities available to meet these needs. Our short-term cash requirements primarily include payments 

52

for operating leases, franchise rights, acquisitions, capital expenditures, interest and dividends. Funding for short-term cash 
needs will come primarily from our cash on hand, operating cash flows and borrowing capacity under our Revolving Credit 
Facility. 

In addition, as part of our growth strategy, we frequently evaluate strategic opportunities to acquire new businesses, assets or 
digital technology. Consistent with this strategy, we regularly evaluate potential acquisitions, ranging from small transactions to 
larger acquisitions, which transactions could be funded through cash on hand, additional borrowings, equity or other securities, 
or some combination thereof. 

Our long-term cash needs include principal payments on outstanding indebtedness. Funding for long-term cash needs will come 
from our cash on hand, operating cash flows, our ability to issue debt and equity securities, and borrowing capacity under our 
Revolving Credit Facility.

As of December 31, 2015, we had indebtedness of approximately $2.3 billion. 

On February 25, 2016, we announced that our board of directors approved a quarterly cash dividend of $0.34 per share on our 
common stock, payable on March 31, 2016, to stockholders of record at the close of business on March 10, 2016.

Debt

Long-term debt consists of the following:

(in millions, except percentages)
Term loan, due 2021
Senior unsecured notes:

5.250% senior unsecured notes, due 2022
5.625% senior unsecured notes, due 2024
5.875% senior unsecured notes, due 2025
Total senior unsecured notes

Other(a)
Total long-term debt

As of

December 31,
2015

December 31,
2014

$

748.6

$

798.3

549.4
503.4
450.0
1,502.8
0.3
2,251.7

$

549.3
400.0
450.0
1,399.3
0.7
2,198.3

$

Weighted average cost of debt

4.7%

4.6%

(a)  Primarily reflects the outstanding balance of long-term debt assumed in conjunction with the Acquisition. (See Item 8., Note 12. Acquisitions and 

Dispositions to the Consolidated Financial Statements.)

(in millions)
Long-term debt
Interest
Total

Term Loan

Payments Due by Period

Total

2016

2017-2018

2019-2020

2021 and
thereafter

$

$

2,250.0
779.7
3,029.7

$

$

— $

106.3
106.3

$

— $

212.5
212.5

$

— $

212.5
212.5

$

2,250.0
248.4
2,498.4

On October 30, 2015, we made a discretionary payment of $50.0 million on the Term Loan.

The interest rate on the Term Loan was 3.0% per annum as of December 31, 2015. As of December 31, 2015, a discount of $1.4 
million remains unamortized. The discount is being amortized through Interest expense, net, on the Consolidated Statement of 
Operations. 

53

Senior Unsecured Notes

On March 30, 2015, two of our wholly owned subsidiaries, Outfront Media Capital LLC (“Capital LLC”) and Outfront Media 
Capital Corporation (“Finance Corp,” and together with Capital LLC, the “Borrowers”), issued an additional $100.0 million 
aggregate principal amount of 5.625% Senior Unsecured Notes due 2024 (the “Add-on Notes”) in a private placement. The 
Add-on Notes are of the same class and series as, and otherwise identical to, the 5.625% Senior Unsecured Notes due 2024 that 
were previously issued by the Borrowers on January 31, 2014. Interest on the Add-on Notes is payable on May 15 and 
November 15 of each year, beginning on May 15, 2015 and deemed to have accrued from November 15, 2014. As of 
December 31, 2015, a premium of $3.4 million on the Add-on Notes remains unamortized. The premium is being amortized 
through Interest expense, net, on the Consolidated Statement of Operations over the life of the Add-on Notes. 

On March 30, 2015, a portion of the net proceeds of the Add-on Notes were used to repay all outstanding borrowings against 
the Revolving Credit Facility and the remainder was retained for general corporate purposes.

As of December 31, 2015, a discount of $0.6 million on $150.0 million of the 5.250% Senior Unsecured Notes due 2022, 
remains unamortized. The discount is being amortized through Interest expense, net, on the Consolidated Statement of 
Operations.

On December 31, 2015, we completed an exchange offer pursuant to which all of the privately issued Add-on Notes were 
exchanged for publicly registered Add-on Notes having substantially identical terms.

Revolving Credit Facility

As of December 31, 2015, there were no outstanding borrowings under the Revolving Credit Facility.

The commitment fee based on the amount of unused commitments under the Revolving Credit Facility was $1.9 million in 
2015. As of December 31, 2015, we had issued letters of credit totaling approximately $31.2 million against the Revolving 
Credit Facility. 

Our revenues and operating income may fluctuate due to seasonal advertising patterns and influences on advertising markets. 
Typically, our revenues and operating income are highest in the fourth quarter, during the holiday shopping season, and lowest 
in the first quarter, as advertisers cut back on spending following the holiday shopping season. Likewise, several of our 
municipal transit contracts require annual estimated revenue share or guarantees to be paid at the beginning of the contract 
period. 

Debt Covenants

The Credit Agreement dated January 31, 2014, (the “Credit Agreement”) governing the Term Loan and the Revolving Credit 
Facility, and the indentures governing our senior unsecured notes contain customary affirmative and negative covenants, 
subject to certain exceptions, including but not limited to those that limit the Company’s and our subsidiaries’ abilities to (i) pay 
dividends on, repurchase or make distributions in respect to the Company’s or Capital LLC’s capital stock or make other 
restricted payments (other than dividends or distributions necessary for us to maintain our REIT status, subject to certain 
conditions), and (ii) enter into agreements restricting certain subsidiaries’ ability to pay dividends or make other intercompany 
transfers. 

The terms of the Credit Agreement require that, as long as any commitments remain outstanding under the Revolving Credit 
Facility, we maintain a Consolidated Net Secured Leverage Ratio, which is the ratio of (i) our consolidated secured debt (less 
up to $150.0 million of unrestricted cash) to (ii) our Consolidated EBITDA (as defined in the Credit Agreement) for the trailing 
four consecutive quarters, of no greater than 4.0 to 1.0. As of December 31, 2015, our Consolidated Net Secured Leverage 
Ratio was 1.5 to 1.0, as adjusted for the non-cash loss on real estate assets held for sale related to the Transaction. The Credit 
Agreement also requires that in connection with the incurrence of certain indebtedness, we maintain a Consolidated Total 
Leverage Ratio, which is the ratio of our consolidated total debt to our Consolidated EBITDA for the trailing four consecutive 
quarters, of no greater than 6.0 to 1.0. As of December 31, 2015, our Consolidated Total Leverage Ratio was 5.1 to 1.0, as 
adjusted for the non-cash loss on real estate assets held for sale related to the Transaction. As of December 31, 2015, we are in 
compliance with our debt covenants.

54

Letter of Credit Facility

As of December 31, 2015, we had issued letters of credit totaling approximately $68.9 million under our $80.0 million letter of 
credit facility. The fee under the letter of credit facility in 2015 and 2014 was immaterial.

Deferred Financing Costs

As of December 31, 2015, we had deferred $32.9 million in fees and expenses associated with the Term Loan, Revolving 
Credit Facility, letter of credit facility and our senior unsecured notes. We are amortizing the deferred fees through Interest 
expense, net, on the Consolidated Statement of Operations over the respective terms of the Term Loan, Revolving Credit 
Facility, letter of credit facility and our senior unsecured notes.

Cash Flows

The following table sets forth our cash flows in 2015, 2014 and 2013.

Year Ended December 31,

(in millions, except percentages)
Cash provided by operating activities
Cash used for investing activities
Cash provided by (used for) financing activities
Effect of exchange rate changes on cash and cash

equivalents

Net increase (decrease) to cash and cash

equivalents

$

$

2015

2014

2013

$

293.1
(62.4)
(148.6)

$

262.8
(798.4)
536.6

(3.3)

(2.3)

78.8

$

(1.3) $

281.1
(43.7)
(227.0)

(0.8)

9.6

% Change

2015 vs.
2014

2014 vs.
2013

12%
(92)
*

43

*

(7)%
*
*

188

*

* 

Calculation is not meaningful.

Cash provided by operating activities increased $30.3 million in 2015 compared to 2014, primarily due to higher net income, as 
adjusted for non-cash items, resulting from the impact of the Acquisition and lower income taxes due to our REIT conversion. 
This was partially offset by an increased use of working capital driven by an increase in accounts receivable and decreases in 
accounts payables and accrued expenses. These working capital increases were offset by lower cash paid for income taxes. 
Cash provided by operating activities decreased $18.3 million in 2014 compared to 2013, primarily due to lower net income, as 
adjusted for non-cash items.

Prior to the Separation, we were a part of the consolidated federal and certain state and local income tax returns filed by CBS. 
Our assumed income tax payments reflected in the Condensed Consolidated Statements of Cash Flows were prepared as if 
these amounts were calculated on a separate tax return basis, with us as the taxpayer. After the Separation, we began operating 
as a REIT for U.S. federal income tax purposes. Actual cash payments for income taxes were $5.8 million in 2015. Actual cash 
payments for income taxes were $53.0 million in 2014, including payments made to CBS. Assumed cash payments were 
$112.8 million in 2013, include operating cash taxes $118.6 million, offset by excess tax benefits from stock-based 
compensation of $5.8 million, which are presented as cash flows from financing activities. 

Cash used for investing activities decreased $736.0 million in 2015 compared to 2014 and increased $754.7 million in 2014 
compared to 2013. In 2015, we completed several small acquisitions for a total purchase price of approximately $12.1 million, 
incurred $59.2 million in capital expenditures and received $8.9 million in proceeds from dispositions, primarily related to the 
disposition of substantially all of our assets in Puerto Rico. In 2014, we completed the Acquisition for a total purchase price of 
approximately $714.2 million (including working capital adjustments), completed several smaller acquisitions for a total 
purchase price of approximately $19.6 million, incurred $64.2 million in capital expenditures and made an investment of $3.0 
million in Videri Inc. in connection with licenses and services to be received under a development and license agreement with 
Videri Inc. and its affiliate, and received $4.5 million in proceeds from dispositions. In 2013, Cash used for investing activities 
consisted of payments for acquisitions of $11.5 million, mainly for billboards and intangible assets in New Jersey, and capital 
expenditures of $60.9 million, partially offset by proceeds from dispositions of $28.7 million, mainly from the disposition of 
billboards in Salt Lake City and the sale of 50% of our transit shelter operations in Los Angeles.

55

The following table presents our capital expenditures in 2015, 2014 and 2013.

Year Ended December 31,

% Change

(in millions, except percentages)
Growth
Maintenance
Total capital expenditures

2015

2014

2013

2015 vs. 2014

2014 vs. 2013

$

$

33.6
25.6
59.2

$

$

40.9
23.3
64.2

$

$

37.2
23.7
60.9

(18)%
10
(8)

10%
(2)
5

Capital expenditures decreased $5.0 million, or 8%, in 2015 compared to 2014, driven by a decline in digital billboard display 
spending, partially offset by increased investments in information technology and expenditures to renovate certain office 
facilities. Capital expenditures increased $3.3 million, or 5%, in 2014 compared to 2013, driven by growth in digital billboard 
displays, changing our imprints in connection with our rebranding and increased investments in information technology.  

For the full year of 2016, we expect our capital expenditures to be approximately $65.0 million to $70.0 million, which will be 
used primarily for billboard maintenance, growth in digital billboard displays, installation of the most current LED lighting 
technology to improve the quality and extend the life of our static billboards and to renovate certain office facilities.

Cash used for financing activities was $148.6 million in 2015, compared to Cash provided by financing activities of $536.6 
million in 2014 and Cash used for financing activities of $227.0 million in 2013. In 2015, we paid cash dividends $196.3 
million, prepaid $50.0 million on the Term Loan and incurred debt, including a premium, of $103.8 million. In 2014, we 
incurred debt of $600.0 million related to the Acquisition on October 1, 2014, retained $100.0 million related to our IPO, 
retained $50.0 million related to the incurrence of $1.6 billion of indebtedness on January 31, 2014, received $49.3 million of 
net capital contributions from CBS and paid cash dividends of $242.7 million. In 2013, Cash used for financing activities 
principally reflected net cash distributions to CBS of $232.6 million.

Contractual Obligations

As of December 31, 2015, our significant contractual obligations and payments due by period were as follows:

(in millions)
Guaranteed minimum franchise 

payments(a)
Operating leases(b)
Long-term debt(c)
Interest(c)
Total

Total

2016

2017-2018

2019-2020

2021 and
thereafter

Payments Due by Period

$

$

300.9
940.5

2,250.0

779.7
4,271.1

$

$

142.3
123.4

—

106.3
372.0

$

$

97.0
219.2

—

212.5
528.7

$

$

34.9
157.3

—

212.5
404.7

$

$

26.7
440.6

2,250.0

248.4
2,965.7

(a)  We have agreements with municipalities and transit operators which entitle us to operate advertising displays within their transit systems, including on the 
interior and exterior of rail and subway cars and buses, as well as on benches, transit shelters, street kiosks, and transit platforms. Under most of these 
franchise agreements, the franchisor is entitled to receive the greater of a percentage of the relevant revenues, net of agency fees, or a specified 
guaranteed minimum annual payment. Franchise rights are generally paid monthly, or in some cases upfront at the beginning of the year.

(b)  Consists of non-cancellable operating leases with terms in excess of one year for billboard sites, office space and equipment. Total future minimum 

payments of $940.5 million include $896.9 million for our billboard sites.

(c)  As of December 31, 2015, we had long-term debt of approximately $2.3 billion. Interest on the Term Loan is variable. For illustrative purposes, we are 

assuming an interest rate of 3.0% is assumed for all years, which reflects the interest rate as of December 31, 2015. An increase or decrease of 1/8% in the 
interest rate will change the annual interest expense by $0.9 million. 

The above table excludes $0.8 million of reserves for uncertain tax positions and the related accrued interest and penalties, as 
we cannot reasonably predict the amount of and timing of cash payments related to this obligation.

In 2016, we expect to contribute $1.9 million to our pension plans. Contributions to our pension plans were $2.0 million in 
2015, $1.6 million in 2014 and $3.8 million in 2013.

56

Off-Balance Sheet Arrangements

We have indemnification obligations with respect to letters of credit and surety bonds primarily used as security against non-
performance in the normal course of business. The outstanding letters of credit and surety bonds approximated $114.0 million 
as of December 31, 2015, and were not recorded on the Consolidated Statements of Financial Position. Our off-balance sheet 
commitments primarily consist of operating lease arrangements and guaranteed minimum franchise payments. See Item 8, Note 
17. Commitments and Contingencies to the Consolidated Financial Statements for information about our off-balance sheet 
commitments.

Critical Accounting Policies

The preparation of our financial statements in conformity with GAAP requires management to make estimates, judgments and 
assumptions that affect the reported amounts of assets and liabilities, disclosure of contingent assets and liabilities at the date of 
the financial statements and the reported amount of revenues and expenses during the reporting period. On an ongoing basis, 
we evaluate these estimates, which are based on historical experience and on various assumptions that we believe are 
reasonable under the circumstances. The result of these evaluations forms the basis for making judgments about the carrying 
values of assets and liabilities and the reported amount of revenues and expenses that are not readily apparent from other 
sources. Actual results may differ from these estimates under different assumptions.

We consider the following accounting policies to be the most critical as they are significant to its financial condition and results 
of operations, and require significant judgment and estimates on the part of management in their application. For a summary of 
our significant accounting policies, see Item 8., Note 3. Summary of Significant Accounting Policies to the Consolidated 
Financial Statements.

Goodwill

We test goodwill for impairment on an annual basis on October 31 of each year and between annual tests should factors or 
indicators become apparent that would require an interim test. Goodwill is tested for impairment at the reporting-unit level. 
Each of our segments consists of two reporting units. We elected to perform the two-step quantitative impairment test in 2015.

The first step of the goodwill impairment test examines whether the carrying value of a reporting unit exceeds its fair value. 
With the exception of the Latin American reporting unit, we compute the estimated fair value of each reporting unit by adding 
the present value of the estimated annual cash flows over a discrete projection period to the residual value of the business at the 
end of the projection period. This technique requires us to use significant estimates and assumptions such as growth rates, 
operating margins, capital expenditures and discount rates. The estimated growth rates, operating margins and capital 
expenditures for the projection period are based on our internal forecasts of future performance as well as historical trends. The 
residual value is estimated based on a perpetual nominal growth rate, which is based on projected long-range inflation and 
long-term industry projections. The discount rates are determined based on the average of the weighted average cost of capital 
of comparable entities. A downward revision of these assumptions would decrease the fair values of our reporting units. We 
used the sales price in connection with the Transaction to determine the fair value of the Latin American reporting unit. 

If the fair value of a reporting unit falls below its carrying value, excluding any impacts from foreign currency translation 
adjustments reflected in Accumulated other comprehensive loss on the Consolidated Statement Financial Position in conformity 
with GAAP, we would then perform the second step of the goodwill impairment test to determine the amount of any non-cash 
impairment charge. Such a charge could have a material effect on the statement of operations and statement of financial 
position.

Long-Lived Assets

We report long-lived assets, including billboard advertising structures, other property, plant and equipment and intangible 
assets, at historical cost less accumulated depreciation and amortization. We depreciate or amortize these assets over their 
estimated useful lives, which generally range from five to 40 years. For billboard advertising structures, we estimate the useful 
lives based on the estimated economic life of the asset. Transit fixed assets are depreciated over the shorter of their estimated 
useful lives or the related contractual term. Our long-lived identifiable intangible assets primarily consist of acquired permits 
and leasehold agreements and franchise agreements, which grant us the right to operate out-of-home advertising structures in 
specified locations and the right to provide advertising displays on railroad and municipal transit properties. Our long-lived 
identifiable intangible assets are amortized on a straight-line basis over their estimated useful lives, which is the respective life 
of the agreement and in some cases includes an estimation for renewals, which is based on historical experience.

57

Long-lived assets subject to depreciation and amortization are also reviewed for impairment when events and circumstances 
indicate that the long-lived asset might be impaired, by comparing the forecasted undiscounted cash flows to be generated by 
those assets to the carrying values of those assets. The significant assumptions we use to determine the useful lives and fair 
values of long-lived assets include contractual commitments, regulatory requirements, future expected cash flows and industry 
growth rates, as well as future salvage values.

Long-lived assets are assessed for impairment whenever there is an indication that the carrying amount of the asset may not be 
recoverable. Recoverability of these assets is determined by comparing the forecasted undiscounted cash flows generated by 
those assets to the respective asset’s carrying value, excluding any impacts from foreign currency translation adjustments 
reflected in Accumulated other comprehensive loss on the Consolidated Statement Financial Position in conformity with 
GAAP. The amount of impairment loss, if any, will be measured by the difference between the net carrying value and the 
estimated fair value of the asset and recognized as a non-cash charge. Long-lived assets held for sale are required to be 
measured at the lower of their carrying value (including unrecognized foreign currency translation adjustment losses) or fair 
value less cost to sell. 

Asset Retirement Obligation

We record an asset retirement obligation for our estimated future legal obligation, upon termination or nonrenewal of a lease, 
associated with removing structures from the leased property and, when required by the contract, the cost to return the leased 
property to its original condition. These obligations are recorded at their present value in the period in which the liability is 
incurred and are capitalized as part of the related assets’ carrying value. Accretion of the liability is recognized in operating 
expenses and the capitalized cost is depreciated over the expected useful life of the related asset. The obligation is calculated 
based on the assumption that all of our advertising structures will be removed within the next 50 years. The significant 
assumptions used in estimating the asset retirement obligation include the cost of removing the asset, the cost of remediating 
the leased property to its original condition where required and the timing and number of lease renewals, all of which are 
estimated based on historical experience.

Income Taxes

Income taxes are accounted for under the asset and liability method of accounting. Deferred income tax assets and liabilities are 
recognized for the estimated future tax effects of temporary differences between the financial statement carrying amounts and 
their respective tax basis. Deferred tax assets are reduced by a valuation allowance if it is more likely than not that some or all 
of the deferred tax assets will not be realized.

Prior to the Separation, we were a member of CBS’s consolidated tax group, and the provision for income taxes, deferred tax 
assets and liabilities, and income tax payments were calculated on a separate tax return basis, with us as the taxpayer, even 
though our U.S. operating results were included in the consolidated federal, and certain state and local income tax returns of 
CBS.  We believe that the assumptions and estimates used to determine these tax amounts were reasonable. However, the 
consolidated financial statements included in this Annual Report on Form 10-K may not necessarily reflect our income tax 
expense or tax payments, or what our tax amounts would have been if we had been a stand-alone company operating as a REIT 
during the periods prior to the Separation. 

On July 16, 2014, we ceased to be a member of the CBS consolidated tax group and on July 17, 2014, we began operating as a 
REIT for U.S. federal income tax purposes.

As long as we remain qualified to be taxed as a REIT, we generally will not be subject to U.S. federal income tax on our REIT 
taxable income that we distribute to our stockholders. If we fail to qualify to be taxed as a REIT in any taxable year and do not 
qualify for certain statutory relief provisions, we will be subject to U.S. federal income tax at regular corporate rates and will be 
precluded from re-electing to be taxed as a REIT for the subsequent four taxable years following the year during which we lose 
our REIT qualification. Even if we qualify for taxation as a REIT, we may be subject to certain U.S. federal, state and local 
taxes on our income or property, and the income of our TRSs will be subject to taxation at regular corporate rates. Our 
qualification to be taxed as a REIT will depend upon our ability to meet on a continuing basis, through actual investment and 
operating results, various complex requirements under the Code, related to, among other things, the sources of our gross 
income, the composition and values of our assets, our distribution levels and the diversity of ownership of our shares. We 
believe we are organized in conformity with these requirements and that our manner of operation will enable us to continue to 
meet the requirements for qualification and taxation as a REIT. (See “Item 1. Business—Tax Status.”)

58

As a REIT, we must distribute to our stockholders, at least 90% of our REIT taxable income, determined without regard to the 
deduction for dividends paid and excluding net capital gain. To the extent that we satisfy the 90% distribution requirement, but 
distribute less than 100% of our taxable income, we will be subject to U.S. federal corporate income tax on the undistributed 
income. In addition, we would be subject to a 4% nondeductible excise tax on the amount, if any, by which our distributions in 
any calendar year are less than a minimum amount specified under U.S. federal income tax laws. We intend to pay regular 
quarterly distributions to our stockholders in an amount not less than 100% of our REIT taxable income (determined before the 
deduction for dividends paid).

Accounting Standards

See Item 8., Note 3. Summary of Significant Accounting Policies to the Consolidated Financial Statements, for information 
about adoption of new accounting standards and recent accounting pronouncements.

Item 7A. Quantitative and Qualitative Disclosures About Market Risk.

We are exposed to market risk related to commodity prices and foreign currency exchange rates, and to a limited extent, interest 
rates and credit risks.

Commodity Price Risk

We incur various operating costs that are subject to price risk caused by volatility in underlying commodity values. Commodity 
price risk is present in electricity costs associated with powering our digital billboard displays and lighting our traditional static 
billboard displays at night.

We do not currently use derivatives or other financial instruments to mitigate our exposure to commodity price risk. However, 
we do enter into contracts with commodity providers to limit our exposure to commodity price fluctuations. For the year ended 
December 31, 2015, such contracts accounted for 3.2% of our total utility costs. As of December 31, 2015, we had one active 
electricity purchase agreement with fixed contract rates for locations throughout Texas, which expires in July 2018. 

Foreign Exchange Risk

Foreign currency translation risk is the risk that exchange rate gains or losses arise from translating foreign entities’ statements 
of earnings and statements of financial position from functional currency to our reporting currency (the U.S. Dollar) for 
consolidation purposes. Any gain or loss on translation is included within comprehensive income and Accumulated other 
comprehensive income on our Consolidated Statement of Financial Position. The functional currency of our international 
subsidiaries is their respective local currency. We currently have $112.2 million of unrecognized foreign currency translation 
losses included within Accumulated other comprehensive income on our Consolidated Statement of Financial Position. During 
the fourth quarter of 2015, we recorded a Loss on real estate assets held for sale of $103.6 million on our Consolidated 
Statement of Operations as a result of the inclusion of unrealized foreign exchange losses in the carrying value of these assets.   

Substantially all of our transactions at our foreign subsidiaries are denominated in their local functional currency, thereby 
reducing our risk of foreign currency transaction gains or losses.

We do not currently use derivatives or other financial instruments to mitigate foreign currency risk, although we may do so in 
the future.

Interest Rate Risk

We are subject to interest rate risk to the extent we have variable-rate debt outstanding including under our Senior Credit 
Facilities. As of December 31, 2015, we had a $750.0 million variable-rate Term Loan due 2021 outstanding, which has an 
interest rate of 3.0% per year. An increase or decrease of 1/8% in our interest rate on the Term Loan will change our annualized 
interest expense by approximately $0.9 million. We do not currently use derivatives or other financial instruments to mitigate 
interest rate risk, although we may do so in the future. 

59

Credit Risk

In the opinion of our management, credit risk is limited due to the large number of customers and advertising agencies utilized. 
We perform credit evaluations on our customers and agencies and believe that the allowances for doubtful accounts are 
adequate. We do not currently use derivatives or other financial instruments to mitigate credit risk.

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Item 8. Financial Statements and Supplementary Data.

REPORT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM

To the Board of Directors and Stockholders of OUTFRONT Media Inc.

In our opinion, the accompanying consolidated statements of financial position and the related consolidated statements of 
operations, comprehensive income, invested equity/stockholders’ equity and cash flows present fairly, in all material respects, 
the financial position of OUTFRONT Media Inc. and its subsidiaries at December 31, 2015 and 2014, and the results of their 
operations and their cash flows for each of the three years in the period ended December 31, 2015 in conformity with 
accounting principles generally accepted in the United States of America. In addition, in our opinion, the financial statement 
schedules II and III appearing under Item 15(a)(2) present fairly, in all material respects, the information set forth therein when 
read in conjunction with the related consolidated financial statements. Also in our opinion, the Company maintained, in all 
material respects, effective internal control over financial reporting as of December 31, 2015, based on criteria established in 
Internal Control-Integrated Framework (2013) issued by the Committee of Sponsoring Organizations of the Treadway 
Commission (COSO). The Company's management is responsible for these financial statements and financial statement 
schedules, for maintaining effective internal control over financial reporting and for its assessment of the effectiveness of 
internal control over financial reporting, included in Management's Report on Internal Control Over Financial Reporting 
appearing under Item 9A. Our responsibility is to express opinions on these financial statements, on the financial statement 
schedules, and on the Company's internal control over financial reporting based on our audits (which was an integrated audit in 
2015). We conducted our audits in accordance with the standards of the Public Company Accounting Oversight Board (United 
States). Those standards require that we plan and perform the audits to obtain reasonable assurance about whether the financial 
statements are free of material misstatement and whether effective internal control over financial reporting was maintained in 
all material respects. Our audits of the financial statements included examining, on a test basis, evidence supporting the 
amounts and disclosures in the financial statements, assessing the accounting principles used and significant estimates made by 
management, and evaluating the overall financial statement presentation. Our audit of internal control over financial reporting 
included obtaining an understanding of internal control over financial reporting, assessing the risk that a material weakness 
exists, and testing and evaluating the design and operating effectiveness of internal control based on the assessed risk. Our 
audits also included performing such other procedures as we considered necessary in the circumstances. We believe that our 
audits provide a reasonable basis for our opinions.

A company’s internal control over financial reporting is a process designed to provide reasonable assurance regarding the 
reliability of financial reporting and the preparation of financial statements for external purposes in accordance with generally 
accepted accounting principles. A company’s internal control over financial reporting includes those policies and procedures 
that (i) pertain to the maintenance of records that, in reasonable detail, accurately and fairly reflect the transactions and 
dispositions of the assets of the company; (ii) provide reasonable assurance that transactions are recorded as necessary to 
permit preparation of financial statements in accordance with generally accepted accounting principles, and that receipts and 
expenditures of the company are being made only in accordance with authorizations of management and directors of the 
company; and (iii) provide reasonable assurance regarding prevention or timely detection of unauthorized acquisition, use, or 
disposition of the company’s assets that could have a material effect on the financial statements.

Because of its inherent limitations, internal control over financial reporting may not prevent or detect misstatements. Also, 
projections of any evaluation of effectiveness to future periods are subject to the risk that controls may become inadequate 
because of changes in conditions, or that the degree of compliance with the policies or procedures may deteriorate.

/s/ PricewaterhouseCoopers LLP
New York, New York
February 29, 2016

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Table of Contents

(in millions)
Assets:
Current assets:

OUTFRONT Media Inc.
Consolidated Statements of Financial Position

Cash and cash equivalents
Receivables, less allowances of $8.9 in 2015 and $14.2 in 2014
Deferred income tax assets, net (Note 15)
Prepaid lease and transit franchise costs
Other prepaid expenses
Assets held for sale (Note 12)
Other current assets
Total current assets

Property and equipment, net (Note 4)
Goodwill (Note 5)
Intangible assets (Note 5)
Other assets
Total assets

Liabilities:
Current liabilities:
Accounts payable
Accrued compensation
Accrued interest
Accrued lease costs
Other accrued expenses
Deferred revenues
Liabilities held for sale (Note 12)
Other current liabilities
Total current liabilities

Long-term debt (Note 8)
Deferred income tax liabilities, net (Note 15)
Asset retirement obligation (Note 6)
Other liabilities
Total liabilities

Commitments and contingencies (Note 17)

Stockholders’ equity (Note 10):

Common stock (2015 - 450.0 shares authorized, and 137.6 shares issued and outstanding;
2014 - 450.0 shares authorized, and 136.6 shares authorized, issued or outstanding)

Additional paid-in capital
Distribution in excess of earnings
Accumulated other comprehensive loss (Note 9)

Total stockholders’ equity
Total liabilities and stockholders’ equity

As of December 31,

2015

2014

$

$

$

101.6
209.5
1.6
61.5
21.9
5.2
15.3
416.6
701.7
2,074.7
570.5
81.7
3,845.2

83.6
39.4
19.5
28.8
35.3
20.7
25.0
13.3
265.6
2,251.7
10.9
33.2
71.2
2,632.6

28.5
217.5
2.3
68.2
26.1
—
12.7
355.3
782.9
2,154.2
633.2
98.0
4,023.6

75.2
34.6
18.0
34.4
47.4
18.6
—
27.0
255.2
2,198.3
17.2
36.6
70.8
2,578.1

1.4
1,934.3
(602.2)
(120.9)
1,212.6
3,845.2

$

1.4
1,911.2
(377.0)
(90.1)
1,445.5
4,023.6

$

$

$

$

See accompanying notes to consolidated financial statements.

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Table of Contents

OUTFRONT Media Inc.
Consolidated Statements of Operations

(in millions, except per share amounts)
Revenues:
Billboard
Transit and other
Total revenues

Expenses:

Operating
Selling, general and administrative
Restructuring charges (Note 11)
Loss on real estate assets held for sale (Note 12)
Acquisition costs
Net (gain) loss on dispositions
Depreciation
Amortization

Total expenses
Operating income

Interest expense, net
Other expense, net

Income (loss) before benefit (provision) for income taxes and equity in

earnings of investee companies

Benefit (provision) for income taxes
Equity in earnings of investee companies, net of tax

Net income (loss)

Net income (loss) per common share:

Basic
Diluted

Weighted average shares outstanding:
Basic

Diluted

Year Ended December 31,

2015

2014

2013

$

$

1,084.3
429.5
1,513.8

$

971.5
382.3
1,353.8

920.9
373.1
1,294.0

833.1
258.3
2.6
103.6
—

0.7
113.7

115.4
1,427.4

86.4
(114.8)
(0.4)

(28.8)
(5.4)
4.8
(29.4) $

(0.21) $
(0.21) $

137.3

137.3

726.5
224.3
9.8
—
10.4
(2.5)
107.2

95.0
1,170.7

183.1
(84.8)
(0.3)

$

$

$

98.0
206.0

2.9
306.9

2.69

2.67

114.3

114.8

686.9
199.8
—
—
—
(27.3)
104.5

91.3
1,055.2

238.8
—
(1.2)

237.6
(96.6)
2.5
143.5

1.26

1.25

114.3

114.8

$

$

$

Dividends declared per common share

$

1.42

$

5.67

$

—

See accompanying notes to consolidated financial statements.

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OUTFRONT Media Inc.
Consolidated Statements of Comprehensive Income

(in millions)
Net income (loss)
Other comprehensive income (loss), net of tax:

Cumulative translation adjustments
Net actuarial gain (loss)
Deferred tax rate adjustment

Total other comprehensive income (loss), net of tax
Total comprehensive income (loss)

Year Ended December 31,

2015

2014

2013

$

(29.4) $

306.9

$

143.5

(32.3)
1.5
—
(30.8)
(60.2) $

(10.7)
(3.1)
(1.2)
(15.0)
291.9

$

(14.9)
5.8
—
(9.1)
134.4

$

See accompanying notes to consolidated financial statements.

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Table of Contents

(in millions, except
per share amounts)

Balance as of

December 31, 2012

Net income

Net distribution to

CBS

Other

comprehensive
loss

Balance as of

December 31, 2013

Net income

Other

comprehensive
loss

Initial public

offering (“IPO”)

Stock-based
payments:

Amortization

Shares paid for tax
withholding for
stock-based
payments

Retirement of

treasury stock

Conversion to

stockholders’
equity (Note 10)

Issuance of stock
for purchase of
property and
equipment

Distribution of debt

and IPO
proceeds to CBS

Dividends ($5.67
per share)

Net contribution
from CBS

Balance as of

OUTFRONT Media Inc.
Consolidated Statements of Invested Equity/Stockholders’ Equity

Shares of
Common
Stock

 Common
Stock ($0.01
per share par
value)

Additional
Paid-In
Capital

Distribution
in Excess of
Earnings

Invested
Capital

Accumulated
Other
Comprehensive
Loss

Treasury
Stock, at
Cost

Total Invested
Equity/
Stockholders’
Equity

— $

— $

— $

— $

2,909.9

$

(66.0) $

— $

2,843.9

—

—

—

—

—

—

23.0

—

—

—

—

—

—

—

—

—

0.2

—

—

—

—

—

—

—

—

—

614.8

14.1

—

(0.1)

97.0

1.0

2,829.6

0.1

—

16.5

—

—

—

0.2

—

2.0

(2,038.8)

438.0

51.6

—

—

—

—

143.5

(223.9)

—

2,829.5

305.8

1.1

$

—

—

—

—

—

—

—

—

(682.8)

—

—

—

—

—

—

(2,830.6)

—

—

—

—

—

—

(9.1)

(75.1)

—

(15.0)

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

143.5

(223.9)

(9.1)

2,754.4

306.9

(15.0)

615.0

—

14.1

(0.1)

(0.1)

0.1

—

—

—

—

—

—

—

2.0

(2,038.8)

(244.6)

51.6

December 31, 2014

136.6

$

1.4

$

1,911.2

$

(377.0) $

— $

(90.1) $

— $

1,445.5

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Table of Contents

OUTFRONT Media Inc.
Consolidated Statements of Invested Equity/Stockholders’ Equity (Continued)

(in millions, except per share amounts)

Shares of
Common Stock

 Common
Stock ($0.01
per share par
value)

Additional
Paid-In Capital

Distribution in
Excess of
Earnings

Accumulated
Other
Comprehensive
Loss

Total
Stockholders’
Equity

Balance as of December 31, 2014

136.6

$

1.4

$

1,911.2

$

(377.0) $

(90.1) $

1,445.5

Net loss

Other comprehensive loss

Stock-based payments:

Vested

Exercise of stock options

Amortization

Shares paid for tax withholding for stock-

based payments

Issuance of stock for purchase of property

and equipment

Dividends ($1.42 per share)

—

—

0.4

0.2

—

—

0.4

—

—

—

—

—

—

—

—

—

—

—

—

2.0

15.8

(6.9)

12.2

—

(29.4)

—

—

—

—

—

—

(195.8)

—

(30.8)

—

—

—

—

—

—

Balance as of December 31, 2015

137.6

$

1.4

$

1,934.3

$

(602.2) $

(120.9) $

(29.4)

(30.8)

—

2.0

15.8

(6.9)

12.2

(195.8)

1,212.6

See accompanying notes to consolidated financial statements.

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OUTFRONT Media Inc.
Consolidated Statements of Cash Flows

(in millions)
Operating activities:
Net income (loss)
Adjustments to reconcile net income to net cash flow provided by

operating activities:
Depreciation and amortization
Deferred tax benefit
Stock-based compensation
Provision for doubtful accounts
Accretion expense
Loss on real estate assets held for sale
Net (gain) loss on dispositions
Equity in earnings of investee companies, net of tax
Distributions from investee companies
Amortization of deferred financing costs and debt discount
Change in assets and liabilities, net of investing and financing activities:

Increase in receivables
(Increase) decrease in prepaid expenses and other current assets
Decrease in accounts payable and accrued expenses
Increase (decrease) in deferred revenues
Increase (decrease) in income taxes
Other, net

Net cash flow provided by operating activities

Investing activities:

Capital expenditures
Acquisitions
Investments in investee companies
Proceeds from dispositions

Net cash flow used for investing activities

Financing activities:
Proceeds from IPO
Proceeds from long-term debt borrowings - term loan and senior notes
Proceeds from long-term debt borrowings - new senior notes
Proceeds from borrowings under revolving credit facility
Repayments of long-term debt borrowings - term loan
Repayments of borrowings under revolving credit facility
Deferred financing costs
Excess tax benefit from stock-based compensation
Distribution of debt and IPO proceeds to CBS
Net cash contribution from (distribution to) CBS
Proceeds from stock option exercises
Taxes withheld for stock-based compensation
Dividends
Other

Net cash flow provided by (used for) financing activities

67

Year Ended December 31,

2015

2014

2013

$

(29.4) $

306.9

$

143.5

229.1
(1.7)
15.2
2.7
2.5
103.6
0.7
(4.8)
7.7
6.3

(13.3)
(2.7)
(25.9)
3.0
1.2
(1.1)
293.1

(59.2)
(12.1)
—
8.9
(62.4)

—
—
103.8
105.0
(50.0)
(105.0)
(3.3)
—
—
—
2.0
(4.3)
(196.3)
(0.5)
(148.6)

202.2
(249.5)
16.0
2.9
2.3
—
(2.5)
(2.9)
7.4
12.1

(0.6)
(6.4)
(5.8)
(9.8)
(9.0)
(0.5)
262.8

(64.2)
(735.7)
(3.0)
4.5
(798.4)

615.0
1,598.0
599.3
—
—
—
(42.7)
—
(2,038.8)
49.3
—
—
(242.7)
(0.8)
536.6

195.8
(15.5)
7.5
0.4
2.2
—
(27.3)
(2.5)
4.4
—

(7.1)
9.5
(32.2)
7.1
(6.5)
1.8
281.1

(60.9)
(11.5)
—
28.7
(43.7)

—
—
—
—
—
—
—
5.8
—
(232.6)
—
—
—
(0.2)
(227.0)

Table of Contents

OUTFRONT Media Inc.
Consolidated Statements of Cash Flows (Continued)

(in millions)
Effect of exchange rate changes on cash and cash equivalents
Net increase (decrease) in cash and cash equivalents
Cash and cash equivalents at beginning of year
Cash reclassified to assets held for sale
Cash and cash equivalents at end of year

Supplemental disclosure of cash flow information:

Cash paid for income taxes (Note 15)
Cash paid for interest

Non-cash investing and financing activities:

Investments in investee companies
Accrued purchases of property and equipment

Issuance of stock for purchase of property and equipment
Taxes withheld for stock-based compensation

Year Ended December 31,

2015

2014

2013

(3.3)
78.8
28.5
(5.7)
101.6

5.8
107.0

$

$

— $
7.0
12.2

2.6

$

$

$

(2.3)
(1.3)
29.8
—
28.5

53.0
55.1

$

$

— $
1.4
2.0

—

(0.8)
9.6
20.2
—
29.8

112.8
—

13.1
12.8
—

—

See accompanying notes to consolidated financial statements.

68

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements

Note 1.  Description of Business and Basis of Presentation

Description of Business

OUTFRONT Media Inc. (the “Company”) and its subsidiaries (collectively, “we,” “us” or “our”) provides advertising space 
(“displays”) on out-of-home advertising structures and sites in the United States (the “U.S.”), Canada and Latin America. Our 
portfolio includes billboard displays, which are predominantly located in densely populated major metropolitan areas and along 
high-traffic expressways and major commuting routes. We also have a number of exclusive multi-year contracts to operate 
advertising displays in municipal transit systems. We have displays in all of the 25 largest markets in the U.S. and over 180 
markets across the U.S., Canada and Latin America. We manage our business through two segments - U.S. and International.

As of July 17, 2014, we began operating as a real estate investment trust (“REIT”) for U.S. federal income tax purposes. 

On October 31, 2015, we entered into an agreement with JCDecaux SA (“JCDecaux”), JCDecaux Latin America Investments 
Holding SL Unipersonal, a wholly-owned subsidiary of JCDecaux, and Corporacion Americana de Equipamientos Urbanos, 
S.L., a majority-owned subsidiary of JCDecaux, to sell all of our equity interests in certain of our subsidiaries (the 
“Transaction”), which hold all of the assets of our outdoor advertising business in Latin America, for $82.0 million in cash, 
subject to working capital and indebtedness adjustments. The consummation of the Transaction is expected to occur in the first 
half of 2016, subject to customary closing conditions, including regulatory approval. (See Note 12. Acquisitions and 
Dispositions: Dispositions.)

Basis of Presentation and Use of Estimates

The accompanying consolidated financial statements have been prepared pursuant to the rules of the Securities and Exchange 
Commission (the “SEC”). In the opinion of our management, the accompanying financial statements reflect all adjustments, 
consisting of normal and recurring adjustments, necessary for a fair presentation of our financial position, results of operations 
and cash flows for the years presented. Consistent with 2015, certain previously reported amounts in Revenues have been 
reclassified to conform with the current presentation. The impact of the reclassification is a decrease in “Billboard” revenues of 
$0.6 million and a corresponding increase of $0.6 million in “Transit and other” revenues in 2014, and a decrease in 
“Billboard” revenues of $4.8 million and a corresponding increase of $4.8 million in “Transit and other” revenues in 2013.

The preparation of our financial statements in conformity with accounting principles generally accepted in the United States of 
America (“GAAP”) requires management to make estimates, judgments and assumptions that affect the reported amounts of 
assets and liabilities, disclosure of contingent assets and liabilities at the date of the financial statements, and the reported 
amount of revenues and expenses during the reporting period. We base our estimates on historical experience and on various 
other assumptions that are believed to be reasonable under the circumstances, the results of which form the basis for making 
judgments about the carrying values of assets and liabilities that are not readily apparent from other sources. Actual results may 
differ from these estimates under different assumptions or conditions. 

Our 2013 financial statements were presented on a “carve-out” basis from CBS Corporation’s (“CBS’s”) consolidated financial 
statements based on the historical results of operations, cash flows, assets and liabilities attributable to its Outdoor Americas 
operating segment. Management believes that the assumptions and estimates used in the preparation of the underlying 
consolidated financial statements are reasonable. However, the consolidated financial statements herein do not necessarily 
reflect what our financial position, results of operations or cash flows would have been if we had been a stand-alone company 
during the periods presented. As a result, such historical financial information is not necessarily indicative of our future results 
of operations, financial position or cash flows.

Note 2.  Initial Public Offering

On April 2, 2014, we completed an IPO of 23,000,000 shares of our common stock, including 3,000,000 shares of our 
common stock sold pursuant to the underwriters’ option to purchase additional shares, at a price of $28.00 per share for total 
net proceeds, after underwriting discounts and commissions, of $615.0 million. 

69

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

Note 3. Summary of Significant Accounting Policies

Cash and Cash Equivalents—Cash and cash equivalents consist of cash on hand and short-term (maturities of three months or 
less at the date of purchase) highly liquid investments. 

Receivables—Receivables consist primarily of trade receivables from customers, net of advertising agency commissions, and 
are stated net of an allowance for doubtful accounts. The provision for doubtful accounts is estimated based on historical bad 
debt experience, the aging of accounts receivable, industry trends and economic indicators, as well as recent payment history 
for specific customers.

Property and Equipment—Property and equipment is stated at cost. Depreciation is computed using the straight-line method 
over the estimated useful lives as follows:

Buildings and improvements
Advertising structures
Furniture, equipment and other

20 to 40 years
5 to 20 years
3 to 10 years

For advertising structures associated with a contract, the assets are depreciated over the shorter of the contract term or useful 
life. Maintenance and repair costs to maintain property and equipment in their original operating condition are charged to 
expense as incurred. Improvements or additions that extend the useful life of the assets are capitalized. When an asset is retired 
or otherwise disposed of, the associated cost and accumulated depreciation are removed and the resulting gain or loss is 
recognized.

Construction in progress includes all costs capitalized related to projects which have yet to be placed in service. Included in 
Construction in Progress as of December 31, 2015, is $15.3 million related to the development of software to be utilized within 
digital displays.  This balance principally consists of issuance of stock under a license and development agreement. See Note 
10. Equity.  

Business Combinations and Asset Acquisitions—We routinely acquire out-of-home advertising assets, including advertising 
structures, permits and leasehold agreements. We determine the accounting for these transactions by first evaluating whether the 
assets acquired and liabilities assumed, if any, constitute a business using the guidelines in the Financial Accounting Standards 
Board (“FASB”) guidance for business combinations. If the assets acquired and liabilities assumed constitute a business, the 
purchase price is allocated to the tangible and identifiable intangible net assets acquired based on their estimated fair values 
with the excess of the purchase price over those estimated fair values recorded as goodwill. If the acquired assets do not 
constitute a business, we allocate the purchase price to the individual tangible and intangible assets acquired based on their 
relative fair values.

Impairment of Long-Lived Assets—Long-lived assets are assessed for impairment whenever there is an indication that the 
carrying amount of the asset may not be recoverable. Recoverability of these assets is determined by comparing the forecasted 
undiscounted cash flows generated by those assets to the respective asset’s carrying value. The amount of impairment loss, if 
any, will be measured by the difference between the net carrying value and the estimated fair value of the asset and recognized 
as a non-cash charge. Long-lived assets held for sale are required to be measured at the lower of their carrying value (including 
unrecognized foreign currency translation adjustment losses) or fair value less cost to sell. 

Goodwill and Intangible Assets—Goodwill is allocated to various reporting units. Each of our segments consists of two 
reporting units. Intangible assets, which primarily consist of acquired permits and leasehold agreements and franchise 
agreements, are amortized by the straight-line method over their estimated useful lives, which range from five to 40 years. 
Goodwill is not amortized but is tested at the reporting-unit level annually for impairment and between annual tests if events 
occur or circumstances change that would more likely than not reduce the fair value below its carrying amount. If the carrying 
value of goodwill exceeds its fair value, an impairment loss is recognized as a non-cash charge.

Revenue Recognition—Our revenues are primarily derived from providing space on advertising displays for local, regional and 
national advertisements. Contracts with customers generally cover periods ranging from four weeks to twelve months and are 
generally billed every four weeks. Revenues from billboard displays are recognized as rental income on a straight-line basis 
over the contract term. Transit and other revenues are recognized as earned over the contract period. For space provided to 

70

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

advertisers through the use of an advertising agency whose commission is calculated based on a stated percentage of gross 
billing revenues, revenues are reported net of agency commissions.

Deferred revenues primarily consist of revenues paid in advance of being earned.

Revenues derived from a single contract that contains multiple site locations are allocated based on the relative fair value of 
each delivered item and recognized in accordance with the applicable revenue recognition criteria for the specific unit of 
accounting.

Concentration of Credit Risk—In the opinion of management, credit risk is limited due to the large number of customers and 
advertising agencies utilized. We perform credit evaluations on our customers and agencies and believe that the allowances for 
doubtful accounts are adequate.

Billboard Property Lease and Transit Franchise Expenses—Our billboards are primarily located on leased real property. Lease 
agreements are negotiated for varying terms ranging from one month to multiple years, most of which provide renewal options. 
Lease costs consist of a fixed monthly amount and certain lease agreements also include contingent rent based on the revenues 
we generate from the leased site. Property leases are generally paid in advance for periods ranging from one to twelve months.

The fixed component of lease costs is expensed evenly over the contract term, and contingent rent is expensed as incurred when 
the related revenues are recognized.

Transit franchise agreements generally provide for payment to the municipality or transit operator of the greater of a percentage 
of the revenues that we generate under the related transit contract and a specified guaranteed minimum payment. The costs 
which are determined based on a percentage of revenues are expensed as incurred when the related revenues are recognized, 
and the minimum guarantee is expensed over the contract term.

Direct Lease Acquisition Costs—Variable commissions directly associated with billboard revenues are amortized on a straight-
line basis over the related customer lease term, which generally ranges from four weeks to one year. Amortization of direct 
lease acquisition costs is presented within Amortization expense in the accompanying Consolidated Statements of Operations.

Foreign Currency Translation and Transactions—The assets and liabilities of foreign subsidiaries are translated at exchange 
rates in effect at the balance sheet date, while results of operations are translated at average exchange rates for the respective 
periods. Any gain or loss on translation is included within other comprehensive income (loss) and Accumulated other 
comprehensive loss on our Consolidated Statement of Financial Position. Foreign currency transaction gains and losses are 
included in Other income (expense), net, in the Consolidated Statements of Operations.

Income Taxes—As of July 17, 2014, we began operating as a REIT. Accordingly, we generally will not be subject to U.S. 
federal income tax on our REIT taxable income that we distribute to our stockholders. We have elected to treat our subsidiaries 
that participate in certain non-REIT qualifying activities, and our foreign subsidiaries, as taxable REIT subsidiaries (“TRSs”). 
As such, the taxable income of our TRSs will be subject to federal, state and foreign income taxation at regular corporate rates.

Prior to July 17, 2014, we were a member of CBS’s consolidated tax group, and the provision for income taxes, deferred tax 
assets and liabilities, and income tax payments were calculated on a separate tax return basis, with us as the taxpayer, even 
though our U.S. operating results were included in the consolidated federal, and certain state and local income tax returns of 
CBS. We believe that the assumptions and estimates used to determine these tax amounts were reasonable.

Income taxes are accounted for under the asset and liability method of accounting. Deferred income tax assets and liabilities are 
recognized for the estimated future tax effects of temporary differences between the financial statement carrying amounts and 
their respective tax basis. Deferred tax assets are reduced by a valuation allowance if it is more likely than not that some or all 
of the deferred tax assets will not be realized.

We have applied the FASB’s guidance relating to uncertainty in income taxes recognized. Under this guidance we may 
recognize the tax benefit from an uncertain tax position only if it is more likely than not that the tax position will be sustained 
on examination by taxing authorities, based on the technical merits of the position. The tax benefits recognized from such a 
position are measured based on the largest benefit that has a greater than fifty percent likelihood of being realized upon ultimate 

71

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

settlement. The guidance on accounting for uncertainty in income taxes also provides guidance on de-recognition, 
classification, interest and penalties on income taxes, and accounting in interim periods.

Asset Retirement Obligation—An asset retirement obligation is established for the estimated future obligation, upon termination 
or non-renewal of a lease, associated with removing structures from the leased property and, when required by the contract, the 
cost to return the leased property to its original condition. These obligations are recorded at their present value in the period in 
which the liability is incurred and are capitalized as part of the related assets’ carrying value. Accretion of the liability is 
recognized in selling, general and administrative expenses and the capitalized cost is depreciated over the expected useful life 
of the related asset.

Stock-based Compensation—We measure the cost of employee services received in exchange for an award of equity 
instruments based on the grant-date fair value of the award. The cost is recognized over the vesting period during which an 
employee is required to provide service in exchange for the award.

Adoption of New Accounting Standards

Business Combinations

In 2015, we early adopted the FASB’s guidance addressing provisional amounts for items in a business combination for which 
the accounting is incomplete by the end of the reporting period. The guidance requires that an acquirer recognize adjustments to 
provisional amounts that are identified during the measurement period in the reporting period in which the adjustment amounts 
are determined, calculated as if the accounting had been completed as of the acquisition date and the amounts disclosed either 
on the face of the financial statements or the notes. This guidance is to be applied prospectively and is effective for fiscal years 
beginning after December 15, 2015. This guidance did not have a material effect on our financial statements.

Service Concession Arrangements

In 2015, we adopted the FASB’s guidance on the accounting for service concession arrangements with public sector entities. 
This guidance specifies that an operating entity should not account for a service concession arrangement as a lease and the 
infrastructure used in a service concession arrangement should not be recognized as property, plant and equipment. This 
guidance applies when the public sector entity controls the services that the operating entity must provide within the 
infrastructure and also controls any residual interest in the infrastructure at the end of the term of the arrangement. This 
guidance did not have a material effect on our financial statements.

Reporting Discontinued Operations and Disclosures of Disposals of Components of an Entity

In 2015, we adopted the FASB guidance on reporting discontinued operations and disclosures of disposals of components of an 
entity. The new guidance changes the requirements, including additional disclosures, for reporting discontinued operations 
which may include a component of an entity or a group of components of an entity, or a business or nonprofit activity. Under 
the new guidance, a discontinued operation is defined as a disposal of a component or group of components that is disposed of 
or is classified as held for sale and represents a strategic shift that has (or will have) a major effect on an entity’s operations and 
financial results. The Transaction did not meet the criteria to be presented as a discontinued operation under this guidance.

Recent Pronouncements

Recognition and Measurement of Financial Assets and Financial Liabilities

In January 2016, the FASB issued guidance addressing the fair value recognition of equity securities that are not accounted for 
under the equity method of accounting or result in consolidation of an investee. The guidance also simplifies the impairment 
assessment of equity investments without readily determinable fair values by requiring assessment for impairment qualitatively 
at each reporting period. Changes in fair value of such equity securities and investments would be recognized through net 
income. Additionally, the guidance also revises the disclosure requirements for financial instruments. This guidance is to be 
applied prospectively and is effective for interim and annual periods beginning after December 15, 2017. Early adoption is 
permitted for financial statements that have not been previously issued. We do not expect this guidance to have a material effect 
on our financial statements.

72

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

Balance Sheet Classification of Deferred Taxes

In November 2015, the FASB issued guidance to simplify the presentation of deferred income taxes. This guidance requires that 
deferred tax liabilities and assets be classified as noncurrent in a classified statement of financial position. This guidance may 
be applied prospectively or retrospectively and is effective for interim and annual periods beginning after December 15, 2016. 
We do not expect this guidance to have a material effect on our financial statements.

Simplifying the Presentation of Debt Issuance Costs

In April 2015 (updated in August 2015), the FASB issued principles-based guidance addressing the recognition of debt issuance 
costs related to a recognized debt liability. The guidance requires that debt issuance costs related to a recognized debt liability 
be presented in the balance sheet as a direct deduction from the carrying amount of that debt liability, consistent with debt 
discounts. Regarding line-of-credit arrangements, the Securities and Exchange Commission staff would not object to an entity 
deferring and presenting debt issuance costs as an asset and subsequently amortizing the deferred debt issuance costs ratably 
over the term of the line-of-credit arrangement, regardless of whether there are any outstanding borrowings on the line-of-credit 
arrangement. This guidance is to be applied retrospectively and is effective for interim and annual periods beginning after 
December 15, 2015. Early adoption is permitted for financial statements that have not been previously issued. We do not expect 
this guidance to have a material effect on our financial statements.

Revenue from Contracts with Customers

In May 2014 (updated in August 2015), the FASB issued principles-based guidance addressing revenue recognition issues. The 
guidance will be applied to all contracts with customers regardless of industry-specific or transaction specific fact patterns. The 
guidance requires that the amount of revenue a company should recognize reflect the consideration it expects to be entitled to in 
exchange for goods and services. This guidance is to be applied retrospectively and is effective for interim and annual periods 
beginning after December 15, 2017. Early adoption is permitted for interim and annual reporting periods beginning after 
December 15, 2016. We are currently evaluating the impact of this guidance on our consolidated financial statements.

Note 4. Property and Equipment

The table below presents the balances of major classes of assets and accumulated depreciation.

(in millions)
Land
Buildings and improvements
Advertising structures
Furniture, equipment and other
Construction in progress

Less accumulated depreciation
Property and equipment, net

As of December 31,

2015(a)

2014

$

$

89.9
44.1
1,643.6
79.1
29.1
1,885.8
1,184.1
701.7

$

$

88.1
47.0
1,745.6
78.1
17.1
1,975.9
1,193.0
782.9

(a) 

In 2015, in connection with the Transaction, Property, plant and equipment was reclassified as Assets held for sale on the Consolidated Statement of 
Financial Position. (See Note 12. Acquisitions and Dispositions: Dispositions.)

Depreciation expense was $113.7 million in 2015, $107.2 million in 2014 and $104.5 million in 2013.

73

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

Note 5. Goodwill and Other Intangible Assets

For the years ended December 31, 2015 and 2014, the changes in the book value of goodwill by segment were as follows:

(in millions)
As of December 31, 2013

Currency translation adjustments
Additions(a)
Dispositions

As of December 31, 2014

Currency translation adjustments
Additions(a)
Dispositions(b)

As of December 31, 2015

U.S.

International

Total

$

$

1,751.6
—
299.2
(0.2)
2,050.6
—
1.4
(6.0)
2,046.0

$

$

114.1
(10.5)
—
—
103.6
(14.6)
—
(60.3)
28.7

$

$

$

1,865.7
(10.5)
299.2
(0.2)
2,154.2
(14.6)
1.4
(66.3)
2,074.7

(a) 
(b) 

In 2014, we completed the Acquisition (see Note 12. Acquisition).
In 2015, in the U.S. segment, we disposed of substantially all of our assets in Puerto Rico and in connection with the Transaction, Goodwill in the 
International segment was reclassified as Assets held for sale on the Consolidated Statement of Financial Position. (See Note 12. Acquisitions and 
Dispositions: Dispositions.)

Our identifiable intangible assets primarily consist of acquired permits and leasehold agreements and franchise agreements 
which grant us the right to operate out-of-home structures in specified locations and the right to provide advertising space on 
railroad and municipal transit properties. Identifiable intangible assets are amortized on a straight-line basis over their estimated 
useful life, which is the respective life of the agreement that in some cases includes historical experience of renewals.

Our identifiable intangible assets consist of the following:

(in millions)
As of December 31, 2015:
Permits and leasehold agreements
Franchise agreements
Other intangible assets
Total intangible assets

As of December 31, 2014:
Permits and leasehold agreements
Franchise agreements
Other intangible assets

Total intangible assets(a)

Gross

Accumulated
Amortization

Net

$

$

$

$

996.1
447.2
40.0
1,483.3

1,119.2
474.7
39.9
1,633.8

$

$

$

$

(589.1) $
(314.5)
(9.2)
(912.8) $

(677.2) $
(321.1)
(2.3)
(1,000.6) $

407.0
132.7
30.8
570.5

442.0
153.6
37.6
633.2

(a) 

In 2015, in connection with the Transaction, Intangible assets, net, was reclassified as Assets held for sale on the Consolidated Statement of Financial 
Position. (See Note 12. Acquisitions and Dispositions: Dispositions.)

All of our intangible assets, except goodwill, are subject to amortization. Amortization expense was $115.4 million in 2015, 
$95.0 million in 2014 and $91.3 million in 2013, which includes the amortization of direct lease acquisition costs of $36.3 
million in 2015, $33.8 million in 2014 and $30.9 million in 2013. Direct lease acquisition costs are amortized on a straight-line 
basis over the related customer lease term, which generally ranges from four weeks to one year.

We expect our aggregate annual amortization expense for intangible assets, before considering the impact of future direct lease 
acquisition costs, for each of the years 2016 through 2020, to be as follows:

(in millions)
Amortization expense

2016

2017

2018

2019

2020

$

73.4

$

50.9

$

44.0

$

42.3

$

37.4

74

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

Note 6. Asset Retirement Obligation

The following table sets forth the change in the asset retirement obligations associated with our advertising structures located 
on leased properties. The obligation is calculated based on the assumption that all of our advertising structures will be removed 
within the next 50 years. The estimated annual costs to dismantle and remove the structures upon the termination or non-
renewal of our leases are consistent with our historical experience. 

(in millions)
Balance, at beginning of period
Accretion expense
Additions
Liabilities settled(a)
Foreign currency translation adjustments
Balance, at end of period

Year Ended December 31,

2015

2014

36.6
2.5
0.1
(4.3)
(1.7)
33.2

$

$

31.7
2.3
4.7
(1.2)
(0.9)
36.6

$

$

(a) 

In 2015, includes liabilities reclassified to Liabilities held for sale on the Consolidated Statement of Financial Position in connection with the Transaction. 
(See Note 12. Acquisitions and Dispositions: Dispositions.)

Note 7. Related Party Transactions

Joint Ventures

We have a 50% ownership interest in two joint ventures that operate transit shelters in the greater Los Angeles area and 
Vancouver, and four joint ventures acquired in connection with the acquisition of certain outdoor advertising businesses (the 
“Acquired Business”) of Van Wagner Communications, LLC (the “Acquisition”), which operate a total of 13 billboards in New 
York and Boston. All of these ventures are accounted for as equity investments. These investments totaled $21.3 million as of 
December 31, 2015, and $27.0 million as of December 31, 2014, and are included in Other assets on the Consolidated 
Statements of Financial Position. We provided sales and management services to these joint ventures and recorded management 
fees in Revenues on the Consolidated Statement of Operations of $7.2 million in 2015, $6.5 million in 2014 and $3.9 million in 
2013.

CBS Corporation

On July 16, 2014, CBS disposed of all of its shares of our common stock and as of July 16, 2014, we were separated from CBS 
(the “Separation”) and CBS and their affiliates ceased to be related parties. Our Statement of Operations for the years ended 
December 31, 2014 and 2013, include charges from CBS for services, such as tax, internal audit, cash management, insurance, 
technology systems and other services. Charges for these services and benefits have been included in Selling, general and 
administrative expenses in the accompanying Consolidated Statements of Operations and totaled $9.6 million in 2014 and 
$60.9 million in 2013. Also included in these charges are professional fees associated with our planned election to be taxed as a 
REIT. As of December 31, 2014, all services previously provided by CBS have been transitioned to us.

For advertising spending placed by CBS and its subsidiaries, we recognized total revenues of $18.6 million, of which $7.7 
million was before the Separation, for 2014 and $14.9 million for 2013. 

As of December 31, 2014, in connection with the Separation, there were no receivables from CBS and payables to CBS were 
$0.2 million, which were included in Other current liabilities on the Consolidated Statement of Financial Position.

Viacom Inc. is controlled by National Amusements, Inc., the controlling stockholder of CBS. On July 16, 2014, as a result of 
the Separation, Viacom Inc. ceased to be a related party. Revenues recognized for advertising spending placed by various 
subsidiaries of Viacom Inc. were $10.4 million, of which $4.3 million was before the Separation, in 2014 and $9.3 million in 
2013. 

75

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

Note 8. Long-Term Debt

Long-term debt consists of the following:

(in millions, except percentages)
Term loan, due 2021
Senior unsecured notes:

5.250% senior unsecured notes, due 2022
5.625% senior unsecured notes, due 2024
5.875% senior unsecured notes, due 2025
Total senior unsecured notes

Other(a)
Total long-term debt

As of

December 31,
2015

December 31,
2014

$

748.6

$

798.3

549.4
503.4
450.0
1,502.8
0.3
2,251.7

$

549.3
400.0
450.0
1,399.3
0.7
2,198.3

$

Weighted average cost of debt

4.7%

4.6%

(a)  Primarily reflects the outstanding balance of long-term debt assumed in conjunction with the Acquisition. (See Note 12. Acquisition.)

Term Loan

The interest rate on the Term Loan was 3.00% per annum as of December 31, 2015. As of December 31, 2015, a discount of 
$1.4 million remains unamortized. The discount is being amortized through Interest expense, net, on the Consolidated 
Statement of Operations. 

Senior Unsecured Notes

On February 3, 2015, we completed an exchange offer pursuant to which $550.0 million of the privately issued 5.250% Senior 
Unsecured Notes due 2022, $400.0 million of the privately issued 5.625% Senior Unsecured Notes due 2024, and the $450.0 
million of the privately issued 5.875% Senior Unsecured Notes due 2025 were exchanged for publicly registered senior 
unsecured notes having substantially identical terms.

On March 30, 2015, two of our wholly owned subsidiaries, Outfront Media Capital LLC (“Capital LLC”) and Outfront Media 
Capital Corporation (“Finance Corp,” and together with Capital LLC, the “Borrowers”), issued an additional $100.0 million 
aggregate principal amount of 5.625% Senior Unsecured Notes due 2024 (the “Add-on Notes”) in a private placement. The 
Add-on Notes are of the same class and series as, and otherwise identical to, the 5.625% Senior Unsecured Notes due 2024 that 
were previously issued by the Borrowers on January 31, 2014. Interest on the Add-on Notes is payable on May 15 and 
November 15 of each year, beginning on May 15, 2015, and deemed to have accrued from November 15, 2014. As of 
December 31, 2015, a premium of $3.4 million on the Add-on Notes remains unamortized. The premium is being amortized 
through Interest expense, net, on the Consolidated Statement of Operations over the life of the Add-on Notes. 

On March 30, 2015, a portion of the net proceeds of the Add-on Notes were used to repay all outstanding borrowings against 
the Revolving Credit Facility and the remainder was retained for general corporate purposes.

On December 31, 2015, we completed an exchange offer pursuant to which all of the privately issued Add-on Notes were 
exchanged for publicly registered Add-on Notes having substantially identical terms.

Revolving Credit Facility

We also have a $425.0 million Revolving Credit Facility, which matures in 2019 (the “Revolving Credit Facility”). 

As of December 31, 2015, there were no outstanding borrowings under the Revolving Credit Facility.

76

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

The commitment fee based on the amount of unused commitments under the Revolving Credit Facility was $1.9 million in each 
of 2015 and 2014. As of December 31, 2015, we had issued letters of credit totaling approximately $31.2 million against the 
Revolving Credit Facility. 

Our revenues and operating income may fluctuate due to seasonal advertising patterns and influences on advertising markets. 
Typically, our revenues and operating income are highest in the fourth quarter, during the holiday shopping season, and lowest 
in the first quarter, as advertisers cut back on spending following the holiday shopping season. Likewise, several of our 
municipal transit contracts require annual estimated revenue share or guarantees to be paid at the beginning of the contract 
period. 

Debt Covenants

The Credit Agreement dated January 31, 2014, (the “Credit Agreement”) governing the Term Loan and the Revolving Credit 
Facility, and the indentures governing the Senior Notes and the New Senior Notes contain customary affirmative and negative 
covenants, subject to certain exceptions, including but not limited to those that limit the Company’s and our subsidiaries’ 
abilities to (i) pay dividends on, repurchase or make distributions in respect to the Company’s or Finance LLC’s capital stock or 
make other restricted payments (other than dividends or distributions necessary for us to maintain our REIT status, subject to 
certain conditions), and (ii) enter into agreements restricting certain subsidiaries’ ability to pay dividends or make other 
intercompany transfers. 

The terms of the Credit Agreement require that, as long as any commitments remain outstanding under the Revolving Credit 
Facility, we maintain a Consolidated Net Secured Leverage Ratio, which is the ratio of (i) our consolidated secured debt (less 
up to $150.0 million of unrestricted cash) to (ii) our Consolidated EBITDA (as defined in the Credit Agreement) for the trailing 
four consecutive quarters, of no greater than 4.0 to 1.0. As of December 31, 2015, our Consolidated Net Secured Leverage 
Ratio was 1.5 to 1.0, as adjusted for the non-cash loss on real estate assets held for sale related to the Transaction. The Credit 
Agreement also requires that, in connection with the incurrence of certain indebtedness, we maintain a Consolidated Total 
Leverage Ratio, which is the ratio of our consolidated total debt to our Consolidated EBITDA for the trailing four consecutive 
quarters, of no greater than 6.0 to 1.0. As of December 31, 2015, our Consolidated Total Leverage Ratio was 5.1 to 1.0, as 
adjusted for the non-cash loss on real estate assets held for sale related to the Transaction. As of December 31, 2015, we are in 
compliance with our debt covenants.  

Letter of Credit Facility

As of December 31, 2015, we had issued letters of credit totaling approximately $68.9 million under our $80.0 million letter of 
credit facility. The fees under the letter of credit facility in 2015 and 2014 were immaterial. 

Deferred Financing Costs

As of December 31, 2015, we had deferred $32.9 million in fees and expenses associated with the Term Loan, Revolving Credit 
Facility, letter of credit facility and our senior unsecured notes. We are amortizing the deferred fees through Interest expense, 
net, on the Consolidated Statement of Operations over the term of the Term Loan, Revolving Credit Facility, letter of credit 
facility and our senior unsecured notes.

Fair Value

Under the fair value hierarchy, observable inputs such as unadjusted quoted prices in active markets for identical assets or 
liabilities are defined as Level 1; observable inputs other than quoted prices included within Level 1 that are either directly or 
indirectly observable for the asset or liability are defined as Level 2; and unobservable inputs for the asset or liability are 
defined as Level 3. The aggregate fair value of our debt, which is estimated based on quoted market prices of similar liabilities, 
was approximately $2.3 billion as of December 31, 2015, and $2.2 billion as of December 31, 2014. The fair value of our debt 
is classified as Level 2 as of December 31, 2015 and 2014. 

77

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

Note 9. Accumulated Other Comprehensive Loss

The following table presents the changes in the components of accumulated other comprehensive loss.

(in millions)
As of December 31, 2012

Other comprehensive income (loss) before reclassifications
Amortization of actuarial losses reclassified to net income(a)
Total other comprehensive income (loss), net of tax

As of December 31, 2013

Other comprehensive loss before reclassifications
Amortization of actuarial losses reclassified to net income(a)
Deferred tax rate adjustment
Total other comprehensive loss, net of tax

As of December 31, 2014

Other comprehensive income (loss) before reclassifications
Amortization of actuarial losses reclassified to net loss(a)
Total other comprehensive income (loss), net of tax

As of December 31, 2015

Cumulative
Translation
Adjustments

Net
Actuarial
Gain
(Loss)

Accumulated
Other
Comprehensive 
Loss

$

$

(54.3) $
(14.9)
—
(14.9)
(69.2)
(10.7)
—
—
(10.7)
(79.9)
(32.3)
—
(32.3)
(112.2) $

(11.7) $
5.2
0.6
5.8
(5.9)
(3.3)
0.2
(1.2)
(4.3)
(10.2)
1.0
0.5
1.5
(8.7) $

(66.0)
(9.7)
0.6
(9.1)
(75.1)
(14.0)
0.2
(1.2)
(15.0)
(90.1)
(31.3)
0.5
(30.8)
(120.9)

(a)  See Note 14. Retirement Benefits for additional details of items reclassified from accumulated other comprehensive loss to net income (loss).

Net actuarial gain (loss) included in other comprehensive income (loss) is net of a tax expense of $0.2 million in 2015, $1.3 
million in 2014 and $3.3 million in 2013.

Upon the completion of the Transaction in the first half of 2016, we expect to reduce cumulative translation adjustments in 
Accumulated other comprehensive loss in the Statement of Financial Position by approximately $100.7 million.

Note 10. Equity

As of December 31, 2015, 450,000,000 shares of our common stock, par value $0.01 per share, were authorized; 137,583,604 
shares were issued and outstanding; and 50,000,000 shares of our preferred stock, par value $0.01 per share, were authorized 
with no shares issued and outstanding.

In 2015, we issued 442,922 shares, valued at $12.2 million, of our common stock to J&M Holding Enterprises, Inc. (“J&M”), 
an affiliate of Videri Inc. (“Videri”), or Videri, as applicable, in connection with licenses and services received under a 
development and license agreement (the “Videri Agreement”) with J&M and Videri. We have capitalized the payments, which 
are related to the development of software and equipment to be utilized within digital displays, as construction in progress 
within Property and equipment, net, on the Consolidated Statement of Financial Position.

On February 25, 2016, we announced that our board of directors approved a quarterly cash dividend of $0.34 per share on our 
common stock, payable on March 31, 2016, to stockholders of record at the close of business on March 10, 2016.

Note 11. Restructuring Charges

In 2014, we recorded restructuring charges of $9.8 million, (including stock-based compensation of $5.6 million associated 
with the reorganization of management and in 2015, we recorded a restructuring charge of $2.6 million in our U.S. segment 
associated with the elimination of management positions, the elimination of positions in connection with the sale of assets and 
the consolidation of leased locations. As of December 31, 2015, $1.2 million in restructuring reserves remained outstanding and 
is included in Other current liabilities on the Consolidated Statement of Financial Position.

78

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

Note 12. Acquisitions and Dispositions

Acquisitions

In 2015, we completed several small acquisitions for a total purchase price of approximately $12.1 million. 

On October 1, 2014, we completed the Acquisition for a total purchase price of approximately $690.0 million in cash, plus 
working capital adjustments. 

Our Consolidated Statement of Operations includes $194.7 million of revenue and $11.1 million of operating income in 2015 
and $55.2 million of revenue and $10.1 million of operating income in 2014 from the Acquired Business.

The allocation of the purchase price of the Acquired Business is based on the fair value of assets acquired and liabilities 
assumed as of October 1, 2014, the effective date of the Acquisition.

The allocation of the purchase price presented below represents the effect of recording the estimates of the fair value of assets 
acquired and liabilities assumed as of the date of the Acquisition, based on the total transaction consideration of $690.0 million 
in cash, plus working capital adjustments. The following allocation of purchase price includes minor revisions to the 
preliminary allocation that was reported as of December 31, 2014, for property and equipment, goodwill and other assets, 
primarily due to adjustments for the valuation of property and equipment based upon additional information.

(in millions)
Base purchase price

Working capital and other adjustments
Estimated transaction consideration

Current assets
Property, plant and equipment

Goodwill
Intangible assets(a)
Other assets

Current liabilities
Long-term debt(b)
Other liabilities
Total net assets acquired

Purchase Price
690.0
$
24.2

$

$

$

714.2

48.4
73.3

298.9

325.2
10.7
(36.5)
(1.4)
(4.4)
714.2

(a) 

Intangible assets included with the preliminary purchase price allocation are as follows:

(in millions)
Permits and leasehold agreements
Franchise agreements
Advertising relationships
Other

Estimated Useful
Life
12 - 20 years
4 - 15 years
7 years
1 - 5 years

Intangible Assets
Allocation

$

$

252.0
35.3
16.0
21.9
325.2

(b) 

In conjunction with the Acquisition, we assumed a total of $1.4 million of long term debt, due to three unrelated third parties. The debt has varying 
maturities through June 1, 2021. As of December 31, 2015, we have prepaid several of the debt obligations, leaving a remaining balance of $0.3 million 
with varying maturities through January 31, 2017.

79

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

Unaudited Pro Forma Condensed Combined Statements of Operations Information

The following unaudited pro forma financial information presents our results of operations combined with the Acquired 
Business as if the Acquisition had occurred as of January 1, 2013. The pro forma information is not necessarily indicative of 
what the financial position or results of operations actually would have been had the Acquisition been completed as of January 
1, 2013. In addition, the unaudited pro forma financial information is not indicative of, nor does it purport to project, our future 
financial position or operating results. The unaudited pro forma financial information excludes acquisition and integration costs 
and does not give effect to any estimated and potential cost savings or other operating efficiencies that could result from the 
Acquisition.

(in millions, except per share amounts)
Revenues
Operating income
Net income
Net income per common share attributable to shareholders of

OUTFRONT Media Inc.:

Basic
Diluted

Transaction Costs

Year Ended December 31,

2014

2013

$

1,505.9
193.6

293.6

1,500.3
240.1

117.6

2.57

2.56

$

$

1.03

1.02

$

$

$

In 2014, we recorded $7.6 million of commitment and other fees in Interest expense, net, in the Consolidated Statement of 
Operations associated with a lender commitment to provide a senior unsecured bridge term loan facility for the purpose of 
financing the Acquisition in the event we did not complete the offering of the New Senior Notes. In addition we also recorded 
$10.4 million of other acquisition costs. 

Dispositions

In the second quarter of 2015, we disposed of substantially all of our assets in Puerto Rico and recorded a loss of $0.9 million in 
Net (gain) loss on dispositions on the Consolidated Statement of Operations.

80

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

On October 31, 2015, we entered into an agreement with JCDecaux, JCDecaux Latin America Investments Holding SL 
Unipersonal, a wholly-owned subsidiary of JCDecaux, and Corporacion Americana de Equipamientos Urbanos, S.L., a 
majority-owned subsidiary of JCDecaux, to sell all of our equity interests in certain of our subsidiaries, which hold all of the 
assets of our outdoor advertising business in Latin America for $82.0 million in cash, subject to working capital and 
indebtedness adjustments. The consummation of the Transaction is expected to occur in the first half of 2016, subject to 
customary closing conditions, including regulatory approval. In connection with the Transaction, the assets of our outdoor 
advertising business in Latin America has been classified as Assets held for sale on the Consolidated Statement of Financial 
Position. It is required that we measure assets held for sale at the lower of their carrying value (including unrecognized foreign 
currency translation adjustment losses) or fair value less cost to sell. The impact of including unrecognized foreign currency 
translation adjustment losses in the carrying value of assets held for sale resulted in a non-cash loss on real estate assets held for 
sale of approximately $103.6 million. The components of Assets held for sale and Liabilities held for sale were as follows:

(in millions)
Current assets:

Cash and cash equivalents
Receivables, less allowances

Other current assets

Total current assets

Property and equipment, net

Goodwill
Intangible assets
Other assets

Total assets
Loss on real estate assets held for sale(a)
Assets held for sale

Total current liabilities

Deferred income tax liabilities, net
Asset retirement obligation

Liabilities held for sale

As of 
December 31, 
2015

$

$

$

$

5.7
14.5

7.8
28.0

18.3

60.3
0.1
2.1

108.8
(103.6)
5.2

20.9

1.4
2.7

25.0

(a)  Loss on real estate assets held for sale is primarily comprised of the impact of including unrecognized foreign currency translation adjustment losses in 

the carrying value of assets held for sale.

Note 13. Stock-Based Compensation

Under the OUTFRONT Media Inc. Amended and Restated Omnibus Stock Incentive Plan (the “Stock Plan”), we have 
8,000,000 shares of our common stock reserved for the issuance of stock-based awards. Under the Stock Plan, the board of 
directors is authorized to grant awards of options to purchase shares of our common stock, stock appreciation rights, restricted 
and unrestricted stock, restricted share units (“RSUs”), dividend equivalents, performance awards, including performance-
based restricted share units (“PRSUs”), and other equity-related awards and cash payments to all of our employees and non-
employee directors and employees of our subsidiaries. In addition, consultants and advisors who perform services for us and 
our subsidiaries may, under certain conditions, receive grants under the Stock Plan. 

RSUs and PRSUs accrue dividend equivalents in amounts equal to the regular cash dividends paid on our common stock and 
will be paid in either cash or stock. Accrued dividend equivalents payable in stock shall convert to shares of our common stock 
on the date of vesting.

Compensation expense for RSUs is determined based upon the market price of the shares underlying the awards on the date of 
grant and expensed over the vesting period, which is generally a three- to four-year service period. For PRSU awards, the 

81

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

number of shares an employee earns may range from 0% to 120% based on the outcome of a one year performance condition. 
Compensation expense is recorded based on the probable outcome of the performance condition. On an annual basis, our board 
of directors will review actual performance and certify the degree to which performance goals applicable to the award have 
been met. Forfeitures of RSUs are estimated on the date of grant based on historical forfeiture rates. On an annual basis, 
adjustments are made to compensation expense based on actual forfeitures and the forfeiture rates are revised as necessary. 

The following table summarizes our stock-based compensation expense for 2015, 2014 and 2013.

(in millions)
RSUs and PRSUs
Stock options
Stock-based compensation expense, before income taxes
Tax benefit
Stock-based compensation expense, net of tax

Year Ended December 31,

2015

2014

2013

$

$

14.9
0.3
15.2
(1.3)
13.9

$

$

13.1
2.9
16.0
(3.0)
13.0

$

$

6.8
0.7
7.5
(3.0)
4.5

As of December 31, 2015, total unrecognized compensation cost related to non-vested RSUs and PRSUs was $19.8 million, 
which is expected to be recognized over a weighted average period of 2.0 years, and total unrecognized compensation cost 
related to non-vested stock options was $0.4 million, which is expected to be recognized over a weighted average period of 1.7 
years.

RSUs and PRSUs

The following table summarizes the activity in 2015 of the RSUs and PRSUs issued to our employees.

Non-vested as of December 31, 2014
Granted:

RSUs
PRSUs

Vested:
RSUs
PRSUs
Forfeitures:

RSUs
PRSUs

Non-vested as of December 31, 2015

Weighted
Average Per
Share Grant
Date Fair
Market Value

Activity

1,278,602

$

21.92

419,609
226,197

(480,107)
(78,479)

(37,139)
(25,751)
1,302,932

29.64
29.83

21.40
28.55

25.54
26.42
26.48

The total fair value of RSUs and PRSUs that vested was $17.3 million during 2015 and $1.6 million during 2014. 

Stock Options

Stock options vest over a four-year service period and expire eight or ten years from the date of grant. On an annual basis, 
adjustments are made to compensation expense based on actual forfeitures and the forfeiture rates are revised as necessary.

82

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

In 2014, stock options granted by CBS and held by our active employees were converted into options under the Stock Plan. The 
weighted average fair value of the stock options as of the grant date was $14.04 in 2013. Compensation expense for stock 
options was determined based on the grant date fair value of the award using the Black-Scholes options-pricing model with the 
following weighted average assumptions in 2013:

Expected dividend yield
Expected stock price volatility
Risk-free interest rate
Expected term of options (years)

1.38%
35.00%
1.20%
5.00

The expected stock price volatility was determined using a weighted average of historical volatility for CBS Class B Common 
Stock and implied volatility of publicly traded options to purchase CBS Class B Common Stock. Given the existence of an 
actively traded market for CBS stock options, we were able to derive implied volatility using publicly traded options to 
purchase CBS Class B Common Stock that were trading near the grant date of the stock options at a similar exercise price and a 
remaining term of greater than one year.

The risk-free interest rate was based on a U.S. Treasury rate in effect on the date of grant with a term equal to the expected life. 
The expected term was determined based on historical employee exercise and post-vesting termination behavior. The expected 
dividend yield represented the future expectation of the dividend yield based on current rates and historical patterns of dividend 
changes.

The following table summarizes the activity of stock options issued to our employees.

Outstanding as of December 31, 2014

Exercised
Forfeited or expired

Outstanding as of December 31, 2015

Exercisable as of December 31, 2015

The following table summarizes other information relating to stock option exercises.

(in millions)
Cash paid by our employees for stock option exercises
Tax benefit of stock option exercises
Intrinsic value of stock option exercises

Activity

Weighted
Average Exercise
Price

$

450,890
(141,600)
(14,393)
294,897

208,515

15.29

14.67
12.73

15.72

12.77

Year Ended
December 31,

2015

$

2.1
0.1
1.8

Cash paid to CBS by our employees for stock option exercises was $5.0 million in 2014 and $4.0 million in 2013. The tax 
benefit related to CBS stock option exercises was none in 2014 and $2.5 million in 2013. The intrinsic value of CBS stock 
option exercises was $5.3 million in 2014 and $6.1 million in 2013.

83

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

The following table summarizes information concerning outstanding and exercisable stock options to purchase our common 
stock under the Stock Plan as of December 31, 2015.

Range of
Exercise Price

$0 to 4.99
$5 to 9.99
$10 to 14.99
$20 to 24.99
$25 to 29.99

Outstanding

Remaining
Contractual
Life (Years)
1.15
2.17
3.71
5.12
5.72

Weighted
Average
Exercise
Price

Exercisable

Number of
Options

Weighted
Average
Exercise
Price

$

2.43
6.25
12.39
20.07
26.39

$

64,556
23,446
47,946
20,861
51,706
208,515

2.43
6.25
12.01
20.07
26.39

Number
of
Options

64,556
23,446
61,758
41,724
103,413
294,897

Stock options outstanding as of December 31, 2015, have a weighted average remaining contractual life of 3.93 years and the 
total intrinsic value for “in-the-money” options, based on the closing stock price of our common stock of $21.83, was $2.4 
million. Stock options exercisable as of December 31, 2015, have a weighted average remaining contractual life of 3.36 years 
and the total intrinsic value for “in-the-money” exercisable options was $2.2 million.

Note 14. Retirement Benefits

We sponsor two defined benefit pension plans covering specific groups of employees in Canada and the U.S. 

The benefits for the pension plan in Canada are based primarily on an employee’s years of service and an average of the 
employee’s highest five years of earnings. Participating employees in this plan are vested after two years of service or 
immediately, depending on the province of their employment. We fund this plan in accordance with the rules and regulations of 
the Pension Benefits Act of the Province of Ontario, Canada. Plan assets consist principally of equity securities, corporate and 
government related securities, and insurance contracts. 

The pension plan in the U.S. covers a small number of hourly employees. The investments of the pension plan in the U.S. 
consist entirely of the plan’s interest in a trust, which invests the assets of this plan. The plan is funded in accordance with 
requirements of the Employee Retirement Income Security Act of 1974, as amended.

We use a December 31 measurement date for all pension plans.

The following table sets forth the change in benefit obligation for our pension plans.

(in millions)
Benefit obligation, beginning of year

Service cost
Interest cost
Actuarial (gain) loss
Benefits paid
Cumulative translation adjustments

Benefit obligation, end of year

As of December 31,

2015

2014

2013

$

$

50.9
1.4
1.9
(0.2)
(1.1)
(8.0)
44.9

$

$

46.0
1.4
2.2
7.2
(1.8)
(4.1)
50.9

$

$

52.7
1.7
2.0
(5.1)
(1.6)
(3.7)
46.0

84

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

The following table sets forth the change in plan assets for our pension plans.

(in millions)
Fair value of plan assets, beginning of year

Actual return on plan assets
Employer contributions
Benefits paid
Cumulative translation adjustments
Fair value of plan assets, end of year

As of December 31,

2015

2014

44.1
1.8
2.0
(1.1)
(7.1)
39.7

$

$

43.7
4.1
1.6
(1.8)
(3.5)
44.1

$

$

The funded status of pension benefit obligations and the related amounts recognized on the Consolidated Statement of Financial 
Position were as follows:

(in millions)
Funded status, end of year
Amounts recognized on the Consolidated Statement of Financial Position:

Other noncurrent liabilities

Net amounts recognized

As of December 31,

2015

2014

$

(5.2) $

(5.2)
(5.2)

(6.8)

(6.8)
(6.8)

The following amounts were recognized in accumulated other comprehensive loss on the Consolidated Statement of Financial 
Position.

(in millions)
Net actuarial loss
Deferred tax rate adjustment
Deferred income taxes
Net amount recognized in accumulated other comprehensive loss

As of December 31,

2015

2014

$

$

(11.7) $
—
3.0
(8.7) $

(14.5)
(1.2)
5.5
(10.2)

The accumulated benefit obligation for the defined benefit pension plans was $40.8 million as of December 31, 2015, and $46.6 
million as of December 31, 2014.

The information for the pension plans with an accumulated benefit obligation in excess of plan assets is set forth below.

(in millions)
Projected benefit obligation
Accumulated benefit obligation
Fair value of plan assets

As of December 31,

2015

2014

$

$

44.9
40.8
39.7

50.9
46.6
44.1

85

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

The following tables present the components of net periodic pension cost and amounts recognized in other comprehensive 
income (loss).

(in millions)
Service cost
Interest cost
Expected return on plan assets
Amortization of actuarial losses
Amortization of transitional obligation
Net periodic pension cost

(in millions)
Actuarial losses
Amortization of actuarial losses(a)
Cumulative translation adjustments
Amortization of transitional obligation

Deferred income taxes
Recognized in other comprehensive loss, net of tax

As of December 31,

2015

2014

2013

$

$

1.4
1.9
(2.2)
0.8
(0.1)
1.8

$

$

1.4
2.2
(2.5)
0.3
—
1.4

$

$

$

$

1.7
2.0
(2.4)
1.0
—
2.3

Year Ended
December 31,
2015

(0.3)
0.8
2.1
(0.1)
2.5
(1.0)
1.5

(a)  Reflects amounts reclassified from accumulated other comprehensive income (loss) to net income (loss).

Estimated net actuarial losses related to the defined benefit pension plans of approximately $0.6 million, will be amortized from 
accumulated other comprehensive loss into net periodic pension costs in 2016.

Weighted average assumptions used to determine benefit obligations:

Discount rate
Rate of compensation increase

Weighted average assumptions used to determine net periodic cost:

Discount rate
Expected long-term return on plan assets
Rate of compensation increase

As of and for the Year Ended
December 31,

2015

2014

4.0%
3.0

4.0
5.3
3.0

4.0%
3.0

5.0
5.6
3.0

For each pension plan, the discount rate is determined based on the yield on portfolios of high quality bonds, constructed to 
provide cash flows necessary to meet the expected future benefit payments, as determined for the projected benefit obligation. 
The expected return on plan assets assumption was derived using the current and expected asset allocation of the pension plan 
assets and considering historical as well as expected returns on various classes of plan assets.

Plan Assets

Our plan assets are included in a trust in Canada and a trust in the U.S. The asset allocations of these trusts are based upon an 
analysis of the timing and amount of projected benefit payments, projected company contributions, the expected returns and 
risk of the asset classes and the correlation of those returns. As of December 31, 2015, we invested approximately 30% in fixed 
income instruments, 56% in equity instruments, and the remainder in cash, cash equivalents and insurance contracts.

The following tables set forth our pension plan assets measured at fair value on a recurring basis as of December 31, 2015 and 
2014. These assets have been categorized according to the three-level fair value hierarchy established by the FASB which 
prioritizes the inputs used in measuring fair value. Level 1 is based on quoted prices for the asset in active markets. Level 2 is 

86

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

based on inputs that are observable other than quoted market prices in active markets, such as quoted prices for the asset in 
inactive markets or quoted prices for similar assets. Level 3 is based on unobservable inputs that market participants would use 
in pricing the asset.

(in millions)
Cash and cash equivalents(a)
Fixed income securities:

Corporate and government related securities
Corporate bonds(b)
Equity securities(c):

U.S. equity
International equity

Insurance contracts
Total assets

(in millions)
Cash and cash equivalents(a)
Fixed income securities:

Government related securities
Corporate bonds(b)
Equity securities(c):

U.S. equity
International equity

Total assets

As of December 31, 2015

Level 1

Level 2

Level 3

Total

$

— $

0.7

$

— $

—
—

—
—
—
— $

11.2
0.7

0.8
21.4
—
34.8

$

—
—

—
—
4.9
4.9

$

As of December 31, 2014

Level 1

Level 2

Level 3

Total

1.2

$

1.8

$

— $

1.3
—

—
—
2.5

$

3.2
13.3

7.7
15.6
41.6

$

—
—

—
—
— $

$

$

$

0.7

11.2
0.7

0.8
21.4
4.9
39.7

3.0

4.5
13.3

7.7
15.6
44.1

(a)  Assets categorized as Level 2 reflect investments in money market funds.
(b)  Securities of diverse industries, substantially all investment grade.
(c)  Assets categorized as Level 2 reflect investments in common collective funds.

Significant changes in Level 3 plan assets are as follows:

(in millions)
Insurance contracts:
Beginning of year

Purchases
Payments
Actuarial loss

End of year

Year Ended
December 31,
2015

$

$

—
5.2
(0.1)
(0.2)
4.9

Our insurance contracts classified as Level 3 are valued based on a discount rate determined by reference to the market interest 
rates prevailing on high quality debt instruments with cash flows that match the timing and amount of expected benefit 
payments under the Plan, as well as a mortality assumption based upon the current mortality table, CPM2014 generational 
projected using mortality improvement scale CPM-B. As a result, the fair value of the insurance contract is equal to the defined 
benefit obligation in respect of the members covered under the insurance contract.

Money market investments are carried at amortized cost which approximates fair value due to the short-term maturity of these 
investments. Investments in equity securities are reported at fair value based on quoted market prices on national security 
exchanges. The fair value of investments in common collective funds are determined using the Net Asset Value (“NAV”) 
provided by the administrator of the fund. The NAV is determined by each fund’s trustee based upon the fair value of the 
underlying assets owned by the fund, less liabilities, divided by the number of outstanding units. The fair value of government 

87

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

related securities and corporate bonds is determined based on quoted market prices on national security exchanges, when 
available, or using valuation models which incorporate certain other observable inputs including recent trading activity for 
comparable securities and broker-quoted prices.

Future Benefit Payments

(in millions)
Estimated future benefit payments for

pension plans

2016

1.1

2017

1.2

2018

1.2

2019

1.4

2020

2021-2025

1.6

11.9

We expect to contribute $1.9 million to our pension plans in 2016.

Multi-Employer Pension and Postretirement Benefit Plans

We contribute to multi-employer plans that provide pension and other postretirement benefits to certain employees under 
collective bargaining agreements. Contributions to these plans were $2.7 million in 2015, $2.0 million in 2014 and $1.6 million 
in 2013. Based on our contributions to each individual multi-employer plan relative to the total contributions of all participating 
employers in such plan, no multi-employer plan was deemed to be individually significant to us.

Defined Contribution Plans

On January 1, 2014, the account balances of CBS sponsored defined contribution plans, in which substantially all of our 
employees meeting eligibility requirements were able to participate, were transferred to a defined contribution plan sponsored 
by us. Employer contributions for the plans were $4.2 million in 2015 and $3.8 million in 2014. Employer contributions to the 
plans which were sponsored by CBS in 2013 were $3.7 million.

Note 15. Income Taxes

On September 15, 2015, we filed our election to be taxed as a REIT for U.S. federal income tax purposes for the period July 17, 
2014, through December 31, 2014, and all future calendar years. As of July 17, 2014, we were organized in conformity with the 
requirements for qualification and taxation as a REIT under the Internal Revenue Code of 1986, as amended (the “Code”), and 
accordingly, we have not provided for U.S. federal income tax on our REIT taxable income that we distributed to our 
stockholders. We have elected to treat our subsidiaries that participate in certain non-REIT qualifying activities, and our foreign 
subsidiaries, as TRSs. As such, we have provided for their federal, state and foreign income taxes.

As a result of our REIT conversion, our effective tax rate subsequent to the Separation was substantially lower than previous 
periods. Prior to the Separation, our income tax provisions were calculated on a separate tax return basis, with us as the 
taxpayer, even though our U.S. operating results were included in the consolidated federal, and certain state and local income 
tax returns of CBS. We believe that the assumptions and estimates used to determine these tax amounts were reasonable. 
However, the consolidated financial statements may not necessarily reflect our income tax expense or tax payments, or what 
our tax amounts would have been if we had been a stand-alone company operating as a REIT during the periods prior to the 
Separation.

In 2014, as a result of our REIT conversion, substantially all Deferred income tax liabilities, net, was reversed into Net income 
via a non-cash benefit of approximately $235.6 million. 

Cash paid for income taxes was $5.8 million in 2015 and assumed to be $53.0 million in 2014 and $112.8 million in 2013.

88

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

The U.S. and foreign components of Income (loss) before benefit (provision) for income taxes and equity in earnings of investee 
companies were as follows:

(in millions)
United States
Foreign

Income (loss) before benefit (provision) for income taxes and equity in

earnings of investee companies

Year Ended December 31,

2015

2014

2013

$

83.3
(112.1)

$

102.8
(4.8)

239.8
(2.2)

(28.8) $

98.0

$

237.6

$

$

The following table reconciles Income (loss) before benefit (provision) for income taxes and equity in earnings of investee 
companies to REIT taxable income for the year ended December 31, 2015 and the period July 17, 2014, through December 31, 
2014.

(in millions)
Income (loss) before benefit (provision) for income taxes and equity in earnings of investee

companies

Income before provision for income taxes and equity in earnings of investee companies for

the period January 1, 2014, through July 16, 2014

Income before benefit (provision) for income taxes and equity in earnings for the period

July 17, 2014, through December 31, 2014

Net (income) loss of TRSs
Income from REIT operations

Book depreciation in excess of tax depreciation
Book amortization in excess of tax amortization

Tax dividend from foreign subsidiary
Book/tax differences - stock-based compensation

Book/tax differences - deferred gain for tax
Book/tax differences - capitalized costs

Book/tax differences - investments in joint ventures
Book/tax differences - other

Year Ended December 31,

2015

2014

$

(28.8) $

98.0

(57.9)

40.1
(1.6)
38.5

15.0
21.3

—
8.1

—
7.4

2.5
4.2

108.7
79.9

51.7
7.9

39.0
(3.4)
(2.7)
—

5.6
3.1

REIT taxable income (estimated)

$

181.1

$

97.0

The components of the Benefit (provision) for income taxes are as follows:

(in millions)
Current:
Federal
State and local
Foreign

Deferred tax (benefit) liability:

Federal
State and local
Foreign

(Benefit) provision for income taxes

Year Ended December 31,

2015

2014

2013

$

$

0.3
0.9
5.9
7.1

0.5
—
(2.2)
(1.7)
5.4

$

$

$

29.9
9.8
3.8
43.5

(198.0)
(50.3)
(1.2)
(249.5)
(206.0) $

85.1
21.8
5.2
112.1

(3.6)
(10.0)
(1.9)
(15.5)
96.6

89

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

Excluding the Loss on real estate assets held for sale of $103.6 million (see Note 12. Acquisitions and Dispositions: 
Dispositions) in 2015 and the non-cash benefit recorded as a result of our REIT conversion in 2014 of $235.6 million, the 
effective income tax rate was 7.2% in 2015, 30.3% in 2014 and 40.7% in 2013. 

The difference between income taxes expected at the U.S. federal statutory income tax rate of 35% and the Benefit (provision) 
for income taxes is summarized as follows:

(in millions)
Taxes on income (loss) at U.S. statutory rate
Loss on real estate assets held for sale
REIT dividends paid deduction
State and local taxes, net of federal tax benefit
Effect of foreign operations
Deferred tax adjustment due to REIT conversion
Resolution of prior year tax
Other, net

(Benefit) provision for income taxes

Year Ended December 31,

2015

2014

2013

$

$

(10.1) $
36.3
(28.0)
1.8
7.3
—
(2.1)
0.2
5.4

$

$

34.3
—
(13.5)
4.8
2.9
(235.6)
—
1.1
(206.0) $

The following table is a summary of the components of deferred income tax assets and liabilities.

(in millions)
Deferred income tax assets:

Provision for expenses and losses
Postretirement and other employee benefits
Tax credit and loss carryforwards

Total deferred income tax assets

Valuation allowance

Deferred income tax assets, net

Deferred income tax liabilities:

Property, equipment and intangible assets

Total deferred income tax liabilities

As of December 31,

2015

2014

$

$

0.7
5.0
1.7
7.4
—
7.4

(11.1)
(11.1)

83.2
—
—
7.6
4.0
—
—
1.8
96.6

2.8
4.6
10.9
18.3
(6.9)
11.4

(18.8)
(18.8)

Deferred income tax liabilities, net

$

(3.7) $

(7.4)

As of December 31, 2015, we had net operating loss carryforwards for federal, state and local, and foreign jurisdictions of 
$23.0 million. Approximately $15.6 million of these losses may be carried forward indefinitely, subject to limitations imposed 
by local tax laws. The remaining net operating losses expire in various years from 2016 through 2027.

Deferred income tax assets were reduced by a valuation allowance of $6.9 million as of December 31, 2014, principally relating 
to income tax benefits from net operating losses which are not expected to be realized.

Our undistributed earnings of foreign subsidiaries not included in our consolidated federal income tax return that could be 
subject to additional income taxes if remitted was approximately $181.3 million as of December 31, 2015. No provision was 
recorded for taxes that could result from the remittance of such undistributed earnings since we intend to declare dividends to 
our shareholders in an amount sufficient to offset such distributions and to reinvest the remainder outside the U.S. indefinitely. 
The determination of the unrecognized U.S. federal deferred income tax liability for undistributed earnings is not practical.

90

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

The following table sets forth the change in the reserve for uncertain tax positions, excluding related accrued interest and 
penalties.

(in millions)
As of January 1, 2013

Additions for current year tax positions
Reductions for prior year tax positions

As of December 31, 2013

Additions for current year tax positions
Reductions for prior year tax positions

As of December 31, 2014

Additions for current year tax positions
Reductions for prior year tax positions

As of December 31, 2015

$

$

4.9
0.2
(1.1)
4.0
0.1
(2.9)
1.2
0.2
(0.6)
0.8

The reserve for uncertain tax positions of $0.8 million as of December 31, 2015, includes $0.5 million which would affect our 
effective income tax rate if and when recognized in future years. During 2014, reductions for prior year tax positions included 
$2.1 million of liabilities which were transferred to CBS pursuant to our tax matters agreement. The reduction in this liability 
did not impact our provision for income taxes during 2014. 

We recognize interest and penalty charges related to the reserve for uncertain tax positions as part of income tax expense. These 
charges were not material for any of the periods presented.

Note 16.  Earnings (Loss) Per Share (“EPS”)

(in millions)
Net income (loss)

Year Ended December 31,

2015

2014

2013

$

(29.4) $

306.9

$

143.5

Weighted average shares for basic EPS
Dilutive potential shares from grants of RSUs, PRSUs and stock options(a)
Weighted average shares for diluted EPS

137.3

—
137.3

114.3

0.5
114.8

114.3

0.5
114.8

(a)  The potential impact of an aggregate 0.7 million granted RSUs, PRSUs and stock options for 2015 and 0.2 million granted RSUs, PRSUs and stock 

options for 2014 was antidilutive.

Note 17. Commitments and Contingencies

Off-Balance Sheet Commitments

Our off-balance sheet commitments primarily consist of operating lease arrangements and guaranteed minimum franchise 
payments. These arrangements result from our normal course of business and represent obligations that are payable over several 
years.

We have long-term operating leases for office space, billboard sites and equipment, which expire at various dates. Certain leases 
contain renewal and escalation clauses.

We have agreements with municipalities and transit operators which entitle us to operate advertising displays within their transit 
systems, including on the interior and exterior of rail and subway cars and buses, as well as on benches, transit shelters, street 
kiosks, and transit platforms. Under most of these franchise agreements, the franchisor is entitled to receive the greater of a 
percentage of the relevant revenues, net of agency fees, or a specified guaranteed minimum annual payment.

On July 22, 2015, we entered into an agreement with the Metropolitan Transportation Authority (the “MTA”) to extend our 
existing transit contract for providing advertising services throughout the New York City subway system from December 31, 

91

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

2015, to December 31, 2016, unless earlier terminated by the MTA on or after July 1, 2016. On July 22, 2015, we also entered 
into an agreement with the MTA to modify our existing bus and commuter rail advertising contract to change the MTA’s right to 
terminate the contract at any time, to a right to terminate at any time on or after July 1, 2016, and the right to exclude billboards 
on the MTA’s properties from any termination. The December 31, 2016, expiration date of the bus and commuter rail 
advertising contract remains unchanged. 

As of December 31, 2015, minimum rental payments under non-cancellable operating leases with terms in excess of one year 
and guaranteed minimum franchise payments are as follows:

(in millions)
2016
2017
2018
2019
2020
2021 and thereafter
Total minimum payments

Operating
Leases

Guaranteed
Minimum
Franchise 
Payments

$

$

123.4
115.3
103.9
84.4
72.9
440.6
940.5

$

$

142.3
51.2
45.8
27.3
7.6
26.7
300.9

Rent expense was $376.4 million in 2015, $317.4 million in 2014 and $292.0 million in 2013, including contingent rent 
amounts of $87.5 million in 2015, $59.5 million in 2014 and $35.7 million in 2013. Rent expense is primarily reflected in 
operating expenses on the Consolidated Statements of Operations and includes rent on cancellable leases and leases with terms 
under one year, as well as contingent rent, none of which are included in the operating lease commitments in the table above.

Letters of Credit

We have indemnification obligations with respect to letters of credit and surety bonds primarily used as security against non-
performance in the normal course of business. The outstanding letters of credit and surety bonds approximated $114.0 million 
as of December 31, 2015, and were not recorded on the Consolidated Statements of Financial Position. 

Legal Matters

On an ongoing basis, we are engaged in lawsuits and governmental proceedings and respond to various investigations, 
inquiries, notices and claims from national, state and local governmental and other authorities (collectively, “litigation”). 
Litigation is inherently uncertain and always difficult to predict. Although it is not possible to predict with certainty the 
eventual outcome of any litigation, in our opinion, none of our current litigation is expected to have a material adverse effect on 
our results of operations, financial position or cash flows.

Note 18. Segment Information

The following tables set forth our financial performance by segment. We manage our operations through two segments—United 
States and International.

(in millions)
Revenues:

United States
International

Total revenues

Year Ended December 31,

2015

2014

2013

$

$

1,380.3
133.5
1,513.8

$

$

1,198.8
155.0
1,353.8

$

$

1,130.1
163.9
1,294.0

We present Operating income before Depreciation, Amortization, Net gain (loss) on dispositions, Stock-based compensation, 
Restructuring charges, Loss on real estate assets held for sale and Acquisition costs (“Adjusted OIBDA”) as the primary 
measure of profit and loss for our operating segments in accordance with FASB guidance for segment reporting. 

92

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

(in millions)
Net income (loss)

(Benefit) provision for income taxes
Equity in earnings of investee companies, net of tax
Interest expense (income), net
Other expense, net

Operating income

Restructuring charges(a)
Acquisition costs
Loss on real estate assets held for sale
Net (gain) loss on dispositions
Depreciation and amortization
Stock-based compensation(a)

Total Adjusted OIBDA

Adjusted OIBDA:
United States
International
Corporate

Total Adjusted OIBDA

Year Ended December 31,

2015

2014

2013

$

$

$

$

(29.4) $
5.4
(4.8)
114.8
0.4
86.4
2.6
—
103.6
0.7
229.1
15.2
437.6

$

459.6
15.8
(37.8)
437.6

$

$

306.9
(206.0)
(2.9)
84.8
0.3
183.1
9.8
10.4
—
(2.5)
202.2
10.4
413.4

416.2
24.3
(27.1)
413.4

$

$

$

$

143.5
96.6
(2.5)
—
1.2
238.8
—
—
—
(27.3)
195.8
7.5
414.8

406.4
29.1
(20.7)
414.8

(a) 

In 2014, restructuring charges (including stock-based compensation of $5.6 million), costs related to the Acquisition and stock-based compensation are 
classified as Corporate expense.

(in millions)
Operating income (loss):

U.S.
International
Corporate

Total operating income

Net (gain) loss on dispositions:

U.S.
International

Total gain on dispositions

Depreciation and amortization:

U.S.
International

Total depreciation and amortization

Capital expenditures:

U.S.
International

Total capital expenditures

Year Ended December 31,

2015

2014

2013

$

$

$

$

$

$

$

$

251.3
(111.9)
(53.0)
86.4

0.6
0.1
0.7

205.1
24.0
229.1

53.3
5.9
59.2

$

$

$

$

$

$

$

$

244.3
(3.5)
(57.7)
183.1

$

$

(2.5) $
—
(2.5) $

174.4
27.8
202.2

56.8
7.4
64.2

$

$

$

$

267.1
(0.1)
(28.2)
238.8

(27.5)
0.2
(27.3)

166.8
29.0
195.8

54.1
6.8
60.9

93

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

(in millions)
Assets:
U.S.
International(a)
Corporate
Total assets

As of December 31,

2015

2014

2013

$

$

3,602.8
124.5
117.9
3,845.2

$

$

3,704.2
270.4
49.0
4,023.6

$

$

3,027.6
327.9
—
3,355.5

(a) 

In 2015, includes amounts reclassified as Assets held for sale on the Consolidated Statement of Financial Position. (See Note 12. Acquisitions and 
Dispositions: Dispositions to the Consolidated Financial Statements.)

(in millions)
Revenues(a):

United States
Canada
Latin America

Total revenues

(a)  Revenues classifications are based on the geography of the advertising.

(in millions)
Long-lived assets(a):

United States
Canada
Latin America(b)

Total long-lived assets

Year Ended December 31,

2015

2014

2013

1,380.3
71.7
61.8
1,513.8

$

$

1,198.8
82.5
72.5
1,353.8

$

$

1,130.1
84.7
79.2
1,294.0

As of December 31,

2015

2014

2013

3,316.4
82.2
—
3,398.6

$

$

3,423.6
112.0
94.5
3,630.1

$

2,768.5
138.1
107.6
3,014.2

$

$

$

$

(a)  Reflects total assets less current assets, investments and non-current deferred tax assets.
(b) 

In 2015, in connection with the Transaction, we reclassified long-lived assets to Assets held for sale on the Consolidated Statement of Financial Position. 
(See Note 12. Acquisitions and Dispositions: Dispositions to the Consolidated Financial Statements.)

94

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

Note 19. Condensed Consolidating Financial Information

We and our material existing and future direct and indirect 100% owned domestic subsidiaries (except the Borrowers under the 
Term Loan and the Revolving Credit Facility) guarantee the obligations under the Term Loan and the Revolving Credit Facility. 
Our senior unsecured notes are fully and unconditionally, and jointly and severally guaranteed on a senior unsecured basis by us 
and each of our direct and indirect wholly owned domestic subsidiaries that guarantees the Term Loan and the Revolving Credit 
Facility (see Note 8. Long-Term Debt).  The following condensed consolidating schedules present financial information on a 
combined basis in conformity with the SEC’s Regulation S-X, Rule 3-10 for: (i) OUTFRONT Media Inc. (the “Parent 
Company”); (ii) Capital LLC (the “Subsidiary Issuer”); (iii) the guarantor subsidiaries; (iv) the non-guarantor subsidiaries; (v) 
elimination entries necessary to consolidate the Parent Company and the Subsidiary Issuer, the guarantor subsidiaries and non-
guarantor subsidiaries; and (vi) the Parent Company on a consolidated basis. Finance Corp. is a co-issuer finance subsidiary 
with no assets or liabilities, and therefore has not been included in the tables below.

(in millions)
Current assets:

Cash and cash equivalents
Receivables, less allowances
Other current assets(a)

Total current assets
Property and equipment, net

Goodwill
Intangible assets

Investment in subsidiaries
Other assets

Intercompany
Total assets

Total current liabilities(a)
Long-term debt
Deferred income tax liabilities, net

Asset retirement obligation
Deficit in excess of investment of

subsidiaries
Other liabilities
Intercompany
Total liabilities
Total stockholders’ equity
Total liabilities and stockholders’ equity

As of December 31, 2015

Parent
Company

Subsidiary
Issuer

Guarantor
Subsidiaries

Non-
Guarantor
Subsidiaries

Eliminations

Consolidated

$

$

$

$

— $
—

—

—
—

—
—

81.6
—

5.5

87.1
—

—
—

1,212.6
—

—
1,212.6

$

3,369.1
27.5

—
3,483.7

— $

19.7

—
—

—

—
—
—
—
1,212.6
1,212.6

$

2,251.4
—

—

—
—
—
2,271.1
1,212.6
3,483.7

$

$

$

$

8.5
196.5

118.1

323.1
649.4

2,046.0
570.5

25.0
51.1

70.6
3,735.7

212.0

0.3
—

29.1

2,156.5
66.3
58.9
2,523.1
1,212.6
3,735.7

$

$

$

$

11.5
13.0

15.9

40.4
52.3

28.7
—

—
3.1

58.9
183.4

67.9

—
10.9

4.1

—
4.9
70.6
158.4
25.0
183.4

$

— $
—
(34.0)
(34.0)
—

—
—
(4,606.7)
—
(129.5)
$ (4,770.2) $

$

(34.0) $
—
—

—

(2,156.5)
—
(129.5)
(2,320.0)
(2,450.2)
$ (4,770.2) $

101.6
209.5

105.5

416.6
701.7

2,074.7
570.5

—
81.7

—
3,845.2

265.6

2,251.7
10.9

33.2

—
71.2
—
2,632.6
1,212.6
3,845.2

(a) 

Includes amounts classified as Assets held for sale and Liabilities held for sale, as applicable, on the Consolidated Statement of Financial Position. (See 
Note 12. Acquisitions and Dispositions: Dispositions to the Consolidated Financial Statements.)

95

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

(in millions)
Current assets:

Cash and cash equivalents
Receivables, less allowances
Other current assets

Total current assets
Property and equipment, net
Goodwill
Intangible assets
Investment in subsidiaries
Other assets
Intercompany
Total assets

Total current liabilities

Long-term debt
Deferred income tax liabilities, net

Asset retirement obligation
Deficit in excess of investment of

subsidiaries
Other liabilities

Intercompany
Total liabilities

As of December 31, 2014

Parent
Company

Subsidiary
Issuer

Guarantor
Subsidiaries

Non-
Guarantor
Subsidiaries

Eliminations

Consolidated

$

$

$

— $
—
—
—
—
—
—
1,445.5
—
—
1,445.5

$

11.5
—
5.3
16.8
—
—
—
3,613.0
31.2
—
3,661.0

— $

17.9

—
—

—

—
—

—
—

$

$

$

$

8.8
186.5
83.5
278.8
683.3
2,050.6
633.0
208.1
59.5
75.1
3,988.4

219.1

0.7
—

28.3

2,167.5
64.4

62.9
2,542.9

1,445.5
3,988.4

$

$

$

$

8.2
31.0
20.5
59.7
99.6
103.6
0.2
—
7.3
62.9
333.3

18.2

—
17.2

8.3

—
6.4

75.1
125.2

208.1
333.3

$

— $
—
—
—
—
—
—
(5,266.6)
—
(138.0)
$ (5,404.6) $

28.5
217.5
109.3
355.3
782.9
2,154.2
633.2
—
98.0
—
4,023.6

$

— $

255.2

—
—

—

(2,167.5)
—
(138.0)
(2,305.5)
(3,099.1)
$ (5,404.6) $

2,198.3
17.2

36.6

—
70.8

—
2,578.1

1,445.5
4,023.6

Total stockholders’ equity
Total liabilities and stockholders’ equity

1,445.5
1,445.5

$

$

2,197.6
—

—

—
—

—
2,215.5

1,445.5
3,661.0

96

(in millions)
Revenues:

Billboard
Transit and other

Total revenues
Expenses:

Operating
Selling, general and administrative
Restructuring charges
Loss on real estate assets held for sale
Net loss on dispositions
Depreciation
Amortization

Total expenses
Operating income (loss)

Interest expense, net
Other expense, net

Income before income taxes and equity

earnings of investee

Provision for income taxes
Equity in earnings of investee companies,

net of tax

Net income (loss)

Net income (loss)
Total other comprehensive income (loss),

net of tax

Total comprehensive income (loss)

$

$

$

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

Year Ended December 31, 2015

Parent
Company

Subsidiary
Issuer

Guarantor
Subsidiaries

Non-
Guarantor
Subsidiaries

Eliminations

Consolidated

$

— $
—
—

$

— $
—
—

969.8
410.5
1,380.3

$

— $
—
—

1,084.3
429.5
1,513.8

—
—
—
—
—
—
—

—
—

—
—

—

—

833.1
258.3
2.6
103.6
0.7
113.7
115.4

1,427.4
86.4
(114.8)
(0.4)

(28.8)
(5.4)

4.8
(29.4)

(29.4)

(30.8)
(60.2)

114.5
19.0
133.5

89.2
28.5
—
103.6
0.1
19.7
4.3

245.4
(111.9)
0.2
(0.4)

(112.1)
(3.4)

—
1.5
—
—
—
—
—

1.5
(1.5)

—
—

(1.5)

—

—
0.3
—
—
—
—
—

0.3
(0.3)
(114.8)
—

(115.1)
—

743.9
228.0
2.6
—
0.6
94.0
111.1

1,180.2
200.1
(0.2)
—

199.9
(2.0)

(27.9)
(29.4) $

87.2
(27.9) $

(225.8)
(27.9) $

1.1
(114.4) $

170.2
170.2

(29.4) $

(27.9) $

(27.9) $

(114.4) $

170.2

(30.8)
(60.2) $

(30.8)
(58.7) $

(30.8)
(58.7) $

(30.5)
(144.9) $

92.1
262.3

$

$

$

97

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

(in millions)
Revenues:

Billboard
Transit and other

Total revenues
Expenses:

Operating
Selling, general and administrative
Restructuring charges
Acquisition costs
Net gain on dispositions
Depreciation
Amortization

Total expenses
Operating income (loss)

Interest income (expense), net
Other expense, net

Income (loss) before income taxes and

equity earnings of investee

Benefit (provision) for income taxes
Equity in earnings of investee companies,

net of tax

Net income (loss)

Net income (loss)
Total other comprehensive income (loss),

net of tax

Total comprehensive income (loss)

Year Ended December 31, 2014

Parent
Company

Subsidiary
Issuer

Guarantor
Subsidiaries

Non-
Guarantor
Subsidiaries

Eliminations

Consolidated

133.1
21.9
155.0

100.4
30.3
—
—

22.7
5.1

158.5
(3.5)
0.2
(0.3)

(3.6)
(3.7)

$

— $
—
—

971.5
382.3
1,353.8

—
—
—
—
—
—
—

—
—

—
—

—

—

726.5
224.3
9.8
10.4
(2.5)
107.2
95.0

1,170.7
183.1
(84.8)
(0.3)

98.0

206.0

2.9
306.9

0.7
(6.6) $

(609.8)
(609.8) $

(6.6) $

(609.8) $

306.9

(14.8)
(21.4) $

44.8
(565.0) $

(15.0)
291.9

$

— $
—
—

$

— $
—
—

838.4
360.4
1,198.8

—
1.3
—
—
—
—
—

1.3
(1.3)

—
—

(1.3)

—

308.2
306.9

306.9

(15.0)
291.9

$

$

$

$

$

$

—
—
—
—
—
—
—

—
—
(84.8)
—

(84.8)
—

393.0
308.2

308.2

(15.0)
293.2

626.1
192.7
9.8
10.4
(2.5)
84.5
89.9

1,010.9
187.9
(0.2)
—

187.7

209.7

(89.2)
308.2

308.2

(15.0)
293.2

$

$

$

$

$

$

98

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

(in millions)
Revenues:

Billboard
Transit and other

Total revenues
Expenses:

Operating
Selling, general and administrative
Net (gain) loss on dispositions
Depreciation
Amortization
Total expenses
Operating income (loss)

Other expense, net
Income (loss) before income taxes and

equity earnings of investee

Provision for income taxes

Equity in earnings of investee companies,

net of tax

Net income (loss)

Net income (loss)

Total other comprehensive income (loss),

net of tax

Total comprehensive income (loss)

$

$

$

$

Year Ended December 31, 2013

Parent
Company

Subsidiary
Issuer

Guarantor
Subsidiaries

Non-
Guarantor
Subsidiaries

Eliminations

Consolidated

— $
—
—

$

— $
—
—

780.0
350.1
1,130.1

$

140.9
23.0
163.9

— $
—
—

920.9
373.1
1,294.0

—
—
—
—
—
—
—

—

—
—

—

—
—
—
—
—
—
—

—

—
—

—

— $

— $

584.2
167.7
(27.5)
80.7
86.1
891.2
238.9
(0.2)

238.7
(93.3)

(1.9)
143.5

— $

— $

143.5

—

— $

—

— $

(9.1)
134.4

102.7
32.1
0.2
23.8
5.2
164.0
(0.1)
(1.0)

(1.1)
(3.3)

—
(4.4) $

(4.4) $

(9.3)
(13.7) $

$

$

$

—
—
—
—
—
—
—

—

—
—

4.4

4.4

4.4

9.3

$

$

13.7

$

686.9
199.8
(27.3)
104.5
91.3
1,055.2
238.8
(1.2)

237.6
(96.6)

2.5

143.5

143.5

(9.1)
134.4

99

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

Year Ended December 31, 2015

(in millions)
Cash provided by operating activities
Investing activities:

Capital expenditures
Acquisitions
Proceeds from dispositions
Cash used in investing activities
Financing activities:

Proceeds from long-term debt

borrowings - new senior notes
Proceeds from borrowings under

revolving credit facility
Repayments of long-term debt

borrowings - term loan

Repayments of borrowings under

revolving credit facility

Deferred financing costs

Proceeds from stock option exercises
Taxes withheld for stock-based

compensation

Dividends

Intercompany
Other

Cash used in financing activities
Effect of exchange rate on cash and cash

equivalents

Net increase (decrease) in cash and cash

equivalents

Cash and cash equivalents at

beginning of period

Cash reclassified to assets held for sale
Cash and cash equivalents at

end of period

Parent
Company

Subsidiary
Issuer

$

(1.5) $

(107.4) $

Guarantor
Subsidiaries
378.9

—
—
—
—

—

—

—

—
—

2.0

—
(196.3)

195.8
—

1.5

—

—

—
—

—
—
—
—

103.8

105.0

(50.0)

(105.0)
(3.3)
—

—
—

127.0
—

177.5

—

70.1

11.5
—

(53.3)
(12.1)
8.9
(56.5)

—

—

—

—
—

—

(4.3)
—
(317.9)
(0.5)
(322.7)

—

(0.3)

8.8
—

Non-
Guarantor
Subsidiaries
23.1
$

(5.9)
—
—
(5.9)

—

—

—

—
—

—

—
—
(4.9)
—
(4.9)

(3.3)

9.0

8.2
(5.7)

Eliminations
$

— $

Consolidated
293.1

—
—
—
—

—

—

—

—
—

—

—
—

—
—

—

—

—

—
—

(59.2)
(12.1)
8.9
(62.4)

103.8

105.0

(50.0)

(105.0)
(3.3)
2.0

(4.3)
(196.3)
—
(0.5)
(148.6)

(3.3)

78.8

28.5
(5.7)

$

— $

81.6

$

8.5

$

11.5

$

— $

101.6

100

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

Year Ended December 31, 2014

(in millions)
Cash provided by operating activities
Investing activities:

Capital expenditures
Acquisitions
Investments in investee companies
Proceeds from dispositions
Cash used in investing activities
Financing activities:
Proceeds from IPO
Proceeds from long-term debt

borrowings - term loan and senior
notes

Proceeds from long-term debt

borrowings - new senior notes

Deferred financing costs

Distribution of debt and IPO proceeds to

CBS

Net cash contribution from CBS
Dividends

Intercompany
Other

Cash used in financing activities
Effect of exchange rate on cash and cash

equivalents

Net increase (decrease) in cash and cash

equivalents

Cash and cash equivalents at

beginning of period

Cash and cash equivalents at

end of period

Parent
Company

Subsidiary
Issuer

$

(1.3) $

(54.8) $

Guarantor
Subsidiaries
330.6

Non-
Guarantor
Subsidiaries
$

(11.7) $

Eliminations

Consolidated
262.8

— $

—
—
—
—
—

615.0

—

—
—

(515.0)

9.5
(242.7)

134.5
—

1.3

—

—

—

—
—
—
—
—

—

1,598.0

599.3
(42.7)

(1,523.8)
—
—
(564.5)
—

66.3

—

11.5

—

(56.8)
(735.7)
(3.0)
4.2
(791.3)

—

—

—
—

—

39.8
—

428.4
(0.8)
467.4

—

6.7

2.1

(7.4)
—
—
0.3
(7.1)

—

—

—
—

—

—
—

1.6
—

1.6

(2.3)

(19.5)

27.7

—
—
—
—
—

—

—

—
—

—

—
—

—
—

—

—

—

—

(64.2)
(735.7)
(3.0)
4.5
(798.4)

615.0

1,598.0

599.3
(42.7)

(2,038.8)
49.3
(242.7)
—
(0.8)
536.6

(2.3)

(1.3)

29.8

$

— $

11.5

$

8.8

$

8.2

$

— $

28.5

101

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

Year Ended December 31, 2013

(in millions)
Cash provided by operating activities
Investing activities:

Capital expenditures
Acquisitions
Proceeds from dispositions
Cash used in investing activities
Financing activities:

Excess tax benefit from stock-based

compensation

Net cash (distribution to)/contribution
from CBS
Other

Cash used in financing activities
Effect of exchange rate on cash and cash

equivalents

Net increase (decrease) in cash and cash

equivalents

Cash and cash equivalents at

beginning of period

Cash and cash equivalents at

end of period

Parent
Company

Subsidiary
Issuer

$

— $

— $

Guarantor
Subsidiaries
268.2

—
—
—
—

—

—
—

—

—

—

—

—
—
—
—

—

—
—

—

—

—

—

(54.1)
(11.5)
28.6
(37.0)

5.8

(244.4)
—
(238.6)

—

(7.4)

9.5

Non-
Guarantor
Subsidiaries
12.9
$

(6.8)
—
0.1
(6.7)

—

11.8
(0.2)
11.6

(0.8)

17.0

10.7

Eliminations
$

— $

Consolidated
281.1

—
—
—
—

—

—
—

—

—

—

—

(60.9)
(11.5)
28.7
(43.7)

5.8

(232.6)
(0.2)
(227.0)

(0.8)

9.6

20.2

$

— $

— $

2.1

$

27.7

$

— $

29.8

102

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

Note 20. Quarterly Financial Data (Unaudited)

Our revenues and profits experience seasonality due to seasonal advertising patterns and influences on advertising markets. 
Typically, our revenues and profits are highest in the fourth quarter, during the holiday shopping season, and lowest in the first 
quarter, as advertisers cut back on spending following the holiday shopping season.

(in millions)
Revenues:

United States
International

Total revenues
Adjusted OIBDA:
United States
International
Corporate

Total Adjusted OIBDA
Restructuring charges - severance only
Loss on real estate assets held for sale
Net gain (loss) on dispositions
Depreciation
Amortization
Stock-based compensation

Total operating income (loss)

Operating income (loss):

United States
International
Corporate

Total operating income (loss)

Net income (loss)

First
Quarter

Second
Quarter

2015

Third
Quarter

Fourth
Quarter

Total
Year

$

$

$

$

$

$
$

313.9
30.0
343.9

94.4
0.1
(7.5)
87.0
(0.6)
—
0.3
(28.7)
(27.8)
(3.6)
26.6

43.9
(6.2)
(11.1)
26.6
1.1

(b)

$

$

$

$

$

$
$

346.1
38.6
384.7

121.0
7.5
(9.4)
119.1
(2.0)
—
(0.9)
(28.0)
(29.2)
(4.4)
54.6

67.1
1.3
(13.8)
54.6
22.2

(b)

$

$

$

$

$

$
$

353.9
32.8
386.7

121.6
3.9
(11.6)
113.9
—
—
—
(28.4)
(29.1)
(3.7)
52.7

69.9
(1.9)
(15.3)
52.7
21.2

(b)

$

$

$

$

$

$
$

366.4
32.1
398.5

122.6
4.3
(9.3)
117.6
—
(103.6)
(0.1)
(28.6)
(29.3)
(3.5)
(47.5)

70.4
(105.1)
(12.8)
(47.5)
(73.9)

(a)

(b)

$ 1,380.3
133.5
$ 1,513.8

$

$

$

$
$

459.6
15.8
(37.8)
437.6
(2.6)
(103.6)
(0.7)
(113.7)
(115.4)
(15.2)
86.4

251.3
(111.9)
(53.0)
86.4
(29.4)

(a) 

In the fourth quarter of 2015, we recorded a non-cash loss on real estate assets held for sale. This non-cash loss is primarily comprised of the impact of 
including unrecognized foreign currency translation adjustment losses in the carrying value of assets held for sale. (See Note 12. Acquisitions and 
Dispositions: Dispositions to the Consolidated Financial Statements).

(b)  We incurred incremental corporate stand-alone costs of $2.9 million during the first quarter of 2015; $1.5 million during the second quarter of 2015, $1.4 

million during the third quarter of 2015 and $0.5 million during the fourth quarter of 2015.

103

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

(in millions)
Revenues:

United States
International

Total revenues
Adjusted OIBDA:
United States
International
Corporate

Total Adjusted OIBDA
Restructuring charges - severance only
Acquisition costs
Net gain (loss) on dispositions
Depreciation
Amortization
Stock-based compensation
Total operating income

Operating income (loss):

United States
International
Corporate

Total operating income

Net income

First
Quarter

Second
Quarter

2014

Third
Quarter

Fourth
Quarter

Total
Year

$

$

$

$

$

$
$

255.0
32.9
287.9

80.3
1.1
(5.8)
75.6
—
—
0.9
(26.1)
(21.9)
(1.8)
26.7

40.0
(5.7)
(7.6)
26.7
8.4

(c)

(d)

$

$

$

$

$

$
$

291.1
43.3
334.4

106.4
9.5
(5.6)
110.3
—
—
—
(26.5)
(22.6)
(2.9)
58.3

(c)

(d)

64.2
2.6
(8.5)
58.3
22.4

$

$

$

$

$

$
$

296.3
40.2
336.5

106.3
6.3
(5.7)
106.9
(2.7)
(1.4)
0.5
(26.7)
(22.8)
(6.2)
47.6

64.3
(0.7)
(16.0)
47.6
248.3

(c)

(d)

(a)

$

$

$

$

$

$
$

356.4
38.6
395.0

123.2
7.4
(10.0)
120.6
(1.5)
(9.0)
1.1
(27.9)
(27.7)
(5.1)
50.5

75.8
0.3
(25.6)
50.5
27.8

(b)

(b)

(b)

(b)

(c)

(d)

(b)

(b)

$ 1,198.8
155.0
$ 1,353.8

$

$

$

$
$

416.2
24.3
(27.1)
413.4
(4.2)
(10.4)
2.5
(107.2)
(95.0)
(16.0)
183.1

244.3
(3.5)
(57.7)
183.1
306.9

(a)  During the third quarter of 2014, we recorded a reversal of $232.3 million, representing substantially all Deferred income tax liabilities, net, as a result of 

(b) 

our REIT conversion (see Note 15. Income Taxes).
In the fourth quarter of 2014, we issued senior notes to partially finance the Acquisition (see Note 8. Long-Term Debt) and completed the Acquisition (see 
Note 12. Acquisition), and also reversed an additional $3.3 million of Deferred income tax liabilities, net, related to our REIT conversion.

(c)  We incurred incremental U.S. stand-alone costs of $1.7 million during the first quarter of 2014; $2.1 million during the second quarter of 2014, $2.7 

million during the third quarter of 2014 and $2.7 million during the fourth quarter of 2014.

(d)  We incurred incremental corporate stand-alone costs of $2.1 million during the first quarter of 2014; $3.1 million during the second quarter of 2014, $2.5 

million during the third quarter of 2014 and $2.7 million during the fourth quarter of 2014.

104

Item 9. Changes in and Disagreements With Accountants on Accounting and Financial Disclosure.

None. 

Item 9A. Controls and Procedures.

Evaluation of Disclosure Controls and Procedures

As required by Rule 13a-15(b) of the Exchange Act, our management has carried out an evaluation, under the supervision of 
and with the participation of our Chief Executive Officer and Chief Financial Officer, of the effectiveness of the design and 
operation of our disclosure controls and procedures, as defined in Rule 13a-15(e) of the Exchange Act, as of the end of the 
period covered by this report. Based on the foregoing, our Chief Executive Officer and Chief Financial Officer concluded that 
our disclosure controls and procedures as of the end of the period covered by this report, were effective to provide reasonable 
assurance that information required to be disclosed by us in reports that we file or submit under the Exchange Act is recorded, 
processed, summarized and reported within the time periods specified in Securities and Exchange Commission’s rules and 
forms and is accumulated and communicated to our management, including our Chief Executive Officer and Chief Financial 
Officer, as appropriate to allow timely decisions regarding required disclosure.

Management’s Report on Internal Control Over Financial Reporting

Our management is responsible for establishing and maintaining adequate internal control over financial reporting, as defined 
in Rule 13a-15(f) under the Exchange Act. Our management, including our Chief Executive Officer and Chief Financial 
Officer, conducted an assessment of the effectiveness of our internal control over financial reporting based on the criteria 
established in Internal Control - Integrated Framework (2013) issued by the Committee of Sponsoring Organizations of the 
Treadway Commission. Based on that assessment, our management has concluded that our internal control over financial 
reporting was effective as of December 31, 2015 to provide reasonable assurance regarding the reliability of financial reporting 
and the preparation of financial statements for external purposes in accordance with generally accepted accounting principles. 
The effectiveness of our internal control over financial reporting as of December 31, 2015 has been audited by 
PricewaterhouseCoopers LLP, an independent registered public accounting firm, as stated in their report which appears in 
“Item 8. Financial Statements and Supplementary Data.”

Limitations on Effectiveness of Disclosure Controls and Procedures and Internal Control Over Financial Reporting

In designing and evaluating our disclosure controls and procedures and internal control over financial reporting, management 
recognizes that any controls and procedures, no matter how well designed and operated, can provide only reasonable assurance 
of achieving the desired control objectives. In addition, the design of disclosure controls and procedures and internal control 
over financial reporting must reflect the fact that there are resource constraints and that management is required to apply its 
judgment in evaluating the benefits of possible controls and procedures relative to their costs.

Item 9B. Other Information.

None.

105

Item 10. Directors, Executive Officers and Corporate Governance.

PART III

The Company has adopted a Code of Conduct that applies to all executive officers, employees and directors of the Company.  
In addition, the Company has adopted a Supplemental Code of Ethics applicable to our principal executive officer, principal 
financial officer, principal accounting officer and controller or persons performing similar functions.  Both the Code of Conduct 
and the Supplemental Code of Ethics are available in the Investor Relations section of our website at www.outfrontmedia.com. 
We intend to satisfy the disclosure requirements under Item 5.05 of Form 8-K regarding any amendment to, or waiver from, a 
provision of the Code of Conduct or the Supplemental Code of Ethics that applies to our principal executive officer, principal 
financial officer, principal accounting officer and controller or persons performing similar functions, and relates to any element 
of the definition of code of ethics set forth in Item 406(b) of Regulation S-K, by posting such information on our website at 
www.outfrontmedia.com. 

All additional information required by this item is incorporated by reference to our Proxy Statement for the 2016 Annual 
Meeting of Stockholders to be filed with the SEC within 120 days of the fiscal year ended December 31, 2015.  

Item 11. Executive Compensation.

The information required by this item is incorporated by reference to our Proxy Statement for the 2016 Annual Meeting of 
Stockholders to be filed with the SEC within 120 days of the fiscal year ended December 31, 2015.

Item 12. Security Ownership of Certain Beneficial Owners and Management and Related Stockholder Matters.

The information required by this item is incorporated by reference to our Proxy Statement for the 2016 Annual Meeting of 
Stockholders to be filed with the SEC within 120 days of the fiscal year ended December 31, 2015.

Item 13. Certain Relationships and Related Transactions, and Director Independence.

The information required by this item is incorporated by reference to our Proxy Statement for the 2016 Annual Meeting of 
Stockholders to be filed with the SEC within 120 days of the fiscal year ended December 31, 2015.

Item 14. Principal Accounting Fees and Services.

The information required by this item is incorporated by reference to our Proxy Statement for the 2016 Annual Meeting of 
Stockholders to be filed with the SEC within 120 days of the fiscal year ended December 31, 2015. 

Item 15. Exhibits, Financial Statement Schedules.

PART IV

(a)(1) Financial Statements. The financial statements filed as part of this Annual Report on Form 10-K are listed in the index to 
the financial statements, which is included in “Item 8. Financial Statements and Supplementary Data.” 

(a)(2) Financial Statement Schedules. The following financial statement schedules should be read in conjunction with the 
consolidated financial statements included in “Item 8. Financial Statements and Supplementary Data.” All other schedules for 
which provision is made in the applicable accounting regulation of the SEC are not required under the related instructions or 
are inapplicable, and therefore have been omitted.

106

Table of Contents

Col. A

Description
Allowance for doubtful

accounts:

Year ended December 31, 2015

$

Year ended December 31, 2014

Year ended December 31, 2013

Valuation allowance on
deferred tax assets:

OUTFRONT Media Inc.

Schedule II—Valuation and Qualifying Accounts
(in millions)

Col. B

Balance at
Beginning
of Period

Balance
Acquired through
Acquisitions

Col. C

Charged to
Costs and
Expenses

Col. D

Col. E

Charged
to Other
Accounts(a)

Deductions

Balance at
End of
Period

$

14.2

15.7

19.3

— $

—

—

— $

—

—

$

$

2.7

2.9

0.4

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(3.7) $

(0.7)

—

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$

4.3

3.7

4.0

2.3

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0.9

8.9

14.2

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—

6.9

10.1

Year ended December 31, 2015

$

6.9

$

Year ended December 31, 2014

Year ended December 31, 2013

10.1

8.0

(a)  Reflects change in allowance related to foreign currency translation adjustments and amounts reclassified to Assets held for sale on our Consolidated 

Statement of Financial Position.

107

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9
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1

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Table of Contents

(a)(3)  Exhibits. The exhibits filed as part of this Annual Report on Form 10-K are listed on the Exhibit Index immediately 
following the signature page hereto, which is incorporated herein by reference.

110

Table of Contents

SIGNATURES

Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, the registrant has duly caused this 
report to be signed on its behalf by the undersigned, thereunto duly authorized.

OUTFRONT MEDIA INC.

By:

/s/ Donald R. Shassian
Name:
Title:

Donald R. Shassian
Executive Vice President and Chief
Financial Officer

Date: February 29, 2016 

POWER OF ATTORNEY

Each person whose signature appears below constitutes and appoints Donald R. Shassian, Richard H. Sauer and Louis J. 
Capocasale, and each of them, as his or her true and lawful attorney-in-fact and agent, with full power of substitution 
and resubstitution, for him or her and in his or her name, place and stead, in any and all capacities, to sign any and all 
amendments to this Annual Report on Form 10-K, and to file the same, with all exhibits thereto, and other documents in 
connection therewith, with the Securities and Exchange Commission, granting unto said attorneys-in-fact and agents, and each 
of them, full power and authority to do and perform each and every act and thing requisite and necessary to be done in 
connection therewith, as fully to all intents and purposes as he or she might or could do in person, hereby ratifying and 
confirming all that said attorneys-in-fact and agents, or any of them, or their or his substitutes, may lawfully do or cause to be 
done by virtue thereof. 

Pursuant to the requirements of the Securities Exchange Act of 1934, this report has been signed below by the following 
persons on behalf of the registrant and in the capacities and on the dates indicated.

Signature

Title

Chairman and Chief Executive Officer
(Principal Executive Officer)

Date

February 29, 2016

/s/ Jeremy J. Male
Jeremy J. Male

/s/ Donald R. Shassian

Donald R. Shassian

/s/ William Apfelbaum
William Apfelbaum

/s/ Nicolas Brien
Nicolas Brien

/s/  Manuel A. Diaz
Manuel A. Diaz

/s/ Peter Mathes
Peter Mathes

/s/ Susan M. Tolson
Susan M. Tolson

/s/ Joseph H. Wender

Joseph H. Wender

Executive Vice President and Chief Financial Officer

February 29, 2016

(Principal Financial and Principal Accounting Officer)

February 29, 2016

February 29, 2016

February 29, 2016

February 29, 2016

February 29, 2016

February 29, 2016

Director

Director

Director

Director

Director

Director

111

Table of Contents

Exhibit
Number

EXHIBIT INDEX

Description

2.1

2.2

2.3

3.1

3.2

4.1

4.2

4.3

4.4

10.1

10.2

10.3

10.4

10.5

10.6

Agreement and Plan of Reorganization, dated as of January 15, 2014, by and among CBS Corporation, CBS
Outdoor Americas Inc. and CBS Radio Media Corporation (incorporated herein by reference to Exhibit 2.1 to
the Company’s Registration Statement on Form S-11 (File No. 333-189643), filed on January 31, 2014).

Master Separation Agreement, dated as of April 2, 2014, by and between CBS Outdoor Americas Inc. and
CBS Corporation (incorporated herein by reference to Exhibit 2.1 to the Company’s Current Report on Form
8-K (File No. 001-36367), filed on April 2, 2014).†

Membership Interest Purchase Agreement, dated as of July 20, 2014, by and among CBS Outdoor Americas
Inc., CBS Outdoor LLC, Van Wagner Communications, LLC, Van Wagner Twelve Holdings, LLC and
Richard M. Schaps (incorporated herein by reference to Exhibit 2.1 to the Company’s Current Report on
Form 8-K (File No. 001-36367), filed on July 21, 2014).†

Articles of Amendment and Restatement of OUTFRONT Media Inc. effective March 28, 2014, as amended
by the Articles of Amendment of OUTFRONT Media Inc. effective November 20, 2014. (incorporated herein
by reference to Exhibit 3.1 to the Company’s Current Report on Form 8-K (File No. 001-36367), filed on
November 20, 2014).

Amended and Restated Bylaws of OUTFRONT Media Inc. (incorporated herein by reference to Exhibit 3.1
to the Company’s Current Report on Form 8-K (File No. 001-36367), filed on February 25, 2016).

Indenture, dated as of January 31, 2014, by and among CBS Outdoor Americas Capital LLC, CBS Outdoor
Americas Capital Corporation, the guarantors named therein and Deutsche Bank Trust Company Americas
(including the Form of Senior Notes) (incorporated herein by reference to Exhibit 4.1 to the Company’s
Registration Statement on Form S-11 (File No. 333-189643), filed on January 31, 2014).

Indenture, dated as of October 1, 2014, by and among CBS Outdoor Americas Capital LLC, CBS Outdoor
Americas Capital Corporation, the guarantors named therein and Deutsche Bank Trust Company Americas
(including the Form of Senior Notes) (incorporated herein by reference to Exhibit 4.1 to the Company’s
Current Report on Form 8-K (File No. 001-36367), filed on October 2, 2014).

First Supplemental Indenture, dated as of October 1, 2014, by and among CBS Outdoor Americas Capital
LLC, CBS Outdoor Americas Capital Corporation, the guarantors named therein and Deutsche Bank Trust
Company Americas (incorporated herein by reference to Exhibit 4.2 to the Company’s Current Report on
Form 8-K (File No. 001-36367), filed on October 2, 2014).

Third Supplemental Indenture, dated as of March 30, 2015, by and among Outfront Media Capital LLC,
Outfront Media Capital Corporation, the guarantors named therein and Deutsche Bank Trust Company
Americas (incorporated herein by reference to Exhibit 4.1 to the Company’s Current Report on Form 8-K
(File No. 001-36367), filed on March 30, 2015).

Tax Matters Agreement, dated as of April 2, 2014, by and between CBS Outdoor Americas Inc. and CBS
Corporation (incorporated herein by reference to Exhibit 10.1 to the Company’s Current Report on Form 8-K
(File No. 001-36367), filed on April 2, 2014).

Transition Services Agreement, dated as of April 2, 2014, by and between CBS Outdoor Americas Inc. and
CBS Corporation (incorporated herein by reference to Exhibit 10.2 to the Company’s Current Report on
Form 8-K (File No. 001-36367), filed on April 2, 2014).

Registration Rights Agreement, dated as of April 2, 2014, by and between CBS Outdoor Americas Inc. and
CBS Corporation (incorporated herein by reference to Exhibit 10.4 to the Company’s Current Report on
Form 8-K (File No. 001-36367), filed on April 2, 2014).

Registration Rights Agreement, dated as of March 30, 2015, by and among Outfront Media Capital LLC,
Outfront Media Capital Corporation, the guarantors named therein, Merrill Lynch, Pierce, Fenner & Smith
Incorporated and Morgan Stanley & Co. LLC (incorporated herein by reference to Exhibit 10.1 to the
Company’s Current Report on Form 8-K (File No. 001-36367), filed on March 30, 2015).

License Agreement, dated as of April 2, 2014, by and between CBS Outdoor Americas Inc. and CBS
Broadcasting Inc. (incorporated herein by reference to Exhibit 10.3 to the Company’s Current Report on
Form 8-K (File No. 001-36367), filed on April 2, 2014).

Form of Director Indemnification Agreement (incorporated herein by reference to Exhibit 10.5 to the
Company’s Registration Statement on Form S-11 (File No. 333-189643), filed on February 18, 2014).

112

Table of Contents

10.7

10.8

10.9

10.10

10.11

10.12

10.13

10.14

10.15

10.16

10.17

10.18

10.19

10.20

10.21

10.22

Commitment Letter, dated as of July 20, 2014, between CBS Outdoor Americas Capital LLC, CBS Outdoor
Americas Capital Corporation, CBS Outdoor Americas Inc., Wells Fargo Securities, LLC and WF Investment
Holdings, LLC (incorporated herein by reference to Exhibit 10.1 to the Company’s Current Report on Form
8-K (File No. 001-36367), filed on July 21, 2014).

Amended and Restated Transition Services Agreement, dated as of July 16, 2014, by and between CBS
Outdoor Americas Inc. and CBS Corporation (incorporated herein by reference to Exhibit 10.1 to the
Company’s Current Report on Form 8-K (File No. 001-36367), filed on July 16, 2014).

Amended and Restated License Agreement, dated as of July 16, 2014, by and between CBS Outdoor
Americas Inc. and CBS Broadcasting Inc. (incorporated herein by reference to Exhibit 10.2 to the Company’s
Current Report on Form 8-K (File No. 001-36367), filed on July 16, 2014).

Credit Agreement, dated as of January 31, 2014, by and among CBS Outdoor Americas Capital LLC, CBS
Outdoor Americas Capital Corporation, the guarantors party thereto, Citibank, N.A. and the other lenders
party thereto from time to time (incorporated herein by reference to Exhibit 10.9 to the Company’s
Registration Statement on Form S-4 (File No. 333-201197), filed on December 22, 2014).

CBS Outdoor Americas Inc. Omnibus Stock Incentive Plan (incorporated herein by reference to Exhibit 10.6
to the Company’s Current Report on Form 8-K (File No. 001-36367), filed on April 2, 2014).*

OUTFRONT Media Inc. Amended and Restated Omnibus Stock Incentive Plan (incorporated herein by
reference to Exhibit 10.2 to the Company’s Quarterly Report on Form 10-Q for the quarterly period ended
March 31, 2015, File No. 001-36367).*

OUTFRONT Media Inc. Amended and Restated Executive Bonus Plan (incorporated herein by reference to
Exhibit 10.3 to the Company’s Quarterly Report on Form 10-Q for the quarterly period ended March 31,
2015, File No. 001-36367).*

OUTFRONT Media Excess 401(k) Plan (incorporated herein by reference to Exhibit 10.9 to the Company’s
Registration Statement on Form S-11 (File No. 333-189643), filed on February 18, 2014).*

Employment Agreement with Jeremy J. Male, dated as of September 6, 2013 (incorporated herein by
reference to Exhibit 10.10 to the Company’s Registration Statement on Form S-11 (File No. 333-189643),
filed on February 18, 2014).*

Employment Agreement with Donald R. Shassian, dated as of November 20, 2013 (incorporated herein by
reference to Exhibit 10.12 to the Company’s Registration Statement on Form S-11 (File No. 333-189643),
filed on February 18, 2014).*

Employment Agreement with Richard Sauer, dated as of February 17, 2014 (incorporated herein by reference
to Exhibit 10.15 to the Company’s Registration Statement on Form S-11 (File No. 333-189643), filed on
February 18, 2014).*

Form of Certificate and Terms and Conditions for Performance-Based Restricted Share Units Awards with
Time Vesting under the CBS Outdoor Americas Inc. Omnibus Stock Incentive Plan before February 19, 2015
(incorporated herein by reference to Exhibit 10.11 to the Company’s Quarterly Report on Form 10-Q for the
quarterly period ended March 31, 2014, File No. 001-36367).*

Form of Certificate and Terms and Conditions for Performance-Based Restricted Share Units Awards with
Time Vesting under the OUTFRONT Media Inc. Amended and Restated Omnibus Stock Incentive Plan
(incorporated herein by reference to Exhibit 10.4 to the Company’s Quarterly Report on Form 10-Q for the
quarterly period ended March 31, 2015, File No. 001-36367).*

Form of Certificate and Terms and Conditions for Restricted Share Units Awards with Time Vesting under
the CBS Outdoor Americas Inc. Omnibus Stock Incentive Plan before February 19, 2015 (incorporated
herein by reference to Exhibit 10.12 to the Company’s Quarterly Report on Form 10-Q for the quarterly
period ended March 31, 2014, File No. 001-36367).*

Form of Certificate and Terms and Conditions for Restricted Share Units Awards with Time Vesting granted
under the CBS Outdoor Americas Inc. Omnibus Stock Incentive Plan on or after February 19, 2015
(incorporated herein by reference to Exhibit 10.5 to the Company’s Quarterly Report on Form 10-Q for the
quarterly period ended March 31, 2015, File No. 001-36367).*

Form of Certificate and Terms and Conditions for Restricted Share Units Awards with Time Vesting for
Directors granted under the CBS Outdoor Americas Inc. Omnibus Stock Incentive Plan before February 19,
2015 (incorporated herein by reference to Exhibit 10.13 to the Company’s Quarterly Report on Form 10-Q
for the quarterly period ended March 31, 2014, File No. 001-36367).*

113

Table of Contents

10.23

10.24

10.25

10.26

10.27

10.28

10.29

10.30

10.31

10.32

10.33

10.34

10.35

10.36

10.37

10.38

10.39

Form of Certificate and Terms and Conditions for Restricted Share Units Awards with Time Vesting for
Directors granted under the OUTFRONT Media Inc. Amended and Restated Omnibus Stock Incentive Plan
(incorporated herein by reference to Exhibit 10.2 to the Company’s Current Report on Form 8-K (File No.
001-36367), filed on June 11, 2015).*

Summary of Compensation for Outside Directors, effective March 28, 2014 (incorporated herein by
reference to Exhibit 10.14 to the Company’s Quarterly Report on Form 10-Q for the quarterly period ended
March 31, 2014, File No. 001-36367).*

Summary of Compensation for Outside Directors, effective June 9, 2015 and July 1, 2015 (incorporated
herein by reference to Exhibit 10.1 to the Company’s Current Report on Form 8-K (File No. 001-36367),
filed on June 11, 2015).*

CBS Corporation 2004 Long-Term Management Incentive Plan (as amended and restated through May 25,
2006) (incorporated herein by reference to Exhibit 10 to CBS Corporation’s Quarterly Report on Form 10-Q
for the quarterly period ended June 30, 2006, File No. 001-09553).*

CBS Corporation 2009 Long-Term Incentive Plan (effective February 21, 2008, as amended and restated
May 23, 2013) (incorporated herein by reference to Exhibit 10(c) to CBS Corporation’s Quarterly Report on
Form 10-Q for the quarterly period ended June 30, 2013, File No. 001-09553).*

Form of Certificate and Terms and Conditions for Converted Stock Options (incorporated herein by reference
to Exhibit 10(c)(ii) to CBS Corporation’s Annual Report on Form 10-K for the fiscal year ended December
31, 2011, File No. 001-09553).*

Form of Certificate and Terms and Conditions of Converted Performance-Based Restricted Share Units with
Time Vesting (incorporated herein by reference to Exhibit 10(c)(v) to CBS Corporation’s Annual Report on
Form 10-K for the fiscal year ended December 31, 2011, File No. 001-09553).*

Form of Certificate and Terms and Conditions of Converted Restricted Share Units with Time Vesting
(incorporated herein by reference to Exhibit 10(c)(vii) to CBS Corporation’s Annual Report on Form 10-K
for the fiscal year ended December 31, 2011, File No. 001-09553).*

Employment Agreement with Andy Sriubas, dated as of July 28, 2014 (incorporated herein by reference to
Exhibit 10.2 to the Company’s Quarterly Report on Form 10-Q for the quarterly period ended September 30,
2014, File No. 001-36367).*

Registration Rights Agreement, dated as of October 1, 2014, by and among CBS Outdoor Americas Capital
LLC, CBS Outdoor Americas Capital Corporation, the guarantors named therein and Wells Fargo Securities,
LLC and Goldman, Sachs & Co. (incorporated herein by reference to Exhibit 10.1 to the Company’s Current
Report on Form 8-K (File No. 001-36367), filed on October 2, 2014).

Employment Agreement with Clive Punter, dated as of October 6, 2014 (incorporated herein by reference to
Exhibit 10.30 to the Company’s Registration Statement on Form S-4 (File No. 333-201197), filed on
December 22, 2014).*

Employment Agreement with Nancy Tostanoski, dated as of May 5, 2014 (incorporated herein by reference
to Exhibit 10.31 to the Company’s Registration Statement on Form S-4 (File No. 333-201197), filed on
December 22, 2014).*

Employment Agreement with Jodi Senese, dated as of April 15, 2013 (incorporated herein by reference to
Exhibit 10.32 to the Company’s Registration Statement on Form S-4 (File No. 333-201197), filed on
December 22, 2014).*

Letter Agreement with Wally Kelly, dated as of July 23, 2014 (incorporated herein by reference to Exhibit
10.33 to the Company’s Registration Statement on Form S-4 (File No. 333-201197), filed on December 22,
2014).*

Letter Agreement with Raymond Nowak, dated of as November 25, 2014 (incorporated herein by reference
to Exhibit 10.1 to the Company’s Current Report on Form 8-K (File No. 001-36367), filed on December 2,
2014).*

OUTFRONT Media Inc. Executive Change in Control Severance Plan (incorporated herein by reference to
Exhibit 10.1 to the Company’s Current Report on Form 8-K (File No. 001-36367), filed on December 14,
2015).*

Form of Participation Agreement under the OUTFRONT Media Inc. Executive Change in Control Severance
Plan (incorporated herein by reference to Exhibit 10.2 to the Company’s Current Report on Form 8-K (File
No. 001-36367), filed on December 14, 2015).*

21.1

List of Subsidiaries of OUTFRONT Media Inc.

114

Table of Contents

23.1

24.1

31.1

31.2

32.1

32.2

Consent of PricewaterhouseCoopers LLP.

Power of Attorney (included on the signature page of this Annual Report on Form 10-K and incorporated
herein by reference).

Certification of the Chief Executive Officer of OUTFRONT Media Inc. pursuant to Rule 13a-14(a) or 15d-14
(a), as adopted pursuant to Section 302 of the Sarbanes-Oxley Act of 2002.

Certification of the Chief Financial Officer of OUTFRONT Media Inc. pursuant to Rule 13a-14(a) or 15d-14
(a), as adopted pursuant to Section 302 of the Sarbanes-Oxley Act of 2002.

Certification of the Chief Executive Officer of OUTFRONT Media Inc. furnished pursuant to 18 U.S.C.
Section 1350, as adopted pursuant to section 906 of the Sarbanes-Oxley act of 2002.

Certification of the Chief Financial Officer of OUTFRONT Media Inc. furnished pursuant to 18 U.S.C.
Section 1350, as adopted pursuant to section 906 of the Sarbanes-Oxley act of 2002.

101.INS

XBRL Instance Document

101.SCH

XBRL Taxonomy Extension Schema

101.CAL

XBRL Taxonomy Calculation Linkbase

101.DEF

XBRL Taxonomy Definition Document

101.LAB

XBRL Taxonomy Label Linkbase

101.PRE

XBRL Taxonomy Presentation Linkbase

_______________________

†  Schedules, annexes and exhibits have been omitted pursuant to Item 601(b)(2) of Regulation S-K.  The Company 
agrees to furnish supplementally to the SEC a copy of any omitted schedule, annex or exhibit upon request.

*  Management contracts and compensatory plans and arrangements.

115

Executive Officers

Jeremy J. Male

Chairman and Chief Executive Officer

Donald R. Shassian Executive Vice President and Chief Financial Officer

Clive Punter

Executive Vice President and Chief Revenue Officer

Richard H. Sauer

Executive Vice President, General Counsel and Secretary

Jodi Senese

Executive Vice President and Chief Marketing Officer

Andrew Sriubas

Executive Vice President, Strategic Planning & Development

Nancy Tostanoski

Executive Vice President, Chief Human Resources Officer

Board of Directors

Jeremy J. Male

Chairman and Chief Executive Officer, OUTFRONT Media Inc.

William Apfelbaum Former Chairman of Titan Outdoor Advertising; Former President, Chairman and Chief

Executive Officer of TDI Worldwide Inc.

Nicolas Brien

Chief Executive Officer, iCrossing; President, Hearst Magazines Marketing Services

Manuel A. Diaz

Partner, Lydecker Diaz, LLP; Former Mayor of the City of Miami

Peter Mathes

Former Chairman and Chief Executive Officer of AsianMedia Group LLC

Susan M. Tolson

Former analyst and portfolio manager at Capital Research Company

Joseph H. Wender

Senior Consultant, Goldman, Sachs & Co.